.A 3n A M. xtd ant-h. . . A, E. if, :ibf A . . . .. SSA...) 5f): \ delc. 1 .<. ufizo 5:... .n F 5.9:... ESE-:F'fgan Estate Simmem‘éw PLACE IN RETURN Box to remove this checkout from your record. TO AVOID FINES return on or before date due. MAY BE RECALLED with earlier due date if requested. DATE DUE DATE DUE DATE DUE 6/01 cJCIRCIDateDuopes-sz ‘ 9 H :- \ a r «.- .r; -+‘1‘.;.~:;.;rf‘ 113;, “‘ °r ‘4‘ "‘Q . . , #34: -;~‘1-_.,1_ Ix.- I. l- ‘ Q. .1- ~\':-' I» \ ‘-\ - ' :fi- l D... ‘ . .‘ ‘ " L" ' . l . A- I. v' I l- . ... .~‘-.I.A 4‘. ..~’v~ .I.A -... v. ,. , EA: '1 lava-A" D‘Aoo J. :IAAvl.’ AJAx“ M? M If»? “P” V3135 «an fiafig Uafl‘gmffifiy .. . ‘ ., -. ’. I , . ‘f :'x’l.u‘ . .. \. _ “ 1-.- A 1" . .‘ ,_ F ‘ ‘.-..¢ | -. ‘A . ‘ ‘*r‘n-mm~--AO'WA..“”N,I-h- ‘01." r .A .-—. n-M-m a T l ‘1‘ ‘ I? l- . . o .: ’l . w - 5 . J )I , ’5' » . .3- “-3.4: #4,“, 7 ,EJ L l‘i-le‘QP-M” .. .w..-d.‘Ao~.—-_..A- a... --._.—.~“‘. '?"—‘mr :- I I 1 ". . V ‘~ r?" V',’ 'I II BLAJCRS HQhLHlXLRS GIVE FCR USING A CCIN-CFERATED IAUHDRY by Martha Kuhn A Problem Submitted to Michigan State University In Partial Fulfillment of the Requirements for the Degree of EASTER CF SCIENCE in General Home Economics Department of Home Ranogement 833 Child Development College of Home Economics 1963 ...—. ACKNCJLEDCMENTS Special acknowledgnent is given to: Dr. Alice Thorpe for her encouragement and professional guidance throughout the period of the study; Kiss Georgianne Baker for her sug- gested reference material; to the fifteen laundry associations for their gracious letters, reference material and encouragement; the owner of the coin-operated laundry for his interest and generosity in granting permission for interviews to be con- ducted in his establishment; and to the fifty respondents who so willingly completed the interviews. iii v ,4 D ~ I \. . t e a 4 . . 1..” . . .. m; r. . . ,.. I v t 7:. I A I ~ .u .0 o ‘.J -\ ... ~ e Offs! A .t J» TABLE CF ACKNOALEDGKLNTS . . LIST or TABLES . . . . . . . . LIST or snares . . ... . . . . . Inraooucrxcn . . . ;‘. . . . .'. asvzaw or LITERATURE ... . . .1. meraoo . . . . . . . . . . . . . rIsDImos . . . . . . . . . . . SUMMARY AND coNCLUSIcns. AFFEEDIZ . . . . . . . . ; . . . ; BIBLIOGRAPHY . . g . iv CCHTENTS Page . . . . . . iii . E v ‘. , “ A“. l r r - ', \ \- ,. . l . I ‘..- J . '.. 1‘ \- . , 'I s 4 I I . . A Q e-‘IJKAAVIt-o i r-,' ‘ .' “1' r ‘f r . . «. . I - n‘vA‘.-I-ut.t..unJ. : n r t ‘ "a ‘ A C .‘ I r~ A . - , . t ‘ " I , . ‘- ‘.. l. ' \ri - ‘ ’ ’ fl 0 v o O O 'L I 'I ' I L ‘.l 6 ‘1 ‘ ,, 7‘ . ... v. . . ’. I Do. .. v at -» r- —A .- -~ In - ‘ . ‘ i re. .‘i'J LT-fi N. I - 3 fl - ., I _ ‘V ” I . 'vLmJ r. .‘ 2 .. .. .. . ) . y .’ It! A. v .. A .— ' e l4 u "a l " '1 V, .. .. 1-. . a .. ‘ — I ‘.. \t lL-‘ 4 * I L . :. \T ._r .‘r .A‘ A4 II m C' T'UIE; Table 1. Type and Extent of inglcyuent as Indicated by 50 Respondents . . . . . . . . . . . . . 2. Approximate teekly Family '"aka-Hcse Iay' of 50 Respondents . . . . . . . . . . . . . .. 3. Size of Families as Indicated by SC 3333' dents 0 O O O o o A A o o o O o 0 A. Average Size of 38 Families According to In- come Bracket . . . . . . . . . . . . 5. rge of Hs-re aker s in Sample . . . . . . .. 6. Reasons Given by L7 Respondents for Their Use of a Particular Coin-Cpsrated laundry . . . 7. Reasons Given by 50 tonen for Preference or Non-preference of the Coin-Operated Laundry 8. Preference or Ron-preference of 50 Respon- dents for the Coin-Cperated Laundry in Relation to Cunsrship of Home Laundry Facilities . . . . . . . . . . . . . . . . 9. Cost of Use of a Coin-Operated Compared to Use of Home Laundry Facilities as Indicat- ed by 50 Respondents . . . . . . . . . . 10. Comparative Cost of Using a Coin-Cgerated Rather than a Home laundry as Stated by 38 Women With Fall-11163 o o o o o e a o o o o 0 ll. Homemakers' Ctinions Relative to Convenience or Inconvenience of Using a Coin-Operated laundry . . . . . . . . . . . . . . . . 12. Reasons Given by 16 Women for Their Belief that Tine is not Saved by the Use of a Coin-Cperated laundry . . . . . . . . . .. 13. Use of Tine Saved as Indicated by BA Hes- pondenta who Believed They Saved “line by Using a Coin-Cperated laundry . . . . . R) CO _ I ‘..A z i . .I. 2%. ..,\ a . 1. 1 .l. i . .. 0.”. . ! 4 A ‘..: - . f. - .... l .o. ... . ... I n 4 . u o a I I t a a u e t! 7"? It. .‘ .0 ... .4 u (by 1.. It... — a7. a .D Ivl. 9 I v.4 e. . ... . . -4 V v... I . .. .0 . a.— < N..- . .v .v‘ . .‘ .... .... i .2 H. .. y .... . I a . a 4: . I n ... o . . I ~ . U 91 o .. v p t .. a. \ ‘9 . 0. . . U u A AI? . P5 r; A .a, s. v .. . . a! n . .Q .1 It . Vie. .34 is. \y .l , a . ’, . e . n .K. I. V . v (‘5' LIST CF GRAPES Graph ' (age 1. Preference for Type of laundry Facilities According to Employment Status of 50 Respondents . . . . . . . . . . . . . . . . 25 2. Opinions of 50 Woman Concerning Use of the Coin-Operated Laundry as a Tine-Saving 98710. O c o e e o e I e e o e e o o o e e e ‘9 3. A Comparison of Opinions of Employed and Non-Employed Homemakers as to Time Saved by Use of the Coin-Operated laundry . . . . 33 vi ‘ ‘ .. I: ..u. -J." I ... ri\ «w INTRODUCTICN In the days of our grandmothers, the Chinese laundrynan succeeded in getting the shirts, as well as detachable collars and cuffs. out of many home wash tube end into his own store for laundering» Since that time. there heve been many changes in the type of laundry services available to the homemaker. The appearance on the market of shirts with attached collars end cuffs was soon followed by the inauguration of the wet-wash bundle.. Succeeding changes in laundry services offered to the homemaker included rough-dry service. the flat work ironers. and automatic laundries with extractors end dryers. All of these changes in laundering service were followed by the present day unattended, self-service, coin-operated laundry, which has moved rapidly into a self-supporting multi- million dollar industry. The rapid growth in numbers of coin-Operated laundries stems largely since World her 11 This rapid growth would seem to indicate that many people are raking use of coin- operated facilities and, thus, changing from the traditional methods of doing the family laundry. The question then arises, 'hhat are the Opinions of the users of coin-operated laundries that have been influential in the develornent of the coin-operated laundry industry?” .. . ...J. .t. :s. .- ..... . .e C I ..I - n ‘ ea ... \ .. , .' s I ..-: f. . ‘J r 1 H . . I. .44 ‘.. a. v; .. . \ t ..w . n A J _ Io. .. u n u. A. re . In . .v\ a .. h . i )K H ,1 ' fie. . k .,. t .n. . e ... A u . e . h. i . v . .o h . t .u _ . I. | . s a .. y . I ‘u . 9 .e ... e . H ..U . u... . ,\ fir !. .e , oil _ a... . .1 5,. \ I. I 1‘ II. la :4 e 1 . . u s'I el. . o . s “ xi ,. \. ... . . .n . o l ‘ . v f o L. a .2, , ., ‘1 \ .... . sh. . If , i . r. y\_ , . .r s ...u u , 4 u. . .e \. . e v{,& I... a.-. ‘." “31) There have been almost no studies to determine the homemaker's opinions which might influence her decision to use a coin-operated laundry. At the beginning of this study, fifteen coin-operated laundry associations were contacted and many trade journals and other yublicatione reviewed in an effort to obtain information relative to this question. i In e letter of reply to the request for information relating to this study, Donald Paquette, Executive Secretary, Coin-Cperated Self-Service Laundry association, Inc., said. ‘I believe you will find that most associations, such as ours, have neither the ties. the money or the personnel to conduct the type of research that would be necessary...” The associations contacted expressed interest in the survey. In their letters, it was councn to find such remarks as. ”very worth while project," 'delighted in your interest in coin-op laundriee as a subject for your pater.” Some associations requested for their use, a copy of the survey when it is completed.- Questions concerning the advisability of the purchase of home laundry equipment are often asked of a Home Economics Extension Agent. She needs to know about all possible means of getting the family laundry done in order to help her questioner arrive at an intelligent and satisfying decision. The problem for this study is the analyses, discussion and implications derived from the rexlies given by 50 women when questioned concerning some of the ”Reasons Homemakers l Give for Using e Coin-Operated Laundry.“ in ._. Mll‘ '4‘ ti Anv 'V' a . .. . (,1 ..l ... in a ,. -t m 2 ’4 e . ‘ .. . i C a . . a. .. I.» .. J , .s. . . , . an . n r p . u . . . x n . . it -4 . s 4 x . . 4. . p a v V I 1‘. . c r . .4, t. f i o . I i. U. o t‘. .. . I s . q ) T a ... . f . .t I 1a ; pi ! 15 ..l ‘73} -3- The study has four major objectives: 1. To discover reasons the hononaker gives for her use of the coin-op- erated laundry. To explore the homemakors' attitude toward the convenience of the coin- operated laundry. To acquire information concerning the homemakers' evaluation of time management in relation to the use of the coin-operated laundry. To discover if the homemaker has made actual comparisons of the cost of using the coin-operated laundry with that of using the hose laundry. This study is important because: 1. It will make more material available relating to the homemakers' expressed Opinions concerning use of the coin- operated laundry-~an area which is dominated by opinions. largely un- substantiated. of the coin-operated laundry owner. The young homemaker and those who work with or advise her need a study of this kind because this period of married life involves the purchase of many expensive ieces of equipment. The adviser needs sin in guiding these young peeple into satisfactory decisions relative to the . purchase of equipment. The Home Econonics Extension Agent has . need for this information to help indiv- iduals with whom she works to arrive at~ intelligent and satisfactory decisions relative to methods of doing the laundry. - The Home Economics Extension Agent needs such information for use in lessons for the Extension groups with when she works. LG. /e.~ \.. 4’s .. . iv..- v .3 i . t '..K . . . ... r. . ,. r... it . n... a ... \0 n! x.. I .0 ... a 4\ . ,. .. . -w .0.- ” .1 . . . . n. 4 . e 0v e v . u n a t J I . . ..\ v . . . . \ .. . u , . A . v A I Q ; . I u .1, A ' o I .. . . e... . \ .... . w‘ e. ., I . . .. f in ’.. , Pm o' . .... ‘l’ . n . ‘ o . k u . s. r: . .f . u . ... ... . . ... a t . . .. v .. . cl. ..Is 4. m. ' . .4 . v v . . . .. D ..d e I l’ v ... . . . . e t v A .. . . I J I. I . o J u v. ,w a 1 a. .. e .9 x . g s .I u . \ f 0 . I y . O . 3 Q K 9 l\ x 1.. ...! t a . ... u y . ..0 '1 . . . . . 1 . u u. . To I . . v I D I v i . . . o . . . e». e r ...; . , . .1. . z u . Lie \ q .. Eve p . . ... a) . . vx . . o . . I ‘ . . ..I. . f a . ._ . . v r . ¢ e: . . . Je r .. . . . ... . . n f ... . s,. v t . e O N . _ . .I 1% i .Q .0. . )0“ a. (\J, . I. r l . If M O ...t e c .e . i. . . III; ‘ . . 4 \ .. . . i. .... ‘le‘ . v . v; .s.. .. ‘ u I c . . t? I A ‘ r. . . . . . . u . . . i . .a . f be . u . t ..e . . .1 o 7 ' AI yl ‘ . r _ . . . .... i ‘Ive . .. t _ .5 .n v \ II x , ...s. ... . 1‘. h V) t 13;; REVIEW CF LITERATURE Reports of studies to determine some of the Opinions of the homemaker which influence her to use the coin-operated laundry are extremely difficult to find. ' Although the associations contacted for the type of information needed were very gracious and helpful, with their suggestions of possible sources of information and in sending cepies of their trade association publications, little was available on the homemakers' expressed point of view. According to a 1959 report, many washing machine manu- facturers felt that coin-operated laundries served the needs of special groups, such as tourists, transients, traveling salesmen, college students, working women and housewives with heavy wash loads.l Some of the women, in an article entitled, ’The A B C's of Coin-Cperation,’ still feel self- conscious about carrying their wash bundles in public.2 Mention is made in an article by Dreis of a study con- ducted by the American Institute of Laundry in which the results showed that 73% of the users of coin-operated laundries were also owners of automatic washers.3 lNorris Willatt, "Barron's Report on: Automatic Laundries,“ February 1959. reprinted in The Coin-C; Story, (1?59). p. 53. 2N0 author 9'The A B C's of Co n-Cperation,” July 1956, re- printed in The doin-Up Story, (1959 , p.8. 3D. David Dreie “The Big Advantage,’ Coin-Q2, 111 (December, 1962), p.12 _, i ll , e ‘ . .v I s ., - :Qn’w y . i r -. . fix an . . ’ . ‘.. ”'vumqvefl4 a 0"- \ I q. s v t o- .- l y" m D h e . “ e ' , 2‘ A ‘1 ‘ ~ " \ ..‘ .v I .9 . ‘ _ ‘ l w '. ... ;‘A . , . ,. , . - | - :- .4 . ' . . . s .» . \ t I a , . ‘ 'Q . i . I . q . . .. . . ‘ . . 1 ‘ n a \ v . ' '1 ' -. ‘ . v .‘ 4 ‘ . e p I i , ‘1 I e. b‘ - ' 1 ‘ n 1 . ‘ ‘ .' ... r ,. ,. .. ' . L . 5 , ‘ ‘ l I ' l s‘. ‘. . e- .. ~ ‘- , .‘ _ . - ‘ '. - L. - t . . —\ ..- x ‘s e ‘ a a. _ 4.~ofian .. -— a - . 0., " - ‘ 1 . I 4 ‘ ‘5 D I . I . n . . u (s. I‘_ ' . ..l. :2 5 . 1‘ . A - 1 . . fl ‘. ‘ ‘ \ . , .. .v 1 .\ ' ‘94 ’ k . . '~ . 4 “ .'. ‘ v t. . , .... .V ’e . .4 . _ . w a . ' n .I. i -» e a ’1‘ . ‘ . ._ . Q . '3, 4. 'v .. \- . is ‘ -e I . 0" P .' ‘ . l. f ._. t 7 , ‘1' — 1'. 'K e ‘\ e . .1’ “ e. - “ ..- M , ’ . l! 1 _ I . . . - ‘ .l " .' . a ' . ~ e n .'\ I, _ 3 . .“ tn _ . 'L . .'e . « ‘ .-e . . '\ .x -' I t: . ' I! -' . ' . v _ ..a 1 , J .j . I ‘ I (. , I e l . ‘3 ’ o . ' " ‘ ’ . v, 1 'i n ¢“ ‘ i I ,l . b l . ‘e . | . - ‘ . ' . h L‘ ‘ « a - — M ~ 05 :' r 'v r .. v‘ . - . ‘ \ _ . .9 '.. ~ . ‘ an « .2 i! ‘ .' K ’ \ . v {' ‘ 1‘. y .I ‘ ‘ . \' l a as .u I , e . '.t u ;. ‘—} r .c‘, I . . . . 4 _ , J l . . . . . 5.1; -¢ . ‘ .‘i .. 1 3 . " ..’ v ' . .2 J u‘ 1 , ' u , ,. e _ . u . va'o~.o—~ - -vv' a 1 ‘ I _. ‘ I". U . . \ . s . ‘ ' .1 e ... ... 