NAN Dp by) py ES ae Ss. ', AW Cag Forty-third Year WEE a BIAS a BOI } F Pn ee SS ; 7 A x : b CaN WS) a e if g Y a A (Ne 5 ( f CKO ARC ee SEES NS) i ive S a AAS * (Clee eS eS i : (PUBLISHED WEEKLY 47 SS 5 GES ACR AAS Y) f SE. SS Sa Se SPR ERS 5 EE 7/1 = 9) 5 AN » COPY NG aK ir NAIBAL DE coe aK a my egy 3G NS : 7 - Z fp2 e) (eee Ye RAs h_ " RS PCAN Ge kts SS UO SEP an ge . ‘ GRAND RAPIDS, WEDNESDAY, SEPTEMBER 30, 1925 Number 2193 LAUGH Build for yourself a strong box, Fashion each part with care, Fit it with hasp and pad-lock, Put all your troubles there, Hide therein all your failures, And each bitter cup you quaff— Then—Sit on the lid and laugh. Tell no one of its contents— Never its secrets share— Drop in your cares and your worries— Keep them forever there, Hide them from sight so completely— The world will never dream half Fasten the top down securely— Then—Sit on the lid and laugh. Public Reference Library, - Library St - There are thou- Indian Summer The crisp, clear days of October are the finest of the year to those fortunate peo- ple who revel in good health. The sting of cool winds upon the cheek, the crackle of dried leaves underfoot, bring a sense of the joy of living that comes with no other season. Happy indeed are those whose | racing blood leaps to the challenge of fight against these poisons, that the sharp tang of an October day brings discom- fort instead of stimulation. Sufferers from constipation will find re- lief in Stanolax (Heavy), the colorless, odorless, tasteless mineral oil. Stanolax (Heavy) aids in the elimination of waste matter mig by lubricating the intestines “ = NET er October's nip- py breezes. 2 But to many people October is a chilly month,a month of colds and snuffles and twinges of the joints; the fore- runners of the usual flock of winter ills. STANOLAX (Heav remedy for the relief tion. Its action is pur ical. STANOLAX (H pure, tasteless, odor mineral oil and has ai heavy body. Having a heavier ba dinary mineral oils S’ (Heavy) eliminates t leakage. In its preparation, cq taken to make it confo} S.,Br. and other phar standards for purity. 2 16 FLUID OUNCES sands of unfor- §$\“S (Gs tunate people & throughout the country who never realize to the full the joy of life, because their systems are clogged by the poisons of uneliminated waste matter. Their vitality is so taxed by the strain of the continual, energy-sapping and_ softening the hard, dry masses so that they can be eas- ily passed. It has no medicin- al effect, and is not followed by any of the in- STANOUNM jurious __after- (HEAVY) . for Constipation effects which wilive MINERAL OW commonly re- TASTELESS - ODORLESS ~ sult from the use of purga- tives and ca- thartics. AN IDEAL REMEDY IN CASES OF AUTO-INTOXICATION, INTESTINAL STASIS CHROMIC STIPATION, HEI (PUES), SICK HEADACHES, ETC. INVALUABLE AS A MILD, EFFICIENT LAXATIVE FOR INVALIOS, NURSING MOTHERS AND CHILORE®. DOES NOT WEAKEN THE USER 8Y EXTRACTING ESSENTIAL BODY FLUIDS. oe HIGHEST MEDICAL AUTHORITIES RECOMMEND MINERAL Olt IN THE TREATMENT OF CONSTIPATION DOSAOE ADULTS - owe To THREE TEASPOOMFULS St Tue GEFORE MEALS OR AT BEOTIAE, OR AS eee, BY PHYSICIAN. so LDREN- OWE-KALF ABOVE QUANTITY. PANTS - FIFTEEN TO THIRTY ORGPS: Sncrwace according MANUFACTURED ONLY BY ou are one Span 6 Cohn - of those who m7 fail to extract 7 your full share of pleasure from life because of the bur- den of faulty elimination, get a bottle of Stanolax (Heavy) today. It is for sale at all drug stores. Yay The Standard Oil Company [Indiana] | <- Forty-third Year MICHIGAN TRADESMAN (Unlike any other paper.) Frank, Free and Fearless for the Good That We Can Do. Each Issue Complete in Itself. DEVOTED TO THE BEST INTERESTS OF BUSINESS MEN. Published Weekly By TRADESMAN COMPANY Grand Rapids B. A. STOWE, Editor. Subscription Price. Three dollars per year, if paid strictly in advance. Four dollars per year, if not paid in advance. Canadian subscription, $4.04 per year, payable invariably in advance. Sample copies 10 cents each. Extra copies of current issues, 10 cents; issues a month or more old, 15 cents; issues a year or more old, 25 cents; issues five years or more old 50 cents. Entered Sept. 23, 1883, at the Postoffice of Grand Rapids as second class matter under Act of March 3. 1879. WOOLS AND WOOLENS. Sales of wool at auction have con- tinued in Australia and at London. The offerings have been in accordance with the fixed schedules. There con- tinue signs of the easing in prices ex- cept in much wanted sorts, which have been holding at the low levels recent- ly established. Most of the buying has been done by French interests. The large stocks overhanging the market continue to act as a drag. In Aus- tralia, for instance, the total offerings for the four months beginning with this will be only 1,040,000 bales, while the new clip will reach 2,300,000 bales. Just so long as supplies exceed the de- mand prices must remain down. In this country sales of wool have been rather slow, and it has been mostly a buyers’ market. Domestic mills can stand a great deal more business than they have been getting. What repric- ing they have done for the heavyweight season has been downward. A fea- ture of the past week was the opening of the Spring women’s wear lines by the American Woolen Company. Note- worthy about this was the greater pro- portion of fancies as compared with staples. Prices on certain fabrics were lower, but this was expected. More emphasis is placed on what are known as sports fabrics, which is in ac- cordance with the general tendency toward catering to the larger number of those indulging in outdoor recrea- tion. The greater use of rayon as an ingredient in fabrics is also shown in woolens as it has been in cotton goods —_2+2+—___ THREADS IN TANGLED SKEIN. President Coolidge is weary of the Shipping Board mess. So is the coun- try. The difficulties have been in an acute state for a long while. It is evi- dent that the snarl is not worth un- raveling; that it would be best, both in the interest of economy and govern- ment efficiency, if the Gordian knot were slashed once and for all. The President will not act precipi- tately. He has taken all the facts un- der advisement. His decision is ex- pected within a few days. Final action will in all probability take the form of a recommendation to Congress that the board be abolished and its func- tions transferred to some other agency, and that control of the Government- owned merchant ships, valued at $350,- 000,000, be vested in a body under the Department of Commerce. The incidents which gave rise to the present deadlock between the Ship- ping Board and the Emergency Fleet Corporation are now, in reality, sec- ondary consideration. The attempt of Commissioner Haney to retire Rear Admiral Palmer as president of the corporation, the refusal of Haney to submit his resignation upon demand of the President, the differences among board members with regard to the sale of Government ships—all are just threads in a tangled skein. No good purpose could be served by taking the time and trouble to smooth them out. Abolishment of the board and mak- ing a Cabinet officer directly responsi- ble, under the President, for its func- tions is the simple solution. It is good economy. It is good governmental procedure. If President Coolidge de- cides along these lines he will have the support of a country somewhat weary of the conflicts of authority and inefficiency of management which have characterized the board ever since it lost its usefulness with the end of the war. LIKE THE MEASLES. In the opinion of a distinguished judge of Detroit, early and hasty mar- riages are the causes for the “deluge of divorces and separations that are troubling the courts.” He deplores the custom of youthful Americans se- lecting their life partners as they do their partners for the next dance. But they have always done that. For many years—centuries—it has been the custom of elderly people to deplore youthful marriages, despite the fact that thousands of such marriages nev- er get into courts or the public press. His proposal that young women should wait until they are thirty before they think of marriage will probably amuse the youth of to-day quite as much as it would have amused him when he was twenty-one. If the justice will turn over the records of his own court —or any other court—he will discover the most silly, absurd and ridiculous love letters that appear on the records have all been written by men past fifty to women no longer in their first youth. The older men and women get the less able they are to under- stand that form of life which the ro- mantic call falling in love. Like the measles, it is a youthful disease, and marriage is the best treatment. GRAND RAPIDS, WEDNESDAY, SEPTEMBER 30, 1925 Items From the Cloverland of Michi- gan. Sault Ste. Marie, Sept. 29—The bass fishing is good now. It is not un- common to see the merry fishermen returning from Nebish Island with a nice string of black bass weighing from 2 to 4 pounds. This is what we call fishing and reminds us of old times when some of the old fishermen re- turned with a string of extra large bass which they caught in certain places, but never would they tell where. It is only accidentally that one gets one of the four pounders. Mike Hotton, who for the past sea- son had charge of the meat department tor Hossac & Co., Cedarville, during the tourist season finished last week and is leaving for Baraga, where he will be employed in the meat business during the winter. Talking about the Realm of Rascal- ity, there is one that Mr. Stowe has missed that happened just after the Fourth of July, when three strangers drove into town from Mackinaw City. The chief gave his name as John Smith and said they were supplying the camps and hotels back in the woods in the vicinity of Mackinaw and St. Ignace, where the regular travelers do not go. They placed an order for 1200 pounds of rolled picnic hams which were to be delivered in 10 days. They showed up and found the goods were here for them, but as they had to go on an errand, they would be back shortly to take delivery. Instead, however, they called on the meat markets here, trying to sell the rolls, telling them they had some special cured meats they were advertising at a higher price than what the rolls usually sell for, but the butchers did not bite, the same as the country stores at DeTour, Pickford, Sterlingville and the other small vil- lages that fell for the old stock they disposed of before coming to the Soo. To make a long story short Smith and his co-workers never called for the goods ordered for them and when the hotel at Mackinaw City was phoned for information the proprietor said that from the description given, the three were in their room, but would not answer the phone, telling the hotel man they would call up later. This was the last heard from the swindlers, but the merchantst at DeTour and Pickford spent several days trying to locate the gang, as they told the De- Tour merchants they lived on a farm near Kelden and when they failed to find any track of them there they told the Kelden merchants they lived near Dafter. It would have passed as a joke had the goods been saleable, but they were stag meat and were returned by the merchants’ customers as soon as sold and cooked, so that the mer- chants suffered a total los- on their purchases. Should they be operating in any other part of the State, a tip would be appreciated. The Elks pulled off the first clam bake at Strongs Sunday since the coun- try went dry. The crowd numbered 150 and the feed was all that could be expected with near beer, but a good time was had by all. Each patron re- ceived a tag of identification, “If you are good to-day, you may come again.” C. Crawford, the well-known mer- chant of Stalwart, was a business visitor here last week, taking back a load of supplies to take care of the crowd which will attend the Stalwart Number 2193 fair next Thursday and Friday. Mr Crawford will have charge of the re- freshments on the ground. The honeymoon ends when washing dishes is no longer romantic. Ham Hamilton, of the Pickford Grocery Co., at Pickford, was a Soo caller last week. L. Kitchen, who has been in the restaurant business at St. Ignace for a short time, has closed the business and accepted a position with Jackson & Tindel, at Kenneth. J. Mills, who has been conducting a confectionery and soft drink parlor at Brimley for the past year, has sold the business to A. Smith, formerly in the barber business at Pickford. Mr. Mills has moved to L’Anse. Every winter we think we will save money in the Summer and every sum- mer we think we will save money in the winter. Being stung by a bee is considered good for rheumatism; but it is bad for the disposition. William G. Tapert. — oo Material and Educational Advantages of Boyne City. Boyne City, Sept. 29—We heard a new one to-day. We thought that we had run the whole gamut of Boyne City’s desirable qualities, but this is the latest. We have the best place in Michigan for widows and orphans, es- pecially those with limited incomes who want good schools, good churches and good neighbors and friends. This is not propaganda, but the testimony of people who have tried it out. It is no Old Ladies Home. Far from it, but for those who want to live quietly and cheaply it is a good place. Our highways seem almost deserted. Our streets are filled only with the old familiar faces. Our groves and beaches have resumed their pristine quietness. The summer is gone and we are taking up again the regular routine of life. We have had a lot of hard work and along with it a lot of fun, too. Our visitors should have had a good time and we think they did. Anyway, they looked better when they went away than when they came. Say, Mr. Tradesman, do these folks wear the same kind of clothes at home as they do up here? We always thought that Mutt and Jeff; Gump, Walt and Amy were purely imaginary. We are not so sure now. Of course, it is rather a shock to our vanity when we catch a glimpse of our self in a store window, but we ain't no sight for no natives. Anyway, they look better after a month up here. There are persistent rumors that Boyne City may look for a distinct im- provement in our industrial life. They are hard to trace and still harder to prove, but they wili not down and they all point to the development of our natural resources in a way that will be permanent. It is to be hoped that these rumors are not the figment of a dream. We have the resources and we need the development. Boyne City has contributed very liberally to the growth of some of our sister cities in the South, both in cash and citizen- ship, and it is time that the stream be- gins to flow the other way again and Boyne City resumé its place again as the busiest little city in Northern Michigan. Charles T. McCutcheon. —_+->—___ Hart—Royle & Draft Central Gro- cery & Market succeeds Jesse Perry. be rene tN COATT TT OO EN NA IE AE NS 2 IN THE REALM OF RASCALITY. Cheats and Frauds Which Merchants Should Avoid. De Witt, Sept. 29—I received four neckties from E. P. Beaumont, asking me to send check for $1.50 or return the ties. A self addressed envelope and a 3c stamp were enclosed to re- turn them with, if I do not keep them. The ties are worth about 25c each. My bovs are wearing them and I have not paid for them. Do you think I ought to? Harry Reed. . We think our correspondent does wrong in making any use of the ties. He did not order them, to be sure, but the circumstances under which they came to him are such that he should throw them in a corner and write the Buffalo tie maker to come and get his property or send a half dollar to repay the recipient for the trouble of return- ing: it. Alma, Sept. 29—I noticed in your issue of Sept. 23 an article in regard to E. P. Beaumont, of Buffalo. N.Y. I received by mail four neckties. I had not ordered any merchandise from that company, so I threw them on the top shelf of my store. I am enclosing the letter I received from the com- pany. T do not want to bother with them. What shall I do ‘with them? George Rule. The same answer given Mr. Reed in the preceding paragraph, will apply in this case. Several convictions in cases of com- mercial frauds with the imposition of jail sentences have recently called at- tention anew to the fact that an earn- est effort is under way to make this style of crime less attractive and profit- able than it used to be. Rendering of false financial statements for the pur- pose of securing credit and the secret- ing of assets before a failure are things that cannot now be indulged in with impunity. It is not so much that the laws have been changed, because, as a matter of fact, this is not the case. It is rather that a real effort is being made to enforce the laws. Creditors have discovered that it does not pay to make compromises. with swindling debtors and then, in the phrase of Dogberry. “thank God they are rid of a knave.”’ Such a course only en- courages the continuance of evil prac- trade have stop to commercial tices... Various bodies sought to put a frauds by having their members agree not to have further dealings with the culprits. But this was only a_half- way measure. It was recognized that the ferreting out of frauds and procur- ing the legal evidence required for a conviction is sometimes difficult and so expensive as to make it almost pro- hibitive, considering the amount in- volved. Then concerted action was de- termined on, and the credit men of the country raised a million-dollar fund to be applied toward prosecutions. Work under this has begun in earnest. Al ready 161 cases have been turned over to the committee in charge of such matters, and indictments of 122. men in 53 of the cases have been obtained. Assurance is given that the prosecu- tions will be pushed. As the wor progresses its value will become ap- parent to all. The Interstate Motorists’ Association MICHIGAN with offices in the General Necessities building, Detroit, is in hot water. The company offers a two-year $25 “membership” to automobile owners. The membership includes discounts on oil, gasoline, tires and accessories; in- surance; free towing service; and legal services. The insurance furnished is not automobile insurance, but a cheap personal policy. Out of the $25, $15 is commission to salesmen. The Interstate Motorists’ Association owns no stations of its own, insofar as we can ascertain. It is now involved in difficulties arising out of its sale of terrtory in Genessee county to two different membership sales crews, ac- cepting $1,000 from one of the parties on the erroneous representation that the territory was exclusive to him. The secretary of the I. M. A. is Elmer A. Roth. Roth first appeared as promoter of the $6,000,000 Metro- politan Building Corporation, which was to revolutionize house construction and home financing. A creditor states he cannot locate the company. Roth presided over the Mortgage In- formation Service in the First National Bank Building. This company offer- ing to finance the building of homes early in 1925. Complainants state that its sole activities seemed to consist in accepting advanced fees. Funds for building homes never materialized and the company later evaporated. The Jackson Tire Co. and the Allen Tire Co., because of the use of fake tire guarantees in their advertising copy, have recently been barred from all advertising privileges by the De- troit newspapers. This action was taken as the result of further investi- gations made by the Detroit Better Business Bureau, several of which dis- closed the fact that in spite of a pub- lic retraction signed by the Jackson Tire Co. and offering a refund to dis- satisfied customers, the concern had failed to make good. Of late, however, David Chaitovitz, manager of the Jackson Tire Co. and moving spirit in the Allen concern, has advised the Bureau by means of correspondence and carbon copies of letters to dis- satisfied customers, that he intends to make good on his promises. Advices from the Better Business Bureau of New York City prove in- teresting in that one other gentleman by the name of Chaitovitz is conduct- ing similar tire establishments in the East, namely at Brooklyn, N. Y., Newark, N. J. and Patterson, N. J. The names of the concerns in question are the National Tire Co., Brooklyn, the Jackson Tire Co.. Newark and the Akron Tire Co., Patterson. Some eight years ago, a gentleman by the name of Chaitovitz was arraigned ‘in 54th street Court at the instance of the New York Tribune Bureau of Investi- gation and although no conviction was obtained, information was developed that the Akron Tire Co., for whom Chaitovitz worked, was using reclaimed rubber in tires sold to the public. Na- than Chaitovitz of the present Nation- al Tire Co., admitted that the namesake employed in the original Akron Tire Co., was his cousin. At a recent conference at the Bureau office, David Chaitovitz also admitted TRADESMAN having relatives engaged in the tire business in the East. Enquiries were received recently by the Bureau on a new company bearing the imposing title of “The United Finance Corporation” located at that time in a downtown office building. A Mr. Robinson, its sponsor, and (so far as we have been able to de- termine), the only man connected with the company, gave a glowing, though somewhat hazy picture of the concern. Its purpose was to be the financing of automobiles, chiefly fords, on a down payment of $10 and weekly pay- ments of $4. “Tickets” were to be sold to merchants for $10 per thousand and these were to be given away by the merchant with each purchase. The first 100 persons presenting one of these “Merchants-Own-A-ford” tickets at the office on Cass avenue, where the company was to be located, were to be given the $10 down payment free. The remaining holders of tickets were to be. granted $4 payments. Robinson has not rented the store at 2546 Cass avenue, the address appear- ing on his literature. The Bureau has been unable to locate him anywhere since our interview. Robinson gave the names of well known men as president and_ vice- president-to-be of his company. Both disclaimed any connection therewith. Robinson’s literature requested that checks be made payable to the First State Bank. This institution had never heard of Robinson although, without authority, he made free use of its name. Our investigator called on H. C. Scherer. sales manager of the Clewis- ton Sales Co. Sales literature described Clewiston as the center of the expected-to-be world’s greatest rubber district, ‘“ad- joining ford’s rubber plantations,” the super-Akron of the future. “The land about the city will grow anything,” declared Mr. Scherer. “Corn grows 40 feet high, and may be climb- ed like a tree. Cereal crops grow so luxuriantly that in a few weeks from planting they reach undergrowth pro- portions and cannot be threshed. All traffic from East to West Florida passes threw Clewiston, as it is on the direct Palm Beach highway.” The Bureau’s latest advices from Florida indicate that the site of Clew- iston is still unreclaimed Everglade swamp; that the site can be reached only by boat; that ford’s “adjacent rubber plantation (consisting of be- tween sixty and 100 trees) is a score of miles away. Scherer was at one time a broker in Detroit; but left his flat after a short and hectic career. ———_»2»____ Don’t Drift Into Zones of Slack Water Effort. A .Southern wholesale grocer, who has a number of branches, has ad- dressed a communication to all its em- ployes on the subject “Indifference— Lack of Interest.” He points out the danger, which seems to have a natural tendency to seize hold upon all work- ers at times, even the best, namely, that of drifting into a slack-water zone of dwindled enthusiasm and languid ef- September 30, 1925 fort. He goes into the subject as fol- lows: “The good old Summer time is fine; it has its many advantages—the enjoy- ment of the swimming hole, picnics, ice cream parties, traversing the shady nooks, riding with beautiful in the twilight, etc. Yet, with all this it creates within us a disposition to be- come more or less languid, or better understood, lazy. Notwithstanding this, the world moves on, and if we do not move with it we are left behind. So we must be up and a-going. “With this preface, we get down to what we really want to convey to you which is applicable to the place you, in- dividually, hold with this company. We fear that some of us are indifferent in a measure to our job and upon which job we are dependent for what we eat, wear and for the pleasures we enjoy. “The purpose of this message is to have you take stock of yourself and see whether or not you are putting your whole soul, mind and body into that job which provides you with the necessities of life. You may work along in a haphazard manner and get by, so to speak, from day to day. But, if there is lack of interest, you fail to do the work just as efficiently as you should. “Put your job first, as that is the foundation stone. You sell your time for a stipulated amount. Do you, or do you not, give 100 per cent. of this time for the amount you receive? This brings to mind an extract from a cir- cular we saw: “You and I have just exactly 24 hours a day; no way to add one minute or subtract one minute. The question is. do we use it well or waste it? “Oil keeps the machine in action. Fail to oil and everything stops. What the oil is to the machine, profit is to merchandising. No profit means, eventually, no money to pay you with. What other people are doing does not help the company you are employed by to pay you. None but your own com- pany pays you, and it is unable to do this without a profit. Remember, your competitor does not issue your pay check, so it is far better to stand by your company who does issue the pay check.” —_$_~2-.____ Sending Out Neck Ties Very Gener- : ously. _ Webberville, Sept. 29—While read- ing last week’s issue of the Michigan Tradesman I was reminded of the fact that I had just received a package con- taining four neckties and to-day I re- ceived still another bunch of ties from E. P. Beaumont. Now it happened my birthday was this week, so I very thankfully accept- ed the ties as a birthday present. As my business has been selling ties and other furnishings I am willing to do all I can to help discourage these companies. Smith. The Tradesman has frequently paid its respects to the Buffalo neck tie distributor in no uncertain tones. Our advice to the proprietor of the Accom- modation Store, at Webberville, is to throw the ties in a corner or an upper drawer and invite the sender to come and get his property. We believe the reipient of the ties is under no obliga- tion to return the goods unless the shipper is willing to pay well for the servce. yy September 30, 1925 MICHIGAN TRADESMAN MEN OF MARK. A. J. Gilbert, Manager of the City Bakery. Andrew J. Gilbert was born on a farm near Casnovia Jan. 21, 1883. His antecedents on both sides were Irish, Scotch and Pennsylvania Dutch. He worked on the farm until he was 17 years of age during the summers and attended country school winters. He finished his education—so far as book learning goes—by a five months’ course at the MacLaughlin Business College. His first employment of a business character was with the Lowell City Bank as general clerk. A few months later he went to the’ Grand Rapids Felt Boot Co. in a clerical position. Two years later he trans- ferred himself to the Citizens Tele- Andrew J. Gilbert. phone Co., with which organization he remained three years as book-keeper and chief clerk. The next year he had charge of the Yuille-Miller Co. He then worked a year in charge of ac- counting at the John Widdicomb Co. He next spent a year at Marenisco, Gogebic county, in charge of the clerical department of Stickley Bros. in their lumber business. At the end of one year he was transferred to Grand Rapids where he was placed in charge of the accounting department of the Stickley Furniture Co. and re- mained in this position seven years, when he became a public accountant, which business he pursued for a year. Receiving an advantageous offer to enter the accounting department of the Michigan Trust Co., he entertained the proposition and remained with that in- stitution four years. Some time ago he was induced to take the position of business manager of the Grand Rapids Clinic, and on Monday of this week he added to his duties by becoming man- ager of the City Bakery. He will di- vide his time between the two business- es, giving both jobs the careful super- intendence and intelligent direction they require. Mr. Gilbert was married June 11, 1905, to Miss Hazel Gillespie, of Conk- lin. They reside in their own home at 1714 Francis avenue. They have two daughters—one seventeen years old, who is in her last year at South High, and one eleven years old, who is in the fifth grade. Mr. Gilbert is a member of the Bur- ton Heights Methodist church. He is one of the Board of Stewards and is Chairman of the Finance Committee. He is also a Mason, being affiliated with Malta lodge. Mr. Gilbert has but one all absorb- ing hobby in the sporting line and that is deer hunting. He never lets a year go by that he does not migrate to the Upper Peninsula—and he always brings back his share. Mr. Gilbert attributes his success to conscientious effort and hard work. The satisfaction which he has discharged his duties to his employers is a pretty good indication that he ‘has made good in more ways than one. _—__-e-es You Can Teach An Old Dog New Tricks. It is the opinion of an able salesman- ager that salesmen never grow too old to learn new ways and methods, which will benefit them in their work. This salesmanager further discusses the subject as follows: “The old saying that ‘you can’t teach an old dog new tricks’ is about ready for the scrap-heap. It has done enough damage already. It has dwarf- ed enthusiasm at the first sight of gray hairs. It has instilled the thought of ‘has-been’ in those of maturing years. It has not got itself pretty generally believed, but it was never founded on fact. “The age of the dog has little or nothing to do with his ability to learn tricks—some young dogs can’t learn tricks—some old dogs can. “Tt all depends on whether he has been in the habit of learning them when he grows old. “Tf a salesman is slipping, the chances are it is because he isn’t learn- ing the new tricks. A salesman should never get out of the habit of improving his work. Get accustomed to learning, and you will always be able to learn the newest tricks.” —_>->—____ Dangerous Humor. Advertising men are well agreed that humor in advertising copy is possible of use but that, at best, it is dangerous. It must be handled with gloves on. The sooner the same conviction ob- tains with the average counter sales- person, the better. The difficulty is that one can seldom tell when one’s alleged humor may develop a serious flare-back. It re- minds one of the clerk, in the hardware store who, thinking to exercise super- ior salesmanship, tried to sell the farmer who had come in for nails a bicycle also; and the farmer protested that he’d prefer to put the $35 into a cow. Whereupon the callow clerk chirped with supposed humor: “But how foolish you'd look riding a cow!” and had the shrewd Yankee farmer completely turn the tables on him with the rejoinder. “No more, young feller, than milkin’ a bicycle, in which there ain’t a heap o’ profit.” —__>--—__ Some customers seem to like to kick, and find fault. All right. Show them that you like to adjust com- plaints and take care of kicks. with aaa uaker Food 9 Products FOR SALE BY THE COMMUNITY GROCER IN YOUR NEIGHBORHOOD CXR WorRDEN (GROCER COMPANY Wholesalers for Fifty-six Years The Prompt Shippers Thousands of Retailers say Shon (LUE tues MADE BY THe QH10 Match (0. Nadal ot Dehck Reo Lanier oGoccsooooooooeoooo / | mT q Deserve the Popularity They Enjoy The Ohio Match Sales Co. WADSWORTH, OHIO aii Good foods made the Rumford way bring good cus- tomers the Grocer’s way—he who sells’ Rumford. RUMFORD CHEMICAL WORKS Providence, R. !. In Se RES POET TNEI Bnonme newest Site sts Movements of Merchants. Belding—Daily & O’Connor succeed Wiswell & Rogers in the grocery busi- ness. Leland—Stormer & Voice succeed Dalton Bros. in the grocery and meat business. Muskegon—Paul A. Dobberstein, grocer at 80 Glade street, is succeeded by Mrs. Otto Thom. Centreville—H. N. Smoll has pur- chased the grocery and notion stock of W. H. Soule and will continue the business at the same location. Detroit— The Tennessee-Colorado Marble Co., Corp., Trust Co., Dime Bank building, has changed its name to the Gray Knok Marble Co. Richland—Floyd Fisher has purchas- ed the meat stock and butcher’s equip- ment of Carl Ruse and will continue the business under his own name. Belding—Henry T. Patterson has sold his stock of bazaar and fancy goods to Clara Wortman, who will continue the business at the same loca- tion. Oakley—Bert Gower has sold his grocery and dry goods stock to J. K. Rundell, who will continue the busi- ness at the same location in the Run- dell building. Detroit—The Standard Stone Co., 5997 Gilford avenue, has increased its capital stock from $8,000 to $50,000 after having decreased its capitaliza- tion from $22,000 to $8,000. Port Huron—The Port Huron Drug Co., 203 Huron avenue, has been in- corporated with an authorized capital stock of $50,000, $9,000 of which has been subscribed and paid in in cash. Plymouth—The Cop Motor Sales, Inc., 828 Penniman street, has been incorporated with an authorized cap- ital stock of $25,000, $1,000 of which has been subscribed and paid in in cash, Detroit—The Detroit Malt & Grain Co., 1908 Division street, has been in- corporated to deal in grain, with an authorized capital stock of $5,000, all of which has been subscribed and paid in in cash. Kalamazoo — The Kalamazoo-City Savings Bank will open its new branch bank at West North street and North Westnedge avenue. Oct. 1. It will be under the management of Claus Bushouse. Turner—The People’s Hardware Co has merged its business into a stock company under the same style, with an authorized capital stock of $10,000, $4,300 of which has been subscribed and paid in in property. Traverse Citvy—The Greenwood Oil Co., has been incorporated to deal in petroleum products, auto supplies, etc., with an authorized capital stock of $5,- 000. $3,000 of which has been sub- scribed and paid in in cash. Detroit—Roach, Inc., 115 East Pal- mer avenue, painting. decorating, sup-" plies, etc., has been incorporated with an authorized capital stock of $6,000, $3,000 of which has been subscribed an d$2,000 paid in in cash. Detroit — The Richards Clothes Shop, 106 Monroe avenue, has been incorporated to conduct a retail cloth- ing business with an authorized cap- ital stock of $20,000, $10,000 of which MICHIGAN TRADESMAN has been subscribed and paid in in cash. Saginaw—The Bliss Petroleum Co.. 231 North Jefferson street, has been incorporated with an authorized cap- ital stock of 1,000,000 shares at $1 per share, of which amount 1,000 shares has been subscribed and $1,000 paid in in cash. Port Huron—J. B. Sperry, depart- ment store head, has been elected a director of the Federal Commercial & Savings Bank. Mr. Sperry is presi- dent of the Port Huron Rotary Club and has been active in many Civic en- terprises. L’Anse—Adjoining property of 25 feet frontage on Main street and 70 feet on Broad street, has been acquir- ed by the Baraga County National Bank, which will enable it to enlarge and improve its property. Work will be started early in the spring. Bay City—The Dunlop-Oakland Co., 1009 Washington avenue, has been in- corporated to deal in autos, accessor- ies and parts, with an authorzied cap- ital stock of $15,000, of which amount $9,300 has been subscribed, $900 paid in in cash and $4,600 in property. Muskegon—Feetham Bros,., Inc., 227 West Western avenue, has been in- corporated to conduct a retail jewelry business, with an authorized capital stock of $50,000, of which amount $25,- 000 has been subscribed, $863.77 paid in in cash and $21,136.28 in property. Harbor Beach—The Harbor Beach Fur & Farm Co., R. F. D. 5, has been incorporated with an authorized cap- ital stock of $40,000 preferred and 20,- 000 shares at $1 per share, of which amount $7,000 and 7,000 shares has been subscribed and $7,000 paid in in cash. Saginaw—Barry & Clark Auto Sales, Inc., 201-7 Second street, has been in- corporated to deal in motor vehicles, parts, etc., with an authorized cap- ital stock of $50,000 preferred and 6,- 500 shares at $10 per share, of which amount $4,500 has been subscribed and paid in in property. , Detroit—The Majestic Credit Cloth- ing Co., 249 Michigan avenue, has merged its business into a stock com- pany under the style of the Majestic Clothes Shop, Inc., with an authorized capital stock of $100,000 preferred and 50,000 shares at $1 per share, of which amount $85,000 has been subscribed, $20,000 paid in in cash and $40,000 in property. Battle Creek--The Battle Creek Merchants’ Dinner Club, a power in city affairs for eight years, voted to disband to-day, to make way for a new club which will consist entirely of retail merchants. The Merchants Club has been more liberal taking in insurance men, real estate men and others, as well as actual retailers. Its funds will be liquidated and the resi- due turned over to the Chamber of Commerce, which originally financed the club. Recently the local Exchange Club voted to give up its charter, form- ing, instead a Battle Creek club, run- ning along purely independent lines. Manufacturing Matters. Grand Rapids—The Alabastine Co., 1645 Grandville avenue, S. W., has in- creased its capital stock from $400,000 to $1,600,000. Detroit—The Rickenbacker Motor Co., 4815 Cabot avenue, has increased its capital stock from $7,500,000 to $12,000,000. Detroit—The plant of the Hayes Manufacturing Co., Maybury avenue and the Grand Trunk Railroad, has been purchased by M. J. Murphy, lo- cal capitalist. Detroit—The Detroit Forging Co., 260 Penobscot building, has increased its capital stock from $500,000 and 30,- 000 shares no par value to $500,000 and 80,000 shares no par value. Detroit—The Marblestone Flooring Co., 8526 Grand River avenue, has been incorporated with an authorized capital stock of $10,000, all of which has been subscribed and paid in in property. Grand Rapids—The Marvel Prod- ucts Corporation, 1034 Benjamin avenue, S. E., has changed its name to the E. K. DeVore Co., Inc., and its address to 1316 Madison avenue, S. E. Kalamazoo—The Lombooy Label & Wrapper Co. has broken ground