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SsPUBLISHED WEEKLY 9 755 KE SSS OS TRADESMAN COMPANY, PUBLISHERSACS a) PASS LEST. 1883 %
ASO ZENE Ae ES SST STE AS Sa Re

 
 

Fortieth Year GRAND RAPIDS, WEDNESDAY, FEBRUARY 14, 1928 Number 2056

 

QM

 
 

 

The Rosary of My Tears

Some reckon their age by years,
Some measure their life by art;

But some tell their days by the flow of their tears,
And their lives by the moans of their heart.

The dials of earth may show

> The length, not the depth, of years,

Few or many they come, few or many they go,
But time is best measured by tears.

Ah! not by the silver gray
That creeps thro’ the sunny hair,

And not by the scenes that we pass on our way,
And not by the furrows the fingers of care

On forehead and face have made.
Not so do we count our years;

Not by the sun of the earth, but the shade
Of our souls, and the fall of our tears.

For the young are oft-times old,
Though their brows be bright and fair;

While their blood beats warm, their hearts are cold—
O’er them the spring—but winter is there,

And the old are ofttimes young,
When their hair is thin and white;

And they sing in age, as in youth they sung,
And they laugh, for their cross was light.

But, bead by bead, I tell
The rosary of my years;

From a cross to a cross they lead; ’tis well,
And they’re blest with a blessing of tears.

Better a day of strife
Than a century of sleep;

Give me instead of a long stream of life
The tempests and tears of the deep.

A thousand: joys may foam
On the billows of all the years;

But never the foam brings the lone back home—
It reaches the haven through tears.

Father Ryan.

 

 

 

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=

 

 

 

 

   
 

Grocers—Hekman’s baked goods are
in demand because _ they _ satisfy.
Strengthen your trade through them.

ohman biscuit (0,

rand Rapids.Mich.

 

 

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Nothing as Fireproof
Makes Structures Beautiful

No Painting 2
No Cost for Repairs
Fire Proof
Weather Proof
Warm in Winter
Cool In Summer

Brick is Everlasting

Grande Brick Co, Grand
Rapids

Saginaw Brick Co., Saginaw
Jackson-Lansing Brick Co.,
Rives Junction

 

 

 

 

SOLD EVERY WHERE Not merely baking

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The special process.

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the reason.

REG. U.S. PAT. OFF.

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over old-fashioned powders.
It has more raising power, is
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last spoonful.

If your Jobber cannot supply you
address 40 Rector St., New York

 

Ryzon-raised pikes
keep fresh longer.

You use less

 

 

SIDNEY ELEVATORS ©

Will reduce handling expense and speed
up work— will make money for you. Easily
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# each elevator. Write stating requirements,
giving kind of machine and size platform
wanted, as well as height. We will quote
a money saving price.

Sidney Elevator Mnfg. Co., Sidney, Ohio

 

 

 

 

Signs of the Times
Are

Electric Signs

Progressive merchants and man-
ufacturers now realize the value
of Electric Advertising.

We furnish you with sketches,
prices and operating cost for the
asking.

 

 

THE POWER CO.
Bell M 797 Citizens 4261

 

 

 

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This publicity is built around the fact that FLEISCHMANN’S

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Work hand-in-glove with this advertising effort. Tell your cus-
tomers the laxative qualities of this natural food. It's bound
to boost your sales.

 

The Fleischmann Company

 

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THE

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re No. 24 Good Value 8.50
q No. 25 Velvet __ 9.50

i No. 27 Quality__ 10.75
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B. 2 B. O. E. -- 10.00

 

 

Freight allowed on

shipments of five

 

dozen or more.

All Brooms
Guaranteed

 

 

 

 

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607-9 W. 12th Place
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doors EASTER COOP ASSORTMENT

 

 

Order Early

PUTNAM FACTORY
One Ten Foot Banner arene Bayide,
ch.

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Six Chickens Cost Dealer

CONTAINS
28 Lbs. Eggs in Nest

One Large Coop $6 75

The Franklin
P

 

Make Many Sales Grow From One

Make an impressive, attractive display of
FRANKLIN CINNAMON and SUGAR in your
window, or on your counter, and put this sign
on it—

“Have waffles to-night for a change.

They are delicious with Franklin Cinnamon

and Sugar”.

Many of your customers will follow your sugges-
tion, and in consequence you will sell Cinnamon
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The sale of other Franklin products in packages
will follow naturally, the Cinnamon and Sugar
is so good.
FRANKLIN SUGAR, in packages,—which means
a profit on sugar, FRANKLIN SUGAR HONEY,
FRANKLIN TEA SUGAR and FRANKLIN
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*‘A Franklin Cane Sugar for every use”’

Sugar Refining Company

 

 

 

   

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Fortieth Year

GRAND RAPIDS, WEDNESDAY, FEBRUARY 14, 1923

Number 2056

 

MICHIGAN TRADESMAN
(Unlike any other paper.)

Frank, Free and Fearless for the Good
That We Can Do.

Each Issue Complete in Itself.

DEVOTED TO. THE BEST INTERESTS
OF BUSINESS MEN.

Published Weekly By
TRADESMAN COMPANY

Grand Rapids
B. A. STOWH, Editor.

 

 

Subscription Price.

Three dollars per, year, if paid strictly
in advance.

Four dollars per year, if not paid in
advance.

Canadian subscriptions, $4.04 per year,
payable invariably in advance.

Sample copies 10 cents each.

Extra copies of current issues, 10 cents;
issues a month or more old, 15 cents;
issues a year or more old, 25 cents; issues
five years or more old 50 cents.

Entered Sept. 23, 1883, at the Postoffice
of Grand Rapids as second class matter
under Act of March 3, 1879.

 

IN THE REALM OF RASCALITY.

 

 

Cheats and Swindles Merchants Should
Carefully Avoid.

During the past twelve years, some
forty states of the Union have adopted
one form or another of “Blue Sky”
law, in an attempt to check the sale
by swindlers of fraudulent securities.
With the purpose of such laws there
can be no quarrel, for the evils of
security swindling’ in this country are
well known. But it is another ques-
tion entirely whether such laws really
provide an effective cure for the. sit-
uation.

“Blue Sky” laws derive their name
from the complaint that many men
posing as promoters of companies
were “capitalizing the blue sky” but
little else. These laws vary widely in
different states, but possess certain
common and basic features; they at-
tempt to prevent security swindling
in two principal ways—by examining
securities before they can be offered
for sale to the public, and by licensing
security dealers. The exercise of these
functions by the state is, as a rule,
entrusted to a Securities Commission
appointed by the Governor.

In theory, such legislation would
seem likely to afford great protection
to the public. At first glance one
would imagine that a Securities Com-
mission could and would detect fraud-
ulent securities and prevent their sale.
and that it could likewise run down
the crooked dealer in securities and
drive him out of business.

But with “Blue Sky” laws, as with
many other such experiments in pre-
ventative legislation, theory and prac-
tice have been found widely at vari-
ance. Experience with “Blue Sky”
legislation has clearly shown its ten-
dency to seriously hamper the legiti-
mate sale of legitimate securities, and
its inability effectually to protect the
investor against just the nefarious

practices at which such laws are aim-'°

ed. This is not only the coriclusion

of experienced security dealers of the
highest standing, but also of legisla-
tors and the public themselves, as is
attested by the continual amendments
made to “Blue Sky” laws in the vain
attempt to render them really effectual
and beneficial.

With regpect to their first funda-
mental provision—namely, the exam-
ination of securities—requirements in
various “Blue Sky” states vary from
quite elaborate codes to vague and
meaningless provisions. All these
codes are constantly changing and se-
curity dealers. doing business on a
National scale have found great dif-
ficulty in knowing what the law is in
each of many different states. Some-
times commissions demand a great

amount of detailed information re-.

garding the company about to issue
securities; the getting-to-gether of this
information imposes considerable and
sometimes costly delay, and when it
is finally presented to the Commission,
the latter becomes swamped with
work and finds itself unable adequate-
ly to examine it. As a result, it be-
comes more or less a matter of luck
what securities are approved by the
Commission. Often, too, commissions
demand that firms offering securities
make a sworn statement concerning
details of the business. But, while
legitimate business men often find it
impossible to swear to all such mat-
ters on the basis of their own knowl-
edge, the crook is always perfectly
ready to perjure himself, and hence
this practice affords no protection to
the investing public. In certain con-
sdicuous cases of fraudulent promo-
tions, it has been found that fraudulent
securities could readily be sold in
“Blue Sky” states, often with the ap-
proval of the Securities Commission.

The second basic provision of “Blue
Sky” laws—namely, the licensing of
security brokers and dealers—has in
practice been shown equally ineffec-
tive. Experience shows that under
such a system, any one can easily ob-
tain a license. Often commissions
have issued card licenses to appli-
cants; crooked dealers obtaining such
cards have found them of the great-
est assistance in selling fraudulent se-
curities to the public, since the latter
looks upon them as a species of gov-
ernment approval of the securities of-
fered. Frequently, cases have been
remarked where crooks were able to
sell securities in “Blue Sky” states

without obtaining any such_ license,

at all.

But, while licensing security deal-
ers does not check fraud, it does in-
flict great injury upon legitimate busi-
ness. In general, such a licensing

system is a means to free individual
business initiative, and is a dangerous
and arbitrary power to lodge in the
hands of a politically appointed com-
mission. Very often such a licensing

system gives the commission power to.

examine the books and records of all
security dealers, and this power is
subject to further grave dangers.
Crooked dealers can easily juggle
their records in such a way that none
but a most expert specialized account-
ant would be able to detect evidences
of wrong-doing. On the other hand,
with legitimate dealers, there is con-
stant danger that confidential informa-
tion obtained by such an examination
would be misused.

Of late years these earlier and more
drastic features of “Blue Sky” laws
have in many states been considerably
modified. With respect to the exam-
ination of securities, a system has been
developed whereby the state is notified
when a given security would be offer-
ed and would interfere with the sale
of it only upon evidence that it was
fraudulent. Also the licensing of se-
curity dealers has been modified by
the substitution of a registration law,
under which dealers register with the
state, but are not subject to the dras-
tic provisions provided by the licensing
system except in cases where fraud
is involved.

It has frequently been noticed by
students of “Blue Sky” legislation
that in their attempt to prevent fraud,
they largely neglect punishing fraud
when it is detected. There is a grow-
ing body of opinion to the effect that
what is needed to stop swindles is
more jail sentences and fewer statu-
tory. enactments. For this reason,
states which, in lieu of the ordinary
“Blue Sky” legislation, have confer-
red added power upon the Attorney
General to hunt out and severely pun-
ish the sale of fraudulent securities,
and have strictly enforced such sim-
pler and more old-fashioned “fraud
laws,” have experienced greater suc-
cess in ridding themselves of the se-

curity swindler.
— ses

Annual Convention of Michigan Re-
tail Dry Goods Association.

The following programme has been
prepared for the fifth annual conven-
tion of the Michigan Retail Dry Goods
Association, which will be held in
Grand Rapids March 6 and 7:

Tuesday Morning.
9 o’clock. Meeting of the Board of
Directors of the Association.
9:30. Meeting of the Board of Direc-
tors of the Grand Rapids Mer-
chants Mutual Fire Insurance Co.

10. Registration of all members and
guests and assignment of tickets
to members and store executives
for the evening luncheon.

Entire forenoon to be devoted to
getting acquainted. Glad hand by
members of the Committee on Re-
ception.

Tuesday Afternoon. *
1:30. Presidents Address—John (C,
Toeller, Battle Creek,

1:50. Report of Secretary-Treasurer—
Fred Cutler, Ionia.
2. Topic—“Direct Mail Advertising

for Small Stores,” E. K. Pearce,
Quincy.

2:15. Discussion—J. H. Clements,
Rochester.

2:30. Topic—“Developing a Tourist
and Resort Trade,” F. J. Zielin-
ski, Manistee.

2:45. Discussion—George A. Drach,
Ludington.

a Topic— “Things the Retailer
Should Know,” E. E. Horner
President Eaton Rapids Woolen
Mills, Eaton Rapids.

3:40. Topic—“Some Experience with
Collection Agencies,’ Leon Rosa-
crans, Tecumseh.

4, Topic—‘“Co-operation between
Farmers and Retailers,’ T. M.
Sawyer, Secretary Board of Com-
merce, South Haven.

Tuesday Evening.

6:15. Experience meeting and round
table discussions. Complimentary
luncheon to members and store
executives, President J. C. Toel-
ler presiding.

Entertainers—Paul C. Staake, Kala-
mazoo, impersonator; Mark D.
Cutler, Lansing, Scotch songs;
Leo G. Cook, Jackson, leader
community songs.

Wednesday Morning.

9. Topic “Our Insurance Company;
See It Grox,’ J. T. Trompen,
_ President Grand Rapids Merchants
Mutual Fire Insurance Co., Grand
Rapids.

9:20. Discussion—B. E. Ludwig,
Chairman Insurance Committee,
Albion.

9:40. Topic—‘Laws and Ordinances
Pertaining to Peddlers,’ A. K.
Frandsen, Hastings.

10. Topic—‘Merchandising in Smal

Michigan Towns,” F. E. Mills,
Lansing.

10:20. Topic—“Chain Stores,” C. W.
Otto, Secretary of Board of Com-
merce, Flint.

10:40. Discussion—C. E. Noyes, Sec-
retary of Board of Commerce,
Adrian.

11. Topic—“Salesmanship,” Mr. Wier,
Superintendent Round Oak Stove
Co., Dowagiac.

11:30. Election of officers.

12:15. Recess for noon luncheon.

Wednesday Afternoon.

1:30. Topic—“Exhibit of Store Blank
Forms,” L. G. Cook, Jackson.

2. Topic—‘Where the Consumers
Dollar Goes,” (Based on the Gov-
ernments own findings Irving S.
Paull (Lecturer for the National
Retail Dry Goods Association),
New York City.

3. Reports of Committee on Resolu-
tions.

a
The only way to make a friend is to
be one.

  

LARGEST AND BEST.

 

Biggest State Hardware Convention
Ever Held.

The twenty-ninth annual convention
of the Michigan Retail Hardware As-
sociation eclipsed all previous efforts
in the convention line in point of at-
tendance, numerical strength and gen-
eral excellence of exhibits and char-
acter and scope of papers, reports and
discussions. The first day’s proceed-
ings were covered by the Tradesman
of last week. Wednesday morning
the first feature on the programme
was a paper by E. L. Prentice, of
Grandville, on .“Efficiency in Busi-
ness.” This paper was published ver-
batim in last week’s Tradesman.

The next feature was a paper on
“Stocks, Profits and Balances” by
George W. Schroeder, of Eau Claire,
Wis. This paper appears verbatim
elsewhere in this week’s issue.

Next came an address on “Store
Records” by Past National President
Samuel R. Miles, Argos, Ind., which
is published elsewhere in this week’s
paper.

The next feature was a paper on
“Relation of Stock Turnover to Net
Profit” by Martin L. Pierce, Promo-
tion Manager Hoover Suction Sweep-
er Co.,. North Canton, Ohio. This
paper was pDublished entire in last
week’s issue.

Wednesday afternoon was devoted
to the exhibits. In the evening a
closed session for hardware dealers
only was held. Secretary Scott read
his annual report during the evening.
This report was published in the
Tradesman of last week. Most of the
evening was devoted to the “Question
Box” in charge of Charles A. Ireland,
Tonia, Scott Kendrick, Ortonville, and
J. Charles Ross, Kalamazoo.

Thursday morning Herman C.
Meyer, of Boyne Falls, read a paper
on “A Hardware Man’s Interest in
Consolidated Schools.” This paper
is published verbatim elsewhere in
this week’s issue.

Next came a paper on “The Psy-
chology of Window Advertising” by
William L. Ferber, Boyne City.

Frank Stockdale, of Chicago, de-
livered an address on “How to Build
a Selling Program.”

Election of officers resulted as fol-
lows:

President—J. Charles
mazoo.

Vice-President—A. J. Rankin, Shel-
by.

Ross, Kala-

Secretary—Arthur J. Scott, Marine:

City.

Treasurer—William Moore,: Detroit.

Members of the Executive Com-
mittee for two years:

L. J. Cortonhof, Grand Rapids.

Scott Kendrick, Ortonville.

George W. McCabe, Petoskey.

L. D. Puff, Fremont.

Charles A. Sturmer, Port ‘Huron.

Herman Digman, Owosso.

Thursday afternoon was. devoted to
the exhibition feature. In the evening
a monster banquet, attended by over
1,200, was held at the Coliseum. Hon.
C. L. Glasgow acted as toastmaster.
Dr. Marion LeRoy Burton, President
of the University of Michigan, spoke
on “Education and -Citizenship.” ~

Friday afternoon the members held

MICHIGAN TRADESMAN

an executive session and decided to
hold the next convention in Grand
Rapids.

The report of the Resolutions Com-
mittee were unanimously adopted, as
follows:

In reaffirmation of the ideals which
are the inspiration of our Association
activities, we state anew, as a reminder
to both our members and the pub-
lic, that:

It is the Hardware Association’s
function to give its members a better
understanding of their economic func-
tion.

To stimulate their interests in high-
er business standards.

To acquaint them with, and urge
their adoption of, improved merchan-
dising methods.

To encourage among the various
factors in the trade that friendly re-
lationship which will be mutually help-
ful and of ultimate ‘benefit to the pub-
lic.

And to serve the public welfare by
elevating the ideals and increasing the
efficiency of the hardware trade.

Distribution Costs.

We are keenly cognizant of the
current criticism of distribution costs
and are convinced that it results
largely from lack of understanding of
all the factors involved and erroneous
reasons based on incomplete informa-
tion.

Nevertheless, we recognize that as
servants of our communities, it is our
duty to serve efficiently and economi-
cally and to at all times maintain an
adequate and proper merchandising
service at minimum cost.

To this end we pledge our best ef-
forts and urgently recommend that
all retailers continuously and diligent-
ly scrutinize their merchandising costs
and operating expenses to discover un-
necessary or excessive costs and to
apply vigorous methods to eliminate
all such.

Believing that a clearer conception
of the equal importance of production
and distribution will conduce to more
harmonious and pleasant relationships
between distributors and consumers,
it is recommended that retailers indi-
vidually, at every opportunity and
through every means at their com-
mand, endeavor to educate their cus-
tomers and the public regarding the
necessity of distribution, and the ser-
vice of retailers, in making products
available to the consumer where and
when wanted and thereby giving value
to production.

Community Development.

Recognizing anew that he builds
best who serves unselfishly and in-
telligently in the varied activities of
his community, we endorse and make
a part of this resolution, the resolution

‘of the National Retail Hardware Con-

gress of 1922, reproduced below and
add our voice in urging that hard-
ware dealers everywhere give their
utmost individual support to all forms
of community service ‘by active per-
sonal participation in every endeavor
having for its purpose the advance-
ment of community interests—com-
mercial, agricultural, educational and
civic.

“This organization fully appreciates
the fact that the true citizen must be
of and for the community instead of
merely in it; and it knows that the
only tangible way of exemplifying this
belief is active endeavor, unselfishly
given, in the interest of the commun-
ity.

Therefore, it urges its members to
assist in all forms of community de-
velopment through:

Active personal interest in the con-
duct ‘of local schools;

Activity in local commercial organ-
izations;

Support of all constructive move-
ments for civic progress;

Study of local marketing conditions
and efforts to better same;

Co-operation with constructive ac-
tivities of agricultural colleges, county
agents and local farm organizations;

Support of local newspapers as
needed media of education and com-
munity betterment.”

Simplification.

Considering the economies that are
possible through ‘elimination of the
waste that occurs in the manufacture
and distribution of unnecessary diver-
sified types, styles, sizes and finishes,
we are confident that:

Simplification will save production
costs by eliminating the losses that
attach to manufacture in creating and
developing producing machinery, pat-
terns, and formulas for non-essential
items, and will conserve time, labor
and expense in the measure that these
efforts and expenditures are scattered
over excessively multiplied varieties;

Simplification for the wholesaler
and retailer will reduce stock and re-
lease capital invested in the space oc-
cupied by non-essential varieties, and
wil increase stock-turn by combining
the advantages of smaller stock with
more intelligent and effective selling;

Simplification will affect substantial
savings for the consumer who ulti-
mately pays the unnecessary costs ac-
cumulated through all the stages of
manufacturing and distributing super-
fluous items, lower costs attained by
simplified manufacture, coupled with
correspondingly decreased costs in
distribution, will culminate in appre-
ciable reductions of prices to the con-
sumer.

Believing that returns to the ques-
tionnaire by the National Retail Hard-
ware Association, showing hardware
merchants 98 per cent. to 99 per cent.
favorable to simplification in hard-
ware manufacture in general and
paints in particular, truly reflect the
sentiment of the retail hardware trade,
we approve the efforts of the National
Association to make effective the wish
of hardware retailers in this respect,
and urge hardware manufacturers to
co-operate more definitely and actively
in carrying out the simplification pro-
gram.

We heartily commend the construc-
tive action of the Division of Simpli-
fied Practice of the Department of
Commerce in lending its assistance to
our efforts to eliminate waste through
the reduction of variety in hardware
manufacture, and likewise commend
the Chamber of Commerce of the
United States for the helpful service
it has rendered in this connection.

Stock-turn.

Accepting it as a companion prob-
lem closely akin to, if not actually in-
volved in, distribution costs, we par-
ticularly stress the importance of in-
creasing stock-turn, since to too slow
stock movement are attributable loss-
es of obsolescence and shrinkage of
values, interest on excessive invest-
ment, unnecessarily high insurance,
rent and taxes, together with poorly
concentrated and,
effectual selling effort.

To prevent these losses, to serve the

public better and less expensively, and

to make merchandising less hazardous,
we pledge ourse!ves and urge all hard-
ware dealers to give greater attention
to stock-turn; to study the move-
ments of individual lines and apply
such well worked out methods of
stock control as will most aptly meet
our respective conditions and _ give
best promise of solving this problem.

In determining such methods it is
necessary to consider the seasonal
character of the merchandise, the ac-
cessibility of wholesale supplies, and
give due regard to minimum and maxi-
mum stocks, for the merchant must
keep always in mind that lack of
proper stock is equally unprofitable
to himself and injurious to his com-
munity.

Decimal Pricing and Packing.

We note with satisfaction the grow-
ing interest in decimal or unit, pricing
and packing, and reiterate our endorse-
ment of this plan for the benefits
which will result from general use,
in shortening the time required for
figuring invoices and determining re-

consequently, in-.

February 14, 1923

sale prices, and greatly reducing the
possibility of error.

In the light of our experience in
handling lines so packed and priced,
and strengthened by the reported sat-
isfactory manufacturing experience,
we confidently affirm our belief in the
advantages of the decimal system and
hope for its rapid expanded use.

We therefore urge that hardware
manufacturers generally adopt the
decimal plan of pricing and packing
and approve the suggestion that the
first of January, 1924, be fixed as an
appropriate date for simultaneous
abandonment of the cumbersome
dozen and gross method, as a means

of preventing the confusion that does

result from manufacturers making the
change individually at various dates.

Resolved—That, we, the Michigan
Retail Hardware Association, consist-
ing of over 2,000 members, represent-
ing every county of the State and
recognized as the largest merchandis-
ing association in Michigan, as well
as being affiliated with the National
Retail Hardware Association, consist-
ing of over 23,000 hardware merchants,
do fully endorse, in convention as-
sembled at Grand Rapids, Feb. 9, the
appropriations asked of the present
Legislature by Dr. Marion LeRoy
Burton, President of the University of
Michigan, for buildings, equipment
and land.

Resolved—That the Secretary of the
Michigan Retail Hardware Associa-
tion, be authorized to send a copy of
these resolutions to Dr. Marion Le-
Roy Burton and to the Legislative
Committee on appropriations at Lan-
sing.

Whereas—We believe that consoli-
dated schools are a benefit‘to the rural
communities and, incidentally, to the
hardware trade, we as Michigan Re-
tail Hardware Dealers Association as-
sembled do wish to go on record as
favoring the same and wish to offer
the following resolution; be it

Resolved—That the Michigan Re-
tail Hardware Association go on rec-
ord as favoring the State of Michigan
consolidated school plan and that we
will do all we can consistently with
good business methods to promote the
interest of consolidated schools in our
several socalities.

We take this opportunity to express
our thanks to those who have helped
make this, our largest and best con-
vention, such a wonderful success. Es-
pecially to the officers and committees
who have so faithfully performed their
duties, and to the management of the
Hotel Pantlind for the splendid way
which they have served us.

A‘l of which is respectfully sub-
mitted.
F. E. Strong,
L. D. Puff,
Committee.
—___¢+>—_—_

Complete Programme of Retail Gro-
cers Convention.

Cadillac, Feb. 12—It is said that
only 1 per cent. of New York’s popu-
lation get incomes of over $5,000 and
it is also stated that there is one auto-
mobile registered for every nine or
ten people in the United States, and
it is further stated that Government
operation of railroads caused deficits
of $1,800,000,000, which the Nation
must pay out of revenue derived from
some other source. After all, with all
the automobiles in operation, is it to
be wondered at that the business of
railroading has taken a serious loss,
and is it at all possible that railroad-
ing has served its time as a means of
transportation and that it never again
will be as efficient as it has been in
years gone by? It may be that the
men who make laws will devise some
successful and profitable manner of
operation, but with the experience al-
ready had, it cou'd hardly be looked
for unless men of wide experience are
given a free hand to operate in the
same manner as is followed by men
who make or break a private business.

Excessive freight rates, coupled with

 

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February 14, 1923

delay in transportation, is a real prob-
lem for each merchant to consider,
as only by the help of those affected
can any difficulty be settled in a way
that is the most good to the most
people and because the retail grocer
and meat dealer comes in direct con-
tact with the consumer, it is a duty
that is part of the grocer’s responsi-
bility to use his efforts in solving the
difficulties that interfere with his
progress.

It is hardly to be expected that peo-
ple who are not familiar with a busi-
ness of any particular kind are quali-
fied to offer suggestions that could be
used profitably, yet it is surprising
how some noted men presume to ad-
vise how the distribution system of
food retailing should be handled.
Some professional men tell in their
public addresses how a large number
of small distributors are being sup-
ported on the difference in price be-
tween that paid to the producer and
that paid by the ultimate consumer.

It is a peculiar fact that most of
those who rush into print in this much
mooted question either forget or ne-
glect to explain what they propose to
do with all this so-called middle class;
whether they are to be deported to
some foreign shore; whether they
must go back to the land and dig out
of the ground what they eat and trap
the animals from which to get the
clothing necessary to cover their

nakedness, or whether they propose to -

kill them off as being useless cumber-
ers of the ground. Some of these
learned people seem to forget that the
work of distribution must be done and
that the fellow who does it must of
necessity be paid. ‘If the fellow who
does it works only eight hours per

day, the expense is greater than if he «

worked ten hours a day and as a con-
sequence, the extra expense must be-
come an ultimate charge against the
goods that are being handled. As a
result, the price paid by the consum-
er consists of the wages paid the dis-
tributor, shipper and producer. It is
not possible to state the cost of a
bushel of potatoes until the potatoes
have been planted, watered, hoed, dug
and marketed, but it is necessary to
pay wages for doing these things be-
fore we get the potatoes and when all
above is through with, we can then
tell what the price is per bushel. Un-
fortunately men who sometimes are
blessed with much knowledge, use
very little wisdom when they say the
“high cost of living’ means increas-

ing wages, when as an actual fact it

is the increasing wages that adds to
the cost of living.

The coming convention of the Retail
Grocers and General Merchants’ As-
sociation to be held at Lansing, Feb.
21 and 22, will be one of importance
to every grocer and meat dealer in
Michigan and it is the time and place
where men who are posted and ex-
perienced in the distribution of foods
should express their thoughts and
frame up and give to the public gener-
ally the real facts relating to retail
food distribution.

The following programme contains
features which will not only pay you
well for your time and trouble, but
the -officers of the Lansing Associa-
tion are doing all possible to make
your visit to the Capitol City of our
State both pleasant and profitable and
the extra business you will get from
a more efficiently handled sale of can-
ned foods as a result of new ideas
gained, if you are there, will more
than compensate for the time taken
away from your business.

Read over the program very care-
fully and then decide you will be in
attendance:

Wednesday, Feb. 21.

9a.m. Registration of delegates.

Visit wholesale houses—by invita-
tion of wholesalers.

1 p. m. Convention called to order
—M. C. Goossen, President Lansing
Association.

Invocation-—Rev. Jeffries McComb.

MICHIGAN TRADESMAN

Address of welcome—Mayor Silas
Main.

Response—E. W. Jones, Cass City.

Announcements Lansing Asociation
—M. C. Goossen, Lansing.

‘Reply for State Association—John
Affeldt, Jr.

Appointment of Committees on
Credentials, Rules and Order, By-
Laws and Resolutions.

j Annual report of President Affeldt,

r.
arene report of Secretary Both-
well.

Annual report of Treasurer Al-
brecht.

Annual report of Ways and Means
Committee.

Annual report of Legislative Com-
mittee..

Annual report of Organization Com-
mittee.

Annual report of Arbitration Com-
mittee.

 

J. M. Bothwell.

Annual report of Pure Food Com-
mittee.

Annual report of Auditing Commit-
tee.

Address and Moving  Picture—
Growth, manufacture and distribution
of sugar—John A. Green, Cleveland.

7:30 p. m. Banquet and entertain-
ment at Hotel Kerns.

Thursday, Feb. 22

9 a.m. Called to order.

Report of Credentials Committee.

Report of Rules and Order Com-
mittee.

Report of By-Laws Committee.

Report of Resolutions Committee.

10 a.m. Address by W. R. Roach—
Grand Rapids, on the Canning Indus-
try.

11 a. m. Address by Charles W.
Myers—Chicago, on ‘“‘What Do Peo-
ple Want?”

1 p.m. Question Box.

Report of Credentials Committee.

Report of Auditing Committee.

Report of Membership Committee.

Report of Nominating Committee.

Report of Resolutions Committee.

Unfinished business.

Election of officers.

Selection next convention city.

Adjournment.

Meeting of new Board of Directors
immediately after adjournment.

J. M. Bothwell, Sec’y.
—_~222____

They say that competition is the
life of trade. I believe co-operation
will do more for business than com-
petition.

—_+22__
“Didn’t know it was loaded” as to be
the man who is always excusing him-

self with, “I forgot.”

 

 

Importance of Distribution

 

‘When you ask any one about the business of his city he
will immediately start to tell the number of factories and
mills, how much goods they produce, how many people are
employed, etc. The chances are that he will say very little
about the number of retail stores and wholesale distributing
agencies. This is because no one has ever given very much
thought to the importance of distributing machinery. Atten-
tion has been centered on production. If, however, it were
not for distribution, production would amount to very little.

A good example of this is seen in the efforts of the Army
and Navy Departments to dispose of their surplus war mater-
ials. A survey shows that at present the Army and Navy
have stocks of goods which cost them about $1,000,000,000.
The most that they hope to get for these goods is $400,000,-
000, and they expect to have to pay 25% of that to cover
the cost of selling. This means that they will get only $300,-
000,000 for $1,000,000,000 worth of goods. What is the
reason? Lack of sales organization. Lack of distributing ma-
chinery. It is safe to say that if any up-to-date department
store owned this $1,000,000,000 worth of goods it would get
very nearly $1,000,000,000 cash for them. Remember, there-
fore, that while factories and mills are important, it is quite
as necessary to boost and help your distributing agencies.”

The above from the pen of the noted
Statistician, Roger W. Babson, is a very
wholesome argument in favor of the present
system of distribution, namely the wholesaler
and the retailer.

The present methods, including the whole-
saler and the retailer, are the least expensive
methods of distributing goods from the manu-
facturer to the consumer and it is gratifying to
find that the atmosphere is clearing and
Public Opinion gradually will eradicate the
barnacles which have grown into the distribu-

tion business during the last few years.

Let us keep our courage—steer our boats
clear—merchandise carefully and economical-
ly and we will continue to prove our worth to
the consuming public.

CER ee
SN

W ORDEN (GROCER (COMPANY
Grand Rapids
Kalamazoo—Lansing—Battle Creek

The Prompt Shippers.

 

 

 

MICHIGAN TRADESMAN

 

 

 

 

 

 

 

 

Movement of Merchants.

Cadillac—The Cadillac Lumber Co.

has increased its capital stock from
$75,000 to $125,000.

Saginaw—The Flack4Pennell Sup-
ply Co. has changed its name to the
Flack-Pennell Co.

Kalamazoo—The Kalamazoo Tire
Co., East Ransom street, has filed ar-
ticles of dissolution.

Marine City—The Rochester Cloth-
ing Co. has increased its capital stock
from $5,000 to $50,000.

Flint—The Flint Home Furnishing
Co. has increased its capital stock
from $36,000 to $108,000.

Kalamazoo—The Heme Furnishing
Co. has increased its capital stock
from $12,000 to $180,000.

Flint—The Watson & Lintz Hard-
ware Co. has engaged in business at
1720 South Saginaw street.

Colon—The . Colon Co-Operative
Association has dissolved partnership
and retired from business.

Detroit—The First State Bank of
Detroit has increased its capital stock
from $1,000,000 to $2,500,000.

Roseville—The Roseville State Bank
has been incorporated with.an author-
ized -capital stock of $30,000.

Albion—Lionel A. Werthheimer,
boots and shoes, is reported to have
filed a petition in bankruptcy.

Detroit—Benjamin J. Hack, Hack’s
Bootery, 9316 Oakland avenue, has
fied a petition in bankruptcy.

Richmond—The Richmond Petro-
leum Co. has increased its capital
stock from $25,000 to $50,000.

Detroit—The J. H. Murphey Co.,
408 Moffat building, has changed its
name to the Rucker Construction Co.

Detroit—The Michigan Coffee Co.,
Inc., 1316 Maple street, has changed
its name to the Service Grocer Co.,
Inc.

Eaton Rapids—Fred Culver has pur-
chased the grocery stock of Lorin
Lindley and wil! consolidate it with
his own.

Sheridan—Fire destroyed the feed
and produce stock of J. Abbott Feb.
10.. The loss is partially covered by
insurance. :

Allegan—The Allegan Farm Bureau
Co-Operative Association has changed
its name to the Allegan Farmers Co-
Operative Association.

Vermontville—George Newman, re-
cently of Grand Rapids, succeeds Allie
Carr as proprietor of the Vermontville
restaurant and pool room.

Lansing—Harry Y. Sealine, pro-
prietor of the Public Service Tire Co.,
Jackson, has opened a branch store at
105 Washtenaw street; under the man-
agement of George and Roger Bur-
stein. The stock will consist of tires,
auto accessories, parts, supplies and
storage batteries.

North Adams—Fire destroyed the
store building and stock of general
merchandise of William Russ, entailing
a loss which was partially covered by
insurance.

Reed City—The Kent Elevator Co.
has been incorporated with an author-
ized capital stock of $20,000, $12,500
of which has been subscribed and paid
in in cash.

Clinton—A. B. Van DeMark has
sold his hardware stock and store fix-
tures to his son, Fred Van DeMark
who will continue the business under
his own name.

Chelsea—H. R. Schoenals and John
L. Kilmer have formed a co-partner-
ship and taken over the stock of the
Chelsea Hardware Co. and will con-
tinue the business under the same
style.

Lansing—F. Kline, who conducts
a grocery store and meat market at
435 North Magnolia street, has open-
ed a branch grocery and meat market
at the corner of Homer and Prospect
streets.

Stanton—Reuben Rhoades and Jay
Gale have formed a copartnership and
purchased the meat market of Peakes
& Bennett and will continue the busi-
ness. under the style of Gale &
Rhoades.

Traverse --‘City—Joseph Sleder &
Sons have sold their meat market and
grocery stock to Rufli Bros., recently
of Suttons Bay, who will continue the
business at the same location, 610
Eighth street.

Unionvil’e—The A. C. A. Thresher
Co. has been incorporated to do a
general threshing business with an
authorized capital stock of $3,100, all
of which has been subscribed and paid
in, $600 in cash and $2,500 in property.
-Grand Rapids—Clifford C. Sutton
has purchased the interest of his part-
ner, Roy L. Sullivan in the grocery
stock, bakery and cafeteria of Sutton
& Sullivan, 456-458 Lyon street and
will continue the business under his
own name.

Port Huron—J. J. Heering has pur-
chased the interest of his partner,
John A. Churchill, in the grocery and
feed stock of Heering & Churchi‘l and
will continue the business under his
own name at the same location, 2001
Water street.

Detroit—Metals Laboratories, Inc.,
606-7 Sun building, has been incorpor-
ated with an authorized capital stock
of $25,000. of which amount $2,500 has
been subscribed and paid in. The
company will deal in automobile ac-
cessories, appliances, etc.

Port Huron—The National Club,
405 East Water street, has been in-
corporated to deal in tobaccos, cigars,
etc., with an authorized capital stock
of $30,000, of which amount $15,000

has been subscribed and paid in, $6,000
in cash and $9,000 in property.

Detroit—Harry Gerson & Bro., 341
Gratiot avenue, have merged their
jewelry business into a stock company
under the style of the Gerson Jewelry
Co. with an authorized capital stock
of $100,000, all of which thas been sub-
scribed and paid in in property.

Detroit— The Garton-Wills Co.,
1424 Woodward avenue, has been in-
corporated to conduct a wholesale
and retail millinery business, with an
authorized capital stock of $25,000, of
which amount $12,500 has been sub-
scribed and $12,000 paid in in cash.

Detroit—Alois M. Schulte, 4145 Mt.
Elliott street, has merged his furniture
business into a stock company under
the style of the Schulte Furniture Co.,
with an authorized capital stock of
$45,000, all of which thas been sub-
scribed and paid in, $1,000 in cash and
$44,000 in property.

Jackson—John Walker, for many
years connected with the Smith-Win-
chester Hardware Co., has severed his
connection and purchased the hard-
ware stock of M. L. Barber, 12 North
Jackson street, taking immediate pos-
session. Mr. Walker will add lines of
sporting goods to the stock.

 

Manufacturing Matters.

Detroit— The Republic Knitting
Mills has increased its capital stock
from $50,000 to $100,000.

Detroit—The Allen Electric Manu-
facturing Co. has increased its capital
stock from $10,000 to $50,000.

Menominee—The J. W. Wells Lum-
ber Co. has decreased its capital stock
from $2,000,000 to $1,300,000. —

Kalamazoo—The Lincoln Bakery
has opened on Portage sreet. A res-
taurant has been opened in connec:
tion.

Saginaw—The Valley Cornice &
Slate Co., Ltd., has been incorporated
with an authorized capital stock of
$10,000.

Saginaw—The C. K. Seymour Cor-
poration, 318 South Hamilton street,
has fixed its capitalization at $250,000
and 25,000 shares no par value.

Iron River—The Iron River-Manis-
tique Meat Products Co. has been in-
corporated with an authorized capital
stock of $25,000, of which amount $5,-
750 has been subscribed and paid in
in cash.

Detroit—The Allied Motive Prod-
ucts Co., 100 Davenport street, has
been incorporated with an authorized
capital stock of $50,000, all of which
has been subscribed, $500 paid in in
cash and $32 780 in property.

Monroe—The Monroe Board &
Lining Co. has been incorporated to
manufacture and sell paper products
and by-products, with an authorized
capital stock of $150,000, $75,000 of
which has been subscribed and paid in
in cash.

Vassar—The Detroit Creamery Co.
has purchased the buildings and equip-
ment of the condensed milk and cheese
plant of the Halpin Creameries. Nor-
man Engelhardt, who has been as-
sociated with the local plant for many

years, will act as manager under the

new ownership.

Detroit—The Manufacturers Parts

Service Corporation, 612 East Jeffer-
son street, has been incorporated with

February 14, 1923
an authorized capital stock of $75,000
preferred and 15,000 shares at $1 per
share, of which amount $12,000 and
15,000 shares has been subscribed and
$7,000 paid in in cash.

Detroit—The Detroit Electrical Ap-
pliance Co., Garfield building, has
been incorporated with an authorized
capital stock of $25,000 preferred and
5,000 shares at $10 per share of which
amount $10,000 and 5,000 shares has
been subscribed and paid in, $10,000
in cash and $50,000 in property.

Berrien Springs—M. F. Henkley,
manufacturer of barrel heads, baskets,
etc., has merged his business into a
stock company under the style of the
Central Basket Co., with an authorized
capital stock of $20,000, all of which
has been subscribed and paid in, $11,-
700 in cash and $8,300 in property.

Saginaw—The Erd Motors Co.,
Mackinaw and Niagara streets, has
merged its business into a stock com-
pany under the style of the Erd Mo-
tors Corporation, with an authorized
capital stock of $350,000 preferred and
50,000 shares at $4 per share, of which
amount $45,000 and 34,750 shares has
been subscribed and $183,992 paid in
in property.

Muskegon—The A. R. Walker Can-
dy Corporation has merged its busi-
ness into a stock company under the
style of the Michigan Candy Corpora-
tion with an authorized capital stock
of $1,000,000 preferred and 200,000
shares at $1 per share, of which
amount $554,030 and 155,403 shares
has been subscribed and $664,007.35
paid in in property.

Detroit—Elmer C. Long, 4834 Beau-
bien street, manufacturer of pistons
for gasoline or other internal com-
bustion engines, has merged his busi-
ness into a stock company under the
style of the E. C. Long Piston Co.,
with an authorized capital stock of
$150,000 preferred and 25,000 shares
at $10 per share, of which amount $40 -
000 and 25,000 shares has been sub-
scribed and paid in, $2,020 in cash and
$287,980 in property.

Detroit—John J. Bagley & Co.,
oldest tobacco concern in the local
field and one of the oldest tobacco
companies in the United States, has
been taken over by the Tobacco Prod-
ucts corporation, a New York hold-
ing concern. The Bagley company
was established by the late Governor
John J. Bagley, one of the notable
figures in Michigan’s earlier history,
in 1852, and has been in continuous
and successful operation every since
that date. It has been a large pro-
ducer of cut plug smoking tobacco
and also makes a line of cigarrettes.
Its factory is located at 1599 East
Warren avenue.

———-

Worse Yet.

“Doctor,” said the thin, pallid young
fellow, “I’ve heard there is such a
thing as tobacco heart. I wish you’d
tell me if you think that’s what I’ve
got.” ~

The physician listened to a state-
ment of his symptoms in detail, noted
the yellow stain on his fingers and re-
plied:

_“No, young man, it isn’t tobacco
heart that ails you. Its worse than

that—it is cigarette brain.”..—_

 

neve scnemounnpntepre see

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February 14,1923

MICHIGAN TRADESMAN

 

 

 

 

 

 

 

Essential Features of the Grocery
Staples.

Sugar—The market on both raw and
refined have gone wild—apparently
without any underlying cause. Three
weeks ago the refiners were quoting
granulated at 6.70c. To-day there is
no stab‘e price and refiners are not
accepting orders at any price. Ex-
cited trading and violent advances
took place in the raw sugar market
Tuesday. Futures jumped at the
opening in some cases as much as lc
per lb., the maximum fluctuations per-
mitted by the Exchange on one day’s
trading. This unusual jump was in-
fluenced largely by the Mejer-Guma
estimate placing the Cuban crop at

only 3,800,000 tons, or almost 400,000 .

tons below the estimate in December.
This estimate was in line with recent
statistics published by the department
of commerce which made the estimat-
ed needs for the present year 725,000
tons above production. Local job-
bers quote 9c for cane granulated to-
day but there is no knowing where
the price will go to-morrow—either
up or down.

Canned Fruits—Hawaiian pineapple
is the best seller, but it is scarce and
high and is not so much a speculative
‘item as it is a steady seller through
jobbing outlets. Interest in futures is
satisfactory on a Ss. a. p. or memor-
andum order basis. Peaches are firm
in the better grades, but are unsettled
on standards and lower, registering
weakness on pie and second fruits.
Apricots are quiet here and on the
Coast. Apples are fair.

Canned Vegetables—-The canned
food buyer has now almost a complete
assortment of 1923 packs offered him
on one form of contract or another
and brokers are busy in presenting the
packs of their canners. While there
has been conservatism shown by job-
bers, there is still a strong feeling of
optimism in new packs, with the uni-
versal opinion prevailing that before
the selling season closes canners will
have sold on contract a larger part of
their pack than in recent years, with
their list of customers comprehensive
and covering the whole trade, big and
little. In other words, it looks as if
the pack would be sold against actual
needs and to legitimate distributors,
but not to the speculative element.
There is some impatience shown that
buying is not more spirited, leading
to a complete booking of the various
canners and their speedy withdrawal
from the market. This, however, is
not to be expected, and it would not
be a healthy situation in view of gen-
eral economic and financial conditions.
To be a safe year, the jobber must buy
right and in dealing in futures con-
servatism is essential at the start, es-

pecially in late packed products. The
spot market is quiet. Odd lots of all
sorts are wanted for immediate use,
but there is a noticeable absence of big
deals. Statistically, the situation is
such that prices are kept upon an even
keel, and it is frequently pointed out
that a little later on when there is a
heavier consuming demand _ stocks
may be much harder to obtain than
the jobber anticipates. Tomatoes are
steady. There are sufficient Califor-
nia and Southern goods for the cur-
rent demand and not much interest in
stocks at primary points. Jobbers are
resisting higher prices, fearing that
undue advances might curtail con-
sumption. No changes in prices are
recorded. Peas remain high in all
grades of old packs. Futures are still
being taken in moderate volume.
Corn is uninteresting in standards.
Fancy Crosby and Golden Bantam
are readily salable. Asparagus tips
are one of the firmest items on the
list.

Canned Fish—The market is un-
usually quiet. In all offerings buyers
are taking stocks only against actual
needs. Salmon is mostly a spot propo-
sition, with reds and pinks the fea-
tures because chums are so Closely
cleaned up and because mediums are
not in particular demand. There is lit-
tle buying for spring accounts. Sar-
dines are in routine request. Maine
fish are firm at cannery points, but ir-
regular prices are reported in the vari-
ous jobbing markets where sacrifice
lots are liquidated. California and im-
ported sardines are nominal. Tuna
fish, lobster and crab meat rule firm,
but are quiet.

Dried Fruits—Prunes are still ir-
regularly quoted, according to the
holder. There are fewer distress lots
available and not such a low range
generally available as during January,
but there are enough low priced blocks
to keep the market depressed. Spot
stocks are not extensive and in the
course of a short time are bound to
be cleared, making it evident that pri-
mary points will have to be reckoned
with later on. However, there is
little demand now for March ship-
ments from the Coast. The Coast is
firm in anticipation of a better move-
ment, which, factors say, has already
started from other jobbing centers.
Oregon and Washington report an
almost complete cleanup of all sizes.
On. the spot the low prices have at-
tracted some attention to Oregons.
Raisins and currants are without real
improvement and both rule weak and
are in limited demand. Hand-to-mouth
operations are the extent of the out-

lets: Apricots are moving in small

blocks for replacement purpose; their
scarcity holds up prices. Peaches are

‘quiet but are being carried for the

spring markets.

Corn Syrup—The market holds
steady. There is a fair amount of
business transacted, but in general no
large turnovers developed.

Molasses—The market holds steady,
with a fair amount of business passing
through.

Starch—All grades are firm on the
spot at listed prices with an averag
clearance for the season. si

Condensed Milk—The condensed
and evaporated milk market remains
quiet. Because of an expected increase
in the make buying ahead is restricted
and spot stocks are taken mostly
against actual needs. There are com-
paratively light offerings on the spot
and the demand is mostly from do-
mestic markets. The price range is
the same as last week.

