The majority of news comment studies focus on elite news publications such as The New York Times. These studies typically arrive at one of two conclusions: (a) news comment forums are uncivil spaces and (b) White men dominate the conversation spaces on news websites. Yet we know little about how marginalized news commenters on alternative news publications’ online comment forums perceive news spaces and participate in them. Therefore, 22 commenters active in commenting on marginalized (i.e., LGBTQIA+) publications were interviewed to investigate news commenters’ perceptions and motivations. The Social Identity and Bounded Generalized Reciprocity theoretical frameworks suggest these news comment forums should be perceived as safer and more civil spaces due to their homogenous nature. Social Identity Theory suggests that commenters should behave in a more community-oriented way because of in-group favoritism, while Bounded Generalized suggests individuals’ commenting motivations might be driven by the reciprocal expectation that in-group members will positively reciprocate their comments and support their reputational standing. The interview results rooted in the SIT and BGR theoretical lenses provided support for those commenting motivations: (1) perceived similarity, (2) reciprocity, and (3) reputation acknowledgment, which led them to perceive that interactions are civil and safe on LGBTQIA+ news forums.
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