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: OMPANY, PUBLI LDPE YASS

UBLISHED WEEKLY ¥% 77 Se

Forty-fourth Year , 192 Number 2280

 

 

 

 

od

TAKE NO THOUGHT of my
neighbor’s birth or the way
he makes his prayer;

 

I grant him a White Man’s place on
earth, if his game is on the
square.

If he plays straight, I’ll call him mate;
if he cheats, ’Il drop him flat.

All rank but this is a worn-out lie,
for each clean man is as good

as I,

And a King’s no more than that.

rae

 

 

 

 

 

 

 

 

 

 

 

 

The old-fashioned way of “clearing the blood” in the
Spring was to take liberal doses of a mixture of sul-
phur and molasses. Nobody knows the reason for
the almost universal faith in this formula, for modern
medicine declares that it is of practically no value,
but our grandparents kept their faith in it for many
years.

The modern physician knows that certain toxins do
accumulate in the system during the winter. These
toxins are caused by lack of out-door exercise, and by
a diet too rich in meats and other concentrated foods.
The modern way to remove the toxins and clear the
system during the Spring months is to use

STANOLAX

(HEAVY)

jor constipation

Stanolax [Heavy] is a pure, carefully =

refined, heavy bodied mineral oil.
It lubricates the intestinal tract,

aaah ToD
making elimination easy and re- ” —
storing normal intestinal activity.
STANOLAX
Stanolax [Heavy] is not a purgative [Heavy]
or a cathartic. It does not increase offers you an

the flow of intestinal fluids, but
attains its results by purely me-
chanical means. It is not habit
forming: in fact, the dosage can be
gradually decreased after the first
few days, and in most cases, even-

excellent
profit and a
steady repeat
business. Write

for our prop-

 

 

tually be discontinued altogether. osition.
Stanolax [Heavy] is a safe and sure x J
relief for constipation. , ee

 

 

 

 

 

 

Standard Oil Company .

Indiana

. 2 h..<.. aA. woh. ong

 

en ie

 

 

 

A DESMAN

 

 

 

NEO

Forty-fourth Year

MICHIGAN TRADESMAN
E. A. Stowe, Editor
~ PUBLISHED WEEKLY BY |
THE TRADESMAN COMPANY
GRAND RAPIDS, MICHIGAN

 

(Unlike any other paper.)

Frank, Free and Fearless for the Good
That We Can Do.

Each Issue Complete in itself.
DEVOTED TO THE BEST INTERESTS
OF BUSINESS MEN.

Subscription Price.

Three dollars per year, if paid strictly
in advance.

Four dollars per year, if not paid in
advance,

Canadian subscription, $4.04 per year,
payable invariably in advance.

Sample copies 10 cents each.

Extra copies of current issues, 10 cents;
issues a month or more old, 15 cents;
issues a year or more old, 25 cents; issues
five years or more old 50 cents.

Entered Sept. 23, 1883, at the Postoffice
of Grand Rapids as second class matter
under Act of March 3, 1879.

DEPARTMENTS FOR STORES.

Not the least important of the many
reasons why small dry goods retailers
do not grow more rapidly, if they con-
tinue in business at all, may be attrib-
uted to too little division of their mer-
chandise into departments. The effect
of this is to leave the retailer not
knowing exactly where he stands.

In other words, too few departments
make it impossible for the merchant
to tell which lines are making money
for him and which are not. This is
particularly true of apparel. He may
be doing a very profitable business in
dresses without fully realizing it, due
to the drag put on them by coupling
them up with blouses that are not mov-
ing well because they were not well
selected.

The consequence is that he is likely
to regard both dresses and blouses as
not especially profitable, and to reduce
his purchases of the former. The same
thing can easily happen in piece goods,
with freely selling silks handicapped in
their profit showing by woolens or cot-
tons that may not be moving so well.

Even in very small stores, according
to men who know, it pays to keep
various lines of merchandise separated
as much as is consistent with the keep-
ing of simple and proper records, for
in this way the “dead wood” can most
easily be discovered and thrown out.
By the same token really profitable
lines become known and the retailer
is given a buying guide of great value
to him.

Some small retailers appear unwill-
ing to establish separate departments
for lines that are not closely related in
the belief that it requires the employ-
ment of special clerks for each depart-
ment. This, it is pointed out, is not
necessary, for well-trained clerks should
be able to sell any line a small store
carries. As for the value of depart-
mnentizing, the small merchant has only

GRAND RAPIDS, WEDNESDAY, JUNE 1, 1927

to look to the big stores for abundant
evidence. Some of the latter are even
establishing sub-departments for spec-
ial types of goods.

 

AN EAGER SPIRIT.

The ability to:approach the elemen-
tal demands of life with a spirit of
buoyant willingness brings the happi-
ness which comes from a realization of
individual freedom. Reconciling the
two sides of life, the compulsory with
the voluntary, while not an easy task,
amply repays the effort.

That compulsion drives us all is
clear. We must accept the heredity
that we are born with; we must grow
older as the years pass; we must work
for our daily bread; we must face life’s
unforeseen troubles which break on us
like water through a burst levee, and
at last we must die.

How indispensable it is, therefore,
to learn the secret of those free souls
who have flooded the compulsory with
the voluntary. They have faced neces-
sity like all the rest of us and have
defeated it by willingness. For free-
dom is not primarily a theory, it is a
living fact. There have been and
there are really free souls. Life’s com-
pulsions have not made slaves of
them. You find them everywhere
from children up.

We see how this law ranges from
little things to large, from childhood
to death. Like the law of gravitation,
it applies to atoms and to stars. And
this is the gist of the law: Freedom
and victory come into life only when
we learn to flood our compulsion by
our willingness.

Another scene of compulsion comes
from conscience. Conscience is a ter-
rible tyrant. It drives us to our duty.
We all know people whose entire moral
life is pitched to that key. Their con-
science drives them. Goodness is to
them primarily an obligation. How
tiresome such people are! Only those
who are good willingly are really good.
God increase their number! They
make the world beautiful.

 

 

GREAT REVENUE PRODUCER.

The statement that the tax on ciga-
rettes for the present fiscal year will
probably amount to $270,000,000, the
total cost of the army, recalls the Na-
tion-wide crusade that was waged
against the little paper cigars a score
of years ago. Physicians, publicists
and clergymen were sure at that time
that the effect upon the men of the fu-
ture—few women then dared to smoke
—would be disastrous. Legislators,
with their ears to the ground, vied
with one another in introducing bills
to curb the use of cigarettes. In some
states their sale was actually prohibit-
ed. Only recently Kansas rescinded
its law against them, But the war

wrought a change in public opinion
regarding cigarettes. Since then they
have come into general use among
both men and women. Statistics show
that the public health is better than it
was when so many good men and wo-
men were declaring that cigarettes
would undermine the health of the Na-
tion. Figures from the Federal Gov-
ernment show a decline in cigar and
pipe smoking, neither of which was re-
garded as particularly ‘harmful in other
days. As a source of revenue the
tobacco tax is approaching the pro-
portions of the liquor tax collections
in the pre-Volstead days. During the
iast ten months the amount collected
from the tobacco tax averaged $30,-
700,000 a month. The average monthly
tax on liquor in 1918, when the war
tax was in effect, was about $37,000,-
000. As the tax on cigarettes is
steadily growing—it now shows an in-
crease of $20,000,000 over that of last
year—it is apparent that tobacco will
soon be more profitable to the Gov-
ernment than liquor was before the
Eighteenth Amendment was adopted.

 

WHAT WILL RUSSIA DO?

Beneath the Soviet defiance of Down-
‘ng Street there is an evident uneasi-
ness over the effect of the rupture upon
Russian trade. Moscow authorities
hasten to reassure their followers by
pointing to Germany and the United
States as successors to Great Britain
for the privilege of absorbing a large
part of the Russian exports to that
country, which last year amounted to
$95,000,000.

Unfortunately for this forecast, both
Germany and the United States are
much more eager to sell to Russia than
to buy from her. While we have been
one of the chief countries from which
Russia has bought, our purchases have
been almost negligible. Germany has
done better, but her exports to Russia
have exceeded her imports from that
country. There is nothing in the eco-
nomic history of these three countries
to give ground for the Soviet hope of
shifting to Germany and the United
States an important part of the exports
which have been going to Great
Britain.

In forbidding all trade with Great
Britain the Soviet displays more anger
than shrewdness. Russia’s best oppor-
tunity for preserving the export busi-
ness which she has been doing with
Great Britain lies not in transferring
it to other countries but in keeping it
going with Great Britain despite the
diplomatic break with Downing Street.

We have steadily refused to recog-
nize the Russian government, but we
have been trading with Russia. Great
Britain can do the same—provided the
Soviet does not bite off its nose in order
to spite Great Britain’s face,

Number 2280

HIGHER GOODS PRICES.

Cotton quotations remained at a high
level during the week just past, the
conditions in the inundated sections
being the main factor. A number of
guesses have been made as to how
great the reduction in acreage due to
the floods will really be. These vary
all the way from a million to three and
one-half million acres. The general
impression appears to be that the fig
ure will be somewhere between these
two extremes. Most emphasis con
tinues to be placed on the likely scar-
city of the long staple variety of cot-
ton. The position of the mills is re
garded as rather a troublesome one.
Those which bought their cotton at
low figures are able to sell their fabrics
at the prices fixed some time ago and
still show a margin of profit. These
prices, it is felt, cannot be maintained
when cotton has to be bought at pres-
ent or future levels. As it is, the
prices for gray goods for later delivery
have been hardening and there is a
disposition to increase them so as to
bring them on a parity with the cost
of the raw material. Some manufac-
turers are letting looms remain idle
rather than take on new orders ai the
prices offered. Finished fabrics are
also showing price firmness. Con
verters have been cautioned against
indulging in the practice of cutting
prices in June in order to liquidate
stocks of finished styled cottons before
taking inventories at the end of that
month. In heavyweight underwear
some mills have withdrawn their lines
from sale at previous prices.

 

The Prince of Wales has at last come
a cropper in his effort to be all things
to all men. Too long did he linger in
the great free air of American democ
racy, where a man is a man and there
are no snobs; too long for his own
good, as he found when he came in
contact with the ceremonious society
of aristocratic Spain. There was cause
to fear for the success of his visit when
he flatly refused to go to see a bull
fight. When he continued to offend
the delicate sensibilities of the Andalu
sian population by refusing to dress up
in yards of gold jiace and wear a
plumed hat and then, on top of that,
showed his preference for English or
American girls as danc rg partners, his
last chance to be popular in the Iberian
Peninsula went glimmering. The
Spaniard at home remains the proud
and haughty creature of the ancient
legends, setting great store by the ges-
ture and carrying his dignity in an

exposed position, where it runs the

risk of many bruises in the midst of a
world too much speeded up by modern
industrialism to spend its time making
low bows and changing its costume
every time the clock strikes the hour.

 

MICHIGAN TRADESMAN

June 1, 1927

 

STURDY OLD OAK.

 

Death of Godfrey Gundrum, the
Pioneer Leroy Merchant.
Godfrey Gundrum, the long-time
merchant at Leroy, died at his home
in that place Saturday. The funeral
was held in Leroy Sunday. The re-
mains were interred the next day in

the family cemetery at Ionia.

I have known Mr. Gundrum ever
since I started in the Tradesman in
1883. He was one of my earliest sub-
scribers and remained a hearty sup-
porter of the Tradesman to the end.
Two weeks ago I published his auto-
biography. Dec. 27, 1926, he wrote me
as follows:

We have met each other thrice: The
first time in Leroy in 1883, when you
formed our merchants into a business
organization. The other two meetings
were at Grand Rapids.

You may have forgotten me, of
course, but I could not forget you.
The Tradesman would prevent that.
Let me tell you how it comes that I
write to you. Harry Widdicomb was
here a few days ago and in our con-
versation, Harry said: “You are just
like Mr. Stowe.”’ I replied: “You have
told me that several times. Yes, I’m
like him. I love the good and hate the
bad as he does.” Harry asked: “Why
don’t you write to him?” I said: “It’s
too late. I’m sick and can’t; I should
have done that years ago and approved
of his course.” As I feel some better,
I want to pav my_neglect.

Yes, Mr. Stowe, I like you as you
appear to me in the Tradesman—a
strong, forceful character—and you di-
rect vour moral and mental force ad-
vocating what is right and condemning
vice, crime and every pestiferous de-
pravity. Never let up on it, Mr.
Stowe. The two principles of good
and bad are eternal and nonconquer-
able over each other.

I agree I’m like you and so are
many- very many others, but there is
a great difference in the scope of our
influence. T live in an obscure village
and mv influence pervades but a small
circle. I am effective but only in a
small way. :

You are in a populous. prominent
city and vour influence, I’m glad to
sav. is extensive and effective. Most
publishers have timid souls.

Now, Mr. Stowe, you are not only
a brave man, vou are equally kind, so-
cial and affectionate, as well as cour-
aveous. You have a fine literary and
artistic taste of a high order. The
selections on the front page of the
Tradesman prove that. Some pieces
are morally great, some poetry beauti-
ful, some sublime. What a power for
good, and sustenance for our inner
lifel We must not let our inner life
suffer a famine. Many do. Please see
to that.

There are other features in the
Tradesman I like, but I will mention
but one more—vour visiting trips into
the country. That is a wise policy for
your health and rejuvenation of spirit.
Feel assured you are approved and
esteemed by the public and

: Godfrey Gundrum.

To the above letter I made the fol-
lowing reply:

My dear Mr. Gundrum—lI have not
forgotten you. I never forget a man
who took my paper in the days when
co-operation and appreciation meant
so much to me.

T knew vour brother, George, very
well also. Used to meet him at the
early pharmacy meetings. I attended

every meeting of the M. S. P. A. for
twenty-five consecutive years.

The only early members of that or-
ganization who have not passed on are
James Vernon, of Detroit, who has be-
come wealthy making and selling his

wonderful ginger ale, and Stanley E.
Parkill, of Owosso, who has lived in
California for the past dozen years.

I am 67 years old and have publish-
ed the Tradesman forty-three years. I
hope to be spared to round out fifty
years with my mercantile friends. I
may be a little vain, but I cannot help
feeling that I am more useful to the
merchants of Michigan than I ever
have been in the past. I have a dozen
callers every day who come in to ask
my advice on matters near and dear to
them—and I am almost always able to
help them. I receive about a dozen
letters every day seeking information
which I am usually able to furnish.

I have gotten mv house in order, so
I am ready to go anv time the Maker
calls, but I hope to live as long as I
can see and enjoy a healthy mentality.
I do not think I would care to live if
I was blind. I pray every night that
I may go before I become a burden
on my friends through mental or
physical infirmity.

I first saw Leroy in January, 1872,
shortly after Charley Westfall was

Two weeks ago Mr. Gundrum’s son
wrote me that his father was failing
rapidly and could not last but a few
days longer, therefore I wrote my old
friend as follows: oe

My dear Mr. Gundrum—Your son
writes me that you are very ill and
that your physician has grave doubts
of your recovery.

If it is a fact that you have nearly
reached the end, which I sincerely hope
is not true, I take this means of con-
gratulating you on the life you have
lived, the good deeds you have done,
the evil you have avoided and example
vou have aimed to set vour fellow men.

I know nothing as to your religious
belief and care nothing, because as a
Unitarian I believe in salvation by
Character instead of faith.

I know enough about you and the
life you have lived to believe that you
are ready to meet your Maker and that
you approach the Other World un-
afraid, with every assurance that all
will be well.

I hope to meet you Over There and

 

 

Clasping Hands With God

Cr O_=30

You're clasping hands with nature’s God each step upon the way
No matter in what sphere of life so you His laws obey.

As you may do and dare in Him for all that is the best

You're hand in hand with him as you go forth upon your quest.

You're clasping hands with nature's God, unwittingly may be
instinctively as you may with eternal laws agree;

And as the “last word” of all life with reason in your care

"Tis yours to answer in your way your own indited prayer.

You're clasping hands with nature's God while vet there’s others made
To play on trusting human hearts by making them afraid.

There need not be in nature’s realm a conscious doubt or fear

As your free will leaves you to do the best you can while here.

You're clasping hands with nature’s God in everything you do,
In every trust confided you so long as you are true.

It has no written language or a formalism known,

’Tis reason reckonng with things it makes its very own.

You're clasping hands with nature's God the while that vou display
Your will to do what He cannot in all you do and say.

By soul refinement and good works and every impulse true

You'll preach the better way to those who may believe in you.

So you'll be clasping hands with Him through nature as your friend,
The heart and soul of the All-Things till time with you shall end.
And when at last this clasp of hand with Him shall seem to cease,
He'll care for what’er be your need in His sweet realm of peace.

 

L. B. Mitchell.

 

 

 

 

killed by the Indians—Charley Powers
and Big Mike. I lived in Reed City
during 1872 and 1873, working most of
the time in the gene¥al store of D. M.
McClellan.

I do not stay by the Tradesman be-
cause I have to do so to gain a livelt-
hood. The Good Lord has favored me
beyond the wildest dreams of my
youth. I ought to sell out and devote
the remaining years of my life to seeing
the world, but I cannot consent to
part company with the merchants who
have been my steadfast friends and
supporters all these years and whom I
can now serve so acceptably because
of long association and extended ex-
perience.

Your letter did me more good than
I can ever tell you. I presume most
of my old friends feel the same as you
do, but few have the pleasant faculty
of expressing themselves so happily.

I hone you may live many more
years yet and that you may never read
anything in the Tradesman which will
cause vou to revise vour opinion as to
the sincerity and good intentions of
your friend, © E. A. Stowe.

continue the pleasant relations we en-
ioed so long in this life.
E. A. Stowe.
—>+2>___
Corporations Wound Up.

The following Michigan corpora-
tions have recently filed notices of dis-
solution with the Secretary of State:
Ballantine Co., Lansing.

Oceana County Live Stock Co., School-
craft.

Nelson-Boode Trap Co., Pontiac.

Fair Waist & Dress Co., Inc., Detroit.

Cyclops Steel Co., Detroit.

Dalton Telephone Co., Delton.

Benda Park Land Co., Detroit.

St. Johannes Verein, Detroit.

Tecumseh Co-operative Ass'n, Tecum-
seh.

Baldwin Park Co., Detroit.

Prudential Builders, Inc., Detroit.

W. C. Shinn Mfg. Co., Niles.

Woodford Apartments Co., Detroit.

Power Tyson Printing Co. Grand

Rapids.

Jackson State Savings Bank, Jackson,

Late News From Grand Traverse Bay.

Traverse City, May 31—The whole-
salers from Grand Rapids created a
sensation when they appeared in par-
ade on Front street last Tuesday eve-
ning. The Furniture City band led the
procession, which was composed of a
representative body of the wholesale
merchants of Grand Rapids, officials of
the Chamber of Commerce, reporters,
singers and invited guests. Their ap-
pearance was in marked contrast to
that of the wholesalers of Detroit, who
spent a day in this city less than a year
ago. Those from the City of the
Straits were quiet, dignified and agree-
able. They lacked the pep of the men
from Grand Rapids.

The State Legislature, which closed
its biennial session a few weeks ago,
provided aliberal appropriation to be
expended for needed additional puild-
ings and improvemen‘s on the grounds
of the State hospital here. It is ex-
nected that contracts will be awarded
to bidders for the work to be done
soon.

Preparations are under way for the
erection of a commodious, modern
building, by the Michigan Bell Tele-
phone Co. It will be a fine appearing
structure, with ample quarters and
conveniences for the future occupants
and the public.

J. Floyd Clinch, who is virtually the
head of the Hannah-Lay interests, pur-
chased the steamers Puritan and
Manitou recently and sent them to a
shipyard at Manitowoc to be repaired.
The Puritan, just out of drv dock, made
its first trip from Chicago to this city
this week. Mr. Clinch is the husband
of a daughter of Mr. Brower, who,
during his life, was the able financier
and third partner of Hannah-Lay &
Co. Mr. Clinch is President of the
Traverse City State Bank and the Au-
ditorium Hotel Co., in Chicago, in
which the heirs of the Hannah, Lay &
Co. are interested as investors.

The Ott Motor Co. has purchased a
central location on State street. A
commodious garage will be erected on
the property.

Dissatisfaction with the expenditure
made of $8,000 raised by subscription
one year ago for the benefit of the
community was expressed when a com-
mittee of the ‘tary and Kiwanis
Clubs attempted to secure subscrip-
tions for $7,000 this year. Only $3,000
has been pledged for the purpose stated
to date.

There are no habitable houses va-
cant in Traverse City. A considerable
number of old houses are in the hands
of the remodelers, and between thirty-
five and forty new ones are in course
of erection. Labor is fuliy employed
in the factories and, with the assur-
ance of a large volume of business
through the coming of thousands of
tourists and resorters during the com-
ing months of summer, merchants, ho-
tel, and lodging house keepers, trans-
portation liney and other business in-

terests feel confident that the year will |

be a prof.table one.
Arthur S. White.

—_—__» 22 ____

Stop Deer From Damaging Young
Orchards.

Boston, May 27—Claims against the
State of Massachusetts for reimburse-
ment for damage caused to. orchards
by deer have led to an investigation by
the Biological Survey of the U. S. De-
partment of Agriculture, with a view
to controlling further injury to young
orchards from this cause in New Eng-
land. In Massachusetts alone the
damage amounted to $15,000 in the
past vear. Deer injury represents a
serious problem. It has recently caus-
ed two large young orchards to be
abandoned and has prevented the de-
velopment of orcharding in otherwise
favorable sections. Practical control
is badly needed, but it is undegirable to
injure or kill these valuable game
animals,

 

w=

 

 

1927

June 1,

MICHIGAN TRADESMAN

 

Preaching A New Crusade.

In view of the drift of events over a
large part of the pagan and semi-pagan
world, it seems obvious that the time
is ripe for some new Peter the Hermit
to call the Christian world to a new
age of crusades. Russia makes. no se-
cret of the fact that, with the growing
up of the new generation, subjected
to scientific education, and with con-
stant slurring of Christianity before its
eyes, our religion will be crippled and
will tend to disappear. Anti-Christian
sentiment in Mexico, Argentina, Cuba
and much of Latin America is strong.
Turkey has taken active steps to ex-
tirpate Christianity. Our religion is
either strongly opposed or non-existent
over tremendous areas of the globe,
where Mohammedanism
and other faiths actively combat Chris-
tianity, and in only too many instances
—as especially in Africa—make nota-
ble headway against it. And now Chi-
na, so long the chosen ground for
Christian missionary attempts, s_ tak-
ing her stand against our faith.

The Chinese, with their usual fa-
cility for backhanded logic, seem to

3uddhism,

feel that because the Christian nations
have been the most warlike and have
enforced their ideas with warships and
cannon, some discrepnacy can be found
between their teachings and their re-
ligion. They have allowed themselves,
the Hindus other Oriental
races, to be influenced aganst Chris-
tianity by the facts of the kaiser’s war.
Although no better reasoning could be
expected from mere pagans, still this
reasoning must not be allowed to find
its expression in deeds and in the sup-
pression of Christianity among them,
If the Christian their
fath to be overcome by the blind er-
the armed
forces of Orientals, it may take cen-
turies for them to recover the ground
thus lost.

like and

nations allow

rors of paganism or by

Such being the case, and the com-
mercial interests of civilization being
also argely at stake in any anti-Chris-
tian activity, it surely behooves us to
bestir ourselves before it be too late.
A modern crusade should be preached
without delay, and on a vastly greater
and more efficient scale than those of
medieval days. With the superior ar-
mament and equipment enjoyed by
modern Christianity the task should
not prove insuperable to enforce our
faith upon such misguided peoples as
in their blind, willfull wrongheadedness
refuse to accept it peacefuly. Were
all the Chrstian nations of the world
to pool their military resources and,
under the leadership of some saintly
and inspired genius, o declare a cru-
lYoutrance against the non-
Christian or anti-Christian nations, who
can doubt that in a few years our faith
could be established and enforced the
whole world round? Did not the
Founder of Christianity Himself bid
us go preach the Gospel to all the na-
tions of the earth, to every living crea-
ture? And if the nations refuse to lis-
ten or take up arms against us, must
we for that reason refuse our duty
divinely enjoined? Again, did not our
Leader Hiself say He came to bring
not peace but a sword? What better

sade a

authority do we need for another, and
this time a final, crusade? True, scof-
fers and critics may say such a crusade
would cost treasure and
millions of lives, but would not even
this be a trifling price to pay for the
permanent and universal establishment
of the reign of the Prince of Peace?
Calvin Wesley Ferrer.

billions of

—_+-2.___
Country Stores in the City.

The “country store’ has its place
in city life. Visitors from out-of-town
stroll up Fifth
Broadway or saunter through the cross
streets, the metropolitan
atmosephere of great department stores
or little specialty shops that are even
more “New Yorky.” But if the rural
visitor goes further, he will find that
every neighborhood — in Manhattan
nearly every block—has a peculiar store
sandwiched in between he delicatessen
the
It has

avenue, stride down

reveling in

and notions shops, or between
butcher and the grocer shops.
no special name, but it has all the
range and variety of the crossroads
store.

Within, to he right will be a rack
with the latest magazines; to the left
a glass counter with cigars; on the
center tables will be decorations for
coming holidays, and greeting cards
In the rear

library. Ut,

“é

for every known occasion.
circulating
country store fashion, one

functions a
passes the
time of day” with the proprietor, and
happens to mention small
proaching birthday, thereupon toys will
appear as if at the rubbing of Alad-
din’s lamp. Menton of a fishing trip
will cause attention to be called to the
which rods and reels

son's ap-

ceiling, from
dangle.
There is usually a candy counter
behind the bookrack. Shaving brushes,
sealing wax, soap or tobacco are on
the neighborhood “village

store,’ which is open as long as men

display in

are awake.

If the electrci appliances have blown
out a fuse, this shop will come to the
rescue. The keeper will fix a radio,
serve as banker after banking hours,
lend funds in
emergencyv—since most dwellers of the

cash checks, and even
neighborhood are known at his shop.
On election day they come there to
vote; evenings they linger there to chat.

True to type, New York’s “country
store’ is a center for the circulation

of local gossip and yarns as well as

fiction in the printed form— —N. Y.
Times.
—_—_$§_—+_—_
Ann Arbor and Jackson Grocers and
Meat Men.

Wyoming Park, May 31—Tuesday
night there will be a meeting of the
Ann Arbor merchants for the purpose
of re-organizing an association and I
understand they plan a campaign of
advertising and wish to group under
the quality service name,

Victor Sorg, past director of this as-
sociation, is making the arrangements
and as we already have a number of
members in Ann Arbor, I am sure 1t
will be easy to secure more.

I am resolved to also ask every one
I call on to subscribe for the Michigan
Tradesman if he is not already a
reader.

Wednesday we go to Jackson to
help them organize under the same
plan,

W. S. Earl, of the Holsum Bakery,
Jackson, has arranged this meeting

and I think this company should be
congratulated for the interest it takes
in the welfare‘ of the local independent
merchant.

Mrs. Gezon accompanies me and we
plan to call on a few friends in Ann
Arbor.

Adrian, Pontiac, Sturgis and other
towns should organize and [ stand
ready to help you in any way.

There is no charge for this service,
but, of course, we expect to secure a
number of new members in each town
where we speak. Paul Gezon,

Sec’y Retail Grocers and Meat
Dealers Ass'n.
—_~++.___

Rain Hit Luggage Sales Hard.
The uncertain
weather of the last several days, which

rain and generally
evidently decided many persons not to
leave town for the holiday, have had a
markedly deterrent effect on sales of
luggage. With the period just before
Decoration Day looked
the consumer
makers

as the
luggage
of this mer-
chandise have not been cheered up any

upon
beginning of
buying season,
by its failure to run true to form. Some
business is passing in the cheaper lines
of women's cases, hat boxes, trunks,
suit cases, etc., but it is not large. In
most cases sales volume to date is up
to last vear’s, but the 1926 totals were
disturbingly low when compared to
those of previous years.

+»
Good Weather Will Help.
Not the least of
anxious for bright, warm weather over
the holiday are the makers of beach
coats. A

those who were

nice advance business has
been placed on these garments by re-
tailers all over the country, but much
of the duplicate buying will depend on
the way they are taken by consumers
early in the season. The weather will
be the governing factor in this, as the
coats are meant for wear with bathing
apparel. They are made to sell at $13.50
and up in cretonne, terry cloth and oth-
er suitable materials. A good average
price for well-made cretonne coats is
$16.50.
——_-~»> 2.
Isn't the day you think the boss has
a grouch the day after you have. been
up too late the night before?

 

Bond Printing

Is a Business in Itself

 

 

It requires not only the
proper Bond Blanks but
a knowledge of Bonds
coupled with skill and
painstaking care.

We Have the Blanks
We Have the Skill
We Use the Care

BOND PRINTING

IS OUR BUSINESS

We undoubtedly print more Bonds
and Certificates of Stock
than any other printers
in Michigan

 

 

TRADESMAN COMPANY

 

 

 

 

 

 

 

of America

Twenty-Year First Mortgage |
and Collateral Trust Sinking |
Fund 614% Gold Bonds |
Series A |
Price 100 and accrued inter-
est, to yield 612%

3
| New Issue |
$3,500,000 |
Terminals & |
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| Corporation ,

New Issue |
$1,500,000
Terminals &
Transportation
Corporation

of America

Ten-Year Converible
Debentures

Price 100 and accrued inter-

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7%

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& BERTLESixc.

Investment Securities
GRAND RAPIDS

New York Detroit
San Francisco, St. Louis

Chicago

 

 

 

 

 

 

 

 

Sempre

fidelis!

“Always faithful”

A good motto for
any bank--this old
watchword of the Ma-
rine Corps.

For 74 years,the Old
National has been

faithful to Grand
Rapids.

ASK its customers.

The OLD
NATIONAL BANK

MONROE at PEARL
A Bank fer Everybody-

 

 

 

4

MOVEMENTS OF MERCHANTS.

Sitka—Isaac J. Wolbrink has engag-
ed in general trade.

Royal Oak—The Royal Oak Savings
Bank has increased its capital stock
from $100,000 to $250,000.

Traverse City — The Northern
Creamery Co. has increased its capital
stock from $200,000 to $250,000.

Battle Creek—The Hagadorn Lum-
ber & Coal Co. is succeeded in busi-
ness by the Ruthbun & Kraft Co.

Grand Rapids — The Pringle-Ma-
thews Co., 111 Pearl street, N. W., has
changed its name to F. C. Mathews
& Co.

Detroit—Alexander Davis, dealer in
boots and shoes at 5251 Hastings
street, has filed a petition in bank-
ruptcy. :

Detroit — The  Dickhout-Mooney
Drug Co., 12100 Grand River avenue,
has changed its name to the Mooney
Drug Co.

Ann Arbor—The Schlenker Hard-
ware Co., 215 West Liberty street, has
increased its capital stock from $150,-
000 to $200,000.

Saginaw—The American State Bank
of Saginaw, 418 Genesee avenue, has
increased its capital stock from $200,-
000 to $300,000.

Grand Rapids—W. R. Roach & Co.,
501 Murray building, has increased its
capital stock from $1,200,000 to $600,-
000 common, $200,000 preferred and
100,000 shares no par value.

Port Huron—Robert E.
grocer and baker and a resident of
Port Huron for about forty years, died
at his home, 1124 Griswold street, Mav
several

French,

25, following an illness of

weeks. Mr. French was 58 years of
age.
Ishpeming — The Newark Shoe

Stores Co. will open a branch store
in the Voelker building, June 4, under
the management of Harvey A. John-
son, who is a partner as well as man-
ager.

Grand Rapids—The Oakdale Coal &
WVood Co, Inc, 1500
avenue has changed its name to the
Oakdale Fuel & Materials Co. and
increased its capital stock from $35,-
000 to $60,000.

Kalamazoo—The Acme Co-Opera-
tive Marketing Enterprise, R. F. D. 5,

Kalamazoo

has been incorporated with an author-
ized capital stock of $5,000, all of
which has been subscribed and $2,500
paid in in cash.

Farmington—The Farmington Mo-
tor Sales, automobiles, accessories, etc.,
has been incorporated with an author-
ized capital stock of $10,000, all of
which has been subscribed and $5,000
paid in in cash.

Lansing—The Gemco Sales & Ser-
vice Co., truck, auto sales and acces-
sories, has been incorporated with an
authorized capital stock of $5,000, all
of which has been subscribed and $1,-
000 paid in in cash.

Kalamazoo—The Entroth Shoe Co.
of Kalamazoo, Inc., 132 South Bur-
dick street, has been incorporated with
an authorized capital stock of $10,000,
$5,000 of which has been subscribed
and paid in in cash.

Detroit—The Bagnall Co, 7421
Grand River avenue,-has been incor-
porated to deal in electric utilities of all

MICHIGAN TRADESMAN

kinds, with an authorized capital stock
of $10,000, $2,000 of which has been
subscribed and paid in in cash.

Royal Oak—Burr & Mitchell, 118
East Fourth street, has been incorpo-
rated to conduct a general mercantile
business, with an authorized capital
stock of $10,000, $4,000 of which has
been subscribed and paid in in cash.

Pleasanton—William I. Warren has
opened a store on his farm on the
corner of U.S.-31 and the Arcadia
and Copemish county road. He will
carry full lines of groceries, baked
goods, auto supplies, oils and gasoline.

Negaunee—A. Kettunen & Son, of
Ishpeming, have purchased the stock,
fixtures and good will of the tailoring
business of the late Nels B. Peterson,
in the Burke block. The business will
be under the management of Levi Ket-
tunen.

Detroit—Roger Bros. Tailoring Co.,
Inc., 1238 Randolph street, has been
incorporated to manufacture and sell
at retail, men’s clothing, with an au-
thorized capital stock of $15,000, all of
which has been subscribed and paid in
in property.

Ann Arbor—The Gauss Baking Co.,
has merged its wholesale and _ retail
baking business into a stock company
under the same style, with an author-
ized capital stock of $100,000, $55,000
of which has been subscribed and paid
in in property.

Pontiac—The Home Dairy Co., of
Saginaw, conducting a chain of stores
in Saginaw and Flint, has purchased
a site here and will erect a bulding of
its own. The land, building and equip-
ment will represent an investment of
$350,000 it is estimated.

Bay City—The Washington Tire &
Battery Co., 400 Washington avenue,
has been incorporated to sell at retail
all kinds of auto accessories and sup-
plies, with an authorized capital stock
of $1,000, all of which has been sub-
scribed and paid in in property.

Ypsilanti—Briggs & Ross, dealer in
clothing, sporting goods, etc.,. 100 West
Michigan avenue, has merged its busi-
ness into a stock company under the
same style, with an authorized capital
stock of $10,000, $7,500 of which has
been subscribed and paid in in prop-
erty.

Detroit—Gunsberg Bros., 8015 West
Jefferson avenue, dealer in furniture
goods, merged
their business into a stock company
under the same style, with an author-
ized capital stock of $70,000, all of
which has been subscribed and paid

and household have

in in property.

East Grand Rapids—The East End
Fuel Co., 2160 Wealthy St., S. E., has
been incorporated to deal in fuel and
building material at wholesale and
retail with an authorized capital stock
of $6,000, all of which has been sub-
scribed and paid in, $3,000 in cash and
$3,000 in property.

Detroit—Jos. Danilowicz & Co. has
merged its business into a stock com-
pany under the style of the Dani-
lowicz Plumbing & Heating Co., 4053
Martin avenue, with an authorized cap-
ital stock of $1,000. all of which has
been subscribed and paid in, $750 in
cash and $250 in property.

Detroit—Annite Products, Inc.. 303

Detroit Ry. and Harbor Terminal
building, has been incorporated to man-
ufacture and distribute Annite, a soap
product, with an authorized capital
stock of $50,000, of which amount
$21,100 has been subscribed, $400 paid
in in cash and $20,100 in property.

Kalamazoo—E. W. Cade has re-
turned from California and engaged
in the baking business in the Thomas
O’Neil building, South Burdick street,
under the style of the Cade Bake Shop.
The main floor will be devoted to re-
tailing the products of the bakery,
which is located on the second floor.

Detroit—The Graham Wall Paper
Co. has merged its business into a
stock company under the style of the
Graham Wall Paper & Supply Co.,
9571 Grand River avenue, with an au-
thorized capital stock of $10,000, $5,000
of which has been subscribed and paid
in, $2,000 in cash and $3,000 in prop-
erty.

Detroit—The Harcus Co., 3926 Rus-
sell street, brick, building materials,
etc., has merged its business into a
stock company under the style of S.
Harcus & Son, Inc., with an author-
ized capital stock of $100,000, all of
which has been subscribed and paid in,
$15,000 in cash and $85,000 in prop-
erty.

Watervliet—Rosenberg & Forbes,
dealer in lumber, fuel, builders supplies,
ete., have merged the business into a
stock company under the style of the
Rosenberg & Forbes Co., with an au-
thorized capital stock of $120,000 com-
mon and $30,000 preferred, of which
amount $147,200 has been subscribed
and paid in, $1,000 in cash and $146,200

in property.

 

Marquette—A. O. Harrom has pur-
chased the store building and hardware
stock of W. i.
the business under the style of the

Hardware, 113 South Front
Mr. King will devote his en-
tire attention to his awning business

King and will continue

Harrom
Street

and tin and metal shop, which he will
conduct in the basement of the Har-
rom Hardware building.

Muskegon—Hugo Kanitz, head of
the former Muskegon Valley Furniture
Co. and of the Kanitz Novelty Co.,
at Muskegon, has organized a new
concern under the name of the Furni-
ture Manufacturing Co. and_ started
production. Associated with him are
A. J. Maultra, finisher, and F. R. Ste-
wart, foreman of the machine shop of
the Muskegon Wood Products Co.
The business is located on the third
floor of the former Muskegon Valley
Furniture Co. plant and a_ product
smilar to that put out by the Kanitz
Novelty Co. will be manufactured by
the new concern.

Port Huron—The first company to
inaugurate a chain store system in this
city was the Smith Grocery Co. In
thirty-one years the number of grocery
stores operated by William D. Smith
and his sons has increased from one
W. D. Smith was 12 years
old when he entered the business world
as a cerk in his father’s store at Fort
Gratiot. In 1890 he became a partner
in the business with his father. He
remained here four years, and Oct. 28,
1894, W. D. Smith and Mark, his
brother, opened a small store at 318

to twelve.

June 1, 1927

Huron avenue. Three years later this
partnership was dissolved, W. D. Smith
becoming the sole owner. In June,
1912, business was transferred to the
present location, which furnished more
floor space.

Manufacturing Matters.

Reed City—The Indiana Flooring
Co. has increased its capital stock from
$500,000 to $1,000,000.

Dowagiac—The Premier Warm Air
Heater Co. has added 36 per ent. to
its factory floor space.

Jackson—The Jackson Glass Works,
Water street, has increased its capital
stock from $75,000 to $150,000.

Hamtramck—The Michigan Steel
Tube Products Co. has increased its
capital stock from $300,000 to $1,000,-
000.

Detroit — The H. A. Montgomery
Co., 17191 Swift avenue, manufacturing
chemist, has increased its capital stock
from $15,000 to $50,000.

