The potential impact of broadband communication network technology on consumer marketing communication : a computer simulation experiment

In Collections: Electronic Theses & Dissertations

Copyright Status: In Copyright

Material Type: Theses

Authors: Block, Martin P., 1946-

Date Published: 1975

Subjects: Communication
Marketing

Program of Study: Communication Arts and Sciences - Mass Media

Degree Level: Doctoral

Language: English

Pages: 6, ix, 302 pages

Permalink: https://doi.org/doi:10.25335/csp4-yy06

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