A MULTIPLE AGREEMENT ANALYSIS AND ENTERPRETAHON 0F COLLEGE $ELECTEON PATTERNS Thesis {‘or flu Degree of DH. D. MECEEGAR STiTE UKWERSETY Roderick Arthur Hilsinger 1963 THESIS LIBRARY l Michigan State ' University This is to certify that the thesis entitled A MULTIPLE AGREEMENT ANALYSIS AND INTERPRETATION OF COLLEGE SELECTION PATTERNS presented by Roderick Arthur Hilsinger has been accepted towards fulfillment of the requirements for .m—degm in Education Date JUIY 31. 1963 0-169 ABSTRACT AJMULTIPLE AGREEMENT ANALYSIS AND INTERPRETATION OF COLLEGE SELECTION PATTERNS by Roderick Arthur Hilsinger The purpose of the study was to isolate groups of students with similar reasons for selecting their colleges, and to identify, if possible, the distinguishing;characteristics of these groups. The questions this research attempted to answer are: (1) Do patterns exist in the reasons students give for selecting colleges? (2) Are students with these patterns distinguishably different in relation to other selected variables? (i.e., socio-economic status, level of intelligence, education of parents, peer group acceptance, self- -concept, type of high school attended, and type of college chosen.) The sample employed in this research was a small portion of the high school papulation surveyed in 1957 and 1958 by James Coleman, and reported in his book, The Adolescent Society. Five hundred and eighty-one of the approximately 10,000 original students from ten northern Illinois high schools completed a questionnaire in the spring of their college freshman-year, as part of a.follow-up study by Coleman and Peter Rossi, of the National Opinion Research Center in Chicago. {NORC Survey 412.) From among these 581, 276 were-extracted who had completed fall and spring questionnaires their senior year in high .school, indicating their choice of a specific college and their ‘reasons for choice, and who were enrolled at that particular college .. a Roderick Arthur Hilsinger when completing the third questionnaire the following spring. For the purpose of validation and cross-validation, this sample was randomly divided into two groups of 138 students each. Hemingway's Multiple Agreement Analysis was employedjto separate each of the two sub-samples into groups exhibiting a commonality of reasdns. When positive responses were analysed together with the lack of response to eight "reasons for choice," 72 percent of the students in the validation sample, and 73 percent in the cross validation, were accounted for in four categories of reason response types: Types A, B, C, and D. The remaining students, whose unique combinations of reasons did not coincide with any of the established patterns, were designated as "Type" N. Chi square analysis was made, setting alpha at .20, of the respOnses of students in the validation sample to 153 other available items. Forty-eight significantly differentiated the students in at least one reason-response category from the remaining students. When these 48 items were subjected to another chi square analysis with the across~validation group, setting alpha at .10, only 16 of the items significantly differentiated. Thus sixteen characteristics were~dise~ covered which served to "identify" or describe the four major reason- response types isolated, plus N. The major hypothesis that students could be classified according to their reasons for college selection was supported. The minor hypotheses-—that the content of the questionnaire items would identify the characteristics of students in these classifications--were Roderick Arthur Hilsinger partially suppOrted. Because of the limited number of items found to hold after cross-validation, it was not possible to crystallize the identifying characteristics of the students in each type of reason- response group to the extent originally anticipated." A MULTIPLE AGREEMENT ANALYSIS AND INTERPRETATION OF COLLEGE SELECTION PATTERNS By. Roderick Arthur 'Hilsinger A THESIS Submitted to Michigan State University in partial fulfillment of the requirements for the-degree .of DOCTOR'OF PHILOSOPHY College of Education 19 63 ACKNOWLEDGMENTS This research was part of a project sponsored by the College Entrance Examination.Board. Grateful appreciation is extended to iMru Douglas Dillenbeck of that organization, whose initial encourage- =ment and assistance helped crystallize the direction of this research. In addition, thanks are due to Dr. Peter Rossi, Director of the I National Opinion Research Center, for kindly granting access to the data from NORC Survey 412. Among the many members of the Michigan State University faculty who gave generously of their time and assistance, Drs. David Krathwohl and David Gottlieb deserve particulaerention. Special thanks are given to Dr. Buford Stefflre for his patient and unstinting help in athe design and analysis stages of this project, and to Dru‘William Farquhar for advice on-the statistical treatment of the data and aid in the preparation of the final capy. Finally, the report itself has been immeasurable-enriched by the constructive criticism, editing, and typing skills of my wife, Patricia Dean.Hilsinger. ii ACKNOWLEDGMENTS . . . . . . . LIST OF TABLES I I I C C O 3 LIST OF APPENDICES. . . . . . Chapt II III er I THE PROBLEM . . . . . Purpose of the Study.. Need for the Study . TABLE OF 0 Theoretical Assumptions Description of the Study. . . . Definition of Terms . . . . . . Limitations of the Study. Hypotheses to be Tested . CONTENTS 0 Underlying the Study. REVIEW OF THE LITERATURE. Nature of the Review. . . Explanation of the Tables O Criticism of the Literature Trends revealed by the Literatu re Summary . . . . . . . . . . . ... DESIGN AND METHODOLOGY. . . . . Description of the Sample . . . Coleman's Original Sample. . The Follow-up Sample The Present Sample . Design of the Methodology . Study . Stages One and Three Stage TWO. Stage Four . . by NORC Reliability Estimates. Summary . . . . . . . . . ANALYSIS AND INTERPRETATION Stage One: Multiple Agreement Analysis validation Sample . . . . . Stage Two: Identifying Characteristics of the O I I O I O O C O O O of the validating Groups . . . . . . . . . . ‘Significant Differences Among Reason-Response Types Within the validation Sample. . . . . iii 0 O . 0 O O I C I I I I O O O O I O I O O I Page 11 59 65 66 Chapter Iv ANALYSIS AND INTERPRETATION, VCont. Item Content Associated With Type A Students . Item Content Associated With Type B Students . Item.Content Associated With Type 0 Students . Item Content Associated With Type D Students . Item Content Associated With "Type" N Students Item Content Which Did Not Discriminate Between Reason-Response Types Stage Three: Stage Four: Chi-Square Analysis of the Reliability Estimates . . Summary V SUMMARY AND CONCLUSIONS . Purpose The Sample . . . . . . . . Design of the Study . . . Reason-Response Types Identified Conclusions A Comparison with Previous Literature iMultiple Agreement Analysis of the Cross-Validation Sample Identifying Characteristics of the Cross-Validation Sample Cross-Validation Sample Limitations of the Conclusions . . . . Implications for Further Research General Recommendations BIBLIOGRAPHY . . . . . . . . . iv Recommendations for Future Questionnaires O O O O O O O O O O Page 66 66 68 69 69 71 76 78 79 88 89 91 91 91 92 93 95 96 101 102 102 106 108 Table No. 2.1 2.2 4.7 4.8 LIST OF TABLES A Topical Summary of Research on Factors Influencing Students in the Selection of their Colleges . . . . . . The Rank Order of Factors that Influenced Students' Choice of a College to Attend as Reported in Studies ft” 1926 to 1962 I I I I I I I I I I I I I I I I I I I The Frequency with Which Influential Factors in College Selection were Ranked... . . . . . . . . . . . The Refinement of the NORC Follow-up Sample. . . . . . The Frequency Distribution by High Schools of the Samples used in this Research and Coleman's Original Sample and Population . . . . . . . . . . . . Responses to Item 53 of the Fall Questionnaire . . . . Direction of Responses to Item 53 of the Fall Questionnaire Chi-Square Table for Item 53 of the Fall Questionnaire Multiple Agreement Analysis of the Validation Sample's Reasons for College Choice . . . . . . . . . . Significant Differences in the Responses of Type A Student 8 I I I I I I I I I I I I I I I I I I I I I I I Significant Differences in the Responses of Type B s tudent s I I I I I I I I I I I I I I I I I I I I I I I I Significant Differences in the Responses of Type C Student 8 I I I I I I I I I I I I I I I I I I I I I I I I Significant Differences in the Responses of Type D sweats. .' . . '. g '.*y. g» . . . ¢ 0 a a a o a o o a o 0 Significant Differences in the Responses of the Unclassified Students, "Type" N . . . . . . . . . . . . Item Content Associated with the Majority of Students in the Validation Sample. . . . . . . . . . . . . . . . Multiple Agreement Analysis of the Reasons for College Choice of the Validation.and Cross-Validation Samples . Page 14 22 34 45 47 53 54 55 63 67 68 69 70 71 73 77 Table No. 4.9 4.10 4.11 4.12 4.13 '5.1 Item Content Associated with Type A Students . Item Content Associated with Type B Students . Item Content Associated with Type C Students . Item Content Associated with Type D Students . . . Item Content Associated with "Type" N Students . Percentage Order of Reasons for Selecting Colleges of 276 High School Seniors . . vi Page 80 83 84 85 86 96 Appendix A LIST OF APPENDICES Page Items Received from the National Opinion Research Center, together with Tables of Responses . . . . . . . . . . . . . . . 144 An Illustration of Hemingway's Multiple Agreement Analysis . . . . . . . . . . . . . 199 CHAPTER I THE PROBLEM Purpose of the Study In the decision-making process of college selection, the students' "reasons for choice" frequently become the prime determinants. The college admissions counselor, whose time is limited by the requirements of a heavy counseling load, must advise according to the factors which the student indicates are significant for him. ‘His problem is further complicated by the fact that stated reasons often are not well deveIOped or articulated. Clearer definition in this area of students' selection criteria should have immediate practical application for the counselor, as well as for college officers concerned with enrollment. It is a reasonably sound assumption that there is a basic core of reasons for choice that are common to all students and all institutions. Indeed, the-repetition of reasons encountered in previous studies con- firms this impression. In addition, the standard guidebooks on college admissions tend to emphasize and repeats a few basic variables. : James Coleman, in pretested questionnaires reported in his book, Th; Adolescent Societ , offered the following eight reasons for checking by students who were subsequently to comprise the sample for the present study: "(1) tuition costs and living expenses, (2) closeness to home, (3) the high educational standards, (4) course of study offered, (5) chances of a scholarship, (6) the-religious character of the school, (7) your chances of getting admitted, and (8) peOple you know’who went to those schools."1 Th2 purpose 2; £hi§.§£g§y was to isolate groups of students with similar reasons for selecting their colleges, and to identify, if possible, the distinguishing characteristics of these groups. The questions this research has attempted to answer are: (1) Can one find patterns in the reasons students give for selecting colleges? (2) Are these groups distinguishably different in relation to other selected characteristics? (i.e., socio-economic status, level of intelligence, education of parents, peer group acceptance, self-concept, type of high school attended, and type of college chosen.) Need for the Study With-the increasing necessity for higher education in American society, the multiplying numbers of students entering college, and the subsequent rise in admissions standards of our institutions, the role of the college admissions counselor is daily becoming more important. But at a time when research in the broad field of college admissions is rapidly proliferating, knowledge of how a student decides which -college to attend is pitifully incomplete. Douvan and Kaye, in the study The American College, recognize this problem: IInterview with Peter Rossi, Director, National Opinion Research Center, Chicago, January 9, 1963. (Referring to the eight reasons used in item 142 of the Spring High School Questionnaire, NORC Survey 412.) ls We have little systematic information about the decision to go to college. The current renaissance of research on the college student has not concentrated on determinants of college-going, and the older studies either focused on objective determinants like family income and residence or stirred motivational variables into one pot with these so that it is impossible to say anything very clear about the independent Operation of either type of factor. The authors add, "If we know little about the decision to go to college, we know even less about how adolescents choose the parti- cular schools they enter."3 The available published material on college selection may be divided into three categories: (1) survey research on college-going trends; (2) research done by Specific institutions of higher education investigating the reasons why students chose to enroll there; and (3) philosoPhies and strategies on how to select a college. While this material is relevant and useful, it offers little assistance to the practicing:counselor in evaluating students' reasons for choice. The first group of materials reports patterns in college atten- dance and takes into account such variables as socio-economic status, parental education, level of intelligence, academic performance, climate of the high school and drOp-out patterns. It is illustrated by the 2‘Elizabeth Douvan and Carol Kaye, "Motivational Factors in College Entrance," The American College, ed. Nevitt Sanford, (New York: John Wiley and Sons, 1962), 199. 31mm. , 216. works of the College Entrance Examination Board and Educational Testing 5 8 Service,4 Wise, Hollingshed,6 Coleman,7 Holland, and Iffert,9 While generalizations about selection patterns are reported in this type of publication, the specific reasons which influence students to select particular institutions are virtually untouched. Perhaps the most significant contributions in the latter area are three articles by John Holland using the 1957 National Merit Scholarship finalists.10 However, since these included only students in the top two percent of the population intellectually, their results are not genera- lizable beyond that group. 