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MAY BE RECALLED with earlier due date if requested. DATE DUE DATE DUE DATE DUE 6/01 cJCIRC/DateDue.065-p.15 AN EXPLORATORY STUDY OF THE CAPABILITIES, STRUCTURES AND PERFORMANCE OF ENVIRONMENTAL MANAGEMENT SYSTEMS By Frank Lloyd Montabon A DISSERTATION Submitted to Michigan State University in partial fulfillment of the requirements for the degree of DOCTOR OF PHILOSOPHY Department of Marketing and Supply Chain Management 2001 ABSTRACT AN EXPLORATORY STUDY OF THE CAPABILITIES, STRUCTURES AND PERFORMANCE OF ENVIRONMENTAL MANAGEMENT SYSTEMS By Frank Lloyd Montabon Due to developments such as the propagation of the ISO 14000 series of standards, increased consumer awareness and the continuing search for greater efficiency, firms no longer have a choice regarding whether or not to become environmentally responsible. Rather than a question of “why” (should my firm become environmentally responsible), the question is now “how" (can my firm become environmentally responsible). There are three primary approaches that a firm can take in order to become more environmentally responsible. The first is tools-based (e.g., Life Cycle Analysis, Design for Environment). The second is to choose amongst various environmental options such as recycling and remanufacturing. The third is a more systematic approach, through the use of an environmental management system. This last option has recently become even more important in the competitive arena given the introduction of the ISO 14000 certification series, which is aimed at the certification of environmental management systems. Despite the importance of the competitive advantages that environmental responsibility offers and the introduction of the ISO 14000 series of standards, the environmental management system has only recently been the focus of the research literature. There are still many questions to be answered; chief among them are the issue of how to measure an environmental management system, the behavior of the environmental management system and how the environmental management system effects operational performance. Using the 1510 responses from a large-scale survey of American manufacturers. this study will attempt to answer those questions, while contributing to the literature a measurement model for environmental management systems and an understanding of how these systems work. Copyright by Frank Lloyd Montabon 2001 I have always believed that to do anything well and to have a fulfilling life, you must find something for which a fire burns inside you. This work, then, is dedicated to those who have given me my fire for being a college professor: To Gary Kern, who gave me the spark, To my wife Sheryl, who provided the fuel And to the Lord, who provides the air for us all. ACKNOWLEDGMENTS I would like to thank the members of my dissertation committee: Dr. Steven A. Melnky, chair Dr. Roger Calantone Dr. Gary Ragatz Dr. Ted Stank The twin goals of science are the creation and dissemination of knowledge. I would argue that nothing realizes these goals better than the mentoring of new scientists. Thus, this process of mentoring is not to be taken lightly. I would like to thank my committee for not merely for their time and efforts regarding my dissertation, but for their commitment to furthering science by taking this process very seriously in order to ensure that I would be prepared to contribute to the growth of our field On a much less serious note, I would like to thank eBay Inc., Diageo PLC, and Sony Corporation for the reassurance, comfort and motivation, respectively, that they provided to me during this process. vi TABLE OF CONTENTS ACKNOWLEDGMENTS ...................................................................................... vi TABLE OF CONTENTS ...................................................................................... vii LIST OF TABLES .................................................................................................. x LIST OF FIGURES .............................................................................................. xi LIST OF ABBREVIATIONS ................................................................................ xii Chapter 1 INTRODUCTION AND OVERVIEW OF RESEARCH ......................... 1 Motivations for This Dissertation ............................................................. 1 Research Objectives .............................................................................. 4 Research Methodology ........................................................................... 7 Contribution of Research ........................................................................ 8 Outline of the Work ............................................................................... 10 Summary .............................................................................................. 1 1 Chapter 2 LITERATURE REVIEW ..................................................................... 13 Introduction ........................................................................................... 13 Overview of Environmental Management ............................................. 14 Growing Interest in Environmental Issues ......................................... 22 Characterizing the Environmental Management Literature ............... 25 Defining and Measuring the Environmental Management System ....... 27 Relationship of EMS to EM ............................................................... 30 Measurement of Environmental Management Systems .................... 32 Is it a Management System? ......................................................... 33 Is it an Information System? .......................................................... 36 EMS Success Factors .......................................................................... 38 Concluding Remarks ............................................................................ 41 Unresolved Questions ....................................................................... 43 Chapter 3 MODEL DEVELOPMENT ................................................................. 45 Introduction ........................................................................................... 45 Link Between Environmental Management and Environmental Management Systems .................................................................... 45 Model Development .............................................................................. 48 Measurement Model Hypotheses ..................................................... 52 Comparison Hypotheses ................................................................... 53 Summary .............................................................................................. 56 Chapter 4 RESEARCH METHODOLOGY ......................................................... 57 Introduction ........................................................................................... 57 Measurement Model Operaticnalizaticn ............................................... 57 Data Collection ..................................................................................... 61 The Survey ........................................................................................ 61 The Sample ....................................................................................... 63 Two Stage Analysis Methodology ......................................................... 64 Operaticnalizaticn of Comparisons ....................................................... 66 vii Industrial Membership ................................................................... 66 Size of Firm ................................................................................... 69 Experience with Environmental Management System .................. 70 Presence of ISO 14000 Certification ............................................. 70 Statistical Methodology ..................................................................... 71 Stage 1 .......................................................................................... 71 Stage 2 .......................................................................................... 72 Primary Statistical Technique ........................................................ 72 Limitations of Proposed Methodology ............................................... 73 Summary .............................................................................................. 74 Chapter 5 ANALYSIS ......................................................................................... 75 Introduction ........................................................................................... 75 Pre-Processing of Data ........................................................................ 75 Stage One: Determination of Model ..................................................... 78 Management Functions Model .......................................................... 78 Systems Activities Model .................................................................. 81 Selection of Model ............................................................................ 84 Stage Two: Comparisons ..................................................................... 85 Measurement Models ........................................................................ 85 Baseline Structural Models ............................................................... 85 Industrial Setting ............................................................................... 89 Firm Size ........................................................................................... 91 Age of the Environmental Management System ............................... 94 The Presence (or Absence) of ISO 14000 Certification .................... 98 Conclusion ........................................................................................ 99 Chapter 6 DISCUSSION .................................................................................. 100 Introduction ......................................................................................... 100 Measurement Model ........................................................................... 100 Systems Activities Framework ........................................................ 101 Management Functions Framework ................................................ 104 Viability of Both Models ................................................................... 105 Single Group Model ........................................................................ 106 Multi-Group Comparisons ................................................................... 107 Industry Setting ............................................................................... 107 Firm Size ......................................................................................... 109 Age of Environmental Management System ................................... 110 Presence of ISO 14000 Certification ............................................... 112 Summary ......................................................................................... 1 14 Chapter 7 CONCLUSION ................................................................................ 117 Summary of Findings .......................................................................... 117 Limitations of the Study ...................................................................... 118 Future Research ............................................................................. 122 Implications for Management .......................................................... 129 Contribution of Research ................................................................ 130 Summary ............................................................................................ 131 APPENDIX A Questions for Management Functions Model ............................ 134 viii APPENDIX B Questions for the Systems Activities Model ............................... 138 BIBLIOGRAPHY ............................................................................................... 142 LIST OF TABLES TABLE 2.1: REPRESENTATIVE LIST OF OUTLETS FOR ENVIRONMENTAL MANAGEMENT LITERATURE .................................................................................................. 26 TABLE 3.1: SUMMARY OF RESEARCH HYPOTHESES ................................................ 56 TABLE 5.1 CONFIRMATORY FACTOR ANALYSIS OF MANAGEMENT FUNCTIONS MEASUREMENT MODEL .................................................................................. 80 TABLE 5.2 CONFIRMATORY FACTOR ANALYSIS OF SYSTEMS ACTIVITIES MEASUREMENT MODEL ......................................................................................................... 82 TABLE 5.3 COMPARISON OF VARIOUS STRUCTURAL MODELS ................................... 87 LIST OF FIGURES FIGURE 2.1: BAJWA, RAI, RAMAPRASAD 1998 RESEARCH MODEL ............................ 35 FIGURE 2.2 CHOE 1996 RESEARCH MODEL ............................................................ 40 FIGURE 3.1 GENERAL FRAMEWORK OF ENVIRONMENTAL MANAGEMENT RESEARCH ...46 FIGURE 3.1 THE FUNCTIONS OF MANAGEMENT AS TAKEN FROM MELNYK AND DENZLER (1996) .......................................................................................................... 50 FIGURE 4.1 “CONCISE” RESEARCH MODEL ............................................................. 66 FIGURE 5.1 STATUS OF ISO 14000 AMONGST ALL RESPONDENTS ............................ 77 FIGURE 5.2 STRUCTURAL MODEL FOR MANAGEMENT FUNCTIONS MODEL ................. 86 FIGURE 5.3 STRUCTURAL MODEL FOR SYSTEMS ACTIVITIES WITH LOGSALES, LOGFTE ERROR VARIANCES FIXED To .05 ..................................................... 88 FIGURE 5.4 INDUSTRY SETTING MULTI-GROUP ........................................................ 90 FIGURE 5.5 SIZE OF FIRM MULTI-GROUP ANALYSIS WTH DATASET SPLIT INTO THIRDS ..................................................................................................................... 92 FIGURE 5.6 SIZE OF FIRM MULTI-GROUP ANALYSIS WITH DATASET SPLIT INTO HALVES ..................................................................................................................... 93 FIGURE 5.7 AGE OF ENVIRONMENTAL MANAGEMENT SYSTEM MULTI-GROUP ANALYSIS WITH DATASET SPLIT INTO THIRDS ................................................................... 95 FIGURE 5.8 AGE OF ENVIRONMENTAL MANAGEMENT SYSTEM MULTl-GROUP ANALYSIS WITH DATASET SPLIT INTO HALVES .................................................................. 96 FIGURE 5.9 AGE OF ENVIRONMENTAL MANAGEMENT SYSTEM MULTI-GROUP ANALYSIS WITH PERFORMANCE DISTURBANCE FIXED To 0 FOR “YOUNG” GROUP ............... 97 FIGURE 5.10 PRESENCE OF ISO 14000 MULTl-GROUP ANALYSIS ............................ 98 xi LIST OF ABBREVIATIONS This dissertation will not use any abbreviations in order to avoid confusion over some acronyms that are the same for different terms. For instance, a careful reader will note that the acronyms for environmental management and environmental manufacturing are the same, as are the acronyms for environmentally responsible management and environmentally responsible manufacturing. For this reason, this dissertation will not use acronyms and instead all terms will be spelled out. xii Chapter 1 INTRODUCTION AND OVERVIEW OF RESEARCH Over the past decade, a confluence of events has focused both practitioner and academic interest in environmental management systems. In that time, what has been learned about this key component of environmentally responsible management? Unfortunately, not a great deal. While there are many descriptions of environmental management systems in the literature, there have not been very many measurements of them. This leaves both practitioners and academics with a lack of models and theory upon which to build best practices. This dissertation will attempt to build theory regarding the measurement Of environmental management systems and the business environment factors that affect the efficacy of environmental management systems. This will help the academic audience build its understanding of environmental management systems, from which best practices for practitioners can be hypothesized and tested. This chapter will provide an overview to this dissertation, by describing the motivations for this study, the particular research issues to be investigated and the structure of the investigation. This study will also describe its contribution to both the theory and practice of environmentally responsible management. Motivations for This Dissertation Recently, there has been an increase in interest in the environmental practices and impacts of businesses. There are three primary reasons for this increased interest. The first is consumer attitudes regarding the environment, manifested interest in buying environmentally friendly products and consumer concern over highly publicized industrial environmental accidents, such as the Bhopal and the Exxon Valdez incidents. Second, government environmental regulations have continued to increase, with a recent emphasis on systematic management approaches. Certainly, avoiding regulatory problems is one reason for a firm to become more environmentally proactive. Somewhat paradoxically, Porter and van der Linda (1995), have argued that environmental regulations can actually be helpful to firms, as they can lead to innovation. Perhaps most importantly, firms have recognized that becoming more environmentally responsible may Offer a competitive advantage. This line of argument states if the firm is better able to manage and control all forms of waste