a im BIE SOE 76 CA a a eae mG as | fe) ys TA =o) F ) (YY. ms 4 I~. eae Cy Nowe ENG re BG RAN A) ss Sm) Bi “aie cay Sami Sade oy ane fd iS (A Ry eA H)) Cy ( M4 aa 7 S ie a G Lg - Siow aA A y a] a Se Gul ALIN iA ee SEPUBLISHED WEEKLY vo >, SET RADESMAN COMPANY, PUBLISHERS: SO SEE Sa SS SO SSR SSS SESE <2) PY ey a wy ‘ae A ; s ( & = Ss @ eG ae) 5 AG ser(Ne pee A ®, A a Fi 9 oe 43) .G ce A SSY) ww (EG m PD) i, 3 Ps an iZ Pa J : ‘eee ie il ,) i Vg 5) VA 7 ESA BS Bf c c\ ANAS an Soy A aa w aN 6)» 7 w Oa a3 mo) NA N\ zeae RECTOR SS IID (CG Fortieth Year GRAND RAPIDS, WEDNESDAY, APRIL 4, 1923 Number 2063 2 l Co rr ————eeeiCtTtTTtri kh Let Ur Smile he thing that Goes the far hidet tenOacds mak- ing life Worth while, That costs the least and does the most is just a pleasant smile, The smile that bubbles from a heart that loves its fellowmen Will drive away the cloud of gloom and coax the sun again, It's s full of Worth and goodness. 100 with manly idan blent— [ts Worth a million dollars, and doesn't cost a cent. tri ii iiiiiinhtiantinhtsi sil ULAQNOUASOOUGUNNOOGNUCOUGSN00GGUEUGSQUOGAOUNOGEUEOGOSONOGOOOOOGOONOGGONEOGOONOOOGERGGSOOOGGOOOOGSOROGSOROGAEROOOOAROUGOGAOOOGORGGOOEOGAEEGGOEOGAGAOOAAEO AGE UNNIASAUUOOGEUNSUCUENGUUOEVGOOGEUGEUOUOUOUOGEOOUUGUOUGUEEUEOGEUGUUAUOOOOOEAUEUGOUAUOOROEUOGEOOROOOUGOOGUUGUOGEOGUOOEOGEOGEUGUUAOUAEUAEU AEA = Sal lLLUUUUUNNANN Zaz CoAT TON Citizens Long Distance Se1vice Reaches more people in Western Michigan than can be reached through any other tele- at phone medium (\ It sl 21,550 telephones in Grand Rapids. . Connection with 150,000 telephones in a vy OT [TH Detroit. USE CITIZENS SERVICE CITIZENS TELEPHONE COMPANY | jw GRAND RAPIDS KNITTING MILLS Manufacturers of High Grade Men’s Union Suits Chocolates Di OSGI nel at Package Goods of Popular Prices Paramount Qualit - Y Write or Wire Soe Grand Rapids Knitting Mills Artistic: Design Grand Rapids, Mich. =—= COFFEE Every Grocer Knows the Superb Character of “WHITE HOUSE” Coffee; and Freely Acknowledges Its Commanding Worth. 1-3-5 Ib. Cartons mA an ar al fn hd fae mp fm) CE Sle CS Se oe Se NNN == 8 —_ The Security of the 2 Package: It is the wonder and despair of competitors—this Package shown. There couldn't possibly be a better one. It thor- oughly and completely protects the coffee—in every way. Distributed at Wholesale by JUDSON GROCER CO. GRAND RAPIDS, MICH. MAKERS OF FANCY COOKIE CAKES AND CRACKERS LONG ISLAND SANDWIiCH—Our Specialty Samples sent on request. Detroit Branch Phone—Melrose 6929 3705 St. Aubin Ave. Distributors and Salesmen wanted in open territory. That Ton of Coal Shredded Wheat Biscuit PERSISTENCE— Nobody ever accomplished much without it. It’s the indispens- able quality in advertising. Constant telling means constant selling. ‘ Hence, the why of our newspaper advertising campaign spreading the message of the permanent relief from constipation, through the eating of FLEISCHMANN’S YEAST. Do your customers know the story fully? THE FLEISCHMANN COMPANY Fleischmann’s Yeast Fleischmann’s Service The cost of it need not worry your customers if they will cut out expensive foods that have no food value. is a real food, containing all the strength-giving elements of the whole wheat grain prepared in a discetble form. Being ready-cooked and ready-to- eat it saves fuel, saves time, saves money. We create the demand for it through extensive national advertising. You distribute it and make a good profit. MADE ONLY BY The Shredded Wheat Company, Niagara Falls, N. Y. ADESMAN Fortieth Year GRAND RAPIDS, WEDNESDAY, APRIL 4, 1923 Number 2063 MICHIGAN TRADESMAN (Unlike any other paper.) Frank, Free and Fearless for the Good That We Can Do. Each Issue Complete in Itself. DEVOTED TO THE BEST INTERESTS OF BUSINESS MEN. Published Weekly By TRADESMAN COMPANY Grand Rapids BH. A. STOWE, Editor. Subscription Price. Three dollars per year, if paid strictly in advance. Four dollars per year, if not paid in advance. Canadian subscriptions, $4.04 per year, payable invariably in advance. Sample copies 10 cents each. _ Extra copies of current issues, 10 cents; issues a month or more old, 15 cents; issues a year or more old, 25 cents; issues five years or more old 50 cents. Entered Sept. 23, 1883, at the Postoffice of Grand Rapids as second class matter under Act of March 3, 1879. TOO MUCH CREDIT? Credit, as every business man knows, can be used for two quite dis- tinct purposes. It can be employed so as to increase the volume of economic production or it can be used for speculative buying and the inflation of prices. So long as expanding credit is employed to facilitate the manu- facture and distribution of goods that are in active demand business is in a healthy state, but it is obvious that such expansion cannot continue in- definitely. In time every basic indus- try will be operating virtually at its capacity, and every laborer will be fully employed. Large extensions of credit at that stage cannot resul: in greater production; they will only en- courage speculation, and they will lead inevitably to the vicious circle of ris- _ing wages and prices. The time has then arrived when the banker needs to exercise rigid control over credit expansion. It is not enough that the applicant for a loan should be solvent, and that the venture which the bor- rower wishes to finance should be sound. Undertakings time are safe and sound may be haz- ardous if the general business situa- tion has subsequently become un- healthy. In the opinion of many financiers the country is now approaching a con- dition in which further extensions of credit on any considerable scale may not result in a corresponding gain in economic production, and for this rea- son an increasing degree of caution in the matter of such extensions has become necessary. Most basic indus- tries are now operating very nearly to capacity. If plants. are idle it is because the needed labor is not avail- able. Wil further credit expansion, then, lead to more production or merely to higher wages and higher prices until eventually another radi- cal readjustment is necessary? That is a hard nut for the business com- which at one. munity to crack. It ig always diffi- cult to know definitely when the point of transition from healthy growth to feverish speculation has been reached. A decision is all the more difficult because this point is not reached by all industries at the same time. It appears to have developed recently in the sugar market, while the industries of the country at large are in a healthy state. Statistical data of business, more ‘abundant and more accurate than those now available, are needed if we are to avoid the extremes of boom and depression from which the country has suffered periodically in the past. Flour Appears To Be_ Excellent Property. Written for the Tradesman. The period of crop scares is with us and they are beginning to come in from various sections. The following from different sec- tions of the country will give you an idea of what crop reporters are say- ing: Hutchinson, Kansas, reports high winds continuously since Saturday afternoon. Sunday was a very bad day and no doubt heavy damage was done to wheat. Australian cable reads: ‘“Extreme- ly dry conditions prevail, hindering seeding of the new wheat crop. Total exports from new crop to date aggre- gate 20,000,000 bushels.” Winnepeg wires: “Account heavy snow and unseasonable weather it looks as if we are in for a late seed- ing in Manitoba and Saskatchewan, with reduced wheat acreage.” Omaha wires: “A grain man who drove through Dodge and Saunders counties, Nebraska, yesterday says he believes 50 per cent. of the wheat is dead. Examined thirty-five fields and finds ground heaved and roots pulled out.” St. Louis wires: “A trp through St. Louis county yesterday shows wheat conditions very spotted, with strips one to two feet long which are perfectly bare of plants, while ad- joining plants are green and vigor- ous’.’ Undoubtedly these reports should be taken with a grain of salt. Every spring produces its crop scarce, yet, of course, every once in a while wheat does not recover, and, with the price of mill feed as high as it is and with a probability of quite a material de- cline within the next sixty days, flour appears to be excellent property and in our judgment the ‘trade should cover their requrements. The necessity for this policy is em- phasized when the slow movement of freight is taken into consideration Another real factor in the price sit- uation is the optimism which preva'ls among business men in general, In many sections of the country wages have been advanced. This is partic- ularly true in the \textile industry throughout New England, as well as in many Southern mills, with pros- pects of still higher wages in the steel industry, as well as in many other lines. Too much of an advance, however, is going to slow up business again, as the buying public will go only about so far in making investments, construction work, enlarging business and so on in the face of advancing prices. Nevertheless, as stated above, busi- ness men the country over are opti- mistic; the volume of business is in- creasing; in fact, railroads report they are handling the heaviest tonnage in their history; this, of course, is one of the reasons there is congestion in the movement of freight. It seems advisable to keep your trade requirements well covered, al- though we doubt the advisability of heavy buying for speculative purposes beyond those requirements. Lloyd E. Smith. —_2+2___ Attack the New Mileage Books. Boston, April 3—The railroads of the East, in a petition filed in the Federal Court here, ask for a perma- nent injunction against the Interstate Commerce Commission’s decree for the introduction of interchangeable mileage books at a 20 per cent. re- duction in rates. Judge Morton has issued an order of notice, returnable April 6. The Commission has ordered virtually every road in the country to place the new script on sale May 1. The petitioning railroads, of which there are approximate'y fifty, headed by the New York Central, Pennsyl- vania and eight New England lines, estimate their net loss in operating in- come from the proposed reductions at $30,000.000 a year, which is said to be about one-half the loss for the rail- roads of the country as a whole. It is contended that the order of the Commission requires the carriers to perform service at rates that are non- compensatory. The additional cost en- tailed by the use of the proposed mile- age books is placed at $1,600,000 a year. It is held that the order is discrim- inatory in that it creates an undue preference in favor of the holders of the special form of ticket. The experiment of trying this form of tickets for a year, as directed by the Commission, it is aserted, can yield no information of value because it can show only the number of per- sons in the United States who travel 2.500 miles a year and have $72 to pay for such transportation in advance but cannot show whether such per- sons would -have traveled to the same extent if the reduced fare tickets had not been available. Shift in Standard Oil Representative. Boyne City, April 3—C. W. Moore is pmaking some radical changes in his hardware store. The store is being painted all over inside and a new set of shelving put in. Charlie says that that the way to sell goods is to let the people know that they are in stock. The old crossroads store idea don’t -son’s place. go any more—not with this Moore, anyway. The Sanitary market has put in some new lighting units which are better than day light. William (Bill) says that his business will stand complete illumination. No “ways that are dark and tricks that are vain” for _ his. _ Ray Johnson, who accepted a posi- tion as local distributor for the Stan- dard Oil Company last fall, has lost his job.. The company is taking him to Benton Harbor. We suppose that it is wit: the idea of finding some place in which he will have enough to do to keep him busy. We hate to lose Mr. Johnson. It seems tobe our fate to have our good men yanked up by the roots as soon as some concern finds the quality of our product. They don’t make ’em any better. — Lester Jersey, who has been grabbing our money at the First National Bank for the past year or so, will take John- Good bye, Jersey, we suppose that about the time we get used to seeing you around, they will want some one with some real ability to run things in Grand Rapids or De- troit and we will have to start another man training. Barden just got back from ‘N’yol- lins,’ where the Michigan lumbermen have been fraternizing with their the philanthropic spirit of these big the philonthropic spirit of these big hearted men is stirred with the mis- sionary urge for their benighted fel- lows during a Northern Michigan March, which reminds us that we have said nothing about the weather. . We are not going to. We want this to get to the Tradesman without being scorched to a cinder. . Saturday morn- ing it was 18 below zero. To-day it is 48 above. Maxy. ——_>.2>____ Ban on Spoiled Can Foods. The Bureau of Chemistry of the U. S. Agricultural Department has of- ficially declared against the transpor- tation of swelled and spoiled canned foods in returning them to the can- neries or sellers, and has made it a criminal offense to ship or transport them. The Department holds that such goods should be destroyed wher- ever they are held, in order to prevent the possibility of their being put into consumption. All canners therefore will have to comply with this ruling and all dealers will have to be careful to hold such goods subject to the inspection of the agents of the canners before destroy- ing them The Department also has changed the cut out or drained weights ot canned spinach in all sizes, but the change is slight and canners will all be advised as to the changes of weights. ——_o2ss_—— Customers depend more than most clerks. realize on what the seller tells them about the goods. That is why there are so many returned goods, so many chickens come home to roost. —— a al Don’t get delusions of grandeur just because you are making something of a success of your business. Keep down on a level with the “common people.” Lack of Proper Indexing. A copy of the annual report of the Michigan State Horticultural Society for 1921 came to us through the courtesy of the State Government one day last week and because we place a high value upon these volumes and always commend them to young or- chardists as the best and most help- ful literature for Michigan fruit growers, we opened ‘the new book with great expectations. We had no time to read it through and turned to the index to see what might be found of special interest to us in its pages. To our dismay we found no index. The title “Index,” which we found near the end of the volume, was a misnomer. The only way to ascertain if the matters in which we were in- terested were discussed in the volume was to browse through the 176 pages. We naturally wanted to know the latest word in apple growing, pruning and spraying. Not one of these titles is in the index. We desired to learn something concerning the finances of the Society and looked for a Treasur- er’s report and no title gave any idea of the location of any report upon this vital interest of the Society. ‘We sought some information on the Lyon Memorial Fund and found there were no “L’s” in the index. The only reference to peaches in the index was under O, “Outlook for peaches.” Who would ever dream of hunting for peach information under the “O’s”? We had too many important im- pending duties to dig out the informa- tion we desired. No doubt very va‘u- able counsel is scattered through the pages of the book and with a good in- dex one could in a few moments locate the desired facts. But even fruit growers put a va'ue upon their time and how can we commend to busy men a volume so imperfect in its con- struction as to place a premium on waste. This recalls an experience of some years ago when we desired to make a comparison of the recommendations of the Society concerning varieties of apples to plant in the early days with the latest pronouncements: After searching for hours we found a list of varieties and numbers of each variety for an orchard of 100 trees. This valuable report was the result of the work of a special committee of ex- perts after spending months in care- ful investigation and enquiry. It was hidden in the index under O—the legend being “Of one hundred, how many.” We then learned that no thought had been put upon indexing the first five volumes issued by the Society. Perhaps people had more time in those years than now to dig for useful information. In 1880 the Secretary of the Society included a complete index to the ten volumes published, which was of inestimable value to fruit growers. Again in 1890 the Secretary compiled a complete in- dex. This rendered the mine of valu- able information of great usefulness and the comments of reviewers, be- cause of this valued feature, were laudatory. The State publishes large editions of these annual volumes in the interest of the development of horticulture within its borders and as a means of MICHIGAN TRADESMAN ‘advertising its capabilities in this branch of rural affairs. The Society under whose auspices the volumes are compiled is furnished copies for its membership and there is a consider- able distribution throughout the Na- tion. These reports have an enviable reputation because of the great fund of valuable advisory and statistical in- formation contained in them. Are not the readers entitled to the best index that can be made? Is it not an ob- ligation upon the management of the Society to insist that this vital attribute shall not be neglected? We were sufficiently interested be- cause of this deficiency in the volume before us to look over the issues for the past five years and find our criticism applies equally to any one of them. Indexing is an art and plays a vital part in the machinery of all lines of business. An index to reach its acme of usefulness in any book of facts or philosophy should have every prom- inent matter indexed under at least three titles to make the volume of the greatest use to students. We com- mend to the State Horticultural So- ciety a careful study of this important function of its obligations to the great interest it represents. For over a quarter of a century the Society officials fulfilled this responsibility very perfectly and we regret that in recent years, although the reputation of the State as a region especially adapted to fruit growing has secured ample appreciation, its literature on the subject has declined in value be- cause it was not made serviceable in its compilation. ———- +. Twills More Active. Stimulation is noted in the dress goods market for Poiret and other twill fabrics. The demand for these cloths lost its keen edge some weeks ago, but sellers now say the buying has substantially increased. Back of this call is said to be the unexpected “run” on suits which local wholesalers have felt during the past two weeks. In some instances the latter found themselves unprepared to meet the demands for immediate delivery mer- chandise. In view of the fact that the business in suits is expected to continue good for some time after Easter a similar situation is thought like’y to be met with in the twill cloths which are used for these gar- ments. The dress trade continues to call strongly for these fabrics. ——__ ~~ Still Placing Coal Orders. March has drawn to a close with- out the usual holding back of an- thracite orders in anticipation of the April discount. It has been realized that the Spring reduction on domes- tic sizes would, in all probability, be omitted this year for the reason that the market is in no need of a stimu- lant of this kind, and for the further reason that if the companies have to cut the price of their steam coal they will be less inclined than ever to make a downward revision in the rest of the list. The bituminous market remains quiet on the surface, but the official figures of production show that coal is being mined and sold on a heavy scale. April 4, 1923 a Westinghouse Miniature Lamps and Badger Tires Will improve your business Sherwood Hall Co., Ltd. GRAND RAPIDS, MICHIGAN Grand Rapids Steel and Supply Co. We have a complete stock of Black and Galvanized Pipe, Galvanized Sheets and Flat and Round Mild Steel Bars. Can quote attractive prices on immediate shipments out of Grand Rapids Stock. Phone us at our expense Citz. 4456 Bell M 206 Tax Free in Michigan Legal to Secure Savings $65,000 Gallmeyer & Livingston Co. GRAND RAPIDS, MICHIGAN First (Closed) Mortgage 64% Gold Bonds Dated April 1, 1923 Due Serially 1929-1938 Price 100 to Yield 64% PURPOSE: The Gallmeyer & Livingstone Company is a consolidation of three Grand Rapids companies that have been very successful in the manufacture and sale of machinery, and in foundry work. These com- panies are he Valley City Machine Works, started in 1893; the Grand Rapids Grinding Machine Co, started in 1916; and the Union Machine Co. started in 1917. The proceeds of these bonds will be used to erect a new, modern machine plant next to the foundry, on land between Wealthy and Hemlock streets and Straight street and the Michigan Railway. SECURITY When this new unit is completed the value of property behind these bonds will be: a $ 36,000.00 PORN 73,435.44 WCET 81,477.67 Total (nearly three times bonds) __--..---- $190,913.11 We recommend these bonds for conservative investment. [-RAND RAPIDS [RUST [OMPANY BOND DEPARTMENT Circulars on request. esr anen nent me ae ad Son care Saas Stan .tion? April 4, 1923 What Happened While Wholesale Grocers Debated. Bad Axe, April 2—At the annual meeting of the Michigan Wholesale Grocers Association, held in Grand Rapids last month, a lot of good time, in fact, almost all of the time of the meeting was spent in discussion of whether or not our Association should be continued. While we argued others have given us a right lively exhibition of being on the job with a real program in not fault finding and bickering over changed conditions but in taking or- ganized and effective action turning these changes to their advantage whether it hurt anyone else or not. Some druggist dug up, in the ‘musty archives of Michigan’s useless laws passed by the Legislature in 1880, for some reason effective at that time but long since forgotten, an act forbidding anyone but a regis- tered pharmacist to sell drugs of any kind, except that country stores -not less than five miles from a registered pharmacist might sell what are known as grocers or household drugs. The law had laid dormant until the Michi- gan State Pharmaceutical Associa- tion recently saw the advantage of its enforcement. Also they encouraged and supported druggists to become members of the Legislature until this year at least three druggists are mem- bers of this 1923 Michigan Legisla- ture and to prove further that they are “on the job” they have applied for positions and have been appointed on the Public Health Committee where legislation affecting foods, drugs, etc., is referred for hearings and considera- tion. : During the last few years. the “drug store” has become a general mercantile establishment carrying hardware, jewelry toilet articles, tea, coffees, spices, candy, soda fountain products, ice cream, cigars, tobacco, and, in fact, almost all articles on which the margin or turnover is at- tractive and the article itself not too bulky. Many drug stores have be- come valued customers of the whole- sale grocer because of the many items carried in our line. The drug- gist has, as his competitor in the legitimate drug or medicine line, num- berless peddlers who leave their reme- dies ‘as well as spices, teas, extracts, etc., with the farmer and other con- sumers to be paid for when used. These peddlers sell all manner of household remedies and_ grocers’ drugs. They are always five miles away from the nearest drug store and who could or would pay for the en- forcement of a law to visit every con- sumer’s home and search it—what law does he violate in selling a package of epsom salts? Wherein is the public health en- dangered by such a means of distribu- Who is going to keep out Sears, Roebuck, Larkin Co. or the thousands of patent medicines mail order ven- dors? So long as these products men- tioned in the laws of 1880 and 1921 are legitimate articles of interstate commerce about the only man penal- ized by these laws is the grocer. The so-called drug store to-day em- ploys many salespeople who are not registered pharmacists. Just go in and buy a package of epsom salts, tooth paste, etc., and see who waits on your. The public health is not endangered, but the druggist is on the job. The present chairman of our Michigan Senate Public Health Com- mittee is a doctor, banker, druggist and a very successful, broad-gauged, high class, fine type of American citi- zen. We would not have a better chairman. But without knowing any- thing of his sentiments on this _par- ticular matter, is it not perfectly natural to assume that he is better versed in the druggist’s side of this question than the grocer’s side? ‘While we wasted our time this last year or more in debating whether or not we should continue our Association, the druggists—fewer in number than the MICHIGAN TRADESMAN 2 wholesale and retail grocers—went out and took away, through working to- gether. enough business to have paid all our dues to our Michigan Associa- tion for years, and they had an un- reasonable unjust proposition ~ of special privilege to put over. hile we spent a lot of our time and energy, bothered and worried our officers, in useless debates between ourselves, the organized workers among the druggists worked to a real purpose together. If we can’t sell household drugs, we can at least learn a lesson before some butchers or packers or bakers or other group of dealers slip something else over. If harmless household drugs are banned to us why not extracts or spices or coffee? They contain ingredients classified in the U. S. P. also as drugs. In the end the consumer will pay more for household drugs because of lessened competition and the higher percentage of cost of doing business in the drug store as compared with the grocery stores. This movement on the part of the druggists in Michigan is of great in- terest to the National Wholesale Gro- cers’ Association as it is the inten- tion of its sponsors to make this a Nation wide activity. Publicity will destroy any movement to give any group of ‘men a special privilege amounting to restriction of free com- petition. John G. Clark. —_— Raisin Growers Getting on Safe Ground. The California raisin growers are apparently on the right track—a track which has been open to them all along and would have been taken had it not been that they were dominated by farmer interest rather than the mer- cantile spirit. Apparently the new managing director, Ralph P. Merritt, is the right man in the right place, and grocers welcome his safe and sane policies. He has said—and his actions seem to confirm it—that he appreciates the necessity for close co- operation between his company and the regular grocery channels and means to “get right with the grocers” once and for all. The trouble with the company in the past has been that it tried to do too much business on too small a capital; that its financial resources have been not much greater than they were when the business was less than $5,000,000 instead of ten times that. Too little money was retained in the business end of the concern and too much paid back directly to the growers. Now the growers are giving up their assured price per ton, agreeing to take a fair advance and trust the future to give the balance to them in a less direct but just as sure form. The result will make for greater stability, and the grocer appreciates a substantial concern to deal with, whether he admits it or not. The trouble with the “independents” has always been their lack of continuing stability. The trade objects less to a “trust” than it does to a rabble, so long as the trust plays fair, shows a liberal spirit and takes cognizance of its responsibility for its co-operators in distribution as much as it does those of the production end. —__+_?.-.——_——_—— Detroit—The Berry Rug Co., 539 Michigan avenue, has been incorpor- ated to deal in rugs, carpets and all other floor ceyerings at wholesale and retail, with an authorized capital stock of $100,000, $10,000 of which has been subscribed and paid in in cash. Are You the Community Grocer in Your Neighborhood ? Are you the retail grocer in your neighbor- hood who is striving to make your store the most popular one in your neighborhood? Are you the retail grocer in your neighbor- hood who knows what every woman wants and are you training your clerks to remember definitely the particular brand of each cus- tomer? Are you the retail grocer in your neighbor- hood, whose store is noted for its prompt attention to all of your customers, whether big buyers or not? Are you the retail grocer in your neighbor- hood who has the cleanest store and the brightest clerks and the best looking win- dows? Are you the retail grocer in your neighbor- hood who buys GOOD GOODS and sells them for a fair price? Are you the retail grocer in your neighbor- hood who knows the differenece between GOOD GOODS and CHEAP GOODS? Are you the retail grocer in your neighbor- who buys goods from a _ knowledge. of QUALITY, or buys goods according to price? Then you need have no fear—you will serve your community well and your com- munity will continue to give you a growing share of its trade. WoRDEN GROCER COMPANY Grand Rapids i Kalamazoo—Lansing—Battle Creek The Prompt Shippers. 4 “MOVEMENT OF MERCHANTS. _Charlotte—Myers & Son succeed D. E. Collins in the grocery business. _Sunfield—Perry Boom has engaged in the plumbing and tinsmith business. Port ‘Huron—The Huron Fuel & Supply Co. has increased its capital stock to $30,000. Mulliken—Carl W. Boyer succeeds Bert Rimmel in the grocery and clothing business. . Detroit—Lewis Goldstein, boots and shoes, 4421-5237 Chene street has filed a petition in bankruptcy. Adrian—Mrs. Bessie McRae _ has purchased the Central hotel and will take possession April 14. Cedar Lake—James Lowry succeeds William Foote in the grocery and auto supplies and accessories business. Flint—J. D. Shanahan, Thrifty Shoe Store, 128 East Kearsley street, has filed a petition in bankruptcy. Kalamazoo—The Kalamazoo Imple- ment Co., 120 East Water street, has changed its name to Otis H. Boylan, Inc. Delta Mills—Tihieves entered the general store of George Waite and carried away considerable merchan- dise. Ironwood—The _ Erickson-Coleman Hardware Co. succeeds the Carl E. Erickson Hardware Co. at 219 Suffolk street Reading—Ivan Howell, formerly landlord of the Reading hotel, has again leased it, taking immediate pos- session. Elmdale—John Kranenberg, former- ly engaged in general trade at: Bur- nips Corners, succeeds. A. C. Hayes in general trade. Hillsdale—George A. Schmitt has remodeled the rear of his shoe store into a serve-self department of cheap shoes of all kinds. : Fowler—The State Savings Ban has completed the plans for its new bank building which it expects to oc- cupy about August 1. ‘Cassopolis — Fire destroyed the buildings of the Farmers’ Co-Opera- tive entailing a loss of over $20,000, in feed, grains and machinery. Dowagiac—The McMaster Grocery Co. has closed out its stock and leased its store building to L. R. Crawford who occupies it with his harness and shoe repair shop. ‘Nashvi‘le—Glenn Owen has resigned the management of the Bellevue Co- Operative Elevator, owing to con- tinued ill health. He is succeeded by George H. Garms. Detroit—The A. & B. Garment C>., 325 East Jefferson avenue, has in- creased its capital stock from $1,000 and 1,000 shares no par value, to $1,- 000.and 2,500 shares no par value. Detroit—The Royal Cigar Co., 606 Woodward avenue, has béen incorpor- ated with an authorized capital stock of $10,000, $7,500 of which has been subscribed and paid in in property. Ishpeming—Garnet Stevens, former- ly manager of the Carpenter Cook’ Co.’s fruit and produce department here, has taken a position as salesman. for Armour & Co.’s branch in -Mar- quette. : Cheboygan — The Pfister-Vogel Leather Co. has suspended operations while a change is being made in the color process, to make the leather con- MICHIGAN TRADESMAN form with present market require- ments. Kalamazoo—Louis W. Berstecher has opened a sporting goods and bi- cycle store on Portage street under the style of the Gorman Cycle Store as a branch to his store on North Rose street. Ypsilanti—Arthur Sullivan has sold his interest in the clothing stock of the Sullivan-Snyder Co. to John Brooks and the business will be con- tinued under the style of the Snyder- Brooks Co. Kalamazoo—The Keystone Coal Corporation, 32 McNair building, has been incorporated with an author- ized capital stock of $50,000, $25,000 of which has been subscribed and paid in in cash. Grand Rapids—The Lane Lumber & Veneer Company, 550-53 Houseman building, has been incorporated with an authorized capital stock of $15,000; all of which has been subscribed and paid in in cash. Royal Oak—The Bermore Land Co., 1465 South Washington street, has been incorporated with an author- ized capital stock of $25,000, of which amount $20,000 has been subscribed and $10,000 paid in in cash. Detroit — The Smith-Foot-Bridge Shoe’s, Inc., 232 State street, has been incorporated with an authorized cap- ital stock of $10,000 and 1,000 shares at $10 per share, all of which has been subscribed and $4,020 paid in in cash. Ann Arbor—C. J. Sinn, of Defiance, Ohio, has purchased the property for- merly used by the King Trailer Co. and will begin the production of auto- mobile parts about May 1 under the style of the Ann Arbor Automatic Products Co, _ Albion—R. L. Chapman has _ pur- chased a half interest in the electrical business of A. W. Delbridge and the firm will be known as the Chapman- Delbridge Electric Co. Chapman has been with the Union Steel Co. for the past five years. Grand Rapids—The Corduroy Tire Company has been incorporated with an authorized capital stock of $2,000, $1,000 of which has been subscribed . and paid in in cash. The business office of this company is at 1005 Michi- gan Trust building. Thompsonville—John Smith has sold his grocery stock and store -bui‘d- ing to Berga Lindy, who will remove his own grocery stock to the new lo- cation and consolidate it with the one just purchased. Mr. Smith has been in the grocery business for the past fourteen years. Detroit—The Great Lakes Refining Co., 2303 First Natonal Bank build- ing, has been incorporated to deal in crude and refined oils, petroleum and all by-products, with an authorized capital stock of $1,000 and $200,000 shares at $1 per share, $1,000 of which has been subscribed and paid in in cash. Alpena—The Gately Co., 123 Water street, furniture, clothing, household goods, etc. cash or installment plan, has merged its business into a stock company under the style of the Gate- ly-Short Co., with an authorized cap- ital stock of $25,000, all of which has been subscribed and paid in, $40 in cash and $24,960 in property. which has. been Grand Rapids—W. O. Hughart, Jr., has merged his wholesale lumber busi- ness into a stock company under the style of. the Hughart-Carson Lumber Co., 929 Michigan Trust building, with an authorized capital stock of $50,000 common and $50,000 preferred, of which amount $88,000 has been sub- scribed and $25,000 paid in in cash. Manufacturing Matters. Lansing—The Prospect Auto Co. - has changed its name to the Peoples Auto. Co. Kalamazoo—The Nelson Concrete Culvert Co. has decreased its capital stock from $75,000 to $25,000. Newaygo—The Newaygo Portland Cement Co. has increased its capital stock from $945,000 to $1,695,000. Grand Rapids — The Electropure Creamery Co., has changed its name to the Powell Electropure Creamery Co. Allegan—The Allegan Casket Co. will build an addition to its plant. which will enable it to double its capacity. . Detroit—The W. F. Hurd Co., 171 South Campbell avenue, sash, doors, interior finish, etc., has increased its capital stock from $250,000 to $500,- 000. Traverse City—The John C. Mor- gan Co., manufacturer of canned fruits and apple products, has in- creased its capital stock from $75,000 to $100,000. Albion—The Union Steel Products Co., manufacturer of bakery equip- ment, will erect an addition to its pant at once, which will enable it to double its capacity. Fremont—Claude Knight, who has been in charge of the office of the Michigan Tanning and Extract Co. here for the past five years, ‘has just been transferred to Boyne City, in a similar capacity. Birmingham—The Flexotile Prod- ucts Corporation has increased its capital stock from $50,000 to $100,000. Muskegon—The Oil-Stopper Piston Ring Corporation has removed its business offices to Sparta. Detroit—The American’ Plywood Wheel Co., 2632 Woodward avenue, has been incorporated with an autho-- ized capital stock of $25,000, all of which has been subscribed and paid in, $15,000 in cash and $10,000 in proy:- erty. Holland—The C. J. Lokker Co, 147 East 6th street, has been inccrpor- ated to manufacture and sell butter, cheese and other milk products, w th an authorized capital stock of $10,- 000, $30,000 of which has been sub- scribed and paid in in cash. Saginaw—Thomas Jackson & Co., Ltd., doors, sash, box shooks and lumber, has merged its business into a stock company under the same style with an authorized capital stock of $50,000, all of which thas been sub- scribed and paid in in property. Detrot—The C. J. Edward Co., 134 High street, has been incorporated to act as manufacturers’ agent, with an authorized capital stock of $5,000, and 5,000 shares at $1 per share, all of subscribed, $2,009 paid in in cash and $1,500 in property. Kalamazoo—The El-Nora-Lee Pa- per Co. has been incorporated. to April 4, 1923 manufacture and sell kraft, book and other paper, with an authorized cap- ital stock of $600,000, of whch amount $300,020 has been subscribed and paid in, $20 in cash and $300,000 in prop- erty. Escanaba—The Emporium Cloak & Suit Co. has merged its business into a stock company under the style cf the Emporium Escanaba Co., -1200 Ludington street, with an authorized capital stock of $12,000, all of which has been subscribed and paid in in property. Detroit—The Barnard Toy , Co. 2755 West Fort street, has merged its business into a stock company under the same style, with an authorized capital stock of $60,000, of which amount $40,020 has been subscribed and paid in, $20 in cash and $40,000 in property. Detroit—Paint manufacturers, job- bers, hardware dealers and others who sell paints, oils and varnishes are combining for a “Save the Surface” campaign. A start will be made with an exhibition of moving pictures to be given by Arthur N. East in the auditorium of the Board of Commerce April 11 at 7:30 o’ciock p. m. East is the secretary of the National as- sociation. He will show by his pic- tures the improvement that can be made by a touch of paint or varnish. Wayne—The Detroit Air Cooled Car Co. is now located at its plant at Wayne. The original structure has been enlarged by constructing offices for the company over the central portion of the building where the various departments of the busi- ness will have their headquarters. The D-A-C line will be displayed at the factory until Detroit distributors’ arrangements have been made. The quarters formerly occupied by the D-A-C Co., at 3747 Cass Avenue, havé been leased to the Pursell & Grapen- tien Motor Co.,, agents for the Ste- phens motor car. Port Austin—A petition has been filed in the Huron County Circuit Court, askiag for dissolution of the Wallace Co. and the winding up of its affairs. The company is one of the oldest in the Thumb district ard the petition states it has assets of $234,000. The reason given for ask- ing for the dissolution of the concern is that it is unable to operate at a profit. Among the assets listed are Point of Pines Hotel, Lakeside Inn, a department store, two grindstone quarries and merchandise and equip- ment of various kinds. The _ stock- holders are W. H. Wallace, Sr., S. H. Wallace and John E. Wallace, of De- troit; W. H. Wallace, Jr., Lee Wal- lace, Port Austin; Margaret Oren, of Croswell, and Eleanor Burton, of. St. Petersburg, Fla. ——_—__.