TAMPA Scorch and Wayne rap Page 15 PROFILE Two careers for this LCO Page 28 PROFILE Mattingly Associates Page 11 SEED Turfseed market '85 Page 13 HBj A Harcourt Brace Jovanovich Publication OCTOBER 1984 Volume 8, Number 10 $2.00 L4WN OIRE MDUSTRY Serving lawn maintenance and chemical lawn care professionals The Sting Employee nabbed dumping hot list on cops Maybe they aren't Paul Newman and Robert Redford, but when Steve Derrick and Mark Wilson of Lawn Groomer recently fingered a 
defector from another lawn care company, you could almost hear strains of "The Sting" in the back-ground. The first major reported scam of trying to sell a customer list from a competing lawn care com-pany came to a screeching halt one sultry afternoon this July in a St. Louis shopping center parking lot. There, a check for $10,000, a taped telephone conversation, a gun and a pair of handcuffs spelled the demise of one St. Louis lawn care company employee try-ing to make a quick buck. The set-up The thought of "easy money" spelled the beginning of the end for "John Doe" of a St. Louis lawn care company. Believing he could cut a deal with a competitor after pirating a large lawn care cus-tomer list, he called Mark Wilson of Lawn Groomer, also in St. Louis, and offered to sell 10,000 names at $1 each. After getting the shady offer, Wilson immediately called his boss, Steve Derrick, in Normal, 111. They decided the best course of action was to first determine where the list came from. They planned their strategy and baited their trap. When Doe contacted Wilson again, a deal was struck to have a sample of the list sent to Lawn Groomer. "When we got the list and saw how large it was, we knew the list had come from either Evergreen or ChemLawn," Wilson told LCI. "We gave the sample to each of them and Evergreen identified it as theirs." to page 27 Imagery Does America view lawn care industry 
as a 'Darth Vader?' Is the lawn care industry really character straight out of "Star Wars," a Dark Lord of the Sith? Do LCOs wield their chemicals like the villainous Darth Vader wields his light saber, striking down innocent children? "We're having a Darth Vader concept being painted of us," says Nate Robinson of Leisure Lawn, Dayton, Ohio. And the "artists" are environmental groups, fighting a battle to eliminate the use of pesticides from the urban setting. "The lawn care industry's problem now is public relations," adds Ray Gibson of Ohio City Communica-tions, Cleveland, Ohio. "You are a whipping boy." Robinson and Gibson made their observations to a group of pesticide applicators in Cleveland. The group is planning to confront environ-mentalistsŠthe Sierra Club, in particularŠwho are trying to pass anti-pesticide legislation in suburban Lyndhurst. "If we would've mobilized and motivated our customers early, we would've subjugated the media and this whole movement much easier," Robinson continued. "It could have been a whole different story." Serving as an advisor to the group is Bob Styduhar, ChemLawn's new director of regulatory affairs. "Even the media is misinformed about what we use," Styduhar said. to page 4 iBllSEaMM Robinson Equipment demonstration Members of the Profes-sional Lawn Care Asso-ciation of America were treated to an outdoor equipment demonstration of aerators when they vis-ited the PLCAA regional seminar in Frederick, Md. this summer. Interested spectators looked on as a local distributor demon-strated a riding aeration unit (top photo), and later LCOs loolced over walk-behind equipment as well (bottom photo). Featured speakers at the Frederick regional seminar were Phil Cattron of Chem-Lawn, Dr. John R. Hall III of Virginia Tech, Chief David Shriver of the Maryland Department of Agriculture and Jerry Faulring of the PLCAA. According to PLCAA executive director Jim Brooks, regional seminars were very successful. MilillK PI Next T\ th mnr> 157 00093216 41 31 P F RIEKE PROF MICHIGAN STATE UNIV CROP • SOIL SCL E LANSING MI 48824 We offer you a meaningful relationship. More than a casual acquaintance, the DURSBAN* brand name means a lot more to you than a highly effective line of insecticides. There's a wealth of effi-cacy research showing top performance on turf and ornamental pests. And toxicology research which fully supports your continued safe use. Because of this and your pro-fessional use of the product, an excellent 
safety record has been established for DURSBAN. But the real point is that there is plenty of information available to help support your business...whether it's for selling, training or problem-solving. And, Dow man-power is available to you. So if you need to call on us, you'll know we mean it when we say that we want to help you, and that we have the materials and information needed to provide that help. We honor your needs when it comes to insecticide products too. DURSBAN 2E and 4E Insecticides, the industry standards, 
and DURSBAN 50W Insecticide, the wettable powder for treating turf, ornamentals and 
trees. Because the solvent has been elim-inated, DURSBAN 50W offers low phytotoxicity. It is compatible with wettable powder fungicides. And it offers extended residual control...eight weeks and more. We offer you the quality products to support your professionalism. We promise you sales literature and training to help 
you improve your business. And we support your industry associations with financial, educational and research programs. DURSBAN Š More than a casual acquaint-ance, the name means a lot more than just 
a chemical in a can. Ask your Dow dis-tributor about our "DURSBAN Delivers the Goods'' incentive program. Be sure to read and follow all label directions and pre-cautions. Agricultural Products Department, Midland, Michigan 48640. DURSBAN A good partner. * Dow Chemical U.S.A. ŁTrademark of The Dow Chemical Company. 4902 INDUSTRY NEWS U CQ O H u o >-OS P CO D Q Z w a: < u z £ < J Pro-pesticide interests suffer big defeat Pro-pesticide interests in Califor-nia took a blow to the chin in July. That was when the state Supreme Court ruled that local govern-ments may impose stricter con-trols over the use of pesticides than either state or federal laws provide. It was the pre-emption issue in reverse. The ruling upheld a Men-docino County initiative that ban-Is industry perceived as villain? from page 1 "I was talking to one reporter who didn't know that 2,4-D is not a dioxin. I told him to call Dow Chemical and find out for him-self." According to an Associated Press report, because of the Lyndhurst situation, the state attorney general may be asked to rule on whether the state can preempt city councils from adopting lawn care ordinances. "It seems clear to me that local control in this case is pre-empted by state law, just as it is in meat inspection," Deputy Agriculture Director Harry Goldstein told reporters. "In all fairness, the companies are all licensed and their formulas are checked. ned aerial spraying of a weed killer by a private company. "We conclude that the legis-lature has not preempted local regulation of pesticide use," wrote Justice Allen Broussard in a majority opinion. In dissent, Justice Otto Kaus said the state had adopted a com-prehensive program for regulat-ing pesticides, and added that Congress certainly did not intend to permit supplementary regula-tion by local governments. "That's one I'm afraid we can't let go," says Dave Dietz, director of the Pesticide Public Policy Foundation, which is fighting for state preemption of local pesticide legislation. "Even if it costs us $30,000 to appeal to the U.S. Supreme Court." The point taken by pro-pesticide interests is that local Pro-pesticide interests in the Cleveland, Ohio, area meet to discuss proposed anti-pesticide legislation in Lyndhurst, a suburb. Left to right, facing camera, are George Gossett of Dow Chemical USA, Mark Laube and Carl Ritterspach of Lawnmark Associates and Bob Styduhar of the ChemLawn Corp. Seated center with back to camera is Dave Dietz of the Pesticide Public Policy Foundation. (See story.) They're not going to put too much pesticide out there because that costs them money. If anything, they might tend to short-change on amounts." Because of the Darth Vader image, ChemLawn regional agronomist Phil Cattron, speaking to the Frederick, Md., PLCAA seminar, said he feels that a new primary function of the industry is education of the public. "In the last few months, I've changed the style of our leave-behinds to make them more informational about the materials we're using. Educa-tion is one of our main functions." Cattron even went so far as to governments too often are not qualified to pass legislation based on science, and that they too often get involved with unfounded emotional pleas directed at them by "environmentalist" groups. Pro-pesticide lobbyists believe that the California ruling might have a domino effect across the country, if it is allowed to stand without an appeal to the U.S. high court. suggest an industry-wide "owner's manual" for lawn care customers, a booklet that would tell customers how to "change the tires" but not get into detailed information like "installinga new transmission." Dave Dietz of the Pesticide Public Policy Foundation, in an exclusive interview with LAWN CARE INDUSTRY, put his finger on the problem: "A lot of it is providing good education programs to people that may make decisions. And that doesn't mean lobbying a specific bill, it means getting them information to give them perspective before that specific bill pops up. "It's a matter of making sure our story is told before their story is, so that if there's any mind-set-ting done, it's a mind-set based on facts and the truth. Truth is going to be our best defense, but we've got to get it out there first." "And we can't stop at our cus-tomer lists," adds Gary Cham-berlain of ChemLawn. ŠJerry Roche THE RUMOR MILL has it that Edith Efron or Patrick McCurdy could be keynote speakers at next year's Professional Lawn Care Association convention in Cincinnati. Efron is the author of a new book titled The Apocalyptics, which calls Rachel Carson's Silent Spring a "fairy tale." And McCurdy is the editor-in-chief of Chemical Week magazine. CORRECTION: An editor's note in the July issue was found to be inaccurate. Taken from a story on turf diseases from a recent issue of WEEDS, TREES & TURF, the note claimed that research-ers at Penn State were not in agreement with Cornell University theories on Fusarium blight. However, the Penn State research (originated by Dr. Herb Cole) has been updated. Penn State now concurs with Dr. Richard Smiley at Cornell. Our apologies. WOMEN IN BUSINESS are on the increase. The Small Busi-ness Administration recently conducted a survey of female owners, and found that there are 2.5 million, an increase of 33.4 percent from 1977 to 1980. By comparison, the number of small businesses operated by men rose 10.8 percent during the same period. The most popular states in this regard are California, Hawaii, Ohio, Illinois and states on the east coast. ORANGE "CRUSH?" When an industrial hand cleaner was spilled on a mound of red fire ants in Florida, the ants died almost immediately. Lethal agent was found to be orange peel extract. All South Supply of Jacksonville, which made the discovery, is now looking into marketing the compound as a new insecticide, and tests are being done on its efficacy at the University of Georgia's Coastal Plain Station. U.S. GYPSUM CO. expects excellent sales and earnings for 1984, including good sales by the recently-acquired Masonite Corp. Cap-ital expenditures should total $125 million, double the $61.3 mil-lion spent in 1983, according to Chairman Edward W. Duffy. ALAN CARUBA of Maplewood, N.J., a public relations man-ager who is a friend of the pesticide industry, recently wrote an article for the New York Times. The article was entitled "Should Pesticide Use Be More Strictly Regulated? More Control Would Bring Economic Disaster." In it, he took issue with N.J. Sen. Raymond f. Lesniak, who has proposed anti-pesticide legisla-tion. An accompanying article on the opinion page, written by Sen. Lesniak, was entitled "Let's Not Repeat Mistakes We Now Regret." KEI LANDSCAPE CO. of Worcester, Mass. joins the growing list of landscape companies going into lawn care. Name of that company's new full-service lawn care division is Turfgrass Techniques, and supervisor is Al Bebka. In Atlanta: ALCA/LMD focuses on personnel issues Theme of the 1984 ALCA Land-scape Management Division conference in Atlanta, Ga. is "Peo-ple: the Key Elements to Our Future." Keynote speaker will be Richard I. Lehr, a practicing labor attorney who will address the topic "Labor Relations and Per-sonnel Issues." The conference will be held at the Atlanta Colony Square Hotel Oct. 28-30. "I hope we attract some atten-In 1983, small businesses received $15.6 billion in sub-contract awards from prime con-tractors with the Department of Defense. A handy resource, the new Small Business Subcontracting Directory lists companies which are DOD prime contractors, plus the kinds of services they sell, and the name and phone number of the small business contact person tion," says LMD chairman Jack Mattingly of Charlotte, N.C. "These are problems we all have." Other speakers are Dick Daniel of Central Piedmont Employers Association, who will talk on "The Law nad Effective Personnel Policies," and Jim Perrone of Per-rone & Ambrose, who will talk about "A Day in the Life of a Supervisor." Panel sessions will be moder-ated by Bruce Wilson of Cal-in each company. These contacts can provide practical advice and help you join their company's vendor team to sell your lawn care or landscape maintenance service to the DOD. Copies are available by sending $5 each to: Dept. 36-GG, Superin-tendent of Documents, Wash-ington, DC, 20402. To order by MasterCard or Visa, call (202) 783-3238. abasas, Cal., David Frank of Germantown, Wise, and Ron Kujawa of Cudahy, Wise. Subjects of discussion are, respectively, "Effective Incentive Programs and Employee Compensation;" "Selecting Good Employees, Reducing Turnover and Effi-ciency Through Training Pro-grams;" and "How to Retain Key Personnel." In addition, ALCA landscape management awards presented earlier this year will be shown N.Y. Turfers' donations up Donations to the Cornell Univer-sity turfgrass research program by the New York State Turfgrass Association have risen 40 percent in 1984 to more than $28,000. Research programs covered by the donations include fine cultivar evaluations, compaction studies, effect of herbicides, con-trol of Fusarium blight syndrome, nitrogen sources, soil modifica-tion, growth regulator studies, soil fertility and others. As part of this research under-taking, NYSTA is funding a gradu-ate student. and participants will be asked to complete a benefit/compensation survey whose results will be dis-tributed later. Last year's Landscape Manage-ment Division conference was held in Denver, Col., and drew more than 250 interested partici-pants. For more information on the LMD conference, contact ALCA at 405 North Washington St., Falls Church, VA, 22046; phone (703) 241-4004. LAWN CARE INDUSTRY (USPS 397250) is published monthly by Harcourt Brace Jovanovich Publications. Corporate and Editorial offices: 7500 Old Oak Boule-vard. Cleveland, Ohio 44130. Advertising Offices: 757 Third Avenue. New York. New York 10017, 111 East Wacker Drive. Chicago. Illinois 60601 and 3091 Maple Drive. Atlanta, Georgia 30305. Accounting. Advertis-ing Production and Circulation offices: 1 East First Street. Duluth, Minnesota 55802. Subscription rates: $20 per year in the United States; $25 per year in 
Canada. All other countries: $50 per year. Single cop-ies (pre-paid only): $2 in the U.S.; elsewhere $4.50; add $3.00 for shipping and handling per order Second class postage paid at Duluth, Minnesota 55806. Copyright © 1984 by Harcourt Brace Jovanovich, Inc. All rights reserved. No part of this publication may be 
reproduced or transmitted in any form or by any means, electronic or mechanical including photocopy, recording, or any information storage and retrieval system, without permission in writing from the pub-lisher. Microfilm copies of articles are available through University Microfilm, International, 300 N. Zeeb Road, Ann Arbor, Michigan 48106 POSTMASTER Send address changes to LAWN CARE INDUSTRY, P.O. Box 6200, Duluth. Minnesota 55806-9900 Book on small business lists prime contractors and services they sell The Professional Turf System includes: 1. Tank (Single or compartmented) 2. Bed 3. PTO and drive train 4. Pump 5. Tachometer 6. Pressure guage 7. 300ft., 1/z inch high pressure hose 8. Electic hose reel 9. Sight guage 10. Spray gun 11. High volume agitation 12. Chemical inductor 13. Carbon Steel or Stainless Tanks TWO JOBS AT ONCE: The Professional Turf System can be designed to spray lawns and trees from the same unit. UNIQUE AGITATION SYSTEM: Allows suspension of granular material such as IBDU and wetable powders. COMPARTMENTAL TANK: Allows you to spray different solutions from the same unit or induct specific products through our special inductor. SELF-CONTAINED. SELF-POWERED. Our skid mount unit features its own twin cylinder engine with all the features of the truck mounted units. Available in sizes from 1000 gallon down to 300 gallon. Ideal for pick-up mounting or sliding on to a flat bed. Professional Turf Specialties 400 NORTHTOWN ROAD Ł NORMAL, ILLINOIS 61761 CALL COLLECT: (309) 454-2469 Industry pioneer passes away Allen Dall Allen Dall, a pioneer in profes-sional lawn care in the greater Cleveland, Ohio, area, passed away recently at age 51. Dall, who succumbed to a heart attack, started the first lawn care company in Cleveland, Lawnco, in 1971. He had previously been owner of the A.A. Dall Landscaping Co. for 11 years. "The loss is tremendous," says Bob Kautzman, Dall's brother-in-law who will be tak-ing over the business. "He did a lot for the industry, and for his associates. Every time someone needed something, they came to Allen." Kautzman, who worked with Dall since 1960, says that the business won't change much. "We're operating just like he was on vacation," Kautzman says. The company, which serves 5,000 accounts, opened up in Cleveland just one year before ChemLawn made its presence known in the market. lilfjt UiL'l-^mBEnsAN CLOBBERS CRABGRASS! Now, get the best crabgrass pre-emergent at the best of prices froni UAP Š nationally recog-nized supplier of top-of-the-line chemicals to leading lawn care companies and golf courses. Clean Crop Betasan kills crabgrass as it germi-nates with one application usually eliminating the weed for a year. And it's safer on more major types of turf than any other herbicide. That's why most lawn care companies use and trust Betasan. Call UAP toll-free to order Betasan liquid and granular formulations. Don't forget to ask about Clean Crop Mec-Amine-D Š UAP's new post emergent herbicide. You'll get your order delivered promptly from our warehouses in five states. Get Clean Crop Confidence with UAP and Betasan Š partners to the pros. CaU toll-free 1-800-228-0096 (1-800-642-TURF in Nebraska) Special Products RO Box 37800 Omaha. NE 68137 * Betasan is a registered trademark of Stauffer Chemical Company 