for a modern factory building at 2115 Port- age street. New equipment will be in- stalled in both the plant and the of- fices. Detroit— Home Chemicals, Inc., 12105 Northlawn avenue, has been in- corporated to manufacture chemicals, with an authorized capital stock of $10,000, all of which has been subscrib- ed and $2,500 paid in in cash. Grand Rapids—The Louray Co., 715 Prospect avenue, S. E., has been in- corporated to manufacture and_ sell bath and toilet supplies, with an auth- orized capital stock of $5,000, $2,500 of which has been subscribed and paid in in cash. Lansing—The E. A. Hawkes Co., 118 South Washington avenue, has been incorporated to conduct a manu- facturing business, with an authorized capital stock of $5,000, of which amount $2,940 has been subscribed and paid in in cash. Kalamazoo—Paper Products, Inc., 242 Eleanor street, has been incorpor- ated to manufacture and deal in paper specialties, paste, etc., with an author- ized capital stock of $5,000, $2,000 of which has been subscribed and paid in in cash. Grand Rapids—The Curtis Cream- ery Co., 234 Ellsworth avenue, S. W., has been incorporated to manufacture and deal in dairy products with an au- thorized capital stock of $25,000, $10,- 000 of which has been subscribed and paid in in cash. Detroit—The Monte Carlo Textile Co., 657 Howard street, has been in- corporated to manufacture and deal in garments, with an authorized capital stock of $5,000, all of which has been subscribed, $3,250 paid in in cash and $750 in property. Detroit—The General Mosaic Co., 5862 Rivard street has merged its busi- ness into a stock company under the same style, with an authorized capital stock of $36,000, all of which has been subscribed and paid in, $2,500 in cash and $33,500 in property. Detroit—Rice Products, Inc., 6603 East Canfield avenue, has been in- corporated to manufacture refrigera- September 30, 1925 tion machinery, etc., with an author- ized capital stock of 10,000 shares at $1 per share, of which amount $1,000 has been subscribed and paid in in cash. Muskegon—The Michigan Box Co., Mins street and Getty avenue, has been incorporated to manufacture and sell boxes, etc., with an authorized cap- ital stock of $25,000 common and $10,- 000 preferred, of which amount $5,450 has been subscribed and $3,500 paid in in cash. Detroit—The Lucerne Co., 838 Ab- bott street, has been incorporated to manufacture and sell table syrups, bev- verage syrups and beverages, with an authorized capital stock of $75,000, of which amount $59,700 has been sub- scribed, $2,130 paid in in cash and $33,400 in property. Detroit—The Universal Cooler Co., refrigerator manufacturer, has pur- chased a 10 acre site at Dix avenue and the Pennsylvania Railroad. +___ Gabby Gleanings From Grand Rapids. Grand Rapids, Sept. 29—The an- nouncement that Foster, Stevens & Co. had leased their store building for thirty-five years—dating from Jan. 1, 1927—and that the retail business which has been conducted under the Foster name for 87 years will be dis- continued after the date named is a matter of very general regret to the trade. Few business houses have been maintained for so long a period with- out meeting disaster at some turn of the road. The house of Foster, Stevens & Co. has always stood high in. the estimation of the trade and in the con- fidence of the trading public. Uncle Louie Winternitz, spent the summer at who has Charlevoix, as usual, is in the city for a few weeks en route to Chicago and his sojourn at Ft. Meyer, Florida. Gaius W. Perkins, who has spent the summer at Northport Point, has re- turned to Grand Rapids for a short stay. winter MICHIGAN TRADESMAN September 30, 1925 6 MEN OF MARK. Clyde E. Brown, General Manager New Era Association. Clyde E. Brown was born on Sec- ond street, Grand Rapids, Sept. 23, 1876. His father was a native of Massachusetts. His mother was a na- tive of New York. Clyde attended the public schools of Grand Rapids and subsequently enrolled as a student in Central high, where he remained until he had completed the eleventh grade. He then took a course in book-keeping and stenography in the A. S. Parish Commercial College. On completing his technical education, his first em- ployment was with Brown, Hall & Co., subsequently known as the Sherwood Hall Co., being installed as stenograph- er and billing clerk. He was subse- quently promoted to the position of Clyde E. Brown. correspondence and collection clerk. His next promotion was to the posi- tion of city salesman. In 1915 he was given the management of the accessory department. In the meantime he be- came a stockholder of the corporation and was elected a member of the Board of Managers and Secretary of the organization. After serving the Sherwood Hall Co. well and faithfully for more than thirty years, he resigned to accept the position of Sales Man- ager of the New Era Association. He entered upon the work so aggressively and effectively that on Sept. 8 the Cabinet elected him General Manager of the organization, which he expects to carry to a higher plane than it has ever occupied in the past. Mr. Brown was married Sept. 23, 1919, to Miss Marie R. Weissenhagen, of Detroit. They reside in their own home at the corner of North Coit avenue and Dean street. Mr. Brown attends the Fountain street Baptist church and is a Mason up to and including the 32d degree. He started in Grand River lodge, which he subsequently served as Master. He is affiliated with the Consistory, Shrine, Grotto and Knights Templar. He is a member of the Masonic Country Club. He has been a member of the B. P. O. E. since 1910. Mr. Brown has always taken an active interest in the rejuvenated T. P. A. He was one of the original charter members, having served as State Secretary and State President. At the annual convention of the parent body, held in Grand Rap- ids in 1924, he was elected a director of the National organization, which position he stll holds. He was Gen- eral Chairman of the convention and managed all the details connected therewith in a most masterly manner. Mr. Brown owns up to but two hobbies—T. P. A. and New Era. He has in mind large plans for the ex- pansion and development of both or- ganizations. One of the outstanding characteris- tics of Mr. Brown is that of his un- selfishness, accompanied with that spark of intangible greatness wherein he makes those of lesser accomplish- ments admit the sway of his ability, even though they may dread the in- novations of his initiative. —_22.s————_ Live Notes From a Live City. Traverse City, Sept. 24—Milliken & Co., leading retailers of dry goods in this city, have installed a vestibule en- trance. It is the first of its kind in this city and a decided improvement over the old entrance. J. W. Milliken (deceased) the founder of the estab- lishment, was an able merchant, re- spected and admired by all. He served the city in public office, including that of Mayor many years. A son, now in the management of the store, is now filling the mayoralty chair. Citizens of Traverse City loyally sup- port the Northwestern fair. On Wed- nesday of this week factories, stores, offices, courts and the public schools were closed. Principals and employes attended the fair. Persons arriving or trains were obliged to handle their hand baggage as best they could and walk to the hotels or their homes, as their destination might be. The onlv evidence presented to prove that busi- ness had not been entirely suspended was that of the undertakers. Their expensive, but hideous looking vehicles were as busy as usual. The sale of novelties is a feature of the trade of many merchants of this city. Almost every store has in stock Indian wares, pictures and like mer- chandise to be sold to tourists and re- sorters. The business is overdone and an immense quantity of the material mentioned will be carried over this season. In spite of the overstocking of the market, however, prices have been substantially maintained. A gentleman named Thornton came here from Boston a year or two ago and opened an art shop. He assembled a collection of novelties of much value and engaged in repairing furniture, rugs and other articles of household use. His wife, a successful milliner, is skilled in the application of the me- chanic arts to her trade. The Wilson Furniture Co. operates a store in this city with branches at Ionia and Muskegon. The elder Wil- son, the founder of the business, is liv- ing in retirement at Frankfort. His son, manager, divides his time with the main store and its branches. The Northwestern fair was more largely attended than in the past years. All departments were well filled with exhibits. Arthur S. White. >.> —_—_ Pentwater—Hans J. Jensen, pro- prietor of Jensen’s bakery, died at Pauline Stearns hospital, Ludington, following an operation for acute ap- pendicitis. —_e-2-—_—_—- When you start to work in the morning think how lucky you are to have a job; it will get you im the right frame of mind for a happy day’s work, Pioneer Work Undertaken By Mus- kegon Grocers. Muskegon, Sept. 29—Muskegon gro- cers are doing their part in a construc- tive way to further the interests of the Michigan Retail Grocers Association. At a meeting of the convention of the Michigan Associated Credit Bu- reaus, the question was asked by repre- sentatives of several Michigan cities, what practical effort was being made to meet the competition of the chain store groceries. They were answered by a Muskegon representative, who told what was being done in a con- structive way to meet this growing competition. As a result of this in- formation, invitations were received from several Michigan cities requesting a visit of Muskegon grocers to ther city for the purpose of explaining their methods. Ludington, Kalamazoo and Benton Harbor have already been visited. On Wednesday evening, Sept. 23, a delegation of twelve Muskegon mer- chants visited Benton Harbor. A splendid banquet was arranged by the Benton Harbor and St. Joseph grocers, attended by sixty-five merchants, in- cluding two from Bangor. The meet- ing was presided over by the President > of the Benton Harbor Chamber of Commerce, who stated the purpose of the gathering and introduced as the first speaker Hans Johnson, President of the Muskegon Grocers Association. Mr. Johnson delivered a very instruc- tive address explaining to those as- sembled the progress made by Mus- kegon grocers in meeting the competi- tion confronting every established gro- cer and jobber in Michigan and the United States. He outlined the prog- ress made by adopting an intelligent program of advertising and buying. Copies of advertisements used by the Muskegon business men were used to illustrate and explain their method. John Boonstra, Vice-President, and Seaver Mangleson, Secretary-Treas- urer, also spoke. Mr. Boonstra told in detail about the collective advertising and the method of buying. Mr. Man- gleson explained the system used in financing the co-operative. plan. B. G. Oosterbaan, of the Merchants Service Bureau, talked on the benefits of the plan as explained by the prev- ious speakers, emphasizing the econ- omy of collective advertising, its ef- fectiveness and the psychological ef- fect upon. the public mind, in contrast to the individual advertisement. He also fullv explained the change in | garnishment law and the bonding of collection agencies, as enacted by the last Legislature. He closed with an appeal to those assembled to tighten credits, pointing out that they would never be able to meet competition if they continued loose-methods of credit, while their competitors were getting the cash. As a result of this meeting, the Benton Harbor and St. Joseph mer- chants resolved to call a meeting of the Grocers Association of the cities repre- sented for Monday evening, Sept. 28, at which time it is expected steps will be taken for close co-operation and the plan of collective advertising and buy- ing adopted which has proven so suc- cessful at Muskegon. It is expected that a similar meeting will be -held at Ionia and other Michigan cities in the near future. Muskegon, appreciative of the splendid attendance at the last State convention, is willing to be of service to any Michigan city within a reason- able distance and explain their experi- ence. B. G. Oosterbaan, Manager Merchants Service Bureau. _——- o-oo Trade Source Beyond Chain Store Reach. A salesmanager who is a far-seeing merchant tells his salesmen of a source of business which he declares is be- yond the reach of chain stores. He discusses the subject as follows: “The wise grocer salesman of to- day is seeking trade, not only among the retail stores, but from the class of trade that the chain stores can never touch, the hospitals, large hotels, cafes, cafeterias and restaurants. This class of trade can never be reached by the chain stores and it’s yours if you go after it. “Most of this class of business buy in the gallon size and will prove very profitable business for you. Remem- ber, boys, there is a certain large per- centage of business in your territory outside of the regular retail grocer, which the wise salesman is cultivating, and if you fail to go after this business your competitor will be feasting on your neglect. The mode of distribut- ing groceries is changing very rapidly and unless you cope with the situation, you won’t be in it. Watch yourP’s and Q’s and get all that can be had in your territory.” —_§_ sr 2 >—_—_ Increasing the Demand For Storage Eggs. The Publicity Committee of the New York Mercantile Exchange is in favor of conducting a publicity campaign to increase the consumption of storage eggs, but lacks the funds necessary to get the message across to the public. At its last meeting a resolution favor- ing the circulation of petitions among exchange members to get them to pledge themselves certain sums for publicity work. By this means the publicity can judge the extent of senti- ment in favor of such a drive and at the same time be given financial as- sistance. It is planned after the trade has subscribed to endeavor to get the Executive Committee of the exchange to appropriate enough to finance the publicity work. The clearing house of the exchange has been producing a large daily revenue which is contribut- ed only by members of the clearing house. Some members, noi in that department, think that the clearing house money ought to be utilized, while others oppose such a step. —_+-.—____ Alaska Salmon Pack Sharply Cut Down. Only 50 per cent. of the normal quantity of red salmon will be packed by Alaska canneries this season. It is estimated by Seattle distributors that the pack will not exceed 1,000,000 cases. Asa result the prices now ob- taining on red salmon are equal to the highest ruling during the war period, which was $3.25 a dozen for tall cans. A poor run in Bristol Bay and the Gov- ernment order closing the season there eight days earlier than originally plan- ned are chief reasons for the low out- put. The order closing the season on July 17 and affecting seventeen can- neries was made because not enough fish were getting by traps to the spawning grounds. Reports are that even greater losses will be sustained by packers of the pink and chum va- rieties of salmon, which are expected to be short of normal by 75 per cent. —_>2~—____ The man who never changes his mind is an even less desirable citizen than the man who never changes his underwear. sf < . D> Y : <2 2 ti le a Le : ip <7 i rm "7 : 4 ‘ a “= ) « z < > t 4 4, »/ a GF .* +e a «< 3 > en are ee Ree, Been September 30, 1925 MICHIGAN TRADESMAN 7 OUT AROUND. Things Seen and Heard on a Week End Trip. On my last Saturday outing among the trade I stopped at the store of Andrew Van Blooys, grocer at 1203 West Leonard street, who is one of the comparatively few men who can hand you a check for $6 on subscription and smilingly remark that he is getting the best end of the bargain; that he has no suggestions as to how the Tradesman can be improved; that it has been a great help ‘to him in the prosecution of his business and that he would not do without it if it cost $6 per year, instead of only $3. No wonder success comes in unstinted qunatities to such a man. The corner stores he purchased some years ago for $4,500 are now worth $12,000 to $15,000. The large plate glass mirror he purchased from a retiring saloon keeper some years ago for $50 is now worth $250 and brightens up his store wonderfully. It is an old saying that success comes to any man who can meet any issue with a smile and Andrew Van Blooys is an excellent example of the truth of ithat trite re- mark. As I passed through Marne I was reminded of another genial character in the person of Joseph Raymond, who conducted a hardware store in that village for thirty or forty years. He, too, knew how to smile and he always put the best foot forward. He was one of the most honest men I ever knew and I fail to recall that he ever had a misunderstanding with either customer or creditor. He lived a placid life and passed to his reward with the con- sciousness that he had done his full duty to himself, his family and the world at large. At Coopersville I stopped to pay my respects to Colon C. Lillie, but he was out. For forty years Mr. Lillie and I have nearly always been arrayed on the opposite sides of all vital questions. I opposed his attitude on the “over- run” (in butter) matter, which proved so disastrous to many Michigan cream- eries, his own included. I opposed his administration of the State Dairy and Food Department. I declined to join him in his ill-fated stock insurance or- ganization which cost the investors of Michigan more than a million dollars. Notwithstanding our differences on these and other questions, we each en- tertain a wholesome respect for the other, because we each believe in the sincerity of the other. I am glad to learn that Mr. Lillie is gradually re- covering from his recent reverses and that he will soon be able to hold up his head among men and look the devil in the face. When Mr. Lillie was held up to derision and scorn by many who had lost money in his un- dertakings and he himself was defend- ing a criminal charge, many predicted that Colon Lillie was “down and out.” I always resented this assertion in the following words: “You can’t down a Lillie permanently. There is some- thing in tthe Lillie blood which pre- cludes the possibility of keeping a Lillie down permanently. I predict that Colon Lillie will live to reward his friends and confound his enemies.” As I passed the old town of Denison I was reminded of S. T. McLellan, the long-time merchant of that little vil- lage, who was the second man to sub- scribe for the Tradesman when it was started forty-two years ago. Mr. Mc- Lellan was lame, as I now recall him, and it must have been much effort for him to climb the two flights of stairs which led to our office in ‘the old Eagle building on Lyon street. Mr. McLellan was killed by a_ burglar many years ago, but the business was continued several years thereafter by his daughter, Susie. By the way, the first subscriber to the Tradesman was J. C. Benbow, who was then engaged in general trade at Cannonsburg. I have since lost track of him, but if any friend of either Mr. Benbow or the Tradesman knows his present address and will send it to me I will gladly pay his fare to Grand Rapids and give him a week’s enter- tainment at any hotel he may select. His silver dollar looked as big as a cartwheel in the dark days of 1883 when the Tradesman was aiming to gain a footing, but whose failure was predicted by nearly everyone familiar with the situation. At Nunica I undertook to call on Wm. Ernst long enough to. enquire if he had purchased any more talking machines recently. Unfortunately, Mr. Ernst was out on one of his farms, superintending ithe housing of fall crops. I never pass through the beautiful main street of Spring Lake without taking off my hat when I pass the former home of the late Charles P. Brown. We were both borin and raised in the same town—the old town of Hudson. We went to school in the same school building and attended Sunday school in the same old church. I left Hudson in 1870 and I think he removed to Spring Lake about the same time. He practiced medicine nearly fifty years and his name was long a household word in Ottawa county. No applicant for medical as- sistance or surgical aid was ever turn- ed from his door, whether he had money or not. He was a strong sup- porter of the Republican party and a ready speaker on political topics. He was the inventor of several new devices which would have made him rich if he had placed them in the hands of men who were familiar with exploiting new ideas. He was a born entertainer and a most wonderful conversationalist. He lived a useful life, devoted to the service of his friends and patients, and died twenty years too soon. No more utilitarian project was ever devised tha, “he remarkable pavement of the main screet of Spring Lake by the sister of William Savidge in memory of her brother, whose untime- ly death a few years ago was the oc- casion of universal sorrow. It was impossible to know Will Savidge with- out having a genuine affection for him. By nature he was a gentleman, by in- clination a student, by training and habit a scholar. Fate also ordained that Will should be a banker and a business man, and in those capacities his associates respected his judgment and his high principles. But finance and industry brought no joy to him. They were among the natural pains and penalties of life which must be met and endured for a season. And as soon as favoring fortune enabled him to do so, he planned to retire from all but incidental participation in their ac- tivities and to devote himself to the things whch were near his heart, to his studies, to his writings and to his family and friends. When he was in his natural atmosphere and in congen- ial and stimulating environment, the company and conversation of William Savidge were a delight and an inspira- tion. From him flowed fine thought, poetic imagery and ‘the exposition of high ideals. Though he had many ambitions in the literary field, he con- tented himself with the actual publica- tion of a few books which were con- fined to private circulation among his friends. . Mr. Savidge always anything. to: ex- closest refused to concede pediency in order ito gain readers. He wrote what he felt and what he be- lieved was than what friends pointed out to him, might at- tract a large audience. So perhaps he lost a great deal of applause he might have gained; but he preserved his ideals, which were more precious to him. It is a sad tragedy that such a man, with a quiet but wide- spread influence for what is best in existence, should be suddenly cut off in the flower of his life. E. A. Stowe. +> true, rather infinitely Corporations Wound Up. The following Michigan tions have recently filed notices of dis- solution with the Secretary of State: F. J. Wilson & Co., Detroit. Dighton Land Co., Grand: Rapids: Fred Klumper Implement Co., Jenison Art Products Co., Inc., Zeeland The Maher Collieries Co., Detroit Jackson News Publishing Co., Jackson Monica Hall Apt. Corp., Detroit Overland Clothing Mfg. Co:; Buchanan Braun-Ruder Co., Detroit Merchants Mortgage Corp., Detroit Lansing Forge Co., Lansing Nye & Sons, Inc., Saginaw Michigan Aerial Control Co., Grand Rapids. White Marble Lime Co., Manisttique Louis A. Allen, Inc., Muskegon Addison Fashion Shop, Detroit corpora- A splendid repeater HOLLAND RUSK AMERICA'S FINEST TOAST Place your order today All jobbers A good seller HOLLAND RUSK CO., Inc. Holland, Michigan to Chicago in the de luxe CRATHMORE HOTEL “A Room and aBath for $1.50” 8 Hours Ride from Grand Rapids or Muskegon new Greyhound Observa Coache Dial 55261, Bell M. 1515. CHICAGO STATION: CONGRESS HOTEL ROWE HOTEL ————— ——$$——_——_— eae ion Easy Chairs— glass-enclosed rear platforms. FARE $6. Lv. GRAND RAPIDS 7, 8, 10, 12 A. M. Central Standard Time. GRAND RAPIDS STATIONS: Dial 54027. Bell M. 2419. =| ~~ Licensed Intra-State Traffic to — South Haven —Benton Harbor —St. Joseph =—tt GETTING BACK TO NORMAL. A touch of cooler weather during the past week provided a needed stmulus to a variety of buying, especially in lines of ready-to-wear for both sexes. Warmer wraps and topcoats were seen in evidence as the calendar Autumn season begaan and drafts had to be made on retailers’ stocks to supply needs. The beginning of seasonal ac- tivity was sufficient to show the limited quantities available for consumers and to spur up retail dealers into sending in re-orders. The volume of these is not yet enough to tax the resources of producers, but it has been an encour- agement to the latter as an indication of what is to come when the season gets into full swing. How large stocks in first hands are is a matter about which there are doubts. In some lines it has been claimed there has been an undue expansion of production as com- pared with the probable demands. In others it appears, from all the available sources of information, that a very conservative policy in this respect has been followed. No generalization would fairly cover the numerous and diversi- fied main industries. While attempts have been made to speed up demands by suggestions of future scarcity of supplies when they may be needed and of consquent higher prices, they have usually failed of their purpose. The buying policy continues to be of the piecemeal order despite the efforts to change it. It is natural, under the circumstances that irritation should be shown when- ever certain inevitable results come from the policy mentioned. When re- tailers are seeking goods called for by their customers they turn to the whole- salers to supply them with the expec- tation that the latter will be able to do so. The wholesalers, in their turn, do the same toward the producers. There is often the idea that there ought to be a reservoir of supplies into which wholesaler or retailer, as the case may be, may put in his dipper and get what he wants whenever he happens to need something. If this idea were really carried out in practice it would put the entire burden of merchandis- ing, with all its risks, on the produc- ers. It is only in the case of grain and other agricultural products that this is actually true and, even as to these articles, the tendency latterly has been toward restricting output to apparent demands. What brings up the subject just now is the response made during the past week in the mar- ket letter of the National Wholesale Dry Goods Association to the com- plaint of a retailer that the wholesalers were carrying such small stocks that the former cannot get the merchan- dise he needs. This is denied by the wholesalers, who say they “are carry- ing well-assorted stock on all items that are fairly safe to carry.” They add that, owing to the many novelties brought out during the season, manu- facturers crippled their deliveries and made it unsafe to operate far in ad- vance. This added to the burden of wholesalers, who were handicapped by the refusal of retailers to put in ad- vance orders. “The jobber,” it is said, “cannot place his orders, as he does pot know what will sell, and the mills MICHIGAN TRADESMAN will not go ahead and make up a lot of merchandise that they do not know will sell.” This appears to sum up the matter in a nutshell. What the trend of prices is to be in the near future is a matter on which opinion is divided. There is no such division, however, as to their course a year or so hence. As things settle down here and abroad the ultimate result must be a general lowering of price levels. That they cannot be brought to the pre-war bases is also admitted. The much higher rates of taxation, needed to pay war debts and subsequent extravagances, will tend to keep up values for a long time to come. It is contended, also, that the more liberal wage scales in many industries will have to be maintained and that these will aid in keeping up the prices of many commodities. The mainten- ance of such wages, it is asserted, is necessary to enable the workers to live on the scale to which they became accustomed during the inflation period of the war and thereafter. What were formerly regarded as luxuries they have begun to look upon as_ neces- saries. From an economic standpoint, however, this position is not tenable unless the workers are prepared to give an equivalent in added produc- tiveness and so reduce the unit labor cost of products. Labor-saving de- vices and the further elimination of waste may be helps in this direction. But something more will be needed, and this is added effort on the part of the workers. Whether this will be ac- complished by longer hours of labor or by more effective work within the same number of hours as now is still to be determined. Lower prices will mean larger consumption and, conse- quently, greater industrial activity. WHAT THE TRADE IS BUYING. Sales of sheets and pillow cases con- tinued at a remarkably good pace. Business received by mail is especially heavy. Deliveries from the mills are none too good, which makes it rather difficult to have sufficient goods on hand to meet the constant demands of the trade. Charges in this department were ahead of the previous week, as ° well as of the corresponding week a vear ago. Road sales in the handkerchief de- partment during the week were of much greater volume than in the week previous. Most of the orders booked were for October or November deliv- ery, the goods being wanted for Christmas trade. Novelties were the outstanding items, staple handker-, chiefs not being sought particularly. A good volume of business from the men on the road was also received on linens, and each day showed an im- provement in sales over those of the day before. Towels, crashes and fancy sets for the holidays were among the most prominent sellers, although nearly every order included a good general as- sortment of merchandise. Novelty colored rayon bed spreads also sold very freely. A great deal of activity in brocaded rayons was in evidence ‘in the wash goods department. Sales of plain rayon crepes in the new shades for Fall continued exceptionally good. Woven stripes and plaids on rayon grounds also sold in good quantity. There was a heavy demand for per- cales, and the charges were consider- ably ahead of the corresponding week a year ago. Sales of velveteens and chiffon vel- vets showed a considerable increase over those of the previous week. Fifty- four-inch plain silks and fifty-four-inch bordered brocades continued to be wanted. Charmeuse, georgette and crepe satin are still the best sellers in the line of silks, with flat crepe and crepe de chine following closely. The road men are booking a fairly good drapery business. The demand for cretonne for drapery purposes is very much better this Fall than it has been for some time. A very good business has been done by the travelers in all sections on the general line of domestic rugs, carpets and linoleums. Orders include a fairly good proportion of nearly all items. Sales on Oriental rugs were exception- ally good, running far ahead of the same period last year. A large por- tion of the sales called for super- quality Chinese rugs and fine Persian carpets. The demand for silk dresses has nar- rowed down to flare, circular skirt and ‘basque models. High necks are fav- ored. The straight line models are be- ing offered by most manufacturers at concessions and -the trade does not seem to be interested. Cloth dresses have not been moving well, due mainly to the excessive hot weather experi- enced throughout the country during the last four weeks. A number of houses have already started to offer those that they have on hand at con- cessions. Balbriggan dresses are sell- ing well and stocks at different manu- facturers are still very light. Women’s coat re-orders being re- ceived are mostly for the side flare There is a slight call for wraps and straight line coats. High waisted princess flare coats are being featured by the better manufacturers. Some are showing special values in order to stimulate business. There has gradually developed a de- mand by the better dressed woman for silk bags of a novelty type and the indications are that those will be car- ried in preference to leather bags. These are mostly in demand at prices retailing from $10 to $25. In jewelry there seems to be a decided tendency toward the stone-set metal jewelry such as wide banded bracelets, metal choker necklaces and brooches. These retail from 50 cents to $10. Men’s blanket robes in ombre ef- fects are very much in demand and from all indications it will be a very big holiday item. Manufacturers have ample stocks on hand at present, but these will soon be depleted if the de- mand continues. The only reason some people don’t like work is because they have never made the effort to get really well ac- quainted with it. The road to the hall of fame lies through the room for improvement, which may be why so few folks find it. September 30, 1925 COTTON ESTIMATES. It has rarely happened that so much commotion was caused by a Govern- ment cotton report as was the case with the one issued during the week giving condition and prospects as of Sept. 16. Trade prophecies were fair- ly agreed that deterioration had occur- red in the fortnight since the previous report, and trading was based on this idea. The prediction in the new report of a yield of nearly 14,000,000 bales came, therefore, as a shock to the many who were convinced that the ut- most to be expected was about half a million bales less. The Government, it may be observed, has more and bet- ter facilities for estimating the yield than has any private agency; that is, it has more sources of information at more places in the growing district. Still, until the cotton is actually put through the gins, there is always room for a difference of opinion and judg- ment, and the amount of the top crop cannot be determined until after frost puts an end to the growing. With all of this taken into account, how- ever, the effect of the isuance of the official report was to stop all ten- dency to a rise in quotations and to depress prices at once. At the new levels there was shown more of a dis- position to buy on the part of spin- ners, who are apparently convinced that it is safe to do so. The goods market showed the effect of the drop in quotations of the raw material, al- though this was marked mainly by a lessening of orders for gray goods. Prices have kept firm. In finished goods business has been picking up Bleached and napped goods have been bought more freely. Percales are in a simiar position, with one line show- ing a price advance. Wide sheetings. sheets and pillow cases have been placed “at value,” and there is re- sistance to continuing the present prices of denims. Heavyweight un- derwear continues in demand and hosiery sales are picking up. WINTER RESORT WEAR. The belief in the women’s garment trade and also in certain quarters of the textile division, particularly silks, is that the Southern resort business this Winter will be greater than ever. For the ready-to-wear manufacturers, it is held, that for the first time there will be enough garments sold of the Southern resorts type to make the pro- duction of these goods really worth while. Silk manufacturers are plan- ning special fabrics that are expected to sell in increased quantities for this particular period. The changed situation is largely due to the prosperity which has come to Florida particularly because of the boom in real estate values and the in- creased volume of residential and hotel building. At the same time it has cen- tered greater attention than ever on Florida as the leading Winter resort, and more people than ever are ex- pected to sojourn there. This will pro- vide the stimulus for larger sales of resort wearing apparel, which the re- tailers will begin to feature toward the end of November. Many a man who takes things easy lands in jail. i { } i + Fietmansrpmerne sh Meet pe Rh September 30, 1925 MICHIGAN TRADESMAN 9 FLICK HASTINGS. Graphic Description of Our First Mer- chandise Broker. Not many of the present generation will remember the subject of this sketch, but those whose memories go back thirty-five or forty years will re- call Henry F. (or “Flick”) Hastings as one of the city’s best citizens. His powerful physique (he stood 6 feet, 2 and weighed 260 pounds) his pleasing personality and his untiring zeal in whatever he undertook, marked him as a leader among men. As I think back and recall the group of men with whom he associated and which in- cluded Joe Herkner, I. C. Smith, L. W. Heath, Charles W. Watkins, Arthur Meigs, Don Leathers, Steve Sears, He- man N. Moore, Sam Lemon, Boyd and George Pantlind and others, it seems to me that we have never had, before or since, a more enthusiastic, public spirited bunch of boosters than this crowd. Whether it was a Fourth of July celebration or a Masonic fair, they were the instigators, leaders and supporters of the movement. Born in a log cabin in Northern Ohio, the youngest of twelve children (six boys and six girls), his early childhood was one of poverty and privation and I always thought that his remembrance of those early days was what later made him so sympa- thetic with those less fortunate. No matter how transparent the hard luck story he never refused aid to the ap- plicant. He never had a pair of shoes until after he was 14 and tramped two miles barefooted through the bitter cold of Northern Ohio winters to the country school. One of his chief amusements in winter was sliding on the smooth ice in his barefeet. When the war broke out and his brothers left home to enlist in defense of the Union, he was but 14 and considered too young to go. Not being able to get his par- ents’ consent, he ran away to a neigh- boring town where, on account of his size, he easily passed for 16 and was enrolled. He served three enlistments and in one of them gained the rank of captain. He was wounded three times, once in the skull where the bul- let was imbedded so firmly that in re- moving it, it was cut in halves by the surgeon’s forceps. Another wound was in the arm where, while he was in the act of firing his musket, a bullet went through both his fore arm and upper arm making four holes. Over thirty years later, a splinter of bone from the wound very nearly caused him to lose the arm. The third wound was in the body and this bullet was never removed. After the war he en- gaged in various enterprises, among them being peddling lightning rods among the farmers of Indiana and running a hotel in Pentwater. In the late