Forty-fourth Year = AZ v3 fy af 0 (o> > os O V VES VW, V7 aN SCQIESNA (On ( \ \ BSS \\ ay Yn oN Zeal & } OX a \ a Ye ae GEL ) g i ss > G er 2) aS | S Ae am o/h 7/4) Number 2285 Let Me Walk With The Men In The Road *Tis only a half-truth the poet has sung Of the house by the side of the way, Our Master had neither a house nor a home, But He walked with the crowd day by day. And I think when I hear of the poet's desire, That a house by the road would be good; But service is found in its tenderest form When we walk with the crowd in the road. So I say, let us walk with the men in the road, Let us seek out the burdens that crush, Let us speak a kind word of good cheer to the weak, Who are falling behind in the rush. There are wounds to be healed, there are breaks we must mend, There’s a cup of cold water to give; And the man in the road by the side of his friend, Is the man who has learned how to live. Then tell us no more of the house by the road, There is only one place we can live; It’s there with the men who are toiling along, Who are needing the cheer we can give. It is pleasant to live in the house by the way, And befriend as the poet has said; But the Master is bidding us, “Bear ye their load, For your rest waiteth yonder ahead.” I could not remain in the house by the road, And watch as the toilers go on, Their faces beclouded with pain and with sin, So burdened, their streneth nearly gone. I’il go to their side, ’{f speak in good cheer, I’! help them to carry their load; And I’Il smile at the man in the house by the way, As I walk with the crowd in the road. Out there in the road that goes by the house Where the poet is singing his song, Vil walk and I’If work midst the heat of the day, And I'll help falling brothers along. Too busy to live in the house by the way, Too happy for such an abode, And my heart sings its praise to the Master of all, Who is helping us serve in the road. Walter J. Gresham. The old-fashioned way‘of “clearing the blood” in the Spring was to take liberal doses of a mixture of sul- phur and molasses. Nobody knows the reason for the almost universal faith in this formula, for modern medicine declares that it is of practically no value, but our grandparents kept their faith in it for many years. The modern physician knows that certain toxins do accumulate in the system during the winter. These toxins are caused by lack of out-door exercise, and by a diet too rich in meats and other concentrated foods. The modern way to remove the toxins and clear the system during the Spring months is to use STANOLAX (HEAVY) jor constipation Stanolax [Heavy] is a pure, carefully J refined, heavy bodied mineral oil. . » It lubricates the intestinal tract, lj Do To Dealers making elimination easy and re- : storing normal intestinal activity. STANOLAX Stanolax [Heavy] is not a purgative [Heavy] or a cathartic. It does not increase offers you an the flow of intestinal fluids, but attains its results by purely me- chanical means. It is not habit forming: in fact, the dosage can be gradually decreased after the first few days, and in most cases, even- tually be discontinued altogether. osition. excellent profit and a steady repeat business. Write for our prop- Stanolax [Heavy] is a safe and sure relief for constipation. Standard Oil Company ° Indiana ; | { “ A DESMAN Forty-fourth Year MICHIGAN TRADESMAN E. A. Stowe, Editor PUBLISHED WEEKLY BY THE TRADESMAN COMPANY GRAND RAPIDS, MICHIGAN (Unlike any other paper.) Frank, Free and Fearless for the Good That We Can Do. Each Issue Complete in Itself. DEVOTED. TO THE BEST oe _OF BUSINESS MEN Subscription Price. Three dollars per year, if paid strictly in advance. Four dollars per year, if not paid in advance, Canadian subscription, $4.04 per year, payable invariably in advance. Sample copies 10 cents each. Extra copies of current issues, 10 cents; issues a month or more old, 15 cents; issues a year or more old, 25 cents; issues five years or more old 50 cents. Entered Sept. 23, 1883, at the Postoffice of Grand Rapids as second class matter under Act of March 3, 1879. Rouse Killing Time To Put Off the Evil Day. Guy W. Rouse, who faces a sentence to State prison for a small percentage of his numerous crimes, committed at frequent intervals since 1911—possibly nine years longer—walks the street like a conquering hero and conducts himself like the Napoleon of finance he assumes to be. He calls on his friends with all the nonchalance of the hardened criminal and discusses his impending sojourn in prison with ap- parent indifference. He never express- es a word of regret for the crimes he has committed, the people he has wronged or the suffering he has caused, Instead, he assumes that he is a martyr to the errors and mistakes of others. One reason he gives for de- laying the inevitable and postponing a plea of guilty is that others are im- plicated with him and that he proposes to do all he can to secure their punish- ment at the same time he receives his sentence. A recent development in the Rouse case is the discovery that he accumu- lated about $150,000 in bonds from his stealings. Miss Daisy Meech, who acted as Rouse’s private secretary for several years, states that she kept track of his bond purchases until they aggregated $100,000. He then told her he would keep the record himself thereafter, which he did. Those of Rouse’s friends who are familiar with this disclosure urge him to turn the bonds over to the Worden Grocer Co., but he counters the suggestion with the statement: “If I do that, what will I have to start in business with when I get out of prison?” Notwithstanding this damaging dis- closure, Rouse continues to harp on the statement he has made several times a day ever since it became known that he was a_ gigantic defaulter—that everything he did was for the benefit GRAND RAPIDS, WEDNESDAY, JULY 6, 1927 of the stockholders of the Worden Grocer Co. Of course, the statement is wholly fallacious and would not be made by any man who has a perfectly sane view of life and the inevitable consequences of wrong doing. As a matter of fact, he has been “putting things over” on his friends and busi- ness associates so long and so suc- cessfully that he does not appear to realize that he has reached the end of his rope and that the time has now come when he must settle for his mis- deeds and the wicked life he has led for the past twenty-five years. Terry Barker, who handed out the $217,000 which Rouse demanded from time to time for his I. O. U.’s., is un- der the impression that Rouse began stealing from the company about twenty-five years ago, although the I. O. U.’s date back only to 1911. He ' states that when Rouse assumed the mantle of authority at the Worden Company, he turned in $2,500 and ask- ed to be given credit for the amount. From that time on the account was an open one. It has never been closed and the balance soon got over on the other side of the ledger and has re- mained there ever since, gradually growing to gigantic proportions. Rouse has been spending most of his time during the past week stirring up trouble among his friends—or the men who pretend to be his friends—by arraying one against the other and by going over the proofs of his perfidy in the hands of the Michigan Trust Co. His peremptory demand to in- spect the proofs was referred to the Prosecuting Attorney, who granted the request on condition that an officer of the organization be present while the inspection was in progress. Of course, inspection of proofs in a crim- inal case like that of Rouse, where the evidence is overwhelming, is purely perfunctory and is undertaken solely to delay the time when he must face prison walls for an indefinite period. Glendale, Calif. June 30—I note your drastic remarks about the Guy Rouse case. Two and a half to five years seems inadequate. I was never so disappointed in a man. I had so much confidence in him that I used to make myself obnoxious singing his praises. I can’t understand why he didn't keep his nose clean. I feel very sorry for the men who invested nearly all their life’s savings in common stock. There is Bill De Kuiner, of Fremont, for instance. When the last stock is- sue was voted Bill had a little modest home in Fremont, a mortgage on a farm and $1,200 in money. He told Rouse he would take $6,000 common and $6,000 preferred. Somehow he got all common stock and I remember at the time he said it worried him to have all his eggs in one basket. At the time he spoke to me about it I told him 1 thought he was lucky to get all com- mon, as the rule was you had to take a $1,000. preferred for every $1,000 of common stock you bought. Regard- less of how much Bill may have saved out of his salary in the last ten years, this loss on common is bound to be a big jolt for him. I am sore because I have lost my money there, but I am extremely sorry that I was foolish enough to advise my relatives and friends to buy Worden stock to the tune of over $40,000. They all bought preferred and doubtless that will be salvaged, but the chaps who have been the hard workers in the company are the heavy losers, as they all held common. It is the same old story of a sup- posedly good man going wrong. The great pitv is that such fellows not only wreck their own lives, but they raise such havoc with those who — trust- ed them. Will E. Sawyer. —_»--2—___ Praise That Is Praise Indeed. Lake Odessa, June 30—We are en- closing our check for the Michigan Tradesman. Last year we held back and Dad came out to see us. I was really glad that we did, for I had a very nice visit with him. It would be almost too bad to hold back this year, but I would liked very much to have seen you. There are some items of printing or some periodicals which you never get a hold of to read but there seems to be something that grips your mental body, or soul, and I figure that the Michigan Tradesman is one of those publications which seems to grip one’s very soul when they take it in hand to read. It seems that there is a deeper sense in very much of the reading in the Tradesman which builds one up. The power behind the throne has some- thing about him that reaches out to humanity. I call it radiating out from the soul, whereby humanity receives the message. We are olad to send your check, and feel that the Tradesman is a very wel- come visitor here. *. A. Tew. If Mr. Tew thinks he can make the editor of the Tradesman vain by writ- ing such a beautiful tribute to the soul of the publication, he certainly has an- other guess coming. Instead of conducing to vanity and indifference, such voluntary evpres- sions tend to make the writer try harder than ever to be worthy of the words of appreciation so generously bestowed. When I started the Tradesman in 1883 I distinctly stated that I proposed to “get in bed with the retailer,’ so to speak, and talk in a language which he could understand. Most _ trade papers in those days talked over the heads of their readers and dealt more with idealism and glittering general- ities than with the cold, hard prob- lems of everyday life. It was not easy to carry this plan into execution, be- cause people as a class dislike to face and discuss the unpleasant features of our existence. In hewing to the line, however, we have succeeded in meet- ing our readers on a common basis, with a common cause, a common un- derstanding and a common accomplish- ment, In so doing we have not only Number 2285 with them, but have that higher plane where heart speaks to heart and soul to soul. We thank our Lake Odessa friend for stating sO ac- touched elbows gradually reached the situation curately and shall understandingly and we never cease to look forward to the time when every reader of the Tradesman will regard the publication with the same spirit of appreciation and understanding Mr. Tew evidently cherishes. E. A. Stowe. —_——_+<-+—____ Another Quality Service Group. Wyoming Park, July 5—On June 30 I was asked to attend a meeting in Hastings to explain the Quality Service idea. In company with my friend, Herman Hansen, Secretary of the Grand Rapids Association, I made a flying trip and, after enjoying a splendid chicken sup- per, I explained the plan and gave them some ideas on how to proceed. I emphasized the following: i To become firmly organized and to tie up with the local newspaper for a period of at least six months. 2. To advertise only nationally known food products. 3. To pay more attention to colilec- tive advertising than to the buying as the latter just naturally comes when the boys get organized. 4. To always let the majority rule. It was unanimously agreed that they should organize, which they did, and the following officers were elected. President—Roman_ Feldspausch. Vice-President— Walter Wallace. Secretary and Treasurer—Miss F. Campbell (Sec. Hastings Commercial Club, who sponsored this meeting.) What is the next town to ask assist- ance in organizing a Quality Service group? It is the biggest thing we have ever done and every town is coming fine. Following is a letter from Port Huron which I have just received: Port Huron, June 21—Received your letter this a. m. Thought I would write and tell you to hurry up. We are going fine. I do not think 10 per cent. of the independent retail grocers real- ize what this movement is going to do for them. We have storage and deliv- ery system now. Our odds and ends buys always have a 5-2 per cent. dis- count. Last night we bought French mustard at $1.09 per dozen; Eagle brand milk, $8.10 per case; Pet milk, large, $4.65; small, 4.55, and did not buy any large amount. We are buy- ing our future canned goods direct for this fall. Any specialty men who come in take orders from our members, the same as other merchants, but orders are turned over to our buyers. F. O. McCormack, who ge¢s prices and di- rects salesmen who to ship through many of these orders net us 10 per cent. Our treasury has about $1,300 in excess of the outstanding obligations. We will be incorporated before long. I expect to see all the merchants from surrounding towns in our bunch be- fore many years roll by. Co-operation is going to be the key to success. If every fellow can think of the other ones and give as well as take, nothing can stop us. Henry C. Schuberth, If any town in the State would like assistance let me know, but please let me hear from you in time. Paul Gezon, 2 MICHIGAN TRADESMAN July 6, 1927 IN THE REALM OF RASCALITY. Questionable Schemes Which Are Under Suspicion. The Apple Hat Manufacturing Co. is getting nasty again in mailing out letters to merchants who act on the Tradesman’s advice and refuse to re- turn unauthorized shipments without It recently sent the J. G. Sheridan, the following a penalty. Cutler Co., letter: St. Louis, June 29—We have for acknowledgment your letter of the 25th admitting the receipt of 33c in postage for the return of our shipment. We also note that you enjoy the corre- spondence from the Snow-Church Ad- justment Co. It may be possible that you will enjoy their further actions as well. It may interest you to know that you are subject and liable to the re- turn of our merchandise and that your demands for additional charges are ab- solutely illegal. Regardless of the cost to us, we are going to show you and a few other Michigan merchants who have been influenced by the Michigan Tradesman into making these unethical and illegal demands, that you are wrong. It may also interest you to know that our attorneys are taking steps towards legal action against the Michigan Tradesman. We have been in this business for thirty-one years and employ our at- torneys by the year, who keep us well informed of all postal regulations and the laws of each state. Since you elect to bring ‘this trouble on yourself, we are more than delighted to see that you get it. We conduct our business on a legitimate basis, have over 14,000 active accounts on our books, are mem- bers of every civic organization in St. Louis, always discount our bills and maintain an enviable reputation. When a few, would-be hard-boiled merchants, such as yourself, assume a “smart alec” attitude, the amount involved ceases to become an issue with us. It is just the principle of proving to you that we are not one of these “fly-by- night” concerns who send out inferior merchandise, with the idea of getting rich quick in a season or two and then discontinuing business. We believe you will soon see a re- ir.ction of all derogatory statements in the columns of the Michigan Trades- man. For there will, no doubt, be enough damages collected from this worthy concern that will be sufficient to defray all charges, such as mer- chants like yourself, illegally demand, through its influence. Apple Hat Mfg. Co., Inc. On receipt of this letter the Realm wrote the St. Louis hat distributors as follows: Grand Rapids, June 30—I am in re- ceipt of the letter you recently sent a Sheridan merchant and note your threat of a libel suit. You are invited to start your suit any time you feel so disposed. I have had thirteen such suits start- ed against me during the forty-four years I have published the Tradesman —and won every one. You are evidently not aware of the order recently issued by the Govern- ment to the effect that merchants who receive unauthorized and unwanted shipments are under no obligation to return them. Under this ruling the demands you are making on merchants are unmail- able and render you liable to prosecu- tion for misuse of the mails. _ They also open the door for prosecu- tion under the charge of attempted blackmail. _ If, after this explanation, you still insist on continuing your practice of sending out threatening letters, per- sons who receive such illegal docu- ments will be advised to lay the mat- ters before the U. S. District Attorney for appropriate action. E. A. Stowe. The Cutler Co. is entirely within its rights in refusing to return any ship- ments sent it without authority. These rights are based on the recent ruling of the Postoffice Department, which holds that no merchant is under obli- gation to return goods sent him with- out his order. In order to discourage such despicable business and make it so unprofitable that the schemers will quit it, the best way seems to be to write them that they can come for the goods or pay $1 and storage if it is not convenient to send a messenger for the articles. All threats of suit or prosecution for non-return of the goods are actionable and make the writers—either shippers or attorneys— amenable to the law. On receipt of the threatening letter from the St. Louis shysters the Cutler Co. wrote them as follows: Sheridan, June 25—On May 4 we wrote you regarding shipment of caps sent to us without our authorization. We offered to return these caps to you, express collect, upon receipt of $1 to pay us for our trouble. On May 7 you sent us 33c postage to pre-pay the charges of return by parcels post, but failed to include the $1 for packing charge. We are still holding the caps, but they are in our way and for the inconvenience we are compelled to add storage charges to your bill. lf vou will send us wour check (cer- tified) for $1.50—$1 for packing charg- es and 50 cents for storage charges— at once, we will return the caps to you by insured parcels post. If you do not comply with this re- quest, we will add storage charges of 50c per month. Delays are expensive. Incidentally, we have been receiving some very friendly letters from Snow- Church Adjustment Co., which claims to be your representative. We enjoy their correspondence very much. : : The J. C. Cutler Co. On receipt of the above letter the architect of this department wrote the Snow-Church Co. as follows: _ Grand Rapids, July 5—Notwithstand- ing the recent ruling of the Postoffice Department that the merchants who receive unauthorized and unwanted shipments are under no obligation to return them, I note you are accenting these bastard claims for collection and are sending out letters to merchants, threatening suit within a certain time if payment is not made forthwith. Under the ruling above named, such letters are unmailable and render the attorneys using them liable to prosecu- tion for misuse of the mails. They also open the door for prose- cution under the charge of attempted blackmail. Because you are my good friends and patrons, I wish to caution that you are treading on dangerous ground in handling claims which you know are bogus, because you evidently read the Tradesman each week in which such propaganda is denounced. It would please me greatly if you would kindly favor me with your as- surance that such trash will not be given place in your files hereafter. E. A. Stowe. So the cruel Postoffice Inspectors is- sued another fraud order against E. G. Lewis and once more denied __ this “martyr” the use of the mails, thereby robbing the Kingdom of the Great American Sucker of its ruling monarch. For twenty-five years E. G. Lewis through a process of rigid selection has developed the species known as the Great American as distinguished from the common or garden variety of sucker. During that quarter of a cen- tury he borrowed more than _ thirty million dollars and lost it all. All the gold he touched turned to dross. He had an uncanny ability to pick the wrong spot for oil, the wrong inven- tion to finance, the wrong location to build a fruit-growing community, the wrong mine to exploit, the wrong thing to do at the wrong time. Of more than a hundred ventures he never carried one to ultimate success, yet the Malted Milk. €Q good r everybody ® but specially for the grocer The Borden advertising sales and service plan is bringing you more customers, more sales, more profits. First, the advertising—consistent, attractive, powerful—is telling the Borden story on the entire Borden line: Borden’s Condensed Milks, Borden’s Evaporated Milks and Borden’s Malted Milk, to millions of milk consumers. In all the leading women’s magazines, month after month, in large space and in color—reaching the intelligent housewives who are the backbone of your business. Separate campaigns on Eagle Brand for infant feeding, Eagle Brand for cooking, Borden’s Evaporated Milk and _ Borden’s And behind these campaigns are the Borden salesmen—always ready to give you service—anxious to co-operate with you per- sonally to see that this advertising is put to work for you. The Borden Company, 350 Madison Avenue, New York, N. Y. Eagle Brand, Efficiency In Routine is an important factor in banking service, but the prompt and accurate handling of detail is not of itself enough. The spirit behind the handling of it is what determines the quality of banking service. THE GRAND RAPIDS SAVINGS BANK reputa- tion for helpfulness, built up through 56 years of suc- cessful service, is largely due to the fact that its organ- ization makes conscious effort to handle every item to the enduring satisfaction of the customer. GRAND RAPIDS SAVINGS BANK “The Bank Where You Feel At Home’’ 16 Convenient Offices — =e -——— eens . Se aS Ae ANERY ment of its members, July 6, 1927 MICHIGAN TRADESMAN 3 hand-picked suckers that constituted his old guard put up ever more money after each fresh failure for a quarter century. Even after the second crash of his enterprises, after a bankruptcy involving fourteen millions, they came through with vigor and vim, handing him $800,000 to play with in two years. Surely a man who can invest thirty million dollars in a hundred enterprises and never once make a success of any- thing is the greatest of them all. He deserves the title and the belt as Champion Heavyweight ‘Supersucker of the World.—Sunset Magazine. Lansing, July 5—Word has been re- ceived by the Lansing Credit Exchange that a person giving her name as Mrs. Marvel Brockwell and giving as a reference Mrs. Harry Cole, 619 N. 3utler boulevard of this city made pur- chases in Muskegon under false repre- sentations. The communication was received from the Muskegon Mer- chants Service Bureau and sought the co-operation of the local organization in identifying the woman. Walter L. Kirby, manager of the local bureau was unable to locate a Mrs. Harry Cole in this city and said that the num- ber purporting to be Mrs. Cole’s ad- dress did not exist. Five ingenious individuals: of obscure business history and reputatioa launch- ed the Decimo Club, Inc., which, if the plan succeeds, will make 100,000 American male adults their vassals. They attract members’ through the endless chain of personal recommenda- tions by holding out the vague hope that the club will contribute to the financial independence of members. In practice, the club has been evasive con- cerning the modus operandi in the mat- ter of making members financially suc- cessful, and in the certificate of incor- poration of the club as a_ non-stock corporation in the State of Delaware, this indefinite allusion to the prime ap- peal of the club is made: “the purposes for which the corporation is formed are. . . for the financial advance- through any honest and honorable method that may later develop.” The five insiders in the Decimo Club, Inc., have beclouded in mystery their activities in behalf of the club and a second corporate struc- ture, The Apasco Purchase and: Sales Corporation, which makes no pretense of being a non-profit making organ- ization. By an agreement with mem- bers, who waive virtually all their rights, the five promoters of the Decimo Club, Inc., have assured the continuance of their grip on a group which already counts its membership from coast to coast in tens of thousands —65,000 according to recent reports. They have appealed to men’s primitive inpulse to band together and to their aspirations for personal success. The promoters have measurably progressed in their campaign to collect a lump sum of $2,000,000 in initiation fees and “2,400,000 annually in dues. The great republic of the membership, through a willingness to sign on the dotted line, has meekly delegated every shred of authority to these five men, and bovinely and supinely submitted to ad- monitions from the founders to have faith in vague ideals which have never heen adequately clarified. The energy of individual initiative on which this Nation developed has nc place in the Decimo Club scheme of exploitation. With voices muffled, personal impuls- es smothered and reason stiflled, the drugged adherents blithely dance ta the tune of the five gay pipers of Decimo. “This national organization shall have administration and complete and absolute control over each and every member, officer, representative, Di- vision Board, District Board, and every other portion or part of the or- ganization and all powers of any such member, officer, representative, Divi- sion Board, and District Board shall be derived from the authority given such officers, representative, Divi- sion Board and District Board by the National Board and from no other source whatsoever.” The foregoing extract from Article 5 of the Decimo Club Constitution ex- presses the autocratic spirit of the whole administrative structure. The Constitution, or “Supreme Law” of the Decimo Club, Inc., confers a Mussolini-like dictatorship on the five men who form the controlling nucleus of the National Organization’s Board of Governors. Although the instru- ment purports to exact from its mem- bers allegiance to the constitution of the United States with its executive, judicial and legislative trio of checks and balances, its spirit is radically at variance with the fundamental demo- cratic philosophy of the country. For example, it makes an enquiry into the exercise of these arbitrary powers a sufficient reason for expelling a mem- ber from the club. The curious con- stitution provides for two classes of members—associate and full. Associ; ate members, despite mandatory pay- ment of the same dues as full mem- bers, have no part whatsoever in the administration of the organization. Full members have a voting power so circumscribed with inequitable limita- tions as to strip it of every vestige of any but nominal power. Associate members acquire a voting status, not by right or definite stipulation, but only by privilege “after successfully proving their loyalty to the club and earnestness and dependability as in- dividuals.” The. mysterious, secret fraternal Decimo Club, according to Article 4 of its constitution, is to be organized into five divisions and fifteen districts. The District Board of Governors, whose authority is absolute in the dis- trict, may in turn act only under powers granted to it by the National Complete and final control is thus delegated to the National Board of Governors, which as provided by Article 6 of the con- stitution, is to be made up of “at least five members, they to select additional members as necessity or expediency requires.” The board becomes self- perpetuating as a result of the right of surviving members to fill vacancies Full members may “vote in person only on admission of new members, both associate and full” and they may vote for Governors “other than the five regular officers of the Club”—the Board of Governors. five favored insiders—the promoters of the scheme. Aside from this generous privilege, full members may be “stock- holders in the business corporation which will control all business activities of affiliated and associated companies or corporations which are in prospect or which may later be formed.’ As to the disposition of the funds, the whole initiation fee of $20 and $1 of subse- quent monthly dues go to the National Organization. In other words, $32 of ‘ the $44 paid by each member during the first year goes to the Decimo Club’s National Board of Governors for its unfettered disposition. The im plication is that it is a mark of special honor to join the sacred ranks of Deci- mo, but to any individual with $20 and the requisite humility it is about as difficult to become a Decimal in Deci- mo as to gain admission to an inter- city bus. -———__-~» >< What man has done woman thinks she is qualified to improve upon. BLACKMER HOUSE WATER PUMP 300 Gallons per Hour Special introductory price $110.00 F. O. B. Grand Rapids, Mich. Price includes 4% h. p. 110 V. 60 cycle A.C. single phase or a2 V¥. D.C. motor. EH you do not have electric current avail- able, write for prices on gaso- line engine outfits. ems EVIDENCE This habit of delivering more than just satisfac- tion is typical of Black- mer Rotary Pumps. Ask for free booklet Reliable dealers wanted —s Blackmer Rotary Pump Co. 1809 Century Ave. Grand Rapids, Mich. * 4 anpneenoarteneal LR 4 MICHIGAN TRADESMAN July 6, 1927 MOVEMENTS OF MERCHANTS. Clyde—W. W. Baker has engaged in the shoe business. Mt. Vernon—J. A. Chmelnitsky has engaged in the boot and shoe business. Bessemer—Heinricks Oil Co. has changed its name to the Schubert Oil Co. Bay City—The Phelps-Moore Auto Co., Inc., has changed its name to the Kolat-Nash Motors, Inc. Bannister—John Holocek has pur- chased the store building which he occupies with his grocery stock. Detroit—Maxwell I. Gold, 594 Gra- tiot avenue, dealer in boots and shoes, has filed a petition in bankruptcy. Saginaw—The Michigan Bean Co., 212 Bearinger building, has increased its capital stock from $100,000 to $150,- 000. Detroit—The Ferris Jackson Coal Co., 12818 Greenfield avenue, has changed its name to the Jackson Bros. Coal Co. Mackinaw City—The Mackinaw City State Savings Bank has been incorpo- rated with an authorized capital stock of $20,000, all of which has been sub- scribed and paid in in cash. Flint—The Flint Hyde & Tallow Co., Inc., 416 West Second street, has been incorporated with an authorized capital stock of $15,000, all of which has been subscribed and paid in in cash. Beulah—The Benzie Co. has been incorporated to engage in the mer- cantile business, with an authorized capital stock of $30,000, $10,105 of which has been subscribed and paid in in property. Detroit—The Lakin Sales Co., Inc., 858 West Fort street, has been in- corporated to deal in machinery, with an authorized capital stock of $10,000, $5,250 of which has been subscribed and paid in in cash. Saginaw—The Saginaw Lumber Co., 1000 Holland avenue, has been incor- porated with an authorized capital steck of $500,000 common and $500,000 rreferred, all of which has been sub- scribed and paid in in property. Flint—Silverthorn & Co., 1901 Co- runna Road, has been incorporated to deal in auto accessories at wholesale and retail, with an authorized capital stock of $5,000, of which amount $3,- 000 has been subscribed and $1,500 paid in in cash. Detroit—The Detroit Importing Co., 335 Monroe avenue, has been incor- porated to import and export oriental goods, food products, etc., with an authorized capital stock of $20/000, $5,000 of which has been subscribed and paid in in cash. St. Joseph—The Twin City Storage Co. has been incorporated with an au- thorized capital stock of 12.500 shares of class A stock at $10 per share and 10,000 shares class B stock at $5 per share, $25,000 being paid in in cash and $65,000 in property. Detroit—Beelby Motors, Inc., 2845 West Grand boulevard, has been in- corporated to deal in autos, parts and supplies, with an authorized capital stock of $10,000, $8,000 of which has been subscribed, $3,000 paid in in cash and $1,000 in property. Kalamazoo—The Paper City Motor Sales, with business offices at 608 Kalamazoo National Bank building, has been incorporated with an author- ized capital stock of $25,000, of which amount $15,000 has been subscribed and $3,000 paid in in cash. Detroit—The Skylark Airplane Cor- poration, 503 Guaranty Trust building, has been incorporated with an author- ized capital stock of 10,000 shares at $1 per share, of which amount $1,000 has been subscribed and paid in, $500 in cash and $500 in property. Jackson — The Jackson Equipment Co., 410 Dwight building, has been incorporated with an authorized cap- ital stock of $5,000 preferred and 20,000 shares at $1 per share, of which amount $20,000 has been subscribed and paid in, $2,500 in cash and $17,500 in prop- erty. Frankfort—The Crystal Canning Co. has merged its business into a stock company under the same style with an authorized capital stock of $20,000, of which amount $15,000 has been sub- scribed and paid in in property. The business offices of the company are at 102 Bay street, Traverse City. Grand Rapids—The Grand Rapids Packing Co., Bristol avenue, N. W., has merged its business into a stock company under the style of the Kent Packing Co., with an authorized capital stock of $200,000 common and $100,- 000 preferred of which amount $1,000 has been subscribed and paid in in cash. Manufacturing Matters. Muskegon Heights — The Morton Manufacturing Co. has completed a $10,000 addition to the plant. Muskegon — The West Michigan Steel Foundry Co., is building three small additions to its plant and about Aug. 1 a new electric furnace will be installed. About 250 men are now em- ployed. Grand Rapids—The Grand Rapids Desk Co., 70 Front Ave., S. W., has been incorporated with an authorized capital stock of 1,000 shares at $1 per share, $1,000 being subscribed and paid in in cash. Detroit—The Safety Washing Ma- chine Co., 1513 Broadway, has been incorporated with an authorized cap- ital stock of $50,000, $32,000 of which has been subscribed and paid in, $2,- 226 in cash and $29,744 in property. Detroit—The Pur-Vey Carhuretor Corporation, 530 South Manistique avenue, has been incorporated with an authorized capital stock of 50,000 shares at $1 per share, of which amount 26,- 826 shares has been subscribed, $1,826 paid in in cash and $25,000 in property. Detroit — The Industrial Heating Equipment Co., 6565 Russell street, has been incorporated to manufacture and sell industrial furnaces, with an authorized capital stock of $40,000, of which amount $25,000 has been sub- scribed and paid in, $3,000 in cash and $22,000 in property. Detroit—The Detroit City Service Co., 2450 Buhl building, has been in- corporated to manufacture and deal in ice, fuel, etc., with an authorized cap- ital stock of $2,500,000 preferred and 200,000 shares no par value, of which amount $1,600,000 and 200,000 shares has been subscribed and paid in. Detroit—The Detroit Concrete Con- struction Co., West Chicago street and Terminal Ry., has been incorporated to manufacture and sell concrete prod- ucts, with an authorized capital stock of 100,000 shares no par value, of which amount 64,152 shares has been sub- scribed and $7,500 paid in in cash. Grand Haven—The Detroit Piston Pin Manufacturing Co. will locate at Grand Haven, on Pere Marquette tracks, and will start with fifty men, turning out pins for automobiles and electric refrigeratio1 plants. the Grand Haven Chamber of Connzerce won the new industy in competition with other cities. Battle Creek—The Physical Therapy Appliance Co., Washington and Cham- pion streets, has been incorporated to manufacture and deal in equipment for hospitals and allied goods, with an authorized capital stock of 25,000 shares of class A stock at $10 per share, 75,000 shares class B stock at $2 per share and 100,000 shares no par value, of which amount 75,000 shares no par value has been subscribed and $35,000 paid in in cash. Cadillac—The Cadillac city commis- sion has voted to establish a commer- cial and industrial fund for the purpose of assisting to locate industries there and to render other aid to manufac- turing enterprises as provided by Act 359 of the Michigan Public Acts of 1925. The first use of the fund will be to assist the Standard Foundry and Pattern Works in a needed expansion. R. A. Porter, owner cf the foundry, has built up a large business in small hardware parts. The new arrangement will allow for the building by the city of a brick building, the city to assume the expense up to $5,000, the remainder to be financed by Mr. Porter. After the concern has paid out $100,000 in wages the city will deed the building to the company. Eaton Rapids—Eaton Rapids is a city of 2,500 people in Eaton county. It is located eleven miles from the county seat in Charlotte, eighteen miles from Lansing, 1:d 100 miles from De- troit, on the Grand Ranp‘ds division of the M. C. R. R. and the Lansing branch of the N. Y. C. R. R. The various types of industries located there are as follows: Woolen, knitting and hos- iery mills, two dump truck bcdy works, creameries, flour mills and pickle fac- tories. The woolen industry is the principal industry and employs the greatest number of industrial workers of the city. The most important con- cerns are the Eaton Rapids Woolen Mills, Davidson Woolen Miils, and the True Manufacturing Co. employing together 500 men and women. The city has good express, telegraph and railroad service. ————_2>->____ Salient Features of the National Con- vention of Grocers. At the meeting of the National As- sociation of Retail Grocers, held at Omaha, four days week before last, it was decided to chenge the term in- dependent grocer to individual grocer, The distribution of pamphlets pre- pared by the Calumet Baking Powder Co. was disapproved by the resolu- tions committee and concurred in by the convention. The National Cash Register Co. was commended for the work it is doing through the merchant’s bureau. Sunday selling was condemned. The action of the U. S. Chamber of Commerce in fostering a movement to eliminate waste and trade abuses through the co-operation of the vari- ous food trade associations was approv- ed, and the National Association was instructed to publish the facts with reference to trade abuses with a view to curbing them. The dues of the as- sociation were ordered raised from 25 to 50 cents per capita, effective De- cember, 1927, in order to provide more revenue with which to carry on the work. Certain standards for the conduct of food shows were favored and _ local associations complying therewith are to be given the endorsement of the National Association, following which such organizations are to pay to the National body a fee of 5 per cent. of net profits. This arrangement how- ever, is wholly voluntary on the part of associations. John Coode, vice-president of the National Association of Retail Gro- cers, was elevated to the position of president. John C. Sheehan, who re- tires to become past president, had aspired for another term, but withdrew from the race because of the attitude with reference to a third term and the custom of continuing presidents for not more than two years. Coode is of an independent frame of mind, makes a good presiding officer, and has an inimitable way of handling himself, which appeals to the trade. His home is in Nashville, Tenn. Eugene S. Berthiaume, Superior, Wis., was made vice-president without oppositin. He has been a director and operates one of the largest retail gro- cery stores in this country. John F. Weidenmann was reelected treasurer. J. Walter Tyer of Sacramento, Calif., was re-elected as a member of the board of trustees to succeed himself. Richard Jepson of Omaha was elected to the remaining vacancy on the board through the advancement of Ber- thiaume. S. T. McAtee, who had been nominated the previous day, withdrew. New Orleans was selected for the city in which the next convention will be held over Dallas (which was an aspirant for this honor last year when Omaha was chosen), Indianapolis, St. Louis, Columbus and Chattanooga. ——_»-2>—__—_ Probable Rise in Men’s Fabrics. Indications continue to pile up that firm and probably higher prices will prevail in men’s wear Spring fabrics at the forthcoming openings next month. The matter was referred to yesterday at the meeting of the woolen industry at the Hotel Roosevelt, and the case made out for higher prices was applauded by the large number of mill men and selling agents present. One prominent sales executive said that the buyers for the clothing manu- facturers are aware that an advance is coming and are preparing for it. ce: July 6, 1927 MICHIGAN TRADESMAN 5 Essential Features of the Grocery Staples. Sugar—Jobbers hold cane granulated at 6.70 and beet granulated at 6.60. Tea—The warm weather of the past week has increased the consumptive demand for tea and the market on most wanted lines is firm. Prices from pri- mary markets tell of a decided upward tendency in Ceylons, Indias and Javas. Japan teas, on the other hand, are somewhat easier. China greens are stronger. Formosas are not very plen- tiful. The bulk of the demand is for Ceylons and Indias. Coffee—The general sentiment is bearish, the feeling seeming to be that prices must go lower before Brazil can hope to sell any considerable quan- tity of actual coffee, but for the pres- ent the shippers at Santos, at least, seem inclined to resist a further down- ward movement of prices, notwith- standing they appear to be unable to draw out any worthwhile orders from our importers. Canned and Dried Fruits—The acid test of any business is to strike a bal- ance between assets and liabilities. If this is done in the canned foods and dried fruit trades, it is found that they are in much better shape than they have been in many months. The de- pressing influence of a superabundance of merchandise is less potent; goods have melted away and have been con- verted back into money, and what is more they cannot so easily be dupli- cated at their former cost. In other words, a profit can be made on the purchases made at the low point of the market, and there seems to be little fear of overproduction this season to cause a recurrence of the buyer’s mar- ket of the past year. Man and nature have been at work toward correcting the results of excessive supplies, while consumers have been instrumental in- absorbing those which have resulted from several years of packing and can- ning at a pace faster than retail out- lets were able to follow with profit for manufacturer and distributor. There is no question but what the output of canned foods this year will be ma- terially curtailed and it is equally true that a mountain of merchandise has been moved into retail channels. Some of the surplus yet unsold is still to be marketed, as it is held by canners or by wholesale grocers. Stocks in canners’ hands are often held in lieu of duplicat- ing the same kind of food this season. Many prominent. canners will not pack a case of their usual assortments; oth- ers have cut down their anticipated outputs, and still others have positive- ly announced that they will accept fu- ture business up to a certain date and amount and will then pack accordingly. They are through with speculating on the market by creating a surplus which they have to sacrifice later at heavy losses. Many of the smaller canners will be idle this season because they are unable to finance themselves. Can- ners are convinced that they can hurry the stabilization of the industry by drastically limiting their operations, in order to give the market a chance to right itself and to eliminate the possi- bility of dumping more stock on job- bing centers than the trade can absorb at prices which show a profit to the producer. It is needless to mention the effects of weather conditions on growing crops. The season is late and has not been favorable for large pro- duction. What is more, early frosts are a hazard of more than usual sig- nificance. The weather has tended to reduce the canned food output as much as other factors controlled by canners and distributors. Canned Vegetables—Peas continue to get a little firmer, on account of low pack prospects and there is some de- mand for the old pack. Packers have generally withdrawn on _ Southern stringless beans and spinach. Some Maine corn packers have named open- ing prices, but the season is several days late. It looks like a short pack. Packers are accordingly quite firm in their ideas of price, as they say the pack will be doing well if it amounts to 50 per cent. of last year. A good many packers of Maine corn have sold already all they have to sell. The mar- ket for other grades of corn has slight- ly improved, as sales have undoubtedly been very heavy at the low prices. Tomatoes are unchanged and the pack will be undoubtedly late in the South. Canned Fish—Maine sardines show- ed another 10c advance on July 1 and imported sardines are also tending up- ward. Red and pink Alaska salmon show a rather healthy demand at un- changed prices. Shrimp continues scarce and firm. Tuna is wanted. Speaking of salmon again, Columbia River brands are pretty generally cleaned up. Salt Fish—The deliveries which have been made of Irish and Norwegian mackerel have been so satisfactory that the fish is being absorbed almost as fast as it is delivered from abroad. The range is equally satisfactory which has led to a good movement at whole- sale and retail. Buying is along con- servative lines since it is not known now just how large the world’s supply of mackerel will be this season, but preliminary estimates are that the amount salted will not equal that of last year. Domestic mackerel has been well absorbed also. Alaska salmon is firm and the new catch is generally held for advances as the amount of fish available in Alaska has not been up to expectations. Beans and Peas—The market for dried beans is very dull, with most lines soft and in buyer’s favor. Dried peas are in the same condition. Cheese—Offerings of cheese during the week have been light and the mar- ket is therefore steady, with a moder- ate demand. Fancy Cheese—The market is very firm in all types of domestic and for- eign cheese, without radical changes in prices during the past week. Hold- ings of both kinds have been kept at a low level so that there has been a closer cleanup than usual. High costs of importation keep foreign types well maintained. Nuts—An era of high prices on Cali- fornia walnuts is in prospect until new crop appears, as there is only a hand- ful of California carryover left and not a whole lot of foreign stock. It has been many years since there has been such a famine and it cannot be reme- died, as original holders have no sur- plus nuts to ship in. Naturally prices are on a high basis and are apt to re- main so even though there is a restrict- ed demand. The outlook is for a plen- tiful supply later on when new crop moves as the world’s supply is regarded as ample. Brazil nuts are also at high levels as the current crop which is now in at primary points is estimated at 18,000 tons, which makes it one of the smallest in several years. The trade of the country has absorbed the crop so readily that prices have been on the advance and still higher levels are pre- dicted. Syrup and Molasses—Low-grade mo- lasses has advanced during the week, but the finer grades are dull and re- main unchanged. Molasses will be dull for several weeks to come. Sugar syrup is also in light demand, but the supply is not very heavy and the market is steady to firm. Compound syrup has been stronger during the week, on ac- count of firmness in corn, but the de- mand is light. >. ___ Review of the Produce Market. Asparagus—$1.40 per doz. bunches. Bananas—6@/7c per lb. Beans—Michigan jobbers are quot- ing as follows: CF Fea Beans 2... 2. $6.10 Eiont Red Kidney -......._____ 7.50 Dark Ked Kidney ....0.3 6.90 Beets—Home grown, 30c per doz. bunches. Butter—Receipts of fine fresh cream- ery have been light during the week. The demand has quickly absorbed them. No fluctuation in price has oc- curred. Undergrades are very plenti- ful, but are not specially wanted. Job- bers hold fresh packed at 40c, prints at 4lc. They pay 24c for No. 1 pack- ing stock. Cabbage—Home grown, $2 per bu. Cantaloupes—In full supply on the following basis: Weonee ee $4.50 Standares 20000. Lee 4.00 Wamp fats 1.85 Staneare fats) 00 1.50 Carrots—20c per doz. bunches. Cauliflower—$3.50 per doz. Celery—Home grown is now in mar- ket, commanding 60c per bunch. It is yerv small in size. Rough Florida, 4 to 6 doz., $11 per crate; Bermuda $13.50 per Jumbo crate. Cherries—White Sweet, $2.25; Black Sweet, $3.75; Sour, $3—all 16 qt. crates. Cocoanuts—$1.10 per doz. Cucumbers—$1.25@1.35 per doz. for home grown hot house. Eggs — Fine fresh eggs are scarce and prices have held steady. Local jobbers pay 22c for strictly fresh. Egg Plant—$3 per doz. Garlic—35c per string for Italian. Grape Fruit—$4.50@5.25 per crate for Floridas. Green Onions—Home grown silver skins, 20c per bunch. Green Peas—$2 per bu. for June and $3.25 for Telephones. Lemons—Quotations are now as fol- lows: OOO Munich joo $10.00 $60, Red Ball 21.3 9.00 oo0 Red Ball 11.2... 9.00 Lettuce—In good demand on the following basis: California Iceberg, 4s, per bu. ~-$5.00 Outdoor leaf, oer bu. .......-.... 80c New Potatoes—Virginia stock com- mands $6 per bbl. Onions—Texas Bermudas, $3.75 per crate for yellow and $4 for white; Egyptian, $5.50 per 100 Ib. bag. Oranges—lFancy Sunkist California Valencias are now on the following basis: Me ac aee $7.50 TA 8.00 0 8.00 WO 8 8.00 20 ee 6.50 216 4 6.00 Bee ee 4.50 a 4.25 O66 4.00 Red Ball, 75c cheaper. Peppers—Green, 75c per doz. Pieplant—$1.50 per bu. for home grown. Poultry—Wilson & Company pay as follows this week: Fieavy fowls ..._...._ 4.4... acc Eignt fowle —..._...)_. 2... loc Heavy Broiler _......-. 20 25c Liaht W. b. Beoilers .._.._..._. 18c Radishes—20c per doz. bunches for home grown. Raspberries — Red, $4 50;—16 qt. crates. Spinach—$1.10 per bu. Strawberries—Home grown, $3.50@ $5.75; ‘black, 4 per crate of 16 qts. Sweet Potatoes—$1.75@2 per ham- per for Delaware kiln dried. Tomatoes—Southern stock, 90c per 6 Ib. basket; home grown hot house, $2.25 per 10 Ib. basket. Turnips—60c per doz. bunches. Veal Calves—Wilson & Company pay as follows: Paney 2.0, 17¢ COGG 2 16c NeGGih ooo 13c Poot 10c Watermelons—45@65c for Georgia stock. The crop is reported to be large. —_—_2- +> Guaranteed. Jones answered an advertisement, and sent a dollar for four pairs of socks. When they arrived, he looked them over, and then wrote the advertiser: “Socks received. The patterns are vile. I wouldn't be seen on the streets with them on.” Back came the answer: “What are you objecting to? Didn’t we guarantee you wouldn’t wear them out?” ———> 2 ——- On the occasion of the celebration of the sixtieth anniversary of the con- federation Canada “points with pride” to the fact that, with a population of 9,300,000, her mineral production is equal in value to that of the United States when its population was 38,000,- 000 and that Canadian manufactured goods match those which this country produced when our population was 50,- 000,000. The National Foreign Trade Council notes that in the matter of in- creased trade since 1913 Canada leads the world with a growth of 85 per cent., Australia coming second with an increase of 45 per cent. and the United States third with 31 per cent. OUT AROUND. Things Seen and Heard on a Week End Trip. Four days of superheat, with the thermometer dangling around 90 and reaching 97 on Friday. left the average city worker Saturday with little am- bition to map out the usual Out Around and cover from 100 to 150 miles calling on customers and taking note of surroundings. A family coun- cil decided that Saturday was a good time to open the new suburban home which has been in process of construc- tion at Lamont—fourteen miles out West Leonard street—during the past year. Thirty minutes later we were comfortably installed in the new home located on the main street of the vil- lage, overlooking Grand River, East and West for several miles, with a commanding view of the farming country on the South side of the river for a long distance. I came to Lamont in 1870 from Hudson, where I was born and where I spent the first eleven years of my life. My parents purchased a home on the opposite side of the street and every day about noon I ran across the street to the exact spot I am now writing these lines to watch the steam- boats, Daniel Ball and L. & L. Jenison, pass each other. The distance from Grand Rapids to Grand Haven by river is about forty miles and Lamont is about half way. I naturally formed a strong attachment for this wonder- ful viewpoint and for fifty-seven years I have cherished the ambition of creat- ing a suburban home on this location. From 1851 to 1926—seventy-five years —it was the site of a Congregational church, a historic structure which was the social, civic and religious head- quarters of the village for three-quar- ters of a century. The pastor of the church for many years was the sainted Elder Doolittle, who spent his declin- ing years in the U. B. A. home in Grand Rapids as the honored guest of Park Congregational church, Grand Rapids. Rev. James Ballard, Rev. J. Morgan Smith, Rev. Dan. Bradley and other noted clergymen frequently oc- cupied the pulpit. In. 1862 John Brown, Jr., spoke in the church two evenings when he was raising his regiment of six footers. He secured two recruits in Lamont. During the civil war the church was never locked. At 11 o’clock every day the morning Grand Rapids Democrat was read by the _ village reader and every evening, except Sun- day, the same course was pursued with the Evening Eagle. The people then living in the village and surrounding country were mostly from New Eng- land and York State and were intense- ly patriotic. The women of the town met in the church every day, prepar- ing supplies to send to the brave boys at the front. The little park presented to the village by Thomas B. Wood- bury, who made the first plat of the village, was the scene of consecrated service to the Union when a flag pole was erected and dedicated with ap- propriate services. Old Glory was kept constantly at the apex, day and night, from the day of dedication until the fall of Richmond in April, 1865. MICHIGAN TRADESMAN During the years I lived in Lamont I attended the Congregational church and was a member of Jacob Phillips’ class in the Sunday school. I have kept my eye on the church all these years, fully convinced that the view from that location in the most beauti- ful and comprehensive of any view- point in Michigan, with the single exception of the high elevation on the ridge road between Traverse City and Old Mission on the Old Mission penin- sula, which Dr. Wishart, who is fa- mous as a globe trotter, insists is the finest landscape view in the world. I hope every reader of the Tradesman who has not seen this wonderful sight will avail himself of this privilege at the earliest opportunity. On a clear day seven different bodies of water can be distinctly seen with the naked eye. On account of the death and re- moval of most of the sturdy men and women who founded the church, no regular religious services have been held in the church for several years. At one time it was deeded to repre- sentatives of Hope College, Holland, conditional on regular services being maintained by the Dutch Reformed denomination. It was soon found that the Christian Reformed church was so strong in the village and vicinity that the Dutch Reformed could not gain a foothold, so the property was deeded back to the two trustees who conduct- Five years ago these trustees requested me to buy the church, which I was very glad to do. Pending the improvement of the prop- erty, I gave the village free use of the church for its public library, for pub- lic meetings, revivals and funerals. Sev- eral evening meetings were ‘heid in the church under my _ auspices. Capt. Belknap devoted one evening to a pre- sentation of the part Ottawa county took in the civil war. Rev. Mel. Trot- ter gave one of his inspiring religious appeals and Will Moody, son _ of Dwight Moody, of Moody and Sankey fame, made an address appropriate to ed the negotiations. the occasion. The only condition insisted on by the trustees, in addition to the cash payment involved, was that the church be torn down and the material used in the construction of a residence. The trustees did not want the property to be used for a garage or any other com- mercial purpose. Realizing that the unusual location involved an architectural problem which no ordinary architect could work out, it was decided to place the matter in the hands of Benjamin & Benjamin, because of the study they have given that phase of the matter and the ex- perience they have had in creating beautiful homes to fit unusual sur- roundings. They concluded that a Swiss chalet would fit into the land- scape better than any other type of architecture. This conclusion met our approval and they were commissioned to put their ideas into execution. They put us off a year in order to complete the half million dollar home they have created for W. K. Kellogg on the North end of Gull Lake. They plan- ned a house with uncut field stone up to the second floor and wood above, July 6, 1927 With the Price Established through the manufacturers’ advertising your selling cost is less and profits more. Your customers recognize that the price is right when it is plainly shown on the label and in the advertising as it is in KG Baking Powder Same Price 25 ounces for 25c or over 3§ years You save time and selling expense in featuring such brands as K C. Besides your profits are protected. Millions of Pounds Used by the (government July 6, 1927 MICHIGAN TRADESMAN 7 four rooms and garage in the base- ment, four rooms and sun porch on the first floor, five sleeping rooms and three bath rooms, with a large sleep- ing porch on the second floor and maid’s apartments on the third floor. The construction of the house was placed in the hands of G. J. Heckman, who has carried out the ideas formu- lated by the architects with singular fidelity and great thoroughness. Neither architects nor builder have reason to be ashamed of their handiwork. I have always wanted a summer home on the East shore of Lake Michigan, but I believe I am going to find the Lamont habitation will answer every purpose and afford a winter home as well, if we ever tire of the hum- drum and turmoil of city life and wish to seek surcease in a village environ- ment which has all the pleasures and advantages of the country. I believe this suburban home, in which I hope to spend at least half my time when not engaged at the office, will prolong my life because of the outdoor air and exercise it will afford, the change of scene involved in the ride to and from my work, and the beautiful manifestations of nature which will inspire me to get in close harmony with God’s wonderful handi- work and so shape my writing that it will be in keeping with His eternal purpose. The present generation can hardly realize the part played by river traffic sixty years ago. All of the towns be- tween Grand Rapids and Grand Haven were then energetic trading points, re- ceiving their supplies almost wholly by boat during the summer season. The country on both sides of the river was a great fruit region and every after- noon during the summer and fall 4 steamboat came up the river as far as Lamont to pick up the strawberries raspberries, cherries, blackberries peaches, pears, plums, grapes and ap- ples which found a hungry market in Chicago and Milwaukee the next morning. Propellers, usually with barges, were constantly in evidence, conveying lumber, shingles, ties, posts. telegraph poles and tan bark to dis- tant markets. Sturgeon fishing was an important secondary industry at many points on the river. With the growth of the railway points parallel to the river the dependance on water transportation shrunk in importance and usefulness and many flourishing towns are now So nearly extinct that in some cases their names are for- gotten and their locations are obliter- ated. I am told that in Germany rivers no larger than the Grand are utilized by light draft boats whict make regular trips, carrying both pas- sengers and freight. They are used largely by tourists of the middle class who seek an intimate knowledge ot the people who reside on the rivers Stops are made at towns en route long enough to enable tourists to explore the villages and cities and glean muck interesting information which they could never obtain from the large cen- ters of population where the inhabitants have naturally become very sophisti- cated. William E. Curtis, the noted world traveler of the Chicago Record, in- sisted that the scenery on the Hudson River from Albany to New York is the finest of the kind in the world. He said the Rhine and the Rhone were tame compared with the Hudson. On one occasion he was prevailed upon to make the trip down Grand River from Grand Rapids to Grand Haven. He wrote it up in the Record as one of the most interesting trips he had ever made. I confidently expect to see the time when some one will install a line of fast and comfortable motor boats which can cover the forty mile trij inside of four or five hours at a nom- inal expense. I believe that such a trip would be as popular as the aero- plane trip between Grand Rapids anc Detroit is proving to be. When I lived in Lamont there were three good sized ness on the lower level near the river and grouped near the whic} spanned the river at Lamont at tha time—the only bridge between Grand Rapids and Grand Haven except the railway bridge at Spoonville. The general stores were owned by George Luther and Myron Hedges and_ the drug store by Scott & Walling. Later a hardware store was added to the col- lection by Charles Pittman. The only stores on the higher level—Broadway —were a tailor shop and a gun anc ammunition store. I think all of the men conducted these establish- ments have gone to their reward. E. A. Stowe. —_+- > Tobacco As Plant Food Writers of articles advocating the use of shredded tobacco stems for the elimination of soil insects have not gone into is merits to the extent it deserves. stores doing busi bridge who Several years ago I had occasion to visit the tobacco district of Connecti- cut where tobacco growers were plow- ing the stems into the soil. I learned from them that these stems were rich in nicotine, and that tobacco was one of the greatest nitrogen sucking plants, producing a natural weedless fertil- ize. With this information I began to work with tobacco on lawns and greens. For two years, while greens- keeper of a large golf club, I used it in my work with wonderfui results, and succeeded in eliminating ants, crab beetles and other insects, and further had great success in growing garden plants. Florists and gardeners are in the growing of chrysanthemunis, roses and find that it is controlling the using it asters and helpful in pupal state in the soil. insects in My experience has shown that the use of tobacco produces a rich heal- thy gren for lawns, with a stronger growth, and stronger plants with richer bloom and foliage in the gar- den. While all tobacco is good, my experience has shown that shredded stems or fine dust as preferable for golf greens or lawns, as it quickly disintegrates releasing its chemical properties and nicotine rapidly, leav- ing no refuse. This information may be of help at a season of the year when the in- sect problem is one of the worst pests with which the average gardener has ot contend. Tobacco may be used at any time, but best results are attained from its use in the early Spring, before in- sects pupate. Lawns may be mulch- ed in the Fall and tobacco will be found not only a good mu'ch, but a tonic fertilizer and insecticide as well. V. L. Delmarlie. ——-—-2 2 It is the cheery worker who suc- No even do well, in the midst of or nagging. Wherefore, work, work as cheerily as you can. And do not put even a straw in the way of others. ceeds. one can do his best, or worry when you Ge Bott's. Kream FrydKaKes DECIDEDLY BETTER Grand Rapids Cream Fried Cake Co. Grand Rapids, Mich. It all boils down to this ~ “Women, more than ever before, are insisting on the brands they know AND DEL MONTE brings you their business Here are just a few of many reasons: J. Highest quality fruit—the best of each variety. 2. Beyond question, the best known line of canned fruits on the market, 3. One brand name foria wide list of foods. 