Alums follou label directions a ConAgra company ALCA to hold planning seminar The Associated Landscape Con-tractors of America will have a strategic planning seminar for owners and CEOs in the green industry Nov. 28-30. Presented by Organization Development Associates, the Phoenix (Ariz.)seminar will assist the participant in establishing a method for strategic planning and goal-setting up to five years in advance. Group leader will be Cliff Kraft, a management con-sultant. For more information, contact ALCA: 405 N. Washington St., Falls Church, VA, 22046; (703) 241-4004. Hunt on for ways to apply safely The DuPont Co. recently announced grants totaling$20,000 for research fellowships as part of its continuing program to promote safe use of chemicals. Two grants of $10,000 each were made to the University of Illinois and Oklahoma State Uni-versity, which will be awarded to graduate students to help them find ways of applying perticides more safely, in an environ-mentally sound manner. "New and safer application technology is of vital importance to professional customer applicators," said Dale E. Wolf, group vice-president of the com-pany's agricultural business. "As more sophisticated products are developed, innovative improve-ments in application technology are essential." Wage & benefit survey due out Ross-Payne & Associates will pub-lish in January, 1985, results of a wage and benefit survey the firm is conducting. The survey will collect data relative to the green industry, covering: job classification, type of work, size of company, geo-graphic location, rate of pay, incentives, deferred compensa-tion, benefits and perquisites. More than 20,000 question-naires have been distributed nationwide. Irrigation Assn. heralds chapter The Irrigation Association wel-comed its first regional chapter with a formal ceremony this sum-mer. "I think we could call this the first chapter of a great book," said IA president Claude Laval III, giv-ing the new California/Arizona chapter a $2,790 rebate on dues. "This moves the Association's contact down to a local level, and gives us a whole new element of communication." Laval added that "this is a ter-rific prototype for the way the IA is going to be in the future," leaving the door open for more chapters. UPFRONT On pre-emption, publishing only soPii: soil conditioner does il throe Apply Sofn-Soil in spring for dbnditioning; in fall for protection against possible salt damage. Look for the red, white and blue bag 1LOOSENS HEAVY CLAY, IMPROVES ALKALI SOILS Sofn-Soil gypsum is unique! Works Like Millions of Tiny HoesŽ to loosen heavy clay and improve alkali soil. Nothing else works like gypsum! Just add Sofn-Soil to your lawn, shrubs, trees and garden. You'll find it helps fertilizers work more efficiently, opens the way for air and water to penetrate soil, produces deeper, stronger roots 
to help plants stand up to summer's dry spells. 2SUPPLIES SECONDARY NUTRIENTS Sofn-Soil gypsum is hydrated calcium sulfate (CaSO^hhO). This natural mineral comes straight from the earth, provides about 20% calcium and 17% sulfate sulfur in readily available form to your plants. And remember, Sofn-Soil is not lime! Far from it! Sofn-Soil won't burn your lawn or appreciably change either the acidity or alkalinity of the soil. And being non-toxic, it's virtually harmless to pets, plants and people. 3COUNTERACTS WINTER SALT DAMAGE Sofn-Soil gypsum can stop the possible harmful effects of winter de-icing salt before they start .. and help restore soil damaged by salt run-off from streets and sidewalks. Gypsum neutralizes destruc-tive sodium ions through the chemical action of 
calcium ions. The soluble calcium actually replaces 
toxic sodium ions attached to clay particles. The result is a marked improvement in aeration and overall soil structure. D STATES GYPSUM BUILDING AMERICA Believe it or not, the words at the top of this column are the lawn care operator's answer to the pseudo-environmentalists' outcry against pesticide use. "Pre-emption" refers to legislation designed to pre-empt the authority of local, municipal and county governments in favor of state powers. "Publishing" is, of course, the lawn care community's key to accurately educating the public. Connecticut has just passed pre-emptive legislation. Now, pesticide users in that state no longer have to worry about ill-informed local councilmen yielding to their emotions and passing unfair anti-pesticide legislation. They no longer have to fear female members of pseudo-environmental groups showing up at local hearings with babes in arms and tears in eyes. In Connecticut, pesticide user groups can petition state legi-slators with the hard facts, hoping they get a bit fairer shake than they might get on the local level. This is not to say that some state legislators cannot get carried away with emotionalism. It is rather to say that state legislators are more experienced in dealing with professional lobbyistsŠand most of the environmental groups are just that. On the flip side of the coin, though, the California Supreme Court this summer upheld legislation that, in effect, gives local governments pre-emptive authority over state and federal governments in pesticide affairs. That could be a heavy blow to pro-pesticide factions. "I'm afraid that's one we can't let go," says Dave Dietz of the Pesticide Public Policy Foun-dation. Dietz firmly believes that ruling must be appealed to the U.S. Supreme Court, and that the case is very winnable. Dr. John Street, extension turfgrass specialist at Ohio State University, thinks that the publication of informative brochuresŠwritten by research peopleŠwould carry more weight in the battle against pseudo-environmentalists than if they were written by industry representatives. "That kind of thing carries more weight when it's written by someone who is supposed to be unbiased," he notes. He's right. The problem, however, might be that anti-pesticide groups could mis-use the information, as they have so adeptly done in the past. They could easily quote portions, twisting the meaning. Circle No. 130 on Reader Inquiry Card So whatever is written, to be effective, would probably have to be edited by a panel of bus-iness and language experts. The complete answer to the lawn care industry's problem of unfair legislation, then, appears not to lie with either pre-emp-tion or publishing. Rather, the answer appears to be an intel-ligently-planned combination of both. Roche Editor In just eight years From 'cutter' to corporation Jack Mattingly spends more time now behind the desk... Once was the timeŠnot too long agoŠthat Jack Mattingly would shut down the lawn mower for a few minutes, hop into his van and make some telephone calls to drum up sales. "In 10 minutes, I could be back outside cutting the grass again," Mattingly recalls. U.S. Patents 4,298,512 and 4,332,610 Available In: BULK 55 Gal. Drum 21/2 Gal. Container a true liquid suspension patented, slow release nitrogen fertilizer FLUF is a very stable flowable urea form suspension formulation that provides a continuously uniform and moderately slow release of nitrogen - which means pre-dictable performance and results. FLUF provides for an excellent summer time feeding program. When used in accordance with the label directions, it is non-burning 
and non-leaching. The clean, odorless and free flowing liquid FLUF provides for optimal ease in handling and application; utilizing any conventional spray method. FLUF is tank mix compatible/^rT^ 
with most pesticides and (2 , "«K]LE]flffrV CHEfniCflL \ A1' t\ A 7 COPPOPAT,ON Other fertilizer products. Box 10,1049Somerset Street K Somerset, NJ. 08873 (201)2474000 The van is gone now, andŠas owner of North Carolina's largest landscape maintenance com-panyŠMattingly doesn't get a chance to mow lawns much any more. Mattingly found that he wasn't getting paid enough for being an architectural project manager in 1976. So he asked to cut one of his account's lawns for extra income. For that first account, Mattingly was paid $300 a month. Shortly thereafter, he secured a $l,000-a-month account and quit his archi-tectural job. "I liked being outside, and I've always had that entrepreneurial spirit," Mattingly notes. "I had no horticultural experience, but I knew I could sell, and because of my training in architecture, my eye was trained for aesthetics." Jack Mattingly Associates, Inc. now employs 60 people to do $2 million worth of business each year. Sixty percent is in landscape maintenance, 35 percent in design/build and 5 percent in interior maintenance. "There was a lot of luck involved," Mattingly says. "In the beginning, I did all the work myself. I hired people as I needed them, but we were making money from day one." Good growth Annual growth has been any-where from 10 to 60 percent (about 30 percent this year). "We'd like to keep it at 20 percent, which is manageable," says Mattingly. "Sometimes, when you grow too fast, you force people into situa-tions they're not ready for." Mattingly, who was born and raised in Colorado, has several means of expansion ready to test. First, Mattingly Associates will be marketing a complete com-puter program for the landscape maintenance industry, perhaps as soon as Jan. 1, 1985. Second, the company is investigating new markets (like Columbia, S.C.) to complement operations in Raleigh, Greensboro and Charlotte. The biggest obstacle standing in the way of expansion is personnel. "With the economy picking up, there are more jobs available now," Mattingly observes. "We're competing with other industries. And we have a tough time com-peting with the fringe benefits of some of the big companies. It's just giving us a fit. "When unemployment gets below seven percent, the source of qualified labor dwindles. That seven percent probably consists of people you just wouldn't want to hire. So we have to continue to automate the equipment in our the Reader Service numbers of those items of interest to you. For rapid response, use the peel-off label from the front cover NAME TITLE FIRM ADDRESS CITY STATE ZIP PHONE( ) 101 116 131 146 161 176 191 206 221 236 251 266 281 296 311 326 341 I 102 117 132 147 162 177 192 207 222 237 252 267 282 297 312 327 342 103 118 133 148 163 178 193 208 223 238 253 268 283 298 313 328 343 I 104 119 134 149 164 179 194 209 224 239 254 269 284 299 314 329 344 105 120 135 150 165 180 195 210 225 240 255 270 285 300 315 330 345 I 106 121 136 151 166 181 196 211 226 241 256 271 286 301 316 331 346 I 107 122 137 152 167 182 197 212 227 242 257 272 287 302 317 332 347 108 123 138 153 168 183 198 213 228 243 258 273 288 303 318 333 348 109 124 139 154 169 184 199 214 229 244 259 274 289 304 319 334 349 . 110 125 140 155 170 185 200 215 230 245 260 275 290 305 320 335 350 I 111 126 141 156 171 186 201 216 231 246 261 276 291 306 321 336 351 112 127 142 157 172 187 202 217 232 247 262 277 292 307 322 337 352 I 113 128 143 158 173 188 203 218 233 246 263 278 293 308 323 338 353 | 114 129 144 159 174 189 204 219 234 249 264 279 294 309 324 339 354 1 115 130 145 160 175 190 205 220 235 250 265 280 295 310 325 340 355 L4WN GIRE INDUSTRY OCTOBER 1984 This card expires December 15.1984 PLEASE CHECK BELOW YOUR PRIMARY BUSINESS AT THIS LOCATION: A. CONTRACTOR OR SERVICES: Ł Chemical lawn care company Ł Mowing/maintenance lawn care company B. SUPPLIER: Ł Chemical dealer and/or distributor Ł Equipment dealer and/or distributor Ł Seed broker/dealer C. OTHER Please specify: I would like to receive (continue receiving) LAWN CARE INDUSTRY each month: Yes Ł No Ł Your Signature: Date BUSINESS REPLY CARD FIRST CLASS PERMIT NO. 665 DULUTH, MINNESOTA POSTAGE WILL BE PAID BY ADDRESSEE READER SERVICE DEPARTMENT MWN OIRE NDUSTRY POST OFFICE BOX 6080 DULUTH, MINNESOTA 55806-9780 NO POSTAGE NECESSARY IF MAILED IN THE UNITED STATES I.I.I..I.I.I..I.II....II..I.I..I...II..I.II 1,11 industry, because the labor prob-lems won't get any better." North and South Carolina are, for the most part, in what is known as the "transition zone" where either cool season grasses or warm season grasses prolife-rateŠthough neither without special care. Mattingly finds K-31 or fine fescues best for his area. He overseeds bermudagrass stands with annual ryegrass. Mattingly is trying to convert most of his crews from large rid-ing mowers to large walk-behinds, which are less expen-sive yet as easy and as efficient to operate. "We also try to re-design accounts, when possible, to allow a 36-inch walk-behind to do all the work with a minimum of trim-ming," he says. The future The current chairman of the Associated Landscape Con-tractors of America's Landscape Management Division was asked about the future of the industry. "The thing that scares me is the future of the one-truckers," Mat-tingly responded. "In our indus-try, I think the big will get bigger and the small will remain small. The one-trucker's real competi-tion will be the guy coming behind him who's going to be in business next month. And, in our industry, the ethics aren't the best." ŠJerry Roche08 > z n > 70 m Z a 
c C/3 H 70 *< o n 
H o oo m 
70 s oo Education is primary concern Sub-par professionalism, wrought by inadequate edu-cation, is the largest head-ache of the ALCA Landscape Management Division, according to its chairman, Jack Mattingly. "We've got to continue to promote professionalism," Mattingly says. "And you won't get professionals unless they're educated. "We've got to start at the high school and college lev-els, educating teachers first." ALCA is aggressively try-ing to set up co-op programs with colleges and univer-sities. In the last 18 months, response from most institu-tions of higher education has been good, Mattingly adds. One of the ways the LMD hopes to educate the indus-try itself is through what Mattingly refers to as "trav-eling dog-and-pony shows," a series of management sem-inars hitting key markets all over the country. "The purpose of these shows is to professionalize the industry, but it can help membership, too," Mat-tingly notes. The LMD is taking three new courses of action to help itself and its members. One is the publication of management "how-to" bro-chures. Another is the pub-lication of small pamphlets (like "Contract vs. Staff Landscape Management") its members can use as sell-ing pieces. The third consists of redefining its regional setup, expanding from seven to 12 regions to get more regional coordinators involved. "I'm really enthused about the direction of the LMD," Mattingly admits. "But we need to continue to serve the industry educa-tionally." m ,» Ł '' V . , ŁŁ Ł I i Ł Sr Ł f ? - Ł gzJFt . V Łv. I v r r Ł * Quality is Still the Most Important Element. EVERY PROFESSIONAL KNOWS THAT QUALITY IS STILL THE MOST IMPORTANT ELEMENT IN ANY COMPLETE TURF CARE PROGRAM. Let's face it - low price is no substitute for poor product. Challenged by tough turf problems together with rising costs, you just can't afford to play games with products that don't perform consistently and economically. You need quality turf products you can depend on. You need COUNTRY CLUB and GREENSKEEPER PROFESSIONAL TURF PRODUCTS from LEBANON. COUNTRY CLUB AND GREENSKEEPER FERTILIZERS ARE OF THE HIGHEST QUALITY HOMOGENOUS GRADES MADE TODAY - GIVING YOU MORE FEEDING POWER FOR YOUR DOLLARS. What makes homogenous fertilizers better? Each pellet contains a chemically-balanced combination of N-P-K,regardless of the material's sizing and coverage. The plant root needs only to come in contact with one pellet to receive a balanced diet. Consequently, you get even element distribution. WHATEVER YOUR TURF NEEDS, THERE'S A COUNTRY CLUB/GREENSKEEPER PRODUCT SPECIALLY FORMULATED TO MEET THEM - ALL WITHIN YOUR BUDGET! Backed with over 35 years of extensive university and end-use testing, we offer you the most complete line of fertilizers and control products available on the 
market as well as a full range of S.C.U. blends and chemicals. This includes: Ł FERTILIZERS COUNTRY CLUB 18-4-10 90% Org. for Greens and Tees COUNTRY CLUB 18-5-9 50% Org. for Fairways GREENSKEEPER 20-4-10 40% Org. for Fairways GREENSKEEPER 20-8-8 50% Org. 