-+-2 Sharne on Him. Father-in-Law—-So you are begin- ning to find that married life has its troubles? Daughter-in-Law—Well, yes. Jack sometimes simply won’t listen to rea- son. * Father-in-Law—Young rascal. He ought to be ashamed of himself. It isn’t every married man has the chance. “ie nn nc PR a EES Be ESS ar MS DE en ve Rt April 4, 1923 Review of the Produce Market. Apples—Jonathans, Spys and Bald- wins fetch $1.75@2.25 per bu. West- ern box app‘es are now sold as fol- lows: Roman Beauties, ‘Winesaps and Black Twigs, $3.25; Delicious, $4.25. Artichokes—$2 per doz. ~ Asparagus—90c per bunch. Bananas—8@8%4c pe rib. Beets—New from Louisiana, $1.10 per doz. bunches. Brussel’s Sprouts—40c per qt. box. Butter—The market shows a slight- ly easier feeling, due to somewhat heavier receipts in fresh-made cream- ery butter. There is an adequate sup- ply of strictly fancy grades on the market at this time, but under-grade butter is still in very light supply and, therefore, very close in price to the finer grades. There is a good con- sumption of creamery butter at this writing. Local jobbers hold extra at 48c in 63 lb. tubs; fancy in 30 Ib. tubs, 50c; prints, 50c. They pay 25c for packing stock. Cabbage—Old, $5.50 per 100 Ibs.; new from California, $5 per crate. Carrots—$1.25 per bu. for old; $1.10 per doz. bunches for new from Louisiana. Cauliflower—$3.25 per dozen heads. Celery—California is selling at 65c for Jumbo and 85c for Extra Jumbo; Florida, $4 per crate of 4 to 6 doz. Celery Roots—20c per Ib. Cucumbers—lIllinois hot house, $2.75 per doz. * Cocoartuts—$6.50 per sack of 100. Eggs—The market remains steady and quotations are the same as a week ago. Receipts at this time, are fairly heavy and the quality is very fine. There is a good consumptive demand for eggs and at the present time we do not look for any material change. The time is soon at hand when the largest supply of the season will be here and it all depends on the feeling of the receivers as to whether they want to store eggs at these prices or place them on the market for lower prices. There was a good Easter de- mand this year. Local jobbers pay 23c to-day. Egg Plant—$3.50 per doz. Grapes—Spanish Malagas, $9.50 for 40 Ib. keg. Green Beans—25c per lb. for either string or butter. Green Onions—Chalotts, $1.10 per doz. bunches. Green Peas—20c per lb, Honey—32c for comb; 25c_ for strained. Lettuce—Hot house leaf, 14c per lb.; Iceberg from California, $3.50 per case. Onions—Home grown, $3 per 100 Ib. sack for red and $3.50 for yellow. Lemons—The market is now as fol- lows: S00 size per box —- 4 $7.00 360 size, per box --------------- 7.00 270) size, per box 2 7.00 240 size, per box —-.-.-...------ 6.50 Oranges—Fancy Sunkist Navals are now sold on the following basis: $00 oo ee $4.75 926 5.25 150,176 and 200 2 5.50 Ce 5.50 252 oe Zee =o 3 Ae ee ee 5.50 BE enero oe 5.50 MICHIGAN TRADESMAN Choice, 50c per box less. Floridas are now sold as follows: TAG ee ee $5.25 150 ee ee ee 5.25 P76 62 a ee 4.25 Z16 ee a 4.25 Parsley—50c per doz. bunches. Parsnips—$2 per bu. Peppers—Florida, 75c for basket containing about 18. Potatoes—Home grown, 60c per bu. Poultry—Local buyers now pay as follows for live: small Eight fowls) ro ee 18c ieavy fowls 279) 2 22c Pleavy springs 2200 22¢ Cox and Stags 2222 14c Radishes—90c per doz. bunches. Spinach—$2 per bu. Strawberries—Floridas 90c per qt. Louisiana $5.75@6 for 24 pints. Sweet Potatoes—Delaware kiln dried command $2 per hamper. Tomatoes—6 lb. basket of Califor- nia, $1.35. Turnips—$1.25 per bu. bring 80@ command —_——_~+-2-+——_- Essential Features of the Grocery Staples. Sugar—Buyers are not likely to take seriously as a market influence the possibility of a downward revision of prices that may result from Presiden- tial action on the tariff under authority to change rates imparted by the Ford- ney-McCumber Act, since it is evident that a considerable time must elapse before the Tariff Commission can complete investigations that will be necessary to enable it to reach an in- telligent opinion upon which to base recommendations to the President, and that thirty days more must e!apse between the announcement of a re- duction and the date on which it be- comes effective. Thus it is apparent that if President Harding finds that a reduction of the duty is called for it may be six months or more before the new rate will be in effect. Local jobbers still hold granulated at 934c. Tea—There has been an exceeding- ly good demand for teas during the week, but at the close it has subsided a little and the situation is now quiet. Business is doing, however, right along, but in small and moderate sized transactions. All lines are shar- ing in this business and the tendency of everything is light. Coffee—The market has been rather weak the past week, news from Brazil being the main reason. The market, so far as green coffee sold in a large way is concerned, has been dull dur- ing the greater part of the week and the whole situation is rather easy. All grades of Rio and Santos show a slight fractional decline. Milds are aiso very quiet, the general line being a shade under last week. The jobbing market for roasted coffee is about un- changed, with a fair demand. Canned Fruits—Goa’st wires general- ly give $1.85 f. 0. b. as the inside on standard peaches, with the larger can- ners holding for more money. Cheap standards of desirable counts cannot be had. While the market is firmer in the West and generally in better shape than expected there is only moderate buying being done by local interests. Apricots, cherries, pears and other fruits are unchanged. Pine- apple is kept firm by the scarcity of all stocks. developing Apples are quiet but are increased strength with _ the prospect of a broader outlet to the f pie bakers in the near future Canned Vegetables—Tomatoes are quiet but steady on No. 2s and firm on No. 3s, and No. 10s. The two latter sizes are less plentiful than the small- er can. Merchants are buying in moderate quantities and not much in advance. Futures are about the same as earlier in the week but canners have higher ideas and are not so will- ing to meet bids for the inside quota- tions on standard packs. Corn is mostly a spot proposition. Future standards are mostly neglected, but old packs of that grade are now wanted if they can be had at under the : generally quoted prices. The trouble is that concessions are not readily made on full standards. Fancy corn is scarce. Peas are one of the firmest of vegetables. Buyers find it hard to cover their needs in the grades and sieves they need and to get what they want they have to meet the sellers’ ideas. Many California canners are revising upward their spinach prices and hold firm at advances. The larger canners assert that they are practically sold out on asparagus. Packing has just started. Canned Fish—Fish is quiet. Salmon is almost wholly a spot proposition, just as it has been for several weeks. Lack of speculative buying is one cause for the present narrow move- ment. Reds and pinks are both in smaller demand than usual Sardines are in nominal demand. Tuna fish, Lobster and crab meat all are scarce on the spot, which influences the price trend and tone of the market. Dried Fruits—Prunes are unusually dull with the market easy in tone. Raisins held up to former quotations, but business is quiet. Apricots are dull. Peaches and pears are urged to sale, with few takers. Currants are also neglected. Syrup and Molasses—The jobbers report good demand from retail gro- cers for the finer grades of mo‘asses, but it will naturally grow smaller from this on. Prices remain steady and unchanged. Sugar syrup is dull without change in price. Corn syrup is moving moderately at ruling quota- tions. Beans and Peas—The demand for - dried beans during the week has been quite dull, but in spite of this values remain about steady. Marrows par- ticularly are steady to firm, with, how- ever, here and there a little shading of price. Pea beans are easier than mar- rows and selling more slowly. Red kidneys are steady at unchanged price, while kwhite kidneys are weak. Cal- ifornia limas have eased off somewhat also. Green and Scotch peas are still dull and unchanged. Cheese—The market remains steady at unchanged quotations. Cheese is in good supply, with a slightly active demand. Provisions—The market on smoked meats remains steady and unchanged, with a good supply and a quiet de-’ mand. The market on lard is some- what firmer, prices having advanced about %c per pound over a week ago. Stocks are adequate to meet the pres- ent demand. The market on lard sub- stitutes remains steady to firm and unchanged. . The market on dried beef is steady and unchanged, with a good supply and a fairly active demand. The market on canned. meats and barreled pork is steady, with unchanged prices. Nuts—California almonds rule weak and are generally neglected. Walnuts are taken only as they are needed. Pecans are selling in narrow channels, as they are not plentiful here or at other shelling centers. Salt Fish—The demand for macker- el is fair, but as Lent is over it is at the moment rather small. The prices are rather reasonable and the quality averages pretty good, therefore, the movement of mackerel is steady, but not at the moment very large. —_+-+- Business Change at Allegan. Allegan, April 2—Mr. H. G. Hicks has sold a half interest in his stock here to Charles Ryan, who has been with the B. F. Goodrich Tire & Rub- ber Co., at Akron, Ohio; for seven years. Mr. Hicks established a harness store here eighteen years ago and from the start did a good business. He made all his own harness and gained an enviable reputation for the excellence of his product. Later he became the agent for Goodrich tires and each year bought tires in carload lots. He then added auto accessories, oils and gas and has specialized in these with the same success acheived in his harness business. His adver- tisements were signed “H. G. Hicks, Allegan’s Horse Tailor,’ and he is known all over this section by ‘that motto. Mr. Ryan s a practical man in the tire and rubber business and while the firm will still continue in the harness-making business, they pro- pose to enlarge and increase their tire and auto accessory business. —_———_?—-o Urged To Commend House Bill No. 273. Wyoming Park, April 3—The coun- try merchants throughout the State are asked to write their representatives and senators at Lansing to support House bill, No. 273, which will make it legal for merchants to sell certain drugs and medicines in unbroken packages. The law now reads that it is unlaw- ful for any one other than a registered pharmacist to sell any kind of drugs whatsoever and this law has not been enforced in the past. The Board of Pharmacy is now going after the country stores which are within the five mile limit. Only last week the Tradesman contained a list of three prosecutions under this law. This bill is now being held up by the Committee on Public Health and you should write to your men in the Legislature to get this bill before the members. - Paul Gezon, Sec’y Grocers and General Mer- chants Association. —_—_> > —__—_. Hides, Pelts and Furs. Hides Green, Ne: doe 09 Green, No. 2 —_ Cured; No. 1 —_ Cured, No. 2 —_ Calfskin, green, Calfskin, green, Calfskin, cured, Calfskin, cured, Gene, NO. fo ee 4 00 ElGoree, (ING: 20 ee 3 00 Pelts. Ol Wool 22 ee 1 00@2 00 a i 1 00@2. 00 Sheariineea 552s 50@1 00 Taliow. Prime @7 No. 1 @6 No. 2 @5 Wool. Unwashed, medium = —-_-~---~-----~-- ee Unwashed, rejects ~----------------- Unwashed, : fine. ~_-..-.--i--.-___.-- 3 a William Judson, President of the Judson Grocer Co., and -wife are spending a fortnight at their country home in Schoolcraft. aE CTL IE NOE I AN ISIE IIE oes seas je enn eI NO a 6 MICHIGAN TRADESMAN April 4, 1923 Two Association Officals Radical Statements. Battle Creek, April 2—I want to say to you, Mr. Stowe, that not only the country newspapers of Michigan, but every other state, needs the support of the local retailer, professional men and citizen. Be that retailer hard- ware man, automobile man, shoe man, dry goods man, grocery man or what not. Be the professional man and citizen what he may. The country newspaper has a place in our eco- nomical and social scheme and must be supported, notwithstanding any- thing that an individual or group of individuals may say. On numerous occasions when I have been to small towns to address mer- chants and various clubs I stressed that very thing. Recently at Union City I had occasion to address a group of busness. and professional men and Mr. Robinson will state to you that the point was brought out by me rather forcibly.. At that time I stated Deplore John C. Toeller. that the mail order houses and the large city merchants watched the country newspapers. If the small town merchant is pro- gressive and supports his newspaper the mail order house and large town merchants are very apt to give the town the go-by. If, however, in his wisdom the small town citizen feels that the local newspaper 1s not entitied to his support, then and then only do the large town merchants, as a rule, - come into the country press. All of the above of course, is my opinion and my method of operating only. I feel strongly, however, that the country newspaper is entitled to and must have the support of the com- munity to live. It is’ hard to con- ceive the effect that it might have on the rural people if they endeavored to get along without their local press. The progressive, enterprising small town retailer uses the mail, of course; that is quite natural, but he should never overlook the fact that he owes an obligation to his local newspaper. I thought it might be well to give you my opinion concerning this rather im- portant matter. John C. Toeller. President Michigan Retail Dry Goods Association. Lew Hahn Warns Against Radicals. New York, April 2—I really believe that the Michigan newspaper men: are unnecessarily worried: over what was said at the convention of the Michigan Retail Dry Goods Association.. Mr.. Pearce’s statement was merely a state- ment of his own opinion or experience and I don’t believe that many of those who were present, in spite of whatever | interest they. may have shown, are. go- ing to follow Mr. Pearce to the extent of making any radical ‘departure from é ie + s a rt: . anon ea Ae cod their regular course with regard to ther local newspapers. The local newspaper is a very im- portant publication, in my opinion, and I should hate to see it destroyed or its editors starved, but you know when men get together and talk over their problems, there is bound to be an occasional radical whom we should not take too seriously. It is possible for us to get all “het up” over a thing today because we thing it is going to hurt us so much, and six months later we have forgotten all about it. We have got to have a little bit of patience and a little faith in ourselves and in those with whom we deal and with that formula most things work out for the best. Lew Hahn, Manager National Retail Dry Goods Ass’n- —_2+-.——_- Found Jewelers Wanted Goods. Glowing reports of business in the Middle West, Southwest and _ the Southern part of the Pacific Coast wree made yesterday by a salesman for a prominent manufacturer of platinum jewelry. He had just re- turned from a trip through a territory embracing practically all of the coun- try West of Ohio, and, with the ex- ception of the Northwest, found re- tailers good buyers of the lines he carried. Sautoirs, flexible bracelets, ring mountings, bar pins, brooches and earrings all were bought well, es- pecially in the higher-priced pieces. Mounted rings also met with a good demand in the territory in question. Platinum has advanced again, which is expected to stimulate buying. Cur- rent prices are- $112 an ounce for “soft” metal, $120 an ounce for “me- dium,” and $128 an ounce for “hard” platinum. ——_+-2-e__. Demand For Work Clothing. Manufacturers of work clothing are doing a large business, reflecting the current pace of industrial and agri- cultural operations. Retailers are laying in stocks of very substantial proportions and the advance buying for Fall is deemed very satisfactory. Remembering the difficulty which re- tailers had with their large stocks during the depression manufacturers are curbing extra large advance pur- chases for which the outlet may not be fairly certain. One of the largest manufacturers has incorporated the folowing in letters to customers: “We do not want your order if you do not need the goods, so suggest that you buy conservatively.” Certain sections of the country are being vig- orously canvassed for increased sales by some makers, notably that around Los Angeles. The demand is well ‘distributed over overalls, shirts, trousers and corduroy suits. ————.-..___. Wide Ribbons in Favor. Ribbon wholesalers continue to ex- perience an expanding demand for wide ribbons. Stocks of these goods, which for a long time were considered inordinately large owing to restricted buying of them, are being steadily re- duced, The chief cause of the im- proved sales is the use made of the ribbons by the cutting-up trades for dress decorations. “The side-tie effect, ‘featuring a broad sash on coats, suits and jacquettes, is one of the out- standing uses. There is a steady de- mand for fancies following the Egyp- tian’ motif. Narrow ribbons, both fancy” and staple, are moving well. ge foow » = -2979 aft tan mii 5 ine The millinery trade is using them, aithough there has been a pronounced drift here toward the wider numbers lately. —~+-+2—__ “Stealing” Labor Again. The improvement in the knit goods business has brought with it another labor shortage. Reports from the Mohawk Valley indicate that the ‘worker is no longer seeking the job, but that the job is seeking the work- er. Accusations of “stealing” ployes from competing mills have been heard, and no little ill-feeling has been created. An indication of the seriousness of the shortage is a re- cent advertisement of one mill for a superintendent, which specified that the applicant, to be successful, must have a wide acquaintance among knit goods workers. Tact, diplomacy and personality are also necessary qualifi- cations of such executives nowadays, from all accounts. ——_2.2.+—_____ Floor Coverings Prices Revised. Notices have been sent to the floor coverings trade by the wholesale de- partment of W. J. Sloane, advising of the revision of prices on Nairn Pro- Lino products. The prices issued on March 15 have been withdrawn, and the list quotations on Blue Seal and Red Seal Pro-Lino have been ad- em-° vanced 2 cents and 3 cents, respective- ly, a square yard. A new line of marbleized and Dutch tile has been added, the list price for which is 3 cents a square yard higher than that of the Blue Seal grade. The Wolverine Carton Company is progressing successfully and rapidly with its financ- ing. Within two or three days the Company will be under op- eration. Here is a fine opportunity for investment. Write for particulars. F. A. SAWALL COMPANY 313-314-315 Murray Buiiding Grand Rapids, Michigan PERFEX Radiator Co. RACINE, WIS. For Sale at PUBLIC AUCTION A Going Business URSUANT to court order, there will be offered for sale at Public Auction on April 10th, 1923, at Racine, Wisconsin, the entire business, plant, machinery, patents, good will, accounts receivable, etc., of the Perfex Radiator Company of Racine, Wisconsin, manufacturers of the Famous Perfex Radiators for automobiles, trucks and tractors. Plant and machinery in first-class runnmg condition, located in a good labor, fuel and transportation market. and personal property made as of February 9th, 1923, and in- cluding all patents, drawings and trade mark, reveals assets 50 % in excess of minimum bid to be accepted by Court. The receiver has caused to be printed for prospective purchasers copies of the notice and conditions of sale, together with com- plete Inventory and Appraisal. Inspection by appointment. Sale Date April 10th, 2 p. m. at the Plant in Racine, Wis. WILLIS E. KEATS, RECEIVER Kaumheimer & Kenney, Receiver’s Attorneys, 120 Wisconsin St., Milwaukee, Wis. Appraisal of real CHANDLER & VANDER MEY Citizens Phone 62425 LOCAL INVESTMENT SECURITIES 707 Commercial Bank Bldg. Grand Rapids, Mich. ; r j q | 23 e- of at eel April 4, 1923 MICHIGAN TRADESMAN D. A. C. Sedan—$1750 . .. FEAR OF CANCELLATIONS. As prices go higher manufacturers and jobbers are beginning to worry somewhat over the possibility of can- cellations in the event that the busi- ness curve takes a downward trend late in the year as some forecasters predict. The cancellation evil always reappears when a period of prosper- ity passes the peak, but there is no reason to believe that with the next recession in prices this trouble will attain aynthing like the dimensions it reached in 1920-21. It is to be remem- _bered that the fluctuations in the business cycle at that time were the greatest in half a century, and that the downward swing was the most abrupt ever known. conducive in unusual degree to the placing of heavy orders for future delivery. Consequently, when the re- action came the incentive to repudiate purchases was especially strong, and the result was a flood of cancelled or- ders such as the country had never seen before. For this condition there were sev- eral peculiar reasons. Railway serv- ice had become demoralized as a re- sult of the war, and the outlaw strike of the switchmen early in-1920 further hampered transportation. In order to insure delivery, therefore, dealers sometimes dup icated orders with dif- ferent firms, expecting to get only partial delivery from any of them. In some cases also manufacturers and jobbers announced to their customers that it would be: necessary to scale down all orders and then advised them to order more than their requirements if they wished to be cared for. The customer followed this advice, and the manufacturer, wishing to hold his place with his competitors, used such orders as a basis of obtaining more credit with his bank. Then came the sudden slump. The anticipated volume of trade ‘did not materialize. The banker pressure upon the manufacturer, and the latter then delivered or sought to deliver 100 per cent. of the orders which his customers had “padded” at his own suggestion. Under such con- ditions: cancellations may have had some justification. On the other hand, the prospect of war time profits had brought into the field a host of fly-by- night concerns, which bought and sold goods on a purely speculative basis and placed large orders ahead in an- ticipation of a further rise in prices. The moment that prices broke they “welched.” Most of the conditions which caused such a flood of cancella- tions were due to the war and its after-effects, and there is little ground for fear that if a break comes there will be a repetition of the evil on the 1926 scale. - WOOLS AND WOOLENS. - No many new features appear in the wool situation. It will be a few weeks - yet before the next big series of auc- tion sales opens in London, and such scattered sales as have taken place in other foreign places are without sig- nificance. The stock of British-Aus- tralian pooled wools unsold on Feb. 28 consisted of 462,000 bales of Aus- tralian and 291,000 bales of New Zea- land. Wool arrivals in store in Aus- Moreover, the. conditions preceding the break were applied. “points to MICHIGAN TRADESMAN tralia amounted in February to 1,608,- 000 bales. Imports of wool into this country continue to be large. This applies to the classes of combing and carpet wools, clothing wools ments being very light. More con- tracting of Western wool is heard of, but, in many instances, the high prices asked tend to restrict transactions. What seems to stimulate holders to seek higher prices is the knowledge of the advances made by woolen mil's on their fabrics. A little less activity is reported from the mills during Feb- ruary. The consumption of wool in them that month was 57,916,339 pounds grease equivalent, being about 6,400,- 000 pounds less than in January, but 4,000,000 pounds more than in Febru- ary, 1922. Of the wool consumed in February, 39.3 per cent. was domestic and 60.7 per cent. foreign. A reduc- tion in the activity of the weaving looms is also reported for February, although the reverse is the case as re- gards spinning spindles. Cards and combs employed were about the same as in January. Mills are busy on Fall requirements. C'othing manufactur- ers report good responses thus far to their offerings for the next heavy- weight season, while the garment trade is showing quite satisfactory progress. COTTON CONJECTURES. There was no lack of arguments or data available during the past week to justify increasingly high prices for cotton, but they appear to lack po- tency in preventing a sagging of the quotations for both the old crop and the one now in process Of planting. Manipulation or overbuying by spec- ulators appears to have cut some fig- ure in the result But, aside from this, its is a question whether there is not what may be called a “dead line” beyond which it is unsafe to try and push prices. It is certain that few actual sales of cotton in any quantity were made at the extreme which quotations were pushed.” So far as the new crop is concerned, there are circumstances which may be adduced in favor of either the bulls or bears. The weath- er, for instance, which ‘has delayed planting and so made an added risk, has also tended to freeze the unwary boll weevil in a great deal of the growing districts. But, until some definite data on the acreage planted are forthcoming, conjectures on the possible crop are mere wild guesses. Softening of the prices of dotton, however, has had an effect on the goods market. Gray goods have lost a great deal of their firmness and sec- ‘ond hands fiave been rather quick to shade quotations. The readjustment of wages. to a higher level has steadied things for the mills, however, and they are’ little disposed to make con- cessions just now. -There is no yield- ing in the heavier cottons, in which the quantity of the raw material is the big factor. Knit goods remain sea- sonable dull. - —_—_—_—_— When you buy advertising space in a newspaper you are entitled to know its actual circulation, just as the news- paper man is entitled to know -how much of anything he gets for his money in your store. ship- . \ CHANGES ON THE SEA. Berlin dispatches this week stating that Hamburg again claims first place among the ports of Continental Eu- rope and that the Hamburg-American Line has 30 per cent. of its pre-war tonnage illustrate the extraordinary re-emergence of Germany on the seas. The war swept away almost Ml the 5,000,000 gross tons of merchant ship- ping the Germans owned. As late as June, 1920, they had only 420,000 tons. At the beginning of this year they had 2,250,000 tons, and by now they pos- sess close to 3,000,000. In other words, Germany stands fifth among the nations of the world as regards her mercantile marine, and is pressing Japan and France, which are respectively third and fourth, very close. Her fleet is almost wholly em- ployed, whereas the United States, with about twelve and a half million gross tons of shipping, is actualy using only about three and a quarter million tons—the rest is tied up. The reasons for this lie on the surface. German shipping lines pay their crews in depreciated marks, but charge for freights in pounds, dollars and pesos. According to a recent article by Archibald Hurd in the Fortnightly, the average German seaman or officer gets about one-sixth the British wage. It is well known that the officers of the German ships visiting New York can seldom come ashore, their marks being worthless; but the stewards, who receive tips in dollars or shillings, can. The dramatic re-emergence by Ger- many, the equally dramatic s:ump of the American marine, and the con- tinued depression in British shipping show how unpredictable is the future. Experts calculate that the world’s production of goods is still materially below the 1913 mark—Mr. Hurd says it is only two-thirds as much. Thanks mainly to America’s war-time effort the world now has more than one- fourth more shipping than when the kaiser started his brutal war of ex- termination. The United States has wisely insisted that its ship owners shall trust to efficient management, not to subsidies, in the fierce competi- tion which this disparity between freights and bottoms has brought on. AS TO COTTON ACREAGE. While indications point to a larger cotton. acreage this year than usual, there is said to be considerable sup- port behind a proposal to eliminate planting in a substantial portion of the belt for a year or two so as to eradi- cate the boll weevil. One suggestion is that a fourth of the growing area each year be devoted to other crops than cotton, and that the different sec- tions grow cotton in rotation. It is claimed that with 25 per cent. of the area thus free of the boll weevil all the time, and with the other sections gradually eliminating the pest by this process, any temporary loss from the curtailment of acreage will be more than made good by subsequent gains. The plan may look well on paper, but it has many practical drawbacks. In the first place, it would be difficult to enforce by voluntary agreement in a period like the present, when cotton prices are soaring and prices of other April 4, 1923 ge enn eee mene oe farm products that can be raised in the belt, such-as grain and potatoes, are low. Likewise, it would be no easy matter for a large percentage of the tenants to shift from cotton to other crops. They have neither the capital nor the intelligence necessary to make the transformation. More- over, few country banks would care to advance funds for such a risky ex- periment. The scheme, therefore, will hardly receive serious consideration from the growers themselves or from their financial backers. THE PETROLEUM SITUATION. Crude oil production during Febru- ary ran ahead of consumption, ac- cording to figures compiled by the Geological Survey, and stocks reached a record figure. The average daily output last month was 68,810 barrels more than that of January, but this was slightly offset by a decline of 7,516 barrels in the average daily im- ‘ports of Mexican crude. February is always a month of low consumption, owing to weather conditions and the daily average indicated consumption during that month was 40,975 barrels less than in January. As a result. of these changes there was an addition of 2,481,000 barrels to. pipe-line and tank stocks during the month bring- ing the total for this item to 252,275,- 000 barrels. At the current rate of consumption this is equivalent to 142 days’ supply, compared with supplies for 138 days in January and for 140 in December. Oil exports during Feb- ruary were at the average daily rate of 24,161 barrels, compared with 24,613 barrels in January. While increased production and slightly diminished consumption and exports thus bring stocks of crude oil in this country to a “new high” a heavy gain in con- sumption during the spring and sum- mer months is indicated by the enor- mous increase in the production of automotive vehicles. RETAIL TRADE INCREASING. The employment of every available man in all the great industries and the enlarged deposits in the savings . banks of the country, which continue to be placed in growing volume, are noticeable features of the week. At the beginning of March, 880 institu- tions in different parts of the country reported deposits of $6,394,177,000, showing an increase during February of more than $51,000,000 and of teir times that amount for the year. This seems to indicate a reserve of buying power which will prove a _ strong factor in retail volume. Data like these confirm the disposition of pro- ducers and manufacturers to prepare for a period of rather extended trade, and arrangements for Summer and Fail business have been made or are making with these considerations in view. Meanwhile, what indications for Spring buying have been had are distinctly favorable, despite untoward weather in many parts of the coun- try which has temporarily checked the pre-Easter purchasing. A few days of warm sunshine, however, are reckoned on to provide the needed spur for Spring business in: apparel. In other lines notably those of house- furnishings of one kind or another, the buying has been quite satisfactory. a April 4, 1923 MICHIGAN TRADESMAN . 