Adrian—The Anchor Consolidated
Concrete Machinery Corporation has
changed its name to the Consolidated
Concrete Machinery Corporation.

Alston—The Christianson Lumber
Co. has closed down for the season,
having cut the logs stocked in the
yards last winter. The cut was about
10,000,000 feet.

Grand Rapids—The Grand Rapids
Moulding & Manufacturing
Co., 634 Front avenue, N. W., has
changed its name to the Superior
Carved Moulding Co.

Saginaw—The Valley Chemical Co.,
1400 North Niagara: street, has been
incorporated to render animal products,
with an authorized capital stock of
$100,000, $10,000 of which has been
subscribed and $1,000 paid in in cash.

Carved

Jackson—The Jackson Trunk Rack
Co., 324 Otsego avenue, has been in-
corporated to manufacture automobile
accessories, with an authorized capital
stock of $10,000, $5,000 of which has
been subscribed and paid in in cash.

Detroit—The Ace Sanitary Speciat-
ties Corporation, 1411 Orleans street,
has been incorporated with an author-
ized capital stock of 1,000 shares at
$10 per share, of which amount $2,000
has been subscribed and $1,000 paid
in in cash.

Niles—Premises of the National
Projector and Film Co. of America,
at West Niles, have been sold to the
Hydraulic Pressed Bearing Co. which
has been operating the building for-
merly occupied by the film company
for the past two years.
was $34,411.

St. Joseph—St. Joseph’s latest in-
dustry is the Upton Machine Co.,
which is starting production of 10,000
units a day in the light toy field. The
first model put out by the St. Joseph
company is an exact replica of the
Fageol Motor Coach. It is of light
construction, designed to retail at 10
cents. It is approximately a foot in
length. The toy is made entirely by
automatic stamping machinery design-
ed at the Upton plant. Within a few

Purchase price

weeks the plant will be turning out the
maximum daily of 10,000 of the coach-
es, and orders received indicate that
approximately 2,000,000 of the little
coaches will be distributed this year.

 

=v

 

 

—e

June 1, 1927

MICHIGAN

TRADESMAN

 

Essential Features of the
Staples.

Sugar—Jobbers hold cane granulat-
ed at 6.90c and beet granulated at 6.80c.

Tea—Auction sales abroad this week
have not ruled as firm as in the recent
past, but there has been no outstand-
ing weakness. The statistical situation
abroad points to a firm market, and
this helps to strengthen the undertone
here. Despite the fact that teas are
selling in the local market at prices
considerably under foreign markets
there is little attention being given this
fact by consumers. The demand here
is still of a light order.

Coffee—In contrast with the feeling
of pessimism and more or less depres-
sion which has. existed in the coffee
market for many weeks past, a rather
more cheerful tone has developed and
prices for future contracts have moved
up about “%c per pound, while on the
spot Rio 7s also advanced about the
same amount and the other grades of
spot coffee displayed firmness, but with
rather irregular upward movements.
Opinions are somewhat divided rela-
tive to the causes for the improvement
in the market and coffee merchants
are not prepared to assume that prices
have taken a definite upward trend,
although a good many for some time
past have been disposed to believe that
the market was getting down to a
point where it discounted at least a
large percentage of the bearish factors
which have been instrumental in send-
ing values down about 5c per pound
from those prevailing a year ago.

Canned Fruits—Of outstanding in-
terest in California fruits is the ap-
proach of a close clean-up in all grades
of Bartlett pears and the outlook that
openng prices on the new pack will
be on a substantially higher basis be-
cause the raw fruit bids fair to cost
considerably more next season. An
appreciation amounting to close to 10
per cent. has been seen in cherries on
the strength of the crop outlook in
the Northwest and in California.

Canned Vegetables — While the
amount of buying in progress in stan-
dard vegetables has been nothing to
boast about it has been broad enough
to keep valuations on a stable basis.
Resistance to further declines has been
shown by holders of Southern canned
tomatoes, which continue available at
a basis of 80c for standard 2s. Delay
in naming opening prices on future
corn by Mid-Western canners has
reached the point where the trade is
beginning to speculate as to what the
probable trend of values will be. Mean-
while there has been a fairly compre-
hensive buying interest in fancy vari-
eties and what stocks of Golden Ban-
tam there were appear to have gone
quckly into consumption. Peas have
disclosed no important change from
the conditions that ruled so _ long,
namely, that considerable quantities of
the stock reputed as being fancies do
not upon cutting actually grade much
better than extra standards. A fairly

Grocery

active demand has been running for
spot peas and some semblance of in-
terest has also been shown in future
packs. So far no reliable data has been
secured as to cannery operations on
peas in New York State or Wiscon-

sin, although the generalization is made
that cannery operations may be re-
duced to the extent of perhaps 50 per
cent. as compared with a year ago.

Canned Fish—In the fish packs a
sustained buying interest is reported
in fancy Columbia River salmon.
Holders of red and pink Alaska sal-
mon have strengthened their views to
some extent on the approach of warm-
er weather and on the likelihood that
the principal interests will be entering
the market for hot weather require-
ments in the near future. The Maine
Co-operative Sardine Co. purposely
delayed issuing any literature on the
sardine situation so that it could watch
the progress of the pack. Packing
has been legally opened for six weeks,
it develops, but fish have been totally
absent along the coast and there has
been no packing. The most favorable
spring tides are past and old fishermen
are now of the opinion that it will be
late July or early August before raw
fish can be secured in large quantities.
The indications seem to point to an-
other season similar to that of 1923,
when only a trifle more than half a
pack was made in spite of the fact that
packers were making most diligent ef-
forts to secure supplies of raw fish,
and prices for raw fish soared very
high, and as a result of which the mar-
ket price for keyless oils went as high
as $4.75@5 per case. While it cannot
be definitely stated that the same con-
ditions will exist during the 1927 sea-
son, it must be admitted that every
indication points in that direction.

Cheese—There has been no new de-
velopment in the American cheese sit-
uation the past week. Wisconsin spec-
ulative buyers have sustained primary
boards. Cheese now reaching Wiscon-
sin shipping points is now full grass.
The earlier make is increasing but is
relatively light. Locally the demand
is almost wholly for cured stock, and
there is very moderate interest in fresh
cheese, supplies of which are relative-
ly high.

Molasses—There was no appreciable
change last week in the molasses mar-
ket and prices held to the same levels.
The demand has been pretty light of
late.

——_»-+

Review of the Produce Market.

Apples—Baldwins command 75c@
$1.25 per bu.; Northern Spys, $2@3 for
good; $3.75 for fancy; $4.50 for extra
fancy. Delicious in boxes, $3.75.

Asparagus—$1 for big bunch.

Bananas—6@6'%c per Ib.

Beans—Michigan jobbers are quot-
ing as follows:

 

Pea Bang 2030 $5.00
ight Red Kidney --2. 2 8.00
Dark Red Kidney _.3- 7.00

Butter—The market has all the char-
acteristics of late spring. Receipts
have increased about 10 per cent., some
creameries showing a larger increase,
and we have run considerably ahead
of corresponding time last year. From
all parts of the country have come
reports of abundance’ of rain, fine pas-
tures and a larger flow of milk. The
weather has been so cold that the
consumption of ice cream has been less
than usual and more of the milk has
gone to the butter factories. Storing

has commenced in some sections of the
country, New York adding over 300,-
000 pounds to the holdings during the
week. while Chciago has put away 1,-
500,000 pounds.
to a level that is awakening a specu-

Prices are now down

ative demand, and with the full grass
butter now coming in there should
be quite a large movement in storage.
Consumption has continued unusually
good, cold weather stimulating the de-
mand. Jobbers hold fresh packed at
41c, prints at 42c. They pay 24c for
No. 1 packing stock.
Beets—$2.25 per hamper for new
from Mississippi.
Cabbage— Mobile
$5 per crate.
Cantaloups—Standards, $5.50;
0.
Carrots—$4.25 per crate for Calif.
Cauliflower—$3 per doz.
Celery—California Jumbo, 90c@$1;
Rough Florida, 4 to 6 doz., $6.50.
Cocoanuts—$1.10 per doz.
Cucumbers—$1.25@1.35 per doz. for
Southern hot house.

stock commands

flats,

st

2

Eggs—Receipts of nearby eggs have
decreased trade
not yet heavy enough to prevent a con-
siderable accumulation in first hands.
Most of this accumulation is moving

very gradually, and

to the warehouses on account of first-
hand receivers.
of it

A considerable part
contract purchases
bought on a basis of quotations which
does not permit sale

represents

under present
market conditions without loss. Strictly
fancy, closely selected about Ic lower
than a week ago. Local jobbers pay
Z0c for strictly fresh.

fkgg Plant—$3 per doz.

Garlic—35ec per string for Italian.

Grape Fruit—$4.50@5.25 per
for Floridas.

crate

Green Onions—Home grown silver
skins, 25c per bunch.

Lemons—Quotations are now as fol-
lows:

O00 Suakist 20 $7.00
HOU Red Ball. 6.50
S00 Red Ball = 422. G30

Lettuce—-In good demand on_ the
following basis:

California Iceberg, 4s, per bu._--$5.00
Hot house leaf, per Ib. -.--- Ls 18¢

New Potatoes—Carolina stock com-
mands $9.50@10 per bbl.

Onion Sets—White, per bu., $3.50;
vellow, $2.50.

Onions—Texas Bermudas, $3.75 per
crate for vellow and $4 for white.
Sunkist California
Valencias are now on the following

basis:

Oranges—Fancy

“ee $5.25
TO 5.50
A ee 5.75
ee ee 6.50
e 6.50
ee oe 6.50
7 eee 6.50)
1S a es 6.25
| CE ee alae 6.00
i 5.00

Sunkist Red Ball, 50c cheaper.
Peppers—Green, 75c per doz.
Pieplant—$1.50 per bu. for

grown.

Pineapple—$3.50 for 18s, 24s or 30s.
Potatoes—Home
$2.25 per bu.

home

grown command

Poultry—Wilson & Company pay as
follows this week:
Jou, ue

Light fowls —.. oo ee

Peavy fowis _.........___
Radishes—40c per doz. bunches for
home grown.
Spinach—$1.50 per bu.
Strawberries—-Ozarks, $
Kentucky,
$1.75@2 per ham-

5 per crate,
Aromas from $5.

Sweet Potatoes
per for Delaware kiln dried.
Tomatoes—Southern stock, $1.25 per
6 Ib. basket.
Veal Calves—Wilson &

pay as follows:

Company

Baney ...... - oo ee
Good ..... ee
Medway 9.5 Ce
Page Ce
tet

Rouse Likely To Face Trial Soon.

Because Guy W. Rouse is putting up
the fight of his life to avoid trial on
a charge of embezzling $217,000 from
the Worden

to leave California unless he is ex-

Grocer Co. and refuses

tradited, five Grand Rapids people have
gone to Los Angeles to be present at
the hearing on a fugitive warrant on
June 6. The party includes Attorney
Munshaw, Detective Blinston, Sophus
Johnson, of the Michigan Trust Co.,
Miss Meech and Terry Barker. The
latter person has turned States evi-
dence, probably to avoid prosecution
on a charge of being an accessory of
It was
3arker who handed out $217,000 from
the Worden treasury in exchange for
217 $1,000 I. O. U.’s, furnished by the
Miss Meech
was Rouse’s private stenographer, who

Rouse in his criminal career.

chief actor in the matter.

goes to testify that the stolen money
was turned over to her for deposit in
the bank to the credit of Rouse’s pri-
vate account from time to time. Rouse
claims in a newspaper interview that
he was not in Grand Rapids when the
stealings occurred, but there is posi-
tive evidence to controvert that claim.
Rouse’s attempt to defeat the ends of
justice by forcing Kent county to go
to the expense of several thousand dol
lars to bring him back here for trial
will probably add five years to his sen
tence.
————— a a
Corporations Wound Up.

The following Michigan corpora-
tions have recently filed notices of dis-
solution with the Secretary of State:
Sherman Tailoring Co., Ine., Grand

Rapids.

Lincoln Square Amusement Co., De-
troit.

Wolfe Lumber Co., Litchfield.
3eniteau Construction Co., Detroit.

Kalamazoo Apartments Corporation,

Kalamazoo.

Ayers-Ballmer Co., Portiac.

Burton-Fell Co., Detroit.

Leland Hotels, Inc., Detroit.

Orionark Association, Detroit.

Durant Theater Corporation, Flint.
a

Adrian—The United Coal Corpora-
tion, a newly organized enterprise at
Adrian, with a capital stock of $100,000,
has started business. The company
is composed of a group of fifty busi-
ness men practically all of whom are
from Adrian.

oe

When work goes out of style we
may expect to see civilization totter
and fall.—Rockefeller.

 

MICHIGAN

TRADESMAN

June 1, 1927

 

MEN OF MARK.
N. P. Mowatt, Manager Four Flags
Hotel, at Niles.

Perhaps the “question before the
house” is one of unusual interest. Per-
haps it has been handled through all
stages of vehement argument to
acrimonious debate, even to the verge
of interchange of unpleasant personal-
ities. The danger line reached, one
man—usually he is located in an in-
conspicuous place in the council cham-
ber—rises to his feet, is recognized
and enters calmy but vigorously the
lis ot the debaters.

The effect upon the surcharged at-
mosphere is immediate, electrical.
Raucous voices are hushed, Heaven’s
first law succeeds disorder, the mem-
bers lean words.
Quietly he offers an explanatory in-
terpretation of the question in a few
incisive words that clear the atmos-
phere as have none of those of the
previous speakers. The chances are
that he is, although he may not be,

eagerly upon his

 

N. P. Mowatt.

better posted generally upon the dif-
ferent angles of the problem under
consideration than are others of the
members, but his influence upon them
and upon the legislation is paramount,
argument

decisively effective. His

may be inherently no stronger, his
eloquence less dramatic, than that of
his predecessors, yet his words pre-
vail as aganst those of the numbers
who have preceded him.

A unit only among a number, with
no apparent advantages in his rea-
soning, an explanation of the cause of
the outcome must be sought beneath
the surface. It is found in his recog-
nized personality and further analysis
finds the phase of that personality
which tends to force and effectiveness
—the dominating phase of actual sin-
cerity.

The assertion, usually uncontradict-
ed, has long been made and as long
has been accepted as true that no other
argument is as strong as ridicule.
Granting that the assertion is in part
true, it is so only within limitations;
ridicule is but ephemerally effective.
Two generations ago upon a popular
candidate for the presidency were con-

centrated the shafts, pictrial and_ lit-
erary, of the contemporary most fin-
ished masters of ridicule and sarcasm,
yet but for the eleventh hour contre-
temps of a mentally unbalanced cler-
would have
triumphed overwhelmingly. Ridicule
will turn the tide of popular decision
for the time being; sincerity, recognzed

gyman the candidate

as an infinitely greater force, will re-
verse its effects. Consciously or un-
consciously, men of all grades of men-
tality or morality, from the least en-
lightened and the least cultivated to
their antitheses, recognize the force of
sincerity and find nothing to nullify it
permanently.

Civilization will hail riches, prowess,
honors, popularity, but it will bow
humbly to sincerity in its fellows. The
exponent of known sincerity, of great
singleness of purpose, has his exempli-
fication in all bodies of men; he is
found in every association and to him
defer its highest officers. Such an ex-
emplar, whose daily life and whole life
work have been dominated as _ their
most conspicuous characteristic by sin-
cerity, is the subject of his biography.
But not alone in sincerity does Mr.
Mowatt reflect the sturdiness and stal-
wartness of his Scotch and New Eng-
land ancestors, for he embodies every
quality that enables those who know
him best to call him a man in the
truest sense.

Neville P. Mowatt was born at Man-
istee June 2, 1879. His father was of
Scotch descent. His mother was a di-
rect descendent of one of the Puritan
fathers. His father was a pioneer lum-
berman of Manistee in the early days.
In 1887 the jamily removed to Ash-
land, Wis., where Mr. Mowatt obtained
most of his education, which was
rounded out at the Shattuck military
school at Faribault, Minn. His first
introduction to a hotel career was as
elevator boy at the Knight Hotel at
Ashland. From 1902 to 1907 he trav-
eled in Minnesota and Iowa, selling
mechanical goods for a Chicago house.
In 1907 he connected himself with John
Mann, the long time manager of the
Mr. Mann

enjoys a wide reputation as a landlord,

Douglas House, Houghton.

especially as the man who _ invented
planked. whitefish. No
could have been selected to teach an
aspiring young man the hotel business.
He remained in that hotel fifteen years,
serving in every capacity from kitchen
mechanic to manager. Mr. Mowatt’s
next connection was with the Hotel
Satler (Detroit) as night manager,
which positon he filled for eighteen
months. He opened the Durant Hotel,
at Flint, and managed it for eighteen
months. He also opened the Prince
Edward Hotel, at Windsor, managing
He was with the
Book-Cadillac for six months when it
first opened. The next year he acted
as manager of the Hotel Duluth, at
Duluth, Minn. The next six months
he managed the Lorain Hotel, Madi-
son, Wis. March 1 of this year he
assumed the management of the Four
Flags Hotel, at Niles, and he con-
fidently expects to augment good name

better man

it about a year.

this house already enjoys. Few men in
the hotel game have had the varied

experience Mr. Mowatt has had in all
branches of the business.

Mr. Mowatt was married to Miss
Hattie Faubert, of Ludington, who has
proved to be very helpful to him in his
hotel career.

Mr. Mowatt is a Mason up to and
including the Knights Templar orders.
He is a member of the Episcopal
church. He owns up to two hobbies—
golf and brook trout fishing—and at-
trbutes his success to hard work.

—_2+2+2>—__
Present and Old Time Boating Days
Compared.

Grandville, May 31—The season of
accidental drownings has begun. We
read of these almost daily and wonder
why so many people venture beyond
their depth who cannot swim.

In early lumbering days a boy of
ten who could not swim like a duck
was a curiosity. During the season ot
warm weather swimming in river, lake
or pond was the order of the day. It
is, perhaps, a strange fact that in those
days a drowning was almost wholly
unknown. Why the difference be-
tween then and now?

As a boy, from the age of two years
until manhood, I lived within a stone’s
throw of the big Muskegon river, and
during all that period, although there
were any number of boys, large and
small in the settlement. there was not
a single drowning. Was it because
being in the water was second nature
for all the voung folks?

At the close of school in the after-
noon during every day of summer the
boys flocked to the riverside and strip-
ped for a swim. Sometimes we went
half a mile up the stream and entered
the water in the shadow of overhang-
ing trees. More often we hied our-
selves up along the logging boom,
which extended from the mill slide for
half a mile up the stream, numerous
piers dotting the river to which these
boom sticks were made fast.

From these piers we plunged into
the swift current of the river and en-
joyed our baths with the utmost zest.
From the small boy of five or six to the
late teens were found our swimmers.
The fact that every boy was taught to
swim had something to do with his
safety no doubt.

Reading only recently of the drown-
ing of a man and his son in the Little
Muskegon set these thoughts going in
my brain. So many drownings to-day.
way back there absolutely none. So
many boys, small and large, swarmed
the big river it seems a wonder that
some one now and then did not drown.
Never a one, however. Men were
swimmers too, in a small way, but it
was given to the growing generation
to monopolize the watering places.

There were shallow spots in the
stream which were utilized by those
yet not in the swimming class. Now
and then a boy just learning got be-
yond his depth and uttered a scream of
affright. Always there was an older
lad who could swim who went to the
rescue and fetched the almost strangled
bov to good footing in shallow water.

This was on the Big Muskegon in
old lumbering days. In summer weath-
er it was no uncommon sight to see a
dozen boys slipping, sliding and splash-
ing in the river, totally oblivious of
any danger. Learning to swim was
not considered a task, but rather a
sport.

More than a score of years without a
single tragedy, and with armies of
lads splashing in the river every day
during the warm summer months. It
was a wonder that mothers and fathers
did not feel anxiety about their off-
spring, but they seemingly did not. If
one or two “big boys” were along no
mother hesitated to let little Tommy of
six or seven run along to the river.
And this confidence was never be-
trayed.

A big boy would no more think of
neglecting to look after the small non-
swimmers than a dog would fail to
look after his sheep. Now and then
a rescue was made that actually invited
peril to the rescuer, yet nothing was
thought of it, and there were no heroes
nor Carnegie medals in those days.

A large majority of drownings these
days occur when a boat containing two
or more passengers overturns.

Strange that so many people drown
from overturned boats. Now these
boats are made of wood and wood will
not sink. Then why should its pas-
sengers sink? As long as the boat
floats there is salvation for the sub-
merged passenger. Cling to the boat
and float to safety. So many seem to
become frightened when an accident
happens and fling up their hands and
go like a plummet to the bottom.

In the old days there were boats and
boating accidents, yet no one was ever
drowned. Even those who could not
swim had presence of mind sufficient
to cling to the upturned boat and float
until rescued. So many drownings
take place when the least bit of cour-
age would save the one in the water.

It is remarkable how small a bit of
wood will float the human body. An
overturned canoe has sufficient float-
age power to buoy up every passenger
it can carry. This fact alone ought to
be taken into consideration when one
goes out boating on stream or lake.
Of course, there is greater danger on
the rivers, with their strong current,
than in the placid waters of the lake,
but in any event if one keeps his senses
there is little danger of a tragedy from
the overturning of a boat.

_Many times did the boys undertake
difficult trips in canoes, through rapids,
around whirlpools at jutting points in
the stream, and many times Over went
the canoe with half a dozen boys
struggling in the water. Not one of
these but understood the necessity for
flotage, and they all seized the_ half
sunken canoe and floated untif the
bank was reached. The idea of drown-
ing never entered their heads.

I say again that it is strange ‘that
people who meet with. boating acci-
dents do not keep their self possession
far enough to cling to the craft which
has borne them safely while right side
up. Since the boat does not sink, why
should its passengers?

Twenty and more years in a river
settlement where boating and swim-
ming were the order of the day and
not a single drowning seems to me a
rather wonderful thing, and yet it was
a fact which moderns might study to
their everlasting betterment.

Old Timer.
—_—_». 2 ~~
Trends in Popular Jewelry.

Lines of novelty jewelry and acces-
sories for the fall season are being
assembled by importers and manufac-
turers, but it is still too early for any
definite trend to be indicated. In many
instances buyers for the firms are
abroad and will remain there for sev-
eral weeks to come. In some quarters
in the trade it is believed that pearl
necklaces will repeat the favor they
have enjoyed during the past season.
Reorders for the sixty-inch strands for
immediate sale continue to reach whole-
salers. Novelty types of bracelets are
likewise regarded with favor and many
new effects are expected to be shown.
Revival of favor for rhinestone hat or-
naments at this time is considered an
indication of fall popularity. Snake-
skin is also likely to be used in vari-
ous types of ornaments.

—_—-_ oso

The man who is unable to live with-
in his income must be content to live
without.

 

 

 

June 1, 1927

MICHIGAN

TRADESMAN

 

IN THE REALM OF RASCALITY.

Questionable Schemes— Which Are
Under Suspicion.

Caseville, May 24—On May 18 a
middle aged man about 50 stopped at
our store and demonstrated a silver
plating fluid which showed up very
good. He also showed me_ orders
from other dealers nearby, so I bought
some of his worthless stuff. He also
agreed to send paper sacks with our
advertisement printed thereon.

The stuff only sticks on ten or
twelve hours. Then the article re-
turns to its natural state.

I notified the sheriff the next day
to be on the lookout for this crook.
He drove a Stutz coupe. He said it
belonged to the company and the li-
cense plate was from some other state,
but we did not get the number.

In putting this in the Realm of
Rascality it might help some other
dumb merchant. :

He left a card bearing the name of
Wakesfield-Booker Ideal Plating Co.,
Cincinnati, Ohio. A. E. Prieskorn.

No such name as our correspondent
gives appears in the rating book of R.
G. Dun & Co., which leads to the be-
lief that the card was fraudulent as
well as the man and the fluid he sold.
If any other merchant receives a call
from this chap and will wire us at our
expense, we will undertake to appre-
hend and arrest him.

 

Colfax Gibbs, widely known pro-
moter of the most pernicious and per-
fidious type, is now. seeking funds
throughout Michigan for the syndicat-
ing of Knob Hills Subdivision, near
Flint.

Gibbs offers for sale blocks of five
lots at prices ranging from $525 to
$700 each. When he sells the lots, he
offers to take back exclusive rights for
six months to re-sell the lots at prices
from $900 to $1,200 each, he to receive
20 per cent. commission. He does not
guarantee in any way to re-sell the
lots, of course. The property is being
bought by Mr. Gibbs’ corporation on
land contracts with release clauses.

Gibbs recently called at the office of
the Detroit Better Business
and stated that he was through with

Bureau
the stock promotion business. During
the past ten years he has distributed
$11,000,000 of corporate stock for six
new ventures. Five of them have been

losses to the stock-
The stock in the sixth is sell-
ing far below the issue price.

dissolved with
holders.

Much litigation has arisen out of
Gibbs’ stock-selling activities.

Gibbs admits having paid a large
sum for the use of an influential man’s
name in one of his stock-selling cam-
He states that his salesmen
split commissions with various prom-

paigns.

inent individuals, or compensated them
in other ways for co-operating in the
campaigns. He alleges that much of
this was done without his formal con-
sent; but was necessary to make the
He alleges that the misfortune
of the stockholders has been due to
mismanagement of the
after he had drawn his commissions
and bid the ventures farewell.

sales.

companies

Anti-Narcotic
Crusade of America, so called,
been

Solicitors for the
have
from various
sources in Ohio and Pennsylvania, giv-
ing as the address of the association,
1022 Transportation building, Detroit.
This office is that of the manager of

asking for funds

the building, who has no connection
whatever with any such _ propect.
Agents for this so-called organization
corresponded with Mr. Cummings
about renting desk room in the build-
ing, but had no authority to use his
name or address.
available.

The flood of neckties that flowed by
mail from St. Louis to all sections of
the country under the high-pressure
direction of Jacob K. Karchmer, pro-
moter of things with a charity appeal
has been stopped.

The stopper was put on Karchmer
by creditors of his $100,000 corpora-
tion, the Mississippi Valley Knitting
Mills, 1718 Washington avenue, which
has run up debts of $280,000 since be-
ginning business last October. A
Creditor’s Committee took charge ot
the firm last week and liquidation is in
progress.

Karchmer’s protege, “Necktie Tyler,
the Blind Tie Salesman’’—with offices
at 1412A Washington, was the medium
through which the ties were marketed
by the hundréds of thousands. The
sales literature, telling about Tyler’s
blindness, neglected to mention Karch-
mer who was expelled from the
American Legion in 1924.—St. Louis
Post-Dispatch.

The “necktie which has
been exposed repeatedly by the Realm
has evidently run its course. The bub-
ble ‘was burst. It now appears that
Karchmer purchased the ties sent out
by the million; they were purchased
from Philadelphia and New York mills
at $1.10 a dozen. Those receiving the
ties were asked to send $1 for three.
Many paid for the ties on the charity
appeal for the blind man. The manu-

No information is

scheme”

facturers were not paid for the ties,
hence the proceedings on the part of
creditors. Auditors are in charge of
the business of Karchmer’s company.
Returned ties are to be sent back to the
mills furnishing them, and money Tre-
ceived for ties is being distributed to
the creditors pro rata. It is reported
that some 400.000 receiving ties have
neither returned the ties nor paid for
This

three accepted advice and neither re

them. means that one out of
turned the ties nor paid for them. The
experience will not encourage others
to adopt the plan of selling merchan-
dise by such methods—or manufactur-
ers to give credit to those employing
such an unsound scheme.

Many complaints, largely centering
around Jackson, have been made con-
cerning Clark S. Wortley and the sale
of his so-called seven per cent. five
year gold notes. Prospects approached
by Wortley were told that the present
corporate structure of business organ-
ization is a gigantic fraud in_ that
should they to-day, stock-
holders could get only a small part of
the money they paid in.

liquidate

It is said that
he has successfully traded individuals
out of well-secured stocks and bonds in
an amount in excess of $100,000 and
given them in return therefor his so-
called personal notes. The proceeds
derived from the sale of these notes
are to be used to develop the Great
Western Mine at Osdick, California. In
some instances he is reported to hold
out the further bait that inasmuch as
he (Wortley) has detected in the pros-
pect the elements of leadership, he will
build for the purchaser a house, free
and clear, and located in a model home
settlement which Wortley is about to
construct on the Pacific Coast, out of
the mine profits.

On complaint, the Michigan Securi-
ties Commission Wortley
to Lansing and informed him that fur-

summoned

ther activity on his part would result
in a request for a warrant for his arrest
and that if he desired to continue to
seli these notes, application must be
made in the usual form.

In Ypsilanti, his former home, Wort-
ley is said to have been the moving
spirit in the Consumers Clothing Co.,
and the Pioneer Woolen Mills of De-
troit. Much stock was sold to Ypsi-
lantians. It is said that both enter-
prises were unsuccessful.

Grandpa in a speedy car,

Pushed the throttle down too far.
Twinkle. Twinkle, little star.
Music by the G. A. R.

 

 

Sand Lime Brick

Nothing as Durable
Nothing as Fireproof
Makes Structures Beautiful
No Painting
No Cost for Repairs
Fire Proof Weather Proof
Warm in Winter—Cool in Summer

 

Brick is Everlasting
GRANDE BRICK CO.,
Grand Rapids.
SAGINAW BRICK CO.,
Saginaw.

JACKSON-LANSING BRICK CO.,
Rives Junction.

 

 

 

 

 

 

Eland Rapids
Dale COMPANY

OLDEST

 

 

LARGEST
STRONGEST

~

Handlers of Safes in Michigan

No Commission too Large

No Order too Small

Our prices are 10 to 20 per
cent. lower than those of Chicago
and Detroit dealers, due to our

low overhead.

 

 

No shelf-avarmers - - a tried and tested product - - there is a
never wavering, steadily increasing consumer-demand for

Trrere

SHREDDED WHEAT

 

 

MICHIGAN

TRADESMAN

June 1, 1927

 

PLACE OF THE WHOLESALER.

In at least two lines of business
there has lately been some animated
discussion as to the need or value of
the wholesaler in the scheme of dis-
The two lines are groceries
In the first of these it

tribution.
and dry goods.
is the distribution of branded goods
which has caused most friction. In the
case of dry goods, the unbranded lines
furnish occasion for most of the diffi-
culties. The great growth of the sys-
tems of chain stores and the extension
of the buying syndicates for groups of
retailers have provided the main dis-
turbing factor. These large purchas-
ers have been able to obtain their sup-
plies in many instances at wholesalers’
prices, and a large amount of business
has in this way been diverted from the
wholesalers. This joss to the latter
has come on top. of a similar one
caused by sales made direct to retail-
ers from the producers. The depriva-
tion of business in these ways has
caused the wholesalers to take account
of themselves to find out where they
stand in the new order of things. Un-
less they are performing a needed ser-
vice in the distribution of commodities
they will, in due course, be eliminated
as factors. They are now engaged in
showing producers that they do per-
form such a service for a large num-
ber of retailers whose stores are not
parts of chains or attached to buying
syndicates, but whose purchases make
up a large percentage of the country’s
total. This is particularly the case
with local wholesalers who attend to
the wants of their respective localities
and give retailers supplies quicker than
the latter could obtain them if ordered
direct from the producers.

This last-men‘ioned circumstance is
one of more importance now than it
used to be. Up to a few years ago the
retailers used to put in initial orders
for a large percentage of a season’s
requirements and re-order subsequent-
ly in accordance with the business
done and the prospects. Now the in-
itial orders are very small, in many in-
stances amounting to little more than
sampling, and the subsequent orders
are of a piecemeal character. A manu-
facturer or selling agent would not find
such business attractive or lucrative.
although the sum total might run to
considerable quantity. Nor would
either look with favor on carrying so
large a number of small accounts with
its additional book-keeping and check-
ing or credits. But the local whole-
saler can attend to this kind of busi-
ness and keep on hand the stocks
needed to supply the retailers when
they call for them. There was a dis-
position, at a recent meeting of dry
goods wholesalers at Chicago, to call
to account the manufacturers who
were favoring the chain stores and
buying syndicates; but no action was
taken. Follow'ng the convention, how-
ever, a number of individual whole-
esters addressed a questionnaire to va-
rious producers asking them where
‘hey stood in the matter. Some irrita-
tion ensued from this, but it appears
l-ely that ma‘ters will be smoothed
over and an understanding arrived at.
Any effort on the part of the whole-
salers to play off one manufacturer

against another or to get up a black-
list would, it is generally conceded, be
hurtful to both sides.

 

OUR GREATEST INDUSTRY.

What, it might be enquired in an
ask-me-another list of questions, is the
country's industry? The
answer is, the manufacture of motor

greatest

vehicles.

The wholesale value of motor ve-
hicles manufactured annually exceeds
$3,000,000,000. Rated as a separate in-
dustry is the manufacture of bodies
and parts. If this be included, the
sum of $1,500,000,000 will have to be
added Here is a grand total of about
$4,500,000,000. Next, but not very near,
comes the slaughtering and meat pack-
ing business with an annual value of
$3,000,000 000, closely followed by that
of steel works and rolling mills, whose
output is valued at a little under $3,-
000,000,000. The only other industries
in the-class between $2.000,000,000 and
$3,000,000,000 are petroleum refining,
foundry and machine shop products
and printing and publishing.

Any one with a liking for s‘at’stics
need only turn the pages of the book-
let entitled Facts and Figures of the
Automobile Industry. issued by the
Nationa! , Automobile
Commerce There he may revel in
the information that 64,000 000 square
feet of p!a’e glass were used in manu-

Chamber of

facturing motor vehicles last year and
that this was almost exactly half of the
entire amount of such glass produced
here. Nearly 40,000,000 square feet of
upholstery leather were used, 250 000,-
000 pounds of copper and more than
1,000,000.000 board feet of lumber.
The really huge figures, of course,
relate to gasoline. More than 8,500,-
000,000 gallons were used by motor
vehicles in this country last year. This
was 80 per cent. of the total domestic
More than 3.000000
persons are employed directly in the

consumption.

automobile industry, and with those
employed indirectly the number ap-
proaches 4,000,009. This is also the
number of vehcles manufactured last
year.

These figures are not needed to tell
us that motor vehicles play a large
part in American economic activity,
but they serve to give an idea of the
proportions of an industry which thirty
years ago this year produced just 100
cars.

 

THE DYE MONOPOLY.

Away back in November, 1924, the
Federal Trade Commission began a
proceeding against the Allied Chem-
ical and Dye Corporation for being a
monopoly in violation cf the Clayton
act. It was charged that the company
had acquired substantially all of the
capital stock of the Barrett Company.
the General Chemical Company. the
Solvay Process Company, the Semet-
Solvay Company and the National
An'‘line and Chemical Company, Inc,
All of this is a matter of public record

‘and is undisputed. The Commission

further charged that the result of the
acquiring of the other companies had
tended to create in the allied concern
a monopoly in the different lines of
commerce in ‘which the subsidiary con-
cerns had been engaged, “and espe-

cially in the chemicals and coal tar
products required in the production of
dyes and dyestuffs.” After the ser-
vice of the complaint in the case the
matter did not come to public notice
again until Wednesday last, when it
was announced that, on the recom-
mendation of its chief examiner, the
Commission had dismissed the proceed-
ing, Commissioner Nugent dissenting.
The matter ought not to be left in this
way, and there will doubtless be some
enquiry into it when Congress is again
in session. Dyestuffs and things al-
led to them are especially protected
by high duties suggested by the chem-
is‘s employed by the domestic manu-
facturers. The pretext for giving these
exceptional duties was that, in case of
war, the dyestuffs plants could be used
for making explosives. Yet, as Repre-
sentative King of Utah pointed out,
there was no lack of explosives in the
kaiser’s war despite the want of dye-
stuffs factories. In any real enqury
into the subject it might be well to
find out whether the ccmmon belief is
true that the bulk of all the dyestuffs
is turned out by one concern. with
another virtually taking care of the
remainder and with no show for any
rew entrant into the field. The rela-
fions. too, between some domestic man-
ufacturers and foreign ones might also
be enquired into.

 

WHEN IS A MAN DRUNK?

The question of just when a man is
drunk has become important enough
to call for a thorough enquiry by the
leading physicians, both of his coun-
try and Great Britain. Nearly two
years ago the British Medical Asso-
ciation conducted a special investiga-
tion without arriving at any definite
Last Thursday Dr. Emil
Bogen at the convention of the Amer-
ican Medical Association presented an
elaborate paper setting forth in detail
the results of experiments conducted
recently in the University of Cincinnati
concerning what constitutes drunken-

ness.

conclusion.

The question is by no means merely
academic. Practically it affects every-
body in many ways. As an illustration:
Owing to the congestion on our high-
ways it is of the highest importance
to know just when an individual oper-
ating a high-powered vehicle becomes
a menace to the safety of other auto-
mobilists and pedestrians and hence is
a proper subject for police interference.
It was because of this problem that the
British Medical Association began its
investigation. Men charged with being
intoxcated while driving cars set up
as their defense that the amount of
liquor which they had consumed prior
to their arrest was not sufficient to in-
duce drunkenness within the meaning
of the law. British officials often found
it impossible to convict prisoners be-
cause of a reasonable doubt.

Roughly speaking, the Cincinnati
doctors have adopted the definition of
drunkenness in England in the eigh-
teenth century, which found expres-
sion in describing drinkers as one-
bottle men or four-botle men. That
is to say, alcohol affects different men
in different ways and certain symp-
toms show conclusively when an in-

divdual has become incapable of know-
ing what he is doing, regardless of
whether he has had one drink or a
score or whether he shows incapacity
in speech and walk or not. A law
based on these findings would simplify
the work of the magistrates. It would
no longer be necessary to prove how
much liquor he defendant drank.

 

WOOLS AND WOOLENS.

Little change is noticeable in the
wool situation so far as price is con-
cerned. There is, however, consider-
able activity in the buying of the do-
mestic clip. Large purchases have
been made of Texas and Nevada wools
one of the former amounting to 1,400,-
000 pounds and others aggregating
nearly 1000,000 pounds. These have
been taken by dealers. The mills are
buying sparingly as they need new ma-
terial. More orders for Fall have kept
coming into the mills from the manu-
facturing clothiers, many of whom re-
port substantial responses from the re-
tailers. There is, however, yet a lot of
business to be taken in order to meet
the needed requirements for the heavy-
weight season, and some mills have not
Some uncer-
tainty still exists as to the kind of fab-

done as well as others.

rics which will commend themselves.
Woolens have thus far
gone better than worsteds and it is
still a question whether staples will
not sell better than novelties, particu-
larly those of the extreme kind which
have been pushed for a season or two.

to consumers.

{In women’s wear the season is open-
though some
manufacturers are ready to show lines,
particularly of the sports variety.
Opinion has, however, settled down on
the kind of fabrics which will be ex-
ploited, and this may help expedite the
Two fabrics brought out by
the American Woolen Company which
were withdrawn from sale have been
reinstated for September-October de-
livery at advances of 25 to 12%4 cents
respectively.

ing slowly, garment

se2son.

