De 12'23 FB q) LIV OA) Pe ‘iS AE SSI ONIONS — Rs ) Zr 0 ( N i 4 As os ; RIAD yD 2 Ss Hi OF OOK stan eS R y Be ae CORRE (OIC RNE WR) DA Vay o tai CCNA ot oO) Br Ly CE 7 Nn OO CGE aS BY 1 RN POON MB x AN ’ 7 a Ce OE Teor! A Ye ow Ce GIR ARC AE AAW’ “i 5, sees Sx We Seb) alee PSS OMS SAECO ITIVE. SE PUBLISHED WEEKLY © (5. Gv 8 TRADESMAN COMPANY, PUBLISHERS 1S SLR GSS OUR NISCS ON u Forty-second Year GRAND RAPIDS, WEDNESDAY, DECEMBER 10, 1924 Number 2151 The Ancient and Honorable Guild The artist may work in dead canvas and paint In marble, cold, lifeless and blind— But what of the master whose arts do enhance The beauty of rare womankind? I sing of the seller of satins and silks, Of jewel and perfume and plume, Of ribbons and laces to add to the graces Of the fairest of flowers that bloom. Laud as you will the poets who sing— I pledge you the poets who sell. They weave you a romance of dinners to come, That ravish your sight and your smell. They carve you a sonnet in rosy, pink ham— A roundel of jolly red beef— Their poems may be of the fragrance of tea, Or the smoke of the Indian leaf. The good priest who teaches that life is in vain Is worthy the honor we give— But I sing you the song of the man among men Who teaches us fully to live. His sermons are done up in paper and string, And measured by weight and by worth. He scours the leas of the seven broad seas For the fruits of the generous earth. He strips the cold North of its feathers and furs, And the South of her tropical wealth— He stores up the riches of fabled Cathay For your comfort, your ease and your health. So, here's to the ancient and honorable guild, That faithfully serves us and well— True knights of the scale, the barrel and bale, Who barter and bargain and sell. James Stuart Montgomery. oe Thousands Using NET CONTENTS! 16 FLUID OUNCES REG. U.S PAT.OFF. 3 TAME ‘ yy (pee o AT, CONSTIPLY, 1////-- | | A ! il i STANOLAX (Heav: remedy for the relief tion. 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Frank, Free and Fearless for the Good That We Can Do. Each Issue Complete In Itself. DEVOTED TO THE BEST INTERESTS OF BUSINESS MEN. Published Weekly By TRADESMAN COMPANY Grand Rapids E. A. STOWE, Editor. Subscription Price. Three dollars per year, if paid strictly in advance. Four dollars per year, if not paid in advance. Canadian subscriptions, $4.04 per year, payable invariably in advance. Sample copies 10 cents each. Extra copies of current issues, 10 cents; issues a month or more old, 15 cents; issues a year or more old, 25 cents; issues five years or more old 50 cents. Entered Sept. 23, 1883, at the Postoffice of Grand Rapids as second class matter under Act of March 3, 1879. SPEED MANIA. Some Causes Which Suggest Their Own Remedies. Written for the Tradesman. The driver of the truck which col- Yided with an interurban train at Wyandotte, Dec. 3, resulting in the death of five persons and injury to others. is reported to have said that he “thought he could beat the train across the tracks.” In cases like this we are apt to place the blame all on one person and then begin to query how the innocent pub- gainst such speed con- lic can protect itself a maniacs. There are tributing factors in almost every dent that we cannot put all the blame on one person. Tt is not the purpose of this article to go into the causes accidents. Statistics various sources. so many acci- of automobile are available from The superintendent or chief of the Detroit police force gave us a very serious talk over the radio one eve- ning last summer. He attributed 50 per cent. of auto accidents to ignor- ance—more than one-half—of the 95 ner cent. which he declared micht he avoided. Tt was no sign of smartness ar ability to take chances and get bv The auto driver who took safelv. ‘Gust a plain fool eventn- chances was allv certain to meet disaster.” Tn seeking the causes of sneed ma- nia I first discovered the “snirit of adventure” inherent in. mankind and nossessed in greater or less degree bv the great maiority of men and women. Tt is not ebulition of youth. as sner- ficial observets micht conclude, but a constant, impelling. all-enerossin® force or disposition for which the world mav be profoundly grateful. Without this spirit of adventure the notable achievements of explorers, pioneers. inventors. tradesmen, scien- tists. missionaries and others never have taken place. Go on and complete the list, if you can, of lines would GRAND RAPIDS, WEDNESDAY, DECEMBER 10, 1924 of human endeavor, the success of which depends in great measure upon the spirit of adventure. Possessed of this normal spirit of adventure the youth of to-day are lim- ited in applying it in the manner of former times. The surface of the earth has been largely explored; its inhabitants discovered and classified; its beasts, birds, reptiles—all forms of life—studied; climate, products, possi- bilities investigated; its lands, forests, lakes, streams, minerals, subjected to man’s use and benefit. How little of the wild, the free, the unknown left to appeal to the strong, sturdy, active, adventure-seeking youth. Though the physical earth may not offer what once it did, the world field for adventure may be even larger than ever. But to-day it is along the lines of scientific research, of mechanics, of business, of social, political and relig- ious problems. These are more in the realm of mind; they require the attt- tude of students; they are for maturer years. And at this stage of human prog- ress, when so many youth are not bound by work, studies, business—not absorbed in life aims or preparations— comes the automobile to fill the gap in their lives. Here is the way to let the spirit of adventure have full play. But the spirit of adventure is only in part responsibie for speed mania, reckless driving, dare devil exploits. These are but expressions of the re- sults of long training and influences which have been at work in society for generations. The environments of the child, boy, youth have developed, augmented, spurred on, what should have been guided, controlled or re- pressed. Every contest that has ever been witnessed has fed this youth for good or ill. The end sought by teachers and others in every contest may be for the benefit of the child, but the appeal is to selfishness, conceit and arrogance. Not the attainment of dis- cipline, knowledge, skill is the child’s goal; but to excel, beat, triumph over others. Tens of thousands of people are in part responsible for the reckless ac- tions of the speed maniac. Every advertisement, description, extollment, performance and view of dare devil stunts, death-defying exploits, _ life- hazarding performances apt to have a wrong effect upon youth. Their heroes and heroines in these lines are are wont to be imitated. Every bicycle race, horse race, automobile race, with all the praise for winners, all the publicity and prominence given in the papers, lead youth to view such performances as worthy of imitation. Who is to blame for speed mania? rene It would be far more difficult to find any who are not to blame than to name those who may be a heredity. are. Speed mania Long before the auto came “speed” was the motto of industry and mercantile business. He who was not born a hustler grew up to the habit or was forced into it. To get ahead of others was the sign of success, and this demanded extraor- dinary speed. The was keyed to the possibilities of the business world auto when it came. “Beating a train to a crossing” or waiting for it to pass may be largely force of habit, according to the prev- ious training training of the driver. No choice, no decision, was arrived at at the time. Youth is naturally over confident and despises evidences of fear or ex- But youth alone is not Many men never treme caution. prone to show off. curb such a desire. Taking chances is also a_ business habit or the result of childhood in- luck leads to un- fluences. Belief in warranted risks. Many people are not interested in their daily occupation except for the they secure. They are not studying or planning about it. not fill their lives or bring the satis- faction which others find who are in When their they seek money It does business for themselves. hours of are over something interesting, lively, exciting. They turn to amusements to throw off the deadness of the day’s drudgery. The most prominently advertised feat- are its service ures of amusement thrills. The thrills that an auto driver can get and give include breakneck speed, programs close shaves, extraordinary jolts. Back of all reckless greater than disregard for law, greater than fear of loss or injury to himself, auto driving, is lack of regard for the welfare of one’s fellows. He who cares for the injury, loss or sorrow he might inflict upon others will never yield to the speed mania. As to remedies we have nothing new to offer. To make known the causes which lead to wrecks and fatalities is to help find the remedies. What every thoughtful person must know is. that are granted to many incompetent, lawless There is greater need of ap- driver's lcenses persons. plicants for auto licenses to undergo a thorough examination to determine their qualifications as drivers than there is the applicants for positions in Government service or for clerkships in banks or other places where only money or property is jeopardized by their dishonesty or carelessness. E. E. Whitney. Number 2152 With regard to another conference for the limitation of armaments, Presi dent Coolidge had this to say in his message to Congress: “It has been and is my expectation that we might hopefully approach other great Powers for further conference on this subject as soon as the carrying out of the present reparation plan has created a But on account of proposals which have already been favorable opportunity. made by other governments for a European conference it will be neces sary to wait to see what the outcome The refer- ence here is to the League of Nations conference called for June, 1925. Al of their actions may be.” Britain has made intended to ready Great moves apparently postpone it and it will be known within a_ short League conference scheduled. If the answer is in the negative, there will the held as whether will be time be good ground for hope that some- thing may be accomplished along practical lines toward reduction of the world’s big war establishments. +.» —___ A good deal of passion has crept in- to the discussion of the visit of the Passion Players to America. The ac- tors in the decennial drama are not worldlings; they have little knowledge of finance, and it is not fair to con- sider them mercenary when they seek an accounting in connection with their trip to America. They had given up a lucrative chance to have their famous play portrayed in motion pictures and their long journey to get money for their insolvent community was a cred- If they did not get all they expected from the unprecedented itable mission. venture, it is not necessarily the fault of those who promoted it. Hereafter it is likely that the players will look to the intensive performance develop- ment of the Passion Play in its own home and to the native industry for the of Oberammer- gau. financial support —- ooo Christmas seals are beginning their task of enough money to keep the fight against tuber- annual bringing in culosis going for the rest of the twelve It is a winning fight. The death rate was reduced again this year. But it is a fight which is not yet won months. and which can be won only by being pressed to the limit. Once a year the public has the opportunity of supply- ing the sinews of war by buying Christmas Upon the result cf this short campaign, extending from Thanksgiving to Christmas, depends the effort that can be put forth during the coming year to save those who have been attacked by this insidious disease and to protect others who may be in danger. Now is the time to help. Do your Christmas seal shopping early, seals. 2 THE SLIMY HAND OF DEBS. Socialistic Character of So-called Child Labor Amendment. St. Joseph, Dec. 9—The article in the issue of the Tradesman two weeks ago by F. Emery Tuttle, of Grand Rapids, entitled “Proposed Vicious Amendment To the Constitution,” hit the nail on the head and I hope the Tradesman will follow the example of the Michigan State Horticultural So- ciety, which in annual meeting last Wednesday passed resolutions in de- nunciation of this vicious, un-American and anti-American amendment to the Ark of the Covenant of our country and which amendment is fostered and encouraged under the guise of the so- called child labor amendment. The amendment has absolutely noth- ing to do with the regulation of child labor; but, on the contrary, by its ex- press language proposes to nationalize forty million persons under eighteen years of age. The word “child” is not mentioned in the amendment, but was expressly excluded from the amendment for no other purpose than to give the Child Labor Bureau, at Washington, con- trol and regulation of the destinies of forty million persons under eighteen years of age. Many of these persons, who at the present time are fathers and mothers and who by the laws of every state in the Union are capable of contracting marriage, will, if this amendment carries, no longer be en- titled to the rights and liberties guar- anteed them by the Declaration of In- dependence and by the Constitution of the United States; but who will be en- tirely subservient to the wishes of the queen of the Child Labor Bureau at Washington. The Puritan state of Massachusetts, the home of Samuel Adams, John Han- cock, John Adams, John Quincy Ad- ams, Daniel Webster, Charles Sum- ner, George Frisbee Hoar and hun- dreds of other illustrious sons, whose names and deeds are written in the pages of American history, not only through the Revolution, but the War of 1812, the Mexican war, the Civil war, the Spanish-American wart and the world war, by a referendum vote on the 4th day of last month, rejected this un-American amendment and monstrosity of legislation by a vote of 696,119 to 247,221 or nearly three to one vote. It is the hope of the writer and thousands of others, who believe in the protection of the home and family, that the Legislature of the State of Michi- gan, when it convenes next month will have the moral courage to reject this amendment or at least submit it to the people of the State of Michigan for a referendum vote at the April election. The farmers and especially the beet growers of the State of Michigan dur- ing the past two years have been vilified and denounced as exploiters of child labor throughout the metropolitan press of the country by the so-called Natonal Child Labor Committee of New York, of which Committee one Owen R. Lovejoy is Secretary. The said Owen R. Lovejoy is a particular friend of Eugene Victor Debs, who was prosecuted during the late war un- der Presdent Wilson for his seditious utterances in opposing the war, found guilty and sentenced to the Federal penitentiary at Atlanta, Georgia, and was pardoned by the late President Harding a short time before his death. Extracts of Lovejoy’s letter to his comrade Debs appears on page 10270 of the Congressonal Record, May 31, last, and in the letter Debs is addressed as “Good night, comrade, and good morning,” and compared with the im- mortal Lincoln, Huss, Wickliffe and the Man of Galilee. The hypocrisy of the letter—to compare Gene Debs with those immortals—is most nauseating in the extreme to the honor, patriotism and loyalty of four million world war veterans, who enlisted for the defense MICHIGAN of their country and to every God- fearing, liberty-loving patriot in this country. The propaganda of this so-called National Child Labor Committee of New York against the beet growers of the State of Michigan, was so mislead- ing in the extreme that the Michigan Legislature early in the Spring of 1923 appointed a special committee to in- vestigate the labor conditions general- ly in the sugar beet growing district of the State, and more particularly in the Thumb district, where the National Child Labor Committee made its in- vestigation. Honorable Charles H. Culver was Chairman of the Commit- tee and Honorable Ray L. Howlett and Honorable ‘W. C. Sanson were the other two members of the Committee. On May 5, 1923, the Committee made its report, which is found on pages 1152-53-54 of the Journal of the House of Representatves, Session of 1923, for May 5, as follows: 1. That the National Child Labor Commttee has not acted in good faith towards either the people or the Leg- islature of the State of Michigan. 2. That the only possible benefit to be gained through the sensational propaganda circulated by the National Child Labor Committee redounds to the benefit of the cane sugar interests in that it is being used in an attempt to induce tariff legislation harmful to the beet sugar industry. We feel that this finding is thoroughly justified by the telegram from the Secretary of the National Child Labor Committee threatening such adverse tariff legis- lation. 3 We advise that the general charges of truancy based on the beet sugar industry be referred to the Super- intendent of Public Instruction. 4. We censure the National Child Labor Committee and its investigators for acting in bad faith in not laying the information which it might have be- fore this Legislature, which was in session at the time the sensational propaganda concerning injuries to children in the beet fields was given to the press. 5. We recommend that this report be spread upon the Journals of both the Senate and the House of Repre- sentatives, and that the recommenda- tions herein made be concurred in. Michigan would do well to follow the example of Massachusetts. Willard J. Banyon. Grand Rapids, Dec. 9—Senator King of Utah, speaking on the proposed twentieth amendment said, “In con- versation with one of the leading bol- sheviks in the city of Moscow one of the teachers when I was there last September and October, when I was remonstrating with him about the scheme of the bolsheviks to have the state take charge of the children, why, he said: “You are coming to that; a number of socialists in the United States—and he mentioned a number of names—are back of the movement to amend your constitution of the United States, and it will be amended, and you will transfer to the Federal Gov- ernment the power which the bolshevik is asserting now over the young peo- ple of the State.” Why is that noted socialist leader, Mrs. Florence Kelly, the chief pro- moter of this amendment, before the Senate Committee? She told them, “it is unsafe to leave children to the tender mercies of the pressure of ig- norant parents.” Isn't she a danger- ous woman and isn’t she under the pay of reds, working this rotten amend- ment under camouflage on the people under the pretense of protecting child labor? This amendment, if endorsed by enough states, will place all child labor under Federal control. With Government bureaus and a hoard of social welfare workers at great ex- pense to taxpayers and the entire an- nulment of our state regulations, leav- ing only domestics to follow their TRADESMAN December 10, 1924 Immediate Profit often means Eventual Loss F some one said to you “I'll give you one dollar now or two dollars tomorrow”—which would you choose? Naturally you’d wait and get the two dollars. It’s the same thing when you are offered the choice of an inferior product at a low price or a known product at a fair price. The immediate “profit” on the inferior article is more than offset by the smaller margin, multi- plied by many sales, on the quality product. The quality product has a much faster turn over because it satisfies the consumer. Armour’s Quality Products assure you of consumer satisfaction. Their exceptional excellence will build a permanent following for you—establish a dependable income. Display the complete line of Armour’s Canned Meats. Veribest Pork and Beans, Veribest Evaporated Milk, etc. Show Them and You'll Sell Them ARMOUR &5 COMPANY CHICAGO Chocolate Fruit The Cooky with the CANDY FLAVOR! The combination flavor of chocolate—imported figs—milk cake crust makes Chocolate Fruit a winner and a money maker for the Grocer. Ask your wholesale grocer today for samples and prices. Zion Institutions & Industries ZION, ILLINOIS a December 10, 1924 MICHIGAN TRADESMAN choice of vocations without consult- ing such agent as represents the Gov- ernment bureau. By the time its working fully as desired by our soviet friends, we shall realize something of communal life for scholdren over in Russia, where by economic conditions they have been compelled to abandon the large communal houses and re- turn the children to their parents’ homes. “A word to the wise is suffi- cient.” F. Emery Tuttle. —— 22> Passing of the Sparrows From Michi- gan. Grandville, Dec. 9—Winter has again hung his mantle of white over West- ern Michigan. People talk about an early reign of King Boreas, all of which may be true, but there is one sign lacking which has troubled the writer not a little—the total absence of the spar- rows. For eight winters while living in this village I have made it a point to welcome my winter feathered friends with a banquet, but now, with the ground covered three inches deep wich snow, not a single sparrow (he is our only winter bird aside from the crow) has come fluttering down to his break- fast with Old Timer. This significance of the fact that the bird-killer has been getting in his work as never before. During the summer months the little fellow seeks the woods and forest places for his food and recreation, but heretofore he has never missed his visits at the first fall of snow, and I miss him as I would an old friend. A cheerless winter lies before an old man without a sight of his cheery little feathered chirper. To some his voice may sound “cheap-cheap,” but to a lover of birds the dead silence under winter skies is something to be dreaded. Our legislative solons have some- thing to answer for with their con- tinued war on this happiest, least harmful of all God’s birds, and_ this State is to see the day when it will re- pent in sackcloth and ashes because of the useless and wicked destruction of the birds. And be it known, the Legislature is not alone guilty of this despoilation. Teachers and preachers have had a duty in the matter which they have only in rare instances performed. Our young boys and_ girls have been taught that the little feathered in- habitants of our earth have no rights which they are bound to respect and, thus learning, they take pleasure in shooting the birds on every sort of occasion. The new air gun of the small boy is brought into play, as well as the firearm of his elders, and it is a nifty game to see who can bag the most sparrows. A few slaughtered birds here and there has not seemed to matter, but now that the flocks of a hundred have been diminished to less than a score we are fast laying the State bare to the depredation of pests which bird life was designed to keep in subjection. Can our Lord prosper a people who are so blind to His wishes? I think not. It has been said that if all bird life was exhausted from the earth, the human race could no longer exist. If this be true, some parts of our coun- try will soon be experiencing the result of their recklessness. This is the first opening of winter without a host of sparrows come to celebrate and ask for his morning and noonday feast. It is possible that some epidemic has carried off the sparrows and that man is not wholly to blame, but this is not likely. ‘With ‘gun and poison the birds have had a precarious existence during the last year. A noted divine said that flowers were the most beautiful things God had created and forgot to put a soul in. How much more would this apply to the sparrows whose fall is noted by the Ruler on high, and for whose slaughter someone will be sometime brought to account. Flowers and birds and trees! Can anybody call to mind anything more pleasing and enjoyable, and yet mankind has been engaged during a long period of time in destroying each and all of these creations of the All Father. A respect for bird life should be taught in our schools, that when the young folks grow to adult stature and are called upon to make and adminis- ter the laws of our land they will not recklessly and wickedly destroy the most beautiful as well as the most useful of God’s handiwork. While reverend gentlemen have been denouncing war as the sum of all villainies, no word has come from the pulpit censuring bird slaughter. With abundance of bird life wars would be less likely to occur. Have the clergy ever given this a thought? Why has the slaughter of birds in a wholesale manner never brought one word of protest from the pulpits of our land? It certainly puzzles the writer to understand the processes of a brain that preaches the goodness of a Saviour who had every living thing under his mind’s eye, and who can pass along the wicked destruction of our birds without a protest. The bird question is the most im- portant problem of the century, let those sneer who will. The banishment of trees and birds in Asiatic and some European coun- tries has banished prosperity and hope from the hearts of the people and made of once fertile ranges a desert waste. Is America willing to come to this by continuing to countenance the destruction of bird life? The com- plaint of farmers that there are so many waste acres in the State hinges largely on timber and bird slaughter, and there will come a time—in fact, it is almost here, judging by the re- cent rapid depletion of all feathered wild life—when making a living from the soil of Michigan will be far more problematical than it is to-day. I trust that there will be a few sparrows left to cheer the dark winter days, but at present writing the pros- pect is not bright. Old Timer. —_»+ + >—___ Corporations Wound Up. The following Michigan corpora- tions have recently filed notices of dis- solution with the Secretary of State: Economical Sedan Co., Grand Rapids. Palace Taxi, Battle Creek. Citizens’ Ice & Cold Storage Co., Cleve- land, and Whitmore Lake. Michigan Engineering & Manufacturing €o., Bay City. Inrependent Service Station Co.. Kala- mazoo. Wilson-Nicol Candy Co., Lansing. Menke, Needs & Co., Detroit. Dumont, Roberts & Co., Detroit. Master Welding & Cutting Corporation. Ovid Creamery Co., Ovid. + >___ If your clerks are cocupied on'y half the time, you are losing half th= sal- aries you pay them. See what you can do to keep them busy improving store and stock conditions. Clean Windows! OU The following suggestions on keeping windows clean will be of interest to all dealers who have difficulty in this line: If there is any one window on the street which ought to be a brilliant example of shining cleanli- ness, it is the grocery window. Perhaps you have not realized it, but there is all the difference in the world in the way the windows are cleaned. Some people will drag a wet brush or a rag over them and remove part of the grime and dust, but the windows will be dingy and dull. It is a good plan to have some one person in the store responsible for the cleanliness of the windows, and this person should know just how to care for them and should be encouraged by having them contrasted from time to time with those which are receiving less intelligent handling. You will notice that the inside and outside receive different treatment. This is because of the artificial heat, steam, the breath from human beings and the confined atmosphere of the store as opposed to the flying dust of the street, the more marked changes of temperature cf night and day and similar con- ditions. The inside of the glass should be washed with tepid water applied with a chamois, using no soap or powder of any kind. Dry with chamois and polish with cheese cloth. The outside requires dif- ferent treatment and should be cleaned with the following mixture: One ounce pulverized whiting. One ounce grain alcohol. One ounce liquid ammonia. One pint water. Apply with a soft cloth, after having removed the surface dirt. When this preparation is allowed to dry and is then rubbed off with a polishing mo- tion, the surface of the glass will be extremely bril- liant, and will remain so for a longer time than when washed in the ordinary way. \oRDEN GROCER COMPANY Wholesalers for Fifty-six Years. The Prompt Shippers ae c= = - Feat Em a g] | PAYA) Sire nr ses = pas AS Z Es A SSS, i? —&) SOF SOs Z Di ae Lill Magee A eA Movements of Merchants. Marion—John Ouwinga has engaged in the boot and shoe business. Pontiac—The Van Hamp Shoe Co. has filed a petition in bankruptcy. Detroit—John F. Algoe has opened a haberdashery at 9125 Grand River avenue, Detroit—George ‘Tillier succeeds James T. Summer, 2267 Lilli- bridge avenue. Detroit—Florence M. ceeds John Delaney and wife, grocers, 839 Distel street. Detroit—Leon Friedman opened the grocer, Glover suc- Holden Pharmacy, 1035 Holden avenue, recently. Detroit—The Luscombe Factory Outlet Shoe Co. in bankruptcy. Detroit—Abraham has filed a_ petition Davidson open- goods store at 11429 Mack avenue on Dec. 6. Detroit—Carl Doebler purchased the meat Charlevoix avenue. Shelby—The Oceana Canning Co. has increased its capital stock from $35,000 to $100,000, Detroit—The Cass-Warren Drug Co., R. Greenberg, manager, has open- ed at 4870 Cass avenue. Highland Park—Homer Henderson succeeds Art King in the grocery store at 13936 Second boulevard. ed a dry has fecently market at 14106 Saginaw—The Economy Shoe Store has opened a branch at the corner of Hamilton and Court streets. taken Reszke’s drug store at Fast. Detroit—Frank Suvoisin has over Frank M. 13223 Jefferson avenue, Detroit—C. J. Danielson, grocer, is succeeded by James W. Davie. The store is at 5480 Loraine avenue. Detroit—The Division Road Lum- ber Co. has changed its name to the Greenfield Avenue Lumber Co. Detroit—S. Snyder has bought out Walter Oster, operating as Oster’s 4471 John R. street. Detroit—The Kroger Grocery & Baking Co. has decreased its capital stock from $10,733,600 to $8,201,100. Detroit—The King-Blair Co., 1456 Woodward has increased its capital stock from $5,000 to $50,000. Sweet & Gift Shoppe opened at 9120 Twelfth street Dec. 1. Dr. J. P. Jaerling is the owner. Detroit—Minnie Streiff Harrison Eshom jn the Pharmacy, avenue, Detroit—Jaerling’s succeeds grocery and meat market at 13235 Jefferson av enue, East. Detroit—Jack Reitmann over Reitmann’s Pharmacy Reitmann. The change Dec. 2. Detroit—A. G. Riesterer will move his pharmacy from 2930 Cass avenue has taken from Max took place to his new location at 2900 Cass in a few days. Detroit—The Consumers Paper Co., 6301-31 East Lafayette avenue, has increased its capital stock from $20,- 000 to $50,000. Detroit—Rudolph Bredmeyer is now the owner of the grocery store at 5508 Dubois street, formerly conducted by Anna Hallman. Grand Rapids—The Richard Motor Co., 129-31 Jefferson avenue, S. E., has increased its capital stock from $50,000 to $75,000. Kalamazoo—White & Royce, Inc., 648 East Main street, oils, gasoline, greases, etc., has changed its name to the L. V. White Co. Highland Park—E. C. Balslwy has bought the stock and fixtures of the bakery at 12309 Oakman_ boulevard from Jack Rettinger. “ Detroit—Norman Brothers, cigar wholesalers, have declared themselves bankrupt. They list liabilities of $7,- 092.47, with no assets. Detroit—Devlin, jeweler, opened a new store at 1232 Washington boule- vard reecntly. His main 406 Woodward avenue. store is at Monroe—An involuntary petition in bankruptcy has been filed against Jacob I. Gersten, dry goods dealer. The claims total $1,203.21. Detroit—The H. R. Leonard Furni- ture Co., one of Detroit's oldest furni- ture houses, will discontinue business, probably within a few weeks. Port Huron—Gray & Son, shoe dealers at 518 Water street, have filed a bankruptcy petition with liabilities of $11,842 and assets of $7,235. Saginaw—G. G. and R. P. Worden have sold their doughnut business at 2326 North Michigan avenue, to R. Griffith, who has taken possession. Detro:t—Frank M. Reszke, cigar and tobacco dealer at 119 Fort street, West has filed a bankruptcy petition, with liabilities of $11,913.28 and assets of $3,200. Detroit—Frank A. Stebbings, drug- gist at 1201 Artillery avenue was shot and seriously wounded by a thug who entered his store on the evening of Dec. 4 Detroit—The Schneider Tea & Cof- fee Co., grocers, 11256 Charlevoix avenue, has discontinued business. Wm. A. and Arrel Schneider were the owners. i Halfway—The Stephens Hardware Co. has been incorporated with an au- thorized capital stock of $20,000, all of which has been subscribed and paid in in cash. Charlotte—The F. & I. Dry Goods Co. has been incorporated with an authorized capital stock of $30,000, MICHIGAN TRADESMAN $20,000 of which has been subscribed “and paid in in cash. Highland P taken over the pharmacy of Arthur E. Jackson, 16201 Woodward avenue. The store was established several months ago by H. E. Moore. ' Flint—Macy’s Ready-to-Wear Co., 400 South Saginaw street, has been incorporated with an authorized cap- ital stock of $15,000, all of which has been subscribed and paid in in cash. Detroit—The Pilgrim Baking Co., 9535 McQuade avenue, has been in- corporated with an authorized capital stock of $10,000, of which amount $3,- 000 has been subscribed and $2,000 paid in in cash. Detroit—Glenn R. Maxwell has bought the