~~ y Y GIN _— mf a> NY: \\ a! J LD ul 3 (ORCA ZY coe. ee ) Saal ; (SOc eR f fe] \ RA) )\ e\\ K = ({ BY V/ 3 (= a xs im 2S AKON Ke ok Cc \ ~4 iy ( PISCS Sea Forty-fourth Year y YJ NA ) AX RY SA e (A a ead Ny RSENS LS, \ BLISHED WEEKLY (OME Oe is SBI INOS eae Ce Gg an \~ 77 KY 5 DYING WA NOd . BN Sa \ 7 y fa [eG Ne iN aS ae a Wy JS ee [S) A A)) Y tL Hae: eh Pa NE AIC UN OR io CS a ONE + ti SSIES Ns x S35 \ oy e 2 a ¢ a J SIN AENCOV ED DZ a OCHA LEE IESS Ti GRAND RAPIDS, WEDNESDAY, JANUARY 5, 1927 < Cz : ONZE G é Nate PN: OAR ” RK LOTS a or ‘a K Yr i. ym k ps W) Th 00 Ke 00 Gav ce ( a a af é iy} a KY Number 2259 The Unleashed Gods Iron and rock are our slaves; We are liege to marble and steel; We go our ways through our purse-proud days, Lifting our voices in loud self praise Forgetting the God at the Wheel. We build our bulwarks of stone, Skyscraper and culvert and tower; Till the God of Flood, keen-nosed for blood, Drags our monuments into the mud In the space of a red-eyed hour. Kings of the oceans are we, With our liners of rocket speed; Till the God of Ice, in the mist filled trice, Calls to us harshly to pay his price As we sink to the deep sea-weed. Muscle and brain are our slaves; We are liege to iron and steel; But who shall say, to-morrow, to-day, That we shall not halt on our onward way To bow to the God at the wheel. To Dealers— If you are not now handling Stanolag (Heavy) let us send you informa- tion about this 7 popular min- le fi, 1 x eral oil. sel t FAA va ‘SCOGITY oP. Lawity 306 59 HO at 100"F ‘Cas7 10 Ones a'se’ pure, tast eless, odor! and has a | A PURE MEDICINAL WHITE MINERAL OIL ee TASTELESS ~ ODORLESS AN 101 OF AuraQEAL REMEDY IN CASES CONSTIPATION, HE (MES), SICK HEADACHES, ETC. WALUABLE AS & MILD, EFFICIENT } LAIARVE FoR inv. tips; NURSING Moriens: ANO CHILORER DOES WEAKEN THE U: GARACIING ESSENTIAL BODY FLUIDS. ae Stanolax Relieves Constipation It is a fact generally recognized by physicians that constipation is the most prevalent of all human ills. Constipation is doubly dangerous, because it not only floods the system with poisons which should be elim- inated through the bowels, but it also reduces the resistance to contagion and infection. At this time of the year, constipation is especially common. Few people take enough exercise in the open air during cold weather, and most people eat an excess of concentrated foods. Lack of exercise and the eating of concentrated foods are among the most common causes of constipation. The best way to prevent constipation is by the use of Stanolax (Heavy). Stanolax (Heavy) is a pure white mineral oil which lubricates the intestines, enabling them to eliminate the waste matter promptly and easily, thus doing away with the possibility of intestinal poisons passing back into the system. Stanolax (Heavy) does not excite the bowels to sudden and unnatural action, as do cathartics and pur- gatives. It simply enables them to function normally. It leaves no ill effects, and is not in any sense habit forming. Within a short time the dosage may be decreased, and in most cases, eventually discontinued. Standard Oil Company [Indiana] ‘e salina : Seer pis a te ae NAS} yi es was) Par? [Zz (Wa aay, ) y N h Forty-fourth Year MICHIGAN TRADESMAN E. A. Stowe, Editor PUBLISHED WEEKLY BY - THE TRADESMAN COMPANY GRAND RAPIDS, MICHIGAN. (Unlike any other paper.) Frank, Free and Fearless for the Good That We Can Do. Each !ssue Complete in Itself. DEVOTED TO THE BEST INTERESTS OF BUSINESS MEN. Subscription Price. Three dollars per year, if paid strictly in advance. Four dollars per year, if not paid in advance. Canadian subscription, $4.04 per year, payable invariably in advance. Sample copies 10 cents each. Extra copies of current issues, 10 cents; issues a month or more old, 15 cents; issues a year or more old, 25 cents; issues five years or more old 50 cents. Entered Sept. 23, 1883, at the Postoffice of Grand Rapids as second class matter under Act of March 3, 1879. Items From the Cloverland of Michi- gan. Sault Ste Marie, Jan. 4—In check- ing up on last year in this neck of the woods we find that 1926 had not been so bad. There were no failures re- ported among the merchants. While some lines report better than others, take it all together it was what we can call a satisfactory year, with fair prospects for the New Year. Ham Hamilton, of the Pickford Grocery Co., at Pickford, brought in another load of poultry for the New Year. He is one of the merchants who report an exceptionally good year. His shoe department showed about 50 per cent. increase over the previous year, while the groceries and produce also showed a nice increase. When asked about having to make any new resolutions he could think of nothing to swear off, as he does not use tobacco, strong drink, swear, gamble nor stay out late nights, but confines his time strictly to business, which accounts for his success. Miss Mae Turner, for a number of years assistant cashier for the Sault Savings Bank, has tendered her resig- nation, taking effect Jan. 1. A _ban- quet was tendered to her last week by the employes of the bank and a hand- some present was given her as a token of esteem by her fellow employes, also the directors of the bank. Miss Tur- ner’s marriage to Jack McInnis will take place in the near future. Miss Turner has made many friends during her years of service at the Sault Sav- ‘ngs Bank, where she had charge of the savings department, where she will be missed. AIl wish her happiness in her new wedded life. V. L. Gillespie, for the past year book-keeper for Swift & Co., has been transferred to Milwaukee, where he will be engaged as accountant for the Plankington Packing Co. He will be succeeded here by Ivor Hansen, who has been with Swift & Co., at Fargo, North Dakota. Jack Gariepy, of the Gariepy Taxi Co., died last week, after a short ill- ness. He will be missed by the trav- eling public, having been in the taxi business here for the past twenty-five years. For a number of years he was with the Dingman Transfer Co., also the Eagle Transfer Co,, and for the - past few years has conducted business on his own account. The business will be continued by his widow, now operating the Yellow cabs, with of- fices at the Gariepy garage. The Canadian Soo is looking for added prosperity on account of the de- cision of the Government control of the liquor. which they figure will in- crease the tourist trade there. Op- tions on a large piece of property on Bay street have been obtained by a group of Detroit and Buffalo men, who plan to erect a 400 room hostelry at a cost of $500,000. The lot under consideration has a frontage of 350 feet and is 778 feet deep. The tenta- tive plans are to erect a tourist hotel with verandas and promenades facing the river and to furnish the building lavishly. A. Portney and a group of Toronto men are also figuring on another $500,- 000 structure, which will be bu‘lt on the old International Hotel site, at the corner of Bruce and Queen streets. The new hotels and the $7,000,000 lum- ber operation that is to be exploited at Blind River will help the Canadian Soo. Anthropologists state that every third child born into the world is Chinese. So it isn’t safe to have trip- lets any more. Mike Hotton, the well-known butch- er, is at present in charge of the Eddy meat market and will be during the absence of the regular butcher. It is some time since we heard any- thing from our friend, Chas. Hass, the well-known traveling man. Those who have not met Charles in the past few years will remember him as the bg 250 pound good natured knight of the grip. Since then Charles has been on the diet wagon, got down to 180 pounds, looks ten years vounger, but gained 114 pounds since Christmas by remaining at home during the holidays. At that he has nothing on the rest of us, as the good feeds all during the holiday season, consisting of turkey and the trmmings, brought up our weight to a marked degree, but fast- ing for the next eleven months should bring us back to normal again. William G. Tapert. St. Augustine Better Circumstanced Than Most Municipalities. St. Augustine, Jan. 3—In 1926 St. Augustine thas had its most successful year. More constructive thinking for town betterments, and more co-opera- tive team work by the citizenship for promoting the city and its interest, has been done than in any like period of the city’s history. The results speak tor themselves. St. Augustine is generally admitted to be at this time better circumstanced, economically, than most any other Florida c'ty. This is a matter of gen- eral comment throughout the State. Our local agencies of government, and those organized for voluntary service are planned to function along the lines by the experience of organized busi- ness; they afford the most efficient ma- chinery for public service, and, in fact, have served as a model for many other c'ties throughout the State. Of course they must be used intelligently and unselfishly, and as long as the in- terest of all good citizens is maintain- ed in public affairs—they will be. Thinking of our community there- fore, as a business institution, in which we each individually have a substan- GRAND RAPIDS, WEDNESDAY, JANUARY 5, 1927 tial interest, the greatest success for the New Year can be assured by the contribution. of that factor which is the foundation of all successful busi- ness, namely—confidence. We must have confidence in our- selves and our own undertakings be- fore we can expect to inspire it in anyone else. The values in Florida are to-day just as substantial—and probably more so—than they were last year, or the year before. The fact that the real estate market is not as yet normally active, is because of the adverse psy- chology created by the petty carping of those who speculated in the firm expectation of immediate and immense gain and have not wholly real- ized their expectations. A prerequisite for those who undertake to gamble, either in real estate, or by other and more ordinary methods, is that they should be able to take a loss occasion- ally without blinking. Life is so much a venture that the time may come when someone will seriously propose a course in poker for our higher edu- cat‘onal institutions as a means for building up the morale of the citizen- ship. My 1927 wish for St. Augustine is that the citizenship will make an earn- est effort to program community ac- tivit es and stick to the program, each one devoting as much time and con- versational effort to putting the pro- gram through, as is now being devoted in some quarters to wailing over errors in judement and the way that ill winds have blown. I hope this sounds optimistic I am still on the bull side of the market, as concerns St. Augustine. When Florida fathers sat in their easy chairs, to enjoy their leisure, they probably did not realize that the chances were good that they were re- clining ‘n a product of the State in which they live. Florida, during 1925, operated thir- teen establishments for the manufac- ture of all classes of furniture and of store and office fixtures, according to Statistics sent out by the United States Department of Commerce. In those thirteen plents, an average of 162 wage earners were worked. They drew $243,927 in wages, the'r employers were also paying $292,055 out for materials. The value of the furniture produc- tion in Florida in 1925 was placed at $763,058. L. Winternitz. ——_—_—_» <<. Gabby Gleanings From Grand Rapids. Grand Rapids, Jan. 4—G. J. Johnson, who divides his time between Grand Rapids and Los Angeles, has been very ill with pneumonia at the last named city, but is now on the mend. John I. Gibson, who resided in Grand Rapids several years while Sec- retary of the Western Michigan De- velopment Bureau, but who has been Executive Secretary of the Battle Creek Chamber of Commerce for the past half dozen years, has presented his resignation to the directors to take effect not later than April 1 of next year. The board, in voting acceptance of the resignation, expressed its deep appreciation of the work which Mr. Gibson had done in behalf of the Chamber of Commerce and the com- - munity. Mr. Gibson explained that he wished to be relieved of his duties in order that he might return at an early date to Ireland to care for business Number 2259 matters there. Since the death of Mrs. Gibson, a year ago, a number of ques- tions relative to her estate in Ireland have awaited settlement, the final ac- tion on which require Mr. Gibson’s personal attention. Richard D. Prendergast (Worden Grocer Co.) had an operation perform- ed on one of his eyes at Blodgett hos- pital a week ago to-day. He is re- covering so rapidly that he expects to be back to his desk by another week. a — Get Together Meeting By Wholesale House. Hillsdale, Jan. 4—Following a cus- tom of the past twenty-five years, all the employes of the Hillsdale Grocery Co. and their families were entertained at dinner New Years day at the Keef- er Hotel, guests of the head of the company, E A. Dibble. The forenoon was spent by the force, about twenty- five strong, taking stock and getting things in readiness for the beginning of work with the new year, after which all adjourned to the hotel. The Hillsdale Grocery Co. enjoys the distinction of being one of the old- est established business houses here, it having been founded thirty-four vears ago the coming March. Mr. Dibble was in the produce business in Hillsdale for six years, beginning his business career when only twenty years old. The present large grocery building was remodeled from a private resi- dence and saloon, the latter doing a flourishing business before prohibition went into effect. The front or resi- dence portion was made into conveni- ent office quarters and a commodious addition 80 feet square, three stories and basement, gives ample room for the business handled by the house. ——_+--~>___ Business Good at Boyne City. Boyne City, Jan. 4—The hurry and hustle of the holidays is past and we are settled down to the real work of winter. The sun has already started back for its summer tour and we are making preparations for a lot more en- thusiastic reception and we will be a lot more enthusiastic along about April 1. We suppose it isa fine thing that Lake Michigan spreads a veil of cloud over us to protect us from the cold, but, really, we would like a elimpse of Old Sol once in a while. We get more or less fed up on his constant attention in August, when his regard is so irritatingly fervent, but along about February we come to the conclusion that he is a pretty good old scout, after all, and we wilt be glad to see him back. Business has been good for the past year considering all the handi- caps that have struck us during the past five years. The outlook for 1927 is much better. Resort business prom- ises to grow very rapidy. It should. We have plowed, planted and watered most assiduously and the crop prom- ises to be good. Here’s hoping that we do not get another frost, such as we had last sammer. Charles T McCutcheon. Lansing—The Michigan Highway Equipment Co., 217 East Shiawassee street, has been incorporated to manu- facture and deal in highway machin- ery, with an authorized capital stock of $25,000, of which amount $17,500 has been subscribed and paid in in cash, 2 IN THE REALM OF RASCALITY. Cheats and Swindles Which Merchants Should Avoid. department has received an- other report on “Paunee B'll,” the St. Louis crook who masquerades as a blind man when he is not blind and pleads the sympathy act to a point The This which amounts to the baby act. report is as follows: “Paunee Bill” would have folks be- lieve that he has very limited capital and makes his literature very pathetic. According to an investigator his busi- ness is housed in a four-story building and he employes about 200 people. Just around the corner from his place of business is the factory of the St. Louis Knitting Mills, a $30,000 cor- poration from which he buys his ties. Samuel Presberger is his right name, but by affecting a Western appearance he has gained the name he now uses in his advertising. He is 44 years old and married. He has been a cow- puncher, clothing salesman, nickleodian spieler, vocalist and cigar manufactur- er. Previous to entering the necktie business he sold Paunee Bill Cigars.” The success of “Paunee Bill” as a faker has evidently stimulated others to enter the same field. The latest is “Necktie Tyler, the Blind Te Sales- man,” and he, too, lives in St. Louis, Missouri. The literature of the two men is very similar, although their of- fers are slightly different. “Necktie Tyler” sends four neckties for $1.25, and if you buy them you get The way he figures his “bargajn” is three 50c ties for $1, with the fourth tie thrown in at the bargain price of 25c. the $1 safety razor is given away with the bargain lot of like a whole lot for the money, in fact too much, doesn’t it? a safety razor free. Then tres. Sounds One of his slogans which rather ap- peals to the sentimental nature of any- one is “Though Blind I Trust AY Honest Men.” That appears to be good judgment and most of us follow it whether we have our eyesight or not. Detroit, Jan. 3—Cyrus -H. Drury, well-known in promotion circles in De- trot for his attempted flotation of bonds of the Commonwealth Power and Light Corporation of Arizona has recently been indicted at Decatur, Illinois, in connection with the failure of the Hindsboro State Bank in that state. Drury also operated in Kansas City, promot'ng the United States Cop- per Mining Company, and attempting to float bonds on 1,400 acres of mining land in Arizona. Investigation by the Bureau there cut short his operations. The Commonwealth Power and Light Corporation of Arizona, which constituted his major Detroit effort, was a take off on the name of the Com- monwealth Power Corporation, a sub- stantial public utility with headquar- ters in Jackson. The Bureau found: it necessary to send an investigator to Arizona, and aiter his return, the company immed- iately ceased its “bond-selling” act’ ities, and Drury likewise vacated _.s palatial quarters in a down-town hotel. A new trend in the methods of forg- ers is indicated by a decrease in the percentage of losses due to the altera- tion of checks and an increase in the percentage due to forgeries of signa- tures and endorsements, according to J. Scofield Rowe, President of the MICHIGAN TRADESMAN Metropolitan Casualty Insurance Co., of New York. Although the increase in this form of forgery is not in the ratio of the decrease in check altera- tions, the tendency noted by Mr. Rowe, attributed by him to the diffi- culties presented to successful check alteration by the general use of me- chanical protective devices, is shown by a recent analysis of indemnification payments by surety companies on forgery bond losses. “The situation now presented is dis- tinctly hopeful,” said Mr. Rowe, “for the decrease in the percentage of check alterations is so considerable as t9 show the efficacy of prevention, while the increase in the percentage of losses due to forgery pure and simple is not so considerable that we can not see our way clear soon to having it pretty well ‘n hand. Just as caution has resulted in reducing the percentage of losses due to. alteration, so, too, will the percentage of the forgery losses be reduced by care on the part of check users to prevent their signatures and checks, whether blank, signed or cancelled, from falling into the hands of criminals.” The grow- ing practice of using safety check pa- per, which ‘s registered and not obtain- able by crooks except by theft, will also do much to suppress forgery, it was said, and the losses due to check frauds of all kinds, estimated at not less than $160,000.000 annually, would be substantially reduced, he believed, if all checks were as well safeguarded as the money they potentially are. Establishing a new precedent, the Federal Trades Commission has en- tered a complaint against an advertis- ing agency, as well as against the firm whose copy the agency was preparing. The complaint in question involves a Chicago firm. Tie writer of the speci- fic pieces of advertising held to be mis- leading has also been cited to appear before the Federal Trade Commission. Detroit, Jan. 4— Operating under the high sounding nate of the “American Bankers Company,” B. L. Starkitis ob- tained “front money” from various per- sons, on promises to finance their com- panies. Starkins has disappeared. Af- ter Starkins had obta‘ned data from his Prospects as to the financing they wanted done, he sent them copies of letters supposedly addressed to Star- kins by the Pacific Holding Company signed by E. D. Fitzgerald, president thereof. Therein the Pacific Holding Company stated that it was in the market for just such securities as the Prospect wanted to sell. The prospect was then asked to advance certain money to cover the American Bank- ers’ Company’s expenses in closing up the deal, Starkins was a sub tenant of E. D. Fitzgerald, of the Detroit Life Insur- ance Building. Fitzgerald’s history in connection wth the Pacific Holding Co.. the Security Oil & Refining Co., the National Die Casting Co., and other venture\ makes the operations of his sub tenant not particularly sur- prising. It is difficult to understand why firms will forward money to al- leged “fiscal agents’ who are to do thousands of dollars worth of financ- ing without checking their responsibil- ity. —_—_2~-2>__- Feed your brain and it will feed you, January 5, 1927 AVON INVESTMENT COMPANY Secured by First Mortgage on property recently appraised by Wm. H. Gilbert, Grand Rapids, Michigan, as having a fair market cash value of $425,000. Constitutes approximately a 53% loan. GUARANTEED principal and interest by the Industrial Com- pany of Grand Rapids, Michigan, by endorsement upon each bond as follows: ‘For value received the undersigned company hereby guaran- tees the payment of the principal and interest of this bond upon the condition that at the option of the undersigned it is to be allowed eighteen (18) months from the maturity of this bond within which to pay the principal amount, but with interest in the meantime semi-annually at the rate named in this bond. The Industrial Company of Grand Rapids is the Bond Depart- ‘ment of The Industrial Bank, an institution which has been operating in Grand Rapids for the past eight years, the shares of which are selling at better than $500 per share. NEW YORK All information given herein is from official sources or from sources which we regard as reliable. but in no event are the statements herein con- tained to be regarded as our representation. $225,000 Avon Park, Florida FIRST (CLOSED) MORTGAGE 6% SERIAL GOLD BONDS Due Serially 1928-1941 inclusive. THE INDUSTRIAL COMPANY.” Price 100 and Accrued Interest Yielding 6% HOWE, SNOW & BERTLES (incorporated) es Investment Securities GRAND RAPIDS CHICAGO DETROIT SAN FRANCISCO The Michigan Bell Telephone Company ( neue attention to the two general classifications of Long Distance Telephone Service and rates: 1—Particular Person Calls—To be used when you must talk to a particular person. Rates on Particular Person calls are the same, day and night. 2—Anyone Calls—To be used when you can talk with anyone who answers your call. There are Day, Evening and Night rates on Anyone calls, as follows: Day Rate, 4:30 a. m. to 7 p. m.—This rate is con- siderably lower than the Particular Person rate. Evening Rate, 7 p. m. to 8:30 p. m.—Approxi- mately 25 per cent lower than the Day rate. Night Rate, 8:30 p. m. to 4:30 a. m.—Approxi- mately 50 per cent lower than the Day rate. THERE IS NO CHANGE OF RATES AT MIDNIGHT Diccestndeliied satin. unaabencll aa Sininnsankanat et ete ee ier second — fv cieusetauanenmannnss cca teteeei eee ee oa [y ciemoteaunnunmarnsnadiaeemeniee cee tate re nee Saintes ean ok eee eee: January 5, 1927 Review of Business Conditions in Michigan. With the closing of the old year comes the realization that the preced- ing twelve months have been the most prosperous in history A large Christ- mas trade served as a fitting climax. General economy, high wages, an ample supply of money and credit, ef- ficient railroad transportation and la- bor, record building operations and automobile output were the principal underpinnings which made possible the year’s splendid showing. Just what course business will take in 1927 is a matter which is occupying the minds of many people at the present moment. The opinion in business circles is gen- cral that business will be good. Underlying conditions are such that it 1s reasonable to expect a continu- ance of National prosperity for some time to come, although the level will probably not be quite as high as that reached in 1926. Business from now on should begin to gather momentum, the great majority of manufacturing concerns having finished taking inven- tories. Industrial teaders are optimis- tic and are planning on stepping up production in preparation for Spring business Announcement has’ been made by a number of automobile man- ufacturers that they will start produc- tion this week. Others are planning to resume operations next week. Costs in all lines of manufacturing will be more closely scrutinized this year than ever before in order that profits may be maintained despite stiff competition and slightly lower rates of production. With the promised early resump- iton of activity in her motor car fac- tories Michigan will again be hitting x good stride industrially. Detroit's industries have had an_ exceedingly prosperous year. Seasonal curtailment of automobile output has made fot quietness lately in that industry, but other lines have been holding up well. The outlook for Detroit’s industries for the New Year is very promising. Most lines should show a decided im- provement within the next three or four weeks. Conditions in a few of the larger cities of the State are sum- marized briefly by our correspondents as follows: Kalamazoo — Industrial conditions favorable. Surplus labor being dimin- ished by employment in new industries. Many corporations hae reported very © favorable operating results for year. Outlook for coming year regarded fa- vorable by most industrialists con- sulted. Battle Creek—Industrial conditions healthy. Prospects bright for coming year. Car loadings 15 per cent. great- er than previous year. Building pro- gram largest in history. Employment well maintained. Retail business 15 per cent. better than a year ago. Lansing—Manufacturing , conditions here very prosperous with a splendid outlook for the next six months. All factories running except one, which is taking inventory. Manufacturers re- port many orders on hand. Flint—Industrial outlook fine. Auto- mobile companies completing banner year and anticipate splendid business in 1927, Numerous developments make MICHIGAN necessary big housing program to pro- ide 8,000 homes within thirty months. Saginaw—Year just closing has been city’s peak year in industrial employ- ment and wages. Orders on hand and January production schedules indicate no lowering of output. Industrial leaders look for sound and healthy business during the first half of the year. Pontiac—Industries here were very busy until inventory time. Expect to reopen with a fair working force on the third of January. Prospects ap- parently good for 1927. Grand Rapids—City’s most prosper- ous industrial year is being concluded. Enters New Year with unemployment at a low level and the industrial out- look very bright. Jackson—General industrial condi- tions good. Needle trade and special machinery lines had particularly good year. Automotive accessory lines on somewhat reduced schedules due to seasonal influences. Several new in- dustries added to local group during year. Bay City—Industries reporting ex- cellent prospects for next six months at least. Considerable expansion tak- ing place in the’ local Chevrolet unit. Orders for exceptionally fine pleasure boats in the hands of local boat and motor works. Muskegon — Automotive factories quiet but wood working industries are working full time—some are running over time. Considerable improvement looked for early in the New Year. General retail trade has been good in most lines and in most localities; in others, only fair. Christmas buying, on the whole, was very satisfactory. Col- lections have improved during the past few weeks. Mid-winter sales are tak- ing place a little earlier than usual. Wholesale trade, as usual at this time, is quiet. Collections are fair in De- troit, but better over the State. For- ward buying of boots, shoes, electrical equipment, men’s furnishings and hardware is very good especially in smaller towns and certain rural sec- tions. Again ithe average of commodity Prices has taken a slight turn down- ward, and, on the basis of 100 as the average of 1913, stood on December 27 at 146.5, the lowest point in the year. The highest average for 1926 was 159.7 on January 30. Prices of agricultural products have been hit the hardest. British and Italian commod- ity price averages during the month fell at a more rapid rate than in this country. A heavy demand for money is re- ported by banks throughout the State. Practically all banks are in a position to take care of local needs. Relative ease in the money markets together with lower rates are being forecasted for 1927. Wayne W. Putnam, Director Public Relations, Union Trust Co., Detroit. —_+-.