Comparative radio research methods and an applied case study for WDBM-FM
- In Collections
-
Electronic Theses & Dissertations
- Copyright Status
- In Copyright
- Material Type
-
Theses
- Date
- 2001
- Subjects
-
Arbitron Company
WDBM-FM (Radio station : East Lansing, Mich.)
Marketing research
Radio audiences
Radio stations, American
Michigan
- Program of Study
-
Telecommunication
- Degree Level
-
Masters
- Language
-
English
- Pages
- xvi, 249 pages
- Permalink
- https://doi.org/doi:10.25335/wg2m-yc41