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Forty-fourth Year GRAND RAPIDS, WEDNESDAY, SEPTEMBER 22, 1926

 

There’s Nothing Too Good for

ZION FIG BARS

 

Carefully aie ‘ a " J Ee ry ™ di a Bates \ \a7 Thousands
selected Be 4 ae ee f SS of grocers
ingredients Op sat Sy Lae testify that
skillfully \Cae @>" Se ee PN BOS) since featuring
blended 2 ae aaa =. Non Zion Fig Bars
together BP ee ak i A A ) they have
make Zion Ge a4 ne Whe. FNS oe ¢. more than
Fig Bars 4 AES: 5 : ie Or doubled
incomparable \ Re ee Aa Me ee le their
where food Si Oe ies ‘7 ‘SS cooky
value is aa . sales
considered. a Se

For Those Who
Want the Best

PUSH ITEMS THAT MOVE!

During these days of keen competition the grocer cannot afford to clutter up
his shelf with slow moving merchandise—he must move his stock and move
it quickly.

 

That’s why Zion Fig Bars are so popular. Leading grocers have found that
Zion Fig Bars lead them all for sales—quick turn-over—and profit.

If you are not featuring this popular selling cake it will pay you big dividends
to get in touch with your wholesale grocer at once.

BUT—BE SURE you secure the Zion Fig Bars. You can tell
them by “The Rib Top.”

Zion Institutions & Industries
Baking Industry
Zion, Illinois

 

 

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HIS IS PAROWAX SEASON —the time of year when Parowax sales run the
largest. For the housewives of the Middle West know that nothing else protects
their preserves from mold and fermentation like an air tight seal of Parowax.

This year, the sale of Parowax is larger than ever before. Each year there is an in-
crease in the number of women who use this modern way of preventing their
preserves from spoiling.

The dealer who sells Parowax profits by this demand. Keep the Parowax packages
out on your counter, so that your customers will know that you handle it.

Standard Oil Company

[Indiana]

 

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ADESMAN

 

Forty-fourth Year

GRAND RAPIDS, WEDNESDAY, SEPTEMBER 22, 1926

Number 2244

 

MICHIGAN TRADESMAN
(Unlike any other paper.)
Frank, Free and Fearless for the Good
That We Can Do.

Each issue Complete in itself.
DEVOTED TO THE BEST INTERESTS
OF BUSINESS MEN.
Published Weekly By
TRADESMAN COMPANY
Grand Rapids
B. A. STOWR, Editor.

Subscription Price.

Three dollars per year, if paid strictly
in advance.

Four dollars per year, if not paid in
advance.

Canadian subscription, $4.04 per year,
payable invariably in advance.

Sample copies 10 cents each.

Extra copies of current issues, 10 cents;
issues a month or more o'd, 15 cents;
issues a year or more old, 25 cents; issues
five years or more old 50 cents.

Entered Sept. 28, 1883, at the Postoffice
of Grand Rapids as second class matter
under Act of March 3, 1879.

THE PEOPLE WILL NOW RULE.

The small vote received b: Groes-
beck in last week’s primary indicates
very clearly that Fred W. Green will
be the next Governor of Michigan—
possibly to serve two terms if in his
first term he functions in such a man-
ner as his supporters and the people
of Michigan have reason to expect he
will.

This means that the monarchial ideas
of Groesbeck will be sponged otf the
slate; that Michigan will cease to be
a monarchy and resume its proper
status as a republic; that graft and
fraud will cease 'to exist; that contracts
will be awarded responsible bidders,
instead of being farmed out to the
governor’s friends without compctitive
bids; that the questionable relations be-
tween the governor’s law partners and
the Securities Commission will be ter-
minated; that the crafty old Banking
Commissioner who double crossed his
friends will be permited to resume his
place in the country bank at Howell;
that Baird and his gang of political
henchmen will be given an opportunity
to earn an honest living; that right
thinking and right living will supersede
the reign of selfishness, bull headedness
and vicious dominance which has
cursed the State ever since Groesbeck
forced himself to the front and arro-
gantly assumed the reins of power to
the detriment of the people and the
destruction of sane government.

Fred W. Green will bring about
these reforms with a clear head and a
stout heart in such a way that the
genuine friends of good government
will feel that they are amply repaid
for the assistance they gave him in
delivering Michigan from the gangs
of marplots who sought to ruin the
good name of the State by substituting
one-man government for the will of
the people.

Every friend of good government in
Michigan owes a debt of gratitude to
Fred W. Green for the strenuous four
months he devoted to the defeat of the

self-constituted monarch who relied
on venal and unscrupulous henchmen
to perpetuate him in office. No ex-
ecutive in this country ever before de-

scended to the depths of cowardice, .

indecency and infamy which Groesbeck
and his co-conspirators resorted to in
undertaking to defeat the movement
to return to good government. The
slanderous -hand bill put out by the
governor’s running mate the night be-
fore election in Grand Rapids was in
keeping with the governor’s methods
all through the campa‘gn and account-
ed, in some degree, for the enormous
majority rolled up in Kent county for
the winning candidate.

This is probably the last word the
Tradesman will have occasion to utter
on the mandate the people have given
Fred W. Green to clean up the nasty
mess which will confront him when
he assumes the mantle of authority
three months hence and starts’in on
the work of bringing back to the peo-
ple the rights which were wrested
from them when they placed Groesbeck
in the chair of power and authority.

 

WASTE OF POWER.

Mechanism, particularly that in 1a-
bor-saving devices, plays so large a
part in American industrial life and
its efficiency here has been so often
stressed that the average person has
come to believe that it has about
reached the stage of perfection. And
this belief has been strengthened by
the reports of foreign observers, whe
have come here to study the matter
and who have compared methods of
factory operation with what goes on
in their own countries to the dispar-
agement of the latter. That there was
plenty of room for improvement, how-
ever, was long ago evident to students
of the subject in this country. A re-
port that jarred somewhat the smug
complacency of those lass informed.
was made a few years ago by a com-
mittee of the engineering societies at
the instance of Secretary Hoover.
This led to the adoption of measures
for preventing wastes and stopping
the production of needless sorts. This
work is still in progress in various in-
dustries. That there remains much tq
be done is apparent from,a report on
the waste of power made to the Na-
tional Association of Stationary Engi-
neers during the past week. This re-
port declared, among other things.
that more than a billion dollars iy
profits and dividends in American in-
dustry are annually dissipated because
of improper plant operation, while
many hundreds of millions of dollars
are lost each year to industry because
of wasteful methods of power trans-
mission and use. Losses of this kind
add to the costs of production ang
result in raising the prices of manu-
factured commodities. They also fur-

nish the excuse for higher tariffs on
imports. Just now it is especially im-
perative to cut down production costs
to meet competition in foreign fields
and any measures in that direction
should be welcome. Reducing the losg
from waste of power seems to be a2
good place to start.

 

WAR ON THE BANDITS.

It is a service with a fine tradition
for courage to which Postmaster Gen-
eral New has just addressed his order
to shoot to kill, in an effort to put an
end to the robberies that have shocked
the country within the past year. Be-
tween June, 1925, and June, 1926, near-
ly a million and a half dollars was
stolen by postal robbers, a staggering
amount when one considers the care
with which the mails are protected
even in the most peaceful times. It
is true that half the amount has been
recovered, but that does not alter the
seriousness of the situation.

The Postmaster General has ample
justification for the issuance of his
drastic command, and with the men to
execute it there should be a sharp
curtailment in at least one part of the
crime wave which has inundated the
counry. A bandit who sets forth on
a mail robbery must be ready to take
desperate chances, but the thought
that his dead body is worth $500 to his
slayers may act as a slight deterrent.

The robbery which was the direct
occasion of the Postmaster General’s
action was unusually bold and added
not a little to the shame Chicago has
had to suffer in recent years as the
haunt of criminals of all classes. Not
that many other American cities have
any right to point the finger of scorn
at the Middle Western metropolis.
New York can recall a few mail rob-
beries to bring the blushes—if there
are any left.

To call out the Marines, as the Post-
master General did in 1921, and as the
present official discusses doing again,
is an even more drastic step, but one
that should be takén if it proves neces-
sary. The men who war on society
may expect society in the end to war
on them with whatever weapons are
handiest, and the Marine Corps is a
handy and efficient weapon.

 

LOOSE GENERALIZATIONS.

Because of the current popularity of
dictators in Europe is one justified in
assuming that democracy has failed in
such countries as Italy, Spain, Greece,
and Poland? Lady Astor repeated this
widely accepted statement in her ad-
dress at New York, a statement based
upon an obvious fallacy.

It is a little surprising to find any
one so well informed as this American-
born member of the British Parliament
helping to give curcency to a loose

generalization, which has taken on an
aspect of truth merely because of its
repetition. It would be stretching the
point, in the first place, to say that
democracy had existed in any one of
the four countries mentioned. Cer-
tainly the democratic form of govern-
ment cannot be said to have had a fair
trial in any one of the four countries,
despite certain experiments in that di-
rection.

One finds little warrant for general-
ization in the study of the recent his-
Indeed,
it is here that the whole point of the
matter lies. To generalize from a
series of incidents which may have had
and in this case did have, widely vary-
ing causes, is a dangerous practice and
one to be discouraged in public speak-

tory of any of these nations.

ers whose words carry authority.

There may be reasons at times to
doubt the perfectness of democracy,
but Europe’s recent rush into autocra-
cy, under the heavy pressure of post-
war conditions for the most part, does
not justify either the pessimism it
seems to have caused even among
some thinking people, or the self-
congratulation of the remaining democ-
racies.

Why is it that so few women make
a success of hotel keeping? The ques-
tion is easily answered. Very few
women KNOW MEN and realize what
men require to satisfy them when they
are hotel guests. Men want liberal
portions. They scorn the dainty
dishes and scanty portions which wo-
men almost invariably resort to in
table service. Two little crackers with
a dish of soup, one little dab of butter
with a baked potato or wheat cakes
appears to appeal to the feminine mind
as the right proportion. Men go to a
hotel to eat—not to discuss portions
so meager as to be ridiculous. They
may finish such a meal in silence and
with inward contempt for the par-
simonious mind which conceived it,
but they go out of the dining room
with a mental reservation never to
darken the doorway again if they can
possibly avoid it. It is the little things
which make the most trouble :n this
world and no woman has any right to
assume the prerogative of landlord un-
til she has learned to understand men
and give them what they are entitled
to and pay for when they enter a ho-
teldining room. Another thing a
hotel woman has to acquire and that
is executive ability which will enable
her to discipline and train her em-
ployes. If the dining room is full of
flies and the waiters are standing
around idle, the woman who has any
discernment whatever will provide a
supply of fly swatters and divert the
idle creatures from handling their hair
and manipulating their vanity boxes
te making themselves usefui.

iin cient

oh

 

 

or errecerrear reapers

2
IN THE REALM OF RASCALITY.

Cheats and Frauds Which Merchants
Should Avoid.

The Grand Rapids Press has been
doing some advertising of late for the
Wall Street Iconoclast, published by
George Graham Rice, alias Jacob S.
Hersig, who is promoter of National
reputation and an ex-convict, having
been convicted several times and serv-
ed several prison sentences. He is
said to have been involved in crimes of
forgery and for his connection with
bucket shops.

Keeping track of the operations of
this scamp is almost as difficult as to
from his recommenda-
sheet, the Wall Street
Iconoclast after having been refused
the privilege of advertising space in
the New York sought
other fields in the Middle West where
It does not
take long to recognize its purpose and
it is being ferreted out of the respect-
able dailies on recognition.

expect profit

tions. His

newspapers,

it is not so well known.

The American Bar Association has
adopted as one of its canons of ethics
the following rule and guide to prac-
ticing lawyers on upholding the honor
of the profession:

Lawyers should expose without fear
or favor before the proper tribunals
corrupt or dishonest conduct in the
profession, and should accept without
hesitation employment against a mem-
ber of the bar who has wronged his
client. The counsel upon the trial of
a cause in which perjury has been
committed owe it to the profession and
to the public to bring the matter to the
knowledge of the prosecuting authori-
ties. The lawyer should aid in guard-
ing the bar against the admission ‘o
the profession of candidates unfit or
unqualified because deficient in either
moral character or education. He
should strive at all times to uphold
the honor and to maintain the dignity
of the profession and to improve not
only the law but the administration of
justice.

Fair words and beautifully expressed.
But do the lawyers feel themselves
bound to obey the Association’s can-
ons? What material aid is given by
the profession to improve the law and
the administration of justice? Sup-
pression of crime through quick and
certain punishment of the criminal is
the fond hope of the law-abiding. ‘lo
that end the California penal code is
under study by a commission appoint-
ed by Governor Richardson, and it is
understood revisions will be presented
for enactment by the next Legislature
In this, as in other states, is agitation
for reform of criminal court procedure
so justice may be speeded up. Indi-
viduals render valuable aid, and in
some cases—that of Major Walter K.
Tuller, for instance—take the lead in
these movements of reform. But what
about the lawyers as a profession, the
bar associations?

For advising his client when he
should go on the witness stand in a
bankruptcy case to “lie like hell,” a
New York lawyer recently was found
guilty of subornation of perjury and
sent to prison. But it was not the
bar association, but the Fraud Bureau
of the National Association of Credit
Men that instituted the action. The
same lawyer had served a term in
prison in the State of Washington for

 

 

MICHIGAN TRADESMAN

a similar offense. Yet he was permit-
ted, without objection from his fellow
lawyers, to resume practice of the pro-
fession in New York.

If the American Bar Association
were to translate its fair words into ac-
tion there soon would be less occasion
to complain of the law’s delay and the
failure of justice.

Retail merchants sometimes try to
stimulate business by the use of some
plan, which, while they may not real-
ize it, involves the three elements of a
lottery, which are:

1. Consideration.

2. Chance.

3. Prize:

These plans often embody newspaper
advertising which is transmitted
through the mails, and, therefore, be-
comes a_ violation of the Federal
statute pertaining to lotteries.

Consideration may be:

1. Expenditure of money.

2. Expenditure of effort.

3. Expenditure of time.

The visit to a store or office, the
writing of a name and address on a
numbering card and other actions of
this sort, which involve the doing of
something by the participant that
otherwise he would not have done have
been held by the Federal courts as of-
fering a basis of consideration. We
refer, of course, to actions brought un-
der the mail statutes.

Chance has been defined as the ab-
sence of any means of calculating re-
sults, and applies to conditions over
which the partic‘pant has no control.
In cases where participants receive
something of value, but where one may
receive an article of greater value than
another, the element of chance exists.
This is important.

As above indicated the giving of a
number of prizes does not eliminate
the third element—the prize, if there
is any inequality whatever in the value
of the prizes or the standing of the
participants among whom they are to
be distributed. In many cases news-
papers offering prizes to subscribers
accompanied by coupons or tickets en-
titling the holders to chances in draw-
ings, have been held to be lotteries,
although the newspapers were worth
all that was paid for them, and were
sold at their normal regular price. Like-
wise the giving of a ticket with the
purchase of a pound of butter or with
the purchase of one dollar’s worth of
merchandise or the giving of a ticket
“free” to any one who comes into the
place of business or the giving of mer-
chandise to every seventh purchaser on
a certain day have been held to include
sufficient consideration to constitute
the element of consideration. It
makes no difference what the purpose
of a lottery, whether charitable, relig-
ious, advertising, or otherwise; it is
nevertheless a violation of the daw.

The Federal Trade Commission, of
Washington, in its complaint against
an advertiser charging fraud in the
claims and representations made, in-
cluded the advertising agency and the
copywriter in the indictment. This, so
far as our records go, is the first at-
tempt of the Federal Trade Commis-
sion to hold other than the principal

responsible in a case alleging that the
advertiser used the mails for fraudulent
purposes. In our view it would be
more logical and just to hold respons-
ible the publishers publishing such al-
leged fraudulent advertising, or at least
include such publishers in the indict-
ment. The outcome of the case will
be watched with interest by the adver-
tising fraternity generally, and the
class of publishers subsisting on adver-
tising of a questionable character.

Now there is talk of a “boom” for
growing bananas on a commercial
scale in Florida. The argument is that
bananas will grow in that State. We
are now buying millions of dollars
worth of that fruit from foreign coun-
tries. Why not develop a new “home
mdcustry,’ and save all this money
which we send away? It is a plausible
theory, for many of us have actually
seen bananas growing in Florida. It
does not follow that it would pay to
try to grow them commercially. Cot-
ton will mature in Delaware, Mary-
land and Southern New Jersey (we
have it now growing within three miles
of the New York State line). But that
does not prove that it would make a
profitable crop. We have made an in-

vestigation of this banana growing’

scheme and the conservative fruit
growers advise against it. A part of
the home supply is possible but com-
mercial growing is a dream. Do not
invest any money in the scheme.

There is no question that wild fur-
bearing animals are disappearing. They
will go like the buffalo in time—driven
back to wild and remote sections. It
is also true that fur garments will al-
ways be demanded by mankind. There
have always been humanitarians who
protest against the cruelty of trapping
and killing animals for fur, but when
it comes to a matter of personal com-
fort or adornment the public will pay
little attention. It will still demand
furs. It becomes clear therefore that
we must depend, in the future, more
and more on domesticated animals for
the needed skins. Personally we think
that in the coming years new strains
or breeds of cats and dogs will be de-
veloped with special reference to the:r
fur. For example the hide of the
Galloway cow makes a good substitute
for a buffalo robe. We can conceive
of dogskin quite equal to the fur from
wild animals. Then of course we have
the scheme of keeping such animals as
skunks, foxes and others in captitivty.
This is coming to be a large business,
but we understand that most of the
profit thus far has come from selling
breeding stock. For our own part we
want something more substantial than
“a pair of foxes and a hole in the
ground” as backing for an investment.
The business may look easy, but it
seems to be little more than a specula-

tion—success coming only to those

people who are “half fox’—that is the
few human beings who Possess the
peculiar instinct which enables them
to enter into and occupy the suspicious
mind of an animal.

 

Lansing, Sept. 21—What can you
tell me about the Chicago Auction
Jobbers, 1608 South Halsted street,
Chicago? They quote sensational

 

September 22, 1926

prices on shoes, clothing and other
goods handled by the country mer-
chant. John H. Gearhart.

The concern is not listed by the
mercantile agencies, which is a pretty
good indication that it is a safe con-
cern to stay away from.

The United Manufacturers Co., 25
East Lake St., Chicago, which has
been repeatedly exposed by the Trades-
man, is soliciting business from coun-
try merchants in Michigan through a
man who gives his name in some loca]-
ities as Livingston. The architect of
the Realm advises its readers to keep
away from this house and shuw its
representatives the door.

Remus, Sept. 19—I am writing you
in regard to a company I ordered a
suit of clothes of and they guaranteed
me a good fit. When the suit came
it was much to large for me, so I re-
turned the suit to the company and
asked them to return my money, as
they agreed to do if the clothes were
not satisfactory. Now the company
fails to answer all letters and com-
munications I have sent them. Now
I would like to know if they are a
company one can expect a settlement
with or not. Please send me what in-
fomation you get in regard to them.
The address is Triple Wear Corpora-
tion, 2014-2018 Wabansia Ave., Chi-
cago, Ill. The salesman’s name is A.
W. Smith. Casper Steinman.

This concern is not listed by the
mercantile agencies and investigation
will probably disclose that it is a fraud.
Why any man would pay a stranger
for any article before he has seen it is
more than the architect of this depart-
ment can understand.

—_ ~~
Corporations Wound Up.

The following Michigan corpora-
tions have recently filed notices of dis-
solution with the Secretary of State:
Endowment Service, Inc., Detroit.
Frederick C. Mathews Co., Detroit.
Process Metal Printing Co., Detroit.
Kewpee Hotels, Inc., Flint.

J.F. Coddling Co., Royal Oak.

Home Fiscal Agency, Detroit.

Forest Auto Parts Co., Detroit.
McKay-Nash Motor Co., Grand Rapids
Millar Silk Co., Detroit.
Frankenmuth Light & Power Co.

Frankenmuth.

Harry S. Graves Corp., Detroit.
Lansing Land Co., Lansing.
Acme Stamping & Brass

Zeeland.

Taylor Title Co., Kalamazoo.
Kalamazoo Abstract Co., Kalamazoo.
Cheney Talking Machine Co., Grand

Rapids.

Detroit Technical Products Co., De-
troit.

Stern Furniture Co., Jackson.

Advance Bolt & Screw Co., Detroit.

Clayton Land Co., Detroit.

Aircraft Distributors, Inc., Flint.

Brennan Furniture Co., Port Huron.

Detroit Leather & Felt Co., Detroit.

Michigan Milling Co., Ann Arbor.

Oskaloosa Light & Fuel Co., Grand

Rapids.

Engle-Hanselman Co., Bay City.
Ansted & Maloney Realty Co., Grand

Rapids.

New Engiand Manufacturing Co., De-

troit.

Blank Co., River Rouge.

Continental Utilit'es Co., Alma.

St. Joseph Housing Corp., St. Joseph.
Detroit Credit Discount Corp., Detroit
International Publishing Co., Lansing.

— 7+ -.___

The difference between the go-
getter and the little doer is chiefly a
state of mind. It is the difference be-
tween an active brain and a passive
one. Keep your brain active.

 

Works,

 

 

 

 

 

 

 

 

  

September 22, 1926

MICHIGAN TRADESMAN 3

 

Proceedings of the Grand Rapids

Bankruptcy Court.

Grand Rapids, Sept. 11—We have to-
day received the schedules, order of ref-
erence and adjudication in the matter of
Gienn H. Johnson, Bankrupt No. 2999.
The matter has been referred to Charles
B. Blair as referee in bankruptcy. The
bankrupt is a resident of Muskegon
Heights, and his occupation is that of
a druggist. The schedules show assets
of $4,551.05, of which $250 is claimed as
erempt, with liabilities of $3,815.56. The
first meeting of creditors will be called
promptly, and note of the same made
herein. The list of creditors of said
bankrupt are as follows:

City of Muskegon Heights -__--- $400.00
General Cigar Co., Chicago —_-_--- 15.78

Hochfehild: :Corp., Chicago —..-.__ - 42.16

Steindler Paper Co., Muskegon 14.90

Heights Chemical Co., Muskegon
i 9.00

Piper Ice. ‘Cre eam €o., Muskegon 1,200.00
American Druggist Syndicate,

OC 49,01
Johnson Nut Co., Minneapolis 40.80
Heights Gas Co., Muskegon Hts.__ 22.20

Muskegon) 14.50
Cincin-

United Home Tel. Co.,
Newton Tea & Spice Co.,

nati : ee : el ee

Lorraine Importing Co., Grand
Haven . ies a

Shackelton Inhaler Co., Kansas
City, Kan. Coe Poe acl0
Frederick Stearns & Co., Detroit 94.68
Walker Candy Co., Owosso __.... 244.24
Williams Co., Nashville, Tenn. __ 16.00
Gunther Candy Co., Chicago —__-_ 36.60
Van EBenenaam C igar Co., Zee and 7.30
Armand Co., Des Mointes Luo AG. 88
Burnham Flower Co., Newaygo alk 3.88
Palmolive Co., Chicago —. 72.00
Michael Georger Co., Grand Haven “n 10.96
2 9

Melba Mfg. Co., Chicago - is
Dri. M. Colignan, Muske gon. fase

A. Valtine & Co., New York City
W. R. Case & Sons, Bradford, Pa.
Clason. Map Co, Chicago —....- :
Excel Co., Lawrenceburg, Ind, _. 29.00
Pabst. Chemical Co., .Chicazo oo 6.00
Hazeltine & Perkins. Drug Co.,

Grand Rapids ____- Lo
Bell Chemical Co., Benton. “Harbor 5.00

 

Nelson Baker & Co., Detroit 20.15
Colgate & Co., Chicago <__ oo oo0l
Bolt Hardware. Co., Muskegon i AO OG
Wolverine News Co., Detroit _.... 39.54
Conklin Pen Co., Toledo Sat 2.07
Why Cide Co., Benton Harbor) 3. 8.00
Mills Paper Co., Grand Rapids _ 5.50
Worden Grocer Co., Grand Rapids 1.25
Brockway Bottle Co., Chicago i Bb 4y
Dickens Bait Co.,- unknown — $.06

Independent Elec. Co., Muskegon 18.80
State Bank of Whitehall, Whiteha!l 250.00
DePree Chemical Co., Holland __ 183.64
Nessen News depot, Muskegon Hts. 17.75
mxcet Sales Co,, Chicago... ~~ 6.00
Muskegon Candy Corp., Muskegon 94.10
W. W. Richards Candy Co., Mus-

REGO oa Le eT
Joe Hirsch, Muskegon Heights __ 850.00
Frank Meister, Muskegon tieights 1380.00
Francis Jiroch, Muskegon ad ils

Sept. 11. We have to-day received the

schedules, order of reference and adjudi-
cation in the matter of George Start,
Bankrupt No. 3000. The matter has been
referred to Charles B. Blair as referee
in bankruptey. The bankrupt is a resi-
dent of Sheridan township, county of
Newaygo, and his occupation is that of
a merchant. The schedules show assets
of $9,200, of which $2,000 is claimed as
exempt, with liabilities of $9,679.68. The
first meeting of creditors wi.l be called
promptly, and note of the same made
herein. The list of creditors of sa.d
bankrupt are as follows:
James Haan, Muskegon s $2,200.00
Fred Timmer, Muskegon ___.___. 1,500.00
Fremont State Bank, Fremont __ 1,594.30
Hasper Biscuit Co., Muskegon 93.56
Hazeltine & Perkins Drug Co.,

Grand Rapids ae
Chase & Sanborn, Chicago po —
Cardinal Petrolium Co., Muske gon 122.0
Ideal Clothing Co., Grand Rapids 119.63

~ 118.00

Lake Shore Machinery Co., Mus-
Reson ee ee 11,48
Lewis HE. Bernier, Holton _____._. 130.40
Martin Moon, Brunswick ..._... 650.00
Moulton Grocer Co., Muskegon 92.00

Muskegon Bottling Co., Muskegon 26.50
Muskegon Candy Co., Muskegon 155.18
Market Wh’'sale House, Muskegon 104.19
Mishawaka Rubber & Woolen Mfg.

Co., Mishawaka, Ind. i 15.46
Larned, Carter & Co., Detroit ____ 3.84
Pringe-Mathew Co., Grand Rapids 447,29
Price ‘Tae Co.;. Cincinnati 4.65
Peoples Hardware Co., Muskegon 31.70
Reliable Tire Co., Muske “gon 42.00

. R. Riemer & Co., Milwaukee __ 125.58
Wetcel Bros. Printing Co., New

NOrk .: ete tN
Wolfis Bros., "Muskegon ioe meee
Sinsheimer Bros. « Co, Chicago 8.26
Jonn WW iSmith, “Muskegon. 2. 45.67
William Stiener, Muskegon ______ 29.80
F. Votruba Leather Goods Co.,

Bravaerse City ooo Be
Van Leeuwen Dry Goods Co.,

Grand Rapids __- OO
I. Van Weste snbrugee, Grand Rap. 27.00°
John C, Wabeke, Fremont ___ 87.00
Towner Hardware Coy Muskegon 64.00
Zenoleium Products Co., Detroit__. 33.66
United Auto Co., Muskegon ea ace
Bunt: Sons Co.) Detroit) ooo 35.41
Lewellyn & Co., Grand Rapids __ 84.25
Rosswell Cook Co., Detroit __...- 63.25

Southwestern Mfg. Co., Evansville 50.10

Sept. 14. On this day was held the
first meeting of creditors in the matter
of Charles Conn, Bankrupt No. 2990. The
bankrupt was present in person. No
creditors were present or represented.
No claims were proved and allowed. No
trustee was appointed. The bankrupt
was sworn and examined, without a re-
porter. The first meeting then adjourn-
ed without date and the case has been
closed and returned to the district court
as a case without assets.

Sept. 15. On this day was held the
adjourned first meeting of creditors in
the matter of Charles McCarty, Bank-
rupt No, 2982. The bankrupt was present
in person and represented by Roman F.
Glocheski. No creditors were present
or represented. No claims were proved
and allowed. The bankrupt was sworn
and examined without a reporter. No
trustee was appointed. The first meet-
ing then adjourned without dat, and
upon the payment of the filfiing fee,
which the bankrupt has been directed
to pay, the case will be closed and re-
turned to the district court as a case
without assets. The first meeting, as
adjourned, then adjourned without date.

Sept. 14. We have to-day received the
schedules, order of reference and ad-
judication in the matter of Robert Huff,
Bankrupt No. 3002. The matter has been
referred to Charles B. Blair as referee
in bankruptcy. The bankrupt is a resi-
dent of Evart, and his occupation is that
of an oe The schedules show
assets of $732.9 of which $315.05 is
claimed as exe with liabilities of
$5,563.74. The court has wryjtten for
funds, and upon receipt of the same,
the firfist meeting of creditors will be
called, and note of the same made herein.
The list of creditors of said bankrupt,
are as follows:

  

 

Evart State Bank, Evart ies, 701.89
Adrian DeWindt, Evart __- ion | tebe
Ww interfield Light & Power i, ‘o.,
Caditiag 2 isos iapieaanen | iy Fr"
William B. Bryson, “Evart _ a Coe

  

Maddern Rissiter, Evart : 15.40
Sandberg & Allison, Evart ___.--. 60.00
Turner Auto Co., Part 15.00

Tisch Auto Supply Co., Grand R. 104.00
Alexander Hamiiton Institute,

New S0re 2. 60.00
Davy: @ Co. Beart oho 39.00
Ernest L. Blanchard, Hersey ____ 240.00
NW. €, Goldman, Saginaw =... 144.10
Stewart-Warner Products Service

Sta. Grand Rapids) oo. 888

Sept. 15. We have to-day received the
schedules, order of reference and adjudi-
cation in the matter of Howard W. Miller,
Bankrupt No. 3003. The matter has been
referred to Charles B. Blair as referee
in bankruptcy. The bankrupt is a resi-
dent of Cedar Springs, and his occupa-
tion is that of a machinist. The sched-
ules shows assets of none with liabilities
of $1,017.25. The court has written for
funds, and upon receipt of the same, the
first meeting of creditors will be called,
and note of the same made herein. The
list of creditors of said bankrupt are as
follows:

Furner & Marvin, Cedar Springs _$115.00
Cedar Springs Co-operative Assn. 148.00

  

  

Dr. Pearsall, Cedar Springs 2... 35.00
H. T. Baldwin, Cedar Springs __ 325.00
Charles Mather, Cedar Springs __ 45.00
Cc. S. State Bank, Cedar Springs __ 75.00
Joe Caldwell, Cedar Springs —.. 2.25
W, J. Pollack, Cedar Springs =... 45.00
Il. M. Walbrink, Cedar Springs __ 26.00
J: Wack, Cedar Springs 15.00
Ray Hiers, Cedar Springs _..-____ 163.00
tuck Mim, Hockford ~..... .. 13.00
Charles Wheeler, Cedar Springs _. 10.00

In the matter of Twin City Wet Wash
Laundry Co., a copartnership and John
E, Rupert and Adelbert Howard, indi-
vidually, Bankrupt No. 2989, the funds
for the first meeting have been received
and such meeting has been called for
Sept. 30.

In the matter of Rex-Robinson Furni-
ture Co., Bankrupt No. 2993, the first
meeting ‘of ereditors has been called for
Sept.

Sept. 16. On this day was held the
adjourned first meeting of creditors in
the matter of Simon La Vnie, Bankrupt
No, 2988. The bankrupt was present by
A. E. Ewing, his attorney, although not
present in person. No creditors were
present or represented. No c.aims were
proved and allowed. The bankrupt was
permitted to amend his schedules. The
adjourned first meeting then adjourned
no date and the case has been closed
and returned as a case without assets.

On this day also was held the adjourn-
ed first meeting of creditors in the mat-
ter of fGeorge W. McLean, Bankrupt
No. 2894. The bankrupt was present in
person and represented by attorney
Thomas J. Whinery. No creditors were
present or represented. No further claims
were proved and allowed. The bankrupt
was sworn and examined, without a re-
porter. The bankrupt was directed to
pay the filing fee and upon payment of
the same the case will be returned to
the district court as a case without as-
sets. The adjourned first meeting then
adjourned without date.

In the matter of A. G. Cusser, Bank-
rupt No. 2978, the trustee has filed his
report and account and a first dividend
to creditors of 5 per cent. and a pay-
ment of the expenses of administration
to date, has been ordered.

Sept. 20, On this day was held the
adjourned first meeting of creditors in

the matter of John C. Van Antwerp,

approved. An order was made for the
Bankrupt No. 2985. The bankrupt was

payment of expenses of administration,

not present in person, but represented as far as the funds on hand would per-
by attorney Fred G, Stanley. No cred- mit. There were no funds for dividends
itors were present or represented. No for general creditors. No objections were

additional claims were allowed. M. N. made to the discharge of the bankrupt.

Kennedy was named trustee, and the The final meeting-then adjourned with-

amount of his bond placed at the sum out date, and the case will be closed and

of $200. The first meeting then adjourn- returned to the district court upon can-

ed without date. cellation and reurn of the trustee’s ehake
On this day also was held the sale of to expenses.

assets in the matter of Thomas H. Mc- —_—_»-—.——- —
Nally, Bankrupt No. 2980. The bankrupt :
was present in person and represented Think It Over.
by attorney Charles H, Kavanagh. The If we all knew how slight is the
trustee was present in person. Several ae : : 2 4
bidders were present in person. The difference in effort required to pro-
fixt aS > sts > SS + — i i :
ures of the estate, less the exemp duce high-grade and low grade ser-

tions of the bankrupt and certain other
exceptions, were sold to F. W. Oesterle vice.
for the sum of $175. All of the stock in

trade was soll to James H.. Fox, of Grand Indifferent service is usually the re

Rapids, for $2,790. The sales were con- 4 f sage mite 38 sind

: ’ ers ae ee sult of an indifferent habit of mind.

firmed and the meeting adjourned with- sult " :

out date. A business house can be no better
On this day also was held the final than the individuals im it. And a busi-

meeting of creditors in the matter of
James Spyros, Bankrupt No, 2810. The
bankrupt was not present or represent-
ed. No creditors were present or rep-
resented. The trustee was present in
person. Claims were proved and allow-
ed. The final report of the trustee was

ness organized by progressive individ-

uals succeeds, while an indifferent in-

dividual and an indifferent business

flounder in the sea of despair.

 

 

 

ws
aS

5

 

 

 

 

ments as to the settlement of estates, but it must deal
Da. as to the settlement of estates, but it must deal
with generalities and cannot consider special conditions.
Were you to leave an estate without a will the law would
demand that your estate be disposed of according to its
mandates, regardless of your personal wishes or the
varying needs or rights of those who might inherit prop-
erty from you.
Have a will drawn by a competent attorney.
you will include this phrase—

And

“T hereby appoint The Michigan Trust

Company of Grand Rapids, Michigan, as

Evecutor and Trustee under my Will,”
you are assured that every effort will be made to carry
out your expressed desires and that the heirs will be
satisfied that nothing has been left undone to give them
the utmost service of this company which, for nearly
forty years, has successfully acted as Administrator,
Executor and Trustee of Estates.

THE

MIcHIGAN [RUST

COMPANY

GRAND RAPIDS, MICHIGAN
The first Trust Company in Michigan

According To Law

 

 

RY WS
ae Pa

 

 

 

 

4

MOVEMENTS OF MERCHANTS.

Northport—The Francis H. Haserot
Co. has changed its name to the Cher-
ry Home Co.

Lansing—The Industrial Bank of
Lansing, has increased its capital stock
from $50,000 to $125,000.

Zeeland — The Superior Poultry
Farms, Inc., has increased its capital
stock from $35,000 to $50,000.

Adrian—The Michigan Producers’
Dairy Co. has added machinery for
making milk powder to its equipment.

Lansing—The Fireproof Storage &
Transfer Co., 430 North Larch street,
has changed its name to the Fireproof
Storage Co.

Battle Creek—The Southern Michi-
gan Piggly Wiggly Co., 804 City Na-
tional Bank building, has increased its
capital stock from $100,000 to $200,000.

Doster—Fire destroyed the store
building containing the postoffice and
hardware and implement stock of S. J.

Doster, entailing a loss of over $5,000.

Nashville—Frank Galey has sold the

South End Grocery to its former own-
er, Ward A. Quick and his son-in-law,
Carl L. Bean, who have taken posses-
sion.

Kalamazoo—T he Drug
Store, East Main and Portage streets,
has had a modern fawn tapestry brick

Economy

front with plate glass windows in-
stalled.

Kalamazoo—A modern front with
plate glass windows has been installed
in the building occupied by the City
Drug Store, at the corner ‘of Main
and Edwards streets.

Muskegon—Torberson Bros. have
sold their drug stock at the corner of
Peck and Orris
Chance, formerly engaged in the drug

Erwin streets. to
business at Boyne City.

Boyne City—Orris Chance has sold
his interest in the drug stock of
Chance & Gerie to his partner, who
will continue the business under the
style of Kennard Gerrie.

Glenn—Lightning caused the de-
struction by fire of the feed store of
Jerome Hamlin and the fruit and pro-
duce exchange of William Hamlin, en-
tailing a loss of about $25,000.

Jackson—The Lockwood-Ash Motor
Co. has changed its name to the Lock-
wood Motor Co. and changed its cap-
ital stock from $300,000 common to
$75,000 preferred and 30,000 shares no
par value.

Gobleville—John McDonald has pur-
chased the drug stock of Myers Bros.
and is removing it to another location.
Mr. McDonald was chief clerk for
Ray C. Eaton, the Otsego druggist,
for fifteen years.

Grand Rapids — The West Side
Plumbing & Heating Co., 1515 Pine
avenue, has been incorporated with an
authorized capital stock of $1,000, all
of which has been subscribed and
paid in, $200 in. cash and $800 in prop-
erty.

Escanaba—The National Pole Co.,
which has conducted its business in
Escanaba for fifteen years, has been
sold to a group of Minneapolis capital-
ists, head by E. N. Baccus and H. S.
Gilkey. Offices will be established in
the latter city.

Flint—Harry H. Bloomberg & Son,

MICHIGAN

427 South Saginaw sireei, has been in-
corporated to deal in shoes, etc., at
retail, with an authorized capital stock
of $25,009, all of which has been sub-
scribed and paid in, $10,000 in cash
and $15,000 in property.

Detroit — Bloomberg, Marks &
Woodward
avenue, retail dealer in shoes, has been
incorporated with an authorized cap-
ital stock of $27,000 and 180 shares at
$1 per share, of which amount $9,000

Bloomberg, Inc., 1031

and 180 shares has been subscribed,
$3,000 paid in in cash and $6,000 in
property.

