As workplace health promotion is becoming more widely implemented, concerns about employer control over employee privacy are also growing. At the same time, concerns for fairness is also expanding as disparities between healthy and unhealthy employees are increasing. To provide implications for the successful implementation of workplace health promotion, the current study examined the role of perceived legitimacy and fairness. Specifically, among different dimensions of fairness, it focused on interactional justice, which is a communication aspect of organizational justice. Using a college student sample, the current study examined how the severity of employer control and message characteristics including informativeness and social sensitivity impact the perceptions of legitimacy and fairness of health interventions. It then examined the effects of legitimacy and fairness perceptions on the compliance intentions and organizational attractions of potential job candidates. By examining these antecedents and consequences of perceived legitimacy and fairness, the data in the current study lead to the development of a model that highlighted the importance of communication for the implementation of workplace health promotion.
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