__ Blonde: “I can’t find a Single pin. Where do they all go, anyway?” Matty: “It’s hard to tell, because they are pointed in one direction and they are headed in another,” TRADESMAN Dornlen drives HREE big Bor- den advertising -ampaigns throughout 1927. Each aimed to sell the house- wife three products in- stead of one. Condens- ed Milk, Kvaporated Milk, Malted Milk. your > ts Send for-the current issue of Borden’s Con- densed News with full details of 1927 adver- Three profits for you instead of one. Tie up with this new idea and build up your. sales. tising. Leading maga- Remember — Borden’s zines. Color. Large is the only house offer- space. ing a full line of milk products. There’s a fine average profit in the full Borden line. THE BORDEN CO. 350 Madison Avenue New York, N. Y. Who Is Executor of Your Will? Have you wished this important task upon your wife? Or, do you feel that your young and inex- perienced son can shoulder this responsibility ? Or, have you imposed upon some good friend, who has not enough hours in the day to do his own work? Have you tried to picture the difficulty your wife, your young son or your friend would have, should they be called upon to handle your estate tomorrow? Why burden your loved ones, or experi- ment with something that you will not be able to watch, when you have at your command for the same reasonable charge a competent and experienced executor and trustee, such as the [TRAND Rarios [Rust [OMPANY GRAND RAPIDS, MICHIGAN annul aime eee 4 MOVEMENTS OF MERCHANTS. Perrinton—Earl W. Troop has en- gaged in the boot and shoe business. Jonesville—Louden Bros. have en- gaged in the boot and shoe business. Breckenridge—George H. Green lost his hotel, the Wayside Inn, by fire, Dec. 28. Traverse City—The Wransky Grocer Co. succeeds the Unger Grocery Co. in business. Muskegon—Amil has sold his drug stock on Western avenue to the Straa- yer Drug Co. Freeport—Clarence Veldman has engaged in the boot, shoe and shoe accessories business. Birmingham—The McBride Hard- ware Co. has increased its capital stock from $70,000 to $75,000. Bay City—The Sunoco Oil Co., 18th and Water street, has changed its name to the Bay Oil Co. Menominee — The Girard Lumber Co. has decreased its capital stock from $450,000 to $300,000. East Lansing — The East Lansing State Bank has increased its capital stock from $50,000 to $100,000. Birmingham—The First State Sav- ings Bank of Birmingham has increas- ed its capital stock from $100,000 to $200,000. Detroit—The H. B. Clifford Roofing Co., 2730 Lawton avenue, has increas- ed its capital stock from $75,000 to $200,000. Detroit — National Steck Buyers, 2643 Woodward avenue, dealer in boots, shoes, etc., has filed a petition in bankruptcy. Hubbardston—Thieves entered the grocery store and meat market of William White and carried away con- siderable stock. Detroit—The Commercial Electric Supply Co., has changed its name to the F. W. Woolrich Co., 138 East Congress street. Muskegon—Amil has sold his drug stock on Peck street to O. L. Chance, formerly engaged in the drug business at Boyne City. Allen—I. W. Weeks has installed modern glass counters and show cases in his general store and early in the spring he will remodel and enlarge his store building. Ypsilanti—The Hall Motor Sales Co., 40 Michigan avenue, has been in- corporated with an authorized capital stock of $50,000, all of which has been subscribed and paid in in cash. Flint—A voluntary petition in bank- ruptcy has been filed by Fred Brunner, of 813 York street. The petitioner lists his liabilities at $1,996.02, with no assets and exemptions of $250. Cadillac—The Klesner-Corwin-Wil- liams Co., insurance, has been incor- porated with an authorized capital stock of $3,000, all of which has been subscribed and paid in in cash. Lansing—Alfred' Kraft, who con- ducts a drug store at 108 West Mich- igan avenue, has leased the corner store in Hotel Olds, and will open a branch drug store about Feb. 1. Saginaw—Fire damaged the bakery of W. C. Frederick, 203 Schemm street, Dec. 26, to the extent of several MICHIGAN thousand dollars. Remodeling of the building has already commenced. Detroit—The Detroit Fruit Auction Co., 1767 West Fort street, has been incorporated with an authorized cap- ital stock of $200,000, $150,000 of which has been subscrcibed and paid in in cash. Port Huron—The United Trucking Service, Inc., 1231 Twelfth street, has been incorporated with an authorized capital stock of $50,000, all of which has been subscribed and paid in in property. St. Joseph—The Sanford Co. has been incorporated to sell medicine at wholesale and retail, with an author- ized capital stock of $5,000, of which amount $2,400 has been subscribed and paid in in cash. Lansing—Karl J. Guenther. who has conducted a shoe business in the Guenther building, East Grand River avenue, for the past 20 years, has clos- ed out his stock at special sale and will lease the store. Detroit—Rogers Jewelry Co., 501 Woodward avenue, has been incorpor- ated to deal in jewelry and novelties at retail, with an authorized capital stock of $3,000, all of which has been subscribed and paid in in cash. Bay City—The Superior Coal Co., 405 Grapo building, has been incorpor- ated to deal in fuel and mason’s sup- plies, with an authorized capita] stock of $2,500, all of which has ben sub- scribed and paid in in property. Detroit—Tke F. W. Woolrich Co., 138 East Congress street, has been incorporated to deal in electrical ma- chinery, with an authorized capital stock of $750,000, $1,000 of which has been subscribed and paid in in cash. Lansing—The Lansing Baking Co., 817 East Kalamazoo street, has been incorporated with an authorized capital stock of $100,000, of which amount $32,670 has been subscribed and paid in, $1,066.77 in cash and $31,603.23 in property. Kalamazoo—Mendelssohn & Pizer, retail distributors of the I. Miller shoes, have leased the store in the Commerce building, installed fixtures of the most modern type and opened one of the most attractive shoe stores in Western Michigan. Millington—The Millington Gas & Oil Co. has been incorporated to deal in petroleum products and auto acces- sories, with an authorized capital stock of $20,000, of which amount $11,650 has been subscribed and $1,175 paid in in cash. Detroit—The Premier Garages, 57 East Harper avenue, has been incor- porated to deal in internal combustion motors, auto accessories, etc., with an authorized capital stock of $5,000, all of which has been subscribed and paid in in property. Kalamazoo—Selling bread without the weight stamped on the wrapper, in violation of a city ordinance, brought William E. Swift, manager of the Michigan Bread Co. into municipal court Monday. Swift pleaded guilty to the charge and paid $7.50 fine and costs. Kalamazoo — With the settlement with the insurance adjusters, the A. B, TRADESMAN McDonald dry goods and millinery store, 142 East Main street, ceased to exist and Mr. McDonald announces he has no definite plans for reopening the business. The McDonald store was opened July 17, 1908. Davison—A petition seeking to have Leo S. Binder declared bankrupt, has been filed in the Bay City district court by Rice & Ash, Davidson Bros. & Klien and Gordon & Co., all of De- troit. The petition alleges that Binder, proprietor of a general store at this place owes debts in excess of $10,000 and is insolvent. Kalamazoo—Michael Goldberg, fur- niture dealer at 340-342 North Burdick street, has sold his stock and store fix- tures to the Graves-Johnson Furniture Co., a $50,000 company organized by S. George Graves and Carl H. John- son, both of Grand Rapids. Mr. John- son will be the active manager of the Kalamazoo establishment. Manufacturing Matters. Clare—The Clare Manufacturing Co. has been dissolved and Ralph I. Hether has taken over the interest of his former partners, O. C. Somerville, James Bicknell and William H. Bick- nell, and will continue the business under the old firm name. ——_>++—___ BUSINESS TENDENCIES. At the beginning of a new year it has long been customary for men in prominent positions in financial and mercantile circles to give utterance to their views on the business prospects. Few, if any, of them would claim to be inspired prophets and many of them are without especial knowledge beyond their own occupations. At the pres- ent time, more than ever before, gen- eral world conditions play a great part in determining the prosperity of the various countries in particular. Big surpluses of grain, for example, in lands other than this affect the well- being of the farming population here, and this, in turn, shows its influence in the purchases of goods in the stores. Disturbed economic conditions in Eu- ropean and other countries which draw food and other supplies from here are apt to be reflected in decreased pur- chases from American producers of one kind or another. This kind of thing holds good all along the line and makes it necessary to take into account factors other than those merely do- mestic, although the latter, in a coun- try so self-contained as this, naturally have the greater weight. The one thing that stands out prominently at this time is that foreign ‘conditions generally are in much better shape, economically and financially, than they were a twelvemonth ago and that the tendency almost everywhere is toward improvement. This is one of the en- couraging signs. When it comes to domestic condi- tions, the consensus of opinion is that they are likely to continue favorable for the early part of the year, without any marked change from what has been the case during the past quarter. This is not intended to apply to the prices of securities dealt in on the ex- changes, which operate according to laws of their own and do not reflect the real business of the country. A January 5, 1997 plethora of money or credit, which is the same thing, often has more effect on prices of stocks and bonds than does industrial output or consumer buying. So, in recent months, there has been no counterpart in mercantile transactions to the bull movement in the stock market.. Instead, there has been cautious buying with the evident intention of reducing business risks as far as possible. The same policy, it is already apparent, will prevail in the new year. No one expects any boom in business, and to few would it be welcome, because of the depression which usually follows A factor that is still dominant is the effect that the widespread custom of instalment buy- ing may have on general business. While some statements intended to be reassuring have been issued on this matter, the fact remains that doubt and uneasiness have not been removed from the minds of many producers and dealers in connection with it. The mortgaging of one’s future for things other than necessaries when this is carried out on a nation-wide scale has in it an element of potential danger which cannot be dismissed lightly. An element that is expected to have a stimulating effect on buying is the gradual lowering in the prices of many commodities. The reductions are show- ing up in the prices being made by producers and wholesalers and should, in due course, be manifest at the re- tail counters. The result should be a cheapening of cost in many articles of wear or an improvement in quality where former prices are retained. There is quite a strong movement in this latter direction as being the better kind of merchandising. At the same time, the tendency still remains on the part of many retailers to do a volume business with quick turnovers on the appeal of low prices. Which policy will be the dominant one is a matter of doubt which only the experience of the year will resolve. What promises to help merchandising, beyond the lower- ing of prices, is the apparently well- founded assurance that values are be- coming more stable at the levels now set. This removes one of the risks of doing business. The more careful scrutiny of credits is another aspect of the caution so much in evidence in other directions, and is one of the signs of the attitude of business men _to- ward existing conditions. They are confident and hopeful as to the imme- diate future, but are not inclined to take chances and give rein to specula- tion. While prepared to take advan- tage of any large buying impulse that may develop, they are also in shape to meet any setback whicah may unex- pectedly appear. =— ——--————— New Head of Battle Creek Merchants Association. Battle Creek, Jan. 4—At the an- nual meeting of the Battle Creek Mer- chants Association, H. J. Mulrine suc- ceeded Joseph C. Grant as President. The official roster is now as follows: President—H. J. Mulrine. Vice-President—Will H. Spink. Secretary—Theron M. Sawyer. Treasurer—Keith M. Schroder. _ Directors—Edward D Austin, David B. Black, Ernest H. Clark. Jos. C. Grant, Harry E. Hazard, Coch Melan- con, Martin S. Smith. : T. M. Sawyer, Sec’y. and \iesmenassemnsanct esas SAA nue be i Ce Sete ne een ne eee Seca Aoi # Bisa ance \Yiiaeneetenisiseiesitctt tsitaraaasiiGtabeiews aintaeuregyieiinaiauaemetaderomate See eee saunas? rere ‘retain sini PM January 5, 1927 MICHIGAN TRADESMAN 5 Essential Features of the Grocery Staples. Sugar—Jobbers. hold cane granu- lated at 7.10c cand beet granulated at 6.90c. Tea—The seasonal dullness still pre- vails. Buyers are showing a tendency to hold off and await developments, following a resumption of auction sales in the primary markets. Canned Fruit—No important change has occurred during’ the past week in the market for California canned fruits, although the cheaper offerings of low- er grades stuff are gradually being cleaned up. Announcement is awaited of the statistics of the pack on Cali- fornia fruits and vegetables from the Canners’ League of California. Canned Vegetables—Now that the holidays with their attendant special demands have been passed, and with every prospect that the completion of inventories in the next fortnight or so will ‘disclose the smallest stocks held by the trade in a lengthy period, the outlook for 1927 is indeed regarded as favorable. Tomatoes are the first standard product that have rounded the corner and jobbers and distributors have already started to show concern as to where the supplies to satisfy the demands of the next eight months are coming from. There was a shortage in every state excepting one where tomatoes are packed. The market has already had a fair advance and there are those in the trade who have pre- dicted a level of $1.25 per dozen be- fore the middle of March. So far the demand for corn and peas has not de- veloped along especially brisk lines, but the big chain stores are beginning to look around now and a revival of activity in the near future would not be surprising. Dried Fruits—The season as a whole is not particularly encouraging as re- gards dates and figs, although they are finally moving out after some rath- er substantial concessions have been granted by the leading holders. There is an easier market on bag figs, whicn are available at about 6c per pound. Apricots have attracted a little more attention in the Eastern markets be- ccause of scarcity and the fact that the line has been pretty well cleaned up on the Pacific Coast. Raisins have met continued good demand over the holiday period, with prices ruling com- paratively steady. No statement has so far been made by the Sun-Maid concerning its unsold supplies. A re- cent advice from Smyrna is to the effect that while receipts of Sultana raisins have been larger than a year ago, the available export stocks are low for this season of the year and farmers are disposed to hold their re- maining stocks for an advance. The same informant says that while there are comparatively large supplies of inferior grades of figs, the better grades are not in liberal supply. Canned Fish—While no unusual ac- tivity can be traced in the canned fish line, the undertone of the market is described generally as firm, with pros- pective price enhancement in sardines. Molasses—No changes have taken place in quotations. The New Orleans molasses market is expected to show an increase in activity now that the holidays are past. Nuts—The scarcity. in shelled wal- nuts was a feature of interest in the nut market in the closing days of last week. While there was still quite a bit of belated business in evidence last week, the principal buying for the hol- iday season had been completed and the effort of the trade was again di- rected toward building up reserves to take care of demands which might de- velop incident to the Easter holidays. The strength of the European walnuts which has so materially increased im- port costs has diverted attention to pecans which have been generally sub- stituted for walnuts. There has been some buying of almonds to come via water from the Pacific Coast in time for the next big buying. Oregon nut growers’ associations have been hold- ing their meetings during the past month. A resolution was adopted at a meeting held at Forest Grove, ask- ing that efforts be made to obtain ade- quate tariff protection against the in- vasion of American markets by the importation of foreign-grown nuts. Another resolution at the same meet- ing asked for an embargo on the im- portation of shelled nuts, declaring that foreign shelled nuts deteriorate rapidly and are prepared under unsan- itary conditions. —~++>___ Review of the Produce Market. Apples — Wagners and Baldwins command 75c@1.25 per bu.; Northern Spys, $1.50@2; Delicious in boxes, $3.75. Bagas—Canadian, $1.75 per 100 Ibs. Bananas—74%4@B8c per lb. Beans—Michigan jobbers are quot- ing as follows: C. Ho Peq Beans 2 $5.20 bigm: Red Kidney 0 8.50 Date Mea Eadgey 7.50 Beets—$1 per bu. Butter—The market is Icc per Ib. lower and weak at that. Jobbers hold fresh packed at 48c, prints at 50c and June packed at 43c.. They pay 25c for packing -stock. Carrots—$1.25 per bu. Cauliflower—$3 per doz. Celery—Home grown, 30@60c per doz.; Rough California, $4.75 per crate. Cocoanuts—$1 per doz. Cranberries—$5.50 for Late Howes. Cucumbers — $2.75 per doz. for Southern hot house. Eggs—Receipts are increasing rap- idly and the price of fresh has drop- ped 4c per doz. Local jobbers are paying 38c this week for strictly fresh. Cold storage operators quote storage eggs as follows: Apt Bxtrdg oe 37c Pirsts 6 35c Sceonds 250 ae 3lc Cracks and dirties _.-.________._ 28c Egg Plant—$3 per doz. Garlic—35e per string for Italian. Grape Fruit—$3.75@4.50 per: crate for Floridas. Grapes—Calif. keg. Green Onions—Chalots, 75c¢ per doz. bunches. Emperors, $6 per Honey Dew Melons—$3 per crate for either 6, 8, 9 or 12, Lemons—Quotations are now as fol- lows: OOO Sumleist) 2 $6.00 $600 Red Ball 222000 5.50 MOU Ned BAM Luo 8 5.00 Lettuce—In good demand on the following basis: California Iceberg, 4s, per bu. $3.50 Hot house leaf, per lb, _----__-__- 5c Onions—Home grown, $3 per 100 ly. sack; Spanish, $2.50 per crate. Oranges—Fancy Sunkist California Navels are now on the following basis: Me $4.75 [oe 5.25 Mee 6.00 Py 6.00 es 5.75 J ORGS ISAED nee ae 5.75 OLE hg ea ne ee 5.75 2 pO a eae 5.75 2” eS eee 5.50 Cg eee ee 5.25 Sunkist Red Ball, 50c cheaper. Floridas are sold on the following basis: VU RATS GAS NU Sse eee eo ct a $5.25 12 2 SS ae a ee eee 5.50 js) eel ED IS eG a gee a 5.50 Oe a ee 5.50 CU ee a 5.50 Sr ee 5.50 oe ee ee 5.00 Boe oy ee aa ee 5.00 SAA Soe eee 4.75 Parsnips—$1.50 per bu. Pears—$3.50 per crate for California. Peppers—Green, 75c per doz. Potatoes—$1.70@1.80 per 100 Ibs. Market steady. Poultry—Wilson & Company pay as follows this week: Heavy fowls: 2.00 25c ight fons 2 Ro 18¢ Springers, 4 lbs. and up ________ 26c Turkeys (fancy) young _________ 40c turkey (Old Toms) ..... _._._ Jac Ducks (White Pekins) -.________ 24c eese: ee 18c Radishes—75c per doz. bunches for hot house. Spinach—$1.15 per bu. for grown. Squash—4c per Ib. for Hubbard. Sweet Potatoes—$2 per hamper for Delaware kiln dried. Tomatoes—Southern stock, $1.75 per 7 Ib. basket. Veal Calves—Wilson & Company pay as follows: Texas Ramey 144%@15c Ea 13c Medina 12c Poor wenn nnn nnn -------------- 09¢ —___---.$-$—_ Death of Aggressive Grocery Trade Leader. A telegram to the Tradesman from San Francisco announces the death of Frank B. Connolly. Mr. Connolly was a commanding figure in the organized grocery trade of the country. On the Pacific Coast he has been dominant and forceful for many years and for a number of years was perhaps the strongest single factor in the aggressive life of the National Retail Grocers’ Association. He rose through various official stages and committee positions to be a trustee, a director, and finally presi- dent of the National Association. Later when an emergency vacancy arose in the secretaryship of the organization, he acted as manager and secretary for afew months. At all times his policies were constructive and much of the de- velopment of the Association could be traced to his work. All this time Mr Connolly was ac- tive head of retail organization of the grocery trade on the Pacific Coast, be- ing secretary of the San Francisco and State associations and editor of their official organ, the Retail Grocers’ Ad- vocate, of San Francisco. For several years he kept California at the head of the National for members and mem- bership fees; at the same time develop- ing his own sectional bodies into ag- gressive bodies, notably in the cause of maintained prices, protected profits and co-operative selling and advertis- ing. Naturally an aggressive character like his begot many antagonists and enemies, though even his enemies gen- erally regarded him as a “square shooter” in his belligerency. However, it resulted in organized opposition to his further continuance in official power of the National, and three years ago at the Los Angeles convention he was a storm center and was defeated for re-election. Immediately he led an organized re- treat from the National, withdrawing the off'cial bodies of the Coast trade from membership and organizing in its place a Pacific Coast Retail Gro- cers’ Association, including member- ship in nine states. He was, down to the present time, its president. He made it in two years a formidable rival of the National and mutual friends of the two bodies repeatedly tried to placate the animosities and reunite the two, but without success. At a time when many thought there was some Prospect of success Mr. death comes over the wires. —_~+-._ Sorrow Over the Death of Mr. Zacharias. Wyoming Park, Jan. 4—The officers of the Retail Grocer’s Association of M’chigan were greatly shocked last week to hear of the death of our Board member, R. F. Zacharias, of Flint, who was killed in an automobile accident near his home on Dec. 28 Although we had known him only a short time we had all become very fond of Mr. Zacharias, and while the shock of his death is, of course, great- est to his family, he will be missed greatly by his business associates as well. I understand he was to be chairman of the Flint convention com- mittee and I suppose the Flint As- sociation are at a loss to know whom to put in his place. The Board of Directors of this As- sociation will meet at the Durant Ho- tel, Flint, Thursday Jan. 20, at 2 p. m. (Eastern time) to elect a successor to Mr. Zacharias and make plans for the coming convention, which will be held in Flint the third week in April. Paul Gezon, Sec’y Retail Grocers and Gen. Mer- chants Ass’n. —_+--___ Kalamazoo—The Roamer Motor Car Co. has merged its business into a stock company under the Connolly’s style of Roamer Motors, Inc., 109 Reed street, with an authorized capital stock of 5,000 shares at $10 per share, all of which has been subscribed and paid in in property. WHAT THE DUB THINKS Why So Much Slang? An article appeared in this journal a_ short time ago, wherein the writer lamented the use of slang, dubbing the user an “ignorant and innately vulgar person.’ He should have added also that he was a dub and that would have about covered the whole ground. I will admit even the dictionary has nothing very complimentary to —___ Not a Game For Two to Play. “Why did the foreman sack you yes- terday?”’ “Well,” was the reply, “a foreman is one who stands around and watches his gang work.” “IT know, but what’s that got to do with it?” “Why, he got jealous of me! People thought I was the foreman.” Fenton Davis & Boyle BONDS EXCLUSIVELY Grand Rapids National Bank Building Chicago GRAND RAPIDS Detroit First National Bank Bldg. Telephones { G'tizens 4212 Congress Building Install Citz. Telephone 51-916 Decorations losing freshness KEEP THE COLD, SOOT AND DUST OUT “AMERICAN WINDUSTITB” all-metal Weather Strips and save on your coal bills, make your house-cleaning easier, get more comfort from your heating plant and protect your furnishings and draperies from the outside dirt, soot and dust. Storm-proof, Dirt-proof, Leak-proof, Rattle-proof. Made and Installed Only by AMERICAN METAL WEATHER STRIP CO. h 144 Division Ave., Nort Grand Rapids, Mich. DEL MONTE SLICED PEACHES Continuous advertising —constantly increasing in popularity Det Monte Sliced Peaches are becoming more popular every day! Their wide adaptability of use— their simplicity of service—give them a distinctive place that no . other product can fill. In addition to this, we are run- ning special color pages in the lead- ing women’s magazines and The Saturday Evening Post to make them even better known. This consistent support, coupled with the usefulness of the product itself, offers every dealer an excel- lent opportunity for new canned fruit volume. WASTES OF DISTRIBUTION. Priliminaries have been agreed upon between the Bureau of the Census and the Chamber of Commerce of the United States for an investigation of the wastes of distribution. This is a natural and logical sequence to the work, which has been in progress for some years, to eliminate waste in processes of manufacture. By stand- ardizing both methods and products and getting rid of needless sorts and sizes a vast saving has already been effected. But cheapness of manufac- ture does not mean cheapness of prod- ucts to the consumer. The great spread in every line is between whole- sale and retail prices. This is univers- ally recognized, but how to overcome the difficulty is one of the things for which no adequate remedy has yet been suggested. It is only with what may be called the mechanics of distri- bution that any general plans for im- provement have been suggested. Bet- ter packing and shipping methods, store-door delivery and the like are only a few of the directions to which attention has been turned. But im- provements of this kind can only, in the nature of things, reduce a very small percentage of the expense in- curred in moving goods to the ulti- mate consumer. The largest accretion of cost comes after the merchandise, whatever it may be, reaches the retail- er, bulk is broken and individual small- sized packages take the place of car- load lots or huge packing cases. Then come in other factors of expense, such as rent and other overhead, interest on investment and service. So far as interest on investment is concerned, this varies with the rate of turnover. For slow-moving goods which remain in stock an average of six months the interest charge figures three times as large as on goods which have a turnover six times a year, and the mark-up must be made to corre- spond. The rate for overhead depends in great measure on the volume of business. When it comes to service, the most uncertain factor is encoun- tered. There is a great gap between the expense of this item in chain stores and those which have house de- liveries, C. O. D.’s and credit accounts, with their accompaniment of canceled orders and returns of goods. In mer- chandise where the style element is the controlling one an uncertain per- centage of loss has to be figured on as the season wanes, though this is being gradually reduced by the vogue for piecemeal buying. If one were to take into account merely the size of the mark-up by stores, it would appear as though they must all be prosperous to a surprising extent. In actuality, how- ever, the margin of profit percentage is in many cases very small. Compe- tition and the exactions of customers have tended to increase greatly the cost of service, and there are no indi- cations yet that the limit in this re- spect has been reached. But every bit of this expense must be paid by the customer in the enhanced prices made thereby necessary. How this great item of distribution cost is to be re- duced is a problem. It certainly can- not be done without the co-operation of the general public. In Italy, it is MICHIGAN said, Mussolini is tackling the problem by compelling retailers to show both wholesale and retail prices on their goods, so that customers can judge whether a fair profit only is charged, and the government is to decide what is a fair profit. There may be some surprises when the decree is in oper- ation. NOT READY FOR A CHANGE. It is doubtful whether Frank O. Lowden, former Governor of Illinois, has improved his prospects in the West as a candidate for the Presidency by his declaration that representative gov- ernment is on the defensive through- out the world. That there are defects in popular government cannot be denied. But there are defects in all forms of gov- ernment, and there is a popular belief in this country that the defects in a representative government are more easily met than those in any other. There will be many Americans who will be loath to admit that the remedy for our political ills lies in bureaucracy. While there is no doubt that the cler- ical forces in any governmental de- partment may co-operate more readily with those of another department if the tenure of office is more or less se- cure, it is yet to be shown that our civil service regulations cannot be so applied as to meet all the necessary requirements. Mr. Lowden’s argument that most Americans to whom he has talked ap- plaud Mussolini as a great statesman “does not take into account that what these Americans really mean is that Mussolini is a great statesman for Italy and that they have not reached the point of believing that such a personage would be a good thing for the United States. Nor is there much weight in Mr. Lowden’s contention that from praise of Mussolini to imi- tating him is but a short step. If he will think more closely he will find that, while we may grow enthusiastic Over visiting royalty, this does not mean that we intend to change our form of government. Many a man overwhelminly elected to high place in this country only to be snowed under at the next election. On further investigation the former governor of Illinois will find there are still multitudes of his countrymen who believe in the doctrine preached by that other Illinoisan, that government of the people by the people for the people is not played out. eceaeenscenseaeseesimeesensecis COTTON GOODS. Changes in cotton quotations during the past week were usually within a narrow range and reflected speculative activity rather than any change in un- derlying conditions. Whatever may be disclosed by future ginning figures is hardly likely to make any material change in the situation. An enlarged use of the fiber is the only thing which will affect this, and there are some hopeful indications in this direction. Interest now centers in the goods mar- ket rather than on the raw material. Transactions in fabrics in the gray were rather restricted in scope during the week, but the prices showed great has been TRADESMAN firmness at the lower levels recently established. There is much confidence expressed that these prices will hold. It is also significant that so good a response has been had to offerings of ginghams and prints in which prices are firmly maintained and guaranteed three months ahead. Denims and other heavy cottons are also coming in for a good share of trading, being helped thereto by the concessions made. A notable feature of the week was the opening of cotton and part wool blankets by the largest factor in the trade at prices from 10 to 12% per cent. lower than those for the fall of 1926. These prices, furthermore, are protected against any change dur- ing the season and the goods are to be handled wholly by the agency system. Other concerns will, doubtless, follow suit on prices. In heavyweight under- wear, another Northern manufacturer has made prices similar to those set recently by Southern mills, and more are expected to do so soon. Hosiery dealings are in abeyance for the time being. WOOLS AND WOOLENS. At this season of the year wool trad- ing is usually at a low ebb, and this is the case at present. During the present month the auction sales will be resumed abroad, but they are at- tracting little attention in advance be- cause nothing much out of the ordi- nary is expected to happen at them. Buyers are still looking for conces- But the prospects do not favor anything beyond small price reduc- tions. Some of the finer merinos may even advance a trifle if the circum- stances should warrant it. Dealings in this country are comparatively few and no great quantities are changing hands because the mills in general are in no immediate need of new supplies. Imports of wool have lately been fair- ly large. In the week ended with Dec. 18 they totaled 6,381,939 pounds, of which 3,202,155 pounds were carpet wools. The latest figures of mill ac- tivity are those for November, which showed an increase over the preceding month but slightly less than for No- vember, 1925. The mills are still oc- cupied on spring fabrics, the full quota of which is not yet under order. Busi- ness on fall goods for men’s wear is likely to be deferred for a few weeks. as clothing manufacturers are not get- ting much of a response from retailers. About the same situation prevails with regard to women’s wear. Garment manufacturers are showing their spring offerings and expect a fair amount of trade, which, however, has thus far not been of much volume. As soon as the special sales of stores are out of the way somethink like normal buy- ing is likely to begin. aera STARTING OUT WELL. Judging by the initial appointments of Governor Green, he proposes to make good on every promise he made during the campaign regarding a re- versal of the corrupt and arbitrary Groesbeck administration. His inaug- ural address was a model one and will be read with pleasure and satisfaction by every advocate of good govern- sions. January 5, 1927 ment. His initial message to the Leg- islature, which cannot be made public until after he has read it Thursday noon, is replete with good suggestions and unselfish and patriotic recommen- dations. Governor Green’s appointments show very clearly that the reign of politics and plunder has been super- seded by an era of efficiency in public service. The naming of Mr. Mac- Kenzie as head of the Securities Com- mission marks the severance of the corrupt and_ disreputable relations which have existed for the past six years between that branch of the State government and the ex-governor’s law partners in Detroit. Delegates to the convention of the American Association for the Advance- ment of Science in Philadelpnia were treated to a genuine surprise when James H. Hepborn presented his views regarding the subnormal mentality of criminals. Mr. Hepborn