Howell—The firm of Larkin & Kru-
ger has dissolved. These gentlemen
have done business together since
people shook their heads because two
such young men underteok it, but
they built up one of the leading gro-
cery trades of all this section. Mr.
Kruger will continue the business at
the old stand. Mr. Larkin has bought
the Claud Faucett stock,
across the sitrset from his old store,
and is out to even add to Mr. Faucett’s
large trade if possible.

Benton Harbor—The building of a
new $5,000,000 village, with an estimat-
ed population of 10,000 people, along
the St. Joseph River near Benton Har-
bor, the project of the firm of Hol-
labird & Poache, Chicago architects.
The preliminary plans are being work-
ed out by George S. Beard who rep-
resents certain Chicago capitalists. The
grouped has secured 144 acres for the
development of its project. Foriv
acres will be retained for the erection
of a $1,000,009 hotel. Frank A. Kelbie,
vice-president of the Union Banking

grocery

Co., St. Joseph, has been made trustee
of the project. He will handle con-
tracts and deeds for the sale of prop-
erty.

Manufacturing Matters.

Detroit—-The Capitol Brass Works.
2306 Franklin street, has changed its
name to the Benjamin Noble Co.

Detroit—The P. J. P. Tools Corpor-
ation, 14201 East Jefferson avenue, has
been inccrporated with an authorized
stock of $10,009, all of which has been
subscribed and paid in in cash.

Charlotte—The Hancock Manufac-
turing Co. is making a considerable
A new plant, 240 by 100
feet, of sawtooth roof construction, is
The company is a body
hardware manufacturer, and began
business in’ 1°0/.

expansion.

under way.

Detroit—The Capitol Brass Works,
Inc., has merged its business into a
stock company under the style of the
Capitol brass Works, 7285 Jos. Cam-
pau, with an aathorized capital stock
of $1,009, cf which amount $500 has
been subscrited and paid in in cash.

Saginaw—The Wilcox Motor Parts
& Manufacturing Co. has merged its
business into a stock company under
the style o: the Wilcox Products Cor-
poration, 420 Rust avenue, with an
authorized stock of 53,000
shares at $1 per share, of which amount
$1,000 has been subscrided and paid
in in cash.

Detroit—The Dot Products Co., Inc.,
5075 Grand River avenue, has been
incorporated to manufacture and sell

capital

TRADESMAN

washing powders and cleaning com-
pounds, with an authorized capital
stock of $40,000 preferred and 4,000
shares at $1 per share, of which amount
$10,000 and 4,000 shares has been sub-
scribed and $9,000 paid in in cash.

Muskegon — Complete re-organiza-
tion plans have been announced by the
Central Wheel Co., which industry
was brought to this city through the
efforts of the Industrial Foundation.
Its capital has been increased from
$50,000 to $100,000 and a heavy sched-
ule of production is assured for the
remainder of the year. Frank E. Mc-
Kee, formerly general manager of the
Campbell, Wyant ‘and Cannon Foun-
dry Co., is president of the new organ-
ization.

Jackson—The removal to Jackson
from Ecorse, of the plant of the Hink-
ley Motors & Parts Corporation is an-
nounced by the Jackson Chamber of
Commerce. The former Mott wheel
plant on Wildwood avenue, purchased
from the L. A. Young Industries Co.
by the Hinkley people, will be occu-
pied. Interior remodeling is now in
progress at the Mott wheel building
and the former Ecorse concern is pre-
pering to move machinery and equip-
ment to Jackson immediately. Ap-
proximately thirty days will be re-
quired for moving and the Hinkley
corporation is expected to be estab-
lished and under production, with ap-
proximately 75 persons employed, by
Oct. 1. The company’s main product
is a sliding gear transmission for ford
cars.

——_»+-.
COLD DAYS IN JULY.

Until the science of weather fore-
casting, aided by the most modern in-
struments in the hands of trained ob-
servers, becomes much more exact
than it is at present, even for twenty-
four hour periods, most of us will re-
fuse to make advance arrangements
for a heatless summer such as is being
forecast for 1927. One seems to recall
some talk of a cold summer for 1926,
too, and look what we got! Long-
distance forecasting has not yet ad-
vanced past the goosebone stage, de-
spite all the ‘talk about recurring cycles,
and solar radiation. Suggestions that
there was once a summerless year fall
lightly upon the ears of the men whose
business it is to tell us whether to-
morrow will be fair or cloudy, warm
or cold.

When the latest bearer of the lugu-
br’ous tidings that next year we shall
all need to keep the old coal bin full
a solid twelve months, instead of the
conventional seven or eight, and that
earmuffs will be au fait on the Fourth
of July for other reasons than to pro-
tect us from the thunders of oratory;
let slip the fact that he based his cal-
culations upon a study of weather from
the year 151 A. D. he weakened his
case sadly. Wealther records are
scarcely to be relied upon if they ante-
date the coming of scientific meteor-
ology, still in its infancy.

In that renowned year 1816, when

chilblains were as common during
August as sunstrokes in more normal
times, there was nothing to relieve the
tragedy of the situation. The march
of progress has brought us the radio,
however, and along with the prediction

 

 

September 22, 1926

of cold days in July comes the cheer-
ful announcement that receiving con-
d‘tions will be well-nigh ideal in 1927.
Order your wireless sets now for the
long, snowy, bitter evenings of next
August. But don’t swap your old
straw hats for skis just yet.

 

NO NEW ANTI-TRUST LAWS.

And now comes the authoritative an-
nouncement that no _ new . anti-trust
laws are to be urged by the President
for enactment at the next session of
Congress. The statement would ap-
pear to the man of the street to be
rather superfluous. Under the exist-
ing laws about every combination in
restraint of trade, except among farm-
ers and laboring men, can be reached.
It may also be said that most of the
criticism that has been leveled against
anti-trust proceedings has not been di-
rected against the laws themselves so
much as to the methods of application
which have not always shown judg-
ment. For it must be admitted that
measures against monopolistic prac-
tices have ever been popular, especially
among English-speaking people, who
have been familiar with them for hun-
dreds of years. Some especially severe
enactments go back to the Elizabethan
period in England, and even before
that. Most of the earlier measures had
to do with the prices charged for things
to eat which unscrupulous food dealers
tried to keep high by combinations. In
1535 it was found necessary to declare
by statute the prices which butchers
were allowed to charge for beef and
mutton and, as another precaution
against monopoly, foreign butchers
were permitted to offer their meat in
competition with the domestic in Lead-
enhall Market in Subse
quently the ban on monopolies was ex-
tended to other necessary articles, and
this kind of legislation in one form or
another became quite common in
many, if not most, countries.

London.

 

WENT WELL WITH COOLIDGE.
The summer capital at White Pine

' Camp closed last Saturday and Pres-

ident Coolidge returned to Washing-
ton. It cannot be said that he went
to resume his duties, for the occupant
of that high office cannot lay aside
his duties at any time until his tenure
of office is over. The President, un-
like other men, must carry on while
he is resting. During all of his ‘“vaca-
tion” President Coolidge of necessity
kept in touch with the Nation and the
outside world, and the ship of state,
steered from the Adirondacks, swung
along on an even keel. The summer
went very well for the President dur-
ing his stay at White Pine Camp.
Prosperity was maintained, the dull
season Of business was less dull than
usual, and the political outlook—de-
spite the earlier prophecies of those
who wished otherwise—was not chang-
ed greatly by the primaries. And if
the President was not entirely free
from the cares of his office, he was
relieved for more than ten weeks of a
daily routine in Washington that grows
more arduous year by year, and some-
thing that even a man who loves work
as much as Calvin Coolidge does can
he grateful for,

 

 

Se

 

 

 

 

September 22, 1926

MICHIGAN TRADESMAN

5

 

Essential Features of the Grocery
Staples.
Sugar—Jobbers hold cane granu-
lated at 6.55c and beet granulated at

6.35¢.

Tea—Fluctuations in tea values at
the sources of supply are in the nature
of a readjusting movement to condi-
tions incident to progress of the crops.
Spirited buying has been the rule in
the Indian markets and prices there
have been firmer. Colombo has, on
the other hand, developed an easier
tone, due to appearance of somewhat
poorer quality teas. Formosa teas
have been very strongly sustained and
the jump in Japanese exchange has
helped to strengthen the market. The
season in Formosa is practically finish-
ed and only about 15,000 to 20,000 half
chests of teas remain to come forward
from this producing point. Java leaf
teas have met good buying in Lon-
don and common have also shown
firmness.

Canned Fruits—New pack Califor-
nia fruits are being delivered on con-
tracts and they are going right out to
the retail trade to correct shortages in
assortments and stocks. Some of the
chain stores are featuring fruits in
their advertisements, as the “‘first ar-
rivals of 1926 pack.”

Canned Vegetables — Pea canners
have spoiled their own game, but what
is more of a pity, that of canners of
other staples, by the familiar cry of
“wolf, wolf,’ without reason or ex-
cuse. The trouble with the pea canner
has been he called for the wrong ani-
mal, as a bear appeared on the scene
instead of a wolf and now canners and
buyers are bearish. It is not a ques-
tion of whether the pack was too large
or whether it can readily be absorbed
but of misrepresentation of the prob-
able output from the time intentions
to plant were first discussd until the
pack was in the can. Postings were
proved to be misleading and incorrect
when the statistics of the pack were
released. The canner has not played
fair with the distributor, although for-
tunately for the latter this season, he
has not overloaded with future bought
peas. The canner is the owner of the
merchandise this season and the buyer
is in a position to make him regret
that he so misrepresented the prob-
able pack. This has ‘been a hard year
for canners to sell futures and now
that the pea statistics were released
just at a time when buying interest
was beginning to develop for other
commodities the advance sale of mer-
chandise has been handicapped. Doubt
is thrown upon the postings of other
canners and this is not a season for
pessimism if trading is to get back
to normal. The canner will have to be
packer, banker and warehouseman if
he does net receive the co-operation
of distributors. Confidence in values
and in the postings of packers will
have to be restored. It will take a
lot of counter-influences to offset the
effect of the underestimated pea pro-
duction —influences which will be po-
tent next year and in the succeeding
pea seasons for some time to come.
No other canning season is a parallel
to the present tomato packing deal.

 

The market was weak before the pack
started and buyers expecied to cover
on twos at 67%c. The nearer the
season approached the week of heav-
iest production, the higher has been
the upward price tendency, which is
contrary to normal years when cheap
tomatoes are usually thrown on the
market as the canners do not care or
are not able to carry them. This year

“there are no cheap tomatoes in any

canny area. Short deliveries on the
limited volume of future orders are
talked about.. That a buying rush of
larger proportions than that which has
occurred did not develop is largely due
to the pea situation and other bearish
factors. Buyers have the idea that a
tomato vine is never through produc-
ing until frost kills the plant; that
high prices, a known
acreage and reports of short pack will
keep canneries operating as long as
Granting
that the pack so far is short, the buyer
contends that a late fall may correct
or at least relieve the situation from
Corn, — likt
toes, is late in going into the can
and most states report shrinkages in
production so far compared with esti-

reduction in

raw material is available.

its acuteness. toma-

mates made earlier in the season. Frost
hazard is a factor to be considered.
The trade has carryover corn to work
with and is beginning to get deliveries
of new packs which afford ample
working material. There is little buy-
ing for later needs.

Canned Fish—The lack of cheaper
offerings of Alaska salmon at the
source after reds struck $2.50 has not
caused renewed buying of stocks for
future needs. Some goods have been
bought ahead and these are being
liquidated or will be held against ac-
tual needs until the situation clears,
while pinks can be had at $1.45 from
the leading canners. A few offerings
at $1.35 are being made and chums
are momentarily quiet. Advances in
Maine sardines are announced, effective
next Monday, varying from 1l0c to 25c,
according to grade. Business placed
before that date goes through at the
present level of prices. White meat
tuna is bringing record prices.

Dried Fruits—The prune situation
is improving slowly at the source, due
to a material reduction in the tonnage
of the Northwest crop and to a refusal
of California growers to liquidate quo-
tations, which, however, are almost a
cent lower than original opening. The
Northwest crop is estimated at 60,-
000,000 pounds, some 30,000,000 pounds
less than the anticipated yield before
rains occurred. More than half of it
is reported to be sold, mainly to Eu-
ropean markets, so the tonnage yet
to be moved is not excessive and may
even be smaller than now figured. The
Northwest situation is regarded by
packers to be fundamentally strong
and sound and no cheap prunes such
as 6c f. o. b. for 40s are expected. The
spot California situation is unsettled.
Speculative interest has not been re-
vived in local or Coast stocks, although
the ideas of buyers and sellers have
narrowed. Raisins have been as un-
settled as prunes and cheap bulk and
package Thompsons are quoted from

the Coast by some of the independent
packers. Other varieties are not so
much subject to selling competition.
Peaches and appricots are neglected, as
there is no immediate need for stocks.
Later outlets are not cosnidered until
Coast investments for deferred ship-
ment look more promising.
Nuts—Fall enquiry is causing more
interest in nuts, both old and new crop.
Walnuts in the shell are held firmer,
and with a prospect of a higher open-
ing than last year on the California
crop there is keen interest in the do-
Shelled

nuts are a puzzle, since the trade is

mestic and foreign situation.

afraid to anticipate its future wants on
new crop at to-day’s market and is
equally afraid not to do so for fear
Shell-
ed almonds have been higher abroad

there will be furiher advances.

during the past week as contracts have
been made for early shipments. Wheth-
er this strength will be maintained is
a question. Brazils which show good
cracking quality are tending upward
as that grade is getting scarcer. There
are still low grade nuts here which
causes a wide range on spot sales.

Olive Oil—A strong understone oc-
curs in fine and medium grades of
olive oil, while less desirable types are
s.eady. The situation rather favors
the seller and higher prices are ruling
on preferred brands and the strength
is largely due to higher replacement
costs abroad.

Rice—Supplies of uew crop rice
have increased but have not accumu-
lated since carryover had been closely
soid out and larger working stocks
have been distributed without causing
a reaction in prices. Buying, however,
is still along conservative lines and
more for nearby than for later needs.
The crop has been practically made
and the trade is holding off to see what
the trend of prices will be and how
quality will average for the crop.

ee

Review of the Produce Market.

Apples—50c per bu. for Duchess and
75c for Red Astrachans; Wealthy, 60c.

Bananas—/7@7%c per lb.

Blackberries—$3 per 16 qt. crate.

Beans—Michigan jobbers are quot-

 

ing as follows:

© oe Pea Beans. 3 $4.40
iene Rea Kidney 2020000 8.50
Dark Ned Kidney 2 30 fay is

Beets—$1 per bu.

Buiter—The market is stronger and
a little higher. Jobbers sell fresh
packed at 42c, prints at 45c and June
packed at 41c. Thy pay 23c for pack-
ing stock.

Cabbage—Home grown commands
$1.25 per bu.

Cantaloupes—Home
mand $1.50@2 per bu.

Carrots—Home grown, $1.25 per bu.

Cauliflower—Home grown, $2 per
doz.

Celery—Home grown brings 30@50c
per doz.

Cocoanuts—$1 per doz.

Cranberries—$5 per 50 Ib. box Cape
Cod.

Cucumbers—$1.25 per bu.

Eggs—Egg production so far this
year is running ahead of last year dur-
ing the same months for this same
number of laying hens. On account of

grown com-

a milder winter, the January produc-
tion this year was 49 per cent. more
than it was last year, Februrary, 21 per
cent. more, and March 8 per cent.
But a cold April reduced the
layings 2 per cent. below last year in
There was a substantial in-
Local

more.

April.
crease in following months.
jobbers are paying 40c this week for
strictly fresh.

Egg Plant—$2 per doz. for home
grown.

Garlic—35c per string for Italian.

Grape Fruit—$5.50 per case for Isle
of Pines stock.

Grapes—Calif. Malaga, $1.75; Tokay,
$2 per crate; Wordens, $3 per doz. of
4 Ib. baskets.

Honey—25c for comb; 25c_ for
strained.

Honey Dew Melons—$2.50 per crate
for either 6, 8, 9 or 12

Lemons—Quotations are now as fol-
lows:

a) Sunkist. 2 $5.50
JOU Red Ball vo 5.00
J0G Red Ball 2 ae

Lettuce—In good demand on the
following basis:
California Iceberg 4s, per bu. ~-$4.00
Garden grown leaf, per bu. -.-___ 1.75
Onions—Home grown, $2.25 per 100
Ib. sacks; Spanish, $2 per crate.
Oranges—Fancy Sunkist California
Valencia are now on the following

basis:

TO $7.50
OG 7.50
S50 7.50
Pe Se es eee a 7.50
A 7.50
2G ee, 7.50
O54 oe 7.50
ee ee 7.00
Oe 7.00

Sunkist Red Ball, 50c cheaper.

Peaches—Prolifics and Early Craw-
fords fetch $1.50 per bu.

Pears—$3.25 per crate for Cal.; $2
per bu. for Bartletts.

Peppers—Green, $1.56 per bu.

Pickling Stock—20c per 100 for
cukes; $1.50 per 20 lb. box for white
onions.

Piums—$1 for Guis and Lombards.

Potatoes—Home grown $1.25 per bu.

Poultry—Wilson & Company pay as
follows this week:

Hidavy fowls) 26005000 25€
Diohe fowls 20 20c
Springers, 4 Ibs. and up 2.2... 28c
Broilers: oe -.5 18@2de
Wurkey (fancy) youtie 2.2 39¢
farkey (Old Foms) 222200. 32¢
Dacks €White Pekins) _...2._. 26c
Geese ee 15c

Radishes—20c for outdoor grown.

Spinach—$1.25 per bu. for home
grown.

Squash—$1.25 per bu. for summer;
$1.50 per bu. for Hubbard.

String Beans—$2.50 per: bu.

Tomatoes—60c for % bu. basket.

Veal Calves—Wilson & Company
pay as follows:

Hatey 2. 19@20c
CG 18c
Médidm (2002 eee 15c

 

POOR 2 es “hae
Water Melons—50@60c.
Wax Beans—$2 per bu.

Whortleberries—$4 per 16 qt. crate.

 

6
THE INDEPENDENT DEALER.

Some Things He Can Learn From
the Chains.

In considering competition of any
kind there are two primary points that
have to be taken into account—the ad-
vantages which one’s competitors have
by reason of his location, his method
of doing business and various systems
which he employs, and the advantages
which are to be found on the other
side of the fence, the weapons which
one’s competitor cannot use.

In short, the entire situation re-
solves itself into an analysis of the
methods that are being employed in
the competitive fight and the turning
of as many of these as possible against
the other man.

One of the big battles which is be-
ing staged at the present time in the
retail field is that of the Independent
Store against the Chain, a conflict
which is being rendered more and
more serious because of the growing
financial power of the cha‘ns and the
fact that new stores of this kind are
being opened every day. There is not
a single line of retail endeavor—from
the news stand to the giant department
stores—which has not been “chained”
and the latest list of organizations of
this kind shows an expansion of th’‘s
movement during the past year which
is little short of amazing.

Bearing this in mind and remember-
ing, at the same time, the financial
backing which js behind the majority
of chain store organizations, the ques-
tion naturally arises as to whether the
future of retail business will find the
independent store entirely eliminated
or whether, by reason of certain very
definite advantages which it possesses,
it will be able to meet and check the
advance made by its powerful com-
petitors.

The experiences of the past decade
have shown very clearly that the in-
dividual store, no matter in what line,
has little to fear from the chain—pro-
vided it makes the proper use of the
weapons which it possesses, weapons
cannot possibly be used by the chains
and also provided that it learns the
lessons from the chain store methods
of management, organization, care in
buying and rigid economy in operating
expense that are obvious from an
analysis of the success of the chain
idea.

Before considering these, it might be
well to emphasize the point that the
chain stores themselves have had a
most beneficial effect upon the inde-
rendents who have had sufficient in-
itiative to fight with the same weapons
that their competitors use.

It is necessary to look back only a
few years to recall the physical condi-
tion of the average small store—the
grocery, the hardware store or the
drug store. As a rule, it was dingy,
dusty and unprepossessing. Its win-
dow was used as a catch-all for any-
thing ard everything. Its looks were
poorly kept—if they were kept at all
—and its methods of salesmanship
reeked of the days when Caveat emptor
(“et the buyer beware!) was the
riotto of every place where goods
were sold across the counter.

Then a chain-store outfit came along

 

MICHIGAN TRADESMAN

and opened a bright, attractive, sp'c-
and-span store next door or across the
street. The independent storekeeper
—for he was far more of a storekeeper
than he was a ‘‘merchant’”—had to do

one of two things: Either curl up and’

wait for the sheriff or clean up and go
after business. Those who surrender-
ed, those who sat back and wailed
about “the competition of the chains”
instead of doing something about it
were swept out. Those who made up
the:r minds to fight soon found that
the weapons of Satisfaction and Ser-
vice, of individual attention to the
needs of their customers and personal-
ized supervision of their own business-
es, the weapons of charge accounts
and deliveries and telephone orders,
were more than sufficient to offset the
much-vaunted buying power of the
chains. In fact, many progressive buy-
ing merchants of the present day open-
ly declare that they like nothing better
than to have chain stores select loca-
tions close by, so that, through inti-
mate comparison of the two methods,
their customers can become even more
convinced of the desirability of deal-
ing with a store which is 2 separate and
distinct unit, rather than a cog in a
big machine.

To-day, there is far less talk of chain
store competition—and of that other
bugaboo of the retail business, mail-
order competition—than there was ten
or even five years ago, for the weak-
lings are being rapidly weeded out and
all the chain stores of the Nation were
last year credited with doing only 8
per cent. of the total retail business of
the United States. This, however,
does not mean that chain store sales
were not sufficient to cause alarm, for
8 per cent. of $42,000,000,000 repre-
sents $3,360,000,000 which the inde+
pendent retail stores failed to secure.

But it is not correct to say that this
amount of sales was lost to the in-
dividually-owned stores, for the rea-
son that it never belonged to them. It
Was an opportunity which they failed
to grasp, a prize for which they did
not strive sufficiently hard—but they
d‘d not lose it any more than a man
could be said to lose the prize in a race
in which he merely jogged along while
his .opponent was putting forward
every effort to win.

That’s what a lot of stores are do-
ing to-day—jobbing along. But the
race is getting swifter all the time and
if there is to be any hope whatever of
getting the real prize at least some of
the methods which are being used by
the chains wil] have to be more widely
adapted to the individual retail field.

These methods may be roughly sum-
marized as:

A definite analysis of the market.

Extreme care in the selection and
buying of goods.

Limitation of lines.

Limitation of service.

The handling of window and counter
displays.

The training of salespeople.

Economies in operating service.

A complete system of records,
coupled with a proper use of the fig-
ures secured.

It will be invariably found that no
chain store organization will select a
location in a haphazard, hit-or-miss

fashion. In the first place, the chain
is a large one, the entire country has
been surveyed and certain markets
have been mapped out as being the
most promising. Then, after these
have been determined, the cities and
towns are surveyed and reports se-
cured as to the buying habits of the
people of each individual city, their in-
comes and their prejudices. Finally the
business sections of each city are gone
over very carefully and plans are laid
to secure as many advantageous loca-
tions as possible—the chains often
working years in advance to secure an
option on a site which they favor.

In Philadelphia, for example, I
know of three instances in which chain
store outfits have their lines already
laid to take over properties upon which
the present leases will not expire for
ten years or more. When the proper
time comes, it is possibie that the or-
ganizations may not exercise their
options. But, meanwhile, they are

“protected against competition and can

take over the stores if they care to do
so at the end of the existing leases.

This, of course, is hardly possible
for the individual store. The indepen-
dent merchant usually has to take his
location where he can find it, but there
is no reason why he should not keep
his eyes open for the future, why he
should not instruct a reliable real es-
tate broker to keep in close touch with
developments in the retail district so
that, if he wishes to do so, he can
either enlarge his store or move to a
better location.

But right here—in the analysis of
the market—there is a weapon in the
hands of the independent store which
the chain cannot use: A concentrated
survey of the trading radius of the
store with a view to using newspaper
and direct-mail advertising in the
proper manner. How can a store ex-
pect to get a full one hundred cents
return from every dollar spent for ad-
vertising if it is not thoroughly con-
versant with the needs and the desires
of the people whom it is serving? How
can it personalize and individualize its
service if it doesn’t know just what
service is wanted? How can it build
up trade in new lines if it is ignorant
of the houses in which these lines
would find a ready reception?

An excellent illustration in this con-
nection, although the plan adopted was
not that of a chain outfit, was recently
outlined in the Retail Ledger in an ar-
ticle which told of the success which
George F. Muth & Co. have had with
a specialized idea in paint selling.

Every time one of their customers
has his house painted—and it is easy
to keep track of this through the sales
in the paint department of the store—
the Muth Company writes a letter to
the owners of the two houses on each
side of the one that has been newly
painted and to the owners of the four
houses directly across the street, call-
ing their attention to the improvement
which has been effected in the appear-
ance of the property and to the in-
creased value which a coat of paint
has effected.

tion is made that precisely similar
paint can be secured at the Muth store
and an approximate price is mentioned
for a duplicaticn of the work. As a

 

 

 

 

September 22, 1926

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September 22, 1926

result, a surprisingly large percentage
of new orders are secured.

The names of house owners close by
are secured through high school
students who are glad to earn a little
extra money in this way.

There is no reason why this plan
should be confined to paint. It is just
as applicable to radios, to sales of fur-
naces or cooking ranges or refriger-
ators or washing machines or other ar-
ticles which are comparatively high-
priced. In every instance, the man or
woman who has just bought one of
these would be very glad to show it to
their neighbors and a personal letter
to a dozen people in the immediate
locality would be almost certain to
pull an additional sale or two, in ad-
dition to laying a splendid foundation
for future business.

When you come right down to it,
this is only an example of carrying
the chain-store market analysis idea a
step further—dressing it up and ren-
dering it far more attractive with the
personalized service which is possible
only through the independent store.
Few chain store managers could put
this plan into operation, because their
hands are tied by the inflexible rules
and regulations of their organization
and because they are given little lati-
tude for originality. “Standardiza-
tion” is the keynote of the chain’s suc-
cess for, through standardization, they
lower expenses and keep overhead
down to a remarkably low point.

It is here that the standardization
policy of the chain stores won _ its
greatest victories, for the selection and
purchasing of goods is not left to the
individual manager but is handled en-
tirely from the central office and or-
ders are placed only after a searching
investigation into the sales merits of
the merchandise.

There is little chance for the high-
powered salesman, the man who re-
lies upon his own ability rather than
upon that of his goods, to secure a
large order from a chain. Experts go
over each and every piece of merchan-
dise offered, dissecting it, analyzing it
and finally deciding whether or not it
should be added to the stocks of the
different links in the chain. As a re-
sult, there is little leftover goods and
few shelf-warmers. Even the sason-
able articles—like Christmas tree orna-
ments or bathing caps—are carefully
stored away and brought out next year,
together with the new stock. Because
of this, “sales” are particularly un-
known in chain stores. Stock doesn’t
have to be cleared out and, as the lines
are comparatively few and the goods
are all surefire sellers, little loss has
to be taken on markdowns, even in the
clothing chains.

There are few individually-owned
stores, on the other hand, that could
not profit by taking this leaf out of
the chain store’s book of management.
It is not, of course, advisable for a
store so to limit its stock that any con-
siderable percentage of customers will
have to be told, “We haven’t that” or
“We're just out of it,” but there is no
reason for the multiciplicity of brands
and the excessive duplication of items
which is so often found.

Only recently, I was in a hardware
store which had, on display or behind

MICHIGAN TRADESMAN

the counter, thirteen different makes
of knife sharpeners. Examination of
the sales records showed that over 80
per cent. of the sales were made on
two of these types. Why, therefore,
should the store stock the other eleven?
Why should they be allowed to clutter
up valuable space and eat up their
profit long before they were sold—if at
all—when there were other and far
faster moving things that could be ad-
vantageously displayed in the same
spot?

That’s one big lesson that the inde-
pendent store can learn from the chain
—to carry only goods that will sell,
stock only a few of them at a time and
keep turnover turning. Manufacturers
are deprecating the so-called “hand-to-
mouth” buying policies of retailers at
the present time, but isn’t it far better
to buy from hand to mouth than to
sell only when the sheriff tacks a big-
typed notice on the door?

One of the outstanding differences
between the chain store and its inde-
pendent competitor is that the latter
gives service and the former does not.
Here is a weapon that, rightly employ-
ed, can be used to the inevitable ad-
vantage of the independent, for the ma-
jority of people like to buy service
along with their goods and they are
willing to pay for it—up to a certain
point. They like the convenience of
a charge account (and they'll buy more
on it than they will for cash) and they
like to have their goods delivered. They
like to be able to call up the store on
the telephone and have their wants at-
tended to with a minimum of trouble.
They can’t do these things in a chain
store and it therefore follows that if
the independent store emphasizes the
service which it renders and the con-
venience which it offers, it will offset
the lower prices which the chain fea-
tures as its sole reason for existence.

But there is such a thing as carrying
service entirely too far—extending it
to the point where it has to be reflect-
ed in a materially increased cost to
the consumer—and it is here that a
balance has to be struck. Extension
of a thirty-day credit, for example, is
an excellent idea, when you know
who you are dealing with and are cer-
tain that the bills will be paid with a
fair amount of promptness.
credit begins to lag to anywhere from
ninety days to six months or more, at
is time to call a halt. That isn’t ser-
vice. That is an imposition by your
customers who have borrowed money
from you and are retaining it without
paying interest for the privilege.

Again, it isn’t service to make a
special trip to deliver a package of
thumb tacks or some washers for a
garden hose. A certain amount of
deliveries of this kind undoubtedly do
create good-will. But they are an ex-
pensive luxury and should be indulged
in only when you are fairly sure that
some real good will come out of them
in future.

Steering a straight course between
the chain store abolition of all service
on the one hand and too much service
on the other is a task for a real diplo-
mat—which is to say a real retail ex-
ecutive, for there is just as much need
for diplomacy and hair-line decisions

(Continued on page 30)

Five Hundred carpenters
working full time every
day are needed to apply
the output of

REYNOLDS
SHINGLES

} ere

Grand Rapids Trust Company

Receiver for

H. M. Reynolds Shingle Co.

 

 

 

WORDEN (GROCER COMPANY
THE PROMPT SHIPPERS

 

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Wholesalers for Fifty-seven Years
Ottawa at Weston - Grand Rapids

The Michigan Trust Company Receiver |

 

 

  

 

NOT YET IN VISIBLE PERIL.

The warning against gush over the
Locarno compact and Germany’s entry
into the league of nations comes with
good grace from Lord Grey of Fallo-
don. The veteran British statesman
has always coupled with the traditional
reserve of his people a desire to take
as cheerful a view of developments as
possible. His satisfaction over the
arrangements following the two Bal-
kan wars was rudely shattered by the
events of July and August, 1914, but
if he had been inclined to draw a more
sombre picture since, there has been
nothing of cynicism in his disillusion-
Nor is there any touch of bit-
terness in his present warning. He
is merely speaking out of his great ex-

ment.

perience when he says that there is
danger in allowing enthusiasm over
improved international relations to run
to excess.

The opposite tendency is equally to
be condemned. Sighs and groans over
the total depravity of mankind and
especially that part of mankind which
has to do with diplomacy may—and,
unfortunately, often do—go to an ab-
surd extreme. He would have a hard
choice who was bidden to say whether
he would be shut up for half a day
with a man who was sure that Lo-
carno and Germany’s admission into
the league had made war forever im-
possible or with another man who was
positive that Mars was waiting around
The wonder is that with
so much gush on the one hand and

the corner.

so much gloom on the other, the world
For these two qual-
ities do not counteract each other;

gets ahead at all.

they make each other more intense.

It speaks volume for human nature
that somehow we do get ahead. With
all our gush and gloom we have a
considerable stock of gumption too.
If we live in a fooi’s paradise part of
the time and another part of the time
sit in the seat of the scornful, occa-
sionally, at least, we see things pretty
It would not do
to wipe out gush and gloom entirely
But the
world is not yet in visible peril of hav-

much as they are.
-they lend variety to life.

ing too much gumption.

 

SALES OF WOOL.

Auction sales of wool are in prog-
ress in London and in Brisbane, Aus-
tralia, the principal one being at the
former place. It is a little puzzling ta
find out the trend from the reports
that have come over. Certain of the
best merinos have been somewhat ad-
vanced in price, but the amount of
the withdrawals indicates the purpose
of holders to try to keep up prices.
Whether they will be able to do this
up to the end of the sales is still a
question. Some of the wools represent
a price of over $1.25 clean landed cost
plus duty, in this country. Very little
buying for this country has taken
place at the foreign sales, most of it
being for Germany, France and Japan.
But the advances in wool prices abroad
have tended to make holders here re-
luc‘ant to part with their stocks, ex-
cept at higher levels. They have been
encouraged in this attitude by the
greater demand from domestic mill,
which are, in the main, well occupied

 

MICHIGAN TRADESMAN

with orders for goods. Imports o
wool are declining and so also are
warehoused stocks. Two notable of-
ferings of dress goods for Spring
were a feature of the past week. They
are of extensive variety and are well
calculated to promote trade, especially
as the prices show a fair reduction
from previous ones. In men's weat
fabrics the manufacturing  clothiers
are still somewhat shy in their Spring,
orders, waiting to hear from the road
salesmen. By the first of next month
or thereabouts, all the Spring lines
will be shown. Tropical suits are
already on the market. In women’g
wear fabrics the trade is waiting for
the opening of fancies by the American
Woolen Co., whose lines will shortly
be shown. Some of the more distinc-
tive lines for women’s wear will not be
offered for nearly a month to come.
The conditions in the garment trades
seem to warrant the delay.

TOWARD LIGHTER WEAVES.

With the increasing tendency in re-
cent years toward lighter weight gar-
ments for women has come a gradual
revolution in the kind of materials
used. Silk fabrics have been supplant-
ing both cotton and wool ones to a
very large extent and, because of their
feel as well as appearance, have made
a strong appeal to the gentler sex. Al-
though the tendency was quite notice-
able a few years back, no effort was
made to counteract it by those inter-
ested in other textiles, the general
supposition being that the vogue for
silks was somewhat of a fad that
would soon run its course. When,
however, the trend persisted and the
effect was to reduce the sales of other
kinds of fabrics, account was taken of
it, especially by the makers of cotton
goods which had commended them-
selves as much by their cheapness as
by anything else. As cheapness ceased
to be the princ'pal factor, cotton man-
nufacturers turned more toward im-
proving the quality and appearance of
their products. They offered sheer
weaves and superior styling in the ef-
fort to divert attention to their wares
and met with some success, although
not overcoming the liking of women
for silks. Within the past year the
manufacturers of woolen dress goods
have shown a disposition to come into
the competition for women’s favor by
turning out some very thin worsteds
designed to take the place of silken
textures. This movement has reached
its peak in the making of fabrics for
next Spring, which weigh only about
two ounces to the yard and which are
available for nearly all the purposes
for which silks are used. How con-
sumers will react to this is yet to be
determined, but there appears to be
no doubt but that the new weaves will
find and keep a place for themselves.
This is the usual experience with
cloths that have the appeal of novelty.

cece neeveeneenngectiaienteas

INSTALMENT BUYING.

Certain forms of instalment buying
have aroused considerable discussion of
late in credit and other trade circles.
With the general subject the people
of the country have been familiar for
many years. One of the earliest in-
stances was the purchasing of furni-
ture on certain stated monthly pay-

 

ments, which still continues on rather
a large scale in many portions of the
country, especially in the urban dis-
tricts. In the smaller towns and _ vil-
lages, where everybody knows every-
body else, sales are made on credit,
with settlements at certain fixed times
as has been the case from time im-
memorial. Since the craving for au-
tomobiles became so universal the
scope of instalment buying has been
vastly extended, since comparatively
few of the purchasers have been able
to buy the vehicles for cash. This
has become so much of a fixture that
separate organizations have been
formed for financing these operations.
In due course instalment buying on a
large scale became customary for mu-
sical instruments and radio sets. This
paved the way for applying the same
method of purchase to clothing, a sys-
tem which is in vogue in various parts
of the country. It is this last-men-
tioned application which has recently
attracted notice. Contrary to what
might be thought, the losses have not
been large, only a very small percent-
age of the customers defaulting. It is
opposed as likely to lead to bigger
losses whenever hard times with lack
In de-
fense, those indulging in the practice
state that instalment buying of the

of employment should set in.

kind has not decreased the number of
cash purchasers and has. stimulated
buying by others, while it has really
quickened the settlement of accounts
by those who are known as “slow pay.”

 

SITUATION IN COTTON GOODS.

More than the usual amount of
fluctuation was shown in the quota-
tions of cotton during the past week.
The general trend, however, has been
downward, and while there is much un-
certainty as to the size of the crop
which is dependent on condit’ons still
to come, there are still those who be-
lieve it will come near being a record
one. For the first time in a number of
years the ginnings afford no basis for
a prediction because of the lateness of
the crop. On Thursday another of the
fortnightly estimates of the Crop Re-
porting Board will be issued. It will
not be regarded as conclusive as re-
ports of that date usually are. What
cotton will be ultimately worth is
puzzling the manufacturers of cotton
goods. Judging from the prices they
are making, it looks as though they
expected no very radical changes in
the cost of raw material. Gray goods
prices have softened somewhat, but
finished fabrics have showed a ten-
dency to advance. Denims and some
other cloths have risen in price, while
ginghams for next Spring are being
offered at the former levels. Prints
and wash goods sales are being pushed
with rather good results. A steady
demand continues for fancy cottons

particularly for those with rayon em-

bellishment. In knit goods heavy-
weight underwear is being rather dili-
gently sought. Some lines for Spring

by mills selling direct have been

opened at reductions on both ribbed
goods and nainsooks. Other openings
will take place within a week or so.
A little more movement is reported jn
hosiery. Some quickening in activity
in all cotton goods lines is expected
this week and next,

 

 

September 22, 1926

DRY GOODS CONDITIONS.

As was anticipated, business picked
up very much during the past week.
Continued and unusually cool weather
for this time of year has made jt
nece-sary for stores to stock up for
the immediate requirements of cus-
tomers, particularly in lines of ap-
parel, wh'le general economic condi
tions are calculated to make quite lil)
eral anticipation of needs less of a
gamble than has been the case. The
offerings of the textile mills show con
tinuing tendency toward novelty of
weave and pattern in the fabrics of-
fered. Staples are being repriced, usu-
ally on a lower level, because of cheap-
er raw material. Margins of profit are
in most cases quite moderate, the evi-
dent intention being to get larger vol-
ume sales. Retail business in large
centers has started in very well for
Fall, but the sales have not yet been
sufficient in quantity to determine
whether the movement to dispose o1
more quality goods will come up to
the expectations of those behind it. On
the whole, however, merchants are en
couraged by the consumer buying thus
far and are looking forward to a suc
cessful season.