4G. Stice, W.G. Mollenkopf,.and W.S. Torgerson, Background Factors and College Goigg Plans Among High Aptitude Public High School Seniors, (Princeton: Educational Testing Service, 1956); and Background Factors Relating 52 College Plans and College Enrollment Among Public figgh School Students, (Princeton: Educational Testing Service, 1957.) 5 W. Max Wise, They Come for the Best gf'Reasons: College Students Today (Washington, D.C.: American Council on Education, 1958. 6Byron S. Hollingshed, Who Shouldk __.Tg_CollegeZ, (New York: MbGraw Hill, 1957. ) 7James S. Coleman, The Adolescent Society, (New York: Free Press of Glencoe, 1961.) 8John L. Holland, "Student Explanations of College Choice and their Relation to College Popularity, College Productivity, and Sex Differ- ences," College and University, Vol. 33, No. 3, (1958), 313-320; "Determinants of College Choice," College and Uhiyersity, Vol. 34, No. l, (1959), 11-28; "Parental Expectations and Attitudes About College," College and University, vol. 34, No. 2, (1959), 164-170. Robert E. Iffert, Retention agd Withdrawal gf College Students, (Washington, D.C.: U.S. Department of Health, Education, and Welfare, 1958.) fl Ines similar manner, studies which analyze the reasons student populations gave for selecting particular institutions, are not generalizable beyond these institutions. An intensive search through the literature has revealed twenty-four such.studies, ranging from the 1926 survey by Hollingshed of freshmen in-eight Colorado colleges,11 to Foskett and Martin's investigation of university of Oregon fresh- men in 1961.12 One of the most thorough of these investigators, Kenneth Cleeton, investigating 3,329 freshmen in 14 white, public Virginia colleges, concluded that students"reasons for enrolling in.a specific institution were significantly related to that institution and no other.13 A factor worth mentioning in connection with these studies is that only four of them surveyed high school seniors.14 The remainder asked 11Ray B. Bollinghsed, "Why Do Persons Go Tb College?": School and Society, V01. 23, (1926), 563-565. . 12John Foskett and Walter Martin, "How Students Choose Their Alma Mater," Ovegyiew,'vol. 2, (June 1961), 23. 13Kenneth N. Cleeton,-"An Analysis of the Factors Which Influence Students When They Choose a College," (unpublished Ph.D. Dissertation, University of Colorado, 1951.) Robert S. McCranahan, "A Study of the 1949 Iowa High School Seniors to Determine Their Future Plans After Graduation," (unpublished MgA. Thesis, State University of Iowa, 1949); John L. Holland, "Student Explanations of College Choice and Their Relation to College Popularity, College Productivity and Sex Differences," College and University, Vbl. 33, No. 3, (1959), 313-319; Samuel Basta, "An Analysis of the College Selection Patterns of Recent High School Graduates in Selected Western States with Special Emphasis upon Nevada,"(unpublished Ed.D. Dissertation, university of Southern California, 1960); Alexander J. Plants, "An Analysis of the Plans for Post-Secondary Education of 1959 Secondary School Seniors in Connecticut and Certain Factors Which Influence Their Plans," (unpublished Ph.D. Dissertation, University of Connecticut, 1960. college students why they had chosen the particular colleges in which they were-enrolled. The validity of seeking the nature of the college choice in retrOSpect seems questionable at best. The third category in the literature on college selection includes a host of books, pamphlets and articles on how to select a suitable college. Typical of these are the writings of Lovejoy,15 Fine,16 Shosteck,17 Hawes,18 and Bowles.19 While these works offer sound advice, sensible admissions strategy and encyc10pedic information about colleges, there is no evidence to indicate that the variables they suggest for consideration are, in fact, the variables actually employed by students in their college selections. The lack of available research on the selection process was -recently reaffirmed in a letter from Dr. Holland to the author. He wrote, "The difficulty you are having finding literature about the 15Clarence E. Lovejoy, Lovejoy's College Guide, (New York: Simon and Schuster, 1962.) 16Benjamin Fine, How To Be Accepted By the College 2; Your Choice, (New York: POpular Library, 1961.) 17Robert Shosteck, The College Finder, (Washington, D.C.: B'nai B'rith, 1955.) 18Gene-R. Hawes, The New American Guide Ig_Colleges, (New York: Signet Key Books, 1962.) 19Frank H. Bowles, M T_o Get Into College, (New York: E. D. Dutton and Company, 1959.) choice of college is simply because there is no literature. I experi- "20 enced the same difficulty earlier. At least one study has pinpointed inapprOpriate initial choice as a significant factor in the tragic and costly college drap-out rate.21 This would seem to underscore the need for further exploration. In addition, a clearer understanding of students' selection motivations could conceivably affect policquaking in both individual institutions and publicly-supported systems of higher education. Theoretical Assumptions Underlying the Study Discounting the aboveqmentioned books which expound systems of admissions strategy, there appear to be no published theories on the decision-making process in college choice. At first glance theories in the area of occupational choice might appear to be relevant. However, since the choice of an educational institutions is only one segment in the process of vocational deve10pment, these are not readily applicable. There 25g theories, deve10ped on a statistical basis, which lend themselves to analyzing reasons for choosing a college. These are the typal theories dealing with pattern analyses of reSponses. Theyassume that in any subject pOpulation "there are various kinds of underlying 20Letter from John L. Holland, Director, National Merit Scholar- ship Corporation, January 8, 1963. 21Robert E. Iffert, Retention and Withdrawalo_f College Students, (Washington, D.C.: U.S. Department of Health,Education, and Welfare, 1958), 109. psychological structures or predispositions (not just dimensional ones) "22 which result in patterns of responses. These patterns can be thought of as expressions of the particular class or category of subjects in the population. Each particular class or type is then defined as "a set of subjects who are sufficiently similar so that the behavior (i.e., pat- terns of responses) of any one member is the expected (most probable) response of any other member."23 The classes are defined by the subject matter of the-particular investigation and are not assumed to be generally relevant, although they may be.24 On the basis of the method of pattern analysis, it should be possible to locate sub-classes in a matrix of individuals times reasons. While there may be equally valid ways of classifying students in college choice research, the reasons for choice seem to be the most relevant. The logic is simply that, given all the related information a counselor knows about a college-bound student, the use and relative importance of the information in counseling depends in large part on the reasons the student expresses for selecting a collegee-the variables he is consid- ering. However, articles previously mentioned by ETS, The College Board, ‘Wise , Hollingshed, Holland, Coleman, Sanford, and Iffert have illustra- ted differences in college attendance by a number of variables. If zalouis L. McQuitty, "Agreement Analysis: Classifying Persons by Predominant Responses," British Jougggl 2; Statistical Psychology, vol 19, (May, 1956), 16. 23Peter W. Hemingway,"Mn1tiple Agreement Analysis," (unpublished Ph.D. Dissertation, Michigan State University, 1961), i. 24mm, 19. the theory that there are a number of sub-classes in a given papulation holds, then some of the suggested variables should aid in describing the classes within the-college-bound papulation which have been identified by response analysis. Description of the Study This project is a follow-up on the papulation surveyed by James Coleman in his study of high school climates, Th3 Adolescent Society. Under a grant of $21,750 from the College Entrance Examination Board, Coleman and Rossi, of the National Opinion Research Center and the University of Chicago, began additional research on this papulation in an attempt to ascertain "the natural history of college choices."25 It consisted of interviews with 110 college freshmen prior to construc- tion of a questionnaire, administration of that questionnaire to 801 freshmen, and the comparison of the data obtained with that from fall and spring high school questionnaires completed by.l,l49 college-bound seniors in Coleman's original sample.26 One item.in the spring high school questionnaire pertained to the reasons.students chose the colleges they expected to attend. (All coded items, as received from NORC, are included in Appendix.A.) The students who actually attended the colleges they specified in high school 25James S. Coleman and Peter Rossi,"A.Pr0posa1 for'Research~on the Processes of College Choice," (unpublished research preposal submitted to the College Entrance Examination Board, New'York: January 6, 1958), 1; included as part of NORC Survey 412. '26Interview with-Peter Rossi, Director, National Opinion Research Center, Chicago, January 9, 1963. 10 constitute the sample papulation of 277 to be used in this study. The sample is further described in Chapter III. In fulfilling the stated purpose of the project, multiple agreement analysis was employed to identify categories of common patterns of reasons for selection of colleges.' The remaining coded items in the three questionnaires were used to describe the differences among the categories of students. In addition, a cross-validation was made to determine the accuracy of the descriptions. Definition of Terms Collegefbgggg Student. Hereafter, for the purposes of this study, a-college-bound student-is defined as one who declared his intention to ~continue'his education in the spring high school questionnaire, indic- ated in that questionnaire his criteria for choosing a college as well as the name of the Specific college he had chosen, and, at the time of the spring college questionnaire, was found to be still enrolled at that institution. 'With these restrictions,itie§a.likely assumption-that the Astudent's’college-selection‘criterianwere relevant to the-college he actually attended. _ RgggggéResponse‘Typg. Individuals who agreed on a series of ,reasons-for selecting colleges-constitute a reason-response-type. The type.itself can be-defined as "a sub-category of N peeple that everyone .in the sub-category is more like each-of the other'N'minus-l persons than he is like any other person in any other sub-category."27 hf 27Louis L. McQuitty, "Rank Order'Typal Analysis," Educational gag Psychological Megsurement, Vol. 23, No. 1, (1963), 55. 11 Limitations of the Study The interpretations to be drawn from this study are necessarily limited by the information contained in the three questionnaires. Because the data available from NORC Survey 412 is a revised work deck of IBM cards, much of the original information in the questionnaires and in Coleman's previous study of high school climates is missing. Other serious limitations caused by insufficient data are: (1) There are no raw scores on the IQ quartiles used by Coleman. The names of the specific IQ tests have been emitted. (2) No data on grade point average or acadenic performance of the subjects was available, either for high school or college students. Because Coleman's original sample consisted of 1,149 high school seniors from 10 rural, suburban and urban high schools, generalizations from it may be safely made to the general papulation of 1958 high school seniors in midwestern United States. Generalizations to today's student papulation may be somewhat less precise in view of the increased number of students entering college, the changing nature of the college student papulation, and the general mobility and variability of American society. However, these changes in the ensuing five years would not seem so drastic as to completely invalidate the results. Hypotheses to be Tested Although this study is well adapted to typal theories of pattern analysis, in the absence of any organized body of theory relating to 12 college selection, it must be viewed primarily as exploratory research. The format includes one hypothesis concerning the identification of reason-response patterns, hnd a series of sub-hypotheses questioning whether a relationship exists between students-of one reason-response type and characteristiosgleaned from the remaining coded items. The major research hypothesis is: H1: There are patterns of agreement in the reasons students state in the selection of their colleges. With the rejection of the null hypothesis and discovery of reason- response patterns, additional sub-hypotheses concerning the existence of a relationship between these patterns and identifying characteristics were written. Rather than state all the remaining items in hypothesis terminology, the items themselves are included so that the reader may obtain a better understanding of the nature of the questions. (See Appendix A.) CHAPTER II A REVIEW OF THE.LITERATURE The Nature of the Review Because .this study is primarily concerned with the reasons expres- sed by students:for the selection of their colleges, greatest emphasis ‘will be given to the twenty-four studies done by individuals or institutions of higher education-attempting;tocassess these reasons. Although such investigations frequently combined.discussions on charac- teristics of the college-going pepulation, no‘attempt will be made to thoroughly explore all the past literature in this area. Similarly, the "How To Choose a College" manuals will be-omitted. For the reader's convenience, previous-research-dealing with the .reasons for college selection are reported tepically in Table 2.1 and in their rank order of influence,oas reported by each investigator, in Table 2.2. ggplanationog she gables In Thble 2.1 is included a listing of all the reasons for choice evaluated-in the aforaumentioned-studies, under headings whichnwure suggested by the-sheer weight of repetition in the review of items. A few studies will be found whose primary emphasis was not