 

 

MENACE OF COLD AND RAIN.

More wet and chilly weather during
most of the last week hampered the
sales in the retail stores of goods which
before
Apparel lines were
the ones hardest hit, and this applies
to both men’s and women’s wear. In
men’s straw hats the indications all
were that the bulk of the purchases
would not be made until the weather
becomes seasonable. It is generally
understood that stocks in retailers’
hands are not large and that a fair
amount of business will call for re-
plenishments. Primary markets con-
tinue to be seasonably dull, so far as
new orders are concerned, but the pros-
pects for later trading are considered
favorable. General conditions are
looked upon as favoring good purchas-
es for Fall and Winter, the only un-
certain element being the crops, which,
however, in most instances seem to be
in good shape. The industrial situa-
tion is also quite promising. Matters
are beginning to clear up in most of
the flooded regions, which will soon
begin to take in quantity supplies of
one kind or another to replace those
which have been destroyed.

are usually in great demand
Decoration day.

 

}
|

 

June 1, 1927

 

MICHIGAN TRADESMAN

 

THE SMALL TOWN.

What the Future Has in Store For
It.

The future of small towns, in my
opinion, is somewhat brighter than
the average trade journals predict.

From a banking standpoint, no ap-
preciable difference can be noted over
former years, eliminating natural gains
from increase in population. The ma-
jority of people desire to deal with
home institutions.

In a way our modern system of
highways, coupled with the fact that
practically every family owns a Car,
to a certain extent pulls business to the
larger cities adjacent thereto. This
was more especially noted in the early
stages of highway development, but
of late years the pendulum seems to
be swinging back to its pre-highway
level. This is occasioned to some ex-
tent by increased traffic in cities with
lack of parking spaces. On the other
hand the highways have brought to
the small town daily deliveries of prod-
ucts and perishable commodities which
were prohibitive under former trans-
portation conditions. To-day the small
town store is practically equal to the
larger stores in the cities and in a
great many cases can sell at a lower
price as no overhead equal to that in
effect in the cities has to be contended
with.

Co-operation of the business men of
small towns is very essential and with-
out this no town can hope to endure
against increasing competition from
chain stores, mail order houses, etc.

It is simply up to everyone to pull
together and with the right co-opera-
tive spirit added industries with larger
payrolls are the result. Instances of
this are to be seen all over the North-
west and especially in Oregon and
Washington. The reason that some
towns have lost their spirit of co-
operation is that they have permitted
selfish greed and unhealthy competi-
tion to rob them of their union spirit.
“Dog eat dog” has been the policy of
too many towns, instead of co-opera-
tion. There is only one way anything
will run by itself and that is down hill;

that’s where some towns are running, —

down hill. They need not run that
way any longer. Get together and
organize a good community club.
Make a list of the destructive elements
in your community and see what they
are, then make out a list of the con-
structive things and see what you have
and what you can do.

Another factor in the success of a
community or a small town is_ its
school system. It is an established
fact that in our town union high
schools pull business from a large sur-
rounding territory. Where formerly
we had one teacher with approximately
sixty pupils, we now have seven and
over two hundred attendants. The in-
crease in our business through this
source has been very gratifying.

Taking our own business we can
see no alarming clouds on the horizon
a normal increase in sales has been ef-
fected which can be attributed to other
than increased population, a great por-
tion is traceable in fact to keeping a
supply of goods that the people want

and at a price equal to that which can
be obtained elsewhere.

A man living in a small town has
recently written out a “Creed for Our
Town,” which is inspiring and inter-
esting:

I believe in my town.

I believe in its past; in the men and
women who have lived before me,
whose toil made the land productive,
whose common sense laid out a good
road system, whose foresight founded
our schools, whose devotion built our
churches, whose love raised up chil-
dren to serve God and their country.

I believe in its present; in the men
and women and children about me
whose working together in courage
and perseverence has wrought results
of which I am proud—I believe in the
spirit of good will and neighborliness
that has brought these things to pass.
I believe in its future: in the men and
women who will come after me. I
believe that what has been done is
only the beginning of a greater work
that will be done. That the next gen-
eration will be greater than this. |

A town whose inhabitants hold this
creed is a town whose future is secure.
For like every other living creed, this
faith must show itself in works. If a
man or woman believes all this abolt
the smallest village, it gets a start
from that movement. A creed like that
will make your town the biggest town
in your state. Matthias Wilhelm.

———_» +.
Legal Liability of Car Driver To a
Passenger.

While the answer to many legal
questions is supposed, with some de-
gree of truth, to rest in authorities
found in ancient books covered with
the dust of many years’ accumulation,
this is not true of the questions which
connection with the
ownership and operation of automo-
Here the problems are all new,

have arisen in
biles.
and they are arising with bewildering
Only one, and that a nar-
row one, is to be discussed here.

Let us put it in the term of a con-
crete set of facts. Henry Dunn, start-
ing up his car to drive home after his
day’s work is done, sees his friend
Ralph Parsons about to start on foot
in the same direction. Dunn invites
Parsons to ride with him; Parsons
gladly accepts the invitation. On the
way, they meet with an accident; the
car is damaged and Parsons is thrown
out and hurt. The incident is, un-
happily, a common one and the legal
problem is not essentially changed if
we substitute for a tired business man,
Henry Dunn, his grown up son Rob-
ert, the proud possessor of a used mo-
tor vehicle of uncertain age, and in
the place of our friend, Parsons, sub-
stitute his lovely daughter Julia, the
then reigning queen of Robert’s heart.
In either case the legal question is:
What is to be the test of the liability
of this car owner for the injury sus-
tained by the passengers carried by
him as a gratuitous guest. We need
not here go into the questions wheth-
er the case would be materially
changed if the passenger were one
who had paid for the ride.

rapidity.

The courts of a great many of our
states have had this question before
them in the last few years. In most
of them the answer is the same: “The
rule is established by the weight of
authority that the owner or operator
of an automobile owes the duty to an

invited guest to exercise reasonable
care in its operation, and not unrea-
sonably to expose him to danger and
injury by increasing the hazard of
travel” The Supreme Court of Michi-
gan has had occasion to deal with the
very point. In the case of Hemington
vs. Hemington, in 1922, (221 Mich.
206) the court through Mr. Justice
Wiest, approves the following state-
ment: “When the occupant of an au-
tomobile is injured through the op-
eration of the machine, and it is
shown that the driver was negligent,
and the occupant was not guilty of
contributory negligence, it is clear that
the latter can maintain an action
against the driver and recover com-
pensation for his injuries. The fact
that the occupant—of the driver or
owner of the machine creates no ex-
ception to the general rule. The driver
of a motor vehicle is under obligation
of exercising reasonable care, not only
for the safety of pedestrians and other
travelers, but also for the safe trans-
portation of his guests and other pas-
sengers in the machine.

This rule will settle the question of
the liability of our friend Mr. Dunn.
He does not insure the safety of his
guest. If Dunn drove carelessly and
the accident was due to his fault, he
is liable. If it was a sheer misfortune,
then he is not liable to Parsons. And
if the question of whether Dunn was
to blame is disputed, and the parties
fight it out through a law suit, the
jury will have to decide which man is
right, and how much, if any damages
are to be awarded.

This is the main point of the story.
Yet there are two other points that
ought to be made, as qualifications
upon the driver’s liability. First, the
relationship between the parties may
be such as to prevent one from suing
the other. Suppose that Mr. Dunn's
passenger happened to be his own
wife, instead of his neighbor Parsons,
or Mrs. Parsons. Could Mrs. Dunn
sue her husband if he carelessly drove
the car into a telephone pole and threw
her out? The rule of common law on
the subject was clear. Courts would
not rearrange the family budget by al-
lowing a wife to sue a husband for
injuries inflicted by him upon her, nor
for that matter, let the husband sue
the wife. But in these days of motor
vehicle accidents we have at the third
corner of our eternal triangle, the in-
surance company. Husband probably
carries liability insurance. If he hurts
his wife and is legally liable for her
injuries, the insurance company is
bound to protect its policy holder, and
the family exchequer has an addition
to its funds, not a mere division of
what is already there.

So there have been, recently, a
number of attempts on the part of
wives, injured in automobile accidents
through the negligence of their hus-
bands, to sue the husbands for the in-
juries suffered, the idea being to get
the money out of the insurance com-
Most of the attempts have been
unsuccessful. Whatever the rule may

pany.

eventually be, in most states at pres-
ent, the husband may not recover from
the wife, nor the wife from the hus-
band, for injuries sustained by the

; 9
other's driving. (See Bushnell vs.
Bushnell. 103 Conn. 583, with an-

notation in 44 A. L. R. 785 and other
references there given.) There is the
same immunity as between a parent
and his minor child. If Mr. Dunn by
his careless driving had injured his 15
year old son, the son could not sue
his father and recover for the injuries
sustained.

Finally, the guest
from recovery

barred
careless
driver by his own contributory negli-
gence. It is a general rule of law that
one cannot recover from another
whose careless conduct has caused him
injury if the injured person’s own
negligence contributed to the loss.
Just how much back seat driving the
must do in that he
negligent is
He cannot in all cases

may be
against a

passenger order

shall not be considered
not very clear.
rely implicitly upon the driver, but on
the other hand, he not take it
himself to the car
shall be run. But if a passenger know-
ingly entrusts his safety to an incom-
petent or intoxicated driver, he cannot
get damages if that driver’s negligence
results in injury to. him.
Furthermore, if the driver runs the
car at an obviously dangerous rate of
speed, and the passenger submits with-
out protest, several courts have said
that the passenger cannot recover if
the fast driving results in an accident
and injury. (See Sharp vs. Sproat, 111
Kan. 735.) This is a hard predicament
for the passenger. No one likes to tell
another run his car. lf the
passenger complains he surely won't
be asked to ride again; perhaps things
more unpleasant than that will happen
to him.

need

upon direct how

how to

But if he does not complain
and an accident happens, he may be
barred from recovery on the ground
that he himself has been negligent.
The practical consideration from the
legal, as well as every other side, is
that it is safer to say, “No, thank you,”
to an invitation to ride in another’s
machine unless one is pretty sure of
the character of the
quality of his driving.
Herbert Goodrich.
——————-.——_ nr”
Mental Snobbery.

Contempt is the greatest sin of this
age. It is the sin of a thin smartness.
It is the sin of those afraid to drink
deeply of the cup of real living. It
is the sin of those who wish to be
comfortable with a comfort that re-
quires as its first essential the mental
exclusion of all but a very few people
from one’s life. It is the sin of those
who dress in royal purple and who
fare sumptuously. It is a ghastly sin
to which every one is prone and which
seems to be at the base of everything
to-day.”

This sin of

driver and the

contempt, of mental
snobbery, extends through our civil-
ization to the great institutions of
learning and to our churches and re-
ligious institutions. If people would
face the world realizing that, having
accepted Jesus Christ, they must ac-
cept every man and woman as a
brother sister, this contempt
impossible and the world
better off. It is the duty
of every one to help,-love and forgive
his neighbor,

and
would be
would be

 

10

SHOE MARKET

Salesman Had an Idea.

An unusual case of a salesman’s
making business for his house by em-
ploying his intelligence was cited re-
cently by an executive of the concern
which employs him. This salesman,
who travels the Northwest for a coat
and suit house, found this Spring that
in a certain city in that part of the
country he could dispose of suits
easily but could not move his coats
at all.

“There are two good stores in that
city,” said the man who told of the
incident, “and our man got a very
substantial order from one of them on
suits. However, he could not sell any
coats. At the other store, which had
previously filled the bulk of its suit
needs. he seemed to be altogether out
of luck. Right here, though, he used
his head.

“Realizing what he was up against,
but still feeling that there was coat
business to be had in that city, he
wired us for a certain amount of ex-
pense money. Knowing him to be a
‘square shooter,’ we wired back the
sum he asked for without question.
In the meantime he had persuaded the
store’s coat buyer to let him use our
models in staging a private fashion
show for the store’s patrons. Invita-
tions were rushed out at our expense,
and almost in less time than it takes
to tell it the preparations were com-
pleted.

“To tell the story briefly, the show
was a great success. The store took
orders from customers for models that
were wanted to the tune of about
$2,400 retail. The buyer was very
pleased, and not only ordered the coats
his customers wanted but a substantial
quantity besides. Of course, the fact
that the models displayed were close
copies of Paris styles, and were ex-
hibited as such, had a good deal to do
with the success of the scheme, but
credit must be given the salesman for
the idea and its working out. I wish
all our road men had his initiative.”

 

—_-——- eee _

Who Sells the Scouts Equipment.

Here is a suggestion for drawing
more boys and parents into your store.
If there is a Boy Scout troop in your
town find out if any local merchant is
supplying the necessary equipment.
A Boy Scout has use for considerable
equipment in the course of one year,
and if some local merchant does not
stock the goods he is compelled to
send away for his uniform and acces-
sories.

Our suggestion is that if no other
merchant in your town is stocking
Scout supplies the way is wide open
for you. Most of these items pay a
good profit, and in the course of a
year the sales will add materially to
your volume, while the fact that your
store is headquarters will no doubt
draw many people in who might other-
wise never visit your store.

—_++.—____
Light Shoe Shades Favored.

One of the signs of the approach of
Summer, regardless of what the weath-
er man may have to say about it, is
the steady increase in the shoe trade
of the demand from retailers for wo-

MICHIGAN

men’s footwear in the lighter colors.
Blond and gray seem to be running
strongest at the moment, though there
are reports of a picking up in the
lighter tan shades. Tans in general are
expected to gather strength in the late
Summer and early Fall. Kidskin con-
tinues very strong as a favored ma-
terial in women’s shoes, but men who
follow style trends closely predict a
growing demand for calfskin as the
Summer season advances. Novelties in
patterns continue to dominate the form
of the best selling shoes, with various
strap and tie pumps topping the de-
mand. In men’s shoes there is nothing
much new, although tans continue to
increase in popularity as the weather
grows warmer—or promises to.

—_+2+
Men’s Shoe Prospects Good.

Prospects for a good Fall business
in men’s shoes are said to be generally
bright. The new lines of the better-
grade footwear have been shaped up
for the new season, and road men will
start out with them within the next
week or so. Style indications point to
a continuance of neat custom effects in
slightly heavier leathers than those
which have been in favor during the
Spring, but for the younger men a
certain number of sturdy models on the
brogue order will be produced. There
is talk in some quarters of prospects
of greater business in high shoes than
in recent seasons, but it is pointed out
that this must not be taken to presage
lost popularity for oxfords. In view
of the volume of black shoes sold for
Spring shipment, there is some won-
der as to just how well this shade will
sell for Fall.

—_—_o2>____
Belt Manufacturers Are Busy.
This is turning out to be a record
season for women's leather _ belts.
Dominant among dress accessories
both in Paris and in this country, the
call for them is strong in all kinds of
leather suitable for this purpose. At
present there is a demand for belts
made of various kinds of reptile skins,
both real and imitation. The approach
of Summer, according to the United
Belt League, is stimulating buyers’ in-
terest in all-white belts for sports
wear, and also in combinations show-
ing white and colors. Widths of the
best-selling belts vary considerably
this season, due to their extensive use
on sport dresses, sweaters, coats and

aiso on rather elaborate frocks.
—— oo

Give the Golfer a Box of Tees.

In recent years the use of small
wooden tees instead of the old sand
tee has become quite widespread
among golfers. These tees are put up
in boxes of one or two dozen and sold
quite reasonably. Why not invest in
a supply of them, and give a box with
each pair of golf shoes?

Or possibly you might find it worth
while to send a Ictter on golf shoes
to the members of the local country
club, with a card good for a box of
tees at your store.

2 _____

Unfortunately it is quite customary
for credit managers to place the blame
for failure upon the debtor, and not to
realize that credit is a two-party affair
wherein he who gives and he who ac-
cepts have mutual obligations,

TRADESMAN

Unconventional Financial Statement.

J. D. Cathon, credit manager of the
Hoover Co., North Canton, Ohio,
sends the Tradesman a copy of letter
he recently received from a “small
town dealer,” which is certainly unique:

“Gentlemen: Your letter relative to
statement of my affairs received. You

>

have my last year’s statement. There
is practically no change. It is no bet-
ter or worse. My _ business made

money last year, as it always does.

I think I wrote you rather in detail-

last year of my affairs.

“My trouble has been not one of
running a good paying business, but
of adding my earnings to my reserve.
The bank has always been too lenient
with me in regards to credit. There
are times when a man does not profit
by borrowing money—even though he
thinks he needs it. Many business
men would be better off if, when they
ask for a loan, the banker would sit
down and go into the thing with them
and show the man where he was
headed wrong. I could write along
here for many pages but you ére busy
“and so am I.

“You want to know my ability to
pay my obligations when due. First,
the bank is backing me up. Second,
I have absolute contro! of my _ busi-
ness at all times in the way of ac-
I get as good turn-
over aS most of them do. My_ busi-
ness always makes money. My busi-
ness this year should do as well as
last, maybe better. If so, my profits
should run $6,000 or better. I will
have to pay out of that life insurance,
house expenses, etc. This will run
$4,000, maybe a little less as I am re-
ducing my line of insurance a little.
Will still retain $40,000 plus accident
insurance. ‘This will leave me $2,000 to
reduce notes with. Should my busi-
ness fall off I will reduce my stock in
proportion and that will give me more
surplus money. I have no auto, radio,
player piano or any of the fandagos
that take the people’s money. I do
have a better home than I should have
but got into that because I had to have
a place to live and the contractor lied
to me as to the cost.

“My wife is a peach and bakes her
own bread and we do our own wash-
ing. I feel this is the year I will start
to make real progress.”

—_—__+ 2 —__.

Merit often turns up in unexpected

places.

counting methods.

June 1, 1927

 

In
Stock

NOW!

A New “Sport Boot”
Built two ways.

Style 972—16 in. Soft
Black Elk Pac

Style 977—16 in. Soft
Tan Retan Pac

Both snug at the ankle
and calf. Both Good-
year Welts at prices
that insure profit and
a quick turnover.

Herold-Bertsch
Shoe Company
GRAND RAPIDS, MICHIGAN

Manufacturers of Quality Footwear
Since 1892

 

 

Pa 6 a at ek Os Ps Ps Os Os Ps

ARE YOU INTERESTED !

IN IMPROVING THE

APPEARANCE OF
YOUR STORE

We can help you. We can
supply you with:
New Opera Chairs
Fitting Stools

Show Cases

You will always find our
Findings Stock complete in
staples, also latest novelty
creations.

BEN KRAUSE CoO.

20 Ionia Avenue
GRAND RAPIDS, MICH.

Se 8 Pa 6 as as Ss FS Ps Ps Os

a he i el
Ph a 6 Os Os as os Pk tt Ps ts FS

 

 

 

MICHIGAN SHOE DEALERS
MUTUAL FIRE INSURANCE Company

LANSING, MICHIGAN

Prompt Adjustments

Write
L. H. BAKER, Secy-Treas.
P. O. Box 549

LANSING, MICH.

 

 

 

 

 

 

June 1, 1927

America’s Latest Hero a National
Inspiration.

Grandville, May 31—‘‘His charming
personality has won the hearts of the
French people.”

Thus Myron T. Herrick, American
Ambassador to France, in speaking of
that modest boy hero who has just
compassed the flight from New York
to aPris, all alone in a flyer of the
upper air.

The son of a Western Congressman,
his mother a teacher in a public school
this voung scion of all true American-
ism has won everlasting renown in the
early age of manhood, when the boy
is just merging into the man.

Comparatively unknown yesterday,
to-day he is “Captain Charles Lind-
bergh,” the greatest world aviator, the
first, like Columbus of old, to discover
the upper air passage across the North
Atlantic and form a safe landing on
french soil at Paris. :

The greatest hero of modern times,
yet as modest as a child.

Offers from the vaudeville and pic-
ture field have rushed in upon him in
a perfect shower, yet, with millions in
the immediate future shguld he accept,
Charlie, our Charlie, declines all offers.
The exploit was not for profit, he says,
and he does not seek the notoriety of
the vaudeville stage, or the fame of
Hollywood exploitations, not if by so
doing he could in a single season be-
come one of the world’s millionaires.

It is just Abe Lincoln over again,
you see. All America takes off her
cap to Charles Lindbergh, while the
whole French nation, unsuccessful her-
self in such an ocean flight, bows at
the feet of the boy conqueror. It
seems likely that all the old time preju-
dice of the French for anything Ameri-
can has gone by the board, and once
again the spirit of Lafayette is in the
ascendancy.

Why should it’ not be so?) American
hearts bled because of the tragic non-
success of the French aviator, Nun-
gesser, and his comrade How true it
is that one touch of nature makes the
whole world kin.

And our hero states that, while he
appreciates all this eulogy and splen-
did offers of financial advancement, it
is not money he is after, but to make
a permanent name in the new venture
of air ascendancy. He sees a great
future for air navigation and it is such
as he that girds the hearts of men to
do and dare for the sake of human
progress.

Lindbergh’s wondrous feat has set
the world on fire. It is the opening
gun which will lead to greater feats in
the future and sets a stake for the on-
ward march of air navigation, which,
though now in its infancy, is soon to
open the way to new discoveries along
the air passages of the oceans and
hemispheres of our earth.

Unspoiled Charles Lindbergh is a
sight to give the world cheer and a
hopfeul outlook for the future of air
navigation.

He promises to make such aviation
his life work, which goes to prove that
it was not hope for a brief victory over
seeming insurmountable objects that
gave the boy aviator courage to make
this wonderful trip all alone within the
shadow of death which lurked on every
hand.

Young America, here is a sample of
true Americanism such as it will be to
your credit to imitate. Such men as
this, who has just startled the world
into a new awakening, are the true
leaders into a higher and better man-
hood for the whole nation.

Although young America beat
France at the game. of a non-stop
flight across the Atlantic, there are no
ugly scars, no ill thoughts, none but
the most friendly feelings over the
outcome. From this time on other at-
tempts will follow and in good time
both French and English bird men will
succeed in doing what young Charles
Lindbergs made possible.

MICHIGAN

Unassuming as is this young hero,
he is none the less well imitated by
that good Detroit mother who even
refuses to sit for the snapshooting
cameras of newspaper men seeking to
be first in picturing the face of our
boy hero’s mother.

Money is the god of so many seek-
ing people there will arise a great cry
of wonder that Lindbergh refuses to
take advantage of his world feat and
line his pockets with lucre to his great
worldly advantage. All that glitters
is not gold, however, and it is a splen-
did thing for young America that the
prize of victory rests upon such worthy
shoulders as the son of this Western
congressman.

The example set by Charles Lind-
bergh is worthy of a crown and such
will eventually be the hero’s reward
when the great I Am makes up His
jewels in the world to come, that
world where Washington, Lincoln and
a host of the one time great of earth

NET wesarT
OVE PONG

TRADESMAN

now assemable around the great throne.

Doubtless Lindbergh will take a
good long rest before he undertakes
any more overseas flights. One suck
a stunt would seem sufficient to last
a life time; and yet the boy tells the
world that this is but the beginning,
that he has in mind many more worlds
to conquer.

How refreshing it is to see such a
Christian character as this, where the
head and heart of one so young re-
fuses to be turned by the world’s
laudation or affected to indiscretions
by such large offers of money for
stunts which are mere child’s play
when compared with the work of sky
piloting in the upper ranges of our
atmosphere.

The world is proud of such a hero.

It is time that we began to cease
worshipping the god of mammon and
took large stock in the hearts and souls
of men. Charles Lindbergh has even
now set men to thinking as never be-

il

fore and his noble example of a de-
termination to carry out his ideas of
genuine manhood will surely be an in-
spiration to young Americans every-
where. Old Timer.

oe
Infants’ Wear Doing Well.
The retail turnover of infants’

 

wear
has been good, and has been substan-
tially benefited by the observance of
National Baby Week, according to re-
markets. Re-
orders since have been active and cover

ports in the wholesale

a wide variety of baby garments, no-
tions and other
and coats have

accessories. Dresses
stood out well in the
the call

garments of light ma-

new business received lately,
being for the
terials for summer wear. Knit goods
are also taking well, the demand cov-
ering bonnets, sweaters and bootees in

the new pastel shades.

nly as our
candies excel for
the price asked
do we hope to ob-
tain your interest
and merit your con-
tinued patrona

CORPORATION |

ft Owosso, Michi Michigan | ,
eel

 

 

12

er

BANKING CONNECTION.

 

Rules To Be Observed in Making a
Selection.

You may feel quite positive that
when you come upon a man suffering
the manifold agonies of concentrated
thought, he is in all probability trying
to decide whether he is right in lead-
ing trumps or if that red or blue neck-
tie is the more becoming. On the
other hand, if you find him indulging
in all the exquisite ecstasies of snap
judgment, it is because he is casually
engaged in the selection of his wife
or his bank. There is something so
perverse in the average human that he
steadfastly refuses to gamble except
in matters of life and death. He
cautiously puts on heavy underwear
because the thermometer has dropped
a few degrees, and then promptly steps
into his motor and drives it with one
hand at sixty miles an hour over slip-
pery roads, And similarly, when he
needs a thousand pounds of cotton
yarn, he pesters every dealer in town
for quotations; but when he comes to
making his banking connections, he
does so for all sorts of reasons except
good business ones, and just as often
for no reason at all.

Many men, for example, pick a bank
blindly because it boasts large figures.
Now size in itself has many advantages
which, however, we Americans tend
to overvalue greatly. Big men don’t
invariably make the best husbands,
nor can a play be seen to better ad-
vantage in the largest of theaters. The
average man gets a nasty surprise if
he buys the largest overcoat a store
has in stock, and so does the business
man who expects exceptional virtues
in mere size unless he is big enough
to require maximum accommodations.
He will find that no one is in the best
possible bank when his account is a
mere perfunctory item in the day’s
There may be quarter
banks which

happenings.
and_half-billion
overcome this depressing tendency, but
I’ve never had the luck to deal with
one. Indeed, a good rule for selecting

dollar

your bank is the one so popular when
you're looking for a fight: Pick a fel-
low your own size.

Another of
which impel men to deposit in a par-
ticular institution is the fact that
they play golf with the president or
they married the cashier’s sister or
similar inside

these quaint reasons

feel they have some
contact which has nothing to do with
business. That's a folly I can readily
sympathize with. For years I de-
posited in a bank of which the presi-
dent had known both me and my fam-
ily intimately for years. In retrospect,
I can’t recall a single instance when
this got me extra accommodation or a
special rate.

There is an obsolete feeling, actually
a relic of old tribal instincts, that
some mysterious virtue exists in mere
nearness; that the man next door is
a better man than the poor fish who
lives a mile away; that your home
state is the best in the land, and an
American can lick two foreigners any
day. An outcropping of this is the

MICHIGAN

custom of picking your bank because
it happens to be in your neighbor-
hood. Since there is a well-authenti-
cated tradition among all office help
that it takes two hours to carry the
deposit to bank, no matter where the
bank is situated, I simply can’t un-
derstand the validity of such a choice.
It seems just about as sound as re-
fusing to take aspirin because the
corner druggist happens to be out of
it. The lure of parochialism has no
more curious or illogical manifesta-
tion.

So far I’ve mentioned a lot of un-
sound reasons for selecting a particu-
lar bank, but not one good sensible
one. Of course, plenty of these exist
and are not too hard to discover.

In the first place you must find a
bank of which the executives believe
in the future of your business and
your ability to operate it profitably
under average conditions. Otherwise
you will sooner or later wake up to
the fact that you can be sure of your
requirements only when you don’t re-
quire them. It is solely in periods of
actual stress that you discover wheth-
er you are beyond question in the
right bank; but your knowledge of
human nature, if applied to bankers
with the same cold detachment which
you exercise in your other business
contacts, will protect you against un-
expected disaappointments.

Without doubt, nothing is more im-
portant than selecting a depository
accustomed to the vagaries of your
type of industry. City bankers, for
example, are quite actually
scandalized by the security on which
rural banks confidently make loans
while the country banker is equally
aghast at the rate of return with
which the urban institution is content.
If in some sections banks were not
ready to extend credit in part on fixed
assets, they -couldn't exist; if they
tried to operate on the interest rates
current in the more conservative in-
stitutions in the cities, they
couldn't exist either. I know of a trust

often

large

company which makes a blanket rule
never to give credit to radio enter-
prises. Other banks are unduly wary
about rediscounting automobile finance
paper. In general, then, the average
merchant will get maximum accom-
modation at the lowest average rate
and with the fewest sleepless nights
when he does business with an insti-
tution that handles a large number
of clients in the same or similar lines.

But in the last analysis the most
important of all factors is nothing so
tangible as this. No one can define
with any degree of commercial exact-
ness just what is meant by broad-
mindedness, vision, liberality; yet
these are beyond question the all-
important determinants in making
your choice a happy or an unhappy
one.

All of us have had the experience of
finding two houses from whom we
buy on a par as to price, quality and
delivery; and yet we like to do busi-
ness with the one and must drive our-
selves to trade with the other. And
precisely the same can occur with
banks. There is a difference in the
manner in which they grant the same

TRADESMAN

June 1, 1927

 

Fenton Davis & Boyle

Investment Bankers

GRAND RAPIDS

Grand Rapids National Bank Building
Phone 4212

Detroit

2056 Buhl
Building

Chicago

First National
Bank Building

 

 

 

 

GRAND RAPIDS
NATIONAL BANK

Established 1860—Incorporated 1865
NINE COMMUNITY BRANCHES

 

GRAND RAPIDS NATIONAL COMPANY
Investment Securities
Affiliated with Grand Rapids National Bank

  

“The Bank on the
Square”’

 

 

 

 

 

 

ASK MR. STOWE
He Knows What Our Collection Service Is

Only one small service charge. No extra commissions, Attorney fees, List-

ing fees or any other extras.

References: Any Bank or Chamber of Commerce of Battle Creek, Mich., or
this paper.

Merchants’ Creditors Association of U. S.

Suite 304 Ward Building, Battle Creek, Michigan

For your protection we are bonded by the Fidelity & Casualty Company of
New York City.

 

 

 

 

GRAND RAPIDS
TRUST COMPANY

oO
@
Modern in its Methods

e

Equipped to serve You in
Every Trust Capacity

e

GRAND RAPIDS
MICHIGAN

 

 

 

| ———_________—__—___________ = EEEa

 

 

 

June 1, 1927

MICHIGAN

TRADESMAN

13

 

favors, in the outlook on which they
base the same advice, in the whole
relationship, that is bound to prove of
tremendous moment when you need
more than the merest conservative
routine co-operation. You should
above everything cleave to the bank
whose viewpoint is broad enough to
include a bit of business heresy now
and then because it has faith in your
eventual salvation.

And no bank is better than its presi-
dent. Though its Board of Directors
may sound like a carefully expurgated
edition of “Who’s Who,” if its head
is the kind of mossback who looks for
a good endorsement before he’s dis-
posed to put much trust in the Declara-
tion of Independence, you'll never be
happy—unless all you want of a bank
is to act as day nursery for surplus
funds. If, on the contrary, he be a
broad-gauge executive, anxious. tc
share your problems and not afraid to
be occasionally unorthodox in his de-
sire to help you with them, he can be
one of the most valuable members of
your business family.

I can hear that forbidding circle of
hard-boiled cynics, who are apparently
the only readers financial papers seem
able to collect, exclaim with one
voice, “There ain’t no such animal!”
Well, if I didn’t think this kind of a
banker actually does exist, I wouldn't
have written this monumental work—
and maybe he wouldn’t be reading it.

++.

Flow of New Issues Sets a Peak.

In the rush of new capital offerings
during the last few days the three bil-
lion dollar mark for 1927 to date has
been crossed and a new record for all
time set. If the present pace keeps
up the month of May will go down as
the heaviest contributor of new issues
for the year so far. $613,000,000 in
stock and bond issues had been of-
fered for public subscription this
month when the end was nearly ten
days off. Down to the same date in
May last year new capital flotations
totalled $2,340,921,000 and the news-
papers were filled with wonder that so
large a volume could be absorbed with-
in so short a period. Never before in
history had investors taken so much
in that time. But the record for 1927
down to the close of business to-day
leaves that for 1926 far behind.

According to the Evening Post’s
compilation the aggregate of capital
flotations for 1927 to date is $3,196,-
194,000 or larger by $855,273,000 than
fo ra year ago. That represents a 36
per cent. jump. Superimposed as it is
upon a level already extraordinarily
high the increase is all the more re-
markable. When this enormous total
is broken into its component parts the
public utility group stands out as the
one in which financing has been heav-
iest. Industrial offerings follow in im-
portance and foreign issues are a close
third. At the moment perhaps inter-
est is sharpest in the foreign list in
which the financial district reckons ad-
ditions will be substantial in the weeks
immediately ahead. In excess of $150,-
000,000 more of foreign flotations now
are in the works. The most import-
ant are an $80,000,000 loan to Poland,
a $30,000,000 issue to Vienna and $20,-
000,000 for Budapest. Suggestions al-

so have come of further Chile financ-
ing. Intimations that Germany soon
will lift her 10 per cent. tax on cap-
ital imports convince the financial dis-
trict that the Germans are getting
ready to enter this market again.

Not the least interesting aspect of
the new financing for 1927 is that
municipal flotations as well as others
have set a new peak for all time. Time
was not so long ago when a decline in
the volume of municipals was confi-

dently expected but here again sur-
prising things have happened. Per-
haps calculations in this field went

wrong for the reason that too many
people had figured that the market is
primarily what municipalities look at
in determining when to borrow. As
a matter of fact the increasing pros-
perity of the country has given muni-
cipalities new tastes in roads, schools
and other improvements. The general
state of good times has had more
to do with the volume of borrowings
than the market itself. Once these
bonds are offered it is not surprising
that they are quickly absorbed even
at prices that a few years ago would
have seemed dear. With the Govern-
ment retiring its debi at the rate of
a billion dollars a year these obliga-
tions are likely to find increasing
favor where quality is more important
to an investor than yield.

Meanwhile virtually all authorities
in Wall Street cling to the view that
money will not depart far from its
present levels in the months ahead
Seldom if ever in the past have rates
held so steadily at one level as for
1927 to date and there is nothing on
the horizon in the opinion of those
competent to judge to bring any pro-
nounced change unless it be in the
gold movement.

Paul Willard Garrett.
[Copyrighted, 1927.]
—_++<+____
The Cost of Collection,

The cost of collecting small debts
is brought out in the case of Park &
Tilford, grocers. This concern was
purchased in 1923 by David A. Schulte.
It is reported that the accounts re-
ceivable of the business totaled $1,-
347,782. Frank Tilford agreed to as-
sume responsibility for the collection,
not exceeding 25 per cent. of any claim.
However, accountants and attorneys
had to be hired to collect these thou-
sands of small accounts, and at Mr.
Tilford’s death, in 1925, it was found
that the costs of collection equalled
the amounts collected.

Ee
Golf Trophies Moving Well.

Sales of metallic sports trophies seem
lately to have swung quite noticeably
over to those suitable for winners of
golf matches. In the more expensive
ones are sterling siver cups, which sell
at $125 to $175 each, according to size.
They are equipped with covers, on
which stands the figure of a golfer.
The cups may be had with either male
or female golfers atop them. In plated

 

trophies the variety is somewhat great-
er. One such novelty selling at $9
is a cigarette case, but is in the form
of a sand box surmounted by a golf
ball and club. A third is a vase simu-
lating a golf bag, which sells at $17.50.

 

 

 

Complete Service

While service is a much abused term, we believe
a degree

PLUS.”

that this institution is developed to
which enables it to render “SERVICE

If there is some peculiar or out of the ordinary
need which might require unusual service, tell us
about it. We may be able to serve you to good

advantage.

We are here to help, serve and assist our cus-

tomers and patrons at all times and in all

possible ways.

GRAND RAPIDS SAVINGS BANK

‘The Bank Where You Feel At Home’’

16 Convenient Offices

 

 

 

 

 

 

 

 

 

Kent State Bank

“The Home for Savings”

 

 

With Capital and Surplus of Two Million
Dollars and resources exceeding Twenty-Three
Million Dollars, invites your banking business in
any of its departments, assuring you of Safety
I} as well as courteous treatment.

Banking by Mail Made Easy.

 

 

 

 

 

THE TOLEDO PLATE & WINDOW GLASS COMPANY
Mirrors—Art Glass—Dresser Tops—Automobile
and Show Case Glass

All kinds of Glass for Building Purposes
601-511 IONIA AVE., 8S. W. GRAND RAPIDS, MICHIGAN

 

 

 

 

 

 

Investment Securities

E. H. Rollins & Sons

Founded 1876

Dime Bank Building, Detroit
Michigan Trust Building, Grand Rapids

New York
San Francisco

Boston
Denver

Chicago
Los Angeles

 

 

 

 

 

 

 

14

MICHIGAN

June 1, 1927

TRADESMAN

 

How Customer Measures Service in
Retail Store.

Customers—men, women or children
—differ in their individual
ments, but their fundamental wants
are the same. They all have the same
urges to satisfy. They come curious
as to what is to be seen; hunting
something that will satisfy them; ac-

require-

quisitive, anxious to have the thing
they see and like; emulative, each one
wanting to do better buying than the
other—seeking attention; gregarious,
enjoying the crowd; jealous of any
preference shown another, sometimes
envious, sometimes pugnacious—just
human beings with all the urges of
human beings—no different than they
are in other situations.

If we follow the customer from the
first urge to go out to buy something
definite or indefinite—we get a pic-
ture of what she expects, that is in-
formation as to what is available, given
by advert’sing, by window displays, by
counter or other inside displays, and
by her remembrance of what she has
seen at other times in the store. Next,
a pleasant reception, by the atmosphere
of the store itself, and the attitude of
the selling staff—next the proffer not
only of merchandise, but of service,
for both of which she pays.

Probably all the things listed and
those that might follow could be
grouped under the term “service,” for
that is what the customer wants. She
naturally, though often mistakenly,
takes the attitude that she is always
right. She may be tired, she may be
unreasonable, she may be stupid and
rude and grasping and even dishonest
—but she has the sustaining feeling
always that she is the great consumer,
a part of a most important factor in
industry, and that her demands must
be met. And these demands cover not
only merchandise, but service.

What can merchants do to satisfy
her? Provide merchandise that is what
it pretends to be, teach their sales
force what it is and how to demon-
strate its value.

3e sure that all practice of dealing
with the customer, as standardized and
taught, is based on a real knowledge of
what is best practice, and not on usage.
“The way we have always done it” is
probably wrong, and most surprising
results have come about when the mer-
chant has stopped to analyze the cus-
tomer’s demands and tried to meet
them.

It may help to clarify the actual
situation if the merchant will try to
calculate the cost of a selling transac-
tion from the first advertising to the
final delivery of a satisfactory article
to a satisfied customer, in cost not only
to the merchant but to the customer.
This is what the public pays. The
customer, consciously or unconscious-
ly, calculates her expenditure in these
terms, though she may fail to calculate
what the merchant expends in_ this
way.