9- > i I. I ." I. . . . I IA e - 7 ...-r - . . - ' a I' . ' 1‘ - P 1 ' . 1 '.' . . ' ' be _ . t-Q e . |‘ IL \ v ' ' IV} - I» ‘nl ‘ ‘- e. - - a a r. " - v w ' “ I“. y" . . 9..., ' e' ‘.s "II ' a - ' , 0 ~ ' 1 ‘e r . . ,. J .. .. F.’ i . L'xfid-z‘. ‘ A .. . .. o,» §‘ . ... h‘ 'A A J l- J 3 , Q r I e l - ' 'm-.45“—0. .. .“ .v‘ . e 1 A . .._ ~. ‘ ._. -. '0 -. r .-\ - ‘. :- __. . ‘0 .' . -. .1, In a *3) Morris hillatt reports in is article 'Automatic Laundries,” that in many rural areas, some customers use the coin-o;erated laundry because it has water-softening equipment they do not have at home.1 That the housewife nay use the coin-operated laurdry to relax tensions and pressures and that it can be a decided force in her health, is a belief of hillism Fathews, physiologist and bio-chenist at Cornell Nedical College as cited in Dreis' article. Dr. hathews, Ureis reported, believes that the coin- operated laundry relieves tension and pressures the housewife may be under during the day. It is Nathews' opinion, accord- ing to Dries, that going to the coin-operated laundry allows release of tension and that the exercise in walking uses every muscle of the body. heisbord in an issue of the publication, *Todey's health," asked a thought-provoking question when he said, 'ehet good is an automatic washer if you use it three times a day Just because it's handy? You only wear out your clothes and yourself.'3 Some coin-operated laundry owners seen to believe that the housewife views her time at the coin-operated laundry as a 'coffee clache.’ 'homen,‘ they say, ”like to visit over a l . . horris Willatt, 'Barron's Reports on: Automatic Laundries,” February 1959, reprinted in The Coirtgp gtory, (1959), p. 53. 2D. David Dries, 'The Big Advantage," Cid-tn, III (dec- ember, l9t2}, p. it. 3Iéarvin fieisbord, "Do You Cverwork Around the house?" Today's Health, January, 1901, p. 43. -n.. . I. r p '. r, o. v I‘ « f ( ,‘e , \ I ‘9 . }. ‘ s e - 4 -.I o l 4 ’..-o‘.. u . . , .. . . . 7. a. ' ._‘ . a 2 . . I. t. «... i ‘..-o- -~-lo V . . Q ; , T ,M . ~- .‘ a . e n § . ... ' ... , '1 I ' . 7 ".0J'I— '.. I" I . e ..v .. , ,- v k . v t , , e . as b .e . . I — R. w . 'v-‘o‘v‘ .. , . ‘ c . ’0 . , . I" ' ._ ‘l e . . O N" u f .. . ‘- ‘.~ I A1 ‘ §‘ ' pl J -v at .- -5 3 v’ D I ‘a u ' " , '.~ I‘ ‘ ‘ o .. l$ ’ .‘~ if - ‘~.‘ e t '0 ‘4" ' \ .‘ .'. .. . ‘ . _ ‘ .._ . ‘ -v 1 ’ J n 7.. J ’- ‘ ' ‘-' f a“ I 3? .b— n r a“ a . q. A . u c e: IQ . I ‘ . . .. I w ‘.I ,3 . he- '1 .\ ‘ .I\ . e~ ‘1 I‘ . ‘ " 75 3.1 l . .A. , . ' .' t' 3 e ' ‘ M ‘o .' ‘.‘ A « I .' u . x . ‘, i x O l . 4‘. - . ‘ I . A. I’ , . ‘ - 0- n‘ ‘ 2 ~ - i .i I Q 03 3 ‘i ’ ~‘ . Ix . a‘s , 3. - "‘ "u "j “"C‘ ‘u l \r ' A - - “J .‘h l- J I" s . t v ' I" 7' t .' . I . ‘ " 1 J o 3 .L \‘ C I; ‘I in K ' ' ' \ ‘ ' e I: y ‘ t r «on, 3’ ' * f) -‘ i .l .xJ ..4.’.- It. _‘.‘ . I V .1 '0 ' . . t - '7 'e P‘ v." .J_.. ,. -.io 3x. (Li. .. . _ ..-... , .3 . ,. ‘, J .z. ‘ .,» "r i '..A J , . _ 'l ,, 5 0. - . ’1 ‘ A i . * 1:.- : ”W '1‘: .' '.- A 7‘", -J r‘. ‘4 5% :1- }:v; V L ' r ‘ ‘ -‘ ‘q f ”I J ’2 C ; " f I ‘ u ‘».v. ...}; ‘../- ~ ...1.‘ L.,t I " 0". v- we , n - v v. - Kim M; :W £11 I f ‘ l . , ’ ., e _ _ ' I'm) >V ‘l ‘/ t . ’A f‘ ‘ " s w " ' ‘ '~ ‘ 'n at e w‘ ‘. I , ‘3 3 ..a ... .1 , .51. -~ 0’ ... 3 it a) ‘7’ ‘ ' . .. ‘ ' ‘ ‘4 i... _ . } . 3' ' J '. A. .‘ -. I ' :3 '. ~13 x .s. I I V T ' ". I ' ‘ O ’1. a. "‘a\.'va .f..l L e . 1 ., w 4 ., .~.,,.. ““1 1 . ’74- I 4 L 1’ t‘ o A. a " h} ‘1 . ‘ ‘. '.- . Q . . .e ' 1. . v ‘-" .v " f. 3 ‘.. J 1. 3: J J u App-"V'n—cwm now-fl ..--.03”I~ :9 '..—Cure.“ n , | ‘ . _ _ l 4 ." A 1' - . A 41 o 3 I I ‘3 a; 7 ' ' .I w. ' ".70' v» v .r n :a e 3 a. 4 ( t ‘ ‘ .. u . ' 9. ,,.- l .‘e ': ‘ .' - '~ . ‘ “a“J r ' , x ‘ - e " nsi 4. “A . : r~ —, v~ . ‘ ‘ .. ' .x v ‘- V's“ ~ - . Q \ a . g ‘g ._ x i I e i. ‘- . vI ‘ ‘ ‘ ‘ t!» A u ' ‘ 5 e V ,v t ' . I ‘ '- 3 ' W L ' ‘W cup of coffee, capacially in the harming. There's sonothing honey about coffee which yrovides a friendly, raldAlfid agnos- , l phere that customers enjoy. One main reason for the coin-operated laundry's value to the housewife is its contribution to her need for recreation, \ according to lhilip Bruce Sirigger, sociologist, as rogorted by Dreis in his article entitled ‘The Big fidvantagu.’ Springer is quoted as saying he believes: ”The housewife feels a need to get out of the house to do her work as a relief from the tediousness and nonctony of her day and she justifies using the coin- operated laundry because she is getting her work done while there. Possibly the coin-op plays a part in allowing the house- wife a more 'worldly look' since they ai_c do allow reading to be done, Sl-EMIIY ng ELth the nzagazinss and the tine. Tlis enhances the housewife's role. At the coin-op she is able to talk to Other women, sake neighbor: hood friends, 'break the ice' as it were." The convenience in using a coin-operated laundry may de~ pend upon several things such as: location, tine required, accessibility, elimination of harging up washing, and so on. Some owners say that a large percentase of their customers use the coin-Operated laundry between nidti;ht and hornir.g, th e hours No Author, 'An Unattended Coin-Cperated A-Laundry Fakes Good in Suburbia," June, 1958, reprinted in fJe Coin-C3 Srarv, (1959). p. 51- 2D. David Dreis, ‘The Big fidvantage," Coin-Co, III (Dec- ember, 1962). p. it. M 1 -§ ‘ ~¢ l s i 0‘ u u . . i \ . e .D u ‘-s T . \ : . . d o p '- o t . _ ' a ,- .. \ V » . L. J u A - . . K i . -, " I x. .. . q k A. l x .. t ‘ I 4 b ‘ A ‘ ‘.. ‘ . . ; 0 4 I A. . '.m . n ‘ ‘-- . . v I l D .N i w ,' , 0 5 _ r l J . . a. ‘5 -. u... a o . x ,. _. J . .. “ I t , . v -~- to . 1 -' .- 3 . ., .v . . .- . I I u i A I l. i . y,‘ - v o‘w I ,V' ,‘ I" i \ - I . v '. “ D '11 . , var . I s- - ‘ Y . . . I . . . .a J o r o , ¢ . . J U ' '. t ‘ .. i ‘.. I, A ‘ I I I . ..M o... .0. I . l \ -\ u «’- vent-- .4 -7- some stores are closed.1 A good many women like to do their washing their own way and at a time convenient to themselves.2 Because the coin-Operated laundry is a self-service place of business, many of the customers remain there until their laundry is done. Therefore, many coin-operated laundry owners believe everything that is possible should be provided for the comfort and convenience of the customer. They recommend chairs for relaxed waiting, magazines, rest rooms, signs to give ex- plicit and Complete instructions for machine operation in easy to understand terns, refund tickets for machine failure, fold- ing tables, certs, lost clothes' board, neighborhood bulletin board, starch sink, and a public telephone with pad of paper and pencil handy to the phone.3 Savings in money was one of the main reasons given by some women for using a coin-operated laundry according to another owner of a coin-operated laundry. He said, ”Some house- wives, who come to the coin-operated laundry when their machines break down, return as regular customers when they figure out that they can do their laundry at e coin-operated store at a lower cost than at hone.'h '" Llflo Author, *The A B C's of Coin-Cperation,’ June 1958, reprinted in :he Coin—C: Story. (1959). p. 9. 280 Author, ”To Be or Not to Be...Realistic,* November, 1957, reprinted in jho Coin-Cr Story. (1959), p. 7. 3No Author, e«. cit., p. is. kNo Author, “An Unattended Coin-Operated A-Laundry Makes Good in Suburbia,’ June, 1958, reprinted in The Coin-Co Story, (1959). p. 510 ‘ \ A . K x I r t I ‘ e ‘ V ‘4 a \- a . \ .v , . , _ ‘ .. . . t. O - I Q .‘ I as I e. V ‘ , , . . .1 i . . ,, i . . o :.\ . H ¢ ‘ . , f .‘ A ,. v .... .. ~ 7 . . It . . ' r ‘ , .. ’ ‘4 .- l . ‘ J', . ., r . n a - .i ... ,‘r 1 -— 1‘ 4 .‘ - e ' n. I. .L. " 9 f' -g ‘.. I , ‘ v ‘ E v ‘_ ' I j’ ' «‘ I '..«l‘ L — H I .. \_ e ( l ‘ ¢ . . . a '9 I‘ A . | 9 i J . 1 I' i. \ . ...—. —. n o , i . . > ., - .' - . \ .u T I . 4- . . .i . r . ., In » I . v Q J‘\ ‘ l I" ”..-, . .. i. 0 , . . . \. <'Q . .. . . .0 . ., . ‘ 1‘. _ . . r, i . \ ..7, ‘ .4 ‘ ‘ ’ ' ‘ i o e . M4 1 . ~ “9 --.-..-- ~- .- ve ..-... ‘k e ; .‘ '..\ ' vv e ’. \I \ v , - « .-.; . .. ‘. _ ‘¢ '.' '- U ‘ I '- .L . 0'- x w . . ‘ , I - V . ' . I a a - ‘ ‘~ . ._ V I ‘5 .~ - " . '5, a- t .I' .e» .c . . . - .‘ f \ L . . - e e .. n “ . v‘A‘ - 1 4 V § v I P I , 51 t c . ‘ _ .- ' ‘ l ‘p I’ . i - x ' A \- h ' \ -.e ‘- ' ‘ A; .' ‘ . -- ~ V U» , ~ : 1. . e l,,- u i '\ v . - Ye ‘ ,J u Q-eflvcflrame.. .- ‘ v H ' ‘ 'r 1 ‘.r . - ' v’- ’.-e ‘ i \ ‘ 1 l ‘ ' Q‘ ' O o ‘ Q ' . \ 1 l . . . . . . . a 1.. o c I . e ‘4‘ . . _, , . ‘ . I ‘I . .4 .- a ..1 . .l ,n .- . 1 5' .x 1 “' U -...‘. 4.5 ,I . n _ _ 1 all \ 4“ .v .v . i a \ ¢ - o '.. ‘ .‘u u . I e. e , l - .i .r- --r-H “- . .-w..’ v I n t“- L. . . ll.’ - .. v: v. ‘ . ~e . v u . I l' . n V a, ; A A l , , ,n , .I . I e . .. I -e I I I. .1 . 0, I ,' V -1 i. H . \, .7 ,A v I f} .. , , u bv ~ . a 'I'. e ‘; . Dd “ we; - v ‘ . . \, '-- .5 la \ .. , u . e \ '.""l" ~- . w A e - n I o c F 7., 1 .~ A,-'-' -u S e' x , . . b C 3 i 3“ {.- ... e i I '- e . . . v e x- i ‘ l V . - o c . r . . i « ’t r ‘ ‘,‘ .3. .76... . I ., a -O . t- ..‘i J \a' ..‘ ; '.. -, ~ -L \- I01 , .'. . . .u 7‘ e . .' . ,. t ‘! “ ..‘ v”, . .9 J. l} ‘ ‘1 .. 13 ! I" i ‘ t l 4 .o . . "1 e x . I . < -‘ r " 'q" e! o. ‘e' , i I“ ' g" i 1 . ‘y‘. 0* ' e ‘ l D' ' a I. ' r ’0 "t .‘ I ‘e _ O ‘4 ‘ - x ‘ .’ .. .. ¢ 4 b . ' .. f I .. . . 0-“ ‘ n'» < - V «V' e l . . J ' Q . ‘1 . _, .. .l .. x . '3. . . . v ‘ I ‘.e a‘ ‘ .. ... It .3 h- a {e 3, ’ ‘, .‘ V". ~ . J .' '.. l e ‘.- fi , D .“ ‘. A. .- sa. _ .. . i, e " A‘o. § ‘. ‘ C ‘3- . V | .‘ . e a .- .. . .. ..I -4, e ‘5 .4 n .4 ' ' e , e .e’ v y . 3 Z ' . i ll . '. A " w .nA-a " .(‘) . .. 5., d ‘.- '1 ‘5‘. .- I .. .. h e-I . 6": I e e '. . ..~ 'eb - .1 w... 1.. ~e J. l 4‘ - . v... . ’ e- ‘ i '9’ 3. ... ' l r“ I e e e . .-. -. .u '4 .0- e 1". 9 I. .‘V --- Mu. ‘.‘O. -8- William Watkins, also a laundry owner, reasoned that, Vthe woman with the machine in need of repair, finds it more profitable to use the coin-op than her own washer, especially when hers is in need of a big repair job. '1 Watkins also said, in regard to the influence of cost, that if each housewife would 'do a little honest- to-goodness figuring on her costs of washing at home, we (the coin-operated laundry owners) would have a lot of new cuntomers in the morning. When you pin them down, most agree it costs them more to wash at home.V2 I . I I . C ost to the customer, as an influencing determinant in using a coin-Operated laundry was stated by a Queens, New York laundry owner as, 'The coin-0p appeals to family peeple to whom price makes the difference in whether they use laundry facilities or not. '3 I I There were some owners, however, who felt the cost to be nearly-the same: For example, Dreis, writing in Coin-92 magazine, stated, '...(coin-operated laundry) prices are not more expensive in the long run than doing it (the laundry) at home. It is just half in the direct costs, but the other factors (health, relaxation, relief of tension and pressures, sociability, and tine and effort saved) are just as important. V“ A; L‘— A__ 1Willien s.waek1ns, ’Coin Metered Laundry Stores," tpril, 1958, reprinted in The Coin-Op Story, (1959), p. 25. ’Ibm d., p.25. 3No Author, “A One-Step Service Center,‘ March, 1959, re- printed in The Coin-Op Story, (1959). P 39- - ‘D. David Dreis, VThe Big Advantage,” Coin-€2,111 (Dec- ember, 1962), p. 1L. 8 '.. ' s f' ' ' ' 1 - . -‘ ,. ’ o 1. r ‘h ‘ , y . .o _ P v . .o' ‘ 7 . . J L 1 . ° .3 ‘ e - . a u e '1 a ‘. v“ ‘ 'Y ' p :- L p‘. 'I ‘y ‘.‘l I“ 2 o I“ e .' r. o‘- [In . “ .. I. '_~ . e ', .. , . - .. g ._ .L . . - _ v . . - v . ‘3' . . . ‘r a M. v e c .h l ’ \ "e ‘ _ e . ... I ‘5 i “‘ .l I ‘. . .) ‘ , \L75 1 * ll“ 0' I ' J to ,‘ u ' , e '7 .. i a “1 \le v‘ . ‘ n 7" .‘ ' \ "i ' ' h ‘ 1 . ' I ‘ f ' " “ ' , ' ‘- ”r C \ e- ,3 .;..\.l' (.7) -. a _. . . 4 a ’ -‘ e4 .1 i Q U _ > .‘ I ' I ... V ~ of I I? o 7 , ‘o A‘ ' "s 1 i ~ ‘w. ' .‘ ‘ 5‘ _. . . .' - , - -‘ - . x. 3: H \I.. t. , . . '.. ‘ l V \.9 ‘u‘ t,'.‘ d ‘ .. .. .‘ G . v . ‘ ‘ '1‘ .' ’ ,-.' a- .- 0.1 A4. ' .. ’ . \ . n4.» -' v fl I i- f‘ - 1 '9 ~ ~ ~ I" ' v ‘o _ v. ‘ 1' ‘ “4 ( t I ‘ ‘ N . _ . ._ 7. .. . 1 Le . ‘. . , . f- . °‘ ‘_ J J i .3. .L‘ I. 1‘, 'r ‘3’ ' ‘ " 1“ .s' ~ ‘v ' “ , ’ -‘ "t t I- 7* I v‘ ' I . 0 , ~ ~ : r \v , J ‘3’} 5 ~ ) . 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I1'.‘f\‘ 1 ‘.u-. :. ,1. b8°fii~ oat’v. a adieu e»”’ {as Ififids fitbgtci 'rah1i%3~uiJ 2:2’ 3 asiftg ‘V.Joa "0 .‘e W5 5."?ivd gin“? uni .ssas e13 videos 'E...',:sr.yn .nnts gen goof :1; n1 sagsnewxo a. 7‘ ‘21. I .l -7. A L ..I A. .A..i2'.~4'.) 351.)? at 'd I ' r ' 1‘ , . 3 .f‘r- .-,. -.’ O " e .. e-~Y ,NMILfl. ex ‘ ' _ .. ' .- . - . « . ‘ -. A l “ g. .. Q: 2; 9 ;\‘. J 1";10 r an. e '~' “'. ' ““: r'aeo. e', 5’ r_ ... :2. 1 3, ”VI 4': ‘4 ,1 r I ,- ‘ 3.: ..t’ u ..L ‘8 — Q ~ ‘e A - .f\ ‘3 . A; 1. r ‘1 . ,0. t ‘ .. a I l e- ’ 071'.4‘ ‘ , "\ l e o‘l ‘ . A. I. ",A ‘-' m" “5 .vf’w‘v ». ml annuayg '1 ' I .\ "1 r' H s; fill ' .' \e t 0v .1 9r 1!, 43,3, ‘ -i ' ‘ ‘e ‘ o'U-‘ ‘e -9- In the literature reviewed, reference to cost in one article mentioned the results of a survey in which the house- wife tabulated the costs of doing her laundry. This survey showed that using a coin-operated laundry was usually not much more eXpensive than using the home washer.1_ ‘ In a study done at Ohio State University, reported by Ruth Deacon, it was found that some people feel the cost of a using the coin-operated laundry is more than using the home laundry. The study involved six families who compared the cost of using the coin-operated laundry with the home laundry by actually using the two methods of laundering and then tabu- lating the costs of each method over a specified period of time. Deacon says, "in relation to loads washed, the launderette' 3 costs were higher...in money. If transportation charges of eight cents a mile had been included, the cost would have in- creased LO per cent for those (6) families, if trips to the launderette were not combined with other errands.!2 One oi the problems of modern living seems to be finding the time to do the things we need or would like to do. D. David Dreis states, 'The major reason housewives use the coin-operated laundry is to save time. They can save time since it is possible to use several machines at once."3 180 Author, ”There is a Best Way to Get the Wash Done,” Changing Times Magazine, November, 1951, p. 25. 