college selection-criteria, but which made-some contribution to this area. 14 TABLE 2.1 A TOPICAL.SUMMARY OF RESEARCH ON FACTORS INFLUENCING STUDENTS IN THE SELECTION OF THEIR COLLEGES (References are Listed in the Bibliography) Factors Friends Farental Influence Mother's influence stronger than father's women more influenced by parents than men Higher I.Q. quartile somewhat less in- fluenced by parents Parents had surprisingly little influence inigher I.Q. quartile less influenced by friends rand Acgggintances Hbllingshed Katz & Allport Reeves Johnson Reinhardt Corey Robertson Addington MbGranahan Eadaway Hollingshed Reeves Corey Salem Hollingshed Rats & Allport Reeves Lovejoy Robertson Addingten Salem McGranahan Radaway Gorey "26 '26 '30 "31 '35 '36 '36 '39 '49 '51 '26 '30 '43 '26 '26 '30 .'33 '36 '39 '43 '49 '51 '36 Strayer Franks Schloemer Mueller Olsen Bests Plante Foskett & Martin Beezer & Hjelm Forrest Robertson Beezer & Ejelm Strayer Franks Schloemer Mueller Rolland Olsen Basta Beezer & Hjelm '51 '53 '53 '55 '59 '60 '60 '61 '61 '61 '36 '61 '51 '53 '53 '55 '58 '59 '60 '61 15 TABLE 2.1, Cont. ‘A TOPICAL SUMMARY OF RESEARCH ON EACTORS INFLUENCING-STUDENTS IN THE SELECTION OF THEIR COLLEGES (References are Listed in the Bibliography) Factors ‘— Investigators and Publication Dates Opinions of friends more important to women than men 'gggh,8chggl ggggonnel Among high school personnel, teachers were most influential Higher I.Q. quartile A less influenced by high school personnel szflfluaraleaeeasefl; ‘Re ttve Opinion of relatives more important to women than.men Reeves '30 Rollingshed '26 Johnson‘ '31 Lovejoy~ "33 Robertson A'36 Addington '39 Salem '43 Mcoranahan '49 Lippsett‘ «HM'SO Rollingshed '26 Robertson “'36 Hueller '55 Gorey Hbllingshad '26 Reeves '30 -Johnsen -'3l Robertson i'36 Katz 6: .Allport '26 Reeves '30 Johnson <'31 Lovejoy '33 Robertson "36 Reeves “'30 Hadaway Strayer Franks Schloemer Mueller Olsen Bests Beeser 8: H1 elm Addington Lippsett G: Smith Schleemer MbGranahan Strayer Franks Olsen Basta '51 '51 '53 '53 '55 m .59 '60 '61 '39 '50 '53 "49 "51 "53 1'59 '60 16 TABLE 2.1, Cont. A TOPICAL SUMMARY OF RESEARCH ON FACTORS INFLUENCING STUDENTS IN THE SELECTION OF THEIR COLLEGES (References are Listed in the Bibliography) Factors Investigators and Publication Dates College Alumni Size 23 the College Women more concerned with small size than men Proximity-Location Both sexes rank close- ness to home as highly desirable, but men more than women Reputation 25 the College Prestige ranked low as an influencing factor in 1930 and 1935 Johnson Robertson Addington Hadaway LoveJoy MCGranahan Cleeton Strayer Holland Reeves Johnson Reinhardt Corey McGranahan Cleeton Hadaway Strayer Holland Lippsett & Smith Cleeton Franks Schloemer chaughlin Holland Reinhardt '31 '36 '39 '51 '33 '49 '51 '51 '58 '30 '31 '35 '36 '49 '51 '51 '51 '58 '50 '51 '53 '53 '54 '58 '35 Franks Schloemer Olsen Basta Franks Holland Forrest Franks Holland Olsen Basta Foskett & Martin Boozer & HJelm Forrest Olsen Basta Foskett a Martin Forrest '53 '53 '59 '60 '53 '58 '61 '53 '58 '59 '60 '61 -'61 '61 '59 '60 '61 '61 17 TABLE 2.1, Cont. A TOPICAL SUMMARY OF RESEARCH ON FACTORS INFLUENCING STUDENTS IN THE SELECTION OF THEIR COLLEGES (References are Listed in the Bibliography) Factors Investigators and Publication Dates Both sexes rank aca— Holland '58 demic standing as highly desirable, but women more than men Both men and women Holland '58 place very little weight on research publication Religious Affiliation Reeves '30 Basta '60 Holland '58 Forrest '61 Students in denomina- Reeves '30 tional colleges ranked church affili- ation ahead of the course of study offered women are more con- Holland .'58 cerned with reli- gious affiliation than men Course of study_pffered Katz & Allport '26 Franks '53 Reeves '30 Schloemer '53 Johnson '31 ucLaughlin '54 Corey '36 Holland '58 MCGranahan '49 Olsen '59 Lippsett & Smith '50 lasts '60 Cleeton '51 Foskett & Martin '61 Strayer '51 Forrest '61 Vocational Training Katz & Allport '26 Salem '43 Available Anderson '41 Plante '60 Publications of the Johnson '31 McGranahan '49 College Robertson '36 Schloemer '53 Addington '39 Basta '60 18 TABLE 2.1, Cont. A TOPICAL SUMMARY OF RESEARCH ON FACTORS INFLUENCING STUDENTS IN THE SELECTION OF THEIR COLLEGES (References are Listed in the Bibliography) Factors Investigators-and Publication Dates Publications were not an Reinhardt '35 Strayer '51 important influence Hadaway '51 Campus Visits-~Phygica1 Lovejoy '33 Franks '53 Plant Robertson '36 Schloemer '53 Salem, '43 Holland '58 Lippsett & Smith '50 Foskett & Martin '61 Cleeton .'51 Both men and women Holland '58 placed very little weight on physical facilities, but men did more than women Job Placement After Katz & Allport '26 Schloemer '53 Graduation Lovejoy '33 Olsen '59 Social Life Katz & Allport '26 Olsen '59 Cleeton -'51 Basta '60 Schloemer -'53 College campus activi- Hadaway '51 Franks '53 ties were not an important influence Both men and women Holland '58 placed very little 'weight on coeduca- tional status, but 'women did more than .men 19 TABLE 2.1, Cont. A TOPICAL SUMMARY OF RESEARCH ON FACTORS INFLUENCING'STUDENTS IN THE SELECTION OF THEIR COLLEGES (References are Listed in the Bibliography) Factors Investigators and Publication Dates C0St 23 Attending 0011689 Reeves '30‘ ‘Franks '53 Johnson '31 Schloemer '53 LoveJoy ;'33 Holland '58 Reinhardt '35 Olsen '59 Corey '36 Basta '60 Lippsett & Smith '50 Foskett & Martin '61 Cleeton '51 Beezer & HJelm '61 Hadaway '51 Men were more influenced Reeves '30 by cost than women Costs had surprisingly Salem '43 little influence Junior college students Strayer -'51 ranked finances as a more important factor than did students attending state-sup- ported institutions Both men and women Holland '58 placed very little weight on costs Miscellaneous "Kind of college (Teachers Colleges, Liberal Cleeton '51 Arts, Engineering School, etc.)" ~ Hadaway '51 "Type of college (Coeducational, Segregated, Cleeton '51 Public vs. Private)" "Support of the college (Public or Private, Cleeton ~'51 Religious, etc.)" "Objectives of the college" Cleeton '51 "History and tradition of the college" Cleeton '51 20 TABLE 2.1, Cont. A TOPICAL SUMMARY'OF'RESEARCH‘ON FACTORS 'INFLUENCING STUDENTS IN THE SELECTION OF THEIR COLLEGES (References are Listed in the Bibliography) Factors Investigators and Publication Dates "’lhe Basic College, making it possible to Schloemer ~'53 obtain a liberal education in the first 2 years" "To-secure a broad education for life" Anderson '41 Plante -'60 ‘"General Self-Improvement" Rate & Allport '26 "To discover a suitable occupation" 'Plante '60 "To secure training necessary to enter Plante '60 a professional school "Reasonable course requirements" Olsen .'59 *"Entrance requirements" Basta '60 "Faculty-Student relations" Cleeton -'51 Franks 2'53 "Friendliness of the student body" Cleeton 5'51 Schloemer '53 *"Heterogeneity of the student body" Olsen -'59 ‘"Football and basketball teams" Johnson o’31 -"Interest in sports activities" Cleeton 2'51 Boats \'60 -"National reputation in athletics" Schloemer '53 "Opportunity to live away from home" Olsen ~'59 ""Articles about the college read in Jehnson .'31 ' your-hometown-paper "Miscellaneous" Holland '58 Basta '60 2a TABLE 2.1, Cont. A TOPICAL SUMMARY OF RESEARCH ON FACTORS 'INFLUENCING STUDENTS'IN THE SELECTION OF-THEIR COLLECES (References are Listed in the Bibliography) Factors investigatorsland Publication Dates College day programs and off-campus activities were not important influences Athletics were not an important influence Percentages of frequencies of reasons varied among colleges Percentages of frequencies of reasons varied by sex "There is no single factor that actuated student groups in all colleges in the same degree, or in even approximately the same proportions, nor by the same rank accorded these specific factors." "No single factor was more important than all other factors in influencing freshmen to select the University of Missouri." "Students appeared to make choices in the same consumers often, if not usually, buy household goods; they select colleges by means of vague notions about reputation and values which they seldom can document meaningfully." 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The studies 'reviewed were extremely dissflmilar in several important respects. There werertriking differences in the types of samples employed by different;investigators. Of those researchers who sampled college stu- dents in a.sing1e institution, some worked with one class, and some, like Johnson and Reinhardt, with several classes in different years. The in- stitutions themselves ranged from.multi-purpose universities to such ‘specialized schools as North Dakota Agricultural College and Rochester Institute of Technology. Hollingshed, Reeves, Addington and Cleeton collapsed data from many institutions,.while'McGranahan, Holland, Basta, and Plante sampled high school students. Holland limited his sample to National Merit Scholarship Winners, while Olsen concentrated on elemen- tary‘teacher~candidates. Differences in the initial purposes of the research further serve to differentiate between-studies, undoubtedly accounting for different emphases in the types of items investigated. In order to better aim public- -relations materials, Robertson, as President of Gaucher College in 1936, asked which persons in the students' experience had been most influen- rtial to their'choice.25 Basta, sampling high school students in Nevada,‘was attempting to discover why such a high proportiénuchhsscto 26 attend institutions out of state. Plante was concerned with the 25Robertson,"Who Influences Freshmen-to Choose CoucherT," Journal of‘Higher Education, Vol. 7 (May, 1936), 271. 26Samuel Basta, "An Analysis of the College Selection Patterns of 'Recent High School Graduates in Selected Western States with Special Emphasis upon Nevada," (unpublished Ed.D. Dissertation, University of Southern California, 1960), Chapter I. “' P?.:‘*__---'.t4 «5y 28 general area of post-high school plans, and sampled only five reasons for college choice as one part of the larger design.27 The methods of obtaining data and the instruments employed also varied widely, the number of items alone ranging from two in one study to fourty-two in another. While Holland simply requested answers to the question, "Why have you selected College?,"28 Katz and Allport asked their subjects to check the three.most important of eight items,29 and Schloemer asked that they rate fourty—two items as "among the most important," "important enough to be mentioned," or "unimportant" in making the decision to enroll at Michigan State College.30 Some researchers, like Cleeton,31 used instruments that were-designed all or in part to require preferential choice. 2ZAlexanderJ. P1ante,WAn Analysis of the Plans for Post Secondary Education of 1959 Secondary School Seniors in Connecticut and Certain Factors Which Influence Their Plans," (unpublished Ph.D. Dissertation, University of Connecticut, 1960), Chapter I. 28John L. Holland, "Student Explanations of College Choices and Their Relation to College Papularity, College Productivity, and Sex Differences," College and University, Vol. 33, No. 3, (Spring, 1958), 317. 7 29Daniel Katz and Floyd H. Allport, Students Attitudes,(New'York: Craftsman Press, 1931); cited in Bennett, M. E., College'ggg Life, (New York: McGraw Hill, 1933), 56. 30Clarence L.-Schloemer, "Why They Choose Your College," College Public Relations Quarterly, Vol. 4, (July, 1953), 27. 31Kenneth N. Cleeton, "An Analysis of the Factors Which Influence Students When They Choose A College," (unpublished Ph.D. Dissertation, University of Colorado, 1951), Chapter III. 29 Imbalance in Table 2.2,occurs-because of the difference .in methods of reporting conclusions. While Addington collapsed his data from fourteen Virginia colleges into one rank order of six influential factors, Foskett and Martin divided one class of 588 University of Oregon fresh- men into three types, and reported results separately for each. A glance at the chart will reveal three entries for this study: one reporting-on the "pred13posed" group (P), who had chosen the Univer- sity of Oregon before their senior high school year; one on the "thinkers" (T), who had always planned on college but didn't decide on Oregon until during their senior year or later; and one on the "late starters" (L), who did not plan on college until during or after their senior year.32 Similarly, Holland and Olsen have been given double entries because of the division of their samples in the reporting. The entry for Schloemer deserves Special explanation. While his main emphasis in sampling 1,000 Michigan State College students was to evaluate fourty-two college factors, he did administer a separate questionnaire-evaluating the influence of five categories of persons.33 Because these-were not collapsed, and by coincidence fit conveniently in the right and left halves.of Table 2.2 reapectively, they have been entered side by side but separately, as reported. 32John Foskett and'Walter'Martin, "How Students Choose Their Ahma Mater," Overview, Vol. 2, (June, 1961), 23. 33Clarence-L. Schloemer, "Why They Choose Your College," College Public Relations Quarterly, Vol. 4, (July, 1953), 21. 30 Frequently the items themselves posed problems of classification. Olsen reported that the number one ranking reason for students at Eastern Illinois State College was, "This institution is well known for the calibre of its:teacher education program"34--simultaneously reflect- " "course of study offered," and ing the influence of "reputation, "vocational training available." It was entered in all three-cate- gories in the table. Where more than one number occurs in each space, it indicates thatan influence was revealed more than once by the instrument employed. Olsen's number one.ranking item above was followed by (2) "All students at this institution are provided with a well-rounded.general education background," and (5) "the reputation of this institution as a place to get a good educationiswideSpread."35 Both were-credited, with number (1), to the "reputation" column. For the lack of Space, Table 2.2,omits some of the more unique items which defied classification and which.the investigator reported to be relatively unimportant. For'Holland's 1957 survey of males, for example, twelve of the fifteen reasons investigated.were reported. Criticism of the Literature In interpreting the results of these diverse investigations, one must keep in mind the obvious pitfalls of mush-of the-reporting. A34Hans 0. Olsen, "Elementary Education: Students'Reasons for Selecting Their Colleges," Journal gpreacher'Educatiog, Vol. 10, (September, 1959), 316. 