that it produces, it should become more efficient and add more value to the product This was essentially Porter's (1991) argument, albeit in the context of how government regulation can spur innovation. In fact, because of the strength Of these three phenomena, much of the discussion about firms’ environmental practices and impacts has moved away from “what” (is environmentally responsible management?) Over the past twenty years, various programs and techniques have appeared that have Offered reasonably good, though not always complete, answers to this question. Perhaps more importantly, the discussion has also migrated away from “why” (should firms become environmentally responsible?) The movement away from the “why” argument is demonstrated in at least three prominent ways. First, research is indicating that there is a definite correlation between improved environmental performance and improved business performance, as been shown by numerous studies (Klassen and McLaughlin 1996; Feldman, Soyka, and Ameer 1997; Steger 2000). Second, large multinational firms have now gone on record as being committed to the idea of environmental responsibility (Anonymous 1999). Third, and perhaps most important to this research, the idea that environmental management is not only accepted but is now a permanent part of the competitive landscape is attested to by the creation Of the ISO 14000 series of standards, which aim to standardize environmental management just as ISO 9000 series standardized quality management. Specifically, the ISO 14000 standards are designed as certification guidelines for environmental management systems. As described by multiple authors in a volume edited by Hillary (1997), this standard went from non-existence to publication in just three years. This is an indication of the importance of environmental management to the intematicnal business community, given the difficulty on achieving consensus on such a value-laden issue. The propagation of the ISO 14000 series highlights the importance Of the environmental management system to a firm’s environmental management program and goals. As explained in an ISO 14000 handbook edited by Baker and McKiel (1998), "An EMS is essential to an organization's ability to anticipate and meet growing environmental performance expectations and to ensure ongoing compliance with national and intematicnal requirements.” To further explain the importance of an environmental management system to accomplishing the goals of environmental management, consider the three primary ways that a firm can become more environmentally proactive. One way a firm can become more environmentally conscious is to incorporate the use Of environmental tools in its processes, such as life cycle analysis or design for environment (Conway-Schempf and Lave 1999). Other firms may choose to use various recoverable manufacturing options (Guide, Jr. and Srivastava 1998) such as remanufacturing or recycling. It is argued in this dissertation that a critical element Of the environmental management is the third primary approach, the environmental management system. This is the system that allows a firm to monitor, analyze, manage and control its environmental impacts. It is the finn’s formal system that enables managers to achieve the objectives of environmental management and thus, their business Objectives (Stapleton, Cooney, and Hix, Jr. 1996; Graft 1997). Research Objectives Until recently, the environmental management system has not been the focus Of very many studies. Yet, with the recent introduction Of the ISO 14000 series, attention has now been focused on this system. Most of the research in the emerging area of environmental management has focused on issues other than the environmental management system. For instance, there has been literature rationalizing the need for environmental management (Porter and van der Linde 1995). There have also been some anecdotal stories (Epstein 1996) and empirical research (Klassen and McLaughlin 1996) on some of the impacts of environmental management. It should be noted that most of this research has noted favorable impacts on the firm, both in terms of Operational and financial performance. There has been a concurrent increase in the amount of research on the ISO 14000 series of certifications. However, this research has not really delved into the makeup of the environmental management system and might be characterized as treating the environmental management system as a "black box“. That is, the focus was on the presence or absence Of an environmental management system and its effects, but not on the capabilities and structure Of the environmental management system (for instance, see Steger (2000)). There appear to be at least three arguments that would indicate that there should be more research on environmental management systems. First, as noted above, it can be argued that having an environmental management system is critical to the success of any environmental initiatives that the firm attempts to undertake, as an environmental management system provides for an integrated, holistic system for managing environmental impacts, rather than just a hodge- podge Of tools or options. Second, there is now a series of standards, ISO 14000, for defining and certifying environmental management systems. This has elevated the importance Of environmentally responsible management for managers and has provided research with a measurement framework, both Of which could be stimuli for increased research. Third, the information systems literature has a wealth Of research frameworks (in addition to the ISO 14001 standard) that can be used to study environmental management systems. Thus, there are very viable starting points for theory building. The relative lack of research on environmental management systems has two important research implications. First, there remain many questions in need of investigation regarding environmental management systems. Second, a lack of previous research allows researchers the opportunity to experiment with a variety Of frameworks for building and testing theory. SO, practitioners have clearly indicated that environmental management systems are an important part of the competitive landscape. And academics have begun to study this new phenomenon. Thus, much of the argument surrounding environmental management systems has circled back from ‘why” (do we need an environmental management system?) to “how'. In particular, practitioners are anxious to know how to set Up their environmental management system in order to achieve a competitive advantage and academics need to know how to measure environmental management systems. This dissertation is aimed at making a substantial contribution to the emergent environmental management systems literature. The first Objective of this study is to examine the extent to which an environmental management system can be viewed as either an information system or a management (problem solving) system. This discussion will attempt to describe the capabilities of the environmental management system. Based on this discussion, constructs will be developed for environmental management systems and two models of how these constructs are related will be developed. These two models will be compared to see which one does a better job, statistically and theoretically, of measuring environmental management systems. Thus, the second major objective of this study will be to determine a theoretically and statistically valid measurement model for environmental management systems. Once this model has been determined, a series of business context factors will be examined in order to understand how they affect environmental management systems. This will be done by splitting the sample based on these contextual factors. These factors will come from conjectures that have been put forth in the literature as having an effect on the environmental management system. This analysis will comprise the third major Objective of the study. Since the environmentally responsible management literature is still growing and evolving, it would be useful to take the findings from these two primary research Objectives and interpret them in order to help contribute to the growing body of knowledge for this field. This interpretation and theory building will comprise the fourth major Objective of this study. While this Objective may seem unnecessarily vague, it is important if the field is to grow and develop to the point where it is having practitioner impact, especially with regards to environmental management system best practices. Research Methodology The stated Objectives will be accomplished via the use of a three stage methodology. In the first stage, the two models will be compared to see which fits best on statistical and theoretical grounds. The second stage will be a series Of multi—group structural equation modeling analyses to see how different business context factors affect environmental management systems. The large number of responses will allow this research to split the response pool into groups based on the conjectural arguments that are in the environmentally responsible management literature. These types of multi-grcup analyses will be used to examine the contexts of environmental management system success. The third stage will be to synthesize the results for both practitioners and academics, with the emphasis being on making a contribution to the growth of environmental management systems theory. Structural equation modeling will be the primary analysis tool. The data set for the statistical analysis comes from a large project regarding many aspects of environmental management. As part of this project, a large survey was conducted of managers at American manufacturers, which resulted in over 1500 responses. This large data set helps to increase generalizability and statistical power. Contribution of Research This research will attempt to break new ground In terms of providing a detailed, rigorous study Of a heretofore under-examined topic and will do so using one of the first major surveys of environmental management systems. Thus, this research should be considered as exploratory, or theory building, rather than theory testing. This is due to the fact that research in the field Of environmental management is in an early growth stage. Thus, there are not many previously developed theories or models available for testing. This lack of models, however, presents the primary opportunity for contribution of this research. In particular, the primary contribution of this research will be to help grow the relatively new field of literature concerning environmental management systems by developing and testing constructs and the relationship among those constructs for environmental management systems. There has been limited previous research that has examined these systems in any sort of empirical depth. This research will help the growth of this relatively new research area and thus help future research develop theories regarding why and how environmental management systems are adopted, what causes certain capabilities to be favored over others, and which combination of capabilities has the greatest efficacy. This is an important gap tO be filled given the potential of environmental management systems to achieve the goals of environmental management. There is another related contribution for academics. This research is based on the first large-scale survey of perceptions of, knowledge about and reasons for the ISO 14000 series and environmental management systems. As such, the questions themselves will be of use to future researchers as pre-tested constructs. As will be discussed in more detail later, the survey used was quite long. Much of the reason for this length was a lack of previously validated constructs. It is anticipated that one Of the results from this research will be a usable set of scales for measuring various attributes of environmental management systems in future research. The development and testing of the relationships in environmental management systems leads to the next major contribution. By doing this, there is the potential to cultivate empirically based guidelines for environmental management system development and implementation for practitioners. Thus, this research may help to indicate the contexts of effective environmental management systems. Further, this research may help to provide empirical evidence to support the adoption Of an environmental management system. While the development of such guidelines will have Obvious bottom line appeal for practitioners, the development of the constructs and relations among the constructs will be the primary contribution of this dissertation. Thus, academics are the primary audience for this research. This makes sense, as the first step in developing practitioner guidelines is to take measure of what is happening in the field. These measurements cannot happen without constructs and models having been defined. Outline Of the Work This chapter summarized the problem to be discussed in the rest of the dissertation. The second chapter will review the relevant literature in order to highlight previous efforts in environmentally responsible management research and to note as yet unanswered questions. Chapter three will develop the theoretical structures of the environmental management system. This chapter will explicate the relationship between environmental management and the environmental management system and develop the constructs and relationships for the environmental management system. This development will be grounded 10 in existing theory. This chapter will also describe the research hypotheses. Chapter four will discuss the research methods. This chapter will discuss the research methodology to be used for both collecting and analyzing the data. Chapter five will present the results of the analysis. The primary analysis tool will be structural equation modeling. Finally, the sixth and seventh chapters will discuss the analysis with a goal of contributing to theory development in the environmentally responsible management field. Summary This chapter has introduced the problem to be investigated and what contribution this investigation will make to both academics and practitioners. This research plan aims to make an important contribution to the body of environmental research literature. It is intuitive that an environmental management system is essential for a firm if it intends its environmental management effort to be complete, integrated and effective. Despite this criticality, little research on the environmental management system has been done, so there is very little in terms of previous constructs, models or theories to build upon and test. Thus, this research will be a starting point for theory development about environmental management systems. Vlfith a large data set already collected, this research will have a strong empirical base from which to draw. Statistically speaking, the size of the data set gives the research a lot of power. Further, the survey itself is a valuable contribution to theory development, as it investigates latent constructs that have previously gone uninvestigated. Overall, then, this dissertation will mark an 11 important starting point in the development Of theory regarding environmental management, environmental management systems, measurement constructs, and prescriptions for environmental management system success. In the next chapter, the relevant literature is reviewed in order to gain an understanding of where the field currently is and what issues are in need of investigation. As the chapter will demonstrate, environmental management is a relatively new field of inquiry, with a literature base that is fractured into many disciplines. This review will illustrate how we have arrived at the issue to be studied in this dissertation. 