seventies he covered Western Michigan for the Chicago wholesale grocery firm of Boies, Fay & Conkey. One of his competitors was Aex Knopfel. Traveling on the same trains, calling on the same trade, and stopping at the same hotels result- ed in binding them together in a very close friendship. One could not im- agine a more incongruous pair. Knop- fel was a little stoop shouldered Swede weighing about 125 pounds, while Hastings, then inhis prime, completely overshadowed him with his 260 pounds of bone and muscle. Tiring of the road, these men de- cided to enter the brokerage business Hastings coming to Grand Rapids and Knopfel going to Saginaw. The story goes that when he arrived in Grand Rapids to locate, he struck up a con- versation with his hotel table com- panion and found, much to the sur- prise of both, that each were here on the same mission. However the com- petitor did not last long and for sev- eral years he was the only broker in the city. My first remembrance of him was when he appeared clad in pink tights as King Comus in a Fourth of July Mardi Gras back in 1879 or 1880 and, believe me, he was some king. My connection with him was through one of those “happenstances” which tend to change one’s whole life. As my father and brother both worked for Berkey & Cay my chief ambition on leaving high school, which I had just entered, was to follow in their footsteps and get a job in that factory. In fact, during the previous summer vacation I had “hopped pads” there, for the magnificent salary of $2.50 per week. On getting home from school Friday night for the April vacation, mother informed me that Mr. Hastings wanted me at the office the next morn- ing. Arriving there I was installed as office boy and when the next two weeks vacation was ended I quit school and continued with him until — his death. Nothing was said about salary and at the end of the month I received $10. This was characteristic of my entire employment with him. During all of the years I was with him there never was any argument or discussion over my salary. I knew him well enough to know that I would get what I earned; so I simply did the best I could and. was never disappointed over the returns. Our trade at that time was widely scattered. Arthur Meigs & Co. were on the South side of Pearl street be- tween Campau avenue and the bridge. Cody & Olney were across the street on the corner where is now the Sal- vation Army barracks. Freeman & Hawkins were on Lyon street where the Pantlind grill is located. John Caulfield occupied his own building on the corner of Canal and Huron. Fox, Shields & Co. were on Division street in a little two-story building next to what is now the Cody Hotel. William Sears & Co., “wholesale bak- ers and cheese,” as the sign on the window. shades read, occupied one store in the Pike block on Pearl, back of the Tower block. Eaton & Chris- tenson, wholesale bakers and cigars, were on Canal street at the foot of Bronson (now Crescent) and Mohl & Kenning, wholesale and retail cigars were in the Lovett block on Campau Square. We had desk room with H. M. Reynolds, roofer, in a one story building back of Sweet’s Hotel at about the location of the present Pantlind dining room. Our principal business consisted of mess pork, dry salt sides, compound lard, plug and fine cut tobaccos and cheap cigars. Sugar was every day from Edgar of Detroit. We would go around every morning and get each jobber’s assortment. These would be combined into one car load, shipped the same day and arrive in Grand Rapids the next morning. Later, as the trade grew, we ordered from New York in carloads of seventy to eighty barrels. I well remember that when the refiners later issued the edict that 100 barrels would constitute a minimum carload, a great howl went up that our trade were being forced out of business by being required to order in such large quantities. ordered One incident indicative of the times occurred during a sugar flurry, when Sam Lemon, then buyer for Shields, Bulkley & Co., gave us an order for 105 barrels saying with a great deal of pride as he handed over the order, “There is the biggest order you have ever taken.” “No, you are mistaken,” replied Mr. Hastings, “Amos Mussel- man just gave me an order for 110 “Give me that paper,’ de- manded Sam. By this time John Shields, W. FE. Bulkley and the entire office force were congregated about the round tea table where the transaction was taking place. Sam took the list and by care- fully going through it and adding a barrel here and another there, brought the total up to 112 barrels, which he handed over to Hastings with a great flourish and with the admiring glances of his associates. barrels.” In those days the broker was more than a mere salesman. He was the friend and advisor and in many cases the financial backer of his trade. Our customer’s capital was small, hardly any of them having more than $10,000 actual capital; credits were long and profits large. Sugar was bought on 30 days time. It was a common prac- tice for Mr. Hastings to advance the money for a carload, add Mc to the invoice price and take the buyer’s note for 60 days for the amount and then discounting’ this note to make his check good for the car. This 30 days extra time enabled the buyer to dis- tribute the sugar to his customers and get the money for it back in time to pay the note. This practice nearly resulted in his financial ruin when one of his cus- tomers went broke, owing him quite an amount. The bankruptcy laws then were very crude, so that in time of trouble the first man on the ground to get a chattel mortgage was the lucky In this case we got the 7th mortgage, but we combined with the holder of the 6th mortgage, bought up the five previous mortgages and took over the assets of the bankrupt. fellow. These were principally book accounts and considered good and were good so long as business relations continued, but when we stopped shipping these customers goods and they transferred their. business to others, their cash went there instead of paying for “dead horses.” However, after work- ing on these for several years, we got enough out of them to repay the money advanced, with a little extra for our trouble and expense, and then threw $25,000 worth or more of ac- counts in the waste basket. Although I was employed on a salary, our relations were more like those existing between partners and we never hesitated to speak plainly to each other if something did not go to our liking. Both of us being quick tempered and inclined to have his own way resulted in our having many a scrap which usually ended by my either getting tired or quitting my job. However, no casualties ever re- sulted, as I always showed up on the job the next morning just as though nothing had happened. I really think these little “tiffs” brought us closer together and caused us ‘to love and respect the other the more for them. Once when Mr. Musselman offered me a job as assistant buyer, with a nice increase in salary, I told Mr. Hastings that I was going to leave him. He said very little, but the next day a mutual friend told me that he felt very badly to think that I was going to leave him, so I declined Mr. Mussel- man’s offer and stayed on the job. I never regretted this, as I never would have felt right about it if I had left him, knowing that he wanted me to stay. One of his chief characteristics was his readiness to explain any matter which might come up. “I don't know” was not in his vocabulary. No matter what the subject was he always had a ready explanation. We had quite a trade on what was known as molasses sugar which was used in making a certain Dutch cookie. This was a product of what was called a “molasses boiler” and by reboiling it get a dark sticky fine grained sugar with a very decided molasses flavor. When these sugars first came on the market some one asked him how they were made. He replied, “They take a barrel of low grade refined sugar and mix it with for or five gallons of ’ “But how can they make any profit by doing this?” was asked. “Why,” he said, “the molasses weighs 11 pounds to the gallon and costs 10 cents. The sugar sells for 5 or 6 cents a pound which yields a profit of $2 to $3 per barrel.” And cheap molasses.’ the explanation was accepted, proving the old saying that “It is not what you say, but how you say it that counts.” Had anyone doubted his explanation he would have countered with, “T'll bet you a thousand dollars.” That was his favorite betting amount and although I have heard him make the offer many times I never knew it to be called. His hobby was horses and he al- ways had several high steppers or fast trotters in his stable. The half mile stretch of Jefferson avenue, between Wealthy and Fulton was by common consent set aside dur- ing the Winter for the gentlemen driv- ers to test out the speed of their steeds and on a pleasant Sunday afternoon, the street would be lined with specta- tors. He was usually there, taking keen delight in trimming Don Leath- ers or some other of his cronies in a horse race. Another hobby was his interest in fraternal organizations and whenever he joined one he put his whole heart 10 based on our present membership, or approximately one-half the amount we are now collecting as dues in our own and soul into the work and _ never stopped until he got to the top. Join- ing the Masonic order he became a Knight Templar and went through all the offices of DeMolai Commandery including that of Emminent Command- er. He then affiliated with the Con- sistory was Commander in Chief of DeWitt Clinton Consistory, had the honor of having the 33rd degree con- ferred upon him. Becoming interested in the Knights of Pythias, Uniform Rank, he was captain of Eureka Division, then Col- onel of his Regiment and at his death was Brigader General in command of the Uniform Rank of the State of Michigan. While Emminent Commander of De- Molai he made that organization prom- inent in the Nation by attending the New Orleans Conclave with his entire Commandery mounted on black horses. He had spent months in drilling them on the old fair grounds on Hall street and when they appeared in the parade at New Orleans and went through the beautiful and intricate Templar for- mations they created a sensation. They traveled to and from New Orleans in a special train and when- ever a stop was made they were met by great crowds and were wined and dined as only the Southerner knows how. He was interested in various busi- ness enterprises. He organized and was President of the Pythian Temple Association, which built the Pythian Temple (now the Ashton); was a di- rector of the Board of Trade and was interested in various other enterprises. While in his prime and when his star was just ascending, he was strick- en with that dread disease (diabetes) and after making a valiant fight against it for five vears he finally had to ac- knowledge it victor and passed away at the age of 48. In his passing the city lost one who, had he lived, would have left his impress on the civic and social life of the community. Charles N. Remington. 2.» —_—. Michigan To Entertain Illinois Troops The War Department seems to think pretty well of the State Military Reservation at Grayling, where ‘the Michigan National Guard holds its an- nual encampment. Ady. Gen. John S. Bersey has received a letter from the Department stating that plans are in contemplation to send a regiment of the Illinois National Guard to Gray- ling next year for its annual maneuvers and asks if Governor Groesbeck, as commander-in-chief of the State mil- itary forces is willing. The Governor says that he is. It will be the first regiment of another State to have its annual encampment at Grayling since the State acquired the reservation. ——_2-2-.—____ Lansing—E. E. Howey, former treasurer of the Allen-Sparks Co., wholesale and retail dealer in auto and electrical supplies, has taken over all of the accounts of the above named company and will continue the busi- ness under the same style at 424 East Michigan avenue. MICHIGAN What Does the Egg Industry Know About Itself? If order is to come into the egg in- dustry, it plainly must begin with more orderly thinking by the customer for eggs to eat and by the farmer who produces them. These men are usu- ally women, and in our efforts to be on good terms with them we should always keep in mind that we are deal- ing with women. The average woman is more natural- ly honest in business and less specu- lative than the average man. She is a conservationist. Your Housewives’ League membership is roused at the appearance of speculation in food sup- ply and refuses to buy eggs. When the farmer’s wife becomes suspicious of the price you offer her, she at once wonders what you are getting for eggs when you sell them. Because she is honest she becomes incensed if you impute to her an intention to market anything but fresh eggs, and she is slower to acknowledge faults in her way of handling them while more anxious to correct her faults when con- vinced of being at fault. This woman, either in town or on the farm, is not much af a reader, but she is sociable and probably reads more than does a man similarly en- gaged. Jt does not take long for a good idea to get to her, if the man she meets in the industry is informed. The trouble is that the industry is serv- ed with papers and magazines written from a great variety of viewpoints from the purely market viewpoint to that of the producer and fancier, and again, from the consumer’s viewpoint as told in the daily press, when eggs get into the headlines. A business man will read a good publication if it is illustrated and con- cerns his business, if the articles are brief, accurate and readable. To read about it makes him respect men who are trying to improve their own busi- ness. The man who starts to read up on eggs is sure to be surprised at the amount of work being done and writ- ten about farm industries. United States Government publications alone are listed in 47 catalogs and indexes. They relate to every kind of activity, and only a man with library experi- ence can get to the articles which con- cern the egg industry from one angle or another. And, after getting to these articles, only a man with long experi- ence in the industry can sift out the practical value in them. The Western Newspaper Union is a large organization, occupying a big building on the West side of Chicago, a principal business of which is to di- gest Government publications for farm and rural newspapers. To separate that portion which is of interest to the egg industry alone would be an editor- ial task of great value if well done. It would also be a laborious task, be- cause the average reader does not have time to read such literature unless it has been abridged. It would be part of that task to review and digest and sometimes to publish in full, articles relating to eggs and egg marketing in farm papers, home, trade and technical papers, state and school papers, and the records of operators, with their consent. It would be useful to pre- TRADESMAN pare figures and charts from markets and movement to show the influences which govern quality of eggs. Field, plant, carrier and cold storage opera- tions could be illustrated. Better dis- tribution, sale and wider use of eggs ought to result from a careful com- parison of costs and results. Uniform accouonting and banking is of interest. A publication for the whole industry would have to take account of the in- terests of producers, breeders, feed, supply and incubator men, tying that interest up with the market egg. It ought to tie up, if possible, the inter- est of buyers, packers, carriers, storage warehousemen, speculators, wholesal- ers, jobbers and retailers with that of educators, law makers, politicians and farm leaders, all of whom contribute to or use egg knowedge. Probably no industry needs more an authority going to all angles of the industry, and not alone to the “trade” than does the egg industry. The question is, of course: Can a pub- lication be so edited as to carry an in- teresting message to the whole indus- try? The co-operatives come as near to publishing all-round literature about eggs as any others, if not nearer. Their publications are written from the producer’s viewpoint, of course. The personnel of the industry is scattered, and the several lines of ac- tivity are not well co-ordinated. The product is not intensively manufac- tured. It is easy to get into the indus- try and hard to make money in it. The egg business has a tradition that it cannot stand alone, but has to be handled as a side line with reduced overhead. No adequate cost standards have been developed under this system. Hearsay and guess govern operations. Capital is not readily interested for the purchase of facilities which in other industries are the basis of stability. Warehousemen in their contact with eggs enter into doubtful and specula- tive commitments, due for the most part to the absence of accurate knowl- edge as to what is and what is not a risk. The development of refrigeration and the rapid extension of cold storage have over-emphasized the profits of carrying a supply of eggs into seasons of scarcity, until the trade have gotten away from quality ideas, and they are very important. The schools, Federal and state gov- ernmental workers, farm workers, etc., while contributing valuable iifeieashinn on the market egg and on marketing, lack the correcting and proving influ- ences of actual operation on a scale in- volving their fortunes. There is need for moresympathy with understanding between different legs of the industry, and a more thor- ough-going knowledge of the product as a basis for progress in the future. Paul Mandeville. —_~-2s—____ Detroit — The Russian-American Chemical Co., 2230 Buhl building, has been incorporated with an authorized capital stock of $50,000, $10,000 of which has been subscribed and $1,000 paid in in cash. —~-2-.____ If you can’t find the work you love, then love the work you find. September 30, 1925 Chocolates Package Goods of Paramount Quality and! Artistic Design Moseley Brothers GRAND RAPIDS, MICH. Jobbers of Farm Produce el a NPAT Under both State and lederal Supervision our mail with us We are as near as box. As easy to ban as mailing a letter. Privacy No _ one but the bank’s officers and yourself need know of your account here. Unusual Safety Extra Interest Send check, draft, money order or cash in registered letter. Either savings account or Cer- tificates of Deposit. You can withdraw money any time. Capital and surplus $312,500.00. Resources over $4,000,000.00. Send for free booklet on Banking by Mail HOME STATE BANK FOR SAVINGS S*%2 Baris / ie meprprernen nT ¥ ns September 30, 1925 MICHIGAN TRADESMAN 11 SHOE MARKET They Call Him the “Miracle Mer- chant.” The mood, temper, tastes, and finan- cial ability of the customers and prospective customers are all closely watched by those in charge of the shoe department of the Andersen De- partment Store, Cozad, Neb. This is the store founded by Fred W. An- dersen eighteen years ago. In eighteen years Mr. Andersen has built up an annual volume of $325,000 in a town of 1500. So successful has this merchant been in a small town that trade associations and convention committees from coast to coast invite him to come and tell them the story of his success. Every department in this department store, even in so small a town, is un- der a department head, who is respons- ible, while Fred W. Andersen, who has become known as “The Miracle Mer- chant,” directs the general policy. Mr. Andersen directs the shoe department to keep a careful record of the num- ber of pairs of shoes sold in a given price class, in given sizes, etc. He has a record at all times of what classes and prices are most popular in his community and trade territory. “We are in a farming community,” says Mr. Andersen, “and we try to _ carry what the farmer and his wife want. We do not try to carry all the A’s and double A’s, but we plan to have plenty of B’s to F’s. Again we do not try to carry too many of the $15 shoes to the exclusion of others. In the finer shoes we buy oftener and keep up with the city styles. I think the time has come when small town merchants must do that. You will hear small town merchants say it can not be done. “We try to carry what our custom- ers want and only a few of each kind. The old days are gone when you could buy two or three dozen pairs of wo- men’s dress shoes of exactly the same style in a small town. To-day a wo- man prefers that you do not sell any other pattern like hers in the town, and as a mater of fact, the shoe man should not sell the same style to many. We watch this point very closely. In a small town everybody knows every- body and knows everybody's shoes as well. We please our women customers by regarding their wishes in not sell- ing many, and sometimes no other person, the same kind of shoe that we sell to some of our good customers for high grade shoes. A woman who will pay big money for shoes in a small town is a woman who wants to be distinctive in that town, and you can afford to cater to her wishes in that respect. “Suppose you sell her a $15 or $18 pair of shoes, and she makes it known to you that the she does not want any other woman or at least not many to be wearing the same kind of shoes in that town. Then you turn around and sell the same style shoe to ten other women. What happens? You have sold that woman once, but the chances are that you will never sell her again, and you have lost her business for ten or twenty years. It is the customer that comes back year after year that counts for your volume. “So we try to carry smart shoes— something the women want in our town, and only a very few of any par- ticular style, color or shape. “As a result, I can think back of the customers that I sold shoes to eighteen years ago, and the people who used to bring their children in. Now I am selling to those grown children and their children in turn, and all in eighteen years. This only goes to show how it pays to sacrifice one or two sales for the sake of pleasing those you do sell, and those of whom you hope to make steady customers. It makes me feel that, at least in some degree, I have served the people in shoes.” While Mr. Andersen is thus analyz- ing the wants of his women customers in town, and striving to cater to their whims as to individuality and distinc- tiveness, he is also watching the wants of many hundreds of farmers and farm- ers’ families he serves. “Tn the farming community the big- gest seller is a shoe that sells for around $5. That is what brings the biggest turnover, and a merchant in a farming community will never get stuck selling shoes in about that class.” What about turnover? Andersen turns his stock in the shoe department three and three-quarter times a year. This is partly because he has gained the confidence of his customers so that when the banker’s wife buys a smart pair of shoes, she knows from past ex- perience that Mr. Andersen is not go- ing to sell her maid a pair just like it next week. This is how he holds his better class of shoe trade. As for the cheaper grade of shoes, he sells literally thous- ands of pairs “cafeteria style,” as he says. That is, he builds up a series of racks or tables in the store, and dis- plays the shoes on them, with each pair plainly marked as to size and price. This is mostly in the class of shoes selling around $5 and under. “We get a big turnover and good profits,” says Mr. Andersen, “using these tables to sell shoes up to $4.95, and nothing higher. “We do not pile these tables too full, so as to give the impression that the supply is endless. We take an even dozen pairs of shoes of a given quality, and place them on one table in a va- riety of sizes. This table is plainly marked as to the price of any shoe on that table. Then we have another table for another quality, etc., and again put out just an even dozen pairs on that table. This gives the impres- sion that the supply is limited and that it is a while-they-last opportunity. We have twelve such tables in the shoe de- partment, and when we have our shoes out there on display for the sale, the customers are indeed busy picking them over. The price ticket on each pair also gives the size of the shoes. The customer looks them all over, tries them on, chooses what he wants, takes them to the clerk to be wrapped. When the boys are not too busy wrapping, of course, they aid the customers in mak- ing selections and in fitting. It often happens that one man is kept busy for hours wrapping packages and making change from the sales made by these “cafeteria” shoe counters. “We are very careful about the selec- tion of shoes for the ‘cafeteria’ tables, as to quality, size and price. We must take into consideration the class of customers who would be most like- ly to buy shoes in this way. We have found it impracticable to put high- priced shoes on the ‘cafeteria’ tables. “Another _ effective we have found to sell shoes is to take a pair of the best quality of dress shoes and display them in the ladies’ ready-to- wear department, matching up with an attractive dress, and selling the dress and shoes together. “Thus we do not leave all the shoes on the shelves in the shoe department. We place them around at advantage- ous points, in the ladies’ ready-to-wear department, in he shoe windows, of course, and in various other depart- ments wherever it is consistent with good taste, never forgetting to put a price tag on the shoe, and usually we put a large card over the display in- viting the prospect to make a choice of the selection at a given price. In many cases this method sells the shoes without the assistance of a salesman. “The great object in any shoe de- partment is to insure rapid turn-over, and the above are some of the methods we use to attain that end. We think we have learned some secret of shoe turnover, at least to the extent that in a small town of 1,300 people we keep shoes moving so rapidly that we have in some cases placed a single order for 285 dozen pairs at a time.” ——_--+>—__—_ Service Will Buy More Than Price. A great deal of the advice given to salesmen is too vague and indefinite to be of much “Pep” mes- sages are of little avail unless they are based on some concrete facts or plan. One of the best salesmanship talks that has come under our notice for some time is the following from a wide-awake head of a wholesale gro- cery house: “Do you realize the difference be- real downright successful salesman and one who barely gets by— way Business service. tween a the one whose results the boss scrutin- izes at the end of each month with much disappointment and disgust, but who has a passably good month just often enough to cause the feeling, ‘O, well, maybe he'll do next month?’ Well, here it is— “The successful salesman is the one better who knows more about the retailer's needs than he, the one who can tell him, not in an abrupt obnoxious way, understand, but in a nice but construc- tive way, just how much of an article he bought from you in the past. If it be futures you are trying to sell him be in a position when the buyer says, ‘O, I don’t believe I want any. I didn’t sell any hardly all last year,’ to say to him, ‘O, Mr. Blank, you are mistaken. I sold you so and so last year and it’s all gone now. You cer- tainly can use so and so this season (naming a proper quantity). Nine times out of ten, if you handle him right, he will say, ‘All right, put it down.’ “Be in a position to talk intelligently to him about 'the market conditions. Read the market reports in your daily paper and bulletins and be able to tell him something new. He depends upon salesmen for his market postings the same as we depend upon brokers for ours, and the fellow who is most pro- fuse and whose postings are the most dependable is the fellow who wins that buyer’s greatest favor and ad- miration, and consequently his profit- able business. _ “Not only does this appeal to the buyer from a point of knowledge of his past purchases, and thus the busi- ness he has done on certain lines, and the most of them do not know that, but it appeals to them from a point of having some one to do that for them. Especially if that one does it in a confidence-inspiring and confident way. The man, in other words, who as I previously said, comes the nearest doing for the buyer that which the average salesman considers to be his (the buyer’s) duty namely look around, tell him he is short on this or that.” —_—_-.+. Petoskey—A modern 600 room fire- proof hotel and a large garage will be erected on the Clarks Tavern property, by Jacob Cohn and Harry Shweit, of Chicago, who recently pur- chased the property. Work on the structure is to begin early in April. +22 Fremont—George Stark, dealer in general merchandise at Sitka, 10 miles southwest of Fremont, died at Gerber Memorial hospital from injuries he received when he was run down by a hearse here. _—_——-oa——————— Good manners and soft words have brought many a difficult thing to pass. John Vanbrugh. SHOE RETAILERS! MAIL THIS COUPON TODAY Herold-Bertsch Shoe Co., Shoe Manufacturers, Grand Rapids, Michigan. Gentlemen: Please send me without obligation full details of your new plan for selling a short line of work and We understand you claim greater profits, cleaner stocks and faster turnover for your plan. | | | | | | dress shoes. | | | | — a we ee ee ee ee eee eee 12 SINAN. .. Big Crop Is Promised To Cotton Growers. A high official of one of the coun- try’s largest houses interested in the distribution of cotton goods said sev- eral things in a conversation at his club a day or two ago that reveal some- thing of the condition of the industry and something of its present problems. “We have hung up several new high records in sales recently,” he said, “and I think you will find that most of the large distributors would agree with me that business in cotton goods finally is turning upward. Improve- ment has been smart for several wecks. Not only have yardage sales climbed to new high volumes in numerous in- stances but the increase in activities appears to result from a demand that comes from buyers in various sections of the country.” A canvass of the situation makes one recognize that new hope is springing up in the heart of an industry that has been long depressed, although nobody perhaps would emerge from such a study with the conviction 'that a long- sustained boom is in sight. The cot- ton goods industry has had many prob- lems to face, but not the least in im- portance is one that many of our in- dustries have been confronting. It is the excessive mill capacity that was built up during the war. The country has enough mills to supply an abnormal demand, but in present cir- cumstances the cry for cotton goods does not reveal any abnormal need. Revival of the cotton industry grad- ually will come. That any marked im- provement must be preceded by cer- tain adjustments in prices and further gains in general business activities per- haps goes without saying, but the re- cent interest in goods will give en- couragement. When asked whether he expected his sales charts to continue their upward trend during the autumn this promi- nent representative of the industry said: “My biggest worry at the moment is the forthcoming Government crop re- port. Dealers over the country look for a reduction in the estimated yield. The general expectation is for a crop of about 13,600,000 bales. While a real demand for goods is developing we recognize that much of the present buying is on the fear that a reduced supply of the raw commodity will force prices higher. Our business is very sensitive to the crop reports. If buy- ers think that the crop will be small they buy heavily. If they think it will be large they hold off.” Certainly the mid-September esti- mate that was published by the Gov- ernment yesterday came as a surprise to the cotton world. That we would have a 13,931,000 bales the official estimate was not thought in The price of cotton crop of many quarters. broke sharply on the news. That cotton growers are expecting a vield substantially larger even than that of last year unquestionably means that agriculture in the South may have another bountiful year. Just what im- mediate effect the figures will have on the buying movement in cotton goods MICHIGAN Certainly dealers in is not so clear. cotton goods will welcome the day when we learn better how to judge the size of our crops and can be re- lieved of these fortnightly surprises. Paul Willard Garrett. [Copyrighted, 1925.] ——_+2+—__. Power and Light Industry Headed for New Record. Another year of record-breaking achievement is in the making for the power and light industry, judging from the results obtained during the first six months. Demand for electric energy for industry and domestic pur- poses in that period reached unprece- dented heights and necessitated an in- crease of 8.4 per cent. in production of power plants over the corresponding six months of 1924. Total energy generated during the period, according to figures compiled by the Electrical World, rose to 29,- 104,105,000 kilowat hours, contrasted with 25,837,908,000 kilowatt hours in that half of 1924, and 25,179,676,000 kilowatt hours in the same period of 1923. Statistics on electric energy generat- ed by operating companies form the most reliable barometer of progress in the industry, but nevertheless must be considered with more than the usual care, since the industry serves three classes of consumers under entirely dif- ferent rate scales. It is quite possible, and this was ade- quately demonstrated during the severe industrial depression of 1921, for the power industry to reflect a material curtailment of demand and yet to re- port an increase in gross revenue. Therefore it is essential, if a true pic- ture is to be had, to obtain the dis- tribution of output among those three classes of consumers, namely domestic lighting, commercial lighting and in- dustrial power. All sections of the country, the figures indicate, called for more en- ergy than ever before. The largest gains over last year, however, were realized in the sections having the greatest population. This trend natur- ally reflected the vast construction of residential and commercial buildings during the previous year, a very ex- tensive proportion of which did not reflect in the load of the central station companies until the latter part of last vear and in a great measure until the first half of the current year. Some authorities, the trade journal finds, are of the opinion that residen- tial building is now in excess of actual housing requirements. If this proves true. then it is altogether probable that . the new residential load to be added to central station lines in the current half of the year and during the spring of 1926 will run below that of the six months ended June 30 last. Much has been said of the unfavor- able outlook for general business in New England districts, but despite this electric light and power companies are disposing of 12.2 per cent. more electric energy this year than last year and 9.7 per cent. more than in 1923. Such a trend would question whether the indicated industrial depression there at present is not rather more im- aginative than real—the aftermath of the slump which power production TRADESMAN September 30, 1925 The Same Service For All Estates HE same type of service to assist you in solving the problem of your family’s future and its enjoyment of your estate will be cheerfully rendered whether your estate amounts to a few thousand dollars or a million dollars. Our Trust Department is organized for the purpose of caring for large and small estates in the same efficient way. Whatever your problem, a consultation with one of our officers would prove help- ful. FFRAND RAPios [RUST [COMPANY GRAND RAPIDS, MICHIGAN “People of Moderate Means” Who are they? How best described? Perhaps by calling them PEOPLE WHO CANNOT AFFORD TO LOSE. Are they buying securities? They are tempted to buy those promising an uncommonly large return. BEWARE! They should be quite sure what is the prevailing ordinary return,—and that they are dealing with people on whose judgment, advice and honor they can rely with a large degree of confidence. It is a sad fact that “‘people of moderate means,” who doubtless always feel they need the highest ob- tainable return, should be the most cautious of all in- vestors,—should have the very best advice. It is a great mistake to assume that the service to them by such a concern as this, costs too much, or begins only with someone’s death. THE MICcHIGAN Trust - ree The Oldest in Michigan. Organized in 1889. we September 30, 1925 MICHIGAN TRADESMAN 13 figures show actually occurred in 1924. Whatever the condition of general business in the district may be, how- ever, it is evident that the central station industry there is moving for- ward in a distinctly encouraging man- ner. (Copyrighted, 1925.] —__-—-2-2-2—_—__- Americans Should Be Neutral. Grandville, Sept. 29—‘Man’s inhu- manity to man makes countless thous- ands mourn.” How true that expression is we find demonstrated every day of our lives. If it is not one thing it is another, as note the late volunteering of American air men to aid France in destroying the Moroccan Riffs. It grieves the President to find many of his countrymen breaking the law to aid in destroying a handful of half savage people who are not in conflict with our people, and with whom we have no quarrel. Is it any wonder that wars are in- cited by such despicabe means? American aviators ought to be in better business than selling themselves to a foreign country in such manner. Again does the State Department come to the front in a protest against this breaking of neutrality laws. Does anyone imagine for a moment that were these simple people, the Riffs, Englishmen there would be American interference? Obviously not. It makes a differ- ence whose ox is gored, a fact that is demonstrated every day of our lives. Right wrongs no man. The Riffs have the same right to remain un- molested by disinterested nations as England would have under like cir- cumstances. Believing it wholly safe these Yankee aviators offer their services to a reat, civilized nation in its warfare on a small native people in Northern Africa. The wrong is as great as it would be to enter into a struggle between Chris- tian nations. Our neutrality ought to protect the small powers as well as the large ones from this unfairness. American love of fair play certainly cries out against the bombing of an- other people be they ever so humble, and we believe the President is justi- fied in the stand he has taken. Certainly there can be no expecta- tion of American interference if, in case these adventuring airmen fall n- to Riff hands, they are put to death without mercy. Again Secretary Kellogg shows his understanding of public probity by warning these American airmen that they can expect no aid from the Unted States when they fall into Riff hands. This country will defend its citizens to the last extremity when they are on tenable ground, but not when they make guerrilla warfare on a na- tion with which we are on terms of amity as is the case with the Riffs. Americans should let France and Spain do their own dirty work of wip- ing out a small people, and Americans who interfere in their behalf are no whit better than the holdup man who robs a bank. The American aviators now inform- ed must either abandon their participa- tion in the war on Riffs or accept the responsibility and punishment for oe “Oh,” says one, “they are nothing but savages anyhow.” Even if this were true which is by no means a fact, where does the right of American Christians come in to at- tack them mercilessly? Some young women walking along the street of a not far away village en- countered several boys with air guns and a searchlight shooting birds from their roosts, taking delight in watching the dying struggles of their victims on the ground. Cruel sport remarked one. “Oh, they’re nothing but sparrows,” remarked another. The spirit that justifies bloodthirsty bombing of a small people because they are “nothing but savages” de- lights in slaughtering birds because they are nothing but sparrows. Holy writ recognizes the sparrow as a part of God’s creation, and it may be that the Riffs are quite as much a part of the great creation as are the birds. Contemptuous treatment of those not thought to be quite on a par with civilized man may in the long run come home to roost. We need a few more Abraham Lin- colns in this day and age. Birds, bugs and people alike had the sympathy and friendship of that immortal man. No doubt our state department will come in for a rakeover because it has warned Americans to keep hands off of foreign affairs which concern us not at all, save that we may have sympathy for the under dog in the fight. This aid given to France and Spain by representatives of the most power- ful nation in the world may be likened unto an angry man who has discovered a sparrow’s nest under his barn eaves, tears down the nest and tramples the young birds to death beneath his feet. A sort of retributive jusice on the birds for having the misfortune to be born sparrows, and in the State of Michi- gan at that. It is plain that the vindictiveness that vents its spite on small birds, and defends the war on Riffs, is a natural proclivity among men, which as lon~ as it exists will preclude any hope for permanent peace in this world of ours. How American aviators derive ar~ satisfaction in making war On a com- paratively helpless people, savages though they may be, is past under- standing. However, now that the United States has washed its hands of any participation in the affair there is hope that our men over there will gracefully withdraw from further par- ticipation in the war. Old Timer. ——_2. 