Rice—Inactivity for such an extend-
ed period has developed some weak-
ness in the spot domestic rice market
and sales are occasionally made at
lower than the replacement costs at
primary points. This is done mostly
by the weaker holders who are press-
ed for ready money. The markets in
the South are dull and are on a slight-
ly lower basis. Buying for domestic
and export account is limited. For-
eign rice is quiet, but firm, with no
shading of prices recorded. Distribu-
tion is chiefly in small blocks.

oo

Review of the Produce Market.

Apples—Jonathans, Spys and Bald-
wins fetch $1.75@2.25 per bu. West-
ern box apples are now sold as fol-
lows: Roman Beauties, Winesaps and
Black Twigs, $3.25; Delicious, $4.25.

Bananas—8@8%c per lb.

Butter—The market is unchanged
from a week ago. Local jobbers hold
extra at 47c in 63 lb. tubs; fancy in
30 Ib. tubs, 49c; prints, 49c. They pay
23c for packing stock.

Cabbage—$3 per 100 Ibs.

Carrots—$1 per bu.

Cauliflower—$2.50 per dozen heads.

Celery—California now has the call.
It is selling at 85c for Jumbo and $1
for Extra Jumbo; Florida, $5 per
crate of 4 to 6 doz.

Cucumbers—Illinois hot house, $5
per doz.

Cocoanuts—$6.50 per sack of 100.

Eggs—Local jobbers pay 35c for
fresh. The advance is due to the bliz-
zard all over the State.

Egg Plant—$3 per doz.

Grapes—Calif. Emperors, $7 per 30
lb. keg; Spanish Malagas, $9.50 for
40 Ib. keg.

Green Onions—Chalots, $1.10 per
doz. bunches.

Honey—32c for
strained.

Lettuce—Hot house leaf, 24c per Ib.;
Iceberg from California $4.50 per
case.

Onions—Home grown, $2.75 per 100
ib. sack.

Lemons—The market is now as fol-
lows:

comb; 25c_ for

S00 size, per box --2. 02 $7.50
360: size, per box = .-2+_.-_--__ 7.50
2/0 Size, per box .2.-.200- 7.50
240 size, per box 2 7.00

Oranges—Fancy Sunkist Navals are

5

1 176 and 200 5.50
Does ae Senn ease Se. 5.50
ee ee
We 5.50
We 5.50

Choice, 50c per box less.
Floridas are now sold as follows:

126 ee $5.25
Poh ee ee 5.25
$76 2 6 4.25
200 4.25
2G oo ee 4.25

Parsley—50c per doz. bunches.

Parsnips——-1.75 per bu.

Peppers—Florida, 75c for
basket containing about 18.

Potatoes—Home grown, 50c per bu.

Poultry—Local buyers now pay as
follows for live:

small

Light fowls 03210 l6c
Heavy fowls: 222002 es 24c
Heavy springs 2.20 24c
Cox and Stags 202. 14c

Radishes—90c per doz. bunches.

Spinach—$2 per bu.

Squash—Hubbard commands $4.50
per 100 lbs.

Strawberries—Floridas
per qt.

Sweet Potatoes—Delaware kiln dried
command $1.75 per hamper.

Tomatoes—6 lb. basket of Califor-
nia, $1.35.

Turnips—$1 per bu.

bring 60c

——— 4
Buy Flour To Cover Trade Require-

ments.
Written for the Tradesman.

The materially improved demand
from abroad, coupled with strong
Liverpool cables and a firm foreign
exchange, also a brighter outlook in
the European political situation, have
all been factors in forcing the price of
wheat up during the past few days.
There has been an advance of nearly
7c per bushel from the point wheat
was resting a week ago.

Of course, the general market de-
pends largely upon the outcome of the
European situation, but this is taking
on a considerably brighter aspect. The
British debt question is, apparently,
settled, and there is without a doubt a
desire on the part of the Turk to avoid
war. France and Germany, we also
believe, are endeavoring to get to-
gether.

In view of the fact grain markets
will probably profit from the stand-
point of advancing prices by a peace-
ful settlement of the political questions
in Europe and the Near East, and the
probabilities are a peaceful adjustment
will be made, it looks like reasonably
firm prices for some time to come on
both wheat and flour, and while there
is no particular advantage, we believe,
in buying heavily for future delivery,
it is advisable to amply cover your
trade requirements.

In another forty-five to sixty days
reports will be an influencing factor.
Of course, just how wheat has win-
tered is rather difficult to tell. The
Government will probably issue a re-
port on the condition of the winter
wheat crop along about April 8 or 9.

In the meantime, it appears advis-
able to buy flour in sufficient quantity
to amply cover trade requirements. It
appears to be good property.

Lloyd E. Smith.

a
Everything is missed by him who
waits. ae

 

  

 

MICHIGAN TRADESMAN

February 14, 1923

 

STORE RECORDS.

 

How Progressive Hardware Merchant
Should Handle Them.*
I am glad of the opportunity to dis-

cuss briefly the purpose and value of.

store records.

Some months ago I had an inter-
esting talk with a man who had spent
more than a quarter of a century in
the hardware business, retiring a few
years ago.

After introducing himself he said,
“1 have been watching the work of
the State and National Associations
with a great deal of interest. They
are doing a wonderful work, a work

that would have been worth thou-.

sands of dollars to me when I was in
business, had it been available and I
could have been persuaded to use it.

“Knowing what I know now, I
surely would have used it. The ac-
counting system, store arrangement,
advertising and all. Looking back-
ward I can see I was in a rut and
there were a lot of things about mak-
ing a business pay that I did not
know. It would not have been easy
to make me see it then, but I can
see it now.

“I began working in a hardware
store as a young man in my teens. I
did everything there was to do about
the store except keep the books. The
only thing I know about the books
was when I helped the boss make out
bills when he had to have money.

“Every time bills had to: be made
out the boss blew up, threatened to
sell for cash only, but kept right on
trusting everybody who said charge
' it. He simply couldn’t say no.

“I was always interested in selling.
When the boss couldn’t raise neces-
sary cash from collections we were
told not to let a customer get away
on account of price if he had the cash.

“In time I became convinced that
the only thing necessary to make
money was to sell the goods. I could
sell anything and seldom found it
necessary to cut a price.

“Years later in business for myself
this idea clung to me. I was sure
that if I could get volume I would
make money. Some years I made
money, but more years I just about
broke even, and not until I got out
of business and had time to think it
out did I know why.

“IT know now that volume without
proper mark-up or margin is a delu-
sion and is the one big reason why
more merchants do not make money.
I had the volume all right, but that’s
about all I did have.

“I kept as few books as possible.
I extended credit to most anybody.
I guess I inherited this more from
my old boss. I wanted volume and
was sure that if I could get it I could
lose some book accounts and still
make money.

“I was hard up as the deuce most
of the time because I was too busy
selling to pay any attention to collec-
tions or anything else.

“T paid little attention to expenses.
I was too intent on making sales.
What did I care for expenses as long
as my sales kept up? I had the big-
gest trade of any store in my territory.

“TI bought goods from salesmen
only when there were no customers to
be waited on. All that I expected a
salesman to do was to make me the
best price he could. Once in a while
when a customer had quoted me a
mail order price that was less than
my cost I told the salesman he had
to meet it, sometimes he would but
more times he wouldn’t. Said they
didn’t sell mail order quality. I guess
as a whole salesmen treated me very
well, but they didn’t aim to lose any
money for the house. Couldn’t do
that and hold their jobs.

“J marked my goods to sell at what
I thought they would bring. I ad-
-vertised to meet any competition. My
*Paper read at annual meeting Mich-

igan Retail Hardware Association by
‘Samuel R. Miles, Past National President.

 

prices were simply guess work from
start to finish. But I was making sales
and that I thought was all that was
necessary.

“IT spent off and on a lot of money
for advertising. Most of it was wast-
ed. I used very little newspaper space.
Thought I couldn’t write newspaper
copy, and I guess I couldn’t.

“T was an easy victim for the
smooth specialty salesman for the
reason that I was so busy selling I
didn’t have time to really study their
proposition. If it looked good I fell.
A smooth salesman can make almost
any old thing look good.

“Since I- have been out of business
I have had time to find out why I did
not make more money. I have watch-
ed and studied chain stores, depart-
ment and 5 and 10c stores.

“T find they go after sales, but they
must first know that when a sale is
made there will be sufficient markup
to take care of the overhead and leave
a profit. They keep records that tell
them what the markup must be. They
know what their overhead is. They
won’t guess at anything where I used
to guess at everything.

“If I were going into business again
before I bought a dollar’s worth of
goods I would buy the best account-
ing system and store records I could
get hold of. There would be no more
guess work for me. I have paid the
price.”

Others Guessing.

This to me was an interesting ex-
perience. From business statements
that are submitted to the National
office from almost every state I know
many, many merchants are like this
one time merchant guessing.

I do not agree that in all cases each
sale in itself must carry sufficient
margin to take care of overhead and
leave a profit. But I am sure that
each line or article sold must either
pay its own way or be turned enough
times so that the aggregate margin
will show a profit.

Stock Turn.

We are just now hearing a Jot about
stock turn or turnover. I appreciate
the value of stock turn, but cannot
agree that increased stock turn alone
will make the average hardware busi-
ness profitable. In a business with
more than 10,000 items the effort to
increase stock turn on every item
would be so tremendous as to make
the effort top heavy.

Some Interesting Figures.

Recently a member sent us his profit
and loss statement showing a loss of
$4,088 on $22,683 sales. Here are some
of the figures.

Sales oe $22,683

Cost of Goods Sold _-_-------- 19,796

Margin or mark up over cost $2,887
pence 2 6,975

Less Margin -----.-- 2,887

 

Net Lass: 2 $4,088

An expense ratio of 30.75 per cent.
as compared with the 341 store aver-
age of 21.54 per cent. Out of every
dollar received from sales 3034 cents
was used to pay overhead cost.

Divide the cost of the goods sold—
$19,796 by the average inventory of
stock for the year—$4,365 equals 4.5
times, a stock turn of 4% times, as
against the average of 341 stores of
2.14 times. Here is a store with an
exceptional stock turn and yet the
business shows.a loss of nearly 20 per
cent. on sales. Now how about the
margin or mark up, $2,887 margin di-
vided by cost of goods sold $19,796
equals 14.6 per cent——average mark
up on cost or an average mark up on
selling price of 12.72 per cent. as
against an expense ratio of 30.75 per
cent.

Reducing the expense ratio to the
average of 21.54 per cent. shows an
expense of 230 $4,887
Subtract the margin of ---_... 2,887

 

And the business still shows a
loss of $2,000

 

On the same ratio of mark up it
would have been necessary to turn
his stock nearly 12 times to show a
margin to cover an expense of $6,975.

In a territory thoroughly covered
is it easier to increase—an already
high—stock turn 3 times or increase
mark up 20 per cent.

This it seems to me is a case where
the expense account must be reduced,
the mark up, stock turn and sales in-
creased. Neither remedy in itself will
save this business.

While this is an extreme case, it is
by no means an isolated one. The
1922-expense schedules now being re-
turned to the National office show
many similar cases.

There is nothing theoretical about
these figures. They are cold facts.

They present a problem that cannot
be solved alone by increased sales and
stock turn, increased mark up, or a
lower expense ratio. It is only by a
concentrated effort all along the line,
that the problem of making a business
show a profit will be solved.

I haven’t any right to come here
and point out the weak spots in busi-
ness without at least suggesting a
remedy.

Expense.

Here is an interesting chart. To
one who has never thought about his
expense account from this angle the
figure will be rather surprising.

The figures are based’ on $50,000
sales, although the amount of sales
does not matter.

Read this:

1 per cent. reducation of your ex-
pense account equal 5 per cent. on 20
per cent. increased sales.

Example:

1 per cent. of $50,000 sales equal
$500.00.

20 per cent. increase on $50,000 sales
equal $10,000.

5 per cent. of $10,000 increased sales
equal $500.

That’s interesting but, how can I
reduce my expense account even 1
per cent.

I have here an expense schedule.
This schedule is based on the N. R.
H. A. Expense Distribution Record.
Recently you received one of these
schedules from your State Secretary.

On this schedule expense is divided
under 21 heads. Each a complete
account in itself.

The first item is owner’s salary.
Why not start the pruning process
here?

If your sales are even as low as
$20,000 and you are doing the work of
a $12 to $15 per week book-keeper, and
other things that cheaper help can
do as well, I am not sure but this
is a good place to start the pruning
process. Keeping your own books to
save $12 to $15 per week is more than
apt to be a false economy.

Salaries Not High.

It is my opinion speaking generaily
that salaries are none too high now
and they should be the last to feel
the pruning process. If, however,
salaries were boosted in the war per-
iod—to save paying excess profits tax
and they are still on that basis this is
the place to start pruning.

Less Clerks.

If you are employing three or more
clerks maybe you can get along with
one less without losing any business.
The statement is made that in the
average retail store clerks only work
up to 20 per cent. of their actual ca-
pacity. If this is true think what a
tremendous reserve force you have
just waiting to be tapped.

Watch your office and store sup-
plies. Look out for small leaks.

Instead of cutting postage and ad-
vertising you can no doubt increase
these items at a profit. Advertising
properly directed is a wonderful sales
stimulator.

Heat, Light, Water. Your store
should always be warm in cold weath-
er. Don’t be stingy with light, a
bright, well lighted store attracts cus-
tomers, :

Perhaps a better heating plant and
a modern lighting system will reduce
the cost of these items.

Delivery is an expense to be watch-
ed carefully... Discourage small de-
liveries. Encourage customers to take
small packages with them.

Be sure that your truck doesn’t go
on too many joy rides. Employ a
driver that can make minor repairs
in his spare time. Have certain hours
for deliveries. Don’t make a delivery
when some one phones for a paper of
tacks. Perhaps one of the clerks can
take care of deliveries and be in the
store in rush hours.

Use the long distance phone and
the telegraph only when necessary.

Cut your rent by using your high
priced space to better advantage. A
small store properly used has many
advantages over a big store with
everything helter skelter.

Arrange your store and stock so
that your stock may be kept in salable
condition. It is hard to get even as
much as cost for damaged goods, al-
though only the surface finish is dam-
aged. A bright clean, attractive store
will increase sales and reduce sales
cost, and will cut rent cost.

Insurance.

Take all of your insurance, fire,
lightning, tornado, auto truck, and
compensation in hardware mutuals
and save 33% to 50 per cent.

Watch collections. Use your own
money to pay expenses and take dis-
counts instead of borrowing and pay-
ing interest. Cut your interest ac-
count. Surely you can cut your ex-
expense account 1 per cent. once you
have decided you: are going to. Go
home and get busy.

Buying.

Here is another way to increase
profits. Based on $50,000 sales. One
per cent. reduction on the price of
goods bought is equal to 5 per cent.
profit on 15 per cent. increased sales.

Example:

 

Facpensé =. $ .20
Proht) 2 05
Cost of Goods _----- 75
Pata oe $1.00

75 per cent. of $50,000 equals

Gost of goods. =.
1 per ceyt. of $37,500 equals -- 375
15 per cent. increase on $50,000

sales eqtals. 22.) 2
5 per cent. of $7,500 equals __-- 375

How am I going to effect this 1
per cent. saving.

The average merchant does not pay
enough attention to buying. Too
many orders are given without even
asking the price.

It isn’t possible for any jobber or
manufacturer to always have the low
price on everything he sells. Keep a
price book, and subscribe for at least
two jobbers price service. Don’t wor-
ry about the jobber. If your business
succeeds he will succeed. If your
business fails the jobber will suffer.

Watch credits and collections care-
fully that you may take discounts
promptly. Concentrate your buying,
make your account a desirable one to
the jobber and manufacturer.

Never peddle prices. If you feel
you are not getting the right price find
another source of supply.

If your invoices, are subject to 2
per cent. cash ten days, and you want
the discount on or before the tenth
day. If you pay later do not take
the discount.

Insist on a copy of all orders. This
may help to get a better price. At
least it will save argument and muis-
understandings.

If you are applying all of these
rules now, just work each one a little
harder. If you are not applying any
or all of them start to-day and I pre-
dict you will get your 1 per cent. re-
duction.

If you can cut your overhead. 1 per
cent., get a 1 per cent. better price
on what you buy, increase your stock
turn, and add 20 per cent. to your
sales. There is not much question

 

  

     
    
   
    
 

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February 14, 1923

%

MICHIGAN TRADESMAN

4

 

¥

about showing a profit on 1923 busi-

ness. Why not start now and make

1923 your biggest and best year.
Profit and Loss.

Here are two interesting charts.
A profit and loss and financial state-
ment. The figures you should have
constantly before you or at least the
first of each month are shown on the
Profit and Loss statement.

You will be a better buyer if you
know from day to day what your sales
are, approximately the stock on hand,
and the amount you are already owing
for merchandise.

You will be a better collector by
knowing every day the amount you
have outstanding in book accounts.

By knowing your sales daily they

- will be speeded up in an effort to

break previous records. If they are
falling off plans will be made to stim-
ulate them.

On the profit and loss statement
are the figures you will need for your
income tax return.

There is scarcely a limit to the story
a profit and loss statement will tell.

Financial Statement.

This is the statement that your
bank and other creditors want. Here
are the figures that show whether you
are gaining, standing still or going
backward.

A great many merchants get these
statements confused. Often they in-
sist on including cash, bank balances,
book accounts, furniture and fixtures
and delivery equipment in a profit and
loss statement. Cash bank balance
and book accounts are already taken
care of as sales.

Furniture and fixtures and delivery
equipment are not merchandise for
sale and are not used in determining
profit.

These accounts are properly used
in a financial satement.

Records Necessary.

Can you cut your expense account
even 1 per cent. without keeping an
expense record that will give you the
details of each item of expense?

Can you have available every day
the vital facts and figures shown on
the profit and loss statement without
records?

Can you know the necessary mark
up or margin to make your business
show a profit without records?

Can you buy merchandise to insure
increased stock turn without records?

Facing—as business analysts say we
are—gradually declining prices for the
next twenty to twenty-five years, with
temporary advances such as we are
experiencing now, can your business
be successful without records that will
enable you to know how, where and
why you make a profit?

N. R. H. A. Records.

For twenty years you were told at
every convention you attended that
better accouriting was necessary if
your business was to attain its high-
est success.

When you tried to get a better sys-
tem you were confronted with so
many systems, each the only system,
that you were confused and probablv
continued with the old one.

The problem of what system _ to
adopt became so apparent that five
years ago your National Association
brought out the N. R. H. A. system.

The N. R. H. A. system was de-
veloped by men of long experience in
hardware retailing. Men familiar with
your problems. The necessity for and
the value of each record to your busi-
ness was carefully thought out. That
every entry must add to the value of
the record was never lost sight of.
Red tape has no place in N. R. H. A.

Simplified Business Records.

There is an N. R. H. A. record for
each of the things I have discussed.
Credits. and Collections—one of your
biggest problems—has been given
special attention. The N. R. H. A.
plan for handling this big problem is
growing in favor because it is getting
results.

There is nothing more fascinating

or more profitable than keeping rec-
ords that unfold the story of your
business day by day.

Installing a new system is not al-
ways easy, and yet it is less difficult
than most merchants imagine.

I have found very complete double

_ entry systems that were not satisfac-

tory, because of the great amount of
work necessary in their keeping. In
fact the average double entry system
does little more than to insure the
books are in balance. Is it worth the
cost?

Modernize your accounting methods
as you would modernize your store.

Your State Secretary or your Na-
tional office will be glad to tell you
about N. R. N. A. Store Records.
They will send you sample forms
without cost or obligation.

—_22s—___

The Month of February in National
History.

Grandville, Feb. 13—The month of
February stands out in the history of
the United States. The greatest world
figure was born on the 12th of that
month, and on that day the Federal
army marched from Fort Henry in

‘Tennessee to attack Fort Donelson.

The Nation had sat in sackcloth and
ashes for many moons waiting the
slothful movements of the Army of
the Potomac under General McClellan.
Little Mac, as his friends chose to
dub him, had been hailed as the Na-
poleon of the North, and great things
were expected of ‘him when he took
command of all the armies of the East.

These expectations were destined to
eclipse, however. While the armies
of the Union West were making prog-
ress, that of the East, the Potomac
army, lay idly in camp, or what at-
tempts at fighting it did make proved
abortive.

In February, 1862, came a glad ring
of victory from Tennessee. A com-
paratively unknown man was pushing
the fight down the Mississippi with a
yigor that surprised and delighted the
friends of the Union.

“Who is this man Grant?” was a
question often asked at this time, and
few there were who could answer it.

The quesetion was asked after the
fall of Fort Henry, and when, a little
more than a week later, he pushed on
and fell upon the rebel stronghold of
Donelson, fighting for several days,
defeating the enemy and forcing its
surrender, a general feeling of rejoic-
ing cheered the hearts of the almost
discouraged North.

“Oh, papa,” shouted a small boy,
rushing into the presence of his father
while the latter was reading the news
of Donelson’s fall, “they’re doing
something now!’

“That’s right, my son. This new
star rising in the West gives us hope
for a speedy crushing of the rebellion.”

The rebellion was not immediately
crushed, but the star that rose in the
West on Lincoln’s birthday continued
to shine until it forced the opening of
the Mississippi and was called to the
East to aid in restoring the shattered
fame of the Army of the Potomac.

From a Captain, U. S. Grant rose
to the highest place in the army of the
United States. All those who figured
as leaders at the outbreak of hostili-
ties were relegated to low positions
or to private life. It required the
crucible of war to try men’s souls at
that day and they were tried as never
before in our history. ,

The fall of Fort Donelson was the
beginning of success for the Union
army. After whipping the rebels in
the West, the new chieftain went to
Washington, took full command, with
the approval of Lincoin, and never
turned his back on the enemy after he
crossed the Rapidan, facing South and
the enemies of his country.

One reads the history of those days
with thrills of satisfaction. After a
year and a half of military parades,
spectacular exhibitions of the military
staff around Washington, with no re-
sults; in fact, defeats without number,
it was refreshing to read. of a man

who, when asked by his defeated foe
what terms of surrender might be ar-
ranged, thrilled the Nation with: “The
only terms I can give are uncondition-
al surrender.”

From that time onward the fate of
the Nation seemed less in doubt than
at any previous time.

America ‘has been fortunate in its
military heroes. Invariably, when a
great crisis arises, a man for the houi
presents himself. S. Grant was
such a man in the hour of the Union’s
danger, and other military heroes have
met every succeeding emergency -of
our country.

Many lesser engagements marked
the month of February, but that at
Fort Donelson was the turning point
in the upward trend of the Federal
forces as against secession and re-
bellion.

The two great, dominating names of
our later history are those of Grant
and Lincoln. The President placed
the utmost trust in the General whom
he had never met until after the fall
of Fort Donelson and his report at
Washington. These two men worked
together in perfect harmony for that
preservation of the Union and we may

well concede they are names not born

to die.

Many of the lesser generals of the
Civil War fought their battles in a
manner altogether different from that
of General Grant.

Laying siege to cities, expending
useless efforts in an endeavor to cap-
ture towns, seemed the way of so
many who failed. Grant made direct
war on armies in the field. He realized
that no peace could be conquered
while a hostile army remained in the
field.

In fact, he uncovered Washington
to the startlement of its inhabitants,
who feared the rebels would rush
through the opening and lay waste
to the city. This did not happen,
however, since the Galena  tanner’s
constant and fierce attacks upon the
rebel army left them no time for any-
thing other than an active defense.

Once. conquer and disperse the
armies in the field and the towns and
cities of the South would fall of them-
selves.

War is as much a game of hazard as
anything known, and the general who
understands how to play his cards
properly is the one who wins.

February, although usually con-
sidered the coldest month in the year,
has marked to its credit some of the
fiercest battles of the world. As the
birth month of Abraham Lincoln, it
stands supreme in our history as one
of the most important months in the
calendar. Old Timer.

-_____¢ 2 >__—_
More Live Stock Raised.

The amount of live stock in the
United States, as estimated by the
Department of Agriculture for Jan.
1, shows a substantial increase dur-
ing the past year. There are about
7,000,000 more hogs, 1,000,000 more
sheep, and 800,000 more cattle. The
number of horses slightly declined,
but this tendency has been noted for
several years, and is attributed to the
increasing use of the automobile and

the tractor. There is an evident re-
lation between the increase and prices.
Thus the average value of hogs per
head was $1.39 more than a year ago,
and of sheep it was $2.70 more. In ad-
dition to this stimulus to the live
stock industry there was a surplus of
feedstuffs, and farmers found it more
profitable to raise more animals and
feed them their surplus than to throw
it on the market and depress prices
further. The fact that there are now
7,000,000 more hogs to ‘be fed ac-
counts in large measure for the ad-
vance in the price of corn, but at the
same time it has brought about some

decline in the price of pork.
—_—_-+ 2 ___

Fall Shoes and Leather Colors.

Selection of ten shoe and leather
colors for Fall was recently made at
a meeting of the Allied Shoe and
Leather Committee appointed by the
Tanners’ Council, the National Boot
and Shoe Manufacturers’ Association
and the National Shoe Retailers’ As-
sociation. The colors witl be incor-
porated in the Fall season color card,
which will be issued by the Textile
Color Card Association to the trade
early in April. Emphasis was laid at
the meeting on the importance of the
shoe and leather industries adopting
the use of the color names created by
the color card association. A resolu-
tion was passed to this effect, and
each leather association will distribute
small color cards portraying the hues,
names and numbers to its respective
members. A copy of the resolutions is
to be sent to the allied shoe associa-
tions with the request that they also
promulgate the recommendations in
order to have the whole industry bene-
fit from color standardization.

+>
Hides, Pelts and Furs.
Hides

Green, No. ) 222 10
Green, No. 2 2 ee 09
Cured. NOs Doo ee 11
Cured, No - 2)

Calfskin, green,
Calfskin, green,
Calfskin, cured,
Calfskin, cured,
Horse, No. 1

 

 

 

 

 

IRROESG, NG. 2) (5 3 00

Old: Wool 22225022 1 00@2 00

sas 1 00@2 00

Shes nes 2 50@1 00
Tallow.

Prime

Nog ok

No. 2

Unwashed,

Unwashed, j

Unwashed; One (000.2 ee @35
Furs.

Skmk. (INQ. foo 5 a 3 25

Skunk, No. 22. 2 25

Searle ONG@s ye oe 1 25

Skink (No. 4 3 ee oe

Mink. Earce. (2 7 00

Mink, “Medium 2200 oo 5 00

VES rile Sree ees a —_ 3 50

Raccoon, Large

 
   
 

Raccoon, Medium —
Raccoon, Small -_-_
Muskrats, Winter —_
Miuskrats. Wall 222 as 5 6e
Muskrats, Small Pall oo 50
Muskrats, Kitts 2. 10

 

 

MUSKEGON
MICHIGAN

Makes
Good

hocolates

 

 

 

 

 

MICHIGAN TRADESMAN

February 14, 1923

 

WOOL AND WOOLENS.

Although, now and then, prices sag
a little at the foreign auction sales of
wool, the undertone of the markets is
strong because of the widely-extended
demand. This demand would be even
greater if the financial obstacles to
buying by certain European countries
could be overcome. Domestic woo!s
continue in great request and imports
are increasing. A larger clip of the
home-grown article is promised for
this Spring, and the growers are suf-
ficiently organized to see to it that
none of it is sacrificed. The indica-
tions all point to a greater amount of
pooling than ever before. This is
only one of the facters that preclude
the hope of any recession in wool
prices in the near future. The goods
market continues in the making. The
American company has completed
showing its lines for Fall and set the
pace for the smaller concerns. In
overcoatings, more have been ordered
than wil be made, and a scaling down
of quantities of woolens is more than
likely. Clothing manufacturers are
using judgment in their commitments,
but were evidently under the impres-
sion that they would receive only a
percentage of what they asked for.
Dress goods openings are following
one another, but it will be the end of
the month before the principal ones
come in. There does not appear to
be any reason for hurrying them, and
active Spring buying at retail may act
as a spur to the cutters. The strike of
the dress people is also something that
makes for delay.

ees ears heme
RISE IN PRICES LAST YEAR.
. Prices have been advancing since
January, 1922, and the rise from that
date to the end of the year, as shown
by the index of the Bureau of Labor
Statistics, amounted to 13 per cent.
There have been many factors con-
tributing to the advance. In the case
of such basic commodities as wool and
cotton, consumption during the past
year has been running ahead of pro-
duction. In other cases, as for in-
stance in those of copper and rubber,
the surplus stocks of two years ago
have been gradually worked off and at
the same time demand has increased.
The building boom has had its effect
in strengthening the prices of lumber,
structural steel, cement, brick, zinc,
and lead. In like manner, the rehabili-
tation of the Nation’s railways has
stimulated the demand for rails and of
steel products entering into the con-
struction of rolling stock.
The unexpected demand for automo-
“tbiles during the “year has also added
to. the demand for basic commodities.
The good roads movement, partly a
cadise and partly an effect of the wide-
spread use of the automobile, has like-
wise had its influence on prices of
certain structural materials. Mean-
while, the labor shortage has resulted
in higher wages and increased costs of
production and these higher costs are
being reflected in prices. The coal
strike had a temporary effect by en-
hancing the cost of fuel. Then back
behind all these various conditions
lie the facts of easy money, abundant

credit, and a vast quantity of gold, all-
of which are conducive. to higher

2 3

prices. =

 

The foregoing is like water that has
flown past the mill, and business men
are interested now in what prices are
likely to do during the next twelve
months, Many of the conditions just
enumerated will continue throughout
the year, but others may be expected
to undergo considerable change. Take
the case of wool as an example. Al-
ready there are 1,000,000 more sheep
in the country than a year ago, and
the flocks in other wool producing
countries, which were depleted by
slaughtering during the depression of
1920, are being increased under the
stimulus of higher wool prices. This
will eventually reduce the wool short-
age. Meanwhile the present price of
cotton will undoubtedly be conducive
to an increased acreage and more in-
tensive cultivation. Repetition of the
coal and rail strikes is altogether im-
probable. The purchasing power of
farmers still remains subnormal, and
the same is true of our European
customers. These are a few of the
factors which may serve as deterrents
to an advance in prices that could be
characterized as inflation. Likewise,
and probably most important of ail,
the memory of 1920 is still fresh in
the minds of men, and this is likely to
check anything like runaway markets.
It is such considerations as_ these
which causes the majority of business
observers to incline to the view that,
while business will continue to ex-
pand and prices will go higher, the
advance will be of moderate propor-
tions.

 

NEED OF CODE OF ETHICS.

Presumably, when the Ten Com-
mandments were forthcoming’ there
was an exigent need of them. This is
usually the case also when certain
rules are adopted for the conduct of
business. And, it may be added that,
ordinarily, the proportion of “thou
shalt nots” is about the same in the
latter instance as it is in the Com-
mandments. A case in point just now
is the code of ethics prepared for the
wholesale men’s furnishings trade.
This is a specifically elaborate set of
rules of conduct which, on their face,
are the obvious kind which everybody
should follow as a matter of course.

- They are for the inculcation and prac-

tice of courtesy, honesty and fair deal-
ing between man and man, as em-
ployer and employe, seller and buyer,
or as competitors, giving to each what
he is entitled to. Ordinarily, one
would suppose that these were things
that required no urging in order to
be followed, but such a supposition
does not take weak human nature into
account. It is for.lack of the ob-
servance of matters of this kind that
the honest have been put at a disad-
vantage with the tricky and unscru-
pulous. The advantage of formulat-
ing a set of rules and having them
agreed to in practice is recognized as
a step toward progress, because the
subscribing to them is an acknowl-
edgment of their justice and that en-
lightened self-interest which has been
called real morality. But there is no
reason why such a code of ethics need
be: comfined to the men’s furnishings
trade. Some others need it quite as
much,

~ the plant.

FAILED TO HOLD ITS OWN.
Cotton failed to hold its own during
the past week, the main bearish fea-
ture being the turmoil in Europe.
Despite, however, the adequate causes
for unsettlement, the cotton goods
Situation in Great Britain shows more
promise than it did and there is more
confidence in Lancashire circles than
was the case before the year began.
As the United Kingdom is the prin-
cipal exporter of cotton goods, the
conditions and the viewpoint there
have significance. But the British are
restive at their dependence on cotton

supplies from this country and are.

doing all they can to arrange for them
from elsewhere. Brazil is one of the
countries looked to as a source, and
so, also, are various portions of the
British colonial empire. In India a
legislative measure has been presented
and wil’ probably be adopted, calling
for a tax on cotton, the proceeds to be
used in research. What is aimed at
is the production of long staple cot-
ton and a larger production as well.
In this country the American Cotton
Association spokesmen are suggesting
the need of even higher prices than
have ‘been prevailing. During the past
week an authorized statement from
them argued the need of obtaining 42
cents a pound in order to make cot-
ton growing pay. At that price flax
would be an active competitor. What
instead is needed is a reform in the
tenant-farmer system of growing cot-
ton. This is wasteful and introduces
extra and needless middlemen, besides
preventing real scientific culture of
Few features marked the
goods market during the week. The
mill men are opposing the introduc-
tion of the forty-eight-hour week in
New England, c‘aiming this will place
them at a further disadvantage with
Southern mills. Fabric prices, es-
pecially of those in the gray, continue
fairly firm in price, although some
concessions have been made by second
hands. The demand for heavy cottons
is still marked. While new ginghams
prices have not been made, orders
have been taken “at value.”

 

MOVE IN RIGHT DIRECTION.

A bill is now being discussed in the
House of Representatives, introduced
by Congressman Rogers, of Massa-
chusetts, the purpose of which is to
increase the salaries of diplomatic and
consular officers, and to pension them
on their retirement from the service.

‘This bill seems a very just one when
it is considered that this class of pub-
lic servants is at present entitled to no
pension whatever, even though they
mav spend years abroad in the ser-

vice of the United States under the-

most discouraging conditions, and in
disagreeable climates. The increase of
salary provided for the secretaries in
the diplomatic service is particularly
needed.

At present a secretary of the highest
grade in the service and filling the im-
portant post of Counsellor of Embassy
at the greatest foreign capitals re-
ceives a maximum annual salary of
$4,000. As a rule this has been
reached only after years of study and
diligent application in the service. Such
a prospect is not attractive to some of
the most desirable young men, suit-

ably fitted in every way. A young
man without independent income who
desires to marry and bring up a fam-
ily according to American - tradition
consequently cannot be encouraged to
enter upon one .»of the most important
careers and opportunities for service
the country has to offer. Some of the
ablest men of the service have made
and are making serious sacrifices in
order to continue their careers. In
view of the confidential and respons-
ible character of the work, in few
services would an indictment of short-
sightedness and parsimony lie so
heavily against us as a people.

At present in the consular service

_it is difficult to retain the best men

because of tempting offers constantly
made to them by the business world,
and because of the lack of opportuni-
ties within the service.

FREQUENT TURNOVERS.

A note of optimism was uppermost
in the discussions, informal as well as
formal, which marked the meeting in
New York City during the past week
of the representatives of the big dry
goods and department stores of the
country. There is no apprehension as
to the immediate future. As near as
can be gauged by those dealing direct-
ly with the public, the disposition to
buy as well as the means with which
to do it are both favorable to a suc-
cessful Spring and Summer season.
And what is true of the diversity of
wares which the stores mentioned
represent seems to be so, also, regard-
ing other leading commodities. Mat-
ters which were stressed by the dry
goods men concern economical and
efficient management, the cutting
down of needless waste in merchan-
dising so as not to add more than
necessary to the rising prices which
conditions seem to call for. In line
with thf policy is the disposition not
to overstock and to aim at frequent
turnovers so as to keep capital liquid
and moving instead of frozen. Mer-
chandise can always be obtained, but
borrowing money is not so easy. The
experience of the last few strenuous
years is serving as a lesson and a
guide, and so, too, is that of the clear-
ance sales which are now drawing to
a close. The aim continues to be to
buy no more than is necessary to
meet the demand in order to avoid
hangovers.

 

Furniture with mahogany surface
tends to get filmy—and the better the
wood, the more murky it seems to get.
Looking cloudy is partly a character-
istic of this aristocrat among woods,
but spotted, it is time to put back the
natural glow where it belongs. Here
is a handy way. Wash with weak,
tepid suds, after which rub thoroughly
with French polish. Pretty nice, you
will say, and the observant customer
who knows good-looking furniture
and fixings when he sees them will
agree. Tidiness about the shop’s ap-
pearance’ should be the special job of
someone in each establishment.

 

It is an easy and perhaps a pleasant
occupation, that of talking over with

fellow employes the things you are go- ©

ing to accomplish by and by. But
action, not conversation, is what gets
results,

<ctunbiialirnn

ours srepiampiary alan ace rr Renae ones
4

 

 

 

 

A 0 OER ca

—

yr oe muereuemame ne

«

 

 

 

 

 

February 14, 1923

MICHIGAN TRADESMAN

 

THREE STATE CONVENTIONS.

Last week the Michigan Retail
Hardware: Association held its twenty-
ninth annual convention in Grand
Rapids. A year ago the annual dues
were increased from $5 to $10. Many
predicted that this action would re-
duce the membership of the organiza-
tion. They proved to be poor prophets.
Instead of a reduced membership, the
Secretary’s report showed a gain of
30—-from 1590 fo 1620. The Secretary’s
estimates that there are now less than
fifty hardware dealers in Michigan
who are not on. the membership roll
of the organization. Further growth in
numbers must come from. general
dealers who handle hardware. If 25
per cent. of their total stock is hard-
ware, they are eligible to membership
in the Association.

The convention last week was the
most successful ever held in point of
attendance, numerical strength and
general excellence of exhibits and
scope covered by the proceedings.

The hardware organization is great
for several reasons, some of which
may be enumerated:

1. Its members are serious minded
gentlemen who realize that the As-
sociation benefits them 100 times the
$10 they pay annually.

2. The Secretary is a tower of
strength, because his long tenure of
office—twenty-one ‘years—has_ given
him a knowledge of existing condi-
tions in the hardware trade which
makes him a good and faithful servant.

3. The Association shows the man-
hood of its membership and the in-
dependence of its officers by refusing
to assess the jobbing trade or manu-
facturers to pay for its entertainment
in the cities where it holds its con-
ventions. This is a sure indication of
greatness in a retail association.

The Retail Grocers and General
Merchants’ Association ‘holds its an-
nual meeting at Lansing next Wednes-
day and Thursday. This organization
has not been so fortunate as the hard-
ware association, because the mem-
bership is not so large and the dues
are not sufficient to enable the officers
to conduct its affairs on the high plane
the hardware and dry goods dealers
have achieved. The organization has
been well officered for some years and
is gradually finding itself. There is
plenty of opportunity for profitable
work in this organization. Because
the Lansing meeting has been reduced
from three to two days, it is hoped the
attendance will be large and represen-
tative. No grocer can afford to ignore
the existence of an organization which
is capable of improving conditions in
the food trades if properly supported
and officered.

The Michigan Retail Dry Goods As-
sociation will hold its annual meeting
in Grand Rapids March 6 and 7. The
organization has always been well
officered. The Secretary is a strictly
high grade man who devotes his en-
tire time to the interests of the As-
sociation. The programme arranged
for the coming meeting is a very com-
prehensive one and the attendance will
probably be fully up to expectations.
Like the hardware association, this
organization holds that the acceptance

of local contributions’ for entertain-

ment purposes is unethical and not in

“keeping with the dignity of the dry

- about 60,000 for all other truck mak-

 

goods trade.

Predicts Big Year For Auto. 9
That 10 per cent. more than the
2,250,000 cars and trucks produced in
1922 can~ safely be absorbed during

the present year is the prediction of
the Automobile Trade Journal, based
on a survey of the situation.

 

e
“Other conditions remaining satis-
factory, this promises to be the most
successful year, both for maker and
dealer, in the history of the automobile @

business,” the Journal states. “Ap-
proximately 1,650,000 passenger cars
will pass their sixth year of service
some time during the next twelve
months, and under normal economic 14 th th yAN i
conditions, must be replaced. This nnua
represents the largest replacement
market that has been available since
the establishment of the automotive in-
dustry.

“About 800.000 cars will be required
for what we may term ‘new owners.’
This estimated requirement will, of
course, be modified by existing indus-
trial and agricultural conditions. It j
is estimated that 75,000 cars will go
into the export trade. Adding these
together, we find a demand for ap-
proximately 2,525,000 passenger cars.

“In the commercial car field the
percentage of trucks needed for re-
placement is not quite so large as in
the passenger car field. Approximate-
ly 125,000 commercial cars will be
replaced during the coming 12 months,
if business conditions continue on a
fairly even keel. A demand for 135,-
000 trucks will be sufficient for the ex-
port trade. This brings the total es-
timated requirements for 1923 to 275,- .
000 commercial cars, making. a total
of 2 800,000 passenger cars and trucks,
or an increase of about 10 per cent.
over last year’s production.

“Of the estimated output of 2,525,-
000 passenger cars for 1923, ford may
‘tbe counted upon to turn out at least
1,150,000. The General Motors units
should collectively build about 460,000
passenger cars. A selected group of
other ‘eaders, consisting of Durant,
Dodge, Studebaker, Overland, Max-
well, ‘Hudson-Essex and Nash, should
collectively turn out 725,000. This
would leave a total production of ap-
proximately 190,000 for all other
manufacturers of passenger cars in
business.

“It is expected that af the cars
built in 1923, 34 per cent. will sell for - .
less than $500, 33 per cent. will be in Ad (
the $500 to $1,000 class, 19 per cent. mission
in the $1,000 to $1,500 class, 7 per
cent. in the $1,500 to $2,000 class, 3
percent. in the $2,000 to $2,500 class,
and 4 per cent. in the class selling
about $2,500. ;

“Of the estimated output, of 275,-
000 commercial cars for 1923. ford
will produce about 125,000, General
Motors should turn out about 15,000,’
nd a group of leading truck com- -
panies, consisting of Dodge, White,
Reo, International Harvester, Repub-
lic. Mack, Packard and = Autocar,
should collectively build about 75,000.
This leaves a total production of only

ers.
“There are 40,899 saalenailin and
truck dealers in the United States. Of

 

 

 

 

 

 

10

MICHIGAN TRADESMAN

February 14, 1923

 

these 2,485 are in cities of over 500,-
000 population, 3,481 are in cities with
populations ‘between 100,000 and 500,-
000, 8,192 are in cities with popula-
tions between 10,000-and 100,000, while
26,371, or more than‘half the total are
in small towns having a population of
less than 10.000. These figures do not
include supply storés, garages, etc., of
which there.are-over 40,000, making a
total of mare than 80,000, sales and
service units devoted to automobiles.

“Latest complete “registration ‘fig-
ures also serve to emphasize the grow-
ing importance of the small town mar-
ket for automotive products. An es-
timated increase of 10 per cent. in
sales for 1923’ over the best previous
year in history should enable both
dealer and maker to become more
firmly established along sound, sane,
conservative lines. The basic position
of the automotive industry is stronger
at present than that of any other
great industrial enterprise in Ameri-
ca. ”

— —>--—————
Continuous Effort To Reduce Motor-
ists’ Expenses.

The motor car owner of to-day is
receiving the full hundred per cent.
benefit of Fortune’s broadest smile.
In the past the motorists, as a whole,
received a very satisfactory return for
the money invested in their automo-
biles, but ail of that is a mere un-
adorned nothing when compared with
what is the general policy of the auto-
mobile manufacturers to-day.

Once upon a time not so far back
in the past the purchaser of an auto-
mobile started in to equip the ve-
hicle with what he felt his car should
have, and made the start after he had
paid for and had received the simple
undraped car. Anything in the form
of an accessory cost extra.

To-day ali this is different. About
every item a car owner believes should
be on a fully equipped automobile is
on it and is there in the form of
standard ' equipment—part of the car
and included in the se‘ling price.

That’s just the start of it. Dealers
have been pointing this out for some
time and the prospective buyer knows
what he can get in these enthusiastic
days. But there is more.

To-day every automobile company
of note is working hard, intelligently
and all the time-to make-Hfe and liv-
ing more pleasant for the car owners
and those who are to become car
owners. And the popular theory of
the companies is that life will be made
more worthwhile by any and every
effort to cut out annoying items of ex-
pense.

There was a time when the auto-
mobile companies centered their in-
terest on their dea‘ers throughout the
country. At stated intervals these
dealers and their salesmen were called
in to discuss merchandising policies
and programs. These meetings, con-
ferences and conventions were about
as far as most companies went in es-
tablishing contact with the world of
buyers.

But it’s different to-day. Much and
widely. The automobile companies
to-day are in full and continuous con-

“tact with the public. Trying to find
out what the car owners and the
' prospective owners want, and then

seeing—not trying to see—that they
get what they want.

To-day the dealers continue to meet,
either traveling to the home plant or
gathering at auto shows in their dif-
ferent sections, but the dealers’ meet-
ings are now a small part of the year-
ly program. The other meetings have
become the most important.

To-day the world of motorists can
read reports of meetings of service
managers, of conferences held by re-
search experts, and of schools for
training service station employes and
for men who are being taught to be-
come truck experts.

Where the motorist is interested in
this lies in the fact that all of it is
being done by the automobile com-
panies for the sole purpose of cutting
down the costs that must be cared for
by -the car owners. Costs have been
cut already, service has been made

* better for less expense, bungling and

manhandiing of cars have been made
stories of the past, but the companies
are not satisfied and the efforts to dis-
cover the ways and mieans of satisfy-
ing the car owners continue to be
scheduled.

Because all of. this is the condition
to-day the motorist may set it down
that he is of the world’s fortunate.

Will R. MacDonald.

—_—_.2.>_——_
The Wonderful Present.

Detroit, Feb. 13—Let the children
to-day consider what life would be
for them without the telephone,
phonograph, automobile, movies, elec-
trical contrivances in the home and
radio. These were not known in their
parents’ childhood. Let those parents
realize the great changes taking place
educationally, politically and indus-
trially to-day. Note one characteris-
tic of the hour especially. Not only is
our youth rushing into high school
and co‘lege by the thousands as
against the hundreds a quarter of a
century ago, but the science of to-day
is written in the language of to-day,
‘minus the nomenclature and the am-
biguity with which the old-time
scientist surrounded it. The teaching
of that science begins in the kinder-
garten.

He who ponders this situation care-
fully will read the handwriting upon
the wall and will seek to adapt him-
self to this new, practical, scientific
age, independent in its thought and
action, thirsting for knowledge and
simple religious truths, with its cry
for freedom from the past which binds
and freedom for the future which ca‘ls.
Moreover, he’ will remember that for
the vouth there need be no adaptation
—he is the age and upon him rests the
future of religion itself.

Florence L. Badge.
——_.. +.
Lure Fish Into Cans.

Sardine canneries along the Nor-
wegian coast recent y threatened with

a complete lack of raw material owing

to the fish remaining so deep as to

render fishing impossible, have solved
the problem of bringing the “bristling”
to the surface by showing electric
lights. over the water. The electric
searchlights playing over the surface
of the waters in the fjords are luring

the sardines into the cans.
—_——_ ><

Will Raise Frogs.

The Japanese are to promote.a new
line of industry. A consignment of
American ‘bullfrogs have just been
sent over to Japan’ for distribution
throughout the island agen for
prepagation,

 

   

De Luxe Panel Body Complete

Buick Delivery Cars

For Butchers, Bakers, Grocers, Laundries, Hardware Merchants,
any business where a good substantial economical delivery car
is needed. Tire, gasoline and oil mileages are almost unbeliev-
able. We'll haul a load anywhere to demonstrate the power and
Five Body Styles $935-$1,055 Delivered

Chassis $780 Delivered

Let us show YOU!
BARKWELL-BUICK SALES CO.

60-66 Sheldon Ave.
Grand Rapids, Mich.

economy.