351bid., 317. 31 (1) Researchers in twenty of the twenty-four studies questioned students already enrolled in college regarding-their selection moti- Vations. Only Holland, Plante, Basta and McCranahan surveyed high school students. However, the-purposes of the remaining.studies may have differed from these, the basic validity of asking students already influenced by college life to recall their initial motivations is questionable. I (2) Although most of the studies-apparently involved the question- naire method of research, researchers infourteen of the twenty-four did not describe.their instruments and made.no.mention of prevalidating them. Therefore, the questionnaires used may not have represented an exhaustive, or even a complete listing-of the reasons actually employed by the students. They may, in fact, have represented only those reasons the-author wished to sample. (This is evident in evaluating "reputation of the college" as an influential factor, and will be discussed later.) Among the studies weakened in this-regard, eleven of which were pub- lished before 1943, are those by Bollingshed, Rats and Allport, Reeves, Johnson, Lovejoy, Corey, Reinhardt, Robertson, Addington, Anderson, -Sa1em,~Lippsett, and Smith, Hadaway, and Foskett and Martin. For all but four-~those by~Katz and Allport, Reeves, Robertson and Selene-no explanation-was offered as to how the-final rank order was achieved. (3) A third area of error involved carelessness in the use of statistics, _Katz and Allport, Reeves, Robertson-and Salem erroneously equated percentage with rank in assuming that those reasons acknowledged by the-largest proportion-of students were the "most important." To accurately assess relative importance requires the use of a rank order 32 technique demanding perferential choice on the part of the student. Since these studies lacked such techniques, the relative order of importance of the individual items sampled cannot be inferred. However, they do indicate the prevalence of an influence among college students. Four studies which compared two samples did not employ statistics in testing the differences between samples. These included the investi- gations by Reeves, Johnson, Reinhardt and Addington. One investigator was guilty of an invalid statistical manipulation. When comparing the differences in reasons for selection between students at two institutions, Olsen used rank order questionnaires, assumed equal intervals between ranks, and applied the parametric "t" test. In only seven of the remaining studies--those by Cleeton, Holland, Franks, Mueller, Schloemer, Basta and Plante-ewere the assumptions and conclusions-clearly stated and the statistics correctly employed. Of these, all but'Holland's and Schloemer's represented doctoral disserta- tion projects. The investigations of McGranahan and Strayer, reported as masters theses, were not readily obtainable and so must be-excluded from judgment. Trends Revealed by the Literature -Bearing in mind the weaknesses_in research design described above, and the imprOpriety of comparing such divergent studies, one is never- theless justified in scrutinizing their conclusions side by side, if only because the researchers themselves reported them in rank order. It must be remembered, however, that the number of times an influence appears in Table 2.2 is partly a function of how often it was 33 included in the choice by the investigators. Where separate results were reported for a divided sample, the study was counted more than once. Also, the rank of 5th in 5 must not be equated with 5th in 12 or 5th in 42. Despite the difficulty of making precise observations from the data in Table 2.2, the following table, clarifying the compilations, may help to identify trends. This researcher was reluctant to collapse the results of studies over the-entire thirty-six year period, particularly in view of the lack of statistical saphistication of the early studies. Since a natural chronological division seemed to occur between those studies prior to 1943 and those after, they have been divided on that basis for the purpose of comparison. Among the early studies, parents appeared strongly influential in -college choice, friends and acquaintances somewhat less, with high school personnel, relatives and college personnel following in descend- ing order. Indeed, college personnel were credited with little influ- ence. The influence of alumni is difficult to ascertain; they ranked third out of six items in the only study which included them.36 II and Among the college factors, "vocational training available "proximity-location" emerged the strongest, with "course of study" and "cost of attending" following. However, because in studies with broad inclusive categories of choice, "course of study" could conceivably have been chosen by students with vocational aims, its true position of importance must remain uncertain. 36L. F. Addington, "Choosing a College in Virginia," Virginia Journal 2f Education, Vol. 32, (June, 1939), 406. THE FREQUENCYWITH WHICH INFLUENTIAL FACTORS TABLE 2.3 IN COLLEGE SELECTION WERE RANKED Studies Before Studies Since Total 2.1:: §_1_l 1945 1945 Studies 0) m m 5 B fg’ '8 8 5 gt 8 5 8'3 up: u UN u .3 an u egg H g H E-| 3 H u H H m H u H 6-: m 0 mun ‘H on O mm '44“ m 0 mm 'H g o o I o o o I o o o I o 13".?" .33 5" .51" .3 3" 5" .3 “'8 up, 03 E—c'o [-'u'o 03 [-13 Hg 03 °§°f€ 7.3. °§ we. °§°§:. Factors 0.,“ 0-0-1 46' H 00% O- M 3H 0- 604 3H 2 z‘ E z z H z' z E-c A T? 1? rs ' 8 Parents 6 9 ’ 9 3 9 12 ‘9 18 21 . FriendL etc. 2 7 .8 2 6 jg]; 4 13 19 ‘ H.S. Personnel 1 6 8 0 7 ll 1 13 19 r ‘ College Personnel 0 1 6 O 2 .4 0 3 10 Relatives 0 2 5 O 33 6 0 5 ll ' College Alumni 0 1___ 1 O 3 6 O 4 7 College Factors Size .of College 1 l l i 3 .4 6 :4 L 7 ' ‘ Proximity-Location _'3 4 4 3 9 _16 6 13 20 ‘ ‘ k putatiog o o o J 13 _;7 19 1_3_ 17 19 , Religious Affiliation .0 0 1 O 2 _f_§ O 2_ 4 ‘ Course of Stu_dly 1 4 4 6 -9 1; 7 L3__ 16 r . Vocational Trainin .3 3 3 3 3 .3 6 6 6 ‘ Colleg Publications 0 1 2 O l g 0 L 4 ' Visits-Physical Plgt l 2 '2 1 _3 8 L .5 10 l ‘ =10b Placement O 2 2 O O 2 O 2_ 4 ’ ‘ Social Life 0 o _; I o o 4 o o 2.4 Financial . Cost of Attending 2 5 6 92—4 9 12 4 14 18 *Miscellangous g_ .4 4 4 12 27 6 16 ‘31 35 Similarly, it is difficult to draw conclusions about those items which only appeared in one or two studies. "Size of the college" is interesting because it ranked second in the only study which included 37 it. 7When "religious affiliation" and "social life" appeared in single studies, they ranked eighth38 and sixth39 respectively. Also of interest is the fact that "reputation of the college" was not considered important enough to sample. In retrospect it would appear that the emphasis of the early researchers was on persons as influencing factors in the college aselection process. Six categories of persons were included in studies thirty-seven times, whereas eleven separate college factors, including cost, appeared only twenty-six times. While the post-war studies are not strikingly more numerous than the earlier ones (thirteen published studies in the later seventeen- year period, as compared with eleven studies in the earlier nineteen- year period), one is struck by the numerical increase in items sampled, and the increased attention to "college" factors. The six categories of influential persons appeared in studies fifty times, while the ‘eleven "college" factors, including;cost, were ranked eighty-seven times! 37Clarence E. LoveJoy, So You' re Going To mllege, (New York: Simon and Schuster, 1940), 90. 3821113 n. Reeves, "Which College?," Journal 01 Higher Education, Vbl. 3, (February, 1932), 13. 39Daniel Kat: andPloyd H. Allport, Students' Attitudes, (New York: Craftsman Press, 1931); cited by Bennett, M. E., College and Life, (New Ybrk: McGraw Hill, 1933), 56. 36 In addition, the "Miscellaneous" column indicates that at least twenty-seven descriptions of reasons proved so unique as to defy .classification, compared to only four in the earlier studies. If the -unique reasons which the investigators reported were less important, had been_inc1uded in the total, the "miscellaneous" figure would be considerably higher. In part it would appear that the increasing number of items per study included many peripheral items not previously considered central to the decision-making process. In this connection, however, it is interesting to discover which items, ranked one to five by the investigators, were.relegated to “Miscellaneous." "The kind of college (teachers college, liberal arts, engineering, etc.)," was ranked first in 1951 by Cleeton,40 whose sixth- .ranking item, "type of college (i.e., coeducational, segregated institutions vs. public institution, etc.)," graphically illustrates the confusion possible when one attempts to classify such broadly- . -Characterized items. "Kind of college (teachers college)" ranked third by Hadaway in '51,41 "friendly attitude of faculty and students" ranked third by Franks in '53,42 and "the friendliness of the student body," 4oKenneth N. Cleeton, "An Analysis of the Factors'Which Influence Students When They Choose A College," (unpublished Ph. D. Dissertation, University of Colorado, 1951), xii. 41C. W. Hadaway, "Factors Influencing Students to Enroll at Indiana State Teachers College," Teachers College Journal, Vol. 22, (November, 1951), 23. 42Lawrence T. Franks, "A Study to Determine the Major’Factors Which Influence Students to Enroll at Stephen A. Austin State College," (unpublished Ed.D. Dissertation, Indiana University, 1959), 58. 37 fourth by Schloemer in-F53. ,In addition, Schloemer's Michigan State ‘College subjects ranked "the basic college, making it possible to obtain a liberal education in the first two years," fifth.43 Holland discovered that true miscellaneous factors-comprised the second largest category of answers for both males and females-ina'57.44 Olsen reported that "heterogeneity of the student body" ranked third highest among elemen- tary education students at the UniVersity of Illinois, fourth among those at Eastern Illinois State College. In addition, "the opportunity ‘to live away from home" ranked fifth in the University of Illinois sample.45 In 1960 Plante reported "to secure general knowledge, dis- cover a suitable occupation" and "secure training necessary to enter a professional school" second, third and fifth, respectively.46 Among people classified as to influence in the later studies, parents remained in first place, although they did not make as strong a showing as in the earlier studies. Friends and acquaintances ,___,_ 43Clarence-L. Schloemer, "Why They Choose Your College," College Public Relations W, Vol. 4, (July, 1953), 27. 44John]... Holland, "Student Explanations of College Choice and Their Relation to College Popularity, College Productivity, and Sex Differences," College‘ggg University, vol. 33, No. 3, (Spring, 1958), 314. ' ° “Hens c. Olsen, Jr., "Elementary Education: Students Reasons for Selecting Their Colleges," Journa1.g§‘Teacher Education, Vol. 10, (September, 1959), 316. 46Alexander J. Plante, "An.Analysis of the-Plans for Post- Secondary Education of 1959 Secondary School Seniors in Connecticut and Certain Factors Which Influence Their Plans," (unpublished Ph.D. Dissertation, University of Connecticut, 1960), 55. 38 followed closely, and, with high school personnel which appeared third, retained their earlier order of influence. College personnel, relatives and alumni, investigated less often, appear to rank last and approxi- mately equally. College personnel emerge as somewhat stronger in influence than they appeared in the earlier studies. Among the college factors, "reputation of the college" appeared by far the most influential, ranking first or second in thirteen out of, nineteen studies, and in the tap five, seventeen out of nineteen times. "Reputation" was one area which was not deemed sufficiently important to investigate before the war! Its' nearest competitor for first and second votes, "course of study offered," showed up six times in twelve studies. However, "vocational training available" did a repeat per- formance over the earlier studies by once again coming up first in the three studies which included it, studies of fourty-seven, sixteen and five items reapectively. Combining these latter two categories, it would appear-that students since the war at least, and possibly before, were indicating a search for fairly specific academic goals in their Selection of a college. An item which.may be as influential as "course of study offered" was asked by investigators considerably less. In six studies "size of the college" ranked in the tap five items four times, and in the tap first or second, three times. "Size.of the college," like "vocational training available" in recent studies, may well be an item unduly neglected by both earlier and later investigators. It is interesting 39 that, in the one-study which questioned high school students in this 'regard, size.ranked second in importance out of five items!47 Somewhat less impressive as an item was "cost of attending college," which got "honorable mention" by ranking in the tap five nine out of twelve times; however, it polled only two first or second votes. Indeed, cost would appear slightly less crucial than in earlier studies, which may be a reflection of the increasing availability of financial aid. "Proximity-location" trailed still farther behind, in sixteen studies ranking in the tap five only nine times, in the t0p one or two, three times. Of three studies which sampled "religious affiliation," two ranked it fifth. "Publications of the college" ranked less often; "social life," sampled four times, and "job placement after graduation," sampled twice, proved insignificant. In conclusion, a comparison of the earlier and later studies in the .influence of persons shows parents, friends and acquaintances, and high school personnel retaining their positions of primary influence in that order. ‘Parents appear to have declined in influence somewhat in the later years, although this could be partly accounted for by the ins “creased Opportunity for choice in-the later questionnaires. Among college factors in the later studies, "reputation of the college" is the surprising runaway in influence, despite its total neglect before the war. This may well be a reflection of the increasing “Robert s. McGranahan, "A Study of the 1949 Iowa High School Seniors to Determine Their Future Plans After Graduation," (unpublished M.A. Thesis, State University of Iowa, 1949),* cited by Mueller, 33. fl” 17-20. competitivenesa.of the American college scene. "Proximity-location," one of the factors most frequently ranked high in the earlier studies, dr0ps to approximately sixth place in relation to other variables. This too may be a reflection of deve10pments in American society-- namely, improvements in transportation and increased mobility of indivi- ‘duals. While the-early studies slighted college factors so as to make comparison between them and personal influences difficult, it is clear from the later studies that "reputation of the college" and "course of study offered," at least, are ranked as influential more often than parents. "Vocational training available" and "size of the college" might well have been also, had the incidence of their occurrence in sampling instruments been higher. Parental influence and "cost of attending college" would appear to be about equal in strength as determinants in the process of college Selection. Summary Twenty-four studies by individuals or institutions of higher educa- tion attempting to assess influential factors in college choice, were ,reviewed. RepreSenting a period of 36 years, from 1926 to 1962, they showed considerable variation in types of samples, purposes of the research and methods of obtaining data. A high proportion of the studies were weakened by carelessness in the use of statistics or failure to prevalidate or describe the instrument used. In addition, only four studies actually questioned high school students prior to enrollment in college. 