Linens enjoyed another week of very
brisk business, exceeding by a good
margin the figures of the comparative
week of last year. Buying of fancy
household goods for the holiday trade
is proceeding very favorably and in
good quantities. There was a large
demand for colored rayon silk bed
Fine linen damask, previous-
ly wanted in low, special-price num-
bers, has shown a steady increase in
demand and now many sales include
those up to the highest price. Towels
continue particularly active.

spreads.

In dress goods plaids are particular-
ly strong, a great demand having
sprung up within the last few weeks
for fine qualities in clan effects and
pastel colorings. It is becoming more
difficult every day to obtain early
shipments from dress goods mills.

The activity in the wash goods de
partment is quite satisfactory, result
ing in a demand for a larger variety of
fabrics. There is unusual call for
colors such as jungle green, claret red,
copper brown and Peking blue in
rayon crepes, rayon jacquards, alpacas
and silk and cotton crepes. Challies,
foulards, English prints, brocades and
suitings also come in for a good share
of acceptance, and show a noticeable
improvement in the quantities being
wanted. Percales continue to sell
freely.

A large number of sales are made
in the general line of domestics, sheets
and pillow cases. Trade in the depart-
ment is plentiful, and practically all
through the entire line the different
grades are well taken. However, little
buying is done in large lots. Mail and
road business is also healthy and con-
tinues to be received regularly.

Road sales, as well as mail orders,
for handkerchiefs show a fair increase
over last year. While there are many
for future delivery, most of them are
for immediate delivery, showing that
retailers’ stocks are low. Net and
lace novelties on linen and crepe are
especially wanted.

 

paral

Da
e

 

 

 

 

 

September 22, 1926

MICHIGAN TRADESMAN

 

9

 

OUT AROUND.

Things Seen and Heard on a Week
End Trip.

My father was the pioneer bookseller
of Hudson. The person who most fre-
quented his store was Will Carleton,
the Poet of the Commonplace, whose
Farm Ballads subsequently reached a
sale of two million copies. My father
closed his store on the breaking out
of the civil war and was one of the
first men in Lenawee county to offer
himself for enlistment. He was re-
jected because he was an overweight,
but he was determined to be identified
with the great struggle for the per-
petuation of the Republic and the free-
dom of the negro and secured a clerk-
ship in the commissary department,
which he held until the close of the
war. He came home a physical wreck
and was never able to do indoor work
1868 he worked a farm on
shares in Lenawee county. During
the lull of the summer work father and
I were invited to visit Albion as the
guests of my father’s cousin, Wm. G.
Powers, who was then engaged in the
dry goods business there. We made
the trip from Blissfield to Jackson on
a night tran and I distinctly recall
how startled I was to see a rolling mill
in full operation at Napoleon. At
Jackson the next day we went up and
down the main street to ascertain how
many greenbacks we could get in ex-
change for a $10 gold piece my father
possessed. One bank had a placard
in the window offering $27.65; another
$27.70. <A third bani finally effected
the purchase of the coin on the basis
of $27.75. I never saw two kinds of
money in one country again until 1912,
when I visited the Panama Canal and
saw Panimanian silver passing current
at one-half the value of United States
currency, which was. called. gold,
whether it was metal or paper.

Our stay at Albion lasted several
days, including an all day church picnic
at Spectacle Lake, which has _ since
been drained and much of it converted
into rich farms.

aonin. in

Fifty-eight years passed before I had
occasion to visit Albion again, which
was the objective point of our week
end trip last Saturday. Instead of the
struggling village of 1868 I found a
beautiful city of 10,000 happy and con-
tented people, with wonderful stores,
remarkably well paved streets, marvel-
ous factor‘es and a coliege which has
even more than a National reputation.

Our first route was at
Mason, which looked even better by
daylight than when I saw it for a few
moments one evening four weeks ago.
The country round about is very at-
tractive and the farm homes and sur-

stop en

roundings afford unmistakable  evi-
dences of progress and prosperity.
Leslie appears to be holding her

own, despite the fact that she is only
sixteen miles from the metropolitan
city of Jackson.

Jackson has certainly come into her
own, judging by the sky scrapers now
being erected on the main street and
other evidences of a forward looking
city. When I was President of the
Grand Rapids Board of Trade, nearly
twenty years ago, I was invited by
Jackson Council, U. C. T., to address

an open meeting of the business men
of that city on the subject, “What Ails
Jackson?” I never undertook to make
a talk of that kind in those days with-
out spending a day at least investigat-
ing the local situation, which enabled
me to discuss my subject understand-
ingly. My audience, which included
all the bankers of the city, appeared
to be a very appreciative one until I
stated that the thing Jackson needed
most at that time was about a dozen
first-class funerals. This statement
apparently stunned some of my hear-
ers, but I have since been told by sev-
eral of the leading men of Jackson that
my diagnosis was the turning point in
the career of that city, which had long
been under the domination of a coterie
of old fogies, who promptly and ef-
fectually vetoed all attempts to start
Jackson along progressive lines. So
long as these old barnacles held the
reins of power, progress was impos-
sible, but they were so kind as to seek
repose in the cemetery shortly after-
ward and the city is now developing
so rapidly that nothing can stop her.
Every merchant I called on assured
me that his volume was away ahead
of the record for 1925 and that the out-
look for fall and winter business was
excellent.

I found Albion merchants very cor-
dial in their regard for the Tradesman
and very proud over their new hotel,
the Parker Inn, which owes its exist-
ence to 319 local stockholders. The
hotel is well planned and fairly well
constructed. The location of the hotel
is ideal, being
from the business center and surround-
ed by beautiful trees. The outside of
the building is imposing and the inside
arrangement appears to be in keeping
with the general character of the in-

removed two blocks

stitution. Some features of the man-
agement could be grcatly improved,
with much pleasure and _ satisfaction

to the guests. When I started for the
dining room Sunday morning I found
a sign on the elevator to the effect that
it was out of order and for the life of
me I could not locate the stairway. [
managed to reach the second floor by
means of the fire escape, where I suc-
ceeded in attracting the attention of a
maid, who showed me a door which
led to the stairway.
cated in a dark place in the hall and
the lettering on the door is so indis-
tinct in the dim light that few people
would ever find it in the event of fire
or panic, which would naturally result
in rash part of ‘guests
who would naturally jump from the
both
elevator and fire escape were out of

Th's door is lo-

action on the
windows of the upper stories ‘f

order or overcrowded. It has always

seemed to me that hotel men as a
class pay too little attention to pre-
saring for emergencies which may

occur at any time, even in the best
conducted establishments.

Parker Inn are
clean and wholesome and
keeping is apparently all that could
be desired. The served in the
regular dining room is well cooked
and ample for the price charged. The
portions served in the coffee shop are
ridiculously inadequate. The
in both places is rendered by college

The rooms in the
the house-

food

service

girls. This is a generous act on the

part of the hotel but
hard on the guests who pay enough to
entitle them

management,
to experienced service.
The atmosphere of the hotel is ideal,
xcept behind the desk.
Marshall handles the
problem in a manner highly creditable
to all concerned.
taken by the Methodist church, located
one block North of M 17.
is urged to register and, incidentally,
permitted to inspect a tin cup fairly
brimming with silver coins. The sugges-
tion is not and the
rendered is so perfect in every respect

FESt room

The work is under-

Every visitor

offensive service
that few fail to accept the situation in
good part. The work is carried on by
the ladies of, the church; who prob-
ably find this method-of raising money
quite as effective as giving church sup-
pers and amateur concerts.

On the North Gull
which is generally conceded to be one

shore of Lake,
of the most beautiful bodies of water
in Michigan, Miss Elizabeth Porter has
created a summer home which is all
that the term home implies. It is lo-
cated at a point where it commands a
sweeping view of the most attractive
portion of the
homes of many members of the idle

lake, including the
rich class, and is so planned and con-
structed that the rooms are cool and
inviting, no matter in which direction
the wind may be. The house is fur-
nished with the same degree of artistic
taste which the owner exhibits in her
dealings with her feminine customers.
She conducts woman’s wear stores at
Grand Rapids and Kalamazoo and the
discriminating ladies of those cities—
with a dozen other cities thrown in for
good measure—depend upon her ab-
solutely for their clothing adornment.
With her far seeing eye and unfailing
judgment she can make a stout wo-
man look buxom and comely and, per
contra, she can make a lean and lank

woman look like a queen. She ac-
complishes these results through the
employment of an art known only to

herself. She has made herself notable
by reason of hard work and treating
people right and richly deserves the
success she has achieved.

i. A.

Stowe.

——___2 -~-
Lambs and Sheep—Why the Low
Consumption.

Compared with certain other coun-
Australia, Zea-
land and the United Kingdom, we eat
little lamb
United States.

sons

tries, including New

very and mutton in the

There are many rea-
attributed to

his condition by
greatest
(

t
economists, but perhaps the

tl differen-
Mutton,

however, is relatively cheap, and the

single influence is the price

tial between lamb and beef.

quality of the kind produced in this
country is pointed out as being in
ferior on the average to that produced
in the countries where more is eaten.
The breeds of sheep that produce the
best mutton are what are known as
This means that

inherent chz

mutton breeds.
have the

they
aracteristics of
mutton more than wool. Sheep have
One is mutton
The kinds that

produce the long wool so valuable in

+

t
two sources of value.
and the other is wool.

the trade unfortunately are not so good
for mutton. This means that the mut-
ton is not so high in desirability, and
there is not so much of it per pound

of live sheep. The sheep raiser must
decide whether he wishes to raise sheep
this

4

raised to

for mutton or for wool, and in

country very few sheep are

with the’ meat as the

As a matter of fact

full maturity
primary influence.
mutton as meat is a by-product of the
lamb industry in this country. Lambs

are in demand at all times whereas

mutton is used with its market price
1

Saie.

its strongest influence in its

Those close to the situation believe

should be in greater de

that mutton

mand here. It is believed that the
really good mutton that comes to mar-

ket is

line

discriminated against
food

d‘etary possibilities.

out of
with its value and its real

It is thought that

the prejudice that exists is due to the

earlier days when mutton was old
and tough when it usually reached
the market. This is true of some of it
to-day, but there is a moderate sup

ply of high quality mutton that is

 

very good indeed. To show the condi-

tion that exists and what the term

mutton means to retailers just con-
1

sider that when a reaches the

border age between lamb and mutton

int at slaughter

and shows a mutton 4

the carcass is worth as much as five

11 1 : :
dollars a hundred less at times than it
would be worth if the joint was the

kind

is bought as mutton

found on lambs. In one case it

and in the o

|
it is bought as lamb. The retailer d

criminates to this extent because
claims he has no demand for mutton

Consumers should give

this phase ot mutton seil-
a good leg of mutton

1; 1 -
while, and thereby
|

a sk f Yr
Save
The

making one a mut-

money and help the industry.

trial may result in

New Trends in Brassieres.
In brassieres and allied merchandise

the trend in new models offered the

trade is strongly toward types which

accentuate and at the same time sup-
the bust. The flat, boyish effect,

become
passe, according to leading factors in

recently stressed, has now

the brassiere industry. The price range

of this brassiere has been

type of

lowered so that the accessories may

This kind of
brassiere is also being added to the

be retailed as low as $1.

corset-brassiere and the special gar-

ment which combines brassiere, girdle
and panties into one garment. In cor-
set brassieres there is also a trend to-

ward incorporating an

abdomen and
diaphragm reducer, which is semi-
detachable or entirely so
—_+ ++

More Orders For Fall Gloves.

Additional orders for women’s fabric
and leather gloves were being received
good advance

following the business

which a number of manufacturers are
]

said to have booked.

“3

The imminence
‘tive Fall retail selling has stimu-
many of the
sr stores which had been holding

OF a

trom

business

mea

their purchases. In the merchan-

dise that is meeting with the best vol-
ume with the em-
cuff continue to
In the more expensive variety
the so-called
selling well.

demand, gloves

broidered turn-back
lead.
“seven-button” style is
The price situation in kid
gloves is strong owing to the tight
market in glove leathers.

 

10

SHOE MARKET

An Unusual Idea’ For Window Display

The writer recently saw a window
display in a men’s store in London,
Ont., which drew a crowd from morn-
ing until night. The idea is just as
suitable for a shoe window, and is good
any time.

Suspended from the ceiling of the
window was an ordinary water faucet.
It was not connected to any pipe and
apparently had no support except the
three wires which held it. Yet from it
there poured a_ steady stream of
water.

The water fell into a tub- arranged
just high enough in the window so
that passersby could not see into it.
The secret of the trick was concealed
in the tub where another faucet was
arranged, connected to a_ piece of
glass tubing which was inserted in the
mouth of the faucet suspended from
the ceiling. This tubing acted as a
fountain, the water flowing up through
it, and down the outside of the glass
again completely concealing it, so that
to watchers there was apparently just
a stream of water flowing from the
faucet.

The effect of this display is very
striking. It is plainly a “stunt” de-
signed to attract attention and _ this
store owner had capitalized on it by
a card which read, “Yes, it’s remark-
able. But so are the values in this
window.

If you decide to try this idea we
suggest you test it out in the back
room before installing it in the win-
dow as we suspect it requires a” cer-
tain skill to make the illusion com-
plete. The better way would be to
turn the entire job over to your
plumber.

 

—_+-<-___
Men’s Winter Weight Campaign Will
Help Fall Sales.

If you can get a local window trim-
mer to prepare you a background that
will put over the idea that will be all
you need. If not, a very creditable
winter scene can be worked up by
most any one with the aid of cotton
batting to represent snow, and some
ice skates, sleds, skis, etc., be way of
stage properties.

By this time you have probably
divined that the “Winter-Weight
Week” idea is just another way of
advertising your fall and winter styles.
But it is a “different” way—it gives
that little added fillip of interest that
makes people notice your store. We
have purposely avoided any sugges-
tions in this sketchy little campaign
that will cost much money. If you
want to go into the idea in a big way
you can easily expand our suggestions
to fit your needs.

One of the big things the men’s shoe
business needs is something to awak-
en popular interest. We believe you
will find in the suggestion here a
plan that will make men’s shoe busi-
ness better for fall, just as the “Sum-
mer-Weight” campaign stirred things
up last June.

—_2+-+.___

Contest Attracts Juvenile Trade.

A. Marshalek, live wire shoe mer-
chant of Milwaukee, late in July plan-
ned to do something to bring in extra
juvenile business just before the fall

MICHIGAN TRADESMAN

school semester started. He decided
upon a unique contest that not only
brought new faces into his store, but
sold many extra pairs of shoes and
provided much amusement and in ad-
dition resulted in contacts never be-
fore established. The “Trolley Car
Contest” was what Mr. Marshalek
termed it. The contest ran for a week
prior to the school opening week.

A week prior to the opening of the
contest the Parkway Shoe SShop op-
erated by Marshalek, gave every entry
a shoe carton. The prizes were to be
given to the boy that brought in the
most  interesting-looking
trolley car, with a second and third
prize. The prizes were small cash
ones plus a pair of shoes. More than
seven hundred boys and girls entered
the contest although nearly a thousand
boxes were given away.

—___ 2
This Was Good.

In a little town in Indiana the local
movie theater runs a special matinee
for school children every Friday after-
noon, at which an admission of 10
cents is charged. The local shoe mer-
chant observed that the average crowd
was not large, probably never more
than 150, so he arranged a bargain with
the movie owner whereby he agreed
to buy out one of the Friday matinees
for $15.

Then he advertised that the next
Friday’s show was to be “his treat”
and all the boys and girls were wel-
come. In his advertisement he also
said, “Bring your mother along, she’s
welcome, too.” The matinee drew
the largest crowd ever seen there on a
Friday afternoon, and was a good ad-
vertisement for the movie theater, as
well as for the shoe store.

—_++2.—___
Old—But Always Good.

Nothing makes a more attractive
window setting for fall merchandise
than ripe pumpkins and corn stalks.
When you've racked your brain to
think of some new “stunt” to get
people to look at your windows, fall
back on Nature’s window material and
you'll have a more attractive window
than most.

In this connection here’s an ad-
vance tip for a Hallowe’en window
feature. If you use jack o'lanterns
made from pumpkins, with lights in-
side, use lights that flash on and off
and the effectiveness of your display
will be doubled. Last fall we saw a
very effective Hallowe’en window in
which were a dozen jack o’lanterns
winking and blinking.

—_+ 3 >___

Like Women’s Belts of Gold Kid.

Gold kid is in the forefront of the
demand for leather belts for wear with
women’s frocks, the call for this mer-
chandise continuing strong generally
both from cutters-up and from the re-
tail trade. The demand for gold kid in
belts is in direct contrast with the
popularity of silver kid for evening
shppers. This, it is pointed out, is due
to the fact that gold is the chosen
shade for daytime wear this season
and silver that for evening wear. All
the new shade in suede belts are also
being taken by buyers, but the demand
for width remains unchanged. The
best “numbers” continue to run from
three-eighths of an inch to two and a
half inches wide,

cardboard -

Reports From Shoe Market Vary.

Although reports concerning the
present status of business with whole-
sale shoe concerns do not altogether
agree, the indications are that those
telling of declining sales are less true
of houses handling general lines than
of those specializing in novelties. In
fact, no evidence of a let-down in busi-
ness is seen at all in some quarters of
the market, and a sales executive of
one of the largest concerns yesterday
reported one of the best weeks, from a
volume standpoint, in some time. In
the business done by houses carrying
general lines the call for small chil-
dren’s, boys’ and misses’ footwear con-
tinue to lead. Men’s shoes come next
in sales volume, with women’s lines
trailing. Were it not for lagging sales
of the last named, according to some
opinions expressed, business would be
excellent. As it is, September is prov-
ing the best month of 1926 to date.

——_»~->___

Will This Idea Sell Comfort Slippers?

Stores in other lines of business
often find it profitable to hold sales
in October and early November of
typical holiday goods. They offer low
prices and urge people to buy Christ-
mas presents early and take advantage
of the lower prices.

Perhaps next month you could have
a sale of felt slippers, using this idea.
Name interesting prices and you are
certain to get good business. It would
help the idea along if you placed each
pair in a holly decorated box, just as
you would do at Christmas time. You
could also offer, as an added induces
ment, to hold all slippers purchased
until December, and then deliver them.

—_++>—_____
Broudy Changes Store Name.

Detroit, Sept. 21—A. Broudy, ortho-
pedic shoe merchant at 1434 Farmer
street, seeking to inject a feeling for
style into the name of his store, has
changed it from the Physical Culture
Shoe Co. to Fashion and Comfort, Inc.
Incidentally, Broudy, since taking over
the location occupied by Lubin’s until
nine months ago, is doing very nicely
with his orthopedic lines. There ap-
pears to be a very definite trend to-
ward this type of shoe in this city.
Ample evidence of it is found in the
excellent sales records of Broudy,
Hack’s, and the various Matrix and
Arch-Preserver dealers.

No narrow minded man can man-
age a broad gauge business. Be
studious and observant, seeking to
educate yourself in business methods
and principles as laid down by others.

 

September 22, 1926

 

Mr. Retailer

| here isamanin

your town whose
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can get. Heisa
young man. He
knows style. He
insists on it. He
buys more than
one pair. Hisname
is John Comer.

COn O39

Our salesmen are
now showing the
new fall numbers —
right in style, price
and fit.

HEROLD-BERTSCH
SHOE COMPANY

Manufacturers Since 1892

Grand Rapids, Michigan

 

 

 

If you want Profits
Stock

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Fabric Tip

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GUARANTEED
SERVICE

BEN KRAUSE
Company
20 S.lonia Ave.Grand Rapids,Mich.

 

 

 

 

 

 

 

 

 

 

 

 

 

Michigan Shoe Dealers

Mutual Fire Insurance Company
LANSING, MICHIGAN

PROMPT ADJUSTMENTS

Write
L. H. BAKER, Secy-Treas.
P. O. Box 549

ae
ase

i

LANSING, MICH.

 

 

 

 

 

 

 

September 22, 1926

PRE-HISTORIC MAN.

Indications of His Having Lived in
Michigan.
Written for the Tradesman.

There was a time when many good
scientists proposed to smash all stories
of the creation on the supposed rock
that men in America were of this hem-
isphere brought into being. Studies
of discoveries since the early or mid-
dle seventies have forever setled that
conjecture. Such eminent geologists
as L. Agassiz, however, still have
many followers for the idea that this
continent as such is older than the
Eastern.

Whence came men upon this con-
tinent still forms a problem of no
small dimensions, In this connection
an eminent American writer referred
to “the which Plato says was
related to Solomon by an Egyptian
island called Atlantis,
Asia Minor and Libye
combined, lying beyond the pillars of
Hercules, inhabied by a powerful and
warlike people, and which was destroy-
ed by earthquakes and _ floods nine
thousand years before his time.”

Under various about that
time and for some time after, an island
of some proportions found its place
in the “Sea of Darkness” as the At-
lantic was called, when this half of the
world was only guessed at. How
much of real history which would solve
some of the problems of: our time is in
this old story can only be guessed at.

Some recognized authorities see the
shell heaps along the Atlantic coast
and in Florida, as identical with the
Kjokken-Moddings of Denmark and
proceed to figure out a way into this
hemisphere from the Northeast.

All these and many other interesting
theories which are interesting might
be cited, but the combination of facts
which stand out from them all, form a
problem which has taxed some of the
best minds of the world. Many of the
elements of these theories, however,
are subject not only to interesting
study, but to solution.

story

priest of the
larger than

nhames

One thing seems sure and that is
that in the Southwestern part of this
country and Northern Mexico there
was once a race which has left many
proofs of a superior culture and social
advancement over the Indians who
were known to the earliest explorers.
For a few years past the best archeo-
logical authorities have moved toward
a theory that this culture was acquired
by this people nearly in the neighbor-
found.

these ruins were

advance the

hood where

These modern theorists

idea that the coming of man to Amer- -

For
various reasons they present they say
the race extended South along the
Pacific slope until it reached the vicin-
ity of Columbia River, where it sep-
arated, one branch moving Eastward
to the interior and the other moving
Southward to finally become, through
an offshoot, the cultured races men-
tioned. But this theory runs through
certain difficulties, not the least of
which is the fact that the land of the
Digger indians of the extreme U. S,
Northwest would be right in that path-

ica was across Behrings Straits.

MICHIGAN TRADESMAN

way, and it is very difficult to under-
stand how a race which developed in-
to the cultured people of the South-
west should find its pathway through
this degraded, nearest to animal tribe
of the whole Indian family.

While this is being written Dr. E.
A. Douglass has under study the tree
rings near the Arizona University, to-
gether with certain astronomical cal-
culations, through the combination of
which he believes he will be able to
definitely decide the age of certain
relics of great antiquity in that vicin-
ity, and his theories have such a clear
tendency that scientists are watching
his studies with much interest. Very
close studies of the crater at Niagara
a few years ago led to a statement
that it is not over 5,000 years since the
final receding of the glacial ice at that
place. There are many good reasons
for believing that relics from this cul-
tured race of the Southwest are older
than that. There are many of the very
best scholars who believe that a race
of human beings of a higher culture
than the Indians inhabited America,
even before the glacier period; that
the oncreeping ice and its attendant
discomforts gradually drove them
South beyond the glacial area, and
that these people were the real found-
ers of the cultured races of the South,
with possible modifications from vari-
ous other sources.

There are a number of items which
form the basis for such a theory which
make it of interest to Michigan. There
has almost always been found copper
in the ruins of this race. In two quite
widely separated places this copper
has been analyzed chemically and pro-

nounced unquestionably from Lake
Superior country.
When the earliest explorers came

the indians had copper to some extent
and when the mines were opened,
especially at Triangle Island, Lake
Superior, there were traces of the
mines having been previously worked.
Much of this was crude and, no doubt,
recent at that time, but one mass
which weighed 484 pounds had been
lifted to a trestle work and had been
formed to resemble a human face in
one part by breaking off pieces and
bending other pieces back. The in-
dians knew nothing of the required
heavy mechanics for what had been
done to this and other pieces found
at other places. The Southern races
knew a great deal of heavy mechanics
or they could not have erected the
buildings of which the ruins have been
found.

If the theory indicated should prove
to be correct, the glacial drift has cov-
ered traces of these people and their
wanderings across the glacial area.
The Southern lines of the glacial area
are but a little ways from where traces
of this old cultured race begin.

There are comparatively few places
in Michigan where the glacial drift
has been pierced and in most of the
places where it has been done it has
been done by men who have paid no
attention to what might have been
found if a trained student had been on
the field. In the Northeastern part
of Livingston county, a well contract-

or, while drilling at a depth of over
eighty feet, brought up an ivory arrow
head, and finds of similar importance
have been reported from _ various
places. These finds add an impetus
to the theory that some time previous
to the glacial period there lived in
Michigan a race who migrated South-
ward, and no one can much more than
guess the revelations which would
greet us could we but uncover the ruins
which lie buried from that age.
A. Riley Crittenden.

22>
The Despised Crow Is Again in
Evidence.

Grandville, Sept. 21—An_ irritated
householder gets out with his little
pistol and takes a shot into the tree-
tops where a lot of sparrows are sing-
ing in joy over being alive.

What right have these insignificant
little midgets worrying the life of a
staid citizen standing in the commun-
ity? The incessant morning and even-
ing chants of these little birds jar
harshly on the nerves of this man, and
he will not have it, so he takes a shot
for luck. Fortunately for him, the
State grants him the privilege of shoot-
ing the birds, therefore he is strictly
within his rights when he goes after
them.

Even though mayhap this worried
man may be a member of the church in
good standing, he does not lose caste
because he hates the birds, not even
though it is of record that the good
Father of all notes the sparrow’s fall.

The autumn days are almost here,
the saddest of the year, and with their
coming the birds swarm more thickly
in spots along the village and country
roads. Together with the sparrow,
the crow octupies the most conspicu-
ous place as an enemy to man. Long
strings of dead crows ornament fences
in the farming community and it is
esteemed an honor to see who can get
the longest string.

A man with a bushel of dead spar-
rows has honorable mention in the
country newspapers as one who has
an eye out for the good of his fellow
man, and incidentally lines his pocket-
book with shekels as a reward for his
desperate daring in thus bearding the
sparrow in his den without a flinch of
fear.

All these bird pictures are not
gloomy, however, not even in Grand-
ville.

A solemn crow made bold not long
ago to drop down here in a back yard
and nod a welcome to a lot of playing
children. These little tykes did not
run for daddy to come and shoot the
bird of ill omen. Those boys and
girls were delighted at this unexpected
visit. They called mamma, who was
as pleased as her children at sight of a
crow come a-calling.

That old crow knew he was safe,
since he refused to be frightened, but
accepted bread crumbs tossed to him;
in fact, he was that tame he ate food
out of the hand of one of the family.
Such a nice old crow as he was. The
mother of the children enjoyed feeding
and talking to her feathered visitor,
never once thinking of harming him.

If there were more such mothers of
families there would be _ less_ bird
slaughter in this land of ours. That
crow had strayed from his fellows and
came alone to talk with the boys and
girls in bird language, and they all en-
joyed the pleasant confab. How much
more humane than to have rushed for
a gun and shot the harmless visitor.

The woods are peopled with feather-
friends of the human family; true
friends are they, yet their friendliness
is often met with rebuff and death. The
children who saw their mother feeding
that lonesome crow will never forget
that scene as long as life lasts, a more
endearing memory than that other one
with dead birds hanging from the belt
of a human destroyer of bird life,

 

11

Appeals have been often made to
man favoring conservation af bird life.
These appeals have fallen on deaf ears
in most instances. Even newspapers
that give all sorts of pictures of crime
and sensational reading, unfit some of
it to be read in the home, are averse
to printing one word in defense of the
birds.

The slaughter of birds has in it no
dangerous aspects. The small crea-
tures are absolutely at the mercy of the
gunner, and the wholesale killing is
in itself a mark of pride with some.

It is safe to say that the boys and
girls who witnessed their mother's
feeding that solitary crow, permitting
it to depart in peace, will ever treasure
the memory of that scene and never
have cause to blush for the sympa-
thetic homliness of that mother’s ef-
fort to be good to even the despised
crow.

The tender heart of Abraham Lin-
coln held sympathy and encouragement
for the smallest of God’s creatures. It
is a known fact that the bravest are
the tenderest and that the man or
woman who takes delight in seeing
how many birds he or she can kill is
rather akin to the reptile than to the
great human family whom God has
placed here to guard and govern all
created things.

Dear reader, which would you pre-
fer to be, that man who shoots birds
from the treetops because their songs
annoy him, or that woman with her
children about her as she stoops to
give food to a solitary crow?

When the All Father makes up His
jewels in the bye and bye do you not
think that little mother will stand at
the head, even though this one _ in-
stance of her great mother heart had
only to do with a lowly, despised
crow?

Take care of the little things and
the bigger ones will take care of them-
selves.. The true nature of the man
or woman comes to the surface rather
in the little things of life than in those
greater ones, held high where every-
body may see.

In truth, the birds—small though
they may be—are a part and parcel of
the great creation and the Omnipotent
Eye watches as carefully over them as
It does over the greater ones of the
world. The humble robin redbreast
has in all ages been recognized as
worthy of our best care, and yet, be-

cause of the senseless. prejudice
against at least one-half of God’s
feathered creatures this loved and

petted robin is even to-day almost ex-
tinct.

As the summers come and go the
robin dwindles until it will not be
many years before the last redbreast
has sung its last song and passed on to
the dust of forgotten things.

Mothers and fathers who teach their
children to respect bird life will never
live to regret their splendid humanity.

Old Timer.
—_22s____
Price Rise of Women’s Coats.

In a number of instances, because of
higher fabric and production costs,
wholesale prices of women’s coats are
The

cent.

being advanced in the market.
rise is averaging about 10 per
Some coat firms as yet have made no
increase in their quotations, but under
present conditions it is held to be only
a matter of time before they will be
forced to follow the example set by
It is being felt in the
that it is unwise to
exact increases above those made ab-

other concerns.
trade, however,
solutely necessary. Any attempt be-
yond this, according to leading factors
in the trade, would result in injurious
reaction to the manufacturers concern-
ed. Lowering of standards because of
a possible shortage is also regarded as
an evil to be guarded against.

 

12

____FINANCIAL —

Hopes of Sugar Producers For Relief.
With the time rapidly approaching
for harvesting sugar beet crops anc

cutting sugar cane it is possible to
form a fairly accurate estimate of
world production for the coming year
and to get some idea of the probable
price trend.

Authorities who have studied the
situation are inclined to agree that the
coming year’s output of raw sugar
will fall below the total produced in
the last twelve months, but they are
not so certain that the reduction will
be sufficient to bring any appreciable
benefit to producers complaining of
low prices. Much depends on the ef-
fect on Cuban production of the pro-
posed restrictive measures designed to
curtail sharply the next Cuban crop.
To date, however, the movement has
not progressed sufficiently for the
trade to determine whether the restric-
tion will prove effective.

Estimates of the probable demand
for sugar in the coming year are based
largely on current consumption figures
and prospects for a gradual increase in
the use of the commodity.

On this basis the trade looks for a
slightly larger demand next year that
would consume all available supplies
at somewhat higher prices if Cuba’s
crop is restricted to approximately 4,-
500,000 tons. If Cuban mills are per-
mitted to grind to full capacity, how-
ever, it would not surprise the trade
to see deficiencies in other parts of
the world more than offset -by the
large outturn in the republic to the
South.

Such a development, naturally, would
continue the depression that has pre-
vailed for two years in the trade and
would only postpone, in the opinion of
many authorities, the time when re-
strictive measures would become im-
perative to support the industry in
Cuba.

Because of the diversions to British
and other European markets of Fai
Eastern sugars and as a result of the
effect of unfavorable weather on the
Jeva crop the demand for Cuban
sugar in Far Eastzrn markets is ex:
pected to expand considerably in 1926
so that if available export supplies are
held within reasonable limits a pros-
perous season may be experienced.

Regarding the outlook for prodve-
tion in the approaching harvest sea-
son, the Czarnikow-Rionda Company
says

“Cuba has gained considerably in the
Far Eastern markets this year because
Mauritius sugars were diverted to the
United Kingdom, as was the Austral-
ian surplus. This will again be the
case in 1926-1927 and with a short
crop in Java it is not at all unlikely
that the demand from the Orient for
Cubas may be good next year, especial-
ly as it has been claimed that con-
sumption requirements have increased
there.

“Nor are European countries and
Canada likely to need less Cubas, but
Cuba must realize that to sell to these
foreign markets at the ruinous prices
of the last two years is not worth her
while. The Cuban producer needs to
recuperate and unless the coming crop

 

MICHIGAN TRADESMAN

is restricted such recuperation will be
retarded.

“If Cuba cannot command a re-
munerative price for her sugar in the
world, then a great deal of harm is
done to the industry and the Island's
welfare; the only remedy for which
is an adequate curtailment of produc-
tion.”

[Copyrighted, 1926]

—_»+-~2____
Crops This Year Should Cure Farm
Ills.

The new Government estimates of
the 1926 agricultural crops cannot be
accepted as final but the harvest sea-
son now has progressed far enough
to give use a basis by wh‘ch to reckon
the future position of the farmer. Fresh
plans for farm relief have attracted
the attention of the President but no
suggestion has come from Paul Smiths
that any proposal has been drafted
into a bill or even been adopted in
rough form. About all that can be
said is that the President is studying
the problem in an effort to find the
best way to alleviate the farm ills that
have brought so much _ political dis-
turbance.

Perhaps the most significant thing
about the problem as it has been pre-
sented by the farmers is that time
slowly is bringing its own solution.
The wheat-growing areas reasonably
may look forward to a better year than
last for the farmers of this country
will probably have in the neighbor-
hood of 172,000,000 more bushels to
haul to the market than’in 1925. Sep-
tember 1 conditions indicated a total
wheat crop for 1926 of 838,591,000
bushels as against a harvest of 666,-
485,000 last season. It is true that the
output cf the spring variety will fall
short of that last vear but the de-
ficiency will more than be offset by the
gains in winter wheat. The Canadian
crop will be larger than had been ex-
pected early in the year but will not
equal that of 1925. That gives growers
on this side of the border a certain ad-
vantage.

Altogether the farm income for 1926
may fall below that for the year he-
fore but the disparity should not be
great and, fortunately, the gains will
be made where most they are needed
and the losses suffered by agricultural
groups that should be able to. take
them without serious injury. The
wheat growers should find the year
more profitable but the shrinkage in
cotton values doubtless will reduce the
income of the planters by a substantial
margin. Satisfaction over the agricul-
tural position is not to be found in any
promised improvement in income for
the year but in the fact that old stand-
ards will be fairly well maintained and
that meanwhile economies in farm op-
erations have been widely introduced.
The farmer has learned better how to
manage his business and has taken
lessons from the industrial producer.
New machines have been brought onto
the farms to reduce labor costs, speed
up the work and raise the amount of
net profit on a given amount of gross
income.

Most of the agricultural grievances
are over conditions of the past. Farm-
ers have not participated in the pres-
ent period of prosperity to the full ex-
tent. The laborer and industrial pro-

 

 

 

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September 22, 1926

MICHIGAN TRADESMAN

 

13

 

ducer have benefited more relatively
from the good times than the farmer.
The reason is that the farmer has never
fully recovered from the losses brought
on by the adverse trend in agricultural
commodity prices. He was obliged to
pay much more for what he bought
than before the war but was not able
to market his own produce so advan-
tageously. About a year ago it seemed
that the disparity had been corrected
by the rapid rise in agricultural prod-
ucts but in the recession of the last
year such products again have fallen
faster than the general price level.
Paul Willard Garrett.
[Copyrighted, 1926]

—_~2-.___
Upturn May Be Seen in Rise of Our
Exports.

New evidence of an autumn upturn
in business appears in the rise of our
merchandise exports during August to
$386,000,000. That reflects a smart gain
over July which in turn was better
than June. It is now the season of
year when improvement is expected
but so large a volume of outgoing ship-
ments was not reached in August either
last year or the year before. Further-
more the dollar value of these exports
does not adequately measure the ac-
tual growth since the total is large not-
withstanding that commodity prices
have fallen. In other words, $386,000,-
000 does not do justice in the com-
parison. On a 1925 price basis the
figure would be larger.

To authorities that had predicted
an unfavorable trade balance for 1926
the new monthly compilation must be
disturbing. In the first eight months
of the year, it is true, our merchandise
imports ran ahead of exports. Ex-
ports exceeded imports during August
by $50,000,000, however, and it would
be curious, indeed, if the autumn ex-
port compilers did not find more to
record than the import statisticians.
The last four months of any year
cover the period of heaviest seasonal
shipments in agricultural products.
They almost certainly will place ex-
ports clearly in the lead for the cal-
endar year and again a theory will have
gone wrong.

Back of the theory that imports
eventually may exceed exports are a
few hard facts, however, that the best
authorities know must be faced. We
should get away from the old idea that
an excess of merchandise exports is
necessarily favorable or that a surplus
of imports is unfavorable. As a
creditor nation the United States must
discard some notions that were held
when it was indebted to the world.
Half of the entire gold supply of the
world is locked up in our vaults. Ob-
viously, then, the enormous debt owed
to us by foreign countries cannot be
paid entirely by shipments to us of
yellow metal. They must pay in part
through shipments of goods and these
we must prepare to accept.

This does not mean that the country
is about to be flooded with cheap
goods of foreign manufacture for as the
spread between imports and exports
is diminished other influences will be
working. Perhaps a more equitable
distribution of the world’s gold grad-
ually will be made through increased
flotations here during future years of
foreign loans. During August $29,-

743,113 in gold left this country, repre-
senting primarily metal that had been
on deposit here by the German Reichs-
bank, and only $11,978,690 came in.
For the year to date, however, the
predominant flow of the metal has
been inward and not outward bound.
The view is growing that foreign loans
will become a more and more import-
ant factor in the settlement of our in-
ternational balances.
Paul Willard Garrett.

[Copyrighted, 1926]

—-__+ + 2. ——
Relative Merits of Common Stocks

and Bonds.

One of the most debatable questions
in relation to long investments is
whether common stocks or bonds are
preferable. Both are admitted to have
distinct qualities wh‘ch attract differ-
ent types of investors, but no argu-
ment has yet been presented which is
entirely convincing that one is super-
ior to the other in filling all investment
requirements.

Admitting the foregoing question to
be unanswerable, Throckmorton & Co.
point out in their latest
bulletin that convertible
attached bonds come nearer than any
other type of security to combining
many of the good features but elimin-
ating most of the bad features of both
stocks and bonds.