 

 

 

Reo Speed Wagons

Acknowledged the World’s Best

 

NEARLY 100,000 IN USE

 

Power, Speed, Safety, Economy
and Reliability

 

The Reo Speed Wagon will carry any load from 500 to 2500
at less expense than any other commercial vehicle built—and
the Speed Wagon Chassis costs you only $1 185, F. O. B.

Lansing. Combination of bodies to fit your every need.

If you buy a REO you know—lIf you buy something else, you
guess.

Let me send you a list of REO Speed Wagon owners who
own fleets of 3 or more.

 

 

W. D. VANDECAR

REO SALES AND SERVICE
Cor. Cherry & Jefferson Grand Rapids, Michigan

19 years REQ Distributor.

™~

 

 

 

 

 

temmanes nS rime a!

ae omen

 

 

 

 

$e erereee

 

 

node

mone

 

 

FB enamine R a

 

 

 

February 14, 1923

Millions Lost in Auto Fires.

Automobile fire insurance companies
last year paid out nearly $9,500,000
for motor cars that went up in smoke.
That does not include the insurance
paid out by mutual and specialty com-
panies, which fire insurance agents es-
timate would add another $1,000,000
to their figure.

Neither does this sum include the
loss incurred ‘by that inestimab!e num-
ber. of car owners who failed to insure
themselves against fire.

Yet fire, says insurance men, is one
danger toward which automobile own-
ers look lightly. Fire? There’s hard-
ly a chance for their machine to go
up. They take special pains, they say,
with lights and such when they are
near their cars.

But they don’t refute the insurance
authorities. Carelessness, they say,

~is just what starts 80 per cent. of the

automobile fires. Not so much light-
ing a match to see how much gas there
is left in the tank, as snooping around
the gasoline line with a lighted cigar.

That is a direct sort of carelessness
which should be guarded against. But
there is an indirect kind which causes
most trouble.

This iss the kind of carelessness
which allow the valves to get leaky
and the fuel line to get loose-jointed;
where exhaust connections are ne-
glected and wire insulation is rubbed
off, and wherein engine pan anid
crankcase become so oil-soaked that
the only way they can be cleaned is by
burning, through spontaneous com-
bustion.

Short circuits start fires. Batteries
have been known to explode when the
hydrogen they generated mixed with
the oxygen of the air and became so
inflammable as to cause a fire.

The engine, wiring and fuel system
should be kept in good shape at all
times. Flames should be kept away
and no chance should be given for a
spark to form an inflammable vapor.

Backfiring should be avoided. All
wiring should be examined regularly.
Gasoline should not be spilled care-
‘essly. The motor should be allowed
to cool before being cleaned.

If a fire happens to start do not
use water to extinguish it. Water
will only scatter burning gasoline. The
gasoline supply should be shut off and
the fire should be smothered with a

lap robe or with sand or salt.
9

Owners Complain of Lost Title Fees.

Complaints that money, sent to the
office of the secretary of state as fees
for certificates of title under the Con-
don law, has gone astray have been
lodged’ with the Detroit Automobile
Club and other organizations affiliated
with the automobile industry. Scores
of individua!s who claim to have sent
the title fee of $1 to Lansing in con-
nection with their title applications al-
so have been reported and this, it is
believed, is responsible in a measure
for the fact that many persons still
are unable to use their cars by reason
of not having title certificates, with-

out which it is impossible for them to

secure licenses.

The situation is peculiar in the fact
that there is little opportunity to
check up on the claims. The secre-
tary ruled that only cash or certified

MICHIGAN TRADESMAN

checks would be accepted in payment
of title fees and as a result hundreds
and perhaps thousands of applicants
forwarded their applications with a $1
bill attached thereto. In such cases
the motorist’s word that he sent his
application and his dollar is the only
proof at ‘hand and_ since neither
money nor application has reached its
destination in the secretary’s office
there is nothing for the owner to do
but forward another application to-
gether with the fee.

In a statement to the Tradesman,

Secretary DeLand denied that there
had been any complaints made to him
of money sent for fees which had
failed to reach his office. He said the
office was swamped with work, thou-
sands of motorists having fai:ed to
send in their applications until the
very last minute and predicted it
would ‘be March 1 at least before some

of them secured their titles.
EE

A Chart For Wives.

Bis Rapids, Feb. 13—Of course, you
are right in thinking that martial
troubles are caused by wives as well
as husbands. I propose the following
rules for wives:

Understand the value of oc-
casional silences. Do not nag.

2. Cultivate a serene and happy
spirit. :

3. Keep your person and dress tidy
and attractive, without aid from cos-
metics or slavishness to the latest
style. :

4. Make your dwelling place a real
home, harmonious in order, in color,
in atmosphere.

Give your ‘husband what he
likes to eat, well cooked and: appetiz-
ing.

6. ‘Have children and teach them
respect for their parents by being the
kind of parents they can respect.

. Get stimulus from _ inspiring
friends and books and pass it on to
your husband.

8. Be neither lazy nor buzzing
continually over futilities.

. Use imagination and tolerance
when your husband is cross.

10. ‘Hold him to his duties by the
way you perform your own.

Summary: Expect the best from
vour husband, but know also how to
forgive always, rememberine that love
is the keystone of the arch.

May I add that I revolt at the ad-
monition to husbands to be generous.
That is a caveman attitude. A man
is not generous but just when he di-
vides his income with his wife; that is,
if she has performed her duties as
wife, mother, home-maker and partner.

One of Them.
-———- 2a.
Topcoats in Request.

It is the general impression among
manufacturers that a good Spring sea-
son will be had in topcoats. Orders
placed thus far are described as satis-
factory, and duplicate ones are looked
for owing to the increasing vogue of
the topcoat as a distinct item for
men’s apparel. Box coats, it was said
yesterday, are now the. leading styles
desired, and the “big play” will be
made on them by retailers. There will

 

be some rag’ans shown, but it is be- ‘

lieved here that the demand for them
is growing smaller. Overplaids will be
conspicuous in ‘the patierns. There is
also noted a marked tendency away
from the regular herringbone to one
of a coarser effect. Tweeds and those
cloths of a similar texture are favored,

_ but there will also be an increasing

volume’ of whipcords and gabardines
sold.

 

   

In none of the models of the Single-
Six Series is the commanding beauty
of this Packard more _ outstand-:
ing than in the Sedan Limousine.

The Packard Single-Six is deliber-
ately designed and built to prove
a far better and a more saving
investment, in the long run, than
if its first cost were $1000 less.

DONALDSON MOTOR SALES CO.

MICHIGAN ST. AT LAFAYETTE

Citizens 4045 Bell M. 4045

PACKARD

 

 

If you think Oak
land’s 15,000 mile

written guarantee is
not a real guaran-
tee, try to get a simi-
lar one elsewhere.

 

e OAKLAND MOTOR CAR CO.
“(Grand Rapids Factory Branch)

242.44 State St.

il

 

 

12

 

MICHIGAN TRADESMAN

February 14, 1923

 

-

uy)

FELCH

=_
a
—_—

AN

 

pods eappegede
Ctr reed

 

Future Course of ‘Prices.

There are wide differences of opin-
ion among business statisticians as to
the probable course of prices during
the next twelve months. The weight
of opinion inclines to the view that
there will be a gradual rise, with the
who’esale price indices advancing from
ten to fifteen points above their pres-
ent level. There are a number of
statisticians, however, who expect to
see the indices advance twenty-five
points and a few who expect an even
greater advance. If the views of the
latter group are correct the country
is headed towards a period of pro-
nounced inflation, with an inevitable
reaction and a period of depression
to follow. The return of inflation has
een proclaimed from time to time
ever since last August, when the an-
nouncement by the Steel Corporation
of an advance in wages of common
labor effective on September 1 started
the discussion. Prices have shown a
rebound from the excessive deflation
of 1921; and the general trend con-
tinues upward, but a rise of twenty-
five poiiits in the index number of the
Bureau of Labor Statistics during the
current year would mean a sharp
change in present business conditions.
Yet if predictions of inflation are re-
peated over a protracted period, they
will eventual:y come true.

Whatever prices may do in the next
few months, there is for the time
being a slackening of their advance

This was shown in all the index num-—

bers for December, and Bradstreet’s,
which is the first published, showing
changes for the month of January,
indicates a rise of only 0.1 per cent.
during that month. Special interest
attaches to this index number be-
cause of the prominence of raw ma-
terials in the list of commodities upon
which it is based. This makes it es-
pecially sensitive to market influences
and something of a barometer of
prices for finished goods. Bradstreet’s
index also shows that prices rose 20
per cent. in the twelve months ending
with February 1, and that they are
now about 30 per cent. above the low,
point reached on June 1, 1921. A rise
of 30 per cent. in twenty months under

normal conditions would have brought
on all the phenomena that make up
the condition we call inflation, but it
is to be remembered that in this case
prices began to rise from a point
which we must regard as subnormal
inasmuch as in many instances they
were much below costs of production.
Evidently if we should have another
rise of 30 per cent. during the ensuing
twenty months, the result would be
inflation, as prices of most commodi-
ties are now at a profitable level.
The retai‘er came in for criticism
from the politicians at Washington
when the new tariff bill was under
debate. He was represented as profit-
eering in the sales of imported goods,
and several exhibits were staged in
Congress to prove the charges. A
bulletin containing pictures of articles
on which various firms were supposed
to have made enormous profits was
printed and circulated at public ex-
pense, while the reply of the retailers
pointing out errors in its statements
did not get the same publicity. Not
only were retai‘ers accused of having
profiteered in the past, but the chair-
man of the House Ways and Means
Committee went so far as to accuse
them of profiteering in the future in
the event that prices were advanced
after the tariff law became effective.
He declared that not only were in-
creases unjustifiable, but that any at-
tempt to place the blame for higher
prices ion the tariff should be punished
as obtaining money under false pre-
tenses. Meariwhile, prices have begun
to advance on many articles on which
tariff duties were raised, and some re-
tailers are beginning to take up the
challenge by advertising the fact when
higher duties are responsible for high-

‘er prices. They do not propose to be

made the “goat.”

The foregoing considerations give
added interest to a recent pub‘ication
by Alfred Fantl of New York of a

digest of the tariff act of 1922 com- .

piled especially for the use of depart-
ment stores. It lists the items of mer-
chandise alphabetically under the dif-
ferent store .departments, so that the
buyer and the salesman can ascertain
easily the old and new duties applying

 

 

 

Conservative
Investments

 

 

PURCHASING INCOME

WE purchase for our own account and offer to the
public only the highest type of bonds obtainable
in the market keeping in mind always absolute safety
of principal. May we send you our list?

_. CORRIGAN. HILLIKER & CORRIGAN

Investment Bankers and Brokers
CUTZ. GROUND FLOOR MICHIGAN TRUST BLDG BELL
4480- 4653 GRAND RAPIDS, MICHIGAN M-4900 -

M-653

 

 

 

 

 

 

COMPETENT HANDS

HE DIFFERENCE between putting
your estate in the charge of a trust
company or in the keeping of an in-
dividual, is often the difference be-

tween competent hands and incompetent hands.

A trust company is trained in the handling
of estates—in the requirements, the duties, in all
the necessities of the work.

Its continuity of service is not dependent on
the life of any individual. Friends and relatives
may pass away, but the trust company—faithful,
competent, trustworthy—lives on.

Our officers can be consulted at
any time on this important subject.

[;RAND RAPIDS [RUST | OMPANY

GRAND RAPIDS, MICH.

Ottawa at Fountain Both Phones 4391

 

 

INSURANCE IN FORCE $85,000,000.00

iy

MERCHANTS Lire INSURANCE Company

  

RANSOM E. OLDS
Chairman of Board

WILLIAM A. WATTS
President

 

Offices: 4th floor Michigan Trust Bldg.—Grand Rapids, Michigan
GREEN & MORRISON—Michigan State Agents

 

 

 

Grand Rapids National Bank

The convenient bank for out of town people. Located at the very
center of the city. Handy to the street cars—the interurbans—the
hotels—the shopping district.

On account of our location—our large transit facilities—our safe
deposit vaults and our complete service covering the entire field of bank-
ing, our institution must be the ultimate choice of out of town bankers
and individuals.

Combined Capital, Surplus and Undivided Profits over

$1,450,000
GRAND RAPIDS NATIONAL BANK

GRAND RAPIDS, MICH.

 

eee he ences eee Aeemee

 

 

 

 

 

Se rae

nd aaa

ee ee

Care

RS ane

si oom:

 

February 14, 1923

.

MICHIGAN TRADESMAN ee 13

 

to any particular article in his depart-
ment. It is the purpose to enable any

-retailer to have tariff facts at hand

that he can use for his own and his
customers’ advantage. There is no
discussion of the merits of any change
that has been made in the duties, but
in many cases it will enable the mer-
chant to understand why wholesale
prices have changed and also to ex-
plain to his customers why changes
in retail prices are often beyond the

- control of the merchant.

William O- Scroggs.

——_+-2 <<
STOCKS, PROFITS, BALANCES.
They Are the Cube of Modern Mer-
chandising.*

Merchandising to-day is passing
through what is possibly a critical
period of its evolution. At no period
have its principles been more severely
tested with regard to its ability to
justify existence. With the rapid
progress made along’ lines of trans-

~ portation and invention, we now find

that the field of patronage is extended
far beyond the scope of even a few
years ago. While the automobile, the
good roads and the telephone have
broadened our field of patronage, they
have” equally added to our responsi-
bility to meet new and changing con-
ditions. With ever increasing ease
of accessibility over distance, we now
find our former customer may be the
patron of a store many miles removed.
In this new competition, we are con-
fronted by men of broader vision,
whose keen sense of adjustment to
ever changing conditions has brought
about a development founded upon
economic facts as they actually exist.
In the new order of things we find
that we too must undergo re-adjust-
ment to meet the demands of evolu-
tion.

All great turning points in the his-
tory of evolution or development are
marked by distinct periods of history.
So it is with the retail hardware busi-
ness and so it is with merchandising
in every form. We are prone to meas-
ure everything by comparison with
standards as they existed before the
war. This is perfectly logical, for as
every event of exceeding importance
leaves its imprint upon its participants,
so has war and its subsequent peviod
of adjustment left its effect upon every
factor of importance to human needs,
necessities and conveniences. While
momentarily we may long for the
ease and the equilibrium in business
as they existed before the war, yet
we soon awaken from idle dreams,

~ for those days are gone forever, and

it is not in the scheme of evolution
that events should proceed by going
backward—we must face the problems
as they exist to-day. Although the
problems in this new era of develop-
ment are many, yet they are simple
and well within the scope of any of
us to solve.

Possibly by far the outstanding
problem confronting merchants to-day
is the one of economical distribution.
Students of economics state that a
more economical method of conveying
the necessities and the conveniences
of life must be devised. We, as retail

 

*Paper read at annual meeting Mich-
igan Retail Hardware Association by
Geo. W. Schroeder, of Eau Claire, Wis.

merchants, are expected to distribute |

our merchandise more economically,
to give our patrons the fullest possible
value for their dollar, to offer them
increased convenience and service, and
yet while doing so, we must preserve
the perfect symmetry of our business
which will permit us to properly sus-
tain a competent organization, pay us
interest on our investment and reward
us sufficiently for our time and labor.
This is the outstanding problem of
modern merchandising. How are we
to solve it?

The first and greatest equation en-
tering into the solution of this prob-
lem lies in our ability to familiarize
ourselves with the fundamentals of
the cube in merchandising. Condi-

tions to-day demand that we are thor- «

oughly famijiar with our stock-turn
and its ability to make us a profit.
Conditions demand that the merchant
familiarize himself with the needs of
his community so that he can be of
real service in his distribution and
third, in this distribution, hé must be
positive that it is done under just con-
ditions.

To provide more economical dis-
tribution, we are confronted primarily
with the factor of more rapid stock
turn, which involves a familiarity with
the producing power of each article
of merchandise. So much has been
said and written on stock turn that
it is hardly necessary to go into illus-
trated examples of what may be ac-
complished. We have: read and re-
read of the success of the five and ten-
cent stores, of the United Cigar com-
panies, and last but not least, of the
lowly popcorn vendor, whom we have
for many years scorned with the ex-
pression, “He does not know enough
to manage a popcorn stand.” Now
we find the students of merchandising
possibilities turning to him for an ex-
ample of what results are attained by
rapid stock turn. We find that in
proportion to his investment, there
probably is no mercantile business
paying a similar proportion of profits.
It is remarkable what fortunes are
built by the selling of nickel sacks of
popcorn if the operation is but often
enough repeated. It is well within the
recollection of all of us when pop-
corn was regarded as merely an ad-
junct of a circus. Now, however,
through the business foresight of a
large manufacturing concern, whose
management foresaw the possibilities
of more rapid stock turn, perfected a
machine which should pop the corn
in plain sight of the patron, then pass
it over a screen, ¢liminating the un-
popped kernels, and permitting it to
come in contact with a bit of butter.
They heralded thé inovation.in big
advertising throughout the world and
permitted many dealers to make for-
tunes in selling the famous “Butter
Kist.”

The remarkable effect upon increas-
ed consumption brought about by this
machine is of interest to us only in-
sofar as it proves the value of rapid

 

 

CITIZENS 33172

843 WATKINS Sr, GRAND RAPIDS

 

 

DURANT MOTORS

Communicate with our Trading Department for Markets on

Durant of Delaware
Durant of Indiana
Either Fully Paid or Escrow Stock.

STOCK DEPARTMENT

HOWE, SNOW & BERTLES

(INCORPORATED)
Investment Securities

Grand Rapids Savings Bldg.
Grand Rapids, Mich.

120 Broadway
New York City

310 Ford Building
Detroit, Mich.

 

 

Fenton Davis & Boyle

BONDS EXCLUSIVELY.
G@. R. NAT. BANK BLDG.

Chicago GRAND RAPIDS Detroit
First National Bank Bldg. Telephones{ Citizens 4212 Congress Building

 

 

PERKINS, EVERETT & GEISTERT

CITZ 4334 aE —— GELL,M. 290.
: : Ea = m
BannNns me. Sa ae

(7) 205-219 MICHIGAN TRUST BLDG. GRAND RAPIDS, MICH/)

 
   
  

 
  
     

Direct wires to every important market east of the Mississippi.
A statistical service unsurpassed.

 

 

 

Have you Stepped
Out from the Crowd?

IGHT of the next ten man you meet who have family responsi-
bilities, are probably carrying life insurance. They may not
have enough of it, but they have some.

Now, how many of those eight have safeguarded their beneficiaries
by making policies payable to a corporate trustee? Only one of the
eight has madea Will.

Trust Company service is for every one of them; it is for you! It
has very great advantages and is economical. It costs you nothing
whatever to find out about it.

We will be glad to talk your plan over, without obligation.

Get our new booklets and read them.

“What you should Know About Wills, and the Conservation of Estates.”
“What Happened to His Wife?”

 

FFICERS DIRECTORS
OFFIC — oe i.
Lewis H. Withey --.--President ohn Duty.
Frederick A. Gorham.
Henry Idema ----—-- Vice Pres. Claude Hamiiton.
F. A. Gorham ------ Vice Pres. Thomas H. Humes.

Henry !dema.
Wiillam Judson.
Miner S. Keeler.

Claude Hamilton -._Vice Pres.
John H. Schouten --Vice Pres.
Noyes L. Avery -...Vice Pres.
Emerson W. Bliss ---Secretary
Arthur C. Sharpe --Asst. Secy.
Guy. C. Lilile -..-.._Asst. Secy.
C. Sophus Johnson-_-Asst. Secy.
Arend V. Dubee__Trust Officer

Ransom E. Olds

J. Boyd Pantiind.
Willlam Alden Smith.
Godfrey von Platen.
Dudiey &. Waters.
Lewis H. Withey.

 

 

 

 

 

“Oldest Trust Company in Michigan”
Tr

Mucigan Taost

 

 

 

 

14

stock turn, the value of the right kind
of service to the patron, and the in-
genuity of its inventor when he recog-
nized the wants and desires of his
patrons and created an increased de-
mand for his product.

The greatest factor to-day in com-
plying with the demand for more eco-
nomical distribution: lies primarily in
the study and control of our stock. I
say primarily because I do not wish
to underesteem the value of increased
volume. We all recognize the ex-
pense of carrying stock whose move-
ment is not satisfactory. We all rec-
ognize its disappointments. The ac-
curate knowledge of this item of ex-
pense is imperative. This knowledge
is obtainable only by a careful analysis
of stock movements from day to day.
An analysis based upon the two sub-
divisions, cost of carrying and cost
of selling. The cost of carrying em-
braces the items of rent, insurance,
tax and depreciation. The cost of
selling is made up of salaries, adver-
tising, etc. In determining for anal-
ysis any individual article of merchan-
dise as, for example, a range, it is
only necessary that we determine the
average length of time which the ship-
ment consumed before its final dis-
posal. We can then apportion -with
reasonable certainty its share of the
cost of carrying and its share of the
cost of selling. In this analysis, it
can be readily determined whether an
individual article is rewarding us with
suitable profit to warrant buying in
quantity or possibly to warrant car-
rying it at all. The same analysis will
equally determine the possible neces-
sity of more advertising and of more
strenuous sales effort.

A careful analysis of an individual
piece of merchandise will at times re-
veal ‘interesting bits of information
and afford many opportunities for bet-
ter merchandising. At times we have
found that certain articles in our store
were not meeting with the desired
stock movement. By placing the same
in a more advantageous position in the
store arrangement and sometimes giv-
ing them a little more sales effort,
they were brought back to their
former earning capacity. We invaria-
bly find that an article loses speed of
turn over in the same ratio as its dis-
tance from easy observation of the
patron entering the store. This we find
more especially true of the articles
of convenience and less true of the
articles of necessity. Because of our
belief in this fact, we have placed at
least one sample of every piece of
merchandise within the easy observa-
tion and handling of every person en-
tering the store.

The relation which this analysis of
individual articles of stock bears to
the question of more economical dis-
tribution lies in our ability to reduce
the overhead. It represents, a simple
problem in mathematics to’ determine
that the.cost of overhead on any arti-
cle is reduced in equal ratio to its
turnover because a certain percentage

of the overehad,, caused by the ex-_

pense of rent, heat, taxes, etc., re-
mains stationary throughout the year
regardless of the amount of business
transacted. These important phases
in overhead will not vary whether we
have one stock turn or two or even

MICHIGAN TRADESMAN

four. The balance of the overhead
consisting of the items chargeable to
the expense of selling, such as adver-
tising, wages, etc., may slightly in-
crease with the increase of stock turn.

It is, therefore, evident that more
economical distribution will follow a
mark-up based upon an inverse ratio
of stock turn. The greater the num-
ber of turns, the less the necessity of
unreasonable margins of mark-up.
There is practically no limit in the
field of reducing the percentage of
mark-up. Contrary .to the former
theory that each article must carry
its certain percentage of mark-up so
as to meet its just proportion of the
overhead, it is now a generally ac-
cepted belief that there is a profitable
margin in every sale regardless of how
small the margin may be above the
buying cost, providing of course, a
suitable stock turn can be developed
on that particular article. Recently
while in conversation with one of Wis-
consin’s most successful retail hard-
ware dealers, I was convinced that he
made a reasonable profit by selling
nails on a margin of five cents per
keg. While the margin seemed al-

' most useless, and entirely out of pro-

portion, he convinced me that because
of his ‘method of handling, together
with the tremendous volume he was
able to secure because of his geo-
graphic location with respect to many
large consumers of nails, he had ac-
tually made a most desirable profit on
such transactions. In making this
statement, I do not wish to give the
impression that this can be done by
all of us. Personally, the contrary
is quite true. I offer this statement
merely as an illustration of what can

be done and to emphasize the neces-

sity of a careful study of conditions
as they may exist within our store and
within the community from which we
draw patronage. The ability of rec-
ognizing opportunities and _ taking
prompt advantage of them is an im-
portant asset in the hardware busi-
ness.

In a discussion of this kind, these
facts, or theories, if you will, are of
little value to you or to me unless
some concrete method is advanced
whereby this increased stock turn is
secured. Among the most important
influences affecting favorable stock
turn, we find two factors, a greater
volume and second, a smaller invest-
ment. Our immediate problem in the
first section is to overcome the sales
resistance which inherently lies with
the public. As hardware merchants,
we must create a desire for hardware
in the minds of the public. Our ad-
vertising must measure up to the stan-
dards of the advertising in other lines.
It is no longer sufficieint that we
advertise the fact that we sell a range,
but we must advertise that with our
particular range goes convenience,
economy, and comfort. The degree
of results will be in direct ratio to the
force with which we emphasize the
several factors which tend to make
conditions more livable for the aver-
age citizen.

_ Possibly the next important factor
in securing additional volume lies in

our ability to appeal to those who’

actually make the purchases. Statis-
tics show that at present nearly 89
per cent..of retail purchases are made

- byawomen.In the management of our
TAEE”

—

PRES tie necessity is therefore evi-
hat we make our strongest ap-
peal.to_the woman patron.

A’study of our customers in many

...dmstances..will prove that such articles

as may appeal to women should be
placed in the most advantageous posi-
tion. The male customer usually
comes into a hardware store with a
full knowledge of what he wants,
while the woman in many instances
comes in to see whether there is any-
thing she may want. :

There is no unusual amount of
shrewdness involved in recognizing
the chief factor of increased volume
—proper advertising and proper dis-
play of merchandise.- It may be
argued that collectively, advertising
may not benefit all dealers as the re-
sult may become apparent only to the
individual who does the advertising.
His increase in volume will be at the
expense of his competitors, and should
every dealer advertise similarly, how
could it be a benefit to all of them.

While it may be a broad statement
not borne out by experience, I am
nevertheless convinced that successful
results could be obtained from col-
lective advertising by a group of hard-
ware stores in the same community,
providing however, that this advertis-
ing be properly balanced, with a view
of creating additional business, rather
than emphasizing individually mer-
chandise articles. Possibly the great-
est draw-back to collective success of
the retailer lies in the persistance of
his efforts in convincing the public
that he is selling cheaper than his
competitor. His competitor is usually
following the same method, and so
coliectively they do not get any where.

If some system could be devised
in hardware advertising wherein the
public could be educated to purchase
a merchant’s goods, and whose appeal
could be made so strong that a larger
percentage of money would be spent
by the public for articles of hardware
utility and convenience, at the sacrifice
of possibly useless and non-beneficial
amusement, it would nearly approach
the ideal. It would undoubtedly have
a tendency to lessen the criticism of
more economical distribuion. In other
words, our problem is largely one of
diverting the money, which is now
wasted on non-essentials, back into
the channels of more lasting useful-
ness.

Another important factor in keeping
the lines of the cube of merchandising
in perfect symmetry, lies in our ability
to properly control our stock with re-
gard to duplication, while we must
continue to give proper service and
must consider the demands of our
customers, yet we must approach the
problem from the angle of real ser-
vice. Many times a brand of mer-
chandise may be called for by a cus-
tomer, when with proper salesmanship

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February 14, 1923

 

 
  
 
   
     

JOIN THE
GRAND RAPIDS
SAVINGS BANK:

FAMILY!

49,000

-Satisfied. Customers

know that we
specialize in

accomodation
and service.

 

 

Branch Offices =
Madison Square and Hail Street
West Leonard and Alpine Avenue
Monroe Avenue, near Michigan
East Fulton Street and Diamond Ave.
Wealthy Street and Lake Drive
Grandville Avenue and B Street
Grandville Avenue and Cordelia Street
Bridge, Lexington and Stocking
West Leonard and Turner Avenue
Bridge Street and Mt. Vermont Avenue
Division Avenue and Franklin Street
Eastern Avenue and Franklin Street

    

  

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ESTABLISHED 1853

Through our Bond De-
partment we offer only
such bonds as are suitable

” for the funds of this bank.
Buy Safe Bonds

from

The Old National

WLLL AMAL ddd,

   

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,

  

 

   
   

314%

 

Fourth National Ban
United States Depositary
Capital $300,000
Surplus $300,000

3% interest paid on Savings Deposits, payable
© semi-annually,

interest paid on Certificates of Deposit
if left one year.

7°) David H. Brown

GRAND RAPIDS
MICHIGAN

 

OFFICERS
Wm. H. Anderson, President;
avant Z. Caukin, Vice-President;
J. Clinton Bishop, Cashier.
Alva T. Edison, Ass’t Cashier;
Harry C. Lundberg, Ass’t Cashier.

DIRECTORS

Wm.H. Anderson Lavant Z. Caukin

Christian Bertsch Sidney F. Stevens

Robert D. Graham

Marshall M. Uhl Samuel G. Braudy

J.Clinton Bishop Samuel D. Young
James L. Hamilton

 

 

 

 

 

 

 

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February 14, 1923

*

_MICHIGAN TRADESMAN

15

 

he can be educated in the merits of
your article by the same facts that
caused you to stock it. Duplication in
lines greatly interfere with profits.
The increased investment handicaps
rapid stock turn and-the cost of car-
rying naturally affects the cost of dis-
tribution.

This is more especially true of items
involving the heavier investments
such as carrying several lines of paint,
a duplicate line of ranges, etc. In-the
item of paint, we must concede -that
to merchandise it successfully, a reas-
onably complete line of any brand

“must be stocked, meaning a consider-

able investment in this item alone. An
additional complete line will mean
double the investment. It is for us
to determine whether we actually get
twice the volume in duplicate lines
that we could get by specializing in
one, choosing the most suitable. , Our
personal experience has been that’ we
can by special sales effort get a better
volume of business out of the lines
which we stock singly. It requires
but little force to convince a customer
that your particular brand is standard
providing of course that you are hand-
ling goods whose quality will back
up your assertions. Invariably the
reputation of a store will be built
much faster by carrying a single stan-
dard line. In hardware merchandising
there are many brands into which the
manufacturer has placed his every
effort at perfection, and with few ex-
ceptions not any one standard line
has the monopoly on all the talking
points or selling possibilities.

This point may be well illustrated
by two competing salesmen endeav-
oring to sell you their goods. Their
every argument is based upon a thor-
ough knowledge of their particular
piece of merchandise. They may be
called specialists in those lines. In-
variably the salesman, fortified with
the best knowledge f his gods, secures
the order. Can you picture a factory
salesman advocating the merits of his
paint, or of his range, or of his wash
machine; when he finds that you are
not responding, turns the pages of
his catalog and advises you that he
has another line just as good? : Yet
this is what we permit daily in our
stores when carrying duplicate lines.
We are depending upon natural de-
mand as created by others rather than
upon our salesmanship and individual
effort. By specializing and emphasiz-
ing a single line of merchandise, we
can keep down the investment and
cost of carrying, thereby making at
least some progress on the road to
more economical distribution.

The question of balance enters into
this discussion. There is an extreme
in every argument and it must be left
to the individual judgment of every
merchant as to what extent duplication
may be carried on profitably. In a
hardware store more especially a di-
versified line of merchandise may be
desired and while our argument is for
specialization and dependence upon
salesmanship for results, yet no one
would carry it to the extent of stock-
ing but one style of jack-knife or one
style of teapot. It is here that the
first-equation of our discussion asserts
itself—conditions demand that we are
thoroughly familiar with our stock and
with the demands of the community
to which we wish to sell. The vital
factor entering into familiarity with
his stock lies primarily:in the mer-
chant’s system of records. It is ob-
vious that the merchant having no
further record of his transactions than
his register slips is in no position to
control his stock or determine which
articles are the profit producers.
While it may not be practical for
every merchant to go into an elabor-
ate system of departmentizing, the
administration cost of which might

outweigh the benefits, yet a very sim- __

ple method of classifying the individ-
ual articles may give satisfactory: re-
sults.

The. tendency to-day_is a cry for

a more economical distribution and
this through other channels. The ten-
dency on the part of the minds of
broader vision however, is to assist
the present retail -plan of distribution

- into a plane wherein by correction of

faulty merchandising, it can be made
to serve its inevitable purpose of ad-
ministering to the necessities and con-
veniences of the public, which after
all, is the determining factor in the
success or the failure of you and me
as retail merchants.

Our National Government to-day is
doing much to further the agricultural
and manufacturing industries in the
firm belief of increased service at more
nominal cost to the public and con-
sistent with a just return for the in-
vestment of those interested. Un-
doubtedly the time is near at hand
when similar influences will be brought
into the retail field. The hardware
merchants to render assistance will be
the ones who have kept careful rec-

ords of their transactions and thereby
have become thoroughly familiar with
their stock movements and costs from

day to day.

The final equation entering into this
cube of merchandising demands that
this method of more economical dis-
tribution, through more rapid stock
turn be ‘carried on- under just condi-
tions. The merchants must sell his
merchandise with every possible view
to lowering prices but he must avoid
the extreme of selling at prices that
will counteract a competent and well-
satisfied organization. He has no
right to oppress those in his employ

in order to sell goods more cheaply.
By doing so he is robbing Peter to .

pay Paul. Neither can he expect to
lower the standard of his service to
his patrons for in doing this he is de-
feating his very purpose. Nor should
he be satisfied with an unfair return
on his investment or for his time and
for his efforts. Seriously speaking, he

is confronted by the important prob-
lem of maintaining the perfect sym-
metry and the harmony of his busi-
ness. This can he accomplish only
by increased profits brought on
through greater stock turn, the result
of increased sales effort, by proper
advertising to increase consumption
of hardware, elimination of super-
fluous stock, familiarity with the needs
of his community, and a thorough
knowledge of his business as shown
by his records.
———_++.

Do you always wait for customers
to approach you and make their wants
known, or do you go to meet them
when you see them coming?

—_——~> 2-2

When you really feel too sick to
work weil, take time enough off to get
right. You will be doing yourself and
your employer a good turn.

 

folding cartons.

Wolverine Carton Company

CAPITAL STOCK

$300,000 7% Cumulative Preferred Stock—Par Value $10.00 Per Share

30,000 Shares Non-Par Stock.

 

The Wolverine Carton Company is a Grand Rapids concern organized for the manufacture and sale of
The folding carton business is a proven industry, so far as safety and ability to make

 

large earnings are concerned. An extraordinary oppor:unity for such a Company exists in Grand Rapids.
Millions of cartons are being bought annually in other cities by Grand Rapids wholesalers and manufacturers.

The Wolverine Carton Company is assured of considerable business from such Grand Rapids concerns,
quality and price being equal. On account of the exceptionally low overhead which the Wolverine Carton
Company will have, it will be able to easily meet the highest quality and the lowest price.

THE DEMAND FOR CARTONS IS CONSTANTLY INCREASING.

Each year more and more products are being packed in folding paper cartons, and it will not be long until
nearly every article purchased in grocery stores and many of those purchased in drug stores, will be so
packed.

Coffee, tea, butter, lard, oleomargarine, Post Toasties, Cream of Wheat, Bran, Toasted Corn Flakes, Grape
Nuts, Puffed Wheat, Puffed Rice, salt, baking soda, bacon, sausage, all brands of tooth paste, shaving
cream, cough drops and hundreds of other articles represent only a small part of the total now packed in
folding paper cartons.

PLANT IN CHARGE OF EXPERIENCED EXECUTIVES.

The Wolverine Carton Company has secured an ideal plant for the manufacture of folding paper car-
tons. A side track runs from the plant to the Pere Marquette Railroad, and the Holland Interurban passes
right by the plant.

The manufacture and sale of cartons will be in charge of men of long and successful experience in the
folding carton business. These men come very highly recommended as to their integrity, industriousness and
ability to successfully manage a folding carton plant.

President and General Manager—THOMAS V. SPEES
Vice-President and Sales Manager—WALTER A. MOCKLER
Secretary-Treasurer—C. U. CLARK : .
Directors—E. A. STOWE and FRED Z. PANTLIND

It is evident that this Company’s affairs are in the hands of men who stand very high in every quality
that makes for confidence. Their past records guarantee that the Company will be run at all times in the
interests-of the stockholders. —

The business, location, market, safety of investment, large earning possibilities, experienced and capable
management, all combined, make an investment in this Company one of exceptional merit and perce.

F. A. SAWALL COMPANY
_ 313-14-15 Murray Building
Grand Rapids, Michigan.

: |
Local investors need not look far to find cases |
of exceptional earnings on the part of manufac- |

turers of. folding boxes and cartons. Please send me complete information regarding an*

investment in the Wolverine Carton Company.

Send for full information.

Signature

 

Address -= : oe

 

 

 

 

 

16

MICHIGAN TRADESMAN

February 14, 1923

 

President May Get Inning After
March 4.

Grand Rapids, Feb. 13—‘“Senators
Object to Pork Barrel in Harbors
Bill” is the refreshing caption we dis-
cover in the current issues of the daily
press. Who are they? Information
on this point would be almost as in-
teresting as viewing in captivity such
rare, old-fashioned specimens.

The “pork barrel” in appropriations
antedates any policy now within the
recollection of human understanding.

President Harding labored under the
delusion that the budget system as ap-
plied to Government expenditures was
for the purpose of doing away with
this wholesale boodling, but the Presi-
dent now finds that fattening at the
pork barrel, while an old accomplish-
ment, is not a discarded one, at least.

Naturally, with the sound drubbing
recentiy received by many of these
well-known adherents of the graft sys-
tem of National financiering, one
would suppose that these methods
would become unpopular for awhile,
but the dear peoples’ chosen repre-
sentatives cannot give up the idea that
appropriations naturally follow in the
wake of flag worship and that old
dogs cannot be taught new tricks.

Of course Secretary Mellon, who,
in his financial capacity as paymaster,
has repeatediy told Congress that un-
less a more rigid system of economy
is observed, we will all be in the un-
fortunate position of some of our Eu-
ropean contemporaries, is an old fogy,
not versed or experienced in the
“drunken sailor” system of disburse-
ments. He would be giad to give the
weary shouldered public an- opportun-
ity of shifting burdens. But, no!
Whisky Creek, or Buttermilk Inlet, as
transportation channels—for boodle—
or crying for water and more water.

But the chief trouble, in this analy-
Sis, is that even President Harding is
displaying evident inconsistency in re-
motely suggesting that, having com-
pleted the Panama canal and submit-
ted to blackmail from a handful of
harum scarums, claiming to represent
the isthmus government to the tune of
$25,000,000 cold cash, by suggesting
the pbuilding of another canal—the
Nicaraugian project may be for the
reason that these blackmailers, who
have had given them every little thing
they have asked for, now suggest that
they want the canal to toy with as of
their own possession.

Naturally, we need another inter-
oceanic canal. The present Panama
institution is now taking care of a
tonnage of just about one-tenth of
our own Soo canal. It is supposed
to be operated at a small profit. If
so there is something radically wrong
with its administration, and it will not
long continue to do so, after Govern-
ment “experts” discover such a state-
ment to be a fact.

But, of course, the benefits to Far
West shippers are manifold, or to be
more exact, three-fold, freight rates
now being just about three times as
high as they were before the canal
route was perfected. We said “ship-
pers,” but to be more exact, we should
have said “shipping.” The poor
iambkins in California are still crying
for relief from excessive freight rates,
and would still have the same reasons
for sobbing that they have to-day,
with an air line canal constructed from
New York city to San Francisco. The
rail transportation lines would swal-
low up the water transportation or-
ganizations of the future as easily and
calmly as in the past.

Conscientious marine transportation
men will tell you that with water
routes free to all, competition with
rail lines cannot endure, as evidenced
by the effort now being made in Con-
gress to subsidize water lines.

If a ship subsidy appropriation will
help establish American vessel trans-

portation on the seas—let’s ‘have it. ~

Or, at least, let’s try it out, but why

not by eliminating the pork barrel? _
American shipping is badly handi-

capped and will continue so as long as

that relic of buccaneer days—the La-
Follette-Seamen’s act—disgraces our
statutes. American water transporta-
tion companies, internal as well as
trans-oceanic, haven’t a look in with
foreign institutions when it comes to
this method of shipping. Perhaps
with a subsidy, and notwithstanding
the LaFollette mile stone, something
may develop out of this program.
President Harding is _ evidently
aware of this condition and it would
be a shame to embarrass the executive
when he is trying in all sincerity to
bring about an improved condition in
transportation affairs. He has begged
Congress not to leave him enmeshed
in a policy of evasion and wants Con-
gress, if it does not agree with his
program, to suggest some other. The
affairs of the American shipping
board were wished upon the present
administration ang much has been ex-
pected from its operations. Its work
has ‘been largely experimental, but
the time has arrived when it must
adopt some well defined policy. .
Mr. Lasker is not sure that a policy
of subsidization will save our shipping,
but he does feel positive that without
this assistance Government operation
will not succeed and when that col-
lapses and our ships are worn out,
private companies will be slow to take
up the work where Government opera-

- tion leaves off.

This is quite reasonable to believe,
and it is a matter of much conjecture
whether Government operation or con-
trol will work out any more satisfac-
torily than it did with the railnoad
frasco. Perhaps with these facts in
mind it might be well for Uncle Sam
to lay off and place the project in the
hands of private corporations which
are operated on the basis of pure busi-
ness. Back them up with a reasonable
bonus and watch progress.

In matters of freight transportation
such as an organization might have a
look in, but it is hardly reasonable to
expect them to compete for passenger
traffic until such time as this Govern-
ment succeeds in suppressing liquor
traffic on the high seas. Make light
of this influence as we may, the fact
still remains that passenger traffic on
the ocean-is made profitable only by
the patronage of the idle rich, and
sentiment ceases with this class when
personal, enjoyment is curtailed. If
booze -suppression follows the flag,
then this class of patriots are not en-
rolled in the ranks of flag chasers.

Under the insurgent methods of the
United States Senate, action on the
ship subsidy bill may not materialize
and the President will be subjected to
undeserved humiliation, but after
March 4 some of the present obstruc-
tionists will pass out and he may get
an inning.

The bill has asked the maximum of
business capacity from representatives

‘in Congress but they have certainly

treated it to a maximum of cheap po-
litical chicanery. They have only
been asked to give a fair trial to an-ex-
periment which looks reasonably cer-
tain to work out satisfactorily, but
they have treated the President cava-
lierly, with an utter disregard for de-
cency, and are trying to leave him
shipwrecked on the’ shoals.

Senator Watson announced at an
open session of the Senate the other
day that Mr. Harding would be a
candidate to succeed himself. Unless

he can deliver himself from the class °’
of alleged friends who claim to repre- ‘“

sent him, he might just as well pick
up his “rule” and “go back to the
case” at the end of his present term,
for he cannot much longer associate
with this class of freebooters and kee
from getting smudged. We will be
drawing it mildly when we call them
bad actors. Frank S. Verbeck.
Are there half a dozen or more
trade papers stacked up somewhere
around your desk with the wrappers
still on them? They are full of ideas

and opportunities you are wasting.

*

asyaenr bs *

 

Michigan Shoe Dealers
Mutual Fire Insurance Co.
Lansing, Michigan
PAYING 30% DIVIDENDS

Write

L. H. BAKER, Secy-Treas.
P. O.-Box 549

LANSING, MICH.

 

 

RELIABLE
30% Dividend to Policy Holders

Low Operating Expense (16.7%) and Conservative Underwriting
enable us to maintain assets of $12.75 per $1000 insurance
carried NET. This is more than double the amount of the
Re-insuring Reserve required by the State and is equalled by few
companies, either Stock or Mutual.

Grand Rapids Merchants Mutual Fire Insurance
Company
Affiliated with

THE MICHIGAN RETAIL DRY GOODS ASSOCIATION

HOME OFFICE 319-20 HOUSEMAN BLDG. GRAND RAPIDS, MICH.

 

 

SAFETY SAVING SERVICE

CLASS MUTUAL AGENCY

“The Agency of Personal Service”

 

COMPANIES REPRESENTED AND DIVIDENDS ALLOWED.

Minnesota Hardware Mutual -... 55% Shoe Dealers Mutual _.___..____ 30%
Wisconsin Hardware Mutual -... 50% Central Manufacturers’ Mutual _. 30%
Minnesota Implement Mutual ... 50% Ohio Underwriters Mutual _____ 30
National Implement Mutual _____ 50%

Druggists’ Indemnity Exchange_ on

Ohio Hardware Mutual —__._.___ 40% Finnish Mutual Fire Ins. Co. ___ 5

SAVINGS TO POLICY HOLDERS.

Hardware and Implement Stores, 50% to 55%; Garages and Furniture Stores,
40%; Drug Stores, 36% to 40%; Other Mercantile Risks, 30%; Dwellings, 50%.

 

 

These Companies have LARGER ASSETS and GREATER SURPLUS for each
$1,000.00 at risk than the Larger and Stronger Old Line or Stock Companies.
A Policy in any one of these Companies gives you the Best Protection available.
Why not save 30% to 55% on what you are now paying Stock Companies for
no better Protection. If interested write, Class Mutual Agency, Fremont, Mich.

 

 

 

OUR FIRE INS. POLICIES ARE
CONCURRENT

with any standard stock policies
that you are buying.

The Net Cost is 30% Less

Michigan Bankers and Merchants Mutual Fire Insurance Co.
of Fremont, Mich.

WM. N. SENF, Secretary-Treas.

 

 

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February 14, 1923

MICHIGAN TRADESMAN

17

 

CONSOLIDATED’ SCHOOLS.

 

The Hardware Dealer’s Interest in the
3 Project.*

I am a small hardware merchant in

a small town and do not cut much ice

in the hardware world, but at the same

time I am trying to fill my place in my

community. I live in Boyne Falls, on

the Mackinaw Trail, M 13. I am go- |

ing to invite you to stop and fish with
us in Boyne River and investigate the
consolidated school system which I
am about to discuss with you.

Before discussing any advantages
of this system, I want to tell you how
we went about to consolidate our
township into a township unit system.
First, you circulate a petition which

must be signed by 25 percent.” of*

legal qualified school electors. - Be
cautious here. Don’t allow the wife
to sign her husband’s name or the
husband for the wife. Each must
sign personally. When the necessary
names have been secured, file the pe-
tition with the township clerk who
calls a township board meeting. This
board canvasses the petition and if
they find that you have the required
amount of’ names, they will order the
township clerk to call a special elec-
tior’ on consolidating the township.

You have now about two weeks in
which to get busy, spreading propa-
ganda favorable to consolidation. We
made up an itemized budget showing
receipts and expenses under the con-
solidated plan and also under the dis-

 

*Paper read at annual meeting Mich-
igan Retail Hardware Association by

- Herman C. Meyer, of Boyne Falls.

trict plan. The results were favor-
able to the consolidated plan.

A poll list of every qualified school
elector was made and a meeting called
at the school house, where about fif-
teen interested voters gathered. The
poll list was read and each person
took over a portion of these names
and agreed to give them a personal
call, explaining why they should sup-
port the consolidated school system.

The morning of the election arrives
and you find yourself in a merry scrap,
because many an old backwoods far-
mer, who has been a director of the
one room school for the past forty
years, will call your attention to his
constitutional rights, which he refuses
to give up, although it only pays him
$10 per year.

I hope that you meet with the same
success we did, for when the smoke
had cleared away we had thirty-two
votes to spare.

Following election for consolidation
you elect your school officers. Pick
men or women who are interested in
your school and in the success of con-
solidation. E‘ect three officers from
your village and two farmers, so the
farm bloc will be represented.

After the officers have been chosen
and qualified you are ready to buy
your equipment and arrange to house
the additional children. We asked for
catalogues from manufacturers of bus
bodies which we could use on ford
truck chassis or transfer to sleighs.
The best price we were able to obtain
from the manufacturers was $350 each,
but with a little figuring our local
carpenters made us a price of $175, ef-

fecting a saving of $175 on each bus
top.

These bus tops are made of the
very best of material, well lighted, well
ventilated and heated during the win-
ter months. They are 14 feet long
and will seat from twenty-eight to
thirty children. At the present time
we are using eight busses. Six are
motor driven and two are horse drawn.