GREENSKEEPER 10-6-4 50% Org. Ł FERTILIZERS COMBINED W/ CONTROL PRODUCTS 
COUNTRY CLUB 19-4-9 with BETASAN® 
COUNTRY CLUB 19-4-9 with R0NSTAR® COUNTRY CLUB 18-5-9 with BALAN® 
LEBANON "PRO" 32-3-8 with 1.5% 0FTAN0L® Ł GRANULAR CONTROL PRODUCTS GREENSKEEPER BALAN® 2.5G *> Made in America GREENSKEEPER DURSBAN® 2.32G LEBANON 0FTAN0L® 1.5G LEBANON BETASAN® 7G Ł SULPHUR COATED UREA COMBINATIONS LEBANON "PRO" 32-4-8 (12 units CRN) 
LEBANON "PRO" 28-6-12(11 units CRN) 
LEBANON "PRO" 20-5-10 CIL MINI PRILLED S.C.U. for greens. LEBANON CHEMICAL has the flexibility to formulate exactly the analysis your turf tests indicate to be most beneficial. We are fully equipped to manufacture your private label requirements when needed. EVERY COUNTRY CLUB AND GREENSKEEPER PRODUCT IS BACKED WITH A TOTAL COMMITMENT TO SERVE YOU BETTER. Our technically experienced staff is eager to assist you in solving turfgrass problems and will design a complete turf care program for you! Plus you're supported by LEBANON'S solid network of distributors throughout the country that ensure you of product availability and prompt service. THIS SEASON, DEPEND ON COUNTRY CLUB AND GREENSKEEPER FERTILIZERS! Call today for more complete information. Distributor inquiries invited. East Pennsylvania 
New York/ New England New Jersey Midwest Illinois 800-233-0628 717-273-1687 516-722-4500 201-329-4011 800-637-2101 217-446-0983 .but he still gets out to visit accounts at least once a month, LEBANON CHEMICAL CORPORATION P.O. Box 180, Lebanon, PA 17042 P.O. Box 647, Danville, IL 61832 Balan® -Elanco Betasan® Staufter Dursban* Dow Oftanot* - Mobay Ronstar® - Rhone-Poulenc INSIDE THE INDUSTRY oo 05 oc u CQ O H U o oc H c/3 D Q Z w < u z £ < J Seed report '85 Successful turf managers mm seed is the key By Dr. Eliot Roberts The Lawn Institute Lawn care professionals, from time to time, try to squeeze out of natural or common types of turfgrass the improved perfor-mance that can only be obtained from the tougher, new generation of proprietary grasses. And they're not the only ones. Many gardeners are quite casual about lawnseed, and often are not aware of the cultivars to which their lawns were estab-lished. Others look for "bargain brands" to improve run-down lawns that require overseeding. But the real key to successful lawn care is the seed. In both the maintenance of an existing lawn, and in the establishment of a new one, the genetic makeup of the plantŠtransmitted through the seedŠdetermines how successful the project will be. Supplies, prices In lawnseed production regions, three factors combine to determine the size of the harvest and thus the adequacy of prices and related prices. First, the degree to which weather conditions are favorable for field burning of residue fol-lowing the previous year's har-vest (late summer 1983). Some burns are always more effective in stimulating the next year's yield than others. Last year, wet fields did not burn as well as desired and some seed yields are lower because of this. Second, the adequacy of moisture and favorable tem-peratures throughout fall, winter and spring influence development of the crop and subsequent seed set. Growth conditions this past year have generally been favora-ble. Third, warm dry weather is required for seed development, harvesting and removal from the field. This is particularly impor-tant, but difficult to predict as far as impact on yield is concerned. In general, seed yields should be adequate to meet market demand for 1985. Local shortages may be noted as heavy demand for some proprietary turfgrasses is realized. Other proprietaries of com-parable quality should be avail-able in each of the following five categories: bluegrass, fine fescue, turf-type perennial ryegrass, turf-type tall fescue and colonial and creeping bentgrass. Of all lawngrasses, shortages of turf-type tall fescues are most likely because of increasing use throughout both northern regions of the country, as well as in north-ern sections of the southern regions (transition zone). In addition, the possibility of increasing use of the more heat-tolerant turf-type perennial ryegrasses in new and overseeded lawns, as well as for sports turf and for overseeding of warm sea-son turf this winter may well deplete current supplies. How-ever, at this time, quantities on hand appear adequate. It's important to note that increasing production of each cultivar by the grower is a time-consuming endeavor. Seed growers plan ahead to meet an expected demand without over-production, which loses value in storage. Most years, the public has a wide choice of high quality seed available that is reasonably priced. Seasons featuring low seed yield and exceptionally high consumer demand cause price increases. Regulations New seed regulations are being considered by some states. The issue is over the proper designa-tion for some seed types that have generally been known as "other crop seeds" on the label when present in small amounts. New wording "restricted nox-ious weed seeds" would apply to Dr. Eliot Roberts Eliot Roberts is director of The Lawn Institute, Pleasant Hill, Tenn. He is a soil scientist and turfgrass specialist with a doc-tor of philosophy degree from Rutgers Uni-versity. He has been a department chairman at the University of Florida and the University of Rhode Island. Dr. Roberts, a fellow of the American Society of Agron-omy, has authored more than 200 technical papers and popular articles. any bermudagrass seed, redtop and/or bentgrass seed, annual bluegrass and/or rough bluegrass seed, meadow and/or tall fescue seed, orchardgrass and/or timo-thy and velvetgrass seed. Should any of these 10 crop seeds be found to occur in amounts less than five percent of the total in bentgrass; Kentucky bluegrasses; chewings, creeping red or hard fescues; perennial ryegrasses; turf-type tall fescues and/or blends and mixtures of Variety reviews Forty lawn grasses chosen for elite list / The Lawn Institute's Variety Review Board has selected 40 lawn grasses for inclusion on its annual list of recommended varieties: 14 bluegrasses, 5 fine fescues, 12 perennial ryegrasses, 6 turf-type tall fescues, 2 bentgrasses and 1 specialty grass. Each year, the board evaluates the performance of proprietary cultivars based on local, regional and national turf trial data. Some 300 grasses are evaluated. Each lawn grass is sponsored in the competition by an interested seed firm. Not all of their proprietary grasses are entered with The Lawn Institute. The 1984-85 list includes fewer bluegrasses and fine fescues, and more turf-type perennial ryegrasses and tall fescues. This reflects the increasing popularity and improved performance of these cultivars throughout the country. Here are The Lawn Institute's award-winners: Bluegrasses Adelphi (J&L Adikes) America, Merit and Touch-down (Pickseed West) Arboretum (Mangelsdorf) Eclipse (Turf Cultivars) Fylking, Glade and Nassau (Jacklin) Merit (Full Circle) Monopoly (Pioneer HiBred) Ram I (Lofts) Rugby (Seed Production & Introduction) Sydsport (E.F. Burlingham & Sons) Fine fescues Banner and Koket (E.F. Bur-lingham & Sons) Ensylva (International Seeds) Waldorf (Pioneer HiBred) Reliant (Lofts) Perennial ryegrasses AlPStar (J&L Adikes) Blazer and Fiesta (Pickseed West) Citation and Omega (Turf-Seed) Delray (Northrup King) Derby, Elka and Regal (Inter-national Seeds) Manhattan II (Stanford Seed) Pennant (E.F. Burlingham & Sons) Repell (Lofts) Tall fescues Clemfine and Rebel (Lofts) Falcon (E.F. Burlingham & Sons) Galway (Northrup King) Houndog (International Seeds) Mustang (Pickseed West) Bentgrass Exeter (Pickseed West) Prominent (Rothwell Seeds) Specialty Sabre poa trivialis (Interna-tional Seeds) ŠEliot Roberts jggj As part of the turfseed growers' quest for quality, grass seed is inspected (left photo), and later categorized for purity (right photo) these, the noxious designation would apply. When present in amounts greater than five percent, bentgrasses and redtop, meadow and tall fescue, rough bluegrass and bermudagrasses would be included as a recognized compo-nent of the blend or mixture. An alternate proposal to add "contains undesirable crop seed" following the designation "per-centage of other crop seed," when appropriate, has also been dis-cussed. No requirement to name specific seed types or lists of num-bers of seed per ounce is included, and no additional test would be required to determine the neces-sity of providing additional infor-mation. "Noxious" is generally defined as harmful or injurious to health or physical well-being or morally harmful, pernicious-ruinous, highly hurtful, deadly, fatal, evil or wicked. "Undesirable" carries the meaning of objectionable, not worthy of being desired, not pleasing, not excellent. On this basis, many feel that use of the word "noxious" in the proposed new seed label would result in significant "over-kill" leading ultimately to increased confusion and misunderstanding on the part of those consumers who try to understand the mean-ing and significance of the seed label. Seed, seeding trends Each year, there are new lawns and sports turf established that help meet our ever-increasing demand for environmental quality and safe playing condi-tions for children and young ath-letes. Now this trend has developed a new dimension: that of upgrading existing poor lawns and sports turf through overseed-ing with new tougher cultivars. Turf-type perennial ryegrasses are leading the way. Many contain sufficient endophyte to bring about resistance to insects. They germinate rapidly and establish well, making good lawns out of poor ones. Better disease resis-tance and greater tolerance to heat stress lower maintenance costs. These grasses should prove especially useful to the lawn care professional in the quest for ulti-mate consumer satisfaction. [Ml stronauv,-TO QVNMW-v list®* srr\arter a Mark November 12 to 15 on your calendar today. Good luck on our contest and we'll see you at the show! WWN GIRE INDUSTRY-Vbpa ABP Serving lawn maintenance and chemical lawn care professionals HBJ A HARCOURT BRACE JOVANOVICH PUBLICATION 7500 Old Oak Boulevard, Cleveland, Ohio 44130(216) 243-8100 MEETING DATES October Bedding Plants Inc. Conference, Oct. 7-13, O Virginia Beach, VA. Contact: Dr. Richard Lindstrom, Virginia Tech, Blacksburg, VA, (703) 961-6723; or Charles Elstrodt, Sierra >- Chemical Co., (804) 425-5739. £ Professional Grounds Management w Society Conference and Trade Show, Oct. g 8-9, Marriott Hotel, Worcester, MA. Con-Z tact: Kevin Lyons, PGMS New England Branch, College of the Holy Cross, Wor-a: cester, MA, 01610. ^ Missouri Lawn and Turf Conference, Oct. z 12, Columbia, MO. Contact: John H. Dunn, 
> Department of Horticulture, University of Missouri, 1-40 Agriculture Bldg., Colum-J bia, MO, 65211. (314) 882-7511. ALCA Maintenance Technicians Short Course, Oct. 13, Ft. Lauderdale, FL. Con-tact: ALCA, 405 N. Washington St., Falls Church, VA, 22046. (703) 241-4004. Southwest Turfgrass Association Con-ference, Oct. 18-19, New Mexico State Uni-versity, Las Cruces, NM. Contact: Dr. 
Alden Baltensperger, New Mexico State University, Agronomy Department, Box 3-Q, Las Cruces, NM, 88003. (505) 646-3405. Environmental Management Association Conference, Oct. 19-25, Holiday Inn Surf-
side, Clearwater Beach, FL. Contact: EMA, 
1019 Highland Ave., Largo, FL. 33540. (913) 586-5710. International Irrigation Exposition and Conference, Oct. 21-24, Bartle Hall, Kansas City, MO. Contact: The Irrigation Associa-tion, 13975 Connecticut Ave., Silver Spring, MD, 20906. (301)871-1200. National Institute on Park and Grounds Management Conference, Oct. 28-Nov. 1, Denver (CO) Regency Inn. Contact: 
NIPGM, Box 1936, Appleton, WI, 54913. (414)733-2301. ALCA Landscape Management Con-ference, Oct. 29-31. Atlanta, GA. Contact: ALCA, 405 N. Washington St.. Falls Church. VA, 22046. (703) 241-4004. 
Commercial Grounds Maintenance Short 
Course, Oct. 30-31, Stone Mountain (GA) 
State Park. Contact: Gilbert Landry Jr., University of Georgia, College of Agri-culture, Athens, GA, 30602. (404)542-5350. November Southern Turfgrass Association Con-
ference and Show, Nov. 4-6, Birmingham (AL) Civic Center. Contact: Dr. Richard Duble, 3606 Meadow Oaks, Brvan, TX. 
77802. (409) 846-0360. 
Missouri Valley Lawn & Turf Conference, 
Nov. 5-7, St. Louis Marriott Pavilion Hotel. Contact: Terry Turner, UMC Office of Con-ferences, 344 Hearnes Building, Columbia, Great Northern Equipment Company Š a leader in agricultural fertilizer application equipment for over 30 years Š now brings the lawn care profes-sional the NEW GN600. The GN600 and other models in the line give you the "curb appeal" so important to your company's image. And they're built as rugged as the famous Great Northern field application rigs. Just look at these impressive GN600 features: Ł 600 gal. stainless steel tank for 200,000 sq. ft. coverage with every load Ł One ton Ford truck with 6.9 liter IH diesel engine Ł PTO driven with 2C95 Myers Pump Ł Stainless steel plumbing, sparge line and full sump Ł American Nordic reel with 500 ft. of V2" hose Ł Industry proven Chem-lawn Spray Gun with extra nozzles Other models Š the GN1000, GN1200 and GN1600 Š offer the same top-of-the-line compo-nents with larger chassis and payloads. All the Great Northern systems are available for mount-ing on customer-owned chassis. At Great Northern...We're Building on Experience. Call us today and let us put our experience to work for you. Great Northern Equipment Co. 3550 Great Northern Avenue, RR 4 Ł Springfield, IL 62707 Ł Phone:(217)787-9870 "The NEW Leaders in the Lawn Care Industry" Circle No. 107 on Reader Inquiry Card MO, 65211. (314) 882-4349. New York State Turfgrass Association Conference and Trade Show, Nov. 7-9, Syracuse, NY. Contact: Ann Reilly, NYSTA, 210 Cartwright Blvd., Massapequa Park, NY, 11762. Garden Industry of America/West, Con-vention Center, Nov. 8-9, Anaheim, CA. Contact: Paul Anderson, GIA/West, Box 1092, Minneapolis. MN, 55440. (612) 374-5200. California Landscape Contractors Asso-ciation Annual Convention,Nov. 8-11, Ixatalpa. Mexico. Contact: Bob Gouley, 
2226 K St.. Sacramento, CA. 95816. (916) 448-2522. Professional Lawn Care Association of America Conference and Trade Show, Nov. 12-15, Curtis Hixson Hall, Tampa, FL. Contact: Jim Brooks, PLCAA, 1225 Johnson Ferry Rd.. Suite B-220, Marietta, GA, 30007. (404)977-5222. Clemson Turfgrass Conference, Nov. 13-14, Clemson (SC) Ramada Inn. Contact: Dr. Landon C. Miller, Horticulture Dept., Clemson University, Clemson, SC, 29631. (803)656-3403. Western Turf Care Industry Conference and Trade Show, Nov. 20, Adams County (CO) Regional Park. Contact: Gary Nieaerkorn, Adams County Extension Service. 9755 Henderson Rd., Brighton, 
CO, 80601. (303) 659-4150. December Ohio Turfgrass Foundation Conference and Show, Dec. 3-6, Columbus, OH. Con-tact: Dr. John Street. Ohio Turfgrass Foun-dation, 2021 Coffey Rd., Columbus, OH, 43210. (614)422-2601. Landscape Design Short Course, Dec. 10-12, OARDC, Wooster, OH. Contact: Fred K. Buscher, OARDC. Wooster, OH. 44691. (216)263-3831. North Central Turfgrass Exposition, Dec. 11-13, O'Hare Exposition Center, Rose-mont, IL. Contact: Dr. Thomas Fermanian, University of Illinois. 116 Illini Hall. 725 S. Wright St.. Champaign, IL. 61820. (217) 333-2880. Pennsylvania Turfgrass Conference and Trade Show, Dec. 17-20, Hershey (PA) Lodge and Convention Center. Contact: Christine King. 412 Blanchard St.. Belle-fonte. PA. 16823. (814) 355-8010. January North Carolina Turfgrass Conference and Exhibit, )an. 2-4.1985. Charlotte (NC)Sher-aton Hotel. Contact: W.B. Gilbert, 1119 Williams Hall, Box 7620, North Carolina State University, Raleigh. NC, 27695. (919) 737-2657. Associated Landscape Contractors of America Convention and Trade Show, Jan. 