22 What Good Roads Have Done. Since motor cars came into general use for long distance trips, and high- ways through all sections of the State were improved, a class of lands that the owners did not think worth the taxes after the timber was cut has at- tained a value that is still advancing by leaps and bounds. Official State reports verify this statement. It is lands surrounding many scores of the inland lakes in the Northern counties of the Lower Peninsula. Desirable locations for summer homes is the reason. A Lansing citi- zen relates that not quite twenty years ago he purchased at a State sale de- linquent taxes about 400 acres in the Oscoda district, which has a lake front- age of between two and three miles, for 50 cents an acre. The owners did not think it had any value after they cut th etimber. The lake is accessible to motor cars over an improved trunk line and now, without any advertising, four rod frontage lots are selling at around $500. And, it is officially re- ported to be by no means an exception- al case. Realizing the value motor cars and good roads are creating for this kind of tax lands the State is no longer selling any, but the prospective value of such lands that were sold by the State, at a nominal price, before sales were stopped, is estimated in ‘the millions. ——_—_-2-2 He who believes in nothing is less remote from the truth than he who believes in what is wrong.—Thomas Jefferson. eo The most brilliant people seldom cast reflections on others. ST remeron ecm a ites YOUR BANK HE Old National Bank has a record of 72 years of sound and fair dealing with its depositors and with the community of which it is a part. Its facilities are available to you in all fields of progressive banking—Commer- cial Accounts, Securities, Safe Deposit Boxes, Savings Accounts, Foreign Exchange, Letters of Credit, Steamship Tickets. The OLD NATIONAL BANK GRAND RAPIDS Grand Rapids National Bank The convenient bank for out of town people. Located on Campau Square at the very center of the city. Handy to the street cars—the interurbans—the hotels—the shopping district. On account of our location—our large transit facilities—our safe deposit vaults and our complete service covering the entire field of banking, our institution must be the ultimate choice of out of town bankers and individuals. Combined Capital, Surplus and Undivided Profits over $1,500,000 GRAND RAPIDS NATIONAL BANK GRAND RAPIDS, MICH. Kent State Bank “The Home for Savings” With Capital and Surplus of nearly Two Mil- lion Dollars and resources exceeding ‘Twenty- Two Million Dollars; invites your banking business in any of its departments, assuring you of Safety as well as courteous treatment. THE CITY NATIONAL BANK oF Lanstne, Micu. Our Collection and Bill of Lading Service is satisfactory Capital, Surplus and Undivided Profits over $750,000 “OLDEST BANK IN LANSING” 5 % paid on Certificates in force three months. Secured O by first mortgage on Grand Rapids homes. GRAND RAPIDS MUTUAL BUILDING and LOAN ASSOCIATION A Mutual Savings Society ee GROUND FLOOR BUILDING and LOAN BUILDING Paid in Capital and Surplus $7,500,000.00 = .— 14 Do You Want To Make a Million? Want to make a million over-night? “Just produce a perfumed gladiolus or dahlia,” says William J. Lemmer, gladiolus grower. He adds, however, that thousands of botanists for decades have been trying to do that very thing. None has suc- ceeded. Flowers are like birds in this respect. The gaily plumed tropical birds for whose wings hunters risk much have not been gifted with the happy song of the warbler, tiny mem- ber of the great bird family. That rarest of songs from the throat of the hermit thrush, heard only in isolated places, belies the ordinary appearance of the singer. “It is the same with flowers.” Mr. Lemmer says. “The humble violet gives forth a wonderful perfume. The tiny blossoming helio- trope has a fairly stifling scent, but from the great show dahlia or the gorgeous gladiolus there is no hint of perfume. “Of course, it’s nature’s way of do- ing things. A matter of attracting bees. I suppose.” ventures Lemmer. “Mr. Burbank knows all about these things. I’m no scientist. But it stands to reason that bees probably wouldn’t see the violet or the heliotrope were it not for their perfume. So nature gives these flowers their sweet smelling qualities. Well supplied in size and color, the dahlias and gladioli have not been gifted by nature with per- fume. The bees can see them and, by visiting from plant to plant. distribute pollen, thus arranging for reproduction which after all is nature’s plan. “But should anyone put the scent of the heliotrope, the violet, the rose into the dahlia or the gladiolus. a million dollars would be easy. Probably it never can be done, but growers like myself keep on trying just the same. It is another feature that adds to the fascination of the game.”—Detroit News. —__—_o>o__—_ Buy Both Bonds and Stocks. Should I buy stocks or bonds? The answer is simple if one believes what one has been taught. If you are an investor stick scrupulously to bonds, the theory runs, but if you are a specu- lator you may dabble in stocks. Edgar L. Smith’s little book, “Com- mon Stocks as Long-Term Invest- ments,” by taking the position that common stocks in the past actually have proved as safe or safer than bonds if held over a period, started some serious study of a theory that heretofore had been accepted without question. Now comes another expres- sion of opinion on the same general topic by A. Vere Shaw of Ccudder, Stevens & Clark. In an address at the twelfth annual National Business Conference Mr. Shaw yesterday illustrated how bonds of the highest order often fail to pre- serve purchasing power, as follows: “In the year 1913 a certain man who prided himself on his conservatism in- vested all his capital, $100,000, in high- grade long-term bonds. His income was approximately $5,000. Seven years later, in 1920, his income was still $5,000, and the face value of his capital still $100,000. But in the purchasing power of his $5,000 a year there was a MICHIGAN vast difference. When he tried to spread his income over his living, he found that things cost more than double what they did in 1913. In ac- tual purchasing power of 1913 dollars his income had shrunk to less than $2,500. Through increased commodity prices, that is, ‘the high cost of living,’ his dollars had become half dollars, and by the same token he had lost half the real value of his principal.’ The point that Mr. Shaw makes is, of course, that however well bonds may have assured his man of $5,000 yearly income, no sort of an invest- ment could assure the investor of 1913 that $5,000 would do for him in future years what it would do at the time the investment was made. It so happened that a drastic upturn in commodities by 1920 had cut his purchasing power into halves. Many of the things that then were making bonds less valuable were adding value to stocks. Similarly, slumps in business restore vigor to the dollar, so that the bond- holder with his fixed-dollar-incmoe finds himself in better position than the stockholder whose dividends have been reduced or passed. The point that this authority makes is that neither stocks nor bonds alone give such a bulwark of protection as is assured by the proper combination of the two classes of securities. Each class of security “discloses a strength which at exactly the right season bol- sters up a weakness in the other. Could any arrangement be happier? The re- sult is that the purchasing power of an income from stocks contracts, and vice versa. Stocks represent the growth and development of industry, the prosperity of the country. Bonds bridge the depressions of industry, tem- per its hardships. Stocks vitalize, bonds stabilize an investment fund. Both are essential to safety.” Paul Willard Garrett. [Copyrighted, 1925.] —__322o——_ Fittings For Cases Are Scarce. Due to the present scarcity of cellu- loid fittings, termed by the trade shell and amber when those materials are simulated, deliveries of fitted cases for men and women are held up, many -and it was said yesterday that there was a possibility o fa shortage of these articles for the Christmas seasoni. The fittings include such things as combs, hairbrushes, mirrors, buffers, nail files, shoe horns, soap dishes, toothbrushe holders, etc., anad their scarcity is due to the lack of celluloid with which to make the parts of them that are manu- factured of that substance. This, it was said yesterday, was due to the backwardness of retailers in placing or- ders earlier in the year, which made the manufacturers cautious in their buying. This left it up to the celluloid makers to “hold the bag,” which they refused to do. The result is a paucity of sea- soned celluloid and a scarcity of the fittings. In one case cited yesterday, deliveries of orders calling for 600 wo- men’s cases and 300 men’s are already about six weeks overdue. +--+. It’s a poor rule that won’t work both ways, and it’s a poor clerk who won't be as ready to grant the boss favors as to ask them from him. TRADESMAN September 30, 1925 FINNISH MUTUAL FIRE INSURANCE CO. CALUMET, MICHIGAN ORGANIZED IN 1889. This Company has returned A DIVIDEND OF 50% For 29 consecutive years. HOW? By careful selection of risks. By extremely low Expense Ratio. Assets 44.11 per 1000 of risk. Surplus 30.89 per 1000 of risk. Agents wanted in the Larger Cities. FOR FURTHER PARTICULARS WRITE F. M. Romberg, Manager, Class Mutual Insurance Agency Finnish Mutual Fire Insurance Co. General Agents Calumet, Michigan. _ Fremont, Michigan. Fenion Davis & Boyle BONDS EXCLUSIVELY Grand Rapids National Bank Building Chicago GRAND RAPIDS First National Bank Bldg. Telephones im Detroit Congress Building Michigan Shoe Dealers Mutual Fire Insurance Company LANSING, MICHIGAN PROMPT ADJUSTMENTS Write L. H. BAKER, Secy-Treas. P. O. Box 549 LANSING, MICH. TAX SERVICE Federal, State and Inheritance The BEYER CO. ACCOUNTANTS and AUDITORS Telephone 51443 G. R. SAVINGS BUILDING Cost and Financial Systems GRAND RAPIDS MICHIGAN Fourth National Bank United States Depositary Establishea 1868 The accumulated experience of over 56 years, which has brought stability and soundness to this bank, is at your service. ow DIRECTORS. m. H. Anderson, Pres. L. Z. Caukin, Vice i Cash. Christian Bertsch, Sidney F. Ahad Davia oO ro Robert D. Graham, Marshall M. Uhl, Samuel G Braudy. Charles N. Willis, Victor M. Tuthill Charles N. Remington Samuel D. Young James L. Hamilton September 30, 1925 MICHIGAN TRADESMAN 15 Fire Hazards in Public Buildings. dependent to a considerable degree Fires that have occurred in recent upon the steps taken to make the SAFETY SAVING SERVICE years in schools, hospitals and other public institutions, causing the death of many who were powerless to help themselves, lend interest to a bulletin issued by the United States Chamber of Commerce recently. It is entitled “Fire Prevention in Public Institu- tions,” and is intended especially to help local fire prevention committees, in the activities of which agents take a large and active share. The article is devoted to a discussion of the haz- ards, corrective safety measures, pro- tective facilities, safety of occupants and special features of this class of risks. Copies may be had from the United States Chamber of Commerce but a statistical part, usually dry read- ing, presents some figures that show the great problem presented by fires in public institutions and the im- portance of combating them. It is: “One of the important activities which a fire prevention committee of a chamber of commerce may undertake is an investigation of conditions in local public buildings. Statistics show that there are fires in five schools, five churches and one hospital every day, which, when coupled with those in ho- tels, theaters and other classes of buildings frequented by the public, re- sult in losses of startling proportions. The seriousness of neglecting build- ings of this character is emphasized by the fact that during 1924 five hundred ninety-nine public institutions in the United States sustained fire damage of more than $10,000 each. These fires represented approximately 10.3 per cent. of the Nation’s fire waste for the year, according to records compiled by Fire and Water Engineering. “Loss of life is the greatest toll ex- acted for carelessness and it is in pub- lic buildings that many of our great disasters occur. Such calamities usu- ally command nation-wide attention for a day, but for the most part pub- lic institution fires are quickly for- gotten. “Tt is a fair estimate that during an average of five hours each day for 200 days in the year there are 25,000,- 000 children housed in the schools of the United States. No fundamental educational problem is greater than the safety of these children. Attend- ance at school is compulsory by law. The significance of this was expressed as follows by the Industrial Commis- sion of one state: “There are only two classes of buildings where attendance is invol- untary—schools and jails. If the house or flat in which you live is a fire-trap, you are at liberty to move out. If you believe that a certain hotel or theater is unsafe, you need not patronize it. But if your school is in daily danger of becoming a fiery furnace—the law compels your children to attend just the same. “It is also estimated that there are more than 1,000,000 sick, aged, blind, crippled, insane, orphaned and other- wise unfortunate or defective persons in more than 10,000 institutions of the United States. They remain in these buildings every day of the year and consequently their personal safety is structures safe for occupancy.” +2 Fire Cost $1,044 a Minute. America’s bill for fire waste last year 1924 was $1,044 a minute, an an- nual loss of $548,000,000, exceeding all previous high records. These are the figures of the Actuarial Bureau of the National Board of Fire Underwriters quoted in a bulletin issued by the In- surance Department of the Chamber of Commerce of the United States and the National Fire Waste Council. The total amount of property de- stroyed during the year was equiva- lent to more than half the annual in- terests on the National debt. Much of the enormous loss is pre- ventable waste. “Although the fire loss of the United States continues to mount,” says the bulletin, “it is not necessarily an indication that they cannot be reduced. The experience of the 1924 Inter-Chamber Fire Waste Contest shows that losses in the re- porting cities were reduced to the ex- tent of $4,000,000 over their average for the preceding five years coincident with the activities undertaken by local fire prevention committees. The per capita loss in these communities was $3.10 as compared with the national average of approximately $5. “What has been done in some cities might well be duplicated in others through energetic fire prevention pro- grams carried on under the auspices of lical chambers of commerce and similar organizations. Although fire waste is a national problem, it can only be solved through the combined endeavor of all communities.” —_—_----———_ Dollars and Sense. Fire losses in the United States amount each year to more than half a billion dollars, although most of this waste is preventable. And the toll does not stop there— 15,000 persons are burned to death an- nually and 17,000 are injured by fire. Fire destruction affects taxes and insurance rates. These items are recovered and charged to the public by all producers and merchants, in their “overhead.” Consequently, the tremendous size of our National ash-heap has much to do with the “ high cost of living’— we all share the burden. Fires occur, usually, because of the misuse of hazardous materials, al- though many blazes are set by in- cendiaries. Fire insurance is the “backlog of business,” “the balance-wheel of com- merce;” it promotes thrift, safeguards industry, and protects credits. Without fire insurance, commerce in its modern proportions would be im- possible. Our great cities could never have been built without the safeguard of insurance. The assurance of protection produces psychologically, a peace of mind that has a constructive influence upon pub- lic welfare and progress. —_-2-———_. Some married couples are so quarrel- some that they dare not sit near the open window for fear of falling out. CLASS MUTUAL INSURANCE AGENCY “The Agency of Personal Service” Cc. N. BRISTOL, A. T. MONSON, H. G. BUNDY. FREMONT, MICHIGAN REPRESENTING Central Manufacturers’ Mutual Ohio Underwriters Mutual Retail Hardware Mutual Hardware Dealers Mutual Minnesota Implement Mutual Ohio Hardware Mutual National Implement Mutual The Finnish Mutual Hardware Mutual Casualty Co. We classify our risks and pay dividends according to the Loss Ratio of each class written: Hardware and Implement Stores, 40% to 50%; Garages, Furniture and Drug Stores 40%; General Stores and other Mercantile Risks 30%. WRITE FOR FURTHER PARTICULARS. Merchants Life Insurance Company WILLIAM A. WATTS President RANSOM E. OLDS Chairman of Board © Offices: 3rd floor Michigan Trust Bldg.—Grand Rapids, Mich. GREEN & MORRISON—Michigan State Agents August 2nd, 1909 August 2nd, 1925 16 YEARS Without an assessment. Without a lawsuit. Paying all losses promptly and saving our members 30% an- nually on their fire insurance premiums. The Grand Rapids Merchants Mutual Fire Insurance Company Affiliated with the Michigan Retail Dry Goods Association 320 Houseman Bldg.. Grand Rapids, Michigan OUR FIRE INSURANCE POLICIES ARE CONCURRENT with any standard stock policies that you are buying The Net Costs «2 OVO Less Michigan Bankers and Merchants Mutual Fire Insurance Co. of Fremont, Michigan WILLIAM N. SENF, SECRETARY-TREASURER i 16 WOMAN’S WORLD Putting Across the Uplifting Idea. Written for the Tradesman. You Tradesman readers are superior people, far above average humanity in morals, intelligence and force. With unerring eyes you see vice and degra- dation where you would like to see clean morals; you are forced to look upon ignorance with all its sad con- sequences where there should be finowledge and its beneficient applica- tion; and about you there is much of ugliness where ther might be beauty. You know al this should be cor- rected, and doubtless you have ex- cellent uplifting ideas. How are you trying to put these ideas across to the fellows who need them? No matter how absurd an establish- ed habit or custom may be it is a stiff proposition to change it. People natur- ally resent being reformed and up- lifted, and are fearful of. perfectly in- nocent innovations. Does one try to start something new in any field, he is sure to encounter opposition. When the braiding of straw into hats had its beginning, there were gloomy souls who predicted that a famine would result. Conservatism has not lost its stupidity and pig-headedness in the years between the first straw hats and the present time. The typical reformer always has been a person with one clear idea for the benefit of his kind but with scant understanding of human nature. Ridi- cule, scorn, and even persecution have been his portion; while, as a rule, his precious thought with all its potential benefit for the race, has for a long time gained few adherents and made slow headway. A dread of beiag classed as reform- ers holds many of us back from doing the good we might do in helping crush out specific evils, or in raising those about us to a higher plane of thought and action. We think of that man down East who got rich just by mind- ing his own business, and we selfishly remain in our shells. A few examples of putting across a beneficial thought in a wiser way than by the usual method of main strength and awkwardness, may serve to help and encourage diffident ama- teur uplifters. About thirty years ago, attracted there by the climate, Mr. Edwin H. Tomlinson went to Saint Petersburg, Florida, then a small town. Having advanced ideas about education, from his own pocket he supplied the means for putting manual training into the public schools of the place, some years before this possibly could have been done by tax money. He also pur- chased instruments so that the high school had its own orchestra. Himself a veteran of the Civil War, Mr. Tomlinson’s particular hobby was instilling patriotism into the minds and hearts of youth. Had he tried to do this by going to the schools and mak- ing long, prosy speeches, or by dis- tributing tract literature bearing upon duty to one’s country, he soon would have been voted a nuisance by teach- ers and pupils alike, and woud have affected nothing He used no such mis- taken methods. Instead he proceeded adroitly and enlisted the co-operation MICHIGAN of superintendents and teachers, so that there soon was worked out a scheme of instruction that was beauti- ful, picturesque and appealing. He began by presenting to the schools 200 small flags. Later on, at his own private expense, he provided uniforms, drums, guns, musical instru- ments, large flags for parade purposes, and a small well-mounted silk flag for every child in the schools. The teach- ers and pupils did the rest. As a kind of annual culmination of education in patriotism, there was a grand celebration of Washington’s Birthday. Elaborate and wonderfully artistic pageants were devised and car- ried out successfully Washington’s Birthday became the famous fete day of the Sunshine City. For eighteen years the unique celebration was kept up, being dropped—very regretfully— only when the city had grown to such size that the preparation of the pageant placed too heavy a burden upon the schools. Mr. Tomlinson himself considered the celebration only “the foam on the soda water,” his purpose being the in- stilling of patriotism. I trust this still is going on in Saint Petersburg, in ways that are attractive and effectual, even though it was found best to dis- continue the spectacular yearly pag- eant. This is a case of the wise employ- ment of money in helping to put across an uplifting idea. A consider- abe amount was used, but still not more than easily can be afforded by many possessed of fortunes that now are regarded as of only moderate size. Another example of the intelligent use of money coupled with earnest ef- fort, is found in the speaking contests of the W. C. T. U., with awards of silver, gold and diamond medals. This shrewd adaptation of the competitive principle to the teaching of temper- ance, has been, I think, one of the cleverest of the many methods adopt- ed by that organization, and one that has done much to bring its doctrines into popular favor. For a long time the financial outlay for the medals was taken care of by the wealthy publisher of a fashion magazine, W. Jennings Demorest. He died some years ago, but the work continues. I. understand the W. C T. U. now provides the prizes from its own funds. Money sometimes can be made to help mightily in uplift work, if only it can be rightly applied. But it is not to be regarded as the only factor or the main factor in any widely beneficial result. Perception, insight, enthusiasm, devotion—these are more essential. Whoever has these should not hold back for lack of means. A really good project should be able to enlist all the financial support that is needed. Returning to our consideration of methods, as the reader well knows, during the last few years there has been almost no end of writing and lec- turing on matters of health, and par- ticularly on the reduction of over- weight by diet and exercise. Now the eats, being strongly entrenched in pref- erences and prejudices, is a subject that needs to be handled judiciously. One among many writers, whose name will occur readily to most of my readers, has attained outstanding prom- TRADESMAN inence through - the simplicity and clearness of the tenets she advocates, coupled with a facetious way of putting things. Although a fully qualified physician, she makes no claim to being one of the great research authorities as to food values. Her literary style is not above criticism and her humor appeals to the elementary rather than to the advanc- ed type of mind. Some object to her “regularity”—that is they consider that she tries to inculcate a more implicit trust in the morale and efficiency of orthodox medical practice than the facts will justify. But she has gotten a lot of the over-plump sisters and some of the corpulent brothers to counting their calories and watching their weight, with resulting improve- ment as to looks and physical well- being. And she has interested many mothers in the correct feeding of their babies and older children, and in looking after the health of their households. She has great tact and shows practical sense in not advocating measures that no one can be made to adopt. In contrast to her concise and easily grasped teachings is the work of an- other well known writer on physical welfare. Some of this man’s ideas are excellent. But after reading many of his interesting but rambling pages, containing much about foods that have had all the life refined out of them, one finds it hard to determine just what kind of a bill of fare would meet with his approval. He insists that every one should earn his breakfast before eating it— that is, induce real hunger by real work before taking the morning meal. But unless it is some one convinced that he is headed straight for the cemetery, who is going to make such havoc with the established hours of business, mechanical occupations, and school, as to do much of any work be- fore breakfast? The promoters of the Better Babies movement have shown real brains and acumen—in fact, in some respects have put one over most other reformers. One feature of their system deserves special mention. In the scoring and weighing they have given people some- thing tangible to work on. It is use- less to try to put an abstraction across to the average mind, but almost any one can get hold of weighing and measuring. Moreover, whether with or without _ design, the Better Babies people fixed up a scheme that induces the happy parents themselves to do most of the work and furnish most of the money for improving the youngsters. If you don’t believe that one of these super- ior infants costs a tidy sum, ask the young father to show you the’ receipt- ed—or possibly the unreceipted—bills. In what has been said as to the use of right methods in uplift work, it is not intended to convey the idea that great evils can be uprooted by tact and gentleness alone. Any reformer worthy of the name must have cour- age and stamina But it is well to re- member that some wrongs are the re- sult of blindness and mistakenness, not of depravity; and these should be dealt with accordingly. And in any case it is wisest to apply one’s power September 30, 1925 with the long end of the lever, and so far as is possible to work with and not against the great forces of human na- Ella M. Rogers. ture. ose “Consider Her Ways and Be Wise” That most useful of domestic fowl, the hen, is eulogized by the salesman- agers of two wholesale grocery houses in their bulletins issued during the past month. They make application of the qualities of the hen in their pleas for better salesmanship. The A. B. Jones Co., of Jonesboro, Ark., handles the subject as follows: “Hard times mean nothing to the hen. She just keeps on digging worms and laying eggs, regardles sof what the newspapers say about conditions. “Tf the ground is hard, she scratches harder. “Tf it’s dry, she digs deeper. “If she strikes a rock, she works around it. “But always she digs up worms and turns them into hard shelled profits as well as tender broilers. “Did you ever see a pessimistic hen? Did you ever know of one starving to death waiting for worms to dig them- selves to the surface, “Did you ever hear one cackle be- cause times were hard? “Not on your life. She saves her breath for digging and her cackles for eggs.” The Bement & Seitz Company, of Evansville, Ind., adds the following: “Is the hen a darn fool in some ways? She has a mania for setting for weeks at a time on an old door knob or a china egg, trying to hatch out something, and she habitually puts on her nightie and goes to bed just when the fun begins; but outside of these eccentricities the hen is no dumbbell by a long ways. “Even with her little peculiarities the hen is probably the most popular barn- yard inhabitant to-day, and there is a good solid fundamental reason for this. The reason for the hen’s popu- larity is that she is a specialist, is re- liable, delivers the goods and doesn’t bite off more than she can chew. She realizes some other birds are better equipped for singing, flying and dis- playing fine feathers than she is, So she doesn’t compete with them in any way, but sticks to the business she knows best—manufacturing eggs—and consequently she has the world licked on her specialty. “But the hen does not stop there. She not only delivers the goods, but she advertises and she advertises long, loud and continually. That is the rea- son for the hen’s success, and the same principles will bring success to our brands. Always mention your brands. You are our cacklers.” ——_o-2- ——- Willing To Take Second Place. A Chicago firm advertising for a salesman, received a reply from a man who said that he was the greatest salesman in the world. They engaged him and gave him three lines of goods to sell anywhere in the West. After he had been away a week, and they had received no orders, they were surprised to get a telegram saying: “IT am not the world’s greatest sales- man. I am the second best. The greatest salesman is the man who got you to buy these goods.” September 30, 1925 How the Company Store Has Become an Institution. Written for the Tradesman. ‘Way back in 1905 I saw Colorado for the first time. Everything was strange and all was fascinatingly in- teresting on that “roof of the world.” Undoubtedly the fact that all I saw gripped me shows why the units of company stores I chanced upon failed to impress me as I now know they should have done. But really I had a fair excuse, if you consider that I then saw snow capped mountains for the first time and that the store of the Colorado Fuel & Iron Co., in Pueblo, had to compete with Pike’s Peak, Cheyenne Mountain, Williams’ Can- yon and “Cripple” for a share of my attention. Now I have before me a folder labeled “Commissary: Advance Data of the Company Store Field,” and I am amazed at what I find in it. Sum- marized, here are some facts: “There are nearly 10,000 commis- saries or company stores operating in America. They range all the way from department stores doing half a million or better to small cigar, candy or no- tion counters doing only one thousand a year gross. ‘Some 3,000 stores serve the great lumber camps and around 4,000 are run for the coal miners. A fair figure for total sales of all company stores is $1,030,000,000—over a billion dollars yearly. Operated on various plans, these stores sell everything carried by the typical department store. The ford store has a record of a quarter million pounds of meat in a single month. “Many stores sell furniture and ex- tend credit to employes. In. the be- ginning many such stores were started by companies because no other source of supply was at hand; but they have now developed into regular merchan- dising enterprises, the managers of which are real merchants. Those men use all latest methods to get and hold trade; buy the latest kind and style of store fixtures; dress windows with care and fully developed skill; have the most advanced accounting methods. “More important, perhaps, than all these factors are three outstanding ad- vantages over most competitors. “First, credit. Collections are sure because, so long as a man works for the company, bills can be deducted from his wages as a last resort. Also a proper limit can be placed on his total line of credit without raising delicate questions such as often mili- tate against the application of this plan to private customers. “Second, the company store usually is a local necessity. The town resi- dents are largely compelled to buy there. Where this is no longer the case, the company store has been the first store in the town and enjoys the advantage of a well-established trade and known reputation to offset any novelty which attaches to newcomers. “Third, company organizations are— perhaps strange to say—advertisers. They are persistent, intelligent adver- tisers. In this respect they leave their nearest emulators far in the rear in quantity and quality of their work.” There is another feature of advan- tage which these organizations enjoy MICHIGAN which is reflected in two experiences J had a few years ago. In Douglas, Arizona, I dropped into the great department store of Phelps- Dodge & Co., the big copper mining organization and was surprised to be greeted most cordially by the manager. Not only did he recognize me my name at once, but he referred to the Trades- man, saying he read my stuff regular- ly in its columns. I may say, in pass- ing, that such endorsements of my work are gratifying because I know them to be genuine. Those men are too seriously busy to have time to hand out apple sauce to anybody. Thereupon, I told him that if I had suspected that anybody in Douglas knew me so well, I should have made advance arrangements for a merchants’ meeting. Well, he jumped at the sug- gestion; said he would guarantee me a goodly gathering from his organiza- tion without notice if I would fix up a meeting for that same night. Further, he would stir up the Chamber of Com- merce to get every other local mer- chant out who would come. Now, no grass grew under my feet. I obtained a place to speak, borrowed a large blackboard for figure demon- strations and got the fullest co-opera- tion from both the daily newspapers. They printed front page stuff for me. And with what results? Well, all the fore portion of the hall was filled—front seat stuff—by the Phelps-Dodge men. But despite the fact that the Chamber of Commerce man had telephoned every merchant individually, not more than four or five independent merchants were present. The Phelps-Dodge co-operation did not end there. Learning that I was due in Bisbee next day, the Douglas manager telephoned the Bisbee man to fix up a meeting for me there. This was held on the second floor of the Phelps-Dodge store building and was open to everybody. So far as I know, the crowd of seventy or more persons were all Phelps-Dodge connections. To my mind this brings out the most outstanding advantage of all that is enjoyed by company store managers: that they keep an open mind and are ever ready to learn. They do not get hidebound. They nurse no special prejudices. They acquire no habit of mental strabismus. Their minds do not look outward with a squint. And when opportunity knocks—even when it only sexms to knock and they are not sure the caller is the genuine article—they open. They are not afraid to take a chance on anyone who promises some- thing beneficial. Contrast this general attitude with the individual storekeeper who is too busy to attend gatherings outside busi- ness hours. Think of this as against the attitude of the individual man who, when suggestions are made to him, looks this gift horse in the mouth, suspicious that he may have glanders. Such experiences have a decided ten- dency to make me echo the question recently propounded by John H. Meyer, “Are retail grocers worth sav- ing?” At least this is true: Whether they are worth saving or not, they cannot be helped unless they are will- ing to help themselves just a trifle— negatively, if not positively. But here is the final thought in this TRADESMAN connection: That this last advantage enjoyed by the company stores is open to all merchants. All men can be up and coming, can respond to offerings of ideas, thoughts and plans which are good for them just as fully, as prompt ly and—eventually—as intelligently as company managers. In other words, this advantage will remain with com- pany stores only so long as individual merchants want to them but no longer. Nor did Douglas and Bisbee stand alone as exemplars of this sodden in- difference. In Memphis the consisted of some fifty-six fifty from the Piggly Wiggly organ- ization; six from the remainder of the town. In Boise there were twenty- four men: eight salesmen, eight Skaggs employes, eight from the re- mainder of the town of 60,000. An investigation in the bituminous coal regions revealed certain other strong points of company stores, thus: 1. Nationally advertised goods car- ried more extensively than by any of the individually owned district stores. 