We are transporting 160 children
from the rural district. No child is on
the road more than thirty minutes
when using the motors or more than
one hour and thirty minutes on sleighs.
No longer is it necessary for children
to walk to school through snow and
rain storms.

This year we were able to use two
motor ‘busses until Jan. 12. You per-
haps wonder how we manage to bring
the children to school during snow
storms. My best answer is that dur-
ing the heavy snow and sleet storm of
Feb. 23 and 24, 1922, railroads were
tied up for a week. City schools
closed* down, but our busses only
missed one day. This winter the
weather has been all in our favor.
Busses have been in each school day
on time and our best average attend-
ance is from the children coming in
on the busses.

Our housing problem solved itself,
as we were able to rent the parochial
school, which now takes care of all
the small children, including the fourth
grade. The other grades are taken
care of at the public school, which has
ample capacity for any increase in
students for years to come.

Further, I wish to discuss with you

the hardware man’s relations to con-
solidated schools and have two main
appeals to make.

First I want to appeal to your edu-
cational ideals and next I want to en-
list your support for the general
movement by showing you a business
proposition which will put money into
your pockets.

Public spirited men believe that edu-
cation is due the present generation,
regardless of cost. In an effort to
provide that education business meth-
ods must be used. We are providing a
system which we know gives us im-
provement without increased cost.

Three years ago our township con-
sisted of our village school and seven
school districts. The rural schools
were the usual type, one room, frame,
stove heated, providing no modern im-
provements. They could employ only
such teachers as were willing to spend
the winter in isolation. Wages were
limited to the point that only begin-
ners could be employed. School often
closed at the end of seven months. We
have had two methods in which to
compare their work with the work
being done in our village schools.
Township day brought the exhibited
work of all schools together. Two
years ago we won every competition
in the schools. Last year they would
not permit us to compete.

The other comparison we found
when we started our consolidated
school. The students did not repre-
sent standard grading. Some were
good and some were very poor, yet we
were compelled to accept them to-
gether in the same grade. We hope to

 

 

 

1853 We keep faith 1923

with those we serve

The Brecht Company

In Announcing Its

~ SEVENTIETH ANNIVERSARY

Takes Occasion

To acknowledge that this event has been made possible only by the continued
gocd-will of its friends and makes. use of this occasion to express to them its
appreciation of their patronage. —

THE BRECHT COMPANY

Saint Louis, Mo.

 

 

 

 

 

 

 

 

ee TSS

18 ~

have them standardized in another
year. We have chosen to help the
weak to gain the standard required for
their grade, rather than to discourage
them by putting them back. They
were not responsible for their short-
comings.

Two years ago we consolidated two
districts with out viliage school. We
found this unit too small for success.
It did not run us to capacity. Our
overhead expenses were too high.
This gives us a total of 260 children
and we have made a showing worth
while.

We are supplying better trained
teachers. Each teacher is either a
county normal graduate or has a life
certificate. Our superintendent is a
degree man and has been a great help
to us in perfecting our system. No
teacher has more than two grades.
Class periods run three to four times
longer than the same student had in
the district school. Buildings are steam
heated, well venti‘ated, well lighted
and modern.”

District schools have never been
able to furnish high school training
to our boys or girls. At the very best
they have depended on some small
town or city school to supply the high
school work. This necessitated boys
and girls spending the greater part of

the year away from home. Two or
more students usually roomed to-
gether and cooked their meals or

boarded out, as their circumstances
permitted. The boarding factor was
mever successful and the rooming
factor was less so. Surely both boys
and girls between the age of 14 to
18 years old should be at home. Con-
solidated schools brings the high
‘school facilities into each community
‘and the transporting permits the boys
and girls to be home under the care
‘of the parents. This is both a money
‘saver and a character protection.
Boys are taught agriculture and one
needs no extensive statistics to note
that our farmers need better educa-
‘tion, so that they may be able to test
‘the soil of their fields, analyze their
fertilizer, study plant life and keep an
‘accurate account of the different
projects of their farms. Shop work on

sthe farm wil teach the boys how to |

make the farm a good place to live.
‘Build sanitary hen coops and hog
‘pens, gates and the smaller articles
‘such as eveners and whiffletrees.

If this educational system will help
‘lessen the different diseases among
potatoes, corn, oats,’ wheat and fruit

trees, it surely has well repaid us for-

‘our effort.

The girls are taught sewing and
‘cooking and what has taken p’ace at
our small school has convinced me
that home economics has a rightful
place in 1our schools of to-day. Es-
pecially is this true of my community,
where we have so many foreigners.
The older girls are not only making
‘their own dresses, but are making
their sister or their mother a new
dress of the American style.

Children of the 8th grade grow right
‘into the ‘high school in a natural way,
‘thus raising their standard of educa-
ition.

We have improved instruction, hous-
ing and social condition. Further than
that, we have reduced the cost of edy~

MICHIGAN TRADESMAN

cation to the point that the township
saves $3,500 per year over the old sys-
tem. We have reduced the village
school tax from $49 per thousand to
$25 per thousand. The State pays
$400 for each bus that brings in twelve
children and gives us $1,000 for having
a high school which teaches agricul-
ture and manual training and home
economics. This gives us a State aid
of $4,200 toward paying our running
expenses. In nearly. every village
where it has been tried the results have
been the same. Why not try it in your
village, Mr. Small Town Hardware
Man?

In addition to the educational im-
provement, there are secondary im-
provements in order to help the trans-
portation problem. Good roads are an
aid in building up the prosperity of a
community. Further than that, these
good roads all run in our direction.
That means that the rural population
will follow these roads to do their
trading in our village. Our schools
bring their interests to our community.
In other words, our community has
been extended from our village lines
to points five or six miles around.

Now let the hard headed business
man consider what this community
interest does to business. It means
that our drawing territory has been in-
creased. It means increased demands
for stock. So naturally, we stock up
to fill the demand. One hundred and
sixty country children come to town
five days a week and they return with
dry goods or hardware. Perhaps it
may be only a bolt or a plow point or
an axe, but it means increased sales

. from a-stock on which the taxes have
been reduced.

I believe the educational factor is
the big one to consider, but I hope that
you hardware merchants see a business
side to it that wil be sufficient to cause
you to line up with the movement if
you live in a community where the
system fits. ;

I have two purposes in the paper.
First, to bring to men of the villages
the educational and business advantage
of this plan. Second, to bring to the
«men of the cities too large for this
unit the importance of consolidated
schools to show them what we are do-
ing with the primary and State re-
ward money.

Theodore Roosevelt said, “The ulti-
mate greatness of a state must depend
more upon the character of its coun-
try population than upon anything
else.”

The business of educating the chil-
dren of Michigan should not be a
local prob’em, but it should be the
problem of the entire State of Michi-
gan. You hardware men from Detroit,
Saginaw, Lansing and Grand Rapids,
who are enjoying a school tax rate of
$6.75. to $12 per thousand surely will
be doing a great good to the rural
community by giving us your whole
hearted support and co-operation in
this movement.

The Michigan Implement Dealers
Association, which met at Lansing
Dec. 6, 1922, passed a resolution en-
dorsing the Smith-Huges act in high
schools But the rural village must
first consolidate before it can accept
the Smith-Hughes proposition, so
therefore I-think the hardware dealers

February 14, 1923

 

 

The Mill Mutuals

Comprising
Twenty of the Strongest American Mutual

Companies writing

Fire en Tornado
Insurance

on carefully selected risks

Net Cash Surplus $10,000,000.00

GEO. A. MINSKEY, Manager
120 W. Ottawa St. Lansing, Mich.

 

 

Citizens Long Distance Service

 

 

Reaches more people“in Western Michigan
than can be reached through any other tele-
phone medium.

21,100 telephones in Grand Rapids.
150,000 telephones in

 

 

 

 

 

 

 

 

 

Connection with
Detroit.

USE CITIZENS SERVICE
CITIZENS TELEPHONE COMPANY

 

 

 

 

 

GRAND RAPIDS
KNITTING MILLS

Manufacturers
of
High Grade

Men’s Union Suits

at

Wn. D. Batt
FURS

“=< Hides
Wool and Tallow

Agents for the.
Grand Rapids By-Products Co.’s
Fertilizers and Poultry Foods.

Popular Prices

Write or Wire

Grand Rapids Knitting Mills
Grand Rapids, Mich.

20-30 Louis St.
Grand Rapids, Michigan

 

 

 

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Pomc site

 

February 14, 1923

should go the implement dealers one
better and endorse the State of Michi-
gan consolidated school plan, which
will build up rural communities all
over Michigan with consolidated
schools. Better education means bet-
ter boys and girls, better American
citizens, better communities and a bet-
ter State of Michigan.

——__-+ + ___
Sudden Death of Long-Time Laurium
Merchant.

Laurium, Feb. 10—Isaac W. Frimo-
dig, 456 South Kearsarge street, es-
teemed copper country resident, died
recently fol!owing a short illness. Mr.
Frimodig was ill only a week and
underwent an operation Saturday. His
condition had been serious for several
days.

Mr. Frimodig was a pioneer resi-
dent of the district and had a ‘wide
acquaintance in the copper country.
He held the esteem of a wide circle of
friends to whom the announcement of
his death has come as a shock.

Biographical.

Isaac W. Frimodig was born Sept.
29, 1855, in Kaafjord, Norway, where
the well known Altens copper mines
are located. His parents, John P.
Frimodig and Marie Mathilte Keh-
lange (the latter a native of Sweden)
emigrated to America, locating at Cal-
umet, Michigan, where a number of
miners from Althen had located, com-
ing here in the spring of 1865.

Mr. Frimodig commenced work in
the copper mines in his native coun-
try when 11 years of age, first in a
stamp mill washing ore and then in a
mine with his father, attending school
half the time, however, from the age
of 7 years to 16, as a certain amount
of school attendance from the age of
7 years is required in that country by
law, no matter how poor the parents
are. In this country he secured work
in the Centennial mine and was em-
ployed as a miner in the Calumet and
Hecla mine and the Quincy and Os-
ceola mines.. While employed at the
last mentioned place, he met with an
accident which nearly resulted fatally,
being struck on the left side of his
face by a large rock falling from an
overhanging wall under ground.

Quitting the occupation of mining
after that serious event, he entered the
mercantile business, in which for the
first two years and a half he was en-
gaged as a salesman for F. P. Ruppe
& Son, at Red Jacket; next in a like
capacity for Nappa & Company, of
Calumet, for two years; then three
years as a book-keeper for the same
firm, and since 1888 he has conducted
a general merchandise store in Red
Jacket.

In the fail of 1894, as a candidate
on the Republican ticket for the office
of County Treasurer, he was elected
by a majority of 1500, and as a can-
didate for the same office at the same
time on the Prohibition ticket he re-
ceived 2100 majority over this. oppon-
ent. In his social relations he was
a member of Calumet Lodge, A. O.
U. W., of the Norweigan benevolent
society, “Fremod” and of the Kaleva
benevolent society of Red Jacket; and
in religion he was a member of the
A. L, Lutheran church, in which he
had been a trustee of the congregation
since 1888.

In 1876 he visited the old country,
remaining there two years, during
which time he was employed for a

-

MICHIGAN TRADESMAN

year on sailing and steam vessels
along the coast in herring fishing, and
also for a time as a miner in the old
Altens copper mines. Before leaving
his native land he married Miss Alber-
tine Paulson, a native of that country.

Isaac W. Frimodig.

Returning to America with his bride,
he concluded to make the land of the
Stars and Stripes his permanent
home; and in this land of greater op-
portunity all his relatives, a large num-
ber, are also living, scattered in Michi-
gan, Illinois, Minnesota, Tennessee
and Washington State. In his family
there are four sons and _ four
daughters. Mrs. Frimodig died April
15, 1896.
———~2-+ 9
Big Petroleum Stocks.

The case of petroleum is peculiar.
While other basic industries were cur-
tailing output and getting rid of sur-
plus stocks, the production of crude
petroleum attained a new high record,
and imports in 1922 have also been at
nearly record figures. Meanwhile con-
sumption and exports have likewise
touched a “new high,” but they have
been sufficient to offset the enormous
gain in output and imports. As a re-
sult, the accumulation of stocks has
been the greatest ever known. Ac-
cording to the Geological Survey, be-
tween 1918 and 1922 production in-
creased 55 per cent., imports 229 per
cent., exports 109 per cent., consump-
tion 42 per cent., and stocks 106 per
cent. Immediately after the armistice
there was talk of a world scarcity of
petroleum, just as there was talk of a
scarcity of nearly everything else.
There was vigorous prospecting for oil
and the quest was eminently success-
ful. The supply has outrun the de-
mand, but in the case of the oil in-
dustry the supply is inelastic; that is,
it cannot be readily adjusted to chang-
ing conditions of demand. A flowing
oil well cannot be closed down when
the market is glutted just as one would
close down a coal mine or a steel mill,
and the result has been a maladjust-
ment of supply to demand, with con-

sequent unsettlement in prices.
—_2~-.__

Our eugenic friend would destroy

the tree because it has borne one bad
apple.

 

 

 

To Protect Your
Profits

we advertise

KG

BAKING
POW DER

Same price for over 5() years

2 5 ounces for BS

The price is plainly shown on the
package and in the advertising.

Your customers know that the
price is right.

It never is necessary for you to
reduce the selling price on K C
Baking Powder and accept a loss.

In Selling

K C Baking Powder

Your Profits Are Protected

 

The government bought millions
of pounds

Reduction in freight rates July 1, passed on to the
trade in reduced list prices on K C

 

Let us show you how to in-
crease your baking powder
profits by selling K C.

 

 

 

Jaques Manufacturing Co.,
. Chicago

 

 

 

19

 

 

MICHIGAN TRADESMAN

February 14, 1923

 

‘Some of the Results of Capitalistic
Ruthlessness.

Grandville. Feb. 13—Political action

which hurts business isn’t beneficial to
the State.

Citizens in Wisconsin are already
experiencing the luxury Of bolstering
the ideas of that sort of socialism ad-
vocated by La Follette and his fol-
dowers. A company doing business in
Kenosha of close on to $20,000,000 a
year has signfied its intentions of get-
ting. out from under the shadow: of
LaFollettism, seeking a location in
Chicago.

Making laws infringing on the
rights of business will be found very
unprofitable to those socialistic pro-
gressives of the LaFollette type. Wis-
consin will need to look to its political
fences if it would save itself from a
drastic outflow of business concerns
to other states.

When the people of a state learn
from dear experience that it doesn’t
pay to lay heavy embargoes on trade,
they will turn from their Bolshevik
ideas and get quickly back on the
sound platform of right: dealing with
their own business citizens. Too
much LaFollettism will sicken Wis-
consin in time of her late course of
unsound dealing.

Laws should be for the whole peo-
ple, not for classes or cliques.

- LaFollette has always preached doc-
trines inimical to every sound princi-
ple of business ‘known to sane men.

He is a thorn in the side of fair deal-

ing, a dangerous enemy to prosperous
business dealings, and the sooner the
electorate of the Badger State learns

this fact and acts upon it the sooner.

will the sun of prosperity dawn upon
that State.

Now is not a time to follow after
false gods.
~ Get down to business-and stay there.
Keep the mills and factories humming.
Open up new fields to American com-
merce and see to. it that small fry
demagogues are sat upon with suffh-
cient force to squelch them.

There is such a thing as knowing
‘when one is well off. Letting well
enough alone counts for a good deal
sometimes. Unnecessary meddling
often throws the meddlers from the
frying pan into the fire. The Wiscon-
sin folks have certainly flopped into
the flame with their Lafollettism,
which drives great business firms out
of the State in self defense.

Dear experience is the only school
in which some people will learn. A
burned child dreads the fire and after
a spell of experimenting with business
conditions in such a way as to banish
the best of them from the State, like
enough that school of experiment will
not be tried again.

The most prosperous times in this
country were when business pursued
its way untrammelled by restricting
laws that tended to obstruct and em-
barrass its best efforts for advance-
ment.

Those political socialists: who pose
as business mentors know. very little
about business in any form and are
a stumbling block in the way of ad-
vancement along business lines. These
clogs to freedom of thought and action
should be cast™ out as _ pestiferous
enemies to the prosperity of the coun-

Business will not thrive when it is
not fairly treated. It will seek to es-
‘cape oppressive laws
fields are open. Luckily for the coun-
try, all states are not like Wisconsin,
bound and hog-tied to the chariot
wheels of LaFollettism. We have
enough wild-eyed reformers who can
see only capitalistic ruthlessness in any
éffort on the part of business firms to
seek a fair deal and no favors.

There is even strong talk in Con-
gress of again turning ovér the rail-
roads to the Government. MHeaverr
‘save: the mark! Has not the experi-
ence of Government management. of
_ taught us anything? - Never

in all the history of transportation _

dines. has there been under private

when other

ownership such bald blundering as
while the roads were in charge of
Uncle Sam.

Don’t let us get back to that again
if we value the business stability of the
Nation as of any consequence what-
ever. ‘

The faet is that business should be
allowed a free hand wherever this can
be done without trenching on the
rights of any of our citizens. There
were some things done, away back in
the reign of Theodore Roosevelt,
which would not bear the light iof in-

spection, where big business was con- -

cerned, but that is of the past and has
really no Place in this article of to-
day.

What we would insist on is the
greatest freedom of action on the part
of business firms consistent with the
rights of all-our citizens. It should
be rememberéd that business men -are
not enemies; but friends to the United
States of America, and that they a
as deeply. anxious for the country’s
Prospéfity as. are any class of citizens
within its borders.

Congress is at present engaged in
making laws-to please and aid, if pos-
sible, the farmers of the Nation. If
Congress can do this by legislation,
without infringing:upon the rights of

_any other members of the great body
- politic, well and good. However, it is

a chance if anything of great good
will result from the legislation favor-
ing farm blocs:

‘The farmer jis a business man in
ohe sense and it requires considerable
business ability to succeed along that
line. Some farmers are keen business
men, and make small fortunes in the
agricultural and _ horticultural lines.
These are jhot the ones who are beg-
ging Congress to come to the rescue
and save them lest they perish.

A business that. has-to have a Gov-
ernment subsidy inorder to live may
well be considered Hardly worth the
saving.

It was said“of an American genera]
in Revolutionary days that he prayed
God to aid him against the enemy, but
if He could not do that, to stand by
and look on and He would see the
blamedest fight ever pulled off. That
is the position of business as regards
Government to-day. Old Timer.

Obstacles With Which Business Must
Contend.

Business conditions are never just
what we should like to have them be,
because nothing into which the human
factor enters is perfect. Gratifying
as the progress has been towards full
recovery there are still some obstacles
to further improvement which have
not been surmounted. First and fore-
most is the low purchasing power of
Europe. Of that so much has been
said and written that further comment
at this time seems superfluous. Then
there is the shortage of labor, -which
is becoming more serious with the re-
vival’ of industrial activity. This is
one of the factors contributing to the
steady rise in costs of production, an
advance which has not yet been re-
flected in prices to consumers, and the
reaction of the latter to higher pricés
remains to be seen. In spite of the
recent improvement in prices of sta-

‘ple farm products this advance has

barely kept up with the average rise
in wholesale prices, and the purchas-

“ing power of farmers as a class is

only slightly. higher than it was a
year ago, being computed by the Bu-
reau of Agricultural Economics of the
Department of Agriculture as nearly
a third below the pre-war level.

The country is growing more pros-

: _perous” every day, but this growth has
lacked uniformity, and its unevenness

is being pointed to by business ob-

servers as reason for proceeding with
caution. The Department of Agricul-
ture estimates average prices for
crops paid at the farm during 1922 as
13 per cent. above the 1913 level and
average prices for live stock at 11 per
cent. above that level. On the other
hand, the index of the Bureau of
Labor Statistics for wholesale prices
of all commodities except farm and
food products in 1922 was 63 per cent.
above the pre-war level. In this mat-
ter of farm prices there would prob-
ably have been a still poorer showing
if the industrial districts had not be-
gun to feel the coming of prosperity.
The improvement in the purchasing
power of the factory laborer has un-
doubtedly helped the farmer, and there
should be no resentment on the part of
the latter when he sees urban condi-
tions improving. The more money that
the city wage earner has to spend the
greater will be the demand for the
farmer’s wheat, cotton, potatoes, eggs,
and poultry. At the same time, this
greater industrial activity in the cities
does tend to draw labor from the farm
and to increase the farmer’s operating
costs, and the situation is not all one
co:or. :

Notoonly is there considerable varia-
tion in the well-being of agricultural
and urban districts, but there is also
wide variation in the economic status
of different groups of farmers, in so
far as this can be measured by price
levels. Thus the farm prices of hay,
potatoes, and eggs in December, 1922,
were lower than they were twelve
months before, while prices of wool
cotton and corn made_ substantial
gains during this period. The price of
potatoes fell 45 per cent. during the
year, while the price of wool rose 109
per cent. This means that the wool
growers have become prosperous
while producers of potatoes have their
troubles. This comparison is between
two extremes, but there is perhaps as
much unevenness in the degree of
well-being of different groups in the
agricultural industry as there is in
general business.

William O. Scroggs.

_—— ~~~
Rigid Rules Governing Charge Ac-
counts.

Battle Creek, Feb. 13—I have for-
mulated some rules governing charge
accounts which have worked well in
my store. They are as follows:

1. Terms, full payment 15th of the
following month must be adhered to.

2. If special payments are arranged
for, complete amount must be paid
before new charges are added. Make
this point clear before taking charge
on payments.

3. Except where credit rating is
exceptionally good or people have
large assets, all payments on special
payments must be arranged for by the
week,

4. If weekly payments are not
made as per agreement write at once
calling attention to omission

Cut off credit on all 15th of
month accounts not paid by that date
until old account is settled in full, then
re-open only if buyer promises with-
out question to pay by the 15th of the
following month.

6. Rule 4 applies to all accounts
except preferred list where special ar-
rangements have been made due to
illness, lack of work or other mis-
fortune.

7. Always remember—merchandise
is money—no sane person loans money
without absolute assurance that it will
be repaid. Merchandise is the loan

of money in another form. Why?
Money is loaned at 7 per cent. interest
on gilt edge security; since this store
does not net 7 per cent. on its gross
turnover it. naturally follows that
when charging goods we loan money
at much less than 7 per cent. hence
the necessity of extreme care. Aside
from loaning money at much less than
7 per cent. we do not have mortgage
security. Extreme care is necessary.

You must realize that goods on
shelves is much preferable to bad ac-
counts on the books.

True some people become angry
when questioned. Questions must be
asked so that the credit man may
judge as to basis of credit. In cases
of this kind politely inform the ap-
plicant we are opening no new ac-
counts. Reasonable people will give
desired information. We want only

‘reasonable people on our books.

Never extend credit unless the
basis for credit is such as would ap-
peal to men who are “dealers in
credit” and past masters in the art of
making credit. I refer to the bankers.

9. Remember a past due account is
the same as a past due note; both
promises to pay at a certain definite
time.

10. Because some other merchant
carried past due accounts and con-
tinues to extend credit is no reason
why we should do the same. Bankers
who allow ‘borrowers to pile loans up-
on loans go broke, also sometimes
they go to fail.

11. Bad and past due accounts
have “busted” many businesses and
sent the owners, not to jail, but to
the poor house.

12. Since we do not propose going
broke or to the poor house our
credits will be handled on the only
sound basis known.

-Ten Common Horse Sense Points...
1. There must be a basis for credit.
2. The moral risk must be AAAI.

3. The man of the family must

have a record of steady employment.

4. Changing jobs often

against the applicant for credit.

Past record of paying bills
promptly and as agreed is big favor-
able point.

6. Owning a home or other prop-
erty or purchasing a home on con-
tract is @ big asset and proves thrift.
Thrifty people usually pay their bills.

Never extend credit where do-
mestic difficulties exist in homes.

8. Cut off credit if domestic trouble
develops.

9. A good job or position is not a
basis for credit. Reference must re-
port favorable.

10.. Cut off accounts due unless
sickness or other good reason is given.
Just being hard up is a “rotten” rea-
son and proves living beyond one’s
means and never charge to people liv-
ing beyond their means. You are
headed for the poor house if you do
and a poor house is a “rotten” place
to go. J. C. Toeller.

—_—_>.>___-
Retailers Buying Sanely.

counts

In commenting on the buying that _

retailers are doing, an executive of a
leading concern yesterday said he
found little of a speculative nature en-
tering into it. “I think it is cause for
congratulation,” he said, “that, despite
all of the recent talk about higher
prices, possible shortages and so forth,
the retailer has kept a sane head. on
his shoulders. ‘He has purchased more
liberally than was the case last year,
but in so doing he has had only his
immediate needs in view. There is
no such headlong excitement as was
responsible for the pernicious buying
policy of retailers: prior to the defla-
tion period. There are many who
never learn their lesson, but, taking
the situation by and large, there is a

. very. commendable spirit of restraint

in evidence, which, to my mind, is a
healthy sign.”

we

we

—_

+

February 14, 1923

 
  
 
  
 
  
 

 

   

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McCray No. 1042

 

McCray No. 460

Qenmanevenevevseesadevavesenannmanenese

 

 

McCray Refrigerator Co.,
2344 Lake Street, Kendallville, Ind.
Gentlemen: Please send information on re-
frigerators for

“y Grocers and Delicatessen stores. . .
-) Hotels, Resaurants, Hospitals and Institutions
) Meat Markets
) Residences -.
) Florists

aaa

NAME __

 

 

MICHIGAN TRADESMAN

 

    
    
  
  
   

 

|

  
 

 

Be

  

 

 
 

 

 

 

 

 

 

 

 

 

 

 

 

N

|

 

— McCray No. 411

tee m a

McCray Quality is Enduring Quality

Every McCray Refrigerator is built to last. It’s record of service is unusually
long. When you install a McGray you have definitely disposed of your
refrigerator problem.

These are the reasons for McCray’s enduring quality:

—every bit of material is carefully selected, of the highest grade, and
proved to be the best possible kind for each particular purpose;

—all lumber is thoroughly seasoned, air-dried and cured in our own
kilns, so that every part fits perfectly, doors close tightly and retain
their shape permanently—there is no warping or sagging;

—the mineral wool insulation is so placed that it does not sag and
leave some parts of the wall unprotected;

—every process of manufacture, every detail of construction down

to the last hinge and door fastener, is given the care and devotion
which McCray standards of quality demand.

Remember it has always been our steadfast purpose to build the best possible
refrigerator. Your grocer friend who uses a McCray will tell you we have
succeeded.

You can buy a McCray with the profit that it saves you. Ask about our easy
payment plan.

Send the coupon now for further information. We'll gladly suggest specific
equipment to meet your needs, without obligation.

McCray Refrigerator Co.

2344 Lake Street Kendallville, Indiana

_ Salesrooms In All Principal Cities
Detroit Salesroom, 36 E. Elizabeth St.

 

 

 

ADDRESS

 

 

 

 

 

 

 

 

MICHI

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TRADESMAN

February i4, 1923

 

 

 

 

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Michigan Retail! Hardware Association.

President—Charles A. Sturmer, Port
Huron.

Vice-President—J. Charles Ross, Kala-
mazoo.

Secretary—Arthur J. Scott, Marire City.

Treasurer—William Moore, Detroit.

Directors—R. G. Ferguson, Sault Ste.
Marie; George W. Leedle. Marshall;
Cassius L. Glasgow, Nashville; Lee E.
Hardy, Detroit; George L. Gripton, Brit-
ton.

 

 

Dealers Should Make Full Use of
Window Display.
Written for the Tradesman.

The hardware dealer can find no
better form of advertising than a
series of good window displays. Un-
less a merchant goes in for e!aborate
spectacular effects, there is very little
outlay involved in making the win-
dow attractive.

This does not mean that the win-
dow display facilities cost the hard-
ware dealer nothing. They represent
a lot of money; though the dealer does
not always appreciate that fact.

“My rent,” said one dealer the other
day, “is $120 a month. I could get
the same floor space on a side street
for $20. The $100 difference repre-
sents the cost of a store front on the
main street. It represents the circula-
tion of that store front—in other
words, the number of people who see
it. I pay the extra $100 a month just
for that; and I have to see that it
pays me profits in return.”

A window display is a great busi-
ness-getter; and with displays properly
arranged and in systematic series, a
great deal can be done to create de-
mand. I know of a number of in-
stances where dealers have absolutely
educated their communities to buying
a certain class of goods for which
there was previously no demand at all.
In fact, so important is the window
display that most merchants, even
where they close store at 6 o’clock,
keep their wondows lighted through-
out the evenings.

A window which always looks ef-
fective and shows that careful atten-
tion is being paid to it, indicates a
merchant who is keenly alive to all
trade possibilities and on the lookout
to secure business. People like to
deal with a live store of this sort.
There is a feeling, rightly or wrongly,
that a dealer who puts on good dis-
plays will not handle old or inferior
goods in his store. It is the same
thing as in the case of an article cov-
ered with dust. Show a customer two
stoves, one with the nickel parts dim-
med, the other looking as bright as
the proverbial pin. The bright stove
will sell the quickest, every time.

It is the same with two windows,
one looking well cared for, the other
neglected. Even apart from the dis-
play itself, the general appearance has
a psychological effect upon customers.

It is not as though a window dis-

play was difficult to put together or
invo:ved a great amount of cash out-
lay. The biggest part of the expense
is in the rent account; and the dealer
pays that anyway, whether he makes
effective use of the window or not.

Any man with a little ingenuity and
some idea of arrangement can, with
his everyday stock, produce attractive
window effects. Some hardware deal-
ers used to take the view that it was
all very well for the bigger dealers to
go in for window display when they
had plenty of money and plenty of
help to produce spectacular effects;
but as for the ordinary busy dealer—
what could he do?

The answer to that is simp‘e enough.
Just tell the public, through your win-
dow, what you have to offer them.

It is seriously to be questioned if
spectacular effects in window display
bring much extra business. Such dis-
plays advertise the store in general
way. People say to one another, “So-
and-So has a wonderful display. Have
a look at it when you go by.” This
advertises the store. But in itself it
does not bring business.

But if a merchant takes the trouble
to put on a spectacular display of, say,
sporting goods, bringing out, particu-
larly his line of guns, revolvers,
knives or whatever he has to feature,
then comment is made that “So-and-
So has a fine display of guns.” This
interests the sportsman who wants a
gun; and it brings business. The
spectacular display, to be seriously ef-
fective, must be linked with some ar-
ticle the hardware dealer has to sell.

But a good many displays that are in
no sense spectacular prove very effec-
tive as busiress-getters. All that is
wanted to mike a good window dis-
play is a little time, a little thought
and a little effort; and these are com-
modities always at the command of
every hardware dealer, irrespective of
the number of clerks he employs or
of the amount of trade he is doing. It
is time, thought and effort well ex-
pended; one hour spent in decorating
a window will bring in more revenue
than seven hours spent in standing
behind a counter waiting for cus-
tomers.

Hardware dealers, nowadays, are
greatly helped by the manufacturers.
Cards, signs, window trims, small
working models and all sorts of win-
dow display accessories can be obtain-
ed by the dealer. This is especially
true in connection with paints. The
hardware dealer should take advantage

 

We are making 2 special offer on
Agricultural Hydrated Lime
in less than car lots.

A. B. KNOWLSON CO.

Repids

 

VIKING TIRES

-do make good

VIKING TIRES give the user the service
that brings him back to buy more.

“J
¢
4

4
\3
8
es

Cured on airbags in cord tire molds, giv-
ing a large oversize tire.

We have an excellent money-making
proposition for the dealer. Write us for
further information.

 

 

BROWN &-SEHLER CO.

State Distributors Grand Rapids, Mich.

 

 

Attention, Country Merchants!
AWNINGS—TENTS—COVERS

Competition in Grand Rapids has forced prices down 20 to 30% less
than you have been forced to pay. We propose to extend our activities
and sell you Awnings and Tents at the same price your more fortunate
city brother buys at. No skin game or jip stuff. We offer and sell you
real merchandise and guarantee satisfaction.

Measure from 1 to 2; from 2 to 3 and then
from 3 to 4 and tell us the firm name you
want on the curtain, also whether Pull-up
or Roller Awning.

 

Remember a two (2) cent stamp will bring you samples and prices
that will surprise you.
GRAND RAPIDS AWNING & TENT COMPANY
211 Monroe Avenue Grand Rapids, Mich.

 

 

Foster, Stevens & Co.
Wholesale Hardware
wt

157-159 Monroe Ave. :: 151 to 161 Louis N. W.

Grand Rapids, Mich.

 

 

 

Michigan Hardware Company

100-108 Ellsworth Ave., Comer Oakes
GRAND RAPIDS, MICH.

 

Exclusive Jobbers of Shelf Hardware,
Sporting Goods and
FISHING TACKLE

 

 

Ny

acces asi

 

Mi)

—

tinal Ancram lero

February 14, 1923

MICHIGAN TRADESMAN

 

of these opportunities; though at the
same time he should never allow his
store to be lost sight of in the featur-
ing of some special line of goods.

Prettiness is not an essential fea-
ture of disp'ay. Many merchants ig-
nore their window opportunities be-
cause they think that the chief re-
quirement of the successful window
trim is to look pretty.

It is not essential for a window to
look pretty just for the sake of beauty
alone. A window display is for the
purpose of selling goods; and if other
points besides beauty or artistic dis-
play will sell more goods, then give
beauty minor consideration.

There are lines of goods that are so
homely and commonplace in appear-
ance, most window trimmers entirely
neg:ect them. These are lines that it
pays to bring out. Their very home-
liness arrests attention, instantly. They
cannot, it is true, be made into hand-
some exhibits; but they can be made
interesting to a lot of people, which
is of far more importance.

It will generally be found good pol-
icy to give up more window space
than is usually done to general utility
goods. People like to look at enamel-
ware dispiays just the same as they
look at elaborate displays, say, of
vacuum cleaners. Some merchants
run strongly to sporting goods dis-
plays. These lines command a lot of
attention, but all people are not
sportsmen. It pays to feature quite
requently the lines that all people are
compeled to buy; and to give atten-
tion to the staples in your window
trims, as well as to the novelties.

As has been pointed out, the rent
for a store is really based to a certain
extent upon the number of people who
normally nass the door each day. That
means, the rent for the whole stere is
based largely on the value of the
windows as advertising space. If the
windows are neglected, the merchant
is throwing away money. Neglect
the window, and the passers-by will
neglect the store. Keep the windows
filled with goods and live show cards.
Make these card's tell people the things
they want to know about your goods.
Use your windows to the utmost to
attract the attention of passers-by, and
bring them into the store.

It is a good thing to plan ahead for
your window displays; and to outline
the individual displays on paper be-
fore you begin to put them together.
Also, have a special drawer or pigeon
hole in your desk or a special fo‘der
in your vertical file devoted to display
ideas; and as these are noted in trade
papers, or come to mind at odd mo-
ments of the day’s work, capture them
and file them away for future refer-
ence.

Planning, and outlining a display on
paper, and having a mine of ideas con-
stantly at hand, will reduce the work
of window trimming by anywhere
from 50 per cent. up. Also, it will
help develop your own ideas to study
the ideas of other merchants. Do not
make your window trim a mere imita-
tion of some other window trim you
have seen or of which you have read;
but enlarge upon it, adapt it to your
facilities, improve if you can.

-. It is good policy, also, to have some

place to store display materials, such
as fixtures, ‘background material,
special lighting equipment and display
material supplied by the manufactur-
ers. Such material represents money
value; and you should get the most
you can out of it.
Victor Lauriston.

——_>--e 2 __—_
Cutting the Convention Down To Two

ays.

Lansing, Feb. 10—I am writing you
a few lines concerning the coming
convention to be held in Lansing Feb.
21 and 22, explaining to the readers
of the Michigan Tradesman why the
convention will be a two day conven-
tion instead of the usual three day af-
fair, which I trust you will publish.

Since going to my first convention,
which was held in Flint about twelve
years ago, I thave noticed that on the
first day “of the convention a very
small number of the delegates would
be registered. The evening of the
first day and all day Wednesday and
evening we have always had a large
number of delegates registered; in fact,
our large crowd would always be the
second day and evening. Early Thurs-
day morning many of the delegates
would check out*and leave for home.

After careful study and questioning
many of the delegates regarding the
situation, I found that many of them
could not, for various reasons, leave
their business for three days. There-
fore, they would come only Wednes-
days: and the officers of the State As
sociation bearing this in mind have
always made Wednesday the big day
of the convention.

Last year being my first year as
chairman of the convention and bear-
ing this in mind, I wondered if it
would be possible to have the work of
the convention so well taken care of
by Wednesday night that we could ad-
journ early Thursday morning, which
we did. When Thursday came all we
had to do was to elect officers-and se-
lect the next place of meeting. Out
of about 200 de-egates registered, we
had Thursday morning only about
forty delegates left. The remainder
had checked out and had left for home.

Bearing this in mind, I called the
board of directors together in Lansing
in June and asked them to make plans
for a two day convention, in place of
the usual three, and to make plans
accordingly. Therefore, I am asking
all delegates to come early Wednes-
day morning to register not later than
9 o’clock, after which we will visit
the wholesale houses some of which
are planning to serve coffee and a light
lunch. Immediately after lunch at 10
o’clock the convention will call to or-
der and the first two hours will be de-
voted to the usual routine business
and appointment of committees. At
4 o’clock John A. Green will address
the delegates. At 7 o’clock that even-
ing the Lansing Association has made
plans for a banquet and musical num-
bers of unusual interest. I can assure
the members that this will not be long
enough to be tiresome and yet long
enough to be very interesting.

Thursday morning the convention
will call to order very nearly at 9
o’clock. William R. Roach will ad-
dress the delegates and at 11 o’clock
Charles Myers, advertising manager
of Morris & Co., a man who has al-
ways taken an active interest in Na-
tional affairs, will address the dele-
gates. Immediately after luncheon we
will have the election of officers and
select the next place of the convention,
after which we wi'l adjourn, which will
give all who attend an opportunity to
get home Thursday night or early
Friday morning.

Mr. Bothwell will, in a few days,
give you the complete programme to
be published and I trust all your read-
ers and members of the State Associa-
tion will be on hand early Wednesday
morning and help make this conven-
tion as successful as the ones in the
past have been.

John Affeldt, Jr., Pres.

 

value.

advertising.

profit.

 

eat it saves fuel, saves time, saves money.

That Ton of Coal

The cost of it need not worry your customers if they

will cut out expensive foods that have no food

Shredded Wheat Biscuit

is a real food, containing all the strength-giving
elements of the whole wheat grain prepared in a

digestible form. Being ready-cooked and ready-to-

We

create the demand for it through extensive national

You distribute it and make a good

MADE ONLY BY

The Shredded Wheat Company, Niagara Falls, N. Y..

 

 

Multigraphing, Addressing,

Citz. 64989

Form Letters,

 

 

Bell Main 1155

Maximum protection for the money, and adjustments are always made promptly

Mary J. Field Company

Grand Rapids Representative

Auto Owners Insurance Company
514-515 Widdicomb Bldg.

 

 

NOTE the attractiveness of the
Wilmarth Show Cases and
Wilmarth Interchangeable Sectional
Unit Equipment in the above illus-
tration—the main sales floor in the
largest department store in West-
ern Michigan.

Your store, too, can look like this.
You can achieve for your store a
beauty that creates new prestige,
a merchandising efficiency that de-

1542 Jefferson Avenue

 

  

 

Does the beauty of your store attract trade?

velops increased sales without a
corresponding increase in overhead.
Furnish your store with Wilmarth
Show Cases and Store Equipment,
lay it out according to a Wilmarth
Store Plan, and you will put your
store on a higher profit making
plane.

Get in touch with us today—you
will not be obligated in any way.

WILMARTH SHOW CASE COMPANY
Grand Rapids, Michigan

 

 

Mailing Lists

WATKINS LETTER SHOP

112 Pearl St., N. W.
We say little—Our work and service speak for us.

Bell M. 1433

Citz. 65440

 

 

 

 

 

 

 

 

24 MICHIGAN TRADESMAN February 14, 1923
os = = } To know the mind of a child, to
| a Caper a understand its needs, to share with NATIONAL
1 LL Leer ( N joy the life of a child—this is the Gate DETECTIVE BUREAU
/ [= of the Kingdom! Investigatérs

*

|" WOMANS WORLD

  

   

iT) Sew

Ty oF} j

 

 

 

 

: Plain Bricks and One Small Child. .
Written for the Tradesman.

~“Oh; my! TI never saw those be-
fore! When did they come? Won't
I have fun!”

, Such a glad look the little fellow
gave me, with such a gasp of delight!
If I had been given suddenly a dia-
mond tiara or a great bundle of Gov-
ernment bonds I should not have ex-
pressed such happy abandon of per-
fect delight as that litt'e five-year-old
boy did as he ran from my side to
begin immediately his immensely im-
portant business—-with a pile of bricks
in a corner of the yard.

-A pile of plain, red bricks, “and it
was nothing more”’—to me.

’ The contractor had had them dump-
ed there, to be laid out in a garden
walk. There were to be a thousand
of them. My own first reaction was
suspicion; it didn’t look to me like
more than 500 at the outside. Not all
contractors are honest; even if this one
told his man to deliver 1,000 maybe
the man got tired of counting and just
guessed or cheated in favor of his em-
ployer.

“You ordered a thousand—do I look
like as ‘many as that?” the pile of
bricks said to me.

That is not what the pile of bricks
said to the little boy. To him it was
a mountain of sheer joy—infinite pos-
sibilities for the creation of wonder-
ful things.

When lunch time came he was still
busy with the bricks, and it was hard
to drag him away from them. I be-
gan to see what the pile meant to him.
He was designer, architect, contractor,
builder—his creative instinct had car-
ried him into realms hitherto unex-
plored, perhaps undreamed of. :

There before me was a well con-

ceived, well designed, well constructed

garage; not large, to be sure—the boy
was. not large, either—with. room for
four cars, and ‘his toy automobile in
one-of the stalls. Bricks on edge out-
lined. a long curving driveway, with
places where two cars could pass safe-
ly on the way to and from the house
(which was ‘beginning to take form).
The house, he explained, was where
the chauffeur was to live; but it was
evident that to him the wonderful au-
tomobiles were more important than
the chauffeur.
vision for any “master’s house’—in
his philosophy, his kingdom, there was
no place for any mere ruler.

I was weak minded enough to de-
lay my own construction with the
bricks to give the boy a few days more
of building, which somehow seemed
to me more important than mine.

“These are real blocks,” he said to
me. “My wooden ones are only play-
things,” us < 4

to begin all over again.

No, there was no pro-

Even. his sandpile, with which he
had been having ‘so much fun, gave
place to the bricks. I could sense the
difference in his mind between the

playthings, the pretend things, and the

real things. There was a certain tense
concentration in his work with these

bricks that one could not fail to ob-

serve.

I wondered how many other little
boys were just hungry for reai bricks.
One hundred in a city backyard would
furnish material for solid enjoyment
for more than one boy. These cost me
in money less than three cents apiece,
and for days I saw them affording
great educational influence, as well as
solid happiness—I caught myself won-

dering whether the two were not very’

much the same thing.

The educational value of this build-
ing—planning and construction—is
beyond question, even if there were no
value in the.-mere fun of play. Every
child ought to have a sandpile anda
good'y number of real bricks. No, it
is not question. of their size or ma-
terial; I think the magic lies in the
sense of reality as contrasted with the
necessity for pretending. The child

‘gets a thrill from the fact that the

bricks are the same as the grown-ups
use in their work.

Last fall I watched a group of chil-
dren across the city street, playing
with a pile of bricks and another of
sand, put there for the construction
of a house. It was pathetic to see
the children gather as soon as the
workmen went away, hang around un-
til dark, and snatch chances to play
in the absence of the watchman, who
kept driving them away. Some of
their work looked to me as marvelous
as that which the masons and car-
penters did. With scraps of iron,
sticks, or whatever they could find,
the children made bridges, tunnels,
houses, laid out farms—and_ never
seemed to get used to the fact that
every day the workmen destroyed
what they had built. and they had
It made my
blood boil to» hear the watchman
snarl: .

“Get away from here and let those
things alone!”

You could see in the children’s faces
the perplexity:

“Why does this ogre want me to
leave my precious house that I have
built myself without hurting anything
or anybody and run away to the
empty streets, doing nothing, playing
nothing, making nothing? He won’t
éven let me help him do what he
wants to do himse‘f.’-

This was all in the look they gave
the man, as they went away, like

‘“whipped dogs 1 .

Prudence Bradish.
(Copyrighted, 1923.)

 

 

 

People ask for Carna-
tion Milk. This demand

is growing all the time.
It pays to be the Carna-
tion Milkman. For sale

by all jobbers.

Carnation Mitxk Propucrs Company

233 Consumers Building, Chicago
333 Stuart Building, Seattle

   
 

———_—_—__

 

az 1
: |

sel ar eae
Cee

   
 

Carnation
Milk

"From Contented Cows”

i

 

A progressive organization, managed
and personally conducted, by two
widely Known investigators, that ren-
ders invaluable service and informa-
tion to individuals, stores, factories
and business houses.
Headquarters
333-4-5 Houseman Bldg.
Phones
Day, Citz. 68224 or Beli M. 800
Nights, Citz. 68225 or 63081
ALEXANDER MacDONALD
STEPHEN G. EARDLEY

 

 

Bell Phone 596 Citz. Phone 61366

JOHN L. LYNCH SALES CO.
SPECIAL SALE EXPERTS
Expert Advertising .

Expert Merchandising
209-210-211 Murray Bldg.
GRAND RAPIDS, MICHIGAN

 

 

Chocolates

Package Goods of
Paramount Quality
and
Artistic Design

 

 

 

 

GRAND RAPIDS. SICH

 

a Ask about our way
BARLOW BROS.

 

 

We carry a

~ full line of

Arcady Baby Chick Feed
Arcady Chick Feed
Arcady Developing Feed

Arcady Growing Mash
Arcady Egg Mash

JUDSON GROCER COMPANY

GRAND RAPIDS,

MICHIGAN |

Grand Rapids, Mich.

 

 

 

 

 

 

nae secs

ania lc

eee sioaeiucaieoiscerie

 

23

 

 

 

 

~
ee

 

February 14, 1923

MICHIGAN TRADESMAN

 

MEN OF MARK.

 

J. C. Ross, Manager Edwards &
Chamberlin Hardware Co.

J. Charles Ross was born Feb. 12
1872, at. Woodstock, Ontario, his an-
tecedents being Scotch on both sides.
When he was 5 years old his father
died, leaving a family of five children,
of which Charles was the youngest.
He attended the public schools until
16 years of age, the last two or three

years of which time he worked Sat- -

urdays and during vacations for the
C. P. R. Telegraph Co. and Dominion
Express Co., and acted as local cor-
respondent and agent for the Detroit
Sunday papers. He then accepted a
position with D. B. Phillips, in the
Bee Hive department store, where he
remained four years, continuing to
represent the Detroit papers. He then
took a course in the Woodstock Busi-
ness College, working Saturdays at
the Bee Hive. After graduating from
the business school he worked some
time as special agent for the Domin-
ion Life Assurance Co., of Waterloo,
Ont. In the spring of 1893 he accept-
ed a ‘position in the hardware store
of W. H. Byrne, of Detroit, believing
that the United States offered greater
opportunities for the young man than
Canada. He remained with this es-
tablishment until 1895, when he ap-
plied for a position with Standart
Bros., Ltd. wholesale dealers in
hardware and sporting goods. His ap-
plication was accepted and he began
working in the order room, where. he
remained about eight months, when
he was given charge of the silverware
and cutlery department and also as-
sisted the salesmen on the floor. He
remained in this capacity one and
one-half years, when he was given a

position on the road, his territory .

covering the Michigan Central from
Kalamazoo to Michigan City, Ind., the
G. R. & I. from Kalamazoo to Lud-
ington and the towns between these
points and Lake Michigan. He con-
tinued in this position ten years, when
he resigned to engage in the hardware
business at Waseon, Ohio, under the
style of Ross & Hamlin. Four years
later he sold out at Waseon to take
charge of the retail department of the
Edwards & Chamberlin Hardware Co..,
Ka'amazoo. At the same time he pur-
chased stock in the corporation.
Three years later he was elected to
act as assistant to President A. K,
Edwards. A year later he was electe
Secretary. On the death of Mr. Ed-
wards—in April, 1915—he was elected
manager, a position he still holds, with
credit to himself and with satisfaction
to the stockholders and the patrons
of the establishment.

