DON BURTON; New PLCAA president views present, future of lawn care industry Don Burton Ask an associate to describe Don Burton, president of Lawn Medic, in 25 words or less and he can't do it. No way. Burton, who was recently elected president of the Professional Lawn Care Associa-
tion of America, is just too compli-cated to be categorized or easily described. Over a cold beer, he can be the down-homiest, folksiest, most laid-back person in the world. You can almost imagine him tilting a Stetson back off his forehead as the 
jukebox plays a Willie Nelson 
tune. Or, under more formal circum-stances, he can be the consummate businessman: articulate, knowl-edgeable and inciteful. Burton can talk at length about his days playing college football, 
about his family's skiing trips to New England Š or about the problems facing the lawn care industry. Burton, who claims dual resi-dence in Rochester, N.Y. and Man-chester, N.H. with his wife Kathy 
and three children, graciously met 
a magazine editor in Buffalo re-cently to discuss the PLCAA and its future. What he said wasn't at all folksy. But it was interesting. And here are excerpts from that conversa-tion. LCI: If you hod to isolate your No. I goal as president of the PLCAA, what would it be? Why? to page 28 A Harcourt Brace Jovanovich Publication RE Serving lawn maintenance and chemical lawn care professionals Negative option Minneapolis lawn care pro has referee rule against procedure Way back in June of 1980, the negative option issue was termed "potentially volatile" in a LAWN CARE INDUSTRY front-page story. Based on what has happened in Minneapolis-St. Paul, Minn., the issue has finally reached its po-tential: nearly 60 cases brought against customers who hadn't paid bills by Fertilawn, Inc. were re-
cently judged in the defendent's favor by a Minneapolis Concilia-
tion Court referee. "Negative option" relates to the understanding between a lawn care company and its customer 
that service will continue until the customer specifically requests 
termination. The understanding is strictly a vocal contract, bound when the customer originally hires the lawn care company, and is common practice in the indus-try. Fertilawn, which is owned by Leonard Anderson, has been operating under this policy. When the company called those custom-ers to court to collect unpaid bills, they all complained that they had not been notified of the continuing service. Referee Michael Scherschligt ruled against the negative option concept in every case (even in instances when the defendent did not appear in court), and added that some of the customers might be entitled to sue Fertilawn. "In view of the pattern estab-to page 38 Backups needed What other pros think The Minneapolis court ruling against * Fertilawn's "negative option" policy has had little effect on other policy users, according to several lawn care professionals. Those who use the policy do so with backup features to in-sure customer satisfaction and decrease misunderstandings. Ralph White of All-Season Maintenance Co., LaGrange, 111., said his conpany goes door knocking to make sure custom-to page 37 New management PLCAA, ALCA to change execs With an eye to the future, the Professional Lawn Care Associa-tion of America and the Associated Landscape Contractors of America recently announced major per-sonnel changes. The PLCAA Board of Directors released the Bostrom Management Corporation of Chicago, whose services had been utilized since the PLCAA's inception in 1979. "The PLCAA Board has the highest regard for the Bostrom Management Corporation," said 
one Board member. "We wouldn't be where we are without Glenn Bostrom. But we feel the PLCAA is at the stage where having our own Next month: 41 31 0157 0083216 P E RIEKE PROF MICHIGAN STATE UNIV CROP 6 SOIL SCL -E LANSING MI 48828 full-time person would be more advantageous." The PLCAA hopes to open its own offices near Washington, D.C., to facilitate its relationship with the national government. The new executive director will be 
chosen as soon as possible, perhaps as soon as next month, 
say sources. The Bostrom Management con-tract expires April 30. Meanwhile, the ALCA accepted the resignation of executive di-rector Alan A. Smith Jr. during its 
annual convention Jan. 20. According to what Smith told the Board, he will be "pursuing Bostrom Pincus other interests." Gail Morgan, who had previ-ously been ALCA Director of Pro-grams, has been named acting executive director by the ALCA Board. "She's been with us for a while, so we'll be able to maintain our 
consistency," noted ALCA presi-dent Dave Pincus of North Haven Gardens, Inc., in Dallas, Texas. "Sometime this summer, we'll begin the search," Pincus said. "We hope to have a new executive director by fall." Without a summer application of Dursban, Dig problems could pop up in fall. While most insects emerge in spring, sod webworms and other varieties don't spring into action until late summer or fall. And even DURSBAN* insecticide Šwhich gives you the longest residual action in the businessŠwon t protect your customers' lawns from spring to fall. That's why it's important to apply DURSBAN twice a yearŠon your first round for the early risers and later in the summer 
to get the late bloomers. And considering the relatively low cost of DURSBAN, a two application insecticide program makes doubly good sense. After all, DURSBAN costs as little as 35<£ per 1000 sq. ft. application. A small price to 
pay for protection against the immeasur-able costs of call-backs and shaken 
customer relations. DURSBAN gets just about every bug you'll face, too: chinch bugs, sod webworms, armyworms, cutworms, you name it. DURSBAN. Make sure all insects get a shot. Available in 2E and concentrated 4E formulations. See your Dow distributor. Also ask him about our new "DURSBAN delivers the goods'' incentive program. Be sure to read and follow all label directions and precautions. Agricultural Products Department, Midland, Michigan 48640. DURSBAN Gets the jump on late emergers, DOW Chemical U.S.A. ŁTrademark of The Dow Chemical Company. Ad No. 1906 UPFRONT >* DC H C/3 D Q Z i < u z £ < So, after a hiatus of nearly three years, the problem of negative option arises again in the lawn care industry, as you know by now if you've read the story which begins on Page 1. The last time this magazine carried a story of this nature was in 
the spring of 1980, when Land-mark Associates' Marty Erbaugh had some observations. But the case in Minnesota involving Fer-
tilawn brought the issue to a head Š again. It would seem that the answer to this problem might be eliminating the customer's alternative to claim ignorance (that the lawn care company would return with con-
tinuing service from year to year) Š simply by making the customer sign a bilateral agreement (con-
tract). That is, a written document which would contain a statement of exactly what the lawn care company intends to do to the customer's lawn, and for how long they intend to do it. I know that, if I were a customer who was going to sink $150 or $200 into my lawn, I would like something substantial ON PAPER, 
to guarantee the proper service. I would not hesitate to sign such a contract. Many companies now do this, including in the contract the fact that the customer must notify the company if he wants the service discontinued. Sources at Fertilawn say that they stand to lose about $30 per case, or almost $1800 in uncollec-
tible bills. They, in addition, have lost about 60 prospective custom-ers; at about $200 each, that's $12,000 income for the year. There are lawn care profession-als who might say that the addi-
tional paperwork effectuated by having customers sign contracts is not worth the hassle. But can they take issue with $12,000 per year? Food for thought. We've practically eliminated the number one source of engine repairs. Ignition problems. Magnetron® electronic ignition Š now available on all new Briggs & Stratton engines and for ret-ro-fitting on almost all of our engines built since 1963 Š is virtually maintenance free. Our tests prove it. In tests on continuously-running engines, Mag-netron fired spark plugs more than 216 million 
times without missing a beat. Far more than an engine will typically require in a 
lifetime. The key to Magnetron is its sim-plicity. It has no moving parts. BRIGGS & STRATTON No points or condensers to wear out. It never needs adjustments. And it's enclosed in a water-tight epoxy shell to prevent corrosion and contamination. Magnetron provides a superior spark, too. Tests show it gives five times longer spark duration and greater consistency in KV output than capacitor discharge systems. In short, if it's sure starts and long life you're after, you just can't miss with Magnetron. For the complete story, write Briggs & Stratton Corporation, P.O. Box 702, Milwaukee, Wisconsin 53201. The power in power equipment. fldWN OIRE INDUSTRY JERRY ROCHE, Editor ROBERT EARLEY, Group Publisher JOAN HOLMES, Production Manager MARILYN MacDONALD, Production Supervisor DAVE JOHNSON, Graphic Design JOAN SMITH, Circulation Supervisor GAIL KESSLER, Reader Service Manager LINDA WINICK, Promotion Manager MARKETING/SALES Midwest Office: ROBERT EARLEY (216) 243-8100 7500 Old Oak Blvd. Cleveland, OH 44130 Southern Office: JIM BROOKS, National Sales Manager RON KEMPNER (404) 233-1817 3091 Maple Dr., Atlanta, GA 30305 Northwest Office: BOB MIEROW (206) 363-2864 1333 N.W. Norcross, Seattle, WA 98177 Classified: DAWN ANDERSON (218) 727-8511 1 E. First St., Duluth, MN 55802 Please send advertising materials to: LAWN CARE INDUSTRY 120 W. Second St. Duluth, MN 55802 218-727-8511 A HARCOURT BRACE JOVANOVICH PUBLICATION VBPA &ABP ROBERT L. EDGELL, Chairman RICHARD MOELLER, President LARS FLADMARK, Executive V. Pres. ARLAND HIRMAN, Treasurer THOMAS GRENEY, Senior V Pres. EZRA PINCUS, Senior Vice President PAT O'ROURKE, Group Vice President JOE BILDERBACH, Vice President JAMES GHERNA, Vice President GEORGE GLENN, Vice President HARRY RAMALEY, Vice President LAWN CARE INDUSTRY is published by Harcourt Brace Jovanovich Publications. Cor-porate and Editorial offices: 7500 Old Oak Boulevard. Cleveland, Ohio 44130. Advertising offices: 111 East Wacker Drive, 
Chicago. Illinois 60601 and 3091 Maple Drive, Atlanta, Georgia 30305. Accounting, Advertising Production and Circulation of-fices: 1 East First Street, Duluth, Minnesota 55802. Copyright © 1983 by Harcourt Brace Jovanovich, Inc. All rights reserved. No part of 
this publication may be reproduced or trans-mitted in any form or by any means, electronic or mechanical including photocopy, record-ing, or any information storage and retrieval system, without permission in writing from the publisher. ^ INDUSTRY NEWS John Cruse stands between two of the 13 trucks which his company, Easy Lawn, saw destroyed in a fire this last winter. Cruse says, however, that he has high hopes for this year s business, and that 20 of 23 trucks will be back on the road. Fire! This action followed an an-nouncement by the Department of Agriculture that it would discon-
tinue the annual report "Commer-
cial Fertilizers, Consumption by 
Class." The National Fertilizer Solu-tions Association has been work-ing diligently to obtain adoption of the Uniform Fertilizer Tonnage Reporting System by all states. Jeff Boese of the Indiana Plant Food and Agricultural Chemicals 
Association has been elected FOCUS chairman, and John Foltz of the Ohio Fertilizer and Pesticide Association was chosen vice-president. Health tip ChemLawn keeps clinical laboratory Though the ChemLawn Corp. has sold the assets and business of the rest of CLC Laboratories, it will keep the cholinesterase clinical 
laboratory. As in the past, ChemLawn will provide cholinesterase assays for 
members of the lawn care industry who wish to monitor the health of 
employees exposed to cholines-terase inhibiting pesticides. to page 10 Thirteen trucks lost in flames Thirteen of 23 trucks owned by Easy Lawn, one of the nation's "Million Dollar Lawn Care Com-panies" which operates out of 
Piqua, Ohio, were damaged by a fire that gutted the company's headquarters last winter. More than $300,000 damage was done to the vehicles and building, according to company president John Cruse. But lawn care crews worked throughout the winter trying to salvage six of the 13 damaged vehicles. Fortunately, company ledgers were saved, Cruse said. Firemen 
with air packs entered the building to bring the ledgers and corporate documents out. "My first thought was that a lot of time and years were going down 
the drain," Cruse admitted. Easy Lawn serves the met-ropolitan Dayton, Cincinnati and Columbus areas. Cruse said that 20 trucks will be on the road this summer. The company is currently renting a small space elsewhere in Piqua out of which to work. "We have plans to build a new building by May," Cruse noted. "We're also planning on increas-ing our customer accounts by five 
or ten percent this summer." Easy Lawn employs 30-35 men during the peak season to service about 10,000 accounts. Resolved: Fertilizer group asks uniform laws The Fertilizer Organizations Council of the United States (FOCUS) has passed a resolution urging state control officials to adopt the uniform reporting of fertilizer by class. ? o ® 8 Ł< o More proof that Eclipse is the quality Kentucky bluegrass that's a shade better...and better in the shade! In a three-year bluegrass shade study conducted under natural shade of locust and cherry trees by the Virginia Polytechnic Institute, only Eclipse was rated best in shade performance each year of the test. Low growing, dark green, disease and insect resistant, Eclipse is the ideal base for sod blends and turf seed mixtures for golf courses, parks, playing fields, and home lawns, coast to coast. Eclipse gives you the best of both worldsŠoutstanding overall turf performance plus superb shade tolerance. Any way you look at it, Eclipse outshines them all. Eclipse Kentucky bluegrass seed available exclusively from: GARFIELD WILLIAMSON, INC., 1072 West Side Avenue, Jersey City, New Jersey 07306 GEORGE W. HILL & COMPANY, P.O. Box 185, Florence, Kentucky 41042 JACKLIN SEED COMPANY, W. 5300 Jacklin Avenue, Post Falls, Idaho 83854 PACIFIC GREEN-NUNES, Camarillo, California 93010; Patterson, California 95363 PIONEER HI-BRED, Turf Div., P.O. Box 346, Savage, Minnesota 55378 ROTHWELL SEEDS (IN CANADA), P.O. Box 511. Lindsay. Ontario K9V 4L9 Eclipse has been granted Plant Variety Protection Certiticate No 8000154 T.M. Groundskeeper George Toma soys: COMPLEX ^s/onal & "Look for the THmec Seal when you select a designated hitter for your turf program." "The key to efficiency in turf management is to select specific tools for specific jobs, so you can do it right the first time. That's why the Trimec people make a specific complex for use in specific situations. That's why I use Trimec. I call it my designated hitter that bats 1000." As a turf professional you proba-bly agree with your peers that acre for acre and dollarfor dollar, Trimec turf herbicide is unsurpassed in effectiveness and efficiency. But perhaps you don't realize that Trimec is being constantly improved through the development of new complexes for use in specialized situations... Designated Hitters to help you in-crease your efficiency. Which of these problems are you going to solve with a Trimec desig-nated hitter? Problem: The control of weeds like Spurge and Oxalis, and other tough weeds that have hardened off during hot weather. Answer: Trimec Turf Ester. The most recent technological breakthrough in broad-leaf weed control. It breaks down the hard waxy cuticle and allows the Trimec to penetrate and do its 
job. Problem: The control of Red Cedar, Brambles, Multiflora Rose, Thistle, Oak, Kudzu, Poison Ivy, Poison Oak and 
many other hard-to-kill species of 
brush, without harming desirable grasses. Answer: Trimec 352. Years of research have gone into this complex. Thousands of gallons have been used and re-sults are excellent. Problem: The control of broadleaf weeds with a herbicide that can be applied with liquid fertilizer. Answer: Trimec Lawn Applica-
tor Formula. This Trimec complex is es-pecially designed to be (ieorge Iowa is a turf grass consultant. He is groundskeeper for the Kansas City Royals and the Chiefs, and has been in charge of preparing 
the playing fields for all 17 Super llouds and Pro Howls that have been played to date. Problem: The control of broadleaf weeds with a weed-and-feed granular product. Answer: Select a brand that displays the Trimec seal on the bag. Only Trimec makes an herbicide that is specifi-cally designed for granular weed and feed. Problem: The control of broadleaf weeds in turf. Answer: The one and only Trimec. Select Trimec Broadleaf for cool season grasses, and Trimec Bentgrass For-mula for 2,4-D sensitive grasses. used with large quan-tities of water. GORDON'S PROFESSIONAL TURF PRODUCTS Trimec" is a registered trademark of PBI/GORDON Corporation. U.S. Pat-ent No 3.284.186 pbl/Gopclon conponation 1217 WEST 12TH STREET P.O. BOX 4090 KANSAS CITY, MO 64101 816/421-4070 x u a: < oc r-cn X Q z i < u < J MARKETING IDEA FILE How about cable TV ads? Looking for a new way to advertise? Why not try local cable television? The benefits of cable television advertising are clear to those retailers who have already ex-perimented with it: low-cost image-building, a variety of programming, affordable frequency, flexibility, market targeting, and the opportunity to be part of an industry that will in time change our lifestyles. Major advertising agencies are beginning to consider local cable TV as a viable advertising medium. Why? Here are some good reasons: Ł As of July, 1982, 27.9 million television households, or more than one-third of the nation's homes, had cable; Ł Cable television subscribers are projected to represent more than 60 percent of all television households by the end of the decade; Ł Cable can provide, as do Yellow Pages and local radio, a geographical focus on the retailer's best market, because it is community-based; Ł Cable subscribers tend to be more upscale: better educated, higher-level occupations and 
age-grouped between 18 and 49; Ł Production costs for a commercial can be as little as $150 for a 30-second spot; and Ł Advertising in cable program guides, a growing medium, is another option. NEWS from page 7 Price of each assay is $10.50 for either plasma or red blood cell 
cholinesterase. ChemLawn has performed more cholinesterase assays for the turf industry than any other laboratory in the country. For more informa-tion, contact laboratory supervisor Jan Singell at the ChemLawn Corp. 