This investment firm lists four rea-
sons why stocks are preferred by some

investment
or warrant-

investors and a similar number of rea-
sons why the purchase of bonds is re-
garded as more advantageous’ by
others. They may be summarized as
follows:

For stocks: (1) Stocks advance
and bonds decline during periods of
inflation. (2) Reverse movements
over periods of deflation and recovery
do not counterbalance the differential
in favor of stocks under periods of in-
flation. (3) Limited appreciation pos-
sible in bonds not compensate
for chances of depreciation. (4) Yield
from stocks adjusts itself to the pur-
chasing power of money; that from
bonds is inflexible and does not.

does

For bonds: (1) Greater fluctuations
in stock prices may entail serious loss-
es in the event of enforced sale. (2)
Dependency on current income re-
quires the constancy of return of fixed
obligations. (3) Equity is subject to
dilution through the subsequent sale
of bonds or preferred stocks. (4) In-
stitutional investors are in many in-
stances prohibited by law or charter
from holding other than bond invest-
ments. .

“There is practically only one meth-
od,” says the bulletin, “by which the
advantages of bonds and stocks as in-
vestments can be brought together,
and that is by convertible or warrant-
attached bonds.”

No one will deny that convertible
or warrant-attached features are de-
sirable in a bond. It is true, never-
theless, that such features are obtain-
able, for the most part, only in the
lower grade bonds such as debentures.
For that reason they fail to some ex-
tent to include all the good features of
both stocks and bonds.

Perhaps some day the demand for
such bonds will become great enough
or bankers will become sufficiently

 

 

A WILL OF 2548 B. C.

A will is not a modern idea. An early
Egyptian will, written on papyrus and dating
as early as 2548 B. C., has been discovered

and interpreted to read:

“I, Uah, give to my wife, Sheftu, the wom-
an of Gesab, all things given to me by my
brother, Ankhren. She shall give it to any she
desires of the children she bears me. Lieu-
tenant Bebu shall act as guardian of my son.
the presence of these witnesses:
Kemen, decorator of columns; Apu, door-
keeper of the temple; Senb, son of Senb, door-
keeper of the Temple. Second year, Amenem-

het IV.”
This bit of history, 4,400 years old, may

be of interest to those who look upon the will

as a modern idea.

Done in

In bygone days the privilege of making a
will was granted to a chosen few—today all
have that privilege. Have you made use of it?

FPRAND RAPIDS [RUST [OMPANY

GRAND RAPIDS, MICHIGAN

 

 

 

 

 

 
  

>
re

THE OLD NAHONAL BANK

The Old National maintains well equip-
ped, centrally located committee rooms
which are always at the service of its
customers and friends.

cA Bank for Everybody_

MONROE AT PEARL NO BRANCHES

 

 

 

 

 

 

Investment Securities

E. H. Rollins & Sons

Founded 1876

Dime Bank Building, Detroit
Michigay Trust Building, Grand Rapids

New York
San Francisco

Boston
Denver

Chicago
Los Angeles

 

 

 

 

 

 

 

 

14.

convinced that investors are entitled
to high-grade seasoned bonds with
convertible or warrant-attached pro-
visions to bring such a change about.
At present, however many dealers look
upon such bonds as indicative of cer-
tain weaknesses, and the investor is
obliged to ponder the relative
merits of bonds and stocks as invest-

over

ments.

[ Copyrighted, 1926]

‘ ———_3.->__
No Signs of Tight Money on Business
Horizon.

A fear that the Federal Reserve
Bank of New York might raise its re-
discount rate on Thursday had hung
over the stock market all week as a
threatening cloud. Now that the in-
stitution took no action bankers can
see some important reasons why such
an advance would not be logical at this
time except under conditions different
than have prevailed. The price for ac-
commodation now is 4 per cent. at the
twelve Federal Reserve banks. The
New York authorities perhaps would
not want to draw money away from
interior points, by offering a more at-
tractive rate than Western and South-
ern institutions, unless pressed to do

so. At least that is the plausable
argument some bankers now use to
convince themselves that the next

change will be made by an out-of-town
institution, probably either at Boston
or Philadelphia.

Every time Wall Street reckons on
a procedure in rate modification the
Federal Reserve system make an un-
expected move so that the financial dis-
trict may again find that it has guessed
wrong but several conclusions can be
drawn on the general money situation
for what they are worth. Notwith-
standing an enormous turnover in
funds in connection with the Govern-
ment financing and income tax pay-
ments the money position this week
has not been greatly disturbed. Rates
have hardened moderately, it is true,
but all indications are that in the end
the money position will have been
eased. The period of year when an
increased volume of funds is needed to
the agricultural crops has ar-
rived but the seasonal swings in money.
rates have been gradually reduced un-
der the operation of the Federal Re-
serve system.

On hand bankers in Wall
Street call attention to the huge ac-
cumulation of capital in search of em-
ployment and to their difficulty in
finding sufficient new issues to supply
prospective buyers with bonds. The
demand for bonds is greater than the
supply. Moreover, the prospect is that
this volume of liquid capital will re-
main large. Business is good but the
majority of concerns either already
have done their necessary financing or
see no reason to undertake further ex-
pansion at this time. They prefer to
await new developments in the trend
of affairs to learn what may be ex-
pected of 1927. That is why no signs
of really tight money appear on the
business horizon. There is a pos-
sibility that the foreign market may
open up a new demand but in the past
optimistic reports of future foreign
financing always have undergone a
downward revision.

[Copyrighted, 1926]

move

every

 

MICHIGAN TRADESMAN

Two Questions Naturally Arise in
Moral Hazard.

Insurance companies, especially in
fire and casualty lines are devoting
much time and thought to the subject
of moral hazard and the part it plays
in the underwriting of individual risks.
You hear the question at every turn
“What is moral hazard?” There are
many good definitions. Summed up
it seems to be that element of risk
which appears whenever an assured,
lacking the proper moral fiber, realizes
he may profit through his policy of in-
surance either by direct action or care-
lessness. The greater portion of in-
surance carriers are inherently honest
or companies would be forced out of
business. There is a certain percent-
age in every group of insurance buy-
ers, however, who are afflicted with
this malady “moral hazard.” It is a
malady, for moral hazard can exist
only in minds which lack the healthy
moral restraint against dishonest prac-
tices. Several insurance authorities
have divided underwriting into three
parts—25 per cent. physical, 25 per
cent. financial and 50 per cent. moral.
Insurance companies have spent years
in accumulating yard sticks with which
to measure the physical hazard. The
moral risk as compared with the more
easily measured physical risk has not,
as a rule, received consideration in
proper proportion to the bearing it has
on insurance losses. Insurance com-
panies collectively have not followed
standardized practices in dealing with
the moral side, as they have done with
the physical.

Prior to ten years ago the equip-
ment used in measuring the physical
and financial side of a risk served very
well and th’s is no less important to-
day, but with the changing times moral
hazard has contributed more each year
to insurance losses. This element of
risk must be recognized and coped
with. The war, the 18th Amendment,
loose credit systems and resulting high
pressure business methods have tended
toward a less healthy condition in un-
derwriting.

Let us turn back for just a minute to
the early days of insurance. The scene
is Lloyd’s Coffee Shop in London; a
group of financial men of the times
are gathered there to underwrite a
cargo and ship bound for some for-
eign port. These fathers of insurance
were not only well acquainted with the
tonnage of the ship, value of her
cargo and other physical aspects of the
risk, they knew as well the complete
history of the ship’s master, whether
or not he had ever lost a vessel, wheth-
er or not he was rated as competent.
Careful attention was also given to his
personal habits.

Insurance underwriters to-day are
not so fortunate. They cannot meet
the prospective assured in Lloyd’s

Coffee Shop but they can and should
at least satisfy themselves that the
applicant is regarded as being morally
responsible by those who do not know
him. In every insurance company a
large percentage of risks are on well
established individuals or firms of long
standing. Everything on record vouch-
es for their responsibility. Good finan-
cial rating, no history of losses, located
in a good section and carrying on a

legitimate business. There is no need
for an underwriter to question this
type of risk. On the other hand in-
surance companies are to-day accept-
ing risks for fire and casualty insur-
ance which have little or no financial
rating, have not been established in
business long and in some instances are
not engaged legitimately. These risks
are being accepted without any un-
usual effort to determine the character
and morals of the assured. Take the
bootlegger for example—a law breaker
to start with, secretive in his opera-

 

 

Actual Valuation (est.)
Assessed Valuation (1925)

Population (1925)
Population (est.)

na

These bonds are full county

priced.

29 So. LaSalle St.,
Chicago, Illinois

 

$155,000. Medina Co., Ohio, 514% Water and Sewer Im-
provement bonds maturing Oct. 1,
denomination $1,000, principal and interest Apr.
and Oct. 1 payable at the office of the County
Treasurer, Medina, Ohio.

FINANCIAL STATEMENT
oe Se ee, G00 O00 00
a ee 62,499.670.00
Total Bonded Debt ee

Opinion, Squire, Sanders & Dempsey, Cleveland.

1929-30, 4.30 b
1931-36, 4.35 basis
1937-46, 4.40 basis

obligation and we believe are
If interested please wire or write us.

VANDERSALL & COMPANY

410-416 Home Bank Bldg., Toledo, Ohio

 

September 22, 1926

t‘ons, elusive, defiant, hunted, yet he
has little or no difficulty in securing
fire protection on his home, his place
of business, his automobile and he can
even secure automobile liability cover-
age, though the insurance company
may have to defend this known law
breaker in the courts due to an acci-
dent resulting from his lawless care-
lessness.

In this study of moral hazard, two
questions naturally arise—first in- what
classes of risks or business is it found
to be most prevalent and second how

 

1929-46,

1,223,581.32

asis

attractively

1006 Penobscot Bldg.,
Detroit, Michigan

 

 

al

 

 

 

 

Only one small service charge.
ing fees or any other extras.

References: Any Bank or Chamber
this paper.

For your protection we
New York City.

— we

Mr.Stowe Says

No extra commissions, Attorney fees, List-

of Commerce of Battle Creek, Mich., or

Merchants’ Creditors Association of U. S.
208-210 McCamley Bidg., Battie Creek, Michigan
are bonded by the Fidelity & Casualty Company ef

I am not very friendly to col-
lection concerns, but this one
happens to be on the square—
one in a thousand.

 

 

 

a a

 

 

GRAND RAPIDS PAPER BOX Co.

Manufacturere of

SET UP and FOLDING PAPER BOXES

 

G R AN D KR A Pf

D $ M si

CH 1GAN

 

 

 

Holders of German Mark Bonds of
German States and Cities

It is important that you communicate with us at once
for the latest developments in these issues.

Bond Department
Michigan Bond & Investment Co.
INVESTMENT SECURITIES

10th Floor Grand Rapids National Bank Building
GRAND RAPIDS

 

 

Fenton Davis & Boyle

BONDS EXCLUSIVELY
Grand Rapids National Bank Building

Chicago

GRAND RAPIDS
First National Bank Bldg. Telephones i 4212

Detroit
Congress Building

 

 

 

 

September 22, 1926

can the necessary information be se-
cured to detect its existence. In the
underwriting of general fire insurance
moral hazard shows up more frequent-
ly in new, not rated or indifferently
rated enterprises. The investigation
of assureds who own property in poor
or otherwise doubtful localities often
brings this element of risk to light.
Businesses of illogical ownership, wo-
men assureds, foreigners with caution
prompting names or any business
which forms a question mark in the
underwriters mind. These all con-
tribute a high percentage of risks af-
filiated with moral hazard. In the
underwriting of an individual car risks
both in the automobile liability and
automobile fire and theft it is more
difficult for the underwriter to spot the
possible existence of moral hazard.
The underwriter does not have any of
the physical equipment to assist him
as does the fire examiner. Full in-
formation as to the character of the
assured is consequently a very help-
ful adjunct to the intelligent under-
writing of this business. In these lines
we find moral hazard creeps in where
the assureds are exposed to the liquor
traffic and vice by contact and en-
vironment. It is also found in cases
where the assureds are engaged in en
inferior occupation with small or un-
certain incomes. Also assureds of in-
different or speculative occupations
which might conceal rather than dis-
close their actual employment—agents,
retired and managers. There is usual-
ly a decided hazard in all lines where
the automobile is not in keeping with
the occupation of the assureds. All
these -things might be termed sign-
posts in the detection of moral hazard,

And now we come to the second
question “How can the information be
secured?” First of all the information
must come from some unprejudiced
disinterested source. In making these
character and moral insurance inspec-
tions the information should be secured
through men who are disinterested
parties to the insurance transaction.
This is often not true of references
given by the assured. The enquiries
should bring to the underwriter first
hand information showing how the as-
sured is regarded by those with whom
he comes in contact, how he conducts
his business, whether or not his word
can be relied upon and other pertinent
facts which form the key to a man’s
character. The plan of an independent
inspection organization is to secure the
answers to questions which naturally
arise in the minds of the underwriter
and this together with a further state-
ment of the assured’s personal history
forms a pen picture of the man behind
the risk. The inspector does not at-
tempt to underwrite the business. His
province is to secure as much informa-
tion as possible and this is put up ‘n
a definite, comprehensive report to the
underwriter, who, with this to aid him
can, with the other information he has,
intelligently underwrite the business.
This sort of information picturing the
moral fiber of the assured is as im-
portant to the underwriter as the ship's
compass is to the navigator. In clos-
ing I want to stress this one point—
an underwriter who passes business to
file without first satisfying h’mself as

 

MICHIGAN TRADESMAN

to the moral character of the assured
is gambling with moral hazards.”
C. A. Roach.
_—_—__ 2-2.
September Bean Outlook.

The condition of the Michigan bean
crop on Sept. 1 was 71 per cent. of
normal, a decline of three points dur-
ing the past month, and 11 per cent.
lower than on the corresponding date
last year. The estimated production,
based on this conditioned figure, is 6,-
321,000 bushels. While this is a some-
what smaller quantity than was grown
in 1925, it is about equal to the har-
vested crop of 1925, according to a
statement by Verne H. Church, U. S.
Agricultural Statistic‘'an for Michigan.
Extensive. damage to the crop was
caused by heavy rains in the East-
central counties during August. The
condition in that district was 58 per
cent. on Sept. 1 as compared with 70
per cent. on the first of the previous
month. Harvesting is
weeks later than usual.

The crop of the country as a whole
is estimated at 17,253,000 bushels, as
compared with 19,100,000 produced in
1925. This is 1,863,000 bushels less
than the August 1 estimate. There
has been a decline in all of the other
bcan growing states, the most marked
change being in Colorado and New
Mexico, where the average condition
is now only 50 per cent. of normal. As
these two states grow the Pinto bean
principally, a heavy loss in the pro-
duction of that variety is indicated.
The estimates for the other principal
states are as follows: New York, 1,-
629,000; Montana, 483,000; Idaho, 1,-
234,000; Colorado, 1,637,000; New
Mexico, 774,000; California, 4,595,000
bushels.

about two

———

Fitted Cases Selling Well.

The demand for fitted cases to re-
tail at from $20 to $30 is the outstand-
ing feature of the btisiness now being
done in leather goods for the late Fall
and holiday seasons. One of the lead-
ing manufacturers of these cases has
withdrawn his line in a sold-up condi-
tion for the remainder of the year, so
good has business been in this mer-
chandise. The best selling cases are
the 22 inch variety, with tray. They
are offered in cowhide in various imita-
tion grains, including moose, boar,
beaver, pig, etc. Brown and black are
the favored shades. In genuine leath-
ers some of the higher-priced cases
run up to $100 at retail. One of these,
which can be retailed profitably at $60,
is made of genuine pigskin. The fittings
are set off with imitation jewels and
mother of pearl.

_—_—_—_2~»-2— -—-—

Adopting Bankers’ Standards.

If the granting of credit makes you
act as the banker of your community,
then by all means adopt banking
standards. Limit every account to a
certain specified amount. Have a
definite date for settlement. Thor-
oughly investigate every applicant for
crelit. Unless you are well acquaint-
ed with the applicant, require referenc-
es, preferably written. Authorize only
one man to open new accounts. De-
mand and collect interest when due.
This is not red tape. It is common
sense.

 

15

 

 

Merchants Life Insurance Company

WILLIAM A. WATTS

President

RANSOM E. OLDS

Chairman of Board

©

Off-es: 3rd floor Michigan Trust Bldg.—Grand Rapids, Mich.
GREEN & MORRISON—Michigan State Agents

 

 

 

 

 

 

 

 

August 2, 1909 17 Years August 2, 1926

Without an Assesment
Paying losses promptly
Saving our members 30% on premiums

GRAND RAPIDS MERCHANTS MUTUAL
FIRE INSURANCE COMPANY
affiliated with
The Michigan Retail Dry Goods Association

320 Houseman Bldg. Grand Rapids, Mich

 

 

 

 

 

 

OUR FIRE INSURANCE
POLICIES ARE CONCURRENT

with any standard stock policies that
you are buying

the Net Costs Bw O% Less

Michigan Bankers and Merchants Mutual Fire Insurance Co.
of Fremont, Michigan

 

WILLIAM N. SENF, SECRETARY-TREASURER

 

 

 

 

 

 

 

 

SAFETY SAVING SERVICE

CLASS MUTUAL INSURANCE AGENCY
“The Agency of Personal Service”

C.N. Bristot, H.G.Bunpy,' A. T. Monson

CWO

NEW LOCATION
305-306 Murray Bldg.

GRAND RAPIDS, MICHIGAN

 

 

i

 

 

16

AFTER FORTY-THREE YEARS.
Thomas j. Thompson Retires From
Standard Oil Company.

Chicago, Sept. 18—After more than
forty-three years of faithful, loyal and
untiring service, T. J. Thompson, Gen-
eral Manager of Sales and Director of
the Standard Oil Company (Indiana)
will retire October 1. He will be suc-
ceeded by Amos Ball, Assistant Gen-
eral Manager.

Colonel Robert W. Stewart, chair-
man of the Board of Directors of the
company, speaking of Mr. Thomp-
son's retirement said:

“His retirement is a matter of sin-
cere regret to all the members of the
Board of Directors, as well as to the
many thousands of employes under his
charge. He retires with the best wish-
es and hope of all that he may live
many years to enjoy the rest and
vacation he has so well earned.’

Mr. Thompson came to this country
from England when only 9 years old,
as an immigrant, going to Grand Rap-
ids, where he lived until he was 18
years of age. At 20 he went to work
for the West Michigan Oil Company,
which was a subsidiary of the old
StandardOil Corporation. He started
in as a common laborer, then became
a tank wagon driver, then warehouse
superintendent and subsequently lubri-
cating salesman.

In 1915 he came to Chicago as As-
sistant Manager to the General Man-
ager, but, during the same year, he re-
turned to Grand Rapids as Manager
of that Division. He remained in that
capacity until 1919 when he became
Manager of the Detroit Division. Late
in 1919 he was made Manager of the
Chicago Division, and in 1921 Gen-
eral Manager. He became a member
of the Board of Directors in May, 1922.

Amos Ball.

Mr. Ball, who succeeds Mr. Thompson
as General Manager, as well as a mem-
ber of the Board of Directors, has been
with the Standard Oil Company cf
Indiana thirty years, beginning work
Jan. 4, 1897, at Marshalitown, Lowa,
as a clerk and general utility man. He
fired boilers, filled tank wagons, did
warehouse work, office work, and
called on trade. He took a business
college course in the evenings.

April 1, 1900, Mr. Ball was trans-
ferred to Des Moines as clerk and
stenographer to Milton Storer, then
Manager, and six years later he was
made Manager's Assistant. On Jan.
1. 1915 he was made Assistant Man-
ager and on June 1, 1921, made Man-
ager of the consolidated Dubuque and
Des Moines Divisions.

Jan. 1, 1922, Mr. Ball was brought
to Chicago as Assistant General Man-
ager and assigned the Western Di-
vision. Since that time he has had
charge of the Central and Eastern
Divisions, including the Chicago Di-
Vision.

After completing his high school
course in 1894, he studied law and
other subjects covered by a liberal
arts college course.

Mr. Ball is 49 vears old, was married
in 1902 and has three sons now attend-
ing Northwestern University at Evans-
ton, Illinois.

Following the retirement of Mr.
Thompson and the promotion of Mr.
3all, the following changes and trans-
fershave been ordered by the Board
of Directors, effective October 1, 1926:

N. R. Crimshaw is transferred from
the Assistant General Manager of the
Western Division to that of Assistant
General Manager at large with the au-
thority of Assistant General Manager
of all Divisions.

H. R. Cochran is transferred from
Assistant General Manager of the
Northern Division to Assistant General
Manager of the Western Division.

C. F. Hatmaker, Chicago Manager
of Sales, is appointed Assistant Gen-
eral Manager of the Northern Di-
vision.

 

MICHIGAN TRADESMAN

E. P. Galbreath, Manager at Detroit,
is appointed Assistant General Man-
ager of Eastern Division.

The following additional changes and
transfers will become effective Nov. 1,
1926:

T. B. Clifford, Manager at St. Louis,
is appointed Manager at Chicago.

R. F. McConnell, Manager at South
Bend, Indiana, is appointed Manager
at Detroit.

J. W. Wilson, Assistant Manager at
Chicago, is appointed Manager at
Kansas City.

H. C. Griffin, Manager at Kansas
City, is appointed Manager at Peoria,
Illinois.

H. J. Bemis, Manager at Sioux City,
is appointed Manager at St. Joseph,
Mo.

George W. Coldsnow, Manager at
Peoria, becomes Manager at St. Louis.

W. C. Van Horne, Assistant Man-
ager at Milwaukee, is appointed Man-
ager at Sioux City.

Co ii. Wasner Manager at St

 

E. N.  Schallenberger. Assistant
Manager at Minneapolis, is appointed
Assistant Manager at Milwaukee.

J. M. Cook, Polarine Sales Depart-
ment, Chicago, is appointed Assistant
Manager at Minneapolis.

Gordon C. Smith,Special Salesman
at Detroit, is appointed Assistant
Manager at Saginaw.

Ek. R. Soop, Assistant Manager at
Saginaw, is made Assistant Manager
at Sioux City.

K. T. Wenger, Assistant Manager
at Kansas. City, 1 made Assistant
Manager at South Bend.

J. E. Monegan, Assistant Manager
at LaCrosse, is transferred to other
duties.

J. N. Elkhert, Assistant Manager at
Sioux City, transferred to other duties.

The following appointments will be-
come effective Jan. 1, 1927:

G. E. Webb, Assistant Manager at
Duluth, is appointed Manager at Green
Bay, Wisconsin.

G. T. Daugherty, Special Salesman

Thomas J. Thompson.

Joseph. is appointed Manager at South
Bend, Indiana.

Ross C. Smith, Superintendent cf
Service Stations at Chicago, is appoint-
ed Assistant Manager at Chicago.

Clay Lee, Assistant Manager at
Mankato, Minnesota, is appointed As-
sistant Manager at Duluth.

Carl Monson, Assistant Manager at
Joliet, is appointed Assistant Manager
at Grand Rapids.

F. H. Fillinghan, Assistant Manager
at Grand Rapids, is appointed Assist-
ant Manager at Indianapolis.

P. A. Serrin, Assistant Manager at
I-dtanapolis, is appointed Assistant
Manager at Joliet.

W. T. Bannister, Assistant Manager
at South Bend, is appointed Assistant
Manager at Kansas City.

W. J. Duncan, Sales Promotion at
South Bend, is appointed Assistant
Manager at LaCrosse, Wisconsin.

M. W. Dock, Special Salesman at
Duluth, is made Assistant Manager at
Mankato.

 

at Milwaukee, is appointed Assistant
Managerat Green Bay.
George M. Cook,
Director Public Relations.
——— ++ >___

Good Business in Handkerchiefs.
An excellent business has been
booked in women’s handkerchiefs for
both Fall and holiday delivery, whole-
salers say. The orders for November
and December are larger than they
were this time last year, due much to
the excellent business done then with
the resultant shcrtage of the best sell-
ing types. Novelty merchandise dom-
inates almost to the exclusion of plain
white goods. The patterns printed on
sheer silks show great variation in de-
sign, color treatment and border ef-
fects. The best selling handkerchiefs
are priced to retail from 15 cents to
$1 each. Boxed sets are being made
up in profusion for the holiday trade.

September 22, 1926

NOT ALTOGETHER FRIENDLY.
Attitude of the South Toward the
Negro.

Archibald Rutledge recently con-
tributed an article to the Outlook, en-
titled The Friends of Caesar, in which
he maintained that the Southern peo-
ple are the truest friends of the color
ed race and that all the stories told
in the North of Southern aggressions
and outrages are false. In substantia-
tion of his position he cites two or
three cases where colored men live in
peace with their white neighbors and

trust them implicitly.

I have no reason to question the
accuracy of the citations made by the
writer, but to assume that these iso-
lated examples are
where in the South and that they are
typical of the attitude of Southern
people as a class is to expect altogeth-
er too much of those who have given
the subject careful investigation and
consideration.

common every-

For many years I have undertaken
to be friendly to the colored people,
because it seemed to me as though
they needed friends who were not ac-
tuated by ulterior political reasons. I
have given liberally to each new col-
ored church erected in Grand Rapids
end I give regularly $100 (sometimes
more) to each of the seven colored
churches which maintain regular ser-
vices under established pastors. One
of the best men Grand Rapids ever
produced—the late
man—with the

Heinzel-
John
Blodgett, Chas. B. Kelsey and others—
“ised about $50,000 a few yearts ago
to erect a community church, assum-
ing that all the colored people of the
city could be induced to worship in

George
assistance of

one church. The effort was a suc-
cess, So far as the church edifice is
concerned, but experience soon demon-
strated that the original plan could not
be accomplished, Baptist
staying by the Baptist
church, the Methodist by the Methodist
church, etc. A realization of this con-
dition caused the promoters of the un-
dertaking to abandon the original idea
and turn the church over to the regular
Methodist organization of the colored

because a
insisted on

people, under which it has flourished
under the ministration of an able cler-
gyman who has served the society
eleven years, six years longer than the
regulation limit. A few days ago he
was transferred to a church at Flint.

Our colored population has increased
very rapidly of late. According to the
census of 1920 we had only 850. We
now have over 4,000, recruited from
two classes—mechanics who come
from industrial schools in the South
and laborers who are driven off their
temporary abodes at the point of a
gun.

Grand Rapids is a favored city in
the estimation of the colored people,
because there is little (if any) discrim-
ination exercised against them, espec-
ially in the matter of employment.
They receive the same wages as white
people and in the event of necessary
“lay offs”, colored men are usually
favored over white men, if they have
families. As a result of this policy on

 

 

 

September 22, 1926

the part of employers (due to the es-
tablished attitude of colored men in
refusing to join unions or participate
in strikes) our colored people are be-
coming forehanded—home owners and
investors in a small way. My colored
helper at home has several houses and
lots and a small farm—all paid for.
Of course, he is an exception to the
general rule.

The other class (the original farm
laborers) do not earn so much as me-
chanics, because they have to work
as street shovelers, machine tenders,
etc. Most of them start on making
payments on homes as soon as possi-
ble. Instead of buying ramshackle old
dwellings, as was formerly the case,
they usually purchase new homes, pay-
ing long prices because they have only
small payments to make down and
still smaller sums to meet their in-
stallment payments.

Probably half the colored men who
come to us from the South tell terri-
ble tales of oppression and cruelty.
Only a few days ago a colored preach-
er presented to me the case of a fam-
ily who had worked all summer to
grow a crop of cotton on_ shares.
When the crop was finally marketed
and the colored man asked for his
share of the proceeds, the land owner
produced a gun and told the colored
man that if he did not make himself
scarce within an hour he and his fam-
ily would be killed. Panic. stricken,
the family leit their few belongings on
the plantation and worked their way
North, being helped on their journey
by colored people in every locality
they passed through.

It so happens that 1 was once in-
terested in a gas plant in Chattanooga
and a manufacturing plant in Pensa-
cola. I visited both places frequently
and had ample time to make observa-
tions, which led me to believe that
colored men are brutally oppressed at
both places. In Chattanooga I was
told of a fine old colored man (janitor
in the library) who ordered and paid
for a ton of coal, to be delivered the
next day. Tearing that his wife would
need fuel to cook the evening meal, he
had a hag of coal put up and proceeded
to carry it home on. his shoulder. A
policeman met him on the street and
took him to headquarters, where he
was locked up. He begged the offi-
cers to telephone the coal dealer, who
would confirm his story that he had
paid for the coal, but they would not
take the trouble and kept him in a cell
all night. I heard dozens of instances
of this character in Chattanooga, show-
ing how wickedly the colored man is
treated without just cause.

At Pensacola a_ typical Southern
woman told me that she could nearly
always get a colored man to do any-
thing she demanded of him by threat-
ening to tell her husband that he had
insulted her. He knew that such a
charge meant immediate death without
trial and, of course, submitted. She
told me she had caused the death of
several colored men who declined to
comply with her demands and seemed
to glory in the record she had made.

The former manager of our plant
at Pensacola was a Republican when

MICHIGAN TRADESMAN

he resided in Chicago. On his remov-
al to the South he found he was forced
to change his politics. I once asked
him what would have happened if he
had remained a Republican. He re-
plied:

1. No bank in
loan me any money.

2. I could not join the Osceola
Club.
3. My wife could not join the La-
dies’ Literary Club and would be so-
cially ostracized.

4. The sheriff would not furnish
me any protection in the event of a
robbery, a strike or other trouble.

Pensacola would

5. The fire department would not
respond to a fire alarm from my plant
in case of fire.

I know to a certainty that colored
travelers who buy first-class passenger
and Pullman sleeping car tickets from
Chicago to New Orleans are sum-
marily hauled out of their births when
the trains in which they are traveling
reach the Mason and Dixon line and
are forced to finish the remainder of
their journey in Jim Crow cars. Nor
is any rebate made by the Pullman
Co. for service they paid for and did
not receive.

During the civil war thousands of
slave owners left their homes to en-
list under the banner of treason, leav-
ing their families and their plantations
in charge of their former slaves. His-
tory records that not a single instance
of unfaithfulness toward the women
of the households was recorded during
those four years of storm and stress—
a record which has never before or
since been cqualled by any race of
people.

For many years I have aimed to ad-
vance the moral as well as material
interest of the colored man. I do not
ask him to be religious, because the
colored man is naturally so. All I
ask is that he be cleanly, truthful,
thrifty and keep inviolate every obliga-
tion he enters into. I help colored men
buy homes, horses, trucks and tires.
I lose less in my dealings with colored
people than when I undertake to help
white men.

I do not write as I have to provoke
a controversy, because opposition never
gets a man anywhere in this world.
All I aim to esablish is the actual
truth, plain and unvarnished.

E, A. Stowe.
——_>-2-
Spring Worsteds Very Sheer.

Further openings of women’s wear
fabrics for Spring emphasize the dis-
tinct trend toward sheer, light weight
worsteds. What are described as the
lightest weight worsteds ever produced
are now being offered the trade, al-
though it was believed the record was
reached last Spring when worsteds
running five ounces to the yard were
turned out. In one instance worsteds
weighing only two ounces to the yard
are offered for next Spring. Much has
also been done in improving the finish
of the worsteds, the luster effect be-
ing strongly dominant. Both tenden-
cies reflect the aim of the worsted
mills to give strong competition to
silks next year, and the mills now have
a great deal of confidence in the pos-
sibilities of the new worsteds.

17

 

 

This is the House that
Mueller built!

This is the house that stands behind every box of MUEL-
LER’S Elbow Macaroni, Spaghetti, and Egg Noodles. The
reason it is so substantial is because it is built on a square
deal policy to all and the high quality of the products it turns
out. This means much to you, Mr. Grocer, because you know
you are selling the best when you recommend MUELLER’S
Macaroni, Spaghetti and Egg Noodles to particular people
looking for the right substitute for meat or potatoes.

Mueller’s Spaghetti

 

C.F. MUELLER CO.—— Jersey City, N.J.

 

 

 

 

 

 

 

Did she say ONE CAN?

Then tell her about the dozens

of daily uses for BORDEN’S.

That is the way to sell a dozen

 

‘ans to the customer who now

buys only one at a time.
So—wherever the recipe calls eas ag

for milk, reeommend

 

The Borden Company

NEW YORK, N.Y.

By the makers of Borden’s Eagle
Brand Milk, Borden’s Malted Milk,
Borden’s Extra Grade Caramels,
Borden’s Milk Chocolate Bars.

 

 

 

18

DRY GOODS

Michigan Retail Dry Goods Association.
President—H. J. Mulrine—Battle Creek.
_First Vice-President—F. E. Mills, Lan-

sing.

Second Vice-President—G. R. Jackson,
Flint.

Secretary-Treasurer—F. H. Nissly, Yp-
silanti.

Manager—Jason E. Hammond, Lansing.

Heavyweight Underwear Sought.

With the approach of Fall a steadily
broadening demand for heavyweight
lines of men’s and boys’ ribbed and
fleeced underwear is reported. Buyers
who had been holding off until the
issuance of the recent Government re-
port on the condition of the cotton
crop have since come forward with
good orders, with the result that the
price situation on the finished goods
is more stable than for some time. In-
creasing purchases of heavyweight un-
derwear by retailers have also been a
factor in stimulating wholesale demand
much of which is for goods for prompt
deliveries. The situation in women’s
ribbed lines is apparently not so good
as it was at this time last year, due to
heavier buying than in several seasons
before and a consumer demand that
left something of a carry-over into the
present year. Light weight underwear,
save for the kinds that are sold direct
to the retail trade, continues to lag

here.
2
Women’s Garment Sizes Scarce.

Concentration of ready-to-wear pro-
duction on types for the miss and
“flapper” has caused a shortage of
well-styled and designed garments in
women’s sizes, according to informa-
tion reaching John W. Hahn, director
of the National Garment Retailers’ As-
sociation. Many complaints from mer-
chandise managers in various sections
of the country have’ been recently re-
ceived, he said yesterday, indicating
that the situation has been steadily
growing worse. Although 60 per cent.
of the total apparel business is nor-
mally in women’s sizes, this proportion
has been greatly lowered in produc-
tion because of the great attention
given by manufacturers to sizes below
36, which has almost lost its signifi-
cance as a standard. Mr. Hahn plans
to place this condition before manu-
facturers so that action may be taken
to enable the woman consumer to
select more easily style garments in
the sizes she requires.

—_2+->—___

Bleached Muslins in Good Shape.

The fine-yarn end of the bleached
goods market continues in pretty fair
shape, although there has been some
recession in demand in the last few
days as a result of lower cotton. Buy-
ers, it was said, will probably con-
tinue to operate conservatively until
the next cotton crop report is issued,
and it was further said to be probable
that no more price advances will be
made on muslins and kindred goods
until that time. Even then, unless the
report is bullish, there is little likeli-
hood of any changes being made. Mills
appear to be well engaged on orders
that have been taken during the last
several weeks, and in some cases full-
time production until the end of the
year is covered. In cases where mills
are not so well provided for, enough
business is in hand now to keep them

 

MICHIGAN TRADESMAN

going full tilt for at least a couple of
weeks.

——_>--2___-
Little Done in Resort Lines.

3ecause of the labor situation in the
women’s coat trade and also the sim-
ilar condition facing some of the lead-
ing women’s wear mills, preparations
for the forthcoming Palm Beach sea-
son are being much modified. Some
ready-to-wear concerns are dropping
entirely their showing of models for
that season. Other firms will show
a few models, but because the present
season promises to be long drawn out
they will confine their attention main-
ly to fall production and go from that
right into the spring season. Even
during normal conditions it is said
that few garment firms have made real
profits out of their resort lines. Re-
tailers are also credited with but little
net return on such offerings. They
have been chiefly valuable as forecasts
of the style trends during the ensuing
spring.

——_—_o +
Offers New Overnight Case.

A novelty in leather goods in the
form of a small overnight case is now
being offered to the trade. It is only
nine inches long and eighty wide, and
is four inches deep. The cover is
divided into three parts, each of which
may be opened separately. In the left
section there is a comb, while in the
right one is contained a small whisk
broom. The center section, which is
the largest of the three, is equipped
with an oblong mirror. The case,
which may be had in tan, green, blue,
gray, red, patent and black cobra
leathers, is lined with fancy silk, and
is equipped with a tray holding a small
silk purse and attractive celluloid con-
tainers for powder, rouge and lipstick.
Beneath the tray is room for a night-
gown and other feminine apparel ne-
cessary for a short trip or visit. The
case wholesales at $42 a dozen.

— r+

Gem Dealers Are Doing Better.

With the approach of fall a notice-
ably better business is reported by
leading dealers in precious stones. One
of the features is the increased sale of
large gems. This is attributed directly
to the vogue for larger jewelry, espec-
ially bracelets. Flexible platinum
bracelets set with diamonds, sapphires
or emeralds and ranging up to an inch
or an inch and a half in width, are
moving well with the better-class
trade. and it is by no means unusual
to sell them set with gems running
around four and five carats in weight.
In one high-priced bracelet recently
sold there were three large diamonds
set off by a number of smaller gems,
and none of the big stones weighed
under twelve carats. In the semi-
precious stones little of interest is
being done at the moment.

— 7+ 2 >___

If our thoughts were in plain sight
as our clothes are, many a man
would keep on the shady side of the
street.

 

For Quality, Price and Style

Weiner Cap Company
Grand Rapids, Michigan

 

READY FOR YOU

SOME SEASONABLE

SELLERS
INABRAND YOU KNOW

 

BEAR BRAND HOSIERY is nationally known, extensively advertised,

and its qualities are unsurpassed. We list, for immediate delivery, some

popular numbers in wool and wool mixture for Fall and Winter selling.

CHILDREN’S WOOL HOSE
COASTER—English ribbed to toe. Colors Black, Brown Heather,

and Camel 6 $5.25 on 8, rise and fall 15c

WOLVERINE—Fancy ribbed. Colors Black, Camel, Brown Heath-

er, Beaver, Oxtord, White: $6.25 on 8, rise and fall 15c

BEARNEE F-—7/8 wool sport hose, with fancy top. Colors Oxford,

Camel, Brown Heather, Buci 9 $6.75 Doz.

Sizes 6 to 10. Packed %4 dozen to box.

LADIES’ WOOL AND FIBRE HOSE

170—Hem top. Colors Black, French Nude, Rose Blonde, Camel,

tatty, Tan oe ee $8.10 Doz.

180—Rib top. Colors Black, French Nude, Rose Blonde, Camel,

PACE teats ee ee _-$8.10 Doz.

Sizes 8% to 10%. Packed %4 doz. to box.

MEN’S FANCY WOOL AND FIBRE SOX

IDAHO—Drop stitch worsted. Colors Black, Beaver, Brown Heath-

er, Green Heather, Oxford, Heather Blue, Buck, Natural. $4.20 Doz.

SPOKANE—Heavy weight worsted. Colors Black, Brown Heather,

Beaver, Poudre Blue 2 $4.20 Doz.

MONTREAL No. 3—Fancy striped wool and fibre. Colors Heather

Brown, Buck, Heather Blues 003s $4.20 Doz.