2. Charges that company profiteer are utterly unfounded. 3. Outsiders prefer to trade at com- pany stores rather than with independ- ents, because of wider range of choice, moderate prices and chandising methods. 4. Company goods than independents. 5. Consequently, company withstand competition. I shall welcome comment from any point. Paul Findlay. leave it to crowd persons: stores advanced mer stores carry better stores ———_22 2 The Tradesman’s Opionion of the Doll House. the best town boomers |] happen to know—C. R. Yeakey, the accommodating garage owner, and R. G. Mosher, the local publisher of Way- land, have insisted that I dine at the new Doll that village and give the readers of the Tradesman my opinion of the undertaking. I availed myself of the suggestion last Friday Two of House in evening and was served a most delic- ious dinner on 15 minutes notice. The Doll House is conducted by Mrs. Eisenlohr and her daughter, Miss Leachman, who make a most remark- able combination—the mother as chef and the daughter to serve. They have erected an attractive building in the business the village and have created an atmosphere of com- fort and. satisfaction. They serve mainly steak dinners for $1.25, includ- ing potatoes, salad, bread and butter, dessert and beverages. The steak por- tion is ample and the cooking superb. IT do not know of any place in Michi- gan where a better meat portion can be obtained for the money. The din- ing room is a delight ito the eye and the service is remarkably efficient. No aroma from the kitchen reaches the diner and everything is scrupulously clean. If I were asked how the dinner could be improved, I would suggest doubling the potato portion and adding a small portion of soup to the dinner. It is greatly ito the credit of Way- land that the village can present so section of attractive a place to eat good food, well prepared and admirably served. E. A, Stowe. 17 I. Van Westenbrugge GRAND RAPIDS—MUSKEGON Distributor = . “The Wholesome Spread for Bread” CHEESE OF ALL KINDS BUTTER SAR-A-LEE GOLD-MEDAL Mayonaise OTHER SPECIALTIES Quality — Service — Co-operation LIGHT FORGING NEVER SLIP ICE TONGS AND PLUMBERS CALKING TOOLS ‘& H. T. Baldwin 1028 Fairmount Street, S.E. Grand Rapids, Mich. In replying please mention this paper You Make Satisfied Customers when you sell ‘“SUNSHINE”’ FLOUR Blended For Family Use The Quality is Standard and the Price Reasonable Genuine Buckwheat Flour Graham and Corn Meal J. F. Eesley Milling Co. The Sunshine Mills PLAINWELL, MICHIGAN Watson-Higgins Miing Co. GRAND RAPIDS, MICH. NEW PERFECTION The best all purpose flour. RED ARROW The best bread flour. Look for the Perfection label on Pancake flour, Graham flour, Gran- ulated meal, Buckwheat flour and Poultry feeds. Western Michigan’s Largest Feed Distributors. 18 DRY GOODS Michigan Retail Dry Goods Association. President—Geo. T. Bales. Ae First Vice-President—H. Wesener, Albion. Second Vice-President—F. E. Mills, Lansing. Secretary-Treasurer—H. J. Mulrine, Battle Creek. Manager—Jason E. Hammond, Lansing. Already Decided Group Meetings pon. Lansing, Sept. 29—In our News Let- ter dated September 17, we commented regarding the plan of holding grov meetings for the current year. Since then we have been on the long distance telephone talking with directors and members of local committees and have decided upon the following tentative plan for the Fall months. The general plan has not changed from previous years. Meetings will be- gin with a 6 o'clock dinner, Eastern Standard (fast) time. Store owners, heads of departments and wives are in- vited. It is not considered desirable to invite the employes other than execu- tives. Mr. Bullen desires to hold only one meeting each week, as he wishes to be absent from his own store as little as possible. The day of the week se- lected in the following dates is Tues- day. The schedule is as follows: Hastings—October 13. Adrian—October 20. Owosso—October 27. Clare—November 3. Pontiac—November 10. These arrangements are subject to changes to meet local conditions. There is less liability in sending out notices of meeting if a uniform weekly day is decided upon. We want our members to take notice of these dates and plan to be present. We _ have reserved Saginaw and Kalamazoo for some group meetings after the holidays. In- formation regarding the speakers and the plan of the meetings will be fur- nished next week. Jason E. Hammond, Mer. Mich. Retail Dry Goods Ass’n. _—_2ss—————_ Eight Leading Neckwear Colors. Eight colors stand out this Fall in men’s neckwear, according to Cheney Brothers. Occasionally these shades are used alone, but more often serve as back grounds for designs carried out in unusual and interesting color com- binations. Decided emphasis, it is pointed out, is placed upon a new shade of lacquer, which is combined with gray and black. Beetroot con- tinues to hold its own, and with the exploitation of the bracken shades tones that harmonize with them are favored. Briar, a rich golden brown, is very important and is closely fol- lowed by beige, which is softer, and “nigger brown,” which is used in com- bination with other colors. Eucalyptus green is a new shade that is slated for popularity, although the firm remarks it must be chosen with discretion. Rouen blue, however, is generally satisfactory and is a leading shade for scarfs and matching handkerchiefs. A new shade of smoke gray is favorably considered as a neckwear color, usually as a background for lacquer and blue designs. — Deny Wholesalers Are at Fault. Members of the National Wholesale Dry Goods Association in all parts of the country challenge the contention of retailers that the wholesale trade has failed to provide stocks sufficiently large and well assorted to meet the needs of their customers. “Such an allegation,” says a special supplement to the Association’s current market MICHIGAN service letter, “was recently conveyed to the Association by a prominent fac- tor who seemed to echo the retailers’ sentiments, and who declared it was a ‘characteristic complaint. He sug- that the condition should be corrected. A survery just completed by the Association shows that whole- salers, almost without exception, are carrying their usual large stocks to meet customers’ needs, regardless of the fact that hand-to-mouth by the retailer increases overhead sub- stantially under present conditions.” gested buying ——_»+2>—__ Corset Sales Show Increase. Reports from manufacturers of cor- sets indicate a wider distribution of the merchandise this season than for some time, and as the weather grows cooler the demand for them at wholesale is expected to grow. Wearers of these articles, it was pointed out yesterday, were loath to don them while the weather was warm, but as the season advances and the use of Fall outer- garments becomes more general it is confidently expected that the consum- er demand will exceed that of several season’s past. This expectation is based on two things. The first of these is the changing silhouette in outer garments, which calls for some shap- ing of the figure. The second is that many of the younger women have found that going without corsets has let their figures assume proportions, especially around the waistline, that are neither pleasing to them nor com- patible with the new modes. —_+2s2s——- Staple Notions Do Better. The assertion that the life of the wholesale trade in notions is depend- ent primarily upon the novelty end of the business does not seem to be borne out by replies to enquiries made by a trade association. These answers in- dicate that, although sales of novelty merchandise play a very large part in the business done, staple items sell a bit more freely with most of the wholesalers than the fancier things. Opinions are sharply divided, however. In one case, for instance, an estimate of 80 per cent. for trade in staples was made, while in another novelties were said to make up 75 per cent. of the business. Even in cases where the concerns are located fairly close to- gether, there is often a sharp difference in the estimates of the volume of busi- ness done on the two classes of goods. —___oss Color Question Still Open. Although attempts are already being made to forecast the color trend in women’s woolens and silks for next Spring, there is still some uncertainty as to which color or colors will stand out for the Fall and Winter season. This is particularly true of woolen fab- rics and more especially of coatings. Black has been selling well in the dressy types of coatings on the broken pile order, but beyond this the demand such as it is, has been distributed over many shades, with the wine and blue tones having a slight preference. The belief accordingly prevails that the season will yet bring forth one or a group of shades which will meet with such consumer favor as to be unmis- takably singled out as the season’s leader. TRADESMAN and he complained that the scattered purchasing necessary was very annoy- ing. Another man told of his experi- ence in buying from a well-known men’s haberdashery store here. He said, time and time again, he had gone into this store, in which a friend of his is employed as a salesman, and found that he could not get a certain size in his underwear or shirt, a certain color in his hosiery or neckwear and so on. He is not hard to fit. The salesman apologized and said he could order the goods from another one of the firm’s stores. The man, however, wanted immediate delivery and walked into a competing store nearby which seemed to have an assortment of the wanted goods on hand. The situation, as both of these men discussed it, is due to the stressing of turnover and light stocks above everything else. Carried too far, they asserted, it means the loss of much business for many retailers. Some Stores Losing Business. A growing number of reports are be- ing heard from consumers that they are unable to meet their needs in some of the stores they have been regularly patronizing. One man, for example, insists that it was necessary for him to go to six stores in order properly to outfit his boy for school. Hereto- fore, he said, he could have purchased all of the goods wanted in one store, — es eas —_ Blanket Reorders Are Good. A nice business in blankets is re- ported by manufacturers and jobbers in New York. Retailers have been moving their stocks of these goods September 30, 1925 rather well this month, as they did also during the August sales. Many of the stores have used the coal strike and the expectation of a cold, severe Winter as sales promotion arguments. Wool mixed plaid blankets retailing from $5 to $9 per pair have stood out in the demand. Fancy robe blankets or fancy top blankets have also done well. These sell at a somewhat lower price range, the limits being from $4 to $5 each. ——_osas-"—"" Pearl Necklaces Are Featured. In novelty popular-priced jewelry lines pearl bead necklaces are still an outstanding item. These are being of- fered in one, two and three strands, with the “baby” graduation the most popular. Indian bracelets have met with a growing demand. The wide types in gold, silver and antique finish are selling best. General lines of nov- elty ornaments are rather quiet. One variety featuring Oriental effects, how- ever, was said yesterday to be attract- ing interest. These accessories are both plain and stone cut. REAL VALUE CRESCENT GARTER CO. 515 Broadway, New York City UTICA joy KNIT “Utiea-Knit’” lines require no pushi fast and when a retailer turns this Wholesale Dry Goods wJELLASTIC UNDERWEAR “UTICA-KNIT” UNDERWEAR The Quickest On Your Shelves and the Quickest Off ng, the sales momentum is strong and ( L activity through his store, he finds it a lot easier to make money in knit underwear without constantly prodding the stocks with sharp prices in which there is no nourishment. The line is complete for Women, Men and Children and we are prepared to supply your wants as you want them. FOR SALE IN WESTERN MICHIGAN ONLY BY Paul Steketee & Sons Grand Rapids, Mich. *» es _ , oa * r ‘ a < 7a September 30, 1925 Trimmings in Millinery. Something millinery garnitures abroad is the pinornament made of a natural flower, with foliage and stem, coated with a metallic lotion. Tiny flowers, such as forget-me-nots, heliotropes and violets, are treated in the same manner, and form dainty little clusters and cabochons for coat and dress trimmings. “In some cases,” the forthcoming issue of the New Millinery Bulletin, official organ of the Retail Millinery Association of America, will say, “a touch of color is introduced by tinting the flower and foliage in realistic ef- fects. Tiny rosebuds backed by leaves entirely gilded or silvered, make de- lightful pin trims for the tailored hat. The same applies to small sprays of foliage. “Velvet dahlias, the size of a head of lettuce, are shown in exquisite blues and yellows for the decoration of the evening gown, being placed near the waist line. A miniature of the same flower, in the same coloring, is used for trimming the left shoulder. Giant be- gonias in fancy and realistic tones in panne velvet and crepe. They are also seen, in smaller sizes, in leather or enamel finish. very new in “Panne velvet peonies composed of countless tooth-edged petals are new and please by their wonderful coloring and shading. Shaded and ombre- striped taffeta flowers and with five or more sets of stamens shooting out from among the petals are featured among the choicest imported floral offerings. They areshown in a wide variety of reailstic, as well as fancy, tones, and are sometimes accompanied by metallic or black enameled foliage. “Flat flowers of pleated lame ribbon are clever substitutes for the popular cockade motif employed on street and semi-dress hats of velour, velvet and hatter’s plush. They are made in- tensely interesting by the addition of gold stems and foliage and sometimes they are intricately beaded or spangled.” —_++2—__—__ Some Hosiery Prices Go Up. Scattered advances in prices on sev- eral classes of hosiery show which way the wind is blowing in that branch of the knit goods trade. However, says the current news letter of the National Association of Hosiery and Underwear . Manufacturers, it is noteworthy that higher prices are the exception rather than the rule, and it would be mislead- ing to say that the whole market is tending upward. Selling agents of long experience, especially those handl- ing lines which stand out as market leaders, feel that it would be a real mistake to mark up prices generally at this time, regardless of apparent justi- fication from the viewpoint of supply and demand and certain angles of the raw material situation. It is being urged on the mills that present prices be maintained as long as possible. —~+.2 > Belts of Gold Kid in Favor. From present indications, belts of gold kid promise to be one of the higgest sellers of the season, and sales of them will probably be limited only by the scarcity of the material from which they are made. Not only is the MICHIGAN gold kid scarce here, but imitations of it that are made in this country are also hard to get in quantity. Belts of silver kid are also wanted, but the demand for them is not comparable with the de- mand for the others. Although most of the belts now selling are from three- fourths of an inch to an inch wide, odd widths are seen in some of the more unusual types. One of these, de- signed for wear with a bolero suit, is two and one-half to three inches in width and is so made that it is nar- rower in back than in front. ———_+- >> Hair Net Orders Are Larger. Dealers and importers of hair nets say the business placed thus far this year is ahead of last year at this time. They have been encouraged by what they describe as a “slow but sure” swing away from bobbed hair on the part of women. The entering wedge, it is pointed out, is the wearing of hair nets with evening attire. Meanwhile, however, a good demand is reported for nets to be worn over bobbed hair. Innovations in these consist of nets with closer meshes, which are more elastic and give better service. The volume business continues to be done in the double mesh net. Stocks of both jobbers and retailers are con- sidered light. ——-~¢——_—— Good Reorders For Fall Hats. With a good start of the Fall sea- son in men’s hats, satisfactory reorders are coming through to manufacturers. The chances are that the duplicate business will continue fairly steady, owing to the greater necessity of con- sumer replacement of both light color- ed hats and those having the so-called snap brim. Road salesmen are be- ginning to take the Spring lines on the road. In some instances an ad- vance of about 5 per cent. has been made on the new lines. The expecta- tion is that fancy bands will be popular next season and that the snap brim vogue will also be a factor of im- portance. expensive imported very —_——_—oee a Sports Sweaters Are Selling. The new knitted garments for men’s and boys’ wear are taking well and a nice reorder business is developing, ac- cording to manufacturers in New York. In these novelties, the cricket sweaters in loud colors, blazer and “lumberjack” coats and the “crew” neck type of pullover are selling best. The patterns preferred feature a mixture of many blended colors in more or less har- monious mass. Young girls are also buying this type of sweater, but are said to prefer the plainer color com- binations. A healthy interest is re- ported in shaker garments and more staple coats and pullovers. >a Fall Demand Still Restricted. For the most part the demand for women’s Fall ready-to-wear continues rather quiet. Wholesalers are slightly disappointed with the business done so far, but are buoyed up by the expecta- tion that any slackness now will be more than made up during October. The coming of continued cool weather will supply the necessary stimulation for both consumers’ and retailers’ ac- tivity, in the judgment of the trade, as TRADESMAN the stores are credited with having but two to three weeks’ supply of gar- ments available. It is held doubtful if next week will provide any greater volume of business as it starts off with a religious holiday, during which nothing will be done in the market here. —_.2>>—__—_ Trend Favors Double-Breasteds. While it is still somewhat early to figure the reaction of consumers to the Fall offerings at retail of men’s suits, trade opinion here is that the double- breasted models are meeting with a Leading many of the big cities are said to be featuring this style a little more than is usually the case. The belief is that the time is about ripe for consumers to turn to the double-breasted suit, which for some reason has not figured as prominently as the single type. The new browns are leading in the color range and their popularity is expected to have an influence on the preferred colors in othr articles of men’s apparel. good reception. shops. in —e2s—_—— Much Use of Velveteen. Together with the marked vogue for velvet this Fall come a much greater interest in and use of velveteen. The latter fabric is being extensively employed in girls’ and children’s gar- ments, including regulation frocks, jumper frocks and coats. There is also a demand for the goods to be used for women’s coats, in fur trimming is used to set off the luster of the fabric. The wine, and green colors in these goods. has which case blue Ae Exclusive Distributors o Michigan, Northern Oh AMERICA’S FINEST STOCKINGS at THE NATIONALLY FAMOUS S EVERY PAIR GUARANTEED TO GIVE COMPLETE SATISFACTION A. KROLIK & CO., INC. Wholesale Dry Goods f Nightingale Hosiery for io and Northern Indiana ngale « 19 World’s Largest Country Stores Use Store Papers There is a country store in a 1200- population Ohio town doing a busi- ness of a million dollars a year that uses a store paper to get their message to the oublic. Fred Andersen, The Miracle Mer- chant of Cozad, Nebr., doing $325,- 000 in a town of 1086 uses a store paper as does Fred Mann another success with a big store in a small town. You can, too, and at a price that your business can afford. There are many advantages in Store Paper advertising that we will be glad to discuss with you. Write us for details. MOSHER Sales-Service Wayland Michigan For Quality, Price, and Style WEINER CAP CO. Grand Rapids, Mich. il o ee wa) cNosiery 8 We Believe These are the Finest and Longest - wearing Hose ever Made to Sell at this Low | Pnice. Detroit 20 RETAIL GROCER “Real Friends of the Retail Grocer?” Kalamazoo, Sept. 26—Under the above heading, there appeared in your issue of Sept. 16, an advertisement containing resolutions commending The Best Foods, Inc., for its attitude in regard to premiums. Now every manufacturer knows, and every individual should know, that it requires advertisiny to market any product, no matter how good it may be. The question as to the way in which this shall be done rests with the manufacturer, whether he wishes to use newspaper space, billboards — or premium deals. f Because of the fact that all goods have to be advertised and that every manufacturer sets aside a certain amount for publicity, it does not follow, as a consequence, that the goods have been forced to sacrifice quality in order to offer premiums. It is true that if it were not necessary to advertise, that goods could be sold at a reduction in the cost, and the con- sumer be benefited thereby. However, it appears to me that this combination of the Best Foods was a little premature, as the Grand Rapids Press of Sept. 14 bears a full page ad- yertisement in which the Best Foods offer a 5c refund for each parchment wrapper returned to the grocer, or it may be used as a medium of exchange at “hardware stores, drug stores, jewel- ry stores and department stores.” No further use for the buffalo nickel. If there is any difference or advantage, it is in favor of the premium deal. Now, while the Best Foods have never offered premiums heretofore in order to advertise their product, they have been only too glad to have their jobbers do it out of their own pocket- book, while they kept their full mar- gin intact. In other words, “George footed the advertising bill.” Don’t get the idea hat the Best Foods is oppos- ing the premium deal out of the larg- ness of their heart toward the grocer, but in order to retain largeness of purse. Let’s examine their friendship for the retailer as I happen to know it: Quoting from the advertisement, “Nothing is free uness you can obtain it for the mere asking without con- ditions.” What does this mean? Doe it mean that the independent grocer has been negligent in asking for a lower price on his supply of Nucoa in order that he might be on a fair com- petitive basis with the A. & P. Tea Co.? If your statement is correct that I have quoted, then the A. & P. Tea Co. s among those who are really get- ting something free, for in the summer of 1924 C. B. McCord, factory repre- sentative for Michigan, made a deal with the A. & P. Tea Co. whereby they got Nucoa at 2%c less per pound than the independent grocer and also got the same_ service. Wonderful friends of the retailer! At that time, and for about four years previous, I was in the employ of H. P. Buzzell, Nucoa wholesaler in Kalamazoo, and therefore know the facts. When I made objection to Mc- Cord, I was told that the “chain store was the coming store and that they (the Best Foods) were “progressive merchandsers.” They felt that they had the independent dealer sewed up tght, and that now by giving some- thng free they had gotten the A. & P. Tea Co. Now, why should the retailer who has helped to establish the trade of Nucoa be forced to pay a premium over the A. & P. Tea Co., an organ- ization that pushes its own brand of goods whenever possible? Simply be- cause they do not demand that thev receive the same treatment as the chain store. When the Best Foods and all other manufacturers are made to see that such discrimination will not be tolerated by the independent grocer, MICHIGAN then there will be a decided change, and not until then. It is time that the independent gro- cer woke up and organized for fair trea‘ment or he will find his grocery business betrayed into the hands of the shain store by unscrupulous manufac- turers. C. L. Magee. ——---_-§—o—_——_ What Makes Quality in Meat? Twenty-nine state agricultural ex- periment stations are now ready to be- a National co-operative experimental programme seeking a solution of the difficult problem of what makes quality and palatability in our meats. This announcement was contained in a statement by Dean F. B. Mumford, University of Missouri, to members of the National Livestock and Meat Board. This statement con- tinues that no one experiment station will attempt a solution of the whole problem, but that each will engage in some phase in which it is particularly interested. Subjects for investigation include feeding, breeding, methods of slaugh- tering and curing, methods of cooking, and many others. First, however, it will be necessary to definitely establish what quality and palatability really are. This is one of the greatest difficulties facing the experimenters, for at the present time there is no standard of measurement of quality and palatability in meats. “This is a co-operative investigation, not for the purpose of proving any- body’s theories or opinions, but to find out the facts,” said Dean Mumford. “Tt is a great fact-finding enterprise.” He pointed out that the study has had the approval of every research agency that usually approves such projects, from producer to consumer— the National Livestock and Meat Board, agricultural colleges, the U. S. Department of Agriculture, the Ameri- can Society of Animal Production, and the directors of Experiment stations. The directors have selected four ques- tions which they deem of sufficient importance for national research and one of these questions is “factors in- fluencing the quality and palatability of meat.” gin work on ——_»- One Parrot Less. An old lady kept a parrot which was always swearing. She could keep up with this until Saturday, but on Sun- day she kept a cover over the cage— removing it on Monday morning. This prevented the parrot from swearing on Sunday. One Monday afternoon she saw her minister coming toward the house; so she again placed the cover over the cage. As the reverend gentleman was about to step into the parlor, the par- rot remarked: “This has been a damn short week.” —_—_+ > —___. An Apple or a Peach. Speaking of evolution, you have per- haps noticed that whereas the first man blamed an apple for his downfall, the modern alibi is now a peach. —_————_...___— Grand Ledge—John D. Barnes suc- ceeds Bennett & Pence in the gro- cery business. Hastings—Wood Bros. succeeds Wesley Andrews in the grocery busi- ness. TRADESMAN September 30, 1925 RED STAR HERE is pride in selling to the housewife; she is known for her insistence on quality. When she buys RED STAR Flour, we know that this flour is keeping company with other high quality products used in the home. And RED STAR easily holds its place. JUDSON GROCER COMPANY GRAND RAPIDS, MICHIGAN BLUE GRASS MILK BLUE GRASS BUTTER WORCESTER SALT KENT CLUB COFFEE TEA, SPICES, ETC. GOOD LUCK and DELICIA OLEO. THRU COMMUNITY GROCERS ONLY LANSING ~ ‘Wholesale Grocers KENT STORAGE COMPANY | GRAND RAPIDS, ~ BATTLE CREEK General ‘Warehousing on Distribu ting THE REGULAR PURCHASE Fleischmann’s Yeast brings customers into your store regularly and gives you an opportunity to sell other things as well. These regular customers are yours for the asking. Suggest Fleischmann’s Yeast to chance customers and turn them into steady buyers of everything you sell. FLEISCHMANN’S YEAST SERVICE The Fleischmann Company ——— SEE EE A Si ORE II i September 30, 1925 MICHIGAN TRADESMAN 21 MEAT DEALER Meat Eating Prolongs Life. If you want to stay young longer, lengthen your span of life, and have plenty of pep and vigor, eat meat and have other animal protein such as eggs and dairy products. This is the advice of James Rollin Slonaker, Pro- fessor of Physiology at Stanford Uni- versity, Calif, who spoke at Topeka, Kan., recently at the Meat Congress, a feature of the Kansas State Free Fair. Meat eaters also will show more in- itiative, Professor Slonaker stated, while races practicing vegetarianism will become extinct in the third genera- tion. “These conclusions were reached,” he pointed out, “after 24 years of ex- perimentation. Rats were used in the experiments because rats and human beings both are omnivorous mammals exhibiting a similar sort of physiology and living according to the same phy- siological laws. Both have the same type of digestive system, prefer the same type of food, and are governed by the same chemical laws. For these reasons, the results obtained with rats are applicable to human being as well. “We found in our investigations with several hundred Albino rats that a re- stricted diet, that is, a diet containing vegetables but no meat, greatly reduc- ed the powers of reproduction,” said Dr. Slonaker. “In fact, this increased as time progressed, and by the third generation the race of restricted feed- ers was entirely extinct. A marked increase in cannibalism was_ noted among the restricted feeders, this be- ing evidence of the natural need for meat.” The speaker explained that the rats were divided into two groups. One group was subjected ‘to a strictly vege- table diet and the other was fed the vegetables supplemented by animal protein, principally meat. Aside from the differences recorded as to the ability to bear young, and cannibalistic tendencies, it was also shown, accord- ing to Dr. Slonaker, that the rats placed on a restricted diet were con- siderably below normal weight. The maximum weight of males was 35 per cent. below normal and that of the fe- males 25 to 28 per cent. below normal. The young of restricted feeders were below weight at birth, the males 18 per cent. and the females 14.5 per cent. This became more pronounced in suc- cessive generations, he said, the growth of young males being 30 per cent. and young females 23 per cent. below nor- mal. Further than this, the speaker stated that the feeding of a strictly vegetable diet developed a sluggishness. The average ratio of voluntary activity showed that the rats fed meat and vegetables were about 17 times as ac- tive as those fed vegetables alone. The females in each group were more ac- tive than the males. Other detailed phases of the sub- ject comparing characteristics of the rats of the two groups were discussed by the speaker, and in every instance he indicated the insufficiency of a diet limited to vegetables. The Meat Congress, at. which Dr. Slonaker was one of the principal speakers, is said to be the first event of its kind ever held in connection with a state fair. ——_--_ Scales in the Home. During recent investigations into marketing meats retail by representa- tives of the U. S. Department of Agri- culture, it was found that correct weighing enters the matter seriously. We believe that most retailers and, of course, all reputable retailers give cor- rect weight, and so the housewife has the support of not only all local bu- reau of weights and measures when she has been shortweighted, but, in addi- tion, has the support of the meat deal- ers themselves, taking the class as a whole. The reputable dealer wishes earnestly to see ‘the dishonest retailer made to see the error of his ways and all retail meat associations are earnest in the enforcement of honest weights. The shop most liable to indulge in the unwholesome practice of short-weigh- ing is the one that depends on price as a selling means rather than quality or service. Few retailers catering to regu- lar trade resort to this method of ac- cumulating profits. Unfortunately, few housewives possess a good scale for weighing their purchases. All whole- salers and most retailers weigh in what they receive and anyone selling them must produce the weight they buy. No business can be safely run in any other way. The temptation to take advantage of those who do not weigh their purchases is ‘too great for some dealers to resist. You are doing a real benefit to business when you remove the opportunity to cheat you in small purchases. You are forcing the retailer selling vou to deal honestly with you. You are not injuring your regular retailer who al- ways gives full weight, but on the other hand you are helping him, for you are proving his honesty. A good scale, preferably one that stands on a table or on top of the ice box, where you can weigh your purchases con- veniently and accurately, will prove a good investment, not only in finding out who is cheating you, but in satis- fying you as ‘to the honest dealer's fair- ness. There are means of punishing the cheat, but perhaps as effective a plan is to stop buying from him. Weigh your goods carefully and judge fairly, making allowance for real mis- takes. The latter should be very rare. ++ Lansing—Bert Eckert, meat dealer at 322 South Washington avenue, has sold his market to his son, Harry Eckert, who will continue the business at the same location and under the same style. Mr. Harry Eckert is also proprietor of the Palace Market, North Washington avenue and a mar- ket in Battle Creek and one in Ionia. ee Magazine advertisers are referring enquirers to some dealer in your line in your town. If you have the goods and let the manufacturer know it, he will refer to you. —_——————-- oe If you are thinking that national ad- vertising is of no help to your busi- ness, the chances are that you are doing nothing to take advantage of it. your Now oftfering— Grapefruit Cranberries Sweet Potatoes Tokay Grapes Figs, Dates, Etc. The Vinkemulder Company Grand Rapids, Michigan M. J. DARK & SONS GRAND RAPIDS, MICH. Receivers and Shippers of All Seasonable Fruits and Vegetables JUST GOOD CANDY Pure and Wholesome THAT’S PUTNAM FACTORY Grand Rapids, Mich. At Eve: rh eo Delicious cookie-cakes and crisp HEKMAN’S appetizing crackers—- There is a Crackers and Hekman food-confection for every 4 ie gaa meal and for every taste. e man Biscuit (0 Grand Rapids.Mich. 22 HARDWARE Michigan Retail Hardware Association. President—Scott Kendrick, Flint. Vice-President—George W. McCabe, Petoskey. Secretary—A. J. Scott, Marine City. Treasurer—William Moore, Detroit. The Hardware Dealer’s Fall Stove Campaign. Written for the Tradesman. October is one of the best stove selling months in the year and the re- tailer should use every force at his command to dispose of as many ranges and heaters as he can. He should also rush his furnace installation and tin- smithing staffs to the utmost extent in order to clear up as much work as possible before rough winter weather arrives. While the range-peddlers and the mail order houses make their competi- tion felt in some districts, they are not feared by stove dealers who know their business and who take advantage of the advertising helps supplied by the stove manufacturers. Retail stove dealers who are constantly alert to snatch up new ideas find that they are better equipped to serve their cus- tomers than these outside competitors and that energy and application will enable them to not merely hold their own but to greatly increase their trade in spite of this outside competition. Stoves are bulky articles to show in the window but this objection should not prevent their use there. Even a fair-sized window can accommodate one range or heater, together with some kindred articles. At certain sea- sons, in October, for instance, a special harvest and Thanksgiving Day win- dow can be put on. True, the Thanks- giving holiday is a month distant; but a Thanksgiving Day stove display a few weeks later would be too late. So with the essential harvest decorations available at this particular season, the housewife can be inspired to look ahead to the November holiday and make her preparations for it well in advance. For such a display, a rough sugges- tion would be a range, with a kettle and teapot on top, and a roast fowl in the oven. Carving sets and cooking utensils could be used to fill in the background, with sheaves of wheat, stalks of corn and pumpkins as the trim in the corners and on the sides. “Cook your Thanksgiving dinner in a — range” would be an appropriate display card in such a window; while an advertisement in the local papers drawing attention to the window dis- play might urge this argument: IT IS FALSE ECONOMY to buy a cheap article, above all a cheap stove. If it is cheap in price it is certain to be cheap in quality. A stove is seldom bought—when you do buy, but the best. It pays. It is a good plan to hitch up the advertisement with the window dis- play; since if curiosity can be aroused by referring to the display in the ad- vertisement, prospective customers will make it a point to see the display. And once they are in front of the store, the display, if it is an attractive one, will encourage them to step inside. If the advertisement writer, the window trim- mer, and the sales people all work to- gether, sales are bound to increase. MICHIGAN If it is deemed advisable to offer some special inducement to encourage the movement of goods, the merchant might offer a fowl with every range sold before Thanksgiving Day, or a half ton of coal free with every heater sold. Whether such expedients for boosting sales are adopted is a matter of individual policy; but if the mer- chant takes up the idea, cards announc- ing the offer should be displayed in the window and a reading notice sent to the local papers. Another plan to stimulate trade is to concentrate the entire efforts of the sales staff upon stove sales for one or two weeks in each year. One hard- ware store of which I have knowledge has done this for five years; with the result that they have sold more ranges in the five years than they did in the previous ten years. They make this week sale twice a year, Oct. 16 to 21 and Feb. 16 to 21, establishing two special sales on ranges each year, and during the two weeks giving their en- tire attention to ranges. They send out special invitations by mail three days before each sale begins, and ad- vertise in the local paper with a half page space two weeks in advance, be- thoroughly circularizing their territory. This has resulted in an in- crease on their general business in stoves, heaters and house furnishings, due to the thorough advertising done; and it has also done more to decrease mail order competition than anything the firm has ever tried. sides While newspaper advertising is one of the most important means of bring- ing stoves and ranges to the attention of possible customers personal con- tact counts a whole lot and the mer- chant who makes a personal canvass for business has the best chance of making sales. It is impossible, how- ever, to canvass everybody, especially in the busy fall season; so personal letters can be resorted to with reason- able assurance that if carefully pre- pared, well printed on good paper, and sent out to a carefully compiled mail- ing list. they will produce good results. A saving of a few cents on the print- er’s bill for a cheap iob is poor econ- omy on a circular which you hope to be the means of selling a dozen or more ranges. In the compilation of a circular let- ter, special effort should be made to grip customer's attention in the open- ing paragraph in order to insure its being read through to the end. Here is a fair sample of circular which might be sent o a list of customers who can reasonably be expected to pay cash for a good range: My dear Mr. — Your time is valuable, I know, but I have something very important to tell you on the subject of heaters and ranges. I have now on exhibition at 183 Main street a magnificent assortment of the 1925 models in the famous — line. The new models are so excep- tionally atractive and possess so many advantages in economy of fuel, clean- liness and durability, that I know they will appeal to you, whether you ex- pected to buy a new stove this year or not. In the enclosed booklet you will find TRADESMAN September 30, 1925 Do you need Restaurant Equipment, Gas Stoves, Steam Tables, Coffee Urns, Water Coolers, Tables, Chairs,. Stools, Dishes, Sil- WE HAVE IT. verware, etc. Easy terms if desired. G. R. STORE FIXTURE CO. 7 Ionia Avenue N. W. Foster, Stevens & Co. WHOLESALE HARDWARE ie - 151-161 Las Aer. N. W. MICHIGAN 157-159 Monroe Ave. GRAND - RAPIDS - BROWN &SEHLER COMPANY “HOME OF SUNBEAM GOODS” Automobile Tires and Tubes Automobile Acessories Garage Equipment Radio Equipment Harness, Horse Collars Farm Machinery and Garden Tools Saddlery Hardware Blankets, Robes & Mackinaws Sheep-lined and Blanket - Lined Coats GRAND RAPIDS, MICHIGAN Michigan Hardware Co. 100-108 Elisworth Ave.,Corner Oakes GRAND RAPIDS, MICHIGAN e Wholesalers of Shelf Hardware, Sporting Goods and Fishing Tackle _ - £ - September 30, 1925 MICHIGAN TRADESMAN 23 some interesting facts regarding the —; but it takes a personal inspection to appreciate what the — really is. I would feel honored by a call from you. You will find in the a stove or range really worthy of your fine home, and a source of constant satisfaction to your family. But even if you don’t buy, it will still be a pleasure to show you the line anyway. An early call will enable you to reach a decision before the cold weather sets in. Yours very truly. With the most careful planning the stove selling campaign may “fall down” badly if the salespeople fail to co-operate with the newspaper and window display advertising by means of intelligent salesmanship. It will pay the hardware dealer to go over the new heaters and ranges with his sales- people and to coach the latter as to the selling points of the goods, and the most effective way of answering any possible objections that may be raised by individual customers. A stove pur- chase is a big transaction for the aver- age individual and in practically every instance the salesman has a great deal of reluctance to overcome before he He should by all means be trained to know his goods and to sell efficiently and successfully. Victor Lauriston.