Clinical Laboratory, 1046 Crupper Ave., Columbus, OH 43229. The phone number there is (614) 431-9101. Poll results Chemical industry slightly optimistic The nation's chemical industry is 
optimistic that there will be a strong recovery in 1983, according to a survey conducted by the Chemical Manufacturer's Associ-ation. Industry spokesmen said that chemical sales for 1982 were about 
$172 billion, but that CM A num-
bers responding to the survey predict about $191 billion in sales in 1983. To support this optimism, the industry's spending on research 
and development in 1982 reached 
about $5.7 billion. Freebie Instant guide to lawns available Pacific Green/Nunes has pub-lished an "Instant Lawn Guide," which will be made available free of charge to interested parties. The illustrated brochure de-scribes the nine major varieties of sod in California with easy to understand directions on water-ing, fertilizing and mowing. It was edited by general sales manager Bill Tavener, wholesale marketing 
director John Culbertson, retail 
marketing manager Peggy Gribben 
and production manager John Re-ctor, and illustrated by Richard Wallace. Copies are available from any Pacific Green/Nunes sales rep-resentative, or by calling (800) 762-3027 in southern California and (800) 692-8690 in northern California. Depression figures Business failures average 532/week Business failures averaged 532 per week during the latter portion of 1982, a 70.5 percent increase over 1981 and the highest in 50 years. The failure rate, in another con-text, was 80 per 10,000 companies listed by Dun & Bradstreet. Most-
often-cited reasons for the failures are high interest rates, length of the current recession, over-expansion, and lack of entrep-
reneurial experience. Interest on some loans was as much as 25 percent. to page 11 Why go with a beauty that's only talented in the sun? Go with Glade for the double performance in Sun and Shade Š up to 60% shade. Beautiful, low growing, lower cost, and lower maintenance needs. Glade Š from your local wholesale seed distributor. Kentucky bluegrass U S Plant Patent 3151 License in Canada No 2133 Another fine, quality-controlled product of Jacklin Seed Company. Circle No. 118 on Reader Inquiry Card NEWS from pa^e 10 Results due Urban Pesticide survey undertaken A final report and user data file was released last month on the National Urban Pesticide 
Applicator Survey, a cooperative effort by the Professional Lawn Care Association of America, the National Pest Control Association, the National Arborist's Associa-tions, the American Association of Pest Control Officials and the EPA. NUPAS, as the survey is known, was designed to obtain quantita-tive pesticide usage data and in-dustry profile data so as to permit statistically valid estimates to be made concerning the risks and benefits of pesticide use. The survey was conducted by the Research Triangle Institute under EPA funding. Results are also expected to be used for reg-ulatory impact analyses affecting, 
among others, the lawn care in-dustry. TOOLS,TIPS,TECHNIQUES Mm Steps to creative organization "Every firm must have a sense of purpose, mold a unique character that communicates that pur-pose, decide what needs to be done and mobilize resources," said Dr. William Franklin, associate professor of management at Georgia State 
University during a recent ALCA Management 
conference. Franklin recognized what he called the 10 steps to creative organization: 1) Commit yourself to recruit and hire the best personnel: 2) Recognize that personnel development and training is a never-ending aspect of work itself; 3) Establish a genuine commitment to the economic and psychological growth of all your employees; 4) Permit a wide tolerance for results-oriented creative individualism; 5) Identify how much (not how little) every employee has the right to know; 6) Release the natural creative power in people; 7) Encourage participation in shaping the view of your firm's future; 8) Never cease the search for a better way to do everything; 9) Recognize that productive and innovative firms are as much or more the results of the right chemistry as they are of capital or competence; 10) Never underestimate the power of your presence. > £ z n > 70 m z a 
c C/i 70 < 2 > 70 n x Good news Housing market may be expanding Good news for the lawn care industry comes from the McGraw-Hill Information Systems Company, which recently forecast residential construction to reach $80.1 billion in 1983, an increase of 38 percent over the $58 billion of 1982. The company predicts an in-crease of 12 percent in the overall housing market with construction of $167.5 billion. The first signs of the upturn in housing came last September from 
the U.S. Department of Commerce, whose statistics indicated a 14.4 percent increase in housing starts that month, spurred by a flood of 30,000 federally subsidized 
housing units. Contest winners 11 firms named for their safety Eleven landscape contracting firms have been named recipients 
of 1982 Associated Landscape 
Contractors of America (ALCA) safety awards for accident preven-tion. Winners were: Theodore Brickman Industries, Inc., Long Grove, 111.; SaBelPs, Inc., Lakewood, Col.; Jack Mattingly Associates, Inc., Charlotte, N.C.; Brazos Valley Nursery, Bryan, Tex.; Nelson Landscape Service Inc., Spokane, Wash.; Southern Seeding Service, Inc., Greensboro, N.C.; BECO Corp., Idaho Falls, Ida.; Aristocrat Landscaping, Inc., Plymouth, Mich.; Village Land-scaping, Centerville, Ohio; and Mavroff, Inc., Waukesha, Wise. Look Closely and You'll See the Best Things About The NEW LESC The bumper/handle protects impeller and makes carrying easier. SPREADER Stainless steel parts including axle, fasteners, and on /off 
assembly resist corrosion. LESCDs ' third hole" in me-tering assembly allows you to adjust spreader for varying product bulk densities. «i : Chip - resistant powder coat epoxy paint is baked on for longer lasting finish. Pneumatic tires, zerk fittings and ball bearings at wearing point on stainless steel axle provide ease of operation and 
lubrication to eliminate corrosive materials. Long-lasting, corrosion-re-sistant Delrin gears have lu-bricating points for smooth, 
trouble-free operation. Call BARB to order the spreaders (800) 321-5325 Nationwide (800) 362-7413 you'll need for spring application. Wc sell the patented Chcmlawn Gun. The best gun in the business. PRODUCTS Division of Lakeshore Equipment & Supply Co. 300 South Abbe Road, Elyria, Ohio 44036 (216) 323-7544 Part II Financial survival in the industry Last month, freelance writer Chris Murray began a two-part series on how lawn care professionals deal with financing their businesses. He continues with his appraisal of the situation in this article, which picks up where the last left off: with a statement by Joe Carpenter of Gastonia, N.C. Others cited in the first install-ment, and also mentioned this month, are Jack Mattingly of Charlotte, N.C.; Duane Nelson of Spokane, Wash.; John Sherrill of 
Steamboat Springs, Col.; Jim 
M cCurdy of Belleville, 111.; Stephen Corrigan of Holyoke, Mass and Gordon Whitten of Hastings, Neb. Carpenter's first observation in this month's follow-up concerns the impression bankers have of the 
lawn care industry; Another handicap lawn care and landscape businessmen have to contend with in applying for loans is the perception by bankers that their industry is a prime example of the kind that "burns banks." "Bankers read reports on the lawn care industry and see that turnover is big," explained Car-penter. However, all of them eventually overcame these obsta-cles and were willing to share some hard-earned homespun ad-vice on how to finance growth and deal with bankers. Mattingly urges the newcomer to "start out small, stay within your means, but buy the biggest piece of machinery you can afford. If you do, the better are your chances for survival and the faster things will change." Nelson's business followed a slow pyramid-type growth in which all his money was invested back into it. Sherrill remembers 
that it wasn't until after his first year that he figured out whether he was doing things right. "Until 
your knowledge grows, don't take any chances," he noted. "There is no quick fix." On dealing with bankers, Nel-son advises patience. "My 
relationship with the local banker developed over a number of years," he said. "Now my banker doesn't deny me anything, but I had to work closely with him." Be honest All businessmen interviewed mentioned the importance of keeping the banker current and being completely honest with him. "Tell them the truth because they're going to find out anyway," warned McCurdy. Other advice focused on ap-proaching the banker as if "he is a client and you are trying to sell him" and going in "with a visually appealing package like you would 
a client." "Look like a professional and know what you want to say," urges Mattingly. "Too many just go in and stop after the first sentence." Mattingly also thinks wearing a coat and tie into the loan interview wouldn't hurt. Specific advice on what to pre-pare and present to the banker centered on budget forecasts, cash flow needs, and current and proj-ected client figures. Whitten said, "Show that you are planning your business and can manage your resources." Nel-son observed: "Bankers are going 
to ask for this information so why not do the work ahead of time. It's a good business practice." Corrigan said: "Letting the banker know your cash flow problems is nothing to be embar-rassed about. He'll see them, and he'll see the seasonal nature of the business, but don't take the at-titude that they are a liability. Any 
business can have cash-flow problems." Cash flow Cash flow is of a particular concern for landscaping com-panies, which must be bonded before they can bid for government contracts. To get bonded a com-pany must have a certain amount of cash on hand throughout the year. The technical term for avail-
able cash is "net quick." The bonding rate, the amount by which you can be insured, is then 10 times net quick. "In order to insure good cash flow, you have to plan for down time in the winter and set prices to level out the humps and valleys of the season," said Carpenter. "When planning for the season, a guy is a fool to think he can work the entire time. You have to ac-count for the unpredictability of the weather." One landscaper admitted that a colleague of his gets around the cash flow problem each year by 
borrowing $100,000 just before the end of the year "just to raise his net quick for the following season." After establishing a good work-ing relationship with a banker, it is advisable to borrow as much as to page 13 White grubs used to laugh at insecticides... FINANCING from page 12 possible as soon as possible to establish a good credit rating. "Four years after I started, I took out a $10,000 cash loan even though I didn't need it. I then paid it back on time and established our credit rating," noted Nelson. From the standpoint of creating a good credit rating, Nelson also thinks it is helpful to do as much discount buying as possible. "If you constantly demonstrate that you can pay your bills promptly, bankers will be more inclined to take a chance on you." Businessmen were divided over whether to assume long or short 
term debts, but many acknow-ledged that it is difficult to stay in business these days without car-
rying more debt. Many reach a compromise on this question by renegotiating the terms of their loans as often as they can. On the question of the number of banks to deal with, respondents were divided over simplifying the 
process and staying with one banker, or seeking as many sources of capital as possible. Corrigan, 
falling into the latter camp, be-lieves it is good to go to another source to keep credit lines open with the original bank. Bigger is better "Banks are usually limiting in their commitment and like to see other banks taking a chance on you," he said. A drawback to this 
arrangement is the necessity of more collateral, but in the words of Jim McCurdy, "The bigger you get, the friendlier bankers get." Most business men had advice for those interested in breaking into the lawn care and landscaping business -don't! Sources of capital if banks have turned you down are government-insured Small Busi-ness Administration (SBA) loans. The federal government insures the loan, allowing the local bank to grant it. "However," warns McCurdy, "the government will want to know everything about you, and they will own you. They 
will own your stock and the braces on your kid's teeth." Government-insured loans specifically designed for busines-ses involved in crop and plant now there's OFTANOL. Heh-heh-heh. When it comes to stubborn white grubs, you get the last laugh. Apply one shot of ®OFTANOL 5% Granular Insecticide at the recommended rate at the recom-mended time and it's goodbye, grubs. All season long. OFTANOL can be applied with either drop or rotary spreaders and, normally, needs no watering in to work. Its low water solubility resists leaching, so OFTANOL is 
retained in the upper soil profile where it controls grubs on contact. OFTANOL can also take out existing populations of sod web-
worm larvae, Hyperodes weevil, billbugs, and chinch bugs. Just follow directions on the label. With its lasting residual action, OFTANOL requires fewer applica-tions and is more economical than other insecticides. OFTANOL provides the most ef-fective control of mole crickets of any product presently registered, but such use is limited to states which have issued Special Local Need registrations. Check with your state extension office. Ask your turf chemicals distribu-tor for OFTANOL. OFTANOL is a Reg TM of the Parent Company of Farbenfabnken Bayer GmbH, Leverkusen Mobay Chemical Corporation Agricultural Chemicals Division Specialty Products Group Box 4913, Kansas City, MO 64120 production are production credit loans (PCA). Plants are considered too vol-atile as collateral and bankers regard investing in something that "eats and lives" as too risky. Consequently, the federal gov-ernment fills the gap. They are a major source of capital for farmers but many landscapers aren't aware 
they qualify for them. John Klooster found out about them after doing a landscaping job 
for the local farm credit union. "I didn't know we qualified for them until I did that job," he said. "I got 
a loan at one percent under prime." For Jepson, obtaining a loan is much more difficult "because there aren't as many banks in Canada and the charter bank sys-tem is very conservative, espe-cially when dealing with small business." But, like the U.S. gov-ernment, the Canadian govern-ment offers government-insured 
loans to businesses that have been 
turned down by charter banks. SBA loans? Jepson also considered taking advantage of the Small Business Loans Act which allows the gov-ernment to co-sponsor loans with private banks. Unfortunately, the 
legality of the arrangement is in question right now because it has been discovered that private banks 
are unwilling to share any of the prosperous loans granted under this act with the government. 
Another drawback is that all loans must be used for capital improve-
ments or some kind of equity purchase, not cash flow or operating costs. For those who have found deal-ing with banks a nightmare, there is always the option of improving one's own business skills. Whitten finally decided to cor-rect his annual cash flow problems 
by doing more financial planning 
and offering pre-payment dis-counts to his customers. The re-sult: "We've had to do less bor-rowing to get us from one season to 
the next." One way of cutting overhead and improving control over finan-
cial resources is investing in a 
computer. Said Jepson: "We in-vested in it three years ago, and it's paying off right now. Through it, 
we've managed to run a tight ship and cut down on our need." Most businessmen interviewed had some parting advice for those interested in breaking into the lawn care and landscaping busi-ness right now Š don't! Even after solving the problem of financing, your task is not completed either. Concluded Whitten: "Because people are so cynical about service these days, you have 
to be prepared to go all out to provide better service for the cus-tomer." Š Chris Murray Turf insects: 1982 review, 1983 update Insects and their control remain important factors in achieving the desired end product of the lawn care industry Š an attractive green lawn. Insect pests which can limit achievement of this objective are: 1) chinchbug, 2) bluegrass billbug, 3) grubs, 4) sod webworm & cut-worm and 5) greenbug. Excluding the influence of chemical controls, the amount of damage these insects cause is largely dependent upon rainfall. 
While one location received moisture adequate for good turf growth, another in the same mar-ket area experienced varying de-
grees of deficiency. These periods of moisture abundance and defi-ciency, occurring during key times in the life cycle of pest insects, determine in large measure the extent of population build-up and damage seen. Chinchbug Turfgrass areas with moisture deficiency occurring during de-velopment of first generation chinchbugs from late June through early August often had high populations and damage in 1982. 
Damage was accentuated by chin-chbugs feeding on the moisture 
stressed turf. Areas receiving rainfall or irrigation sufficient for good turf growth had low levels of 
infestation and little, if any, dam-age. Early April applications of chlorpyrifos (Dursban) at 1 lb 
Al/acre, diazinon at 2.5 lb Al/acre, or isofenphos (Oftanol) at 2 lb Al/acre, aimed at overwintering 
adults, successfully prevented de-
velopment of infestations during 
summer. Treatment of existing infestations using diazinon, pro-pyl thiopyrophosphate (Aspen), bendiocarb (Turcam) and trichlor-fon (Proxol) at labeled rates gave good control. However, areas damaged before treatment was applied still showed the same damaged areas in September. Bluegrass billbug The bluegrass billbug still ranks a close second among the list of insect pests causing visible dam-age to turfgrasses in 1982. Though Kentucky bluegrass is the primary host, fine fescue can also be dam-aged. Injury from billbug remains the damage condition most frequently misdiagnosed. Symptoms seen are often attributed to the fungus disease, dollar spot, Fusarium, localized or general moisture stress and Š most common of all Š sod webworm injury. Damage by billbug is easily distinguishable from all of the types of injury by the fact that stems break off easily at the crown, and both crown and stems show evidence of larval tunneling. No other insect, disease or turfgrass disorder causes this condition. Moisture stress seems to in-crease the severity of injury from billbug. The crown of plants weakened by moisture stress and 
damaged by larval feeding die readily during the heat of July and August. Furthermore, larvae move 
deeper into the root zone when the soil becomes dry, thus making 
them an even more difficult target to reach with insecticides. The preventive programs applied during April for control of 
chinchbug were also successful in removing overwintering billbug 
adults, thus preventing develop-ment of damaging larval popula-tions from June through July. Labeled rates of diazinon were 
generally effective against existing larval infestations, if applied in June while the larvae were in the stems or feeding at the crown. by Dr. Harry Niemczyk, OARDC Such treatments were generally unsuccessful when made after the 
larvae moved to the root zone. 
Applications of isofenphos (Of-
tanol) made during June or July to prevent grub infestations also pro-vided control of existing larval infestations. Grubs Soil moisture or the lack of it during the time of Japanese beetle, masked chafer and European chafer egg deposition and incuba-
tion (July and August), has a major influence on the level of grub infestation the following fall. If eggs are deposited in soil con-taining moisture adequate for good turf growth, high levels of Evidence is seen here of billbug tun-neling in grass stems. Billbug damage to the home lawn is plain to see here. Eggs of the green bug in the stem of a typical plant. Greenbug-applied damage to a home lawn shows up easily. infestation can be expected. A dry soil condition during this period means many eggs will die, result-ing in lower levels of infestation. Apparently conditions in 1982 were optimal because grub infes-tations were high in most mid-
western, north central and eastern states. Infestation levels of 30 grubs per square foot were com-mon. Damage from skunks, ra-coons and moles searching the turf for grubs was also, extensive. The new grub insecticide, isofenphos (Oftanol) provided ef-fective season-long control when applied as early as April. A small percentage of the early April ap-plications resulted in poor control. These cases and associated circumstances are being investi-gated by turfgrass researchers and the manufacturer. Applications made from May to mid-August were also successful in preventing infestations. The 30 to 40 day delayed action characteristic of Oftanol made application after 
August a questionable decision in terms of stopping damage during September and October. While some evidence suggests grubs stop feeding 14 or so days after treat-ment, this theory has not been confirmed by research. Treatment of existing grub in-festations using labeled rates of diazinon, trichlorfon (Proxol) and 
bendiocarb (Turcam) were most successful when followed by 0.5 to 1 inch of irrigation. Sod webworm, cutworm The incidence of sod webworm and cutworm infestations appears less related to soil moisture condi-tions than with other pests. Dam-age can be more severe when the turfgrass is under moisture stress because the plants recover more 
slowly. While some infestations of sod webworm occur each year, this 
writer is still of the opinion that to page 15 Ciba-Geigy New insecticide called 'Triumph' After seven years of testing, 
federal label approval for a new 
organophosphate insecticide manufactured by Ciba Geigy Cor-
poration was submitted to the EPA in 1982. Previously known only as CGA-12223, the new product will bear the trade name "Triumph." 
