A dynamic product view of diffusion : incorporating timing into the adoption process

In Collections: Electronic Theses & Dissertations

Copyright Status: In Copyright

Material Type: Theses

Authors: Haggblom, Ted Aron

Date Published: 1996

Subjects: Consumers' preferences--Mathematical models
New products--Marketing--Mathematical models

Program of Study: Marketing and Supply Chain Management

Degree Level: Doctoral

Language: English

Pages: xi, 157 pages

Permalink: https://doi.org/doi:10.25335/313n-ad30

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