Institutional positioning and geographic market segmentation applied to a school of business at a four-year public college

In Collections: Electronic Theses & Dissertations

Copyright Status: In Copyright

Material Type: Theses

Authors: Keigley, Marilyn J.

Date Published: 1987

Subjects: Ferris State College. School of Business
Ferris State College
College students--Recruiting
Business education
Market segmentation
Michigan

Program of Study: Educational Administration

Degree Level: Doctoral

Language: English

Pages: xi, 161 pages

Permalink: https://doi.org/doi:10.25335/xr41-we74

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