2Ruth Deacon, 'Family Laundering at Home and with Commercial Services,” Research Bulletin 869, (November 1960), Ohio Agricultural Experiment Staticr, Rooster, Chic, p. 18. 3D. David Dreis, 'The Big Advantage,‘ Coin-Op, III (December, 1962). p. 12. . I ’ -I' - - .l‘ ‘ ( ..‘ l L I. 5' , h - J. . . ‘ ‘ . Q i i? ‘, I‘ - . ‘ . . . - v .. .‘ , .. . 4 ~ .. . ,3 x . .. . . -- k - J . . .... . v 1 r o . ¢ - g 4 ~ . ' -‘ . 't ‘1 an ' - 7- x n ‘ ' ,, * ~ v.- ; P .- ~ * - - ~. ' «... if ¢. » - " ' - .‘ -‘ ‘ ‘«h ‘ ‘ ‘.. 'I‘ f, .‘ ‘ ‘ "' '.. '7‘ . ‘7 - C' -- r‘ 6-. -u -~ '. '.0‘ ' ~-"< I 1~ ‘ .' - a .' A. r‘ ' . -A ‘u 4. J ‘. \‘- J. "- v 1‘ r v f ~ -~ “ 1 _ - , ‘ x. ‘ .__ u". r . . «: ,7 .U “ I I . . 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" K.- ' ' .0 ‘fi .' ‘. . - g. . ‘h‘ 4- - ' ‘ 'r’v X g J s. o v. 3 § ‘ m\.vu-¢m~.v~-- o¢ 9-. . ;---u._.‘.-.u< - rev— - . ..—-- .. -.- \I-'.‘-AOI' ...-v u -.—‘v - ;- -...‘fi-’ \‘r-uvv‘l-o- ....-I.-\ - -~--~ '~-p-.'-~I- . w "- "4.-....- c. L“-.‘-um.g - ' " ‘ _ . r‘ l . D I I . ,. - . . I _ ‘ . b .. - - . o p , ‘ vr fl _.~ { E _ t '. _ _ ‘ ‘ t ‘ . '.. .. ‘ - P u .‘é .3 . . . .l x ' .I g I x 5‘1: 1 1" _ «I , ." - .5 w I ‘ " . y ; ", pt! ."s -'l‘. ' ‘ I ‘ ". x r 7‘ I‘ . I x 1 ' .. > ' ’V ‘ —. . -.. J .. . .. ~ ........A‘. --- ”....-. _ ., _.. I . ‘ . -0 s .» ... _ rc- - . ‘. -‘ ' .- - . Y ‘ rr .\ \ .~ ' - r .- ‘ ‘ 'If» ‘.. " .' ' r) ‘r ‘ ;_ , . ‘. -. Ix: ( ‘ . _ , .' ‘ -, e .. v . .‘ ... :Ju. '. , f ‘ ’ ' I! ' . : ' i '- .."c v- ‘ " 1 1 .0 ‘ ’ : I'\ I ' 'l ' ~ ’ f' "‘)"'n"" .‘ l V. - 1 t . - ‘ 'y. .k . 4 - . J ' - ‘ , ." v. a ‘ . 5 ‘... I .l . " ~J . . - « ~ 7 V .—l h .' " ' ' a - _’ Q ~ ' " - 1. . . 1 ' ‘ y v «u, \. '. w v . I J - .. v v '. ‘x .. - 4 - .‘ ' j I I .' —\ - a. B --‘ \' i ‘ C . § . ‘.." ' I" :? ‘A ’- r hr I ‘I ' . - J ' ‘ v H 1 *1 v q ~ ,0 . " I” g ! . . ‘ . _'. ‘ ‘ " ’ k ‘ ‘ s 1 {I I ‘7 ‘J '. ' ‘ 0 X) ..L o ‘. ~ -10- In his article, ’The Big Advantage,” Dreis reports that Edward Black, a welleknown market analyst, made a survey of the popularity of coin-operated laundries. Black reported that his 9...data showed that the larger the household, the more impor- tant was the coin-op to the housewife. Since the housewife is finding her housekeeping chores more complex, she has con- sidered the time and effort saving of coin-operated leundries on a par with such 'aecessary luxuries' as the automobile, which is certainly more convenient, but more expensive than traveling on foot."1 According to an article in a special issue of Launder- Matic Age, there is a large segment of people who prefer to do their washing without its being handled by attendants.2 In the literature read, there appeared to be six main reasons for customer preference of coin-operated laundry facilities. These reasons are as follows: 1. The housewife has a chance and a choice of doing her own laundering. 2. Individual machines containing only the user's family clothes are used. 3. Coin-Operated laundries are time- eeving because the user can take advantage of several machines at one time to do a wgeks washing in less than one hour. 1D. David Dreis. "The Big Advantage,’ Coin-C , (December, 1962). p 1h 2No Author, ”To Be or Not to Be...Rea1istic," November 1957, reprinted in The Coin-Op Story, (1959). p. 7. - 3H. J. Mitchell, ”A Fact-Filled Report on Coin-Operated Un- attended Laundries," November 1956, reprinted in The Coin~0p_8tory, (1959): P‘ 14. II . - ‘ A' ‘ ; A‘ e 9 ~- . . \V . . , u‘ _ ‘ ‘ ‘ .~- . ‘, . . i . . . , ' V _ ' , J - . .f 1 v. . a J l ' v“ ’ L r. 1 _ . .l .1 , c . ‘ ‘. h- .- \a 1' . . A, ' . F 9‘ ‘ I '7 ~ ,~. )e~ .. - . ~ ‘ , . «- ‘ n -. . , y-_ - .’ '. -. . r a " ‘ ‘I ‘ ‘x . ’ e. ' i 4 ‘ r f 7. ' . ‘.. ‘- ‘ ‘ ‘ u o' . "' .’., ' . "’ '... ‘ . I' . a ‘ A; “ ." 5 - , . ’n . .- J , ,1. . . .- ." v , .. 3 , <- . v ' I I ' '5 " r . A I r l t -' ~ ‘ A -- . o ' . .‘ ‘ ~ ' ’ 5 ' k‘ v"' — ‘ " . ‘J J \l "35' A. 14.1‘.‘« ~.:~ 'v} . . u _ . . ’ , s ' ~ I.' . . A ‘,: a . . I . . x ‘ ,_ . ‘ - . tr ‘ . . .4 '.I ‘ . '9 . . , I, " N . ‘ 1 .. . - L A M . & ‘IA \-‘- ‘ I - ‘- - . 1 J 7' ~ , a- V e' .. - . -‘ - .- ,' w.‘ J "‘.. D O . ® '4 f ' . ‘ ' ,. _ - ’ e . ...: s ‘ '7 ‘ 'i' . “ ‘ . “I. . . i . .V Z.‘ a- v - f 1‘ 'fi‘. ‘.. M ‘ | 1 9.. u’ ,u 1".{4 e ff} " -. -. - x v "’ a . i .. c :1 ,0! s I e ..‘w . u q. q .. .' L w s ; . . ~ I r I ‘ , ‘. . r . . . | . ' .. I ' .' ‘.I’ ’9 (h a. a . ' ' ' .. g l . - : , . ~ e ' ’ I: d . '. I " ~: 1 .' . " - Y e' ' - .3 ~e I A ‘53. -' e no: I e. I . u‘ I — ‘f I n' ‘ T ' ' A y. '. "' ‘ "' " r - ' \ . " 9" J ‘ \ l ' "~ ... ‘. ‘ _ - - ‘ L 1‘ ' ‘ v - ' - x ‘ J u ' W .‘ . ‘. 0 ~ ' tu- ~u A .1 ," l“ . . O u .L , -. . - . y . ..fi V - -, 3 -l a 'v - s - " 'e . A A h! 14 as u ..‘ . . 1 J 5 '- . ' V - V x ' - ‘ s .v x ‘ 'e . I ' | v ' I ' e . , I ‘ , , . ' . ’ . . . . ' I ; '.. -.. I J, . ‘ g , -. ,. g . ., _ , ‘ p - ‘ . .-a‘ A .. _ _\ ... n.. . . - . . . - . , . v . ' . . r e ‘ . o . s v . . . . u . [In 7 ‘ T ‘ v ‘ . . . , I ' e' i‘i ‘ " ; 9 ._:-~- -.~ -. --.-. a; . . l . s . v . - ..-. k; . I ‘ ...—... ' st .5. .\-~l : I ‘ ‘ » , . ' - ‘ ‘ "I l . 0‘ “ " 'v ' ' ' ‘ ~ ‘ I " ‘ i‘ f' .' "T ) . , , . . . . l - ‘ r l - -- ‘I‘ ..e. . J - . ... J .z - .v. u _ 'J ‘. '1 e. .0 . v V L~ J. v . e . " .~ $ -. s o 9 . - ‘ e. I , ,e r. g. ‘ “ - , , w o I. . ' ,_ - ,- 1 . ' \ . I 0 . ..a . , A. I .. t ‘ \ - a ,.. f, . ' ‘ . 4 .‘ . . . ‘ ‘ - ‘ a - l ... J 4 ‘. 5 n .I ‘.l (.4 4 . . - r- ¢ 5 . ‘ v , , . ‘ . . ‘ s9 3 1 I .‘ .‘ " . ‘ t g S . r ‘ _ ' . y . ¢ . ‘ J k L ~ .. .' . . . .- i .' .. A s . , e u ... .L. .. 3,. . ‘7 '. "‘ ' I u 9- - u - , w . ' r . . ‘ ‘ ‘ . ; (‘ ‘ v "r - ‘ ..l ‘ ‘ . \ n - A _ . . in \c 4 n :4.‘ " § ‘ , ‘ ‘ _ .-. . w‘ - . p , * . ‘ ‘ u ‘ 5 x ‘ . . '. . _ ‘ - .- . ‘ ... ... - .', V. e _, .. ‘ _, . . v . . . 1 .. . . ., .. . . - - » , V‘ ‘ _.\ . _ . , '. . . .. . " . ‘ - » l l 1 u . _ , i l » _ ..- ‘ - n. .' ., -‘| . e... - . x ‘, “ fl ‘ -. , a I . .. - ., ‘ ‘ . - v 9 - . ' . .5 . . . ... .. ‘ ' 'I -' . ,' ‘ ~ - -‘ a. t. ‘ f... i . 4 - -‘. . -’ . - '..' J. .A .. r c . ' ~ . _ . g. . ‘ h . v t ' ‘e ‘ . . ‘- »...' . .'- ~ ~ ‘, ' '. . J . " . . ‘ e, x- e . 3 ., - ' 0' 's ) . ,‘ ‘ ~ . f 4 _ l .2 ‘ - : . c I ‘ ' .e . * ' 5 k. -' -5 ." . I ' a , . . . . ‘ _. ‘ . ‘ . , u .‘ > n ‘ . ‘ 9‘ ' . ’ I I t -. ‘ ‘ ‘ ' w’ .t e t.’ ~ , - .. . . -. a r- . .' . y" ' ' .' . ' ‘ ' 5 ' a . ‘F '. ' . - .. - . -i ‘ . ' 3') h ' ‘a’ . ~ . . .. , .l .‘ .. p _I ' a '. ‘ - .. .’ i ’I‘Il ‘. ‘ ‘v" ’ OI - Q t ‘ ‘ Cr-s - l . ‘ b- D a | i , . K . ' ..- - _ Q .I“ I ‘.. '9' D ' ”‘.Tl . - Q 'h“-- ‘0 I I' ‘Q l -,’- .V‘Cfl' ’ ‘0H‘lh D'- A R “.5“... «.fl‘.‘ IM" ‘tllfia'- . . , _ . ‘ « . - \ .‘, . , i I ‘ ‘ ‘ ‘ l ( . 1 < ‘. \ ‘ ' f .I in s 4 1:" I 0 e3 I u r . ... ' ' , . ‘ ‘ " In. ‘ .. J ,r, I l x. I ' I~ . 1 :u- 3 ,~ 1 s 'H- ‘n- a. ’ ' — v. " ' . . . . - . . ,r . t , "o r. . - . c 0. ‘ f ‘ .- , ‘ . . ‘ .r . .. . "I ,3 I- , ‘ . ‘ ‘ . . . , a - ‘ . '. L t J . .. .,‘ \ e ' "5‘ \r‘ y ‘ A A . 4 ,- _ O'I . \- e. . .fi 1 - , I . - , -O~,a. . e u . w . . , ' . : ’.. . r it ‘ ' V. ' - - . ‘ e . ¢ ' . e .- ‘ N’ . , a . ‘ 1' v e‘ .-e- f. «n. -e - . u - as ‘ '4 ‘g ‘ ' .- " ‘ v , . ,_ v .. ' _ . -o 4| . .‘ : 4 . f» ‘. a . ' _ J' ‘ . .‘ . ‘ 1 ' I ‘ ~ ‘ - . l .‘ t -. . . . n - ' .i I C '5’ ‘ » . . '- 0 . . 7s 1, . - ° . g, ,7 e .. J x ,. _ .. r. "_‘ . V: I ‘ . e x' q ‘ ( . . H , . .a . . ‘, 4 o . x. . z _ . . , . , x . . .4 ‘_ ., . . v - ~ - . .. .. .. ‘- L \ c. . a ..-—s n.‘ .74. .~«—..‘-—“— .,__. .-r. ' . ‘ “ 1 ":9 ,, ..r A. The coin-operated laundry is available when the customer wants it. 5. The coin-operated laundry is completely self-service. 6. Use of the coin-operated laundry is an economy operation for the customer. With only a few exceptions, the literature reviewed seemed to indicate the use of a coin-operated laundry was an advantage to the user because of its low cost conpared to the home laundry, its use as a means of saving time, and the conven- ience of the coin-operated laundry. These three factors were often mentioned as the main reasons for the housewife's pre- ference of a coin-operated laundry. Since a great deal of the literature was found in coin- Operated laundry trade Journals, one could safely assume that the coin-operated laundries would be favorably portrayed. This is supported by Fred Dodge in his letter of reply to a request for information. In reference to a trade magazine he had rec- ommended, Dodge said, rI believe you'll get your best infor- mation from the magazine..., bearing in mind that it is pre- judiced in favor of c«:>in--0peration."2 The few studies that differed from the najority reported in the literature reviewed appeared to indicate that the cost of using the coin-operated laundry was more than using hone laundry fac- ilities if both direct and indirect costs were included. 1O. G. Andrews, ”Neighborhood Laundry Trends Examined," November 1956, reprinted in The Coin-Qp_8tory, (1959). p. 16. 2Letter from Fred Dodge, Executive Director, North Carolina Association of Launderers and Cleaners, Inc., saleigh, North Carolina, January, 1953. . , ., 0 ’1. u at. t u . . v. . f s . s» c L 4 ~ . \. .l . A ., _.. ‘ I I . s- . \ ‘ , ‘_ . 1 v . l ‘k . . . ‘ , v 1 , p ,‘ - .~ .» l J ‘ t . . . ' A r ‘. o. ' ‘ II ; ,r h l . - ... v e. . n ‘ . s o a ) . he 2 . a 7 " .-in. ...... ., , A- . A ‘2 I q. S. _ u e 4. 9 >. .n ‘ . a. ‘ .- -.p.‘ ..'..r q u . . -.. I . \ ‘a ’. ‘ , ~ a . t a -.., ,. ‘ O .. ‘ . O . ... .I f. .s ' _ n. J - . I z e -‘ A »‘ . .. f .‘ ‘. 1 ¢ .. - , . .~. > ‘7 I ‘ . i. .. . 1 . .’ . l.‘ . . . f ‘ . . L' ' A . I. k . 4n. . l I .... r‘i -12- It would appear from some of the literature read that £ some peOple feel the greater cost of using the coin-Operated laundry is justified because of the social, :sycholcgical and physiological benefits derived from its use. #37 -13- METHOD The town in which the study was conducted is the county seat of e rapidly growing area in Southwestern.Michigan. With a population of 6,000, it is the largest town in the county and the shopping center of a typically rural area. It has three fairly large industries. Situated within a 25-to 50-mile radius of four large cities, ranging in pepulation from seven to twenty-seven times its size, and in a county with 327 lakes, the town also serves many tourists.. Like many rural communities, the citizens make changes with some reluctance, as the town emerges from its pest rural dominance into a modern industrial and resort area.1 The informetion gathered for this study wee obtained through the use of en interview schedule and in conversation with fifty customers of a selected coin-operated laundry. Customers of the laundry were interviewed while they were doing their laundry.“ The customers were approached in casual conversation and informed of the method and purpose for con- ducting the interview. The respondent was assured that in no way would her identity be associated with her answers to the interview. The only stipulation in the choice of respondents was that each must he a regular user of a coin-operated laundry. 1No Author, Annual Report of the Barry County Co-operative Extension Service, (July, I§63), p. 2. . ,k. V ,. e. . u .u f» e v s o . e. . .. ... A n .- ~ .. 3 a tr. e a," 7v r L. .H e '.-” . s! .1. I s . I .44}. o v . w. . v I . ev 4- . 1 . . .I . st . x - a t . \ , Ar 1” e o , a, .r . 1., '4 o .w e 4 s r... t v . J a . \ 7.. t . . . ... .. as e.- . e... .\ (... . P? w c I . , e . .. ‘ pr} . . ax. I ‘ t 4 e . . l — s . J, . r 4| e‘ A fi—D. .-oh‘ —— J p. ‘-‘9 - v- .-V ..a---”. "Q— r 4 , e ‘. ‘1' -.— .- v..‘c- ... H- ..e .1. -a-.r (71 -1g- When those who were not regular users found they would not he interviewed, some of them expressed the wish to read the interview schedule, while others said they wished they could answer the questions too The respondents were, without ex- ception. gracious and very willing to be interviewed. Interviewing was done within a period of six days and evenings. The questions on the schedule were read to the res- pondent and her answers were recorded on the interview sche- dule The only exception was that answers to questions relating to income, employment, family size, and age of respondents were recorded on a different sheet of paper. Answers were recorded by number or letter corresponding to the question so that the respondent would know the recorder had no immediate knowledge of the answers. The sheets were coded to correspond with the interview schedule, upon which the answers were transferred at a later date. The schedule for the interview covered the following general items of information: 1. Reasons for choice of the par- ' ticular coin-operated laundry the respondents used. 2. General Opinions of the respondent about the use of a coin-operated _laundry. 3. Respondents' beliefs concerning cost of using the coin-operated laundry, compared to the in- vestment, maintenance and use of the home laundry. A. Convenience. 5. Time utilization. 1"" ’ v“ e" 1‘.’ F’) s .3 i“ lei-o «U W. . (nah. i... a. I. V .. ‘ .I. v ntl ‘..» C; b ‘3 ,M u . ... .-.L 49 'ii‘ .. ., ,1. J)... I ... ..VI. .? —o'.. I“. J7‘V-' . 3 .‘u } ~ -’ .5 :. .1 4. N (x .\ I- ..(~ '~¥ ... '. r i ..h . t. .4 . _ . r. . u . v 1 \..o. 0’. I x ‘ .r O I. . ..n. 7 . . . "I. . . . . .e. . . . ...r. ...... . t . . . I; gt a y .} ... s 4 . d v . . r 1 Q. X A . a x v s . s .7; . I. . . s u . a :..t e a; .I Iv . o u. . . \. I e..‘ . c u .b.¢ \tl. ... e .1. c .. a J a e v. r . . l. . 4 ol. nit .. .t I‘ 1..