9 pe espns nap ngenmpansisempnninsnoiwns een gana eminem gs | —— a This trade mark is a guaranty of high quality. | of the goods for this trade mark. See what is back of the goods Does it ever occur to you that Meritas Table Oil Cloth is not merely rolls of goods? Do you ever think of it as something that artists sweat brains over, in order to design patterns that will attract business; that fac- tory men toil over, to make a quality that will give lasting satisfaction; that expert chemists pore over with keen eyes of scien- tific knowledge and precision, in order to maintain the high quality and insure the confidence in the trade mark that induces repeat business? If you have enough business vision to see in a roll of MERITAS Table Oil Cloth the per- sonality, vitality, and integrity of the large organization of men responsible for the merit of these goods, you know why MERITAS sells—and repeats. See your wholesaler—We’'ll move the goods THE STANDARD TEXTILE PRopvwucTsS Co. 320 BROADWAY, NEW YORK 10 MICHIGAN TRADESMAN April 4, 1923 RA ( = = Ron — = Shoe Dealer Should Make Friends of the Boys. By making friends of the boys you not only build up your boys’ depart- ment but you are building a founda-_ tion for future business for your men’s department. We do not cater to the mothers but to the boys direct, and in this way you are -catering to a mother through her boy, and it is our experience this pleases the moth- er more than if we would mail our advertising matter to her or address her direct. It is also a point in our boys’ de- partment to call all our customers, that is, the boys, by their first names. This would seem to you a hard thing to do but it is very easy if you go at it in the right way. If one of the salesmen is waiting on a new cus- tomer and trying on shoes, the moth- er will say to this boy something during the transaction, “John, turn around,” or something to that effect, and it is then up to the salesman to simply say, “Let’s try this one on, John, and see if you don’t like it bet- ter,” or something to that effect. He immediately makes an impression on this customer. On this boy’s next visit to the store, as it happens in almost every case, the mother will say, “John want’s a new pair of shoes,” etc. ~ We started this system of catering to boys about five years ago, since the time I took charge of our gents’ furnishing department, and I can see the ‘effect this idea has on the boys as they grow up. It has helped this department to the extent that in the month of December, 1922, we sold more gents’ furnishings and hats than we sold during the entire year of 1918 in the same department. We found, however, that while we were taking very good care of a boy after we got hold of him, we did not get new ones fast enough so that our boys’ department would grow in pro- portion to the other departments cat- ering to men’s wear. For that reason last October I inaugurated a boys’ club which we named the Henespo Club and invited. all the boys in Cin- cinnati to join this club. We simply asked a boy to make out an applica- tion, which is filed, and f he is accept- ed as a member, which he naturally is, we mail him a button, and a letter congratulating him. There is no note of commercial- ism struck during any place of this transaction, and we impress it on the boy that he does not have to buy at our store to belong to this club, al- though we naturally want to sell him as much as we can. These boys have their own officers which they selected a .* aoe ings, have their own secret hand-shake and their own pass word, which they must give before they are allowed in our auditorium where we hold our meetings. We have one every six weeks or so. We are at the present time organizing a league and there is a baseball league of eight teams made up of members of our club, and they will start playing ball about the mid- dle of April and probably play about 20 games, and a medal will be given to the team that wins the pennant. This idea has taken very well, and there is not a mail comes in that we do not receive applications from four or five of the members, stating what position they would like to play and asking me to put them on the teams. Up to the first of March, 1923, this club had 1,000 bona-fide members, and we can always count on at least 600 attending the meetings. In regard to the effect it had on our business we noticed an increase as early as last November. Since that time we have not had a month in our boys’ depart- ment that our gain has not been at least 25 per cent. Last Saturday was a pretty day and there was much activity in our store; we took in 75 new members. In join- ing this club the boys have to come in our store to fill out their applica- tion. We will not accept any applica- tions by mail, nor will we mail them an application. They must come in and file it themselves. This is the only thing we ask them to do to join this club. We are counting on hav- ing 2,000 bona-fide members by the first of June. Wm. C. Ulmer. 2 Polish Business Picking Up. Trade in shoe polishes and dress- ings, which had been very slow for some time, has shown considerable improvement of late. The dullness was due to the continued bad weather and the consequent need of rubbers, which reduced the number of “shines” considerably and had a direct effe-i on sales of polish. The best items at the moment in the wholesale mark+t are buckskin and suede dressings, the call for the latter being especially good in the beige and otter shades. Export business in shoe dressings has also increased ‘ately. South America and Mexico show the most marked improvement, but some trade with Sweden and England has also been done recently. _——>2-o_____——_ D. A. Foley & Co., dealers in gen- eral merchandise at Turner, writes as follows: “The Tradesman has become a necessity in our business.” : —_—_2~-.——___ In every store the waiter should be behind the counter—not in front of it. The Plow Boy Plow time is close at hand. This shoe is high enough for coolness. It fits snug and protects and supports the ankles going over rough and broken ground. They wear like iron. Rouge Rex Shoes The double tanned Horsehide shoe. That stays soft rain or shine. We are exclusive makers of work shoes made of horsehide double tanned by our own secret process. It is the only leather that will stand the grief. Buy Rouge Rex shoes, shoe service that make speedy turn- HIRTH-KRAUSE CO. From Hide to you. Shoe Mfgs. and Tanners Grand Rapids, Mich. & Boy’s Brown Oxford Genuine high grade leather, Wingfoot heel, strongly built for hard boy wear. 21/7 to 51%. No. 914. From our big value Boys’ Line. Father, Son and Grandson Wear H-B Footwear The satisfaction that Herold-Bertsch shoes give is traditional in many Michigan homes. Thirty years ago many men, now grandfathers, began wearing H-B shoes, and now their sons and grandsons wear them also. Weekly advertising in the Michigan farm papers is helping to increase the good will developed by a third of a century of honest shoe values. Cash in on this good will by featuring Herold-Bertsch footwear. HEROLD-BERTSCH SHOE CO. GRAND RAPIDS Sn He ee ee se eRtURERE en SIO oe nerd Se? ee April 4, 1923 MICHIGAN TRADESMAN 1] Soaring Sugar Prices Help Specu- lators Play the Game. The recent advance in the price of sugar has caused something like a tempest in a teapot in official and political circles in Washington. The low tariff folk have sought to use this incident to illustrate the ills coming to us under the Fordney Tariff act. The protectionists have issued a re- joinder giving the tariff a clean bill of health. The Department of Commerce meanwhile has been blamed for pre- cipitating the speculative movement by publishing a statement last Febru- ary that “the heavy accumulated stocks at the end of 1920-21 season will have given way by the end of 1922-23 to a carryover below the pre- war normal figure.” Its spokesman has made an emphatic disclaimer that this had anything to do with the rise, and maintains that the Department's figures were misinterpreted by a news agency into a forecast by a sugar shortage, and that since then every- thing possible has been done to cor- rect such an impression. Certainly there is no reason to fear that sugar will soar to wartime prices, as a few politicians in, Washington are pro- claiming. When they make such statements they help the speculator by creating a buying panic on the part of cofisumers and some distributors. The truth needs to be brought home to the housekeeper that purchasing more than the normal quantity at the pres- ent. moment is simply helping the speculator to play his game. Nothing would please him more than to pre- cipitate a nation-wide sugar-hoarding movement. This sugar episode at least shows us that we have one thing for which to be thankful, and that is the failure of the project concocted in Washington about a year ago to have the Cuban panters reduce their output by a million and a half tons in return for certain tariff considerations. There have been many recriminations and denials concerning this effort to force artificial restrictions on the Cuban out- put, but whoever was responsible for it, the fact is established that such a plan was conceived and some effort was made to put it through. If its promoters had been successful the time would really have arrived for hoard- ing sugar, and the country has reason to congratulate itself that this colos- sal economic blunder was never perpe- trated. This is a story that points a moral, though a trite one. Seldom is anything to be gained by tinkering with conditions of supply and demand. —_—_~2+.+___ Garment Collections Improving. With the wholesale garment buying going ahead at a brisk rate, there is said to be continued improvement in collections from retailers. The num- ber of failures in the ranks of the lat- ter have fal'en off by comparison with last year, and the indications are that the position of the weaker stores should be materially strengthened if consumer buying continues at the fav- orable pace indicated. There are some reports of slowness in certain sections but, it is pointed out, there’ probably always will be something of this nature. ‘The next impoftant pay- ment date is April 10 and it seems to be the general anticipation of garment credit men that the response will be gratifying. Some bearing on ‘this will be had by the Easter business which the stores do but, even if this is not satisfactory from sgome_ standpoints, it is claimed it should have no serious effect on payments. —_+>+~>—___ Novelties Still Dominate. If there is any one feature of retail buying that has been more conspicu- ous than others this season, it is that the novelty appeal is stronger than ever. Practically in all lines, manu- facturers are concentrating their pro- duction on this class of merchandise to the comparative neglect of the staples. With higher prices again confronting him, the retailer finds that he is taking less risk in carrying these goods and that his rate of turnover is increased, so that it is feit this pro- cedure is the easiest course to pur- sue. There seems to be no indication of any change in this situation, and it was Said yesterday there probably will be none until prices begin to move downward again. Something New in Men’s Shoes. _-One of the prominent manufactur- ers of men’s shoes will shortly put on the market a new mode! oxford for sport and street wear that will em- body something absolutely new in soles. Although this sole is of the thickness known to the trade as 10 iron, it is light in weight, virtually impervious to moisture and so flexible that it can be rolled up. These virtues are said to be due to double tanning, both the chrome and bark methods having been used on the leather from which the sole is cut. I; is Dlanned later to bring out a dress oxford with a sole with similar qua‘i- ties but of fewer irons’ thickness. 2-2 Worked Out in White. According to the idea of one of the best-known local manufacturers of women’s hats, there is no better medium with which to work out Egyptian ideas than white felt. Hats of this material are offered in roll brim effects, cloches, pokes that curl up in front and high-back models. General _ May 15 or June 1. softness in blocking also makes them distinctive. Galloping horses, chariot- eers, sphinx heads, lotus and scarabs, in metal thread and chain-stitched leather cutouts are used as trimmings. . Sometimes just an appliqued white felt crown is used with a fitted brim of Shot silk, then again an edge flange, or facing of printed silk appears on a shape that rolls slightly on the edge. ——s-2> Glove Silk Underwear Buying. Retailers are buying glove silk un- derwear more libera‘ly, according to prominent manufacturers. While the bulk of the demand is for immediate delivery, some of it is for shipment It is expected thit when the Fall lines are opened in about six weeks, prices will be higher owing to the advance in raw _ silk. Some wholesalers here see in the later delivery date requested by retailers an effort to get in some merchandise at the lower Spring prices. o-oo If you wish to know when more is less, and less is more, consult the thermometer. him. ly attend your telephone needs. and the Manager himself will call on you. MICHIGAN STATE Your Telephone Manager Is Responsible to You for Good Telephone Service Your Telephone Exchange Manager is directly respon- sible to you for your telephone service. We urge you particularly to meet and know him. Sometimes, there may be little, irritating difficulties with the service that the ordinary trouble report does not seem to quite clear up. In such cases the Telephone Manager will make it a matter of personal attention to see that service 1s restored to your satisfaction. But don’t wait until then to make his acquaintance. Drop into your telephone office, some day, and meet If he is not in, capable representatives will glad- Or leave your card, The telephone people will give you any information about your own telephone service or about telephone matters in general. They are animated with just one purpose—their primary and most important business is to serve you. (a) TELEPHONE CO. 12 — = — ~_ _— — — — ~ — MICHIGAN TRADESMAN at cae (Utd yreateyopenn Points That an Investor Should Con- sider. When a person has sufficient funds at his command for investment, whether the amount be large or small, there are ten fundamental points that should be considered seriously before a commitment in new promotion is made. Often we learn from an in- vestor who has lost money by a bad venture that before he invested he made an investigation but failed tu look into certain necessary matters, or that he had so much confidence in the officers of the company, or that the product being promoted was so much in demand, he just took a chance. These ten elements in the promotion of any enterprise must be right and up to standard before that enterprise can be a success. If nine of them are as they shou‘d be and the tenth is not, the enterprise may be a failure, and the investor should retreat. These ten points are: 1. The previous record of the pro- moters. 2. Feasibility of the enterprise. 4. Amount of commission to be 3. Previous record of the under- writers. paid for promotion. 5. Overhead expenses and cost of ' production. 6. Market for production. 7. Cost of marketing. 8. Competition. 9. Management. 10. Watered stock. The ten points are not arranged in the above order because one. is more important than the other. They are of equal importance and any one of them can be the cause of ruining the entire proposition and throwing it into the discard, which of course means loss to the investors. Consider the first point the previous record of the promoters. In making this investigation, it is not sufficient to find out merely that a man is honest or that his business record is good. These, of course, are essential, but it is equally essential that he have ability and experience in the business which he is endeavoring to promote. If a man has spent most of his life in the * manufacture of shoes it is not wise to give him the management of your money in a copper-mining proposition. A man may be a good engineer or a clever inventor, but have no business ability. Feasilibity of an enterprise must ai- so be seriously considered. Continual- ly one hears of half-baked ideas thai enthusiasts attempt to put on the mar- ket, and by which they hope to revo- lutionize some utility. Again there are numerous cases where minerals are found in certain localities though not in paying quantities. The people of these localities have visions of great wealth and proceed to find a means of getting their properties mined or drilled as the case may be. Very often the person with an unfeasib‘e enterprise falls into the hands of clever promoters, who make use of their enthusiasm to persuade the pub- lic to invest in the enterprise, which probably proves to be commercially unprofitable. Previous records of the underwriters or persons seling a security is of paramount importance. Many good propositions have been ruined by un- scrupulous brokers. Often the fact that certain brokers are conducting the sales of a security is sufficient to condemn it, also it is true that if cer- tain brokers are handling a stock it is a recommendation, for there are brokers who will only handle proposi- tions that they have investigated and believe to be reasonably sound. The amount of commissions paid to brokers must be considered. If the salesman receives twenty-five or thirty per cent., and the broker fifteen or twenty per cent., there is not much 92f the investor’s money left for the en- terprise in which he is investing and expecting to have good returns. In a great many cases, not more than fifteen or twenty per cent. of the money invested is left for production after all the costs of promotion have been paid. Overhead expense and the cost of production, which includes salaries of officers and expenses, often eats up the profits in a legitimate enterprise. Conservative Investments 4480 - 4653 TAX EXEMPTION An important item to consider for the man of fair income We have a list of tax exempt securities which we shall be pleased to send you upon request. CORRIGAN. HILLIKER & CORRIGAN Investment Bankers and Brokers cITz. GROUND FLOOR MICHIGAN TRUST BLDG BELL GRAND RAPIDS, MICHIGAN M-4900 - M-G653. April 4, 1923 Grand Rapids National Bank - The convenient bank for out of town people. Located at the very center of the city. Handy to the street cars—the interurbans—the hotels—the shopping district. On account of our location—our large transit facilities—our safe deposit vaults and our complete service covering the entire field of bank- ing, our institution must be the ultimate choice of out of town bankers and individuals. Combined Capital, Surplus and Undivided Profits over $1,450,000 GRAND RAPIDS NATIONAL BANK GRAND RAPIDS, MICH. COMPETENT HANDS HE DIFFERENCE between putting your estate in the charge of a trust company or in the keeping of an in- dividual, is often the difference be- tween competent hands and incompetent hands. A trust company is trained in the handling of estates—in the requirements, the duties, in all the necessities of the work. Its continuity of service is not dependent on the life of any individual. Friends and relatives may pass away, but the trust company—faithful, competent, trustworthy—lives on. Our officers can be consulted at any time on this important subject. [;RAND RaPios [RUST-[OMPANY GRAND RAPIDS, MICH. Ottawe at Fountain Both Phones 4391 Merchants Life Insurance Company RANSOM E. OLDS Chairman of Board ‘WILLIAM A. WATTS President Offices: 4th floor Michigan Trust Bldg.—Grand Rapids, Mich. GREEN & MORRISON—Michigan State Agents —" = © sane he eet ce qorcenrcisntn tts SEA ee Nn April 4, 1923 There are numerous companies in op- eration to-day in which vast amounts of money have teen invested, and which have been in operation, and are producing salable products, but whici never pay a dividend for the simple reason that all the profits are eaten up in salaries, expenses and costs of pro- duction. Market for a product is somethiag that people often overlook when mak- ing an investment. No matter how fine a product may be, how honest and capable the management behind it, or how good the resources of the concern, if there is no market for the product it is useless. Just what deter- mines a good market is very hard .to decide for all markets change and fluctuate and a good market to-day for a certain product may become a poor market in a few weeks. In com- ing to a conclusion on this point one can only consider conditions as they exist and what changes may come about in the future. Cost of marketing a product often makes it commercially unprofitable. A good illustration of this is the case of the farmers in the West, who last year invested large amounts of money and time in producing fine crops. There was and stil is a splendid mar- ket for these crops, but the cost of getting them to the market is so great that it did not pay them in some in- stances to even: gather their producis from the ground. There are localities which contain fine timber or rich mineral deposits. Perhaps the cost 0f cutting the timber would not be great, but owing to bad roads and railroad conditions the cost of getting it to a market would ‘be ruinous, and the Same might be true of the minerals. Some products require so much to be spent in advertising in order to edu- cate the public that this item eats up the profits. Competition is a factor that often kills a project. Take for exampie radio products. Radio has taxen the country by storm, and a salesman has plenty of argument to show that there is a demand for radio products, but a salesman is not likely to tell a prospect that hundreds of radio prod- ucts companies have sprung up in the last few months and that the competi- tion is very great, or that all of these new companies will be in competition with such well-established corpora- tions as the Westinghouse. Management plays a vital part .n the success of any enterprise. A man may be absolutely honest and may have proven himself very capable along other lines, but it is all essential that he be experienced in the particu- lar industry, which is being promoted and that he have exceptional executive ability, if the success of the enterprise is to be assured. A poor manager can easily make the finest proposition an MICHIGAN TRADESMAN absolute loss to all who put their money into it. In investigating this particular point it everything possible about the persons in whose hands the success of the scheme is to be placed. Watered stock in a company is something that no salesman ever men- tions, and few people think about in making an investment, yet it is often watered stock that makes an_ invest- ment valuless. It is a common thing for promoters to give blocks of stock to men of influence for the use of their names. This watered stock is gener- ally unloaded quietly by the holders, and is of course a liability of the com- pany. If every investor would thoroughly investigate every one of the above points before making a commitmen’‘, and then refuse to invest-if each point is not as it should be millions of do!- lars would be saved for legitimate enterprises annually—Ralph W. Budd in Magazine of Wall Street. — SS Predicts Piggly Wiggly Will Blow Up Philadelphia, March 31—I predict that if the Piggly Wiggly self-serve store scheme continues along its pres- ent course it will blow up in the not distant future. I mean in its present course of stock manipulation. There is much evidence that Clarence Saun- ders, the founder of the Piggly Wiggly business, thinks he can make more by operating in the stock of his concern than he can by the operation of his stores. Already the New York end of the scheme has had a terrific smash, due to alleged stock frauds, and in other sections of the country Saun- ders’ stock manipulations are attract- ing public attention and _ there are threats by stock exchanges to call him to account. This culminated last Tues- day in an order from the New York Stock Exchange throwing his stock out entirely. No fraud is charged against Saunders, so far as I have seen, but his manipulations are typi- cal stock manipulations such as operators are constantly using to make money on the side out of a business enterprise. __I have always thought that the basic idea of the Piggly Wiggly scheme was good. It is a very simple idea as old as the hills. It is nothing more than having goods displayed so that people can walk through and wait on them- selves. And the scheme would in my judg- ment have succeeded. In fact, it has succeeded and is succeeding now. But a rather close observation has con- vinced me that when the promoters of a business proposition like this start to play with its stock—evidently in the belief that the big money is there—the proposition is due for a fall. Watch the Piggly Wiggly scheme and see if I’m not right. _ Elton J. Buckley, Editor Modern Merchant. ——_>-2_____ Whatever the percentage of your sales you may think sufficient to spend in advertising under average condi- tions, make up your mind to spend more when business is dull or when you are building up a business. Don’t skimp on advertising. WE OFFER FOR SALE United States and Foreign Government Bonds Present market conditions make possible excep- tionally high yields in all Government Bonds. Write us for recommendations. HOWE, SNOW & BERTLES, INC. 401-6 Grand Rapids Savings Bank Bldg., Grand Rapids, Mich. is well to learn’ 13 Fenton Davis & Boyle BONDS EXCLUSIVELY G. R. NAT. BANK BLDG. Chicago GRAND RAPIDS Detroit First National Bank Bldg. Telephones } mee Congress Building ‘CS SS as RS ; wi \S —<- A statistical service unsurpassed. PERKINS. EVERETT = GEISTERT SEt1,M. 290. Cirect wires to every important market east of the Mississippi. Fourth National Ban United States Depositary 34% if left one year. Wm. H. Anderson Christian Bertsch ™ David H. Brown Marshall M. Uhl J. Clinton Bishop GRAND RAPIDS Capital $300,000 Surplus $300,000 3% interest paid on Savings Deposits, payable ® semi-annually. interest paid on Certificates of Deposit OFFICERS Wm. H. Anderson, President; Lavant Z. Caukin, J. Clinton Bishop, Cashier. Alva T. Edison, Ass’t Cashier; Harry C. Lundberg, Ass’t Cashier. DIRECTORS James L. MICHIGAN Vice-President; Lavant Z. Caukin Sidney F. Stevens Robert D. Graham Samuel G. Braudy Samuel D. Young Hamilton a? , sone! s soot! Noyes L. Avery Joseph H. Brewer Gilbert L. Daane William H. Gilbert Arthur M. Godwin ot : ee vost et en an aeseseenessecncncennan send eee? ey 54,000 SATISFIED RESOURCES The Welcome Sign Is Always Out OFFICERS WILLIAM ALDEN SMITH, President. GILBERT L. DAANE, Vice-Pres. & Cashier ARTHUR M. GODWIN, Vice-President EARL ALBERTSON, Vice-President EARL C. JOHNSON, Assistant Cashier ORRIN B. DAVENPORT, HARRY J. PROCTOR, Assistant Cashier DANA B. SHEDD, Assistant to President DIRECTORS CHARLES W. GARFIELD, Chairman Heber A. Knott Frank E. Leonard John B. Martin Geo, A. Rumsey William Alden Smith i Chas. M. Heald Tom Thoits ‘ J. Hamton Hoult A. H. Vandenberg Chas. J Kindel Geo. G. Withworth Fred A. Wurzburg $18,000,000 Assistant Cashier CUSTOMERS OVER THE BANK WHERE YOU FEEL AT HOME ST Oe Sa Re ee See 14 Obscurities Congress May Have to Clear Up. It now begins to look as if Congress will have to clear up the muddle that has developed over the flexible tariff provisions of the new tariff law There are two sections of the law which ~ authorized investigations by the Tariff Commission into costs of production ‘ here and abroad. Section 315 pro- vides for the investigation of differ- ences in production costs so as to enable the President to raise or lower the duties with a view to the equali- zation of costs at home and abroad. This is the provision for so-called flexible rates.. Then Section 318 also provides for an investigation of pro- duction costs, “in order that the Pres- dent and Congress may secure infor- mation and assistance.” It leaves the use to be made of this information to the discretion of the President and Congress. Under this section nothing is said concerning the commission for- mulating conclusions about the effect of a given duty or making recom- mendations as to changes. Obviously, it may make a great deal of difference whether the investiga- tions of costs of production of the principal articles imported in this country is made under Section 315 or 318. In the latter case a great deal of statistical matter will be filed with Congress and most probably pigeon- holed just as much of the commission,s statistical information has been treated heretofore. On the other hand, if the investigation is conducted under Section 315, and it is found that the existing duties do. not equalize differences in production costs, which is declared to be “the policy of Con- gress by this act intended,” the com- mission is authorized to. report the facts to the changes in rates necessary to equalize costs, and the President is required to issue a proclamation announcing such changes. The chairman of the Tariff Commission has taken the view that investigation under this section should be made only when a specific com- plaint has been filed with the com- mission. The vice-chairman -maintains that to carry out the policy of Con- ‘gress and make the law really flexible -the commission should: proceed with ‘a broad investigation of the duties under the principal schedules of the tariff bill, without waiting for com- plaints, and it is commonly reported that he advocates an inquiry first of all into the wool schedule. The stanchest protectionists are op- -_posed to any investigation of the gen- eral schedules under the provision for flexible duties and support the position of the chairman of the Tariff Com- mission. The low tariff folk, on the ‘other hand, maintain that the limita- ‘tion of the investigation to duties on ‘specified articles against which there is complaint means the emasculation of the provision for flexible duties. Of the seventeen articles which it is pro- posed to: inevestigate only one, they say, is of any importance to the gen- ‘eral body of consumers. That is the duty on sugar. The opinion has been frequently expressed_in this column that the provision for flexible” du ties would never’be of farsreathing impor- RP aE ras 4 Pa aga : eran gree + President with the (LdididdddddddddddddddddddddddddldddddddddddddiaiccEEEEZZZZZZZZEZEZZZZZZ. LMMMAssihittei, MICHIGAN TRADESMAN tance, no matter how desirable the principle might be in theory. It will not be practicable in many cases to ascertain both domestic and foreign production costs. Indeed, in the list of complaints already submitted to the Tarriff Commission there were a num- ber upon which an investigation was not ordered, owing to the patent im- possibility of ascertaining costs to the foreign producer. The tariff is des- tined to reman a political question in- definitely. No better illustration of the state of mind of a large number of people with regard to a business boom can be found than that which has prompted the protest on the part of a few against the proposal to suspend the Govern- ment’s building activities while there is a shortage of labor for private con- structive work. The editor of a weekly periodical whose inflationist proclivities are well known denounces the plan as a move that will “change the prosperity of the hour back to the poverty of two year ago.” He especially resents the possible impli- cation that the Government may have taken this step because it deemed building costs too high. “It is to the rising prices of the last twelve or eighteen months that the prosperity of the present is due,” he says. But prices cannot go up forever, and the Government’s suspension of construc- tion work will not cause prices to fall; the most that it may do is to check too rapid an advance. The feeling be- hind this criticism is what one often hears when suggestions are made for smoothing out some of the waves of the business curve. The frequent re- action to any such suggestion may be summed up as:: “Give me the peaks of inflation and I will take my chances with the valleys of depression.” William O. Scroggs. LLMMLMhsshidididsdddililidiidclddaaae LLL, ESTABLISHED 1853 Through our Bond De- partment we offer only such bonds as are suitable for the funds of this bank. Buy Safe Bonds from The Old National WMidiissdidiillddiild iia LLL MAAdddddbbhdddddddsididdilidddidldillididlludldaddddEEEZ EEE. CLILLMALLLLLLL, 7 April 4, 1923 How Do We Do It? Over 40% Savings Returned To Our Policy Holders Last Year! Loss Ratio Less Than 8% We do it by insuring only Preferred Risks. No one accepted unless recommended. No taxi cabs, auto-busses or delivery cars accepted—only pleasure cars, owned and driven by responsible, careful men of high character. Over one Thousand of the most prominent business and professional men of Grand Rapids have already taken ad- vantage of THE PREFERRED AUTOMOBILE UNDERWRITERS CoO. 314 Commercial Savings Bank Bldg. Citz. Phone 51370 NOT A MUTUAL COMPANY Can you anticipate? trax a look through the years. There are influences good or bad which you cannot anticipate for your loved ones. Your estate can be made to provide for their material happiness. The only way to bring your own judgment to bear upon future con- tingencies is by making your will and providing for them. To a certain extent you can do the same thing by establishing a living trust. By these means you take time by the forelock. You prevent un- timely sacrifice of property to meet the heavy calls of taxation and the first class claims which must be paid promptly by your estate. Let us talk with you confidentially about the Will and the trust fund. DIRECTORS CETICENRS : oem a Blodgett ti. Lewls H. Withey -___President ohn Dufty. Henry Idema ..-.__ Vice Pres. a ao F. A. Gorham -___._ Vice Pres. Thomas H. Hume. Henry Idema. William Judson. Miner S. Keeler. © James D. Lacey. Claude Hamilton -__Vice Pres. John H. Schouten -_Vice Pres. Noyes L. Avery -.._Vice Pres. Emerson W. Bliss ___Secretary Edward Lowe. Arthur C. Sharpe -_Asst. Secy. tees foc. Guy C. Lillie -.