is managing director of the Baltimore Criminal Justice Commission. His investiga- tions covering a number of years, have convinced him that the average in- telligence of the criminal population is higher than was that of the draft army. “And it must be remembered,” said Mr. Hepborn, “that the convicts examined represent the lowest type of criminals, since the more astute fre- quently escape detection. Generally speaking, the criminals receive a high- er mental rating than their guards.” In the opinion of Mr. Hephorn, crime to-day is not due to subnormality, but to the fact that there is a greater chance of success in a criminal under- taking than there is in a legitimate business and that the solution of crime waves is to make crime unprofitable. It really begins to appear as if we had reached the end of coddling crime. A long step in the right direction was taken when we buried Groesbeck in everlasting oblivion and thus put a quietus on his wholesale pardoning methods to release notorious ¢rim- inals to renew their offenses against society. Our present Governor has no contact with the criminal classes which will cause him to liberate the monster criminals of the age. Nothing is easier than an appeal to suspicion and distrust. It is always certain that the unthinking will re- spond to such efforts. But such re- action is of the flesh, not of the spirit. It represents the opportunist, not the idealist. It serves the imperialistic cause of conquest, but it is not found in the lesson of the Sermon on the Mount. It may flourish as the impulse of the day, but it is not the standard which will finally prevail in the world. It is necessary that the statesmanship of peace should lead in some other direction. President Coolidge. If the road is dusty put on more speed. It is always more pleasant to head the procession than to be at tie rear. — The ladder of life is full of spl'n- ters, but they always prick the hardest when we’re sliding down. Pe eee ee ee See Ree TTY eens idan meee i ¢ 5 deinen earn Fema RE anew P Ee ETO TEU ONE NEUE TET Sencar ee ee ale aetna ne eT q Lee sp tealaniee anes” ee ae Sein eecaenensasancaneoreenmone cet ieee ae Een ia ene ee) Fn eT January 5, 1927 VISITS FIFTY YEARS APART. Graphic Description of Two Trips To. Philadelphia. As a boy William H. Anderson vis- ited the Centennial exposition in Phila- delphia in 1876. As a mature man he visited the Sesqui-Centennial exposition two months ago. The editor of the Tradesman drop- ped into Mr. Anderson’s office one day last week just as he was handed a transcript of his account of the two trips. The writer solicited a copy for publication in the Tradesman, to which Mr. Anderson reluctantly consented. The two articles are as follows: In November, 1876, five young fel- lows, consisting of John Coffee, his brother, Will Coffee, August Saur, Cary Buck and myself (Wm. H. An- derson) made up a party of young men to take in the Centennial at Phila- delphia that year. Since that time Will Coffee, August Saur and Cary Buck have passed away. John Coffee, of Alpine town- ship, is still living and owns a very fine four hundred acre farm in Alpine township. He has always been a thrifty and successful farmer. [I remember that our round trip tickets over the Lake Shore Railroad cost $16 each. Thes round trip tick- ets took us to Baltimore, Washington. Philadelphia, New York, Niagara Falls and home. The Lake Shore de- pot here in Grand Rapids at that time was on West Bridge street. Leaving Grand Rapids at 4 o'clock in the afternoon we arrived in Balti- inore the next evening about 8 o'clock, where we had a good supper, night's lodging and breakfast. We spent the greatest portion of the day taking in the sights at Baltimore, leaving there late in the afternoon for Washington, where we spent two or three days looking over the Capitol city. From there we went to Philadelphia, where we spent a few days taking in the sights of the city and the Cen- tennial exhibition. We saw two or three things in, Philadelphia which stand out in my memory as some of the principal things we saw there. For instance, the old Independence Hall, the Liberty Bll and the large Corless Engine at the exposition grounds which furnished practically all the power that was used on the grounds. Of course there were many other wonderful things on exhibition from various countries, as well as from our own United States, and I remem- ber very well the crowds that at- tended the Centennial, even though it was late in the month of November. From there we embarked for New York and spent a few days sight see- ing in that city. I remember our going out to Central Park on a horse drawn street car. Some of the land along this street car line was nothing but pasture land, and I remember seeing cows feeding on the vacant land as we journeyed to Centra] Park. We were very much interested in Central Park, especially the docked horses. The broughams, the coachmen and _foot- men were different from any carriage turnouts we had seen out this way. MICHIGAN TRADESMAN The animals in the park also attracted our attention very much. After we had spent a few days in New York, we went on to Niagara Falls and spent a couple of days there, and from there we took a morning train for home. I had planned to stop off in Indiana to buy a pair of horses to take home with me. The place where I got off the train was named Butler, in Dekalb county, and our train arrived there at 3 o'clock in the morning. I had ar- ranged with the brakeman to be sure and awaken me in time. I remember he came through the train and shook me and said the “next stop is Butler, where you want to-get off.’ The train slowed up and I stepped off, ex- pecting, of course, there would be him my story; where I had been; that I was on my way home and that I wanted to buy a good pair of horses to take home with me. I asked him if he knew of any one who had horses for sale. He wasn’t much of a talker, but he listened to my story and evi- dently had confidence in what I said to him about my trip and what I wanted to do. I remember that about the first thing he said to me was, “Well you better go in and have breakfast with us and we will think about it.” This seemed a little more like home to me than | had expected to meet with; so we bad our breakfast. During the meal I talked with his family about my trip and what I had seen, etc. After breakfast and after he had William H. Anderson. some one at the station and it would be lighted. Before I had time to look around, the train was going up the road and I could see the red tail light in the distance. Standing there in the dark alone, I would have given up the horse deal, if I could have been back on the train with my friends headed for home, but there was nothing for me to do except to drop down on a bench which was standing there and wait for daylight. After waiting about two hours, it was light enough so that I could get a good vision of the con- ditions around me and, thinking of home, I started up the railroad track the same way I had seen the train move off two hours earlier. After walking two or three miles, I saw a man in his barnyard milking, and so J clcimbed over the fence, and told finished doing his chores, he said to me, “I am not so very busy, and if you would like, I will hitch up one of my horses and go with you and we I remem- ber we started out and drove two- thirds of the day, talking with differ- will see what we can find.” ent ones about horses and looking at different teams, but I could not find the kind of team I was looking for. Along about 2 o'clock in the after- noon—we had then driven about twen- ty miles from his home—I said to him, “Do you have a mate to this horse?” He said, “Yes,” and he told me about the mate. The horse he was driving was a dapple brown, a very handy 5 year old horse which weighed about 1,150 pounds; the description he gave of the mate was one that was 6 years old and weighed about 1,200 pounds, “Well,” I said, “Do you want to sell this pair, and if so, what price would you put on them?” He said, “Why, [ haven’t thought of selling, but I have another pair and I can get along until spring, and I will sell them for $250.” I said, “Well let’s ‘turn around and go and see the other one.” We did, and when we got home, he led out the mate, and they looked very good to me, although they were not quite as heavy a pair as I expected to buy, but I was thinking about get- ting back home and I said to him: “Now, you have been very nice to me, and I do not want to ask you to dis- count the price you have set on these horses, but if you had said $225 I would say all right, I will take them, but I would rather spend another day or two looking for the heavier team, than to pay more than $225 for them.” [ remember the man looked at me, and I suppose he was trying to judge as to whether I| really meant what I was saying to him. He smiled and said, “I can spare the horses and you may have them at the price you men- tion.” “Well,” I said, “now there is one other thing I would like to ask you to-do for me and that is to go with me as far as Kendallville; that being on the G. R. & I. R. R. and I can ship them from there. Kendalville was twenty miles West of his place. He said, “To-morrow is Sunday, I would just as soon drive over there as not,” and he did. We arrived at Kendall- ville before noon and had our dinner and fed our horses. While we were waiting for dinner, I tried to get in touch with the railroad people, but it being Sunday, the freight office was closed. In place of staying there all afternoon and night, I decided to start on with my horses. The barn man where we had fed our horses furnished a blanket and stirrups, and I started for home. I remember that afternoon I hustled along somewhat and made about twenty-five miles before I thought of stopping for the night. Just about sundown, I saw a man un- loading corn in his crib. I rode in and asked if I could stay all night with him and have a place for my horses. Hea looked up and _ said, “Where are you going?” and I said, “T am going to Grand Rapids,” and he said, “Well, if you were a day later, [ would go with you, as I am going to start for Grand Rapids day after to-morrow.” “Well”, I said, “couldn’t you get ready and go to-morrow morning?” “No, he says, I couldn't. I’ve some corn husked and I will have to get that in before I go.” I said, “I know something about picking up corn and if I stay here with you until noon, and we get the corn in, couldn’t we get away from here right after dinner?” He said, “Yes, we could do that.” Well, the next morning we went at the corn and hustled that in the crib. His wife was very nice and put up a lunch and, after dinner, we started for the North and about two days later Rapids. He would drive his horses a half day and lead mine, and the next half day we would drive my team and lead his, we arrived in Grand 10 I do not know when it has been my good fortune to meet two such strangers and spend two or three days with them, as those two men. I really enjoyed the visit with them. They were at least twice as old as I was, but they were very interesting and agreeable, and while I am not able to recall their names at this time, I have always thought of them in a kindly way; largely on account of their be- lieving in my statement of what I was doing and where I had been. While I was a boy, as compared to these two men, I think they rather enjoyed hearing a young man’s experience and telling them about where he had been. We arrived at the Eagle Hotel, in Grand Rapids, at 3 o’clock in the af- ternoon. We fed our horses, had a lunch and then I started for my home up in Alpine township, and he headed for Cedar Springs and the pine woods. I have never seen nor heard from either of these men since. I arrived home early in the evening, after a very enjoyable and pleasant trip all round. Viity years later, on November, 1926, I planned to go to Philadelphia and note the changes which had taken place in that city and in the exhibits, so far as I could between 1876 and 1926. Of the five boys who made up the party to visit the exhibition in 1876 three have passed away. John Coffee aud myself are the only living mem- bers of the little party who visited the Centennial in 1876. 1 drove out to Mr. Coffee’s farm one afternoon in October and invited him to go with me back to our old camping ground of 1876. He said to me: “Will, I would like very much to go with you, but conditions are such that I do not feel quite equal to mak- ing the trip.” I was sorry he could not go with me, for, remembering as I did, that he was the life of our party fifty years earlier, I felt that it would be a pleasure to both of us to visit the Philadelphia of to-day and com- pare it with what we saw fifty years ago. During the fore part of November I packed my satchel and started out on the trip alone. I stopped first in De- troit and spent a day there, and then took the Pennsylvania train at 3 o'clock in the afternoon and arrived in Philadelphia the next morning be- tween 8 and 9 o'clock. Fifty years ago my round trip ticket, without sleeper, cost $16. At this time my railroad fare to Philadelphia and Washington and return to Grand Rap- ids cost a little over $40, without in- cluding the sleepers. I spent three or jour days very pleasantly in Philadelphia, attending the Sesaui-Centennial. I saw many interesting exhibits while there, but was greatly impressed with the India exhibit, and especially so regarding the people from India who were looking after their interests. It seemed to me as though there must have been at last fifty of their people in charge, and a more courteous and refined people it would be hard to find. Their skin was very dark in color; at the same MICHIGAN time they were most attentive and painstaking with guests, and many of them spoke very good English. Their exhibits were most wonderfully made of hammered brass, copper, earthen- ware and rugs, as well as many other beautiful and interesting exhibits. Of course, I only touched a few of the high spots, but I was really surprised and pleased to see the beautiful things exhibited by these people. [ also visited my nephew, Mr. Wallace Chalmers, and his wife, and four year old daughter, Catherine. One day Mr. and Mrs. Chalmers took me in their car to Atlantic City, where we spent a part of the day, walking up and down the board walk and taking in the attractions of that wonderful summer and winter resort. It was a much larger place than I had expected and the many hotels ‘there are perrect- ly wonderful in size; besides being up to date in every respect. We enjoyed visiting the shops and the s:ores, where they were things of every kind, and as the auc- selling most wonderful tioneer would put it, at your own price. Our drive home was interesting, on- ly we were caught in a rain storm which was something fierce, and a part of the time it seemed as though we would have to stop until the storm ceased, but Wallace, being a good driver, turned on his lights, and kept going. As we neared Philadelphia the storm ceased, and they left me at the hotel, where I bade them good-bye Right here I want to speak of the wonderful bridge that they have built from Philadelphia over to Newark, N. J. The traffic between those two cities has always been taken care of with ferry boats, but now they have this toll bridge miles in length, with a driveway at least 100 feet wide. The bridge is elevated, which is nearly two so that sailing vessels with 150 foot masts can pass through easily. They have been four years in building this bridge at a cost of thirty million dollars. It costs 25 cents to drive a vehicle across the bridge, with no eharge for foot passengers. Having been in the toll road business myself, I was attracted by the method of col- lecting toll. Each toll keeper had a little metal box which he handed to you to put your quarter in, and when that quarter entered the box a bell rang; of course, that registered the money. If you did not have the quar- ter, you handed a half dollar or dollar to him, and he made the change and handed it back to you and you had to put the quarter into his box. The way the traffic was passing over this bridge, it seemed to me, that it would take only a few years for the company to get back their thirty mil- lion dollars. The next morning I called up Dean Potter and his wife and invited them to come and have luncheon with me at the Adelphia Hotel, which they did. I-had a very pleasant visit with them and enjoyed them very much, and was glad to find them looking so well, and to hear how much they were enjoying their Episcopal church friends at Frankfort, a suburb of Philadelphia. After bidding them good-bye at the hotel, I took the train for Washing- TRADESMAN ton and arrived there about 7 o’clock in the evening. After registering at the New Willard Hotel and getting my room, I telephoned the Corp. Tan- ner family and they invited me to come out and spend the evening with them, which I did. I found Corporal Tanner enjoying very good health and his daughters well. The next day Miss Nettie Tanner took me for a long drive about the city and out to Rock Creek Park. We had luncheon after our drive, and that evening Misses Ada and Nettie Tanner joined me at the theater, where we saw the musical comedy, “No, No, Nanette.” This play we greatly enjoyed. The next day I spent in and around Washington, and while there learned about the new bridge they are build- ing from Washington to Arlington across the Potomac River. It starts on a line near the Washington Monu- ment and the Lincoln.Memorial Build- ing, going nearly direct to Arlington Cemetery and General Lee’s old home- It is thought that it will take five or six years to complete this bridge, and a rough estimate of the cost of the bridge and the approaches will be something like forty or fifty million dollars. stead. In this connection they are plan- ning, and have been planning for some time a boulevard drive straight through to the South side of the Capito! build- ing. In fact, it seems to be the plan of the Government to acquire prac- tically all of the land between the White House and the Capitol Building South of Pennsylvania avenue. This will do away with all business places | and residences, Central Market. include the including the City’s Of course, this will Smithsonian Institute grounds and all of the present parks and public grounds, which will be re- tained. I was told they have a budget that will be collected as needed, amounting to nearly 150 million dol- lars. At 3:15 in the afternoon I left Wash- ington for home, after saying good- bye to my cousins, Ada and Nettie Tanner, at the station. 1 arrived home the next morning in time for our noon luncheon, having made one of the quickest trips from Washington to Grand Rapids I ever experienced. It was over the Penn- sylvania Railroad from Washington to Detroit and from Detroit to Grand Rapids over the Pere Marquette, mak- ing very close connections in Detroit. Wm. H. Anderson. ——_.--.__ Jersey Effects Are Favored. Jersey cloth is expected to be pop- ular for sports garments during the spring. A number of the mills making the popular-priced jerseys have booked a highly satisfactory business. One of tke outstanding uses of the material will be for the top portions of sports d-esses, in which the skirts are usually of flat crepe. Striped jacquard effects are favored in this usage. Garments almost entirely of jersey cloths are also being offered and are said to be meeting with favor. All-over embroid- ery of contrasting color is used for trimming this type of sports apparel, January 5, 1927 Go!Bond BR v Oo JOM ce >, Its li pdr esse yams and fineness “ Colt hande ots AMSTERDAM *BROOM COo- AMSTERDAM, N.Y. Makers of PRIZE, WHITE SWAN and GOLD BOND Brooms Watson-Higgins Milling Co. GRAND RAPIDS, MICH. NEW PERFECTION ‘The best all purpose Sour. RED ARROW The best bread flour. Look for the Perfection label on Pancake flour, Graham flour, Granulated meal, Buckwheat flour and Poultry feeds. Western Michigan’s Largest Feed Distributors. /.VAN WESTENBRUGGE Grand Rapids - Muskegon Distributor Nucoa The Food of the Future CHEESE of All Kinds ALPHA BUTTER SAR-A-LEE BEST FOODS S2vonaise Shortning IHONEY—Horse Radish OTHER SPECIALTIES Quality-Service-Cooperation 5 Ib.. 1 lb., 1% Ib., Y, Ib, us PMS) | Pgs HARRY MEYER Distributor 816-20 Logan St. Grand Rapids, Michigan SS Le eee eee ; I faldccaensinernans oe ee eee en nee January 5, 1927 MICHIGAN TRADESMAN 11 SHOE MARKET were. The management felt that course theirs was a selfish motive— their reputation for bargains was so they wanted to sell more skates. Advance Notice For Your Clearance great that people knew the sale would But the carnival made such a hit Shoe Polish Freezes Sale. offer real values. and attracted so many people that it Is there competition among the mer- The sale was an absolute failure. is to be an annual feature. Place Your Order Today chants in your town as to who can Very few came in to solve the “mys- Hilton Sea te Batter. Bostonian Cream start his clearance sale first, after the eine les es eS - eh The improvement shown in sales of Cinderella Cream holidays? In many towns the stores decided that business is too competi- bt - ae s fu ‘aise sa; Ue Crease vie with each other to get in the field tive and bargains are too plentiful to ™ ices oe ee sea nig on Conlin Cecaus first with their bargain offerings, make it worth a shopper’s while to go the trade . confident about spring Gua. c figuring, no doubt, that the first sale to the trouble of hunting for those mats apes a the cular aed ae a. DG ite Whe. Gren ‘Gt Hie hicinces that are not advertised in an out-and- mand has come from the millinery and . Down in the central part of Illinois out fashion. men’s hat trades. Fancy bands will Our stock is complete. there is a haberdasher who is not one The lesson this store learned may ain be a feature of cor a a ei bit concerned about when the other well be applied to every-day’ adver- and summer headgear. Belting ribbon BEN KRAUSE fellow is going to start his sale. This ising of regular lines. The shoe ad- i being used extensively in millinery, COMPANY man has a reputation for good mer- vertisement which deals in generalities and reorders from retailers prove that : chandise, and when he has a sale it and advertises “shoes from $5 to $15” consumers like these crushable hats. 20 S. Ionia Ave. ie Ghuays 3 eel is quite apt to fail to awaken a spark Buying of ribbons for over-the-counter GRAND RAPIDS, MICHIGAN a about the time the other stores Of interest; but the shoe advertise- sale has picked up somewhat but is are beginning to advertise their sales, ™ent which comes out quite boldly for — still confined to the narrow, staple or a few days earlier, perhaps, every $7 shoes and dwells on their particu- varieties, although some interest has customer on his mailing list gets a lar advantages has a direct appeal for been shown in novelty brocade and letter something lke this: many who read it. Make your adver- printed effects. The : Sue - ; . oi : ———. > —__ oe eee _ Educational Advertisements FIRESTONE quite ready. Light Stocks in Inventories. Your average customer has some 14 can tell vou this much, thought— Retail inventories for the most part very hazy ideas about the difference FRANCHISE it will be well worth waiting for! You | : : between welts, McKays, etc. An know what to expect when I hold a 4f€ expected to show fairly light Eastern shoe store gives in each ad- sale, and this year’s is not going to stocks in the stores. In certain sea- : i i ‘ oo ie at ff : be an exception. sonal lines, however, the selling of wee ese Ment a bit of pee ee orers: I am going through my stocks noW, which was impeded by. untavorsblc how the different kinds of shoes are SS ee a weather earlier, many of the stores are OIL ee la a ae 1. Better margin of Profit. to come in a day or so before the credited with accumulations on which ee This Pee leet E eed. 2 4 complete line of Rub- sale begins and make your selections markdowns will be taken at the forth- : | ee i ae ber and Canvas Foot- at sale prices: _ i : coming January sales. Summing up ve se on : ce esi me wear. Will you wait until you hear from the ievewiory sitdation peamially auc vertisements, although it does not re- i : me? You will be glad! i y 8 7 quire much space. Perhaps your cus- 5. Multifit fitting—reduces Possibly a letter on this order would €xecutive said yesterday that the tomers, too, would find such informa- your stocks and increas- be a good thing for you to send out Stores have adhered too closely to tion interesting. es your turnover. right after New Year’s day if your small and frequent Johnie together ESC ae 4 Basle representation sale is not to open for a week or two with: rapid turnover to have serious After the Storm. 5 NG sie after that. losses from markdowns jin most de- Last winter we saw an effective ad- . ational Advertising. —_@2—___ partments. It is the consensus of vertisement used by a shoe retailer 6. Michigan Newspaper Your Trade Likes News of Styles. opinion among retail executives that just after a heavy fall of wet, sticky Advertising. Some time in January a letter to this same policy will be carefully fol- snow. It was headed, “Phone For 7. Michigan Farm Paper your mailing list, telling of the out- Jowed during the coming year, par- Your Zippers,” and went on to say that Advertising. look for spring 1927 shoe styles ticularly in view of the expectation the store was prepared to fill orders 8. “Overnight Service” would make interesting reading. It that retail trade is Kkely to show a__ for rubbers and galoshes and make im- : fll-i t aun oo won't bring any direct returns perhaps, moderate decline as compared with this mediate delivery to those who phoned et : GC. 4 cad . but it is good, constructive advertising year. in. The dealer's idea was that many ae ai just the same. ——_++ > people wait unt'l such a storm before : ; Possibly the best time for such a Trend in Men’s Shoes. thinking of their needs, and then hes- The Firestone Franchise may letter would be the week after New Although this is naturally a dull itate to go out in bad weather to buy. be available for sbi past Year's for prior to the holidays the week in the wholesale end of the she Se ee : munity. If you _ intend to mails are too flooded with holiday ad- trade manufacturers of the finer grades Give Him the Best. Make a Profit in 1927, write vertising for your letter to get proper of this merchandise for men have al- “Madam,” said the doctor, “I shall us Today. attention. ready taken enough orders on Spring have to paint your husband’s throat Suppose you gave in your letter a fines to show a nice gain over similar with nitrate of silver.” brief outline of the way shoe styles pusiness of a year ago. “At once” “Please use nitrate of gold, doctor,” HEROLD-BERTSCH are shaping up for the year, and then pusiness is light but, now that the exclaimed Mrs. Moneybags. “The ex- SHOE COMPANY went on to tell of your proposed trip holidays are out of the way, a good pense is quite feemaaveriat” Manufacturers Since 1892 to market shortly after the first of the demand for novelty sport shoes for —_~+~--___ Grand Rapids, Michigan ore beach and other Winter resort wear Make good use of other men’s brains, This would pave the way for an- is in prospect. Early -resumption of other letter which you might mail out buying of Spring shoes is also looked when you are away on your buying for. In the business that has been trip, in which you could tell of the done to date on them light weight, : sas styles you have selected. This narrow-toed effects on the custom or- $ . idea has been frequently used and al- der have had the preference, and the Uc wan oe ea ers Nett naa favorable oo whole trend seems to be toward lighter rom those who rece've such letters. 5 ae a ° We believe a little preliminary cam- ee ee eee Mutual Fire Insurance Company paign will be of great assistance in promoting earlier buying of spring An Idea To Sell More Skates. LANSING, MICHIGAN styles and will form the foundation Do you sell skate-and-shoe combi- of a bigger spring season. nations? Many shoe merchants have ie meagan added a line, finding them very popu- PROMPT ADJUSTMENTS “Mystery Sale Failed. lar sellers throughout the winter Recently a Mid-Western store hit months. upon a sale idea that they thought In one little tewn near Chicago Write would be a big success. They decided where there is a convenient skating ' to hold a “Mystery. Sale.” No prices pond, the shoe dealer and two an L. H. BAKER, Secy-Treas. LANSING, MICH. were to be advertised. Shoppers ware dealers, all of whom happened P. O. Box 549 would have to come to the store to to be members of the American Le- see how great the reductions actually gion, fostered an ice carnival. Of FINANCIAL 1927 To Be Another Satisfactory Year for Investors. Nineteen twenty-seven promises to be another satisfactory year for in- vestors. Leading bankers in the finan- cial district predict a continuation of easy money and expect prices for bonds and other investments will go to still higher levels. Several factors are apt to play a part in this upward trend of values, but the huge sums available for investment in this country, which will be aug- mented by the returns on foreign se- curities held, will probably lead all the others. Prosperity far beyond the expecta- tions of economists and financiers has been showered upon this Nation for the past three or four years and the result has been the piling up of big surpluses by both individuals and cor- porations. In the year just closing there were many evidences that exist- ing surpluses were considrably in ex- cess of the amounts needed for busi- ness purposes and the large profits rolled up this year will swell these surpluses still more. There are no present indications that business will be abnormally active in 1927 and the possibilities are that more money will be available for investment than ever before. In the face of this flood of invest- ment funds the new capital require- ments of industries in this country are apt to be below normal, with the ex- ception of the gas and electric com- panies, which are expected to continue their vast expansion programs. The building industry, which in recent years absorbed a large share of the available investment funds, is showing signs of lessened activities, and, if re- liable predictions are borne out, will release still more capital for invest- ment. Although loans to European govern- ments and corporation are expected to continue in large volume during 1927, the total will probably be some- what less than in 1926, it is thought. In Germany there is sufficient evi- dence already at hand to indicate that a curd will be placed on the securing of outside financial accommodations in the future. On the other hand, loans to South American countries will probably be more prevalent than in former years. Colombia is understood to be making preliminary plans for a large loan to meet maturing obligations and to com- plete its railroad construction pro- gram. There is a possibility that France will obtain a large loan in this coun- try some time in 1927. First. how- ever. she will be obliged to fund her debts to the United States Govern- ment, stabilize her currency and bal- ance her budget. All of these are now believed to be within her reach and constitute .a political problem rather than a financial one. It has been estimated that the gas and electric companies will need in the neighborhood of $1,000,000,000 of new capital to take care of their expansion programs in the coming year. A large MICHIGAN TRADESMAN portion of this -will no doubt be pro- vided through the sale of stock direct to customers and employees. Ralph Hendershot. [Copyrighted, 1927.] —_>+.