- I n .f u I o v . ’I \ V o a? . A. I . K «we -15- 6. ther reasons that influenced the respondent to use a coin-operated laundry. 7. General information about the res- pondent. The question concerning ”weekly family take-hone pay” was intended to include the entire amount from all fsnily members who contributed money for the family's support. Clarification of the term was necessary for sons of the res- pendants. Probably the income brackets would have been more mean- ingful if there had been definite amounts in each bracket-- not over or under stated amounts. However, for the purpose of this study, only a rough estimate was considered necessary. The question concerning comparison of costs in use of coin-Operated and home laundry facilities needed to be clari- fied for'each respondent to indicate that ”figuring” meant using paper and pencil and the inclusion of all direct and indirect costs with realistic amounts for every item. 'The interview schedule apparently was neither too long to cause uneasiness on the part of the respondent, nor too short to obtain the information needed. The general information gained allowed a composite picture of the average respondent in the study. Questions relative to cost, preference, time util- isation and convenience, produced the needed information con- cerning the respondents' opinions for each item. The coin-operated laundry at which the interviews were conducted was one of three in the town. It differed to the greatest extent from the others in that the customer had a choice of four types of washing machines and two types of dryers. -A A. ‘ . V . V. . ‘ - l . ‘ ' A I -..~ ,, t . - t ‘-A e u I u r . A e . \ . . ‘ _ ‘-. ' ‘ r, v . . - '-\.}I l I U . A . , 4 .' l 4 .e \ , . ,‘ ’ . . “t V“ ' s i - - 2 e . . ~. - .I‘ ‘ 7 fl . . ' I - H \ v . . I t " a- \ ¢ 4 - - . ‘ ‘ A . ..~ ‘,- ’ ‘ ‘ . I V . _, a s l ‘- ,. . . v- .9 ' ' ‘ x . e ~‘ ’4.- . ‘. - 'r .- ..~_-':~.,"‘ . D r, . - . . , , . . .... .. .n . ’4 DR 1.-. f t-V _. t I I“ . .‘ _ .J eh i U 1 .' ‘ T3. $3 ‘1 ~- \ 4.4 I 'f ’.. 3;. b1 I e‘ A * ‘.' '.U D 'e e , a I "o: 4. 9 . _ - k ‘ 9 . . s ‘ "I , . ‘ A o . v . u’ A- ‘..e ..I .~. . v «1' «- a. .n. e . I .. .t‘ l - . e . n .. . . . , . . ' \M - ~ ' ! . ‘ t‘? 1 ‘. _. . .' I 4 k: ‘. co 4 Ae v o . ..‘ma’ '5' ‘e’ Ht .-‘ ~‘~ . -\ '.‘U o ‘ Iué I .. I a . .. ' ‘ ~..‘ «I . a ‘ ' e ' t '.v . s a 1', u . . e‘ " 1, Lo . ! ‘5‘ 1. J ‘ ‘ fir ."5 u " -16- It was the only air-conditioned coin-operated laundry in town. and the ownerboperator was available durim the day it help was needed. The laundry equipment consisted of the following: 2 twenty-five pound automatic. stainless steel washers. 2 double-tub washer-rinser-extrsctcr, seni- auton atically Operated, stainless steel washers. 12 side-load ing, turbler tyre, autocatic washers 6 tor-loading, agitator type, automatic washers. 7 three-to-five load dryers. 2 one-to-two load dryers. 2 large extractors. The laundry was clean and well-lighted and it was loc- ated at the city limits on one of the main business routes into town. A-pay telephone was provided for the convenience of the customers. The owner-operator had a ”drop-off" laundry service at the back of the store where he or his enployees were available during the day to take care of machine breakdowns or any problem with which the customer needed help. He was constantly making im- provements that would be or help to his customers and make things more pleasant for then. He carried heavy bundles to the car for his customers and made it a point to see that all machines were in good working order. All of his morning customers were offered free coffee. Every effort was made to create a pleasant. 1,.,,. . e »- .»t 'J ‘..l; v. - ‘ 1‘ 1 N ‘ 1 f l a x - ,s e V . a \ V . -_ I.“ . e A f ' n . e ‘ n v- ‘ 1 r ‘ ~ .' -I - A ' .' « 3 .w‘ _ fl 4 a ‘l _’ .. .s A )g.‘ e > 'I - I " ‘ ‘..! " ”Res (\ \ - I Y o C e _ - - . . . v v § e ,- . __ . . ‘ 'Y 4’ 1‘ h A '1 ‘g . fl! \ l . ,. _' 9 . " . e . J ' \ l i‘ 's ‘ ‘ - e - . . ~ . .3. i . "I ' _ ‘1 .’ ’ 7“ ‘ ‘ ' '_ _ 7’ "- -,'i ' I .. ‘, ‘- ‘n 7 5 . . r . . ' - '.. , — .. . . - ' . - .. ' I a e I .q ‘ t e . i ‘0 . '9 y - e l . p‘A 1"", I .l f ‘ ’ v ' ...: . '9‘ V g. . e x. . l ‘ p - ' . . . - n f \-e ' '.. I ‘ \ - k V I I e . , ' . s - . I ' ° - . ' . r . . . f e. - . . I . .‘ ~" ‘ . J ‘ . -‘ .n ». ~ ... ‘~ ." v. - v ‘ I . . ’, fl . . e . ‘ e . 7“ r . . ,3 ‘ .. H .- . ... .' . - . ~32 .5 . . - a v ‘ \‘ . e . I _ _ ‘ 4 r I a. - ‘ fl .' .N , -e . . . ' c I, v t ~" ‘- \ ¥ 1' i‘ " . . .5 , .:« ... - '.. ‘..I L —a T t -" A. '1“, '.. L a '.a w.‘ ‘t . '~ . , . .‘ ,7 . . .. fl x ' '- ee - -\ .a p ‘n.’ ‘ . . ... 0 ‘l f “ a e ‘ 4 p .A l ‘ n a \‘ A O. .3 I ‘ ‘ - 'y ‘ . J ~ 1 v .' w ' a ‘I , A ' C . . , .I . . . ..' uh \ ‘ . . . ‘1‘ _'.- .1 y . (I v fl ) ‘p re v. A e ' » ' ‘ . - 1‘ 5" l. R: . .'\_ 'v. d 0 ... t ’ ‘e V. ‘ ~ ... ~' ' . ‘2 r . ’ -’ - I I '2‘. .x. -_1 ‘ ‘, ., .3 .- A- - - ....» o - s .. .- -. ‘~ .7 - - .-.4- . . o ,-. w» . ~~ ‘ A p . e - 4 , . . 7 1 . », .~ e _ A .., ..- A I , . e .- , 4 J a. .3 y , ‘ ‘ . l . “ LA ‘ 41 - ' .0 g. '3 I (. ' i . ’ U . ‘. ‘ ' l . . . ..- 1‘! -) 0 ~.-' ‘ " I. .p . av 4 w j ‘ - ‘3 4' u' '.“'I')'\ I}! e ' _ "A . V _ . . . i a. - - —. -\ -,-. xx 9 .. .. - -- . s ,. s..«. -r ,. . \ n) A' -.' ‘ - . ‘8 ' f- «L' " I'fle- :"A. ‘I.i . .’ L I .‘e‘It-u C i a" its) a , ,. :s r. s w v V‘ - A, I ‘ u. . . ‘ - '.. v a. N" e~ u ,_.. _ ‘r. . . . ...-p a. r ..e f v-‘l‘ q . ‘ { k‘."q f“. I. u “.... . «q . . ’.. ..‘: ‘ ‘ ' {0. V , . ' ~ . . ‘.3- l ‘. ’ J ‘ ' 270’ v) ..‘1 I ‘3‘ \‘ J v, f . . . . v V . . ' K; '.. . . - ‘ .... . e‘ x -'v .- - ‘cc (" ‘ .0" J. ., . : ~ ‘.a J v. . t 7 . - : ‘ .— I- he. JA“ .. - o o. a. B. -‘ . r. . ‘L- a:‘v e o . I. ’ ' " A4. a "' ‘ l . ' ‘ ‘ ' 9 c a. . i. “ J v . ' ‘ ' , i ‘ ‘ . .I . Iv 4‘ w ‘ j u. e ‘- J I ~“I e . . '. . . '.oc H”? '..} iv .5\e' Lei. U ‘ .\ a ‘ ‘ Y ..A ' ‘ . .' ' - x ' e ‘ p .3 d ’... s :‘ h- - a, i ‘ ‘ . . . . ' . . . f - ~1‘ fl' . - ‘ t s - t .. ,1 4 .~ A ~ 4 . ‘ 7% *-‘ 1..)L‘a; s. 12‘“ .«h' £~-r-..l,... ..4. J .«n A e .'. P . e .— . e i . - . ‘ .z r .l \ _.‘. O — ~ . v c . ... seep’ -- u I . . -5 e a I - I t. , , ’l ' s . y o. . .43 I 7 i .3 ‘ . .‘ fie J 5 .... ’o " -. .0- V 4": (3. e‘ ‘.. ‘0‘ h 3‘ n ’ ‘ - . t . e 7 )R K _ ‘ v ‘ . ‘ ‘ " .l I , - ‘ U. . '~ I ‘. ~. 4-. ‘ , , '. ‘\ p o“ . ' . .. .‘ '3 ' s '- we . .. a. v; n :3 ..v . ‘..»e‘tfi t. ‘..r 2‘.» r if n- <. e. .: -. ‘ ' ' ’ 0'" . V' .. . ' ' . V . . ‘ ' ‘ . ‘ ' . ' _, g ,. ..l .. , f . . . ‘5 ‘ ‘..“ " .13 Q . n4 ‘3... 9 ..§ 0 friendly atmosphere. The owner believed in extending every possible service and was on the job, ready at all tines, to lend a hand for the convenience of his customers. .13- FINDINGS To obtain a description of the customers of the coin-op- erated laundry in which the study was made, each respondent was asked to answer a few questions of a personal nature. These questions.related to siso-et the tslily. total weekly sen-Y- contributed by all members toward the cost of maintaining the_ household and the respondenthr age and employment status. 0! the 50 respondents, 26 were employed outside the home. 'The employed women were asked the nature of their employ-ant and the amount of time involved. Table I TYPE AND EXTEIT OF EMPLOYMENT A3 INDICATED BY 26 RESPONDENTS .... ..f. -;\ 3.. 3 — 3 Type of Hark 2 Number EFercent Time Spent § i 1 Time Half By The ,1.“ . 4‘ g % eDays 1Hour Secretary A. j 5 :E 119.0 I. l . nurse 1 h 17.0 A i TTactory.~ ‘ 2 A 17.0 h , Teacher f 3 11.0 3 _ . Owner of lusisess 9 3 1 11.0 3 ' I Waitress 3 11.0 1 a l 1 1 Clark 2 7.0 l E l 1 Custodian E l 3.5 5 1 Child Care 5 l 3.5 g . 1 Total ' 26 ; 100.0 20 ; 3 f 3 - -IH r‘ , . .. . f -. u ‘ V \ A ‘ . ' . ‘- ; _I ' . r . . . . . I V . M j ‘3. . A J , .‘ . _ ... a ' p. ‘s ’ \ e. ' 1 .4 “ ' a v I . ‘ L r e l . I _ , _ . 4, :3 TI - - t .‘ ' n' L) .4- ‘a.’ I t I 3 ' I ,- ‘ , _.‘ .' « i ‘ p‘ 'e - \ 1 . .4 . , ) L , e .3 ~ . L' ‘ ‘ ‘ I j- A I' ) v‘ ‘.A .J l , . I . 3 ~ , - , _ ‘ ‘ ' . ’. I h x .J I -A --. 5v 0 '..: K “.‘ ', R o; .- r‘« 1 . " L .... 1 ~ '- s f Y i' . ‘i . ' i e - ~- 4‘ ‘ ~ ' “ - . ¢ ‘ l. . .. . ' .e ' x n. \' A r . 1 . . . ..A- ~, . .I , - n I, "I - U - - . . :- . .- ‘ . _ ~77 . .' ". . .‘ :r .‘ . 1...: ' . L. ‘ .~ - . . ‘s ‘ . . | - ' V! . . b ‘ .. (n ~ , . - . ‘h ‘ 'e C» a: ' (’. ‘K 3 \ , - «' ’ n .- ‘.‘x _ a e ' , ‘ ' ‘ c v 'w - , ~ ~ I . - g - .. -.. u a -‘ . K. . .. .. ‘ .. A . ' K ,. '. -; J ..r._' ,, I ' 1 r .' '1 x n. , g I ' - . ' \ u I - I V ' ~ . - , _ _ - » ' . .' ’.. ... . . ‘ e I A A t ‘ . a 4' - V. g , *_) l ' ‘E_ _' é ‘ s i 'I -- ...-. - . v‘va-m. .. . v , . _‘ . .v . ,,,. ... r. , .u—- »\O 'l 'l I C» —- — .— 0 In v - I .4 - \. ~ A ‘ u — \ .- nae .A p - m—. ...-w»;:- e vv.- -' .s' s ‘ . -..... f 'r .‘ ‘. . . : .. ' I v ‘4 V” ' » ‘1'- ~ 'va‘ ' 14 d ' .. _ . Q.\" ,}IJ .. .1. a" ’ ‘-. ’0 .Q. :I) \r' . 5‘ L - _. ....-- ...... . H . - .. a '_ A ‘../‘1 J21 .. as a . - ' - \a I I ' .r 3 ‘.’ ‘.‘ A‘ - ‘ U).|-_‘r, ._.s .. '4‘. ’ .~ ' , .~ “Wan-- . - .3 ' .' ‘.' ' “ - - 1‘. '-.a-f ‘.s_l . ” 'fi. \“ .' f '1: ..!.al ‘ .-¢a_. V ‘ ' " ‘ w ‘ ‘ ‘ ~~ . .' "J &-' ..- ’ * ~‘J 5 ‘ -: 3.- J- ‘ A. .~. ..nA . .-. u..—-. u u - ‘..: s .. aqachnsruur-Il _-. -‘u.’ -.v teJD--> b": D..."'- )— flI-v .-’“.w’ " 0".I‘A-‘ I: A-1Nv.fi‘-o“"~ "a ‘.h-- ‘ n .. . ‘ ‘ . ’l r J .w"‘b ‘ e ‘Hlfl- o‘fi , 3‘ 5’. ' ... -. 1 «$3.5 J ~9‘3L‘ a '4L- . ‘ .. _ 1 \ 4- h '0‘ '. .O ‘ . r . .4 v b. er 1,. .. a. ' ' r 'l . ... . --., I ,. _ ‘. 0‘ . . Ll O 3 M . e:’ A ’ e a i. k ‘ .-'~ ‘ I. f . ' ‘.. ' _’ s ‘ - ‘0 - a ‘- . 1.- as. 9 --- . L I 7 -. . , . f» ‘ ' . , ‘ '. ' ‘ " " . h, . e e .s‘» .. ‘ f -. .4 e .- . A" . .. I J ., -(1 ..o l- . l P A‘ .l 1 . ' . .. ‘ .L. ‘n e .4. , . \_r ‘2'. §, ' l ' - a h‘ “‘ r . . ' J. \ . . .15 .s . , ' . . ' . ‘ r: . ' ‘ ‘ '~ -: ., 1 .L M 7,. it-J A"; . _---\.c ... ' f . a t‘ ‘P r , \r‘. ' -- ‘ . ~ 1 L \ a~ s a. {JS' ‘3 = . fl 94- --~—— -..-...- “.o—'*--.-- '-n~-- --'-C- v .re. ..&r ‘.n- ' «the... -v -", ‘- . u , r ,... , -w .--~.' . v--~.a - .—~-.o :- o A A ‘ w a. . E ' ‘ ' , 's ‘, I" '. I“. .K I ‘ J a x -‘ I CC 1’ _' t m----eo a.¢— Jaw 0.-.... ._ .t- '“~uw- ”‘-. ,a .... .. . . , .. 7.. .M-qv‘ .....— ,. ,- )‘,.‘ w.,~.u-o--..p§uown --.‘-“-- -‘ t: .' ‘ .‘. ‘ 'f,‘ ' 3 .w‘ .... f o ' 4.... ,' 1"? w .‘ .2 . e ' D . ' V ) J . I -.-\ .K ' . o ‘1 ,. . . A r a ‘ J e ,1 x r . ' .. ’ .7- A‘ . “..- \ ‘ X ; .. ~‘a .. I. ’l K ’1 ‘ U ' 9“ ' ‘ " f t .. K .O i “‘5' .' l. I . c . a . u ' ". ‘ ‘ ' r . . ‘ a -1 " ‘0 v‘ e l...‘ --’" w .h . yu- ..--- 1', .-.. ‘ .h... , ..-... ...~ufl.-a-no om» .... f . §~' .m—p an" - . o - ,, . » - --. .- . .ue ru .7 7 v -.. .. -- J ’v .--7~ n. Mr". .. fl-‘e ’- .w-nne-rwo. an.“ ...o. It.» .- .... ~D‘I' . P" . . . -f 0‘ ~ . .. . i - v U I» . vi -4,— ... ‘7‘“ .,. .. ..,.,,,. ._. ,_ . ‘ ,“ . ..,.-:.. ..-- k<‘_.n -I««- e l ' . .. -1~- '. .'- e ug< Car -.4 4- hua-use-n."-r1. '..-Aw ‘.Mfi-‘bfl‘o “*nflfiwe ‘ a. I ‘ ‘ .- l 7 . e . .0 . ‘ . ‘ ~ . ‘ - , - ' - - I ‘ ' I ' L . ~fi . ' ‘2 . . ' . . ~ I. - \ . .. b - \ - - k .t J- - ‘ .5 .t o. , . ! , e 'e , e . . ‘ v-b . . e. . n . _ I ~ ' - ‘ - . V I y'- - " 'W , e! - - ' v -‘ u i ‘. \ " ‘. ‘ ' ' ’ -. P s, v’ ‘ .I 0" J‘ '.I. - I" l 5 f. ‘J' 0' O‘ .’ h n J ’.' t'Ies,“ she has ezkei, fanily?’ 33 IHDICETLQ 'ficw nary RGQEQFS are there in yatr Table III re“*r .-.. ‘ . . .. *3 .7"? *' l~h|J-=.’\ (LU‘OIE~\.) BY SC Lf the 50 respondents as shown in Table III, 3 or Kore family members. per {sally in the sangle has 3.9. —- * ‘* ‘r-fir” ** “ humber of he;bers hunter cf Percent of in Family Families Families in in Each Category Lech Category 1 2 h 2 15 20 3 7 lb e 15 30 5 8 lb 6 5 10 7 3 6 Total 50 100 i had r: ~ .9 The average master of persons The average neaLeIshi; of the 38 fenilies having 3 or more nembers was h.5. To relate incoae ranges with size of household, the 38 res ondents with more than 2 renters were .rouned ecc- t ording to incone bracket. Table IV shows that of the 33 families, over a third (36.8%) were in the $00-79 a week bracket and had an average of L.3 members. ..f u u o I O- .— . 4 .n. .. . t . L Q I ',' 1 o ‘L "F , . ‘-‘I .. ‘Jl ...... 9-. 7‘ ID . . 'tv _- .‘ . Table IV AVERAGE 3sz or 33 "muss ACCORDING TO INCOME mcxm ,\ . Number in Each Income Bracket Income Brackot Families Total No. Average No. of $ I04 i of Persons Poruona per household Undo: £0 1 2.7 7 7.0 - 7 18.h 32 L.6 80-99 9 23.7 37 L.1 100 or Ovor 7 18.3 36 5.1 Total 38 Fm.o 172 h.5 To find the as. of ouch respondent, Ih. val hiked to in- dicato in which brcokot her age would fall. See Table V. Tabla V AGE OF HOMEMAKERS IN SAMPLE ' Ago ' Number Poroont under 25 8 16 25 to #0 * ' 16 32 L0 to 65 25 50 65 or ovor' 1 2 thal 50 100 , Onoehhlf of tho rospondontn not. from £0 to 65 your: at ago, all no.r1y~ono—th1rd unto 25 to L0. v A \ i , 9w I l C .. , J. “ 5.: J. "‘ "-. J“ ’ r. -..;tr...t..r. ; ‘;' 1'12-7.‘ . ' ' ‘ 1:...) “rut“. ‘... -‘13'. .1. r: ‘:. ‘32”; :7..- .'E:..>a.'.:."3.": :1. g-t‘wuwxs 33:45“: . , '- I . w v .z ' ° .. l . § ‘ .4. l- . 1 , J I .- O ‘..“. «(.mM-m- & ‘v‘ific *~ .0. not an Iv' ‘Iuw-N-u 1.. oo- -A+ hgu ‘rhc-- ‘- h- - ‘ curiivfi «‘..—o r'_-* .-.-m“ ‘3: " .. ‘I D: ‘ r ' . u * ’.. 3 * " . . -. ... ‘ : . , . ,1“. . }.‘..,{ . ‘ . o . I ‘ « u I . . r , , . .. '... r u _. , - . C. ‘ .~ ‘\ _ I . . . ' " ' _. _ ‘ . ‘ 7 . 3 . -—- _ ... ' ‘ . . __ 'f - ‘ - - A~ V ‘ . ‘ I I \ L I..‘4 .' ' 1%!“ o . ~ '1 , )w . I . “ k L , “.p I .,". . \)‘L I . ' _ I . '. 5 I I -~ ~-.1--o.v 0.“ Ind. ...-vo- rum .- ‘O- cu-vovvv 4-» - |~~--av 7-. «aw-vow F --4 ‘..—)1- v. ‘: c - ‘..“ ~r- I."‘~.¢ Gabi A... l~~n .0 ‘..-”D fih-Wt‘u I. ”film-luv —“-O-0W~‘vfl. 1 , l I ‘ 1 ~ I -~. -. . . c .v x : C ‘ . i . .. ‘ ,, . . a. ‘ E ~ l ,4 go» 1.3:! .J 5. . w. ' ; h . ' H W, -1 ' . . »_‘ . - (, a ’. ‘5 I“ v ' .. ‘ I \ t 0.. -3, s5) . ‘ - r n ‘ ~~ .. . I ' I ‘ ' ‘ r ‘ > I. f ‘\ ~< \. u b“ . A M |. ' e4 .b t ‘ -\.“|‘|‘ 1 ' r‘ . - 'x s _- P. .