This thesis studies health journalism in Filipino-American ethnic media during the early years of the COVID-19 pandemic. Using Communication Infrastructure Theory and Diffusion of Innovation Theory, I explore how journalists in these media communicated health recommendations. The results indicate that journalists perceive their audiences to be receptive to official health guidance and willing to help others in times of crisis. The cultural spirit of bayanihan is discussed in relation to Filipino-American ethnic media. The timeframes of continuing health messaging also show some importance.
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