An investigation of the product life cycle concept and its application to new product proposal evaluation within the chemical industry

In Collections: Electronic Theses & Dissertations

Copyright Status: In Copyright

Material Type: Theses

Authors: Frederixon, Martin Shelton, 1938-

Date Published: 1969

Subjects: Chemical industry
New products--Evaluation
Product management
United States

Program of Study: Accounting and Financial Administration. Marketing and Transportation Administration

Degree Level: Doctoral

Language: English

Pages: 4, xxv, 498 pages

Permalink: https://doi.org/doi:10.25335/ah1n-5p32

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