41 The emphasis of researchers before 1945 was-on persons as influ- ‘ential factors, and parents emerged the strongest of six categories of peOple. When later studies increasingly included college factors in the choice, "the reputation of the-college" became by far the single most frequently ranked item. ,A thorough search failed to disclose any prior studies attempting to differentiate between students on the basis of patterns in their college selection criteria. CHAPTER III DESIGN AND METHODOLOGY Description of the Sample The sample for the study was drawn from a project originally conducted by Coleman. In the following section Coleman's sample and the one used for the purposes of this research are defined. Colemgn's Original Sggplg As was previously stated in Chapter I, the data for the study had its origin in Coleman's analysis of high school climates entitled Th; Adolescent Society. In that extensive work of research, Coleman and his staff analyzed pretested questionnaires and other data from all of the 10,000 students in ten northern Illinois high schools in the fall of 1957 and spring of 1958. Sections of these questionnaires were blocked out for completion by college-bound seniors only. There were 1,149 seniors who’completed these sections in both the fall and spring ,questionnaires. Whether or not generalizations can be made from this sample depends upon the acceptance of Coleman's original method of selecting high schools. In the introduction to Th; Adolescent Society, Coleman offers the following justification: The schools are located in northern Illinois, but are not intended to be 'representative' of this section. To the contrary, they were Selected with diversity in mind . . . The results of this study, then, are intended to 43 apply. . .to all schools encompassed within the range of community composition exhibited by these schools.1 In a later paper, Coleman gave the following description of the communities*chosen: 1. Size 100-400: Two schools, serving prosperous farming areas, and including students from a broad socio- 'economic range and from both town and country. 2. Size 400-1,000: Four schools in all. Three are prosperous schools, including mostly town students of diverse sociodeconomic background, but some farm children as well. One of these has a tradition of sending students on to good colleges; graduates of the others more often attend nearby colleges and teachers' colleges. The fourth school in this size group is a Catholic parochial school serving working class students in Chicago. Deepite the socio-economic-level, a relatively high prOportion of students go on to college. 3. Size l,000—2,000: Four schools. Two are suburban, and two are_in independent towns, 50,000-100,000 in size. One of the towns is predominantly lower middle class; one is predominantly upper middle-class. One of the suburban schools is predominantly lower middle; one is upper class and upper middle class. The ____Fo11ow-2p. Samoa 122 219st. The descriptions cited above were included in a prOposal to the College Entrance Examination Board by Coleman and Rossi, of the National Opinion Research Center. The prOposal, a request for funds to do a follow-up study on these seniors, in an attempt to get at the "natural 3 history" of college selection, dwas accepted. After interviewing llO .lJames 8. Coleman, Th; AdoleScent Society, (New York: Free Press of Glencoe, 1961), ix. 2Coleman and Rossi, "A PrOposal for Research on the Processes of College Choice," (unpublished prOposal submitted to the College Entrance Examination Board, January 6, 1958), 5-6. 31bid., 1. high school seniors to glean the "flavor" of college decision variables, Coleman and Rossi constructed a questionnaire and administered it to 581 students of the original sample who were enrolled in colleges in the spring of 1959. This new data, together with items from the fall and Spring questionnaires of the original 1,149 college-bound high school seniors, was punched onto IBM cards by the NORC staff. (NORC survey 412). In the fall of 1962 and January, 1963, negotiations with Dr. Peter Rossi, Director of the National Opinion Research Center, for the use of this data for the present research were completed. Because the IBM cards delivered constituted collapsed work decks, not all of the information in the fall, 1957, spring, 1958 and Spring, 1959 question- naires was available. Furthermore, not all of the decoding information was available. A complete cOpy of the items received is included in Appendix A. THE Presegt figmplg Because this research was primarily concerned with the reasons students selected the colleges they would attend, it was necessary to reduce Coleman's original and follow-up samples for those subjects whose answers were incomplete. To be included in the present sample a student had to have (1) completed all three questionnaires, (2) stated his reasons for selecting the college he would attend, (3) been admitted to the college he referred to when listing his reasons for choice, and (4) been in attendance in that college at the time of the Spring college questionnaire. These requirements reduced the number of students elgible for inclusion in this study. The refinement process is reported in Table 3.1. 1,149 801 -220 45 TABLE 3.1 THE REFINEMENT OF THE NORC FOLLOW-UP SAMPLE high school seniors completed both the fall and spring high school questionnaires. who did not complete the spring college question- naire. college freshmen completed the spring.college questionnaire. who were not in the original high schools sampled, and therefore did not fill out the high school questionnaires. who completed all the high school and college questionnaires. who had not selected a Specific college at the time of the Spring high school questionnaire. who did not answer the question in the spring high school questionnaire pertaining to their reasons for choice. who were not enrolled in the same college they had named in the high school questionnaire. whose colleges were not specifically coded (i.e., they were coded only as "nursing schools," "business schools," or "other.") who were enrolled in the same colleges which they had stated reasons for selecting. 46 The resulting sample of 276 students was further divided into two groups to provide for validation and cross-validation. This was accomplished by sorting the 276 students' IBM.cards, in the sequence order of the original code numbers, into ten piles corre3ponding to the high schools they had graduated from. Code numbers were randomly assigned to each pile of cards. Even-numbered cards constituted the validation sample, odd-numbered cards the cross-validation group. In Table 3.1 a comparison of the groups with Coleman's original pOpulation ‘may be found. Inapection of this table reveals that the validation and cross- ‘validation samples are not distributed among the schools in a.manner similar to the original p0pulation. A Chi-square Test of Independence between Coleman's sample and the present sample of 276 resulted in a chi-square.of 20.72 which was significant at the .001 level, thus re- jecting the null hypothesis of no difference in the distributions of the two grOUps. This was to be eXpected in view of the fact that the students involved in the present research represented only the college- bound group, whereas Coleman's study included the entire student papu- lation. Indeed, the combined validation and cross-validation groups bear out Coleman's statement that some schools send proportionately ‘more students to college than do others. This fact should not, however, affect the generalizations to be made from this study. If the results of Coleman's study are applicable to the high school papulation in general, then-the results of this study should be-equally applicable to the college-bound members of the pcpulation, at least in the Midwest, since types of colleges available for choice--and hence reasons-~may vary by region. N . m "MAE (H. 47 me on ma m a ,ogmawm we mm ON w m mammmm. sonoeeaae> soaoeeaee> immouu one.a one.a oee.a omo.a Amaomv one eon cos eon one oma coo.aa ooo.oon ooo.m~ ooo.e Aowmofinov oee.m coo.e ooo.a ooo.e ooo.a Aoameam m.swEmaoUv cowumasmom seam seesaw huaosaaoo mucwfiom o>auoooxm .383: mustang: camasoz aaeanoonemv. swam e.etoe .um cosmonnh scone o>ouw oases ssouaam oaaa>uostz samvauwm Henson ZOHH 10 c 13 > 10 n 19 > 14 ‘N '23— :p 16 It can be seen in the above table that the frequency of responses of group A were in an opposite direction from the responses of groups B,:¢, D, and N. That is, most of the students in group A chose-answers 8, 9, or 10, while the majority of persons in the other groups chose answer‘7. For all iteerwhere‘a similar reversal in the direction of response frequency appeared, the chi-square test was employed to determine whether there existed a better than chance relationship between the *group and its-unique-response. ln-all cases, these were 2 x 2 chi- square-tables with one degree of freedom, where the group,in question -was partitioned against those students who were not in that group, and the group?S'predominant responses were dichotomized against the remain- ing responses. Table 3.4 is presented to illustrate the chi-square ~divisions used in the analysis of item F-53. gs; 55 TABLE 3.5 CHI-SQUARE TABLE FOR ITEM 53 OF THE FAlloQUESTIONNAIRE A Not A Totals F0 5 70‘ 75 7 , Chi-Square 2.438* Fe 8.33 66.67 F0 10 50 6O 8.9.10 p (.20 Fe 6.67 53.33 Totals: 15 120 135 * Yates Correction Applied The chi-square of 2.438 in the above table was significant at the .20 level. This would indicate that a.factor which might distinguish Type A students from checotherstlstthatemoretbfuthemswbrenbonnsdutside the town or county of the school district., Further interpretation of the unique character of the Type A group would depend on which other items also proved significant as differentiators, but the fact that TypeuA students came from more mobile families would be part of that interpretation. Similar tables and chi-square statistics were computed for every item where a difference in direction or quantity of response was indicated by inspection of the data. These tables appear in Appendix A. Only those items whose chi-square values were significant after cross-validation are included in the body of the report. 56 The fourth stage followed the cross-validation multiple agreement analysis (stage three), using the remaining 138 students not employed in the validation stages. Those items which were significant at the .20 level in stage two were subjected to chi-square analysis in stage four, with the cross-validation level of significance set at .10. The content of the surviving items was used to-describe characteristics of the groups to which the items applied. Reliability Estimates In order to obtain an estimate of the reliability of the items used in the project, two reliability coefficients were computed using Hoyt's Analysis of Variance technique.9 Using two different samples of 50 students each, reliability checks were made on the eight reasons for college selection used by Coleman in item 174 of the spring high school questionnaire, and on the 16 items which held up after cross- validation and were used to identify the differences between the reason-response groups. The students' responses used in this relia- bility analysis were randomly selected from the total validation and cross-validation samples, stratified according to their respective reason-response group. 90. J. Hoyt, "Test Reliabilitvastimated by Analysis of variance," Psychometrika, vol. 6, (1941), 153-160. ,. '_'.