Distinguishing radio audience segments by format preferences in the multichannel programming environment : a multidimensional approach

In Collections: Electronic Theses & Dissertations

Copyright Status: In Copyright

Material Type: Theses

Authors: Dinkelacker, James Walter

Date Published: 1982

Subjects: Radio audiences
Radio audiences--Research
United States

Program of Study: Communication

Degree Level: Doctoral

Language: English

Pages: 3, xi, 226 i.e. 228 pages

Permalink: https://doi.org/doi:10.25335/dchn-s217

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