The effect of market structure, profitability and organization size on commercialization, clutter, clearance and complaint practices used by commercial television stations nationwide

In Collections: Electronic Theses & Dissertations

Copyright Status: In Copyright

Material Type: Theses

Authors: Wicks, Jan LeBlanc

Date: 1989

Subjects: Television advertising
United States

Program of Study: Communication Arts and Sciences

Degree Level: Doctoral

Language: English

Pages: xiii, 289 pages

Permalink: https://doi.org/doi:10.25335/9rf1-1e36