Three formulations will be made available: a 4E (emulsifiable) liq-uid for professional use by golf 
courses and the lawn care indus-try; and 1% granular and 1% emulsifiable formulations for home and garden use. Requests for approval of the 1G and IE formu-lations were submitted June 1982 and November 1982 for the 4E. 
Approval is expected this year. If registration is granted, the product should be available in late 1983 or 
early 1984. The toxicology of technical grade Triumph shows it has an acute oral LDso (rat) of 100 mg/kg, acute dermal LDso (rat) of 700 mg/kg and an acute inhalation LCso (rat) of 1,500 mg/m3. These 
characteristics place the insec-ticide in the moderately toxic category. Research data on the effective-ness of Triumph shows it to be very effective against a broad range of turfgrass pests, including: grubs, chinchbugs, billbugs, sod 
webworms and cutworms. The label rate for grubs is expected to be 2 lb Al/acre, and 1 lb Al/acre for surface insects. Rapid effective-ness against grubs and the fact that the material moves through thatch readily, are two of its advantage-
ous characteristics. Š Dr. Harry Niemczyk Lehr on labor Be careful of questions asked on employment applications We are frequently asked which questions are legal or illegal for a lawn care employer to ask on an employment application or during a job interview. The next few columns will be devoted to re-
viewing the most frequent ques-
tions asked during the hiring pro-cess, and the legal implications of 
each question. At the outset, no question is per se illegal. There is no law that prohibits an employer from asking 
an individual his age, marital status, etc. Problems arise when 
the answers to these questions are acted upon in a discriminatory manner. For example, asking the question of marital status is not 
illegal, but it frequently discrimi-nates against single or divorced 
women, because of the stereotype that those women, once they are married, will want to stop work-
ing. Rarely does a marital status question discriminate against a man. With that example, the follow-ing are typical questions and the legal implications of each: Age It is not illegal to ask an applic-ant for his age. The Equal Employment Opportunity Com-mission has said that asking the question of age may be a surface indication of underlying age dis-
crimination, but it is not in and of itself discriminatory. Further-more, whenever a lawn care employer can demonstrate a busi-ness necessity or job-related pur-pose for asking the question, then the discrimination aspect begins 
to fade away. For example, many lawn care employers want to ask the date of birth because they need that in order to check the applic-ant's history. The driving record is essential for most lawn care tech-nicians, therefore the question is justified by an over-riding busi-ness purpose. If a long-term employer wants to determine an applicant's age, but 
does not have the business neces-sity for doing so, rather than asking the question, there is another approach. Assume that an applicant graduates from high school at age 18. Add the number of years since the date of gradua-
tion, and the lawn care employer will then be within a year of determining the applicant's age. Marital status As mentioned above, marital status frequently leads to deci-
sions excluding single or divorced 
women from employment oppor-tunities. If there is no pattern whereby this question is asked and single or divorced women are not excluded for employment at a substantially higher comparative 
rate than single or divorced men, then the question would probably be harmless. Arrest and conviction records Conviction is a much sounder basis for inquiry than arrest, since an arrested individual is presumed innocent until proven guilty, while a conviction comes because, presumably, the individual is guilty. Avoid arrest records, and focus on conviction records within the past seven years on matters that could be job-related. Perhaps the most important area where the lawn care employer should focus invoives an applic-
ant's driving record, including 
convictions that vary from traffic 
violations to driving under the influence of alcohol. Race This is viewed in the same manner by the Equal Employment Opportunity Commission as age. Frequently, employers want to keep a record of the applicant flow 
data by race, and will mark the applicant's race somewhere on the 
application. Though it is obvi-ously unnecessary to ask a ques-
tion about race, we think employers should keep a separate record of applicant flow data by race and sex. Education Education is a permissible question, depending on the extent to which it is job related. That is, determine the amount of educa-tion necessary to complete the job satisfactorily. At that time, educa-
tion is a permissible, relevant 
factor. If requiring more education is imposed on job applicants, that may have a discriminatory impact. M THE TURF BUSINESS, YOU HAVE TO BE TOUGH TO CUT IT. AND DETHATCH It AND AERATE IT. Turf-care profession-als everywhere swear ^by their Ryan® Jr. Sod rCutters. "The toughest," they say. And they should know. But what many turf pros don't know is that there's a power rake and aerator built just as rugged. And that's really tough. Because it's a waste of money to settle for anything less. The power rake is the Ryan Ren-O-Thin®, available with a gutsy 7-hp engine or a more economical 5-hp one. Both dethatch turf thoroughly across an 18" swath. Both also feature a 
floating front axle, precise depth adjustment and a choice of 3 optional blade reels for different 
turf conditions. The aerator is the self-propelled Ryan Lawnaire® III. Its ballast drum can be filled with 50 lbs. of water 
for powerful, sure penetration up to 21/2" deep, at 2" intervals across a 19" swath. Ryan's Jr. Sod Cutter, Ren-O-Thin power rakes and Lawnaire III aerator. Easy to use. And tough as nails. CUR-3-8786 RYAN EQUIPMENT 2334 Cushman, P.O. Box 82409 Lincoln, NE 68501 CALL TOLL FREE 800-228-4444 ^Outboard Marine Corporation, 1982 All rights reserved. MOWING/MAINTENANCE MARKETPLACE X U < 2 C/D D Q 2 i < u 2 £ < Houston: Exciting business opportunities . . . but no shortage of 'mow~and~go' freelancers. In Houston Š sprawling met-ropolis of the New South Š natural landscapes compete with 
concrete skyscapes for the city's 
eye. So it is that when Houston mowing and maintenance businessmen spot undeveloped areas, they move quickly to pitch them. In Houston, mowing and maintenance businessmen and 
oilmen understand each other. But the market is not without its headaches, as any of the principal 
mowing and maintenance businessmen will tell you. As the 
accompanying photo demon-strates, Houston has no shortage of 
"mow-and-go" freelancers, ready to lowball choice intermediate 
accounts. These jobs nurse the bottom lineŠand Houston's maintenance businessmen want them. However, since Houston is a bustling maintenance mar-ketplace, with a few zoning laws to pre-empt building development of any kind, most businessmen agree that there is plenty of work to go around, both within the opulent Galaria neighborhood and the outlying suburbs as well. But the proof's in the portfolio, they'll say. LAWN CARE INDUSTRY vis-ited Houston recently and talked with five of the area's more sophisticated landscape mainte-nance businessmen. For the most part, they are bold entrepreneurs 
with reasons to be excited about the business opportunities Hous-
ton affords. They are the kind of businesses that will change the city. Take Environnental Landscape Services, for example. President dime the customer to death. You 
have to be able to deliver special 
services without feeling squeezed." Among the special services Racusin said the Houston land-scape environment cannot afford 
to do without is proper irrigation 
maintenance. Monthly irrigation inspections and maintenance in 
addition to the high overhead 'You can't nickel-and-dime the customer to death. You have to be able to deliver special services without feeling squeezed Š Charles Racusin Charles Racusin has a realistic approach to his industry, which although not without its frustra-
tions, leaves him confident about the gains his business will make. But first, he's fighting an image 
problem. And it has to do with what's being charged for business. "People like to do business with other successful people," Racusin said. "But you can't nickel-and-costs of installations are manda-
tory in this dry city, he said. But it must be paid for. "If, for example," he said, "an account pays $10,000 less for a job, he's adding $35,000 in liability, 
because the guy that comes in for less is going to cost you in the long run." Racusin said competition from those undercharging for jobs tends to create a negative image of the industry in Houston. Moreover, it 
"stifles the degree of service we can offer," he said. "We shouldn't 
be intimidated by the client who 
asks for the best possible price. But if we all make our prices as tightly as we can, we are not going to get the revenue it takes to ensure the survival of the landscapes. We can't be afraid to turn down busi-ness, if that's what it takes." Those services he claimed as mandatory were regular irrigation maintenance and comprehensive 
weed control, all of which require top-notch personnel. "And many of the major institutional clients 
feel the aesthetics of curb-appeal is important," he said. "These are the clients who are confident enough to make substantial investments in order to get comprehensive 
grounds management packages." One comprehensive landscape maintenance businessman who agrees with Racusin's philosophy is Landscape Management Inc.'s Carl Froberg, who noted that the Houston maintenance mar-ketplace "is in the dark ages as far as verticutting and aerating are concerned." In addition, Froberg said that drought conditions in to page 18 PROXOL KILLS GRUBS AND SURFACE FEEDERS FAST! There's no need to wait over a month for a grub control to work. Economical Proxol 80SP insecticide readily penetrates thatch to work fast for an effective broad spectrum kill, including grubs and surface feeding sod webworms,armyworms,and cutworms. You apply Proxol with the liquid applica-tion equipment you already have. So there's no need to haul spreaders and bulky pack-
ages on your rig, put up with package break-
age and waste, or carry them in inventory. Proxol's convenient 2- and 5-lb. packages make measurement easy. Eliminates waste. You can even mix Proxol with other non-alkaline chemicals. And you can rest easy with Proxol. Custom-er's children and pets are not exposed to a granular residue left on the turf. Proxol is easy on f he environment, too. No unpleasant odor to offend customers. No long-term re-sidual buildup in the soil. Proxol kills grubs and surface feeders. Fast! Over 150 U.S. distributors and 8 regional TUCO Distribution Centers assure convenient product availability. These same sources al-so have Acti-dione; a TUCO broad spectrum fungicide, long used by golf course super-intendents, to stop turf disease problems be-fore they start. For more information, call toll-free: Outside Michigan-800-253-8600 Inside Michigan (collect)-616-385-6613 TUCO Division of The Upjohn Company Kalamazoo, Michigan 49001 CO CO 
O) X U 3 CO D a Froberg Sanker HOUSTON: Irrigation maintenance a 'must' /rom page 16 Spencer Walker Houston mandate the need for customer awareness to the prob-lems of maintenance businessmen. "And you can't always run this kind of business on your bank account," he said. "We don't usu-
ally get up-front money. We can only bill at the end of the month. 
As a result, we're getting very particular about who we accept 
maintenance jobs from." Froberg said that in order to make his customers more aware of the costs and some of the more 
unknown secrets to keep land-
scapes healthy, he publishes a monthly newsletter that goes to all his clients. "It's my own way of telling people about Houston," he said. "We'll have rain here all year, but it will stop for three days and then we'll have drought Š the clients have to be informed." Froberg also echoed Racusin's warning about proper irrigation for landscape accounts. If irriga-tion is not provided on the job, he said any guarantee he provides is void. However, he said that many irrigation contractors do not plan far enough in advance. "Many of them are more interested in selling WE REACH THE PEOPLE YOU NEED TO REACH! Place a classified ad in any of these HARCOURT BRACE JOVANOVICH PUBLICATIONS - and you know your ad dollar is wisely spent. HBJ PUBLICATIONS does a better job of reaching those who count (your poten-tial customers) than any other business publisher. Magazine Circulation Beverage Industry Body Fashions/Intimate Apparel Candy & Snack Industry Dairy Field Dental Laboratory Review Dental Management Drug & Cosmetic Industry Flooring Food & Drug Packaging Food Management Hearing Instruments 
Home & Auto 
Hotel & Motel Management Housewares 22,000 10,162 3,500 18,134 17,297 100,005 9,929 22,241 54,853 50,077 17,095 22,228 36,061 12,863 Magazine Circulation Industrial Education 46,594 LP/Gas 14,684 Lawn Care Industry 12,310 Neurology 13,069 Paperboard Packaging 12,111 Paper Sales 12,592 Pest Control 14,684 Professional Remodeling 36,627 Quick Frozen Foods 20,785 Rent All 11,139 Roofing/Siding/Insulation 18,310 Snack Food 9,138 Toys Hobbies & Crafts 13,982 Weeds Trees & Turf 43,041 Weeds Trees & Turf Don't forget that classified advertising works just as effectively in locating employees as it does if you are looking for a position, have a line, machinery or a business to sell, are seeking representatives or wish to buy a specific item. Let it go to work for you! HBJ PUBLICATIONS -COUNT ON US TO REACH THOSE WHO COUNT! ( HBT ) Harcourt Brace Jovanovich Publications One East First Street Duluth, Minnesota 55802 Call Dawn Anderson at 218-727-8511 their jobs than in what's going to happen to the plant material down the road," he said. "All they do is guarantee the hardware. That's why irrigation maintenance is a must." Frobert said that while his com-pany has a few large maintenance accounts, they don't instinctively seek the huge jobs. He feels that profit margins are not as big on the larger jobs, because the real money is to be made on the "extras Š such 
as irrigation." Too much to handle Len Spencer of The Spencer Company said that in Houston, many mowing and maintenance businessmen seem to be taking on more business than they can handle: "I've seen a lot of people 
get into this business and then fold at the snap of a finger." Many maintenance business-men, Spencer said, do not adequately plan for the hidden overhead costs. They are the ones who will fold up first. For in-stance, he said, "Our largest prob-lem is travel time. It takes up a terrific percentage of the day. As a result, you have to operate with astute crew supervisors." In order to cut down on over-head costs, Spencer said that mowing and maintenance businesses must be aware of the latest in labor-saving innovations: "The key is to use the latest 
equipment available." Because man labor is so costly and difficult to condense, Spencer added, labor saving devices are paramount. "It's not the cost of the machine that bothers you. It's the machine not being used that bothers you. That's why without preventive maintenance, your overhead charges are likely to kill you." For instance, Spencer thinks that chemical maintenance is an absolute must. "The time savings are fantastic," he said, adding that his company uses chemicals a great deal and employs a full time maintenance staff. "In the long run the real cost of the landscape job is going to be maintenance." Crowded market Paul Sanker of Growth Systems Inc. agrees that the Houston mar-
ketplace has become "crowded" in the last two years. "It is the easiest 
business in the world to get into," he said. "In the last two years the new companies in this area have driven competitive prices way down." Many of the more unsophisti-cated companies, according to Sanker, don't realize the need for those often-mentioned "extras" 
that can keep mowing and maintenance businesses and the 
landscapes they manage thriving. For example, he noted, Houston is fraught with both insect and soil problems. "Most of the soil here is 
what we call 'black gumbo,' " he 
said. "Beyond the two inches of coring, the ground does not per-colate. And this has got to be the bug capital of the world." Sanker said that his company concentrates on commercial jobs 
and that the primary work is to page 19 HOUSTON: Needs strategic 
crew dispatching from page 18 industrial parks as opposed to smaller institutional or residential landscapes. In addition, he uses the largest possible mower Š the 48-inch is the smallest in the company's inventory Š in order to save time and money. "The only time a 36-inch would be useful is if we had to go through a three-foot 
gate," he said. Sanker said his company does not presently use computers, but is satisfied "with the way the Ro-mans did it," adding that his estimators can estimate a $100,000 
job in half an hour. The basic 
criterion, he said, is establishing a man-hour charge, which has been placed at $70 per hour for a four-man crew. In addition, Sanker observed that he saves the company about $10,000 a job by relegating jobs 
from satellite offices. "We send four crews from each quadrant of the city," he said. "That way the 
first job in the morning is no more than five minutes away." Qualified personnel Owen Walker of Walker Land-scape Industries concurs with the need for strategic crew dispatch-ing, noting that his company makes an effort to schedule crews around traffic peaks. In addition, Walker said the use of trailers adds to the full time production of mowing equipment. "It's silly to have a $9,000 machine working eight hours when you can use it for 40 hours," he said. Walker said among the prob-lems he sees contracting mainte-nance jobs in Houston is the prevalence of small building man-agement companies that don't un-derstand the need for landscape management and therefore don't work with contractors adequately. "They don't keep an account very long because they are primarily 
leasing and brokerage agencies," 
he said. Moreover, Walker pointed to the fastest growing part of the busi-ness, but one rife with headaches: the lack of qualified maintenance personnel. Walker said his company's maintenance inventory includes the Hustler Excel, which although he thinks it is the "finest machine to come along in years," will discontinue it because it "can't 
stand the heat;" the Sensation trim mower with a Honda engine; the Cushman 72 inch riding mower; and Stihl trimmers. Mowing/maintenance marketplaces coming yet this year: Tampa-St. Petersburg Buffalo, N.Y. Portland, Ore. Milwaukee, Wise. Get a better handle on leafspot, dollar spot and brown patch control. Get Daconil 2787® fungicide, and you've got yourself the most effective control money can buy. Because nothing matches Daconil 2787 performance when it comes to fighting leafspot, dollar spot and brown patch. Plus six other destructive turf diseases including red thread and stem rust. The fact of the matter is, Daconil 2787 gives you the broadest spectrum of disease control on the market today. What's more, Daconil 2787 resists wash-off. So it keeps on working during heavy rains or watering for maximum disease protection. And it's just as effective against common diseases on 45 ornamentals. So this season, get a better grip on disease control. Get Daconil 2787 from Diamond Shamrock. Also available in wettable powder. Diamond Shamrock ) Agricultural Chemicals Division Diamond Shamrock Corporation 1100 Superior Avenue Cleveland, Ohio 44114 Always follow label directions carefully when using turf chemicals. Circle No. 110 on Reader Inquiry Card 20 Feature report X 05 X Ł < s c* H CO D Q X Customer must want to renovate Š Art Wick LyJe Gingerich When do you, as a lawn care professional, give the go-ahead to renovate a lawn? Perhaps never, if you've prop-erly educated your prospective customers. Because the customer is the person who makes the ultimate decision to renovate, usually at your recommendation. "You renovate when the cus-tomer wants to renovate," says 