- —_+2-2 Propose To Elect a Woman Governor Michigan. Grandville, Sept. 29—A woman for governor. : That is what it is coming to, and why not? The women of Michigan are tiring of being back numbers during all the months and years they -have been voters, holding the sovereign right with men to vote, to elect officers, to hold positions of trust under the Govern- ment. a The Democratic party in Michigan has been a nonentity altogether too long, these Democratic women believe and in thus believing they are right. Too great a preponderance of party power is bad for the best interests of the State. At Lansing Democratic women got together the other day and resolved to change all this and give the Repub- licans a run for their money. Not 50 per cent. of the voters turn out to elections. What is the use with one party monopolizing everything? Such a condition should be changed and it is up to the women of Michigan to change it. It can be done. Look at the women of California. By their votes they elected Woodrow Wilson President at his second election. The slogan, “He kept us out of war,’ so appealed to the women that they voted for him, regardless of party lines. However strong Michigan is in her Republicanism, she not long ago elect- ed a Democrat senator, and later a mongrel who is neither one thing or the other. Republicans have no representative in the upper house of Congress to-day. The women may not, however, ha- had a hand in this, but they should have a voice in making the laws of the Nation, and now is the time for them to awake to the necessities of the situ- ation. The Democratic women of Michigan can, if they will, pull the moribund old party out of the mire and re-erect its framework in the governing of the State. : A woman governor would not be impossible. : The State has been blessed or curs- ed with officials who know not how to keep down extravagance. The pres- can make a sale. ent governor now seeks a fourth term. He has been dubbed an autocrat of autocrats. It ought to be easy to get his scalp at the next election. The women have a year to work in, during which time much can be done. It seems likely that those Repub- licans who elected Ferris might be induced to vote for a woman Demo- crat for governor. The prize is worth trying for at any rate. It is not pleasant to know that so little interest is taken in politics these days that voters neglect their duty shamefully at election time. We hear that Mrs. White, of Grand Rapids, is to lead Democratic women of the State in an intensive campaign. Thorough organization, to see that the last woman of the party is brought to the polls on election day, is sure to win, and the men without regard to party will wish them Godspeed. A new awakening of women voters is what is needed. Of what use is the ballot unless they make use of it? It would be indeed a surprise if the Democratic women came out in force and re-instated the Democratic party in Michigan. This surely can be done if these wideawake leaders of their sex make the most of their opportunities. “A woman for governor’ should be their slogan. Should the present incumbent come up again for governor there is no doubt of the result, with a robust and wideawake woman to oppose him. The ballot for women has not been of very great benefit to date, but it does seem that our best women would cease to play second fiddle on any ticket. Let them shame the men by getting into action and polling their full strength on election day. There is hope for Democracy, even in Michigan, and if the women make good according to present indications, the Republicans will be shedding re- gretful tears after the next State roundup at the polls. It does not work for the good of the public to have one party monop- olize everything. Close elections al- ways make safer and better officials, and the Lord knows we of Michigan are in need of an overturning at this time. In some respects perhaps granting suffrage to women was a mistake. Many of the antis among the sterner sex have since held back from the polls, leaving politics to mother and daughter. A wholly senseless idea, of course, and it is devoutly to be hoped that this sudden uprising in spots of the newly enfranchised may have the proper effect. Our new voters have been extremely modest in their claims upon the offices. It is time to shed that indifference and come out openly for a share of the official emoluments. A woman gov- ernor of this State would prove a novelty, yet in the long run such de- cision might prove of advantage to all the people. It is to be fervently hoped that this uprising among the fair sex will not prove sporadic, and that by the time the next election rolls around there will be a long line of aroused women at the polls. Old Timer. —_~--- Hides, Pelts and Furs. Green No.) 2 11 Green No 2 ee pee IO En 1 Cured: No. 2 Calfskin, Green, No. Calfskin Green, No. Calfskin, Cured, No. Calfskin, Cured, No. Horse, No. | 2 3 50 PROTRG, (NGS Oo nee 2 50 Pelts. Old Wool —_- Pambs 2200 Shear.ings Preiie 2.20 ee 07 ae ee —- 06 INO. ee ea — 05 Wool. Unwashed, medium _ Unwashed, rejects Duwaened, fie 22. @40 REYNOLDS SHINGLES AND ROOFING It isn’t what we say about our product that counts. It’s the universal approval of the buying public that has made the Reynolds line of Shingles and Roofing such a profitable one for the lumber dealer. After all, it’s satisfied cus-. tomers that bring business. You can’t afford to have any others on your list. H. M. REYNOLDS SHINGLE COMPANY “Originator of the Asphalt Shingle’ GRAND RAPIDS - MICHIGAN owoss9 MICHIGAN Makes Good hocolates 24 COMMERCIAL TRAVELER Annual Report of Michigan Hotel Association. Kalamazoo, Sept. 28—The eleventh annual convention of the Michigan Ho- tel Association was held at the Hotel Burdick, in this city, on Friday and Saturday of last week, its business sessions being staged in the very room in which the present Association was formed eleven years ago. President Walter J. Hodges called the assembled bonifaces together on schedule time, the opening features consisting of an invocation by Rev. John W. Dunning, followed by an ad- dress of welcome delivered by Mayor George K. Taylor, responded to by John A. Andersen, of the Hotel Har- rington, Port Huron. A nominating committee was named consisting of Preston D. Norton, Ho- tel Norton, Detroit; Edward R. Swett, Hotel Occidental, Muskegon; Ernest McLain, Park-American, Kalamazoo; W. F. Jenkins, Hotel Western, Big Rapids, and W. J. Chittenden, Book- Cadillac, Detroit. Resolutions Committee—W. L. Mc- Manus, Jr., Cushman House, Petoskey; J. T. Townsend, Hotel Whitcomb, St. Joseph and R. C. Pinkerton, Hotel Normandie, Detroit. The roll call showed the following members present: | : Ernest McLean and wife, Park-American, Kalamazoo. : : : John Bhrman and wife, Rickman, Kala- mazoo. : : : Frank Ehrman and wife, ¢ olumbia, Kala- mazoo. : a Frank S. Verbeck, Verbeck Lodge, Glen Lake. a : Walter J. Hodges and wife, 3urdick, Kalamaoo. : : Jas. A. Alden, Columbia, Kalamazoo. W. Nichols and wife, Burdick, Kalama- ZOO, . : Mrs. Lyle R. Park and Mrs. Kathyrn Black, Burdick, Kalamazoo. F. W. Holmes and wife, Gull Lake. Harry R. Price, Durant, Flint. Earl Greene, Crystal, Fiint. Thos. C. Riley, Dresden, Flint. : Ww. J. Chittenden, Book Cadillac, Detroit. Bliss Stebbins and wife, Grand Lake, Alpena. : Paul L. Dupin and wife, Berkshire, De- troit. W. H. Crabb and wife, Bretten Hall, De- troit. W. A. Beals and wife, Prospect Point, Spring Lake. : J. Knight Willy, Hotel Monthly, Chicago. W. L. McManus, Jr., and wife, Cushman, Petoskey. W. F. Jenkins, Western, Big Rapids. W. G. Schindehette, Republic, Bay City. M. C. Elliott and wife, Wright House, Alma. M. E. Magel and wife, Clifton, Creek. John A. Anderson and wife, Harrington, Port Huron. Mrs. Myrtle Lindsey, Lindsey, Imlay City. John R. Weed, Mich. Railway Guide, De- troit. A. C. Martin and wife, Mrs. E. Steel, St. Johns. Ww. E. Hawk and wife, Jas. G. Gibson, Cincinnati. J. Stacy Hill, Gibson, Cincinnati. W. J. Lietzen and wife, Frontenac, De- troit. A. J. MeDonald, Washington, Detroit. Fred J. Doherty and wife, Doherty, Clare. Geo. A. Southerton and wife, LaVerne, Battle Creek. Harry M. Eastman, Hote! Bulletin, Chi- cago. 3attle Hanson, Hawk, Cc: H. Montgomery, Post Tavern, Battle Creek. Geo. H. Swanson, Huron, Ypsilanti. : > Smith and wife, Park, Muskegon. D. J. Gerow and wife, Elliott. Sturgis. 4 Reach and wife, Durand, Durand, Mrs. T. V. Brittain. Montcalm, Detroit. Thos. Aagaard, Sanitarium, Batt'e Creek. W. F. Rick. Benton. Benton Harbor. J. T. Townsend, Whitcomb, St. Joseph. A. J. Lalonde, Inn, Cheboygan. Kentas. Detroit, Lansing A. M. Worthington, South Haven. 3. J. Cairns, Charlotte, Charlotte. R. C. Pinkerton and wife, Normandie, Detroit. Preston D. Newton and wife, Norton, De- troit. BE. S. Verbeck. Tavern, Pentwater. Edward R. Sweet, Occidental, Muskegon. Ww. F. Burns, Phelps, Greenvile. _ A. M. Adams, Hotel Review. New York. R. A. Carson and wife, Mrs. M. M. New- lin, Allenel, Ann Arbor. F. C. Parker and wife, Parker, Muskegon. David Reid, Reid, South Haven. Geo. W. Woodcock, Muskegon, Muskegon. Geo. H. Myhan and wife, Shamrock, South Haven. MICHIGAN Roy Hinckley and wife, Hartford, Hart- ord, A. W. Michaelson, Premier, Benton Har- bor. Cc. L. Pestal, Eddystone, Detroit. Chas. M. Luce, Mehrtens, Grand Rapids. J. F. Veile and wife, Rex, Buchanan. Ernest N. Reul, Sherman, Chicago. F. H. Wicks and wife, Maplewood, Sau- gatuck. D. H. Reycraft, Pery, Petoskey. W. C. Taggart and wife, Morton, Grand Rapids. Thos. Burnell and wife, Carroll, Brown City. E. W. Rainey, Tuller, Detroit. M. R. Gilbert and wife, Prince Edward, Windsor. Fred Z. Pantiind and wife, Pantlind, Grand Rapids. Following the roll call President Hodges delivered the annual address, as follows: On behalf of my good friends, the hotel men of this city, who so gen- erously joined with me in inviting you here, it gives me great pleasure to wel- come you to Kalamazoo, and we hope we make it so pleasant for you that you will want to come again soon and often. A little over ten years ago—in April 1914, if I remember correctly—a small body of devoted, far-seeing men, en- gaged in the business of hotelkeeping in Michigan, met in this room, determ- ined to effect an organization that would afford them the benefits of co- operation, protection and mutual help- fulness in their rapidly growing in- dustry, and ‘the Michigan Hotel As- sociation was formed. They knew that two previous associations had failed to survive, but they resolved to give of themselves unstintingly and un- selfishly, in order that this organization might live through the years, ever growing stronger and more potent in its capacity for usefulness. They builded better than they knew. for from a small handful of members at that time, your organization has grown to a total of 414 member ho- tels. This is a larger percentage of membership among the hotels of this State than any other state in the Union can boast. But it is not alone in size that we have grown. The frequent meetings so largely attended, have not only worked for better acquaintance and good fellowship, but have enabled us to talk over our problems with our fellows and each has been helpful to the other. The opportunity of hearing the vari- ous technical discussions on hotel op- eration subjects, and of participation in the question box, has been a liber?’ education in itself, and of incalcuable benefit to all of us. The bulletins, giv- ing full stenographic reports of ail meetings, have given us the advantage of studying at our leisure the manv subjects discussed, and has been of particular value to such of our mem- bers as have been unable to attened these meetings. At the last annual meeting in De- troit a new schedule of dues of ten cents per room, with a minimum of $5 per hotel, was adopted. These dues were necessary and should be con- tinued, as previous administrations were forced to struggle along without sufficient revenue to finance the as- sociation properly. They have enabled us to pay all expenses up to date and still leave a good balance on hand, as will be shown by the Treasurer’s re- port. During the year, in addition to the expense of issuing ‘the bulletins, and the ordinary expenses of admin’s- tration. we have expended something over $300 for new frames for the roster, made necessary by the largely increased membership. This expense comes on this vear, but the frames are made large enough to take care of ‘n- creases for several years to come. We have also paid out of Associa- tion funds $656 as dues to the A. H. A. The question of continuing our membership in that organization should receive the serious consideration of this convention. You should decide wheth- er the possible benefits to us justify TRADESMAN September 30, 1925 OCCIDENTAL HOTEL FIRE PROOF CENTRALLY LOCATED Rates $1.50 and up EDWART R. SWETT, Mgr. Muskegon Bes Michigan HOTEL DOHERTY CLARE, MICHIGAN Absolutely Fire Proof Sixty Rooms All Modern Conveniences RATES from $1.50, Excellent Coffee Shop “ASK THE BOYS WHO STOP HERE” HOTEL KERNS Largest Hotel in Lansing 300 Rooms With or Without Bath Popular Priced Cafteria in Connection Rates $1.50 up E. S. RICHARDSON, Proprietor Columbia Hotel KALAMAZOO Good Place To Tie To WESTERN HOTEL BIG RAPIDS, MICH. Hot and cold running water in all rooms. Several rooms with bath. All rooms well heated and well ventilated. A good place to stop. American plan. Rates reasonable. WILL F. JENKINS, Manager. CUSHMAN HOTEL PETOSKEY, MICHIGAN The best is none too good for a tired Commercial Traveler. Try the CUSHMAN on your next trip and you will feel right at home. The HOTEL PHELPS Greenville, Michigan Reasonable Rates for Rooms. Dining Room a la carte. GEO. H. WEYDIG, Lessee. ») Hotel =| Whitcomb Mineral Baths THE LEADING COMMERCIAL AND RESORT HOTEL OF SOUTHWEST MICHIGAN Open the Year Around Natural Saline-Sulphur Waters. Best for Rheumatism, Nervousness, Skin Diseases and Run Down Condition. J. T. Townsend, Mgr. s8T. JOSEPH MICHIGAN The Durant Hotel Flint’s New Million and Half Dollar Hotel. 300 Rooms 300 Baths Under the direction of the United Hotels Company HARRY R. PRICE, Manager Henry Smith Floral Co., Inc. 52 Monroe Ave. GRAND RAPIDS, MICHIGAN PHONES: Citizens 65173, Bell Main 178 CODY HOTEL GRAND RAPIDS RA 31.50 up without bath TES { $2.50 up with bath CAFETERIA IN CONNECTION CODY CAFETERIA Open at 7 A. M. TRY OUR BREAKFAST Eat at the Cafeteria it is Cheaper FLOYD MATHER, Mgr. 400 Rooms—400 Baths MORTON HOTEL GRAND RAPIDS’ NEWEST HOTEL Rates $2.00 and Up Rooms $2.00 and up. The Center of Social and Business Activities THE PANTLIND HOTEL Everything that a Modern Hotel should be. With Bath $2.50 and up. European Plan 150 Outside Rooms $1.50 and up HOTEL CHIPPEWA New Hotel with all Modern Conveniences—Elevator, Etc. Hot and Cold Running Water and Telephone in every Room 60 Rooms with Bath $2.50 and $3.00 HENRY M. NELSON Manager MANISTEE, MICH. Dining Room Service HOTEL BROWNING GRAND RAPIDS Corner Sheldon and Oakes; Facing Union Depot; Three Blocks Away. 150 Fireproof Rooms Rooms with bath, single $2 to $2.50 Rooms with bath, doubl None Higher. ee Excellent Culsine Turkish Baths WHEN IN KALAMAZO Stop at the Headquarters for all Civic Clubs Luxurious Rooms ERNEST McLEAN, Mar. September 59, 1925 MICHIGAN TRADESMAN the expenditure of over $1,600 per year, as our dues would amount to that Association. In December last, at the Grand Rapids meeting, at which there was a registration of about 150, it was voted to appropriate not to exceed $2 per member hotel for A. H. A. dues, and at a meeting of the Executive Council held at Lansing, in April, I was further instructed to solicit sub- scriptions among the larger hotels of the State toward a fund to make up the balance of such dues—equivalent to $2 each for all member hotels. The response was gratifying, although some of the larger hotels failed to contribute. However, I succeeded in raising $572 in this manner, and although this was $42 less than the amount needed, I felt justified in sending in our applica- tion for membership, which I did on the basis of our membership at the end of our fiscal year, Sept. 30, 1924, of 307 member hotels. These dues have been paid, although it was neces- sary to use, as I before stated, $42 more of the Association funds than you authorized. Sectional and special meetings were held during the year. In December the entire membership was invited to Grand Rapids by Fred Pantlind. Needless to say, we were delightfully entertained there. The at- tendance was large, about 150 regis- tering, and the business sessions were both interesting and instructive. A joint meeting of the Executive Council and the Legislative committee was held at Lansing, in April, at the request of H. Wm. Klare, chairman. We were able to defeat some very drastic legislation, which Mr. Mc- Manus will tell you about in his re- port later. In June we held our summer meet- ing and outing at South Haven, where we were wonderfully entertain- ed by the local hotel fraternity and the Chicago & South Haven Steamship Line. It was a most pleasant and profitable reunion and established a precedent that may well be followed in the future. The Secretary will tell you in his report something of the results of our canvass for new members. With the assistance of Messrs. Schindehette, McManus and enthusiastic members everywhere, we have traveled into every section of the State, covering many thousand miles of territory. We were cordially received at all times and were, as you already know, uni- formly successful. This work is of vast importance as the influence of a large membership in legislative mat- ters and many other ways cannot be discounted. It has been a great privilege to serve as your President during the past year, and the opportunity it has given me of meeting so many of you in your own homes has been highly appreciated. The many friendships formed and old ones renewed are a source of lasting joy to me—have re- paid me many times over for the time and effort expended in behalf of the Association. I desire to thank our able Secretary who has been a tower of strength to me, and has given of his time and his wealth of experience ungrudgingly. Truly a labor of love, for he has served your Association faithfully and with- out recompense, and to him, more than any other, must be given credit for our present large membership. The task of collecting dues, aside from se- curing new members, is, in itself, a tremendous one, enough to appall any-" one but the stout hearted judge. I desire also to thank our efficient Treasurer and the members of the various committees, who have been of so much assistance to me during the past year, and each and every one of you who have never failed when called upon to do all that laid within your power to help in our good work. With- out such loyal help no administration could prosper, and such measure of success as has been achieved has been due to your unselfish endeavor and counsel. Secretary Verbeck then delivered his annual report, which, though brief, was a summary of the growth of the Association during the last fiscal year: Your President in his annual ad- dress has given you a resume of the af- fairs of the Association and your Treasurer will give you a report show- ing a highly satisfactory condition of our finances, hence it would seem su- perfluous to take up your time or lum- ber up the records by going into de- tails in these particular items. One year ago our roster showed 307 members in good standing; to-day we have 414. During the year we lost 25 members through non-payment of dues hence it was necessary to procure 132 new ones to make this present show- ing. No single individual is responsible for this increase. Not only did our President enter the fray and trav thousands of miles making the ac- quaintance of new and collecting dues from old, but every member we draft- ed into the service, performed his part well, and to-day Michigan can boast of one of the strongest, if not the larg- est, in the country. Less than 50 per cent. of the dues from 40 per cent. of the members were collected at the last convention, or through mail requests. Last year there was an excuse for the meager amount of the dues paid at ithe convention, i.e., the fact that they were readjusted after the convention opened, but this year there seems no reason for any members present omitting this highly important detail and its observance will save the Association much expense and the secretary much time. Please do not overlook this important detail. A healthy treasury is conducive to a long life, and a vigorous one to any organization. In closing I want to acknowledge the kindnesses shown me by tthe rank and file of the membership in my trav- els over the State covering many thousands of miles, as well as the assistance given me by your President and individual members in encompass- ing what has been done. Our effi- cient Treasurer has also proven a tower of strength—prompt, correct and courteous. In brief, the report of Treasurer Magel showed the finances of the or- ganization to be in a healthy condi- tion: Cash on hand Sept. 30, (oa $ 147.30 Recetpts from dues, Sept. 30, 1924, to Sept. 30, a 3,334.60 Inter. on Bank deposits 30.00 Received from special contributions Account American Hotel Assn. 597.00 otal... ee $4,108.99 EXPENDITURES For all expenses of ad- ministration _-.__.. $1,980.19 Dues paid to American Hotel Association__ 1,228.00 Total oe $3,198.19 Balance on hand ........__ $ 910.80 A report surprisingly satisfactory in view of the fact that unpaid bills amounting to $424.75, previously con- tracted were paid by the incoming ad- ministration last year. Following the reports from the chairmen of the various standing com- mittees, an address was delivered by W. L. McManus, Jr., President of In- ternational Association of Tourists Camps, on “The Tourist Camp and Its Problems.” This address adduced certain undeniable facts and figures to prove the ttourist’s camps are a liabil- ity and not an asset, as at present conducted, in many instances. If the tourist is to receive extraordinary con- sideration in the way of special offer- ings, he should pay for them, at least nominally, as ithe theory that his pres- ence in these camps is a benefit to ho- tels and other businesses is not borne out by the facts. The address was along the lines of an article supplied the Tradesman early in July, which has been exten- sively copied and commented on in various publications. Mr. McManus is sold on the idea that such camps at best are not ideal and that the least that can be done is to make each camping unit pay a nominal fixed charge for temporary stays and an additional and propor- tionally larger ones for a longer so- journ, the statistics showing that long visits developed undesirables who are hard to get rid of. After this paper had been discussed an adjournment was taken to view an exhibit of hotel supplies and equip- ment, which was held in the Burdick arcade. This was followed by a most scrumptuous buffet luncheon given by the Hotel Burdick, through the cour- tesy of its manager, Mr. Hodges. The afternoon was devoted to an auto trip to the Gull Lake Country Club, where a group picture was taken of convention participants, and thence to the Gull Lake Hotel, where the en- tire party became automatically the guests of Dr. Frank W. Holmes, who formerly conducted a resort hotel here but who lost same by fire several weeks ago. The Indefatigable Doctor, some time previous to the loss of his hotel, had invited the Association to partake of his hospitality, and even with the advent of this most serious handicap he certainly made good. Sev- eral motor boats were placed at the disposal of the party, bathing was a feature, and then came the dinner: Grape Fruit Supreme Olives Celery Dill Pickles Roast Wild Mallard Duck, Stuffed Grape Jelly Escalloped Potatoes, Baked Hubbard Squash Cold Slaw Parker House Rolls Neapolitan Ice Cream Individual Cakes Cigars Coffee Cigarettes The wild duck was especially well prepared, there was plenty of it, as well as everything else, including the punch, which was served prior to the dinner and continually during the dance period which followed in the pavillion to ithe melody of Fisher’s or- chestra. Friday was a day full of events, but every one of them came over on time, including the golf tournament, which resulted in the Association cup being carried away by “Bob” Pinkerton, of the Hotel Normandie, Detroit. Saturday morning’s program was a full one. E. M. Statler, founder of the various institutions bearing his name was expected to be present to deliver an address on “Over Production in the Hotel Field,’ sent his regrets. David Olmsted, who was originally a Michigander, gaining his hotel training in various hotels in this State, and op- erating elsewhere, until recently, made a talk on the subject of “The Hotel— a Business.” Mr. Olmsted embellished his talk with charts and _ building blocks, showing the various phases of hotel operation, starting with the buy- ing of the real estate, construction of the hotel, effecting its organization and equipment. It was a very interesting feature of the convention. _ “Interstate Protective Hotel Associa- tion” was a subject treated by Charles W. Dull, Secretary of the Illinois Ho- tel Association. The organization pro- jected by Mr. Dull is intended to take the place of the protective features or- iginally offered by the American Ho- tel Association, but seemingly aban- doned by them after their reorganiza- tion last year. It is for the purpose of protecting the hotel against bad check passers, hotel skippers, and will go even farther than has ever befo-e been attemptd, in the matter of recov- ery of bad debts and articles stolen from hotels. The Association went on record as favoring same and appointed a com- mittee consisting of J. T. Townsend, W. L. McManus and Frank S. Ver- beck to attend a meeting in Chicago, in December, to perfect its organiza- tion. Egbert Douglas, Milwaukee made a talk on “Economies of Heat and Power Production in Modern Hotel.” While the address was technical to a large degree, it was so clearly presented that a majority of those present listened with great interest, and the paper was ordered to be published in full in the Association Bulletin, which will be is- sued shortly with a detailed report of all convention proceedings. At noon luncheons were served at the Park- American and Columbia Hotels. The former for men and the Columbia af- fair for the ladies. At the Park-American a souvenir menu read as follows: Crabmeat Cocktail Salted Almonds Cream of Fresh Tomato Hearts of Celery Assorted Olives Braised Filet of Beef, Mushrooms Duchesse Potatoes Baby Carrots Hot Rolls Jellied Fruit Salad—Whipped Cream Chocolate and Nut Sundaes Assorted Cakes Wafers Coffee Appollonaris Cigars At the Hotel Columbia, Frank Ehr- man, served a delightful luncheon to nearly a hundred hotel ladies, with music by Fisher’s orchestra. Souvenirs consisting of a miniature bottles of perfume, encased in French pottery were given to each participant. This was what they had to talk over: Crabmeat Cocktail Salted nuts Celery Olives Pickles Consomme Clear Salted Wafers Fried Breast of Chicken, Columbia Style Crab Apple Jelly Creamed Potatoes, 3aked Stuffed Tomatoes Fruit Salad with Whipped Cream Neapolitan Ice Cream, Angel Food Coffee After luncheon at the Columbia the ladies, as guests of the combined local hotels were provided with matinee tickets and went to see the play, “Seventh Heaven.” At the afternoon meeting at the Park-American, the following officers were elected for the ensuing year: President—John A. Anderson, Hotel Harrington, Port Huron. Vice-President—W. J. Chittenden, 300k-Cadillac, Detroit. Secretary—Frank S. Verbeck, Cedar Springs Lodge, Glen Lake. Treasurer—M. FE. Magel, Clifton, Battle Creek. Executive Council—Walter J. Hodg- es, chairman; H. Wm. Klare, Fred Pantlind, C. H. Montgomery, R. C. Pinkerton, Ernest McLean, J. T. Townsend, Frank Ehrman and W. G. Schindehette. The committee on resolutions re- ported on resolutions anent the death of C. C. Schantz; former manager Ho- tel Tuller, Detroit; the serious illness of Miss Ruth Myhan, Hotel Sham- rock, South Haven, in the latter case the Secretary being instructed to send a floral greeting; thanking the local hotels for their splendid entertainment and also one favoring action in secur- ing an added culinary course to the curriculum of the various State educa- tional institutions. Out-of-the-State hotel men present were J. Stacy Hill, who talked brief! on the subject of the “Dixie Trail,” and President of Gibson Hotel Com- pany, Cincinnati; W. E. Hawk, resi- dent manager of same; Ernie Reul assistant manager Hotel Sherman. Chicago and C. W. Dull, Secretary, Illinois Hotel Association. Letters of regret were received from several, among them one from Rene G. Hoag, operating the Hotel La- Fayette, Marietta, Ohio. Mr. Hoag was formerly engaged in the hotel game in Michigan, was one of the charter members of the Michigan Ho- tel Association and was considered the “daddy” of the movement which made (Continued on page 32) Hotel 26 MICHIGAN TRADESMAN September 30, 1925 How Many Prescriptions a Day? Almost invariably, whenever there is a drug store for sale, the question arises in the mind of the prospective buyer as to the number of prescrip- tions the store fills in the course of the day's to fill pre- scriptions is a more remunerative job, from the standpoint of the pharmacist than to sell novelties, such as clocks and toys or more often cut price pat- business. Surely ent medicines. Have you ever asked yourself why it is that in a certain neighborhood the great majority of its residents flocks to a particular store to have its prescrip- tions filled? Have you ever asked yourself why it is that that store be- comes the chosen one and gets the preference over all the others in its vicinity? Well, if you are interested just read further. One day you get hold of the morning paper and you are startled by certain, headlines to the effect that one of your fellow druggists has through some slight error caused the death or fatal ilIness of one of his customers. You would most naturally be shocked at this piece of unwholesome news, and after this first reaction you would un- consciously experience a second and more profound one—perhaps the same thing may happen to you? The paper only gives a superficial explanation of occurrence and your friends are apt to attribute it to lack of skill or knowl- edge of the compounder. But the real cause in the great ma- jority of cases is that the pharmacist in question has no privacy while com- pounding the medicine. Either one of his friends or his relatives were con- versing with him in the back room or they had just left hm, and his mind was preoccupied more with what they said or were saying than with the ac- tual work he was doing. The pre- scription department must at all times be considered as a holy canctum into whose cloistered solitude only the chosen few may enter. Where people are seen running at random back and forth, in and out of the prescription department, it assumes the guise of a hotel lobby, shatters the dream of mys- tery which the customer weaves around it and gives the place a reputation as a hangout. Every pharmacist knows that thé filling of a prescription does not merely consist in the act of jumbling together the various ingredients in the order prescribed. Very few, however, real- ize the real significance attached to the matter. In college they were in- structed time and again that “secun- dem artem” means the bringing into play of all your skill knowledge and technical ability to so compound the medicament as to render it in the best possible condition as to appearance, palatability and potency before its ad- ministration to the patient. We must remember that physicians as a rule are very busy individuals and that they leave a lot to our discretion and com- mon sense. When for instance they prescribe a number of salts in a syrupy medium, although they omit water they expect you to add enough to aid in the solution of the salts, or when they prescribe a salt that is hygroscopici they expect you to put it in a tightly stoppered container. So that in all cases remember that to follow the slogan “secundum artem” is to please both the patient and the physician. In conjunction with this I would say a few words about the renewal of pre- scriptions. I often wonder how many pharmacists pay much attention to this phase of their business. Is it possible that many people are not aware of the fact that their original prescription can be duplicated when they so desire. should they for some reason or other be unable to see their physician for any length of time? Of course it is. Well, the question is how are we to inform them otherwise. A very simple matter. Suppose you order from your printer the next time he visits you a quantity of labels about the same size as the “no repeat” or “guarantee” labels, telling them as briefly as pos- sible that their prescriptions can be exactly duplicated. Attach these to every original prescription that leaves your department and watch results. Of- course, there is always one pitfall that- must always be avoided in renewing a prescription; that is to have it ap- pear exactly like the original in all re- spects. Omission to change the label, clean the old bottle, or follow the no- tations or remarks on the original pre- scription may work serious havoc. Another slogan for your prescrip- tion department should be “we do not substitute.” No matter how heart- breaking it may be for you to lose a prescription because the party needs it immediately and you haven’t one of the ingredients or the exact make; remem- ber that it is much better to be frank about it and tell the party that you are short rather than think you can hum- bug him by omitting or giving some- thing “just as good.” If you are hon- est about it the chances are that the party will be more than pleased to give you a chance in the future. Professional men as a rule are re- puted as having very illegible hand- writings. In view of the fact that they must pass through so many or- deals before they attain their goal, one would scarcely expect it to be other- wise. But no excuses, however plaus- ible, would be of any avail to the pa- tient, inasmuch as the latter must of necessity be able to read the directions for use of the medicine with the great- est ease and the least possiblity of mis- understanding. For this purpose the use of a small typewriter in the pre- scription department is the most prac- tical solution. It avoids all possible errors on the part of the patient in his interpretation of the directions, it as- sures neatness of appearance and adds a distinctive feature to your prescrip- tion work that the less enterprising pharmacists in your vicinity may have overlooked. It is needless to say that prompt delivery is one of the most vital factors that will contribute to the building up of a big prescription trade. So many pharmacists are in the habit of hirinig a boy only for part of the day, usually after school hours, intending thereby to save expense. This is a very poor policy for someone must always be on hand for deliveries, especially so with prescriptions. Someone is critically ill and the unnecessary lapse of a few minutes may be fatal. Moreover, I do not know of anything that is really more appreciated than the prompt de- livery of a medicine. Ask the patient sometimes and find out for yourself. It is quite obvious that after one has drummed up a little prescription trade, that the chemicals in the prescription department be so orderly arranged as to expedite the filling of prescriptions save time and as I have said before insure prompt delivery. I have often had the experience of seeing a phar- macist waste precious time in seeking something that he should have been able to put hands on immediately. Moreover the delay in filling the pre- scription is conducive to error as the compounder is unconsciously apt to get into an exasperated state of mind. The selection of prescription bottles, boxes and labels is more a matter of taste than anything else. Only lately has it been realized that there is quite a bit of psychology involved, as far as the appearance of the container or label is concerned and the impression it makes on the patient. It is advis- able to pay a little more attention to this matter than heretofore and to en- deavor to select a design for your labels that shall bear evidence and be suggestive of your good taste and dis- tinctive character. My last admonition is under all cir- cumstances to keep on friendly terms with your neighborhood physician. Re- member the old saying that one hand washes the other and that it pays to be a good sport. Sending him a gift or treating him to a few cigars occasion- ally will usually suffice to create a feeling of good fellowship on your part and the reward will be many times the original outlay. The prescription trade is the heart of the business and the greatest ele- ment that brings into play our pro- fssional ability. The more it flourishes the greater attention we bestow upon it; the more shall we foster opinions in the mind of the public that a phar- macist is after all more than a mer- chant—not merely a soda dispenser, cigar vendor or novelty retailer—but just a pharmacist Samuel Langer. —— +2 Emphasize Unfair Price Cutting. A bulletin issued by the Southern California Retail Druggists Association suggests that the buying public should be educated as to unfair price cutting. The buyer will not be much impressed with an appeal for higher prices, but the buyer will be fair enough to con- cede that if the price of coffee, shoes, clothes and other necessaries and the cost of labor and rents have increased more than one hundred per cent. in ten years, the price of drugs should have increased more than ten per cent. Yet retail druggists are not receiving more than ten per cent. advance in prices of drugs from the public, and those who are cutting prices are not receiving as much as was paid by the public for drugs ten years ago. This is ruining the drug business. Retailers, jobbers, wholesalers and manufactur- ers of drugs cannot stand it much longer. The public should be made to understand this and without delay. After thus educating the public, re- tailers, jobbers, wholesalers and manu- facturers of drugs should do in the United States what they did in Eng- land, under the able guidance of Sir Glyn Jones. They should get together as far as the law will permit. Unfor- tunately the laws of Great Britain per- mit this and the laws of the United States do not permit agreements, or combinations, in restraint of trade. Un- der the late ruling of the Supreme Court, however, trade associations may gather and distribute statistics show- ing the cost of production and distri- bution and the movement of finished products. While these statistics can- not be made the basis for an agreement or combination, to fix or maintain prices they certainly can be used to educate the public as to the cost of manufacturing, wholesaling and retail- ing drugs and thus be made the basis for a reasonable price from the con- suming public. Once a sentiment is created in favor of a reasonable profit for retailers, jobbers, wholesalers and manufacturers of drugs, it should not be difficult to obtain it; i. e., if those engaged in the various branches of the drug trade are disposed to act like reasonable and fair-minded men. —_.2.