4. Right today, the largest advertising campaign ever put behind canned fruits, CONCENTRATE ON DEL MONTE—AND PLAN FOR THE BIG- GEST YEAR YOU HAVE EVER HAD ON CANNED FRUITS cn DEL MONTE Peaches cAlso~ Sliced Peaches Sliced Pineapple Crushed Pineapple Apricots, Pears Plums, Berries Fruits for Salad Cherries, Etc. MICHIGAN TRADESYVAN July 6, 1927 A PRESIDENT’S VACATION. When is a vacation not a vacation? When it is taken by a President of the United States. The very choice of President Coolidge’s vacation spot proves the accuracy of this answer. If there had been no politico-agricultural problem there would have been no summer White House in the Black Hills. The lack of leisure that doth hedge a President is shown anew by Mr. Coolidge’s statement regarding the Philippines. One would think that if there was any problem which could safely be forgotten for the hot weeks it was the Philippine problem. But no; there it is on Mr. Coolidge’s door- step just as if he were back in Wash- ington. Perhaps it is partly the newspaper correspondents clamoring for the daily “story.” Even an unresponsive New Englander finally feels a bit of sym- pathy for these harassed men, it may be, and tries to scratch up something. Anyhow, General Wood has had his conference with the President and as a result Mr. Coolidge advocates the es- tablishment of a civil bureau for the administration of all our insular pos- sessions. Colonel Thompson’s report contained such a recommendation, as did the ill-fated which rearranged the activities of the Government at Washington, to the more than one re-organization _ bill disgruntlement of Cabinet official. In the re-organization bill the super- vision of the insular possessions was placed in the Department of State President Coolidge is inclined to be- lieve that it might properly be placed in the Department of the Interior. In- sular possessions would seem to be- long rather to a department of the exterior, but Alaska is looked after by the Interior and so there is precedent for allocation of the Philippines and the rest to that department. Yesterday the farm problem, to-day the Philippines, to-morrow the arms conference, the next day some other bit of recreation. So runs a President's vacation away. PERPLEXING PROBLEMS. Two national conventions of gro- cers, one of wholesalers and the other of retailers, were recently held at the same time in Omaha, and each dis- cussed its own peculiar problems. The wholesalers are up aginst the same proposition as confronts those in other lines of industry. This is the need of demonstrating their usefulness as distributors of merchandise. Unless they can show that their work is nec- essary to the retailers and producers, they appear simply in the role of toll- takers. The wholesale grocers, judg- ing from the tenor of their discussions, are fully alive to this situation and are taking measures to show that they are performing a real service for which they are entitled to be paid. By act- ing as local reservoirs of supply they save warehousing and other charges to the producers and they also relieve the latter of a lot of book-keeping and credit risks. The convenience to the retailer in having sources of supply near by and readily accessible is the service which the wholesaler gives to him. Somewhat different are the prob- lems before the retailer. He is con- tending with the menace of the chain stores, but he is overcoming this in most localities by the personal services he renders. Latterly, however, he has been confronted with some new diffi- culties. The principal of these is the encroachment of other kinds of stores in an effort to get business away from him. Suet competition comes mostly from urug stores, which are selling many articles formerly considered as part of the ~_.ail grocer’s stock in trade. Ana, not content with this, the drug people have been trying to get legislation in twenty-six of the states preventing the sale of proprietary medicines and household remedies by any except registered pharmacists. In many of the states the effort is to prevent the sale by grocers of such things as bay rum, bicarbonate of soda, cream of tartar, fly parer, ete. ETHICS IN BUSINESS. Since the deflation period of a few years ago much has been heard in busi- ness circles of the adoption of so- called codes of ethics for use in vari- ous lines of industry. One branch of trade after another has been solemnly resolving to do or not to do certain things. These include the unwarranted cancellation of orders and unjustified return of goods, misrepresentation of the contents or quality of merchandise, efforts to get un-earned discounts or to change the terms of contracts entered into and similar departures from what should be the usual course. There is no argument that can be advanced to make any of the things appear proper, or even legal for that matter. The in- stances merely are evidences of at- tempts to secure advantages to per- sons not entitled to them or to en- able them to avert the consequences of their lack of foresight or judgment. Many buyers want to get out of a bad bargain and try to do so by repudiat- ing their obligations, while makers of goods try to deceive purchasers by misrepresentations. There are, of course, legal remedies in most of such cases, but there is often a hesitancy in resorting to them because that would mean severance of future relations be- tween buyer and seller. It is rather hummiliating, however, that it should be deemed necessary to formulate ethical codes in order to obtain fair and honest dealings between men. In an old and familiar story of an abused mate aboard a whaler, he was con- gratulated by the arbitrary captain when sighting a school of the sea mammals. His retort was: “I don’t want nothing except common civility and that of the commonest kind.” It might be paraphrased that all that business wants is “common honesty and that of the commonest kind.” This, after all, is the basis of the so-called ethical codes. TARIFF ON MAPLE SUGAR. It is a poor as well as an unusual week when the Tariff Commission does not take up some proposition to advance import duties. The complais- ance with which it lends its aid to such attempts and the extreme willingness of President Coolidge to take advan- tage of any pretext for making the tariff barrier higher have encouraged applicants to put in their claims. Re- cently attention was called to the absurdity of the increase in duty made in the case of Swiss cheese for the benefit of those who manufacture an imitation of it in this country, although the original sells at a higher price than the counterfeit. Almost as absurd an instance is one on which a hearing will be had on July 19 before the Tariff Commission at Washington. The sub- jects of this are maple sugar and syrup, on which some persons are try- ing to get a 50 per cent. advance in duties. The present impost on them is 4 cents a pound. Under the Payne- Aldrich tariff the duty was the same as now. It was reduced to 3 cents a pound by the Underwood tariff. The proposition now is to raise the duty to 6 cents per pound. What the provoca- tion for this is hard to see. In the four months ended with April—the latest for which figures are available— the imports only amounted to 255,439 pounds as against 689,329 pounds in the same period last year. The ex- ports were also several times greater than the imports. The enquiry which the Commission has set on foot is to ascertain the difference in production costs of the sugar and syrup here and abroad, the last-mentioned term mean- ing Canada, from which the imports come. As these costs vary both here and in the Dominion, and as there is no real method for determining them, the mental gyrations of the Commis- sion promise to be as inconclusive as they were in the case of Swiss cheese. COTTON CONDITIONS. Prices of cotton continue to reflect the hopes or self-interest of dealers and speculators because there is as yet no real basis on which a fair estimate of the growing crop can be determined. Under the circumstances an exagger- ated importance is often placed on some vagary of weather or the possible ravages of the boll weevil. There has also been some incitement to indulge in prophecies as to the acreage under cultivation and deduce from these the possible yield. The first official esti- mate of acreage is to be made public on Saturday morning and is likely to be more or less. tentative. Certain things appear to be generally accepted. One is that the crop is about a fort- night behind in most localities. An- other is that the chances favor a light- er crop than usual of staple cotton. A couple of months hence there may be a different story. Mill consumption here as well as abroad has been quite heavy, but there is room for the belief that some of the large exports have gone into reserve. Among the do- mestic mills the Southern ones are now consuming about two-thirds of the cotton used. The firmness of the quotations on cotton is gradually hav- ing its effect on the prices of cotton goods, especially of those for which there is much of a demand. Gray goods, although not bought in any great quantity, are staying at the re- cent levels. Finished fabrics are being delivered on old orders mostly and there are intimations of rises in price before long. Several lines of heavy- weight underwear have been advanced, and so also have certain kinds of hos- iery. Cotton balbriggan lines for the new season will open on July 18. WOOLS AND WOOLENS. A period of somewhat greater activ- Last week some sales were had at Brisbane, Australia, the main feature of which was buying by Russian interests, re- gardless of the breach of relations be- tween Great Britain and the Soviet. On Tuesday the auction sales of colonial wools will be resumed at Lon- don. The offerings will make up a total of 141,500 bales and the sales will continue until July 21. Included in the offerings are 52,650 bales of Australian wool, 65,200 from New Zealand, 4,650 from South Africa and 17,100 from South America. A little more active trading is reported in this country. mainly on the domestic clip, but with no change in prices. Wool imports ity in wool buying is at hand. ‘for the week ended June 25 totaled 3,435,872 pounds, of which 2,358,225 pounds were carpet wool. Wool con- sumed in May, in the establishments reporting to the Department of Com- merce, amounted to 44,338,043 pounds, grease equivalent. This compares with 43,970,805 and 36,236,741 pounds re- ported for April last and for May, 1926, respectively. In certain men’s fabrics the domestic mills have been doing a good business, but sales in general are restricted by the slowness of retail clothiers to put in their orders for Fall, they being inclined to wait until they have made better disposition of seasonal goods. Women’s fabrics are moving somewhat more briskly than they did. Advances in price have been made in some of them in which interest was very apparent. The real volume ‘buying, however, is yet to come. DRY GOODS CONDITIONS. Making of inventories and prepara- tion of goods for next Spring usually mark the week before the Fourth of July, and this was the case to some extent last week. But this was not all. Owing to the backwardness of the season in many parts of the country and the dilatory and piecemeal habit of buying, there is a lot of marketing yet to do for Fall requirements, to say nothing of the filling in for Summer So, different kinds of merchan- dise are and will continue for a time to be called for, making an overlapping of seasonal buying or a merging of one season into another. There is no expectation that they will change their cautious buying policy, a fact that pro- ducers are keeping in mind. Consumer purchasing, though spurred up by the nearness of to-morrow’s holiday, con- tinued to be hampered by the weather of most of last week. Unless there is soon a rise in temperature that gives promise of continuance, the disposi- tion will be strong on the part of some to start clearance sales in order to get rid of seasonable merchandise. oceans senses It may take more backbone to re- sist the temptation to make an im- portant though unwise purchase, but it takes more brains to resist the tem- tations to little needless purchases. needs. + July 6, 1927 MICHIGAN TRADESMAN MILLION ADVERTISING MESSAGES in six months~just bound to make your customers more = PINEAPPLE HUNGRY” Particularly when they are sure-fire selling ads like these! ‘Vouid expect Re aie . Prominent chefs telling how they make favorite pee } ig , : Prncapple dishes Hawaiian Pineapple dishes! Housewives telling how good they are! Chefs’ pictures, housewives’ pictures, and interesting comments—galore! Best of all is the fact that these advertisements are going to practically every family of good pur- chasing power in the United States. That means the family next door, the family upstairs, and most of the families up and down the block. Every month this dominant national advertising is helping you sell more goods. Don’t forget that the dealer who ties up to this advertising is sure to be the one who profits . most. Here are three suggestions for increasing your Pineapple profits: eet scat Nhe alee emct Were eds them 4 have helped make. i . 4 ‘ _ The Broadmoors © Ist: Paste copies of the color ads in your window (write us Bes for broadside containing extra copies, or clip one out of Ladies’ Home Journal, Woman’s Home Companion, Good Housekeeping, McCall’s, Pictorial Review, De- lineator, Modern Priscilla or People’s Home Journal). 2nd: Pyramid cans of Hawaiian Pineapple in your windows and on your counters—with price tickets quoting mixed dozens or half dozens— Crushed and Sliced. 3rd: Write to us now while you think of it for free window trim material and colorful sales-building display. LET’S ALL WORK TOGETHER FOR A RECORD BREAKING 1927. ASSOCIATION OF HAWAIIAN PINEAPPLE CANNERS # 451 MONTGOMERY ST., SAN FRANCISCO, CALIF —For sundaes, ices, pies,cake filling, salads and hundreds of made- up dishes. ie quick desserts and palads 10 SHOE MARKET A Folder To Mail Out in July. What are you going to do with your mailing list in July? It should cer- tainly be cultivated, and no doubt you will want to send out a letter. But will that be enough? July is vacation season. Why not plan a folder built around the appeal of new footwear for vacation time? Not a folder dealing only in general- ities; for we don’t believe such a fold- er will produce enough at this time to pay for the postage. Our idea of a real Vacation Foot- wear folder is one that shows just as many of the actual styles in your stock as you can possibly illustrate, and we believe a very effective mail- ing piece of this kind could be pro- duced by planning an accordion fold with each page the size that will slip conveniently into an ordinary letter envelope. We would illustrate one shoe on each page, with a brief description and the price, using for the illustration either the cut furnished by the manu- facturer, or simple pen and ink draw- ings, made locally. The advantage of this accordion fold design is that you can have as many pages is you wish, varying the number without as much difficulty as you en- counter in a booklet. And this kind of a folder when opened out so that all pages on one side are visible, makes a very striking display—much more so than is possible with a booklet. We would not want to print our folder on white paper, in black. That might seem rather ordinary. We would probably choose a light green or an India tint stock. If we used green paper we would print in brown. If our paper was India tint, a green ink would produce a very pleasing effect. We would rather not use a glossy paper, unless we had the sort of cuts known as halftones, with a fine screen that requires a glossy surface. We would rather use a dull finish stock, perhaps the sort of paper a printer describes as “egg shell.” ——>-- Did You Ever Try This Idea. A shoe merchant recently outlined to us a little idea he has put into effect in his store that pays him well for the little it costs him. When he sells a pair of shoes he suggests that the purchaser wear the new ones and leave the old pair he has been wearing to be shined and later delivered to the home. If the cus- tomer is not willing to do this he al- ways suggestes that they step to the rear and enjoy a free shine before leaving the store. When a pair of shoes are left for repairs they are always neatly polished after the repairs are done. This not only pleases the customer but gives him the impression of an unusually good repair job, and the evidence that it pays is seen in the volume of busi- ness his store enjoys. ————»-2-. Gives Away Plants. A shoet retailer in a Missouri town while talking with a friend in the nursery business discovered this man was overstocked with potted plants, MICHIGAN TRADESMAN many of which were in bloom. The shoe man had a bright idea. He secured a quantity of these plants and arranged them on a table in the front of his store. When a woman purchased shoes he invited her to step over to the table and select any plant she desired, free of charge. The offer was not advertised in any way because he did not know how long he would be able to continue it, but the news soon spread around and there was a very definite and notice- able increase in shoe sales in the wo- men’s department. —_+-.___ Shoe Prices Still Rising. Shoe prices continue to advance, in keeping with the higher market for hides and leathers. They represent a rise of about 8 per cent. from the time the increase set in. Additional in- creases are due about Aug. 1 as, even at the advanced levels, shoe prices still show a discrepancy on the basis of leather costs. While June sales have been better than those of May for the most part, there is not much feature to them. Retailers are starting to buy for Fall in a noticeable way, and in this buying the nearest approach to a fea- ture is the more active movement of women’s and misses’ oxfords. ‘Tennis goods” are selling freely for immediate shipment, both with crepe and hard rubber soles. —_2>-+—___ Getting a Good Mailing List. In several of the smaller cities of Illinois, and Indiana, recently we have heard of organizations such as the Lion’s Club taking a census of the town. The value of such a thing is appar- ent, it is thoroughly and carefully done, and if the information to be obtained is planned to be of most value to those who are to have it. A perfect mailing list can be secur- ed, and that is to most merchants of prime importance. If such a move is sponsored by an organization, the ex- pense is spread so it is not burdensome to anyone, and the information is ac- cessible to all. — > +. Color Trends in Fall Silks. Early color preferences in silks for Fall are now shaping up, with blues much in the lead. Blues of greenish, purple and navy tints are outstanding. Beige is a close second. Greens, in- cluding the yellow and bluish hues, rank third as a group. Grays follow, with reds, browns and pink tones se- lected in the order mentioned. In the individual shades most business has been placed thus far in a navy blue, a beige and a platinum gray. Sellers are watching the color trend very closely and the next few weeks are expected to show a strongly defined Swing, with blues continuing their favor at least for the early part of the season. —_+-+.____ Confident on Novelty Jewelry. New lines of novelty jewelry and dress accessories are about ready and will be available for buyers beginning next week. Importers and manufac- turers say the new offerings will be extremely comprehensive, indicating their confidence in an extremely active Fall and holiday season. The belief is that the demand will be spread over a number of items, rather than con- centrated on single ones as has been the case in some seasons past. Pearl necklaces are counted on to have a strong vogue. Your Next Tire Be a Corduroy --Built as good as the best and 3 then made better by the addition of Sidewall Protection THE CORDUROY TIRE CO. GRAND RAPIDS, MICHIGAN Sidewall Pr G. U. S. PAT. OFFICE) Added Reinforcement. An original Patented and Visible Plus Feature BIXBY OFFICE SUPPLY COMPANY GRAND RAPIDS, MICHIGAN FOR GOOD DRY CLEANING 116 E. Fulton St. Phone 4348 GRAND RAPIDS, MICH. Henry Smith FLORAL Co. Inc. 52 Monroe Avenue GRAND RAPIDS Phone 9-3281 July 6, 1927 PS as Ok Os 9k Pd OS Os Os a om K ae ARE YOU INTERESTED |! IN IMPROVING THE | { APPEARANCE OF ! YOUR STORE 1 We can help you. We can } supply you with: { } New Opera Chairs l Fitting Stools } Show Cases ] You will always find our Findings Stock complete in l ! staples, also latest novelty } ! creations. ! ! 4 BEN KRAUSE Co. 20 Ionia Avenue GRAND RAPIDS, MICH. ed MERCHANTS: We are offering a New “Sports Boot” Built two ways. Style 972—16 in. Soft Black Elk Pac Style 977—16 in. Soft Tan Retan Pac Both snug at the ankle and calf. Both Good- year Welts at prices that insure good profit and quick turnover. Herold-Bertsch Shoe Company GRAND RAPIDS, MICHIGAN Manufacturers of Quality Footwear Since 1892 MICHIGAN SHOE DEALERS MUTUAL FIRE INSURANCE Company LANSING, MICHIGAN Prompt Adjustments Write L. H. BAKER, Secy-Treas. P. O. Box 549 LANSING, MICH. July 6, 1927 MICHIGAN TRADESMAN il Prohibition Not a Party Question. Grandville, June 27—As the time for another National election draws near the question as to what great principle is at stake is being discussed. The Democrats are a unit in declaring that Al Smith, the genial governor of New York, is a very prominent candidate. There would be no doubt of his nomination next year were it not for his stand on the Volstead act. He is an out and out wet, and because of this will not be nominated. ; Is this question of as much im- portance as was the question of slavery half a century and more ago? Is there likely to be a new alignment of men and parties should one of the present organizations throw down the gauntlet and defy the temperance sentiment of the country by placing a non-Volstead plank in its platform? : Senator Ferris is quoted as saying prohibition will be the issue next year. Other Democrats believe the same, while a majority are inclined to dis- miss the subject with the statement that neither of the big parties will cut loose from sound sense and defy the home element by advocating a return to the saloon. The latter are probably right. This country is too deeply in love with its home interests to think of going head- long back into the dark ages of public liquor selling. Let whichever party nominate a whisky man and that can- didate is assured of deteat in advance. Many men who love their bitters will still hesitate to return the Nation back to the power of the salcons. In fact it would astonish you to know how many whisky bibbers voted prohibition when that question came up. Those who talk glibly of Al Smith are not so sure of their premises. The old slogan of dare to do right is upper- most in the minds of the people. Mil- lions of women voters, should that question come up, will go to the polls, and aided by their husbands, sons, brothers and sweethearts, wipe out for good and all the last vestige of the liquor traffic which is now being car- ried on by detestable bootleggers. It would indeed be a blessing should the parties choose sides on national prohibition. The voters would then be able to demonstrate to those who assert Volsteadism was forced on the country by deceit and chicanery the fact that there is in this country to- day an overwhelming majority behind the prohibition amendment to the Con- stitution, and that he who hopes to again get his tipple across an open bar is counting without his host. The counry owes it to itself to fetch this question to a popular vote, and show to these wild talking wets on what a flimsy foundation they stand. This is not likely to be done, however, as a party question. Neither of the parties will DARE make prohibition the issue next year. Those who claim that this is the only real issue tc be threshed out in the next campaign do not understand the spirit of our best citizens, nor the spirit of the feminine half of the American voting population. Whatever the women of America oppose, armed as the now are with the ballot, cannot go thrcugh, no matter which party espouses it. There is no more possibility of prohibition being made the issue than there is of the Mississippi going dry during the flood season. The wisest politicians in both parties understand this, hence prohibition will NOT be the issue next year. Undoubtedly this question has got to be fought out in some way, how- ever, and that perhaps by a re-submit- tal of the Volstead act so as to silence the contention that prohibition is a failure, and that more liquor is drunk to-day than ever before. Prohibition is not a failure, even though there are bootleggers in too many quarters for the good of the public. These must, and eventually will be wiped out of existence. The saying that the prohibition law is a failure because it has not been en- forced in every instance is similar to saying that laws against arson, murder and other crimes have failed, as they have in some instances. No law can be completely enforced. No doubt the Volstead law has been more sinned against than some other laws on the statute books, but that it is a failure is not susceptible of proof. Some officials have been derelict in their duty no doubt. Such must be carefully watched and when the next election rolls around carefully weeded out. In some respects this enforcement of anti-liquor laws is a question of ap- petite which has been known to lead even respectable citizens into doing that which will not bear the light of investigation. The fact that the Volstead law was not slipped through on the sly, and that it is not the invention of any po- litical party, is evidenced from the fact that the large majority by which it was adopted was manifest in every part of the Union, North, South, East and West. _It is this fact that precludes the like- lihood of either party adopting anti- Volsteadism as a part of its national platform next year. One party has the solid South at its beck and nod, and yet a large percentage of prohibi- tion ratification votes came from this quarter. _ For Democrats to defy the solid South would be to commit party suicide. It will not be done. As for the Re- publicans, they could appeal to the country on such a question as anti- nullifiers of the Constitution and win out in nine-tenths of the states of this Union. With all these facts staring them in the face it is the height of folly to expect a beer and wine plank in either national platform. Old Timer. >> To Suppress Duplicate Brands. Speaking of grocers pushing one brand to the exclusion of others sug- gests that a prominen: Brooklyn gro- cer submitted at the recent New York State Wholesalers’ convention a resolu- tion to this effect, but which did not come up for action. His suggestion read: “The suggestion is that if each re- tail grocer would feature one brand of quality and extra standard products he would have the greater purchasing power in the larger quality of goods from the one or two wholesale grocer salesmen. It would reduce the cost of wholesale merchandising, and_ this will enable the retailer, through his larger purchases, to buy his merchan- dise at a better figure than if he dis- tributes his trade among so many sales- men. “Featuring one brand throughout the year—and he should select a good one—will enable his customers to buy by brand alone and not be'so confused in receiving one brand at this time and the next time she visits the store to have another brand offered to her. “Explanations, etc., usually take up tme and mar the confidence his cus- tomers have in the judgment of the re- tailer by changing his brand so often. seo James F. Graham, dealer in general merchandise at Bad Axe, renews his subscription to the Tradesman, saying, “T appreciate the Tradesman the most ef any trade journal that J read,” WHITE HOUSE COFFEE Test it by your own Taste! You can best sell a product that you yourself like best. Test White House Coffee in your own home. Compare it with any other high grade coffee—bar none! We leave the judg- ment to you. We know you will recommend, FIRST. this coffee that is the fruit of 40 years’ experience in blending and roasting the choicest coffee bean the world produces. The Flavor Is Roasted In! COFFEE DWINELL- WRIGHT COMPANY Boston - Chicago DWINELL-WRIGHT COMPANY Michigan Distributors—LEE & CADY Portsmouth, Va. WoRDEN GROCER COMPANY The Prompt Shippers Don’t hesitate to recommend 7 PAW CG Dts SALAD DRESSING Wonderful Spread for the Kiddies Bread aR mare U I It"makes" friends for the dealer WORDEN GROCER COMPANY Wholesalers for Fifty-seven Years OTTAWA at WESTON GRAND RAPIDS THE MICHIGAN TRUST COMPANY, Receiver 12 MICHIGAN TRADESMAN July 6, 1927 FINANCIAL _ When To Buy Oil Securities. Whether or not the prices of oil se- curities have fully discounted the de- pression resulting from overproduction is a question frequently asked recently as a result of the establishment of sev- eral new low records for the year in shares of important producers. Observers who insisted the bottom had been reached several weeks ago, when prices showed some signs of stiffening, attach little significance to the recent sagging tendency in such speculative favorites as Marland and Phillips. It is their contention that the decline certainly cannot go much further, even though there may be no immediate recovery. They believe that a point or two at current levels will mean little when the industry has turned the corner and stocks begin to reflect the improvement that must even- tually follow. Bonds, it is interesting to note, have shown a tendency to hold steadier. reflecting semi-speculative buying by investors willing to assume some risks, but unwilling to place their funds in non-dividend paying shares. Issues carrying attractive conversion priv- ileges or purchase warrants have been in favor, for they offer an element of speculation that has proved popular in recent years. The prolific Seminole area, near Tulsa, Okla., which was brought into production less than a year ago, has turned out to be a boomerang for stocks of many producers. When the field was first opened its immediate success stimulated demand for stocks of the companies operating there, but other concerns rushed in, and the con- sequent competition in drilling new wells resulted in such a steady rise in output that prices of oil declined rap- idly early this year. The average price of crude oil has fallen in the last six months about one-third, to $1.40 a bar- rel, while gasoline at wholesale has lost about the same margin. Naturally earnings of producers and refiners have dwindled, especially in the second quarter. Speculators will watch with interest the quarterly re- ports of the leading companies, soon to be issued for the three months end- ing June 30. They are expected to make a dismal showing, and in some quarters it is believe recent liquida- tion has been in anticipation of the unfavorable figures. Such companies as were strong in cash or were able to borrow advantageously to strengthen their position doubtlessly will benefit from current low prices, and these profits will be shown at some future date. i Hopes expressed earlier in the year that increased seasonal demand for oil and gasoline would absorb the oversupply, are gradually disappear- ing, as it becomes more apparent that consumption will not be so much be- yond production as to have any sub- Stantial effect on the accumulated sur- plus. Observers now !ook for the re- covery to be delayed at least until the end of the year, and ordinarily the colder weather brings a slackening in demand for refined oils, Determined efforts have been made in the industry, however, to check wasteful production, and, although the attempt to call a halt in the Seminole area proved disappointing to those who had expected co-operation in curtail- ing output, important producers are more willing than ever to avoid pro- duction wherever possible. Still, the search for new producing fields goes on. Wildcatting is especial- ly active in Texas, where cheap pro- duction is sought by those who can afford it in the endeavor to make money despite current low prices for oil. William Russell White. —_2-+—___ Dearer Money Is a Possibility. The time is at hand when call money rates may be expected to tighten from the pressure of seasonal influences. Few bull markets in history have ben- efited so materially from the ease in money as the one recently under way. That is why the financial district fol- lows money trends so closely at the moment, and why market sentiment might easily become depressed by any sudden advance. If the movement runs true to form call funds will be- come dearer in the next ten days but those who understand what is back of the upturn will not be frightened. Even in Wall Street bankers find it easy to forget that around this season of the year money rates usually harden. After holding near 4 per cent. for a period last year money rose to 5 per cent. in the last few days of June. After holding in the neighborhood of 4 per cent. for weeks in 1925 it rose above 5 per cent. in the last days of June The advance in 1924 did not come un- til the last day of the month and early in July. When the curves on call money rates for the last four years are compared the 1927 line presents a pic- ture of stability not seen in any of the three preceding years, or, for that mat- ter, at any time since the war. The usual advance of February and March and the usual decline in April did not occur this year. Faithfully the daily level of call money has clung to the 4 per cent. line so far in 1927 without any Significant deviation. Just as the usual seasonal tendencies have been reduced to a minimum or entirely eliminated in early 1927 it may be that money from now on will not harden so perceptibly as it has in past years. If it does not that will make the 1927 story of money all the more remarkable. The fact remains that demands for funds with which to move the agricultural crops will multiply from now on and the natural expec- tation of any immediate change in the rediscount rate of the Federal Reserve Bank of New York has been abandon- ed. In its last bulletin the Federal Re- serve Board: very plainly called atten- tion to the effective plan available to the reserve bank for tightening money. The unprecedented expansion in member bank credit since the begin- ning of the year has, thanks to our gold imports, been built without re- sort to borrowings from the reserve banks. The banks have maintained a large volume of indebtedness and could quickly withdraw the sale of these securities if such a move became necessary, To a greater degree than = Investment Securities E. H. Rollins & Sons Founded 1876 Dime Bank Building, Detroit Michigan Trust Building, Grand Rapids New York San Francisco Boston Denver Chicago Los Angeles Kent State Bank “The Home for Savings” With Capital and Surplus of Two Million Dollars and resources exceeding Twenty-Three Million Dollars, invites your banking business in any of its departments, assuring you of Safety as well as courteous treatment. Banking by Mail Made Easy. Fenton Davis & Boyle Investment Bankers GRAND RAPIDS Grand Rapids National Bank Buliding Phone 421 Detroit 2056 Buhl Building Chicago First National Bank Building GRAND RAPIDS NATIONAL BANK Established 1860—Incorporated 1865 NINE COMMUNITY BRANCHES GRAND RAPIDS NATIONAL COMPANY Investment Securities Affiliated with Grand Rapids National Bank “The Bank on the Square” ASK MR. STOWE He Knows What Our Collection Service Is Only one small service charge. No extra commissions, Attorney fees, List- ing fees or any other extras. References: Any Bank or Chamter of Commerce of Battle Creek, Mich., or this paper. Merchants’ Creditors Association of U. S. Suite 304 Ward Building, ‘Battle Creek, Michigan For your protection we are bonded by the Fidelity & Casualty Company of New. York City, RO a ea es July 6, 1927 is commonly appreciated the movement of international funds depends upon the policies of the various central banks. That is why the approaching conference in this country between the heads of central banks is important. It does not mean that any great change will be made overnight. That these authorities will informally map out a general policy for the future in the interest of all concerned is to be ex- pected, however, and in fact hoped. Paul Willard Garrett. [Copyrighted, 1927] —_2+- > How Frank W. Blair Became Inter- ested in Aviation. Written for the Tradesman. The story of my interest in aviation is the story of my acquaintance with Captain Ray Collins. It is more his story than mine. Likewise, the story is decidedly more personal than finan- cial. Mr. Collins came to work for our company in April of 1925. He had had eight years of service in the army, with a record of exceptional credit. Mr. Collins was associated with our new business department and I knew the story of his unusual and remarkable personal courage. Like every other Detroit man, I felt the urge to be of some practical help in the development of commercial aviation. Therefore, one cold after- noon, when Mr. Collins came into my office and told me that he could ar- range for me to try out a new four- passenger enclosed cabin airplane which had been designed by Edward A. Stinson for commercial work and had recently been tested at Mount Clemens, I was anxious to make the most of the opportunity. Mr. Slater and Mr. Reynolds, two other officers of the Union Trust Company, went along with me. It was not a particularly auspicious day for such a trip. The thermometer registered two below zero and it was snowing hard. The first ride we had took about twenty-five minutes. I never enjoyed anything more in my life. When we got back to the ground and Mr. Collins told me they were go- ing to take up a second party and there was room for me on this second trip, I almost broke my leg climbing over the slippery ground getting back into the ship. That was my first experience. But it convinced me of the certainty of the success of commercial aviation. I already had a very definite opinion relative to the aviation ability and the business ability of Mr. Stinson and after this first ride I became a director in the Stinson Airplane Corporation. I think our factory has the record for largest production of commercial air- craft in this country to-day. We have been in business only nine months, yet we have sold and delivered thirty closed cabin airplanes. Our ship was the first to have brakes on the wheels, selfstarter and an_ enclosed heated cabin. Here in Detroit we have the ford- Stout Aircraft Corporation of Marys- ville, and the Hesse Airplane Company of Wyandotte. All of these companies are doing well in the production of commercial aircraft, MICHIGAN It is now two years since I first be- came interested in commercial aviation. A great change has come over the pub- lic mind relative to its possible de- velopment since that time. From a banking standpoint, I realize that my interest was something of an innova- tion. I felt as I always do relative to any business proposition which re- quires vision, that it must be given an opportunity for development. The Union Trust Company had a small share in fostering the automobile industry in Detroit and we have been rather active in fostering the develop- ment of airmail and commercial avia- tion as an institution. My personal interests are those of Vice-President of the Northwest Airways and Air Mail Contract line, which operates be- tween St. Paul and Chicago. In April, when Dudley Waters. of Grand Rapids, and Mr. Collins and Mr. Flo, of our Union Trust Company, and I flew to the American Bankers’ Association convention at Hot Springs, many of the leading bankers were kind enough to express admiration for my courage. That is a well meant compli- ment, but I am very frank to say that after flying for two years, I am per- sonally convinced that it is safer to travel by air than by any other means of transportation. We made the trip from Detroit to Hot Springs, 850 miles, in seven hours and five minutes. The fastest train service is twenty-seven hours and fifty minutes. I am honored indeed to be the chair- man of the 1927 National Air Tour. I believe this particular tour will arouse more interest than ever before. Mr. Collins, of the Union Trust Company, has been, for the second time, selected as referee. Last year William B. Mayo of the ford Company was chairman. The first year the tour covered thir- teen cities over a distance of 1900 miles. Last year fifteen cities were visited and a distance of 2600 miles was covered. This year twenty-three cities were visited and a total distance of 4110 miles was covered. I am not exaggerating in the least when I express my honest opinion to the effect that the next fifteen years will see quite as revolutionary a change in the methods of travel of the people by means of airplane development as we have seen in the past twenty years, through the development of the auto- motive industry. Entirely aside from the commercial possibilities, I am convinced that the greatest and most permanent good the airplane development will bring about will be the more complete understand- ing of the peoples of all the world. You know that you cannot remain an enemy of any man if you know him really well. That applies to nations as well as to men. Airplane travel will make the peoples of this world know one another more intimately than ever before. Frank W. Blair, President Union Trust Co. —~+--.___ It is a good thing to save trade jour- nals with the idea of referring to them later for ideas, but it is a better thing to clip the matter in them of value and file it where it can be found when wanted. TRADESMAN -_ Ww ( | | { ] } ! | l Big Business Men Know eee The President of a large Corporation writes: ‘In the majority of cases it would be much wiser for a husband intending to leave property to a widow, or to others having little business experience, to appoint a Trust company as Executor. It would save money in the long run.” Our Trust officer will be glad to explain 8 Ss PS Pe PS Ph PS es Os Os Os Es Pa et Be si | es Pe Ce to you the advantages and benefits of Trust company service. THE ‘| MICHIGAN [RUST COMPANY ! i BThe first}Trust'Company in Michigan l l Dyna arte n s a ee ECONOMY THE MILL MUTUALS AGENCY Representing the MICHIGAN MILLERS MUTUAL FIRE INSURANCE COMPANY (MICHIGANS LARGEST MUTUAL) AND ASSOCIATED COMPANIES STRENGTH Lansing Michigan Combined Assets of Group 20% to 40% Savings Made Since Organization FIRE INSURANCE—ALL BRANCHES Tornado— Automobile — Plate Glass 14 Saving and Wasting Paper. Written for the Tradesman, Saving paper means saving wood; saving wood means saving trees and forests; saving trees and forests means saving fuel and lumber; saving forests means promoting agriculture by con- serving moisture, preventing drought lessening danger of floods with conse- quent damage and loss. Saving and baling waste paper les- sens danger from fire which means much more than the money from its sale. Few business firms need exhor- tation along this line, but the greatest saving should come from not wasting paper—not using more than necessary when it is used. How do we waste paper? State and National public printing comprises thousands of tons of books and documents for free distribution which few care to ask for and many never read when sent to them. Manufacturers and wholesalers send their advertisements to firms which have long been out of business or re- moved to other places; to individuals year after year after they have died. This could be prevented by revising their mailing lists. Our State, county and township bal- lot is 17 by 19 inches, printed on heavy paper with a fair writing surface. In the years gone by we voted sometimes on a slip of print paper 3 x 6 inches; longer when all three lists were in- cluded. And after the election is over there seems to be as many unused bal- lots as were used. Time was when an envelope 4 by 9 inches or larger meant a legal docu- ment or something of importance. Now the work of the postoffice department is largely increased by the use of the big envelope. More’ sacks, more vehicles, more cars are required, while no purpose is served which could not have been attained by the use of an ordinary No. 6 envelope. And _ the same might be said of the contents of such large envelopes. Many are never opened and many that are opened are immediately thrown aside—too many sheets or too lengthy communications. School children waste an enormous amount of paper—largely to amuse themselves—which might not be con- demned if it did not encourage a habit of waste and carelessness. Many a business man would prefer a section or two only of his daily paper to look over on his way to business or Instead he must buy twenty-four to sixty pages to look over on the train. three or four and the balance is all wasted. Merchants and clerks in general use more wrapping paper and twine than Every such one ought to be trained to do up goods in neat, surplus necessary. compact packages without paper. We hope that in the near future we may be able to purchase at any sta- tioner’s in as smal] quantities as may be desired the letter-sheet envelope all in one piece which now can be pur- chased only of the manufacturers in ‘ots up into the thousands. In some respects we think it better than the window envelope. Conducting a cash business when- MICHIGAN TRADESMAN ever and wherever possible and de- creasing the credit business would not only save much paper but lots of work, worry and money loss. E. E. Whitney. ——--o oo Philosophic Drippings. Written for the Tradesman. In dialing for telephone connections we lose the personal touch of the for- mer method. We miss the kind, patient, sweet voices of the telephone girls. They are mostly strangers and they come and go, but they go with our blessing and kindest regards. To every one we wish we could say more than “Thank you.’ Never again will we let the telephone girl discover any harsh, fretful or impatient note in our voice. This we all can do if we will. It does not require scholarship to be kind and gentle. Blessed is he who has everything he needs. Cursed is he who has everything he wants. “Bless and curse not,’ has a deeper, broader meaning than reference to speech. We bless or curse in a far greater degree by our lives. Every act counts in one direction or the other. In our daily work as employes or in business transactions we should al- ways be a blessing to others. Indus- try, honesty, faithfulness, carefulness, thoughtfulness beyond our contract obligations are in line of blessing with our lives. Curse not by engaging in any work or business which prings money gain by catering to the follies or vices of your fellows. Whoever does so curses himself as well as others. Neither let your example be a curse to those who may imitate you. “Why gaddest thou about so?” The home which has plenty of good reading matter, where effort is put forth to make home pleasant and at- tractive, where children have plenty of work, but not too much or too hard work, they will not be so apt to want to go, go, go; to gad about without any real purpose « r beneficial object in view. E. E. Whitney. ———->-~>>____ He Got the Boots. Pa, will you buy me a pair of boots if I prove to you that a dog has ten , tails?” “Yes, my son.” “Well, to begin with, one dog has one more tail than no dog, hasn't he?” “Yes.” “Well, no dog has nine tails; and if one dog has one more tail than no dog, then one dog must have ten tails.” He got the boots. —_~2-.___ Daisies. Over the shoulders and slopes of the dune I saw the white daisies go down to the A heer tn the sunshine, an army in June, The people God sends us to set our hearts free. The bobolinks rallied them up from the dell, The orioles whistled them out of the wood; And all of their singing was, ‘‘Earth, it is well!” And all of their dancing was, “Life, thou art good!” —_2+>___ Many a charitable woman allows her husband to have his own way. July 6, 1927 $15,000 Buncombe County, N. C. Fairview Sanitary Sewer Dist. 6% Sewer Bonds. Dated: July 1st, 1926. Due: 3000 July Ist, 1952; 3000 July ist, 1953. 3000 July ist, 1954; 3000 July Ist, 1955; 3000 July 1st, 1956. Denomination $1000.00. Interest January lst and July 1st at Hanover National Bank, New York City. FINANCIAL STATEMENT Real Valuation (Bstimated): —._---..-_-_- --_ OES SCI ea MIME eae $2,000,000.00 Asnessed Vaeuiation (1925) 225.0 ee _ 1,131,000.00 Total Bonded Debt (Including this issue) ~--~--..-.-.---------- 75,000.00 Population: 1500 Opinion Storey, Thorndike, Palmer & Dodge, Boston, Mass. Price to yield 5.40%. If interested please write or wire at our expense. VANDERSALL & COMPANY 410 Home Bank Bldg., Toledo, Ohio Detroit Office: 1939 Penobscot Bldg., Detroit, Mich. A. E. KUSTERER & COMPANY Brokers Investment Bankers - ———d 303-307 MICHIGAN TRUST BUILDING GRAND RAPIDS, MICH. S AUDITS -SYSTEMS-TAX SERVICE” LAWRENCE SCUDDER & Co. ACCOUNTANTS AND AUDITORS 924-927 GRAND RAPIDS NAT'L BANK BUILDING, GRAND RAPIDS, MICH. 313 PECK BUILDING, KALAMAZOO, MICHIGAN 452 W. WESTERN AVE., MUSKEGON, MICH. New York - Chicago - St. Louis - Washington - Philadelphia - Boston LOBBY AND ENTRANCE TO GRAND RAPIDS TRUST COMPANY SAFE DEPOSIT VAULTS, LOCATED ON MAIN FLOOR PROTECTION FOR YOUR VALUABLES FOR LESS THAN A DIME A WEEK. FPRAND RAPIDS [RUST [ OMPANY July 6, 1927 Insurance Safeguards America. Development in the United States could never have attained its present stage if insurance had not been con- stantly behind the investor to protect him from unexpected reverses. The simplest conception of insur- ance is a provision made by a group of persons each singly in danger of some loss that cannot be foreseen, that when such loss shall occur to any of them, it shall be distributed over the whole group. Centuries ago contribu- tions were taken up after a fire loss to help the sufferer. As time went by this more or less charitable method was developed along business lines and for so much money paid down, the in- dividual seeking protection was guar- anteed against loss up to a certain amount. In his address in opening Elizabeth’s Parliament in 1559, Sir Nicholas Bacon said, “Doth not the wise merchant in every adventure of danger give part to have the rest as- sured?” From a business which was a gamble and a chance at its inception, insurance has grown until it covers every phase of human activity. It no longer oper- ates on a basis of uncertainty. By the law of averages, it has figured out the probable risk involved in each specific case. It operates to-day on a narrower margin of profit than almost any other line of endeavor. When the American workman builds a bungalow he places insurance on the house and its contents. If it were not for this insurance, it would be impos- sible to borrow money on _ property which could be wiped out by fire in a few minutes. When the employer hires men, he takes out insurance against possible injury or death to his work- men as the result of some act for which he could be blamed, and for which a judgment could be secured against him which would embarrass him finan- cially. When the capitalist furnishes money for a construction undertaking, he first has to know that the property is fully insured against fires, accidents and lia- bility of every character. When the farmer moves his crop to a warehouse and wishes to borrow money at the bank previous to selling that crop, the first thing the banker wants to know is. is it properly insured. When the traveler takes a trip, he takes out acci- dent insurance. When _ borrowing money, it is a common practice to-day to take out a life insurance policy to cover the amount of the loan in order that a man’s estate and those depend- ent on him be left free from incum- brances in case of his death. ‘ No people carry so much insurance as Americans and no people carry so many different kinds of insurance. It is therefore not an exaggeration to say that without insurance, America could never be the nation it is to-day. —_»--~.___ Fire Prevention Clean-Up Campaign. The majority of fires start in base- ments, attics, closets and similar places where rubbish and unnecessary accu- mulations of combustible materials are allowed to pile up. Rubbish may be the direct cause of fire by spontaneous ignition, and all accumulations of com- bustible material favor the start of fire MICHIGAN TRADESMAN caused by matches or cigarettes or any chance spark. Cleaning up rub- bish and accumulations of combustibles is the largest single factor in fire pre- vention. Experience has demonstrated that through a general campaign fol- lowed up by periodic and systematic inspections to eliminate and keep down all accumulations of material which favor the start of fire. a community may reduce its losses greatly. The removal of rubbish and main- tenance of general cleanliness should be a continuous activity, but experience shows that in order to arouse the gen- eral public to an appreciation of the fire hazards involved and the many benefits that flow from the mainten- ance of proper conditions an intensive campaign is needed, supplemented by some sort of follow-up inspection sys- tem. Fire Prevention Week in Oc- tober, which is generally observed throughout the United States and Canada, performs this function in the Fall, and results in the putting of heat- ing devices into proper condition for the winter season and in the removal of rubbish and combustibles at that time. During the winter months, how- ever, these materials inevitably accu- mulate and spring clean-up campaign becomes necessary. The actual removal of the rubbish taken from home basements and attics presents a problem which will involve the concentration of the forces of the rubbish collection and street cleaning departments of the city. The municipal authorities should announce the time when and the section where rubbish is to be collected. Some good citizen in every block will start and others will follow. Experience with these cam- paigns shows that a_ tremendous amount of combustible material is re- moved. The junk dealers may also be induced to co-operate in this plan. The plan in Indianapolis, for example, is to have the children bring material of junk value to the various fire sta- tions, where a junk dealer buys the supply, the funds thus obtained going for some public purpose. A very important feature of the campaign is inspection. One method of handling this is through school children or Boy’ Scouts, competition by districts being held for the best report. In certain cases the inspections can be carried on by the fire department. Prizes are frequently offered for the best looking home, block or district, or the greatest improvement in appear- ance as a result of the campaign. —_>--2—_____ Tit For Tat. Jones—Sorry, old man, that my hen got loose and scratched up your gar- den. Smith—That’s all right; my dog ate your hen. Jones—Fine! I just ran over your dog and killed him. ——_>--.—_ Religious. A noted divine says ministers are coming to realize that the church must advertise. In any advertising campaign, the church is hampered by not being able to put on bargain days and because it can’t very well use pictures of girls in lingerie in the advertisements. 15 OUR FIRE INSURANCE POLICIES ARE CONCURRENT with any standard stock policies that you are buying Thexet Cots 3 O% Less Michigan Bankers and Merchants Mutual Fire Insurance Co. of Fremont, Michigan WILLIAM N. SENF, SECRETARY-TREASURER Affiliated with THE JIIGHIGAN RETAIL DRY GOODS ASSOCIATION An Association of Leading Merchants in the State THE GRAND RAPIDS MERCHANTS MUTUAL FIRE INSURANCE COMPANY 320 Houseman Bldg. Grand Rapids, Mich. Merchants Life Insurance Company RANSOM E. OLDS WILLIAM A.WATTS © Chairman of Board President Offices: 3rd floor Michigan Trust Bldg.—Grand Rapids, Mich. GREEN & MORRISON-Michigan State Agents Class Mutual Insurance Agency C.N. BRISTOL H. G. BUNDY A. T. MONSON “The Agency of Personal Service”’ INSPECTORS, AUDITORS, STATE AGENTS Representing The Hardware and Implement Mutuals— The Finnish Mutual —The Central Manufacturers’ Mutual and Associate Companies. Graded dividends of 20 to 50% on all policies accord- ing to the class of business at risk. on FIRE - AUTOMOBILE - 305-66 Murray Building PLATE GLASS Grand Rapids, Mich. lo THOUGHTLESS THINKING. It Is the Greatest Curse of the Age. Shortly after this country declared war against Germany the War Depart- ment inculcated cards bearing the legend that “The country has urgent need of fighting men.” A casual ob- server said he felt he would like to strike out the word “fighting” and put “thinking” in its place. Yet in those circumstances the statement was equally true, whichever word might be used. The facts of history testify that the best thinkers are the best fighters, whether the weapons they employ be those of the spirit and the intellect or the mechanical contrivances of oppos- ing armies on the field of battle. Still the fact remains that the coun- try, indeed the world, has urgent need of thinking men. “If you are not a thinking man,” says Coleridge, “to what purpose are you a man at all?” It was a dictum of Carlyle’s that “thought once awakened does not again slumber.” That may be true or not. The point is, that a supreme aim of all education worthy the name is not merely to awaken thought, but to awaken thought of the right kind, and when it is once awakened to keep it from slumbering. The need of thought is always and in everything imperative, as illustrat- ed in the lives and achievements of all the world’s great souls. Before un- dertaking new work, it is said that Leonardo de Vinci often sat for days without moving his hand, lost in deep reflection and thought. It was so when Fillipino Lippi transferred to him an order for an altar picture in the mon- astery of a church. The complaint of the prior was of no avail. Without the vision of an ideal, he would not lift the brush to the canvas. It was especially so in his great masterpiece, “The Last Supper.” For days he awaited the mo- ment when the face of the Christ would be revealed to him in a manner worthy to represent his matchless comeliness of countenance. The vision came, and all after-ages have been ennobled by its reproduction. Long before Tenny- son put into majestic verse the story of the Holy Grail, the theme was sug- gested by friends as especially worthy of the great poet’s masterly skill. Yet he refused the task, considering himself unfit to recount, under this beauteous symbol, the story of the pursuit of manhood’s_ spotless purity. Many years later, however, in the consecra- tion of his own life to the lofty ideal, Tennyson was inspired to picture the successful quest of the noble Sir Gala- had. We are told that fifty years in the life of James Tissot were given to the commonplace in art. The vision of the Christ, unsought, yet seen in the sanctuary whither he had gone with secular intent, awoke his slumbering genius, and gave birth in his soul to an altogether new power. It trans- formed him into an artist-historian whose wonderful paintings preach an eloquent and convincing gospel, and make men see the very vision which so revolutionized and inspired him. It is ever thus in all creative work. MICHIGAN TRADESMAN He who would open other eyes to life's divinest revelations, must first see and appreciate life's glory. We can com- municate only what we have received. So in the realm of ethics, individual and sociological. The chief need of the world is for men who think hon- estly, justly and righteously. There are thinking men whose thoughts are not healthy. There are thinking men who plan and execute unrighteous schemes in the interest of self or sect or party; these work injury and ruin to others. It would not be difficult at the present time to find some con- spicuous examples of this type of thinking men, with others of lesser note. These, and all instances of like character—those in which the require- ments of the moral law are disregard- ed—illustrate a habit of mind, not uncommon, which may be described as “thoughtless thinking,’ in that they who are addicted to it fail to be thoughtful in regard to the inevitable and most unhappy consequences which follow. For there are “thinking men” who leave out of their calculations a most important consideration, namely the demands of justice. Whoever is “thoughtful” on the side of wrong is lacking in that virtue which the term “thoughtfulness” in every-day language seeks to describe. One of the repellent features which characterize the actions of prominent law-breakers and wrong-doers—like the Rouse case, for instance— is the readiness with which they secure the aid of eminent legal talent to further their schemes and to shield them from just penalties. Were it impossible to command such assistance, many un- righteous projects weuld fail to ma- terialize. As it is, Justice is not silent, but calls in unmistakable tones for more thorouogh and more righteous think- ing on the part of some who conduct the industrial, commercial, political, as well as the organized religious affairs of the world. On the other hand, it is to the truly thinking men and women among them that all nations are indebted for the innumerable things that add to the comforts and enjoyments of life. Dis- coveries and inventions come from them. The means of utilizing valuable inventions are produced by this class. Thinking parents make happy homes for themselves and their children. They see to it that their offspring are not only properly fed and clothed and edu- cated, but that they are trained to habits of discipline, and are not re- ceiving from the streets or undesirable associates or questionable resorts at unreasonable hours, ideas and influ- ences whose frequent fruitage is shame and sorrow. The truly thinking young man or maiden gives heed to the wise counsel of father and mother, teacher and friend; or, as an ancient proverb puts it, “they ponder the path of their feet.” They consider whether it is right or advisable to go here or there, to do this or that. They do not rush recklessly into any untried or doubtful way. Of course mistakes of judgment are at times made even by thinking persons whose motives are of the high- est; yet the lasting success and the happy lives of this world result, for the most part, from careful reflection and deliberate action. If all were as thoughtful for the good of others as some are for their own interests, how different and how much better would the world be from what it is! Many of the seeming discourtesies of life arise from the lack of right thinking, as well as from thoughtless- ness. It is those who fail in this who are responsible for the greater part of the accidents and disasters on land and sea, and for the ghastly wars which work desolation and woe. It is those who do not think as they ought, re- garding their duty to others and to the community, who make the conditions doubly hard for those who do think intently and are earnestly trying to im- prove things all around. One aim of moral education must surely be to produce right-thinking men and women. If it fails here it will fail all along. It is a poor sori of education that does not train the mind to a frequent consideration of the relations of self to other people by seeking to understand the laws of Nature, and obeying them. ——_>-2- You Can’t Be Good Without Being Wise. Primitive man, with his rudimentary knowledge of good and evil, could not attain a level of existence much above that of the brutes, in spite of the su- periority of his brain. Even to-day, men live almost as wild animals in the tropical forests of South America. The remains of paleolithic man in Europe show us that he had a brain as large as ours, and his art proves his capacity for understanding; yet he lived in what we consider a barbaric state. Gradually by slow and painful steps, he acquired knowledge, and with its aid developed skill and undertook what we call, with boastful exaggeration, the conquest of nature. In reality, he learned to play a game with nature, increasingly com- plex and productive of results as he learned more and more of the rules. This game, as we now find it, is what we Call civilization; and it needs little argument to prove that for its main- tenance we require all the knowledge we can obtain, organized into what we call science. We cannot even remain where we are; we are compelled by the logic of events to go forward or back- ward, and progress depends on knowl- edge. Good intentions are of little avail without it; and the ignorant are like poor players, who, doing the best they can, ruin the music of an orchestra. Thus it is impossible to be good without being wise, if we understand the word good in a pragmatic sense, as meaning good for something. Yet we must agree that science alone can- not adequately minister to human needs. If a human being is nothing more than temporary arrangement of atoms of carbon, hydrogen, oxygen, nitrogen, and some other elements, our whole conception of human values seems to have little basis in reality. Or rather, is what reality it possesses un- stable, evanescent, insignificant in re- lation to the universe? Is human life a tragedy because a comedy?—a thing so ridiculous with its serious poses and heroic gestures that the gods, if there be such, must be convulsed with July 6, 1927 Martin Dowd & Co. Certified Public Accountants Enrolled to practice before the Treasury Department. Registered to practice before the United States Board of Tax Appeals. 716-718 Grand Rapids National Bank Building GRAND RAPIDS, MICHIGAN Telephone 64-171 Hodenpyl Hardy Securities Corporation L A personal advisory service — Our well equipped Service Department is prepared to give ac- curate information and sound advice to investors. Securities carefully selected to suit the needsof Banks, Institu- tions and individuals. s 231 So. La Salle Street Chicago New York Jackson Grand Rapids BONDS In justice to yourself, as well as to those depend- ents or heirs who rely on your judgment, at least part of your surplus funds should be invested in well secured Bonds. Michigan Bond & Investment Company 1020 Grand poe National Bank uilding Grand Raplds Link, Petter & Company Qacorporated) Investment Bankers 6th FLOOR, MICHIGAN TRUST BLDG. GRAND RAPIDS, MICHIGAN ” ” July 6, 1927 MICHIGAN TRADESMAN 17 laughter? Well, we do not. believe that for a moment; we could not be- lieve it and be sane. Huxley was per- haps the most typical exponent of mod- ern. science, yet his great friend Michael Foster had this to say of him: Great as he felt science to be, he was well aware that science could never lay its hand, could never touch even with the tip of its finger, that dream with which our little life is rounded; and that unknown dream was a power as dominant over him as was the might of known science; he car- ried about with him every day that which he did not know as his guide of life no less to be minded than that which he did know. Recently, having occasion to write an article in commemoration of the hundredth anniversary of Huxley’s birth, I tried to imagine what his coun- sel would be, were he among us. I fancied that it might be somewhat as follows: You cannot have successful democ- racy without moral sense, and that must show itself equally in tenderness of heart and honesty of purpose. It is not enough to mean well; you must do well, co-operating with the universe in which you live. The honest man faces the facts of existence and gov- erns his conduct accordingly; he throws aside all sham and pretense, as soon as it is ascertained to be such. These are not mere pleasing general- ities, but stern precepts in a land where ignorance is often enthroned, and masses of people pretend to believe that which in their hearts they know to be false. Power without wisdom, action without knowledge, must lead to catastrophe, no matter how excel- lent the political system, how worthy the traditions of the past. There was a splendid integrity about some of the prophets of old, who offer- ed eternal wisdom in the setting of the knowledge of their day. Yet the parable of the new wine in old bot- tles. shows that our modern dilemma is of very respectable antiquity. It is not difficult to perceive what Jesus Christ would have to say abcut it, were he once more a man among men. Just as we have made over our lives to suit modern invention and discovery, so must we make over our philosophy to suit modern knowledge. But in es- sence, both the lives and the philosophy remain the same, or at least retain eternal elements. Are we to perish like some butterfly which, having at- tained the winged state, should insist upon trying to eat cabbage leaves, in- stead of sucking the nectar of flowers? The matter is of enormous importance, and we must concede this virtue to the enemies of science, that they perceive it to such. Unquestionably, the progress of the modern world, in its varied aspects, severely taxes the stability and even the sanity of the modern mind. Since we cannot go back to barbarism—and all agree on that—it only remains io make readjustments which shall create harmony rather than discord, whole- someness rather than a chaos of dis- connected and irreconcilable fragments. What does this actually involve? It seems to me that it involves on the one hand the possession of what William James called over-beliefs, transcendental conceptions of value and virtue which find their main justifica- tion outside the field of science; and, on the other, a frank and full accept- ance of the testimony of the human senses, not as rigid orthodoxy, but as something dynamic, ever converting reality into truth. The modern man, possessed with these ideas, is bound to reject the mass of ancient miracles, of mystery or the feeling of awe, as he contemplates the world about him. Rather, these feelings will be deepened ard broadened, as he perceives that truth is ten thousand times more won- derful than any fiction. long ago pointed out the futility of trying to meet it in a half-hearted way. The new wine would burst the old bottles, and everything would be lost. This we cannot endure, any of us; and those who would insist on confining some as apparently pure inventions, others as misinterpretations of facts actually observed. He may still often full of it, and perhaps the more freely because he knows what he is trying to express. He will not lose the sense What can he say to those who fear that the loss of faith in the images of of the day within the boundaries of the past will imperil the essential veri- use metaphor, because our language is ties? the matter lightly, as a thing of no account. problem has to be met. But Christ the growing, living science and religion themselves the wasters of that which they hold most D. A. Cockerell. —_——-@--@-——— To-morrow to-day will be past. ancient tradition are He cannot, he must not, treat precious. The danger is real, and the FLIT Sells on Sight! You don’t have to worry about selling Flit. It’s the fastest selling household insecticide on the mar- ket. Fit on your shelf is as good as money in your cash register. A sales sensation last year! In even greater demand this year! * * * KXPERIENCE that nothing sells insecticides like adver- tising. And Fit is backed by the biggest advertising campaign ever run on a household insecticide. Col- proves or pages in leading magazines, in- , cluding the Saturday Evening' Post, Ladies’ Home Journal, Good Housekeeping—5,000 local news- papers — striking window and counter displays — all boosting the sale of Flit. No matter where your store is located, you will feel the effect of Flit advertising. * * * DISPLAY Fit! Sells on sight! Everybody knows Flit. A fast repeat-seller and a known profit- maker. * * CASH in on Flit demand and Fit popularity! You can still do a big Summer business—don’t forget, Flit is an all year ‘round seller— always in demand for some pesky insect. Order NOW! Stanco Disrrisutors, Ine. 26 Broadway New York KILLS FLIES-MOSQUITO LIT| ge ay "8 6 4 (ce) 1927 3. D. Ine. A Dallas retailer writes that a lit window display increased F lit sales 400% over previous week — the number of direct sales it caused was astonishing. CFT ut Put Flit where your customers can see it -- - pick it up - - - and pay you for it! Flit will still be the leader when your great- grandchildren are running your business. |DISPLAY FLIT -:- FLIT ADVERTISING SELLS IT 18 DRY GOODS Michigan ReRtail Dry Goods Association President—A. K. Frandsen, Hastings. First Vice-President—J. H. lLourim, Jackson. Second Vice-President—F. H. Nissly, Ypsilanti. Secretary-Treasurer—D. W. Robinson, Alma. Manager—Jason E. Hammond, Lansing. What Is Your Practice? The United States Chamber of Com- merce has compiled a merchant's “self- inspection” blank, which well merits close study by every retail marketman —as an aid to boost the credit side of the ledger and cut down on overhead and expenses. Look them over: 1. Do you keep a “purchase ac- count” that shows total goods bought? 2. Do you know what you save an- nually by discounting bills? 3. Do you know what it costs to buy goods? 4. Do you know what you owe? 5. How often do you take stock? 6. Do you figure stock at cost or selling price? 7. Do you make allowance for de- preciation and dead stock? 8. Do you make allowance for de- preciation of fixtures and deélivery equipment? 9. Do you know what is due you? 10. Can you furnish your bank with a financial statement at once? 11. Are collections made as rapidly as accounts increase? 12. How often do you make up a “profit and loss” account? 13. Do you know what it is costing you for allowance for customers? 14. In how many separate accounts are your expenses divided? 15. Do you own the building in which you do business? 16. Do you charge rent therefor? 17. Do you charge your own salary as an expense? 18. Do you charge interest on money invested? 19. Do you know the percentage of expenses to sales? 20. If a fire took place, could you from your books, give a complete statement of all accounts? —_2-—.____ Larger Handles For Umbrellas. For the Fall season, manufacturers are offering women’s umbrellas with handles five inches long, instead of the short type which has heen customary for some seasons past. The long handles, the makers say, will eliminate the objection raised to the previous style. The latter did not give adequate gripping surface and did not permit the umbrella to be held high enough to clear the top of the woman’s hat. The handles are being developed in a variety of new color effects and ma- terials. Included are crook and pretzel shapes in pearl and amber combina- tions, short opera styles, ball top with sharkskin handle, and jeweled tops with gold and silver trimmings. The color range is large and includes many iridescent effects. Ribs match tips, with gold and silver effects prominent. The stubby sixteen-rib umbrella will again lead for the mew season. —_++-+____ Hosiery Price Trend Upward. Although there has been no really noticeable change in the hosiery mar- ket in the last week, either as to de- MICHIGAN TRADESMAN mand or quotations, the trend of prices for cotton hosiery continues upward. This trend crystallized into few actual advancese, but among the announce- ments was that of the Burson Knitting Company yesterday to the effect that increases on its lines of cotton, lisle and mercerized hose would become ef- fective on July 6. While definite fig- ures showing the extent of the ad- vances were lacking, it was said that they probably would range from 5 to 15 cents a dozen. In the week’s limit- ed business the features were the con- tinued demand for men’s fancy half- hose and women’s low-end cotton goods, and the steady call for misses’ full-length hose. a ooo Neckwear Duplicates Are Large. The continuance of active Summer business in women’s neckwear, in the form of duplicate orders, promises to make the general Fall showing of this merchandise somewhat later than usual. In addition to ruffings and yard goods, which are year-round items, orders are coming in chiefly at present for such articles as fichus, cape collars and lace and net collar and cuff sets. In the fichus, organdy, both white and colored is especially favored. These items show a wide variety in shape as well as in color. One model that is in high favor makes a broad collar from which drop sections that are arranged like a surplice. Some of the white fichus are edged with small net ruffling. +++ To Appeal Bakelite Decision. Appeal will be taken from the de- cision of the Tariff Commission bar- ring imports of bakelite merchandise on the ground that they infringe do- mestic patents, it was decided yester- day at a meeting of the synthetic phenolic resin group of the National Council of American Importers and Traders. The appeal will be made to the United States Court of Customs Appeals in Washington, in accordance with the provisions of the tariff law. The action will establish a precedent, as this is the first time a decision of the Tariff Commission has been taken to the Court of Customs Appeals. The appeal will be made within the next few days. ——_»~.__.__ French Color Card For Fall. Blues and reds lead on the Fal! color card of the French Federation de la Soie now being issued in this country. The brighter shades of blue are stressed and are the _ largest numerical group in the 144 shades represented on the card. The red tones range from the rose beige ef- fects to the deeper wine shades. Greens are well represented, with a tendency to tones on the order of jungle green and darker shades. In browns the beige effects predominate. Fuchsia colorings are stressed in the purples. While not much immediate interest is shown in grays either here or abroad a number of these shades in full and clear versions is shown. —_o>___ High Cost of Fur Trimmings. A good deal of complaint has arisen in the coat and suit trade over the high cost of fur trimmings. Figures recently given in this column indicate that last Fall about half of the cost of a fur-trimmed coat represented the peltry. This season the percentage may work out to more owing to the rise in desirable skins. The rise has led to charges that the fur trade is raising prices in an unwarranted man- ner. Spokesmen for the fur trade, however, say the increase is justified and is due to the law of supply and de- mand. Committees representing the coat manufacturers and the fur trade are expected to meet during the next few days to go into the matter. 0 - Interest in Blazer Coats. Blazer coats for sports wear are meeting with increasing favor. For a while it looked as though the de- mand was to be confined to a com- parative few among so-called “best dressers,’ but interest in the merchan- dise has broadened substantially. Two- color combinations in stripes are lead- ing in the designs. The garments are selling to both the women’s and men’s wear trades. The growth of interest on the part of ‘tthe latter has been a surprise to wholesalers. It is predict- ed that the vogue will be solidly es- tablished this season, with the coats giving considerable competition to slip-over and coat sweaters. —_+++—____ The Way of the Plumber. “Are you the plumber?” “Yes, mum.” “Well, be careful about your work; all my floors are highly polshed and in excellent condition.” “Oh, don’t worry about me, mum. I won't slip. I’ve got nails in me boots.” —_2>2.__ At the advanced age of 89 Victoria Claflin Woodhull Martin died in Eng- land recently. The name means little to this generation, but fifty-odd years ago Victoria Woodhull occupied a large place in the public prints of this country, especialy in New York. Mrs. Woodhull and her sister, Tennessee Claflin, were ardent advocates of wom- an suffrage at a time when women who believed in equal rights were regarded as mentally unsound or worse. Her nomination for President of the United States by the Equal Rights Party in 1872 was the jest of the Grant-Greeley campaign. About that time Mrs. Woodhull, with her sister, began the publication of the Woodhull and Claf- lin Weekly. It was devoted to social reforms and regarded as the final word in radicalism. A simple paragraph in this weekly resulted in the Beecher- Tilton trial, which became the sensa- tion of the seventies. Shortly after the death of her first husband Mrs. Wood- hull went to England to lecture, and there married John Biddulph Martin, a retired banker. Thereafter she made her home in that country, where she learned that a rich woman, however radical, giving large sums to charitable enterprises, received a more respectful hearing than one who had her own living to make. As Mrs. Martin she was the moving spirit in the purchase of Sulgrave Manor, the home of George Washington’s ancestors. The later vears of her life were spent in attempt- ing to promote more cordial relations between her adopted country and the land of her birth. July 6, 1927 Duro belle HAIR NETS There is a steady demand for Duro Belle Hair Nets, because of their consistent high qual- ity. Well shaped, durable, fine, lustrous; all of the desired shades. Push Duro Belle and reap the profits of a big re- peat business! ye ae aaa if DI nwo > a 5 _ (Zon Guaranteed F RAE TE > : —— ~~ Sell the handy Duro Belle Dozen! Women like this dainty, sanitary package. Put them on display where they can’t be overlooked. You'll find it EASY TO SELL BY THE DOZEN. Write to your jobber or direct, for our beautiful store display material. FREE. NATIONAL TRADING CO. 630 South Wabash Ave., Chicago, Il. Governor Place & 14th St., Long Island City, N. Y. INSURED BONDS paying 6% It is just as important to insure investments against loss as it is to carry prop- erty insurance. You take no risk with the money you invest in our 6% Insured Bonds. They are secured by first mortgages on_ individual homes worth double and principal and interest is guaranteed by U. S. Fidel- ity & Guaranty Co., with assets of $48,000,000. Tax exempt in Michigan. INDUSTRIAL COMPANY ASSOCIATED WITH INDUSTRIAL BANK GRAND MICH- RAPIDS IGAN i 2 July 6, 1927 MICHIGAN TRADESMAN 19 Misrepresentations as Grounds For Avoiding Sale of Business. Where a retail business is sold as a going concern it is the duty of the seller to stay reasonably within the truth in making representations as to And especially is this true, in respect to representations as to the amount of business done, where the buyer has no means of ascertaining this information, and is compelled to rely upon the statements of the seller. value. It follows, in such a Situation, if the seller deliberately misrepresents the volume of business, and thus takes an undue advantage of the buyer, the lat- ter may avoid the sale or claim dam- ages as the case may be. The applica- tion of this rule of law is illustrated in a great number of cases, of which the following is a fair example. In this case the defendant was the owner of a retail business which he de- sired to sell. The ‘business was brought to the attention of the plain- tiff, through the medium of a broker, who explained that the price was $4,- 000, which included stock, fixtures, and a three-year lease. The plaintiff quite naturally en- quired of the defendant what the week- ly income amounted to, and the latter, it appears, represented it to be $100 per week net. Acting on this repre- sentation, the plaintiff paid the sum of $2,000 in cash, and gave notes to cover the balance. Following this, the plaintiff took possession and proceeded to operate the business. The first week the busi- ness showed a net profit of $12, and the net profits in any succeeding week did not run above $24. The plaintiff thereupon decided there had been gross misrepresentations as to the income, and brought ‘the instant action against the defendant for the recission of the sale. Upon the trial of the cause, the de- fendant denied that he had represent- ed the net profits to be $100 per week, and contended that he had represented this amount as being the gross profits. The plaintiff, however, introduced much evidence that the representation was as to the net profits, and the trial court found in favor of plaintiff. The defendant appeal from this, and the higher court in reviewing the record, in part, said: “The testimony shows that during the preliminary negotiations the ques- tion of profits was up for discussion. The defendant had been conducting the business for some time, and he was the only party who cculd give a fair estimate of the net profits. There was no other source from which the plain- tiff could get this information. She was assuming an indebtedness which must be paid out of the business. “In these circumstances it is not rea- sonably probable that she would have been content with a representation as to the gross profits. She naturally would want to know if she could make enough clear money to meet her pay- ments. The necessity for such infor- mation, and the fact that the defendant could furnish it, are circumstances which tend to support the plaintiff's testimony. “She had the same goods, the same overhead expenses, the same clerks who helped to conduct the business before the plaintiff bought it. Under the same conditions her net profits were very much less than $100 per week. There is nothing in the record showing any reason for this falling off immediately after the plaintiff took over the business. ference is that the defendant misrepre- sented his profits. The only fair in- In conclusion, the court agreed with the trial court that the plaintiff was entitled to have the sale voided, and her money returned. Holding, as out- lined in the opinion, that the evidence supported the conclusion that the de- fendant had misrepresented the net profits, to such an extent as to war- Pe sel rt rant the setting aside of the contract of sale. The foregoing case was well rea- soned, and the holding of the court is, without question, in accord with the great weight of authority on the point This authority holding, that misrepresentations of material facts in decided. the sale of a business, may justify the recission of the contract. In other words, the court will not permit the seller of a business to de- liberately misrepresent such vital points as the income therefrom, to a buyer who does not have the means of ascertaining the truth of such repre- sentations, and profit from such con- duct. And, as in the case reviewed, upon complaint of such a buyer, and the making of a case, the seller will as he iN ry Zs a general rule be compelled to right the wrong he has committed by virtue of his misrepresentations. Leslie Childs. Se a a a Hides, Pelts and Furs. Green, Noa. 2 2... SU SaaS eT eS Een 11 Green, No. 1 ‘i Cura, No ft ......... Cured Na. 2... th Calfskin, Green, No. Calfskin, Green, No. : Calfskin, Cured, No. pet oceania AON as cient terion le ewes Ae 14 - 15 Calfskin, Cured, No. : -- 13% RON 3 00 Borage, ING, @ 2.00 Pelts. rane 50@75 SRGGPINGM 10@265 Tallow. EG eee ae ss eee 07 ING TD oo 07 BS CBE) gi nares aa eR ees he danse Oma ASS 06 Wool. Unwashed, médium ....00.0. @30 Unwashed, rejects ._......._...... @25 Crweened. TMG 2 @26 What Better Railroad Service Has Meant to Business Acricutewel commodities have shown an upward tendency in prices during the current year, while the course of industrial and raw material prices has taken a downward trend. We have been going through a period of price re-adjustments—always a critical time for business—but, in this instance, there were not the usual accom- panying shocks to business peculiar to such periods. The major reason for this absence of disturbancesin business - is that smaller inventories are being carried nowadays since the rail- road service of the country assures certain and speedy delivery. Traders carry smaller stocks, and business, therefore, is carried on with less capital and with fewer hazards. More stabilized business conditions are assured American business, and with these, consequently, failures become less likely and less frequent. W hat the workings of the Federal Reserve Act proves to be to business, through the stabilizing of credits, the improved steam railroad transportation service is accomplishing through its regular and its prompt deliveries. So the large outlays to better the service have justified themselves. Both expedients work to the same end in their respective spheres. They avert the shocks. In Michigan, this is particularly true. Vast sums, in recent years, have been expended to achieve this new standard of service. Seven of the nine railroads serving Michigan alone are expending this year nearly $26,000,000 in new engines and cars and in —— ments and betterments which will continue these stabilizing orces. "These expenditures, too, were made right at home, and at a time when the lull in industry, through which we have just passed, was at its low ebb. Therefore, these $26,000,000, going largely to labor, raw materials and manufactured commodities, served appreci- ably to buoy up conditions. Michigan railroads have, therefore, been more than local common-carriers. They have, through their service, removed some of the hazards inherent in business in former years. MICHIGAN RAILROAD ASSOCIATION 20 MICHIGAN TRADESMAN July 6, 1927 RETAIL GROCER Retail Grocers and General Merchants Association. President—Orla Bailey, Lansing. Vice-Pres.—Hans Johnson, Muskegon. Secretary—Paul Gezon, Wyoming Park. Treasurer—F. H. Albrecht, Detroit. Expenses Can Be Too Low For Good Business. Written for the Tradesman. Wages expense in the grocery busi- ness has ranged, permissibly, from 6% to 11 per cent. at various times dur- ing the past generation. The high figure came right after the war. It is still found in some fancy stores, but it can now be allowed to mighty few of them. Considering all factors and stores of all characters, the correct . range now is probably 8 to 10 per cent. Now, wages expense in a grocery store is very nearly the same as sales expense. That is, few grocery em- ployes outside of sales people are per- missible. Also, sales people in a gro- cery store can and do take care of stock, pack goods in advance, clean up and do needful odd jobs; so it is con- venient and practical to consider wages expense as virtually sales ex- pense. Very seldom am I called upon to advise an increase in any expense. Nearly always it is the other way round. But I have just examined a business wherein the sales expense was down to 6.23 per cent.—and the busi- ness was suffering because of this low ratio. On the face of the statement, the low expense looked fine; but ac- tual inspection of the store showed weaknesses not indicated by the state- ment. For this was a finely equipped store, with every facility to be up-to- date and attractive, which was so run down at the heel, so disorderly and neglected that obviously there were not enough people in it, nor was their energy properly direced. For one thing, this business was in the remarkable situation of doing more than 93 per cent. of its total on credit. It seemed to me that one reason for this was that, while the goods were excellent, the place was so unattractive that folks did not care to go to it personally. Hence, it lost out on cash and personal trade. Something must be done to restore the balance to the normal of 40 per cent. cash to 60 per cent. credit trade—60 per cent. credit being about the outside safe limit, gen- erally speaking.~ The first recommendation was that $270 per month be added to the pay- roll to furnish needful extra help and bring sales cost up to nearly 8 per cent. But merely to add help and in- crease expenditure would not accomp- lish what was wanted. It was neces- sary, first, to clean up and rearrange the stock, and, second, to systematize the inside work so the store would al- ways be orderly and attractive. No properly conducted store ever needs to be cleaned up. It is always clean and always stays clean. So the next thing was to nights, getting the store cleaned and stock attractively placed according to a logical scheme and in line with the departments and kinds of work various goods. Next, to have planned in advince a definite schedule of work for every person in the place, tasks to be per- formed daily at certain definite times Each clerk, male and female, on ar- rival in the morning, must go to cer- tain work laid out in advance and thoroughly understood by each. This includes the wiping of each show case with a dry cloth on the exterior every morning. Spots on the exterior are to be removed with a damp cloth or dry sawdust. In all my travels and experience, I have never seen any device for keeping cheese on display, nothing so effective for sales, as a plain pine top table or counter, cheese kept on it, covered each with a glass cake cover—provid- ed this is kept right. The table must be kept clean by daily scraping and scrubbing—just enough—not too much water being used. The covers must be polished with dry sawdust every morning. Few grocers know about sawdust—one of the most convenient, effective, economical and easiest clean- ers there is. A peck of clean sawdust can be used for 30 days or more, every morning, to keep four or five large covers and three or four small ones in the finest shape. A few minutes each morning will do the work. The plan is to in- vert the glass cover, throw into it two handfuls of sawdust, swash the dust around, gather it in the hand and rub spots and moist places, until the in- side is clean. Turn the sawdust back into the storage box and dust the in- side of the cover with a feather duster, holding it up so the dust falls to the floor. Then set on any counter, top side up, and polish the outside the same way. All this work is to be done on a counter near the cheese table, but obviously not on it. Except in the extreme heat of the day in humid regions, cheese thus dis- played is most attractive and sells readily. In such weather it must be set in a refrigerator but should then be wrapped in cloth wet with vinegar to keep it moist. During all other times not only is this display the best and most effective; but the cheese is kept in the finest condition. Sawdust thus used on glass every- where is the best polisher anybody ever saw. The insides of show cases. need careful cleaning often; but except in the case of certain sticky things, like prunes, the inside will do for varying periods and keep attractive if the out- side be treated as indicated every morning. Definite work thus assignd is car- ried on happily, effectively, with no envy of one another. In the beginning you will make some mistakes. Some clerks will have too much to do, others too little. But you can talk about that contingency in advance and change things promptly in the light of ex- perience. But your store will thus be busy from the moment of opening. No- body will get into mischief through idleness and you will sell more goods. Assign certain sections to certain clerks. Let such stretches of shelving and counters be in the exclusive charge of the folks to whom assigned. Then you have one person in each case to (Continued on page 31) GROCERY STORE MANAGER SAYS: “For the past three years”, writes Mr. Sherman Ackerman, Roselle “T have suffered from constipation. After taking all sorts of treatments, a friend of mine recommended Fleischmann’s Park, New Jersey, Yeast and it has cured me. “Now, I highly recommend Fleischmann’s Yeast to all my customers and they have come back and told me of the wonderful results it has brought them.” You can bring YOUR customers back to YOUR store by recommend- ing Fleischmann’s Yeast for Health. And they will become regular customers with healthy appetites—who need and buy more of your FLEISCHMANN’S YEAST groceries. Service Don’t Say Bread HOLSUM — Say KLIMA MAMMAL MAMA AMAA MMMM AAA dd dh hhh hdhddddddddssbsddsdddddsdddddiddddd GRAND RAPIDS, MICHIGAN SUNKIST -- FANCY NAVEL ORANGES and all Seasonable Fruit and Vegetables KLIMA LAMM M.J. DARK & SONS INCORPORATED vs Direct carload receivers of UNIFRUIT BANANAS KLM AAA A MMMM MMMM LLL LL QQZZEEEEEEEEZZZZZEZ_ ; COOKIE CAKES AND CRACKERS ARE MOST DELICIOUS AND WHOLESOME. YOU WILL FIND A HEKMAN FOR EVERY OCCASION AND TO SUIT YOUR TASTE. VLA ALLA AMAA MAA MAA ddd Gj te anno eran ten te ca Or etn: SUI July 6, 1927 MICHIGAN TRADESMAN 21 MEAT DEALER Is Beef Quality Becoming More Im- portant? If demands of meat retailers in this vicinity reflect the feeling of their cus- tomers we may conclude that an in- sistent demand exists for beef of the highest grade. On all sides remarks indicating \the difficulty in securing beef to meet ideals of buyers are heard. As far as we are able to judge there is no appreciable difference now in the general quality of beef from other years at the same season. We are going through a period when beef is quite high in quality and yet when the long fed type that so naturally falls into the Choice grade is not plentiful. Among the large number of steers sold each week in this vicinity, running roughly around sixteen thou- sand, there are many that come within the requirements of Choice beef, but a great deal of it barely gets under the wire. The fact that the demand for well grained meat of excellent con- formation and finish is real is exempli- fied in the price paid for the relatively few carcasses offered, while average sales of beef well up in the Good grade and which will give satisfaction tc most consumers are around sixteen and a half to eighteen cents a pound whole- sale, the kind that suits the strictly high class shop. sells quickly up to twenty-one cents a pound or above and sells quickly to what is virtually a waiting list. There is no question but beef quality has received a great deal of publicity during the past year or two but we believe as much thought has been given to extolling the virtues of so-called coarser cuts and beef not of the highest quality as to the best. That the efforts of writers and speak- ers on this subject have borne fruit is attested by the relatively firm market that has existed on beef chucks and chucks and plates at all times. There has hardly been a period when these cuts have not sold well and usually to a more constant demand than that ex- isting for the sections carrying the steaks and roasts usually referred to as prime, using the term to designate the cut rather than the grade. While it is true that very little really low grade steer beef, classed as common in the official grade, is on the market at the present time it is equally true that there has been a constant demand for medium quality beef at prices fully as high, quality considered, as the higher costing grades. To put it another way, there does not seem to be any penalty placed on lower grades regardless of demand for highest quality. —_2>2>—___ Spread Between Wholesale and Retail Price of Meat. Stealing a page from Department Bulletin, No. 1441, by W. C. Davis, as- sistant chief marketing specialist of the Bureau of Agricultural Economics, we find that “the question of spread be- tween the value of live animals and retail prices of various cuts of meat is a vexatious one to the producer and is closely associated with the question of price determinations. Available com- parisons of price purporting to show the spread are in most gases based on retail prices of some of the preferred cuts. This does not constitute a basis from which logical or sound conclu- sions can be drawn. Retail prices of all cuts must be included and an aver- ae price for the carcass must be de- termined.” Mr. Davis then goes on to discuss more or less technical feat- ures of marketing and winds up with all the cuts found in a carcass of beef, with cost, selling price, gross profit, percentage of gain, etc., shown. Per- haps the most interesting thing that he brought out was the fact that the car- cass cost thirteen cents a pound whole- sale and actually brought eighteen and ninety-six hundreds cents a pound, or about 19 cents a pound. In the ab- sence of proof there probably are few consumers who would believe that a retailer who bought a steer carcass for 13 cents a pound would cut it up and sell it in small pieces to housewives for 19 cents a pound, or at a-profit of 6 cents a pound. This was a fact in the case recorded by Mr. Davis and to satisfy that the performance was not unusual for retailers we might point out that the gross gain was consider- ably better than the average in many shops. The lowest priced parts of the carcass, the bones, were sold for one- half cent a pound and the highest priced cud, the Porterhouse steaks, brought thirty-eight cents a pound. In the publication of such material a better feeling between retailer and con- sumer will be set up in all probability and the reason the retailer has been accused of being a profiteer in the past, when he has been so accused, has often been due to a lack of understanding on the part of those buying meat from him. The step up in price of certain cuts of a beef carcass from the whole- sale price of the steer alive has been a. difficult one for retailers to get across to consumers so they would understand and contributions as that of Mr. Davis helps to clear matters. —_~+--____ Duty on Swiss Cheese Will Not Raise Price. Cheese importers state that no in- crease in the cost of Swiss cheese to consuming public will result from the increase in the tariff which President Coolidge just announced, as the extra duty will undoubtedly be absorbed by the various elements of the trade. The new tariff rate will be 7c a pound, as compared with the old rate of 5c. Dr. Maurice Lustenberger, of the Swiss Cheese Association of Berne, Switzerland, who is now in New York, states that the higher rate will not affect Swiss exports to America, as genuine Switzerland cheese has al- ways been higher in price than the do- mestic product, and the demand for it has been on a quality rather than a price basis. ——--2- Who Lost And How Much? Jones found a $10 bill. With this he paid a bill to his butcher. The butcher used this same bill for paying his baker. The baker used the same bill for paying his physician. The phy- sician owed Jones $10, so he paid Jones with the same bill. Jones then discovered that the bill #as counterfeit, ROFITS RESULT FROM RUMFORD The stability of Rumford has been re- flected by the years of service it has ren- dered to the housewives of the country and the steady and fruitful source of profit it has been to the dealers. RUMFORD CHEMICAL WORKS Providence, R.i. QUALITY VINKEMULDER COMPANY Grand Rapids, Michigan Distributors Fresh Fruits and Vegetables Latest Arrivals — Strawberries, Pineapples, New Po- tatoes, Valencia Oranges, Texas Onions. THE GOOD CANDY AGENTS FOR JOWNEY'S NATIONAL CANDY CO., INC. PUTNAM FACTORY GRAND RAPIDS PAPER BOX Co. Manufacturers of : SET UP and FOLDING PAPER BOXES G R AN D R A ff f & S$ MteEIec¢ceHkEEFtEG A Rh Always Sell LILY WHITE FLOUR “The Flour the best cooks use.” Also our high quality specialties Rowena Yes Ma’am Graham Rowena Pancake Flour Rowena Golden G. Meal Rowena Buckwheat Compound Rowena Whole Wheat Flour Satisfaction guaranteed or money refunded. VALLEY CITY MILLING COMPANY Grand Rapids, Michigan THE BEST THREE AMSTERDAM BROOMS GoldcBond PRIZE White fwan AMSTERDAM BROOM COMPANY 41-55 Brookside Avenue, Amsterdam, N. Y. HARDWARE Michigan Retail Hardware Association. President—C. L. Glasgow, Nashville. Vice-Pres.—Herman Dignan, Owosso. Secretary—A. J. Scott, Marine City. Treasurer—William Moore, Detroit. Suggestions in Regard To the Tinshop, Written for the Tradesman. Does it pay to conduct a tinship in connection with the hardware store? Some dealers will say most emphatical- ly that it does not, and will cite their experience in support of that conten- tion. Others will insist that the tin- shop does pay; and, if challenged, will retort, “I know it pays, because I have one.” Whether or not the tin worth while depends upon the indi- vidual dealer. There are some dealers very successful in what might be called the “straight hardware business’ who have no success whatever with the There are others who do no better in one than in the other, and not very well in either. And there are dealers who make a rousing succes of the hardware store, and then pile a lot of tinshop profits on top of hard- ware profits. One of the town hardware stores in my experience worked out a novel method of making the tinshop pay. This firm had con- ducted furnace and tinshop work in connection with the hardware business for many yers. They decided to con- centrate their attention on the hard- ware, stoves and kindred lines; and with this in view sold out the tinsmith and furnace department to the boss tin- smith. The tinshop business: was still handled in the rear of the hardware store; but the tinsmith conducted the business himself and assumed all the worry incident to securing employes, drumming up contracts, and seeing the work through. The hatdware firm continued ‘to accept orders for tin- smithing and furnace work, turning them over to the tinshop at a commis- sion of 15 per cent. After a year’s ex- perience concentrating on_ straight hardware and stoves, they found that their business was just as large as in the previous year, when they had the tinshop as well. shop is tinshop. most successful small That is one side of the story. On the other side a good many hardware dealers declare emphatically that the tinshop is worth while. To make it worth while, however, system is essential. System is as much needed in the tinshop as in any other department of the hardware business. Some hardware dealers who feel the need of it nevertheless run the tinshop on the old “hand to mouth” plan, feel- ing satisfied if they merely “break even” when, by careful management, they could make the a handsome profit. Every hardware dealer who has a tinshop should have in his book-keep- ing system a separate account for the tinshop. The tinshop should occupy a separate portion of his ledger, with a heading, “Shop and Repairs Ac- count,” or something similar. tinshop pay Under this heading, entries should be made of all expenses, receipts and disbursements for the benefit of that department, All material purchased MICHIGAN TRADESMAN for the tinshop should be charged to this account at cost price. Wages of shop employes and a just proportion of the expense of the department, based upon the total cost of doing business, should also be charged to the tinshop. On the credit side of the ledger should be placed all money received for inside and outside work, plumbing, setting up furnaces, repair jobs, etc. If you manufacture an article in the tinshop and then place it in the store to be sold, credit the cost price of that article to the tin shop the same as if you bought it from an outside concern. By keeping a separate account of tinshop and labor transactions, the hardware dealer will accomplish sev- eral important things. He will be able to keep tab on all work done in the He can tell whether the tin- shop is making or losing money. He tinshop. can learn to charge a price commensu- rate with the work done; a price which will give him a fair profit. He also has a check on the tinshop which is in- valuable in case of fire or other loss. In brief, the first essential is to know whether or not the tinshop is making money. You have to know this before you can seriously attempt to improve your methods. One small city hardware firm draws a very sharp line between hardware store and tinshop. Some years ago this firm erected a separate building for a tinshop and warehouse. This building was situated nearly a block from the main store, on a side street in the busi- ness section. It was a red brick struc- ture, in keeping with the stores in the vicinity. The first floor, which was light and airy, was used for the tinshop. It gave the men plenty of room, and especially good equipment was provid- ed. Before the new building was erected, the tinshop was located on the third floor of the hardware store, there there was not sufficient room. A large business was done even in these inade- quate premises; but in the year after the move into a separate building, the volume of business done was several times multiplied. It was possible in the larger premises to add a depart- ment devoted to slating and roofing. The trouble with many tinsmithing departments is that they are conducted in a haphazard manner. It may be that a lot of work is being turned out and that the men are being kept busy, but the dealer quite often does not know whether he is making or losing money. Probably he “guesses” he is making money; but at the end of the year he may find that he has guessed wrong; that the department has not paid the expected profit. Then the question suggests itself: “Why have I not made money? I have done a lot of work, and thought it was being done profitably.” That question implies its own answer. The man _ thought — he guessed — but he was not sure. He did not realize that guesswork has no place in modern business. A man must be sure in his methods in order to be sure of his profits. Lack of knowledge of costs is in many instanc- es the pitfall. A dealer should not have to wait until he takes stock at the end of the year to find out whether or not he is making money—he should know as he goes along, and this is possible by the introduction of a proper system of keeping track of costs of tinsmith- ing. One small city hardware store has a system of keeping track of costs in the tinshop, whereby they know at the end of each job just how much it has cost them. A time sheet is provided for workmen. This time sheet is a ruled form, with blanks at the top for the date, name of workman, and name July 6, 1927 SEPTIC TANKS Reinforced concrete construction Approved by State and City Authorities, $29.50 and up. Circular mailed upon request. GRAND RAPIDS SEPTIC TANK CO., Inc. 2100 Grandville Ave., S. W. Dial 3-8993 or 2-2434 GRAND RAPIDS are interested in buying or selling OU a hardware stock write or call on us. - - - - fostex; Stevens&Co. Founded 1837 61-63 Commerce Ave., S.W. WHOLESALE HARDWARE o oe MICHIGAN 601-511 IONIA AVE., 8. W. THE TOLEDO PLATE & WINDOW GLASS COMPANY Mirrors—Art Glass—Dresser Tops—Automobile and Show Case Glass All kinds of Glass for Building GRAND RAPIDS, MICHIGAN Michigan Hardware Co. 100-108 Ellsworth Ave.,Corner Oakes GRAND RAPIDS, MICHIGAN Wholesalers of Shelf Hardware, Sporting Goods and Fishing Tackle Automobile Tires and Tubes Automobile Accessories Garage Equipment Radio Equipment BROWN &SEHLER COMPANY “HOME OF SUNBEAM GOODS” Farm Machinery and Garden Tools Saddlery Hardware Harness, Horse Collars Blankets, Robes & Mackinaws Sheep lined and Blanklet - Lined Coats GRAND RAPIDS, MICHIGAN a seam soe aa i ag PION NDR oe = ig iS UR ements naam SANTEE ‘else aay aI EPRIE Sb LO AE Aieiamimienrnan mopar, Sing atwaiepasels pegs en | cat rane iam sii scaccanea PC IMRAMCN: 1 ete emerson rat, spc ie rat ctdaiapereeioasie ae! 2 2 REREAD, bebe Oe a iivagnha Tanai July 6, 1927 MICHIGAN TRADESMAN 23 of helper. Column 1 gives the work- ing hours from 7 to 5. There are four columns opposite each hour, each blank column representing a quarter hour. When this blank has been filled in for the day, it shows exactly what the man has been doing during every 15 minutes of the working day. Thus the cost of work on each job can be easily reckoned. A man in the tin- shop keeps track of all material used on each job. Thus the office is in a position to figure out exactly the amount the job has cost, and what to charge the customer. With some firms additional blank spaces are provided for material taken out by each workman in connection with each job, these items being checked by the stock-keeper, and any returns also checked. This firm carries out the same rule on contract jobs; as the record shows whether money has been made on a job or not. The cost sheets are all filed, and are of a great deal of value in figuring on further contracts of a similar nature. By dint of study and analysis of his work, the tinsmith knows pretty well just how much he must get on a given job in order to give him a fair profit. In figuring on a job, it is a simple matter to look up the filed sheets for two or three similar jobs, allow for any minor differences and know—instead of merely guess— what the new job will cost, and what price to charge in order to get a fair profit. The time sheet used in this system also serves to keep tab on the work done by the men. It shows the amount of work done by them, and whether or not they are really worth the wages they get. The dealer who would make a suc- cess of his tinsmithing department must concern himself with costs. Cost absolutely known is the compass that guides, One dealer claims that the tinshop . is the big end of his business. Inter- viewed at the dull season of the year, he had fourteen men at work in his tinshop. “Every man is busy,’ he said. “I am always on the lookout for new business. I do not look for cut-price jobs. I think there is probably more room for ‘salesmanship’ in connection with the tinshop than in any other de- partment of my business. When I quote a price on a job I tell the cus- tomer exactly what he is going to get. I do not use 30 guage iron where 26 guage is needed. Very often I could undertake jobs at lower quotations than the ones I give, providing I was using cheap material and lighter gauge metals; but this is against my policy. I use salesmanship in my tinshop the same as in any other department of my business. “Another feature which I watch closely is overhead costs. I watch also the buying end of my business, and always try to place my orders in the best markets. “Preventing waste of material is an- other important point in connection with running a profitable shop. With- out proper supervision and’ instructions a large amount of material can be al- lowed to go to waste, and this means a serious drain on the profits. Waste of men’s time is also a serious leak if allowed. I always try to have work ahead—that is, I endeavor to get cus- tomers to place orders and contracts well in advance in order to always have plenty of work on hand for my men. I have an arrangement with a local factory whereby I supply them with a number of articles that they use in connection with a certain line of goods they make. In spare time the men make up these special lines, and no time is lost. “I have always made it a point to go after quality business. I charge a fair price and add a legitimate profit and I have been fortunate enough during the past few years to always have plenty of work on hand.” It has been truly said that one of the greatest leaks in a tinshop is the waste of material. This should not be so by any means, and in these days especially, as by careful buying almost any size of sheet can be bought. With more study along the lines of pattern developing and a little care when buying the material, such waste in material would be a thing of the past and those in business would find a great saving in their tinshops if they would encourage more study by their workmen and supply a first-class book on the development of patterns as one of the necessities of the shop. Nothing is More discouraging than to see piles of scrap sheet metal under the benches. It would be a good thing in most shops to go over all stock patterns, and if the shop executes work which calls for small work as well as work of an ordinary nature and size, there should be a number of small patterns on hand; then a shop rule should be made, re- quiring the workmen and helpers to see that no scrap be thrown out which could be used for these small articles. For instance, pieces which would be large enough to make a 2, 3 or 4 piece 3 inch elbow could be marked and cut out in slack times, or the apprentices could be encouraged to do this work in odd moments. It may be stated, and rightly so, that such items can be bought much cheaper than they can be made by hand. But when such a habit has been established in a shop, it is not so much the actual cost of these small articles as the fact that the principle and habit of saving other lines is thoroughly established. The thrifty mental attitude is developed in the workmen and helpers. Victor Lauriston. ——»+-._____ Clothes Make the Man. Do not underestimate the value of good looking clothes to the salesman. They are one of the most effective ways of making a favorable impression upon people you meet in the store. A little care in the selection of hats that are becoming to your personality— harmonious combinations in shirts and ties, all contribute to the pleasing re- sult. This does not mean a lot of loud effects but quite the contrary—a care- ful study of what is demanded by good taste. It will be but a few days until people will be commenting on your neatness, and that neyer did anybody any harm, Everybody likes a winner! Ty cog makes friends. Whether it is a flight across the ocean or new gains in sales by a familiar, everyday grocery product—every- body likes a winner. Successful wholesale and retail grocers naturally like to sell Post Toasties (Double-Crisp Corn Flakes). Here is a prod- uct that has makes new friends. Sales climb steadily year made success. Every year it after year. New and better advertising works for wholesalers and retailers alike, to make Post Toasties a staple, sure selling, fast turn- ing product. Successful food dealers are getting their share of this business. DIAMOND BRAND CARTON CLOTHES PINS | Made of New England White Birch Selected- j SNId SFIHLOTD ETO eee Er eee) CoL A £-i: me fel A Ae) re Xoo. TRADE MARKED QUALITY THE DIAMOND MATCH Co Sold and Recommended by AILL LEADING DEALERS 24 COMMERCIAL TRAVELER Must Render Genuine Service To His House. Men sent out by jobbers and whole- salers to solicit business from retailers in towns and villages were universally called “drummers” forty years ago be- cause their business was to “drum up” trade. All sorts of men were sent out —young and old, gay and serious, sporty and dignified, noisy and quiet. To village clerks their lot seemed a fortunate one. They traveled, they wore stylish clothing, they lived at ho- tels, on steamboats and railroad trains. They were always on the go, got big salaries, swapped expense money in poker games, flirted with pretty girls on Sundays, were liberal and—put live- ly stories in circulation among the hicks. What youth clerking in a coun try store, carrying in the coal, sweep ing out, cleaning ‘and trimming and filling the kerosene lamps, packing eggs and performing other necessary jobs for from twenty-five dollars to forty dollars a month, did not envy them and their salaries and joyous lives in those long gone years? At Atlantic City recently, W. F. Kennedy of Weeling, W. Va., declared to retailers in hardware that the day of the joker, story-teller and glad- hander among traveling salesmen is over. Maybe. But not the day of the agent of commerce who visits “the trade,” makes friends of merchants, gives helpful hints to youngsters in the small town stores, talks business prob- lems over with his customers, advises them not to overbuy, and in every way makes himself welcome and valuable to those he visits, we trust! Mr. Ken- nedy says: The salesman of to-day must be more than simply a hand-shaker and a good fellow. If his calling is to en- dure and he is to continue a factor in the jobbers’ business, he must actually close the transactions, do more mental work, and render genuine service to his own house and its customers. True. But that was also true forty vears ago. We met and knew a num- ber of extravagant and wild drummers in our country store They smoked big and cigars, days. expensive courted pretty girls in every town and occasionally came to the village with But they did not last long. They did not “set well” with the merchants, who preferred to do business with men they respected. Good social qualities always will be an asset for salesmen, but those who peddle dirty stories and offend men of dignity by undue familiarity, do not win favor. The high type traveling man knows not only the prices and qualities of his samples, but the details of their manu- facture, the supply and demand of their raw materials, and all the conditions doubtful young women. which surround them at present and are in process of development for the future. He knows last season and this season, and the prospect for next sea- son, based on the facts that warrant forecasts. This is the kind of infor- mation the retailer wants, and many a salesman who talks them over with merchants he visits and gives prudent advice, gets orders the drummer who tries to cajole his prospect never re- MICHIGAN TRADESMAN ceives. It is the common truth of all business the traveling man must be qualified in—knowledge and character. They spell his present and future suc- cess. He must know the facts about what the sells and handle them honest- ly. If he possesses that higher quality than honesty which comes from a sense of responsibility and is called integrity, so much the better. >. 2___ Freak Advertising. What is now called “the scientific art of advertising’ evolves many un- usual methods of attracting the atten- tion of the public which results in profit to the advertiser. The prepara- tion of advertising copy for which mil- lions are spent annually has become a highly specialized task. Some men have a gift for winning the constant attention of newspaper and magazine readers to their advertising produc- tions. They are in demand everywhere. But now and then a “freak idea” comes to a man unskilled in the ad- vertising art and brings wholly un- expected returns in business increase. One of these happened some _ forty years ago which retrieved a profitless business and brought a competence to a man now living on the fortune he won. Bob Davis tells about it in his column “Bob Davis Recalls” in the New York Sun. There was a Western prietor in 1886 who had run along for years making a bare living. He had a first-class hotel for the place in which hotel pro- it was operated, but its patronage was barely sufficient to keep it going. One day its proprietor had a lucky idea of the freak advertising type. He had it printed in vest-pocket size. This is what it said: The Arlington, Absolutely the Worst Hotel in America Homely Chambermaids, Slow Wait- resses and Bad Bartenders. Our Chef Formerly Cooked for a Threshing Machine Crew. Jockeys Come Here to Reduce Weight Bicarbonate of Soda Free to Patrons Wire for Reservations. It took. The proprietor made money, won fame on the Pacific coast, and at the tip of his prosperity sold out fer a fortune. —_++>___ Chickens Give Owner Clue To Gold Deposit. Montreal, June 27—Poultry raisers would do well to examine carefully the contents of their birds’ crops in future, for they may give clues to gold mines. This has been the experience of Jack Matheson, a returned soldier-farmer, whose place is about eight miles from Charlottetown, the capital of Prince Edward Island. Mr. Matheson’ discovered, while cleaning some chickens, that there were some small pellets of absolutely pure gold in their crops. He at once began to observe the habits of his poultry and saw them eating from a clay deposit tha: had been taken from the excava- tion oa 2 well on his farm. Mr. Matheson was unable to get to the bottem of his well but he did the next best thine. Taking a nick and shovel, he started sinking a shaft im- mediately aloneside. He has now reached the stratum which carried the gold pellets found in his poultry, and is hopeful thar he will find something more substantial. He has refused an option of $5,000 for his “hole in the ground,” Business increased rapidly. CODY HOTEL IN THE HEART OF THE CITY OF GRAND RAPIDS Division and Fulton RATES $1.50 up without bath $2.50 up with bath CODY CAFETERIA IN CONNECTION Warm Friend Tavern Holland, Mich. 140 comfortable and clean rooms. Popular Dutch Grill with reasonable prices. Always a room for the Com- mercial traveler. E. L. LELAND, Mgr. Yn Lehr r It is the Tuller ow Facing Grand Circus Park, the heart of Detroit. 800 pleasant rooms, $2.50 and up. Ward B. James, Manager. DETROIT, MICH. HOTEL ULLER On Beautiful Torch Lake Pere Marquette Beach Hotel Spend your vacation in one of Nature’s most restful places. The view from this point cannot be sur- passed. Fishing and bathing. Beautiful Bungalows to Rent and for Sale. All Furnished. Address: HELENA, MICHIGAN = July 6, 1927 NEW BURDICK KALAMAZOO, MICHIGAN In the Very Heart of the City Fireproof Construction The only All New Hotel in the city. Representing a $1,000,000 Investment. 250 Rooms—150 Rooms with Private Bath. European $1.50 and up per Day. RESTAURANT AND GRILL— Cafeteria, Quick Service, Popular Prices. Entire Seventh Floor Devoted to Especially Equipped Sample Rooms WALTER J. HODGES, Pres. and Gen. Mgr. HOTEL OLDS LANSING 300 Rooms 300 Baths Absolutely Fireproof Moderate Rates Under the Direction of the Continental-Leland Corp. GrorGE L. CROCKER, Manager. Wolverine Hotel BOYNE CITY, MICHIGAN Fire Proof—60 rooms. THE LEAD- ING COMMERCIAL AND RESORT HOTEL. American Plan, $4.00 and up; European Plan, $1.50 and up. Open the year around. CUSHMAN HOTEL PETOSKEY, MICHIGAN The best is none too good for a tired Commercial Traveler. Try the CUSHMAN on your next trip and you will feel right at home. Columbia Hotel KALAMAZOO Good Place To Tie To Four Flags Hotel Niles, Michigan 80 Rooms—50 Baths 30 Rooms with Private Toilets N. P. NOWATT, Mer. Occidental Hotel FIRE PROOF CENTRALLY LOCATED Rates $1.50 and up EDWART R. SWETT, Mgr. Muskegon ote Michigan Phone 61366 JOHN L. LYNCH SALES CO. SPECIAL SALE EXPERTS Expert Advertising Expert Mrechandising 209-210-211 Murray Bidg. GRAND RAPIDS, MICHIGA} HOTEL KERNS LARGEST HOTEL IN LANSING 300 Rooms With or Without Bath Popular Priced Cafeteria in Con- nection. Rates $1.5 up. E. S. RICHARDSON, Proprietor WESTERN HOTEL BIG RAPIDS, MICH. Hot and cold running water in all rooms. Several rooms with bath. All rooms well heated and well venti- lated. A good place to stop. Amer- ican plan. Rates reasonable. WILL F. JENKINS, Manager A a SSG, ET TT, rt eotieg uate seaeamen en A alae ipchetyitsinnasiry meena SNE OE ih aan ee jaaenelausrstac toners sini f= speceamannaeyiiae oe +t ate g aaNet annnNeNon arte Se MOAN i Sot FS to: + —___ Items From the Cloverland of Michi- gan. Sault Ste. Marie, July 5—Only 90 degrees in the shade here Friday. While we are not claiming to be the hottest city in the world, still we think we are holding our own. The tourists are flocking up here, but we can accommodate them all and show them some cool, refreshing spots along the shore of the Saint Mary’s River. Chester Long, the well-known mer- chant at Rosedale, has sold his store building to Otto Cummings, of Bar- beau. A new stock of merchandise has been put in the store and numerous changes made, which will give Rose- dale an up-to-date store. Mr. Long will devote his entire time to farming, preferring that to store life. The V. L. Lipsett garage, at Pick- ford, has been enlarged, making it the largest in the county. The new addi- tion will be 120 feet long and will be constructed of cement blocks, with plate glass windows on the street. The front of the building will have an au- tomobile display room, a woman’s rest room, a tire room ard a battery room. An up-to-date paint shop will also be installed. S. J. Johnston, the well-known fish merchant of Salt Point, was a business visitor here last week. John W. Gray, known as the mer- chant prince of Nebish Island, paid us a visit last week. The warm spell we are having is driving many cottagers to Nebish Island, making ‘business brisk during the season. Earl Owen, who for many years was assistant manager for A. H. Eddy, also for a time with the Soo Creamery Co., is moving with his family to Niagara Falls, N. Y., where he expects to en- gage in business for himself, after tak- ing a rest for some time. Mr. Owen has made many warm friends during his residence here. Don’t use your register. The stone building belonging to the estate of L. Seaman, on Drummond Island, which was partly damaged by fire several years ago, is being rebuilt and will be ready for business in the near future. Meanwhile business has been conducted in the old Adams wooden store, opposite the stone building. The new store, when com- pleted, will be lighted by electricity and will give the people at Drummond one of the best stores in that part of the country. We were recently told of a sad case of a Scotchman who became engaged to a girl who got so fat he wanted to break off the engagement, but the girl couldn’t get the ring off, so he had to marry her. William G. Tapert. —_~+---.——___ Gabby Gleanings From Grand Rapids. Grand Rapids, July 5—John P. Hor- ton, who was connected with the Wor- den Grocer Co. twelve years, has or- ganized the Red Triangle Oil Co. and opened an oil station at Rockford. Other stations will be installed later. J.C. Anderson, buyer for the Grand Rapids branch of the National Grocer Co., was married June 29 to Miss Ethel Mullerweiss, of Alpena, where Mr. Anderson formerly resided. The ceremony was performed by Dr. White, pastor of the Trinity English Lutheran church. The knot was tied at the parsonage. The happy couple have al- ready begun housekeeping at 32 Lowell heart for a cash avenue. Gabby extends congratula- tions. Hon. Cassius L. Glasgow, of Nash- ville, was in the city Saturday on his way home from Mackinaw IslaXd, where he attended the annual conven- tion of the National Retail Hardware Association. As President of the Michigan Retail Hardware Associa- tion, it develoved upon him to see that the invitation of the parent organiza- tion to meet in Michigan was carried out in proper form. Officers of the National association insist that the Mackinac Island meeting was the best one ever held in point of attendance, in- terest and accomplishment. The en- tertainment features were perfect and were accepted in a spirit of due appre- ciation. The housing facilities of the Grand Hotel came in for a large share of praise. Mr. Glasgow said the only difference he could see between the banquet and the regular evening meal the night before was the reduced amount of clothing worn by the ladies at the banquet. The next convention will be held in Boston. C. L. Holden, who will be recalled as the former manager of the Rowe Hotel, Grand Rapids, and the Four Flags Hotel, at Niles, has taken charge of the new Hotel Gary, at Gary, Ind.. The Gary is considered one of the best hotels in Indiana and will rank with the best anywhere in the country. Mr. Holden has hosts of friends in all parts of the country who will be delighted to show their appreciation of Mr. Hol- den’s hospitality by patronizing his hotel on the least provocation. Six New Readers of the Tradesman. On account of the hot weather and the holiday, we received only six new subscribers to the week, as follows: H. J. Rasmussen, Greenville. Peter Hansen, Greenville. Arthur M. Qua, City. H. B. Jacobs, Charlevoix. J. G. Cutler Co., Sheridan. John Den Herder, Grand Rapids. —_+++____ A thin skin often denotes a thick skull. Tradesman last HOTEL BROWNING 150 Fireproof Rooms GRAND RAPIDS, Cor. Sheldon & Oakes Facing Union Depot; Three Blocks Away. Arnold Transit Company St. Ignace, Mackinac Island and Les Cheneaux Route Excursions and One-day Scenic Trips Daily to Mackinac Island and Les Cheneax Islands (The Channels) from Cheboygan and St. Ignace. Direct Connections at Mackinac island with All Lake Steamer Lines Inquiries Directed to the Company or Local Agents Assured Prompt Attention. General Offices MACKINAC ISLAND, MICH. Rockford Hotel HARRY J. KELLOGG, Mgr. Sunday Chicken Dinners Rooms $1.00 to $1.50 ROCKFORD MICHIGAN The PANTLIND HOTEL The center of Social and Business Activities in Grand Rapids. Strictly modern and fire- proof. Dining, Cafeteria and Buffet Lunch Rooms in con- nection. 750 rooms — Rates $2.50 and up with bath. YOU ARE CORDIALLY invited to visit the Beauti- ful New Hotel at the old location made famous by Eighty Years of Hostelry Service in Grand Rapids. 400 Rooms—400 Baths Menus in English MORTON HOTEL ARTHUR A. FROST Manager MICHIGAN TRADESMAN July 6, 1927 DRUGS Michigan Board of Pharmacy. President—James E. Way, Jackson. Vice-Pr-esident—J. C. Dykema, Grand Rapids. Director—H. H. Hoffman, Lansing. Coming Examinations—Detroit, June 21, 22 and 23; Marquette, Aug. 16, 17 and 18. When the Druggist Spends Money. Wise and indeed, is that druggist who ingly in this business; scrimping not when judicious purchases seems ad- visable. Druggists at times may la- ment slack business, and, in the at- tempt to retrench, may be impelled to eliminate desirable necessities, in some instances buying cheaper articles. In- stead of considering additions, extra features, and the like, thought of same is dismissed altogether. Im- portant elements in connection with the business, instead of making for improvement, pay this kind of drug- gist not; instead of making more money—his prime object—he is mak- ing less. In one sense he is successful he is saving money, but he is not mak- foresighted, invests unhesitat- new ing more of it. The aim of the druggist, of course, should not be primarily to save money. He is in the business to make money. And to that end he must be ready and willing to spend it. It really does pay to spend money, provided only the procedure is gone about thoughtfully and judiciously. Consider the druggist who is trying to economize by securing cheaper help. He is, really, obtaining cheaper help, but not better services. The course is detrimental not only to himself; it affects customers. A pertinent ques- tion: Does not the druggist, intent on building up reputation for quality drugs and dispensing, desire to procure the best obtainable in the way of pharma- cists? Will the thought enter to gamble on questionable drugs? The drugs may be new; they may be cheap. They may be attractive. But, does it pay to save money—or try to save it— when so much is at stake? We need no answer. The far-seeing druggist, rather, will outlay a little more; he will try to ac- quire the reputation of being a drug- gist who pays his dispensers better than the average. His establishment will prove a magnet, naturally, for the better grade of assistants. That, in itself, carries enough significance. But, consider the good effect on customers. They know the true conditions, and realize that quality drugs and quality services are available, at your store. Therein increased business and profits also attend. The druggist, bent on making money will never hazard possibilities of cheap- er, inferior articles. What of the prices? The better prices naturally assure a better class of business for your store, and better prices in turn. It is too much of a gamble, looked at from any angle, to stock in merchandise chiefly by reason of the price factor. After all customers and particularly discrim- little interes‘ed in secondary. They want and are willing to pay come-backs and com- attach to the selling of inating ones, are price; that is quality goods, for it. Most plaints usually cheaper articles, and the rendering of cheaper services. Prudent, assuredly, is that druggist who will say, “Nay,” when the individual representing ques- tionable and cheapness enters. You are keen to furnish quicker, more desirable dispensing services to What, indeed, might not be accomplished in the laboratory by providing more modern equipment? There are many phases of the business that now may escape. Have you de- pendable scales, additional ones? More than enough mortars and pestles of the up-to-date kind? Have you in mind emergencies? Have you enough equip- ment to take care of any rush business? Is the prescription department so equipped, and managed, that extra men can conveniently be taken on, and so that they cam work unhindered? Is the department planned so the dispens- ing of drugs is facilitated, and so that the used articles can easily be washed, cleaned and be ready to use efficiently? More sanitation. Quicker, and better work. More, and better business. And all obtainable threugh the outlay of a your customers. little more money, whenever this is timely. The fixtures of your store. Are these getting their rightful attention? Or, are they being sadly neglected, to the loss of the store? Unattractive fixtures, belonging to a bygone day, are much out of place in the up-to-date druggist shop. They appeal not. They do not win customers. However cheap, however seemingly reasonably-priced these may have been, they really shape up aS an expense, not as an economy. Does it, indeed, pay to save money that way? The fact ever remains, the drug- gist mainly is in business to make money; and, he must be ready to spend more to make more. Look over your displays now! Your different fixtures. Your trimmings. Consider, too, your interior fixtures. displays, the whole store atmosphere. Where is the most outstanding lack? How long, and how unwisely, has there been neglect? What might not be accomplished by the addition of a few modern interior displays that tend to set apart your business? +.___ The arrival in New York Harbor some days ago of a modern whaler with a million dollars’ worth of oil stored in her capacious hold is a sad commentary on the changes which modern inventions have wrought in the romance of the past. When the bright glow of incandescent science and bulbs supplanted the glimmer of oil lamps the knell of the whaling indus- try was sounded. The passing of those fine old ships which sailed from Nan- tucket for the Southern Pacific was inevitable. We accepted it as such, hut now it is almost too much to learn that those vessels have been replaced by huge tankers which in three months can kill 530 whales, extract their oil for the manufacture of soap and grind their bones into fertilizer. The har- standing in the prow of the ship’s boat with his weapon poised, ready to dare the whale to mortal com- bat, gives way to a cannon discharging a hundred-pound harpoon with a soft- nosed bomb on its tip. The mad rush of the great mammal or its even more dangerous plunge down to the depths of the sea as the harpoon quivers in its side is now met by throwing into re- verse the powerful motors of the 200- ton “killer” boats. The whale has no chance. The combat is no longer equal. When Captain Ahab steadied his bone leg in the auger holes on his quarterdeck and scanned the seas for Moby Dick things were different. Ef- ficiency has its price. We may admire the commercial enterprise which ob- tains from whales a million dollars’ worth of soap material, but no longer may we cry with the intense wonder of the psalmist: “There go the ships; is that leviathan.” 2-2 2 pooner, there No man’s world is any bigger than the man himself. That which his eye can see, his ear can hear, his heart can feel, make up for him the universe. For no man has anything he can’t use. What good is money to a Hottentot, or a magnificent picture to an idiot? The whole world for you lies under your own hat, and it is just as large and just as varied as your own mind will let it become. ELECTRIC FANS STAR-RITE QUALITY FANS All Universal Type Motors Low Cost—Popular Prices—Quick Sale STAR-RITE 8-INCH FANS A good room size fan three speed felt base, 104 to 115 Voltage Extensively Advertised *peeiapananre ECR ce mamtewN None ee : complete with cord and plug. fan for AC or DC Currents. THREE ATTRACTIVE FINISHES No. 408 Nickel Finish No. 409 Black and Brass Finish No. 410 Ivory Finish OLD RELIABLE 10-INCH STRAIGHT FAN No. 403 Three speed with starting switch in base, complete with cord and plug. For AC or DC currents. No. 403—Retail $10.00 Each, Cost You $7.00 Each IMPROVED 10-INCH OSCILLATOR FANS, 3 SPEED While offered at a popular price the Star-Rite 10-inch Oscillating Fan is not to be compared with cheaply constructed Oscillating Fans now being sold. THREE FINISHES—NET PRICES No. 405--All Nickel Finish ~_..8 $10.12 Each No. 411—Black and Brass Finish ________ 10.12 Each No. 418-—-tvory Finish 000 10.12 Each A guaranteed Net Prices $4.88 Each Hazeltine & Perkins Drug Company Manistee MICHIGAN Grand Rapids WHOLESALE DRUG PRICE CURRENT Prices quoted Acids Boric (Powd.) .. 12%@ 20 Boric (Xtal) ... 15 @ 25 Carbolic __...__ 4@ 4 Cittic 563 @ 7 Muriatic ...... 3%@ 38 IGG 9 @ 15 OFONG 2 164%@ 25 Sulphuric ____.. 34@ 8 Tartaric 2000 50 @ 60 Ammonia Water, 26 deg... 06 @ 16 Water, 18 deg... 05%@ 13 Water, 14 deg... hee 11 Carbonate ...... 25 Chloride (Gran. oo 20 snaiuniag! Conatha:) 0 00@1 25 Fir (Canada) .. 2 —_ 00 Fir (Oregon) .. 65@1 00 Fera. 20... ~---- 3 00@3 = Ton oo 2 00@2 2 Barks Cassia (ordinary). 25 30 Cassia (Saigon)-_. es 60 Sassafras (pw. 50c) 50 sar Cut oa | pe Sea 25 Cubeb 1 00 Bish a 25 Juniper 11 20 Prickly Ash —.._. — “a 1% Extracts Micesicg oo 60@ 65 Licorice, powd. _.. 50@ 60 Flowers Arii¢g oo @ 1% Chamomile (Ged.) @ 60 Chamomile Rom.. @ 650 Gums Acacia, Ist ______ 50@ 65 Acacia, 2nd _... 45@ 60 Acacia, Sorts _._ 20 25 Acacia, Powdered 35 40 Aloes (Barb Pow) 25@ 36 Aloes (Cape Pow) 25@ 35 Aloes (Soc. Pow.) 65@ 70 Asafoetida ______ 50@ 60 POW 75@1 00 Camphor 96@1 02 Gustag oo @ 80 Guaiac, pow’d __ @ 90 NO oo @1 10 Kino, powdered__ @1 20 Myrrh @ 60 Myrrh, powdered @ Opium, powd. 19 65@19 92 Opium, gran. 19 65@19 92 Shelize 220 65@ Shellac Bleached. 85@ 95 Tragacanth, pow. 1 75 Tragacanth ___1 1593 25 Turpentine _____. @ 30 Insecticides ALHONIG 08@ 20 Blue Vitriol, Blue Vitriol, less Bordea. Mix Dry Hellebore, White powdered __.__. Insect Powder __ Lead Arsenate Po. i and Sulphur 13@ 22 18@ 30 35@ 45 144% @26 Dre oo 8@ 23 Paris Green ..... 23@ 88 Leaves Bucha 2. 8501 00 Buchu, powdered. 1 00 Sage, Bulk __-._. 365 30 Sage, % loose __ 40 Sage, powdered... 35 Senna, Alex. .... 60 16 Senna, Tinn. -_ 209 35 Uva Urai .._... 365 Olis Almonds, Bitter, artificial _...._ fs 00@3 35 Almonds, Swee a diaries 1 60@1 80 Almonds, Swee imitation -... : 00@1 25 Amber, crude .. 1 25@1 60 Amber, rectified : fool 16 Anise 1 60 Bergamont -.... ; 5008 16 -- 1 60@1 75 ~~ 4 00@4 25 --- 1 60@1 385 Cedar Leaf _... 2 00@2 25 Citronella ...... 1 26@1 60 Clives oo 50 3 16 Cocoanut _.-.. pe A 365 Cod Liver ___.__ 2 00@2 60 Croton 2 00932 26 Cotton Seed ._.. 1 25@1 46 Cubebs, ........ 6 50@6 75 Higeron ~....... 7 50@7 75 Eucalyptus .... 1 25@1 60 Hemlock, pure.. 2 00@2 25 Juniper Berries. 4 50@4 75 Juniper Wood ~ 1 60@1 75 Lard, extra _... 1 55@1 65 Lard, No. 1 -... 1 25@1 40 Lavender Flow... 6 00@6 25 Lavender Gar’n. 85@1 20 TMI oc 4 60@4 75 Linseed, raw, bbl. @ 90 Linseed, boiled, bbl @ 93 Linseed, bid, less 1 00@1 13 Linseed raw, less 97@1 10 Mustard, artifil. oz. @ 35 Neatsfoot ...... 1 25@1 35 Olive, pure __.. 4 00@5 00 Olive, Malaga, yellow barely 2 85@3 25 Olive, Malaga, Breen on 2 85@3 25 Orange, Sweet . Origanum, pure. 2 Origanum, com’) 1 1 Pennyroyal ---. 3 25@3 Peppermint .... 6 50@6 Rose, pure __ 13 50@14 Rosemary = 1 25@1 eee © ale 10 60@10 75 Sassafras, true 1 75@2 60 Sassafras, arti’] 76@1 00 Spearmint ..... : 00@8 25 Sperm ........ 1 50@1 76 OOS sees 39 00@9 25 Tee USE ...... 6 16 Turpentine, bbl... 57@ 177 Turpentine, less 68@ 81 Wintergreen, 1Ohe 45. 6 00@6 25 Wintergreen, —T birch ......... 3 00@3 26 Wintergreen, art 75@1 00 Worm Seed -..__ 6 00@6 26 Wormwood -... 9 00@9 25 Potassium Bicarbonate .... 35 40 Bichromate ____. 15 25 Bromide ......-- 69@ 85 Bromide —....___ 54@ 71 Chlorate, gran’d 23@ 30 Chlorate, powd. Or Atal... 16@ 26 Cyanide ..__..._ 30@ $0 TOGIG@ 4 36@4 65 Permanganate __ 20@ 30 Prussiate, yellow 40@ 50 Prussiate, red — @ 70 Sulphate _...... 35@ 40 Roots Aikanet 30@ 35 Blood, powdered. 35@ 40 Calamus eae 35@ 76 Elecampane, _ 25@ 30 Gentian, powd... 20@ 30 Ginger, African, powdered ______ 30@ 35 Ginger, Jamaica. 60@ 65 Ginger, Jamaica, powdered __.._. 45@ 60 Goldenseal, os @8 00 Ipecac, powd. _. @6 00 EAcOriceé ..2...0. 2 40 Licorice, powd... 20 30 Orris, powdered. Poke, powdered Rhubarb, powd... Rosinwood, powd. @ 40 Sarsaparilla, Hond. grcunG ......... @ 90 Sarsaparilla Mexican, Glycerine ........ 32@ 52 Sane 35@ 40 Squills, powdered 60 70 Tumeric, powd... 20 25 Valerian, powd.__ 1 00 Seeds AMG 36 ana’: © guint 35 40 Bird, eS 17 Slates ssdiitecaen 10 16 Caraway, Po. 20 25 30 Cardamon ...... 3 16@4 00 a pow. .30 20 36 juiced o Fennell ......__ 26 40 ae 7 15 Flax, ground __- aoe 4 ih Foenugreek, — 15 26 Hemp ........ 15 Lobelia, powd. an 1 60 Mustard, yellow 17 26 Mustard, black... 20 35 POGUE cccennnwue 16 30 7" Ss 1 256@1 60 ere 15 20 Sabadilia causal 60 70 Sunflower -_._.. 1% 16 Worm, American 30 40 Worm, Levant . 5 00@5 25 Tinctures eAconite ......... 1 86 . ee esoiciac 1 66 a 1 44 camieaesia scsi 2 28 are nominal, based on market the day of issue. Belladonna -.... @1 44 Bensoin ........ @2 28 Benzoin Comp’d. @2 40 RUG i... Lane 2 16 Cantharadies _.. 2 62 Capsicum ....... @2 23 COLECRD oie 1 44 Cinchona .......... 2 16 Colchicum ...... 1 80 COROOE oo cece 2 76 RISMENE ooeccnee 2 04 Gentian .......- 1 35 GUMIEE .Wnncncnae 2 28 Guaiac, Ammon... @2 04 TOGO coin nutciones @1 25 Iodine, Colorless. 1 60 won, Cle, oon 1 56 ii ee ste @1 44 WE hice 2 62 Nux Vomica .... 1 80 CRF ccneieneean 5 40 Opium, Camp. 144 Opium, Deodorz’d 6 40 BGNESE concen @1 92 Paints Lead, red dry __ 18% @14% Lead, white dry 138% @14% Lead, white oil_. 18%@14% Ochre, yellow bbl. 2% Ochre, yellow less 3@ 6 Red Venet’n Am. 3%@ 7 Red Venet'n ne. 4190 8 MEG ciieaens 6@ 8 Whiting, bbl. @ ‘ Whititia® ..Wccue 6%@ 10 L. H. P. Prep... 2 90@3 05 Rogers Prep. .. 2 90@3 05 Miscellaneous Acetanalid _... 57@ 75 PO 8@ Alum. powd. and ground ....__.. 09@ 15 nlanatn Subni- fate 2 83@3 08 Borax: xtal or powdered __._ 6 16 Cantharades, po, 1 6 a8, 00 Calomel ....... 2 70@2 91 Capsicum, pow’d 35@ 40 Carmine ......__ 00@7 50 Cassia Buds _.... 35 40 Clave 0 55 Chalk Prepared_ 144@ 16 Chloroform .... 5638@ 60 Chloral _—ee ay Br Cocaine _..... a ce Cocoa Butter _... 170@ Corks, list, less. 40- 10% Copperas __..__ 2 Copperas, Powd. 1a is 10 Corrosive Sublm 2 21@2 42 Cream Tartar .. 35@ 45 Cuttle bone ...._ 40: 60 Dextrine ........ 6 15 Dover’s Powder 4 00@4 50 Emery, All Nos. 10 15 Powdered 16 Epsom Salts, bbls. 3% Bpsom Salts, less 3% 10 Ergot, powdered .. @8 60 Flake, White .. 15 20 Formaldehyde, Ib. nas Gelatine Glassware, less tom. Glassware, full case 60%. Glauber Salts, bbl. @02% 10 Glauber Salts less 04 Glue, Brown ... 21 30 Glue, Brown Grd 16 20 Glue, Whte -... 27% 365 Glue, white grd. 25 35 Glycerine 32@ POO oe TOGENO one Iodoform 21... 8 Lead Acetate _ » osmnienenas 1 60 Mace, powdered. 1 60 MOTION aoc cccccncncses 7 50@8 00 Morphine _... 11 18@11 . Nux Vomica .... Nux Vomica, pow. 15 3s Pepper black, pow. 40 50 Pepper, White, pw. 55@ 60 Pitch, Burgudry 20 25 Quassia 12 16 Quinine, 6 0%. cans 59 Rochelle Salts __ oS 40 Sacharine ....._ 2 60@2 76 Salt Peter ...... 11 22 Seidlitz Mixture. 320 40 Soap, green .... 15 30 Soap mott cast. 22%@ 26 Soap, white castile case .......... @15 0 Soap, white castile 88, \ Ber bar .. 1 60 Soda Ash -..._.. 10 Soda pte menre 3 10 Soda, Sal ...... 02 08 Spirits Camphor 1 20 Sulphur, roll .... 3% 10 Sulphur, Subl. .. 10 Tamari MICHIGAN TRADESMAN GROCERY PRICE CURRENT These quotations are carefully corrected weekly, within six hours of mail- ing and are intended to be correct at time of going to press. Prices, however, are liable to change at any time, and country mercharts will have their orders filled at market prices at date of purchase. ADVANCED Lamb Smoked Meats DECLINED AMMONIA Arctic, 10 oz., 3 dz. cs. 3 75 Arctic, 16 oz., 2 dz. cs. 4 00 Arctic, 32 oz., 1 dz. es. 3 00 Quaker, 36, 12 oz. case 3 86 48, 1 lb. 24, 3 Ib. 10 Ib, pails, per doz. 15 lb. pails, per doz. 11 95 25 lb. pails, per doz. 19.15 BAKING POWDERS Arctic, 7 oz. tumbler 1 36 Queen Flake, 16 oz., dz 2 25 Royal, 10c, doz. -... 95 Royal, 6 oz., do. -... 2 70 Royal, 12 oz., doz. —- : 20 Rove, 6 1b. —..5-..2 1 20 Rocket, 16 oz., doz... 1 26 K. C. Brand Per case 10c size, 4 doz. -..... 3 70 1l6c size, 4 doz. -..---. 5 60 20c size, 4 doz. ._..-. 7 20 25c size, 4 doz. ___.-. 9 20 50c size, 2 doz. ---.-. 8 80 80c size, 1 doz. ..---- : 85 10 Ib. size, % doz. _.-. 6 76 Freight prepaid to jobbing point on case goods. Terms: 30 days net or 2% cash discount if remittance reaches us within 10 days from date of invoice. Drop shipments from factory. BEECH-NUT BRANDS. BLUING The Original Condensed i 2 0z., 4 dz. cs. 3 00 3 oz., 3 dz. cs. 3 75 BREAKFAST FOODS Kellogg’s Brands. Flakes, No. 136 : 85 Flakes, No. 124 2 85 Flakes, No. 102 2 10 . Corn Corn Corn Pep, Pep, 0 Krumbles, No. 424 --- 3 70 Bran Flakes, No. 624 2 25 Bran Flakes, No. 602 1 60 Post’s Brands. Grape-Nuts, 24s -.-.. Grape-Nuts, 100s -... Instant Postum, No. 8 Instant Postum, No. 9 Instant Postum, No. 10 Postum Cereal, No. 0 Postum Cereal, No. 1 Post Toasties, 36s -. 89 no bo OO 09 Hm ON OBS 68 ne a Post Toasties, 24s —. 85 Post’s Bran, 24s -.. 2 70 BROOMS Jewell, doz. 5 Standard Parlor, 23 Ib. 8 25 Fancy Parlor, 23 Ib.-- 9 Ex. Fancy Parlor 25 lb. 9 75 - Fey. Parlor 26 Ib. " 00 Whisk, No. 3 2 75 BRUSHES Scrub Solid Back, 8 in. ---. 1 50 Solid Back, 1 in. .... 1 75 Pointed Ends -..... -- 1 26 Stove RON 1 80 No. 601... 2 00 Peeress ............ 2 60 Shoe NO; 49 2 2 26 mo; 20 3. 3 00 BUTTER COLOR Dandelion __...----.. —- 2 85 CANDLES Electric — 40 Ibs. 12.1 Plumber, 40 Ibs. —_ an.8 Paraffine, 6s .. - 14% Paraffine, 128 ....... 14% Witkin - 40 Tallon, 4 6s, per box .. 30 CANNED FRUIT Apples, 3 lb. Standard 1 60 Apples, No. 10 -. 4 50@5 76 Apple Sauce, No. 10 8 00 Apricots, No. 1 1 — 00 Apricots, No. 2 -..-.. 3 00 Apricots, No. 3% 3 40@3 90 Apricots, No. 10 8 soo 00 Blackberries, No. 10 8 50 Blueber’s, No. 2 2 00@2 75 Blue berries, No. 10_. 14 00 Cherries, No. oe 76 Cherries, No. 2% -.-. 4 25 Cherries, No, 10 -.. 14 00 Loganberries, No. 2 __ 3 00 Loganberries, No. 10 10 00 Peaches, No. 1 1 60@2 10 Peaches, No. 1, sliced 1 26 Peaches, No. ec epde Peaches, No. 2% Mich 2 20 Peaches, 2% Cal. 3 00@3 25 Peaches, 10, Mich. .. 8 50 Pineapple, 1 sl. ---.. 1 76 Pineapple, 2 sli. --..- 2 60 P’apple, 2 br. sl. .... 2 40 P’apple, 2%, sli. -.--. 3 00 P’apple, 2, cru. -.... 2 60 Pineapple, 10 cru. -. 9 @fN Pears, No. 2 ....---- 3 15 Pears, No. 2% 3 50 Plums, No. 2 . 2 40@2 60 Plums, No. 2% .------3 90 Raspberries, No. 2 blk 3 25 Raspb’s, Red, No. 10 13 60 Raspb’s Black, No: 10 12 00 Rhubarb, No. 10 4 75@5 50 Strawberries, No. 10 12 60 CANNED FISH Clam Ch’ ye 19% oz. 1 35 Clam Ch., on 2 oe Clams, ohn. No. 1 2 00 Clams, Minced, No. 1 3 26 Finnan Haddie, 10 oz. 3 30 Clam Bouillon, 7 oz.. 2 50 Chicken Haddie, No. 1 2 76 Fish Flakes, small .. 1 Cod Fish Cake, 10 oz. 1 Cove Oysters, 5 oz. — ; 65 2 Lobster, No. %, Star Shrimp, 1, wet Sard’s, % Oil, 6 Sardines, % Oil, k’less 5 Sardines, % Smoked 6 75 Salmon, Warrens, %s 2 Salmon, Red Alaska 3 10 Salmon, Med. Alaska 2 85 Salmon, Pink Alaska 1 85 Sardines, Im. \%, ea. 10@28 Sardines, Im., %, ea. 25 Sardines, Cal. ._ 1 65@1 80 Tuna, %, Albocore .. 95 Tuna, %s, Curtis, doz, 2 20 Tuna, %s, Curtis, doz. 3 50 Tuna, 1s, Curtis, doz. 7 00 CANNED MEAT Bacon, Med. Beechnut 3 30 Bacon, Lge. Beechnut 5 40 Beef, No. 1, Corned __ 3 10 Beef, No. 1, Roast .... 3 10 Beef, No. 2%, Qua. sli. 1 50 Beef, 3% oz. Qua. sii. 2 00 5 oz., Qua. sli. 2 75 No. 1, B’nut, sli. 4 50 Beefsteak & Onions, s 3 45 Chili Con Ca., 1s 1 35@1 45 Deviled Ham, %s -_- 2 20 Deviled Ham, %s --- 3 60 Hamburg Steak & Onions, No, 1 Potted Beef, 4 oz. _.. 1 10 Potted Meat, % Libby 52% Potted Meat, % Libby 92% Potted Meat, % Qua. 90 Potted Ham, Gen. & Vienna Saus., No. &% Vienna Sausage, Qua. 95 Veal Loaf, Medium -. Baked Beans Campbells, lc free 5 -. 1 15 Quaker, 18 oz 85 Fremont, No. 2 -----. 1 10 Snider, No. 1 95 Snider, No. 2 ........ 1 25 Van Camp, small -... 85 Van Camp, Med. .... 1 15 CANNED VEGETABLES. Asparagus. No. 1, Green tips .. 3 76 No, 2%, Large Green 4 60 W. Beans, cut 2 1 45@1 75 W. Beans, 7 60 Green Beans, 23 1 45@2 26 Green Beans, 10s -. @7 50 L. Beans, 2 gr. 1 35@2 66 Lima Beans, 2s,Soaked 1 - Red Kid, No. Sone 12 Beets, No. 2, wh. 1 75@2 40 No. 2, cut 1 10@1 265 No. 3, cut -.-- 1 60 Corn, No. 2, stan. — 1 10 Corn, Ex. stan. No. 2 1 35 Corn, No, 2, Fan. 1 80@2 36 Corn, No. 10 -. 8 90@10 76 Hominy, No .3 1 00@1 15 Okra, No. 2, whole -. 2 00 Okra, No. 2, cut -— 1 66 Dehydrated Veg. Soup 80 Dehydrated Potatoes, lb. 46 Mushrooms, Hotels -. 35 Mushrooms, Choice, 8 oz. 40 oe Sur Etra 60 J. Peas, Ex. Fine, French 26 Pumpkin, No. 3 1 85@1 60 Pumpkin, No. 10 4 00@4 Pimentos, %, each 12@14 Pimentoes, %, each _ 37 Sw’t Potatoes, No. 2% 2 26 Sauerkraut, No.3 1 35@1 50 Succotash, ‘No. 2 1 65@2 50 Succotash, No. 2, glass 2 80 Spinach, No. Aa a. =P Spnach, No. 2-. 1 60@1 90 Spinach, No. 3_. 2 25@2 60 Spinach, No. 10. 6 50@7 00 Tomatoes, No. 2 1 20@1 30 Tomatoes, No. 3, 1 90@32 28 Tomatoes, No. 10__ @s 0 CATSUP, B-nut, small .._._...... 1 90 Lily of Valley, 14 oz._. 2 60 Lily of Valley, % pint 1 75 Paramount, 24, 8s ---. 1 40 Paramount, 24, 16s -. 2 36 Paramount, Cal. ee <4 Sniders, 8 oz. ....---- Sniders, 16 oz. oe 2 e Quaker, $ on. 1 25 Quaker, 10 oz, ~----.-- 1 35 Quaker, 14 oz, ~..---- 1 90 Quaker, Gallon Glass 13 00 Quaker, Galion Tin __ 9 00 CHILI SAUCE Snider, 16 os. —......... 3 30 Snider, $ oz. —...... — 2 30 Lilly Valley, 8 oz. -. 2 25 Lilly Valley. 14 oz. .. 3 25 OYSTER COCKTAIL. Sniders, 16 oz. ..-..... 3 30 Sniders, 8 oz. -..-... 2 30 CHEESE. Roquefort 65 Kraft, small items 1 65 Kraft, American —. 1 65 Chili, small tins -. 1 65 Pimento, small tins 1 65 Roquefort, sm, tins 2 25 Camembert, sm. tins 2 25 Daisies 26% Tomepom ...--- 22. 261% Michigan Fiat —.....-.. 25 New York New 1926 __ 32 Sap Sago _.._...-_.. 38 SPC 27 CHEWING GUM. Adams Black Jack __-. 65 Adams Bloodberry -_-- = Adams Dentyne ______-_ Adams Calif. Fruit __.. és Adams Sen Sen __.-__. 65 Beeman’s Pepsin ...... 65 Beechnut Wintergreen. 70 Beechnut Peppermint 70 Beechnut Spearmint -.. 70 Doublemint 5 Peppermint, Wrigleys __ 65 Spearmint, Wrgileys __ 65 suicy Bruit. 65 Wrigley’s P-K Zeno Teaberry COCOA. Droste’s Dutch, 1 lb._. 8 50 Droste’s Dutch, % Ib. 4 50 Droste’s Dutch, % lb. 2 35 Droste’s Dutch, 5 lb. 60 Chocolate Apples -_.. 4 50 Pastelles, No. 1 -_...12 60 Pastelles, % Ib. -.--.- 6 60 Pains De Cafe -.-_-. — 3 00 Droste’s Bars, 1 doz. 2 00 Delft Pastelles 2 1 “a Pig Tin Bon que eee "18 20 12 oz. Rosaces —.-...10 80 % Ib. Rosaces __... 7 80 % lb. Pastelles —_---- 3 40 Langues De Chats -. 4 80 CHOCOLATE. Baker, Caracas, %s -... 37 Baker, Caracas, %s -.-- 85 COCOANUT Dunham’s 15 Ib. case, %s and %s 48 15 ib. case, Ks —_..... 47 15 lb. case, %8 ------.- 46 CLOTHES LINE. Hemp, 50 ft. _.__ 2 00@2 25 a Cotton, ot 50@4 00 Braided, 50 ft. ----- — 2 25 Sash _ Cord __.. 3 50@4 00 HUME GROCER CO. COFFEE ROASTED 1 Ib. Package Meroe 2 32% TAberty 24 Guaker 0 39% Royal Club _--_------- 38% McLaughlin’s Kept-Fresh Vaccum packed. Always fresh. Complete line of high-grade bulk coffees. W. F. McLaughlin & Co., Chicago. Maxwell House Coffee. a ib. time 4 3. 10. tins 2 dt gs Coffee Extracts M. Y., per 100 12 Frank’s 50 pkgs. 4 25 Hummel’s 60 1 Ib. 10% CONDENSED MILK Leader, 4 doz. .-._.. 6 75 Eagle, 4 doz. __-._..._ 9 00 MILK COMPOUND Hebe, Tall, 4 doz. . 4 60 Hebe, Baby, 8 do. — ¢ 40 Carolene, Tall, 4 doz.3 80 Carolene, Baby -_.--. 3 50 EVAPORATED MILK Quaker, Tall, 4 doz. -. 4 75 Quaker, Baby, 8 doz. 4 65 Quaker, Gallon, % doz. 4 75 Carnation, Tall, 4 doz. 5 15 Carnation, Baby, 8 dz. 5 05 Oatman’s Dundee, Tall 5 15 Oatman’s D’dee, Baby 5 00 Every Day, Tall ---. 5 00 Every Day, Baby ---- 4 80 Pet, Tal 23 5 Pet, Baby, 8 oz. Borden’s Tall ~~~... 5 15 Borden’s Baby ----- ee e Van Camp, Tall __.. Van Camp, Baby --- 3 1 CIGARS G. J. Johnson’s Brand G. J. Johnson Cigar, 200 2 75 00 Worden Grocer Co, Brands King Edward ...... 60 Master Piece, 50 Tin. 35 00 Canadian Club --_... 35 00 ithe Tom... 37 60 Tom Moore Monarch 75 00 Tom Moore Panetris 65 00 T. Moore Longfellow 95 00 Webster Cadillac ..__ 75 00 Webster Knickbocker 95 00 Webster Belmont... 110 00 Webster St. Reges 125 00 Bering Apollos -... 00 Bering Palmitas —. 116 00 Bering Delioses __.. 120 00 Bering Favorita -... 135 00 Bering Albas -..._. 150 00 CONFECTIONERY Stick Candy ~ Standarg: 2.0 Pure Sugar Sticks 600s 4 3 Big Stick, 20 lb. case 20 Mixed Candy Kindergarten -—~.._-.--- 7 Topaner 22 14 Bo te Oe fee ee French Creams -___--~-- 16 Paris Creams ~~ ------. 17 Grocers 2... ao ak Fancy Chocolates 5 lb. Boxes Bittersweets, Ass’ted 1 75 Choe Marshmallow Dp 1 70 Milk Chocolate A A 1 80 Nibble Sticks ----..-_ No. 12, Choc., Light — 1 65 Chocolate Nut Rolls — 1 85 Magnolia Choc -.-.-.. 1 25 Gum Drops Pails PAMIIND © oe a. 36 Champion Gums -._.... 16 Challenge Gums -_... a4 Payorite 2.000 19 Superior, Boxes _....... 23 Lozenges Pails A. A. Pep. Lozenges 17 A. A, Pink Lozenges 16 A. A. Choc. Lozenges 16 Motto Hearts 19 Malted Milk Lozenges 21 Hard Goods Pails Lemon Drops -.------. 18 oO. F. Hononed dps. 18 Anise Squares cm Peanut Squares -....... 17 Horehound Tablets __-. 18 Cough Drops Bxs Pntnem es. 23 1 36 Smith Broa: —._.__.... 1 50 Package Goods Creamery Marshmallows 4 oz. pkg., 12s, 85 4 oz. pkg., 48s, case 3 40 Specialities Walnut Fudge ----.-- 23 Pineapple Fudge -----.- 22 Italian Bon Bons ._... 17 Banquet Cream Mints_ 28 Silver King M.Maliows 1 36 Bar Goods Walnut Sundae, 24, 5c 80 Neapolitan, 24, 5c -..... 80 Mich. Sugar Ca., 24, 5c 80 Pal O Mine, 24, 5c .... 80 Malty Milkies, 24. Bc .. 80 Bo-Ka-To-Ka, 24, 5c .. 80 COUPON BOOKS 50 Economic grade 3 50 100 Economic grade 4 80 500 Economic grade 30 00 1000 Economic grade 37 60 Where 1,000 books are ordered at a time, special- ly printed front cover is furnished without charge. CREAM OF TARTAR 6 ib. boxes —..... ss BB DRIED FRUITS Apples N. Y. Fey., 50 Ib. box 15% N. Y. Fey., 14 oz. pkg. 16 Apricots Evaporated, Choice .. 28 Evaporated, Fancy -. 33 Evaporated, Slabs -. 25 Citron 10 Ib. box — on oe July 6, 1927 Currants Packages, 14 oz. ---. 17 Greek, Bulk, Ib. ---.. 17 Dates Dromedary, 36s --.. 6 76 Peaches Evap. Choice -.. 21 Evap. Ex. Fancy, P. P. 30 Peel Lemon, American .... 30 Orange, American .... 80 Raisins Seeded, bulk -_... 11 Thompson’s s'dies bik 9% Thompson's seedless, 15 of. oo 10% Seeded, 15 oz. --- 18% California Prunes 90@100, 25 Ib. boxes__@07% 60@70, 25 lb. boxes_.@10% 50@60, . boxes._@11 40@50, . boxes..@12 30@40, . boxes._.@15 20@30, . boxes.__@21 FARINACEOUS GOODS Beans Med. Hand Picked -- 07 Cat) ee 2 09 Brown, Swedish --.--- 07 Ked Kidney ~------.-- 07% Farina 24 packages -----.-. 2 6 Bulk, per 100 lbs. —... 08% Hominy Pearl, 100 lb. sacks ~. 3 60 Macaroni Mueller’s Brands 9 oz. package, per doz. 1 30 9 oz. package, per case 2 60 Bulk Goods Elbow, 20 lb. -.-...-... 09 Egg Noodle, 10 lbs. — 16 Pearl Barley oe ee ~~ 4 50 0000: oe 7 00 Barley Grits ~--------. 5 00 Peas Scotch, Ib. ------.---- 05% Split, Ib. yellow ---.. 08 Split green -----.-. -- 08 Sage Mast India 220 10 Tapioca Pearl, 100 Ib. sacks -. 09 Minute, 8 oz., 3 doz. 4 05 Dromedary Instant FLAVORING EXTRACTS JENNINGS PURE FLAVORING EXTRACT Vanilla and Lemon 2% Ounce Taper Bottle 50 Years Standard. Jiffy Punch 3 doz. Carton -_....__ 3 %5 Assorted flavors, FLOUR Vv. C. Milling Co. Brands idly White 2. 9 90 Harvest Queen —__._. 9 80 Yes Ma’am G S08 6 -- 3 du FRUIT CANS F. O. B. Grand Rapids Mason Malt pint oo 7 50 One pint: ~- 7 15 One quart — 8 8 Half gallon ~_....._..12 15 Ideal Glass Top. alt pint 9 00 One pint 2 9 30 One quart 0 --11 16 Half gallon ____._.___ 15 40 25 gnats usages: Do RI NOt 5 st SRLS ty suse ee July 6, 1927 MICHIGAN TRADESMAN DRINK POWDER LEMON AND ORANGE Just Add Water Lemonade, 2% oz. pkg., packed, 24s -. ---- 1 80 Orangeade, 2% oz. pkg., packed, 24s 1 80 Attractive Counter Display Carton. S3URESET ICE CREAM POWDER 6 Flavors. 4%, oz., 4 doz. to case 3 60 Can be assorted with Sure- set Jell. Lemon & Orange- ade for Drop Shipment. GELATINE 26 oz., 1 doz. case -- 6 90 3% oz., 4 doz. case_. 3 66 One doz. free with 5 cases, Jello-O, 3 doz. 3 Minute, 3 doz. Plymouth, White ---- 1 55 Quaker,- 3 doz. ~----- 2 55 JELLY AND PRESERVES Pure, 30 lb. pails -_--3 30 Imitation, 30 Ib. pails 1 75 Pure, 6 oz., Asst., doz. 1 10 Buckeye, 18 oz., doz. 2 00 JELLY GLASSES 8 oz., per doz. OLEOMARGARINE Van Westenbrugge Brands Carload Distributor Nucos, 1 Ib. 2 21 Nucoa, 2 and 5 Ib. -. 20% Wilson & Co.’s Brands Oleo oo es 24 ee 18 Secint ROU 19 MATCHES Swan, 148 4 75 Diamond, 144 box -_-. 6 00 Searchlight, 144 box_. 6 00 Ohio Red Label, 144 bx 4 20 Ohio Blue Tip, 144 box 6 00 Ohio Blue Tip, 720-1c 50 Blue Seal, 144 ___-__ 60 Reliable, 144 __---.-_ 35 Federal, 144 ~__--_.__- 5 8A Safety Matches Quaker, 5 gro. case._ 4 25 MOLASSES Molasses in Cans Dove, 36, 2 lb. Wh. L. 5 60 Dove, 24, 2% Ib Wh. L. 6 20 Dove, 36, 2 lb. Black 4 30 Dove, 24, 2% Ib. Black 3 90 Dove, 6 10 Ib. Blue L. 4 45 Palmetto, 24, 2% Ib, 5 76 OLIVES Bulk, 5 gal. keg ---- 10 00 Quart Jars, dozen _-- 6.50 Bulk, 2 gal. keg ---. 4 50 Pint, Jars, dozen ---- 3 50 4 oz. Jar, plain, doz. 1 35 doz. doz. 5% oz. Jar, pl, 1 9 oz, Jar, plain, 2 20 of. Jar, FL do... 4 3 oz. Jar, Stu., doz. 1 6 oz. Jar, stuffed, dz. 2 50 9 oz. Jar, stuffed, doz. 3 12 oz. Jar, Stuffed, doz. 4 50@4 7 20 oz. Jar, BRE dz. PARIS GREEN Bel Car-Mo Brand 24 1 Ib. Tins 8 oz., 2 do. 15 1b. pails 25 1b. patie PETROLEUM PRODUC?) s Iron Barrels Perfection Kerosine __ 13.6 Red Crown Gasoline, Tank Wagon -__._--- 14.7 Solite Gasoline ~_----- Lit Gas Machine Gasoline 37.1 Is . & P. Naphtha 19.6 Capitol Cylinder ~_-._. 39.1 Atlantic Red Egine_. 21.1 Winter Black 12.1 larine Iron Barrels . WMO MN OH eee OSV oe Special heavy -------- xtra heavy -—o Pomrne (Rh 2 Transmission Oil ~--_ Finol, 4 oz. cans, doz. Finol, 8 oz. cans, doz. Parowax, 100 Ib. Parowax. 40, 1 Ib. __ Parowax, 20, 1 lb. — RUS St OH AARMRARD CLL IAI 12 pt. 12 at. cans 2 70 cans 4 60 PICKLES Medium Sour Barrel, 1600 count —. 17 00 Half bbls., 800 count 9 00 5 gallon, 400 count —. 4 75 Sweet Small Semdac, Semdac, 30 Gallon, 3000 __-... 42 00 5 Gallon, 500 ------ 8 25 Dill Pickles 900 Size, 48 gal. 1100 Size, 48 gal. -. 27 50 PIPES Cob, 3 doz. in bx. 1 00@1 20 PLAYING CARDS Battle Axe, per doz. , 15 Bicycle: 2... 4 75 POTASH Babbitt’s, 2 doz. --_. 2 75 FRESH MEATS Beef Top Steers & Heif. __ 18 Good St’rs & H’f. 154% @17 Med. Steers & H’f. 15@15% Com. Steers & H’f. 144%@15 Cows POR gS ek ee 15 Good): oe 14 Medium. 20002 13 Conimon: 200 oe 12 Veal POR ee 19 COod oo 18 Weds) oe 16 Lamb Spring Lamb --.---_- 31 Good 2 29 meeotunt 20 25 POO cee oe Mutton COO0 © ono e eae 18 Menem 16 Foor 2200 13 Pork dent heges —....._-_. 12 Medium hogs ............ 12 Heavy hoes ...___._. il Loins, Med. ......_._.. 20 Bare oo 16 Bpolgers 20 13 Sparverwus 2 12 Neer bones oo. 06 rimmiiies 10 PROVISIONS Barreled Pork Clear Back -_ 30 00@32 00 Short Cut Clear 31 00@33 00 Dry Sait Meats DS Bellies __ 18-20@20-22 Lard Pure in. tierces ...... “ 60 lb. tubs ___.advance 50 Ib, tubs __.._advance # 20 lb. pails _..-advance 10 Ib. pails __._.advance % 5 lb. pails _.-_-.advance 1 3 lb. pails _._.advance 1 Compound tierces ___ 12 Compound, tubs —..._. 124% Sausages Boon 16 FANG oe 14 Frankfort —...-..- 8. 19 One oo 18@20 Veet oe 1 Tongue, Jellied __---- 35 Headcheese —_._.------ 18 Smoked Meats Hams, Cer., 14-16 lb. @23% Hams, Cert., Skinned T6208 [Dy @25 Ham, dried beet Buckles 220 @ae California Hams __._ @16% Picnic Boiled ame, ooo 20 @22 Boiled Hams .... @ i Minced Hams ~-_-- @19 Bacon 4/6 Cert. _. 24 @33 Beef Boneless, rump 28 00@30 00 Rump, new __ 29 00@32 00 RICE Fancy Blue Rose -__.. 06% Raney Fiead 2. 09 Broken 20.0 03% ROLLED OATS Silver Flake, 12 New Process) 2 25 Quaker, 18 Regular _. 1 80 Quaker, 12s Family -. 2 70 Mothers, 12s, M’num 3 25 Nedrow, 12s, China __ 3 25 Sacks, 90 lb. Jute -. 3 75 Sacks, 90 lb. Cotton _. 3 80 RUSKS Holland Rusk Co. Brand 18 roll packages -_- - 2 30 36 roll packages __.._ 4 50 36 carton packages __ 5 20 18 carton packages __ 2 65 SALERATUS Arm and Hammer .. 3 76 SAL SODA Granulated, bbls. __.. 1 80 Granulated, 60 lbs. cs. 1 60 Granulated, 36 2% Ib. Packaees oo. 2 40 COD FISH ATCA 15% Tablets, % lb. Pure __ 19% Goes 1 40 Wood boxes, Pure __ 29% Whole God 2.0 11% HERRING Holland Herring Mixed, Keys 000. 1 15 Mied, half bbls. -___ " 50 Mixed, bbls __..____._ 7 00 Milkers, Kegs —-_-_--_ 7 26 Milkers, half bbls. 10 25 ape oe Dhis. 2 19 00 K K K, Norway -- = 50 Ib. pallies 2. 1 40 Cut Lune ...! 1 65 Boned, 10 lb. boxes _. 16 Lake Herring % bbl., 100 Ibs. _...__ 6 60 Mackerel Tubs, 100 lb. fney fat 24 50 Tubs; 50: count |. 2) 9 00 Pails, 10 lb. Fancy fat 2 00 White Fish Med. Fancy, 100 lb. 13 00 SHOE BLACKENING 2 in 1, Paste, doz. __ 1 35 E. Z. Combination, dz. : 35 Dri-Woot, doz... 00 Bixbys, Doz. -....- wk 85 Shinola, doz. .2..0. 90 STOVE POLISH Blackine, per doz. Black Silk Paste, doz. 1 25 Enameline Paste, doz. 1 35 Enameline Liquid, dz. 1 35 EK. Z. Liquid, per doz. 1 40 Radium, per doz. _... 1 85 Rising Sun, per doz. 1 35 654 Stove Enamel, dz. 2 80 Vulcanol, No. 5, doz. 95 Vuleanol, No. 10, doz. 1 35 Stovoill, per dos. ..... 3 0 SALT Colonial, 21). 1... $5 Colonial, 36-1% .._.. 1 25 Colonial, Iodized, 24-2 2 00 Med. No. [ Bbls. nae oo ae Med. No. 1, 100 Ib. bg. 85 Farmer Spec., 70 Ib. 90 Packers Meat, 50 Ib. 57 Crushed Rock for ice cream, 100 Ib., each 865 Butter Salt, 280 lb. bbl. 4 24 Heck, 50 Ih. oo... 40 Baker Salt, 280 Ib. bbl. 4 10 24, 10 Ib., per bale _... 2 45 35, 4 1b., per bale _._... 2 60 50) 3 1b., per baie .... 2 36 28 Ib. bags, Table .. 42 Old Hickcory, Smoked, GO hy oo 80 or 2S E Per case, 24, 2 Ibs. -. 2 40 Five case lots -_---- 30 Iodized, 24, 2 Ibs. __-. 2 40 SOAP Am. Family, 100 box 6 30 Pxport, 100 box ...._. 4 00 se Jaen, GOs oo 4 50 Fels Naptha, 100 box 5 50 Flake White, 10 box 3 80 Grdma White Na. 10s 3 85 Swift Classic, 100 box 4 40 20 Mule Borax, 100 bx 7 55 Wool, 100 box 7 6 50 Jap Rose, 100 box -... 7 85 Pairy, 100 box __.... 5 50 Palm Olive, 144 box 11 00 Lava, 106 bo _. 4 90 Octagon 2 6 00 Pummo, 100 box -... 4 85 Sweetheart, 100 box ~ 3 70 Grandpa Tar, 50 sm. 2 10 Grandpa Tar, 50 Ige. 3 50 Quaker Hardwater Cocoa, 72s, box __-. 2 85 Fairbank Tar, 100 bx 4 00 Trilby Soap, 100, 10c 7 30 Williams Barber Bar, 9s 50 Williams Mug, per doz, 48 CLEANSERS WASHING POWDERS Bon Ami Pd, 3 dz. bx 3 75 Bon Ami Cake, 3 dz. 3 25 RG ee ee 85 Climaline, 4 doz, -... 4 20 Grandma, 100, 5c -... 4 00 Grandma, 24 Large 3 75 Gold Dust, 100s __.._. 4 00 Gold Dust, 12 Large 3 20 Golden Rod, 24 un Soe 2 GOe 4 50 La France Laun., 4 dz. 3 60 Luster Box, 64 ...... 3 75 Old Dutch Clean. 4 dz 3 40 Octagon, 60e ........... 4 00 wins, 468 3 20 Mingo, 248 __.._. . 2 oe von No More, 100, 10 fe i a esis a lc 3 85 Rub. No More, 20 Lg. 4 00 — Cleanser, 48, 20 O08 6 3 85 Sani Flush, 1 dos, .. 2 Banoo, $ Gee. n+ 3 15 Soapine, 100, 12 oz. ~ 6 40 Snowboy, 100, 10 oz. 4 00 Snowboy, 24 Large .. 4 80 Speedee, 3 doz. —_---- 7 20 Sunbrite, 72 doz. _... 4 00 Wyandotte, 48 - .. 4 75 SPICES Whole Spices Allspice, Jamaica .... @24 Cloves, Zanzibar -... @40 Caasia, Canton ....... @25 Cassia, 5c pkg., doz. @40 Ginger, African ._...... @15 Giger, Cochin ...... @30 Mace, Penang _..... 1 16 Mied, No. 1 ...._...... @74 Mixed, 5c pkgs., doz. @45 Nutmegs, 70@90 .... @7 Nutmegs, 105-110 ___. @70 Pepper, Black ._....- @45 Pure Ground in Bulk Allspice, Jamaica __. @18 Cloves, Zanzibar _... @46 Cassia, Canton @26 Ginger, Corkin ...... @38 Mustard. 2.42... @32 Mace, Penang ------- 1 30 Pepper, Black _........ @b0 Nutmegs ............. @is Pepper, White —----- @60 Pepper, Cayenne -_.. @32 Paprika, Spanish _... @42 Seasoning Chili Powder, 15c _... 1 35 Celery Salt, = on. ..... 95 Gage, 2 Of 90 Crton San 1 35 Gartie 1 35 Ponelty, 3% oz. .... 3 25 Kitchen Bouquet __-. 4 50 Laurel Leaves __.-.-- 20 Marjoram, 1 oz. ...... 90 Savory. t Of ....-... 90 rine 3 OF 90 Tumeric, 23% Of. ..... 90 STARCH Corn Kingsford, 40 lbs. -.-. 11% Powdered, bags -_... 4 50 Argo, 48, 1 lb. pkgs. , 60 Créam, 4644 4 80 Quaker, 40-1 __....... 07% Gloss Argo, 48, 1 Ib. pkgs. 3 60 Argo, 12, 3 lb. pkgs. 2 96 Argo, 8, 5 lb. pkgs. .. 3 35 Silver Gloss, 48, ls _. 11% Elastic, 64 pkgs. _.-. 5 35 Tiger, 44-) 2... 3 50 Teer, GO te, .......-.. 06 CORN SYRUP Corn Blue Karo, No. 1% -- 2 42 Blue Karo, No. 5, 1 dz. 3 33 Blue Karo, No. 10 —. 3 13 Red Karo, No. 1% -.. 2 70 Red Karo, No. 5, 1 dz. 3 71 tea: Maro, No. 10 .. F 61 imit. Maple Flavor Orange, No. 1%, 2 dz. 3 15 Orange, No. 5, 1 do. 4 41 Orange, No, 10 ..... € ZI Maple. Green Label Karo, Green Label Karo 5 19 Maple and Cane Mayflower, per gal. 1 55 Maple Michigan, per gal. .. 2 50 Welchs. per gal. - 2 80 TABLE SAUCES Lea & Perrin, large... 6 00 Lea & Perrin, small__ 3 35 Pepoer 2.0 1 60 Move, St 2. 2 40 Topaseo, 2.0%. .. 4 4 25 Sho You, 9 oz., doz. 2 70 At, large _.W..5e 5 20 Aol, COA ones 3 15 Black Silk Liquid, ds. i 0 80 can cases, $4.80 per case Capers, 8 0% nveenewn 3 30 | Zion Fig Bars | Unequalled for Stimulating and Speeding Up Cooky Sales Obtainable from Your ; Wholesale Grocer Zions Institunons & Industrie “sin od Industry TEA Japan Medium nasa ata Cneice _........... aan Pance oo 54@69 moO tL Nw. . 54 Lib pike Sitting ..uc. 13 Gunpowder Chee 2. 40 Fancy een 47 Ceylon Pekoe, medium ._....._ 57 English Breakfast Congou, Medium’ _____. 28 Congou, Choice ____ 35@36 Congou, Fancy 42@42 Oolong Median 203 39 CnGiee 2 45 Fancy . ints ected las ae TWINE Cotton, 3 ply cone __._ 33 Cotton, 3 ply pails .... 35 Wool, € ply ..... ae VINEGAR Cider, 40 Grain ____. 20 White Wine, 80 grain__ 26 White Wine, 40 grain 20 WICKING No. 0, per gross _.... 15 INO, 1, per gross __ 1 46 No. 2, per gross __ 1&6 No. 3, per gross a oe Peerless Rolls, per doz. 90 Rochester, No. 2, doz. 60 Rochester, No. 3, doz. 2 00 ayO, per os, ....... 75 WOODENWARE Baskets gushels, narrow band, wire handles __.... 1 75 Bushels, narrow band, wood handles ...... 80 Market, drop handle. 90 Market, single handle. 95 Market, @xtva 2. 1 60 Splint, laree . 8 50 Splint, medium —..... 7 60 Mount, eal ou... 6 50 Churns Barrel, 5 gal., each _. 2 40 Barrel, 10 gal., each... 2 55 3 to 6 gal, per gal .. 6 Pails 10 qt. Galvanized 2 50 12 qt. Galvanized —- 25 14 at. Galvanized 403 2% 12 yt. Flaring Gal. Ir. 6 uO 10 at. Tin Datry i... 46 Traps Mouse, Wood, 4 holes. 60 Mouse, wood, 6 holes. 70 Mouse, tin, 5 holes .. 65 Rat, Wood 2.0... .000n 1 00 RAL, OTIS 1 00 Micke, sore .....20 30 Tubs Large Galvanized -... 8 75 Medium Galvanized _. 7 59 Small Galvanized -... 75 Washboards Banner, Globe ......... 6 50 Praee. SINGNe oo 6 00 CASE, GIRO oie ce 6 00 Double Peerless ..... & 50 Single Peerless -...-. 7 60 Northern Queen .._.. 6 60 TIAVeCEAD 7 25 . Wood Bowls ie i, Motte? _... 6 06 is i. Batter _........ 9 00 7 Oy, Hatter a 18 00 iS in. Butter 25 00 WRAPPING PAPER Fibre, Manila, white. ag NGO Ff Miele .o6u. Butchers Ty FW. 2... of 06% Bratt 40000 a, 07% Kraft String .......... €6% YEAST CAKE Magic, & dow 24.44 2 70 Sunlight, 3 doz, -.... 2 70 Sunlight, 1% doz. -. 1 35 Yeast Foam, 3 doz. -. 2 70 Yeast Foam, 1% doz. 1 35 YEAST—-COMPRESSED Fleischmann, per doz, 30 30 MICHIGAN TRADESMAN July 6, 1927 Grocery Stores—Now and In Memory. I don’t know of anybody that works harder for one day of rest than the average grocer does on Saturday. Think of the thousands of steps he and his clerks take on this day. A horse never covered more ground from sunup to sundown. Yet, I don’t think that the modern grocer put in as many hours in a week as the old timers did. Nearly all of us old boys have work- ed in a grocery at one time or other, even though we didn’t get any money for it. The grocery of my day and in my home town neighborhood was kept by De Sota Peck—it was one of the old groceries that smelled of coal oil, green coffee, wet sugar, smoked meat. The odor of sprouting potatoes and rotten apples came up from the cellar. My volunteer job was to act as a sort of “jumper” boy on the delivery wagon Saturdays, and every night to help “slog in” the sidewalk stock which consisted of fruits, vegetables, several churn barrels filled with brooms and ax handles. The last items to be taken in were a new horse collar and a string of dried codfish that hung to a stick nailed outside against the door jamb. Mr. Peck got up every morning at 4, fed and hitched up an old sway- backed horse to the wagon and drove to a public market for the day’s supply of fruit and green vegetables. This old horse, by the way, I think had some wolf or modern police dog in him; for his hind quarters were higher than his fore quarters and he used to turn wild every once in a while and run off—scatetring a load of groceries. Mr. Peck opened his store at 6:30 for the early morning breakfast trade, and he was there, except at meal time, until 9 at night—Saturdays as long as there was a person in the neighborhood who was awake and had a nickel to spend. He waited on trade with the help of two clerks in the morning, kept books in the afternoon or else put on bed- ticking apron and went down cellar to rub the sprouts off potatoes or sort specked apples. Three afternoons a week he would go to a barber shop down the way to be shaved and would sleep in the chair during the operation—I think that this was the only relaxation he ever had out of bed. He always looked tired and worried and sad. When he worked over his books at a tall desk in the rear of the store, in the afternoon and frequently in the evenings, he whistled or hummed a dismal, minor-keyed ditty which seem- ed to express his sorrow and weari- ness. Mr. Peck under- going some When his wolf-like horse was not running off with the attending loss of stock, his store would be burglarized or a clerk would leave a cellar window open in winter and his potatoes and apples would freeze. One night one of the clerks tied a bunch of live chickens by means of a long cord to the leg of a stove in the rear of the store. During the night was continually misfortune. Es cnerertnemenaen ene ti ae ene ee ere terpenes the chickens got to thrashing around, the long cord became entangled with the handles of some spigots on a row of nearby barrels and next morning Mr. Peck found the store flooded with three kinds of molasses and two kinds of vinegar. He didn’t open up at all for three days. But, at that, the old man had a good Quaker way of looking out for himself, At a certain time about two evenings a week, when Mr. Peck was alone in the store, during the time his two clerks were home at supper, a man in the neighborhood would come in with a can for 10 cents worth of coal oil. While Mr. Peck was down cellar filling the can this man would help himself to three 10-cent cuts of Jack- son’s Best plug tobacco. TI called the old man’s attention to this once. He explained it by saying that he cut the plugs and had them ready for this man, that he worked them in on the man’s account, that otherwise he was a good customer and that if he didn’t let him think he was stealing his tobacco why, he would lose his trade. Very early in his business career, Mr. De Sota Peck purchased the prop- erty occupied by his store, and he always said that he could sell groceries cheaper than any other store in the neighborhood, because he didn’t have to pay any rent. Luck followed this purchase: for many years after I left the home town I met the old man and his good wife on the street of a Florida winter resort town. He had a new set of false teeth, wore a Sunday suit on week days, had taken on weight, looked happy and had even developed a sense of humor. He told me that his old grocery store location was now in the midst of the automobile row of the town, that he had leased the land for enough to keep himself and wife as long as they lived and after that to make the children hate each other. I was glad to know that he had come to his reward, though it wasn’t through the grocery business. David Gibson. ———>>-e—____ She Knew the Game. The salesman put on his most se- ductive smile as the waitress glided up to his table in a Chicago hotel dinning room and remarked: “Nice day, little one.” “Yes, it is,’ she replied. “And so was yesterday and my name is Ella and I know I’m a pretty girl and have blue eyes and J’ve been here quite a while and I like the place and don’t think I’m too nice a girl to be working here. “My wages are satisfactory and I dont think there’s a show or a dance in town to-night, and if there was I wouldn’t go with you anyway. I’m from the country and I’m a respectable girl and my brother is the cook in this hotel and he was a college football player and weighs three hundred pounds. “Last week he pretty nearly ruined a twenty-five dollar a week salesman who tried to make a date with me.” —_>--+____ Lots of heavy weights are looking for light work. Business Wants Department Advertisements inserted under this head for five cents a word the first insertion and four cents a word for each subse- quent continuous insertion. if set in capital letters, double price. No charge less than 50 cents. Small display adver- tisements in this department, $4 per inch. Payment with order is required, as amounts are too small to open accounts. For Sale—Cash and carry grocery twen- ty-five miles from Grand Rapids, on M-13. Reasonable rent. Stock about $1,200. For particulars, Fred Lyons, Conklin, ae 61 FOR SALE .— Twenty-two-room hotel and restaurant. Full at all times. Good business. Good reason for selling. Ad- dress No. 619, c/o Michigan Tradesman. 619 PRACTICAL PHARMACAL POSITION —Man wishes to complete practical phar- macal work in store. Have Ph’g degree. Address Guy A. Trevalle, 1309 Moores River Drive, Lansing, Mich. 620 FOR SALE—Grocery and meat business in town of 16,000. Best town in state. Last year's business $112,000. Good reason for selling. Address No. 621, c/o Michigan Tradesman. 621 © For Sale—Meat market and grocery store in factory town on main highway in Southern Michigan. Will dispose of grocery stock if not wanted. Reason for selling, other business. Address No. 622, c/o Michigan Tradesman. 622 SALESMAN WANTED — One having had experience in selling wrapping and printing papers preferred. Territory open in Central and Northern Michigan. State experience, age and salary expected. Ad- dress No. 623, c/o Michigan vila eg 62 FOR SALE—First-class drug store in a good location with clean stock of mer- chandise and up-to-date fixtures. R. H. Johns, 307 Commerce Building, Kalama- zoo, Mich. 624 FOR SALE—Automobile business, stock and buildings. Handling very popular line of automobiles. Established business ten years ago. Located in Western Mich- igan in town on main trunk line cement highway. Proposition that is worthy of investigation, in a well to do section of this state. Will take good real estate as part payment. Address No. 625, c/o Micnigan Tradesman. 625 For Sale—HOTEL, complete equipment. A-1 business year round. Ill health rea- son for selling. Address Mrs. Stevens, Wilson House, Harbor Beach, Mich. 613 FOR SALE—Hussman, Gruendler and Standard makes freezer display cases: butchers’ coolers, grocers’ boxes; 100 sets complete bar fixtures. Priced right. St. Joseph Transfer Co., St. Joseph, Mo. 614 FOR SALE — Store located in good farming country. 5% miles to nearest town. Have been here twenty-three years. Telephone 707F13, Allegan Ex- change. Wm. Milheim, Miner Lake, Mich. 615 FOR SALE—HOUSE, STORE—BUILD- INGS AND HARDWARE STOCK of the Estate of Wm. R. McMurray, Ada, Mich- igan. The stock of hardware, stoves, agricultural implements, wire fencing, etc.. the well known business, and the house, store buildings and premises of the late Mr. McMurray, in the village of Ada, Kent County, will be sold, either together or the stock separately. Address inquiries and offers to WILLIAM C. HOPSON, ADMINISTRATOR, 220 Ells- worth Avenue, Grand Rapids, Mich. 616 For Sale—Four dark oak revolving floor clothing cabinets. Grand Rapids make, one piece plate glass top. C. L. Petti- bone, Howell, Mich. 618 For Sale—General store and meat mar- kei in small town on railroad near South Haven. Building, fixtures, and stock. Living rooms upstairs. Reason, ill health of owner who wants to change climate. Address No. 609, c/o Michigan Trades- man. 609 STOCK AND STORE FOR SALE—We wish to sell our building, lot, fixtures and stock. This place is situated right in the heart of what is getting to be one of the most popular resort and fishing sections in Western Michigan. This of course, gives us a very fine summer resort busi- ness besides our regular farmer trade, which is very good the year round. We will sell the stock on an inventory priced at the wholesale price today, plus freight (probably about $4,500). The lot, building and fixtures we will sell for $3,500, prefer- ably cash for the whole thing but to ~ good, responsible parties terms might be arranged for the buildings and fixtures. The stock, however, must be a cash Sale. R. E. Hodgins, Peacock, Mich. 610 Pay spot cash for clothing and furnish- ing goods stocks. L. Silberman, 1250 Rurlingame Ave.. Detroit. Mich Re CASH For Your Merchandise! Will buy your entire stock or part of stock of shoes, dry goods, clothing, fur- nishings, bazaar novelties, furniture, etc. LOUIS LEVINSOHN, Saginaw, Mich. STOCK DROSTE’S PASTILLES and CHOCOLATE APPLES HARRY MEYER, Distributor 816-820 Logan St., S. E. GRAND RAPIDS, MICHIGAN FAVORITE TEA in % Ib. lead packages is a strictly lst May Picking and is one of the very highest grades sold in the U. S. If this Tea is not sold in your city, exclusive sale may be ar- ranged by addressing DELBERT F. HELMER 337-39 Summer Ave., N Ww. GRAND RAPIDS, MICH. HART BRAND CHOICE or tHE LAND Look for the Red Heart on the Can LEE & CADY Distributor I. VAN WESTENBRUGGE Grand Rapids - Muskegon Distributor Nucoa The Food of the Future CHEESE of All Kinds ALPHA BUTTER SAR-A-LEE BEST FOODS Mayonaise Shortning HONEY—Horse Radish OTHER SPECIALTIES Q tality-Service-Cooperation , —— rere 0 eR RN ea malo Nera: mtn I SN Re pee MOAR 5 a ena once e ten i July 6, 1927 MICHIGAN TRADESMAN Expenses Can Be Too Low For Good Business. (Continued from page 20) ask when goods are not on display or not properly displayed or prices not in place. You also know to whom you can extend praise for good work—and this is as important as the ability to know where blame rests. The time for shelf filling is the dull time of day. Usually this time is right after everybody has been to lunch. A man clerk should then get from each girl a list of what she wants from the stock room and he should get his own stuff, too. Goods should be opened in the stock room, piled on a platform truck and brought forward at once. The cases should be distributed to the | various. sections, so that those in charge can mark and pile them. Work done thus is speedily done and the shelves always look spic and_ span. “Outs’ are readily checked and the want book can be handled, so there is seldom a shortage of any necessary items. Nor is that all—it is even not the most important item, though perhaps, properly speaking, everything is equal- ly important. But this is a big thought. Analysis showed that one girl clerk’s sales were so big that her cost was 5.4 per cent. on sales. Another cost only 6.3 per cent.—and she was the phone girl. and book-keeper, so her actual cost probably was the lowest of all, allowing a fair proportion for her other work. One man did a lot of heavy work and his cost was 7.85 per cent. on sales. Do you see the idea? Offer both those girls 3 per cent. commission on all increase in their present average sales. Say they both get $100 per month now. Say they bestir themselves—the one personally and the other over the phone—to sug- gest new things and sell more goods. Say this results in each selling $50 per week more. This will give each better than $6 per month extra money and will increase sales for 3 per cent. It would be cheap at 5 per cent. It may be wise to make it 5 per cent. But this is the idea and it can be made general. By instituting these changes and improved systems, this store will be made to perk up. Before the boss realizes it, he will be getting more per- sonal trade, more cash trade. He will be selling more goods at less cost for sales. He will have a store in which everybody will be busy every minute of the day—and believe me, there is nothing makes for contentment, peace and harmon like the absence of idle moments. Paul Findlay. ——_>->___ Proceedings of the Grand Rapids Bankruptcy Court. Grand Rapids, June 27—On this day was held the first meeting of creditors in the matter of Lewis Hooker, Bakrupt No. 2174. The bankrupt was present in per- son and represented by attorney W. F. Umphrey. No creditors were present or represented. No claims were proved and allowed. C. C. Woolridge was named trustee and his bond placed at $100. The first meeting then adjourned without date. June 25. We have to-day received the schedules in the matter of the Michigan Home Service Corporation, Bankrupt No. $155. This is an involuntary ease. The schedules show assets of $1,732.74, with liabilities of $6,220.21. The first meeting of creditors will be called promptly and note of the same made herein. The list of creditors of said bankrupt are as fol- lows: Howard Dutcher, Grand Rapids __$1,776.00 Euqipment Finance Co., Chicago 854.24 Fred J. Brogger, Grand Rapids. 11.15 A. L. Closterhouse, Zeeland ___._-_- 246.25 Consumers Power Co., Grand Rap. 17.57 Cc. S. Clipper, Cedar Springs _._.__. 16.50 Grimes & Madigan, Grand Rapids 20.25 Great Western Oil Co., Grand R. 118.00 G. R. Directory Co., Grand Rapids 15.00 Herald, Grand Rapids ____..----_- 764.40 Herpolsheimer Co., Grand Rapids 14.95 MacNeil Worden Electric Co., ONAN G Tapio 11.08 Muller-DeVos Co., Grand Rapids_ 135.89 A. S. Morman & Co., Grand Rapids 48.54 Mich. Litho. Co., Grand Rapids .. 42.50 Mackinaw Trail Oil Co., Grand R. 45.60 Opaline Sign Co., Battle Creek ____ 157.50 Phonus Sign Co., Grand Rapids. 83.00 Rowlson Printing Co., Grand Rap. 78.60 Standard Oil Co., Grand Rapids __ 59.14 Strong Elec. Co., Grand Raids ____ 47.88 Gerrit Folkringa, Grand Rapids __ 42.43 Teesdale Mfg. Co., Grand Rapids 45.00 G. C. Totten, Grand Rapida _.._.. 32.98 Michigan Trust Co., Grand Rapids 250.00 Old National Bank, Grand Rapids 13.50 Heth Bros., Grand Rapids _________ 50.00 James E. Tobin, Lakeview ________ 250.00 Howard Dutcher, rand Rapids ~~ 500.00 June 24. We have to-day received the schedules, reference and adjudication in the matter of Charles T. Eldred, Bank- rupt No. 3187. The matter has heen re- ferred to Charles B. Blair as referee in bankruptcy. The bankrupt is a resident of the township of Hamil, and his occu- pation is that of a farmer. The schedules show assets of $325, of which the full in- terest is claimed as exempt, with liabili- ties of $4,957.15. The court has written for funds and upon receipt of the same ‘the first meeting of creditors will be call- ed and note of the same made _ herein. The list of creditors of said bankrupt are as follows: Mich. State Bank, Eaton Rapids $2,106.00 Minnie Ramsey, Eaton Rapids __ 1,140.00 R. D. Wood, deceased ~ 214.00 United Engine Works, Lansing » i Ife. Brumley & Petit, Eaton Rapids__ 190.00 Minnie, Ramsey & nee, Eaton Rapids ___ eu ei 88.00 C. M. Hunt & Son, ‘Baton Rapids 123.11 Imil Holmes, Eaton Rapids Lo 2400 First National Bank, Eaton Rapids 175.00 Michigan State Bank, Faton Rapids 642.00 June 24. We have to-day received the schedules, reference and adjudication in the matter of Mastermold Shoe Co., Bankrupt No. 3191. The matter has been referred to Charles B. Blair as referee in bankruptcy. The bankrupt concern is located at Grand Rapids, and its occupa- tion is that of a retail shoe business. The schedules show assets of $4,072.20 with liabilities of $2,989.37. The first meet- ing of creditors will be called and note of the same made herein. The list of creditors of said bankrupt are as follows: C. H. Postema, Grand Rapids ____$ 17.50 C. W. Doering, Grand Rapids _.._ 17.50 Ben Krause, Grand Rapids ________ 3.75 Simplex Shoe Mfg. Co., Milwaukee 110.21 A. M. Creighton, Lynn, Mass. ~ 817.95 Pontiac Shoe Mfg. Co., Pontiac __ 399.45 Weyenberg Shoe Mfg. Co., Milwau- CS 31.18 Bridgewater Workers Co-operative Association, Bridgewater, Mass.__ 242.74 Albert H. Weinbrenner Co., Mil- WHUINGG 63.11 Press, Grand Rapids’ pa 38.16 B. F. Goodrich Rub. Co., Chicago 237.11 Converse Rubber Co., © hicago Lo oe Servus Rubber Co., Rock Island, Ill. 77.14 MacLaughlin Sweet, Ine., Auburn, Maine ..... foo. 80d U. S. Rubber | Co., ~ Chicago pe ane Ainsworth Shoe Co., Toledo ____ 47.86 Wobst Shoe Co., Milwaukee ot acs Oe oe Kiddy Shoe Service, Lititz, Pa. __ 26.59 Huth James Shoe Mfg. Co., Diilwaukee oo 130.50 Bob Smart Shoe Co., Milwaukee __ 140.26 Thos. E. Brown Sons, Philadelphia 23.80 James Shoe Mfg. Co., Milwaukee 127.10 Pennington-Gilbert Shoe Co., MOUAS MG oe 40.20 Munro Shoe Co., Auburn, Me. ____ 226.80 Excelsior Shoe Co., Portsmouth, O. 13.51 Aldruch Realty Co., Grand Rapids 150.00 June 24. We have to-day received the schedules, reference and adjudication in the matter of Frank A. Skinner, Bankrupt No. 3188. The matter has heen referred to Charles B. Blair as referee in bank- rupt. The bankrupt is a_ resident of Grand Rapids and his occupation is that of a salesman. The schedules show assets of $250 of which the full interest is claim- ed as exempt, with liabilities of $1,158.31. The court has written for funds and upon receipt of the same, the first meeting of creditors will be called and note of the same made herein. The list of cred- itors of said bankrupt are as follows: Elenbaas Bros., Grand Rapids ____$ 20.50 F. C. Clapp, Grand Rapids ______ 5.50 Dr. Ferris N. Smith, Grand Rapids 11.00 Dr. W. E. Allen, Grand Rapids ____ 50.00 Benjamin Electric Mfg. Co., Chicago 5.80 Yatley Mfg. Co., ChCicago pene 14.99 Frank Bloomquist, irand Rapids_ 546.52 Sarah E. Bates, Muskegon —___-_ 500.00 June 24. We have to-day received the schedules, reference and adjudication in the matter of Robert Inge, Bankrupt No. 3189. The matter has been referred to Charles B. Blair as referee in bankruptcy. The bankrupt is a resident of Wyoming township, and his occupation is that of a machinist. The schedules show assets of $250 of which the full interest is claim- ed as exempt, with liabilities of $1,456.69. The court has written for funds and upon receipt of the same the first meet- ing of creditors will be called and note of the same made herein. The list of creditors of said bankrupt are as follows: Young & Chaffee Furn. Co., G. R. $975.00 Marks Auto Accessories Co., Grand Rapigs .__............._.. 75.00 Wilmers Dykema Co., Grand Rap. 58.00 Joe Mulder, Grand Rapids Le eteosa cane 8.20 Prange’s Credit Store, Grand Rap. 68.75 National Clothing Co., Grand Rap. 35.00 Virges & Jenkes, Grand Rapids_. 5.00 G. R. Savings Bank, Grand Rapids 20.00 ‘Texas Gas Co., Grandville ..__..... 15.00 DeYoung Hardware Co., Grandville 33.74 State St. Garage, Grandville -__. 36.00 Jenison Garage, Jenison —.--._-~_. 38.00 Andy Hotel Co., Plymouth —-_-_--- 25.00 Mra.’ Pretty; Piymouth —......._..- 10.00 Thomas Geth, Detroit _................~ 50.00 G. R. Savings Bank, Grand Rapids 20.00 Sand Lime Brick Nothing as Durable Nothing as Fireproof Makes Structures Beautiful No Painting No Cost for Repairs Fire Proof Weather Proof Warm in Winter—Cool in Summer Brick is Everlasting GRANDE BRICK CO., Grand Rapids. SAGINAW BRICK CO., Saginaw. JACKSON-LANSING BRICK CO., Rives Junction. Every Load Insured SHIP BY ASSOCIATED TRUCK LINES GRAND RAPIDS ~~ LANSING — DETROIT OVERNIGHT SERVICE Bonded Drivers NO DUST and South Haven. Autos handled with safety. any office in above cities or Grand Rapids, oe NO SMOKE DAILY SERVICE from Grand Rapids, Muskegon, Grand Haven, Holland, Benton Harbor Save Money—Travel the Cool, Clean, Comfortabe way. Unexcelled dining service on all steamers. For both reservations, tickets and general information call on or address GOODRICH TRANSIT COMPANY Phones 88428—62343 . S. NIXON—Dist. Pass. Agt. More than 71 years of successful steamship operation. At Ramona Park Ramona Theatre - KEITH VAUDEVILLE TWICE DAILY AT3P.M. AND 8:30 P.M. RESERVED SEATS AT POPULAR PRICES FOR RESERVATIONS TELEPHONE 22624 PROGRAM CHANGES THURSDAY AND SUNDAY DANCE IN RAMONA GARDENS With Lew Caskey’s Feature Orchestra RIDE THE DERBY RACER With Its Thrilling Dips VISIT THE MYSTIC CHUTES, THE FUN HOUSE, ’"N EVERYTHING BRING THE FAMILY 32 MICHIGAN TRADESMAN July 6, 1927 Some Things on a Trip To California. San Francisco, June 28—This is a case where I am going to request the “paging” of Ernie Richardson, of Ho- tel Kerns, Lansing. On a Western Pacific dining car, the other day, en route from Salt Lake City to the coast, I took occasion to compliment Steward E. E. Munson, on its being the best meal which had been served to me on my entire West- ern trip. In fact, it was an exceptional dining car production, equal to that of a first-class cafe, prepared under con- ditions that are always more or less difficult. Upon forming the acquaintance of the gentleman, it leaked out that he is a personal friend of the same Rich- ardson, who in a large measure is re- sponsible for his being in the business of performing intimate personal ser- vice to the public. They grew up to- gether in the old Galva House, at Galva, Illinois, from a beginning thirty- five years ago and continued in ser- vice together for a long period of years, not only at Galva, but in three other Illinois towns. I speak of this episode to not only call attention to the well-known fact that the world is small, but to pay Steward Munson a deserved compli- ment of possessing the tact and ex- perience which enables him to rise to an occasion and distinguish himself by making a decided hit with a dis- criminating public. During his recent visit to the United States the Bishop of London was greatly impressed by our widespread prosperity and is now telling his coun- trymen that he doubts the ability of a “wet England” to compete with a “dry America.” We are certainly prosperous, but are we really as dry as the bishop sup- poses? That prohibition is a contributing factor of the National prosperity is not to be denied. Many people are spend- ing far more on liquor than they ever did before, but others are spending less, and what is thereby saved or spent on these or other things contributes to the general well being. However, the main factors of Ameri- can prosperity are the energies and enterprise of an industrious people, the natural wealth of the country, the world’s largest home market, improved processes of manufacture and mass production. The “dry” or “wet” ques- tion has little or nothing to do with either. It is possible that England could pay her debts with what she spends on drink, but she would still be handi- capped by her forms of government, her militarism and navalism and her limited tariff-restricted markets. No one law is of such magical effect that it can make a people prosperous and happy. American prosperity and happiness is based on social conditions and not on laws or the technicalities of laws. The ingenuity of the human mind is alwavs an interesting thing to wateh. Perhaps that is why one may find a certain quality of delight, if not of ap- proval, in what I would call hair- splitting. A curious instance of this has come up recently in the state of Alabama, where a certain individual has been sentenced to be electrocuted for mur- der. Tt appears that when this man com- mitted the crime of murder and at the time of his trial and the finding of a verdict carrying the death penalty, the mode of execution in that state was by hanging. Back in 1923 the legislature of the state decreed that electrocution should supplant hanging, the change to take effect with the beginning of the present year. The crime referred to was committed last year, and the de- fendant’s lawyers have raised the point that the judge of the jurisdictional court cannot re-sentence him to death, for the reason that the law under which he was found guilty and his punish- ment fixed has been repealed. They assert that if the lower court carries out the execution it will be taking its authority from a defunct law and that the execution will be illegal, and, curi- ously enough, the state’s attorney gen- eral agrees with the condemned man’s attorney in so far as to admit that in- asmuch as the crime was committed before the electrocution law went into effect, the man cannot be killed by that method. He is not decided in his mind as to whether hanging would be legal or illegal. Probably the interest of a cynically minded public will go no further. Hair- splitting is a vocation in which only experts can go to extremes. The lay- man will stop about the time he reach- es the conclusion that a large part of a lawyer’s job is to find ways and means of circumventing a law, in which effort, by the way, they seem to achieve considerable success. San Francisco has, according to my experience, the most satisfactory street car service of any city I know of. They have two systems, one municipally owned and another which is not. The fare everywhere in the city is a nickel —no more—with as many transfers as may be required to go from one ex- tremity to another. And they are not continually howling about losing money. They do not “tell you to leave your car at home and save park- ing and other annoyances” and then proceed to offer you an impossible ser- vice, but they make you service offer- ings which convince vou that it is in the interest of economy to patronize them. At Shafter, Nevada, one’s attention is attracted by the great solar vats, which were, during thé war and for some time afterward, used in evapor- ating a saline solution which ultimately developed into nitrates for fertilizing purposes. The vats are still there and the salt water is just as easily attain- able, but the railroads are hauling sparsely loaded freight trains through a sparsely settled country, because of their desire to extract the last farthing in charges. Some day some long headed political leader in some great convention will set the cuntry ablaze by proposing that individual rights be respected under the constitution and that public carriers be brought to a sense of realization of their responsi- bility to the public. Such a proposi- tion will, of course, be more or less revolutionary, but conditions are ripen- ing for a harvest of such dimensions. One of my reasons for coming to California at this time was to discover at first hand just what weather condi- tions prevail in summer. It just so happens that they are handicapped by the same weather conditions existing in Michigan. Some one predicted that the summer of 1927 would be com- parable with that of 1818. Remember- ing what it was that year, you have it. It is almost too cool for comfort in this section of the state, but I am more hopeful of Los Angeles where I will alight next week. It is announced that what is known as the legitimate stage will hereafter, or at least in the near future, produce plays at ante-war prices. In other words, they find if they do not reduce prices the movies will throttle them altogether. It simply means that they have found the sucker list so sadly denleted that they must cater to the public who are willing to invest money in amusements at reasonable prices. There are a lot of other enterprises which will sooner or later do the same thing or pass on. The “silk shirters” have run their race. Some time ago my friend, Charley Renner, the well-known hotel man, and in his way a globe trotter, called my attention to an incident in California history and the affairs of James Lick, the philanthropist, which had not found entrance into the reference books, but sufficiently romantic to induce me to try and look it up. Located in. the suburbs of San Jose is an old “grist’ mill, known as “Lick’s Folly.” The custodian there informed me that it had been “built by a very rich man,” but he had “forgotten his name.” Likewise the populace of an otherwise intelligent burg could im- part little information. It was simply there and unaccounted for. The reference libraries I applied to for some time failed to respond to my requisition for knowledge on the sub- ject, but finally the manuscript notes of the last official representative of the Lick estate divulged this story: James Lick was born in Pennsyl- vania in 1796, and at an early age was apprenticed to a piano manufacturer in New York. As a piano manufacturer, however, he did not gain any laurels, and finally drifted back to the “old home town,” where he fell in love with the daughter of the local miller, who responded gladly to his attentions at first, but whose father opposed the match. Young Lick was by no means a favorite of his, but he agreed that if the day ever arrived when he, Lick, could prove himself the possessor of a flouring or grist mill as good as the one operated by his proposed father- in-law, he would withdraw his opposi- tion to the match. Lick finally abandoned the project of marrying the girl and became a confirmed bachelor, but the mill propo- sition became an obsession with him. He drifted awav from his native town, lived for several years in Buenos Aires and Valparaiso, and then re- moved to California in 1847. There in San Jose he built his mill to beat the Pennsylvania miller. It cost him up- wards of $200,000, and was finished in solid mahogany, brought from South America for this specific purpose. It was undoubtedly the most expensive grist mill ever built in the world up to that time. The Pennsylvania miller had passed to the Great Beyond when the pur- pose of Lick had been accomplished, but the latter enjoyed its existence just the same, although history does not show that it was ever operated. Lick did not forget to employ his skill as a cabinet maker, acquired while he was in the piano factory, and his handicraft was much in evidence in the old mill. Many specimens of his art are to be found in California museums; also in the old Lick House, famous in its day. This was destroy- ed by fire in 1877, but an upper corner room was his abode from the time of its erection until his death. So much for the story, but in look- ing up the details of same I unearthed many interesting facts about this so- called philanthropist, which may be as interesting to others as they were to me. Lick was pronounced at one time the richest man in the world, his accumu- lations aggregating something like seven millions of dollars. He had al- ways been known as a singular man, avaricious, selfish, unamiable and ec- centric, consequently on July 16, 1874, San Francisco was electrified by the announcement that Lick, an “argonaut of California, who had acquired his wealth here, had given his entire for- tune, without reservation, to be devot- ed to public benefits under a deed of trust.” Seven prominent citizens were named by him to administer the affair of the trust, which meant the distri- bution of this enormous fortune. One of his earliest plans was to erect an immense pyramid or some other wonderful structure as a monument to himself, which idea led to the consid- eration of a great astronomical ob- servatory to bear his name, and with his approval that object was accomp- lished. At the expense of the estate a comunittee of experts went to Europe to arrange for the necessary instru- ments for the Lick observatory, finally located on Mount Hamilton, a short distance from San Jose, among which equipment was to be an objective glass for “a telescope superior to and more powerful than any telescope yet made.” It took years to make a satisfactory casting for the 36 inch objective lens. At that time a 30 inch lens in Russia was the largest known. A Paris firm of opticians undertook to supply the lens, but after eighteen attempts gave it up. It was finally accomplished by a firm at Cambridge, Massachusetts, at an expense of fifty thousand — dollars, requiring seven years in its preparation. Fortunately for its continued existence, Lick turn- ed this institution over to the Uni- versity of California. Many other bequests made for pub- lic charities were never carried out, for the reason that no provision was made for their maintenance. Unlike the fortunes accumulated through mining by the “Forty-niners, Lick amassed his wealth through real estate speculation. Among his hold- ings at one time was Santa Catalina Island, which was sold by his executors for $250,000. Notwithstanding his great benefi- cence his name was bandied about as a by-word. It may be that this had to do with its omission, except brieflv. from all California works which I have inspected. A biography of this individual was never written or never published. “Hopping-off” for far distant climes by venturesome aviators is becoming somewhat monotonous. It would not be so bad if it were not for the ac- tivities of the fool friends of the fliers. Lindberg, himself a modest, unassum- ing individual, has had much unwel- come notoriety thrust upon him, and now we will be satisfied by “ovations” on account of the Honolulu flight. What is there so wonderful about it all? Is it comparable with the physi- cal achievement of the voung man who swam the Catalina channel, and what has become of him? Frank S. Verbeck. — 72 »___ Corporations Wound Up. The following Michigan corpora- tions have recently filed notices of dis- solution with the Secretary of State: Michigan Household Service, Inc., Lansing. Fermisal Chemical Co., Detroit. Walton Manufacturing Co., Sturgis. Ainsworth Investment Co., Detroit. Blissfield Telephone Co., Blissfield. Central Barrel & Cooperage Co., De- troit. Bethlehem Fabricators, Inc., Lansing. U. S. Hame Co., Detroit. Saginaw Cabinet Co., Saginaw. P. W. W. Manufacturing Co., Detroit. Michigan Silver Fox Corporation, De- troit. Vitrified Tile Roofing Co., Detroit. Manuel Urbach Monumental Works, Detroit. Lansing Connecting Railroad Co., Lansing. Phillips Wire Co., Detroit. Buffalo Housewrecking & Salvage Co., Battle Creek. —~++>—___ You may not expect to remain in the business you are now in, but the more successful you are with your present job, the better your chance of success in any other job. Metallic ) seincsiteMes . 5 On the Bargain Counter We have two Ely- Norris safes, similar to the accom- panying ‘illustration, which we wish to dispose of at sacrifice sale. They are absolutely burglar proof and can be depended to carry any bank or business house through the most trying ordeal. The safes are not second-hand, but slightly shop worn. { GRAND RAPIDS SAFE COMPANY Grand Rapids E A ee rg ceca baa pare yar Ere eae eae The New Food Sensation AY, a new spread for sandwiches, by Kraft. Here is a product that without special effort on our part has become the second largest volume seller in the entire Kraft line — and that within the short space of four months. So you can easily imagine the opportunity for increased sales on Kay now when we are using larger newspaper space in advertising Kay than we have ever expended on any single Kraft item. This advertising is now telling your customers all about Kay. Keep it on display to remind them. | KRAFT CHEESE COMPANY, General Offices, CHICAGO KRAFT CHEESE) | *