20-24, 1985, Kona Surf Resort, Kailua-Kona, HI. Contact: ALCA. 405 N. Wash-
ington St., Falls Church, VA, 22046. (703) 241-4004. Virginia Turfgrass Conference and Trade 
Show, )an. 23-25, Virginia Beach (VA) Pavilion and Tower. Contact: J.R. Hall III, 
Agronomy Dept.. Virginia Tech, Black-
sburg, VA, 24061. (703) 961-5797. Oct. 7-10 PGMS slates annual event The Professional Grounds Man-agement Society will have its 72nd annual Conference and Trade Show at the Worcester (Mass.) Marriott Hotel Oct. 7-10. Educational sessions, a trade show and special tours are sched-uled. Among the speakers listed on the roster are Dr. Richard Hurley of Lofts Seed, Dr. James Beard of Texas A&M University and Robert Felix of the National Arborist Association. Tours will include a visit to Sturbridge Village, the Mount Auburn Cemetery and the Arnold Arboretum. Scorch grtd Wavne A down-home look at the PLCAA show ED. NOTE: Scorch and Wayne may be fig-ments of our imagination, pure fiction. But we can't help thinking that, somewhere in the Jawn care industry, Scorch and Wayne really exist. You might think so, too, after reading this. The two are scheduled for occasional appearances on these pages. I knew it was going to be a long lunch when Scorch ordered his usual Rolling Rock plus a shooter of Kessler's on the side. Before I left his lawn care company to start my own, that was usually the signal that he was in the mood to do a little philosophizing at lunch. And this time he had brought along one of his new employeesŠRichardŠto philosophize with. "How's business, Scorch?" I asked. "Just fine Wayne. In fact, it's so good I'm thinking of letting Richard here go to the PLCAA Conference and see if he can get a little education from the industry's really Downtown Tampa smart people. Where is the conference this year anyway, Louisville or Indianapolis?" "Well, actually, its in Tampa this year," I said. "Tampa! Why in the world are they hav-ing it in Tampa?" "My guess is that the PLCAA wants to open the show up to the southern lawn care industry, and also offer northern companies a chance for a little fun in the sun with their families." "Well, Richard and I don't have any fam-ilies, but I guess we'll go anyway. Gee, I was sure looking forward to going to the Red Garter again like we did last year and the year before in Indianapolis. They had some real nice waitresses there." "Are we going to drive or fly down to Tampa?" Richard asked. "Let me answer that for you Richard," I said, basing my answer on many years of working with Scorch. I knew his style. "Scorch never flies, and says he won't until they start putting coolers right next to the seats. Besides, he probably has a guy selling some truck who he wants to see on the way, and the trip would be a good time to check that baby out." "Couldn't have put it better myself, Wayne," Scorch said. Richard wanted to know if there was anything he needed to know about going to the PLCAA Conference. Did Scorch have any tips? "Can Ralph Sampson dunk?" Scorch asked. "Of course I've got some tips. And I'm going to give you some of them right after Molly brings me another Double R and shooter." Molly was the reason Scorch came to this roadhouse outside of town. She brought the order over to our table and all conversation stopped. She was in summer issue Š halter top and tight jeansŠand she definitely knew to page 18 Sightseeing the Tampa, Fla. area The fifth annual Professional Lawn Care Association convention and trade show promises to be the largest in the young orga-nization's history, according to Jim Brooks, PLCAA executive director. Brooks expects more than 1,500 partici-pants (compared to last year's 1,000), and has sold 20,000 square feet of exhibition space, an increase of approximately 30 per-cent over last year. Keeping all that in mind, here are some places you might want to visit, and things you might want to do, during your visit to Tampa: SIGHTSEEING Ł Busch Gardens, theme park and wildlife pre-serve, 3000 E. Busch Blvd.,adults $13.50 Ł Tarpon Springs, north Clearwater, greek fishing village, free Ł Ybor City, south Tampa, local Latin quarter, free SPORTS Ł Annapolis Sailing School, 6800 34th St. S, St. Petersburg, sailboat rental, $20/hr. or $90/day Ł Bayshore Boulevard, jogging, free Ł Derby Lane, 10490 Gandy Blvd., St. Petersburg, dog races, adults $2.50/$l Ł Double Eagle Party Boats, Clearwater Marina, fishing charter, $12.50 half-day/$40 day Ł Suncoast Boat Rental, 9540 Blind Pass Rd., St. Petersburg, powerboat rental, $30/hr. or $100/ half-day Ł Tampa Bay Downs, Racetrack Road at Hill-sborough Ave., thoroughbred racing, adults$3/$1 Ł Tampa Jai Lai Fronton, 5125 S. Dale Mabry Highway, jai alai, adults $3/$l DANCING Ł Confetti, 4811 W. Cypress St. Ł Malio's, 301 S. Dale Mabry Highway Ł Thrills, 2720 N. Dale Mabry Highway LOUNGES Ł Breeze's Lounge (Hyatt Regency), 211 North Tampa St. Ł Jimmy Mac's, 113 S. Armeina Ave. Ł Selena's, 1623 Snow Ave. Ł Verandah, 5250 W. Kennedy Blvd. DIVERSIONS Ł El Sol Cigars, 1725 E. Seventh Ave., hand-rolled cigars, 55C each Ł Pabst Brewery, 11111 N. 30th St., free Ł Spirit of Tampa, 135 Ashley Dr., bay cruise, adults $2 Ł Ybor City State Museum, 1818 Ninth Ave., adults 50C: RESTAURANTS Ł Bern's Steak House, 1208 S. Howard Ł Cafe de Paris, 4430 W. Kennedy Blvd., French Ł Cafe Sevilla, 3602 N. Armenia Ave., Spanish Ł Casa Blanca, 115 E. Davis Blvd., seafood Ł Colonnade, 3401 Bayshore Blvd., seafood Ł Columbia, 2117 E. Seventh Ave., Spanish Ł Latam's, 2511 W. Columbus Dr. Ł La Teresita, 3302 W. Columbus Dr., Spanish Ł Lauro Ristorante, 4010 W. Waters Ave., Ital-ian Ł Louis Pappas, 11209 N. Dale Mabry Highway, Greek Ł Mama Mia, 4732 N. Dale Mabry Highway, Italian Ł Marty's Steaks, 4732 N. Dale Mabry Highway Ł Old Spaghetti Warehouse, 1911 N. 13th St. Ł Seabreeze, 3409 22nd St., seafood Ł Sea Wolf, 4115 E. Busch Blvd. Ł Selena's, 1623 Snow Ave., French Ł Spanish Park, 3517 E. Seventh Ave., Spanish Ł Swanson's, 2325 Ulmerton Rd., St. Petersburg Ł Valencia Gardens, 805 W. Kennedy Blvd., Spanish Ł Westwind'r, Hyatt Regency, 2 Tampa City Center > £ z n > 70 m Z a c C/5 H TO *< o n H O 00 
vn CO 00 J* Management tips Easing the pain of establishing pensions To many landscape and lawn care contractors, the lack of retirement benefits such as those provided by large corporations is a decided drawback to self-employment. To those in the know, however, establishing their own profit-sharing or pension plan is an attractive Š and rewardingŠ bonus for being their own boss. Although plans self-employed individuals are allowed to estab-lish for their own retirement are usually referred to as "Keough plans" or "H.R. 10 plans," the rules for covering the self-employed are now the same as those qualified plans for corpora-tions. Unfortunately, some LCOs continue to resist installing retire-ment plans because they fear that the contributions would eat away at the venture's cash flow. What many LCOs don't realize is that there are way to both ease the cash burden and make the plan less costly. The most common technique involves integrating the plan with Social Security. If, for instance, the LCO sets up the plan correctly, he can apply Social Security pay-ments made on behalf of an employee to offset contributions to the retirement plan. Vesting (the right to receive benefits) can be spread over a number of years under our tax rules. Any employee who leaves before he or she is fully vested may forfeit all or part of the unvested benefits. Surprisingly, the normally-strict IRS will accept plans that provide no vest-Powerful new medicine for turf diseases VORLANŽ isMallinckrodt's newest, toughest turf fungicide. Enough experience has been gained with Vorlan by now Š on golf courses and in university trials Š to confirm that it establishes new standards of performance. Against Leaf Spot, Red Thread, Dollar Spot (even resistant strains!), and Pink Snow Mold, Vorlan delivers more effective control than any other fungicide available. Vorlan s effectiveness Š because it takes so little and lasts so long Š also makes it economical, too. If you haven't yet tried Vorlan, you should. Call Mallinckrodt toll-free, or contact your Mallinckrodt Turf Products distribu-tor. No prescription is needed! Mallinckrodt RO. Box 5439 St. Louis, MO 63147 (800) 325-7155 ing for as much as the first five 
years of service. Retirement benefits may be defined in terms of service to the operation. For instance, assume that a defined benefits pension plan is installed in a landscaping busi-ness when both you and your foreman are 45 years old; how-ever, you started the operation when you were 25 and he was hired at 40. If the normal retire-ment benefit is reduced by A/AO for each year of service less than 40 (at age 65), the landscaping busi-ness owner will earn the entire benefit. Qualified plans While there are many varia-tions, there are only two major types of qualified plans that can be sponsored by a lawn care busi-ness: (1) Defined Contribution Plans. This type of plan provides for ben-efits based solely on the amounts that have accumulated in each participant's account. (2) Defined Benefit Plans. The goal of this type of plan is to pro-vide definitely determinable ben-efits to a participant, and it is the obligation of the LCO to make the necessary contributions under the plan to ensure that these bene-fits can be paid. Consider two variations of the defined benefit plan: Ł Pension Plan. A pension plan provides for the payment of defi-nitely determinable benefits to employees over a period of years, usually for life, after retirement. The determination of benefits to be paidŠand the contributions which must be made in order to pay those benefitsŠcannot be dependent upon the profits of the business. ŁAnnuity Plan. An annuity plan is, in reality, nothing more than a type of pension plan. It dif-fers from other pension plans in that contributions are made directly to an insurance company in the form of insurance pre-miums. The retirement benefits are then provided for under annuity or insurance contracts. Variations of defined contribu-tion plans are: Ł Profit Sharing Plan. A profit sharing plan is usually established and maintained by an employer to provide for the participation in profits by the operation's employ-ees or their beneficiaries. In order to qualify for tax bene-fits, the plan must provide a defi-nite pre-determined formula for allocating the contributions made to the plan among the partici-pants, and for distributing the funds accumulated undr the plan after a fixed number of years, the attainment of a stated age or upon the occurrence of some other fixed event. Ł Money Purchase Plan. A money purchase plan is nothing more than a plan designed to pro-MARKETING IDEA FILE vide employees or their benefici-aries with benefits that will be paid upon retirement or for a period of years after retirement. A money purchase plan is usu-ally subject to the same rules imposed on profit-sharing plans, but it is basically different because the employer's contribu-tions to the plan are fixed without being geared to profits. From an LCO's viewpoint, the most significant difference between defined contribution plans and defined benefit plans is in restrictions on the amounts that may be contributed. TEFRA The Tax Equity and Fiscal Responsibility Act of 1982 (TEFRA) made a number of sub-stantial changes to the rules gov-erning qualified pension or retire-ment plans. Included in those changes are: (1) The overall limits on contri-butions and benefits for a partici-pant in a tax-qualified plan were changed. The maximum annual benefit under a defined benefit plan was reduced to $90,000 while the amount which can be added annually to the account of a par-ticipant in a defined contribution plan is restricted to the lesser of 25 percent of his or her compensa-tion or $30,000. Similar levels apply for the self-employed land-scape contractor. (2) Distinctions were generally eliminated in our tax law between the qualified plans of corporations and those of self-employed peo-ple. These "parity rules" for cor-porate and non-corporate plans also affected plans for Subchapter 'S' corporations and simplified pension plans. (3) Partial tax-free rollovers of distributions from IRAs are now permitted. (4) And an entirely new set of rules pertains to qualified plans that fall under the definition of "top-heavy" plans. Special requirements are also imposed on plans that favor key employees. Aside from the sheer complex-ity of the rules governing qualified retirement plans, the new restric-tions on "top-heavy" plans and those that favor key employees make professional advice and assistance a must. However, a knowledgable advisor can help you structure a plan that will provide youŠand your employeesŠwith the retire-ment benefits you want as a mini-mal cost. ŠMark E. Battersby g] LAWN FUNNIES Ad agency tips If you have contemplated getting an agency to handle your advertising, such experts have some recommendations that will lead to your getting your money's worth: Ł Forget such figures as 15 percent gross income or 5 percent net income as an agency's commission; it's usually better to settle on an hourly fee. Ł The more work you do on advertising, the less the agency has to do. But don't do so much that you tie the agency's hands creatively. Ł Watch out for "research" charges. A good creative ad team will usually concentrate more on the quantitative data which you provide. Ł Don't be bamboozled by letting your agency charge you according to "industry aver-ages," which are usually conveniently skewed upward by accounts which use television ads. Ł If you agency needs more than two top creative talents to come up with ideas for your ads, you're probably getting taken for a ride. Ł On the average, an advertising agency ends up charging $3,000 plus expenses. If yours is charging more, you'd better look for another. OS w CQ o H u o F C/3 D D Z u oc < u z £ < FYLKING FYLKING FYLKING FYl .KING FYLKING "Dad, may I have the truck tonight? My girl wants her lawn mowed." FYLKING Remember the name because you're going to hear a lot about it. Fylking Kentucky bluegrass lawn is something special. It forms a dense, thick turf, more disease and drought resistant. Greens up earlier, stays greener longer. Fylking can be cut as low as % inch, even Vfe inch for home putting greens. Proven over many years of international certified testing. Ask your seed distributor for Fylking. Fylking Š the World s Fair grass. FTUONC m KENTUCKY BLUEGRASS U.S. Plant Patent 2887 Another fine, quality-controlled product of Jacklin Seed Company. Supplies are excellent. The price is right. Order Fylking now! 00 05 04 w CQ O H U o EŠ C/3 D Q Z w DC < u z £ < J Scorch's convention-going philosophy: from page 15 how to make those blue jeans talk. "First of all kid," Scorch said, "you've got to go into training well before the conference. I'm always in training, so it's not a problem for me. But you might be in trou-ble." "Why would I be in trouble?" Richard asked. "Well, Richard, a young kid like you is in danger at a con-ference like this if you don't watch yourself. Now that I have given you some responsibility for buying, you have to have your wits about you at all times. Some of these good ol' boys will get you in a hospitality suite, you get a little tipsy, and they might try to take advantage of you." "Hell, Scorch, I wouldn't let that happen to me," Richard said. "Take it from the voice of expe-rience," Scorch shot back. "I've been in that situation too many times." Molly walked by again, and Scorch sighed. "The next thing you have to know, Richard, is that you can't be popping off about our business to our direct competitors. We share when it is appropriate, and we've learned a lot over the years from each other. But it's a jungle out there, so you sometimes have to keep your cards a little close to the vest. And you can't do that when you're feeling the Wild Turkey bite." "Okay, I got it: go into training well before the conference. What else?" "Definitely have to be there for the Early Bird Reception on Mon-day night. Like I said, our com-pany has made a lot of good Ł Quality Ł Reliability 
Ł Service TRIPLEX-376 Super-3 mower FINALLY A REEL MOWER MADE FOR SMALL TRACTORS The P.T.O. Model is easily hooked up to any suitable tractor. The Engine Model is equipped with a 7 H.P. engine. It can also be pulled by trucksters or ATC's. Outstanding Features: Unique and simple mechanical drive system I Heavy duty mowing units, with a choice of 5,6 or 7 bladed reels Easy reel lift for transport and storage I Jack stand for easy unhooking and parking Designed to deliver a fine quality cut in long, short, wet or dry grass Mows up to 40 acres (16.2 ha) per day Triplex-376 mower A REAL PROFESSIONAL TRIPLEX MOWER Improved mowing, quality and styling. Reels are dynamically balanced to provide a beautiful fine cut. Outstanding Features: Free floating reels with anti-scalp rollers Precise and easy height of cut adjustment Raise and lower cutting units from operator's seat Equipped with a quiet reliable 8.5 H.P. engine The transmission has 3 speeds forward and 1 reverse. Also a diff' lock is standard Excellent operator comfort and visibility with hand brake as a bonus Mows up to 30 acres (12.1 ha) per day BROUWER TURF EQUIPMENT LIMITED 7320 Haggerty Rd./Canton, Ml. 48187 Telephone (313) 459-3700 Woodbine Avenue/Keswick, Ontario, Canada L4P 3E9 Telex 065-24161 Telephone: (416) 476-4311 friends over the years, and this is the time we get together and meet each other again and swap lies. Definitely on the 4A' list." "What else is on the 4A'list?" Richard wanted to know. "Can't miss the big party with bluegrass music that one of the big chemical companies puts on," Scorch said. "Free beer and good down-home music. Hope they are doing it again this year. Plus, you can't miss the hospitality suites put on by the distributors, par-ticularly that big one not too far from us. Definitely first class. But you'd better be ready to talk busi-ness: they bring about 8,000 sales-men to the show." "What about places to eat?" Richard asked. "Well, first you've got to start with the main meal of the day, breakfast at 3 a.m. at the closest all-night diner to the hall. More truth is spoken at these breakfasts than all of the other meals put together. And be suspicious of suppliers that want to take you to dinner at places that have the word 4Le' in front of the name. Never trust a supplier that orders his drinks 4up.' Stick to steaks and seafood and places that don't take credit cards." "What about the convention floor?" Richard asked. "Got to spend a lot of time there," Scorch said. "Make a quick run-through as soon as you get there picking up literature, seeing where all of the booths are located. But don't get bogged down. "Give your 'howdies' and then come back on the second or third day of the show, roll up your sleeves and then talk brass tacks. The last day is usually the best. The salesmen are so happy to see anybody, you'll get all the time you need, and maybe even