But she does realize far more than
the merchant usually considers the
value of the service she gets, and es-
pecially the loss she sustains when she

fails to get service. She may not al-

ways use her experience and know that
in one case she has bought not only

merchandise, but also information and
pleasant contacts that have actually
eliminated fatigue while in another she
has bought merchandise but no in-
formation and has accumulated instead
unnecessary fatigue—physical from de-
lays; psychial from friction, clutter,
pressure, or any of the other fatigue
causes—but she does know that one
transaction satisfied her and the other
does not.

If she is to be permanently satisfied,
she must not only like the goods she
has bought, the surroundings in which
she has done the buying, and the peo-
ple from whom she has done the buy-
ing, but she must like herself better
at the end of the transaction. A cus-
tomer who does not buy, one who
does not like what she has bought, one
who does not like the people from
whom she has bought, any of these
may come again for another try—but
the customer who has been belittled
in any way in the eyes of others, or,
most important of all, in her own eyes,
will never willingly enter the store
again. The chief service the store
can render her is to send her out bet-
ter satisfied than when she came in
that she is of value.

What she wants, she often does not
know; she may not know why she
wants what she wants; but she usually
does know where she gets what she
wants, and goes back to that place to

Lillian M. Gilbreth.
———_++.___
They Are Burning.

In scanning the reports of the nu-
merous fires which are raging through-
out the entire country one is struck
with the character of the property be-
ing destroyed. In a majority of the
cases it will be found that the build-
ings burned are the non productive
type, that is buildings that are not
money makers. Unfortunately much
farm property belongs to this class at
the present condition of farming. But
farm, mercantile and dwelling risks
are equally the prey of the devouring
flames when such buildings are not
good revenue producers. Much out of

get it.

date city property is being cleaned out
of the way through the agency of a
In the city
the reverse of farm property is true
in this, that the city building may
stand upon ground which is more
valuable without the out of date build-
ing while on the farm the building
may be much more valuable than the
ground and may be sold to the handy
insurance company for that reason.
The careful underwriter will be on the
watch to detect these two conditions
which have much to do with the loss
ratio.

(perhaps) convenient fire.

———_> 2
Keep the cutting edge on your
brain as keen as the cutting edge on
your chisel; both grow dull by neglect.
Every knock is a boost, if you know
how to profit by it; but every boost
is a knock if it turns your head.

—_—_+-+—____-

Skilled salesmen are like the sea
captain of schooner days. He made
each changing current or ripple help
to carry the craft along. But he set
his course by the fixed stars.

———_»---+__—
Marriage is a gamble when there’s
money back of it.

 

 

‘‘Over Fifty Years of Service’’

Consider These Three Points
in Central Insurance

PROTECTION AFTER LOSS —

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reputation for fair adjustments and prompt settlement of
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Central’s fire prevention engineers are unusually efficient,
and through them we offer an unexcelled service in the
elimination of fire hazards and prevention of loss.

COST OF INSURANCE —
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Selection of risks means fewer fire losses among our
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If your property can qualify as an approved risk and you

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“Jie CENTRAL

Manufacturers Mutual Insurance Company
of Van Wert. Ohio.

FIRE AND AUTOMOBILE INSURANCE FOR SELECT RISKS

A Friendly
Company

 

 

 

 

 

 

 

How much influence will
the outsiders have?

N THAT DAY WHEN YOUR WILL

becomes operative will your family be sur-
rounded by a “‘cabinet’’ of self-appointed advisers,
including relatives, near and remote, ‘‘in-laws’’ and
“friends of the family,” new and old, whose views
as to the conservation of your Estate are liable to be
confusing, if not actually dangerous.

The Michigan Trust Company can co-operate with
you to take the matter entirely out of the realm of
doubt: and give your Estate the experienced and
conservative judgment which has come to this com-
pany in nearly forty years of service such as you
desire.

This step also would free your family of the em-
barrassment of rejecting proffered advice.

THE

‘MICHIGAN [RUST

COMPANY

JOHN DUFFY, Chairman of Board NOYES L. AVERY, President

The first Trust Company in Michigan

 

 

 

 

 

June 1, 1927

MICHIGAN

TRADESMAN

 

15

 

Fresh Shift Could Lift Prices.

A sudden shift in the trend of agri-
cultural commodities of late is likely
to turn the general price level for May
upward. Down to a few months ago
the outstanding feature of the price
movement was the
cultural commodities.

recession in agri-

This downward
tide was checked by a stiffening in cot-
ton prices late in 1926 but since then
wheat and corn prices have improved
substantially. At the moment so pro-
nounced an advance in the agricultural
list is under way that if maintained
it promises to affect the whole price
structure.

By its advance of roughly 30 per
cent. within a little more than a month,
corn has made the most spectacular
gain of all. In the face of the largest
stocks on record corn futures have
risen from 18 to 21 cents since the
middle of last month when the low
for the year was recorded. Wheat
likewise is at its best level for the
present movement and at $1.47 a bushel
stands 13 per cent. above its early
1927 low. From its low of 12.02 cents
a pound reached December 4, 1926,
May cotton yesterday set a new high
record at 16.14 cents a pound. The
more distant futures command higher
levels and cotton for delivery next
March sells around 17.30 cents a pound.
All of which is to say that this leading
commodity within the last six months
has improved its price by
nearly 35 per cent.

Since these sharp advances to new
high levels in three of our leading agri-
cultural commodities have been stim-
ulated by the torrential rains it is still
too early to conclude what their effect
may be on general business. Con-
tinued unfavorable weather very easily
could swell the gains already recorded.
On the other hand, a sharp turn for
the better in weather conditions might
very easily make the recent advances
turn out to have been in the nature of
temporary rallies. Certainly, all re-
ports of weather conditions and crop
estimates from now on will be watch-
ed with more than ordinary interest
for the light they may throw on pro-
duction in these staples during 1927.

This somewhat unexpected upturn in
agricultural prices demonstrates afresh
how inexorably the laws of nature
work. Just as the country had be-
gun to concern itself over the drop
for two years in agricultural prices
and Congress had gone so far as to
recommend price fixing as a remedy a
reversal of the unfavorable movement
appears to have come. In the end
we may find that the price movement
has not been so adverse to the farmer
as to the industrialist. So much em-
phasis has been given to the recession
in agricultural prices over the last two
years that over a somewhat longer
period, say four or five years, agricul-
tural prices have really improved
whereas industrial prices have fallen
substantially and steadily.

Paul Willard Garrett.

[Copyrighted, 1927]
—~++—___

Growing Appreciation of Utility Bonds

One of the most interesting invest-
ment developments in recent months
was the announcement a day or two
ago that the Governor of the State of

position

Michigan had signed an amendment
to the Peninsular State’s banking laws
banks to invest in
bonds other than first mortgages of
eas and electric companies operating
within its boundaries.

This announcement is interesting in

allowing saving

that it indicates the growing apprecia-
the merit of
many of this country’s public utility

tion of real investment
securities and also because of the fact
that the step was taken by a State
wh'ch is credited with having among

the strictest “blue-sky” laws in the
Union.
The difficulties the savings banks

throughout the country are experienc-
ing in placing their investment funds
safely and profitably are quite gener-
ally known. It has now reached the
point where such banks are frequently
obliged to consider the legality feature
of a bond issue almost exclusively. It
goes without saying that they are often
forced to pay unwarranted prices for
securities because of the keen compe-
tition for bonds in the legal group.
little but that any
number of gas and electric securities
other than first mortgages are entitled
to be made legal for savings banks.
Outstanding among these are bonds of
holding companies, which are unable
to issue first mortgages but which may
issue collateral trust bonds secured by
first mortgages.

The

laws,

There is doubt

amendment to the Michigan
which is patterned after the
stringent of Massachu-
setts, will not become effective until
ninety days after the adjournment of
the Legislature. It is in line with steps
taken recently in Minnesota and pre-
by various New England

requirements

viously
States.

Among the companies whose bonds
are affected are the Consumers Power
Company, the Detroit Edison Com-
pany and certain subsidiaries of the
American Light and Traction and the
United Light and Power companies.

Bonds of these companies are quite
apt to reflect the legalization develop-
ment by moving upward to a_ yield
level on a par with other securities in
the same category.

 

Ralph Hendershot.
[Copyrighted, 1927.]
>>>
Old Timer Recalls the Greenback
Craze.

Grandville, May 30—I am tempted to
drop you a line with regard to your
account of that greenback meeting at
Newaygo forty-seven years ago. The
greenbackers were certainly a_ lusty
crowd. Dan Soper, of Newaygo, was
for a time their county chairman and
he went into it at the top of his bent.
One of his enthusiastic followers dub-
bed him “The little Postmaster general
of Newaygo county.”

I think I was at that meeting at
Newaygo in ’80, but not as a green-
backer. I never espoused that heresy.
Newaygo was long headquarters and
a stronghold of greenbackism. Con-
gress setting the date for a resumption
of specie payment was one of the lead-
ing factors in starting the outbreak for
rag baby and fiat money. Free silver-
ism was scarcely less a crazy outburst
and met the same fate as did green-
backism. I attended a big greenback
rally at Ashland Center, where lived
Sullivan Armstrong, a Republican
member of the Legislature, who went
over to the fiat money party, body and
breeches. A pole, capped by a huge

rag baby, was raised that day and the
fiaters imagined they owned the world.

I note that you print a memorial
poem by T. C. Harbaugh. That gen-
tleman was a friend af mine half a
century ago. He visited me at Sparta
and later we met in Chicago at the

time of a National Republican con
vention—in 1888 I think—-where Har-
rison was nominated. He was a
gentleman of the old school, a fine
man in every way. He passed on
about two years ago at his home in
Ohio.

My health is rather precarious this
spring. Should I live to October 15 I
will be 80. Thanks for the good trade
journal you are making of the Mich
igan Tradesman. J. M. Merrill.

—>-. 2

If you model your advertisements on
those of the circus in language and
will value them
about as they do those of the circus.

typography, people

If You Can.
Written for the Tradesman.

If you can meet with friends in festive
concourse,

And not make fun the chief consideration;

If you can make cheer and joy contagious

And not piay fool that you may do it;

If you can praise without intent to flatter;

Can talk with sense and not with persi-

flage;

if you can point a joke without the
piercing arrow
That makes a wound no time can heal,

If you can keep the barbed dart in it
quiver
The while the game goes stalking by;

If you can joke without rebuke or malice,
Banter without exposing faults and hu-
man failings;
Enjoy the joke on

others;

tefrain from hints and dark suggestions;
If you can help to make an hour most

jolly.
Without a drain upon the glad to-morrow;
Can romp and sport, avoiding folly,
That stores for self full meed of sorrow;
Why, if you can, you are a man
Whom none need ban.

BE. E.

self as well as on

Whitney.

 

 

OUR FIRE INSURANCE
POLICIES ARE CONCURRENT

with any standard stock policies that
you are buying

he Net Cots 2 O%) Less

Michigan Bankers and Merchants Mutual Fire Insurance Co.
of Fremont, Michigan

 

 

WILLIAM N. SENF, SECRETARY-TREASURER

 

 

 

Affiliated with

320 Houseman Bldg.

THE MIIGHIGAN RETAIL DRY GOODS ASSOCIATION

An Association of Leading Merchants in the State

THE GRAND RAPIDS MERCHANTS MUTUAL
FIRE INSURANCE COMPANY

Grand Rapids, Mich.

 

 

 

 

Assets $3,194,142.55

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16

MICHIGAN TRADESMAN

June 1, 1927

 

THE SERVICE PROBLEM.

 

Disadvantages and Dangers of Credit
and Delivery.
Written for the Tradesman.

In the previous articles on “The
Service Problem,” the writer has had
in mind, not the dealers in any one
line of merchandise, but the dealers in
the various lines used by the ordinary
consumer. In this article, however,
the subject is taken up with special
reference to the grocery business and
to the features, credit and delivery.

In some places it is freely admitted
that grocers are right up against it
from the competition of the chain
stores. Moreover, the idea is widely
prevalent that the independent grocer
cannot hold his own selling on a cash
basis, but that he has a good chance
to prosper by granting credit and mak-
ing delivery of goods.

As this idea is being advanced very
persuasively, the present article will
be devoted largely to showing the
dangers and difficulties that lie in the
way of its adoption. For before any
merchant who is not carrying his cus-
tomers on his books, takes upon him-
self the added work and worry of the
credit system, he should look at the
matter from all sides and be sure that
in his own case the advantages will
outweigh the disadvantages.

Right here it is conceded that some
dealers make money selling groceries
on credit and delivery. But this should
not blind one to the fact that many
who were apparently successful with
the credit system, have chosen to
change to the simpler and less nerve-
racking cash system. Nor to the other
fact that worthless accounts and the
inevitable expenses of the credit and
delivery system have proved the doom
of many a promising grocery venture.
Also that the chain stores stick close-
ly to selling for cash.

Let us take up some of the argu-
ments that make credit and delivery
appear so plausible.

Now this seems like good reasoning:
There are customers who will buy their
groceries only where they are granted
credit, and who insist on delivery.
Among these are persons who settle
every dollar promptly, but who can
not or will not “lug things home;”
who prefer to order most of their sup-
plies by phone, and who dislike tc
bother with bills for current expenses
oftener than once a month. Moreover,
those who buy on account generally
are not strenuous about getting the
lowest figure on every item. They
are apt to be free spenders and pay
little attention to prices. Why not
seek the patronage of these desirable
people?

Here is another line of reasoning
that is convincing: Business as a
whole never before was so completely
on a credit basis. A large proportion
of all the sales of automobiles, radios,
pianos, household furnishings, cloti-
ing, and no end of other articles in
common use, are made, not with full
payment at the time, but for so much
down and so much per week or per
month. Many retailers are finding the
instalment plan of selling highly profit-
able and satisfactory. If there is

money in giving people credit on al-
most everything else they use, why
not trust them for their groceries and
food supplies also?

Now let us consider these arguments.
As to the first, if it were so easy to
gain and hold sure-paying credit cus-
tomers who buy freely and do not ob-
ject to the dealer's making a good
profit, a grocer could hardly ask any-
thing better. But things don’t work
out that way. Of course there are
people so reliable and so well-fixed
financially that they always pay, and
some of these run good-sized monthly
accounts. And occasionally there is a
situation like this—an employing con-
cern, having skilled workers and giv-
ing high wages, holds its employes to
keeping their bills promptly paid.

But competition is very keen for
supplying all such people. Knowing
that their accounts are sought after,
some customers are critical, exacting,
or positively tyrannical, according to
temperament. Even the wealthy re-
fuse to pay prices that allow more
than a necessary margin to the dealer,
and some patrons who won't take the
trouble to know how much they ought
to pay, are all the quicker to suspicion
they are being overcharged. Without
going into further detail, it is not un-
fair to say that the patronage of what
may be called the very highest class of
credit customers, is a hard trade to get,
and that catering to it is no bed of
roses.

As to the second argument, the very
fact that so many families are buying
largely of other goods on the instal-
ment plan, makes the grocery account
an especially thing to
handle. For they make a desperate
effort to keep up their payments on
the other purchases, so they will not

precarious

lose the property. If there is a short-
age of funds, illness, or misfortune of
any kind, isn’t it always the grocer
who is asked to carry over all or a
part of the account until next month?

And if misfortune is long continued,
when is he likely to get his pay, even
from perfectly honest and well-inten-
tioned people? Unlike the instalment
plan sellers, the dealer in food sup-
plies does not retain title in his goods
after they go into the hands of the
customer. - In a short time the goods
are consumed and in their place there
is only a long want list for more.

Suppose a wage-earner or a salaried
man should go to a bank and make this
statement: “I drew my pay two or
three days ago, and, except a few dol-
lars, have used up the money in mak-
ing a payment on the home we are
putchasing, also a payment on my car,
five dollars on a radio, another five
dollars on a set of books we are buy-
ing, and in meeting current bills. Now
I should like to borrow fifty dollars,
so that I can pay cash for my gro-
ceries and meat for the next thirty
days.” Would he be likely to get the
money?

If a bank will not loan a man under
such circumstances,‘is the groceryman,
with his usually small capital, in a
position to carry him?

It cannot be made too plain that the
loss from poor accounts is not the
only objection to the credit and deliv-

ery system. A more serious draw-
back is that it is a laborious and ex-
pensive mode of handling groceries. It
costs, and the cost has to be included
in the selling price of the goods. The
buying public knows this.

Many customers now regard credit
and delivery as expensive features of
service—features they do not care to
have and so are unwilling to pay for.
Most who easily can pay the cash pre-
fer to do so, and want to keep every-
thing squared up as they go along.
And they take their money where
they believe they can do the best with
it. If there is a cash store nearby,
they run in and get things. If there
is not, they are likely to drive in their
machines to where there is one. The
grocer who asks prices based on credit
and delivery, automatically cuts off
most of the cash trade in his vicinity.

And how about the country patron-
age of a town located in an agricul-
tural section? As a rule the farmerss
drive in for their supplies and do not
expect delivery of goods. With such
as do not need to run an account, is
it anything but human nature for them
to go to a cash store, rather than to a
place asking the higher prices required
for making delivery and granting
credit to town folks?

Let the independent grocer whose
genius and preference are for the cash

system, think hard before he adopts -

credit and delivery. What he can do
against chain store competition de-
pends not only upon local conditions,
but on his own brains and resourceful-
ness.

Of course he will not fail to make
his store and its service just as attrac-
tive as possible. Being out after cash
trade he will not depend on quality
alone nor upon low prices alone, but
on both. That is, he will handle only
reliable goods and expect only reason-
able profits. And he will all the while
be selling at least a few well-known
articles at a very low margin, chang-
ing about on these and always offer-
ing some good bargains. In this and
in other ways that he will devise, he
will set his customers to talking in
favor of his store.

Is his a place where people find
this or that of finer quality or more to
their liking than at other near-by
stores? He is better situated to cater
to local preferences than are the chain
stores with their hired management
and standardized methods.

What are the distinctive and char-
acteristic features of his business? Will
it be wise and practical for him to en-
large on some of these and add other
attractive features?

Space forbids making further sug-
gestions. But anyway, it iS not on
advice that anyone can give him that
our grocer must depend mainly, but
on his own initiative and good judg-
ment, and on the skill to offset the
acknowledged advantage of his chain
store competitors in buying their
goods at somewhat lower prices than
he can secure. If to his own resources
he can add effective co-operation with
the other independent dealers of his
town or city, so much the better.

Ella M. Rogers.

Trip Through Resort Land By News-
paper Men.

Boyne City, May 28—A bunch of
curious sight-seers, gathered from all
over the Middle West, left Chicago
last Friday morning to explore the
wilds of Western Michigan. They
were inveigled into braving the dangers
and hardships of this adventure by H.
J. Gray, Secretary of the Michigan
Tourist and Resort Association. As
their previous experiences had been in
the quiet and peaceful environs of Chi-
cago, they were very loathe to invade
this wild and wooly region. However,
by assuring them of the guidance and
protection of the Highway Depart-
ment and the State Police, Gray al-
layed their fears and the journey was
undertaken.

They came by motorbus to Benton
Harbor, where they were met by
Frank Rogers, with a guard of State
Police, and a flock of cars driven by
Buick employes and continued their
journey as far as Muskegon. A night’s
sleep and a frugal breakfast saw them
again on their way. Taking that bare-
ly perceptable trail, M 11, they con-
tinued their journey through the
jungles of Whitehall, Ludington,
Manistee, to finally finish a long and
arduous day at Omena. Thrilled by
the wild beauty of the place, they
sought surcease from their trials and
rest for their weary bodies in slumber.
To no avail. The strident noises of
the forest, the racuous cries of the
aborgines, after the gentle purring of
the trolleys, the melodious murmur of
the motor horns and the’ shouting
susuration of the sibilant newsboys and
milk wagons made refreshing sleep im-
possible—for more than 9 or 10 hours.

The'sun was just gliding the West-
ern hills, about four hours high when
they were aroused from their fitfJ
slumber, by their heartless guides and
compelled to resume their gruelling
journey. Their guides seemed to be
more or less at sea as to the route,
as they took a tortuous trail around
the peninsula of Leelanau but finally
hit the old trail of M 11 at the rather
pretentious native village of Traverse.
The trail improved and by the time
they reached Elk Rapids, they had so
far recovered that some of company
were heard to whisper: “This is the
land; this is the land, this is the land
o’ my dreams.” With hope revived,
they pressed on. On either side, tur-
auoise and sapphire, the waters of Elk
Lake, Torch Lake and Grand Traverse
Bay, gleamed and dimpled in the
morning sun, and the emerald hills of
Antrim bounded the Eastern horizon.

On through a_yillage, quaintly named
by the natives “Charlevoix the Beauti-
ful,” where the waters of another fine
lake spread before their eyes, to an-
other settlement, ‘Petoskey the Peer-
less” perched on the rocky bluff above
Little Traverse Bay, an arm of Lake
Michigan. This presented many char-
acteristics of civilization. The huts of
the natives were arranged with more
or less regularity and the places de-
voted to the exchange of goods had
something of the appearance of simi-
lar stores in Toledo, Kokomo or
Peoria. Passing Petoskey they came
to a small settlement, which seemed
to be deserted. Upon enquiry, they
were told it is the meeting place of a
peculiar religious sect, the Meth-o-dists
who gather here each summer for an
extended pow-wow. It is called Bay
View. Well named. There is a bav
and there is a view, if one pauses long
enough to see it. A long drawn out
journey of fifteen miles, which took
them all of twenty minutes, over a
trail which bore evidence of having
been surfaced with concrete, brought
the travelers to Harbor Springs, a
small village nestling under the bluff
of the bay, which they were surprised
to learn, was a missionary colony, es-
tablished a century before Chicago
was more than an onion patch beside
a muddy slough. The settlement bore

 

June 1, 1927

MICHIGAN

TRADESMAN

17

 

many evidences of more or less de-
cadent civilization. Chmbing a steep
hill, the travelers found themselves on
a well-marked trail, following the
trend of the lake shore and command-
ing a surpassing view of Lake Michi-
gan, which they followed for a score
of miles, finally reaching their jour-
ney’s end at a hostelry, rightly named
the Old Trails Tavern, deeply em-

‘bowered in the primeval forest, where

the natives, far from being hostile, had
heard rumors of their coming and had
prepared a sumptuous, though primi-
tive feast. Apparently some wanderer
from civilization had strayed into this
wilderness and given these people
some slight knowledge of a palatable
“meal ’o vittles.” Our famished trav-
elers fell upon the viands and were
soon restored to something like their
pristine vigor. This was the journey’s
end. With glad hearts they turned
their faces toward the home land. As
the sun was sinking over the lake, they
took the back trail toward home.
Familiarity had robbed it of its ter-
rors and they had become inured to
its hardships, and their spirits soared.
At Petoskey they left the old trail
and branched off into the valley of the
Bear River, and so by a devious trail
into the Boyne River valley, where,

they were told, was another settle-
ment, called Boyne City. On their
way they passed a beautiful lake,

tucked away among the hills, called
Walloon, where they were told tribes
of natives from far countries were
wont to gather in the summer to fish
and bathe in its waters At Boyne
City they found a really respectable
caravansary, where they were received
with open arms by chieftess, the Mag-
nificent Marie, who provided a great
feast and called in the young men and
maidens of the settlement to discourse
delightful music as an accompaniment
to the meal. Enthused with the music
and welcome received, our travelers
joined heartily in the rejoicing, to the
great amusement of the natives and
with pleasure to themselves. At a
late hour the rigors of their journey
asserted their sway and the guests re-
luctantly sought a much needed rest,
resuming their homeward journed in
the morning with light hearts, as they
were assured that they were out of the
woods and out of danger, although
they expected to be waylaid at the set-
tlement of Cadillac, just on the border
of the home land.

All of which means that a very de-
lightful bunch of gentlemen of the
press of the most prominent papers in
the Middle West honored Boyne City
with a visit as the finish of a tour of
Western Michigan. Conducted by Mr.
Gray and Mr. Blakely and the staff of
the Michigan Tourist and Resort As-
sociation, and conveyed by Mr. Rogers
and Mr. Burridge, of the State High-
way Department. they left Chicago
last Friday morning, followed the
Michigan lake shore to near Cross Vil-
lage and returned by way of Boyne
City and Cadillac, Monday. As many
of them had never been in this region
before, they had a new experience, and
each was enthusiastic in the assertion
that the first trip would not be the
last by any means.

The press. representatives were:
Henry M. Smith, Cleveland Plain
Dealer; Wm. Striker, Indianapolis
Times: K. M. Patterson, Cincinnati
Times Star; Kent Meader, Toledo
Blade; Ray Hoyt, Columbus Despatch;
Malcolm Bently, Louisville Courier
Journal; Harry Swanson, Indianapolis
News; James L. Spencer, St. Louis
Post Despatch; Roy Read, St. Louis
Globe Democrat; W. F. Jenkins, Chi-
cago Tribune; James Braden, Chicago
Daily News; George Robbins, Chicago
Journal; Arthur Stace, Grand Rapids
Press.

Boyne City enjoyed their visit and
they showed every evidence that the
pleasure was mutual.

Charles T. McCutcheon.

 

Featured For Undergarments.

Increased use of Celanese fabrics is
a feature of the production of women’s
Retailers are giving
much attention to the merchandise in
which consumers recently have been
Four types
of fabrics are being utilized, these in-

undergarments.

showing marked interest.

cluding voile, ninon, satin and radium
weaves. The producers are said to be
well sold up and it has been difficult
to handle immediate delivery business

quickly as the volume of output has

Millio

A smashing avalanche of selling messages!
Regular local newspaper advertising and
color pages in leading magazines repeatedly
reach every community from early Spring

until late Fall.

Over 5,000 newspapers will carry famous
Flit cartoon advertisements to more than

20,000,000 families.

Dominating color advertising will tell the
Flit story to readers of Saturday Evening
Post, Ladies’ Home Journal and Good
Housekeeping—magazines read in more
than 6,500,000 better type homes.

You can't ask for better advertising support.
Flit was a selling sensation last year.

been behind the orders received. The
fabrics are used for all types of Sum-
undergarments,
while satin brocade made of this fiber
is also in demand for negligees. Flesh,
white, black, navy, orchid and several
of the brighter shades lead in the color

range.

mer including _ slips,

 

>.>
Petticoats Moving Well.

Manufacturers of women’s. knitted

silk and rayon underwear report a

slight preference for petticoats in the
largely to the

present demand, due

ns ot

  
 
 
 
 
  
 
 
  
 
 
 
 
  
 

Put

Flit where your customers can see it, pick it

up and pay you for it.

Windows!

Coun-

ters! Keep plenty of Flit in stock! Flit is a
fast-seller, a leader, and profit-maker. If

you haven't ordered a Flit window display

ask for one today.

STANCO DISTRIBUTORS, INC.
26 Broadway, New York

(¢) 1927 S.D. Ine.

 

 

REGUS.
PAT.OFF.

consumer call for undergarments with-
out shoulder straps. The best-selling
petticoats range from 21 to 25 inches
in length this season, and they are
shown in many fancy and lace-trimmed
Most of
shadowproof by use of an extra panel.
One of the

selling in the

models. them are made
that are

popular-priced

novelties now

more

lines iS 4 combination petticoat and

step-in, with a piece of material, in a

curved cut, connecting the front and

back panels.

 
 
 
 
     
    
   
  

 

DISPLAY FLI

   

 

 

 

18

DRY GOODS

Michigan ReRtail Dry Goods Association
President—A. K. Frandsen, Hastings.

First Vice-President—J. H. Lourim,
Jackson.

Second Vice-President—F. H. Nissly,
Ypsilanti.

Secretary-Treasurer—D. W. Robinson,
Alma.

Manager—Jason E. Hammond, Lansing.
Scarf Sales Hurt By Weather.

Along with a lot of other things, the
weather has put an effective check on
the sale of fur scarfs at retail, and this
has plainly been reflected in their
movement in the wholesale markets
lately. The setback has come to the
manufacturers as an even greater dis-
appointment than it might otherwise
have been, due to the fact that this
was the first of several seasons in
which prospects for an excellent busi-
ness in Spring furs were bright. A
certain amount of buying is going on,
but the edge is definitely off the gen-
eral demand. Indications that a clear-
ing up of the weather will be followed
by a warm spell are not calculated to
help matters any for the manufacturers
for this will tend to limit con-
sumer demand and keep down dupli-
cating on the part of retailers. The
scarcity of certain types of scarfs—es-
pecially those of pointed fox—that
marked the early season no longer
exists.

only

—_+-->___
Jewelry Demand Is Irregular.

While a nice enough business is re-
ported in this market in novelty
jewelry of the popular-priced order,
the demand for merchandise of the
finer kind at the moment leaves quite
a little to be desired. Among the few
active articles right now are wedding
rings. These include plain and dia-
mond-set platinum circlets, and also
both plain and chased gold rings.
There is also a good movement of
brooches, hairpins, etc., suitable for
gifts to bridesmaids and other femi-
nine wedding attendants, and a fair
business is being done in scarfpins,
link sets and other articles for presen-
tation to best men and ushers. In the
finer pieces, business is being
done in elaborate rings and bracelets
calling for large precious stones.
Emeralds continue to rule as favorites
in these settings, but a noticeable

trend toward rubies is reported.
———~ 2

Linen Sales Decline.

The slump that appears to have come
about in practically all lines of textiles
has become very noticeable in the
linen trade of late. Not only is the de-
mand for household linens not what it
should be, but the marked falling off
in business in colored dress linens has
ruined all chances of the current sea-
son’s volume in these goods reaching
the high levels of 1924. Some business
is being done in them from day to day,
but white is the only shade that now
is difficult to get in any quantity. So
far there has not been much canceling
on the part of buyers. The general
tendency among the importers and
wholesalers is to blame the abnormal
weather for the poor business.

2 -
Silverware in Final Spurt.

With the opening of the June wed-
ding season only a few days away, the
buying of silverware for gift purposes

some

MICHIGAN

is now in its final spurt. Last-minute
orders are going from all sections of
the country, and the indications are
that, because of the late Easter and the
relatively small number of marriages
in April, the coming month will estab-
lish a new record in the retail sale of
gift merchandise. Particularly active
buying of this type of silverware is re-
ported on the part of retailers in large
cities, where the schedule of proposed
weddings is apparently very heavy. It
is these buyers who are going in for
the more elaborate gifts, such as ster-
ling tea and dinner services, high-
priced toilet sets and fine chests of
silver, sales of which have been un-
usually good this Spring.

—— >
Travel Coats Being Shown.

Early lines of women’s travel and
steamer coats show much use of im-
ported fabrics. The favored materials
include tweeds, plaids, invisible checks
and the varied novelty weaves of
Rodier. The straight line silhouette is
continued, the backs being pointed or
straight yoked. In a number of the
new garments the trimming details in-
clude side straps of self material, nov-
elty pocket and belts of leather or
self fabric. Collars show a new treat-
ment. In some garments the collar
stands up in the back, gathers at the
neck and comes down to a point in
the familiar shawl effect. Long-haired
furs are being used, as well as beaver
and nutria.

—_—_>->
Novelties in Bathing Suits.
Advance business in both men’s and
women’s bathing suits has been of
good proportions and sellers now
await reorders whose development
hinges on early opening of the bathing
season. Novelty color effects and de-
signs are featured in women’s gar-
ments. For swimming, the worsted
suit in one-piece and semi-California
styles is outstanding, and much atten-
tion is given to costume suits, which
are intended almost entirely for beach
wear. Stripe and color contrasts be-
tween trunks and skirt are outstanding
in men’s suits, with continued interest
in solid colored staple merchandise.

ae Se
Ribbon Trade Has Benefited.

The vogue for furless Spring coats
has led to much business in the rib-
bon trade. Manufacturers have re-
ceived good orders from the cutting-
up trades for ribbon bows and sashes
for trimming these coats. Most of
this demand has now ended, but re-
tailers continue to place orders for
these ribbons to be used by consumers
for the same purposes. Fall lines of
ribbons have been prepared. In these
much attention is being given velvet,
satin and metallic novelties. Narrow
to medium widths are expected to have

the bulk of the demand.
—_~++>___

Handbag Features Flight Motif.

A new handbag having as its design
motif the transatlantic flight of Cap-
tain Charles Lindbergh has just been
placed on the market. On one side of
the bag the monoplane is shown flying
between New York and Paris, the ef-
fect being worked out in leather ap-
plique. The bag is of the under-arm
pouch type, equipped with back strap
and fitted with large purse and bev-

   

TRADESMAN

eled mirror. It is developed in cow-
hide in lizard and snake effects and also
in crocheted straw cloth and patent
leather. All newest colors are avail-
able. The bag is priced to retail at
$2.95.

 

 

 

 

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June 1, 1927

MICHIGAN TRADESMAN

19

 

OUT AROUND.

 

Things Seen and Heard on a Week
End Trip.

In heading South Saturday on U. S.
131 it was a delight to find the three
mile gap in the cement pavement from
Bradley to Shelbyville, which has been
under construction only a few months,
open for traffic. This obviates the six
mile detour which has been necessary
while the cement was being laid.
There is now only a half mile of gravel
on U. S. 131 (near Moline) between
Mottville, near the Indiana line, and
Cedar Springs.

Our destination was Mishawaka,
where we were very pleasantly cared
for at the Hotel Mishawaka. Unfor-
tunately, Charles Renner, the regular
landlord, had left five days before to
open up the Edgewater Club, at St.
Joseph, which he purchased on the bar-
gain counter some years ago. We
found the Hotel Mishawaka fully up
to expectations, which is saying a
good deal for anything Charles Renner
is connected with, because he is never
satisfied with anything mediocre. I
have known Mr. Renner many years
and have seen him face many discour-
aging situations without losing his
hope and courage. We went down in
defeat together some years ago in the
destruction of the Neahtawanta Hotel
by fire. I fared better than he did be-
cause I shared in the insurance money,
while he had to leave the building
without any clothing except the gar-
ments he had on at the time the fire
broke out. Some years later he re-
linquished his option on the Livings-
ton Hotel, Grand Rapids, only to learn
that it burned shortly afterward with
appalling loss of life. He acquired a
hotel at Urbana, IIl., which he soon
put on a paying basis and sold at a
handsome profit. His hotel properties
at Mishawaka and St. Joseph have
proven so profitable under his experi-
enced management that I expect some
of these days to be able to chronicle
that he has reached the millionaire
class along with Statler and Brewer.
Mr. Renner started his hotel career as
a professional chef. He was the first
person to enlist as a Rough Rider un-
der Theodore Roosevelt in 1898 and
some of the most noted men in the
country, including the present Am-
bassador to the court of St. James and
the Governor of New Mexico, fought
with him under the flag of freedom.
He keeps up a constant correspond-
ence with his associates in the Spanish
war and will figure quite prominently
in a new biography of Roosevelt which
is being written by a noted author.
While he and Mrs. Renner are at their
St. Joseph hotel during the summer
season, his Mishawaka hotel is cared
for by his sister, Mrs. Zimmer, and a
corps of competent assistants who are
so attached to him that they could not
be driven off with a club.

I had not visited Mishawaka before
for more than forty years and was
greatly surprised at the growth which
had taken place in the meantime. It is
a wonderful city and will soon be so
close to the heels of South Bend that
it will be hard to locate the line of
demarkation. Some of her manufac-

turing enterprises have grown won-
derfully in size and importance. Es-
pecially is this true of the Mishawaka
Woolen and Rubber Co., whose mas-
sive factories now cover three blocks.

In the evening we drove over to
South Bend—only four miles away—
to see how the Palace theater was get-
ting on. The place was crowded to
capacity. I am told that this condition
prevails all the time. Both building
and programme are a long way ahead
of anything we have ever had in those
lines in Grand Rapids. I cannot un-
derstand how it is possible to handle
such a proposition so that only one
dividend has been paid in five years.
Either the manager pays himself a
pretty stiff salary or an enormous sur-
plus is being created for future use.
Instead of playing small time stuff,
such as our theaters dish out to Grand
Rapids people, the South Bend theater
plays big time stuff to crowded houses.

A drive through the river parks of
South Bend is enough to make any
visitor take his hat off to the genius
and far sightedness of the men who
made such a development possible.
Grand Rapids has identical natural ad-
vantages and could have done equally
as well if some of our earlier citizens
had been blessed with the vision pos-
sessed by the citizens of our sister city
across the Indiana line.

A call at the Four Flags Hotel, at
Niles, disclosed the fact that Landlord
C. L. Holden had relinquished the
management to take charge of the new
hotel soon to be opened at Gary. His
successor is N. P. Mowatt, whose ho-
tel career is so varied that I think he
will achieve a great success in his new
undertaking. The Four Flags rapidly
established itself in public favor under
Mr. Holden and the new manager will,
undoubtedly, still further expand the
good reputation the hotel already en-
joys.

After a Sunday afternoon visit and
a wonderful evening dinner with Mr.
Renner at St. Joseph, we sauntered on
to test the hospitality of the new Ho-
tel Janis at South Haven. This is one
of the few mistakes we have made in
selecting hotels for all night stands.
The Janis is about the cheapest thing
in the hotel line I have ever met up
with. The rooms are small and poorly
furnished, the towels are not large
enough to use on a baby, and the man-
agement is crude and _ inexperienced
and everything connected with the ho-
tel is second-class, except the rates.
The hotel has already gone through
foreclosure once and is evidently head-
ed in the same direction, unless radical
changes in methods and management
are put into execution immediately.

I am sorry to write so disparagingly
of any hotel proposition, especially one
which involves so much disappointment
and serious loss to the good people of
South Haven, who backed the project
to the limit and now face the utter re-
pudiation of their obligations by the
syndicate which represents the second
mortgage bondholders. The hotel

management appears to be wholly out
of touch with local conditions and the
best traditions of the city, which in-
volve the rendering of an equivalent for
every dollar paid for service. The only

way to make the hotel a success is to
reverse the present policy and get it
in line with the spirit of the town in
which it is located.

Speaking of the small rooms in the
Hotel Janis reminds me that this is a
common fault which is found in nearly
all the new hotels which have been
constructed in Michigan recently on
plans prepared by city architects. City
architects, as a rule, have no adequate
conception of the needs and require-
ments of small city hotels, especially
those which cater to resort travel. Peo-
ple of small means, of course, frequent-
ly carry their own camp equipment or
put up at farm houses and small ho-
tels, but people of ample means want
some of the comforts they enjoy in
their own homes and are_ perfectly
willing to pay well for them. They
object to being consigned to suffer in
sleeping apartments which are no
larger than their bath rooms at home,
and when they find a hotel with di-
minutive sleeping apartments, they al-
most invariably motor on to the next
city in search of accommodations more
in keeping with their ideas of the fit-
ness of things. This explains why
many of the hotels planned by city
architects and constructed without re-
gard to creature comforts have failed
and are now being conducted by men
who have no connections with the or-
iginal promotors.

A call on J. R. Spellman resulted in
the disclosure that he now has Six gro-
cery stores—four in South Haven, one
in Covert and one on U. S. 131, five
miles South of South Haven. The lat-
ter is known as the Fruit Market and
is literally an out-door grocery store,
the canned goods being displayed on
shelves open to the public. A specialty
is made of Michigan canned fruits. No
California goods are kept in stock.
People who are passing by in auto-
mobiles are attracted by the display
and frequently purchase sufficient sup-
plies to fill their tonneaus and carry
them to distant parts of the State and
even to other states. Mr. Spellman
has grown gray in the grocery business
and conducts his five regular stores on
the cash-and-carry plan. City people
can have their purchases delivered if
they buy goods to the amount of $3.
While I was discussing the mercantile
situation with Mr. Spellman, - his
brother, who conducts a general store
at Benzonia, dropped in to assist us in
solving the problem of the universe.
We all agreed that the retail merchant
faces at least three years of intense
competition. After three years, what?