-‘ 57 Summary The sample employed in this research was part of a larger sample of high school students used by Coleman and Rossi in their preposed study on the "natural history" of college choice. (NORC Survey 412.) All high school seniors in the NORC sample who had selected a Specific college by the Spring of their senior year, had indicated their reasons for selecting that college, and who were enrolled in that college the following Spring, constituted the sample of 276 used in this project. By a stratified random selection of students from each high school, the sample was further divided into two equal groups of 138 students each for purposes of validation and cross~validation. The design of the research included four stages. Stage one employed multiple agreement analysis of the re3ponses of 138 students in order to classify these students into groups with similar reasons for selecting their colleges. Stage two was concerned with identifying the distinguishing characteristics of each group on the basis of avail- able items from the three questionnaires compiled by NORC Survey 412. Tables were~constructed for each group's reSponses to each item, and these tables were then inSpected to determine the apparent direction of unique reSponses of any one group. The chi-square statistic with an alpha level of .20 was used to determine whether these directions were significantly different from those of the remaining sample. Stage three again employed multiple agreement analysis, using the second sample of 138 students to cross~validate the groups obtained by the first sample. Stage four similarly cross-validated the results of stage two, and the distinguishing characteristics of each group were 58 identified. However, in this stage the rejection region was set at .10 and the chi-square analysis was employed only with those items found to be significant with the validation sample. Reliability estimates for the eight reasons for college selection and the items which-remained Significant after cross-validation were aISO‘computed. ~ " “3'57..." CHAPTER IV ANALYSIS AND INTERPRETATION As stated in the previous chapter 'on design, the analysis pro- ’ceeded through four stages. Stage One: Multiple Agreement Analysis of the Validation Sample Most of the difficulty encountered in the analysis of the data occurred in the first stage of the design. Because multiple agreement analysis is a complicated process of matrix reductions, an electronic computer was necessary in the initial phase. While Michigan State University has four varieties of computers, only one had been program- med to use Hemingway's multiple agreement analysis: the MISTIC-computer on which Hemingway's original work was done. However, at the time of this analysis Michigan State was in the process of installing a newer, larger computer and was phasing out MISTIC. For this reason, the programs that MISTIC was unable to handle, due to internal equipment breakdowns, were not being rewritten to circumvent the electronic difficulties, nor was the computer itself being repaired. Multiple agreement analysis was one of these programs. Hemingway's original analysis, of the voting patterns.of the 83rd U.S. Senate, took twentyieight hours of computer time.1 When the-data for this project was ready for MISTIC, the programmers could not 1Peter W. Hemingway, "Multiple Agreement Analysis," (unpublished Ph.D. Dissertation, Michigan State University, 1961), 69. 6O guarantee valid results if the computer was required to run for more than two hours. An attempted analysis with a matrix of 138 students ‘by 8 reasons supported this statement; theresults were checked manually and found to contain numerous errors. Three possible alternative solutions were considered: (1) to program the data for a different computer; (2) to employ another method of pattern analysis; or (3) to change the size of the input matrix. The first solution was not feasible, partly because no other available computer could handle this program with a sample size larger than '40, and partly because no computer authority could be found at Michigan State who was. familiar enough with multiple agreement analysis, or could supply the time necessary to assist in the writing of the program. The second alternative also proved fruitless. Several statistical techniques were attempted with the-data, including Guttman's Scalogram Analysis,2 Coomb's Parrallelogram Analysis,3 Lingoe's Multiple Scalogram Analysis,4 McQuitty's Typal Analysis,"5 and McQuitty's Rank Order Typal Analysis.6 Either similar computer problems were encountered, or 28amuel A. Stouffer e_t. 31., Studies 1.3 Social Psychology, Volume 5, Measurement and Prediction, (Princeton, New Jersey: Princeton University Press, 1950). ‘3Clyde'H. Coombs, "The Theory of Data," (unpublished manuscript, University of Michigan, 1962). 4.1 ames C. Lingoes, "Multiple Scalogram Analysis: A Generalization of Guttman's Scale Analysis," (unpublished Ph.D. Dissertation, Michigan State University, 1960). 5Louis I... McQuitty, "Typal Analysis," Educagional 33d Psychological Measurgent, Vol. 21, (1961), 1677-696- 6McQuitty, "Rank Order Typal Analysis," Educational and Psycho- logical Measgement, Vol. .23, No. l, (1963), 55-61. hm. the COKE thi stt in a c For off alo gro did onl ana fro to no sta' one: cell for equaj rathe 61 the analysis did not divide the students into groups according to their commonality of reasons for selecting colleges. Upon investigation, it was concluded that the primary reason for this lack of results was the basic nature of the data matrix. When 138 students have only 8 reasons to choose from, there will be much overlap in the reasons selected. Thus, pure types, where some students selected a combination of reasons that no others chose, were-virtually impossible. For example, all but 29 students indicated that the course of study offered by the college was influential in their choice. This one item alone made it impossible to separate 109 of the 138 students into pure groups. Because other reasons indicated by the remaining 29 students did coincide with some of theirs, no pattern analytic method yielding only pure groups could be employed. Therefore, it was decided to continue to try multiple agreement analysis until a matrix could be found which would provide valid results from the MISTIC program, and to reduce and alter the shape of the matrix to accomplish this objective. Hemingway, in his analysis of "yes" and "no" votes to determine voting patterns, had concluded that he was statistically more successful when including both "yes" and "no" votes in the original matrix, than he was when simply tabulating affirmative ones. While it was recognized that failure to check a reason for college choice was not quite the exact antithesis of checking it, in the same way that a "no" vote iS'CO a "yes," it was decided to assume, for the purpose of the analysis, that both types of reaponses were equally relevant. This approach yielded a matrix of sixteen items, rather than the original eight. ~3Eis;EiIEIIIIIIIIIIIIIIIII!___e I’SEEZEIIEIIIIII!!~ EH be the col‘ mu11 (723 c011 in t 81‘0L' sele agre more If 0: not a Cauti. 62 The problem of reducing the samples to be submitted to MISTIC remained. It was decided that the patterns of reSponses would be com- piled manually, and that only those patterns including two or more individuals would be programmed. This compilation yielded 71 different patterns, 31 of which contained two or more individuals and accounted for 98 of the total 138 students. After the analysis of a matrix of these.31 patterns by 16 items was completed, the remaining.40 students were placed in their appropriate groups manually. To qualify for entrance into a group, a student's reasons for college selection had to be absolutely identical with those of the group. In Table 4.1 the findings of the multiple agreement analysis, and the preportion of students placed in the resulting groups,are summarized. Every person in groups A through D "agreed" on-every item in the column under the appr0priate letter designation. It appears from the multiple agreement, then, that almost three-fourths of the students (72%) could be classified into groups according to their reasons for college choice. The members of each group were more like each other in their college selection.motives than like any person outside their group. About one-fourth of the students, (28%) however, apparently selected their schools for their own unique reasons and were not in agreement with any one group. Inspection of Table 4.1 reveals that several of the reasons typify more than one group. Thus, the groups are not unique in the sense that if-one type chose variable(s) X, Y, and/or Z, those variables could not appear as classification criteria for any other type. However, caution must be exercised in assuming that those reasons which Span 9. 11. 12. 13. 14. 15. 16. TABLE 4.1 63 MULTIPLE AGREEMENT ANALYSIS OF THE VALIDATION SAMPLE'S REASONS FOR COLLEGE CHOICE Reasons Tuition and Living Costs Closeness to Home High Educational Standards Course of Study Offered Chances of a Scholarship Religious Character of the School Chances of Getting Admitted Pe0ple you knew who went to those schools NOT tuition and costs NOT closeness to home NOT high educational standards NOT Course of Study offered NOT chances of a Scholarship NOT Religious Character of the School NOT Chances of Getting Admitted NOT pe0ple you knew who went to those schools Groups Total Number of Persons per Group Percent of 138 per Group *Unclassified Note: Groups 2; Students with Similar Reasons A B c D N* x x x x x x x x x x x x x x x x x x x 16 25 24 34 39 12% 18% 17% 25% 28% An X indicates total agreement. 64 more than.one group can be interpreted as significant omissions for the groups which did not include them. The antitheses in rows 9-6 were only considered classifiable variables for a group if all the included individuals never chose the alternative. For example, "course of study offered" (item 4) was a reason checked by all students in groups A, B, and D, but not by all the members of C. However, the antithesis of that item, "NOT course of study offered" (item 12), does not appear in the index of Type C reasons. Consider "tuition and living costs" (item 1). All but Type A students checked this reason. Its Opposite, "NOT tuition and living costs" (item 9) was indicated by all students in the Type A group. Therefore, while the course.of study offered is not an identifying reason for Type C, the fact that Type A is not considering tuition and living costs $3 a unique characteristic of that group. As a result of the first validation analysis, the following obser- 'vations are offered regarding the patterns of reasons which differen- -tiated among students: .Type A students were-characterized by selecting their colleges for their high educational standards and the course of study which they offered. These students were apparently not concerned with the expense involved, the proximity of the college to their home, their chances of receiving a scholarship, or the religious character of the school. In brief, they appeared to be interested in obtaining the best education available in their field of study regardless of the cost, location or denomination of the college. Type B students were also interested in the school's ability to offer them a particular course of study, but they wanted it at a price they could afford. Other peeple who went to the schools they chose were appar- ‘ently of no consequential influence, nor were the denominations of their colleges or their chances of getting admitted. These students wanted an education 65 in their chosen field within a certain price range, and would take their chances of getting into those schools which met their needs. Type C students, too, were concerned with finances, but appeared to be less willing to gamble on their chances of admission. While they were.not concerned with scholarship possibilities or religious association, they did apply to colleges which they thought would accept them. Type D students were the only ones uniquely concerned with the religious denomination of the schools they would attend. They agreed with other groups, however, in ‘wanting their schools to provide them with an education in their field of endeavor, and were not concerned with scholarship possibilities. Type N is not a homogenous classification in the same sense that the other types are. It is merely a grouping of all those students whose reasons for selecting their colleges did not agree with any of the foregoing :classifications. Stage Two: Identifying Characteristics of the Validating.Groups The second stage in the design involved the identification of the distinguishing characteristics of each of the reason-reSponse types. To that end, responses on the remaining available items from the three questionnaires were collapsed to dichotomous classifications, making it possible to use 2 X 2 chi-square tables with one degree of freedom. The chi-square tables didhotomized the reopenses of one group (i.e., "Type A") against the responses of subjects not in that group (i.e., "Not Type A.") This partitioning.was then compared to similar two-fold divisions of the item under analysis (i.e., reSponses 1-3 versuS‘reSponses-4-6.) 66 Of the 153 questionnaire items, only 48 proved significant at the ..20 level, in isolating the responses of any one group from the total validation sample. Because with alpha set at .20 it could ordinarily be expected that 31 items would be significant due to chance factors alone, the 48 items found represented 17 more than chance variations. It would be both cumbersome and Optimistic to ask the reader to follow the-chi-square analyses of the-48 items. For those interested, the complete proceedure is available in Appendix A. Significant Differences Among Reason-Response Types Within the Validation Sample Only the results of those items which proved significant in the validation chi-square analysis will be reported in this.section. Egg Contegt Associated 113; Em A Students Clearly the most recognizable were the sixteen students with Type A reasons for cellege choice--those who selected their colleges because of high educational standards, apparently indifferent to the expense involved or the proximity to their home. Their reaponses-to 18 of the 153 items on the questionnaires were significantly different at the .20 level; the item analysis is reported in Table 4.2. On each item a significantly greater preportion of Type A students responded in the adirection indicated than did students in groups B, C, D'or N. 1593 Content Associated gig Tm _B_ Students Students with Type B reasons for selecting their colleges were the vleast-clearly distinguishable. ‘Perhaps this finding can be accounted for by the fact that the only "reasons" unique to them were negative ones, indicating a lack of reaponse, rather than any positive 67 TABLE 4.2 SIGNIFICANT DIFFERENCES IN THE RESPONSES OF TYPE A STUDENTS* Itan Nunber Item Content Chi-Square Vglue Fall Items Column 1 Graduated from a suburban high school 8.977 53 Born outside the county of their high 2.438 school 56 Father was a college graduate ~6.000 57 Mother had some college education 3.380 64 Is not Catholic 2.450 64 Is probably Jewish 7.541 65 Attends church less than every week 3.440 during high school Spring Items 106 Likes'himself the way he is-dwould not 2.386 want to change and be someone-else l36b Applied t0'3 orMmore colleges ‘8.055 Column 77 Is in the tap I.Q. level 