a good price. Too many guys never go back to the floor after the first day, and that's a big mistake." "I thought I was going to Tampa to get educated," Richard said." "You are, you are," Scorch replied. "The real education comes in the hallways outside the sessions during the day and in the cocktail lounges at night. This is where the real meetings are held. Trade secrets and lies are exchanged. Rumors are started. It's fascinating, Richard." "How about the speakers?" Richard wanted to know. "Are they usually pretty good?" "Geez, Richard," Scorch said, "with five or six hours a day standing in the corridor, five or six hours a day worth of attitude adjustment hours, a big steak for dinner, up until all hours at hospi-tality suites, breakfast meetings at 3 a.m., and cutting deals on the convention floor, its pretty tough to squeeze in time for the speak-ers. I guess you can hit one or two of the sessions if you can make time, but other than that, stick with me. I'll show you how to get the most out of your time at the PLCAA Show." [W] Smaller is better» Low volume: as good as its promise? "Too good to be true." Low-volume/injection spray equipment seems so easy, cost effective and efficient, it's easy to expect that reaction from LCOs schooled in the technology of two-ton rigs and thousand-gallon spray tanks. But the developer of low-vol-ume/injection lawn care rigs and a client who converted his entire fleet earlier this year have proven that what looked good on the drawing board is just as effective on the lawn. "It's a radical departure, but it's not," says Jim Mello, owner of Nice N Green, Romeoville, 111. Low volume technology elimi-nates the need for mobile mon-sters to spray lawns. Mello purchased six customized low-volume/injection rigs last year, and notes thatŠwhile the system may be new to lawn careŠ"we've been doing low-volume spraying in ag for years." LAWN CARE INDUSTRY spent a day at Mello's offices and dis-cussed the new spray system with him, staff agronomist Brian Swingle, and Tom Jessen, devel-oper of the LV200 unit and turf expert for Perma-Green Supreme, Merrillville, Ind. The three were hard-pressed to report any low-volume problems along the fol-lowing lines: Agronomics "I'm very confident of the soundness of the agronomics behind it," Mello declares. His crews have experienced no burn problems due to formulation adjustments and careful applicator training, which Mello stresses as crucial to the success of the system. "You definitely have to be a lit-tle bit more delicate" on the lawn, he says. And with the injection system, applicators have to be trained to spot the appropriate areas to apply pre-emergents and insecticides. Jessen, who has made more than 7,000 applications with the LV200, notes that the average 1,500 square-foot-per-minute walking rate appropriate for his rig is a much more natural pace. The injection system also allows for easy spot treatments without spreading unneeded chemicals over the entire lawn. Jessen reports no difference in insecticide performance when injected versus traditional appli-cation methods. Investment A new LV200 unit on a domes-tic half-ton truck costs roughly the same as the purchase price for a three-year old two-ton spraying rig, the men report. An additional benefit involves recycling your existing equipment, Jessen notes. Companies switching to LV can keep the tanks on their two-tons when they sell those rigs, Mello Tom Jessen checks out low volume spraying equipment at Nice N Green, Romeoville, 111. 'You have to be more delicate' notes, and use them for bulk formulating. "If you take your 1,000-gallon spray unit off, you have a ready base mix system that will fill five
 of your trucks," Jessen says. According to Jessen, the costs of insurance and registration for LV fleets is also significantly lower than for two-tons, since fees are based on vehicle price and weight. Operation, maintenance "Just great," Swingle says. Nice N Green's half-tons have auto-matic transmissions, so clutch repairs are eliminated. Jessen says he was able to purchase a set of the best tires on the market for his LV unit for the same price one two-ton tire currently costs. Late this April, Mello estimated that he had already saved "45 to 50 percent on my fuel costs, easy." The all-electric pumps that power the LV/injection units mean an end to continuous engine idling on the job, which Swingle notes is very hard on engines. At the same time, the pumps themselves are mounted in inter-changeable power units. So if a pump malfunctions on the job, the applicator can snap in a replace-ment unit without having to take the rig off his route for repairs. Maintenance costs also are lower on the smaller rigs, says Jessen. "In most cases, you're going to bring your two-ton into a union shop, where they're going to charge you $37 an hour for repairs," he says. "With these trucks, you can go to the dealer or your local service station, and they're going to charge a lot less." Efficiency Which unit can spray more lawns in a dayŠthe high-volume or LV200? "I'll run circles around him," Jessen replies. At his one gallon per 1,000 square feet application rate, the LV200 can service 200,000 square feet on a single tankful. Mello notes that after adding in fuel costs and the fact that half-tons to page 24 > $ Z n > 7G m Z a 
c CO H 70 O n H o 03 m TO CD 3C FOUR Our OF FIVE TOP LAWN CARE CQMRYNIES HAVE SIGNED UP BEIASAN. PREEMERGENCE HERBICIDE HYDRC Salem, V HVDfiO-Gft••N I Warminster, P/ sm ; MONROE LAWTI &>sy way to lawn can LAWN CARE Tree & Lawntender. Inc Rochester, NY Island, Rl Rumford New Carlisle, OH Bloomington.MN IIVi 1 Environmental Service Cincinnati, OH DOCTC Matawan, NJ P k tv ^jk:. ' IkI/4' Ł A> tt xX'it Ł Ł ,-sJf C^'Sht , I In a survey of the top 75 lawn care companies, we found care companies. And, in fact, there are several, that four out of five use BetasanR for effective, long-lasting One Hit And There's No Sign of Crabgrass. crabgrass control. With just one application, you can usually eliminate Includingallthecompaniesshownabove.Andmanymore. crabgrass for a full year. There has to be good reason why Betasan is such a Betasan preemergence herbicide gives you more effec-dominant choice among America's biggest and best lawn tiveŠand longer-lastingŠprotection against crabgrass. These distributors all carry I Jet a sail products: Agway, Inc., Syracuse, NY; Hie Andersons, Ylaumee, OH; UAP Specialty Products, Greeley, CO; Faessy&Besthoff,In< SPRING GREEN LAWN Elkhart, IN fir«.NTIETAM u TREE&TURF nagerstown, MD Manchester. MO rŠ ^ ^SCIinic Mountain View. CA ^urfwiz Chesapeake, VA GRASSHOPPER Water town, CT Baltimore, MD Ddmki ©SIF® Parkville, MO Golden Valley, MN Holbrook, NY SPRAY-A LAWN UAWNCARE CORR Peoria, IL Plainfield, Orrvllle, OH LAWN Ł * MEDIC Rochester, NY Gaithersburg, MD CARE Atlanta, GA You also have a choice of application. Betasan is avail- See your distributor for Betasan. Americas number able in both granular and liquid formulations, with no one weapon against crabgrass. Always follow label settling out problems. directions carefully. UfTHTil C1I\T BUTffl With all its advantages, it's no surprise that Betasan is Stauffer Chemical Co., I fafE^ the choice of four out of five top companies. The surprise Specialty Products, ACD, ^emergence herbicide is that one out of five would choose anything else. Westport, Conn. 06881. NOt 1 AGAINST CRABGRASS iKansasCity, MO; Pratt-Gabriel Div. Miller Chemical and Fertilizer Co., 1 lanover, PA; Pro-Lawn Products, Inc., Syracuse, NY; Rockland Chemical Co., West Caldwell, NJ. - Low volume oc w 03 O H u o DC H cn D Q Z u < u z £ < J from page 19 are easier to maneuver in traffic, the LV unit is by far quicker and more economical as well. Safety The injection unit, which Mello says can easily be added to high-volume spray rigs, reduces the amount of pre-emergent or insecticide that's applied to a lawn and carried on-board should an accident occur. "Fifteen gallons of insecticide solution is a heck of a lot cheaper to clean up than 500," Jessen says. The small, responsive trucks handle just like the applicators' own cars, so there's no problem teaching the crews how to man-uever the units, Swingle says. The injection system helps the industry reduce the amount of chemical applications, which Mello notes is another benefit in the current pesticide-conscious climate. "We're able to use a pretty decent integrated pest manage-ment program, where we apply materials only where they're needed, as opposed to so much blanket application of materials," he says. While pleased with the perfor-mance of the LV200, Jessen says he'll continue to tinker with the concept to improve upon it. A sec-ond injection line on the gun is one of the modifications he's con-sidering right now. "We've got about 75 percent of what we really want as an ulti-mate piece of equipment, he says. "The other 25 percent is not that far to move along." Mello says he has no regrets whatsoever with his fleet over-haul. "I personally feel that low-volume spraying is the wave of the future," he says. "There's no reason to apply materials at high-volume rates: you don't need that extra carrier, you don't need the extra cost. "It's that simple." ŠKevin Cooney [gj Diseases BOOKSTORE Instructional and technical material designed to aid you in your work. 625 - ADVANCES IN TURF6RASS ENTOMOLOGY $24.95 010 - ADVANCES IN TURFGRASS PATHOLOGY $27.95 665 - ARBORICULTURE: THE CARE OF TREES, SHRUBS AND VINES IN THE LANDSCAPE $34.95 340 - CONSTRUCTION DESIGN FOR LANDSCAPE ARCHITECTS $39.50 345 - COST DATA FOR LANDSCAPE CONSTRUCTION 1984 $27.50 DISEASES & PESTS OF ORNAMENTAL PLANTS $29.95 DISEASES OF SHADE TREES $23.50 
DISEASES OF TURFGRASSES $30.00 THE GOLF COURSE $35.00 HANDBOOK OF LANDSCAPE ARCHITECTURAL CONSTRUCTION $48.50 HILLER S MANUAL OF TREES & SHRUBS $20.50 H0RTUS THIRD $125.00 
INSECTS THAT FEED ON TREES & SHRUBS $47.50 635 - IRRIGATION PRINCIPLES AND PRACTICES $39.95 
395 - LANDSCAPE ARCHITECTURE $34.95 
300 - LANDSCAPE DESIGN: A PRACTICAL APPROACH $19.95 370 - LANDSCAPE OPERATIONS: MANAGEMENT, METHODS & MATERIALS $20.95 410 660 610 800 350 675 510 
690 645 Ł 
575 
545-700 
790-
380 
720 
750-
760-
640 
615 
620 110,120 650 630 
655 565 
570 405 MANAGEMENT OF TURFGRASS DISEASES $24.95 MODE OF ACTION OF HERBICIDES $54.95 
MODERN WEED CONTROL $21.50 THE PRUNING MANUAL $14.95 RECREATION PLANNING AND DESIGN $39.50 RESIDENTIAL LANDSCAPING I $22.50 SHRUB IDENTIFICATION $8.00 TREE IDENTIFICATION $$9.95 
TREE MAINTENANCE $35.00 TURF IRRIGATION MANUAL $22.95 
TURF MANAGEMENT FOR GOLF COURSES $45.00 
TURF MANAGEMENT HANDBOOK $18.00 
TURF MANAGERS' HANDBOOK $28.95 hardcover, $23.95 paperback TURFGRASS MANAGEMENT $21.95 TURFGRASS:SCIENCE & CULTURE $27.95 TURFGRASS:SCIENCE & CULTURE LABORATORY MANUAL $12.95 WEEDS $37.50 
WESTCOTT'S PLANT DISEASE HANDBOOK $36.50 
WOODY ORNAMENTALS $27.00 CLOSEOUTS ORDER THESE TITLES AT SPECIAL REDUCED PRICES! 795 - FIRST AID MANUAL FOR CHEMICAL ACCIDENTS $18.25 455 - THE GRAFTER'S HANDBOOK $16 95 460 - GREENHOUSE ENVIRONMENT $21.20 335 - LANDSCAPE DESIGN THAT SAVES ENERGY $8.50 Mail this coupon to: Book Sales Harcourt Brace Jovanovich Publications One East First Street, Duluth, MN 55802 Name. Street Address. P.O. Box Number. City/State/Zip Signature Phone Number -Date. i | Purchase Order Number I Please send me the following books. I have enclosed payment* for the total amount. . Please charge to my Visa, Master Card or American Express (circle one) | Account Number Expiration Date BOOK NUMBER AND TITLE QUANTITY PRICE TOTAL PRICE 'Please add $3.00 per order plus $1.00 per additional copy for postage and handling Please allow 6-8 weeks for delivery. Prices subject to change. Quantity rates available on request. postage & handling Total Enclosed. LC110/84 Melting out hits hard in the late summer Melting out is a disease that occurs on several turfgrass spe-cies, particularly during the late summer on home lawns, accord-ing to Dr. Don Blasingame of the University of Mississippi. Lesions in the leaf spotting state of Helminthosporium dis-eases may vary depending on the Helminthosporium species pres-ent, Dr. Blasingame wrote in a recent issue of the Mississippi Turfgrass Association newsletter. "The spots frequently elongate to appear elliptical or as streaks," the turf specialist contends. "The spots are often more numerous near the collar area of the leaf, and during early stages of a severe attack the turf may develop an overall purple cast. Leaves with numerous infec-tions turn reddish-brown before withering and dying." In the melting-out stage, Dr. Blasingame wrote, lesions on stems are dark purple to black. Stems and crown rots result in stunted, spindly shoots, thinning of stand or killing of the turf in irregular patches. The fungus spores are pro-duced abundantly on lesions, dead leaves and clippings in the turf. They can be carried by wind, water, mowers, etc. The leaf spot diseases occur mainly during wet, cool weather. Stem and crown rots may occur throughout the growing season, but the destruc-tiveness is greatest during times when the grass lacks vigor. Dr. Blasingame recommends raising mowing heights and mak-ing sure that adequate levels of potash are present in the soil as preventative measures. In addition, he notes that the following fungicides have shown to be effective against Hel-minthosporium species: Anilazine (Dyrene, Pro-Turf Fungicide 3), captan, chlo-rothalonil (Daconil 2787), cycloheximide (Actidione), ipro-dione (Chipco 26019, Pro-Turf Fungicide 6); Mancozeb (Fore), thiophane-nate-ethyl (Cleary 333), thiopha-nentate-methyl (Fungo, Pro-Turf Systemic Fungicide) and uinclozolin (Borlan). [W] News. People. Management. Research. Industry trends. Where can you find all this useful materialŠ EVERY month? Just one place: LAWN CARE INDUSTRY It's the place to look. Dr. Phil Larsen leaving Ohio State Dr. Philip Larsen has announced that he is leaving Ohio State University to take a position as head of the Department of Plant Pathology at the University of Minnesota, effective Jan. 1,1985. Dr. Larsen has been at Ohio State since 1968, and in the field of turfgrass pathology since 1974. "Turf pathology and the turf industry has been extremely enjoyableŠnot only the work, but the people associated with it," says Dr. Larsen. "I still want to stay in turf some way. I plan on speaking at some seminars and doing things like that." Larsen will be working out of the UM College of Agri-culture's campus in St. Paul, Minn. "I have nothing but good feelings for the support I've gotten from Ohio State. I just don't think there's a better place to work with turf in the United States than OSU," notes Dr. Larsen. "OSU is on the verge of having one of the finest departments in the country." According to Larsen, his replacement will also spe-cialize in turf pathology. rr > Bob Styduhar has taken over as manager of legislative and regulatory af-fairs for the ChemLawn Co. Styduhar went to ChemLawn from a position as legal advisor for the Ohio Environmental Pro-tection Agency. Styduhar takes over from Mark Beliczky, who was named zone technical man-ager for ChemLawn's East Coast zone. Styduhar will be working out of Columbus, Ohio, and Beliczky out of Baltimore, Md. Mississippi Turfgrass Associa-tion Pioneer Awards recently went to Dr. Coleman Ward, Dr. Hiram Palmertree, Dr. Don Blasingame, W.R. Thompson Jr., and Dr. Louis N. Wise, denoting their significant contributions to the organization. Twelve men passed the first Certified Landscape Technicians exam held by the California Land-scape Contractors Association. They are: James C. Keener, Ken-neth Gerlack, Andrew Barrera, Michael Creed, Christopher Paynter, John Sciaroni, Richard Merriss, Alan G. Dodd, Charles W. Prindle, James Dibble, Harley Cassady and William G. Turano. David H. Bradford has been named the first chairman of the Arcadian Corp., an agricultural chemicals company that broke loose from the Allied Corp. this summer in a leveraged buyout. Bradford, 67, is a retired president of Allied Chemical Corp. Arca-dian is a turf fertilizer supplier. Donald J. Maske has been hon-ored by The Upjohn Co. for out-standing sales in 1983. His sales district encompasses the north central region. The veteran of 15 years with Upjohn is a graduate of Lewis University and Penn State University. Porter Brothers, the nation's largest distributor of outdoor power equipment, has promoted six employees. Named sales rep-resentatives were Curt Huntley, Mike Rasberry, Stan Stewart and Mike Parrish. Jimmy Gold and Max Styers have been appointed field service repre-sentatives. New officers for the Mississippi to page 26 Don't Be DRUMMED BULKKEM has the solution. Chemicals in Bulk! New laws and stricter enforcement can hit you in more places than your pocketbook! Don't be drummed out of business by the difficulty and high cost of container disposal. Let Bulkkem give you the solution! With bulk, we can deliver directly into your storage tanks or ship to you in our convenient 220 gallon returnable shippers. There are no containers to dispose of so you save money two ways. You take advantage of bulk pricing and you save the cost of cleaning and dis-posing of containers. Contact Bulkkem for your bulk pesticides. We can keep you from being drummed out of business! 220 gal. 550 gal. & 1400 gal. PESTICIDES available in BULK:. Dacthal 6F Ł Phenoban 801 Trimec 899 Ł Trimec Ester (2,4-D + 2,4-DB + Dicamba acid) Ł Amine 4# Ł MCPP4# Ł Big Green Plus (Iron Sulfur) CALL our toll free number ^ -800-447-41 31 or write for further information. \BULKKEM BULK SUPPLIERS OF m LAWN CHEMICALS Write 1 5 on reader service card THE BULKKEM CORPORATION Ł 400 NORTHTOWN RO Ł NORMAL II 61 761 TOOLS, TIPS, TECHNIQUES Newsmakers from page 25 Turfgrass Association are: Glen White (president), David Thigpen (vice-president), JeffKrans (direc-tor), Tim Lacy (director) and Jim Stanley (director). Northrup King has added Duane Knops to its staff. Knops, a former ad agency vice-president, is expected to strengthen the com-pany's marketing programs. Burleson Smith has assumed the position of Manager of Educa-tional and Technical Services at the National Fertilizer Solutions Association. He has a master's degree from Texas A&M. Shipping alternatives Though there are many effective ways of ship-ping parcels necessary to your lawn care business, Dick Ziskind of Green Thumb Spray, Hempstead, N.Y. has a favorite. Because of its efficiency and low cost, Ziskind always asks to have orders shipped to his office via Greyhound Bus Lines. "If you're in a hurry, don't ship UPS," Ziskind tells LAWN CARE INDUSTRY, "ship Greyhound." Ziskind tried the bus package delivery once, and was immediately sold on it. "The first time I tried it, I walked into the office in the morning," he relates, "andŠbingo, 1-2-3Šit was there!" There are many kinds of rapid package delivery systems available to the small busi-nessman nowadays. Try different ones and compare them for price and, more importantly, efficiency. Soon, Your Nitrogen Fertilizer May Do A Whole Lot More Than Fertilize... Find out how in November. Soon, 