Mr. Ross is a devoted adherent of
the Christian Science denomination
and is held in high esteem by the lead-
ers of that organization. He is a mem-
ber of the masonic order and A. O.
F. He has served the Michigan Re-
tail Hardware Association three or
four years as exhibition manager and
three years ago he was elected to
serve on the executive board. A year
ago he was elected Vice-President and
‘ast week he was elected President at

the twenty-ninth annual convention, '

held at Grand Rapids.

Mr. Ross was married July 22, 1902,
to Miss Esther Evans Davis, of Grand
Haven. They have one child, a
daughter 19 years old, who is now in
her first year at Kalamazoo college.
The family reside in their own home
at 123 Catherine street.

 

 

 

J. Charles Ross.

Mr. Ross does not care for baseball,
foot ball, fishing or hunting, prefer-
ring to spend his spare moments with
his family. He is a lover of nature
and enjoys a quiet day in the woods
or on the water.

Mr. Ross attributes his success to
having been honest with all people
with whom he has had dealings, and

to the fact that he has always lived up-

to the adage that it is better to wear

out than to rust out.
——.

Christ forgave much and many, but
he would not forgive the man who hid
his talent in a napkin.

 

Bankruptcy Sale

In the District Court of the United
States for the Western District of
Michigan Southern Division.

In the matter of
PACKAGE MACHINERY COMPANY
a Corporation,

Bankrupt.
In Bankruptcy—2213.

To the Creditors of said Bankrupt:
PLEASE TAKE NOTICE

That pursuant to the order of the court
heretofore made in this matter, I will
order for sale, at public auction, to the
highest bidder, all of certain described
assets of said bankrupt estate, consisting
of machinery, belting, shafting, eauip-
ment, dies, jigs, office furniture and fix-
tures, goods, in the process of construc-
tion, steel, nuts, bolts, etc., which are
inventoried and appraised at the sum of
$5,636.25.

Said sale will be held at the factory
of the bankrupt, at the foot of Langley
hill and Peari street, in the city of St.

Joseph, Michigan, in said District, at 10,

o’clock in the forenoon on Tuesday, the
20th day of February, A. D., 1923. Said
sale will be for cash, subject to the ap-
proval of the court, and notice is hereby
given that said sale will be confirmed
within five days after the filing of the
Trustee’s report of sale with the Referee.
The Trustee reserves the right to reject
ae = all bids deemed by him insuf-
cient.

a this 8th day of February, A. D.,

RAYMOND K. ST. CLAIR,
Trustee,
St. Joseph, Michigan.

 

THE SIGN

Lily

 

A.GOOD RECIPE FOR
BAKING POWDER
BISCUITS

1 cup Lily White Flour, 2
level teaspoons baking
powder, 1 tablespoon fat, 1
teaspoon salt. Sift dry
material together. Mix fat
into flour with fork or knife.
Make into soft dough with
sweet milk. Use hand to
mould in shape; cut with
biscuit cutter or knife and
bake in quick oven.

Our Guarantee
We Guarantee you
will like Lily White
Flour, "the fiour the
best cooks use" bet-
ter than any flour
you ever used for
every requirement
of home baking.

If for any reason
whatsoever you do
not, your dealer will
refund the purchase
price.---He’s so in-
structed.

VALLEY CITY

‘*The Flour the Best Cooks Use”

GRAND RAPIDS, MICHIGAN

**Millers for Sixty Years”

Ads like these are being run regularly and continuously in
the principal papers throughout Michigan. You will profit
by carrying Lilly White Flour in stock at all times, thereby
being placed in position to supply the demand we are help-
ing to create for Lily White Flour.

 
   
     

 

a OF QUALITY
6 @& Protection

White

Milled ot Finest
Wheats

Lily White is milled with a
knowledge born of more than
half a century of experience
and experimentation. Because
of this milling process the home
baker is assured a dependable
flour from which she may ex-
pect and obtain the best baking
success. But behind the mill-
ing stands the wheat from
which Lily White flour is made
—the finest grown in America
and not surpassed by any wheat
in the world.

That is why Lily White pro-
duces such remarkably fine
breads and why the best cooks
for three generations have en-
dorsed it and uscd it.

Why You Should Use Lily White

REASON No. 25
Good Looking Bread as well

as Nutritous
Even new cooks are delighted with
their Lily White baking successes.
Try Lily White the next time you
bake—no matter what kind of white
bread you wish to prepare. Read
our guarantee and call your grocer.

MILLING COMPANY

 

 

 

 

 

 

 

aaa G7 2

 

 

 

Polar Bear Flour

A MONEY MAKER

Can Always be sold at a profit.
Quality in the Bag Brings Repeat orders.

J. W. HARVEY @& SON,
Central States Managers
Marion, Ind.

 

 

 

 

 

 

7 Ionia Ave., N. W.

Our Electric
Coffee Mills

Save their cost in time and
1 labor. Also better satisfied
“Coffee Customers.”

G. R. Store Fixture Co. has

good assortment.

GRAND RAPIDS

STORE FIXTURE CO.
Grand Rapids, Mich.

SBS ABS BS G15 KS De

 

 

 

 

 

 

 

 

26 MICHIGAN TRADESMAN February 14, 1923
ce 3 <P .
¢ S 2 a we 2 ¥ . ,
| hielciies-<tuanene | WMOSSCHC
|: “FANCYGOODS NOTIONS. | MO
P=M 335 ~>- Fira Comer ot | Human Hair Nets

iE
: — ‘
=

(‘

=|

 
 

¥

 

 

 

Michigan Retail Dry Goods Association.

President—J. C. Toeller, Battle Creek.
First Vice-President—F. E. Mills, Lan-

sing.
Second Vice-President—W. O. Jones,
Kalamazoo.

Secretary-Treasurer—Fred Cutler, Ionia.
Manager—Jason E. Hammond, Lansing.

 

 

Fall Clothing Conditions.

‘More and more attention is being
directed in clothing manufacturing
circles to the Fall season. Actual op-
erations await the delivery of sample
pieces by the mills. The late opening
of these will prevent any very early
showing by the clothiers, and it seems
doubtful whether there will be any
large number of men on the road un-
til after Easter. Meanwhile, there is
a sub-surface feeling of more or less
hesitancy due to the higher prices of
woolens, which, coupled with the fact
that shop labor shows no reduction,
are deemed to make higher clothing
prices practically inevitable. It is
feared that the already narrow margin
of profit under which many clothiers
have been operating will shrink still
more when the attempt is made to
meet retailers’ views by naming close
prices. From current indications,
manufacturers’ production
forced toward both ends of the price
range, with the medium grade suit the
sufferer. Retailers in turn, may have
to adopt a similar policy, which was
generally followed about two years
ago.

—_——o---—__——
Higher Shirt Prices.

‘When shirt salesmen go’ on the road
for Fall in the course of the next two
or three months they will have to
quote substantially higher prices on
the lines they offer, according to the
statements of manufacturers here yes-
terday.. Price advances in percales,
silks and other fabrics which the shirt-
makers use have been notable of late,
and they will be reflected in the higher
costs to retailers. The low-end mer-
chandise will have to stand a large per-
centage of the prospective advance it
was said, with increases mentioned of
$2 to $3 per dozen on this grade of
shirts. In the case of silks, one manu-'
facturer of a well-known and high-
grade line said he was paying $1.35
per yard for silk for which he former-
ly paid -$1.20, and $2.10: for another
kind that used to cost him $1.85. In-
creases in the finished silk shirts, it is
claimed, will figure out from $3 to $6
per dozen. The quotations made re-
_ fer to the better quality merchandise
‘in both instances. It is thought that
the advances will spur production of

shirts at a price.
—_2-2..———_

Styles of Apron Dresses.
Apron dresses take the place of the
old bungalow apron and are more in
the nature of a dress. The technical

may be : :
‘. stories, and are piquant.

difference between the apron and the
dress is that the former is a slip-on
and does not have set-in sleeves. The
dresses are pretty and gay. One in
checked imported gingham has white
transparent organdy in a V in the
front, in the belt and edging the
sleeves. A little flower in color is set
on. Pink and green are the colors
that go well. Plain chambray is com-
bined with checked gingham, and a
pale green chambray has set-ins of
orange-flowered cretonne. The apron
dress also comes in black satine with
rick-rack braid in contrasting colors
finishing necks and sleeves. The
dresses are made to retail at 79 cents
each for the domestic gingham, and

up.
—_»-~--_

The Why of Nose Veils.

Nose- veils for women are new,
pretty and economical. They are
small, in half moon shape, to be worn
with small hats. The straight line
goes around the hat and the curved
part comes just under the nose or
possibly just covers the lips. They
suggest the small mask of other days
which figures in many romantic
They come
in some simple mesh with a little bor-
der around the curved edge and in
different shades of brown, in gray and
in black. There are a few which
come with a more elaborate all-over
design. Being small, they take little
material and are, therefore, less costly,
retailing from 75 cents up.

——_o-2-.—__—_.
Fruits in Millinery.

This is to be another fruit year in
millinery. Bright yellow oranges, half
as large as life, come witha spray of
orange blossoms and leaves and show
to advantage an a pale green felt hat
with a gauze rim. A pretty rosette-
like cluster cf white cherry blossoms
repeats.the colors, having a bunch of
yellow cherries in the centér.. There
are all shades of red cherries, luscious
in size and color, and berries of dif-
ferent kinds and seed pods. Fruits
of. many kinds, including grapes and
peaches, appear upon the handsome
ribbons, some of them with a metal
thread.

 

We are manufacturers of
for Ladies, Misses and Children,

especially adapted to the general
store trade. Trial order solicited.

CORL- KNOTT COMPANY,
Corner Commerce Ave. and
3 Island St.
Grand Rapids, Mich.

 

 

 

 

 

      
     
     
     
   
    
     
      

 

GRAND RAPIDS DRY GOODS CO.

A Product of Unsurpassed Quality—With Greater Profits

For You.

Our Window Displays, Counter Cards, Wall Hangers and Display
Cabinets are most attractive and impressive. They are creating sales
for merchants everywhere.

Your profit is $1.20 per gross more in the sale of Duro Belle than in
the sale of other advertised nets.

Buy Duro Belle and secure these dealer helps from your jobber and
display them prominently.

NATIONAL TRADING COMPANY

i 630 SO. WABASH AVE,

CHICAGO, ILL.

 

*

 

DON’T DELAY

Get the pick of patterns and assortments for Spring and
Fall by placing your order N

OW.

And in addition you may make a considerable saving in
price, because with cotton, wool, and silk scarce, and tend-
ing higher, and with labor asking 29% increase in wages,
everything points to the suggestion that Dry Goods are
bound to be higher later on—and the chances for lower
prices are slim.

Our salesmen are carrying complete lines for immediate
delivery, and Spring and Fall, and we solicit your business
on the basis of best quality merchandise at lowest prices.

WHOLESALE ONLY

 

 

Double Combed. 200 needle.

tle

’ SOU UO BU OU OIBOET

WHOLESALE DRY GOODS

 

Here is a good number for men

HEARTHSTONE
HOSE

Number F160/1, Black or Cord.
@
$2.15 per doz.

Triple heel and toe.

Daniel T. Patton & Company
Grand Rapids,Michigan ~59-63 Market Ave. N.W.

THIS WEEK’S SPECIALS
Bundle Ginghams

26 in. Hazel, 10/20, Assorted Fancy Patterns, Yard _----.--~--------- 11!4c
27 in. Everett Classics, 10/20, Assorted Fancy Patterns, Ward 25 13'oc
-27 in. Brentwood, 10/20, Assorted Fancy Patterns, WHI couse eo 16Yoc
32 in. Victory, 10/20, Assorted Fancy Patterns, We oe 18l/oc

39 in. Yomac, 10/20, Assorted Fancy Patterns, Yard ~---------------- 2ic
32 in. Berwick—Remnants, 2/10’s, Plain Colors, Yard --------------- 14Yc
97 in. Guardian—Remnants, 2/10’s, Plain Colors, Yard -~------------- 12Voc
32 in. Pomona Cloth, 10/20, Assorted Patterns ~---------------------- 19V/oc

Be sure to visit the
GRAND RAPIDS AUTO SHOW
Week of February 19th.

Visitors cordially invited to make our store your meeting place. Leave

your parcels with us.

PAUL STEKETEE & SONS

GRAND RAPIDS, MICH.

ie ul owe fu) ql

WOM NGANON GANGA NG) TOMA BUBB EES

 

 

  

 

   
  
 
 
 
    
    
 

 

 

923

 

 

 

 

 

February 14, 1923

 

 

   

 

 

 

 

MICHIGAN TRADESMAN 27
ES Ct JRRENT APLE OO) Cambrics- & Nainsooks. Childs Walsts.
PRIC ON ST. DRY G DS. pee ee it = aba a oo re o 60
: : : a ees “Bear” SIG oi
List prices corrected before going to press, but not guaranteed 614 Gisry, 60° 222222222 s19% Ss Muslin Waist 2 26@3 5004 3
against changes. Diamona El (oo 16
Boys’ Underwear.
Dress Goods. Comfortables, eee —- & Bath Ticking. Fleece Union Suits, Heavy nS 2
s. : _
32 in. Wool Mixed Storm Serge -- 43% 41.75 Blanket Comfortables, ---—- loner Egypt Ribbed Union Suits —_---- 4 25 (20
a 00 rm serge ...-- 66x80 Comfortabl 3 10 Feather Tickings from ©2422. 2846 62%
ia in. All Wool Storm Serge ---... 97 e080 Comtsstabios ~~ 3 25 Fancy: Satine Tickings from... ‘29% ae “Hanes” No. 958 Ribbed 'U. S 6 00 730
Pn Gees Gaia RR Conteris 3 a6 in. Imp. Hol. ‘Ticking ——--—----- 37% owes i " Rise .62%
Danish Poplar Cloth wr 66x80 Comfortables __.----------. 3 6 oe Part Wool Union Suits, all sizes 12 00
flies Novewy Cheats © Pals GHEE Sr8 ae aaeas wie ov 5 ae ee ee
_ oe ee = + ee Cords, Tassels & Frogs —-_-_.-- 400 240 23, Heavy Fleece Vests. & Pants — 3 00 9 fis
a ee Crib Blankets. Z Part Wool Vests & Pants... 5 50/16
36 n. Sati re io & colors a6 = 30x40 Stitched ou -- 12% Prints. ise of .60
36 a Par oi aC. colors @ % 30x40 Scalloped — - ih In Various colors ~~~ ~~~... “11% ~
Windacr Cambric Dee eer oe so sexe indent a ; s Ch Cloth — ee chock 80 wage mee s. 7s
: ee ee eee nearer eee x calloped  —.-.-. aoe eese oth. ‘‘Hanes’”’ x80 pin chec
36 in, Radiant Charmeuse --------- Ap 30n50- Bowie 1 40 36 in. Bleached Curity Gauze 7 Athelie Salt 2 6 12%
Better Grades ---...-. nes OO
White Goods. ‘ Camp Blankets. “ee Misses’ Underwear.
: Indian Head. Camp Blankets -------..---------.. 3 50 Flags. Vellastic Vests & Pants ----.... 3 00/16
33 in. Soft Finish up Small Spearheads, doz. ......__.... 1 Rise .37
36 in. Soft Finish -_. Auto Robes. Larger sizes from 4x6 tt. to ios ft. Heavy Fleeced Union Suits -.-.... 6 "
44 in. Soft Finish Aula Robes? 3 60 ranging from, each ----.... $2.00@8.00 Rise

54° tn. Sort Pinish 22 38
All Linen Finish 4c yard more.

Gimghams and Wash Goods.

 

27 in. Pledn Colors —...-.-.. 15@17%
27 in. Checks & Plaids ~---_...-.-- 11%
32 in. Checks & Plaids ..--.---.... 19%
32 in. Checks & Plaids, better

quality trom: 00 23% @22%
AO TS IBAOR 35 @45
vd /40 in. Voiles ~---....._._. 18% 31%
40 in. Organdies, all colors -....---.
32 in. Romper Cloth ~~... .....
27 in, Apron Ginghams ~~~... iol
at im, Cheviots
Plisse & Serp. Crepe —-----.. 20 ort,
oo: in, Chaties oo
32 in. Madras pase seeorreaes
32 in. Suitings, "from ae Hingis
36 in. oa from .2.00-0.0 32 42%
ai in. PoOpuns: po ee
36 in. Pate TOR es 271% @42%

°
Percales.
36 in. 64x60 ______ Lights 16 , Darks 17
36 in. 68x72 ~_---- Lights 16%, Darks 17%
a6: in, S0x80°. Lights 21%, Darks 22%
Crashes.

418 in, P. Bleached .............. 32
18 in. P. Brown ~..---..-- 31

arr grades accordingly “and less

16 in. Irish Imp. Br. Linen Crash 16
15 in. Bleached Toweling -....... 06
17 in. Glass Toweling, Red Stripe .. 12
18 in. Absorbent Toweling --.-. 16
16 in. Blea. Linen Crash, from 20 “to 25

Diaper Cloth.

 

24 in.

27 in, Rea Star 2 ag
Damask.

G4 in. Morcerized «2 62%

12 in. Mercerized 2.2 12%

58 in. Mercerized .~ ..-..._-...... 46
58 in. Bates or Imp. Hol. Red Dmk. 75

Pattern Cloth.

58x72. Mercerized ...-..---.---.-.---. 1 26
Larger sizes, good qual. from 2 50@3 08

Towels & Wash Cloths.

Turkish Towels from $2.25@9.00 depend-
ing. an size oo quality, and whether

r fan

Hock “Towels ‘from S2%cQ@S$6. oo ~
depending on size = =
whether part linen, hemstitched, ae

Wash Cloths from 45c per doz. to $1.50
depending on size and quality and
whether plain or a0

Bath Sets from 75c@$1.30 each.

Draperies.
a3 i. Crotenne 16%
Harmony Art Cretonne —___--------- 25

Normandy Silkoline -~~-----------.. 19
36 in. Better Grades Cretonnes from 25c
@62c, cea on quality.

Scrims & gy gence from om 104%@19%

“ Seca Osiige gg sce) settes ss

rom c c, depen a on quality.

Curtain Nets from 25c@62%c, depending
on width and qualit: y-
Blankets.

45x72 Cotton Felted Blankets -... 1 07%
50x72 Cotton Feited Blankets -... 1 20

54x74 Cotton Felted Blankets —_-. 155
60x76 Cotton Felted Blankets ~.-. 175
64x76 Cotton Felted Blankets -.-_ 1 85
68x80 Cotton Felted Blankets —~__- 2 30
72x80 Cotton Felted Blankets ---_ 2 50

Seconds about 5 to 10% less.

Singles and Single 2nds nnonostionaray-
64x76 Barlan Heather Plaid -__--.
72x80 Barlan Heather Plaid ~_--__ 3 30
Seconds about 5 to 10% less

Singles and Single 2nds proportionately.

 

60x76 Plain Woolnaps ~~ -_~------.> 2 30
64x76 Plain Woolnaps he ee 2 65
66x80 Woolnap Plains ~___.--.-._. 3 35
72x84 Wooinap Plains ~_.-.--.-___ 3 70

seconds about 5 to 10% less
rae a and on Peas 2nds proportionately.

 

60x76 Woolna meee a

80x80 Woolnap Plaids pete cece oe 2 65
66x84’ Woolnap Plaids ---.------.. 3°70
72x84 ecoinap Sou eae 415

Seconds about 5 to 10% less
Singles and Single 2nds proportionately.

Wool Blankets.
66x80 Wool Mixed
66x 80 All W
70x80 Wool Mixed

 

Lexeer sizes, better grades

ae 24 00@48 00
Sheets.
Ga000 Pequot oo 15 95
63x99. Pequot: 20 17 35
Tamed POGUOG foo 17 35
texoo. Pequot. ooo _. 19 00
SinsG Pequot 220 306 18 85
Sines -Pequet 2230 20 65
GaxS0: “Perperell 23 13 45
Gaxoo Fepperch 2200s 14 71
Taxe0: Pepperell 20 15 50
Vaxeo Pepperell: 200 16 86
81x90 Pepperell —....- = 16 45
Studs Pepperell: 220.5 18 01
(2290 Lockwood 9. 15 25
72599 Lockwood: 2202200 16 69
81x90 Lockwood —..-_.--.2 16 75
31x09 ‘Lockwood 2... 18 34
Cheap Seamless Sheets -~..-...-.-- 13 60
Cheap Seamed Sheets —..__..--__--- 9 00
Pillow Cases.
49436 Pequot: 2 4 32
45x06" Pequot. 22 4 66
42x36 Pepperell oo 3 90
45x36 Pepperell .u02 0 414
42590 Lockwood: 22050 ee 3 :
45x36 Lockwood —-...-~._-...-_..... —— 42
Cheap Pillow Cases —._-..--------.. 2 25
Bedspreads.

Toea4 HeGSpregae oo 1 60

eg qualities and larger sizes up

 

Carpet Warp.

 
 

 
 
 
 
 

White Peerless —_. - 50
Colora Peerless. 2.0 — 66
Olicioth.

6-4 White ._... 3 20
5-4 Meritas White 3.70
5-4 Meritas Fancy 3.60
6-4 Meritas White --. 4.70
6-4 Meritas Fancy -._ 4.60
Batts.

3 lb. Quilted Cot.” Batts _._.. 83 per batt
3 Ib. Plain Cotton Batt -... 75 per batt

8 oz. Small Cotton Batt ..10% per batt
10 oz. Smali Cotton Batt .. 12 per batt
12 oz. Small aero Batt .. 16 per batt
Ib. Wool Batts ~...--.--- 1 45 per batt

2 lb. Wool Batts .......-.. 2 50 per batt

Wide Sheetings.

   

  
 

  
  
  
  

 

 

 

 

7-4 Pequot Bleached ~-..-----.---- 50
8-4 Pequot Bleached ~-------_._-__ 55
9-4 Pequot Bleached ........--.-.. 60
10-4 Pequot Bleached ~--_-----_--_ 65
7-4 Pequot Brown --.---.-:-:--. 44
8-4 Pequot Brown —__-_____-____-. 50
9-4 Pequot Brown ____.-_-_-.--- 55
10-4 Pequot Brown _____ - 60
7-4 Pepperell Bleached — -~ 42
8-4 Pepperell Bleached — — At
9-4 Pepperell Bleached - 52
10-4 Pepperell Bleached ~_._-.____ 56
8-4 Pepperell Brown —~.._._....____ 42
9-4 Pepperell Brown ~_-.._.-_.____ 47
10-4 Pepperel Brown ~_._.__.._____ 52
7-4 Lockwood Bleached __-.-___.. 43
8-4 Lockwood Bleached __________ 48
9-4 Lockwood Bleached __________ 53
10-4 Lockwood Bleached ~_________ 58
8-4 Lockwood Brown  _____________ 43
9-4 J.ockwood Brown  —___________ 48
10-4 Lockwood Brown —____________ 53
Tubings.
42 in. Pepperell ..........____ - 30
45 in. Pepperell —.. - 31%
42 in. Pequot —.___ - 36
45 in Pequot .._____ 38
42 In; Cabot: 30
45 in. Cabot —..______. —-. 31%
: 4-4 Bleached Cottons.
TONSO le oo a
RROD oe 17
Cabot 17%
Fruit of the Loom ________. 21
Auto 17%
Bigs Pun ee a 15
4-4 Brown Cottons.
BlaGk FROCK 2 ek 16
Velvet 15
Giaat 14
Cheaper Cottons - ~-.-...._.. 10%@11

Napped Goods.
25 in. White Shaker —____-____--____ 12%
27 in. White & Twill. Shaker Aerie
Cashmere “Pwill 2

27 in. Light Outings = ig
is

  

27 in. Dark Outings
36 in. Light Outings
36 in. Dark Outings --

Notions.
Stan Sndvs, ero. 2.2: EO
Kohinoor Snaps, gro. -....-.----.... 60
WHIenane. “Ero. 220 16
Satin Pad S G Garters, doz. _----- 2 00
Sampson fly swatters, doz. ...-...- 16
Roberts needles, per M. ---..----- 2 50
Stork needles, per M. -........--. 1 00
Self Threading Needles, paper --.. 06%
Steel Pins S. C.,*300, per box -... 43

Steel Pins M.C., 309, per box .
Brass Pins S. S., 160, per box .
Brass Pins S. C., 300, per box
Brass Pins M. C., 300, per box
Coats Thread, doz, ---.---.
Clarks M. E. Thread, doz.
J. J. Clarks Thread, doz.
Beldi Silk, 50 yd., doz. oe
Cobro Silk net with elastic, gro. -~ 4 50
Gainsborough Hair Nets

Single Strand ~-. ee 80

Double Strand -- i
Wolverine nets, gro a
R. M. C. Crochet Cotton, per box 75
B-4 O. N. T. Cro. Cotton, per box 90
Silkene Crochet Cotton, per box -. 90
Sansilk Crochet Cotton, per box -. 55
M & K or Dexters Knit. Cot., white,

   
  
 

   

Ne Oi a es 1 50
Black a eng colors: 2-2 1 75
Allies Yarn, bundle —..-_.-<_._-__- i 50
Fleishers Knitting Worsted Skeins 2 30
Fleishers Spanish worsted balls -_ 2 60
Fleishers Germant’n Zepher Balls 3 70
Fleishers Saxony Balls ----~----- 3 70
Fleishers Knitting Worsted Balls 2 60
Fleishers Scotch & Heather Balis 2 90
Excello Suspenders, doz. ~--------- 4 50
President Suspenders, doz. -_----- 4 50

President Suspenders, Ex. Heavy 6 00

infants’ Hosiery.
Cotton 1x1 Rib Hose ~-_---------.. 1 00
Combed Yarn 1x1 Rib Hose -----. 1 85
ee ne Lisle Hose, Cashmere
Hl. & toe, 60% Wool Hose 4 ia

silk Me Wool Hose 22.28. 6
Children’s Hosiery.
BS No. 1 Cotton Hose ---_------ 2 22

R. & F.
2 Thread 200 Needle, 3 Ibs. on 9 2 50/8
R. .10 F. .05
Misses 300 Needle Combed Yarn
VRORGs soe 2 25/7

Misses Cot. 28 oz. Dou. card. “ices f mC
Misses Merc. 344 Needle Hoge ie 3 85 “

OF. .
Ladies’ Cotton & Silk Hosiery.
176 Needle Cotton Hose ---------- 25
220 Needle Cotton Hose ~-..-... 35
220 Nee. Co. Yarn, seam back Hose i 50
232 “Burson” rib top --.----...-- 4 25
232 “Burson’’ rib top, ‘el size Hose 4 60
520 “Burson” split sole Hose -... 4 25
220 Needle Mercerized ~..---...--. 4 00
Pmt. 100, lisle, hem top ---------- 4 00
460 Needle Top full meconinea a. 4 75
Fibre Silk Hose —.-............... 4 62%
12 Strand Fare” Silk Hose -.... ---12 60
Pmt. 110 Silk & Fibre --.-........ 8 50

5
260 N’dle 18 in fibre ont mock sm. 6 75
10 Strand 18 in. Boot Silk -....... 9 00
Ladies’ Full Fash., 42 Guage, all

Sie Piose: 2222 eee 19 50

Ladies’ Fleeced & Wool.

220 needle, 2 lb. combed varn
200 needle, 2% Ib. an var yarn hose 3 00

200 n’dle, 2% lb. O.S. comb. yn. hose 3 25
176 needle out size Hose .-_....._...
Men’s Hose.

& F. Hose Cotton ~._--------.---- 1 50
Record, med. weight Cotton ~..-... 1 90

& D. He eavy Cotton Hose -_--.. 1 60
tie Needle Cotton Hose —_-_-------- 1 35
200 Needle Combed Yarn Hose ---- 2 15
200 needle full mercerized Hose ---- 3 00
240 needle fibre plated Hose ---.:. 4

Pure Thread Silk Hose ~~~...
Nelson’s Rockford socks, bdl.
Nelson’s Rockford socks, bdl.
Nelson’s Rockford socks, bdl.
2% Ib. Wool Sox ~~. ......-.-.-... 2 25
£ ih: Wool Sox ....- 3 50@3 76

 

Med. Weight Fleeced ‘Union Suits 5 50 Of
Rise .50

Part Wool Union Suits ~~~... 13 ee
Vellastic Fleece Union Suits -.- 7 00/2
Rise .75

Spring.
Misses Gauze 12 cut Union Suits . 4 25
LSS1 ‘Sealpax” Athletic Suits -... 8 60

Ladies’ Underwear.

7 lb. Brush Back Vest & Pants, Reg. : =
Heavy Fleece Vest & Pants, Reg. 8 26
Ex. 9 00
Wool Vests & Pants -....---... Reg. = Bs
Med. Wt. 8 Ib. Ribbed U. S. --Reg. 8 00
Ex. 9 00
11 lb. Brush Back Union Suits, Reg. 12.25
Ex. 13.50
Silkateen & Wool U. S. ----.2- Reg. 23 00
Ex. 25 00
Mer. & Wool Union Suits -.Reg. 23 00
Ex. 25 00

Spring.
1x1 rib, 12 cut Vests, Dou. extra -. 3 00
1x1 rib Bodice Top Vests ee 2 15
xX

1x1 rib Tu. V. N. vests, lace tr. Reg. 2 265
Ex. 2 50
12 cut, lace & cuff knee Union

Suit.” Double: Bx: 6 25
1x1 rib, band & bodice top a
union “suits {203s Reg. : $

Men’s Underwear.
Red Label Shirts & Drawers --_-- 9 50
Red Label Fleece Union Suits —._. 17 00
Black Label Shirts & Drawers -... 9 =
Black Label Fleece Union Suits —_ 15
1658 Hanes U. S. 16 lb. cot. ribbed 13. teas
San. Fleeced Shirts & Drawers --_--

‘“‘Hanes”’ rib. shirts & drawers .. 7 bo
Wool Shirts & Drawers -...--.-.. 14 00
San. Fleeced Union Suits —..-.._.. 0
Heavy Ribbed Union Suits ._.-.... —. 13 60
Part Wool Union Suits ~-.--...... 36 00
Mer. & Wool Union Suits —------.- 34 50
100% Wool Union Suits ~-------.. 48 00

Spring.
Lawrence Shirts & Drawers 7 00@7 =
Bal riggan Shirts & Drawers -_.. 4 2
Balbriggan Ecru Union Suits -. 8 00
Ribbed, Ecru Union Suits --..._ : 15
64x80 pin check nainsook, Ath. S. 5 37%

72x80 pin check nains. Ath. Suits 6 25
Fancy striped nainsook -...-..... 8 00
B. V. D. Athletic Suits ~......... 12 50
Fancy Strip Madris -....-..-.... 9 00

Bathing Suits for coree ware
Men’s all pure worsted, plain ~... 2
All pure worsted with chest ae

7 00@32 00

Ladies pure worsted plain —.... 00
Ladies all pure worsted striped and

color combinations ~..--.... 27 up

en’s Dress Furnishings.
Slidewell Collars, linen ~._--........ 1 60
Flannel Night Shirts -.-..... 10 50@13 50
“Linine”’ Collars, per box 35
“Challenge’’ cleanable, doz. ..--.... 7 15
64x60 percale dress shirts —.......
68x72 percale dress shirts ~-.-.-.._
Fancy Madras Dress Shirts 13 Sigal 00
Silk & Satin Stri. on good gr. 22 50@36 00

Men’s Work Pacntoes

No. 220 Overallg or Jackets ~.---__ 16 50
No. 240 Overalls or Jackets .....__.. 13 50
No. 260 Overalls or Jackets ~.---___ 12 00

Stiefels, 285, rope stripe, Wabash
stripe. Club or Spade overall or
jacket, 2 seam triple stitched __ 15 0

Black sateen work shirts -. 10 50@12 00

Golden Rule work shirts ~_-._-_-__ 8 0

Piece dyed work shirts ~.-._...._ T Bou

Best Quality work shirts -...9 00@16

Boys’ Furnishings. .
Knickerbockers ~-.-.---..--.. 6 00@15 00
Mackinaws, each -..--.-. 8 50
Overalls, Brownies, 9 00
Youths’ overall, 265 W 2
Coverall Heavy Kh
68x72 Dress Shirts
“Honor Bright” Stifels Wabash

Stripe Romper, red trim —------_- 50
“Sere Bright’? Khaki Romper,
“Honor Beight” Plain Blue Romper,

Red ein 620 ee 8 00

 

Ladies’ Furnishings.
Middy Blouses, red, green or navy,
Parker & Wilder, wool flan., each 4 90
Tricollette Overblouses, each ~..-.. 3 26
64x60 Percale aprons, hts ..... 8 50
64x60 Percale aprons, In ~saaw 2 OC

 

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Michigan Butter Contest To Be Held
at Kalamazoo.

Secretary Frary, of the Michigan
Association of Creamery Owners and
_ Managers, sends out the general rules
governing the butter contests to take
place in connection with the conven-
tion of Michigan Allied Dairy As-
sociation at Kalamazoo, Feb. 20-23.

“Two classes are provided for the
exhibit; Class A for buttermakers is
under the auspices of the Allied Dairy
Association; Class B is under the
auspices of the Association of Cream-
ery Owners and Managers.

The following general rules shall
prevail in each class:

1. A one dollar entrance fee must
accompany entry blank and butter
shall be sent parcel post or express
prepaid. .

2. A ten-pound tub or over must
be exhibited and owner hereby agrees
to permit the butter if needed, to be
used in the butter judging class.

3. Butter must be made from regu-
lar stock of farm skimmed cream re-
ceived from at least ten herds and
churned in a regular licensed cream-
ery. Factory skimmed cream is not
eligible in these classes.

4. Your entry blank will bear a
serial number. Copy this number
plainly on the bottom of your tub, al-
so tack on the bottom of tub the
identification card. (This will be re-
moved -on receipt of the butter at
Kalamazoo.) Make out the requested
information on entry blank and mail to
R. F. Frary, secretary, care of Armory
building, Kalamazoo, together with
paid express receipt. Butter to be
shipped to the same address and must
arrive not later than Tuesday morning,
Feb. 20. It can be shipped to arrive
any time the week previous and will
be cared for.

5. Butter willbe returned or sold
at auction and remitted for according
to your instructions. :

6. The prizes in each class will, be
awarded for first, second and third
best score, based’ on a Chicago com-
mercial scoring by an out-of-state but-
ter expert; providing, however, that
ten or mote entries are received in
each class. If less than this number
are entered in either class, the second
prize will go to the first winner, and
the third prize to the second winner.
In each class suitable and attractive
diplomas will be awarded to all butter
scoring 90 points or above. Two
beautiful large silver cups are being
held awaiting the winners of first prize
in each class.

Class A.
For Buttermakers—Auspices
Dairy Association.

Any buttermaker within the State

irrespective of Association member-

Allied

 

ship shall be eligible to enter in this

class, providing he has complied with

the foregoing general rules and in-
structions. This class is for butter-
makers; not to the creameries. Butter
from out- of State may be entered in
this class for complimentary score
only.

Class B.

For Creameries—Auspicies Creamery
Owners and Managers’ Association
Any creamery, who is a member of

the above association whose dues are

paid to date, is eligible to compete in
this class providing they have com-
plied with the foregoing general rules.

The awards in this class will be made

strictly to the creamery and not the

buttermaker. There is nothing, how-
ever, to prohibit the maker in these
plants from exhibiting a separate tub

in Class “A.”

Butter Scoring Class.

A butter scoring class will be con-
ducted Wednesday after the afternoon
program. If interested bring your
trier.

H. J. Credicott, Freeport, Ill, for
several years the official Government
butter judge on the Chicago market
will do our official scoring.

The Program.

Avery elaborate program covering
the sessions of the convention has
been prepared.

General Sessions.

The Allied Dairy Association will
hold its opening session at the Ar-
mory at noon on Feb. 20 with an ad-
dress by the Mayor, official reports
and pertinent addresses by J. Kindle-
berger and M. L. Noon.

On. Wednesday afternoon, Feb. 21,
addresses will be given at the general
session by A. P. Holly, secretary of
Indiana Manufacturers of Dairy Prod-
ucts and by Dr. David Friday, of the
Michigan ,Agriculiural College.

Thursday afternoon’s meeting will
be addressed by E. K. Slater and by
Hon. John M. Kelley of New York.
Winners in the butter contest will be
announced and the election of officers
will be held at this meeting.

A sight-seeing party for the -ladies
will be conducted during this meeting
and on Thursday evening there will be
a theater. party for the ladies and a
smoker for the men.

Friday morning at the Armory will
be devoted to a “Buy-it” session for
placing orders with exhibitors. Fri-
day noon the Association will be
guests of the Kalamazoo Chamber of
Commerce at luncheon.

Moseley Brothers

GRAND RAPIDS. MICH

Jobbers of Farm Produce.

 

TRADESMAN

 

 

MILLER MICHIGAN POTATO CO.
Wholesale Potatoes, Onions
Correspondence Solicited

Frank T. Miller, Sec’y and Treas. w Se

Smith Building
Michigan

 

 

THE TOLEDO PLATE & WINDOW GLASS COMPANY
Mirrors—Art Glass—Dresser Tops—Automobile
and Show Case Glass :
All kinds of Glass for Building Purposes
601-511 IONIA AVE., 8. W. GRAND RAPIDS, MICHIGAN

 

Learn to Say—

MiLola

Distributed By

LEWELLYN & CO.

WHOLESALE GROCERS

GRAND RAPIDS DETROIT

 

 

Blue Grass Milk

-ONCE
USED

ALWAYS
USED

 

AT YOUR GROCER
KENTSTORAGECOMPANY

GRAND RAPIDS ~- BATTLE CREEK
“Wholesale Distributors

 

 

 

“The Wholesome Spread for Bread’
1. VAN WESTENBRUGGE
Carioad Distributor

GRAND RAPIDS» MUSKEGON

 

 

- 22-24-26 Ottawa Ave.

 

Order a bunch of GOLDEN KING BANANAS of
ABE SCHEFMAN & CO.
Wholesale Fruits and Vegetables

Grand Rapids, Mich.
WHEN YOU THINK OF FRUIT—THINK OF ABE.

 

 

February 14, 1923

 

 

 

February 14, 1923

Other Events.

A “Washington Birthday party” will
be given under the auspices of Michi-
gan Dairy Boosters at the Masonic
Temple on Wednesday evening, Feb.
21.

On Wednesday morning Feb. 21,
unit sessions of Michigan Ice Cream
Manufacturers Association will be
held at Burdick Hotel, of Michigan
Association of Creamery Owners and
Managers at the’ Armory, and of
Michigan Dairy Boosters at Park-

American Hotel.
—_+-—__

Lack of Canning in the South.

The canning industry is not develop-
ing in the Southern tier of states of
the United States as it should. The
production of vegetables and fruits in
Florida, Alabama, Georgia, Mississippi
and Louisiana is enormous, as is prov-
en by shipments out of those states as
reported by the Department of. Agri-
culture, which also records the annual
production.

In tomatoes, sweet potatoes, okra,
stringless beans, grape fruit, oranges,
figs, the canning industry is already
established there in a small way, but
the producers find such a ready and
profitable market for their products
when shipped fresh in frost-proof cars
that they have not yet found it essen-
tial to install canning factories to any
extent.

But little attention seems to be given
to the growing of apples, peaches or
pears, but there is an enormous pro-
duction of srawberries in all the states
mentioned, although raspberries are
but little cultivated. The blackberry
and dewberry has its home in these
states and is of heavy natural or wild
growth.

The canning of oysters is well rep-
resented on the Gulf and Atlantic
coasts of the Southern states, but the
sale of cove or cooked canned oysters
is declining as the shipments of re-
frigerated fresh oysters to all parts of
the United States have !argely super-
seded the canning of cove oysters.

The canning of shrimps on the Gulf
and Atlantic coasts of the Southern
states has grown to considerable im-
portance, but the shrimp catching is
so frequently “interfered with by
storms and unsuitable weather that
the canning of shrimps is a very un-
certain and precarious business.

Altogether the Southern tier of
siates furnishes a great empire for the
extension of the canning industry al-
most boundless in -its possibilities.
There is plenty of cheap negro labor
and most crops of vegetables are con-
tinuous, yielding from two to three
crops annually. There are no cold
winters to expensively guard against,
and the housing and living for labor
is cheap. What is needed is, canning
plants and machinery and capital, but
before these are established the grow-
ers must be found and organized to
grow the crops. To depend upon the
production of the small negro truck
farmers would be wholly impract’c-
able and disastrous. John A. Lee.

2-2 ——_

A small thing frequently throws a
shadow out of all proportion to its
size. Most. of our grievances are
merely shadows that seem wholly in-
significant when traced to their causes,

MICHIGAN TRADESMAN - 29

Grape Fruit Being Canned in Florida.

The canning of grapefruit in Florida
is attracting the attention of the trade.
A cannery has been established at
Eagle Lake, Polk county, Florida, one
of the great citrus growing counties
of the State.

It is owned and operated by the
Citrus Exchanges of Bartow, Winter
Haven, Eagle Lake, Florence Villa,
Lucerne Park and Auburndale. The
‘output is sold through the Citrus Ex-
change of Tampa, and is oversold for
some time.

The management is arranging to
work both a day and night shift and
the output of about 300 cases a day
of 24 No. 2 cans will then be doubled.
About 150 men and women are em-
ployed, most of them having been
brought from the peach canning dis-
tricts of Georgia. They are housed
in tents of board floor, of sanitary
construction, and the tent village is
under the charge and supervision of
a Y. M. C. A. worker.

There is a mess hall, dining tent and
kitchen and there are bath houses for
men and for women. The camp is
kept under discipline as to cleanliness.
The tents are comfortable, as the
temperature seldom goes below 70
and seldom above 85, and social en-
tertainment is provided for the work-
ers.

Nearly all of the product so far has
gone to the Pacific Coast, though
there are enquiries from all parts of
the States.

Two grades are being canned, one
with, and the other without, sugar,
which consumers can sweeten to their
own tastes.

The fruit used is perfectly sound,
but the small sizes and the very large
sizes are used, and some of the fruit
that is of dark color is used, ‘These
grades of fruit are all sound and of as
fine flavor as the fruit which is bright,
which is carefully graded as to uni-
formity of size and shipped. fresh in
crates to the markets of the world.

Several other canning establish-
ments for grape fruit are being organ-
ized in Florida and soon will be in op-
eration. ~“< John A. Lee.

———_.~.—~>___

As to the best method of advertis-
ing, one dealer. has said: Circulars
may be useful-at times, but are they
going to be read with the same care
that your weekly newspaper will?
That will depend somewhat on the
newspaper, but a good one will get
more attention than any circular.
Then a newspaper advertisement is an
open challenge to your competitor,
while a circular may contain some
statement inclined to exaggeration.
Billboards and circulars can only be
an addition to newspaper advertising.
There should be a definite plan and
space taken for.a year. Use a special
style and get your printer to give you
different type-~than to other adver-
tisers, to give your advertisements a
distinctive tone. High class literary
style is not necessary, if the advertise-
ment has the right ring. If you sell
goods on price only you do not need
to advertise. If you sell on a quality
basis, you must advertise.

—-e>-2-as

A kiss may be heard, but should

never be seen,

°

 

 

 

   

MAKERS OF
FANCY COOKIE CAKES AND CRACKERS

LONG ISLAND SANDWICH—Our Speciality
Detroit Branch
3705 St. Aubin Ave.

Samples sent on request.
Phone—Melrose 6929

 

 

 

 

 

You Make
Satisfied Customers

when you sell

‘‘SUNSHINE”’
FLOUR

Blended For Family Use

The Quality is Standard and the
Price Reasonable

Watson-Higgins Milling Co.

NEW PERFECTION
The best all purpose flour.

RED ARROW
The best bread flour.

Genuine Buckwheat Flour
Graham and Corn Meal

 

Look for the Perfection label on
Pancake flour, Graham flour, Gran-
uated meal, Buckwheat flour and
Poultry feeds.

J. F. Eesley Milling Co.

The Sunshine Mills
PLAINWELL, MICHIGAN

Western Michigan’s Largest Feed
Distributors.

 

 

 

 

 

 

HEAD LETTUCE

~The Perfect Salad

 

We receive a fresh supply daily of tke best Imperial
Valley quality. The price is reasonable now.

 

MAIL US YOUR ORDERS

 

The Vinkemulder Company

GRAND RAPIDS, MICHIGAN

 

 

 

M. J. DARK & SONS

GRAND RAPIDS, MICH.

Receivers and Shippers of All

Seasonable
Fruits and Vegetables

 

 

 

 

 

 

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MICHIGAN

TRADESMAN February 14, 1923

 

 

 

 
 

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Two Vital Points of Shoe Salesman-
ship.
You have noticed the difference be-

tween the easy telling work of a great’

actor, and the uninspired efforts of
average theatrical people having little
talent. Probably you have observed
the same thing in  books,- pictures,
music, magazine covers,:the decora-
tions of a room—anything calling for
art. ; ,
Under the easy work of the great
artist, invariably, lies a world of study,
attention to detail, practice. There
may be genius to begin with, but

‘genius has been defined as the capacity

to take great pains with details. The
sculptor first builds a skeleton for his
statue, thenclothes it ‘with muscles,
then flesh. In the finished statue all
are concealed, yet without them pro-
portion, action and the feeling of life
would be lacking.

It is said that a woman once rented
a summer cottage next to Paderewski
in Switzerland, hoping that she would
hear the pianist play great composi-
tions at his daily practice. But accord-
ing to the story, Paderewski simply
practiced one difficult passage over
and over again, hbur after hour.

A good many efforts have been made |

to find a royal road to selling. But the
royal road is through practice. .No
matter what his liking for salesman-
ship, his. talent—even genius—this
salesman must conceal his art, put the
skeleton into his statue and make it

” invisib’e after it is there.

Selling calls for two kinds of prac-
tice, both unremitting and full of de-
tail. One is knowledge of goods, and
the other knowledge of people. These
are the vital points of “inside salesman-
ship.” In the hands of the practiced
salesman, a customer moves through
a pleasant episode, his or her tempera-
ment gauged, accommodation made to
it, the right suggestions offered. With-
out knowledge of both merchandise
and people, the effect would be like
bad acting or poor piano playing. The
customer doés not suspect the hard
work, practice and art behind it all—
in fact, that is none of its affair.

Take knowledge of goods, for ex-
ample. How many people holding
sales jobs, particularly in retail lines
really know their goods? :

Some years ago in the suggestion
box of an Eastern clothing store, a
sa‘esman advocated a _ standard ar-
rangement of stock so that the same
model suits would always be found in
the same place. He complained that
stock was shifted too frequently, and
that it was often necessary to ask
“head of stock” where a certain model
had been placed.

The comment of his boss upon this
suggestion was very interesting:

~

“One reason for shifting stock is
this: Salesmen take a fancy to a cer-
tain pattern or two, and will make an
effort to sell only their favorite pat-
terns. Because each man likes certain
patterns, he likes to clothe everybody
in them, ta’ks them better, and seldom
shows others. He goes only to the
place where these patterns are to be
found. By shifting stock we compel
him to grow familiar with other pat-
terns. Any.salesman .can find the
goods he wants if he takes ten minutes
each morning to look through stock
and locate himself.”