- r» v § ‘ A ' f K. - " ’.. ~ )‘ w ' s E“. ' . ‘..) \“”"‘.r\‘ ' l a. i 2‘ I c I“ ‘y ‘I It H ' r ‘ ' é! J 3 ' L g. V I V ‘ ‘b‘ I . 3 ‘ ' l \ '~' \' ‘- ¢ } ‘ : . ...—.--- r -m.’v- up... =-.¢-_ -.. g . ..."..-, . .-u—s..-v..n-.+.-.—~~a .... .~,-‘. pc.’ - --¢v .... ... —+ ’ «wo~---t‘H-0-h+c*—-— -‘ . AL. -. ' v. . p. O . f . I: ‘ a r I ‘9 I a t: ‘ I \" " -"- f . . . a .. is , . ..,. .. w ,5 gun! 1. I .~-, - 0~'4v ~‘Q-‘o8‘..~q-o» w .-- n.“ - n s-r -“non-o-u-o---‘w .w- 1« - ua-h -‘muwhiu- ~<fl.-o o-c‘- Wm”- “ J w.“ .0 I I _ A s r 'v'.‘ .."f ‘“‘ ‘> -' '1 r: . z 4r" 'W""‘ N or"? ‘3 3'3 *‘ ‘9 “‘3‘ 0' 5 -. A ‘4 “‘7 - , g - , ‘f- ‘ g , ., u .- J. x J . A f 0‘ . l~ .- .- . ‘ '3 2. P r ‘.. ~ .- R r . F- ‘ ‘ , . . . . . .- - \ ,4, .. -1 . z .‘ ...~ . ..J r in a a V . J I ' s N vex b " ~ - u , ..1 <" ‘ J 1" v.4 -1 'lu‘4;§! :5... 9". ‘. l 6 " i ‘. WY , , , ‘ .1 v - .- ‘ B 1’ J. ... -c ‘> I , ' D | \ ' . . V . 5 . ‘ \ ‘ ‘3 ,7 ~.‘\ -‘ ‘~ ft 4 ‘« . '.- o v A- ,‘ 3..., ‘ ..‘-. ..i. , N, ., .‘. . g..- . \ 'v- .-—. p“ - .~ » .‘-—.-~.~ . . . 1, . - unwv L ' .uns a "".~."‘ ~ ~, n' Chat-O - u-‘d‘wo Iv‘--.~.v~~.--¢O.WM~ ..«wv'lnui‘moc o-..- ,.... ._ ~~.- -.-s.-‘\ ..--... .--..rmm—g-- gn- . ..., ... ..-.--..- *‘q‘hauh '.r-_-—~~" ’.‘1 ...»...fi. -,._.._‘ ‘..“...a. H-v—fl.‘-~-fl-’»L"o A‘- LAA ~ A a 7 v - r I - . ‘. . . ‘4 1 . 0-. - ‘ v 1 a; '3 . . . ‘ v‘ . l 5-! ..~ a m6~ a .C . .- V .. '4 '. \ I “‘..Aowr- ....- u... q.. n... -“HIWJDQ—V' . v.- ‘ .. . A u‘ -wpio‘.--onnw.-."—M uvo ¢o t—yo-o‘mO‘--—~I‘—— —— -— m 5‘ n, . t .... . I L' . r . War: ' '\ k_ ‘1 j , \ I o " |- J 1 , ‘ q l V ‘ '. 3' L r n J .. ‘C r . y ‘ ‘ x Q ~ \ ‘ - 3 §‘ § ‘ —. I . r J Q .1 L ‘ - .5 ’. . x ‘ , l ' ‘b k \ \w \,’ \‘n‘ . - . ' l , N ' "CW; *1“ .. ‘ ‘ u. . \- J g - w ww" ’..,- rfi‘v -'~.- ...... no. —wow -'~ 9—: uu‘“ nwrb ~‘.-o". "‘.nv—u~.-. <1'Vw‘-- -—r .t. Hv~ qo. 0‘ ‘ .n-b‘tu ..-» rV- “__-\; -..-“~*—w'-4 '..“ -0 ’ . _ , .f‘ [V . ‘ ft. ‘ g x‘ -.N \ 3 J91; I \o X —* H_Q“I‘ -.-4\. cic—té.-—r'--—*-.i- ~*‘-— I ;vcp-- *W---"----~EW'“-W Cb- -- ~CI-'A-'- --I« Q‘ 0) w-vn ..I“. \h-b - w.wn—9~ ‘ -v ‘..—«’—_ To find if each respondent made a practice of using the same coin-Operated laundry regularly, she was asked, ”I: this the laundry you usually come to?” Of the 50 respondents, L7 were regular users of the laundry at which tin interviews were conducted. Two respondents said they were regular users of another laundry because it was near home, but at that particular time all machines were in use. One respondent was a visitor from another state but did use regularly a coin-operated laundry near her home- The #7 regular users were asked why they washed at this particular laundry regularly. Table VI REASCNS GIVEN BY #7 RESPONDENTS FOR THEIR REGULAR USE CF A PARTICULAR CCIN-LPLRATED LAUNDRY Used Same Laundry Regularly Nuiger Pergznt Reasons Givenzy Choice of h_types of machines 35 7O Cheerful Atmosphere 30 60 Friendly, helpful management 27 54 Clean Store 20 to hear Home 1h 28 Good, well-maintained equipment 11 22 Air-Conditioned Store 5 10 Free Coffee 5 10 *Since more than one reason was given, totals exceed 100%. ‘., ..‘.~... I ' U N ,. - (i (‘A‘ I ., .. \ . . ...--. x n A 'U . - . . . . .i - Io V. .4 . ' . ..I‘ . - ... . r' 1- . NI. .... l "I . A4 --.. O u a 0 (Am » .I r t . .l .7 r ‘I . A .l - I .—-n - a . ,- n I an. . .. e. e. a 0‘. .h. .. ......- >.- .. I .. e . o n ., r V fu‘ .- ‘2' Ir '."r c (l ', ‘9” ‘_I v . . .‘ I a.. r e. r . . 4. A 1L: ‘..... ’ \ .e .' “wt r ..., .__. « -i , .Jtt’ (‘ ’“ g Y !_ A i .h 3 u. ’r ‘.- - ‘--‘V' v . . .5 a . _~‘ , ,' .. v v r -': . . . s \ , . . r a ‘y . ~‘ ’.. I s s i I . I ‘ I ’ v (a '5 “ v k. . . fi- ‘ ‘\ .\ A . . .- I .. . , , . 4 n - .. . e , ..., .. . ,—-. I .‘ ,’ n ‘ / '5 a \I u' .3 ’A . 4 . 1 t a, . _ e ..\ i - 4 J ._--. . ‘..--mutao—O. «Rn-“....-e-c'vmu-VO‘ 0-- t. -'- _. r .. n ., . 1* A 1’ .‘-.‘ ‘3 .3 -‘.. A . ‘ - A v! x 3 . .e ' 0 w I ' . .c v . ‘7 ‘1 . u ’.' .fi . .‘ a " ‘3 .8 ~V ‘ ’ . f" N ' 3 a ‘ _' O f I ' i -, ..u I‘d» '.. (....u 1 \ ‘.' ' ’ ‘ U .L ‘.' ‘3'l'r'. .'-\.r . 1' - - I .3 s a: 4 .— I s. ’.I 4 ‘ |.." 91" ). ,5 \ . w ;- ‘- ‘ " :- t . s - a! «5 ’ p \\ 3 i '- b' ‘- -- ~\ -~' 1 ‘ V 7 '. 'u ' s ‘ ' ' ' ‘ . T; . “9t: ‘..". «.t as. : I O y- . ‘ '- '. (f ' p, '. ‘ .. ~ ' " ‘ . 1 'k . . I O t .1 ' _ _ x 1 : ... d“ . ' Q V e ’ 1." I y. a .fi 5. Jar u » ~ ‘1 . ,— ‘1 . 'Ie ' ‘ 1 ‘ A “3 ‘ 1. .~ A ‘ ‘ a ‘ “‘ K .-.. " .. w n'-.-. t .3 .' “you ‘ ' ‘ ' ' ‘ ‘5 ‘I' I j v .— . . . . L ‘.I‘ ‘.-.t ".. f' . I- '- 1 4 ‘ ‘. 1‘ I § - --‘- ‘ l“"h I ‘l . ,\ .'- , A: “~I . - A- .- no.1. V“- ads-0‘ . . -o ,~_1 ..-—A U ‘ " " c . - , . ' ‘ -1 ‘3'. . L». \.— u .’ '7 -' c-ul qui-‘m '.I I ‘--Hl“r. ‘“v~ '-..lv‘q-I..'r-‘ Ls ! . r ‘3 ‘ l I: .‘ ' 2 ’ ' to. ‘V —‘\ _. 1- . ' L . , I - \ .x- ‘1“-“~“.‘xri r’ J Q .h - J a - --r . , . .. "I ‘ a; I“; W .1 . ' J N ‘a 9‘ ’l ’ \ ‘u 4i ‘ w - \ . . u' I‘ e | \' , I ‘ ' .1 ‘ n r’ . .\’ . .e I. t A. , , VI . ). L .~~ ‘ - . .. . ‘ ‘1 ,:. .L .I 'J e . e. 1 T c. ' “g '1‘ - . ’fl I A '; ‘ .. a e. U 1‘ . .u . . r v . e ‘ I o. 3‘ .' -' \ ‘ I. .‘ 3. - ~ ,r ' " (I .1 g ' .‘ . ... g . ... "T ' . . , I f 1' -... t. I ' Q \ fl ‘ a. . _‘ .-t .- r:_ ' '1}. "3" 1 N"v~~-‘- a. a) -23- As shown in Table VI, the retinal most frequently given for choice of the particular laundry were choice of four types at washin: machines, eheerful atmosphere. friendly, helpful Ienagenent, cleanlineed of store, location near home, and well- maintained‘equip-ent. Opinions of the customers about their uee of the coin- eperated laundry were obtained during the interviews. To find which type a: laundry faeilitiee she preferred and what deter- mined her preferenee, each respondent was asked if she preferred the eein-epereted laundry to hone laundry faeilitiee and why. These preferences are indicated in rank order in Table VII. Table VII REASOIS GIVE! BY 50 W0!!! FOR PREFERENCE OR NON-PREFERENCE OF THE COIN-OPERATED LAUNDRY PF;T;FF;H‘ '5. I Ct to er y a Coin-Operated -nu+28h» .56. Coin-Operatedflfin_,32 ! Lb Laundry Laundry .i_ la ni_ Reasons given: * ' g ”L Reasons given:t“" ' ! aewee tine ‘25 j 89 Inconvenient 15 f 68 l : ' Convenient §2h E 86 ' Takes More . 1 : time 11 i 50 Low Cost ' ' 'll' ; k0 Costly 7 i 32 Sociability' f1 #0 ' Foley 2 { 9 1 I Faster ' ' :15 17 Slower l ? £.5 Rething to clean 2 ‘ 7 Need Babysitter 1 5.5 I Can't Change Cyfi ; clee on Maeh- ; f , inee 1 , h.5 ‘ Nusiance in Bad i Weather . l . 5-5 ii , i _n *Since more than one reascn was given, totals exceed 100%. q .. . I w 0 s \ "‘ —....-.--- -- r... <-44 4 5...... . s k I r t ' a i a - . . ‘ ‘ , ' - V I - u‘ - — - . - I . .' I o e - “ - U:- .u I. . , .. “A . r ' s . . , - I _ a .. w .4 . 'i r J . o. e -, "‘ . - , r . ' . . eJ ‘ .- b 7 \ r A v | I ‘ . v ' u‘. l x I _’ ' . “I e. ‘ ._ . - r . _ ‘ - . , ‘ l I e V ‘t '. '1 A. a . V' i ' _ u - . ' 'I t, J, .4 . ' ~.i . . 4 1 . . . . a "s u ‘l _ .- » -- -—. . .-. . . , 4 . . , - I v ‘ ‘ ‘ t . ‘ J ‘ , . ~‘ , . ~vun wee-q .c‘--. ....- .....u r4.. 1“: up i .- - ‘r-w- . '. . .. \ . , . - r ‘ , a - u »« fl ‘ , L. L! A . . a- . , i u' . I" I, > 1 . , w \ , ‘ I \ ‘ . H . I ‘ i x A . r w v . .- .. is . u, ‘ A e—fi J ‘ v " .1 \ u i ,. . ‘ l t . . a L a. v . . »H>au . . I a s‘e .. y . \ i 10- , , L‘ ~ . ‘6‘ a. . .- ‘-. A e . . .IA.“ w i r a '.. 1 , v A . I . A [s V .. ‘v ‘ In. . , ' . ‘ . , .y , I v ' A 1 . ' z x . e ,‘ F ." ' 5 -¢ . .,‘ .e . . c , d u . .. ' ,O I , . - .n - .- - ‘ ‘. v 7.5.-.. v.- I- . A W . 4 -‘ n .f' ‘ ,, .»-‘.~_'..- . - '- 's D . . . l .. I, I r ‘I - 1 0‘ .. . . - I '- . V | ‘, fir 5. U.‘ . : ..-, — '.. ....v .--.e- « -9-.- a9u-’ - ---e w ’- Inn-n. . A l-' - a x I .‘ . - - ~ ' ‘ y .i , i a e. .1 1. o a » . < '3 r. _- a. .e . o ‘* ‘ ‘1 a. -, . . . ,!I J . . . I .. ~41 o . e . y . 7 . ,. r . . ... ’J ‘ A; - '3' 'J 1‘ t ‘1 ea ‘ ‘1 P . t .A 00' . I. 5 D L ’ >~ _ -. r, a n o , ~-‘ 5 a ) ' ‘- '5‘ U" V . I ’ C I “ 1 J J J. I ‘ ' a Iv _ e - .. '2 ., r a - r ..l u v- I’ . b '. . a. H . A , . I. ~ w . “ I.) .1 x, . n ‘l g. ,a! , , . "s ‘. 3 n , ,' -. a 2 i‘ .5 4 «1' . § ‘ 4| I ’ l' . >1 . w . a. n «m. «u. a. '\=I ......- _ ~ . v - e -. w, '5. ' ‘ ' . o A -v a" A 5‘ . ‘ . . ' , >3 ~» .. . ‘... ’ I . O. _' J‘ , . ..’ v' 'e ‘9 I ‘.. . ., I z t j ‘ - _ ,_ Q I. .- w 34 ' ‘e r- . , . . . g ._ . . v ,~ .. v --' N. . e - I" , . . ."n A. ‘ ‘ 7' w -2“- Preference for the coin-operated laundry was indicated by 563 of the respondents. Cf the respondents who preferred the coin-operated laundry, 89% felt that in using it they saved tine while 50% of the respondents who did not prefer the coin-operated laundry felt that it took more time. The con- venience of the coin-Operated laundry was mentioned by 86% of the respondents who preferred it, while 68% who did not, gave inconvenience as one of their reasons. An analysis of preferences for type of laundry in relation to ownership or non—ownership of home laundry facilities was made. Table VIII PREFERENCE CR NONPREFERENCE CF 50 RESPONDENTS FOR THE CCIN—CPERATED LAUNDRY IN RELATION TO CbfiEHSHIP CF HOME LAUNDRY FACILITIEB j * M I y H ‘ Preferred ; no. % ‘3 Did Not ? so. i s ;_ T Prefer LA L 28 so U 322 44 Lacked Home E; Lacked Home i Facilities 10 57 1! Facilities 12 55 1 ; Had Home 3 Had Home I - Facilities 12 43 9 Facilities 10 l #5 . nL Table VIII shows that slightly more than half (28) of the res- pondents preferred the coin-operated laundry. Although this was the same number who lacked hone laundry facilities, the personnel of the two groups was not the same. Regardless of preference or nonpreference, there were over LC% who had hone laundry facilities. ‘.V _-a. .x d . ._ .. - ‘. r e V . ‘i 1 . . i n s .4 1 n _- I——r--.I- -, . I . ‘JI'I./ u. , l c i A . I -. l. ...-.. r n u . , . Y‘- I‘ve. Q" 1. "l a -e~ . . . L ‘ l l ' l ' v ’ .‘ I v V ‘Y .‘ v ‘1 ‘ t ,- ‘- ...-my, -. ‘1 A v i. .Z' .. .I. ol-H‘L‘L 0.. \. ; ‘ .. > . O .y . .A r ' I ‘ I. I ‘ \e a vi _ I la , A' A. - v... 4" -.,n -25- To see if employment of the homemaker might have a relationship to preference for the coin-operated as contrasted to the heme laundry, comparisons of the preferences of the employed and non-employed respondents were made. Graph I Pm FERENCE FOR TYPE OF LAUNDRY FACILITIES ACCORDING TO EMPLCINENT STATUS OF 50 RESPONDENTS Employed Non-Employed (26) (2k) I 11. g i 12 9 ‘ ODOR . L ”0.1.11 30m. [U Preferred Coin-Operated Laundry [3 Preferred Home Laundry Although preference for the coin-operated laundry. as shown in Graph I, was greater for both en.ployed and non—employed women, the difference in preference was greater (Zhfi) in the non-employed as contrasted to the employed group(8%). Nearly all of the literature reviewed had emphasized the lower cost of using the coin-Operated as compared to the home laundry. v A‘ I o ‘ V ‘ v . ' \ 1' L . '.‘ . . ,. . . . _ . ~- \ . w .1 A e _ ., .1 . . , a - ‘. «I r u - " .-. e. “ I,f“p41 u ‘ - - - ' ,-~ 1 4- . . .r . . . . \ I ‘ I. ' J . . . ‘ 3 . , . » vb-vbw. «1... M. rhuwahma-wuu a I . ~ ‘ O v-~.‘ .~ v- .... "l v . U . a ... . q « a. . .5. .-.-..- .‘a ‘ .- r. ' . , l .7 an ‘ ' e— " “V: ., \- .0 -' A w. ..- o.‘-_fi >‘n ~' ‘ e ‘ 7‘. . " v .- ' r .' x. - ‘ l . .. _ I I - 4 ~26- :To find the opinions of the respondents in regard to cost. they were asked, “Have you ever compared the cost of using a eoin-eperated laundry with the cost of buying. naintaining and using hone laundry equipment? What did you decide?" 0! the 50 respondents, only 18$ said they had nade.actual eesparisens. When the Others were asked, "Uhat_do you think the results of such eonparisons would be?" about two-thirds of them believed that the cost of using the coin-operated laundry would be less or the same as doing the laundry at hose., See Table IX. Table IX .COST OF USE OF A COIN-OPERATED COMPARED TO USE OF HOME LAUNDRY FACILITIES AS INDICATED BY 50 RESPONDENTS ‘ v Y i . ‘ l T Had Made NC. \ % y Had Not Made ‘NO. , 5 Cost Comparisons 9 r 18 ‘ Cost Comparisons 1&1 I 82 i T e Felt Coin-Operated \ VFelt Coin-Operated Laundry Cost: [ .Laundry Cost: More 4 ‘ 1.2..5 ’ Less 22 53 Less 3 ‘ 33.3 . More 13 I 32 Same 2 I 22.2% 3m. 1 6 15 l ' L Total 1 9 100.0 1.1 . 100 i 9 i , Of the 18% who had figured actual costs, slightly more than half said that the cost was less or the same. Over two-thirds of those who had not made cost comparisons also believed that the cost sould be less or the sane. The reason given by the eight respondents who said that the' cost would be the sane was that hidden costs had to be included -. , W . '. . , _. 'A ,K .i q . . - ~ .t .‘L " . l . ‘1 1. 9 . ' i ‘ . a A; ‘:’ . . t . - ‘2 . ‘ \ ’ -. IL.‘ 4‘ e.- '. i ‘ . -- O ‘ . _ . _ ,. . . .l . .. . .o . _ ' v ,. . I ~_ ‘ , " ‘ ' I2 v . J 4, " . ,' . . , 5 , . .' , A, ‘.. I. ‘ fl ‘1 j, ‘x, , I I ( . -‘ . ‘ .‘ 1 , . , , .i . - . t r ,- ‘ - ' v‘ v -~ ~,. .s, . . .,‘ . . . ; ‘ . ‘ 1 . ‘- ' ' t ‘ . 0 - \ . . , s ‘ I. ‘ .. .1 I ‘ _V - . , _ < If ‘ .01 t. l, $31 «d (2" 0"“ 9" .3 ‘ § 9 . > ’ f I \ .‘ . , , .. / : . fl‘ ‘ A A . 1 y , . , . 1', ~-.. "‘ : «I - Q. .fi’. I -,r7 . ..- ,. I ,y . ... 0 - -, 2. ..-- .\..~'- . u: 4, fixiwv. Maxim”: ‘5 , . _ p ‘ . t 7 ." I“ ‘ . _‘ ., , . \ , ‘ . W. .. v . ~ _ , ‘ v , t " A .‘ '~ ‘ . ' " '. - V ' ‘ ' . » | . «- - -‘ ‘ :- d . . t A‘ ‘ 1- ' 0 i e‘. ..I § § "I v14 , ‘ 2 i i - y , . .. . , n. J ‘_’ , . - ~.' .1 i, . ‘- _ . . . ‘ : ' s. 3 ‘ " ' ‘ .-“ ‘ - ‘. ' ' ‘ -‘.|‘ t 13"" ‘J -.‘) ‘ ‘ i .4 l l, . ,‘u 4 , . ' - ‘ .3 ‘ A r . - x ' ‘ a - ~ . ‘ .3 A ... ~ -,..~’ . I 14 ,r L- g . . . ‘ . u) 1‘ , v u ..4 . , > J , o . - - ~ I , " , v1 7, y s a 1 ‘ .‘ I - ‘ ‘ ' 0 I. ‘ II 7 \' a .. . .. s . _ v - .' - . i '- ' . x 5' ' Y ' ‘. n ' .L . ‘ , A , t 2 -- " ‘ , . ‘ .‘x \ ' . ’A i 7L . k - ‘ 2 . - ' *1 t .. - ' ' : '» a < — v» - ~< '- ~1- 4. . .. . ‘.-». ..i . s u.‘ . ' ...-... .-. our. ‘ , v ~ . . -- 'rt ..-~~... .-.-y~-. Q.‘~.- .4.‘ . .a -«v ’ '-- ’ V.- “ . ,.._, .~< , ~~ e‘.- -.-.e. - s - .o- . - » 1 ‘ .4.1“ 3 ‘ - '3 L .