4.680 Column 78 Father has a white collar occupation 15.223 and student is in tap I.Q. quartile College Items 7 Prefers an ivy league or eastern women's 23.031 college of high prestige 32 Friends were very pleased with his choice 17.138 of a college 43 Felt that his high school prepared him -3.111 for college better than most students '52 Planned to go on to graduate school 2.929 after college 129 Prefers a job "which pays an extremely 4.526 ‘good income, if you make the grade, but in which you lose almost-every- thing if you don't make it." 146 Enjoys classical music more than other ‘9.902 types of music 167 Soziorwmore of their best friends are -3.169 at the college they attend *Chi-square at alpha-of..20-equals 1.642 HI 68 characteristics. They were not concerned with their chances of getting admitted, nor were they influenced by students or alumni of the college they selected. In Table 4.3 items which served to isolate group B are summarized. TABLE 4.3 SIGNIFICANT DIFFERENCES IN THE RESPONSES OF TYPE B STUDENTS Item Number Item Content Chi-Square Value Code Column 1 Graduated from small city high schools 3.138 Spring 174 See themselves as not being close to the 5.958 center of activities in high school C- 32 Their closest friends were less than 6.231 "very pleased" with their choices of colleges C-142 They do not see themselves as part of 4.076 the leading crowd in college C-l48 They attended one half or more of the 3.191 home basketball games in college 0-149 They look forward to college primarily 4.561 for the social life and activities there C-173 They find it difficult to find someone 4.400 to discuss a personal problem with It Content Associated with Type E Students It will be recalled from Table 4.1 that type C students, while agreeing with other groups on three reasons for selecting their colleges, were the only group whose members were all concerned with their chances of getting admitted to the college of their choice. The distinguishing characteristics of group C in the validation sample are reported in Table 4.4. "I 69 TABLE 4.4 SIGNIFICANT DIFFERENCES IN THE RESPONSES OF TYPE C STUDENTS Item Number Item Content _Chl-SgLare V_a_1ue ‘Sb129 . Have read less than all of the-college 5.379 catalogues for the colleges they were interested in S-135 Family pays for less than half of 1.823 their yearly college expenses S-136‘ They pay for more than half of their ‘3.208 ' own college expenses S-l43 Carried a part time job during high 3.352 School C- 7 Prefetho attend teachers' colleges 2.439 or colleges in nearby Illinois areas C- 37 They were personally less than "very 2.484 pleased" with their choice of a .college C--44 Found the hardest thing to get used to 4.244 in college was being away from home 0-108 Family paid for less than half of their 1.739 second year in college C-110 Did not enjoy college more than high 5.752 school £1232 Content Associated 1it_h .'Typg _12 Students These were the only students who stated the religious character of the-college was an important factor. In Table 4.5 is listed the items-which significantly differentiated‘ D types from all other types. IL”?! Coptept Associated 11:21. Tm N Stpgpnts These 39 students comprised the largest single-group in-the validation sample. Representing:28% of the total, these-were.the students-whose reasons-for college selection could not be classified into one of the other four existing groups. They apparently selected their colleges for reasons unique to themselves and, while indicating many similarities to the other reason-reaponse types, were.not-wholly in agreement with any of them. IH gui How stu hav 30m. Stu: tut; 70 TABLE-4.5 SIGNIFICANT DIFFERENCES IN THE RESPONSES OF TYPE D STUDENTS Item Number Item Content §_l'1_i-S guare Value Fall 64 They are probably not Protestants 3.107 129 Prefer to date star athletes rather 5.586 than the best scholars or best looking students .131 Prefer to be remembered as a leader 6.553 in student activities Spring l36b Applied to 3 or*more colleges 3.358 Col. 71 Graduated from small town high schools 2.398 College 7 Prefer to attend a college near their 6.652 home 118 They rank "living up to religious beliefs" 29.589 as the most important ideal to strive for 130 Attend church every week during college 5.314 131 They find themselves "daydreaming often" 9.234 inrcollege It may, therefore, be confusing to attempt to identify the distin- *guishing characteristics of these students as a homogeneous group. However, this attempt was made in the desire to determine whether students with.individually different reasons for college selection have common characteristics. As might be-expected, the attempt proved somewhat fruitless. The content of the items found to identify these students is reported in the following table, merely because it consti- tuted part of the total analysis. 71 TABLE 4.6 SIGNIFICANT DIFFERENCES IN THE RESPONSES OF THE UNCLASSIFIED STUDENTS, "TYPE" N Item Number Item Content ,gpysflre Value Cod-e Col. 5 Includes more boys than girls 8.402 Fall 114 Prefers to attend a large university 3.272 129 Prefers to date "star athlete" or ‘2.877 "tap student" as Opposed to the "best looking" Spring 127 Tend to select-college majors in 4.739 Specific vocational fields 139 Feels that the general reputation 13.058 of the college he selected is better than the others he-was considering College 108 Family pays for less than half of 2.049 second year in college 160 More likely to live at home during 13.870 -college In reading the preceding tables it must be remembered that they include items which proved significant for the validation sample alone. (Therefore, subjective impreSSions about the students in these groups are unwarranted. A more reliable estimate of the characteristics ‘of-these-groupszcan be found in the discussion of the cross-validation sample. Item Content Which Did Not Discriminate-Between Reason-ReSponse Types Although the primary purpose of the project was to identify the differences between students who chose their colleges for different -combinations:of reasons, the items-which did not separate the groups are also interesting. The remaining pool constitutes 105 of the 153 items; that is, for 60% of the items all students had approximately -. " me 8] fr 78 the same responses. These items are of value because they serve as indicators of areas in which college-bound students tend to agree. Only the content of these tiems will be reported in this section; complete tables showing the distribution of responses for each are included in Appendix A. Similarly, percentage figures were not included, since the decision on where to-divide each table was made relative to the purposes of this research. These may not be the most appropriate divisions for generalizations on college-going trends; readers interested in researching such trends are invited to make their own-divisions in the tables in Appendix A. Table 4.7, then, merely indicates how the majority of students responded to 105 items. Although a complete discussion of the content of Table 4.7 is not within the scope of this report, some of the more obvious conclusions follow. By the spring of their freshman year of college, most students report adjusting rather well to their new environment. They state they are pleased with their college selection, find college life exciting, like the people they meet there, and, except for a decrease in church attendance and an increase in the amount of homework done, they do not change their attitudes appreciably from what they were during their last year in high school. # # # # 117-20 # Spring #‘52-6 62 64 65 113 129 (and College 124-8) Spring # 106 # 112 # 125 #‘129 # 130 # 131 # 132 73 TABLE 4.7 ITEM CONTENT ASSOCIATED WITH THE MAJORITY OF STUDENTS IN THE VALIDATION SAMPLE (N-l38) Item Content (Most College Bound Students) Prefer to attend a high school the same size as the one they now attend Spend less than three hours per day on high school homework Were born in the same county where their high school is located Have fathers who did not complete college although half of them did graduate from high school Parents are not divorced Half of the students are Protestant, 28% are Catholic and 22% are Jewish Attend church every week during high school Prefer to go to a college "away from home" See the "preparation for making a living" as the most important aspect of a college education Prefer to-date the "best looking" student of the Opposite sex rather than the "star athlete" (or cheerleader) or "best student" Rank the occupation-of "business executive" as more desirable than "writer" or "scientist” Find that there are many things they would like to change about themselves, but not completely Report that their parents would be very proud of them if they had been asked to be a biology laboratory assistant Prefer to attend a large college or university Have seen the catalogues of all the colleges they arerconsidering Have visited at least half of the-campuses of the -colleges they are considering Rank the persons they talked to about-college in the following order (of number of students checking .each person) (1) Parents, (2) friends in high sch001, (3) guidance counselor, (4) high school teachers Parents agree with their children on the course of study to be undertaken in college, which college to attend, whether to live at home or not, and how the expenses-will be met 74 TABLE 4.7, Cont. ITEM CONTENT ASSOCIATED WITH THE MAJORITY OF Item Number Spring # 135(& College 108) Spring # 136(& College # 109) # 13Gb # 136C # 136d #.138 # 139 # 142 #‘l74 Col. 77 C01. 78 Col. 65 Col. 71 College # 32-6 STUDENTS IN THE VALIDATION SAMPLE (N=138) Item Content (Most College Bound Students) Family will pay for at least 75% of their childrenk college education Students will pay for at least 25% of their college education Apply to fewer than 3 colleges Are admitted to the college of their first or second choice Do not apply for scholarships Attend the college of their first choice In considering the college they selected in com- parison with the others they considered, agreed that the college they selected (I) offered a better course of study in the field they desired, (2) was about equal to the others considered in its general reputation, (3) had no Opinion of the relative quality of athletic teams among the schools Had the following rank order of reasons for selecting their colleges: Number checking each reaponse out of 138 students 1. The course of study offered 109 2. Tuition and living costs 91 3. High educational standards 89 4. Chances of getting admitted 56 '5. Closeness to home 52 6. Peeple they know who went to 41 those schools 7. Religious character of the 33 school 8. Chances of a scholarship 22 See themselves as being in center one third of the activities in high school Are in the bottom three I.Q. quartiles Fathers are in white collar occupations Students who applied for scholarship, received offers from the college of their first choice Graduate from "large" high schools Mothers, closest friends, teachers and fathers were very pleased with the college the student decided to attend -* Pl Item Number College # 37 # 44-8 # 50 # 52 #'53 # 68 # 72 #110 #111 #114 _#117 #118 #122 #123 #129 #130 #131-2 75 TABLE 4.7, Cont. ITEM CONTENT ASSOCIATED WITH THE MAJORITY OF STUDENTS IN THE VALIDATION SAMPLE (N=138) Item Content (Most College Bound Students) Were very pleased with the college they were attending (1) Agree that "college is pretty much the same as high school except that the subjects are different and the courses are harder." (2) Disagree that "the hard thing to get used to in college is being away from home." (3) Agree that they "found the first year to be very exciting because the instructors Opened whole new worlds of ideas and knowledge." (4) Disagree that in high school they had a lot of friends but were not able to make many friends in 'college. (5) Agree that college work was much more difficult and that they had to work much harder than in high school Had a particular occupation or career that they wanted to prepare for in college Are planning to graduate from college Do not plan to dr0p out of college they are now attend- ing Are not receiving any scholarship aid Have not worked at a paying job during their freshman year Enjoy college more than high school Prefer a college the same size as the one they are now attending Have found courses in college that they would like to "follow up in later life" Spend at least 3 hours per day in homework during the first year in college Ranked "learning as much as possible in school" as the primary "thing to strive for in college Date at least twice a week in college Do not "go steady" with a member of Opposite sex Would select "a job which pays a moderate income but whiCh you are secure of keeping." Attend church less than every week during college. Agree that (l) the real qualities of a person come out in a group. (2) Would like to be someone different than themselves. (3) Enjoy social gatherings just to be with peeple. (4) "There are a few who control things in this school, and the rest of us are out in the cold." (5) They are not doing so well at school. (6) "If a fellow wants to be a part of the leading crowd around here, he sometimes has to go against his principles." 