An exploratory study of the effect of shopping congruence on perceptions, attitudes, and purchase intentions in online and offline stores

In Collections: Electronic Theses & Dissertations

Copyright Status: In Copyright

Material Type: Theses

Authors: Choi, Eun-Jung

Date: 2008

Subjects: Consumer behavior
Shopping--Psychological aspects

Program of Study: Retailing

Degree Level: Doctoral

Language: English

Pages: ix, 97 pages

Permalink: https://doi.org/doi:10.25335/p244-jc35