share of James G. Beal in the Be-Well Drug Co., 2870 John R. street, and will conduct it together with Claude G. Maxwell, formerly in partnership with Mr. Beal. Lowell—W. J. Gibson has taken over the C. W. Klumpp meat market and closed it for alterations and re- decoration. When the work is com- pleted Mr. Gibson will consolidate the meat markets at the new location. Quincy—LeRoy Clizbe has sold his store building on the corner of Main and Chicago streets and his clothing stock to Neil Potter, his head clerk for several years, who will continue the business under his own name. Detroit—The Gorenflo Co., 153-59 Jefferson avenue East, has been in- corporated to conduct a wholesale and retail jewelry business with an author- ized capital stock of $150,000, $75,000 of which has been subscribed and paid in in cash, Detroit—The H. H. Cary Co., 12318 West Fort street, has been incorpor- ated to deal in fuel, ice, builders’ sup- plies, etc., with an authorized capital stock of $10,000, all of which has been subscribed and paid in, $1,000 in cash and $9,000 in property. Marquette—Henry Rivers has sold his confectionery stock and store fix- tures and leased his store building to J. W. Leffler, recently of Ishpeming, who will conduct a grocery store and meat market in connection with the confectionery and soft drink parlor. Muskegon Heights—The Muskegon Heights Laundry Co., 31 Hackley Place, has merged its business into a stock company under the style of the Muskegon Heights Laundry, Inc., with an authorized capital stock of $10,000, $4,370 of which has been subscribed and paid in in property. Battle Creek—Brigham & Uldricks, 135 Hamblin avenue, interior finish, tc., have merged their business into a stock company under the style of the Brigham & Uldricks Co., with an au- thorized capital stock of $125,000, of which amount $30,200 has been sub- scribed and paid in, $5,200 in cash and $25,000 in property. Hillsdale—George E. Tubbs, general manager of the Alamo Farm Light Co., announces that the business has been sold to a group of Detroit men, headed by Joseph T. Schlacks. The company’s plant on East Bacon street, which. has been virtually idle since 1921, was built nearly five years ago, at an estimated cost of $250,000. December 10, 1924 Grand Rapids—The Gavett-Ripley Co., with business offices at 611 Mich- igan Trust building, has been incor- porated to deal in coal, oils, minerals, forest products and building materials with an authorized capital stock of 1,000 preferred and 2,400 share at $10 a share, of which amount $200 and 100 shares has been subscribed, $700 paid in in cash and $500 in property. Pontiac—Milton G. Robertson, 41 North Saginaw street, dry goods, women’s and children’s wearing ap- parel, has merged his business into a stock company under the style of Ro)- ertson’s, Inc., with an authorized ca) ital stock of $75,000 preferred and 835, 000 shares at $1 per share, of which amount $37,500 and 42,500 shares ha- been subscribed and $8,000 paid in :: cash. Manufacturing Matters. Detroit—The Detroit Electric Sto\: Co., 3435 Piquette avenue, has increa ed its capital stock from $100,000 tv $250,000. Lansing—The Jewel Manufacturiny Co., 403 East Shiawassee street, ha: changed its stock from $150,000 com mon to $100,000 common and $50,000) preferred. Detroit—The Metal Mouldings Cor poration, 1640 Penobscot building, has been incorporated with an authorize capital stock of $25,000, all of which has been subscribed and $17,000 paid in in cash, Detroit—Frederick Stearns & Co., 6533 East Jefferson avenue, manufac- turer of pharmaceuticals. has changed its capitalization from $4,000,000 to $2,500,000 preferred and 200,000 shares at $12.50 per share. Breckenridge—W. R. Roach & Co. have rented a plot of ground owne1 by Mrs. J. Keenan, of Merrill, half mile South of town. The com- pany will install vining machinery an‘ buy peas, string beans, corn and othe- vegetables. The Roach field men are now busy writing contracts and are reported to be meeting with consider- able success. Sturgis—John M. Coyne, of this city, formerly an executive for the Kirsch Manufacturing Co., purchased the Sheffield Manufacturing Co. plant at Burr Oak for $15,032 cash. The sale was authorized by the United States district court at Grand Rapids. The Sheffield company, formerly own- ed by A. C. Himebaugh, of Burr Oak, went into the hands of a receiver last spring, Detroit—The Ward Bakiie Co., of New York, with plants in the leading cities of the country, has authorized the immediate construction of a $1,- 000,000 branch jin Detroit, it was an- nounced Sunday night. A contract has been made to construct a building on property at Toledo avenue & Grand boulevard. The company officials ex- pect the plant will be in operation by next June. Thirteen other principal cities have Ward company plants and the establishment of the Detroit branch is in accordance, the officials explain, with their policy to locate bakeries in communities adapted to quantity pro- duction. one- 4 . | 4 sf 7 on J i nea acre IGL ORAS a aA CANE NTA December 10, 1924 MICHIGAN TRADESMAN 5 Essential Features of the Grocery tail sales, and grocers generally have these heated cars do not move daily, Light fowls ---------- l3c 17c Staples. not begun to push prunes. Some are retailers should place their orders suffi- Heavy springs -------- 18c 22¢ Sugar—Local jobbers hold cane doing so, particularly the chains, many ciently in advance of their time of Cox ------------------- 10c¢ l4c granulated at 8%c and beet granulated of which have low priced lines on actual need to prevent loss of ake. Twos 28c at 7.90c. which they can make attractive prices. due to stocks being depleted. Packs 2. 18¢ a6 Tea—The situation is unchanged, This is tending to restore consumption ee Geese 18c 22c and distributive trade is quite satis- factory, so wholesale dealers state- Coffee—The spot market is firmer, with all grades of Rio scarce and the more desirable selections of Santos in scant supply. Spot Rio 7s were quoted in New York at 21%c and Santos 4s from 26@26%c. Canned Fruits—California fruits are sparingly offered and the turnover is light as dealers have their peak loads and are not seeking replacements in a big way. Coast offerings are scattered and are not heavy in any one product. Under the circumstances, peaches and pears retain all of their firmness while other varieties are in favorable posi- tion. Pineapple is steady as to tran- sient business while confidence is ex- pressed in spring markets. Apples are well maintained at all factory points. Canned Vegetables—No important changes have occurred in the vege- table list. Tomatoes are steady at un- changed quotations with nominal trading for replacement. There is a call for cheap standard No. 2s and No. 3s at better than prevailing quotations but such stocks are unobtainable. Corn is not active as offerings of all grades in No. 2 tins are meager and No. 10s are not offered to any extent on the open market. Most trading is in re- sales. Peas are also quiet, but are firm in tone. Desirable siftings in standards are hard to obtain. Interest in futures is increasing and some Wis- consin canners are offering at opening prices, while others are open only to s. a. p. orders. Canned Fish—Maine sardines are in nominal demand but are quotably un- changed at the factory. California ovals are firm. Salmon has been quiet for some time and there has been no change in the character of trading which is almost wholly confined to covering nearby needs. Shrimp is firm due to light stocks in sight in all quarters. Tuna is tending upward as the pack was short of expectations. Lobster and crab meat are featureless. Dried Fruits—California and North- western prune packers are of the unit- ed opinion that there is nothing to the marketing of the 1924 crop but to feed it out to the domestic and export trade as it is wanted, with prices determined by conditions prevailing at the time of sale and with a pronounced harden- ing in values in indirect ratio as the unsold tonnages dwindle. World mar- ket requirements have been conserva- tively estimated in relation to the prunes yet to be moved by grower and packer and it is the belief that there will be a clearance of all supplies be- fore the fall and a bare market when 1925 packs begin to move. It has been some little time since such op- timistic views were entertained by packers and it s worth noting that all interests have the same ideas. There are no packers who are free sellers and none who will allow concessions. Spot prune conditions are better than two weeks ago, even though the weather has not been wholly favorable to re- erate buying on the to its normal, seasonable level. Local holdings are being cleaned up but it is too near the end of the year to cause frequent replacements. Raisins were quiet all of last week. Jobbers have bought carryover ahead for their needs until after inventories and there is enough on the spot and in transit to assure adequate working stocks. Mod- Coast occurs, mostly in old packs. The recent ad- vances led to buying new crop in heavier volume which filled temporary outlets. Raisins are in excellent sta- tistical position and the holdings are pretty well concentrated. Apricots and peaches are developing more firmness all of the time. Unsold stocks at the source are light and there is no press- ure to sell. Currants remain steady. Nuts—The main problem before nut distributors is to spread their offerings over their trade, making them go as far as possible. Even when this is done, the dealer finds himself under- stocked in some of the important lines and he is forced to go to competitors for relief. The shortage among sellers is general but the lack of various nuts varies as one dealer has a larger sur- plus of one nut than another and he is, therefore, able to take care of the wants of his neighbor. The Christmas demand has begun in earnest and as all classes of distributors have been understocked in all lines there has been general buying of all nuts. Fancy varieties of California walnuts have been in ready demand even at the high prices quoted by packers. Budded and No. 1s have: been in inadequate supply and the offerings of foreign walnuts have not made up the deficit in domestic. The close of the year will find a marked shortage in walnut stocks all along the line. Almond buyers find it hard to cover even at top prices as stocks are sparingly of- fered on the open market. Usually large holders have almost cleaned out their stocks. Filberts are almost ex- hausted, causing a steadily advancing market in all grades. Pecans are firm and are tending higher. Brazils are doing better and are not so much urged to sale. All lines of nut meats are affected by the crop shortages, the high price and demand for nuts in the shell and the tendency on the part of shellers to hold for still further ad- vances. Christmas Accessories—There are many items which grocers should give sales and advertising emphasis to at present. For instance, under this classification come candies of all kinds, nuts, peels, mince meat, candles, fancy bottled and canned foods, Christmas trees, tree decorations, mistletoe, Christmas tree holders, etc. These are all long profit items. Many of them sell only at this season of the year. The moral is obvious. . Perishable Goods—Perishable goods are being forwarded in warm cars now which will account for the delay in some items reaching grocers. Because of the fact that on many divisions Review of the Produce Market. Apples—Wealthy, Wolf River, Alex- ander, Maiden Blush and command $1@1.50 per bu.; Spys com- mand $2.75. Bagas—Canadian, $1.75 per 100 Ibs. Bananas—8%@9c per Ib. Beans—Michigan jobbers are quot- 3aldwins ing as follows: C. H. P. Pea ------------------ $5.75 Brown Swede —----------------- 6.15 Dark Red Kidney -------------- 9.50 Light Red Kidney -------------- 8.75 Butter—The price has dropped 6c per lb., due to heavy receipts. Local jobbers hold fresh creamery at 44c; June packed, 36c; prints, 45c. They pay 24c for packing stock. California Fruits—Emperor grapes packed in sawdust, $3 per crate; Honey Dew melons, $3 per crate of either 6 or 8. Celery — Commands bunch. Cauliflower—$1.50 per doz. heads. Cranberries—Late Howes are sell- ing at $8@8.50 per Y% bbl. Cucumbers—lIllinois hot house com- mand $3 for fancy and $2.50 for choice. Eggs—The market is weaker and a trifle lower, evidently preparing for the drop in price which frequently Local jobbers pay They resell as 40@50c_ per comes in January. 54c for strictly fresh. follows: Fresh, candled ~----------------- S7c Mx 39c Candled first -------------------- 37c ean en 35¢ Checks .------------------------ 30c Egg Plant—$1.25 per doz. Garlic—35c per string for Italian. Grape Fruit—$3@3.25, according to quality. Green Onions—Home grown are now in market command 25c for Ever- greens and 40c for Silverskins. Honey—25c for comb, 25c_ for strained. Lemons—Quotations are now as fol- lows: 300 Sunkist -------------------- $8.50 300 Red Ball ------------------ 8.00 360 Red Ball ------------------ 8.00 Lettuce—In good demand on the following. basis: California Iceberg, per crate Le ed.50 Hot house leaf, per bu. -------- 75 Onions—Spanish, $2.25 for 72s and ‘50s; Michigan, $2 per 100 lbs. Oranges—Fancy Sunkist Navels are now on ihe following basis: 916 ane larger ___-.-..-___.--_.. $5.25 ence ee aeeeace Mee 4.50 Sa 4.00 Red Ball, 50c lower. Pears—Bartlett command $2.25 per bu. Anjous and Clapp’s $1.50; Keefer, $1.25. Potatoes—Country buyers pay 40@ 50c per 100 Ibs., mostly 40@45c. Poultry—Wilson & Company pay as follows, this week: Favorite, Live Dressed Heavy fowls ---------- ec 426 Broders (222... 18c 22¢ Radishes—75c per doz. bunches for hot house. Spinach—$1__ per bu. for home grown. Squash—Hubbard, Jc per ib. Potatoes—Delaware Sweets, $3.50 per hamper. Sweet Veal—Local dealers pay as follows: Fancy White Meated ----------- lle Gadd 2. 09c 60-70 fale 07c —_++>_—_ Cedar Oil For Polishing Floors. These floor oils are in some instances made by mixing equal parts of motor oil (light petrolatum oil) and kerosene, then suitable agent, such as oil of cedar. Petrolatum and adding a scentng oil of a grade suitable for the purpose can be purchased in quantity at around 30 to 40 cents a gallon, so it can be seen- that the cost need not be pro- hibitive: exclusive of containers such a product would show a farly liberal fluid superior to the motor oil and kerosene mixture, and one that does not darken the floors to any great extent, can be made by mixing one part of boiled margin of 25 cents a quart. A linseed oil with three parts of turpen- tine. —_—_++>—__ The Nobel Committee again proves its detachment and dis- Peace Prize interestedness. by deciding that it will award no peace prize this year. A few weeks ago it was praised for bestowing its accolade in literature on a Polish Western Now, in its survey of whom the world knew. very little. writer of the world. horizon, it discerns no single outstanding figure among those who labor for international amity. Its announcement does not mean that it fails to. recognize the zeal of crusaders for disarmament and the outlawry of war. But it sees no pre-eminent lead- er where many are earnestly co-oper- ating. Perhaps it is a good sign that the prophets and apostles of an age that aspires toward the far millenium are numerous. ——_+2.2>—__—__ Hides, Pelts and Furs. Green, No. 1 ------------------------ 09 Green, No. 2 ------------------------ 08 Cured, No. 1 ------------------------ 10 Cured, No. 2 —----------------------~ 09 Calfskin, Green, No. 1 ---.---------- 15 Calfskin, Green, No. 2 ~------------- 13% Calfskin, Cured, No. 1 -~--------~----- 16 Calfskin, Cured, No. 2 ~----...------- 14% Horse, No. 1 ------------------------ 3 50 Horse, No. 2 —...-___.........-- a aaen 2 50 Peits. Glad Wool ...—— — ere 1 00@2 50 VOR ac ce eee ce 1 00@2 00 Shearlings ~.----.------------- 50@1 00 Tallow. i re eet 07 i eee ee 06 Wo. 2 on ene 05 Wool. Unwashed, medium --~-------------- @40 Unwashed, rejects ----------------- @30 Unwashed, fine -------------------- @40 Furs Skunk, Black i ee uu oo Skunk, Short ee ae oa uk ae Skunk, Narrow ca cs oe Skunk, Broad --- SE Senn 50 Muskrats, Winter ioe {2 8 ae Muskrats, Fall Ul 2 oe Muskrats, Kitts —....- oe 15 Raccoon, Large _6 Raccoon, Medium -- a 2 On Raccoon, Small - I Mink, Large oo ee 9 00 Mink. Medium .._-_._._.- _ 7 00 Ming. Sivall ........--..........- 5 00 6 Fool Pension Bill Introduced in Con- gress. Detroit, Dec. 9—A most highly novel legislative proposal was intro- duced in the House of Representatives last week in the nature of a bill pro- viding for a pension of $1 per day for all persons over 70 years of age, who are citizens of the Nation and have resided in this country for a period exceeding forty years. To enable such persons to obtain such a pension it would be necessary for them to be without property in excess of $3,000 and that they have no children able to support them. Naturally, such a program—directly at variance with President Coolidge’s ideas on the subject of economy— would have no possible chance of run- ning the veto gauntlet, in view of the rather pronounced views of the Chief Executive on pensions of every char- acter, but it might have certain fea- tures of attractiveness to excite inter- est and take up time in ‘Congress which might profitably be used in win- nowing the chaff left over from the last session. The real facts in regard to pensions for the aged that provision has already been made throughout the United States for the care of persons who reach old age without sufficient re- sources to take care of themselves. There is probably no American com- munity where there is any occasion for the old and infirm to suffer as a result of their inability to earn a liv- ing for themselves if they make known their wants, and certainly if they wished to avoid publicity they never would permit themselves to go through the embarrassing processes that would enable them to secure a pension from the General Government. The cost in the aggregate of main- taining them now amounts to many million dollars each year. It is true that the means of caring for them usually adopted is to hospitalize them or house them together where their necessities can be ministered to skill- fully under the direction of trained nurses and attendants. It is no doubt true that many of these unfortunates do not care to be housed and provided for in this man- ner, and there are probably those among them who could for a time maintain themselves more to their own liking on a pension than by entering any of the homes provided for them; but in a great majority of the cases a man or woman reaching advanced old age would not be much better off with a pension of $1 per day than he or she would be without a pension. On such an allowance they could not purchase anything like the service they would receive in hospitals and homes for the aged at a cost that averages probably less than that amount, and the aggregate amount to meet such pension requirements would prove an- other staggering load for the Govern- ment. Apart, however, from the practicbil- ity of the proposal, here is a feature to it that is characteristic of most pension enactments and which reveals itself whenever legislation is proposed —a viewpoint peculiar o the sponsors of all such innovations—and that is the notion that the United States Treas- ury is a vast, illimitable storehouse for money. The fact that every dollar drawn from the Public Treasury leaves just that much less money there, and then when heavy drains are made for purposes, seemingly meritorious, it becomes necessary to devise ways and means for restoring the equilibrium of that institution—hence more taxes— does not seem to bother the contingent who evidence an habitual hobby for spending money on schemes of all kinds—good, bad or indifferent. They seem controlled by the fallacy that Luther Burbank or some other genius has revealed some method to the Sec- retary of the Treasury whereby money can be propagated under glass. MICHIGAN TRADESMAN In the proposal that the National Government inaugurate a system of old age pensions there is, undeniably, much food for thought and speculation commendable to a certain degree. Through no improvidence or fault of their own persons reach old age with- out sufficient means to sustain them- selves comfortably. The demise of children who might otherwise be ex- pected to care for their parents in the latters’ declining years, the exercise of unsound judgment in connection with investments and a host of other reasons might be advanced as ex- planatory for the conditions in which they find themselves, after years of frugal living, in the dependent class. 3ut the fact cannot be overlooked that there are also other classes who are as much entitled to pensions on the score of dependency and who are now cared for in the same manner as those who are covered in this proposed law. Orphans, for instance, would have quite as good a case, and even now a mother’s pension law, in operation in many of the states, is proposed for Federal consideration. The argument against the inaugura- tion of more pensions, or rather more systems of pensioning dependents, is not directed against caring for those who need care, but against a system that is to a large degree, demoralizinig. In point of fact, it encourages, as one writer states, “the yielding to a ten- dency that must be resisted if the nature of the relation between the citizen and the state is not to be changed greatly for the worse.” During the present session of Con- gress a renewed attempt will be made to enact the Howell-Barkley — bill, regulating the relations between trans- portation companies and their em- ployes. There are many who do not fully realize the importance of this program, consequently a letter from President Frank H. Alfred, of the Pere Marquette Railway, just pub- lished, conveys information it is de- sirable to know: In this communication he states that ‘this bill aims to eliminate the public from any voice in the determination of railroad wages and the settlement of other questions between the rail- roads and their employes, notwith- standing it is the public that pays the freight. In other words, it proposes the overthrow of the United States Labor Board, which as now constituted comprises representatives of the three groups, the employes, the public and the railroads. The Howell-Barkley bill, if enacted, with the public groun eliminated from the equation, would leave any differences arising between the two other groups purely a matter for private settlement. “While railroad managements have not seen eye to eye with the United States Labor Board, they appreciate that the Howell-Barkley bill’s passage will bring about a return of the Na- tion-wide strikes in the transportation industry, with the wasteful conse- quences and the paralyzing effects up- on business in the wake of such strikes. The public interest is a matter of paramount importance in the outcome of his issue. “Railroad managements have, in the past, been obliged to consider not alone the effect of each demand of or- ganized labor upon the railroad itself but also upon the public’s interest. It would be well, therefore, for the travel- ing public to look into the proposed Howell-Barkley bill carefully and dis- passionately. The measure, it occurs to me, is not the concrete and definite expression of the rank and file of the railroad labor organizations, but the wish of certain of the unscrupulous leaders who are identified with the extreme wings of these groups. “Certain it is that the retention of the public group representatives on the United States Labor Board—or any structure that is erected in its stead— December 10, 1924 oe ROYAL sa advertising is increasing women’s interest in home baking. Let your customers know that you sell ROYAL BAKING POWDER Absolutely Pure Tie up with this advertising and turn this interest into large orders and good profits for yourself. Contains No Alum—Leaves No Bitter Taste | _ Give “Her” a Grand Piano This Christmas Nothing else she would prize so greatly; noth- ing else so splendidly express your love and thoughtfulness. WE OFFER LEADING MAKES and greatest variety. STEINWAY SOHMER VOSE LUDWIG PREMIER . STEINERT STECK CONVENIENT TERMS Full value allowed on other instrument. WEBER Grinnell Bros Catalog of any instrument sent on request Headquarters, 1515-21 Woodward Ave., Detroit BRANCH STORES AT Adrian, Ann Arbor, Bay City, Flint, Grand Rapids, Hillsdale. High- land Park, Jackson. Lansing, Monroe, Owosso, Pontiac, Port Huron, River Rouge, Saginaw, Sault Ste. Marie, Traverse City, Wyandotte Ypsilanti, Toledo, O., Windsor, Ont., and nine Detroit branches. 4 aa ? i 4 7 mS F : a ” | ; ¥ i i i ae é e a a a December 10, 1924 is absolutely essential to the public welfare.” Evidently the real reason for the legislation mentioned is that the op- erations of the railroad board have in- terfered with the welfare of the venal walking delegate and, unless some- thing is done, his species might be- come defunct. Frank S. Verbeck. Evolution of the Credit Man. Written for the Tradesman. Time was when the head of the house did his own credit grant ng and his own collecting. That was in the days when grind stones were turned by hand. It was when business was confined to a limited territory owing to lack of transportation facilities and to small volume because advertising was prac- tically unknown. Then transportation facilities in- creased rapidly and advertising com- menced to make small businesses grow into great ones, covering a wide territory and running into big figures. No longer could the old man open the boxes or personally inspect the outgoing shipments. Finally he didn’t even have time to open all the mail. He couldn’t see all the customers personally. He had no time to kiss the children or ask about the wife. It kept him busy making the wheels go round and finally he had to depend on Bill, the book-keeper, to look after collecting and then even had to ask his help in passing on the credits. Later on Bill got so busy that it was necessary to hire a boy to help him and Bill soon let the boy do all the book-keeping while he took over all the credit granting and collecting, with MECHANICAL AND FRICTION TOYS TINKER TOYS No. 4g22—Metal Paint Box. dom ----—- 2.15 . 2 ¢ = set, OZ. a No. 76—Sandy Andy (Sand Toy) doz. __.- $7.00 No. 016—Paints, doz. sets 8.50 No. 27—Sandy Andy Circus, doz. _.---__.. 4.25 No. 100—Pencil Set, doz. 85 No. 510—Auto, doz. —---------------------—— 2.15 No. 600-499—Roly Poly, doz. ed 2.00 No. 500-55—Auto Bus, Goz. 2... 4.00 New National Pop Gun, doz, 1.25 No. 508—Bicycle Rider, G07. 2.2 4.00 No. 59—Dumping Sandy ---------- oe 5.50 GAMES U. S. A. Dominoes, doz. $2.00 MUSICAL TOYS Indian Dominoes, doz. .80 : Crown Dominoes, doz. ~------------ ao 4.00 No. 569—Chimes, doz. a ee enna $4.25 Tournament Checkers, doz. 2.00 No. 500-1887—Music Box, doz. ------------ 75 Size 1 x 4 No. 600-358—Accordion, dog. 2. 2.00 No. 4342—Backgammon Boards, doz. $2.C0 No. 131—Steel Drum, doz. ----------------- 2.00 No. 4627—Chess, doz, aS 85 No. 500-1680—Musical Tops, doz. = 2.00 No. 4013—Lotto, doz. 2.00 No. 60—Bell Zellephone, G@oz. 2222 oe 4.25 No. 4569—Quoits, doz. ~---~----- 2.25 STUFFED ANIMALS IRON TOY No. 80-20 B—Teddy Bear, 9 in. high, doz. $9.00 No. 218—Fire Engine, doz. ---- $2.25 No, 80.35 A—Teddy Bear, 14 in. high, doz. 18.00 No. 318—Hook and Ladder, doz. -- 2.25 No. 600-480—Stuffed Animals, doz. ------ 8.50 Ne. Wie Auto Fire Pagive - 4.00 No. 18—Road Cart, doz. _ 2.00 MISCELLANEOUS TOYS er ee 4.25 : _31-4—Wind- Trai ‘ith ie. Oo. ce agon, doz. 4.25 No Py 3 ind-up Train with track ecm ines Tor Pullder, do4. _---- i ede Ne. 1406—Teliow Taxi, doz. 4.25 N ce ase Set 4 or ec 4.25 Tom Winker, €67, 29 --- 4.00 No. 184—Coal Truck, doz. 8.50 oO. paundry Ct, GO%. - oon oats -25 Radio Tinker, doz. -------------- ee 8.50 No. 903—Stove, doz. : - 2.00 No. 72—Telephone, doz. ------------------ 6 Wurtie Pinker, dos —..-_-_---------_---------—- 6.00 No. 5—-Passenger Train. doz : - ; i asseng er rain. doz. -- — 2.00 No. 101—Toy Furniture (4 pieces), (Din- No. 1—Tinker Beads, doz. ---------------------~- 2.00 ing, Parlor, Library) doz. sets ------ 2.00 DISHES No. 104—Wageles Dog on Wheels, doz. -- 2.00 PAINT AND CRAYON SETS No. 231—Toy Dishes, (Metal Coffee Set) No. 600-150-25—Sail Boats, doz. ----.----- $2.00 No. 25—Crayola Set, doz. -------~-----=---------- .00 a2 4219 No. 225 250—Target Set, @oz. = 3.25 No. 513—Rob Roy Crayola Color Box, daw... 4.25 Ne. 240—Toy Dishes, (Metal Tea Set) doz. 4.25 4.50 No. 510—Little Boy Blue Paint Box, doz. 2.00 No. 242—Tea Sets, (Painted Metal) doz._. 8.50 No. 500-2—Wooden Carts: doz. ...-.-.-- PAUL STEKETE WHOLESALE DRY GOODS Mail Orders Given Prompt Attention A RE We are offering our entire D ‘ 15% discount from our regular jobbing prices. MICHIGAN TRADESMAN the old man butting in only occasion- ally. It was then their old customer, Perkins, began to notice a change in his relations to the house of Smith, Jones & Co. No one gave him the glad hand and warm smile when he came in. The old man did not take him to the old back office, uncork the bottle, pass around the cigars and swap yarns, as Sam of yore. Sam was greeted by a clerk who took him back to see busy Bill, the credit man. Bill had to get through the days work. He had no time to talk anything but business. Didn’t ask about Mrs. Perkins or the kids and didn’t give a darn, anyway. Sam Perkins might be all right, but he was a little slow at times and didn’t seem to take Bill’s correspondence seriously. At least he seldom took the pains to answer Bill’s letters. Bill liked to have the money come in. Business was growing rapidly and they needed it. In the old days six months wasn’t such a long time to wait, but in these days six months was a long time—it was four months too long. The fact is Bill was getting nervous and cranky and Sam couldn’t under- stand it. The old firm of Smith, Jones & Co. wasn’t what it used to be. Old man Jones didn’t pay much attention to him any more, so when the friendly salesman from the rival house called, Sam gave him an order and that was followed by others and more of them until the house of Smith, Jones & Co. heard from him only occasionally. stock of toys and games with the exception of A final clean-up. Come in and look over our Finally old man Jones died and new blood came into the management of Bill was fired and a new man brought in to fill his place and the new man did not inherit Bill’s traditions or knowledge of customers. He was a credit grantor and collector the business. exclusively and he took more pride in collecting than he did in granting credit. He was some collector beyond all doubt. Effective, efficient, hard boiled. But customers still inhabit small towns where time is considered valu- ablea for living purposes only and friendshp and friendly intercourse is still considered the spice of life. I am wondering if the new credit man is familiar with the situation. | have the feeling that he knows little about it; that he is running his de- partment too much by rule to give due consideration to the human element. I am wondering if he ought not to make a trip once or twice a year to all his customers. If he ought not to be interested in Sam Perkins’ life and environment a little bit more. If he ought not to know Mrs. Perkins and the kids and perhaps parson Lang and the village banker. Now all he knows is that Sam lives in Bingtown. That the population is 1209. That there is a railroad, a post office and a bank there. Somehow or other orders come in from Sam, the goods are shipped and he gets them, but further than that deponent sayeth not. All is mystery, all is haze. There comes a time when Sam’s ac- A statement is sent, count is over due. AL TOY BARGAIN the dolls, American E & SONS GRAND RAPIDS, MICHIGAN Not a not a and every ten days a letter. sound comes from Bingtown, dollar either, and finally the collection over the acco int. They agency too’ They write Sam a letter. Their client wants the It must be paid. When will They ask to kaow. They are in a hurry. Time is money. “Do not delay, write to-day.” To-morrow they will get an answer, Sam wrote to them last night as fol- eXx- plain the situation. money. Sam pay? lows: “Gentlemen: I have your letter regarding Smith, Jones & Co.s ac- count. I owe the money and am en- closing check for the amount. My wife has been very sick for six weeks and I have been nursing her. I have had no tme to write before. She was buried yesterday and this is the first chance I could get to attend to your [ hope Smith, Jones & Co, tired, so account. me. [| am very Yours truly, Sam Perkins.” will excuse will close. 