12 Chapter 2 LITERATURE REVIEW Introduction This literature review has four main goals. The first is to underline the fact that environmental management is a relatively new field. The primary implication of this is that there are precious few previous models that have been tested. As interest in environmental management and related topics has grown, the amount of research literature has increased. However, the growth of the literature in environmental management has occurred in a variety of disciplines, such as ecology, natural resource management, public policy, economics, and the business fields of marketing, corporate strategy and operations management. Thus, it would be fair to say that while there is a growing amount of literature regarding environmental management, this literature has been spread out among a number of fields. This means that the amount of literature in any one particular field may appear small relative to more established topics in that field. Because of this phenomenon, this literature review and this research study will have more references to journals and research outside of the operations management field than might be expected. The second goal of this literature review is to go through the definitions and models that have been put forth. The definitions will help to outline the field and help to draw boundaries around the multi-disciplinary concept of environmental management. Accomplishing this second goal will help to setup 13 chapter three, where the specific definitions for this dissertation will be explicated and the theoretical structures to be tested will be developed. The third goal is to examine what the literature has had to say about the relationship between environmental management and the environmental management system. Essentially, this examination seeks to come to an understanding if one is a subset of the other or if one is necessary and/or sufficient condition for the other. Based on this review, chapter three will develop a construction of this relationship that will be one of the major premises of this dissertation. The final goal of this literature review is to position the research study within the stream of environmentally related literature. By first reviewing the field and its gaps, this literature review will establish the need for this Specific research study and spotlight how this dissertation will contribute to the field. Overview of Environmental Management One of the issues that is still under discussion regarding environmental management is exactly how to define it. As Walley and Whitehead (1994) expressed the problem, “The common rallying cry of many environmental thinkers is that the environment must be integrated into everyday business decisions, yet few specify what that means.” Though pessimistic, to a certain extent they identify a goal, that of working environmental concerns into all business decisions, and the reality that how to do this is still a matter of some argument. This argument is reflected in the fact that the field has seen a variety of different definitions divided up among many disciplines. Though it can be 14 argued that each of these definitions is related in some way, the various definitions typically differ in how much falls under their individual umbrellas. Klassen and McLaughlin (1996) defined environmental management as “all efforts to minimize the negative environmental impact of the firm’s products throughout their life cycle.” This definition is useful in that it is relatively easy to understand, but it should be noted that this definition does not explicitly state that all business decisions must incorporate a concern over environmental matters. In a similar way, Wu and Dunn (1995) defined integrative environmental management as “every element in the corporate value chain involved in minimization of the firm’s total environmental impact from start to finish of the supply chain and also from beginning to end of the product life cycle.” Again, this refers more to the idea of a collection of practices rather than an integration into the decision making process. Brown and Karagozoglu (1998) discuss four stages of firm responses to the increased interest in environmental issues. In the fourth stage, firms achieve “a focus throughout all activities on managerial practices for a sustainable environment.” Their discussion again shows an emphasis on environmental management being integrated into all firm activities. fimmins (1998) set up three goals for environmentally responsible managements. The first is to minimize the impact of the operation on the environment. The second is to use resources in the most efficient way possible. The third is to set up systems and motivate employees to make the necessary changes. This definition is primarily goals or output based. 15 Shrivastava and Hart (1994) propose the concept of total environmental management, which is how the firm should deal with the environmental problems that arise in their organizational activities. In describing this concept, they set up goals for the “'gmen' organization” for inputs, throughput (processes) and outputs. With regard to inputs, they state that the “green“ organization should try to minimize the use of virgin materials and non-renewable forms of energy. The goal for throughputs is to eliminate emissions, effluents and accidents. Minimizing the life cycle cost of the organization’s products and services is the goal for outputs. These authors also place a special emphasis on what they term “systems thinking“ for firms who desire to have total environmental management. By this, they are referring to the idea that a firm should strive to achieve all three goals (input, throughput and output) and that the entire system must adopt this perspective. This highlights the importance of a fully integrated approach. As they mention later in their article, “Only when environmental concerns are integrated into day-to-day operations can an organization be ‘green”' (p. 624). As can be seen in all these definitions, a common theme is the idea that environmental management is a finnwide construct. That is, it is concept that cuts across all areas of a firm and thus requires attention and resources from all of a finn's functional areas. However, in attempting to elucidate the components of environmental management, the definitions reviewed above are somewhat vague. When it comes to defining this concept, terms like “all efforts" or “all elements“ are popular, but this does not provide a more concrete listing of what these efforts or 16 elements might be. Despite this lack of an explicit listing of the components of environmental management, it is reasonable to impute such a list from the environmental management literature. The first component of environmental management would be that a firm incorporates a concern for its environmental impacts in its business practices. This concern may be finnwide or may be limited to particular functions (the functional applications of environmental management will be discussed below). From a research perspective, the concept of “concern” may be a little vague or fuzzy. To state this idea in more concrete terms, this first component of environmental management is the adoption (either formally or informally) of policies and the procedures which flow from those polices that are aimed at integrating an understanding of the firm’s environmental impacts of its business practices. Thus, in terms of something that might be more easily measured, the key would be the policies and the procedures that flow from those policies. Note that these policies do not necessarily have to state a firm's commitment to environmental impact goals (such as X% less effluent release in year Y). When considering procedural components of environmental management, one could categorize some of these procedures as options or tools. Tools would include such concepts as life cycle analysis (see Miettinen and Hamalainen (1997) and Conway-Schempf and Lave (1999) for good discussions of life cycle analysis) and design for environment (F iskel 1996). Options would include concepts like recycling or remanufacturing (Horrnozi 1999). 17 One of the characteristics of environmental management is that it does not necessarily require that a firm avail itself of all possible tools and options. There are a number of potential approaches that can be followed. Though it might be argued that this flexibility renders environmental management too vague to be taken seriously as a construct, it is easy to see why this is the case if you consider a simple example. For instance, a restaurant is unlikely to avail itself of remanufacturing, for obvious reasons. Another important component of environmental management is some type of information system. In this instance, “information system“ does not necessarily mean “computer system”, but refers simply to the procedures and tools used to collect, hold and disseminate the relevant data. In the field of environmental management, multiple such systems have appeared, such as environmental accounting (Gray 1992), environmentally responsible logistics systems (Wu and Dunn 1995), and environmental management systems (which will be described in great detail shortly). The importance of these systems to environmental management is that they allow the firm to track its environmental performance, understand how the costs related to environmental impacts affect the firm and setup evaluation mechanisms. Though environmental management is usually considered a finn-wide construct, there have been many functional applications of its principles. Essentially, some firms have concentrated on adapting environmental management concepts to specific functions within their organizations. The research literature has also tracked this phenomenon as well, with a series of 18 new definitions and related research. Reviewing these definitions will yield further insight into the larger rubric of environmental management. One of the most commonly discussed functional applications is for operations/manufacturing. Honnozi (1999) quotes the President’s Council on Sustainable Development for a definition of environmentally conscious manufacturing. This definition requires reduction in material use, water use, energy use and waste generation while manufacturing continues to develop technologies to further accommodate these reductions. Obviously, this is a very output oriented definition. Sarkis and Rasheed (1995) define this very same term as primarily consisting of what they call the “3 Rs” - reduce, remanufacture and reuse/recycle. This particular definition is thus focused on some of the environmental options that firms have for managing their environmental impacts. Owen (1993) defined environmental manufacturing as the determination of the effort involved in disassembly, the logistics of reusing the material and the difficulty of reprocessing it to a quality level suitable for manufacturing. Again, this definition focuses on environmental options, similar to Sarkis and Rasheed. Gupta and Shanna (1996) defined environmental operations management as “the integration of environmental management principles with the decision- making process for the conversion of resources into useable products.” This particular definition is very basic in that it directs a function to adopt environmental management for its function’s ends. 19 Handfield and Melnyk (1995) offer one of the most complete functional application definitions. They defined environmentally responsible manufacturing as: A corporate system that integrates product and design issues with issues of production planning and control and supply Chain management in such a manner as to identify, quantify, assess, and manage the flow of environmental waste with the goal of reducing and ultimately minimizing its impact on the environment, while also trying to maximize resource efficiency. Underlying this definition is the implicit assumption of a positive relationship between environmental and corporate performance. Associated with this definition are several important assumptions and premises (Handfield and Melnyk 1995): o Environmentally responsible manufacturing decisions are always present and are integrated with (and part of) the business process. 0 The ultimate goal of environmentally responsible manufacturing is waste elimination. 0 To be ultimately successful, environmentally responsible manufacturing must be viewed as a strategically-driven decision that is evaluated by comparing its relative costs and benefits (and making appropriate decisions based on this analysis). 0 Effective environmentally responsible manufacturing systems must be viewed as corporate systems, not as manufacturing, engineering or purchasing decisions. . Effective environmentally responsible manufacturing systems must focus on the three PS - Product, Process, and Packaging. 0 To be ultimately SUOOBSSfUI, environmentally responsible manufacturing must be integrated into the product and process design and development system. 0 To be ultimately successful, environmentally responsible manufacturing must be considered within the context of both the internal factory (the manufacturing system found within the four walls of the enterprise) and the external factory (the transformation process as it involves the supply chain). 20 . Environmentally responsible manufacturing is ultimately a cross- functional undertaking. . Environmentally responsible manufacturing is dynamic. Amongst the discussion of functional applications of environmental management, the manufacturing or operations function predominates. However, other functional applications have also been described. One example would be Wu and Dunn’s (1995) description of environmentally responsible logistics as “(expanding) the manager's horizon by adding another objective to the system: minimizing total environmental impact.“ Again, this could be described as an output-oriented view. Carter, Ellram and Ready (1998) devised a definition for environmental purchasing, which is “purchasing’s involvement in supply chain management activities in order to facilitate recycling, reuse and resource reduction.“ In reviewing these descriptions of the functional applications of environmental management, the theme of integration is prevalent. This theme has two facets. The first is the integration of environmental management principles into all phases of a particular function's operations. The second facet is the integration across functions that is required for environmental management to be successful in any one function. This facet comes through most clearly in Handfield and Melnyk's (1995) definition of environmentally responsible manufacturing. Looking at the other definitions, it is also easy to see that integration is required across functions for environmental management to be successful at any one function. For instance, Carter, Ellram and Ready’s (1998) definition of environmental purchasing discusses how purchasing activities within 21 supply chain management affect the finn’s use of various environmental options. Given this, it is quite easy to envision that the decision to implement environmental purchasing will affect the manufacturing (through the potential use of different parts and materials), logistics (via the logistics systems required for recycling internal materials and customer returns) and finance (due to the potential of different payment streams caused by recycyling) functions. Thus, even in these functional applications of environmental management, a key implication appears to be some level of finn-wide integration, which has already been identified as key aspect of environmental management. Growing Interest in Environmental Issues The recent increase in research interest in environmental management can be traced to the work of Porter and van der Linde (Porter 1991; Porter and van der Linde 1995). In these articles, they discussed how environmental regulations, rather than hurting competitiveness, can actually help competitiveness by inspiring innovation. Though they were primarily referring to environmental regulations, which is only one piece of the environmental management research stream, these pieces helped to spur other researchers to investigate this emerging competitive issue. There are market forces that have increased the interest in environmental management as well. Dechant, Altman, Dowining and Keeney (1994) summarized three of these forces. The first is the need to stay ahead of environmental regulations. As the authors noted, governments continue to put out new environmental regulations. Further, a firm that is more involved in 22 environmental planning may avoid having to adopt a “fire-fighting” mentality for dealing with the regulations. The second force Dechant et al summarize is stakeholder activism. This refers to environmental activist groups putting pressure on firms to clean up their production processes, community groups demanding less pollution, stockholder groups or mutual funds set up specifically to make environmentally sound investments, and even employees demanding cleaner workplaces. There are also any number of surveys that indicate consumers are willing to buy “cleaner” products (e.g., Rosewicz (1990)), but it has been noted that sometimes consumers seem to be more willing to say they will buy cleaner products than to actually buy the products (Melnyk and Denzler 1996). The third force is competitive pressures. Simply put, if a firm sees its competitor gaining an edge via environmental management, it is likely to attempt to replicate its competitor’s actions. As Melnyk and Denzler (1996) noted, “waste is waste”. Thus, if one firm is using environmental management to eliminate waste (and thereby perhaps decrease cost and increase quality), Dechant et al have simply noted that this finn’s competitors are likely to adopt a similar course of action. In essence, this third force is at the heart of the primary problem in operations management - trying to make your processes more efficient while still delivering what the customer wants. F inns are now beginning to see environmental management as not only a way to lessen pollution and the attendant risks of regulatory violations, but to make their firm more efficient in its use of resources. 23 As evidenced by the increasing amount of literature on the topic of environmental management, this concept is becoming more prevalent. In particular, the survey that this dissertation uses found significant interest and use of environmental management programs (Melnyk, Calatone, Handfield, Tummala, Vastag, Hinds, Sroufe, Montabon, and Curkovic 1999). Steger (2000), in a meta-analysis of 24 different surveys, also noted the spread of environmental management, in particular the increase in certified environmental management systems. The tone that many researchers have adapted in their writing is one that perceives the acceptance of environmental concerns as a standard part of doing business. The only question according to most authors, is the degree to which firms have embraced proactive programs in order to take more control over their environmental impacts. (See Hart (1997), Ben'y and Rondinelli (1998), and Brown and Karagozoglu (1998) for just a few examples of this tone of writing.) This new literature stream has started to produce some empirical evidence that environmental management is beneficial for firms. This type of evidence will most likely stimulate future research and practitioner interest. There are many anecdotal accounts of how firms have used environmental management to achieve various benefits. Gupta (1995) recounts many of these stories. WIth regard to more systematic research, Klassen and McLaughlin (1996), analyzing environmental award announcements, and Feldman, Soyka and Ameer (1997), using a proprietary environmental rating system, both found a positive relationship between environmental management and stock price. 