___._Asst. Secy. Willlam Alden Smith. C. Sophus Johnson__Asst. Secy. Godfrey von Platen. Dudley E. Waters. Arend V. Dubee__Trust Officer Lewis H. Withey. “Oldest Trust Company in Michigan” THE Mocca Trust ination 323 arama pepe on Re Br Sa earn ee April 4, 1933 Suggests New Method of Fire Pre- venting. Fires caused by abandoned and poorly protected smokepipe intakes are so frequent this season that a prac- ticable solution of this problem de- serves some consideration. The customary advice is, where these openings are to be abandoned permanently, to close them with brick laid in cement or with concrete, while, when the intake is to be aban- doned but temporarily, during a period when the chimney or flue is not in use and the heating stoves are stored away during the summer months, flue stops of the ordinary tin variety, in the absence of. something better, seem to be in order everywhere. The chief trouble with all tempor- ary arrangements of this sort, of course, is that they so easily become a permanent state of affairs. Then, too, it must be considered that, even when an intake is to be abandoned per- manently, the owner may feel that at some future time it may become desir- able to again make use of the intake. The result is, that either the ordinary tin flue stop is employed or some other method equally or nearly as unsafe. The correct solution of the problem, it would appear, is to provide a fire- proof flue stop, equally suitable for both purposes of either temporarily or permanently closing smokepipe in- takes and as safe as the brick or con- crete methods. Meta® because of its heat conduct- ing quality, besides being subject to corrosion, should not be considered as suitable material, but I believe a very satisfactory flue stop could be made of burned clay. A crock pipe af- fair, four inches in length and slightly smaller in diameter than the intake opening, to allow space for mortar or cement, with one end closed and pro- vided with a collar or flange to pre- vent the flue stop from sliding too far into the opening or dropping down the flue, I believe, would answer the purpose. The flange, besides holding the flue stop in place, would cause it to slightly protrude above the surface of the chimney wall and thus indicate at all times, even if concealed under wall paper, the exact location of the intake. With a flue stop of this sort, laid in mortar or cement and placed either empty or filled with concrete or or- dinary clay, smokepipe intakes could be closed more easily and quickly and just as permanently and safely as by the brick and concrete methods. On the other hand, the task of reopening an intake, whenever that should be- come desirable would be a very simple matter. If it should be found impos- sible to loosen the flue stop with a few hammer taps the clay could be easily broken and removed in pieces. If all smokepipe intakes abandoned permanently or only temporarily, were closed in that manner, there would be no more fires from that source. —__ 2+ —___ Items From the Cloverland of Mich- igan. Grand Rapids, April 3—Were it not for the calendar, the Soo would not have known that spring started last week. With the continued zero weath- er and the demoralized traffic con- ditions, with no mail for two days, MICHIGAN TRADESMAN * ae it made us envy our fellow citizens who spend winter in the Sunny South. We should worry, for the best is = to come. Our Civic and Commercial Club ae erected a large sign on the beautiful lot opposite the Park Hotel, recently donated to the city by Hon. Chase Osborn. The sign reads, ‘Free to any person or company wishing to erect a modern hotel..” The many friends of William Crowe, who for the past eighteen years has been superintendent of the Times, re- gret to learn that he has severed his connection with that paper to accept a better position in Detroit. Mr. Crowe was a Soo booster and will be missed here, but has the best wishes of his friends in his new field. Men are born, but husbands are made. John Falk, of Manistique, formerly engaged in the grocery business, has decided to enter the hardware business and will open for business March 24 with a complete line of new goods. The store will be run on a cash-and- carry basis. The Liberty cafe, at Manistique, has been remodeled and redecorated and a number of changes made. A new range has been installed. It is now one of the best cafes in the city. The Manistique Dairy and Products Co. will be opened under new manage- ment about the latter part of April, with F. E. Lieds as manager and Frank Yates as expert buttermaker. Mr. Lieds has great faith in School- craft county as a dairy country and hopes to increase the milk production on a much larger scale. The ice in the river is as thick now as it was any time this winter and it looks now as if the ferry will not be able to start for a week yet. This is holding up considerable business with the merchants on both sides of the river. Twelve prominent business men of Clovrland have signified their inten- tion of experimenting with blueberry culture during the coming summer. They have purchased tracts of so- called pine barrens—recognized as the best blueberry land. The tracts to be devoted to this enterprise are located in Marquette, Alger, Delta and Chip- pewa counties. Better a man who fails in his efforts than one who never tries. We sure will miss our good friend, Thomas M. Ross, who for the past ten years was immigrant inspector at this port. He has been promoted to a better position at Montreal, where he will be Assistant U. S. Commissioner of Immigration. Tom, as he is famil- iarly known, is an ali around good fellow and has a host of friends here. He has been active in commercial af- fairs, a social leader and a_ good hunter. Jim Molanaro, proprietor of the Manhatten cafe, is getting ready for the homecoming week, doing a lot of redecorating and making a few changes which will be in keeping with the best in the city. Jim is a hustler and will keep in the front rank to get his share of the tourist business. You can’t have faith in the future until you get rid of the fear of the past. Leonard Strobel has purchased the branch grocery stock of P. T. Mc- Kinney & Sons, on East Portage avenue, and will continue the business, Mr. Strobel has been brewmaster for the Soo Beverage Co. for many years and this is his first attempt at the grocery business. As he is well and favorably known in the city, the new venture has bright prospects. Vernon Lipsitt, of Pickford, was a business vistor here last week, ‘making, Vern says the - the trip via sleigh. sleigh route is not in it with the gas route. Money shrieks, talks, but the lack of it William G. Tapert. OUR FIRE INS. POLICIES ARE CONCURRENT with any standard stock policies that you are buying. The Net Cost is 3()% Less Michigan Bankers and Merchants Mutual Fire Insurance Co. of Fremont, Mich. WM. N. SENF, Secretary-Treas. Michigan Shoe Dealers Mutual Fire Insurance Co. Lansing, Michigan SAVING 30% ON GENERAL MERCANTILE RISKS Write L. H. BAKER, Secy-Treas. LANSING, MICH. P. O. Box 549 GRATIS Upon request we will send you the latest . publication dealing with Fire Insurance, Fire Prevention, etc. Grand — Merchants Mutual Fire Insurance Company Affiliated with MICHIGAN RETAIL DRY GOODS ASSOCIATION : 319-20 Houseman Bldg. Grand Rapids, Mich. i‘ We Save Our Members 30% on Their F ire Insurance. Boers an assessment. SAFETY SAVING SERVICE | CLASS MUTUAL INSURANCE AGENCY _ “The Agency of Personal Service” Cc. N. BRISTOL, A. T. MONSON, H. G. BUNDY. - FREMONT, MICHIGAN + ¢ t ehul THE HARDWARE AND IMPLEMENT MUTUALS ’ DIVIDE THEIR RISKS INTO THREE CLASSES CLASS A—HARDWARE AND IMPLEMENT ‘STORES, DIVIDEND. 50% to 55% CLASS B—GARAGES, FURNITURE AND DRUG STORES, DIVIDEND 40% | CLASS C—GENERAL STORES AND OTHER MERCANTILE RISKS, 30% , These Companies are recognized as the strongest and most. reliable Mutante: in the United States, with Twenty Years of successful Underwriting Experience.» 4 No Hardware Mutual has ever failed, No Hardware Mutual has’ ever: —. Ask the Hardware Dealer of your town. oe If interested, write for further phiticdtars etter a nn en 16 Unsolved Problem of the Sample Room. Hartford, April 3—The hotel sample room—not the so called affair of a decade ago where thirsty throats were relieved—but where the commercial man displays his wares, is ever a problem in hotel operation and a very costly one as well. How to supply this convenience to the guest at a minimum of loss to the hotel is discussed at every gather- ing of hotel men, but the solution has never been reached. In the larger cities guest chambers of unusual size are provided, at the usual prices charged for similar, but smaller apartments, but the additional space used and the unusual wear and tear on the carpets and furnishings are never compensated for, with the result that this class of service is sup- plied at a great sacrifice and the worst feature of the whole transaction is that the patron is seldom if ever satisfied, and gains the impression that he is the one who is being imposed upon. In the smaller towns the use of sample rooms is infrequent for the reason that the salesman usually dis- plays his wares in the customer’s own store, and while the country hotel has in apartment set aside for this pur- pose, it is seldom used. If it is, usu- ally no charge is made for it, which gives a reason for complaint when the patron comes in contact with the city Situation. Here is a situation the city landlord has to confront frequently. The man of samples registers in to the hotel in the morning and takes possession 0f one of these rooms, naturally to the exclusion of others who wish similar accommodations. He uses the room for his display, sleeps in it at night and frequently checks out on the fol- lowing evening and resents a charge being made for more than one day, notwithstanding the fact that he may have kept someone else from using and paying for it on the second day. To my notion there is absolutely no valid reason why the guest should not be charged on a pro rata basis for additional days of occupancy of sam- ple rooms, even though the check-out hour for ordinary accommodations is 6 o’clock p. m. The sample room is a special ser- vice, as before stated, at an absolute financial loss to the institution which supplies it, and the fair minded travel- er will concede that occupancy to the exclusion of others until the checkout hour of the final day, should be paid ior. Most of the members of the Michi- gan State Hotel Association, remem- ber with pleasure their acquaintance with V. G. Bidenharn, who managed the Bancroft Hotel, at Saginaw, for some time. Recently the guests of his latest hotel, the Beaumont, at Beau- mont, Texas, had the novel experi- ence of witnessing a circus perform- ance in the great lobby of that estab- lishment. The services of a circus company performing there were in- voked, the lobby was cleared of its furniture, while the mezzanine floor served as “bleachers” for the guests. The elephants waltzed and did other stunts and a general performance was staged. The Interstate Commerce Com- mission thas finally announced the rules and regulations to govern the issuance and use of interchangeable scrip coupon tickets which become available May 1. Such. tickets are good for one year from date of is- suance. The Commission has heretofore de- cided that carriers should establish a non-transferable interchangeable scrip coupon ticket in the denomina- tion of $90, which shall be sold at a reduction of 20 per cent. from the face value of the ticket. The scrip coupon ticket will be good within one year from the date of its sale for the car- riage of passengers on passenger trains only, operated by certain desig- nated lines, except that in the case of Hotel MICHIGAN TRADESMAN special or extra fare trains its use will be subject to the payment by the pas- senger of the special or extra fare. One of the rules to govern issuance and use of these tickets provides that it must be protected by both the photograph and autograph of the pur- chaser, in order to prevent so-called “scalping.” Under another rule this scrip cou- pon ticket must, before the passenger boards the train be exchanged at a ticket office for a one-way or round- trip ticket. In establishing this rule the commission held the practical and revenue aspects of the situation to be of more importance than the conveni- ence of the passengers. There is only one exception to this rule. Where a passenger boards a train at a non-agency station, the con- ductor is required to honor the cou- pons the same as under circumstances where cash fare is paid on the train. An additional rule provides that the excess baggage charges must be paid in cash instead of by scrip. Under the regulations scrip tickets will not be available for reduced rate or suburban tickets, nor for extra fares on limited trains, nor for pay- ment of parlor or sleeping car fares, nor for less than adult fares. Scrip books lost, mislaid or stolen will not be bulletined by the railroads, nor will extension of time be allowed for their use if they are subsequently recovered. This is not altogether the ideal dis- Position of the mileage problem ac- cording to the views of many would- be users who had in anticipation the return of the old-time mileage book, but it may be considered, at least, a “brand from the burning” and 1s simply a proposition to save 20 per cent. of the cost of ordinary individ- ual transportation by the investment of $90. The business man will look upon it as a good thing and avail him- self of its advantages and, in time, it may become reasonably popular with salesmen. It is, at best but half-a-loaf, but it may, if universally accepted, Prove an entering wedge for some- thing better in the future. At least it is worth trying out. : Mind you this order by the Com- mission by no means sets well with the transportation companies and they are threatening all sorts of legal de- lays, but we will hope for its final application. The Hotel World, Chicago, makes mention of a “certain prominent citizen of an Eastern city who recent- ly went on record in Singling out three hotels he had found the “best” in crossing the continent. The pro- prietor of one of these hotels subse- quently wrote the gentleman suggest- ing he enlarge on the matter in print and say in what respects he had found these hotels superior. To this request the man demurred and wrote that he hardly thought it necessary or advisable to attempt to define what makes a hotel “superlatively good.” He added, however, that in replying to the same question from another party, he said “cleanliness, courtesy, homliness and reasonable charges are among the essentials, but both the superlatively good hotel and the su- ‘perlatively beautiful woman defy ex- plicit description.” The gentleman said something. But let fifty travelers of the same class and travel experience from the Atlantic to the Pacific coast, stop en route at the same hotels for the same length of stay and they would by no means agree upon what were the best three hotels across the continent. The good hotel consists largely of service and service fluctuates in the best hotels. The quality of raw food, cooking and waiter service vary in the same hotel. The attention and ser- vice that pleases one man does not suit another man. How good a meal tastes often depends on how hungry a man is or what is the condition of his digestion. A weary traveler finds a restful bed. A man is a mercurial creature. Frank S. Verbeck.’ Se April 4, 1923 The Mill Mutuals AGENCY Lansing, Michigan Representing Your Home Company, The Michigan Millers Mutual Fire InsuranceCo. And 22 Associated Mutual Companies. $20,000,000.00 Assets rr Is Saving 25% or More Insures All Classes of Property ROBERT HENKEL, Pres. A. D. BAKER, Sec.-Treas. Finnish Mutual Fire Insurance Co. ORGANIZED IN 1889. AMOUNT OF INSURANCE IN FORCE DECEMBER 31st, 1922 ____$6,033,803.00 TOTAL ADMITTED ASSETS DECEMBER 32ist, 1922 _________ | 264,586.56 NET CASH SURPLUS OVER ALL TEARS 212,718.32 DOUBLE DIVIDEND PAID IN 1922, Three and Four Year Periods __ 49,113.47 DIVIDENDS PAID POLICY HOLDERS SINCE ORGANIZATION __ 453,374.50 FIRE LOSSES PAID POLICY HOLDERS SINCE ORGANIZATION 262,478.56 Assets per $1,000. of Risk ___ $43.68 Surplus per $1,000. of Risk ____ $35.25 Loss Ratio to Premiums ______ 36% % Expense Ratio to Premiums __ 18%% Loss Ratio to Income __________ 33% Expense Ratio to Income ______ 17% Average Loss Ratio of Stock Average Expense Ratio of Stock Companions 5 a 56% Companies oo 42% DIVIDEND FOR 1923 507 MERCANTILE AND DWELLING RISKS SOLICITED Are you saving 50% on your insurance costs? You should investigate. Write for further information to F. A. ROMBERG, Gen. Mgr. C. N. BRISTOL, Gen. Agt. CALUMET, MICHIGAN FREMONT, MICHIGAN nm incall oon j si es ceincin ae ty SATE PAA sate oem "ti NncewatetSaceicoroomist & ’ ila A . i j i April 4, 1923 MICHIGAN TRADESMAN 17 Laws and Penalties Should Be More Equitable. Written for the Tradesman. Humanity can never be successfully governed by laws and penalties. All penalties are not punishment. Some men pay a fine just as they pay a wager. Others regard the payment of a fine as a commercial transaction; it is small in comparison to the profits of their illegal business. By increased vigilance to avoid detection they may in future escape such ac- cidental losses. Imprisonment for such is the only deterrent. Penalties which are really punish- ment are not always deterrent. Some criminals trust to luck to escape de- tection or conviction. Others con- sider themselves too cunning to be caught. Eventually the sharpest criminal usually discovers that there are sharper people in the world than himself. Sudden temptation or out- bursts of anger may exclude any thought of penalty—of punishment. Premeditated crimes are usually ac- companied by comprehensive plans to escape detection or elude capture. And yet, the fierceness of hate sometimes impels to murder when there is no expectation or hope of not being found out. The desired end is ac- complished with the clear determina- tion to take the consequences. Penal- ties prescribed for violations of law may be inadequate, equitable or ex- cessive, the application thereof some- times being regulated by judges. For some crimes there can be no adequate punishment. Murder may be said to be one such. It seems to us that life imprisonment would be greater pun- ishment than execution. So it is not always a question of punishment, but the safeguarding of society from fur- ther acts of the criminal. Prisoners escape or are pardoned. The first is dependent on carefulness, honor or otherwise of officers, and there is al- ways a possibility of escape. The lat- ter feature could be effectually and permanently remedied. Power to pardon a guilty person should never be delegated to one man. Why it should ever be permitted we cannot see. If a prisoner serving a sentence is proven innocent, a pardon is not the just method. He should be set free and furnished papers of vindica- tion. If the pardon power were never abused there would be small clamor for capital punishment. Law abiding citizens do not think of the penalties attached to any law. Laws and ordinances are regarded as wise regulations for the benefit of all. Various ordinances are but instruc- tions for the guidance of law respect- ing citizens and are gladly complied with. Regard for law is often dependent on the source of law. In monarchial governments fear of punishment is mainly the reason for obedience. Where laws are enacted by the people, they are variously regarded. Men who would not commit crime have their own views as to the right or wrong of forbidden courses of action, and their compliance with such laws is dependent on the strictness or laxity of enforcement. This is often the case where laws are regarded as favoring a particular class, as game laws, for the benefit of sportsmen. Only the penalties prevent many from violating laws which they regard as unfair. Some men seem to think that if they vote for a certain law, they, of course, are bound to respect it. But if they opposed or voted against it they are not so bound. The will of the majority is repudiated. Only de- tection and punishment can educate them aright. The law specifies a definite penalty for a certain crime. Of two persons ‘convicted of a like crime one may be vastly more guilty than another. So the sentences are least or great, short or long, according to the belief or understanding of the judge. A boy of fifteen is found guilty of first degree murder and the judge has no option in the matter. The law of the state prescribes the death penalty, regardless of age, sex, previous record ° or any other circumstance. There is no provision for a chance of reforma- tion. For a criminal with a record of many years of law defiance and viola- tion, so hardened that there seems no possible hope of amendment, such a penalty might seem just, or the neces- sity of permanently and surely re- moving a dangerous character from society might justify extreme meas- ures. In the case of a child or youth con- victed of crime the great question should, be: Has the state fulfilled its obligations to that child? If it has not, it ‘has no right to condemn him. The responsibility of the child’s delinquency can not be placed a’‘to- gether upon the parents. There is no adequate system to inform the peo- ple—all the people—of the laws of the land. All the knowledge which peo- ple in general have of law is picked up here and there; from newspapers, from conversation and from accidental sources. Why should not our public school system include adequate in- struction in regard to law from the lowest grades up. If there is value in penalties, every one ought to be fully informed as to those penalties. Instruction as to right and wrong and regard for the rights of others, if understood and followed, would largely obviate law violation. The earlier in life one can be made to realize that laws are for one’s own benefit and protection the better. Opposition to or contempt for law is often the result of false reasoning, to incomplete understanding or in- struction from those who deliberate‘y, purposely seek to lead others astray. Many there be who look upon laws and penalties as means of oppressing. enslaving, defrauding the poor, weak and unfortunate and benefiting those who happen to be in power—the rich, the strong, the fortunate. There are other penalties for wrong doing besides those found in the Statute books. ‘Wise parents and teachers wilil endeavor to impress these first upon the minds of children. Rightly understood their deterrent ef- fect will far outweigh any fear of legal penalties. Harshness and brutality of officerd- toward those who are only accused of law yielatien is most reprehensible. Even the old Roman iaw forbade pun- ishment of a prisoner before being - NEW ISSUE Hayes Products Company Incorporated under the laws of the State of Michigan Capitalization $200,000.00 This stock is offered subject to withdrawal and change in price of 20,000 shares of com- mon stock at par value of $10 per share. HE necessity for a more serviceable construction in toilet seats has made possible the growing and popular demand for the Hayes No-Joint Toilet Seats. It has met the approval of the leading jobbers from all parts of the country, and although this company is recently organized, growing business demanded expansion which makes this stock issue possible. The Hayes No-Joint Toilet Seat That the life of a wooden toilet seat is limited—to say the .least—is not a debatable question—it is a recognized fact. The difference in the length of service rendered between the cheapest and the best is only comparative. Wood by its very nature is unsuited for toilet seats, but until the introduction of the Hayes No-Joint, it was the best ma- terial for the purpose. The material of which the seat is made (80% ground cork mixed with a strong mineral cement,) the manner in which it is steel reinforced, and the equipment used in producing it, are covered by patents pending, assuring the company of a monopoly on this particular type of product. HOTEL ROWE Recently equipped throughout with Hayes No-Joint Toilet Seats. Personne Your Investigation We solicit your investigation into this issue, and take pleasure in recommending it to our friends, believing this product is a virtual monopoly in the world’s market and a company well organized and capably managed. H. J. HAYES, President President, Hayes-Ionia Company. A. A. GINSBURG, Vice-President General Manager, Hayes-Ionia Company. A. A. ANDERSON, Secretary and Treasurer Secretary and Treasurer, Hayes-Ionia Company. J. A. ZIESSE, Director : Vice-Pres., Phoenix Sprinkler & Heating Company. F. C. RUPPEL, Director Technical Director, Hayes Products Company. NO-JOINT Legal matters pertaining to the organization of the company and to this issue have been passed upon by Messrs. Travis, Merrick, War- ner and Johnson. Hayes Products Company Factory and Offices 32-42 Ottawa Ave., N. W. Hayes Products Co., 32-34 Ottawa Ave., N. W., Grand Rapids, Mich. Gentlemen: Grand Rapids, Michigan Please give me further information regarding the above invest- ment. Jt is understood that I am NOT obligating myself in any way. Name 2 Address __-___- ee ee ee ee 18 MICHIGAN TRADESMAN April 4, 1923 proved guilty. Is there any possibil- ity of progress and improvement in our laws and the administering of penalties or must we go back to the methods of thousands of years before the Romans? E. E. Whitney. ———_ >>. ——_____ Days of the White Pine Fifty Years go. Grandville, April 3—The big pine trees of Michigan, where are they? It was maintained by the early lum- bermen that the pine forests of the Peninsular State were inexhaustable. That statement was proved a fallacy years ago. Where once the immense pines reared their heads far upward toward the blue of heaven, now there is a barren waste, with the claim being made that the most of the once pine lands of Michigan are unfit for agri- culture. This may be true, in part, but it is not wholly so. Some very fine farms are now under cultivation where once pine forests grew. It may be set down as a truth that where the pine trees were large and thrifty there was land with some strength, and all the pine barrens which bore the big trees are good agricultural lands. The jack pine lands and small trees of even good pine in- dicate a poverty of soil which requ:res the expenditure and patience of much money to brng into paying tilth. The spring of the year calls to mind the breaking up of winter jobs in the lumber woods of long ago Teams and men came out of the woods, speeding to the mouth of the river where were mills starting into action for the pur- pose of converting the winter’s harvest of logs into merchantable lumber. The woods bully was no longer in evidence. The various lumber camps scattered their men to different parts and the old companionships were gone and soon forgotten. Immediately the frost was out of the ground the many river rollways were attacked and broken, the mil- licns of logs being tumbled into the roiled waters of the Manistee, Muske- gon and the Grand. Down these streams the logs were floated to the m lls at the mouth. Now and then a man was killed in the woods by falling trees or limbs, but the more numerous accidents were on the rollways., Every spring men who risked their lives in the breaking of rollways lost them. The rollway breaker’s work was full as dangerous as soldiering in time of war. Numerous lumber camps were in evidence near Bridgeton on the Mus- kegon. Down the long hill leading from the woods to the South side of the river seventy teams passed, bear- ing the big pine logs to the water. At the top of this hill stood the schoolhouse, past which this long stream of logging sleighs moved daily. Boys and girls, with their coasting sleds, often stole rides up the h/ll on empty logging bobs, ard some of the teamsters came to be very friendly to the boys. Woe to the teamster, however, who refused to let them ride. ‘Such ones, and there were a few, came in for a good rain of snowballs from behind fences znd stumps as they pass- ed down the long hill on loads of logs. One of the kindest, best loved of the teamsters fell.a victim to rollway breaking after working all winter in the woods. He was taken to Muske- gon for treatment, but died on the road. The Muskegon was the greatest lumbering stream in Michigan and, of course, in the world.. The Saginaw, with its tributaries, may have exceed- ed the output, but for a single stream Muskegon bears the palm. To-day, where thousands of men were busy half the year harvesting and caring for the great cylinders of pine, now is the quietude of the desert. In the coun- try where once the greatest industr~ of the State flourished, a dead and silent waste greets the eye. It is as sad as the collapse of a nation after enjoying years of unexampled pros- perity. Great rollways, covered with mil- lions of feet of logs, were broken every spring. Sometimes it would require weeks, sometimes but a few days work to set the great jam pile tumbling into the river. To find the key log and remove it was the idea. I call to mind, however, one big roll- way which failed to respond to the removal of the key log, and it re- mained for a green country boy to suggest a remedy. His idea was to roll some large logs along the top of the rollway and send them plunging down on the outer surface of the big pile. A few logs rolled in this way caused sufficient jar to loosen the great log pile, and the whole rollbank was sud- denly cleared of logs. It has been a wonder to the writer that no American novelist has capital- ized the rich pickings of the lumber region for the making of the great American novel. There have been a few attempts, along unimportant lines, but no genuine reading of the situa- tion and a revealing of life as it was lived sixty and seventy years ago in the Michigan lumber woods. The disappearance of the white pine has been a sad commentary on the wisdom of our American people. The men of the woods seemed to take no heed of how the forests were being depleted. It may safely be estimated that as much good pine timber went up in smoke as found place in the lumber mills of the land. The destruction—the complete oblit- eration of white pine, in fact—is not pleasant reading for an hdnest to goodness American and the long years that must necessarily elapse before even a small part of the destroyed forests can be renewed is a fitting com- mentary on the blind foolishness of those men who plu»ged the knife to the hilt in the assasination of what at one time was our State’s greatest asset. The story of the great pine woods; the element ot interest awakened by the study of that wonderful epoch in Michigan h‘story; the story of those sturdy pioneer lumbermen from the Penobscot, the Kennebec and other Eastern lumber streams reads like a fairy tale, and yet its true significance has never been understood, Old Timer. —_-~s___ Awaken Interest. Do you want to give your next cir- cular, opening or sale announcement a striking individuality that will in- sure of its reading? Print across the top of the advertis- ing circular a check for five cents using a fac-simile check form and _ your signature, with copy reading, “Pay to bearer five cents for services render- ed.” Head the circular, “Will 5c pay for your time used in reading this circular?” Below the heading run ‘selling copy. It is advisab’e to embody in the check a clause stating that it must be redeemed at your store, thus prevent- ing children from accumulating them. As a matter of fact, few of the checks will be redeemed—they will be kept as souvenirs. If you have a mailing list you can fill in the check with the name of the addressee, thus making it more personal. >> C. D. Lane, druggist at Harbor Springs renews his subscription to the Tradesman and says: “I certainly enjoy it and think every live merchant should take it. I like your style.” 2 Stupidity is the one sin for which there is no forgiveness. The Confidence of Your Customers is established by selling articles of known value. You gain good will when your cus- tomers know they are not being overcharged. When the price is shown on the label you are protecting your profits and that which is most valuable in all business—the good will of your customers. In selling KG Baking Powder QHoonin 25 you are assured of the confidence and good will of your customers and fair profit for yourself. No better manufactured at any price Millions of pounds bought by the government. Reduction in freight rates July 1, passed on to the trade in reduced list prices on K C Write us.° Let us show you the greater profit in selling K C than you can get on other advertised brands. JAQUES MFG. CO., Chicago See Pa 7 © an ® sient AS wa ee ——&y : at April 4, 1923 THE PRICE OF SUCCESS. Penalty Too Many Pay For Financial Supremacy. Waiting to see me?” Amos Steele looked up from the compilation of notes he was making. “Yassir. This last hour’n a half.” The confidential guardian of the inner sanctum of the Steel Shoe Manufac- turing Company permitted a subtle intonation which might have meant either reproach or the hint of a plea. “Didn’t you tell him I was busy?” “Yassir; I always tell ’em that.” “That’s right, Eph. It seems to me I always am busy.’ Steele passed his hand upward across his heavily veined forehead into his hair where it met scant resistance. “I’ve always been busy,’ he sighed, “for thirty years. What does he want? As far as you can associate with men who have made notable successes in business, especially in your field. R. & F. Brooms No. 24 Good Value 8.75 No. 25, Velvet __ 10.00 No. 25, Special __ 9.50 No. 27, Quality. 11.00 No. 22 Miss Dandy 11.00 No. B-2 B. O. E. 10.50 Warehouse, 36 Ib. 11.00 B.O.E. W’house, $416; coc. 10.50 THE DANDY LINE Also Ve B. O. E. LIN?: , Prices | Spectat =... $ 8.00 ' STRAIGHT SIZE— The Johnson Original 10% Cigar Freight allowed on shipments of five dozen or more. All Brooms Guaranteed MANUFACTURED BY TUNIS JOHNSON CIGAR CO. GRAND RAPIDS, MICHIGAN Rich & France 607-9 W. 12th Place CHICAG), ILLINOIS rep oe TO ABLE ISU TS Ue SR! Grand Rapids Store Fixture Co. . HAS Lv Soda Fountains, Chairs, Tables, Stools Attractively Priced Now is the Time to Buy 7 Ionia Ave., N. W. Grand Rapids, Mich.. GROCERS — By selling Hekman’s Orange Blossoms you give your cus-- tomers the very latest thing in delicious baked goods. ehman Discuil (0 Grand Rapids.Mich 24 * MICHIGAN TRADESMAN April 4, 1923 Proceedings of Grand Rapids Bank- ruptcy Court. Grand Rapids, March 20—On this day Were received the schedules, order of reference and adjudication in bankruptcy in the matter of John T. Robles, Bank, rupt No. 2246. The matter has been re- ferred to Benn M. Corwin as referee in bankruptcy. The bankrupt is a resident of Hastings, and is a traveling salesman by occupation. The schedules of the bankrupt list assets in the sum of $500, all of which are claimed as exempt to the - bankrupt, and liabilities in the sum of $2,253.67. From the fact that all of the assets are claimed as exempt to the bank- rupt, the court has written for funds for the first meeting, upon the arrival of ‘which the first meeting of creditors will be called. _A list of the creditors of the bankrupt is as follows: Samuel T. Johnson, Reed City ____$468.79 Cc Door & Sash Co., Chicago 300.44 Bellows Reeve Co., Chicago ______ 22. Collins Northern Ice oo. mall ” SOMES 2.58 Sanitary Milk Co., Grand Rapids 19.00 W. A. Stander, Grand Rapids ____ 22.00 C. S. Beurmann, Grand Rapids __ 25.00 W. D. Lyman, Grand Rapids ____ 10.00 A. M. Campbell, Grand Rapids ____ 7.00 Wurzburg’s, Grand Rapids ______ 199.62 P. Steketee & Sons, Grand Rapids 132.78 East End Feed & Fuel Co., Grand SRSUINES oe 10.50 Citizens Tel. Co., Grand Rapids __ 15.00 Mich. State Tel. Co., Grand Rapids 6.65 Schutte Drug Co., Grand Rapids __ 7.15 George Towers, Grand Rapids ____ 75. Western Union. Tel Co., Grand BeAR e 7.00 Estate of Geo. E. Ellis, Grand Rap. 365.00 Winegar Furn. Co., Grand Rapids 65.00 Consumers ice Co., Grand Rapids 22.00 Rhodes Mfg. Co., Grand Rapids __ 3.00 Chris J. Ema, Grand Rapids —_____ 9.20 A. Noordweier, Grand Rapids ____ 18.00 Brummeler VanStrein Co., Grand MS PUNDASRSS 12.25 Thos. BE. Waters & Sons, Hastings 16.50 R. H. Loppenthein, Hastings ____ 29.06 People’s Shoe Store, Hastings ____ 20.35 Frandsen’s Big Store, Hastings __ 29.75 Thornapple Gas & Electric Co., I ee 75.00 William J. Reed, Hastings -_______ 49.00 Madison Square Garage, Grand R. 45.00 Willis I. Nash, Grand Rapids ____ 22.50 Chas. E. Hooker, Grand Rapids __ 3.00 Drakes Market, Grand Raids ____ 65.00 Glenn A. Austin, Grand Rapids __ 27.12 Jos. Watslawik, Grand Rapids __.__ 23.00 Taylor Strom Letter Shop, Grand TAR 6.50 Universal Car & Service Co., (Grana Mens oo 9.7 B. A. LyBarker, Hastings —______- 43:73 Cook & pentz, Hastings ____----__ 25.00 J. W. Armbuster, Hastings -_____ 13.50 state Street Garage, Hastings ____ 55.00 On this day were received the sched- ules, order of reference and adjudication in bankruptcy in the matter of Dick Kramer, Bankrupt No. 2245. The matter has been referred to Benn M. Corwin as referee in bankruptcy. The bankrupt is a resident of Grand Raids and is a furni- ture worker by trade. The schedutes of the bankrupt list assets in the sum of $250, all of which are claimed as exempt to the bankrupt, and liabilities in the sum of $588.85. Funds have been fur- nished and the first meeting will be held April 3. A list of the creditors of the bankrupt is as follows: London Furn. Co., Grand Rapids __$ 56.10 Heyman Co., Grand Rapids _--_-_ 12.00 John Postema, Grand Rapids __--_ 507.75 Dr. Hunderman, Grand Rapids ___- 10.00 Robert N. Freyling, Grand Rapids 3.00 On this day were received the sched- ules, order of reference and adjudication in bankruptcy in the matter of William T. Bogg, Bankrupt No. 2247. The matter has been referred to Benn M. Corwin as referee in bankruptcy. The bankrupt is a resident of Grand Rapids and is a clerk by occupation. The schedules filed show assets in the sum of $3,300, of which the sum of $300 is claimed as ex- empt to the bankrupt, and liabilities in the sum of $1,048.20. Of the assets schedules $3,000 appears to be a life insurance policy. Funds for the_ first meeting have been requested, and upon the receipt of such funds the first meet-’ ing will be called and note of the same made here. A list of the creditors of the bankrupt is as follows: Chattel Loan Co., Grand Rapids $172.60 Siegel's, Grand Rapids ___.