1 am wondering if old man Jones knows about this and what he thinks Perkins and he Wonder if he will have about it. Sam were good friends. time to greet Sam’s wife in the old way and make her feel at home. A. P. Merritt. ——_—_—__-o2-———_—— Every youth has a gold mine: His spare time. TYPEWRITERS Used and Rebuilt machines all makes, all makes repaired and overhauled, all work guaranteed, our ribbons and car- bon paper, the best money will buy. Thompson Typewriter Exchange 85 N. lonia Ave., Grand Rapids, Mich. Flyer Trains and books at complete line. SHOW ADVANCES IN PRICE. Auction sales of wool are in progress at London and in Australasia. On the face of things, the results show advances in price, most marked in the case of the medium and lower grades. But the withdrawals are becoming more noticeable, may or may not be significant. One trouble about the wool situation is that no one is in a position to know even approximately what quantities of the material are available. It comes from many sources and there are no authoritative statis- tics. Even in this country, where at- tempts are made to get figures of pro- duction, the totals show great dis- crepancies. The only reliable statis- tics are those of imports and exports, which, by themselves, mean nothing. A valuable contribution to the discus- sion of world supplies of wool was made during the week by William Goldman, former President of the Na- tional Asseciation of Clothiers and a recognized student of economics, be- fore the annual meeting of the Amer- ican Association of Woolen and Wor- sted Manufacturers. Reasoning from certain data which he presented, he figured out that there must be some- where about a two years’ supply of It is at least as good an inference as any other that has been presented and has the merit, which most others have not, of being based on something more than mere assertion and the incident of rising prices. Much stress has been laid on the added demand for wool by Japan but nothing is said of the lowered de- mand in Europe caused by the deaths of millions in the Kaiser’s war. It is conceded, however, that, with wool being doled out as it is, there con- tinues the probability of high prices. A check to the rising of these beyond certain limits will be a restriction in the buying of woolens, to say nothing of a greater resort to the use of re- worked wool. The goods trade is marking time for the moment. Mills are still busy on spring goods, while the opening dates for fall ones have not yet been set. Demand has been good for certain lines of spring dress goods. Rug and carpet prices keep showing advances. which wool existent. NO OCCASION FOR ALARM. Unofficial predictions that the cot- ton crop would yet reach a total of 13,600,000 bales had the effect of dis- turbing prices during the week just ended. There was also a little disquiet as to what might be shown in the Department of Agriculture’s final esti- mate, which is to be made public to- morrow. Despite these things, how- ever, the price changes are within a comparatively narrow range because there is no occasion for any alarm such as existed earlier in the season, when there appeared to be danger of a scarcity in cotton. Spinners both here and abroad have been taking sup- plies in fair quantity, although there does not seem to be any apprehension of a material rise in the future because business in cotton goods has been broadening and a profit is seen in the prevailing prices for the raw material. Exports continue quite satisfactory. Wage reductions have gone into effect MICHIGAN TRADESMAN in Eastern mills without labor disturb- ance, due perhaps to the extension of the working schedules. Orders are in hand calling for activity for the first quarter of the new year. New ones are expected by or before the middle of next month. There was some eas- ing up in the prices of gray goods during the past week, although not a great deal of business was placed. A sufficiently large initial lot of orders having been put in for finished fab- rics, this end of the market is without feature. A temporary reduction in cer- tain bleached muslins resulted in an almost immediate clearance of stocks and was followed by a restoration of former prices. In napped goods or- ders have been informally taken be- fore the regular openings. So good a response has been had to the offer- ings of Southern mills underwear for next fall that the bookings are full in some instances for the early deliveries. Hosiery continues to be in good re- quest. CANNED FOODS CONDITIONS. Big business in canned foods for the year appears to be over as most of the leading operators have gone as far as they care to go in covering later wants and are now attending to the routine of distributing, storing and other mer- chandising problems. Their lists for transient outlets are not com- prehensive and important even though their stocks will need attention later on. Smaller operators who have not covered are doing so, but the aggre- gate volume of this trading is not im- pressive even though it takes in nearly all lines and is larger than it usually is at this season of the year. One trouble is in finding what the buyer wants at a figure he will pay, for it is a seller's market and the holder of goods has high ideas. He is not im- patient to liquidate as he expects to realize more for his products later on than now and carrying charges are nominal compared to prospective ad- vances. want The skyscraper as a healh resort is urged by Dr. Edward P. Davis, who headed the volunteer medical service corps in wartme. It is obvious that in the upper strata of a city’s atmos- phere, pierced by the high buildings, there is more sunlight and the air is purer. Painstaking research has re- vealed that microbes seem to obey the zoning laws faithfully and diminish in numbers as they ascend toward the apex of one of the lofty pyramids of modern cities. One of the results of aviation will be the use of the roof- tops, in a striking reversion to the Oriental custom that finds the whole cycle of existence lived at the summit of the house. The soaring shaft to be reared by the Universty of Pittsburg or the thousand-foot edifice to be erected in Rome is typical of an age that spurns the ground and seeks the sky for practical reasons and _ not merely in epic obedience to a spiritual impulse. The boom in the sale of musical in- struments, so noticeable this season, is a sign of an era in which an intel- ligent participation in music, whether as listener or performer, is more gen- ‘in the trade. eral than ever before. The.day has gone by when music was supposed to belong purely to the distaff side of the household and a business man felt a little ashamed to profress enthusiasm for concerts or take a hand in a string quartet. Nor are children, as a rule, the only performers in their house- holds. Learners nowadays have in their homes and in their social envi- musical background not known of old. Not every sound-pro- ducer on the market deserves to be named a musical instrument, but the various contraptions designed to pro- duce the spasms and rhythms of jazz may in time lead to better and more harmonious things. ronment a MORALLY A THIEF. When you see a man who takes ad- vantage of the statute of limitations to avoid the payment of a note, when he is financially able to meet it, you can write him down as a plain thief. Legally, he is exempt from liability, but morally he is equally as liable as though it were only a year old. When you see a man go through bankruptcy and afterward get on his feet, who refuses to meet the obliga- tions temporarily suspended by the bankruptcy court, you can write him down as a plain thief. Legally, he cannot be held, but under the moral law he is responsible for the payment of his just obligations. There is no sense in mincing matters in cases of this kind. There is no half way station between common honesty and plain thievery. F. D. Bristley, recently chosen to direct the activities of the American Grocers’ Specialty Manufacturing As- sociation, holds the opinion that the greatest problem affecting the manu- facturer of food and other grocery products to-day is the increasing avenues of distribution with their di- versified methods. He has stated that sales service discounts should be based upon actual sales service rendered and on whether the manufacturer creates and maintains the demand, or whether the distributor creates and maintains the demand. As to trade discounts, he believes that the laborer should be worthy of his hire—whether he be a so-called exclusive wholesale grocer, a chain store operator, a co-operative wholesaler, or what not, so long as he can and will render to the manufac- turer proper distribution and co-oper- ative service. The National Dry Goods Assiciation has virtually completed a standard in- voice, as part of the general movement for simplifying business practices, which it is expected will be of great value to producers and retailers. It has long been recognized by authori- ties that a National standard invoice form would be of value to all engaged Now, the association, having completed a form, subject, how- ever, to possible revisions, plans to im- press on all manufacturers, jobbers, wholesalers and retailers that stan- dardizing will be of value to the whole retail field, and its beneficial effects will reach back to the manufacturers or distributors themselves, ~~ December 10, 1924 PIECEMEAL BUYING. Clearance sales by the dry goods jobbers and the opening of the holiday merchandising at retail the country over were the outstanding business features of the past week. Responses in both instances were fairly generous. The prices of the jobber were made quite attractive in order to reduce in- ventories, and the purchasers bought with a vim which implied confidence in their ability to resell to advantage. This confidence is based, in great measure, on the improved farming sit- uation in the Middle West and West as well as upon the increased indus- trial activity in those sections. The Pacific Coast states share this opti- mism to some extent, but it is less noticeable on the Atlantic seaboard, where there is a diversity of opinion, depending on varied local conditions. But, taking an average all through the country, there is an undeniably better feeling than there was a few months ago. Perhaps some reflection of this appears in the lessening number of business failures, which in November were less than in October, although hitherto the reverse has been the rule. Another notable circumstance about the failures is that the proportion of those with large liabilities—$100,000 and over—is diminishing. A factor in the general improvement, also, is the increase in exports, although these are mainly of wheat and similar foodstuffs. Already, for the ten months ended with October, they were in value $312,500,- 000 more than for the same period last year. Even allowing for a difference in price levels this denotes some progress. In the primary markets there is now a disposition to trade further ahead in certain textile lines, more particu- larly in cotton goods; but speculative ventures receive no support. It is a question how far mills and manufac- turers of raiment of one kind or an- other have been accommodating them- selves to the piecemeal buying meth- ods which still continue as a habit and are likely to remain so _ indefinitely. These producers are obliged to do some anticipating and are, at times, finding this not entirely compatible with keeping down overhead in pro- duction costs anywhere near where it should be to secure the best results. But they are making some progress, although they are not able always to satisfy quick buyers on products or on styles that happen to get a sudden popularity. Especially difficult is the problem of the makers of garments who find frequent style changes abso- lutely necessary in order to keep up continuous production. A somewhat similar situation in the millinery field has been partially met by a concert of arrangement for a division of the seasons. But no such solution of the problem has yet been formulated by the garment contingent. The reput- able members of the industry have to fight not only the wayward whims of customers but also the piracy of styles which is only too common in the trade. Quick turns are needed to get the benefit of_originality and effective- ness of designs, and this adds to the complexity of the business problem, fi ni - Ls 4 ’ December 10, 1924 MICHIGAN TRADESMAN Some Men I Have Met in the Past. Ever since I started the Tradesman, nearly forty-two years ago, I made it a rule to devote Saturday of each week to calling on my readers in the country towns roads contiguous to Grand Rapids. In the horse and buggy days I aimed to cover forty miles per day. The advent of the bicycle enabled me to increase the dis- tance to 75 miles. The coming of the automobile made it comparatively easy to stretch the line of travel from 150 to 200 miles, which frequently enables me to call on all the merchants in a dozen different towns. I think this plan of keeping in close touch with my subscribers has had much to do with the wonderful success which has at- tended the publication of the Trades- man. It has enabled me to learn first hand any obstacles which confront the merchant and to advise with him on any matter which affects his welfare. In no other way could I become so familiar with the needs and necessities of the mercantile fraternity as by the close contact these visits afford. now and cross In meandering down through the “Jake country’—Green, Gun, Gull and a dozen other lakes—about 1908 I ran across the trail of a man planning a new interurban railway. The trail did not bear the usual earmarks of the typical railway promotor. Strange to say, I failed to find any sore spots as the result of his plans and prospects. He had paid his bills like a gentleman. He had borrowed no money. He had sold no stocks or bonds in his pro- posed undertaking. I learned that the name of the promotor was Col. Wm. V. Jacobs; that he lived in Glencoe, a suburb of Chicago; that he planned the construction of an inter- urban railway from Grand Rapids to Battle Creek via Cutlerville, Green Lake, Gun Lake, Orangeville, Prairie- ville, Gull Lake and Yorkville; that by selecting a route midway between the G. R. & I. and Michigan Central lines he would not come into direct compe- tition with either, but would build up a chain of towns which would in time become important trade centers. who was soon The proposition looked so good to me that I called on Col. Jacobs at his office the next time I was in Chicago and asked him to acquaint me with the details of his project. He presented the matter to me so clearly and con- clusively that I immediately became an enthusiast on the subject. The ac- quaintance made at that time ripened into a warm friendship which con- tinued without interruption until the Colonel’s death, less than two years ago. Col. Jacobs was the promotor of the first electric road out of Chicago—the road to Pullman—and he had studied the situation so carefully that he was thoroughly familiar with the needs of the territory he proposed to develop by his Michigan project. He threw into the undertaking all the enthusiasm and capital he could command. He was so sanguine of the success of his project that he purchased large tracts of farming land along the line of the proposed road and created a beautiful summer home near the Northern end of Gull Lake. He maintained offices at both Grand Rapids and Battle Creek and did everything he could to put the project across. Unfortunately for Col. Jacobs, An- ton G. Hodenpyl also conceived the idea of connecting up Battle Creek, Kalamazoo and Grand Rapids by inter- urban, but his ideas did not contem- plate the development of any undevel- oped country. He preferred to parallel the G. R. & I. in order to take advan- tage of the towns the G. R. & I. had already assisted in building up. He carefully laid out and financed a model road from Grand Rapids to Kalamazoo and provided for a cut-off to Battle Creek by the purchase of a branch of the Michigan Central which that road was glad to abandon. The Hodenpyl line took the cream of the passenger traffic between Grand Rapids and Kalamazoo away from the G. R. & L, but the advent of the automobile and to unravel. I own a half interest in a water power on the Thornapple River, less than ten miles from Grand Rapids. This power should have been develop- ed a dozen years ago and the current brought into Grand Rapids, where it would be heartily welcomed. I have hesitated to do anything to contribute to this result, because the local field is already acceptably occupied by Mr. Hodenpyl’s electric light and power company. In the light of Mr. Hoden- pyl’s treatment of the G. RE. & |, 1 would certainly be justified in develop- ing this competitive enterprise without further delay. I hold no brief for the G. R. & I. and have nothing but contempt for the short-sighted policy which has always prevailed in the management of that corporation. It could have forestalled both the Muskegon and Kalamazoo in- The Late Col. Wm. V. Jacobs. passenger and freight truck has re- cently put the Hodenpyl interurban into the hands of a receiver. I have never been able to reconcile this action by Mr. Hodenpyl with the ideas he must hold on the subject, be- cause it was clearly an vested rights; by which I] mean that it was a reversal of his life long policy not to invade a field already occupied by another. Mr. Hodenpyl has made many mil- lions of dollars by his public utility, transportation and water power or- ganizations and has never permitted any competition to gain a foothold in his chosen fields. Why he went out of his way to deliberately destroy the value of the fifty miles of railroad owned by the G. R. & I. between Grand Rapids and Kalamazoo is one of the mysteries I have never been able invasion of terurban lines by putting on motor cars with hourly service. It had all the essentials to their successful op- eration—main lines, side tracks, ter- minals, clerks, telegraph lines and train dis- depots, depot masters and patchers, freight and passenger solici- tors. The cars could have been moved by gasoline motors, kerosene motors or by electric power. Visionins the advent of competition, I urged the management of the G. R. & I. with all the energy I could command to fore- stall the parallel lines, but I would have accomplished as much if I had talked to stone images or putty men. There was not a particle of brain mat- ter anywhere to be found in the former management of the G. R. & I. Now the management has been transferred to Pittsburg and the word Grand Rap- ids has been sponged off the map by the substitution of Pennsylvania Lines on every depot, engine and car. Realizing that the construction of the Michigan Railway Co. line put an effectual quietus on his railway project Col. Jacobs accepted the situation in good grace and returned to the real estate business in Chicago, in which he had always been successful. His operations in Michigan cost him over $100,000, but it was all his own money. No one lost a penny by the enforced abandonment of his cherished am- bition. Col. Jacobs was descended from an ancient and illustrious race. A great with a sword by Congress for heroic service grandfather was presented during the Revolutionary war. A grandfather, Capt. J. D. Elliott, com- manded the Niagara at the Battle of Lake Erie (Sept. 10, 1813), which ves- sel became Perry’s flag ship after the destruction and abandonment of the Jacobs was always intensely patriotic and threw himself into the war work made necessary by the kaiser’s war with all the enthusiasm of youth. Lawrence. Col. He was first and foremost in every movement having for its ob- ject the proper prosecution of the war. Personally, Colonel Jacobs was one of the most companionable men I ever knew. He was so well read and so thoroughly versed in the affairs of the world that he could discuss any ques- tion with a which degree of intelligence commanded respect. . He was courteous to the nth degree and al- ways punctilious in keeping every en- gagement and making good every promise. He was the soul of any gathering he graced with his presence and during his long and useful life he never said a mean thing, a bitter thing, a disagreeable or hurtful thing about any living man or woman. E. A. Stowe. ee Emeralds Are In Demand. One of the principal features of cur- rent conditions in the gem trade is the difficulty which manufacturers are hav- ing in getting the better grades of stones. While both large and small emeralds of the finer qualities are not in large supply, the shortage of the little ones is the more marked of the two. It is especially noticeable in the case of the caliber sizes, ranging from a quarter of a carat downward, which are used in flexible bracelets, rings, brooches and many other articles. The larger stones running from three to command high Those of medium quality were said yesterday to retail at $2,000 to $3,000 a with the really fine stones selling at considerably higher prices per carat. Next to emeralds in interest at the moment come star sapphires, which are favored for use in men’s jewelry. Sets of men’s cuff links containing good to fine. star sapphires have sold to retail at from $2,000 to $5,000. ——_++>—__—_- Too Curious. “Why did you strike the telegraph operator?” the judge asked the darky. “Well, yo’ honah,” said Mose, “Ne was jest like I hands him a telegram for mah girl, an’ he starts in readin’ it. So I jest nachurally ups an’ hands him one.” ten carats, notable prices. carat, this: Sita gine: MICHIGAN TRADESMAN Secure Style and Salable Footwear From Stock Departments. Any style of shoe made in large lots, whether it is a simple or complicated style, can be made at less cost than smaller lots. Big lots of a few styles run through the mill with smaller make-up lots increase the production and decrease overhead expense. It is through these that prices can be kept at a lower average. Styles center largely around a few concentrated ideas each season. It is no longer humanly possible for any merchant to guess or forecast his needs on any one style that may prove to be a leader over the field. It takes foresight and courage for the manufacturer to plunge into mak- ing thousands of pairs of a given style, and in most cases this is done only after an analytical study of actual sales on his make-up orders, or on other wide viewpoint channels that are open to him. Sometimes error of judgment does occur and the manufacturer gets burnt. So it is sometimes true that in-stock styles carry a slightly higher price than for make-up goods, which is justified by the risk involved. But, as a general rule, styles put in stock do prove to be styles that find a ready demand and sale and safe buys. In-stock departments are an econ- omic asset to the merchant, because he can fill up the gaps in his own stock due to his timidity or perhaps lack of faith in some style that he did not buy earlier in the season. He can buy in quantities to suit his needs and in- crease his turnover. If he has bought a popular number and underestimated the sale, he can make money by re- peating from some in-stock department and save the sales that he would other- wise lose in waiting to have them made up. The foregoing applies to novelty merchandise. However. the greatest profits of many merchants are nade on the staple shoes that sell ai! ie time, and which, being carried tn stock by nouses that have built up e national reputation on specialties allow frequent sizing and carrying a minimum stock with a maximum turnover. It is common practice among good merchants to place a first ovder for such lines to be made up and which carry a liberal discount, and then to Luy the duplicate sizes as warted to fil! in, at the usual “net” terms, but they make more money on the sales saved and the turnover rate than they ‘ose in the discount. : There are comparatively few good styles active this season that have not been put on the market by quick action manufacturers. Merchants have made money from such styles bought from stock which they did not have on order. Style complications and uncertainty at the beginning of the season make decision fraught with danger. But at the height of the season with sales value of certain concentrated styles firmly established, then is the time for the merchant to turn to the in- stock departments and cash in on the good things that are to be had. The first buying of the present sea- son offered a more puzzling situation to the average merchant than _ for many seasons past, because of the wider range of patterns offered for consideration and the injection of a greater variety of materials from which to make up into many patterns. Out of the chaos and championing of patterns, materials, lasts and heels, what has the style situation finally settled down to? Many styles have been bought in varying degrees in the first make-up orders, and some have justified their champions, while others have been disappointing. To look carefully over the current advertising of the styles carried and offered by in-stock depart- ments is to find the answer as to the styles that lead the field in active sell- ing. Tans have continued to be active and are still in unabated demand pretty generally throughout the country. But patent has probably been the one greatest volume material. Black satins have slumped, which was to be ex- pected because the call for tan foot- wear was greatest among the smart young class that formerly used satin in quantites. Blonde and brown satin have been no great volume producer, éxcept in isola‘ed cases of a very few merchants who are recognized stylists and who can always put over anything unusual among their own clientele. Black vel- vet has been big, but “spotty’—big in some centers and a complete or par- tial flivver in others. Slip-ons have been the strongest competitor of straps. Cut-out oxfords have found favor with middle-aged customers when rightly styled, but the smart ones have preferred slip-ons, strips and regents. Gores have been innumerable in design, but these in turn have had to bow to the preference for straps and slip-ons. Merchants who find themselves short of live selling numbers in the slip-on class will have no difficulty in replenishing their sizes on these from in-stock departments. Then a close scrutiny of the advertising shows that ribbon trimmed footwear is in the ascendency and bids fair to follow the plain pump and be equally popular. The sale for the Southern tie in its many forms has been one of the sur- prises of the season, and this will hold through the winter and carry over into the spring. The new square-cornered wide toe is a favored last for ties and oxfords among girls and young women and is growing steadily as a sales pro- ducer. Many such styles are already advertised as in-stock. Pumps of a sort will continue to be strong sales makers for the winter and spring, but straps will be stronger from now on in new effects of a rather simple character. Pump sales’ will have a tendency to speed up pair sales on style footwear, for the logical rea- son that many pumps will be found disappointing in fit after a few weeks’ wear and will be discarded for a pair of new strap styles sooner than actual need occurs. Combinations of patent vamps with colored kid quarters are already in evidence as stvle novelties for big town trade, and are already to be had from in-stock departments. Conditions in the women’s shoe busi- ness to-day are making it increasingly difficult to formulate a style program much in advance which retailers oper- ating in different sections of the coun- try can adopt as their own. Not only is the style situation one of extreme complexity as regards multiplicity of patterns and designs, but also it is be- coming characterized by an increasing tendency toward differentiation of styles according to different sections and localities. At least this is the ex- perience of a number of manufacturers who are giving closer and closer at- tention to the style needs of the dif- ferent parts of the country, and are abandoning any effort to develop styles which prove acceptable the country over. An instance of this tendency toward style differentiation according to lo- cality is to be found even in the pres- ent vogue of tan calfskin. Yet there are certain localities in which tan calf has been found entirely unacceptable. In some of these localities light col- ored kidskins have been remarkably good, strange as that fact may seem to the merchants of other sections of the country. In speaking of the style tendencies ~~ 2 STILL GOING STRONG! December 10, 1924 for the immediate future a prominent manufacturer of women’s novelty shoes emphasized the futility of trying to lay before the retailers of the country any style program which can be ac- cepted as national in its application, and declared that in his judgment most of the evils and difficulties of the pres- ent day, so far as the women’s shoe business is concerned, arise from the attempt of dealers in different sections to adapt so-called Fifth avenue styles to a trade that requires something al- together different. Such merchants listen eagerly to the style advice of each salesman who visits them. They hear so many different opinions that they often become confused and buy merchandise that is not adapted to the preferences and requirements of their trade, which inevitably leads to heavy losses and to accumulations of mer- chandise which it is difficult to sell at any price. “Use common sense, study the style tendencies of your own trade and com. munity and disregard absolutely the predictions of the self-constituted style prognosticators who will try to tell you what you ought to buy, but whose advice can only mislead you and cause you to make costly mistakes,’ was the advice of this hard-headed manufac turer to the retail trade. And un doubtedly it was advice which every merchant may well bear in mind in connection with this subject of style. Most merchants to-day are eager for style information, and for that rea- son listen willingly to salesmen and read with interest the style forecasts formulated from time to time by vari- ous authorities. This is logical and, in the writer’s judgment, what every merchant should do, for it is impossible to know too much about the all-im- portant element of style. But the principle laid down by the manufac- turer quoted above may at the same time be held in reserve and applied as a grain of salt to all forecasts of future styles. When so applied it may well be the means of saving hundreds and thousands of dollars that would other- wise be expended in costly experi- ments, Complex and confusing as the wo- men’s style situation unquestionably is, BROGUE STYLE A Stormwelt Scotch Grain Oxford makes an ideal shoe for winter. We carry Scotch Grain Oxfords in Black, Stock Number 983 and Brown, Stock Num- ber 982, popular Campus last, soft tip, heavy sole with waterproof liner. We make Scotch Grain Oxfords to order with Stormwelt which pro- tects the shoe from dirt and moisture and makes a splendid shoe for wet weather. The oF... B: Seotech Grain will find favor with your cus- tomers. HEROLD-BERTSCH SHOE COMPANY Grand Rapids Michigan ~ Nr eae December 10, 1924 MICHIGAN TRADESMAN 11 there are nevertheless certain tenden- cies and developments which may be discerned and which must be carefully studied by the merchant who aims to be a successful stylist in eny com- munity. In order to appraise correct- ly the significance of these tendencies which have a bearing on the style de- velopments of the immediate future it is interesting and worth while to re- view very briefly a few of the out- standing style developments of the past few months so as to have in mind, as it were, the background for the present and immediate future. There is a decided tendency on the part of some manufacturers to show two-tone effects in various combina- tions of materials in their sample lines, particularly patent leather vamps with colored quarters. While these are be- ing generally featured by novelty manufacturers, it is quite important, as one style man remarked, to dis- tinguish between the styles which the manufacturers are playing and the styles which the average retailer can buy with any degree of assurance that they can be merchandised profitably. He cited the example of blonde satins, which were loudly exploited a short time ago but on which few recrders were noted. In somewhat the same category come the so-called penny or copper satins which are being offered at this time. These styles represent types of footwear which the merchant playing a fast novelty game can buy once from which he must quickly pass on to something else. For the average merchant they entail more or less of the element of speculation. The head of another manufacturing company who is an acknowledged au- thority on style matters, said that with his house it could truthfully be said that tan calfskin footwear was never out and it was more a question of the extent to which it was being used and the particular shades in favor. In gen- eral the opinion of style leaders is that tans can safely be counted on to be good sellers in most sections for an indefinite period. —_——_22> > —__ The False Economy of Wearing Old Shoes. The other day Thomas Jenkins, clerk in a hardware store, died in a hospital from blood poisoning. Jen- kins had been wearing out an old pair of shoes around the store, or, rather, had been wearing a pair of shoes al- ready worn out. The stitching had worn through at the toe of one, leav- ing a gaping hole between sole and upper, and the soles themselves were paper-thin in spots. They didn’t look nice, Jenkins knew, but the shoes were too old to pay for repair. He’d wear them as they were so long as he could, then chuck them in the stove. But before he had been able to make up his mind to discard them, Jenkins had the misfortune to run against an end of wire protruding from an empty box. It pierced his inadequate foot covering and entered his foot, together, presumably with dust of worn leather and soiled cotton sock. In an almost unbelievably short time, blood poison- ing had set in, and Jenkins lost first his foot, then his leg, and eventually his life. A wife and a bunch of small children were left without a thing but doctor’s bills. Now, had Jenkins been properly shod, the wire would never have pene- trated. Accidents a-plenty occur when every precaution possible is taken to prevent them. Why, then, invite ac- cidents by careless practices? About hardware stores, there are al- ways sharp instruments and _ articles that, out of place, might pierce thin soles. Shoe soles should, therefore, be always heavy, shoe uppers always firm. It should be the law, written or un- written, of all progressive hardware dealers that their employes wear shoes in good condition. Shoes may be old but they must be kept in good repair. Risking one’s life for the sake of get- ting a few week’s more wear out of shoes too far gone to be repaired, is not only false economy—it is down- right foolishness. Margaret A. Bartlett. ——_22>—___ Retail Policies For Next Year. While there may be a few surface changes in retail merchandising and buying policies during the coming year, the general belief appears to be that the underlying ones which have been stressed during the present year will continue effective. These com- prise buying for not more than four weeks ahead in most instances, em- phasis on quick turnover and frequent visits to the market here to fill in as needs develop. The part that the in- dicated price rise in textiles and the stimulated tone to business generally will play in creating retail merchan- dising changes is still doubtful. But it is deemed certain that the retailer is not being carried away by an ex- cess of buying fervor and will base his purchases carefully on the flow of merchandise into consumers’ hands. ———_. > Who Knows Where Fire Swat Is Made? A dealer in the State of Washing- ton writes as follows: “About two months ago a salesman sold me half a dozen packages of the new discovery Fire Swat, supposed to be made at Puyallup, Washington. “When he sold it he agreed to ad- vertise in a nearby paper (there is no paper in our town) the name of every firm that took an agency. He didn’t do it, so I wrote to the firm at Puyal- lup, and the letter acme back. Then through the Chamber of Commerce of that town, I found that no such firm is located there. A short item in our magazine might protect merchants in other states if it is too late in Wash- ington. The salesman signed his name J. H. Daugherty. —_>2>————_ Good Night Message. It was evening, and several callers were chatting in the parlor. when a patter of little feet was heard at the head of the stairs. Mrs. K—-—raised her hand for silence. “Hush! the chil- dren are going to deliver their good-night message,” she said softly. “It always gives me a feeling of rev- erence to hear them. They are so much nearer the Creator than we are and they speak the love that is in the hearts never so fully as when night has come. Listen!” There was a moment of tense silence, then: “Mamma,” came the message in a shrill whisper, “ Wille found a bed- bug.” —+2+ > Velvet Dresses Help Neckwear. The vogue for velvet dresses is play- ing an active part in keeping up the demand for lace and net collar and cuff sets. The call for these goods has reached considerable proportions, from all accounts. Most of the new sets make use of the V-shaped collar, although many of the round style are seen. The cuffs are of the gauntlet variety. In combination with net, and sometimes with heavier ones, Alencon laces are extensively used. The pre- holiday demand for neckwear generally has been such that making deliveries, rather than getting additional orders, is now one of the leading problems to be solved. ———__++ => The man who is just good enough to do what he is told to do is not good enough to be told to go up higher. AUTOMATIC 42067 GOVERNMENT RAILROAD 205-217 Michigan Trust Building A.E.KUSTERER&CO. INVESTMENT BANKERS & BROKERS MUNICIPAL CORPORATION BONDS BELL, MAIN 243 5 PUBLIC UTILITY s & GRAND RAPIDS sera Nanna Preferred Lists of Safe Investments OR the guidance of clients this organizatien maintains constantly revised lists of bonds of all types that offer unquestionable security plus attractive yield. Lists Supplied Upon Application Telephones: Bell Main 4675. Citizens 4678. HOPKINS, GHYSELS & CO. Investment Bankers and Brokers Michigan Trust Bldg., Ground Floor, Grand Rapids Telephone 51443 TAX SERVICE Federal, State and Inheritance The BEYER CO. ACCOUNTANTS and AUDITORS Cost and Financial Systems G. R. SAVINGS BUILDING SAFETY Cc. N. BRISTOL, Retail Hardware Mutual Hardware Dealers Mutual Minnesota Implement Mutual National Implement Mutual of each class written: Mercantile Risks 30%. SAVING CLASS MUTUAL INSURANCE AGENCY “The Agency of Personal Service’’ A. T. MONSON, FREMONT, MICHIGAN REPRESENTING Central Manufacturers’ Mutual Ohio Underwriters Mutual Ohio Hardware Mutual The Finnish Mutual Hardware Mutual Casualty Co. We classify our risks and pay dividends according to the Loss Ratio Hardware and Implement Stores, 40% to 50%; Garages, Furniture and Drug Stores 40%; General Stores and other WRITE FOR FURTHER PARTICULARS. SERVICE H. G. BUNDY. 12 MICHIGAN TRADESMAN December 10, 1924 | \ “Uy — = ~ > “FINA - =~ ~ Awww CEL AL ")) aw S455) 2 +4 Cl pety veppracend CCUCte pas neoprene } Z Business Dangers Which Must Be Guarded Against. There are reported to be 14,500,000 automobiles registered in the United States and free to run over the 430,000 miles of improved highways in this country. This means, _ statistically speaking, 33 cars to the mile and therefore, 33 chances of accident to the mile. Property damage and collision losses are limited by the cost of re- pairs or the value of the automobile, but personal liability loss in case of injury or death caused by the car is determined only by the feelings of a jury and may take everything a man possesses. Yet it is estimated that only about 10 per cent. of the automobiles in the country are insured against personal liability loss. Forgeries or the alteration of checks, notes, drafts, bills of exchange and trade acceptances exact a toll from banks and their depositors that is re- liably estimated at twenty times as great as from the more daringly ex- ecuted bank robberies, the total losses from these sources amounting to not less than $50,000,000 per year. Al- though it is popularly supposed that a bank always makes good a payment upon a forged check, it is not realized that, owing to many circumstances, liability can often be determined only by the courts, and verdicts are by no means invariably in favor of the de- positor. 3ut regardless of the out- come of a suit, a company which is the victim of forgery will have funds tied up over a long period during litigation and this may be sufficient to cause embarrassment and insolvency. Vari- ous advantageous devices to prevent check fraud are not infallible in the hands of the trained crook. Still, outside of banks, whose cov- erage is often inadequate, protection against forgery is commonly neglected. Embezzlements in one year mount as high as $125,000,000, and defalca- tions are on the increase, both in amounts, because of the lowered value of the dollar—and in number, prob- ably because of the growing spirit of lawlessness. It is noticeable, investi- gators tell us, that older employes are much more often involved than for- merly when it was usually a newcomer in an organization, who used his posi- tion as a means of theft. The dis- honesty of an employe, carried on for some time, as is frequently the case, might place a firm in terrible financial difficulties. And yet fidelity bonds, as low as, is their cost, cover only a small propor- tion of those who are in positions of trust or confidence. Here are three branches of insur- ance of interest and importance to the Paeraeoriacnaiasicnniscapssericanrepag ce qtr credit executives. Wherever firms are secured against these various losses, there are fewer uneasinesses to crimp the brow and cramp the sympathy of the men who preside over credit destinies. From personal liability for an automobile accident, from the dis- honesty of an employe, and from forgery, there may result losses as menacing as from a fire, but these risks are seldom properly safeguarded, while there is hardly a man in busi- ness who has not provided himself with fire insurance. Circumstances may make other kinds of insurance or lack of them also reflect upon a credit. If a busi- ness is located in a neighborhood that is a target for holdup men or bandits, then insurance covering these hazards is important. A wholesaler selling diamonds to a jeweler on long-term credit might well ask him if he car- ried robbery insurance. “We _ trust you,” he might say to his prospective customer, “but what protection have we in case you cannot realize anything on these stones through no fault of your own?” One re-assuring sort of insurance is just coming into vogue and will un- doubtedly become much more general in the future—the life insurance taken out by firms on behalf of some officer. Where much of the success of a com- pany depends upon the efforts, pres- tige and reputation of one man, it is of greatest interest to those who have dealings with that company to know that upon the death of the key-man, there will be an adequate amount of money immediately available to offset any decline in business which might follow this event. Some of these busi- ness life insurance policies are very large, and the men whose names they bear belong among the most heavily insured in the United States. A striking instance of the applica- tion of business life insurance was told by President Koelsche of the New Netherland Bank of New York, past president of the National Association of Credit Men, of a house well known in the women’s’ garment industry whose business had always been of the “one man character.” When this man died suddenly, leaving the firm with large stocks of costly merchan- dise on hand and obligations which were constantly having to be met, the loss of his dominant personality was reflected in the heretofore unchalleng- ed credit of the house; and a natural shrinkage followed. The payment by insurance companies of large policies which the founder had taken out in favor of his company saved the situa- tion, however, and enabled the new management to pass through the danger period successfully. OFFICERS WILLIAM ALDEN SMITH, CHARLES W. GARFIELD Chairman of the Board Chairman of Ex. Com. GILBERT L. DAANE, President ARTHUR M. GODWIN, ORRIN B. DAVENPORT Vice President Assistant Cashler EARLE D. ALBERTSON, HARRY J. PROCTOR Vice President and Cashler Assistant Cashier EARL C. JOHNSON i H. FRED OLTMAN Vice President Assistant Cashier BRANCH OFFICERS Grandville Avenue and B Street East Fulton St. and Diamond Ave. R. A. Westrate, Manager Willls Vandenberg, Manager West Leonard and Alpine Avenue Wealthy Street and Lake Drive H. Fred Oltman, District Manager John W. Smits, Manager Leonard and Turner Bridge, Lexington and Stocking Chris Ricker, Manager Bert Q. Hazlewood, Manager Grandville Ave. and Cordelia St. Bridge and Mt. Vernon Peter Leestma, Manager Frank C. Wegenka, Manager Monroe Avenue, Near Michigan Division and Franklin Jacob Heeringa, Manager C. Fred Schneider, Manager Madison Square and Hall Street Eastern and Franklin Edward L. Sikkema, Manager Tony Noordewier, Manager The Grand Rapids Savings Bank 60,000 Satisfied Customers Resources Over $19,000,000 THE HIGH COST OF FORGETTING HE. owner of securities must be con- stantly on the watch to be sure when his bonds are called for redemption. If he neglects to present called bonds he loses the interest from the time they are ‘alled for payment and he loses the inter- est which the uninvested interest money might have drawn. Forgetting for even a few days some vital point with reference to income-producing investments means. loss. You can free yourself of the need for the constant watching of your securities by placing them in our Safe-Keeping Ser- vice at a surprisingly low cost. Let us discuss with you how this service could produce happy and prosperous re- sults. F;RAND RAPIDS [RUST [ OMPANY GRAND RAPIDS, MICHIGAN d st December 10, 1924 Use and occupancy, workmen’s com- pensation, riot and strike insurance and surety bonds are other forms of in- surance which have done much to in- crease credit facilities and stabilize commercial credit. But rather than discuss all of these, let us turn again to the risks mentioned in the first part of the article, since these are more general and yet insufficiently appre- ciated. Automobile insurance recognition in the attitude of many banks who will not extend credit to a man owning a car unless he is pro- tected on the grounds of personal liability. But many firms operating fleets of trucks are without this pro- tection, as well as thousands of indi- viduals each of whom has a single ma- chine which may land him in a dam- age suit any time. has ample In twenty damage suits against au- tomobile owners, selected at random from various states, there were found only two verdicts as low as $5,500. The others ranged from $10,000 to one of $60,000, awarded to a child who lost her hands. A small laundry com- pany was made to pay $28,000 to a man hurt by one of its trucks, a sum large enough to close up many laun- dres which have a number of trucks pushing their way through _ traffic every day. Automobile owners are liable not only for pedestrians whom they may run down or injure but for guests in their cars with them, accord- ing to a verdict for $8,000 returned against a man in whose machine a friend was killed. While automobile accidents never intentional, however irrespons- ible the driver, forgery and defalca- tions are. Forgery has all the advan- tage of careful planning, and only the loser is astonished to find his bank account crippled or gone entirely. If the bank denies liability for the loss, there may still be the chance of re- covery through litigation; but in the meantime, the business must, in spite of frozen assets, survive, which, in some cases, is not possible. A tragic instance of this kind oc- curred in New York City a few years ago. A grocer found that a check which he had sent through the mail had been raised and cashed for $4,600, leaving his bank balance $200. His outstanding bills amounted to $3,000, and the bank disclaimed responsibility. To bring suit meant a delay of two years or more. Not knowing which way to turn in the face of such a dis- aster which he had never encountered before, the grocer, desperate, com- mitted suicide, leaving his wife and three children to bear the brunt of the fand A toss of sends in equal amount by fire or burglary or any other way, would have left him sol- vent, for he would have had cash with which to carry on his business, replac- ing his stock by credit. But with his funds tied up indefinitely, he saw no way of escape from complete failure. are Let us cite a case where unsuccess- ful efforts were made to recover money lost through forgery. A woman of excellent reputation, owner of the busi- ness which she managed, had a great deal of trouble with her eyes and finally went to a specialist who for- MICHIGAN TRADESMAN bade her using them while she was undergoing necessary treatments. Dur- ing this period, she entrusted her af- fairs to her confidential secretary who forged her name to a series of checks, amounting in all to $9,700, a loss which his employer did not discover until she had recovered her health and could once more look over her bank statements. Her bank, of the largest in the United States, took the position that since the depositor had returned her bank statements every month, bearing her O. K., (which she had done upon the assurance of her one secretary that they were correct) it was relieved of any further responsi- bility. Under circumstances like these, either forgery insurance or a fidelity bond would have indemnified the loser. The fidelity bond might have fore- stalled the employement of a man who would prove so untrustworthy, though, in this instance, the man had been em- ployed for many years and had shown no tendency toward crookedness un- til the way became too easy. The elimination of the undesirable employe and the correction of faulty systems of accounting which permit losses to run on for a long time un- detected are as valuable considerations in applying for a fidelity bond as the coverage of loss. There is the moral effect upon the employe who is called upon to fill out a lengthy ap- plication requiring complete details of his past record and references of at least five people besides his former employers. A firm whose employes are bonded is a better moral risk, accord- ing to the opinion of many business men, than one which has not pre- scribed this standard for its employes. One of the largest industrial com- panies in the United States has long been trying to work out a scheme by which it can bond every one of its em- ployes without regard to his position and without requiring of the insurance company any indemnification in case of loss, merely for the purpose of hav- ing some guidance in picking the right men and of giving those engaged the moral backing of a bond. However, a glance over fidelity loss- es in various lines would indicate that actual protection against loss by de- falcation of employes is a matter of deep concern to firms. Even where employes are bonded, the amounts are often grievously inadequate. No won- der the banking institutions hesitate to lend money to companies who do not bond their employes. A bank in New York State suffered a $67,000 loss a few months ago through a casher who had been trust- ed completely and had been bonded only as a matter of form for $10,000. With a capital stock of $50,000, the bank’s total resources only amounted to $87,000. The shortage wiped out the surplus, the undivided profits and the capital stock. In connection with fidelity protec- tion, one thing must be borne in mind. This is that risk is not limited to em- ployes who actualy handle money, al- though cash is usually the greatest temptation. A silk shirt worn by a shipping clerk on a small salary once led to suspicion and then to the dis- covery that a combination of this clerk, also 13 Grand Rapids National Bank Located at the very The convenient bank for out of town people. interurbans—the center of the city. Handy to the street cars—the hotels—the shopping district. On account of our location—our large transit facilities—our safe deposit vaults and our complete service covering the entire field of bank- ing, our institution must be the ultimate choice of out of town bankers and individuals. Combined Capital, Surplus and Undivided Profits over $1,450,000 GRAND RAPIDS NATIONAL BANK GRAND RAPIDS, MICH. THE CITY NATIONAL BANK of Lansing, Mich. Our Collection and Bill of Lading Service is satisfactory Capital, Surplus and Undivided Profits over $750,000 “OLDEST BANK IN LANSING” Fenton Davis & Boyle BONDS EXCLUSIVELY Grand Rapids National Bank Building GRAND RAPIDS Chicago First National Bank Bldg. Telephones ua Detroit Congress Building GRAND RAPIDS, MICHIGAN Fourth National Bank United States Depositary Established 1868 The accumulated experience of over 56 years, which has brought stability and soundness to this bank, is at your service. DIRECTORS. Wm. H. Anderson, Pres. L. Z. Caukin, Vice Pres. J. Cc. Bishop, Cash. Christian Bertsch, Sidney F. Stevens, David H. Brown, Robert D. Graham, Marshall M. Uhl, Samuel G. Braudy, Samuel D. Young, James L. Hamilton. LOCAL AND UNLISTED Bonds and Stocks Holders of these classes of securities will find in our Trading Department an active market for their sale or purchase. PRIVATE was” | CORRIGAN COMPANY oO MARKETS Investment Bankers and Brokers Ground Floor Michigan Trust Bldg. Bell Main Grand Rapids, Michigan 4900 Citizens 4480 “By their works ye shall know them:’’ NACHTEGALL MANUFACTURING COMPANY GRAND RAPIDS, MICH. BANK, STORE & OFFICE FIXTURES Gentl2men: We take this opportunity to say ie material you have furnished us, the artistic We can not speak too highly of your erector who is on the job about sixteen hours a day and busy every minute. He is a competent workman and a gentleman. pleased with all the we are thoroughly workmanship. design and fine Yours Very Truly, THE BELLEVUE STATE BANK, Cc. D. Kimberly, Cashier. 14 -he book-keeper and a driver was rob- bing the company of thousands of Collars. The firm was one of whole- sale grocers who distributed many shipments of merchandise every day. chrough the co-operation of the three who were responsible for the keeping of the records of incoming shipments and outgoing deliveries, goods were carried to a store-room, instead of to the addresses shown on the records then fraudulently disposed of. A much more astonishing piece of dishonesty was conducted entirely alone by a young woman who was book-keeper for a large company with branch houses. The managers of the business had developed what seemed to be an almost invulnerable system to a point where they were willing to sit back and let the system work. The book-keeper saw that the system was good not only for the firm but for her- self as well. She watched the bills which came in from the branch offices to be paid by the main office, noticed the companies who were usually among the creditors and studied care- fully the branch managers’ Oo. k marks which were necessary for a bill to be honored. Then she began mak- ing out bills in the name of companies familiar to the officers who inspected the bills and signed checks. The initials which made these bills payable she cleverly forged. When writing out the usual monthly checks, she added those for bills of her own creation. The system worked as usual, and when the checks came back to her desk to be mailed out, she forged en- dorsements, wrote her name beneath, and then deposited them in several banks where she had opened accounts. Within a year and a half, and before the leak was discovered $90,000 had vanished from the firm’s coffers; and all the company could claim against this loss was a $10,000 fidelity bond covering employes’ defalcations and a $15,000 forgery policy. Here was a strain which few average houses could have stood. Perhaps the most dramatic instance of the part fidelity bonds may play in business survival is that of the Wall Street thefts which became so preva- lent soon after the outbreak of the War. Up to this time, there had scarcely been a class of employes with a bet- ter record for honesty than the brok- ers’ messengers of the down-town financial district. For one thing, the securities they carried from one house to another were usually of the non- negotiable sort; and for another thing, these boys were often ambitious, eager to get an honest start for them- selves in the financial world. The War brought a quick change in conditions. Most of the dependable young men among the messengers were called to arms: and the flood of Liberty bonds, frequently not registered, which the brokers were called upon to handle, reversed the situation as to negotiable securities. Every day, hundreds of thousands of dollars’ worth of these bonds, the equivalent of cash, were transferred in Wall Street. Professional thieves who became aware of the situation persuaded a. number of the new hatched, unfledged' MICHIGAN messengers to enter into a conspiracy with them by which they could ab- scond with the parcels entrusted to them or would supposedly be held up and robbed. For a time, three or four a week of these robberies went on, with amounts up to $100,000 or more involved. Only such they had from fidelity numbers of companies who were the victims of this wholesale theft. Some brokers frankly said to their bonding companies, “If you do not pay us the amount of our bond immediately, we The promptness of protection as bonds saved shall go under.” recovery was as vital as the coverage itself, and of the pos- sibility of such immediate protection were many firms able to pass safely through that panicky period. only because So closely are the interests of credit connected that the well be the first to welcome improvements in insurance methods and of the value of insurance in the commercial fields. L. N. Boyd. and insurance credit man may any extension The Merchants’ Creditors Asso- ciation, 208-210 McCamly Bldg., Battle Creek, Mich., have a Col- lection Service that Collects at a small cost and the subscribers get every Dollar collected. Try it and be convinced! References: Chamber of Commerce and Old National Bank, Battle Creek, Mich. Coes meu A Moment, Disaster, Regrets. The Fire Demon has won his way. A thoughtful, helpful, useful gift-- PIONEER FIRE EXTINGUISHERS A distinctive model for automobiles in handsome Christmas package for three dollars prepaid. Handsome finished building type for homes, offices, stores and farm property at four dollars prepaid. Reduce the Nation’s Ash Heap. As an act for the betterement of all mankind, give a Pioneer Fire Extin- guisher, a truly universal gift—to your relatives and friends at Christmas. PIONEER CHEMICAL CO. OF ITHACA ITHACA, MICH. ° WESTERN DIVISION 212 West 11th Ave. Mitchell, So. Dak. December 10, 1924 TRADESMAN ae | Michigan Shoe Dealers Mutual Fire Imsuramce Co. oo Organized for Service, Not for Profit OO Weare Saving our Policy Holders 30% of Their Tariff Rates on General Mercantile Business Cit For Information, Write to L, El. BAKER, Secretary: Treasurer LANSING, MICHIGAN The Mill Mutuals Agency LANSING - MICHIGAN STRENGTH ECONOMY REPRESENTING THE MICHIGAN MILLERS MUTUAL FIRE INSURANCE CO. AND ASSOCIATED COMPANIES Combined Assets of Group $30,215,678.02 20% TO 40% SAVINGS MADE IN 192 3 Fire Insurance —All Branches TORNADO - AUTOMOBILE - PLATE GLASS * December 10, 1924 The Safety of the President. The most valuable citizen of the United States, the one who can be least spared, is President Coolidge. He is the hope of the Nation; in him it has implicit trust. The success of his administration is desired by men and women of all parties who place the welfare of the country above po- litical considerations. A life so pre- cious should not be exposed to ordi- nary risks. It is the duty of Mr. Coolidge to follow the example of other Presidents, who availed them- selves of guards to protect their per- sons and took precautions to reduce the hazards of traveling about the country. The American people would not have their President a recluse in the White House nor fearful of contact with his fellow-citizens. It is well for him to go among them and talk to them about public questions. On patriotic occasions his presence is an inspiration. Every good cause is ad- vanced when he speaks. The benefit is mutual. A President gathers strength from association with the people and dedicates himself anew to his high and responsible task. But nothing is more becoming in him than a sense of his worth as a public ser- vant. If any man is indispensable it is he, the President of the United States. Accordingly, he is expected to conserve his health and incur no un- necessary bodily risks. Mr. Coolidge’s journey to Chicago on a regular train to keep speaking engagements, disregarding the Presi- dential custom of traveling on a special train or using a special car, will hardly meet with the general ap- proval, either on the score of economy or from the point of view of equality with other travelers. It was no doubt an example of frugality that should not be lost on the country when careful living is the duty of the hour and tax reduction is sorely needed. But against that considera- tion must be set the greater risks of travel which Mr. Coolidge incurred. A special train has the right of way, and when the President is on board the railroad company keeps the dan- ger of accident down to an irreducible minimum. The American people would much prefer that method of travel for Mr. Coolidge. They care nothing about the extra expense in his case. As a matter of fact, it is regarded as true economy. An accident to him, fatal or disabling, would be more costly than a thousand special trains. Moreover, the American people like to see their President traveling in state, if state means no more than a train insuring greater security. He occupies a place of residence in Wash- ington suited to his dignity, and all his public appearances are ceremonial. His person is vigilantly guarded when he moves abroad, a circumspection that cannot be relaxed for a moment. Similar safeguards must be thrown around the President when he is trav- eling. There is a special expense fund at his disposal. If inadequate, Con- gress should increase it—_N. Y. Times. —_22>——_- Be content with your lot. One can- not be first in everything. MICHIGAN TRADESMAN Value of Cross-Word Puzzles. There may be persons who spend too much time in solving—or trying to solve—cross-word puzzles, but how can anybody be sure of this? It all depends upon what the cross-word devotee would be doing if he were not hunting for the elusive synonym. Surely the intellectual activity de- manded by these puzzles is more worth while than the intellectual somnolence induced by many other ways of using one’s spare time. Occasionally there is a waste of time in solving these cryptograms, owing to the unskillful way in which the key word is selected. The maker of one of these puzzles has an even more difficult task than the solver. If the key word is not quite accurate the solver is like a person groping in the dark. He does not know exactly in what direction to proceed. Moreover, the task .of the puzzle designer becomes more difficult as the facility of the solver improves by practice. This fact alone proves the value of these puzzles, since it shows that there is a positive gain in one’s ability to call the correct word to mind. Here are two advantages of the cross- word puzzle habit—an enlarged vocab- ulary and an increased readiness in making use of it. Some day we may become so expert in the solution of these puzzles that the process will be reversed. The solver will be provided with the answer and his work will be to sug- gest the best possible key word. Charles N. Bartram. —__2 +> Don’t get “buck fever” when a new competitor starts in and advertises as if he expected to clean up all the busi- ness in that line. Just work harder yourself at good publicity. PROTECTION OF THE MERCHANT By the Merchant For the Merchant PROVIDED BY THE Grand Rapids Merchant Mutual Fire Insurance Company Affiliated with the Michigan Retail Dry Goods Association 320 Houseman Bldg.. Grand Rapids, Michigan FINNISH MUTUAL FIRE INSURANCE Co. CALUMET, MICHIGAN ORGANIZED IN 1889. This Company has returned A DIVIDEND OF 507% For 29 consecutive years. HOW? By careful selection of risks. By extremely low Expense Ratio. Assets 44.11 per 1000 of risk. Surplus 30.89 per 1000 of risk. Agents wanted in the Larger Cities. FOR FURTHER PARTICULARS WRITE F. M. Romberg, Manager, Class Mutual Insurance Agency Finnish Mutual Fire Insurance Co. General Agents Calumet, Michigan. Fremont, Michigan. eet , Py ‘Lug Pr “ mTTHTT Ta ESTABLISHED 1853 Through our Bond De- partment we offer only such bonds as are suitable for the funds of this bank. Buy Safe Bonds from The Old National Merchants Life Insurance Company RANSOM E. OLDS WILLIAM A. WATTS © Chairman of Board President Offices: 3rd floor Michigan Trust Bldg.—Grand Rapids, Mich. GREEN & MORRISON—Michigan State Agents OUR FIRE INSURANCE POLICIES ARE CONCURRENT with any standard stock policies that you are buying thenetcostis O70 Less Michigan Bankers and Merchants Mutual Fire Insurance Co. of Fremont, Michigan WILLIAM N. SENF, SECRETARY-TREASURER ere trent AREER rp 16 CONVENIENCE AND SERVICE. They Won Trade For Small-Town Hardware Store. When you want a padlock for your golf bag or tool box or hen house, you walk into a hardware store and tell your troubles to a state requirements: a padlock about so big—you illustrate with home made variations of the deaf and dumb alphabet—and a certain price. “Yes, sir,” agrees the salesman, ex- tracting a cardboard box from its hiding place beneath the counter and exposing the lock that it “Something about like this?” salesman. You your contains. You cast a doubtful glance at the padlock, meanwhile twisting your neck for a glimpse of the price mark micro- scopically engrossed upon the farther end of the box. “No,” you say, “not just like that. Something a bit more ” Your voice fades into vagueness, but the salesman understands. He drags forth box after box until finally, in the half- second before the coming of utter de- spair, you see the padlock you came to buy. You seize it, thrust it into your pocket pay for it and walk out, leaving the salesman to struggle with an un- tidy clutter of boxes, tissue paper and padlocks. That’s what happens, at least, in the ordinary store. But if you live in Galesburg, Ill., you find the transac- tion much simpler. It begins when you carry your enquiry into the store of the Churchill Hardware Co. “Padlocks? echoes the “This way, please.” He leads you down an aisle and through a gap in the counter: then he swings open the glass door of a shallow case set into the wall, and says, “This is our stock of padlocks. Perhaps you'll see the one you want.” What you see is a collection of sev- eral hundred padlocks, sorted by sizes and types and hung on hooks. Each lock bears a plain and legible price mark. At a glance you find the lock that seems to fit your needs. You take it from its hook, examine it, try it with the keys that are attached to it by a rubber band, and pass it to the salesman. “T’ll take this one,” you say. And that’s a specific illustration of the methods that have made the Churchill store one of the best known establishments in the retail hardware trade. “Big guiding principles sound fine and look well in print,” says George Churchill, the store’s owner, “but it’s the little ideas and the little oppor- tunities that lead to success in retail- ing. That padlock case is one of the best salesmen in the store. People like to handle things. They like to use their fingers. They'll buy faster with their fingers than they will with their eves. Moreover, the average customer doesn’t like to waste his time and his patience waiting for a salesman to open a lot of boxes. He wants to look over the stock as quickly as possible, make his selection, and get out. That’s why, several years ago, we installed this case. The result was an immediate increase in our sale of padlocks. To- day we're selling ten times as many padlocks as we were before we built salesman. MICHIGAN TRADESMAN the case. The manufacturers tell us that we’re selling more padlocks than any other store of our size in the United States. Maybe that’s an ex- aggeration; I don’t know. But I do know that we sell padlocks almost faster than we can buy them.” On matters appertaining to the re- tailing of hardware George Churchill is something of an expert. For more than forty years he has managed his hardware business in Galesburg, and his success has been rather conspicu- ous. Galesburg to-day boasts a popu- lation of but 25,000, yet Churchill’s store with its four floors devoted en- tirely to retail hardware, would do credit to almost eny city; and Churchill himself ranks high in the hardware trade. “In retailing,” he repeats, ‘it’s the little things that count. One evening I called a meeting of the salesmen and asked them what line of goods they hated to sell. What was the meanest suff in the whole stock? And there wasn’t any disagreement in their an- swers. ‘Those blankety-blank pliers,’ they said. Why? Well, you know how pliers come, wrapped in tissue paper and packed in individual boxes. The salesman has to take out box after box, unwrap each pair of pliers, waste a lot of time, make his sale if he can find what his customer wants and then, after the customer has gone, wrap up the pliers again and put them back in their boxes. The customer loses time, the salesman loses time and the store loses money—for in a busy store a salesman’s time is valuable. “That is, we used to lose money. We don’t now. We took those pliers out of their boxes and hung them up in plain sight, just like the padlocks; and what had been a slow-selling line be- gan to sell rapidly and easily. The minute you place merchandise where the customer can touch it with his fingers, you increase your sales.” Perhaps I seem to suggest that the Churchill store is a sort of self-serve establishment, a hardware cafeteria. It isn’t. In every essential respect it is a typical retail hardware store of the better class, with courteously at- tentive salesmen to assist the customer at every step. the merchandise has Only, so far as possible, been arranged chiefly for the customer's convenience. Says Churchill, pausing before a big display board upon which are exhibited a dozen or more types of kitchen knives, “That’s the way hardware ought to be displayed, with everything where the customer can touch it. Some day I’m going to rip out every old-fashioned counter and show case in the store and replace them with racks of this kind. Perhaps the store won't look so pretty, but it’ll sell more hardware. Pilferage? Yes, I suppose we lose something in that way, per- haps two hundred dollars a year. But what of it? Compared with the gain in sales, that’s a small item.” The most thorough demonstration of this method of display is the store basement. It’s a big basement, ex- tending not only under the store itself but also under the building next door, and its entire space is allotted to household goods. It has tables of chinaware and shelves of aluminum pots and pans; it has a corner piled high with baskets of many varieties; it has brooms and washing machines and garbage cans. And every article is placed in such position that the cus- tomer can finger it at her own pleas- ure. “The most successful department in says Churchill, ‘and the least expensive to operate. We call it our ‘non-overhead department’ because it has no salesman assigned to it. The stairway leading down to it starts from the center of the first floor, where most of the salesmen are stationed. When a salesman sees a customer move toward the stairway, he slips over, walks down with her, switches expense by the store,’ on the lights—we save leaving the basement dark when it is not in use—and helps her to find what But he permits her to In fact, he she wants. handle anything she sees. encourages her to do so, for he knows that the customer's fingers will sell eoods more quickly than the sales- man’s conversation. “When we first moved into our new building in 1918 this department of household furnishings was on the second floor; but that location, we dis- entirely satisfactory. Women don’t like to go upstairs, but they'll willingly go down into a base- ment. So we shifted the household goods to the basement, with the result that the sales in the department more than doubled in the first year after the change. covered, wasn’t “But there’s another reason for the increase. Pots and pans and china- ware and baskets all look better under artificial light than they do in daylight. There’s something in the gleam of re- flected light that helps to sell plates and aluminum ware. And baskets, too, seem to sell more rapidly when they’re placed under artificial light. We're selling more baskets than any other store in town, including even the de- partment stores, and yet we don't at- tempt to draw trade by advertising our baskets at cut prices. We price them so that they'll bring a good profit. We don’t talk about them in our advertising. Now and then we arrange a window display featuring our baskets but that’s the extent of our basket advertising. Nevertheless, the women come here for their bas- kets. They go down into our base- ment, they pick up the baskets and examine them thoroughly, and they buy ’em.” At the head of the stairway leading up to the offices on the mezzanine floor there’s a narrow landing, a ledge perhaps four feet wide. At the end of the landing stands a little desk facing a rack built of galvanized iron and divided into tiny compartments. There are seventy of these compart- ments, and each of them is filled with blank checks. “We've always been rather liberal in cashing checks for our customers,” Mr. Churchill explains, “and we learn- ed long ago that the average man doesn’t like to scratch out the name of one bank and write in the name of his own; he wants to use a check bearing the printed name and address of the proper bank. So we began to keep a supply of blank checks for the different banks in Galesburg. We found that the idea paid dividends. December 10, 1924 Sometimes a customer after complet- ing a purchase would say, ‘i’m sorry, but I haven’t a check book with me; so [ll send you a check later.’ To offer a blank check on that customer’s bank, as we could do, was a simple procedure. We expanded the idea by collecting blank checks on banks in nearby towns. And then one day a few years ago a man came hurrying into the store. “Can you give me a blank check on my bank?” he asked, naming a bank in a town about twenty miles from Galesburg. ‘I’ve been buying some horses from a farmer, and he won't accept a check with the name of the bank altered; thinks it’s no good. If I can’t get a check on my own bank I'll lose the opportunity to buy those horses.’ “We gave him the check that he wanted: it just happened that we had one. But his gratitude and the good will that we had gained by this one bit of service made me think things over, and the next day we built that check rack and hung it on the wall above a desk. It holds blank checks of every bank within thirty miles of Galesburg. We haven’t overlooked a bank. People come here every day to get checks on this bank or that, and they appreciate the service. This is the only place in town where they can find any check they want. Even the local banks frequently send messen- gers to us for checks on banks in some of the smaller towns in this part of the State. Now, that may seem a very small and unimportant detail; but it’s by services of this kind that you can make friends and hold them. To keep that rack filled with checks costs us nothing, but it gains friends for us every day. “The only way to build business is to give service. A store doesn’t sell merchandise; it sells service. Part of that service, of course, consists of of- fering good merchandise. But the other part, which is just as important, consists of a thousand little details of helpfulness and friendliness. Consider for example, the question of returned merchandise. We've always offered to accept any goods with which the cus- tomer isn’t satisfied. But we go far- ther; we do it with a smile. We don’t protest, unless the return is clearly un- justified. And that’s the way to do it. You've got to take the goods back. And you've nothing to gain by doing it grudgingly. If you do it pleasantly and willingly you hold the customer’s friendship. “T don’t mean that a man must let his customers run his business for him. On the contrary, it’s up to the mer- chant to educate his customers so that they'll accept his methods. Some time ago one of my customers objected to our practice of sending out bills promptly at the end of the month. He didn’t like bills, he said; he always paid his account promptly and he didn’t see why we had to bother him with a bill at the end of every month. ‘’'m sorry you feel that way,’ I said, ‘but that’s our custom and we can’t make exceptions. We send bills to all our customers; there’s no injustice in it. And he agreed, finally, that I was right. “The retail merchant must educate aceon cS, we aceon cS, December 10, 1924 his customers, too, in the matter of quality. There are only two kinds of people in the world—those who want quality and are willing to pay for it, and those who want low prices regard- less of quality. You can choose which kind you'll serve, but you can’t serve both. You must teach your trade to come to you for articles of a definite standard either of quality or price. In our store it’s quality. I decided forty years ago that I wanted to sell the best merchandise in the market, and I’ve stuck to my policy. The conse- quence is that our customers know that what we offer them is always good. For one thing, we don’t change brands: we try to eelect the best brand in any particular line and then we hang on to it. We've taught our customers that those brands are the best they can buy, and we haven't changed. “There are washers, for example. Apparently that’s a small item, for washers are inexpensive and not very important, but they illustrate our methods. We have always handled one line of washers, distinguished from: other brands by the fact that they are what is known as ‘finished washers. That is, they have been thoroughly polished. When a man buys washers from us we explain to him that the polished washer is better because, if he wants, he can paint over jt so that it will be almost invisible. We teach him, in other words, to buy for the fine points of quality. And, naturally, we hold his trade. “That’s the only way you can hold your trade. When you try to build your business by entering into price competition, you voluntarily present your customers to your competitors. The next man_ that offers prices lower than yours will take your cus- tomers away from you: you have no way to hold them. But if you teach your customers to buy for quality and service, you make them your own property; they’re our customers and nobody can pry them away.” Educating the customer to expect a definite standard of quality, however, imposes a certain responsibility upon the merchant. Churchill relates, with a whimsical grin, a story that bears upon this point. “We had always carried,” he says, a line of butt hinges that we knew were better than anything else in the market. They were better. They were more accurate, more precisely fitted, so that there was no play in the joint. A door hung with those hinges would not sag. But to use them de- manded a certain method of hanging and a high degree of skill. Well, we had taught our trade to hang doors as they ought to be hung. We had edu- cated the contractors and the carpen- ters to the use of our butt hinges. And then one day, out of friendship, I bought a few hundred hinges of an- other make. A day or so after those new hinges went into our shelves a contractor came storming into my office. Carroll Y. Belknap. —_—_.2>2—_—_- The man who feels above his job is not likely to rise above it. He ts too busy being sore to work very hard for advancement. MICHIGAN TRADESMAN Interior of store of J. S. Lautzen equipment including cooler, “Our McCray Refrigerators are More Economical to Operate”’ Grocers and market men everywhere who use McCray refrigerators display cases and coolers, will tell you that their cost of operating this equipment is exceptionally low. We have many letters giving actual figures which prove this—and it’s true whether ice or machine re- frigeration is used. In-built quality assures you this saving with the McCray— quality developed in our 34 years’ experience, quality that goes through to every hidden detail. McCray equipment pays for itself by —building more business for you; —reducing spoilage to a minimum; —cutting down operating costs. Free Boo illustrates and de- scribes McCray refrigerators, display cases 2nd coolers for stores and markets for every size—explains exclusive Mc- Cray construction features. Send the coupon for your copy. We'll gladly suggest specific equipment to meet your needs. Ask about our term payment plan. Kindly send Free Book and further information regarding refrigerators checked ( ) for grocery, delicatessen stores ( ) for homes ( ) for markets Name (00 002 State ) for hotels and restaurants (Write in pencil please) McCRAY REFRIGERATOR CO. KENDALLVILLE, INDIANA Salesrooms in all Principal Cities 36 E. ELIZABETH STREET 2444 LAKE STREET DETROIT SALESROOM REFRIGERATO = RS for all purposes hiser & Son, Wichita, Kansas, showing its fine McCray refrigerator and display case refrigerator. LOOK FOR THE McCRAY NAME PLATE You'll find it on the refrigerator equipment in the better stores, markets, hotels, restaurants, florist shops and in homes. This name plate gives positive assur- ance of foods kept pure, fresh and wholesome. MICHIGAN TRADESMAN December 10, 1924 18 (2? DRY GOODS, = =: e : = ‘ = ‘| : . FANCYGOODS +” NOTIONS: | f= ee Sm = = = = = es Cae D> ees ere EG =¢ > AOS Michigan Retail Dry Goods Association. President—J. B. Sperry, Port Huron. First Vice-President —Geo. T. Bullen, Albion. Second Vice-President—H. G. Wesener, Saginaw. Secretary-Treasurer—H. J. Mulrine, Battle Creek. Manager—Jason E. Hammond, Lansing. Early Spring Hosiery Orders. Much of the early Spring business in the finer grades of silk hose is com- ing in to the mills with less selling effort than has been the case for the last several seasons. Not only that, but most of the leading stores in Michigan are reported to be placing orders now for January and February delivery which, a year ago, were not placed until they called for immediate shipment. In other words, they were not advance orders. Two things were Seld to be responsible for the present buying ahead. One is the rather gen- eral shortage of the finer grades of full-fashioned silk hose for women, and the other is the fact that some of the trade leaders will not book busi- ness for delivery past March 1 at pres- ent prices. Immediate delivery busi- ness is quiet, except for odds and ends here and there. The amount of hos- iery being sold at retail for gift pur- poses, however, presages considerable filling in after the turn of the year in spite of the orders now being placed for January shipment. —_~+ +s Paris Hat Trimmings Novel. Small clusters of leather flowers, tinted and shaded with leaves of fur, are among the latest vagaries in mil- linery trimmings brought out in Paris, according to reports that have lately reached this market. They are de- signed particularly for hats meant for wear at the principal European Win- ter resorts. Among the other new things reported from Paris are hats entirely covered with loops of satin ribbon. No other trimmings are used. Novel garnitures in the shape of glycerined tassels of silk and strands of ostrich, usually placed in clusters of three, are also popular, and are used in various ways. One leading modiste suspends two of them, in contrasting colors, from the top of the new pointed shape. This gives the effect, con- siderably exaggerated, of a tam-o’- shanter. — »+2>_—_ Artificial Silk Prices To Hold. Despite the earlier expectations that there would be general price revisions upward of artificial silk about the first of the vear, information now is to the effect that advances are not likely to come until about April. The leading producer of artficial silk is now book- ing orders for delivery up to that month, and the understanding is that current price levels will continue on this business. The price action of this firm is a chief factor in determin- ing the market. Meanwhile, additional facilities for production of artificial silk here are in process of completion or planned. It is believed that the total output in 1925 will be in the neigh- borhood of 50,000,000 pounds, or a 25 per cent. increase over the estimated 40,000,000 pound production of this year. —— Price More Important Than Ever. Sgns are multiplying of the bigger role than ever that price will play in both wholesale and retail merchan- dising in the immediate future. Price advances in many lines, particularly textiles, are scheduled over the next few months and are expected to be important factors in the wholesale marketing of goods for Fall selling. It is the late Summer and Fall of next year when the advances will reach the consumer. What the reaction will be cannot be determined now, although retailers already sense strong resist- ance. Up to the present the trend of retail prices has been rather down- ward because of the many sales con- ducted to spur consumer buying, and the advances that are coming are like- ly to seem greater by comparison. —_22>—____ Spring Blouses Are Varied. Not the least attractive of the many novelties that are now being shown in blouse lines for Spring is the model which is known to both buyers and sellers as “finger tip.” This style is expected to “go big” during the com- ing season, and for this reason con- siderable attention is being given to it by the manufacturers. Models of this type of blouse are made on the lines of the long tunic and are being worked out for wear over separate sport skirts and under knee-length separate coats. Printed fabrics have been cut up into a number of the best-selling styles, but there is no dearth of these garments made from plain fabrics in solid colors. The sleeves, for the most part, are long, but the necklines show consider- able variation. —_+22>_——_ Irish Linen Demand Improving. The demand for all classes of linen goods in the Belfast market is some- what better. This is particularly true of the extremely low and the very best qualities. Recent price cutting on damasks in the American market was rather disconcerting, but it appears to have stimulated business for regular goods at legitimate prices, instead of being prejudicial to demand. There is nothing new to say so far as color- ed linens are concerned, the report adds. Some new business has been arranged at keenly cut prices, and conditions remain unchanged. Delivery of goods on order is urgently required. As for flax, the report says that the Irish markets were better supplied during the two weeks ended Nov. 19 than during the preceding fortnight. —_22s_—_ A Simple Gift Suggestion Plan. A simple gift suggestion plan which promises considerable results is being made use of by onc sf the promi.ent local department stores It includes a «mall folder that his been sent out 10 charge account customers in the eu- velopes enclosing their November bills or statements. Attractively arranged in the folder, with some of the articles iliustrated, sugg?stions ale set forh in groups at price ranges running from $1 to $25 for grown ups’ presents and from $1 to $10 for children’s gifts. The groups for all ages, which are divided into such classes as “men and women,” “youths and misses” and “infants and children,” are kept together until the $10 point is reached. From there on the folder deals only with presents for the first two groups specified. —_++2s—___ Holiday Orders For Umbrellas. Pre-holiday orders for umbrellas from retailers have been large, accord- ing to leading makers of this merchan- dise here. The great bulk of the busi- ness placed has been in women’s goods, particularly the novelty umbrellas with fancy handles and tips. Colored silks have the call in these numbers at the moment and it is said the use of these articles as gifts will probably set a new record this year, particularly in view of the close profit margin at which many retailers are featuring them. Little change has occurred in men’s merchandise. There is a little spurt at present in the better grade umbrellas, but the usual staples con- stitute the larger part of the business done recently. <>" Now the Complete Ensemble. Two and three piece ensemble cos- tumes are by no means new to this market, but it has remained for a well-known millinery manufacturer to bring out a novelty in the form of a four-piece ensemble. The fourth piece is the hat, which the manufacturer in question is displaying in conjunction with coat dresses, coats and ensemble suits. The garments are made of waterproofed, creaseless fabrics that are produced by a leading silk house here, and which will be confined to the millinery concern in the future. A number of novelties for sports and other costumes of the ensemble type have been worked out, some of which make use of the non-creasing quali- ties of the materials referred to. —_» 22> —__—_ There’s only one way to “get there” go to it. FOR SALE, at a bargain: A number of all-plate show cases, furnishing goods, units and hat cases, all in first class condition, Welch-Wilmarth make, at an ex- ceptional price. They are offered subject to prior sale and as it is a case of first come first served, suggest you get in touch immed- iately. We are discontinuing our furnishing goods department and concentrating on clothing. Beecher Clothing Company, Monroe Avenue, Grand Rapids, Michigan. White Goods Ginghams Wash Goods Curtain Goods Draperies Hosiery next season’s newest fads. New Spring Lines Our Salesmen are now showing our new line of Spring Merchandise for delivery after the first of the year. The line is the most complete and the most extensive we have ever attempted to show. All of the staple items as well as every new novelty that has been brought out, is in- cluded. You will find the latest in— Do yourself the justice and us the courtesy of letting our representative explain the line to you. Let us post you on ORDER NOW TO ASSURE EARLY DELIVERY GRAND RAPIDS DRY GOODS CO. Exclusively Wholesale Underwear Ladies’ Wear Children’s Lines Men’s Work Clothes Novelty Notions peor Baws December 10, 1924 To Use Walls For Advertising Pur- poses. The question of the right of a mer- chant leasing or renting business prop- erty to use the outside walls for ad- vertising purposes is one of consider- able importance. Especially may this be true where the building occupies a corner, and is in a locality that invites display advertising on a large scale. It follows, that this is a legal point that every merchant may well look into before a lease is signed, and a brief re- view of certain phases of this subject may prove of interest and profit. In the first place it may be stated broadly, that by the weight of author- ity, where a merchant leases a build- ing, or any part thereof for business purposes, he has, in the absence of a restriction in the lease, a right to use the outside wall of the portion leased for the purpose of advertising his own business. This of course providing that in doing so the building or walls are not injured. So far so good, and now we come to the closely related question of the right of such a merchant to sublet, the use of such parts of a building as fall within his lease, to third parties for the purpose of advertising. This phase of the subject is one of some difficulty, in the absence of a provision covering it in the lease, and the courts are not in accord relative to the rule to be applied. In one case it was held that a tenant did not have the right to sublet the roof of a building to third parties to be used for advertising purposes, for the reason that the roof was built for pro- tection and shelter. On the other hand, in another case the tenant was held to have a right to lease the roof to third parties, providing the latter did not injure the building in erecting sign boards. However, it seems, where a given lease provides that a building is to be used for certain purposes, the tenant does not have the right to lease adver- tising space to third parties upon which advertisements are placed, that are not connected with the tenant’s business. A recent decision upon this question arose under the following facts. A tenant leased a four-story brick building for a term of ten years, and the lease provided, among other things, that the building was “for use only as a store, place of business, dwelling, or light manufacturing.” Thereafter the tenant leased the roof of the building to an advertising com- pany. The latter proposed to place sign boards upon it to be used in gen- eral advertising, which was not related to any use the tenant was making of the building. The court in holding the tenant did not have the right to so lease the roof, in part, said: “The lease in definite provides that the premises are let ‘for use only as a store, place of business, dwelling or light manufacturing.’ * * * The words ‘for use only as a store * * * dwelling or light manufacturing,’ standing alone, exclude the right to use or sublet the roof for advertising sign board pur- poses. * * * I am of the opinion * * * that the use of the roof for the erection and maintenance and use of said sign board for general advertising, not re- MICHIGAN TRADESMAN lating to any business conducted on the premises is a violation of the lease.” From the foregoing, it is obvious that the question of a merchant’s right to use the outside of a leased building for advertising purposes may present some difficulties. And, as each case of this kind must necessarily be de- cided in the light of the facts involved, the subject cannot be covered by the statement of a general rule. For this reason, in view of the im- portance the question may assume in a given case, it would seem but pru- dent to have all points relating to it covered in the lease, especially so if the lease is for a term of years, and the building is one that will offer con- siderable space for outstanding adver- tising. For, in a situation of this kind, the advertising rights may run into a worthwhile sum within the life of the lease, and be the cause of dispute and perhaps litigation between the land- lord and tenant unless covered by the terms of the lease when it is entered into. Leslie Childs. —————_2.+>_—_- Favorable Comment on Ensembles. If the comments that have been made regarding the ensemble costumes now being offered for Spring, by buy- ers who have seen the early lines are to be taken as conclusive, the success of the new styles is held to be certain. The opinion generally expressed by retail representatives is that the en- sembles will be readily salable mer- chandise. The novelty and color har- mony which the designers have put into these garments, together with the convenience of the combination of a matched coat and dress, are held big factors in their consumer appeal. More- over, the lines of ensembles available in the market run virtually through the entire price gamut, which makes the merchandise available for practical- ly every store. —_»++>—___ Are Winding Up Fall Season. The women’s ready-to-wear trade is about ready to wind up the Fall sea- son. Stocks on hand are being liqui- dated at prices designed to move them. In many instances manufacturers are staging special sales events which take somewhat the form of a “celebration,” to which all of their accounts and other buyers likely to be interested have been invited. The quantities of gar- ments on hand, either coats or dresses, are not particularly large, despite the lack of continued activity in the trade over the last two months. Production from now on will, in the main, be switched to Spring goods, although some manufacturers, as is their prac- tice, will turn out merchandise for re- tailers’ January sales. ——_++>—___ Vogue of Plain Fabrics. Plain fabrics are much to the fore at the moment in woolen and worsted dress goods for Spring. In cashmere weaves, particularly, is this the case, the natural or unbleached shades being in high favor. The question is raised in some quarters, however, whether this swing toward the plain colors will not be overdone, with a great degree of popularity. If this happens, white will also figure at the top of the mode, fulfilling the predictions of many in the trade that the Spring and Summer would be real “white seasons.” BUSINESS anp SOCIAL USE OF LONG DISTANCE The Long Distance Telephone provides the quickest medium of getting into touch with business house, family or friends out-of- town. Whether you desire price infor- mation or wish to buy or sell, Long Distance will serve best. Long distance will keep the mer- chant in closest personal touch with out-of-town customers. It is the quickest means of commun- ication between wholesaler and retailer. Long Distance provides the most intimate means of communica- tion between friends or members of the family who may be miles apart. The Telephone Manager gladly will give you information con- cerning the economical use of Long Distance. MICHIGAN BELL TELEPHONE co. ONE POLICY ONE SYSTEM UNIVERSAL SERVICE MICHIGAN TRADESMAN December 10, 1924 > = = we = pes ~ SN sna neces BUTTER, EGGS 4» PROVI Retal Market in the Same Family Seventy-Five Years. The oldest meat business in Sche- nectady, N. Y., started a new era last week when Day’s market 808 Hamilton street passed into the hands of its new owners, Frank Van Valkenburg and Charles Carnright, who will continue the business under the same name— Day’s market—under which it has run for three generations. The beginning of this business dates back to those remote times when the steaks and sausages which Schenec- tadians ate came from stock raised on the farms thereabouts and in Schoharie county. William Day started the business, Frank Day continued it, and John A. Day carried it on until his death about six months ago. In 1849, when Grandfather William Day began the butcher business there, it was thirty years before Chicago dressed beef, transported in refriger- ator cars, had been heard ot. fe first Day had a slaughter house in the region where Altamont and Chrisler avenues meet, which was then well out in the country. William Day, drover and butcher, brought in livestock from the farms and turned them into meat for the people of Schenectady to eat. As was common at that time, he ran a butcher cart which brought to the door of his patrons the cuts they de- sired and at prices that would seem amazingly low at the present time. The drover business, which in the distance looks romantic, resolved itself then into driving with horse and wagon long distances, buying here a head and there a head, until a consid- erable drove of cattle accumulated. Then the drover, with his men, boys, and dog, drove the stock over roads that were muddy at times, dusty at other times, tiresome at all times, to the stockyard at home, where the stock was slaughtered as needed. To such conditions was Frank Day, the son of William, brought up. In due course of time he took over the business. He continued to buy herds of fatted steers and hogs, and drive them in as did his father before him. He, too, learned all the arts of corning beef, and the mys- teries of the smoke house, how to cure hams and how to make sausages and headcheese, and how best to take care of hockies and pigs’ feet, how to smoke bacon, how to make sweet pickle and all the rest of the arts of the butcher which rapidly are becoming forgotten in these times of specialization. For well nigh 50 years he carried on the business. Times already were beginning to change. Farms in the vicinity of Schenectady were not raising enough meat to supply the demand in the city. Instead of buying from farmers, Frank Day began to buy his stock