24 Karagozoglu and Lindell (2000) found support for their hypothesis that a finn’s achievement of environmental competitive advantage would have a positive impact on the company’s financial performance. Even if “today’s managers lack a framework that will allow them to turn their good intentions into reality“ as Walley and Whitehead (1994) claimed, these studies are the type that get the attention of top management, as they demonstrate positive bottom-line effects of environmental management. Characterizing the Environmental Management Literature In reviewing the environmental management literature, two important characteristics of the literature are worth noting, as they have a very large effect on the field. The first is that environmental management can be described as a fractured field. That is, the literature covers a great variety of disciplines. To a certain extent, this is a reflection of the fact that environmental management is by its very nature a cross-functional undertaking. This fragmentation can be seen in the discussion of the functional applications of environmental management above. This phenomenon can also be illustrated by referring to Table 2.1. 25 Academy of Management Executive Accounting Horizons American Business Law Journal American Industrial Hygiene Association Journal BioCycle Engineering Management Journal Environmental Quality Journal Harvard Business Review Journal of Environmental Planning and Management Journal of Investing Journal of Operations Management Management Accounting Management Science Professional Safety Public Administration Review Research Technology Management Review of African Political Economy Risk Management Scientific American The British Journal of Administrative Management The International Journal of Quality and Reliability TABLE 2.12 REPRESENTATIVE LIST OF OUTLETS FOR ENVIRONMENTAL MANAGEMENT LITERATURE Table 2.1 represents just a small sample of the journals where environmental management articles have appeared. As can be seen, there are a variety of journals across many business disciplines, as will as journals from the hard sciences and public policy. To distill this feature of the environmental management literature down to one word, it could be described as “wide”. 26 The second characteristic about the environmental management literature that is important to note is that it is a relatively new field in terms of academic research. As indicated by Steger (2000), US. firms themselves did not get very serious about environmental issues until the mid-eighties. As he notes, the early nineties saw the “Earth Summit’ (held in Rio de Janeiro) and the creation of the ISO committee which created the ISO 14000 series. Thus, the vast majority of the research literature in environmental management did not start appearing until the nineties and in fact most of the empirical pieces did not appear until the mid- nineties. This gives the environmental management literature a “shallow” appearance, in that many issues have not been investigated very deeply. There are two important implications of these two characteristics. The first is that the amount of environmental literature is relatively small compared to other fields. This appearance is exacerbated by the fragmentation of the literature. To speak of “gaps” in this literature is almost superfluous, as there are many areas that have not been subject to rigorous examination. The second implication is that there is a relative paucity of previous research models, so researchers in this field have many avenues for developing new models. In sum, due to these factors, this dissertation will be an important contribution to the field. Defining and Measuring the Environmental Management System In order to define the environmental management system, one can turn to ISO 14000, which is series of intematicnal standards for environmental management systems. Cascio (1996) offers a very detailed description of how the ISO 14000 series evolved. This description makes two things very clear. 27 First, the coordinated effort to provide firms a structure for managing environmental impacts resonated with business and government leaders from around the world. Second, by releasing the standards for the environmental management system first, the lntemational Organization for Standardization highlighted the importance of the environmental management system to firms’ environmental efforts. Later in his book, Cascio provides a very detailed description of an environmental management system, taken from the official definition. He says that ...(environmental management systems) should provide organizations with the framework to do the following: . Establish an appropriate environmental policy, including a commitment to prevention of pollution; . Determine the legislative requirement and environmental aspect associated with the organization's activities, products and service; 0 Develop management and employee commitment to the protection of the environment, with clear assignment of accountability and responsibility; 0 Encourage environmental planning throughout the full range of the organization’s activities, from raw material acquisition through production distribution; 0 Establish a disciplined management process for achieving target performance levels; 0 Provide appropriate and sufficient resources, including training, to achieve targeted performance level on an ongoing basis; . Establish and maintain an emergency preparedness and response program; 0 Establish a system of operation control and maintenance of the program to ensure continuing high levels of system performance; 28 0 Evaluate environmental performance against the policy, objectives and targets, and seek improvement where appropriate; . Establish a management process to review and audit the environmental management system and to identify opportunities for improvement of the system and resulting environmental performance; . Establish and maintain appropriate communications with internal and external interested parties; and 0 Encourage contractors and suppliers to establish an environmental management system AS can be seen, this definition is basically a checklist of what an environmental management system should do. This type of definition should not be surprising, as the idea of ISO 14001 is that firms will be audited against it in order to determine if they have met the certification guidelines. The very detailed Checklist offered by Coscia has been boiled down by some authors to its five key elements. As noted by Fenante and Cotter (1999), these elements are: A . Establishing an environmental policy; 2. Planning a course of action; 3. lmplenting the environmental management system; 4. Checking and conective action; 5. Conducting management review. Note how these items closely minor the primary functions of management as one might find them in an introductory management textbook. In a similar way, Stapleton, Cooney and Hix (1996), in their guide for small and medium — sized organizations, defined an environmental management system as “a continual cycle of planning, implementing, reviewing and improving the actions 29 that an organization takes to meet its environmental obligations.“ Here is another definition that relies upon the standard activities of management. In their research piece, Feldman, Soyka and Ameer (1997), listed “several key elements“ of an environmental management system. These were given as policy, planning process, resources and implementation, progress measurement, performance results and periodic review and reporting. While this appears to be a reasonable list, it seems likely that these authors were somewhat unwilling to give their complete definition due to a need to not disclose the proprietary rating process they used in their study. Again, however, a certain similarity to the basic functions of management can be seen. Steger (2000) broadly defined this as “a transparent, systematic process known corporate-wide, with the purpose of prescribing and implementing environmental goals, policies and responsibilities, as well as regular auditing of its elements.” As he stated in his article, he wanted to offer a broad definition and he has done that, while still indicating what some of the specific elements of an environmental management system are (goals, policies, etc). Relationship of EMS to EM It is important to clarify the relationship between environmental management and the environmental management system in order to understand which is or is not a subset of the other and which is or is not necessary and/or sufficient for the other. Unfortunately, accomplishing this delineation may not be as straightforward as one might surmise. For instance, in Environmental Manager, an interview appeared with an expert on environmental management 30 (Anonymous 1995). In an article entitled “The Elements of Environmental Management,” under a sub-heading of “Key Components of an Environmental Management System”, the expert listed what the unknown author referred to as “...elements that every environmental program should have.“ As can be seen, this unknown author appears to be using the terms environmental management and environmental management system (and for that matter, environmental management program) somewhat interchangeably. (By the way, the elements were a data management system, a facility audit system, internal planning program, capital expenditure review system, willingness to address problems that are discovered, regulatory and legislative action system and management accountability). Thankfully, other authors have been able to offer some clarification about the relationship. As noted by a joint publication of CEEM, Inc. and the American Society for Quality (1998), “An EMS is essential to an organization’s ability to anticipate and meet growing environmental performance expectations and to ensure ongoing compliance with national and lntemational requirements.“ This would seem to indicate that an environmental management system is a necessary, but not necessarily sufficient condition for environmental management. Shrivastava and Hart (1994) describe the relationship in a similar way. They discuss the need for a firm to have “systems thinking“ in order for the firm to be considered a “green“ organization. They go on to specifically describe how formal systems are a key element of a “green“ organization. From their 31 argument, one can again View the environmental management system as a necessary but not necessarily sufficient condition for environmental management. The key to understanding the importance of the environmental management system within an environmentally responsible management is the word system, as this connotes a coordinated, integrated effort. This is different than the idea of choosing among various environmental tools and options. The place of the environmental management system in environmental management is analogous to the place of a materials requirements planning system or enterprise resource planning system in the finn’s planning function. This research will focus on the idea of environmental management as the way in which a firm manages and controls its environmental impact. The environmental management system is the coordinated, finn-wide effort that gives the firm the ability to manage and control its environmental impact. Measurement of Environmental Management Systems In turning to the literature to develop a framework for studying environmental management systems, one will find that to date there has not been much work on this subject. This is very puzzling, given its critical importance to a finn’s overall environmental management efforts. Further, the recent release of the ISO 14000 series, which describes the standard for an environmental management system, should emphasize the significance of an environmental management system to a finn’s environmental management efforts. As discussed above, an environmental management system is to 32 environmental management what a materials requirements planning system is to requirements planning. Thus, reviewing frameworks from the materials requirements planning literature (or similar streams, such as accounting information systems, decision support systems, etc.) is expedient as a starting point for developing an environmental management system research framework. Reviewing frameworks from other fields in this manner is consistent with the idea of “speculation” as discussed by Hunt (1991), whereby assumptions (in this case that other information systems models are relevant to the study of environmental management systems) and hypothetical models (the models that will be derived from the information systems literature) are used to deduce generalizations. Is it a Management System? An environmental management system can be viewed as a bundle of capabilities, much like other management systems (materials requirements planning, enterprise resource planning, etc.). By capabilities, this dissertation means the ability to accomplish management functions, rather than specific technological features. Potential implementers of an environmental management system must determine which capabilities to implement. Unfortunately for firms considering implementing an environmental management system, there is not as much literature describing success factors as there is for other kinds of systems. This is in direct contrast to other fields, where such research is readily available. (For instance, see Sum, Ang and Yeo (1997) for an example of a prescriptive materials requirements planning implementation piece.) 33 Bajwa, Rai and Ramaprasad (1998) used the model in Figure 2.1 as their research framework. This model is especially useful as a building block for this research due to two things. First, they were interested in the adoption (or lack thereof) of executive information system capabilities. Thus, rather than focusing on specific tools or hardware, there were more interested in the management capabilities of a system. Second, in focusing on the capabilities of the executive information system, they categorized these capabilities into the different functions of management (communication, coordination, control and planning, in their terminology). Thus, rather than grouping capabilities by more traditional functional groupings (accounts receivable, inventory, shipping/receiving, etc.) or by technical specifications (such as file Size limits, number of concurrent users, etc.) the authors used groupings that reflected the tasks that management as a whole had to accomplish. This type of measurement model typifies what is meant by what will be refened to as the “management functions“ framework in this dissertation. Slze Related Factors -Finn Size olS Department Size EIS Adoption for Indus Sect r .335,” 0 Communication 32;??th oManufacturing —> ’COOfdlnatIOI'l H ~Dis't‘rirgulfed oGovemment ’COWO' . -Planning rDecentralIzed I Environmental Characteristlcs ~Dynamice 0Heterogeneity -Hostility FIGURE 2.1: BAJWA, RAI, RAMAPRASAD 1998 RESEARCH MODEL In their empirical investigation of the relationship between environmental management system, environmental performance and firm performance, Feldman, Soyka and Ameer (1997) used a model of environmental management systems that was similar, in that it viewed the system as a tool for accomplishing various management functions. Though they did not explicate their model completely, it is apparent that their choices of management functions were guided by the ISO 14001 specification. Their model is also noteworthy as it appears to be one of the few operationalizations of an environmental management system in the research literature. The idea of modeling environmental management systems in terms of the functions of management has the advantage that these functions and thus this type of model are familiar to both academics and practitioners. In fact, this type 35 of management functions framework has been around at least since Fayol (1930), who labeled the functions planning, organization, command, co- ordination and control. This sort of framework is now commonly found in introductory management texts. The primary disadvantage of this type of model would be lack of previous applications of this type of framework to environmental management systems. This problem is endemic to the field and was anticipated when the research was launched. This dissertation intends to overcome this potential drawback simply by offering a theory-grounded new model. This type of model for an environmental management system would simply be operationalized in terms of the functions of management. Some difficulty might be encountered when determining which items to include for each function, but if the items (for a survey) are written clearly enough, this difficulty can be mitigated. Is it an lnfonnation System? One theme that is quite common in the environmental management systems literature is to view it as an information system, as compared to a management system. This theme comes through quite clearly from a number of authors. For instance, Shrivastava and Hart (1994) discuss the idea of “’green' information systems“. Fitzgerald (1993; 1994; 1997; with Orlin and Swalwell 1993) appears to rather consistently view environmental management systems as information systems. In this view, the environmental management system is perceived as having (or not having) specific technical capabilities (e.g., ability to 36 compile certain reports) rather than accomplishing management functions (e.g., planning). The primary advantage of this framework is that there are many examples of operationalizing different systems (executive information systems, accounting lnfonnation systems, decision support systems, etc.) in the information systems literature. Thus, researchers would most likely be comfortable with the idea of operationalizing environmental management systems in this manner. Also, it is argued that the word “system“ for many managers is often connoted as “computer system“. Thus, for this group as well, such an Operaticnalizaticn would be relatively easy to comprehend. The primary disadvantage of this framework is that it may be selling the environmental management system short. That is, the environmental management system can definitely be viewed as more than just an information system. A quick read of the ISO 14000 documentation (well, perhaps a quick read of a summary of the ISO 14000 documentation) would lead many to conclude that an environmental management system is a finn-wide program, not just the information system for a program. For this type of framework, one would expect to see the environmental management system operationalized in terms of specific capabilities. Examples of these might include the ability to produce reports, the ability to track best in class environmental lnfonnation and the types of lnfonnation stored in the database. 37 EMS Success Factors It is apparent from the lack of model development that to date the research literature has not investigated environmental management systems very thoroughly. Despite this, the research literature has made some attempts to explicate what factors might affect the presence, structure and success of environmental management systems. Given the different operating characteristics and material flows different industries have, industry membership could have a great beefing on a firm's environmental risks. Rondinelli and Vastag (1996) discuss one method of evaluating a finn’s environmental risks and prescribe environmental policy according to where firms fit on a two by two grid that they developed. Though they do not explicitly say so, it could be argued that the industry a firm is in has a great bearing on what Rondinelli and Vastag refer to as endogenous and exogenous environmental risks. Based on the evaluation, the authors suggest policies with labels of crisis preventive, reactive, strategic and proactive. As the names imply, different levels of effort and resource expenditures are associated with each type of policy. Obviously, these different levels of resource allocation would affect the finn’s decision to implement an environmental management system and the capabilities included in the implementation. When evaluating the strength and efficacy of any system, there is a long- held belief that larger firms have an advantage relative to smaller firms due to the larger firms’ ability to commit a greater absolute amount of resources to the particular system under study. Choe (1996) discussed this concept when he noted the relationship between firm size and lnfonnation system performance. 38 The basic argument is that larger firm size should be conelated with higher information system performance. In the area of environmental management, Spicer (1977) analyzed the relationship between market risk and pollution control performance and found that his results seemed to indicate that larger firms have more resources to purchase and install pollution control equipment. Choe did note, however, that some studies have contradicted this relationship between firm size and system performance. In fact, Rappaport and Flaherty (1992) indicated no particular relationship between firm size and development of environmental management systems, which would contradict the conventional wisdom on the relationship between firm size and system performance. Perhaps it is the case that smaller firms, by virtue of the greater flexibility they have due to a small bureaucracy, can be more aggressive in implementing environmental management systems as a way to gain a competitive advantage over their larger, less nimble competitors. Another intuitive argument would be the relationship between the age of a system and its efficacy. Basically, this is the learning curve argument that the more experience a firm has with a system, the more effective it is. For instance, Choe (1996) presented the research model found in Figure 2.2 for studying the implementation and performance of accounting information systems. This model looks at the influences of accounting information system success. Note the inclusion of “evolution level of IS” in the model. This is basically a measure of where on the learning curve the firms information systems are. The evolution level was found to have a great influence in his study. 39 Influence Factors Top management support rAIS P rform ance Technical capability 0f 13 personnel a User AIS satisfaction I User involvement A User AIS use User training & education A Steering committees Location of IS department Formalization of system development Organization size Evolution level of IS ‘-—-~ FIGURE 2.2 CHOE 1996 RESEARCH MODEL In reading the environmental management literature, one might assume that all environmental management systems must be certified, as it often seems that authors rarely talk about environmental management systems outside of the context of the ISO 14000 series. However, it is definitely not the case that firms are required to certify their environmental management system, any more so than they are required to certify their other systems. In fact, the argument that a corporate-wide certification may be inappropriate for some firms fueled an article by Rondinelli and Vastag (1996). In a later article (2000), they go on to note that many firms have chosen not to have their environmental management system certified. lntuitively, it might seem that attempting to achieve one of the available certifications (BS7750 - United Kingdom; EMAS — European Union; ISO 14000 - world) might lead a firm to take its implementation of an environmental management system more seriously and thus do a better job of implementing 4O and using it. However, this proposition has not been tested in the literature. Feldman, Soyka and Ameer (1997) get close to testing it, but since they do not divulge how they measured environmental management systems, it appears safe to say that this question is yet to be answered. Rivera-Camino (2001) tested this type of hypothesis, but it is unclear how he measured the concept of environmental management system implementation. In general, how the above factors affect the implementation, structure and performance of environmental management systems has not been explored much. As there have not been many attempts at even measuring or modeling environmental management systems, this is not surprising. This dissertation aims to fill this important gap in the study of environmental management. Concluding Remarks This literature review has demonstrated the increased interest in the research area of environmental management and the fact that it is a relatively new field. The “newness” of the field means that there are still many questions waiting for investigation. Despite this, there have been some efforts to begin investigations. For instance, a number of authors have attempted to define what is meant by “environmental management“. As was seen, the consensus definition is a finnwide effort to minimize environmental impact of the finn’s processes throughout the supply chain and the life cycle of the finn’s products and services. This literature review also noted the attempts that have been made at defining “environmental management system“. While a very detailed definition is available in the ISO 14000 documents, a more concise consensus 41 definition would be that this is the system that allows a firm to plan, review, control and change its environmental impacts. This literature review also discussed the relationship between environmental management and environmental management system. Despite some blurring of definitional lines that occurs in the literature, after some consideration this relationship is relatively easy to understand. As is discussed, either explicitly or implicitly in most of the environmental management literature, the environmental management system is a necessary but not necessarily sufficient condition for environmental management. This chapter also discussed two general frameworks for measuring an environmental management system. The first views the environmental management system as a management system that desires to accomplish the general functions of management (as defined by Fayol (1930)). This model offers the nice feature that there is much familiarity with these functions of management. The second framework was based on the idea that an environmental management system is an lnfonnation system. This idea has appeal due to the reams of previous literature on information systems that can help guide its formation. Both frameworks appear to be theoretically legitimate. That is, it is perhaps difficult to say that one is better than the other. Rather, it is probably best to characterize both frameworks as being valid views of the same phenomenon. While this is a relatively new field, some authors have attempted to put forth some arguments as to what factors might affect the implementation, 42 structure and performance of environmental management systems. This literature highlighted some of the key arguments here. In particular, industry membership, firm size, the age of the environmental management system and the presence (or absence) of ISO 14000 certification have been discussed as being large influences on environmental management systems. Unresolved Questions As noted earlier, environmental management is still a relatively new research field. Thus, when speaking of “gaps“ or “contradictions“ in this field, this issue of the newness of the field dominates the discussion. That is, since the field is so new, there are many gaps in the field, as many important research questions have yet to be fully explored, if they have even been explored at all. Further, since there are so many gaps, there are really no contradictions in the literature. This is not saying that there is consensus in the field, rather, there is a lack of baseline theory with which to argue. However, it is still appropriate and reasonable to point out which are some of the most important areas in environmental management in need of further study. For instance, this literature review discussed some studies that linked environmental management to stock price. While stock price is certainly an important measure of a firm, this construct does not specifically test the finn’s competitive position, especially the four dimensions of operations strategy - cost, quality, speed and flexibility. While it is fair to say that a number of conceptual arguments have appeared regarding environmental management’s effect on the dimensions of operations strategy, there has been very limited empirical testing 43 of these arguments. As was demonstrated by a series of articles in the late 1980s, culminating in Ferdows and DeMeyer (1990) these dimensions are critical to the operations management field. Yet, the effect of environmental management on these dimensions has not been given the attention it deserves. Though this dissertation is not Specifically aimed at investigating this question, it is highlighted here due to its importance to the field. Another issue critical to this study also appears to be relatively unanswered in the current literature. Specifically, there have been very few attempts to measure environmental management systems. In research that includes environmental management systems as part of its research model, the environmental management system is typically treated as a binary phenomenon - either the firm has one or it does not. A very exhausting, if not exhaustive, literature search found that attempts to measure the capabilities and structures of environmental management systems have been very limited. Also, despite the increasing importance of environmental concerns in the business world, there have been very few efforts in the research literature to test what affects the structure and performance of environmental management systems. This hole in the literature is particularly glaring due to its importance to practitioners. The next chapter will start the process of answering some of these questions by developing some models of environmental management systems. Chapter 3 MODEL DEVELOPMENT Introduction This chapter will present the theoretical frameworks that will drive the dissertation research. As will be seen, these frameworks will be based on concepts already discussed in the literature review. After a further discussion of the relationship between environmental management and the environmental management system, the two models that will be used in the analysis will be developed. Link Between Environmental Management and Environmental Management Systems The previous chapter elucidated many of the components of environmental management. These included tools like life cycle analysis and options like recycling. In order to round out a full picture of what the framework of instituting environmental management might look like, one could add many of the usual prescriptions for program implementation, such as top management support and an information system. (See Rivera-Camino (2001) for a discussion of this.) As was noted in the literature review, firms can, to a certain extent, pick and choose which components of environmental management they are going to use. That is, they do not have to have every possible component in order to say that they use environmental management. The literature review also noted that one of the motivations for firms to consider environmental management is 45 competition, so there is definitely a potential return in unit performance that firms need to weigh when considering implementing an environmental management program. Combining these ideas into one framework shows how environmental management fits into the general competitive environment. Figure 3.1 has been developed to do just this. It is a modified version of a previously developed framework (Montabon, Calatone, Melnyk, and Sroufe 2000). External Factors - Competitors/Industry - Government Regulations - Stakeholders Environmental Management Unit Performance -EnVIronmental Management System . . -F1nanCIal -Tools -D . . ~Operational °OptIons . . °Env1ronmental Internal Factors dnformatron - Resources available/size of firm 0 Culture (commitment to environmental responsibility) 0 Management style (willingness to take risks) 0 Top management support a Past experience with other initiatives/programs FIGURE 3.1 GENERAL FRAMEWORK OF ENVIRONMENTAL MANAGEMENT RESEARCH AS can be seen, this framework shows some of the various factors, both internal and external, that influence a finn’s decision regarding implementation of environmental management. Depending on these factors, a firm may choose to fully implement environmental management, implement it partially or gradually, or may choose to ignore it completely. Whatever form of environmental 46 management is chosen, it will have an effect on various aspects of unit performance. As might be surmised from the literature review, the testing of which components are most important to the success of a finn’s environmental management efforts has yet to be fully explored, though this will make for some interesting future research. Despite this, as the previous Chapter highlighted, one of the themes in the literature is the need for an environmental management system for any firm attempting environmental management. AS was also mentioned in the literature review, many firms have chosen to implement environmental management along more functional lines. One could argue that this is merely an example of a firm picking and choosing which components of environmental management to implement. (This argument will be left for future research.) One of the themes in the literature regarding functional applications of environmental management is the need for an environmental management system. For instance, in Honnozi’s (1999) article on remanufacturing and environmentally conscious manufacturing, there is a great deal of discussion about ISO 14000. From this article, it is hard to escape the implicit conclusion that ISO 14000 certification (of a finn’s environmental management system) will at the very least be necessary to fully take advantage of remanufacturing and environmental conscious manufacturing. Though the environmental management system is best conceptualized as a firm wide construct, it can certainly serve as the basis of a functional application of environmental management. However, because the environmental 47 management system is a firm wide construct, it is unlikely to be contained within just one function’s application of environmental management. When one considers the firm wide nature of an environmental management system and its importance to any finn’s environmental management effort, a key premise of this dissertation becomes clear. To wit: Premise 1: Every complete implementation of environmental management must have an environmental management system, but having an environmental management system is not sufficient to achieve environmental management. In other words, the environmental management system is a necessary, but not sufficient condition for environmental management. It is recognized that while this premise is reasonable and in fact based on arguments from the research literature, this premise itself could be tested in future research. It is argued here that this premise would be borne out by such future research. Given this premise, a usable framework for measuring environmental management systems must be derived. Model Development This research intends to examine the capabilities of environmental management systems. By “capability”, this research is refening to the system’s ability to assist the firm in accomplishing certain tasks or functions necessary for the management and control of environmental impacts. The capabilities used in this research are latent variables that are defined by various manifest variables. Thus, the capabilities in this research are perceptual and do not have objective 48 measures, such as one might use to describe a computer system (e.g., capable of storing 3O gigabytes of data). As originally described by Fayol (1930), management must accomplish certain functions. The first measurement framework to be developed in this research defines the capabilities in terms of the functions of management, similar to the Bajwa et al (1998) model (see Figure 2.1). Bajwa et al defined management in terms of four management functions. The revised measurement framework, which will be refened to as the “management functions” model, defines management in terms of five functions, taken from Melynk and Denzler (1996) (please see Figure 3.1). These five functions (plan, analyze, organize, implement and control) will be the latent constructs in the model. Appendix A displays how the questions on the survey were used to measure these latent constructs. (The survey will be described in great detail in the next chapter). Thus, this model views the environmental management system as a tool for accomplishing these functions of management relative to the finn's environmental impacts. 