___ Investors Have No Cause For Com- plaint Over 1926. Investors in this country have no valid reason for complaint over de- velopments of the year now being brought to a close, with the possible exception that in a few instances they were obliged to turn in high-yielding called securities which it was impos- sible to replace. The range of securities from which to make selections was the widest of any year in history, and in virtually every group of bonds the trend of prices was toward higher levels. Like- wise, the year closes with nearly all types of bonds showing a larger mar- gin of safety than ever before, due to the huge profits which were carried to surplus accounts. All branches of the Nation’s indus- trial framework were prosperous be- yond expectations in 1926, and this prosperity naturally found reflection in the security markets. Except for the power and lighting companies, the larger volume of business offered was handled with but an amazingly small amount of new capital outlay, and even they were able to keep expenditures at a minimum through the interconnec- tion of existing facilities. These factors played an important part in strengthening the investment position of their respective securities outstand- ing in the hands of the public. Losses through defaults were pro- portionately smaller than in former years, and, because of the improved banking facilities in this country, the greater stabil'ty of prices, wider mar- kets for manufactured products and the strengthening of surplus and re- serve accounts the danger of losses through inability to meet maturing ob- ligations is growing smaller each year. Probably the outstanding develop- ment of the year from an investment standpoint was the strength displayed by foreign dollar bonds. This upward trend in prices was not wholly un- expected, inasmuch as the important reconstruction work accomplished in connection with both industry and finance was bound to have a favorable effect on credit, which, of course, in turn, meant higher bond prices. Among the offerings of domestic obligations public utility securities took the lead in point of volume. These also made rapid strides toward a lower interest basis. The room for expan- sion among the gas and electric com- panies is still great and their bond of- — ferings are apt to continue to form a large percentage of new capital issues. Due to the youthfulness of the indus- try and the importance of becoming established in promising territory, ex- pansion work on a broad scale is likely to be carried on for the next few years at least. Paul Willard Garrett. [Copyrighted, 1927.] —_~++>___ The Harpist. Down the street came Henry Spliven, Rapidly his car was driven. ‘Winging? Yes, but kindly ponder, Yow he’s wearing wings Up Yonder. January 5, 1927 Wm. L. Davis and Company Investment Bankers DETROIT 5G 4 Nnnrounce THE ELECTION OF EARL WARREN DELANO Vice-President and Director ASK MR. STOWE He Knows What Our Collection Service Is Only one small service charge. No extra commissions, Attorney fees, List- ing fees or any other extras. References: Any Bank or Chamker of Commerce of Battle Creek, Mich., or this paper. Merchants’ Creditors Association of U. S. Suite 304 Ward Building, Battle Creek, Michigan For your protection we are bonded by the Fidelity & Casualty Company of New York City. OUR OBLIGATION We realize at all times, that it is the duty of this insti- tution to do everything to conserve, protect and pro- mote the interest of its pa- trons. We solicit and accept patronage, fully cognizant of the trust which is repos- ed in our own judgment and integrity. On this basis, may we serve you? ". “The Bank Where You Feel At Home” ffice Cor. MONROE and IONIA Branches Grandville Ave. and B St. West Leonard and Alpine Bridge, Lexington and Division and Burton CHARLES W. GARFIELD, Chairman Es. Com. Leonard and Turner Stocking RTHUR M. GODWIN, Vice Pre. ORRIN B. DAVENPORT, Ass't Cashier =e) Ct | you feel at Home Grandville and Cordelia St. e Mornoe Ave. near Michigan Madison Square and Hall hh I Ss E. Fulton and Diamond § y i Bridge and Mt. Vernon ad Ings Division and Franklin EARLE D. ALBERTSON. Vice Pres. and Cashier HARRY J. PROCTER. Aw’t Cashuer EARL C. JOHNSON, Vice President H. FRED OLTMAN, Aas’: Cashier OLDEST SAVINGS BANK IN WESTERN MICHIGAN Wealthy and Lake Drive Eastern and Franklin wnLLlA.a ALDEN SMITH, Cheinnen of the Beers TONY NOORDEWIER, Aw't Cashier a> eeueners Aa anche ede Nr ne Ex ao chee oebionais. duetionaneenie eee ef Seen January 5, 1927 MICHIGAN TRADESMAN 13 Some Lessons Learned in Conserva- tion. I went North in 1912 with the idea that I could find land having interest- ing natural features upon which I could improve and develop other good features which would make the place desirable as a vacation home. My idea was to have a place where, during the vacation times, some work could be done to conserve and expand the natural resources and keep it a place with a growing charm and a deepening personal interest. A few beautiful pine trees on the first forty acres caught my attention and brought the understanding that more pine trees would find genial growing conditions and would ulti- mately enhance the desirable features that made the place interesting. About six or seven years after plant- ing more pine trees—these trees hav- ing attained varying heights up to ten feet—they began to impress a vibrant, far-reaching lesson that influenced me to make careful study of the underly- ing principles of forestry and the place that forestry could and should have in the transformation of the desolate areas of cut over pine land. Just over the fence from my best planting of white pine there was a pasture field with a thin sod which was broken and streaked with patches of briars and sumac and an occasional pin cherry or scruboak. On my side now there is a wall of thrifty green, growing steadily into valuable timber, while over the line the briars run about the same, with sumac and scruboak a tiny bit larger. It is a contrast that provides a tremendous lesson, showing that white pine forest growth is the greatest agency of con- servation in Michigan. From the experiences of the past fourteen years, having under my ob- servation an area in several townships amounting to 150 square miles, of which about 15,000 acres were aban- doned to the State, I will tell the con- clusions that the various lessons have shown to be related to a safe public policy concerning conservation. We need the growing forests. Noth- ing else will provide the needed for- est products for which there is an in- creasing demand and at the same time keep down lumber prices. Nothing else will do so much for the protection and the natural increase of fish and game. Nothing else can do so much to in- crease our recreational facilities and add a zest to motor travel throughout the Northern counties. Reforestation of State land is a project of the first magnitude, sure to produce cumulative results that will extend beneficial influences far in the future. Under proper leadership, State for- ests can be planned with a clear insight as to the greater usefulness of the kind of trees that have the habit of sus- tained growth to an advanced age. And they will be forests that, through this habit of uniform growth, permit the most economical management and return the greatest value from the land and labor used. It is a very evident conclusion that large areas of State forests will, in time, become forest parks and then have a two-fold use and incomparable value, greatly to the advantage and welfare of all Michigan. And it is also very evident that there is no pos- sible speeding up of the process of forest tree growth—the growth rings come on year by year and in no other way. Time is the element that is un- swerving in the process and the speed- ing must be done in the preparation for the planting therefor the inevitable conclusion is that now is the time to begin preparation for planting ade- quate State forests. Frederick Wheeler, Vice-Pres. Mich. Forestry Ass'n. Higher Savings Bank Rates Reflect New Era. Within the last few days several great savings banks in New York have raised their rate to depositors and similar institutions have under con- sideration changes in policy that re- flect a broad movement to make the savings bank a more vital organ for the promotion of thrift. The prevail- ing rate offered to depositors by sav- ings institutions on Manhattan Island is 4 per cent. but now three will pay 4% and one 4% per cent. Still another savings bank on January 1 will begin to allow interest from the date on which deposits are made. What is back of this far-reaching movement on the part of the savings institutions? Why have they made these changes? The answer may be summarized in one word. That word is “competition.” More and more the ordinary commer- cial banks and trust companies have increased their facilities to small in- vestors through savings departments until the savings banks themselves now feel that they must impress pros- pective investors of the unique ser- vice that they offer through induce- ments not heretofore presented. The New York situation has an angle peculiar unto itself in that some sav- ings banks in Brooklyn pay 4% per cent. and thus draw depositors from Manhattan Island. That has empha- sized to some institutions the advis- ability of action, of course, but essen- tially the increased competition that lies back of the whole movement is that from commercial banks and trust companies. The latter, having branches on al- most every important corner, are in some ways more conveniently located than the savings banks which are not permitted under the law to spread branches over the city in similar fash- ion. Of the total $25,000,000,000 of savings in the banks of the country about $17,000,000,000 represents de- posits in commercial banks and trust companies. It is the fact that the sav- ings banks want to maintain their position in the general expansion that prompts the change now. “Savings bankers must acknowledge that the liberalizing of rates and terms has not been entirely voluntary” says Herbert K. Twitchell, president of the Seamen’s Bank for Savings, “but has been forced by competition.” Mr. Twitchell’s own bank, incident- ally, has not modified its rate, but on January 1 it will begin to allow inter- est from the day deposits are made. At the present time the practice is not NAL BANK Suggested resolution—pick out a good reliable bank and deposit a dollar or two each week! cA Bank jor Everybody_ MONROE AT PEARL NO BRANCHES Investment Securities E. H. Rollins & Sons Founded 1876 Dime Bank Building, Detroit Michigan Trust Building, Grand Rapids New York San Francisco Boston Denver Chicago Los Angeles $30,000. Sebring, Fla., 6% Improvement bonds due $ 9,000. Sept. 15, 1927 10,000. Sept. 15, 1928 11,000. Sept. 15, 1929 denomination $1,000., principal and semi-annual interest payable New York City. FINANCIAL STATEMENT Assessed Valuation ce a -$19,000,000. OR Ce 2,396,000. bess Water & kish’ Debt $ 525,000. hess Self-biduidstine Debt 1,244,000. ———--- 1,769,000. PW res INGE PGR ee 627,000. Opinion Caldwell & Raymond, New York Price Par and interest netting 6%. These bonds are a general obligation of the City of Sebring, Florida, one of the best interior cities in the state, and we believe will provide an attractive short time investment. VANDERSALL & COMPANY 410 Home Bank Bidg., Toledo, Ohio 29 So. LaSalle St, 1006 Penobscot Blidg., Chicago, Illinois Detroit, Michigan Kent State Bank “The Home for Savings” With Capital and Surplus of Two Million Dollars and resources exceeding Twenty-Three Million Dollars, invites your banking business in any of its departments, assuring you of Safety as well as courteous treatment. Banking by Mail Made Easy. 14 to allow interest until the beginning of the following month on deposits made on or after the fourth day of a month. In other words, funds deposited on December 4 will not draw interest, al- though the bank has the use of the funds, until next January 1. No fewer than eight different plans for the pay- ment of interest now may be found in New York, but so far as is known this plan to pay interest from the date of deposit is an innovation. It is a part of the general movement on the part of savings banks to render more and better service to the small investor. Paul Willard Garrett. [Copyrighted, 1927.] —2>____ Collecting Letters Which Have His- torical Interest. Mr. Claude Hamilton, the well- known financier, has long been engag- ed in collecting Indian relics and let- ters and documents which have a bear- ing on the history and development of Michigan and the Northwest. Among the many interesting letters he has re- cently acquired by purchase or other- wise, are two which he obtained from the Morton family in St. Joseph. The first one, was written nearly eighty- three years ago by Geo. C. ‘Morton, who was then in Grand Rapids, to his father E. Morton, as follows: Grand Rapids, Sept. 22, 1844—Dear Father: Your letter by Sam Parker came to hand since which time Will- iam has been in at the mouth and gone back to Detroit to deliver up the Bar- ton. He will write you from Detroit, I presume. I do not find an oppor- tunity for cousin in any establishment in this part of the country. I cannot make any purchase of those lots you speak of now and if cousin wishes them let him purchase them. I am now bound for Lyons, prob- ably to stop most of the time for the coming winter. My health is first rate. I cannot say when I shall be home. I presume I shall not want the money you speak of. If I do I will write. I merely write a line of acknowl- edgment of your last and to say that I am well and no time to write more, as I am just now off up the river. Write me at Ionia. Respects to all. Yours truly, George C. Morton. The other letter was written by the famous editor of the New York Trib- une s*xty-six years ago. It is signifi- cant in that it discloses the attitude of Horace Greeley toward the Creator of the Universe and necessity of leading a strictly moral life if one is to reach the highest aim of man. The full text of the letter is as follows: OFFICE OF THE TRIBUNE New York, June 9, 1861. My dear Sir—I have yours of the 4th inst. and have read your articles attentively. I differ from you widely in belief, holding Pantheism to be no explanation, but merely an observa- tion of the phenomna of the universe. I find in my own frame and in the bodies and mental conformation of every being striking testimonies to the existence and activity of an All-Wise contriver—One who planned and called into being these wondrous mechanisms. If you were crossng the plains to Cal- ifornia and, finding in the desert a magnfficent palace, containing every- thing conducive to the sustenance, security, health and comfort of man, and should insist that since you could see no one who had built and. furnish- ed that structure, therefore you must hold it a mere growth or product of Nature, you would seem to me to make the precise error of Pantheism, but MICHIGAN with far greater excuse, since no house evinces half the evidences of construc- tive intelligence that the rudest living being does. Nor can I agree with you that men aways seek their highest (conscious) good. I know hundreds who have wrecked all their hopes of happiness in the haunts of drunkenness and_ har- lotry who know that happness is not thus to be secured. They seek a pres- ent sensual gratification at the cost of future evil and misery; and that dis- posit‘on to enjoy the present at what- ever cost fills the world with wretch- edness, and will do so to the end. though you were to preach Pantheistic “Truth and Right” incessantly from every stump and on every street cor- ner. Although I differ radically with you in essential faith 1 agree heartily in your spirit of universal reform and in your demands of universal free en- quiry as conducive thereto. Should we ever get through our National troubles and be at liberty to attend once more to other matters, I want to help establish a Humanity Tract So- ciety, whose object shali be—leaving all polemics aside—to disseminate im- portant, peculiar mental truth by means of tracts of cons‘derable size and of the greatest ability afforded at the lowest price. I desire to have pre- pared and printed a series of tracts of 16 to 32 pages embodying say: 1. First truths in agriculture. 2. Household economy. 3. Physical education—diet, regi- men, exercise, cleanliness, etc. 4. Love, marrage, lust and abuses of sexual relations. 5. Alcoholic and other beverages. 6. Tobacco and other narcotics. 7. Labor in its relations to physical development, health, morals, etc. Of course, I only suggest these as probable topics to be treated with the greatest possible thoroughness and lucidity within the least possible space. If other topics should be deemed more important than the foregoing they will be treated earlier, and these deferred. In time, we may proceed to first truths in religion or the relations of man to the universe. i What do you think of the project? Yours, Horace Greeley. To E Morton Esgq., St. Joseph, Mich. In delving for information in the historical divsions of libraries and old book collections, Mr. Hamilton un- earthed a fact known to very few peo- ple in this world—that an English warship invadéd the Great Lakes in 1779 and, incidentally, ascended Grand River as far as Lamont. It would probably have proceeded to Grand Rapids but for the bar just West of Lamont. 2-2 A Modern Girl. They were driving home. The night was black, the road unfrequented, and it was past 2 o'clock. Suddenly the motor gave some convulsive sobs and the car stopped. The young man, ‘visibly embarrassed, made an earnest effort to start the engine but failed. After getting out and looking over the engine, he turned to the girl and said: “This is most unfortunate. The gasoline tank seems to be full of water and we can’t move a foot.” The girl was far less perturbed. She Said: “Come on inside and stop looking worried. This has happened to me before. All we hzve to do is to sit in the back seat for about an hour and the water turns right back into gaso- line,” TRADESMAN January 5, 1927 GRAND RAPIDS NATIONAL BANK Established 1860—Incorporated 1865 NINE COMMUNITY BRANCHES GRAND RAPIDS NATIONAL COMPANY Investment Securities Affiliated with Grand Rapids National Bank “The Bank on the Square”’ — SS eNaNNesennon ARE YOU THE MAN? A selection will be made soon for a General Agent. Are you the man? Address RUPERT F. FRY, President THE OLD LINE LIFE INSURANCE COMPANY OF AMERICA Home Office =. =s- Milwaukee, Wisconsin SAFETY FIRST Guaranteed FIRST MORTGAGE BONDS Yielding 6% Absolute Safety and Security Principal and Intzrest guaranteed by Metropolitan Casualty Insurance Co. of New York For Sale by Michigan Bond & Investment Co. 10th Floor Grand Rapids National Bank Building Phone 94205 '‘AUDITS-SYSTEMS-TAX SERVICE” LAWRENCE SCUDDER & CO. ACCOUNTANTS AND AUDITORS 924-927 GRAND RAPIDS NAT’L BANK BUILDING, GRAND RAPIDS, MICH. 313 PECK BUILDING, KALAMAZOO, MICHIGAN 452 W. WESTERN AVE., MUSKEGON, MICH. New York - Chicago - St. Louis - Washington - Philadelphia - Boston Important Announcement Of The Extension of Goodrich Transit Service. Direct Into Grand Rapids, Via Holland, With a Fleet of Up-To-Date Trucks. Better Than Express Service At Freight Rates. Your patronage is respectfully solicited via this line and also via our other connection, the G. R., G. H. and M. Ry. Goodrich Transit Company Office and Warehouse, 25-27 Market St. Phone—62011 Girne STEAMSHIP LINES Always Sell LILY WHITE FLOUR “The Flour the best cooks use.” Also our high quality specialties Rowena Yes Ma’am Graham Rowena Pancake Flour Rowena Golden G. Meal Rowena Buckwheat Compound Rowena Whole Wheat Flour Satisfaction guaranteed or money refunded. VALLEY CITY MILLING COMPANY Grand Rapids, Michigan ene ieee eS Poe ETE January 5, 1927 TALES WORTH TELLING. Carefully Compiled For Readers of the Tradesman. C. L. McCluer Stevens, in “Famous Crimes and Criminals,” tells an amus- ing story on himself. On one occasion he had to visit a prison to take notes ior an article he was writing. On re- turning home he described:-what he had seen and his little son ,aged six, listen- ed intently. A few days later he was traveling by train, taking the boy with him. In the same compartment were several other passengers. Presently the train drew up at a station near a bloomy building. “What place is that?” asked the child. “A prison,” was the reply. Whereupon the inquisitive young- ster embarrassed Mr. Stevens and aroused the suspicion of the other pas- sengers by further enquiring in a loud, shrill voice: “Is that the prison you were in, dad?” Surely, the Scotch are the best na- tured people in the world. Alone among races they keenly enjoy stories on the alleged qualities of their coun- trymen. Norman McKinnel, the well- known Scotch actor, is no exception to the rule, as witness the following: A Scottish actor was one of a group photographed for an illustrated paper. He rather fancied himself—the photo- grapher had assured him that his ex- pression was most dramatic—and he approached Mr. McKinnel afterward and addressed him confidentially. “Ts yon a dear paper?” he enquired. “Tt costs a shilling!” replied Mr. Mc- Kinnel. The other’s face fell. “Ah, weel,” he sighed, “I micht go to a free library and tear out the page.” A favorite story of Irvin Cobb is that of Finnerty: “The lawyer picked his way to the edge of the excavation and called down for Michael Finnerty. “Who's wantin’ me? enquired a deep voice. ‘I am,’ said the lawyer. ‘Mr. Finnerty, did you come from Castlebar, County Mayo?’ ‘I did.’ ‘And was your mother named Mary and your father named Owen?’ ‘They was.’ ‘Then, Mr. Finnerty,’ said the lawyer, ‘it is my duty to inform you that your Aunt Kate has died in the old country, leaving you an estate of twenty thous- and dollars in cash. Please come up.’ “There was a pause and a commo- tion down below. ‘Mr. Finnerty,” called the lawyer, craning his neck over the trench. ‘I’m waiting for you!’ ‘In one minute,’ said Finnerty. ‘I just stopped to lick the foreman!’ “For six months Mr. Finnerty, in a high hat and with patent leather shoes on his feet, lived a life of elegant ease, trying to cure himself of a great thirst. Then he went back to his old job. It was there that the lawyer found him the second time. ‘Mr Finnerty,’ - he said, ‘I’ve more news for you. It is your Uncle Terrence who’s dead now on the old country; and he has left you his property. ‘I don’t think I can take it,’ said Mr Finnerty, leaning strong as I wance was; and I’m doubt- ing if I could go through all that again and live!” MICHIGAN One of the late Sir Henry Lucy’s inimitable yarns is supposed to dem- onstrate the irony of war In the late struggle a certain member of parlia- ment, who always took an annual fish- ing holiday at a little Irish sea port, was disappointed to find that his fav- orite boatman could not be engaged. Asked for his reason the boatman re- plied, “I’m too busy with another job.” “What is it,” asked the M. P. “Well, if you must know,” said Pat without a tremor of shame in his voice, “the German government pays me five pounds a week to lay mines outside the harbor.” Furiously, the M. P. tried to show Pat the enormity of his crime. “Wisht,” said Pat, “Don’t you go get- ting excited. The English government pays me brother Mike six pounds a week for taking them up.” A revival of this old yarn, once a favorite of George Roby’s, is not amiss, It was all about a man who arrived at a seaside resort and went to a hotel. Shortly after a friend called and was shown up to his room. He found him sitting in a chair sur- veying with a gloomy countenance a trunk which stood against the wall. “What's the caller. “I want to get a suit of clothes out of that trunk,” was the answer. “Well, what’s the difficulty—lost the key?” “No, I have the key all right,” he said, heaving a sigh. “I'll tell you how it is. My wife packed that trunk. She expected to come with me, but was prevented. To my certain knowledge she put in enough to fill three trunks the way a man would pack them. If I open it, the things will boil up all over the room. I could never get them back. Now I’m wondering whether it would be cheaper to go and buy a new suit of clothes or two more trunks.” matter,’ asked the According to Irvin S. Cobb, who has published the best stories he has en- countered in a long career of humor- hunting, Theodore Roosevelt was once moved to preach a moral sermon to a famous Indian chief named Quanah Parker, who was a polygamist: ““See here, Chief,’ he said, ‘why don’t you set your people a still bet- ter example of obedience to the laws of the land and the customs of the whites? A white man has only one wife; he’s allowed only one at a time. Here you are living with five squaws. Why don’t you give up four of them and remain faithful to the fifth? You - could continue to support the four you put aside, but they need no longer be members of your household. Then, in all respects, you would be living as the white man lives.’ “Parker, who spoke excellent Eng- lish when he chose to do so, consider- ed the proposition for a space in silence. Then, with a twinkle in his beady old eyes, he made answer: “You are my great white father,’ he said, ‘and I will do as you wish—on one condition.’ ‘What’s the condition? asked the Col- onel. ‘You pick out the one I am to live with and then you go tell the other four,’ ” TRADESMAN 15 320 Houseman Bldg. Affiliated with THE MICHIGAN RETAIL DRY GOODS ASSOCIATION An Association of Leading Merchants in the State THE GRAND RAPIDS MERCHANTS MUTUAL FIRE INSURANCE COMPANY Grand Rapids, Mich. WILLIAM A. WATTS President Merchants Life Insurance Company OfF-es: 3rd floor Michigan Trust Bldg.—Grand Rapids, Mich. GREEN & MORRISON—Michigan State Agents © RANSOM E. OLDS Chairman of Board OUR FIRE INSURANCE POLICIES ARE CONCURRENT witb any standard stock policies that you are buying Tene cots O% Less Michigan Bankers and Merchants Mutual Fire Insurance Co. of Fremont, Michigan WILLIAM N. SENF, SECRETARY-TREASURER SAFETY C. N. Brisrot, NEW LOCATION 305- GRAND RAPIDS, CLASS MUTUAL INSURANCE AGENCY “The Agency of Personal Service” SAVING SERVICE H.G.Bunpy, A.T. Monson Oe a) 306 Murray Bldg. MICHIGAN — saroemsimenen, 16 Early Newspaper History on the Mus- kegon River. Grandville, Jan. 4—Not long ago the Newaygo Republican celebrated its seventieth anniversary as a newspaper. A long time that for a small back- woods sheet to continue in existence. Of course, we would not call the Re- publican the least bit backwoodsy at the present time. During its existence, just spanning the lifetime of man, it has seen many vicissitudes and passed through stir- ring scenes and incidents of an inter- esting nature. It was in at the be- ginning, and now, after a lifetime of existence, is assuming metropolitan airs. As a small boy I stood on the bank of the Muskegon and watched the process of transporting the first print- ing press which came to the Muske- gon country across the river ‘by ferry at Bridgeton on its way to the county seat of Newaygo county. James H. Maze was the pioneer pub- lisher of the Republican and he made it a praiseworthy sheet for that time. Some of the ablest lawyers in Michi- gan were located at Newaygo, which had been first settled by John A. Brooks, who, together with I. D. Mer- rill, were the first lumbermen of the Muskegon Valley. Merrill and James Barton organized the county, which consisted of the two townships of Bridgeton and Brooks, said townships still holding place as important divisions of the county of Newaygo to-day. Editor Maze had the recording of many exciting events of that early day, as well as the court proceedings over which Judge A. H. Giddings presided with hecoming dignity. Gray, Day, Fuller and others composed the mem- bers of the bar. The first murder trial in the county was that of a hunter for the shooting of a settler, for which crime he ex- pected to enrich himself by a hundred dollars. Conviction followed, and many years afterward the prisoner was pardoned by the Governor. Doubtless none of the workers on the Republican of that time are living to-day. The Republican announced the com- ing of the first steamboat in glowing colors, picturing a crowd of 500 gath- ered on the river bank to receive the steamer, which was to mark the be- ginning of navigation on the Muske- gon. Alas for the glad expectations of the citizens of that border village, the era of steam navigation was of short duration. That was an era of sawlog domination and the steamboat, chris- tened the Newago, lived as an entity on the river hardly a_ year. Every other issue had to bow down to King Pine, so that the several efforts to make of the Muskegon a navigable stream for steam power proved always a failure. The personalities of that early day among publishers would not be tol- erated at the present time. Although Newaygo has had a newspaper for seventy years, during which time it has not missed a publication day, yet this was not the only paper to cater to the wants of that people. The Tribune was started at a much later day, and held quite a prominent place in the hearts of the people. A Mr. Palmiter was the godfather of this second attempt at making Newaygo a Newspaper town. The Republican has had several pub- lishers during its long reign, one of the most noteworthy being E. O. Shaw who identified himself with the busi- ness at Newaygo, issuing the Repub- lican every week for a long term of years. In those days the papers were nothing if not bitterly personal in their comments, and numerous bouts at fisticuffs took place on the streets of the village. At the mouth of the river was the rival lumber burg of Muskegon. Here, MICHIGAN too, at an early day the newspaper formed an important part of the social and business conditions. While to- day, with 40,000 inhabitants, Muske- gon has but a single newspaper, when the inhabitants numbered scarcely a thousand there were two newspapers, the News and Reporter, published by Ferdinand Weller, and the Chronicle, managed by a Mr. Rice. These pub- lications were very seldom in accord and nearly always expressed derogatory opinions of each other. ‘Had dueling been in vogue in Michi- gan no doubt many a conflict by news- paper slurs would have resulted in a resort to the pistol at twenty paces. One of the villagers invited his friends to watch when a certain editor came from his sanctum on his way home and they would, he assured them, see the worst licked editor ever. The collision ook place, but, unfortunately for the irate villager, he and not Mr. Edtor got the licking. It is ever thus with all our earthly affairs. What seems easy turns out to be the reverse oft t mes. Editing a newspaper in early days was not the snap it is at present con- sidered. Although the lumberjacks predominated, very few of them went so far as to attack a newspaper man. The head of the village paper was usually regarded with a degree of awe bv the ordinary citizen. I call to mind the first editor I ever saw. A _ bare- foot, backwoods child of the wilder- ness I was then, and the dome above the features of ye editor rather swamp- ed my ability to express my profound respect. Since that day I have met editors and editors, some of them have not impressed me with any degree of won- derment. In early settlement days it was a rare thing to find newspaper men who did not like a nip at the liquor flask on occas‘ons, yet at the same time they compared favorably with other professional men, say, for instance, doctors. Of the latter few were to be met with who did not too often seek the company of the flowing bowl. Newspaper men on the whole are a splendid lot. Old Timer. — ++ >.