from drovers at the West Albany stock- yards which fifty years ago were large and teeming with life. Stock was brought by the carload from Buffalo. For years Frank Day performed his service for Schenectady. It was he who set up the slaughter house on Paige street, near Strong street. It was he who set up the first Day mar- ket on State street between South Church and South Ferry streets, which took the place of his father’s butcher cart. For nearly a half century Frank Day conducted the business prior to his retirement on May 1, 1912. In that fifty years times changed vastly. Western beef almost entirely supplant- ed home-grown beef. The expansion of population made it necessary to dis- continue the slaughter house on Sum- mit avenue. The same expansion of population created business ‘on the hill.” Schenectady was growing. The pine grove on Summit avenue disap- peared. The old fair grounds at Ham- ilton street and Hulett, where Frank Day used to drive his fast horses of an afternoon, was cut up into building lots. The center of population grew Eastward. He moved the busi- ness from lower State street to meet the new requirements. The fine, three story building at 808 Hamilton street was erected. Here Frank Day continued the busi- ness, until 1912,.when it was taken over in turn by his son, John A. Day, who conducted it up to the time of his death this year. Grandfather, fath- er, son—for three generations the mys- teries of the smoke house and the sweet pickle were handed down. They are practised yet in the business. The smoke house is still in active use. The interesting part is that some arts of preserving meats which were carried on for seventy-five years by three generations of the Day family will be continued by the new owners. Both Charles Carnright and Frank Van Valkenburg were born and bred in Saugerties, Ulster county. They were brought up in the butcher busi- ness. The art of the smoke house is theirs also. They have the experience to carry forward the policies which for three-quarters of a century put a stamp of excellence on the meats of Day. For fourteen years Mr. Carn- right has been connected with the Flinn store, at 142 State street. His boyhood friend, Frank Van Valken- burg, with whom he was reared at Saugerties and with whom he now enters business, has been with the same Flinn store for seven years. Mrs. John A. Day, who, since the death of her husband last Summer, had conducted the business, said that Headquarters for California Navel Oranges California Emperor Grapes Late Howe Cranberries Seald Sweet Grape Fruit Nuts, Figs and Dates Get our prices before placing your Holiday order KENT STORAGE COMPANY GRAND RAPIDS_~ LANSING ~ BATTLE CREEK ‘Wholesale Grocers , oo General Warehousin ie and Distributin 8 Old Monk Olives For Dealers Who Discriminate TEMPTING APPETISING DELICIOUS In offering OLD MONK Olives to the trade we consider quality above everything else. OLD MONK Olives are plump, firm and meaty, they have that Tangy Delicious flavor so rare in other packs. JUDSON GROCER COMPANY GRAND RAPIDS, MICHIGAN M. J. DARK & SONS GRAND RAPIDS, MICH. Receivers and Shippers of All Seasonable Fruits and Vegetables oy. December 10, 1924 in selling the business to these young men from Ulster county she had in mind that Day’s market should go forward under the same policies that have marked it in the past. She said that other offers to buy the business— some of them higher than the offer she accepted—were refused for the reason that they did not promise to continue the policies of the Day fam- ily. The young men from Ulster county were selected to carry on the concern because they know ali the processes of the meat business with which the Day family made a success. ——— nt Suggests Labeling All Beef in Retail Markets. A suggestion that will interest meat dealers and packers has been made to the Breeders’ Gazette. corn-fed beef, produced at a relatively high cost, is in unfair competition in many city meatshops with cuts from the carcasses of worn-out dairy cows and other bovine trash. Thousands of consumers who demand “lean” beef accept canner meat as “beef,” and pay real beef prices for it. One of the Gazette readers proposes to “abolish this outrage” by Federal legislation ‘requiring the labeling of beef carcasses and cuts in retail meat- shops, so that buyers in making pur- chases in person should know what kind of beef they were getting. He instances, in support of his proposal, the Federal law which requires the tagging of oleomargine as such, and the campaign to secure the passage by Congress of a law compelling textile manufacturers to label their cloth ac- cording to its composition. First-class, The Gazette declares itself in hearty sympathy with this object, but cannot endorse the method by which he hopes to attain it—the kind of law he sug- gests would require an army of Gov- ernment understrappers to enforce it. The public doesn’t know enough about meat cuts and values to be critical in its purchases at the shops. It wouldn’t give much moral support to the ad- ministration of the law, which, there- fore, would be another farce upon the statute books. The Gazette continues: “Probably the only way whereby in the long run producers of prime beef can secure protection from the unfair competition complained Of is that which has thus far proved an experi- mental success in an Ohio city. An extensive local feeder buys Western beef calves, fattens them as ‘baby’ beeves on his farm, and sells them to a meat dealer, who vends the beef in He does not sell any other He pays a premium for his shop. class of beef. the young cattle, and sells the beef to a growing list of critical customers who are willing to pay a premium for it. His trade is increasing. He and the feeder are earning profits. “Tt seems to us that this idea is capable and worthy of adoption by local organizations of beef producers in many areas surrounding cities and large towns. Consumers will never know how great a difference there is between real beef and the other kind for which they pay outrageously high prices until they make fair tests with their own palates. We know that hundreds of city people would patron- - age their normal gains. MICHIGAN TRADESMAN staffed and advertised to offer and specialize in first-class beef. We be- lieve that after giving it a trial they would continue to patronize it and be willing to pay the price which choice beef is worth.” ses Fresh Egg Prospects. The output of fresh gathered eggs from the New York wholesale market at this season is not at all satisfactorily responsive to a decline in prices. Con- sumption of high grade fresh stock is usually reduced to the minimum by the peak prices resulting from the normal November scarcity, and when even a small surplus occurs later the effort to clear it by reducing wholesale prices has little effect because retailers do not generally follow the decline in their dealings with consumers. In the higher grades of white eggs there has recently been a decline in wholesale prices amounting to 8@10c a dozen but so far as we can learn most re- tailers have not reduced their prices. When urged to do so by their suppliers it is claimed that before the decline there was no profitable margin for the retailers and that the cheaper cost is only giving them opportunity to aver- Furthermore there is no certainty, at the season, of getting enough high grade fresh eggs from any section for some time to come to supply any considerable in- crease in the demand for them and re- tailers are generally disinclined to push for a larger volume of trade until they can be reasonably sure of keeping it going. In the event of any surplus in the wholesale market at this season there is therefore little to give support to open market wholesale values other than the willingness to carry such surplus along, and the fact that the course of prices during December is usually downward makes receivers and dealers cautious.—N. Y. Produce Re- view. —_—__~2 + 2>—___ How much loss takes place in your store annually through useless waste? It will pay you to check up the leaks, large and small. NOw IS THE TIME to order your Sales Books for the New \ear. We make all styles and sizes. Get our prices and samples. We also handle Short account registers to hold sales slips. We pay the freight. Ask us about it. BATTLE CREEK SALES BOOK CO. Room 4 Moon-Journal Bldg. Battle Creek, Mich. BRINGS YOU TRADE Moseley Brothers GRAND RAPIDS, MICH. Jobbers of Farm Produce Now is the time to buy Michigan Onions Cranberries - Walnuts - New Figs Hallowi Dates The VINKEMULDER CO. GRAND RAPIDS, MICHIGAN You Make Satisfied Customers when you sell ‘“SUNSHINE”’ FLOUR Blended For Family Use The Quality is Standard and the Price Reasonable Genuine Buckwheat Flour Graham and Corn Meal J. F. Eesley Milling Co. The Sunshine Mills PLAINWELL, MICHIGAN Watson-Higgins Milling Co. GRAND RAPIDS, MICH. NEW PERFECTION The best ali purpose flour. RED ARROW The best bread flour. Look for the Perfection label on Pancake flour, Graham flour, Gran- ulated meal, Buckwheat flour and Poultry feeds. Western Michigan’s Largest Feed Distributors. We are establishing a reputa- tion for QUALITY BROOMS PARLOR WAREHOUSE WHISK TOY At Very Attractive Prices MICHIGAN EMPLOYMENT INSTITUTION FOR THE BLIND Saginaw, W. S., Michigan “Products which merit your confidence.”’ “The Wholesome Spread for Bread” “THE ORIGINAL” QUALITY | NOT PREMIUMS SELLS NUCOA I. VAN WESTENBRUGGE Muskegon-Grand Rapids-Holland CHOCOLATES My But They’re Good STRAUB CANDY COMPANY Traverse City, Mich. Saginaw, W. §S., Mich. Chocolates Package Goods of Paramount Quality and Artistic Design ie BOT MEE REIN I 2 MICHIGAN TRADESMAN December 10, 1924 — — — = — STOV — — — <_ Michigan Retail Hardware Association. President—A. J. Rankin, Shelby. Vice President—Scott Kendrick, Flint. Secretary—A. J. Scott, Marine City. Treasurer—William Moore, Detroit. Suggestions For Hardware Dealer Immediately Before Christmas. Written for the Tradesman. At this stage of the holiday season, it is idle for the hardware dealer to consider what he might have done earlier along the line of preparation. He will undoubtedly benefit in the long run if he takes note of his mis- takes with the firm intention of profit- ing by them next year. For the shrewdest and most capable merchant with the best arranged plans will find places where he might have contrived better, and where his handling of the holiday trade might—with different preliminary arrangements—have been more satisfactory. It is only, however, by way of guid- ance in preparing for the 1925 Christ- mas season that these incidents are worth considering. If, however, ideas occur to you along this line, take a moment to make note of them for future guidance. The big job now is to make the utmost of what is still left of the Christmas season. It is still possible, by rapid adjustment of your methods to meet emergencies, to increase the amount of business done. You are busy, of course; but it will usually pay to take a few moments now and then to encourage and direct your staff. You experience lots of an- noyances, and you find salespeople and customers alike exasperating at times; Keep your temper. Neither does but don’t snarl. Bad temper doesn’t pay. worry. A friend of mine has a favorite say- ing that he never worries about any- thing but illness in the family; and he about that More, he says doesn’t worry because worry can’t help any. that nothing else in life is worth wor- rying about, or getting mad about. That’s a hint for the hardware dealer who right now is pressed for time and trying to do the work of two men and a boy. Keep cheerful. It will help you in your work and it will have a good effect on the morale of your salespeople. Incidentally, take a few moments now and again to size up any tem- porary helpers you may have taken on for the holidays. Most storeg take on extra salespeople at this season; usual- ly beginners. Quite often these extra clerks are decidedly raw material. But among them you are apt now and then to discover real talent and promise. Encourage any promising beginner you find, for that is the sort of clerk you want for your regular staff whenever an opening occurs. Aim to keep in touch with the really prom- ising beginner, even if you can’t retain him permanently. The work of raw clerks is usually a great strain on the patience of the Quite a bit can be done, however, by occasional suggestions and direction, to make them more ef- ficient and to carry through the rush of the Christmas season with the ir- reducible minimum of mistakes. Er- rors are bound to occur; but they oc- cur most frequently in the store where the merchant just engages his help, gives them a few general directions, and leaves them to shift for them- selves. Encourage courtesy and patience in dealing with customers, however ex- acting they may be. Also insist on accuracy as a vital all-important factor in retail business. merchant. Although in the busy season now with us individual orders cannot get the attention they would receive under ordinary conditions yet it is absolute- ly necessary to avoid carelessness in filling orders. “More haste, less speed,” is a wise adage for the over- busy salesman. Mistakes are at all times annoying, but perhaps most an- noying during the Christmas season when everybody is more or less under a strain. And mistakes are more than usually likely to occur now. Unless the stock on display is well looked after, there is always the likelihood that goods will get mixed. Customers turn things over and fail to replace them where they belong; clerks thrust articles into the wrong boxes or drawers. Especially with fancy ar- ticles, unless a clerk is at all times watchful, he may pack part of one article with part of another, the dif- ference being so slight that he prob- ably doesn’t notice it in the hurry of packing. But the customer notices it on reaching home; which necessitates a return trip, a lot of explanations, and wastes more time than it would have taken in the first place to ensure ac- curary. There is the danger, too, of getting articles in the wrong box, marked with the wrong size or description. Then when a call comes for. that par- ticular article or that particular size, a salesman may miss the sale under the impression that the article or size asked for is out of stock. Constant watchfulness on the part of the entire selling staff will reduce such mistakes to a minimum. Then, too, there is the matter of accuracy in filling orders and in mak- ing deliveries. In this busy season even the best-organized delivery sys- tem works under a heavy strain. When you take an order that has Michigan Hardware Company 100-108 Ellsworth Ave., Corner Oakes GRAND RAPIDS, MICH. Wholesalers of Shelf Hardware, Sporting Goods and FISHING TACKLE Rain through swinging windows KEEP THE COLD, SOOT AND DUST OUT Install “AMERICAN WINDUSTITE” all-metal Weather Strips and save on your coal bills, make your house-cleaning easier, get more comfort from your heating plant and protect your furnishings and draperies from the outside dirt, soot and dust. Storm-proof, Dirt-proof, Leak-proof, Rattle-proof Made and Installed Only by AMERICAN METAL WEATHER STRIP CO. 144 Division Ave., North Grand Rapids, Mich. eth te A NE ERLE Citz. Telephone 51-916 THE TOLEDO PLATE & WINDOW GLASS COMPANY Mirrors—Art Glass—Dresser Tops—Automobile and Show Case Glass All kinds of Glass for Building Purposes 501-511 IONIA AVE., S. W. | GRAND RAPIDS, MICHIGAN Motor Trucks nite “50° To Fit Your Business SALES SERVICE ECKBERG AUTO COMPANY SIDNEY ELEVATORS Will reduce handling expense and speed up work—will make money for you. Easily installed. Plans and instructions sent with each elevator. Write stating require- ments, giving kind of machine and size of platform wanted, as well as height. We will quote a money saving price. Sidney Elevator Mnfg. Co., Sidney, Ohio 2810 IONIA AVE, NW. BARLOW BROS. Grand Rapids, Mich. Ask about our way Foster, Stevens & Co. WHOLESALE HARDWARE io 157-159 Monroe Ave. - 151-161 Louis Ave., N. W. GRAND - RAPIDS - MICHIGAN ‘ December 10, 1924 MICHIGAN TRADESMAN to be delivered, be sure to get the name, street and number absolutely right. Put these down legibly so that the deliveryman will have no excuse whatever for making a mistake. The clerk in a hurry is often apt to be careless with regard to names and numbers; the carelessly written 3 looks like a 5, or vice versa. Take time to be both legible and accurate. Throughout the entire holiday sea- son it will pay the hardware dealer to keep an eye on the seasonable goods, and take note of how his holiday lines are moving. Aim to make a thorough cleanup of your holiday lines while the season is on. In the war years, many merchants made money by car- rying the goods over; but such con- ditions were of course abnormal. They don't prevail now. The thing to do is to push your seasonable goods while they are seasonable, and take a profit while you can get it. | Aber . Christmas Eve you will either have to sell these lines at a loss, or carry them over to another season and, quite like- ly, take a loss then. If some holiday line is moving slowly, push it hard. Rearrange the stock to play up these particular goods; use a striking show card or two; men- tion the line in your advertising; and, above all, encourage your salespeople to personally suggest these goods to customers. In other words, put your entire selling energies behind the lines you want to clean out. Put all the punch at your command into the sell- ing of holiday lines; and get your whole staff working as a unit to put across the biggest Christmas trade on record. Suggestion is always helpful in sales- manship; and_ particularly helpful at the Christmas season, when the busi- ness is largely in gift lines, and puz- zled shoppers are eager for sugges- tions that will help them solve their gift problems. The trouble with many salespeople, as with many customers, is that their minds are conventionalized with re- gard to giving. They think only of the few articles that at once occur to everyone. Yet there are gift pos- sibilities in a host of hardware lines rarely thought of in that connection. As the Christmas season draws to- ward its close, helpfulness in making gift selections is a great card for the hardware dealer to play. Get out your list of gift suggestions for mother, father, sister, brother, sweetheart, hus- band, wife, son, daughter, and the baby, add to it, and use it as the basis of suggestions to customers who are uncertain what to buy. That sort of thing will help to move out a lot of “lagging lines and to stimulate busi- ness while the season is on. Victor Lauriston. —_—_2+>—_- Some merchants mail out advertis- ing matter several times a year from their old lists containing names of peo- ple who have died or moved elsewhere. A good New Year's resolution would be to carefully revise those lists before sending out another batch of adver- tisements. ——————— Success is usually due to holding on, and failure to letting go. Should Look at Both Sides. Before the Eighteenth Amendment was passed the prohibitionists told us only about the good it would do. They said it would reduce crime and poverty to the minimum and empty jails and almshouses. They didn’t say anything about the army of rum runners, boot- leggers and enforcement agents that it would create. Before we pass any more amend- ments to the Constitution it would be well to look at both sides and weigh the good we expect from the amend- ment against the harm it might do. Take the proposed Child Labor Amendment. There are thousands of homes where the families are kept to- gether by the combined effort of par- ents and children. If the children are not allowed to assist their parents un- til they are eighteen years old, what is to become of these families? How is the law to be enforced? Will it re- quire as many enforcement agents as the Eighteenth Amendment? I think we had better go a little slow and not bite off more than we can chew. F. T. Guiker. —_——__ oss Aimlessness. Washington Irving tells a story of a man who tried to jump over a hill. He went back so far for the great leap and ran so hard that he was com- pletely exhausted when he came to the hill, and had to lie down and rest. Then he got up and walked over the hill. A great many people exhaust them- selves getting ready to do their work. They are always preparing. They spend their lives getting ready to do something which they never do. It is an excellent thing to keep im- proving oneself, to keep growing; but there must be a time to begin the great work of life. I know a man who is almost forty years old, who has not yet decided what he is going to do. He has graduated from college, and taken a number of post-graduate courses— but all along general lines. He has not yet begun to specialize. This man fully believes he is going to do great things yet. I hope he may. O. S. Marden. ee Accidental Discovery. Argand, the inventor of the famous lamp which bears his name, had been experimenting for some time in trying to increase the light given out by his lamp, but all to no purpose. On a table before him one night lay an oil- flask which had accidentally got the bottom broken off, leaving “a long- necked, funnel-shaped tube. This Ar- gand took up carelessly from the table and placed—almost without thought, as he afterward related—over the flame. A brilliant white light was the magical result. It is needless to add that the hint was not lost by the ex- perimenter, who proceeded to put his discovery into practical use by “invent- ing” the common glass lamp-chimney. Hundreds of discoveries which have been heralded to the world as_ the acme of human genius have been the result of merest accident—the auger, calico printing and vulcanization of rubber being among the number. WE INVITE your orders for DEPENDABLE high grade oak tanned or waterproof cemented LEATHER BELTING. As belting manufacturers of twenty-four years experience, we are in a position to render any kind of prompt belting service, either from our LARGE STOCK on hand, SPECIAL MADE BELTS to fit a particular requirement, or REPAIRING leather belts that you need quick service upon. Call us on either phone. GRAND RAPIDS BELTING COMPANY Leather Belting Manufacturers 1—3 IONIA AVE. GRAND RAPIDS, MICHIGAN USED SHOW CASES For the first time since the war we have a good supply of used show cases. Look them over. GRAND RAPIDS STORE FIXTURE CO. 7 lonia Ave., N. 20,000 PARTNERS PROFIT FROM CONSUMERS POWER PREFERRED SHARES INQUIRE AT ANY OF OUR OFFICES FOR ALL THE FACTS Sand Lime Brick Nothing as Durable Nothing as Fireproof Makes Structures Beautiful No Painting No Cost for Repairs Fire Proof Weather Proof Warm In Winter Cool in Summer Brick is Everlasting Grande Rapids Saginaw Brick Co. Saginaw Jackson-Lansing Brick Co., Rives Junction. Brick Co., Grand Forced Sale of Safes and Fixtures Having purchased the Commercial Savings Bank Building we have for sale for delivery January Ist, 1925, the following: 1 Cary double door fireproof safe 45 x 55 x 20 inside measurement with steel chest 16 x 12 x 20. 2 Herring Hall Marvin safes each 47 x 55 x 20 inside measurement. 1 Hall Safe & Lock Company 32 x 55 x 20 in- side with steel chest 32 x 16 x 20. These safes will be priced low AS STAND, buyer to pay costs of removing. THEY Also: 3 Cutler standing desks (with drawers) 2 ft. 8 in. x 8 ft. 1 marble top Cutler Cashier Counter 2 ft. 4 in. x 14 ft. with cage and four openings. Other furniture consisting of desks, chairs, ete. GRAND RAPIDS MUTUAL BUILDING & LOAN ASSOCIATION WIDDICOMB BUILDING 24 MICHIGAN TRADESMAN December 10, 1924 = —_ — — OMMERCIAL TRAVELEE: LUTtiNty AUntess =— = ~ - - 2 or<4 SMVSVAV NN ‘ MWD How Fremont People Solved the Hotel Problem. Detroit, Dec. 7—Something like two years ago a citizens’ committee from Fremont appealed to the Tradesman to unearth some hotel operator who would be willing to go to that enter- prising little city and build a hotel. The old DeHaas House had been pur- chased by a local bank and was about to be razed for the purpose of using the site for a new bank building. The editor of the Tradesman im- mediately communicated with — the writer, asking his opinion as to the possibility of locating the individual they required. It was simply out of the question, and they were promptly advised that if they were desirous of enjoying the advantages of a local hostelry, they must preserve the old one, or, at least, make an appeal to local capitalists, with a view to constructing a proper building, such as would appeal to an outside operator, who might be in- duced to lease, furnish and conduct same. Thereupon the business men of Fre- mont looked the situation squarely in the face and proceeded to raise suffi- cient funds to meet the cost of build- ing a new hotel. They did not solicit subscriptions out of town. They treat- ed the matter as their own project and dug down deep in their pockets to finance the proposition personally. The result is the new Kimbark Inn, which would be a credit to a city of much greater pretensions than Fremont, and I confess the citizens of that municipal- ity have every reason to feel “chesty.” I am a trifle ahead of my story,-but to concentrate it somewhat | will state that A. W. Heldenbrand, of Chicago, one of “Stop with Hildy” trio, who were already successfully conducting the Huron, at Pontiac, and the Kim- bark, at Bay City, looked over the proposition at Fremont, liked it, se- cured a lease, named it the Kimbark Inn, furnished and opened it. And there you are. I have been promisinig myself a visit to this house for some time, the opportunity presenting itself last week, and taking advantage of it, this is what I discovered: A. beautiful, old-fashioned, English inn, with about forty rooms, all with running water, several with built-in baths, all artistically decorated, charm- ingly furnished, beds comfortable and lighting most effective. A spacious lobby, or rather lounge, with comfortable appointments, broad fire-place with proper andirons and the old time kettle, exceptional lighting arrangements, an entrance so Ccon- structed that winter's chill winds were forestalled and a vacuum heating plant at once economical and effective as to all portions of the hotel. A sensibly arranged coffee shop dis- penses food to such as desire it, and I will say right here that if better meals are served anywhere in Michi- gan, I have failed to discover them. The kitchen arrangements are also practical and convenient, the service exceptionally good and eliciting much warm praise from patrons. Now I land right square on the back of the genius who presides over the business end of the institution, Mr. Heldenbrand, who is a man of wide and successful experience. He is a typical host, pleasing and unostenta- tious, always on the watch to perform a service which he divines will please and not bore one. In his administra- tion of the affairs of the Inn, he is ably seconded by his good wife. My visit was a success from every view point, and the institution is succeeding be- yond expectations. This week I am participating in the festivities attending the opening of the New Book-Cadillac, which was dedi- cated on Monday evening with the orthodox banque. On several occasions I have made brief mention of the building activities which have finally resulted in the fin- ished article. ' Managing director Roy Carruthers is authority for the statement that in beauty of its decorations it will be surpassed by no other hotel in the country. With its twenty-nine storie: rising to a height of 375 feet above the street level it is the tallest hotel in the world. It contains 1,200 rooms, 1,140 of them with bath and the re- mainder sample rooms, lounge and offices. On the ground floor of the building are eighteen stores and the magnificent entrance with its broad flight of stairs leads to the lobby and registration room on the second floor. The lobby, with its pillars of Italian marble ard its beautiful ceiling decorations in red, gold and blue, represent the highest achievement in hotel magnificence. On one side of this floor is the loung: which stretches along the greater bart of the Michigan avenue side of the building, terminating in a cafe at the Kast end and a tea room on the West. In the center of the cafe is a com- modious dance floor, while the tea room, artistically decorated, will no doubt be the scene of many of Detroit's swellest social functions. The main dining room occupies the L along the Washington boulevard side of the building, the main kitchen being located between this and the tea room, with easy access to both. On the mezzanine floor which surrounds the lobby is another large dining room, known as the English grill, where tempting foods are displayed for the selection of the guest. These foods are then prepared on large electric and charcoal grills in full view of the din- ing room. On the mezzanine floor are also lo- cated the children’s barber shop, a beauty parlor with all the latest equip- ment, the men’s barber shop, ladies’ wai.ing room and a broker’s office. The floor which will be of the great- est interest to travelers, and to the organizations which will hold conven- tions at the new hotel is the fourth, where the grand ball room, with a seating capacity of 2,000 persons, is located across the entire West end o1 the building. At the East end of the same floor is a smaller room, known as the Crystal room, and this opens into an Italian garden of about the saine size where every effort has been made to reproduce the atmosphere of Sunny Italy. On this floor, also, are several private dining room for the use of luncheon clubs and smaller or- ganizations. Surrounding both the ball room and the Italian garden is another mezzanine floor where still more private dining rooms are pro- vided. CUSHMAN HOTEL PETOSKEY, MICHIGAN The best is none too good for a tired Commercial Traveler. Try the CUSHMAN on your next trip and you will feel right at home. Columbia Hotel KALAMAZOO Good Place To Tie To Hotel Whitcomb Mineral Baths THE LEADING COMMERCIAL AND RESORT HOTEL OF SOUTHWEST MICHIGAN Open the Year Around Natural Saline-Sulphur Waters. Best for Rheumatism, Nervousness, Skin Diseases and Run Down Condition. J. T. Townsend, Mgr. ST. JOSEPH MICHIGAN te The Durant Hotel Flint’s New Million and Half Dollar Hotel. 