__------ 67.60 Herpolsheimer Co., Grand Rapids 60.00 Wurzburg Dry Goods Co., Grand Wis 65.00 Radcliffe Storage Co., Grand Rap. 12.25 Dr. Willis L. Dixon, Grand Rapids 15 Everard W. E. Paterson, Grand R. é CitiZens Tel. Co., Grand Rapids __ 4.59 Consumers Ice Co., Grand Rapids 4.50 Arthur F. Crabb, Grand Rapids -_ 5.50 Friedman-Spring, Grand Rapids -_ 35.91 Himes Coal Co., Grand Rapids -_ 11.25 Century Fuel Co., Grand Rapids __ 70.00 A. F. Richardson & Son Grand R. 50.00 Bob Rushman, Grand Rapids ---. 35.00 Connor Fuel Co., Grand Rapids __ 22.00 St. Mary’s Hospital, Grand Raids 88.00 Dr. O’Brien, Grand Rapids -__--- 100.€0 Dr. Wisner, Grand Rapids __--__-- 20.00 American Laundry, Grand Rapids 17.00 Méenter Clothing Co., Grand Rapids 42.(0 Press, Grand Rapids ___--_--__---~- 8.00 Murphy & Jarvis, Grand Rapids __ 8.00 Square Deal Milk Co., Grand Rapids 18.00 International Accountants Society, PICKED ooo scccesenes ese 19009 _stream of March 23. On this day was held the first meeting of creditors in the matter of Michigan Motor Transportation Co., Bankrupt No. 2228. The bankrupt was present by Edward B. Strom, attorney. Francis L. Williams was present for pe- titioning creditors. Willis B. Perkins, Jr., J. R. Gillard, McAllister & McAllister and Knappen, Uhl & Bryant present for various creditors. Claims were allowed against the estate of the bankrupt. Charles Marshman, an officer of the cor- poration, was sworn and examined with- out a reporter. Edward B. Strom was sworn and examined without a reporter. Willis B. Perkins, Jr., was elected trus- tee and the amount of his bond placed at $500. The first meeting was then ad- journed without date. March 24. On this day was held the first meeting of creditors in the matter of Allen De. Quesnoy, Bankrupt No. 2235. The bankrupt was present in erson and by Frank J. Powers, attorney. No cred- itors were present or represented. No claims were proved. The bankrupt was sworn and examined without a reporter. The first meeting was then adjourned no date and the case closed and returned to the district court as a no-asset case. On this day also was held the first meeting of creditors in the matter of William. Rose, Bankrupt No. 2236. The bankrupt was present in person and by S. Wesselius, attorney for the bankrupt. Various creditors were present in person. Claims were proved and allowed against the estate. The bankrupt was sworn and examined without a reporter. It appeared that there were no assets that were not claimed as exempt to the bankrupt and therefore the meeting was adjourned no date and the files returned to the district court. March 20. On this day were received the adjudication in bankruptcy and order of reference in the matter of Wolverine Electric Co., Bankrupt No. 2241. The bankrupt is a corporation doing business at Grand Rapids, and having an electrical retail store at such place. The matter has been referred to Benn M. Corwin as referee in bankruptcy. From the fact that the case is an involuntary one no schedules have been filed and therefore the list of creditors of the bankrupt can- not be given until such schedules are filed. Upon filing of the schedules the list of creditors, as well as the date of first meeting will be noted. March 26. In the matter of Strand Amusement Co., Bankrupt No. 2244, the funds for the first meeting have been received and the first meeting of creditors will be held at the referee's office April 9. On this day also was held the final meeting of creditors in the matter of Daniel J. O’Brien, Bankrupt No. 2070. The bankrupt was not present or repre- sented. No creditors were present -or represented. Claims were proved and allowed. The trustee’s final report and account was considered and the sare approved and allowed. The bankrupt s discharge was not opposed. The final meeting was. then adjourned no date. The case will now be closed and re- turned to the district court. o—-o——_—— New Deerskin Gloves. Retailers who are after something new and smart for their men’s glove departments may find it in the gloves whic ha leading manufacturer is now placing on the market. The newness lies in the fact that they are made of grain domestic deerskin of yielding texture. They are described as having all the durability of pigskin without the defects of the bristles which are frequently encountered in gloves made of that material. The gloves are extremely soft and, ac- cording to the wholesaler, will give excellent wear. They may be washed without injury. They are of a sub- dued cream color and have a “dressy” appearance. The wholesale price is $34.50 per dozen. —_++2 Costume Slips Favored. Wholesalers here say the demand for costume slips is such as indicate a continuance of their popuiarity. Re- tailers’ orders are of a liberal nature. Advance orders are not frequent, but volume is obtained through a steady reorders. The buying covers a variety of numbers, but those of crepe meteor or crepe de chine are apparently more desired. Laces and embroideries are profusely used as embellishments on many of the garments. Some of the models are pleated, while others have net inserts. Paramount Brand Hirsch Bros. Goodies aaot Ask About pple butter Demonstration Catsup Peach Butter Plan on Tomato Soup The Wonderful Pork and Beans, 1000 Island Dressing } Puree Peppy Sauce Sala hei Sweet Chow Chow Kraut Piccallette and Mince Meat Chili Sauce ( SWEET SOUR PICKLES a BULK, KEGS, CASKS et IN GLASS—CONVENIENT SIZES For Sale by KENT STORAGE COMPANY GRAND. RAPIDS ~ eye esa pagina K mn r TU a} Why not control in your town, the exclusive sale of the finest line of teas and coffees in the country? Write us about our SOLE AGENCY CHASE & SANBORN CHICAGO lees sesnvanstecncseveesisbsi e \ 5 *, b> April 4, 1923 Tramp Salesman In the Land of Evangeline. Brenham, Texas, March 31—Possi- bly no salesman has written you from this country and few of your readers have traveled in the creole country and they have an idea that Southern Louisiana is a land of stagnant bayous, swamps, creole niggefs, cajans and *gators and, in fact, an almost unin- habitated watery waste with impas- sable roads. Here are a few corrections: A bayou is a creek or river and in some places with a strong current, like Bayou Teche (pronounced Tash), along which many of the -best cities and villages are built. Near the Gulf the tidewater sets them back part of the time and they flow inland and then the wat®r is salt.. Stern wheel steamers ply these waters and boat- men row skiffs by standing up and pushing the oars which are hung in high oarlocks: You see very little open water in the swamps as they are covered with floating water hya- cinths and are beautiful when in bloom —great spikes of purple flowers, 4 in- ches across and 8 or 10 high, but they are hated by the boatmen as they float out into navigable waters and clog up the streams and the Govern- ment has spray outfits on tugs in some places trying to destroy them; but it is about as hopeless a task as making Grand River navigable. Creole nig- gers. There ain’t no such animal. In the South a person is either a nig- ger or white. Strictly speaking, a creole is a person born in the State of Louisiana, but, ordinarily speaking, he is a person of either French or Spanish extraction or the two mixed and possibly a little English blood thrown in for good measure; but the majority are straight French and de- scenged from the Novia Scotian refu- gees and very proud of it. In the cities and villages French and Eng- lish languages are spoken, but in rural communities French is nearly the only MICHIGAN TRADESMAN spoken language. I say “spoken,” as the women are on the average the handsomest that I have ever seen and can talk with their eyes. On . my first trip to Lake Charles I said to the restaurant proprietor, “I suppose I am now in the land of the creole,” and he said, “Yes, suh, you ah.” I asked if there were many in Lake Charles, and he said, “All the girls back of that counteh ah creoles.” Contrary to my Northern ideas, some were blondes. As to “Cajans,” short for Acadians, it is best to be careful how you use the word, as it seems to be used most- ly of the lower class in the backwoods and they are “suah” a very ignorant lot. Lazy? Who would have much ambition where he can catch fish and game enough to live on with hardly an exertion, where clothing of any kind is hardly a necessity and about all the house he needs is a roof. As when emancipated the negro took any name he wished, many took the name of their owners and they and their descendents are still on the same plan- tation. I have traveled n half of the states and I have never seen anything exact- ly like the country from Lafayette down to New Orleans. I wish I could describe it. Remember that the road averages as good as the very best peice of gravel road in Michigan and there is no speed limit. Between the road and the bayou stand the great colonial mansions of the sugar plant- érs, with long galleries, porches and big columns supporting them, sur- rounded by beautiful tropical flowers and set in big parks of live oak trees, probably from one to five acres of park and a tree that isn’t three feet through is a sapling. . They are shap- ed like an overgrown apple tree and frequently 150 to 200 feet across the top and sometimes the limbs touch the ground and I have seen posts put under them to keep them up. The trees are all completely draped in Spanish moss hanging in streamers sometimes 6 feet long. Then strung along down the road are long lines of negro cabins, some of them very old, with one or occasionally two rooms, an outside chimney and wood- en shutters, instead of glass windows. If I had my choice between a monop- oly of the mosquito netting (cloth and much finer than ours)or the glass monopoly I would take the netting, Across the road absolutely level fields with never a fence and cane rows straight as a Kalamazoo celery row and maybe a mile or more long, Many of the fields have tram roads running to the river to take the cane on cars and at the bayou big cranes to lift it onto barges, which take it to the sugar mill. The sugar mills are big plants, only a short distance apart. They just press out the juice and boil it down and it is then shipped to North- ern refineries, where it is refined ‘and when the planter wants some gran- ulated sugar to sweeten the stuff that he drinks about ten times a day and calls coffee, he pays as much for it as you do in Grand Rapids. Coffee? If they didn’t tell you what it was you couldn’t guess hardly. They don’t brown it, but burn it black and then make it so strong that the most confirmed drinker calls for a “little one,” an after dinner size. If I want- ed to die quick I would try a big cup of cafe noir. It is used by the creole exactly as beer is by the Germans. If two men are bargaining they go to a restaurant and talk while sipping a “little one.” If you go to a planter’s house to get a quart of milk you must drink coffee. It is always on tap. On my last trip of three weeks in February, driving and camping, often camping on the bayous, I saw just one ’gator and about all I saw of him was eyes and nose. But “cotton tails!” I camped one Sunday in front of a plantation on Bayou Boewf (pro- nounced Biff) and six of the boys went out and in three hours shot 48, one of them bagging seventeen an- Is this Your 25 other thirteen and got two at one shot. Twenty-five ducks is the maximum, but many of those fellows can’t count higher than “deuce.” On this trip I went to St. Martin- ville, one of the oldest and quaintest towns in the State and the home of Evangeline and _ there undoubtedly was an Evangeline. Judge Voorhees told the story to Longfellow, who was his college chum and later the Judge wrote the True Story of Evangeline, but it is now out of print and I did not secure a copy. They show you the old house she lived in, the tree she slept under and say that she was buried under the left wing of the church. While I was there Griffiths was down with a bunch of movie people with one of the Gish girls as the star and he took pictures of the Evangeline 'oak and some of the old plantation houses for a play, which I hear will be called “The White Rose.” It is a very interesting and almost a foreign country to the Northerner. I am traveling in a “tin can,’ so changed over that its renowned and illustrious maker would hardly recog- nize it, but have a perfect camping outfit, Am having good health, a pretty fair trade, enjoying the life. As I travel four of the Southern states and get into many of the smaller towns I have some peculiar and in- teresting experiences. I go into the much-advertised Rio Grande Valley where you get your early cabbages, potatoes, Bermuda onions, etc. Over the land of oil wells, oil sharks and cowboys. My regular address is Marshall, Tex., general delivery, and I would like to receive letters from some of the old acquaintences. H. E. Hesseltine. -—_+->—___ If the fellow trying to sell hurries you, insist upon taking more time. Be suspicious of his haste. SIGN AND MAIL IN THIS COUPON TODAY LOCAL LOYALTY LEAGUE 812 City Hall Square Building CHICAGO, ILL. Realizing the responsibility ase puennndl nate CODE OF ETHICS? “If I trade out of my neighborhood, and you trade out of your neighborhood, what will become of our neighborhood?” that rests on the home dealer in up-building and upholding his local market and community. I am pleased to subscribe my sup- port to such principals and practices, as will encourage the trade-at-home — Local Loyalty Spirit. You may forward (with- out cost to me) any helps or suggestions that will enable me to better meet my obligation to my town, my customers, my em- ployees and myself. WHERE DO YOU STAND? ! DO YOU WANT PROSPERITY TO CAMP PERMANENTLY IN YOUR OWN TOWN? Or will you sit and grumble and watch where your town joins the “WUZ BUT AINT’—LIST. Dealer If you are a home-builder send in the attached coupon best TODAY and you will receive some constructive help. A TT ae MICHIGAN TRADESMAN sa perenne — * ?.) a, |: 2? DRYGOODS, = = § Le FANCY ( GOODS“ —— | , P=. Ug, i= >= < = 2) \\ Michigan Retail Dry Goods Association. President—J. C. Toeller, Battle Creek. First Vice-President—F. E. Mills, Lan- Second Vice-President—W. O. Jones, Secretary-Treasurer—Fred Cutler, —_ Manager—Jason EB. Hammond, Suit Demand Still Strong. Orders continue to be received for ‘suits in both the box coat with side tie effect and the tailored styles. The volume of business being placed now by mail, telegraph or in person w’s unexpected by the larger number 921 wholesalers. Some of the latter are virtually in a position where they can- not take care of the immediate deliv- ery orders they are receiving, not only because they have not manufac- tured the merchandise but also due to the congestion in their shipping de- partments. In the larger cities the orders are for the box coat models, owing to their newness. Stores in the smaller cities want the tailored styles, as these did not reach such places last season, though were popu- lar in the larger centers. Tans are said to be particularly favored. Ideas regarding the continuance of the buy- ing are being revised. Some houses look for the retailers to purchase suits actively at least over the next four weeks. —_+2-—_— Tut-ankh-Amen Handbags. A manufacturer of high-grade hand- bags is now placing on the market two new models of Egyptian motif. One of them has a hand-tooled and colored decorative panel on it show- ing that Tut-ankh-Amen with a drawn bow and arrow, the Sphinx and two pyramids showing in the back- ground. Underneath are two smaller panels showing the funerary proces- sion of the Pharaoh and his interment. Most of the work on the article, it is declared, is done by hand. The frame of the bag, which is 63% inches wide by 8% inches long, is of burnishable, non- tarnishable metal also decorated with Egyptian desgins. The bag is made of first-grade mahogany calfskin. Its’ wholesale price is $12 each. Another bag, smaller in size, but of the same quality of workmanship, sells at $10.59 each. It has a modern Egyptian de- sign, hand-tooled and colored, in which the Sphinx, the pyramids and an Egyptian on a camel are depicte. i Dollar Sales Merchandise. In recognition of the growing im- portance of dollar sales or special value in merchandise as sales stimu- lators for retailers one of the leading sales agencies here has established a special department devoted to this class of goods. The merchandise shown comprises a wide range, the main emphasis being placed on the value-giving appeal. Cited as an ex- large vogue for ample of the items included is an 13 inch walrus grain fiber traveling bag equipped with brass lock and _ side hasps and metal corners and cretonne lined, which may be very profitably retailed at $1. Other special items to be retailed at this figure comprise a metal lunch kit, two rubberized house aprons, bath spray with a non- siip faucet clamp, pinseal wallet or hip pocket, leather covered flask, bed or bath room rugs, gold front cuff links, walrus-and hand tooled hand- bags, new imported powder compact, novelty riecklaces and similar mer- chandise. ——— Neckwear Demand Increasing. While sales of women’s neckwear have been held back somewhat by the popularity shown for the bandanna kerchief and also by the continued cold weather, it is felt that sales will be better from now on. Retailers and cutters-up have already begun to buy larger quantities.. At the moment, this is well distributed over the vari- ous items. Panel collars are being purchased with confidence that as the season advances they will grow in favor. The stores in the smaller towns are said to want the bertha, which had a substantial degree of popularity during the past season in the big cities. Collar and cuff sets are coming to the fore, while net ‘guimpes are expected to have more also some and colored demand later. There is purchasing of natural linen vestees. —_——_.---o— Popularity for Short Coat. Taking a leaf from the book of the fur manufacturers who are finding a the fur jacquette, garment wholesalers here are making up similar coats in silks and fancy cloths. It is expeceted that the re- tail demand for them will begin in a big way immediately after Easter. There is little effort to feature them now, owing to the unsettled weather and also because retailers desire to have something to stimulate post- Easter business. These jacquettes or short coats fasten on the side, from which drapes a wide sash. They come in both plain and embroidered models. The cape or full back style is said to be the one that will be pre- ferred rather than the blouse effect. a Printed Shawl Vogue Predicted. Predictions are made, in the cur- rent issue of the Master Silk Printer that there will be a wide vogue for printed shawls as one of the results of the widespread popularity of print- ed silks. There is already a good demand, the publication says, which has been accentuated by the success which has been met with in the print- ane norte April 4, 1923 ing and distribution of the bandanna or kerchief squares. From time to time, it is added many beautiful silk shawls in light colorings have been brought here from China, India and Spain, but no great or general de- mand has developed for their general usage until this year. The shawl de- signs will be large, bold and richly We are manufacturers of Trimmed & Untrimmed HATS for Ladies, Misses and Children, especially adapted to the general store trade. Trial order solicited. CORL - KNOTT COMPANY, colored, showing the mid-Victorian influence. Later in the season, mod- Corner Commerce Ave. and ern color combinations, it is said, will Island St. be utilized. - Grand Rapids, Mich. NOT IN YEARS Have we had such a nice well-balanced stock of staple goods—and especially quality merchandise. Amoskeag and Pacific Mills have just granted a 1214. % increase in wages and cotton is 30c, but our prices are still low as we have not raised with the market. Aren't these the two best reasons possible as to why you should give us your business? GRAND RAPIDS DRY GOODS Co. GINGHAM WEEK April 9 to 14 Nationally advertised, in Leading Magazines and Trade Journals. Place Ginghams in the Front, for this week, and receive the benefits of this campaign. Our Lines are in Good condition, for at once delivery. SHORTS— 27 in. Brentwoods 10/20s Checks and Plaids and some Plains, 12000 yards, @ per yard -_-------------------------------------- 17¢ 27 in. Everett Classics, Checks and Plaids, 10/20s, 5000 yards, @ per yard a are 14Voc 32 in. Remnants, 2/10s, Plains, Assorted, per yard ___-----_..____. 14Yec FULL PIECES— 27 in. Everett Classics, Checks and Plaids, per yard ~----------~--- 15Yc 32 in. Fancies, Plain Colors, Checks and Plaids in New and Beau- tiful Coloring, per yard ~--------------------------------------- 19Yoc 32 in. Lorraine’s New Checks and Plaids, per yard -_-------------- 40c PAUL STEKETEE & SONS WHOLESALE DRY GOODS .GRAND RAPIDS, MICH. Tee carnelian wh 7 Duele Human Hair Nets A Product of Unsurpassed Quality—with Greater Profit.for You Full in size—Duro Knots, an exclusive feature make for durability and longest wear. $1.20 more profit for you per gross than in the sale of any other advertised net. Numerous advertising and display helps including beautifully lithographed cabinets supplied free will create sales for you. Buy Duro Belle Human Hair Nets from your jobber. NATIONAL TRADING COMPANY 630 SO. WABASH AVE. CHICAGO, ILL. MAKI AAAI AAAAAAI AAA IAAI AAAI AAIAAAAIAAIAAAISAASSSAIIAAAAAIA OPPORTUNITY OF A LIFE TIME Harbor Springs, Mich., in the center of the great summer resort region, needs a dry goods store. A suitable steam heated building with fixtures for dry goods business can be had at low rental. Write at once to the =. COUNTY STATE BANK, Harbor Springs, Mich. # ttn ew April 4, 1923 against changes. Dress Goods. 82 in. Wool Mixed Storm Serge .. 42 36 in. All Wool Storm Serge ._.__. 77 44 in. All Wool Storm Serge ______ 97 50 in. All Wool Storm Serge ______ 1 20 French Serges ea eee: Danish rey Cloth aa Juilliards Novelty Checks & Plaids 1 85 54 in. All Wool Coating ____ 1 50@2 00 Linings. 20 in. Black Satine 2020 20 36 in, Satine, black & colors 30@37% $6 In. Percaling: 2020 16% Windsor Cambric 0 12 36 in. Radiant Charmeuse __________ 5244 White Goods. Indian Head. Ss in. Sott: Winish 2 23 36 in. Soft Finish ________ a 26 44m. Soft Winish 99 - 32 in. Sott Finish 39% OA tae Ott ime All Linen Finish %c yard more. Ginghams and Wash Goods. *27 in. PlaAn Colors —..______ 15@17% 27 in. Checks & Plaids ____....____ 19 82 in. Checks & Plaids ~.__________ 194% 32 in. Checks & Plaids, better quality from 0.000 2344 @82% a mm, ‘Tinsies 23 35 45 ae /40 in. Votes 184% @37% 40 in. Organdies, all colors ___.__. -- 42% 32 in. Romper Cloth __________ ABlisPouar scarf out 4) 8 DELICA THE NAME TELLS. The nationally known canned meat products. No meat substitutes of any kind used. Nothing extracted assures satisfaction to retailer and consumer. Distributed by LEWELLYN & CO. WHOLESALE GROCERS GRAND RAPIDS DETROIT FUL-O-PEP WAAAY CHICK ween FEEDS LAYING GRADE Early Bird Scratch Grains, Early Bird Fine Chick Grain, Full-O-Pep Fine Chick, Full-O-Pep Scratch Grains, Ful-O-Pep Growing Mash, Ful-O-Pep Starter and Dry Mash, Steel Cut and Rolled Oats. IT he Quaker Oats @mpany oss CHICAGO. U.S.A For Sale By KENTSTORAGE COMPANY eaten bare saris et arta seaineteaaseec inte stnseiod a utile lng, sl iain crane acc ii ‘Sastre sO iat ANNA AERIS NEUE ae Ae eienwAtiaben i inline at sc aa sca ann gas a April 4, 1923 MICHIGAN TRADESMAN distribute food products. Instead of looking upon our business as not only legitimate, but as indispensable to an even supply of food throughout the year, both producers and consumers have at times denounced it and con- demned those engaged in it as food hoarders and profiteers. «Such a view is most unjust. No fair minded man, whether he be producer or consumer, can fail to look upon the storage of food products, in any other light than that of a necessary public — service. Both the producer and consumer, how- ever, have a right to expect of us who are engaged in this business that our business shall be so conducted as ‘o preserve the wholesomeness of the foods, and that productive rather than speculative effort only shall be re- warded. Much is being said on every hand oi co-operative marketing. It seems to have become a habit with the general public to construe any objectionable references to the middle man as apply- ing to dealers in perishab‘e food prod- ucts. Marketing is our business; a natural outcome of the necessity of the producer, an accommodation to the consumer and at least thus far we offer the best and most economical channel of distribution. There is prob- ably no term in common use that has been subject to more misconstruction, abuse and misappropriation than that of co-operative marketing. Let us grant that the term is intended to con- vey co-operation in its true and broad- est meaning when used—such as co- operation of producers towards pro- viding economy of production and an adequate supply; of distributors io accomplish and maintain an even dis- tribution, supplying the consumer with regularity and at reasonable costs and the opening of new markets for the encouragement and enlargement of the producing industry, of the rail- roads and other transportation com- panies that suitable and efficient equip- ment and service may be furnished with fair and equitable rates with a proper consideration of the nature of the product, and its especial needs and requirements and reasonab‘y in har- mony with past and present condi- tions. A true co-operation between all these factors with a due regard to the interest of all and the needs of the hour and with the first consideration, the public welfare, would go far to- wards reaching a satisfactory solu- tion. To agitators and those having a sel- fish interest to serve, it serves as a ready answer to the perplexing ques- tion of how to reduce living costs. While food is only one of the com- modities entering into the cost of liv- ing, it is essentially a first considera- tion. Our products perhaps more than any others, subject in price to the law of supply and demand, furnish appar- ently one excuse for its principai con- sideration and a possible reason why our particular business is singled out for attacks that could emanate only from a lack of understanding and mis- conception of it. Seemingly the term co-operative marketiug, tends to con- vey to the public mind an elimination of the so-called ‘middleman.’ The fallacious argument that the theory of “direct from the producer” is a desir- able substitute for the existing econ- omic system of distribution is appar- ently finding new advocates and credu- lous believers. The consumer is pe- culiarly susceptible to contagion from this theory whenever prices are appar- ently high but on the other hand, at times of market depression and low values, the producer is just as sus- ceptible to the theory that co-opera- tive marketing implies a combination of producers whereby prices. may be controlled by them. We do not op- pose any theory or method of food distribution that in practice is a fitting substitute for our business as it is con- ducted. Experience has shown that the producers’ prosperity reflects our own, and that his adversity is our loss. Favorable or unfavorable legis- ~ lation affect each alike. Development of new markets and new avenues 2f consumption stimulate and add to our opportunities equally. There is a natural affiliation of interests and an incentive for co-operation and we so declare ourselves. W. F. Barnes. — 72+ .____ Secretary Gezon Offers To Assist. Wyoming Park, April 2—As Secre- tary of the State Association, I come to you with a request and an offer. There are many towns about the State which are not in touch with the As- sociation and who have not a local association, but who need help to solve their local problems. I would like to hear from merchants in each town who feel they would like to tie up with us and secure the assistance of the officers in solving some of their problems. Now I am also a retailer and have not time to travel about the State to look you up, but if any merchant in a town will write me we will arrange a meeting in your town and get the fel- lows together and incidentally, will sign you up as members of the Michi- gan Grocers and General Merchants’ Association, if you so desire. Last week I received a call from Otsego and we had a good meeting with the representative grocers and butchers of that place. They need help to combat the traveling peddler and I have set the machinery in motion to give them that help. They have been bothered with auction sales, pe:l- ding wagons meat peddlers and fly by nights, and the legitimate dealers are up in arms. We will let the read- ers of the Tradesman know what suc- cess we have in restraining these un- oo parasites who pay no taxes and only a small license fee. We ob- tained the following as new members, all from cure M. G. Rogers, D. A. McCall, W. Nichols, G. L. Harlan, QO. E. Day and A. B. Tucker. Now merchants write me your troub‘es and I will do my best to help you out. I can arrange to go to your town most any evening. Paul Gezon, Sec’y. WE ARE GOING TO SELL A Grain and Bean Elevator, a Potato Warehouse, a Coal, Cement and Tile Business. All in good condition and doing business. No competition except in potatoes. We solicit and will accept sealed bids only on each of the prop. erties listed above. All bids must be in by April 20th. These properties are a mighty good buy for a “live wire.’ We invite you to call and look them over. For further information, address RILEY COOK, Sec., The Co-Operative Association, Sand Lake, Mich. } pa] WANT TO ee SAVE MONEY? Games wereeus AND BARI ARE Use our salesbooks. Made_ in all styles and sizes. -, 50 books printed with ' your name and ad- vertisement, $3.75. Carr, SD. * es Write for particulars and samples. BATTLE CREEK — SALES BOOK CoO. R-4 Moon Journal BI. » Battle Creek, Mich. MILLER MICHIGAN POTATO CO. Wholesale Potatoes, Onions Correspondenc: Frank T. Miller, Sec’y and Treas. e Solicited Wm. pay Nos ith vane M. J. DARK & SONS GRAND RAPIDS, MICH. Receivers and Shippers of All Seasonable Fruits and Vegetables TOP PRICES—CORRECT WEIGHT—PROMPT RETURNS POST & DE VRIES Wholesale Receivers POULTRY, EGGS and VEAL Reference Kent State Bank 120 ELLSWORTH AVE. GRAND RAPIDS, MICH. Phones Bell M. 3492; Citz. 68833 1882 - 1 TENTS ff Bae CHAS. A. COYE, INC. AWNINGS AND TENTS - 1923 We make a specialty of Rope Pull Up and Roller Awnings with Cog Gear Fixtures. Our stock of White and Khaki Duck and Awning Stripes is very complete. Quality of materials and workman- ship, not cheapness, has always been our motto. Ask for our blanks giving full in- structions how to take measurements. Don’t buy until you get our prices and samples. Grand Rapids, Mich. Everybody Eats ICEBERG Head Lettuce Because it is delicious, healthful and inexpensive. ORDER FROM The Vinkemulder Company Grand Rapids, Michigan Watson-Higgins Milling Co. GRAND RAPIDS, MICH. NEW PERFECTION The best all purpose flour. RED ARROW The best bread flour. Look for the Perfection label on Pancake flour, Graham flour, Gran- uated meal, Buckwheat flour and Poultry feeds. Western Michigan’s Largest Feed Distributors. You Make Satisfied Customers when you sell ‘“SUNSHINE”’ FLOUR Blended For Family Use The on is Standard and the Price Reasonable Genuine Buckwheat Flour Graham and Corn Meal J. F. Eesley Milling Co. The Sunshine Mills PLAINWELL, MICHIGAN Seren MICHIGAN TRADESMAN April 4, 1923 Utter Uselessness of Federal Railway abor Board. Grand Rapids, April 3—For some years railroad unions have been harp- ing on what is termed the “full crew law,” which legislation, to my notion, violates every sense of justice, since its avowed purpose is to obtain an advantage for a certain limited class by threatening the vital interests of every class of railway employes. The railroad companies in my esti- mation, cannot come into court with clean hands, but this is a matter in which the whole public has an inter- est, and the enactment of a law to ap- pease this class of employes would be as great an outrage as the infamous LaFollette seaman’s act, which ar- bitrarily compels water transportation companies to emp:oy additional crews of loafers and to furnish them with sustenance as well. Federal legislation should be regu- latory, but not administrative. It is, for instance, a necessary thing that the Government should prescribe rea- sonable rates; that it should protect shippers in equal opportunity for ser- vice; that it should regulate the issu- ing of securities and possibly exercise a reasonable control of plans for rail- road construction and railroad con- sotidation, but it most. certainly should refrain altogether from any at- tempt to interfere with the relations existing between the companies and their employes. Under the Esch-Cummings program the public are paying dearly for Gov- ernment interference in railroad op- eration, but this sort of paternalism, as administered by the Railway Labor Board, is a clear interference with the vested rights of corporations. It never should have been made a mat- ter of legal interference and never would have been were it not that the cheap politicians who hold that office is of more importance than honor. Railroad companies, under such a law as this, would be compelied to operate an inferior train, on a jerk- water line, with the same equipmen: of employes required on first-class service trains, and on the same con- fiscatory scale of wages. Just now when all people of the Nation are sending up the cry “Helo! or we perish,” on account of railroad rates which are sapping the life-blooJd of the industrial and agricultural in- terests, to foist such legislation, and its attendant expense, on the railroads, would be suicidal. The railroads claim, and with jus- tice, that Government interference, through the Interstate Commerze Commission, has made it necessary to gouge the public. The facts are that the Interstate Commerce Commission, made up of politicians, many of them discredited by the voters in their own locality, probably exercises the most compre- hensive powers over privately owned indusiries ever conferred on any simi- lar body on earth in all time. It has absolute power to fix both maximum and minimum rates, power to prescribe divisions of joint rates, power to regulate passenger and freight service, the distribution of cars and the use of terminal facilities. Without its approval, no bond or share of stock may be _ issued: no consolidation, lease, or any other means whereby one com- pany gains control of another may be effectuated; no new lines may be con- structed, and no old lines may be abandoned. It prescribes the way it which all accounts shall be kept, ascer- tains property values, has control of the fund from which carriers receive their loans, is charged with the duty of devising a plan for the consolida- tion of the railroad properties into a few great systems, and by implica- tion has even some measure of re- sponsibility for the economy and effi- ciency of their management. Just stop a moment to consider the measure of responsibility which has been given this body, made up of hu- man beings and subject more or less « to the weaknesses and frailities of the human being, mentally and physically. No monarch ever possessed such ex- cessive latitude of authority. The most tyrannical czar of all the Rupssias was an absolute piker in au- thority when comparisons are made with this particular body which was primarily formed for the sole and only purpose of preventing discrimination against small shippers. Now, unfortunately, the operations of this body are based on a purely theoretical foundation. While the Commission is supposed to be made up of intelligent professional and busi- ness men, it has been made the catch- all of politicians and friends of poli- ticians, who have been influential in political affairs only. The result be- ing that they have been in a way sub- servient to the influences which leane-1 strongly toward the corporate inter- ests, and the small shipper has not only not been benefitted, but has been lost in the maelstrom of excessive transportation costs. Altogether the administration of the commission has been undeniably one sided. An appointive body, they have felt under no sort of obligation to the Government which gave them exist- ence, through its power of creation, but have been biased in favor of the powers which could be more easily accessible, the transportation inter- ests. Assuming authority which was never contemplated in the original legis:ative creation, they have destroy- ed legitimate competition which econ- omic experience proves is essential to the building up of legitimate enter- prises. In evidence thereof, witness the absurd treatment of an independ- ent line of road operating between Detroit and Ohio coal fields, wherein the management of such line an- nounced that certain rate reductions would be made, an announcement which was otherwise decreed by this arbitrary body, which decided that any such reduction would be in com- petition with other lines of transpor- tation, hence could not be tolerated. Also make note of the ridiculous or- der given to a Michigan interurban line, wherein they were compelled to advance a freight schedule which had been in force ever since its construc- tion, the reason given being that sucn rate was in competition with a para - lel rail line, the charges of which had more recently been advanced. The result of the order was the placing of the interurban line in the hands of a receiver, and consequent embarrass- ment to interested investors, as well as injury to a very important servic:. Two wrongs do not make one right, however, and while the rail lines in their relations to the public have not been beyond criticism, they have their embarrassments and tribulations, not the least of which has been the inter- ference with physical operation of properties by the U. S. Railway Labor Board, also made up largely of politi- cal dead-heads, with their full re- quirement of axe-grinding devices. Constituted originally as a board of arbitration to bring about closer and better understood relations between employer and employed, the ignus fatuus of organized labor and its dis- organized influence in political affairs s, has swept its individual judgment oif its feet and many of its rulings have EUROPE Book early for summer sailings. All lines represented. Three personally conducted tours, leaving June 23, 30 and July 7, taking in Scotland, Eng- land, Holland, Belgium, The Rhine, Switzerland, Italy and France. Splen- did steamer accommodations. Trained leadership. A trip that will bring the finest culture with a maximum of rest and recreation. For particulars apply at this office. Expert advice on for- eign travel. C. A. JUSTIN, Agent Consolidated Ticket Office 151 Ottawa Ave., N. W. MUSKEGON HIGAN Makes Good hocolates “Hello, Hiram” The Candy Bar That Satisfies DE BOLT CANDY CoO. Kalamazoo, Mich. Window Display Advertising Service Co. 61 Monroe Ave., Second Floor Tracy Block GRAND RAPIDS MICHIGAN Service anywhere. Citizens Phone 62185. Citizens 64-101 Bell Main 2101 VanAken-Johnson Company Investment Bonds 303-305 Powers Theatre Bldg. Grand Rapids, Mich. 139-141 Monroe St Roth Phono GRAND RAPIDS, MICH DEL MONTE DRI-PAK PRUNES Since the appearance of tbe first national advertisement featuring Del Monte Dri-Pak Prunes in tins, the demand has constantly grown. New buyers of this item are placing orders daily, and this in conjunction with the repeat business from enthusiastic purchasers gives a turnover that is fast absorbing the supply of the Santa Clara Prune sizes so packed. JUDSON GROCER COMPANY GRAND RAPIDS, MICHIGAN Phones: Citz. 68331; Beli M. 3790 THE TOLEDO PLATE & WINDOW GLASS COMPANY Mirrors—Art Glass—Dresser Tops—Automobile and Show Case Glass All- kinds of Glass for Building Purposes 601-511 IONIA AVE., S. W. GRAND RAPIDS, MICHIGAN hse NON se nRnlaN Le ani ec Te NN lt tl iar avid DE in ld SOUSA ONL s April 4, 1923 MICHIGAN TRADESMAN 31 been unreasonable, nonsensical and manifestly unjust. Corporate rights have been as utter- ly disregarded by the Labor Board as corporate wrongs have been by the senior body. Employes have been aided and abetted in the adoption of demands which were itnreasonab‘e, unjust and confiscatory. As instances, the arbitrary increase of wages of common labor, a com- modity always regulated by the law of supply and demand, the adoption of codes of rules regulating conditions 9f labor, always before subject to cus- toms and even indiivdual preferences of the employes. The interference with the right of the railroads to make contracts for equipment repairs with outside operators, defining technical duties of the more skilled artisans, al- ways with the result that the cost of operation was increased in the same measure that efficiency retrograded. Inasmuch as the expense of main- taining these two boards is only ex- ceeded by that of the army, navy and Congress itself, would it not be a wise p.an to consolidate them and elect a member from each state by a vote of the people Its members might final- ly have no more respect for the feel- ings of the folks back home than the larger legislative body, but they would at least be get-attable. Or abolish them altogether and al- low competition to resume full sway. Frank S. Verbeck. —_2+.