—— Doers, Not Whiners Attain Success. It is the doers not the whiners that make good in the salesmanship game, says a salesmanager whose long ex- perience in the wholesale grocery busi- ness gives him the right to speak. He proceeds with the subject as follows in a bulletin to his men: “Took forward. Take stock of your distribution of goods. Ask yourself why a certain item is in six stores and not in sixty. Ask yourself why ten stores have four brands of coffee and ninety have only two. “The honest answer is, fault.’ “Then correct it by working new items systematically. Choose one item and make as many new placements as possible. Work it in every store, and get every placement displayed. Don’t touch another item until you have gone over your territory thoroughly. Then take something else and work it the same way. ‘It's my “Those who have made our brands popular in their territories are now reaping the benefit of repeat business. Others are still whining. And the whiners wonder why their sales and profits fail to increase. We can tell them. It’s because they have not sown good seed, and consequently there is nothing to reap. If you want to reap a rich harvest, you must plow, you must sow good seed, and you must cultivate. The richest harvest comes from the planting of our brands. Do some thinking and follow your think- ing with some plowng, sowing, and ‘cultivating of our brands. “When a man sells staples, which is always a ‘price’ proposition, he makes his pay a ‘price’ proposition.” ——— +> The big men are all commonplace and their bigness is shown by the fact that they have known how to develop commonplace values. 4% fm 4 tO Se ptem ber 3 0, 1925 MI & cH IG AN In ol T P let E s, P e Ss ast M es enh A School ead plders, C te WH : oo ) att ’ S Cra | Blanks ks, Scho ompositi OLES yon , SI ol R ion A we Cc ee a d Book Pri E Ins, Ink ompass encils ct Ss, Bank s, Pos ces quoted DRUG 8 es : ° ci Erase , Penci » Ch ubbe Ider Tab Bo are nomi P r nc alk rB s ri A oO W s, Col il As _ and , Pens = Borie Xtal olds minal, CE ate ored sort encil 4, P ’ Sla Carl pire based CU 2 P r Colo Penci ments, F te encil P — citric o 7 9 L = RRE : 2 -. Pes op sie co rpeners Scag ae rs = Cavendar ns at the 6 NT : i Cl i nP . . x es 58 4 4e dai ow a rist cil Cli 1 P Ing e ha tric =n. @ 3 mo r G oe y of i ol B lip ock P ns moi Sul amend 3% 1 Lins » vax” 50 i s. a . Bb 018 ule @ i aca Wa n 0@8 76 ssu Muci oard, Li » Wat ets, C per, E lackb Sulphuric —------ 18 $ is Linseed, cee asia | r cilage ’ Libr er Col ardb xercis oard iy nae : @ - Linseed, bla Pala 00@3 20 — Lo s, S ary P ors oard wow | yay SE 2” Linseed, ear @1 13 seen allay ose L ponge aste , Dicti , Thu ooks Water Aenean 2 Mustard raw, bul. anni a — ine Pape eaf Not S, Crayol ’ Blank B ionaries ce Tack . Water, * dee onila Dive pu ia 2 ia 10 aacas i. a 10 r, Di e a , Cc ia --- 10 live, pure ——- a at ous eae 1 ree Dictionari Books, P s, Pencil ooks, Rul nk Erase Carbonate deg. — 09 g 18 ® yellow. . T asa sg pra nooo a3 a nm 1es enci s L er rs a (Gran -- 6% 14 ve ee 75@ G tan @1 Pri ent , Pat’ cil » Lu s, D (Gran.) 20 @ greé Malaga, 4 50 suai D. Ss —— 80 rm. .F at's Pi Bo nch us n.) @ 13 OF: le i 246 eae S. @ a x : t 10 Peghigsong a, 7 Gu Z 2 1 ry, Mi atten “17? 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Arnica Flo sear @l 65 ae cog i oe vo ow bb 5¥@1 DS e us SIN OF f le Chamom wers 00 @8 7 ted V ellow 1 5% for Q G, EM ALL Chamomile ----- P i Red — less Bd 2% uotati BO KI na --~ 26 Bic otas sia baal Am. 3@ 6 ti S N le r. @ ca si tty t . 6 i> | oo. ae a a” 30 Gihveunte 8 wa oo ae Sa EA cacia. on 25 oie a Wh ae hk. . 4@ - A oe tesels 2 en —— ea me 68 cacia, d lo SC oe -- 16 40 pee P. Pro none 8 eLS . A a, S Cc mide @ Ee per Fo aw 4100! Pa M seaee Sorts - 6 nlorate, wa 9@ 25 _ pErep.—- 54@ 4% bond, very 1 a a ICHIGA Aloes sree ue fo ca grand 30 tn an Pe 3 cropatiy a ttl Se r & N Aloes (Cap Pow) 35 25 be aagy eae : @ 30 05@3 25 _ seyled psi and @©@ a, a aoe = br Perma eS M te E o t m a eats og oo = for ioe meningeal wri one i” — ae 35 Prussiate, el 0 Anata inceliane canno Try Ea: imeo. ony , ore | owe ane 504 7 oo siate, yellow 201 Al nalid ous this - ry your 1 eg amb "Package. ee 4 Guaiae _ 719@1 60 phate | red 20@ 30 Alum anon e ve ply oc. ch . per— nar oe 5 ee me q a oe 4 Beer ae al deni enve- a ea Ng a a8 ean wo 12 Merchant ewill se Days fhe Myreh owdered_— @1 s0 A R 0 Bor ate a 09 . = ---- Race Alk; oO ‘a -- ‘a oad — nd either ad- SAL opium. aeedense 3 20 Riese. ps a“ powder war 3 6 "* ae 00 prices size ANS Shellac pig ts @ 60 Sitaniu oe : age - 4@3 59 A Vv a PAGAL Ww ella a. 95 @1 5 Elecamps oe aa 2 @ : capeieu oe po. 07 RCHME EGETA egacanths Dow. G18 a Gentian, po we aren = Carming seat L a 13 Kala NT CO BLE Tragacanth’ oo 1 0091 = ¢ powd howd. 4 60 crate ‘B Pata : ios . cee anit Os gt ce ne fo Cit i * dae ote as "a i , ro cues 30G . Chilo as 3 7 £0 Tw Arse In ry 25 enn ‘Jamaica ao 35 Croton Hy 85 GR 5 to $1 S Blue secticid 25 Goldens: - ica, 0@ re Cocain Hydrat 7 iam 68 a i --= 4 Cac 2& --<-- ° oc od J sore a — Vitriol, bl ee Licoric pow pow. 55 @ Carne 3 cela 1 51@ 16 ett ee ‘0 Vit 1 15 I ic cae d ae ie - 35 8 D + ie. bee a Borden Mix vn! gy ee awe at Coupes Satta sie R ., 450 1. eae x Dry" ont 07 Boke. i. awe” 15@4 - Copperas ’ aa 50 80 P ean Inse hia 12% a ot . bows 204 2 operas, Pow = Ae 10% ; SET U DS on a aa 25 ee 20 Cream Pow ne R P a oe ro ae Sar ee _ 3G a oo +a ly * P an Man A a nate Po te i: supa cae ao Poel bone m te 10 N D FO ufactu R Paris Gree: Sulphur 17@ 55 ence lia, H . @1 10 Dover's a 319° = R LD rere of ——_— 30 g aparilla OD ond. @ 4 amer NE nanan 40 38 A ING OxX n ~~ 0 around Saass ' amery. Powder 3 8o 50 THE T a C SS asia 338 ou aa as %o eee rowers cage OLE Ss R BO O a os . ‘nero’ pow 35 p12 Ergot, Saits, ricin 8@ 16 DO M XE Saat ,sbowdere erian, a ios 10 Flake, powdi ae ” Mi PLA I S sage ulk ered , po . 0@ 9 Form: Whi ere 3%q irrors— TE & C H Sage, = ros gi 20 wd. 20@ - ore a , 10 Art I enn: owd a 5 80 @ las ne rde, Ib. 16 00 G s a, oo. 75 & sw pie Ib @ 501 Glass— WIN A oe ed_ g 30 s lass are, les ee @ D Sen ; x. - 4 Al eed Gl SW a cs _ @ ee - ~~ CG : Senna, ‘inn. = 0@ 1 Anise, “bi ’ aoe ,f0@1 06 VE ow 0 LAS oe pow. 0 ird, 1 sedaial zlue Salts’ case ; ae | Tope—Antone coM oe a3 E Canary powered ae tae gett ; ae : or B obil PA mene oll 2 a i. 5 35 Gis aan ~~ 4 % ; i uildin e NY Abn ve Bitter 5 Cardame Po 7730 re a Give ae c Grd = Po Lf ng Purpos with eine on at ae =, 49 : pS a = ae w. 3 od: ree aoe ° a AND cs — — 50@7 7 a i seca . «00 wo @4 = he ce Tee bo 7 2 RA A te Gerest 5 nell -----—--- 200 0 oa : 25@ 5 - KE Ra PIDS Imonds, ane * COGS > ashore ae * Leed a a oe 3 EP T in th , MIC imit - Gweet, . 25 Foen soap 25e 25 ace ‘Acetate 6 46 75 i Ins H rou, HIG Am ati we 50 H ugr ine ou é + spe ew ite 78 6 8 ; Weath ie COLD. swin an | Amber. us . © Lobel eck pow. on is Mace, powde - he, &5 2 e u test ~-- w 7) 5 on ceieiaas your vl fone D,SO ging wi Anise oa 00@1 Lobelia, powd - Ge = icone _— 2 ‘ your alg oe: AN OTA aoa Berga csi ifled 1 60@ 25 aoe ow d. = 4 25 Nux i. ai 45 ¥ and hea -clea und WI ND 8 Saje Nine aaa 1 75 1 75 Po ard yellov “- 15 Nux Vanica 6 00@ 1 50 = d tin nin sav ND D Cc pu t PP ; ie @ jux V ica 11 1 and. draperies alae ae on USTI UST Cassia ne : nat 00 guine ae ack ue. 25 Pepper blac ae Oil 50 “proof, from and P ot ed OUT Sesion 2 i 50 Saba i ann 20 26 Og mica. Dow 93 AM o bts 1 prote ee 3 SE ppp Cones a =a: i Seni 1 oo 3 Quass a wnite ow. 32% 35 ERIC ade proof as ore ‘comfor — Citronella 1 a. 2 Sunflowe ERE 50@1 = Qui sia urgundry 22%040 Cit AN and I ’ Leak dirt r fu ort fro e Gansae i 1 BC @2 Pe fo eo 5 5 Ro nine eeu ry lt @ ée 2 ¥ ME nst -prod soo rnish m Cc nut 4 0@1 0 Ord, eli 25 20 «S nine —_— v 0 1 v al ° t i Oo ut 7 8 i; S 1 = ele 4 AL led f and ngs d Li 25@ 5 ; Gi rica 1% 35 acch e S a 13 15 phone Divisio WEAT Only , Rattle dust Sots 3 00 1 50 evant n ag 16 Salt rine — -_. T2@1 16 -916 n Ave HER by -proof ec oe ean 1 36 86 _-4 25@ 40 Seidlit eter ie 200 33 + N ST ubeb Saad 1 90@ 85 Ti 4 50 Soap z Mixtu: oe 35 G orth RI Ei 1s ae 20 @2 4 inc So ’ ixt --~ rand P ¢ E ger el asic O@ 0 Aco tur . ap gree ure 1l@ 3e Rapi oO. Re cia —o 1 40 2 25 nit es Eee n 30 2 apids, M Hem ees i Hh ta _— a. ‘ ap, white eau 1 3 ‘0 : Sat Ba . — Puntper" Beries ¢ 00g 3s eae oe dated? Cs caod Berries 1 1302 50 Asafoetida --- - @I1 0 Soda” per cant ” i oda o : 5003 Benzoin oe @l 45 — tp bar oe be oo 0 5 senna oes @ 10 Sodz ica ea es 1 gag 30 Buchu me ol 83 sti ‘0 Sasa al pd. @1 35 a phi ‘aan @ 0 etn — @2 6 Sulphur ainior "Pg i aR @2 & ‘Tamarin Subl. __ 3 @1 . 5 rte ids : dag 3 1 35 eure meth matt 1) 3 20 irpentine, Ven 4g 10 Ex. oe 0@ a ure 1 ee - 2 36 Lar > a. Catechu Van wee E Ss x. ulp i 2 50@ fae eo. 00 1b MICHIGAN TRADESMAN September 30, 1925 GROCERY PRICE CURRENT These quotations are carefully corrected weekly, within six hours of mail- ing and are intended to be correct at time of going to press. Prices, however, are liable to change at any time, and country merchants will have their orders filled at market vrices at date of purchase. = ADVANCED DECLINED Pork Currants Octagon Soap Twine =a =x AMMONIA Instant Postum, No. 9 5 00 Beef, No. %, Qua. sli. 1 75 Instant Postum No. 10 4 50 Beef, 6 oz., Qua sli. 2 6@ Arctic, 16 os. Postum Cereal, No. 0 225 Beef, No. 1, B’nut, sli. “50 Arctic, 32 oz. Postum Cereal, No. 1 270 Beefsteak & Onions, s 2 75 Quaker, 36, 12 oz. case 3 85 post Toasties, 36s -- 3 45 Chili Con Ca., 1s 1 35@1 45 Tost Toasties, 24s -. 345 Deviled Ham, %s --- 2 20 Post's Bran, 24s ---- 270 Deviled Ham, %s --- 3 60 Hamburg Steak & BROOMS Se Onions, No. 1 ____. 3 15 Jewell, doz .--__~- =--- 5 19 Potted Beef, 4 oz. _ 1 10 Standard Parlor, 23 lb. 8 25 potted Meat, % Libby 52% ancy Parlor, 23 lb. -- 925 potted Meat, % Libby 90 Ex. Fancy Parlor 25 lb. 9 75 Potted Meat, % Qua. “tl Fcy. Parlor 26 Ib. 10 50 Potted Ham, Gen. % 1 86 --------—---~------ 226 Vienna Saus., No. % 1 35 Whisk, No. 3 -------- 275 Vienna Sausage, Qua. 95 BRUSHES Veal Loaf, Medium —_- 2 30 Solid B. — Baked Beans So ack, n. Solid Back, 1 in. eee _ Pointed Ends _ Quaker, 18 oz. -------- on | eT Fremont, No. 2 —__ 1 20 Stove Snider, No. oo > [e6Ger, MO. © enue o tee Van Camp, small ---_. 85 Peerless Van Camp, Med. ---. 1 15 10 Ib. pails, per doz. 8 20 15 lb. pails, per doz. 11 20 CANNED VEGETABLES. 25 Ib. pails, per doz. 17 70 No. 4-0 --------------- Asparagus. No. 20 ---------------- No. 1, Green tips 4 60@4 75 BAKING POWDERS BUTTER COLOR No. 2%, Lge. Green 4 60 Arctic, 7 oz. tumbler 135 Dandelion, --.------- 2 86 - a oy 3 50@12 90 Queen Flake, 16 oz., dz 2 25 Nedrow, = nee ta 2 5¢ ae — Royal, 10c, doz. ------. 95 Royal, 6 oz., doz. —. 2 70 Royal, - 0Z., doz. .. 5 20 Royal, mo 20 eee. 16 oz., doz. 1 25 BEECH-NUT BRANDS. Se stan Ty na Mints, all flavors --_--- 60 ee 70 Pruit Drops —__._____ 70 Carameis 70 Sliced bacon, large _. 4 95 Sliced bacon, medium 3 00 Sliced beef, large -.. 4 50 Sliced beef, medium — Grape Jelly, large -__ 4 50 Grape Jelly, medium-__ Peanut butter, 16 oz. Peanuts butter, 10% oz Peanut butter, 6% oz. 2 00 Peanut butter, 3% oz. Prepared Spaghetti —_ Baked beans, 16 oz._. BLUING inal 4 condensed Pearl Crown Capped 10c dz. 8F J3 dz. 15c, dz. 1 26 BREAKFAST FOODS Cracked Wheat, 24-2 3 85 Cream of Wheat, 18s 3 90 Cream of Wheat, 24, 14 oz. Pillsbury’s Best Cer’l Quaker Puffed Rice_- Quaker Puffed Wheat Quaker Brfst Biscuit Ralston Branzos Ralston Food, large -- Saxon Wheat Food __ Vita Wheat, 12s 4 doz., bt CO He CO Pt oe OT DO OO bo : o Post’s Brands. Grape-Nuts, 24s —---_- Grae-Nuts, 100s Instant Postum, No. 8 5 40 boc ~1 oO aber. © ara (eK ae red ey me 14% Wioking nO 40 udor, 68, CANNED FRUIT. Apples, 3 lb. Standard 1 60 Apples, No. 10 __ 4 50@65 75 Apple Sauce, No. 10 7 50 Apricots, No. - 1 75@2 00 Apricots, No 3 00 Apricots, No. % 3 00@3 76 Apricots, No. 10 ---. 9 25 Blackberries, No. 10 o 25 Biueber’s, No. 2 2 00@2 76 Electric Lignt, 4 ee ibs. 33 -—— 14% Blueberries, No. 10__ 13 00 Cherries, No. 2 ---. 3 50 Cherries, No. 214 ---- 4 00 Cherries, No. 10 __-_ 11 75 Loganberries, No. 2 -_ 3 00 ee No. 10 10 00 Peaches, No. 1 1 25@i 80 Peaches, No. : Sliced 1 40 Peaches, No. 2 —.---- 2 75 Peaches, No. 6 Mich 3 25 Peaches, 2% Cal. 3 25@3 75 Peaches, 10, Mich. -- 8 60 Pineapple, 1, sl. 1 80@2 00 Pineapple, 2 sl. 2 80@3 00 P’apple, 2 br. sl. 2 3393 85 P’apple, 244, sli. 3 35 50 P’apple, 2, cru. 2 60@2 75 Pineapple, 10 cru. —— 11 56 Pears Noe. 2 __--__- 7 00 Pears, No. 2% --4 25@4 75 Plums, No. 2 -- 2 40@2 50 Plums, No. 2% 29 Raspberries, No. 2, blk 3 60 Raspb’s, Red, No. 10 15 00 Kaspb’s, Black, No. 10 Rhubarb, No. 10 4 75@5 50 Strawberries, No. 10 12 00 CANNED FISH. Clam Ch’der, o* oz. 1 Clam Ch., No ue Clams, oe, No. 1 2 Clams, Minced, No. 1 3 Finnan Haddie, 190 oz. 3 Clam Bouillon, 7 oz. 2 50 Chicken Haddie, No. 1 2 Fish Flakes, small -- 1 Cod Fish Cake, 10 oz. 1 Cove Oysters, 5 oz. — 1 Lobster, No. Star 2 60 Shrimp, Sard’s, 4 Oil, Ky 5 25@6 00 Sardines, %4 Oil, k’less 4 75 Sardines, %4 Smoked : 75 Salmon, Warrens, %s 2 75 Salmon, Rd Alaska 3 90 Salmon, Med. Alaska 3 25 Salmon, Pink Alaska 1 85 Sardines, Im. \, ea. a Sardines, Im., %, @ 2 Sardines, Cal. __ 1 $6@1 80 Tuna, %, Albocore —_ Tuna, 4s, Curtis, doz. Tuna, %s, Curtis, doz. Tuna, 1s, Curtis, doz. CANNED MEAT. Bacon, Med. Beechnut 3 00 Bacon, Lge Beechnut 4 95 Beef, No. 1, Corned — 32 70 : 70 3 50 7 00 Beef, No. 1, Roast — Beef, No. 2%, Qua. sll. Green Beans, 2s 2 00@3 75 Gr. Beans, 108 7 60@12 00 L. Beans, 2 gr. 1 36@2 65 Lima Beans, 2s, Soaked 95 Red Kid. No. 2 1 20@1 35 Beets, No. 2, wh. 1 75@2 40 Beets, No. 2, cut -__ 1 60 Beets, No, 3. cut ---. 1 80 Corn, No. 2, Ex stan 1 65 Corn, No. 2, Fan. 1 30@32 36 Corn, No. 2, Fy. glass 3 25 Corn, No. 10 — 7 50@16 76 Hominy, No. 3 1 60@1 16 Okra, No. 2, whole — 2 00 Okra, No. 2, cut ~— 1 60 Dehydrated Veg. Soup 90 Dehydrated Potatoes, lb. 45 Mushrooms, Hotels -_.. 42 Mushrooms, Choice _.. 53 Mushrooms, Sur Extra 70 Peas, No. 2, E. J. 1 75@1 8d — oo 2, Sift., Peas, Ex. Fine, French 26 Pumpkin, No. 3 1 356@1 60 Pumpkin, No. 10 4 50@5 60 Pimentos, %, each 12@14 Pimentos, %, each — 27 Sw’t Potatoes, No. 2% 1 66 Saurkraut, No. 3 1 40@1 60 Succotash, No. 2 1 65@2 50 Succotash, No. 2, glass 2 30 Spinach, No. 1 ..-... 1 26 Spinach, No. 2__ 1 60@1 90 Spinach, No. 3. 2 10@2 60 Spinach, No. 10__ 6 00@7 00 Tomatoes, No. 2 1 40@1 60 Tomatoes, No. 3 2 00@2 26 Tomatoes, No. 2, glass 2 60 Tomatoes, No. 10 .. 7 50 CATSUP. B-nut, Small -...... 2 = Lily Valley, 14 oz. —. 2 6 Lily of Valley, % pint 1 FL Paramount, 24, 8s _.-. 1 4 Paramount, 24, igs _. 2 40 Paramount, 6, 10s -. 10 00 Sniders, 8 ox. ___.__... 5 Sniders, 16 oz. _._.__ 3 985 Quaker, 844 oz. 8 1 25 Quaker, 10% oz. ___- : if Quaker, 14 oz. _..._ Quaker, Gallon Glass 1 60 CHILI SAUCE Snider, 16 oz. --__--_. 3 50 Snider, 8 oz. ~----. ——— 2 oe Lilly Valley, 8 oz. ~. 2 10 Lilly Valley, 14 oz. -. 8 50 OYSTER COCKTAIL. Sniders, 16 oz. -_-... 3 50 Sniders, 8 oz. - ~~ — 2 50 CHEESE Roguefort 52 Kraft, Small tins -___ 1 65 Kraft, American ____ 1 65 Chik, small tins _... 1 6 Pimento, small tins -_ 1 65 Roquefort, small tins 2 25 Camenbert. small tins 2 25 Wisconsin New --_---- 27 Lenenorn 2 27 Michigan Full Cream 25 New York Full Cream 29 Ss Sag a” CHEWING GUM. Adams Black Jack ---- 65 Adams Bloodberry ---- 65 Adams Dentyne ------- 65 Adams Calif. Fruit ---- 65 Adams Sen Sen ------- 65 Beeman’s Pepsin --.--- 65 Becumiae 70 Doupliemint. _. 65 Juicy Bruit .. Peppermint, Wrigleys -- 65 Spearmint, Wrigleys -- 65 Wrigley’s P-K --_------ 65 ene oe 65 Tenperry oo 65 CHOCOLATE. Baker, Caracas, Ss . 3 Baker, Caracas, sab Hersheys, Premium, %s 35 Hersheys, Premium, %s 34 Runkle, Premium, %s_ 29 Runkle, Premium, %s_ 32 Vienna Sweet, 24s _.__ 2 10 COCOA. Bunte, So 43 Bunte, 1 eee 35 nae. 32 Droste’s Dutch, 1 Ib.__ 8 50 Droste’s Dutch, % lb. 4 50 Droste’s Dutch, % Ib. 2 35 Hersheys, \%8 --------- 33 Bersheys, 48 —...--__ 28 Mager 36 Lowney, %s ______.____. 40 Lowney, 48S --------- — 40 Lowney, %s ---------- 38 Lowney, 5 = cans _... 33 Runkies, “se —..___ 32 Runkles, Ys oe 36 Van Houten, #8 pun 75 Van outen,. 6 75 COCOANUT Dunham's 15 Ib. case, %s ina Ys = 15 ib. cage, Wa Ao iD. Onno, eS a CLOTHES LINE. emp, 60 1. 2 25 Twisted Cotton, 50 ft. 1 75 Braided, 50 f 2 Sash Cord HUME GROCER CO. ROASTERS MUSKEGOK, MICH COFFEE ROASTED Bulk Mig 29% BANGOR oe 35@37 Marancaino oo 37 Catienmein 2208 40 Java and Mocha -____ 49 Boreta Peaberry McLaughlin’s Kept-Fresh Vacuum packed. Always fresh. Complete line of high-grade bulk coffees. W. F. McLaughlin & Co., Chicago Telfer Coffee Co. Brand Bokay. Coffee Extracts M. ¥., per 100 12 Frank’s 50 pkgs. -.. 4 26 Hummel’s 60 1 Ib. -_ 10% CONDENSED MILK Leader, 4 doz. __---- 6 75 Mage, 4 doz. _.... 9 00 MILK COMPOUND Hebe, Tall, 4 doz. _. 4 50 Hebe, Baby, 8 doz. _. 4 40 Carolene, Tall, 4 doz. 3 : Carolene, Baby ------ 3 6 EVAPORATED MILK Quaker, Tall, 4 doz. _. 4 85 Quaker, Baby, 8 doz. 4 75 Quaker, Gallon, % doz. 4 75 Blue Grass, Tall 48 -. 4 76 Blue Grass, Baby, 96 4 65 Blue Grass, No. 10 ~~ 4 75 Carnation, Tall, 4 doz. 5 00 Carnation, Baby, 8 dz. 4 90 Every Day, Tall ----- 5 00 Every Day, Baby ---- 4 90 Pet, Tall .-....____._ 5 00 Pat, Baby, $ o£. _..___ 4 90 Borden's, Tali __... 5 00 Borden’s Baby ------- 4 90 Van Camp, Tall -_-- 4 90 Van Camp, Baby ---- 3 75 CIGARS G. J. Johnson’s Brand G. J. Johnson Cigar, 0@ oo es 75 00 Tunis Johnson Cigar Co. Van Dam, 10c _ 75 00 Little Van Dam, 5c ~ 37 50 Worden Grocer Co. Brands Canadian Club -.--- 37 50 Master Piece. 50 Tin_ 37 50 Tom Moore Monarch 75 00 Tom Moore Panatella 75 00 Tom Moore Cabinet 95 00 Tom M. Invincible 115 00 Websteretts 37 50 Webster Savoy ---. 75 00 Webster Plaza ..---- 95 00 Webster Belmont___-110 00 Webster St. Reges__125 06 Starlight Rouse - --- 90 % Starlight P-Club -. 135 00 Mone a Clint Ford _.__._.___. 25 00 Nordac Triangulars, i-o0, oer Mm 75 00 Worden’s Havana Specials, 20, per M 75 00 CONFECTIONERY Stick Candy Pails Standard a = Jumbo Wrapped —._ Pure Sugar Sticks 600s i * 30 Big Stick, 20 lb. case 20 Mixed Candy Kindergarten (22... 18 bender 16 a 1. Oe 13 French Creams —...._ 17 AMG 20 Grocers: 8 a8 Fancy Chocolates 6 lb. Boxes Bittersweets, Ass’ted 1 70 Choc Marshmailow Dp 1 7 Milk Chocolate A A 1 70 Nibble Sticks 2.00 1 85 Prunruse Choc, .. i 25 No. 12, Choc, bight — 1 65 Chocolate Nut Kolis _ 1 7o Gum Drops Pails PO 17 Citron Gums 2 17 Chaichge Gums —.__ 14 Pavorite 20 Superior, Boxes ~--... 24 Lozenges. Paiis A. A. Pep. Lozenges 19 A. A, Pink Lozenges 19 A. A. Choc. Lozenges 19 Motto Hearts .. ad Maited Milk Lozer.ges 22 Hard Goods. Falls Zemon Drops 2. 19 QO. F. Horehound dps. 19 Anise Squares aS iy Peanut Squares -_--.. 20 Horehound Tabets -.. 19 Cough Drops Bxs rane 6 a 13 aimith ros, ............. 1 60 Package Goods Creamery Marshmallows 4 oz. pkg., 12s, cart. Ya 4 oz. pkg., 48s, case 3 90 Specialties. Wainut Wudge ___..__ 23 Pineapple Fudge ---_.. 21 Italian Bon Bons __---. 19 Atlantic Cream Mints_ 3] Silver King M.Mallows 1 60 Walnut Sundae, 24, 5c 8 Neapolitan, 24, 5c _.._ 80 Yankee Jack, 24, 5c _. 80 Mich. Sugar Ca., 24, Be 8¢ Pal O Mine, 24, 5e _... 80 COUPON BOOKS 50 Economic grade &8% 66 100 Economic grade 4 50 500 Economic grade 20 00 1000 Economic grade 37 50 Where 1,000 books are ordered at a time, special- ly printed front cover is furnished without charge. CREAM OF TARTAR 6 lb. boxes .-...... ——— 88 ORIED FRUITS Apples Domestic, 20 lb. box Ili N. Y¥. Fey, 50 Ib. box 16% N. Y. Fey, 14 oz. pkg. 17% Apricots Evaporated, Choice .. 30 Evaporated, Fancy —. 35 Evaporated, Slabs .. 27 Citron ‘10 Ib. box “ Currants Package; 14 oz. 15% Greek, Bulk, lb. --.. 15 Dates Dromadary, 36s __--.. 6 75 Peaches Evap. Choice, un. .... 17 Evap., Ex. Fancy, P. P. Peal Lemon, American —..... 24 Orange, American —-..... 24 Ralsins. Seeded, bulk Thompson’s s’dles blk 09 —— seedless, 15 Beaded, 15 oz. California Prunes —<— oe boxes -@08% @70, 25 ib. boxes ~—@1 td Eee" 25 lb. boxes _.@11 40@50, 25 lb. boxes __ 30@40, 25 lb. boxes ~6i8 20@30, 25 lb. boxes -.@83 FARINACEOUS GOODS Beans Med. Hand Picked —_ =" Cat. timas 2. Brown, Swedish ... = ty Red Kidney Series Farina 24 packages -..-._... 3 60 Bulk, pe 100 Ibs .... 06% Hominy Pearl, 100 lb. sacks __ 4 25 Macaron] Domestic, 20 lb. box 10 Armours, 2 doz., 8 oz. 1 80 Foulds 2 doz., Quaker, 2 dos. —.. Pearl Barley ead ee 5 00 C00) ee 6 50 Barley Grits _._.. 06 Peas Scoten, 1p. 25 06% Split, Ib. yellow -..... 0836 Split green ........... Sago East India Tapioca Pearl, 100 lb. sacks -._. 09 Minute, 8 oz., 8 doz. 4 065 Dromedary Instant —. 3 60 FLAVORING EXTRACTS Doz. : Vanilla PURE Lemon 115 -. % ounce ....2:75 200 ___ 1% ounce —_. 2 00 3 60 __- 2% ounce —-. 3 69 S50 2 2. eunece |B 60 6 00.) 4 ounce —. 6 00 UNITED FLAVOR Imitation Vanilla ounce, 10 cent, doz. 90 ounce, 15 cent, dos. 1 26 ounce, 26 cent, dos, 3 00 ounce, 30 cent, dos. 3 26 Jiffy Punch doz. Carton __.____. 2 3% Assorted flavors. om OF DO pa FRUIT CANS Mason. Halt pint 7 OF One pint = 7 75 One quart 9 00 Hat gation 12 00 ideal Giass Top. Rubbers. Half pint 22 9.00 One pint 2 9 26 One quart 60. 11 00 Half galion ....... 15 26 a. re September 30, 1925 MICHIGAN TRADESMAN 29 GELATINE Pint, Jars, dozen ---. 3 60 PROVISIONS Med No 1 100 th bg. &5 Queen Ann, 60 oz. -- 2 40 TABLE SAUCES Sello-O, 3 doz ------ 345 4 0z. Jar, plain, doz. 1 30 Barreled Pork Farmer Spec., 70 Ib. 85 Rinso, 100 oz. ___- 5 75 Lea & Perrin, large. 6 00 nox's Sparkling, doz. 2 25 5% oz. Jar, pl., doz. 160 Clear Back __ 34 50@25 00 -ackers Meat, 56 lb. 57 Rub No More, 100, “10 Lea & Perrin, small__ 3 85 Knox’s Acidu’d, doz. 2 2 9 oz. Jar, plain, doz. 2 30 %hort Cut Clear 24 50@36 00 Crushed Rock for ice ye i See ESS ADEA 2&5 Penner ................ 1 60 Minute, 3 doz. ------- 405 20 oz. Jar, Pl. doz.-- 4 25 Dry Salt Meats cream, 100 Ib.. each 75 Rub No More, 18 Lg. 4 00 Royal Mint Piymouth, White ---- 1 55 3 oz. Jar, Stu., doz 135 g p Bellies __ 28 00@30 00 Butter Salt, 280 Ib. bbl. 4 24 Spotless Cleanser, 48, Tobasco, 2 02. Quaker, 3 doz. --.--- 955 6+0z. Jar, stuffed, dz. 2 50 ae Bitch, G0 ih, 40 Mh on oe 3.85 Sho You, 9 oz, 9 oz. Jar, stuffed, doz. 350 1... in tic nee 191 Baker Salt, 280 Ib. bbl. 410 Sani Flush, 1 doz. -. 2 26 A-1 large -----.------ HORSE RADISH 12 oz. Jar, Stuffed, ' pene oes mm 106, 8 ih Table __.. 50 Sapolio, 3 doz. —----- 315 A-1, small doz. "4 80@4 75 «80 Ib. tubs --..advance % 70, 4 Ib. Tabl 5 00 Soapine ‘ per don, 6 Ok i” « 5 cid Ga 06 OD tube AAbanoa | es - Table ------- Soapine, 100, 12 oz. ~ 6 40 Capers, 2 oz. 20 oz. Jar, stuffe Z. 20 Ib. nails oes % 28, 10 Ib. Table _..... 475 Snowboy, 100, 10 oz. 4 00 TEA JELLY AND PRESERVES PARIS GREEN “ 10 Ib. pails ahenes 28 Ib. bags, Table -. 40 Snowboy, 24 Large —. 4 80 . eee aoe 5 Ib. il d ae . Speedee, 3 doz. ------ 7 20 Japan. Pure, 30 Ib. pails ---- 3 80 jf 29 pails ----advance 1 Sunbrite, 72 d 4 00 ian, eee Sok 57 _3 Ib. pails ---.advance 1 2 a Medium -~-~-------- 27 Pure 6 oz. Asst., doz. 1 10 0S -------------- { Compound tierces __.. 14 yandotte, 48 ------- 475 Choice ------------ 387 ‘a 2 oz., doz. 23 PEANUT er Compound, tubs -_-_ 14% Fancy —~—----~----- 54063 Buckeye, 2 ‘ 5 p , - a9 SPICES. No. 1 Nibbs 56 Sausages 1 ne JELLY GLASSES ia. eigen 12% _ Whole Spices. 1 ib. phe. Sifting _. 2 to oe oe 37 bighe 12 Ff Allspice, Jamaica _... @16 Gunpowder — ereabiont es os ee { CARD rekaaial ee oa oe ous ne mem ermernermnanenen oe nee & OLEOMARGARINE OF aoe ied” ASO, CBRN => BOGY, 3s neete sto cae Ginenee Brands. Veal (oa SYN i Cassia, 5c pkg., doz. @40 Ceylon ee Tongue, Jellled —._-- in Ginger, African ~_.-_- @15 Pekoe, medium __----.. 65 aoe inck. 2 Ib. i 37% Headcheese ~--.------ 16 Ginger, Cochin ------ @30 English Breakfast Good Back, 2D. a 2 Smoked Meats ; Tate Mace, Penang ------ @1 00 Gongou, Medium Gilt ae” ci. 2 ee : Hams, Cert., 14-16 lb. 31 aba Mixed, No. 1 ----.-~~ @22) Gongou, Choi co ame 36 ae. ae : casas ten Hams, Cert., 16-18, Ib. 32 Mixed, 5c pkgs., doz. @45 Gonsow’ Fancy 27 42 Delicia, nm 68 a a aoe ae ee ee frauen, 1007110 @70 gage ea DCI, Ay oe os rate Aete @34 utmegs, 105- amen Oolon Van Westenbrugge ee - Ai is ce california Hams -.-. @20 Pepper, Black ------ 25 Medium _...._.- . eo eta Ae Carloa istributor a ete ee icnic Boiled €noice 2 4 5 lb. pails 6 in crate Hams oo. 1. 30 32s Per case, 24, 2 Ibs. zZ pure Ground in Tw Fancy -- 0 , 40 . Se 50 14 - — co erste Boiled Hams _.-. 45 47 +‘Five case lots _-______ 2 30 aentet, iene --- @18 oe el amplamaeg Po a ee Slee ew -— Be cotton, 3 oe oe . Cornea 3acon oe ou Bar @aa WwW t aon! ‘ » 2 y cone - 40 PETROLEUM PRODUCTS Beef —- Ginger, Corkin -----~ @30 Cotton, 3 ply palls -.-- 47 | Iron Barrels Boneless, rump 18 00@22 00 cs a) os, ma nnnn manne O88 Wool, 6 ply -----------. 18 a io -- 12.1 Rump, new __ 18 00@22 00 Wi Witaieee ee 4 @75 VINEGAR e rown Gasoline, oo 4 ; Tank Wagon ------ ies canton’ fet can, 208 foncesteR Pepper, B'ack ------ qx (iter, & ree 24 : - : i Pepper, White ~_. 42 White Wine, 80 grain 25 Solite Gasoline _---_-- 19.7 Condensed Bakers brick 31 { DI i Nuc i Wh ucoa, 1 Ib. --___---_- Gas Machine Gasoline 38.2 Moist i lass 00 ] Pepper. Cayenne ---- @32 ite Wine, 40 grain 19 N 2 and 5 Ib. 3644 0 ee ee -apri Nucoa, 2 and 5 2 b V.M. & P. Naphtha 21.6 Pig’s Feet Paprika, Spanish .... @42 WICKING Wilson & Co.’s Brands Capitol Cylinder ------ 41.2 ae” in Vinegar “A Seasoning No. 0, per gross 16 =e 2 25% Atlantic Red Engine 23.2 ie 1 65 Chili Powder, 15c 135 No. 1, per gross ---_ 1 10 Not 20 Winter Black -------- 13.7% bbls., 35 lbs. 2 75 Celery Salt, 8 oz. .... 96 No. 2, per gross -... 1 60 Special Role __----_-- 25% © % pple. 5 30 Sage, 2 "_.~=—o gg «No. 3, per gross --. 2 00 MATCHES oiarine 1 bbl. -------------- 15 00 a ee 5 49 Qnion no 1 35 tera ae per = 90 2. 30- oo ochester, . 2 . Swan, 144 oan 5 90 Kits, 15 2 i ee ee ee Ee Gate ee 1 Mectentar, Sa ow Diamon _ 144 box ¥% pblis., 40 Ibs. _----- 1 60 Bbls 120-2% sks. -- 6 05 fitchen Bouque = 50 Rayo, per doz. ...... 80 Searchlight, 144 box 6 60 Iron Barrets. 1 100-3 Ib. sks 6 05 _ > Ohio Red Label 144 bx 5 00 Light ----------- ec Base ts bbis.. 80 Ibs. ------ 3.00 Phia, 980 ib. bulk: Laurel Leaves ------- 20 WOODENWARE Shion Blue Tip, 144 box 660 Medium -.----.----- “~ 64.2 Hogs, per Ib. -------. @ 42 eae ae Marjoram, 1 oz. __---- 90 Ohio Blue Tip, Ox 6 08 aaaty 66.2 Beef, round set ___- 14@26 A-Butter -_.._ 400 Gauge 7 on 90 Baskets Ohio Rosebud, 144 bx 6 60 See Beef. middles, set_. 25@30 AA-Butter ae 2 OO ae ee ea he Bushels, narrow band, ” ~r Special heavy 2 , : E >. Thyme, 1 oz 90 Ohio Blue Tip, 720-le 4 75 : Sh kei 175@2 00 Plain. 50 Ib. biks. -- 45 qpumeric, 2% oz. ---- wire handles ____-.. 1 75 Extra heavy g Sheep, a skein fo@a t at ‘ae Fumeric, 2% of. ...- 90 M os No. 1 Medium, Bbl. —- 2 47 Bushels, narrow band Safety Match Transmission Oil 62.2 RICE : ‘ Quaker, 5 gro. case 425 #inol, 4 oz. cans, doz. 145 Fancy Blue Rose ---- 08% oe vel ase asta 8 ee Market oo ‘andle 1s MINCE MEAT Finol, 8 oz. cans, doz. 2 25 Fancy Head --__----~- 09 Gis ‘Ivory, 24-2 cart 1 - Corn Market, single Mandie 90 None Such, 4 doz. -- 6 47 Parowax, 100, Ib. ------ 8.0 Broken --------—----- E06) «Toaized 24:8 cact ... 240 Kingsford, 40 lbs. _.. li Market extra 22 1 60 Quaker, 2 doz. case — - aga son 30° : ib. ---- ROLLED OATS Bags 25 Ib. ‘No 1 mod. 26 Powdered, bags .-.. 460 Splint, large ........ 8 50 Libby. Kegs, wet, 2 Parowax, Ib. ---- Steel Cut, 100 lb. sks. 3 25 Bags 25 lb. Cloth dairy 40 Argo, 48, 1 Ib. pkgs. 405 Splint, medium -_~.-. 7 60 MOLASSES. Silver Flake,.12 Fam. 2 50 ip or Ib. Cloth dairy 76 Guske ay ---------~ Te Splint, amall . 6 50 Quaker, 18 Regular _. 1 80 ock “‘C” 100 Ib. sack 80 Bent eee ' Churns. soaker, ie Be : Z SOAP Gloss coed 5 gal., each_. 2 40 t . Fe num arrel, 10 L. ¢ ae Silver Flake, 18 Reg. 1 50 Am. Family, 100 box 6 30 Argo, 48, 1 Ib. pkes. .. 4 05 3 to 6 gal. “ oS f > : : gal., per gal. -. 16 Sacks, 90 lb. Jute -- 3 00 fixpert 120° box 490 Argo, 12, 3 lb. pkgs. 2 96 E c Sacks, 90 lb. Cotton __ 3 10 Big Four Wh. Na. 100s 3 75 Argo, 8, 5 Ib. pkgs. --- 3 35 gg Cases RUSKS. Flake White, 100 box 425 Silver Gloss, 48 1s -. 11% No. 1, Star Carrier__ 5 00 Holland Rusk Co. Fels Naptha, 100 box 5 60 Elastic, 64 pkgs. ---- 5 35 No. 2, Star Carrier_. 10 00 purig Grdma White Na. 100s 4 10 ‘Tiger. AR-1 ___------- 3 50 No. J 1, Star Egg Trays 6 25 18 a pach sae _.. 2 ae “~ wee ee Bieer, 60 Ibe. 2 06% No. 2, Star Egg Trays 12 50 36 roll packages .. « oO Naptha, ox 4 00 36 carton packages .. 5 20 Rub-No-More, yellow 5 00 CORN SYRUP Trojan aa 2 00 18 carton packages __ 2 65 swift Classic, 100 box 4 40 Eclipse patent. spring z uv SALERATUS - ale Eres. 160 bx 7 56 No. 2, pat. brush hold 2 00 Goia Brer Rabbit en ene Fees 2 Le ta Ideal No. 7 _---.----- 1 50 No. 10, 6 cans to case 5 95 . SAL SODA s Jn toes. oon 7 an is a pr ieee — 2 a No. 5, 12 cans to case 6 20 Granulated. bbs. ---- 18 ‘Daim Olive, 144 box 11 00 ae No. 2%, 24 cans to es. 6 45 Semdac, 12 pt. cans 275 Granulated, 60 Ibs. cs 135 Java. 100 box -------- 4 90 Pails No. 1%, 36 cans to cs. 5 30 Semdac, 12 qt. cans 460 Granulated, 36 2% Ib. ao, Octagon 26 35 ‘ 10 qt. Galvanized -... 2 60 Green Brer Rabbit PICKLES ee ao ’umigo, 100 box ---- 4 Bo ,, ks a pa Ppa ban yo ---- 2 bi No. 10, 6 cans to case 4 60 Medium Sour i Sweetheart. 100 box . 67 rol 5 Oe ee No. 5, 12 cans to case 48> Barrel, 1600 count ~— 18 50 Middles --——--------_- 15% Grandpa Tar, 50 sm. 2 00 Penick 12 qt. Flaring Gal. Ir. 5 00 No. 244, 24 cans to cs. 5 10 Haif bb's., 800 count 10 eo eee ee ee oF me 8 GOLDEN: CRYSTALWHITE- MAPLE oe ee oa No. 144, 36 cans to cs. 4 39 50 gallon kegs —----- gag Tablets. % tb. Pure, ener Vasa water : 1G os. Ct.. Mop: Heate 3 a ANS oo 40 Cocoa, 72s, box .... 2 85 Penick Golden Syrup Aunt Dinah Brand. Sweet Small Wood boxes, Pur 291 Raich: Se 0 Traps No. 10. 6 cans to case 3 00 30 gallon, 3000 __---- a6 =|. ta ao fea a Par, 100 bx 400 6, 10 Ib. cans --.----- 318 Mouse, Wood, 4 holes 60 No. 5, 12 cans o case 3 25 5 gallon, 500 -------- 10 00 to ke 6 sake te teense vi Ave gue ce 8 ee 3 a Mouse, woud, 6 holes ~~ «v No. 2%, 24 cans 0 cs. 3 59 ill Pickles. . 1 erring Bee pe nee 24, 2% Ib. cans ----.. 3 Mouse, tin, 5 holes —_-_ 4A No. ise 36 cans oe cs. 3:90 600 Sine Th eye 14.00 Mixed, Kegs -------- 200 See Ye spall Har, 06 00 so, G0 wh cane 3 48 Ret wood 1 00 ae * Dines Queen, half bbis. _-- 10 26 Williams Mug. per doz. 48 Rat, spring 1 ov ew Orleans : : Queen, bbis, 2.0200 17 50 Crystal White Syrup Mail Po Haney Open Battle ~ 7 Cob, 3 dou. in ox oe, Milikers, kegs ------- 1 25 CLEANSERS 10 th cons ee - “hoice ----------------- . eo VM Keeg 1 05 19,6 ib cane 3 76 Lhe fai 2 41 Battle Axe, er doz. 2765 Y¥. M. half bbis. --_ 10 00 24 2Y% a cane es 3 91 Large Galvanize 450 , 2% S ge Galvanized __. 9 00 Half barrels 5c extra lue Ribbon ---.---- ¥. MM. Bbis.. -._-_--- 19 00 24, 11% Ib. cans __---- 270 Medium Galvanized —__ 7 75 Molasses in Cans. Bicycle era 4 75 kine herring calc Mmanie-cine 6 Small Galvanized __ 6 75 4 wn & 6 i H <, Norway .- 20 4 ni aple-Li yrup : Dove, 36, 2 Ib. Wh. L. 5 [0 pabbitt’s 2 doz. ----.- 276 8 Ib. pails _-.-..-----. 1 40 6 44 Wh cana 4 31 Washboards ove, 24, 2% lb Wh. L 20 B: o ’ “ Dove, 36, 2 Ib. Black 4 °0 FRESH ae Cut Lunch ---. _----- a 12, 5 Ib. cans _------. 451 Banner, Globe ------ 75 Nave. 24. 2% Ib. Black 3 90 Boned, 10 Ib. boxes __ 20 24. 2% Ib. cans _..__. 4 66 Brass, single: —-____ 6 90 “ave & 19 Yh Blinn wT. 4 4® Top Steers _ “Felt. --@19 Lake Herring 24, 1% Ib. cans ------ 3 20 ante BIG annem 6 00 Palmetto, 24, 2% Ib. 515 Good Steers & H’f 16@17% & bbi., 100 Ibs. __-. 6 66 Secuie thud epabcn Peerless --~-—- 8 50 Med. Steers & H’f. 18%@15 Mackerel 2 Me e Peerless ----«- 7 80 NUTS. ‘oin. Steers & H’f. 10@12% Tubs, 100 Ib. fncy fat 24 50 6 ene i ee & 50 fe : ‘Whole Cows. ic Tubs, Ce Sees 6 00 LS oe ca) -------- 3 as Jniversal ------------ 7 25 Almonds, Terregona__ 25 Top oe ms hite Fish 24, 2% Cane: ooo! 3 8: ‘ a a ee 12% Med. Fancy, 100 Ib. 13 00 Bight cm 84 yO Fancy mixed .-- 22 Medium —--_~---------- SHOE BLACKENING 4 i Filberts, Sicily -— 25 Common =. 34. 10 2 in 1, Paste, doz. -. 1 36 aa CE ; = eanuts, Virginia Raw 12% _ Veal. : 4 Z. Combination, dz. 1 365 Blue Karo, No. 1% 2 48 Wood Bowls Peanuts, Ve. roasted - Top a ce cis ey 7 Dri-Foot, doz. ------ 2 00 ee eee: a ag dz : = 13 in. Butter 5 00 veanuts, Jumbo, raw OO ie tixbye. Dos 1 35 {ne Karo, No. 10 .. 2 F Se ee ee i” Peanuts, Jumbo, rstd 16% Medium ~------------- 15 Stingia. doz. 0022 90 Red Karo, No. 1% -- 2 76 i" oe Butter Sone ‘os oo ‘oeans, 32 star ne amb STOVE POLISH Red Karo, No. 5, 1 dz. 3 81 49 ; Botte: 0 Pecans, Jumbo ------ 50 Spring Lamb _. 32. 2S . tod Kara, No. 10 2 41 n. Butter ~--.---_ 25 00 Walnuts, California __ 28 a ee ee 25 Blackine. per doz. -- 1 % 80 can cases, $4.80 per case WRAPPING PAPER Salted Peanuts. Medium 20... 23 Black Silk Liquid, dz. 1 40 Imt. oo Flavor. Fil Manil ei ae “fr 23 «Black Silk Paste, doz 12; | WASHING POWDERS. Orange, No. 1%, 2 dz. 321 No. 1' Fibre ~” wae. = Tumbo ---~~----------- 23 Mutton. Enamaline Paste, doz. 1 %5 Bon Ami Pa. 3 dz. bx 375 Orange, No. 5, 1 doz. 4 51 B tet — or Shelled Good ----------------- 16 ee a. dz. 1 = Bon Ami Cake, 3 (e35 Orange, No. 1¢ ___._. 