‘ I ‘ h 1 “ -’ } ‘ ' e ) k" e 0A. -i )- D . '- ’ s vi, 5" -u‘ I“ ‘v . ‘s w . ; f: t , - V I ~ . v t ‘ . .. , \ _ t 5 ~.. u. v’ _\. u \ ‘ 5.: 5 I. - 4 . ‘ r . I -' . “Hf ,‘° «1 '\ .A )1 i ‘ ‘ 0 -‘~ 7 \D g -‘ e - . —n I \ o— , _. . _ ~ 5' e ,4. ..._ .5. 2 ’ ‘ i ‘ ‘ _ x _ ‘ “I“ .1 . I - J. - o u q . d , - \ . . ( ‘d-v ,- D ~ . '1 s l' Ins .u s ., '~ A . 7 . »,.... _. v ‘ . ‘-- -. .. 4 7.. .. .- A , -.. . 2“ «eA~r.. .- r s. :- w.“ .~. .. . an «fi‘nsv-¢oe‘1—r-~-~v»wm~fieb ¢ ‘ I" : . V: ..‘ . .. ‘.. ‘.. . ‘* ‘ "‘ ‘ . . . .. '_ l I ‘o s .x . . . 3 ...-J a .- ‘ ' ‘ l , . { . ‘. as. . <. e ~e.) a -- ’l-As -.. -~ - - o.. , rho-raw.» --e . -.r ‘vcau fl .7i- manage-sun - < . ~v\ u‘m‘seA-rwmmmu M~e-A_-.WU-wulu - 4‘ A , ' . ‘ u 9- ~ e” t .. . — . . pr » . v s ‘ s ‘ I , I ‘ ' _ ‘ ' (4‘! . ‘ , I '1 g _ “ ' .‘ . ' ‘ Q‘- I 4‘ ‘3 a s ' P y ‘ \ , . . a. j ' : ‘ . , "‘ pt ‘. L' . fi " ' ' r f L r n ‘ .y .‘ . A ' , . , s ' o v I,: t. I ~ e v . - ' ‘ .. . H s s v ‘ . _ ~. ‘ a P; ' ., r d — - - « - L «c , -- . ‘ ., ' . 2 - .i , 1 t .1 , ‘ s c f: x: 7 ,’ . , '4 ‘ « ' A s ' .. 4’ - a ‘4 .3 ’ ‘.. ' . . I ‘ V - w "3 . g A is ., P‘ ‘ - .‘ ‘1 ve ~ A ., < ‘. ‘ , _ . ‘ . . . M c- } I {:1 ‘ . . ‘ . ... . »'- .9 v . v - . , , ‘ ‘ a I s I H I .-~ . . . ‘. ’ ‘ - . l . n \ e. o_ ‘ ' . ' . a w ' ‘ e ' y . 0 x .. - - t - us . . ‘ ‘ J a, e , ’ J 4‘ ‘..: 'vu' 3 ‘0’ v' . 4". s \ ‘.- d . . ' r _ ' ., r n s‘ . ‘ u ‘ w u‘ ' ~ ' _‘ ' . 1 ". g 1' v ‘ "‘ . ‘. ‘.y .‘ ' ‘ . ‘ ' ‘ r ‘ . Q ‘ ‘t ‘ 5:. s . 1 l 1 ‘ .‘ 3 u ‘ ‘ 1'. .gn s; s) -27- for a fair comparison. They spoke of these costs as: initial cost of equipment; depreciation; repairs; cost of electricity, hot water, water softener, insurance and the like. , The 25 who said the cost would be less reasoned that they didn't have service calls and repairs to pay for, not as much water and electricity were used at home; that without a home water softener more soap was needed, and the septic tank required more frequent cleaning.1 The 17 respondents who said the cost would be more reasoned that cost allowance had to be made for a babysitter; added the cost of transportation to and from the laundry; said they used more washer loads at the coin-operated laundry than at home; and that at home they hung up the clothes to dry and thus saved money which would be spent on clothes dryers at the laundry. To gain an insight into the beliefs of the 38 homemaksrs with families regarding comparative costs, an additional analysis was made of their responses. See Table I. Table X CCMPARATIVE COST CF USING A COIN-CIERATED RATHER THAN A HOME LAUNDRY AS STATED BY fl3hUHLN WITH FAMILIES #— 1 Use of a Coin~0pereted I NC. % Average Number of Laundry Would Cost: 3 38 76 Children per Family Kore 7 12 32 4.3 Less ' 19 50 h.8 Same . f 7 18 3.8 —3*=1The town in which the survey was taken has several lakes bordering it. Many peeple live at the lakes the year round and have their own water and sewer systems. .' . f ‘ . . \ .a ‘ ._ . . , ‘ a . . ..., . ‘ ‘ .. . ' . . .‘ . . 3'. .- . ,. rt 1 . ‘ ’\;a ‘.. a I .v ‘ J ‘ .‘.‘ n": k o'fil ' , ‘ s I ' A C “ I A‘ _ ' I ‘ . ,7 ' I . ‘, 1‘1" -. an 1‘ I ‘ , ‘ A _ ‘ . - ~ -' w e, - v w - .v. 6 ~ .- w.‘ c o . ‘ ’ ~ ‘ ‘ ‘ . l * .‘ _ ”.";,L“' , i.‘ g. 'I'.‘ t - ‘u 7| ’ p ’ y 1 , . 1 .9 .. . ‘ .’ I '0 a \ is. \ .‘y war I . I 5.. 4‘ . , l . 1 . . .a . a . , . r _ s '. ‘ e.” e- . -)'e .- , ~. .‘ : ’ ' ‘ ‘ w - I . . .4 ~-) , . , t. ~ -' m - - 1 -. . ‘ ‘4 I - .- s‘ ‘a yr -1 I. . H \l v.0 0s. s g' .- s. K ' . e' - ’ ‘ x . ‘ I a ‘ -. ?._J l7 » . ; r 5 pt. 4- ' ' .e .. ._ q . - ‘ - - A . . - ‘Mr ‘ ‘4 .. ' | g . ‘. __ ‘ ‘ ... . .r . 0‘ 3 . o‘ f , — ‘ . ' ‘ -‘. . ."r "» a -' - . A -' A‘.’ v -- 'V. a, e--’f : r , I I ‘ ' , .‘uv - ) - H - . " '. , ’ v ' . « ...sd v~ «‘-~n;v . ‘ ‘ . . . J A. i t ' | “ U, ' , ‘.. . s - , e f ‘ .‘ ' .' I ‘ ‘ . ey. .1 a...) u)“ ‘ ‘ '.s | ' , :7 .L 7- A , _ ‘ .. .‘ '\' g . . ‘ l ‘ , ‘ a. L " ‘ J V ‘ea I t. ‘ n , ..v ' i ‘ . .' w a. _ . o - , ,‘ v- .a. . - , ,\ > ‘ , \ , ‘ ' '- -'. . . s‘. . 3- .u "S d '- O, s . . . t ‘ . . r . . x .. b . ‘ ' $3 a . | . . J M I 4.- . ' -, .A - . w . , .s . ’ ‘ ~ ‘ . r” , .9“? 9.. ’ - I . » f v - ‘ ' 1 v“ - . - - ~- ‘ ‘ . . . w .- ~- ‘ _ . -. ‘ t .r I .. . r‘ A ‘ ‘ i L . I '. ‘ s I - .i ‘e ‘ \‘ J 9 . ‘ N _ . . - ‘ I.‘ ' ‘ *." " 'I: t, V' ‘0- . 4 ' .s _ . .. s i» 4; r . 1 -,' .1 .- .¢ '~ » , . ., ., . v. - a . .. i . .. . .. _ s. , . 4 ~ ‘ . 1 . . h ‘ {a , . . ., ' v‘ .1 ‘ ~- ~- ‘.‘- . a ‘ a ’ ev- “tr ‘- - . ~:~. r | _ a A . . . «- . ‘ \r . v . - ’ , . . ~ '1 ' . . . ‘ /' Y . A v u | . ‘ J’ . . ‘g. i s ., . a -. 2..) I a. . ‘ a . .. i 1 -.- A. r ‘ . t . ( ’ , . n 2 L 1‘ ‘ . -~ .1 ._ ."’ ‘ - o ' i . " ‘. I . ' ' _ . . - ‘ ‘ . s.. . . - a: 1 L . .2 ..., “11»). ‘- - to .v- ‘ . ‘__‘ . -..-.. ,., . _ . . v . . .- . .. ,. e - av as. - ~--‘...-~ v: n ,‘p -. -.A.- o ’....71. e- e‘--. -~.....aa -M _ . .. . , r ,2 _. . . , ‘ , 7 , .. , ». , g . ‘ n .~u~ a. .- ~e. .- ~ ‘ .~..‘. ‘5' .t 71,. . ..,.s-4..s' «.....c. eu-y—flar-.r-¢~H e . . . s \ II- . . é ' 1 ‘I la. . ' “._ . a . _, , , a . a . . -- ,. V, . ~.‘ - . , 'i'n- . . -. (q é - L ... ' ' ‘4 o 4 , K - 'a u.. x} a. . .. o - a. I __,._“ ,. .... .ss-s -~ -.xeu .' _ .. .. . A... - s t e .‘v' e rs- ma-‘,- v as —.r—- 4.\- - '“v-n.se.1.'.“‘--.Pomu.- A-‘Cs V \ V ‘ lg. l-l s ' . ' e . ‘s b A. 0 . ~ - . , ‘ Q 's f s n " ' ‘ . . '. .a‘a ‘I u‘ e ' r - ’ f- a ‘ fl -“' . d .. . . - . e. ..- '0 . ls M-‘ne— 7 . - -. . .. ‘ . _ ~.__ ‘-,-_‘ _ , --. .... ...4.. ~- . . 7.0-5. —.n..u- 0“- w. . a- a no- -mm-M‘mw - 1’1 4... e 4 .‘a- ..- v v~ -e.'.~‘_ a - -, -, . y. ‘- . .-. , ' —».7 . “A- . a I. e- ‘ ...—u.-ee—. .o -.'~s ... n. w-a'ar” ~-.eC-v—\,-.~s--m ‘.umnab— I , , ‘ . . ._ ., ...; . u . ’ i - i . e ‘ s D \ ‘ ’ . ' ‘7 o y . e , e ' a . ‘. , . . . ‘ .. O « .. ~.- \ . J 4 o I.‘ l Q 144' -28- The 19 homemaker: who said that the coat of using a coin- opereted would be leaa than uaing the home laundry were those with the largest average familiee--£.8 members. This finding agreee with a etatemont made in an article cited in the review of lit- erature.1 In many of the articles reviewed, convenience was mentioned ae an element contributing to preference for coin-operated laundry facilities. In thia study all respondents were aaked, *Do you think using the coin-operated-laundry ia more or leaa oonvenient than using home laundry facilitiea? Why?" See Table II. Table II HCMEKKEERS OPINIONS RELATIVE TO CONVENIENCE CR INCONVENIENCE OF USING A CCIN-CPERATED LAUNDRY Convenient { NO. % , Inconvenient NO. i 27 St E 23 L6 Reaaona:¢ i Reasona:* teeter 27 100 j Takea more time 23 100 More time saved 2h 90 . Too much to carry lb 61 Leaa lifting 22 81 { koaging and un- 10 k3 I 08 ng car No ataire to 8 b . Spilling in ear 9 39 climb l 7 ' Clothee_lighter . Out in bad vea- to handle 9 33 the: 3 13 Husband babysita 5 18 No need to clean “P b 15 i #Since more than one reason waa often given, reeponeea total more than 100%. 1N0 A.uthor, ”A One-Stop Service Center." March 1959. re- printed in Ibo Coin-Op Stogz, (1959). P. 39- us: The 27 women who preferred the coin-operated rather than the home laundry because of its convenience nest frequently res- ponded that it was faster, saved tine, denanded less lifting, and eliminated climbing basement stairs. It is interesting to note that 2g of the 27 women did felt that the coin-operated laun- dry was more convenient believed they saved time by using it whereas all 23 of the women who felt the coin-operated laundry was inconvenient believed it took more time than the hone laundry. To learn their opinions regarding the use of a coin-orexated laundry as a time-saving device. all respondents were asked, ”Do you believe you aave time by using a coin-operated laundry?" Graph II CFINICES CF 50 wcrtn CCNCERNIEG USE CF TUE CCIN-CIERATBD LAUNERY AS A TIME-SAVING DEVICE / 6?} _ (34 wouen) \ J Time Saved . I- E} No Time Saved Discrepancies in resyonse in Graph II and Table VII re- lating to time are due to free resronses. -35- Graph II shows that in the entire group of 50 respondenta,f over two-thirds of the women believed they saved time by using a coin-Operated laundry. This finding agrees with the authors of various articles reviewed who reasoned that the situltaneoue use of several machines allows the homemaker to do all of her washing in the length of time it would take to do one load at hone. Comparison of the opinions of the employed and non-employed homemakera in regard to time saved were made t>discover if em- ployment might be an influencing factor in the decision to use a coin-operated laundry. Graph III COMPARISON OF THE OPINIONS A0! EHPLOYED AND NON-EMPLOYED HGIEMAKERS AS TO TIME SAVED 8! USE OF THE COIN-OPERATED LAUNDRY .lj, Emplo ed M Non-Emplo ed (25 'l (2:3 i H, 121 1 ‘ ‘ 1 ‘ I ' ”HI I I. 20‘ :f _ , 1 y 10 l [womenil women " ‘ . ‘ wow n _ : FOlt they sand time : Felt no tine was saved Graph II indicates that although the greater number of both employed and full-time honenakers believed they saved time by using a coin-operated laundry, the difference in percentage was paqu r; ...e-y ‘ "I-i-pv.‘ “. greater for the employed (Ski) than for the non-employed homo- naker (16%). That the reason.for the variance may be due to the push and pressure of the work-s-day world and the desire to complete the Job in a short tine rather than to have it spread out through most of the day, was indicated by three respondents. To discover why 16 respondents did not feel time was saved by use of a coin-operated laundry, they were asked to give their reasons. Table III REASONS GIVEN BY 16 WCHEN FLR THEIR BELIEF THAT TIME IS NOT SAVED BY THE USE OF A COIN-OPERATED LAUNDRY [Reasonefiuy . NC. 5 1‘ Condo other things at home 16 100 2. Emergency load takes longer 11 69 3. Waste time waiting I 2 12 L. Have to change clothing to go to coinoopersted laundry 1 o __‘,, WWW iv. *Since more than one reason was often given, responses total more than 100%. is shown.in Table 111. all 16 of the respondents said that they could.de other things at home while they were using home laundry facilities. fishy of the respondents did not like to load and unload the car to go to the coin-Operated laundry and said they disliked it even more for an emergency washing. Two believed it was a waste of time waiting for the machines when the laundry - .5. ‘0 - ,8 ‘ \y‘v' . _', . a A , v . J . -‘ .v .‘I . -. ‘1‘- - w-n.a« -.n at" . ,. ..I 4 ‘ ‘ a“. '- \ . n .1 e . I. I,“ a e ‘e .‘_- - . l A 1 _. A a ' \ J ~ ‘ ‘. I‘ ,) ‘.. ., A e «h .‘. e . a .-- n 1 we -<‘~‘ ‘e .— n. l f v o‘- a '.- 6 . ’ a , t a '\ _ I v ? . ‘ i,_ r - —. 13 . I‘ ‘ . . '._. .... .. I . a O- . ‘l . " _'. * v i ' ... to .e'. I ’3’} 33“ ...L/ )4 S a, e '7' ’3 1 ,fi" ..4' - .. y . A. ‘ _. . I‘le f 's‘ ‘. r f a .- g , - , - - ‘.. . r 1' m i . - . - use a ’ ‘ " e a . ._ i ) ‘_ .n k!‘ . H“ l -' . ' éd; .’ I \ e\ ’4. ...- ' . -l a" 'I ‘. . .o- ' . . . . i w . .. ‘.. - .. - _ ,1, .. F! - .. [I 4' .9. ' A ' ‘ I . t V . ' . ‘- 5; .’ g ‘ s 1 - ~. 4 ' ‘ ‘ ' l ‘l ‘ _ 'C 'r o -'e I I. '-‘~‘ ~.‘_ -v‘ ‘1 .‘e'. ‘ J 8 .6. . a Q o 0 - , e ,' _ g . e -.- . r, .‘ on. L. e '3’ . ; '9‘ 'f 51 . ’ s e'\ r) x. t. v ' . } , x,‘ u . .' < , ' i 39 ' ' .‘ s I e . " . : I :' I.‘ I ...... s ' \I‘ e. \l ' . ‘ ‘ ' ‘ d I h : , ' .4 ' ' ' J . ‘I I O - . .’ ' ‘ I. ‘ ." L } ' I‘ " .I. ‘I “‘- ‘J 1 L) ‘ .V‘ ' \' ., s .I .‘ ‘ " I e . - ‘ I ' ' ‘l ‘ ‘4 0 a ’ 0‘ . re ‘ A.- s -'J ‘ 4 - '- J 4 . rs - ~ov ! « . ‘. r .. . _ . _ °. L ' m . ' . ~ ' z a .m i . . a u « r 1' " -) -* . J H ." . -J y .' ‘ , ‘ . - n‘ ' . a . o ‘. -a | t‘ \ I ' e ‘4 ‘v~" *- l I If. 2» ,, r i.» . : rr‘ w a3 a W on; 1- "i - , ' J a- .5. ..- ‘ .3 a5 ‘ ‘ '7 - - ' - i»- - .‘ ‘ ‘ . - ~ e... a ' § 1.: ~'«‘ "' ’5 2- ..- t ’.A e I' "f; ‘. x 1 .' y . r .' . ' $ ,' a3 1 ‘ ‘1 t - e v . .' - . ‘I . i i . e .l' on. 9 v e‘ . 1 ~ av r , 5 ..g. . «i. - 41. ~. ‘- ’ “ '~ ; " “r ' . . i -- z: .. ‘ 1 T 'T' v " '2 * r ., . ‘ ‘ \ -1 ‘1 _ -. .r ' A, u . . K i e .. v . A . fi r e - es' * hr CI. f‘ e! ' O~ '- ' -‘ b" " ‘ .v . -... \’ . hr- o,‘ .4. - _ e.- - t - s . . -.- v n-ce 4.» v .. e b...¢,§¢~ -9. ... -e ‘.. \uae- e- e,- ...-...... ,. I - DemoquD-y-v-M'». j Av A - - , n .a :m'.‘ - Jr 1 as u ‘ - _ ' L 'u :‘l V" I 'v -.e. I- O "h ’11-“ e) t"“s- ., up -~.:4' 4 ~- 1'» .3.” in; ' . .‘~ - - e . , . . , .. V .‘b g s,’ o a e . -‘ D -' - .rwe v, H.- e .- - Ia gun. - Jv '..; ‘Q- .. He- 'Afl.‘-we-nna ' I-‘l >1 '0 - -It'w‘7-‘* an. ‘wdnk. ' ail-m - a.w%‘ “ '— rfi '— - ?‘- fl; , I , " V. ‘\ ‘.. . ‘ . 1 . a .t' ‘ n '3- It.“ ~:r ' V' -‘-{‘ \~ ', \J-s. ' -- . ' - .‘h, 3 a, . u . 7 '11 e) \v / Lear-I a ‘5. r p | l' ' ‘ .".' . '9 as. . . L 2- ' ‘. 5 “I -." f) K. ‘ 'I '3 ‘ ‘ ‘f A. t‘ ' ‘, > '. 4‘. ~ - l a '- ‘ . -’ v. - ‘.. ‘ -. I: \ " t -. .'-\J.“ . '~ ‘ - -. e L -. . 3a I .. | ~ . - ‘ (A . f 30 ‘-~~---u0j.«.“5{ ~P-‘ .Lv new '4'“, e I ' I Q I y I f‘ ' A e "' X ' ‘ e - ‘ r ‘ - 3'. . . n e - r ‘ f. ~\ A a . ' ' . : , ‘ I. - -" .".' ‘94 of . 'r 2‘. ‘1‘ ¢ ‘. ' ~ ' Ql '. 't €.¥ "A. ‘ { . .. 1 . \_, l r - ‘ fl‘ ‘o 1' . . v ‘. .e‘ . . l_ ' ' (‘- e‘ a) ”‘ '.." - A.‘ / ... ... . - I e 3‘ .‘ D O u .. .-.. -‘ ~90~ . u- ,. g... _ r ‘s ~-- ..e- . gs can ..r. n. -o a» .e “age-huwenw thrM-.~_r.~~~» Na--flw *’ on.“ v . .w a- . . } ‘ L. . s r ' ~ -. ‘ , ‘ ~ It ~ . ‘ 4 It - e' r '- . .. , '¢ ~ A ‘ . , ~ . .' , . I e ' ‘ a0 I . ‘ j I I o J \J : s . " 'w 53 a. I To" . 'e‘ I ‘ : - ' ‘ to I‘ III A ‘1': J z s ‘ ~ ' . , 'V 9’ " I ‘ \ ‘ y' -I ‘ ' " 1 s .1. ' 9-9.5” e ' xv.” . ff- be r l . . ‘ .- n . w. '.. r ' v . } . I H‘ ' .. ‘ ‘-. ‘ . ’f “‘1 t y, 4 . a . ~ u a '.. ' ' ‘ ‘- . . --. r ' ‘ . a _ h. - it 0 Z. . . L1 , . .a ‘w A :3 J- y} s K -~ -»‘- ' ( -& " I ‘ . o’- t 3') L 1* J u}. f‘ -' ~' ‘ ’ i . . e. ' { ' ' : . 1 . y L. o :I .3 r1 ‘ I. . “ 1 5‘ . -‘ '-: ’v- (‘ ‘.. :rw‘ ‘I . s : ,_ q. -1, I z 2 .. . I . - .I '. . .. ’t, - .3 ".. s. in. ...-H .. a)“ .04.» u) 1‘:qu ‘ I' a L . V - 9'“ a" 1 A I .. - - ". , '. .. P , _ » ' g“ 1 “ ; I \ ‘ ... ~ " ' \‘ e . , ‘ ‘ 7 1 . I e . "‘ ‘. ' - L .-' I) o - ‘ i I " I ‘L ' e’ l' e ’ 'C" V. at} ‘f ' ‘ o . D ‘9‘ ' 0" J- 0 k A. ‘, he . r- 3-. 