Lyle Gingerich, a development associate in the Product Develop-ment Department of Monsanto. "In the homeowner's situation, he's not really keeping a balance sheet of how numerous the weeds and pests get. It comes down to pride in the lawn." So it is up to the lawn care professional to recognize the symptoms that might suggest re-novation. Art Wick, an agronomist who is product manager at Lakeshore Equipment and Supply of Elyria, 
Ohio, further adds: "Renovation frequently sal-nnepoes INDUSTRIES INCORPORATED Professional Lawn Care Aerator Mounts to Any Tractor Gives you a neat clean aerating job with hole pattern and depth to suit your individual needs. It's reliable, versatile, economical fast and. It's a DEDOES Š the Ultimate in aerators. Aerator Specifications: Drums 60 Tine "Heavy Duty" 3/16" Steel Tines 3/4" Diameter 3" Penetration EARL J. CRANE INC. PH. 1-419-447-8313 NEGROTOWN RD. TIFFIN, OHIO 44883-0633 "The House Of Service" For More Information, Call or Write: Deooes INDUSTRIES INCORPORATED 1060 W. West Maple Rd., P.O. Box 575 Out of State Walled Lake, Ml 48088, 313-624-7710 800-521-7086 TWX 810-232-1558 LITHO IN U.S.A. vages a dissatisfied customer. It can also create new customers once you've renovated. Or it may 
be a one-shot thing. But you 
renovate when the owner or per-son responsible is dissatisfied with the turf that is there." Monsanto, makers of the popu-lar herbicide called Roundup, lists six major occasions on which to 
consider renovation: (1) when ex-
cessive amounts of thatch have 
built up; (2) when turf imbalance 
exists (too much of one species and 
too little of others); (3) when there is an improper turf variety; (4) when weed infestation threatens the lawn; (5) when damage has been done by disease or insect infestation; and Š most impor-
tantly Š (6) when the lawn has 
been damaged by neglect and/or 
abuse. "It's much cheaper to introduce new grass types than to maintain weak, susceptible ones," Wick 
admits. Though several chemicals can be used for renovation (including methyl bromide, Vapam, MSMA, Dalapon, Amitrole, paraquat and Be sure to discuss problems with the customer. Diquat), Roundup has in the last five years made the procedure relatively inexpensive and conve-nient, and it controls roots as well as top growth. "With Roundup, it makes sense to the homeowner to solve the problem in one fell swoop, rather than piecemeal," Gingerich says. "They can choose to deal with the problems over the course of many years, or to solve everything in 45 days. "But applicators have to weigh in their mind doing renovation mechanically or with herbicides. If they're comfortable using Roun-dup, the comparison between a mechanical or chemical means is all in favor of the latter." Best time to commence renova-tion is in the autumn for cool-season turfgrasses and in the 
spring for warm-season turf-grasses. Renovating cool-season 
grasses in the spring can create problems with the onslaught of the 
dry, hot summer months. And to page 21 Warn customer RENOVATION from page 20 warm-season grasses can be in-jured by winter weather if reno-
vated in the fall. Even before the decision is made to renovate, the insightful lawn care pro should take the customer to the site and discuss the prob-lems with him. After it has been determined that renovation (as opposed to main-taining the existing vegetation 
with a regular lawn care program) is the correct process, the actual procedure is fairly cut-and-dried. First, a complete evaluation of the thatch layer, weed problems and possible underlying soil con-ditions should be made to deter-mine the original problem(s). Then, using that information, you'll want to determine as accu-
rately as possible the square foot-age of the project, and to formulate 
your seed mixture and starter fertilizer needs. Then, discuss timing and costs with the customer. Also, make sure that he knows the procedure itself, so he and his family will not be surprised when his existing lawn begins to brown out. Many Š 
in fact, most Š lawn care com-panies provide the renovation customer with a convenient 
brochure explaining the process 
and what to expect. "Tell the customer that the lawn won't be very attractive for two to three weeks," Gingerich exhorts. "It's going to be dead and brown, and the neighbors may make fun of it. It's sometimes a fairly emotional period for the customer, so the stage should be set by the applicator." Consulting the weather forecast, choose a good day to spray Roun-dup. Do not spray when rainfall is expected within six hours, when 
there is a growth stress, when heavy dust exists on the area to be 
sprayed, or when winds exceed five miles per hour. Spray carefully, making sure not to track any of the chemical from the target area. Then wait seven to ten days while the chemical translocates from the leaves to the root system, 
and kills the existing turfgrasses 
from the bottom up. Remember 
that there will be a differential dying rate on different species 
under different stress conditions. If you have sprayed properly the 
first time, and were careful to read 
the label for application rates, no 
subsequent sprayings will be needed. Slice, seed Though the next necessary step is slicing and seeding, it helps to 
first scalp the dead grass with a 
rotary mower and bagger to re-move most of the existing debris, usually two bushels (compacted) per 1,000 square feet. Another pass with the rotary bagger-mower or a vacuum to remove debris raised by the verti-
cal slicer should then be made. Thatch, according to Wick, will pose no problem if less than IV2 inches thick. Vertical slicing will WITH CHIPCO26019 Grey and Pink Snow Mold, too. THE DISEASES f MCLUMNG 26019 IN YOUR PROGRAM IS lli^MfY PM#|f CHIPCO 26019 is easy fl ^A^WIE DvEalm to use wherever lawn dis-eases crop up. It will im-BEFORE YOU DO. It's only logical to include And because of its long-disease prevention in your lasting control, no disease-lawn care program. related call-backs from dis-Now, thanks to CHIPCO® satisfied customers either. 26019, it's also practical. CMPCO 26Q19 IS And profitable, too. HKSHLY EFFECTIVE ON THE FUNGICIDE THAT ^J^SS^^S^ LASTS LONG ENOUGH TO WSf^UJJWjW HTMTO YOUR AND MORE. EXISIMG SCHEDULE. The performance you With CHIPCO 26019, you get is outstanding not only get effective, season-long on the two biggest lawn disease control that fits into disease problemsŠHel-your program. Just add 26019 to your existing spray schedule and the disease problem's solved. No need for you to make extra service calls just to apply fungicide. minthosporium Leaf Spot 
and Brown PatchŠbut also on Dollar Spot, Fusar-ium Blight and Helmintho-sporium Melting Out. CHIPCO 26019 will con-trol winter diseases like prove your reputation with customers and help you generate more profit. For details on CHIPCO 26019...and on uThe Right Approach" incentives pro-gram. . .contact the dealer who carries the CHIPCO line of turf care products or call us at (201) 297-0100. Rhone-Poulenc Inc., Agrochemi-cal Division, 
Monmouth Junction, NJ 
08852. (ffttHONE POULENC CHIPCO 26019 Please read the label and use only as directed. open the thatch layer up to mois-ture and air, and thus decomposi-tion, if done properly. Next step is application of a starter fertilizer, perhaps an 18-24-6 50 percent sulfur-coated product for nutrients during this critical growth stage. Most important is the final step: proper mowing and maintenance. The new lawn should be watered to keep the soil moist: usually light daily waterings for two to three weeks. "Watering is often up to the homeowner, and that's a weak 
link," Gingerich says. "They 
shouldn't ignore watering because 
it's a critical thing." "Using Roundup is almost fool-proof," Gingerich concludes, "if it's watered, and if the applicator has done a good job of spraying." Use cardboard to protect shrubs. y -v IS Ł e * . Susses Ł GPi THE MORE PLACES THE MORE TIME AHD Look around you. Whether you service commer-cial or residential customers, the more places you find to use Roundup® herbicide, the more you'll save. Any side-by-side comparison along fencelines, sidewalks or curblines would prove Roundup works considerably faster than string trimmers and other mechanical weed control methods. So the more trim-
ming and edging jobs you do with Roundup, the more time you'll save per call. A complete weed control program with Roundup can also mean a considerable savings of time and labor 
on repeat treatments. With a 2% solution of Roundup you can control over 90 kinds of problem weedsŠroots and allŠso they won't grow back. ALWAYS READ AND FOLLOW LABEL DIRECTIONS FOR ROUNDUR Roundup® is a registered trademark of Monsanto Company. © Monsanto Company 1983. RUP-SP3-102 YOU USE ROUNDUP, LABOR YOU'LL SAVE. What's more, Roundup leaves no residual soil activity, and it won't wash or leach out to harm desirable vegetation. That makes Roundup ideal for 
around shrubs and flower beds, around trees and 
other areas. Using Roundup makes good business sense. Look around. The more you do, the more you'll save. 
See your herbicide dealer soon. FOR A FREE GUIDE TO ROUNDUP, CALL 1-800-621-5800 TOLL FREE. IN ILLINOIS CALL 1-800-972-5858. Monsanto Circle No. 123 on Reader Inquiry Card x u oc < 2 >< oc p CO D Q Z Z 
£ 
3 Thomas J. Walsh has joined the advertising firm of Eatough As-sociates, which handles the PBII Gordon Corp., as an associate partner. Walsh will assist with current accounts and concentrate on the development of new business. Prior to joining Eatough, Walsh had worked extensively in the marketing of agricultural and in-
dustrial products. He is a graduate of Notre Dame University and is a Vietnam vete-ran. The New York State Turfgrass Association has presented its highest honor, the Citation of Merit, to Robert A. Russell, vice 
president of J&L Adikes, Jamaica, N.Y. The award was presented at the Association's recent Turfgrass 
Conference and Trade Show held in Rochester. Russell is responsi-ble for the introduction of NK 100, the first fine-leaved permanent turf-producing ryegrass. He selected and introduced the first "man-made" hybrid Kentucky bluegrass, Adelphi. In conjunction with the award, Russell was given 
a lifetime membership in the as-sociation. Charles P. Watkins is president of All-Green, Inc., Zionsville, Ind. 
The company offers chemical lawn care application services and tree care. Steve Jungten is president of Emerald Green, Inc., Fort Wayne, Ind. The company offers liquid chemical lawn care services. Bruce 
Jungten is vice president and Cathy J. Jungten is secretary-treasurer. James R. Chapman is owner of LawnAid, Bellevue, Wash., which offers both liquid and granular chemical lawn services, as do Jeff Anthony and Mike Rakowski, who are vice presidents of Lawn 4N S Wheel Hmse The Wheel Horse C-195 and the PeCo Model 6516 Lawn Vac. Two heavy-duty, long-life products that work together to 
make your grounds keeping easier. 48" and 60" side discharge mowers attach to the 19 horsepower Wheel Horse C-195 with the simple, no tools required Tach-a-Matic® hitch 
system (an exclusive Wheel Horse feature). The PeCo Model 6516 Lawn Vac easily mounts on the rear of the C-195 with a category "O" 3 pt. hitch. And, for your convenience, the PeCo Lawn Vac has self-dumping capabilities from the operator's 
seat position. Best of all, the powerful combination of the Wheel Horse C-195 and PeCo Model 6516 Lawn Vac picks up grass clippings and leaves on the first 
pass to save you time. Isn't it time you made your grounds keeping easier? For more information call Wheel Horse Products at 1-800-348-2424 or PeCo at 1-800-438-5823. Wheel Horse Products, Inc. 515 West Ireland Road, P.O. Box'2649 South Bend, IN 46680 PeCo, Inc. P.O. Box 5415 Asheville, NC 28813 Tree, Inc., Westhampton Beach, N.Y. Chuck Dunbar is vice president of Westside Services, Inc., Hous-ton, Texas. The company offers 
both liquid and granular chemical lawn care and mowing/ maintenance services. I7 iri M cKaig Buehler F. D. Kees Manufacturing Co. has announced the addition of sales representative Bert McKaig and a new distributor. McKaig is sales rep for Warren Fleming & Associates, which handles the southeastern part of the country. The new distributor is D. J. Mytelka & Associates of Union, N.J. Mytelka, with Marvin Friedman as president and Robert 
Mytelka as vice president, will distribute Kees lawn maintenance equipment in New England and the eastern part of the country. Tom Buehler has joined PeCo, Inc., one of the nation's leading 
manufacturers of lawn and garden care products, as marketing man-ager. He will be responsible for coordinating all marketing ac-tivities for the company. Buehler has been in the lawn and garden product field for 12 
years with the Toro Company and Wheel Horse Products. Aquatrols Corporation of America, a chemical products manufacturing company, has selected RM&D Associates of Philadelphia to develop and im-plement a total communications 
program. Garfield Williamson, Inc. of Jersey City, N.J., has been awarded the 1981 BOLI award for package design. The winning box, for Ec-
lipse Omega Lawn Seed Mixture, was designed by Costich & McConnell, Inc. Bob Throckmorton has joined the W. A. Cleary Chemical Corp. as technical sales representative 
for Illinois, Iowa, Minnesota, Wis-consin and Michigan. Prior to joining Cleary, Throckmorton was an agriculture 
territory manager for Estech Gen-eral Chemicals Corp. He received his undergraduate degree in or-
namental horticulture and has more than 10 years experience in the field. Ronald L. Dezember has been named vice president and general manager of the Agricultural Chemicals Division of Diamond Shamrock Corp. Dezember moves 
up from head of the company's 
Animal Health Division. Dezember has been with Diamond Shamrock since 1962 in to page 25 NEWSMAKERS from page 24 14tt Dezember Burkland various positions. In his new job, he will oversee all administrative, marketing, research and man-ufacturing functions of the divi-
sion. Dezember is a graduate of Arizona State University with a degree in agronomy. Aquatrols Corp. of America has announced the addition of Andy Moore as Aqua-GRO sales rep-resentative for the territory of Long 
Island to Washington, D.C. to Harrisburg, Pa. He will be working with distributors, extension per-sonnel and turf managers. He 
received his bachelor's degree in agronomy/plant pathology from Virginia Tech. Judson Drewry, chairman of the Board of Directors of The Fertilizer Institute, announced recently that the Executive Committee has ac-cepted the early retirement request of Edwin M. Wheeler. Drewry said that a growing difference of opinion between the Board and Wheeler on the man-agement, philosophy and style led to Wheeler's decision. An announcement will be made soon concerning the election of a 
successor. Ronald E. Burkland has been transferred by OMC Lincoln from Lincoln, Neb. to Sacramento, Cal., 
where he will serve as the West Coast district sales manager for the firm's Cushman Turf, Industrial 
and Commercial vehicles, along with the Ryan and Front Line dealer networks. Burkland is a 10-year veteran with the OMC organization, hav-ing served in sales order and dealer-liaison roles. In his new role, he will report to Dan Hedglin, 
Cushman national sales manager. Ralph White is owner of All Seasons Maintenance Co., La Grange, 111. The company offers liquid chemical lawn care, mowing/maintenance and aerify-ing and slit-seeding lawn care 
services. Jim Walter is president/owner of LawnAlive, Elyria, Ohio, which offers both liquid and granular 
chemical lawn care services. Carl Clifton is president of Lawnscape Systems, Claremont, Calif. Wayne Odgen and Mike Brotherton are branch managers. Peter Dietrick and Carl Huwe are owners of One Way Landscape, North Hampton, N.H., which of-fers both liquid and granular chemical lawn care services. Kurt Kohlbrecher is president of Perm-A-Green Lawns, Inc., 
Trenton, 111. The company offers both liquid and granular chemical lawn care, and tree and shrub spraying services. Bart Sheeler is manager and to page 26 Mower safety Dermis C. Dix, left, executive director of the Outdoor Power Equipment In-stitute, is shown with New York Jets football star Joe Klecko on location during the filming of a public service announcement for television on lawn mower safety. In the spot, Klecko warns consumers not to bypass new safety controls mandated by the Con-sumer Product Safety Commission on 1983 walk-behind rotary power lawn mowers. The film, which will be aired 
this spring, was produced by the OPEI with funding from the American Hardware Manufacturers Association. 25 z n > z a 
c C/3 H pa 2 > Ł X D ponse One of the reasons to use GSL Sulfate of Potash Sulfate of Potash contains 18% Sulfur in the sulfate form, which is the form preferred by lawns and gardens. Sulfate of Potash gives better disease resist-ance to Fusarium Patch, Ophiobolus Patch, Dollar Spot Fungus and Powdery Mildew. It is also effective in sup-pressing Poa Annua. Use of Sulfate of Potash also results in better rooting, drought resistance, heat and cold tolerance and better wear resistance. And, its excellent potas-sium/sulfur ratio increases grass response to nitrogen, phosphate and other nutrients. The safest and most effective potash money can buy! Avoid lawn bum. In addition to 52% K20, Sulfate of Potash is nearly chloride free and has a salt index of 0.85 vs 1.94 for 
muriate of potash. Other sources of sulfur, such as ammonium sulfate, have salt indexes higher than 3.25. There is far less chance of burning lawns and gardens if it is mistakenly over applied, spread unevenly or unex-pected weather conditions favor damage. Build your business and add to your profits by keeping your customers satisfied. Use GSL Sulfate of Potash in any of several grades for solutions, granulated, blended or suspension products. Call or write for complete agronomic information. Great Salt Lake Minerals & Chemicals Corp. P.O. Box 1190 Ł Ogden, Utah 84402 Ł (800) 453-4515 Western Office: P.O. Box 14761, Spokane, WA 99214 Ł (509) 928-2747 Northeast Office: 880 Rosedale Ave., Marion, OH 43302 Ł (614) 382-5304 Southeast Office: P.O. Box 1102, Smyrna, GA 30081 Ł (404) 977-2322 Midwest Office: 308 Hemlock, Hutchinson, KA 67501 Ł (316) 663-6372 A subsidiary of Gulf Resources & Chemical Corporation Ł Houston NEWSMAKERS from page 25 partner of Prolawn, Blue Ash, Ohio. The company offers granu-lar chemical lawn care, mowing/ maintenance and landscaping ser-vices. Other partners are Clayton Sheeler, Scott Sheeler and Kent Sheeler. Super Green Lawn Service, Inc.'s president is Ken Mock. The Warren, Ohio company offers both liquid and granular chemical lawn care services, and Marti Mock is 
vice-president. Steve Phillips is president of Tar-Heel Natural Turf Co., Inc., 
Charlotte, N.C. Pete Delaney is also associated with the company, which offers chemical lawn care and mowing/maintenance ser-
vices. President of Turf-Glo Lawn Care Co., Dolton, 111. is C. David Decker. Thomas Decker is vice-
president of the company, which offers liquid chemical lawn care services. Carl Rew is owner of Emerald Green, West Lafayette, Ind. The company offers both liquid and granular chemical lawn care, mowing/maintenance and land-scaping services. Edward W. Stroube, an ag-ronomist at The Ohio State University, was recently honored 
with the 1982 Educator Award at 
the Midwest Agricultural Chemi-cals Association's annual meeting in Lake Ozark, MO. Stroube is a professor and as-sistant department chairman who has taught at OSU since 1960. He 
received his bachelor's degree in 
general agriculture in 1951 and his master's in weed science in 1959 from the University of Kentucky. 