MONTREAL No. 4

 

Fancy striped wool and fibre. Colors Beaver,

Oxtord; Camel 2.5 ee ee $4.20 Doz.

wie ag No. 1—Fancy wool and fibre. Colors Oxford, Brown,
eige.

SARANAC No. 2—Fancy wool and fibre. Colors Grey, Brown,

SO 6.00 Doz.

MOCASSIN—Drop stitch, silk and wool. Colors Black, Navy,

Brown, Beaver 2 oe $6.25 Doz.

Sizes 91%4 to 12. Packed % dozen to box.

Advertising and sales helps of Bear Brand for the asking. Counter bags

with dealers’ name imprinted at small cost.

EDSON MOORE, & COMPANY

1702-1722 West Fort Street

DETROIT

DISTRIBUTORS OF GOOD HOSIERY FOR OVER FIFTY YEARS

September 22, 1926

ee $6.00 Doz.

  
 

 

 

 

 

 

  

September 22, 1926

Sunday Christianity and Week Day
Rascality.

Grandville, Sept. 21—The old saying
that honesty is the best policy has not
permeated the great public as some
mav suppose.

“There is method in his madness”
was once said of a man who was on
trial for his life. That method, no
doubt, saved him from the gallows,
but the method of the man who makes
a fine outward showing in order to
cheat his customer seldom pays in
good round dollars. It really does not
add shekels to the pocketbook, nor
peace to the soul.

It is indeed surprising how much
small cheating there is in the every-
day transactions between man and
man. The best on the outside seems to
be the motto of so many.

Country stands along the highways
where products of garden and orchard
are displayed for sale tell this story
more plainly than any amount of
argument. Experience is sometimes a
dear teacher, and yet some people can
alone learn through such teaching.

There are men who are honest from
principle (few and scattering though
they be) and these we may well de-
nominate the salt of the earth. The
motive of gain which disposes some to
honesty is not exactly morality, but
it gets there all the same. It is hard
to understand why so many will cover
up their cull fruit under a top dressing
of beautiful specimens. Nevertheless
this is the method adopted by the gen-
eral run of producers.

“Alas the rarity of Christian charity”
exclaims a writer who, no doubt, had
in view some of the shortcomings of
this class of people who expect to
make money by dishonest practices.
The other saying is none the less true
—-an honest man is the noblest work
of God.

Merchants, doctors, lawyers, manu-
facturers, even farmers, are subject to
the same temptations, and it would be
hard to estimate which class has fallen
the farthest from grace.

Conditions in life have nothing to
do with a man’s character. Millionaires
have been known to be dishonest, as
have the lowest class of people on the
earth. There is no such thing as
temptation to cheat. That condition
of the human heart seems to be inborn
and crops out on every vossible oc-
casion.

That one can grow rich through in-
discriminate cheating is a fallacy of
thinking. In general, the best citizens
—the ones who attain to a competence
and have the respect of neighbors and
friends—are those who refrain from
the smallest indiscretions in that line.

Sunday Christianity and week day
rascality emphasizes this pitiable lax-
ness in the morals of the Nation. Out-
ward show and inward lack of com-
mon honesty are too manifest to pass
unnoticed. One who deals in a busi-
ness way with the different classes of
our people learns that human nature
predominates as strongly in one class
as another. It seems natural for men
to seek the better end of a bargain,
even at the expense of common hon-
esty.

It has been suggested that wayside
fruit and vegetable stands exercise
proper honesty in making up packages
for sale to tourist passers. There are
so many who act as though these au-
tomobilists would never pass this way
again. so what’s the difference? There
is a difference, however, one that ought
to probe the soul of the cheating
packer to the quick.

It is best to go on the idea that every
one of these passers by will come again
and be your continual customer. It
is the methods of packing with the
best fruit on top that has injured the
farming community more than any
one thing. Once you lose the con-

fidence of your customer it cannot be
regained.

“They all do it, why not I?” seems to
be the thought uppermost in the mind

MICHIGAN TRADESMAN

of the crook packer. Because your
neighbor is dishonest, why must you
peril your soul’s salvation to ane him?
You are responsible for your own
shortcomings, not for those of another.

One of the most pious men I ever
knew was up to all manner of despic-
able tricks to beat his customers. He
was a farmer, independent despite his
dishonest practices. Where he got
any satisfaction in being dishonest
was more than I could understand. It
takes all kinds of people to make the
world and he was one of the off kind.

Reputation is worth a good deal and
the man who hopes to improve his
worldly condition by cheating his
neighbor is really a short-sighted in-
dividual. :

In a town where I lived many moons
ago were three farmers, not neighbors,
but living miles apart, who were strict-
ly honest. They made no parade of
this trait, but carried it as a part of
their everyday life. These men were
abundantly successful, had fine homes,
nice families, were in fact respected
bv the community at large.

One was a fruit farmer. I bought
my fruit for winter canning of him
times without number. _ Never had I
to require seeing the fruit to purchase,
since the man’s word as to quality
was as good as a bond. And such
measure as he gave would warm the
heart of an anchorite. Full measure,
fine fruit and a feeling of confidence
that warmed one’s heart. All this was
worth something to say nothing of
the good feeling that always prevailed.

These men were church goers, too,
but Christians as well.

It gives one a feeling of pleasure to
deal with men such as these, three
farmers. There were others in the
same township with whom I had some
dealing who seemed to carry the idea
that it was all right to beat a town
man if you could. These I dropped
from my deals and tied fast to those
who had treated me squarely. There
is a lot of satisfaction in dealing with
a man you know to be honest, and
when the great master of all makes up
his jewels these will surely be among
the select, occupying front seats.

Old Timer.

—---_. > ———
Department Stores Losing Out in
High-Class Apparel.

That department stores are losing a
large part of their high-class apparel
trade to the better types of specialty
shops, and that the present system of
supervision of the formers’ buyers by
merchandise me nis responsible for
this situation, is the tenor of a state-
ment issued by the Associated Dress

Industries of America.

“As indicative of the present situa-
tion,’ the statement says, “one of the
Association's members, who makes
garments to retail from about $75 up,
sald very recently that practically all
of his business is now done with spe-
cialty shops. He explained that these
shops have ‘built up a clientele which
will pay whatever price is asked for
good merchandise, and that they make
a good profit on the turnover.

He went on to say that the average
department store buyer is forced by
his or her merchandise man to make
the price the basis of buying. To meet
the demands of such a buyer means
to cheapen the garments or to lose
money on their production. Not only
that, he said, but the merchandise is
usually displayed in a store window
and is promptly copied by half the
manufacturers of low-priced merchan-
dise in the trade. This naturally re-
acts on the sales of the specialty shops

to whom he sells, and they stop using
his models,

Furthermore, he explained, in sell-
ing to high-grade specialty shops it is
not necessary to turn the merchandise
out in quantity. Purchases are small,
but steady, and the usual trade mal-
practices are not present. The need
of confining lines to a department
store also makes things serious if an
account is lost.

In only one way is the department
store the better customer, the manu-
facturer said, and that is there is gen-
erally less of a credit hazard present,
due to the more adequate capitaliza-
tion. Careful watching of specialty
shop accounts, however, keeps losses
negligible.

——_>+.>—____
What the Seller Does Not “Bargain”
For.

“Just what is a_ bargain-price?’
asked a prominent New York retailer
in print the other day who prefers to
maintain his prices always at a mini-
mum figure rather than to continually
offer reductions on a few items at a
time. “A bargain-price,” he continued,
“is the price to which the selling price
has been cut and at which the latter
should have been fixed to begin with.”

What this man has to say about
bargain-prices may certainly be par-
tially credited to his enthusiasm over
his own adopted way of doing business,
but there is a heap of truth in what he
says nevertheless.

There undoubtedly still are many
businesses which feel they cannot fore-
go the “pull” of the bargain-price. But
their number is as undoubtedly grow-
ing fewer. Already there is more than
a handful of leading merchants who
no longer follow the practice of quot-
ing so called comparative prices (Was
$So-and-So, now is $So-and-So) al-
though still clinging to the bargain im-
plication. And the time is coming—
well, let’s keep our eyes open, wait
and see.

In the meantime, when contemplat-
ing a reduction in price, get in the
habit of visualizing the extra business
which must be handled to make up for
the reduction. Figured on a 25 per
cent. margin, an article costing $75 is
sold at $100. If a bargain-price of $90
sells it, it means of course that $10
has not been realized. The profit has
been $15 and two-thirds more business
must be transacted to bring in that
lost $10. Instead of selling $100 worth
of goods, you have to sell $90 plus
$60 worth (two-thirds of $90) or $150
worth to make the same. In other
words, a 10 per cent. cut has required
50 per cent. more volume. Similarly,
a 15 per cent. cut will call for 75 per
cent. more volume. All of which is
something of a handicap to put on the
profits side of the ledger.

—_~++-+___
“Feminine” Millinery Selling.

Wholesalers find an expanded de-
mand for the more expensive types of
mililnery that is not altogether traced
to the seasonal stimulation resulting
from good selling weather. The belief
is that the movement for “dress and
occasion” millinery is making consid-
erable headway and that as the season
progresses this trend will become more
pronounced. In several quarters in the

 

 

19

trade it is reported that retailers are
doing well with the more typically
feminine types of hats, particularly
ones of velvet and hatters’ plush. Hats
featuring combinations of these ma-
terials with satins, metal cloths and
well.
this city are

soleil are moving particularly
The leading stores in
giving particular attention to
types._ Millinery clerks are also being
trained to sell dress hats at the same

these

time as the sports models, and these
tactics are said to be meeting with
success.

——_+- 2.
New Kind of Bedspread.

Something unusual in high-grade
bedspreads has been brought out by a
well-known manufacturer after two
and one-half years of experimenting.
In appearance the spread is not unlike
an ancient Hindu fabric. In construc-
tion it is a combination of highly-dec-
orative hand-worked chenille with
rayon, set off by a flounce woven in
such a way as to produce the effect
very fine knitted fabric. The
combination produces a soft cloth of
Although the
price of the merchandise is high, a
representative spread retailing at $65,

of a

unusual draping effects.

it is said to be indestructible.
According to the manufacturer, new
shades will be brought out continually,
but for the time being the color range
will be confined to blue, gold, cham-
white, and
He is contemplating the pro-

pagne, sea green, coral
mauve.
duction of bathroom sets to match the

spreads.

—_>->___

Hosiery Trade in Better Shape.

Although the situation in the hosiery
market, as it affects the more staple
lines of merchandise, continues to be
not all that it might, there is no ques-
tioning the fact that the goods in
question are in a better position at
present than they have been for many
months. Combed half-hose supply an
instance in point, according to the spe-
cial news letter of the National Asso-
ciation of Underwear
Manufacturers, and at least one case

Hosiery and
is known of a line of men’s “quality”
combed goods being oversold. Mercer-
ized goods, as a class, are in better
shape, but considerable irregularity ex-
ists because of keen price competition.
Misses’ 300-needle hose, both combed
and mercerized, are in a better posi-
tion than was true as recently as July.
Split-foot “number” are also moving
better.

—_2+->__
Negligee Makers Are Busy.

Negligee

well

manufacturers
with

are doing
lounging and house
Orders for early Fall are said
to be substantially ahead of last year
at this time and the prospects for the
holiday are considered very
The quilted satin robe is out-
standing in point of demand in the
better grade merchandise, while cor-
duroy selling well in the
lower-j riced division. Robes of chiffon
velvet and also of lightweight silks
tr'mmed with ostrich or even fur, are
the expensive garments.
Most of the silks used in present negli-
gees stress novelty decorative patterns
Some of these are jacquard effects
while others combine both printed ang
jacquard designs.

very
robes.

season
good.

robes are

leading in

:

  

 

20

RETAIL GROCER

Retail Grocers and General Merchants
Association.
President—Orla Bailey, Lansing.
Vice-Pres.—Hans Johnson, Muskegon.
Secretary—Paul Gezon, Wyoming Park.
Treasurer—F. H. Albrecht, Detroit.

 

Example of a Chain-Owning Whole-
sale Grocer.
Written for the Tradesman.

Here is a complete transcription of
an advertisement from the Capital
Times, Madison, Wisconsin, of Au-
gust 13:

Cash—The Sign of the Times

Some of our grocer friends complain
of the low prices which the Universal
Stores quote from time to time on
well-known articles. They say they
cannot live on such margins. Of
course they can’t and give delivery and
credit along with the goods.

But these same grocers can compete
with any cash chain store if they will
give no more than the cash store does.
And so can you, Mr. Credit Grocer,
if you take in the cash with one hand
as you pass out goods with the other.
If, however, credit and delivery are
furnished, they are additional features
for which there must be an additional
charge or you lose.

Advertising,day in and day out, by
the Universal Stores has made cash
the measure of prices. But it has, at
the same time, shown buyers that cash
prices do not pay for delivery or credit;
that these are services which must be
paid for by a higher price or a sep-
arate charge.

The grocer who is alert has noted
this change and is meeting the situa-
tion quite successfully by adapting his
prices to the wishes of his customers.
Those who want goods without ser-
vice pay only for gonds while those
who require credit and delivery must
pay for them. The chain store has no
terror for the wideawake dealer who
is a real merchant.

Look Forward—Not Backward
Gould, Wells & Blackburn Co.
Who is this Gould, Wells & Black-
burn Co.? It is the oldest wholesale
grocery house in Madison, established
some thirty years ago. That it was
established on old-time lines goes with-

out saying.

The Universal Grocery Co. began
business with a single, unpretentious
store about a dozen years ago. It now
operates twenty-four stores in that
moderate-sized city of 50,000. A few
years ago it absorbed the old Gould-
Wells institution. Now it operates its
own stores on the basis clearly indi-
cated in the advertisement I have
quoted and runs the wholesale house
separately, for its own purposes as a
retailer and to wholesale goods, in
open competition with other jobbers,
to any retail grocer who cares to trade
with it.

There is nothing secret about all
this. Nobody has tried to dodge or
cover up anything. Now the impulse
behind this frankness is revealed as a
reasoned conviction of the economic
soundness of the Universal-Gould-
Wells plan of operation. And _ inas-
much as the plan is logical, firmly
grounded in economics and established
as a demonstrated success, why should
it not be made known to everybody—
“everybody” in this case including the
consuming public?

Answer: There is no reason. The
consuming public is just as able to
think and reason as grocers are. That
the reasoning has not always been
logical has largely resulted from par-

MICHIGAN TRADESMAN

tial knowledge, and that has arisen
from the attempt to guard “trade
secrets.”

The people of Madison—its grocers,
the Universal company and its jobbing
house—all are to be congratulated on
this character of clarifying frankness.
Verily, it is time to “Look Forward”
—and Forward, incidentally, happens
to be the watchword of Wisconsin.

It will be a long time before the
counsel given by this advertisement
will become fully effective. Business
men in any line have hardly attained
the ability to compute justly, accurate-
ly, the margins that are proper for
various lines. Department stores have
come nearest to correct knowledge and
sound practice in this connection.
Other merchants either want knowl-
edge or fail to grasp the vital im-
portance of accurate figuring and
pricing.

It is astonishing, for example, to be
told that the change of price on any-
thing from fifteen to sixteen—dollars,
cents or dimes—results in a percentage
advance of six and two-thirds; and
that anything priced at sixteen which
was priced at fifteen yields six and a
quarter per cent. more margin. Yet
these things are so. Further, six per
cent. on sales is twice a fine net earn-
ings for almost any business—wonder-
ful in a grocery store and splendid in
all but the most prosperous of depart-
ment stores.

But such work as the Universal is
doing will educate many and do it
rather rapidly. For this kind of edu-
cation proceeds both on_ theoretical
and practical lines. The theory is the
preachment in the advertising. The
practical end is supplied by the force
of competition. So storekeepers who,
characteristically, never would use
their heads otherwise are forced to use
them by the fact that they simply
must know what to charge or go
broke.

Eventually, we shall have practical
application of Solomon’s incisive
proverb: “There is that scattereth
and yet increaseth, and there is that
withholdeth more than is meet, but it
tendeth to poverty.”

Seldom have I read a prettier story
than what I condense below:

A gentle elderly lady stood in a gro-
cery store. As she stood, she watched
a little boy who evidently was eager
to be waited on, but who was brushed
aside while older folks had attention,
regardless of anybody’s “turn.” Then
she called the child, asked what he
wanted, stepped with him to the grocer
and bought the articles. When they
were ready she said,in a quiet voice:
“I see you are busy.” “Yes,” said the
grocer, “we are always busy and es-
pecially so to-day.” Then she said:

“WhenI was a child, Mother often
gave big dinners sometimes to thirty
guests. The ch‘Idren were always
served first because Mother said they
had not learned the patience acquired
by their elders, and also they were
hungry. This little man,’ she con-
tinued, putting her hand on his head,
“has been waiting for nearly half an
hour. He has the money to pay just
the same as grown people who have
been served ahead of him. I can im-

(Continued on page 31)

  
 

—~ —
= —_ —

M. J. DARK & SONS

GRAND RAPIDS, MICH.

 

Receivers and Shippers of All

Seasonable
Fruits and Vegetables

 

September 22, 1926

 

 

 

 

ONE GROCER SAYS -

One grocer who was troubled with constipation and stomach troubles
says: “Having a grocery store, a customer told me of the help he got
from eating Fleischmann’s Yeast, so I tried it and feel safe to recom-
mend it to all.”—A. V. Collins,

Recommend it to your customers too. It will make them healthy—
better customers. And calling daily for their supply of yeast will give
you an opportunity to sell other groceries too.

FLEISCHMANN’S YEAST
service

 

 

 

 

Don’t Say Bread
— Say

HOLSUM

 

 

 

 

 

   
  

Delicious cookie-cakes and crisp
appetizing crackers—— There is a
Hekman food-confection for every
meal and for every taste.

 

 

 

 

 

 

 

 

 

September 22, 1926

MEAT DEALER

Neutral Lard.

One of the packing house products
that the general public is not familiar
with is called neutral lard. It derives
its name from the fact that this prod-
uct is commercially free from acids
and impurities, practically neutral as
to color and taste. It is a very fine
product, usually sold in tierces and
used principally in the manufacture of
butterine or oleomargarine, and ex-
ported largely to Holland.

There are two well established
grades of neutral lard, number one and
number two. Number one is made from
leaf fat and number two from back-
fat. Both grades are rendered in open
kettles similar to the kettles used
when manufacturing kettle rendered
lard, except they should be shallow.
The usual arrangement of equipment
for the manufacture of neutral lard is
a kettle in which to melt or render the
fat, a settling receiver, a strainer and
a storage tank. The usual method of
manufacturing neutral lard is to hash
the fat fairly fine. The steam is turn-
ed on while the kettle is being filled
and increased or decreased according
to the condition of the fat. If the fat
is not thoroughly chilled less steam is
used, but when the fat has been thor-

oughly chilled more steam is used.
Only sufficient steam to crush the
lumps is used. The temperature
should not reach over 100 degrees F.
while filling the kettle. When the
filling is completed the steam is in-
creased and the thermometer carefully
watched. At 124 degrees F. the steam
is turned off and both neutral and scrap
is emptied into the settling receiver.
This is done quickly and salt is then
added, about 7'%% pounds of salt to
1,000 pounds of fat. The material is
then allowed to settle for twenty
minutes, never longer than thirty
minutes. A siphon is then lowered to
within two inches of the scrap in the
bottom of the receiver. Two pails of
the product is drawn off before the
balance is passed through the strainer.
Two thicknesses of cheese cloth is
placed over the strainer. The neutral
from the settling receiver is run
through the cheese cloth covered
strainer into the storage tank. The
product is allowed to run slowly to
allow the strainer to fill gradually,
which is changed as soon as it becomes
clogged. The neutral is allowed to run
until it becomes dark or scrappy.
When the neutral is all in the stor-
age tank, it is allowed to stand 30
minutes, skimmed thoroughly and
heated to a temperature of 128 degrees
F. and allowed to stand until tem-
perature falls to 120 degrees F., when
it is then drawn into tierces. When
the tierces are filled they are removed
to a dry place, where the temperature
is not less than 66 degrees F., where
they are allowed to stand for ten or
twelve days with the bungs. out. The
product is then ready for shipment in
iced cars.

—_——2.-.+____
Beef—Past and Present.

One reason why we are getting beef
of high quality so generally at the
present time is that most steers are
sold younger than formerly, and be-
cause the types used for, beef are vast-

 

MICHIGAN TRADESMAN

ly superior to the usual animal two or
three decades ago. No better example
of the difference in beef type animals
could be presented than the pictures of
two famous beef animals placed side by
side. One is known as Old Geronimo
(Ger-o-nee-mo), and he was certainly
a classical example of the old Texas
longhorn. At the time the picture was
taken in 1899, he was thirty-six years
old and as thin as a rail. “Poor fel-
low,” was the expression of every one
I showed the picture to. Alongside of
him was Mah Jong, the Aberdeen
Angus steer that won the Grand
Champion prize at the International
Livestock Show at Chicago last win-
ter, and brought $3 a pound. In the
days when Texas steers predominated
in the meat supply of the country meat
was usually pretty tough, and judging
from some of the books we read some
modern writers who are not meat ex-
perts themselves copy from the writ-
ings of those days when claims against
tough meat were justified. Of course, we
have some tough meat at the present
time, but the percentage of it is by no
means as great as formerly. The Texas
longhorn shown in the picture we
started to tell about is typical of the
breed of the days when he was born.
The steers were rather small and de-
cidedly rangy, with all the points con-
ceivable except the good ones. They
were poorly bred and poorly fed,.and
the carcass came on the market lean,
watery, tough and uninviting in appear-
ance. On the other hand, the steer
of to-day, the kind Mah Jong is typ-
ical of, is a beautiful fellow to look at,
and when carcasses from this type are
put on sale they give the fullest satis-
faction to critical buyers and the meat
from them is all that the most fastid-
ious can desire. It is flavorful, tender,
juicy, bright in color, and on the whole
the kind that pleases the eye as well as
the palate. Considering the difference
in quality and considering the differ-
ence in satisfaction the meat gives
when consumed, it is cheaper than that
from grass-fed, old and angular kinds
that used to be. Ask anyone, ask
yourself, whether you would prefer, if
you had to choose, a moderate-sized
piece of delicious meat or a_ bigger
piece of tough meat.

—_22s___
Hides, Pelts and Furs.

Creer NO Ty oe ee 07
Greet NO. 2 oe 06
C@iired. NG 08

Cured; No. 2...
Calfskin, Green,
Calfskin, Green,
Calfskin, Cured,

Catenin, Cured, NO. 2 11%

wioree, No. ft ou 3 00

REOTAG, (INO. Bee eee 2 00
Peits

Te ee 50@75

SHAArinee 10@25c
Taliow.

PS eee 07

INO ees 07

NO ee ee 06
Wool.

Unwashed: medium —... @35

Unwashed, rejects

 

Vawaened. Gne —._...... @30

———_>~-~»_____
We All Have Them.

A man entered a bank with a large
legal looking document displayed
prominently in his grasp.

“What have you there?” he was
asked.

“A diploma from the school of ex-
perience,’ he gravely replied.

“What do you mean?”

“A deed to a gold mine that isn’t
worth two cents.”

 

21

 

 

 

Yellow Kid Bananas

all

year around

Bananas are the year ’round fruit.
They are clean, wholesome, nutritious

and delicious.

“Yellow Kid” Bananas are uni-

formly good. Send in your orders.

The Vinkemulder Company

GRAND RAPIDS, MICHIGAN

 

 

 

Always Sell

LILY WHITE FLOUR

“The Flour the best cooks use.”

Also our high quality specialties

Rowena Yes Ma’am Graham Rowena Pancake Flour

Rowena Golden G. Meal

Rowena Buckwheat Compound

Rowena Whole Wheat Flour

Satisfaction guaranteed or money refunded.

VALLEY CITY MILLING COMPANY

Grand Rapids, Michigan

 

 

 

THE TOLEDO PLATE & WINDOW GLASS COMPANY

501-511 |

Mirrors—Art Glass—Dresser Tops—Automobile

and Show Case Glass

All kinds of Glass for Building Purposes
GRAND RAPIDS, MICHIGAN

ONIA AVE., S. W.

 

 

 

 

WINDUSTITE”

Decorations losing freshness
KEEP THE COLD, SOOT AND DUST OUT

Install “AMERICAN
Weather Strips and save on your coal Diils, make
your house-cleaning easier, get more comfort from
your heating plant and protect your furnishings
and draperies from the outside dirt. soot and dust.
Storm-proof, Dirt-proof, Leak-proof, Rattle-proof.
Made and Installed Only by
AMERICAN METAL WEATHER STRIP CO.
144 Division Ave.,

Citz. Telephone 51-916

North
Grand Rapids, Mich.

all-metal

 

 

 

 

 

 

Originated and Made Only by
NATIONAL CANDY CoO., INC.

__ PUTNAM FACTORY

 

 

 

 

 

 

Guaranteed Pure

alitornmia Grape ,J

Place your order today

wice

 

D.L. CAVERA & CO., Grand Rapids

Phone 80-451, 64-468

 

 

 

 

 

4

HARDWARE

Michigan Retail Hardware Association.
President—George W. McCabe, Petos-

ey.
ace Exesifent—C. L. Glasgow, Nash-
ille.

Secretary—A. J. Scott, Marine City.
Treasurer—William Moore, Detroit.

v

 

 

Knowledge and Enthusiasm Count in
Stove Selling.
Written for the Tradesman.

“Know your goods.” The secret of
successful stove salesmanship is sum-
med up concisely in that one phrase.

It is conceded that the man who
knows the stove he is selling from the
base up has double chances of making
good. He can convince his customer
of the merits of the stove by showing
that he knows exactly what he is talk-
ing about.

A lady who had been inspecting a
range in a hardware store the other
day decided after about ten minutes’
colloquy with the clerk who was wait-
ing on her that she would not buy just
then. She had started for the door
when the proprietor, who had been
keeping a watchful eye on proceedings
from his office, intercepted her.

“I hope you have been well im-
pressed with our line?” he began,
pleasantly.

“They seem all right—in most
ways,” returned the lady. “But I am
very cautious about such matters. You
see, I particularly want a range with
an oven which can be regulated per-
fectly.”

“That is one of the strong points
about our range,” put in the dealer.
“Let me show you.”

He led her back to the stove depart-
ment and proceeded to demonstrate
how easily the heat in the oven could
be regulated.
and there.

He made the sale then

The argument was admirably ad-
vanced; but it succeeded purely and
simply because the dealer knew the
range and was able to convince the
customer on that one point. The clerk
had tailed because he did not under-
stand the range as thoroughly. His
explanation of the regulation of the
oven had failed to convince.

The question has often been argued
as to whether the dealer should strive
to have all his staff thoroughly ground-
ed in stove knowledge, or to have one
“crackerjack” salesman literally steep-
ed in stove lore to handle the stove
trade as much as possible.

An ideal state of affairs, of course,
would be to carry a whole staff of
crackerjacks. But then the stove de-
partment is only one branch of the
business. Crackerjacks are needed in
every department, and it is hardly to
he expected that each member of the
staff will develop into a thoroughly
efficient salesman of every class of
goods. It is not very probable, there-
fore, that any hardware dealer will at-
tain the distinction of managing a staff
made up of crackerjack stove sales-
men. It is wise, therefore, to endeav-
or to make all members of the staff
as efficient as possible and to have at
least one man who can be depended
upon in any emergency.

The expedient has sometimes been
adopted of sending men to the factory
to learn all that they can there about

MICHIGAN TRADESMAN

the stoves they have to sell. The idea
has good features. The salesman sees
the stove in the making and picks up
a great amount of practical knowledge
regarding it which he could not ac-
quire in any other way. He probably
also has the opportunity of meeting
and talking with the men engaged in
the national campaign for the sale of
the stoves, and in that way he learns
much. A good salesman should re-
turn from such an excursion brimful
of new ideas and enthusiasm.

But this can be done in a few cases
only and it devolves on the majority of
hardware dealers and clerks to ac-
quire their knowledge by a more grad-
ual process. This they can do by
reading the literature that the manu-
facturers send out, and by studying
stove problems generally. sy culti-
vating the acquaintance of the stove
travelers, much valuable information
can be secured. The traveler can be
depended upon to explain any point
on which the salesman is not quite
clear.

Enthusiasm is a great aid to sales-
manship. “Believe in your goods” is
second only to “Know your goods.”
The man who believes can talk his
goods with redoubled force and with
conviction showing behind his words.
Belief is catching; and so is lack of
belief. If the salesman is indifferent,
he soon transmits the germ of doubt
to his customer and the latter is not
likely to buy. On the other hand, if
the salesman is just brimming over
with belief, the customer cannot help
but catch the infection.

There is a danger, of course. The
salesman must not overdo it. When
his enthusiasm borders on extravagant
exuberance, the customer falls back
on his natural store of skepticism and
is inclined to doubt the sincerity of
the salesman. He thinks that the
simulation of enthusiasm ig part of the
latter's duties.

It is the other kind of enthusiasm
that pays—the quiet but very evident
and earnest enthusiasm which seems
to indicate a deep-rooted belief in the
goods.

I asked a young clerk the other day
what make of stoves was handled in
his store.

“We handle Blank’s,” said the clerk.
“And it’s a great line. It’s a pleasure
to sell such stoves.

“I've been here about a year and
a half,” he went on. “Before I started,
we had a range at home made by the
——— people; a good stove but not
nearly as good as what we sell here.
As soon as I found out how good these
ranges were, | got rid of the one at
home and put in one of ours. And it
certainly was a good move.”

He believed in that line of stoves,
did this clerk.
salesman. The dealer told me that

And he was a good

when this new clerk joined the staff,
he did not know anything about stoves
but that he had developed into a very
efficient salesman. His enthusiasm
made up fully 50 per cent. of his sell-
ing efficiency.

Knowledge and enthusiasm must go
hand in hand. To know the goods
is highly essential but knowledge is
not particularly effective if linked with

 

 

September 22, 1926

 

 

Michigan Hardware Co.

100-108 Eilsworth Ave.,Corner Oakes
GRAND RAPIDS, MICHIGAN!

&

Wholesalers of Shelf Hardware, Sporting
Goods and

Fishing Tackle

 

 

 

 

 

 

 

 

BROWN &SEHLER
COMPANY

“HOME OF SUNBEAM GOODS”

Automobile Tires and Tubes
Automobile Accessories
Garage Equipment
Radio Equipment
Harness, Horse Collars

Farm Machinery and Garden Tools
Saddlery Hardware
Blankets, Robes & Mackinaws
Sheep lined and
Blanklet - Lined Coats

 

GRAND RAPIDS, MICHIGAN

 

 

 

 

 

 

 

 

FOSTER, STEVENS & COMPANY

Grand Rapids, Michigan

 

 

 

 

 

 

 

10% off on time payments 15% off for
cash on our Sample line of Gibson
Refrigerators. We have number 124-
125 and 126 in stock.

Also a number of smaller used boxes.

G. R. STORE FIXTURE Co.

7 Ionia Avenue N. W.

 

 

 

 

 

 

 

 

 

 

 

 

iets fo an

 

CB iat OP in seactrc

 

September 22, 1926

indifference. On the other hand, en-
thusiasm will not serve alone, unless
the salesman has something behind it.
He must be in a position to account
for his belief in the good he sells.
Enthusiasm without knowledge is
likely to impress the customer as mere
idle vaporing.

Yet while knowledge plus enthus-
iasm constitutes an immensely valu-
able selling team, the shrewd salesman
will not allow the team to run away
with him. He must guard against the
danger of too extensive indulgence in
technical language in talking stoves to
his customers.

“A salesman must remember to
make his demonstration simple,” an
experienced hardware dealer said the
other day. “It is so easy to talk of
duplex drafts and the like. Yet for
the average customer you might as
well talk about the
steel.”

chemistry of

The knowledge the average individ-
ual on the other side of the counter
possesses On the subject of stoves is

elementary. People know a_ draft
from a grate, but their knowledge does
not go much further. At the same

time, when the question of a stove

purchase comes up, the purchaser
wants to understand all about the ar-
ticle he is getting. He knows that
he has got live with that stove for
some years, and that his comfort will
depend largely upon his ability to get
the best results out of it.

It is highly unsatisfactory,
fore, when the salesman explains the

there-

various points with a mixture of tech-
nical terms unintelligible to the cus-
tomer. In many cases the customer
will go to some other dealer where he
can get an ordinary, common-sense
explanation of how to
stove. A command of technical terms
is a valuable asset to any salesman,
but it should be kept under control.
Over-knowledge linked with verbosity
can be quite as injurious, sometimes,
as complete ignorance.

The salesman should, therefore, re-
strain his impress

operate the

natural desire to
the customer with the extent of his
knowledge on the subject of stoves,
and endeavor instead to make the cus-
tomer himself understand the stove
under inspection. That is the short
cut to salesmaking.

The question opens up some other
important considerations. Many sales-
men apparently entertain the belief
that glibness is the only quality re-
quired in salesmanship. They try to
talk their customers into buying, as-
sailing the barricade of their indeci-
sion with a fusillade of words. It is
possible that, in some cases, such tac-
tics are effective; but these cases are
rare indeed. A salesman who monop-
olizes the talk, who hurries the custo-
mer along from point to point and
impetuously pushes aside all objec-
tions, is more likely to antagonize than
to convince.

One of the best salesmen the writer
ever knew was a merchant who be-
lieved in letting the customer do con-
siderable of the talking. “To sell a
stove,” he explained, “you have to
offer something which suits the cus-
tomer perfectly, and you can only

MICHIGAN TRADESMAN

find out what suits him by letting the
customer talk.”

This merchant’s policy was to give
opportunity to
explain their views and preferences,
reserving his own views until he had
heard from them. Then he would de-
scribe the stove, fully yet simply and
briefly.

his customers every

At the end he would bring
his heavy guns into action, introduc-
ing his best arguments, shaping them
to meet the views and arguments ad-
vanced earlier by the customer. This
method of attack he found much bet-
ter than scattering his arguments and
leaving the customer to bring up his
objections at the end when the deal
should be in shape to close.

No dogmatic rule can be laid down,
of course. There are people who have
to be railroaded into making a _ pur-
chase by sheer force of words, just
as there are loquacious persons who
insist on monopolizing every phase of
the negotiations, relegating the sales-
man to a background of monosyllabic
acquiescence. But the salesman should
always give the customer a chance
to talk, to explain, and to ask ques-
tions.

The purchase of even a $50 stove is
an event in the lives of most people.
They feel that they are about to place
an important order with the dealer and
that they are deserving of every con-
sideration. If the salesman brushes
their objections aside and glibly re-
fuses them a chance to express their
views, they are apt to take offence.
They feel that he is underrating the
importance of their part in the deal.

It is worth remembering that the
too frequent use of technical terms in
explaining a stove is apt to lead to
considerable trouble after the deal is
made. Some _ people they
understand when they do not, or are
too stiffly proud to expose their ignor-
ance by asking for further enlighten-
ment. As a result, they do not know
how to operate the stove properly, and
so fail to get satisfactory results. This
means a trip to the house by a repre-
sentative of the store or, worse still,
the harboring of a grudge on the part
of an unsatisfied customer.

Know your goods, believe in them
—but let your customer do his share
of the talking, and use your knowledge
to counter and overcome his objec-
tions. And when you talk stove to
him, be sure you talk stove in terms
that he can understand.

Victor Lauriston.
a
Jacquard Effects in Shirtings.

Shirt manufacturers are placing fair-
ly good orders for silk shirtings for
their holiday lines, according to one of
the leading shirting producers. Jac-
quard figured merchandise is leading
in the demand, with white and light
tan grounds receiving most attention.
The jacquard treatment takes the form
of stripes of various widths on which
are placed medium sized jacquard mo-
tifs. The satin stripe on a white ground
is selling particularly well. Some sam-
pling of merchandise for next Spring
has been done, but definite trends,
aside from a slight preference for white
and light brown grounds, have not yet
made their appearance.

imagine

      

DELICIOUS

\\r "waelddi5
err wero 5
| wet Pada a3 ROASTER
(i
peTRO!T bie

=

 

23

 

You Make
Satisfied Customers

when you sell

‘“SUNSHINE”’
FLOUR

Blended For Family Use
The Quality is Standard and the
Price Reasonable

 

Genuine Buckwheat Flour
Graham and Corn Meal

J. F. Eesley Milling Co.
The Sunshine Mills
PLAINWELL, MICHIGAN

 

 

5 |b.,

ae

rye tlds
= ard i

ces

1 Ib.,
VY Ib.,
}

Tf Ib.,
i Pp 0) CaN
| wT yy =

lee. meee, Pigs.

 

HARRY MEYER
Distributor
816-20 Logan St.
Grand Rapids, Michigan

 

 

 

BIDNEY ELEVATORS

Will reduce handling expense ané
speed up work—will make money

for you Easily installed. Plana
and instructions sent with each
elevator. Write stating require-

ments, giving kind of machine and
size of platform wanted, as well
«++ height. We will quote a money
P eaving price

Sidnev Elevator Mnfg. Co.. Sidney, Ohle

 

 

Henry Smith Floral Co., Inc.

52 Monroe Ave
GRAND RAPIDS. MICHIGAN

PHONES: Citizens 65173. Bell Main 175

 

 

Bell Phone 596 Citz. Phone 61366

JOHN L. LYNCH SALES CO.
SPECIAL SALE EXPERTS
Expert Advertising
Exoert Merchandising
209-!10-211 Murray Bidg
Gkanh 4 vrs MICH IGaas

 

Watson-Higgins Milling Co.

GRAND RAPIDS, MICH.

NEW PERFECTION
The best all purpose flour.

RED ARROW
The best bread flour.

Look for the Perfection label on
Pancake flour, Graham flour,
Granulated meal, Buckwheat flour
and Poultry feeds.

Western Michigan’s Largest Feed
Distributors.

 

 

IVAN WESTENBRUGGE

Grand Rapids - Muskegon
Distributor

Nucoa

The Food of the Future

CHEESE of All Kinds
ALPHA BUTTER
SAR-A-LEE

BEST FOODS Mayonaise

Shortning

HON EY—Horse Radish
OTHER SPECIALTIES
Quality-Service-Cooperation

 

 

 

A COMPLETE LINE OF

Good

Brooms

AT ATTRACTIVE PRICES
CAMS

Michigan Employment
Institution for the Blind
SAGINAW W.S., MICHIGAN

King Bee
Butter Milk

Egg Mash

18% Protein

The Mash you have been look-
ing for. A Buttermilk Mash at
a reasonable price.

Manufactured by

HENDERSON MILLING
COMPANY

Grand Rapids, Mich.
“The reliable firm.”

 

 

 

 

 

SS

 

 

24

COMMERCIAL TRAVELER

Plans Complete For the Port Huron
Convention.