A Bible publisher once told the
writer that this partiality extended
even to his line—a book salesman will
usual:y show and sell customers the
kind of Bible he likes himself, the one
most pleasing to him in size, type,
binding. It is a problem to persuade
him to really study the whole line.

The same artlessness is often found
in knowing people. Many excellent
things have been written about the
psycho’ogy of the customer—how to
size up people by their appearance,
manner and so forth, and adapt one’s
methods to different temperaments.
But without: constant study: of .people
and practice, psychology is of little
value. :

A woman entered a man’s shop one
day not long ago. She talked in a
loud ‘voice, and seemed dissatisfied
with everything shown her by the
young clerk trying to please her. A
grizzled veteran with “Belfast train
ing,” stepped up, took charge of his
customer, and almost in a moment her
voice dropped to a pleasant feminine
tone, and she was buying goods de-
lightedly. Probably this veteran never
took a course in psychology. As a

: finished sales artist, however, with the

technique of people at his finger ends
through long practice, he knew that
the woman was simply embarrassed in
a man’s store. Shyness and timidity
in shopping are more frequent than is
generally recognized, among men and
women. It arises from a feeling that
they are not well-informed about mer-
chandise, fashions or behavior, that the
necessity for economy will make them
seem “cheap,” and so forth.

Other customers are overbearing in
manner, slow and cautious in making
their purchases, or quick and heedless.
Some require patient hand‘ing, others
subject the salesman to cross-exam-

ination, and still others are impres- .
sionistic, quickly buying what appeals

to love of novelty or color.

The sales record of ar Eastern de-:

partment store salesman disclosed an
odd fact—that he sold most goods
durng the last two or three hours of
the day.

“Tt is very simple,” he said, when

 

 

Michigan’s
Shoe Lights

 

Grief Defying

Rouge Rex

For Work

 

Style Expressing

More Mileage

For Dress

 

If it’s more and better Shoe Business

you are after, cash in on our shoes.

 

 

Mirth~Krause Co.

Grand Rapids, Mich.

 

Shoe Mfgs. and Tanners

 

 

 

 

 

 

Year after year—
Michigan farmers demand them

H-B Hard Pans DO wear like iron. Thousands of Michigan
farmers and outdoor men know this. The soles are made
from the best part of the hide. Uppers are specially re-tanned
to resist water. Chocolate uppers tanned to resist destruc-
tive barnyard acids. Advertise H-B Hard Pans with cuts we
furnish to hook up with our Michigan farm paper advertising.

HEROLD-BERTSCH SHOE CO., Grand Rapids.

Our spring oxfords are made to retail at $5 to $6 with
good profit to you.

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February 14, 1923

*

MICHIGAN TRADESMAN

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31

 

questioned. “Most salespeople are apt
to ‘et down’ at that time. They are
tired. But customers are tired, too,
and not able to put forth the same re-
sistance or objections to a salesman’s
arguments. Without forcing goods
upon them, it is then possible to sell
what they ought to -have with the
least difficulty.” .

One mistake the finished salesman,
secure in his knowledge of merchan-
dise and people, never makes. That is
the error of quizzing customers in-
stead of giving them something to
look at.

“Something in
high or low shoes? Black or tan?
About what price? Something for
dress—or an outing shoe?”

Such enquiries are artless, showing
the framework of the statue that
should be concealed. The sa‘tesman
who has mastered the technique of his
art glances at his shoes, for sugges-
tions, and draws upon his knowledge
of merchandise for something ap-
propriate to show immediately. The
customer is wearing a low shoe in
midwinter, an indication that he likes
that style all year around. He is
wearing black high shoes, but summer
is coming on—g low tan shoe may be
a wholesome change. His clothes are
obviously tailored—nothing under $100
wil! buy a suit like that. So style or
comfort come before price. Or he is
probably an outdoor man, and wants
sturdy footwear. Needless questions
make the sale an abstract discussion,
while concrete merchandise set before
him would bring the answers auto-
matically, speed the sale, and make it
pleasant for customer and salesman.

Art is defined as “the skillful and
systematic arrangement for adaptation
of means for the attainment of some
desired end; practical application of
knowledge or natura! ability; skill in
accomplishing a purpose.” That sales-
manship is an art, there can bg little
question—though not all salesmen are
artists, by any means. As the great
artist in literature, sculpture, music,
may be entirely original in his meth-
ods and results, so the salesman-artist
may develop along his own individual
‘ines. But’ development of natural
ability and practical application of
knowledge calls for pains, drill, work—
the development of fundamentals in
his art which, when most effective,
will be out of sight.

James H. Collins.

+>
Good For Hair Nets.

Long hair is here to stay, according
to the latest Parisian style books.
This is a most promising announce-
ment to the importers of hair nets, to
whom have come rumors in recent
months that long tresses were only
temporary and that they would have
to be bobbed again if American wo-
men wanted to keep up with the
French styles. Parisian periodicals
are showing high coiffeurs in the back
and a lot of hair, artificial and natural,
all over the head. The net market is
firm in China, and excellent business
is said to be carried on here in both
single and double meshes.
double meshes have become popular
almost all over the country, the New
England States are still skeptical and
purchase more of the singe strands.

shoes? Yes, sir—

Although ©

Code of Ethics For Furnishing Goods
Men.

At a meeting soon to be held, mem-
bers of the National Wholesale Men’s
Furnishings Association will consider
approval of a code of ethics which has
been drawn up by a special committee
headed by Charles S. Merton, Presi-
dent of the Association. It will cover
the relations of 160 manufacturers and
jobbers of men’s furnishings with each
other, their employes and the retail
trade. The gross production of these
manufacturers last year, it is estimated,
was close to $600,000,000.

The code comprises eight sections,
each devoted to some special phase of
manufacturing or selling ethics. The
first section is given over to manufac-
turers’ relations with employes. It is
laid down as the first rule that “mem-
bers shall not advocate aid, or assist
in any movement which seeks as its
object any other than square dealings
with their employes.” Personal inter-
est on the part of manufacturers in
their employes is stressed, and it is
provided that wages paid and promo-
tions shall depend solely on merit.

Relations of manufacturers with
those from whom they make purchases
are covered in the second section. This
provides that courtesy shall be extend-
ed to al! salesmen and their time should
not needlessly be wasted. No mis-
leading statements shall be made to
secure lower prices from salesmen, nor
shall prices of competitive firms. be
shown to each other. It is declared
unethical to decline goods on delayed
delivery if no loss has resulted from
such delay. It is also stated to be a
breach of ethics to cancel an order
placed and accepted in good faith if
it is manufactured and delivered in
accordance with the terms of sale. Re-
dress in adjustment should not be ob-
tained by threats to discontinue busi-
ness relations. Errors in purchasing
are not to be corrected by rejection or
non-acceptance of goods on invented
falsities while no gratuities or other
indirect profit shall be taken by manu-
facturers or purchasing agents in con-
nection with any purchase.

The third section deals with the
manufacturers’ relations with competi-
tors, and it is set forth that no false or
disparaging statements, either written
or oral, shall be made.
harmfu! rumors respecting a sompeti-
tor’s product, his selling prices, his
business or financial or personal stand-
ing is banned. It is also provided
“that there will be no simulation of
the trademark, trade name, cartons,
slogans or the advertising matter of
competitors.” Cancellation of or the
acceptance of orders previously placed
with competitors is forbidden, these to
be regarded as “closed incidents.”

In manufacturers’ relations to the
retailers the outstanding feature is
that “retailers shal not be knowing-
ly overloaded with goods nor shall
they be permitted to select merchan-
dise not suitable for their stores with-
out a divlomatic word of caution from

the salesman.”
——_—— 2

Buying Better Garments.
Conditions in the women’s ready-to-
wear field are very satisfactory at
present, and orders for Spring are

substantially ahead of last year, ac-

Circulation of |

cording to Max Ruderfer, Secretary
of William Fishman, Inc.
seems no question but that business is
distinctly on the mend, both from
the - retailers’ and manufacturers’
standpoint,” he -added, “and _while
comparison with last year is good, it
is flattering when the conditions which
prevailed two years ago are consider-
ed.

“Retail merchants in this field have
cleaned up their Fall stocks nicely and
there has been no carry-over, and this
is one of the best indications of the re-
tailer’s condition. Industry through-
out the country is improving, with pro-
duction being stimulated in many lines,
which means more money to be spent
in retail channels. Production is still
far behind actual demand, and it does
not seem probable that over-produc-
tion will be felt before the end of the
year.

“One of the things that has im-
pressed me, perhaps, more than any
other is the marked trend to the better
class of merchandise. Buyers from
even small towns ranging up to 30,-

“Ehere

“000 and 40,000 population have come

to the local market and bought some
of the finest garments to be had, It

- would seem, that the American woman

is. demanding better and better mer-
chandise each year as the result of the
educative steps which have been taken
in this direction.

“Tt also seems evident ‘that ‘mer-

‘chants have to an encouraging extent

thrown off the feeling of restraint
which has restricted their activities.
This is not to say that buyers are ex-
cessively liberal in their commitments.
They are operating very sanely, and,
despite the talk of higher prices, short-
ages and other possibilities, are not
losing their heads, but are covering
their needs inte‘ligently. There seems
little of the speculative feeling in their
ranks, for which both retailers and
manufacturers are to be congratulat-

ed.”
oe

Life’s battles don’t always go
To the stronger or faster man,
But soon or late the man who wins,
Is the one who thinks he can.

 

12,000 members.

each year.

the local agent or write to

Citizens’ Mutual Auto Insurance Company of

Howell Makes State Record:

Now starting its ninth season of success.

One year from the date of organization the company had
The company has increased its cash surplus at the end of

In 1922 the company made a state record of handling auto
insurance to the extent of $671,227.09.

The company has paid since organization $1,261,697.99 in
claims and starts the new year with total assets of $226,499.45.

The liability claims of the company are looked after by an
experienced attorney at the home office or experienced investi-
gators look after the policy holders’ welfare. An agent or attor-
ney is employed in practically every county seat in the state.
For eight seasons we have given our policy holders protection,
no liability claim exceeding the size of the policy.

We are prepared to give insurance at cost plus safety in 1923.
If you desire a broad policy with an established company, call on

 

THE CITIZENS’ MUTUAL AUTOMOBILE INSURANCE
COMPANY

Howell, Michigan

 

 

Pull |

Show.

 

McMullen Bldg.

more sales with

Better Window Displays

Free Information
through our service department.

We had the most attractive booth at the Hardware
We'll tell you how to attract more trade,
through your window displays..

WINDOW TRIMMING MATERIALS.
WINDOW DISPLAY ADVERTISING SERVICE CO. —

Grand Rapids, Mich.

 

 

 

 

 

 

 

 

 

 

ton ne

32. --

MICHIGAN TRADESMAN

February 14, 1923

 

 

 

 

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Ten Rules For Guidance of Country
Hotels.

Grand Rapids, Feb. 13—John A.
Anderson, former assistant manager
of the Statler Hotel, Detroit, has taken
charge of the Hotel Harrington, Port
Huron, as operating manager, and the
traveling public who have occasion to
visit Port Huron are certainly subject
for congratulation.

Mr. Anderson is a thorough hotel
man and a genial host as well and
will proceed at once to complete the
improvements already begun in the
Harrington, which comprise running
water in all rooms and baths in many.
The rooms at the Harrington are very
spacious, more so than in most hotels
in the State, and with the improve-
ments mentioned will certainly be at-
tractive.

Possessing, as he does, the acquaint-
ance of thousands of hotel patrons
who have been visiting Detroit for
years, we predict that the Harring-
ton’s new management will enjoy un-
bounded prosperity.

The Greeters of Michigan, Charter
No. 29, gave Mr. Anderson a God-
speed banquet at the Hotel Fort Shel-
by, Detroit, on Friday evening last,
which was largely attended and a
most interesting occasion.

Mr. and Mrs. Roy Hinckley, of the
Hartford House, Hartford, who are
spending the winter in Honolulu, were
accorded a somewhat stirring recep-
tion upon arrvial at the Hawaiian
port, the earthquake and tidal wave
we have been reading about accurring
within a few hours after arrival. There
were no caSualties, however.

Recently I took occasion to make
the statement that a good hotel is a
tangible asset for any town. A poor
hotel, with slouchy, indifferent man-
agement, poorly cooked meals and
dirty beds, is the greatest handicap un-
der which a community can labor.

I have known several traveling men
who have taken the position that they
would rather give up their jobs than
be subjected to the discomforts and
ill treatment offered them in many

’ towns, and having knowledge of the

circumstances from personal inspec-
tion, I must say that I cannot blame
them for taking this position. I have
often heard them say how they suf-
fered at various hotels where indif-
ferent attention, poorly cooked food
swimming in grease, soiled linen and
dirty rooms leave a feeling of re-
sentment, not only against the hotel,
but the community in which it is lo-
cated. The science of successful hotel
operation is the science of pleasing
your patrons.

Some very clever advice to hotel
men is contained in the following ten
commandments, promulgated by the
manager of the leading hotel at Reids-
ville, S. C.:

1. Meet your guest with a smile, a

‘-handshake and a friendly greeting,

calling him by name whenever possi-
ble. Learn to read the register up-
side down and don’t employ a clerk
who cannot do it. Desk service is
even more important than dining room
or upstairs service, because a gracious,
hospitable reception places your guest
also in a receptive mood to appreciate
the further advantages which your

_ house has to offer.

2. At table give him a cold glass
of water with ice in it. Most travel-

+

ers are city folks, accustomed to be-
ginning the meal with a generous
swallow of ice water.

3. Make a point of serving the
best bread or rolls you can supply,
accompanied by a generous pat of
butter on an individual plate. If the
rolls are hot serve them on a _ plate
with a napkin over them.

4. Give your guest a cup of coffee
—the best that money can buy. He
will expect the worst, because that is
the kind of (five pounds for a dollar)
that is served in too many of the mod-
erate priced hotels. The difference
of coffee selling for 40c a pound and
20c a pound is not more than half-a
cent per cup. The small additional
cost means a satisfied customer, in-
stead of a disgusted one. Remember
this coffee business is vital. Good
coffee must be carefully made and
served with rich cream—not the can-
ned variety. If your dealer sells you
coffee “just as good” for half-price,
there’s a nigger in the woodpile some
where, for it can’t be done, and your
hotel suffers.

5. Don’t try to serve too many
things for 75 cents, if running a med-
ium priced hotel. Too many hotels
try to serve or cut a wide swath by
serving eight or ten dabs of as many
kinds of food as the chef’s book will
recommend. Cut down the number of
dishes and serve a few liberally and
of good quality. The sensible man’s
idea of a good meal is a well season-
ed soup, one meat, two vegetables,
coffee and dessert. Don’t let your
chef get into a rut, and serve the same
cut-and-dried meal eternally. Few
people like to have grease used too
freely. Fried potatoes, carefully pre-
pared, are well received, but alternate
by offering baked ones rightly done.

6. Science and gastronomy are
agreed that a sweet of some kind is
needed in a well-balanced meal. Break-
fast particularly should be accom-
panied by hot cakes or waffles, with
syrup, and some kind of palatable
fruit. Bacon or ham and eggs, chip-
ped beef in cream, with rolls or toast
and coffee will prove an acceptable
offering. Potatoes are not an essen-
tial for breakfast, but fruit certainly
is. The same suggestion applies to
dinner and supper. Dessert should
be included in the later meals, but
simplicity should prevail at all of
them.

7.. See that your bed rooms are
kept clean and well aired. Be particu-
lar about mirrors and provide clean
lavatories, or bowls and pitchers as
the case may be. Every individual
should have the use of two good sized
towels—not postage stamps. Clean-
liness is of the greatest importance in
hotel operation.

8. Good service is just as essential
as good food and comfortable beds.
Dont’ allow your employes to become
indifferent to the requirements of your
guests. This applies particularly to
your dining room help. Freshness in
apparel is commendable, but not de-
sirable in manners. Guests are willing
to make allowances for simple errors
in serving but have not use for for-
wardness.

9. Provide a comfortable writing
room, with neat stationery, good pens
and clean ink. No traveler wants to

write his house on inferior stationery _

as it gives out the impression that he

is stopping at some cheap joint. Above
all things see that toilet rooms are
kept in a clean and sanitary condition.
If you cannot provide clean textile
towels, use a good quality of the pa-
per variety.

Above all things avoid the use of
paper napkins on your tables. I know
of many hotels, deserving in all other
particulars, who are cheating them-
selves out of much trade by using the
paper rapkin. They may not realize
this, but if they could hear the talk
indulged in by travelers, when a few
of them are holding a symposiium,
they would soon discover that good
cooking is handicapped by being serv-
ed in conjunction with the paper nap-
kin.

Many country hotels are operated
exclusively by members of the land-
lord’s family, and in some of these
you will find the meals acceptable and
the rooms immaculate, but accompan-
ied by a dingy office and detestable
toilet. All of which clearly proves
that while the housewife accredits
herself acceptably in her own depart-
ments, the lord of creation is careless
and shifty and fails to hold up his end,
It has been necessary in too many in-
stances to apply to the State Board
of Health to have these abuses rem-
edied, with the necessary attendant
embarrassment. Sunch conditions are
a violation of the State laws and pa-
trons are clearly within their rights
when they report them to the proper
authorities. :

In fact, there are now on our statute
books various enactments providing
penalties for such abuses and most
-f them would be speedily remedied
if guests would take the trouble to
report- them. Frank S. Verbeck.

——~-6 > _

Two Imported Novelties.

The interest which has been created
throughout the country in the explora-
tion of the tomb of Tut-ankh-amen is
expected to become profitable to im-
porters of gorgeously carved brass
caskets, a number of which have just
arrived here from Germany. The
boxes are of all shapes and descrip-
tions, and are handsomely designed by
true artisans. Those who have them
believe that even the ancient Egyptian
artificers could not have achieved
greater results than the present Ger-
man workmen. Another recent im-
portation, which shows signs of popu-
larity, is a “double decker” wooden
tray, each shelf being 20 inches by
13 inches. It stands two feet high and
sells, in case lots only, at $2.50 a
piece, who‘esale. There are said to
be many advantages in having two

shelves to a tray.
22

A man only begins to live when he
ceases to exist.

 

CUSHMAN HOTEL

PETOSKEY, MICHIGAN
The best is none too good for a tired
Commercial Traveler.

Try the CUSHMAN on your next trip
and you will feel right at -home.

 

 

Western Hotel

BIG RAPIDS, MICH.

‘Hot and cold running water in
all rooms. Several rooms with
bath. All rooms well heated and
well ventilated.

A good place to stop.

American plan. Rates
able.

WILL F. JENKINS, Manager.

reason-

 

 

Beach’s Restaurant

Four deors from Tradesman office
QUALITY THE BEST

 

 

 

7 lhe

aie os 8 PROOF

One half block fost
of the Union Station

GRAND RAPIDS NICH

coDY HOTEL

$1.50 up without bath
RATES { $2.50 up with bath

CAFETERIA IN CONNECTION

    
   

 

 

 

OCCIDENTAL HOTEL
FIRE PROOF
CENTRALLY LOCATED
Rates $1.50 and up
EDWARD R, SWETT, Mar.
Muskegon _ t=8 Michigan

 

 

HOTEL WHITCOMB

St. Joseph, Mich.
European Plan

Headquarters for Commercial Men
making the Twin Cities of
ST. JOSEPH AND BENTON HARBOR
Remodeled, refurnished and redecor-
ated throughout.

Cafe and Cafeteria in connection
where the best of food is ob-
tained at moderate prices.
Rooms with running water $1.50, with
private toilet $1.75 and $2.00, with
private bath $2.50 and $3.00.

J. T. TOWNSEND, Manager.

 

 

 

Rooms $2.00 and up.

The Center of Social and Business Activities

THE PANTLIND HOTEL

Everything that a Modern Hotel should be.

With Bath $2.50 and up.

 

 

Rates $2.00 to $2.50 with Shower

 

HOTEL ROWE

GRAND RAPIDS NEWEST HOTEL

350 Rooms—350 Servidors—250 Baths

HOLDEN HOTEL CO., C. L. Holden, Mgr.

$2.75 to $4.50 with Bath

 

 

 

3 Short Blocks from Union Depot and Business Center

HOTEL BROWNING

MOST MODERN CONSTRUCTION IN
GRAND RAPIDS

ROOMS with Duplex Bath $2.00; With Private Bath $2.50 or $3.00

 
 

 

 

 

 

 

 

February 14, 1923

~~

Gabby Gleanings From Grand Rapids.

Grand Rapids, Feb. 13—The ban-
quet committee is well pleased with
the way members are making reser-
vations for the twenty-first anniver-
sary of Grand Rapids Council, to be
held in the Pantlind Saturday evening,
March 3. This is the: only event dur-
ing the entire year which is exclusive-
ly for members of the United Travel-
ers and immediate members of their
families.

A large department store has re-
cently discovered that most errors in
additions occur in combining the
figures 6 nd 8, while errors in sub-
traction are most frequent when 9 is
deducted from 15.

During each January the turnover
in salesmen averages 1,500 per day.
In other words, that many either lose
their jobs or quit before the month’s
end. It is estimated that only 60 per
cent. of those selling hardware dur-
ing the war are holding the same
places to-day. One automobile con-
cern reports that out of twenty sales-
men only four have been on the pay-
roll over six months.

It is easy to drift with the tide and
to let “well enough” alone. Far bet-
ter it is to pause now and then for the
purpose of checking up. Scientists
say that the average man is but 10 per
cent. efficient. If this is true, some big
firms are paying for a lot of unneces-
sar car fare.

The wise salesman will ask himself
each day, “Am I getting more business
from regular’ customers this year than
last?” “How is my average on new
accounts?” “What of the credit man?”
Has he faith in my judgment?” and
always this, “What is my standing
with the house I represent?”

No man is so reticent that he will
not talk of the things nearest his
heart.. Every buyer worth while has
either a hobby or an ideal. It may
be anything from golf balls to home
brew. Learn what it is, but keep off
yourself. Let the other fellow ride.
Be content to look on.

When the prospective customer hesi-
tates to sign on the dotted line and
falls back on the argument that he
hasn’t the money, the wise salesman
will recognize that he is not more
than half sold. A purchaser thorough-
ly sold will get the money somewhere
and before the account is past due.

The days of “good feilow” salesmen
are | issing. Present day buyers are
more serious than they once were.
Competition has made them so. Not
so much your competition as theirs.

Engineering means solving prob-
lems. So, now we have the sales en-
gineer as well as the sales manager.
It is but a new title for the super-
salesman, the fellow who learns his
customer’s problems and helps to solve
them quickly and correctly. The or-
der will naturally take care of itself.

The stockholders of the Jennings
Manufacturing Co. have voted to in-
crease the capital stock from $50,000
to $100,000. One-half of the new
stock will be divided among the old
stockholders in the form of a 50 per
cent. stock dividend. The remainder
of the new stock is offered to the pub-
lic at par. All but about $10,000 had
been subscribed at last accounts.

David Drummond (Brown & Seh-
ler Co.) insists that the best 50 cent
evening meal in the State is served by
V. A. Sage, manager of the dining
room in the union depot at Durand.
The menu always includes stewed
chicken with biscuit and the entire
programme looks-very appetizing.

In every way on every Saturday the
You-See-Tee luncheons are getting
better and better. Saturday, Feb. 10,
saw a good bunch of the old faces at
the tables, as well as many new faces.
The entertainment committee -were
very fortunate in having a special of-
fering in the person of A. Hazenberg,
who rendered four baritone solos in a
way that was highly appreciated by all.
A rising vote of thanks was given Mr.
Hazenberg at the close of the meeting.

Saturday evening, Feb. 13, the Bag-

MICHIGAN TRADESMAN

man of Bagdad will hold a dancing
party in the ball room of the Pantlind
Hotel. A great many tickets have
been sold by the committee and, with-
out a doubt, the crowd will tax the

dancing capacity of the Pantlind ball

room.

Edward C. Winchester (Worden
Grocer Company) left Saturday for
New York, whence he sails Thursday
on the Ecuador, of the Pacific Mail
Steamship Co., for Los Angeles, via
the Panama Canal. Several stops will
be made at Guatemalan and Mexcan
ports on the Pacific Ocean. Mr. Win-
chester will spend a couple of weeks
with his sister, Mrs. Morrison, at La

Jolla, Calif., returning to his desk -

about April 15

W. R. Roach has suffered a relapse
and is again confined to his home. He
has withdrawn his acceptance of an
invitation to talk at the State grocers’
convention at Lansing next Thursday.
The vacancy will be filled by Guy W.
Rouse, who has consented to step into
the breach and give the members a
talk along jobbing lines.

>>
Charlevoix Setting the House in Or-
der for Visitors.

Boyne City, Feb. 13—Frank House,
who has just finished his six year
term as County Road Commissioner
for Charlevoix county, and who has
been working on Charlevoix county
roads for the past ten years, gave an
outline of the county road situation at
the Rotary Club last Monday which
should interest Grand Rapids people,
inasmuch as many spend a portion of
their summers in this part of the play-
ground of Michigan.

Charlevoix county has within its
borders 120 miles of finished paved
roads. Comprised in this are the two
portions of M 11 and M 13 which
cross the county—M 11 at the West
end and M 13 which crosses the coun-
ty along the line of the Pennsylvania
Railroad through Boyne Falls—each
of which is about one-half completed;
also M 57, leaving M 11 at Boyne
Falls through Boyne City and Wal-
loon Lake, returning to M 11 one mile
East of the latter town.

The program for the coming season
contemplates thirty-three and one-half
miles of new road. Ten miles on M
11 South of Charlevoix, eight miles of
which will be concrete. Seven and
one-half miles South of Boyne Falls
on M 13, all two course gravel. The
latter is all new road, cutting out all
railroad grade crossings. M 57 will
be completed from Boyne City to
Walloon Lake. Mr. House emphasiz-
ed the fact that the detours provided
to take care of this construction are
all good roads, an assurance that will
relieve the minds of prospective driv-
ers.

Fourteen miles will be added to the
county road system—two miles South
of Charlevoix, five miles from East
Jordan to Advance on Pine Lake, and
two and one-half miles on the South
shore road on Pine Lake from Ad-
vance to Ironton Ferry.

In his talk, Mr. House laid particu-
lar stress on the necessity of widening
the county roads already built to ac-
commodate the increased traffic. When
the construction of the roads was be-
gun about eight years ago, an eight
foot track was plenty wide enough,
Dut now a twenty foot road is none
too wide. Also, as the main highways
are practically all built, the County
Board will give attention to cutting
out the numerous short curves that
were part of the original layout.

Charlevoix county is inclined to be
chesty about its county roads, the re-
sult of less than eight years of work,
six years of which Mr. House has
been an important, if not dominant,
factor in the development.

At the conclusion of his term as
County Road Commissioner, Mr.
House received the appointment of
Superintendent of Maintenance of the
county from the County Road Com-
missioners and State Highway Board.

Maxy.

Items From the Cloverland of Michi-
gan.

Sault Ste. Marie, Feb. 12—Gordan
H. Rudd, one of our highly respected
business men, died suddenly _ last
Tuesday. He will be greatly missed
by all who knew him. Mr. Rudd came
here three years ago from Cedarville,
where he was engaged in the con-
fectionery business. The remains
were taken to Cedarville, the old
home, for interment. The family has
the sympathy of their many friends.

Don M. Hecox was the fortunate
candidate to be appointed city clerk to
succeed A. J. Eaton, who resigned re-
cently to take a position at the First
National Bank. Mr. Hecox is well
qualified for the piace, having had sev-
eral years’ experience in clerical work.
For the past few years he has been
office manager for the Wynn Auto
Sales Co. Mr. Hecox is the son of
Clyde Hecox, well-known publisher of
the St. Ignace Enterprise.

“So live that when the time comes
you can retire instead of giving up.”

R. L. Murphy, local representative
of the Minnesota Life Mutual Insur-
ance Co., and also the Detroit Life
Insurance Co., left last Tuesday for
Detroit where he expects to remain
indefinitely. :

F, A. Fawcett, purchasing agent for
the Pittsburg Steamship Co. of
Cleveland, was a business visitor here
last week, getting things lined up for
the spring opening of navigation
which is expected to be one of the
best years in history from every in-
dication. The Pittsburgh Steamship
Co. expects to finish filling their Ice
house in about a week. When the
work is completed there will be quite
a few men out of work, but as there
is a scarcity of help in other lines no
ill effects will be felt.

The Soo Handle & Enamel Co. held
its annual meeting of stockholders
last week. From all accounts the fac-
tory is progressing very satisfactorily.
Several orders have been received in
advance for several months. The
sales office at Chicago will cundoubted-
ly keep the plant running to full
capacity and make it a satisfactory
investment for local stockholders.

Business in lower Michigan seems
to be better than it is in the Norta
just at present. Prosperity seems to
be heading Northward, but the South
is in the lead. However, the summer
season promises to be a very success-
ful one if anticipated developments are
realized. : :

Great preparations are being made
for the summer tourist season and
with the new lumber and chemical
plant in operation and the building of
the new Pea Factory we are looking
forward to a prosperous summer.

“A wise man lives by the experience
for which others have paid the price.”

William G. Tapert.
——_—_o-2
Dietary Value of Canned Foods Seen.

The dietary value of canned foods
should receive more _ consideration
from the medical profession than it
has. When the food supply is re-
duced in most parts of the earth, es-
pecially where long winters prevail,
to a meat and bread basis, then the
value of .canned foods, vegetables,
fruit and fish is shown.

The prejudices which some physi-
cians have shown toward the use of
canned foods are based largely upon
a lack of knowledge as to how they
are prepared and the scientific and
sanitary care taken in their packing.

When a doctor was in doubt several
years ago as to the diagnosis of a
case and did not know what ailed his
patient, it was customary to ask the
afflicted person if he ever had eaten
any canned foods and, if the answer
was affirmative, to pronounce the com-

plaint ptomaine poisoning. Now that

Fre sec ane nate SA ok ee case Ree ce ai cetecns k

33

the National Canners’ Association
takes up such cases immediately and
has scientific analyses made and with-
out exception almost, finds the diag-
nosis wrong, we hear of few such
cases.

Recently some scientists have con-
cluded that the processing of canned
foods destroys the vitamines. Evident-
ly, these men have not considered that

nearly all foods must be cooked, and

that cooking them in the open air is
much more likely to destroy vitamines
than processing or cooking them in
an air tight tin can.

There is ne change in the general
market of canned foods. Prices of
nearly all items are firm and spot
stocks are-cleaning up fast. The sal-
mon market is firm, especially on the
low grades, and chums are virtually
gone. Sales, by both wholesalers and
retailers, should show an increase on
salmon shortly, as Lent is approaching
and there is a lot of salmon consumed
during that period. John A. Lee.

———_>->-
Death of W. N. Fuller.

Warren N. Fuller died at his home
in this city Feb. 13. He had been ill
for several months, but the end came
quietly and peacefully, in keeping with
the character of the man.

Mr. Fuller was connected with the
Tradesman Company as the head of
its engraving department about thirty-
five years, during which time he made
every patron of that department his
personal friend. He was a _ skilled
workman, being one of the last wood
engravers left in the United States.
The change from wood engraving to
process plates—such as halftones and
zine etchings—about thirty years ago
would have discouraged a less reso-
lute man, but Mr. Fuller rapidly ac-
quired a thorough knowledge of the
new methods and gave them the same
painstaking care and artistic oversight
which had characterized his career as
one of the foremost wood engravers
in the country.

Mr. Fuller was an occasional con-
tributor to the Tradesman for more
than thirty years. His work in this
field was more a pastime than an oc-
cupation. A constant reader of good
books and standard magazines, he
kept in close touch with all the pro-
gressive movements in scientific and
mechanical direcions and aimed to
keep the readers of the Tradesman
familiar with the progress made along
those lines.

Mr. Fuller acquired the engraving
department of the Tradesman about
five years ago to establish himself and
son in the business under the style
of the Fuller Engraving Co.

Thoroughly candid and sincere in
everything he ever undertook to do,
truthful and honest in every walk of
life, faithful to every trust, loyal to
himself, his family and his associates,
earnestly striving to do his best at all
times and under all circumstances.
Mr. Fuller leaves a rich heritage to
his relatives and friends as the result
of a well-spent life.

——- 9-0

H. Jaffe, dealer in general merchan-
dise at Boyne Falls, renews his sub-
scription to the Tradesman and says:
“Tt is the best $3 we ever invested.”

 

 

 

 

 

MICHIGAN TRADESMAN

February 14, 1923

 

 

 

 

 

 

 

 

 

Mich. State Pharmaceutical Ass’n.
President—George H. Grommet, De-
troit.

Secretary—L. V. Middleton, Grand
Rapids. :

Treasurer—E. E. Faulkner, Middleville.

Executive Committee—J. Skinner,
D. D. Alton and A. J. Miller.

 

Michigan Board of Pharmacy.
President—James E. Way, Jackson.
Vice - President — Jacob C. Dykema,
Grand Rapids.

Secretary—Charles S. Koon, Muskegon.

J. A. Skinner, Cedar Springs.

Oscar W. Gorenflo, Detroit.

Director of Drugs and Drug Stores—
H. H. Hoffman, Lansing.

Next Examination Session—Grand Rap-
ids, March 20, 21 and 22.

 

 

Fountain Facts That Create Profits.

We ought to do well in February
with hot soda. If we are ever going to
get business it ought to show up then.
Coffee is the big leader. We can’t
change that fact. Chocolate, the king
of cold soda drinks, has never gotten
within hailing distance of coffee in the
hot soda department. A great deal of
coffee’s popularity is due to the fact
that people drank it before they ever
heard of hot soda. For many years
it has been a headliner at the break-
fast table. In transferring it to the
soda counter we cannot improve on
it—we merely show it amid other sur-
roundings. But it behooves us not to
serve a poorer product than is found
on the average breakfast table, as
otherwise unfortunate comparisons
must inevitably be drawn.

In short, you have to get on your
toes to make coffee.

The rewards are great.

The coffee drinkers know what they
want and nothing else will satisfy
them. When a man says to a friend:
“I am going to take you where you
can get a good cup of coffee,” he ex-
pects to. make good. If he does make
good, his friend will probably become
a booster for that establishment. — If
the coffee stands out, he won't forget
it. He can’t forget. Good coffee does
not gush from the faucet of every
coffee urn.

Years ago we tried hard to serve a
good cup of coffee for five cents, and
succeeded. This was for the sake of
having a tried and popular leader.

Three things are necessary to please
the average customer:

Standard coffee, sugar and cream.

And yet some customers will drink
it without cream, and a few will drink
it without either sugar or cream. Un-
der these circumstances, of course,
the coffee must be the real thing.

To my mind coffee is greatly im-
proved by cream, nor can you use a
substitute for cream. Cream adds a
stiff percentage to the cost.s The best
way to serve it is in little individual
pitchers. Serve a liberal portion, but
serve it in a small container. Other-
wise your costs will run away with
you. Deluging the coffee with cream

will not improve it, either, so serving
unlimited quantities of cream will
leave nobody the gainer.

Sugar you may let the customer add
to suit his taste. If he wants to make
a syrup of his coffee, you can’t pre-
vent him. I believe this is the cus-
tom in Morocco. Fortunately not
many of our customers will wish to do
this, or we would have to ration sugar.
~ At current costs, ten cents per cup
is a reasonable selling price. Be very
“fussy” about making and serving
your coffee, and let the customers see
that you are “fussy.” This is not a
complicated drink, but as the head-
liner on the winter bill it deserves
some advertising.

A druggist, very successful with
luncheonette features, dispensed tea in
this fashion. From a tea house he
bought little tea bags, that is, each
tiny bag held enough tea to make one
cup of the beverage. Each customer
was served with a cup and saucer, a
slice of lemon cut very thin, a tea bag,
and a pot of boiling water. In the old
days all this service could be furnished
for five cents and still show a profit,
and that was a lot of service for five
cents. The customer being served
dips the tea bag in a cup of boiling
water until the infusion reaches what
the customer considers the proper
strength.

Tea at its best has a light straw
color. When it begins to turn dark
it has an acrid taste. I doubt if any-
body really likes it dark. A dash of
lemon adds to the flavor. The Moors
like to crown the pot with mint and
they serve it ropy with sugar.

I would not object to mint, but to
my mind cream ruins a cup of tea
both as regards taste and looks. The
drink served clear with a slice of
lemon has a beautiful appearance. Of
course, some people demand cream.
The use of the tea bag affords a pleas-
ant mechanical process which people
seem to like. It gives them something
to play with. You can hear a group
of ladies chattering:

“I think mine is about right.”

“I like mine a trifle stronger.”

“Give the bag another dip.”

And so on.

The tea ball is largely used in homes
and can be used for dispensing pur-
poses if it is so desired.

Of course, hot water is cheap and
you can serve it in large quantities
without adding to your overhead. Give
them plenty of it. This is good adver-
tising. In many expensive hotels you
have to ask for hot water. In tea sets
you can pick out a distinctive pattern.
Ladies will remember dainty china,
and men, too, for that matter. An
attractive design will linger in the
memory. If you have the right loca-

seieeieeenieliemmrmemaememt renee eee nae ce

tion you can make quite a feature of
afternoon tea.

“Five. o'clock tea” is well known to
story and song.

You can start at two o’clock in the
afternoon in the shopping district and
keep going until the last shoppers are
starting for home.

To sum up some of the points I
have made about luncheonette busi-
ness in previous articles, I will put in
a few words certain of my own con-
clusions. I have seen a city druggist
build up a luncheonette business of
$5000 per month. This called for a
cooking department. I do not con-
sider his location exceptional, although
it was fairly central. There were bet-
ter locations in the same city. His
menu consisted of soups, a few baked
dishes, a few hot specialties, salads, a
good line of sandwiches, pastry, cake,
custards, ice cream, and the usual hot
drinks. . He started without any
knowledge of luncheonette business
and reached the figures I have men-
tioned. If he could do it, I don’t see
why others can’t do it. His menu
comprised about 65 items and was not
especially elastic. That is, he stuck
to the same dishes year in and year
out.

A block away another druggist told
me he did not care to “bother” with
luncheonette business. Surely his lo-
cation was good enough to show re-
sults.

Of course, location cuts a big figure,
So does floor space. If you have very
little space and can’t make any more,
your opportunities are naturally re-
stricted. A hotel man once said to me:
“Never run a small hotel. You have
considerable overhead, and. when a
big convention comes to town, you
still have a small hotel. You get little
of the velvet.”

IT am not a hotel man and merely
quote his words. I do not advocate
installing a cook unless you have a
down town location and a good one
at that. Conditions in general should
be favorable. Even then I do not ad-
vocate installing a cook unless you
have floor space and are sure you can
get a good cook. In fact, I prefer to
leave the question of a cookery de-
partment to the druggist’s own best
judgment. I do say that you can ex-
periment with sandwiches in a down
town location without incurring much
expense or taking much risk. A man
might easily start with a dozen sand-
wiches. If they sell rapidly, he can
proceed to build. One can start in a
small way with cuts of pie and cake,
pastry, and custards. Pastry includes
eclaires, cream puffs, turnovers, and
the popular charlotte russe. Ice cream
you already have, and this enables you
to feature that best seller, pie a la
mode.

Next you can add a few cold salads,
then hot soups, and finally hot special

Grand Rapids

dishes. Many good ones may be pre-
pared off the premises.

You know your own neighborhood
better than I do. Will these things
sell in your. neighborhood?

Too often I have seen a young deal-
er insist on plunging. He sees some-
body doing a big business and thinks
he can start on the same scale. He
disregards all advice to “go slow.”
Often the financial loss is not serious.
The real loss lies in the fact that he

loses interest in a proposition which |

might have worked out nicely if start-
ed on a small scale.

A poultry expert had this to say to
me: “Start with 36 fowls. Do not at-
tempt to add to this flock for a year.
By that time you will have learned
much about their ways, their diseases,
the chances for loss and the chances
for profit. If you lose the whole flock
it won’t hurt your bankroll. I started
with 1000 fowls, and my losses gave
me a bad setback.”

In these few words we find a dea]
of wisdom. We might apply this
man’s conclusions to many lines we
contemplate starting. A new line re-
quires study. You must learn through

 

 

STRAIGHT
SIZE—

The Johnson
Original 10*Cigar

MANUFACTURED BY
TUNIS JOHNSON CIGAR Co.
GRAND RAPIDS, MICHIGAN

SS ee ee
ane ASAD Oo IRONS IO SLE

ys
© <2 SSSI cameron es cemncemees mace emer” <> tneeanee

Calendar Zo.

—_—_—

 

 

572-584

Division Ave.,

 

, Publishers

ADVERTISING SPECIALTIES

Grand Rapids,
Michigan

 

 
 
   

 

 

 

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—
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es

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Febru:
ary 14, 192
3
experien
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staclés ari any wu
pce sane On the oo ob- ¢g MICHIGAN
ppo s4s er reat
may preg sia also ee si ponds ps marketability of TRADESMAN
you ca ne directi . You ay be d of tax-
William S profitably — and find are bonds are sonia if too ahd WH
Wiliam 8. Adkins in Nati eee ee issued. The saturation OLESALE
Oo aces. r n
oe ae Drug- tain oo on cane but there Prices quoted DRUG PRICE Cc 35
Losin r the local e who mai are nominal URRE
g the esult of a governm ain- Boric Acids , based
: The: flood of ¢ Golden Eggs. lost much re of issues, eae as a Borix a -. 17%@ 25 Almonds Sw. on market the da NT
as created a tax-exempt securiti exemption i the advantag already Carbolic - ----17%@ 2% Ga hae _— y of issue.
the Unit situation : urities hav is supposed e which tax aa 54@ Auber crude .. 2 60@1 00 Ti
against ee oe aes makes ad e unduly pressed to confer. The Murlatic _______- 62@ a Anite : rectified 2 . 3 Bo econ te natures
t itself house - divi vanta é thi : y Migie ergamont _.... 12 Gigs
Fede - ii divided i ge and th is parti c = 34@ Caj ont — 5@1 50 Arnica Co @1
ral Go other ing th thereb Ge Oralie 8 ¢ aout 5 00@ Arnica, —7W_oo 80
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gressive ment h , the It ose th owly ki Sica 2 , oa. 50@1 75 Bell ao oe
tax as levi has b at lays ill- phuric - 20%@ fie 3 25 B adonna _..___ 10
State es on i vied pr een golden Aci, 390 Cedar Leaf ____ 1 5@3 50 Bonzoln --- @2 40
s and oA Income o- may b argued th eggs rtaric -_ 8%4@ 8 Cint co 44@ 70 Benzoin —________ i ae
ha their » and t e true, it i oe 40 Cintronella ---—— 1 548@ 72 Buchu” Compa @2
Piel sonia Hae Br a to the A: . no disect A .* Gocoandé” 3 oo@3 28 eee 2 @3
rough ore ed to at reso ral Gov on- Ww: mmoni od Liver ______ 25 6G psicum --- 55
to such which citi open f rt to th ernment ater . €toten 1 5 Gatechu 2 85
it a tor j e us and » 26 di ents Sian’ 30@1 Ci oe
escape. —o are saa subject be ae the . machinery ve ea ue ‘a Cubebs Scat Laer 50 Colchicum gi ae
: ! mea tified ituti er, 14 earns @ So 35 GCubeb 2 10
escape i oubtedly, thi ns of 1 on th on can ae deg = ea 8 50@8 Cubebs ——- 6
Ss pro , this d 2 ocal go € grou not bonat =< 64@ jucalypt ee 4 00 715 gitalis cp 1 80
by th mpted i esire t vernme nd that Chi a 1g Hemlo us ~~ @4 25 Gentian --- 3 00
e excessi n no small 0 the cor nts must b some oride (G: <n 20@ 32 Juni ck, pure... $0@1 20 Gin SO a 1
iv . ise e ran. 5 iper 2 ger, ----- 80
surtaxes, but Bid high rates sare With oe ae he saved from » 1@ 20 yee hue 2 joes = quae hers ae 1 35
recommended that the rates for the found, but viewpoint no fault — Ze ie eee a gr
be red 1 the has di : the Fe can | paiba avendar a ap > 5 ine. ‘Calovicaa 00
a uced by one- rates for th : irectly interes deral Gover be Wir (Canada). 6 Lavonia Flow 5 ae 35 Iron, ee 95
tes are lo ne-half. W ese its ow ested for th iment is BE anada) : 0@1 09 Lemon Gar’n 1 ae 50 Einto clo. ------- 1 50
further iss wered the ee se cal ye, that oo ea Linseed “Boiled bbl 5001 75 Myrrh i io
ges ues ibiti this : em i : ea --- T@1 inseed b bl. oO omic
will im of tax on of : practice is dist wins 00. ©6Linse ld less @1 04 pium ca . @2 50
pose n -exempt subsidy - ine % orted ae 350@3 75 Lin ed, raw, b 11161 19 QPium, Cam, = 1
wealthier o hardshi bonds loc ceases to coc eee 13 ae a bb @i o2 plum. Camp. __ 83 bo
a b tar 5@1 ust - les 02 pr Dp. —. 3 50
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i ment e s the T a b Z aS arks a me ae 0
points as S pres- : reas , but it sti sia (ordi Oliv pure - 5@1 35 @17
out, th ecretary M as if i ury as still Cassi rdinary) Cwm 0 .
and m it, the exempti y Mellon it were much m ia (Sai 25@ 3 yellow Ba, 50 P
unici : Ption thus s : ee ai oney Sassaf: gon) __ 09 Olive, Malaga, aints.
taxation eee issues from * State resort wiangat dhe Lf igsest> ee er a won eG ° oeteet eee 2 75@3 00 ei red dry
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ocal gov confer ies ndment 20 Pennyroya com’ 250 Ccare oil _ 144
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governm is subsid - That n 1882 h po eS toaus we 62 Miscell
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Soar ater. ee, Paria Gren. 809 48 Tuneric,"bowd-” 3g i) Mace, powdered 130) 33
OF NS —. 0@ Bows. 18@ 20 Morphine red $661 00
WRIT A NEW FOR 43 50 Morphine aona- 12 00 1 00
THE ux eee @12 25
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—— » Alex. — 5 Corian powd. .4 @2 0 t P Gee 40
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and R ; rug 6 va Ural 20@ 25 Flax 280 60 Soap, whi cast. 22% 30
a p 1 d Oo. --- 20@ 25 ya eteund ee 13 acne site eanilie 25
8 M : Olls emp eek pow. 4@ 13 DP, white castil @1
' ic h i Almonds, Bitt Lobelia, powd. — ue 20 aan vee tee 1 50
tr ‘ er, Metard’ conc De 15 S sh ———
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, Sweet 75 Sabad 3 00 ar. SubL 3% 5
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‘orm. ican V. ne, V 70
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— 46 Witch HH: pure 1 2 25
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bes 06@ 15

 

 

 

 

 

MICHIGAN TRADESMAN

GROCERY PRICE CURRENT

These quotations are carefully corrected weekly, within six hours of mail-
ing and are intended to be correct-at time of going to press. Prices, however,
are liable to change at any time, and country merchants will have their orders
filled at market prices at date of purchase.