In 1961, he earned his doctorate in weed science from OSU. The Fertilizer Institute has a new director of conventions and conferences, Pamela W. Lucas. Lucas served as conference coordinator and registrar for the 
International Management and Development Institute and as pro-gram associate for the American 
Association of State Colleges and 
Universities before joining the 
American Society of Association Executives as a registrar and meeting manager. M. C. Landscape Care of Reseda, Cal. won the California Landscape Contractors Association Ben Slade Memorial Award for best overall landscape maintenance re-cently. Other CLCA landscape mainte-nance award-winners were: Stay-Green Inc. of North Hol-lywood for small and large resi-dential and large commercial; Cagwin & Dorward of San Rafael for small commercial achieve-ment; Lancaster Enterprises of Costa Mesa for small commercial; Brooker Associates of Placentia for 
medium and large commercial achievement; and Mission Land-scape Services of Costa Mesa for medium commercial. The National Fertilizer Solu-tions Association (NFSA) has cho-sen Ken Johns as Man of the Year for 1982. Johns, of the Johns Chemical Company in Hillsboro, 
Ohio, has served on 10 NFSA 
committees over the past six years, and has been secretary and a member of the Board of Directors. VVIF AT TIJIfirC Save Time with FormoleneŽ I I\tUr\m I VVIWE 3°-°-2 Lkluid Lawn Fertilizer Add Formolene to your liquid JFL ^ MkM J% program and you'll have more time to treat more JTw& mWtmwMim W lawns Š up to twice as many! Because of Formolene's high concentration of nitrogen and its low-burn potential, it can be applied with less water. One fill of your truck could treat more than twice as many average sized lawns as urea, urea blends or UAN solution. So you can increase your customer baseŠand LAWNS mm mm n p^ V^k Ł ŁŁŁ ' 1 ldnY ^VCIdyC ilZCU IdWMb d5 UlCd, m\W\mWj rifjl IRI §Ł urea blends or UAN solution. So you * ^Mm^ ran increase vnur ru^nmpr h^spŠ^nrl YOUR your profits! Formolene's Advantages are Outstanding: ^^^^ ^^^ Ł Low-burn potential KpB^^^^C'lTp^^ Ł Quick green-up and lasting color I I I ^ Ł Ł Uniform, moderate turf growth Ł Blends with other nutrients, chemicals Ł Requires no agitation A "Do-it-yourself" Source for Water Insoluble Nitrogen You can convert 25% of Formolene nitrogen into a low-cost water insoluble nitrogen sus-pensionŠ right in your truck tank. Get the Whole Story For more information on Formolene Liquid Fertilizer, contact your nearest Formolene Dealer. He can supply you with complete chemical and pricing information. fORMOlENE LIQUID FERTILIZERS HA H AEYE ( HEMICAL COMPANY Box 899. Clinton. Iowa 52733 Phone (319) 243-5800 t ' EXCLUSIVE FORMOLENE DEALERS: ALPINE PLANT FOODS LTD. New Hamburg. Ontario NOB2GO Canada 519-662-2352 BLAKLEY FERTILIZER COMPANY Springfield. IL 62707 217-529-5692 ELWOOD AVIATION INC. Elwood. IL 60421 815-423-5808 FLO-UZER INC. Kingston. OH 45644 614-642-3001 LARRY FRICKER COMPANY INC. Anaheim. CA 92681 714-544-2608 GREAT PLAINS ASSOCIATES LTD. Niles. Ml 49120 616-683-7463 GROWER'S AG SERVICE Kearney. NE 68847 308-234-2124 HOWE INC. Shakopee. MN 55379 612-445-6570 MOYER AND SON INC. Souderton. PA 18964 215-723-6001 OLD FOX CHEMICAL COMPANY Enfield. CT 06082 203-749-8339 PUEBLO SPECIAL PRODUCTS N. Kansas City. MO 64116 816-221-2783 ELDON C. STUTSMAN INC. Hills. IA 52235 319-679-2281 GEORGE S. TERRY & COMPANY INC. Oakfield. NY 14125 716-948-9355 TEXAS UQUID FERTIUZER CO. Houston. TX 77026 713-236-1733 TURF SPECIAUSTS CORPORATION Holbrook. LL NY 11741-0925 516-981-1118 TURFWIZ Chesapeake. VA 23320 804-547-7111 VOGEL SEED AND FERTIUZER Jackson. Wl 53037 414-677-2273 WESTERN FARM SERVICE INC. 
Alpaugh. CA 93201 209-949-8476 WOLFK1LL FEED & FERTIUZER Monroe. WA 98272 509-932-4769 Interested in a Formolene dealership? Contact: HA WKEYE ^J CHEMICAL COMPANY Clinton. Iowa 52732 (319) 243-5800 COST CUTTINGS MONEYWISE Cutting your telephone bills Lauren R. Januz, publisher of the Telephone Marketing Report, has assembled a 20-point program that might help your business cut excessive phone spending and make more effective use of your telephone budget. Some of the points he makes are: Ł Make sure all calls are answered, reducing call-backs and providing better service; Ł Train your staff to create greater effectiveness in making sales and taking orders; Ł Limit person-to-person calls to three minutes; and Ł Use ITT, MCI, SPC for greatly reduced long distance rates. For more suggestions, write Januz Marketing Communications at P.O. Box 1000, Lake Forest, IL 60045, for their booklet "101 Ways to Cut 20 Percent Off Your Monthly Phone Bill." Maybe second mortgage is right Having trouble financing your small business? Why not try taking a second mortgage on your personal property? The volume of second mortgages on real estate personally owned by small businessmen has risen 200 percent over the last five years, an indication of the popularity of this financing ploy. Sometimes, it is near impossible to float a loan if you are a small businessman; and even if you get one, the terms are often prohibitive. But since mortgages are secured loans, financing can sometimes be done at lower interest rates on more flexible 
repayment terms. Many business experts feel that loans on personal property to finance business ventures will become more common in the future. 
One might be right for you. Turf Maintenance? Change spray tips dean strainers in seconds... without tools! (TUm^ '11'1'fP New QuickJet system w Model QJ1'«TT For Wei Booms QJlOO Series For Dry Booms Circle No. 133 on Reader Inquiry Card New QuickJet System minimizes your service time and helps assure accurate delivery. The self-aligning quick "on/off" cap can be used with all interchangeable spray tips. The caps are available in 8 colors for color-coding different tip sizes. QUICKJETS SAVE TIME AND MONEY. Send for QuickJet bulletin and data sheets. Spraying Systems Co. Wheaton, IL 60187 Telephone 312/665-5000 LAWN SPRAY UNITS Our Standard Unit Includes: Ł Compartmented tanks Ł Electric hose reel Ł PTO driven high volume pump Ł Sparge agitiation Ł Bed & lights Ł Mounted on your truck Ł Ready to spray Ł Two models, 650 gal. & 1,250 gal. Call collect 217-832-9031 CARSOlnc* The Spray People Camargo, III. 61919 Circle No. 104 on Reader Inquiry Card Let your grasses do the work Turf problems can be avoided, improved varieties are your lowest cost management tool. If the turf area you manage is over 15 years old, chances are it is a mixture of poa annua, wild bentgrass and other questionable turf species. Make your job easier and cut maintenance costs. Renovate and plant a mixture of improved turfgrass varieties like Touchdown and America Kentucky bluegrass and Fiesta Perennial 
ryegrass. All these have the ability to establish quickly, and produce a dense weed resisting turf. They will stand up to wear, turf diseases, and seasonal stress. Professional testing proves it. university of Illinois - Touchdown was outstan-ding in its ability to out compete Poa annua. Ohio State university America ranked first out of 30 commercial bluegrass varieties in incidence of Sclerotinia Dollar spot. (At low, medium, & high fertilization levels.) Ohio State university Fiesta ranked number 1 out of 22 commercially available perennial ryegrasses in overall turf quality for entire season. Touchdown KENTUCKY BLUEGRASS PERENNIAL RYEGRASS mm KENTUCKY BLUEGRASS Produced by Pickseed Also Produces uftr>A AAI & PICK^EEE) PICKSEED WEST Inc. PO Box 888 Tangent OR 97389 Ł (503) 926 8886 Distributed in Canada by Otto PICK and Sons Seeds Ltd Box 126 Richmond Hill Ontario Ł (416) 884 1147 Burton hopes for growth of PLCAA BURTON: I would like the PLCAA to gain many, many more members. That would give us the leverage we need to put across the basic ideas that we think are very important to us. It is difficult in talking about pesticides and cer-tain regulatory matters which we 
are very concerned about, when we do not have sufficient numbers to lend the kind of credibility we 
think we need in dealing with the public and the adversaries we have to face in regard to these matters. I think there is some strength in numbers. LCI: The PLCAA has a new rate system for members. Being the former secretary and treasurer, do you have any projections of how the new system can help gain members? BURTON: The whole idea of the new rate system is to make it more financially attractive for the smal-ler firm to want to become a member and to continue to make that payment year after year. We have found that something on the order of more than 50 percent of our members are doing under $300,000 a year in business. That is still a good-size business, but those figures suggest that we have a large number of companies which are not members, since there are 6,000 owner-operated or small lawn care firms out there, both chemical and lawn mainte-nance. As a matter of fact, lawn mainte-nance firms do some chemical treatments, so why can't we have those as members? Why can't they be part of our group? We do have some already, but why not a lot more? LCI: In the past, do you think members of the PLCAA have pro-ven to be both competitive and 
cooperative with each other? BURTON: Without a question, I think we are rather a homogeneous 
gang. We've gotten along exceed-ingly well, and even in my own town of Rochester we are not at sword points at all. We are kind of public-oriented and market-oriented. It would not 
be good for any one of us to have an 
adverse effect on the rest of the group. If anything, there has been a 
great deal of exchange of informa-tion that normally you would not give to your competitor. There are 
certain areas, certain situations 
where competitors have problems, but I am talking in general. LCI: Is there any way of deter-mining how the lawn care industry is perceived by the public? BURTON: This is a difficult question. I think the public, 
through the advertising methods we use, has an image of us. The kind of information we are trying to communicate as a whole basi-cally plays upon this ideal of professionalism, of getting a prod-uct or service as good as what the homeowner can do at an attractive price. Overall advertising Š our mar-keting mechanism Š first plants a seed in the homeowner's mind, particularly those who have not been involved or introduced pre-viously to lawn care. A final note on that is the negative attitude: promising re-sults or services not delivered but perceived as part of the deal by the 
customer. Customers would then become very negative, thinking other lawn care companies are guilty as well. Unfortunately, 
numerous firms don't follow through on service, or they are not communicating what they really can do for the customer. LCI: Where do you think the lawn care industry is going, in terms of direction, and why? Is it a good or bad direction? BURTON: We face a number of problems. One is, because we are involved in pesticides, we find a determin-ant that will directly affect how successful we are in capturing more of the market. If our use of pesticides and the training of the people involved are not construed as being all that professional, it could present a problem as to how much more of the market we can 
penetrate. The reason for this is that we have a number of so-called en-
vironnentalists who are deter-mined to restrict the use of pes-ticides in general. We are going to be in the front lines. I would not be surprised if, in the next several years, some folks don't zero in on us because of our visibility and because we are first-hand in awareness by the public. This is a problem. If the people doing our service are not that well versed in pes-
ticides, or cannot handle discus-sions relative to a customer's in-to page 29 Ti/cWtMA T-7 SPREADER the Ł is for tough! Tough enough ... to handle your most demanding jobs! No other broadcast spreader incorporates such rugged construction 
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Our exclusive worm gear direct drive system is fully enclosed in a heavy duty metal casing to 
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precision calibrated top-mounted fingertip flow control 
knob. The result: One tough spreader that's efficient, safe and easy-to-use! 7{/cwte*u SEED-SPECIAL PRODUCTS DIVISION P.O. Box 459 Suisun City, Ca. 94585 (707) 422-5100 Broyhill's top-of-the-line trailer or skid sprayers for the turf and grounds professional. 200, 300 or 400 gallon capacities are available in polyethylene, fiberglas and stainless steel tanks. Choose from 5 different pumping systems, including Hypro's new diaphragm pumps. These are the sprayers capable of delivering up to 25 gpm at pressures to 600 psi. .960Š - SERIES Please send information: Ł 960 Series Sprayers Name: Address: Zip:_ City & State: The Broyhill Company Ł402-987-3412 Ł Dakota City, NE 68731^ Circle No. 103 on Reader Inquiry Card COUNT ON IMITRO-S6 PLUS 1 Week 2 Weeks 3 Weeks 4 Weeks 5 Weeks 6 Weeks 7 Weeks 8 Weeks 9 weeks 10 Weeks uiiwiiimriiiMiiifluui; A Liquid Nitrogen fertilizer solution. A Combination of controlled release nitrogen (slow release) and free nitrogen for quick green up. INIITRO-26 PLUS C P Chemical Co .lnc. 39 Westmoreland Avenue White Plains. N Y 10606 (914) 428-2517 BURTON from page 28 quiry or does things in a slipshod manner, that could spell a lot of trouble for the rest of us, and obviously hamper our ability to expand. From the positive side, we ha-ven't captured, around most of the metropolitan areas, a significant portion of the market yet. I see by 
default that our competitors, the industry, most everyone, are picking up more business at a faster rate. But I do promise this: there are pitfalls along the way, and if we are not professional, if we make mistakes, we leave ourselves open to charges. We leave ourselves 
open to innuendoes and sen-sationalism on an issue that is very inflammatory already, and that is 
the pesticide issue. So I say, yes, there is a good long term future here, provided we are professional in the eyes of the public. If we have their trust, we're sailing. If we don't have it, we have problems. LCI: Talking about customer relations, hasn't there been a ten-dency for a customer to stay with lawn care for about five years, and then ditch it? Does this present a problem? BURTON: Part of that decline is really attributed to the homeowner because of poor communications. The two biggest problems in deal-ing with homeowners is the fact that most people who have our service are rather too quick and imprecise in honoring their maintenance re-sponsibility. To try to keep them on a schedule to maintain proper management practices is very dif-ficult. It is a service because they don't want to do it themselves. Many of the customers want to rip through with the lawnmower as fast 
as they can; the blades aren't sharp, they do it at the wrong time, there is too much traffic. Customers' role They come back to us and say, "Look, I pay you to do my lawn." 
What they don't realize Š and what we are a little weak in communicating to them Š is that they are the other part of our mix. We are delivering something to 
their lawn, but the follow-through is that they are absolutely critical. It is very much a cooperative venture. In our company, we spend a great deal of time communicating to our customers the single biggest 
thing to be done correctly to the lawn: mowing practices. LCI: Please address the pesticide issue Š again. BURTON: This is probably my biggest concern, and it also gets around to membership, in the clout that we can deliver relative to 
our livelihood. What we have to do is develop an oversight committee in every state where we have PLCAA mem-bers. One of the charges of a state committee would be simply to develop an awareness and have contacts Š state regulatory agen-
cies and state legislators Š to handle these matters of concern to our industry. We must be kept alert as to what is going on. This is the first step. No. 2, we need a mechanism with which to 
respond. If there is incorrect in-
formation out, we need to bring out the facts, to offer another side. We need an organizational set-up in the various states. They need to be staffed and functioning in a smooth manner. The thing that grinds me more than anything else is the lack of technical information expertise on the part of those folks who are proclaiming the evils of certain pesticides. I don't know of anyone in our industry who would handle some-
thing with a questionable safety factor. We would be the first ones 
who would want to get rid of it. But the 2,4-D thing, there isn't one ounce of evidence to suggest 
any validity to claims of harmful 
effects as alleged by certain so-called environmentalists. This one 
is so clean in our favor, it's 
amazing. Other issues LCI: Are there any other issues that appear to be on the horizon that lawn care businessmen would be well advised to monitor? BURTON: Yes, there are several. One is workman's compensa-tion insurance. Rates and determi-nation of classification vary from state to state. And rates are wild: all the way from 2.7 cents on the dollar in some states to anywhere 
from 11 to 12 cents per dollar in others. We need some common or generic definition as to what our work is. This is one that needs to be 
settled. Another matter, of course, is encouraging our members to adhere to our code of ethics and 
fair play as we compete with one another. To quote "The American Way," it is letting the consumer be the judge. Under-sticking a lawn or not offering fully what you said doesn't help our cause. And, re-ally, in the long run, it is not going to work for those people who engage in it. We have to be professional, and be professional at all times. This is all-important, and that is one thing in our association that we must enforce. When a person sees that little symbol on a truck Š to page 31 Better lawn care products to do the job easier & faster 21" Ł Commercial MOWER (Rear Discharge) Model 211400 This powerful 21" mower with heavy gauge steel deck and frame is built to stand up under tough use and keep on working year after year. I Powered by a 4 cycle, 4 h.p. Briggs & Stratton engine with flywheel brake. I Heavy gauge steel handle. I Special one-piece Ultra High lift blade with tempered cutting edges. Adjustable cutting heights from 11A to 3% inches. I Equipped with regreasable double ball bearing wheels. 8 x 1.75 tires on front, 10 x 1.75 on rear. I Special crankshaft protector. I Dual filter air cleaner. 
