REGULATIONS THREATEN y^yVT^Qy^iR * Government could jeopardize nation's lawn care businesses What had been a generally lighthearted gathering of lawn care professionals ended with the specter of the long arm of government regulation casting a deep, dark shadow in In-dianapolis Nov. 18. As the third convention and trade show of the Professional Lawn Care Association of America began the last of three days, immediate past president Jerry Faulring of Gaithersburg, Md., sounded an ominous warning at the annual business meeting. "There's the possibility that some of us will not be in business in the next term," Faulring said. "Government regulatory concerns are frightening, and the lawn care industry is totally unprepared to defend itself. "At this date, there hasn't been any significant permanent damage to the industry. But it's coming." Others giving reports at the meeting, which was attended by about 200 members, echoed Faulring's concerns. "Our industry is on the line, in no uncertain terms," said newly-elected PLCAA presi- dent Don Burton of Rochester, N.Y. "We must take the offen-sive in pest control matters." And Bill Fischer, newly-elected secretary-treasurer who hails from Plainfield, 111., said to page 14 Jerry Faulring (hbj) A Harcourt Brace Jovanovich Publication ŁIti RE Serving lawn maintenance and chemical lawn care professionals PLCAA TOPICS Chemicals, collections, crises Earl Butz made just the right keynoter for the Third Annual Professional Lawn Care Associa-tion of America's conference and trade show held at the In-dianapolis Convention Center Nov. 16-18. Like the conference itself, Butz was alternately entertaining and informative, on "Populism, Poli-tics and Progress" while applying some of the general principles of government to the lawn care in- dustry. "We've just come through a period in which we convinced voters that nobody's qualified to hold public office," Butz said of the November elections. "Just the other day, a fellow told Congress: 'Don't improve my lot in life anymore Š I can't afford it.' " Butz believes that the use of chemicals Š both in agriculture and industry, including lawn care Š is important to the country. Educate public "We've got to educate the public that there is good in the safe use of chemicals," he said. "We've got to get the point across to our legis-lators that we've had enough of this. It takes some modern science and technology to get the job done. But I'm talking to the wrong people; I'm talking to the con-verted." Butz believes in the inherent success of the free enterprise sys-tem, and spent some time discus-sing the poor state of the nation's economy. "Income transfer payments have now become the biggest single function of government: to take from the producers and give to the non-producers. Very few civics books mention the fourth and most powerful arm of government Š the bureaucracy," he said. Government costs "The cost of government in this country is about 38 percent of the gross national product. We've moving a long way toward socializing the capital, and so many government efforts are to-ward curtailing production. It's going to take real political courage to put a cap on income transfer payments, or the 38 percent in-creases to 40 and to 45, and it destroys incentive. "We've got a message to get across: there's more science and technology to come, not less. And nobody is as well-qualified to tell this story than you, the small businessman." Other speeches during the three-day conference were given by Gerald Sweda of O. M. Scott & Sons ("The Magic of Motivation"); to page 22 Uinnrl r>nr»|pQl 0187 0083216 41 31 OUZO 0070 1 091982 00 1 P Ç PIEKE P RIP MICHIGAN STATE UNIV CRIP E SOIL SCL E LANSING MI 48828 Earl Butz, former Secretary of Agriculture (right) talks informally to guests of the Professional Lawn Care Association of America after his keynote speech in Indianapolis. Butz addressed the topic "Populism, Politics and Progress." ANNUAL CONFERENCE Landscape managers hope for new status The Landscape Management Committee of the Associated Landscape Contractors of America (ALCA) decided at its conference in Dallas Nov. 9 to petition its parent organization for full divi-sional status, by a vote of 78-0. The new division, according to committee chairman Don Syn-nestvedt (if accepted by ALCA members at a January meeting), will be called the Landscape Man-agement Division. "There are three basic benefits of becoming a division of ALCA," Synnestvedt noted. "First, we'll be able to prepare and control our own budget. We will also have more continuity. And, as it stands now we have one seat on the board, the committee chairman; if we attain divisional status, we'll have two board seats, the committee chairman and one other." The group also elected officers to page 26 Wake sure your lawn care jobs don't come back to haunt you. With labor and gasoline what they are today, the cost of a call-back is fright-ening. Add in the hidden costs of unhappy customers, and it's enough to scare you to death. That's why you need DURSBAN* insecticide in at least two of your yearly applications. You see, in most parts of the country, insects are a problem in both the Spring and later on in the Summer. If they don't get you the first time, they just might get you the second. And that can mean costly call-backs. So think twice before you decide to skimp on DURSBAN. And think about how little it costs-as little as $3.50 for a 10,000 sq. ft. lawn. Which is a lot less than the cost of a call-back. DURSBAN insecticide gives you results you can count on, too. It gets all your major problem bugs. And it controls them for up to eight weeks instead of the more common four to six. DURSBAN. Makes sure all your returns are happy returns. Available in 2E and double-strength 4E formulations. See your Dow distributor. Also ask him about our new "DURSBAM delivers the goods'' incentive program. Be sure to read and follow all label directions and precautions. Agricultural Products Depart- ment, Midland, Michigan 48640. DURSBAN Call-backs haven't a ghost of a chance. DOW Chemical U.S.A. 'Trademark of The Dow Chemical Company. UPFRONT Back from Indy When members of the Professional Lawn Care Association of America were able to tear themselves away from the Red Garter, they found the annual convention and trade show itself as informative and enlightening as any of the past two shows. This year's meeting, held Nov. 16-18 in Indianapolis, Ind., fea-tured such diverse topics as "The Magic of Motivation," "Govern-ment Regulations" and "Hot Is-sues." And though attendance was off (650 registrants this year, as compared with more than 800 last year), outgoing vice-president Ron Zwiebel informed us that "more people with the checkbooks" made the event a success. There were several highlights during the three days, including former Secretary of Agriculture Earl Butz's speech, which was liberally laced with some funny, funny stories, and the awarding of $1,000 to New York resident Jeff Gardner as grand prize winner in LAWN CARE INDUSTRY'S "Long Green Sweepstakes." There were some sad moments, including the passing of the gavel from out-going president Marty Erbaugh of Hudson, Ohio, to in- coming president Don Burton of Rochester, N.Y., though Burton will doubtless do a fine job. Erbaugh, at the annual business meeting/buffet breakfast that Thursday morning, explained his feelings as he left office. "We've moved an awful long way," he said. "Upon entering this office, I thought the principal challenge we faced was to ap-proach some structural issues. My main personal challenge was to find ourselves in a financially stable position." He voiced some concern about unethical practices by some lawn care companies, but said that con-trol over them is not the function of the PLCAA. And indeed, the organization has taken a big step toward finan- cial stability, according to Burton, who served as secretary-treasurer last year. Burton noted that the PLCAA's revenue for fiscal year 1982 was $170,000, and that operating ex-penses were $161,000, which meant that the group finished "in the black" for the first time. The basic problem the PLCAA now faces appears to be increasing its membership to provide a stronger base, especially as per-taining to self-regulation. That problem might be overcome by a new graduated dues schedule which charges businesses with under $100,000 annual gross a yearly membership of $150 and businesses over $1 million annual gross a yearly membership fee of $500. "We have encountered no re-sistance to our new dues schedule," Burton said, "so we're hoping we gain many, many smaller firms." ******* Besides the usual perfunctory discussions that accompany a conference of this nature, there were plenty of interesting visits with other members of the indus- try, and I'd like to thank some of the people who took their time to help a new editor find his way around: David Gerwitz and Lyle Gingerich of Monsanto, Bob Riley of Green Pro, Dave Doerfler of the Oregon Fine Fescue Commission, Todd Cutting of TUCO, and a host of others. ******* For those interested in sub-sequent PLCAA national conven-tions, Zwiebel said that the 1983 event would return to In-dianapolis, and that the 1985 con-ference would be in Cincinnati. According to Zwiebel, the 1984 site is undetermined with several cities in the running. ******* We think we've got a very interesting issue for you this month. Of extreme importance, of course, is the cover story on gov-ernment regulation and how it is threatening the entire lawn care industry. The material from that story emerged from the PLCAA convention, which is also covered in depth in this issue. The Associated Landscape Contractors of America Mainte-nance Conference, which was held two weeks before the PLCAA meeting, is also the subject of a story this month. The Mainte-nance Group will petition its pa-rent organization for full divi-sional status later this month. Other stories contained herein focus on financing entries into the lawn care industry and a compari-son of power take-off (PTO) versus auxiliary engine pumps, both of which were written by staff writer Chris Murray. You might even apply some of the suggestions in the former story about financing to your business, and some of the principals offered in the latter story when you next have to select a pump. Both stories make good reading, and we hope you enjoy them.. ******* Speaking of Chris Murray, we wish him success with his new magazine. Murray, who has been with LCI for the last few months, decided to stay in New York when we recently moved from the East Coast. He attended the PLCAA convention with the rest of the LCI staff and got a chance to meet many of the faces behind the telephone voices he contacted while researching his stories. Good luck, Chris. ******* Finally: a reminder that we have, in fact, moved our offices. As we said last month, our new address is 7500 Old Oak Boulevard, Middleburg Heights, OH 44130. Our new telephone number is (216) 243-8100. If you haven't changed your files yet, please do so now. See you next month with some more interesting stories. Until then . . . keep reading. L4WN OIRE INDUSTRY JERRY ROCHE, Editor JOAN HOLMES, Production Manager MARILYN MacDONALD, Production Supervisor DAVE JOHNSON, Graphic Design JOAN SCHUMACHER, Circulation Supervisor GAIL KESSLER, Reader Service Manager LINDA WINICK, Promotion Manager CORPORATE AND EDITORIAL OFFICES 7500 Old Oak Boulevard Middleburg Heights, OH 44130 (216) 243-8100 MARKETING/SALES Midwest Office: ROBERT EARLEY, Group Publisher (216) 243-8100 7500 Old Oak Blvd., Middleburg Heights, OH 44130 Southern Office: JIM BROOKS, National Sales Manager RON KEMPNER (404) 233-1817 3091 Maple Dr., Atlanta, GA 30305 Northwest Office: BOB MIEROW (206) 363-2864 1333 N.W. Norcross, Seattle, WA 98177 Classified: DAWN ANDERSON (218) 727-8511 1 E. First St., Duluth, MN 55802 Please send advertising materials to: LAWN CARE INDUSTRY 120 W. Second St. Duluth, MN 55802 218-727-8511 HBJ A HARCOURT BRACE JOVANOVICH PUBLICATION ROBERT L. EDGELL, Chairman RICHARD MOELLER, President LARS FLADMARK, Executive Vice President ARLAND HIRMAN, Treasurer THOMAS GRENEY, Senior Vice President EZRA PINCUS, Senior Vice President JOE BILDERBACH, Vice President JAMES GHERNA, Vipe President GEORGE GLENN, Vice President / HARRY RAMALEY, Vice President VBPA YCABP LAWN CARE INDUSTRY (USPS 397250) is published monthly by Harcourt Brace Jovanovich Publications. Corporate and Editorial offices: 7500 Old Oak Boulevard, Middleburg Heights, Ohio 44130. Advertising Offices: 757 Third Avenue New York, New York 10017, 111 East Wacker Drive, Chicago, Illinois 60601 and 3091 Maple Drive, Atlanta. Georgia 30305. Accounting, Advertising Production and Circulation offices: 1 East First Street, Duluth, Minnesota 55802. Subscription rates: $16 per year in the United States, $20 per year in Canada. All other countries: $45 per year. Single copies (prepaid only): $2 in the U.S.; elsewhere $4.50: and $3.00 for shipping and handling per order. Second class postage paid at Duluth, Minnesota 55806. Copyright © 1983 by Harcourt Brace Jovanovich, Inc. All rights reserved. No part of this publication may be reproduced or transmitted in any form or by any means, electronic or mechanical, including photocopy, recording, or any information storage and retrieval system, without permission in writing from the publisher. Microfilm copies of articles are available through University Microfilm, International, 300 N. Zeeb Road, Ann Arbor, Michigan 48106. POSTMASTER: Send address changes to LAWN CARE INDUSTRY, P.O. Box 6200, Duluth. Minnesota 55806-9900. When it comes to toughness, one industrial/commercial engine shines. Briggs & Stratton industrial/commercial engines. Everything about them is work-site tough. When you depend on your power equipment for profit, you can't afford to make compro-mises. Make sure the replace-ment or original-equipment engine you choose is designed for the punishment of indus-trial/commercial duty. Make sure it's a Briggs & Stratton. Our I/C engines are job-site functional Š complete in de-sign, complete in quality. We don't compromise either Š our reputation is too important. From their cast iron bores to their dual element air cleaners, Briggs & Stratton I/C engines are built in total for the most brutal operating conditions. And Briggs & Stratton provides perhaps the most important fea- ture of all . . . qualified, readily accessible service worldwide. Uncompromising features and top service. Two good reasons your next engine, whether it's original equipment or replace- ment power, should be a Briggs & Stratton I/C. Our I/C engines range from 3 through 18 HP, including our new 4 and 11 HP vertical crankshaft models. We also offer diesel power Š the tough, dependable Briggs & Stratton Farymann die-sels from 5 to 27 HP. For complete details on our I/C engines, write Briggs & Stratton, Industrial/Commercial Division, P.O. Box 702, Milwaukee, Wis- consin 53201 U.S.A. Or contact your local Briggs & Stratton dealer. ¿r IS -I r r Ł ' »,ŁŁ r r * Ł Ł » n f fc / < . -» , Ł t j-< ' « 1 ' < ! t j-< ' « 1 ' < HÜ « Łmohp LiSr*" H BRtGGS^0' I fas^S « -Ł * I . i-' i«., Wmm co* t-mI TL ucAV .v t READ jr \ f J t * rv t 4 Çï Ł .1* . f i « K k v s : fsL * Features that add up to maximum life and minimum maintenance. Cast Iron Bores. Our I/C engines come with cast iron bores, which provide better wear charac-teristics and longer cylinder life. Magnetron® Ignition. Our Magnetron elec-tronic ignition has no moving parts, which means no points or condensers to wear out. No adjustments. No corrosion. It's de-signed for the life of the engine. And it gives five times longer spark duration and greater consist- ency in KV out- put than capacitor discharge systems. Dual Element Air Cleaner. The Briggs & Stratton air cleaner features a large capacity pleated paper cartridge sur-rounded by a foam sleeve. This double filtering insures that only the cleanest air gets through to the carburetor which ex- tends the servicing interval by a factor of five. K! Replaceable Bearings. No special tools are needed to replace DU and ball bearings. And they're made for extra heavy radial and thrust load capacity. Stellite® Valves and Seats. Exhaust valves and seats are faced with Stellite® for better wear and heat resist-ance. Can be expected to last up to five times longer than more com-monly used materials. The diesel alternative. Farymann has long been con-sidered one of the finest names in diesel power for the indus-trial/commercial market. This German-built diesel