300 Rooms 300 Baths Under the direction of the United Hotels Company HARRY R. PRICE, Manager WESTERN HOTEL BIG RAPIDS, MICH. Hot and cold running water in all rooms. Several rooms with bath. All rooms well heated and well ventilated. A good place to stop. American plan. Rates reasonable. WILL F. JENKINS, Manager. Henry Smith Floral Co., Inc. | 52 Monroe Ave. GRAND RAPIDS, MICHIGAN PHONES: Citizens 65173, Bell Main 173 HOTEL DOHERTY CLARE, MICHIGAN Absvlutely Fire Proof Sixty Rooms All Modern Conveniences RATES from $1.50, Excellent Coffee Shop “ASK THE BOYS WHO STOP HERE” CODY HOTEL GRAND RAPIDS $1.50 up without bath RATES { 32°50 up with bath CAFETERIA IN CONNECTION Ilse One half block Zos# of the Union Station GRAND RAPIDS MICH OCCIDENTAL HOTEL FIRE PROOF CENTRALLY LOCATED Rates $1.50 and up EDWART R. SWETT, Muskegon cae Mgr. Michigan HOTEL KERNS Largest Hotel in Lansing 300 Rooms With or Without Bath Popular Priced Cafteria in Connection Rates $1.50 up E. S. RICHARDSON, Proprietor Bell Phone 596 Citz. Phone 61366 | JOHN L. LYNCH SALES CO. SPECIAL SALE EXPERTS Expert Advertising Expert Merchandising 209-210-211 Murray Bldg. ' GRAND RAPIDS, MICHIGAN | Rooms $2.00 and up. The Center of Social and Business Activities THE PANTLIND HOTEL Everything that a Modern Hotel should be. With Bath $2.50 and up. GRAND RAPIDS’ 400 Rooms—400 Baths MORTON HOTEL NEWEST HOTEL Rates $2.00 and Up Excellent Cuisine Turkish Baths WHEN IN KALAMAZOO Stop at tne i aa | oS. i 4. Headquarters for all Civic Clubs Luxurious Rooms - ERNEST McLEAN, Mgr. Corner Sheldon and Oakes; Facing Union Depot; Three Blocks Away HOTEL BROWNING GRAND RAPIDS Rooms with bath, single $2 to $2.50 Rooms with bath, double $3 to $3.50 150 Fireproof Rooms HOTEL CHIPPEWA = “*".".05°" ' Manager European Plan MANISTEE, MICH. ' > New Hotel wit all Modern Conveniences—Elevator, Etc. = al 150 Outside Rooms Dining Room Service . Hot and Cold Running Water and Telephone in every Room 60 Rooms with Bath $2.50 and $3.00 $1.50 and up - . December 10, 1924 MICHIGAN TRADESMAN 25 Above the sixth floor are the twenty stories of guest rooms arranged singly, double and in suites. All are outside rooms-and each is beautifully furnished and contains every modern convenience which the guest might desire. Six elevators give access to these upper floors. On the roof is a radio broad casting station and a sun porch from which a wonderful view of Detroit and the surrounding country may be ob- tained. The site of the Book-Cadillac is most historic in the annals of the hotel world, for it has never known any other kind of a building since the first hotel was erected there in 1830. The old Cadillac hotel, which was torn down for the present building, was erected in 1880. The present building was built by the Book estate, the corporate owners being the Developments Corporation of Detroit, of which J. Burgess Book is president, and Frank P. Book is sec- retary. The operating company is the Book- Cadillac Co., of which Roy Carruthers, a popular and experienced New York operator, is president. Roscoe J. Tompkins, for fourteen years one of the managers of the Blackstone Hotel, at Chicago, is the resident manager. Next week Friday and Saturday the Michigan Hotel Association will hold a convention at the Hotel Pantlind, Grand Rapids, as the guests of Fred . Pantlind. This was originally planned as a district meeting of the Association, but Mr. Pantlind expressed a desire to make it a get-together meeting for all Michigan hotel operators and_ their families, consequently the invitation is general and universal. The secretary, in sending out the announcement, has suggested that un- der these circumstances the attendance should be unanimous, more especially as Mr. Pantlind is one of its most loyal and energetic members. No definite program has been de- cided upon with the exception that on Friday evening a dinner dance will be given, complimentary, and Saturday will be devoted to business in the main. No long drawn out addresses will be introduced, and everybody will be expected to have a chance to ex- press their ideas. ‘One of the features which has been so successful at previous gatherings, will be a question box, conducted by John A. Anderson, of the Hotel Har- rington, Port Huron. All the social functions will be in- formal, the hotel «ccommodations will be complimentary, and the hotel man who leaves his wife at home, will find himself very unpopular, especially with the shieks who are always in evidence. And another thing. Hotel men are keen in advocating the reservation of rooms in advance. A return card has gone out with the invitations. Such as neglect to return same will be dis- posed of at sunrise without evangelical accompaniment. The dates are Friday and Saturday, Dec. 19 and 20. It has been left to the Pantlind Ho- tel to inaugurate for the first time in America the very pretty custom of costuming the attendants in its cafe- teria, each nation being represented according to the following schedule: Spanish—Monday. Holland—Tuesday. French—Wednesday. Chinese—Thursday. German—Friday. Ttalian—Saturday. Dishes peculiar to the countries WN be served on appropriate days, with Dinty Moore’s particular product every day. The experiment is proving high- ly successful. Frank S. Verbeck. a nnn Tender Tribute To Memory of James A. White. Boyne City, Dec. 9—My friend has gone. Many times before have I seen him, going across the Park with his traveling bag, and friends would say he has gone to some place far or near. Then always we would see him across the park, coming back. This time he is not coming back, at least, not in his quick stepping erect virile body. Not again shall we hear his hearty salutation, feel his strong hand clasp, nor see his ready smile—not here. We who were counted among his friends cannot think of him as James A. White, one of the triumvirate who have made Boyne City, the man who came here when Boyne City was a straggling little half way lumber town, and with his associates carved a fortune out of the wilderness that stretched, un- broken to the shore of Lake Huron; whose foresight, energy and resource- fulness have housed, clothed and fed an army of men for over a third of a century. Such miracles of American opportunity are common enough. When the time came for putting away the shell that had held this fine man, the family would have preferred to have had such a quiet, private burial as seemed most fitting for so modest and unassuming a personality, but so great a number wanted to participate in honoring in death the man they knew that the little church was crowd- ed and the casket buried in the flowers that were sent to mark his last resting place. As the people filed past the open casket, taking a last look at the face that for years has been a familiar one on the street and in all the gatherings in town, they were not looking at the great business man, nor the moving factor of a great business, but at “Jim White,” the man, the Christian gentle- man, whose sterling qualities were af- fectionately known and respected by all classes of the community. Maxy. —__++2—____ Gabby Gleanings From Grand Rapids. Grand Rapids, Dec. 9—Charles G. Graham (Grand Rapids Dry Goods Co.) is spending the week among the dry goods trade of Eastern and Cen- tral Michigan. C. J. Farley, President of the Grand Rapids Dry Goods Co., will spend next week in the city. No Grand Rapids man was present at the opening dinner of the Book- Cadillac (Detroit) Monday evening. According to the Detroit Free Press, only 350 men were present on that oc- casion. If each man was accompanied by a lady that would account for the presence of 700 people. It was widely heralded that service would be ar- ranged for 2,000 guests. Evidently some one was disappointed over the outcome. Van’s Tavern, at Pentwater, has closed its doors for the winter. ——_2+- > Pumpkins To Be Source of Supply For Sugar. Washington, Dec. 9—Why limit sugar production to the cane of the tropics, the. beet of the temperate zones and the modest yield of the maple trees of the Northern States? Why not the pumpkin, asks the sugar chemist? That pleasing vegetable, which grows almost anywhere, can be weaned away from its uses for pies, jack o’ lanterns and cattle feed, and from it can be made a considerable amount of crystallizable sugar. Its yield in weight per acre is greater than the sugar beet. Six per cent. of sugar can be readily obtained, with possi- bilities of a much higher yield. Sugar from pumpkins is declared to be per- fectly white and of an agreeable flavor. — Meeting of the Veterans. Detroit, Dec. 9—The fifteenth an- nual meeting of the Veteran Traveling Men’s Association will be held at the Hotel Tuller on Tuesday, Dec. 30. “Business and social meeting n after- noon at 2:30. Dinner at 6:30. All traveling men are urged to remember the date and consider this an invita- tion to join us for a good time. E. F. Bush, Sec’y. Items From the Cloverland of Mchi- gan. Sault Ste. Marie, Dec. 9—The’ first failure in business circles for some time occurred last week, when Oscar Marsel, the merchant, closed his doors rather than continue at a loss. This was Mr. Marsel’s first business ven- ture for himself, having started only three months ago. From present in- dications the creditors will realize about 40 per cent. Too small a cap- ital and excessive credit and large overhead were the cause of the failure. It isn’t difficult to induce the other fellow to compromise when he realizes tha you have the best of him. William Karas, of Ishpeming, who recently arrived in the city, has pur- chased the pool room and cigar stand from Frank Campanaro, at 121 West Portage avenue. The place will be redecorated, restocked and undergo a number of changes and will be opened to the public next Monday. Mr. Karas has had several years’ experience in the same line at Ishpeming, but the Soo looked good to him. T. R. Shane, former county agent here, but for the past four years lo- cated at Manistique, has returned to the Soo and taken over the manage- ment of the Joseph Welch farm, at Dafter. It is his intention to devote most of his time to stock raising. The Welch farm is one of the largest in the neighborhood, raising a splendid grain crop; also high grade hogs. A butcher and a professor of lan- guages are both retailers of tongue. The Stack Lumber Co., at Manis- tique, is operating its mill day and night. With the handle factory also running full blast, Manistique’s indus- trial section looks rather prosperous. John A. Gowan, one of our prom- inent and highly respected business men, passed away Tuesday, Dec. 2, at his residence on Maple street, after suffering three months with cancer. Mr. Gowan was born in Ontario fifty-five years ago and came to the Soo in 1877, where for twenty-five years he has been engaged in the hard- ware business.. He was a member of the Knights of Pythias, also a veteran of the Spanish-American war. The community mourns his loss. Mr. Go- wan was of a retiring disposition, but he went back of every good move- ment for the betterment of his home town. He leaves a widow and three children, who have the sympathy of the community. Poets who write promissory notes are long remembered. The sale of the Sault Gas and Elec- tric Co. to the Gas Engineering Ser- vice Co., of Battle Creek, comes as a surprise to the citizens of the Soo. The Gas Co. has been doing business here for a number of years, has become identified with the community and has gven the best of service. It was well liked under the old management and there is no reason why it should not do as well with the new company. We greet the new company and wish it well in its new venture. Don’t think because a man is an expert mathematician that he always counts with the fair sex. Clarence Tapert, of the Tapert Specialty Co., has just returned after covering the Soo line territory. He reports a good Christmas business in the candy line. Only 48 per cent. of the voters of the United States voted at the Novem- ber election, but this won’t stop 100 per cent. from kicking if anything goes wrong. P. T. McKinney & Son opened a meat market to-day in connection with their grocery store. Oscar Marsel will be in charge of the meat depart- ment. William G. Tapert. ae Thanksgiving Turkey Like Aztecs Once Raised. Chicago, Dec. 9—The turkey on Thanksgiving was not the kind of bird the Puritans ate, but a descend- Birds ant from the barnyard flocks of the vanquished Aztecs of Mexico, accord- ing to John T. Zimmer, of the zoology department of the Field Museum. “Wild turkeys like those the Puritans found in New England were not do- mesticated to any extent,” said Mr. Zimmer. “They are extinct in many of their former haunts and are re- stricted to some of the wilder sections of the Southern States. The present- day domesticated turkey is like the magnificent wild birds now found in Eastern Mexico and originally raised by the Aztecs when that race was conquered by the Spaniards in 1537." —_————_ ~~} Football’s popularity is shown in the report that 10,000,000 persons attended the games during the few weeks of play this fall. tended baseball games during its sea- son may bulk larger, but the season is very much longer and the feeling is neither so intense nor so personal. Of late years baseball players have takeri on the character of actors and “inside play” that game more of the appearance of a show than a con- The number who at- has given test between two sets of athletes. Foot- ball is still purely amateur, played by young men who do not expect to make a living at playing, and therefore it calls out the affectionate regard of the onlookers. The strong hold football has obtained upon the young men— and the character of that hold—is shown in the statement of Edward Garbisch, the West Point team. The young soldier grave- ly remarks that game this man is the squad prayed. After the game on Saturday every man on the eleven tore off his headgear and thanked God fervently for the victory.” Such an action is at variance with cynicism of the day and captain of the before “every year every likely to call forth approval from youthful Fundamentalists in religious thought and result in meditation among the Modernists. ar Some girls marry in haste and re- pent in a cheap boarding house. Increased Use of Cement The enormous amounts of used in the construction of roads and buildings and various other uses, have opened up a new era of prosperity for this important industry. We believe that the pros- perity country for the next 3 or 4 years will favorably affect this industry and the pros- perity of the Wolverine Portland Cement Company cement being expected in this We have prepared a cir- cular of information regard- ing the which will gladly be sent upon re- quest, Company, Howe, Snow & BERTLES i. Investment Securities GRAND RAPIDS New York Chicago Detroit MICHIGAN TRADESMAN Ways To Make Your Windows Look Christmassy. While it is well to give your store a seasonable appearance as we near the Christmas holidays, it is not necessary to have a large sign with large showy letters across the outside of your store “Santa Claus Headquarters,” oF “Christmas gifts of all kinds for sale here.” There are many ways of showing the Chrstmas spirit to the outside. Elab- orate windows are too expensive for the small store, but many druggists get very good effects by the use of crepe paper, artificial flowers, holly wreaths and rope tinsel and ornaments. One very pretty window is made by Poinsetta paper—Dennison’s crepe. Cut it to fit the window like drapes are arranged in a bed room window. Long, to the bottom of the window at the sides, with a strip be- tween at the top across the window about a foot wide. It is pretty by day, but at night with the light shining through, it is a very attractive win- using dow. Holly crepe paper can be used in the same way. Dennison’s red and green cut col- lege festoons can be used alternately in the same way, making a curtain of it. It is not hard to put up and by being very careful to make the strips the same length and the same distance apart, it is wonderfully pretty. Tiny red bells not more than two inches across can be fastened to Den- nison’s red rope, about a foot apart and caught regularly, every so far apart, edging the whole window glass; then with a large red bell hanging next the slass in the center of the window, they peal out a Christmas message to all passersby. A large circle can be made of stiff wire and wound with green crepe. Fasten upon this several sprays of ar- tificial poinsetta and suspend the circle on a black thread from the top of the window next the glass in the center. This is a good way to give the Christ- mas touch to your window. Silver rope tinsel with silver orna- ments can be made out of silver paper stars and a variety of designs. Arrange them regularly around the top and sides of the window and several rows across the background of red crepe is another way. Suspend three holly wreaths—real if you can afford them, although the ar- tificial holly is very pretty—from the top of the window on black thread. Two of them about half way and the one in the center lower than the others. Fasten two ten inch flags with red ribbon to the center wreath and with flags unfurled fasten the tops of the flags to the other two wreaths. Sheet wadding, dusted with artificial snow or diamond dust, and cut to represent icicles hanging from the top and sides of the window with a white floor and background reminds folks passing of the holiday season. A motto, “A Merry Christmas” or “The Season’s Greetings,” lettered on sky blue bristol board in white, using artificial snow on the letters, and suspended between holly wreaths is ef- fective. Small dabs of cotton of varying sizes and pasted with white paste on the window glass irregularly, sprinkled with artificial snow can be made to look quite like snow and is very at- tractive. Use cotton on the floor of the window dusted with diamond dust or artificial snow. Represent Santa Claus work shop, showing a variety of toys and offer a prize to the boys and girls in the lower grades at school for the best picture drawn of the window. A trimmed Christmas tree with a display of toys is always most attrac- tive to children. A row of lighted red candles on the floor of the window just one of the large yule-tide candles gives a real Christmas glow to your windows from the outside. Displays should be changed often, showing a variety of goods. The same background can often be used with a number of dis- plays. It is the little touch of color holly red and green, used more than other colors, this time of year that makes more difference than the arrangement of goods, to gve a Christmassy look to your windows. Nim Hathaway. 7.2 Tact As a Trade Bringer. The pharmacist with tact gets the trade. Have not. the powers-that-be of psychology so ordained? ‘Tact never says, “That ain’t so,” even in elegant dictionary language and apol- ogetic voice. Tact never contradicts, never rudely asserts, never antagon- izes! Does not tact often hold the difficult customer who seems immune to ordinary attention and courtesies? Does not tact search diligently for some point of contact so that the spark of trade may get across the chasm of indifference? True, the customer may be unrea- sonable, but why two of a kind? Take it easy, what pharmacist regrets the things that he didn’t say? When we free our minds we not only loose a customer’s tongue, but the customer becomes foot-loose as well and heads for the Universal Cut-Rate Pharmacy, where they work for nothing and board themselves—perhaps! “should not be too sanguine. That quaint old druggist, John Thompson, says: “He who takes every store bull by the horns will soon see nothing of his customers but their heels.’ The tactful man who sees trouble headed his way—senses it by tone of voice, by glance of the eye, or uplifted eyebrows oF nose—makes haste to sidetrack it, neither does he have occasion to complain of demur- rage charges. Tact never insists; rather tact says, “Well, you are the judge, and what pleases you pleases us, for we make the interests of our customers our in- terests.” This keeps customer-friction down to a minimum, and it keeps many‘ customer-boilers from exploding and scattering trade. Does not tact say, “Too bad that this remedy has gone up, but they raised the wholesale price on us, So we simply had to increase the retail price!” If we regret the raise the customer thinks, ““What’s a dime, anyhow?” but if he suspects he is being gouged it matters not whether the amount in- volved is a nickel or a dollar; he wants our scalp—and he wants it badly! Does not tact make the best phar- macy-bridle for the tongue? Does it not keep us from saying either too much or too little? Does not tact help us to size up customers as oranges are sized in a packing house? When a hurry-up customer appears with a pre- scription which it will take twenty minutes to compound and insists upon having it in ten minutes, standard time the Knight of Mortar and Pestle needs to handle him with tact, for he is a conscientious compounder of medi- cines and not a second-rate miracle worker. Does not tact keep up cus- tomer-interest? Does not tact pay big dividends? Does not tact smooth the road for to-morrow’s business? George W. Tuttle. —_22so—_ A Consumption Preventive? The high repute of Professor Al- bert Calmette, of the Pasteur Institute, gives weight to his report to the Academy of Medicine in Paris of suc- cessful experiments with an anti- tuberculosis vaccine. The announce- ment by this leading disciple of Past- eur that the culture named “B C G” has proved to all appearances to im- munize children not infected with tuberculosis is medical news of im- portance. Eminent French physicians last winter issued a warning against tuber- “cures,” stating that “there exists at the present time no medicine, either chemical or biological, no serum or vaccine, whose efficacy against tuberculosis has been demonstrated.” If Professor Calmette’s vaccine is as effective as he believes this assertion must be qualified. The new inocula- tion, however, does not cure; it is a preventive agent solely. It is essential that the person vac- cinated be free of tubercular infection. Since more than 90 per cent. of adults are, or have been, so infected, few ex- cept infants can be susceptible to the benefits of the vaccine. Moreover the subjects of the experiment in its pres- ent stage must be revaccinated year by year to insure immunity. : culosis Hope Years December 10, 1924 will be needed, as Professor Calmette himself points out, to demonstrate the certain value of the safeguard. Yet the full implication of the discovery is that tuberculosis may eventually be controlled as effectually as smallpox by the vaccination of infants. Meanwhile the sure preventives of consumption are well understood— fresh air, wholesome food, proper hy- giene, healthful living conditions. Ed- ucation in these regards has reduced the disease. seo By Suggestion. A salesman in one store conceived the idea of keeping a box of package confections on the counter and foun- tain. Believing in natural instincts, he always drops change near this box. A large percentage of the customers help themselves to a package of the candy and return the exact change in pay- ment. The suggestion is good. Carbon Remover. Kerosene is said to be a constituent of most of the carbon removers on the market. One contains kerosene 2 parts and acetone 1 part. An automo- bile “fan” says he quite successfully removes carbon by mixing kerosene and distilled water in equal quantities in an oil can. He then introduces small quantities of the mixture into the intake while the engine is running. A very little must be used at a time or the engine will be “killed.” —_2+>—— White Pine and Tar Syrup. White pine bark ~------------ 80. Gm. Wild cherry bark ------------ 80. Gm. Spikenard ------------------- 10. Gm. Balm of Gilead buds ~--------- 10. Gm. Blood root —- 322 == 8. Gm. Sassafras -------------------- 7. Gm. Reduce these to a coarse powder and moisten them with a mixture of 100 mils of glycerin and 200 mils of water. Pack in a percolator and macerate for 12 hours. Continue the percolation using the balance of the glycerin and water first, then a mixture of 1 part alcohol and 3 parts water until 500 mils of percolate are obtained, in this dis- solve 650 Gm. of sugar, add choloro- form 6 mils and syrup of tar U. Ss. P. 75 mils, then sufficient syrup to make 1000 mils. —__oso_—_ Syrup of Iron and Sodium Albuminate Prescott’s formulate for this prepara- tion is as follows: Whites of 235002222. 2 0 ee 4 eggs Suear 20 [oo 2 ozs. Tincture of ferric chloride ----2 0zs. Solution of sodium hydroxide-- 4. S. Water q. Ss. Mix the egg albumin with the sugar and add enough water to effect com- plete solution; add the tincture, and then add solution of sodium hydroxide gradually until the albumin is redis- solved. Make up to 16 ounces with water. Solution of albuminate of iron, N. F., may quite easily be modified to make a syrup. —_22>__ Silver Polishing Paste. Spanish whiting, 2 02z.; prepared chalk, 1 0z.; hyposulphite soda, IZ OZ.; water, q.s., thick paste. Rub the powder up very fine and gradually add the water until a thick smooth paste results, put up in air tight containers, ed Fae he dd ste TS, December 10, 1924 MICHIGAN TRADESMAN Grand Rapids NOVELTIES HOLIDAY GOODS NOW ON DISPLAY The Most Complete Line of HOLIDAY GOODS BOOKS STAPLE SUNDRIES, ETC. == HAZELTINE & PERKINS DRUG Now showing in our Main Building—Oakes & Commerce St. (in Sundry Room, Second Floor) Grand Rapids, Mich. Thousands of items to choose from, best line we have ever displayed. A real live one. See the line at once. Better telephone, wire or write us at once when to expect you. COMPANY - Michigan “Personal Stationery—Cheaper than scratch pads, said one man. “The most good paper I ever got for my money,’’ said another. KALAMAZOO VEGETABLE PARCHMENT CO., Kalamazoo, Mich. \ The home of Quality Papers. 4 Parchment Bond iting P Writing Paper for everybody. Nice, white writing paper tor pen or pencil Letter Size 9 Ibs. approx. 500 sheets $1.00 The universal writing paper for Home, School or Office. Every dealer should carry a stock of all sizes. Say to our Dept. C. ‘“‘Here’s a dol- lar. Send me five pound package.”’ Try it! MUSKEGON MICHIGAN Makes Good hocolates WHOLESALE DRUG PRICE CURRENT Prices quoted are nominal, based on market Acids Boric (Powd.) -. 15 @ 25 Boric (Xtal) _--_ 15 @ 26 Carboule _...._... 40 @ 47 Cltrie | 59 g 10 Muriatic -------- 3% 8 Nitrie .___.__...- 9 @ 16 Oxalie 2. 15 @ 26 Sulphuric ~------ 3%@ 8 Tartaric .___.... 40 @ 50 Ammonia Water, 26 deg. -. 10 @ 18 Water, 18 deg. -- o“e 13 Water, 14 deg. -- 6% 12 Carbonat 20 @ 26 e 2. Chloride (Gran.) 10%@ 20 Balsams Copaiba ------- nee 10 90 Half gallon ~.-------- 15 26 Rubbers. Good Luck -....-.. 75@80 * a ES ey ee ee Q Ges ov ww » s ee December 10, 1924 MICHIGAN TRADESMAN 29 GELATINE Jello-O, 4 doz ------ 3 45 Knox’s Sparkling, doz. 2 25 Knox’s Acidu’d, doz. 2 25 Minute, 3 doz. ------- 4 05 Plymouth, White ---- 1 55 Quaker, 3 doz. ------ 2 70 HORSE RADISH Per doz., 5 0Z ------ 1 20 sELLY AND PRESERVES Pure, 30 lb. pails ce To Imitation, 30 lb. pails 1 90 Pure 6 oz. Asst., doz. 1 20 Buckeye, 22 oz., doz. 2 20 JELLY GLASSES 8 oz., per doz. -------- 35 OLEOMARGARINE Kent Storage Brands. Good Luck, 1 Ib. ---- 2 Good Luck, 2 lb. ---- 251% Gilt Edge, 1 lb. ---- 26 Gilt Edge, 2 lb. ---- 25% Delicia, 1 lb. -------- 21 Delicia, 2 lb. —------- 20% Van Westenbrugge Brands Carload Distributor Nucoa, ft tb. 2) 25 Nucoa, 2 and 5 Ib. -- 25 Wilson & Co.’s Brands Gertified —... = 25% Nut oo 20 Special Role =<. 25% MATCHES Crescent, 144 -------- 5 75 Diamond, 144 box ---- 8 00 Searchlight, 144 box 8 00 Red Stick, 720 1c bxs 5 50 Red Diamond, 144 bx 6 00 Safety Matches Quaker, 5 gro. case 4 75 MINCE MEAT None Such, 3 doz. -- 4 85 Quaker, 3 doz. case -- 3 60 Libby, Kegs, wet, Ib. 22 MOLASSES. Gold Brer Rabbit . 10, 6 cans to case 5 95> No. 5, 12 cans to case 6 20 . 2%, 24 cans to CS. 6 45 . 1%, 36 cans to cs. 5 30 Green Brer Rabbit . 10, 6 cans to case 4 60 . 5, 12 cans to case 4 85 . 216, 24 cans to Cs. 5 10 . 1%, 36 cans to cs. 4 30 Aunt Dinah Brand. . 10, 6 cans to case 3 00 . 5, 12 cans o case 3 25 . 2144, 24 cans 0 CS. 3 50 . 1%, 36 cans oe Cs. 3 00 New Orleans Fancy Open Kettle -- 74 Choice Fair Half barrels 6c extra Molasses in Cans. Dove, 36, 2 lb. Wh. L. 5 60 Dove, 24, 2% Ib Wh. L Dove, 36, 2 lb. Black Dove, 24, 2% lb. Black Dove, 6, 10 Ib. Blue L Palmetto, 24, 2% Ib. NUTS. Whole Almonds. Terregona.- 20 Brazil, New ---------- 17 pancy mixed _-_----- 22 Filberts, Sicily Péanuts, Virginia, raw Peanuts, Vir. roasted 13 Peanuts, Jumbo, raw 13 Peanuts, Jumbo, rstd - Cm oom ON a: ©] Pecans, 3 star ------ 23 Pecans, Jumbo —----- 50 Walnuts, California __ 30 Salted Peanuts. Fancy, No. 1 -------- 14 jumbo —-.-_-------_-__ 23 Shelled. Almonds (oo bs reanuts. Spanish, 125 Ib. bags ~——----- 13 Wilherts 2. =... 32 Pecans: 2.252 2s 1 02 Walnuts ........-_-_ 63 OrIives, Bulk, 2 gal. keg ---- 3 35 Bulk, 3 gal. keg ---- 4 75 Bulk, 5 gal. keg ---- 7 50 quart Jars, dozen -- 5 00 ui. 3 00 doz. 1 30 doz. 1 60 doz. 2 30 25 35 5 5 7 Pint, Jars, dozen 4 oz. Jar, plain, 5% oz. Jar, pl., 9 oz. Jar, plain, 20 oz. Jar, Pl. doz.-- 4 3 oz. Jar, Stu., doz. 1 6 oz. Jar, stuffed, dz. 2 9 oz. Jar, stuffed, doz. 3 12 oz. Stuffed, doz. 4 50@4 20 oz. PEA Jar, 0 0 5 Bel Car-Mo Brand 8 oz. 2 doz. in case 24 1 lb. pails -------- ‘oh oe 25 Ib. pails ---------- 50 Ib. tins ~----------- PETROLEUM PRODUCTS Iron Barrels Perfection Kerosine -- 12.1 Red Crown Gasoline, Tank Wagon : Gas Machine Gasoline 36.2 Vv. M. & P. Naphtha 18.6 Capitol Cylinder ------ 39.2 Atlantic Red Engine_-_ 21.2 Winter Black 12.2 olarine iron Barrels. Eight 59.2 Medium --.----------- 61.2 Heavy _.--_--.--__--_ 64.2 Special heavy -------- 66.2 Extra heavy --------- 69.2 fransmission Oi! ---- 59.2 Finol, 4 oz. cans, doz. 1.40 Finol, 8 oz. cans, doz. 2.00 Parowax, 100, lb. ---- 7.2 Parowax, 40, 1 lb. ---- 7.4 Parowax, 20, 1 lb. ---- 7.6 Semdac, 12 pt. cans 2 10 Semdac, 12 at. cans 4 30 PICKLES Medium Sour Barrel, 1,200 count -. 24 50 Half bbis., 600 count 12 25 0 gallon kegs ----- 1u UU Sweet Small 30 gallon, 3000 ------ 50 00 5 gallon, 500 -------- 10 00 Dill Pickles. ---- 13 00 600 Size, 15 gal. PIP ES Cob, 3 doz. in bx. 1 00@1 20 PLAYING CARDS Battle Axe, per doz. 2 65 Blue Ribbon ~--------- 4 25 Bicycle ~-------------- 4 50 POTASH Babbitt’s 2 doz. FRESH MEATS Beet Top Steers & Heif. _-@18 Good Steers & H’f. 14@15% Med. Steers & H’f. 12%@14 Com. Steers & H’f. 10@12% Cows. Top =..-__---_-_____ 12% Good 2... __ 11 Medium —.__-.___-_-_- 09 Common ------------- 07% eal. Chiodos 12% Top 13% Medium 22. oe amb. Goaa. 22 23 Medium = =o. 19 Poor 2 2. 15 Mutton. Coed 2 12 Medium 2... 10 Roar 2 07 Pork. Heavy hogs -..-------- 11 Medium hogs -------- 11% taght hoes _-._-.. 12% Toe 22s Butts En 15% Shoulders .-_____-____ 14% Sparerips =_——-=- 13% Neck bones Por as PIPES PROVISIONS Barreled Pork Clear Back -. 29 00@30 00 Short Cut Clear29 00@30 00 Clear Family --36 00@36 00 Dry Salt Meats S P Bellies __ 18 00@20 00 La Pure in tierces _----- 17% 60 lb. tubs _---advance % 50 lb. tubs __--advance %4 20 lb. pails __--advance % 10 lb. pails __--advance % 5 Ib. pails _---advance 1 3 lb. pails ___-advance 1 Compound —__-._____ 14% Headcheese Smoked Meats Hams, 14-16, lb. -~---- 23 Hams, 16-18, ib. ~----- 24 Ham. dried beet S66 34 California Hams ------ ois Picnic Boiled _Hams_---------- 30 @32 Boiled Hams ---. 32 W3o Minced Hams ---- 14 15 Bacon 2... 18 30 Beef Boneless, rump 18 00@22 00 Rump, new -. 18 00@22 00 Mince Meat. Condensed No. 1 car. 2 00 Condensed Bakers brick 31 8 00 Moist in glass ------ Pig’s Feet % bbis. . _._ 2 50 % bbis., 35 Ibs. —----- 4 vv pbs. 7 00 1 pbk 2 14 15 Tripe. Kite, 15 ibs. 22 90 ¥% bblis., 40 Ibs. ------ 1 60 % bblis., 80 lbs. ------ 3 00 Hogs, per lb. -------- @42 Beef, round set _--- 14@26 Beef, middles, set-_ 25@30 Sheep, a skein 1 75@2 00 RICE Fancy Blue Rose 74@7% 8 Fancy Head Hroken 2... ROLLED OATS Steel Cut, 100 lb. sks. Silver Flake, 12 Fam. Quaker, 18 Regular -- Quaker, 12s Family N Mothers, 12s, Ill’num Silver Flake, 18 Reg. Sacks, 90 lb. Jute ---- Sacks, 90 Ib.. Cotton -- RUSKS. Holland Rusk’ Co Brand 36 roll packages -_--- 18 roll packages ----- 36 carton packages -- 18 carton packages -- SALERATUS Arm and Hammer -- SAL SODA Granulated, bbs. Granulated, 100 lbs. cs Granulated, 36 2% lb. ‘ @9 02 WO oo po tb ~ on noe & bore ton -~ o pacwages ---------- 25 COD FISH Middies —.----------—— 16 Tablets, 1 lb. Pure ~~ ly% Tablets, % lb. Pure, On oo 1 40 Wood boxes, Pure ---- 28 ‘Whole Cod ----------- 11 Holland Herring Mixed, Kegs —------- 1 10 Queen. half bbis 3 06 Queen, bbls. ------- 17 50 Milkers, kegs -------- 1 10 YY. M. Kees _----__ 1 05 Y. M. half bbls. —-- 10 00 vo MM Bis, 2 9 00 Herring K K K K, Norway -- 20 00 © > patia 1 40 Cut Lunch -_-___.___ 95 Boned, 10 lb. boxes -- 27 Lake Herring % bbl., 100 lbs. ---. 6 50 Mackerel Tubs, 100 lb. fney fat 24 50 Tubs, 60. coupe —_..._ 5 75 White Fish Med. Fancy, 100 lb. 13 00 SHOE BLACKENING. 2 in 1, Paste, doz. -- 1 35 BE. Z. Combination, dz. 1 ov Dri-Foot, doz. 00 Bixbys, Doz. ‘ sninoia, doz. STOVE -POLISH. Blackine, per doz. -- Black Silk Liquid, dz. Black Silk Paste, doz. Enamaline Paste, doz. Eramaline Liquid, dz. E Z Liquid, per doz. Radium, per doz. ---- 1 Rising Sun, per doz. 654 Stove Enamel, dz. Vulcanol, No. 5, doz. Vulcanol, No. 10, doz. Stovoil, per doz. ---- SALT. Colonial, 24, 2 lb. ---- Log Cab., lodized, 24-2 Log Cabin 24-2 lb. case Med. No. 1, Bbls. --- Med. No. 1, 100 Ib. bg. Farmer Spec.., 70 Jb Packers Meat. 56 Ib Crushed Rock for ice cream, 100 Ib.. each Rutter Salt. 280 lb. bbl Blocks, 50 Ib. 3 00 95 2 40 1 90 2 80 95 95 63 7. 4 50 42 Baker Salt, 280 Ib. bbl. 4 25 100, 3 lb. Table —------ 6 07 60, 5 Ib. Table _----- 5 57 20. 10 Ib. Table ____- 5 30 28 lb. bags, Table -- 40 Per case, 24, 2 lbs. -_ 2 40 0 Five case lots -------- 23 Iodized, 24, 2 Ibs. ---- 2 40 Worcester Bbls. 30-10 sks. ---... 5 40 Bbls. 60-5 sks. ------ 5 55 Bbls. 120-2% sks. -- 6 05 100-3 lb. sks. -------- 6 05 Bbls. 280 lb. bulk: A-Butter —_---------- 4 20 AA-Butter ._..._... 4 20 Plain 50-lb. blks. --. _ 52 No. 1 Medium bbl. -- 2 75 Tecumseh 70-lb. farm ee 92 Cases, Ivory, 24-2 cart 2 35 Bags 25 lb. No. 1 med. 26 Bags 25 lb. Cloth dairy 40 Bags 50 Ib. Cloth dairy Rock ‘‘C’’ 100-Ib sacks 70 SOAP Am. Family, 100 box tHxport. Big Four Wh. Flake White, Fels Nantha, 700 box 100 box kub Nw More White Naptha, 100 box -- Swift Classic, 100 box 20 Mule Borax, 100 bx Wool, 100 box Fairy, 100 box ------- Tap Rose, 100 box ---- Palm Olive, 144 box 1 Lava, 100 box -------- 49 Octagon -- Pummo, f 5 Grdma White Na. 100s 4 10 4 4 7 NH oo or 120 box -.-- 4 90 Na. 100s ¢ 1 00 6 45 100 box _-.- 4 86 Sweetheart, 100 box - 5 70 Grandpa Tar, 50 sm. Grandpa Tar, 50 lge. Quaker Hardwater Cocoa, 72s, box -- Fairbank Tar, Trilby Soap, 100, 10 cakes free -_---- Williams Barber Bar, 9 2 00 3 45 2 70 100 bx 4 00 10c, 8 s 50 Williams Mug, per doz. 48 Proctor & Gamble. 5 box lots, assorted Ivory, 100, oz. --- 6 50 Ivory, 100, 10 oz. ---- 10 85 Ivory, 50, 10 oz. ---~-- 5 50 Ivory Soap Fiks., 1008 8 00 Ivory Soap Fiks., 50s 4 10 CLEANSERS. ‘ Da nee Ss 80 can cases, $4.80 per case WASHING POWDERS. Bon Ami Pd, 3 dz. bx Bon Ami Cake, 3 dz. Climaline, 4 doz. Grandma, 100, 5c Grandma, 24 Large - Gold Dust, 100s ------ ‘Ata Tywat 1° Large Golden Rod, 24 ------ Jinx, 3 doz. France Laun., 4 dz. Luster Box, 564 ------ 3 75 3 25 4 20 4 00 4 00 4 00 2 90 4 25 50 3 60 3 75 Miracle C., 12 oz., 1 dz 3 Old Dutch Clean. 4 dz 3 Queen Ann, 60 oz. -- 2 Rinso, 100 oz. -------- 5 Rub No More, 100 ,10 25 40 40 15 a Ll ll a Rub No More, 18 Lg. 4 00 Spotless Cleanser, 48, oe 2... 3 85 Sani Flush, 1 doz. -- 2 25 Sapolio, 3 doz. ------ 3 15 Soapine, 100, 12 oz. - 6 40 Snowboy, 100, 10 oz. 4 00 Snowboy, 24 Large -- 4 80 Speedee, 3 doz. ---.-- 7 20 Sunbrite, 72 doz. --.- 4 00 Wyandotte, 48 ------- 4 76 SPICES. Whole Spices. Allspice, Jamaica ---- @15 Cloves, Zanzibar -_. Ge Cassia, Canton ------ @25 Cassia, 5c pkg., doz. 40 Ginger, African ------ 15 Ginger, Cochin ------ @25 Mace, Penang ae @1 00 Mixed, No. 1 -------- @22 Mixed, 5c pkgs., doz. @45 Nutmegs, 70-80 ------ @70 Nutmegs, 105-110 ----@65 Pepper, Black _.. @is Pure Ground In Bulk Allspice, Jamaica --- @20 Cloves, Zanzibar -- @42 Cassia, Canton ------ @25 Ginger, Co7Fin 40 Mustard —..