I Extra-large 3 bushel nylon bag grass catcher available. Model 100528 POWERAKE » (THATCHER) Fold-over handle Ł Rakes out thatch Ł Cleans 20" swath Ł Powerful 5 hp engine with dual filter air cleaner Ł 28 hardened steel plate, self-cleaning fingers Ł Improved heavy-duty wheels Ł Raking assemblies interchangeable with 
aerator assembly Ł 2" single-action raking height adjustment Ł Semi self-propelled Since 1874 Write P.O. Box 1015 F. D. KEES MFG. CO. Beatrice, Nebraska 68310 ^jttiHiiiiaiitiaMiMtamv Circle No. 119 on Reader Inquiry Card She came from Sweden. Made a hit as the Fylking Kentucky bluegrass beau-ty. Is a favorite with those who plant and care for sod, parks, golf courses, homes and recrea-tion areas. Even costs less. Ask anyone who makes his living in legal grass. KENTUCK Y BLUEGRASS U. S Plant Patent 2887 Another fine, quality-controlled product of Jacklin Seed Company. Vandals, thiefs. etc. Basic security measures should be taken care of Many operators in the lawn care business work out of home-based offices and employ only a handful of workers during the peak of their 
season. Their clients are usually located in the upper or middle-class, well-to-do, suburban neighborhoods. As a result, van-dalism and theft do not pose any 
serious threat to lawn care businesses. This does not, how-ever, detract from the need for 
those in the industry to take preventative security measures to 
protect their investments. A recent incident involving the theft and destruction of a piece of equipment belonging to Arrington 
Grounds Maintenance Inc., St. Petersburg, Fla., should serve to bring this point home. Jack Arrington operates his company from a building located on a 3/4-acre plot of land. The facility is surrounded by a six-foot chain link fence topped with barbed wire. Arrington has also posted warning signs around his compound. Though he has had guard dogs in the past, they re-cently ran off. Despite these precautionary measures, someone cut through Arrington's fence not long ago and drove off with a two-ton truck and attached 20-foot trailer. The truck was later found stuck in the sand and abandoned. The cab had been 
torched with gasoline taken from the trailer. Extensive damage to the truck totaled around $5,500, according to Arrington. Isolated incident Though this was an isolated incident and one Arrington be-lieves was committed by a dis-
gruntled former employee, smart Heat up your business this year with small engine spark plugs from the world's leader in advanced spark plug technologyŠNippondenso. These ND plugs are made to fit all the major small engine applications: tractors, chain saws, tillers, leaf blow-ers, lawn mowers and more. Yet they have all the terrific features of the larger ND automotive and motorcycle plugsŠthe same spark plugs which come as Standard Factory-Installed Equipment in millions of Toyota, Honda, Mazda, Subaru and Mitsubishi cars, and Honda, Yamaha, Kawasaki and Suzuki motorcycles. And there's another feature guar-anteed to make them one of the most popular items in your inventory: some of the best pricing programs in the business! In addition, you'll benefit from an aggressive, high-profile national advertising campaign designed to maximize consumer 
awareness and demand. So if small engines are a big part of your business, call your Distributor* todayŠand get the spark you need to heat up your profits this summer. NIPPONDENSO The Fastest Growing Spark Plug in America. *lf your Distributor is out of ND plugs, call us toll-free at 800-421-1400. In California, at 800-421-6821. Ask for ext. 263. We'll put you in touch with America's fastest lawn care operators do take pre-cautionary security measures to protect their trucks and other equipment. Arrington plans on replacing his guard dogs in the near future as well as installing a "shaker" alarm system on his existing fence. With the shaker system, the entire fence is wired to sensor boxes attached to every other post. If the fence is 
shaken three times (for example, if someone were to grab the fence with both hands and place a foot 
on it to scale the fence), an alarm would be triggered. Arrington ex-pects the cost of this system to run about $1800. Lloyd R. Kuhn of Tulsa Lawn Care, Inc., Tulsa, Okla., suggests locking trucks and trailers at all times, keeping a watchful eye on equipment and working crews of two or three men so that equip-ment is not left unattended in the front of a house while workers are laboring in the backyard. Fences help Others in the industry, such as Jeff Anthony of Lawn 'N Tree Inc., Westhampton Beach, N.Y., and Terry Trout of Turf Doctor Inc., Walled Lake, Mich., agree that equipment that must be stored outdoors should be kept in an enclosed, fenced-in yard. Six- or ten-foot chain link fences topped 
with barbed wire are common types of barriers. Tim Barrett of Lawn Groomers, Eureka, Mo., has only a lighted lot 
for equipment. While he has ex-perienced battery thefts and siphoned-off gasoline, he has made an arrangement with the local police department for fre-quent patrols of his facility during non-working hours. James R. Chapman, LawnAid, Bellevue, Wash., utilizes not only 
a 10-foot fence with barbed wire as well as guard dogs, but also has a live-in couple at his facility. He says that this arrangement has proven to be very effective. Obviously, a few simple and relatively inexpensive measures 
can be taken to insure the safety of lawn care equipment. Trucks and trailers should be kept locked at all times. Keep trailer gates up and padlock equipment with chains if it must remain in open trucks or trailers. When not in use, equip-ment should be stored indoors if 
possible. Otherwise, equipment should be kept in a well-lighted, fenced-in compound. Keep a watchful eye on equipment while 
on the job and make arrangements 
with the local police department 
for frequent patrols during non-working hours. Small problem Procedures such as these have been very effective in the past and should continue to work in the 
future to keep vandalism and theft 
from becoming a problem in the lawn care industry. As Glenn 
Bostrom, executive director of PLCAA, said, "A good measure of the industry is the topics dis-
cussed at the national convention. Security and vandalism simply have not come up as topics for discussion." BURTON from page 29 "PLCAA" Š it automatically de-notes trust and confidence. And to be honest, in the long run we may have to have that little symbol to be in business: like the American Medical Association or American Bar Association. LCI: Is that diametrically op-posed to what (former PLCAA president) Marty Erbaugh thought? BURTON: Not really. You know that there are two concerns here: one, a company's professional and business relationship with cus-tomers; and two, allegations of one company against another for un-fair competition or violations to good business conduct and a code 
of ethics. I think Marty's concern was primarily directed at the second, where opposing lawn care firms square off against each other under the pretext of violations to the code of ethics and they want the PLCAA to settle the matter. Touchy situation Well, this situation is very touchy, with possible legal impli-cations. The PLCAA is a new 
association, and I think it is in our best interests to try and get dis-puting parties to amicably resolve their differences. Other than the most clear and flagrant violations to the code, the PLCAA might consider assisting conflicting par-ties to establish local mediation, or arbitration to settle disputes. The BBB Business Arbitration Board 
might be one approach, as might designating a locally-respected attorney, businessman or minister. In the future, I suppose we are going to have to set up machinery to formalize an approach to help solve member differences. As for the first concernŠour business conduct and ethics with the pub-
lic: for the first time via our association, we are attempting to bring some order to how the 
industry is run in the eyes of the consumer. We hope through gen-tle persuasion to try and enlist by good example member firms who want to live by the rules. As time goes on, I'm willing to bet the influence of member firms who use that symbol of good practice and abide by its principles is going to be overwhelming. They are going to demand enforcement, 
otherwise you have a sham. They'll demand that our symbol mean something. As we grow and have more influence, I think other firms who 
are not members are going to realize that if they don't get into line with this concept, they hinder their ability to capture part of the market and thus jeopardize their livelihood. LCI: On a final note, do you have to be a member of the PLCAA to go to the PLCAA convention and 
trade show? BURTON: No. Non-members are obliged to pay a few dollars more, but everybody is invited to come and enjoy. If we can entice you to become a member too, please feel free to be a part of the organization. LCI: Would it be correct to say that if you go to the PLCAA convention, you would want to become a member? BURTON: Yes. I think what you are going to see is the most professional group anywhere: the high degree of esteem and profes-sionalism which our show has brought about, quality exhibits, 
the very high caliber seminars, the discussion periods. It's great to rub elbows with your compatriots and exchange views. Furthermore, 
you're not under pressure from anyone. We have an easy atmos-phere. What more could you ask for at this state of development of our industry? If you are interested and want to enlighten your career, and also want to check into what is going on in the industry in more depth, be at our convention. Š Jerry Roche Research money The Georgia Golf Superintendents Association recently donated more than $4,000 to three members of the University of Georgia College of Agriculture faculty. Charlie Underwood, right, of the GGSA presents a check to Dr. William L. Vovill, head of the UG agronomy department, on behalf of Dr. Keith Karnock. Looking on is Professor B.J. fohnson, left, and Assistant Professor Dr. Gil Landry. The money was given in support of turf management projects. t-1 > X n > x a c CO H > Pd n x THICKER GREENER KENTUCKY Ł BLUEGRASS THE GREENER KENTUCKY BLUEGRASS® 'U.S. Plant Pat. No. 3150 For information contact: J & L ADIKES, INC. Jamaica, N.Y. 11423 JACKLIN SEED CO. Post Falls, ID. 83854 NORTHRUP KING CO. Minneapolis, MN. 55413 ROTHWELL SEEDS LTD. Lindsay, Ont., CAN. K9V 4L9 VAUGHAN-JACKLIN CORP. Bound Brook, N.J. 08805 Downers Grove, IL. 60515 PRODUCTS X Ł DC, < 2 oc H cfl D P 
Z i < u z £ Walk-behind aerator is very lightweight An effective, completely portable and extremely maneuverable walk-behind lawn aerator has been introduced to the professional lawn care industry by Feldmann Engineering and Manufacturing Co. The lightweight aerator features a choice of two different styles of aerating tines in the 25-inch aerating swath, Model 1700 and Model 1800. The 102-pound unit is powered by a two or three horsepower Briggs & Stratton en-
gine. It has a fold-down handle for automobile truck transport and compact storage. The 1700 and 1800 is ideal for preparing lawn areas for spot 
over-seeding. Each has chain 
drive, automatic single lever hand safety release clutch for forward and neutral. Circle no. 150 on Reader Inquiry Card Two new products proven effective Mallinckrodt, Inc. has introduced two new products, one a fungicide (Vorlan) and the other an insec-ticide (Dymet). / rr.j THE MOWER THAT'S OVERPOWERED THE COMPETITION. You're looking at the biggest success story in mowing history. The Cushman Front Line!" Just 3 years after it was introduced, the Front Line has been put to work on more parks, more campuses and more golf courses than all other mowers but one. And in what really counts, the Front Line is second to none. THE ONE-OF-A-KIND CUSHMAN POWER TRAIN. It starts with the awesome 18-hp OMC gas engine.* While other mower engines are built for constant speed use, our air-cooled engine was designed for the multi-speed work mowing demandsŠlugging power at low speeds, agility at faster speeds. Move down the power train, and you'll appreciate one thing moreŠ each major component was de-signed specifically for that engine. Everything works together smoothly and efficiently. ONE STEP AHEAD IN FEATURES. However else you may judge a mower, the Front Line gives more than you might expect. Long life engine parts. A torsion-reinforced deck. Traction assist. Optional antiscalp rollers. A 'Optional 4-cycle diesel engine with water separator available. choice of 60" or 72" decks, side or rear discharge. And a full range of accessories for year round maintenance work. For a free demonstration on your grounds, contact your Cushman dealer or call us toll-free at 1-800-228-4444. Once you see it in action, the Front Line will overpower you, too. Circle No. 108 on Reader Inquiry Card THE CUSHMAN FRONT LINE SECOND TO NONE. CALL TOLL-FREE 800-228-4444 3146 Cushman, P.O. Box 82409 Lincoln, NE 68501 CUT-3-9073 c Outboard Marine Corporation, 1982. All nghts reserved Vorlan is for control of dollar spot and fusarium patch. It is safe on all common turfgrasses. Vorlan 
has a European performance rec-ord of long standing, and is 
awaiting further approval in the U.S. for leaf spot, red thread and 
brown patch. Dymet is for immediate and residual control of turf insects such as cutworms, chinchbugs and sod webworms, and orna-mental pests such as aphids, mealy bugs, army worms, sawflies and bagworms. It contains two proven ingredients for broader control and reduced resistance potential. Dymet is economical to use, low in 
mammalian toxicity and can be used on all types of turfgrasses, as well as trees and ornamentals. Circle no. 151 on Reader Inquiry Card Precision device for deep-root feeding Greenbelt Systems has introduced the Accu-Root 500, a precision metering device for deep-root feeding trees and shrubs. Its posi-
tive displacement principle allows 
the operator to inject an exact quantity of fertilizer into the soil. The Accu-Root attaches simply to any pressure system and dispenses exactly 16 ounces per stroke. Circle no. 152 on Reader Inquiry Card Fertilizer, herbicide are new to market Lebanon Chemical Corp. has in-troduced two new products to the lawn care market. Lebanon 22-4-10 DCD is being produced by Lebanon and SKW Trostberg. It is a fertilizer plus controlled release nitrogen granular product which can pro-vide deep green turf without an excess production of top growth and reduce costly nitrogen loss 
from the nitrate form caused by leaching and bacterial action. Green Gold Garden Weed Pre-venter, which contains trifluralin, is also new to the market. The herbicide controls crabgrasses, goosegrass, foxtails and other 
weeds in annual grasses, and pig-weeds, carpetweed, chickweed 
and others in annual broadleaves. It can also be used on vegetables, ornamental shrubs, trees and flowers. Circle no. 153 on Reader Inquiry Card Aerator comes from Australia f» Mower optimized for landscape areas The Walker Mower makes mowing of landscaped areas and handling grass clippings easy with a built-in Grass Handling System (GHS), which includes a rear discharge 36-inch cutting deck, internal 9-inch blower and either 3.2 or 6.7 bushel grass catcher. The mower is powered by an 11-hp Briggs & Stratton engine and features zero turning radius. Designed for commercial land-scape maintenance use, the 
Walker will mow and trim land-
scaped areas quickly and easily in 
comparison to commercial walk-behind mowers, lawn tractors or large rider units. Circle no. 154 on Reader Inquiry Card Tall-tree sprayer goes 65 feet up A new sprayer manufactured by 
Agrotec, Inc. will reach the tops of trees 65 feet high. It has the features needed for directional spray patterns. The Model 501 ES4515D has a 42.8 GPM-700 PSI diaphragm piston pump, a 42 HP Onan engine and a 500-gallon fiberglass tank 
with a powerful hydraulic jet 
agitator. Several hose reels and hand gun options are available. Circle no. 155 on Reader Inquiry Card Five-ton dumper's capacity three yards A new five-ton dump trailer with a three-cubic yard capacity is avail-able now from the Axis Corpora-tion. Called the Axis Ezee-Dump, the trailer has a hydraulic lift below the bed, powered by the existing hydraulics on the tractor, or by a self-contained 12-volt D.C. hyd-
raulic package, which is optional. Maximum dumping elevation is 50 degrees. The bed itself measures eight-by-four feet with 20-inch sides. The top rail is angle-iron reinforced to withstand the dumping force from a back-hoe. Circle no. 156 on Reader Inquiry Card Non-volatile 2,4-D product low-odor A 2,4-D herbicide called Demise is so different that it has been pa-tented by its maker, Kalo Agricul-tural Chemicals, Inc. Demise is non-volatile and vir-tually odorless after application. 
There are no vapors which might drift and damage susceptible plants nearby, and there is no offensive tell-tale odor which might linger in treated areas. Demise is packaged in dry crys-tal form in one-pound bags. It is recommended by Kalo for knock-down and control of susceptible broadleaf weeds in grass turf and lawns. Circle no. 157 on Reader Inquiry Card A new turf aerator developed in Australia is now available throughout most of the United States. The manufacturer, S. J. Banks & Son Pty. Ltd., of Fairfield, Victoria, has named San Diego Toro Dis-
tributors Inc. as its sole distributor here. The latter has already ap-pointed 23 agents across the country. According to company sources, the machine is economically com-petitive and maintenance is con-siderably lower than other equip-ment. The unit is also simple to operate, aerating about 4,500 square feet in one hour. The mini-tine provides a spac-ing of 0.9 inches with 98 holes for 
each square foot while the stand-ard tine gives 49 holes for each 
square foot and a spacing of 1.625 inches. Total aeration width is 16 inches. Circle no. 158 on Reader Inquiry Card Using DYRENE for fungus disease control is the smartest thing you've always done, You know ®DYRENE Turf Fungicide gives you effective control of the various species of Helminthosporium which cause diseases known as melting-out, going-out, and leaf spot. You know DYRENE also con-trols dollar spot, copper spot, snow mold (typhula), and rust. You know DYRENE can be mixed and applied easily with standard equipment, plus it's compatible with other turf fungicides. You know using DYRENE for fungus disease control is smart. 
