Multiple regression and discriminant analysis for prediction of audience share and classification of format opportunity
- In Collections
-
Electronic Theses & Dissertations
- Copyright Status
- In Copyright
- Material Type
-
Theses
- Authors
-
Pettelle, Phillip Charles
- Date
- 1981
- Subjects
-
Discriminant analysis
Radio audiences
Radio broadcasting
Radio programs
Radio programs--Rating
Regression analysis
- Program of Study
-
Telecommunication
- Degree Level
-
Masters
- Language
-
English
- Pages
- 1, viii, 149 i.e. 154 pages
- Permalink
- https://doi.org/doi:10.25335/ffxz-tx87