Your Nitrogen Fertilizer May Do A Whole Lot More Than Fertilize... MELAMINE CHEMICALS, INC., POST OFFICE BOX 748, DONALDSONVILLE, LA 70346, (504) 473-3121 Circle No. 116 on Reader Inquiry Card CENTER IN ON TURF in Syracuse, New York NY State Turfgrass Association Ł EDUCATIONAL CONFERENCE Ł EXPANDED TRADE SHOW 
Ł TURFGRASS TRAINING SESSION For further information please contact NY State Turfgrass Association 210 Cartwright Boulevard Massapequa Park, New York 11762 (516) 541-6902 TURF MANAGERS' HANDBOOK By Dr. William Daniel and Dr. Ray Freeborg $28.95* hardcover $23.95* paperback This essential reference book covers: Łscope and organization ®pests and controls Łgrasses and grooming *uses of turf Łrootzones and water Łserving turf needs Łnutrition *AND MORE The TURF MANAGERS' HANDBOOK is an easy on-the-job reference to planning, purchasing, hiring, construction, and plant selection. These 424 pages contain 150 illustrations, 96 color photographs plus 
240 tables and forms. Ordering Information Please send Signature. of the hardback {$28.95' ea.) Name (print). of the paperback ($23.95* ea.) Address Quantity rates available upon request. City . -State . -Zip-'Please add $3.00 per order plus $1.00 per additional p^^ copy for postage and handling. Please charge to my Visa. Master Card, or Send to: Book Sales American Express (circle one) Harcourt Brace Jovanovich Publications Account Number Expiration Date . Please allow 6-8 weeks for delivery. LCI 10/84 One East First Street Duluth, MN 55802 assKKR. , cpRAY LAWNS! Š" Ł""^SE'^pheme FROM PAGE ONE Former lawn care employee gets 'stung' from page 1 Paul Davarede and Jim Oates of Evergreen and the West County (Mo.) Sheriff's Dept. then entered the picture. "What you had was a guy trying to sell a qualified list of prime lawn care prospects/' says Davarede, whose major concern was finding the right enforcement group to work with. Through taped telephone con-versations, Evergreen City Man-ager Jim Oates identified the employee who had tried to sell out. "It certainly surprised us," Oates said. "He was a production manager at one of our major branches." Wilson notified Bob Paul of the West County Sheriff's Depart-ment that the deal would be set up with one added provision: that Wilson's boss would accompany him to the agreed-upon ren-dezvous because the payoff cash-ier's check was so large. The Sting Doe agreed and "the sting" was under way. Doe told Wilson to be at a cer-tain St. Louis shopping center parking lot at a specified time one day in late July. The perpetrator was not told, however, that Wilson's "boss" would be an undercover policeman, and that there would be a half dozen other plainclothesmen blanketing the parking lot. At the agreed-upon time, Wilson and his "boss" met and handed over the check in exchange for the list. As soon as the transaction was complete, Doe's rapid apprehension unfolded. "The cop pulled a gun and stuck it in his head," Wilson recalls. "The guy acted like he wasn't doing anything wrong. I'm sure he didn't realize the con-sequences." A few minutes later an accom-plice of Doe was found in a nearby car. A gun was also found in the car between the seat and door. "It was sort of exciting, but when the guns started getting pulled out, it got scary. Even after the factŠwhen they had them handcuffedŠI was really ner-vous," relates Wilson. The Moral The former Evergreen em-Derrick Wilson ployee has been indicted on a felony charge and was awaiting trial at presstime. Since the two-month-long ordeal has ended, security at Evergreen has been tightened. "It has had an impact on us and on our employees," says Oates. "All of our branches have shred-ders, and we are making every effort to see that they are used." Derrick sees two messages in this tale. "There's a message that competing companies can work together for the good of the indus-try, and there's a message to employees that this kind of thing just won't work." Adds Davarede, "The point needs to go out to applicators that illegal actions will be dealt with severely." [W] .Sustains I Turf Grass g Research / ir, >/ fov For further expansion of important projects your support is needed. Be a part of future research. Send your con-tribution to: O.J. NOER RESEARCH FOUNDATION, INC. Robert J. Welch, Secretary-Treasurer 301 So. 61st St. Milwaukee, Wl 53214 Keep Fertilizer Dry and Prevent Costly Spills with the SHOWER CAP" by Lawn Tech Pat. pending Our covers fit the following: Scott s R7X Lesco Bicon Cyclone Spyker Lily Must specify make & model when ordering. Durable, see-thru vinyl cover fits most professional quality spreaders Completely waterproof and spillproof Easy to attach Š just slip it onto spreader Secure fit prevents spills Š avoids burnout and product loss Simple, 1-piece construction Folds up for convenient storage Limited 1-year warranty Call or write: (216) 937-5517 -JcUMlt P.O. Box 206 Avon Lake, O. 44012 Circle No. 112 on Reader Inquiry Card The Closest Thing to An Instant Lawn You'll Ever Find In addition to numerous other advantages ryegrass is the one you can count on to ger-minate in a matter of 7-10 days. No other grass germinates faster or so quickly develops a strong, deep root system. Those are two qualities which make it the ideal choice for the winterseeding of dor-mant turf in the Southern U.S. But that's not all. Ryegrass is available in either the so-called "workhorse" varieties 
such as common Oregon annual and Gulf 
annual or the newer premium quality fine-bladed turf-type "proprietary" varieties. It is recommended that annual ryegrass be sown at a rate of 10-20 lbs. per 1,000 
sq. ft. of turf desired, while the fine-bladed turf-type ryegrasses are normally sown at the rate of 5-10 lbs. per 1,000 sq. ft. Seeding 
rates will vary, depending upon the desired density of the stand. Because ryegrass is a cool-season grass it will not survive Southern summers and so can be counted upon to fade in the spring when the native grasses come on. Ryegrass is, however, used for permanent turf in the Northern U.S. Ask your dealer for brochures about ryegrass or write to Oregon Ryegrass Commission P.O. Box 3366 Salem, Oregon 97302 Circle No. 120 on Reader Inquiry Card > z n > m Z a c CO H ?a O n H o CD m Š CO 00 oc w 03 O H U O > OC H c/3 D Q Z w < U z £ < J Hand in hand? Teaching and the professional lawn care business That Paul Harder of Middleton, Mass., owns a lawn care company is not unusual. That he also teaches college is. "The strain is particularly in the spring, being able to do a good job in both places," Harder says. "Things get pretty hectic here during April and the first week in May." Harder received his bachelor's and master's degrees in plant and soil science from the University of Massachusetts. He has taught 11 years now, most recently at Essex Agricultural and Technical Institute in nearby Hawthorne. His company, Prescription Turf Services, did $144,000 worth of business in 1983, which he expects to fully double in 1984. "I would like to be able to teach fulltime and live a comfortable middleclass existence, but I can't," Harder says from his head-quarters, a rented house trailer. "I enjoy the company and the busi-ness. It's nice to be over-qualified, because you can be confident when talking to homeowners about their problems." PTS is a division of J. Farmer & Co., one of the largest landscape companies in the northeast. Eighty percent of its business is commercial (private schools and A | n A f| The Helical Cone, l\l Bh lllf I delivers product I ^ Emm V Vi evenly, consistently Scotts* R-8 Professional Rotary spreader is definitely different from all other spreaders. It's the only one with the unique Helical Coneiv* pattern regulator, a precision mecha-nism that spreads particles of a wide range of densities in a uniform pattern every time, eliminating the costly, time-consuming cross-hatching of half-rate applications. A uniform, con-trolled application is only one of the many ^^^^ advantages and innovations ^ . of the new R-8 Professional Rotary spreader. To find out abouNall of them, call your ProTurf. Tech Rep. Scotts t 1984 The OM Scon & Sons Company, a subsidiary of ITT Corporat'dB Marysville. Ohio 43041 All rights reserved 'Patent Finding colleges, mostly). "As Farmer is fading out of a job, we're fading in," Harder says. "This type of business requires a little more customization, and you have to be full service to the extent of over-seeding and dethatching. Bidding and bonding are also involved." The company cared for eight million square feet of land last year, including one client with a 52-acre tract. Harder likes working with commercial accounts. "We don't have a lot of custom-ers," Harder admits. "The pos-sibility always exists for large problems, butŠon the other handŠmost of the people we deal with are reasonably knowledga-ble. So, over the long run, there should really be fewer problems." Un-purchasing "With the homeowner, it's more an impulse purchase. Which means you can anticipate that, at some point, they'll have an impulse to un-purchase you. There is a need for what we do for commercial accounts, though, as opposed to being an aesthetic choice." For Harder, being associated with the horticulture program of nearby colleges makes it easier to get qualified help. But his dual careers don't solve every hiring problem. "Educational facilities are a major problem in the northeast," he notes. "Horticulture or agron-omy is not something the average kid in Boston is exposed to, or has any interest in. There are only three Future Farmers of America chapters in the whole state. "There's a tremendous demand for green industry stu-dents, and the demand is not being met. We still need better trained employees. We don't want any troubles with a 30-acre account, so everyone who works for us has at least a two-year asso-ciate degree in horticulture. "And it makes a lot of sense. It's really a luxury to meet with stu-dents for two years, and then to be able to offer them a permanent position with this company." Harder, dedicated as he is to horticulture and agronomy, is also dedicated to his teaching position and his family. Half a job "It's half a job for me, but there are other people around who take good care of the other half," he intones. "I'm not a good enough businessman to be able to put in a lot of time to make us grow and grow. We will reach a point in the next three years where our vol-ume will approach $1 million, and that's large enough." Because the company is so young and has such a good work-ing relationship with J. Farmer, « Circle No. 126 on Reader Inquiry Card PLCAA convention/trade show Nov. 12-15,1984 Tampa, Florida Call (404) 977-5222 for details. m uwlMNi Paul Harder outside his "office" in Middleton, Mass. Harder has not had to "sell" his program. The weather helps, too. "Dealing with the weather is our biggest problem here in the northeast," he notes. "For instance, because of the heat last year, there are literally hundreds of dead or half-dead lawns that need renovating." The most common program provided by Prescription Turf Services is three applications of liquid fertilizer, plus micro-nutrients, wetting agents and dis-ease control with systemics, then a granular fertilizer application in the autumn. "I believe in all the efficiencies of the liquid concept," Harder admits, "then we go to granular to improve the balance of nutrients." He is asked whether profes-sional lawn care or teaching is easier, and answers with the tact of a professional politician. "Anybody who wants to, can be a success in the green industry if they have the tools. But it takes more than just liking the out-doors. It takes communication skills and being able to deal with people. "It's a combination of science and art." ŠJerry Roche [W] SCTC Disneyland wins award The landscaping department at Disneyland, Anaheim, Cal., has been honored by the Southern California Turfgrass Council, which presented the amusement park its first "Landscape Excel-lence Award." The award was presented to Disneyland landscape superin-tendent Ken Inouye during the SCTC's annual Turfgrass and Landscape Institute banquet recently. Ed McNeill, the council's executive secretary, said the award was presented for "com-mitment to excellence in land-scape design, construction, main-tenance and effective use of turfgrass." Inouye gave special thanks to Bill Evans, FASLA, whom he described as "the grandfather of landscaping at Disneyland." BUNTON: GET TO KNOW ONE If you've ever been around people who are bragging about their "Bunton", you know how zealous they can be The dependability... the fuel efficiency... the performance... the price... nothing but rave reviews. Bunton builds 108 different mow-ers, each with different features to solve a specific lawn mainte-nance problem. The good news is that all Bunton lawn maintenance equipment is built the same way, whether you need turf tractors, self-propelled mowers, push mowers or edgers/trimmers. Bunton builds specificallyŠand nothing butŠhigh quality lawn and turf mainte-nance equipment. When you discover Bun-ton, you will understand why these mowers are the professionals' best friend. Get to know one... today. BUNTON Bunton builds em better! BUNTON CO. P.O. Box 33247 Louisville, KY 40232 U.S.A. Phone 502/966-0550 Ł Telex 204-340 Contract numbers G S A GS 07S-07659 HUD OPH (C0)m-3650 PRODUCTS Lawn products are introduced Toyotomi America Inc. has intro-duced the Toyoset ESD-5 garden sprayer. This new sprayer is par-ticularly well suited for use in flower beds and rock gardens where a cumbersome hose can do serious damage, and for hard-to-reach upper branches of fruit and ornamental trees. Designed for optimum flex-ibility with a shoulder strap and grip handle, the Toyoset has a convenient telescopic nozzle pipe adjustable from 22 to 33 inches. It is capable of spraying a full 60 degrees for misting flowers, juniper, forsythia, lilac and other shrubs. Circle No. 201 on Reader Inquiry Card Scope determines 'root' of problems Green Pro Co-
operative Ser-vices is offering a portable field identification macroscope for the lawn care industries. The handy unit makes pre-cise on-site field diagnoses, determining what kind of fungus diseases and/or insect pests are at-tacking turf areas and plants. Portable and compact, the mac-roscope is only six inches long. It also converts to a scope for estima-ting distances and tree heights. Options include a portable light stand and camera adaptor. Circle No. 202 on Reader Inquiry Card Tough on the job, easy on workers "Tough on the job and easy on operators" is a good descrip-tion of Hoffco's ** gm straight-shaft JP660 brush-cutter/power scythe. The power-ful unit fea-tures a double gear reduction drive with a ^ 22.5 cc Fuji-Robin engine. Standard equip-ment includes a two-line mono-filament head, an 11-inch Tri-Kut weed blade, a 10-inch 44-tooth brush blade, adjustable shoulder strap and hip pad. Adjustable handlebars can easily and readily be adapted to each operator's requirements. Circle No. 203 on Reader Inquiry Card Walk-behind has exclusive engine The Toro Co. has added a 21-inch commercial side-discharge walk-behind to its line of lawn mowers. The mower is powered by a new exclusive Toro engine. The powerful two-cycle engine has a cast-iron cylinder sleeve, 25mm forged steel crankshaft, Mikuni carburetor, electronic ignition, three-quart fuel tank and other features. The mower, which carries a one-year limited warranty, accepts an optional bagging attachment. The 21-inch commercial is just one of many fine mowers man-ufactured by Toro. Circle No. 204 on Reader Inquiry Card xnc TIJIII^I? Save Time With Formolene* I ICtAVI I VVIvC 30-0-2 Liquid Lawn Fertilizer Add Formolene to your liquid ^ A/I XV IVl^^ program and you'll have more time to treat more wwm) mwwm\mm m lawns Š up to twice as many! Because of Formolene's high concentration of nitrogen and its ^ low-burn potential, it can be applied with less water. U^mW If I vw One fill of your truck could treat more than twice as _ _ BŠ^ m^^^u mmmm w* many average sized lawns as urea, AlVin nm 1R1 fm urea blends or UAN solution. So you MwM^m^ can increase your customer baseŠand \ff\M in your profits! Ł ^^rVXI m Formolene's Advantages are Outstanding : ^^ ^^ _ Ł Low-burn potential IT^^^ # Quick green-up and lasting color I llV/ll I v Ł Ł Uniform, moderate turf growth Ł Blends with other nutrients, chemicals Ł Requires no agitation A "Do-it-yourself" Source for A Water Insoluble Nitrogen . Xk You can convert 25% of ^^a^HMMA Formolene nitrogen into a low- ^HHDHHM^W cost water insoluble nitrogen sus- ^BBK^wW^ pensionŠright in your truck tank. Get the Whole Story iQDMf)^ e For more information on ^|QUID rE~ILIZERS Formolene Liquid Fertilizer, contact your nearest Formolene Dealer. He can supply you with complete »A»;«xntyjiB»tcALcaMPAN chemical and pricing information. Box 899. Clinton. Iowa 52732 IormoUne LIQUID FERTILIZERS HA WEE YE \I CHE MIC A L COMPANY Box 899. Clinton. Iowa 52732 Phone (319) 243-5800 Formulation made for fall feeding Lebanon Chemical Company's new Country Club 8-4-24 is a homogenous fertilizer formula-tion with 30% WIN and 100% sul-phate of potash. It is designed for three profes-sional turf applications: Ł fall and late fall feeding; Ł where potash levels are low; and Ł where low nitrogen and higher potash are desired or nec-essary. With one simple application during the growing season, Coun-try Club 8-4-24 will help ensure winter and summer hardiness, increase disease resistance and promote more erect growth. Circle No. 205 on Reader Inquiry Card Fungicide's EPA registration pending Registration with the EPA is pen-ding on Banner, a new fast-acting fungicide from Ciba-Geigy. Results of 125 university and private tests since 1981 indicate that Banner can knock out dollar spot and large brown patch dis-eases for an exceptionally long time. Banner is formulated for pre-ventative or curative use on cool-season turf, also for control of anthracnose, red thread, rust, powdery mildew and stripe smut. EPA registration is anticipated in time for next season. Circle No. 206 on Reader Inquiry Card Hitch available for plug aerator It takes less than 60 seconds to hook up a new trail hitch for the Westmac Plug Aerator, according to Jim Gourley of Lawn Masters. The trailer hitch enables the Westmac to be plugged into the back bumper of any vehicle for towing. It also enables the vehicle to back-up without jackknifing the aerator. Once plugged into a vehicle, a high-speed swivel wheel drops down for safe transportation, eliminating the need for a second man to lift the unit on or off vehi-cles. Circle No. 207 on Reader Inquiry Card > Z n > pa m Z a 
c C/5 H pa O n H O 00 PI pa t-k 
CD CD FORMOLENE DEALERS: AMERICAN AGRI SERVICES McAllen, TX 78504 512-686-5471 
BALCOM CHEMICAL Greeley, CO 80632 303-352-4750 BLAKLEY FERTILIZER COMPANY Springfield, IL 62707 217-529-5692 EVERGREEN LAWN SPRAY Kitchener, Ontario M2C2K6 519-894-1022 FERTILITECH Montreal, PQ. 514-255-8831 FLO-LIZER, INC. 