That's why you've always used it. DYRENE Turf Fungicide. Mobay Chemical Corporation Agricultural Chemicals Division Specialty Products Group Box 4913, Kansas City, MO 64120 DYRENE is a Reg TM of Mobay Chemical Corporation DY83682 Anti-scalp rollers on mid-mount unit A new mid-mount mower, equip-ped with three blades and capable of cutting a 60-inch swath, is available from Kubota Tractor Corp. The RCB60-1 mower is de-signed for use with Kubota's B-
8200 tractor. It features three adjustable anti-scalp rollers, one in the front and two in the rear. It also comes with a gauge wheel for adjusting cutting 
height at one-half inch increments from IV2 to 4 inches. The RCB60-l's lift device allows use of the tractor's three-point hitch when the mower is locked up in transport position. Circle no. 159 on Reader Inquiry Card Hustler has scoop A utility scoop attachment for Hustler grounds maintenance tractors from Excel Industries adds snow removal capability and year-round versatility. The scoop is 60 inches wide with a 3/16-inch steel scraper blade that can be easily replaced. Volume of the scoop is 11.2 cubic 
feet, and it can carry up to 600 pounds with most Hustler tractors. Circle no. 160 on Reader Inquiry Card New ignition is added to blower Solo, Inc. has added the latest technology in electronic ignition systems to the portable knapsack mistblower Model Junior 410, which is widely used for agricul-tural and industrial chemical ap-plication. The Model 410's relatively low-rpm level cuts annoying whine 
and provides longer engine life 
expectancy. It has a fuel tank capacity of one quart and a formula tank capacity of 2.9 gallons. Ap-plications of the Model 410 in-clude plant protection, vegetation control, sanitation and pest con-
trol. It can also be converted for dusting, granule spreading, seed-
ing and used for blowing of refuse. Circle no. 161 on Reader Inquiry Card 0\v ...for the professional turf manager Here are 5 good reasons to use our liquid fertilizer products NON-PHYTOTOXIC. Minimal to no burn even during high summer temperature. CONVENIENT TO HANDLE. Liquids eliminate broken bags and use less warehouse space. EASY TO APPLY. Dust-free. Little or no agitation needed. Non-abrasive to spray nozzles or pumps. UNIFORM COVERAGE. Maximum distribution, without the overlap and turnaround problems associated with granulars. AGRONOMIC ADVANTAGES. Continuous release. Compatible tank mix with most pesticides and other liquid fertilizers, which will provide for individual specifications. /Ik idJAii AVAILABLE FERTILIZER PRODUCTS A nonburning, slow release, flowable ureaform which is 
ideal for summer temperature 
fertilization of lawns 
and fine turf. Has tank mix compatibilty with most pesticides. FLUF contains 1.7 lbs. N per gallon and provides up to an average of 90 days sustained 
release. A low bum potential clear aqueous 
solution, which provides a quick greenup and moderate release. FAN contains 1.9 lbs. N per gallon and has tank mix compatibility with most pesticides. A complete line of liquid N-P-K fertilizer 
blends which are 
balanced for lawn use. Most of the nitrogen is derived either from FLUF, for continuous non-burning feeding, or from FAN for a quicker response with lowburn potential. These varied formulations are designed to meet the local agronomic 
objectives. TRUGREEN A liquid, chelated combination of iron, magnesium, potash, and trace elements which aid in promoting chlorophyll production, imparting a rich green color to lawn and turf. TRUGREEN is both foliar and root feeding, and is non-phytotoxic. LIMESTONE-F A micronized, flowable, liquid 
dispersion of 
dolomitic limestone which insures an ideal distribution of a safe alkalizing agent. Eliminates the problem of wind blown dust associated with powdered forms. It 
is tank mix compatible with most pesticides. CORPORATION Six tillers are new The Toro Company has expanded its line of tillers for 1983. Three front-tine and three rear-tine mod-els are included. The rear-tine line features an eight horsepower, 24-position swing handle, five ground speed model with 20-inch tilling width. Two five horsepower, 18-inch til-ling width models come in either a 24-position swing or fixed handle. The front-tine line consists of three horsepower and five horse-power chain drive models and a five horsepower gear drive model. All have accessory items avail-able. Circle no. 162 on Reader Inquiry Card Trailer package new on the market A newly designed and introduced trailer package consisting of a 1982 aerator and hydraulic dump box is now being produced by grounds maintenance equipment supplier Dedoes Industries, Inc. The interchangeable duo can be pulled by most tractors in use today, including International, Toro, Ford, Massey-Ferguson, Yanmar, Kubota, John Deere, E-Z-Fo and Cushman. The Dedoes trailer will attach to the hitch on the tractor or cart. Remote control hydraulics are new for ease in operating, helping personnel to save time, and the unit is manufactured for low maintenance. The new trailer aerator is pro-duced in a variety of tine styles. The dump box gives 1000-pound lift capacity and uses the same 
hydraulics as the aerator. Circle no. 163 on Reader Inquiry Card Hose is warrenteed A new high pressure Durotec hose, manufactured from a new mate-rial, is being introduced by Ag-rotec, Inc. The thermoplastic hose is covered with a high abrasion-
resistant urethane, bonded to a 
braid of synthetic fiber. It provides 1,000 PSI working pressure. Size ranges are from Vi-inch inside diameter through 3A-inch 
inside diameter, with a 4:1 safety factor, meaning that the hose has 
withstood a burst pressure of 4,000 pounds in tests. The rubber hose provides resis-tance to a wide range of chemicals, herbicides, insecticides and hot 
water. Circle no. 164 on Reader Inquiry Card Mower deck allows wide cutting range Heckendorn Manufacturing Co., Inc. has a new 91/55 hydrostatic lawn mower with an optional center-mounted vacuum. The hinged sidemount deck units allow for alternating be-tween a 91-inch cut and a 55-inch cut without interruption of mow-ing operation. Other features include a zero turning radius, counter-rotating blades, easy serviceability and a safety interlock system. The 91/55 cuts from one to four inches in height and will mow approximately five acres per hour at a speed of four miles per hour. Circle no. 165 on Reader Inquiry Card Recycled rubber is used for solid tire Ace-Tuf, a solid non-inflatable tire from Amerace, is a breakthrough in the polymerization of recycled ground rubber from feedstocks of discarded tires. The economical Ace-Tuf line eliminates problems of small pneumatic and semi-pneumatic tires, and will withstand heavier loads and speeds. It is also puncture-proof. With a load rating of up to 900 pounds, the new tire has better bounce characteristics, won't de-velop flat spots and cannot deflate. Circle no. 166 on Reader Inquiry Card Mid-size mower has new design As part of an on-going program to further increase product per-formance and life and to simplify maintenance, JacobSen Division of Textron Inc. has extensively rede-signed its popular mid-sized three-reel riding mower. Available in either 76-inch or 84-inch cutting widths, the new Turf King II is designed to mow up to 33 acres in one shift. Improvements made include: 
Larger air filter with a pre-cleaner to extend engine life; Hydrostatic transmission that is now separate from the fluid reser-voir; A sturdier main frame to which the operator sulky with seat is now fixed for greater comfort and han-dling ease; and An adjustable triangular steer-ing wheel and a single foot treadel to control forward and reverse gears. A variety of optional equipment is available for the Turf King II. Circle no. 167 on Reader Inquiry Card Hitch options for tractors Ryan Lawnaire is available with both tow-type and a new three-point hitch for aerating smaller grounds and turf areas. Either can be pulled by most riding mowers or tractors with a category "0" or three-point hitch capable of lifting 500 pounds. Circle no. 168 on Reader Inquiry Card 35 £ z n > g z a a C/5 ?a 2 > PC n x NEED SPRAYING EQUIPMENT? Wc arc custom fabricators of lawn and tree sprayers featuring: ISI DIAPHRAGM PUMPS RlA|V|E|N HOSE REELS TANKS KOHLER fol HOSE Components or complete units available Parts and accessories shipped anywhere, UPS GEORGE OLSON & SON POWER EQUIPMENT CO., INC. 139 NEW YORK AVE, HUNTINGTON. NY 117 11743 516 421-5034 Distributor and Dealer Inquiries Welcomed Circle No. 127 on Reader Inquiry Card Durable & Comfortable Implement Seats The versatile implement/farm seat made of heavy vinyl with air holes. Molded steel construction frame, foam filled. 17" wide, 15" deep. 6" back. #1743 jjq Same as above except 20" wide. 19" deep, 12W back. #1744 $26.50 Heavy duty seamless vinyl seat. Good for farm or construction. Steel base equipped to take gliders. 18" wide, 21" deep. 18" .c Ł *46-00 Horizontal Engines 3Vi HP Tecumseh, recoil, '-»" shaft $108 5 HP Tecumseh, recoil, VA" shaft 130 5 HP Briggs l/C, cast iron sleeve 165 6 HP Tecumseh XL, all cast iron 194 Northern Hydraulics Vertical Engines 3V2 HP Tecumseh, 7/a" shaft $ 95 5 HP Briggs, HD Fly-wheel. V shaft 145 7 HP Tecumseh, 7/s" shaft, recoil 195 8 HP Briggs 1" shaft, recoil 205 Dept. 6643 P.O. Box 1219 Burnsville, Minnesota 55337 Order Desk 612-894-8310 Balan saves more money & more lawns. Compare Balan^ with any other preemergence herbi-cide, and you'll find there's not a more economical way to effectively control undesirable, troublesome weedgrasses like crabgrass, goosegrass, foxtail and others. Balan or benefin is available in many formulations. Whether you choose a sprayable or a granular, you know you will get the same resultsŠexcellent weedgrass control 
at an economical price. Effective turfgrass management doesn't have to be expensive. With Balan at work, both weedgrasses and your expenses tend to stop growing. Balan' (benefin. Elanco Products Company) Elanco Products Company, a Division of Eli Lilly and Company. Dept E 455 Indianapolis. IN 46285. USA Two commercial power mowers out Exmark Manufacturing Company, Inc. is producing a new line of professional lawn and turf care products, featuring the Ranger commercial power mower, which comes in 36 and 48 inch widths 
and features fingertip operation. The Ranger achieves optimum maneuverability with tight-radius power turning and excellent sta-bility on hills and slopes. The Exmark Riding Sulky and Grass Catcher are available for both Ranger models. Exmark also offers a power Turf Rake with 28 hardened steel cut-ting fingers which, with an inter-
changeable slicer assembly, be-comes an aerator. Circle no. 169 on Reader Inquiry Card / Rear-bagger is top of the line The Yardman Model 12374E 
rear-bagger rotary mower has 
numerous exclusive time- and energy-saving features. It is powered by a quiet four horsepower engine, has a rear-baffled heavy cast deck with 
vacuum-lift precision blade; rear drive; Multi-Matic height adjust-ment; deluxe controls; a "Sen-tinel" blade brake clutch and con-
venient 3.12-bushel clipping/leaf 
catcher. The unit also has the exclusive Yard-Man two-year limited war-ranty. Circle no. 170 on Reader Inquiry Card Blades are handy Leeco Manufacturing, Inc. intro-
duces three steel brush cutting blades that come in sizes to fit most gas-powered trimmers. All three are constructed of heat-treated alloy steel, and are finished with a durable black painted surface. Each of the three is eight inches in diameter. The four-tooth blade is ideal for weeds and grass, the eight-toother for brush-cutting and the 80-toother for pruning and trimming. Circle no. 171 on Reader Inquiry Card Cultivars complete seven-year trials A blend of 38 Kentucky bluegrass cultivars and selections was planted at the Cook College Cam-
pus at Rutgers University in 1972, and a recent inspection found that Touchdown was the leading sur-Addition to line of polyethylene sprayers An addition to the Industro line of polyethylene sprayers will facili-tate long, reliable service in de-manding industrial situations. The new sprayer has been intro-duced by the H. D. Hudson Man-ufacturing Co. Available in three or four gallon capacities, the new Industro sprayer features a tough, poly-
ethylene tank which is corrosion-resistent, light and easy to carry. Other features include a large 
funnel opening, a polyolefin pump and a maleable steel handle. Good for all types of industrial application jobs, the sprayer can 
be used for construction jobs, sanitation and grounds mainte-
nance. Circle no. 172 on Reader Inquiry Card vivor. All of the 38 components were mixed in equal quantities by seed 
weight and were also planted individually for further compari-sons. At the end of the seven years, Touchdown comprised 23.8 per-cent of all the grass plants present. The only other cultivar to have a higher percentage was Brunswick, 
which is not commercially avail-
able. All of the other cultivars com-bined only comprised 8.2 percent 
of the final turf blend. Touchdown was able to persist and become 
more dominant because of its ability to withstand diseases and 
to compete with Poa annua. Circle no. 173 on Reader Inquiry Card Here's a clue. D-z-n Diazinon controls every insect you see here, from the root-eating white 
grub to the juice-sucking chinch bug. In fact, D-z-n Diazinon has the biggest label of any turf insecticide. And that makes it the perfect choice for broad spec 
trum control in both commercial and residential turf. Need another clue? D-z-n con-trols damaging worms including c 1982 Ciba Geiay Corporation Other lawn care pros have fewer negative option woes from page 1 ers want continued service. But this is done for first-time custom-ers only. "It works out real well," White said. "In our business, the first-year business is usually the hardest to keep." Customers of Custom Lawn & Landscape, Olathe, Kans., are cal-led every year for verification of service. Reg Robertson of Custom Lawn & Landscape said this is one way of dealing with potential misunderstandings between cus-tomers and the company. "If you keep the lines of com-munication open, it's your best policy," Robertson said. Turf-Glo Lawn Care Co., Dolton, 111., sends customers several notifications that their lawn care service will continue unless they notify the company. David Decker of Turf-Glo said his company has had few prob-lems with "negative option" be-cause of these notifications, which 
are sent in the fall and spring and sometimes in December. "If we give them plenty of notification we have far, far fewer problems," Decker said. "There's a few people who say, 'You can't just come out and put 
down an application without our permission,' " Decker said. "If you 
handle them properly on the phone, you can get a lot of them back." Another way Turf-Glo handles potential misunderstandings is to request payment on the first 
spraying before a second one is applied. "We don't (apply) the second application unless we get paid for the first one," Decker said. Decker has used the policy for six years with less than one per-
cent of his customers canceling service. J. Mark Nuzum of Turf Wiz, Chesapeake, Va., said his company encounters minor problems with "negative option" because cus-
tomers don't understand the pol-icy. picture? Keep counting. And when you place your next insecticide order, ask your supplier for the biggest label in the businessŠ Dzn Diazinon. PS: You'll find the answer below. CIBA-GEIGY cutworms, sod webworms and armyworms. Plus it takes care of nuisance pests like ants, fleas 
and chiggers. We've mentioned 8 species on the label but that's not even half. ajaq uaas sjaasui aaaqj-Ajuaiwi qe s|ojjuod uouizeiQ uzq :id/nsuv Circle No. 105 on Reader Inquiry Card "We calculate the problems," he said. "Up to five percent of the people after the first service will question 'negative option' and we lose their service." Nuzum, who has been in busi-ness for about five years, said his customers must prepay so "they know that I'm coming." Although Nuzum has had rela-tively few problems, he said "negative option" needs more at-tention. "I think it needs to be addressed," he said. "I hear a lot of problems with 'negative option.' If there's a better way when my company grows, I'd sure like to know what the answer is." "My customers generally like 'negative option,' " Robert Haney Jr., of Duncan Lawn Care Inc., Vienna, Ohio, said. "It takes ev-erything off their shoulders. They 
want you to come back without 
being told. Most of your lawn care services are doing this and it's 
becoming the norm." Haney said, however, he has had a few problems. "There's a half-dozen customers in early spring who say that they had no idea 
service was continuing," he said. Bold print To alleviate this problem, Dun-can's invoices are inscribed with a bold-print reminder that service will continue unless the company is notified. Hutchison's Lawn Green of Saginaw, Mich., has been using the "negative option" policy for three years with few problems. 
Grace Hutchison said problems 
exist because customers mis-understand the policy or don't read it. This spring the company will send customers letters telling 
them to notify the company if they don't want the service. Hutchison said there should be no more misunderstandings because the "negative option" policy will be in bold red print. Carl Rew of Emerald Green, West Lafayette, Ind., decided to use the policy when he recently opened his business. "I don't anticipate any prob-lems," he said. "We have a very good relationship with the cus-
tomers we are getting." Emerald Green's policy is to discontinue service if a customer 
has not paid for the first spraying. Although Rew has not formally drafted an annual newsletter to send to his customer^, he said it's probably a good idea to include: "Service will continue. Please call 
us if you have any questions," in bold letters. Ray Mcintosh of Green Grow Inc., Ft. Wayne, Ind., said he has experienced no problems with the "negative option" policy because he takes his customers to small claims court if they refuse to pay. Every year Green Grow sends its customers letters notifying them to call if they want the service dis-continued. Vince Flecker of Shur Spray Lawn Care in Indiana said his company counters problems with the "negative option" policy by stamping the last bill with a reminder notice. Negative Option Fertilawn hands tied from page 1 lished here, I am ruling that even the defaulted claims are not due," Scherschligt said. Anderson found his hands tied. "It's going to cost us about $1,000 to appeal, so I don't think we will," he told LCI. "We write them down as bad debt right now. We're going to have to accept our losses, and then collect what we can." Added Craig Anderson, the owner's son and office manager: "There's nothing we can do about it. The cases average about $30 
apiece, but in some instances the people had received as many as three applications (without pay-ing)." The entire story was related in a Page Two item in the Minneapolis Star and Tribune, but the negative publicity apparently had little ef-fect on Fertilawn's business. "We've had a few people can-cel," Craig noted, "but nothing drastic. We also had a few custom-
ers call and tell us that they agreed 
with us." Fertilawn services about 5,000 lawns in the Twin Cities area, sending each a first-class letter 
about two months prior to any 
application. Each letter, Craig says, is addressed to the 
homeowner himself. "Without the continuation-of-service policy, we would wind up 
with only about 1,000 customers," Craig said. "If we don't get the letter back in 7 to 10 days, we consider it a 4yes.' " The Andersons hope to elimi-nate some of the problem Š and some of the financial loss Š by 
using their new computer system to monitor unpaid bills. If a cus-
tomer has not paid after one application, the service will not continue, Leonard says. Expanding Plant care lab moves operation Plant Marvel Laboratories, Inc., manufacturer of Nitriculture water 
soluble fertilizer and other plant 
care products, has moved to ex-panded facilities in Chicago 
Heights, IL. The company's new address is 371 E. 16th St., Chicago Heights, IL 60411. Its new telephone number is (312) 757-7500. The new location combines manufacturing, warehousing and executive offices on a six-acre site with expanded rail facilities and strategic position near major ex-pressways to expedite shipping. Tailor made for i Ł fi This "winner-style" jacket was designed especialh for Warren's and the turf professional. This jacket is heavy-duty nylon lined with light-weight flannel for year round wear. Easy-care, machine 
wash & dry jacket, sports the Warren's quality patch and each is personalized with your name. It's a classic jacket!!! And yours FREE with your purchase of A-34 BenSun® Kentucky Bluegrass Seed...the perfectionist's choice. For more details contact your 
Warren's sales representative or seed supplier. A-34 BenSun;® the tailor made kentuck) Bluegrass for the demanding turf professional ... rugged enough to withstand short mowing down to 1/2 inch and still maintain excellent density and 
wear tolerance. A-34 recovers quickly after damage and makes a 
clean, green turf... perfect for golf courses, athletic fields, parks and 
schools. And, now with 500 Ihs. accumulated purchases of A-34 BenSun,' straight or in mixes, this handsome jacket can he yours. Ti/ann&U TURF NURSERY, INC. P.O. Box 459 Suisun City, C A 94585 (707)422-5100 the professionars partner The Andersons You know our turf proven quality. Now, meet a pro close by who can help you get all our value/performance benefits: BIG BEAR TURF EQUIPMENT CORP. 