___ Protecting Consumer Against Low- Grade Self Rising Flour. Much credit is due to the Texas State Health Department and the Leg- islature in taking the lead in safe- guarding the health of the negroes and poor whites of certain sections of that State. The new law is a death blow to the unscrupulous miller, who, before the passage, could take baking powder that has lost its strength (and con- sequently was illegal to be sod as baking powder and by mixing with flour of any grade—the clearings or “hash of the mills” not excluded— the compound would then become legal and could then be sold under the high-sounding name of self rising flour. Be it said to the credit of the Texas millers, most of them supported the measure, for the reason that most of them manufacture only pure plain flour. Neverthe‘ess, the self rising flour industry has been gradually creeping across the borders, dumping various grades of flour which could not be sold to bakers or to housewives as flour, into the channels of trade where lack of education coupled with laxity of food laws made it easily possible to palm off these mixtures on the unwary, unsuspecting public. Similar bills are pending in other states and it is only a matter iof time until self rising flour mixtures wil! have to come up to standard every- where, the same as is now required of all food manufacturers. Under the present law in Texas if any self rising flour is handled it will be bought and sold in small quantities and under much improved conditions as compared with the past. The full tex tof the law is as fol- lows: Whoever manufactures for sale within this State, or offers or exposes for sale or exchange, or sel’s any self- rising flour or compound intended for use as a Self-rising flour, under any ~ name or title whatsoever, shall se- curely affix ar cause to be securely affixed to the outside of every box, can, sack or package containing such self-rising flour or like mixture or compound a label distinctly printed in plain capital letters in the English language, containing the name and domicile of the manufacturers or dea‘- er and the percentage by weight of each of the chemical leavening in- gredients of the contents thereof. Such self-rising flour or any compound so termed or styled when sold for use shall produce not less than one-half of one ner cent. by weight of available . carbon dioxide gas, and there shall not be contained in such self-rising flour more than three and one-half per cent. of chemical leavening ingredi- ents; otherwise such flour or com- pound shall be deemed adu!'terated. Self-rising flour is defined to be a combination of flour, salt and chemi- cal leavening ingredients. The flour shall be of the grade of “straight” or better, the chemical leavening ingredi- ents are bicarbonate of soda and either calcium acid phosphate, sodium aluminum sulphate, cream of tartar, tartaric acid or combinations of the same. ————_2.-2—>—_—_—_ Corporations Wound Up. The following Michigan corpora- tions have recently filed notices of dissolution with the Secretary of State: S. & F. Auto Sales Co., Flint. National Axle Co., Benton Harbor. Bethlehem Steel Bridge tion, Wilmington-Detroit. Goss-Oechsli Co., Detroit. St. Jacobs Oil Co., Jersey City-De- troit. ‘Chief Tractor Manufacturing Co., Detroit. Henderson-Ames Co., Kalamazoo. American Packing Co., Hamtramck. Charles R. Schewe Co., Detroit. Macomb Land Co., Mt. Clemens. Wardell Light & Fixture Co., De- troit; N. PB. YF. 4-1-2). Lackey Profit Protecting Co., Kal- amazoo. Neptune Paint Co., Hudson. Drugcraft Co.,. Ann Arbor. Hanwood Tire Corporation, Detroit. —— i In Terms of Analogy. “Well,’ mused the young man in the shaving-stick department, “I wouldn’t go as far as to say the new floorwalker has no sense, but I will say his skull is almost, if not quite, ready for a refill.” Corpora- SCHOOL SUPPLIES Pencils Tablets Paints Ruled Papers, etc. WRITE US FOR SAMPLES The Dudley Paper Co. LANSING, MICH. A Fair Price— A Fair Profit Royal Baking Powder has given perfect satisfaction for more than fifty years. Other baking powders have come shouting of large profits, only to becomedead stock on the grocer’s shelf, while Royal orders were continually renewed. A fair price, a fair profit and a rapid turnover is what pays best in the long run. EOWA. Baking Powder Absolutely Pare The best known—the best liked—sells itself Contains No Alum—Leaves No Bitter Taste Sa Why Take Chances Of killing someone and being sued without pro- tection. We recently defended a suit and paid a claim of Four Thousand Dollars for Mr. I. Wepman, 1 Division Ave. S., Citizens Phone 64498, ASK im. Our rates for Automobile Insurance are so reason- able that you cannot afford to be without it. Maximum protection for the money, and adjustments are always made prompily Mary J. Field Company Grand Rapids Representative Auto Owners Insurance Company 514-515 Widdicomb Bldg. Bell Main 1155 Citz. 65440 April 4, 1923 MUWntegy AVVINIE \ A\\ 2 B 2 Zz Zz Z < Gabby Gleanings From Grand Rapids. Grand Rapids, April 3—It is gradu- ally coming to be seen that the old ideas of what constitutes salesman- ship must give way to other concep- tions more nearly founded upon facts. Old ideas, of course, die hard, and it will no doubt be a long time before the dog-fight conception is totally given up. The mercantile industries in particular have always. suffered from- a singularly low conception of the position of salesmanship and have lagged behind many others in com- ing to the perception that business should not be a free-for-all scramble. Bit by bit, other industries have come to see that the basis of all busi- ness is the process of fair exchange and that, apart from all the advan- tages legitimately earned by superi- ority of equipment and service, the basis of exchange is value. What the goods purchased will do for the.pur- chaser. This may be called the psy- chological theory of value. Call it what we will, however, this basis of value is the only basis on which busi- ness ever has been, or ever can be, conducted so as to produce more good than harm in the world. For it rests upon the straightforward, simple idea that the value of an article or of an idea is to be measured solely by what it will do for its owner. Alli sound salesmanship must be a process of effecting fair exchange between the maker of such an article and its would-be possessor, at a price which fairly represents its value to the owner, and on which the profit is the difference between this value and its value when in idleness. This last, in turn, is equivalent to the cost of pro- ducing it, for obviously it should be assumed to be worth the value of the raw materials plus the labor and in- cidentals of manufacture. Tt - 3t should turn out to. be a complete fail- ure, then, of course, its. va‘ue in the maker’s hands (idle value) would cease to exist. This idea of a psychological basis of value is not; of course, new, and in fact it is ‘in practice much utilized by merchants and manufacturers who have never thought of giving a defi- nite name to it. In other words, the idea is iigradually gaining ground among thinking business men that all selling must be based upon fair ex- change and that fair exchange is most easily affected when the value of the article to its owner, its value as ex- ae in what it will bring to, or do- for, that owner, is clear and ob- vious to ail concerned. Truly, price must be considered. But look at this price matter from an- other: standpoint. The ford automo- bile is at its lowest price to-day, while at the same time its output is greater than ever before. Now this simply means that Henry ford has had the great wisdom to base all his merchandising upon utility. He dis- covered what sort of light car would, when stripped to essentials, do the greatest number of obviously useful things for its owner, in respect of running, carrying, getting to places on time and performing the work of road transport at the lowest price and in the least fanciful ‘manner. Having found that out he proceeded to buiid . that sort of a carand no other. For ‘at least fifteeti years now he has built nothing else but this (omitting from consideration the other utility product, the farm tractor). The public, he soon found, recognized the utility and were willing to pay the price asked, because that price accurately repre- sented the public belief in the things the car would do for them. In con- sequence, Henry ford was able steadily to increase his output and reduce his price. To-day we have in the ford car a supreme example of the psycho o- logical theory of value in one of its most important aspects, where the application of that theory has reduced prices to the consumer without dis- turbing the basis of the value or de- creasing the profits of the maker. As a matter of fact, it has enormously increased. The salesman who goes out to represent any house with a line of de- pendable merchandise is rendering a real service to mankind. The meas- ure of that service is very largely determined by his preparation for his task, and by his viewpoint. It would seem almost trite to say that a sales- man must know his line of merchan- dise and the better he knows it the greater success he will attain. Selling is a competitive game, and that sales- man who knows his merchandise line better than any of his competitors, will get the most profitable share of the business out of his territory. Not only will he get the better share of the trade, but his customers very soon learn that ‘his superior know- ledge of trade conditions, markets, and his dependable judgment of his own line of goods is an asset to them. They rely on him and he becomes the close friend and advisor of the cus- tomer. This asset of preparation any salesman can acquire, the material is all about him. It only requires the necessary interest, the alert mentality and proper industry. It is highly important that the salesman gets the right viewpoint. The governing mo- tive of the salesman, as well as that of every individual, should be service. If he goes at his task with the im- pe ling desire to be of real service, his success is assured. If he earnestly tries to serve his house and the cus- tomer, he need not worry about his own emoluments. That unselfish de- sire to be of real service will bring its reward. There is no power that can keep him from just compensation. The name “salesman” is often grossly misused. All sorts of men give them- selves this title without having the slightest right to it. The salesman of proven merchandise is serving the community and, in this, can rest as- sured that he will be duly respected and rewarded. CUSHMAN HOTEL PETOSKEY, MICHIGAN The best is none too good for a tired Commercial Traveler. Try the CUSHMAN on your next trip and you will feel right at home. ‘Stop and see George, HOTEL MUSKEGON Muskegon, Mich. Rates $1.50 and up. GEO. W. WOODCOCK, Prop. ‘ New Hotel Mertens (oe SZ GRAND RAPIDS Lo as ON Rooms without bath, TY, & as IS } + _. $1.50-$2.00; with show- 7 6 Pie She Bae Union Club. Breakfast 206 to b t p8 6 ae ae Su Station — “tutoteon oe.” 1 Eg 6B Erg Baki Dinner 75c. £ B=. a4 By, ~~ Wire for Reservation... a 58! f :. 4 q Te Me mance Es Cel ek EB IM Peete: ra res Sb’ s 2 Wate Ae Le peer Ail CH EM. © Ps East Fire Proof IN THE HEART OF THE CITY Division and Fulton { $1.50 up without bath RATES ) $9.59 up with bath CODY CAFETERIA IN CONNECTION Hotel Rowe SAFETY COMFORT ELEGANCE WITHOUT EXTRAVAGANCE. Cafe Service Par Excellence. - Popular Priced Lunch and Grit Bom. Club Breakfast and Luncheons 35c to 75c. Grand Rapids’ Newest Hotel. 350 Rooms - - 350 Servidors - - Circulating Iced Water. Rates $2 with Lavatory and Toilet. HOLDEN HOTEL CoO. 250 Baths $2.50 with Private Bath. C. L. HOLDEN, Manager. The Pantlind Hotel The center of Social and Business Activities. Strictly modern and _fire- proof. Dining, Cafeteria and Buffet Lunch Rooms in connection. 550 rooms——Rates $2.50 and up with bath. e i ; i - ? £ i j oe <* April 4, 1923 The You-See-Tea Luncheon Satur- day did not entertain any special speaker or entertainer, but the meet- ing took on more of the round table talk. Different members of the Club took the floor and gave mighty inter- esting talks. A motion was made and carried that Saturday, April 14, be turned over to the ladies and to that end the President appointed a com- mittee consisting of Mrs. A. F. Rock- well, Mrs. Gilbert Moore and Mrs. P. E. Larabee. This committee to call on other ladies they want to assist them. The idea of this ladies com- mittee is not to furnish the entertain- ment, but to act as a booster com- mittee for this particular date and the entertainment committee will furnish for that day a good speaker. The en- tertainment part for Saturday, April 7, will be something entirely different from what has ever been had before. It will not be a speaker, nor will it be a musical entertainment, but the com- mittee has secured a gentleman who is very well known as one of the best physiognomists and psychologists in the State. This gentleman will give some very interesting character read- ings, so if you are interested in know- ing what your natural developments for social and business success are, who you should marry and why, don’t fail to attend this luncheon on Satur- day, April 7.- There will be absolute!y no expense to any one who wants this gentleman to give them a psycho- logical reading. Everybody boost and see if we cannot have a big crowd for this particular meeting, as well as for the meeting of April 14, which will be in charge of the ladies. Pass the word around. Call up some of your friends by telephone and remind them to be on hand sharply at 12:40, because it is the intention of the President to try and have everybody in the Rotary room fave minutes before time to open up so that everybody can become bet- ter acquainted. The regular meeting of Grand Rap- ids Council, No. 131, United Com- mercial Travelers, will be called at 7:30 Saturday evening, April 7, at the U. C. T. hall. This will be quite an important meeting. A committee will be appointed by Senior Counselor Perry E. Larabee to be in charge and carry to a successful issue the in- vitation that will be extended at the meeting of the Grand Council in Flint in June to bring the Grand Council meeting to Grand Rapids in 1924. It is quite a while since the Grand Coun- cil meeting has been in Grand Rapids and all parts of the State are looking forward to the time when Grand Rap- ids will again entertain the Grand Council convention, because it is still fresh in the minds of many who at- tended the last Grand Council meeting here of the excellent good time and the entertainment that was put up by Grand Rapids. Pat Behan (Grand Rapids Dry Goods Co.), who has been off the road two months on account of a serious run of the pneumonia, starts out on the warpath again next Mon- day. For several days it looked as though Pat was evidently booked for a trip through the Pearly Gates, but he fooled ’em all—trelatives, friends and physicians—and decided to stay with the boys a few years longer. Lavendee V. Harrison, who has worked the city trade several years for Moses Dark & Sons, has taken the same position with the Kent Stor- age Co., succeeding N. C. Vanderbelt, who has been promoted to cover the trade of Kalamazoo, Battie Creek and Lansing. John J. Dooley and wife left Lake Worth, Florida, April 2, expecting to reach their home in this city about Saturday of this week. A couple registered at the Pantlind Hotel one day last week and were vssigned a room furnished with twin beds, as requested. Three days later, when the room was vacated, the housekeeper noted the late occupants had stolen the sheets, blankets, towels, pillows and pillow cases, the cover of MICHIGAN TRADESMAN the dresser, the toilet articles; in fact, in the words of the assistant manager, “everything that was not nailed either to the floors or walls.” And yet some uninformed people consider every day of the hotel manager’s life a season of joy. The couple undoubtedly regis- tered false names and place of resi- dence. B. L. Ryan, formerly of the firm of Ryan & Crosby general dealers at Merril, has engaged to cover the trade immediately South of Grand Rapids, including Kalamazoo and Battle Creek for the Grand Rapids Dry Goods Co. —_—+—_2<— ~~ ____ Renewed Interest in State Forestry. Grand Rapids, April 3—It occurs to me that every merchant who takes the Tradesman ought to be interested in the Michigan Forestry Association. This society has held no meeting for several years, but there is a call for a meeting at Ann Arbor April 18. The idea is to get more energy into some united work that shall bring to the people a more thorough knowledge of forestry and what it can be made to do for Michigan. Membership in this Association costs now $1 per year, but there is no pro- vision for local or county branches and I feel that it will be a great help in securing a more general distribu- tion of members over the State if there was a properly planned provision for county branches. I think there are a large number of people we could ask to join a county branch where they could elect a repre- sentative to the State meeting. I think we could ask many for such a plan who would not otherwise join be- cause the cost in time and money spent in attending a state meeting would be too great for the individual. What is your opinion on this matter? I enclose a copy of “Declaration of Principles” that I sent to Ann Arbor some time ago and it seems to have brought out this call for meeting of April 18. I send it so you can see something of my beliefs, ideas and hopes and perhaps be better able to get my viewpoint and advise me on the question I ask about the plan for local societies. Frederick Wheeler. Declaration of Principles. We unite our efforts in order to brine to the people of Michigan a more thorough knowledge of facts that are brought out through the work of trained foresters in the case of forestry work in this or other states. We wish to make good forestry practice the common knowledge of all land owners—of all residents who work in our forests or fields—and of all who travel the paths or woods roads throughout our State: to the end that each shall have proper re- spect for all tree growth and the for- est floor that is its foundation for continuing growth. We agree to acquire through our individual efforts all knowledge we can find to be helpful and to transmit such knowledge to our associates, our neighbors and to all whom we find displaying ignorance or heedlessness in the use of forests in Michigan. We unite to use our time and strength in all efforts that can be made to hold the State of Michigan to a true course of public action in its care and provision for forest growth in all parts of the State. —2--____ Wise Old Guy. A friend met George M. Morse, re- tired Grand Rapids merchant, and asked, “What do you do to keep out of mischief, George?” “I’m very, very busy; my time is fully occupied.” “In what way?” the friend con- tinued. “In turning down the ‘good things’ offered me daily” George replied. ——_+~+.——- You will become that which you persistently think you are. Items From the Cloverland of Michi- gan. Sault Ste. Marie, April 3—It looked more like Christmas on Sunday than it did like Easter in Cloverland, with the large supply of snow, which was a severe disappointment to the ladies with Easter bonnets. The merchants - also had the blues for the past two weeks, as the extreme cold and storms almost tied up every line. Even the coal men could not make deiiveries for days at a time. At the annual meeting of the Civic and Commercial Club, held at the Sault de Saint Marie club rooms last week, it was announced that the Soo is about to enter upon a new era of prosperity, due to a possible merger of the Cadillac Lumber and Chemical Co. and the Richardson & Avy Co. of Raco, with the centering of all op- erations in the Soo, which will mean much to the Soo. In addition to this, there are other things which point to the industrial growth of the city. Many of the larger loca! plants will in- crease their labor. The Carbide Co. is erecting a large addition, which will employ about 100 additional hands, so that the housing of this increase will require about 200 additional houses this year and will mean an increase of about 2,000 in our population. It is expected that the Cadillac Co. will re- quire 500 hands at the sawmill, run- ning day and night shifts for at least a twenty year cut. This will mean the closing down of the sawmill at Raco and make the Soo the hub of the lum- ber industry in Cloverland. Over 1,000 former Sooites have re- sponded to the invitation to be here for the homecoming week next July and elaborate preparations are being made to make the event an affair that will linger long in the memories of all who attend. Joseph S. France left last week for Detroit, where he was called by the death of a relative. If you waste time in argument that ought to be spent in accomplishment, you lose when you win. Mr. Duroy, manager for the Soo Handle factory, returned Saturday from a business trip on the Soo line. He spent three days snowed in at Nahma Junction as a guest of the station agent and tells of the hardship of the storm at Manistique, where they have a coal shortage, and reports of people chopping up their furniture = keep trom freezing and others haulin coal for miles on hand sleds, while the freight engine had to pull the. fires in order to save coal. He was a happy man when he reached his home town, which never looked so good to him before. Chester Long, the progressive mer- chant of Rosedale, was a_ business visitor here last week, taking back a load of supplies. William Raub, who recently sold out to his partner, E. E. Booth, the grocery on Ann street, has taken the management of the supply store for the Fiborn Limestone Co., at Fiborn Quarry. “Pay: while we lay away” suggests advertisement, but if you lay away first you'll be able to pay. system. V. P. Deemer, for the past few years proprietor of the Gar cigar factory, has accepted a position as game war- den, and will dispose of his cigar business. William G. Tapert. Resolution of Respect For Deceased Traveler. Traverse City, April 3—The follow- ing resolutions ‘have been adopted by Traverse City Council: Whereas—It has pleased the Al- mighty God to remove from our midst That’s the- 33 our beloved brother James Flaggart; therefore be it Resolved—That the following reso- lutions be spread on our records, and a copy sent to the Sample Case, Michi- gan Tradesman and family of our de- parted brother: The United Commercial Travelers of Traverse City Council, No. 361, ex- tend to the family their heartfelt sympathy. Jim, as we all knew him, was a char- ter member and a splendid worker in our order and one who always exem- plified our greatest tenet, Charity. In the many years he was affiliated with us, he was one on whom we could always depend to do his part whenever he could be.of service. He was a good citizen, an honor to our order, and his. pleasant smile and happy disposition helped to cheer many weary travelers and the world always seemed brighter after a few minutes’ visit with our beloved brother. He was a kind father, an affectionate husband and will be great- ly missed by all who knew him. F, W. Wilson S. 5B. Vavylor A. B. Jourden Committee on Resolutions. Western Hotel BIG RAPIDS, MICH. Hot and cold running water in all rooms. Several rooms with bath. All rooms well heated and well ventilated. A good place to stop. Rates American plan. able. WILL F. JENKINS, Manager. reason- Lansing’s New Fire Proof HOTEL ROOSEVELT Opposite North Side State Capitol on Seymour Avenue 250 Outside Rooms, Rates $1.50 up, with Bath $2.50 up. Cafeteria in Connection. OCCIDENTAL HOTEL FIRE PROOF CENTRALLY LOCATED Rates $1.50 and up EDWARD R, SWETT, Mar. Muskegon tet Michigan Livingston Hotel GRAND RAPIDS European Rates $1.25 to $2.50 per day HOTEL WHITCOMB St. Joseph, Mich. European Plan Headquarters for .Commercial Men making the Twin Cities of ST. JOSEPH AND BENTON HARBOR Remodeled, refurnished and redecor- ed throughout. Cafe and Cafeteria in connection where the best of food is ob- tained at moderate prices. Rooms with running water $1.50, with private toilet $1.75 and =o with private bath $2.50 and $3.00. J. T. TOWNSEND, Manager. 3 Short Blocks from Union Depot and Business Center HOTEL BROWNING MOST MODERN CONSTRUCTION IN GRAND RAPIDS ROOMS with Duplex Bath $2.00; With Private Bath $2.50 or $3.00 Spabnateaapunbbbebnsriapriiesnibigntaaspuadieecemneitaceatptanianretatanmateedsmen:imaanrnramsimmamnenceemememne tna matte met ea : : ose ant iin bvamneieoetieienunpealnecendaiceiaseteteapemrsienesneaeieiaseadiunsemapadeceadanencemmns deteatnementuertenentacmmateeaainemmane materi eae cee eae 34 MICHIGAN TRADESMAN a = = “> DRUGGISTS SI Mich. State Pharmaceutical Ass’n. President—George H. Grommet, De- troit. Secretary—L. .V. Middleton, Grand Rapids. Treasurer—E. E. Faulkner, Middleville. Executive Committee—J. Skinner, D. D. Alton and A. J. Miller. Michigan Board of Pharmacy. President—James E. Way, Jackson. Vice - President — Jacob C. Dykema, Grand Rapids. Secretary—H. H. Hoffman, Lansing. J. A. Skinner, Cedar Springs. Oscar W. Gorenfio, Detroit. Claude C. Jones, Battle Creek. Director of Drugs and Drug Stores— H. Hoffman, Lansing. Salesmen as a Source of New Ideas. No one man has a monopoly on good ideas, and the alert pharmacist can gain many new ideas, both in pharmacy and on the commercial side of his business, by keeping in close touch with traveling: salesmen. The day of the hail fellow well met travel- er with a suggestive story and clove hitch in his breath is past and the traveling man of the drug trade is a keen, wide-awake, alert, successful and observant business man. He knows wherein lies the difference be- tween success and failure among the 300 druggists he calls on. If a drug- gist treats him politely he can more than repay the politeness by passing on to him the benefit of his observa- tions in new and novel ideas, in money making schemes, in attractive meth- ods of display and not infrequently in special offers which he has the power to make to selected patrons. This does not mean that the phar- macist needs to devote much time to each traveler, nor that he must buy from every man who comes into the store. The ability to say “no” is a very important quality in the make-up of the buyer, but he can say “no” in a way not calculated to give personal offense and he can treat the traveling man with at least ordinary courtesy and here, as elsewhere, it will be found that courtesy pays. ——_+ +o —- How To Kill Business. Any dealer who wishes to go out of business can do so very quickly by. following the rules listed below: 1. Close it for an hour at noon. 2. Wait on customers in your shirtsleeves. 3. Always have a pipe in your mouth. 4. Don’t take any nonsense from customer. Let them know it is your shop, even if you haven’t paid for the goods yet. 5. Don’t be friendly with your competitors, for fear they will give you a bally lot of advice. 6. Always buy from a traveler, else he might think your credit is not good. 7. Use your windows for storage. 8. Don’t try to be popular. Be in- dependent. 9. Give credit to anybody or peo- ple may think that you need the money. 10. Don’t advertise. You can’t wait on more than one customer at a time. ——_2>+<+—____ The New Line. Place an empty show case in the front of your store where it will be seen by those who enter. Display signs in different parts of the store, “What Shall \We Place in This New Display Case?” Have circulars printed explaining that you want to add a new line of show case goods and are in doubt about the exact line it should be; that you are desirous of stocking goods which are wanted by your customers, therefore invite their letters contain- ing suggestions. Ask them to tell particularly about the instances where they have unsuccessfully tried to ob- tain certain goods in your store. To induce the customer to write the letter offer a low priced but use- ful souvenir for each letter. The let- ters thus obtained will enable you to decide on adding the line of goods which will bring trade and profit to your store. ——— oo What’s the Use? It was the man of science, Who to the flapper said, “T see a trace upon your face Of arsenate of lead. My duty is to warn you That if you don’t eschew The powder rag you'll be a hag Before you're forty-two! “And as for paint, it’s poison; That lovely shade of pink You dab in streaks across your cheeks Is carbureted zinc. It ruins the complexion And kills the appetite; At forty-three you’re bound to be A most appalling sight.’’ It was the placid flapper Who heard the words we quote, And went ahead and powdered lead Upon the face and throat. And also daily tinted Her full and rounded cheeks A lovely pink with gobs of zinc In undulating streaks. For flappers are but flappers, And that’s the reason why They take advice with looks of ice And scorn to make reply. And if they’re old and ugly, When they are forty-two, They'll slap on paint without restraint The way their mothers do. James J. Montague. ———_2>-. Every time a customer comes into your store, the store makes some sort of an impression upon him. It is your business to know what that impres- sion is, and to see that it is a good impression. This impression is made up of the way he is treated by you or your clerks; the promptness and tact with which he is waited upon; arrange- ment and appearance of the store; the air of prosperity or the reverse which prevails in it; the way the goods are delivered, and the price which he must pay for them. Labor and the Business Cycle. While various charts depicting the course of the business cycle indicate that if the present upward curve runs true to form it should reach its peak some time during the coming autumn, there is one factor that needs to be considered in connection with the present trend of business that may possibly make its behavior different from that noted in previous periods of expansion. This is the first time in its history that the country has entered upon a period of prosperity without a fluid labor supply: In some quarters it is believed that a shortage of labor will prove as detrimental as a shortage of capital and credit, and that it may tend to shorten the dura- tion of the upward swing of the busi- ness cycle. On the other hand, there are optimists who point to the fact that when labor is lacking machinery in many cases can be substituted, and who assert that the shortage will not have the effects predicted. It is also pointed out that in the previous period of depression the trouble began when prices outran purchasing power, but that so far as can be shown statis- . tically the purchasing power of labor is at present tending to increase faster than prices. For this reason it is main- tained that the shortage of labor will not be the main cause in checking the upward trend of business, assum- ing that sooner or later it will be checked. The consumer has not yet felt the full effect of the recent advances in the price of raw materials and in the cost of factory labor, and as a consider- able portion of the consumers consists of producers of raw materials and of laborers who have benefited from such advances in prices and wages, it is argued that the general average of purchasing power will be sufficiently enhanced to meet the higher retail prices that eventually must come. All of this sounds somewhat like a de- scription of the “vicious circle” of rising wages and prices of which so much was heard in the post-armistice period. Yet just at present the advan- tage seems to lie with the consumer, for the reason that he can purchase many articles at retail at less than replacement cost. Merchants, remem- bering their experiences of 1920, have been slow to mark up stocks purchas- ed when price levels were below what they now are. In-the case of novel- April 4, 1923 ties and specialties, however, there is little doubt that present retail prices reflect fully the higher costs of pro- duction. In such lines of merchandise prices are fixed more with a view to what the traffic will bear than to re- placement costs. A wider margin of profits is necessary in these cases be- cause of the greater risk involved in handling goods for which the demand rests on the fleeting whims of the public. oo An Ideal. Don’t try to be an earthly saint, With eyes fixed on a star; Just try to be the fellow that Your mother thinks you are. a ee Don’t be afraid to spend a little effort in boosting the business of your friends. They will return the com- pliment. f: ‘ We are proud of the large part which the ‘personal element” plays in our organization. We are warmed by the thought that our customers are our friends. Charles the Eighth 10¢ Cigar Vanden Berge Cigar Co. GEAND RAPIDS. MICH. Are Made in Michigan, Food Law. QUALITY WINS EVERY TIME. TO MICHIGAN MERCHANTS PUTNAM’S “DOUBLE A” With Sugar Manufactured in Michigan, From Beets grown in Michigan, By people who live in Michigan, And who help pay taxes in Michigan. In fact, they are strictly a Product of Michigan. And whenever you buy them you encourage HOME INDUSTRIES and help build up your own State, your own town and YOUR OWN BUSINESS. We guarantee them absolutely pure and to conform with the National Pure We have no doubt you can buy cheaper candy, but QUALITY TALKS AND "PUTNAM FACTORY, Grand Rapids. CANDIES aa scamctnnnsegies ee setter 1923 e is ices pro- dise y to - re- 1 of 1 in and the ittle rour om- pF a an oan tan i Ram atelier te ee April 4, 1923 MICHIGAN TRADESMAN 35 Mercantile News From Central Michi- much better, and said he felt extra WHOLES ALE DRUG PRICE CURRENT gan. well. Southard & Densmore, of Owosso Pri : : ; _ . cated ces quoted are nominal, based on market the day of issue. Owosso, April 3—Another U. C. T. have sold their stock of hardware to C. q , - brother gone, in the passing of Glen J. Weisenburg, of Chesaning, who Acids ae. Sweet, ans ua _ Tinctures - oo matareny March 31. Mr. will take possession about April 10, Borie (Powd.) _. 17%@ 25 aches ua toga 25 ‘aconite --__._____ @1 30 ‘eynolds’ death came as a shock to Morriss Southard has been in the Borix (Xtal) -...17%@ 25 ‘Amber’ rectified 2 2502 60 yt acer ame ei a his host of friends im Owosso. st hardware business either for other Carbolic -_______ 65@ 70 Anise ————___- — 1 28@1 80 Asatoetida ___—- @2 40 was operated on at the _ hospita firms or himself continuously for overt Citric -_-________ 62@ 70 Gstaeat ----- : Me g Belladonna ______ 1 35 Thursday, March 22, and was appar- forty years. Honest Groceryman. Muriatic ________ 3%@ 8 Cassia __----- 3 25@3 50 Benzoin ne : z ently out of danger. He had reached —_—_2+>___ oan ‘a 6 Ge i OG? 7 foe OUP rt the point where he was able to sit Asking the Impossible. Oxalie 20%@ 30 oo eet ee aoa n Cantharadies ___ @2 85 up and had been reading the paper, Montpeliar, Vt. April 2—We all Sulphuric _______ TOG © Given 8 a 6 Capsicum ee g2 20 when suddenly he was seen to col- now there is tremendous prejudice ‘Tartaric ________ 42@ 50 Cocoanut _..._- 25g S Ginchona CO Sas lapse. His death followed almost im- : : ae God fiver. 130@1 40 Golcns --- Aiatel M R Id th against the cigarette an cigarette Craton 2 00@2 25 Olehicum 22 @1 80 ie — ae a S was wit smoker as property destroyers in Ammonia Cotton Seed... 1 25@1 35 Dintets ~--------- -< ; starting fires. e : ; Water, 26 deg. . 10@ 19 Gubebs ----——_- : b053 $8 . Gentian ——__- 1 35 Mr. Reynolds was born at Maple Would you consider it a good in- iBerOn Ginger, D. S. __ 1 80 y Dp i estment to join i campaign for Water, 18 deg. --8%@ 13 Wucalyptus _. 90@120 Guaiac 7 2 20 River forty-five years ago. He was vestme o join in a campaign Wits. 1) du. the ts Homicen, pure s 00g2 % gui ane c the son of Mr. and Mrs. M. H. Ray- home protection against this evil, ask- Carbeces — 20@ 25 Juniper Berries 2 00@2 25 fodine __ 95 nolds. He moved to Owosso with ing all cigarette manufacturers to Put Ghioride (Gran) 10@ 20 Sper ail Wood_. ao os Iodine, Colorless 1 50 his parents. when he was a boy of 10 a conspicuous wrapper or label with ; Lard: ay none sol a Eom clo. 2, gi 38 years of age and has made it his home each package or cigarette calling the Lavendar Flow 5 25@550 Myrrh .......~ @2 50 ever since. As a boy he worked for people’s attention to the danger with Balsams Lavendar Gar’n 1 75@2 00 Nux Vomica ___. 1 65 John (Haggart, West side druggist. the words “Watch your match and Copaiba —________ 60@1 00 ee ase a is Shien Camp. __ * 3s Later he worked for the late Will E. the stub?” This slogan might Stop Fir (Canada) -_ 2 50@2 75 Linseed bid less 1 25@1 38 Opium, Deodorz’d 3 50 Collins for several years when he pur- possible legislation against the cigar- Fir (Oregon) __. 80@100 Linseed, raw, bbl. @116 Rhubarb ._______ 1 70 chased a drug store in Corunna. He ette and prove of much value to each Peru 350@3 75 Linseed, ra., less 1 23@1 31 ‘ : : : * it Mustard, artifil. oz. @ 650 remained in that business until nine communuity. — ee kOe ae een £2G@1 60 Nestetoct 1 25@1 35 Paints. years ago, when he went on the road I wish to cite two cases within the Olive, pure --__ 3 75@4 60 for Farrand, William & Clark, Detroit last three months oe cigarettes Baris eo cae Lead, red dry _. 14%@ 15 wholesale druggists. A few months Started fires in the local insurance . . , B@°KS = yellow ___.."__ ago he gave up road work to take the management of the down-town store of W. D. Whitehead and was occupied in that capacity until his death. He was an active worker in the U. C. T. lodge of Owosso and no member will ever be missed by Owosso traveling men more than Glen T. Reynolds. Clark D. Smith who has been man- ager, proprietor and landlord of the Grand Central Hotel at Corunna, has sold that hostlery to Harry D. Crosby, of Owosso, who has taken possession. Mr. Crosby will remodel the fnterior, install a heating system: and will conduct an up-to-date hotel, American plan, with the best fitted out dining rooms in the State for auto tourists and general public. Boys, don’t dodge Harry. George T. Campbell, general. man- ager of the Owosso Argus-Press Pub- lishing Co., passed away Saturday evening from aé second stroke of paralysis. Mr. Campbell and family spent the winter in Florida, recover- ing from a stroke of several months ago, he returned last week, looking company offices. I also know of a case where throwing a match into a wastebasket came near destroying a home recently. I believe it worth while to impress upon every cigarette smoker—handler, manufacturer and all others—the importance of guarding against such carelessness. Frank E. Lowe. The customer who has to wait will not always wait, nor wait always. 3 ARNOLD OCSTDYKE PROP. COUNTRY MERCHANTS—How to measure your awnings correctly. Measure wali 1 to 2, measure exten- tion 2 to 3, measure front 3 to 4. A 2 cent stamp brings samples and prices that will surprise you. GRAND RAPIDS AWNING & TENT CO. . Monroe Ave. and Hastings St. GRAND RAPIDS, MICH. Detroit, for the specifications and prices, Suggestions for Spring ‘Soda Fountains and Store Fixtures Remember we are state distributors, outside of Guarantee Iceless Soda Fountains Grand Haven, Michigan AND THE Wilmarth Show Case Co. Grand Rapids Our Mr. Olds will be pleased to call on you with Hazeltine & Perkins Drug Co. Grand Rapids, Michigan —e ee a, Cassia (ordinary) 25@ 30 Cassia (Saigon)_. 50@ 60 Sassafras (pw. 40c) @ 40 Soap Cut (powd.) COC) 223 15 20 Berries Cubeb ou25 | 1 50@1 75 Bish 0528 25@ 30 JUMper. 7@ 15 Pricky Ash ______ @ 30 Extracts Edcerice: =. 60@ 65 Licorice powd. -_. 70@ 80 Flowers AFRO 25@ 30 Chamomile (Ger.) 40@ 50 Chamomile Rom 1 75@2 00 Gums Acacia, ist 50@ 55 Acacia, 2nd __.___ 45@ 50 Acacia, Sorts _.__. 30@ 35 Acacia, powdered 35@ 40 Alees (Barb Pow) 25 35 Aloes (Cape Pow) 25 35 Aloes (Soc. Pow.) 70@ 75 Asafoetida -.__ 65 75 POW. 2258 1 00@1 25 Camphor —_____ 1 20@1 30 Guaiae 2208 90 Guaiac, pow’d __ @1 00 BING @ 75 Kino, powdered_ @ 8 y ee @ 80 Myrrh oo 85 Myrrh, powdered_ 95 Opium, powd. 11 00@1i1 20 Opium, gran. 11 00@11 20 Shellac 00 1 05@1 20 Shellac Bleached 1 10@1 25 Tragacanth, pw. 2 25@2 50 Tragacanth _... 2 50@3 00 Turpentine —...._ 30 Insecticides Arsenie: 22 184%@ 30 Blue Vitriol, bbl. @ 7% Blue Vitriel, less 84%@ 15 Bordeaux Mix Dry«14@ 29 Hellebore, White powdered _..... 20@ 30 Insect Powder ~. 70@1 00 Lead Arsenate Po. 28@ 41 Lime and Sulphur ey ee 0944 @ 2444 Paris Green -... 38@ 52 Leaves Buehu: oo 1 75@1 90 Buchu, powdered @2 00 Sage, Bulk ~...__ 25@ 30 Sage, 1% loose —__ @ 40 Sage, powdered__ @ 35 Senna, Alex. __. 75@ 80 Senna, Tinn. -... 30@ 385 Senna, Tinn. pow. 25@ 35 Uva Ursi ..__ 20@ 25 Oils Almonds, Bitter, ; true oo 7 50@7 75 Almonds, Bitter, artificial _...__ 4 00@4 25 Almonds, Sweet, ; true -.......... 80@1 20 Olive, Malaga, ereer 22 2 75@3 00 Orange, Sweet. 4 50@4 75 Origanum, pure 2 50 Origanum, com’! 1 00@1 20 Pennyroyal -.. 2 50@2 75 Peppermint _..__ 4 75@5 00 Rose, pure .._.. 12 00@16 00 Rosemary Flows 1 25@1 50 Sandalwood, E. Ee 11 00@11 25 Sassafras, true 1 50@1 80 Sassafras, arti’l] 1 00@1 25 Spearmint ._____ 4 00@4 25 SDGFM 205 1 80@2 05 Tansy 205 12 00@12 25 Tar, USP oS 50@ v5 Turpentine, bbl. _. @1 70 Turentine, less 1 75@1 85 Wintergreen, AOE is 6 75@7 00 Wintergreen, sweet birch: 222 3 75@4 00 Wintergreen, art 1 00@1 25 Wormseed _.... 6 00@6 25 Wormwood ___ 12 50@12 75 Potassium Bicarbonate —____ 35@ 40 Bichromate: 15@ 25 Bromide. = 45@ 50 Carbonate 30@ 35 Chlorate, gran’r 23@ 30 Chlorate, powd. Or xtabk Se 16@ 25 Cyanide: 2 3 35@ 50 ledide: 2 4 61@4 84 Permanganate __ 25@ 40 Prussiate, yellow 65@ 75 Prussiate, red __ 1 45@1 50 Sulphate 2.20 35@ 40 Roots AlkancGt 23 25@ 30 Blood, powdered. 30@ 40 Calamus: 22 75 Elecampane, pwd 25@ 30 Gentian, powd... 20@ 30 Ginger, African, powdered -... 55@ 60 Ginger, Jamaica 60@ 65 Ginger, Jamaica, powdered _... 42@ 50 Goldenseal, pow. 5 50@6 00 Ipecac, powd. —. 3 EACOMICG. (os 40 45 Licorice, powd. 20@ 30 Orris, powdered 20@ 40 Poke, powdered 30@ 35 Rhubarb, powd. 85@1 00 Rosinwood, powd. 30@ 365 Sarsaparilla, Hond. eround 2... 00 Sarsaparilla Mexican, round 22 50 Sauiiis 22h 35@ 40 Squills, powdered 60 70 Tumeric, powd. 17 25 Valeran, powd. 40@ 6 Seeds Anise i200 35@ 40 Anise, powdered 38@ 45 Bird, tg) 13@ 15 Canary (2: 10@ 15 Caraway, Po. .55 44@ 50 Cardamon. 225.5) O02 00 Celery, powd. .45 .385@ 40 Coriander pow. .35 25@ 30 DP es 10@ 20 Menriel 22 25 60 Helge ne eS 08s@ 13 Flax, ground __.. 08@ 13 Foenugreek pow. 15@ 25 SIGHT ce 8 15 Lobelia, ‘powd. _... @1 25 Mustard, yellow.. 15@ . 25 Mustard, black _. 15 20 PONY 2 Oo 30@. 40 Quince: — 2 75@3 00. Maye 15@ 20 Sabaditiat =o 23@ 30 Sunflower —.._. “11% 15 Worm, American 30 40 . Worm Levant ... 4 60 Lead, white dry 14%@ 15 Lead, white oil_. 14%@ 15 Ochre, yellow bbl. @ 2 Ochre, yellow less 24%@ _ 6 Eby os ee 5@.- 8 Red Venet’n Am. 34@ 7 Red Venet’n Eng. 4@ - Whiting, bbl. __-. @ 4 Whiting. 5%4%@ 10 L. H. P. Prep... 2 80@3 00 Rogers Prep. __ 2 80@3 0¢e Miscellaneous Acetanalid _... 47%@ 58 eR 08@ 12 Alum. powd. and Sround 99@ 16 Bismuth, Subni- trate eo 3 85@4 00 Borax xtal or powdered ____ o7@ 138 Cantharades, po 1 75@5 00 Calomel 22 1 76@1 96 Capsisum, pow’d 48@ 55 Carmime 6 00@6 6¢ Cassia Buds -_. 25@ 30 Cloves 7@ 50 Chalk Prepared. 14@ 1€ Chloroform 57@_ 6: Chloral Hydrate 1 35@1 8 €ocame: 2 11 60@12 25 Cocoa Butter _._. 55@ 175 Corks, list, less 40@50% Copperas: 2. 2 10 Copperas, Powd. 4@ 10 Corrosive Sublm 1 48@1 63 Cream Tartar __.. 35@ 45 Cuttle bone __.. 65 75 Dextrme i090 4% 15 Dover’s Powder 3 50@4 00 Emery, All Nos. ee 15 Emery, Powdered 8 10 Epsom Salts, bbls. @ 3 Epsom Salts, less 3%@ 10 Ergot, powdered __ 1 50 Flake, White _... 15 20 Formaldehyde, lb. 21@ 30 Gelatine 22 1 25@1 5¥ Glassware, less 55%. Glassware, full case 60%. Glauber Salts, bbl. aes Glauber Salts less 04 0 Glue, Brown -_.. 21 30 Glue, Brown Grd 12% 20 Glue, White ___.27%@ 35 Glue, White Grd. 25@ 35 Glycerine 22 24 32 Hops 2 65 75 FOGG eo ee 6 s0ge 75 Todoform ____._ 7 60@7 85 Lead Acetate _. 18@ 26 Lycopodium _____ 75@1 00 MaGe. Ee. 80 Mace, powdered $5@1 00 Menthol 3... 11 00@11 25 Morphine __.___ 8 70@9 60 Nux Vomica __ @ 30 Nux Vomica, pow. 17@ 25 Pepper black pow. 82@ 35 Pepper, White _. 40 45 Pitch, Burgundry 10 15 Quassia —._WWW.. a ae 15 Quinine __..____.. 72@1 33 Rochelle Salts __ 30 40 Saccharine WW. 30 Salt: Peter. 3... 11 22 Seidlitz Mixture 30 40 Soap, green _... 15 3 Soap mott cast. 22%@ 26 Soap, white castile Cake e @11 50 Soap, white castile less, per Pe 1 25 Soda Ash ~_______ 3 %@ 10 Seda Bicarbonate 314@10 Soda, Sal 03@ 08 Spirits Camphor @1 35 Sulphur, roll _... 3% 10 Sulphur, Subl. ... 04 10 Tamarinds 2. 20 25 Tartar Emetic ._ 70 75 Turpentine, Ven. woos 25 Vanilla Ex. pure 1 75@2 25 Witch Hazel _. 1 47@2 00 Zinc Sulphate .. 06 >see nes tanec sy i Sciences oun ineseesneenreeeeenrneneeenneearaee eterna te ee lesdiestinehenichie® selcealancnstcatiniinad: daaieteecmamanntnencic nacre cron MICHIGAN TRADESMAN April 4, 1923 GROCERY PRICE CURRENT ‘These quotations are carefully corrected weekly, within six hours of mail- ing and are intended to be correct at time of going to press. Prices, however, are liable to change at any time, and country merchants will have their orders filled at market prices at date of purchase. ADVANCED —" DECLINED Crushed Pine Apples Cheese Fruit Jars Pork Bulk Olives Veal Oats Nuts Olives Sait AMMONIA Rich & France Dreets Beef, No. % Rose Sli. 1 75 Arctic Brand 16 oz., 2 doz. in carton, per. deze 1 IX L, 3 doz., 12 oz. 3-75 Parsons, 3 doz. small 5 00 Parsons, 2 doz. med. 4 20 Parsons, 1 doz., lIge. 3 35 Silver Cloud, 3 dz. sm. 4 80 Silver Cl’d, 2 dz., med. 4 00 Silver Cloud, 2 dz. Ige. 6°70 One case free with five. AXLE GREASE is 5 50 10 Ib. pails, r doz. 8 20 15 lb. pails, ae doz. 11 20 25 lb. pails, per doz 17 70 BAKING POWDERS Calumet, 4 oz., doz. 95 Calumet, 8 oz., doz. 1 95 Calumet, 16 oz., doz. 3 35 Calumet, 5 Ib., doz. 12 75 Calumet, 10 Ib., doz. 19 00 K . C., 10c doz. =... 92% K. C., 15¢ doz. --.. 1 387% K. C., 20c doz. -... 1 80 K. C., 25e doz. _... 2 30 K. C., 50c doz. _... 4 40 K. C., 80¢ doz. -... 6 85 K. C., 10 Ib. doz. -_ 13 50 Queen Flake, 6 oz. _. 1 25 Queen Flake, 16 oz. _. 2 25 Queen Flake, 100 Ib. keg 11 Queen Flake, 25 lb. keg 14 Royal, 10c, doz. ~_--_- 95 Royal, 6 oz., doz. . 2 70 Royal, 12 oz., doz... 5 20 Royal, 5 lb. ~----._- 31 26 Rumford, 10c, doz. .. 95 Rumford, 8 oz., doz. 1 85 Rumford, 12 oz., doz. 2 40 Rumford, 5 Ib., doz. 12 54 Ryzon, 4 oz., doz. -. 1 85 Ryzon, 8 oz., doz. -. 2 25 Ryzon, 16 oz., doz. —. 4 05 Ryzon, 5 Ib. --_-.._. 18 00 Rocket, Jennings Condensed Pearl C-P-B “Seal Cap” 3 doz. Case (15c) -... 3 75 Silver Cloud, 3 dz. sm. 3 80 Silver Cloud, 2 dz. Ige. 3 80 with perforated crowns. One case free with five. BREAKFAST FOODS Cracked Wheat, 24-2 Cream of heat ___. 8 69 DO om et OTD GD CO eo a Shred. Wheat Biscuit 3 85 Vita Wheat, 12s ______ 1 80 Post’s Brands. Grape-Nuts, 24s ___.__. 3 80 Grape-Nuts, 100s __.. 2 75 Zostum Cereal, 12s _. 2 25 Post Toasties, 36s _. 2 #5 t Toasties, 24s _. 2 85 -ost’s Bran, 24s __.. 2 7¢ BROOMS Standard Parlor, 23 ib. 8 00 Fancy Parlor, 23 Ib. 50 © Ex Fancy Parlor 25 lb 10 50 Ex. Fey. Parlor 26 ib _ = Special 2 8 00 No. 24 Good Value -. 8 75 No. 25 Velvet -_---. 10 00 No. 25, Special -_--- 9 50 No. 27 Quality ~-_-_- 11 00 No. 22 MisS Dandy —. 11 00 No. B-2 B. O. E. ___. 10 50 Wircboass. 36 Ib. __ . 00 B.0.E. W’house, 32 Ib. 50 BRUSHES Scrub Solid Back, 8 in. -___ 1 50 Solid Back, 1 in. --.. 1 75 Pointed Ends ________ 1 25 Stove BN 1 OS ee 1 35 Shoe i Be 0 No. : casita diss untebieaeose 1 25 NO! So 00 2 BUTTER COLOR Dandelion, 25c size -. 2 85 Nedrow, 3 oz., doz. 2 50 BUTTER SUBSTITUTES i. VAN WESTENBRUGGE Carload Distributor Ib. cartuns —._..__ 25 ands: 30). 2416 : CANDLE Electric Light, 40 Ibs. 12.1 Plumber, 40 Be ee See Paraffine, 68 --------. ie Paraffine, 128 -.-..-.. 14 Wicking > 40 Tudor, 6s, per box ~. 30 CANNED FRUIT. Apples, 3 lb. Standard 1 75 Apples, No. 10 .4 25@4 50 Apple Sauce, No. 2. 2 00 Apricots, No. 1 1 = 00 Apricots, No. 2 -_--.. 2 25 Apricots, No. 2% 2 25@3 60 Apricots, No. 10 9 00@13 50 Blackberries, No. 10.. 9 00 Blueber’s, No. 2, 1-75@2 50 Blueberries, No. 10. 11 50 Cherries, No. 2.3 00@3 50 Cherries, No. 2% 4 00@4 95 Cherr’s, No. 10 11 50@12 00 Loganberries, No. 2 -. 3 00 Peaches, No. 1 —..__ 1 4 Peaches, No. I, Sliced : 40 Peaches, No. . 76 Peaches, No. 2%, Mich 3 25 Peaches, 24% Cal. 3 00@3 75 Peaches, No. 10, Mich 7 75 Pineapple, 1, sliced __ 2 00 Pineapple, 2 sliced __ 3 50 Pineapple, 2, Brk slic. 3 00 Pineapple, 2%, sliced 4 25 Pineapple, No. 2, crus. 2 25 Pineap., 10, cru. § 50W@9 50 Pears, No. 2 Wu... 2 Pears, No. 2%. 4 25 Plums, No. 2% 3 Raspberries No. 2, blk. 3 25 Raspb’s, Red, No. 10 9 75 Raspb’s, Black No. 10 11 00 Rhubarb, No. 10 _... 5 25 CANNED FISH. Clam Ch’der, 10% oz. 1 35 Clam Ch., No. 3 3 00@3 40 Clams, Steamed, No. 1 1 75 Clams, Minced, No. 1 2 60 Finnan Haddie, 10 oz. 3 30 Clam Bouillon, 7 oz._ 2 60 - Chicken Haddie, No. 1 2 75 Fish Flakes, small —. 1 35 Cod Fish Cake, 10 oz. 1 85 Cove Oysters, 5 oz ~. 1 75 Lobster, No. %, Star 2 90 Shrimp, No. 1, wet 1 80 Sard’s, % Oil, k. 4 25@4 75 Sardines, 4% Oil, k’less 3 85 Sardines, %4 Smoked 7 S Tuna, ie Albocore __ 95 Tuna, %, Nekco -_._ 1 65 Tuna, %, Regent ___ 2 25 ~ CANNED MEAT.. Bacon, Med. Beechnut 2 70 Bacon, Lge. Beechnut 4 50 Beef, No.-1, Corned -_ 2 65 Beef, No. 1, Roast _. 2 65 Beet, No. %, Qua. Sli. 2 10 Beef, No. 1, Qua. sli. 3 15 Beef, No. 1, B’nut, sli. 5 10 Beef, No. %, B’nut sli. 2 80 Beefsteak & Onions, s 3 15 Chili Con Ca., 1s 1 35@1 45 Deviled Ham, %s -.. 2 20 Deviled Ham, %s --- 3 60 Hamburg Steak & Onions, No. 1 ~--.. 3 15 Potted Beef, . oz. ... 1 40 Potted Meat, y% ae 50 Potted Meat, % Libby 90 Potted Meat, % "aoe 80 Potted Ham, Gen. % 2 16 Vienna Saus., No. % 1 36 Veal Loaf, Medium -. 2 30 Baked Beans Beechnut, 16 oz. -... 1 40 Campbells -..--....... 1 15 Climatic Gem, 18 oz. 1 00 Fremont, No. 2 ~--... 25 Snider, No. 1 ~---.... 95 Snider, No. 2 .. 1 35 Van Camp, Small _. 92% Van Camp, Med. 15 CANNED VEGETABLES. Asparagus. No. 1, Green tips -.. 4 00 No. 2%, Lge. Gr. 3 75@4 50 Wax Beans, 2s i 35@3 75 Wax Beans, No. 1 Green Beans, 2s rc 60@4 75 Green Beans, No. 10— . 25 Lima Beans, No. 2 Gr. 2 00 Lima Beans, “ee oat 95 Red Kid., No. 1 30@1 56 Beets, No. 2, i. 1 et 40 ake a Beets, No. 2, cut 1 25@1 76 Beets, No. 3, cut 1 40@2 10 Corn, No. 2, St. 1 00 Corn, No. 2, Ex.-Stan. 1 Corn, No. 2, Fan 1 60@2 26 Corn, No. 2, Fy. glass 3 26 a, Dehydrated Veg Soup 99 Dehydrated Potatoes, Ib 45 Mushrooms, Hotels _.. 40 Mushrooms, Choice, .._ 48 Mushrooms, Sur Extra 70 Peas, No. 2, E.J. 1 25@1 80 ae No. 2, Sift., e tb. Pumpkin, Ne 1 45@1 75 Pumpkin, No. io ~--. 4 00 Pimentos, %, each 15@18 Pimentos, %, each ._ 27 Sw’t Potatoes, No. 2% 2 16 Saurkraut, : wes 2 65 Succotash, No. 4 2 1 60@2 35 Succotash, ae 2, glass 3 45 Spinach, No. sinccsaises: ki SD Spinach, No. 2 1 45@1 60 Spinach, No. 3 2 15@2 25 Spinach, No. 7 Sccipanice 6 00 Tomatoes, No. 1 30@1 60 -Tomatoes, No. 31 90@2 25 Tomatoes, No. 2 glass 2 85 Tomatoes, No. 10 ____ 6 00 CATSUP. B-nut, Large —_______ 2 70 B-nut, Small _....W. 1 80 Libby, 14 oz. __.-____ 2 25 Libby, 8 oz. --__-_____ 1 60 Lilly Valley, 14 oz. ._ 2 35 Lilly Valley, % Pint . = Paramount, 24, 8s ____ Paramount, 24, ion 2 40 Paramount, 6, 10s __ 10 00 Sniders, 8 oz. --...__. 1 75 Sniders, 16 oz. Van Camp, 8 oz. .... 1 75 Van Camp, 16 oz. _. 3 15 CHILI SAUCE, Snider, 16 - Catmceatin Se 2S Snider, 8 oz. —--.... 2 25 Lilly Valley, % Pint 2 26 OYSTER Se Sniders, 16 3 25 ~--<-= Sniders, 8 —" i aceninteoanis’ 2 25 CHEESE Roquefort _____________ 48 Kraft Smali tins ._.. 1 70 Kraft American _____ ; 4 Chili, small tins -___ Pimento, small tins. i 70 Roquefort, small tins 2 50 Camenbert, small tins 3 50 BOSON Wisconsin Flats _____ Hy * Wisconsin Daisy ____ 25 TOnenorn os 25 Michigan Full Cream: 25 New York Full Cream 33 Sap Sago -.-.--._._.. 35 CHEWING GUM Adams Black Jack -___ og Adams Bloodberry -_.. Adams Calif. Fruit -. as Adams Sen Sen - -... Beeman’s Pepsin —_____ 14 Beechnut 70 Doublemint —.--.-__._._ = Juicy Fruit —~..--..._. Peppermint, Wrigleys__ 6 Spearmint, Wrigleys —. 65 Wrigley’s P-K ____... 65 OS ees a 5 CHOCOLATE. Baker, Caracas, %s —. 37 Baker, Caracas, 4s _. 35 Baker, Premium, %s __ 37 Baker, Premium, 4s __ 34 Baker, Premium, %s __ 34 Hersheys, Premium, %s 35 Hersheys, Premium, %s 36 Runkle, Premium, %s_ 34 Runkle, Premium, %s. 37 Vienna Sweet, 24s ___ 1 75 COCOA. Baker’s ¥%s ----22- 40 pakers Wa. 2 36 ee, 3ee 43 Bunte, % Ib. ~~ ~~... 35 Bums, 1D, 32 Droste’s Dutch, 1 Ib.-- 9 00 Droste’s Dutch, % lb. 4 75 Droste’s Dutch, ¥% lb. 2 00 Hersheys, %S --_-.----~ 33 Hersheys, %s —----.---_ 28 PRU oe 36 Lowney, %S8 -------.---- 40 Lowney, 4S -..-----. mn £0 Lowney, %S --..-..--. 38 ¥s, 5 lb. pn Dunham 60 4s, 5 lb. case --....... 48 4s & %s, Or5 Ib. case 49 Bulk, barrels Shredded 20 96 2 oz. pkgs., per case 8 00 48 4 oz. pkgs., per case 7 00 ig gag LINE. Hemp, 50 f 00 Twisted Cotton, 50 ft. : 75 Braided, a2 wee ween MN oe 20 NO men MBIRlMDO 29 Guatemala 0 30 Java and Mocha -...... 39 Bogota. 32 PRROITS 28 Christian Coffee Co. Amber Coffee, 1 lb. cart. 31 Crescent Coffee, 1 Ib. et. 26 Amber Tea (bulk) __._ 47 McLaughlin’s XXXX er XXXX pack- age coffee is sold to retail- ers only. Mail all orders direct to W. F. McLaugh- lin & Co.. Chicago. Coffee Extracts a. oer 160° Prank’ s 50 pkgs. -.-.__ Hummel’s 50 1 Ib. __ tou CONDENSED MILK Eagle, 4 doz. -..-.._. ~~ 9 00 Leader, 4 doz. MILK COMPOUND ebe, Tall, 4 doz. —. 4 50 ebe, Baby, 8 doz. —. 4 40 Carolene, Tall, 4 doz. 4 00 Carolene, 3 50 aby EVAPORATED MILK Blue Grass, Tall, 48 5 00 Blue Grass, Baby, 72 3 75 Carnation, Tall, 4 doz. 5 25 Carnation, Baby, 8 dz. 5 15 Every Day, Tall ____ 5 25 Danish Pride, tall __ 5 25 Danish Pride, 8 doz. 5 15 Every Day, Baby -.-_. 4 00 Goshen, Tall ~....____ 5 00 Goshen, Gallon _______ 5 Oatman’s Dun., 4 doz. 5 Oatman’s Dun., 8 doz. 5 15 Pet, TA 5 Pet, Baby, 8 oz. __.. 5 . Borden’ OB; 2OR oo 25 Borden’s, Baby ______ 5 15 Van Camp, Tall ____ 6 25 Van Camp. Baby ____ 3 95 White House. Raby — 4 75 CIGARS Lewellyn & Co. Brands . Mi Lola Capitol, 50s. _._-___ 125 00 Favorita, 50s ______ 115 00 Victory, 50s ~__.____ 95 00 Buckeye, 50s ______ 75 00 Panetela, 50s ______ 75 00 LaSoretta (smokers) 70 00 Wolverine, 50s ~-_.. 75 00 Garcia Master Cate, 3008 oo 37 50 Swift Wolverine, 50s _--__ 130 00 Supreme, 59s = Bostonian, 50s Perfecto, 50s ~-_-___ Blunts, 50s —... Cabinet, 50s ------_ Worden Grocer Co. Brands Harvester Line. Kiddies, 100s ~_--____ 7 50 Record Breakers, 50s 15 00 Delmonico, 50s ~-.-.. 5 00 Epicure Panetela, 50 i 00 Perfecto, 50s --_--.. 95 00 The La Azora Line. ~ Agreement, 50s ~_.._ 58 00 Washington, 50s -.._ 75 00 Sanchez & Haya Line Webster Cigar Co. Plaza, 50s, Wood __ 95 00 Pantella, 50, Wood — $5 00 Coronado, 50 Tin —_. 95 00 Belmont, 50s, Wood 110 00 St. Reges, 50s, Wood 125 00 Vanderbilt, 25s, Wd. 140 00 Snuff. Copenhagen, 10c, roll 64 Seal Blandening, 10c_ 64 Seal Goteborg, 10c, roll 64 Seal Swe. Rapee, 10c 64 Seal Norkopping, 10c 64 Seal Norkopping 1 lb. 85 CONFECTIONERY Stick Candy Pails tama 17 Jumbo Wrapped -___ 19 Pure Sugar Stick, 600’s 4 20 Big Stick, 20 Lb. case 19 Mixed Candy Pails Kindergarten —_______ 18 epee ee 17 Ba th Aes oe es 15 French Creams ______ 20 nee Se 19 Crocers 922 13 Fancy Chocolates 5 Ib. Boxes Bittersweets, Ass’ted 1 65 Choc Marshmallow Dp 1 75 Milk Chocolate A A__ 1 95 Nibble Sticks ~_._____ 2 00 Primrose Choc. —.... : = No, 42 Choe: Chocolate Nut Rolls _ i 90 Gum Drops Pails Bigs 17 Orange Gums —_______ 17 Challenge Gums ___-_. 14 HavOrie 540s 20 superior’ 21 Lozenges. Pails A. A. Pep. Lozenges 19 A. A. Pink Lozenges 19 A. A. Choc. Lozenges 20 Motto Hearts —______ 20 Malted Milk Lozenges 22 Hard Goods. Pails ee PODS 2 18 0, F. Soretound Dps. ee Anise Squares -_____ Peanut Squares ______ 30 Horehound Tablets __ 20 Cough Drops Bxs. 1 30 Se eaAm Ss 2 Package Goods Creamery Marshmallows 4 oz. pke., 12s, cart. 1 05 4 oz. pkg., 48s, case 4 00 Specialties. «= Arcadian Bon Bons Wainut Fudge —___ Pineapple Fudge —_____ Italian Bon Bons —______ 18 National Cream Mints 25 Silver King M. Mallows = Walnut Sundae, 24, 5c ts Neapolitan, 24, 5¢e ____ Yankee Jack, 24, 5c __ se Gladiator, 24, ite 2 4 60 Mich. Sugar Ca., 24, 5c 85 Pal O Mine, 24, 5c __.. 85 COUPON BOOKS 50 Economic grade __ 2 50: 100 Economic grade __ 4 50 500 Economic grade 20 00 1,000 Economic grade 37 50 Where 1,000 books are ordered at a time, special- ly print front cover is furnished without charge. CRISCO. 36s, 24s and 12s. Less than 5 cases __ 21 Hive Cases: oo 20% Sen: cones oo 20 Twenty-five cases _.. 19% 6s and 4s Less than 5 cases __ 20% Hive Cases... 1914 TEN CASOR oo 19% Twenty-five cases __ 19 CREAM OF TARTAR 6 1b. boxer .-.500 38 DRIED FRUITS Apples Evap’d Choice. blk. oe Apricots Evaporated, Choice .___ 28 Evaporated, Fancy -._. 33 Evaporated Slabs ___._ 25 Citron 10 ib. box 2 see AE “Package, Currants Re Or 23 Boxes, Bulk, per lb. —-. 20 ‘ Peaches Evap. Fancy, Unpeeled 20 Evap. Fancy, Peeled —. 22 Peel Lemon, American —___- 24 Orange, American _____ 25 Raisins Seeded, bulk@ oo 13 Seeded, 15 oz. pkg. __ 14% Seedless, Thompson __ 138% Seedless, 15 oz. pkg. 14 California Prunes 90-100 25 lb. boxes _.@10% 80-90, 25 lb. boxes eh 70-80, 25 lb. boxes -.@12 60-70, 25 lb. boxes -.@13 50-60 25 lb. boxes ..@14 40-50 25 lb. boxes -_.@16 30-40 25 lb. boxes ~.@19 FARINACEOUS GOODS Beans Med. Hand Picked -_ 09 Cal. Jamas: 2... 1 Brown, Swedish a mead Midnew: oe 09% Farina 24 packages ...-..__ 10 Bulk, per 100 Ibs. -__. 05 Ho miny Pearl, 100 Ib. sack -. 3 50 Macaroni Domestic, 20 lb. box 07% Domestic, broken bbls. 064% Armours, 2 doz., 8 oz. 1 80 Fould’s, 2 doz., 8 oz. 1 80 Quaker,.2 doz. ....=. 1 85 Pearl Barley Chester ese 4 25 00 and 0000 7. 6 00 Barley Grite oo 5 00 Peas Scotch, ib. oo 08 Spit. 1B. ee eS 08% Sago Mast. India 22 09 ' Tapioca Pearl, 100 lb. sacks __ 9% Minute, 8 oz., 3 doz. 4 05 Dromedary Instant _. 3 50 FLAVORING EXTRACTS Doz. Lemon 1 20° %. ounce —..- 165 1% ounce -... 2 00 275 2% ounce -... 8 25 240 2 ounce... 3 00 450 4 ounce __..-_ 5 50 7 16: 8 opnce 2 9 50 15 00 16 ounce —____ 18 00 29 00 32 ounce —.___ 34 00 FLOUR AND FEED Valley City Milling Co. Lily oe % Paper SACK ees Harvest Queen, 24% Light Loaf Spring Wheat, 248) 2. Roller Champion 2416 Snow Flake, 24%s __ Graham 25 lb. per cwt Golden Granulated Meal, 2 Ibs., per cwt., Rowena Pancake Com- pound, 5 lb. sack ___ Buckwheat Compound, 6. i. Bae es Watson Higgins Milling oO. New Perfection, %s_ 7 60 Red Arrow, %s ...___ 7 80 Worden Grocer Co. American Hagle, Quaker, Pure Gold, Forest King, Winner. Meal Gr. Grain M. Co. Bolted 2 55 Golden Granulated __ 2 70 Wheat INO. SS SOG 1 25 MO; 2 White 1 23 Oats RC 52 Less than Carlots .... 57 Corn Cariots je 82 Less than Carlots ____ 87 Hay Carlota 16 00 Less than oo -- 20 00 Street Car Feed -___ 35 00 No. 1 Corn & Oat Fd 35 00 Cracked Corn —-_~_ _ 35 00 Coarse Corn Meal __ 35 00 FRUIT JARS Mason, pts., per gross 7 45 Mason, qts., per gross 8 80 Mason, % gal., gross 11 95 Ideal Glass Top, pts. 9 06 Ideal Glass Top, qts. 11 10 Ideal Glass Top, % Batons fo 15 20 GELATINE Jello-O, 3 doz. Knox’s Sparkling, doz. 3 25 Knox’s Acidu’d, doz. . a Minute, 3 doz. Plymouth, White —_.. i 3 ae ees aw, astern Cue ers April 4, 1923 HA ND, CLEANER MICHIGAN T A Shelled RA Almonds nono a aes DESMAN 125 Ib. Spanish, = Heavy hogs ork. Filberts et ~ oe 8 SALT an Tipit hoger oe wi. ae laos ee ee ee 1038 oe. a 2 Ib. 90 Spotless sh 18 Lig. 4 25 = oe ree BO ere ee ; as eans: : RB OLIVES ae Shoulders” foe eo oS it ir abi 1, 160 1b. be. 2 80 oe Fl sae . .< 38 i Bulk, 2 gal. keg’ -_. 4 35 cpere ope 12% Karmer Spec... 70 © 32 . Sapollo. ush, I doz. -- 2 oe oS eet Bulk, 5 oat kee ee watibe Digan : Packous * eat, 56 lb. 6 Scns ae a 225 Choice _-------—-— 4@38 gal. k -- 6 00 ck bones ___-______ 10 for ice c 3 Snowbo3 12 oz. wee oe 45@56 noe wt, Jars, ane ee 05 “wie Ib., each ream enow roy. 100, 10 oz. , 40. No 1 Nipbs. = 58@60 see Jar, aa -- 6 25 PRO Butt 8, 50 95 Speed oy, 24 Large 4 00 1 lb. pkg. Siftings ____-- 62 5% oz. Jar, pl., fon tee © marveled. Pork Baker Salt, 280 1b. bbl 4 41 Sunbrite a 20 ee _ ar, - plain, °160 Clear B or 80 Ib. Ww : Sh 16% oz plain, doz. 2 S ack 23 bbl. 4 25 yandotte, 48 ---- £00 Gunpo 10¢ size, 4 4 oe Jar, Pl. do - 2 80 hort Cut Clea! 00@24 00 “607 Pee See 4 75 Choice powder ic sta 3 don (a i Jan, akatiead 450 Clear Panis 22 00@23 00 B 57 SPICES. ae 28 25¢ size, 2 ae. ou. 3 60 9 oz - Jar, Stu a -- 1 65 -- 27 _ 28 00 A + ee 38@4 ze, St eae S - doz. s 5 30 Allspic pices, 9 ae ee 400 12 oz. tar aoe doz. ‘ a Ss Pp Bellies = . ies 48 Glocea: a -- @13 P Ceylon caries trea. a eee pEAaU tuffed, dz. 5 00 ee 00@18 00 Cassia, eae ___- @45 ee medium __ to ok ee oe ee IT BUTTER. 80 Ib. tubs ee Cassia, 5¢ pkg a ee ose, fancy -___-__ = HORS ore. nae tac M% Gineee African” a 5 : or a i“ eee @15 congou, Medium na eens cee namre 1 05 Be eT ee papoose Gere @70 Sonsou. Ghafes’ > ake JELLY AND aie oes tee Mixed, 5¢ pkgs. doz. on = choke: = Oe eae ce 1) ih Bete oo — i Remces. pans OO Ot en Pie 7 . pails ____ . pails ____ ance % Nutmegs, 105-110 ____ Buckeye, 2 Asst., doz. ‘ oH 3 Ib. pails oe 1 Pepper, Black ! i —— Sao tate ciae ’ Pure Ground in Bi @t ; - . "per dow. 1 46 Bologna __.- ages Ailenles, ee Bulk Pancyw. 45 ee ee ee 12 loves, Zanzib. Soe, @16 Teg ae 50 8 oz. SSES Bel Car- Cassia ar ---- @5 ; per doz, R68. 32 goat Mo Brand Ginger. oe Cee oe Cotto TWINE MATCH Be 24 1 Ib. pa ‘1; in case 3 20 Meekard PlGAMe @25 Cott n, 3 ply cone Blue Ribbon ES. 12 2 Ib. Ya 5 60 Ton a ee D25 W. on, 3 ply ball oe ir sai to ‘Tae Fog 755 °,/bd. pelle FO oe Hoearhess ae 11 P Notueas oe or ool, SOY fine 20 Safe Home, 1 ox. 8 00 10 Ib. pa in crate 6 a eee er case, 2 Pe es ee Rod suck 720 1e"bes § $099 1 we oe o same Smneked, Meaty rercage, 4,2, me— 34 Feber, Mie crt Gi ciaer, 40’ Grain amond, 144 bx 5 ' ihe oe 8 Hams, 16- oe 0 Pepper, Cayenne ___- @30 White Grain — ‘ eS er, e hite Wine ----- 22 Cleveland Match oe 85 PETROLEUM PR --- 11% — ai - 20@ = SOAP Paprika, Spanien ---- oy White oe 2 grain 18 Brands o. Pe : he ODUCTS Calk : ee Ne 8 Am. Family, 1 Chili Seasonin _-. @32 vakiand Vi grain 22 mee icc ee ifornia fans @39 eo ee OO ili Powder, 15¢ a a ee a .. Mm gu, Zak White, 100 box 8 25 so ie 7 6 ee a Oaprie. Cis ee Ge ee = ank Wa: e, a els Na ; ox 5 2 Be, Oe ee 95 Blue Ri ider ._ 25 wee Gas Machine Gasoline 213 Minced Hens ~~ oe tue 8 White Na. 100s § 25 Onion Salt "7" 4 23 Gakiand. White. Picking 20 os — Capitol & P. Naphtha oy : oops alii relay . @15 Sabine ig White. 5 00 Fonelty’ if” oa = 1 a No charge for ae Po ee tlantic Red Engine. 42.2 pm a8. Qwite Clesaic, 160 box eth do oo eS = Wie bee ee Boneless ee tna - ,Bouauet ---. 325 No. > tae cee ola Pal, 14 Ghsieten Bonet os cogas gp Bey BES 00 bg § 25 Marioram, 10m. = 6 No ee ee i . Nae te Fr. $ ° eee Tr = Buddis, 144 Besse <6 0 f: olarine Condensed Non t 7 est Toe Thyme, a. 39. No. oe cee oie Conden o. 1 car. Palm olf a7 americ 26 of 90 Peerle: r gross __. 23 aus o” Matches. Ir Moist 7 oo prick 31 a cog i thi 00 avanen =e Rochester, No ? 30 Red Top, 5 gro. cas oa Medium ae ei cece 5. 800 Sweetheart, box —-- ; Be Ringetord Corn foe ae No. ‘ton 2 z MINCE : e 5 Medium heav -------- 59.2 Vy, Be re a Grand , 100 box _ 5 Powd ra, 40 Ibs. __ » per doz. ee Sicis en 8 nee Heavy |-—...- y ------ 59.2 34 bbis., 35 Ibs. _-_- 15 Grandpa azar, 50 em. 2 7 Argo ered, ae oe * oe 2 doz pase a 4 86 alah heavy ey a GA aL 1 Se a a 4 00 Fairbank rag 50 Lee 3 35 Cream ag Ib. pkgs. ~~ 3 76 WOODENWARE ibby Kegs, ‘Wet Wb 3 z oe Oi fee Se 3 fe ae 100, 13¢ 100 ‘bx 4.00 Quaker oie --------- ~ 4 39 Bushels Baskets . . 5 , OZ. Cc ner a Tri a 1 ams 9: ENG comme erin 8 00 : Fe ag a 4 , narrow b MOLASSES ree OZ. oni > rae re en Ibs. we : Williams ae pee a 9s 50 ATSO, 48 1 Cue 6 je Cone e : : ‘arowax, 100 ; 1. 7 like eee 0 : oz. 48 “TsO - pkgs. -. 3 , narrow band, Parowax et EO. 6.7 % bbl Bee P go, 12 3 lb - 3 75 wood h and, Ds x, 4 -- 6.7 S., 80 == 160 roctor A . pkgs. andle Parowax, 20 gas 8.9 Hogs, asinine co = a0 Chines ee Suc Gloss pis. 73% ee ae band __ 2 a evict , SO. 1 Elasti ’ ise ' , drop ha ae Beef, peste ee Chipso » igs __---- 6 AC lastic, 64 pk -- 11% Market, si ndle. 75 Becf mide wet tigae | ORY: Wa oe 600 Tiger, 50 1 pkgs. ---- 5 35 Sine” a ae Sheep, a oe Gs 25@30 Ivory, 100, 10 si = Goa , 50 Ibs. ek Soe a we large ___--___- 1 25 ea nice {5 5@30 Ivory, 50, 10 oz, ws CORN SY ~-- 04% SPint, medium - = .< ncy Head y Soap Flks., 100s 50 RUP. _ email 2. 305” Bie Raa Ivory S Oe ee 7 00 Bat ——aadt Eiaetad ies. 505 4 1 Barrel, § Gale ach ee eg una, 100 cak e365 arrel, 10 gal. ch_. 2 40 RO 03% cakes _ q gal., Sicck Our ie Ie ake p. &'G. White Naptha 20 sto 6 gal., per gal. =~ 16 = Silver Flak 0 Ib. sks. 4 75 Piast 100 No. 13 ok a5 25 Egg C Pio oe N old Brer Rabbit Quaker 3 10 Fam. 1 90 aoe Nap. Pow. 60 a 5 50 No. 1, Star a No. 10, 6 cans to case 5 10 Quaker, 12s tegular 180 Star Nap. Pw., 100-138 3 83 Ne Cae 10 0 23 S ily -- 2 : Nap. P 5 o. 1, St -- 10 00 te ie 2 ee eb Mothers, 25s, | Ii'n 65 w., 24-608 4 85 Me 1a ee ee Jo. 236, 24 ca B ul No. 2, ys 4 50 fo aoe a 60 ee ee ee ce 2a Star Egg Tra. ' ans to cs. 4 60 Sacks, 90 Ib. Jut eg. 1 45 CLEANSE i ys 9 00 i ee ee Sacks, 90 Ib. Cottona. 3 15 ioe GOLDEN-CRYSTALWHITE-MAPLE Eolnwe ae No, 5 "42 ey to case 3 65 Se A SALERATU ae " ITC HE Penick Gol No e patent spring , Lee ‘ase | ‘ ‘ d . 2, ing 2 00 ee eet i oe a ee rm and Hammer... 8 7 N 6, 19 Ib. cans oe wes ee ie Pees 36 cans to ca a 8 2 qt. cans 400 qG SAL SODA L 24, Se ea oo eee a or Mop Heads ao No. “aa abo Brand. sine ae aoe bbls. ____ 2 ZER 24, 1% Ib. pena eee 2 85 oo Mop Heads 3 - No. 5, 12 Nae 2 case 2 g5_ Barrel, tose u Sour Gone 100 lbs cs 2 7: Crystal W Se 195 10 at. Gar No. 2p, 94 pata eps 3 19 Half ieee. cay ae a 16 00 packages. 36 2% Ib. 2 [ 10 Ib. i Syrup y be Sarasa as : 35 No. 1%, 36 cans to cs. 5 Galina Beek Ce ee Bish 2 50 Sie cam 2 95 qt. Galvanized -__- 60 < es. 2 90 CB eg Mi COD FIS 94 21 . he os 31 12 qt. Flari ized ____ 2 90 New Orl ave 75 Middles H » 2% Ib. cans 315 19 laring Gal. Ir. 5 25 Fanc w Orleans 30. 2 eet Small mee Ca 54 ie Ib. cand 3 30 qt. Tin Gal. Tr. 5 25 Se oS 30 eerion, 240 = 8 08 On eet elem 6 cick mausuic 6 $30 12 Gt. Tin Dairy —-~ 5 23 A a 42 10 gallon, 800 . 6 we te b. Fure, 6. 10 Ib. ees Syrup Traps wie Half barrels 5c extra 23 ne: cay sees 12 75 Wood boxes. Pine 1 40 12 6 1b cane 2 3 70 Mouse, wood, 4 ‘ Molasses eo 600 Sens een Whole oa Pure ____ 26 De 214 Ib poli <== 3 90 oo wood, 6 ioles a 90 Baik eed eke ¢ ans (15 gals. (island claminn 12 2, eth cons su we tin, 5 h -- 70 a on wie ie os ia oon 00 Milkers, kegs nerng oe ame hee ie Red Hen, 12, 5 4 Ib. 3 2 oz. in bx 00@1 2 eee aad 15 Blue K Corn aaiie 1 00 Red Hon 6°10 Ib. “2 2 80 PLAYIN 0 ¥. M. Halt bbis.“-— 00 a No. 1%, ouse, spring —------- + Cue Cake, Mee a Broadway 2 Aa ar Mo bbls. > 16-£0 as Karo, No. 5, 1 dz. Rk ee @ iger k oe Sf aoe : Se a ee u z. 2 3 a : Ginger Cake, 12, ¢ Ib a ea io EEKK, Herring ig ogee co ee ee cineer Cae BSI potash £2 2 pale Te xed Karo, Noo 2 | ail"Gaivantzed —= 6 13 ees ee Se heh nee mee RS TD as : Oc be 2-day ir =. 