 

 

Detroit, Sept. 21—The stage is all
set for the annual convention of the
Michigan Hotel Association, at Port

Huron, this week Friday and Saturday,
and indications from advance reserva-
tions made are that it will be the larg-
est in attendance of any of its prede-
cessors.

On Friday morning the opening ses-
sion will be held at Hotel Harrington,
where the deliberations will be pre-
sided over by President John A. An-
derson.

After the address of welcome, there
will be the customary roll call, presi-
dent's annual address, reports of sec-
retary, treasurer and chairmen of the
various standing committees, appoint-
ment of nomination and resolutions
committees, announcements, etc.

At noon a luncheon for members
and their wives will be tendered by
Hotel Harrington. On this occasion
E. M. Statler, of Hotels Statler fame,
will deliver an address on “Overpro-
duction of Hotels,” which promises +o
be the big hit of the convention.

Mr. Statler, as is well understood, is
one of, if not the foremost operators
in the world. He has had tremendous
amounts of capital at his beck and
call for a quarter of a century. has
built half a dozen of America’s largest
establishments, but he has come io
realize that overbuilding has made the
industry a most precarious one, and he
is bringing to Michigan hotel men a
message which is well worth while for
them and ought to be of outstanding
interest investors who have become
obsessed with the notion that hotels
are gold mines and not games of
chance.

(On account of the importance of
this offering by Mr. Statler. arrange-
ments have been made to publish ver-
batim this lecture in next week's issue
of the Tradesman, and this is a sug-
gestion to such as do not read _ this
publication regularly to arrange to se-
cure a copy of the ‘ssue of Sept. 29,
as well as subsequent issues.)

Friday afternoon will be spent at the
Port Huron Golf and Country Club,
where several golf tournaments have
been arranged, among them one for
the Michigan Hotel Association cup,
now in possession of Robert C. Pinker-
ton, Manager of Hotel Normandie,
Detroit, followed by contests for vari-
ous prizes, in which provision has been
made for the ladies of the Association
as well.

Barnyard golf (quoits), tennis. hand
ball, as well as bridge, are carded.

Durine the afternoon at the same

place, members who do no* play golf
will hold a round table discussion of
hotel affairs. These sessions have al-

ways been popular and well attended.
There will be no speeches—just small
talk of an interesting character.

In the evening a banquet will he
served, followed by dancing. No
spell binding. i
Saturday morn‘ng
—say 9 oclock—the business session
will begin at Hotel Harrington, with
the customary question box. conducted
by H. Wm. Klare, Hotel Statler. These
discussions have been increasing in in-
terest and importance each year, so
that the list of topics is most compre-
hensive and the talks will be of great
interest.

3right and early

The question box will be followed _
addresses by David Olmste eh or 4.
Stevens & Co., Chicago, hotel archi-
tects; Frank A. Kenyon. superintend-
ent of Mackinac Island State Park. on
the topic of “State Parks,” and Paul
Simon, Horwath & Horwath. Chicago,
hotel accountants, on “Problems of
Hotel Operators.”

“All “pot boiling’ features have
been eliminated by President Ander-
son. Talks will be brief and to the

MICHIGAN TRADESMAN

point and will have direct bearing on
hotel interests.

Saturday noon the men folks will
be conducted to the Elks Temple,
where a luncheon will be served
through the courtesy of Earl Norris,
owner of Hotel Lauth. Before com-
pletion of this function. unfinished
business will be taken up, officers will
be elected, and the afternoon will be
profitably occupied.

Concurrent with this will be a com-
plimentary luncheon given to the
ladies of the Association by O. D.
Avery, of Hotel Metropole, followed
by a theater party and shopping tour.

The official banquet will be given at
the Hotel Harrington at 6 p. m, fol-
lowed by dancing.

All functions will be informal and
all hotel men in Michigan and _ their
Wives are invited, whether members or
not. If they are already members they
will not need urging. If not, they can
qual‘fy on arrival at Port Huron and
feel just as good about it as the regu-
lars.

On my way to Port Huron I in-
dulged in a period of visiting (“spong-
ing,’ one of my hotel friends would
call it) with various hotel acquaint-
ances en route.

At the new Hotel Olds, Lansing,
George L. Crocker, manager, I arrived
just in time to participate in a com-
plimentary banquet given to the In-
dustrial Commercial Travelers by the
said Crocker, which abounded with
splendid talks, interspersed with much
mirth. What I learned about the Olds
vou will all know as soon as the ex-
citement of the hotel convention has
blown over.

I had heard that Ernie Richardson,
of Hotel Kerns, had Sn Eee De a seri-
ous surgical operation, but I am happy
to say that while the report was true,
I never saw “Rich” looking anv better
in all the years I have known him. A
trifle weak, to be sure, but up and
around, and promises to attend the

Port Huron convention. His host of
friends throughout Michigan will ie

glad to know this.

Chas. T. Quinn, Manager of Hotel
Roosevelt, was up to h’s ears in busi-
ness, and advised me he had a most
prosperous tourist business during the
summer.

Also Charley Kontas, the most af-
fable proprietor of Hotel Detroit, had
a bunch of simoleons packed away as
the result of frivolities of season’s
transients.

A couple of days at Port Huron to
look over arrangements for the con-
vention and then a flying trip to De-
troit to see what is happening.

The first individual I met who look-
ed familiar was that old-time prince of
good fellows, Charles W. Norton, at
his very own hotel, the Norton: also
his offspring, Preston D., who does
the active managing around the hotel.
Charley thinks he js the boss, but
Preston—well, Charley is like a lot of
married men I know who “boss” in
thought only. You all know Hotel
Norton. Does a capacity business all
the week days and then puts up a lot
of cots for the week ends for the boys
who want to Sunday at “home.” Beat
‘t if you can.

Spent some time at the nearly com-
pleted Hotel Savoy, looking it over
under the guidance of A. B. Riley,
managing director. When I say nearly
completed I might qualify by stating
that the Savoy is already open for
Susiness, with the customary evidences
of newness always in evidence at ho-
cel openings. Construction on this 700
room hotel was in reality commenced
about March 16. Its progress has set
a new record for building activity, not
to be wondered at when you once con-
nect up with that human cyclone, A.
B. Riley, who was on the iob twenty-
four hours a day.

Reminding me that Charley Norton
took me into his confidence to the ex-
tent of imparting the information that
the said “cyclone” wagered him $100

that the Savoy would be completed in
ten months, and Charley covered the
bet. Charley pays. The actual time
consumed was less than eight.

Mr. and Mrs. Ward B. James, of
Hotel Tuller, are the proud possessors
of a nine-weeks-old twelve pound boy.
I was called in to inspect it and after
pronouncing it well worth raising, was
inveigled into assisting Ward at baby
tending. Changes at the Tuller under
the management of Mr. James. and es-
pecially since I last visited it in the
early summer were a matter of won-
derment to me. The cafeteria has been
materially enlarged, the whole inter-
ior has been redecorated, and new and
modern equipment for service has
been installed. Notwithstanding in-
creased facilities its capacity is still
taxed to the utmost, the result of per-
fect service and reasonable charges.
The lobby, dining room, and many of
the guest rooms have been rehabilitat-
ed, and these improvements are ap-
parent at first approach. Later on I
will talk about this at length, but the
intelligent “comp” is howling for
“copy” and woe unto him who does
not have his stuff on the editor’s hook
by Monday morning.

At Flint, changing from bus to
train, I had an hour to spend with T

C. Riley. proprietor of the Hotel Ores
den. By an unusual coincidence my
visit proved contemporaneous’ with

his dinner hour, so he led me into that
wonderful dining room, and_ this js
what he offered me at “professional”
rates: He charges cash customers
one dollar:

Canteloupe cocktail
Vegetable Soup a la Julienne
Consomme Clear en Tasse
Celery Branches Queen Olives
Groiled Whitefish, Lemon Butter

Grilled Club Steak, Muhsroom Sauce
Chicken Potpie, with steamed dumplings
Broiled Lamb Chops with Bacon

Veal Cutlets Breaded, To.nato Sauce
French Fried Potatoes

Candied Sweet Potatoes
June Peas
Salad en
Hot Rolls
Cocoanut Custard Pie, Orange Sherbet

Brick Ice Cream with Chocolate Cake

American Cheese
Chilled Honey Dew Melon
Beverages

Can you beat it? If so, please ac-
company your invitation with a copy
of vour program.

Tom Riley is the individual who, <n
the occasion of the convention of the
Michigan Hotel Association, at Flint,

Tomato Surprise

three years ago, invited the members
over to the Dresden to partake of a
“snack,” as he called it, and then out-

rivaled the meals of the old Cadillac.
He served a regular meal and I still
hear about it. Frank S. Verbeck.
—_—_2-<._
Just a Reminder.

Many merchants send their custom-
greeting card
this custom it is
placed. {t is

delivery on

Christmas each

If you follow

ers a
year.
time
always
these
order

your order was
difficult to get
cards if you wait to place your

in November or early December.

 

f It is the Tuller
Oo2z

Facing Grand Circus Park,
the heart of Detroit. 800
pleasant rooms, $2.50 and up.
ard B. James, Manager.
DETROIT, MICH,

HOTEL

ULLER

 

September 22, 1926

 

 

WESTERN HOTEL

BIG RAPIDS, MICH.
Hot and cold running water in all
rooms. Several rooms with bath. All
rooms well heated and well venti-
lated. A good place to stop. Amer-
ican plan. Rates reasonable.
WILL F. JENKINS, Manager

 

 

 

s
Wolverine Hotel
BOYNE CITY, MICHIGAN

Fire Proof—60 rooms. THE LEAD.-
ING COMMERCIAL AND RESORT
HOTEL. American Plan, $4.00 and
up; European Plan, $1.50 and up.

Open the year around.

 

 

 

CUSHMAN HOTEL

PETOSKEY, MICHIGAN

The best is none too good for a tired
Commercial Traveler.

Try the CUSHMAN on your next
trip and you will feel right at home.

 

 

 

 

Hotel Hermitage

EUROPEAN
Room and Bath $1.50 and $2.00

JOHN MORAN, Mar.

 

 

 

Columbia Hotel
KALAMAZOO

Good Place To Tie To

 

 

Four Flags Hotel
NILES, MICH.

80 Rooms—50 Baths
30 Rooms with Private Toilets

Cc. L. HOLDEN, Mgr.

 

 

 

 

Occidental Hotel

FIRE PROOF
CENTRALLY LOCATED
Rates $1.50 and up
EDWART R. SWETT, Mar.
Muskegon -t- Michigan

 

 

 

HOTEL DOHERTY

CLARE, MICHIGAN

Absolutely Fire Proof, Sixty Rooms,
All Modern Conveniences. RATES
from $1.50, Excellent Coffee Shop.

“Ask the Boys who Stop Here.”

 

 

 

CODY HOTEL

GRAND RAPIDS

RATES—$1.50 up without bath.
$2.50 un with bath.

CAFETERIA IN CONNECTION

 

 

 

 

HOTEL RICKMAN
KALAMAZOO, MICH.
One Block from Union Station

Rates, $1.50 per day up.
JOHN EHRMAN, Manager

 

 

el

Ask about our way.
Barlow Bros., Grand Rapids, Mich.

HOTEL KERNS

30 Rooms With or Without Bath
Popular Priced Cafeteria in Con-
nection. Rates $1.50 up.

E. S. RICHARDSON, Proprietor

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

September 22, 1926

World Problems Settled By Verbeck.

Detroit, Sept. 21—Out in Seattle,
the other day, the authorities took
away from its father and mother, their
8 year old boy, because of his failure
to salute the stars and the inability
of his parents to compel him to do so.
Tragic as this must seem to the civil-
ized world outside of the State of
Washington, it is a matter of fact that
it is a law and has been declared valid
by the highest court of that common-
wealth.

Veneration for the flag, practiced in
sincerity, is a grand sentiment, but
violation of the sanctiy of the home
is taboo under the old English law,
as well as the statutes of most states
and civilized countries.

Naturally such a piece of legislation
would not receive the sanction of the
Federal Supreme Court, but a family
of ordinary means, is hardly in a posi-
tion to appeal to the higher tribunal,
hence this lad must be turned over to
the authorities until such time as he
reaches the age of discretion, or other-
wise stultifies his conscience.

Washington has heretofore stood for
progress, but such proceedings savor
of the blue laws of New England
which fell into the discard several years
ago.

Moral suasion would seem a better
method of accomplishing what the
Seattle people are evidently trying to
bring about by the coercion of the
Soviet.

Congressman Upshaw, of Georgia,
fell outside of the breastworks in the
recent primaries of that State. He
was a great stickler for the Constitu-
tion of the United States, when it fit-
ted into his political scheme, but he
was a fanatic of the first water and
his vulgar attacks on such as did not
believe as he did, isolated him from
that fraternalism which exists between
the Nation’s legislators.

Free speech and equal rights meant
nothing to him so long as he could
spellbind on the 18th amendment, and
though it was shown by the Reed com-
mittee that he had always taken care
to extract the last cent he could for
his speeches from the Anti-Saloon
Lague, on account of his persistent
bargaining, he was not diplomatic
enough to give a great deal in return.

Congressman Upshaw was the out-
growth of superstitution. He believed
the negro was created for serfdom and
that liquor was bad for him and cur-
tailed his producing power, but his in-
timates and supporters were of those
who believed in one law for the goose
and another for the gander, and he

was the beneficiary of their voting
power.
His own Congressional colleagues

are unanimous in the sentiment that
he can be spared from these deliber-
ations.

Now that floods in Illinois have
forced water from the Chicago drain-
age canal back into Lake Michigan,

possibly, for the moment, at least, we °

will hear less talk about the “wanton
steal”, and some movement will be

made to curb the insatiate demands of .

Niagara Falls which is draining off
many times the amount of water which
Chicago requires to ward off malaria
and typhoid fever.

That preacher out in Washington
hardly, to my notion, sets a worse
example, when he is arrested for “gun
toting” in a moonshine raid. He claims
self-defense, but the victim was shot
in the back, which hardly verifies the
assumption. At any rate the prose-
cuting attorney out there says it was
a case of “cold blooded murder.”

But waiving all the evidence in this
particular case, what effect upon the
public mind must be expected from
this illustration of a preacher of the
gospel, armed with a death dealing
weapon, chasing after a violator of the
liquor law? It hardly looks like one
of the functions of the Christian pas-
torate? In the case of a murder, bur-

MICHIGAN TRADESMAN

glary or other felony, would his high
calling justify him in toting a gatling
gun? Hardly.

This alleged man of God—He who
teaches us charity for all—violated a
statute which is intended to throw a
mantle of protection around all good
citizens, and the result is that a human
life, which cannot be restored, has
been blotted out. Shall we have one
law for the minister and still another
for the layman?

We hear of the church militant and
perhaps this Washington dominie is
an exponent of applied Christianity.
His zeal may have been well inten-
tioned, but he primarily usurped a
regulation which limited the use of
fire arms to officers of the law, and
in the eyes of the prosecuting attorney,
who ought to know the law, he has
committeed a “cold blooded murder.”

Have we reached the point where
the laws handed down by the Creator
are to be disregarded by one of his
spiritual representatives, and the clergy
is to assume the role of detective, con-
stable, prosecutor and possibly exe-
cutioner? Even waiving all this, what
about the moral effect upon the world
by the actions of a delineaor of the
Ten Commandments, most of which
were embodied in the laws of our land
long before it became unlawful to traf-
fic in liquor? ‘Thou shalt not kill”
stands out in bold relief from the
tablets handed down to Moses. Are
there any other commandments that
we have never heard of. Do we ever
hear of any disciples of the gospel
sleuthing for murderers, burglars or
wife beaters? Have we got to except
the units of the ten commandments
when it comes to dealing with evan-
gelists?

If the Washington prosecutors take
hold of this affair conscientiously and
conclusively, there will be a howl go
up to high heaven of persecution and
martyrdom, but here is a clear case of
“gun toting” and “bloody murder” and
electrocuting was not primarily in-
tended as a punishment, but an exam-
ple and a determent of crime.

Maybe this “bread and water” diet
which that Nebraska judge inflicted
on malefactors is all right. If it works
it will save a large bill of expense for
the taxpayers as well as the relatives
of the violators.

Bread is the “staff of life” and clear,
sparkling water a rare gift of nature.
Some folks will insist that compulsory
drinking of water is “cruel and in-
human punishment” and that the Na-
tional Constitution will be drawn into
the controversy. The Supreme Court
of Nebraska has already declared that
a “bread and water” diet does not con-
stitute “cruel and inhuman punish-
ment’, but then these jurists are the
product of a community which went
onto a water diet decades ago and are
unused to any other beverage.

Not so with the stall fed occupants
of the bench at the Nation’s capitol.
Some of them who do not believe
liquor is a curse, but who absorb water
as a chaser, might be skeptical as to
its life sustaining qualities.

Aside from cases which deserve
hanging as an adequate punishment,
and where the culprit might be charit-
ably prepared for the woes of the
future punishment, I hardly agree with
the sentiment. The poor ruralite who
draws off a little of the moisture from
his silo to use as a prevention of the
effects of adder bites hardly deserves
it.

And besides bread, as we all know,
is “fattening.”

Prospective Governor Fred Greene
must be much perturbed over the dis-
affection in the Republican party be-
cause a very large percentage of them
wanted him apparently. If all the ad-
cherents of the opposing candidate
“bolted”, there would still be a quorum
for the Ionia man. But they will not.
Some of them will make “heap talk’,
but their indigestion will wear away
and Mr. Greene will have the oppor-

tunity of demonstrating in State af-

fairs just as we all know he has been

in private, an efficient man of business.
Frank S. Verbeck.

—_++>_____
Late News From the Head of Lake
Charlevoix.

Charlevoix, Sept. 21—During my
annual visits here I had an opportun-
ity to admire a bond of true friendship
which existed for years between Mrs.
Louise Elston and Mrs. Sarah Emory,
who just passed away. In the early
days they’ were next door neighbors
and chummed until the end. Mrs.
Emory left the local hospital a few
days ago to stay with Mrs. Elston;
then they decided to go to Battle
Creek and Mrs. Elston went there with
her; but she passed away in the sani-
tarium, so they brought her remains
back to the Elston cottage, where fu-
neral services were held Monday.

Last Friday evening between sixty
and seventy of the largest real estate
operators on the West coast of Michi-
gan held a banquet at the Hotel Char-
levoix for the purpose of getting to-
gether for some preliminary plans
prior to the meeting to be held at
Grand Rapids on Sept. 23, for the per-
manent organization of a publicity bu-
reau for Western Michigan.

25

The new Logan Thompson boat
house to house Mr. Thompson’s yacht,
Sylvia, has just been completed and
topping the cupola of the boat house
is an unusually fine piece of copper
wok in the form of a beautiful weather
vane. This piece was made by Frank

Novotny, of the Robert Bonthron
Plumbing establishment, and is cer-
tainly a credit to the maker. The vane

represents a sailing vessel in full rig
which is mounted on a large copper
ball. The entire piece was about ten
feet in height before mounted on the
cupola of the boat house.

The real estate office of .Earl A
Young reports that an unusually large
number of cottages have been leased
in advance for next season and every
indication is that the resort business
for 1927 is going to be larger than
ever here at Charlevoix.

L. Winternitz.
ee eg

Successful merchandising is built on
a foundation of advance sales, in which

merchandise has little or no part. The
stock involved comprises courtesy,
honesty, character and service. The

price obtained is the greatest of mer-
cantile assets—Reputation.

 

Hotel
| Whitcomb

ST. JOSEPH,
MICHIGAN

 

Announcing Reduction in Rates

Rooms with Lavatory $1.25 and $1.50
per day; Rooms with Lavatory and
Private Toilet $1.50 and $1.75 per day;
Rooms with Private Bath $2.00, $2.50
and $3.00 per day. All rooms Steam
Heated. Cafe in connection, best of
food at moderate prices.

J. T. TOWNSEND, Manager

 

 

 

HOTEL OLDS
LANSING
300 Rooms 300 Baths
Absolutely Fireproof

Moderate Rates

Under the Direction of the
Continental-Leland Corp.

Gerorce L. Crocker,
Manager.

 

 

 

 

 

 

NEW BURDICK

In KALAMAZOO, MICHIGAN is the famous

in the Very Heart

The Only All New Hotel in the City. Representing a $1,000,000 Investment

250 Rooms—150 Rooms with Private Bath—European $1.50 and

RESTAURANT AND GRILL—Cafeteria, Quick Service,

Entire Seventh Floor Devoted to Especially Equipped Sample Rooms
WALTER J. HODGES, Pres. and Gen. Mgr.

Fireproof
of the City Construction
up per Day
Popular Prices

 

 

 

150 Outside Rooms

 

 

$1.50 and up - 2

HOTEL CHIPPEWA

HENRY M. NELSON, Manager
New Hotel with all Modern Conveniences—Elevator, Etc.

Hot and Cold Running Water and Telephone in every Room

60 Rooms with Bath $2.50 and $3.00 *

European Plan
MANISTEE, MICH.

Dining Room Service

 

 

 

Excellent Cuisine
Turkish Baths

WHEN IN KALAMAZOO

Stop at the 5

   

Headquarters for all Civic Clube

Luxurious Room:
ERNEST “cLEAN

 

Corner Sheldon and Oakes;
Facing Union Depot;
Three Biocks Away.

 

 

 

HOTEL BROWNING

GRAND RAPIDS

Rooms with bath, single
Rooms with bath, double $3 to §3.80
None Higher.

160 Fireproof
Rooms

$2 to $2.50

 

 

 

 

GRAND RAPIDS’
400 Rooms—400 Baths

MORTON HOTEL

Rates $1.50, $2, $2.50 and up per day

NEWEST HOTEL

 

 

 

Rooms $2.00 and up.

The Center of Social and Business Activities

THE PANTLIND HOTEL

Everything that a Modern Hotel should be.

With Bath $2.50 and up.

 

 

 

DRUGS

Michigan Board of Pharmacy.
President—Claude C. Jones.
Vice-President—James E. Way.
Director—H. H. Hoffman, Lansing.
Coming Examinations—Grand Rapids,

Nov. 16, 17 and 18; Detroit, Jan 18, 19
and 20.

Why Druggist Is More Than Merchant

First to open in the morning. Last
to close at night. Your druggist main-
tains a health service station for your
community.

He is the man you call on for quick
service when there is sickness or ac-
cident in your home. He keeps on
hand the hundreds of little items that
relieve suffering and safeguard health.
3ack of the doctor and the hospital 15
the drug store—a base of supplies—a
service station.

Your druggist could not stay in busi-
ness if he only filled prescriptions. That
part of his business is less than 15 per
cent. of the total. The modern drug-
gist carries a multitude of related ar-
ticles in order to round out his busi-
ness. That is the reason your druggist
deserves your patronage on every item
of merchandise he carries.

White Capping Mixture.

Melt 8 ounces of white wax over a
spirit lamp. For this purpose the wax
may be put in any cheap tin or porce-
lain vessel with a handle. When the
wax is melted add 2 drams of thick
mucilage tragacanth and 1 ounce bis-
muth subnitrate. Stir briskly until a
uniform mixture results. The prepara-
tion is now ready for use. Dip the
necks of stoppered bottles in to the
desired depth. The substance will
congeal almost immediately. Repeat
this operation about three times and
you will have a beautiful white cap,
firm, yet easily removed. During the
capping the mixture must be stirred
and held over the lamp from time to
time.

—_~+-.____
Supply Chloroform in Small Bottles.
For minor operations physicians pre-
fer chloroform in smal] (2-ounce) sub-
divisions. This means that a fresh
bottle is used and opened repeatedly,
the chloroform is decomposed, with the
formation of poisonous phosgen. All
bottles of chloroform, whatever the
size, should be kept full so that only
a minimum of air can be confined
above the chloroform. It is therefore
advisable that physicians be supplied
with a size just sufficient for each op-
eration. Then no patient will tbe
anesthetized with material which has
been left over from a previous opera-
tion and which is of doubtful quality.
Doctors fully recognize these facts.
—_2>+.___
Potash in Shaving Soap.
According to Martin Hill Ittner,
chief chemist for Colgate Co., the best
kind of shaving soap is that contain-
ing a proportion of potash in the com-
position instead of all soda; the use of
some hard fat which gives closeness
to the lather, and perhaps some coco-
nut oil soap which, because of its ready
solubility, causes the more rapid for-
mation of lather at the start.

Tasteless Chill Cure.
The following is given in Fenner’s
Formulary:
Quinine Sulphate ________ 128 grs.

 

MICHIGAN TRADESMAN

Potass. Carb: % oz. Av.
Bott Saccharin 20 2 drs.
Fowler’s Solutoin ______- 2 drs.
aN ater 2b 1 oz.
Syt. Yerba Santa... 2 15 ozs.

Rub the salts together with the wa-
ter, add the Fowler's solution and the
syrup and mix them well together.
In this preparation the quinine is held
in suspension and the mixture must
be shaken before taking.

—_2-+—___
To Make Artificial Milk.

Artificial milk which is claimed to
possess all the qualities of fresh milk
is about to be manufactured in Den-
mark. The machinery is in course of
construction, and a factory will be
started in the near future by a com-
pany which has just been formed with
a capital of a million kroner. The
product is not merely a substitute for
milk; the real butterfat is replaced by
vegetable fats, and the addition of vit-
imins give it the character of fresh
milk. It is expected of the new prod-
uct that it will be a valuable factor
in Danish animal husbandry, in which
very large quantities of fresh milk are
consumed annually, as its use will
leave more cows’ milk for butter mak-
ing.

Mint Mist.

One of the flavors that has proved
itself popular in the production of
thirst quenchers is spearmint. This is
one of the combinations of mint with
a lemon juice base.

Into a 12-ounce optic glass express
the juice of a lemon; add one ounce
of lemon syrup, one-fourth ounce of
ginger syrup and one-fourth ounce
spearmint syrup; then add one ounce
of white grape juice and one-fourth
glass of fine ice or a good water ice;
fill with carbonated water, mix and
decorate with mint leaves.

—_2+->___.
Fuller’s Earth.

Fuller’s earth is a term used to in-
clude a variety of natural substances
that possess the property of absorbing
grease or clarifying, bleaching, or fil-
tering oil. They are mostly clay-like
substances, although recently discoy-
ered material in the West, which is of
different character, is said to be super-

-ior to the Eastern Fuller's earth. The

original use of Fuller’s earth was ia the
fulling of cloth, but little of it is now
used for this purpose. It is used al-
most exclusively in the bleaching or
filtering of vegetable and mineral oils.
—~-.___
Fraud Order Against Anti-Fat Cures.
Postmaster General New issued a
fraud order against the Scientific Re-
search Laboratories, the Sangrina Co.
W. E. Learned, Mme. Elaine, the
Silph Medical Co., the Silph Co., and
Mme. Claire, all of New York City,
charging they had unlawfully used the
mails to obtain money under false pre-
tenses in purveying anti-fat cures.
— +++
Wanted Full Supply.
Mrs. Newlywed: I want
dozen pokers, please.
Hardware Dealer: Half a dozen?
Mrs. Newlywed: Yes. Hubby has
invited some of his friends up for a
poker party to-night, and I’m sure we
haven’t any pokers in the house.

half a

Roast Beef and Steaks Moving Slowly.

The present condition in the whole-
sale market with respect to roast beef
and steaks calls to mind something
said by a well-known beef salesman in
New York recently. Some men were
discussing in his presence the good
demand for plate beef from steers and
one of those present volunteered the
suggestion that the demand is a re-
sult of a rather universal campaign in
favor of the so-called cheaper cuts. He
listened, smiled a cynical smile and
said, “Well, I think it’s about time
they started in on the better cuts.”
Some of the oldest meat dealers claim
they do not remember any time when
short loins and ribs sold with such a
close relation in price to other beef
cuts. In the wholesale market at the
present time short loins, the section
of the carcass where the best steaks
come from, are selling for little more
than the price of whole hindquarters
and ribs are selling for two to four
cents less per pound. This seems a
little strange, especially at this time
of year when steaks and roast beef is
supposed to be in best demand. We
see in this condition a favorable situa-
tion for the housewives who prefer
steaks and roasts and an equalization
of value for cuts more in line with
their intrinsic value than is usual. If
the latter reason is the chief one for
values below normal on these special
cuts it should be the occasion for re-
joicing on the part of most dealers, at
least they would see the advantage in
it after the adjustment period was over.
But we are inclined to think that it
is due more to- reduction of generally
active demand for beef than from any
other cause. By this we mean that
with enthusiasm lagging most house-
wives buy meat with more attention
paid to price than to selection, lacking
the stimulation that appetite for spec-
ially tender and savory meat usually
gives Another reason that has con-
siderable effect, however, is the gen-
erally high quality of beef this sum-
mer and the satisfaction derived from
any cut bought. In such an instance
the necessity is not so urgently present
for careful selections for tenderness,
since all that is bought is tender
enough for the average consumer.
Whatever the cause the fact remains
that now is a very good time to buy
steaks and oven roasts at moderate
prices and with full assurance of full-
est satisfaction.

—_~2+>—___.
Business Philosophy.

Experienced salesmen understand
the necessity of the proper handling of
orders, and a high-grade salesman, in

taking a new position, looks up the
company’s record just as carefully as’

the company looks up his record.

He knows that he cannot make a
success unless the firm he represents
will handle his orders in a way that
will avoid any ill-will on the part of
his customes.

Regardless of price or quality, he
knows he cannot get repeat business if
he has to fight for service.

This leads up to the observation:
That ‘n building up a business we
really have less to fear from outside
competition than from inside bungling.
discourtesy and inefficiency. These

September 22, 1926

are the real horse-weights that many a
business is dragging around without
realizing it.

There has lately been a tendency to
hold classes for letter writers in some
of the big business houses, and, in our
opinion, this is just as important as
holding conventions for salesmen.

What profiteth it a business to gain
300 new customers in a year, and lose
300 old ones in the same period be-
cause of indifference, errors, slow
deliveries, discourteous letters and
tactless credit policies?

William Feather.

———_>2>_____
Success.

Every boy and every girl must have
certain assets to achieve success. Not
material assets alone, but assets of
character. Among the most important
of these are ambition, industry, per-
sonality and thrift.

Ambition is the will to attain some-
thing. The desired object may be
knowledge, or honor, or power, but
whatever it is, the ambition to reach
it must be backed up by the willing-
ness to work for it. Mere wishes ac-
complish little without the aid of
earnest application and industry.

The asset of personality is more
elusive, and seems to be born in some
people without any effort on their part.
But, on the other hand, it may be ac-
quired by every one who will con-
centrate on his career and not let it be
marred by carelessness and _ indiffer-
ence.

To save part of what one earns is
another vital element in a successful
sife. Savings are not only insurance
against the turns of fortune, but also
a means of seizing golden opportuni-

Ley, Andrew W. Mellon.
—_2+>___
August Food Price Declined 2.3 Per
Cent.

The index of wholesale grocery
prices compiled regularly each month
by the New York University Bureau of
Business Research shows a decrease of
2.3 per cent. for August.

A typical bill of wholesale groceries
shows an index number of 115.1 in
August, against 117.8 in July. The
monthly average of 1921 equals 100.
The August index, moreover, was 4.69
per cent. under the figure for August,
1925.

The index is based on a list of
twenty-two representative grocery
items which are averaged, a weight be-
ing given to each according to its im-
portance in the sales of an average
wholesale grocer.

The chief items which averaged
higher during August were corn syrup,
Oats, cornmeal and sugar. Lower
averages were shown by cheese, beans,
flour, coffee, canned pink and red sal-
mon and tomatoes, cottonseed oil, con-
densed milk and lard.

—_-+->—___
The Scotch of It.

A Scotch farmer had agreed to de-
liver twenty hens to the local market.
Only nineteen, however, were sent,
and it was almost evening before the
twentieth bird was brought in by the
farmer.

“Man,” said the butcher, “you're late
with this one!”

“Aye,” agreed the other, “but, ye
see, she didn’ lay until this afternoon.”

 

a

 

 

sa ee

Setar 2

pemenee rarer

 

September 22, 1926
Labor Saving Device.
Clerk—Here is a remarkable utensil
——a Can opener, a pan lifter and tack
puller, all in one.

 

Customer—But suppose I want the
girl to open a can of soup and my
husband to pull some tacks, while I

lift the pans on the stove.

Clerk—Very easy. All you have to

do is to buy three —anything else?
——_e--._

Ts there any limit to the number of
automobiles the country can absorb?
More striking than pictures of the end-
less procession out of Detroit are fig-
ures from an agricultural state like
North Carolina. Ten years ago that
commonwealth had one motor car for
every 140 inhabitants. To-day it has
one for every seven—a motor car for
almost every family. One county in
the State has enough cars to give its
entire population a ride at one time,
with a sufficient number over to do

MICHIGAN TRADESMAN

WHOLESALE DRUG PRICE CURRENT

Prices quoted are nominal, based on market the day of issue.

the same thing for the people of any
one of the smaller counties. No won-
der that the University of North
Carolina News Letter sees the rapid
approach of the day when walking in
the Old North State is no longer a
means of changing one’s geographical
position, but only a sport indulged in
by professional walking clubs. The
saturation point for automobiles has
had to be revised upward continually.
Once it would have been thought to be
a car for every family. But there are
now 20,000,000 automobiles in this
country, which is just about one to
every family, and they are being turned
out faster than ever. How long is it
person would have been re-
garded with a mixture of pity and
contempt if he had hazarded the guess
that some day there would be more
automobiles in the United States than
telephones? That incredible condition
has come to pass.

since a

 

 

Manistee

 

SCHOOL SUPPLIES

Pencil and Ink Tablets, Composition Books, Spelling
Blanks, Note Books, Drawing Books, Music Books,
Theme Tablets, Crayons, Crayolas, Chalks, Pens, Ink,
Mucilage, Pastes, Lead Pencils, Penholders, Pencil
Boxes, Rulers, Protractors, Scholars Companions, Dic-
tionaries, Students Loose-Leaf Note Books,
Color Paints, Slates, Slate Pencils, Black Board Slating
and Erasers, Sponges, Compasses, Pencil Sharpeners,
Fountain Pens, Ete., Ete.

Complete Line. Send us your order or come in
and see Samples of same.

HOLIDAY GOODS
Now on Display in our own Building in Grand Rapids.
The best we have ever shown.

Hazeltine & Perkins Drug Company

Wholesale Only
MICHIGAN

Water

Come look it over.

 

Grand Rapids

 

 

   

A.R.WALKER
CANDY CORP.

>
owosso
MUSKEGON
GRAND RAPIDS
KALAMAZOO
DETROIT

 

27

 

  

Acids
Boric (Powd.) -. 12%@ 20
Boric (Xtal) 15 @ 35
Carbolie — -. 34 @ 40
Citric: —.- _-_ SO @ G66
Muriatic - 8%4@ 8
Nitric — & @ I6
Oxalic __. —15 @ 26
Sulphuric ____.. 3%4@ 8
Tartaric ....._ 40 @ 60
Ammonia

Water, 26 deg... 08 @
Water, 18 deg... 07 @
Water, 14 deg... 066 @ 11
Carbonate --.... 20 @
Chloride (Gran.) 09 @

Fir (Oregon) ~. 65@1 00
Peru —.-----. 3 00@3 25
2018 oo 2 00@2 25

Barks
Cassia (ordinary). 25@ 80
Cassia (Saigon)... 50@ 60
Sassafras (pw. 60c) @ 60

 

Soap Cut (powd.)
ao 2 —— 18@ 35
Berries
Cube 220 @1 @0
Wish oo @ 2%

10@ 20
Ash -... @1 25

Extracts
Licorice ..--..._.. 60@ 66
Licorice, powd, ._.. 50@ 60

Flowers

Arnica .... @ 30
Chamomile (Ged. ) @ 60
Chamomile Rom... @ 60

Gums
Acacia, Ist __.

Acacia, 2nd ..... 45@ 606
Acacia, Sorts -.. 20@ 26
Acacia, Powdered 35@ 40
Aloes (Barb Pow 25@ 35
Aloes (Cape Pow) 25@ 35
Aloes (Soc. Pow.) 65@ 70
Asafoetida --.... 50@ 60

POW. 2.020502. 75@1 00
Campnor : 2... 1 05@1 10
Guaiae 2. @ 90
oa pow’d __ @1 00
King 00 @110
Kino, powdered... @1 20
Myrrh eee @ 60

Myrrh, powdered @ 65
Opium, powd. 19 65@19 92
Opium, gran. 19 — 92
Shellac oo 80
Shellac Bleached 709 85
Tragacanth, pow. @1 75
Tragacanth _.. 1 75@ 2 25

Turpentine -.-... @ 320
Insecticides
Arsenic -......... 08@ 20
Blue Vitriol, bbl.__ a2

Blue Vitriol, less 08@

Bordea. Mix Dry 13@ 2
Hellebore, White

powdered __-__. 18@ 80
Insect Powder __ 35@ 45
Lead Arsenate Po. 18@ 31
Lime and Sulphur

ry 23
Paris Green —...__ 20 37

Buchu
Buchu, powdered @1 00

Sage, Bulk --.... 25@ 30
Sage, 4% loose —. @ 40
Sage, powdered... @ 35

Senna, Alex. _... 50@ 175
Senna, Tinn. -..
Senna, Tinn. pow.
Uva Ural

Olle
Aout Bitter,

Be as 7 50Q7 75
Ane Bitter,

artificial _..... 3 00@3 25
Almonds, Sweet,

rue 2 1 50@1 80
Almonds, ~ Sweet,

imitation ---- 1 0O@1 25
Amber, crude -_ 1 25@1 60
Amber, rectified 1 50@1 75
AnIBG 1 256@1 50
Bergamont ~-.-.10 00@10 =
Cajeput —. 1 50@1
Cassia —-—. 4 00@4 3
CRSCOR a oe
Cedar Leaf
Citronella
Cloves
Cocoanut
Cod Liver —____ 1 65@1 86
Croton 2 00@2 25

 

 

 

Cotton Seed __.. 1 65@1 75
Cubeba: 2. 6 50@6 75
Eigeren ~....... 9 00@9 25

Eucalyptus -... 1
Hemlock, pure-. 1
Juniper Berries. 4
Juniper Wood — 1 50@1 75
Bard, extra ... } 5
Lard, No. i -... 1
Lavendar Flow__ 7

Lavendar Gar’n 85@1 20
Pemon 0@4 26
Juinseed, raw, bbl. @
Linseed, boiled, bbl. @ 95

Linseed, bld. less 99@1 12
Linseed, rw. less 1 02@1 15
Mustard, artifil. os. @ 36
Neatsfoot aswune § 6G) 60
Olive, pure --.. 3 75@4 50
Olive, Malaga,

yellow ~...-._. 2 75@3 00
Olive, Malaga,

green ........ 2 75@3 00
Orange, Sweet -. 5 00@5 25
Origanum, pure. 2 50
Origanum, com’l 1 00@1 20
Pennyroyal _... 3 25@8 50
Peppermint __ 18 00&18 25
Rose, pure ~ 13 50@14 00
Rosemary Flows 1 25@1 50
Sandalwood, BE.