Eldridge, Iowa 1-800-228-9761 Contact: Ron Fogelman BUNTON SEED CO. Louisville, Kentucky 502-584-0136 CORY ORCHARD SUPPLY Indianapolis, Indiana 317-634-7963 Contact: Sue Stelmack Pat Kelley LAWN EQUIPMENT CORP. Novi, Michigan 313-348-8110 LETHERMANS, INC. Canton, Ohio Ohio: 1-800-362-0487 Other: 216-452-5704 Contact: Ray McCartney C. O. LOWE SALES Columbus, Ohio 614-891-9668 614-771-0486 Contact: Clarence Lowe OUTDOOR EQUIPMENT St. Louis, Missouri 314-569-3232 THORNTON-WILSON, INC. Maineville, Ohio 513-683-2141 TOLEDO TURF EQUIPMENT Toledo, Ohio 419-473-2503 Contact: Sam Ciralsky TURF PRODUCTS, LTD. West Chicago, Illinois 312-668-5537 312-231-8441 TURF & TREE SUPPLIES, INC. Rockton, Illinois 815-624-7578 Contact: Jack Oberg Cutworms easily controlled, but lawns suffer new infestations of green bugs from page 1 damage to northern turfgrasses from this pest is far less common than damage from the bluegrass billbug. Some damage from over-wintered larvae was seen in Ohio during April and May. One bur-rowing species that occurs in September and October and feeds in the root zone, continues to be troublesome in the Chicago area. Treatable infestations of cut-worms were likewise uncommon during 1982. One species, the bronzed cutworm, which occurs in May and June, occasionally dam-ages home lawns. Infestations re-quiring treatment were reported from Maryland and Des Moines, la. When necessary, infestations of sod webworms and cutworms 
were easily controlled with pre-
ventive or curative application of insecticides such as diazinon, 
bendiocarb (Turcam), chlorpyrifos (Dursban), trichlorfon (Proxol) and other labeled products. Irrigation is advisable following granular 
applications but not after liquid treatments. Greenbug New infestations of the green-bug continued appearing at new locations during 1982. Infestations were seen in Kentucky bluegrass, fine and tall fescues. Ryegrasses are not infested. Reasons for the continued ap-pearance of new infestations re-main unknown. Efforts to identify factor(s) which could indicate the conditions under which infesta-
tions may be expected have been unsuccessful. No association be-PROFITS. And the value of products that keep customers. tween infestations and soil mois-
ture has been seen. The aphid seems to thrive as well on moisture stressed turf as it does on that 
which is actively growing. During periods of moisture stress the 
insect simply remains inside the curled grass blade. Ohio surveys conducted in De-cember showed shiney-black eggs were again found on lawns in-fested last fall. Eggs were most commonly laid on tree leaves that had fallen on the lawn. (No! Š the eggs were not laid in the trees.) Based on the fact that greenbug eggs in Dayton, Ohio, survived the winter of 1981-82, eggs deposited during the fall of 1982 are ex-
pected to hatch in the spring of 1983. Generally, one application of either diazinon or chlorpyrifos (Dursban) provided good control. However, resistance to these two insecticides has developed in some market areas. In such cases, one liquid application of acephate (Orthene Insect Spray) provided excellent control. ADVERTISERS Reader Inquiry No Page Adelphi 31 101 Anderson Advertising 38,41 102 BFC Chemicals 44 Briggs & Stratton 4 103 Broyhill Co 28 104 Carso, Inc 27 105 Ciba-Geigy 36-37 
106 W. A. Cleary Corp 34 107 C. P. Chemical 28 108 Cushman Turf 32 109 Dedoes Industries, Inc 20 
110 Diamond Shamrock 19 
111 Diamond Shamrock 43 112 Dow Chemical U.S.A 2-3 
113 Eclipse 7 
137 Elanco 35 114 Four Star 42 115 Great Salt Lake Minerals & Chemicals Corp. .. 25 116 Hawkeye Chemical Co 26 
117 Jacklin Seed 29 
118 Jacklin Seed 10 119 F. D. Kees Mfg. Co 29 120 Lakeshore Equipment & Supply 11 121 Mobay Chemical Co 12-13 
122 Mobay Chemical Co 33 
123 Monsanto Co 22-23 
124 Moyer & Son 18 125 Nippondenso 30 
126 Northern Hydraulics 35 
127 George Olson & Son, Power Equipment Co., Inc. 35 128 PBI Gordon Corp 8-9 129 Pickseed West 27 130 Prentiss Drug & Chemical Co., Inc 42 131 Rhone-Poulenc 21 
132 Ryan Turf 15 133 Spraying Systems 27 134 Tuco Agri Chemicals 17 135 Warren s Turf Nursery, Inc 28 138 Warren s Turf Nursery, Inc 38 
136 Wheel Horse Products 24 NEW PRODUCTS 150 Walk-behind aerator is very lightweight 32 151 Two new products proven effective 32 
152 Precision device for deep-root feeding 32 
153 Fertilizer, herbicide are new to market 32 
154 Mower optimized for landscape areas 33 155 Tall-tree sprayer goes 65 feet up 33 156 Five-ton dumper s capacity three yards 33 157 Non-volatile 2,4-D product low-odor 33 158 Aerator comes from Australia 33 
159 Anti-scalp rollers on mid-mount 34 
160 Hustler has scoop 34 
161 New ignition is added to blower 34 162 Six tillers new 34 163 Trailer package new on the market 34 164 Hose waranteed 34 
165 Mower deck allows wide cutting range 35 166 Recycled rubber is used for solid tire 35 
167 Mid-size mower has new design 35 168 Hitch options for tractors 35 169 Two commercial power mowers out 36 
170 Rear-baggers top of the line 36 
171 Blades are handy 36 
172 Addition to line of polyethylene sprayers 36 173 Cultivars complete seven-year trials 36 This index is furnished for the reader s convenience However, the publisher can not guarantee its accuracy due to circumstances beyond our control. z n > z a c C/3 x 2 > PC n x CO 00 CO How The Andersons' dual-action The TimeŽ fertilizer/insecticide 
products give you the 
performance value you need to keep the bugs out 
of your profit picture. As the professional's partner, 
we're determined to help you eliminate the need for expensive call-backs ... and 
avoid the untold costs of lost 
customers. How? By getting you results ... The lasting results that help you live up to your perfor-mance promises Š cost-effec-tively Šand with the long-term customer satisfaction that keeps building your market reputation, sales and profitabiL Safe, granular Tee Time fertilizer/insecticide 
products spread out 
evenly . . . then sink in 
deep for thorough, safe and effective control of 
all major problem insects. Applied properly, our 
fertilizer/insecticide products 
with Dursban® or Diazinon® 
provide the nutrient balance you need for healthy turf ... along with the most proven, industry preferred 
insecticides. You get both insect control and fertilization in a single, safe application! And, because these quality Tee Time products are granular, you're assured of getting concentrated particles deep into the target areas where insects infest. Deep penetration allows for maxi-
mum performance of the active ingredients where you need them ... not where light and other factors can reduce their effectiveness. Quality. Proven Per-formance. Selection. And Availability. Real value, right for your needs. From The Andersons. 
For more information about the real value of using prod-ucts that can help you keep customers, just check the 
directory on the facing page for the distributor nearest you. They're pros, ready to help you get the products you need to succeed. Dursban* TYademark of Dow Chemical Co. on* TYademark of Ciba-Geigy J T Ł the professional's partner The Andersons Lawn Fertilizer Division P.O. Box 119 Maumee, Ohio 43537 Ohio: 800-472-3220 Outside Ohio: 800-537-3370 Tee Time wit ^ Durib.ir CO 05 X < C/3 D Q Z < u z £ CLASSIFIED RATES: 65 cents per word (minimum charge, $20). Bold face words or words in all capital letters charged at 90 cents per word. Boxed or display ads charged at $55 per column inch (one inch minimum). Agency commissions will be given only when camera-ready art is provided by agency. For ads using blind box number, add $5 to total cost of ad. Send ad copy with payment to Dawn Anderson, LAWN CARE INDUSTRY. 1 East First Street, Duluth, MN 55802. BOX NUMBER REPLIES: Mail box number replies to: LAWN CARE INDUSTRY, 
Classified Ad Department, 120 W. 2nd St., Duluth, MN 55802. Please include box number in address. MISCELLANEOUS KELWAY® SOIL ACIDITY TESTER, used by PROFESSIONALS nationwide. Direct reading, 
lightweight, portable, fully serviceable, no power 
source, Model HB-2 reads moisture too. Available through distributors. For brochure contact Kel Instruments Co., Inc., Dept. T, P.O. Box 1869, Clifton, N.J. 07015, 201-471-3954. TF KELWAY® SST., new professional SALINITY TESTER using microchip technology, retails under 
$90.00. Eliminates soluble salts problems by telling when to leach or fertilize. Available from distributors. Brochure from KEL INSTRUMENTS CO., INC., P.O. Box 1869, Clifton, N.J. 07015, (201 )-471 -3954. 5/83 FOR SALE Used Finn lawn feeder, 800 gal. w/hose, reel & spray gun. $5000.00 (502) 782-2730, 1:00 pm Š 4:30 pm. TRAILERS Improved Lawn King type; 15" truck wheels, surge brakes, solid steel axle, tail gate ramp, brand new. Many other fea-tures. Call 201-227-4717. 3/83 CLOSEOUT SPECIAL! Save your back issues of LAWN CARE INDUSTRY and save money at the same time. We're closing out our line of permanent 
binders at the special low price of two for only $7.50! 
(This is a $7.00 savings over our regular price plus 
postage and handling.) Orders will be filled as long 
as our supply lasts Š quantities are limited. Order 
your binders today from: Book Sales, HBJ PUBLI-CATIONS, One East First Street, Duluth, MN 55802. TF For Sale Š Two Myers 500 gal. spray units, skid mounted, 300 ft. W hose and electric reel with each. Also, Dodge 1-ton stake body 1979 with only 15,000 miles. Phone (412) 832-8210. 3/83 Finn Bantum 800 Hydroseeder, 1980 Model Š Like new. Tower, 200' hose, electric reel Š on Finn trailer. Contact Garry Struyk (402) 592-2233 or 
(712) 328-9227. 5/83 SPRAYERS Š FACTORY DIRECT, professional gardeners, turf applicators, proven dependability, unconditionally guaranteed. Black River Sprayers, Dept. 1-B, P.O. Box 11, Long Beach, N.C. 28461. 8/83 Lawn Combine Š Aerates and rolls with four chemical dispensers. Two seed dispensers and one 19 gallon spray tank. Excellent working condition. Call 804-463-3601 or write P.O. Box 6200A, Virginia Beach, Va. 23462. 3/83 Lawn-Care MANAGEMENT SYSTEM Software for multi-user CPM or OASIS systems with 5mb, Hard-Disk. "RASCAL" in use since Dec. 81. $2500 + license, set-up, training. The Green Scene, 5842 Tampa Ave., Tarzana, CA 91356, (213) 705-6388. TF HELP WANTED General Manager position open for chemical lawn 
and shrub division of established landscaping 
company in the sunbelt area. Tremendous opportu-nity for an aggressive individual having experience with a national or regional lawn care company. We are looking for a BUSINESSMAN Š the very BEST!! Knowledge of turf grass, ornamental plants, and marketing needed. The right person will enjoy excellent salary, benefits, and opportunity for equity participation with unlimited earnings potential. Send complete resume including education, experience, and salary history. All replies will be kept confiden-tial. Write LCI Box 85. 3/83 "POWERED EQUIPMENT, TECHNICIAN" Š Professional, neat appearing, sincere, honest man or woman, with experience in small engines, chainsaws, and light trucks. Individual selected will be responsible for servicing all powered equipment to the public, as well as the total maintenance of our own landscape fleet in our modem one man shop. A contract guaranteeing fifty two pay checks a year, 
with January and February off each year. Sales incentive and a master medical and dental plan. 
"Plus" the opportunity to live and work on a summer 
resort island surrounded by pure air, clean white 
sandy beaches and crystal clear water, with 
excellent educational and medical facilities. Send resume and recent picture to: Albert Glowacki Landscape, Inc., Box 928, Nantucket Island, Mass. 02554. 3/83 Lawn spray/tree spray company or accounts Š 
Southeastern Pennsylvania, Central and Southern New Jersey Š residential, commercial and indus-trial accounts of any size including sterilization. Contact Steve, after 6:00 p.m., 215-357-8875 or 
write to Spray Associates, Box 445, Warrington, PA 18976. Chemical Lawn Care Company needs General Manager with at least three years experience with a national or regional lawn care company. Experience must include sales, and customer and employee relations. Salary open. 214-690-1051, Layson, Inc., P.O. Box 30121, Dallas, Texas 75230. 3/83 HELP WANTED We are expanding our department staff to 
include a full-time adult instructor in Plant 
Sciences. This person will be responsible for meeting with and organizing interested area horticultural adults into a class that will include instruction and extensive on-site visits to their employment sites. Applicants should be well versed in all phases of Plant Science with a 
strong knowledge of the nursery and landscape 
business and industry. For further information, apply to: p Djgiu|jo Director Vo Ag Center WOODROW WILSON HIGH SCHOOL Hunting Hill Avenue Middletown, CT 06457 3/83 BUSINESS OPPORTUNITY Midwest lawn spray and maintenance company, 
including equipment and accounts. Year round cash flow. Office and warehouse also available. Estab-lished business for turnkey operation. Must sell, $70,000. Write LCI Box 84. 4/83 Classified Advertising is Ł Easy Ł Effective Ł Economical lifi I* A Ł * Ł - . o. . . - V »Ł < - \ > prentox Diazinon Turf and Ornamental Care Products. SrffCy* * W £k N0W! A complete line of Diazinon® productsŠ Emulsifiable Concentrates, t / ^ Granules or Wettable PowderŠwith r labeling for turf and ornamental "insect control, available through more than 40 distributors nationwide. Call or write for the distributor nearest you. Ki^fl Drug & Chemical Co. Inc. 363 Seventh Avenue New York. N.Y 10001 (212) 736-6766 PO. Box 701 Park Ridge. III. 60068 (312) 825-0020 PO. Box 12433 Fort Worth. Texas 76116 (817) 738-6042 3609 Shallowford Road Atlanta, Ga. 30340 (404) 458-1055 Prentox'ŠRegistered. Prentiss Drug & Chemical Co., Inc. Diazinon" Registered. Ciba-Geigy Corporation Cut the Cost of Soil Management. No other product can give you the results and still cut soil man-agement costs like PENE-TURF Soil Treatment. PENE-TURF 
costs only about $8 an acre to ap-ply...you can treat twice the acreage at less than half the cost 
of similar products! And what results! Golf course superintendents and professional turf managers across the nation are finding that PENE-TURF im-proves aeration...helps establish 
better rooting...eliminates wet and dry spots...helps curb ero-sion...and so much more. Find out for yourself...write or call today for FREE information 
about PENE-TURF...the best solu-tion for soil management. Dealerships available in some areas. Write or call today! ..use PENE-TURF, kik TT FOUR STAR AGRICULTURAL SERVICES, INC. 110V2 East Wabash St. Ł Bluffton, IN 46714 Ł (219)824-5384 No more uneven crabgrass control. Dacthal is back. Last season, lawn care professionals had to rely on other herbicides for crabgrass control. Performance was disappointing because they did not stand up to early season rains. Crabgrass control was uneven due to leaching. Things will be a lot different this season. Dacthal preemergence her-
bicide is back. Ready to deliver consis-tent, first rate crabgrass control. It's the herbicide lawn care specialists have relied on for years. Because Dacthal is non-water soluble, it won't leach away even during wet weather. And that means proven residual activity for unsurpassed crabgrass control. In fact, Dacthal provides effective control of 23 annual grasses and broadleaf weeds. It's the one pre-emergence herbicide that controls troublesome spurge. When you add up everything Dacthal preemergence herbicide has to offer, other herbicides come out second best. Especially when it comes to killing crabgrass. Dacthal from Diamond Shamrock. It's crabgrass control you can count on. Always follow label directions carefully when using turf chemicals. 6b Diamond Shamrock Agricultural Chemicals Division Diamond Shamrock Corporation 1100 Superior Avenue Cleveland. Ohio 44114 mtr I CI paints a pretty picture Ł i f 
1 1 1 1 
1 ŁŁŁI IV ŁŁŁI 1 ŁŁŁII "N ** Ł Ł am Nitroform® provides a consistent 38% nitrogen that's released by soil bacteria slowly and predictably Š just when it is most needed to make turf and ornamentals green and healthy. And Nitroform continues this slow, steady release to sustain growth for over six months (even during periods of sparse rainfall). You'll find Nitroform nonburning, nonstreaking, nonleaching. It's easy mixing and clean handling, too. This versatile nitrogen source is available in Blue Chip® for dry applications, Powder BlueŽ for liquid use, and it can be mixed and applied with insecticides and fungicides. When you're buying a complete fertilizer be sure to check the label to see that it contains Nitroform, the most efficient source of Water Insoluble Nitrogen. Nitroform can do beautiful things for your business. ® BFC CHEMICALS, INC. 4311 LANCASTER PIKE, WILMINGTON, DE 19805 ŁŁŁŁŁŁŁ Ł Ł Ł Ł Ł