—___ Death of Very Worthy Citizen. Onaway, Jan. 4—Again the grim reaper has entered our midst. We cease our holiday activities to chronicle the death of our respected citizen and brother, Melbourne Smith, who passed away Monday, Dec. 27, after a short illness and attack of tetanus, caused by infection after a minor operation. Mel Smith was a friend and brother to the entire community: former Chief of Police of the city of Onaway and until his departure held the responsible office of Deputy County Sheriff, an office which he filled with credit to himself and his constituents: this was demonstrated by the large attendance of county officers and friends from the county seat at Rogers City, who help- ed swell probably the largest funeral procession ever held in Onaway. Again we are confronted with the greatest of unsolved problems. Why should the dear wife and family of Mel. Smith, as well as his host of friends, be called upon to suffer this great sacrifice, the passing of a man whom we need whose position in life seems impossible to fill? Many are the kind acts that may be told which were performed by him while acting in his official capacity as in his private life To the young boys and to the young girls as well who came under his supervision he tendered his advice and assistance and in some cases ever aided, financially, in order to prevent the disgrace of a jail sentence, thus providing in many cases a future good reputation for the culprit; yet he did his duty to the best of his ability as an officer,, while in many instances TRADESMAN lacking the legal support of his su- periors. A sad cortege followed in the pro- cession from the residence to the M. E. church, where services were con- ducted by Rev. Ainsworth and former pastor Clifford, assisted by the Noble Grand and Chaplain of the I. O. O. F. Also the last sad rites performed at Elmwood cemetery by the order. We subm‘t to the inevitable. We paid our last respects to him whom we loved and respected We abide by the great decision, “Thy will be done. : Squire Signal. —_~+++>—____ Children’s Underwear Sales. The closing week of 1926 was one of the best years ever experienced by manufacturers of children’s underwear, especially knitted silk merchandise of this type. In some instances, makers of both women’s and children’s gar- ments are expanding the latter line because of the excellent demand for the “numbers” in it. According to a bulletin from the United Underwear League the garments in question range in size from those suitable for four- year-olds to misses of sixteen or seven- teen, and are a relatively recent de- velopment in the trade. The garments that are favored most include vests and bloomers to match and chemises and there is also a broad demand for knitted silk nightgowns. Some of the models offered in knitted silk for chil- dren are so elaborately trimmed with lace and embroidery as to put them in a class with fancy models of crepe de chine. Although several of the pastel shades are used in the children’s lines, most of the garments are offer- ed in flesh pink. —_>+>—____ Spring Blouse Prospects Bright. So bright are prospects for blouses this Spring that makers of these gar- ments are preparing lines which, in their extensiveness and novelty, rank with any seen in recent years. The tailored blouses in the new lines fol- low pretty much the standardized lines of those of previous seasons, for the most part showing only slight changes in trimmings. Costume blouses, on the other hand, are taking on new silhouettes in some instances. The coat influence is plainly making itself felt in new models that show belts and revers and that are of a modified jacket shape. Some models of. this kind are made of two-tone silk, one dominating the body of the garment and the other used in the revers for sake of contrast. Semi-tailored blous- €s are shown separately and also with skirts to match. Figured silks in small patterns are used in these garments, as well as plain crepes and other ‘solid-color materials. —_++>_____ Women’s Coats More Ornate. Again women’s coats are taking a turn for the ornate, both in styling and material. Fabrics favor the fancy tweeds, crepes, kashas and reps and the styles show an increased use of tucking and intricate cutting. In all, liowever, the slim and somewhat slen- derizing lines are predominant, and this effect is further emphasized by the use of long narrow collars. is used it is of the short-haired variety that lies flat and does not give the impression of bulk. Button trimming is also conspicuous and the 0 * >___ Active Silk Underwear Buying. The demand for women’s silk under- wear continues active, despite the fact that the pre-holiday demand was of record proportions. Garments for sales purposes are now _ being sought throughout the trade. Stocks in the hands of wholesalers are compara- tively small, so that some difficulty is reported by retailers in filling their needs. Glove silk underwear has had a part cularly good holiday season, the demand covering fancy and staple gar- ments and dance sets. Prices on rayon underwear for delivery over the next few months are being made by manu- facturers which will take into account the recent reduction in the cost of rayon fiber. Tailored garments with lace trimmings are being well bought for farward delivery. —»+>-»__ Denims Enter 1927 in Strong Position. Although current prices are lower than for a long time on denims for de- livery during the first quarter of 1927, the response to them on the part of cutters-up and other buyers has been such that the goods are closing the year in a very firm position. The leading factor in their manufacture is not in a position to take on additional business for delivery earlier than March, and the best indications are that competing lines are also well cov- ered with orders at the revised prices. There is very little chance of a fur- ther cut in prices prior to April 1, if then. On the contrary, unless an un- expected setback in the cotton market comes in the meantime, an upward re- vision at that time wll not be entirely out of the question. —~+2>____ Look For Quiet Week in Rugs. Not much buying activity is looked for in rugs and other floor coverings during the current week, but the end of the year found many of the mills in better shape for Spring than was the case at the end of 1925. This ap- plies also to the hard-surface branch of the industry, where greater price stability than in recent seasons has given buyers a trading basis that has not always been present. Most of the buying last week was in the nature of “fill ins,” and was done prior to the beginning of the new year because of the higher prices that are now effec- tive on some lines. These advances range from about 10 to 12 per cent., according to the quality of the mer- chandise on which they are made. ———__o--2___ The Royal Road to Wisdom. The grocer who doesn’t “know his groceries” doesn’t subscribe for and read his trade papers. No grocer was ever born with a complete understand- ing of the grocery business. It has to be acquired and unless he is a genius he must get most of it from the experience of others and the trade paper is the only medium that will bring him this experience in a form that will do him any good. Mary Dean. January 5, 1927 . MICHIGAN TRADESMAN N EVERY COMMUNITY AND SECTION OF A COUNTRY THERE ARE CERTAIN ORGANIZATIONS which are known as “‘Landmarks’’ in their particular lines of endeavor. Standing of personnel, stability and record of achievement of such organizations combine to give them the prestige which makes them landmarks in the sections which they serve. Nearly forty years ago this company, the first Trust Company in Michigan, was organized. Its founders, men of sterling quality and exceptional business standing, realized the desirability of founding a com- pany in Michigan to take over the many functions which this company successfully has carried on for so many years. And these men gave their fullest co-operation to the state legislature to help safeguard in every way the interests of those whose estates, inheritances or business enterprises might be committed to the care of any Trust Company in Michigan. From the first, The Michigan Trust Company has numbered among its officers and directors men whose financial standing and business activities were and are of more than local significance and whose connection with a company carries with it the confidence of the communities which it serves. These men, with the co-operation of a carefully chosen staff of employes thoroughly schooled in the traditions of the company and in Trust Company methods, have earned the prestige which has made this company a Landmark in financial Michigan. And each succeeding year will find our officers, directors and attaches striving with increasing effort to merit the public confidence which has been extended to us in nearly forty years of activity. THE Michigan [Rust COMPANY The First Trust Company in Michigan DRY GOODS Michigan Retail Dry Goods Associatior. President—H. J. Mulrine—Battle Creeh. First Vice-President—F. E. Mills, Lan- sing. Second Vice-President—G. R. Jackson. Flint. Secretary-Treasurer—F. H. Nissly, Yp- Silanti. Manager—Jason E. Hammond, Lansing. Short Skirts To Stay. Continuance of the vogue for short skirts for an indefinite period is pre- dicted by a prominent ready-to-wear manufacturer. This prediction is based, he said, on the refusal of American women to follow sporadic attempts on the part of style creators to bring back longer ones. “Women prefer short skirts to long ones for a number of reasons,” he con- tinued. “One of them is that they are a bit daring, and by wearing them a number of women express a modern inner urge that manifests itself in other women in the form of drinking and smoking. Even in the small places, where for any woman to be known as a drinker or smoker means social ostracism, the short skirt is passed by the local Mrs. Grundys with hardly more than a sniff. In fact, some of these self-appointed censors of com- munity morals are not above wearing short skirts themselves. “In addition to this, short skirts give greater freedom of movement than long ones, and my wife tells me that. they are a lot more comfortable. The real reason why women favor them, however, strikes deeper than that. It is that they aid materially in giving the thing through whioh owners of beauty shops and the cosmetic manu- facturers are rapidly getting rich—the illusion of youth. “It is true that many women who wear short skirts in simulation of young girls really make themselves ridiculous, but you couldn’t make one of them believe it even if you had the courage to say so. ‘hey think short skirts give them a girlish appearance. Couple up this state cf mind with that of those women to whom short skirts do give the appearance of youth, and it is not difficult to see why long skirts will be ‘out’ for a long time.” — 7.2 >____ Specialty Shop Rivalry. Renewed efforts to compete success- fully with both men’s and women’s specialty stores are being put forth by department stores throughout the coun- try. The method adopted is that-of the specialty shop itself. The big stores are virtually creating such shops with- in their own establishments. One of the most recent of these innovations is that of a college men’s shop install- ed by one of the large local stores. This shop is intended not only to serve college men but all of the younger men who are interested in apparel and accessories of collegiate type and dis- tinction. The same thing is being done with shops for the more mature man, who is generally averse to doing his shop- ping in the usual department store. These shops are more or less segre- gated from the rest of the store and have convenient access from the street. It is in women’s merchandise, par- ticularly ready-to-wear and underwear, MICHIGAN where the shop is most sirongly competing with the depart- ment store. New service methods, coupled with a greater degree of in- timacy and style advice, however, are helping the bigger stores more effec- tively to meet this competition. specialty ——_-_e 2 + ____- Telephone Smiles. There’s money in smiles sent by telephone.’ In all intercourse over the telephone no armor is so becoming, no influence so great, as a courteous and affable manner. It fosters good will in business. The manner in which you use the telephone indicates largely what you are. Customers naturally judge the service of the business you are con- nected with by the service they receive from you over the: telephone; that is natural, for you are a direct repre- sentative. The memory of your actions, kind or otherwise, may last forever. Smile over the telephone; the party at the other end of the line will notice it. Remember, when you answer your company’s telephone, you are your company. The impression you leave has a lot to do with the opinion the_ caller forms about your company. —_+-+ > Find Concentration Pays. From all accounts, retailers of dry goods and associated lines are begin- ning to follow in the footsteps of those manufacturers in “various industries who have found it profitable to reduce the number of lines turned out. These retailers have cut out a number of lines that swelled their inventories without increasing their sales propor- tronately. In one instance cited, a certain retailer dropped eight brands of sheets and replaced them with two he had never carried before. In an- other the merchant reduced his “ser- vice weight” silk hosiery lines from three to one. Others, it was said, con- tinue to carry from four to five “num- bers” of this type. In both instance where Knes were reduced, and in a number of similar cases, the volume resulting from concentration offset by many times the lost sales of customers who disliked to change. — 2+ > Dresses For the Little Ones. Judging from the advance orders for new merchandise, the coming Spring is to be one of color for the little folks. This is according to one manu- facturer, who is showing an extensive line of dresses for girls ranging in age from 2 to 14 years. Printed sateens, tub silks, printed and checked, pon- gees embroidered and trimmed with contrasting colors, he claims, will take precedence over the solid colors of the past few seasons. The styles in the smaller girls’ dresses are simple, fa- voring the smocked yokes, with turn- down collars and panties to match. For the juniors and others the one- piece dress is more in evidence, al- though a two-piece effect is achieved by the tr’mming and style. The out- standing colors are light blues, tans, amber, pink, rose and green, with the prices ranging from $12 to $24 per dozen. —~»+~--__ Resort Millinery Sales Normal. Although sales of winter resort mil- TRADESMAN linery to date apparently are not up to the abnormal levels of the 1925- 1926 season, they were said recently to make more than a favorable showing with those for 1924-1925. In the mer- chandise now selling the outstanding feature is the wide popularity of chou- quette body hats, the material from which they are made being a hand- woven Italian product. They are sell- ing freely in three or four different shades in the so-called sand group; in blues ranging from hydrangea to navy; in greens running from goose- berry to palmetto, and in Castilian red. Next to them come givre chapeaux, which are made of a kind of frosted felt. A feature is the increased sale of resort millinery to Californian stores and shops. —_—_>- + Aim To Reduce Markdowns. Along with control of buying bud- gets by the merchandise managers during the coming year will come add- ed pressure for more careful and profitable selection of stocks, accord- ing to a retail executive. It has be- come recognized, he said, that buying goods to sell in volume does not neces- sarily produce profits because the vol- ume aimed at is secured. Neither does putting a limited buying allowance into many colors or styles, for exam- ple, when only a few sell well. Types of goods to ensure a reasonable mark- up are needed in the first instance, while judicious selections will prevent markdowns in the latter. Pruning of markdowns all along the line, in fact, will be instructions to buyers, this executive concluded. ——_»+ > — Active Demand For Atomizers. The past month has seen a very heavy demand for perfume atomizers, according to manufacturers Consum- er buying of them for gift purposes was extremely active and covered mer- chandise retailing from $2 up, with the higher priced atomizers selling very well. The trend in the goods is to- ward the use of colored, crackle or decorated glass for the containers. The metal parts are gold finished and the rubber bulb covered with knitted cord. Wholesalers comment on the steady year-round demand for the merchandise, although the most active period is during the holiday season. The purchases by the retailers cover both imported and domestic merchan- dise, the former usually comprising goods which the stores can offer at lower prices. —_>+ + Neckwear Trade Did Well. Most manufacturers of men’s neck- wear were cleaned out of desirable stocks of merchandise some days be- fore Christmas and thus closed one of the best seasons in the recent history of the trade. Retailers, likewise, have greatly depleted stocks on hand now, according to reports reaching the wholesale trade. One of the outstand- ing things about the holiday selling, was the consumer demand for better grade ties. The popular retail level has now settled at from $2 to $3, with plenty of ties beyond these figures also selling well. The trade looks forward to an active Spring and is featuring in the new lines stripes and novelty figured patterns in bright colors. January 5, 1927 K K $2,000,000 ELECTRIC REFRIGERA- TION () BLDG. CORP. First Mortgage 10-Year’ Sinking Fund Gold Bonds, Due Dec. 1, 1936, at par and interest, to Yield 6% Security is a first mort- gage on 30 acres of De- ()) troit land upon which is being erected manufac- \ turing buildings of the ] Electric Refrigeration @) Corp. to cost $3,150,000. f The bonds are further J secured by pledge of a ) lease and contract of / purchase by the Refrig- eration Corp. of the t buildings and land. Rental will meet all nec- WJ essary expenses of the @) Building Corp. includ- ing interest and sinking fund payments on this bond issue. Combined assets of Refrigeration Corp. $16,028,836.08 gross; $10,619,522.71 net. =S)_£ iD. AE Kusterer& Co. INVESTMENT BANKERS BROKERS 303-307 MicHiGaAn Trust Bing. PHONE 4267 INSURED BONDS paying 6% It is just as important to insure investments against loss as it is to carry prop- erty insurance. You take no risk with the money you invest in our 6% Insured Bonds. They are secured by first individual homes worth double and principal and interest is guaranteed by U. S. Fidel- ity & Guaranty Co., with assets of $48,000,000. Tax exempt in Michigan. mortgages on INDUSTRIAL COMPANY ASSOCIATED WITH INDUSTRIAL BANK GRAND RAPIDS MICH- IGAN January 5, 1937 MICHIGAN TRADESMAN 19 Pleatings Lead as Style Detail. {n both dresses and suits for Spring much attention will be given to pleat- ings, with tiered skirts being relegated more or less to the background. In sports dresses, particularly, there will be much use of both skirts and jumpers. Another impor- tant influence is that of the belted sil- houette, it was pointed out yesterday, which is expected to help greatly an pleatings on The bolero style likewise continues in favor, as does the short jacket, which is now being shown in most of the offerings cI two piece suits. increased vogue for belts. —_2-~-___ Shirt Demand Was Good. Although men’s shirt manufacturers aic aot do as well as the makers of neckwear, still the holiday demand was far from unsatisfactory, according to wholesalers. Novelty shirts were well reordered, principally in light and medium light grounds. Collar attach- ed models held up very well and, from present indications, will continue their popularity into the Spring. Silk shirts in jacquard effects sold better than in 1925, according to most reports. Manufacturers say that there is much Spring business to be placed, which they expect will begin to develop actively with the turn of the year. —~+2>___ Sports Coats Being Bought. So far the demand for women’s and misses’ Spring coats has not been Most of the buying has been of sports coats made of novelty woolens. This situation is about in line with the earlier expectations of active. manufacturers. The latter now ex- pect that buying wiil become active about the middle of January. It is held likely that sports coats will con- tinue to lead for the forepart of the season. The demand for dressy coats is expected to develop somewhat more slowly, but manufacturers believe that merchandise of this nature will be by no means neglected. ——_~>+.____ Gracklehead Coats Still Wanted. To the surprise of more than one coat manufacturer, the demand for gracklehead blue coats continues ac- tive. It is practically the only type of Fall coat that is wanted and very few of them are to be used in the market. Retailers want the coats in shawl and tuxedo collars trimmed with light furs, the dark furs being unacceptable. Moreover, the stores want them at cut prices. One manufacturer reports that the coats ought to be bringing a premium in view of their scarcity, de- spite the lateness of the season. Short- age of the piece goods in the desired shade is one of the reasons for the lack of the finished coats. ———_—.>___ Only a Pedestrian. I gaze across the street so wide, I start, I dart, I squirm, I glide; | take my chancces, oh, so slim— I trust to eye and nerve and limb; I scoot to right, I gallop through, I'm here and there, I’m lost to view. My life, I know, hangs in the toss— Another plunge—I am across! Oh, give me pity, if you can, I'm just a poor pe-des-tri-an. le The man who has all the hard jobs assigned to him is the man we admire. And Quick Service Now! THE MORTON HOTEL COMPANY TAKES PLEASURE IN ANNOUNCING THE OPENING of ITS POPULAR PRICED LUNCH ROOM (Formerly the English Grill Room) Monday, January 3 Good Food Popular Prices A place of refinement where you may secure a light lunch or a plate dinner at a reasonable price—with quick service. 50c Business Men’s Plate Luncheon 12 to 2 75c Special Evening Dinner 5:30 to 7:30 OPEN 6 A. M. TO 8 P. M. The Morton Hotel Company W. CHAS. TAGGART, General Manager. 20 RETAIL GROCER etail Grocers and General Merchants Association. President—Orla Bailey, Lansing. Vice-Pres.—Hans Johnson, Muskegon. Secretary—Paul Gezon, Wyoming Park. Treasurer—F. H. Albrecht, Detroit. When Does Conservative Expenditure Become Penuriousness_ Written for the Tradesman. Human nature surely is peculiar. My first experience with a grocery con- vention was at one held at LaCrosse, Wisconsin. The first extended dis- cussion I listened to was on the ad- visability of advancing the per capita tax to the State Association from ten cents to twenty-five cents annually. Men who opposed the advance had tears in their voices as they talked. In- asmuch as many of them were suc- cessful grocers, I was bewildered. Long*thought led me to conclude that the liberal “schooners” then sold over the bars of LaCrosse must be held to account for such maudlin talk. But are men partially inebriated the only ones who talk folly and act strangely? Every so often I get a let- ter which bears this burden: “We recall the visit you paid our city quite a while ago and we assure you that should you ever have the opportunity to be in our midst again, you will receive a hearty welcome. Thanking you very kindly for any in- formation you may give and assuring you that it will be greatly appreciated,” etc. But in response to the suggestion that I travel occasionally and discuss business with assembled merchants for a modest fee and expenses, I get silence. Yet in the days of the “schooners” aforesaid, when the boys lined up be- fore the bar, foot properly resting on the rail, all looking toward him who was “settin’ "em up,” the cost of one round of drinks was not ten cents nor twenty-five cents, but a figure in multiple of either sum. Yet on hour would be devoted to a question of a ten cent tax. And this characteristic permeates all classes of grocers. There is, for ex- ample, a rapidly growing chain. It is managed by a man who always has seemed to me progressive, wakeful, ready to take advancing steps. As is the case in virtually all gro- cery stores, cryingly so in chain units, the packaging in this man’s stores is a crime. Goodness, what sloppy bundles. How the paper is wasted. How the twine is wound regardless of cost or its effectiveness in holding the bundles together. How paper bags are prodigally scattered, inefficiently, a drain on the exchecquer with no re- sulting benefit. And what boobs stand behind those wrapping and checking counters, making a sloppy impression on every intelligent customer! Feeling that this man would recog- nize this handicap to his business if it were pointed out to him, I talked with him about it. He frankly said he knew I was right. He expressed a desire to learn of a plan whereby the trouble might be remedied. I wrote the plan in detail. I sent it to him more than a year ago. I have never heard a word—and the sloppy work goes on. Why? TI hate to think it; but I am MICHIGAN forced to conclude that the fact that the plan would cost something in di- rect expenditure stands in the way. Meantime, he is spending at least twice as much for paper and twine and twice as much for time as he would do under a system of scientific wrap- ping; plus an unknown and unknow- able loss entailed by dissatisfied and disgusted customers. Apparently, he thinks that good business. Believe me, he grows in spite and not because of such features cf management. Some months ago a man wrote for a lot of information. Had I written it all, I should have worked for days. I offered to go to his town and go over everything in detail for a small fee. He never wrote again. The fee was larger than his need, apparently, when he learned that it would cost him thirty cents to have his problems solved. Had I written, he would have thanked me with due “appreciation.” Gentlemen, you are the sufferers by this habit of penuriousness. Do not get the idea that the man whose ser- vice you regard as valuable when free and worth nothing when it costs a little gets the worst of this. It is you who pay the bills. When you are puzzled by real difficulties, the man who can help you out is worthy of his hire and you lose when you do not pay his hire. Next to that handicap comes dila- toriness, procrastination. One man paid a good fee for such service. He recognized the soundness of sugges- tions made. He put part of them into immediate effect. More than a year later I asked him results He said he was going to do the rest—wished now he had done it all a year ago. Who lost?) Was it the advisor or the ad- visee? And why? I always delight to get the annual figures of the Frankford Grocery Co., owned by the Frankford Grocers As- sociation of Frankford, Pennsylvania —now really a portion of Philadelphia. For regardless of storm and _ stress elsewhere, this organization goes right on making money and passing out Savings to its members. The membership is 1,000. Business to the end of the last fiscal year was $5,500,000, a gain of $375,000 over the previous year. It was done at an ex- pense of 334 per cent., with a profit of 1% per cent. That made an average margin of 5% per cent., out of which $12,000 was returned to members. Now $12,000 distributed among 1,000 grocers does not amount to much. It is only twelve dollars each per year. But this organization is interested primarily in saving costs to its mem- bers; and on a margin of a trifle over 5 per cent., it certainly does so. In fact, no member of Frankford need fear chain competition if he is a wake- ful merchant. And on top of that he got back an average of one dollar a month, “like money from home.” Frankford has to build every so often to care for its growing member- sh'p. Right now the membership is closed, because the company has all the business it can handle in its pres- ent space. It is said that grocers generally la- bor under a handicap of only about 2 per cent., as contrasted with chain January 5, 1927 TRADESMAN a N = COOKIE CAKES AND CRACKERS ARE MOST DELICIOUS AND WHOLESOME. YOU WILL FIND A HEKMAN FOR EVERY OCCASION AND TO SUIT YOUR TASTE. ECES IECES M. J. DARK & SONS GRAND RAPIDS, MICH.§ Receivers and Shippers of All Seasonable Fruits and Vegetables SIX REASONS FOR SELLING FLEISCHMANN’S YEAST (1) It banishes constipation, (2) relieves indigestion, (3) clears the skin—this means better health. (4) It turns chance customers into regular buyers, (5) makes healthy customers who buy more groceries, (6) enables a grocer to render a service to his customers—this means better business. Ask the Fleischmann man. FLEISHMANN’S YEAST service Don’t Say Bread — Say HOLSUM January 5, 1927 MEAT DEALER © costs. Well, 2 per cent. is a fine aver- age profit in groceries. It is $1,000 on a $50,000 business—and the man who runs a $50,000 business needs $1,000 whenever he can get it. But the Frankford grocers profit far be- yond that 2 per cent. through self discipline alone. The manager, Edgar, has been re- tained for many years. He has, in fact, grown grey in the service. And he talks turkey to his members. The plan of operation is pavement deliv- ery. Any grocer who wants his goods carried inside pays an extra percent- age. Grocers who receive their goods without checking them have a straight- from-the-shoulder talk handed them by Edgar. Those who make fool claims are told a thing or two. Those whose claims may be just, but who have waited beyond all reason to make them are told to take a jump in the Schuylkill river—or the Delaware, if they prefer that. Edgar takes little back talk and his members like him better for that rea- son. They know he is honest. They know what he says is right. Their acquired capacity to realize both these things is worth more to them than any 2 per cent. ever could be—important as that figure is to grocers. These are a few of the reasons why I like to receive and report on Frank- ford and its doings. Twenty years ago a man supposedly keen and observing sa‘d automobiles never would be commonly used in San Francisco because of the steepness and frequency of the hills. To-day? And it’s like that with the super- stition that your town is “not a chain store town.” One chain in such a town had seven or eight stores two years ago. A year ago there were nineteen. To-day there are fifty-one and the number is being added to regu- larly, geometrically. In truth there “‘ain’t no such animal” as a non-chain-store town. Get that fact straight. Also get the idea that the way to stay in business is to be as wakeful and active as chains gen- erally are. Paul Findlay. —— >>> For a Standard Cider Vinegar Barrel. At a recent meeting of the Ameri- can Cider Vinegar Manufacturers’ As- sociation, one of the most important matters brought before the meeting was the matter of adopting a uniform cr standard container in which to ship cider vinegar—this because of the hardship imposed on cider vinegar man- ufacturers at present through their having to carry at all times several types of containers in order to con- form to the wishes of the different buyers. In connection with the above, a communication was read from the American Wholesale Grocers’ Associa- tion touching on this same subject and urging the adoption of a standard or uniform container. It was the con- Sensus of opinion of all present that the time was ripe to adopt a standard container, which the Executive Com- mittee had recommended at their meet- ing in September, and so the Douglas fir barrel of following specifications was unanimously adopted as a stand- MICHIGAN ard and all members are urged to con- fine their quotations to this type of container: 34 in. staves—13/16 in. heading—6 black iron hoops (heading to be dowl- ed and flagged). 1-11/16th in. bilge hoops. 1-7/16th in. 19 gauge quarter hoop. Bbls. to be sanded and well paraf- fined with an odorless paraffin. Capacity—50 to 53 gallons. Use of glued heading not permitted. Bbls. to be paraffined when cold. 18 gauge chime and —-—_-2?->_____ Hides, Pelts and Furs. Green, Green, Cured, Cured, Calfskin, Green, No. 1... Calfskin, Green, No. 2 00 0914 Calishin, Cured No. i. =. 2 12 Calekin, Cured. No. 200 0 10% morse; NO, to 3 uO Eigrse, No, 3) 2 00 Peilts. Tiga 560@75 Sheariings: 10@25c Tallow. Prime 07 No. 1 07 No. 2 06 Wool. Unwashed, medium ____._._________ @35 Unwashed, rejects -_____.