EL ........... 10 50@10 75

Sassafras, true 1 75@2 00
Sassafras, arti’l 75@1 60
Spearmint ____ 10 atat 75
ROPE oo 1 75

Taney 2. 10 ‘coat 25
Tar USP 65@
Turpentine, bbl. @ 98
Turpentine, less 1 05@1 18
Wintergreen,
leat -— 6 00@6 25
Wintergreen, sweet
bireh: 3
Wintergreen, art
Worm seed -__. 9 00@9 25

Wormwood --.. 9 00@9 25
Potassium
Bicarbonate --.. 35@ 40
Bichromate ---_ 16@ 26
Bromide 69@ 85
Bromide ---_--.. 54@ 71
Chlorate, gran’d. 23@ 30

Chlorate, powd.

Or Atal 16@ 26
Cyanide .... 30@ 90
Fodigd@:. 4 66@4 86
Permanganate -. 20@ 30
Prussiate, yellow 65@ 75
Prussiate, red —_. @1 00
Surphate ........ 35@ 40

Roots
Aleanet: 20000 30@ 35
Blood, powdered. 35@ 40
Calamus 2. 35@ 75
Elecampane, pwd 25@ 30
Gentian, powd._. 20@ 30

Ginger, African,
powdered -__.. 30@ 35

Ginger, Jamaica. 60@ 65
Ginger, Jamaica,

powdered -..... 45@ 50
Goldenseal, pow. @8 50
Ipecac, powd. —_ @8 00
Eivcoricg 200 35@ 40
Licorice, powd... 29@ 30
Orris, powdered. 30@ 40
Poke, powdered. 35@ 40
Rhubarb, powdered @1 00

Rosinwood, powd. @ 40
Sarsaparilla, Hond.

gropnd 22.20 90
Sarsaparilla Mexican,
Glycerine, 32@ 62
Seilie oo 35@ 40
Squills, powdered 60@ 70
Tumeric, powd... 20@ 3265
Valerian, powd.__ @1 00

Seeds

Anieg: i @ 35
Anise, powdered. 35@ 40

A ee 13@ 17
Canary 2. 10@ 16
Caraway, Po. - 25@ 380
Cardamon ______ 3 75@4 00
Coriander pow. .30 20@ 25
OE 15@ 20
Fennell ---._... 25@ 40
ras. Ose «(1G

Flax, ground .... 08@ 16
Foenugreek pow... 15@ 265
Hemp @

Lobelia, powd. -_ @1

  

Mustard, yellow. 17@ 26
Mustard, black _. 20@ 25
POpoy 22 5@
Quince

Ra ee

Sabadilla --..._.
Sunflower ---._. 11%@
Worm, American 30@ 40

Worm, Levant. 4 50@4 75

Tinctures
Bae @1 30
peasaialscatecwnsedana @1 45
PR oo 1 10
Asafoetida __.___ @2 40

Belladonna --.... @1 35
Benzom @2 10
Benzoin Comp’d. @2 65

    

 

    

Buchu @2 56
Cantharadies —.. @2 8
Capsicum @2z 20
Catechu -. @1 75
Cinchona ~~ @2 10
Colchicum @1 80
Cubebe ...... @s 00
Digitalis @1 8&0
Gentian -... @1 36
Ginger, D. S. @1 30
GUAISE 22 @2 20
Guaiac, Ammon. @2 00
TOGIN@) @ %
Iodine, Coloreless @1 50
dean, Cle. —... @1 36
WN al @1 40
BEVirn @2 50
Nux Vomica —-. @l1 65
Oni: oo @3s 50
Opium, Camp. @ %

Opium, Deodors’d @2 50
Rhwbarh ......... @1i 70

Paints

Lead, red dry ~~ 15% @15%
Lead, white dry 15%@15%
Lead, white oil. 15% @15%
Ochre, yellow bbl. @ 2%
Ochre, yellow less 3@ 6
Red Venet’n Am. 34%@ 7
Red Venet’n Eng. 4@ 8
Futty ............4 GG &
Whiting, bbl. _.. @ 4%
 das> ge pases So 5%4%@ 10
E. H. Prep... 3 05@3 256
aie Prep. - 3 05@2 25

Miscellaneous

Acetanalid -.... 47@ 566
4ium .... Oa OS
Alum. powd. and

ground o9@ 16
Bismuth, Subni-

trate 2 3 87@4 07
Borax xtal or

powdered .... 07@ 13
Cantharades, po. 1 75@2 00
Calome? 2 10@2 30
Capsicum, pow’d 35@ 40
Carming ......._., 7 0U@7 6
Cassia Buds _... 35@ 40
Cioves: 50@ 55
Chalk Prepared__ 144@ 16
Choloroform --.. 51@ 60
Chloral Hydrate 1 35@1 8
Cocaine ...._.. 12 1 10@12 80
Cocoa Butter ._.. 65 75
Corks, list, less. 40-10%
Copperas .....__.. 2%@ 10

Copperas, Powd, 4@ 10
Corrosive Sublm 1 71@1 92

Cream Tartar _. 31@ 48
Cuttle bone —... — 50
Dextrine .... 6@ 16

Dover’s Powder 3 50@4 00
Emery, All Nos. 10@ 15
merry, Powdered 8@ i
Epsom Salts, bbis. @
Epsom Salts, less 3%@ Iv
Ergot, powdered -- @2 00
Flake, White --.. 15@ 20
Formaldehyde, Ib. 134%@30
Gelatine .. 80@ 90
Glassware, less 55%.
Glassware, full case 60%.
Glauber Salts, bbl. os
Glauber Salts less “os
Glue, Brown __.. 21@ se
Glue, Brown Grd 15@ 20
Glue, white -... 27%@ 365

Glue, white grd. io 36
Givcerimna 56
Hops omen esonmame 700 85
1OGInG og isoe 90
occlorm: =... 7 385@7 66
Lead Acetate .. 20@ 30
Magee @1 &0
Mace, powdered — @1 60
Menthol 2.0 7 50@8 00
Morphine __.. 11 ‘18@i1 93
Nux Vomica ~-.. 30
Nux Vomica, pow. 17@ 25

Pepper black, pow. 40@ 60
Pepper, White, pw. 50@ 55
Pitch, Burgudry 144 20
Quassia aera 16
Quinine, 5 oz. cans _ 59
Rochelle Salts -.. 30@ 36
Saccharine ~.. @ 80
Salt Peter -...-.. 11@ 22
Seidlitz Mixture << 40
Soap, green _..... 15@ 30
Soap mott cast. 22%@ 26
Soap, white castile

case
Soap, white castile
less, per bar —.. 3. 45

Soda Ash —...____ 10
Soda Bicarbonate uo 19
Soda, Sai... 02%@ 08
Spirits Camphor. @1 35
Sulphur, roll ---. 34%@ 10
Sulphur. Subl. _. 4%@ 10
Tamarinds —_..... 20@ 26

Tartar Emetic -. 70@ 76
Turpentine, Ven. 50@ 175
Vanilla Ex. pure 1 756@2 25
Vanilla Ex. pure 2 50@3 60
Zine Sulphate ____ 06@ 11

 

 

28

ing and are intended to be correct at time of going to press.

 

MICHIGAN TRADESMAN

GROCERY PRICE CURRENT

These quotations are carefully corrected weekly, within six hours of mail-

Prices, however,

are liable tc change at any time, and country merchants will have their orders
filled at market vrices at date of purchase.

ADVANCED

Lard

DECLINED

Smoked Hams

 

 

===

AMMONIA
Arctic, 10 oz., 3 dz. cs.
Arctic, 16 oz., 2 dz. cs.
Arctic, 32 oz., 1 dz. cs.
Quaker, 36, 12 oz. case

 

15 Ib. pails, per doz. 11 95
25 lb. pails, per doz. 19 60
BAKING POWDERS

Arctic, 7 oz. tumbler 1 86
Queen Flake, 16 oz., dz 3 26
yal, 10c, doz. —...... 95
Royal, oz., doz. -. 2 70
Royal, 12 oz., doz -_ 6 20
Royal, iB 1 20
Rocket, 16 oz., doz. 1 26
K. C. Brand

Per case
10c size, 4 doz. ..-... 37
l5c size, 4 doz. __._.. 6 66
20c size, 4 doz. -..... 7 20
25c size, 4 doz. ~.._.. 9 20
50c size, : - ee
80c size __..._. B BB
10 Ib. eT o ig ——- es

16
Freight prepaid to jobbing
point on case goods.
Terms: 30 days net or 2%
cash discount if remittance
reaches us within 10 days
from date of invoice. Drop
shipments from factory.

SEECH-NUT BRANDS.

 

Mints, all flavors —..... 60
ee 76
Fruit Drapes _ ome OD
Caramels -....... aa

Sliced bacon, large __ 5 40
Sliced bacon, medium 3 30
Sliced beef, medium — 3 .

Sliced beef, large ~.__
Grape Jelly, medium__
Peanut buttes, 16 os.
Peanut butter, 10% ox.
Peanut butter, 6% oz.
Peanut butter, 3% os.
Prepared Spaghetti —.
ed beans, 16 oz.__

Sssesasss

BLUING
The Original
Condensed

; Hy 2 o2., 4 dz. cs. 3 00
Bawls oz., 3 dz. cs. 3 75

“01

    

BREAKFAST FOODS
Kellogg’s Brands.

Corn Flakes, No. 136 3 45
Corn Fikaes, No. 124 3 45
Corn Flakes, No. 102 2 00
Pep, No; 224. 2 70
Pep, No. 202 _....... 1 75
Krumbles, No. 424 ___ 2 70
Bran Flakes, No. 624 2 45
Bran Flakes, No. 602 1 50

Post’s Brands.

Grape-Nuts, 24s __-_ 3 80
Grape-Nuts, 100s __-. 2 75
Instant Postum, No, 8 5 40

—— ——

Instant Postum, No. 9 5 00
Instant Postum No. 10 4 50
Postum Cereal, No. 0 2 25
Postum Cereal, No. 1 2 70
Post Toasties, 36s -. 3 45
Post Toasties, 248 -. 3 45
Post’s Bran, 248 -... 2 70

BROOMS
Jewell, doz. ~-----. 5
Standard Parlor, 23 Ib. 8 26
ancy Parlor, 23 Ib. 9 25
Ex. Fancy Parlor 25 ib. 9 75
Ex. Fcy. Parlor 26 Ib. 10 <4

OW. 17
Wittek, No. 3 ou 2
BRUSHES
Scrub
Solid Back, 8 in. ---.. 1 60
Solid Back, 1 in. __.. : 75
Pointed Ends --..--.. 1 25
Stove
Shaker oo 1 80
No. 50 2 00
Peerless. 2 60
Shoe
a. 49 2 25
No, 20...
BUTTER COLOR
Dandelion, 2 8

 

CANDLES
Electric Light, 40 lbs. 13.1
Plumber, 40 lbs. 8

Paraffine, 6s ~--.-_..{. 14%
Paraffine, 128 ~—--.. 14%
Wic a

Tudor, 68, per box —. 30

CANNED FRUIT
Apples, 3 lb. Standard 1 60
Apples, No. 10 __ 4 _— s
Apple Sauce, No. 10
Apricots, No. 11 s@2 oo
Apricots, No. 2 -.— 00
Apricots, No. 2% 3 00@3 15
Apricots, No. 10 —. 8 25
Blackberries, No. “10 10 60
Blueber’s, No. 00@2 75
No. 10_. 13 50

Blueberries,

Cherries, No. 2 -... 3 75
Cherries, No. 2% --.. 4 50
Cherries, No, 10 -.. 14 00

Loganberries, No. 2 ~. 3 00
Loganberries, No. 10 10 00
Peaches, No. 1 1 50@3 16
Peaches, No. 1,
Peaches, No. 2
Peaches, No. 2% 3 265
Peaches, 2% Cal. 3 0008 25

Peaches, 10, Mich. _ 8 50
Pineapple, 1 sl. — 1 76
Pineapple, 2 2a

P’apple, 3, cru. -.._ 3 60
Pineapple, 10 cru. -. 9 50
Pears, No. oo Bae
Pears, No. 2% ------ 4 25
Plums, 2 _. 2 40@2 60
Plums, —_.. 2 9d

2%
Shp berries, No. 2, blk 2 90
Raspb’s, — No. 10 13 50

Raepb’s. lack,
=o. t 0 12 00
Rhubarb, No. 10 4 75@5 60

Strawberries, No. 10 12 00

CANNED FISH
Clam Ch’der, 10% os. 1 .

: 3
Clam Bouillon, 7 os... 3
Chicken Haddie, No. 1 2
Fish Flakes, small --
Cod Fish Cake, 10 oz. 1
Cove Oysters, 5 on 1
Lobster, No. % 8 tar 3
Shrimp, 1, wet
Sard’s, % Oil, Ky — 6
Sardines, %4 Oil, k’less 5
Sardines, 4% Smoked 6 765
Salmon, Warrens, %s 2 80
Salmon, Red Alaska 2 95
Salmon, Med. Alaska 2 85
Ealmon, Pink Alaska 1 80
Sardines, Im. %, ea. en
Sardines; Im., “Fagg 25
es, a proae: § 65@1 80
Tuna, %, Albocore __ 95
Tuna, 8s, contin dos. 2 20
Tuna, %s, Curtis, doz. 3 5¢
Tuna, 1s, Curtis, doz. 7 00
pcos ed Bewshnat 2 3
e eechnu
Bacon, Lge Beechnut 6 40
Beef, No. 1, Corned — 3 10
Beef, No. 1, Roast —_. 3 16
Beef, No. 2%, Qua. sli. 1 60

= =

Beef, 3% oz. Qua. sli. 1 90
Beef, 5 oz., Qua. sli. 2 65
Beef, No. 1. B’nut, sli. 4 50
Beefsteak & Onions, s 3 45
Chili Con Ca., 1s 1 35@1 46
Deviled Ham, Ys _. 3 20
Deviled Ham, %s --. 3 60
Hamburg Steak &
Onions, No. 1 __--_
Potted Beef, 4 oz.
Potted Meat, % Libby
Potted Meat, 4 Libby
Potted Meat, % Qua. 90
Potted Ham, Gen. %
Vienna Saus., No.
Vienna Sausage, Qua. 95
Veal Loaf, Medium —_

Baked Beans

Campbells, lc free 5 -_1 15
Quaker, 18 oz. --.-.. 85

Fremont, No. 2 ------ 1 20
Snider, No. 1  -.----- 95
Snider, No. 2 —.---.. 1 36
Van Camp, small _..__ 86
Van Camp, Med. --._ 1 15

CANNED VEGETABLES.

Asparagus.
No. 1, Green tips —. 3 75
- 2%, Lge. Green 4 50

W. Beans, cut 2 1 — 16
w. Beans, 10 ~.--__ 7 60
Green Beans, 2s 1 45@3 26
Green Beans, 10s —. @7 560
L. Beans, 3 =. 1 35@2 65

Lima ae 2s, S — 96
Red Kid. No. 2 — 1 25
Beets, No. 2. ‘wh. 1 16@3 40
Beets, No. 2, cut _.... 1 20
Beets, No. 3, cut _... 1 60
Corn, No. 2, stan. __ 1 25

Corn, Ex. stan. No. 2 1 56
Corn, No. 2, Fan. 1 80@2 36
Corn, No. io __ 8 00@10 75
Hominy, No. 3 1 00@1 15
Okra, No. 2, whole — 3 06
Okra, No. 3, cut —_. 1 75
Dehydrated Veg. Soup 90
Dehydrated oo Ib. 45
Mushrooms, 7
Mushrooms,
Mushrooms,
Peas, No. 32,
Peas, No. 2,
ee
ee ee 2, Ex. Sift.
Peas, Ex. Fine, “French 25
Pumpkin, No. 3 1 35@1 45
Pumpkin, No. 10 4 00@4 75

Cuace 8 oz. .

Pimentos, %, each 13@14
Pimentoes, \%, a ee
Sw’t Potatoes, No. 2% 2 25

Saurkraut, No. 3 1 40@1 50
Succotash, No. 2 1 65@3 60
Succotash, No. 2, glass 2 80
Spinach, No. 1 ----.. 1 26
Spinach, No. 2. 1 60@1 90
Spinach, No. 3__ 2 10@3 6&0
Spinach, No. 10_. 6 00@7 00
Tomatoes, No. 2 1 05@1 25
Tomatoes, No. 2 glass 2 60
Tomatoes, No. 3, 1 90@1 80

 

 

Tomatoes, No. 10 — 6 0@
CATSUP.
B-nut, Small —....._ 1 90
Lily of Valley, 14 ox. __ 3 60
Lily of Valley, % pint 1 75
Paramount, 24, 8s _-. 1 45
Paramount, 24, 168 _ 2 46
Paramount, 6, 10s — 10 00
Sniders, 8 os. — 2-35
Sniders, 16 oz. ~.-.. 3 55
Quaker, 8% oz. -..... 1 25
Quaker, 10% oz. _.._ 1 40
Quaker, 14 ox. 1 90
Quaker, Gallon Glass 12 00
CHILI SAUCE
Snider, 16 oz.  ...... 3 30

Snider, 8 os. ~--_.. a 88

Lilly Valley, 8 oz. . 2 25

Lilly Valley, 14 oz. — 3 50
OYSTER COCKTAIL.

Sniders, 16 oz. -..... 3 50

  

Sniders, 8 oz. -...-_-__. 3 50
CHEESE
Roquefort ~..---....__ 52
Kraft, Small tins ____ 1 66
Kraft, American 65

Chili, small tins __.. 1 65
Pimento, small tins __ 1 65
Roquefort, small tins 2 25
Camenbert, small tins 2 25
Wisconsin New -...__ 24
Longhorn -_.--____.__ 26

Mich. Flat Full Cream 23

Michigan Dasies 24

New York New 1926 __ 28
3

Sap Sarco <2 8
Brick 20 oe eee 33
CHEWING GUM.
Adams Black Jack -_.. 65
Adams Bloodberry —-. 65
Adams Dentyne ---... 65
Adams Calif. Fruit _... 65
Adams Sen Sen -.__-. 65
Beeman’s Pepsin -_--.. 65

Beechnut Wintergreen _ 70
Beechnut Peppermint  — 75
Beechnut Spearmint __. 70
Doublemint  -_---..____.. 65
Peppermint, Wrigleys —. 66
Spearmint, Wrigleys — 65
Juicy Fruit —

Wrigley’s P-K __...... —— 65

ene 2 Bs
Teaperry 220s -- 65
COCOA.

Droste’s Dutch, 1 Ib.__ 8 50
Droste’s Dutch, % Ib. 4 60
Droste’s Dutch, % Ib. 2 35
Droste’s Dutch, 6 Ib. >
Chocolate Apples _ 4 50

Pastelles No. 1 -____12 60
Pastelies, % Ib. ___ 6 60
Pains De Cafe  __.___ 3 00

Droste’s Bars, 1 dos. 2 00
Delft Pastelles _... 2 15
1 Pe Rose Tin Bon

J Ee ATG --18 00

7 oz. oe Tin Bo

13 oz. ; Come ie Ge

G00 oo 13 20
12 ss Rosaces -____. 10 80
% lb. Rosaces  ______ 7 80
% Ib. Pastelles — _.._ 3 40
Langues De Chats __ 4 80

CHOCOLATE.

Baker, Caracas, %s ___ 37
Baker, Caracas, %s -_ 35

COCOANUT
Dunham's

15 Ib. case, %s and \s -
a5 Ib. case; Wa.
15 Ib. case, %s —-----_. rs

CLOTHES LINE.

Hemp, 50 ft. ____ 2 00@2 25
Twisted Cotton,

oO 26 3 50@4 00
Braided, 50 ft, ____---- 2 25
Sash Cord --._ 3 50@4 00

 

HUME GROCER Co.
ROASTERS
MUSKEGON, MICB

 

COFFE ROASTED
1 Ib. Package

Blue Grass, Baby, 96
Blue Grass, No. 10 —
Carnation, Tall, 4 doz.
Carnation, Baby, 8 dz.
Every Day, Tall ----
Every Day, Baby ----
Pet, Tall
Pet, Baby, 8 oz.
Borden’s Tall --
Borden’s Baby
Van Camp, Tall ---.
Van Camp, Baby ----

  

Nowvowoceo
eaSSSssSEssss

CIGARS
G. J. Johnson’s Brand

or = Johnson Cigar,

ee 15 00
Tunis Johnson Cigar Co.
Van Dam, 10c ---- 75 0

Little Van Dam, bc ~ 37 56

Worden Grocer Co. Brands
Master Piece, 60 Tin. 35 00
Canadian Club __.... 35 00
Little Tom -___-.__ -. 37 50
Tom Moore Monarch 175 00
Tom Moore Panatella 75 00
T. Moore Longfellow 95 00
Tom M. Invincible 115 00
Websteretts -._._.... 37 50
Webster Cadillac _._.. 75 00
Webster Knickbocker 95 00
Webster Belmont___110 00
Webster St. Reges__125 00

Starlight Perlas _... 90 00
Starlight P-Ciub -_ 1 35 90
Tiong ooo -- 30 60
Clint Ford 35 00
CONFECTIONERY
Stick Candy Pails
Standard oo 16
Jumbo Wrapped -.... 19
Pure Sugar Sticks 600s 4 20
Big Stick, 20 lb. case 20
Mixed Candy
Kindergarten  -__.-___. 17
iepader 2 16
De A Oe ee ae
French Creams --.-..-. 16
paneo. oo 19
Grocere 22. 1J
Fancy Chocolates
5 lb. Boxes
Bittersweets, Ass’ted 1 70

Choc Marshmallow Dp 1 70
Milk Chocolate A A 1 70
Nibble Sticks —----.__ 1 85

No. 12, Choc., Light — 1 65
Chocolate Nut Rolls — 1 80
Magnolia Choc --_-._ 116
Gum Drops Pails

Anine. 20 16
Champion Gums -----_ 16
Challenge Gums --_-_-- 14
Ravorite: 2 ee 19
Superior, Boxes -.-- -- 23
Lozenges Pails

A. A. Pep. Lozenges 18%

A. A. Pink Lozenges -
A. A. Choc. Lozenges 1
Motto Hearts __-_____ 13
Malted Milk Lozenges 2

Hard Goods Pails
Lemon Drops ..------.. 19

 

 

McLaughiin’s Kept-Fresh

Vacuum packed. Always
fresh. Complete line of

high-grade bulk coffees.
W. F. McLaughlin & Co.,
Chicago.

Maxwell House Brand.
. 2 to

> tos 1 a7
Telfer Coffee Co. Brand
Bokay 2 ee

2.
Hummel’s 1 Ib.

CONDENSED MILK

Leader, 4 dom. ___.-__.. 6 75
Eagle, 4 doz. ..______. 9 00

MILK COMPOUND
Hebe, Tall, 4 dos. mak
Hebe, Baby, 8 ee 8 40
Carolene, Tall, 4 dos. 3 80
Carolene, Baby ..... 3 50

EVAPORATED MILK

Quaker, Tall, 4 doz. __ 4 65
Quaker, Baby, 8 dom 4 55
Quaker, Galion, % da. 4 50
Blue Grass, Tall 4s __ 4 66

Horehound Tablets —__. 19

Cough Drops Bxs
Putnam's 2 1 35
Smith Bros. 2. — . BO

Package Goods

Creamery Marshmallows
4 oz. pkg., 12s, cart. 85
4 oz. pkg., 48s, case 3 40

Specialities
Walnut Fudge —.--...-- 22
Pineapple Fudge  _.-... 21
Italian Bon Bons - .__. 17

Banquet Cream Mints. 30
Silver King M.Mallows 1 50
Walnut Sundae, 24, 5c 80
Neapolitan, 24, 5c  .___ 80
Yankee Jack, 24, 5c -._. 80
Mich. Sugar Ca.. 24, be 80
Pal O Mine, 24, 5c -_. 80
Say Mister, 24, 5e _..-_ 80
Malty Milkies, 24, 5c —. 80

COUPON BOOKS

60 Economic grade 32 60
100 Economic grade 4 50
500 Economic grade 20 00
1000 Economic grade 37 60

Where 1,000 books are
ordered at a time, special-
ly printed front cover is
furnished without charge.

CREAM OF TARTAR
6 lb. boxes ........_.. 38

1926

September 22,

ORIED FRUITS

Apples
N. Y. Fey., 50 Ib. box 15%
N. Y. Fey., 14 ox. pkg. 16
Apricots

Evaporated, Choice — 80
Evaporated, Fancy _. 35
Evaporated, Slabs __ 27

Citron
30:1b. Dox 20 gs

Currants

Packages, 14 oz _.. 15
Greek, Bulk, Ib. -__.. 15

Dates
Dromedary, 368 _.._.. 6 75
Peaches
Evap. Choice, un. ____ 27

Evap. Ex. Fancy, P. P. 80
Peel
Lemon, American ..____ 24
Orange, American __.__. 84
Raisins.
Seeded, bulk __________ 09%
Thompson’s s’dles blk 10
bg tcp 8 secdiess,
aoe CS a 12
Seeded, 15 oz, _... 14
California Prunes
oo 100, 25 ca boxes ir

60@70, 25 lb. boxes __@10
50@60, 25 ib, boxes __@11
40@50, 25 lb. boxes __@12
30@40, 25 lb. boxes __@15
20@30, 25 lb. boxes --~-@22

FARINACEOUS GOODS

Beans
Med. Hand Picked — 05%
Cat. Lamas 2
Brown, Swedish ______ on
Red Kidney oe ee
Farina
24 packages _______
Bulk, per 100 Ibs, -.._ <i
Hominy
Pearl, 100 Ib. sacks .. 3 60
Macaronl

Mueller’s Brands
9 oz. package, per doz 1
9 oz. package, wal case 2
Elbow, 20 Ib., bulk — 3
Egg Noodle, 12 — =
Egg Noodles, 6 ozs.
Macaroni, 9 os.
Spaghetti, 9 oz.
Quaker, 2 doz.

Pearl Barley

en ee es

-_—--

Chester

0000
Barley Grits -....W

Peas
Scotch, 1b. 26

Split, lb. yellow .____ 68
oe
le

Sts Ssseusss

2
2
2
coe a
3
4
7
5

&

Split green
Sage

East India
Tapioca

Pearl, 100 lb. sacks __ 09

Minute, 8 oz., 3 doz. 4 05

Dromedary Instant _. 3 5@

FLAVORING EXTRACTS

 

 

Dos. Dea,
Vanilla PURE Lemon
135 _ % ounce - 1 86
1 80 _..1% ounce _._ 1 80
8 20 _.. 2% ounce ___ 3 20
300 __ ounce _._ 3 06
§50-. 4 ounce .__ & 50

UNITED FLAVOR
Imitation Venilla
1 ounce, 10 cent, dos
2 ounce, 15 cent, dom
3 ounce, 25 cent, doa.
4 ounce, 30 cent, dos.
Jiffy Punoh
3 doz. Carton __.__
Assorted flavora,
FLOU
Vv. C. Milling Co. Brands
idly White =. 9 90
Harvest Queen ______ 9 80
= Ma’am Graham,

i
1 35
2 0¢
& 25

26

ape ee 2 40
FRUIT CANS
F. O. B. Grand Rapids
Mason.
etait pint os: 8:25
One Hint ee 8 35
One quart: 23 9 60
Halt gallon: 2 = 12 60

Ideal Glass Top.

Rubbers,
Half pint 7 : 50
One pint ___.___.. 9 80
One quart ________ 11 75

Half gallon ______ aan op 76

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

September 22, 1926
oe
To INE . MICHIGAN
hake bicker tae TRAD
Quart Lo oe ee Pork ESMAN
ao es a ane nk.
sulk, 2 gal. ke — 6 09 Might -
Bulk, 3 oa oe ----- 3 75 Meee a a 19 Lake Herri
4 ee dees aoc 5 45 Heav None % “Ybl., 1 oe
U 4 oz. Jac. dozen =... 3 35 Toke. i Peas o -s LOG Ibs. oS 6 WASHING PO 29
¢ 5% OZ. eee doz. 1 36 Bie led ee a os — 50 Bon Ami Pad, 3 WDERS.
g oz. Jar, plain, dos 1 gp Showlaeis 35 Tubs, 100 sai Bon Am! Cake Sic ibm
at. . a oan ar, Pl. doz 35 i pipe less ee 20 ubs, 60 cou ney fat 24.60 Clim ee . 3 25 M. Japan.
' 26 oz., 1 tne 6 - Jar, Stu a. 495 N8ck Done ae nt ----- 7 aline, 4 doz. __-- 85 edium -
1 doz. oz. Ja: .. doz. 1 . : +725 Granam oz. --.. 4 oan
oZ., 4 oe Se o os. dae. _ oe ate a Med White Fish Grandma, en ——-- 4 00 mney r94e
eo so. Semen Piss ead —=— — . Fancy, 100 Ib. 13 a a ree 375 1 tb Nibbs ____--. a
Minute, 3 don. 4g 20 oz. Jar, stuff 4 50@4 75 Clear arreled Pork SHOE . po lg oe 12 Large 3 2 pkg. Sitting
a a White ie 4 06 ‘PARIS ane dz. 7 00 Short ute -- 34 50@35 0 2 in 1, P SLACKENING Jinx, 3 poo 4 -.--.- 4 35 Ch Caer ™
4 meee tee ie GREEN Cut Clear34 50@35 Pe Go La France Lai neem 450 F ates .
3g, HORSE RADISH ib 2 nS P Bellies + 28 006 eee tion. ae oe oes “=
ij oz., 5 0% a -and Ss 0 39 -~ 28 00@30 00 Bixbys D OZ, ~~~ : 20 Dutch C lla 3 75 oo
[ oe Rice xbys, : -- 200 Rin lh 4 P Ceylo
u JELLY A ‘ PEANUT BUTTER 27 aoe a so, 40s aia "= = .
ND P UT BU LC a, doz. -7 135 Rinso. 248 ___--_--- » medium
Pure, 30 RESERVE veer Hare te tl a me te a ee English Breakfast =
Imitation. 30" tb. wo 2 80 in ea 16% STOVE POL oe Ss Me More, 108. 2 232 congou, Medium 3
Buck 6 oz.. Asst — 175 50 Ib. tubs ----advance . semper per d — Ruh No More, 18 L | 26 ——- Chotea . ---z-- 38
ckeye, 18 0z., oz. 1 10 20 Ib. ----advane lack Silk ox . te “ete ore, 18 Le. 4 ongou, Fa ---- 35936
a ey ak) dos 3 00 10 Ib. or natal oot % Black Silk a dz. 1 40 Pag Cleanser, 48, 00 ney -... 42@43
8 oz., per do LASSES 5 Ib. pails ----advance = Enamaline eg dnz 1 26 sani Flush, 1 doz. __ 3 85
OLEO cantante 3 Ib. pails ----advance 1 Beane Poste tom. tS Sapotio. 3 ee doz. -. 2 26
MARGARINE Compou ----advance 1 Z. Liquid, quid, dz. 1 35 Soapine. 10 See aaa 3 15
Van Westenb Compo nd tierces 15 Radium, pe per doz. 1 40 Snowhboy oy 12. oz. 6 40
Carl rugge Brand me ee eee fie 00, 10 oz. 4
oad Distributer 5 Ser Ex = _...-, 15% 654 en a we dae 4 pm Siueades — tae 4 S
24 1 Ib. sn a Brand ae Sausages Vuleano!, Enamel, te Sunbrite, ao Le +
8 oz., 2 doz. in case a oat eo a ete wo a ee Ciuc 2 ce oe
5 Ib. pails i. case oe oe 15 Stovoil, per Feb a 475 Cotton, 3 ply cone -___ 38
= 2 Ib. nti Nn crate oO co ~— 4 OZ. .... 3 0° ‘ Wool, 6 grins pails ___. 40
See fee ee P ee ae
14 Ib. pails -——-_---_- ieee “eu SALT. oo ec 1s
25 Ib. pails - Tongue, Jellled __-__- fe ak oe aac. White Ww Can.
PETROLEUM PRODU: cheese --------- is Colmiat todas 128 Gen. Soames 7 Oe White Wine, 40 grain. 3
Nucoa, : hh RODUCTS Med: No. 1 ized, 24-2 2 : i Cassia, Cant bar ---- @40 ane, 40 gram_
nen vacthg and Bip aaik iS gee Kerosin Barrels Ha Smoked Meats Med. No. 1, Bbls. oo a = Be on ee @25 No. 0 WICKING 20
Certified Co.’s_ Brands Page pea 16.6 ee Ph 14-16 Ib. 34 verner ee = be. 83 Geet Aiden” doz. = No. Age gross .
Se ‘ ‘aro ; ; Cert. 16- : ers - dD. Ginger, C ——w=—— GI . 1, per gross __-- 8
= liane Sf aieean Bt mea gan y Gama Be ae Fibs Ca see
ore ee Sern ete 25% VV. MM, & me Gasoline s Califomia Gams 0 @32 Butter & 100 Ib.. Pein aiinca No. 1 eee 110 Peerless Moll a oe a
Swan oC ES one jaa ae Pienic Cae 0 qr week. a 280 Ib. bbl a Niece, Mau ‘doz. = noc No. Lee ~ 90
: Diame ee ice i a tlantic Pee . {ams inna aker Salt. 2980 Ib bi, : Nut oC ochester 02:
Searchlight. 1 475 Winter pred Eneine 7 Boiled Soom ears 0 © 100, 3 cs 280 Wi aes tk oe ser es pi Rayo, per No. 3, doz. 2 on
o Red L: (Ss gee 24 12.2 + ced Ham ~ 46@51 Ik, Tania Ce 5 75 , Black _. o4 pee 8
Ohio Blue Label, 144 bx 4 78 | = A fect an aa — oo 5 Pure ' WOODEN
Ohio Blue Tip, 144 box 6 a ems ~ en b, Table 5 25 anspice Ground in Bulk ‘. aca clio
Safety M ote 4 Beet - 42 Cloves, Pio tig --- @18 plac narrow b
Giese & atches A Boneless Cassia, C zibar _... @4 Fe handles and,
i gro. case 4 25 Light on Barrels. Rump oe = 00@28 06 see oka so oe ae narrow band. 1 76
INCE ee ; -- 27 00@ a ood hand _
None Such MEAT cascades C6282 oe Mince M 30 06 Mustard ————---_---- 33 Mark im
. 4 do a ‘ondens eat. ace, Penang _....... 32 et, dro ---- 1 80
eee € dos. cn | ¢ at Spectal heavy =. sas No. 1 car. 2 ¢ Pepper, Black oo 1 30 — single — °
ibby, Ke se ._360 E eavy -2 Moi Bakers 0 Nutm ck __. arket handle
. Kegs, wet, lb. 22 Extra heavy ——___-- — 68.2 st In glass iar Nutmers oo ee Sie ae! =
MOLASS Transmission mo i a 00 erner aes aay Sp'int. .
ES has 4 oz. cana, onl Da o Pla’s Feet Poa sent ny $32 Splint, oa ------ 7 50
eee} oe coek se. 4 a is Stheear Spanish _... @42 cones cn
Parowax, 40 rae 9.3 % bbis., 3 Seasoning Barrel, 5 gal.
ee 1S ae =a Chili Powder, 15 oe — oe
_— to Celery Salt, o's tue ce ot”
i oo Ibs i a Lanne |= 96 a.
S. nm Sale 0 eee ry E
% bdbls., oo. ca Ee deat carte
Tone ta a 1 No. 2, St arrier _ 5 0
HA gl a Na i oe Oe .
a Casings pe en Bouquet |... 325 No.2 arer Eeg Tray: 0 00
toe ee Ib. Per cas Ma rel Leaves -.__-- 4 50 . 2, Star Egg Tra 7 SS
7 ee round net eee eatin @63 rt e, 24, 2 Ibs. Sa rjoram, 1 oz. ___.. 20 ys 12 50
Gol Beef, middles, set_- wa. 0 oe . 240 Savory, 1 oz, -..----- 9 = T —
aS nats Brer Rabbit Sheep, a skein eg 75 lodized, 24, 2 at ~----- 2 30 aes ‘fae 90 Elina spring 3
No. 5, cans to a 25 8 ric, 2% oz. _.. =“ oo patent spring 00
ae Ss . RICE poe * -. 2 a nano
No. 1%, 36 oo. . es. 6 20 oe Blue Rose _ sa re e r STARCH 13 a. Cot. ‘o aa 1 ‘s
Baan ace 6 16 B cy Head _ __-. 07% Expo mily, 100 b c 16 oz. C op Heads 2 6
No. 10, 6 _Brer, Rabbit wae ‘ot Bie Four Wh. bi ox 630 Kingaf ii ot. Mop Heads 3 20
o. 6, 12 ¢ Bee ayee:ROLLED OATS Wo FI r _ Na. 100: 80 sford, 40 Ib p 2
No. 24. cans to case 4710, ES gece mag OATS on Mace io toe on a a © = Te ~o ea
anlar to cs. 4 20 cone = a cans 2 70 Pee Ti 2 25 Grama White Na < rer on a 7¢ 14 ae oa a 3 1%
Mee ecg inah Brand > . cans 4 60 Mott er, 12s Fe mily _- 1 80 Napth ore White 0 er, 40-1 ay 80 12 qt. Flart nized ___. 8 10
No. 512 Bie io tase 46 M ICKLES oo 12s, M’ y __2 70 Rub-N [More White |) Gloss 07. «10 at. ‘Tin ng Gal. Ir. 5 00
Gases aa 18 REA Se Rethche cnoas ¢ EPI Sgn, 1 es fon argo, 11 oh a
No. 1%, 36 cans cs. 3 50 alf bblis., 8 _. 17 00 Sack ae Site (03 20 Mul , 100 box 4 rgo, 12 . pkgs. -_ 4 M raps
eo ii, ® cation, 4 ore ae Siect Cut. 100 ie wo oe oe at tes a | Mouse, Wood
New Orle , 400 count __ 47 oat Gut. ie He ak oe ol. 100 bo iG fe Ge [298 | Mouse, wood, 4 holes. 6
an —— 75 b. sk: Fair 2 ver G es. —. M ood, 6 0
i ee Open a 30 Gallon” 300 Smail nee tae i 106 tox 6 50 Flastic, a 48, Is _- ii we tin... § oa bn
Pair Soy ea 20 - 6 gallon, boo. EuaEne 42 00 RUSKS. Palm gr Deg oo} Timer. 48-1 ian me Bat eo oo 65
Cina 2 1m See eee es Holland Rusk Co. _Octag i. CS Ss eprhig 22-2. 1 @0
xtra Zz - ra. . a come amon, ame cai
 . in Cans . . ---- 10 00 3 roll Perbein furs a gam bl CORN SYRUP L Tubs *
pcan ge ge ie a aby Cob, 3 doz. in rig eee mar a iS c " sone Cees
| Dove, 36 % Ib Wh. it a) PLAY x. 1 00@1 20 18 ck packages __ 460 Grandpa 7, 100 box _ 5 70 Bia orn Sm {um Galvanized __ 9 38
i Dove, Py — Ip. Black ce Battle cre cones on packages __ : ri Grandpa ae - “216 ~7° oo Pg 14 2 2 39 all Galvanized _.__ 7 pe
ve, 6, 10 1 ack 3 90 icycle ___. sr doz. 2 75 SAL : Quaker . a ge. 3 Blue Karo, No.” 1 dz. 3 11 Ww ae
Palmetto ete Boras as ERATUS Cc Hardwater _ 50 Red K aro, No. 10 __ il ashboards
» 24, 2% Ib. ng POT -.. 475 Arm and H ocoa, 728 er Red Karo, No. 1% 811 Banner, Gl
5 25 \PBabbitt’s, 2 ASH ammer Fairbank » box -.__ 2 ted Karo, N O. 16 | 2 67 Brass, | obe --. 5
; NUTS s, 2 doz. a. SAL Lage ee ca, ee oie Bet © he ota sa Cee “a. on
; Le y s x 4 <aro, N oo Ce, ie
i Ah — FRESH MEATS ‘© Granulated fag Wilts Gores Bax 7 30 1 oe ee Double Peerle set $ 00
i. - Top Steers ie Granulated, 60 Ibs “Cs. i oc Mug geen ~* eee hong Flavor Nowti Peerless Ne 7 i
Panes wi — ee - Gona Spine eif. @17% ulated, 36 2 . le 60 ‘ ar doz. 48 O ie, No 1362) a . U ern Queen _____ 50
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a eanuts. Virginia Rav com. Steers i. 5 Ce eee '
Peanuts, ens Raw 09% a H’f. 10@12% Miaa! COD FISH 2 399 12 In ndow Cleaners
Peanuts. Jun roasted 10% 20P ows Tal fe 2. a aple. 2. 1
Peanuts, oe ue Soe 1 hablets, % ia 15% = jreen Label 4 in, o-oo 65
Se Sas rstd 11% Good _------------- 7 images Ib. — P Green Label ware moe a 1 85
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Walnuts, Callfornt a Sop a i; Whee en ee <i M ie and Cane ae nee : 5
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q elena all Na fb 2 14 Meta 19% Herring ot : . hm Hotor oo. 18 00
SS ee oe 1 wix Holland Herring H Michigan Maple. acu ea 25 00
Atmonds Shelled. a Lamb ae : oo oer ae oe i Welcha a eg oe ga Fibre we a PAPER
{ ea : " fe ---> 3 ixed, half co Ey es io 1 8 a,
} eeente Soeur a ee a ag eiised. Dbie. bbls. ___- 9 50 2 40 No. 5 Fibre x wale. 05%
q a “a Se Milkers, Kegs pas TABLE SAUCES Butchers Manila: __- 044
i Pecans ee ane ae . Mutton oe Milk s, half bbls. ___ lu i Lea & Pe waa saa 0
: we Good ‘ ers. b Oe BE L rrin, 1 tripe 07%
i wa of a eR KR Now: , = we ¢ S se pa 0
a eee o--~+- Ta Medium 02000 16 -& Ib. KK, Norway 1 Pepper rrin, small__ 3 a YEAST C a
a Poor ...05. Riese 4¢ Gat tone ee 9 50 hoat hia Lee | ineic. 3 do ee
"4% Boned, 16 hares ie Tobasco, 2 ern ee Sunlight, 3 PO arora 2 70
xes .. 20 80 i. L mee Sunlight, 1% doz. +2
can cases, $4.80 A-1. ree... , 26 oY st Foam, 3 doz. —_ =
-80 per cane » Small Ne beanie 5 20 east Foam, 1% an : 70
BOR ree B Hy VEAST--COMPRESS :
; Fleischmann, £D
per dos. %

 

 

 

30

 

MICHIGAN TRADESMAN

September 22, 1926

 

THE INDEPENDENT DEALER.
(Continued from page 7)

in retail business as there is in world

politics, and it comes a lot closer

home to most of us.

