A conceptual framework for the determination of optimum marketing mix
- In Collections
-
Electronic Theses & Dissertations
- Copyright Status
- In Copyright
- Material Type
-
Theses
- Authors
-
Klaasen, Adrian John
- Date
- 1961
- Subjects
-
Marketing
- Program of Study
-
Marketing and Transportation Administration
- Degree Level
-
Doctoral
- Language
-
English
- Pages
- xiv 234 pages
- Permalink
- https://doi.org/doi:10.25335/21fx-z697