49 Planning Controlling Directing! Implmenting Organizing FIGURE 3.1 THE FUNCTIONS OF MANAGEMENT AS TAKEN FROM MELNYK AND DENZLER (1996) The second approach uses the following definition of an environmental management system from the ISO 14001 specification to guide the development of the latent variables (Lamprecht 1997). That part of the overall management system which includes organizational structure, planning activities, responsibilities, practices, procedures, processes and resources for developing, implementing, achieving, reviewing and maintaining the environmental policy. Based on this definition, eight latent constructs have been formed (database, measurement, documentation, feedback, problem solving, 50 procedures, reporting, supply chain). This will be refened to as the “systems activities“ model. Appendix B displays how the survey questions were assigned to each of the latent constructs. Essentially, this model views the environmental management system as batch of capabilities. When a firm chooses to adopt a particular system, it can pick and choose amongst the available capabilities. (For instance, consider a materials requirements planning systems, where it has been shown that the choice of capabilities varies among firms (Cerveny and Scott 1989).) This model of the environmental management system views management as picking and choosing amongst the relevant capabilities. Premise 2: For each model, all elements exist. This premise is put forth as it is argued by this research that as the models have been developed from existing literature, there is little reason to believe the proposed latent constructs will not be found. Certainly, this premise could be tested, but this is not the focus of this research, so it will be left to future research. F urther, future research could also test the strength of the different constructs. That is, future research could endeavor to test which constructs are used more and which have greater efficacy. Premise 3: Each model may be viable. One of the primary contributions of this dissertation is to develop and test a measurement model for environmental management systems. To this end, two potential models have been developed and will be tested. The reason for producing more than one model is to help ensure that the best possible model is 51 found. It is quite possible that the analysis will show that that both models are viable, though one may be shown to have superior statistical properties. Measurement Model Hypotheses Formally stated, the hypotheses regarding the measurement models developed above are as follows. H1 nu": Neither of the proposed frameworks adequately measures the environmental management system. H1....m.....: The management functions framework best measures the environmental management system. H1...m.,...,: The systems activities framework best measures the environmental management system. Hum: Both frameworks are equally good at measuring the environmental management system. The specifics of how these models will be tested and how they will be compared to see which one is superior both statistically and theoretically will be explained in detail in the next chapter. It is expected that Hm... will be rejected, however, it is unclear as to which alternate will be accepted because the models are not orthogonal. That is, they are not using mutually exclusive sets of manifest variables. This hypothesis is important for both practitioners and researchers. For researchers, these hypotheses are of crucial importance, as the ability to measure an environmental management system will be an important starting point for theory development. For practitioners, defining and understanding the structure of environmental management systems is important as this will help to 52 further the knowledge of environmental management systems, and will help to improve firms’ implementations of environmental management systems. Again, it is expected that mm... will be rejected and thus provide this crucial starting point to both practitioners and researchers. However, even if Ht..." cannot be rejected, this is still an interesting result. This type of result would lend evidence to the idea that environmental management systems cannot be measured, whereas the measurement of other types of systems (ERP, MRP, etc.) abounds in the research literature. Comparison Hypotheses Once the measurement model frameworks have been analyzed, one of them will be used to test a series of comparisons. These comparison tests will be based on arguments that were presented in the literature review. These tests are aimed at understanding how certain factors affect the implementation and efficacy of environmental management systems. H2m...: The industrial setting of a firm has no influence on the structures and capabilities of a finn’s environmental management system. One of the more popular arguments in the environmental management literature stream has been that firms that are in industries that have a greater potential environmental impact (whether perceived or actual) will be more concerned about environmental issues and will thus devote more resources to environmental issues. Similarly, this research hypothesis aims to test how industry membership effects the capabilities of a finn’s environmental management system. The expectations of the literature are that this hypothesis 53 would be rejected, because the industrial setting of a firm does in fact influence its environmental management system. H3...,..: F inn size has no influence on the structure or efficacy of environmental management systems. As discussed in the literature review, there is a long-held belief that there is a relationship between firm size and information system performance. Specifically, it is theorized that larger firm Size should be conelated with higher lnfonnation system performance. The usual explanation for this is that a larger firm has greater resources to allocate to any particular issue than a smaller firm does. Thus, this hypothesis has been formulated to test this issue for environmental management systems. This question is important for practitioners, as it will help them understand the relationship better and possibly help them to understand how firm size may effect the implementation of and results from an environmental management system. For researchers, this proposition, no matter which way the results turn out, will help to clarify the debate over firm size and system development. As indicated in the literature review, most researchers would expect this hypothesis to be rejected due to the fact that larger firms Should have more resources with which to build their environmental management system. H4Mn: Greater experience with an environmental management system will have no influence on operational performance. The genesis of this hypothesis is the well-documented idea of the learning curve. This hypothesis looks to measure its effects on environmental management systems. The expectation of the learning curve would be that firms that have had their environmental management system in place for a longer period of time would demonstrate better operational performance. That is, it would be expected that this hypothesis would be rejected. However, the entire area of environmental management has not been a top priority for firms until recently. Thus, the analysis may in fact show results that are not in line with learning curve theory. A result of this nature would be a good motivator for future research to find out an explanation. Note that this hypothesis will be of great interest for practitioners, as it will give them some indication of how long the pay- off period for an environmental management system is. H5nuuz The absence of ISO 14000 certification is associated with no differences in the relationships among environmental management system capabilities and performance. The number of ISO 14001 certificates that have been issued in the US. is relatively low when compared to other industrialized nations. Yet even a cursory preliminary analysis of the database reveals that a number of firms have an environmental management system in place. Thus, one interesting comparison will be to determine the differences between those firms that have certified their environmental management system and those that have not. Either way, the result of this particular analysis is interesting, as it will invigorate the argument of whether or not attempting ISO 14000 certification is worthwhile. Logically, one would expect that this hypothesis would be rejected, as the ISO 14000 documentation provides a blueprint for a finn’s environmental management system and thus this documentation should help Speed the implementation process. 55 Summary This chapter has presented a development of two measurement models and four comparison tests, all of which are based on existing literature. Now that the models and hypotheses have been set up (see Table 3.1 for a summary of the hypotheses), the next chapter will describe in detail the methodology used to analyze these hypotheses, as well as a complete description of the data gathering process. H1,,,,..: Neither of the proposed frameworks adequately measures the environmental management system. H2”: The industrial setting of a firm has no influence on the structures and capabilities of a finn’s environmental management system. Ham“: Firm Size has no influence on the structure or efficacy of environmental management systems. H4”: Greater experience with an environmental management system will have no influence on operational performance. H5”: The absence of ISO 14000 certification is associated with no differences in the relationships among environmental management system capabilities and performance. TABLE 3.12 SUMMARY OF RESEARCH HYPOTHESES 56 Chapter 4 RESEARCH METHODOLOGY Introduction In this chapter, the operationalizations, data gathering methods and analysis methods will be described. First, the operationalization of the two measurement models will be described in more detail. The data source and how the data was gathered will be described in detail. The latter sections of this chapter will deal with the analysis methods to be used. As was briefly mentioned in the previous chapter, the analysis will have two distinct stages, which will be described in more detail in this chapter. Measurement Model Operationalization In order to operationalize the management functions framework, each question (refened to by its variable name) was placed in the appropriate latent construct. This was a relatively straightforward process, as many of the survey questions were designed to look at how various aspects of environmental management interact with the general functions of management. Thus, it was relatively easy to determine which questions related to planning, analyzing, etc. Figure 4.1 Shows the results of this operationalization. Each of the five latent constructs appears in bold. The manifest variables associated with each latent construct appear below it. A cross-reference of the variable name to survey items is in Appendix A. 57 Plan EMSeinf EMSbict EMSprod EMSproc EMSequip EMSpdprc EMSlay EMSloc Analyze EMSccost EMSqualC EMSsched EMSefect EMScause EMSreasn EMSsupp Organize EMSforml EMSdoc EMScirC EMSdept EMSrpt EMSpos EMSachv EMStrain EMSdist EMSaware Implement EMSdata EMSbicc EMSvis Control EMSeperf EMS goals EMSrecyc EMSedept EMSepers EMSesupp Figure 4.1 Proposed Constructs for Measuring Environmental Management System - Management Functions Model The hypotheses associated with this model are below. These specific hypotheses were inspired by the idea of viewing a system as a way of accomplishing the specific functions of management. This idea is exemplified by the Bajwa et al (1998) model discussed in the literature review. In this study, the five functions of management specified by Melnyk and Denzler (1996) form the five hypotheses for this measurement model. Hmf1: There exists a plan capability of an environmental management system. Hmf2: There exists an analyze capability of an environmental management system. Hmf3: There exists an organize capability of an environmental management system. Hmf4: There exists an implement capability of an environmental management system. Hmf5: There exists a control capability of an environmental management system. 58 For the systems activities framework, a similar process was followed. Some of the survey questions were designed to track the different aspects of the ISO 14001 specification. Thus, determining which variables to use in this framework and where they should be placed was relatively straightforward. Figure 4.2 shows how the systems activities model was operationalized. Again, the latent constructs appear in bold, with the manifest variables for each latent construct listed below it. Appendix B contains an excerpt of the survey with each question mapped to a variable. Database Measurement Documentation Feedback EMSsumm EMSecost EMSforml EMSprod EMScacct EMSqualc EMSdoc EMSproc EMSeperf EMS goals EMSequip EMSdata EMSrecyc EMSpdprc EMSeinf EMSlay EMSbict EMSloc Problem Solving Procedures Reporting Supply Chain EMSefect EMScirC EMSdept EMSsdec EMScause EMSbicc EMSrpt EMSsupp EMSreasn Figure 4.2 Proposed Constructs for Measuring Environmental Management System — Systems Activities Model The hypotheses associated with this model are below. These hypotheses were derived from the ISO 14000 definition of an environmental management system. Hsa1: There exists a database capability of an environmental management system. 59 A database capability allows the firm to process and review performance relating to environmental impact. Hsa2: There exists a measurement capability of an environmental management system. As has been stated by any number of scholars, it is difficult to manage something that is not measured. This is also indicated in the idea of “reviewing and maintaining” from the ISO 14000 definition. This measurement capability construct follows directly from the definition. Hsa3: There exists a documentation capability of an environmental management system. The documentation capability relates to the procedures and processes of the system which allow for the development, review and maintenance of the environmental management system. Hsa4: There exists a feedback capability of an environmental management system. The feedback mechanism of an environmental management system allows management to review environmental performance. Hsa5: There exists a problem solving capability of an environmental management system. Problem solving is a critical procedure for an environmental management system. Environmental issues are often connoted as “problems”, thus the environmental management system needs to be able to help solve the problems. Hsa6: There exists a procedures capability of an environmental management system. This hypotheses comes directly from the ISO definition. 