15: TABLE 407, Cont. ITEM CONTENT ASSOCIATED WITH THE MAJORITY OF STUDENTS IN THE VALIDATION SAMPLE (N-138) Lgem Number College #142 #146 #147 #148 #157-9 #160 #167-72 #173-4 Itgg Cogtent sugst College Bound Students) Do not see themselves as part of the leading crowd Enjoys other than classical music Go to the movies less than once a week Attend less than half of the home basketball games Find the other students and college teachers friendly Live in a university dormitory Have the majority of their current friends at the [college they, themselves, attend Have no trouble finding someone to discuss a class assignment with. Usually this person is a student in that class. “_— +0 pa re 38 da- are on] wit tui n tu are in: 76' Stage Three: Multiple Agreement Analysis of the Cross-Validation Sample Following the same procedure as that used with the validation sample, a multiple agreement analysis was computed with the second, or cross-validation sample. As in the first analysis, 71 different comp binations of reasons for college choice were discovered. These were again collapsed, so that only those combinations including two or more students were programmed into the computer. Thirty such patterns emerged, making the total matrix one of 16 reasons by 30 response patterns. Students with individual responseLpatterns were placed in the resulting groups manually, provided that their reasons were in perfect agreement with other members of a group. The results of the multiple agreement analysis of the cross-vali- dation sample was reported in Table 4.8. To facilitate comparison, they are listed with the results obtained from the validation sample. In only two cells of the table did the cross-validation sample disagree with the validation group. These were in the dropping of the "NOT 'tuition and living costs" reason by Type A students, and the addition of '"tuition and living costs" by Type D. For ready identification, these are marked with a double asterisk in the table. The changes cannot be considered extremely important, because, in each case, the opposite reason failed to appear. That is,.while 77 TABLE 4.8 MULTIPLE AGREEMENT ANALYSIS OF THE REASONS FOR COLLEGE CHOICE OF THE VALIDATION AND CROSS-VALIDATION SAMPLES Legend: V = Validation analysis CV = CrosSSValidation analysis <£> 2> Reason-Reaponse Types B C C D CV V CV V <33 DN*N* cvvcv 1. Tuition and living ,costs 2. Closeness to home 3. High-educational 4 x N standards . Course of study offered 5. Chances of a scholar- ship 6. Religious character of the school 7. Chances of getting admitted 8. People you knew who went there 9. NOT tuition and costs XT* 10. NOT closeness to X X home 11. NOT high educational standards 12. NOT course of study offered ' 13. NOT chances of a X X scholarship 14. NOT religious charac- X X ter of the school 15. NOT chances of admission 16. NOT peOple you knew who 'went there N N V CV Persons per type 16 17 Percent of 138 pertype 12 12 N >4 MN N X X X V CV V CV V 25 30 ,24 22 34 18 22 17 16 ‘25 X** CV V CV 32 39 37 23 28 27 *Unclassified Students alidation and CrossAValidation Results do not Agree Note: The X's Indicate Total Agreement (7“ 78 Type A drOpped reason number nine, it did not add its antithesis, reason number one, and, conversely in Type D, the addition of reason number one was not preceded, in the validation sample, by the appearance of reason nine. It was concluded that, in the pepulation studied, patterns of reasons for college-choice ggg exist which could be used to classify students. Thus, the null hypothesis of no such reasons was rejected, and the alternate research hypothesis accepted. The reason-response types resulting from the cross-validation sample-were essentially the same as those for the validation group. Because a basic descrip- tion of these types was provided in the-discussion of stage one, it will not be repeated. However, a more complete description-of the students comprising the four reason-response types will be presented in the following section. Stage Four: Identifying Characteristics of the Cross-Validation Sample Finally, the 48 items that had significantly differentiated between one or more groups in the validation sample were subjected to an identi~ cal analysis with the cross-validation sample. The IBM cards containing responses for the 138 students in this group were sorted according to the responses to these particular items. The division of the responses for each item was identical to those employed in-the-validation analysis. A more stringent level of significance was used in the-cross- -validation, setting alpha at .10 and, in a12 X 2 table with one degree of freedom, rejecting those chi-square values under 2.706. The com- bined probabilities of the rejection regions of the validation sample 5‘} t0 CI‘I 79 (.20) and the cross-validation sample (.10) equal a .02 probability of committing a Type I error: accepting an item as a significant discriminator, when, in fact, it should have been rejected. By chance fluctuation it would be expected that 3 of the 153 original item would be significant at the .02 level. However, the fact that 16 items (or one-third of the 48 validation items) held up after cross~validation indicates that 16 items represent a differentiation between the groups of students by factors greater than chance. Of these sixteen items, nine separated students with Type A reasons from those students with reasons other than Type A; two identified Type B; two isolated Type C; two characterized Type D; and only one-was significant for the heterogeneous "Type" N. Chi-Square Analysis of the Cross-Validation Sample In Tables 4.9 through 4.13 the distribution of responses and chi- square values are reported for only those sixteen items which served to differentiate significantly in-the-cross-validation analysis. It appears, from Table 4.9, that those students with Type A criteria for college selection had a higher probability of identifying .with the following characteristics than did students of other reason- response types. 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I 2 can. uoz Amvuoosos announce. an”; n A v oozes? coauoonuoo some? a a .“osowoa mmamzam Ammo u z .om. m ,mme anon zH .z.mmwa zof two groups, this confirmed the findings in stage one by yielding the same basic reason-response types, comprising 73 percent of the sample. figagg E225: Chi-square analysis-was again employed with the _cross-validation sample, setting the rejection region at the .10 level. 0f the 48 items isolated in stage two, 16 were found to be significant. '93 ReasonéResponse Types Identified The following distinguishing characteristics were identified for students in each of the groups displaying similar patterns of college selection‘criteria. TXEEHA: The first, the smallest group of students, was unique in their disregard for the proximity of the-college to their home, and -their insistence on its high-educational standards. -No other group of students completely agreed on these two reasons. Like most students, Type A felt that the course of study offered was_important, but were windifferent to the religious character of the college or their chances for a scholarship. Although the validation group expressed a unanimous indifference to tuition and living costs, this finding was not borne out in the cross-validation. When the~distinguishing:characteristics of group A are examined, a logical connection to the reasons expressed is found. Students with Type A reasons came from high schools in higher socio-economic suburbs and felt better prepared for-college than most other students. Their parents tended to be more mobile geographically, were more likely to be Jewish, and the mothers had probably had some college education. They had applied to more than two'colleges and their friends appeared ‘to strongly support their choice. Type A students tended_to=congregate at "ivy league" or the prestige eastern women's colleges, and planned to continue.their education into graduate school. In short, these were wealthier students who wanted quality education at prestige institutions and were apparently willing to pay for it. “ ‘94 Type g; The second group-type were the only students whose college choice was not influenced by their chances of gaining admission, nor by the peOple they knew'who went to their colleges. They agreed with other students in disregarding the religious character of the institutions they were considering, but were insistent that their ’ school should have the course of study they wanted atta price within their means. They came from high schools in small cities, but went to a variety of colleges. Their friends thought that they could have made a better choice than they did. In conclusion, these students 'emerged as independent thinkers who sought a college they could afford that would provide them with their chosen course of study. 2222 Q: IMore so than the students-in the other groups, Type C's were concerned about their chances of getting admitted to the colleges of their choice. However, they were.not interested in their chances of a scholarship, nor in the religious character of their schools. They were students who would hold part-time jobs during college and were-considering the expenses involved. Perhaps this partially ex- plains their tendency to enroll in the lower-cost teachers' colleges near their hometowns. 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'13.? “ 198 OMN NO NN ONOuOH NM NN ON 2 NM ON NN O NN O ON 0 NNN.N ON NN ONONO ON NN ON O .O.a OO O ONOO NN ON N N O» NM 2 qu z ONOuOH ONNNO ONOO OOOOHO ONOOH ONOOOOINOO Ommaommmm OONONH ZOHHNOHN<>uOOOOO OMN OO NN ONOOOH OM NN ON 2 NM MN NN O NN MN NN O ON.O OO NN ONONO ON NN NN O NOOv NN ON OOOO ON O ON N O NN z qu z ONOOOH ONHNO» whoa OOOOHO ONOOH mumsdmuNsu mmmdommmm OMdeH ZOHH ONHNO n OuO OOO ONOO u NuO xmm m.uOOOOum N .Noo OONOEOO OONOOONNO>1OOONO OOO OONOOONNO> NON ONONNOON ONOOOOINOO OOO .Nocmswmum OOOOOOOO NONNOOOONNOOOO OONszoNNOOOO OOONNOO OzNOOO 199 APPENDIX B An Illustration of Hemingway's Multiple Agreement Analysis 1Peter W. Hemingway, "Multiple Agreement Analysis," (unpublished Ph.D. dissertation, Department of Psychology, Michigan State University, 1961), 30-35. 200 Heminggay's Nine Major Steps pi Multiple Agreement Analysis "A hypothetical example will be used to illustrate each of these steps. The responses of 9 subjects to 6 binary items are given in Table 1 (Y denotes a yes response and N a no response). Step 1, The agreement score (number of identical responses) between each person and every other person in the response matrix is computed. This requires ngn-lz computations. These scores are listed for the example in Table 2. Spgp g. That pair of persons with the maximum agreement score is selected as the starting point for the initial obtained class. In the event of;a tie among two or more pairs for maximum agreement score, an empirical test has revealed that the same structure is obtained regardless of which pair is used. Hence the computer program arbitrar- ily selects the last pair to attain the maximum as the starting point. The mathum scores are circled on the agreement matrix of the example. Pair'HI, being the last computed, was selected as the initial starting point. §ppp‘§. Those responses upon which this pair agree are selected to form the initial scoring key. This scoring_key is then used to compute the agreement scores of all remaining persons with the initial pair. In the example, this would be all 6 of the I and H resPonses. Step 3. That person agreeing most highly with the initial pair is tentatively chosen as the next member of the class. Again ties are 3P5 201 TABLE 1 THE RESPONSE MATRIX Subjects Items A If c D N E F *G 11 T 1 ‘ Y YT Y A N N N. II 2 N N N Y Y Y I 3 Y Y Y N N a E Y Y' N N N N IV . _ 5 N N Y Y Y : III 6 Y N N Y Y Y, TABLE'Z The Original.Agreement Score'Matrix Subject A B C D E F G H I A - 5 5 4 4 1 1 1 1 B - (9 3 3 o o 1 1 c - 3 3 o o 1 1 D - @ 3 3 2 .2 E - 3 .3 2 2 F - © 5 5 c - 5 5 202 settled by the rule that the last person to tie for the highest agree- ment score be the one selected by the computer. Thus person G, with an agreement of 5, is the first tentative choice. St p,§. The products of the two sets are now compared. If the inclusion of the new person does not reduce the information accounted for by the class, he is accepted as a class member. If the product is less when he is included, his classification remains tentative. gppp g. .A new scoring key is now prepared, based on the responses common to the augmented set of persons, regardless of the outcome of step 5. Steps 3, 4, 5, and 6 are repeated until all persons who agree with the current scoring key on at least two responses are tentatively included in the set. In the example, persons“G and F are included and the procedure terminated, as no remaining subject agrees with the four-item scoring key on more than one item. §£gp.z. That point in the formation of the set with the maxi- mum product is now'chosen as the best estimate of a hypothetical-class. .Again ties are settled by taking the last maximum. The computer there- fore prints out the person and the response pattern which form this obtained class. In the example, this corresponds to the class FGNI, with response pattern NYNN--. The product of this class is 16 (4 sub- jects thmes 4 responses). Step'g. The submatrix corresponding to the forst class is now eliminated from the original response matrix. This is in accordance with the requirement that no response be used more than once to 203 classify the same subject. In the example, this corresponds to the elimination of that labeled I in Table l. Spgp.2. Steps 1 through 8 are repeated on the reduced response matrix. This cycle of Operation is repeated, with each cycle defining a new class, until there remains in the response matrix no agreement score equal to or greater than some predetermined criterion. For the example, these classes are presented in Table 3 in their detail of formation, but without showing the recomputation of the agreement matrix of Table 2 for each cycle. The-complete analysis of the example, with the criterion that no agreement score less than two will be used in forming classes, results in the class structure listed in Table 3. Several character- istics of the method are illustrated. First, the first two classes classify all the subjects, giving a complete classification correspond- ing to major mutually inclusive classes. Second, class 3 is a cross- -classification, containing members of both major classes. Third, classes 4 and 5 are sub-classes of the major classes. The responses defining the major classes are those listed. Those-defining the sub- ‘classes include those listed plus those-defining their respective major classes. The cross-clas is defined by those responses listed, plus a No response to Item-4, which would not be realized as it had been previously used to classify the class 1 subjects. Thus, patterns of sub-classes consist of their common responses plus the common responses of theierajor classes, while cross-class patterns can be completely determined only by inspection of the original response matrix." 204 TABLE 3 ‘MULTIPLE-AGREEMENT ANALYSIS: CLASS STRUCTURE OBTAINED First Classification: Output HI - 6 Product - 12 HIG - 5 Product - 15 HIGF - 4 Product - 16 Max. FGHI Key: N Y N N * * Second Classification: DE - 6 Product 12 DEA --4 Product 12 DEAC - 3 Product - 12 DEACB Product - 15 Max. ABCDE Key: Y N Y * * * Third Classification: DE - 3 Product - 6 DEC - 2 Product -~6 DEGF - 2 Product - 8 Max. DEGF Key: *'* *'* Y Y Fourth Classification: ABC Key: * * * Y N * Fifth Classification: HI Key: *‘* *‘* Y N » ""313: 77:2 '5‘;— " '1‘ v llHllWlU Illlllll 3 1293