An analysis of competitive positioning strategies in the U.S. ethical pharmaceutical industry : an EQS application

In Collections: Electronic Theses & Dissertations

Copyright Status: In Copyright

Material Type: Theses

Authors: Yeoh, Poh-Lin

Date Published: 1992

Subjects: Competition
Competition, International
Pharmaceutical industry
United States

Program of Study: Marketing and Transportation Administration

Degree Level: Doctoral

Language: English

Pages: xiii, 249 pages

Permalink: https://doi.org/doi:10.25335/9j9k-g259

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