60 Hsa7: There exists a reporting capability of an environmental management system. The reporting capability refers to the structure in place to allow lnfonnation to flow to the proper people within the firm so that they can review and maintain the system. Hsa8: There exists a supply Chain capability of an environmental management system. ' Certainly, environmental concerns for any particular firm do not end at the factory walls. To a certain extent, this is part of the thinking behind life cycle analysis. Thus, firms need in place an environmental management system capability that accounts for this. Data Collection The Survey A sixteen page, 250 item survey was developed in 1997 by a team of researchers. The survey was designed to gather lnfonnation about: a Knowledge of ISO 14000 at firm 0 Degree of firm commitment to ISO 14000 . Use and capabilities of environmental management system . Environmental options and programs in use 0 Benefits and costs associated with various environmental initiatives . Barriers to implementation of various environmental management programs This survey was pre-tested with a group of fifteen managers using a three- round process over a period of two months in 1997. The pre-test was used to give the research team a “reality check" of the questionnaire to make sure that 61 the questions were clearly worded and that the survey would have interest for those in industry. The primary concern noted by the pre-test group was the length of the questionnaire. Based on this feedback, the research team worked to pare down the questionnaire to what was believed to be a minimum number of questions. A lengthy survey was necessary, as most of the concepts covered in the questionnaire were not well defined in the research literature. It should be noted that the research team was aware that the issue of the environment might cause socially desirable responding by potential informants. Social desirability bias, as it is also known, is the tendency in respondents to create a favorable impression, either consciously or unconsciously (Zikmund 1991). To help mitigate socially desirable responding, the research team used two particular techniques suggested in the literature. First, the questionnaire and related material quite clearly stated that responses were anonymous. As noted by Zerbe and Paulhus (1987), anonymity reduces socially desirable responding, so the respondents were given the opportunity to remain completely anonymous if they so desired. Also, each question was formulated with the goal of ensuring that each item was neutral with respect to social desirability, as Zerbe and Paulhus also recommended. In particular, questions were formulated in a way that emphasized business issues, rather than social or public policy issues. Given these measures and that fact that some researchers have found social desirability contamination to be not very widespread (Ganster, Hennessey, and Luthans 1983), it is argued here that it is unlikely that this bias affected the results of the analysis. 62 The survey consisted of five major sections. The first section asked for information about the respondent, their position, professional affiliations (if any), and extent of involvement in various corporate initiatives. The second section focused on the business unit and detail about it such as products manufactured, extent of uncertainty facing the business unit and its personnel, and the status of various initiatives. The third section dealt with the perceived impact of the lSO/QS 9000 certification process on the business unit and its competitive position in the market place. In section four, the respondent was asked to evaluate a series of questions pertaining to ISO 14000. These questions assessed the level of knowledge of the respondent on the ISO 14000 certification process, as well as the factors affecting its implementation and use. The fifth and final section gathered lnfonnation about the business unit’s environmental management system, the effectiveness and efficiency of this system and the types of options used to improve environmental performance. This section will be of primary importance to this research. At the very end of the questionnaire, respondents were given some free-fonn space to describe any obstacles, potential or realized, to their firm implementing ISO 14000. The Sample A mailing list of 5000 names each were obtained from three professional associations (National Association of Purchasing Management, American Production and Inventory Control Society and one group who wishes to remain anonymous) for a total of 15,000 names. The lists were checked for duplicate names and the few that were identified were eliminated. Where possible, the 63 professional associations were asked to provide names of managers who worked for manufacturers, i.e., those in the two-digit Standard Industry Classification code range of 20 to 39. A major American manufacturer provided an additional list of 104 managers at six of their facilities. Three waves of mailings were sent out, in what is often called the modified Dillman (1978) method. The survey was sent out in the fourth quarter of 1997 and responses were received well into 1998. 1510 usable responses were obtained, for a response rate of 10.35%. Mile this is lower that the 20% that researchers strive to achieve, it is possible that the length of the survey discouraged some potential respondents. Two Stage Analysis Methodology The analysis will be done in two stages. Stage one will determine which of the two potential models of measuring environmental management systems has a better fit. The primary determinant will be the results of the statistical analysis from the measurement model analysis. In particular, the fit indices from the structural equations modeling analysis will be used to determine statistical superiority. As indicated in the discussion of the measurement model hypotheses, it is a possibility that both models will prove to be viable based on this first criterion. In this case, the fit indices will be examined to see if there is noticeable gap between the two models. However, it could be the case that the fit indices indicate that both models do an equally good job in measuring environmental management systems. For example, if both models have fit indices above .90, this would be a clear indication that both models are useful. If this were to become the case, some type of tiebreaker will be needed. The first tiebreaker that will be used is the to determine which model is more theoretically tenable. At this point, however, that is very difficult to determine, as both models were developed based on existing literature and a preference for one over the other would be based mostly on personal taste, rather than theoretical arguments. Perhaps once all model fitting and modification is done, one model will be able to be considered more theoretically tenable (for purposes of tie breaking), but this is impossible to predict at this point. Using both the statistical results and the issue of theoretical tenability points to the issue of examining the baseline structural models. Certainly, the fit indices from this analysis will help to show which model is more useful. Further, if any computational problems appear in this analysis, this would be an indication that the model with the problems should fade from further consideration for use in the multigroup analyses. A second tiebreaker would be to examine the structural models to see which offers more explanation for the variance in firm performance. If one model does a better job of explaining variance in performance, this model would be considered superior, in accordance with the usual rules for evaluating the usefulness of theory (Bacharach 1989). 65 Operaticnalizaticn of Comparisons Once this is done, the general research model shown in Figure 4. 1 will be used in stage two. The figure is referred to as “concise” as the manifest variables are not shown for sake of saving space, and the environmental management system capabilities have been collapsed into one “meta-latent” referred to as “EMS”. Firm Factors Operational Performance FIGURE 4.1 “Concrse” RESEARCH MODEL This model is the very familiar “systems-performance” model, as seen in numerous studies involving any type of system, be it information systems or quality systems. Basically, this type of model looks to study the relationship between a particular system and some measure of that system’s performance or the effect of that system on some measure of firm performance. For other examples of this type of model, see Arthur (1994) on human resource systems and manufacturing performance, Grover, Teng, Segars and Fielder (1998) on information systems and productivity, Choe (1996) on accounting information systems and accounting information systems performance, Forza (1995a; 1995b) on quality information systems and quality performance and Flynn and Flynn 66 (1999) on manufacturing information systems and manufacturing performance. Similar to many of these studies, the current research model incorporates the firm size construct in order to reflect the fact that the environmental management system is unlikely to account for all the variance in operational performance. The specific hypotheses to be tested are listed below. H2nu..: The relationships of environmental management system capabilities to operational performance will not be significantly different across industry membership groups. H3nuuz The relationships of environmental management system capabilities to operational performance will not be significantly different across different firm sizes. H4...» The relationships of environmental management system capabilities to operational performance will not be significantly different based on how much experience a firm has with its environmental management system. H50“: The relationships of environmental management system capabilities to operational performance will not be significantly different based on the presence or absence of ISO 14000 certification. For these hypotheses, rejecting the null would mean that all of the relationships from the environmental management system capabilities to operational performance are variant. Partial support would refer to the situation where at least one, but not all of the relationships from the environmental management system capabilities to operational performance are variant. It should be noted that many other comparisons, based on conjectures in the literature, could also be analyzed. For instance, one interesting comparison might be to analyze the presence or absence of ISO 9000 certification on a firm’s 67 environmental management system. This comparison would argue that a firm that is already experienced in implementing a formalized process system such as ISO 9000 may be able leverage its experience in creating its environmental management system. This and many other possible comparisons will be left for future research. Industrial Membership As was noted earlier, a popular argument in the environmental management literature has been the idea that industry setting has an effect on a firm’s environmental policies and performance. Unfortunately, few articles have articulated which specific industries are considered more high risk. Further, the current literature has not offered much guidance as to how researchers could parse industries into various risk categories. However, it should be noted that the issue of placing a rating on an individual finn's environmental performance has certainly been covered in the literature. For instance, the Toxics Release Inventory database, compiled by the US. government has been used by a number of studies as a measure of environmental performance (Clelland, Dean, and Douglas 2000; Dooley and Fryxell 1999; Sigman 1996; Hamilton 1995). Kinder, Domini and Lyndenberg (1996) use a more subjective rating technique for a firm’s environmental performance in their compilation of corporate social performance (for an interesting discussion of their technique, see (Sharfman 1996)). Their database has also been used in a number of studies, though most of them were concerned with corporate social performance (Simerly and Bass 1998; Griffin and Mahon 1997). Unfortunately, these types of individual firm 68 ratings could not be used with this research’s database, as the respondents were anonymous. This being said, it was necessary to devise a way to break up the data set into industry groups that could be viewed as having different environmental issues. Fortunately, the standard industrial classification (usually known as “SIC') coding system provides a reasonable argument for dividing up the data set. Manufacturing firms are classified from 20XX to 39XX. As the numbers increase from 20XX to 39XX, the types of manufacturing included in each category move from the more basic to the more complicated. A reasonable breaking point is 3400. Firms from 2000 to 3399 tend to be involved in more basic industries, such as lumber, food and clothing. Firms from 3400 to 3999 tend to be involved in relatively more complex products, such as vehicles, industrial machinery and electronic equipment. Two data files were created based on this breakpoint. In the original data file, 326 responses were from standard industrial classifications 2000 to 3399 and 970 responses were from standard industrial classifications 3400 to 3999. (Note that the remaining 163 responses did not give an indication of their industry membership.) After list-wise deletion, 266 cases remained in the “low SIC" data and 736 cases remained in the “high SIC” data. Size of Firm Of the 1459 firms in the database, 1413 reported their number of full time equivalent employees, while only 1272 reported their annual sales. In order to maximize the size of the data sets for the firm size multi-group analysis, full time 69 equivalent employees was used to determine the breakpoint for categorizing the data set into two groups, referred to as “small firms“ and “large firms". The dataset was split into thirds. Those firms with 219 or less employees were put into the small firmgroup and those firms with 800 employees or more were put into the large firm group. These cut—offs meant that 369 firms were in the “small firms" group and 366 firms were in the “large firms" group. Experience with Environmental Management System To create the data files for the comparison based on age of environmental management system, the entire dataset was divided into thirds based on the self- reported ages of the firms environmental management systems. 817 firms reported this value. The three groups created had an environmental management system from zero to three, four to nine, or ten or more years. The group with environmental management systems that were zero to three years old are referred to as the “young“ group, while the group whose environmental management system was 10 or more years old is referred to as “old“. After listwise deletion, there were 222 firms in the “young” group and 216 firms in the “old” group. Presence of ISO 14000 Certification The survey asked respondents to indicate the status of various initiatives at their firm. They were asked to use the following scale for each initiative: 1 = Not applicable 2 = Not being considered 3 = Future consideration 4 = Assessing suitability 70 5 = Planning to implement 6 = Currently implementing 7 = Successfully implemented Two of the initiatives respondents were asked about were an environmental management system and ISO 14000. Firms that responded with a 5, 6 or 7 regarding environmental management system and a 2, 3 or 4 regarding ISO 14000 were placed into one group (“EMS-Yes ISO 14000-No“). After list-wise deletion, 406 firms were in this group. Firms that responded with a 5, 6, or 7 for both environmental management system and ISO 14000 were placed in another group (“EMS-Yes ISO 14000-Yes”). After list-wise deletion, 88 firms were in this group. Statistical Methodology Stage 1 Confirrnatory factor analysis will be used via structural equation modeling. Note that there are two potential factor models to be analyzed. One will be based on a definition taken from the ISO 14000 documentation (the systems activities model), the other will be based on the five activities of management (the management functions model). Both confirmatory factor analyses will be examined to determine which has the better fit, which will be determined by the usual and customary structural equation modeling standards of fit indices. As discussed earlier, fit indices which are not noticeably different will require that the theoretical tenability and structural model computational suitability be assessed. 