As J see it, the retail trade faces
the same condition which confronts
every other line of business—fierce and
intense competition—which means that
margins must be smaller, volumes must
be increased and overheads must be re-
duced. Unless these three conditions
are met and conformed to, the mer-
chants who fail to put into effect any
one or all of them will find themselves
laggards in the race for supremacy. As
it seems to me, the merchant who
looks things squarely in the face, takes
advice from the best sources obtain-
able, uses his thinking machine more
and his hands less will win in the end.

The pendulum must swing as far one
way as it does the other.

Returning home via U. S. 31 I noted
with regret that the pavement for half
a mile or so in the Northern limits of
South Haven is in wretched condition.
No city in Michigan depends on the
resort business more than South Ha-
ven and she certainly should do her
part better than she has done it in this
respect to merit the enormous revenue
she receives from this source. I am
told that this blemish on the good
name of South Haven is due to the in-
ability of the municipality to establish
the responsibility for the repairs. She
has been willing to undertake the work
for years, but Good Roads Rogers has
forbid her doing so because the road
belonged to the State. Now he says
the situation has changed—U. S. 31
belongs to the Government and Uncle
Sam must do the job. Uncle Sam does
not appear to be moving very rapidly
and the Mayor of South Haven is don-
ning his war paint and getting ready
for a showdown with the Federal Gov-
ernment. In the meantime people who
have occasion to pass over the road
“say things” which can hardly be in-
terpreted as favorable or friendly to
South Haven.

We gladly turned off U. S. 31 at
Douglas to go out of our way a mile
and a half to call on Edward Frick,
who is rapidly getting settled in his
new home on Lake Michigan. The
home is all that any retired wholesale
grocer could ask for. It is wonderfully
located, well constructed and beauti-
fully furnished and ought to be a
source of much pleasure and comfort
to its owner and occupant. Although
the home is located on a bluff, 100 feet
or more above the level of the lake,
the owner’s deed runs down to the
shore line, so he can indulge in bath-
ing, boating and fishing to his heart’s
Mr. Frick has led a life of
tremendous energy. He is the only
man I know of who has worked as
many hours during the past fifty years
as I have and it goes without saying
that if any one deserves the peace of
and quiet of a home in sight and hear-
ing of the most wonderful and fascinat-
ing body of fresh water in the world
it is my life-long friend and compatriot,
Edward Frick. E. A. Stowe.

—_—__+-<—___
Not a Bad Thing To Know.

A few comparisons may help gro-
cers to pass some helpful information
on to their customers. One average
cluster of fresh grapes weighs as much
as four clusters of raisins, but the food
value of the raisins is four times as
great as that of the grapes. Eight
fresh figs, which weigh as much as
thirty dried figs, have only one-fourth
the dried figs’ food value. Thirty-
eight halves of peaches weigh no more
than four fresh peaches, yet they have
four and one-half times the food value.
While eight fresh prunes weigh as
much as twenty-five dried prunes, they
have only one-third the food value.
The continuously growing knowledge
of these values is responsible for the
fact that the live grocer is now placing
his dried fruit department well for-
ward in the store so that he may cash
in on it.

content.

erate itnairentinemaiemeinant

 

  

20

 

RETAIL GROCER

Retail Grocers and General Merchants
Association.
President—Orla Bailey, Lansing.
Vice-Pres.—Hans Johnson, Muskegon.
Secretary—Paul Gezon, Wyoming Park.
Treasurer—F. H. Albrecht, Detroit.

 

What Cash Discount Means on Staples
Written for the Tradesman.

The importance of cash discount to
the grocer—who takes it—is so palp-
able and has been demonstrated so
often that the news comes as a shock
that there are still plenty of grocers
who do not take it.

No argument or demonstration ‘s
needed with grocers who are. well
grounded jin grocery fundamentals.
The failure comes from the new men,
the younger members, who graduate
annually. To these this present dis-
cussion is addressed.

For demonstration let us take can-
ned milk, tall. Costs may vary slight-
ly here and there; but by and large it
costs about the same in all sections.
My figures are from the Pacific Coast,
where costs are as high as anywhere.

Tall milk costs, say, $4.60 per case
in “blocks of five.” It is commonly
sold for 10c, or $4.80 per case. The
spread of 20c figures out to 4.1675 per
cent.—just over four and one-sixth per
cent. Now, we all admit that this
margin is insufficient. Unquestion-
ably it is on milk sold in single tins.
Whether milk will pay its way and
leave any profit on such a margin, if
it be sold by the dozen and half dozen,
is not yet determined with scientific
accuracy. But let us assume that on
this basis milk does not pay its way.

It seems to me that grocers stop
thinking when they run up against
such a condition. They seem to feel
that milk is hopeless and that the
less they think about it the better.
That is the only explanation I can
think of why merchants make mat-
ters worse by neglecting the cash dis-
count.

What we should realize is that there
is a condition in the trade. This is not
theory. There is nothing hypothetical
about it. It is a hard fact of everyday
experience, Therefore, the right course
is to do the best we can with it—not
the worst, nor even second best. So
let us realize that to take a 2 per cent.
discount will turn that slightly over
4 per cent. into slightly over 6 per
cent.

Is that difference worth while? It
is. It amounts to what in itself is a
creditable net profit for groceries—2
per cent. on sales. Also it is just 2
per cent. better than you can do with-
out it.

Look at it another way. Assume
you buy five cases of milk at once and
that you sell it out every week. That
is the way to handle it, too; because
of all things, heavy staples on narrow
margin must be turned as often as
practicable to make the best showing.
At $4.60 per case, five cases cost $23.
Two per cent. discount is 46c. Get
that discount weekly for a year and
you will earn—in discount alone—
$23.92, or over 100 per cent. on your
capital invested in milk.

The figures I quote and the compu-
tations based thereon are all in rela-
tion to open, regularly quoted prices.
These costs and discounts are such as

 

MICHIGAN TRADESMAN

any grocer can get buying in the open
market with no inside track whatever.
But we know that wakeful, progres-
sive grocers are not content to buy
that way, nor do they need do it. Gro-
cers who buy through an efficient co-
operative or who gather their staples
from a cash-carry wholesale grocery
house, properly managed, can sell at
5c for baby and 10c for tall milk and
make 10 per cent. and 6% per cent.
respectively.

A service grocer does not need—
usually—to sell at non-service prices. I
am astonished daily to find the help-
yourself stores getting precisely the
same figures on any number of regu-
lar items as the grocers charge who
extend credit and deliver. That is
not right, nor economic, nor at all
necessary. I repeat: Service grocers
can get paid for service—provided they
get enough, but not more than enough.

Service grocers who buy regularly,
at $4.60, and get llc for tall milk,
make—without cash discount—12% per
cent. With the discount, they make
Either of those
margins is fine on such a staple, pro-
vided you get volume. For the way
to get most out of any narrow margin
article is to increase the unit sale
thereof.

A popular shortening furnishes an-
other illustration of what happens
when discounts are taken or neglected;
also how co-operative buyers enjoy
advantages. This item lists, openly,
at $5.66 per case for 24-1s; $10.80 per
case for 24-2s; $10.55 per case for 12-
4s. Retailing at 28c, 55c and $1.05 re-
spectively, this figures out 15.9 per
cent., 18 per cent. and 16.25 per cent.
Add 1 per cent. cash discount earned
and the margins are changed to 16.9
19 and 17.25 per cent.

Plenty of argument there for taking
discounts. But co-operative buyers
get this item at $5.20, $9.95 and $9.75
—some difference, believe me. Selling
at precisely the same prices, they earn
22.6, 24.62 and 22.6 per cent.—all with
slight fractions additional.

Such demonstrations should surely
convince any merchant that the depart-
ment store men are right when they
say: “Not to discount is poor policy.
It affects our credit and costs more
than liberal interest on money bor-
rowed.”

You may not believe me when I say
that the money paid me by the Mich-
igan Tradesman is not the most high-
ly prized compensation I get for these
articles. Very well; read this letter,
transcribed exactly as written. I feel
it is a credit to the writer sufficient to
justify the risk that somebody may
guess who the writer is.

“Dear Mr. Findlay—I use the Tela-
profit system, but find some things I
do not grasp readily. This store is
conducted by my daddy, brother and
self, therefore overhead is at a mini-
mum. We secure all our provisions,
clothes, ete., from stock. Same pro-
cedure is applied to truck expense, as
gasoline, oils, ete. I do not know ex-
actly how to enter these. It is neces-
sary to show some small expense for
salaries and labor. Should I enter
these charges in the credit column of
memorandum of sales on the cash and

14.77 per cent. plus.

(Continued on page 31)

June 1, 1927

  

 

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June 1, 1927

MICHIGAN

TRADESMAN

21

 

"MEAT DEALER

What Is Baby Beef?

We have been asked to tell what
baby beef is, and we will try to com-
ply with the request without going in-
to technicalities and bemuddling the
matter discussed. The term has come
into use within the past twenty years
or so, and with the advance of time it
has been used more and more. There

are about as many opinions as to what
baby beef is as there are meat dealers,
and we have heard some pretty strong
arguments put up by men who prob-
ably have never bought or sold a baby
beef carcass, and many of them have
never seen one. The tendency during
the past decade or two towards young-
er and less wasteful beef has brought
into the market many carcasses weigh-
ing downward from 600 pounds, but
few have come into the metropolitan
market below 475
The bulk of this beef of lighter weights

weighing pounds.
is roughly classed as yearlings, and
some of the lighter weights are classed
as baby beef. Strictly speaking, baby
beef must possess typical character-
istics of flesh, fat and bone as well as
build. what

Baby beef represents

termed forced
time the calf is
born it is fed well on full rations of
whole milk under the most favorable
Other kinds of feed are
given later, among which grain con-
important. The flesh
takes on some of the properties of ma-

might properly be

growth. From the

conditions.
centrates are

ture beef and yet retains some of the
properties of milk veal. In a sense
true baby beef is neither mature beef
nor veal, but an excellent blend of the
two, combining the tenderness of the
veal with the flavor of the beef. Age
and weight limitations have been used
in an attempt to confine this type of
bovine meat in a set place, but due to
the fact that neither nor both do this,
for carcases of beef and calf flesh are
on the market which encroach on any
arbitrary age and weight limit used.
The real baby beef is a type distinctly
different from other kinds of meat, and
its identity is established by method
and time of production, supported by
results obtained. The evidence must
be present when the animal is slaugh-
tered and the meat examined. Veal is
not marbled to any appreciable extent
—in fact, as the term is usually under-
stood, it is not marbled at all—while
grain-fed, mature beef is well marbled.
Baby beef may show some indications
of marbling, but seldom to a degree
beyond a mere suggestion. Yearling
beef may be well marbled, on the other
hand.

 

+> ____

On Tenderloin and Sirloin Steaks.

We have asked the differences be-
tween sirloin and tenderloin steaks and
which costs more. The answer to this
question 1s well known to every re-
tailer and to most housewives who
have had experience in buying meats.
Strictly speaking, tenderloin
come from the muscle which lies just
under the backbone, and is the tender-
est part of the carcass. The flavor is
suitable to most persons, and being a
luxury among meat cuts it commands
luxury prices. Another name for this
cut is the fillet. Besides, in the home,

steaks

clubs, high class restaurants, hotels
steamship lines and other similar places
use fillets for small steaks, and some-
times for even roasting after larding.
The quality of fillets depends on the
quality of the animals they come from.
from very low-grade
cows, and some steers.
Even bull fillets find utility, with the
reputation of the cut to sustain them

Some are cut
from choice

in such cases more than their tender-
ness and flavor.

The porterhouse steak, which has a
full section of the fillet, is sometimes
referred to as a tenderloin steak, though
this is not a correct name to use for
it. It is another way of specifying a
steak with a good-sized tenderloin sec-
tion. The sirloin steak is cut from the
hip, which is the section of the hind-
round and the
short loin, with the flank removed. In
country this
wholesale cut is called the rump, while

quarter between the

some sections of the

other sections call that part of the
round around the tail bone the rump.
The part of the hip next to the round
is not apt fo be very tender, and so the
best sirloin steaks are about three
inches away from the round side. The
flat bone sirloin is preferred by many,
because these steaks are in a good sec-
tion, and they are not over-fat, nor do
than a moderate

they contain more

amount of bone. There are pin-bone
and hip-bone steaks which are broadly
referred to as sirloin steaks, but they
are objected to by many on account of
the large bone in the center and the
somewhat ragged appearance of the
steak after the bone has been cut out.
These steaks are good, and many take
them because of the generous amount
of fillet in them. Now,as to value:
At the present time trimmed short-cut
fillets, which fillets cut
short loins, are priced up to $1 per
pound wholesale, while sirloin steaks,
taking the

means from

hip as a whole, can be

bought for one-fourth of this price.
> +o

Hides, Pelts and Furs.
Green, NO. boo 11
Cyeeco. INO. 2 oo 10
Cured, No. 1
Cured, No. 2 22...
Calfskin, Green, N
Calfskin. Green, N

 

Calfskin, Cured, Noo V0 1
Galiskin, Cured, INO, 2 0 Ul ae
Horse, ING ee 3 00
Horse. No. 2 2.00
Pelts.
ia 50@75
Sheartings (22) oe 10@25
Tallow.
PES ee eee eae 07
NO 07
UNO 06
Wool.
Unwashed, medium 22. _. @30
Binwadhed, resets) 9 400 @25
Unwashed, fné oo @25
SE

He who by any exertion of mind
or body, adds to the aggregate of en-
jovable wealth, increases the sum of
human knowledge, or gives to human
life higher elevation or greater full-
ness—he is, in the larger meaning of
the words a “producer,” a “working
man,’ a “laborer,” and is honestly
earning honest wages.

>

Life is a magic vase filled to the
brim; so made that you cannot dip
into it nor draw from it; but it over-
flows into the hand that drops trea-
sures into it—drop in malice and it
overflows hate; drop in charity and
it overflows loye,—Ruskin,

 
 

Even the housewife who fails to sweep
in the corners, insists that her meat

and her groceries come to her neat and

clean.

K. V. P. DELICATESSEN

a high quality, low price paper that
protects, preserves and makes a good
impression. Ask for prices and samples.

KALAMAZOO VEGETABLE PARCHMENT CO., KALAMAZOO MICH. U. S. A.

HY

 

 

 

 

Always Sell
LILY WHITE FLOUR

“The Flour the best cooks use.”
Also our high quality specialties

Rowena Yes Ma'am Graham Rowena Pancake Flour

Rowena Golden G. Meal

Rowena Buckwheat Compound

Rowena Whole Wheat Flour

Satisfaction guaranteed or money refunded.

VALLEY CITY MILLING COMPANY

Grand Rapids, Michigan

 

 

PRIZE White Fwan Goldedond

AMSTERDAM BROOM COMPANY

THE BEST THREE
AMSTERDAM BROOMS

41-55 Brookside Avenue,

 

Amsterdan, N. Y.

 

 

VINKEMULDER COMPANY

Grand Rapids, Michigan

Distributors Fresh Fruits and Vegetables

Latest Arrivals — Strawberries, Pineapples, New Po-
tatoes, Valencia Oranges, Texas Onions.

 

 

 

 

 

RESORTERS AND TOURISTS

Buy a lot of Candy

Fill your show cases for this Big Business with

Bion

The Good Candy

AGENTS FOR

JOWNEY'S

PUTNAM FACTORY
Grand Rapids, Michigan

 

 

 

 

GRAND RAPIDS PAPER BOX Co.

Manufacturers of

SET UP and FOLDING PAPER BOXES

 

G KR A N DB

 

 

R A Ff

iD Ss mM t ¢C mF

 

 

G A N

 

 

 

MICHIGAN

TRADESMAN June 1, 1927

 

 

HARDWARE

Michigan Retail Hardware Association.
President—C. L. Glasgow, Nashville.
Vice-Pres.—Herman Dignan, Owosso.
Secretary—A. J. Scott, Marine City.
Treasurer—William Moore, Detroit.

 

 

Timely Suggestions in Regard To
Stoves.
Written for the Tradesman.

The advent of spring necessitated
some re-arrangement in the stove de-
partment. Some of the lines of stoves
prominently featured during the fall
and winter months were shifted into
the background; and their place was
occupied by more seasonable lines.

These lines can still be pushed to
good advantage. They include gas
ranges, gas plates, coal oil and gasoline
stoves, electric ranges and various elec-
tric cooking devices, ovens, gas tub-
ing and many other essentially hot-
weather lines.

There is a growing demand for fire-
less cookers; and this line should re-
ceive some attention from the hard-
ware dealer.

Even at this season of the year there
is a certain demand for coal ranges;
and although the demand may not be
heavy, the dealer will find it worth
while to put forth special efforts to
secure this class of trade. In farming
localities, and in sections of towns and
cities lacking gas or electric service,
some demand can be developed for coal
oil cook stoves in two and three-burner
sizes. People who are contemplating
camping out or are looking forward to
going to their summer cottages a few
weeks hence are also good prospects
for oil stoves.

Mail order houses seem to do a large
business in this line; but the local deal-
er who makes the most of his advan-
tages is usually able to get the bulk of
the business. :

When purchasing from the local
dealer, the customer can see exactly
what he is getting; he can examine the
stove before he buys; he can get
prompt delivery. There is no danger of
receiving a stove with broken parts;
the danger of misfits is also eliminated.

One hardware dealer sent out cir-
culars to a mailing list. Among other
arguments, he told his prospects that
if they purchased their stoves from
him, they didn’t experience the exas-
peration of getting a stove “which
wasn't a bit like the picture.’ They
could see beforehand just what they
were buying.

One dealer in a small town sold over
100 oil cooking stoves in a_ season,
simply by going after the business ag-
gressively. Of course, the possibilities
in this line depend on local conditions,
and alternative fuel supplies.

In selling oil stoves, an important
feature is to know the goods. The
salesman should be able to stress the
important selling points. One feature
that should be emphasized is safety of
operation; because the widespread
dread of explosion and fire is one thing
which usually militates against the
sale of an oil stove.

Simplicity of operation is another
feature; and ease with which wicks can
be replaced, and many other talking
points may be found by a study of the
particular line you handle, It is a good

plan to have a stove set up in the store
ready for use, so that it can be lighted
at any time for demonstration pur-
poses. An actual demonstration of the
working and heating qualities of an oil
stove will impress a customer much
more favorably than if the stove is
simply shown without giving a thor-
ough demonstration.

Oil stoves are a line that may be
displayed to advantage in the store
window. Show one of each line, or
more if you have plenty of space; and
use attractive show cards to bring out
the chief selling points.

The dealer will find it worth while
to create interest in this class of stove.
One of the best ways to stimulate
trade is to display the line attractively
and to demonstrate it at every oppor-
tunity. Gasoline stoves can be suc-
cessfully handled in the same way.
Newspaper advertising can also be
used to stimulate demand for these
summer stoves. Use the show cards
in your display, and your advertising
space, to bring out the points which
will make these stoves appeal to your
public. Economy in fuel cost, com-
fort due to elimination of excess heat,
time-saving, all these are points to
emphasize. :

Not only should the salesman know
the stove; but he should see to it that
the purchaser also understands the
stove. Every purchaser of an oil or
gasoline stove should be thoroughly
instructed in its proper use. Take no
chances on carelessness or acident; for
every accident is so much bad adver-
tising for the line. Then, too, com-
plaints, if they come, should receive
prompt and intelligent attention. A
dissatisfied customer is a poor adver-
tisement. The more thoroughly you
instruct the purchaser at the time the
sale is made, the fewer complaints you
will have.

In most urban communities, the
prospects for oil or gasoline stoves will
either be farmers from the surrounding
country or summer campers and cot-
tagers. It is a good thing to have a
prospect list, so that you can follow up
your prospects intelligently and sys-
tematically.

Gas and. electric ranges can now be
featured to good advantage. They are,
of course, all-year-round lines; but it
is with the approach of warm weather
that the housewife, working over a
coal or wood range, becomes very
much interested in a cooler and more
efficient method of cooking.

Here, again, demonstration is very
helpful. So is window display. You
do not need an expert demonstrator
brought in to show the workings of
your gas or electric range. Such a
demonstrator can add the little fancy
touches to a demonstration; but with
many prospects a demonstration by a
regular member of the staff, or by some
townswoman specially secured for the
occasion will prove more convincing.
Simply because such a demonstrator is
someone the customer knows; and the
customer is apt to Say, “If Mr. Blank
or Mrs. So-and-So can operate this
range, I can.” Whereas in the mind

of the customer the imported expert
demonstrator is quite often invested
with supernatural powers.

 

 

For Quick Shipments
MYERS HAY CARS and EQUIPMENT

Write or Wire Orders

poste: Stevens&Co.

 

Founded 1837

 

GRAND RAPIDS 61-63 Commerce Ave., S.W. MICHIGAN

 

 

 

 

 

Michigan Hardware Co.

100-108 Ellsworth Ave.,Corner Oakes
GRAND RAPIDS, MICHIGAN

e

Wholesalers of Shelf Hardware. Sporting
Goods and

Fishing Tackle

 

 

 

 

BROWN &SEHLER

COMPANY

“HOME OF SUNBEAM GOODS”

Automobile Tires and Tubes
Automobile Accessories
Garage Equipment
Radio Equipment

Harness, Horse Collars

Farm Machinery and Garden Tools
Saddlery Hardware
Blankets, Robes & Mackinaws
Sheep lined and
Blanklet - Lined Coats

 

GRAND RAPIDS, MICHIGAN

 

 

 

A. E. KUSTERER & COMPANY
Brokers

Investment Bankers -
eed

303-307 MICHIGAN TRUST BUILDING
GRAND RAPIDS, MICH.

“AUDITS -SYSTEMS-TAX SERVICE”

LAWRENCE SCUDDER & Co.

ACCOUNTANTS AND AUDITORS
924-927 GRAND RAPIDS NAT’L BANK BUILDING, GRAND RAPIDS, MICH.
313 PECK BUILDING, KALAMAZOO, MICHIGAN
452 W. WESTERN AVE., MUSKEGON, MICH.
New York - Chicago - St. Louis - Washington - Philadelphia - Boston

 

 

 

 

 

1

    

nin leer ea Ne ARAB

bs eo CRE

ne crchi draeacnsmceoance aH

 

 

 

 

~

caer

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

June 1, 1927 MICHIGAN TRADESMAN 23
Your local demonstrator should, car and drive to the country, stopping

however, be well trained for work; at every house and enquiring if they

should know the range; be able to have such a light. If they haven't, I A COMPLETE LINE OF

answer questions intelligently; and, ask permission to leave one of my

more than that, should be able and lamps on a week’s trial, agreeing to

willing to volunteer information at the come back after it the following week. OO

right moment bringing out the selling In nine cases out of ten, they are per-

points of the range under demonstra- — fectly willing to try it for that length

tion. A demonstration where the of time. I then open the box and set

demonstrator merely operates the range up the lamp, fill it, light it, and leave TOOMS

to the accompaniment of a few per- it. The next week I call them on the

functory words js apt to fall pretty telephone, saying I will be out the

flat. The demonstrator’s accompany- next day after the lamp, and they say, AT ATTRACTIVE PRICES

ing talk is quite as important as the ‘No, we like it so well, we want to —

actual operation of the range. keep it’ In this way I disposed of 36
With these lines again you should lamps in four days, and had only one MICHIGAN EMPLOYMENT

keep a prospect list. Follow up your come back. Anyone living in the

aaah systematically and persistent- country is a prospect.” INSTITUTION for the BLIND

ly. As sales are made, check off the This is also a good time of the year SAGINAW W.S., MICHIGAN

names: where no sales are made, go to feature water heaters. In many

after the same people next season. In cases the discontinuance of the furnace

fact, with gas and electric ranges, you. means the discontinuance of hot water.

can very well maintain an all-the-year Now, heat may not be wanted in the

round selling campaign. If the house- rooms, but heat is necessary in the

wife doesn’t buy the efficient gas or water used for the bath. Or at least, .

electric range to eliminate unnecessary — most people think so. Henry Smit FAVORITE TEA in % Ib. lead

heat in summer, she is quite likely to Here is where the instantaneous packages is a strictly Ist May

buy it to cook her Thanksgiving or water heater comes in. But it has A C nigneat ae . the U. &

Christmas dinner. steadily grown in use where there are FLOR ie o., Inc. If this Tea is not sold in your
The possibility of these, and many no furnaces; and in homes where for- 52 Monroe Avenue ed oe cata be ar-

allied lines, as. June wedding gifts merly the people depended on the

should not be overlooked. “water front” of the cook-stove. On GRAND RAPIDS DELBERT F. BEL
Gas and electric ranges are almost the whole the instantaneous heater is Phone 9-3281 GRAND RAPIDS, "MICH.

purely urban lines; the possibilities the most satisfactory way of having a en

for the hardware dealer in these lines supply of hot water at all times. a

depending on the availability of gas or The line does not lend itself so

electric current, the rates for domestic readily to display as some other stoves, ASK FOR

purposes, and the extent to which the nor is it so convenient to demon- B I - B y

public service companies handle equip- strate. The instantaneous heater can

ment. perhaps best be worked into a display OFFICE SUPPLY COMPANY
The sale of oil stoves for summer showing a model bath room with tub, GRAND RAPIDS, MICHIGAN

cottagers links up, of course with the
wider business of equipping the sum-
mer cottage. The hardware dealer has
numerous lines for this purpose. As
a rule, the cheaper lines of cooking
utensils are in demand for the summer
cottage. To meet this tendency, one
wide-awake hardware dealer put up
this argument:

“Why not buy good new. stuff for
your house in town, and use the old
stuff you now have for the summer
cottage?”

That argument “took” with quite a
few prospects.

One instance was that of a house-
wife who was going out to the sum-
mer cottage for the first time and
wanted a cheap cooking stove. Before
he got through, the dealer had arrang-
ed to truck her own old stove out to
the summer cottage, and to replace it
with a thoroughly modern range for
permanent use in her town home.

At the same time, the oil stove is a
good line to feature for the summer
cottage. A good many dealers who
take old stoves and ranges in part pay-
ment n new nes are able, after making
necessary repairs, to sell these old
stoves to summer cottagers. The deal-
er will, of course, adapt his methods to
the individual circumstances.

A gasoline lamp is an item of sum-
mer cottage equipment worth featur-
ing. In some communities a good de-
mand for this line can be developed.
One dealer evolved a very simple but
effective plan for selling gasoline
lamps to country customers. He de-
scribes the plan as follows:

“T take six or a dozen lamps in the

washstand and other articles of equip-
ment.

Newspaper helpful;
and a well-worded, intelligently de-
vised circular letter to a selected pros-
pect list should help materially to ad-
vertise the line and make sales. Prac-
tically everyone jis a prospect. There
are the new homes being built, which
should be equipped with instanteous
heaters at the very beginning. Keep a
lookout for new buildings, and when
you canvass for builders’ hardware
don’t forget the plumbing equipment
and the heater.

Then, there are the homes which de-
pend on the furnace or the water
front for hot water, or have no hot
water facilities at all. These are good
prospects. And finally there are a
great many homes now equipped with
the earlier, less efficient types of water
heater, which are about due to put in
something up to date in the way of
equipment.

Compile a prospect list, get out some
advertising matter, and, as opportunity

advertising is

offers, talk up the line to people who
Now is the time
to go after the business.
Victor Lauriston.
—_—_»+~-2

The merchant without faith in his
goods cannot convince his clerks of
their worthiness. Clerks without faith
in the goods cannot convince or sell

to customers.
——__+><+>—__—_

come into the store.

Are you as nearly up to date in the
equipment of your store—display cases,
cash systems, etc.—as your wife is in
the equipment of her kitchen? Or
dees she beat you to it?

 

A variety for every taste

 

 

 

A Great Advertising Feature
for Your Store

With the Grant Da-Lite Egg Can-

dier you can candle eggs on your

counter conveniently and in the

presence of your customers.

 

Grant Dalite Egg Candler
In use by 90 Percent of the Produce
Dealers in the United States.
Mode! 3 for use with $
electric light. Price -. 7.00
With kerosene lamp complete, and
special reflector (for use where no
eectric lights are available).
Price, $8.00

Grant Egg Candler Mfg. Co.

 

 

 

208 N. Wells Street Chicago, III.

 

 

 

Link, Petter & Company
(ncorporated)

Investment Bankers
6th FLOOR, MICHIGAN TRUST BLDG,
GRAND RAPIDS, MICHIGAN

 

 

 

 

 

HART BRAND
CHOICE or THE LAND

 

 

Look for the Red Heart

on the Can

LEE & CADY Distributor

 

 

 

 

 

 

IVAN WESTENBRUGGE

Grand Rapids - Muskegon
Distributor

Nucoa

The Food of the Future

CHEESE of All Kinds
ALPHA BUTTER
SAR-A-LEE

BEST FOODS gyr7ensite

HONE Y—Horse Radish
OTHER SPECIALTIES

Q tality-Service-Cooperation

Spacer sear aaa anne ea TT ETT ET TT

 

 

 

 

24

COMMERCIAL TRAVELER

News and Gossip About Michigan
Hotels.

Grand Rapids, June 1—Compre-
hensive improvements are going on in
the feeding end of the Morton Hotel.
A new coffee shop, occupying the
space of the old Italian cafe, has been
installed. The space formerly  oc-
cupied by the Fountain room is to be
used as a sort of reception room, while
the palm room has been transformed
into a formal dining room.

To my notion the greatest improve-
ment of all has been the moving of
the basement kitchen to the ground
floor, in a line with the different cater-
ing departments. The grill room hav-
ing been closed permanently made this
change possible.

It is a notorious fact that the fur-
nishing of food at the Morton Hotel,
ever since that institution was opened,
has been done at a tremendous loss.
The service was all right, but the pub-
lic could not be educated to patronize
the main cafe, although the Fountain
room has shown some profit. Now
there is every reason to believe that
the present changes will revolutionize
the entire situation and that red ink
will be eliminated from the ledger.
The approach of the furniture conven-
tion season gives the operators a hope
that some profit even may be made in
that department.

Since Arthur Frost assumed. the
managerial reins at the Morton, many
other changes have been made which
appeal to the traveling public and the
future for that institution looks much
brgihter.

I hear a great deal of gossip about
Grand Rapids hotel affairs, but, of
course, do not believe everything I
hear. although some rumors may be
worth running down.

For instance, we all realize, or ought
to. that Grand Rapids has too many
hotels. Evervone who has made ho-
tel investments knows that to be a
well provey fact. If any one of the
three leading hotels were non existent
there would be a :nargin of profit in
this line. As it is, only one is showing
anv net earnings to speak of and they
are grossly inadequate to the service
given. A short time ago when the
change in ownership and management
occurred at the Morton, there was
much talk of another existing hotel
being included in the purchasing pro-
gram, and being transformed into a
sanitarium. This move, if carried out
successfully, would have clarified the
entire situation and the remaining in-
stitutions would have been placed on
a profitable basis. ;

It is not that Grand Rapids is not
a good hotel town, but with an aver-
age of 500 to 600 rooms vacant every
month in the year, except two, the
handicap has been too great. Service
has always been adequate and every-
one has been satisfied, except the
stockholders who are compelled to ac-
cept alibis in lieu of dividends.

In a letter received from Mrs. Au-
gusta W. Hayes, widow of the late
James R. Hayes, a correction is made
of the erroneous idea that she was to
operate the new Ojibwa Park Hotel,
at Sault Ste. Marie. I quote her let-
ter in part:

“T thank you very much for your
kind and flattering remarks about me,
but will sav that the management of
the Park Hotel will not rest on my
shoulders this summer. The Ojibway
Park Hotel Co., of Sault Ste. Marie,
is closing a very favorable lease with
the Roberts Hotel Co., of Rochester,
Minnesota. for the management of
both hotels. This lease will give Mr.
Roberts the management of the Park
for the summer. Mr. Roberts has the
reputation of being a very fine hotel
man, and T surely wish him all suc-
cess, and I think the management of
the Park this summer will give him a

 

MICHIGAN TRADESMAN

good idea of conditions in that part
of the country, which will be of great
value to him when our beautiful new
hotel is opened.”

James R. Hayes, at the time of his
demise, was owner of the Park Hotel,
an old established and exceedingly
popular institution, and the report was
given out that Mrs. Hayes would con-
tinue its operation and ultimately take
charge of the new institution as soon
as ready.

I note with much regret that Michi-
gan hotel men are not in any great
number paying any attention to the
rule established by their Association
providing for the posting of room
rates. Every other year the officers of
the hotel organization are compelled
to send out an S. O. S. to all members
to get together at Lansing and take
some action to protect themselves
against adverse legislation, and yet
they are knowingly carrying a chip on
their shoulders which is bound to fo-
ment trouble. There isn’t a sound
reason in the world why hotel rates
should not be posted. If the hotel is
a legitimate enterprise it ought to be
willing its patrons should know just
what accommodations are to cost them.
It is no pig in a poke proposition.

Now this refusal to take the public
into vour confidence is certainly going
to bring about a condition which will
justify legislative interference in hotel
affairs ‘and ultimately regulation of
rules. It has happened in other states
and Michigan is no different from the
rest.

If the hotel man contemplates charg-
ing two different rates to his patrens
he is certainly traveling on thin ice
and is bound to get “soused” in the
end, no matter how clean he may con-
sider himself. I know of one or two
who openly boast that the tourist is
their meat and they are going to ex-
tract all the ju‘ces; but the tourist is
no fool and he has ways of communi-
cation with his kind. He may be at-
tracted by our advertising methods,
but some of our business methods may
not be of the same appealing character.

Better mount the band wagon, post
your rates and plav the game fairly.

Frank S. Verbeck.
—_++.—___

How Do These Figures Compare?

How to spread the advertising bud-
get is a problem that puzzles many
At a recent retailers’ con-
vention jin the Northwest a_ speaker
advanced the idea that the small re-
tailer could better afford to increase

merchants.

his direct mail advertising expendi-
tures than his newspaper advertising.

In fact this speaker urged his mer-
chant listeners to reduce their news-
paper advertising and use more mail-
ings, because he thought better re-
sults could be achieved for the same
cost.

In the course of his talk this man
the following method of
splitting up a store advertising bud-
get of five per cent. You may not
agree with this, but it is at least in-
figures based

suggested

teresting, as the were
on actual store experiences:

Two per cent. for direct mail.

One and one-half per cent. for news-
paper advertising.

One per cent. for billboards and mis-
cellaneous.

One-half per cent. for windows.

>

My advice is to eat and drink what
you wish as long as it agrees with
Stop whatever you find does not
agree with you. Cultivate a serenity
of spirit and believe in it. And be
optimistic. I do not see how any in-

you.

telligent man or woman can fail to be
optimistic —-Chauncey M, Depew, at 93,

 

 

 

 

 

CODY HOTEL

IN THE HEART OF THE
CITY OF GRAND RAPIDS

Division and Fulton

 

RATES
$1.50 up without bath
$2.50 up with bath

CODY CAFETERIA IN
CONNECTION

 

 

 

 

 

 

>THANKS:
dor ing-me-to thei ler
DETROITS

Cavorite
Hotel

Facing Grand Circus Park,
the heart of Detroit. 800
pleasant rooms,$2.50 and up
Ward B. James, Mgr., Detroit, Mich.

    
     
        
   

    

  

  

 

Warm Friend Tavern
Holland, Mich.

140 comfortable and clean rooms.
Popular Dutch Grill with reasonable
prices. Always a room for the Com-
mercial traveler.

E. L. LELAND, Mgr.

June 1, 1927

 

HOTEL KERNS

LARGEST HOTEL IN LANSING

300 Rooms With or Without Bath
Popular Priced Cafeteria in Con-
nection. Rates $1.56 up.

E. S. RICHARDSON, Proprietor

WESTERN HOTEL

BIG RAPIDS, MICH.
Hot and cold running water in all
rooms. Several rooms with bath. All
rooms well heated and well venti-
lated. A good place to stop. Amer-
ican plan. Rates reasonable.

WILL F. JENKINS, Manager

 

 

 

 

NEW BURDICK

KALAMAZOO, MICHIGAN
In the Very Heart of the City
Fireproof Construction
The only All New Hotel in the city.
Representing
a $1,000,000 Investment.

250 Rooms—150 Rooms with Private
Bath.

European $1.50 and up per Day.
RESTAURANT AND GRILIT-
Cafeteria, Quick Service, Popular
Prices.

Entire Seventh Floor Devoted to
Especially Equipped Sample Rooms
WALTER J. HODGES,
Pres. and Gen. Mgr.

 

 

 

_ HOTEL
CHIPPEWA

HENRY M. NELSON, Manager
European Plan
MANISTEE, MICH.

New Hotel with all Modern Con-
veniences—Elevator, Etc.

150 Outside Rooms
Dining Room Service
Hot and Cold Running Water and
Telephone in every Room.

$1.50 and up

 

 

HOTEL OLDS

LANSING
300 Rooms 300 Baths

Absolutely Fireproof
Moderate Rates

Under the Direction of the
Continental-Leland Corp.

GrorGE L. CROCKER,
Manager.

 

 

e
Wolverine Hotel
BOYNE CITY, MICHIGAN
Fire Proof—60 rooms. THE LEAD.
ING COMMERCIAL AND RESORT
HOTEL. American Plan, $4.00 and
up; European Plan, $1.50 and up.

Open the year around.

 

 

CUSHMAN HOTEL

PETOSKEY, MICHIGAN

The best is none too good for a tired
Commercial Traveler.

Try the CUSHMAN on your next
trip and you will feel right at home

 

 

Columbia Hotel _
KALAMAZOO

Good Place To Tie To

 

 

Four Flags Hotel
NILES, MICH.
80 Rooms—50 Baths
30 Rooms with Private Toilets

Cc. L. HOLDEN, Mgr.

Occidental Hotel

FIRE PROOF
CENTRALLY LOCATED
Rates $1.50 and up
EDWART R. SWETT, Mgr.
Muskegon «3- Michigar

 

 

 

 

Phone 61366

JOHN L. LYNCH SALES CO
SPECIAL SALE EXPERTS
Expert Advertising
Expert Mrechandising

209-210-211 Murray Bldg.
GRAND RAPIDS, MICHIGA»

 

 

 

 

60 Roms with Bath $2.50 and $3

 

 

ELLIO

 

One resmseeie ate

AROSE

 

 

 

 

+. Sen eer eamee ia se near

 

June i, 1927

RENEWED CONFIDENCE.

The necessity for re-stocking has
forced not a few distributors and
wholesale buyers into the food markets
during the week and more general ac-
tivity has resulted. Conditions on the
whole are adjudged to be intrinsically
firm. The renewed feeling of confi-
dence felt in current price levels in so
products can be
traced to several factors. In the first
place continued requisitions on stocks,

many staple food

even though they have been slow and
gradual, have at last made a substan-
tial indenture on holdings. Secondly,
the cold, backward, unspringlike weath-
er has compelled considerable replani-
ing and there now seems to be every
indication that the principal food packs
will be materially delayed.

