Motivations for usage of national political news in social networking sites and digital news sites of the United States and South Korea : comparison of need for social affiliation, national political interest, and perceived platform credibility
This study examined different motives in people’s use of national political news on social networking sites and digital news sites in the United States and South Korea. This study examined which motive is most important in predicting the use of national political news: the need for social affiliation, perceived credibility about platforms, or national political interest. Using a survey of 1,000 Koreans and 1,054 Americans, this study compared motives for people from two cultures for their use national political news on social networking sites as well as why they use national political news on digital news sites. The results showed no difference in the best predictor between Koreans and Americans in which motives predicted the use of social networking sites and digital news site for political national news. Perceived platform credibility was the best predictor of social networking site use, and political interest was the best predictor of using digital news sites.
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- In Collections
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Electronic Theses & Dissertations
- Copyright Status
- In Copyright
- Material Type
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Theses
- Authors
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Oh, Pyeongseon
- Thesis Advisors
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Lacy, Stephen
- Committee Members
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Davenport, Luncinda
Wildman, Steve
Freedman, Eric
Lacy, Stephen
- Date Published
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2018
- Subjects
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Online social networks--Political aspects
News Web sites
Motivation (Psychology)
Internet users
Psychology
United States
Korea (South)
- Program of Study
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Information and Media - Doctor of Philosophy
- Degree Level
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Doctoral
- Language
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English
- Pages
- v, 100 pages
- ISBN
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9780355929485
0355929481
- Permalink
- https://doi.org/doi:10.25335/kt13-w407