9 Sb annitt’s Yaseen aed Tt tb. baea--= 1688 gM oe lan ES ee Te Be See & L. 12-5 lb. - cs ft aawece 6 10 eH oe ASH ‘aro, No. 1 ae ass, Single __---__- 5 Ge Le e101 Zocee OO % bbl., 1 erring B ING POW doz o. 10, Glass. Si ple Soe q Dove, : Be sti 1 7: FRESH 00 Ibs. _ on Ami P DERS. ee en ae. Sige §0 oes a sai Wh. L. 5 50 1. or Tub Mackerel a oN ae Ami in = bx 375 o Iimt. Maple Flavor 3 00 ae Peerless ______ 50 Dove. 365 Ib Wh. L 5 zu op Steers ee i p De, 50 lb. fanc oe ED doe: dz. 325 range, No %. 3 avor. N gle Peerless __---— 50 Dove, 24, 2% Ib. —— 4 30 Spas Steers. & oe ee ubs, 60 count si Ee P Seap hag 100, 5c __.. 4 gy Oranee, No. a a a : a8 Ualveraal Queen ----. Mire Dove, 6, 10 1 ack 390 © ed. Steers & H 8@14 White Fish _ ndma, 24 Large _ 00 M ' 90 A 2 P b. Blue 0 Com. Ste eif. 11@1 Med. F e Fish Gold D arge _ 4 G aple. ee eee eee 8 25 almetto, 24, 2% a se _ & Heit. ee Os oo. a Se neat ‘e ae aa coon Ee aro, i ele Cleaners ton 2 on Z. goer cota ain ee r mT. eee ee i se eee ING ea we tS Gress Here) tS Mim To 1 66 La es , e, : Ss ee VA, ’ Tee ee ea T ek Almonds, fae Mediuin anna n-nn nn nnn an - Pa joe _.135 L# France tae Saas 4 50 M ed ead ee 2 30 da Large egona__ 19 Common oe ee ae Bee doz. __ dz. : 35 Luster Box, SA 4 dz. 3 60 Kanuek, De and Cane 13 in. tet Bowls ancy’ mixed 20 oo eae: sb es 218 Sugar Bird, Da iB 15 in. Butter “oo 9 00 Pea , Sictly —----- OM . OUTS _rre\d;1+d, “i: 2o_5 ss in, Butter... 0 Peanuts, Virginia, raw Gee 2 ee me eee s eee waves Sugar 7 is in Pate ae Pe % ir. roasted NidiuWin ee 1 Bl e, per doz : vrenrrers ind, 05, © | 4 «WRAPPING PAPE 25 00 anuts, Jumbo ie en ea 5 ack Silk Liaui oe ae ee es ee er 12 00 WRAPP eo ram ine Good bea 8 Geavaine Paste, dex 125 Johnaoa. Pues. wie ae whe Ss, ' rood ___ amali , doz. ; rity, cE ae i ay Pecans, eb Sent 22 Peedi eo ee 24 es Paste, doz. : 2) Pen LS ee Purity oe 2 60 ne. 1 Fibre _ white_ 05% Wamate, Caitornis » to ak ee oo ee an t 35 - 18 oz. __-_-_ 18 50 Pan Manila ~~ 06% Salted Pe a= -----------—-— 18 adium » per doz. 1 40 Me ABLE S eer fe a si. 06% anu M tot » per d M Li oe eee a ler cs ye pea WB tegen” $09 geayioF ase, Oo : er oe ee ees Vv namel, dz. oO A Peppe , Small__ 3 Magi hee ie eee ee ae ae Queen Ann, 60 % 4 dz 400 Mal Mat oS in Can 2 70 ---- 09 Stovoil, Cor doe doz. 1 35 -Rinso, 100 60 oz. -. 2 40 pga Sus eR enSN 2 40 Sunlight, 114 do: ----- 2 70 oz. _.... 3 00 Rub No Brora. Bee 2 You. 8 oz. dos: 275 Yeast Foam re ele 2 36 , 100, 10 -1, large -, doz. 270 Yeast F a. oz. = 2.7 ten A see ‘oam, 1% 0 ee - og Lio oe santa epee mee ST: meen 190 Fleischman SMERE SE? , er doz. —. 28 4 iliac each MICHIGAN TRADESMAN -April 4, 1923 Se co — = Co a Si Wee N Fett ay0N ES . WOMANS WORLD power of love. It is a dreadful mis- take to allow a child to make cheap promises—and break them cheaply as soon as you are out of sight. Prudence Bradish. Copyrighted, 1923.) —~+2>___ The well dressed customer often has less money than the one wearing old clothes. For that reason, if for no other, don’t take a chance and neglect the poorly dressed people. Cheap and Easy Promises Cheaply And Easily Broken. Written for the Tradesman. Peggy looked especially pretty in her pale green dress with yellow beads, and I told her so. She tooked up at me with quick surprise, and a smile which struck me as a little rue- ful, as she answered: “I’m so glad you like it. I do, too. But—” she stopped, and her smile faded. “But—what? How could there be any doubt about it?” “Mother doesn’t care for these beads with this dress.” “Y’m surprised to hear that,’ I said. “Your mother’s taste is so good. How- ever, we can’t expect always to agree about such things. Personai taste is a queer thing, and we have to learn to give people a wide freedom in such matters.” “Mother wouldn’t agree with you about that,” said Peggy. “She really believes that her taste is the last word, and she gets mad if I try to have any taste of my own differing in the least tiny bit from hers. She thinks I promised not to wear these beads and this dress together. Really, I didn’t promise; I didn’t say any- thing; but she thinks I did. And it rather spoils my p easure in wearing them.” There was nothing more to be said just then; of course, I could not foa- ment defiance much less bad faith, on the part of this unusually lovely girl towards her mother. But I had my own opinion, especially when she went on and said: “I have a good deal of trouble with myself over the promises that mother requires of me. You know how quick- tempered she is, and I do not like to have rows with her.. Whenever we have any difference of opinion, and she sees that I continue to think dii- ferently from her, she makes me promise to do as she says, and it troubles me when I know in my heart that she is unreasonable, and that i really have’a right to do the thing — like wearing these beads—that she has compelled me to promise not to do. “Tt’s only lately that I have begun to be worried about not keeping the promises.” “T think you ought never to make a _ promise to anybody that you do not intend to keep,” I said. “Well, I guess you don’t realize whai that means,” she said. “If I were io refuse to make a promise that mother demanded she would be _ perfect!y furious. It would mean—I hardly know what it would mean. Certainly a row that would last for hours or- days. I still think (I said) that you ought not to make a promise to anybody that you do not intend to keep. That is fundamental. The whole business of living together and getting along de- pends: upon our confidence in each other. Upon keeping our word and doing what we say we will do. I think we might go as far as to say that civil- ization is the measure of people’s keep- ing of their pledges to each other among individuals and groups and nations. But it is one of the basic principles of intercourse and of law that a promise made under duress, compul- sion, is not binding. And the promise must represent the feeling on the part of both parties that it is reasonable and fair, and gives a proper degree of liberty of choice to both. “You are not going to be happy with your mother,” I added, “if yoa go on with the feeling that you have to deceive her, even in very small matters, like dress and beads. You are seventeen; the time has come when you ought to be free to make choices for yourse f. But at the same time you long ago got too old—you were always too old—to indulge in small deceptions. This is a rather difficult subject; it cannot be disposed of by a few words either way. But I think you ought to have a good talk with your mother, and come to an understanding which will free you from any supposed necessity of mak- ing promises which mean nothing to you.” “T guess you're right,” she said, with a sigh. “But, ioh dear! You can’t imagine the fuss I’m going to have!” - This case is a very good illustration of a thing that is common among par- ents who do not realize the importance of promise-making. : Children are naturally truthful; their first impulse is to tel the thing the way it happened. Their so-called “lies” are always the result of causes; generally either the desire to pretend that something imaginary is real, or, more commonly, ‘because they are afraid of the person to whom the “lie” is told. Either case calls for wise and understanding treatment on the part of the parent; in the one case to recog- nize the legitimacy and the proper limitations of the instinct to visualize imaginary things, to dramatize fiction; in the other to abolish by compleie understanding the fear that stands be- tween you and your chi‘d. The sacredness of a promise is one of the things that can and ought to be impressed very early. And the first requisite is to exact very few of them, to make sure that they are under- stood and felt to be reasonable. Then, in those infrequent emergency cascs where they must rest for the momeat upon’ bare authority, they will hold from force of habit and with the SIDNEY ELEVATORS Will reduce handling expense and speed up work—will make money for you. Easily instalied. Plans and instructions sent with each elevator. Write stating requirements, giving kind of machine and size platform wanted, as well as height. We will quote y™ amoney saving price. Elevator Mnfg. Co., Sidney Sidney, Ohlo aoe Upon | od I FLOUR Weber Flour Mills Corp. Brands. eR Ta ee $7.65 Oven Spring ----------__ Se eerie 7.20 For Sale by KENTSTORAGE ComPany Grand Rapids—Lansing—Battle Creek Wholesale Distributors the Cross and Circle Signs of the Times Are Electric Signs Progressive merchants and man- ufacturers now realize the value of Electric Advertising. We furnish you with sketches, prices and operating cost for the asking. THE POWER CO. Bell M 797 Citizens 4261 Sand Lime Brick Nothing as Durabie Nothing as Fireproof Makes Structures Beautiful No Painting No Cost for Repairs Fire Proof Weather Proof Warm in Winter Cool In Summer Brick is Everlasting Grande Grand Rapids Saginaw Brick Co., Saginaw Jackson-Lansing Brick Co., Rives Junction Brick Co., Se a Printed in Red on Every Package of Genuine Alabastine i C L S eee bey i a. Instead of Kalsom or Paper Because only genuine A labastine will give you those soft delicate, artisic Alabastine colors, which add so much to the beauty of your home. Good decorators use Alabastine. Nearly all stores selling paints carry it in stock Ask your dealer or decorator to show you samples and explain the Alabastine- Process—the newest and most beautiful method of interior decoration. The Alabastine Company Grand Rapids, Mich. sia siete ee Sir etn asa MAI acaisimas ee ee ee er ; ‘ } { ’ Seer: * April 4, 1923 - New Printed Flannel, A novelty in a high-grade printed flannel, to be used for the jacquette, the paletot, the sleeveless blouse, dresses and skirts for midsummer wear, is now being offered by the Botany Worsted Mills. The design on the cloth has motifs of both Egyptian and Assyrian derivation. It is execut- ed in horizontal stripings in five bright colors upon a cream ground. A three-inch band pattern made up of fantastic animals of darker color is _enclosed in narrow arrangements of the conventionalized lotus, this being done in three colors. Alternating with this stripe is another of the same width showing triangular blocks of color marked by angular figurations of characteristic Egyptian flavor in light and dark effects. The seven color schemes are of an essentially sports character, there being no attempt to show the authentic range. —_2 22> Reports Improvement in Linens. Business conditions in the linen in- dustry in Northern Ireland are slow- ly improving, according to Harry F. Turtle, head of Turtle Brothers, linen importers of New York City. Mr. Turtle has just returned from a busi- ness trip to the other side. “What is holding back improved conditions as much as anything,” he said yesterday, “fs the workers’ ‘dole’ that is paid by the Government to unemployed men. It amounts to an average weekly wage of 36 shillings) and encourages loaf- ing at the Government’s expense. In Belfast, for instance, a man obtained a position in a public accountant’s Office at three pounds sterling per week. He stuck to the job for only 2 few weeks. Then he decided that he would rather take things easy and went back to the government do‘e.” —_+-.____ Hand Bag Leathers Higher. Manufacturers of hand bags, par- ticularly the higher grades of leather ones, say that prices will have to be advanced shortly. A_ representative of a well-known local firm says that the imported leathers his concern is using, including acrases, mahogany calfs and cowhides, show an increase in cost of from 20 to 25 per cent. above those prevailing last Summer. When the stock already made up is exhausted the increase will have to be reflected in higher prices. Users of domestic leathers are confronted with the same problem. Many of the mak- ers of the medium and cheaper lines, where price is the main consideration, are endeavoring to absorb added raw material cost by economies in pro- duction and increase in sales volume. —__r----—____ Hand-Painted Handkerchiefs. About the last word in novelty hand- kerchiefs for women in a season in which novelties in this merchandise seem to be more numerous than ever is now being offered here to retail at $2.50 each. They are imported from France, and show dainty hand-painted heads and figures on the miniature order. The decorations are relatively large, considering the size of the hand- kerchiefs, and are very attractive. The handkerchiefs are made of si’k crape, and the painting is said to be fast to washing. MICHIGAN TRADESMAN SWORN STATEMENT FURNISHED THE POSTOFFICE DEPARTMENT. Statement of the ownership, manage- ment, circulation, etc., of the Michigan Tradesman, published weekly at Grand Rapids, Michigan, required by the Act of Aug. 24, 1912. | ss, State of Michigan, County of Kent, Before me, a notary public in and for the State and county aforesaid, person- ally appeared Ernest A. Stowe, who, having been duly sworn according to law, deposes and says that he is the business manager of the Michigan Tradesman and that the following is, to the best of his knowledge and belief, a true statement of the ownership, management. (and if a daily paper, the circulation), etc., of the aforesaid publication for the date shown in the above caption, required by the Act of August 24, 1912, embodied in sec- tion 443, Postal Laws and Regulations, to wit: 1. That the names and addresses of ‘he publisher, editor, managing editor, und business manager are: Editor—E. A. Stowe, Grand Rapids. Managing Editor—E. A. Stowe, Grand Rapids. Business Manager—E. A. Stowe, Grand Rapids. Publisher—Tradesman Company, Grand Rapids. 2. That the owners are: (Give names and addresses of individual owners, or, if a corporation, give its name and the names and addresses of the stockholders owning or holding 1 per cent. or more of the total amount of stock.) E. A. Stowe, Grand Rapids. S. F. Stevens, Grand Rapids. F. E. Stowe, Grand Rapids. F. A. Wiles, Grand Rapids. 3. That the known bondholders, mort- gagees, and other security holders ownin or holding 1 per cene. or more of tota. amount of bonds, mortgages, or other securities, are: NONE. 4. That the two paragraphs next above, giving the names of owners, stock- holders, and security holders, if any, con- tain nat only the list of stockholders and security holders as they appear upon the books of the company, but also, in cases where the stockholder or security holder appears upon the books of the company as trustee or in any other fiduciary rela- tion, the name of the person or corpora- tion for whom such trustee is acting, is given; also that the said two paragraphs contain statements embracing affiant’s full knowledge and belief as to the cir- cumstances and conditions under which stockholders and security holders who do not appear upon the books of the com- Pany as trustees, hold stock and securti- ties in a capacity other than that- of a bona fide owner; and this affant has no reason to believe that any other person, association, or corporation has any inter- est direct or indirect in the said stock, bonds, or other securities than as so stated by him. E. A. Stowe, Business Manager. Sworn to and subscrihed before me this 2d day of April, 1923. (SEAL) Florence E. Stowe. Notary Public in and for Kent Co., Mitch. (My commission expires Jan. 26, 1927.) ——_2++2>_____ The merchant who thinks he can fool his customers successfully, fools himself most of all. TH Lh Cae ep Py eae Lz 5 = | Christian Coflee Co.} | GRAND RAPIDS MICH. AMBER COFFEE should be on your shelves— the same quality that made it famous. Blended, Roasted and Packed by CHRISTIAN COFFEE CO. 337-339 Summer Ave. GRAND RAPIDS, MICH. 39 BUSINESS WANTS DEPARTMENT Advertisements Inserted under this head for five cents a word the first Insertion and four cents a word for each subsequent continuous Insertion. if set in capital letters, double price. display advertisements in this department, $3 per Inch. is required, as amounts are too small to open accounts. No charge less than cents. Small Payment with order For Sale—Seventy-nine pairs Dr. Scholis arch supports, good condition and sizes, at 25% discount. Detailed sizes to interested party. A. J. Diehm, Remus, Mich. 83 Want to hear “rom & party owning & good merchandise buSiness§ or Other busi= ness for sale. State cash price and par- ticulars. John J. Black, 130th — St., Chippewa Falls, Wisconsin. 110 MERCHANTS—Have just ‘‘Soid out’ the Chas. A. Graves stock of dry goods and ready-to-wear of Herry; Iowa. If you want a “close out’’ or reduction dle, get in touch with me. Every sale con- ducted with my personal service which has proven. to hundreds of merchants that this is the satisfactory way. Sales con- ducted in any state. Wire or write W. A. Annning, 429 Galena Blvd., Aurora, ill. 111 Wanted—To hear from owner of good business for sale. State cash price, full particulars, D. Bush, Minneapolis, Minn. 512: FOR SALE—Furniture business located in Birmingham, Mich. Population 5,000. Nine-year lease on building. Inventory $10,000. No accounts receivable. Here is a wonderful opportunity to secure-the only furniture business in the city. Ad- dress C. Arnold Furniture Co., Pontiac, Mich. 113 For Sale For Cash—Clean stock of gen- eral merchandise in Blue Earth county, abeut twenty-two miles from Mankato, invoicing about $10,500, fixtures $1,000; neither over eighteen months old. Will take $9,000 cash for quick sale. Must get out on account of my health. Sales last year $35,000. Town of 5000, with good school and creamery. No trades. W. J. Free, Box 375, Vernon oe Minn. For Sale in Southeastern Alaska— ‘Buildings, cottages, store, wharf, ware- houses surrounding widely known hot srings. Active industrial region. No climatic extremes. Salt water communi- eation open entire year. $25,000 will swing. If city seems stifling, if you lack adequate outlet for personal initiative, if you are harassed by murderous com- petition, this is your chance. V. A. Rob- ertson, Tee Harbor, Alaska. 115 Large Detroit dry goods’ wholesaler wants at once two travelers in that line for tcrritory north of Grand Raids. Ap- ply at once, with- full information re- garding yourself. All replies confidential. We have a first-class proposition for a worker who knows the business. Address No] 116, care Michigan Tradesman. 116 For Sale—Stock of general merchandise consisting of groceries, dry goods, boots and shoes. .The main store in a strong agricultural town near Grand Rapids. $8,500 with fixtures, or inventory. Ad- dress No. 91, care Michigan oe ny For Sale—At Butterfield, Mich., general stock in farming section, frame building. Fine home, ten acres orchard, all kinds fruit. Buildings are in fine condition. On trunk line road No. 74, four miles from railroad. Rural route daily. Com- plete telephone system. Churches forty rods each side. Schools three-quarters mile, each side. Cash payment, time for balance. Reason for selling, poor health and old age. R. A. Williams, Lake City, Mich. 100 REBUILT CASH REGISTER CO., Inc. Cash Registers, Computing Scales Adding achines, Typewriters d Other Store and Office Spectalties. 122 N. Washington, SAGINAW, Mich. Repairs and Supplies for ali makes. DICKRY Dick THE SCALE Hx- PERT. MUSKEGON, MICH. 939 For Sdle—Old established business, dry goods, men’s furnishings and shoes. Town 1200; college 400 students one mile from limits. Southwest Michigan, heart of fruit belt. Location excellent, good building, rent low. Liberal discount for cash, terms to right party. Other busi- ness requires all my time. Address No. 86, care Michigan Tradesman. 86 _ Pay spot cash for clothing and furnish- ing goods stocks. L. Silberman, 1250 Burlingame Ave., Detroit, Mich. 566 CASH For Your Merchandise! Will buy your entire stock or part of stock of shoes, dry goods, clothing, fur- nishings, bazaar novelties, furniture, etc. LOUIS LEVINSOHN, Saginaw, Mich. For Sale—Dry goods stock, Northern Michigan town, 1000. Inventories about $7,500; will reduce to suit buyer. Clean stock, attractive store, low rent. Best dry goods trade in county. Act quick. Address No. 90, care Michigan Trades- man. 90 Stocks of merchandise quickly convert- ed to spot cash—ten to twenty days. Twenty years experience. Write for in- formation to-day. Chicago Business and Rity. Exchange, 327 South LaSalle St., Chicago. 107 General merchandise, opening, reducing, and closing out sales. For particulars write L. J. Crisp, Sales Conductor, BLK RAPIDS, MICH. 108 FOR SALE—Hardware and stock in Southern Michigan. A county seat town. Address No. 109, care Mich- igan Tradesman. 109 grocery For Sale—Hstablished confectionery and ice cream business, located in live town. Rent low. Stock and fixtures inventory $5,000. American Ice Cream Parlor, Lo- well, Mich. 99 FOR SALE—On account of ill health, grocery and bakery. One of the best locations in Petoskey, Mich. Address The. Petoskey Grocery Co., Petoskey, Mich. 102 WALLACE COUNTY, KANSAS—Op- portunity buy cheap home: for sale 30,000 acres good soil, water; near railroads. Low price, easy terms. Peter Robidoux, owner, Wallace, Kansas. 03 For Sale—Manufacturing plant Mariet- ta, Ohio. Invoice $10,000 to $15,000. Terms; cash $6,000, balance payments. Will exchange for city or farm property. Wendelken Mfg. Co., Marietta, Ohio. 105 FOR SALE—Three grocery stocks, at inventory or lump price. Good locations in live cities; established trade. Good deals if taken at once. LODER Real Estate Agency, Homer, Mich. 97 GRAND RAPIDS SAFE CoO. Dealer in Fire and Burglar Proof Safes Vault Doors and Time Locks Largest Stock in the State. Grand Rapids Safe Co. Grand Rapids, Mich. 40 MICHIGAN TRADESMAN April 4, 1923 IN THE REALM OF RASCALITY. Cheats and Swindles Which Merchants Should Avoid. A long-time patron of the Trades- man writes as follows: Another one of my customers has has fallen for something for nothing and wants your assistance. I am writ- ing you not especially to help him out, but because this scheme looks so good it may be worked to a finish on small dealers ail over the State and it would be well to investigate. In December our customer had a letter from a concern in Chicago stat- ing that they were going to give away absolutely free a limited number of sets of encyclopedias for advertising purposes and that he had been select- ed as one of the lucky number and they were ready to furnish him with his set. This looked good and he filled out the post-card and returned it, which resulted a little later in a canvasser coming in to state that he was here to arrange for the presenta- tion of the free books, for which there would be no charge, but that they could only be furnished to subscribers of their Extension Society, who must sign a contract for ten years’ service, payab‘e $7 down and $7 per month for six months. My customer signed up and paid his $7. Then when he went home he told his wife how fortunate they were in getting this set of en- cyclopedia for nothing. She asked him what he was going to get for his $49. He was unable to tell. She told him to cancel his contract at once and lose the $7 paid. He immediately wrote them to cancel the contract and not to ship the books. In the mean- time the books arrived and have been refused at the express office. He comes to me and wants to know what he can do to save paying $42 more for something he does not know anything about, probably will never get any- thing out of and, in the meantime, will have $49 tied up in a set of books he does not need and are only worth a fraction of it. I have told him that he has signed up a jug handled con- tract and agreed to not countermand or do anything else but pay. The only suggestion I could make was that he take in the books that are here and are supposed to have been given him free of charge, because that would not entail any responsibility, but to refuse to pay anything more on the contract until the makers put up a satisfactory bond with local security that-the contract will be carried out. They are non-residents. While they appear to have a financial rating they have not a good credit rating, and I believe he is entitled to security for the carrying out fo his contract. Pos- sibly you may have some _ solution other than I have given him. In any event, it is a smooth game. They are evidently working hard and I under- stand they lined up a large number ,of contracts in this city. It is just the kind of a deal for which the small country merchant will fall The revly made to the above state- ment of facts was as follow: I fail to see any way by which your customer can avoid the payment of the $42, if he is responsible. He signed an iron clad agreement,. apparently in good faith, and he ought to live up to his agreement in man fashion. If the books are not worth the money, that is his loss for dealing with a stranger. I find I can buy a‘l the books I need of my own book seller in my own town. ; Any man who signs for anything before he gets it is a plain damn fool, especially when he is dealing with a house he knows nothing about. I think your customer got just what he was looking for. He grabbed to something free and got caught on his own hook. Free things are the most expensive _ world. things there are in this Go Slow on Mahony. An Illinois patron of the Tradesman complains of the action of J. Leonard Mahony who does business under the high sounding name of the Federal _ Selling System, which purports to have an abiding place in the Chicago Stock Exchange building. Mahony personally visited the merchant who makes the comp‘aint and promsied faithfully to find a purchaser for his stock if he was paid $175. The mer- chant took the bait—largely because the Chicago gentleman “had such a taking way’—and now gets no replies to his letters of enquiry. Pending a diligent investigation by the Trades- man, patrons of this publication are advised not to enter into any business dealings with Mahony until this mat- ter is fully reported on in this depart- ment. Crook Victimizes Merchants. The Grand Rapids Show Case Co. issues another warning concerning the activities of a certain salesman for the company. The methods of this sharp- er vary, but his general scheme is to interest isolated merchants in show cases, counters, etc., on the pretext that the Grand Rapids Show Case Co. has sold the equipment on the partial payment plan and has suffered default of payments. This equipment, says the sharper, can be purchased at a good price, and it is offered unsuspecting retai‘ers with the provision that they pay half the freight and the remaining installments due. Needless to say, the merchant never sees the “salesman” again after money has been entrusted to him. The Grand Rapids Show Case Co. asserts this man has no connection whatever with them, and merchants are- warned to summon the police if they are approached by him. He uses order blanks printed by a Spokane, Wash., concern, and is said to have a frank, disarming manner. He _ uses various aliases and is described as be- ing about 45 years old, 5 feet 10 inches tall, medium complexion and gray hair. He usually wears a mustache. Go Slow on Wicklund. A man by the name of John C. Wicklund came to Grand Rapids re- cently and onened an office for the sale of stocks and bonds in the Ald- rich bui'ding. Some of the time it is claimed he did business under another name. He recently purchased some securities of a Grand Rapids man for $350, giving a check therefor on a bank at St. Joseph. The check went to protest and Wicklund left the city somewhat suddenly. It is understood he is making his headquarters at the Hotel Whitcomb, St. Joseph. In view of his record in Grand Rapids, people who have dealings with him should use due care in accepting his checks. Colfax Gibbs Not Licensed. For several months the notorious Colfax Gibbs has had an application before the Illinois Securities Depart- ment for a license to exploit his Gibbs Petroleum Co. in _ Illinois. The Tradesman is in receipt of a ‘etter from the legal adviser of the Depart- ment, stating that after several con- ferences, in which the character of Gibbs was plainly disclosed, the ap- plication was withdrawn by Gibbs. Paid Twenty-Seven Cents on the Dollar. St. Johns, April 3—H. T. Parr, who handled the bankrupt H. H. Colby grocery stock, has succeeded in pay- ing the creditors 27.8 cents on the dol- lar. He sold the stock ($1473.87) at 65 cents on the dollar and the fixtures ($1317.20) at 35 cents on the dollar, thus realizing $1,416.34. He realized $571.60 from the sale of goods before closing out the stock. After paying expenses of $123.03 and _ preferred claims of $151.42, he had enough left to pay the creditors as above stated. Claims aggregated $6,760.59, distribut- ed as follows: Dr. ce: Reliable Match Co., ° Ash- tan: ONO ee $25.20 $ 8.11 St. John’s Fruit Co., St. ee 27.40 7.61 Bradly Brothers, Detroit_._ 18.81 5.22 St. John’s Agqre Associa- tion, St. Jenn se 31.00 8.61 National Biscuit 0.4, rand: Mapide 31.90 8.86 S. J. Broek Candy > Co:, CRAG eo a 52.75 14.66 Walter O. Birk Candy Co., CRCR RD ogee aes 32.32 8.98 Riorwater Downs Fruit Co. PEI 295.95 $2.27 News, St. Johns 2. oo 49.25 13.69 Republican, St. Johns ___ 25.00 6.95 ar age Fuller Co., Lans- Se ee 21.50 5.97 Bay City Milling Co., -Bay Be ee a 74.50 22.12 hole Krag & Co., De- TSO 16.80 4.67 Grand Rapids Paper Co., Grand Rapids 1 os 26.74 Q. P. DeWitt & Sons, St. One 142.57 39.63 Fisher Bros. Paper Co., Ort Wayne 116.58 32.41 Cornwell Company; Sagi- NOW. 5.3. Bee 56.48 Hekman Biscuit Co.,, Grand: Rapid: 20 11.06 S07 Wilson & Company, Chi- POR ee eee 68.46 19.03 National Gro. Co., Lansing 221.27 61.51 St. Johns’ Gas & Oil Co., St. JOS 31.50 8.75 J. W. Gilet: St. Johns: 4.50 1.25 Wagstaff Coffee Co., De- ite a ee 31.30 Sanitary Cont: liner Co:; Lene oe ‘Se a 25.85 7.18 Arbuckle Brothers, Chi- PAM 2. a 40.20 i | St. Johns’ Electric Shop ma. 20RRR: 2c 6.14 1.70 Dunkirk Seed Co., Dun- ca Ne a 9.01 2.67 Page FF hillips Seed Co., TORO 2 ee 6.85 4.68 Judson Grocer Co., Grand Bays oe 1419.92 394.73 Elmer E. Emmons, it. BORRO 15.00 4.17 Detroit Beef Co., one 11.00 3.05 Michigan Tradesman, Grand Bavids 2. 3.00 .83 Roswell Cook Co., Detroit 21.00 8.64 O. K. Celery Co., Kalama- PAN oe eS 4.8) a. ay iH. J. Heinz Co., Detroit. 6.30 175 Magestic China Co., Se- Orime, Oni? 3 170.20 47.31 Michigan Butter & Egg iO ROBIN 25.02 6.95 Jewett-Sherman Co., Mil- MAP oo 20.55 5.72 Mrs. Birdelle Colby, Cad- Ma ee 900.00 695.00 W. F. McLaughlin & Co., CNOA S06 88.80 24.46 fouth Western Broom Co., Bivansville os 3.50 12.09 Detroit Packing Co., De- io... Bae 6.17 Armour & Company, Sag- ie 2 51.70 14.37 Mutual Gas Co., St. Johns 2.50 .69 Union Telephone Co., St. SONS 2 13.06 3.63 Jerome B. Rice, Cam riee. he Ye oc 16.01 4.45 Voight Milling Co., Grand TO 16.07 4.46 A. F. Bridegroom, Owosso 11.80 3.28 x Cigar Company, Grand WAS 13.23 3.67 Lawrence Baking Co., Leanne 7.20 2.00 Jennings Mfg. Co., Grand BRAS ee 9.060 00 Anderson Bres., Grand MRSS ee a 82.25 22.86 Rehust: oe... Carinaw: _..- 17.58 4.83 Spring Brook Ice Co., St. PONS 0 19.68 5.497 Thomas H. Hystop, Ovid. 98.00 27.24 Fowler Elevator Co., : RO 135.35 37.62 J.. T. Bancroft, Lansing__ 103.98 28.90 ee Showing Straw Hats Ahead of the Season. A campaign is now under way, un- der the auspices of the National As- sociation of Straw Hat Manufacturers, which has for its object the education of the retailer on the poor policy in- volved in “rushing the season” by showing straw hats prematurely. In one of its letters to the trade the Association points out that “just at the time when men think of Summer comfort and are ready to follow their thoughts by purchasing cool, hot weather clothing accessories, the ma- jority of merchants throughout the country are offering these articles at greatly reduced prices. Men want to buy Summer merchandise when Sum- mer weather arrives—surely that’s not the time to cut prices. Why show straw hats before the weather per- mits? Such action automatically stops the sale of felt hats, reduces the vol- ume of sales. The pub‘ic seeing straws in felt hat weather refrain from buying either.” The Association says further that Summer weather is straw hat weather, with Aug. 1 being midseason, and the Fourth of July the ideal time for the purchase of a new, clean straw hat. “Merchandise merchandise in season,” is the nolicy urged upon retailers. The Hatters Guild of Pennsylvania has en- dorsed the campaign. The price cutting entailed in mid- season is what bothers most, resulting in the unsettling of the general de- mand, according to the Association. Some of the retailers last year decided not to cut prices until the end of July. The Cincinnati Retail Merchants As- sociation was such a group, an execu- tive of which made the following re- port on the experiment: The straw hat group, which com- prises about fifteen in ail, were unani- mous in saying last season was the most profitable they had enjoyed in years. As you know no reduction in prices was made until the 24th of July and, while we took a larger mark down at that-time, it was more than balanced by the amount of hats we sold at the regular price up to July 24th. Another thing that I want to im- press upon you is that we did not carry a single hat over and I believe that is about the condition of the straw hat stocks in this city. I onlv wish there was some way we could make the merchants in other cities see the folly of early price cutting. ——- oss ———_ Leave Your Pocketbook at Home. Grand Rapids, April 3—The eighth annual meeting of Post.A will be held in the Pantlind Hotel Saturday even- ing of this week. Officers will be elected for the ensuing year, dele- gates wil be chosen to attend the State convention and other business of importance will be transacted. The business meeting will be called to or- der at 3:30 p sharp, and the offi- cers urge all members to put forth an effort to attend this meeting. We all love the ladies. and appre- ciating their ability as boosters, we have arranged for an evening ci pleasure in which they may partici- pate. “Jerry” Ford, who is in charge of arrangements, has taken an option on the Pantlind ball room, Frank B. Winegar, whose genial smile wil drive dull care away, is chairman of the reception committee and will be on hand to welcome you, Peterlonis’ “Jazz Babies” will be all tuned up and ready to go at 8:30 sharp and Peter Hendricks, with a corps of able assistance will refresh you with re- freshments. So bring your wife or sweetheart, and if, after you arrive, you discover that the committee has overlooked anything that might add to your pleasure, just report to President Heath, who as general chairman is doing everything possible to make this party a humdinger.” «hb Si Ate wih INLAND ASRS i i eo ci THE STRONGEST SAFE IN THE WORLD Manufactured Exclusively by YORK SAFE AND LOCK CO. Sale in Western Michigan controlled exclusively by GRAND RAPIDS SAFE CO. : Tradesman Building GRAND RAPIDS First Aid to Housekeepers ; S PRINGTIME, with its annual housecleaning, means big sales for those dealers who push Semdac Liquid Gloss and Semdac Polishing Mops. NET CONTENTS ONE QUART SEMDAC UGGID eas These dealers who have taken advantage of our combination offer have profited thereby. This offer enables you to sell a can of Semdac and a Semdac Mop for the price of an ordinary mop alone. Mrs. Housewife wants a polish that will make her work easier and her furniture look like new. Semdac certainly does that. It ' imparts a sheen to finished woodwork that rivals the original polish. It delights the hearts of all good housekeepers. The Semdac Mop saves her the back-breaking effort of wiping up floors. The improved handle with its flexible joint enables her to reach under beds and bookcases. The swab is quickly re- ‘moved for washing and re-oiling. First Aid to Storekeepers Our offer is a money maker, and to help you reach your cus- tomers, we will mail to them—absolutely free—on a beautiful bearing your name— a sales impelling let- ter telling about this combination offer. At the time your customers receive these letters we send you a window display. It three-color letterhead forms a tie-up with the letters which is remarkably effective. Semdac Liquid Gloss comes packed in the attractive display carton here illus- trated. This card on your counter acts as a silent salesman and is a constant reminder to your customers to buy Semdac Liquid Gloss. Order Siculae Liquid Gloss, Semdac Polishing Mops and Semdac selling helps from our nearest branch. @ STANDARD OIL COMPANY 937. S. Michigan Ave. (INDIANA) Chicago, Illinois Michigan Branches at Detroit, Saginaw, Grand Rapids