has a big reputation for long life, easy starts, simple maintenance and the capability to stand up un-der extreme operating condi-tions. This is why Farymann is preferred on vibrators and com-pactors Š two of the toughest industrial applications. The great Farymann tradition is worldwide today. People from Toronto to Tokyo are taking advantage of the rugged per-formance features and extra conveniences long associated with the name Farymann. You get cast iron cylinder bores. Direct injection with Robert Bosch equipment. Semi-auto-matic compression release. An excess fuel device for easier starts. And a self-bleeding fuel system. So when you're considering the diesel alternative, consider Farymann Š an integral part of the worldwide Briggs & Stratton acceptance story. Available from 5 to 27 HP. BRIGGS & STRATTON PTO VS. AUXILIARY Different pumps have different advantages, professionals say A survey conducted by LAWN CARE INDUSTRY comparing PTO (power-take-off) driven pumps with pumps powered by auxiliary engines shows clear advantages to each depending on the kind of job and the stage of development of the business. Companies geared toward volume lawn and tree spraying with large truck fleets showed a preference for PTO while smaller companies in-terested in customized spraying services opted for the more ver-satile auxiliary motors. Factors considered in the analysis of the benefits and draw-backs of each technology included fuel economy, maintenance costs, potential down time, interference with work base, availability of parts, initial costs, maneuverabil- ity and versatility. On the issue of fuel economy, all businessmen interviewed cited excess fuel consumption as a problem with PTO driven pumps. Ron Hartwick, Equipment and Maintenance Manager of Los Calinas Landscape Services in Irving, Texas compared the two and found PTO used twice as much fuel. "My engine-fired pumps ended up using only two gallons of fuel a day while the PTO needed four to five." Wasted power? Explained Tony Alexander of Northside Enviro Services Co., Inc., in Alpharetta, Georgia, "PTO requires use of the entire truck engine. That means at least six and probably eight cylinders and a 100 to 200 horsepower engine. Pony motors are usually one cylinder and three horsepower." He added, "Using PTO can be a terrible waste of power." Most lawn care businessmen agreed that there are few jobs where this amount of power is necessary. To counter these arguments, PTO users point out that technological advances have helped cut down consumption. Don Emery, a manager in Chem-Lawn's Equipment Research Cen-ter in Troy, Ohio told LAWN CARE INDUSTRY that PTO driven pumps can now be operated at 25 percent fewer rpms (down from 1200 to 900). Dick Foote, a lawn care operations manager with Davey Tree in Kent, Ohio thinks that diesel engines make this re-duction possible. He also cited the availability of propane, "a cheaper and cleaner alternate fuel," as helpful in cutting fuel costs. Both Davey Tree and Chem-Lawn have looked into the feasi-bility of equipping their trucks with auxiliary engines, but neither concluded that the savings in fuel consumption justified a change. The reason: increased mainte-nance costs. "With a large fleet of trucks, you add a pony motor and double your problems," said Foote. He pointed out that the standard Briggs and Stratton en-gine (the most popular auxiliary engine for spray pumping) "only has a 400-hour engine life war-ranty." But the most important reason why Davey Tree hasn't made the switch, according to Foote, is that "the potential for down time ex-ceeds the loss in fuel economy. With a company like ours, the most important thing is worker productivity. We lose $100 an hour with an idle sprayer, and it only costs us $5 an hour more to operate with PTO." Most lawn care businessmen who felt auxiliary engines were more troublesome cited vibration as the cause. Emery said that a common breakdown with his equipment involved a warping of the heads because of faulty air cooling system. Disclaimers attri-bute the problem to the fact that the typical auxiliary engine is not designed for the sustained use associated with volume lawn spraying. Representatives from Davey Tree and ChemLawn also con-ceded that pony motors may be more feasible for smaller com-panies. "They don't have the over-to page 34 f Even in shade ECLIPSE KENTUCKY BLUEGRASS outshines them all. More proof that Eclipse is the quality Kentucky bluegrass that's a shade better...and better in the shade! In a three-year bluegrass shade study conducted under natural shade of locust and cherry trees by the Virginia Polytechnic Institute, only Eclipse was rated best in shade performance each year of the lest. Low growing, dark green, disease and insect resistant, Eclipse is the ideal base for sod blends and turf seed mixtures for golf courses, parks, playing fields, and home lawns, coast to coast. Eclipse gives you the best of both worldsŠoutstanding overall turf performance plus superb shade tolerance. Any way you look at it, Eclipse outshines them all. Eclipse Kentucky bluegrass seed available exclusively from: GARFIELD WILLIAMSON, INC., 1072 West Side Avenue, Jersey City, New Jersey 07306 GEORGE W. HILL & COMPANY, P.O. Box 185, Florence, Kentucky 41042 JACKLIN SEED COMPANY, W. 5300 Jacklin Avenue, Post Falls, Idaho 83854 PACIFIC GREEN-NUNES, Camarillo, California 93010; Patterson, California 95363 PIONEER HI-BRED, Turf Div., P.O. Box 346, Savage, Minnesota 55378 ROTHWELL SEEDS (IN CANADA), P.O. Box 511, Lindsay, Ontario K9V 4L9 Eclipse has been granted Plant Variety Protection Certificate No 8000154 r J Ł J mM K - ' " Ł 1 -! : i 36981 km ' WFFTWË 1 !tuJ h, - : : > ' -ci3 r Iff V -Va Ł Ł » . «tv ' ' \ r. , Mw . i . V'., "v - Ł Be 1k THE MORE PLACES THE MORE TIME AHD Look around you. Whether you service commer-cial or residential customers, the more places you find to use Roundup® herbicide, the more you'll save. Any side-by-side comparison along fencelines, sidewalks or curblines would prove Roundup works considerably faster than string trimmers and other mechanical weed control methods. So the more trim- ming and edging jobs you do with Roundup, the more time you'll save per call. A complete weed control program with Roundup can also mean a considerable savings of time and labor on repeat treatments. With a 2% solution of Roundup you can control over 90 kinds of problem weedsŠroots and allŠso they won't grow back. ALWAYS READ AND FOLLOW LABEL DIRECTIONS FOR ROUNDUR Roundup® is a registered trademark of Monsanto Company. © Monsanto Company 1983. RUP-SP3-102 YOU USE ROUNDUP, LABOR YOU'LL SAVE. What's more, Roundup leaves no residual soil activity, and it won't wash or leach out to harm desirable vegetation. That makes Roundup ideal for around shrubs and flower beds, around trees and other areas. Using Roundup makes good business sense. Look around. The more you do, the more you'll save. See your herbicide dealer soon. FOR A FREE GUIDE TO ROUNDUP, CALL 1-800-621-5800 TOLL FREE. IN ILLINOIS CALL 1-800-972-5858. Monsanto Circle No. 115 on Reader Inquiry Card en cc 9 Z < oc H C/3 D a g i < u 'Spooky stuff may be headed toward PLCAA from page 1 that "there's some pretty spooky stuff out there that's headed our way." PLCAA executive director Glenn Bostrom of Chicago, 111., noted that "many things are coming in the marketplace working for your demise. We think we can protect the indus-try, providing our membership base increases and members support us." The basic problem concerns regulatory laws over the use of certain pesticides which special interest groups have been trying to pass at the state level. Perhaps the most widely-known legis-lation involves 2,4-D. Dr. Robert W. Miller of Columbus, Ohio, chairman of the National Coali- tion for a Reasonable 2,4-D Policy, continued discussion of the problem in an afternoon speech. "It is the most serious prob-lem facing our industry," he said. "It has the potential, at least in some locales, of putting us out of business. "The point is that 2,4-D is under serious assault. When President Reagan was elected, a number of 'pseudo-environmentalists' with the EPA lost their jobs. They said they would take their case to the state government, and they've been very successful. We've seen it. "The ' pseudo-en viron-mentalists' have out-organized us in every way. Who's going to take the other side of it? Š If we don't, nobody will. Our battle lines are drawn, and we've got to fight." Dr. Miller read several press releases from the "pseudo-environmentalists," including a recent newsletter from the International Agency for Re-search on Cancer, which said IN THE TURF BUSINESS, YOU HAVE TO BE TOUGH TO CUT IT. AND DETHATCH IT AND AERATE It Turf-care profession-als everywhere swear >by their Ryan® Jr. Sod rCutters. "The toughest," they say. And they should know. But what many turf pros don't know is that there's a power rake and aerator built just as rugged. And that's really tough. Because it's a waste of money to settle for anything less. The power rake is the Ryan Ren-O-Thin®, available with a gutsy 7-hp engine or a more economical 5-hp one. Both dethatch turf thoroughly across an 18" swath. Both also feature a floating front axle, precise depth adjustment and a choice of 3 optional blade reels for different turf conditions. The aerator is the self-propelled Ryan Lawnaire® III. Its ballast drum can be filled with 50 lbs. of water for powerful, sure penetration up to 21/2" deep, at 2" intervals across a 19" swath. Ryan's Jr. Sod Cutter, Ren-O-Thin power rakes and Lawnaire III aerator. Easy to use. And tough as nails. CUR-3-8786 RYAN EQUIPMENT 2333 Cushman, P.O. Box 82409 Lincoln, NE 68501 CALL TOLL FREE 800-228-4444 c Outboard Marine Corporation. 1982 All rights reserved that 2,4-D causes cancer. "That is a total Š a total Š misrepresentation of fact," said Dr. Miller, citing several other government studies which con-cluded that no relationship exists between the chemical and increased cancer rates among users. He urged PLCAA members to take an active role in the 2,4-D Coalition. "We have to build from our collective strengths," the former Ohio State University professor said. "We've also got to provide a rallying point for pro-pesticide forces, to con- struct a manageable entity and to recognize that the problem is not a scientific/legal issue, but a political one." Disappointment Faulring was disappointed with the attendance at the pre- vious night's workshop on gov-ernment regulations. "I understand the criticality of the association's concern in government affairs," he told the business meeting attendees, "but I'm convinced you don't. "The real enemy is not reality, it's emotionalism and sen- sationalism. The weapon we have is facts. We've got to get into an offensive movement and get the public on our side," Faulring continued. "There's a possibility we can survive. There's also a possibil-ity we can't. "There is no other concern in the lawn care industry that needs your attention more. We've got to start at the state level. How much is it worth to save your business? I don't think any price is too great." Anyone who would like to get personally involved in helping the cause of Faulring and Dr. Miller are urged to contact them. Faulring's address is c/o Hydro-Lawn, P.O. Box 2118, GaitheTsburg, MD 20760. Miller can be reached c/o the National Coalition for a Reasonable 2,4-D Policy, 435 N. Michigan Ave., Suite 1717, Chicago, IL 60611. IN MIAMI ALCA sets '83 convention site The annual convention of the Associated Landscape Contractors of America is being held this month in Miami, FL. Theme for the Jan. 15-21 get-together is "We're Growing Places." Willard Scott, who does na-tional weather reports for NBC- TV's "Today Show," is the keyn-ote speaker at the Hyatt Regency Hotel. This year's convention is being held in conjunction with the Tropical Plant Industry Exhibition trade show. I'M READY TO TAKE THE RIGHT APPROACH WITH CHIPCO. I'd like to know how to open the door to a whole new side of my business with CHIPCO4 26019 turf fungicide... and how I can qualify for valuable business aids by enrolling in "The Right Approach" incentives program. Please send details to: NAME COMPANY ADDRESS a, CITY STATE ZIP NAME OF SUPPLIER TURHYOUR chipSS1^. L BUSINESS REPLY MAIL FIRST CLASS PERMIT NO. 30 MONMOUTH JUNCTION. NJ POSTAGE WILL BE PAID BY ADDRESSEE Rhône-Poulenc, Inc. P.O. Box 125 Rt. 1 Black Horse Lane Monmouth Junction, NJ 08852 NO POSTAGE NECESSARY IF MAILED IN THE UNITED STATES MARKETING IDEA FILE DECISION PENDING Monthly magazine could be valuable Though its title is a bit misleading, "Garden Tips," a monthly publication of Green Pro Cooperative Services, is of interest to lawn care professionals. The magazine can be sent to customers and presented to prospects to further promote your business. "Subscribers . . . report 98 percent readership by surveys they've taken," says publisher Robert Riley. "They stay in contact (with prospects) with an informative newsletter that reads quickly, interestingly, without pushing for a sale." "Garden Tips" is a nice, friendly, monthly "handshake" that lawn care specialists can obtain for about 15 cents per month. For more information, call Riley or Richard Hawkes at Green Pro: (516) 483-0100. Or write them at 380 S. Franklin St., Hempstead, NY 11550. ChemLawn may add pest control service The ChemLawn Corp. of Colum-bus, Ohio, is considering entering the household pest control field, according to ChemLawn spokes-man Bob Robinson, who has com- pleted a six-month feasibility study. As this month's LAWN CARE INDUSTRY went to press, Robin- son was still awaiting results of a December Board of Directors meeting at which the final deci-sion was to be made. "Everything we're doing is FUNGICIDE CHIPC026019OPENS THE DOORTOAWHOLE NEW SIDE OFTOUR BUSINESS. Tb your lawn care cus-tomer, turf disease is an unsightly problem. But for you, it's business. Unfortunately, disease control is unfinished businessŠunexploited profit potentialŠfor most lawn care companies. THE PROBLEM WITH OTHER FUNGICIDES. Most turf fungicides aren't up to the job. They either fail to work on the disease you're treating, or stop working long before it's time for the next scheduled spray. So you have to choose between making extra fungicide treatments, or running the risk of call- backs. Now, you have a better choice: CHIPCO 26019 turf fungicide. CHIPCO 26019 LASTS LONG ENOUGH TO FIT INTO TOUR EXISTING SCHEDULE. Now you can effectively control a customer's lawn disease problem for a whole season with CHIPCO® 26019 fungicide. Just add it to your spring feeding application and summer weed sprays. CHIPCO 26019 fits into your busy sched- ule. And because of its long-lasting effects you won't have to worry about disease-related call-backs, either. CHIPCO 26019 PUTS AN END TO LEAF SPOT, FUSARIUM BLIGHT AND OTHER DISEASES. CHIPCO 26019 fungicide gives outstanding perfor-mance against the three dis-eases you're most likely to encounterŠHelminthosporium Leaf Spot, Fusarium Blight and Brown PatchŠas well as TUWjrpUR ..SgTOMHS' PROBLEMS ŁnoKoSr «ko*«». on Dollar Spot and Helminthos-porium Melting Out. And a fall application will also take care of the winter diseases Š Fusar-ium Patch, and Grey and Pink Snow Mold Š allowing the lawn to get off to a healthy start in the spring. CHIPCO 26019 IS EASY TO WORK WITH. CHIPCO 26019 offers other features a lawn care business needs. Low toxicity. No pho-totoxicity. And no mixing problems with most turf pesticides and fertilizers. BUILD YOUR BUSINESS WITH There's money to be made in disease control, and CHIPCO 26019 makes it prac-tical for you to turn that extra profit with control that fits Circle No. 118 on Reader Inquiry Card into your existing program. And when you buy CHIPCO products, you get to choose from a selection of business aids to help make the job easier. For details on how to open this whole new side of your business, see your CHIPCO distributor, where you'll find the complete line of CHIPCO turf care products, or fill in and return the reply card. Rhone-Poulenc Inc., Agrochemical Division, Mon- mouth Junction, NJ 08852. RHONE POULENC CHIPCO 26019 «KING CARE OF BU9NESS. under the assumption that the answer is 'yes,' " Robinson said. "We're evaluating equipment and we're talking to agencies, but we still haven't made any decisions." Under the direction of Robin-son, ChemLawn personnel have made a thorough study of markets, training programs and equipment. Two new members of the companyŠRalph Scholl and Charles PateŠhave been assisting Robinson. Scholl was previously market manager for Velsicol Chemical Co. and has been doing a good portion of the market research. Pate, a previous employee of Orkin Pest Control company, is undertaking research in comprehensive train-ing programs. Robinson, in addi-tion, has purchased a set of Na- tional Pest Control Association slides to facilitate any implemen-tation of programs. "We don't even have a name yet," Robinson admitted, adding that an official tag would be forthcoming, should the Board approve the move into pest con-trol. Other services offered by Chem-Lawn, which deals primarily in lawn care, are ChemScape, a land-scaping service, and AmeriCare, a carpet-cleaning business that is primarily restricted to the Colum-bus area. For the last 12 months, Robinson has been travelling to various pest control seminars, and has met on a personal basis with Dr. Richard Carr and Jefferson Keith of the NPCA. ChemLawn has named the New York-based advertising agency of Olgivie & Mather to assist it in researching the feasibility of en- tering the pest control industry. MASKS REQUIRED EPAOKsuse of two fungicides The Environmental Protection Agency said recently that the continued use of two fungicides, despite the possibility that they could cause birth defects, would be allowed. Benomyl, which is manufac-tured by the DuPont Co. under the trade name Benlate, accounts for about two percent of all fungicide sales in the U.S. Thiophanate-methyl, which is manufactured under the trade names Topsin M and Cercobin M by the Penwalt Co., was the other fungicide in question. The agency made the an-nouncement following a five-year test of the chemicals following charges that they could cause "birth defects, damage to genes, deleterious effects to sperm and adverse effects to aquatic or-ganisms." NEW YEAR'S RESOLUTIONS Time to prepare for new season 1983 'Find the right people9 'Be stricter with the men' 'Cut out overtime' 'Tighten the belt' 'Control the weather9 'Postpone expansion9 'Get onto our computer' The time has come to make New Year's resolutions. Respectful of this holiday tradition, LAWN CARE INDUSTRY asked businessmen from around the country about their hopes and plans for the coming year. Here are some of their more instructive and humorous comments: William Heyser, Heyser Land-scaping, Inc., Norristown, Pennsylvania: Bigger and better. Continue to emphasize high quality work and expand our horizons. This means finding the right people to run our departments and setting up more training classes for our employees. We want to have the reputation of doing the best work in the Philadelphia area. Ken Parsons, Parsons and Wewerka, Woodbridge, Virginia: Better cash flow. It's always a problem, especially now in this very competitive business climate. It's a challenge the younger guys haven't seen. The reality of the marketplace is that those who don't face the challenge will be on the outside looking in. Takes more management expertise to make it these days. We'll have to make internal changes that reflect the marketplace. This means watch- ing overhead. While we've all been led to believe inflation is going down, costs are still going up rapidly. And, in the business, it is hard to pass on these costs to the customer. Richard Akerman, Washington Landscape Services, Kent, Washington (chairman of the As- sociated Landscape Contractors of America maintenance committee): Stricter budget. We know what we have to do in sales, but we have to pay more attention to the cost side of the business. In terms of public relations, we have to let customers know we're there to help in every situation. In terms of the industry, we have to educate more people on how maintenance is becoming its own industry. This is important in developing a percep-tion of maintenance as a profes-sion. Donald Linton, Midwest Land-scape Company, Ottawa, Illinois: Won't have a New Year's resol-ution if things don't get better. Considering going non-union to reduce pressure on standards for working conditions. It means I won't have to use three guys for a job that takes only one. Ernest Houde, Houde's Land-scape, Marlboro, Massachusetts: Be stricter with the men on the trucks. Tony Alexander, Northside En-viro Services, Inc., Alpharetta, Georgia: Cut out overtime. Overtime costs got out of hand this year. Employees receiving hourly wage tended to play "the overtime game." Need to set up hourly people based on quota system. Problem was a by-product of rapid growth. Labor is the one con-tingency that can break you pretty fast. Other costs are usually more predictable and, hence, controlla-ble. Rick Anderson, Blaser's Land-scape Contractors, Inc., Sarasota, Florida: We have to resolve to make a profit this year. After hard times this past season, we've decided on postponing our expansion plans and concentrate on just staying above water. Have to be concerned with profitability as opposed to sales volume. Cost control has been neglected by the industry, particularly in Florida. Got by on expanding sales volume rather than right profit margin. We should be more sensitive to cost control, logistics, and doing things right the first time. Ken Vincent, Teak Nursery, Lafayette, Louisiana: Tighten the belt. When the busi-ness climate was healthy, we could pretty much cover our mis-takes. Now we have to cut back to the bare minimum. You won't see any more of the flamboyant spending that this industry has been used to. Bob Barnes, Barnes Nursery, Inc., Huron, Ohio: Control the weather. First year we had a drought and this year it never stopped raining. The rain bleached all the fertilizer out of the soil. As a smaller company we were able to adjust application schedules but it's still beating us. Jack Arrington, Arrington Grounds Maintenance, St. Petersburg, Florida: Get onto our computer by the start of the season. Donald Bean, Thomas E. Carrol and Sons, Inc., Silver Spring, Maryland: I don't make them because they never work out. Its just the nature of the business. Plans never work, even on a day-to-day basis. John Orton, The Hawks Nur-sery, Wauwautosa, Wisconsin: Do more with what we can get. We're not taking full advantage of opportunities that have been pres- ented to us. Have to do a better job with the selling contacts we do have. Michael Moshcatel, Earthwork Landscape Services, Inc., Seattle, Washington: Pay more attention to detail. Pay more attention to detail in work assignments, standards, and prep- aration. Charles Bowers, Garden Gate Landscaping, Inc., Silver Spring, Maryland: Conserve cash. Do everything to maximize the amount of cash available. We saw this recession coming so we cut overhead, let people go, and haven't reinvested in new equipment in two years. Robert C. King, Dennis Topsoil and Landscape, Inc., Toledo, Ohio: I'm just trying to get through this year. Marrion Grove, Greenlawn Professionals Inc., Greenville, South Carolina: Convince customers how neces-sary lawn maintenance is despite the bad times. Need to convince customers that if they don't con-tinue maintaining their lawns, the work we've done so far will be wasted. We all have money prob-lems. We tell them we can help them cut costs and still retain the value of work already done by extending service intervals from seven to ten days. "Tut" Touchstone, Landscape Services, Inc., Birmingham, Alabama: Get rid of maintenance end of business. Maintenance is the newest part of our business. We were forced into it to keep custom- ers happy. But is not a high priority nor is it profitable, so we are trying to eliminate it. Bob Thompson, Bob Thompson Landscapes, Dallas, Texas: Money. We're branching out. The recession has not hit us yet, although there is more competi- tion. More advertising. None of our competitors are doing any adver-tising and we feel we can distin-guish ourselves in the market if we do more. Bruce Wilson, Environmental Care, Callabassas, California: Be aggressive. Don't pull back because times are bad. Now is the time to get as much exposure as possible. Companies need a bigger share of the market to survive. Walter Flowers, Rickert Nur-sery, Yardley, Pennsylvania: I can't think of anything printa-ble. Charles Cohlmia, Cohlmia's, Tulsa, Oklahoma: Diversify. We are diversifying into the wholesale end of lawn care equipment. Diversification is the best way to protect your busi-ness against recession. My own personal goal is always to do less work than I'm doing. I'm tired of the people problems inherent in the service industry. Maybe I'll diversify right out of it. David Marsh, Industrial Ser-vices, San Jose, California: Don't get talked into doing a job at a price you cannot afford. Don't let my managers talk me into underbidding for jobs just to have the business during hard times. Don't let the economy panic you. At the end of the year, business picked up for us at prices we could afford. Be patient. Also, don't let cash get tied up in uninvoiced work. We tied up a considerable amount of money because we got behind in paperwork. We finally decided to hire some extra office help at little expense compared to the money we saved. Eudice Struber, Eudice Struber Landscape Planning, Melville, New York: Collect money people owe me. Collections are bad. Many of the sub-contractors I do business with owe me money. It takes a while to find honest contractors. Ken Potts, Brazos Valley Nur-sery, Bryan, Texas: I'm just trying to get through '82. I'd like to improve the image of my company next year. Sharpen oper-ations and instill a positive, effec-tive and efficient attitude in all levels of the company. A COMMON TURF PROBLEM What the lawn care businessman can do about localized dry spots Editor's note: In the September issue of LAWN CARE INDUSTRY, the first part of this story - "Wip-ing Out Localized Dry Spots" -explained in depth seven causes for localized dry spots. In this second part, Demie Moore Powell, of Aquatrols Corp. of America, Pennsauken, N.J., ex- plains what the lawn care businessman can do about localized dry spots. So what are you as a lawn care operator to do about this most common water related problem? The options thus far have been impractical or out of your control. Is that where it stands? Must localized dry spots remain a fact of life? The answer is NO, and the key to the solution is the fact that localized dry spots are a "water related" problem. All of the above cause for localized dry spots, excepting the first, have one thing in common Š water. Although they are different soil situations, they all involve the same water situation Š poor, slow or nonuniform movement of water through the soil profile. If you could change the way the water moved into and through the soil, regardless of the soil situa-tion, there might be a solution after all. This can be done through the regular use of an effective soil wetting agent which lowers the surface and interfacial tensions of the soil/water relationship. Con- sider that the soil modification techniques previously mentioned are impractical. Consider also that trying to change the way your customer waters is a partial re-medy at best. Then consider the use of an effective soil wetting agent that lowers tensions in water, irrespective of the soil or thatch, and allows the water to penetrate and spread out in any environment. Remember causes Now think back to the causes of the localized dry spots: Ł Improving penetration of water on slopes would reduce runoff, elininating those localized dry spots. Ł Improving water penetra-tion into compacted soil by al-lowing the water to move between the compacted soil particles will begin to relieve the hard water resistant condition and gradually alleviate these localized areas. Ł Increasing water movement through any soil type allows the water to cross soil interfaces, thus reducing those localized dry spots caused by poor soil mixing. Ł Improving water penetra-tion into and through thatch layers directly corrects the problem of hydrophobic thatch causing localized dry spots. Ł In a similar fashion, it was improving the movement of water into hydrophobic soil with an effective soil wetting agent that Drs. Beard, Rieke and others found to be the key, along with some cultivation, to control localized dry spots. Finally, Dr. Burt reported that the use of a wetting agent was found to be very advantageous in the wetting of water-repellant sands in Florida by allowing the water to penetrate and spread out in the soil rather than channeling right on through. The soil wetting agent is a key to the control of localized dry spots regardless of why they occur in your area. Any soil/water condition is as much a function of the nature of the water as it is a function of the nature of the soil. Where amend-ing the soil is the traditional approach, it is only half the pic-ture. Amending the water with a soil wetting agent to improve the soil/water relationship which is often a much more realistic and economical alternative. To succeed as a professional in your industry it only makes sense to use every tool available to you to create the optimum plant/water/ soil relationship. A good soil wet- ting agent is the tool that gives you direct control over the rootzone moisture that is so vital to healthy turf. It is important to use a university tested and field tried non-ionic wetting agent. As with many chemical tools there are dilute brands that carry cheaper price tags and good brands that cost a little more but do a lot more. Check with your suppliers; ask for active ingredient information. But do try a good soil wetting agent Š localized dry spots don't have to be a fact of life when you "let the water do the wetting." Advances in Turfgrass Pathology published by HARCOURT BRACE JOVANOVICH PUBLICATIONS in cooperation with Dr. B. G. Joyner, Dr. P. O. Larsen and Chemlawn Corporation [ ADVANCES IN TURFGRASS PATHOLOGY Efes This extensive volume contains chapters on: Ł turfgrass diseases Ł cool v.s. warm season pythium blight and other related pythium problems Ł snow molds of turfgrasses Ł fairy rings Ł leaf spot of Kentucky Bluegrass in Minnesota Ł initial and filed fungicide screening Ł turfgrass disease resistance Ł PLUS MUCH MORE! ADVANCES IN TURFGRASS PATHOLOGY is a compilation of more than 23 reports and discussions by the nation's leading turfgrass pathologists. Explore the diseases that attack turfgrass. Find out how to conquer the battle of turfgrass diseases. KEEP CURRENT WITH NEW IDEAS ON HOW TO HANDLE TURFGRASS PROBLEMS WITH ADVANCES IN TURFGRASS PATHOLOGY. $27.95* (hardcover) $18.95* (paperback) COPIES LIMITED Š DON'T DELAY! Return this coupon to: Book Sales Harcourt Brace Jovanovich Publications One East First Street, Duluth, MN 55802 YES! Please send me copy(ies) of ADVANCES IN TURFGRASS PATHOLOGY $27.95* hardcover $18.95* paperback Quantity rates available on request. A check or money order for. Js enclosed. Name Address. City Phone -State . -Zip-'Please add $3.00 per order plus $1.00 per additional copy for postage and handling. Please charge to my Visa, Master Card, or American Express (circle one) Account Number Expiration Date. Please allow 6-8 weeks for delivery. LCI 13 A Fast, Dependable Approach to Turf Maintenance BLi^wwHEÄJaiiS Circle No. 122 on Reader Inquiry Card THE GRASSHOPPER COMPANY Box 637LC Ł Moundridge. Kansas 67107 * Telephone (316) 345-8621 t..- < Easy Operation-Two Operating Levers Do It All... Control Ground Speed and Direction. Dependable-Backed by a Strong Dealer Organization Plus Twenty Five Years of Engineering Experience. Comfortable-Natural Sitting Position with Cushioned Back Seat and Padded Arm Rests. Cuts Mowing Time-Mow and Finish Trim in One Fuel Saving Operation. Zero Turning Radius-with Dual Hydrostatic Power. Out Front Deck Gives the Operator Full View Mowing. PTO Shaft Operates Attachments at Constant RPM Independent of Tractor Ground Speed Choice of Three HP Sizes... 12-16-18 to Match Your Mowing Needs for Three Mowing Widths... 4452" and 61 * Optional Attachments-Vacuum Grasscatcher (in two styles-Slide-in-Bag or Metal Hopper), Dozer Blade, Sweeper and Snowthrower. Act Now! Call or Write for Free Literature and Your Closest Dealer so You Can Cut Your Big Mowing Jobs Down to Size! 20 2 < oc H C/3 D Q 2 < U FERTILIZERS Late fall applications benefit nitrogen carriers Outgoing president Marty Erbaugh of Hudson, Ohio (right) is presented a commemorative plaque as he congratulates new Professional Lawn Care Association of America president Don Burton during the PLCAA convention and trade show in Indianapolis late last year. Turf professors from around the country continue to preach the values of late fall fertilization to lawn care businessmen. The concept of late fall fertiliza-tion is not a new one for experts at Michigan State University, who have been on the bandwagon longer than most. According to Drs. Paul E. Rieke and R. A. Bay, advantages of successful late fall nitrogen appli- cations include: Ł Good turf color in the spring We've got the solution. BUY CHEMICALS IN BULK 220 gal 700 gal 1400 gal PREVENTS DAMAGE & MATERIAL SPILLAGE Heavy duty poly containers ELIMINATES CONTAINER RINSING & DISPOSAL No wasted man hours Ł REDUCES WAREHOUSE SPACE One container Ł IMPROVES INVENTORY MANAGEMENT Accurate metering BULKKEM ships up to 220 gallons in easy to use, returnable containers...and we pay the freight both ways. We can also deliver by tank truck direct to your location and fill the bulk container. THE SOLUTION...BULKKEM's nationally accepted method of handling bulk chemicals CHEMICALS available in bulk TRIMEC® 992 AMINE 2,4-D IRON CHELATE BETAMEC-4 MECOMECŽ 2.5 PHENABAN 801 2,4-D Ł DICAMBA - AN EIGHT TO ONE SELECTIVE HERBICIDE PHENABAN 1001 2,4-D Ł DICAMBA Š A TEN TO ONE SELECTIVE HERBICIDE CALL our toll free number -800"447"41 31 or write for further information. BULKKEM BULK SUPPLIERS OF^J^WNCHEMIC^ THE BULKKEM CORPORATION Ł 400 NORTHTOWN RD. Ł NORMAL IL 61761 without the flush of growth typical of spring applications. Ł The plant is able to continue photosynthesis in the fall, typical of spring applications. Ł These may be less susceptible to spring and summer diseases than when comparable spring ap-plications are made. In mid-Michigan and similar areas, the time for late fall applica-tion of nitrogen is suggested for November 7-10 when using solu-ble nitrogen sources. The appro-priateness of this date will vary with the particular season and location. Michigan State research has shown clearly that response to timing of the fall application is dependent on the nitrogen carrier. Slow-release nitrogen sources must be applied much earlier than soluble sources, as would be ex-pected. Based on experience for several years, suggested timing of specific carriers can be related to the date of application of a soluble source such as urea or ammoniun nitrate recommended for November 7-10. App schedules The following nitrogen sources should be applied at the intervals previous to these dates depending on the season: sulfur-coated urea from Chipman, Inc., Stoney Creek, Ontario Š 10-14 days; sulfur-coated urea from Lakeshore Equipment & Supply Co., Elyria, Ohio Š two-three weeks; Milor-ganite, marketed by Milwaukee Sewerage Commission Š three-four weeks; IBDU, marketed by Estech, Inc., Winter Haven, Fla. Š four-five weeks; fertilizers con-taining both soluble and slow-release nitrogen sources Š seven days, depending on the relative amounts of each and slow-release carrier present. To date, no differences in snow mold or winter injury occurred in these studies, although these may yet occur in the future. The benefit of early fall (early September in mid-Michigan and like areas) application of nitrogen at appropriate rates is well documented. This allows the plant to accumulate carbohydrates and grow yet new roots after the sum-mer stress season, yet the plant can begin the hardening process in October. Early fall fertilization is essen-tial for good turf maintenance. Increasingly, nitrogen is being applied in late fall (sometimes called dormant or late-season ap-plication) on turf with good re-sults. Timing of this application is critical. The nitrogen should be applied so uptake occurs after vertical shoot growth ceases, yet early enough so the nitrogen can still be taken up by the active roots to page 21 LATE FALL from page 20 and some photosynthesis still oc-curs. Potential disadvantages are: Ł Foliar bum can occur if turf is not properly irrigated. Ł Unusual periods of warm weather after application could result in too much late growth and potential loss of hardiness Š of greatest concern with early appli-cation of slow-release sources. Ł There could be greater sus-ceptibility to snow mold diseases if the turf is not treated for control. Ł There could be greater sus-ceptibility to late winter-early spring low-temperature injury. Ł The potential for leaching of nitrate exists Š for this reason completely soluble sources should not be used on sand soils. Drs. Rieke and Bay suggest one pound of nitrogen per 1,000 square feet, timed for the specific nitrogen source. A carrier which provides both fast- and slow-release sources is probably safest to use. IN GROUPS Mobay conducting 'focus' interviews To further refine its knowledge of the specialty chemicals market, Mobay Chemical Corporation's Specialty Products Group is con-ducting group interviews all ac-ross the country. In conducting the focus groups, Mobay is probing the attitudes and opinions of pest control operators, golf course superintendents, land-scape architects and commercial lawn care operators. "Based on our research results so far, we're focusing on our customers' application, packaging and information problems," says Allen Haws, manager of Specialty Chemical sales. HANDY ITEM Pocket-size book now on market "Picture Clues to Turfgrass Prob-lems" is a new slant on a pocket guide for diagnosing turfgrass dis-orders on golf courses, athletic fields, home lawns and other turf-grass areas. The new publication contains color photographs on 37 pages of turfgrass insects, diseases and cultural problems with explana-tions for diagnosing them. All the pages are laminated and spiral-bound in a size (3V2 by 63A inches) which fits into an average pocket. The publication was introduced at a recent Commercial Turfgrass Program conducted by Maria Cin-que on Long Island, NY. She and the Long Island Turfgrass Advis-ory Committee of Cornell Cooperative Extension of Nassau County revised a similar publica-tion which had been distributed in the 1960s but is now out of print. The booklet sells for $5 (plus 71 cents postage) and can be pur-chased from: Cooperative Exten- sion of Nassau County, 1425 Old Country Rd., Building J, Plain- view, NY 11803. SEND ME INFORMATION ABOUT THE FOLLOWING: THESE PRIZES WILL BE AWARDED E Easy-Money Maker Spray Outfits/Accessories $847.00 E GP-20 Back-Pack Sprayer $449.00 B Soil Testing Service $377.60 "Garden Tips" $360.00 Green Pro Executive Newsletter $150.00 Sales Survey Tools $ 89.45 Rolatape $ 69.95 Weasel $ 39.95 Bulk Fertilizer Storage Facilities Custom Spray Tanks 100 to 1,000 gallons OFFICIAL ENTRY In-Field Lawn Care Consultation Turf-Care Products Tree & Ornamental Care Products Olathe Aero-Seeder Leaky Pipe Advertising Brochures Custom Business Forms One-Day Profit Seminars I One or Two-Day Turf Academies I Other FORM GRASS/ROOTS, INC. GREEN PRO COOPERATIVE SERVICES 380 South Franklin Street Ł Hempstead, New York 11550 Ł Phone (516) 483-0100 The Professional Lawn Care Association of America trade show floor PLCAA from page 1 Robert Earley of LAWN CARE INDUSTRY ("A Statistical Look at the Industry"); Bill Sandall of the Postal Service ("Postal Regula-tions and Services"); Jerry Faulr-ing of Professional Turf Corp./ Hydro Lawn ("Government Reg- ulation"); John Kenney of Turf Doctor ("Channeling Pressure for Profit"); L. James Martin of Martin, Calhoun & Wilson ("Your Money: Their Vacation"); attorney Richard I. Lehr ("Preventative Employee Relations"); Dr. Lawrence D. Kok-kelenberg ("Improved Customer Relations"); and Dr. Robert W. Miller of ChemLawn ("2,4-D Co-alition Update"). Evening workshops were held in government regulations, col-lections and legal issues Wednes- day. And a panel presented \XU hours of "Hot Issues" Thursday. Following Butz's speech was a series of presentations on legisla- tion affecting the industry, stress management, debt collection, and labor relations. Taking the podium first was Jerry Faulring, past president of the PLCAA and owner of Hydro Lawn in Gaithersburg, Maryland. Faulring offered some advice on some of the lesser known areas of business taxation and labor and pesticide legislation. Taking the podium next was John Kenney, PLCAA vice presi-dent and owner of Turf Doctor, Inc. in Framingham, Mass. The pur-pose of his speech "Channeling Pressure for Profit," was to offer, in his words, "a practical lawn care kind of stress analysis." Citing his credentials for commenting on this topic, Kenney said, "Fve failed enough to know how to help other people avoid it." Stress, Kenney believes, is dangerous because it can lead to paralysis of movement and action. "I know what you have to put up with every single day. As I go through each day, I come across 100 problems. In order to handle any of them, you have to go through a sorting out process and determine which ones are con-trollable." After identifying what is con-trollable, Kenney advises writing them down "to give them cre-dence." This step is a prelude to "prioritizing" and, ultimately, at-tacking them, he believes. Consultant speaks The afternoon session began with a seminar on improving cus-tomer relations presented by Lawrence Kokkelenberg, an Illinois-based management con-sultant. Kokkelenberg set the tone of the session by testing audience reac-tion to three different styles of communication to prove that "it's not what you say but how you say it that counts." Kokklenberg im-pressed upon the audience the need for lawn care businessmen espe-cially to pay attention to customer relations. "There is little that distin-guishes between businesses in this industry in product so the differ-ence has to be in service; more specifically, customer relations." He added, "People will even pay more to go to some place where they are remembered.'' Advice on how to improve cus-tomer relations focused on impro- ving internal relations within a company. "A customer gets a feeling for a company by the way it works together and then decides if he wants to do business." If there was a point Sandall wanted to make, it was "feel free to complain if you have a problem. We need to iron out problems rather than have you go to a different type of mailing. Don't condemn the Post Office; allow us the courtesy to correct an error." Martin's talk on late payment of bills was especially interesting. "You can't realize how many people out there want to beat you out of your money," he prefaced. "One percent of your accounts can be considered uncollectibles. But you can't give away money Š and we're talking about $74.9 million that is in the 'uncollecti-ble' category and a $15 million pure 'burn' rate. A bad debt is a bad debt. "This is not a time for you to be passive: I urge you to manage your accounts receivable and not let them manage you." Lehr, the first honorary member of the PLCAA, discussed wage- and-hour problems and the best procedure to use in hiring. "Careful hiring policies, more than anything, will cut down on turnover," Lehr said. "Many of you need to re-examine your pay systems and employment policies and do the things you need to do to improve them." Trade show The trade show was also a popular feature of the three-day gathering as 115 companies took up 170 booth spaces, as compared to 144 booth spaces last year. During the business meeting, a new set of officers was elected. New members of the PLCAA's hierarchy are president Don Bur- ton of Lawn Medic, vice-president John Kenney of Turf Doctor, secretary-treasurer Bill Fischer of Spring-Green Lawn Care, and board members James Marria of Perm-a-Green Lawn, Dr. James Wilkinson of Old Fox Lawn Care, Charlie McGinty of McGinty Brothers, James Sackett of Ever-Green Lawn Care, Dr. Robert W. Miller of ChemLawn and Ronald Giffen of Lakeshore Equipment and Supply. Burton is from New York, Ken-ney from Massachusetts, Fischer and McGinty from Illinois, Marria from Idaho, Wilkinson from Rhode Island, and the other three from Ohio. IN COLUMBUS AREA ChemLawn researchers offer tour As a prelude to their annual symposium, officials at Chem-Lawn Corp. conducted a tour of the organization's chemical research and development station in Mil-ford Center, OH, and its new corporate headquarters building in Columbus, OH, on Oct. 19. Moderator was Dr. David Mar-tin, ChemLawn director of re-search, who introduced research teams. As the lawn care profes-sionals were escorted from test plot to test plot, the researchers were each called on individually to discuss their most recent tests. Dr. Charles Darrah II, a senior research scientist, pointed out that ChemLawn was doing a nitrogen source evaluation on bluegrass which would be studied for color, growth and burn responses. He described each of 22 trial plots. Demonstrations Dr. M. Keith Kennedy, en-tomological research scientist, demonstrated how trial plots for his experiments were infested with chinch bugs, grubs and other pests to determine "fine-tuning rates" for pesticide application. Research technician Jeff Rodencal then demonstrated a prototype insect vacuum for quick inspec-tion of infestations of surface-feeding insects. Others to give talks and de-monstrations were Dr. Douglas Caldwell, David Cochran and Mark Thielen, Dr. Kirk Hurto, Mark Barkhurst and Don Wilson. Dr. Martin pointed out that the Milford Center facility is the largest of three ChemLawn re-search centers, but that the com-pany has just purchased a 110-acre farm near the corporate center which will be utilized for office, a laboratory, greenhouse and re-search station. After a one-hour coach trip back to Columbus, the group was treated to a tour of the corporate headquarters, which was opened on July 23, 1982. The 40 acres houses a six-unit ultra-modern building which consists of six "pod" sections, each with a differ- ent corporate function. 160 employees The new two-floor building has 210 offices and employs 160 work-ers. The lobby area has an attrac- tive display of interior plants and shrubs. Dr. Martin noted during the tour that ChemLawn is currently in- volved not only in lawn care, but also in landscaping (ChemScape) and in carpet cleaning (Ameri- Care). The company plans to begin a pest control service later this year. PRODUCTS Utility tractors proving to be very versatile The new 2150 and 2350 utility tractors just introduced by the John Deere Corp. feature increased horsepower and greater versatil- ity, both delivering an additional five horsepower at the PTO, com-" pared to the three-cylinder diesel 2040 and 2240 tractors they re-place. The 2350 is powered by a four-cylinder diesel engine. Options like Hi-Lo and direction reverser transmissions are available on both. New options for the 2350 are Sound-Gard body and patented Caster-Action wheels on optional mechanical front-wheel drive. Both tractors feature a top-shaft synchronized transmission with eight forward and four reverse speeds as standard equipment. Power steering is standard on the 2150; hydrostatic power steering on the 2350. A new in-hood front light bar projects more light over a wider area. A heavy-duty 245 Front-Loader with a lift capacity of 2370 pounds is available for the 2350. The John Deere 676 rear-mounted snow blower works on both models. Circle No. 150 on Reader Inquiry Card High-pressure cart sprayer is released A new compact, lightweight and portable high pressure cart sprayer-washer for jobs around farms, greenhouses, gardens, homes and industry, where high pressure is needed has been intro-duced by Solo Incorporated. The product can be used for growth and pest control, spot spraying and treatment, and spraying of trees. It is also ideal for cleaning buildings, concrete floors, parking areas, trucks, trail-ers, and farm vehicles and imple-ments. The Model 117 is completely self-contained and powered by a Multimot IV2 hp engine. The heavy duty tubular steel frame, two-wheeled cart is well-balanced. It has a 16-gallon for-mula tank made of high quality corrosion-proof plastic. The self-priming, gear-driven double-piston diaphragm pump has a suction lift up to 22 feet and delivers 3Vi gpm maximum at an adjustable pressure range up to 285 psi. Standard equipment in-cludes pressure gauge, pressure regulator, suction valve-screen pickup, hand spray gun and 25 feet of high pressure hose. The Multimot engine can also be used to power other Multimot attachments. Do you have too much to read and too little time to read it? Do you mentally pronounce each word as you read? Do you frequently have to go back and re-read words or whole paragraphs you just finished reading? Do you have trouble concentrating? Do you quickly forget most of what you read? If you answer "yes" to any of these questions Š then here at last is the prac-tical help you've been waiting for. Whether you read for business or plea-sure, school or college, you will build excep-tional skills from this major breakthrough in effective reading, created by Dr. Russell Stauffer at the University of Delaware. Not just "speed reading" Š but speed reading-thinking-understanding-remembering-and-learning The new Speed Learning Program shows you step-by-proven-step how to increase your reading skill and speed, so you understand more, remember more and use more of everything you read. The typical remark made by the 75,000 slow readers who completed the Speed Learning Program was: "Why didn't someone teacn me this a long time ago?" They were no longer held back by the lack of skills and poor reading habits. They could read almost as fast as they could think. What makes Speed Learning so successful? The new Speed Learning Program does not offer you a rehash of the usual eye- exercises, timing devices, costly gadgets you've probably heard about in connec-tion with speea reading courses or even tried and found ineffective. In just a few spare minutes a day of easy reading and exciting listening, you discover an entirely new way to read and think Š a radical departure from any-COLLEGE CREDITS You may obtain 2 full semester hour credits for course completion, wherever you reside. Credits offered through Whittier College (California). Details included in your program. CONTINUING EDUCATION UNITS ŁŁJ National Management Association, the world's largest |M| association of professional managers, awards 3.0CEU's for course completion CEU's can be applied toward the certificate in Management Studies. PROFESSIONAL SOCIETIES Speed Learning is offered internationally to members of profes-sional associations such as : American Chemical Society, Founda-tion for Accounting Education. Institute of Electrical and Electronics Engineers and dozens more. Consult your Education Director for information. BUSINESS, INDUSTRY, GOVERNMENT Many companies and government agencies offer Speed Learning as a wholly-paid or tuition reimbursement program Consult your Training or Personnel Director for details 4Deck-within-a-deck' design for mower The newest member of the broad Yard-Man 1983 line of rotary mowers is Model 12294, a side discharge, self-propelled unit with a 21-inch cut that also features a unique frame-suspended "deck- within-a-deck" design to provide an integral baffle system that in-sures protection to its integral rear drive system. The deck system also allows the wheels to turn freely and indepen-dently, and results in tighter turning and cornering. The four-hp B&S engine reduces noise level by as much as 50 percent, and the multi-matic dial handle adjusts to any height. The mower, which has a seven-position single-lever cutting height adjustment, comes with a two-year limited consumer war-ranty. Circle No. 152 on Reader Inquiry Card New pump rated 21 gpm at 500 psi The Green Garde Division of Encap Products Company of Mount Prospect, IL, has an-nounced a new pump in its family of high pressure plunger pumps. The Model US-80 is rated at 21 gpm at 500 psi. The unit is supplied with a surge tank, pres-sure regulator, by-pass and pres- sure gauge. It is compact and efficient, weighing just 75 pounds. Circle No. 153 on Reader Inquiry Card WHAT'S BETTER THAN SPEED READING? SPEED LEARNING (SPEEDPLUS COMPREHENSION) Speed Learning is replacing speed reading. It's easy to learn...lasts a lifetime...applies to everything you read...and is the only accredited course with the option of college or continuing education credits. thing you have ever seen or heard about. Research shows that reading is 95% thinking and only 5% eye movement. Yet most of today's speed reading programs spend their time teaching you rapid eye movement (5% of the problem) and ig-nore the most important part (95%) think-p h, ing. In brief, Speed Learning gives you wnat speed reading can't. Imagine the new freedom you'll have when you leam how to dash through all types of reading material at least twice as fast as you do now, and with greater comprehension. Think of being able to get on top of the avalanche of newspa-pers, magazines and correspondence you ave to read . . . finishing a stimulating book and retaining facts and details more clearly and with greater accuracy than ever before. Listen-and-learn at your own pace This is a practical, easy-to-learn pro-gram that will work for you Š no matter now slow a reader you think you are now. The Speed Learning Program is sci-entifically planned to get you started quickly ... to help you in spare minutes a day. It brings you a "teacher-on-cassettes" who guides you, instructs, en- courages you, explain-ing material as you read. Interesting items taken from Time Magazine, Business Week, Wall Street Journal, Family Circle, N.Y. Times and many others, make the program stimulating, easy and fun . . . and so much more effective. Executives, students, professional people, men and women in all walks of life From 15 to 70 have benefited from this program. Speed Learning is a fully accred-itedcourse . . . costing only 1/5 the price of less effective speed reading classroom courses. Now you can examine the same, practical and proven methods at easy, without home ... in spare time risking a penny. Examine Speed Learning FREE for 15 days You will be thrilled at how quickly this program will begin to develop new thinking and reading skills. After listen- ing to just one cassette and reading the preface you will quickly see how you can achieve increases in both the speed at which you read and in the amount you understand and remember. You must be delighted with what you see or you pay nothing. Examine this remarkable program for 15 days. If, at the end of that time you are not con-vinced that you would like to master Speed Learning, simply return the pro-gram and owe nothing. See the coupon for low price and convenient credit terms. Note: Many companies and gov-ernment agencies have tuition assistance plans for employees providing full or partial payment for college credit programs. In most cases, the entire cost of your Speed Learning Program is Tax Deductible. leam HBJ-1-LCI-1-83 113 Gaither Drive, Mt. Laurel, NJ 08054 INCORPORATED YES! Please rush me the materials checked below: Ł Please send the Speed Learning program @ $99 95 plus $4 postage and handling Ł Please send the Speed Learning Medical Edition @ $109.95 plus $4 postage and handling. Ł Please send the Junior Speed Learning program (ages 11 to 16) @ $89.95 plus $4 postage and handling. Check method of payment below: NJ residents add 5% sales tax Ci Check or money order enclosed (payable to learn incorporated) Ł Charge my credit card under the regular payment terms Ł Visa Ł Master Card Interbank No Ł American Express Card No Exp. Date I understand that if after 15 days I am not deliahted in every way, that I may return the materials in their original condition for a full refund. No questions asked. Name Address City State. Zip. Signature. If you don't already own a cassette player, you may order this Deluxe Cassette Recorder for only $49.95. (Includes handling and delivery.) Check here to order LJ Ł - Outside USA add $10 per itemŠAirmail extra Š CO X OÍ z < COST CUTTINGS >« oc H C/3 D Q Z i < u z è < How to pick the right accountant Though the selection of an accountant will not make or break a small business, it is important to choose a reputable professional, both for financial gains and to ease the small businessman's daily bookkeeping. Maurice Whelan of the accounting firm of Fox & Co. of Washington, D.C., advises that small businessmen look for these qualities of service when "shopping" for an accountant: Ł Continuous attention Š your accountant should attend to your needs year-round, and not just at tax time; Ł Superior advice Š he should be outspoken and interested, providing strong advice, not just numbers and charts; Ł Knowledge of how to increase profitability Š he should also be able to teach you how to improve your asset and cash management, actually helping you earn money. Turf Maintenance? Let your grasses do the work Turf problems can be avoided, improved varieties are your lowest cost management tool. if the turf area you manage is over 15 years old, chances are it is a mixture of poa annua, wild bentgrass and other questionable turf species. Make your job easier and cut maintenance costs. Renovate and plant a mixture of improved turfgrass varieties like Touchdown and America Kentucky bluegrass and Fiesta Perennial ryegrass. All these have the ability to establish quickly, and produce a dense weed resisting turf. They will stand up to wear, turf diseases, and seasonal stress. Professional testing proves it. university of Illinois - Touchdown was outstan-ding in its ability to out compete Poa annua. Ohio State university America ranked first out of 30 commercial bluegrass varieties in incidence of Sclerotica Dollar Spot. (At low, medium, & high fertilization levels.) Ohio State university Fiesta ranked number 1 out of 22 commercially available perennial ryegrasses in overall turf quality for entire season. We Reach the People You Need to Reach! Place a classified ad in any of these HARCOURT BRACE JOVAN-OVICH PUBLICATIONS Ł and you know your ad dollar is wisely spent. HBJ PUBLICATIONS does a better job of reaching those who count (your potential customers) than any other business publisher. ÉÛÊA Magazine Circulation Beverage Industry 22,000 Body Fashions/Intimate Apparel 10,162 Candy & Snack Industry 3,500 Dairy Field 18.134 Dental Laboratory Review 17,297 Dental Management 100.005 Drug & Cosmetic Industry 9,929 Flooring 22,241 Food & Drug Packaging 54,853 Food Management 50,077 Hearing Instruments 17,095 Home & Auto 22,228 Hotel & Motel Management 36,061 Housewares 12,863 Industrial Education 46.594 LP/Gas 14,684 Lawn Care Industry 12,310 Neurology 13,069 Paperboard Packaging 12.111 Paper Sales 12,592 Pest Control 14.684 Professional Remodeling 36.627 Quick Frozen Foods 20.785 Rent All 11,139 Rooting/Siding/lnsulation 18,310 Snack Food 9.138 Toys Hobbies & Crafts 13,982 Weeds Trees & Turf 43.041 Don't forget that classified advertising works just as effectively in locating employees as it does if you are looking for a position, have a line, machinery or a business to sell, are seeking rep-resentatives or wish to buy a specific item. Let it go to work for you! HBJ Publications -Count on Us to Reach Those Who Count! HRJ Harcourt Brace Jovanovich Publications One East First Street Duluth, Minnesota 55802 Call Dawn Anderson at 218-727-8511 Kathy Burton draws the winners in the "Long Green Sweepstakes" at the Professional Lawn Care Associations of America convention and trade show last November in Indianapolis. Look-ing on is new president of the PLCAA Don Burton, Kathy's husband. Winner of $1,000 was Jeffrey J. Gardner, president of Mister Lawn Care in Grand Island, N.Y. Second prize of $500 went to Bobb Kenner, production coordinator of Keystone Lawn Spray in Wayne, Pa. The $250 third prize was won by James Moloney, vice-president of Lawn 'N Turf, Dix Hills, N.Y. Gardner submitted his winner at the Smithco booth, Keener used the W.A. Cleary Chemical Corp. booth and Moloney submitted his entry at the Dow Chemical U.S.A. booth. ALERT EMPLOYERS Two team up on new project The National Agricultural Chemi-cals Association (NACA) and the Occupational Safety and Health Adninistration (OSHA) have agreed to a joint project for iden-tifying and disseminating infor-mation to employers in the pes-ticide industry. The slide-tape program is based on the NACA booklet, "Good Workplace Practices for the Man- ufacture and Formulation of Pes- ticides," which is available from NACA, 1155 15th St., Washington, D.C. 20005. 21,000 SQ. FT. Tuflex doubles old plant size Tuflex Manufacturing Company, a leading producer of spray tanks for the lawn care industry, completed a major expansion project Oct. 18 when a new Pompano Beach, FL plant opened. The old plant in Fort Lauder-dale, FL was 12,000 square feet while the new plant will be 21,000 square feet, according to company vice-president Tom Sayward. "This expansion will enable us to get involved in larger projects and do custom design and fabrica- tion for some of the larger lawn care companies," Sayward said. Tuflex manufactures seamless fiberglass spray tanks and other custom fiberglass accessories. Touchdown KENTUCKY BLUEGRASS PERENNIAL RYEGRASS MIRICA KENTUCKY BLUEGRASS Plckseed Also Produces Produced by PICKLED PICKSEED WEST Inc. PO Box 888 Tangent OR 97389 Ł (503) 926 8886 Distributed in Canada by Otto Pick and Sons Seeds Ltd Box 126 Richmond Hill Ontario Ł (416) 884 1147 Questions and Answers about Sulfur-Coated Fertilizers What is LESCO Sulfur-Coated Fertilizer? LESCO Sulfur-Coated Fertilizer is controlled-release fertilizer made by coating nitrogen and other plant nutrients with molten sulfur in varying thicknesses to allow feeding of turf for up to 90 days. How are nutrients released from sulfur-coated fertilizer? Nutrients become available when the coating degrades to expose them or when nutrients diffuse through small pores in the coating. If all Sulfur-Coated Fertilizer particles were identical, the release of nutrients would occur at the same time for each particle. Fortunately, coatings are not the same on all particles. Imperfectly coated or cracked particles release nutrients immediately. Particles with thin spots in the coating and with imperfections in the sulfur coat which is covered by sealant have intermediate release rates. The longest delay in release comes from the thicker-coated particles with no imperfections. Thus, it is the variability in the particles that provides a sustained release of nutrients from LESCO Sulfur-Coated Fertilizer.! TYPICAL GROWTH RESPONSE FROM UREA 0 1 2 3 4 5 FROM LESCO S.C.U. 6 7 8 9 10 11 12 13 14 15 WEEKS AFTER APPLICATION 0 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 WEEKS AFTER APPLICATION How long will LESCO Sulfur-Coated Fertilizer last on turf areas? The duration of feeding of Sulfur-Coated Fertilizer depends on the dissolution rate of the product. Half of the nutrients are released in the first month, the re-maining 50% is released over the next two months. Why do different sulfur-coated products have different nitrogen contents? The N content of LESCO Sulfur-Coated Urea products falls within the 36 to 37% range; urea has 46% N Addition of the sulfur coating lowers the N content and because coating weights vary. N contents also vary. The weight of applied sulfur ranges from 15 to 18% of the final product weight. The sealant and conditioner each account for about two percent of the final weight. There are several reasons for variations in the coating weight. The coating weight can be increased to obtain a lower dissolution rate. Particle size affects the amount of coating required to obtain a certain dissolution rate. As the particle size decreases, the surface area per unit of weight increases and more sulfur is required to achieve a coating of a given thickness. What factors influence release of nitrogen from Sulfur-Coated Fertilizers? As coating thickness increases and the dissolution rate decreases, release of nutrients will be slower. As temperature increases, release rate increases. Release rate is not greatly affected by soil water, soil pH or microbial activity ! What is dissolution rate? The seven-day dissolution rate is a laboratory measurement of the percentage of nutrients that go into solution when a sample of Sulfur-Coated Fertilizer is placed in 100°F water for seven days. It is used to indicate the relative rate of nutrient release from Sulfur-Coated Fertilizer. As coating thickness increases, the dissolution rate decreases ! Is granule coating breakage a problem with Sulfur-Coated Fertilizers? Research has been conducted to examine the effect of traffic on Sulfur-Coated Fertilizer granules. After mower traffic three times a week granule breakage was measured by weekly clipping yield, color rating and residual granule count. With Tennessee Valley Authority process sulfur-coated urea, the same process Lakeshore uses for its sulfur-coated urea, no effect from traffic was reported over a two-year period. No granule breakage has been reported with the use of rotary spreaders (LESCO or Lely spreaders) which have a spinner speed of approximately 300 rpm. How does the efficiency of LESCO Sulfur-Coated Fertilizer compare with other N sources? When measuring the amount of applied nitrogen taken up by plants over a three-year period. Sulfur-Coated Fertilizer proved to be as efficient as soluble N sources and more efficient than other popular slow-release N sources. What sizes of LESCO Sulfur-Coated Fertilizer are available? LESCO produces two sizes of Sulfur-Coated Fertilizer. LESCO 7 mesh grades are designed for use on turf mowed W or above. LESCO standard grade is for use on turf cut above 1" in height. LESCO Sulfur-Coated Fertilizers are not designed for use on established golf course greens or for cut under W in height. For cut under this height, we recommend LESCO Greens and Tees Fertilizers. What are the advantages of using Sulfur-Coated Fertilizer over using urea or other N sources? LESCO Sulfur-Coated Fertilizers last longer so fewer applications are needed to maintain uniform quality turf. Use of LESCO Sulfur-Coated Fertilizer reduces the problem of fertilizer burn and reduces the loss of nitrogen by leaching and volatilization. If losses are appreciably decreased, greater efficiency may be achieved with Sulfur-Coated Fertilizer than with a soluble source. The de-creased labor costs and greater efficiency as well as the smaller amount of nutrient loss usually more than make up for the greater cost of sulfur-coated fertilizer. What are the advantages of using LESCO Sulfur-Coated Fertilizer over other slow-release nitrogen sources? With LESCO Sulfur-Coated Fertilizer, the lower cost of nitrogen and the greater efficiency of applied nitrogen give sulfur-coated fertilizer the advantage over other slow-release sources. Response from sulfur-coated fertilizer is also quicker and more intense than response from other slow-release sources ! Is the sulfur in LESCO Sulfur-Coated Fertilizer available to turfgrass? Yes, the sulfur is available after it is oxidized to the sulfate form. The oxidization from sulfur-coated fertilizers is between the fairly rapid oxidization of sulfur from powdered sulfur and the slow oxidization from granular sulfur ! Does LESCO Sulfur-Coated Fertilizer reduce soil pH? The potential for increasing soil acidity exists in most nitrogen sources. Urea has a potential acidity, as do ammonium salts and the natural and synthetic organics The concern about sulfur-coated fertilizers is usually in reference to the sulfur coating since sulfur is sometimes used to acidify soils. No striking effects of sulfur were found after four years of tests at The Pennsylvania State University. Other research indicates similar results. Still, the potential for acidifying the soil is there; and, as sulfur is oxidized to sulfate by S-oxidizing bacteria, hydrogen is released to make the soil more acid. If soils become too acid with concentrated use of sulfur-coated fertilizers, or any N source, the solution to the problem is the same: lime according to soil test recommenda-tions. After four years of using different nitrogen sources, PSU obtained the following results in soil samples taken from the surface two inches. (No differences occurred at two to four inches. The greatest lowering of pH occurred with ammonium sulfate. The difference in soil levels of sulfate-S were reflected in the uptake of S.! ppm Sulfate-St Nitrogen source Soil pH in soil Ammonium sulfate 5.5 b' 10 9 a* 16-8-8 (50% ureaform) 62a 6 4 be 10-5-5 (75% ureaform) 6 4 a 60 c Milorganite 63a 7.7 be 16-8-8 (50% SCU (21% dis rate) 62 a 8 9 ab 'Values followed by the same letter are not significantly different tTaken all or in part from Answers to Questions" about Sulfur-Coated Urea. V Waddington and N W Hummel. Department of Agronomy The Pennsylvania State University, in Grounds Maintenance Golf Course Manual Call Lakeshore to place your order for LESCO Sulfur-Coated Fertilizers ... and ask for BARB LESC# PRODUCTS (800) 321-5325 Nationwide Division of Lakeshore Equipment & Supply Co. 300 South Abbe Road, Elyria, Ohio 44036 (216) 323-7544 (800) 362-7413 In Ohio 00 Oí 2 < oc H CO D a 2 w S < u 2 New officers of the Landscape Man-agement Committee of the Associated Landscape Contractors of America (ALCA) are shown above. They are (left to right): first row, chairman Ron Kujawa, vice-chairman/liaison Rich Reasoner, vice-chairman/publications Melanie fìeinhoJd Sawka; back row, chairman-elect Jack Mattingly, im-mediate past chairman Don Syn- nestvedt and vice-chairmanI education Rich Akerman. (See story) THE MOWER THAT CUT CLEAN THROUGH THE COMPETITION. You're looking at the biggest success story in mowing history. The Cushman Front Line.Ž Just 3 years after it was introduced, the Front Line has been put to work on more parks, more campuses and more golf courses than all other mowers but one. And in what really counts, the Front Line is second to none. PERFORMANCE THAT'S A CUT ABOVE. Performance means different things to different groundskeepers. You will be most impressed by the Front Line's clean, professional cut. Its 3 blades overlap each other so that no grass is left uncut. And optional rollers at the deck's rear virtually eliminate scalping on hills. Performance can also mean smooth operation. To that end, we've given you traction assist pedals for a zero turning radius. A smooth shifting hydrostatic transmission. And logically placed operator controls. MORE THAN JUST GREAT PERFORMANCE. All high stress engine parts are Cushman engineered for long life. The deck is 16-gauge carbon steel, reinforced with torsion members to prevent twisting. You can choose from 60" or 72" decks. Side or rear discharge. Gas or diesel engines. And there's a full range of accessories for year round maintenance work. For a free demonstration on your grounds, contact your Cushman dealer or call us toll free at 1-800-228-4444. Once you see it in action, you'll want the Front Line cutting for you. THE CUSHMAN FRONT UNE SECOND TO NONE. 3514 Cushman, P.O. Box 82409 Lincoln, NE 68501 cuT3-9074R CALL TOLL-FREE 800-228-4444. Outboard Marine Corporation. 1982 All rights reserved Circle No. 104 on Reader Inauirv Card ALCA from page 1 to serve the proposed division for one year, including Synnestvedt of Vrickman Industries in Long Grove, 111., who will be past chair-man. Elected chairman was Ron Kujawa of KEI Enterprises, Cudahy, Wise. Jack Mattingly of Mattingly Associates, Charlotte, N.C., was named chairman-elect. New vice-chairmen and their areas of specialization for 1983 will be Rich Akerman of Oregon Landscape Maintenance, Port-land, Ore. (education); Melanie Reinhold Sawka of Reinhold Landscaping, Flint Rock, Mich, (publications); Rich Reasoner of Dendron Landscape Management, San Ramon, Cal. (liaison); Dave Frank of DF Landscape and Con- struction, Germantown, Wise, (membership) and Bruce Wilson of Environmental Industries, Calabassas, Cal. (conferences). During scheduled proceedings of the conference, which was held at the Marriott Hotel Market Cen-ter, talks were given by Dr. Wil-liam Franklin, associate professor of management at Georgia State University; Synnestvedt; Dr. Fran-cis Gouin of the University of Maryland; management training company Perrone and Ambrose; and Clifford Kraft of Organiza- tional Development Associates. 90 percent fail Franklin's topic was "Marketing and Image Building," and he began by noting that of the 400,000 small business starts per year, 80 percent fail within five years and 90 percent ultimately fail. "You've got to change the pic-ture," Franklin said, further noting the three variables that enter into business success: personalities, capital and positioning. "Every small business starts with a technical skill," he said. "The very fact that you do some- thing well makes a business of it. Eventually though, your time is spent more in management, and that's an 'impossible transition.' "The teaching professional spots ability and multiplies him- self through his workers. The ultimate dilemma is that the stu- dent rises above the teacher. The critical thing is that there are people in your organization who are better than you." About the entrance of capital as one of the variables in success, Franklin noted: "Many small businesses were basket cases to start out. You must think out all possible contingencies and then be pessimistic." Positioning, he continued, is simply "being firstŠat the worst, being secondŠor getting out." Small businessmen must define a niche in the marketplace, targeting a segment of the market in which they can be successful. A manager defined by Franklin is: (1) a teacher; (2) a com-municator; (3) a coordinator and (4) a facilitator. "The ultimate test of leadership is followship," he said. "If you look back and there ain't none, you ain't one. to page 27 ALCA from page 26 "We want people to feel they're on an adventure and that there's something in it for everyone. Use your people as power sources. People demonstrate incredible creativity outside the job, and then you bring them in and treat them like robots." A panel of five landscape man-agement professionals gave a panel talk on equipment used in the industry. That panel consisted of Kujawa; Howard Mees of Environmental Industries, San Diego, Cal.; John Clifton of Main- tain Inc., Houston; Mattingly; and Synnestvedt. Kujawa said that "the cost of equipment just begins with the purchase price." He said that other factors to consider when buying new equipment are capacity, productivity (or how quickly you can reach capacity), versatility, ease of operation, operator com-fort, ease of maintenance and repair, and service back-up or the character of the dealer or dis- tributor with whom you are working. Mees said that three factors should enter into buying equip-ment: price, service and quality, but that "you can have two, but probably not all three." Mees noted that prospective buyers should be sure that the machine will do what you expect it to, not what the dealer says it will do. "Don't be afraid to ask for a discount if you are a regular customer," he advised. "And don't buy original replacement equip- ment. Use cross-reference charts." Mees also addressed the possibil-ity of individual businesses which keep large inventories of parts qualifying as unlisted dealerships to obtain large discounts. Fuel cost test Synnestvedt revealed the results of a fuel cost test he performed on equipment. On a regular handmower, his business could save 2,250 gallons of gasoline per year by throttling back from full to two-thirds with- out sacrificing production. He saved about 20 percent on fuel when using his Bobcat in a throttled-back fourth gear as op-posed to third gear wide open, but also noted that there was little savings on bigger machines when throttled back, without sacrificing productivity. Mattingly's most interesting ob-servation dealt with the possibility of hiring mechanics instead of taking broken-down equipment to dealers for repair. "If you are spending more than 15 percent of your gross on repairs, you are probably about ready to get an in-house mechanic," Mattingly said. "And if you can find a good small-engine mechanic, you ought to make sure you keep him. They're a breed all their own." Kraft addressed himself to the topic "Developing Quality People," and the first point he made was that top management must be the first to commit. "If top management makes a commitment to something, it will go," he said. "If not, you're in trouble, guys. There is no way out." He listed the three levels com-panies go through during their lifespan: the entrepreneurial (be-ginning) stage; the personal stage, where the owner is making all the decisions; and the organizational stage, when the company's fate rests with others also making decisions. "The personal stage can be an awful lot of fun," Kraft said, "but the more you are in the organiza-tional stage, the more stable you will be. Either lead, follow or get out of the way." People, production and profita-bility are the three factors that the survival of a company is built around. "The owner-chief executive of-ficer's objective is to assure the survival and growth of the com-pany, and that entails two plans: one for survival and one for growth," Kraft noted. "So building a team of qualified people who can achieve their goals through the company should be the object of the manager." Estimating as a tool Synnestvedt's speech centered around estimating as a tool for management. It was aimed at crew leaders and supervisory person-nel, and covered how to estimate job requirements accurately by breaking down the process to the lowest common denominator. It covered the "how to" of good estimating and showed attendees how to schedule labor, equipment and materials most effectively. Dr. Guion covered "Job Cost Reduction Through Chemicals." In his presentation, he described modern chemical techniques on the use of pre-emergence and post-emergence weed control, and the use of growth regulators. Perrone and Ambrose's subject was "The Achieving Manager," which dealt with the tools neces-sary to manage production crews for increased performance. It was aimed solely at supervisory per-sonnel. There was also a "Brag/Blooper" night held Sunday with about 200 attending. Overall, more than 300 landscape maintenance profes-sionals attended the three-day ses- sion. For information contact: J & L ADIKES, INC. Jamaica, N.Y. 11423 JACKLIN SEED CO. Post Falls, ID. 83854 NORTHRUP KING CO. Minneapolis, MN. 55413 ROTHWELL SEEDS LTD. Lindsay, Ont., CAN. K9V 4L9 VAUGHAN-JACKLIN CORP. Bound Brook, N.J. 08805 Downers Grove, IL. 60515 THICKER GREENER I KENTUCKY 1 BLUEGRASS La. JK \ THE GREENER KENTUCKY BLUEGRASSTM> H WGBHH rar M » . ',3 Š . ^ Ł 1 -Łu s Plant Pat No 3150 HELPING CUSTOMER RESPONSE Lawn care professionals should seek cooperation Being successful at any ventureŠincluding treatment of lawns by lawn care professionalsŠdepends upon what is done and how those steps direct your efforts. But success is seldom secured without a great deal of cooperation from others. There are steps that you as an individual can take to assure cooperation from others, whether you are applying the philosophy to clients or just to friends in your daily activities. Show the other individual interest. When you help a cus-tomer, an associate, assistant or anyone else, you have taken a big step toward assuring that indi- vidual's present and future coop-eration. Most people put forth an extra effort for the person who they believe looks at them as being important. Being cheerful in contacts with others during daily working life takes a lot of extra effort. It is particularly effective when the other person happens to be dis-gruntled for some reason or another. Making a point to be pleasant, cordial and courteous requires constant application, since it is never automatic. Quickness and efficiency also pay off. Find the best way to accomplish each step of a task, and practice it without wasting the other person's time. Self-confidence can be the downfall of any person in business life only when it is given emphasis over everything else. Practicing self-confidence in moderation, on the other hand, achieves results easier through the cooperation it generates from others. Overt personal confidence gives the other person a great deal more confidence in whatever you may present to them, and is a great assist at inspiring a positive reac- tion. You should also express some enthusiasm for your job, whatever it may be. Its presence will serve to smooth cooperation. Remember to try and hold down or eliminate surprises to the cus- tomer. No one likes sudden con-frontation with the unexpected, even though it may sometimes be of value for you. Each time the other person is jolted with a surprise, you are taking a chance that he or she will immediately roadblock further cooperation. Value the other individual's time. Where this is in practice, cooperation from the customer almost becomes an obligation. Be organized. A bit of organiza-tion builds respect and a willing- ness to follow through. Lack of organization on the part of the professional, meanwhile, could create doubts in the customer's mind about your ability. Listen carefully. Observe and analyze to help develop better cooperation. Avoid pushing your clients; rather, lift them. Raising them to your level of enthusiasm and con-viction makes it easier for them to cooperate. Avoid the ever-present temptation to push hard toward a goal, because people just do not like to be pushedŠthey more like to feel that they are moving along with you toward a common goal. Make the other person feel important. If the slightest impres-sion exists that you don't think he or. she is important, any coopera-tion they could afford will go down the drain. Value the other person's inter-est and point of view with respect to every detail of what is being sought. These are personal things, and cooperation seldom results where the customer's personal values are not recognized and acknowledged. Speak intelligently about the client's needs and how your serv-ice fits those perfectly. Recogni-tion of needs should be one of the first things you make clear. Make it easy for the other person to cooperate. Plan to help the other person cooperate. Be specific about how exactly the customer can cooperate. Many times, failure to make an effort to cooperate is a direct result of not knowing what is expected of the other person. Avoid requesting response too soon. Most of us have to slowly build up the will to cooperate in our own mind. They seldom are a result of an immediate or early response to someone else. Each of the aforementioned steps toward better cooperation can be nade a part of your daily routines, to the point of becoming automatic. It is best, however, to check for their presence from time to time, and to be sure that one or more of the methods do not need reinforcement. ban« Wherever you go, Lawn Care Products keep you and your customer in the green! ffiltf GREENSKEEPER GREEN GOLD Complete: Time Tested - Time Proven... There is a "LEBANON" Professional Turf Care Product for all your turf care needs. "COUNTR Y CLUB"GREENSKEEPER"and "GREEN GOLD" are names you can trust to help grow stronger, more vigorous turfŠConsistently & Eco- nomically! "LEBANON'S" crabgrass control and weed con-trol chemicals in combination with our premium fertilizers are designed to give maximum results with minimum labor. Quality lawn care and main-tenance of clean, attractive landscapes for business, recreation or the home is more efficient and eco- nomical with "LEBANON" Turf Care ProductsŠ Formulated for your local needs and growing conditions. Call for information today. Midwest (800) 637-2101 (Illinois) (217)446-0983 Northeast (800) 233-0628 (Pennsylvania) (717) 273-1687 Lebanon Chemical Corporation Lebanon, Pa. 17042 BIG HEADACHES Collection practices methods are divergent With high interest rates among the major worries of the lawn care professional, management of ac-counts receivable can be a major factor in the success of a company. There is a good way and a bad way of controlling accounts re-ceivable and keeping delinquen-cies to the minimum. Most importantly, a policy and procedure for approving credit must be devised. Every wholesale company should have a basic credit appli-cation, which should include how PLANTS FOR PEOPLE Grant given for disabled The National Council for Therapy and Rehabilitation through Hor-ticulture has received a $164,000 grant from the U.S. Department of Education to finance the first year of a three-year "Plants for People" project designed to recruit, train and employ disabled workers in the horticultural field. The new national employment project will be the first effort of its kind to hire disabled workers in landscaping, lawn care, green-house, nursery and florist jobs. The horticultural industry is expected to employ an estimated 100,000 new workers over the next 10 years. Business leaders in the industry are being enlisted to participate in various aspects of the project on a voluntary basis, including Robert F. Lederer, executive vice-president of the American Association of Nurse-rymen, who was named chairman of the steering committee. SALES DECLINES Murray Ohio has a slight (hup-off The Murray Ohio Manufacturing Co., a leading producer of power mowers and bicycles, reported a drop in sales for the first three quarters of 1982. For the first nine months of 1982, Murray Ohio posted net sales of $240,675,394, a decline of 15 percent from net sales for the first nine months of 1981. Net income of $4,690,667 was off 41 percent from the 1981 figure. Earnings were $1.51 per share on 3,109,410 average shares of common stock outstanding, as compared with 1981 earnings of $2.55 per share on 3,099,527 shares. For the third quarter, net sales decreased 23 percent and net in-come showed a 93 percent drop. Mower sales, however, for the first nine months were only off three percent. Board chairman William M. Hannon blamed the drop in the general economic situation. long the customer has been in business and who their previous suppliers were. (Or how long the customer has had a steady income, and with whom he does other business.) The application should be designed to give you a thorough knowledge and understanding of your customer's capabilities of payment. Each customer should be able to provide banking credit and verifi-able data that will provide you with a clear picture of their relia-bility as a prompt paying cus-tomer. And until it establishes a collec-tion procedure, any business is likely to be troubled by questions of how to handle overdue ac-counts. According to a study by Pub-lishers Clearing House, if the obli- gation's age is just 30 days, you have a 97 percent likelihood of collecting. However, that percent-age goes down as the obligation gets older. You will collect 90 percent of your bills that are 60 days old, 80 percent of the 120-day old accounts and 67 percent of the obligations that are eight months old. At the one-year mark, just 45 percent of outstanding accounts are collected. At two years, just 23 percent and at three years, just 12 percent. You should endeavor to manage the business in such a way as to encourage prompt payment of ac-counts. For instance, it is becom-ing more prominent to assess a late charge for overdue accounts. Local attorneys have been called upon more recently, too, as have small claims courts. Other methods of collecting are mechanic's liens and collection agencies, but those should be used as a last resort. On the average, for instance, a collection agency will keep about one-fourth of the amount it col-lects. Some charge as much as 50 percent and some as little as five percent. But the most important thing to remember is that the best collection practice is sound credit-granting policies, and procedures which are strictly followed. A wealth of instructional and technical material designed to make your job easier BOOKSTORE 010, 015 . ADVANCES IN TURFGRASS PATHOLOGY $27.95 hardcover, $18.95 paperback 340 Ł CONSTRUCTION DESIGN FOR LANDSCAPE ARCHITECTS $34.50 345 Ł COST DATA FOR LANDSCAPE CONSTRUCTION 1982 $27.50 410 - DISEASES & PESTS OF ORNAMENTAL PLANTS $29.95 660 - DISEASES OF SHADE TREES $23.50 610 Ł DISEASES OF TURFGRASS $30.00 795 Ł FIRST AID MANUAL FOR CHEMICAL ACCIDENTS $16.50 paperback 800 Ł THE GOLF COURSE $35.00 455 Ł GRAFTER'S HANDBOOK $16.95 460 Ł GREENHOUSE MANAGEMENT FOR FLOWER AND PLANT PRODUCTION $15.35 490 Ł GREENHOUSE OPERATION & MANAGEMENT $19.95 350 - HANDBOOK OF LANDSCAPE ARCHITECTURAL CONSTRUCTION $46.50 360 Ł HOME LANDSCAPE $24.95 510 Ł HORTUS THIRD $99.50 690 - INSECTS THAT FEED ON TREES & SHRUBS $47.50 530 Ł INTERIOR PLANTSCAPING $28.50 335 Ł LANDSCAPE DESIGN THAT SAVES ENERGY $9.95 paperback 370 Ł LANDSCAPE OPERATIONS: MANAGEMENT, METHODS & MATERIALS $19.95 545 Ł MODERN WEED CONTROL $21.50 555 Ł THE NEW YORK BOTANICAL GARDEN ILLUSTRATED ENCYCLOPEDIA OF HORTICULTURE $525.00 665 Ł OXFORD ENCYCLOPEDIA OF TREES OF THE WORLD $24.95 355 Ł PERSPECTIVE SKETCHES $19.50 365 Ł PLAN GRAPHICS $21.00 700 Ł THE PRUNING MANUAL $14.95 790 Ł RECREATION PLANNING AND DESIGN $37.50 380 Ł RESIDENTIAL LANDSCAPING I $22.50 710, 720 Ł SHRUB IDENTIFICATION $18.00 hardcover, $8.00 paperback 375 Ł SITE DESIGN AND CONSTRUCTION DETAILING $24.00 750 Ł TREE IDENTIFICATION $9.95 760 Ł TREE MAINTENANCE $35.00 365 - TREES FOR ARCHITECTURE AND THE LANDSCAPE $11.95 770 - TREE SURGERY $18.95 650 - TURFGRASS MANAGEMENT $19.95 630 Ł TURFGRASS: SCIENCE & CULTURE $25.95 640 Ł TURF IRRIGATION MANUAL $22.95 620 - TURF MANAGEMENT HANDBOOK $14.65 110, 120 Ł TURF MANAGER'S HANDBOOK $23.95 hardcover, $18.95 paperback 565 - WEEDS $34.50 560 - WEED SCIENCE $24.50 570 - WESTCOTT'S PLANT DISEASE HANDBOOK $34.50 560 Ł WYMAN'S GARDENING ENCYCLOPEDIA $29.95 CLOSEOÜTS ORDER THESE TITLES AT SPECIAL REDUCED PRICES! 430 - FLOWER & PLANT PRODUCTION IN THE GREENHOUSE $13.60 440 - FUNDAMENTALS OF ENTOMOLOGY & PLANT PATHOLOGY $18.50 450 - GARDENING IN SMALL PLACES $6.75 460 - GREENHOUSE ENVIRONMENT $21.20 500 - HORTICULTURAL SCIENCE $18.80 540 - INTRODUCTION TO FLORICULTURE $25.00 Mail this coupon to: Book Sales Harcourt Brace Jovanovich Publications One East First Street, Duluth, MN 55802 Name Street Address P.O. Box Number City/State/Zip _ Signature Phone Number _Date_ Please send me the following books. I have enclosed payment* for the total amount. Please charge to my Visa, Master Card or American Express (circle one) Account Number Expiration Date BOOK NUMBER AND TITLE QUANTITY PRICE TOTAL PRICE #Please add $3.00 per order plus $1.00 per additional copy for postage and handling. Please allow 6-8 weeks for delivery Prices subject to change. Quantity rates available on request (postage & handling) Total Enclosed. LCI 13 OFTANOL 5% Granular Insecticide FOR DISTRIBUTION AND USE ONLY WITHIN: CONNECTICUT in k%* OC H co D Q Z 5 Z £ S PUMPS from page 11 head and can better afford down time,,, said Foote. 'They're also not as likely to have breakdowns because they have tighter control over maintenance than larger companies." While auxiliary engines may break down easier, John Thomas of American Hydro-Grass in Hous-ton, Texas believes they are also easier to repair. The reason: PTO breakdown is likely to involve other parts of the truck engine. Added Hartwick, "PTO has to run off the transmission. Over a period of time, it is likely to damage that as well." In view of this, the potential for downtime is greater with PTO. According to Ken Vincent of Teak Nursery and Landscaping in Lafayette, Louisiana, "A break-down interferes with the work base." Most lawn care businessmen agreed that replacement parts for PTO are more expensive and har-der to get. "If the pump goes bad, assembly alone can cost $800," said Hartwick, and Foote added, "When ordering the hydraulic en-gineered PTO, expect a lead time of four to six months before deliv-ery. Contrary to PTO driven pumps, the chief advantage of auxiliary engines is their interchangeability and versatility. Said Bill Weiss III of Greenland Landscape in Paramus, New Jersey, "You can load them on various vehicles and take them anywhere on the lawn." All the businessmen contacted in the survey mentioned this advan- tage to auxiliary engines. In terms of initial costs, it is also widely agreed that PTO is consid-erably more expensive. "Up to three times more," says Hartwick. According to the survey, while there appear to be distinctions between PTO and auxiliary pow-ered pumps, there is no clear preference. The most telling statistic illustrating this is that more than 50 percent of the lawn care businessmen contacted said they used both. Auxiliary engines are used pri-marily in the hard to get places and on jobs where specific fungicide and herbicide spraying is called for. Volume lawn care fertiliza-tions require more powerful PTO pumps designed for heavy use. Most lawn sprayers mentioned 200 gallon sprayers as the bound- ary between auxiliary engines and PTO. John Thomas provided the best summary for the use of each: "Most businesses start out using auxiliary motors because they are more economically feasible. As they grow and acquire the need for larger equipment, especially trac-tors, they usually switch to PTO." Correction In the November issue of LAWN CARE INDUSTRY, a story on Page 21 noted that a companion product of Formolene 30-0-2 was being manufactured. The product was incorrectly referred to as Form-U-Sol 20-0-1. The new product being offered by the Hawkeye Chemical Com-pany is Form-U-Sol 28-0-1. ŁPatented MOTORLESS LIQUID CHEMICAL SPREADER The WS-480 Grounds Wheelie is the best designed, highest quality, most accurate and trouble-free liquid applicator manufactured. It features a motorless, ground-driven pumping system which does not require gasoline, batteries, cords or water hoses. The Grounds Wheelie is used to apply liquid fertilizers, herbicides, fungicides, insecticides and growth regulators. The twin wheel pumps spray a fan of solution 6' wide at 1000 sq. ft. per gallon. Coverage is relatively unchanged by the speed at which the sprayer is pushed. The faster it is pushed, the faster it pumps. The pumping system and the (6) gallon container are made of corrosive resistant materials. The spray comes from (2) nozzles in the form of tiny droplets providing a steady, uniform application which greatly reduces costly chemical drifting. The frame is fabricated of heavy gauge steel with fold-up booms. Ihg shut-off controls are located on the handle grips. (Other models and sizes available.) WHEEL SPRAY CORP. Box 97. Delafield, Wl 53018 Š PH: (414) 646-8640 Circle No. 121 on Reader Inquiry Card TURF MANAGERS' HANDBOOK By Dr. William Daniel and Dr. Ray Freeborg $23.95* hardcover $18.95* paperback This essential reference book covers: Łscope and organization »pests and controls Łgrasses and grooming «uses of turf Ł rootzones and water »serving turf needs Łnutrition ; »AND MORE The TURF MANAGERS' HANDBOOK is an easy on-the-job reference to planning, purchasing, hiring, construction, and plant selection. These 424 pages contain 150 illustrations, 96 color photographs plus 240 tables and forms. * I rr^minétt' ¡¡jBflg r :r Signature. Ordering Information Please send copies of the hardback ($23.95* ea.) Name (print) copies of the paperback ($18.95* ea.) Address Quantity rates available upon request. City . -State. -Zip. ŁPlease add $3.00 per order plus $1.00 per additional p^^ copy for postage and handling. Please charge to my Visa. Master Card, or Send to: Book Sales American Express (circle one) Harcourt Brace Jovanovich Publications Account Number Expiration Date _ Please allow 6-8 weeks for delivery. One East First Street Duluth. MN 55802 LCI 13 WANTED Proven Ł Powerful Ł Economical Ł Effective Ł First 8 to 1 developed for the Lawn Care Industry Ł Only 8 to 1 that contains 4#2, 4D Amine to V2 If BanveP Ł 2 years Proven Successful Perform-ance Ł At a rate of 3A fluid ounce per 1000 sq. ft. costs 8Y2C per 1000 sq. ft. Ł One application controls a wide spec-trum of broadleaf weeds such as dan-delion, chickweed, knotweed, plan- tains, etc. Registered with E.P.A. k ALSO WANTED Ł Four Power DP (Weedone DPf : Best postemergent spurge and oxalis con-trol ŁBetasan' 4E, 12.5 G, 7G Ł Mobay Turf Chemicals: Offtanol 5G, Bayleton, and Dyrene Banvel is a Reg. TM of Velsicol Chemical Corp. Weedone is a Reg. TM of Union Carbide Corp. Betasan is a Reg. TM of Stauffer Chemical Corp. Clean Crop is a Reg. TM of Balcom Chemicals, Inc. , ^ » - , -ASK FOR CLEAN CROP WHEN YOU NEED... On time delivery, competitive prices and a complete line of herbicides, insecti-cides, chelates, and soil conditioners. Before you buyŠbefore you make any commitments, you owe it to yourself to call your Clean Crop representative. Clean Crop Special Products Group 419 18th St. Greeley, CO 80632 (303) 356-4400 the professional's partner The CC«* Andersons You know our turf proven quality. Now, meet a pro close by who can help you get all our value /performance benefits: BIG BEAR TURF EQUIPMENT CORP. Eldridge, Iowa 1-800-228-9761 Contact: Ron Fogelman BUNTON SEED CO. Louisville, Kentucky 502-584-0136 CORY ORCHARD SUPPLY Indianapolis, Indiana 317-634-7963 Contact: Sue Stelmack Pat Kelley LAWN EQUIPMENT CORP. Novi, Michigan 313-348-8110 LETHERMANS, INC. Canton, Ohio Ohio: 1-800-362-0487 Other: 216-452-5704 Contact: Ray McCartney C. O. LOWE SALES Columbus, Ohio 614-891-9668 614-771-0486 Contact: Clarence Lowe OUTDOOR EQUIPMENT St. Louis, Missouri 314-569-3232 THORNTON-WILSON, INC. Maineville, Ohio 513-683-2141 TOLEDO TURF EQUIPMENT Toledo, Ohio 419-473-2503 Contact: Sam Ciralsky TURF PRODUCTS, LTD. West Chicago, Illinois 312-668-5537 312-231-8441 TURF & TREE SUPPLIES, INC. Rockton, Illinois 815-624-7578 Contact: Jack Oberg NEWSMAKERS Dr. James T. Batchelor recently assumed the position of National Fertilizer Solutions Association Vice-President of Research and Education. Dr. Batchelor was with the Nor-theast Research and Extension Center at the University of Arkan-sas before accepting his new posi-tion with the Peoria, IL-based NFSA. A native of Arkansas, Dr. Batchelor received bachelor's, master's and. doctor's degrees in agronomy from the University of Arkansas. His primary training has been in soil fertility, plant nutri- tion, crop production and irriga-tion. The Diamond Shamrock Corpo-ration has named Kenneth P. Mitchell as vice president of the Specialty Chemicals Group of the newly-formed Chemical Unit. Mitchell was formerly vice president-general manager of the Process Chemicals Division. He joined Diamond Shamrock in 1964 as a salesman and moved up to marketing manager of soda prod-ucts in 1974. Mitchell received his bachelor's degree in marketing from Ohio State University, and took graduate courses at Bradley University. He also participated in the Massachusetts Institute of Technology Senior Executive Management Course. The Viterra Products Division of Nepera Chemical Co. has an-nounced the appointment of David S. Keen as its senior sales rep-resentative. Keen, an agronomist long ac-quainted with Southeastern grow- ers, spent several years success-fully selling horticultural prod- ucts for Ciba-Geigy and O. M. Scott & Sons. He will be responsible for all sales of Viterra hydrogels, slow release fertilizers and synthetic soils, working out of his office in Winter Haven, FL. The appointment of Julia Stephanus as supervisor of its Agricultural Merchandising and Communications Services has been announced by Allied Chemi-cal, an operating company of the Allied Corporation. Ms. Stephanus will coordinate Allied's agricultural advertising and merchandising activities, providing the communications link between product manage- ment and marketing communica-tions programs. Before joining Allied, Ms. Stephanus, a graduate of Indiana University, was an agricultural promotion supervisor for Rhone-Poulenc, Inc. and a sales rep- resentative for Mobil Crop Chemi- cals. DATES Maryland Turfgrass '83, Jan. 10-12, Baltimore Convention Center. Contact: Dr. Thomas Turner, Agronomy Department, University of Maryland, College Park, MD 20742. (301) 454-3716. Scott Lawn Pro Retailer Business Planning Conference, Marysville, OH, Jan. 10-13, 17-20, Jan. 31-Feb. 2, Feb. 14-17, 21-24, Feb. 28-Mar. 2, Mar. 7-10, 14-17. Contact: W. S. Hoopes, Manager, Customer Training, O. M. Scott & Sons, Marysville, OH 43040. (513) 644-0011. Landscape Design Short Courses for Residential Properties, Fischer Au-ditorium, Ohio Agricultural Research and Development Center, Wooster, OH. Course II, Advanced Landscape Design, Jan. 12-14; Course III, Design Detailing, Feb. 23-25; Course IV, Advanced Landscape Drawing, March 23-25; Course V, Planting Design, Aug. 3-5. Contact: Fred K. Buscher, Area Extension Center, OARDC, Wooster, OH 44691. (216) 262-8176. Industrial Vegetation Management As-sociation trade meeting, The Inn, Execu-tive Park, Kansas City, MO, Jan. 27-28. Contact: Byron Nelson, 5605 Tenth St., Great Bend, KS 67530. (316) 792-4351. Landscape/Garden Center Management Clinic, Gait House, Louisville, KY, Feb. 6-9. Contact: Rae Landesberg, Allied Landscape Industry, 230 Southern Building, Washington, DC 20005. (202) 737-4060. North Carolina Landscape Contractors Association annual meeting, Feb. 12-14, Blowing Rock, NC. Contact: NCLCA, P.O. Box 25891, Raleigh, NC 27611. (919) 781-7242. The Fertilizer Institute Annual Meeting, Feb. 13-15, 1983, Hyatt Recency Hotel, Atlanta, GA. Contact: Wanda Hardesty-Diaz, The Fertilizer Institute, 1015 Eighteenth St., NW, Washington, D.C., 20036. (202) 861-4900. Sixth Annual Landscape Industry Confer-ence & Trade Show. Sheraton Inn Lakewood, Denver, CO, Feb. 18-19. Con-tact: Becky Garber, Associated Landscape Contractors of Colorado, Inc., 3895 Upham, Suite 150, Wheat Ridge, CO 80033. (303) 425-4862. Bergen Landscape '83, Feb. 23, 1983, Montvale, NJ Ramada Inn. Contact: presi-dent James W. Stewart, P.O. Box No. 117, Closter, NJ 07624. (201) 327-0820 or (201) 825-3719. Professional Turf and Plant Conference, Feb. 28, 1983, Colonie Hill, 1717 Motor Parkway, Hauppauge, Long Island, NY. Contact: Nassau-Suffolk Landscape Gar-deners' Association, (516) 665-0698. Reinders Turf Equipment Turf Conference-Equipment Show-Service Clinic, March 16-17, 1983, Waukesha County Exposition Center, Waukesha, WI. Contact: Ed Devinger, 13400 Watertown Plank Rd— Elm Grove, WI 53122; (414) 786-3300. Turf and Landscape Institute, May 23-25, Anaheim, CA, Convention Center. Contact: Ed McNeill, 1000 Concha St., Altadena, CA 91001-9977. (213) 798-1715. Quality. Proven performance. Selection^ And availability. Real value, right for your needs. Your success depends on results. Our turf care fertilizers help you "get it green and keep it green".. .year after year. You're in a tough, demanding business. Rain, soil, sunshine ... you have to work around them all. The last things you need are products that don't live up to their promises. That's why The Andersons offers one of the most exten-sive lines of performance-proven turf care fertilizer products in the industry. There are quality Tee Time formulations ready to help you tackle the toughest turf challenges. And, that means there's one with just the right blend of the right materials to meet your specific needs. Don't just take our word for it. We didn't earn the title, "the professional's partner," by just talking a good game. For 13 years, turf fertilizer products from The Andersons have been part of the winning plan for some of the top turf care pros across the country. Ask someone in the business whose opinion you value. Chances are, we'll come out right at the top. We keep a steady eye on tomorrow... so you can succeed today. Needs change. You face new challenges. And, we have the backup that can make the critical difference for you. Our applied turf care research is ongoing. And, our technical product innovations can keep you that vital step ahead of your problems. We have expert assistance available to help you analyze your needs. Just talk to your distributor, or give us a call. It's all part of how we live up to our end of the partnership. Now, we're closer... to serve you better. Our network of qualified distributors puts us where you need us. Just check the directory on the facing page for the dis-tributor nearest you. They're pros, ready to help you get the products you need to succeed. the professionars partner' Th Andersons Lawn Fertilizer Division P.O. Box 119 Maumee, Ohio 43537 Ohio: 800-472-3220 Outside Ohio: 800-537-3370 z 3 CLASSIFIED RATES: 65 cents per word (minimum charge, $20). Bold face words or words in all capital letters charged at 90 cents per word. Boxed or display ads charged at $55 per column inch (one inch minimum). Agency commissions will be given only when camera-ready art is provided by agency. For ads using blind box number, add $5 to total cost of ad. Send ad copy with payment to Dawn Anderson, LAWN CARE INDUSTRY, 1 East First Street, Duluth, MN 55802. BOX NUMBER REPLIES: Mail box number replies to: LAWN CARE INDUSTRY, Classified Ad Department, 120 W. 2nd St., Duluth, MN 55802. Please include box number in address. FOR SALE CLOSEOUT SPECIAL! Save your back issues of LAWN CARE INDUSTRY and save money at the same time. We're closing out our line of permanent binders at the special low price of fwo for only $7.50! (This is a $7.00 savings over our regular price plus postage and handling.) Orders will be filled as long as our supply lasts Š quantities are limited. Order your binders today from: Book Sales, HBJ PUBLI-CATIONS, One East First Street, Duluth, MN 55802. TF SAVE MONEY by repairing your own equipment with our easy-on BODY REPAIR PANELS. Most panels can be UPS'ed. For free catalog, call or write 216-562-9732 or 216-461-9616. Auto & Truck Supply, 242 Hurd Road, Aurora OH 44202. LAWN CARE CO. Š Break into the LOUISVILLE Lawn Care market! Established company with 500 prestigious accounts, 2 torco spray units complete, plus many extras. This company is structured for future growth and profit. Write: NATIONWIDE LAWN CARE INC., 6904 Dixie Hwy., Louisville, Ky. 40258 or call 1-502-937-1118. 1/83 SPRAY TANKS Š 3-800 gal. fiberglass spray tanks, in good condition, 4 yrs. old. Call Mike, 513-761-4100. 1/83 LIQUID LAWN CARE BUSINESS FOR SALE Š Located in resort and retirement area of South Texas. One of most rapid growth areas in U.S. 30% growth over previous years sales each year. Write LCI Box 83. 2/83 BUSINESS OPPORTUNITY WORKING PARTNER seeking experienced man-ager to develop new lawn care business in Bergen County, New Jersey. Must know lawn care field. Excellent opportunity. Send resume in confidence to LCI Box 82. 1/83 We are putting our Lawn Care Company up for sale this month after we finish the 5th application. We have 500 prestigious accounts and (2) spray units complete. 1 -500 gal/1 -300 gal plus many extras that go with the sale of the business. The business is structured for future growth and is showing a reasonable profit for the end of the 3rd quarter of this year. The sale of this growing business is due to health reasons. If you have any interest in purchasing this company, contact me, Jerry Bright at one of the numbers below for more information. 502-937-1118 or 502-937-1143. 3/83 Midwest lawn spray and maintenance company, including equipment and accounts. Year round cash flow. Office and warehouse also available. Estab-lished business for turnkey operation. Must sell, $70,000. Write LCI Box 84. 4/83 WANTED TO BUY' WANT: CHEMICAL LAWN CARE BUSINESS (MINIMUM 2000 ACCOUNTS) IN COLUMBUS, OHIO. CHICAGO. ATLANTA. FORT WAYNE, DETROIT, LOUISVILLE, LEXINGTON, KY., CON-TACT D.W. BAKER. P.O. BOX 73, WEST CAR-ROLLTON, OHIO 45449 OR CALL: 513-866-2402. 1/83 Wanted. Well established lawn maintenance firm. Strong emphasis on chemical application. South-eastern Wisconsin only. Write LCI Box 81. 2/83 MISCELLANEOUS KELWAY® SOIL ACIDITY TESTER, used by PROFESSIONALS nationwide. Direct reading, portable, serviceable. Model HB-2 reads moisture, too. Available from distributors. Brochure from KEL INSTRUMENTS CO., INC., P.O. Box 1869, Clifton, N.J. 07015, (201 )-471-3954. 12/83 KELWAY® SST., new professional SALINITY TESTER using microchip technology, retails under $90.00. Eliminates soluble salts problems by telling when to leach or fertilize. Available from distributors. Brochure from KEL INSTRUMENTS CO., INC., P.O. Box 1869, Clifton, N.J. 07015, (201 )-471 -3954. 5/83 BUSINESS MANUALS Š 1. TURF CARE PROFIT MANUAL Š Increase profits, get better results, professionalize your business. Includes technical information plus sales and marketing brochures and ads. 2. ORNAMENTALS NEED CARE, TOO Š Ornamental profit manual including deep root feeding and winter protection of evergreens. Com-plete with pricing, estimating, survey forms, adver-tising and marketing pieces. Order one (a $69.75 or both for $125.00. GREEN PRO COOPERATIVE SERVICES, 380 S. Franklin Street, Hempstead, NY 11550. (516) 483-0100. 1/83 EXPANDING INTO THE TURF CARE BUSI-NESS? Business manual-guide to this fast-growing field. Profit potential, Capital & Equipment needs and What to Expect. Concise, time saving direc-tions. No need for franchise fees Š Learn on your own. Used at Green Pro workshops & seminars. $49.75 each. GREEN PRO COOPERATIVE SER-VICES, 380 S. Franklin Street, Hempstead, NY 11550. (516) 483-0100. 1/83 "GARDEN TIPS" Š Your monthly Newsletter to your customers. It says "Hello," adds more $PRO-FITS$ with substantial sales of extra services to present accounts and new prospects. The proven IMAGE Š BUSINESS BUILDER. Low in cost Š High in returns. GREEN PRO COOPERATIVE SERVICES, 380 S. Franklin Street, Hempstead, NY 11550. (516) 483-0100. 1/83 START YOUR OWN SOIL TESTING SERVICE Š 14-POINT LABORATORY ANALYSIS including secondary and micro nutrients with recommenda-tions for your additional sales. Results returned to you within 2-3 weeks after receipt of soil sample. $50.00 deposit for setup kit, includes all materials needed including proven marketing and advertising. A $30.00 analysis for just $12.00. GREEN PRO COOPERATIVE SERVICES, 380 S. Franklin Street, Hempstead, NY 11550. (516) 483-0100. 1/83 ADVERTISERS Reader Inquiry No. Page No. Adelphi 27 Andersons Advertising 34 101 Andersons Advertising 35 102 Balcom Special Products 34 103 BFC Chemicals Cov. 4 Briggs & Stratton 5-8 123 Bulkkem Corp 20 104 Cushman Turf 26 106 Diamond Shamrock Cov. 3 107 Dow Chemical U.S.A 2-3 109 Excel Industries 36 108 Eclipse 11 122 Grasshopper 19 110 Grass Roots, Ine 21 113 Lebanon Chemical Co 28 112 Lakeshore Equipment & Supply 25 114 Mobay Chemical Co 32-33 115 Monsanto Co 12-13 116 Moyer & Son Ine 23 124 Pickseed West, Ine 24 117 Pumping Systems 19 118 Rhone-Poulenc 15-17 120 Ryan Turf 14 121 Wheel Spray Corp 34 NEW PRODUCTS 150 Utility Tractors proving to be very versatile 23 151 High-pressure cart sprayer is released 23 152 Deck-within-a-deck'design for mower 23 153 New pump rated 21 gpm at 500 psi 23 This index is furnished for the reader s convenience. However, the publisher can not guarantee its accuracy due to circumstances beyond our control. Difficulty Finding The Right Mower For Your Needs? Every HUSTLER features infinite maneuverability & one-hand control for maximum operating efficiency! Excel delivers 6 HUSTLER tractor models from 18 to 32 hp- the longest, most efficient lineup in the industry. The smartest, most efficient equip-ment investment you can make is to purchase the right-sized machine for your job requirements. Anything more or less is a compromise solution and a waste of budget dollars. EXCEL meets any need with six HUSTLER models... 261,275,275 LPC, 295, 305 D and the 602 D. All HUSTLER models feature our dual hydrostatic drive system and twin-lever drive wheel steering. One hand totally controls forward, re-verse, turning, braking and ground speed, giving the operator the total control and infinite maneuverability that actually cuts mowing time like no other out-front rotary! Circle No. 109 on Reader Inquiry Card And you can choose attachments to meet year-round needs... from ed-gers to snow removal attachments. The results ... total operating effi-ciency and production. The 18 hp HUSTLER 261. All the operating benefits of larger models in a compact design and a low price. Mows where no other 60 in. mower can mow. The HUSTLER 275. The "no-frills" HUSTLER is a steady performer with its reliable 23 hp air-cooled Kohler engine. The HUSTLER 275 LPG. Its 21.5 hp air-cooled propane engine burns clean, low-cost LPC fuel. The HUSTLER 295. 25 hp water-cooled engine provides perfor-mance for heavy-duty jobs. The HUSTLER 305 D. 32 hp per-formance plus diesel engine economy. HUSTLER 602 D. The self-leveling "hill handler" with the 32 hp diesel engine and 6-wheel drive traction. Call Toll Free 1 -800-835-3260 or write for FREE literature. EXCEL INDUSTRIES, INC., 7000,Hesston,KS 67062 EXI-7-183 No more uneven crabgrass control. Last season, lawn care professionals had to rely on other herbicides for crabgrass control. Performance was disappointing because they did not stand up to early season rains. Crabgrass control was uneven due to leaching. Things will be a lot different this season. Dacthal preemergence her-bicide is back. Ready to deliver consis-tent, first rate crabgrass control. It's the herbicide lawn care specialists have relied on for years. Because Dacthal is non-water soluble, it won't leach away even during wet weather. And that means proven residual activity for unsurpassed crabgrass control. In fact, Dacthal provides effective control of 23 annual grasses and broadleaf weeds. It's the one pre-emergence herbicide that controls troublesome spurge. When you add up everything Dacthal preemergence herbicide has to offer, other herbicides come out second best. Especially when it comes to killing crabgrass. Dacthal from Diamond Shamrock. It's crabgrass control you can count on. Always follow label directions carefully when using turf chemicals. 6b ® Diamond Shamrock Agricultural Chemicals Division Diamond Shamrock Corporation 1100 Superior Avenue Cleveland. Ohio 44114 Pirulo Mrt 1HA r»n DooHor Innnirw ParH Mtr IJ CI paints a pretty picture Nitroform'® provides a consistent 38% nitrogen that's released by soil bacteria slowly and predictably Š just when it is most needed to make turf and ornamentals green and healthy. And Nitroform continues this slow, steady release to sustain growth for over six months (even during periods of sparse rainfall). You'll find Nitroform nonburning, nonstreaking, nonleaching. It's easy mixing and clean handling, too. This versatile nitrogen source is available in Blue Chip® for dry applications, Powder BlueŽ for liquid use, and it can be mixed and applied with insecticides and fungicides. When you're buying a complete fertilizer be sure to check the label to see that it contains Nitroform, the most efficient source of Water Insoluble Nitrogen. Nitroform can do beautiful things for your business. I no li ® BFC CHEMICALS, INC. 4311 LANCASTER PIKE, WILMINGTON, DE 19805 ŁŁŁŁŁŁŁ Ł Ł Ł Ł Ł