The destruction of acreage in the
M'‘ssissippi flood country has been so
great that it cannot vet be accurately
estimated. The loss of this acreage in
the opinion of leading food authorities
is bound to have an especially import-
ant influence on values later on in the
season. Reports of heavy frosts in the
Northwest have substantially strength-
ened important
items in the fruit schedule obtained
cherries and

some of the more

therefrom, — especially
peaches.
rs
Edward Frick Presented With a Chair
Nine merchandise brokers got to-
gether last week and decided to pre-
sent an upholstered chair to Edward
Frick as a token of their appreciation
of his long and faithful service in the
trade. The pre-
sentation was accompanied by a beau-

wholesale grocery
tifully worded letter. The names of
the donors are as follows:

George R. Perry

Henry C. Oudman

George B. Caulfield

S. G. Sears

C. S. Withey

W. L. Freeman

Arthur R. Hurst

H. Bruce Moore

Sumner M. Wells

Chas. N. Remington

LL Po Hadden

—_—__>~+~>
Soring Late in Putting in an Appear-
ance.

Boyne City, May 31—The spring
has really come to us at last. For the
past ten weeks the weather has been
promising, but the promise failed to
materialize. A few hours of warm
weather and then the cold winds of the
North would blast our hopes. Buds
and blossoms began to start a month
ago, but they were verv timid and did
not dare to risk the full development.
Memorial day found the woods and
fields fully clothed and the copious
rains have given them the bright clean
look of a newly cleaned house.

Memorial day saw a host of people
from “outside” looking for summer ac-
commodations. Hoiels are full of en-
quiries for cottages on the lakes. Many
who own lakeside places came to look
them over to see if they had come
through the winter in a habitable con-
dition. It speaks well for the “natives”
that so little damage is done to prop-
erties in remote places.

It is interesting to note the variety
of automobiles, some from distant
places, one sees on the roads. . Every
state is represented. Naturally, the
majority are from Michigan and every
community in the lower part of the
State is represented. It looks as

MICHIGAN TRADESMAN

though we would be very busy the
coming season taking care of visitors.
Charles T. McCutcheon.

—_.+-.>
Gabby Gleanings From Grand Rapids.

Grand Rapids, May 31—William 1.
Millar, representing the Mueller Fur-
niture Co., is he proud father of a son
born May 27. A peculiar coincidence
is that this boy was born on the birth-
day of his grandfather, john Hi,
Millar who has represented the Na-
tional Candy Co. in Michigan for
forty-four years.

John B. Olney, chairman of the ban-
quet committee of the Grand Council
convention to be held in Grand Rapids
June 9, 10 and 11, respectfully requests
all members of Grand Rapids Council,
No 131, U. ©. F. to send in their
reservations for the banquet June 10
as early as possible in order that no
one may be disappointed, because a
record crowd is expected to attend.

There is a strong feeling among the
traveling men residing in Benton Har-
bor and St. Joseph that a U. C.. E.
Council be instituted in the Twin
Cities.

In addition to the general invitation
which has been sent to every member
of the United Commercial Travelers in
Michigan to attend the annual conven-
tion of the Michigan Grand Council,
to be held in Grand Rapids June 9,
10 and 1, Mrs. E. W. Schoonmaker,
of Battle Creek, Grand President of
the Ladies’ Auxiliary of the Grand
Council, has extended an invitation to
wives, mothers, widows, sisters and
daughters of members to attend the
grand session June 10.

Dan W. Viergever is representing
the X Cigar Co., selling Dutch Masters
and Harvester cigars in Northern
Michigan.

Lansing Council U. C. T. are bring-
ing to the annual convention of the
Grand Council, to be held here June 9,
10 and 11, the sixty piece Industrial
School band.

The boys who have had occasion to
visit the Northern Hotel, at St. Ignace,
recently have been agreeably surprised
with the changes which have taken
place recently. They will be thorough-
ly appreciated by the traveling public.

The Convention Committee of the
Grand Council annual convention, to
be held here June 9, 10 and 11, have
completed arrangements for the largest
convention ever held in Michigan.

John B. Olney, representing the
American Type Founders in Michigan,
has returned from a trip in the Upper
Peninsula and says that the bus lines
from St. Ignace to the Soo and Es-
canaba have been eauipped with new
and up-to-date busses. The summer
schedule went into effect June 1.

From recent reports Jackson Coun-
cil, U. C. T., are coming to the annual
convention June 9, 10 and 11 almost
100 per cent. strong to support their
ball team and they expect to carry
away the pennant. They are also
bringing with them a brass band.

Howard Ainsley, who has been sell-
ing Lady Gray toilet articles, is now
working out of Saginaw selling El
Producto and Blackstone cigars.

The U. C. T. Council from Battle
Creek will be accompanied to the an-
nual convention of the Grand Council
here June 9, 10 and 11 by the Kellogg
forty piece band.

The Stevens Hotel, at Reed City, is
undergoing complete remodeling. Mr.
Stevens has again opened the dining
room and promises excellent service.

The Hotel New Ste. Marie, at Sault
Ste. Marie, has been open for the past
three weeks and is doing quite a good
business, regardless of the inclement
weather we have had.

T. G. Horton has sold his general
stock at Watersmeet to E. A. Dickson
and has purchased the Hotel Calhoun,
at Homer, from J. D. Bright. Mr.
Horton is an energetic man who will
give the traveling public a square deal.

L. J. Koster (Edson, Moore & Co.)

is very happy over the completion and
dedication of the Presbyterian church
house at Grand Haven, which he tcok
an important part in creating and de-
veloping. Mr. Koster carries a key to
the building and shows visitors through
the structure on the slightest provoca-
tion. The building cost $50,000, ex-
clusive of much material and furnish-
ings which were donated to the cause,
and will prove a vaiuable addition to
the facilities of the church of which it
is a part.

The last meeting of Council No. 131
before the convention of the Grand
Council, held in this city June 9, 10
and 11, and the last before the summer
vacation, will be held Saturday June
4 at 7:30 p. m. Council rooms in Rowe
Hotel. It has been specially requested
that all the wives, daughters and sweet-
hearts of the members be present, as
there will be card games with very
valuable prizes te the winners, and
possibly dancing if the meeting closes
in time (and we will see that it does).
Also the ladies have an important part
in the convention of next week, in en-
tertaining visiting ladies and the gen-
eral committee desire to organize them
in order that their efforts may be very
proficient.

M'Iton Smith, a very active member
of Council 131 when he formerly re-
sided in Grand Rapids, has returned to
us and we welcome him back. Mr.
Smith was Chairman of the Dance
Committee during 1925-1926 and was
largely responsible for the popularity
of the U. ©. F. dances that season.
Brother Smith is selling Detroit real
estate for the well known firm of Shan-
non-Mc Kinnon Co.. of Detroit. The
real estate he is offering ‘s located in
a very advantaveous location, near the
River Rouge plant of Henry ford and
is selling rapidly.

Past Counselor, Dan M. Viergever,
who made auite a record selling Nash
cars the past vear in Grand Rapids
has returned to his former line—cigars.
He is now with the Consolidated
Cigar Corporation and has tust return-
ed from an extensive trip through the
Northern part of the State where he
was greeted by his old friends with the
glad hand and a wenerous order. Dan
is furnishing some of the civars that
will be enjoved by the connoisseurs of
tobacco, who will sit in the Grand
Council convention in our city next
week,

The Salesmen’s Club of Grand
Rapids closed the season last Saturday
with an excellent meeting in the Pant-
lind Hotel. The attendance was large,
and the program much enjoyed by all.
Dr. George H. McClung. who deliver
ed the address on “the True’ Meaning
of Memorial Dav” was elected an hon
orary member. He was wanted for an
active member, but the constitution of
the organization limits our member-
ship to those engaged in selling for
profit. Dr. McClung is “selling” be-
cause he loves humanity.

Roy H. Randall.
—_—_> >>

The woes of the flooded Mississippi
Valley tread upon one another’s heels.
The threatened outbreak of the anthrax
among farm animals saved from the
inundation holds grave possibilities, for
a widespread epidemic of this devastat-
ing disease might easily cripple the ef-
forts of the stricken farmers to make
some kind of crops after the waters
have left their fields. Thousands of
farm animals have been lost in the
floods, thousands of others are scatter-
ed over the country and will be difficult
to identify and reclaim; it remains only
for anthrax to do its deadly work, and
the rehabilitation effort of the Valley
will have to be much greater than the
most pessimistic have forecast. Fortu
natelv, medical science has provided a
vaccine for the disease, which is ef-

 

25

ficacious, and if it can be administered
in time, the danger will quickly pass.
Animals, wild and tame, suffer greatly
from these floods; even fish, washed
far out onto the land and left in pools
which inevitably dry up, die by the mil-
lions. Before man had pre-empted their
home territory, wild animals stood a
good chance of escaping such a disaster
but now that they are crowded into
small areas, many of them swampy,
they drown or starve to death in dis
tressingly large numbers.

 

 

 

 

 

 

 

YOU ARE CORDIALLY
invited to visit the Beauti-
ful New Hotel at the old
location made famous by
Eighty Years of Hostelry
Service in Grand Rapids.

400 Rooms—400 Baths

Menus in English

MORTON HOTEL
ARTHUR A. FROST

Manager

 

 

 

 

 

 

 

 

 

 

 

 

The center of Social and
Business Activities in Grand
Rapids.

Strictly modern and fire-
proof. Dining, Cafeteria and
Buffet Lunch Rooms in con-
nection.

750 rooms — Rates $2.50
and up with bath.

 

 

 

 

 

 

26

MICHIGAN

TRADESMAN

June 1, 1927

 

BOSTON CURB EXCHANGE.

Reasons Why It Should Be Avoided
By Investors.

In this country a stock exchange or
organized securities market is tradition-
ally a place where buyers and sellers
may meet and transact their business
readily. The common assumption is
that the laws of supply and demand
play an important part in, if indeed
they do not govern, the prevailing
prices at which securities are bought
and sold. Do these conditions obtain
on the Boston Curb Exchange? Ap-
parently a large number of investors,
speculators and traders believe that
they do, and are thus led to attach a
value and significance to Boston Curb
quotations which the underlying facts
do not always warrant.

The Boston Curb Exchange, which
has long afforded a market for low-
priced stocks, is housed over a shoe
repair shop on the third story of an
old building on a side street. Accord-
ing to a recently published directory,
it has thirty members, five of whom
constitute a governing committee. The
quarters of the Exchange comprise a
small room occupied by an executive,
and the Exchange “floor,” a room ap-
proximately 50 by 50, in which are
four or five “trading posts,” over which
the names of stocks are posted.

According to available information,
there are upwards of one hundred
stocks listed on the Boston Curb Ex-
change, few of which pay a dividend.
Of the stocks listed, three-quarters are
mining shares; oil stocks comprise the
greatest percentage of the balance. A
scrutiny of this list reveals a number
whose applications for listing on other
stock exchanges were refused; others
which were sticken from the lists of
other exchanges.

Recently the Boston Curb Exchange
has been invaded by promoters whose
operations have had full play without
effectual interference from this ex-
change.

The use of the machinery of an ex-
change by promoters to market a stock
purchased cheaply and controlled prac-
tically as to its entire issue is not in
the public interest. Publicity campaigns
which
newspaper

of a pseudo-
a bona
fide, disinterested financial publication,
“market letters” and barrages of cor-
respondence, telegrams and telephone
calls are too often the complement of
such market operations.

usually consist

masquerading as

One of the outstanding operators
whose securities are largely in or list-
ed on the Boston Curb, a recognized
master of the art of such securities
promotion, is George Graham Rice,
formerly known as Jacob Simon Her-
zig. During Rice’s career he has been
convicted in various courts at least
four times as a result of which he has
received prison sentences aggregating
about ten years. Some years ago,
while free on bail, pending appeal on
one of his convictions, Rice went to
California, where he operated in stocks
Exchange.
California

on the California Mining
An investigation by the
Corporation Commission into his ac-
tivities, however, resulted in his de-
parture for Utah, where he floated an-

other mining venture. As this publica-
tion goes to press an indictment hand-
ed down by a Federal Grand Jury, sit-
ting in New York early in 1926, result-
ing from Rice’s promotion of the For-
tuna Mining Company still stands. In
January of this year, as the result of
an action instituted by the Attorney
General of New York against Rice and
certain associates, the New York Su-
preme Court, at Albany county, issued
a temporary injunction restraining the
defendants from further sale of the
securities of the Columbia Emerald
Development Corporation in the State
of New York.

The most important instrumentality
in the operations of Rice was the Wall
Street Iconoclast, of which he is
editor. The weekly organ was not
only used to disseminate glowing in-
formation about his own Boston Curb
stocks, but its columns carried scath-
ing denunciatory articles against law
enforcement officers. Its so-called
“Investors Inquiry” columns carried
destructive criticisms and analyses of
reputable corporations, tending to un-
dermine the confidence of stockholders
in the companies whose securities they
held.

In 1913, Rice appeared in the role of
the author of a book, a classic of the
swindler’s art, entitled, “My Adven-
tures With Your Money” and dedicat-
ed to “The American Damphool Spec-
ulator, surnamed The American
Sucker, otherwise described herein as
the Thinker Who Thinks He Knows
But Doesn't.” His utterances in the
book carry the weight of expert testi-
mony. Whether they are paralleled by
his more recent operations is a ques-
tion which is in the course of being
judicially determined in pending ac-
tions against him. In the issue of the
Wall Street Iconoclast of May 20, 1926
in an article attacking a competitor,
Rice gave his readers the benefit of his
rich experience and knowledge of fake
promotions.

The recent gyrations on the Bos-
ton Curb of some of the Rice mining
Idaho Copper
Corporation which owned an inactive

stocks are interesting.
and unproductive “mine” was one of
the Rice stocks listed on the Boston
Curb at an opening price of 54 cents.
As in the “high-pressure” campaign
Rice, glowing articles
appeared in the Wall Street Iconoclast
and prospective purchasers were bom-
barded with long distance telephone
calls and telegrams. He endeavored to
inspire confidence by urging purchas-
ers of stock to place their orders
through their own brokers.

described by

This selling campaign was accom-
panied by Boston Curb quotations
which reached a peak of $6.25 a share.
This despite the fact that the corpora-
tion was without dividends or 2arnings.
During 1925, this stock was tempor-
arily suspended from trading on the
Boston Curb, folloiwng the receipt of
a vigorous from State In-
spector of Mines, Stewart Campbell, of
But about three months later
it was reinstated.

message
Tdaho.

The Columbia Emerald Development
Corporation, another Rice-promoted
security listed on the Curb
holds title to certain South American

Soston

Within a period of ap-
proximately six months, the price of
this security was advanced on the Bos-
ton Curb from $1.50 to over $17. Again
the Wall Street Iconoclast, high-pres-
sure telephone selling and abundant
telegrams did their work. Thereafter
the price receded and on March 2, 1927,
this stock sold at about $2 per share.

mining claims.

As to the property and earnings, the
Attorney General of the State of New
York alleges in a complaint before the
New York Supreme Court (Albany
county) which led to the issuance of
a temporary injunction, that the de-
fendants “had operated said Somondoco
mines at a cost to said corporation of
over $60,000 and had produced there-
from not over a spoonful of stones of
an inferior quality with the exception
’ The complaint also
alleged, “that the total gross revenues
derived from the sales of all said stones
did not exceed $13,500.”

But George Graham Rice is by no
means alone in the use which he makes
of the facilities of the Boston Curb.
He has several imitators. Like their
model, they generally publish or spon-
sor pseudo-financial newspapers and
make liberal use of high-pressure tele-
phone and telegraph advice to pros-
pective purchasers.

of two emeralds.’

Prominent among these are William
L. Jarvis and his associate, Joseph P.
Glynn. Jarvis, who is a member and
a former president of the Boston Curb,
acted as broker for George Graham
Rice until their relations ended in a
quarrel. In the New York Supreme
Court in 1924, Jarvis was permanently
enjoined by consent under the Martin
act from fraudulent practices in the
sale of stocks within the State of New
York. At that time Jarvis was broker
for G. F. Redmond & Co., the prin-
cipal of which, George F. Redmond, is
now in Atlanta penitentiary, serving 2
sentence for mail fraud in the operation
of his firm.

The character of these promoters,
their methods and their securities are
no secret. The facts are well known,
particularly throughout the Eastern
siates. A number of newspapers which
formerly printed Boston Curb quota-
tions have seen fit to discontinue them.
Many reputable brokers now decline,
for the protection of their clients, to
execute or forward orders for the type
of securities which have been described.
Recent publicity by George Graham
Rice has dropped the usual advice to
prospective purchasers of his stocks to
buy through their own brokers and
has urged that orders be placed direct.

The active campaigns waged against
the practices referred to by the Better
Business Bureaus of Boston and New
York City in the interest of the public
and in cooperation with State and Fed-
eral law enforcement officers deserve
the highest commendation,

Leaders in metallurgical and mining
fields have deprecated the fact that en-
worthy of better
achievements and associates have been

gineers who. are

w'lling to lend their names to projects
of questionable promoters in order to
profit by their
The Better Business Bureaus have en-
listed the active assistance of State
Securities Commissions, Mine Inspect-

clever salesmanship.

ors and Geologists, and the co-opera-
tion of public spirited engineers, in an
effort to protect the public.

For the investor—even for the
speculator and trader—the best defense
against high-pressure selling and the
“dynamiter’s” offerings is accurate and
reliable information. . The National
Better Bureau co-ordinates
and extends the service of local Bu-
reaus in forty-three principal cities in
furnishing such facts to investors. This
scientific fact-gathering machinery has
been set up by financial and business
leaders in their various communities
for the protection of the public against
financial and business frauds. Obtain
unbiased facts through these service
stations of business, without cost or
obligation.

Coprighted, 1927, by National Better
Business Bureau.

a

Experience may be a wise teacher
but if you don’t learn anything at her
school you might as well have not had
the experience.

Business

———_22—->—_—_

Wearing your goggles on your cap
may be quite the style, but the loss of
an eye won't give you a smile.

ORDER YOUR COPY
of PAUL FINDLAY’S
BOOK TODAY!

—consists of 107 pages of brass-
tacks plain talk on practical grocery
merchandizing, the result of over
40 years’ grocery experience.

—has three charts under the back
cover which alone are worth more
than the entire cost to any mer-
chant.

—it is substantially bound in dur-
able paper cover—strong enough to
stand two years of abuse or a life-
time of fairly humane treatment.

 

Price, $1.25 Per Copy,
postage prepaid.

 

Paul Findlay, Merchandiser.

If, after reading this book through,
you are not more than Satisfied
with your investment you may re-
turn it and your money will be
cheerfully returned.

Send Us Your Order To-day

Tradesman Company
Grand Rapids, Michigan

 

 

 

 

 

 

 

 

 

_

 

 

 

a

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

deme 1, 1927 MICHIGAN TRADESMAN 27
DRUGS ucts, and in general metallurgical and WHCLESALE DRUG PRICE CURRENT
eee Board of Pharmacy. chemical practice. ; : a
( anives kK. Way, Jackson. oe ee : Prices quoted are nominal, based on market the day of icsue.

ioe Pr-esident-J. C. Dvkema, Grand Record Sized Melon Shipped to Presi-
re i Holt: a dent Coolidge. Acids Cotton Seed __.. 1 25@1 46 Belladonna ----- @1 44

- er oS ret on ' ee o Fort Myers, Fla., May 27—Presi- orice (Powd.) -- 12%@ 20 .. Sees ; He 75 oan ie o yr

oming Examinations—Detroit, June ee Seda tie hee i Boric (Xtal) --. 15 2. eee 7 50@7 75 Benzoin Comp’d- ye
oo and Hi. Macauctie, Aus, 16, 17 and 18. dent Calvin Coolidge has been putting een " ol 34 . 49 Hucalyptus ---. 1 25@150 Buchu -_ _------ @2 16
a happy ending to at least seven meals Gitrie 777 «53. @ =70 Hemlock, pure-. 2 00@2 25 Cantharadies -.. @2 62
ae nes pees i gana a Juniper Berries. 4 50@4 75 Capsicum ----—-
Use the Name Employed by the aera nl an a. e100 oo 24e ‘- Juniper Wood . 1 S001 15 Catechu AE a $i “4
Customer 4 i : Pr eo ea ay Uxane 16%@ 25 Lard, extra -_-. 1 55@1 65 Cinchona --._..- @z2 16
4 pounds and recognized as the finest sulphuric _..... 3%@ 8 Lard, No. 1 -... 1 25@1 40 Colchicum __---- @1 gu

Mhene Gs) al unconscious practice | -RSEEEn tows Florida this sea- ‘rartaric ...---. 48 @ 56 Lavender Flow.- 6 00@6 25 Cubebs ---------. @2 76
: ee Pay wee son, was shipped to the President by Lavender Gar'n.  85@1 20 Digitalis -------- @2 04
among pharmacists, which 1% given r : Bemon —_... 4 560@4 75 Gentian @1 35

: / : : W. H. Cralle, Lee county farmer, with Ammonia eesada Taw bbl S84 6. 2 23
thought would be discontinued, as it the compliments of the season. Mr Nae GAT tattle j ‘ ee @

: L nts the season. Mr. Water, 26 deg... 06 @ 16 Linseed, boiled, bbl @ 93 Guaiac, Ammon... @2 04
often proves misleading to customers Cralle, who is specializing in water- Water, 18 deg._. 054%@ 13 rene’ bid, ioe 1 po, am lodine @1 2%
: ca : po A . ee ; & . Water, 14 deg.-- 044%@ 11 inseed raw, less 97@1 10 Iodine, Colorless- @1 50
and leaves them pondering as to oe cea je a oo Carbonate _..--- 20 @ 25 Mustard, artifil. oz. @ 35 tron, Clo. -------- @1 56
whether or not you understand what Crest ae eer ey. Prone Chloride (Gran. 09 @ 20 Neatsfoot -.---- 25@1 35 Kino ---~.------- @1 44

‘ nae : record prices in the Northern markets. Olive, pure .... 3 75@4 50 Myrrh ------.--- @2 62
they asked for. This practice, accord- —_——_e2~____ Walenme tie Malaga, 2 s5@3 25 Nux Vomica -..- @1i 80
ing 1e stateme f > y ‘ ellow -..~-_~- 2 Cran 2.4... 4
ane fo the Steet ot Robert W. Dental Anesthetic. Copaibe 280 1 00@1 25 olive, "Sania Onion. Camp. _- of c
ferry in the Midland Druggist, is the Cocaine Hydrochloride ~----- 18 ors. 3 Se -- 2 seat eS ae wea 2 5@3 % Opium, Deodarsa G6 4
: ca : yi -- ra ie
one of labeling medicines Dy another Jodine, Phymol, of each _-.- 1 er. Peru os an 3 00@3 25 Origanum, pure. ’ oe 50 on ees oe
fiame than that which the customer Eucalyptol - 2... 1 min, TolU ----------- 2 00@2 25 lon asi ial ; eos 7
: : , . ‘ ee | : : ennyroyal .___
ses, viz.° boric acid for boracic acid: Oil Wontercreen ___-_.______ 2 min. Sake Pepnesmint _... 6 50@6 75 Paints
. : . Ste Ff at: Ae Ataato : ose, pure __ 13 50@14 00
ammonium carbonate for baking am Alcohol oe ee 30 min. Cassia (ordinary)- 25@ 30 Haestiace Fiows 1 oat 60 Lead, red dry -. 144%@15
monia; copper sulphate for blue vitriol, Glycerin ~_.-__-______________ 1% ozs. Cassia (Saigon). 50@ 60 Sandelwood, E. Lead, white dry 14%4@15
a, oe ee a : Sassafras (pw. 50c) @ 60 fe 10 50@10 75 Lead, white oil_. 144%4@15
and vellow root tor yellow puccoon. Wreater to make 222.0000 02 008 4 ozs. — Cut cabal « Sassafras, true 1 75@2 00 Core: ee po as 3%
/ a : ea. Dissolve : ode ae s gator: | UN seeeennaana ne Sassafras, arti’l 75@1 00 chre, yellow less
nt little care and thought exercised issolve the cocaine in the water; ania: 8 00@8 25 Red Venet'n Am. 3%4@ 7
along this line may some time save the other ingredients in the alcohol, Berclas Sperm oo 150@1 75 Red Venet’n Eng. 4@ 8
a customer a trip back to the store add the glycerine, and mix the two Cubeb -___-__-__- ¢ 00 a oie ae os 7 Whine 7 i
with the question, “Why did I receive solutions. funtegt Tee 11 - Turpentine, bbl. - ¢6 YaeX ee
i Se —_—_>+.—____ Mrickly Ash @ Turpentine, less 72@ 85 l. H. P. Prep... 2 90@3 06
copper sulphate for blue vitriol? : rickly Ash ----- @ 1 wintergreen, Rogers Prep. -. 2 90@3 05
as Powdered Castor Oil. wont eS 6 00@6 25
a a ‘ ' tergreen, sweet
his is nothing more than a good Extracts i .
T ° 5 ; : E Licorice nee .l. CS 00@3 26 P
he Greatest Chemical. grade of castor oil rubbed up in mor- Licorice, powd. —_- Oo o Wonton art 75@1 00 Miscellaneous
In recent years sulphuric acid has {ar with light calcined magnesia. Rub o Seed -... 6 00@6 a Acetanalid -_-.. 67@ 175
i : ormwood __.. 9 00@9 25 Alum 08@ 12
assumed such great importance in an until all the oil is absorbed by the mB Flowers Alum. powd. and
saad : ek ce : & I : S ee Attica @ 16 WOUNG oo 5
ee ee commercial way that magnesia, adding magnesia until it as- Chamomile (Ged.) @ 60 Potassium plannatt, Subni- —
StaHieUes showing the production are cymes a powdered consistency. It will Chamomile Rom.- @ 650 Bicarbonate ---. 35@ 40 ate 3 08@3 24
now given out annually by the United take equal parts by weight of each to “ -Saboabe bay 7 aa Z gree or o7@ 12
~ : i i J Ea > ah abana o onee
States geological survey, says the Spa- do this. Acacia, ist oe 50@ 65 Bromide -.-.--.. 54@ 71 Cantharades, po, 1 60@2 00
yee Tic a ie : : : at aa J ® Chlorate, gran’'d 25@ 30 — see 2 70@z2 91
wid. us material is probably used eaten ee Acacia, 2nd -..- 45@ 50 Chlorate, powd. Capsicum, pow’d 35g 40
cs eis variety of was ce the ee lewis pete one We ee ae Ck atah ---- 16@ 35 Carmine... 7 00@7 60
/ phy , ‘yanide -. ae 30@ Sassi 35
chemical arts than any other substance. Cherry. yogi pear Pow) 25@ 35 tadiee 4 3604 33 Cloves ial et 309 $s
The most important classes of indus- Terpin Hydrate aa etl eae 384 grs. ‘Sica aah eon ao = Permanganate 20@ 30 Chalk Prepared. 14@ 16

ae / 7 Le ee ; : Asat ae ie w.) 6 @ 10 prussiate, yellow 40@ 650 Chloroform -.-. 51@ 60
try in which the consumption of sul- Spirit of Bitter Almond) 2.2 30 min. ‘ a occate > ap Prussiate, red . _@ 70 Chloral Hydrate 1 20@1 50
phuric acid is envolved are the manu- Compound Spirit of Orange 45 min. one eo iia a a wa - ie =
facture of fertilizers, the refining of Glycerin ~------------------- 1 oz. an ‘pow'd __ g = Corks, list, less_ 40-10%
petroleum products, the iron, steel and Water ---------------------- J OZS i es ~ Gil AT ‘ — aa + Goteran Powd. “3 7

i : cf y FIRB eee ‘ oS A oe 4 4
coke industries, the manufacure of ni- Syrup of Wild Cherry -------- 6 ozs Meyreh aahoniistia 60 Llood, powdered_ 130 40 Caan ove 336 22
roglyceri ‘2 ra a A Sta ce S Myrrh, powdered 5 Calamus ------~- Be. @ ja” Ue .e
troglycerin, celluloid and simlar prod- Alcohol, sufficient to make -- 3 pts Gea, caee o9 sseis = Hlecampane, pwd. 25@ 30 Cuitie hone ..... 40 se
Opium, gran. 19 65@19 92 Gentian, powd... 20@ 30 Dovers Powder” > Fie
see 65@ 80 Ginger, African, Jover's Powder 4 00@4 50
Shellac Bicached. 70@ 8 Powdered _.... 20@ 35 Tmerys 40 item, 08 if
aa 7 Tragacanth, Ginger, Jamaica. 60@ 65 mery, Powdered @ 16
g pow. =@175 Gi E Salts, bbl By
Tragacanth ..__1 75@3 25 Ginger, Jamaica, paous Salts, Bae om
CARBONATED SOFT Turpentine ___-- @ 80 powdered -____- se se Weeee Sale, ee ONE
NKS Goldenseal, pow. @8 00 vice” gg “15 =" a.
Ipecac, powd. —-- @60¢ < — 6
DRI ldeecticides EAN cite 35@ 40 ee eens Ib. aes
of the Better Quality are in demand in Arsanie |. a6 Ao" pee 20g Z Glaawaare, aus 16% a
a 3 Glue Vitriol, bbl. G4 ai 2° oS jlassware, g
Michigan all the year around, especial- Blue Vitriol, leas ¢s@ 15 f0K¢. powdered we a eee aie ae "gin
: : : Bordea. Mi ‘ 1 , powd..- op ‘
ly during the hot months. Here is a list toa Te  Neowees, none §=6 GG 48 Ginubee Salts lene Oe
Tae k: powdered tig aq «TAreeparilie, Mond. Gins’ ices Gide
of the Leading Brands we stock: Insect Powder __ 35@ 45 ground ~.-—-—- @ 9% Cia hie, uke 35
: De Sarsaparilla Mexican, grb ity antec
Ginger Ale, Carbonated— i. Glycerine _----- - 32@ 52 Glue, white grd. 25@ 36
Saute 6 35@ 40 Glycerine --- s2@ 32
Ready to Serve Dry --.-------- 8@ 23 Soai ! Hops __- 10@ 85
P quills, powdered 60@ 70 eet erences encarta ‘ #
Less Case, Doz. Per Case oe Re ee — = Tumeric, powd... 20@ 26 ee 5 came aa
Cliquot Club, 151% oz., 2 doz. in case ----------------$1.75 $3.35 alerian, powd._- @1 00 ac iajata
Cliquot Club (Dry) 15> oz., 2 doz. in gise ce oo Leaves oe Acetate -- “ 2
Canada Dry (Pale) 12 oz., 50 to case --~ Ls 2 : Busha ann ne---=-
Canada Dry (Pale) 12 oz., 50 to case, 5 case lots —- 7.60 Buchu, powdered. we 00 \eeds a. B08 50
Canada Dry (Pale) 12 oz., 1 doz. to case ~.-~------------ 1.92 Sage, Bulk __-_.. 253@ 30 Anise -_ -_~--- @ 35 Morphine __-. 11 18@11 93
Canada Dry (Pale) 12 oz., 1 doz. to case, 5 dase lote 122. 4.92 cigs 4s lec @ 30 ‘Anise, powdered 35@ 40 Nus bine = ate
Canada Dry (Pale) 6 oz. Size, 100 to case --------- - 1.75 12.50 Sage, powdered__ @ 35 Bird, 1s -------- 13@ 17 Nux Vomica, pow. 15@ 25
Cantrell & Cochrane’s 16 oz., 2 doz. to case ------- 2.40 4.50 Senna, Alex. _._.. 60@ 75 Camary -------- 10@ 16 Pepper black. ae 40@ 50
Cantrell & Cochrane’s (Pale) 12! 0z.. 5 doz. to case 2.40 11.25 Senna. Tinn. pow. 30@ 35 Caraway, Po. .30 25@ 30 pepper, White, pw. 55@ 60
Vernor’s 15! oz., 2 doz. to case —-------------~---- 2.00 3.50 Uva Ursi 20@ 35 Cardamon -__..- 3 75@4 00 pitch " usaredey “20@ 25
Vernor’s 2 40z., 1 doz. to case ___-- ---—-- 2:40 2.25 Coriander pow. .30 20@ 25 Quassia 12@ 15
Vernor’s 24 oz., 1 doz. to case, 5 cases, ‘$2. 35 case; 10 cs. _----- 2.25 oi oo 16@ 20 Quinine ee
White Rock, 12 oz., 2 doz. to case ~------~----------- 2.00 3.75 Olls Penne —______ 25@ 40 Rochelle Salts Fe 36
White Rock, 1% Pints, 2 doz. to case _-._------------ 2.60 5.00 Almonds, Bitter Wig 70 18 Secmar = bog? a
White Rock, Nips, 100 to case __--- oe ee 9.00 wile chore aah olially 7 60@7 16 Flax, ground _... 7@ 15 Pe pte ebaune oe a
White Rock’ (Pale Dry) Quarts, 2 doz. “case __------ 3.20 6-78 Almonds, Bitter, Foenugreek, pwd. 15@ 25 Seidlitz Mixture- 30@ 40
White Rock (Pale Dry) Pints, 50 to case _----------- 2.10 7.50 artificial _____- 3 00@3 25 Hemp ---------- 8@ 15 goap, green 15@ 30
White Rock (Pale Dry) Pints, 1 doz. to case ~-~--------~------ 2.10 Almonds, Sweet, Lobelia, powd. -. @160 Soap mott cast. 22%@ 26
White Rock (Pale Dry) Splits 100 to case ------------ 1-65 12.25 tie 50@1 80 Mustard, yellow 17@ 25 Soap, white castile
Root Beer, Carbonated—Ready to Serve Mente, Ouest, “ 7. black. se 35 CBSE nnn 5 00
mitation -_.. 1 00@1 26 Y ---------- Soap, white castile
White Rock, 10 oz., 2 doz. to case __---------------- — $3.75 Amber, crude __ 1 25@1 60 Quince ----...--. 1 25@1 50 ae per bar _. 1 60
Cliquot Club, 2 doz. in case -------~---------- _---- 1.75 3.35 Amber, rectified 1 50@1 75 ape, —---------- 15@ a Soda Ash .. 10
Anise 00s 1 40@1 60 Sabadilla ------- Soda Bicarbonate 3%4@ 10
Silver a (AS Soft Drink) Bergamont ..__ 9 50@9 75 Sunflower ------ 11% a Sade. Gay ane 03
12 oz, 2 doz. to case _- Hee $2.25 $4.00 Calenut io... 01. 1 50@1 75 Worm, American So Spirits Camphor @1 20
3 \\ 7 oz., 4 doz. to case --_ 1.35 5.00 Cassia) 00 4 00@4 25 Worm, Levant - 5 00@5 25 Sulphur, roll -.-- 34@ 10
Pik 12 oz., 3 case lots, case $3.95; 5 case lots, , $3.90; 10 case lots, $3.85 a ma 5 oes - ao oe -- ‘e 2
edar Leaf ___- . Tamarinds ---.... 5
Citronella ___-_- 1 25@1 50 Tinctures Tartar Emetic -- 709 15
Hazeltine & Perkins Drug Company Gloves ..----.-. 2 503.15 Aconite @180 Turpentine, Ven. 60@ 7%
Manistee MICHIGAN Cocoanut ----_- 25@ 35 Aloes --_.-~----- @1 56 Vanilla-Ex. pure 1 $002 00
Cod Liver -_---- 2 00@2 50 Ayton @1 44 Vanilla Ex. pure 2 26@2 60
Crotop ..-.... 2 00@2 z6 Asafoetida -.-.-- @2 28 Zinc Sulphate .. 06@ lL

 

MICHIGAN

TRADESMAN

 

GROCERY PRICE CURRENT

These quotations are carefully corrected weekly, within six hours of mail-
ing and are intended to be correct at time of going to press. Prices, however,
are liable to change at any time, and country mercharts will have their orders
filled at market prices at date of purchase.

ADVANCED

Flour
Rolled Oa ts
Peanut Butter

AMMONIA

Arctic, 10 oz., 3 dz. cs. 37

Arctic, 16 oz., 2 dz. cs. 4
Arctic, 32 oz., 1 dz. cs. 3
Quaker, 36, 12 oz. case 3

 

per doz. 8

10 Ib. pails,
per doz. il

15 lb. pails,
25 Ib. pails,

BAKING POWDERS

Arctic, 7 oz. tumbler 1
Queen Flake, 16 oz., dz 2
Royal, 10c, doz.
Royal, 6 oz., do.
Royal, 12 oz., doz.
Rageal 6 tb...
Rocket, 16 oz., doz... 1

K. C. Brand

size, 4
15¢ size, 4

size, 4
25c size, 4
size, 2
size, 1
10 Ib. size, % doz.

per doz. 19.

95
15

35
25
95

25

 

Freight prepaid to jobbing

point on case goods.
Terms:

30 days net or 2%

cash discount if remittance
reaches us within 10 days
from date of invoice. Drop

shipments from factory.

BEECH-NUT BRANDS.

BLUING

Condensed

z., 4 dz. cs. 3
z., 3 dz. cs. 3

 

BREAKFAST FOODS

Kellogg’s Brands.
Corn Flakes, No. 136 2
Corn Flakes, No. 124 2
Corn Flakes, No. 102 2
Pep, No. 224
Pep, No. 202 __--___
Krumblies, No. 424 ---
Bran Flakes, No. 624
Bran Flakes. No. 602

Post’s Brands.

Grape-Nuts, 24s -----
Grape-Nuts, 100s ----
Instant Postum, No. 8
Instant Postum, No. 9
Instant Postum, No. 10
Postum Cereal, No. 0
Postum Cereal, No, 1
Post Toasties, 36s --
Post Toasties, 24s --
Post’s Bran, 24s ----

BROOMS
Janen, 205. ..._----
Standard Parlor, 23 Ib.
Fancy Parlor. 23 Ib. _-
By Fancy Parlor 25 1b. 9

Bo po bo BO OP CT OTD 6 po bo bo

wou

ni Fey. Parlor 26 Ib. .
es
Whisk, No, 3... 2
BRUSHES
Scrub
Solid Back, 8 in. ---- 1
Solid Back, 1 in. ---. 1
Pointed Ends -------- 1

The Original

00
76

|

DECLINED |

Slab Apricots

Veal

 

 

 

BUTTER COLOR

Dandelion ________ —_ 2 85
CANDLES
Electric Light, 40 lbs. 12.1
Plumber, 40 Ibs. ----- 12.8
Parattine, 6s ______ 14%
Paraffine, 12s —---.--- 14%

Witting 2 40
Tudor, 6s, per box —. 30

CANNED FRUIT
Apples, 3 lb. Standard 1 50

Apples, No. 10 .. 4 50@6 75
Apple Sauce, No. 10 8 00
Apricots, No. : 1 —_ 00
Apricots, No. 2 _.._.. 3 00

Apricots, No. % 3 40@3 90
Apricots, No. 10 8 50@11 00
Blackberries, No. 10 8 60
Blueber’s, No. 2 2 00@2 76
Blue berries, No. 10_. 14 00

Cherries, No. 8 ae
Cherries, No. 2%4 ---- 4 25
Cherries, No, 10 -.- 4 00

Loganberries, No. 2 -. 3 00
Loganberries, No. 10 10 00
Peaches, No. 1 1 50@2 10
Peaches, No. 1, sliced 1 26
Peaches, No. 2 27
Peaches, No. 2% Mich 2 20
Peaches, 2% Cal. 3 00@3 25

Peaches, 10, Mich. -- 8 60
Pineapple, 1 sl. ----- 1 16
Pineapple, 2 sli. --_--- 2 60
P’apple, 2 br. sl. -.-. 2 40
P’apple, 244, sli. -—-- 3 00
P’apple, 2, cru. -.--- 2 60
Pineapple, 10 cru. -. 9 GN
Pears, No. 2 3 16
Pears, No. 2% —----- 50
Plums, No. 2 _. 2 40@2 50
Plums, No. 2% -..---- 90

2%
Raspberries, No. 2 blk 3 26
Raspb’s, Red, No. 10 13 50
Raspb’ ‘. Black,

Na 12 60
nina. No. 10 4 75@5 50
Strawberries, No. 10 12 60

CANNED FISH

Clam Ch’der, 10% oz.
Clam Ch., No
Clams, Steamed, No. 1
Clams, Minced, No. 1
Finnan Haddie, 10 oz.
Clam Bouillon, 7 oz.
Chicken Haddie, No. 1
Fish Flakes, small --
Cod Fish Cake, 10 oz.
Cove Oysters, 5 oz -

Lobster, ie - Star 2 90
Shrimp, 1, wet —----—- 00
Sard’s, % Oil, * ey -- 6 10
Sardines, % Oil, k’less 5 50
Sardines, %4 Smoked 15
Salmon, Warrens, %s 80
Salmon, Red Alaska 10

Salmon, Med. Alaska
Salmon, Pink Alaska
Sardines, Im. %, ~ 10@28
Sardines, Im., %, e 25
Sardines, Cal. Ne 65@1 80
Tuna, %, Albocore ._ 95
Tuna, %s, Curtis, doz, 2 »
Tuna, %s, Curtis, doz. 3 5

Tuna, 1s, Curtis, doz. 7 00

CANNED MEAT

Bacon, Med. Beechnut 3
Bacon, Lge. Beechnut 5 40
Beef, No. 1, Corned __ 3
Beef, No. 1, Roast ___- 3
Beef,
Beef,

4 DO 69 BO MH 01 No BO bb BO FD Co OS BO OO Pt
o
a

5 0z.,
, No. 1, B’nut, sli. 4 50
Beefsteak & Onions. s 3 45
Chili Con Ca., Is 1 35@1 45

Deviled Ham, %s —--- 2 20
Deviled Ham. %s --- 3 40
Hamburg Steak &

Qnionkg, No, 1... 3 15

Potted Beef, 4 oz. __. 1 10
Potted Meat, % Libby 52%
Potted Meat. % Libby 92%
Potted Meat, % Qua. 90
Potted Ham, Gen. 4%
Vienna Saus., No. %
Vienna Sausage. Qua. 95
Veal Loaf, Medium -. 2 65

Baked Beans
Campbells, le free 5 -. 1 16

Quaker is of; 85
Fremont, No. 2 ...... 1 10
Snider, No. 1 —....- 95
priaer, NO. 2 qe 1 25
Van Camp, small _.-. 86
Van Camp, Med. ---. 1 16

CANNED VEGETABLES.

Asparagus.
No. 1, Green tips -- 3 76
No, 2%, Large Green 4 60

W. Beans, cut 2 1 oe 76
W. Beans, 10 7 50
Green Beans, 2s 1 45@2 25
Green Beans, 10s -. @7 50
L. Beans, 2 gr. 1 35@2 66
Lima Beans, 2s, Soaked 95
Red Kid, No. 2 ~~... 1 25
Beets, No. 2, wh. 1 75@2 40
Beets, No. 2, cut 1 10@1 26
Beets, No. 3, cut ---- 1 60

‘Corn, No. 2, stan. —. 1 10

Corn, Ex. stan. No. 2 1 36
Corn, No, 2, Fan. 1 80@2 36
Corn, No. 10 -_ 8 00@10 76
Hominy, No .3 1 00@1 16
Okra, No. 2, whole __ 2 00
Okra, No. 2, cut - 1 66
Dehydrated Veg. Soup 90
Dehydrated Potatoes, lb. 45
Mushrooms, Hotels -. 35
Mushrooms, Choice, 8 oz, 40

Mushrooms, Sur EKtra_ 60

Peas, No. 2, E. J. __-- 1 65

Peas, No. 2, Sift,
sume 1 85

Peas, No. 2, Ex. Sirt.

oS J.
Peas, Ex. Fine, French 26
Pumpkin, No. 8 1 35@1 60
Pumpkin, No. 10 4 00@4 76
Pimentos, %, each 12@14
Pimentoes, %, each _ 27
Sw’t Potatoes, No. 2% 2 26
Sauerkraut, No.3 1 35@1 50
Succotash, No. 2 1 65@2 50
Succotash, No. 2, glass 2 80
Spinach, No. 1 ----- 12
Spnach, No. 2--
Spinach, No. 3_--
Spinach, No. 10-
Tomatoes, No. 2

Tomatoes, No. 3, 1 90@2 25
Tomatoes, No. 10. @8 00
CATSUP,

B-nut, small —___-.-.. 1 90

Lily of Valley, 14 oz... 2 60
Lily of Valley, % pint 1 75

 
 

Paramount, 24, 8s ---. 1 40
Paramount, 24, 16s —-. 2 35
Paramount, Cal. :
Sniders, 8 oz. ----
Sniders, 16 oz. ~.------ 2

Quaker, 8% oz. —----- 1 30
Quaker, 10% oz. __-__ : 45
Quaker, 14 oz.
Quaker, Gallon Glass 3 00
Quaker, Gallon Tin __ 9$ 00

CHIL! SAUCE

Snider, of 3 30
paeer, & of... 2 30
Lilly Valley, 8 oz. _. 2 25
Lilly Valley. 14 oz. _. 8 25

OYSTER COCKTAIL.

Sniders, 16 oz. 3 30
Sniders, 8 oz. —.--.-. 2 30
CHEESE.
Roquetort 2. 65
Kraft, small items 1 65
Kraft, American  -. 1 65
Chili, small tins -_ 1 65
Pimento, small tins 1 65
Roquefort, sm, tins 2 25
Camembert, sm. tins 2 25
Daisies: 2 26
Toner 26
Michigan Fiat __....._ 25
New York New 1926 __ 32
Sap: Seep. 2 &
BUCK 27
CHEWING GUM.
Adams Black Jack __-. &5
Adams Bloodberry _ 66
Adams Dentyne ________ 65
Adams Calif. Fruit ____ 65
Adams Sen Sen -_-_--- 65

Beeman’s Pepsin -.---- 65
Beechnut Wintergreen_ 70
Beechnut Peppermint — 70
Beechnut Spearmint --.. 70
Doublemint 2.00 65
Peppermint, Wrigleys __ 65
Spearmint, Wrgileys __ 65
Juicy Fruit 6
Wrigley’s P-K
Geno 22
Teaberry

 

COCOA.
Droste’s Dutch, 1 Ib._. 8 50

Droste’s Dutch, % ib. 4 50
Droste’s Dutch, % Ib. 2 35
Droste’s Dutch, 5 lb. 60
Chocolate Apples -_-. 4 50
Pastelles, No. 1 ----12 60
Pastelles, % lb. ------ 6 60
Pains De Cafe __... 3 00
Droste’s Bars, 1 doz. 2 00
Delft Pastelles -_---- 2 15

1 lb. Rose Tin Bon

Bons. _-18 00
7 oz. aon Tin Bon

Bons) 9 00
13 oz, ‘nue De Cara-

que 2 13 20
12 oz Rosaces ___-_- 10 80
% lb. Rosaces __-_-- 7 80

% lb. Pastelles __---- 3 40
Langues De Chats -. 4 80

CHOCOLATE.
Baker, Caracas, %s ---- 37
Baker, Caracas, %s ---- 35

COCOANUT
Dunham’s

15 lb. case, %s and %s 48
15 lb. case, 4s 4
15 ib. case, 4s --_--_- 46

CLOTHES LINE.

Hemp, 50 ft. ____ 2 00@2 25
— Cotton,

So tt 2 3 50@4 00
Braided, 50 tt. ......— 2 25
Sash Cord __-_ 3 50@4 00

 

HUME GROCER CO.

ROASTERS
MUSKEGON, MICE

 

COFFEE ROASTED
1 Ib. Package

Melrose 32%
aiperty 2202 24

(Onaker 39%
Negrow. 225000 387%
Morton House —_-~..-- 4316
IN 34%
Roya Clb 22 38%

McLaughlin’s Kept-Fresh

Vaccum packed. Always
fresh. Complete line of
high-grade bulk coffees.
W. F. McLaughlin & Co.,
Chicago.
‘Maxwell House Coffee.
2 1b. Mme 2 46
DAD, ine oo 1 36

Coffee Extracts
M. ., per 10) 2 12
Frank’s 50 pkgs. __ 4 25
Hummel’s 50 1 Ib. 10%

CONDENSED MILK

Leader, 4 doz. _--_.. 6 76
Eagle, 4 doz. __-.... — 9 00
MILK COMPOUND
Hebe, Tall, 4 doz, -. 4 50
Hebe, Baby, 8 do. -. 4 40
Carolene, Tall, 4 doz. : 80
Carolene, Baby va 50

EVAPORATED -MILK
Quaker, Tall, 4 doz. -. 4 90
Quaker, Baby, 8 doz. 4 80
Quaker, Gallon, % doz.
Carnation, Tall, 4 doz. 5 15
Carnation, Baby, 8 dz. 5 05
Oatman’s Dundee, Tall 5 15

Oatman’s D'dee, Baby 5 00
Every Day, Tall -_-- 5 00
Every Day, Baby ---. 4 90
Pet. Pan 5 15
Pet, Baby, & oz. _....- 5 05
Borden's Tall .._-_.-- 5 15
Borden’s Baby ------- 5 05
Van Camp, Tall -_--- 4 90
Van Camp, Baby --- 3 76

CIGARS
G. J. Johnson's Brand
G. J. Johnson Cigar,
10c 76 00

Worden Grocer Co. Brands
60

King Edward _..._.. 37

Master Piece, 50 Tin. 35 00
Canadian Club -_-.-- 35 00
Little Tom _oo2 37 60

Tom Moore Monarch 75 00
Tom Moore Panetris 65 00
T. Moore Longfellow 95 00
Webster Cadillac —__-
Webster Knickbocker 95 00

Webster Belmont... 110 00
Webster St. Reges 125 00
Bering Apollos -... 95 00
Bering Palmitas -. 115 00
Bering Delioses __-. 120 00

Bering Favorita -_.. 135 00

Bering Albas -----_ 150 00
CONFECTIONERY

Stick Candy .
Standard:

Pure Sugar Sticks 600s 4 20
Big Stick, 20 lb. case 20

Mixed Candy
Kindergarten  -_-.__._.- 17
tepeger 14
me 1s Oe 2 _ 12
French Creams  _ ___--.. 16
Paris Creams oo 2 17
rocere oo oe

Fancy Chocolates
5 lb. Boxes
Bittersweets, Ass’ted 1 75

Choc Marshmallow ee 1 70
Milk Chocolate A A ore

Nibble Sticks —__..__ 1 85
No. 12, Choc., Light — 1 65
Chocolate Nut Rolls — 1 85
Magnolia Choc __----_ 1 25

Gum Drops Pails
Anise 222 16
Champion Gums ---.-.-- 16
Challenge Gums ---.--- 14
Maverite 22. 19
Superior, Boxes —_---- |

Lozenges Pails

A. A. Pep. Lozenges 17
A. A, Pink Lozenges 16
A. A. Choc. Lozenges 16
Motto Hearts -------- 19
Malted Milk Lozenges 21

Hard Goods Pails
Lemon Drops  --_------- 18
O. F. Horehound dps. — 18
Anise Squares ~~------ 18
Peanut Squares —----. 17
Horehound Tablets __-- = 48

Cough Drops Bxs
Putenms —-__ : =
Smith Gros. _.---

Package Goods
Creamery Marshmallows
4 oz. pkg., 12s, cart. 85
4 oz. pkg., 48s, case 3 40

Specialities
Walnut Fudge ------.-- 23
Pineapple Fudge ----- wa 22

Italian Bon Bons ----- 17
Banquet Cream Mints_ 28
Silver King M.Mallows 1 35

Bar Goods
Walnut Sundae, 24, 5¢ 80
Neapolitan, 24, 5c ------ 80
Mich. Sugar Ca., 24, 5c 80
Pal O Mine, 24, 5c ---- 80

Malty Milkies, 24. 5c -. 80
Bo-Ka-To-Ka, 24, 6c —. 80

COUPON BOOKS
50 Economic grade 32 60
100 Economic grade 4 60
500 Economic grade 20 00
1000 Economic grade 37 60
Where 1,000 books are
ordered at a time, special-
ly printed front cover is
furnished without charge.

CREAM OF TARTAR
6 lb. boxes

DRIED FRUITS
Apples

N. Y. Fey., 50 Ib. box 15%
N. Y. Fey., 14 oz. pkg. 16

Apricots
Evaporated, Choice -- 28
Evaporated, Fancy -- 33
Evaporated, Slabs -. 25

Citron
10 th: box

June 1, 1927
Currants
Packages, 14 oz. ---- 17
Greek, Bulk, Ib. ~----- 17
Dates
Dromedary, 36s --.. 6 76
Peaches
Evap. Choice ---~-- ee |
Evap. Ex. Fancy, P. P. 30
Peel

Lemon, American .... 30
Orange, American -.-. 80

Raisins

Seeded, bulk

Thompson's s’dles blk 9%
Thompson’s seedless,

15 62, 2 10%

Seeded, 15 oz.

 

California Prunes

90@100, 25 lb. boxes__@07%
60@70, 25 lb. boxes__@10%
50@60, 25 lb. boxes._@11
40@50, 25 lb. boxes._-@12
30@40, 25 lb. boxes-.@15
20@30, 25 lb. boxes--@21

FARINACEOUS GOODS
Beans
Med. Hand Picked — .
Cal. Limas
Soe n, Swedisn —--— (
Hoa Kidney 22 Ory

Farina
24 packages -------- 2 5
Bulk, per 100 lbs. ---- 06%
Hominy
Pearl, 100 lb. sacks -- 3 60
Macaronl

Mueller’s Brands
9 oz. package, per doz. 1 30
9 oz. package, per case 2 60

Bulk Goods

Elbow, -20 Ib. . 09
Egg Noodle, 10 lbs, — 15

Pearl Barley

Chester ~------------- 4 50
6000 7 00
ie Grita ____-___--- 5 00
Peas
Scoteh, Ib. ..___-_-__. 08%
Split, lb. yellow ------ 03
Split green ---------- 08
Sage
Bast India —._--.___. 10
Tapioca
Pearl, 100 Ib. sacks -- 09
Minute, 8 oz., 3 doz. 4 05
Dromedary Instant -. 3 50

FLAVORING EXTRACTS

JENNINGS
PURE

FLAVORING

EXTRACT

Vanilla and
Lemon
Same Price
% oz.

1% oz. 1 80

 

2% Ounce
Taper Bottle

50 Years Standard.

Jiffy Punch
3 doz. Carton —-__..__ 2 26
Assorted flavors,
FLOUR
Vv. C. Milling Co. Brands
Lily White -..- 9 90
Harvest Queen -...-- 9 80
Yes Ma’am Graham,
508 3 40

FRUIT CANS
F. O. B. Grand Rapids

 

Mason
Halt pint... 7 50
Qne pint 7 16
One quart _.. 88
Half galion —...2. 12 15
Ideal Glass Top.
Rubbers.
Half nint 9 00
One pint 2. -- 9 30
One auart ..oc 11 15
Half gallon __.-.-.-. 15 40

 

7

 

 

J Raia ERR Ones

 

 

 

 

 

 

 

 

|

 

 

June 1, 1927

   

GELATINE

Fl

4
iy
N
\

a

x

\ |

+
26 oz., 1 doz. case -- 6 00
3% oz., 4 doz. case. 3 66
One doz. free with 5 cases.
Jelio-O, 3 doz, —-.._. 3 45
Minute, 6 d6e 20 ce 4 05
Plymouth, White ---- : 55
Quaker, 3 doz. ------ 2 55

JELLY AND PRESERVES
Pure, 30 Ib. pails -.--3 30
Imitation, 30 Ib. pails 1 75
Pure, 6 oz., Asst., doz. 1 10
Buckeye, 18 oz., doz. 2 0u

JELLY GLASSES

 

$ oz., per doz. -------- 37
OLEOMARGARINE
Van Westenbrugge Brands
Carload Distributor
Nuoes, 1 lb... 21
Nucoa, 2 and 5 Ib. -- 20%
Wilson & Co.’s Brands
Oleo
Canine 24
ee 18
Special Roll _._.____ 19
MATCHES
Swan, 144 20 7
Diamond, 144 box ---- 00
Searchlight, 144 box_- 6 00

Ohio Red Label, 144 bx
Ohio Blue Tip, 144 box
Ohio Blue Tip, 720-1c
Blue Seal. 144 ------
Reliable, 144
Federal, 144
Safety Matches
Quaker, 5 gro. case_. 4 25

Aen APA
S
oO

MINCE MEAT

None Such, 4 doz. _. 6 47

Quaker, 3 doz. case -_ 3 60

Libby, Kegs, wet, lb. 22
MOLASSES

Molasses in Cans
Dove, 36, 2 lb. Wh. L.

Dove, 24, 2% lb Wh. L. 5 20
Dove,
Dove, 24, 2% lb. Black 3 90

Dove, 6 10 Ib. Blue L.

5

5
36, 2 lb. Black 5

4
Palmetto, 24, 2% Ib. 5

NUTS Whole
Almonds, Tarragona__ 27
Brazil, New --------- 18
fancy Mixed .-.____- =
Filberts, Sicily ------
Peanuts, Virginia Raw Oey
Peanuts, Vir. roasted 10%
Peanuts, Jumbo, rstd. 10%
Peanuts, Jumbo, std. 1%
Pecans, 3 star -_-_.. 20
Pecans, Jumbo __---- 40
Pecans, Mammoth —_- 50

Walnuts, California __ 38
Salted Peanuts
Pancy, No. i .. 16

Shelled

Almonds
Peanuts. Spanish,

725 Ib. bags —-._.- 12%
Riper —. 8. 32
Pace 2) 1 05
Wainut on

OLIVES
Bulk, 6 gal. kee i... 9 26
Quart Jars, dozen . 6.50
Bulk, 2 gal. keg ---- 3 75
Pint, Jars, dozen —__-- 3 50
4 oz. Jar, plain, doz. 1 35
5% oz. Jar, pl., doz. 1 60
9 oz. Jar, plain, doz. 2 35
20 oz. Jar, Pi. do... 4 25
8 oz. Jar, Stu:, doz. ft 35
6 oz. Jar, stuffed, dz. 2 50
9 oz. Jar, stuffed. doz. 3 50
12 oz. Jar, icoeauail

GOy. 2 4 75

20 oz. Jar, a dz. 7 00
PARIS GREEN

i” Be 31

ee 29

ae MUG GA cucccsuisusce Oe

PEANUT BUTTER

 

Bel Car-Mo Brand
o4 1 1b. Ping 22
8 oz., 2 do. in case._
(5 iD. (pee
25 1D. pails

PETROLEUM PRODUC{s

Iron Barrels
Perfection Kerosine -_ 13.
Ked Crown Gasoline,

Tank Waron 3 14.7
Solite Gasoline -_----- ET
Gas Machine Gasoline 37.1
Vv. M. & P. Naphtha 19.6
Capitol Cylinder —..__- 39.1
Atlantic Red Egine.. 21.1
Winter Black _._.___ 2.1

larine

 

lron Barrels
RASHE (oo 65.1
Media oo 65.1
ea 65.1
Special heavy _.___._..._ 65.1
mxtra Heavy — 120 65.1
Pormrine (Wo oo 65.1
Transmission Oil —--. 65.1
Finol, 4 oz. cans, doz. 1 50
Finol, 8 oz. cans, doz. 2 25
Marowax, 100 Ib 2. (Od
Parowax. 40, 1 ib: .. 9.6
Parowax, 20, t Ib. =. 9.7
Semdac, 12 pt. cans 2 70
Semdac, 12 at. cans 4 60
PICKLES

Medium Sour
1600 count _. 17 00
800 count 9 00
400 count __ 4 75
Sweet Small

Barrel,
Half bbis.,
5 gallon,

30 Galion, 3000 —..--_ 42 00
5 Galion, 500 .-20 25
Dill Pickles
900 Size, 48 gal. ._.. 22 00
1100 Size, 48 gal. -. 27 50

PIPES
Cob, 3 doz. in bx. 1 00@1 20

PLAYING CARDS
Battle Axe, per doz. 7 15
Biever «a... 4 75

POTASH
Babbitts, 2 doz ..__

FRESH MEATS
Beef

Top Steers & Heif. __ 18
Good St’rs & H’f. 154%4@17
Med. Steers & H’f. 15@15%

2 75

Com. Steers & H’f. 144%4.@15
Cows

POR ee 15

GOOR oo 14

Median 0 13

Connon . 12
Veal

‘vop : oo ol ae

Good ee

Medium ee
Lamb

Soring Lamb __.....__ 32

Coon 2... ae

Medium: 20 27

FOOT 2 25
Mutton

Good ee ee 18

Medigm oo 16

Poor ee ae
Pork

Piene Heese 2 a

PeeGiuin hogs ..... 12

Heavy hogs
Loins, Med.

 

 

Butts 2 19

SHOuiGere Goo 15

Spareribs __.. ~ a4

IN@Gk DONG) 22 06
PROVISIONS
Barreled Pork

Clear Back 30 00@32 00

Short Cut Clear 31 90@33 00

MICHIGAN

Dry Salt Meats
D S Bellies .. 18-20@20-22

Lard
Pure in tierces 13%
60 Ib. tubs ____advance %
50 Ib, tubs _-_--advance %
20 Ib. pails _...advance %&
10 lb. pails _._.advance %
5 lb. pails _..-.advance 1
3 Ib. pails _...advance 1
Compound tierces Loi ee
Compound, tubs)... 12%
ee
sologna 1S
DA 14
Praniktort —...--..._.. 19
Poe ee
Nee) ee
‘Pongue, Jellied ___... 38
Headcheese —..------- 18
Smoked Meats

Hams, Cer., 14-16 lb. @25%

Hams, Cert., Skinned

16-18 Ib. @27%

Ham, dried beef

Mnuckies o..05_. @33
California Hams -... @18
Picnic Boiled

amis 6 20 @22
Bollea Wams —__-_ @40
Minced Hams ..-- @ig
Bacon 4/6 Cert. _. 24 @34

Beef
Boneless, rump 28 00@30 00
Rump, new __ 29 00@32 00

Mince Meat
Condensed No. 1 car. 2 00
Condensed Bakers brick 31
Motst in giaen _.._._.... 6 00

Pig’s Feet
Cooked in Vinegar

Te 2 50
iY pile, 35 ibs. _.___- 4 50
‘foe 9 00
{ Oi. - 2 17 00
Mite, 15 ibe. 2. 1 7
i hls... 40 Ibs. 3s 68
72 bbls, 80 ibs, _..2-- 5 00
Casings
Hogs, Med., per Ib. -.@55
Beef, round set ____ 23@3t
Beef, middles, set @1 50
Sheep, a skein -_-_ @2 65
RICE
Fancy Blue Rose -_-. 06%
ancy Head 0... 9
Broken 20200 03%

ROLLED OATS
Silver Flake, 12 Fam.

2
Quaker, 18 Regular _. 1 80
Quaker, 12s Family -. 2 70
Mothers, 12s, M’num 3 25
Nedrow, 12s, China -. 3 25
Sacks, 90 lb. Jute 3 75
Sacks, 90 Ib. Cotton -_ 3 80
RUSKS
Holland Rusk Co.
Brand
18 roll packages ...__ 2 30
36 roll packages __--- 4 50
36 carton packages __ 5 20
18 carton packages __ 2 45
SALERATUS
Arm and Hammer -. 3 76
SAL SODA
Granulated, bbis.  ... 1 80
Granulated, 60 lbs. cs. 1 60
Granulated, 36 2% Ib.
Paceages ........... 2 40
COD FISH
Midgles oo 15%
Tablets, % Ib. Pure __ 19%
0G 1 40
Wood boxes, Pure _. 29%
Whole Cod 11%
HERRING
Holland Herring
Mixed, Keys 02 I Is
Mied, half bbls. 2. aa
Mixed, DDIR ooo 7 00
Mitkers, Kees _..._ ' 5
Milkers, half bbls. 146 25
Minera, Dom .._...... 19
K K K K, Norway .. 19 50
S 1b. patie 2 1 40
Cit Bien 20 1 65
Raneda I Ih hnxyes __ 16
Lake Herring
14 DDL, 100 lbs. 2.2. 6 GO
Mackerel
Tubs, 100 lb. fney fat 24 50
Tubs, 50 count ._._.2 9 00
Tails, 10 Ib. Fancy fat 2 00
White Fish
Med. Fancy, 100 lb. 13 00

SHOE BLACKENING

2 in 1, Paste, doz. _- 1 36
E. Z. Combination, dz. 1 35
Dri-hoeot, doe, oo 2 00
Riteve Dot 1 36
Shindis, €00) 90
STOVE POLISH
Blackine, per doz. __ 1 35

Black Silk Liquid, dx, 1 40

TRADESMAN

Black Silk Paste, doz.
Enameline Paste, doz.

1

1
Enameline Liquid, dz. 1 35
BE. Z. Liquid, per doz. 1 40
Nacdium, per doz, .... 1 $5
Rising Sun, per doz. 1 35
654 Stove Enamel, dz. 2 80
VuleanolL No. 5, doz. 95
Vuleanol, No. 10, doz. 1 35
Stovoil, per doz. le

SALT

Colonial, 2%. 2 ib. ....
Colonial, 36-11% 2... 1 26
Colonial, Iodized, 24-2 2 00
Med: No. 1 Bis, ... 2 66

Med. No. 1, 100 lb. bg. 865
Farmer Spec., 70 Ib. 90
Packers Meat, 50 lb. 57
Crushed Rock for ice

cream, 100 Ib., each 85
Butter Salt, 280 lb. bbl. 4 24
Bock, hh. _....... 40
Baker Salt, 280 lb. bbl. 4 10
100, 3 in able ...... 5 75
10,'4 1b. Table 2... 5 25
8, 10 Ib. Fable 5 00
28 tb, bass, ‘Table _ 42

Old Hickcory, Smoked,
6-10 Ib.

ren

4

i)

mM MARE
ail

'

 

Per case, 24, 2 Ibs.
Five case lots

Iodized, 24, 2 Ibs. __-- 2 40

 

SOAP
Am. Family, 100 box 6 30
Eizport, 100 box 2... 4 00
ile Jack, 6064 _....... 4 50
Fels Naptha, 100 box 5 50
Flake White, 10 box 3 80
Grdma White Na. 10s 3 85
Swift Classic, 100 box 4 40
20 Mule Borax, 100 bx 7 55

Wool 100 Dox. 0200. 50
dap Hose, 100 box ..... 7 &6
Paty, 100 box 50
Palm Olive, 144 box 11 00
Lave, 106 bo ....... 4 &
Octagon 22 § 00
Pummo, 100 box .... 4 85
Sweetheart, 100 box — 5 70
Grandpa Tar, 50 sm. 2 10

Grandpa Tar, 50 lge. 3 50
Quaker Hardwater

Cocoa, 72s, box _ 2 85
‘Fairbank Tar, 100 bx 4 00
Trilby Soap, 100, 10c 7 30
Williams Barber Bar, 9s 50

Williams Mug, per doz. 48

CLEANSERS

 

80 can cases, $4.80 per case

WASHING POWDERS

Bon Ami Pd, 3 ds. bx
Bon Ami Cake, 3 dz.
[ly eS PCH aMi a Sia

Climaline, 4 doz. ...-.
Grandma, 100, 5¢ —...
Grandma, 24 Large

Gold Dust, 100s ee

Gold Dust, 12
Golden Rod, 24
ine, 6 Gog: oo
La France Laun., 4 dz.
Luster Box, 54
Old Dutch Clean.
Octagon, 60s ..._-
Rinso, 40s
tinso, 24s
tub No More,
A a. etd umes assem
Rub No More,
Spotless Cleanser, 48,
Se C8
Sani Flush, 1 doz.
Sanoo0 2 dot. ......
Soapine, 100. 12 oz. -
Snowboy, 100, 10 oz.
Snowboy, 24 Large -.
Speedee, 3 doz. ...._-
Sunbrite, 72 doz. ie
Wyandotte, 46 -...

Large

4 dz

“100, 10

 

SPICES
Whole Spices

3

”
7
3 2

mo hn dna ohoae
a) a 00
uv o co

oe oe Ie om OD CO DS
oS
°

Allspice, Jamaica __.. @24
Cloves, Zanzibar ..._. @40
Cassia, Canton ....... @36
Cassia, 5c pkg., doz. @40
Ginger, Aivican ...... @is
Ginger, Cochin ...... @3
Mince, Fenange ...... 1 10
mice Ho. ft C.......... G74
Mixed, 5c pkgs., doz. @45
Nutmegs, 70@90 _... @78
Nutmegs, 105-110 __-. @70
Peover, Biack ....... @45
Pure Ground in Bulk
Allspice, Jamaica -_. @18
Cloves, Zanzibar @46
Cassia, Canton @26
Ginger, Corkin a. @as
Bietara «...n..-.-. Boe
Mace, Penang uo 4 Oe
Pepper, Black -_..---. @650
Nutmegs  _.. | ae
Pepper, W hite | Gee
Pepper, Cayenne -___-. @32
Paprika, Spanish -_-. @42
Seasoning
Chili Powder, 1l5c - 1 35
Celery Salt, 3 oz. 95
Meee 2 Of oo 90
Onion Salt _-- ee
Carte 2 Lh ee
Ponety, o4 02. .... & 26
Kitchen Bouquet __-. 4 &0
Laurel Leaves __----- 20
Marjoram, i oz. ...... 90
Savory, 1 02. . 90
(ive. 3 Of. 20 90
Tumeric, 2% oz. 90
STARCH

Corn
Kingsford, 40 lbs. -.-. 11%
Powdered, bags 4 50
Argo, 48, 1 Ib. = i 60
Cream, 48-1 2 eee
Quaker, 40-1 07%

Gloss
Argo, 48, 1 lb. pkgs. 3 60
Argo, 12, 3 lb. pkgs. 2 96
Argo, 8, 5 Ib. pkgs. -. 3 35
Silver Gloss, 48, 1s .. 11%
Hilastic, 64 pkgs. ..... 6 36
Tiger. 48-1 _......-.... # $6
Tiger, 6C lbs. ......... 06

CORN SYRUP

Corn
Blue Karo, No. 1% 42
Blue Karo, No. 5, 1 dz. 33

Bine Karo, No. 10 ..
Red Karo, No. 1% -
Red Karo, No. 5, 1 dz.
ted Karo, No. 10

Imit. Maple Flavor

 

2
3
3 13
2
3
3

Orange, No. 1%, 2 dz. 3 15

Orange, No. 5, 1 do. 4 41

Grange, No. 10 ...... 4 21
Maple.

Green Label Karo,

Green Label Karo >» 19
Maple and Cane
Mayflower, per gal. 1 55
Maple
Michigan, per gal. 2 50
Welchs, per gal. 2 80
TABLE SAUCES
Lea & Perrin, large 6 00
Lea & Perrin, small__ 3 35
renoer .... os Oo
Royal Mint 2 40
'(E@UASOO. 2 OF. oie ne 4 25
Sho You, $ 02., doz. 2 7@
Ae, Wares .....-..-.- 5 26
A-1, small ci 2 18
CODGCE, 2 OR sucuucie 2 OG

 

r CREE

vate TP Peed |

Unequalled for |
Stimulating and
Speeding Up
Cooky Sales

Obtainable from Your

Wholesale Grocer

TEA
Japan
Medium - 27@33
Chétce . cas _._ 37@46
Fancy . Re 54@59
No. 1 Nibbs . eis 54
1 lb. pkg Sifting oc en
maniacs
CROIG@ 2 ewes 40
Fancy a a
Ceylon
Pekoe, medium ........ 57
English Breakfast
Congou, Medium ue
Congou, Choice 35@36
Congou, Fancy 42@44
Oolong
Meaqiem 2 39
Choice u a ee
Fancy ie lo
TWINE
Cotton, 4 ply cone ....
Cotton, 3 ply pails ... 35
Wool, @ ply .... an 20
VINEGAR
Cider, 40 Grain — -. . 20
White Wine, 80 grain__ 26
White Wine, 40 grain 20
WICKING
No. @, per gross __.... 15
No. 1, per grege 0 3 2s
No. 2 per groda i... 1
No. 3, per gross 2 00
Peerless Rolls, per doz. 90
Rochester, No. 2, duz. 60
Rochester, No. 3, doz. 2 00
Rayo, per Coz. ae 75
WOODENWARE
Baskets
Sushels, narrow band,
wire handles ....... I
Bushe's, narrow band,
wood handles ...... 1 80
Market, drop handle, 90
Market, singie handle. 95
Maruet, eXtra _.....4 1 60
Souet large ......4 8 50
Splint, medium ...... 7 60
Sount, enall ......... € &
Churns
Barrel, 5 gal., each 2 40
Barrel, 10 gal., each... 2 55
a to 6 wal, ner wa) 4 16
Pails
10 at. Galvanized .... 3 4¢
12 qt. Galvanized .... 2 60
14 qt. Galvanized .... 3 00
12 qt. Flaring Gal. Ir. 6 60
10 af. Tin Dalyy ..w. 6
Traps
Mouse, Wood, 4 holes 60
Mouse, wood, 6 holes. 170

Mouse, tin, 5 holes 2 65
1

aot, WOGO 2 00
eat, pring .....-.... 1 00
Mouse, spring ee 30
Tubs
Large Galvanized a a
Medium Galvanized _. 7 25
Small Galvanized _.. 6 50
Washboards
Janner, Globe —_
erase, ings .......... € @
Giants, sing ......... 6 60
Double Peerless wa © Oe
Single Peerless ...... 7 60
Northern Queen 5 60
Universal : uae 4 ae
Wood Bowls
id th, Butter 5 06
16 in. Batter 9 00
iv in. Butter ........ 18 00
19 in. Butter - waa an OC

WRAPPING PAPER

Fibre, Manila, white- .
Mo; t Pinte 0
Butchers © FF. ...... 06%
Bratt 4 oe OTe
Kraft S stripe Ne RE ae 09%
YEAST CAKE
Magic, 3 do2. ........ 2 70
Sinient, & Goe, ..cno 2 70
Suniight, 1% doa. .. 1%
Yeast Foam, 3 doz. .. 2 70
Yeast Foam, 1% doz. 1 35

YEAST-—COMPRESSED
Fleischmann, per doz, 36

 

  

30

 

MICHIGAN

TRADESMAN

   

June 1, 1927

 

Proceedings of the Grand Rapids
Bankruptcy Court.