2" ' ’ . .LQ . — . i’ ‘- s' ‘ ~ - r L . V 7 '~ \ . s i “ t, 4 _ ‘I 3" ' M. ~el ‘f' 09 so 5" 'e‘ 3 § ‘ ' 'u b I. :e ‘ 3 ’x . - . ,‘ . '.‘. 4F 3-- . “U ‘y- ‘3 {ea to}? e an L".J‘.- J 3... “9 | .‘ . _ . e ' '.. 4' e f 5 1 1 ’ , . - . . - ’, .' ,\ a 4-. 'o Q - .4 Q . I I . . ,‘t ‘0 -. - . - . ‘ , . ‘ ’ ’~ .. E. . I. v 1’ . ..~' .1 .. .v‘.‘ .a...:.... -w v 911:. J e f ., m . .- ~ -\ . v, e - . .. ‘ x . - . e." . < I .o '..t _- :- q~ “I . .' ... ., .A .I , ‘ -' ‘ v , f ~ - ‘_ . It I- e- - v N - - L -. - . ~ a i t A e .. . t.. 1’ -- d 0. .l '.r .4 o; va- J T: C as d?! e; -32- nee crowded and also waiting for the machines to complete the cycle. One respondent mentioned thet she could neeh et home without changing her clothing but felt she ought to change if ehe went to the coin-operated laundry The 3k reepondente who believed they eeved time by uein‘ e coin-oporated leundry were eeked to tell how they need the time they eaved. Table XIII USE OF TIME SAVED A3 INDICATED BY 38 RESPONDEITS VHO BELIEVED 2H3! SAVED TIME BY USING A COIN-OPERATED LAUNDRY 1‘. LL Believed Use of Coin-Operated Laundry NO. x 5 Seved Sine _ , (3b) ‘ h (58! Uee of time eeved: # . v i. Spent time with may ' ~20 59 2. worked outside the home ‘ 181 52 3. Cleened house more thoroughly '8 2L h. \Reeted h 12 I113. _;L in; 1'. 41.15:; 9. LA :LgL-l L t L - 4.“ L 7 LL LA 4 *Since more thee ene uee or time wee often given. ree- poneee total more then 100. The. leee eon-en mpenee given in Teble XIII, ee to uee or tine eered see, "It .ivee.ee more time with my fenily." The next noet ueuel reeponee wee that some of the time saved allowed the reepoedent to be employed outside the home. Other were eentiened by one or two reepondents were, more due for emity werk, eueh ee nureee eide; work in the garden lfl‘ YOtil lore.tile with friends. \ . 7 ‘ k ‘ x . ’ . . _, r ‘- , . l' a . . .. . . " 5 v V. . ‘ . -; , . . ‘- . \‘4 -7‘ q. ‘ .- 1 rw .. ~. ...» ~ 7 . ...», “w.“ I L ! H I I, . y , I -.-. --__. N..T~_...,.s. . ...-Av“. , _. A‘ A I ‘. ... . .. I '1 ,‘ h I... -..I-‘ . «vc——-nh V .- I ‘Y 0‘ ‘- fl -o\ . E A. ‘1’ I, . . . -\ .J o '- _‘., A ‘.. Ir ’ - .. 1 a; - u i a '- A ’ b a' I I. ¥ ‘ . . . - '~‘v -.i an l'. 4 0 fl 0 §, ‘ F 1 I.) .4. ._ i d .v . 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'- i .' i ‘ I " ‘ ' A ;/ . ’ ‘I I - ... .A' ' f I t. 1: a, ‘.. ) I .‘ £- .3. W \ ‘ I. _ v u p. v ‘0 ' - ~ ‘ " - 1 '.'.,'I ‘ ': IA-J\ \ o . I _ . .. - u . . .1 s ' ’ ... 1 t _ a. .. . . . : -: o . I. . ... . .. a» . 3 a; 481”” .‘ u "'.. 1-9!! . o ‘ ,. ~ ‘ ' ,, . . ' -' "‘ I ' -’ »' 3 ' .1 '. -' '.‘ u r'.‘ 1.3. .33 .. 5 I , r ‘ ' ' .. {I Q - ‘ " " ' ‘ " - 3 - J t 0‘ ~ 17‘ ‘ a a s. .’ ' . L - . .v ’I ' s . " ' ' £1. " I V . ' ‘ «a i I ‘ ‘_ 3 -a\ .y r I _ V 4" ‘-£‘ .- J" 6 - ,. I. .~. 05 a ; II + . 'IA. I. ‘.. fl , . i. ... .. ‘.AV . ‘ . ‘ . 3 . J \ p ‘6 ..~‘ A ‘1‘- 'f‘ . - - v -- ‘,"~ 1 ~ ' r: n -;' ; I r ' . - I ‘ ' . ‘ : .-.: . i In a - I. a- "‘..: -.a I: at -- - - . I. on 0.. 5-” ‘-- .V;" -- .. 4.-.-.- .. ‘.I. -;,..~ .~ .— , . A6 .. ..r‘}.a...'. 4.-“..‘-v... . y - . ~. ,..-.u. _. ..hmufiw-u ' z ' ..- l‘ - .1 (- . ,. p ‘ . .' _ ‘I‘u ‘ ~. . - ‘ " M . '.‘Z-Q If ‘9‘ ‘ a. ' . _c 4 . .fi . 5- t . , .. ; ~_ .3 '._ J . 1' ' ‘ f . 5.: '1' t; . ' - ’ é ‘ \~ . . .--- .~‘-M.M ou‘I‘...» ‘ '1 .‘\ 45 I. ~q«~.-M.wsr I. -- “fin”. a; 3-3 1 ... ‘, r o "”u! 0. ~' an“? SUFFfiFY AND CCNCLUSICFS This etudy indicates some factors that influenced home- makere' Opinions regarding the use of coin-operated laundry fac- ilities. As they did their washing in a small town coin-Operated laundry, 50 homemaker: were interviewed to determine their Opinions about the use of coin-Operated as compared to home laundry fac- ilities. Since the town was located in a largely rural area, the sample was not typical of the country as a whole, but was eufficient for this study. Preference for the coin-Operated rather than the home laundry was given a narrow margin by the respondents. This preference was apparently not influenced by the ownership of home laundry equipment. Similarly, employment outside the home did not seem to determine preference, although there was less variance among the employed than among the non-employed homemakers. The most common reasons given by d ose respondents who pre- ferred the coin-Operated laundry were that it saved time and has convenient. 0n the other hand, the most c nmcn reasons given by those who did not prefer the coin-operated laundry were that no time was saved, and two-thirds believed that it was inconven- ient. When questioned specifically about convenience, however, slightly more than half of the homemakere irdicated convenience as e determinant in the use-cf the coinQCperated laundry. The main reasons given for its being more convenient than the home _ V I‘ . »- ‘ . i l , ‘ o ’r—" - ' ‘v ‘v- . . r . I ‘ -. 1 l e ‘ V t ‘ .. J V . .. , , 5 . 4 ' . 5 > \ — x ,i . . ~ . 7 ‘ . . 1 e , . ' O I, ' ' ' L e , . _ * A - l . r.- n . I L . , o . . a ' ' ‘ . . - ,. l .1 V‘ .l ' ;. t~ . 1:. ,. , . ‘ I : I 1 I" - 4 t v I i , . 1 . . I r- «r D i .1. § . t. I 1 ’ . .; ( i «I ' I . '~ . l '8 . .‘ t 8. A' ' - s \ w- » .'. | ,. -. “I u t I‘ , l . r i ‘ f- . . laundry were that it was faster, saved tins, and required less lifting and climbing. The main reasons given by honemakcrs who said the coin-operated laundry was not convenient were that it took more time, there was too Luch to carry, and they disliked loading and unloading the car. Of the respondents who believed they saved time by use of the coin-operated laundry, the greater number said it gave them more time with their family, end/or allowed them to work outside the home. Comparisons of actual cost of using coin-Operated and home laundry facilities had been made by only nine of the 50 home- makers. Two-thirds of the entire sample thought the cost of using the coin-operated laundry would be the some or less than the home laundry. Respondents with larger families, in general, thought that the cost of using the coin-operated laundry was less than doing the laundry at home. Thus, the results of this study indicated that the greater number of hemesakers who preferred to use a coin-operated lsundry used the same one regularly. believed it saved time, was conven- ient, and cost less than using hone laundry facilities. They were from the larger families, lacked hone laundry facilities, and had made no actual ccmparitive figuring of costs. The greater nusber of homemakers who did not prefer to use a coin-oyerated laundry believed it was more time consuming, less convenient, and cost more than using home laundry facilities. They, too, lacked home facilities and had not figured actual costs in comparing each method of laundering. . . ll .... ‘ . a . .. ...; a} . ... my . I- ._ o , . . Q . . . i . r ..1 .4 t. v y . ... (V. t, . 3 n I . e .. ..u‘ .- is» n a .. .. i) h 0’ a. .4 .. u (v. .e .. . ...t H ,8. \J a .» _ A .... . I . w .o .. e E . I . t a . . . . a ...l , I, a. . ,.w . . . . Isl. ; Q l ‘v .o h . e , . a. s . u u i -. .tr _ u r . ~ . .. e, . u a _ . (0 ~ I a. ti . . .. . a. e I I; t e .. D . a . . kc v. ‘4 I ‘ . .4 L ..uy. V'O up u u' no 4’ a a - .t . ... w. ‘ o n o I. .‘l .. e. . . V E a \.‘ l , h . s. . a. . . . ..l O-‘ . . v .... u l 5' . a) .13.. .- a V. . x. '1 L ., .J _ 0" I . ..L a n F 0. vain” .-, ...l. V nae no. a .14. .. ‘ .. r o. 9 e . . e e a ., x 4 .. v p . a a . I -35- From the findingsof this study, the following conclusions were drawn: 1. Homemakers usually ratronise the same coin-operated.laundry. 2. Neither ownership of home-laundry equipment nor employment outside the home expears to influence the preference for use of either type of laundry equipment. 3. The majority of the homemakers who prefer coin-Operated laundry facilities believe that tits is saved by doing the laundry there. h. The majority of coin-cperated laundry users do not make actual cost comparisons of coin- operated versus home laundry use, but believe the cost to be less or the same. 5. The coin-orerated laundry users with the larger families are most apt to believe the coin-operated laundry costs less to use than home facilities. The interview was planned to give information on the opinions of honemakers regarding the cost, time spent, and convenience of coin-operated laundries. When it was administered. a few weaknesses appeared. Questions concerning ”weekly-family-take- home pay" and *figuring costs" needed clarification for most of the respondents before they could reply. It is also possible that income data would have been more meaningful if the income range had been smaller. However, for the purposes of this study, only a rough estimate was considered necessary. The interview schedule was apparently neither too long to cause uneasiness on the part of the respondent, nor too short to obtain the information needed. It allowed a composite pic- ture of th average respondent of the study. , _ . .. . . . i e ‘ U . e " v .' ‘. . 1 ‘ e l l v . ‘ . . . x, ,, . . I ‘ ‘ e' ‘ . ' It _, ' e 'r a . . I1 . , _ _ H . .,, . O >. \ 'e . . . * f . '. ‘ ' l , ‘ ‘- . _ ~ ’ . ‘ I - ‘1 n . c o " I ._ v f, t ‘ I no fr wé nL' -35- Sources of information, upon which the study was based, were very limited. They included trade journals, magazines, one Ag- ricultural Experiment Station research bulletin, correspondence with trade associations, and conversation with coin-operated laundry users and owners. One of the unexpected findingSwas that among the enployed homemakers, the preference for coin-operated laundry facilities exceeded by only 8% those who did not prefer it; and yet, those homemakers who believed time was saved exceeded by Ski those who did not. Another surprising result was that the homemakers with larger families believed the cost of using the coin-Operated was less than using the home laundry facilities. The opportunity to use one or more of four types of washing machines was mentioned most frequently by(7C%) the regular users as a reason for preference for the particular coin-operated laundry in which the study was conducted. It was interesting to note that the most common reasons for preference expressed by respondents who preferred the coin- operated laundry were convenience and saving of tine. In direct Opposition, those who did not prefer the coin-operated laundry said it was ixconvenient and took more time. The findings in this study should be useful to: 1. Owners of coin-operated laundries to know that choice of type of washing machines influences preference of some honemakers for use of coin-operated laundry facilities. 2. Coin-operated laundry owners to know that sons homemakers prefer to have an attendant on duty to help them. t v . \. l\ -‘. -) r h. -37- Homemakers who need help in arriving at a decision concerning the best method of washing for her own situa- tion. The Home Economics Extension Agent as background material for advising in- dividuals on all aspects of laundering methods, and to prepare lessons to help the groups with which she works become better informed. As a result of this study it is recommended that: 1. Because benefits the Home Economists, Extension Agents and others in a position to give advice on methods of laundering become better informed in order to give significant help leading to decisions on laundering methods and available facilities. Additional studies of this kind be made to obtain more widespread coverage of homemakers opinions concerning the use of coin-operated laundries. Studies be made of young married couples, in a period involving the purchase of large equipment, relating to their dec- ision to purchase or not to purchase hone-laundry equipment. Studies of actual cost comparisons for use of coin-operated and hone-laundry facilities be made, both for the city resident who uses municipal services, and for the rural resident who has his own water and sewer systems. of the dearth of substantiated material relative to homemaker receives from using the coin-operated as contrasted to the home laundry, there is a great need for more research to be done in this area. This would be of ad- vantage not only to the homemaker, but to those who act with her in an advisory capacity, and to the coin-operated laundry owner who is in business to offer services that are in keeping with the desires of his customers. ‘ u e . ‘ .n ‘n v.. ‘ . , ‘ \. fl - . . ,‘ . < , r , 1 . ' , e . L n ' ' . u _‘ ‘ '23 ‘ i ~ .- ‘. r . ‘ o e . .. .. o" v - . .. I‘ . . a k ). s ' ‘ I .v .n — _-_ '. , v ’ v I x , , n . 4 ' d i . . '1 ‘ . ‘ ,. ' {a A. ~ _ . . a I, u ‘ a l . I. " V. . ‘ ‘ '.. .» ‘. .. 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I . .1, a - a v ’9‘ . A. . .j . ‘ _. ' .’~ . ‘ 1'; L‘ _ . 4 ~- e .. I - .- ... 4 ’.. - S , r ' o $ a . fi‘ ‘ - ’ ‘ - I ‘ 9" . l ’.. ' ' - '- 4 ~ ‘ ‘ . ‘ ' v . . ‘ ‘ , ~ A. > I S " . A ~ » e - l ' .a > ' . ‘ .a O J‘ , . 4 . ~ .- n l A e . . ... 'u o -. h ‘ . I I Z . v . g ' ' u o e ‘ - - , o l - - - ~. .3 -‘ I' I I . u e 1 ." . J . M . ' n 1 ‘ ’ I v , ' _ v .. ' . - a e \ a ‘ _ ( ~ 2 s ,, ; J .’ r' I; . .r. v...' ~_ ‘ - )- ‘ n J Q Is. it . . . , .. y _ .. a - . v " ' I . ~ 5 .- ' . ' ‘ o ‘ e i ‘ . .. . . . lo ... . ‘J - . -> . . . l . ‘ ‘. 0 v , N ‘o' . a " " ‘ " " 1‘ . ' ‘ IV“ a J ”V ‘ ' u ‘ ‘ . a. - Q J A a - ' ’ . l . . \, l. ‘ .. «4 - . p . u 0 y \ . . . V . I L‘ ' e -' . 'v‘ ‘ ; f I‘ . - . . . . b -{ '... ‘ . . _ . ‘ , . . A A: ' s ; -"_ - . ' ‘ ' ,- 4 n ‘ ‘ v . . - I ' - 1 . . , ,.' I . . ' . k < 0' 'v‘ I. . q '. a A ff . _ .. ‘ ‘ - ‘ . . . . . - .. ‘ A v 7. .~ e! f: ' '0. ?‘ ...“ n‘ 1; a . - . » — . ..a A - . I ' ' "5 r . ‘ . . . e _ | I - g L 1 r r «'1 O. ‘I . r '3 \ ‘ ; . . .‘ “ ' » u .‘ . J -' 1 . V} K \- - ‘ l ‘ a . A v‘ c ‘ ‘ F' " | ‘. s‘ . v? " - .' .‘ ‘.Q‘.‘ .- I". e < . e‘ ‘ 5 ' P ' ‘ . . ‘ , « - I u t , A . t . ' a” v e l 1 U' - s f ‘ - h ‘ L ' - ~ ' A v ‘ ~ ‘ - v - . I . . ~ r. :1, -.~ '. 