Kingston, OH 45644 614-642-3001 LARRY FRICKER COMPANY INC. Anaheim, CA 92681 714-774-6777 LIQUI-LAND Niles, Ml 49120 616-683-7463 HOWE INC. Shakopee, MN 55379 MOYER AND SON, INC. Souderton, PA 18964 215-723-6001 OLD FOX CHEMICAL COMPANY Enfield, CT 06082 SPECIALTY SPRAYING Latrobe, PA 15650 ELDON C. STUTSMAN, INC. Hills, IA 52235 319-679-2281 GEORGE S. TERRY & COMPANY, INC. Oakfield, NY 14125 TEXAS LIQUID FERTILIZER CO. Houston, TX 77026 713-236-1733 TURFWIZ Chesapeake, VA 23320 804-547-7111 TYLER ENTERPRISES, INC. Elwood, IL 60421 815-423-5808 UAP SPECIAL PRODUCTS Omaha, NE 68137 UNITED SUPPLIERS Eldora, IA 50627 
515-858-2341 VOGEL SEED AND FERTILIZER Jackson, Wl 53037 414-677-2273 WESTERN FARM SERVICE, INC. Alpaugh, CA 93201 209-949-8476 WOLFKILL FEED & FERTILIZER Monroe, WA 98272 509-932-4769 HA WKE YE Vj CHE MIC A L COM PA N Y Clinton, Iowa 52732 (319) 243-5800 Great Versatility. Start with a 30',' 40" or 50" mower specially designed to give a smooth quality cut. Then choose from over 20 attachments custom engineered to give year-round professional results, whether you're mowing grass, cutting high weeds, or removing deep snow. You can get a steering brake kit to increase maneu-verability and add a sulky to cover the big jobs in comfort. Great Durability. You'll get season after season of reliable performance. Our 2-wheel tractors are built with all-gear direct drive trans-missions, rugged Kohler engines and strong cast-iron transmission housings. Stop at your Gravely dealer for a hands-on demonstration. Or for more information, contact Rick Murray, VP, Marketing, Gravely International. Inc.. One Gravely Lane, Clemmons, NC 27012.919-766-4721. Telex: 6971451 ARGRA. Ł THE 2-WHEEL GRAVELY SYSTEM Circle No. 106 on Reader Inquiry Card NS TO BUY VHEELER CALL NOW TO SEE OUR NEW LINE OF 1985 BROCHURES Now your lawn company can afford beautiful, predesigned full color brochures... at 2 color prices. PERFCO HAS MANY BROCHURES With many different styles and sizes to choose from, we try to eliminate any geographical overlap of our main product line. LARGE ORDER CUSTOM DESIGN We can help custom design and give price quotes for companies that have a need for large amounts of brochures in multiple locations. PROFESSIONAL IMAGE Perfco full color brochures will improve your professional image without expensive color preparation charges and agency fees. VARIETY OF OPTIONS Ł Seasonal Brochures Ł Liquid & Dry Ł Fungicide Brochures Ł Tree & Shrub Brochures Ł Aeration Brochures Ł Weed Brochures Ł Landscaping Brochures Ł Grub Brochures Ł Estimate Covers Ł Corresponding Supplies ONLY THE PRICES ARE UNBELIEVABLE Brochure 81/: x 11 4 Color both sides I Fold Return mailer card Price Quantity (each) 10,000 9.5° 25,000 8.(F 50,000 6.5C 100,000 5.5C PRICES SUBJECT TO CHANGE For free sample brochure package, call or write. VISIT OUR EXHIBITS AT NEW YORK IRADE SHOW (SYRAC USE) NOV. 7-9 PLC AA CONFERENCE (TAMPA) NOV. 12-15 OHIO I URI CRASS CONFERENCE (COLUMBUS) DEC. 3-6 1-800-543-0900 Ohio 1-513-845-3897 85 QUICK Rl). NEW CARLISLE, OH 45344 Circle No 155 on Reader Inquiry Card Circle the Reader Service numbers of those items of interest to you. For rapid response, use the peel-off label from the front cover NAME TITLE FIRM ADDRESS CITY STATE ZIP PHONE( 1 101 116 131 146 161 176 191 206 221 236 251 266 281 296 311 326 341 I 102 117 132 147 162 177 192 207 222 237 252 267 282 29 7 312 327 342 | 103 118 133 148 163 178 193 208 223 238 253 268 283 298 313 328 343 1 104 119 134 149 164 179 194 209 224 239 254 269 284 299 314 329 344 ) 105 120 135 150 165 180 195 210 225 240 255 270 285 300 315 330 345 | 106 121 136 151 166 181 196 211 226 241 256 271 286 301 316 331 346 ) 107 122 137 152 167 182 197 212 227 242 257 272 287 302 317 332 347 ) 108 123 138 153 168 183 198 213 228 243 258 273 288 303 318 333 348 I 109 124 139 154 169 184 199 214 229 244 259 274 289 304 319 334 349 110 125 140 155 170 185 200 215 230 245 260 275 290 305 320 335 350 111 126 141 156 171 186 201 216 231 246 261 276 291 306 321 336 351 112 127 142 157 172 187 202 217 232 247 262 277 292 307 322 337 352 113 128 143 158 173 188 203 218 233 248 263 278 293 308 323 338 353 114 129 144 159 174 189 204 219 234 249 264 279 294 309 324 339 354 115 130 145 160 175 190 205 220 235 250 265 280 295 310 325 340 355 L4WN G1RE INDUSTRY OCTOBER 1984 This card expires December 15.1984 PLEASE CHECK BELOW YOUR PRIMARY BUSINESS AT THIS LOCATION: A. CONTRACTOR OR SERVICES: Ł Chemical lawn care company Ł Mowing/maintenance lawn care company B. SUPPLIER: Ł Chemical dealer and/or distributor Ł Equipment dealer and/or distributor Ł Seed broker/dealer C. OTHER Please specify: I would like to receive (continue receiving) LAWN CARE INDUSTRY each month: Yes Ł No Ł Your Signature: Date NO POSTAGE NECESSARY IF MAILED IN THE UNITED STATES BUSINESS REPLY CARDl FIRST CLASS PERMIT NO. 665 DULUTH, MINNESOTA POSTAGE WILL BE PAID BY ADDRESSEE READER SERVICE DEPARTMENT WWNGIRE INDUSTRY POST OFFICE BOX 6080 DULUTH, MINNESOTA 55806-9780 I.I.I..I.I.I..I.II.H.II..I.I..I...II..I.II I.II First field day is successsful About 225 persons turned out for the first research field day and equipment show at the University of Maryland's new Tufgrass Research and Education Facility in Highpoint Heights recently. Field day coordinator was Dr. Peter H. Dernoeden of the Univer-sity of Maryland's turf staff. The Maryland Turfgrass Coun-cil sponsored a crab feast at noon. Large company changes hands The ownership of AAA Lawn Industries, one of the largest lawn care/landscape maintenance companies in Atlanta, Ga., recently changed hands. Founder Herman Carruth Jr., 43, sold controlling interest in the company to Jerry Guy, 35, who had been part owner and executive vice-president the last five years. "This is a paper change only," Guy says. "There will be no change in the operation of the company." Top students get on-site training Top students graduating in turf agronomy and grounds mainte-nance from U.S. and Canadian colleges recently completed the annual College Student Turf Sem-inar at Jacobsen headquarters, Racine, Wise. Selected for academic achieve-ment by their professors, the 48 students learned about manage-ments techniques and received hands-on training on machines. Visitors to the University of Maryland's turfgrass field day look at Kentucky bluegrass varieties (see story at left). Then let us know. This publication will be mailed only to your current business address. Please indicate changes and return this coupon to us along with the mailing label attached to the magazine cover to avoid 
duplication. Thank you. Send to: LAWN CARE INDUSTRY HARCOURT BRACE JOVANOVICH PUBLICATIONS Subscription Dept. 1 East First Street, Duluth, MN 55802 Signature PLEASE PRINT Name Business Name Business Address City Phone State^ -Zip-Date. LCO Data System Our LCO data system is a comprehensive lawn care system, programmed to assist you with: Ł Sales Leads Ł Routing Ł Inventory Control Ł Invoicing Ł Payroll Ł Accounting Ł Service Calls Ł and much more A computer lawn system developed by Lawn-Care Professionals for the LCO. "77 SO | OMP UTING P.O. Box 143, South Vine Camargo, Illinois 61919 Call Collect (217) 832-2711 SALES-SOFTWARE DEVELOPMENT Circle No. 103 on Reader Inquiry Card 35 r® > Z n > 70 m Z a c </> H 70 *< O n H o oa m 70 
CO 00 Circle No. 122 on Reader Inquiry Card IS IT POSSIBLE TO BE O IN LOVE WITH DECALS I ¥ WE ARE! AND WE WOULD LOVE TO CREATE THE FLEET MARKINGS THAT CAN HELP YOUR COMPANY STAND OUT IN TODAY'S COMPETITIVE LAWN CARE MARKET. Fleet Marking Specialists Š EST. 1954 KINDUELL SCREEN PRODUCTS 110 CENTER STREET - WILDER NEWPORT KY. 41071 PLEASE PHONE: 1-800-354-9877 Circle No. 111 on Reader Inquiry Card COST CUTTINGS DC W CQ o H U o DC E-CD D Q Z w < u Z £ < Avoiding heartbreaks When landscape maintenance companies are dealing with new commercial customers, there is an easy way to avoid some big problems, according to Jack Mattingly, Mattingly Associ-ates, Charlotte, N.C. Mattingly, who is interviewed elsewhere in this issue, says he always asks three questions of new clients, no matter how big. The three key questions go a long way in keeping the client's key person, The Boss, happy: 1) Where does the president park his car? 2) Which way does he walk to get to his office? and 3) Where is his office? "You can save yourself a lot of headaches right off the bat, by following those simple steps," Mattingly tells LAWN CARE INDUS-TRY. BEFORE WE DEVELOPED THESE PROBLEM-SOLVING TURFGRASS MIXTURES, WE MARCHED 
THROUGH ACRES AND ACRES OF PROBLEMS Nobody knows the troubles we've seen. Our Northrup King turf specialists and researchers have hoofed through salt prob-lems, soil compaction, disease, starved turf, baked turf, cleated-to-shreds turf, and dor-mant winter turfŠall depressing sights. But it was a road well worth our travels. The result is a complete line of Medalist turfgrass formulas that meet the demands of the professional turf manager. If you've been staring down at a turf problem, look up your solution here. And if you think it's a turf problem we haven't seen, just let us know. Our business is putting your problems behind us. MEDALIST TURF PRODUCT MAJOR AREAS OF USE SPECIAL FEATURES Athletic Pro and Athletic Pro II For athletic turf. Well suited for new seeding or overseeding. Fast establishing, traffic tolerant, rapid recovery. Both provide good footing. Boulevard Mix Any area with high pH (roadsides, sidewalks, boulevards, alkaline soils, etc.). Contains Tults' and Dawson red fescue for beautiful salt-tolerant turf. Performs at low to high fertility levels. Landscape Pro Mix School grounds, cemeteries, golf course roughs, home lawns. Establishes fast. Adapts to broad range of conditions and management levels. Low to moderate fertility needs. Overseeder II Mix Fairways, tees, athletic fields. Rapid germination and establishment. Withstands heavy traffic and resists diseases. Penetrates compacted soils. Medalist North Mix Fairways, tees, cart paths, wear areas. Quality turf for high traffic areas. Clean mowing and disease resistant. Premium Sod Blend Commercial sod production. Exceptional dark green color. Tolerates light shade. Superior disease resistance. Rapid sod producer. Renovator Pro Mix Problem solver for heavy traffic areas (athletic fields, golf tees, and fairways). Penetrates compacted soils and combats Poa annua. Adaptable to most geographic regions. Medalist Brand Overseeding Products Winter overseeding of dormant bermudagrass. Establishes rapidly and evenly. Tolerates traffic while providing a superior putting surface. Smooth spring transition. Ask your Northru, Or write Norti King distributor about Medalist Turf Products to solve your turf problems. rup King Medalist Turf Products, PO. Box 959, Minneapolis, MN 55440. L4WN GURE INDUSTRY JERRY ROCHE, Editor KEVIN COONEY, Assistant Editor ROBERT EARLEY, Group Publisher TRUDY JOSLYN, Production Manager MARILYN MacDONALD, Production Supervisor LYNN ROSBERG, Graphic Design IOAN SCHUMACHER, Circulation Supervisor GAIL KESSLER, Reader Service Manager MARKETING/SALES Midwest Office: JOE KOSEMPA, Regional Sales Manager ROBERT EARLEY (216) 243-8100 7500 Old Oak Blvd. Cleveland, OH 44130 Southern Office: RON KEMPNER (404) 233-1817 
National Sales Manager 3091 Maple Dr., Atlanta, GA 30305 Northwest Office: BOB MIEROW (206) 363-2864 1333 N.W. Norcross, 
Seattle, WA 98177 Classified: DAWN ANDERSON (218)723-9349 1 E. First St., Duluth, MN 55802 Please send advertising materials to: LAWN CARE INDUSTRY 120 W. Second St. Duluth, MN 55802 218-723-9201 ROBERT L. EDGELL, Chairman RICHARD MOELLER, President LARS FLADMARK, Executive V. Pres. ARLAND HIRMAN, Treasurer THOMAS GRENEY, Senior V Pres. EZRA PINCUS, Senior Vice President PAT O'ROURKE, Group Vice President JOE BILDERBACH, Vice President JAMES GHERNA, Vice President GEORGE GLENN, Vice President HARRY RAMALEY, Vice President LCI Advisory Board 9» Jerry Faulring Hydro-Lawn Gaithersburg, MD Ron Kujawa 
KEI Enterprises Cudahy, WI Dr. John Street Ohio State Univ. 
Columbus, OH THE LAST WORD CETA, JTPA and PICs "C.E.T.A." Comprehensive Employment Training Act. Remember that dirty four-letter acronym? With very few notable ex-ceptions, C.E.T.A., as a training program, was a horrendous disaster and a financial failure of the first magnitude. Impaired and restricted by numerous legislative mandates, the involvement and inter-ference of policitians, bur-eaucrats, social workers and professional program directors, it was a wonder that anything good came out of this "something-for-everybody" legislation. I spent more than two years as a member of a local C.E.T.A. advisory council and witnessed first-hand many abuses made in the name of "training." C.E.T.A. is long-gone, but the bitter taste and bad vibes linger on. In its place is J.T.P.A., the Job Training Partnership ActŠ possibly the best thing to emerge from the disastrous C.E.T.A. experience. As job programs go, J.T.P.A. is notably different from C.E.T.A. in that it calls for the creation of Private Industry Councils (P.I.C.s). These P.I.C.s must be composed of a majority of members from the private sectorŠin other words, busi-nesspersons. P.I.C. members are respon-sible for planning and selecting programs, evaluating them on an ongoing basis and recommending or withholding funding. It is a tremendous challenge and responsibility that we as busi-ness professionals cannot shirk. I know damn well that there are many politicians, bur-eaucrats, bleeding hearts, social workers, professional program directors and other special interests standing in the wings eagerly anticipating our failure. They would love nothing more than to say, "We can do it better." The business community must not let this happen, unless you want to see a return to pimping constituencies with grandiose make-believe and more doles under guises. Why, you ask, should we even get involved? Why should we care? Because: 1) All businesses have training requirements, but most have neither the time, talents or monies to do the job alone. But we can develop training pro-grams and at the same time take advantage of tax credits, wage subsidies or direct funding. 2) lob programs will probably always be with us. But only if the business community takes an active role can they be excellent vehicles for re-training older displaced workers, teaching new technologies and preparing recent graduates. 3) This may sound corny, but it is our duty if we are to con-sider ourselves good citizens or responsible professionals. Yes, the choice is yours. Like Demosthenes, we can light a candle or abdicate the respon-sibility and opportunity and continue to curse the darkness. CfJuroJ Ron Kujawa KEI Enterprises CO 05 oc -CQ O H CJ o vc 
H C/5 D Q Z u cs < u z < -J CLASSIFIED RATES: 75 cents per word (minimum charge, $25). Boldface words or words in all capital letters charged at $1 per word. Boxed or display ads 
charged at $70 per column inch,1X; $65, 3X; $60, 
6X; $55,12X (one inch minimum). Agency commis-sions will be given only when camera-ready art is provided by agency. For ads using blind box 
number, add $5 to total cost of ad. Send ad copy with payment to: Dawn Anderson, LAWN CARE INDUSTRY, I East First Street, Duluth, MN 55802. BOX NUMBER REPLIES: Mail box number replies to: Lawn Care Industry, Classified Ad Department, 120 W. 2nd St., Duluth, MN 55802. Please include box number in address. FOR SALE For Sale-Lawn spray company in southeast Mich-
igan. 750 residential accounts. Very profitable for size. Potential for growth. Call: (313) 372-6554, ask for Dave. 12/84 82 TOYOTA- 3/4 ton, bought new in 83, with 200 gallon tank. Low volume pumping system with hose and reel-ready to spray. $7,200.00 or best. (312)357-3030 10/84 1977 Chev. C-50, 800 gal lawn spray truck. 350 eng. 4 speed, Ex. condition, ready to operate. PTO hydraulic system operates pump reel & agitation. $7,500. All Seasons Tree Service, Inc., Box 303, Latham, NY 12110. 518-783-7363. 10/84 This happens only once, an opportunity of a life-time for the right person with a background in the industry, to own a well established Commercial and Industrial Landscape Construction, Lawn Maintenance and Nursery Business. Located on a busy State Hiway, in a rapidly growing commer-cial/industrial Northwest Chicago Suburban area 
consisting of approximately 6 acres of land, including 4 acres of 1,000 prime specimen trees, calipered at 3" - 5" min.; modern large office, 5 
double bay's fully equipped garage area service shop, storage buildings, and a leased income 
building. All large, and small equipment necessary to operate this type of business, including spray-ing and tree removal truck's, front-end loaders, implements and truck mounted snow removal equipment. A 1/4 acre pond and paved road and lot. Plus 2,000 gallon diesel and gas tanks. A long list of prestigious clients with $500,00 to $750,000 annual gross income. Over 24 years as an estab-lished business in the Industry. Huge growth 
potential. Terms available. Owner to stay on if necessary to help the right person to establish themselves. This opportunity only comes along once in a life-time, take advantage of this offer now. For more details, please direct all inquiries to W. H. N., Inc.. 23612 N. Hwy 21, Mundelein, IL 60060. 10/84 SPRAY EQUIPMENT FOR FALL Economical Pickup/Van SprayaraŠAvailable in 150. 200. 300 & 400 gallon sizes. Complete units include 300' hose, reel and accessories. Portable Back Pack GP-20 SprayerŠUse for turf, tree & shrub spraying. 300 psi/5 gallon capacity 
adjusts from fine mist to 25 ft. high stream. Injection Deep Root FaadarŠDurable galvanized construction. Finger tip control valve for efficient flow 
control. Hardened steel chisel point for hard or rocky 
ground. $129.95 Visa/Mastercard. Green Pro Cooperative Services 800-645-6464 In NY (516) 538-6444 FALL TREE & SHRUB PRODUCTS 15-8-5 Trae/Shrub Root FoodŠSuperior blend that is highly organic, humate based, low in chlorides. For 
injection or surface applications. Will not clog spray lines. Promotional 4-color flyers available. Full instruc-tion for mixing, selling & pricing. 5 gal. pail $25.60. Winter OvercoatŠAnti desiccant material for winter protection of trees and shrubs. Protect your custom-ers evergreens while extending your season with high profits. Gives 6 month protection. Promotional 4-
color flyers available. Full instruction for selling/pric-ing to make $60 -100.00 per hour. Five gallons $125. Green Pro Cooperative Services 800-645-6464 In NY (516) 538-6444 CLOSEOUT SPECIAL! Save youi oack issues of LAWN CARE INDUSTRY and save money at the same time. We're closing out our line of perma-
nent binders at the special low price of two for only $7.50! (This is a $7.00 savings over our regular price plus postage and handling.) Orders will be 
filled as long as our supply lasts - quantities are limited. Order your binders today from: Book 
Sales, HBJ PUBLICATIONS, One East First 
Street, Duluth, MN 55802 TF SALE-SALE-SALE-Hannay 12 volt base mount reel motors, $100.00 (new). Regular $160.00. FMC (John Bean) parts and pumps at discounted prices. Hypro pumps parts and accessories at 
25% discount. Call: Strong Ent., Inc., Collect: (305) 264-5525. TF GET ACQUAINTED PRICES- ENVYŽ fertilizers, micronutrients, and adjuvants add profit to your turf care line. Call or write for prices and info. Liberal distributor discounts. National Liquid Fer-tilizer Corporation, 3724 West 38th Street, Chi-cago, IL 60632. (312) 254-3115. TF PORTAOLE FIELD IDENTIFICATION MACROSCOPE Make precise On sight diagnoses of fungus, insects and diseases. Compact unit only 6 long converts to scope for estimating distances and tree heights. 
