Prior knowledge and task complexity in recommendation-based decision making for selecting a medical professional

In Collections: Electronic Theses & Dissertations

Copyright Status: In Copyright

Material Type: Theses

Authors: Johnson, Scott David

Date Published: 1990

Subjects: Consumer behavior
Medical care--Marketing
Professions--Marketing
Service industries--Marketing
Women consumers
Women patients
Michigan

Program of Study: Marketing and Transportation Administration

Degree Level: Doctoral

Language: English

Pages: xi, 177 pages

Permalink: https://doi.org/doi:10.25335/11ka-x394

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