________ @2 Tnwashed, fine -___._______________@30 Racoon. ING: EL Baree $9.00 No. 1 Medium No. 1 Smali INGLE lige $2.50 NO. A Stereo ee 1.75 NATE OCG ee 1.10 Ripa) -60 No. Twos at value. Red Fox. ING, 2 Paves $12.00 NO.) Modtim oo 10.00 oO: 2 Sia ee 8.00 —_—_2->_____ Interest in the proposed airplane flight across the Atlantic has thus far been largely of a sporting nature. The failure of the Fonck attempt before the plane got off the ground was fol- lowed by the report that 1 number of other aviators would make the attempt early next spring. In the meantime Germany, with characteristic deter- mination and thoroughness, has been going ahead with work on _ two gigantic planes not only easily capable of the trip but also able to carry many passengers and much freight. A gigantic Junker machine now under construction provides for 100 “paying guests” in addition to the crew of twelve men; a Rumpler plane, which is called a ‘flying wing” because it is without body or tail in the accepted sense of the words in aircraft parlance, will have ten motors, several of which will be held in reserve, so that a steady flow of power may be had under all circumstances. This second machine provides for 130 passengers. The ad- vent of such airplanes has been prophesied since the early days of the Wrights. They do not offer anything startling new in design and are direct developments of existing types of large passenger planes. Both are ex- pected to make trial flights by the early summer of 1927, and several French aviators have announced their intention of trying the transoceanic flight even sooner. It is entirely within the bounds of possibility that the ocean will be crossed not once, but a number of times before the com- ing year has drawn to a close, and that by 1928 more or less regular passenger services will be in operation. TRADESMAN 21 “THE DEPENDABLE KIND” National Candy Co., Inc. PUTNAM FACTORY Grand Rapids, Michigan DELBERT F. HELMER Importer COFFEE AND TEAS Phone 66021 All Work Guaranteed By Over Thirty Years Experience. 337-39 Summer St., Grand Rapids. Coffee and peanut roasting for the trade. THE TOLEDO PLATE & WINDOW GLASS COMPANY Mirrors—Art Glass—Dresser Tops—Automobile and Show Case Glass All kinds of Glass for Building Purposes 801-511 IONIA AVE., S. W. GRAND RAPIDS, MICHIGAN Yellow Kid Bananas all year around Bananas are the year ‘round fruit. They are clean, whoesome, nutritious and delicious. ‘Yellow Kid’ Bananas are uniformly good. Send in your orders. The Vinkemulder Company GRAND RAPIDS, MICHIGAN David dil an vl i Lu ili I f MT lb You are entitled to a generous profit on each and every sale of Rumford. It is the product that makes con- tented customers because it is pure and wholesome. Rumfordisa steady seller and gives you consistent profits. B *** RUMFORD CHEMICAL WORKS Providence, R.1. auc 22 HARDWARE Michigan Retail Hardware Association. President—George W. McCabe, Petos- key. Vice-President—C. L. Glasgow, Nash- ville. Secretary—A. J. Scott, Marine City. Treasurer—William Moore, Detroit. Making Stove Sales in the Winter Months. Written for the Tradesman. the are There are many lines which hardware dealer handles that sometimes neglected after the rush sea- son is past. These lines are~“carried throughout the rest of the year with- out receiving much attention from the merchant; but a little extra attention between rush seasons would help ma- terially to make sales that are not made under present conditions. Take, for example, the matter of winter stove sales. The majority of dealers stop pushing their stove sales as soon as the fall rush has dropped off. A few dealers give the'r stove department little during the Christmas season, hoping to make a few gift sales. But nearly all dealers are—except for the money they have tied up in stock—practically out of the stove business in the win- some prominence ter months. Now, it may as well be freely ad- mitted that stoves cannot be sold in January and February to the same ex- tent that they can be sold in the fall months. This not mean, how- ever, that sales cannot be made. They can, and the best proof of this is the fact that, even in January and Febru- ary, wide-awake dealers are making such sales. There is always, at any season of the does year, a chance to sell goods of all de- scriptions, whether in season or not, and stoves are no exception. People will buy a needed article at any time if it ‘s brought to their attention. Stoves have this advantage, that at no season of the year are the defects of apparent as in the And the chief reason a poor stove so winter months. why a change is not made is the re- luctance of the average individual to undergo the physical inconvenience of making the change. Another factor, of course, is that hard-up feel ng which after the holidays, with its inevitable impulse to econo- mize. There are, however, many families which do not need to economize: and so far as physical reluctance to make ‘s merely comes Chris‘mas the change is concerned, it a matter of good salesmanship for the dealer to overcome that reluctance. Keep in your mind, cons‘antly, the dea that a stove is not a one-season article. It can be sold at any time of You can sell it—if you go And few the year. after the business hard enough. it is better to dig out and sell a stoves in January and February than to slp into lazy habits and wait for a more propitious season to make your stove sales for you. To be maintained on an all-the-year round basis, the stove trade requires energetic handling. Different methods must be adopted at different seasons of the year. In the fall, the trade comes to the dealer; at most other seasons, the dealer must go after the trade. It is always possible to stir up business, MICHIGAN but, in order to do so, the dealer must have an understanding of conditions and a certain amount of ingenuity. To the merchant who would like to sell stoves during the winter months but does not see just how interest can be created, a recital of methods adopt- ed by other dealers will be of interest. One firm in a town of 5,000 people has met with a marked degree of suc- cess. The head of this firm believes in advertising and knows how to use printers’ ink effectively. He carries advertising space in the local papers and also makes use of the news col- umns, inserting “locals” frequently. In these news items, he has made it a practice to insert a list of persons to whom stoves have been sold. As the bus‘ness done is extremely brisk in the season, these lists are usually im- pressive. In the season, it is not in- list of have bought frequent to publish a six or eight individuals who It is the rule rather than the exception to have new I'sts for each issue. stoves the previous day. This dealer does anything that can be done, in point of advertising, to bring winter stove trade to his store. But he goes out after the trade as well. He has salesmen out through the district and especially aims for the country trade. In the winter months, farmers drive to tcwn less frequently the weather. That means ‘t is easier ¢o find them at home; than in warmer and the lack of work further means that they are more disposed to listen when the dealer talks to them. The opportunity is ideal to talk stoves to a receptive audience. To representatives of firm all seasons look alike, and sales are often the made by the road men in mid winter. In Ontario towns it is a not uncom- mon thing for the hardware dealer to work in conjunction with the coal dealer. Coal dealers who receive com- plaints of inefficient results from the fuel they sell find in many cases that these results are due to defective or uneconomical heaters. So quite often the coal dealer tips off the stove deal- er, who finds the householder just in the mood to discuss heating costs. In- vestigation would show that the stove or furnace was a heavy coal consumer or produced ind tferent results for the fuel used. It was under such circum- stances an easy matter for the dealer to discuss improved equipment, added comfort and moderate coal bills. The stove dealer sells a new stove or fur- nace, the coal dealer goes on selling coal to a satisfied customer, and the customer gets better service. The first step toward winter stove sales is to introduce yourself and your goods to prospective customers. An ex-commercial traveler now in business for h’mself in a small city has adopted methods he learned on the road. He believes in a personal canvass, and has developed some unique methods of getting into homes. One day he rapped at the door of a comfortable looking and greeted the lady of the house with: dwelling afternoon, I have the stove.” Then, without waiting for a response, “I was sur- prised to hear that you were inclined to think the stove we sold you a heavy “90d come to see about January 5, 1927 TRADESMAN BROWN &SEHLER COMPANY “HOME OF SUNBEAM GOODS” Automobile Tires and Tubes Farm Machinery and Garden Tools y Automobile Accessories Saddlery Hardware Garage Equipment Blankets, Robes & Mackinaws Radio Equipment Sheep lined and Harness, Horse Collars Blanklet - Lined Coats GRAND RAPIDS, MICHIGA'N Founded 1837 WHOLESALE ostex:Stevenst Co. General Hardware Sporting Gocds Fishing Tackle and Factory Supplies We Ship Promptly 57-59-61-63 COMMERCE AVE., S. W. GRAND RAPIDS -i- -i- MICHIGAN Michigan Hardware Co. 100-108 Ellsworth Ave.,Corner Oakes GRAND RAPIDS, MICHIGAN! e | Wholesalers of Shelf Hardware, Sporting Goods and Fishing Tackle GRAND RAPIDS PAPER BOX Co. Manufacturers of SET UP and FOLDING PAPER BOXES G R AN D xm A PL Pp Ss Mic 8 1 G A N REYNOLDS - SlateClad = ‘BUILT FIRST TO LAST™ : yd “Se January 5, 1927 MICHIGAN TRADESMAN 23 consumer. The first complaint we have ever heard. Madam, we will take the stove back and give you a new one or guarantee to remedy the trouble without expense to you. That is our method of doing business.” “There must be some mistake,” said the lady of the house. “Our stove has not been working well, but we did not buy it from you. We’ve had it twelve years.” So the lady had used the stove for twelve years and now found it was not working well! What better open- ing could an aggressive salesman ask? This man gained permission to inspect the stove, pointed out the trouble, showed the need of a new one, and a day or. two later installed a new heater. The same dealer found equally in- genious pretexts of one kind and an- other to visit most of the homes in his town, and to talk stoves. He reached a good many Customers who could not have been reached in ordinary ways. A‘l merchants do not possess the in- genuity of conception and the suavity of manner to put across a campa‘gn of this kind. They can, however, apply somewhat similar me nods to their ad- vertising, and make their personality show in every line of type in their ad- vertisements. Get the ear of the man who needs a stove, and you will get his trade. At this time of the year, more than at any other time, the householder feels the need for that new heater; and it should be possible to sell some stoves right through the winter months. Many dealers do it, and all could do it if they got out after the business. Many people undoubtedly do not give thought to any matter until the actual necessity stares them in the face. They think of a new stove only when cold weather sets in. It is th’s attitude which makes the fall stove trade so busy. But there are, on the other hand, economists who buy when it pays them best. People of this class purchase straw hats in early spring and late fall, and Christmas presents in September. To such, it is quite feasible to talk stoves at any season of the year, so long as you “say it with price concessions.” A small city dealer attributes the growth of his stove business to cater- ing ta this tendency. “I have re- doubled my efforts to sell stoves dur- ing the summer months,” he says, “and I never allowed the line to drop out of sight. During the summer I make sales right along. This continual, all- the-year-round campaign has associat- ed my name with the stove trade in the public mind more firmly than a mere seasonable effort would do.” . This dealer is a believer in printers’ ink. He takes liberal space in the local daily, his reading matter is always catchy, and he uses illustrations to ad- vantage. His plan is to use a large space several times a week rather than a small space every day. During the off seasons he makes his advertising a little heavier than usual, and hammers away on the subject of stoves. In the winter he features heaters at a time when most dealers relegate them to an obscure corner of the store. A mid-winter stove sale is often 2 good stunt. It can, if desired, be linked. up with the after-inventory or pre-inventory sale, if one is held. Too much publicity cannot be given such a sale, as there are always quite a number of people waiting for- just such opportunities. Of course the dealer’s profit must be shaded to some extent, but it is generally figured that by running a sale of this nature for a certain number of days, the aggregate results will do a great deal to add to the turnover of the winter months. The profit on the individual stove will be less, and the expenses of the sale have also to be considered, but if properly advertised and played up, it should bring a lot of business, and bring the dealer into touch with prospects who can later be followed up in the regu- lar way. In place of price concessions, some dealers adopt the policy of giving an article or articles from the neck up to a certain value, with every siove sold. This is practically the same thing as a price concéssion; but quite often slow-selling articles from the stock can be featured as premiums. On the whole, personal work, out- side the store if necessary, will usually produce as good results as cutting stove prices. The average dealer needs to get out like this every now and then, establish contacts with his stove prospects, and brush up his salesman- ship. Outside work is not the line of least resistance, particularly at this season of the year, but a little aggres sive work right now will be as good as a tonic. Victor Lauriston. —_—_>-2~- ____ Hosiery Sales Are Small. Sales of hosiery during the current week have been about as small as those of any other week during the entire Wholesalers have taken things easily, so far as buying is con- General market opinion, how- ever, is that they have a lot of buying to do in order to fill up gaps in their stocks, and that they not lose much more time in doing it. Direct- selling manufacturers of silk hose are looking for a good January, but really buying of spring lines is not ex- pected until the retail inventory season February 1. From inflow of orders is y ear. very cerned. will active winds up about then on a looked for. steady nly as our — conden excel for the price asked — do we hope to ob- tain your interest - and merit your con- tinued _patrona eC MOT WEISIIT ONE POUNE CORPORATION _ . wosso, Michi Michigan J | oe 24 COMMERCIAL TRAVELER Verbeck Having the Time of His Life. Los Angeles, Calif., Jan. 1—If I keep on “seeing things” as copiously as I have been doing since I embark- ed on this trip, I will be thinking about them all next summer. I am now established wth an ac- quaintance whom I picked up when I first arrived and we have a beautiful apartment wthin a stone’s throw of Westlake Park. We get our own breakfast, go through the process of dish washing, go over to the lake and feed the birds and water fowls, and then take a hike in our (my friend’s Lincoln sedan. Last Saturday we went down to San Diego and Tia Juana. This last named place is situated over the bor- der line in Mexico, and abounds with antiquities, once known in this country —the bar with the third rail. Of all this you shall know more later, but at present I have with me the thrill oc- casioned by my trip to Mt Lowe. Mt. Lowe is reached by the trolley cars of the Pacific Electric Co., about twelve miles distant from Los Angeles and very near the beautiful city of Pasadena. All the way there you are passing through citrus groves, with maturing oranges and lemons in great profusion. Altadena is the terminus of the surface line. In speaking of Los Angeles as the Friendly Town, I forgot to say that. in addition to the populace, all of whom are on the reception and guid- ance committee, they have a Chamber of Commerce which really functions and gets results. I acquired the Chamber of Com- merce habit soon after I arrived here, for the reason that an information bu- reau is provided there, which not only advises you as to what vou ought to see, but tells you how to get there. You are supplied, with booklets, maps of the city, advised as to traffic regu- lations (which in Los Angeles are al- most ideal, and then in addition to an exhibit of industries of every descrip- tion, a moving picture scene in con- tinuous operation, shows you the minutiae of growing, harvesting and preparing for shipment all fruits and other products common to Californ‘a. And it was here that I was supplied with Mt. Lowe inspiration. At the surface terminal you are transferred to a car on an incline rail- way and rise 1245 feet in a journey of 2082 feet On-this journey, which is absoutely safe in every way, you are thrilled with the scenic grandeur as the valleys below unfold new wonders in their ever widening panorama. This incline railway is one of the world’s greatest engineering feats, and in all the thirty-three years of its operation there has never been a single accident of any description. At Echo Mountain, the top of the incline, we find the Lowe observatory, which the writer visited on the even- ing of his return trip, and through the courtesy of attendants had his first opportun'tv of inspecting some of the heavenly wonders at close range—the Moon and the Pleiades. Here the last and most picturesque part of the journey begins after you change cars and take a scenic ride of three and one-half miles, suspended twixt heaven and earth. In this short distance you make 127 curves, pass over eighteen trestles and gradually climb to an elevation of nearly 5,000 feet above the Pacific sea level. Bridg- ing rugged canyons, where you can peer down to a depth of 1,500 feet. skimming the sheer walls of the cliff on a road bed of solid granite, blasted out from the mountain side The view, with its ever changing vistas, is sub- lime and awesome with the valleys below and the mountain peaks tower- ing above you. From this po‘nt of vantage you can yiew the landscape MICHIGAN TRADESMAN of four counties and Catalina Island, forty miles distant. The longest piece of straight track is 225 feet, and the curves combined into a curve in one direction would make sixteen com- plete circles. An especially marvelous piece of engineering is Circular Bridge, crossing a canyon 2,000 feet deep, the abutments to this structure being piace into opposite sides of the val- ey. The railroad terminates at Mt. Lowe Tavern, but a trip is made by a tram car, hauled by ponies 1230 feet fur- ther up from which a scene of grand- eur on every side greets your vision. Snow capped mountains confront you everywhere, and with a field glass, ves- sels on the broad Pacific may be plain- ly distinguished. A wonderful dinner at a very rea- sonable charge is served at the Tavern, where a lounge room, provided with a fireplace of vast dimensions, radiates comfort for visitors. The return trip in the evening, with a 45 minute stop at the Observatory, was certainly a gorgeous affair. The electric illuminations of Pasadena, Los Angeles and even Catalina, were conspicuous, added to which was a 3,000,000 watt searchlight from the high.up mountain side. The Lowe observatory is owned and maintained by the Pacific Electric Co. for the free use of the public and is the ony astronomical observatory in Southern California which is free to visitors It was located in 1894 by Professor Thaddeus C. Lowe, a noted Scientist, after which Mt. Lowe was named. The observatory is located at an altitude of 3,500 feet and the site is ideal for astronomical work. The other evening I ran across and wandered into the Hotel Alvarado, one of Los Angeles older hotels, typically old timer, of stucco construction and Spanish architecture with its court of palms, sumptuous surroundings and furnishings, and housing guests who have been there for a quarter of a century. It is operated on the Ameri- can plan at rates from $25 up per week. It has only 100 rooms, makes no play for transient business, but the dinner which they served there re- minded me of the almost forgotten days of the “soup to nuts” menu. Here is their dinner bill: Soups Cream of Oysters Consomme Relishes Ripe Olives Radishes Chutney Fish Broiled Sea Bass, Butter Sauce Entrees Welsh Rarebit on Toast Banana Fritters, Lemon Sauce Roasts Prime Ribs of Beef au jus Leg of Lamb, Mint Sauce, Pan Gravy Vegetables Mashed and Steamed Potatoes Creamed Cauliflower Buttered Beets Desserts Jelly Roll Cake Vanilla Ice Cream Pumpkin Pie Assorted Fruits Dates and Figs American and Roquefort Cheese Coffee Sounds like old times, doesn’t it? By actual count Los Angeles has 270 hotels wth private telephone exchang- es—even more than Detroit boasts of. Its more pretentious ones are the Ambassador, Biltmore, Alexandria, Rosslyn, Cecil and others, but it cer- tainly has a shoal of the 100 to 300 room variety. Then there are legions of resort hotels at Hollywood, Long Beach, Santa Monico, Ocean Park, San Pedro, Venice and numberless other outlying environs. Apartment houses are at every turn and_ constantly building. Bungalows built in flocks are to be found everywhere. They are proving very popular, and one can procure same, completely furn‘shed, at a very nominal rental. A building restriction limiting the height of all structures to 150 feet, gives the business portion of the town a uniform and finished appearance. Everywhere you find completed paved streets, bordered with foliage and flowers, a] of which are well groomed. Warm Friend Tavern Holland, Mich. Under the new management of Mr. and Mrs. E. L. Leland offers a warm welcome to all travelers. All room rates reduced liberally. We set a wonderful table in the Dutch Grill. Try our hospitality and comfort. E. L. LELAND, Mgr. Hotel Roosevelt Lansing’s Fireproof Hotel 250 Rooms—$1.50 up. Cafeteria in Connection Moderate Prices One-half Block North of State Capitol CHAS. T. QUINN, Mgr. January 5, 1927 WESTERN HOTEL BIG RAPIDS, MICH. Hot and cold*running water in all rooms. Several rooms with bath. All rooms well heated and weil venti- lated. A good place to stop. Amer- ican plan. Rates reasonable. WILL F. JENKINS, Manager Phone 61366 JOHN L. LYNCH SALES CO. SPECIAL SALE EXPERTS Expert Advertising Expert Mrechandising 209-210-211 Murray Bidg. GRAND RAPIDS, MICHIGAN HOTEL OLDS LANSING 300 Rooms 300 Baths Absolutely Fireproof Moderate Rates Under the Direction of the Continental-Leland Corp. Grorce L. CrocKer, Manager. THE DEAF MADE TO HEAR The wonder of the twentieth century. The smallest known device for hearing. The Phonophor The nearly invisible—no head band. The noise in your head ceases at once. A. J. SHELLMAN, Distributor for Western Michigan. Send for literature. 200 Gilbert Bidg., Grand Rapids. Your Next Tire Be a re Corduroy F 7 a ~-Built as good f if as the best and |. | then made better » ' by the addition § ' of Sidewall Protection THE CORDUROY TIRE CO. GRAND RAPIDS, MICHIGAN Side wall Protection . U.S. PAT. OFFICE) Added Reinforcement. An original Patented and Visible Plus Feature = J SIDNEY ELEVATORS Will reduce handling expense and speed up work—will make money for you. Easily installed. Plans and in- structions sent with each elevator. Write stating requirements, giving kind of machine and size of plat- form wanted, as well as height. We : will quote a money saving price. Sidney Elevator Mnfg. Co., Sidney, Ohio Wolverine Hotel BOYNE CITY, MICHIGAN Fire Proof—60 rooms. THE LEAD. ING COMMERCIAL AND RESORT HOTEL. American Plan, $4.00 and up; European Plan, $1.50 and up. Open the year around. CUSHMAN HOTEL PETOSKEY, MICHIGAN The best is none too good for a tired Commercial Traveleér. Try the CUSHMAN on your next trip and you will feel right at home Columbia Hotel KALAMAZOO Good Place To Tie To Four Flags Hotel NILES, MICH. 80 Rooms—50 Baths 30 Rooms with Private Toilets Cc. L. HOLDEN, Mgr. Occidental Hotel FIRE PROOF CENTRALLY LOCATED Rates $1.50 and up EDWART R. SWETT, Mgr. {- HOTEL DOHERTY Absolutely Fire Proof, Sixty Rooms, All Modern Conveniences. RATES from $1.50, Excellent Coffee Shop. “Ask the Boys who Stop Here.” Ask about our way. _Barlow Bros., Grand Ranids. Mich | HOTEL KERNS LARGEST HOTEL IN LANSING 300 Rooms With or Without Bath Popular Priced Cafeteria in Con- nection. Rates $1.50 up. E. S. RICHARDSON, Proprietor January 5, 1927 Its traffic regulations are the most satisfactory I have found anywhere. “Safety first’’ enters into every detail of this highly important proposition. The pedestrian never attempts a street crossing without his proper signal. If he tries it he is hailed into the traffic court just the same as though he was driving a car The people like it: it works out satisfactorily and few ac- cidents are reported. During the week of Christmas shopping, when millions of people were passing up and down the city thoroughfares, there was no excitement, no crowding or pushing. Every one was good na- tured and unselfish. Combination of meat markets, fruit and grocery stores as wide open as if they were on display at a county fair, no doors wndows, shelters or protec- tion of any kind, confront the shopper everywhere. Everyone carries a shop- ping bag or market basket, help them- selves, and pass along. Nights and Sundays it is all the same. A capable board of health impress stringent sanitary measures without friction. Everything looks inviting and wholesome. Street car service of the five-cent variety is comprehensive, but easily understood. All car routes are alpha- betically numbered and street car in- formation booklets, telling you when, where and how to go, are obtainable everywhere. When two or more trans- fers are required, they are supplied by the conductor in his coop on the plat- form. You are given distinct verbal notice of the names of streets as they are approached plenty of time to en- train and detrain and there is small liability of being run down by auto- mobiles when you leave your car. Everyone is imbued with the Friendly Town spirit and you feel confident when you start out to go somewhere that you will negotiate your destina- tion without trouble. Another fashion they have out here which merely confirms what I have already said about the fraternal spirit is the get-together system employed by sojourners from the various states. Each commonwealth in the Union is represented by a state society, having its roster of officers and a registration of all members of each state by coun- ties, all compiled under the supervision of one secretary, who has an office in the Hotel Rosslyn, this city. These individual societies have regu- lar fixed, dates for monthly meetings, which are largely attended and every effort is expended to get everyone ac- quainted with all new comers. It is a grand and very practical idea, and I fell for an invitation to the Michi- gan meeting the other night at which there was an attendance of quite 200. In looking over the assemblage I did not discover anyone I had here- tofore known, but among a score of others I was introduced by the presid- ing officer, and when the formal fea- tures were over with, had the satisfac- tion of meeting each one personally. When you are 2,500 miles away from home I can tell you that even Michi- gan people look good to you, and they certainly are high up in the role of glad-handers. I have been enjoy- ing the results of the friendships form- ed on this occasion by receiving in- vitations to lesser sooial functions, by no means less enjoyable, had automo- biles placed at my disposal, and have really been working overtime in keep- ing my engagements. And all real people, too. Nothing mercenary about any of them; no axe to grind. Just a happy notion of trying to make you feel at home. Subsequently I called upon the sec- retary, showing hm a letter from a Milwaukee friend, asking me to look up a mutual acquaintance who lived “somewhere near Los Angeles,” but who was not shown in the directory. In a jiffy I had him on long distance, twenty miles away There are 17,000 MICHIGAN Michigan people, of record, within a radius of twenty-five miles of this city, and they are reporting at the rate of hundreds daily They all seem to want to get together and congratulate each other on something, and just now I think it must be the weather. When you get to cogitating on the immensity of the area of these United States, you receive a distinct thrill by looking around the corner and dis- covering some life long acquaintance. Walking leisurely through Westlake Park the other morning, a gentleman stopped me and asked me if he hadn't met me somewhere before. I assured him that he had, thirty years ago, at Charles City, Iowa, which was a fact. It was Byron Williams, who operated a country newspaper in that little city. He is now in Chicago, has a cottage at Newaygo Lakes and knows the Tradesman _ editor very well, having last met him at Fremont. on one of his “Out Arounds,” last summer. We ar- ranged for an “Out Around” of our own in his Cadillac shortly. After all the world is not so big. In looking over the Kent county register I discovered the names of forty people I know intimately. [I may look them up eventually, but think it best to give them an opportunity for enjoying life a while longer. Chickens—the feathered variety— grow on every bush out here, and be- fore you have been in California twenty minutes you will be assured by some enthusiastic salesman that with an acre of ground, at seven or eight thousand expendture, you can become a Croesus. This did not appear in- viting to me. But an ostrich ranch; that’s the thing. Think of. the ostrich supplanting the turkey at the Thanks- giving day feast? 300 pounds, or no count; and then the plumes. Millinery bills abolished. Well, anyhow, I visited one the other day. I don’t know whether to call them a flock, covey or herd but they were numerical- ly in abundance and a sight most unique and interesting. They are trained to perform all kinds of stunts, but they did not ap- pear to me to be particularly friendly, so I stayed off the grass, as it were. Originally these “fowls” were im- ported from Africa, but those’I saw were all native born and free from “Pip” or “Roup.” An ostrich egg weghs about five pounds and they are mostly hatched by the incubator process, though some are sstill pro- duced by the old method, the hen “sitting” on the eggs by day and the male “sleeping” on the job at night. For several days after hatching the chick goes without and then they teach him the art of feeding by de- grees, by rationing with gravel, alfalfa, grain fruit, with rocks, broken glass, and any old odds and ends, to pro- mote digestion. It reaches its matur- ity in six months and soon after they begin to commercialize his foliage. In no case are the plumes picked, but are clipped by a harmless process, only the tail and wing- feathers of the male birds being used. While apparently of mediocre intelligence many of these birds have been taught to drive to sulky, race and perform numerous stunts, and a couple of hours spent at one of these ranches was well worth while. At Lincoln Park there is an alliga- tor farm where these reptiles are propagated and range from a few inches in length to ten feet, and a hundred years old. These are also raised at a profit, not particularly as pets, but for the leather produced from them, whch is in heavy demand for ornamental purposes. Many of my friends are asking me for information concerning Hollywood and Mrs. McPherson (Aimee). I have seen both and shall make a spec- ial chapter covering both topics at an early day, but there is so much to be said about most everything to be seen TRADESMAN out here that I hardly know where to begin and where to leave off. The weather—absolutely perfect in every respect. Sunshine every day and have worn my overcoat but once— the day I ascended Mt. Lowe. Frank S. Verbeck. Corporations Wound Up. The following Michigan corpora- tions have recently filed notices of dis- solution with the Secretary of State: Grand Rapids, Holland & Chicago Railway, Holland. Ypsilanti Dairy Association, Ypsilanti Alberta Cigar Co., Detroit. Port Huron Cigar Co., Detroit Michigan Construction Corp., Lansing Silver Glen Syndicate, Detroit Homeside Land Co., Flint American Wood Rim Co., Onaway. C. E. Hagan Co., Mt. Pleasant. Roberts Furniture Co., Detroit. Easley Light & Power Co., Plainwell Bond Steel Post Co., Adrian. Wayne Scrap Iron & Metal Co., De- troit. Bank Realty Co., Flint. Dryden Agricultural Ass’n., Dryden Guarantee Land Co., Detroit. Opinion Publishing Co., Detroit. Michigan Condensed Milk Co., Met Pleasant Anger Land Co., Detroit Sparta Clay Manufacturing Co., Sparta Leland Light*& Power Co., Detroit Michigan Washing Machine Co., Mus- kegon Heights Cook Co., Detroit Kelly Real Estate Co., Iron River Hauck Motor Sales Corp., Jackson Moreton Realty Co., Detroit Pfent-Decker Co., Detroit Callworth Radio Corp., Grand Rapids O’Donnell Land Co., Detroit Hobson & Hunt, Inc., Detroit Pattison Auto Supply, Inc., Kalama- ZOO Weaver Sales Co., Detroit Mohawk Land & Fruit Co., Lansing 25 CODY HOTEL IN THE HEART OF THE CITY OF GRAND RAPIDS Division and Fulton RATES $1.50 up without bath ~ $2.50 up with bath CODY CAFETERIA IN CONNECTION Henry Smith FLORALCo., Inc. 35 Monroe Avenue GRAND RAPIDS Phone 9-3281 The Pantlind The center of Social and Business Activities in Grand Rapids. Strictly modern and fire- proof. Dining, Cafeteria and Buffet Lunch Rooms in con- nection. 