Assessment of pay-per-view use : consumer perception and choice

In Collections: Electronic Theses & Dissertations

Copyright Status: In Copyright

Material Type: Theses

Authors: Do, Joonho

Date Published: 1996

Subjects: Consumers--Attitudes
Subscription television

Program of Study: Mass Media Ph. D Program, Communication Arts and Sciences

Degree Level: Doctoral

Language: English

Pages: xii, 157 leaves

Permalink: https://doi.org/doi:10.25335/vwbj-qf31

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