3 \r‘ - A 4‘ .4 ' 3..) . . . _! -. M - ' w -\ ~ » , v ‘ 9 ..- .\ ‘ - ‘ .v; v v ~. . ‘ ‘ ‘ ~ '. ‘ ¢ 0 -. i ,‘ .~ ' .'_' _ . . . . V o ‘ .-' ' . n‘ ’ ‘ ’ ‘e/ .0 '~_‘ .0. -, J . a ‘ ' a} s‘. - a — . s/ s e '1‘ -. - in . .- . c - ... Q ' ' v . , , ." -~ e . . c . - I e ‘o . L “ v ‘ 9‘ ’. "Q ' " . ' "' Q F ' .1 '\ . - t 5 . . .... \b . é .fi ‘ a ‘< ‘ ~ I '~ ~ ' 9 v -..- J ' b‘ ' ~ v w «a -- - ‘ i ‘ I .‘ a' e u . . n — ~ ’ - , v f ' .~ . - . ‘ , ‘ -‘ . ‘ » ' . _,A -. .' . ' ‘ ' - - s I ‘ . i , i I \ .. v _ . 'e I ‘ _ , t n i '- o ' ‘, ' ‘ .b “L > . i' '. f ‘ . ‘ ‘ . ~ .\ ‘l 5‘ _ . . . . e) 7 . S“. ’ '7 .. ..' .m— _. _. .— .—._ .- _ .. .. .————-———.—_ _——— — __ _ 4 1’ I , - . 1 .. . 7 _ A " 1 .- . . .. , - K .A. a -. . a ... ---. .. . < . A... A, - . ' . v e 1 '\. ‘ ~a 4 l e . I‘ A . . . ~ av -D l ‘\ . \ ... 0: .-,—-¢- , a . v ' e- -o---r~aa--- .. I " e _ I b . __ . ..-. i - . .. -. 1 A l s ‘ ~ e.. n -A ‘.e r .- ' 1 'v‘ _ « ra...r,.. ‘-.-‘0 -.¢ » ~ ~ ‘ ..‘co-- ..-. ..- c. - .. -. .. .. ..- ... A' ‘ . . . '3 a , r . .v .--. .— ‘. A a} ' r. ‘ o - .v—I—Q‘IIDII - -v . -.- ‘ ... .. - .i I. I . ,'- l I . . , 1L .1 —-d--.-e«ve....u ..a-oouuuel o-AW‘ .-.-fau- v—O—v #- Family No. Date 19— Interview S chedule "Reasons Homemakers Give For Use of a Coin - Operated Laundry" 1. Do you use a coin-operated laundry regularly} Yes No 2. How often do you use the coin-operated laundry? Twice a week Once per month Once each week Other Once in 2 weeks 3. Is this the laundry you usually come to? Yes No A. If "yes": Why do you come here? 1. , j s. 2. 6. W 3. , 7. u. a. Vt B. If "no": Where do you go other times? C. Why do you go there? b. There are a number of conveniences provided in this laundry. Do you use any of these other facilities besides the washing machines? Yes No A. If "yes": Which ones do you use? 1. Extractor__ 6. Air Conditioner__ 2. Dryern__ 7. Folding tables___ 3e Sink__ ~ 8e Fan 1;. Dispensers(sow,etc.)___ 9. s«i€§_ 5. Candy, coke, cigarette venders___._ lO. Gain-changer ll. Carts___ 12. 13. ..-~- ~eoo... ‘.‘i' .... - Q< ...—.-....- ... ..~...~...... -... n . ..- _.-.-.. .. . --.~-—-c~ -. . "‘99., ‘ ~~I ....a~ -. ... .... .. ..--0...“. . .‘,...-, ... . map—.....-o... am A...“ , . f a O ‘ ‘ .010,“ . e - 4'. ,. ... - » .. . . . . . . . . . . . -.. ....-. - e ,. r . v‘ al. v , , . ‘f . - - .A .w ‘ u c ’ A. .A . . ' . . , . — . a f” ._ -,-,.‘r .. _ . __ . - , 1 . l , ~' ' x ' L e I .. i ., . ,., . .. .... ... . e . , . . . _ . » ‘v. .Af- ' . .i n f , 1’.“ . . . ‘ ...—... . w -v 1' 4, . nee—-..... - - . , .5..-..—....- ”-..... n. .. . .r‘ - e ,’ . e ‘ O . .u. .. 4. . .. .....~,- . ... I :-"»‘ 4‘" ‘- - e A - v . .. . .... ..r.-...-.... —-—.~ - -..—— . ~ . U . .. g ,. . --*-_-.. ...-“mane.“- --z.‘r. > v.... . ..- ._ .- . 1m! ' -.—-u.—‘~m—--.'¢~—~~n-- . .. . _ .. . ... . ' e I \v k. 0-0— . a. 4.... -...~.- . ...... . .- m... ...”. - . g V ' - . '_ - L). . e ...-...... ....-~._...- .~. ...-«..-. . . . ‘. y~ « ,l‘\ s '. ' I . i ‘ A . . ‘ I C _ . .‘\ . I . .- G .. ---. e S. 6. 7. 8. 9. Do you have any suggestions for equipment or other things that would make your work easier or more pleasant here? Do you do anything to the clothes before you put them in the machine? A. Check pockets At Home At Laundry B. Sorting C. Pretreating D. Soaking E. Bleaching Do you have laundry equipment and facilities at home? Yes No A. If"yes": What do you have? 1. Washer S. Clothespins . a. automatic 6. Sorting Table b. standard 7. Rinse Tuba 2. Dryer 8. Other 30 Cart 9e be Line 10a Do you prefer the coin-op laundry to the home laundry? Yes No A. If "yes": Why? 1. Saves time ’4. Enjoy socidaility 2. Convenient 5. Other 3. Low Cost 6. B. If "no": Why not? 1. Takes more time 3. Costly 2. Inconvenient h. Noisy S . Other Have you ever compared the cost of using a coin-op laundry with the cost of buying and maintaining home equipment? Yes No A. If "yes": What did you decide? 1. Costs more 3. Cost less 2. Cost same b. Other B. If "no": Do you believe there would be a difference in cost? Yes No O I , I J'Wq‘.‘ " '..r‘v re. ' ,_,.( r‘ :‘o‘ .‘I(. r-( -_~/' -' . ‘.J.‘.J .n..‘¢.. ;.x.\‘, - u. I . k . -... — . ~ . . . . ~~.- ‘a w e w .. ”.-...- v . . . , . 3;"! ' r‘ 3' ‘p-(V'f ‘ "' ‘ ' . , . . . l a\ ' . . . ' " -\'("‘ ‘ F yvx‘ -v . _ . .r.‘ ‘1) ‘... L .' .. up \' ...—...... ~- .. .... - ---“... , .-....” «...—...... .. '.. ...--. .-..-._- ... ......— -o—_......... 4. -... . . . ,- . ,. . -. ’ r ‘ r‘ " 1‘ f . l , 1‘ .' . 0 g n . >. .L . o ...—....-. ~~-...-. a '4 I- , ‘l. . ...r.-r.-. .... . 1.. . .. - ‘ q..._..—.u I moms-- I "...—- ll. ' . . v. _ ‘n ‘ . . ‘.. -! ‘4 . I J . I I . ' ‘ - Q C l "- a J '\ - I" l- . . , - ~ I. A _L- g - ‘.‘m “ -7, a .2 . ‘pl 0 non—....v. C .. --...... 5- e -. I" 1‘. 0 ~---......__ _ ,_ ‘ '. . I -.. . . , . - . . 4~1~ ‘.. Cr. '.-"n q r—. ’.-,\. ‘.“" ‘ . . v ‘: ’A , ..4.‘ I . . .‘ .I. . . -.\, a‘. i . . c y -'-""l u . o\‘ ' - .. x' .. C . i \ b O ...-“o-“ . ,‘J 3 t, ' 'f' 'N') "1 \A‘ - ' *.('; 0‘ .' . ._.. ... . ~ . ' . .. ._.._.__ .— .. ...... - . - - .- g- . _ ‘ ‘1 '1 a \ I .- ..- ...- !.- ..‘_ \‘g. .\ ' r o ‘ .. I ...... ' : "=-‘.T‘ . ‘ I . ’...fi. ‘ e o ..no— ~¢o ‘v-.-~--.—m4 .... u, _ . . . . ~..-..-.-......--.—... - \ ~ . . . ' \ ‘. a": 4 3'! - ~ a, v .. .' . . -_ I" , A?“ s . 3., .. p '3 '.,v - '1 '.r- . . ~,. .4 l.\_‘ ' . .. ’ 0 . ...—..-..- . 1“? '\, ._.--... ...—... . ,, V. ‘ “ ~, 1‘ z ,. &“..~'-I-v~ ‘ C " d' ‘P ‘J. '- .‘ .-...——-..-....- .‘ . -...— ”...-.. .--. .-. I ‘ '. Vii-H ~ 'o“r ~' r .. . r.-\ '. - . 17.. 3,’\‘»,' "I. ‘ . ..a. a. I . . ~ . . e a . ' . C 1 Q. ‘ - 'I . ,1 1 D O. -~.a.~-- Q.- ~ ‘ O n .0”. ---w‘ -. . . . ‘. . g b . . . . .\' ‘ I n 0 I - .. L. 4. f 4 ‘ O 1‘ C J -4---.~ ' l -« ,- n . ...”! . . . , -<.\l .‘. ' O “...-.... ! 21' (P! H . . ' ' ...-..-... 6 .r '.‘r . . ' . ._ :L o .----.....” ; F) » . ~ A C ...-.-...-.~. O" O C ‘ I . C .....-“-p . . 7 a .. .‘A ,5? «( . ‘. t . . _ 1 .,._ . - .. ‘_ ..‘ 't‘ -.- ' '.-oa- 4‘ -x . . o . Y -—l-._§.- ¢-a'- '- w*~“’.-.'.“' . . . - r .1 . ~~. . I ‘ I u ‘ f c g i ' v -.\ . .' . a . . ...—...... . \f. f— . ‘ , - A“ e ..2 A..r-_..i-.. 3" “ l . —'W—4sa e<§ : .' ' ' .x f ‘ 'I' ' n s l) A . . ' . . (. . . . _ . ,A : ‘1‘, . ~ a . ’. . a ‘. ”’..—- ( . . ., . ~ . . w . ~ . ,-.u~c—.—-¢pv .‘J. ...“ t _W-- ‘ , . . q .-,‘__ V. . ..., _ b\ ‘- ., ‘..-.. ..\. ‘1 .V _. ,‘ . . . . ‘4 ur‘: {Pia ...‘...-., ~ -.. -'e\ ., . a, I I s , ' l ‘ ,...... .. , w. . -L. , .54. ' ' c ‘ v! . ‘ . a. . 1 . Q9 ’ ~ 2 e . t .' ' ‘ I. ‘ ‘- . .7 .r. ._ ». ...... -..—....- .-‘. A ‘ ' f ., , ~ . ... ..i.‘ .-. '- 0"- _ .. ..4..-~—-.-. 1. If "yes":‘What would the difference be? a. More c. Less b. Same d. Other 2. If "no":'Why do you think there would be no difference? 10. Do you think using the coin-op laundry is more or less convenient than doing the washing at home? More Less A. If nmart-3": Why? 1. More time saved 14. Dry clothes lighter to handle___ 2. No basement steps to climb S. Husband babysits 3. Less lifting 6. Other B. If "Less": Why? 1. Takes more time )4. Need babysitter 2. Toting clothes back 8: forth 5. Too many things to carry 3. Carrying to and from car 6. Other 11. Do you think you "save" time by doing your laundry at a coin-op laundry? Yes No A. If "yes": What do you do with the time you "save"? 1. Rest More 5. Others 2. Work outside home 3. Can clean house more throughly 6. h. More time with family 7. B. If "no": Why? 1. At home, can do other things while washing 2. Can do one load if I need something quickly 3. Others 12 . Are you employed outside your home? Yes No A. If ”yes": How much of the time? 1. Full time Days Nights 2 . Half-days 3. Evenings h. Hours per week 5. Irregular 6. Other ---»——.—.— .... anoclu-‘Do vv—dC- o-l0~ u “.---w-p-u—e- ...... ”utl. .. ..-. ~o.-——_ ....-“o. ..-".-- --..---... --....m.-...-...i..,. . . - , z. , F . . . .4 .. -, .,, \ , . W .__ . . ,, , r . . ,,. . ,3,- r : .61. «Hm ‘1. .- , . 7- " it—‘n-r ‘ '\'. ’ ' . . - .x, - ‘--.. ~~4~ . ‘ ‘ ‘. . ' 1.131“ “(g-1h: __~“_m_~“"“ ..-..u_.-*. .‘ . . T ’ at - a . < I 1",! "\f '.. 'V ' ‘Y‘ " ’ - i W '-' ‘ n ‘ ' .__ "_.’-’l a . ,V‘I l,’_‘ 5"]. . I, j g k. . _ . . M ‘ rl--~<‘Q-.I . - 9 ~ " - . ,)J. :" 4 7f! “f - . 1:: ‘I—u. _} ,9." . ‘ A .' _ . H A _ -‘ N w _,- -u~-"~ - 4 ‘."-«~..~)i. o.“ 'L. -. . . ”fl. ~ ~4v~n--.‘ v ‘ . 4’9“" T I" ' 1. I I - . a I m-»~ooq . In. I" o ...... A . T V ', ‘ . o 3- - . 7‘ "R -'. i e , .. . .-.-._..... . .. ‘ p , .. P-‘f 5‘ " '"~ " . ,~ . n . ‘f’ , ' . a \' f . ,‘l ’. . . r‘ T:\ ‘ ‘ ~’~ li‘ - . - ' O . :1» “I ) .I .11) . _;_ ‘ I‘. g .. .-..-- ...-..m‘ 'I-‘f-rt 1‘ "f :- 1V - l\' ' .‘ 3 r ‘ ,. . '. 5‘ o C .5. ~ . . . ‘ D .« .- — —-_ -. .-...._ ......n..... . r . . . . . ' | . . p? .4. ' ‘ ‘.. .- ,‘ _' ‘ -a\ - " - r e . 0 ..-' - 1 ‘ ‘5 .~‘- ~- In ‘1 " ' ' ‘ .‘ ‘3 ‘ ‘ ’J "'.JL ' - ' - .- .r.--' . -.' - ..L_; J t; , - .‘1.‘,..'. 1 A. J . 0.. o.‘_..- ",7- V r . f )‘ ' ' . a . . . rt . , , 17-. ‘.‘fifim‘ *-*H-...' '0 . a ‘ ‘ u: 1 .‘i .’ \7 -- IN“ “ '.‘jl ’J‘b"“' hr‘. rf~“' ‘v “.x". - . I"',?I‘ ' o - x . . ' ‘ ,_ ) ‘. '.q ' A. .. ‘ u I u .t. . 1 . ”g , v ”I“, . ,..a. . . . -, I ‘ . I. i A . 4 . . .- a ‘ . . - ... . ~. .'._‘ '.2 . .-: -, .'_,. fl, . -, . . t . . . 1' .1. . . a. ‘v ‘ V ' . ' -Im-mhnn O we .nuguovg‘. . .—-..~- V ‘ .- . .. , . . - . . 1 - V _ . A, .4 ..., ‘ .‘. - . . ~ r - .'. ‘2 .‘ . t . _ o 3. ..- . .\I ’._~.-. I u . s u ”m- -c-- 1‘-~--0 P ‘.I ‘ ' ' 'I P ' b! . ' . . a ‘ . p v r . . _ . \ . . ' .o - . n o ' ‘ )-‘ ‘V .‘ . .' . "\ ‘7' '\ -: . fl ' - v‘._\ '1 "I - .' x-...-' .‘s '...” . . .I ' Hi. . JV; 07:. ‘ ' . . , .- v -y a r ' 5 \y '\ ‘ - x o'- V ' "y " .l' . ‘. - (‘ n‘ - 1‘ «v --‘ - | fr "\ \ ‘..‘. . - ‘....1 '1 f. _'1 ' .2 A-" ‘I.!. -‘ so}: :Jf.’2\.’ o : .-..v”-a~-dn ' ..4.\’... bi + .: ‘. - L l \ ...-”.-.“-.. . A. ....-. a.-- ...-......~. ......_..~ M..- .. -- -. .. ...... «...-...... . . ' 1\ " . “ '. ‘\' o“ ."v' ‘ "" ‘ "' 5: ‘.‘ .“'1" .‘1; .-1 LJWV n" . " ' ‘ ' ~ n3. . .XJ. (. * «...—...“-.- .-.. ..,....._-...~...-._ '. ' ‘ ' a ‘ . i » -pv - 1- \ 1... -' ' ' p . . I , . a '1. . ‘ - ' ' ‘ I. I ._ O A- - , . ‘. I" V . .. \ Us. - ' ' f‘ - . ' a ~. .‘V ‘ .. . C a . . . - .—-...-...¢ ‘-.—‘..; N _ ." . 1“] , _ . t . \ I \ . . h. L ‘ Q a --. . . .. -_ .-.-‘....- - —- w’m- .-- . P. '.. . ‘ . V. f‘ —. . . \- . g ‘ . . . . \- o—o- ~-—.—..—. ...—«um.— ~--..... .... ..— I .J' , ‘. ._ . . . . . I" . _\_1 . ., I O I -—~-. _ 0‘... yaw...— ...-or.— \ ~ . l -, . . '. ,‘ o H--..-.-. a.~.-.--- . _ .. ..- _ f , . a .. .. a . . .....V-- ‘.. ---— B. ‘What sort of work do you do? 1. Secretarial 2. Nursing 3 e FaCtory h. Clerk 5 .Waitress 6.Teacher 7.Cashier 8 .Other 13. Would you mind telling me your approximate total weekly family "take-home" pay? A 0 Under $140 0 00 B. $h0 to $59 D. 380 to $99 E. 3100 or over___ lb. Do you have a family? Yes No A. If "yes": New large a family do you have? Number in the Family B. Who are they? 10 Hquand 20 Wife 3- BOYS Age h. Girls Age 5. Others 15. ‘Would.you mind telling me approximately how old you are? A. Under 25 B. 25 to ho Co 110 to 65 D. Over 65 ..-—~m—m-o ...-’..... ...—‘... .7. .. *u—u~——r. . ». --—..--—-...— .. , ~ - --~..—.--o.-. - v \ —\ «o . - t . I .7 I . . ,.A-~. .- .-—. .. . Ou‘. - .- .... ~. .-~.-._4..-. pr .Jr, 1‘ ‘ u .I ‘g; ~ . 'm-‘v‘ ; o . _ _.. C _ ' - » ' . T? . H .‘ "‘ I V- ., . . - -..... .... 4 .. .-. . , . v ‘ 'J ““ ~r "fl' 1‘ ~ ‘ 7' . ‘v _ . ,( I ‘ . 1. ‘~ . u .. - . . . I ‘rr ‘ o. ‘ --.. -\ - ‘“-m'-OI- v . ‘ ' ‘ “7 ~ . s .4 fl - . '.I . . ~.. I ' ‘- ‘J.’ A O -L. -w._..... ... .a . .. . L .. .1. o .\ ...-.....- -.- .~.- .. ‘ - - _ 4 .. "(4 .' ' ~ -- o , on.” .... .— --~.—.— .... ....-. ‘ O v . ‘ v‘ . ‘ ‘ . l. . ~ ‘ C .. . —-m«- - ’--0e_-.o . . ~‘ . '\ .-.—.... _ . . '1 (\s v ‘7 'N n l . 0‘ . - , . - - n \ . - . —.—.—..—. .--_...--, ‘ [‘4 " -1 .«\ '... . 7 V \_ v ‘ ‘ O- \' 7- O N -4 - ‘ b ' . QUI BIBLICCRMHY Articles "A B C's of Coin-Operation,” Reprinted in The Coin—C; Story, (1959). 8-10. Andrews, 0. C. ’Reighborhood Laundry Trends Examined,” Re- printed in 332:3 Coin-tip Story, (1959). 15. Dreis, D. David. ”The Big Advantage," oin-C , III (December, 1962), lZ-lh. Mitchell, H. J. "A Fact-Filled Report on Coin-Operated Un- attended Laundriee," Reprinted in Ihe Coin-Cr Story, (1959). 1k-15- "One—Stop Service Center," Reprinted in IbegCoin-Op Story, (1959)) 38-390 ’There is a Best Way to Get the Wash Done," Changinngimes Fsgazire, November, 1951, 25. 'To Be or Not to Be...Realistic," Reprinted in The Coinegp §EPFI. (1959). k-7. ”Unattended Coin-Operated A-Leundry Makes Good in Suburbia,” Reprinted in The Coinegp Story; (1959}. 50-51. Watkins, William 3. "Coin Metered Laundry Stores,” Reprinted in The Coin-Qp_5tory, (1959). 22-2 . Weisbord, Marvin. "Do You Cverwork Around the House'2,r Today's ggglth, January 1961, A8-A9. Willett, Norris, ”Barron's Reports on: lutometic Laundries,” Reprinted in The Coin—Cr Story. (1959). 52-5A. Bulletin Deacon, Ruth. "Family Laundering at Home and with Commercial Services,” Research_§3}g£§gg_§g§, (November, 1966), Ohio Agricultural hxpsriaent station, «costar, Ohio, 16-19. “SUI-ark 4‘. I ‘ I e r -I g r" v -. , r ‘ : .7 'r ' ~. In ." ‘ . , ' ‘ . \‘ ' . ~¥ ~ ) r r I.- . ,. l . - ~ I- A 'X \.' . . -‘ ‘ A“ ‘ .u 7 .' .' .“'..'._I 7, , ‘) ' " .‘1 I ...~ q . D \- .‘ y. ‘ \ 5,. . ..- I \ n . ,, < _- . ~ 6 t - I‘ . ‘ \ I. ‘ ‘ b. L r:? I." \O‘ .l .L 'I ..o— . . I. .. - b c . ~. ~ . _ _ , ,. , . _ ... . .. S q ‘ ‘.. p». \u..‘.‘3.‘4‘.~ 4 . A --.... ..4 ..v - . .- 4- .- .v . e 0 ~- n ¢ .7 '.. . ‘ “ ". .‘ . ‘ ‘ .F '1 " I C‘ 4'. ’ ‘u 3'. 1'. . _ , " Q P '. ’ '- r 1‘ ’ 1‘ I. ." Lr'w' 4' .... ~x' " t J -.'.-‘ .' I ~.! .- .“ -' ‘.‘ .J If I.. 4.... . ‘.. ’J- - ~ C i Q La;- ~ n’ .e 4. ' . ' 1 " . ’ 1’ ' - . . . 4 v. v . . - ’ - .. a r .. e . A. ‘ -‘ . ‘"'..fi vI . ~ - o. . .. . t ,. I .- .< . ..z.. -. J z.” ., p -. f... .; ..~ .. 4......I1‘é’fl..-J’n '.. v o. -“ - it; _. -— -» .‘an —- ....-fi ’ . i '.I f ‘ 1. .‘ v. 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