Therefore, so far as service goes, the
independent store should use this
weapon to the best of its ability, for it
is one that chains cannot wield. But
at the same time, care should be taken
to see that the weapon does not grow
so heavy that it crushes by the sheer
force of its own weight.

In the matter of window and coun-
ter displays the independent store has
little to learn from the chain, save for
the basic principle of absolute, spotless
cleanliness. Standardization of sales
helps of this kind does not make for
originality or the attractive power of
novelty, and it therefore follows that
the more thought which the individual
store puts into its windows and the
arrangement of its interior displays, the
more effective they will be and the
more chance it will have to compete
with the chain on a basis of equal cus-
tomer appeal.

People are drawn to the chains be-
cause they have been sold on the idea
that they can save money there—an
idea that is not nearly as well founded
as is generally supposed—and they
gravitate there from an economical im-
But the independent store
which pays attention to its windows
and sees that they are always inviting
and suggestive—filled with new mer-
chandise for which there is a real need

pulse only.

—wil] soon find that a larger percent-
age of passersby turn in at its doors
than at the doors of the store which
bases its appeal solely on price.

While talking to the president of
one of the largest chains of drug stores
in Chicago recently, I was struck by
his statement: “We hear a lot about
merchandise which sells itself. But
when you stock that kind of goods you
usually find that the margin of profit
which it carries is too small to be real-
ly worth while. A retail store isn’t
any different from the rest of the
world. The same rule applies there as
elsewhere—you've got to take some
trouble in order to get results that are
worth anything at all.

“It is for that reason,” he continued,
“that we place so much emphas‘s upon
the salesmanship training of our em-
ployes. We have a_ merchandising
schoo] which meets once every two
weeks and, at these sessions, there are
frank discussions of store policies, dem-
onstrations of new goods and the ways
in which they should be sold, talks on
the value of ‘suggested sales’ and the
ways in which they can be made and
a series of lectures on the various
other phases of salesmansh'p.”

In answer to an enquiry as to what
particular branch of this training he
considered most profitable, the chain
store executive replied without a mo-
ment’s hesitation: “That which helps
our people to know their stock. How
can you expect a man or a woman to
sell something when they don’t know
anything about it—except poss‘bly its
name and its price? But that is what
a lot of stores are doing. This after-
noon, for example, the theme of the
talk is toilet soaps. The instructor will

 

take up the different kinds of soaps,
explain each one, impress some of the
selling points upon the members of his
‘class’ and, provided they have been
paying any attention at all, they will
go back to their stores far better fitted
to make soap sales than they were
before.

“That’s the system we follow right
down the line. Our people know their
goods. They know how to talk about
them intelligently and, as a result, they
make five sales where the average,
store only makes three. We know that
for we have checked our departments
against others in similar stores. The
man behind the counter is the most
valuable link in our sales chain, for he
is the one contact we have with the
customer. Therefore we pay attention
to h'm and the work never fails to pay
big dividends.”

If a chain store organization—this
particular one has grown from one
store to more than thirty in the past
fifteen years—feels that this salesman-
ship training is essential, doesn’t it
follow that it is even more vital to the
independent store, which must rely
upon individualized attention and real
service?

Train your clerks. Teach them to
know their goods. Whenever possible,
get the salesmen who have obtained
orders from you to give a ten or
fifteen minutes’ talk to the salesforce,
explaining the merits of their merchan-
dise. They'll be glad to do it, for it
will mean more business for them, just
as it means more business for you.

Here as in the case exercised in buy-
ing goods, the chain store stands pre-
eminent. It has its operating costs
down to a point with which few in-
dependent stores can compete, due to
standardization and centralized buy-
ing power. It has learned where
many of the wastes occur and has
spotted and stopped a _ considerable
number of the leaks which represent
the difference between profit and loss.

There are a large number of inde-
pendent stores which have failed to
profit by this example. They are still
running along in the slipshod, hap-
hazard fashion of ten or fifteen years
ago, while some of them may be mak-
ing money, they are not clearing any-
thing like as much as they could make
if they took the time to analyze their
business and found out where their
losses occur. William Nelson Taft.

——_~+>____
Sincerity.

Sincerity is the test of a man’s real
worth; because, after all is said and
done, it is the one thing that counts.
Even though a person be poor and
ignorant, this is no reproach if he be
sincere in what he professes to believe
We may look askance upon some who
do not see things in the same light as
we do; yet, unless we have evidence
to the contrary, why should we doubt
the sincerity of their beliefs?

Insincerity is a sham whose blight
withers life’s fairest hopes and casts
a gloom where the sun would other-
wise shine brightly. For in the fur-
therance of whatsoever cause we may
find ourselves working, or whatever
the purpose we may have in view, the
service that will count is that upon
which is stamped the hall-mark of
sincerity.

Good Report From Grand Traverse
Bay.

Traverse City, Sept. 21—Bankers
with whom I have conversed state that
this city is enjoying great prosperity.
More people have spent the past two
months in the resort region of this
section than during any season of the
past. Vast sums of money were ex-
pended by the sojourners and all
classes were benefitted through their
presence.

The fruit growers harvested large
crops and sold them for remunerative
prices. Cherries commanded from six
to nine cents per pound. There is still
to be gathered large crops of apples
and pears.

The yield of potatoes will be greater
than the crop of 1925. Farmers have
had to contend with potato bugs,
blight and other pests, and those who
wisely sprayed the vines and sprinkled
the bugs with poisoned powders will
be rewarded for their vigilance and
industry.

Building operations have been car-
ried on vigorously during the past
five months. While the number of
residences erected is comparatively
small many such buildings have been
remodeled or enlarged. In business
structures the record of the past
decade has been broken. Most im-
portant of such enterprises were the
remodeling of the Wilhelm block, now
owned and occupied by the Peoples
Savings Bank, the morgue for H. L.
Weaver, a large addition to the garage
of the Traverse City Motor Co., a com-
modious garage for the Cole Uo., sev-
eral stores, a church for the Disciples
of Christ, additions to the Morgan
cannery and the factor:r of the Tiav-
erse City Potatn Implement Co. Other
improvements made were a commod.
ious modern entrance to the Milliken
store, the installation of extensive
vaults by the First National and the
Traverse City State Banks.

Work was resumed on a new pas-
senger depot for the Pere Marquette
Railroad some time ago. It will be
completed before the advent of winter.

Louis Campau opened a stock of
merchandise in Grand Rapids one
hundred years ago. The stuff he dis-
played in a rude cabin would not be
considered marketable to-day. He

catered to poor, ignorant Indians, the
only inhabitants of the Grand River
Valley. The only means available for
the transportation of the goods needed
by Campau from Detroit or Chicago
were pole boats on the upper river,
canoes on the lower and pack horses.

Campau indulged in a rumpus with
one Jake Smith, an Indian trader, at
Saginaw, following the signing of a
treaty by the chiefs of the Indians,
General Cass and Commissioner Rom-
eyn, under the terms of which a vast
territory was transferred to the Gen-
eral Government. But for that rumpus
Campau undoubtedly would have re-
mained at Saginaw and lost the dis-
tinction that is now accorded to him
as being the first white man to settle
at the rapids of Grand River.

Campau’s account of the rumpus at
Saginaw, as might -be expected, ac-
credits himself most favorably. But
it does not accord with the record filed
by the commissioners with the Interior
Department at Washington. General
Cass was the first governor of the Ter-
ritory of Michigan, a distinguished sol-
dier, statesman and diplomat, a high-
minded, honorable patriot and public
servant. Campau maintained that Cass
had distributed whisky among the In-
dians and that when they were sco
drunk as to be dangerous he had sup-
pressed the riot in response to an ap-
peal uttered by Cass. George B. Cat-
lin, an historian, formerly of Grand
Rapids but now a resident of Detroit,
investigated the reports that had been
made concerning the riot, and publish-
ed in his book, “Old Detroit,” a state-
ment to the effect that Campau had
ovened ten barrels of whisky and bade
the Indians to help themselves freely;
that a detachment of United States
soldiers, under the command of Capt.
Cass, a brother of the general, had
spilled Campau’s wh‘sky on the ground
and suppressed the riot. Campau at-
tacked Jake Smith and when the fuss
ended he left the country (shall we say
for his country’s good?) and came to
Grand Rapids. Arthur S. White.

—_2+>__

Character and reputation are as dif-
ferent as day and night. Character is
based upon what you are; reputation
on what people think you are.

 

 

Savings Banks in Michigan.

NEW YORK CHICAGO

 

 

$275,000
WURZBURG REALTY COMPANY

94% Serial First Mortgage Fee Bonds

(State of Michigan Tax Free)

Interest and Serial Retirements of Entire Issue
Payable out of Rentals from

WURZBURG DRY GOODS CO.
Grand Rapids, Michigan.

Bonds are secured by First Mortgage on property anpraised
by two officers of the Michigan Trust Company at $554,000,
making this less than a 50 per cent loan.

Average Net Earnings, before Federal Taxes, of Wurzburg
)ry Goods Company for past four years, up to January 31,
1926, were approximately 3V4 times combined annual interest
charges and serial bond retirements.

In opinion of Counsel these Bonds are a legal investment for

Price to Yield 5% to 514% according to Maturity.

HOWE, SNOW & BERTLES

(Incorporated)
Investment Securities.
GRAND RAPIDS

All information given herein is from official sources or from sources which
we regard as reliable, but in no event are the statements herein eontained
to be regarded as our representation.

DETROIT SAN FRANCISCO

 

 

 

SSP EP

 

September 22, 1926

Example of a Chain-Owning Whole-

sale Grocer.
(Continued from page 20)
agine the anxiety of his mother. He
may have come blocks through heavy
traffic. Perhaps. too, her work is de-
layed by the slow service accorded
him.”

The grocer was silently thoughtful
as he handed over the last item. Then
he looked int othe lady’skindly, smil-
ing face. “Madam,” he said, “I thank
you.” Then he stooped until his face
was near the level of the child’s, took
his hand and said: “Young gentleman,
I beg your pardon. Tell your mother
I am sorry you were kept waiting and
that it will not happen again in my
store.”

Still hold'ng the boy’shand, he turn-
ed back to the lady. “The children,”
he said, “will eat at the first table in
this store hereafter.”

Quoted from Christian Science Mon-
itor. And that’s all there is to the
story.

As a definite aid to determining pre-
cisely what is happening around us,
everymerchant should be sure to get
the bulletins of the Merchants Ser-
Bureau of the National Cash
Register Co., Dayton, Ohio.

We do not all realize that we stay in
our own places of business so closely
that we have little opportunity to grasp
what is happening around us. Yet mer-
chants a hundred, a thousand, two
thousand miles away may be solving
problems that puzzle us. The Bureau
aforesaid is a clearing house of such
information.

A bulletin before me on how to lo-
cate your store shows the importance
of many factors usually unnoted. It
covers all lines. It indicates many
ways in which merchants can improve
their business. Being based on what
successful merchants are doing it is
authoritative. For it must be realized
that your best guide is what others are
actually doing,what they are accomp-
lishing—not hopes or dreams.

Paul Findlay.

How Does Hot Weather Affect Your
Appetite?

After a long period of waiting and
all kinds of predictions ranging from
a frosty July to the hottest period ever
experienced in these parts the Sum-
mer was again in its usual form.
The hot spell, while not hot enough
to be really uncomfortable, has taken
the “pep” out of most of us and a cool
and quiet spot holds greater attraction
than usual, provided such a spot is
available. The crowds that seek the
cooling breezes and comforting waters
of the summer resorts keep so ever-
lastingly on the move looking for re-
lief that they exert themselves to a
far greater extent than during the
cooler months. This is also a period
of sports and golf, tennis, baseball,
rowing, swimming and the various
other sporting activities all tend to re-
duce vitality unless the usual or more
than usual amount of sustaining food
is consumed. The heat affects the ap-
petite of many and there is danger of
eating less than usual unless care is
taken to order what is pleasant and
appealing to the appetite at such a
time. At no time during the year is it
necessary in the interest of good health

vice

MICHIGAN TRADESMAN

to exercise more care in preparing food
in the home. Hot, steaming dishes do
not carry the appeal that cooler dishes
do and soups just out of the tureen
hardly indicate thought on the part of
those who prepare them. Cold con-
somme gives the right start to a meal
for many persons and aside from its
intrinsic food value stimulates the ap-
petite for what is to follow. If meat
dishes are planned ahead and cooked
and served cold they will be appreciat-
ed during the first few days of the
Summer. After a busy day at the
shop or office and a heated trip home
a hot dinner about caps the climax and
instead of eating the full meal required
to sustain the worn-out worker the
plate is liable to be left only partly
finished. The dining room should be
cool and the meal attractive to the eye
as well as to the appetite. An electric
fan will often help out where naturai
breezes are lacking. Meat is sustain-
ing and easily digested and should be
eaten as usual in quantity, though
usually it should be prepared different-
ly. The housewife who listens to these
suggestions may say “well, what of
me, who prepares the meal, how can I
get the breezes?” There is no one
more deserving of sympathy than the
one who prepares the meal, and cold
dishes, prepared ahead with an electric
cooker or a fireless cooker, or even a
pressure cooker will help out wonder-
fully in keeping the house cool and
avoiding the evening meal rush.

—_~+-+—____
Hot Weather and Meat Talks.

Retailers are complaining about the
slowness of business and the losses
taken by meat interests during a hot
spell. The doctors are advising
against eating too much cold food and
too many cold drinks during the hot
spell, and we have no doubt but what
they say is valuable advice, but when
we speak of cold meats, as we often
do during hot weather, we are talking
about something different from the
very cold food and drinks than is meant
when the iced product is mentioned.
time of the year when
cold cuts of meats are more appropriate
and satisfying than right now. There
are two very good reasons for this.
In the first place cold cuts of meat
with vegetables will be eaten when
other hotter meals might be left un-
touched on the plate and then for the
second reason we see a partial relief
for those who have to prepare the
meal. Ham, beef and other meats can
be cooked in electric cookers, fireless

There is no

cookers and even over the gas stove
during the day and then at meal time
they may be served without being
obliged to spend a long time in a heat-
ed kitchen. Another thing that is im-
portant and that is that a hot kitchen
heats up the meal time no
matter how careful the housewife is to
keep her cooking heat away from the
other rooms. No doubt the delicates-
sen stores will do unusual meat busj-
ness during the hot spell, but meat
bought in such a way is expensive for
those who have to weigh a dollar be-
fore it is spent. Judgment in planning
meals is extremely important now,
more than at ordinary times, for it is
necessary that strength be maintained
to combat the unusual temperature.

house at

Honey Sold Below Cost.

Far Western extracted honey is sell-
ing below cost of production, and, al-
though the consumer is in a position
to have a palatable and dainty food at
a small investment he is not taking ad-
vantage of his opportunity. Part of
the trouble seems to be that dis-
tributors, who stand between the pro-
ducer and consumer, have not turned
their attention to honey. John J.
Ehlinger Co., of Spokane, Wash., be-
lieves that distributors could do the
consumer a good turn by stocking
honey and at the same time help out
the producer. Mr. Ehlinger says: “A
number of our Western honey pro-
ducers are in actual need of marketing
their extracted honey so as to finance
themselves in producing the present
crop. We have lists of honey pro-
ducers in various Western States, who
have combined approximately 20,000
cases of 2-60s available for market. This
honey can be bought at 614@8c per
pound, according to color and quality,
f. o. b. shipping point.”

Another Canning Book.

John A. Lee, secretary of the West-
ern Canners’ Association, wrote a book
in 1913 and 1914 called, “How to Buy
and Sell Canned Foods.” The edition
of 5,000 copies was sold out quickly,
the orders from not only
America but Australia, Alaska, South
Africa, South American countries, and
many from Canada and England, while
wholesale grocers in this country used
it as a selling and buying textbook. Mr.
Lee has revised the book and brought,
it up to date and a second edition is
now in press.

coming

ASK FOR

 

K variety for every taste

 

FIRE AND
BURGLAR
PROOF

SAFES

Grand Rapids
Safe Co.

Tradesman Building

 

 

 

 

Sand Lime Brick

Nothing as Durable
Nothing as Fireproof
Makes Structures Beautiful
No Painting
No Cost for Repairs
Fire Proof Weather Proof
Warm in Winter—Cool in Summer

Brick is Everlasting

 

GRANDE BRICK CO.
Grand Rapias.
SAGINAW BRICK CoO.,
Saginaw.
JACKSON-LANSING BRICK
CO., Rives Junction.

 

31

Business Wants Department

Advertisements inserted under this head
for five cents a word the first insertion
and four cents a word for each subse-
quent continuous insertion. If set in
capital letters, double price. No charge
less than 50 cents. Small display adver-
tisements in this department. $4 per
inch. Payment with order is required, as
amounts are too small to open accounts.

For Sale—Bazaar store in town of 4,000
Southwestern Michigan. Good business

town. Many manufacturing industries.
Address No. 382, c/o Michigan Trades-
man. 382
FREE TO MERCHANTS—FOR THEIR
NAME, address men’s neckties. Jack
Farley, c/o Michigan Tradesman. 383

For Sale—One Robbins & Myers Co.
coffee mill for 110 alt. 60 cyc. No. 915A.
In good condition. M. E. Everett, Lake
Odessa, Mich. 3840
‘ National

FOR SALE—Hight-drawer
cash register for sale. Good as new.
Will seil for one-half price. Address

BKdward Wolf, Hillsboro, Wisconsin. 385
RETAIL GROCERY SALESMAN
WANTED—WANTED GROCERY SALES-
MAN WHO IS WILLING TO WORK FOR
INCRBASED BUSINESS—SALARY AND
COMMISSION GOOD OPPORTUNITY,
WILL ACQUIRE INTEREST IN PAY-
ING BUSINESS. CRONIN CO., ALPE-
NA, MICH. 386

I WILL PAY CASH

for part or whole stocks of General Dry
Goods, Shoes, Furnishings, Clothing, and
Bazaar Goods. Call or write Jack

Kosofsky, 1235 W. Euclid Ave., Northway
5695, Detroit, Mich.

McCASKEY CREDIT REGISTER, ad-
dressing machine, duplicator, multigraph,
typewriter, check writer, dictaphones,
envelope sealer, adding machine, about
half price. Write for details. The Pruitt
Co., 117 OL T. N. Market St., Chicago.

oto

TO EXCHANGE—A good farm in Tus-
cola county on state highway, 80 rods
from good market town, for stock of
general merchandise. Address No. 376,
c/o Michigan Tradesman, 376

COAL AND ICE BUSINESS
in fast growing Crown Point.
fully equipped. Heavy annual tonnage.
If you have $10,000, write for details,
V. A. Place, Box 357, Crown Point, In-
diana. 370

FOR SALE—General stock and two-
story and basement store building located
at old established trading point about
fifteen miles Northeast of Grand Rapids.
Equipped with Westinghouse lighting
System. Property cheap at $10,000. Will
take $4,000 down, balance in productive
real estate in Grand Rapids. W. P. Joyce,
Cannonsburg, Mich. 366

SHELVING AND COUNTERS For Sale
—Standard for variety and household
goods. Good as new. Cheap if taken at
once. Inquire J. Haga, 1437 Tamarack
Ave., Grand Rapids. Tel. 77515 362

Pay spot cash for clothing and furnish-
ing goods stocks. lL. Silberman, 1250
Burlingame Ave., Detroit, Mich. 566

CASH For Your Merchandise!

Will buy your entire stock or part of

stock of shoes, dry goods, clothing, fur-

nishngs, bazaar novelties, furniture, etc.
LOUIS LEVINSOHN. Saginaw. Mich

FIRE AND BURGLAR PROOF

SAFES

GRAND RAPIDS SAFE CO.
Tradesman Building
Hides, Pelts and Furs.

Yards

—————————
Corduroy Cords
Let am

 
  
  

Your
Next Tire
Be a fi
Corduroy ©
Built as good i
as the best and

then made better
by the addition

 

of Sidewall

Protection
De ee ana eZ
Sidewall Protection

(REG, U. S. PAT. OF FICE)

Added Reinforcement. An original
Patented and Visible Plus Feature
on y)

 

 

 

 

 

 

 

 

32

THE RIGHT OF REASON.

In the first flush of the deep spiritual
emotion stirred by Stresemann of Ger-
many and Briand of France all things
good seem possible to the league of na-
tions. This emotion is so great and the
wormth of feeling so fervent that the
passing of Spain from the League as
Germany at last enters its doors is for
the present regarded as a minor inci-
dent.

It was a historic moment this seating
of Germany. Twelve years ago French
and German armies were battle-locked
in Northern France and Europe's long
agony was beginning. As late as eight
years ago the death struggle continued
along the Aisne. During these eight
years the “war after the war’ con
tinued. It has been fought out in the
League, in the reparations and other
international conferences and in the
Ruhr and along the Rhine. The first
great truce came at Locarno, where in
the short space of eleven days, in
October, 1925, was held one of the
briefest but most vital and far-reaching
meetings in European history. From
it emerged the five Security Pacts of
Locarno, including the Rhineland Pact
made by Germany, France, Belgium,
Great Britain and Italy. This great
pyramid of peace lacked its capstone.
The admission of Germany to the
League was necessary for its comple-
tion. This would have been done at
Geneva last March had it not been for
Brazil, which claimed a permanent seat
in the League Council and refused to
give way to the Germans.

This time it was Spain which stood
in the way; but the League chose to
Jet Spain go rather than to delay fur-
ther the German entrance. Germany
is more vital to the league than Spain
or Brazil. Locarno’s security treaties
are worth more to Europe than the
presence of Brazil and Spain ‘at
Geneva.

So Brazil has gone and Spain goes.
Germany is in the League at the cost
of two withdrawals. For the first time
since the birth of the League the Ger-
man tongue is heard in its halls.

It was Briand of France who offered
the first welcome to his nation’s an-
cient and traditional foe, pledging be-
fore fifty assembled nations that never
again will they walk the “way of
blood.” It was Stresemann pledging
Germany to a new idealism, who de-
clared:

He will serve mankind best who,
firmly rooted in the faith of his own
people, can so develop his moral gifts
that he may cross his own national
frontiers and serve all humanity as
only those great ones whose names are
written in this history of humanity
have done.

Europe at last is convinced that the
war may be buried and that after
many false dawns the true Dawn of
In the reconc'liation
of France and Germany new parleys

Peace has come.

have begun at Geneva for a further
evacuation of the Rhineland. The
French are decreasing their armies.
The Little Peoples of Europe and the
Little Nations in the League may mur-
mur, but the great Powers are bending
the League to reshape and rebuild a
broken Old World.

Its greatest work is there, and it is
as a European League that its future

MICHIGAN TRADESMAN

seems most serious. The Hispanic-
Latins are pulling away from it. Spain
has followed Brazil in the retreat from
Geneva. The Argentine is inactive.
Many Latin-American Powers, includ-
ing Bolivia, Peru, Honduras and Nic-
aragua, are failing to contribute to the
League’s maintenance. Mexico has
never entered.

Even so, the League cannot be de-
nied its great moments. The recon-
cilation scene at Geneva was one of the
rare hours of history. Another strong
barrier had been raised against another
European war. The Locarno pacts
were saved.

The right of reason and the rule of
law have been exalted above the ap-
peal to force and the last red “argu-
ment of kings.” A League dominated
by European Powers has taken a long
step toward genuine reconciliation on
that continent.

Items From the Cloverland of Michi-

gan.

Sault Ste. Marie, Sept. 2iI—Now that
election is over and Green is to be our
next Governor, we will be able to look
forward to the good old winter time,
when we can exercise shoveling coal,
trading the old auto for a team of
horses. We always start to complain
about business being poor in the winter
with the camps closing down, on ac-
count of the unsatisfactory prices for
wood products, and envy the remain-
der of the population who hike for the
South each year. It might seem that
those of us left to winter over would
worry, but such is not the case, as
then the fun starts with the married
people’s dancing clubs openine and the
many other attractions staged for the
winter. The radio in most of the
homes affords a real treat which we do
not have the time to enjoy at any
other time, but we should worry be-
cause Alberta had the first snow storm
of the season.

H. E. Fletcher, one of our well-
known bankers, has just purchased a
large limousine, which-he is driving to
his country home each day. He did
not want to take any chances on the
price advance which might occur in
the spring. Safety First is his motto.

F. Gillespi, book-keever for Swift &
Co.'s branch here, leaves next week on
h’s vacation, which he expects to sperd
at his old home in Wisconsin.

An exchange announces that the
filline stations in that town have gone
on a cash basis. If the auto agencies
would do the same there would be a
sharp slump in traffic accidents.

The many friends of D. E. Harrison
were shocked to learn of his death,
which occurred at Rochester Minn.,
Tuesday, where he went for medical
treatment. Heart failure was the cause.
He had been engaged ‘n the tinsmith
business here fer the past twelve vears
and was one of our prominent citizens.
A widow, two sons and three daugh-
ters survive him. He was a member
of the Methodist church, a Mason, Odd
Fellow and a Knight of Pythias.

T. F. Folkner, who for the past few
vears has been mana~er for the Pitts-
burg Coal Co. here, has been promoted
to district manager for the ecmrany,
with headquarters at Detroit. He is
succeeded by H. W. Van Dyke. who
has heen bcok-keeper fcr the companv.
Mr. Folkner has made many friend:
here, as well as Mrs. Folkner, who has
been active in  hosp'tal and. other
charitable work. We will miss them,
but wish them every success in their
new field.

Winter is better than summer. The
coal man dogsn’t mash up your vege-
tables with a cake of ice.

William Hayward, of Dick, was a
business visitor here last week.

Tom Agnew, the popular meat deal-
er, has returned from an extended

auto trip to Duluth and other copper
country places.

Nels Bye & Son have the contract
for the first mile and one-half of the
Roosevelt Highway. Whitefish town-
ship has looked forward for a long
time to the completion of this road and
a petition is now in circulation to bond
the township for road building pur-
poses. It is hoped to get some aid
from the county and State authorities.
The U. S. Government has a direct
interest in this road, as about thirty
members of the coast guard signal ser-
vice and radio service are employed
at the Point.

The little town of Shelldrake suffer-
ed heavily when the Bartlett Lumber
Co. discontinued operations there, but
the sales of shore frontage and hunting
acreage in the vicinity bid fair to make
the town a real resort center eventual-
ly. Several hundred blueberry pickers
were camped there during August.

William G. Tapert.
——__ ~~» 2-4
No Great Incentive To Buy Heavily.
Written for the Tradesman.

Extremely wet weather in the Can-
adian Northwest has resulted in rather
strong markets during the past ‘ten
days; in fact, wheat has advanced six
to eight cents per bushel, and closed
up two and one-half cents to-day. It
may be the bottom has been reached,
hope so at least for wheat is cheap
enough for the good of the country at
large, and furthermore provides the
best, most nutritious, and economical
food in the form of white bread, which
is besides healthful as well as palatable
and the average family can reduce the
cost of living perceptibly by increasing
the consumption of bread, either white
or graham.

The flour buyer has been very con-
servative, generally speaking, in hig
purchases of flour, and consequently
should continue to come into the mar-
ket for supplies; this applies particu-
larly to the flour merchant. Some of
the commercial bakers have, as usual,
bought heavily for about six months
requirements; a certain percentage do
so every year. Stocks of wheat in the
United States are larger than a year
ago; the visible supply is nearly 50.-
000,000 bushels larger, but on the
other hand the farmer has sold more
ireely; a greater percentage of the crop,
apparently, has moved to market than
last year. Millers, generally speaking
are pretty well supplied with wheat, so
as far as the United States are con-
cerned we have more wheat than last
year available for export; in fact, our
crop was over 150,000,000 bushels
larger than iast year when we raised
a very small crop. The Canadian crop
is not as large as last year, yet is com-
paratively large, while the European
crop is smaller than a year ago, and as
their financial condit’on seems again
to be on the up grade, and particularly
as the European potato and rye crops
are much smailer than last year, they
will undoubtedly buy a large amount of
wheat from Canada and the United
States.

As the world crop is only about 50,-
000,000 bushels larger than last year,
an infinitesimal amount compared with
the world’s requirements, it would ap-
pear that prices are bound to be some-
what firmer a little later on, although
there is no indication we are to have
a bg bull market. In fact, there
should not be much change in either
direction, particularly if the Fall seed-

September 22, 1926

ing of wheat is normal and conditions
favorable throughout the winter, so
while it is unwise to go short of re-
quirements there is no great incentive
to buy heavily for future shipment, of
either wheat or flour.

Lloyd E. Smith.

—_2~-~2___
Wea‘her Is Stimulating Buying.
Fairly cool weather for this time of
the year in many sections is tending
to stimulate the retail demand for
women’s fall ready-to-wear. Evidences
are already noted and, if this condi-
tion continues, reorders in the local
wholesale market are expected to be
large during the next few weeks.
Dresses are already meeting with good
turnover and are being well reordered
Ly most stores. The turnover of sports
and travel coats has likewsie been
good. What is considered a small
percentage of stores have fair assort-
ments of dressy coats but, in general,
retailers have only restricted quanti-
ties of these garments for early sale.
Manufacturers, however, are steadily
increasing their production of this mer-
chendise and shipments are going for-
ward as rapidiy as conditions permit.
-_- 2.
’ Shortage of Better-Grade Hats.
The early start of active retailing of
men’s Fall felt hats has created a tem-
porary shortage of better grade mer-
chandise. A number of manufacture: 4
have orders for many thousands of
dozens of hats that can not be filled
for several weeks. Beginning of the
retail season sooner than usual was
caused primarily by the ruining of
many straw hats by the wet weather
of August, making necessary early
buying by consumers of their Fall
headgear. Production was also held
up by the religious holidays recently
but manufacturers are now sharply in-
creasing their output. The snap briny
style ‘s said to be selling extremely
well, taking up a very large share o/
the consumer demand. Pearl gray and
light tans are the leading colors. The
retail price level for hats of good
quality this Fall is from $5 up.
——_+-.___
Satin Crepe Demand Is Strong.
The demand for satin crepes con-
tinues to be the feature of present
trading in broad silks. Additional
looms are being steadily put on the
production of these goods, but in a
number of cases manufacturers can-
rot readily make immediate deliveries.
Black leads the demand by far ac-
cording to producers. In other colors
the demand centers on such shades a:
claret and Chanel red, jungle green,
rustic brown, Spanish raisin, navy,
cocoa and slate blue. Moires are being
well reordered and are finding much
use in the dress trade.
——_+~-___
What Is Good?
What is the real good?
I asked in musing mood.
Over, said the law court;
Knowledge, said the school:
Trth, said the wise man;
Pleasure, said the fool:
Love, said the maiden:
Beauty, said the page:
Freedom, said the dreamer;
Home, said the sage;
Fame, said the soldier;
Equity. the seer. :
Spake my heart full sadly,
“The answer is not here.’
Then within my bosom,
Softly this I heard:
“Each heart holds the secret:

Kindness is the word.”
John Boyle O'Reilly,

 

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Why Sacrifice
Profits?

It is not necessary when you stock
and sell well-known merchandise
on which the price has been es-
tablished through years of consis-
tent advertising.

In showing the price plainly on
the package and in advertising

KG

Baking
Powder

Same price for over 35 years

25 ans

(more than a pound and a half for a quarter)

we have established the price—
created a demand and insured
your profits.

You can guarantee every can to
give perfect satisfaction and agree
to refund the full purchase price
in which we will protect you.

The Government Used Millions
of Pounds

 

 

 

 

 

 

| Which Would You Rather Sell?

OR
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TWO MATCHES ||¢

   

 

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Diamond Matches ]
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Say to your customers: “Here are two boxes of the
new, perfected Diamond Match for thirteen cents
—the best match and the safest match to take into
your home. They are better value than ordinary
matches at five or six cents per box.”

Your percentage of profit on Diamond Matches is
larger than on ordinary matches, and your total
profit on Diamond Matches—two boxes for thir-
teen cents—is much larger than on one box of
ordinary matches at five or six cents.

And you will sell two boxes almost every time.

You may as well increase your match sales. And you
may as well make this extra profit on your match
sales.

THE DIAMOND MATCH COMPANY

 

 

 

 

 

 

 

GROCER handles few products that cause more
“kicks’’ than coffee. Yet often poor coffee is
not his fault and not the fault of the customer. Cof-
fee can be good only when it is roasted just right.
Sell White House Coffee. Makes good, whoever

makes it.

LEE & CADY

Distributors

BT alive) meh
Roasted In!

 

 

 

 

 

 

STRENGTH ECONOMY

THE MILL MUTUALS beet if
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Representing the This McCray Freezer Case
MICHIGAN MILLERS MUTUAL. maintains a remarkably low temperature, elim-

FIRE INSURANCE COMPANY inating loss through spoilage; costs less to oper-

AND ASSOCIATED COMPANIES ate than ordinary cases; enables attractive display
and convenient service. May be had in lengths of
10, 12, 14 feet.

 

 

 

 

 

 

 

 

 

There is a McCray for your needs— styles and
sizes for every purpose. Write for catalog.
i McCRAY REFRIGERATOR SALES CORPORATION
639 Lake St. Kendallville, Ind.
Salesrooms in all Principal Cities
Detroit Salesroom—36 E. Elizabeth St.
Combined Assets of Group Grand Rapids Salesroom—20 W. Fulton St. Kalamazoo Salesroom, 324 W. Main St.
$33,389,609.28 : ‘*Look for the McCray Nameplate’’
20% to 40% Savings Made Since Organization CCRA\
a Vil MAING ec
FIRE INSURANCE—ALL BRANCHES REFRIGERATORS
Tornado— Automobile— Plate Glass Sor all Purposes

 

 

 

 

 

 

 

 

 

Hart Brand Canned Foods | |

 

 

VEGETABLES |
Red Sour Cherries Black Raspberries Peas String Beans
Red Raspberries Pears Corn Green Lima Beans
— i — ae Pumpkin Red Kidney Beans
Gooseberries Apples Succotash Squash

HART BRAND canned foods are prepared from the finest products of the garden, orchard
and farm. They are gathered and packed in the most prime condition.

HART BRAND canned foods are strilizd by heat alone and packed under the most sanitary
conditions.

JUNE GARDEN PEAS fresh to your table from HART BRAND cans ready to serve.
Put the Summer Garden in Your Winter Pantry.

HART BRAND gives you selection from the finest garden peas, the best succulent sweet corn,
the highest quality string beans, lima beans and succotash.

 

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Michigan Canned Foods for Michigan People

Prepared by W. R. ROACH & COMPANY
Main Office: GRAND RAPIDS, MICHIGAN