 

 

 

ADVANCED DECLINED
Oats
Corn
Feed
AMMONIA Rich & France Brands Beef, No. % Rose Sli. 1 75
=pece ee eee 800 Beef, No. %, Qua. Sli. 2 10
No. 24 Good Value -- 8 50 Beef, No. 1, Qua. sli. 3 15
“No. 25 Velvet —--_--__ 950 Beef, No. 1, B’nut, sli. 5 10
No. 27 Quality _----- 10.75 Beef, No. %, B’nut sli. 2 80
No. 22 Miss Dandy -. 10 75 Beefsteak & Onions, s 3 15
No. B-2 Best on Earth 10.60 — oe * 1 net -
evile am, Sa
gpg ot sched Deviled Ham, %s -.. 3 60
Solid Back, 8 in. _...150 Hamburg Steak &
Solid Back, 1 in. ____ 1 75 Onions, No. 1 -_-__. 3 15
Pointed Endre —_______ 25 Potted Beef, 4 oz. -._ 1 40
Stove Potted Meat, 4% Libby 50
Net ee 110 Potted Meat, % Uibby 90
MNO. 6 135 Potted Meat, % Rose 80
Shoe Potted Ham, Gen. y% 2 15
Wig ee 90 Vienna Saus., No. % 1 36
Mig 8 125 Veal Loaf, Medium -- 2 30
NO. 2 2 00 Baked Beans
BUTTER COLOR Beechnut, 16 oz. ---. 1 30
Dandelion, 25c size -. 2 85 Campbells —___..______ 15
Nedrow, oz., doz. 250 Climatic Gene. 18 oz. 95
BUTTER SUBSTITUTES Fremont, No. 2 ...--.
Snider, No. i Scie
Snider, No. 2 ~_______ 1 35
Van Camp, Small _.-. 95
Van Camp, Med. _._..1 15

 

earns SOP

48, 1 Ib.
24, 3 Ib.
10 Ib. pails,
15 lb. pails,
25 Ib. pails,

C., 10 Ib. doz.

Queen Fiake, 6 oz. _. 1 25
Queen Flake, 16 oz. _. 2 25
Queen Flake, 100 Ib. keg 11

Queen Flake, 25 Ib. keg 14
yal, 10c, doz. —--.-_ 95
Royal, 6 oz., doz. -. 2 70
er 12 oz., doz. 5 20
yal, 5 ib. 3 31 20
Eyatord. 10c, doz. _. 95
Rumford, 8 oz., doz. 1 85

Rumford, 12 oz., doz. 2 40
Rumford, 5 lb., doz. 12 69

Ryzon, 4 oz., doz. -. 1 35
Ryzon, 8 oz., doz. —. 2 25
Ryzon, 16 oz., doz. —. 4 05
Ryzon, 5 Ib. —_-___.. 18 00
Rocket, 16 oz., doz. 1 25
BLUING

Jennings Condensed Peari
C-P-B “Seal Cap”
3 doz. Case (15c) -_-- 3 75
Silver Cloud, 3 dz. sm. 3 80
Silver Cloud, 2 dz. lge. 3 80
with perforated crowns.
One case free with five.
BREAKFAST FOODS
Cracked Wheat, 24-2 3 85
of Wheat _._. 6 90
Best Cer’l 2 20
Puffed Rice. 5 45
Puffed Wheat 4 30
Brfst Biscuit 1 90
Puri: 00

   
   

Food, large .. 3 60
Saxon Wheat Food -- 3 75

 

Shred. ede gem et 3 85
Vita Wheat, 1 80
tay Brands.

Grape-Nu So

Grape-Nuts, 100s ____ 3 4
Postum Cereal, 12s __ 2 25
Post oe =

 

Post’s Bran, 24s
BROOMS
Standard Parlor, 23 Ib. 8 00

Fancy - Parlor, b. 9
Ex Fancy Parlor 25 Ib 10 00
Ex. Fey. Parlor 26 Ib < =

TOP

‘Whisk, No. 3 ke 2 76

 

 

1. VAN WESTENBRUGGE
Carload Distributor
1 Ib. ae

LES

Electric Light, 40 Ibs. 12.1

eens ; ibe, 2 Pes 8
ne; $6

ae ie

CANNED FRUIT.
Apples, 3 lb. Standard 1 75
Apples, No. 10 -.4 25@4 50
Apple Sauce, No. 2_ 2 00
Apricots, No. 1 1 ~ 00
Apricots, No. 2 ~~ --- 2 25
Apricots, No. 24% 2 25@3 50
Apricots, No. 10 9 00@13 50
Blackberries, No. 10.. 9 00
Blueber’s, No. 2, 1-75@2 50
Blueberries, No. 10_. 11 50
Cherries, No. 2.3 00@3 50
Cherries, No. 24% 4 00@4 95
Cherr’s, No. 10 11 50@12 00
ee a a : =
Peaches,
Peaches,
Peaches, O. 75
Peaches, No. 2%, _— 3 25
Peaches, Cal. 3 00@3 75
Peaches, No. 10,
Peaches, No. 10,
Pineapple, 1, sli. 1 85@2 00
Pineapple, 2, sli. 2 90@3 25
Pineapple, 2, Brk slic. 2 25
Pineapple, 2%, sl. 3 90@4 25
Pineapples, No. 2, crus. 2 25
Pineap., 10, Sr 7 =e 00
Pears, ‘No. skaersigmeck 3 25
Pears, No. 34 eel OD
Piums, No. 2 -------- 2 25
Plums, No. 2% ------ 3 00
Raspberries No. 2, blk. 3 25
Raspb’s, Red, No. 10 9 75
Raspb’s, Black No. 10 11 00
Rhubarb, No. 10 —._. 5 25

CANNED FISH.
Clam Ch’der, 10% oz. 1 35
Clam Ch., No. 3 3 00@3 40
Clams, Steamed, No. 1 1 75
Clams, Minced, No. 1 2 50
Finnan Haddie, 10 oz. 3 30
Clam Bouillon, 7 oz. 2 50
Chicken Haddie, No. 1 : 75
Fish Flakes, small —_ 1 35
Cod Fish Cake, 10 oz. 1 85
Cove Oysters, 5 oz. _. 1 45
Lobster, No. %, Star 5 10
Lobster, No. %4, Te re
Shrimp, No. 1, aera
Sard’s, % Oil, k..4 25@4 7S
Sardines, 4% Oil, k’less 3 85
Sardines, 4 Smoked 7 00
Salmon, W:
Salmon,
Salmon,
Salmon,
Salmon, Pink Alaska 1 5
Sardines, Im. %, ea. 10038
Sardines, or. *e
Sardines, Cal.

to
i

una, ¥%, . se
Tuna, %, Nekco _.__ 1 65
Tuna. %. Regent ___ 2 25

T
Bacon, Med. Beechnut 2 70
Bacon, Lge. Beechnut 4 50
Beef, No. 1, Corned __ 2 65
Beef, No. 4, Roast .. 2 65

2

CANNED VEGETABLES.

Asparagus.
No. 7 Green tips -__ 3 90
No. , Lge. Gr. 3 75@4 50
Wax Beans, 2s 1 35 os

Wax Beans, No. 10 6 2
Green Beans, 2s 1 60@4 75
Green Beans, No. 10— : 25
Lima Beans, No. 2 Gr. 2 00
ae Beans, “634 Soaked 95

Beets, No. 2, cut 1 25@1 75
Beets, No. 3, cut 1 40@2 10
Corn, No. 2, St. 1 00@1 10
Corn, No. 2, tan, 1 5€
Corn, No. 2, n 1 60@2 26
Corn, No. 2, Fy. glass 3 26
Corn, No. 10 ~--____

7 2
Hominy, ex 3 1 15@1 35
Okra, No. 2, whole —. 1 90
Okra, No. 2, cut -.. 1 §0
Dehydrated "Veg Soup 99
Dehydrated Potatoes, Ab 45
Mushrooms, Hotels .._ 38
Mushrooms, Choice _.. 48
Mushrooms, Sur Extra 66
Peas, No. 2, E.J. 1 25@1 80
Peas, No. 2, Sift.,
JUNG oo 1 60@2 10
Peas, No. 2, Ex. Sift.
pe 1 90@2 19
Peas, Ex. oe Saree 32
Pumpkin, No. 45@1 75
Pumpkin, No. jo. noe & SO
Pimentos, 4%, each 15@18
Pimentos, each .. 27
Sw’t Potatoes, No. 2% : =
Saurkraut, No. 3
Succotash, No. 2 1 ie? 38

Succotash, No. 2, glass 3 45
Spinach, No. gf Geiser 1 35
Spinach, No. 2 1 35@1 60
Spinach, No. 3 2 15@2 25
Spinach, No. ---. 6 00
Tomatoes, No. 2 1 30@1 60
. Tomatoes, No. 3 1 90@2 25
Tomatoes, No. 3 glass 2 =
Tomatoes, No. 10 -.._-6 5
CATSUP.
B-nut, Large --____._ 2 70
B-nut, Small ie
Libby, 44 08. : 25
Libby, 8 oz, ---..-_-_. 1 60
Van Camp, 8 oz. --.. 1 75
Van Camp, 16 oz. .. 3 15
Lilly Valley, 14 oz. . 2 35
Lilly Valley, Pint : -
Sniders, 8 oz. ~---.---
Sniders, 16 oz. —_.-.. 2 ae
CHILI SAUCE.

Snider, 16 oz. ~._..... 3 26
Snider, 8 oz. -----... 2 25
Lilly Valley, % Pint 2 26

OYSTER COCKTAIL.
3 25

 

Sniders, 16 oz, ---.--

Sniders, 8 oz. ~-.----- 2 25
Sodus a re
Kraft ‘Simail tins 4 70
Kraft American 16
Chili, small tins -... ; 70
Pimento, small tins.. 1 70
Roquefort, small tins 2 50

Camenbert, small tins

Te: a 30
Wisconsin Flats ___- 30
Wisconsin Daisy ---- 30
Longhorn ~~. ------- 30

Michigan Full Cream 29
New York full cream 33

Sap Sago .i.-.--_-
CHEWING GUM
Adams Black Jack —_.. 65
Adams Bloodberry —_.. 65
Adams Calif. Fruit —... 65
Adams Sen Sen --...... 66

Beeman’s Pepsin --.... 65
Beechnut - 70
Doublemint —~_-_._-. LL 65
sulcy: Pratt 65

Peppermint, Wrigleys... 65
Spearmint, Wrigleys —. 65
Spic-Spans Mxd Flavors =
Wrigley’s P-K

TPO ee HH
CHOCOLATE.
Baker, Caracas, %s __ 35
Baker, Caracas, 4s —. 33
Baker, Premium, %s —_ 35
Baker, Premium, 4s _. 32
Baker, Premium, %s __ 32

Hersheys, Premium, Y%s 35

Hersheys, Premium, \s 36

Runkle, Premium, ¥%s_ 34

Runkle, Premium, %s_ 37

Vienna Sweet, 24s ___ 1 75
coc

 

=)
Droste’s Dutch, % ib.
Droste’s Dutch, % lb.
Hersheys, %s

  
  

Hersheys, %s _ 28
Huyler -_.-.-... 36
Lowney, %S - - 40
Lowney, 4s 40
Lowney, %s - - 38
Lowney, 5 Ib. cans 31
Van Houten, %s -__... 75
Van Houten, ee 2 WS
COCOANUT.
¥4%s, 5 lb. case Dunham 50
48, 5 Ib. case —----.._. 48
%4s & %s, 15 lb. case 49

Bulk, barrels Shredded 22
96 2 oz. pkgs., per case 8 00
48 4 oz. pkgs., per case 7 00
CLOTHES LINE.
Hemp, 50 ft. _.._...__ 00
Twisted ee. 50 ft. 1 75
Braided, 50 f 2 75

Sash Cord 5 3 85
COFFEE ROASTED
Bulk

 

rry 26
McLaughliin’s XXXX
McLaughlin’s pack-
age coffee is sold to petail.
ers only. Mail all orders
direct to W. F. McLaugh-

lin & Co., Chicago.
Coffee Extracts
Y.,. per 100
Preaite 50 pkgs. —

 

Hummel’s 50 1 Ib. __ ~ fone
CONDENSED MILK
le, 4 doz. .__._.___ 9 00

Leader, 4 doz. _______

Hebe, Tall, 4 doz. __ 4 50
Hebe, Baby, 8 doz. 4 40
Carolene, Tall, 4 doz. 4 00

Carolene, Baby —_____ 3 50
EVAPORATED MILK

 

Blue Grass,

Tall, 48
Blue Grass, Baby, 72

Carnation, Tall, 4 doz.
Carnation, Baby, 8 dz.
Every Day, Tall ____
Danish Pride, tall __
Danish Pride,
Every Day, Baby --__
Goshen, Tall
Goshen, Gallon __
Oatman’s Dun., 4 doz.
Oatman’s Dun., 8 doz.
Oe ee
Pet, Baby, Rahie sund
Silver Cow, Tall ____
Silver Cow, Baby -__
Van Camp, Tall ____
Van Camp, Baby -____
White aoe Baby —

  

We CO OTOTCN ONO OT OT Or OT COT ON
re
or

 

RS

Lewellyn & Co. Brands

Mi Lola
Capitol, 50s ~-..____ 125 00
Favorita, 50s 115 00
Victory, 50s ___ 95 00
Buckeye, 50s 75 00
Panetela, 50s 75 00
LaSoretta (smokers) 70 (@
Wolverine, 50s _____ 75 00

Swift
Wolverine, 50s —_..- 130 00
Supreme, 50s _.--.. 110 00
Bostonian, 50s —-... 95 00
Perfecto, 50s ~_--___ 95 00
Blunts, 50s _---_...- 75°00
Cabinet, 50s° _-_.___ %3 00

Garcia Master

Cafe, 100s - $7 5A

 

‘Worden Grocer Co. Brands

Harvester Line.
Kiddies, 100s __..____
Record Breakers, 50s 7 00
Delmonico, 50s ~.___. 75 00
Epicure Panetela, 50 75 00
Perfecto, 50s 95 00

The La Azora Line:
Agreement, 50s _____ 58 00
Washington, 50s __.. 75 00

Sanchez & Haya Line

_Clear Havana Cigars made

in Tampa, Fla.

Specials, 50s ~____.__ ee
Diplomatics, 50s ____ 838
Bishops, 50s —.______ ae 00
Rosa, 608 20

5 00
Orig Favorita, 50 ___ ize 00
Original Queens, 50s 150 00
Worden Special, 25s 185 00

A. S. Valentine Brands.
Little Valentines, 100 37 50

Victory, 50, Wood __ 75 00
DeLux Inv., 50, Wd. 95 00
Royal, 25, ‘Wood -- 112 00

Abram Ciark, 50 wd 58 00
Alvas,. 1-40. Wood ~~ 125 00

Webster Cigar Co.
Plaza, 50s, Wood  __ 95 00
Pantella, 50, Wood  - 95 00
Coronado, 50 Tin -- 95 00
Belmont, 50s, Wood 110 00
St. Reges, 50s, Wood 125 00
Vanderbilt, 25s, Wad. -140 00

Ignacia Haya
Extra Fancy Clear Havana
Made in Tampa, Fla.
Delicades, 50s -

Starlight Bros.

Rose De Paris Line
Cabal, Bee vd 00
Rouse, 50s _________ 5 00
Peninsular Club, 25s 130 =
Palmas, 25s ________
Perfectos,

Rosenthas Bros.

R. B. Londres, 50s,
Tissue Wrapped __ 58 00
B. Invincible, 50s,
Foil Wrapped ee 22 GO

Union Made Brands
Ology, 50s  -_.__.____ 58 00

' Our Nickel Brands
210nR, 390 7 2 ee 32 00
New Currency, 50s __ 35 =
New Pantella, 100 __ 37
Henry George, 100s 37 b0

Cheroots
Old Virginia, 100s _. 20 00
rise
Home Run, 5 Tin 18 50
Dry Slitz, tos” tes 26 50

‘CIGARETTES ~
One Eleven, 15 in pkg. 96

Beechnut, 20, Plain .. 6 00
Home Run, 20, Plain 6 00
Yankee Girl, 20, Plain 6 00
Sunshine, 26, Plain -. 6 00
Red Band, 20, Plain _. 6 00

Stroller, 15 in pkg. 96
Nebo, 20, Plain ~.-..
Camels, 20, Plain ____
Lucky Strike, 20s ___
Sweet Caporal, 20, pl.
Windsor Castle Fag 20
Chesterfield, 10 & 20
Piedmont, 10 & 20, Pl.
Spur, 20, Plain ______
Sweet Tips, 20, Plain
Idle Hour, 20, Plain sae
Omar, 20, Plain
Falks Havana, 20, Pl. 9 75
Richm'd S$ Cut, 20, pl. 10 00
Richm’d 1 Cut, 20 ck. 10 00
Fatima, 20, Plain ---- 8 00
Helmar, 26, Plain _. 10 60
English Ovals, 20 Pl. 10 50
Turkish Trop., 0 ck 11 50
London Life, 10, cork 11 50
Helmar, 10, Plain ~~ 11 50
Herbert Tarryton, 20 12 25
Deyptian ae 10 ck. 12 00
Murad, 20, Plain ____ 15 50
Murad, 10, Plain ___ 16 00
Murad, 10, cork or pl. 16 00
Murad, 20, cork or pl. 16 00
Luxury, 10, cork _._ 16 00
Melachrino, No. 9, 10,

CONIA AND C0 MND ~2
o
Oo

cork or plain __.. 16 00
Melachrino, No. 9, 20,
cork or plain __.. 16 00

Melach’o, No. 9, 10,St 16 50
Melach’o, No. 9, 20,St 16 50
Natural, 10 and 20 __ 12 90
— No. 15, 10,

or 16
Pall Mall Rd., 20, pl. 21 00
Benson & Hedges, -10 20 00
Rameses, 10, Plain __ 17 50
Milo Violet 10, Gold 20 00

Deities: 30 1 00
Condex, 10 -________ 22 00
Philips Morris, 10 __ 19 0f

Brening Own, 10, Pl. - 00

Ambassador, 10 00
Benson & edges
Tuberettes -______ 55 00

CIGARETTE PAPERS.
Riz La Croix, Wh., dz. 48
Riz La Wheat Br., dz. 48

Zig Zag, per doz -. 84

February 14, 1923

TOBACCO—FINE CUT.
Liggett & Myers Brands

Hiawatha, 10c, doz. _. 96
Hiawatha, 16 oz., dz. 11 00
Red Bell, 10c, doz. _. 96
Red Bell, 35c, doz. —. 2 95

~Red Bell, 75c Pails dz. 7 40

Sterling, 10c, doz. .. 96
Sweet Burley; 10c, dz. 96
Sweet Burley, 40c foil 3
Swt. Burley, 95c Dru. 8
Sweet Cuba, 10c, dz.
Sweet Cuba, 40c, doz. 3 85
Sweet Cuba, 95c Pail 8
Sweet Orange, 10c, dz. 96

Scotten Dilion & Co. Brand
Dan Patch, 10c, doz. 90
Dan Patch, 16 oz., dz. 7 50

Ojibwa, 10c, doz. ... 96
Ojibwa, 8 oz., doz. _. 3 &5
Ojibwa, 95c, doz. .... 8 50
Ojibwa, 90c, doz. __.. 8 00

Sweet Mist, 10c, doz. 96
Uncle Daniel, 10c, doz. 96
Uncle Daniel, 16 oz. 10 20

J. J. Bagley & Co. Brands.
Mayflower, 16 oz., dz. 15 0¢

P, Lorriliard Brands.
Pioneer, 10c, doz. _. 96
Tiger, 10¢,- doz. 2.52. 96
Tiger, 50c, doz. ._-_ 4 80

Weyman Bruton Co. Brand

Right Cut, 10c, doz. 95
W-B Cut, 10c, doz. _. 95

PLUG TOBACCO.
American Tobacco Co.
Brands.

Amer. Navy, 10c doz. 99
Amer. Navy, per plug 68
Jolly Tar, 24, per plug 16
Gold Rope, 10c doz. 99
Boot Jack, l5c, doz. 1 44
Piper Heidsieck, 10c_ 896
Piper Heidsieck, 20c_ 1 92
Spear Head, 10c cuts 99
Spear Head, per plug 638
Square Deal, per plug 68
Standard Navy, 8 ple 64
Town Talk, per plug 56

Liggett & Meyers ——-
Clipper, per plug -_._

Chops, 10c, doz.
Drummond Nat L 15e 1 44
Honey Dip Twist, 10c 96
Granger Twist, 10c, dz 96
Horse Shoe, per plug ‘74
J. T. Bright, per plug 56

J. T. Smooth, plug __. 24
J. T. R. and R., plug 24
King Pin, per plug -_ 32

King Pin, l0c cuts, ea. 03
Masterpiece, per plug 41
Picnic Twist, 10c, doz. 96
Spark Plug, per case 1 92
Star, per plug
Uncle Sam, 12 10c cut 2 56

Scotten, Dilion & Co.
Brands.

Bracer, per plug
Cream De Menthe, 10c 96
Peachey, per plug .. 64
Stronghold, per plug. 64
Yankee Girl, per plug 5€

P. Lorillard Brands.
Climax, 10c tins, doz. 96
Climax Smooth, ylug 72
Climax Thick, per plug 72
Red Cross, 10e cuts. 96
Red Cross, per plug. 48

R. J. Reynolds Tobacco Co.
Brands.
Apple, 5 lb. Butt, Ib. 72
Caramel Twist, per lb. 3¢-
Gravely Superior, 10c 6
Humbug, per Ib. -. 1 22
Kismet, per Ib
Liberty Bell, per lb.
Maritana, 15¢ Foil, dz. 1 ta
Mickey Twist, per lb. 72
John J. Bagley & Co.
Brands.
Maple Dip, per phig-. 56

SMOKING TOBACCO.
American Tobacco Co.
Brands.

Banner, L. C.
Banner, L. C.,
Blue _ Boar, 3
Blue Boar, 30c Vac tin 2 80

Bob White, gran., 10c 99
Bull Durham, 10c, dz. 99
Drum, Gran., 10c., dz. 99
Five Bros., 10c, doz. 99
Giant, L. C., 10c, doz. 99
Giant, 73. dz. 2 98
Giant, L. C. Pails, dz. 6 84

Garrick, 30¢ Foil, dz. 2 80
Imperial Cube Cut, 30c 2 80
Lucky Strike, R Cut 1 52
Myrtle Navy Plug Cut 99

Myrtie Navy, 15c Po. 1 44
Navy, G. & A., 10c _. 99
Nigger Hair, 10c, doz. 99

Nigger Hair, Pails, dz. 8 40
Nigger Head, P. C. 10c 99
Old English, C. C. 16c 1 53
Peerless, L. C., 10c.. 99
Peerless, L. C. Pails 7 “
Rob Roy, L. C., 10c
Rob Roy, L. C., 40c 4 09
Rob Roy, L. C., * pails 8 40
Peerless, L. C., 35¢ dz. 3 36
Sweet Maple Scrap _. 96
Soldier Boy, L..C., 10e 99
Soldier Boy, L.C., pail 7 32
Tuxedo, Gran. _. 15@1 49
——— Gran. Cut

plugs, 8 oz. tins fs 6°93
Yale Mix., 15 vac. tin 1 40

{

 

 

 

 

, tins, doz,

MICHIGAN TRADESMAN

PSE tN IN RA ABE ETN SOR

;

 

 

February 14, 1923 - 37
Liggett & Meyers Brands. Superba Tobacco Co. Currants HAND CLEANER Shelled Heavy hogs —_.------- 08
Briar Pipe, doz. -.--_. 96 Brands. Package, 14 oz. -___-__- 22 : Almonds 22-0 55 Medium hogs —_-___-- 11%
Cuban Star, L. C., 10¢ 96 Sammy Boy Scrap, dz. 96 Boxes, Bulk, per Ib. __ 21 Peanuts Suenien, Light hogs ~_.-_-__-__ 11%
Cuban Star, Pails, dz. 6 90 |, Cigar Clippings Reaches 125 Ib. bags ___---__ 1350 Come 16
Corn Cake, Gran t0e 98 Havana Blossom; 40¢ 395 BV&P. Fancy. Unpeeled 29 i - fos B
Corn Cake, Gran.. 25c 2 40 Knickerbocker, 6 oz. 300 ~%P: ancy, eeled -. 22 was 65 naan ers ee oe
Corn Cake, Gran., 50c 4 80 Lieberman, 10c, doz. 96 Pest OR enrol OSS Pea Or ee aE a
Duke’s Mixture, 10c__ 96 W. O. W., 6 oz., doz. 300 Lemon, American ____ 24 OLIVES: Neck bones - 05
Glad Hand, L. C., 10¢ 96 Royal Major, 10c, doz. 96 Orange, American 222. 25 Soe 3 te lee a OO ee
Growler, L. C., 10c_. 96 Royal Major, 6 oz., dz. 3 00 . Raisi Bulk, 3 gal. keg ____ 5 00
Growler, L. C., 25c_- 266 Royal Major, 14 oz., dz 7 20 Guede bn a Bulk, 5 gal. keg ____ 7 75 ON
Growler, L. C., 50c__5 00 Larus & Bro. Co.’s Brands. Seeded, 1B peo 15 Quart, jars, dozen __ 5 25 Barreled eh Seas
La Turka, Plug C, 16c 144 Bdgeworth Ready Rube eede oz. pkg. _. 414 oz. Jar, plain, dz. 135 Clear Back -_ 23 00@
Noon Hour L. C.. 10c_ 96 ted te a y Ru ‘ Seedless, Thompson __ 13% 5% oz. Jar, pl., doz. Short Cut Clear 22 00@23 00
10c 96 ed, ic tins __-___ 62 Seedless, 15 oz. pkg. 10 oz. Jar, plain, doz. 2 35 Clear Family__ 27 00@28 00

O. U., Gr. Cut P.,

QO. U., C. P., 90c ‘jars 9 00
Pilot, Long Cut, 25c 2.50
Plow Boy, 10c, doz. 96
Plow Boy, 70c Pails_ 7 40
Summertime, 10c, doz. 96
Summertime, 30c, doz. 2 90
Summertime, 65c Pails 6 50

Sweet Tip Top, 10c, dz 96
Velvet, Cut Plug, 10c 96
Velvet, Cut Plug, tins 1 53
Velvet, Cut oe. 8 oz. 6 72
Velvet, Cu Pi, oz. 16 84
Yum Yum, tie doz. 96
Yum Yum, 70c pails 6 80

P. Lorillard’s Brands.
Beechnut Scrap, doz. 96
Buzz. L. C., 10¢e, doz. 96
Buzz, L. C., 35c, doz. 3 30
Buzz; &. C.; , doz. 7 90
Chips, P. C., 10c, doz. 96
Honest Serap, doz. __ 96
Open Book Scrap, dz. 96
Stag, Cut P., 10c, doz. 96
Union Leader, 10c tin 96
Union Leader, 50c tin 4 80
Union Leader, $1 tin 9 60
Union Leader, 10c, dz. 96
Union Leader, 15c, dz. 1 44
War Path, 35c, doz. 3 35

Scotten Dillion Co. Brands
Dan Patch, 10c, doz. 96
Dillon’s Mixture, 10c 96
G. Oo Babes doe.
G. O. P., 19c, doz. _. 96
Loredo, 10c, doz. ___ 96
Peachy, Do. Cut, 10c 96
Peachy Scrap, 10¢, dz. 96
Peninsular, 10c, doz. 96
Peninsular, 8 oz., doz. 3 00
Reel Cut Plug, 10¢, dz. 96
Union Workman Scrap,

10c, doz.
Way Up,
W.

9

10c, doz. _. 96
0z., doz. 3 25

16 oz., doz. 7 10
16 oz. pails 7 40
Yankee Girl Scrap, 10c 96

Pinkerton Tobacco Co.
Brands.
American Star, 10c, dz 96
Big 9, Clip.. 10c. doz. oR
Buck Shoe Scrap, 10c 96
Pinkerton, 30c, doz. __ 2 40
Pay Car Scrap, 10c, dz. 96
Pinch Hit Scrap, 10c 96
Red Man Scrap, doz. 96
Red Horse Serap, doz. 96

J. J. Bagley & Co. Brands.

Broadleaf, 10c  ______ 96
Buckingham, 10c, doz. 95
Buckingham, 15c tins 1 44
Gold Shore, 15¢ doz. __ 1 44
Hazel Nut, 10c, doz. 96
Kleeko, 25c, doz. __. 2 40

Old Colony, Pl. C. 17¢ 1 53
Old Crop, 50c, doz. __ 4 80
Red Band, Scrap, 10c 96

Sweet Tips, 15c, doz. 1 44
Wild Fruit, ive, uoz. 90
Wild Fruit, 15c, doz. 1 44

Independent Snuff Co.
Brands

New Factory, 10c, doz. 96
New Factory Pails, dz 7 60
Schmidt Bros. Brands
Hight Bros., 10c, doz. 96
Eight Bros., Pails, dz. 8 40

R. J. Prevnetss Tebarto Co.

ran

George Washington,
LDCS (GOB) eee ee 96
Old Rover. 10c, doz. 96
Our Advertiser, 10c__ 96

Prince Albert, 10c, dz. 96
Prince Albert, 17c, dz. 1 53
Prince Albert, 8 oz.
tins, without pipes 6
Prince Albert, 8 oz.
and Pipes, doz.
Prinee Albert, 16 oz. 12 96
Stud, Gran., 5c, doz. 48
Whale, 16 oz., doz. _. 4 80

Block Bros. Tobacco Co.
Mail Pouch, 10c, doz. 9

Falk Tobacco Co., Brands.
American Mixture, 35c 3 30
Arcadia Mixture, 25c 2 40
Champagne Sparklets,

ao
~*~
o

BUG, OOP ee 70
Champagne Sparklets,

S06. 0g. 8 10
Personal ‘Mixture __-- 6 60
Perique, 25c, per doz. 2 25
Serene Mixture, 16c dz 1 60
Serene Mixture, 8 oz. 7 60

Serene Mixture, 16 oz 14 70
Tareyton Lundon Mix-
ture, 50c, doz. ___. 4 00
Vintage Blend, 25c dz. 2 30
Vintage Blend, 80 tins 7 70
Vintage Blend, $1.55

ewww wes < 0

Edgeworth Ready Rub-
bed, 8 oz. tins, dz. 7 00
Edgeworth Ready Rub-
bed, 16 oz. tins, dz 14 50
Edgeworth Sliced Plug,
tic tins, -dez. =.=:
Edgeworth, Sliced Plug,
35c tins, doz. 3 55

United States Tobacco Co.

Brands.
Central Union, 15c, dz. 1 44
Shag, 15c Tins, doz. 1 44
Shag, 15c Papers, doz. 1 44
Dills Best, l16c, doz. 1 48
Dills Best Gran., 16c¢ 1 48
Dill’s Best, 17c Tins 1 48

Snuff.
Copenhagen, 10c, roll 64

Seal Biandening, 10c_ 64
Seal Goteborg, 10c, roll 64

Seal Swe. Rapee, 10c 64
Seal Norkopping, 10c 64
Seal Norkopping 1 Ib. 85

CONFECTIONERY

Stick Candy Pails
Standard 16
Jumbo Wrapped ___. 18

Pure Sugar Stick, 600’s 4 20
Big Stick, 20 Lb. case 18

 

Mixed Candy Pails
Kindergarten  ~_.______ 18
NOG OI ee 16
Be ae Oe ae 13
French Creams
AOAC) oe 19
CYOG@CTS : eos 11

Fancy Chocolates
5 lb. Boxes
Bittersweets, Ass’ted 1 75

Choe Marshmallow Dp 1 60
Milk Chocolate A A__ 1 i
Nibble =

NOn 12 Choc. fy 16
Chocolate Nut Rolls _ 1 $0
Gum Drops_ Pails
Anise a
Orange Gums __
Challenge Gums

  

Superior 26 20

Lozenges. Pails
A. A. Pep. Lozenges 17
A. A. Pink Lozenges 17
A. A. Choc. Lozenges e

Motto Hearts __-____

Malted Milk Lozenges 21
Hard oe Pails

Lemon Drops —..-.... 18

Oo Horehound Dps. 18
Anise Squares 18
Peanut Squares ____._ 20
Horehound Tablets —_ 20
Pop Corn Goods.
Cracker Jack, Prize 3 75
Checkers, Prize  -____ 3 75

Cough Drops

Package Goods
Creamery Marshmallows
4 oz. pkg., 12s, cart. 95
4 oz. pkg., 48s, case 3 75

Speciaities.
Arcadian Bon Bons __.. 19

Walnut Fudge ___.____ 23
tineapple Fudge —-_____ 21
italian Bon Bons ______ 18

National Cream Mints 25
Silver King M. Mallows 30
COUPON BOOKS
50 Economic grade __ 2 50
100 Economic grade __ 4 50
500 Economic grade 20 00
1,000 Economic grade 37 50
Where 1,000 books are
ordered at a time, special-
ly print front cover is
furnished without charge.

CRISCO.
36s, 24s and 12s.
Less than 5 cases —. 21

WIVG, Cases 9 20%

Ten Cases oe 20

Twenty-five cases __. 19%
6s and 4s

Less than 5 cases _. 20%
Five cases oo

Ten cases
Twenty-five cases _. 19

CREAM OF TARTAR
6 lb. boxes 38

DRIED FRUITS

 

Apples
Evap’d Choice,

bik, 2 15
Apricots
Evaporated, Choice ____ 28
Evaporated, Fancy ___. 33
Evaporated Slabs _____ 25
Citron

10 Ib. DOE sew enaeew BT

California Prunes

90-100 25 Ib. boxes _.@10%
80-90, 25 lb. boxes ao
70-80, 25 lb. boxes -.@12
60-70, 25 lb. boxes -.@13
50-60 25 lb. boxes _.@14
40-50 25 Ib. boxes __.@15%
30-40 25 lb. boxes _.@18%

FARINACEOUS GOODS
Beans
Med. Hand Picked __ 09

Cal. Daimasy: 220s 11
Brown, Swedish  -_.. 08
Red Kidney ~_-.______ 09%
Farina
24 packages -_______ 2 10
Bulk, per 100 Ibs. ____ 05
Hominy
Pearl, 100 Ib. sack __ 2 50
Macaroni
Domestic, 20 lb. box 07%
Domestic, broken bbls. 0614
Armours, 2 doz., 8 oz. 1 80
Fould’s, 2 doz., 8 oz. 1 80
Quaker, 2 doz. i. .-_ 1 85
Pearl Barley
Chester 2 es 25
00 and 0000 ----______ 6 00
Barley Grits os 5 00
Peas
scotch, Ib. 22050225. 09
Spits Whe: fools 08
Sago
Mast India (2209) 07%
Tapioca
Pearl, 100 Ib. sacks ._ 08
Minute, 8 oz., 3 doz. 4 05
Dromedary Instant __ 3 50

FLAVORING EXTRACTS

 

Jennings

Pure Vanilla

Turpeneless

Pure Lemon
Per Doz.
q Eyres es a 1 35
1% Oumee oo 1 75
@ OUNCE 6a 2 75
2% Ounce 3 00
2% Ounce 3 25
4 Ounce 5 00
8 Ounce 8 50
7 Dram, Assorted ___ 1 35
1% Ounce, Assorted__ 1 75

FLOUR AND FEED
Valley City Milling Co.
Lily White, % Paper
Sack 2
Harvest Queen, 24%
Light Loaf Spring
Wheat, 24s
Roller Champion 24%
Snow Flake, 24i%s __
Graham 25 lb. per cwt
Golden Granulated Meal,
2 lbs., per cwt.,
Rowena Pancake Com-
pound, 5 lb. sack___
Buckwheat Compound,
5 lb. sack

Watson Higgins Milling
Cc

Oo.
New Perfection, %s_ 7 60
Red Arrow, %s —-_____ 7 80

Worden Grocer Co.
American Eagle, Quaker,
Pure Gold, Forest King,
Winner.

Meal
Gr. Grain M. Co. .

BONeG (ese 55
Golden Granulated __ 2 70
Wheat
Nout: Red 22 1 25
INO, ft White 20. 123
Oats
Rea riotse yr se 51
Less than Carlots _____- 56
Corn
CArlIOtss (2 oe es 80
Less than Carlots ______ 85
ay
Carlots 16 00
Less than Carlots __ 20 00
Feed
Street Car Feed ____ 35 00

No. 1 Corn & Oat Fd 35 00
Cracked Corn 35 0
Coarse Corn Meal __ 35 00

FRUIT JARS
Mason, pts., per gross 7 25
Mason, qts., per gross 8 60
Mason, % gal., gross 11 75
Ideal Glass Top, pts. 8 80
Ideal Glass Top, qts. 11 00
Ideal Glass. Top, :

SAMOn eg 15 00

GELATINE
Jello-O, 3 doz. 3
Knox’s Sparkling, doz. 2 25
Knox’s Acidu’d, doz. i: -
Minute, 3 doz. —_____
Plymouth, White —_.. i BE

 

10c size, 4 doz.

oo : 60
15e size, 3 doz. ______ 3 60
25c size, 2 doz. -_____ 00

4
1 case free with 10 cases:
¥% case free with 5% cases.

sca RADISH
Per doz., 7 oz. 1 25

JELLY AND PRESERVES
Pure, 30 Ib. pails ____ 2

Pure 7 oz. Asst., doz. 1 20
Buckeye, 22 oz., doz. 2 00
O. B., 15 oz., per doz. 1 40

JELLY GLASSES
8 oz., per doz

MA TCHES.
Blue Ribbon, 144 box. 7 55
Searchlight, 144 box. 8 00
Safe Home, 144 boxes 8 00
Red Stick, 720 1c bxs 5 50
Red Diamond, 144 bx 5 75
Cleveland Match Co.
Brands

 

Old Pal, 144 Boxes __ 8 00
144 Boxes —-_ 5 75

Buddie,

Safety Matches.
Quaker, 5 gro. case 4 75
Red Top, 5 gro. case 5 25

MINCE MEAT.
None Such, 3 doz. __ 4 85
Quaker, 3 doz. case __ 3 75
Libby Kegs, Wet, Ib. 24

MOLASSES.

 

Gold Brer Rabbit

No. 10, 6 cans to case 5 10
No. 5, 12 cans to case 5 35
No. 2%, 24 cans to es. 5 60
No. 14%, 36 cans to cs. 4 60
Green Brer Rabbit
No. 10, 6 cans to case 3 65
No. 5, 12 cans to case 3 90
No. 2%, 24 cans to cs. 4 15
No. 1%, 36 cans to cs. 3 50

Northern Michigan, Wis-
consin, Indiana prices 15c
on 6-10, 12-5 and 24-2%
and 10c on 36-1% higher.
The above prices apply to

Southern Michigan and
Ohio.

New Orleans =
Fancy Open Kettle -__ 55
wore Se a

‘Halt barrels 5c extra

Molasses in Cans.
Red Hen, 24, 2 Ib. __
Red Hen, 24, 2M lb.
Red Hen, 12, 5 Ib. __
Red Hen, 6, 10 Ib. __
Ginger Cake, 24, 2 Ib.
Ginger Cake, 24, 2% lb.
Ginger Cake, 12, 5 Ib.
Ginger Cake, 6, 10 Ib.

ge Gres stdin tsie as oes
I
on

 

Dove, 36, 2 lb. Wh. L. 5
Dove, 24, 2% lb Wh. L 5
Dove, 36, 2 Ib. Black 4 30
Dove, 24, 2% lib. Black 3
Dove, 6, 10 lb. Blue L 4
Palmetto. 24. 2% Ih. 4

NUTS.

Whole
Almonds, Terregona_. 19
Brazil, Large 1
Fancy mixed _..---_._ 20
Filberts, Sicily ---- 15
Peanuts, Virginia, raw 11
Peanuts, Vir. roasted 13
Peanuts, Jumbo raw
Peanuts, Jumbo, rstd
Pecans, 3 star -_______ 2
Pecans, Jumbo

Wainuts, California -_ 28

Salted Peanuts
Fancy, No. .
PUIG. Coe cee scree SU

16% oz. Jar, Pl. doz.
3% oz. Jar, stuffed _
8 oz. Jar, Stu., doz.
9 oz. Jar, Stuffed, doz.
12 oz. Jar, Stuffed, dz.

PEANUT BUTTER.

me 02 CO et Oo DO et rt OT ono
Wo
o

 

Bel Car-Mo Brand
8 oz. 2 doz. in case 3 00
24 1 Ib. pails
12 2 lb. pails 49
5 Ib. pails 6 in crate 5 50

Leip. patie sca %
25 1D: pails 20 16%
GG Ibo fins 22 ee 15%

PETROLEUM PRODUCTS
Iron Barrels
Perfection Kerosine __ 12.6
Red Crown Gasoline,
Tank Wagon 20.3
Gas Machine Gasoline 37.2
V. M. & P. Naphtha 23.2
Capitol Cylinder ____ 42.2
Atlantic Red Engine_ 23.2
Winter Black 3.7

(Polarire

fron Barrels.

 

Medium Light _______ 57.2
Medium heavy  ______ 59.2
EGAN Di en ee 62.2
Extra heavy =... 67.2
Transmission Oil ____ 57.2
Finol, 4 oz. cans, doz. 1.40
Finol, 8 oz. cans, doz. 1.90
Parowax, 100, Lib. 7.2
Parowax, 40, 1 lb. __ 7.4
Parowax, 20, ¥. Ib; 7.6
Semdac, 12 pt. cans 2 85
Semdac, 12 qt. cans 4 35
PICKLES
Medium Sour
Barrel, 1,200 count __ 16 00
Half bbls., 600 count 9 00
10 gallon kegs ____ 6 75
Sweet Small
30 gallon, 2400 __.__ 33 00
15 gallon, 2000 ______ 17 50
10 gallon, 800 ___.. 12 75
Dill Pickles.
600 Size, 15 gal. ____ 9 00
PIPES
Cob, 3 doz. in bx 00@1 20

PLAYING CARDS

Broadway, per doz. __ 2 40
Blue Ribbon _________- 4 00
@rickett (so 3 25
Bieyele 22 4 25
POTASH
Babbitt’s 2 doz. ~-__._ 2 75

Eee SEE?

Top Steers = Helters 14

Good Steers & Heifers 13
Med. Steers & Heifers 11
Com. Steers & Heifers 08

 

Medium
Lamb.
Cr ee 23
Medium: 2 22
POOR oo 15
Mutton
GOnd es ee ra 14
Medium —.-__--_=.____ 13
2008. oo La

Dry Salt Meats
S P Bellies -_ 16 00@18 00

Lard
80 lb. tubs ___-.advance %

 

Pure in tierces 13% @14
Compound Lard 13 lg
69 lb. tubs ~-..advance
50 lb. tubs ~_--advance 2
20 lb. pails _-__-advance %
10 lb. pails ___-advance %&
5 lb. pails __-_-advance 1
3 lb. pails ___.advance 1
Sausages
Bologna (2.55 12
Liver —° 22
Frankfort 16
Perk 18@20
Mea een ae 11
TOMSUG: to 11
Headcheese —-_---._.. 14
Smoked Meats
Hams, 14-16, lb. 20 @22
Hams, 16-18, lb. 20 @22
Ham, dried beef

sets 38
California Hams 12 13
Picnic Boiled

Hams
Boiled Hams __ 32
Minced Hams .. 14 15

Bacon 22s 22 36
ef
Boneless -... 23 00@24 00
Rump, new .. 23 00@24 00
Mince Meat

Condensed No. 1 car. 2 00
Condensed Bakers — e

Moist in glass -___--
Pig’s Feet
Se DR ee 15
% bbis., 36 Ibs. -2.--- 4 00
36 Ps. so ei eee 7 00
Bb ee 14 15
ripe
Bits. ES IDS 6 ee 90
¥% bbis., 40 Ibs. —~__-_. 1 60
% bbls., 80 Ibs, ____-- 3 00
Casings
Hogs, per Ib. 2 @42
Beef, round set ____ 14@26
Beef, middles, set__ 25@30
Sheep, a skein 1 75@2 00
RICE
Fancy Head  -.-.... 08
Blue Rose __ - 5%@6
Broken 22003 03%

 

ROLLED OATS
Steel Cut, 100 Ib. sks. 4 75
Silver Flake, 10 Fam. 1 90
Quaker, 18 Regular -. 1 80
Quaker, 12s Family -. 2 70

Mothers, 25s, Ill’num 4 40

Silver Flake, 18 Reg. 1 46

Sacks, 90 lb. Jute __ 3 00

Sacks, 90 lb. Cotton__ 3 15
SALERATUS

Arm and Hammer -. 3 75
SAL SODA

Granulated, bbls. ---. 2 00

Granulated, 100 Ibs cs 2 25

Granulated, 36 2% Ib.
packages ....2 2 50
COD FISH :
Midd@ies oo 15
Tablets, 1 Ib. Pure --_ 22
Tablets, 1% Ib. Pure, aa
Weck tones Pures
Whole Cod: 2S 12

Holland Herring
Milkers, — ERS 1 10
SMe Kegs oo 1 00
Y. Mz. Hatt bbls. -. 8 50
Y¥. Mi: Obis.: 16 50

Herring

K K K K, Norway -- “ on
8 Ib. pails eo 1 40
Cut Lunch 2 1 00

Boned, 10 Ib. boxes -. 16%
Lake Herring

% bbli., 100 bee Ee 6 00

Ma rel

Tubs, 50 Ib. Smee fat 9 2

Tubs, 60 count ______ a %
White Fish

Med. Fancy, 100 lb. 13 00

SHOE BLACKENING.
2 in 1, Paste, doz. ~. 1 35
E. Z. Combination, dz. : 35

5
5

Dri-Foot, doz,  ------ 00
Bixbys, Doz. . 2... 1 35
Shinola, doz. ____--___ 85
STOVE POLISH.
Blackine, per doz. _. 1 35
Black Silk Liquid, dz. 1 40
Black Silk Paste, doz. 1 2)
Enamaline Paste, doz. 1 35
Enamaline Liquid, dz. 1 35
E Z Liquid, per doz. 1 40
Radium, per doz. _._.. 1 85
Rising Sun, per doz. 1 35
654 Stove Enamel, dz. 2 85
Vulcanol, No. 5, doz. 95
Vulcanol, No. 10, doz. 1 35
Stovoil, per doz. __.. 3 00

 

 

 

 

 

 

38 MICHIGAN TRADESMAN February 14, 1923

SALT PICES. TEA. in: ; :

- Whole. Spices. : japan. GONE TO HIS REWARD. redabicisnoes postmaster en ee -

lentes 3 oe ---- , 99 Allspice, Jamaica -- @13 Medium ------------ 34@38 - contented ad — anne bot a
° oO. 8. easton : + _ :

Med. No: 1, 100 lb. bg 90 Cassia, Canton. @16 Fancy $860 Death of Pioneer Banker of Carson jess pe oa thirds interest in
er Spec., 70 Ib. 90 Cassia, 5c pkg., doz. @40 No. i Nibbs —.-------- 62 City. © ee ee ee eee
rs Meat, 56 Ib. 66 Ginger, African’ @15 1 lb. pkg. Siftings 18 : the grist mill here.

Packers for ice cream 95 Ginger, Cochin —..._-- @20 Carson ey gs Pcie ema Aged a yee his private mee = oa

2 cach ------ Mace, Penang —------- @70 Gunpowder mourns the loss of another of its ed a charter and was placed on the

Butter salt, 280 1b. bbL 4 60 oe ee Ser ae =. ele 8_ pioneers in the death of E. C. Cum- list of State banks in Michigan. About

Baker Salt, 280 Ib. bbl. 4 26 Nutmees, 70-80. on Tet 38@40° mings at St. Petersburg, Fla., Feb. 7, the same time the Carson City Savings

1 Nutmegs, 105-110 ____ g20 . Ceylon whither he and Mrs. Cummings had Bank was organized and this institu-

Pepper, Black -_----- @15 pekoe, medium —------ 33 gone to avoid ‘the rigorous winter tion was taken over by the State Bank

Melrose, fancy -------. 56 blasts of Michigan. four years later and moved to its

Pure Ground in Bulk Edward C. Cummings was born present location at the corner of Main

Ce epee a oie ee April 16, 1838, in the town of Collins, and Division streets. To this day the

Cassia, Canton _.2--- @22 Congou, Choice ---- 35@36 Erie county, New York, and was of bank has enjoyed the utmost con-

Ginger, African _____. @22 Congou, Fancy ---- 42@43 Scotch origin, his great grandfather fidence of the surrounding community,

Mustard ee eee = having been born in Scotland. His due to Mr. Cummings’ indefatigable

Maha. Ue cia gg father, James Cummings, was a Penn- efforts to build upon a foundation

Pepper, Black -_--- @18 (Ghoice _-.~.«45~—S Sylvanian by birth, while his mother, that was safe. He has been President,

Pepper, White —___-__ @32 Fancy ________--__----- 50 Mary Davis, was a resident of Erie «.:ector and cashier with the excep-

Paprika ‘Shaan oe or county. Pa. He spent the winter of tiv.: of a few years, until 1913, when

ale nak ae TWINE 1860-61 in Oil Creek, where he wit- he was re-elected President and held

Seasoning ns aie eS nessed the first great fire in the oil .the office until his passing. This

Chili Powder, 15¢ ---- 135 wool, 6 ply ----------. 20 ‘egions. Following this came the flourishing institution has withstood

Celery Salt, 308. . firing on Fort Sumpter and he an- all the trying financial times which

Aa ee VINEGAR swered his country’s call by enlisting have swept the country and stands as

Gate 1 35 Cae: 7 a grain 17 in Co. E., 83rd., Regiment, Pa. Infan- a monument to the memory of his

agence a Ibs. -- . Ponelty, 3% < : = White Wine, 80 grain 22 try to serve three months and was sterling qualities as a shrewd, pros-

SS eeriee Hovaart Oakland Vinegar & Pickle Deron and influential business man
Marjoram, 1 oz. ------ 90 and citizen.

SOAP Savory, 1 oz. -------_ 90 Oakland Apple Cider -- 25 Mr. Cummings was by politics an

ee 20 1

Am. Family, 100 box 6 00 ret 2% a on Be and White. Pickling 20 ardent Republican and stood for what-

suport. 128 = a : ° ? No charge for packages. es he deemed a — punks a

Flake ite, OX the community and had serve is

STARCH : a rf

Grama White Na. Yo0s 5 00 Corn No. 0, oe 60 village as President. He was also in-

Rub Nw More White Kingsford, 40 Ibs. --- 11% No. 1, per gross ---- 85 strumental in securing the first elec-

sianie 100 a = Apsalagr get ge ----- Os No. 2, per gross ---- : Z tric plant here and the creamery,

50. Mule Borax, 100 be 7 55 ream. 48-1 ce aatteae 80 No. 3, Der gross — 45 which at the time of its operation was

Wool, 100, box ee : . Quaker, 40-1 _________ 6 Rochester, No. 7 ts = : boon to md pea ae re

amnion ; Rochester, No OZ e was marrie oO iss uida nn
ne ens Olive, 18% bor 7S ice ae tn ” Farsons, of Summit township, Erie

a ome 0 Aveo 12 3 th phen. . 2 76 wooceiwant county, Pa., and three children, a

Pummo, 100 box ---- ; 85 Argo, 8 5 Ib. pkgs. --. 3 10 Baskets daughter and two sons came to bless

Sweetheart, 100 box - 5 70 Silver Gloss, 48 1s -- 11% puchels, narrow band, them. The wife and mother was

oe 2 0 pe ee ee wire hanes 1 90 called home Jan. 13, 1870, and on

Grandpa Tar, Lge Tiger, 48-1 _--__-_____ 5 Bushels, narrow band, April 12. 1871. h ited i :

bank Tar, 100 bx 400 Tiger, 50 Ibs. _________ 0434 vood handles 2 00 Apr , 16/1, he was united in mar

Trilby, 100, 12c —____- 8 00 Busheln, wide band 2 10 riage to Miss Laura H. Barton, of

Williams Barber Bar, 9s 50
Williams Mug, per doz. 48

Proctor & Gamble.

5 box lots, assorted
Ivory, 100, 6 oz. ___ 6 50
Ivory Soap Fiks., 100s 8 00
Ivory Soap Flks., 50s
Lenox, 120 cakes ___-
Luna, 100 cakes —_----
P. & G. White Naptha
Star, 100 No. 11 cakes
Star Nap. Pow. 60-16s
Star Nap. Pw., 100-10s
Star Nap. Pw., 24-60s

He 09 CO OTOT CO He
bw
or

CLEANSERS.

ITCHEN
LENZER

 

80 can cases, $4.80 per case

WASHING POWDERS.
Bon Ami Pd, 3 dz. bx 3 75

Bon Ami Cake, 3 dz. 3 25
Climaline, 4. doz. ____ 4 20
Grandma, 100, 5c __-- 4 00
Gran Large — 4 00
Gold Dust, 100s __-___ 4 00
Gold Dust, 12 Large 3 20
Golden Rod. 2. 3 SOS
Jinx, 3 doz. ~-..--___. 4 50
La France Laun, 4 dz. 3 60
Luster Box, 54 -.-... 3 75
Miracle C., 12 oz., 1 dz 2 25
Old Dutch Clean, 4 dz 4 09
Queen a ~ oz. .. 2 40
Rinso, 100 oz. ------_- 6 40

= No More, 100, 10 .
Rub No More, 18 Le. 4 26
Spotless Cleanser, 48,

20 OF, 3 85
Sani Flush, 1 doz, __ 2 25
Sapolio, 3 doz. ~_---. 3 15
Soapine, 100, 12 oz. — 6 40
Snowboy, 100, 10 oz. 4 00

Snowboy, 24 Large __ 4 70
Speedee, 3 doz. q

Sunbrite, 72 doz. -... 4 00
Wyandotte, 48 -..-___- 4 75

CORN SYRUP.

 

GOLDEN-CRYSTALWHITE-MAPLE

Penick Golden Syrup
6, 10 lb. cans ~---.-- 2 55

 

24, 1% Ib. cans __---- 1 95
Crystal White ee
. 2 95

6, 10 tb. cans —
12, 5 lb. cans ~-_-
24, 1% lb. cans -_---- ~_ 2 25

Penick Maple-Like Syrup
6, 10 lb. cans —~------_- 3 70

  

12, 6 ib. cans _---.- 3 90
24, 1% Ib. cans —----- 2 75

Above prices apply to
Southern Michigan, Ohio

and Indiana.

Corn
Blue Karo, No, 1%,
2 Aom o 2 00
Blue — No. 5, 1 dz. 2 80
Blue Karo, No. 10,

2 30
Red ise. No. 5, 1 dz. 3 20
Ked Kago, No. 10,
604.0 2
Imt. Maple Flavor.
Orange, No. 4%, 2 doz. 2 75
Orange, No. 5, 1 doz. 3 90

5% Ib., 1 doz.
Maple and Cane
Kanuck, per gal. --.. 1 60
Sugar Bird, 2% ib.,

2

—
Johnson Purity, Gal. 2 60
Johnson Purity,
doz.. 18 oz.
TABLE SAUCES.
Lea & Perrin, large-. 6 00
Lea ~ Perrin, small__ 3 =
Peper. oS

Royal " Mint Sere 2 40
THUBECO (3 2 75
Sho You, 9 oz., doz. 2 70
A-1, large —--.------.. 5 75

onan BaD
1

 

‘Yeast Foam, 1% doz.

Market, drop handle. 175
Market, single handle 90
Market, extra -------- 1 25
Splint, large. ._____-_- 8 50
Splint, medium ~—----- 7 50
Splint, smail 7 00
Churns.
Barrel, 5 gal., each__ 2 40
Barrel, 10 gal., each__ 2 55
3 to 6 gal., per gal. _. 16
Ego Cases.
No: 1, Star Carrier_. 5 00
No. 2, Star Carrier__ 10 00
No. 1, Star Egg Trays 4 50
No. 2, Star Egg Trays 9 00
Mop Sticks
Trojan spring —------- 2 00
Eclipse patent spring 2 00
No. 2, pat. ee hoid 2 00
Ideal, No. 7. 2.3 1 35
12 oz. Cot. Mop Heads 2 25
16 oz. Cot. Mop Heads 3 50
Pails
10 qt. Galvanized --_. 2 35
12 qt. Galvanized _-__ 2 60
14 gt. Galvanized -_-- 2 90
12 qt. Flaring Gal. Ir. 6 75
10 qt. Tin Dairy ---_ 4:80
12 qt. Tin Dairy ---- 5 40
Traps

Mouse, wood, 4 holes -_ 60
Mouse, wood, 6 holes -_ 70
Mouse, tin, 5 holes are 65

Rat, wore. 2. 00

Hat soringe 2. 1 00

Mouse, spring -------- 30
Tubs

Large Galvanized --- 8 50

   

Medium Galvanized 7 50
Small Galvanized -__ 6 60
Washboards
Banner Globe -------- 6 00
Brass, Single -------- 7 00
Glass, Single -------- 6 75
Double Peerless .---. 8 25
Single Peerless -..... 7 50
Northern Queen ---- 5 75
Universal... 7 50
Window Cleaners
oe. a 65
14 id: ce 1 85
1G: in oo 2 30
Wood Bowls
43 in. Buster 8 00
15 in. Butter _-- 9 00
17 in. Butter -18 00
19 in. Butter  __._.._-25 00
WRAPPING PAPER
Fibre, Manila, white. 05%
Mo; 1 Bibre 3: 07%
Butchers Manila -.-. 06%
Meee ee 09
YEAST CAKE
Magic, 3 doz. —_-_--_- 2 70
Sunlight, 3 doz. ___-_ 2 70
Sunlight, 144 doz. ____ 1 35

Yeast Foam, 3 doz. _. 2 70

YEAST—COMPRESSED

Fleischman, per doz. .. 28

 

E. C. Cummings.

mustered out at the end of enlistment.
This regiment saw no active service.
Following his marriage in 1862 he re-
turned to Oil Creek, where for a
short time he had charge of an oil re-
finery. Owing to the ill heaith of his
wife, he went to Pennsylvania and lo-
cated near Erie and engaged in ship-
ping poultry and butter to Eastern
markets and chestnuts to Western
points. This venture was not profit-
able and the again went back to the
Creek and engaged in transporting oil
to the railroads with teams, at times
by the roads, then upstream in boats,
the horses following the creek beds.
Hard work and exposure caused his
health to fail and for the third time
he left the Creek, much against his
wishes, as the prospects were better at
that time for gaining wealth than ever
before or since. Later his health
having improved, he drove a whole-
sa'e wagon for Barmer & Burgess, of
Erie, Pa., through the Northern part
of that State and Western Ohio and
Western New York. In the fall of
1866 he came to Ithaca, Gratiot coun-
ty, entering into partnership with B.
F. Shepherd in the mercantile busi-
ness. Disposing of this in 1870_ Mr.
Cummings spent a summer in Colo-
rado and Wyoming in search of
health and in the spring of 1871 he
came to Carson City, when the present
village was in its infancy, and opened
a general store. The following Janu-
ary he took his half brother, the late
George A. Thayer, into partnership
and the business was enlarged and
continued until 1875 when Mr. Cum-

mings sold out to his partner and, go-

ing to St. Johns, learned some of the
ins and outs of the banking business.
In September, 1875, he started the first
bank in Carson City and having been

Gratiot county. One son and two
daughters joined this home circle.

Mr. Cummings was extensively en-
gaged in agriculture, at one time hav-
ing 250 acres of Montcalm and Gra-
tiot county land under cultivation,
much of which was devoted to the
culture of alfalfa, on which subject he
was considered an authority. In De-
cember, 1922, Mr. and Mrs. Cummings
went to Florida, where they have
spent the winters for several years,
in the hope that his health would be
benefited, but he was unable to com-
bat the results of the long journey and
his son Ira, of this place, was sum-
moned to his bedside Jan. 2, where he
remained until the arrival of the
daughter, Mrs. R. Covert, of Billings,
Montana, who assisted her mother un-
til the final summons came and the
remains were brought to the home in
Carson City, Feb. 9. The large con-
course of friends and citizens of other
towns who attended the services at
the Congregational church Sunday af-
ternoon at 2 o’clock bespoke the com-
mercial and social standing of the de-
ceased. Rev. E. H. Humphrey, pastor
of the deceased, had charge of the
last rites.

Surviving besides the widow are
five children, Mrs. Carrie Granger and
Mrs. Don R. Bennett, of Detroit: M.
P. Cummings, of Los Angeles, Cai.;
Mrs. R. J. Covert, of Billings, Mon-
tana and Ira Cummings, cashier of
the ‘bank his father’ established;
eleven grandchildren, a sister, Mrs.
Julia Sisson, of Silver Creek, N. Y.,
and a half brother, E. E. Hibbard, of
Presque Isle, Maine. One son, Ber-
ton, died a few years ago in Erie, Pa.

—_>->—_____
Growth of Our Silk Industry.

The expansion of the silk industry
in the United States is indicated by
the increase in raw silk imports from
196,000 bales in 1913 to 390,000 bales
in 1922. With the receipts of raw
material being practically doubled
the last decade, production has natu-
rally expanded and the sales channels
have widened. Statistics of silk manu-
facturers are available only in terms

of values, and the significance of these

 

4.

 

 

 

February 14, 1923

MICHIGAN TRADESMAN

39

 

is affected by price fluctuations. Be-
tween 1914 and 1919 the value of silk
manufacturers in this country increas-
ed 171 per cent. The textile division
of the Department of Commerce calls
attention to the fact that the growth
of the exports of manufactured siks
has been relatively even more rapid
than that of domestic production. The
value of silk manufactures exported in
1922 was approximately $12,000,000, or
about five times that of 1913. The
gain has been especially pronounced in
broad silks and silk hosiery, notwith-
standing the fact that the latter ar-
ticle meets with severe competition
from exports of artificial silk hosiery.
About two-thirds of the exports of
broad silks go to Canada, while Ar-
gentina and Mexico are also large con-
sumers. About a third of the exports
of silk hosiery goes to Great Britain,
while British South Africa, Argentina,
and Canada come next in importance
as buyers of this line of merchandise.
—__2->__
Herb Growing Recommended as
Hobby.

Kalamazoo, Feb. 13—It would pay
the Government to collect and study
the herbs of the East as well as those
of our own country, and investigate
the healing power of herbs. The peas-
antry of*France understand the im-
portance of herbs, and keep them-
selves well and strong by using them.
They seldom call in a doctor, and
when they do he orders an herb mix-
ture of some kind. In England, too,
herbs are used exensively by the
country folk with the same beneficial
results. Many titled people also have
herb gardens and testify to their use-
fulness. India has some remarkable
herbs. I have seen one, which my
Indian maid brought from the jungle,
give instant relief to a sufferer from
sciatica, after all the English doctor’s
remedies had failed. Another will
cure the worst cases of anaemia, and
do it quickly, because those he-bs are
not only medicines, they are foods as
well. America seems to be the only
country where no attention is paid to
this important branch of medicine. It
would pay to have an herb plantation
in America that would grow not alone
the European varieties but those of
the East and West as well. I recom-
mend it as a hobby for some phi!-
anthropist. At St. Albans, in Eng-
land, there are large herb gardens and
stores, and they send quantities of
herbs all over the country. Can’t we
have something of the same sort in
America? And can we not, while we
are trying everything else, try the
herb cure for cancer? It cannot do
harm, even if it did not heal, but it
will. Mary Forbes.

_——_-o-22s—____
Interest in Art Needlework.

Retailers are said to be showing
greatly increased interest in art needle-
work supplies. It was pointed out re-
cently by one of the leading wholesal-
ers of this goods that, until recently,
many stores did not do so much in
this merchandise, which they more or
less neglected in favor of staple goods.
Through this attitude, it is said, much
business has been lost, as retailers now
are appreciating. It is urged that
special departments of this goods be
created, either large or small. One of
the manufacturers has a sample de-
partment to show visiting retailers just
how it can be worked out. The lead-
ing concern in the field says its orders
for art needlework supplies is larger
than for five years, during which time
the demand has been steadily growing.
Stamped goods, worsted yarns, arti-
ficial embroidery silk and cottons are

the leading items. Package goods
containing ready-made garments ready
to embroider together with instruction
sheets, to retail at $1.50, are featured.

———__2-.
Uncertainties in Hosiery.

A number of hosiery buyers, while
expressing satisfaction with conditions
for Spring, claim that it is impossible
at this time to give consideration to
proposals on Fall merchandise. Full
fashioned hosiery, according to the
current news bulletin of the National
Association of Underwear and Hosiery
Manufacturers, is still in an unsatis-
factory condition from a market
standpoint, with manufacturers work-
ing under high prices for raw silk,
whi'e the finished goods are not com-
manding as firm a price as they did
six months ago. Jobbers are not find-
ing an active demand for wool or silk
and wool lines, and salesmen report
that retailers are trying to move this
merchandise by means of price reduc-
tions to the consumer. The range of
colors ‘being ordered is considerably
shortened, tending toward; browns and

blacks. Clocks are in less demand
and fancy colors are finding little
favor.

pile elise a ge Se

“Spanish” Shawls From China.

Fine “Svanish” ‘shawls, which are
among the most beautiful embroider-
ed articles for women’s wear, repre-
sent one of the new industries of
China. The work is done largely by
men, and there are groups of from
fifty to sixty of these workers in vil-
lages just outside Canton. These
shawls find a market not only in
America but in France, New Zealand
and Central America, including Pan-
ama. New York women traveling pick
up the shawls in Mexico, feeling that
they are getting an almost home-made
article, but it is the same Chinese
shawl and they pay $500 for the thing
sold in New York City for $250. The
work is elaborate, on Canton crepe or
silk, with flowers in soft pinks on
white, brilliant colors harmoniously
combined on either black or white,
and, to meet the demands of Western
taste, the shawls come in American
Beauty shades.

2a ____
Corporations Wound Up.

The following Michigan corpora-
tions have recently filed notices of
dissolution with the Secretary of

State: >

Island Transportation Co., Mackinaw City.

Manjen Co., Ine., Detroit.

Modern Artcrafts Co., Broadway, Me-
nominee.

Adrian Knitting Co., Adrian.

Nelson Motor Truck Co., Saginaw.

Irbert Realty Co., Detroit.

Miller Real Estate Exchange, Detroit.

Crooksville Mining Co., Jackson, Mich.-
Crooksville, Ohio.

Paper Distributing Co., Detroit.

Manistique Cooperage Co., Manistique.

Flushing Farmers’ Cooperative Elevator

Co., Flushing.

Acme Chemical Co., Detroit.

Lineoln Land Co., Detroit. ,

Peerless Casket & Case Co., Detroit.

Yeomans Manufacturing Co., Detroit.

George H. Smith Construction Co., De-
troit.

Annex Block Co., Battle Creek.

Kessell & Dickinson, Pontiac.

Original Sauk’s Head Mine, Ltd., Mar-
quette.

——_+22__

Young ladies who desire red cheeks
may obtain them much cheaper over
the kitchen stove than at the rouge
counter at the drug store.

_—-o2--2s_____

Once in a while a man is too proud
to beg and too honest to steal, and
then he goes to work.

 

BUSINESS WANTS DEPARTMENT

Advertisements Inserted under this head for five’ cents a word the first
Insertion and four cents a word for each subsequent continuous Insertion.

If set in capital letters, doubie price.

No charge less than 60

cents. Small

display advertisements in this department, $3 per Inch. Payment with order
is required, as amounts are too small to open accounts.

 

FOR SALE—$35,000 MONEY-MAKING
DRY goods and ready-to-wear store; small
grocery department. W. C. Weisel, Wis-
consin Rapids, Wisconsin. 56

 

For Sale—Stock general merchandise,
store building, and dwelling; or will trade
for farm and equipment of about equal
value, $9,500. Address No. 57 care Mich-

>

igan Tradesman. 57

 

For Sale—Nicest garage in the county.
Have whole county agency for popular
car. A money maker. Address No. 58,
care Michigan Tradesman. 58

FOR SALE—Regent theater, 300 seats,
and opera house, 650 seats, Charlotte,
Mich. Equipment latest and new. Other
business. $6,000 handles. J. B. Hunter,
Charlotte, Mich. 59

 

 

LANSING offers a rich field for high-
class apartment buildings. We offer for
sale an ideal site, close in. LOVEDAY,
realtor, Lansing, Mich. 60

 

a

HIGH-CLASS confectionery and _ ice

cream business, centrally located in Lan-

sing; 5 year lease. Poor health; will sell.
Address Box 42, Lansing, Mich. 61

 

FOR SALE—2,500 acres improved coal
land, in tracts, $35 per acre. Has several

seams. Top drift; adjacent railroad;
mines, gas and oil. Write J. CAVA-
NAGH, McAlester, Okla. 62

 

For Sale—Because of age (70) and con-
tinued sickness, I offer my store building
and stock of dry goods, shoes, ladies’ and
men’s clothing and furnishings at 50 cents
on the dollar. The store building is
located opposite the post office in one
of the finest resort villages in the Grand
Traverse fruit region. Will trade for
paying real estate, not farm; or will sell
and give attractive terms to purchaser.
Address No. 68, care Michigan Trades-
man. 63

 

For Sale—Good general store in Central
Michigan. Doing good business; only one
other store in town. Stock about $1,800.
Reason for selling, other business. Write
or phone. Act quick. KE. L. Howard,
Cedar Lake, Mich. 64

 

Wanted—First-class grocery man, gro-
cery department big country department
store. Money maker for right man. Must
be hustler, furnish best reference. Salary
based on sales and profit. Also teach
help. Box 37, Pigeon, Mich. 65

 

‘Wanted—Store fixtures. What have
you in fixtures you want to cash? ‘Write
A. L. Redman, Olney, Ill. 43

 

a

For Sale—Stock of general merchandise
in Rives Junction, ten miles from Jack-
son. Stock consists of dry goods, shoes,
groceries, and meats. Also meat market,
filling station, and cream station in con-

nection. Large building, with two sep-
arate living apartments above. Wood &
Marke, Rives Junction, Mich. 45

 

MANAGER FOR RETAIL STORE—
Must be fully experienced to buy all ‘lines
and to handle the entire details of the
business. Sales last. year $41,000. Ex-
perience, age and salary in first letter.
Store in rich farming country and a
chance for someone wanting to get good
connection. Write No. 52, care Michigan
Tradesman. 52

NICE DRY GOODS ROOM FOR RENT,
RED OAK, lIowa—Lease expires May,
1923. J. F. Carlson, Red Oak, Iowa. 41

For Sale—Cash registers and store fix-
tures. Agency for Standard computing
scales. Dickry Dick, Muskegon, ee

 

 

DICKRY DICK THE SCALE EX-
PERT. - MUSKEGON, MICH. 939

Why Not Have a Sale—Unload your
surplus stock. Write for particulars.

J. Crisp, Sales Conductor, Elk Rap-
ids, Mich. 4

 

 

CASH For Your Merchandise!

Will buy your entire stock or part of

stock of shoes, dry goods, clothing, fur-

nishings, bazaar novelties, furniture, etc.
LOUIS LEVINSOHN, Saginaw, Mich.

 

Pay spot cash for clothing and furnish-
ing goods stocks. lL. Silberman, 1250
Burlingame Ave., Detroit, Mich. 566

For Sale—Stock of general merchan-
dise consisting of dry goods, notions,
shoes, hardware, groceries. Located on
G. R. & I. R. R. north of Cadillac. Good
town to live in and good farming coun-
try. Cheap rent, good volume business.
Only general stock in town. Stock in
fine shape, about all winter goods clean-
ed up. Will discount to parties who will
continue business here. Address No. 37,
care Tradesman. 37

For Sale—Grocery and meat stock, in-
cluding two-story building, located in

 

 

strong agricultural town near Grand
Rapids. Trade nearly all cash. Con-
Sideration $7,000, $5,000 down. Address

No. 39, care Michigan Tradesman. 39

 

REBUILT
CASH REGISTER CO., Inc.

Cash Registers, Computing Scales
Adding Machines, Typewriters And
Other Store and Office Specialties.
122 N. Washington, SAGINAW, Mich.
Repairs and Supplies for all makes.

 

WENATCHEE ORCHARD FOR SALE
BY OWNER—Will sell my fine, bearing
apple orchard, as a whole or cut up into
five and ten acre tracts. On very at-
tractive terms. Best varieties, gravity
water for irrigation, and in the heart of
the famous Wenatchee apple _ district.
Other interests require all our attention
so must sell. For further particulars
write E. Wagner & Son, Wenatchee,
Wash. 48

 

TIMBER FOR SALE—Twenty million
feet yellow pine timber close to Cashmere,
Washington, in the Wenatchee apple dis-
trict. Splendid opportunity for saw mill
and box factory operator with enough
capital to buy this timber as every in-
dication points toward at least five years
of high lumber prices. Lower grades of
pine go into fruit boxes, for which there
is a big local demand every year and at
very profitable prices. Don’t overlook
this opportunity but write at once to
CENTRAL WASHINGTON LUMBER &
BOX CO., Wenatchee, Washington. 49

 

For Sale—Good money-making restaur-
ant, everything new and complete. Will
pay for itself in year. Address No. 46,
eare Michigan Tradesman. 46

 

 

 

 

 

 

 

 

 

GRAND RAPIDS SAFE CO.

 

Dealer in

Fire and
Burglar Proof
Safes

Vault Doors and Time Locks
Largest Stock in the State.

 

Grand Rapids Safe Co.

Grand Rapids, Mich.

 

 

 

40

 

MICHIGAN TRADESMAN

 

  

February 14, 1923

 

Proceedings of Grand Rapids Bank-

: ruptcy Court.
Grand Rapids, Feb. 6—On this day were
received the order of reference and ad-
judication in bankruptcy in the matter of
Skillman Lumber Co., Bankrupt -No. 2222.
The matter is an involuntary and no
schedules have been filed as yet. The
schedules have been ordered filed. The
bankrupt is a corporation residing at
Grand Rapids, and operating 2 lumber
yard. When the schedules of the bank-
rupt have been filed, the first meeting of
creditors will be called and note of the
same made here, together with a list
of the creditors of the bankrupt.

On this day also were received the
order of reference and adjudication in
bankruptcy in the matter of Lawton L.
Skillman, Bankrupt No. 2224. The bank-
rupt is the founder of the Skillman Lum-
ber Co., above referred to, and this bank-
ruptcy is an individual one. The case
is involuntary and the schedules have
not been filed. When schedules have
been furnished the first meeting will be
called and a list of the creditors given
here, together with the date for the first
meeting. :

On this day also were received the
schedules, order of reference and adjudi-
eation:-in bankruptcy in the matter of
George A. Reynolds, Bankrupt No. 2230.
The matter has been referred to Benn
M. Corwin as referee in bankruptcy. The
bankrupt is a resident of Stanwood, Me-
costa county. The schedules filed do not
name the occupation of the bankrupt.
The assets of the bankrupt are such that
the court has demanded that the bank-
rupt file indemnity for expense before
the first meeting is called. Upon filing
of the expense money the first meeting
will be called and note of the same made
here. A list of the creditors of the bank-
rupt is as follows:

State of Michigan -__-_----------- $ 13.51
Stanwood State Bank, Stanwood -_ 750.00
Morley Garage, Morley ----_----~- 335.00
Big Rapids Savings Bank, Big R. 117.00
W. B. Jarvis, Grand Rapids -_-- 623.00
Michigan Trust Co., Grand Rapids

Mossman-Yarnelle, Ft. Wayne ---. 44.00
Fort Wayne Iron Store, Ft. Wayne 74.00
Hood Rubber Co., Grand Rapids -_ 89.00
Federal Rubber Co., Chicago --.. 90.00
Capwell Horseshoe Nail Co., Hart- ;

toed. oon. 20.20
H. KE. Turner, Middleville ~_------ 774.00
Fred Gogo, Big Rapids —--__----_-- 25.05
Sam Rorick, Stanwood ___--_------ 6.00
William Wilbur, Stanwood ~--_--_- 17.70

Feb. 6. On this day were received the

schedules, order of reference and adjudi-
eation in bankruptcy in the matter of
Clarence J. CoHar, Bankrupt No. 2229.
The matter has been referred to Benn
M. Corwin as referee in bankrutcy, and
who also has been appointed receiver.
The bankrupt is a resident of the village
of Lowell, and is a dry goods merchant.
The schedules of the bankrupt list assets
in the sum of $3,775.06, of which the sum
of $500 is claimed as exempt to the bank-
rupt, and liabilities in the sum of $5,-
629.52. The first meeting of creditors
has been called for Feb. 19. A list of
the creditors of the bankrupt is as fol-
lows:
Township of Lowell, Lowell. __---- $269.12
Cortecelli Silk Co., Chicago -_---_ 96.12
Carson, Pirie, Scott Co., Chicago —. 385.15
Marshall-Field & Co., Chicago --__ 367.76
Kabo Corset Co., Chicago -___-_--
U. S. Robe Co., Corunna —_-_---__-
Stephenson Underwear Co., South

ae 3.35

Lorraine Waist Co., Chicago ---__ 34.18

F. Hoffmeister Co., Cincinnati 171.35
Holeproof Hosiery Co., Milwaukee 331.82
Sel-Plus Service Co., New York 65.00
Munsingwear Corporation, Minne-

ae a 103.17
A. S. Rosenberg, New York —__--- 4.75
Hand Knit Hosiery Co., Sheboygan,

 

Wis. 112.68
Penn Rivet Corporation, Phila-

CERNE pa a 42.75
Des Moines Hosiery Co., Des ;

POO a 4.20

: 2
Cooper, Wells & Co., St. Joseph__ 187.25
E. M. Shaimer Fischel Co., Cleve-

 

land 105.00
Naco Corset Co., Kalamazoo ______ 31.77
Detroit Auto Top Co., Birmingham 18.00

Goll & Frank, Milwaukee ________-_ 6.11

 

Hanseman & Johnson, Cincinnati 34.69
D. Patton & Co., Grand Rapids __ 69.55
Cleveland Carpet Co., Cleveland __ 12.26
Pet Garment Co., Bryan, Ohio __._ 38.75
Kunstacter Bros., Chicago —_._____ 1.0
Colleen Linen Co., Wyandotte ____ 78.93
Betty Brown Co., Peoria _____.____ 19.00
Aususta Knitting Corp., Utica _. 88.44
Pictorial Review Co., New York 2.52
Roos Kriger, New York __________ 1.13
Gellener Messing Co., Cleveland __ 41.04
S. Damon & Son, Dayton ________ 4.82
Maid Rite Garment Co., Detroit __ 43.31
La Resitta Corset Co., Bridgeport 1.53
J. A. Coates & Son, East Orange,

Oe ee .26
Rock River Batting Co., Janesville, <

Wis. 3.60
William Hildebrand Co., Chicago.. 8.50
A. Weeks & Son, Lowell

Lydia A. Collar, Lowell __________ 2,408
Lowell Granite Co., Lowell ____

Phil Krom, Lowell __.______.._ |
Mange Tailor Ins. Agency, Lowell
Municipal Lighting Plant, Lowell 30.53

 

R. E. Springett, Lowell __._______ 26.23
Atkin Motors Sales Co., Lowell _. 41.00
Sam Rice, Lowell —___.__-_-________ 40.65
Yeiter & Co., Lowell...

 

Rae hens one naa was panko eee tae
Filler & Sons Mfg. Co., Kalamazoo
Gililette

   

Feb. 9. On this day were received the
schedules in the matter of Napoleon Mo-
tors Corporation, Bankrupt No. 2187. <A
list of the creditors of the bankrupt is as
follows: Sub-totals are given in all cases
where the same appear in the schedules:
United States of America —_-_-___ $2,480.93
City Treasurer, Traverse City —. 3,015.58

The following creditors are those hold-
ing securities:

Peoples Savings Bank, Traverse

OEY ae $14,000.00
First Nat. Bank, Traverse City 22,000.00
J. E. Cameron, Traverse City -. 1,000.00

W. J. Chase, Traverse City -.__. 1,000.00
R. Floyd Clinch, Chicago —-__-_--- 2,000.00
Henry W. & Lottie Johnson,

Benzonia oo 500.00
L. D. Peet, Kalamazoo —_----____ 1,000.00
H. Quakenbush, Hart —~____--____ - 600.00
A. W. Rickard, Traverse City _. 1,352.00
A. Rorabacker, Traverse City .. 2,960.40
A. H. Thomas, Traverse City —_ 581.00
Frank Trude, Traverse City -_._ 1,000.00

The following claims are unsecured and
evidenced by notes of the bankrupt:

Blood Bros. Mfg. Co., Allegan ____$ 400.00
Electric Light & Power Co.,
are verse Solty oo 90.00

Bowen Steel Products Co., Cleve-

Rr Se eS 475.00
Capper Pub. Co., Topeka —_______ 900.00
H.. C. Carter, Traverse City__... 800.00
Caskery-De Pree Mfg. Co., Mar-

SHR NO 275.00

Chamber of Commerce, Traverse

Me ga ae ee 2,519.29
Class Journal Co., New York —_~ 4,300.00
Climax “Motor Devices Co., Cha-

prin: Falls, Ohio — 2 225.00
Dawson & Henderson, Trav. City 75.00
Firestone Steel Products Co.,

PA 400.00
Foster, Stevens & Co., Grand R. 250.00

Iowa Contracting & Equipment
Oe; CiGaee: soo 4,800.00
Huff Stockler Lumber Co., South

RCNA ee ea 1,000.00
Jewell & Smith, Alma ________-_ 1,611.60
A. N. Johnson Machine Co.,

Manistee 2 5.00
Ladine “Geer Co., Milwaukee ____ 75.00
Lima Sheet Metal Prod. Co., Lima 500.00
Manistee Steel & Products Co.,

WIRRISTEO 450.00
F. C. Mason Co., St. Johns ______ 540.00
Mather Spring Co., Toledo ______ 450.00
McMullen Machinery Co., Grand

WR CU ARAN ee 75.00
Morley Bros., Saginaw —_-_______ 50.00
Northern Wheel Co., Alma ______ 249.75
Royer Wheel Co., Aurora —_______ 209.00
Saul Bros., Chicago —~_________.._ 3,630.00
Simmons Hdwe. Co., St. Louis __ 150.00
Tish-Hine Co., Grand Rapids ____ 200.00
Tite Flex Metal Hose Corp. ____ 100.00

Torbenson Axle Co., Cleveland __ 2,200.00
Traverse City State Bank, Trav-

CER ee 525.00
Western Metal Specialty Co.,

WPI AME OD «6 360.00
Wheeler-Schebler Carburetor Co.,

indianapolis © 2. 300.00

Whitaker Mfg. Co. __-____.._____
The following accounts payable are not
represented by notes:

Auto Journal Pub. Co., Pawtaucket 25.00
American Bosch Magneto Co., :

TPGTPONG se 17.00
Amé6rican Multigraph Sales Co.,

AOIOW Osi 107.12
Arco Co., Cleveland __.______.____ 58.00
Arms & Cole, Traverse City ___ 5.20
Automotive Parts Co., Indian-

TORR a ee 158.76
Automobile Trade Directory, New

SIM ee 95.00
Auto Trimmers Supply Co., De-

ON ee 101.30
Harry Astrup, Traverse City ____ 55.34
Bayne & Miller, Traverse City __ 184.26
Transfer Warehouse, Denver ____ 276.00

Elec. Lt. & Power Co., Trav. City «25

 

Bradstreet Co., Grand Rapids __ 175.00
Frank Brooker, Hart ____________ 245.00
Bowen Roller Bearing Co., Detroit 31.80
Campbell Folding Crate Co., Cad-

Re a 37.00
Capper Engraving Co., Topeka _. 193.78
Cargill Co., Grand Rapids ______ 162.85
Carolus Mfg. Co., Sterling, Ill. __ 4.74
Caske Du Pree Co., Coldwater __ 130.00
M. Castle, Chicago ~____________ 1,650.49
Century Carbon & Ribbon Co.,

Og 7.50
Chicago Machinery Exchange,

EA oe 4.49
Chilton Co., Philadelphia _______ 360.00
Citizens Tel. Co., Traverse City 48.04
City Book Store, Traverse City __ 80.00
City Light & Power Co., Traverse

City Bee ee 489.70
Clark Equipment Co., Buchanan 4.80
Climax Motor Devices Co., Cha-

grin Was, Ohio. 2 2.6
Cole Storage Battery Co., Chicago 152.57
Commercial Vehicle, New York _- 17.00
Consolidated Tire & Rubber Co.,

‘Traverse. City 2 15.12
Dawson & Henderson, Trav. City 28.25
De Vilibiss Mfg. Co., Toledo ____ 4.28
William P. Druier, Grand Rapids 87.65
R. E. Dietz & Co., New York ____ 45.00
Ebner Bros., Traverse City ______ 117.81
Hisman Mag. Co., Detroit ________ 450.00
El Autovil Americano, New York 40.00
Elite Mfg. Co., Ashland, Ohio __ 10.00
S. Fair & Son, Saginaw ________ 200.00

Federal Rubber Co., Cudahy ____ 1,737.42
Ferris Welding Co., Traverse City 3.50
ve Tire & Rubber Co.,

5, Rp ree ee Sr ena ie nem cne eat 4,061.71
Firestone Steel Products Co.,
121.35

95.76
Motor Products Co.,

Howard City: 0 400.00
W. G. Goode, Traverse City ---. 0.97
Goodyear Tire & Rub. Co., Akron 167.64
Grand Traverse Auto Co., Trav-

Pye Oty =a -35
Grand Traverse Bond & Mortgage

Co., Traverse City —----------- -46
Grand & Davis, Boston -_--_----. 22.05
Greaves-Clusman Co., Cincinnati

Hannah & Lay Mercantile Co.,

Traverse City Seen ie 38.88
Hastings Ins. Co., Traverse City 2,954.41
Herschell-Spillman Motor Co.,

North Tonawanda --------~----- 162.00
Contracting & Equipment Co.,

Chicago ---~----------—--------- 177.49
Hilo Varnish Co., Chicago -~-----~- 1.75
Hotel Ford, Traverse City ------ 14.00
Huff-Stickler Lumber Co., South

ee 2 ee 249.19
Jewell & Smith, Grand Rapids -- 275.68
Joe Joer, Fife Lake ~------------- lL
Lavine Gear Co., Milwaukee ---- 22.19
Lime Sheet Steel Co., Lima —--- 1.91
Line Air Products Co., New York 12.90
Engineers & Fireman’s Assn.,

Traverse City ------------~----- ee

Mackinaw Trail Garage, Tustin_-
Manistee Steel Products Co., Man-
inte. ------------
Pioneer Tribune, Manistique -~-- -90
Manufacturers & Shippers Guide,

New York —_.-_~-.-------------- 25.00
F. C. Mason Co., St. Johns ---- 1.43
Mather Spring Co., Toledo ------ 155.70
Merchants Transfer Co., Oklahoma acm

ih ee 2
Michigan Lubricator Co., Detroit 165.00
Michigan Mutual Auto Ins. Co.,

Traverse City ----------------- 30.00
Journal, Minneapolis ~-_---------- 4.16
Mossman-Yarnelle Co., Ft. Wayne 9.35
Motor Age, Chicago -~---------- 44.00
Motor West, Los Angeles ------- 118.00
Muncie Gear Works, Muncie ---- 11.25
McMullen Machinery Co., Grand

Hanics =. Le 35.43
National Gauge Equipment Co.,

La Crosse ~------------~---~----- 8.50
No. Michigan Contracting Co.,

Traverse City .------------ = 13.80
Northwestern Micihigan Fair, cake

Traverse City :

Patchin & Duncan, opis City 118.76
les Savings Bank, Traverse

Por . Beebe eae see a tears 1,933.63

 

Presto Lite Corporation, New York 2.94
Providence Body Co., Providence 40.32
Reed Foundry & Machine Co.,

Kalamazoo 2 18.00
Reliable Vulcanizing Co., Traverse

City 2 ee 19.66
Cc. W. Reemston, Benzonia -_---- 9.00
Rennie Auto Sales Co., Traverse

Ste 77.82
Rokos Bros., Traverse City --.--- 1.50
Sam’s Battery Shop, Trav. City 68.00
Saul Bros. & A. Stryker, Chicago 632.28
L. F. Schulden, Traverse City -- 21.25
Seidman & Seidman, Grand Rap. 800.00
Shabolt & Boyd Iron Co., Mil-

waukee ---__---------~--------- 12.00
Slaby Bros., Traverse City ----- 42
Splitdorf Electrical Co., Chicago 86.42
Standard Oil Co., Traverse City 116.25
Chas. Strellinger Co., Detroit -- 43
Switchman’s Union, Bay City. -- 50.00
Three L’s Electric Co., Trav. City 171.78
Towsey Varnish Co., Chicago -- 85.00
Traverse City Battery Co., Trav-

pene Ate 4.13
Traverse City State Bank, Trav-

pene oe a 3.50
Traverse City Steam Laundry,

Traverse City <0 6.50
Frank Trude, Traverse City ---- 186.01
Turbine Muffler Co., Trav. City 30.00
A. J. Tower Co., Boston ___~---- 25.22
Valley Forge Steel & Tool Co.,

Chicago ~~ ~--------------.------ “33
Ralph Viscochil, Traverse City -- 42.25
Vichek. Tool Co., Cleveland -_-- 27.50
F. Votruba Harness Shop, Trav-

Oren tty 22.00
E. T. Walling Service Co., Detroit 60.00
Western Metal Spec. Co., Mil-

OREO a .29
Wheeler-Scheoler Carburetor Co.,

lndinnnpols ee 2.63
L. Zapon Leather Cloth Co., New

I se ee ee ee 28.00

The following are accounts payable

ineurred through dealers:
H. P. Conrad Motor Co., St. Paul $ 100.00
Federal Motor Sales Co., Denver 100.00
W. F. Knight, Waukau, Okla. -. 100.00
Masch Bros., Portsmouth, Ohio_. 128.19
Master Motor Sales Co., Clovis,

Me ee ee 189.47
Napoleon Truck Co., Amirilla,

ee 5 a 150.00
Napoleon Truck Sales Co., Sioux

i 302.22
Norris Motor Co., Enid, Okla. -. 135.27
National Motor Sales Co. ~------- 99.3
Petty Carpenter Motor Corp.,

Richmond 2.2. 393.91
W. O. Sanders, Evansville -_---- 100.00
Whitcomb Auto Co., Minneapolis 94.19
I. Fiedman Exporter, New York 380.00

The following are accounts to em-
ployees:

G. M. Ferris, Traverse City ----$ 224.68
Cc. D. Peet, Kalamazoo _--------- 1,713.24
W. A. Smaltz, i _ 2,597.69
Ed Spooner, Detroit _-__-------- 2,522.62
Chamber of Commerce, Traverse
City, for accrued insurance -~ 1,141.34
Feb. 9. On this day were received the

schedules, order of reference and adjudi-
eation in bankruptcy in the matter of
Louis E. Carpenter, Bankrupt No. 2232.
The matter has been referred to Benn
M. Corwin as referee in bankruptcy. The
bankrupt is a resident of East Grand
Rapids and is a plumber. The sched-

92.00-.

 

ules of the bankrupt list assets in the
sum of $219, of which the sum of $175
is claimed as exempt to the bankrupt,
and liabilities in the sum of $1,833.27.
From the fact that the assets of the
estate are of doubtful value, the court
has written for funds for the first meet-
ing of creditors; upon the arrival of which
the first meeting of creditors will be held.
A list of the creditors of the bankrupt
is as follows:

Al Bultems, Grand Rapids -_..$ 20.00
Richard Mfg. Co., Grand Rapids 1,376.19
Crane Co., Grand Rapids —~-______ 239.78
G. R. Steel & Supply Co., Grand

PRR oe es 17.54
H. F. Wells, Grand Rapids -__- 31.10
Best Mfg. Co., Cleveland ________ 51.16
Dr. T. W. Hammond, Grand Rap. 37.50

Chas. Fasoldt, Grand Rapids ___- 60.00

Feb. 10. On this day was held the
final meeting of creditors in the matter
of Alfonso L. Pant and Cliff Pant, in-
dividually and as A. L. Pant & Son,
Bankrupts No. 2105. The bankrupts were
not present or represented. The trustee
was not present in person. Dilley, Sou-
ter & Dilley present as attorneys for the
trustee. Additional claims were proved
and allowed against the estate of the
bankrupt. An order was made for the
payment of a supplemental first and a
final dividend to creditors, as well as for
the payment of administration expenses.
The trustee’s final report and account
was approved and allowed. There was
no objection to the discharge of the
bankrupts. The final meeting was then
adjourned no date. The case will now
be closed and returned to the district
court.

On this day also was held the first
meeting of creditors in the matter of
Winfield Maynard, Bankrupt No. 2215.
The bankrupt was present in person.
No others present or represented. No
claims were proved and allowed. The
bankrupt was sworn and examined by
the referee without a reporter. It ap
peared from the examination of the
bankrupt that there was no property in
the estate over and above exemptions,
therefore no trustee was elected. The
exemptions claimed were confirmed to
the bankrupt and the first meeting closed
without date. The case will now be re-

turned.

Feb. 12. On this day was held the first
meeting of creditors in the matter of
William M. Carter, Bankrupt No. 2225.
The bankrupt was present in person.
One creditor was present in person. Sev-
eral claims were proved and allowed
against the estate of the bankrupt. The
bankrupt was sworn and examined with-
out a reporter. C. C. Woolridge was
appointed trustee by the referee and the
amount of his bond placed at $100. The
trustee was directed to investigate the
value of the assets over and above the
secured claims against them, and upon
invesitgation it was found that they were
not. worth the amount of the secured
claims against them and were. therefore
abandoned. The first meeting was t*en
closed without date, and the files of the
case closed and returned to the clerk of
the court.e

On this day also was held the first
meeting of creditors in the matter of
Talcott R. Reader, Bankrupt No. 2227.
The bankrupt was present in person and
was represented by R. J. Cleland for
Robert Quail, attorney. Claims were
proved and allowed against the estate
of the bankrupt. Frank V. Blakely, of
Grand Rapids was elected trustee and
the amount of his bond fixed by the ref-
eree at $500. The appraisal taken by
the receiver was considered and approv-
ed. The bankrupt was then sworn and
examined without a_ reporter. Before
the close of the meeting an offer was
received for the assets of the bankrupt,
over and above exemptions. The offer
was made by James Redman, of Alma.
in the sum of $500. The goods for which
this sum is offered inventory and are
appraised at the sum of $989.48. The
date of sale has been fixed by the court
at Feb. 23. All interested should be
present at the office of the referee in
Grand Rapids on this date. The stock
is a general stock of dry goods.

On this day also was held the sale of
assets in the matter of William Mande’,
Bankrupt No. 2214. The bankrupt wes
not present or represented. The trust 2
was present in person. Various bidders
were present in person. The stock ay1
fixtures were sold to Grand Rapids Sto~=
Fixture Co. for $1,225. An order cor-
firming the sale has been made. A first
dividend to creditors will now be paid
to creditors in all probability. The spec-
ial meeting and sale was then adjourned
no date.

Feb. 13. On this day was held the
final meeting of creditors in the matter
of Charles F. Bartlett Co., Bankrupt No.
1939. The bankrupt was not present, but
represented by William Landman, attcr-
ney. -The trustee was present in person.
Various creditors were present in person.
Additional claims were proved and al-
lowed against the estate. The trustee’s
final report and account was considered
and the same approved and allowed. The
bills of the attorneys were considered
and approved. An order for the payment
of administration expenses and the dec-
laration and payment of a first and final
dividend to creditors was entered. The
first meeting was then adjourned with-
out date. The case will now be closed
and returned to the district court.

  

 

 

 

 

 

 

 

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