Toys and the consumer : operant market segmentation
- In Collections
-
Electronic Theses & Dissertations
- Copyright Status
- In Copyright
- Material Type
-
Theses
- Authors
-
Gustavus, Dana
- Date Published
-
1978
- Subjects
-
Toys--Marketing
- Program of Study
-
Communication Arts. Advertising
- Degree Level
-
Masters
- Language
-
English
- Pages
- 2, v, 117 i.e. 123 pages
- Permalink
- https://doi.org/doi:10.25335/maa5-ey80