Grand Rapids, May 18. We have to-day
received the schedules and adjudication
in the matter of EE. J. Athey, Bankrupt
No. 3162. The matter has been referred
to Charles b. Biair as referee in bank-
ruptcy. The bankrupt is a resident of
Grand Rapids, and his occupation is that
of a salesman. The schedules show as-
sets of $500 of which the full interest is
claimed as exempt, with liabilities of
$2,913.25. The court has written for funds
and upon receipt of the same, the first
meeting of creditors will be called, and
note of the same made herein. The list
of creditors of said bankrupt are as fol-
lows:

Industrial Bank, Grand
Stevens-Davis Co., Chicago uo
Michigan Lumber & Fuel Co., Flint 550.00
Wurzburg Dry Goods Co., Grand R. 87.50

Rapids $839.00

Bob’s Garage, Grand Rapids -~- 36.25
Ss. E. Braendle, Grand Rapids — 75.00
lr tier: Miint oo SOD
Old National Bank, Grand Rapids 50.00

Frank S$. Slicht, Grand Rapids 100.00
Steeie Bros. Fuel Co., Grand Rap. 17.50
Union Trust & Savings Bank, Flint 100.00
Industrial Bank, Grand Rapids 1,000.00

May 19. We have to-day received the
schedules, reference and adjudication in
the matter of Samuel P. Berns, Bank-
rupt No, 3165. The matter has been re-
ferred to Charles B. Blair as referee in
bankruptey. The bankrupt is a resident
of Grand Rapids, and his occupation is
that of a salesman. The schedules show
assets of $275 of which the full interest
is claimed as exempt, with liabilities of
$5,719.54. The court has written for funds
and upon receipt of the same, the first
meeting of creditors will be called and
note of the same made herein. The list
of creditors of said bankrupt are as fol-
lows:

A. B. C. Loan & investment Co.,

Grand Rapids a one 20.00
DeFreece Bernstein, New York 111.15
John T. Muran Mfg. Co., Boston 223.50
Rex Mfg. Co., Providence, BR. L. _. 16.20

Drs. Smith & VandenBerg, G. R. 165.00
Dr. Alden Williams, Grand Rapids — 8.00
F. F. Wood Motor Co., Grand Rap. 45.52
J. Solinger & Co., Providence, R.I. 136.11
Finedge Cutlery Corp., New York 83.30
Aisenstein-Woronock & Sons Co.,

New York . , : -- 2es.01
Colonial Service Station, Grand R. 16.00
H. J. Ferman & Co., Elkhart, Ind. 250.00

Hermitage Battery Co., Grand R. 3.75
Horace Beecher, Grand Rapids 17.50
Mays, Grand Rapids 12.45

S. Glemby Sons Co., New York —_ 1,800.00
Dr. Fred P. Currier, Grand Rapids 15.00

G. R. Clinic, Grand Rapids nas 21.00
Petoskey Hospital, Petoskey 19.00
Haffstadt Co., Toledo _ 228.00

EK. H. Eden Co., Attleboro, Mass. 150.00
B. Urich Co., Milwaukee - pices ME.
American Watch Co., Detroit - 90.00
Byron E. Parks and Eva L. Parks,

Grau. Ruipids : ie ee
Enger Kress Co., West Bend, Wis. 199.04
I. Wepman, Grand Rapids 25.00
G. R. Gas Light Co., Grand Rapids 12.00
Producers Fuel Co., Grand Rapids 5.50
Gast Motor Sales Co., Grand Rapids 27.65
Blodgett Hospital Ass’n., Grand R. 143.50
Universal Sales & Service Co.,

Grand Rapids - ‘ 23.00
Hercules Mfg. Co., Brooklyn, N. Y. 120.00
Underwood Typewriter Co., G. R. 15.00

The Magnetic Clock Co., Hart-

ford, Conn. bait Coe 6. 5o
Weisward Bros., New York ul 50.00
Hammer & Cortenhof, Grand Rap. 9.00

Palaskala Garage, Palaskala, Ohio 40.00
May 19. We have to-day received the
schedules, references and adjudication in
the matter of William Widder, Bankrupt
No. 3164. The matter has been referred
to Charles B. Blair as referee in bank-
ruptcy. The bankrupt is a resident of
Benzonia, and his occupation is that of
a laborer. The schedules show assets of
$650 of which the full amount is claimed
as exempt. with liabilities of $2,014.25.
The court has written for funds and upon
receipt of the same, the first meeting of
ereditors wi be called and note of the
Same made herein. The list of creditors
of said bankrupt are as follows:
Ernest Gautheir, Cedar City
Farmers & Merchants State

$162.50
Bank,

Mesick 700,00
Fay Horton, Manton 450.00
Homer Cohn, Mesick 100.00

George Joseph, Mesick 3.00

J. A. Harvey, Mesick 25.00
Haynes Bros. Lumber Co., Cadiilae 66.25
Archie Rogers, Mesick 15.00
C, Carnahan, Mesick 26.00
J. H. Mohler, Mesick 70.00
St. Louis Lightning Rod Co.,

St. Louie, Mo. .__. 38.00
Ed. Fairbanks, Mesick BC Fe |)
W. T. Olirene, Mesick 15.00
Dr. Higgins, Mesick ne . 10.00
Grand Traverse Auto Co., Trav-

erse City oe 62.00
Smith Bros.. Cadillac 9.50
Ed. Heath, Mesick oa 15.00
Glenn Stoors, Mescik _ 69.00
International Harvester Co.. Chicago 7.00
Tamie Smith, Boon J OND
Jolin Muche, Manton 40.00
H, Dexter, Mesick 27.00

John Lake, Mesick —__- 25.00
D. J. Hunt, Buckley 30.00
Louis Waters, Mesick 5.00

 

Clark Drug Co., Mesick ___-- ge |)

May 19. We have to-day received the
schedules, reference and adjudication in
the matter otf Winford L. Rogers, Bank-
rupt No. 3163. The matter has been re-
ferred to Charles B. Biair as referee in
bankruptcy. The bankrupt is a resident
ot Grawn, and his occupation is that of a
merchant. The schedules show assets of
$1,870.45 of which $490.96 is claimed as
exempt, with liabilities of $1,681.38. The
first meeting will be called promptly and
note ot the same made herein. The list
ot creditors of said bankrupt are as fol-
ioWws:

Bank of Grawn, Grawn $110.00
Grand Traverse Auto Co., Trav-

erse City .-2_ i eee
Julius Andres & Sons, Milwaukee 90.00
U. S. Rubber Co., Detroit oO Bp

Brown & sehler Co., Grand Rapids
Beckley-Raiston Co., Chicago
Lacey Co., Grand Rapids
Lee Fouts, Grawn ee
Gillam & Moore, Saginaw --
F. J. Gillam, Traverse City L
W. Alpers, Traverse City —_-___—
General Accessories Co., Pontiac_-
Reliable Tire & Accessories Co.,
Muskegon ----- :
Rennie Vil Co., Traverse City aoe
Great Western Oil Co., Grand Rap. 58.38

 

  

 

Cumings Bros., Flint — ee 10.00
John H. Sebright, Traverse City 40.00
Montgomery-Ward & Co., Chicago 9.45
Bank of Grawn, Grawn _- 35.00

On this day was held the first
meeting of creditors in the matter of
James L. Deitz, Bankrupt No. 3135. The
bankrupt was present in person and rep-
resented by attorney Charles H. NKava-

May 17.

nagh. No creditors were present or rep-
resented. No claims were proved and al-
lowed. The bankrupt was sworn and ex-

amined, without a_ reporter. The first
meeting then adjourned without date and
the case has been closed and returned to
the district court as a case without assets.

May 20. We have to-day received the
schedules, reference and adjudication in
the matter of Walter B. Dudley, Bank-
rupt No. 3166. The matter has been re-
ferred to Charles B. Blair as referee in
bankruptey. The bankrupt is a resident
of Grand Rapids, and his occupation 1s
that of a laborer. The schedules show
assets of $250 of which the full interest
is claimed as exempt, with liabiities of
$724.72. The court has written for funds
and upon receipt of the same the first
meeting of creditors will be called, and
note of the same made herein. The list
of creditors of said bankrupt are as fol-
lows:

Cornelius Smit, Grand Rapids $ 13.20
McLachlan Business University,

Grand Rapids —- pa ee
Alfred J. Brown Seed Co., G,. R. 1.32
Henry ©. Dykhouse, Grand Rapids 50.00
Ora Chadwick, Grand Rapids 3.20

Zattjes Bldg. & Material Co., el R. 3.00
Dr. B. H. Masselink, Grand Rapids 10.00

Wilham Rose, Grand Rapids ~-_--- 1.50
Star Transfer Line, Grand Rapids 6.26
Fairview Dairy, Grand Rapids —___- 4.80
Producers Fuel Co., Grand Rapids. 30.26

Cc. G. Kuennen, Grand Rapids -... 31.00
Dr. Robert DeCoux, Grand Rapids 66.30
Dr. J. B. Whinery, Grand Rapids 30.00
A. Himes Coal Co., Grand Rapids 75.00
G. R. Furnace Co., Grand Rapids 13.2
Hill Plumbing Co., Grand Rapids
G. J. Haan Calendar Co., Grand R. 26.95
G. R. lee & Coal Co., Grand Rapids
Lock Fuel & Feed Co., Grand Rap. 17.50

A. J. Withelm, Traverse City -_.--- 9.00
Dr. Jas. Ardiel, Grand Rapids -~__ 175.00
Fred Earle, Grand Rapids -_-~~--- 2.00

Booths Cash Grocery Co., Grand R. 15.00
Anway Peerless Co., Grand Rapids 26.00
G. R. Credit Men’s Ass’n., G. R. -. 5.74

May 18. On this day was held the
first meeting of creditors in the matter of
Reuben Markmkan, Bankrupt No. 3148.
The bankrupt was present in person and
represented by Earl W. Dunn, attorney
for the bankrkupt. No creditors were
present or represented. Claims were
proved and allowed. The bankrupt was
sworn and examined, without a reporter.
No trustee was appointed. The first
meeting then adjourned without date and
the case has been closed and returned to
the district court, as a case without as-
sets.

On this day also was held the first
meeting of creditors in the matter of
Robert Flach, Bankrupt No. 3147. The
bankrupt was present in person and rep-
resented by attorney A. E. Ewing. No
creditors were present or represented. No
claims were proved and allowed. No trus-
tee was appointed. The bankrupt was
sworn and examined, without a reporter.
The first meeting then adjourned without
date and the case has been closed and
returned to the district court as a case
without assets.

In the matter of Frank B. Wilson,
Bankrupt No. 3154, the funds for the first
meeting have been received and = such
meeting has been called for June 6.

In the mater of John P. Evans, Bank-
rupt No. 3159, the funds for the first meet-
ing have been received and such meeting
has been called for June 6.

In the matter of Edward C. Eberlein, as
Eberlein Tire Co., Bankrupt No. 3158, the
funds for the first meeting have been re-

ceived and such meeting has been called
for June 6.

May 23. On this day was held the ad-
journed first meeting of creditors in the
matter of Carl Breuer and Adolph H.
Breuer, individually and as copartners
doing business as Grand Bowling Acad-
emy and Banquet Beverage Co., Bank-
rupt No .3144. The bankrupts were pres-
ent in person and represented by attor-
neys Hilding & Hilding. Creditors were
present by G. R. Credit Men’s Association
and Travis, Merrick, Warner & Johnson,
attorneys. The bankrupts were’ each
sworn and examined without a reporter.
The adjourned first meeting then adjourn-
ed witnout date.

On this day also was held the adjourned
first meeting of creditors in the matter
of Regal Sandwich Shop, Bankrupt No.
3123. Lhe bankrupt corporation was pres-
ent by Ray M. Ripperger, its acting man-
ager. The creditors were represented by
G. R. Credit Men’s Association and cer-
tain creditors were present in person.
The trustee was present in person. Ray
M. Ripperger was sworn and examined,
without a report present. The adjourned
first meeting then adjourned without
date.

In the matter of William Kidder, Bank-
rupt No. 3164, tre funds for the first
meeting have been received, and such
meeting has been called for June 8.

In the matter of Wray J. Blackburn,
Bankrupt No. 3117, the funds for the first
meeting have been received and such
meeting has been called for June 8.

In the mater oft E. J. Athey, Bankrupt
No. 3162, the funds for the first meeting
have been received and such meeting
has been called for June 8.

In the matter of Winford Rogers, Bank-
rupt No. 3163, the first meeting has been
called for June 8.

In the matter of Michigan-Tennessee
Lumber Co., Bankrupt No. 3156, the funds
for the first meeting have been received
prs such meeting has been called for
June 6.

In the matter of Fred T. Wilson, Bank-
rupt No. 3161, the funds for the first
meeting have been received and such
meeting has been called for June 6.

May 25. We have to-day received the
schedules, reference and adjudication in
the matter of Clark L. Fox, Bankrupt No.
»l6/. The matter has been referred to
Chares B. Blair as refelree in bankruptcy.
The bankrupt is a resident of Grand
Rapids, and his occupation is that of a
Clerk. The schedules show assets of
$350 of which the full interest is claimed
as exempt, with liabilities of $2,116.34.
The court has written for funds and upon
receipt of the same the first meeting of
creditors will be called and note of the
same made herein. The list of creditors
ot said bankrupt are as follows:
Furniture Shops, Grand Rapids__$153.
»pecialty Candy Co., Grand Rapids 702.29
Henry J. VandenBerg, Grand Rap. 173.00
Dr. Leon C. Bosch, Grand Rapids 205.00

Dr. G. J. Stuart, Grand Rapids__ 10.00
Dr. A. S. Cornell, Grand Rapids __ 20.00

Dr .Alex M. Martin, Grand Rapids 25.00
Dr. John M. Wright, Grand Rapids 28.00
Dr. D. Emmett Walsh, Grand Rap. 8.00

Dr. John Pedden, Grand Rapids __ 29.50
Dr. W. B. Matthews, Grand Rapids 21.25
A. Hyde & Son, Grand Rapids __ 33.15
Greenhoe & Hatch, Grand Rapids 8.00

Hesse’s Inc., Grand Rapids ______
Richards Storage Co., Grand Rap. 127.00
Pipe & Raap, Grand Rapids ______

W. B. Jarvis Co., Grand Rapids 39.50
Peoples Gas Light & Coke Co.,
Ceecees 3.98
Commonwealth Edison Co., Chicago 11.70
John DeWilde, Grand Rapids - 75.00
Ren & Beulah Hamilton, Atlanta,

&oi  e 200.00
Nora H. Jackson, Allegan _______ 50.00
Roscoe Warner. Grand Rapids __ 85.00

May 26. We have to-day received the
schedules, reference and adjudication in
the matter of Marcus O. Riddie, Bank-
rupt No. 3168. The bankrupt is a resi-
dent of Galamazoo, and his occupation is

that of a meat cutter. The schedules
show assets of $300, with liabilities of
$4,103. The court has written for funds

and upon receipt of the same, the first
meeting of creditors will be called and
note of the same made herein. The list
of creditors of said bankrupt are as fol-
lows:

Cornelius Sager, Kalamazoo $1,100.00
Kal. National Bank, Kalamazoo__ 750.00
Cornwell Co.; Sarinaw 20.0 600.00
Kal. Gazet__te, Kalamazoo ________ 255.00
Cc. C. Robinson & Co., Chicago __ 97.00
H. J. Dornbos, Grand Haven ____ 125.00
Hartford Creamery Co., Hartford_ 64.00
Kal. College, Kalamazoo __________ 75.00
Cow: OC. A Ralamazon 250.00
Murray & Son, Plainwel. ss. 289.00
Isadore Bean, Grand Junction ____ 118.00
Celery City Lumber Co., Kalamazoo 20.00
J. &. Riddle, Kalamazoo ________ 360.00

May 26. We have to-day received the
schedules, reference and adjudication in
the matter of Henry Hartman, Bankrupt
No. 3169. The matter has been referred
to Charles B. Blair as referee in bank-
ruptcy. The bankrupt is a resident of
Grand Rapids, and his occupation is that
of a painter. The schedules show assets
of $250 of which the full interest is claim-
ed as exempt, with liabilities of $126,200.
The court has written for funds and upon

receipt of the same the first meeting of
ereditors will be called and note of the
same made herein. The list of creditors
of said bankrupt are as follows:

Alva Brown, Grand Rapids _~--$15,000.00
YC. Rreeman. Lowell 3.00. |. 30,000.00
John Freeman, Jr., Lowell —_-_~ 15,000.00
G. R. National Bank, Grand R. 15,000.00
L. O. State Bank, Lake Odessa _ 5,000.00
Estate of John Liberton, Lake

COuense 2 a 1 oes.
D. S. Mange, Lowell —.__--__-- 15,000.00
Municipal Pig Farms Corp.,

Grand: Hapias (oo 500.00

O. B. Wilmarth, Grand Rapids 15,700.00

—_—_>+.
Smock Sales Falling Off.

After an excellent start earlier in the
season, there has been quite a notice-
able dropping off in sales of smocks
lately. Except in rayons, which have
practically ceased to sell for the time
being, there is still some movement in
the goods, but it is not like it was. As
in other lines, the weather is held ac-
countable. Broadcloth, cretonne and
linene continue to head the list of best-
selling materials in smocks, with blue,
green, rose and lavender the shades
that are wanted most. Representative
lines sell up to $21 a dozen.

 

Business Wants Department

Advertisements inserted under this head
for five cents a word the first insertion
and four cents a word for each subse-
quent continuous insertion. if set in
capital letters, double price. No cnarge
less than 50 cents. Small display adve-: -
tisements in this department, $4 per
inch. Payment with order is required, as
amounts are too small to open accounts.

 

For sale—Resort store at Barlow Lake.
Doing good business, also good farming
community to draw from. Will sell build-
ing and fixtures for $2,800 and invento.y

stock. Must sell, because of ii healt...
Address No. 590, c/o Michigan Trade..-
man. 090
FOR SALE—Elevator. Built six years
ago. Splendid farming section. fonia
county. No local competition. Protii-
able, going concern, well and favorabi,
known. Snap for live man, Quick acticu
advised. For particulars, address Bu..
24, Orleans, Micn. 591

FOR RENT—Two furnished cottages
on Wilderness’ Bird tefuge, Laraway
Lake, Cascade road. L. R. Gleason, 6iJ
Murray Building, Grand Rapias. p9z

FOR SALE—One of most beautiful
poultry farms you ever saw, ideal loca-
tion. Modern home, small barn, with ga-
rage. Five-compartment poultry house,
beautiful chestnut grove of about seven-
ty-five trees, smal fruits, the best of
soil. Lovely spring water flows the year
round in the yard. This property we.i
worth your investigation. Address Lewis
L. Swan, Jonesville, Mich. 593

Fixtures For Sale Cheap—Floor show
cases, counter cases, in fact every kind
of fixtures for department store. Addre.s
Levinson’s Deartment Store, Petoske,,
Mich. p 584

For Sale—Meat market. New equip-
ment, up-to-date building with Baker i.e
machine. Write No. 585, c/o Michigan
Tradesman. 585

ONLY Meat Market—Also_ groceries.
Small town; fine farming country; up-to-

date machinery and_= slaughter house.

Brick building. 20 Acres. Doing good

business. Lock Box 3, Morrice, Mich.
586

FOR SALE-—General hardware and im-
plement stock, fixtures and_ building.
Doing a good business in a prosperous
farming community. Only hardware and
implement stock in town. Establishi d
twenty-four years. Failing health cause

of selling. A rare chance for a hustler.
Address No. 589, c/o Michigan Trades-

man. 589
For Sale—Grocery, nicest one in fine
residence city, main street. Cash busi-

ness. Price, wholesale inventory, 25% off
fixtures. Ernest Lawson, Howell, Mich.
Oe 581
For Rent—Store and fixtures for dry
goods. Good building. Corner location,
large trading area. No local competition.
G. H. Burt, Byron, Mich. 583

ORIENTAL ARTICLES for retail trade.
Particulars free. Beia Co., Los Angeles.
— - ast “ sag once 571 ios
CASH For Your Merchandise!
Will buy your entire stock or part of
stock of shoes, dry goods, clothing, fur-
nishings, bazaar novelties, furniture, etc.

LOUIS LEVINSOHN, Saginaw, Mich.

: Pay spot cash for clothing and furnish-
ing _ goods stocks. L. Silberman, 1250
Burlingame Ave., Detroit, Mich, 566

#

 

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June 1, 1927

MICHIGAN

TRADESMAN

31

 

What Cash Discount Means on Staples

(Continued from page 20)
other receipts page, and then enter on
the cash disbursed page as charges for
salary and other expenses? One thing
more: A 10 per cent. discount is given
a few of our customers at the end of
the month, after entering the charges
in the daily charge column. How
should I set this off?

“This is my first attempt at book-
keeping, having had only one year in
high school, and some things are quite
puzzling. My daddy presumably
knows how to go about this, but since
he has put it into my hands to figure
out, he will not—but gives a hint now
and then. In the end I feel assured it
will be for my benefit. If you will
please explain the above doubtful en-
tries, it surely will be deeply appre-
ciated.’—and a nice little daughter's
signature follows.

My dear young lady, you have begun
well, for you have begun to think. You
are on the right track in consequence.
Cons‘der what has happened: Certain
stock. No
matter where or to whom they have
Merchan-

credit can

goods have gone out of
gone, they have been sold.
credit and
only come through showing. sales of
that total.
Those goods

dise must get

have gone to certain

segments of expense. Expense must
be charged and merchandise credited.
Your plan to enter charges in the vari-
The

one side will then offset the other and

ous columns is perfectly right.

all accounts will get what is coming to
them.

The 10 per
is apportioned after merchandise has
credited with full sales
simply be charged back to merchan-
Give accounts receivable credit
by cash for the cash paid in and by
merchandise discount for the 10 per
cent. Charge cash for what it gets
from accounts and merchan-
dise for the 10 per cent. “to discount
allowed on accounts,”
wording.

Book-keeping is common sense, sim-

cent. discount which

been must

dise.

charge

or some similar

ple arithmetical logic. Anything that
moves in business comes from some-
where and goes somewhere else. Debit
and credit follow accordingly. But if
this does not quite answer or if it is
not perfectly clear, write again—and
next time I’ll answer without reveal-
ing what you write. But let me add
that yours is a refreshing letter, one
I am exceedingly glad to get and

 

answer. Paul Findlay.
——_>~.~—___
Sellers Use Novel Ways of Marketing
Products.

Branding, formerly reserved princi-
pally for cattle of the Western plains,
is now applied in a different form to
a number of things. Trade names ap-
pear imprinted on the skins of oranges
their

and nuts, too, carry

their wrinkled faces.

names On

There is a walnut branding machine
that stamps 2,106) 4 taking
care of a 30,000 pound carload a day.

minute,

The nuts are fed into a lower cylinder
on which they are held in place by
cups; then they are brought into con-
tact wit ha small upper cylinder, car-
rying rubber stamps, fed by printers’
ink, automatically supplied from a

fountain, and thus they are stamped.
Merchandising has discovered many
ways to mark for the ultimate con-
sumer products which formerly were
hws a 1e-
sourceful gasoline man, who wanted

considered unmarkable.
his product to be sure of distinction
from the rest, added coloring matter.
A shovel manufacturer
every shovel known at sight put a red
tip on the blade, and a rope manufac-
turer ran through the heart of each
coil of rope a slender tape bearing his

who wanted

name. Even eyeglass lenses are now

trade-marked, with the overcoming of

a seemingly insurmountable difficulty. ,

Unfinished lenses may be marked
easily enough for the retailer, but such
marks are ground off before the user
sees them, otherwise the mark would
interfere with the visiblity of the glass.
Some means for markng had to be de-
vised that would be visible and invis-
ible, interchangeably, and such a means
has lately been found. Ordinarily the
lens appears innocent of a mark, but
when one blows his breath on it to
clean it the trade name appears clearly
defined by the moisture and vanishes
when the lense is wiped dry.

A way to mark perishables that will
not offend the sensibility of the buyer
is far from easy. But nowadays even

cakes and bread are branded, thanks

to the service of marked pans and
molds, and kippered fish come pin-
ticketed from certain factories. A

cheese manufacturer has hit upon the
device of printing his name vertisally
all around the cylinder of a big cheese
so that each half pound sector carries
his name.
——__»-<-____
Famous Tribute To Grass.

Lying in the among the
buttercups and dandelions of May,
scarcely higher in intelligence than the
minute tenants of that mimic wilder-
ness, our earliest recollections are of
and when the fitful fever is
ended and the foolish wrangle of mar-
ket and forum is closed, grass heals
over the scar which our descent into
the bloom of earth has made, and the
carpet of the infant becomes the blan-
ket of the dead.

Grass is the foregiveness of nature—
her constant benediction. Fields tram-
pled with battle, saturated with blood,
torn with the ruts of the cannon, grow
green again with grass, and carnage
is forgotten. Forests decay, harvests
perish, flowers vanish, but grass is
immortal. Beleagured by the sullen
hosts of winter, it withdraws into the
impregnable

sunshine

grass;

subtera-
upon the
Sown by
the winds, by the wandering birds,
propagated by the subtle agriculture of
the elements which are its ministers
and servants, it softens the rude out-
ilne of the world.
of bloom: to

fortress of its
emerges
first solicitation of spring.

nean vitality and

It bears no blazonry
charm the senses with
fragrance or splendor, but its homely
hue is more enchanting than the lily
or the rose. It yields no fruit in earth
or air, and yet, should its harvest fail
for a single year, famine would de-

populate the world. John J. Ingalls.
—_2-.

All men are born free and equal—
and remain that way until they get
married,

Golden Pheasants Proving Hindrance
Rather Than Aid.

Des Moines, Ia., May 27—Golden
pheasants, brought into lowa several
vears ago in the belief that they would
kill insects and thereby aid crops, are
proving, in the opinion of many, as
great a pest locally as the English
sparrow is nationally. There is no
open season on the birds and, aside
from a three-day period last Fall,
hunters have not been permitted to
kill them. In that short time thous-
ands were killed in the Northern
counties where they flourish. At each
session of the Legislature efforts are
made to have an annual open season
declared on the birds, but no results
are obtained. Farmers declare that the
birds do far more damage than good.
This contention is somewhat borne
out bv the fact that the Legislature
this vear allowed claims of $8,500 for
damage dong.by the birds to farmers’
crops. One man testified he had lost
twelve acres of corn through the dep-
redations of the pheasants, and de
clared many of his neighbors had suf-
fered even heavier losses. Besides
eating corn, they kill young chickens
and turkeys, it was stated.

Demand For Misses’ Sports Togs.

Sports garments their

reordered,

for girls in

teens continue to be well

wholesalers say. Particularly favored
coat and
These garments
are being sold in volume to retail at
$16.95.

is the ensemble of flannel
frock of printed silk.
about Tailored garments, in-
cluding outfits of crepe, with both long
and short sleeves, are also very popu-
lar for golf and tennis and other ac-
tivities. Merchandise of this type to
retail up to $25 is meeting with the best
demand. White and pastel shades are
preferred, with the printed silk patterns
and designs affordng contrast to the
other fabrics used.
—_—_»+ 2

Something seems to be wrong with
the supervision of our naval planes.
Ten deaths in two weeks constitute a
condition calling for a thorough in-
vestigation. We cannot overlook the
fact that airplanes engaged in
mercial have a far
record than
gers are carried daily between import-

com-
better
In Europe passen-

business
this.

ant cities, and reports of accidents to
them are becoming rare. Jn our re-
cent naval disasters there has been no
question concerning the competence of
the aviators, but it will not suffice to
dismiss the accidents with the remark:
“Tust what the difficulty was probably
When a ship,
runs aground

will never be known.”
no matter small,
somewhere we leave nothing undone to
find out The
with

how
who was. responsible.
should be
every airplane that meets with an ac-
cident.

same plan followed
Our naval airplanes are an im-
portant part of the Nation’s defense,
and safeguarding the men who operate
them is as important as is the safe
navigation of a ship.
oe
Lindbergh is not likely to do any-
thing more graceful or more touching
than his act of giving to the families of
French aviators who, in his own words,
“have laid down their lives for the
progress of aviation,” the 150,000 francs
which had been presented to him to be
expended for a cup in commemoration
flight New
If the phrasing of the
which he
intention suggests the collaboration of

of his triumphant from
York to Paris.

letter in makes known his

a professional

diplomatic hand, it is
safe to say that the generous impulse
was entirely his. So courteously does
he pass on the gift to those who, if he
was not to accept it for himself, are its
most appropriate recipients that even
the donor of the money must applaud
One would
that, after his visit to Mme. Nungesser,
speak,
sourget, he

his decision. have said
his first official action, so to
after his arrival at Le
could have done nothing which could
be placed beside that simple, superb
gesture. But he has paralleled it. Lind-
bergh may not know much French, but
his genuineness requires no interpreter.
a

An expedition which kindles the im
agination is one that will put to sea
from San Diego this summer in an ef
fort to raise a ship sunk off the Cali
fornia coast in 1865, when the
Brother Jonathan, laden with a Gov
ernment pay roll of $850,000 for civil
war soldiers, foundered, with the loss
of 200 lives.

nitely located, and it

The vessel has been defi
is thought that
by means of recent improvements in
methods of deep-sea diving the wreck
can be reached and her strong boxes
opened. It is said that war records
which were aboard the craft would be
of great benefit to the Pension Depart
ment should they prove to be decipher
able.

The man who looks straight ahead

misses a lot on ‘the side.

 

Economic

Coupon
~ Books

They prevent disputes.

 

 

They save book-keeping.

They limit the line of the
customer.

They give the merchant in-
terest on past due ac-
counts.

They put all credit trans-
actions on a cash basis.

Free Samples on
Application

 

 

Tradesman
Company

Grand Rapids - Michigan

 

 

 

 

32

IN THE REALM OF RASCALITY.
Questionable Schemes Which Are
Under Suspicion.
Millington, May 31—We have read
your valuable paper for years. The
swindle column is one that has always

attracted our attention.

I wish to call to your attention a
practice which is a great injustice and
nuisance to the grocery trade, and that
is the shipping of celery from. the
Kalamazoo shippers, without orders
from the grocers.

Enclosed you will find statements
and drafts from two celery firms in
Kalamazoo who are trying to collect
from us for celery shipped without
orders. In all instances the celery was
refused by us and the shipper was
notified by the express company.

Enclosed also is a statement from
the express agent, supporting our
statements.

We took this case up with the Post
office Inspector and his reply is en-
closed.

After reading please return to us the
Inspector’s letter and the express
agent’s signed statement, as we wish
to file these for future use.

What would you advise us to do?

C. A. Valentine & Son.

The letter from the Postoffice In-

 

spector is as follows:

Saginaw, West Side, May 7—There
seems to be no law or act, as yet, that
reaches the “no order” shipment peo-
ple. As you have heard, there are a
half dozen or more who literally flood
the mails with good-for-nothing neck-
ties, etc., direct to customer, never or-
dered, and then try to bully the ad-
dressee of the unordered package into
paving for the same. The matter has
been before the Judiciary Committee
of Congress for two or three sessions,
but it is hard to draw an act that does
not cut in some unwanted way.

If you have once advised this ship-
per that you refused the unordered
goods, you have done your duty. Save
a copy of your letter and the memor-
andum from the express company 1n
your letter file, as anv one can begin
a suit on the least excuse or with no
excuse under our present laws and
procedure. Then forget it and as a
new dun comes in throw it in the
waste basket. You might advise your
mercantile association about the mat-
ter, as their State officers might drop
a line to the Kalamazoo people about
such business methods

M. H. Case, Insvector.

Of course, the only thing tor our
correspondent to do is to stand pat and
refuse to be bulldozed by the Kalama-
ZOO sharpers, who appear to masquer-
ade under the following names:

The Celery Association

White Celery Co.

Peter J. Schuur

None of the above are given in the
books of the mercantile agency except
Schuur, who has no capital or credit
rating—a nice man to undertake to

force goods on others without orders.

\ fountain pen company whose prac
tices have been the subject of a num-
ber of enquiries has been ordered to
discontinue them by the Federal Trade
Commission., which announces that it
has ordered the Acme Fountain Pen
Co. ot
sentations to the effect that they man-
ufactured the products which they sell
and to discontinue the use of fictitious
prices. The Commission found that,
company

Chicago to discontinue repre-

although _ this represented
itself to be a manufacturer and _ its
manufacturer’s thus
eliminating the middleman’s profits, it

was not the manufacturer of the pens,

prices prices,

MICHIGAN TRADESMAN

pencils and sets which it sold nor had
it any interest in a factory. It was
found also that the price marks of $7
on the pens, $4 on the pencils and
$11.50 on the sets were fictitious and
misleading, as the customary retail
prices were $2.50 each for the pens
and pencils and $5.50 for the sets. It
was the practice of this company to
sell this merchandise largely to indi-
viduals, hotel news stands, small cigar
dealers and the like.

 

A man of long experience in Post-
office mail fraud work said informally
to a Realm representative that he had
known of but one honest homework
scheme, and that one is now bankrupt.
Tt is possible that there are other ex-
ceptions, but most of those whose ad-
vertisements come to the Realm are
exploiting the woman who
hopes to earn money at home. The

merely

usual object of such schemes is to sell
an outfit to the worker.

Several local companies had “card
gilding” as a lure. These companies
quoted prices at which they would buy
the finished cards “if satisfactory,” but
the outfit sold for $1 at a profit was
so crude that satisfactory work could
not be done with it.

The fact that commercially gilded
cards of like quality and appearance
may be purchased at retail for less than
the prices quoted to the home gilder
in itself answered the question of many
who wrote to this Bureau for informa-
tion.
regarding these companies
were placed at the disposal of the Post-
office Department some months ago.
The Postoffice has been active in the
with the result that at this
writing this type of business has been

Facts

matter

discontinued almost without exception.

The Federal Trade Commission has
directed the Northwest Chair Co., Ta-
coma, Washington, to discontinue the
practice of selling maple chairs as ma-
hogany or walnut chairs.

The Commission found that the com-
pany, in its catalogs, price lists, cir-
culars and trade literature, represented
chairs as walnut or mahogany when in
fact such chairs were composed wholly
of maple finished to resemble walnut
or mahogany, with resultant deception
of dealers and the purchasing public
and injury to competitors who truth-
fully describe their products.

The Commission ordered “that re-
Northwest Chair Company,
its officers, agents, representatives, ser-

spondent

vants and employes, cease and desist,
in connection with the sale and distri-
bution of chairs in interstate commerce,
from directly or indirectly represent-
ing, describing, advertising, branding
or labelling any such chairs or parts
of such chairs as ‘Mahogany’ unless the
exposed surfaces thereof are composed
wholly of solid mahogany wood or
mahogany wood veneered with ma-
hogany; any such chairs or parts of
such chairs as ‘Walnut’ unless the ex-
posed surfaces thereof are composed
wholly of solid walnut or walnut wood
veneered with walnut.

This order shall not be construed as
prohibiting the use of such phrases as
“Mahogany Finish” or “Walnut Fin-

ish” or phrases of similar import de-
noting color, in connection with chairs
composed of other than mahogany or
walnut wood respectively, if and when
in using such phrases and immediately
preceding the same, the respondent
clearly designates the name of the
wood or woods of which such chairs
are actually composed. The respond-
ent iS required to report to the Com-
mission within sixty days the manner
in which it has complied with the
order.
——_»
Late Manufacturing Matters.

Clinton—The Weaver Bros. Co. has
been incorporated to do general manu-
facturing, with an authorized capital
stock of $5,000 common and $5,000
preferred, all of which has been sub-
scribed, $1,000 paid in in cash and
$5,000 in property.

Jackson — In-The Flying Services,
Inc., 302 Cooper street, has been in-
manufacturing for
airplanes, with an authorized capital
stock of $2,000, all of which has been
subscribed and paid in, $400 in cash
and $1,600 in property.

Detroit—The General Brass Co., 100
South Campbell avenue, has been in-
corporated with an authorized capital
stock of $362,500 preferred and 60,000
shares at $13 per share, of which
amount $362,500 has been subscribed
and paid in in property.

Trenton—The Story Manufacturing
Co., Harrison street, has been incor-

corporated to do

June 1, 1927

porated to do general manufacturing
and deal in cellulose products and pa-
per products, with an authorized cap-
ital stock of $96,000 common, $200,000
preferred and 4,000 shares of no par
value, of which amount $200,000 and
4,000 shares has been subscribed and
$1,000 paid in in cash.

Midland—The Detroit Creamery Co.
has plans for a milk condensing plant
at Midland, the main building to be
62x130 feet, two stories also a three
boiler powerhouse. This will leave a
site 62x80 feet for the erection of a
four story powdered milk plant at
some future date, perhaps next year
if the demand for the powdered prod-
ucts makes it advisable.

Coldwater—Removal of the Grand
Rapids unit of the Wadsworth-Camp-
bell Co., cigar box makers, to Cold-
water, and a merger with the Cold-
water plant, has been announced by
Albert R. Kibbe, general manager. The
Grand Rapids plant had a normal ca-
pacity of 5,000 to 6,000 boxes daily
which combined with the ocal indus-
try, will place the Coldwater plant
on a par with any in the middle state:.
The Wadsworth-Campbell interests op-
erate large plants in Detroit and Hop-
kinsville, Ky., also, which have bee»
unable to care for steadily increasing
demand for the product.

++.

He who has lost all confidence can
lose nothing more.

At Ramona Park

 

 

Ramona Theatre

KEITH
VAUDEVILLE

TWICE DAILY AT 3 P.M. AND 8:30 P.M.
RESERVED SEATS AT POPULAR PRICES
FOR RESERVATIONS TELEPHONE 22624
PROGRAM CHANGES THURSDAY AND SUNDAY

 

DANCE IN RAMONA GARDENS

With Lew Caskey’s Feature Orchestra

 

RIDE THE DERBY RACER |

With Its Thrilling Dips

 

VISIT THE MYSTIC CHUTES, THE FUN
HOUSE, ’N EVERYTHING

BRING THE FAMILY

 

 

 

   
    
 

 

s\

 

R. J. FERNEY CO.

2
\

 

CUSTOM HOUSE BROKERS

IMPORTERS’ AND
EXPORTERS’ AGENTS
CUSTOMS ADVISORS
MARINE INSURANCE

\

  

Nf WORLD WIDE
ie CONNECTIONS
FOREIGN TRADE
SERVICE

434 Kelsey Bldg.
Dial 8-2616

 

 

 

 

 

sea

 

~

MER Ns

 

 

 

 

'

5

 

WHITE HOUSE COFFEE

National Distribution for Over
40 Years

When you sell White House Coffee, you
profit from a reputation that has grown
through nearly half a century. Yet the acid
test is the serving of White House Coffee in
your own home. Try this test. Compare
the aroma, the rich coffee taste, with any
other brand of coffee. After drinking Whi‘e
House Coffee, yourself, you will push it all
the harder among your trade.

The Flavor Is Roasted In!

    

DWINELL-WRIGHT COMPANY Boston - Chicago

Portsmouth, Va.
Michigan Distributors—LEE & CADY

 

 

 

 

RECOMMEND

Mueller’s Products

“As A Change From Potatoes”’

Mueller’s Spaghetti
Mueller’s Egg Noodles
Mueller’s Elbow Macaroni

Mueller’s Cooked Spazghetti

watcaeh adem pena On

   

C. F. MOELLER CO.

JERSEY CITY, N. J.

 

 

 

 

WoRDEN GROCER COMPANY
The Prompt Shippers

 

 

Stock this Quaker Leader

 

QUAKER
m0). dee) a Ve

Better than your Mother's, your Aunt's or your Grandmother's

 

FOR SALE BY THE COMMUNITY GROCER IN YOUR Sa LLU

 

It Will Pay You

 

 

WORDEN (F;ROCER COMPANY

Wholesalers for Fifty-seven Years
OTTAWA at WESTON GRAND RAPIDS

THE MICHIGAN TRUST COMPANY, Receiver

 

 

 

 

 

THE MILL MUTUALS
AGENCY

Representing the
MICHIGAN MILLERS MUTUAL

FIRE INSURANCE COMPANY
(MICHIGANS LARGEST MUTUAL)

AND ASSOCIATED COMPANIES

STRENGTH

Lansing Michigan

 

Combined Assets of Group
$39,611,125.59

20% to 40% Savings Made Since Organization

FIRE INSURANCE—ALL BRANCHES

Tornado— Automobile — Plate Glass

 

 

 

 

 

 

 

 

 

 

LET ELECTRICITY
BRING YOU SUMMER

Comfort

Summer is almost here—bringing its
5S 5S

 

hot. sultry days, and its warm breath-
less nights. Electricity can help
bring you summer comfort.

Electric ranges. grills, toasters and
waffle irons for cool, clean cooking—
electric irons for quick, cool ironing
and electric fans for refreshing breezes

day and night—these things spell

 

cool, clean conveniences.

Just stop in our office and let us show

 
 

you how electricity can add to your

summer comfort.

COMPANY

 

 

<S, CONSUMERS POWER

 

 

 

$2,800 South Bay Cities, Calif. 5% Sanitation District Bonds
Dated: October 1st, 1924. Due: 1400 October Ist,
1959; 1400 October 1st 1960. Denomination: 1000
and 400. Interest April and October Ist at the
County Treasurer’s’ Office, Los Angeles, Calif.

FINANCIAL STATEMENT

Haal Value of Taxable Property —___________.._.__._..___..._____.___.__-- $30,000,000
Assessed Value of Taxable Property —---.___._..________..__.-___... 14,456,300
Mote) Bonded Debt including this issue ....._.-._._._.___ 462,800

Population 20,000.
Opinion John C. Thomson, New York.
Price: Par and Interest netting 5%.

If interested, please write or wire any of the offices below:

VANDERSALL & COMPANY

410 Home Bank Bldg., Toledo, Ohio
29 So. LaSalle St, 1006 Penobscot Bldg.,
Chicago, Illinois Detroit, Michigan

 

 

 

 

 

 

AWNINGS for

HOME, COTTAGE
OFFICE, STORE

Write or phone for Estimates
Flags, Camp Equipment, Covers
Boat Supplies

CHAS A. COYE, Inc.

Grand Rapids, Michigan

 

 

 

 

 

Your Customers
Know

that the quality of well-advertisea
brands must be maintained. You
don’t waste time telling them
about unknown brands.

You reduce selling expense in off-
ering your trade sucha well-known
brand as

KG

Baking
Powder

Same Price
for over 3§ years

25 ounces for 25c

The price is established through
our advertising and the consumer
knows that is the correct price.
Furthermore, you are not asking
your customers to pay War Prices.

Your profits are protected.

Millions of Pounds Used by the

Government