750 rooms — Rates $2.50 and up with bath. 150 Outside Rooms $1.50 and up - = NEW BURDICK Corner Sheldon and Oakes; Facing Union Depot; Three Blocks Away. HOTEL CHIPPEWA HENRY M. NELSON, Manager New Hotel with all Modern a meee Etc. Rooms—150 Rooms with Private RESTAURANT AND GRILL—Cafe Entire Seventh Floor Devoted to Especially Equipped Sample Rooms WALTRR J. HODGES, Pres. and Gen. M HOTEL BROWNING GRAND RAPIDS European Plan MANISTEE, MICH. ining Room Service Hot and Cold Running Water and Telephone in every Room 60 Rooms with Bath $2.50 and $3.00 In KALAMAZOO, MICHIGAN is the famous Fireproof In the Very Heart Construction of the City The Only All New Hotel in the City. Representing a $1,000,000 Investment ee ae $1.50 and up per Day teria, Quick Service, Popular Prices gr. 180 Fireproof Roome Rooms with bath, single $2 to $2.50 Rooms with bath, double $3 to $8.80 None Higher. DRUGS Michigan Board of Pharmacy. President—James E. Way, Jackson. Vice-Pr-esident—J. C. Dykema, Grand Rapids. Director—H. H. Hoffman, Lansing. Coming Examinations—Detroit, Jan. 18, 19 and 20; Grand Rapids, March 15, 16 and 17. Fight Between Squibb & Sons and Owl Drug Co. The drug trade of the country is watching with interest the fight that is being carried on between E. R. Squibb & Sons of New York and the Owl Drug Co., of California. And well it may, for it is fraught with the gravest consequences to __ retailer, wholesaler and manufacturer alike. As is generally known, the Owl Drug Co. operates a chain of drug stores on the Pacific Coast and belongs to the class of druggists known as “aggressive cutters.” It has been buying the Squibb prod- ucts for some considerable time and was one of their accredited distribu- tors, having signed one of Squibb’s prescribed agreements, as such dis- tributor. And things were apparently going on harmoniously until, some three or four months ago, the Owl Drug Co. got the idea into its head that it had grown great and powerful enough to dictate its own terms to the manufacturers whose goods _ it bought, and, it seems, selected E. R. Squibb & Sons as the first house to bring into subjection to its will. Surrendering its agreement, it de- manded of Squibb better prices or dis- counts than it had been receiving and better than Squibb was giving to other retail customers, claiming this prefer- ential treatment on the ground of its larger purchases. Squibb & Sons re- fused to agree to the conditions de- manded. Whereupon, the Owl Drug Co. started in to slash prices on one or more of the Squi»» products in all of its several stores. If the Owl Drug Co. expected that this procedure would throw the other druggists into a panic and that they would either go to cutting prices on the Squibb products «lso and demand that Squibb compe! the Owl stores to cease and desist, it reckoned with- out its host. For, as it seems, it had the contrary effect. It caused the legitimate retailers and Squibb to get closer together than they were before in the endeavor to meet the situation which thus confronted them. Squibb & Sons laid all the facts in the case before the retailers, making it plain that they had incurred the enmity of the Owl Drug Co. for no other reason than their refusal to sub- mit to certain terms, which the Owl Drug Co. sought to impose, and which Squibb & Sons regarded as unreason- able and unjust to themselves and un- fair to the trade as a whole. Meetings of retailers were had at which it was argued that the cause of Squibb and the cause cf the druggists were iden- tical, and that, in the words of Frank- lin to his fellow-signers of the Declara- tion of Independence, they must hang together in the pending contest or they would hang separately. And, on the principle that one must fight the devil with fire, it was agreed that one drug MICHIGAN store in every neighborhood where Ow] store was cutting should be authorized, not merely to meet the Owl store prices, but to cut them deeper, and to continue the process as fast as the Owl store reduced its prices to meet the compe- tition. That is to say, if an Owl store, for instance, offered a Squibb product for 20 cents, the retailer selected for the fight should go it one better and sell the article at 18 cents. If the Owl store met this price, the other store would offer the article at 16 cents —and so on. But the retailer author- ized to do the cutting was not only guaranteed by Squibb against any loss during the process, but was assured of a profit of 20 per cent. on all the goods he thus sold. And so, while the re- tailer was doing the actual fighting, Squibb stood behind him cheering him on and supplying him with the neces- sary ammunition. Now, it was not merely one drug store that engaged in those tactics, but, as stated, wherever an Owl store was slashing away, there was an in- store going the Owl store better at its own game. And, whereas, the individual druggist was making money and, incidentally, hav- ing a lot of fun, the Owl store was losing money all the time. Finding itself thus checkmated, the Owl Drug Co. notified the retailers’ association that unless they ceased their antagonism and withdrew their support from Squibb & Sons, that it (the Owl Co.) would extend its cut- rate warfare to include other of the: fastest selling and best advertised products, and would go to the extrem- est limit in its cutting. It was sug- gested that the manufacturers of these other articles would not be likely to adopt the Squibb methods to cope with the situation but would leave the drug- gists in the lurch. But, it seems, the scare didn’t work; for the druggists paid no attention to it. They prob- ably felt that if the Owl company treated other manufacturers as it had treated Squibb, these manufacturers, like Squibb, out of regard to their own interests, would have to join hands with Squibb in the fight, and that the Owl Drug Co. would finally awake to the realization that it had bitten off more than it could chew. dividual one The contest occasioned a great deal of comment in the trade, and most of it, of course, was unfavorable to the Owl Drug Co., which therefore felt itself called upon to issue a statement “To the Drug Trade,” expressive of its wounded sensibilities, complaining of the great publicity that had been given to the controversy, and charging Squibb & Sons with “grossly misrep- resenting the actual facts” in the case. It fails, however, definitely to specify the particular facts which it claims were falsified. It says: “Until recent- ly the Owl Drug Co. bought directly from E. R. Squibb & Sons all their merchandise and gladly complied with its (Squibb’s) sales policies,” until it made the discovery that it was “not enjoying Squibb’s best prices,’ and, since “it has always been a matter of principle with us that we should purchase commodities at a price equal to that at which the merchandise is TRADESMAN sold to any other organization. . we discontinued buying Squibb’s goods direct from E. R. Squibb & Sons.” And then the offer is made to “do- nate” $1,000 to the N. A. R. D. “if Squibb & Sons or anybody else, be- fore any neutral body, will disprove these statements.” To this challenge E. R. Squibb & Sons have published a broadside charg- ing the statement of the Owl Drug Co. to be “narrow and misleading,” and asking if the latter, or anyone else, can question the propriety of their quoting prices on their products con- ditional on the purchase of a stated quantity of the same, or upon the amount and kind of sales effort which the purchaser will exert in their behalf. E. R. Squibb & Sons probably want- ed to be assured if it gave to the Owl: Drug Co. its best prices, that the lat- ter would not shelve their products and sell them only on an insistent demand or use them merely as baits to attract custom which might otherwise be di- vided among other drug stores. And E. R. Squibb & Sons, with the desire to obtain a“ concensus of opinion of the retail drug trade on its right, as a manufacturer, to maintain the “prin- ciple of equal liberty” in business for retail druggists as a whole as against the demoralizing, price cutting, chain store organizations, offered to submit the whole question to the N. A. R. D. as the body best equipped to pass up- on it in fairness to the drug trade as a whole, its decision to settle the con- troversy. Provided that each party to the controversy shall deposit, not $1,- 000 but, $10,000, with the Executive Committee of the N. A. R. D.; that this committee shall appoint from the members of the N. A. R. D. a “jury” of five, who shall make an investiga- tion for the purpose of examining, not only the immediate issues involved but, also, the entire business policies and practices of both parties to the controversy and, by majority vote, to decide as to which of the said parties has taken the highest ethical business stand and has best served the medical, dental and pharmaceutical professions, as well as the consuming public, with respect to the most important function of the druggist, to-wit, service to the public and the protection of its health. It is one of the conditions that the $10,000, so deposited, shall be forfeited by the losing party to the N. A. R. D., out of which it shall pay all expenses of the investigation, the remainder, if any, to be turned into the N. A. R. D. treasury to be used as its Executive Committee may deem best. To the party receiving the favorable verdict shall be returned the $10,000 deposited by it. The efforts of E. R. Squibb & Sons to keep their goods out of the hands of aggressive cutters must, of course, meet with the approbation and receive the apprciation of the entire drug trade. But the difficulty of such a proceeding and the trouble and expense the effort involves, is emphasized in the present case, for evidently, if we may read be- tween the lines of the statement of the Owl Drug Co., it is in some way still obtaining Squibb’s goods and probably is in a position to continue to use January 5, 1927 them, as it uses the goods of other manufacturers, to unfairly attract trade away from the drug stores that do not engage in the practice of price demoralization. On being approached with this prop- osition, the Owl Drug Co. backed down completely and refused to per- mit its side of the controversy to be presented to a jury of independent dealers, thus exhibiting its bad faith and showing it has no ground on which to stand. —_>--2—___ Invisible Ink. There are a few simple things that must be observed to use the invisible inks that are to be made visible later. Always use unglazed paper and for this first one to bring out a good con- trast use a rose or pink colored paper. Dissolve a small quantity of Cobalt Chloride or nitrate in a small quantity of water, write with regular pen and it is invisible; on heating the paper a blue writing appears. A weak solu- tion of Cupric Chloride makes an ink which is invisible, but on heating the writing assumes a yellow color, which disappears on cooling. An ink which will disappear on age- ing is made by adding as much ,phen- olphthalein to a weak solution of am- monia water as will continue to color the solution red; write with a steel or gold pen; after standing a while it will become colorless, more rapidly in a warm or hot place. —_2r2+s—_- Refined Spirits of Turpentine. Refined spirits of turpentine for in- ternal use is the U. S. P. X. Oleum Terebinthinae Rectificatum. It is a colorless liquid having only a faint odor compared to the common turpen- tine, and the specific gravity is from 853 to .862 at 25 deg. Centrigrade and on evaporation the residue from 5cc is not more than 15 milligrams. While the crude turpentine may have as much as 100 milligrams of solid residue in Scc. The rectified oil of turpentine is made by distilling from a mixture of equal parts of crude turpentine and solution of sodium hydroxide recover- ing only three-fourths of the original turpentine. —_~2->—___ First-Class Furniture Polish. The following makes the best fur- niture polish we have ever used. If sufficient care and “elbow grease” be given to its application, it will put a Piano finish on old furniture: Shellac, best quality orange__100 parts Rosa 65 parts Venice turpentine __________ 200 parts Alcohol (96 deg.) __________ 2600 parts Mix and put in a warm place, giving frequent agitations until the gums and resins are dissolved. Let stand for four weeks, or until completely limpid, then decant. Apply like French polish. —_+2.—__ Riches. Measuring all the gifts to men Comforts, pleasure, ease Cruising Southern islands when Northern climates freeze Journeyings to old Lahore Cairo, Yokohama Nothing could endow one more Upon entering his door Than to say ‘“‘Where’s mamma?” Charles A. Heath. _——— >>>... Those who demand front seats in a theater are satisfied with back seats in a church. January 5, 1927 MICHIGAN TRADESMAN 27 Scour!ng Soap Powder Caustic soda 2 parts } soda -------_--______ parts WH A D Silica” powder 22. G0 parts Water 220 fo ee 22 parts OLES LE RUG PRICE CURRENT Tivicd carbons Gh cd, 15 parts Stir well until a granular powder is Prices quoted are nominal, based on market the day of issue. Se : ormed. Set on one side in shallow : Oleic aco 13 parts : f Pp trays tor twenty-four hours in a warm Borie wa 124%@ 20 Gaon — 4 seca 7. ye oad e = Mix and add, all at once, the follow- room, and reduce to about a No. 40 Boric (Xtal) __ 15° @ 25 Higeron _______- i ai come Compe. =6—ga ing solution: : oowder Carbolic --_____ <@ O foie wie eh Water, 18 deg.__ 05% 13 inseed, bld. less 98@1 11 Guaiac, Ammon._ @2 00 Carry a large line of Water, 14 deg.__ nee 11 Linseed, rw. less 95@1 08 Iodine ___________ @ 9% carhonate os 20 @ 2 Roce * 3591 - Iodine, Colorless_ @1 50 oride (Gran. 09 @ 20 eatsfoot -_-_._ Cc - iren, Cio. oo @1 35 LEDGERS, Olive, pure ---- 3 75@4 50 Kino —___7---- @1 40 ve, alaga, POGUE @2 50 JOURNALS, Sn Balsams ee oes a 2 75@3 00 Nux Vomica -_.. @1 55 opaiba -.-_____ ive, alaga, Opin: 3 50 RECORDS, Fir (Canada) __275@3 00 green -------- 2 75@3 00 Opium, Camp. @ 85 A age cae s oa “ Connie. Sweet . 5 “— a Sea Petoeres ¢ 7 Hons § .F ros 5 Origanum, pure_ Wbarie DAY B ? Oia oe 2 00@2 25 ey, com’] 1 203 = ennyroyal .._. 3 25 5 CASH BOOKS. Barks Peppermint - 9 00@9 25 Cassia (ordinary). 25@ 30 ses oe git ate fe — All Sizes and Styles. Cassia (Saigon). 50@ 60 Sandelwood, Be Lead eit ary ee} ? — ott — @ 60 10 50@10 75 Lead, white oil__ 1414@15 Also COUNTER BOOKS, PETTY DAY BOOKS, TALLY 0c... 18@ 25 Sassafras, artil — 15@1 00 cnc, yeuow bbl 4@ 2% BOOKS, BUTCHERS, GROCERS OR GENERAL STORE a are Seat 7 oo ee a 48: PASS BOOKS, ORDER BOOKS, MINIATURE BLANK marine oe bee pe eS BOOKS, MEMOR- Tar ee 65@ 75 Whiting, bbl. __ @ 4% urpentine, bbl. @ 389 Whitiig 54%@ 10 ANDUM BOOKS, Prickly Ash Turpentine, less 96@109 L. H. P. Prep._. 2 90@3 05 Simple Account, and oe 00@6 25 vr oo Ae Shannon Arch Files, Extracts ee Ory wan 25 Tdeorice 0. 0@ 6 as LETTER FILES, etc. Licorice, powd. ___ 500 60 oo ee art 6 0096 ph Miscellaneous orm Seed ____ ‘ Better order today. Flowers eo ee ee 030 12 Drop in and see sam- Area @ 45 a 09@ 15 ples or ask our sales- a sees ee) @ 60 Potassium Bismuth, Subni- od Es i | momile Rom.- @ 50 Bicarbonate _... 35@ 40 trate oo 3 87@4 07 men. 3 eee Ea) Bichromate _____ 15@ o pag or sy : ae z RESETS SOR ieitiae Bromide ________ 69@ 85 Powdered ____ 7@ 12 Bromide ________ 54@ 71 Cantharades, po, 1 50@2 06 a Acacia, Ist ______ 50@ 55 can’ 23 Cc : Hazeltine & Perkins Drug Company oe Ge Tie Sua 0 eccun wd ae Wholesale Only sce foe Oe ket Xet 16@ 25 Carmine |_______ 7 00@7 50 Manistee MICHIGAN Grand Rapids Aloes (Barb Pow) 25@ 35 ¢¥anide -------- ‘tha ona CU —— pal Bad ane Ln Permanganate -._ 20@ 30 Chalk Prepared. 14@ 16 Amafoetiaa, w.) a 0 Prussiate, yellow 40@ 50 Chloroform ____ 1@ 60 SEURE monn a - Prussiate, red _ @ 7% Chloral Hydrate 1 35@1 85 Camphor ee 1 05@1 10 ee = Soong itter _ ele a fp seats socoa Butter _.. 55 75 ques Ae s - — list, less_ 40-10% U , -- Root VOpperad 30” 2 10 Kino, powdered. G19 Atkanct 30 35 Copperas, Powd. “4g. 10 La @ 60 Blood, powdered. 35@ 40 Corrosive Sublm 1 s0@2 Myrrh, powdered @ 65 Calamus -_______ 35@ 75 Cuttle bone eee io 50 Opium, powd. 19 65@19 92 Elecampane, pwd. 25@ 30 Dexteine o 15 Opium, gran. 19 65@19 92 — Apewa-- 2@ 30 Dover's Powder 3 5004 00 eae 65 80 ¥, rican, x Shellac Bleached_ 109 85 powdered ______ 30@ 35 Wena > ee “- is Tragacanth, pow. @175 Ginger, Jamaica, 60@ 65 pec i. Its. bbl: @ Tragacanth ____1 75@2 25 Ginger, Jamaica, lana Satee’ leas” 3 enti @ 30 Goudered 45@ 509 psom Salts, less 3%@_ 10 Ergot, powdered __ @2 50 Goldenseal, pow. @8 50 Flake, Whit 15 Ipecac, powd. __ @6 00 Pormaid i a “ib 1 @ 20 Insecticides Licorice ...._____ 85@ 40 Goincchyde, Ib. 15%4@30 Arsenic 20 Licorice, powd.-. 20@ 30 Giassware ieee 36%. " Blue Vitriol, bbl. @07% Oris, powdered. 30@ 40 Glassware, full "60% Blue Vitriol, less 08@ 15 Poke, powdered 35@ 40 Giiher Salts. LoL Go Bordea. Mix Dry 13@ 22 Rhubarb, powd... @100 Giatper cats Dbl. @0ais Hellebore, White Bownwood, pewa. @ @ Gino troun = oe ae powdered ______ 18@ 30 a Hond. 9 Glue. Brower Grd iso 20 Insect Powder __ ground ———_____ 0 : Laad koa ae iso = Sarsaparilla Mexican, _— aoe ---- 27%4@ 35 Lime and Sulphur Glycerine -_-_---- ae 3 Geove Mee they 8@ 23 Squilis 35@ 40 Pe poll aban Re cee Rey Paris Green ____. 20@ 37 Sauills, powdered 60@ 70 I an ne 7. = Tumeric, powd... 20@ 25 inaaee cae oeaicieniaaa & 45@6 90 Valerian, powd._. @1 00 tat ae 7 oo be Buchu a 85@1 00 ince. a Sees ia on ace, d ie Buchu, powdered_ @1 00 Seeds ta. cos 30 Sage, Bulk ______ 25@ 30 Anise __________ @ 35 Morphine ____ 11 18@11 93 Sage, % loose __ @ 40 Anise, powdered 35@ 40 Nux Vomica _.._ 30 Sage, powdered__ @ 3% Bird, 1s -_...__. 13@ 17 Nux Vomica, pow. 11@ 25 Senna, Alex. __.. 50@ 75 Camary -_______ 10@ 16 Pepper black, pow. 40@ 50 Senna, Tinn. pow. 30@ 35 Caraway, Po. .30 25@ 30 Pepper, White, pw. 50@ 655 a Uva Urat 20@ 25 Cardamon _____- 3 75@4 00 Pitch, Burgudry 20@ 25 5} Coriander pow. .30 20@ 25 Quassia _....__ 12@ 15 ree oa RE ee 15@ 20 Quinine, 5 oz. cans @ 59 COFFEE : Fennell --.---_- 25@ 40 Rochelle Salts _ 30@ 35 Ps nae Almonds, Bitter, TO eo 08@ 15 Sacharine ______ @ 80 De ae eaal Taha eel. hy tries 50@7 75 Flax, ground -.. 08@ 15 Salt Peter ______ 11@ 22 A I AY 114 Almonds; Bitter, Foenugreek, pwd. 15@ 25 Seidlitz Mixture. 30@ 40 Ay artificial ______ 3 00@3 25 Hemp -_-_.-..-- 8@ 15 Soap, green _... 15@ 30 ; Almonds, Sweet, Lobelia, powd. _. @1 60 soap mott cast. 22%@ 25 1G 50@1 80 Mustard, yellow 17@ 25 Soap, white castile Almonds, Sweet, . Mustard, black.. 20@ 25 C886 50 imitation -__. 100@1 25 Poppy -.---_---. 15@ 30 Soap, white castile : Amber, crude __ 1 256@1 50 Quince -____-__ 1 00@1 25 less, per bar __ @1 45 Amber, rectified 1 50@1 75 Rape —_----_-.-- 15@ 20 Soda Ash —______ 3@ 10 Maine! oe 40@1 60 Sabadilla -_____- 60@ 70 Soda Bicarbonate 3%@ 10 Bergamont __-_11 50@11 75 Sunflower ______ 11%@ 15 Soda, Sal —_-__ 024%@ 08 Cajeput -_._-__.150@1 75 Worm, American 30@ 40 spirits Camphor @1 35 Cassia __ -- 4 00@4 25 Worm, Levant - 5 00@5 25 Sulphur, roll __-_ 3%@ 10 oe aS a Se ll 7 ee 3 Tamarinds. —...__ a Citronella ee : >> >>> Cough Drops Putnam's 1 35 Package Goods Creamery Marshmallows 4 oz. pkg., 12s, cart. 4 oz. pkg., 48s, case 3 40 Specialties Walnut Fudge __..._.__ 22 Pineapple Fudge —__.___ 21 Italian Bon Bons ....- 17 Banquet Cream Mints_ 28 Silver King M.Mallows 1 50 Walnut Sundae, ie 5c 80 Neapolitan, 24, Pal O Mine, Ga. Sc Malty Milkies, 24. 5c —. 80 Bo-Ka-To-Ka, 24, 5c —. 80 COUPON BOOKS 50 Economie grade 2 50 100 Economic grade 4 50 -500 Economic grade 20 00 1000 -Economic grade 37 50 Where 1,000 books are ordered at a time, special- ly printed front cover is furnished without charge. CREAM OF TARTAR 6 Ib. bokes pe eect ee cee 38 January 5, 1927 DRIED — Apple N. Y. Fey., 50 ib. box 15% N. Y. Fey., 14 oz. pkg. 16 Apricots Evaporated, Choice __ 27 Evaporated, Fancy __ 30 Evaporated, Slabs .. 25 Citron 10 1b. bowers oe 40 Currants Packages, 14 oz. ___. 15 Greek, Bulk, Ib. ~_____ 15 Dates Dromedary, 36s ___. 6 75 Peaches Evap. Choice __.____. Evap. Ex. Fancy, P. P. 30 Peel Lemon, American ____ 30 Urange, American ____ 30 Raisins e Seeded, bulk _________ 09% Thompson’s s’dles blk 9% Thompson’s seedless, 15 oz. isMoenia Prunes oe 25 lb. boxes_.@08 60@70, 25 lb. boxes_.@10 25 lb. boxes__@11 25 lb. boxes__.@12 25 lb. boxes._.@15 20@30, 25 Ib. boxes_.@22 oe GOODS Bea Med. Hand Picked -- 06 Cal. Limas 1 Brown, Swedish Red Kidney Farina 24 packages ________ 2 50 Bulk, per 100 Ibs. Hominy Pearl, 100 Ib. sacks __ 3 50 Macaroni Mueller’s Brands 9 oz. package, per doz. 9 oz. package, per case 2 60 Bulk Goods Elbow, 20 Ib. ~...______ 09 Egg Noodle, 1 Olbs. _. 14 Pearl Barley Chester -2 4 50 DOG ee 7 00 Barley Grits -......._ 5 00 Peas Scotch, Ihe 20.0. 05% Split, lb. yellow —~_-.._ 3 Split green oo 09 Sage Mast: Indiq 2 10 Tapioca Pearl, 100 Ib. sacks _. 09 Minute, 8 oz., 3 doz. 4 05 Dromedary Instant __ 3 50 FLAVORING EXTRACTS Doz. Doz. Vanilla PURE Lemon 135 _.. % ounce ___ 1 35 180 _.. 1% ounce ___ 1 80 3 20 ___ 2% ounce ___ 3 20 300 _.. 2 ounce ___ 3 00 5 50 _.. 4 ounce ._ 5 50 UNITED FLAVOR Imitation Vanilla 1 ounce, 10 cent, doz. 96 2 ounce, 15 cent, doz. 1 25 3 ounce, 25 cent, doz. 2 00 4 ounce, 30 cent, doz. 2 25 Jiffy Punch 3 doz. Carton __..-.-. 2 26 Assorted flavors, FLOUR Vv. C. Milling Co. Brands iily: White 220. 9 90 Harvest Queen _-___ 9 80 Yes Ma’am Graham, BOR ee 2 40 FRUIT CANS— F. O. B. Grand Rapids Mason Sta wink: 8 40 (One ft 8 50 One quart __-.-....__ 9 60 Half gallon ~~... 2 12 60 Ideal Glass Top. Rubbers. Rais Din 6 950. One pint __..__..:... 9 80 One guart 11 75 Half gallon ____. ___ - 16 76 January 5, 1927 MICHIGAN TRADESMAN 29 GELATIN E OLIVES “a utton Buik, 5 gal. k eat fie aon ---- 900 Good _______ Lake Herri Quart Jars, dozen -- 6 00 Medium wn-n-n------- 4 DDL, 100 Ibs ng WASHING POWDERS Pint, Jars, aacn ae Boor, 2 a6 1 Teas ss hen Ami Pd, 3 dz. bx 375 fj ae i. ar, plai Zz. 7 on Ami C : 7 Sj on, Jar vl! dom 1 6p Pork Tubs, 1 Mackerel Brilio a ee ites so F , Bars Q oz. Jar, plain, doz. 2 . ie hoes 144% Tubs, po) ot fat 24 50 Climaline, 4 doz. ____ 4 20 w l - oz, Jar, Pl.’ do... 4 25 badge Hoge, 14% Pails, 10 Ib Wanker il : oo: Gravema, 160, fe -—. 4 00 nae aoe for :o. Siva Stu., doz. 1 35 Loh Asie ea 13 oe ae 24 Large — 3 75 Sean ae Ue - = yi A 7 5 oe das aes ot 368 Bate inte So Sais ee 12°65. Jer. oes ™. 2 60 Shoulders Soe Med. Fancy, 100 Ib. 13 00 Golden Rod, 24 ge as Cooky Sales 26 oz., 1 doz. case __ 6 00 oe 2 4 50@4 75 oe : recs d Gen be eg so ee oz, Jar, stuffed dz. 700 -~ Ones SHOE BLACKENING Luster ‘Box’ st” 3 9g ae ar a : with 5 cases, PARIS GREEN 2 in 1, Paste, doz. Old anf Ga o aaah we ae" %s PR EZ. oo 136 Dutch Clean. 4 Minute, 3 doz. ________ . i ee 31 B OVISIONS Dre . Combination, dz. 3 35 Octagon, 60s ____ dz 2 z a Plymouth, White -__- : 55 «02S: and oo - Clear oe iggy Lagi Bixbys, eg eee 2 00 tay Me aan Zion Institutions & Industries | | ae 3 doz. __-_-- 2 55 oe Short Cut Clear 31 o0o33 00 Shinola, doz, _-______- : 30 Rub No a 6, 100, 10” 5 25 Baking Industry RSE RADISH ete, ana 2 Per doz., 5 0z. ___--_-- y Salt Meats ST Rub No More. 26 Le. 3 3 ae ae PRESERVES SF se -- 28 00@30 00 FG ehceal gostei 1 35 Bun Cleanser, se ure, Ib. pais ___- _ Sil dz a Sitthe. 00 tk pale Lo i ee Sick che cause S& 140 Sant ios, 1 doa . Lon Pure, 6 oz., Asst., doz. 1 10 60 1b poche Sova 14% Bnametine Pee doz. 125 Sapolio, 3 doz 2 2 Japan Buckeye, 18 oz., doz. 2 00 BO 1b) tale a % Enameline hia = : be Soapine, 100, 12 oz. _ ‘ a Medium = ------__-_-- 27@33 JELLY GLASSES 30 ih) pene Toe EZ ldanid, ver dos. 85 Snowboy, 160, 10 oz. 4 00 ae oo ee So eae ne WW it bate en ber doe, igo Snowboy, 24 Large -. 4 80 ea 54@59 OLEOMARGARINE 5 Ib. pails oe 1” Rising Sun, per doz. 1 35 Speedee, 3 doz. ______ 7 20 fell fieh lait rrp cae 54 van ee eae 4 fall cacaace 3 654 Stove Enamel, dz. 2 80 Sunbrite, 72 doz. _ 4 00 it ih phe. Sitting 13 Gadead Gib Bel Car-Mo Brand Compound tierces ce Vuleanol. No. 5, doz. 95 Wyandotte, 48 _____ 4 75 G r hin on Conncund Ge 1% Vulcanol, No. 10, doz. 1 35 ee ” ‘Choice unpowder i 8 oz. eo Stovoil, per doz. 3 00 np Mise 2 a 5 pails, 6 in crate Sausa ee oe Suices : 2 ee f 9 e ges ‘ eo Bologna -------------- 15 SALT allspice, Jamaica --.. @24 Pekoe, n bag aie Sts Coloni si es, Zanzibd ies » medium --~-.... 5 50 Ib, ae Frankfort Pee alee a. ros seed prea ---- _ 95 pen Canton __~-_- Os English Break . pais oo movi Sa 18@20 oo Iodized, 24-2 : oe Genet ae doz. @40 Congou, Medium: ent bo Ganesincn Coeeue, Jolied Med. No. 1 Bbls Gi . ee oa @15 Congou, Choice ____ 35¢ 4 Nace ae eeu Papoucss Tongue, Jellied —__——- a5 Med. No. 1, 100 ie © ee bea @3) Congou, Faney ~~ 42045 I pb P mas a oe 8 farmer Spec., 70 Ib. fa wee 110 a Nucoa, 2 and 5 Ib. _ 20% ro Kerosine __ 14.6 Packers weak 50 ee Mixes Pas gat OA i — Wilson & C rown Gasoline Smoked Meat Crus at, 50 lb. 57 Mixed, 5c pkgs., doz. @45 Medium -... é ce 0.’s Brands Tank Wagon” 18.7 22ms, Cert., 14-16 ib @2 — Rock for ice Nutmegs, 70090. oF Chie rH wae 25% Solite Gasoline ______ 20.7 Hams, Cert., 16-18 lb. Oss ei ee tae Ib., each 85 Nutmegs, 105-110 oon Or Wale 50 Special Bo -- . Se Gasoline 41.1 i dried beef : Block. ae hai Ib. bbl. 4 24 Pepper, Black Cee Gas a . : ace bag #_F. Navhtue 24.6 ne --------- @32 Baker Salt, 280 Ib. bbl. 4 10 Pure Gr : : Cotton, 3 nets a a nie 475 Atlantic Red Engine. eg Pienic Boiled me .--. GY a, 2 = aor ----- 5 16 Allspice a oo Cotton, 3 ply pails i 35 ond, 144 box _.__ 609 Winter Black : Hams ‘ 70, . Table Deas Cc , Jamaica -_ @18 Wool, 6 ply a Diamond, 144 box —-_- 6 09 Winter Black -—-.---- 122 peiams ————------ 35 @37 28, 10 lb. Table _____ 5 Cloves, Zanzibar @46 Re so _ 4 , -. 6 00 oiled Hams 2 sgh epee 500 Cassi 7 oe ae : --.. 44 @44 28 Ib. assia, Cant Oe Biel Adee 6 larine en Ba OR Bho, SRE et Ohio ne 5D As box 6 00 rine BON 24 @36 6-10 Ib. ory, Smoked, sao eens on Se Sone 20 o 60 ee ee Mace Penuane 0. ae 1ite Wine, 80 grain__ 9 Blue Gaal 4a 5 60 Beef Pepper. Ltd a 130 White Wine yr erain__ 26 eliable, 144 Bonel y oe @' ee te, Att 475 ipsa Warcale B neless, rump 26 00@28 60 Notwiess 2) ts @50 ie au ety. Matohts oe Taeht ee ae Sa e k as TOP new FF Seaae ce eee. Wiis @o0 N oo .r, : < oo E WTR epper, Nadie 2 = INO. 0, per gross 5 MINCE MEA ae 64.2 Mince Meat = Pepper, Cayenne -_-_ @32 No. 1, ‘per gross _—- - . eo a G = prika, Spanish @4s ; Der Stross 12 Nowa Such @ dos, 6 47. Seecial heavy 68.2 Condensed No. 1 car. 2 00 ve 0 ---= @42 No. 2; per gross “1. 1 60 Gasket @ len ence FOO jy seg tall --- 68.2 Condensed Bakers brick 31 a No. 3. per gross _-_ 2 0 Libby, Kegs, wet, ib. 22 1ransmission Oil ___- 70.2 Moist in glass ------—- 6 50 = : Chi - tolls, per doz, 80 MOLASSES Finol, 4 oz. cans, doz. 1 50 bas 5 cee Secor: ee --_ 1 35 sr, No. 2, doz. 60 inol, 8 oz. cans, d Pig’s Feet ELe}*} 44°) ae celery Sait, 3 oz. ____ = Roe hester, No. 3 “9 i , doz. 2 25 Cc ae = ZE Sage, 2 95 a dom, 308 Parowax, 100 Ib 9 ‘ooked in Vinegar = a ABC, 4 0%. —_----_ 99 «Rayo, per Coz. 7 poo a 28 bee = Onion Salt - sn weeks roo ie 2 eee 4 50 x SONG 135 vag T . 20. : : fa = ducliy. 314 on | : i 10 00 = onelty, 3% oz. -.-. 3 2f : Baskets fo oe 25 00 S Kitchen Bouquet ____ 4 os sushels, narrow be Sy L: E band Kits, ci 1 95 = tar a Eeaveg 2. 20 wh handles __... 4 % 4m. sone a Matforsin Yon v=. 3) ashes; marrow band, ¢ Ov ANS. col 5 00 Thyme, I eon an - giket. drop tangle. - 3 On Market, drop | dle : Tumeric, 2144 oz. _.__ 90° Market, si a aa oe Sot Mot pr he Ge Pe ee 0% 90 Market, ‘extta —-----~ 1 60 Beef, + =o case lots ___ Splat, iatge G Beef, anaes ia _ ener Splint, mediura“2_W7- 7 50 old Brer Rabbit Sheep, a skein ____ 5 : Splint, small —_"-—_—- 6 5 No. 10, 6 cans to c ——- Se SOAP Corn a. 6 50 Yo. 10, 6 20 i No. 5, 12 cans to pgp 5 A i Kingsford Ch : » 12 se 6 4 Z RICE im. Family, 1 ‘ rd, 40 Ibs. ____ Barrel, 5 o No. a ee is Waacr Blinc Base ae Fixport. aan Bona box : 30 Powdered, bags ______ it Barrel, 5 gal., each -_ 2 40 No. 1%, 36 cans to es. 5 50 Fancy Head 2.2...) ae Big Jack, 60s ig ‘°’ Aree, 45, 1 Ib. pkgs. 3 0 Barrel, 10 gal., each_. 2 55 o Green ‘farer Rabbit Deoken ou. fe Va 100 box 5 a Gusher ae 2 eae ia ee No. 10, 6 cans to case 4 95 ake White, 10 box 4 05 fe a 07 Pai No, a 12 cans to case 5 20 : ROLLED OATS moe White Na. 10s 4 10 TAG at. Gaavatiog 2 40 No. “i 24 cans to cs. 5 45 Semdac, 12 pt. cans 27 Silver Flake, 12 Fam. 2 25 nN No More White A — 12 qt. Galvanized ____ 2 60 No. 114, 36 cans to cs. 4.55 Semdac, 12 at. cans 4 7 Quaker, 18 Regular __ 1 80 aa 100 box . 400 Arce 48, 1 Ib. pkgs. 3 60 14 qt. Galvanized ____ 3 00 wo, Aunt Dinah Brand ae Quaker, 125 Family — 2 70 ou fo ae & Ga sh ae aan 5 00 No. 10, 6 ¢ LES s, 12s, M’nu or. f sic, 100 bo: parc iehalnet Oly kgs 0 qt. Ti give No. 10 6 cans to case 3 25 oS Wee the ou -o 20 Mule Borax, 100 be : - Silver Gloss, 48, oe a sii n Dairy _.. 4.00 No. 2%, 24 cans sept 3 7 Bare 1600 count ~_ 17 00 — Ar Ib. Jute -_ 3 35 eo 8 iy at - 6 50 een is pkgs. _.-. 5 35 Mor Ww ae No i's as a bis., 800 co acks, 90 lb. Cott . p Rose, 100 box ne = jeer, 48-1 ________ anes eres, ond. 4 lets Ae ae 320 5 gallon, 400 eral 4 . ro or 100 box ee é co Fiser: 50 fis. 0 ’ 08 Mouse, rot, 5 70 Fancy Open Kettle _.__ 74 39 Gall Sweet Small RUSKS tae toe _ Po 1 a6 Rat, wood’ oe Sy oeioanedes a Oe 42 00 Holland Rusk Co. rh Mera een encegeeras ca fon See Rat, spring ------W-_- 1 00 ete gee 41 , se ran P aan ee Mouse, spring ___---- ee ear a a Di Pickles if con yackeeee +o sei ey ie a2 4 86 Corn Mouse, spring __--.._ 30 Molisans 4 Cane 1000 me 5 gal. _.__ 22 00 36 roll packages __-__ 450 Grandpa ‘Tar box _ 570 Blue Karo, No. 1% 2 36 es Tubs bove om GL 540 e, 45 gal. __ 22 50 - carton packages _. 5 20 Grandpa_ Tar, . ~ 210 Blue Karo, No. 5, 1 dz. 3 23 ph Galvanized ____ 8 50 ie eee ee Ee gs PIPES carton packages _. 265 Quaker Hardwater ae aa ee ee 03 Saal Gatyacisen ae ’ , ; 2 & : et "9 * < ea ° 1 : : aAIVaANIZe a Bove, 28, 8 1b Biack 4 30 ob, 3 doz. in bx. 1 00@1 20 ght eeaeia eo fs box. 2.86 Hed Karo, No. - t dz. : ed _.. 6 50 Dove, 6 10 Ib. oe pa ee ee eos wt. 109% $41 Banner, Globe = ‘almetto, 24, 2% lb._ 5 25 attle Axe, per doz. 2 75 ae Williams Barber ' Brass, single —.-.---- 00 : a 2 Fete er Bar, i a ee nurs Bicvele 220 4% | SAL SODA Williams Mug, per ag = Imit. Maple Flavor Glass, single Cees ce A Whole POTASH Granulated, bbls. ---- 1 80 Grenes, No. 1%. 2 dx. 3 09 Double Peerless _---- 3 50 Abneals, Secamen xi Matus, 2 dex 27 Compad 6 arin CLEANSERS Grange, No. § 1 doz. 431 Northern Que ------ 7 50 ee 18 3 ‘ » No. 10 -____- 41, Northern Queen a Fancy Mixed a FRESH MEATS packages 2 Universal --_-_____-- 735 =e : ee 40 niversal 7 OF Filberts, Sicily 22 Beef in eee os Peanuts, Virginia Raw 094 Top S coy eer : i: oH Vi : aa ea SS Gre ae 2 ; ood Bow Peancia, Sie enaied cn a cere & Heif. nD WT widdicn p = ’ Gr en Label Karo, 13 in. Butter ___ Is Peanut Steers & H’f. 14@16 Tablets, % lb. Pure .. 15% i een Label Karo 5 15 in: Better : bo Peanuts, Jumbo, retd. wie Med. Steers & Ht 184919 Tablets, % Ib. Pure —- 19% i). HEN? aro... 619 15 in. Butter "7" 9 00 7 umbo, std. 1°44 Com. Steers & 1. eg FA Ree: |. oeemeerten mma eer err a Ei i M » ie hee asain : cn! ei 20 : shes f. 10@12% al boxes, Pure : ion 3] ZER i ‘a. ee ne eae 25 00 , Jum ee fF oS er, per gal. 55 es Soe Tee 40 ee eae Re ee 11% i i gal -- 195° WRAPPING PAPER Walnuts, California ie s Mcatun sehen net ten ce meee en a ee 13 HERRING H Mi hi Maple Adagae es white_ 05% Fa Salted Peanuts Commie oe 10 Holland Herri i = wa a ae Butel oo eo 0 Faney, No. 1 -_-_---- 13% Mei Mixed, Keys oe £00 F (hn 8 Gan 6% Ae nomen 16 Top Mied, half bbls. ____ i, TA Kratt Sistas 7 ween NO DOD anna nena nnn “ee iis. 9 6 BLE SAUCES aft Stripe ----_____ 09 Almonds snows ae 70 og Ae Co eT 15 maners. Wace ee “ . Hf Lea & Perrin, large. 