Eleven case studies in broadcasting sales based on actual station problems

In Collections: Electronic Theses & Dissertations

Copyright Status: In Copyright

Material Type: Theses

Authors: Steinruck, Howard Cooper

Date Published: 1971

Subjects: Advertising
Sales promotion

Program of Study: Television and Radio

Degree Level: Masters

Language: English

Pages: 2, iv, 67 leaves

Permalink: https://doi.org/doi:10.25335/5jbh-c760

Full text