The portrayal of men and women in American television commercials : a replication and extension

In Collections: Electronic Theses & Dissertations

Copyright Status: In Copyright

Material Type: Theses

Authors: Dauria, Michael D.

Date: 1979

Subjects: Sex role in advertising
Television advertising
Women in advertising
United States

Program of Study: Sociology

Degree Level: Masters

Language: English

Pages: 1, v, 63 i.e. 65 pages

Permalink: https://doi.org/doi:10.25335/994n-ab79