71 Stage 2 This stage of the research will use structural equation modeling multi- group analysis. The method for creating the groups was discussed above. When looking at the relationships across the groups, the betas will be examined. Multi-group structural equation modeling is an appropriate technique for this type of analysis due to the use of latent constructs and the desire to compare the relationships among the latent constructs across groups. Primary Statistical Technique The primary statistical analysis method for this study will be structural equation modeling. As described by Hoyle (1995), “(structural equation modeling) is a comprehensive statistical approach to testing hypotheses about relations among observed and latent variables.” Structural equation modeling is a very comprehensive approach that allows the user to specify a measurement model and the relationships between latent constructs. According to Hoyle, one of the advantages of structural equation modeling is “that it requires researchers to think carefully about their data and to venture hypotheses regarding each variable.” Thus, this particular analysis methodology requires that the researcher have a model design a priori, rather than attempting a fishing expedition based on exploratory type of analysis. As noted by West, Finch and Curran (1995) structural equation modeling has become very popular over the last 20 years for researchers in social and behavioral sciences. It can be argued that this popularity tracks the rise in personal computers closely, as structural equation modeling analysis does call for computing power. West et al go on to note that this enthusiasm has led some 72 to jump to using structural equation modeling without applying it correctly. Given this, it is important to note that structural equation modeling is well suited to this particular research due to the need to formulate and test a measurement model and then take that measurement model to test the relationship among latent constructs. Limitations of Proposed Methodology However, this is not to say that the use of structural equation modeling will be entirely problem-free. Structural equation modeling is a very complex technique. This complexity does offer the advantage of providing a large amount of analysis and related statistics, however, there are still a number of disagreements about technical matters regarding various estimating techniques and interpretation. Some of these issues will be reflected in the discussion of the analysis. The primary limitations of this proposed methodology have to do with the survey itself. As was noted, the survey was created without the benefit of very many pre-tested environmental management constructs. Thus, it is fair to say that many of the questions were brand new inventions. A danger of this approach is that once the results are analyzed, it may become obvious that there are some problems with the questions. This was the reason for the extensive pre-test that the research team did on the questionnaire. Despite this, however, one concern that the research team could not mitigate was the perception that the general level of knowledge about environmental management generally and ISO 14000 specifically was low among American managers. 73 Summary This chapter has laid out the plan for collecting and analyzing the data. Two distinct measurement models were developed for environmental management systems, along with hypotheses to test them. The multi-group comparisons were described along with their origins in the literature. Further, a description of the survey and mailing protocol was given. From the data collected in this survey, the hypotheses will be tested in the next chapter. 74 Chapter 5 ANALYSIS Introduction This chapter will simply present the results of the various analyses and will discuss the procedures used to obtain the results. Discussion and interpretation of the results will be left for Chapter Six and Seven. Pre-Processing of Data As was mentioned in the discussion of the survey, a major American manufacturer supplied the research project with a list of potential respondents at six of their locations in addition to the lists obtained from the three professional associations. Of the 104 sent to this manufacturer, 57 were returned. Figure 5.1 shows the status of ISO 14000 at the all the respondents’ firms. The variable TBLISO14 refers to a survey question that inquired about the status of ISO 14000 at the respondent’s firm. This variable has values from one to seven, with the following meanings: 1 = not applicable 2 = not being considered 3 = future consideration 4 = assessing suitability 5 = planning to implement ‘ 6 = currently implementing 7= successfully implemented 75 As shown in Figure 5.1, a total of 204 firms were either planning to implement, currently implementing or had successfully implemented ISO 14000. Of these 204 responses, 56 (27.5%) came from the one major American manufacturer. Thus, while 13.5% of the firms as a whole fell into one of these three categories, 98.2% (56 of 57) of the responses from this particular firm were in these categories. This was due to the commitment that this manufacturer had made to ISO 14000. It can be argued that the presence of these 56 responses in the data set gives this particular firm undue influence on the analysis of the entire data set, especially any analyses that focus on those firms which have made a commitment to achieving ISO 14000 certification. Thus, the responses from this major American manufacturer were averaged by the six locations from which they came. This resulted in six data points from this firm appearing in the final data set, rather than 57. Thus, the sample size for the data set was 1459 rather than 151 O. 76 500' 3100'l 2004 100i Frequency TBLISO14 FIGURE 5.1 STATUS or= ISO 14000 AMONGST ALL RESPONDENTS In the preliminary data analyses, the data for the variables representing full time equivalent employees (FT E) and annual sales (SALES) were demonstrated to be highly nonnorrnal. SALES had a skewness of 7.788 and a kurtosis of 71.576. FTE had a skewness of 25.621 and a kurtosis of 808.240. These descriptive statistics are highly indicative of a nonnonnal distribution according to West, Finch and Curran (1995). This caused all types of problems in the preliminary analyses using structural equation modeling. As was noted by West et al, one of the generally accepted methods for this situation is to use a power function of the variable to produce a new transformed variable that more closely approximates normality. In this case, a simple log transformation was used for both SALES and FTE, resulting in variables that very closely approximated normality. 77 Stage One: Determination of Model Structural equation modeling was used to determine which of the two potential models fit better. In the preliminary analysis of the data, it became quite apparent that the data set was multivariate nonnormal. Depending on the particular analysis being done, it was common to obtain Mardia’s Coefficients of 400 to 500. Normalized Mardia coefficients were typically 150 to 250. As Bentler (1999) has indicated, a normalized Mardia cofficient above four indicates multivariate nonnormality. Given this, elliptical re-weighted least squares estimation was used for all structural equation modeling analysis, as indicated by Sharma, Durvasula and Dillon (1989). Management Functions Model In the confirmatory factor analysis for this model, boundary constraints were found to exist between the latent constructs for Organize and Implement. The Lagrange Multiplier test also indicated problems with the relationship between these two constructs. Thus, these latent constructs were combined into one construct. This is deemed to be theoretically tenable, as the constructs are very much related to one another, as they are both aimed at getting ready to implement and actually implementing. The name of the combined construct is Organize/Implement, in order to lessen confusion. Table 5.1 shows the factor loadings and associated tvalues for this measurement model. As can be seen, all of the factor loadings are quite high and the (values are also quite high. The Lagrange Multiplier test did not indicate any significant cross-loadings. The comparative fit index for this model was .945, 78 measurement model works well. which is above the usual cutoff of .900. All of these statistics indicate that this Factor Factor Item Loadan tVaIue Item Loadlng tVaIue EMSEINF, .796 26.390 EMSFORML, .842 28.873 Plan Organize! Implement EMSBICT, .756 24.598 EMSDOC, .846 29.084 Plan Organize! lmplernent EMSPROD, .700 22.215 EMSCIRC, .826 28.072 Plan Organize! Implement EMSPROC, .802 26.668 EMSDEPT, .762 25.093 Plan Organize! Implement EMSEQUIP, .788 26.015 EMSRPT, .781 25.973 Plan Organize! Implement EMSPDPRC, .861 29.585 EMSPOS, .863 29.944 Plan Organize! Implement EMSLAY, .838 28.444 EMSACHV, .846 29.106 Plan Organize! Implement EMSLOC, .734 23.626 EMSTRAIN, .840 28.780 Plan Organize! Implement EMSDIST, .878 30.726 Organize! lmglement EMSECOST, .872 30.194 EMSAWARE, .848 29.186 Analyze Organize! Implement EMSQUALC, .877 30.490 EMSDATA, .860 29.783 Analyze Organize! Implement EMSSCHED, .746 24.158 EMSBICC, .835 28.511 Analyze Organize! Implement EMSEFECT, .518 15.486 EMSVIS, .866 30.087 Analyze Organize! Implement EMSCAUSE, .729 23.456 Analyze EMSREASN, .722 23.142 EMSEPERF, .898 31.797 Analyze Control EMSSUPP, .560 16.942 EMSGOALS, .923 33.166 Analyze Control EMSRECYC, .547 16.622 Control 79 ACTCOST, .861 29.360 Performance ACTLT, .904 31 .606 Performance ACTQUAL, .910 31.965 Performance ACTBENE, .686 21.491 Performance TABLE 5.1 CONFIRMATORY FACTOR ANALYSIS OF MANAGEMENT FUNCTIONS EMSEDEPT, .812 27.337 Control EMSEPERS, .762 25.028 Control EMSESUPP, .708 22.175 Control LOGFTE, .915 22.522 Firm Size LOGSALES, .821 20.756 Firm Size MEASUREMENT MODEL The hypotheses for the management functions framework are: Hmf1: There exists a planning capability of an environmental management system. Hmf2: There exists an analyze capability of an environmental management system. Hmf3: There exists an organize capability of an environmental Hmf4: There exists an implement capability of an environmental management system. management system. Hmf5: There exists a control capability of an environmental These hypotheses were all supported, with the caveat that the organize and implement capabilities were combined into one construct. This support for the hypotheses was demonstrated in the results by high factor loadings and a lack of cross-loadings, indicating a measurement model that was both strong and valid. management system. 80 Systems Activities Model The confirmatory factor analysis for this model indicated that there were problems with the Procedures latent construct. In particular, this construct was shown to have a bound constraint in its relation to the Database latent construct. The Lagrange Multiplier test suggested that there were some cross-loadings between the Database latent construct and the manifest variables for the Procedures construct. However, these cross-loadings are theoretically untenable. After trying a number of adjustments to the measurement model to rectify this situation, it was determined that dropping the Procedures construct altogether eliminated the problems. After this adjustment, the Lagrange Multiplier test indicated no significant cross-loadings. The comparative fit index for the measurement model was .980, which is indicative of an excellent fit. 81 Factor Factor Item Loadlnl tvalue Item Loading tvalue EMSSUMM, .926 33.417 EMSEFECT, .608 18.796 Database Problem Solvirg EMSCACCT, .768 25.345 EMSCAUSE, .979 36.164 Database Problem Solving EMSEPERF, .913 32.678 EMSREASN, .939 33.803 Database Problem Solving EMSDATA, .857 29.640 Database EMSEINF, .852 29.354 EMSDEPT, .902 31.209 Database Repoang EMSBICT, .821 27.812 EMSRPT, .897 30.977 Database , Remrting EMSECOST, .875 30.447 EMSESUPP, .905 30.391 Measurement Supply Chain EMSQUALC, .876 30.514 EMSSDEC, .882 29.346 Measurement Supply Chain EMSGOALS, .929 33.449 Measurement EMSRECYC, .528 15.910 LOGFTE, .914 23.630 Measurement Firm Size LOGSALES, .822 21.639 Firm Size EMSFORML, .953 34.627 Documentation EMSDOC, .952 34.565 ACTCOST, .856 29.147 Documentation Perforrnanoe ACTLT, .905 31.718 Performance EMSPROD, .704 22.340 ACTOUAL, .916 32.288 Feedback Performance EMSPROC, .820 27.474 ACTBENE, .683 21.398 Feedback Performance EMSEQUIP, .825 27.726 Feedback EMSPDPRC, .890 31.058 Feedback EMSLAY, .884 30.748 Feedback EMSLOC, .732 23.473 Feedback TABLE 5.2 CONFIRMATORY FACTOR ANALYSIS OF SYSTEMS ACTIVITIES MEASUREMENT MODEL The hypotheses for this model are: 82 Hsa1: There exists a database capability of an environmental management system. Hsa2: There exists a measurement capability of an environmental management system. Hsa3: There exists a documentation capability of an environmental management system. Hsa4: There exists a feedback capability of an environmental management system. Hsa5: There exists a problem solving capability of an environmental management system. Hsa6: There exists a procedures capability of an environmental management system. Hsa7: There exists a reporting capability of an environmental management system. Hsa8: There exists a rewards capability of an environmental management system. Hsa9: There exists a supply chain capability of an environmental management system. The results from the measurement model would indicate that there is support for these hypotheses, with the exception of Hsa6, the procedures capability. However, this support is tempered by this model’s failure in the structural analysis. This may be due to the analysis technique used. Thus, it would seem that while this operationalization of an environmental management system does have some merit, it might be the case that this particular operationalization needs further modification in the form of additional manifest variables if it is to be used in a structural equation modeling analysis. 83 Further modification of this model was tried in an attempt to overcome its computational difficulties. These modifications were designed to rearrange the manifest variables into a set of latent variables that was in line with the definition used for the systems activities framework and would help to decrease the potential risk of Heywood cases. Unfortunately, these attempts were not successful, primarily due to lack of theoretical tenability. These issues will be discussed further in the discussion in chapter six. Selection of Model Both measurement models had excellent fit statistics. Picking between the two models based on fit statistics alone is very difficult, as there is really little difference between a comparative fit Indices of .945 (management functions) and .980 (systems activities). To a great extent, this situation requires a tiebreaker, as was discussed in chapter 4. Both models undenlvent some revision during the measurement model analysis. The management functions model had two latent constructs combined. The systems activities model had a latent construct dropped. This would argue for using the management functions framework, as it is not only measuring more concepts, but it has stayed closer to its original formulation. Further, it can be anticipated that the systems activities model will have computational difficulties when the structural models are examined. This is because this model has more latent constructs that are measured by just two manifest variables. As Anderson and Gerbing (1984) noted, this type of model specification runs the risk of having an improper solution. This would argue against going fonnard with the systems activities model. Based on the superior theoretical tenability and computational suitability, the management functions model will be used in the multigroup comparisons. However, before delving into those analyses, the structural models of both measurement frameworks will be examined, in order to provide a baseline for the multgroup comparisons. Stage Two: Comparisons Measurement Models For all of the multi-group comparisons, measurement model results are not reported here. This is because there is no reason to believe that the measurement models will behave differently for each sub-group than they did for the entire sample. This was borne out in the muIti-group measurement model analyses that were run. Based on this, for all multi-group analyses presented here, the betas were constrained, while the lambdas were not. Baseline Structural Models Though the management functions framework will be used to investigate the multigroup comparisons, both measurement frameworks’ structural models were analyzed in order to further ensure that the correct model had been chosen and to get a baseline for comparison to the multigroup analyses. Figure 5.2 shows the structural model using the management functions framework. The factor loadings were very strong and the model has an excellent comparative fit index of 0.943. 85 EMS . I I EMSbict EMSeinf .802 .752 .700 .793 864 ' .33I m = lama -735 @ 369 m EMSecost / m .885 -5.067 EMSefect .903 h. 0 .708 EMScui EMS ' .788 ii All factor loadings significant I p < .OI ‘° = significant at p < .05 ‘ = significant at p < .I0 CFI = .943 FIGURE 5.2 STRUCTURAL MODEL FOR MANAGEMENT FUNCTIONS MODEL The analysis of the systems activities structural model was somewhat problematic. As discussed previously some of the latent constructs are measured by only two manifest variables, thus running the risk of improper 86 solutions. That is what happened, with the result being some negative variances, commonly referred to as “Heywood cases“. Further analysis and investigation of this outcome indicated that the problem was most likely in the Firm Size construct. (Though as Dillon, Kumar and Mulani (1987) note, “it may be extremely difficult to detect the exact cause of the problem”) Various attempts were made to eliminate the problem with the improper solution. These attempts are summarized in Table 5.3. In this table, the term “condition codes“ refers to the warning messages provided by the E08 software, thus indicating that the solution cannot be trusted. codes inequalities to error variance for and to . error variance logsales and logfte to .05, them error variance logsales and logfle to .05 for SA = Systems Activities model MF = Management Functions model TABLE 5.3 COMPARISON OF VARIOUS STRUCTURAL MODELS One method of overcoming this problem was to fix the error variances for the LOGFTE and LOGSALES variables to .05. The theoretical argument for this is that while the other manifest variables used are mostly perceptual measures and thus should have their error variances freely estimated, it is reasonable to suspect that most respondents were reasonably accurate in reporting their firms full time equivalent employees and annual sales, as these are objective numbers 87 readily available in any number of firm reports. When these error variances were fixed, the results in Figure 5.3 were obtained. .857 9'3 .932 53 7" ' .858 463” EM .321 o .958 m 952 m ~ .4“. m .950 393,, normal m 955 Documentation EMSproc IEMSprod I .82 . m ’°’ 36m III, .829 m 8,, MM 896m - .357" .638 m 480 .724 .273" m m m -°°° .997 .923 .mee All factorloadingssignificantatp