6 00 YEAST : Peanuts, Spanish, ora 12 Milkers. half bbis. _.10 Lea & Perrin, small__ 335 Magic, ; CAKE 125 lb. bage ._.___. 11% Spring tae Milkers, bbls. i “i9 . i. 1 60 Sunlig tac eae pater Peace ee 32 aor . KKK K, Norway .. 19 50 nhs ig Se anil mice 2 40 Sunlight A a oe 2 8 hag gegen ie oe ee 8 Ib. a asco, 2 of. 2 é vA... oe tag ee 3 Walnuts ..-..----- is — o--2---------- 22 «Cut ee ne a ea Sho You, 9 oz., doz. ‘ - Yeast Foam, 3 doz, _ sae woe OF oo 28 Boned, 10 Ga i es se a latge 3 . 20 Yeast Foam, 1% doz. 1 35 . - can cases z Ast sma ee a= , $4.80 per case Capers, 2 oz. ........ : Es 7X EAST—COMPRESSED rrrere ¢30 Fleischmann, per doz. 30 30 ———————— Some Object Lessons in Growing White Pine White pine planted May, 1913. Then about 9 inches high—after thirteen years growth the best are over twenty-two feet high. Picture taken 1924. Three miles South of Willfamsburg. With proper protection these trees will continue growing at a steady rate and at 100 years the best will be the size of veterans shown in another pic- ture. The matter of ownership is an un- certain factor in their development. Death—diverse interest of the heirs— a pinch in financial affairs or a much greater profit if their value was invest- ed in business are factors that tend to conversion of 60-70 or 80 year old trees into lumber. Looking at the pic- ture of the veterans we can well un- derstand that recreational value can be of far higher estimation when the ownership is in the hands of the State where the impregnable corporate ca- pacity and absolute command of time will result in complete utilization of all the various attributes of such a for- est. We have here forest growth of great interest to all nature lovers. The largest trees are referred to technfcal- ly as veterans because they are more than two feet in diameter. These vet- erans are about 100 years old and in a fully stocked part of this little tract the view is impressive and inspiring and we can then appreciate to the full- est extent the stately beauty of a for- est park composed of several square miles of such a growth. It is a thrilling object lesson, show- ing the vital need of forest planting now—of white pine on State land. There is no machine made process MICHIGAN of speeding the formation of the rings of growth. A prompt beginning and adequate protection are the factors which must be properly dealt with. These trees are about 50-55 years of age and during good seed years will produce a large amount of seed. 1924 was a prolific seed year and I gathered more than two bushels under one tree where the red squarrels had clipped the stems of the cones about the last week in September and I was on hand to pick them up before the squirrels had time to hide them. At that time the cone scales were packed tight and needed drying before the seed could be jarred loose. All conservationists and especially Boy Scouts and s‘milar associations can do helpful work to rebuild our forests by gathering the pine cones the last week of September and early days of October and send the cones to the State Forest Nursery, Roscommon, or Dept., M. to Forestry Lansing. S. C., East Scotch pine planted May, 1913, on an exposed hill top. I found them subject to injury by red squirrels eat- ing the terminal buds during winters of deep snow. That may not happen when the frees are a few years older. This TRADESMAN species is extensively used in French forests. They make better timber than jack pine and grow to much greater size. And I believe they would grow well on locations now taken up: by the jack pine. Frederick Wheeler, Vice-President Michigan Forestry Ass'n. — ++. ___ Proceedings of the Grand Rapids Bankruptcy Court. Grand Rapids, Dec. 28—In the matter of John Pethick, Bankrupt No. 3052, the first meeting of creditors has been called for Jan. 14. In the matter of J. Ross Thompson, Bankrupt No. 3053, the funds for the first meeting have been received and such meeting has been called for Jan. 14. In the matter of Albert L. Joyce, as Joyces Orange Squeeze Bottling Works, Bankrupt No. 3058, the first meeting has been called for Jan. 14. In the matter of Frederick F. Marck- wardt, individually and as Grand Rapids Laundry, Bankrupt No. 3054, the first meeting has been called for Jan. 13. In the matter of Roy H. Quay, Bank- rupt No. 3044, the funds for the first meeting have been received and such meeting has been called for Jan. 13. In the matter of Carl Reed, Bankrupt No. 3050, the funds for the first meeting ahve been received and such meeting has been called for Jan. 13. In the matter of Anthony Pitch, Bank- rupt No. 3044, the funds for the first meeting have been reecived and such meeting has been called for Jan. 13. Dec. 28. We have to-day received the schedules, order of reference and adjudi- cation in the matter of George F. Bost- wick, Bankrupt No. 3059. The matter has been referred to Charles B. Blair as referee in bankruptcy. The bankrupt is a resident of Grand Rapids, and his oc- cupation is that of a laborer. The sched- ules show assets of $625 of which $625 is claimed as exempt, with liabilities of $2,752.99. The court has written for funds and upon receipt of the same, the first meeting of creditors will be called and note of the same made herein. The list of creditors of said bankrupt are as follows: Gerritt DeYoung, Grand Rapids __$225.00 Heyman Furniture Co., Grand R. 176.10 Barber Asphalt Co., St. Louis, Mo. 128.36 Leo. J. O'Riley, Grand Rapids - 165.05 Devries Sheet Metal Works, Grand Rapids = | _—- . 2ooe Niles Paper Co., Grand Rapids ____ 49.00 Silver Creek Fuel & Feed c., Grand BRanids = >.) ee ee ae) Alden & Judson Hwe. Co., iran Ranids ca 11.00 Grehl Bros., Grand Rapids _ sae 8.00 ° Foster-Stevens Co., Grand Rapids 10.00 G. R. Boiler & Iron Works, Grand Rapids ie ee Herald & Press, Grand Rapids __ 74.00 W. B. Tennis, Grand Rapids ______ 20.00 Star Transfer Co., Grand Rapids__ 12.00 Toleson & Co., Detroit So ee State Accident Fund, Lansing ____ 49.00 Travis Lumber Co., Grand Rapids 2.07 Tisch-Hine Co., Grand Rapids ____ 28.85 Mich. Bell Tel. Co., Grand Rapids 50.00 : Glew, Grand Rapids _ 25.25 A. E. Marchus, Grand Rapids _.__ 65.00 Underwood Typewriter Co., Grand Page a 5.50 Taylor Typewriter Co., Grand Rap. 265.00 G. R. Lumber Co., Grand Rapids Meyer Transfer Co., Grand Rapids 78.69 G. R. Steel & Supply Co., Grand AUIS ee ie 12.89 G. R. Blow Pipe & Dust Arrester Co., Grand Rapids 8.00 Shipman Coal Co., Grand Rapids__ 5.15 Franklin Fuel Co., Grand Rapids_ 135.60 Duma & Sons, Grand Rapids ____ 7.40 G. R. Ady. Co., Grand Rapids 60.00 Charles Jeltes. Grand Rapids 12.52 Perkins & Waters, Grand Rapids 35.00 Artistic Ad. Co., Grand Rapids 34.46 Byinton Studios, Grand Rapids 10.50 Central Engraving Co., Grand Rap. 7.50 Echo Publ'shing Co., Grand Rapids 44.00 East End Electric Co., Grand Rap. 24.09 B. F. Edge Co., Grand Rapids _ 14.19 Wiess & Wiess, Grand Rapids _ __ 35.00 G. R. Ass. of Com., Grand Rapids 25.00 G. R. Electrotype Co., Grand Rap. 8.66 G. R. Gravel Co.. Grand Rapids __ 99.88 Herald, Grand Rags 2 174.60 Press, Grand Rapids 109.35 Independent Studios, Grand Rapids 6.25 National Co-operative Oil Co., ‘ Grand Rapides 110.00 Monarch Printing Co.. Grand Rap. 132.60 Gleye Hardware Co., Grand Rapids 23.50 _ Dec. 30. On this day was held the ad- journed first meeting of creditors in the matter of Joseph M. Avery, Bankrupt No. 3067. The bankrupt was present in *per- so and represented by attorney Bartel J. Jonkman. One creditor was present in person. C. Cc, Woolridge was named trustee, and his bond placed at $100, January 5, 1927 The adjourned first meeting then ad- journed without date. On this day also a first dividend of 10 per cent. has been declared in the matter of Lacey Co., Bankrupt No. 3001. Administration expenses to date were also’ ordered paid. Jan. 3. On this day was held the first meeting of creditors in the matter of Cazimir Orlikowski and Leon F. Orli- kowski, individually and as copartners as Orlikowski & Son, Bankrupt No. 3051. The bankrupt Cazimir Orlikowski was present in person and represented by John Smolenski. attorney. Creditors were presented by Hilding & Hilding, attor- neys. Claims were proved and allowed. Robert S. Tubbs was elected trustee and his bond placed at $500. The bankrupt present was sworn and examined without a reporter. The first meeting then ad- journed without date. On this day also was held the sale in the matter of Orlikowski & Son, Bankrupt No. 3051. The Bankrupt C. Orlikowski was present and represented by attorney J. J. Smolenski. Creditors were prese..t by Hilding & Hilding and Edward De Groot. Several bidders were present in person. The final offer of M. W. Kilaas- sen, of Grand Rapids, in the sum of $910 was accepted and confirmed. The sale then adjourned without date. On this day also was held the sule of assets in the matter of Charles Gerber, Bankrupt No. 3005. The bankrupt was not present or represented. The trustee was present by Jackson, Fitzgerald & Dalm and in person. Bidders were pre;- ent in person. The property -was sold on final offer to Charles C., Hill, for $50v. The sale was confirmed and the meeting: adjourned without date. On this day also was held the sale of assets in the matter of Stuart Lyon as Lyon Music House, Bankrupt No. 3045. The bankrupt was represented by Knap- pen, Uhl & Bryant. The trustee was present in person. Bidders were present in person. The property was sold to Orwant Jewelry Co. for $375. The sale was confirmed and the meeting adjourn- ed without date. In the matter of Holland Canning Co., Bankrupt No. 3046, the adjourned first meeting has been further adjourned io Jan. 7. In the matter of Coary Hanover, Bank- rupt No. 3055, the funds for the first meeting have been received and su_, meeting has been called for Jan, FZ. In the matter of Ethel Rosenberge1, Bankrupt No. 3025, the trustee has file | in said court his report of the receipt of an offer from E. lL. Howard, of Vest: - burg, of $225 for all of the assets of this estate as shown by the inventory and appraisal. The property is appraised at $513.75 and consists of a stock of milli- hery and kindred merchandise and at- tendant fixtures for the conduct of such business. The property is located at Grand Rapids. The date of sale is Jan. ei The sale will be held at the office of the referee, in Grand Rapids. An in- ventory may be seen in the office of the referee and in the hands of C. W. Moore, Belmont. All interested should be present at the time and place of sale. In the matter of Lawrence W. Booz ae Bankrupt No. 2867, the trustee has re- ported the receipt of an offer of $300 from Ernest M. Johnson, of Muskegon, for a certain parcel of real estate located at Muskegon Heights, and appraised at $1,600. The date of sale is Jan, 17, and will be held at the office of the referee. The trustee is Geo. D. Stribley, Union National Bank building, Muskegon, anil those interested in looking the property over may apply to him. —_——_-_2s2->______ Poor Investment. spent ten thousand dollars, With a pat upon his back. sent my boy to college, And got a quarterback. pee A COMPLETE LINE OF | (jood Brooms AT ATTRACTIVE PRICES a MICHIGAN EMPLOYMENT INSTITUTION for the BLIND SAGINAW W.S., MICHIGAN ww NN We 4 tt h! of ene January 5, 1927 Dolls Are Daily Sellers at Sturmer’s. Fifteen years ago C. A. Sturmer. at Port Huron, Michigan, was selling hardware and along with his hardware line he was selling some coaster wag- ons and velocipedes, as many hard- ware stores do. As time went on these goods led to stocking doll buggies. Finally someone suggested that he ought to sell dolls with the doll bug- gies. Mr. Sturmer thought it would be pretty far-reaching to try to sell dolls in a hardware store, but at length the logic of the suggestion appealed to him and about six years ago he added a few dolls. . He says now that one is not selling toys unless he has dolls and dolls have become an every-day seller in his store. é No one walking or riding along Military street, in Port Huron, will fail to see the big electric sign over- hanging the sidewalk at Mr. Sturmer’s store, announcing: °C. A. Sturmer, Hardware and Toys.” The two have been so linked with Mr. Sturmer’s,name so long that when the people of Port Huron think of toys they think of Sturmer, and vice versa. Hanging throughout his store, after the fashion of many department stores, Mr. Sturmer has very neat framed signs suggesting the lines he carries and indicating their location. The rst of these signs that the customer sees upon entering the store and glancing to the right reads: ‘Chil- dren's Wheel Goods Upstairs.” The sign hangs right by the stairway. Wheel goods and large toys are dis- played the year ’round on the second floor. The next thing the customer sees is a case filled with dolls. This wall case, completely enclosed with glass, stands in the same place throughout the year, and on down the,same side of the store, rearward, are open shelves filled with less expensive dolls, Teddy bears, games, musical instru- ments, books—a very good variety of lighter toys. The wall case which houses the dolls is illuminated with electric lights and in view of the prominence that Mr. Sturmer gives to dolls it is no wonder that dolls do sell daily. There is little doubt that they would do the same thing in other hardware stores if they were given the same at- tention. The question is, does it pay to give so much attention to dolls? Mr. Sturmer says it does; that he has proof of it every day in his busi- ness. Someone perhaps comes into the store with the idea of buying one doll. Before leaving she may buy two or three dolls, so strongly do they appeal, and she may buy articles from the regular hardware lines that have come to her attention while she is buying the dolls. Aluminum ware, glass bak-_ ing dishes and other articles in which women are always interested are kept attractively displayed near the dolls. As to the price people will pay for dolis, there seems to be no limit, MICHIGAN Mr. Sturmer relates that on one oc- casion he bought a doll for display in his wondow, hardly expecting he would find a buyer for it, since it would re- tail at $25. The doll had been in the window only a short time when a man came in and asked the price. “Twenty-five dollars,” said Mr. Sturmer. “Do it up,’ replied the customer, —~+2+.____ I do not despise genius—indeed, I wish I had a basketful of it instead of a brain, but yet, after a great deal of experience and observation, I have ve- come convinced that industry is a bet- ter horse to ride than genius. It may never carry any one man as far as genius has carried individuals, but in- dustry will carry thousands into com- fort and even into celebrity, and this it does with absolute certainty; where- as genius often refuses to be tamed and managed, and often goes with wretched morals. If you are to wish for either, wish for industry. Julian Ralph. TRADESMAN Business Wants Department Advertisements inserted under this heag for five cents a word the first insertion and four cents a word for each subse- quent continuous insertion. If set in capital letters, double price. No charge less than 50 cents. Small display adver- tisements in this department. $4 per inch. Payment with order is required, as amounts are too smal! to open accounts FOR SALE—Small stock of merchan- dise—3 tables, 1 safe, 1 case, and adding machine. Will sell at a very reasonab’e price to interested party. Inquire of A. Danto, East Jordan, Mich. 454 FOR SALE—One National cash regis- ter, one Angledile computing scale, one Rotospeed duplicating machine. Cheap for cash. New Haven Cash Store, Mid- dleton, Mich. 455 FOR SALE OR RENT—Modern brick store, suitable for any kind of busine:s. Best location. Living rooms above. On trunk lines 29 and 60. Ask for informa- tion. W. B. Abrams, Tekonsha, Mich. 450 FURNITURE Building For Rent—Three floors and basement. 8500 ft. of floor space. Did a $40,000 business last year. Has been furniture location for years. Sickness cause for selling out. Write for particulars. G. H. Kilian, Albion, Mich. 451 For Sale—Stock of general merchandise and fixtures, to settle an estate. Wallace 3ros., 159 Pipe Stone Street, Benton Har- bor, Mich. 448 31 I WILL PAY CASH for part or whole stocks of General Dry Goods, Shoes, Furnishings, Clothing, and Bazaar Goods. Call or write Jack Kosofsky, 1235 W. Euclid Ave., Northway 5695, Detroit, Mich. Pay spot cash for clothing and furnish- ing goods stocks. L. Silberman, 1250 Burlingame Ave., Detroit, Mich. 566 CASH For Your Merchandise! Will buy your entire stock or part of stock of shoes, dry goods, clothing, fur- nishngs, bazaar novelties, furniture, etc LOUIS LEVINSOHN. Saginaw. Mich. ASK FOR (GEESE RK variety for every taste Link, Petter & (Company Investment Bankers 6th FLOOR, MICHIGAN TRUST BLDG. GRAND RAPIDS, MICHIGAN 7 j o3. £ 9 y Y i \" \ _ >) > Ly S = Ae A \\ Yi + \ \\" \ = o ~ » GRAND RAPIDS ARMORY : _____ Admission 30¢ Children 15< HOURS 10 A. M. 10 P. M. 32 Cause of Our Crisis With Mexico. Big Rapids, Jan. 3—I happen to be one of a large number of Americans who have been unable to ascertain what our present controversy with Mexico is all about. In this predica- ment I am disposed to appeal to the Tradesman to come to my assistance and thus clarify the situation in its usually effective manner. Regular Reader. The new year brings to fruition a certain seed of international conflict which has been germinating for a long time. The crop of dragons’ teeth is assured; the question is how to meet the peril Shall we permit our citizens to be trampled on or shall we mow down the enemy with our armed forces? Or is there a third method of settling the dispute? The crisis arises from the ultimatum delivered by President Calles that the laws embodied in the Mexican consti- tution of 1917 will be enforced after January 1, 1927. These laws are de- signed to reduce the foreign economic ownership of Mexican property. The United States admits the right of Mexico to enact these laws, but pro- tests against the retroactive features, Among the provisions of the constitu- tion are the following: All owners of oil lands acquired prior to 1917 must exchange their absolute titles before the end of December for fifty-year leases under penalty of forfeiture; within ten years corpofations must sell their holdings so that at least 51 per cent. shall be owned by Mexicans; no foreigner shall acquire land within 100 kilometers of the border, and such land now owned shall be sold to Mexicans on the death of the present owners, These laws involve partial confisca- tion of American property. There is no disputing the fact that a lease is less valuable than the fee and that the fore- ed sale of stock will be disadvantage- ous to the present owners. What are we going to do about it? In the first place, we should consider how seri- ous the losses will be. Oil lands will fiin otit to a great extent in fifty years; corporations may still retain 49 per cent. of their holdings; foreigners may continue to own their property near the border during their lives. Then we should examine the consistency of our own laws. The slaves of the South- ern states were property that our con- st'tutional amendment confiscated; the prohibition law practically confiscated brewery property; our alien laws pre- vent the ownership of land by certain foreigners. Granting that Americans are bound to suffer loss, what action shall we demand of our Government? Shall it be withdrawal of recognition, with probable armed intervention? Shall we do nothing and accept the losses with the best grace possible? Or shall we submit the question to impartial arbitrators? Ex-President Obregon has been quoted as suggesting that the entire dispute be submitted to the Permanent Court of Arbitration at the Hague. Have we any reason to believe that th’s court would be partial to Mexico or hostile to the established system of ownership or to existing in- ternational law? It is possible for Calles, while insist- ing in words that the laws cannot be MICHIGAN modified, to have them applied in such a way as to nullify their apparent in- tent. Such a course would not be characterized by dignity, but it would save his face It would still leave American property in Mexico subject to confiscation at the whim of an ad- min‘stration, however, and consequent- ly could not be permanently satis- factory. While the objectionable laws be- came formally effective Jan. 1, our State Department is well advised in meditating no action until there has been an actual violation of American rights. If it should turn out that the Mexican government is going to al- low the laws to be a dead letter for at least a while, nothing would be gained by further protest. And if, on the other hand, that government should enforce the laws in a way which vitiated the assurances of President Calles the protests we then would make would have lost nothing by the delay. Under the circumstances we can only mark time. Whether we shall be compelled to do more than this is a question the answer to which will be given by Mexicu, —_2+--___ Personal Visit To All Sugar Produc- ing Countries. New York, Jan. 4—To reach home from a world tour of sugar producing countries at a time when the price of raw sugar again is sufficient to cover its cost of producing is, indeed, most gratifying. There have been very few days in the last few years when such a statement could have been made. In the last few months I have visited fifteen foreign countries and have seen something of the beet fields of Great Britain and continental Europe and the cane fields of Cuba, Java, the Philippines and Hawaii. One of the outstanding impressions of the trip is the results obtained by the co-opera- tion of the sugar producers in Java, the Philippines and Hawaii. In these three fields marauding for land and cane is almost unknown. Java and Hawaii maintain . agricultural experi- ment stations of surpassing value, one nearly fifty. the other over thirty years old, the Java station supervising everythine from the planting of the cane to bagging the sugar. The sugar producers of these three fields are as closely organized as those of Europe, and all advance their own industry as a whole. All these facts are well known but seeing them gives emphasis to their usefulness in giving a sus- tained agricultural policy and so secur- ing some slight profit even during the Past two vears, when the U. S. and Cuban producers have worked largely without profit and many at consider- able loss. Leaving Genoa in early September we did not see the land of a completely self-governing people, except Japan, until arriving at San Francisco three months later, a traveled distance of about 20,000 miles. This largely meant English. Dutch and U. S. ter- ritory and mostly English traders. From current commercial reports the U. S. stands next to Holland in pur- chase of the tropical products of Dutch Java and next to England in English Ceylon, notwithstanding our rich trop- ical possessions in the Philippines and the West Ind’es and our relation with Cuba. We purchase jute, rubber, tea, coffee, cocoa, cocoanuts, spices, cam- phor, quinine, kapok and a long list from the Dutch and English tropics. In fact, our market is the backbone of their tropical cclonies. It aroused interesting thoughts to fit in these facts with the present at- titude of Great Britain toward our TRADESMAN sugar or to compare the prosperity of Java sugar producers with the situa- tion in Cuba. Great Britain since the war not only has adopted the policy of imperial preference on sugar but is now developing beet sugar at home by giving a direct bounty of over 5 cents a pound. It was interesting to see these British beet fields and factories and to recall my war days on the In- ternational Sugar Committee when Great Britain was here for Cuban sup- plies. Cuba then yielded a commercial position of vast advantage—a patriotic step not elsewhere duplicated in the allied commercial world—and speeded the wheels of her vast production, largely in behalf of British necessities. Meanwhile Java sugar producers en- . joyed economic freedom during the war years and to-day are not only w'thout bonded indebtedness but their plants and physical assets in most in- stances are written off entirely. Under these circumstances it is difficult not to sympathize with Cuba in the ef- fort she continues to make to correct her situation by some short cut meth- od, even when you are not in accord with its economics. As has been pointed out so long, a race for the sugar markets of the world has been inevitable. In fact it has been on for several years. As the largest producer Cuba had to find and to hold foreign markets or yield to others. Cuban producers had not had the experience of Java and Hawaii in co-operative effort and so could not be induced to try co-operation in export markets and hence the choice of re- striction. It was like turning “left” and to the rough road when the trav- eled road and sign board said, “right.” Its grave danger, if long contained, is its tendency to strengthen Cuba’s world competitors and to weaken even her own low cost producers and col- onies. President Machado is an able business executive and I feel sure he would recognize any tendency to in- crease beet sowings in Europe this spring as a danger signal to Cuba. How easy it then would be for him to remove the restriction promptly. and to let the colonies bring in the balance of their cane, especially if there was co-operation of producers and colonies to handle Cuba’s surplus production in export markets under a permanent marketing plan. It is to the interest of our people that Cuba should be en- couraged not only in sugar production, but in a larger development of tropical products, of which we are the largest consumers in the world. Earl D Babst, Chairman Am. Sugar Refining Co. —_—_22-2—_ —_ Items of Interest to Grand Rapids Council. Mr. and Mrs. Ray Johnson, of Plainwell, were guests of Mr. and Mrs. R. E. Groom at the dinner and dance given by the United Commercial Travy- fers of America at the Pantlind Hotel New Year's eve. “Jimmy” Murray, son of Jas. L. Murray, of the Grand Rapids Brass Co., who is attending Howe military academy, spent the holidays with his parents. F. L. Kuehne, who had the misfor- tune to break his ankle while visiting his son at Culver military school on Thanksgiving day, has sufficiently re- covered to have the cast removed. His many friends will be glad to see him standing on both feet again without the use of cruches. Mrs. Ellsworth Holt and daughter spent the holidays with Mr. and Mrs. A. E. Atwood, on Giddings avenue. The general booster letter sent out by the Seeretary-Treasurer is bringing good results, both in the interest man- January 5, 1927 ifested in securing new members and the response of the old members in paying their assessments and dues, as requested in the letter. May the good work continue. Mr. and Mrs. W. G. Bancroft spent the Christmas holidays with their son in Detroit, who..returned to Grand Rapids with them to attend the dinner and dance of the U. C. T. in the Pant- lind Hotel. On Saturday, Jan. 8, at 12:45 p. m. the Salesmen’s Club of Grand Rapids will resume their luncheon meetings in the Rotary room of the Pantlind Hotel. The meeting will be in charge of Committee No.. 1. Prof. Tudor Lanius, of Junior College, is chairman of the committee. Unfortunately, the Scribe is unable to state who will be the speaker and other entertainers. Prof. Lanius’ committee has always provided an educational meeting, as well as one of high class entertain- ment. The United Commercial Travelers of America will hold their first meet- ing of 1927 Saturday evening, at 7:36 p. m. in the council rooms of the Rowe Hotel. This meeting is essen- tially a booster meeting and a large number of candidates will be initiated into membership of the order. All members who attend may bring their wives or sweethearts who will be en- tertained at cards on the mezzanine floor. Owing to the many social af- fairs of the holiday season and with the fifth dance in the series of dances held on the 15th, there will be no social program after the business meeting- - no refreshments or dancing and no prizes in card games. Purely an in- formal evening at cards for all those who attend. The Scribe. HART BRAND CHOICE OF THE LAND Look for the Red Heart on the Can LEE & CADY Distributor Sand Lime Brick Nothing as Durable Nothing as Fireproof Makes Structures Beautiful No Painting No Cost for Repairs Fire Proof Weather Proof Warm in Winter—Cool in Summer Brick is Everlasting GRANDE BRICK CO. Grand i SAGINAW BRICK CoO., Saginaw. JACKSON-LANSING BRICK Rives Junction. - SSE Se ae Sia - See ER Aa OEM U IN ENE NNGD ici etek ih oR ial ieee ms a. nee More Profit to You by increasing turnover. When you sell goods with an established price which protects your margin of profit— then rapid turnover makes you money. In pushing KG Baking Powder Same price for over 35 years {5 oni D5E (more than a pound and a half for a quarter) with the consistent quality and price advertising behind it—with the price plainly shown on the label—you can increase turnover and get more profit on your baking powder investment. Millions of Pounds Used by the Government Disappointed and up the street ae Or-- This group meets every demand for raisins Women are “choosey” nowadays. And they get what they want—even if they have to go up the street for it. Yet when raisins are ordered, you can please any woman in the country with these four Sun-Maid packs. And only these! One woman wants a seeded raisin for certain cakes. Only Sun-Maid Puf- fed, which aren’t sticky, can satisfy her. 1G @) Cy) ae Another prefers seedless raisins for her pies and puddings. She definitely wants Sun-Maid Nectars; for they alone carry the flavor and fragrance of the fresh grape. <2) meu A, And the woman after a bargain in raisins is never so pleased as with the economical, yet good quality “Mar- ket Day Special,” in the 4 Ib. or 2 Ib. bag. Sun-Maid has anticipated every de- mand on you for raisins. Made it easy for you, with just one brand to stock, to please and sell every cus- tomer. SUN-MaAID Products Distributed by SUNLAND SALES COOPERATIVE ASSOCIATION Offices throughout the World arate errr reiterate eeretere pe ng a BEECH-NUT PEANUT BUTTER Sales of Beech-Nut Peanut Butter always respond to your selling and advertising efforts. Preferred by discriminating people everywhere. Counter and window displays will stimu- late the turnover on this nationally ad- vertised product. Write for our attractive display material. BEECH-NUT PACKING COMPANY “‘Foods and Confections of Finest Flavor’? CANAJOHARIE NEW YORK | Which Would You Rather Sell? 2 ONE MATCH , OR e || TWO MATCHES || ¢ Diamond SS) beac atts Diamond WET e tae ) Siri eenn a - ca eee y Say to your customers: “Here are two boxes of the new, perfected Diamond Match for thirteen cents —the best match and the safest match to take into your home. They are better value than ordinary matches at five or six cents per box.” Your percentage of profit on Diamond Matches is larger than on ordinary matches, and your total profit on Diamond Matches—two boxes for thir- teen cents —is much larger than on one box of ordinary matches at five or six cents. And you will sell two boxes almost every time. You may as well increase your match sales. And you may as well make this extra profit on your match sales. THE DIAMOND MATCH COMPANY = WorDEN GROCER COMPANY The Prompt Shippers Keep this in Mind UEC STL BS Sian, BEST VALUE FOR THE PRICE FOR SALE BY THE COMMUNITY GROCER IN YOUR COE Oty And Many Customers Know It WORDEN GRocER CoMPANY Wholesalers for Fifty-seven Years OTTAWA at WESTON GRAND RAPIDS THE MICHIGAN TRUST COMPANY, Receiver | STRENGTH ECONOMY THE MILL MUTUALS AGENCY susie Representing the : MICHIGAN MILLERS MUTUAL FIRE INSURANCE COMPANY AND ASSOCIATED COMPANIES Lansing Combined Assets of Group $33,389,609.28 20% t0}40% Savings Made Since Organization FIRE INSURANCE—ALL BRANCHES Tornado— Automobile— Plate Glass SS = ~~ ID Nt etrrsnittanns ot ne a ER aS