Options include light stand and camera adaptor 
$99 00 (includes postage). Green Pro Cooperative Services. 380 S. Franklin St., Hempstead, NY 11550. (800) 645-6464, in NY (516) 538-6444. 10 Day Money Back Guarantee. Visa/Mastercard. ELECTRONIC DIGITAL FLOW METER Monitor your liquid applications, tank fillings and water flow. Accurate and compatible with most chemicals, 
fertilizers and herbicides. Only 4 long, installs easily on hose or sprayer. Pressure - 300 psi/30 gpm. $175.00 (includes postage) Green Pro Cooperative Services, 380 S. Franklin St., Hempstead, NY 11550. (800) 645-6464, in NY (516) 538-6444, Visa/Master-card. SPRAY TRUCKS- 78 & 79 GMC 6000, with 1,200 gallon tuflex tanks, bean 10-10 pumps and hose reels. Low mileage, economical 6 cylinder. $9,500.00 and $10,500.00 or best...(312) 357-3030. 10/84 Established Lawn and Tree Service Company in Baltimore/Washington market area. The domi-nant company in our market experiencing solid growth and enjoying excellent reputation. Write LCI Box 120. 11/84 4 units - 800 gal. all stainless steel spray rigs including bed, includes 4-200 gal. fully separated tanks appearing as 1 tank and 48" x 84" cabinet for equipment or granular products, includes sep-arate engine/pumping system, hose reels, etc. Ready to spray in like new condition. Spray unit alone $10,500 or with C60 Chevrolet chassis $12,500. I unit - 1000 gal. spray rig identical to above except is comprised of 3-333 gal. tanks. 
$10,500 for spray rig or $12,500 with chassis. Call James Doll, VP Support Service, Hydro Lawn, Gaithersburg, MD at 301-840-5500. 10/84 HELP WANTED SERVICE MANAGER needed for mid sized com-
pany in Michigan. The right individual will have demonstrated diagostic abilities on bluegrass lawns and be able to make appropriate recom-
mendations for cultural and chemical controls. Some experience with tree and shrub care is help-ful but not required. This is a management track position for someone with good organizational 
and communication skills who wants to be a part 
of an aggressive team in a competitive market. Send resume with salary history. All replies will be 
kept confidential. Write LCI Box 119. 2/85 DISTRIBUTOR/SALES REPRESENTATIVES needed for specialized horticultural products for the states of New York, New Jersey, Connecticut and Pennsylvania. Call (609) 443-4114 or write to: Horizon Chemical Products, Inc., 73 Maplestream Road, East Windsor, NJ 08520. 10/84 MARKETING MANAGER needed for a wholesale lawn care products company. Total control over 
midwest company serving five states. Excellent compensation package & opportunity. Send resume to LCI Box 122. 10/84 What makes the Cushman Grass Grooming System worth the investment: No mower on the market can match it for price and performance. Nothing cuts, catches and dumps as fast or as economically. The problem with most mowers is that no matter how fast they cut, your work slows to a turtle's pace when it comes to cleaning up the clippings. That's why we created the Cushman Grass Grooming System. With it you can cut, catch, dump and resume cutting with-out interruption. But, as you are about to learn, the Cushman Grass Grooming System not only lets you do your work faster. It lets you do your work better. Engineered for hard work. At the heart of our Grass Grooming System is the dependable Cushman Front LineŽ mower. And at the heart of the Front Line is a rugged, 18 hp, air-cooled OMC gas engine. It's the only mowing engine built for multi-speed work Š lugging power at low speeds, agility at faster speeds. This proven power plant is complemented by a drive train that's engineered for years of dependable service. A hydrostatic transmission that gives the driver complete speed control via a rocking foot pedal. A heavy-duty differential; a fully lubricated PTO shaft; and a high-capacity gear box Š all engineered for virtually 0-.-. maintenance-free operation. And that's just the beginning. Built to last. The Front Line is 1200 pounds of gutsy engineering. Its mowing deck is 12-gauge carbon steel, reinforced, arc-welded and surrounded by a tubular torsion bar system that prevents twisting. Underneath are 3 blades of machine-sharpened, hot-formed steel. The floorboard is diamond-plate steel. And the 6-gallon fuel tank is made of terneplated steel. But the Front Line is not just built to last Š it's also built for results. The blades are positioned so that their cutting swaths overlap slightly, leaving no uncut strips of grass. Dual traction assist pedals give the operator a tight, zero turning radius. Springs transfer much of the deck weight to the tractor, producing smoother cutting and additional traction on any terrain. Every major component is made by Cushman, so you have a single source for service and parts. And while ordinary mowers often "bottom out" over hills and bumps, the Front Line may be equipped with an anti-scalp roller option that keeps the cut clean and even. The finishing touch. The Grass Caddy collects up to 16 bushels between dumps. The innovative! Cushman Grass CaddyŽ makes the*1 Front Line the world's most labor-saving mower. Mounted to the operator's right, the Grass Caddy collects up to 16 bushels of clippings and debris inside a durable, non-stick polyolefin hopper. Then, when the hopper is filled, just back the Front Line up to a truck or container, engage the hydraulic control and the Grass Caddy hopper lifts 4'/2 feet above the ground and dumps. In seconds, you're back on the turf mowing again. And you've never once left the driver's seat. The Grass Grooming System is available only from your Cushman Front Line dealer. He's in business for the long haul, with a proven track record of service after the sale and a complete line of professional turf maintenance equipment. A free demonstration. Of course, the best way for you to learn about the Cushman Grass Grooming System is to see it in action. On your grounds. To do that, just call us toll-free: 1-800-228-4444. SALES REPRESENTATIVE WANTED- Houston. 15 year old Pest Control Company. Moving expenses negotiable. Send Resume to PO Box 837, Bellaire, TX 77401. 10/84 GENERAL MANAGER- Take charge of multi-
office and growing lawn and tree care business in the lovely recession proof Pennsylvania Dutch 
country. We have a 20 year commitment to the industry and a unique program. Need experienced person to market and manage it. Attractive com-
pensation and fringe benefit package. Send 
resume in strict confidence to: Victor Hammel, Ehrlich Green Team, 840 William Lane, Reading, PA 19612. 11/84 General Manager for lawn/tree care co. near Washington DC. Must have experience in plan-ning, supervising, lawn/tree care sales and ser-vice. Excellent opportunity to grow with regional company, if person is enthusiastic and motivated to lead. Excellent salary/benefits. Send resumes to LCI Box 121. 11/84 Manager/Manager trainee- Owner of lawn care company wants highly motivated individual to con-tinue developing growing business. Excellent career, business, and financial opportunity. Lawn King, PO Box 162, Endicott, NY 13760. 10/84 BRANCH MANAGER AND ASSISTANT MAN-AGER-First class expanding company desires a Branch Manager and Assistant Manager for the Midwest and Southern markets. Applicants must have chemical lawn care experience. Excellent salary and benefits. Send resumes to LCI Box 107. TF SALES AND MANAGEMENT: Expanding Detroit area company seeks knowledgeable personnel desiring a challenge. Send resume and salary requirements in strictest confidence to: Lawn Care. PO Box 7283, Bloomfield Hills, Ml 
48302-7283. 2/85 SALESPERSON wanted to further develop Mid-Atlantic territory for an established firm. Lawn and garden pesticides and fertilizers for the retail and professional markets. Full benefit package. Rock-
land, Box 809, West Caldwell, NJ 07007. 10/84 WANTED WANTED TO BUY- Lawn Care Company in the MIDWEST area. Small to medium size. Chemical turf applications only, no mowing or tree care. Send info to Lawn Care, PO Box 361, Grosse lie, Ml 48138. 11/84 ACCOUNTS WANTED, Chemical lawn care in 
Columbus, Ohio area. Price open for negotiation. Write LCI Box 118 10/84 BUSINESS OPPORTUNITIES National Company is expanding its Chemical Lawn Service Operation. We are looking for aggressive people to be Branch Managers and have an equity position in their branch as manag-
ing general partner. Inquire by letter and resume to: Lawn Service Corp., PO Box 1587, Norcross, GA 30093. 10/84 SOIL TESTIN6 FOR TNE LAWN CARE INDUSTRY Why Aren't YOU Soil Testing? This complete service provides you with a thorough 14 point Professional Lab Analysis with recommendations. The profes-sional approach that justifies the sale of all recom-mended services Your SPRING BOARD to PROFITS 
for increased YEAR ROUND cash flow. 800-645-6464, in NY (516) 538-6444. MISCELLANEOUS KELWAY® SOIL ACIDITY TESTER, used by PRO-FESSIONALS nationwide. Direct reading, port-able, serviceable. Model HB-2 reads moisture too. Available from distributors. Brochure from KEL INSTRUMENTS CO., INC., PO Box 1869. Clifton, NJ 07015, (201) 471-3954 10/84 LOW COST "DOOR HANGERS > EFFECTIVE / ADVERTISING MEDIUM Promotes New Business Effectively Allows Pin-Pomting of Marketing Areas Send for Full Details and FREE KIT TODAY !! Door Hangers. Box 1504 KK Placentia. CA 92670 low $20 00 per l 000 (even tor small test order I) ADVERTISERS n > Z n > 70 m Z a c in H 70 *< O n H O 00 m 
TO CO 00 NO. ADVERTISER PAGE i > \ 1 1 J* s ^ ov t ' r. " >. vCL.tt ,'- ' jf ; ' y o ° CUSHMAN 132 Brouwer Turf 18 101 Bulkkem Corp. 25 102 Bunton Co 29 103 Carso Computing ...35 104 Cushman Turf ... 38-39 110 W.A. Cleary 8 105 Dow Chemical .. Cv2&3 106 Gravely Inter-national 31 107 Great Northern Equipment Co. 14 108 Hawkeye Chemical Co 30-31 109 Jacklin Seed Co 17 110 Jacobsen/Textron ..32 111 Kinduell Screen Products 35 112 Lawn Tech 27 113 Lebanon Chemical Co 11 115 Lesco Inc , .Cv4 131 Mallinkrodt 16 116 Melamine 26 117 Monsanto 40&Cv3 118 Moyer & Son (Regional) 13 119 Northrup King 36 120 Oregon Ryegrass .. .27 121 Perfco 32 122 Perlux Inc 35 123 Perma-Green Supreme 26 124 Professional Turf ... .5 125 Salsco 27 126 O. M. Scott & Sons . .28 127 Stauffer Chemical 20-23 128 United Agri Products 6 129 United Agri Products 37 130 United States Gypsum 7 NEW PRODUCTS 201 Toyotomi America, Inc 30 202 Green Pro Cooperative Services 30 203 Hoffco 30 204 Toro Co 30 205 Lebanon Chemical Co 31 206 Ciba-Geigy 31 207 Lawn Masters 31 This index is provided as an additional service. The publisher does not assume any liability for errors or omissions. ^Outboard Marine Corporation. IVtO All rights resetved It works harder because it's built better. fissntw I I Hand-weeding areas like this doesn't make sense today. Not when Roundup® herbicide can do the job faster and better and give you more time to handle more customers. Here's how: one-shot Roundup con-trols over 100 weeds right down to the roots,including poison ivy poison oak and kudzu. One gallon of 2% spray solution can treat up to 30 tree rings for about a nickel each, or 1,000 feet of fenceline for less than $2.00? It also pays to use Roundup when you're working around expensive oma-mentals-because Roundup won't wash, leach or carryover in the soil. And Roundup is virtually odorless and environ-mentally sound. Use Roundup wherever you Ve been hand-weeding-around patios, flower beds, curbs, walkways, driveways, mulched areas, fences and steps. The choice is simple.You can spend valuable time hand-weeding. Or you can use Roundup to help you make more money. Now, that's using your head. ŁBased on the cost of Roundup only to treat low growing vegetation. FOR A FREE TRIMMING AND EDGING GUIDE FOR ROUNDUP CALL TOLL FREE 800-621-5800. IN ILLINOIS, CALL 800-972-5858. ALWAYS READ AND FOLLOW LABEL DIRECTIONS FOR ROUNDUP Roundup* is a registered trademark of Monsanto Company. © Monsanto Company 1984 RSP4-104C Monsanto AFFORDABLE EFFECTIVE Circle No. 117 on Reader Inquiry Card \ Ł sm a "The LESCO Sprayer is simple to use ŁŁŁand it increases our production/ Those words best explain why Kapp's Green Lawn has eight vans equipped with LESCO Electric Sprayers. Primarily a granular lawn service, the only liquid products Kapp's applies on a regular basis are broadleaf herbicides. The LESCO Sprayer is perfect for the job. Prior to purchasing the LESCO units, Bob Kapp used five-gallon push sprayers. With over 5,000 customers to service, efficiency is one of Kapp's primary concerns. "The LESCO Sprayer definitely increases production, boosts employee morale and allows us to do a better overall job of weed control," Bob Kapp explained. Skid-mounted for easy use, the 200-gallon LESCO Sprayer simply slides in the rear or side door of a van or the back of a standard or small-size pickup truck. Equipped with 400 feet of hose on an electric-return reel, the sprayer permits servicing large areas without moving the truck. The low-volume spray wand operates near the lawn surface for greater application accuracy and control. LESCO Sprayers are available in both gasoline and electric-powered models. Enjoy the same benefits as Bob Kapp. Take a look at our prices and then put the LESCO Sprayer to work for you. We'll be happy to provide complete specifications and answer any questions you may have. To order, call us toll free. (800) 321-5325 NATIONWIDE (800) 362-7413 IN OHIO We sell the patented ChemLawn Gun. Bob Kapp, owner Kapp's Green Lawn Munster, Indiana Electric-Powered Pickup Truck Mount Check our sprayer prices. DESCRIPTION MODEL NO. PRICE Electric-Powered Van Mount Electric-Powered Pickup Truck Mount Gasoline-Powered Van Mount Gasoline-Powered Pickup Truck Mount 010850 
010900 005664 
006354 $1500 $1520 
$1775 $1795 Prices reflect cost of sprayer equipped with the following: electric-return hose reel, 400 feet of 3/8-inch hose and a low-volume spray wand. Electric model includes 12-volt battery. Complete specifications available upon request. LESCO, Inc. reserves the right to change prices at any time without notice and without incurring any obligations. LESCO, Inc., 20005 Lake Road, Rocky River, Ohio 44116 Ł (216) 333-9250 Circle No. 115 on Reader Inquiry Card