----------- @28 Mace, Penang _@1 15 Nunes _.._....- @70 Pepper, Black @24 Pepper, White ------ @38 Pepper, Cayenne ---- @32 Paprika, Spanish ---- @38 Seasoning Chili Powder, 15c ---- 1 35 Celery Salt, 3 oz. ---- 95 Sage, 2 oz. ~-..------ 90 Gunton Salt... 1 35 Gane 1 35 Ponelty, 3% oz. ---- 3 25 Kitchen Bouquet ---- 4 50 Laurel Leaves ------- 20 Marjoram, 1 oz. ------ 90 Savory, I of. ~-----.-- 90 Thyme, f of. ..._.____._ 90 Tumeric, 2% oz. ---- 90 STARCH Corn Kingsford, 40 Ibs. ---. 11% Powdered, bags ae 50 Argo, 48, 1 lb. pkgs. 3 75 €ream, 48-1 __........_ 4 80 Quaker, 40-1 -------- 7 Gloss Argo, 48, 1 lb. pkgs. -- 3 75 Argo, 12, 3 Ib. pkgs. 2 74 Argo, 8 5 lb. pkgs. --- 3 10 Silver Gloss, 48 1s -. 11% Elastic, 64 pkgs. ---- 5 00 Pieer, 44-1. _.......~ 3 50 Tiger, 60 Ibs. __......- 051% CORN SYRUP. GOLDEN: CRYSTALWHITE- MAPLE Penick Golden Syrup 6, 10 lb. cans -------- 20 12. 56 lb. cans ._-_-—. 3 40 24, 2% Ib. cans ------ 3 50 24, 1% lb. cans ------ 2 38 Crystal White Syrup 6. 10 Ib. eans ——.--_-.- 3 70 12, & Ib. cans —.._--.- 3 90 24, 2% Ib. cans ------ 4 05 24, 1% Ib. cans ------ 273 Penick Maple-Like Syrup 6, 10 lb. cans -------- 4 45 12, 5 lb. cans -------- 4 65 24, 2% lb. cans ------ 4 80 24, 1% lb. cans ------ 3 23 Unkle Ned. 6, 10 lb. cans ---.---- 3 55 12, 5 lb. cans -------- 3 75 24, 2% Ib. cans ------ 3 85 24, 1% lb. cams ------ 2 59 6, 10 sb. cans -------- 3 20 Corn Blue Karo, No. 1% 2 438 Blue Karo, No. 5, 1 dz. 3 45 Blue Karo, No. 10 -- 3 26 Red Karo, No. 1% -- 2 78 Red Karo, No. 5, 1 dz. 3 95 Red Karo, No. 10 -- 3 75 imt. Maple Flavor. Orange, No. 1%, 2 dz. 3 25 Orange, No. 5, 1 doz. 4 65 Orange, No. 10 ------ 4 45 Maple. Green Label Karo, Green Label Karo -- 5 19 Maple and Cane Kanuck, per gal. ---- 1 50 Mayflower, per gal. -- 1 55 Maple Michigan, per gal. -- 2 50 Welchs, per gal. ----- 2 80 TABLE SAUCES. Lea & Perrin, large-- 6 00 Lea & Perrin, small-- : 35 Pepper --------------- 60 Royal Mint, ---.------- 2 40 Tobasco, 2™0Z. ------- 4 25 Sho You, 9 oz., doz. 2 70 A-l, large —--——_._._...... 5 2 A-l, small ...._-........ 3 15 Capers, 2 0Z. --------~ 2 30 TEA. Japan. Madan —...~+6-- 25@30 Choice loose eee Rance 52@59 No, 1 NRO ocean 53 1 Ib. pke. Sifting -... IS Gunpowder Cisse France... 38@40 Ceylon Pekoe, medium -------- 52 English Breakfast Congou, Medium ----- Congou, Choice ---. 35@36 Congou, Fancy ---- 42@43 Oolong Mean 4. 36 coe LS Facey ........_..- escaeal 50 TWINE Cotton, 3 ply cone --.. 47 Cotton, 3 ply balls ---. 50 Wool, € ply .._—___. 17 VINEGAR Cider, 40 Grain -..--- 22 White Wine, 80 grain 22 White Wine, 40 grain 17 WICKING No. 0, per gross .-.._.._ 7% No. 1, per groeas —.... 1 16 No. 2, per gross .--- 1 60 No. 2, per gross ._.. 3 Peerless Rolls, per doz. 90 Rochester, No. 2, doz. 50 Rochester, No. 3, doz. 2 00 Rayo, per doz. ------ 80 WOODENWARE Baskets Bushels, narrow band, wire handles -.---- 75 Bushels, narrow band, wood handles ------ 1 80 Market, drop handle 85 Market, single handle 90 Market, extra -......... 1 50 Splint, large --------- 8 60 Splint, medium ------ 7 60 Splint, small --------- 6 50 Churns. Barrel, 5 gal., each. 2 40 Barrel, ww gal., eacn- 4 ve 3 to 6 gai., per gal. -- 16 Egg Cases. No. 1, Star Carrier_. 5 00 No. 2, Star Carrier_. 10 00 No: 1, Star Egg Trays 6 25 No. 2, Star Egg Trays 12 50 Mop Sticks Trojan spring Eclipse patent spring 2 00 No. 2, pat. brush hold 2 00 Ideal, No. 7 1 25 12 oz. Cot. Mop Heads 2 55 16 oz. Ct. Mop Heads 3 00 Palls 10 qt. Galvanized ---- 2 35 12 qt. Galvanized ---- 2 60 14 qt. Galvanized -__- 2 90 12 qt. Flaring Gal. Ir. 5 00 10 at. Tin Dalry —_- 4 50 16 oz. Ct. Mop Heads 3 20 Traps Mouse, wood, 4 holes -. 60 Mouse, wood, 6 holes —. 70 Mouse, tin, 5 holes ~--. 65 Rat, wood -........_... 1 00 Rat. spring -..._....... 1“ Mouse, spring ----- Sons 30 Tubs Large Galvanized --- 8 50 Medium Galvanized -. 7 50 Small Galvanized ---- 6 50 Washboards Zanner, Globe ------ 75 Rrass, single ...... _ & Glass, single ........... 6 00 Double Peerless ~..--- 8% 5u Single Peerless ------ 7 Se Northern Queen ----- 5 50 Universal ..........._.4, 7 25 Window Cleaners 19 16 es 1 65 i & 2. ee 1 85 16 fe i ee 2 30 Wood Bowls 13 in. Butter -------- 5 00 15 in. Butter ~-----.. 9 00 17 in. Butter -------- 18 00 19 in. Butter ~------- 25 00 WRAPPING PAPER Fibre, Manila, white- 05% No. 1 Fibre ---------- 08 Butchers Manila ----- 06 Fe cette eens 08 Kraft Stripe ~-------> 09% YEAST CAKE Magic, 3 doz. ~------- 2 70 Sunlight, 3 doz. - a Sunlight, 1% doz. Yeast Foam, 3 doz. Yeast Foam, 1% doz. 1 35 YEAST—COMPRESSED Fleischmann, per doz. 30 30 Proceedings of the Grand Rapids Bankruptcy Court. Grand Rapids, Dec. 2—In the matter of William Ginsburg, Bankrupt No. 2580, the court has received an offer of $2,000 from J. Tenenbaum, of Grand Rapids, for all of the agsets of the bankrupt, lo- cated at 341 Mill avenue, free and clear of any liens, except a certain purchase money lien of the Chal.enge Machinery Co., Which the party agrees to assume. The property is that of the Globe Print- ing Co., and consists of a completely equipped printing shop, appraised by the sheriff of Kent county at $3,792.25. The date fixed for sale is Dec. 15. This date is the same as that of the first meeting of creditors. All interested should be present at such time and place. Dec. 3. On this day were received the schedules, order of reference and adjudi- cation in bankruptey in the matter of Milford J. Sawyer, Bankrupt No. 2595. The matter has been referred to Charles B. Blair as referee in bankruptcy. The bankrupt is a resident of Hartwick town- ship, Osceola county and is a farmer. The schedules show assets of $5,000, with liabitities of $7,839.60, of which $5,564 is secured on the assets of the bankrupt. Funds having been furnished for the first meeting, it has been called Dec. 16. A list of the creditors of the bankrupt is as follows: County of Osceola __--_-- | _§ 300.00 Evart State Bank, Evart —__----- 2,140.00 Merchants Life Ins. Co., Des Moings Bee 3vart State Bank, Evart _------- 350.00 Harvey Peel, Evart _----.-------- 225.00 Geo. ©. Andrus, Hivart ___-___.___. 86.00 7 A. Davis, Detroit ______--__- 48.00 R. A. Allured, Evart oo 12.00 W. H. Sawyer, Evart _- Se 400.00 W. &. Davis, Dighton ____--_-—-- 80.00 John Game, Marion . 15.00 A « Derrell: Byvart _____-_____- 40.00 Geo. F. Andrus, Evart -.-------- $6.00 7 3 Beik, Evert 2 .-________ 11.00 James Bichiin, vart ___-_----_-_- 30.00 Phories Hill, Mvart ---------.---- 17.00 U. S. Mutua: Auto Ins. Co., Lan- Se ee 9.39 Hartman Furniture & Carpet Co., tae 50.00 Bell Bros., Wooster, Ohio ~------ 90.00 Davis & Keoppee, Evart ------- 12.64 Farmers Mutual Insurance Co., oa Re 3.94 Waiter Smith, Evart -_--------- 12.60 Fred Horsfalit, Marion ee 55.00 Walter Day, Marion ---.----- Ie 16.60 Alexander Ballantyne, Evart —_- 20.09 Marion Creamery Co., Mar.on - 10.00 Osccoia Rural Velie. Co., Evart —- 14.00 Charlie »awyer, Pontiac __------ 40.00 All Rodded Fire Ins. Co., Lansing 25.00 Lydia sawyer, Grand Rapids —~-- 50.60 Frank Mapes. Marion oe 46.00 sydney Cooper, Marion —__- ao 11.00 a HB Shore, Mvart .. =. 3.00 Cady Waffei, Evart —------_- 6.20 Frank Randall, Dighton _. 7.00 George Rirbis: BReea City ___..-_- 2.49 On this day also was heid the first meeting of creditors in the matter of Grand Rapids Grain & Mi:ling Co., Bankrupt No. 2os.. Tne bankrupt was present by the president, secreta.y and vice-president and by Corwin & Norcross, attorneys for the bankrupt. Hilding & Hilding were present for creditors. »sev- eral creditors were present in_ person. Claims were proved and allowed. How- ard Boggs, of Grand Rapids, was elected trustee, and the amount of his bond p.aced at $1,000. The officers of tne bankrupt were each sworn and the pres- ident examined by Mr. Hilding without a reporter. The first meeting was. then adjourned without date. Dec. 5. On this day was held the sale of assets in the matter of Roitie Ruiter, Bankrupt No. 2558. The bankrupt was not present or represented. The trustee was not present. Severai bidders were present in person. The property Was sold on final bid of Albert Ruiter, for $315. The sale was con.irmed by order of the court. Administration expenses will be paid and a first dividend to cred- itors, if possible, at this time. The meeting was then adjourned without date. On this day also were received the schedules, order ot reference and adjudi- cation in bankruptcy in the matter of Louis V. Claire, Bankrupt 2598. The mat- ter has been referred to Chares Bb. Blair as referee in bankruptcy. Tae bank- rupt is a resident of Grand Rapids and is an electrician and auto nobile mechanic by occupation. The schedutes list assets of $350, all of which is claimed as exempt to said bankrupt, with liabilities of $1o,- 368.78. The court has wr.tten for funds for the trst meeting, and upon receipt ot tue Sainé the urst meeting will be called, and note of the same n.ade here. A list of the creditois of the bankrupt is as fol ows: Frank Van Buren, Grand Raypils $295.00 W. H. Lefler, Grand Rapids -_-- 8.50 Breen & Halladay Fuel Co., Grand age 2 2. Sas 21.00 Universal Car & Service Co., Grand Ree ee 7.03 Van Huelen Fuel Co., Grand Rap. 34.60 George Munro, Cedar £pzrings ---- 100.00 Don Minor, Grand Rapius oo oe Hiding & Hilding, Grand Rapids __ 25.00 Roman F. Glocheski, Grand Rapids 100.00 Fay E. Coffman, Grand Rapids -- 8.50 MICHIGAN TRADESMAN R. Burse, Grand Rapids __-_------ 24.00 claims exemptions of $750. An order for Lacey Co., Grand Rapids —- 19.00 the assets of the bankrupt has been re- Paul Steketee & Sons, Grand Rap. 11.00 ceived of $1,600 from A. Harlik, of Grand J. Rose, La Porte, Ind. ___--._--- 100.00 Rapids, and an order to show cause and C. Goudzwaard & Son, Grand Rap. 5.25 sale issued to creditors calling the sale Heyman Co., Grand Rapids —~----- 60.00 for Dec. 16. The property consists of National Clothing Co., Grand Rap. 105.50 men’s, children’s and women’s. furnish- White Sewing Machine Co., Grand ings and shoes, and is appraised at $3,- 109.20. The first meeting of creditors for Ranids . ee ee \ : A ea Rae Peninsular Supply Co., Grand R. 14,000.00 the purpose of election of a trustee, prov- Mary Cennel., Grand Rapids --.- 24.00 ing c aims, etc., has been called for Dee. 22 A list of the creditors of the bank- rupt is as follows: Foster, Stevens Co., Grand Rapids $100.00 Paul steketee & Sons, Grand Rap. 90.58 Columbian Storage Co., Grand R. 175.00 Schwartzberger & Glazier, Grand R. 44.00 Daniel A. Patton Co., Grand Rap. 24.00 Herold- Bertsch Shoe Co., Grand R. 33.00 Westphalia State Bank, Westphalia 272.00 John Vande Bunte, Grand Rapids 90.00 In the matter of Martin Hendricks, Leo J. Braun, and the co-partnership of Hendricks-Braun, Bankrupt No. 2461, the trustee has filed in said court his final report and account and a final meeting of creditors has been called for Dec. 18. 5 é : The trustee’s final report and account G. R. Savings Bank, Grand Rapids 400.00 will be passed upon and administration E. E. Comer - suey Pre aa ee expenses paid as far as the funds on Detroit Trunk & Bag Co., Detroit. 25.00 hand will permit. There will be no Benjamin F. Freedman & Co., Say. Ye R AZ dividend to creditors. Scranton, Pa. ----~---~--------- 8.44 In the matter of Walter Wi.cox, Bank- Shapiro & Beitley, New York ce Lap rupt No. 249/, the trustee has filed his Chas. Meyers & Son, Chicago ---- 20.0 final report and account, and a final meet- Heth Hlectric Co., Grand Rapids 9.15 ing has been called for Dec. 18. The M, Nevel, tpring Lake _.-------- 115.00 trustee’s final report and account will Hishey Kaittime Co., Onicago _—-- oe 34 be passed upon, administration expenses Philip Gorson & Co., Chicago - 101 and a final dividend to creditors paid. Everstule Hosiery Co., Chicago Dec. 6. On this day were received the Frankel Shirt Co., New York o . : Ne > , © re " ae} > schedules, order of reference and adjudi- Hagie Luggage Co., Racine ——- v. cation in bankruptcy of Joseph Potinsky, Danzig, Leavine & Danzig, New Y. Bankrupt No. 2594. The matter is in- Chas. S. Drew Co., New York a voluntary and sc.edules were ordered Central Michigan Paper Co., Grand and filed on the same date. The matter Repids Se has been referred to Charles Bb. air ternstein, Cohen & Co., as referee in bankruptcy. The bankrupt Blum Bros., Chicago : is a resident of Granl Rapids and has Banner Glove Co., Toledo fede been engaged in the retail clothing and Boys’ Clothing House. New Yoru. shoe business at such city. The sched- A. W. Overall Co., Cleveland ules filed list assets of $3,880.87, with Watson Shirt Co., Cleveland liabilities of $9,670.28. The bankrupt M. Alperowitz & Son, Chicago \\\ iS IGHT now, settle the question of Christmas presents. Buy a Michigan Radio receiv- ee ing set. You get more real value and satisfaction from > sq «mas! ie | ie ong with a Wy WN \ SS MICHIGAN - FOUR Michigan ‘‘de Luxe” 4 tube re- ceiver. IstageR.F.amplification. Built-in adjustable loudspeaker. Solid mahogany case. America’s most beautiful set.”” MRC4, $150 December 10, 1924 Williams Shoe Co., Hollister, Mass. 242.00 Sam Adeiman & Co., Chicago ---- 884.50 American Glove Co., Chicago : Garfield Overall Co., Chicago ---- Endicott & Johnson, Endicott, NvY. H. K. Hackner & Sons, Chicago 2¢ Sam Jaffe & Con, New York ------ 2: Totty Trunk & sae Co., Peters bure, Va. eee ca Osear Barch, Chicago -------- Perfect Shirt Co., New York R. R. Richardson, Chicago -_----- Bray Robinson Clothing Co., Louis- Vie ee 384.00 Roosevelt Trunk Co.. Chicago -- 35.00 2Zichardson Garment Co., Kalama- ZOO Doe 2oo 76 2Zobinson Bros., Toledo ee GOR Stundard Mercantile Co., Chicago 712.70 Samuel Philipson Co., Chicago _. 138.74 Strouse Mfg. Co., Erie ------------ 307.50 Silver Cone Co., Chicago ----~- 200.00 Universal Trunk Co., Chicago __-- 65.75 Max Udeli & Sons, New Tork —. 371.00 S. Wasserman, New York ~------- 324.00 Well Made Vants Co., Baltimore_- 70.50 West Branch Pants Co., W illiams- port, Pa. 8) 7 111.60 Isidore Wineberg & Co., Chicago- 759.75 Kalvin & Stern, Chicago -------- 30.44 J. H. Levy, Cleveland ou 2a) Lurie Mfg. Co... Chicago So O00) Shapiro & Beitler, New York «41.00 Detroit Suspender & Belt Co., De- thOlt 2 eeeee 44.00 ———_.2- > Retail conditions aiong all lines are bringing us to a situation where the survival of the fittest is going to elim- inate the inefficient, unanimous mer- ai ( chant. i i : i v e ® and 2 stages of amplification. these receivers than any others, regardless of 3.9 StarccStanplin Detector { what you pay. ee Distance—with greater selectivity and simplic- ity of operation. } Reliability — with logging and unusual tone qualities. And each model enclosed in a cabinet designed and made by the world’s best furniture craftsmen. from $32.50 up. Send for illustrated folder. Ask your dealer eis for a demonstration. Licensed under U. S. Patent, 1,113,149-letters pending 807,388 ON Grand Rapids, Mich. Michigan ‘Midget’ 2 tube regenerative long dis- tance wonder. The set we never could catcb @ @ @ @ e / e @ e up on orders for last year - e@ MRCia2, (( ‘ e Models in two, three and four tubes. Styles 3 tubes in handsome case with e/e inlaid panel doors and compart- ments for batteries, headphones, MRC3, $87.50 $87.5 ave e,06 MRC2, $37.50 @ wy _-enaeggeie oo Aa « “ a a - « “ * ' “ “ va “a * \ ‘ « ‘ « W, . * 4 Pumpkin Is Active Canned Food Item. The demand for canned pumpkin is Some of accessory active and the supply is said to be Indiana has a after filling future orders and lowa is in much the same situation. The price of this article is low and the season for pumpkin pie lasts all Winter and into the Spring. It bought for 90 and 95 cents a dozen for 3s and $3 a dozen for 10s, fo. DB. canneries, prices which make it by far the cheapest pie stuff on the market. that the after filling future orders, is scattered around in small lots and that the en- tire holdings would not more than ten or twelve carloads and that have shut their factores and will pack no more until next year. small. small surplus -arly can be It is understood surplus amount to canners down Canned apples are also cheap, being held at $3.75 for No. 10 size standard fill and weight, to $4.50 for heavy fill b. canneries. Other pie fruits in the No. 10 size cans are all rather comparatively high. The supply of peaches, apri- blueberries, logan- berries, raspberries and red and sour pitted cherries will be sold out shortly after January 1. In fact, it is said that wholesale grocers and bakers’ supply searce and cots, blackberries, houses are now placing closed orders for pie goods to be shipped after Jan. 1 next, when it is expected that pres- ent stocks in second hands will be very low. _Apples in higher this season than they were last barrels are much year, and it is understood that but few crated cherries were put into cold storage. John A. Lee. ———_++2>—___ Underwear Sales May Be Large. So active has been the recent con- sumer demand for knit underwear throughout the country, and especially in the metropolitan district, that the stores are looking forward to one of the best Fall and Winter seasons they have had for some time. This fact was brought out in a survey of retail con- ditions as they affect the merchandise in question, that has been made by 3yron G. Moon, advertising director for the Knit Manufacturers. The enquiry that, while consumer buying of under- wear had been middle of unfavorable Associated Underwear reveals subnormal up to the November because of the weather, the peratures that came along at that time started a buying movement that has pushed sales of knit goods departments well above the corresponding levels of a year ago. The best thing about the movement is that it has by no means run its course. lower tem- been one of the substantial citizens of Lucedale, Miss., writes the Tradesman as follows: “T have been a constant reader of the Tradesman ever since you started in 1883, at which time I had just be- gun working for Freeman, Hawkins & Co. I have been a subscriber since I came South in September, 1890, so you see I am one of your oldest subscrib- ers. No one has read the Tradesman and enjoyed it more than | have. | can always get something good from each number and also something that touches the spot.” Business Wants Department Advertisements inserted under this head for five cents a word the first Insertion and four cents a word for each subse- quent continuous insertion. If set in capital letters, double price. No charge less than 50 cents. Small display adver- tisements in this department, $3 per inch. Payment with order is required, as amounts are too small to open accounts. SALESMAN Acquainted with dry goods and clothing retailers of South- western Michigan, Northern Indiana, and Ohio to represent well known, establish - ed line of hosiery and knit goods; com- mission basis. Salesman must be ca- pable and reliab.e. References required. Addess No. 770, c/o Michigan Tradesman. 770 GROCERY—In live Michigan city of 70,000. Established on main_ street in residential district for thirty-five years. Doing business of $45,000 yearly without cutting prices. Will sell stock and fix- tures at inventory figures, about $5,500 cash. Full equipment of modern fixtures and good clean stock of quality groceries. Owner going into other business. Ad- dress No. 7:1, c/o Michigan Tradesman. a¢ rrr SPLENDID OPENING for attorney oF dentist. Attorney can secure appoint- ment to the office of city attorney. Pres- ent incumbent elected county prosecutor. We have for rent in our new bank build- ing strictly modern office. First State Savings Bank, Owosso, Mich. 772 BUSINESS OPPORTUNITY —Will sell, bargain, well-established men's clothing, hat and furnishing business, town 6,000, Northern part of state. Might take some Detroit real estate as part payment. Ad- dress No. 755, c/o Michigan Tradesman. ioo0 Dr. Barrett's St. Vitus Dance Remedy. Wholesale and retail. Wm. M. Olliffe, 6 Bowery, New York. 767 a DRY GOODs—Establish yourself in a re.iable, profitable business. We are the largest wholesale distributors of dry goods, men’s and women’s furnishing goods in Michigan. We can furnish you with a list of good locations and complete service that will spell success to new merchants. Several good established stores doing good business in Detroit on our list for sale. Address No. 768, c/o Michigan Tradesman. 768 FOR SALE—General store located on best corner .in a prosperous small town in Southern Michigan, doing a good cash business. Clean, up-to-date merchandise. Best of reasons for selling. W. J. Hack- er, Battle Creek, Mich. 762 ICE MACHINES FOR NEXT SUMMER —_-We have several small machines traded in on larger. A-l1 standard makes, at or about % price. Willi erect and guarantee. Forn Refrigerator Co., 208 N. Wabas. Ave., Chicago. 764 General Store For Sale—Successful general store. Long established business located in town of 1,300 in South Western part of state. In prosperous community of general and fruit farming. Six chureh- es, electric lights, good sewage and water and an active fF commerce chamber of Annual sales about $100,000. Stock will invoice about $30,000, including dry goods, clothing, shoes, groceries, and meat market. Address No. 765, c/o Michigan Tradesman. 765 Pay spot cash for clothing and furnish- ing goods stocks. L. Silberman, 1250 Burlingame Ave., Detroit, Mich. 566 CASH For Your Merchandise! Will buy your entire stock or part of stock of shoes, dry goods, clothing, fur gishings, bazaar novelties, furniture, ect LOUIS LEVINSOHN, Saginaw, Mich. 32 ONE PRICE TO ALL. How Anything Else Looks To Those Outside. Article I. Written for the Tradesmen. This occurred lately in a hardware store located in a large and prosperous suburb. A man went in and bought a small bill of goods—a little paint, a pound or two of putty, a can of var- nish stain, and an inside lock. He wes waited on by the propricior himsel*, the two chairing pleasantly as the selling progressed. Within the last two or three years this man has bought largely at this store, and right- fully is constdercd an excellent cus- tomer. Being 2 close, careful buye-, as he select>1 cach item he asked the price. The merchant would reply, “We usually sell that at such and such a price,” then adding in his low, soft voice, “We will make it to you thus and so.” The reductions amounted to forty cents, the customer paying $3.35 instead of $3.75 for his purchases. This store has many good customers and such an incident as that just cited occurs not rarely but a dozen or more times every day. The proprietor is a man of unusual force and ablity, thor- oughly informed as to all his lines of goods, a salesman and a_ business getter. He has been in his present location a long time, and has achieved a very fair degree of success. It is only justice to a race that often is needlessly maligned, to state that he is not a Hebrew but a typical Ameri- can. Another case. This occurred in a down-town silk shop that is regarded as a smart, up-to-date place. A lady had seen and admired a handsome print- ed satin shown in the window display. When, several days later, she went in to enquire about it, all of that goods had been sold except a short length— enough for a blouse. As it happened, this was somewhat defective. As is often seen at the very end of a bolt, there had been creases in the cloth, causing imperfect printing. The rem- nant was being offered “As is,” at a reduced price per yard. It came to $4.43. She looked at the goods care- fully and, as there was an ample pat- tern for her blouse, decided she could use it. But she felt they were still asking too much for that little defec- tive last end, when they doubtless had made a good profit on all the rest of this piece. I'll give you $4 for it,” she said to the salesman. Very shortly after, she wrote her check for that amount and triumphant- ly carried away her purchase. The incidents cited, both of which iell under my _ personal observation, took place in Los Angeles, a metropo- lis that prides itself on being as pro- gressive as any city in the whole world. There can be no doubt that occurrences practically the same as these are to be seen every day in al- most any town in the United States. As all know, the custom of making the price at the time of a sale, chang- ing it somewhat to meet the ideas of the buyer, is a heritage from the past, from the time when there was no money or other standardized medium MICHIGAN TRADESMAN of exchange, and every deal was a swapping of commodities. In barter no two transactions were exactly alike —the cave man must see what the other party had, before making his offer. It seems likely that the more crafty among the ancient traffickers very eagerly conceived the idea that something was to be gained by asking a very high price at the outset and gradually dropping. One can easily imagine some fine savage melodrama as reduction was slowly accomplished o none or both sides and an exchange effected. These cave-man methods persisted during centuries of civilization. Modi- fied somewhat to suit changed condi- tions, they were practiced in almost all stores and places of business until very recent times. It was perhaps forty or fifty years ago that progressive and farsighted retailers began to adopt the “One price to all” system. Department stores were then in their beginnings. Em- ploying numbers of young and inex- perienced salespeople, they found the system especially well suited to their needs. One price to all has come to be the rule in practically all large es- tablishments. It has proved its merits and superiority in thousands of small stores as well. No one claims but the old way has some temporary advantages. Money talks everywhere. At the time almost every customer shows pleasure over being granted a reduction. ‘Without doubt it is very flattering to a certain type of mind to be made to feel that he or she is getting a price lower than that given to any other living and breathing soul. Throwing off some- thing at the right moment may turn the balance and close a difficult sale that otherwise would be lost. Blinded by these transient benefits, some mer- chants, like those cited at the begin- ning of this article, fail to see the handicap under which it places their business, and still “hang out,” prefer- ring to cling stubbornly to the old way, rather than fall in line. How does their practice of shuffling prices look to their patrons and to the public? It looks unfair. It is picking and choosing. It is not allowing that one person’s money is as good as another’s. It looks shady. It savors of ways that are dark. It is not open and above board. It is part and parcel of concealment, evasion, subterfuge, de- ception. It stamps a dealer as being behind the times. It belongs to an age that is past and gone. It is not in accord with the great present-day idea of small margins and a large volume of sales. It causes embarrassing situations and makes enemies. As a Christmas present for her boy, Mrs. A buys a pocketknife, paying $1.50, which is the regular price. In the same store, a few minutes later, Mrs. B is allowed a reduction on the same identical ar- ticle, and gets it for $1.25. The two are neighbors and compare notes. The fat is in the fire. Although she pre- viously may have been granted many more price concessions than have been given to Mrs. B, nothing that can be said or done will convince Mrs. A that she was not basely swindled in this transaction. The chances are also that Mrs. B’s confidence in that store is sorely shaken. It hinders the speedy handling of sales. Where there is only one price, a customer usually will buy of the first clerk who can give her attention. If she must see the proprietor or a head salesman in order to secure the lowest price, she will wait. Others will wait for the same reason. Much time of both customers and clerks is thus wasted. It proclaims that the manager is not a student of the great modern science of the Psychology of Prices. One good thing about the one-price system is that it absolutely necessitates the fixing and marking of prices before goods are placed on the shelves and counters. “Making” a price in the presence of a customer is psychologi- cally wrong. He is likely to suspect that he is getting a long price instead of a short one. To be compelled to close up for three days, or a week, to settle on and mark prices would be the best thing that could happen to many stores. All cutting and marking down from a price first established should be done systematically, and the reduced prices should be offered openly to all cus- tomers alike. Quantity prices—by the case, by the dozen, etc.—also_ fixed beforehand and offered to all, will take care of the patronage of large con- sumers. In a real one-price store, prices are ticketed plainly or stated wth such promptness and sureness as to carry conviction that they are right. With this way of doing business the old wavering and uncertainty disappear and there comes to be a feeling of stability that pervades the very at- mosphere. A lady said of one such place, “In case of a tornado or an earthquake, I should like to be in Mr. K’s store. There is always that good solid feeling there—I am _ sure that place would remain unshaken.” Ella M. Rogers. eos ae_—_ IN THE REALM OF RASCALITY. Cheats and Swindles Which Merchants Should Avoid. Pittsford, Dec. 5—In your Dec. 3 issue, under the title “In the Realm of Rascality,” I find a similar case at Holland to my own. Please advise me what to do. A salesman of the so-called Inter- national Reference Work and Loose leaf Revision Service persuaded us to become a member of the loose-leaf re- vision for ten years for $49 and re- ceive the reference volumes gratis. He inferred that the volumes were a com- bination cook book and doctor book, along with the usual encyclopedia. in- formation. He took with him an order blank identical with the enclosed one, and in about ten days we received the volumes. Upon inspection, we found that the books were not even an appreciable encyclopedia alone, and were not a cook book and doctor book at all. Be- fore unpacking all we learned this; and, consequently, we shipped them back to the International Publishing Co., at 4750 Sheridan Road, Chicago. In an accompanying letter I told them my disappointment and asked to be relieved of any further obligation. Meanwhile this company in Chicago claims to have transferred the note to the Holst Publishing Co., of Boone, Iowa. I received a letter from them, December 10, 1924 telling me to make my payments there. I wrote this company and told them my story and said that the books had been sent to the company in Chicago. About the same time I received let- ters from each company. The one in Chicago said that they were shipping the books back and that I must settle with the Iowa company. The Iowa company said that they had bought the note from the Chicago company and that I must pay them. Please ad- vise me on a ocurse of procedure. Rev. C. W. Meredith. On the face of it it looks as though you were ham strung by taking the statement of the agent, which you had no business to do, because the contract states that no verbal agreement of any kind will be recognized. Every time anyone buys anything from a strange book agent for future delivery, he gets it in the neck like this and you are no excep- tion to the general rule. This world is full of frauds and cheats who prey on the credulty of men who take stock in strangers who are not worthy of confidence. Our idea is that you will have to go ahead with the order and complete it. Unless you do so they will probably sue you and obtain a judgment against you. It would not look very good, of course, for a preacher to be defending a charge of this kind. specifically Kenneth Hackley, of Earl Park, Ind., who has been repeatedly exposed in the Tradesman, has been arrested by United States officers on a charge of using the mails to defraud. It is said that his business amounted to $40,000. Hackley sold glove materials to stay-at-homes, many of them women and girls unable to work out or shut in by illness or deformities, and the authorities believe he did not buy the finished product back. It has develop- ed that the authorities are investigat- ing other work-at-home schemes to discover whether or not they are do- ing a legitimate business. Sturgis, Dec. 9—I would like to know if the course given on show- card writing by the West-Angus Show Card Service, Ltd., Colborne buildng, Toronto, Can., is as it is rep- resented by them and if they are a reliable firm? Mrs. H. T. 'M. These “show-card” propositions have been exposed in the Tradesman a number of times. The Post Office De- partment has prosecuted several of them in this country but the Canadian enterprises seem to flourish. It is a pretty easy-money scheme. Avoid an- noyance and loss of money by avoid- ing all such schemes. —— > New Officers of Board of Pharmacy. Lansing, Dec. 9—At the regular meeting of the Michigan Board of Pharmacy, held in Grand Rapids, Mon- day, Nov. 17, J. A. Skinner, of Cedar Springs, was elected president and Claude C. Jones, of Battle Creek, vice- president for the year 1925. The next examination of the Board of Pharmacy will be held at the Cass technical high school, Detroit, begin- ning Tuesday, Jan 20, at 9 a. m. H. H. Hoffman, Director. eg Detroit—May’s Ready-to-Wear De- partment, 1037 Woodward avenue, has been incorporated with an authorized capital stock of $50,000, $25,000 of which has been subscribed and paid in in cash. or