4 31 u eee ania — Almonds <.-—.-—------ 10 Moguum c----—--7 1d Radlum. ner dow Coie Goa i ne 7" 4 ae Maple. Kraft Stripe 2-2 09% 195 I, ee : 11 Pork. Rising Sun, per doz. 1 35 Andie 84 be 409 Green Label Karo, YEAST CAKE Filberts | a Tit hosed 17 be Stove Enamel, dz. 280 Gold Dust. 100s _____- 4 09 Green Label Karo 5 19 Magic: § dos. 2 70 Se a Ae Ae hoe 19 Julcanol, No. 3, doz. 95 Gold Dust, i » speveit onc oe oe coe Dae ? > Fee ts Sea 4 28 serie ane OO ovate: te a alnutS -—---------- Pie oe 33 Stovoil, Y — 2 8S 6 Jinx 3 doz. oa ENRON Raid 4 50 Kanuck, per gal. swan, + OD Sunlight, 1% aon. .... 5 35 Bulk, 3 -. Fret wu. ba MM aa nn nnn ee SPO tes aaa sg Mayflower, per gal. _. 155 Yeast Foam, 3 doz. .. 2 79 Pitts coe La France Laun., 4 dz. 3 60 Yeast Foam, 1% dos. 1 85 Bulk, 5 sae .--- 8 5% Shoulders Colonial, ve 2 ib. _... 90 luster Box, 54 ----_.. 3 75 aa Maple. Onart Iara dozen -_ & 6@ Spareribs Colonial, Iodized, 24-2 2 4¢ Miracle C., 12 oz., 1 dz 225 Michigan, per gal -- 250 YEAST—COMPRESSED Bulk, 2 gal. keg ..-- 3 60 Neck bones ---------- 06 Med. No. 1, Bbis. ---. 275 Old Dutch Clean. 4 ds 3 40 Welchs, per gal. --.- 280 Fleischmann, per doz. 30 30 Proceedings of the Grand Rapids Bankruptcy Court. Grand Rapids, sept. 21—in the matter of William Ginsburg, Bankrupt No. 2550, the trustee has filed a final report and ac- count and a final meeting of creditors has been called for Oct. 5. The final re- port and account of the trustee will be considered, administration expenses paid and a final dividend to ereditors ordered paid. Sept. 22. We have to-day received the schedules, order of reference and adjudi- matter of Bruff W. Olin, 777. The matter has been referred to Charles B. Blair as referee in bankruptcy. The bankrupt is a resi- dent of Spring Lake, and his occupation cation in the Bankrupt No. 2777. is that of a traveling salesman. The schedules show assets of $75, of which the full interest is c'aimed as exempt, with liabilities of $11,242.87. Funds have been deposited and the first meeting of creditors will be called promptly and note of the same made herein. The list of the creditors of the bankrupt is as follows: A. Heyboer, Grand Rapids __- __.$2,000.00 Geo. Brandt, Grand Rapids __---- 2,000.00 Geo. Breshanan, Grand Rapids ~~ 2,000.00 E. M. Corey, Grand Rapids _-250.00 Stanley Kemp, Greenville __..._ 100.00 Harry Potter, Grand Haven J G88 John Viasbom, Grand Rapids ---- 100.00 Joe Roebuck, Muskegon eae 100.00 Ed. Simons, Grand Rapids _----. 100.00 H. P. Zwemwe, Holland a Cc. P. Reynolds, Grand Rapids -- 400.00 Cleveland Tractor Co., Cleveland 16.00 Rollin Motors Co., Grand Rapids —_ 300.00 Is. C. Andrews, Muskegon -______ 100.00 Herpolsheimer Co., Grand Rapids 400.00 Withey Ins. Agency, Grand Rapids 70.00 Frank Ulrich, Grand Rapids -_--__ 119.00 Potters Garage, Spring Lake ---_ 40.50 Withey Ins. Agency, Grand Rapids 46.91 Paul Steketee & Son, Grand Rapids 145.08 A. May & Sons, Grand Rapids -- 20.65 Friedrich Music House, Grand Mags 14.70 Dr. Chas. A. Durbridge, Grand lapids a ees eae 90.00 Dr. Milton R. “Thynge, Grand Rap. 17.00 Ass'n of Commerce, Grand Rapids 20.00 Frank V. Hamilton, Grand Rapids 16.00 Wurzburg Dry Goods Co., Grand Rags 2. ae 25.45 Henry Smith Floral C Xo. Grand R. 10.55 Dr. John Mill Wright, Grand Rap. 28.00 Dr. Horace J. Beel, Grand Rapids 9.00 Friedman-Spring Dry Goods Co., Grand Rapids _.__ Se 47.71 Norwood Market, Grand Rapids 32.90 sec. Towes, Grand Rapids ________ 96.12 Breen & a Fuel Co., Grand : Panis Le ee 04.25 G R&R. Dairy Co., Grand Rapids __ 104.40 EK. L. Kinney, Grand Rapids 1,000.00 John Castle, Spring Lake —- — 75.00 G. R. Savings Bank, Grand R apids 950.00 In the matter of Toufek Maloley, Bank- rupt No. 2721, the trustee has filed his final report and account, and a fina! meet- ing of creditors has been called for Oct. 5. The trustee’s final report and account will be passed upon and administration expenses and secured claims paid as far as the funds will permit. There will be no dividend for general creditors. Sept. 23. We have to-day received the order of reference and adjudication in the matter of Quincy Branch, doing busi- ness as Quincy Branch & Co., Bankrupt No. 2773. The matter has been referred to Charles B. Blair as referee in bank- ruptcy. The bankrupt is a resident of Montague. Order has been made for the bankrupt to file schedules, and upon re- ceipt of the same the first meeting of creditors will be called, and note of the same made herein, and a list of the cred- itors wili be made herein also. The bank- rupt is a retail merchant. The case is involuntary, and order appointing cu*- todian has been made. Sept. 24. We have to-day received the reference and adjudi- matter of Robert L. Born, Bankrupt No. 2778. The matter has been referred to Charles B. Blair as referee in bankruptcy. The bankrupt is a resident of Kalamazoo and his oceupation is that The schedules show assets of $700, of which $250 is claimed as ex- at with liabilities of $2,573. The court has written for funds, and upon receipt of the same, the first meeting of cred- itors will be called and note of the same schedules, order of cation in the made herein. The list of the creditors of the bankrupt is as follows: City of Melamapreo oo $ 20.00 DeBolt Confectionery, Kalamazoo 31.86 Worden — Co.. Grand Rapids 75.00 A. W. Walsh Co., Ka’amazoo __-- 100.00 Blue Ribbon Ice Cream Co., Kala- macoo. ___ 2 70.90 Benj. Cleenewere ok, Kalamazoo __ 17.33 A. VanderWeele, Kalamazoo ___-__ 11.01 = € Vincent, Kalamazoo _..._ 75.00 Cc. W. Sipiey Co., Kalamazoo ____ 6.50 Hanselman Candy Co., Kalamazoo Clyde G. Claus, Kalamazoo ____-- Woodhouse Co., Grand Ravids oe Bishop & Babcock Co., Cleveland_ M. E. Maher Co., Kalamazoo Tisch Auto Supply Co., Grand Rap. Pinehurst Dairy Co.. Kalamazoo__ John Paper & Sup. Co., Kalamazoo Goodrich Candy Co., Kalamazoo __ Gazette, Kalamazoo Kal. Bottling Co., Kalamazoo B. S. Rankin Ins. Agency, Kala- RNS 23.63 Independent Oil Co., Kalamazoo -- 212:25 Mich. Bell Tele. Co., Kalamazoo 5.84 MICHIGAN Consumers Power Co., Kalamazoo 24.86 Ned Wooley, Kalamazoo —__------- 10.50 R. BR. Warren, Kalamazoo —__...__ 7.50 A. J. DeKoning, Kalamazoo __---- 100.00 . l, Harris, Kalamazoo ____.____. 45.75 Wm. Knox, Balnmasoe ..____.... 54.25 SS 2: Bom, Kalamacoo. 526.00 FE, i. Ederile, Grand Rapids —..._- 250.00 G. C. Burckenstock, Kalamazoo -. 60.00 i, Born, Balamascoo —.............. 500.00 Sept. 23. (Delayed). In the matter of W. T. Riggs, Bankrupt No. 2746, the auction sale of assets was held on this day at Reed City. The trustee was pres- ent in person. Several bidders were pres- ent in person. The stock in trade and fixtures were sold to C. H. Heidelberg for $3,510. The sale was confirmed anu the matter adjourned without date. Sept. 24. On this day was held the first meeting of creditors in the matter of Jackson Hollibaugh, Bankrupt No. 2766. The bankrupt was present in person. No creditors were present or represented. No claims were proved and allowed. The bankrupt was sworn and examined by the referee, without a reporter. No trustee was appointed. The matter then ad- journed without date and the case was closed and returned to the district court as a no-asset case. Sept. 24. On this day was held the first meeting of creditors in the matter of Albert Kotham, Bankrupt No. 2768. The bankrupt was present in person. No creditors were present or represented. No claims were proved and alowed. The bankrupt was sworn and examined with- out a reporter. C. C. Woolridge was ap- pointed trustee and the amount of his bond placed by the referee at $100. The first meeting then adjourned without date. In the matter of Frank Shembarger, Bankrupt No. 2776, the first meeting of creditors has been called for Oct. 8. In the matter of A. H. Roberts, Bank- rupt No. 2775, the first meeting has been ealled for Oct. 8. Sept. 26. We have to-day received the schedules, order of reference and adjudi- cation in the matter of Clair B. Winchell, Bankrupt No. 2779. The matter has been referred to Charlies B. Blair as referee in bankruptcy. The bankrupt is a resi- dent of Grand Rapids, county of Kent. The schedule shows assets of $2,950, of which $500 is claimed as exempt, with liabilities of $2,843. The court has writ- ten for funds and upon receipt of tne same, the first meeting of creditors will be cal.ed, and note of the same made herein. The list of the credtors of the bankrupt is as follows: Winifred Deal, Grand Rapids __-_$ 30.00 Mereantile Acceptance Co., Chicago 540.00 Henry E. Heagle, Grand Rapids —_ 650.00 Old National Bank, Grand Rapids 500.00 Wurzburg Dry Goods Co., Grand Rapids - oe ea 220.00 G. R. Savngs Bank, ‘Grand Rapids 200.00 Marshall, Fie’'d & Co., Chicago —. 105.00 George B. Kingston, Grand Rapids 98.00 Peoples Loan & Mortgage Co., (rand Eaous 500.00 Sept. 24. (Delayed). On this day was held the sale of assets in the matter of John R. Dertien, Bankrupt No. 2673. The bankrupt was not present or represented. The trustee was not present or repre- sented. The property offered for sale was sold on highest offer to Ralph Der- tien for $125 The meeting was then adjourned without date. On this day also was held the first meeting of creditors in the matter of Lewe.lyn & Co., Bankrupt No. 2636. The bankrupt was present by Fred Lewellyn and by Geo. B. Kingston, attorney for the bankrupt. Petitioning creditors were present by Dilley & Souter and F. L. Williams. Creditors generally were pres- ent by Knappen, Uhl & Bryant; Bolt- wood & Boltwood; G. R. Credit Men’s Association; Corwin & Norcross; Cilap- perton & Owen. Claims were proved and turned over to the trustee for checking and allowance. Howard L. Boggs was elected trustee and the amount of his bond placed by the creditors at $5,000. The first meeting then adjourned until Oct. 1. In the matter of Bruff W. Olin, Bank- rupt No. 2777, the funds for the first meeting have been received and such for Oct. 12. Halburt, Bank- has been called matter of Oscar Meeting In the rupt No. 2774, the funds for the first meeting have been received and such meeting has been caled for Oct. 12. of Robert L. Born, Bank- the funds for the first meeting have been received and such meeting has been called for Oct. 12. In the matter of Preston W. Porter, Jr., Bankrupt No. 2719, the funds for the first meeting have been received and such In the matter rupt No. 2778, meeting has been called for Oct. 12. In the matter of Clair B. Winchell, Bankrupt No. 2779, the first meeting of creditors has been called for Oct. 12. ’ Litchfield, Seut. 26—In regard to the notice in your paper of two weeks ago concerning the Reed City stock put up at auction will state that I went to that auction. .Now I realize there was a mistake in print and I took it for granted that the time was 2:30 in the afternoon. I arrived in Reed City at 2 o’clock and the sale was all over. Now I can TRADESMAN see that I might have got the time wrong and they told me there that it was advertised in several other papers at 2:50. The auction was started a full hour before it was advertised to and it was sold one-half hour -before the auction was supposed to start. Now I will say that I would not have bought the stock, after knowing what it brought, but I do not like this business of driving 180 miles for six hours straight and getting there on time and then have it over with when that is what I went for. Such things as that will have a tendency to kill such auctions and I feel that it was an injustice to me to start before time. I was told that all I had to do was to make a complain. and force them to put it up agai, which I would not do, but if it we possible to I will say frankly that J felt like it after I saw the way things went. I cannot understand how our bank- rupicy court can . so wrong. H. Dahlhouser. Sree ao The Training of Pharmacists. Pharmacists can no longer be train- ed behind the counter, claims Dr. Robert P. Fischelis, of Newark. He points out that changes in the meth- ods of treating the sick and in the character of the retail drug business has brought about this situation, and says that young men and women must now look to the colleges. Pharmacy training, he believes, has not kept pace with the transition. The tendency, he adds, has been so strongly against the introduction of anything new into the pharmaceutical curriculum that whatever criticism one hears of our courses of to-day is di- rected against the extreme conserva- tism of our educational institutions and not against any attempt to modernize the courses. There is unmistakable de- mand to make such changes or ad- ditions in the courses offered as will fit students of pharmacy better for the work that is expected of them when they take up their business and pro- fessional activities. The original extreme opposition to the high school graduation require- ment and to the three-year pharmacy course is a thing of the past and it is now only a matter of a few years when min'mum education requirements for pharmacists will be higher throughout the country than even the most san- guine considered possible a decade ago. The drug stores where students of pharmacy can now obtain real profes- sional training are few in number, not because there is a dearth of profession- al work, necessarily, but because the tendency to departmentize drug stores has had the effect of relegating the student clerk to the sales counter where he can earn his pay, and leaving the compounding to registered phar- macists or assistant pharmacists. The installation of modern business methods in the retail pharmacy, prac- tically requires the elimination of the training features of the store. It is expected of the colleges that they a> now an sume this responsibility and they should. But it is man‘festly unfair to expect the college to give the same training in two vears which was for- merly acquired in at least four and sometimes s’x years, based on the com- bined college and drug store experi- ence requirement.” September 30, 1925 SOLITUDE WILL LOSE CHARM. When the Airplane Comes Into Gen- eral Use. I listened to an erudite student and indeed, a teacher of history, Barrett Learned, late of Yale University, for some time of Leland Stanford, Berke- ley, Cal., and now of Washington. His discourse, which he launched into with apparent seriousness to a group of fam- ily visitors, was on his prognostications of future living conditions in this coun- try a century or so hence. The rest of us tried to get into the game of prophecy with little additions of our own imaginings, but he waved our puny futurst day dreams aside as, on the whole, not projected boldly enough into the coming centuries, our “step off” into the twenty-fourth cen- tury being mere timid amplifications of the twentieth foregrounds. He was for changes that would make this age as far behind his prophesied coming as the crusades trail remotely in the rear of the last laggard of the late war. In his world cities played at once a more important and a less inconvenient part in life, because the environs of a city could for all purposes of living be a thousand miles away from the cen- ter of business of daytime activities. He put the hillside of the Adirondack forest, where we were viewing the sun- set over the higher mountains, as a mere hour’s flight from New York City and a spin of a short ten mnutes from Albany. He presaged the whole region too carefully preserved as for- but as no longer a trackless wil- derness—a contiguity of shade, if you like, but no longer immune from ru- mors of oppression and deceit. In fact, only half an hour’s distance from the greatest of cities would be impossible to be kept immune from vast congeries of human habitations separated each from its neighbor, if desirable, by frankly impeding walls of stone that would enclose the retreat from his fel- lows each owner had pre- empted for his own peace. He evolved however, roads of great engineering perfection and faultless repair, making the heights and the depths of that country of mountains and ravines avail- able for all still kept to the ground, envisaged a whole mountain summit quarried out into a huge landing platform for those who hurr’ed to and fro with the wings of birds. est, which who and he Housekeeping scale, on a_ co-operative involving 10,000 participants in a single unit, possibly under a single management, would, he opined, make the apartment hotels of the fu- ture cities in themselves and a whole mountain range he pictured as pillars of their astounding rooftrees. and By way of alternative, however, to ths giantesque fancy, for multitudes and bigness he assembled for our con- sideration the minute details of inde- pendent existences for those who were inclined to solitude, and he prophesied a deeper simplicity, an individuality acutely felt and its needs and require- ments allowed for by the perfected minutiae of scientific invention. Inter- dependence done away with by a noise- less and invisible machinery of cause and effect. Comfort under those cir- << ie —o ¢ 7 i i ie \ 3 . ear A ! ewes c +, ak reas A 4 Y sa 4 wx >» wo > r 5 a ov 4 ane — September 30, 1925 MICHIGAN TRADESMAN 31 cumstances would, we gathered, not be any longer a matter of wealth but of choice, and just as the work of the world would not necessitate one’s liv- ing in cities, so the amenities of life would not depend on any one class, either of workers or of spenders, since what is now only available to the rich would be then the possession of who- ever annexed it, as his idea of neces- sity or of luxury. Time apparently being the only limit except strength, to one’s acquisitions. So if one lived in a bungalow rather than in a palace it would be from choice—at least that is the direction it seemed to us this learned dreamer of dreams was working toward when his family returned from an afternoon of motoring and the vision was closed down upon by mere talk of the present. I realized as we strolled home that although naturally none of it had been serious with its creator, however, seri- ously he warded off interruptions and amendments, at least to two of us there had been an impression at once dramatic and alarming that he had managed to cast fantastic prognostications, namely, the oblitera- tion of space by speed. It is true that long before 2500, at the present rate of getting over the ground or through the air, the most remote wilderness will be a mere suburb, and the few and tentative attempts which country soli- tude lovers now make to keep their precious possession of quiet intact will become fierce laws of privacy jealously guarded and terribly penalized. ___ Gift Deliveries May Be Slow. Slow deliveries of gift merchandise for the holiday season, if not actual shortages in several lines of these goods, is predicted by the head of a well-known popular-priced jewelry concern. “Christmas is exactly three months away,” he says, “and, because of the dilatory buying methods of the retailers, we have just about a third as much holiday business on our books to-day as we had at this time last year. Our actual sales up to to-day are about 80 per cent. less than those for the same day last year. It is not that we haven’t got what the buyers want. Other firms in the trade tell me it is the same with them. Retailers simply will not buy until the very last minute, and when that last minute comes a lot of them are going to be begging for merchandise. How they expect to do business when their sea- son starts in earnest is beyond me.” Many men make life difficult by try- ing to make it easy. ‘MAP : fen 7 oF TS SELLS ON MERIT UL TB decay 0 We buy and sell property of all kinds. Merchandise and Realty. Special sale experts and auctioneers. Big 4 Merchandise Wreckers Room 11 Twamley Bldg. GRAND RAPIDS MICHIGAN SIDNEY ELEVATORS Will reduce handling expense aad speed up work—will make money for you. Easily installed. Plans and instructions sent with each elevator. Write stating require- ments, giving kind of machine and size of platform wanted, as well as height. We will quote a money saving price. Sidney Elevator Mnfg. Co., Sidney, Ohlo Sand Lime Brick Nothing as Durable Nothing as Fireproof Makes Structures Beautiful No Painting No Cost for Repairs Fire Proof Weather Proof Warm in Winter Coo] in Summer Brick is Everlasting Grande Grand Rapids Saginaw Brick Co., Saginaw Jackson-Lansing Brick Co., Rives Junction. Brick Co., Our Collection Service Must make good to you or we will. “There's a Reason” DEBTORS PAY DIRECT TO YOU AND IT’S ALL YOURS Only the one small Service Charge —absolutely no extras. References: Any Bank or Chamber of Commerce of Battle Creek, Mich. MERCHANTS’ CREDITORS ASSOCIATION OF U. S. 208-210 McCamly Bldg. BATTLE CREEK, MICH. For your protection we are bonded by the Fidelity & Casualty Com- pany of New York City. Bell Phone 596 Citz. Phone 61366 JOHN L. LYNCH SALES CO. SPECIAL SALE EXPERTS Expert Advertising Expert Merchandising 209-210-211 Murray Bldg. GRAND RAPIDS, MICHIGAN $10,188 000 PROVINCE OF SANTA FE, ARGENTINA Public Credit External Sinking Fund Gold Bonds, due Sept. 1, 1942, Priced to Yield 7.45% Direct obligation of the Province of Santa Fe, Argentina, specifically secured, equally with the authorized balance of bonds outstanding and issuable under the law ($1,847,700) by a first lien on the provin- cial taxes on alcoholic beverages and tobacco. The annual yield of these has averaged $2,- 555,500, or about 134 times the combined in- terest and sinking fund charges. Santa Fe is one of the largest and richest of Argentina ptovinces. INVESTMENT BANKERS axp BROKERS MicHIGAN TRUST BUILDING. citizens 4267 BELL MAIN 2435 Business Wants Department Advertisements inserted under this head for five cents a word the first insertion and four cents a word for each subse- quent continuous insertion. if set in capital letters, double price. No charge less than 50 cents. Small display adver- tisements in this department, 93 per inch. Payment with order is required, as amounts are too small to open accounts FOR SALE Furniture and Piano store that is doing a thriving business in one of the liveliest towns in the State of Michigan. Owner selling because of other financial inter- ests. Answer K. E. J. c/o The Trades- man. oe : For ~Sale—Stock of farm implements and seeds in town of 5,000 population within thirty-five miles of Grand Rapids. Hove fF HH. €., Jonn Deere, Advance- Rumely and other good contracts. This concern enjoys a good volume of busi- ness and pays a good return on the in- vestment. if interested, address your communication to Q. A., ¢/o Michigan Tradesman, at once, as this stock will be sold within thirty days. 56 STORE BUILDING FOR RENT WELL LOCATED IN A GOOD TOWN OF 5000 POPULATION. STEAM HBAT, ELEIEC- TRIC LIGHT AND GAS. RENT REAS- ONABLE, LONG TIME LEASE. IF IN - TERESTED, ADDRESS LOCK BOX. 157, HILLSDALBE, MICHIGAN. 57 For Sale—Grocery, in good Central Michigan factory town of 4,500 Doing good business. Chance for hustler. Ad- dress No. 58, c/o Michigan Tradesman. os For Sale—My store building, stock, fix- tures, and lot $2,200. Poor health, must sell. Investigate. Bargain if taken at once. Charles C. Long, Marcellus, Mich. 59 GENERAL STORE—A good one, doing good business, located on Michigan Cen tral railroad. Owner crippled and unable to take care of same. A real good buy. Thomas I. Gillett, Irving, Mich. Barry county. 60 For Sale—-Fruit and confectionery store. Good location, doing good cash business. Reason for seling, ill health. Write L. G. Ball, Traverse City, Mich. 61 Shoe Stoek—-Around $5,000, Can be bought considerably less than inventory. Old established business, and making money. See the store make me an oltrer. Cc. W. Eader, Shelby. Mich. 62 For Sale—Hardware and grocery, smal town, Holland settlement. About $5,000, Address No. 49, ¢/o Michigan Trades- man. 49 FOR SALE—Hardware, paint, g ass, kitchen utensils, sheet metal and furnace business in very best location. Also buildings for sale or rent. Owned by father and son for thirty-nine years. Ad- dress Charles Cammerer, Dayton, Ohio, 51 cash Cheap. B. 52 For Sale—Two-station Lamson railway, in good condition. Steketee, Holland, Mich. FOR SALE—Meat market. Good busi- ness, good location. Inauive of FP. Bb. Green, Sunfield, Mich. 53 For Sale—Stock and good will of fine, going stationery and toy business in good school city of 5000. Located in best busi- ness section, with splendid opportunity to expand in glassware, picture framing, wall paper, and musical merchandise. Can continue lease. Other interests demand manager’s time. Graphic Shop, Big Rap- ids, Michigan. 54 DEPARTMENT STORE IN THE FASTEST growing town in Dade county, iorida. The largest and oldest store is for sale by its owner, “an old timer,” who is compelled to devote his attention to other interests Adv, terms to desir- able party. SHERWOOD HODSON, Homestead, Florida. 5D GROCERY FOR SAULE—In live city in Southern Michigan Doing $500 weekly. Good location. Address No. 41, c/o Mich- igan Tradesman. 4] JEWELRY STORE FOR SALE—Buii!d- ing 29x45 feet, big basement; cement block, garage, electric sign. Six fine rooms up stairs. Must sell. on account of sickness. See J. H. Labes, 1436 Grand- ville Ave., Grand Rapids, Mich. 27 May spot cash tor clothing and furnish- ing goods stocks. l.. Sitiberman, 125¢ Rurlingame Ave... Detroit, Mich. RG CASH For Your Merchandise! Will buy your entire stock or part of stock of shoes, dry goods, clothing, fur- nishngs, bazaar novelties, furniture, ete. LOUIS LEVINSOHN, Saginaw, Mich. IN BARLOW BROS. Grand Rapids, Mich. Ask about our way. 32 Annual Report of Michigan Hotel Association. (Continued from page 25) it possible. He wrote quite interest- ingly and feelingly, stating that pro- longed illness was the only reason for his being absent from the Association’s return visit to Kalamazoo. : Other communications were received from George L. Crocker, former man- ager of the Durant, at Flint, now fill- ing a similar position with the Hotel Nicollet, Minneapolis; James R. Hayes, Wayne Baths, Detroit, absent on ac- count of sickness; Miss Agnes Schell- ing, manager Hotel Porter, Lansing: Henry J. Bohn, editor Hotel World, and “Uncle Ben” Branham, Hotel Bul- letin, Chicago; Robert O’Brien, secre- tary Ohio Hotel Association; A. C. Weisberg, Hotel Oliver, South Bend, and E. S. Richardson, retiring Vice- Presdent Michigan Hotel Association, Hotei Kerns, Lansing, now absent in Florida. Invitations were extended by W. J. Chittenden, resident manager of Book- Cadillac, Detroit, to hold a meeting as guests of that institution in January next, and from Bliss Stebbins, Grand Lake Hotel, Alpena, to be his guests for the next summer outing in June. “The Question Box,’ conducted by John A. Anderson, was one of the sub- stantial hits of the entire convention, as it usually is. Its discussions covered many hotel problems, among them being shortage of hotel labor, paid locks for toilets, laundry, water softening appliances, a and besides several other subjects: “Shall we Allow Dogs in Hotels,” which was discussed with some spirit. One hotel operator claimed that the canine is man’s best friend, while an- other came back with the assertion that the flea is the dog’s best friend, that the only flealess dog is the dead one, and another stated that while h was the owner of several hunting dogs, he never allowed them in his hotel— that they left an odor which could be detected for days afterward. For the benefit of a lot of knowin’ ones it may be proper to state that at no time were hotel rates even remote- ly talked about. John D. Martin, representing the United Commercial Travelers, ex- pressed the felicitations of his organ- ization. He was one of the advocates for posting rates in hotel rooms, and knows there are some who are not do- ing it, but is inclined to be consider- ate, hoping they will all fall in line in due time. The final social function of the con- vention, the official banquet and dance, were given at the Hotel Burdick, Sat- urday evening. On this occasion the retiring President, Walter J. Hodges, was the recipient of a very handsome gold watch as a memento from his as- sociation friends. The guests, to the number of 200, enjoyed the following: Fruit Cocktail Marachino Salted Nuts Celery Hearts Assorted Olives Cream of Tomato Salted Wafers Broiled Live Lobster, Maitre D’Hotel Julienne Potatoes Breast of Milk-Fed Chicken With Virginia Ham Candied Sweet Potatoes Asparagus Tips, Drawn Butter Tomato, Mayonaise Fresh Strawberry Shortcake Whipned Cream Coffee Cigars Cigarettes Apollinaris, American Dry Ginger Ale The dancing took place in the Bur- dick ball room, Fisher’s archestra, sup- plying entrancing music. Frank S. Verbeck. —_2+s—_ Necktie Graft Has About Played Out. Buffalo, Sept. 29—Individuals in Buffalo and many other cities who or- ganized companies to send out knit- -ted neckwear by mail on approval, ex- pecting to duplicate the success of Eugene P. Beaumont, of the Tie-Art Co., Inc., the originator of the idea, MICHIGAN TRADESMAN have discontinued operations, many of them losing large sums of money. “Too many entered the business with the result that the country was flooded with knitted neckwear,” explained one man in Buffalo who claims to have sustained a loss of more than $13,000 by following the plan which has made Mr. Beaumont one of the largest mail order operators in the city. “When I attempted to circularize Salt Lake City with my neckwear I found that six other companies, many of them in New York, Philadelphia and Chicago, had done likewise. The same was true with other parts of the coun- try with the result that individuals to whom the neckwear packages were ad- dressed reacted against the plan. They refused to return the ties or make re- mittances. Our losses increased until we were forced to discontinue opera- tions.” Many mail order houses in Buffalo have received letters from those who have discontinued sending out knitted neckwear by mail on approval in New York, Philadelphia, Chicago and other cities offering large quantities of stock at prices far below actual cost of pro- duction. In some instances large lots of this merchandise have been pur- chased by brokers for export and some shipments have been made to Aus- tralia at a very fair margin of profit. Mills engaged in the production of the cheaper lines of men’s knitted neckwear report there has been a big falling off in their business since most of these mail order companies have discontinued operations. One Buffalo mill which had been working 24 hours a day on knitted neckwear selling at $2 and $2.25 a dozen is now on a part- time schedule, while others are enter- ing the production of fancy rayon coats for women, scarfs and knitted fabrics for use in the apparel trades. 2.2. Believes Salesmen Should Work Six Days. Clinton, Okla., Sept. 30—You ask me to tell you something about the method and results of salesmen’s Sat- urday work. There has been in ex- istence for a number of years a growing tendency on the part of salesmen to feel that their work ended Friday af- ternoon if the boss was at home, and Thursday afternoon if they could get by, all of which is wrong, for the sales- men’s time, six days in the week, be- longs to his employer and there are just as many opportunities to secure business on certain items on Saturday as there are on Monday, but the Sat- urday work must be judiciously and diplomatically carried on, and unless the salesman is properly trained or has the proper degree of initiative, he may do more damage than he does good in undertaking Saturday work. The only method that we have un- dertaken to work on Saturday is the individual training of salesmen, suffi- cient to interest him in seeing the pos- sibilities for himself, which I can as- sure you will mean a lot, if he will grasp the opportunty. A few days ago on Saturday night, I met a dry goods salesman at 10 o’clock at night writing up a six-page order he had taken after dinner from one of his customers. I have known this dry goods salesman personally for twenty- five years. He has made a wonderful success, but told me that he had never seen a Saturday in the twenty-five vears that he could not pick up some business early in the morning or late in the evening, and what this dry goods salesman could do, any grocery salesman can do, if he will apply him- self and have the same interest in his own success and the success of the house he is working for. Grocery salesmen can make them- selves useful on Saturday as well as Monday, and what is true of the gro- cery salesman is true of the dry goods salesman. E, A. Humphrey. Advertising to Grocers Through the Wrong Paper. Mr. Stowe edits and publishes one of the most alert mercantile publica- tions in the country and what he says on any subject is entitled to respect. It is astonishing how many big adver- tisers believe that the best way—the only way, some of them feel—to reach a dealer is through a consumer’s paper like the Saturday Evening Post. They will go out to advertise a message to the grocer, for instance. It isn’t in- tended for any consumer, and not for any dealer but the grocer. Yet they will pay an enormous price to do it through the Saturday Evening Post, when probably not one-ten thousandth of its readers are grocers. For a frac- tion of the sum they could cover all the intelligent grocers in the land, without a particle of waste, by adver- tising in the grocers’ own papers. And of course if Mr. Stowe is right in say- ing that grocers as a class don’t read the Saturday Evening Post, then ad- vertising in it is even, more completely wasted. It would appear that the ideal way to get publicity for a grocery product is to advertise in the publications reaching the greatest number of con- sumers, and then tell the grocers, through their own trade papers, that you have done that so they will yoke up with the business to be created by the consumer-advertising. — Grocery World. ———_++ 2 — Erie Canal Precluded Because of Distance. Sparta, Sept. 26—See it stated a short time ago that the Canadian peo- ple had flunked out on assisting in the building of the St. Lawrence-Great Lakes waterway. As there is a barge canal from the Lake Erie port at Buffalo by Erie canal to Albany to Lake Champlain, why wouldn’t it be a good idea to look the topographical lay of the ground over from Lake Champlain to the At- lantic seaboard of the New England States. It might be a very favorable route could be found through some pass of the mountains. One having a topographical map of the country at hand could form some conclusion as to the route, but of course, actual sur- veying and study of soil on such sur- vey route would show if such a route would be favorable or not. Upon investigation there might be found a route entirely within United States territory, with the enlarging of the Erie and Lake Champlain canal that would be more favorable than the St. Lawrence waterway. Then if such a canal were con- structed, it would be up to the Can- adian people to pay toll according to boats loading at Canadian lake ports. Then a canal constructed entirely within United States would be more favorable to people of the United States than to have to ship through the waters of another country. M. C. Brown. -—_—_2->—_—__ Following the Winding Trail of Un- successful Salesman. Martin W. Cavanagh, Secretary of the Missouri-Kansas Wholesale Gro- cers Association, gives in detail the practices of the unsuccessful salesman of to-day. In a bulletin to his mem- bers he discusses the subject as fol- lows: “T often wonder how many, if any, of the grocery salesmen of to-day real- ize just how fast he is undermining and debauching his position, the position September 30, 1925 which furnishes a livelihood for him- self and his dependents, his family, and by so doing making his being re- tained on his territory a very serious question with his employer. “Instead of being, as he should be and which he contracted or agreed to be, an active, hard-working, conscien- tious, persistent salesman, looking after and carefully safeguarding the inter- ests of his principals, taking advantage of every possibility of obtaining the maximum of business for them and at a profit, working early and late from Monday morning until Saturday night. What percentage of them so conduct themselves? A large percent- age do the reverse of that. I am afraid. “When in the office, such a man’s time is spent endeavoring to persuade the salesmanager, or the head of the house, that their prices are entiretly out of line with their competitors. The credit department is entirely too strict. The cash discounts are not as large as the discounts allowed by others—that others on his territory allow discounts at the end of thirty (30) days—and while talking, he incidentally slips in all or part of the following under- mining statements: “My trade is peculiar. “Can’t I prepay the freight? “Can’t I equalize the freight? “Can’t I guarantee the price? “That’s all my competitors ask for it. “On an equal basis I can get the business. “T am always five cents higher on sugar. “The telephone service is poor. “I can’t afford to stick my trade. “My competitor has a cheaper price. “I will take a sample next week. “My customers won't buy it. “My trade is loaded. “It is too early to work it yet. “The package is not large enough. “It won’t sell in my territory. “Bill Smith is going to quit me on account of the interest charged. “His credit must be good because everybody else sells him. “If you give me the right price I can get the business. “After having done all the damage possible at the office, he starts out Monday morning on his auctioning trip, gets out on his territory any- where from 10 o’clock to noon—leaves his sample case, if he takes one, either in the car or at the hotel, takes his trusty cost book, which he carries onls to show to the retailer how deep and how willing he is to cut the old man s prices on each and every item which may come up for discussion, and the auction is on for the week er I should say that part of the week which he allots to the firm’s business. His of- fering or auctioning methods are such that the retailer asks him the prices or the different items shown on the wani book and after ‘shopping him down’ to meet his own ideas as to the prices on a few of the items, he gives him a small order and the interview is over without any display of salesmanship whatsoever. And so he hurries over the entire territory hunting points of feast resistance. But is home Friday afternoon if not before.” “2: