Y GL Ne De x SSS 5s me xy > & m2 Sb 7 KZ IRN AS) ASG a (RF ee BN EGNOS OLN SOROS ee on NORE NBS A r) ; ww x C PN Gey ‘ yy J | LN " VEZ at | SISO OME FRC PROSE: ry S| 1S ea ee Chane Ae AVE i; ca t , a) \a an KO BIB: CaS BLAS COL RCE PPUBLISHED WEEKLY 97 WU ec TRADESMAN COMPANY, PUBLISHERSA . COPUBLISHED WEEKLY (GANS: és TRADESMAN COMPANY, PUBLISHERS " SCS SE SIG RSS SONS 3 1 I Forty-fifth Year GRAND RAPIDS, WEDNESDAY, SEPTEMBER 28, 1927 ‘Number 2297 Library St Are You A Good Citizen ? Publie Referenee Librany, rte Veseee, ELE OBLIGATIONS OF CITIZENSHIP DO epee: not rest solely or chiefly in the exer- m4 a *=|| cise of the privilege of voting, or in , £S ioe conducting campaigns or in holding | “eeee'SA*ee0*" | Offices. Important as are all these ae duties, their performance will amount to nothing unless our citizens are imbued with the spirit of our institutions, which means respect for a gov- ernment of law, a sincere desire to better in every practical way the conditions of human life, loyalty in all the relations of life, and the dispo- 4 sition to be kindly and fair in all dealings with ; one’s fellow men. | Charles E. Hughes MORE than a Fly Spray o HERE is a steady fall and winter demand for a safe, dependable insect spray. Warm, cozy interiors attract roaches, slickers, water- bugs and other disagreeable insects which annoy and also destroy valuable property. An effective means of ridding the home of carriers of filth and contamination is to spray KIP regularly in cracks, crevices, around drain pipes and in damp places. So popular is KIP among thousands of housewives, that they continually return for more of this superior insect spray, that they may keep their homes always free from insect invasion. This popularity has caused an increasing large number of Michigan merchants to stock KIP and display it prominently on their shelves. They know that such a display serves as a reminder for their customers to buy now. If you are not handling KIP, at least investigate its merits. We should especially like to tell you of its profit possibilities. To receive this information does not obligate you. Just fill out the coupon. x » Insect Pests vo Standard Oil Company (Indiana) 910 S. Michigan Avenue, Chicago, Illinois. Please quote prices and explain why KIP brings customers back asking for more — why the profits from KIP will especially appeal to me. Mamie PA ee Tome ooo ee Siote STANDARD OIL COMPANY (INDIANA) 910 South Michigan Avenue—Chicago, Illinois d i & ond Ne ©. t h <3 » z 4 y » ow ; eS © Fy ~ i tf 4 aN ‘rc Sd > wee September 28, 1927 MICHIGAN TRADESMAN 3 Road Salesman Is Still Serviceable. Developments in retail merchandis- ing during the last several years have not served to limit the activities of salesmen or the need of them. Rather, according to Executive Director W. G. Adams of the National Council of Traveling Salesmen’s Associations, they have increased the need of sales- men: but they have, at the same time, served to change what might be called the style of selling. “In the old days,” said Mr. Adams yesterday, “the salesman generally considered the most competent was the man who sold the biggest ‘bills’ of goods. Whether these ‘bills’ were made up of merchandise which the retailer did not need did not matter; the idea was to get the goods off the shelves of the manufacturer or jobber and onto those of the retail store. How long it took to dispose of them over the counter was not considered any con- cern of the salesman. He saw his cus- tomer only two or three times a year, and he relied on the length of time between his calls to eradicate from the mind of the buyer any ‘stickers’ that might have been among the goods he sold the latter on his last previous trip. “The salesman was not really t¢ blame for this. It was the common practice up to a very few years ago. The hand-to-mouth style of buying had not yet come into being, and the individual orders, of necessity, were larger. The retail merchant had to carry a sizable stock of merchandise on his counters and in reserve, and the salesman worked on the theory that it was up to him to have as large a portion of that stock as possible made up of the merchandise of his house. “For that matter, the average buyer expected to be fought with for big orders, and if he wasn’t he doubtless set it down to lack of experience on the part of the salesman. Half the fun that some of the more remote mer- chants got out of life in those mer- chants got out of life in those some- what leisurely days of doing business was staving off the attempts of sales- men to load them to the gunwales with merchandise. “While for the most part the rela- tions between salesmen and buyers in those days were friendly, the know]- edge on the part of the latter that many ‘knights of the grip’ really did not have their best interests at heart engendered a certain amount of bad feeling. Some of this feeling stil’ exists, more particularly on the part of the smaller merchants, and it mani- fests itself in the assumption of a brusque and, sometimes, belittling at- titude toward salesmen. “Not infrequently this attitude is assumed in the belief that it will make salesmen more anxious to meet the buyer’s views as to terms and prices. In both cases the merchant is wrong, for in assuming this attitude he is alienating the sympathies of men who at least in a commercial sense, are his best friends. “Well-posted salesmen, which means the successful ones, have always been valuable sources of information for many of the men and women to whom they sell goods. In the old days, be- DOUGLAS MALLOCH "UD Snakes or Flowers This good old earth has so much good That evil also has crept in. There are some snakes in every wood, And every city has its sin. But Nature makes the thing so clear In every lovely wilderness, _ The truth is always somewhere near, And men need neither doubt nor guess. What do you seek when you go forth, The crawling serpent or the rose? And what is all your faring worth If snakes are all your faring knows? I think you look for noble trees, And star-eyed flow’rs, and streams to pass; I think you fare the wood for these, And not serpents in the grass. And, as you walk the road of life, What do you seek for day by day? The hurt of sin, the hate of strife, Or something better on life’s way? Man’s life is Just about so long, Each day about so many hours. Which gives you pleasure, right or wrong? What are you seeking, snakes or flow’rs? fore the various trade publications were so widely read as they are to- day, many ‘buyers would actually have been at a loss as to what to stock were it not for the merchandise tips that they received from salesmen. The latter, through their knowledge of what their own and competing houses were selling and what larger retailers in the same territory were buying. were able to render their customers an extremely valuable service.” Mr. Adams went on to say that were he called upon to cite the most im- portant change in selling that has been brought about by modern merchandis- ing methods, he would answer that where the successful salesmen of for- mer days sold merchandise their more modern counterparts sell both mer- chandise and service. “Although the buyers of to-day are generally much better posted on what's what in merchandise than were their predecessors,” Mr. Adams continued, “there is apparently a large number who are not posted as to what's what in merchandising. It is here that the specialized knowledge of real salesmen comes into play—knowledge that will insure their continued business life. I¢ does not take a very keen mind to see that a salesman who can give direct aid to a buyer in staging an important sale, for instance, is in a much strong- er position with that buyer than the man who can merely supply merchan- dise for it. “It is not often, of course, that a salesman gets a chance to give mer- chandising assistance to buyers for stores in the big cities of the country but I know personally of instances in cities running up to 500,000. “In one such case, for instance, a certain dress salesman not only show- ed a new buyer for a Middle Western store how to stage a highly successful sale last Spring, but selected the gar- ments that were to go into it from her stock on hand. In addition he per- sonally ordered some special stuff sent on from his house with which to ‘sweeten’ the offerings. As this sales- man works solely on commission and spent several days on the proposition, he undoubtedly lost money, but he gained the good will and the business of that store for his house. Fortun- ately, his employers were broad-vision- ed enough to appreciate what he was doing. “What with budgets and one thing or another to guide them in their buy- ing, the job of the buyer nowadays is more one of selling than purchas- ing. Really capable salesmen and their employers realize this, and they are carrying on their interest in selling until the merchandise is in the hands of the consumer. In some cases manu- facturers are tempting buyers into the selling field, realizing that if they can show other buyers how to sell, orders will follow as a matter of course. One outstanding instance of a_ successful buyer turned seller is that of the chief sales executive of a prominent con- cern which makes silk hosiery. This man, who is making an enviable rec- ord as a sales producer and merchan- diser, formerly bought this line for one of the best-known local stores.”—N. Y. Times, 4 MOVEMENTS OF MERCHANTS. Vassar—E. E. Huggard has engaged in the boot and shoe business. Milan — DeVere Blackmer has en- gaged in the boot and shoe business. Fremont—Frank W. Smith succeeds G. E. Wilber in the grocery business. Romeo—Rowley & See succeed J. Noah Rowley in the boot and shoe business. Kalamazoo — C. D. Hedinger has opened a jewelry and silverware store at 112 Portage street. Detroit—Abe Epstein, dealer in boots and shoes at 8497 12th street, has filed a petition in bankruptcy. Temple—Miss Anna Crawford has engaged in the shoe and hosiery busi- ness in the Coyne building. Detroit — Harry Danto, dealer in 294 Mt. Vernon avenue, has filed a petition in bank- ruptcy. Detroit—R. B. Henderson & Co., 128 Woodward avenue, dealer in radios and radio supplies, has changed its name to Clarke, Inc. Birmingham—The Evans-Legg Mo- tor Co., South Woodward avenue, has increased its capital stock from $30,- 000 to $60,000. Laingsburg—Edward Waterous has purchased the Lee building and will occupy it with a stock of automobile accessories and parts. Dowagiac—Louis Tucker has closed his boot and shoe store at Coldwater and removed his stock here where he will continue the Lansing—C. Otto Linn and Ray S. George have engaged in business at boots and shoes at business. 109 South Washington avenue, under the style of the Linn Camera Shop. Kalamazoo—S. Ward Kennedy and Wray P. White have opened a sand- wich and pastry shop, on East Main street, stvle of the White Grill. Holt—The organized and incorporated under the style of the Delhi Coal Co., with Ralpn H. Hawkins as president and general manager. Vicksburg — H. A. taken recently under the live Coal Co. has re- Tiefenthal, of Kalamazoo, has possession of the bakery he A. fT, continue the business at the same location. Alba—The Alba been incorporated to deal in seed, pro- purchased of Borton and will Seed Growers, has duce, etc., with an authorized capital stock of $30,000, $6,400 of been subscribed and paid in in cash. Detroit—The Detroit Fender Supply Co., 4555 Sixth street, has been incor- porated which has with an authorized capital stock of $2,000, all of which has been subscribed and $1,000 paid in in cash. Wayland—Fred Brooks and Harold have formed a copartnership and pur- chased the grocery stock of George Douglas. The business will be con- ducted under the style of Brooks & Noah. Detroit—The Patsee Barbecue, Inc.. 310 Ford building, has been incorpo- rated to food stuff, confectionery, etc., with an authorized capital stock of $6,000, $3,000 of which has been cash. Detroit—The Irvine Sales & Engi- neering Co., 3609 Gratiot avenue, has deal in tobacco, subscribed and paid in in MICHIGAN TRADESMAN been incorporated to deal in oil burners and iceless refrigerators, with an au- thorized capital stock of $25,000, $10,000 of which has been subscribed and paid in in cash. Owendale—Black Is White, Inc., has been incorporated to deal in groceries, hardware, clothing and shoes, with an authorized capital stock of $50,000 com- mon and $20,000 preferred, of which amount $21,000 has been subscribed and paid in, $1,500 in cash and $19,500 in property. Jackson—The Knickerbocker Fun- eral Home, 415 South Jackson street, has been incorporated to conduct an undertaking business, with an author- ized capital stock of $25,000, of which amount $16,600 has been subscribed and paid in, $1,000 in cash and $15,600 in property. Detroit— The American Tire Co., with business offices at 138 Cadillac Square, has been incorporated to man- ufacture and deal in auto tires, with an authorized capital stock of $350,000 preferred and 250,000 shares at $1 per share, of which amount $100,000 and 197,000 shares has been subscribed and $89,000 paid in in cash. Lakeview—Death recently claimed A. Carlton, one of the most prominent men in this community. He was 70 years old and had resided in James Lakeview sixty years. For twenty-two years he was engaged in the dry goods business here, retiring about seven years ago because of ill health. Since that time he had spent the winters in Florida. Allegan—V. T. the Fidelity stores, will leave soon to Haltom, manager of assume management of the company’s Albion manager of the Albion store, will come store. Mr. Hensley, assistant here to take charge. The Fidelity Store front has been repainted the past week in a striking combination of red and white. These same colors were used in the decoration of the interior wood- work and furnishings, and a red and white striped awning will be put up as soon as the painting is completed. Manufacturing Matters. The has plans to build a new lacquer unit to cost $50,000. Indian Pontiac Pontiac Varnish Co. River—The Campbell Stone Co. has decreased its capital stock from $300,000 to $200,000. Detroit—The Superior Piston Ring Co., 226 Bates street, has increased its capital stock from $10,000 to $50,000. Detroit—The D & C Tool & Die Co. has changed its name to the Drayer Tool & Die Co., 4781 West Fort street. Menominee — The Signal Electric Manufacturing Co., has increased its capital stock from $150,000 to $225,000. Twining—The Chatfield Milling Co., of Bay Cit¥, has completed the con- struction of a modern elevator at this place. Alpena—The Alpena Garment Co. is building a factory addition, 72 by 100 feet, and will add operatives. tattle Creek —- The Sheriff-Goslin Co. paint manufacturer, has increased its capital stock from 150,000 shares no par value to 300,000 shares no par value. seventy-five rooier and senton Harbor — Benton Harbor’s newest factory, the Watts Manufactur- ing Co. plant is in production. The new plant produces chest type ironers, for commercial laundries. Kalamazoo—The Milburn Refriger- ator Co. has been incorporated to man- ufacture and sell refrigerators and store fixtures, with an authorized capital stock of $50,000, $19,500 of which has been subscribed and paid in in cash. Grand Rapids—The Wolverine Fin- ishing Material Co., 223 Erie street, N. W., has merged its business into a stock company with an authorized capital stock of $50,000, $10,000 of which has been subscribed and paid im in cash. Port Huron—The Port Huron An- nite Sales, Inc., 2634 Connor street, has been incorporated to manufacture and sell “Annite” with an authorized capital stock of $10,000, all of which has been subscribed and paid in, $2,000 in cash and $8,000 in property. Dowagiac—The Dowagiac Steel Fur- nace Co. has been incorporated to manufacture and sell steel furnaces, with an authorized capital stock of $75,000 common and $150,000 prefer- red, of which amount $50,000 has been subscribed and $10,000 paid in in cash. Grand Rapids— The Grand Rapids Cut Stone Co., Pike street, has been incorporated to manufacture cut stone and stone products with an authorized capital stock of 3,500 shares at $10 has been sub- scribed and $35,000 paid in in prop- a share, all of which erty. Detroit--The Quality Fence & Wire Works, 2715 Chene street, has merged its business into a stock company un- der the same style, with an authorized stock of $15,000, of which amount $10,000 has been subscribed and paid in, $3,000 in cash and $7,000 in property. Detroit—The Detroit Camera & Projector Corporation, 4461 West Jef- ferson avenue, has been incorporated to manufacture and deal in cameras, and projection apparatus, with an au- thorized capital stock of 250,000 shares at $1 per share, of which amount $3,- 000 has been subscribed and paid in in capital cash. Battle Creek — The Sanitarium Equipment Co., manufacturer of elec- trical and mechanical appliances such as are used at the Battle Creek Sani- tarium, will erect a modern factory building at Springfield Place. The company is now utilizing space rented of three other manufacturing concerns in different parts of the city. Pontiac—A contract for construction of the three-story administration build- ing of the Yellow Truck & Coach Man- ufacturing Co., to cost $350,000. has been let to J. A. Utley, of Detroit. This award completes all large con- .tracts on the new plant, which is to cost approximately $8,500,000, and is expected to be ready for operation Jan. 1 next. Muskegon—Edward P. Saltiel, of Chicago, has bought the real estate, machinery and other assets of the Woods Products Co., which went into the hands of a receiver last February and will pay $10,000 in cash, assume mortgages of $48,000 and pay taxes September 28, 1927 due. The order was made by the court after the Muskegon Trust Co., as re- ceiver, had announced that it was the best offer received. A first mortgage for $30,000 is held on the property by Louis Kanitz, while a second mort- gage for $18,000 is held by the Indus- trial Foundation of the Chamber of Commerce, the Woods Products Co. being one of the manufacturing con- cerns granted a loan. The offer of Mr. Saltiel was made on behalf of a Chicago manufacturing concern. —__2++—___ Observations On Killing Fish. I should like to call the attention of anglers to the killing of fish after they have been caught. I think I am right in saying that most anglers pay no at- tention to a fish after they have landel it. They simply let it flop and gasp away its life in the bottom of the boar or in creel, or on a string or forked stick. Aside from merciful sentiments, | question whether the flesh of any ani- mal, whether it be beast, bird or fish, that dies of itself is as good as the flesh of an animal that has been killed and bled. The Jews, who foliow the Mo- saic dietary code, are a healthy race, and one of the Mosaic injunctions that they follow is contained in the Book of Deuteronomy xiv, 21: ‘Ye shall not eat of anything that dieth of itself.” The Scriptures also speak of pouring out the blood of a slain animal. All this seems very reasonable. No one would eat the flesh of a beef animal that had died of itself. Why, then, should we eat fish that have died thus? Some anglers kill fish by striking them on the back of the head. My own practice is to cut through the backbone so as not only to kill the fish, but to cause it to bleed. When I eat a fish killed thus, I feel that I am eating good, wholesome flesh. This practice of killing and bleed- ing fish might be followed even by commercial fishermen, at least when the fish caught are of large size. Even in the case of small fish, some method might be devised of killing and bleed- ing them in large quantities. Possibly the freezing of catches as soon as seined might keep the fish in good backbone condition. Charles Hooper. —_2->—____ The Department of Agriculture again has come to the rescue of the farmer. With the passing of the black- smith shop from every crossroad, ham- let, and village, the Department real- izes that the farmer is experiencing considerable difficulty in getting old Dobbin shod. The Department says the solution of the problem in a large measure devolves upon the farmer in learning to care for the feet of his work stock, and has gone to the ex- tent of publishing an illustrated bulle- tin on the subject which is offered to the farmer upon request. The bulletin says that ready-to-wear shoes of vari- ous sizes for horses and mules can now be obtained and greatly simplify the shoeing problem for farmers. The hardware store now may expect an in- creased demand for hand-me-down shoes for Dobbin and his relatives, September 28, 1927 Essential Features of the Grocery Staples. Sugar—Jobbers hold cane granulated at 6.75 and beet granulated at 6.65. Tea—Most buyers of tea appear tO have settled down to the belief that tea is going to be high for some time to come. The past week has been rather active. Ceylons, Indias and Javas are the principal sellers and are all firm, with a strong undertone. Ap- parently there is going to be more India tea than the trade thought, but this has not weakened the market yet to any extent. Coffee—The coffee market has shown some strength during the week, not only Rio and Santos, but milds as well. It was reported that Brazil had been able to float another loan, which might enable it to carry the enormous crop, and in consequence all grades of Rio and Santos are probably half a cent higher than they were a week ago. This refers to green coffee sold in a large way. The market is very sensitive, however, and is very diffi- cult to hold’up. It is not the time to do much buying in advance. Milds have advanced sympathetically during the week about half a cent. The job- bing market on roasted coffee has not to any extent shown the effect of these advances as yet, but will do so shortly, if they are maintained. Canned Fruits—Fruits can be class- ed as distinctly firm, and that hardly covers numerous” special items, like pears, for instance. There is universal confidence in peaches for the reason that canners have to be solicited to ac- cept business, whereas buyers had the idea that they would be flooded with offerings below opening prices when there was no sudden confirmations of tentative contracts. The larger can- ners, who are in the best position to judge the trend of the market, have in- dicated their confidence in the situa- tion, and the smaller factors have fol- lewed their lead. The stronger mar- ket no doubt hinges upon production, which is now estimated to be under or near 9,000,000 cases rather than the 10,000,000 or better which buyers had predicted. firm, with a reluctance on the part of packers to quote futures. Where prices have been made they have been $4.25 or better for No. 10s. Canned Vegetables — No _ forced liquidation among vegetables is being practiced by canners. The tomato mar- ket is not as firm as some of the other staples, but canners warn tardy buy- ers that with no glut and with raw stock suffering from the effects of too much rain and lack of sunshine that standard and higher grade tomatoes will be better property later on than they are to-day. There has been no heavy buying of tomatoes from this market, but wants have been covered to some extent and business is going on all the time. Corn is a decidedly firm item from the canner’s stand- point but buyers refuse to get excited for the probable reason that they have bought carryover and are not depend- ent entirely upon the shorter pack this season. Undoubtedly some, if not a considerable part of carryover corn has been moved since it was bought earlier in the year, but there is enough Eastern apples have been , MICHIGAN TRADESMAN of it remaining to be a factor in the situation. Canners regard themselves in a strong position and they have been able to stiffen the market on new packs as the season advanced. Standard peas are being ‘bought readily and some sieves are getting down to the point where packers insist that they be in- cluded as part of an assortment. South- ern canners have been free sellers right along and they are offering only odds and ends to clean out their holdings. Asparagus on the Coast is more firmly held and most canners are waiting for buyers to use up part of their contract purchases before they turn to the source for additional stocks. Minor vegetables in general match up with those in the major division. Dried Fruits—Dried fruits, which have caused more apprehension than canned foods, are starting out on the right foot by presenting the lightest spot stocks in several years for the opening of fall. The big tonnage items raisins and prunes, have been reduced to a minimum, and so well have job- hers prepared for new crop that they have virtually sold themselves out and are compelled to replenish from their neighbors. Cars are in transit, but they will be needed, and there is no indication of any real surplus of either fruit for a month or more. The weather on the Coast seems to be favoring the situation as the crops are reported to be developing later than last season because of cool, drying weather. Estimates of the Northwest prune tonnage are being reduced, and one of the largest interests now figures on not more than 45,000,000 pounds. against 65,000,000 pounds in sight about two months ago. Quality is said to be fine, but recent rains have made packers sit tight and appear indiffer- ent as to whether they secure business now. One report is that about 60 per cent. of the crop has been sold. Old 40s on the spot are firmer as there are few left and it will be early November before new crop is here to swell work- ing stocks. Jobbers have higher ideas and the market during the week gain- ed 4c. Raisin holdings here are down to bedrock in Sultana and Thompson packs, and there is considerable scur- rying to get what is needed for jobbing Shipments due within the next ten days have ‘been pretty well sold to arrive and no appreciable quan- tities of raisins are considered as like- ly to be available until new crop be- gins to come in, which will not be for over a month. Carton Thompsons of independent brands have almost dis- appeared, and association goods are filling the gap. The demand for seed- ed and Muscatel raisins is improving, as is usually the case in September, with a continued good enquiry in prospect until new crop comes in. Cur- rants have been in good demand all week, despite the higher range on the spot, which was necessitated by higher import Midget raisins are favorably affected to some extent, but currants are holding their own. Canned Fish—Official Alaska sal- mon statistics as of Sept. 1 show a pack of about half that of last year. New pinks have been scarce in all po- sitions and arrivals have been cleaned up as rapidly as they have reached market. So strong has been the Coast purposes. costs. market that the Seattle basis has worked up to that in New York, which puts the spot market out of line with the source. Salmon selling interests are well financed, and with a light pack they are letting the buyer seek the merchandise. The Maine sardine sea- son has reached a critical stage since packing will soon be over, and so far there has been no supply of fish of suitable size for a normal pack. One of the lightest outputs in several years seems to be assured. 3uyers have played a waiting game and are still banking on a change in production before the season actually ends. A repetition of the short packs of salmon and sardines might be mentioned as regards other fish, but suffice it tc say that in the fish department of can- ned foods there promises to be much lighter offerings than a year ago, which is taken as a favorable distribut- ing situation. Salt Fish—The demand for mackerel has been better during the past week, on account of the fall trade. Scarcity in shore mackerel is also partly re- sponsible. The Norway catch proves to be lighter than was expected and this also has added to the strength of the situation. The Irish mackerel situation ‘s not settled as yet, and the general supply of mackerel will ap- parently be less than last year. Beans and Peas—The situation in California lima beans has stiffened dur- ing the week, on account of shortage. The demand, however, is light. Other varieties of dried beans are unchanged, but fairly steady. Blackeyed peas are also scarcer and firm. Other dried peas unchanged. Cheese—The demand for cheese has been fair during the past week. The market is firm, because the offerings are comparatively light. Rice—Spot stocks are light and are being kept at minimum levels until the season has advanced further into the Southern markets are moderately active and report more new crop year. transient business than orders for rice in later positions. ——_>+~+____ Review of the Produce Market. Apples—Wealthy, Maiden Blush and Wolf River, $1.50@2 per bu. Bagas—Canadian, $1.75 per 100 Ib. sack. Bananas—6%4@7c per Ib. 3eans—Butter, $2@2.50 per bu. Beets—$1.50 per bu. Butter—The market has been firm throughout the week, on account of comparatively light recepts and active demand. The advances have aggre- gated Ic per lb. Jobbers hold packed at 43c, fresh packed at 44c, prints at 46c. They pay 24c for No. 1 packing stock and 12c for No. 2. Cabbage—$2.50 per 100 Ibs. Carrots—$1.25 per bu. Casaba Melons—$2.50 per crate. Cauliflower—$2 per doz. Celery—25@60c per bunch accord- ing to size. Cocoanuts—$1.10 per doz. Cucumbers—Hot house, $1 per doz.; garden grown, $2.50 per bu. Dried Beans—Michigan jobbers are quoting as follows: Gi Et. Fea Beans = 02 $5.90 Bight Red Kidnéy 2-1... 6.90 5 Dark Red Kidney 22. 4_- 5.80 Eggs—In spite of the lateness of the season a large percentage of the re- ceipts of eggs now coming in are poor. The supply of fine fresh eggs is com- paratively light, and these are. all bought as soon as received, at firm prices. Undergrade eggs are sluggish and the market rules in buyers’ favor. Local jobbers pay 39%c for strictly fresh. Egg Plant—$2.25@2.50 per doz. Garlic—30c per string for Italian. Grapes—Calif. Tokays, $2 per crate; home grown Wordens, $2.50 per doz. for 4 lb. baskets. Green Onions—Home grown silver skins, 20c per bunch. Honey Dew Melons—$2.50 per crate. Lemons—Quotations are now as fol- lows: S00 Sankist 92 $14.00 g00 Sunkist -. 8 2 14.00 960 Red Ball 13.50 o00 Red Ball 20 13.50 Lettuce—In good demand on the following basis: California Iceberg, 4s, per bu. ~-$4.00 Outdoor feaf, per bul = 125 Musk Melons — Michigan Osage command $2.50 for Jumbo and $2.25 for Medium. Onions—Spanish, $2.50 for 72s and $2.75 for 50s; home grown command 2 for white and $1.75 for yellow—both OG Ib. sack. Oranges—Fancy Sunkist California 1 Valencias are now on the following basis: TOO 8 aes $9.00 P76 ee 9.50 FQ 9.75 46 2 Se 9.75 i) (| 10.00 AI 10.00 OF 9.00 OSS 8.50 Co 5.50 Red Ball, 75c cheaper. Peaches—Elbertas, $3; Prolifics and Kalamazoos, $2@2.50 per bu. Pears—$2.50 per bu. for Bartletts. Peppers—Green, 50c per doz. Pickling Stock—Small cukes, 20c per 100; small white onions, $1.25 per 20 Ib. box. Pieplant — $1.50 per bu. for home grown. Plums—$1.25 per bu. for Burbanks or Lombards. Potatoes—The market is very light, establish a market, but where they are getting hardly enough sales to anything they are paying $1.25 per 100 or 75ce per bu. Poultry—Wilson & Company pay as follows this week: Fleawy fowls 0925550005) 22¢ Bight fowls 2 13c Efeavy Broilers .- 22¢ Eioht W.E Broiler 18¢ Radishes—20c per doz. bunches for home grown. Spinach—$1.25 per bu. Squash—Hubbard, 4c per Ib. Sweet Potatoes—$3.50 per bbl. for Virginia. Tomatoes—75c per % bu. baskets. Veal Calves—Wilson & pay as follows: Company Baney) 9) 20c G00¢ 22 19¢ Medium 9-0 18¢ Poot ee 14c¢ 6 MICHIGAN TRADESMAN September 28, 1927 How Some Grocers Advertise and Sell. It is always pleasing—and mighty instructive—to get hold of one of Jimmy McLellan’s circulars. Jimmy does business in Longmont, Colorado, and he advertises in his own way. He uses printer’s ink liberally, but the best thing he does is to issue a month- ly folder which he calls Store Talk. Pick up that little folder anywhere at any time, regardless of the month, and its wholesome philosophy, good sense and live store news will appeal to the most grouchy among us. Let me copy a few paragraphs—and then I'll tell you the date. Jimmy starts in: “Don't rave about the English or how it is abused in this folder. It may not line up with higher education, but the writer never has had the schoo! privileges of the present generation. “There is no place for idle moments in a grocery store—always plenty to do in stocking up, dusting shelves, ar- ranging display to attract attention of early shoppers—awaiting on customers and putting up their orders as quick as possible—this is the grocer’s work- ing schedule for the day.” “Awaiting” is one of Jimmy’s quaint expressions, but you see what he says about English, so we pass his little slips into pedantry. “One good turn deserves a return. Are the readers under obligation tc their dealers for favors? If your con- science is clear and your debts where you can handle without a sacrifice, then you stand high in the community ranks.” Here is an alert, bright, cheery gro- cer who takes and holds his place as a good citizen of his town. He talks impersonally, but straight from. the shoulder, reminding people that maybe they owe something to their grocer and other tradesmen. Jimmy’s yearg are not as few as they were a time ago; but he’s the same active, hustling little grocer, apparently, that he was when I first knew him nearly 25 years ago. So he gets down to biz, thus: “Swansdown cake flour is very gen- erally known as a popular product for home-made cakes. Special process of grinding the flour is the feature claim- ed by the manufacturers. “The value of a few cans of assorted soups in the home is a sure relief in time of unexpected guests at any sea- son. You can save 18c a dozen on soup if you buy it in that quantity. “Genuine strawberry preserves is a dainty delicacy for the sick room pa- tient or the family serving. The orig- inal flavor is very noticeable and pleasing to all who serve the Solitaire brand. “There is a difference in rice and who knows it better than the lady who is responsible for the meals served. The item of rice is a small cost in the grand total. We recommend Hon- duras rice because it cooks good, tastes better and gives general satisfaction— sells 2 pounds, 25c. “Fresh blackberry pie is no better than the pies you can make from those delicious Puyalup blackberries in cans. We know—we tried ’em at the home of friends; 3 cans, 68c; larger cans, 3 tor $1.” Let grocers who say they have “nothing to advertise’ check up on what Jimmy says of his goods. You find no bombast, no claims that his stuff is best, no extreme claims at all. Neither do you find him afraid of his goods or his prices. He talks about his stuff as he would face to face from behind his counter. This is so true of his advertising that he abuses English as he said he was liable to do; but not so very badly at that. Also, Jimmy writes as he speaks and that is an important item. It is one of the first, probably the most important first lesson for any adver- tiser to learn—that advertising is ef- fective almost in proportion as it is expressed in “plain talk,” such as folks use in their daily intercourse and con- tacts with each other. Jimmy’s style is a fine model for any advertiser. There is no grocer anywhere whose shelves are not loaded with items about which he could talk just as Jimmy talks of what he has. Yet gro- cers éverywhere say they have nothing to advertise. Jimmy makes a happy play on familiar sayings. “One good turn de- serves another” he switches into “One good turn deserves a return.” Then he springs this: : “An olive a day may mean two the next day—that’s all right—the more you eat the better you feel—nature has provided the human family with many natural remedies—olives is but one of ’em—serve plenty of olives and serve ’em from McLellan’s.” Now, how could that be improved upon by way of catching the inward spirit of “An apple a day keeps the doctor away?’ And there is neither undue bombast—no bombast at all, in fact—nor extreme modesty about the suggestion that you better buy your olives of Jimmy. Look at this on grape fruit. Then ask yourself whether there is a word in it that any grocer could not have written: “Grape fruit for morning serving is a start in the right direction—don’t complain about ’em being sour—the system is in need of acidy fruit tc counteract exceses in sweets consumed —90c per dozen.” Here is a neat reminder talk that gets across. And note that when Jimmy talks grape fruit, he talks by the dozen. When he says “buy soup,” he says “you save 18c a dozen on soup if you buy it in that quantity.” Eighteen cents a dozen is not men- tioned by most grocers for several rea- sons. First, price being their only argument, eighteen cents seems inade- quate as an argument. They think nobody will be interested in a cent and a half a can. Second, standing alone, such a concession will not excite many buyers. Third, most grocers do not carry on a sustained advertising cam- paign, so moderate price concessions do not impress their readers. But Jimmy sells his soups on their convenience and food appeal. Then after he has them pretty well sold, he uses a moderate price concession as it should be used—as a clincher, not as the whole story. So he succeeds where most grocers fail in advertising. That was a February circular. That is why reference is made to sour grape fruit. It was some years ago— but it reads perfectly fresh to-day. That is the way with worthwhile ad- vertising. It is good any time. And here is how Jimmy capitalizes a sea- sonal condition: “There is an over supply of smal! oranges this season—that explains the reason why nice juicy sweet oranges are sold at 20c per dozen.” It is good strategy in business as well as war or statesmanship to cap- italize disadvantages. See how Jimmy has done it. And he runs this bit of philosophy: “Because you buy oil stock on the judgment of a solicitor—don’t quit your job to seek investments for your margins.” And away at the end, in the small town of Longmont, Colorado, Jimmy puts on no dog. He signs himself: “J. N. McLellan, Grocer.” There is a natural exhilaration in the mountain air of Colorado which probably accounts for much of the good cheer that permeates the men and women of that region. There is also a happy comaraderie which springs from the subconscious feeling of equality in all the people. But let any grocer anywhere talk his store and his goods as plainly, as simply and direct- ly as Jimmy does, and success as an advertiser is bound to follow. Paul Findlay. — ~~. Wife Helped Sell the Range She Wanted. Some years ago there lived about ten miles from this city a farmer whom we will call Bill Jones. He was a large man, about six feet four inches tall, weghing two hundred and _ forty pounds. His wife Mary was a small woman, not over five feet four inches and about one hundred pounds. I had known these people ever since child- hood. One morning early, Mrs. Jones came into the store and said, “Billy and I are coming in this morning to buy a cook stove and I want one of those new style steel ranges with a water tank, but Billy says I can’t have it; that we have got to buy an old fash- ioned cook stove.” I asked her, “Will you tell me in front of Billy that you want a steel range?” and she said that she would. I told her that if she would do so, she would get it. About two hours later the door open- ed and in walked Bill, with Mrs. Jones trailing on behind. He started with, “Will, Mary and I want to buy a cook stove. Now we don’t want any of those new fangled stoves. We want just an old style cook stove with oven doors on each side that you can put your feet in.” I then turned to Mrs. Jones and asked her what kind of a stove she wanted and was told that she would like to have a steel range with a water tank on the end. I then turn- ed to Mr. Jones and said, “Who uses this stove?” “She does.” “Well, then. don’t you think it would be a good idea to buy her what she is wanting? Now listen to me. I have known both of you since I was a child. You can well afford to buy her what she wants and I am too good a friend of Mrs. Jones to sell you something for her that she doesn’t want. If you want a new plow and want an Oliver Chilled does she tell you that you must buy an Imperial, or you are going to buy a mowing machine and want a Deering, does she tell you that you must get a McCormick?” “No, you bet she doesn’t, it is none of her business.” “That is just what I think, and I also think that it is none of your busi- ness what kind of a range she gets.” He smiled and turning to me asked, “Have you any in stock?” “Certainly.” “Let’s see them, how much do they cost?” I went over one carefully with them, telling them all the advantages that a range of this kind has, being careful not to mention price until the last thing, when I was asked, “Will you bring it down and set it up?” to which I agreed, when Mrs. Jones spoke up saying, “And I will have the best din- ner for you that I can get up,” which she did. The sequel of this sale was that both of them were delighted with the range. They had two sons, both of whom were married within two years’ time, and to both of them I sold a range like their mother’s. This experience actually occurred just about as I have told it, and I well know it would not work more than once in a thousand times, but I knew him, knew that he was one of the kindest men who ever lived, and that if it was put up on him in his own rough way, he would see it in the proper light. W. F. Goodfellow. —-_.--o-————— Good Orders For Lingerie. Lingerie orders from retailers con- tinue to reach satisfactory totals, ac- cording to manufacturers. Merchan- dise for sales and for regular mark-up are wanted, the demand reflecting the active replenishment of wardrobes by consumers. Glove silk garments are meeting with a good call, according to most accounts, the indications being that the holiday sale of these will be very good. Rayon merchandise con- tinues to make strong headway and at present these varieties absorb a large percentage of the turnover of many stores. Tailored and lace trimmed styles are both favored in the buying. Slips, step-ins, chemises and night- gowns are most actively sought. —_+2++—_____ Elephant Fire Fighters. Laborers who saw the feat recently told how a herd of wild elephants ex- tinguished a forest fire in Travancore, on the Southwest coast of India. A tree, fallen across the road, had been set afire, to simplify the task of re- moving it. The blaze, fanned by the wind, was slowly spreading to the ad- jacent woods when the leader of the elephant herd, evidently attracted by the smell of the smoke, appeared on the scene. He trumpeted loudly and soon a band of elephant firemen were squirting streams of water on the blaze from their hose-like trunks. A Stream near the road furnished their water supply. » » September 28, 1927 Proceedings of the Grand Rapids Bankruptcy Court. Grand Rapids, Sept. 21—In the matter of Wells N. Adams, Bankrupt No. 3231, the funds for the first meeting have been received and such meeting has been called for Oct. 4. In the matter of Newberry Cooper, Bankrupt No. 3221, the funds for the first meeting have been received and such meeting has been called for Oct. 4. In the matter of George W. Atkinson, Bankrupt No. 3243, the funds for the first meeting have been received and such meeting has been called for Oct. 4. In the matter of James P. Partlow, Bankrupt No. 3242, the funds for the first meeting have been received and such meeting has been called for Oct. 4. In the matter of John J. Lundberg, Bankrupt No. 3241, the funds for the first meeting have been received and such meeting has been called for Oct. 3. In the matter of Naylor L. La Rocque, Bankrupt No. 3238, the funds for the first meeting have been received and such meeting has been called for Oct. 3, In the matter of George Stavron, doing business as Boston Grocery, Bankrupt No. 3099, it has been determined that there are no assets in the estate and the matter has been closed and returned to the district court as a case without as- sets. In the matter of Ivan W. Welch, doing business as Michigan Craft Shops, Bank- rupt No. 3186, the trustee has filed his first report and account and an order for the payment of expenses of administra- tion has been entered. Sept. 21. We have to-day received the schedules, reference and adjudication in the matter of Fay Hoppough, Bankrupt No. 3247. The matter has been referred to Charles B. Blair as referee in bank- ruptcy. The bankrupt is a resident of Grand Rapids, and his occupation is that of a laborer. The schedules show assets of $360 of which $310 is clajmed as ex- empt, with liabilities of $8,417.40. The court has written for funds and upon re- ceipt of the same, the first meeting of creditors will be called, and note of the same made herein. The list of creditors of said bankrupt is as follows: Belding Savings Bank, Belding amen T. A. Healy, Lake Odessa -------- 160.00 Chaffee Bros., Grand Rapids ------ 30.00 Fred H. Peck, Grand Rapids ---- 380.00 Farm & Loan Co., Charleston, West Va. . 0 4,495.15 Peoples Savings Bank, Belding -- 300.00 Blodgett Hospital, Grand Rapids -- 241.00 Mr. Marjory, Belding ------------ 106.00 Ace Dorr, Belding ---------------- 105.00 B. J. Storey, Belding ------------ 230.00 John Purty, Smyrna -------------- 75.00 Forrest Fish, Belding ------------ 45.00 Geo. Kellogg, Saranac ----------- 100.00 Dr. Harrison, Belding ------------ 17.00 Bert Rummler, Belding ---------- 60.00 BE. Condon, Smyrna --_------------ 45.00 John R. Kyser, Ionia -~---------- 98.00 Beryl Curry, Belding ------------- 25.00 Mr. Queen, Belding --------------- 26.50 friedman Cloth. Co., Belding ---- 11.50 Smith & Whitney, Belding ------ 25.00 Belding Banner, Belding ----.--- 5.75 B. J. Boynton, Ionia ------------ Farmers Mutual Fire Ins. Co., Ionia 26.00 Shotwell Metzer, Belding -------- 50.00 Brown Hall, Belding ------------ 32.50 G. R. Savings Bank, Grand Rapids 150.00 L. J. Kimberly, Cooks Corners -- 50.00 Sept. 21. We have to-day received the schedules, reference and adjudication in the matter of American Woodenware Co., Bankrupt No. 3248. The matter has been referred to Charles B. Blair as referee in bankruptcy. The bankrupt concern is located at Manistee, and their occupa- tion is that of a woodenware business. The schedules show assets of $63,715.19 with liabilities of $45,574.73. The first meeting will be called promptly and note of the same made herein. The list of creditors of said bankrupt is as follows: Acme Welding & Repair Co., Grand Rapids ------------------ $ 39.30 American Lumberman, Chicago -- 8.55 American Printer Roller Co., Chicago —.--.-----_.--_________-- 12.69 J. P. Anderson, Manistee -------- 2.50 M. L. Andrew & Co., Cincinnati __ 21.50 Appleton Car Mover Co., Apple- ton, Wis. —--.------------------- 15.65 F. N. Arbaugh Co., Lansing ------ 1.34 Louis Backing, Manistee —--_----- 821.17 Baker, Hamilton & Pacific Co., San Francisco --.-.--------~----- 20.40 Barnes & Barnes, Manistee ------ 118.85 Barnhart Bros. & Spindler, Chicago 3.17 H. Batterman Co., Brooklyn ---- Bay State Stamp Co., Worcester -- 51.75 Heramn Behr & Co., Chicago ---. 95.33 Cc. N. Belcher, Manistee -------- .93 Bilbrough-Jones Hdwe. Co., Denver 2.63 Bon Marche, Seattle, Wash. ------ 1.28 G. J. Borgstrom, Chicago ---~---- 16.20 Bradentown Hdwe. Co., Braden- town, Fla. i Buffalo Bolt Co., North Tonawanda 117.43 Bottrell, Howard, Manistee ------. 16.50 Belcher & Hamilin, Manistee -_--1,011.00 Carborundum Co., Niagara Falls... 12.97 Central Coal & Coke Co., Kansas City 668.31 Champion Mfg. Co., Chicago ------ 67.60 Chicago Knife Works, Chicago --~ 179.25 MICHIGAN TRADESMAN Consumers Power Co., Manistee _-1,214.52 Indianapolis 22 81.72 Corbin Serew Corp., Chicago _--- 122.34 Vincent-Wolters Co., Manistee _... 3.75 B. T. Couch Glue Co., Chicago -. 250.93 Wapakoneta Machine Co., Wapa- Thos. Devlin Mfg. Co., Philadelphia 180.00 Koneta. Obie 2... 8.40 Diamond Paper Co., unknown -_-_ 4.85 Western Union Tel. Co., Manistee 11.45 Dickinson Fuel Co., Charlestown. 134.58 West Mich. Flooring Co., Manistee 106.37 Dodge Mfg. Co., Mishawaka _-_-_--- 177.43 Whitlock Mfg. Co., Cleveland ---_ 33.75 Dohrmann Com. Co., San Francisco 2.80 L. & I J. White Co., Buffalo, N. Y. 42.72 R. G. Dunn & Co., Grand Rapids 87.50 Whitney Co., Garibaldi ~~ __----- 1,220.64 Enyard & Godley, New York _--_ 92.40 S. C. Wilson, Los Angeles -____- 133.94 mr. B. Miz. Co., Chicago —._.--_-— 3.72 Wisconsin Lumber Co., Chicago_-_1,844.42 Fair Store, Chicago —_..__________ .15 Witkop & Holmes Co., Buffalo -_ 1.79 Ferguson Electric Co., Manistee __ 16.74 Benjamin Wolff & Co., Chicago'._ 12.12 Ferguson Plumbing Co., Manistee 57.70 Zinc Products Co., Chicago __-_-- 37.70 Frederick & Nelson, Seattle, Wash. 2.44 Zimmerman & Hansen, Manistee 3.75 Garlock Packing Co., Cleveland -_ 20.61 Hannah & Lay Merc. Co., Gram Lumber Co., Chicago ~__--- 1.67 ‘Traverse City 9,084.63 Grasselli Chem. Co., Cleveland -. 15.19 E. M. Holland, Grand Rapids __-_ 364.66 W. F. Haskins, Denver -_~~~~---- 2.10 > > Snares. It ain’t the trees that block the trail. It ain’t the ash or pine; For if you fall or if you fail, It was some pesky vine That tripped you up, and threw you down, That caught you unawares; The big things you can walk around— 3ut watch the way for snares. ——- +--+ If a man must remain all his life in business, which God forbid, the least he can do is to put into his business something which no man has ever put into it before——Joseph Cook, MICHIGAN TRADESMAN September 28, 1927 IS DEMOCRACY CLAPTRAP? There is little that can escape the blighting blasts of the Rev. Rev. Dean Inge’s oratory or the pessimistic dia- tribes of his pen. He takes a somber delight in assailing our gods and drag- ging them from their pedestals. Now it is democracy which has awakened his dire forebodings, and, its failure being already accepted, he sees its final end within the century. In America, according to the British Jeremiah, democracy is an empty shib- boleth and the theory that government should be of the people, by the people and for the people is “claptrap usually uttered by people who want to live on the people, by the people and for themselves.” In Great Britain demo- cratic institutions have survived only because they are mitigated by restric- tions on the power of legislators and by the constant curb on government ot a permanent civil service. It is all very confusing and very sad. It would be futile to contend that perfect government follows acceptance of the theory of democracy or that ad- ministrations subject to popular con- trol are likely to be as efficient as those controlled by skilled and specially educated lawmakers responsible only to themselves. ‘But with all our wor- ship of efficiency it is one of the ano- malies of the American character that we have higher gods than the gods of efficiency. Our democracy may be charged with emotional values, as stated by the gloomy dean, but that does not invali- date it. It means for us the right to determine our own lives as a National entity, to make a mess of government if we haven't the interest or the intel- ligence to do better, rather than sub- mit to the best of governments over which we have no control. There is also a sharp distinction be- tween the theory of democracy and the practice of democracy. The former cannot be counted out as a failure be- cause of the shortcomings of the latter. We have learned to make democracy really effective — largely because of public inertia—and it may be true that in our government we have simply substituted new masters for the old. Yet democracy has the incalculable advantage over autocracy of leaving the way open to a change of masters without revolution. Government of the people, by the people. for the people may be utilized as a slogan by those who want to live on the people and for themselves, but it is something more than “claptrap,” despite Dean Inge. It is still a worthy ideal, no matter how far we may be from realizing it. not yet PRESERVED FOODS STRONG. There may not be a famine in food supplies during the remainder of the season but there is a recognized short- age of many items among dried fruits and canned foods on the spot which makes the market firm and creates a general feeling of optimism. There is more buying interest in jobbing par- cels and considerable intertrading is being done by distributors who have cars rolling but who are temporarily out of merchandise. More competition for merchandise is to be encountered than in many months and the most favorable feature is that the strength of the market is based upon legitimate trading and not speculative activity which might leave the market flat af- ter it ceased. Goods are being bought for immediate distribution and they are going out of trade channels for good and all. Outlets are being clear- ed for the receipt of new packs and a further healthy sign is in the amount of business booked for delivery upon the receipt of cars now in transit. At present there does not seem to be any indication of an overstocked market for some little time to come, if at all. All along distributors have been careful buyers and they have not over-anticipated their wants as_ they have done in other years. The specu- lative element has been out of it and there does not appear to be any likeli- hood that there will be sudden offer- ings of large blocks from this source to disturb the regular movement of staples. Light spot stocks are favorably re- garded, especially when they are back- ed up by no apparent oversupplies of many foods at primary points. There is talk now among some of the prom- inent wholesalers that food supplies in total will be considerably shorter than last year. No acute shortages are an- ticipated but, on the other hand. with no more than enough to comfortably go around, distributors will have the burden of liquidating the various food products without the competitive sell- ing of canners and packers. Canners have been control than in many months and see profits on their sales which makes them inclined to postpone liquidation until the factors which are making for strength and confidence are even greater than they are to-day. Last year they flooded the market and cut prices to move their goods, but now they are allowing the buyer to seek the merchandise. more in OUR SELF-SUFFICIENCY. This country has too frequently con- sidered itself as a law unto itself, with the right to do what it pleases, no matter who else is hurt, but always resentful of anything done by another country which might affect its interests adversely. When the German cartels were being formed much criticism was aroused here because American im- porters were forced to deal with trusts which fixed their prices to suit them- selves. To meet that state of things and to prevent any of those trusts from playing off one seller against another here, the Webb4Pomerene act was passed, permitting American exporters to combine in selling their merchandise abroad, regardless of the anti-trust laws. This was merely doing what the Germans had done and were criti- cized for. These export combinations, it now appears, have expanded so that in 1925, the latest year for which sta- tistics are available, their joint sales abroad amounted to $165,000,000. The products so disposed of included cop- per, cement, phosphate rock, sulphur, machinery, locomotives and railway equipment, besides lumber and a num- ber of foodstuffs as. well as general merchandise. This trade, which was under the supervision of the Federal Trade Commission, has been put in charge of the Department of Com- merce, which is now engaged in study- ing out plans for encouraging the for- mation of other export combinations. Other countries, recognizing that this is a matter of domestic regulation, have not. expressed any objection to it, and the chances are that there will soon be a much greater expansion of these activities. Any objection to such a policy. on the part of a foreign country would be regarded with amazement here. THE COTTON SITUATION. Some disturbing echoes of the ill- considered prediction from the Agri- cultural Department concerning future cotton prices kept influencing the price of the staple during the past week. The weather, however, came in for careful scrutiny as usual. This was in- terpreted as being favorable to the growth of the cotton and to the restric- tion of the ravages of the boll weevil. There was less disposition shown to push up prices to the utmost, many being disposed to wait for the issue of the Census Bureau on the ginning of cotton prior to Sept. 16. This report, which was issued on Friday morning. showed a total of 3,505,552 bales gin- ned as against 2,509,103 bales at the same date last year and 4,282,066 in 1925. It proved no surprise and was immediately followed by an upturn in prices. As a matter of fact, it throws no light on the probable yield because the disposition has been to rush cotton to the gins. tinues to be rather dull because of the indisposition of bufers to purchase fabrics on the basis of the present high quotations for the raw material which most of them believe cannot be main- tained. There was some weakening in the prices asked for gray goods but none in those for finished fabrics or knit But the volume of transactions remains moderate and promises to continue so until more sta- bility is assured. Few are disposed to gamble on the chance of what may happen and, unless the mills go on producing without stint, the law of supply and demand will dominate in future goods transactions. A lot cf buying remains to be done and it can- not be indefinitely postponed. goods. WOOLS AND WOOLENS. Those who had hoped for higher wool prices at the Lndon auction sales have been disappointed. The offerings went at about the prices realized at the preceding sales and there were quite a number of withdrawals. There is a strong resistance on the part of British yarn spinners against raising the levels. Continental buyers have been more liberal, probably because of their need of replenishing supplies. In this country buying continues on a moderate scale and mostly of do- mestic wools. Imports have been com- paratively light of late. The mills are fairly well occupied in filling old or- ders, but new ones are not coming in very — briskly. The manufacturing clothiers are waiting for more business * The goods market con-’ from the retailers before putting in reorders, and the retailers are depend- ing on the response they get for fall goods before plunging on spring mer- chandise. A good season, although somewhat belated, is confidently ex- pected. In women’s wear fabrics quite a lot are still to be shown. The open- ings in some cases will not occur until about the middle of next month. Noth- ing, it is felt, is to be gained by having showings until the garment manufac- turers are prepared to operate and they are chary about starting to cut up fabrics until the trend and disposition of their customers are made manifest. . Sports wear has had quite an extensive 3 sale, but there is much hesitancy about the other lines. It will be well into November before the volume purchas- es are made. HATING US. There ran through the Sacco-Van- zetti agitation a decided effort to paint to the outside world a picture of the United States as a place where any one having views contrary to the teach- ings of “capitalism” would be rail roaded to the electric chair. Those sincere persons who believed that Sac- co and Vanzetti were not guilty “be yond a reasonable doubt” had little appreciation of this attempt. Yet it was both definite and effective. Be- cause of it we saw the bomb-throwing, tomb-defiling and mass-parading which sprang up in so many foreign cities, to the complete amazament of the aver- age American. Through someone’s hard and constant work the peasant or laborer in the Argentine or Morocco had a preconceived animus on this fa- mous case more bitter than that of most citizens of the State, where the trial occurred. They were more anti- America than pro-Sacco-Vanzetti. There was much harm done us by those who used the Sacco-Vanzetti case as a weapon wherewith to sow hatred of America among the ranks of the poor the world over. If those poor but knew how much more in life America can offer their brethren they would not be so eager to contemn it They would not yield belief to the advocates of Communism who cannot bear to see our happy, prosperous de- mocracy stand forth as a practical re- futation of the doctrinaire claims of an unhappy, tyrant-riddent Russia. saline TREAT FOR DRUGGISTS. Through the courtesy of R. A. Tur- rell, of Croswell, Secretary of the Michigan State Pharmaceutical Asso- ciation, the Tradesman is able this year to publish the complete stenographic report of the proceedings of the forty- fifth annual convention, held in Port Huron Aug. 2, 3 and 4. Probably few druggists woud ever read a compact detailed report, but by breaking it up into chapters — each chapter covering all the vital discus- sion on a particular subject—it is be- lieved that most of the druggist pa- trons of the Tradesman will read the report in the course of a couple of months. en eEtEEEnaunnpenen ed Extravagance reduces wages faster than employers can raise them. September 28, 1927 MICHIGAN TRADESMAN OUT AROUND. Things Seen and Heard on a Week End Trip. Man proposes, but Chief Road Com- missioner Rogers disposes. I planned to visit Belding, Greenville and sev- eral towns further East last Saturday, but when I reached Belding I was in- formed that the detour from that city to Greenville, rendered necessary by the improvement now in progress on M 66 between those two cities, is in keeping with some other wretched de- tours Frank Rogers has authorized after promising me with some show of sincerity three years ago that he would never again insult the traveling public by such an outrageous detour as he permitted to be used between Mus- kegon and Whitehall. Not being able to visit with any degree of pleasure or satis- faction, I headed for M 43 via Wood’s Corners. M 43 is kept in a constant state of surface upheaval by numerous Greenville road scrapers which were in evidence at frequent intervals. In two the drivers had met, halted their ma- chines alongside of each other, so that it was with great difficulty that a pas- senger car could get around the ob- struction. From all appearances the conversation between the drivers had started early in the morning and would likely result in an ail day session. I suppose the road commissioners know what they are about, but it has always seemed to me that if the road scrapers were thrown in the scrap heap and the gravel roads were sprinkled with moist clay in sufficient volume to make a binder and then rolled, the top surface would be much stable and dependable than under existing conditions, with the miserable streak of gravel left in the middle of the road to be leveled down by the wheels of passing vehicles. The disagreeable dust which is always present on gravel roads, except during and just after a rain, would thus be entirely eliminated. I presume any road men who happen to read this suggestion will assert that I better keep on editing the Trades- man and permit them to handle the roads—which may be the wisest thing to do after all. I had not been to Fenwick before for several years. It is not so lively as it was in the lumber days, forty or fifty years ago, but it bears many evi- dences of its one-time importance as a center of trade and lumbering opera- tions. I distinctly recall when the late Mr. Rinker conducted an exceptionally good general store in the brick build- ing on the corner. That building is now occupied with a general stock con- ducted by R. E. Chapman, who learn- ed the rudiments ef the retail business under Mr. Rinker and is doing the best he knows how to meet the require- ments of the community. He has no competition to speak of, the little store on the opposite corner having no stock to speak of and little ability in evi- dence behind the counter. Sheridan has every appearance of holding its own as a trading point and milk and produce center. Stanton is certainly doing as well as could be expected, considering the crop shortage. The stocks on the mer- chants’ shelves look very inviting and cases more the residence streets are certainly de- lightful, with the unusually large complement of good sized trees. I never go to Stanton without en- quiring about my old friend, John W. S. Pierson, and calling on Maxwell M. McIntosh, whom I knew when he was at the head of the ladies’ wear depart- ment in the Bostoa Store, Grand Rap- ids. He was regarded in those days as one of the most capable department men Grand Rapids had ever possessed. His change of base from department manager to the owner of a retail store in 1914 was a matter of considerable concern ‘to his but the re- markable manner in which ‘he has ac- quitted himself in Stanton makes the wisdom of his change no longer de- ibatable. Mrs. McIntosh is still as- sociated with him in the store and no small share success may be attributed to remarkable shrewd- and matters of women’s attire. friends, of his her ness good taste in I noted only one change of owner- ship since my last visit to Stanton. R. D. Willett has sold his grocery stock and oil station to R. J. Rossiter, who will continue the business. Mr. Willett has erected a new building two blocks North of this former location and re- engaged in the grocery and oil business at the new location. F. M. Strouse, the grocer and thard- ware dealer, told me he was recently approached by a srranger who offered to find a purchaser for his stock. Mr. Strouse named a price, which the pro- posed broker said was entirely satis- factory. The stranger then asked a few questions and filled in the blanks document embodied an agreement to exchange groceries and hardware for the coin of the realm. In small type at the bottom was a line which provided for an advance pay- ment of $200 as an exhibition of good faith and to cover the cost of the pre- liminary survey and the expense of the necessary advertising. Pulling down an eyelid, Mr. Strouse invited the shark to look him in the eye and ascertain if he could discover anything The crook protested that he was pursuing his usual policy in cases of that kind and could not do business on any other basis. “The only way you can do business with me,” replied Mr. Strouse, “is to sell my stock at the price I made you. When you do that vou are entitled to the commission you specify in your contract. Honest men are willing to wait for their pay until they have made good and performed the service agreed On a wiich green there. on. Any one who wants pay in ad- vance for work he may never accomp- lish is a crook and I have no place in my store for creatures of that ilk. It will please me to see you head for the entrance you used when you invaded my store, without invitation on my Dart.” If every merchant whose store is defiled by the presence of creatures of this kind would be equally emphatic in ‘bidding them adieu, we would soon see an end to the swarm of crooks who invade Michigan every year from Chicago, Minneapolis, St. Paul and other cities with sales propositions which embody advance payments. In my trips around the State I have frequently had my attention called to the manner in which farmers frequent- ly play double in their dealings with their friends in the mercantile line. Two cases of this kind were related to me on Saturday, one of which I think I will describe in detail. In a small town not far from Greenville a farmer drove into the village with a load of onions. “On my way to Greenville to market a wagon I-ad of onions,” he stated to his grocer. If you want a few bushels for your town trade you can have them for $1.50 per bushel.” The merchant took six bushels and paid the grower $9 in cash. Within an hour a produce truck came through town from Grand Rapids offering onions at $1.15 per bushel. Later in the day the merchant learned that the farmer had made a _ house-to-house canvass of the town and sold his re- maining onions to housekeepers at 75 cents per half bushel. He told me he voluntarily takes his hat off to the farmer as being a little bit sharper than he is himself. I think my grocer friend regarded the matter with more complacency than most merchants would view such a transaction. It was not sharp prac- tice at all. It was downright betrayal of trust on the part of the farmer, who thereby stamped himself as a man whose word is valueless when it comes to be considered in connection with a business transaction. En route home via Bostwick and Silver lakes, we were informed that both resorts had had the best season they ever experienced; that many new suminer homes have been erected at both resorts and that the outlook for 1928 is brighter than at any previous season. When I stated under this heading last week that the late Charles R. Sligh would not permit the selfish action of the Kent Medical Society to sway him from his long-cherished determination to provide for the establishment and maintenance of a hospital for children, my friznds insisted that I must be mistaken, because it would be useless to stand up against such de- termined opposition. My reply to such fears was that the men who thus themselves did not know Having once reached many of expressed Charley Sligh. a conclusion, he never permitted any opposition to swerve him from his purpose. The publication of the salient features of his will in the Sunday papers proves ordinary Saturday and the correctness of my previous state- ments that the Sligh hospital for chil- dren will some day be an established fact; that his executors will carry his plans into execution in exact accord- ance with his ideas and in conformity with the plans he worked out with care and thoroughness long before he died. Thus does the good men do live after them to the amelioration of pain and suffering and the gratification of a thankful humanity. E. A. Stowe. —_- + Satisfactory. “Why do you feed every tramp who They do any comes along? never work for you.” “No,” a satisfaction to me to see a man eat a meal without finding fault with the cooking.” said the wife, “but it is quite Canada Faces Great Prosperity. Canada is approaching the close of one of the most satisfactory crop years in its history, says the Bank of Mon- treal. The yields have been generous, general standard of quality high and market levels for grains and other staples assure satisfactory returns. But prosperity in the Dominion does not stop Jhere. All business indices are favorable: car loadings and bank clearings are mounting from week to week, mercantile faifures are fewer and balance sheets of commercial corpora- tions show larger carnings. The pulp and paper output in Can- ada continues in large volume, and that new source of national wealth, the mineral field, continues develop- ment. Building operations are active, all reporting cities showing a gain over last year. Wholesale trade in all commodities is moving briskly; stocks are not excessive and demand tends to enlarge. “As a whole,” says the bank, “gen- eral business faces a winter season well fortified by a prosperous year in the country’s fundamental industry and by renewed buying power on a large scale well distributed throughout the rural districts of every province. “The aggregate foreign trade of Canada has again increased, being $23,- 000,000 larger last month than in July and $13,200,000 larger than in August last year. How considerable this com- merce is may be learned from the fact that in the five fiscal months of the ‘boom year, 1920, the dollar value of Canada’s foreign ‘trade was only 10 per cent. greater than in the current year, against which is to be set the de- crease of commodity prices. In point of volume Canada’s foreign commerce has never been so large as now. “Indicative of the mounting volume of business is car loadings which run in excess of last year, particularly in respect of general merchandise, as well as of lumber, and while grain loadings have fallen behind last year, due ito a later harvest, this loss will be overtaken in the early future.” [Copyrighted, 1927.] ——~@~+~@— Prizes For Candy. A list of numerous tor which are to be awarded has been announced for the first Na- tional Candy Exposition to be held in Grand Central Palace, New York, October 10 to 15. Arswards will be made for the best specimens in work- manship of practically every variety, of candy on the market. This will range all the way from elaborate con- fections down to the simplest. Purity of the product likewise will be con- Twélve specially designed silver medals are to be given as spe- cial awards for meritorious work, fifteen classes prizes sidered. highly — Trials, temptations, disappointments —all these are helps instead of hin- drances, if one uses them rightly. They not only test the fiber of character, but Every conquered temptation represents a new fund of moral energy. Every trial endured and weathered in the right spirit makes a soul nobler and stronger than it was before—James Buckham. strengthen it. SHOE MARKET More Volume on Men’s Shoes. When an attempt is made to analyze the present state of the shoe industry with particular reference to the men’s im- branch of the business, one is mediately impressed with the apparent contradiction that exists between the statistics on men’s shoes production as compiled by the United States De- partment of Commerce and the com- mon reports regarding conditions in the retail men’s shoe trade. The production figures indicate an increase in the number of men’s shoes manufactured thus far this year that seemingly points *‘o an exceedingly healthy condition in this branch of, the industry, over seven million pairs in } the first seven months. Confronting these figures, however, is the common experience of the average retailer sell- who finds it exceed- ingly difficult to a satisfac- tory volume of sales, sufficient to meet ing mens snoes, maintain prevailing high costs of doing business profit to investment and yield a_ sufficient net him for his and the service he renders as a retail recompense distributor. Unfortunately the detailed facts and figures regarding production, distribu- tion and consumption that might af- ford a clue to the seemingly paradox- ical situation and enable us to recon- cile the statistics cn production with the actual experience of the retail dis- tributor are not available. It is rea- sonable to assume, however, that the answer is to be found in part in the fact that a considerable proportion of this year’s increase in men’s shoe pro- duction has not as yet found its way of consumption; that other words, channels nt +1, mito tie many of these shoes, in are still on the shelves of retailers and wholesalers or on the floors of manu- facturers. It is altogether probable, moreover, that certain grades and types i men’s shoes have enjoyed a special- aL te vy marked increase in demand tail, which may in part account for an increased production in those grades. The fact of the matter is, however, that for the average retail merchant it is still a hard matter to attain a reason- ably profitable volume of sales on men’s shoes, and his primary interest is in the reasons for this situation and be remedied. there is an ex- how it can In this ly important factor in the pres- ent style shoes which has not received sufficient con- connection situation in men’s sideration from manufacturers or re- tailers in its relation to volume of marked trend to- leathers of sales. his is the ward the use of extreme weight in the uppers of men’s shoes and the building cf shoes with extra ) there is a heavy, id weight soles. Obviously distinct demand for these brogue oxfords among certain classes It is one thing, how- ever, to supply the market that exists foster of consumers. and decidedly another to and develop the demand for such types of shoes, which cannot but have an un- favorable effect upon the total volume of sales over a considerable period of time. Conscientious merchants are natur- ally reluctant to assume an attitude in MICHIGAN TRADESMAN connection with this problem which might place them, in the opinion of some, in the position of lowering their values or impairing the service quali- ties of the shoes they sell. As a mat- ter of fact, this ethical consideration is involved scarcely at all in the matter. In the vast majority of cases, the cus- tomer would be better served with a shoe of lighter weight but possessing more of the qualities of flexibility and comfort which the average man re- quires. Ina great number of instances the customer is not demanding the ultra weigit shoes which re- tailers are selling him. Such shoes are being forced upon him by ill advised sales promotion, and he is them less for service than for style. Having purchased a pair of shoes of this type, however, the customer is definitely out of the market for an- other pair for many months to come. He probably suffers discomfort and his feet suffer injury, but the money he would ordirarily expect to heavy buying may spend for another pair of shoes goes to the enrichment cf some other busi- ness than the shoe industry. With thousands of men it is literally un- thinkable to buy a new pair of shoes while the old pair continues to serve. As pointed out previously, there is a distinctly legitimate market for the heavy weight men’s shoe. The college man and the numerous class of young men who are influenced by collegiate styles insist upon broguish effects. The fall and winter season creates a natur- al demand for shoes for the outdoor man who requires protection from stormy weather. The thing that shoe retailers and shoe manufacturers heavier must do, however, :s to distinguish be- tween this legitimate market and the requirements of the vast majority of average men who will find a shoe of average weight more dressy, more comfortable, more healthful and more Retailers and manufacturers must place the em- phasis of their sales efforts behind the promotion of the average weight shoe for the average man and the average occasion. They must advertise, fea- satisfactory in every way. ture and display these shoes from the standpoints of style, health and com- fort. The heavy weight shoe business will very largely take care of itself and will require relatively little sales promotion.—Shoe Retailer. —_+-._____ Keeping Stocks Clear of Odds and Ends. Every merchant, large or _ small, knows that the great problem con- fronting shoemen to-day is cleaning up the odds and ends of lines in brok- en sizes. This problem is particular- ly emphasized in women’s style shoes, because they are so much more com- plex than men’s shoes in the matter of patterns and materials, heels and toe shapes. It was formerly held that merchants with a big sales volume had a better chance to sell off odds and ends be- cause of their big outlet. longer true, bigger the sales volume the greater the necessity for the continuous buying of the new ideas as they come out to meet com- petition in the newer styles. Sales- people are better paid to-day than in This is no because the former years and can make more money by selling shoes faster from new lines in which sizes are complete than to bother with the harder task of working on broken lines. Broken lines are being made faster than they are being disposed of in the average store, and the longer they are held the less sales value they have. The real solution to the problem is to devise a plan that will sell off the odds and ends as fast as they accu- mulate. And here is a plan recently put in operation by a department store that has elements of success worthy of consideration: The store took a capable woman from the basement department and transferred her to the upstairs depart- ment, then created what was called a markdown department, with the shoes sized out in a separate section with this woman in charge. She knows every pair and size in the “hash” sec- tion. It is planned to feed into this department broken lines every week as fast as the old styles are sold, thus keeping at a reasonable size strength, and with newer styles frequently to be had, rather than to hold them in regular stock. The scheme does not interfere with the paying of P. M.’s on regular stock, but when it is evident that P.M. merchandise is not being sold by the regular salesforce fast enough to clear it out in a reasonable length of time, then it is marked down and transferred to the “hash” sec- tion—Shoe Retailer. —+-. Not Much Change in Millinery. The return of more seasonable temperatures has brought with it an improved demand for millinery of various types, and much of the loss sustained during the recent warm period is on a fair way to being made up. There has been no _ noticeable change in the character of the demand, however, either as to materials or colors. In the latter black continues to lead, with the various tans. still pressing hard for leadership. Reports differ as to the proportion of the busi- ness that is now being given over to felt and velvet hats. Some say that the latter continue to hold the gain they made recently, while from other sources comes information to the ef- fect that the cooler weather has brought felts into leadership again. In any event, both are still selling very well. September 28, 1927 FALL IS AT HAND Is your stock complete? We can supply you with what you need. POLISH LACES Whitmores Nufashond Cinderelia Mileage Uno Rawhide Steel Lobel Novelties Dyanshine — Two-One Insoles Shinola Lyon Hose Prot. Polly-Shine Leather-no-Slips BEN KRAUSE CO. 20 Ionia Avenue GRAND RAPIDS, MICH. “Over-night Service’ on widths A to EEE is offered now in The Torson Shoe. There are only four styles, ox- ford and shoe, black and brown Kid to retail at six to seven doi- lars, A postal will bring a pair for yourself. The shoe will do the rest. It’s the world’s best value in a real arch support shoe. Herold-Bertsch Shoe Co Grand Rapids, Mich. Manufacturers of Quality Footwear since 1892. MICHIGAN SHOE DEALERS MUTUAL FIRE INSURANCE Company LANSING, MICHIGAN Prompt Adjustments Write L. H. BAKER, Secy-Treas. P. O. Box 549 LANSING, MICH. SS n , f e - > <« ‘a tl { . * ry » fs r d * ri > » < » 4 s = * 4 ‘ » . * * € » j » . 4 - > T@ ay} 5 3 4% a , - & j a » « s . a ‘ + > 4 , Pe 74 « a ‘ ¢ , September 28, 1927 MICHIGAN TRADESMAN il Joys of the Old Time Fisherman. Grandville, Sept. 27—The game laws of a state are supposed to regulate the killing of fish and game so that there shall be no lack of food of this sort in its season. There has been some change since the death of Oliver Curwood, and con- siderable fault found with the new order with regard to the taking of fish, all of which brings back memories of the barefoot boy in the good old days when the art of fishing was an art and not a stilted attempt to make it a science fit alone for presidents and col- legiate minds to grasp. Fish are fish and at one time con- stiuted an extremely fascinating ar- ticle of diet, the diet of the common people, to say nothing about the Presi- dent of the Nation. That time has long since passed, however, and we linger in the shadows, so far as getting good fish to eat are concerned. Even lake fish have gone the way of the smaller fry. We seldom en- counter Lake Michigan fish in any of the modern markets, much less in the small town groceries. Time was and not long ago, when almost every grocery sold salt white- fish and trout in small packages and by the pound to all customers. To-day groceries scarcely know the meaning of such a thing as fish. This being an age of progress with a big P, I suppose fish have taken their departure along with so man of the birds. Nights and days on ‘the farm and in the mills were not so tedious and uninteresting as many present people seem to think. Fishing in river and lake was the small boys’ delight and indeed many stalwart men_ in- dulged in the sport, which went glim- mering long ago, and now is almost a forgotten memory of the old gray- heads, the boys of a past age. Nights on the river spearing the big pike were often in evidence. Cruel sport, no doubt, in a way, yet it was less cruel than many of the sports in- dulged in to-day by the younger gen- eration. Salt mackerel, salt whitefish, salt lake trout! How one’s mouth waters at the memory. Then the big fat cod- fish from far away Atlantic, spread out to view in every grocery store through- out the Western country, added zest to the marketing of the days gone by. Going fishing was almost an every day occurrence to the small boy. He cut his own pole and attached hook and line to suit his own ideas. As for bait there was no controversy then as to worms, frogs or a piece of pork. Angleworms were a prime bait, the chunk of salt pork coming last on the list as to desirability. Fish, when very hungry, would take the pork, but only at such times. Fishing from the boom piers in mid- river was often part of the game. Also under the overhanging trees that lined the river bank for countless miles up and down the stream. Perhaps if the people ate more fish there would be less anarchists, conse- quently fewer crimes than we have to- day. When seeking a contented mind one had only to search out the man, woman or child who liked to fish. I knew a man who lived back some miles from the Muskegon river who enjoyed fishing more than the most enthusiastic boy. He traversed the woods trail almost weekly throughout the warm season, beguiling his soul with the peace and quietude of sitting on a log catching fish by the peck. This man was not a great intellect, not perhaps the equal of Walton, yet he enjoyed life far better from the land end of a fishpole than do many from the halls of splendor amid the shine of society. Seven miles of travel twice a week for the joy of fishing with a pole cut from the woods, a line from a ball of linen twine and a hook of the crudest make. This was a part of the old man’s life, since he did grow old after a time, and when at length he laid aside his fishing implements and passed quietly to the other shore his years numbered a century and two. Judging from this man’s experience I would say that fishing conduces to not only happiness but long life as well. Down on the Sand Flats of the Muskegon sturgeon were caught by men who sprang into the shallow water and grasped them up in their hands. Since these fish were of no commercial value not many indulged in the capture of them. The Indians often ate sturgeon, but only the most hardened white could ‘be brought to the task. There were too many black and rock bass, together with that ‘best of all river fish, the pike, to think of wasting any time over the mastication of the sturgeon. I read only the other day of a man who caught a sturgeon after an hour of hard labor trying to land it. The account stated that some part of that single fish would bring him $80. Had such prices reigned in that other time men would have become millionaires in short order. In my boyhood days sturgeon were classed with the dogfish, wholly unfit for human consumption, therefore worthless. It seems that we have progressed so far these days that the once despised sturgeon has become valuable. Very few of 'them are met with at the pres- ent time, now that they have become valuable. I was amused at reading an account not long ago of a fisherman who had a strenuous time landing a huge stur- geon. During the battle the sturgeon managed to seize the arm of our fish- erman, which he crushed between his huge jaws. This was supposed to be a narrative of fact. Since the Stur- geon has no huge jaws or teeth, simply a round, grisly sucker mouth it seems probable that the reporter of that ad- venture with Mr. Sturgeon must have drawn on his imagination for his facts. Old Timer. Beauty of Apple Only “Skin Deep.” Providence, Sept. 23—Positive proof that beauty is only skin deep was re- cently furnished by Roger B. Corbett, of Rhode Island State College, who took four varieties of apples, peeled them and cut them into cubes which he placed before eleven different men, ranging from bankers and professional men to farmers and mechanics. The apple that was rated first when seen whole, shining in its brilliant red skin, ranked last in taste. In the taste test the McIntosh won first place, the Baldwin second, the Rhode Island Greening third and the Rome Beauty last. The Rome Beauty a dessert apple that is a favorite in stores and on fruit stands, when peel- ed, was found least tasty. In another test to determine the dis- tribution and consumption of apples, 4,000 questionnaires were mailed to Providence families. It was found that 46.7 per cent. are eaten raw; 48.5 per cent. cooked, either in pies, sauce or general baking, while apples used in salad constituted 4.8 per cent. EE _———— Hides, Pelts and Furs. Green No. 1 LL Green No 2 2.0 3 14 Giured. ING. ft oo ne ._. 18 Civen No 2... 2... Calfskin, Green, Nog) 2 16 Calfskin, Green, No. 2 ____..________. 14% Calfskin, Cured, No. 1 i @alfskin. Cured, No. 2 .........- 15% Ee ON 4.00 Horse. No, 2 2.3 Se ee Peits. eS 50@75 SHeaeines: - 2 10@25 Tallow Ci 07 Ne 07 ING ee 06 Wool. Unwashed, medium __.--.--------__ @30 Unwashed, rejects ...__--...... @25 Uwashed: fine ..-- 0 oe @25 ————_» 2. ____ Walls of House Packed Solidly With Honey. Eugene, Ore., Sept. 23—The wails of a dwelling in the town of Coburg, near here, have provided enough honey to supply the. entire village with the delicacy. In repairing the Carol Miller home, there, it was found that colonies of bees were installed in the house and had vrobably been working for four years or more. The walls of the house, with studding sixteen inches apart and with four inches of air space, were packed solidly with honey. One sec- tion of comb was more than 4!% feet long. It was necessary to remove plastered walls in the house to get the honey. —____¢—£— _ Radio To Inform Fruit Pickers of Harvest Opening. Winchester, Va., Sept. 26—The radio has won another victory. The owners of the great orchards along the Vir- ginia-West Virginia border have used it to notify the thousands of fruit pick- ers spread over the Allegeheny high- land of the beginning of their harvest- ing season. The news reached the most remote corners of the region and the fruit pickers flocked down into the valleys with more comfort and more assurance of work than ever before, while the orchardists are spared the confusion and costly delays of preced- ing years. COCOA DROSTE’S CHOCOLATE Imported Canned Vegetables Brussel Sprouts and French Peas HARRY MEYER. Disteihater 816-820 Logan St., S. GRAND RAPIDS, MICHIGAN Sand Lime Brick Nothing as Durable Nothing as Fireproof Makes Structure Beautiful No Painting No Cost for Repairs Fire Proof Weather Proof Warm in Winter—Cool in Summer Brick is Everlasting GRANDE BRICK CO. Grand Rapids. SAGINAW BRICK CO. Saginaw. FAVORITE TEA in % Ib. lead packages is a strictly lst May Picking and is one of the very highest grades sold in the U. S. If this Tea is not sold in your city, exclusive sale may be ar- ranged by addressing DELBERT F. — 337-39 Summer Ave., GRAND RAPIDS, ‘MICH. You make no money on products that stick to your shelves-- There is a quick turnover and real consumer-satisfaction in PPETTT SHREDDED WHEA 12 FINANCIAL Money Ease Will Facilitate Marketing of Crops. By its plain statement that the es- tablishment of lower money rates at this season of the year is facilitating the marketing of American crops and at the same time strengthening the in- ternational financial situation, the Fed- eral Reserve Board, in its bulletin for September just published, in effect en- dorses what the regional banks have done to keep money cheap. During the first part of 1927 foreign funds in the New York money market piled up fast, for the level of money rates was higher than abroad. By the same token when che time loan rates in New York fell this summer to a level below bill rates in London the change in the relative position of in- ternational rates “resulted in a transfer of funds to London ard has been re- flected in a rapid rise of sterling ex- change.” Commenting on this significant shift in positions the Federal Reserve bulle- tin says: “This advance of sterling and of other European exchanges will as- sist foreign buyers in making their autumn purchases of grain, cotton, and other American farm products. At the same time the decline in rates charged on bankers’ acceptances in New York will have a tendency to attract a larg- er volume of the financing of exports to the banks of this country, and con- sequently to reduce the demand for credit for this purpose abroad. Thus the establishment of lower rates for money in the United States at this season of the year is facilitating the marketing of American crops and at the same time, by relieving the pres- sure for funds on foreign banks, is ex- erciisng a favorable influence on the international financial situation.” These comments are interesting for the fact that the board frankly comes out in support of a policy of money ease at a time when some bears in the stock market fecl that securities will be lifted to dangerous heights if the flow of cheap money continues long. Nobody would contend that the opera- tions of the Federal Reserve system that have tended to lower money rates were planned with cne eye on the stock market. There are other reasons why the Government wants money to stay cheap for the remainder of this year not mentioned in the Federal Reserve Board’s new bulletin. Roughly $1,- 200,000,000 of the Second Liberty 4%s still are outstanding and these the Secretary of the Treasury means to call in on November 15. Failing to in- duce all holders or even a great ma- jority to surrender these bonds now, the Secretary will find it necessary within the next six weeks no doubt to issue another refunding loan. In an- ticipation of that the Government will want to keep money rates low. The total volume of Reserve Bank credit has been held close to a billion dollars since early this year and in the past month has fallen to its lowest level in two years. Since this bears closely upon the credit situation it is well to observe that the principal in- fluences back of the diminished re- quirements of member banks for Re- MICHIGAN TRADESMAN serve Bank credit as stated by the board itself, “have been the continued receipt of gold from abroad this year and the decreased demand for cur- rency by the public.” While the 1927 inflow of gold hag not been at a record pace the inward movement has been sufficient to pro- vide member banks with the additional reserve made necessary by the ex- pansion of their deposits. Paul Willard Garrett. {[Copyrighted, 1927]. —_+-- Increased Bank Failures Are Serious Indictment. The heavy toll taken annually through bank failures, which occur mostly in states least able to stand them, constitutes a serious indictment of the banking intelligence of this country, declares Howard Abrahams, vice-president of the National Surety Company, who offers a remedial sug- gestion. There have been 289 bank failures with liabilities of over $104,000,000 during the first eight months of this year. During the last six years and eight months there have been over 3,200 failures in this country with liabilities in excess of $1,125,000,000. During 1926 about 50 per cent. of the failures were in states classified as “Middle West.” Including Georgia and Florida, more than 75 per cent. were in that area. There are too many banks, urges Mr. Abrahams. Charters are granted too easily. Capital requirements in many states are too low. Ina study of 1,876 bank failures in twenty-eight states, selected on account of numer- ous failures, from January 1, 1922, to July 1, 1926, 778, or 41.5 per cent., had capitals of less than $25,000. Mr. Abrahams says: “It has been demonstrated that guaranty laws are not panaceas for banking ills; that there are no substitutes for good, hon- est, capable bankers operating under up-to-date and well-administered laws. “Something shuuld be done to re- establish the confidence of the people in agricultural sections in banks. There is a disagreement as to the remedy. State guarantee funds are delusions. They put a poor banker on a par with a good banker, as many depositors are under the impression that the State actually guarantezs payment of their deposits and that they need not be careful in the selection of a bank. “It has been suggested that banks in a county should organize and func- tion somewhat after the manner of a clearing house in a large city. This plan is open to objection. -2>—__—_ Serial Bonds Displace Sinking Fund Loans. Although the investor need not be concerned whether a bond is to be re- tired by sinking fund or by serial re- demption, the serial security is gen- erally favored because it is an indica- tion authorities acting for the borrow- er have exercised good judgment in selecting an economical method of financing. In an earlier generation borrowers were less concerned over the retire- ment of ‘bonds at maturity than over the raising of new funds for improve- ments under consideration. The future was left to take care of itself. This method of financing proved to be more costly than necessary, however, and in late years corporation officials have adopted the practice of gradually re- tiring debt by issuing bonds in serial maturities. In some instances sinking fund financing has been prohibited by law in favor of serial flotations. The saving to be effected through serial obligations is worth while. It has been estimated, for instance, that the additional cost in selling $1,000,000 fifty-year 4 per cent. bonds to be paid off at maturity by accumulations in a sinking fund, as compared with the cost of retiring the issue in fifty serial maturities, amounts to about $400,000. The bankers, of course, would pay slightly more for a straight fifty-year issue than for the serial issue. Serial bonds are preferred by some investors, who feel more secure in knowing these issues will probably all be retired within the expected life and usefulness of the improvement for which the bonds are issued. Moreover, sinking funds to be invested by trust companies may not be handled as ex- pertly as could be desired and may not earn as much for the ‘borrower as would have been saved in interest through retirement of the bonds by operation of the serial redemption plan. The sinking fund, as a matter of fact, does not amortize the loan; it simply converts the debt without ex- tinguishing it. William Russell White. [Copyrighted, 1927.] ——_—_+ + Story of a Postdated Check. “T am in receipt of your valued or- der of recent date, enclosing post- dated check, but am sorry I cannot accept the same unless you make sat- isfactory arrangements with your bank that the same will be honored on pre- sentment,” the wholesaler wrote, and the customer promptly took the check to the ‘bank on which it was drawn. “Will you agree to honor this check when it is presented,” the customer queried. “Yes, it will be paid all right,” the paying teller assured him. “Will you write that wholesale deal- er and tell him that you're holding the check, and that it will be paid on pre- sentment2” the customer persisted. The bank wrote the letter, the mer- chant shipped the goods on the faith thereof, the check was dishonored on presentment, and the jobber sued the bank in the North Dakota court. “The letter was a guaranty of the debt of a third party beyond powers of a bank,” the bank’s lawyer argued, but the court overruled this conten- tion and decided in the wholesaler’s favor in 194 N. W. Reporter, 387. “Pursuant to the telephonic conver- sation, the bank specifically agreed to take the check and to pay the money on the due date. The bank’s letters, considered with this telephonic con- versation, confirmed this agreement. The obligation was definite. The check was delivered to the bank; in its letter agreeing to pay the same, advised of its receipt. No evidence was offered to show that the bank made this un- derstanding without consideration or without first obtaining required secur- ity. The transaction may properly be considered as an independent under- taking in the nature of a letter of credit within banking powers,” was the reasoning of the court. —>-o > —__- Tax Reduction Uppermost. President Coolidge had no sooner returned to Washingten than he was beseiged by callers of many kinds, politicians included. One of the ma- jor issues about which ‘he is hearing much concerns taxation. There are as many suggestions coming to him for a tax program almost as there are call- ers. Perhaps the outstanding feature is that the corporation income tax seems to be in for reduction from the present rate of 13% per cent. The question of what the reduction will be is altogether uncertain. There seems to be less certainty about reduction of other taxes. A drive is being made to eliminate the automobile excise tax of 3 per cent. om sales of new cars, but it is far from being assured. The heavy expenditures ahead for flood control, probably naval expansion, etc., promise to whittle the reduction down to much less than had been originally expected. Also the farm bloc, together with so-called Progressives, are in 4 strategic position and are insisting on farm relief and other measures which promise to injure chances of heavy tax cuts. Treasury authorities also say the surplus for the end of the present fiscal year may be no more than $300,000,000, and point further to the fact that the income for the Treasury is dwindling because its work of collecting back taxes has been pretty well finished. It is a certainty that the tax program is going to be made a political issue and that is another fly in the ointment of those seeking cuts. Next year is when the Presidential campaign comes off and the politicians are not forgetting this in connection with tax legislation. —_—_~» oe A fish never gets caught by keep- ing his mouth shut. Put Your Estate Beyond the Reach of Speculation la aaa SHOW THAT THE AVERAGE Estate is practically consumed within a period of seven to ten years. In many cases this is due to speculation and inexperienced management. When an individual is named as Executor of an Estate there always is the possibility of loss through overlooking important routine details of business, lack of experience, unwise decisions or the selection of unwise investments. You can put your Estate beyond the possibility of speculation and unwise management by naming The Michigan Trust Company your Executor and Trustee. Our ample resources, many years experi- ence and thorough knowledge of Estate procedure and management enable us to care for Estates efficiently and economically. THE MICHIGAN [RUST COMPANY The first Trust Company in Michigan GRAND RAPIDS PAPER BOX Co. Manufacturers of SET UP and FOLDING PAPER BOXES G KR AN BD R A FPiese Ss Mgsr¢ H G AN Success In Business Behind the success which comes to men in business you will usually find a sound banking connection. The earlier a good banking connection is estab- lished, obtained. the sooner helpful co-operation can be We enjoy the confidence of a large clientele locally, and will welcome your account. “Where Familiar Faces Are Seen” GRAND RAPIDS SAVINGS BANK “The Bank Where You Feel At Home”’ 16 Convenient Offices MICHIGAN TRADESMAN September 28, 1927 Corporations Wound Up. The following Michigan corpora- tions have recently filed notices of dis- solution with the Secretary of State: Truck Sales & Service Co., St. Johns. Consumer's Furnishing Co., Detroit. Brightmoor Transit Co., Detroit. Detroit, Northville & Milford Coach Co., Detroit. Duvene Hosiery Co., Detroit. First and Old Detroit Building Co., Detroit. Bradley & Vrooman Co., Jackson. Renne Motor Transit Co., Wayne. Beaverton Power Co., Beaverton. Merchants Warehouse Co., Detroit. Heating Seryice Co., Marquette. Harrison Land Co., Ltd., Grand Rapids Michigan Improvement Co., Detroit. Saginaw Handle Co., Saginaw. United Supply House, Inc., Detroit. Kalamazoo Stationery Co., Kalamazoo Dover Park Co., Detroit. Dovercourt Land Co., Detroit. Grand River Land Co., Detroit. Maplewood Land Co., Detroit. Magneta Corporations Co., Holland. Bakers & Confectioners Supply Co., Detroit. Northwestern Development Corp., De- troit. R. H. Smith Co., Conklin. Enterprise Products Corp., Detroit. Charlotte Improvement Co., Charlotte Sanitary Cleaning Shop, Kalamazoo. Grosse Pointe Bus Co., Grosse Pointe Conroy Service Co., Inc., Detroit. Eden Realty & Building Co., Detroit Kaufman Rental Corp., Detroit. Anchor Coal & Supply Co., Detroit. Lee R. Davis, Inc., Detroit. Michigan Florida Land Co., Rapids. Davison Theatre Co., Detroit. Goodwin Land Co., Detroit. Grand Rex Co. Duluth, Minnesota-Iron Mountain. Southern Michigan Telephone Co., Adrian. Krieg Auto Co., Olivet. 3ark River Manufacturing Co., Bark River. Golden Parrot Restaurant Co., Detroit Perlman’s, Inc., Detroit. Rhoton 5 and 10c Stores Co., Sturgis. Mapl-Flake ‘Mills, Inc., Battle Creek. Jensen Belting & Supply Co., Detroit. Elk Lake Land Co., Royal Oak. Grosse Pointe Building Co., Detroit. Owens Electrical Welding Co., De- troit. Central Steel Treating Co., Detroit. J. W. Miller Co., Zeeland. Detroit Veterinary Instrument & Sup- ply Co., Detroit. Raymond Garage Equipment Co., Adrian. Nixon Farms, Inc., Brooklyn. Saginaw Film Inc., Saginaw. —____»-- A Boy and a Match. The results of accident and fire pre- vention efforts must be measured largely by conjecture. It is impos- sible to know how many little children would have been killed this morning on their way to school if they, as a result of teaching in the home or in the classroom, had not cautionusly looked for approaching automobiles before they darted across the street. Nor can we know how many homes, or factories might have been fired by lighted matches carelessly thrown by unthinking persons, had they not learned invariably to exercise care in the disposition of used matches. thrown stores But occasionally we have before us a striking case where the use of the simplest precaution would have prevented a fire or an accident. Such an example was the setting fire to the Santa Maria, seaplane of Com- Francesco de Pinedo at Roosevelt Lake, Ariz. A seventeen year cld boy threw a lighted match on the oil-coated waters mander of the lake near the plane, which re- sulted in the destruction of the ship. The moral of the incident is obvious. Education is the remedy. For in- stance, had the boy been taught al- ways to break the stem before discard- ing a used match, he would not have thrown a lighted match on the oil- coated waters—or anywhere. Fire and accident preventionists should be heartened with the thought that there must be innumerable cases where simple precautions taught by them have undoubtedly saved property and human lives. This realization should give them fresh encouragement to carry on. ——_>-s—___ Egnland’s Big Advertising Job. It has already been pointed out that although the English, with character- istic self-criticism, consider themselves behind America in advertising, never- theless the per capita expenditure for advertising is actually slightly greater in England than in the United States Those who are curious to know how this can be, need only to consider how fully the British government itself is “sold” on advertising. The new Em- pire Marketing Board, which aims to increase trade between the Dominions, has just started an annual advertising expenditure of $4,866,000. A _ large part of this is to populrize eampire products sold in Great Britain. The result of success with this enterprise is frequently to drive American prod- ucts out; therefore it is distinctly a matter of American interest. The English government proved during the war that it knew a good tool when it saw one, and set a record for a government’s use of advertising. It has not hesitated to make use for peace purposes of the trusty advertis- ing tool. The job of commercially in- tegrating the empire and encouraging dominion intertrade is a job of gigantic, world-encircling proportions; but ad- vertising is equal to it. It was once said that what held the British empire together was a state of mind. It will apparently soon be a state of adver- tising. —~++.—_—_ Origin of Electrical Terms. Five coufitries have contributed basic words to the language of elec- tricity and so have brought into uni- versal use the names of their citizens who have contributed to the electrical art. Ohm, the measure of electrical re- sistance, is named for George Simon Ohm, the German discoverer of Ohm’s Law. Volt is named after Alessandro Volta, the Italian who discovered the volatic pile. Ampere is named in honor of Andre Marie Ampere, the French physicist. Watt, by which the current con- sumption of the ordinary electric lamp is measured, is a memorial to James Watt, a Scot. Kelvin is used in Great Britain as a unit of energy, in honor of the great Lord Kelvin. —————- a The Exact Answer. The witness had been cautioned to give more precise answers. “We don’t want your opinion of the question,” the judge told him. “We want it answered—that’s all.” “You drive a wagon?” asked the prosecuting attorney. “No, sir, I do not,” was the decided reply. “Why, sir, did you not tell my learned friend but 2 moment ago that you did?” “Mo, sit, | did not.” “Now, I put it to you, my man, on your oath. Do you drive a wagon?” “No, sir.” “Then what is your occupation?” asked the state’s attorney, in despera- tion. “IT drive a horse,’ was the reply. ti 9 The line of least resistance is @ party line. Always busy when you want it. Faith in Business. There will always be a tremendous amount of faith in business; there will alwayS be a tremendous element of faith in success. Wherever an out- standing achievement starts out with an overwhelming conviction, success for the industry, for the community and for whole-sections of the coun- try is attained in just the proportion that the men in its industry or com- munity or sections of the country are convinced that they have a great ser- vice to render or a great story to tell, and that through the telling of it mighty works can and will be done. Bruce Barton. ~~ o-oo If you look dame nature in the face she will never apologize for her pro- ductions. GRAND TRUST COMPANY announce that Earl W. Shaw is now associated with them in the Bond Department é GRAND RAPIDS TRUST CO. Grand Rapids RAPIDS WILLIAM A.WATTS President Merchants Life Insurance Company RANSOM E. OLDS Chairman of Board © Offices: 3rd floor Michigan Trust Bldg —Grand Rapids, Mich. GREEN & MORRISON—Michigan State Agents September 28, 1927 MICHIGAN TRADESMAN 15 Program For Fire Prevention Week. Fire Prevention Week looms again. This year the observance will begin officially on Sunday, Oct. 9, and end on Saturday, Oct. 15. Little need remains, after so many consecutive years of keeping Fire Pre- vention Week, to remind of the im- perative need for concerted action dur- ing the forthcoming period. The past year’s record4breaking loss of $560,- 548,624 is staggering enough to stand alone as justification. In other words, for the sixth successive year the fire losses of the Nation have exceeded the half-billion mark, and in an ascending scale. This, coupled with the knowl- edge that the annual sacrifice of life through fire hovers still around 15,000 is all the warrant needed for returning anew to the great American peace- time struggle—the endless conflict with the flames. To judge by the stream of reports reaching the offices of the National Board of Fire Underwriters, it is prob- able that no previous observance has been signalized by such timely plan- ning in so many important quarters. It appears that no channel leading to the public ear and eye, and through them to the public consciousness, is being overlooked this year mm the en- deavor to make Americans think and talk of fire, of its prevention and its extinguishment, and not for seven days only ‘but for fiftyitwo times seven days. President Coolidge, it is expected, will officially nationalize the Week, following his action of the past four years, by issuing a general proclama- tion; and it is next to certain that sup- plementary messages to the public again will be forthcoming from the governors of a majority of the states. Mayors of many important cities last year responded with local manifestoes. It is understood that the Chamber of Commerce of the Uniied States is al- ready well advanced in preparations for the fullest possible co-operation next October. Too much importance cannot ‘be attached to the support of the National Chamber. Backed by its 1,400 local units, it constitutes an in- valuable ally in the gigantic labor of changing a nation’s habits in dealing with fire. The Inter-Chamber Fire Waste Contest, inaugurated by the par- ent body, and now in its fifth year, has been of incalculable benefit in the work of arousing and maintaining the in- terest of thousands of American busi- ness men in year-round fire prevention endeavor, of a practical nature. The United States Department of Agriculture, the United States Bureau of Education and the American Red Cross always have aided materially in their special fields, as have also the National Association of Insurance Agents, the National Association of Credit Men, the Fire Marshals’ As- sociation of North America, the In- ternational Association of Fire En- gineers, and the National organizations of the Boy and Girl Scouts. Rotary, Kiwanis and Lions Clubs everywhere habitually give liberally of time and money towards municipal observances. Indications point to similar promotions during the Week that lies ahead. ‘The Motion Picture Producers and Distributors of America, Inc., through its president, Will H. Hays, and his associates for the past four years has lent hearty assistance in “putting over” the Week via the “silver sheet,” and the Radio Corporation of America, as well as other factors in this “Fifth Estate” has done its part to make the airways available for the driving home of vitally needed lessons in conserva- tion of American life and property. These organizations probably will en- list again this year. The National Fire Protection Association stands, of course, squarely witn the National Board in bending every effort towards giving permanence to the work. With these representative and wide- ly diversified interests severally pledg- ed to the cause, fire chiefs, local agents, and other individual fire pre- ventionists will find the way smoothed as never before for their own local “missionary” work. Prints of the National Board’s three motion picture films entitled Fire, The Danger That Never Sleeps, and The Keystone are already being booked by fire chiefs, local agents and others. Although they have been widely view- ed during the past two years, there are still thousands of localities where they have not been exhibited, as well as new generations of children to be reached. Fire contains a number of spectacular scenes as well as concrete fire prevention material, while The Danger That Never Sleeps also teach- es much fire prevention sense, being addressed particularly to minds than Fire is. Either may be bor- rowed, without charge, upon applica- tion to the National Board, and, in connection with their showing, special younger circulars and posters will be supplied, also gratis. The Keystone, latest of the National Board’s motion pictures, also is avail- able. Although the camera is focused particularly upon the subject of fire insurance there still is enough fire prevention in the film to make appro- priate its projection during the week of October 3-9. All these films are printed on slow-burning stock and are of standard width. Radio audiences continue to grow enormously. The large opportunities for reaching directly into the home provided by this popular device should be seized whenever possible by fire chiefs, insurance agents and others en- tering into the campaign. It is urged that the attention of the clergy be called to the advent of the Week, with the suggestion that they make fire prevention the text of their sermons on Sunday, Oct. 9. Informa- tion which may serve as a framework for their homilies will be found in this issue. It goes without saying that the Na- tional Board, commonly regarded as the year-round center of educational fire prevention effort, welcomes cor- respondence from anyone who desires assistance in “setting the stage "for a Week which promises to eclipse, in breadth and in permanency of effort, ary previous observance. ——_>-->_ Moral Hazard often enters when property is more ambitious than its owner. OUR FIRE INSURANCE POLICIES ARE CONCURRENT with any standard stock policies that you are buying the Net Coie 2 O%) Less Michigan Bankers and Merchants Mutual Fire Insurance Co. of Fremont, Michigan WILLIAM N. SENF, SECRETARY-TREASURER Affiliated with THE MUIGHIGAN RETAIL DRY GOODS ASSOCIATION An Association of Leading Merchants in the State THE GRAND RAPIDS MERCHANTS MUTUAL FIRE INSURANCE COMPANY 320 Houseman Bldg. Grand Rapids, Mich. Qollections, BONDED COLLECTORS YOUR PROBLEM: How to SALVAGE your DELINQUENT AND SLOW PAYING ACCOUNTS. THE SOLUTION: Employ COMPETENT CREDIT SPEC- IALISTS capable of eliminating mis un- derstandings, re-establishing business re- lations thru an educational system of collections. WE DO GET THE MONEY FOR YOU. NO COLLECTIONS — NO CHARGES. nn AMERICAN INTERSTATE BUILDING -7- I3T.H & LOCUST STS. KANSAS CITY, MISSOURI 16 MICHIGAN TRADESMAN September 28, 1927 Old Time Taverns Recalled By Old Timer. Grandville, Sept. 27—Frank S. Ver- beck writes entertainingly of the vari- ous public houses he has visited, which reminds the writer that the present day hotels resemble very little the old- time taverns of a past age. We climb on the stage coach and are whirled away irto the country down the plank road for Kalamazoo. The “Big Village’ had its taverns then scarcely resembling the present palaces for the entertainment of the traveler. Times certainly have changed since we thought we were making wonderful speed across country behind a span of dapple grays. The velocipede and au- to have eclipsed all that. The once wayside taverns have given place to palaces of magnificent proportions and man is entertained in a manner fit for princes. It is all very fine, of course, but not quite so homely and restful as a so- journ at the old-time wayside inn or the more stately and pretentious city hotel. Tavern dances were in vogue on all public occasions, the exercises inter- larded now and then with a bout at fisticuffs which would put to shame the modern Tunneys and Dempseys. We live in an age of progress and so may not again come into the hallowed amusement days of the past. Nor is it likely that we moderns would enjoy the crude sports of a bygone age. “Can’t you take the hired girl and go with us to Chubbs the 22d?” asks one of the mill boys. “I'll see. Maybe she won't go.” Miss Mary was, however, perfectly agreeable to the plan, so that on the morning of the 22d of February, we twain made two of a party of eight dumped aboard a big sleigh headed South along the State road bound for the holiday dance at Chubb’s Tavern, situated twenty-two miles away toward Grand Rapids. The weather was mild for winter and we enjoyed the ride. At Chubbs the dance had taken up when we arrived and everything went merry as a marriage bell. Chubbs was the only public place on the forty mile road which did not sell hot liquor. Mr. Chubb ran a strictly temperance house and had instructed his dance manager to see that no in- toxicated person came on the floor. Sometimes this led to a little con- fusion, especially on holidays, since on such occasions the lumberjack made it a point to celebrate by getting drunk. Chubb’s Tavern was always well patronized on these holiday occasions because of the fact that patrons were assured of a sober, respectful time. Most other taverns of that day let the whisky work, and usually numerous scraps took place before the dawn of morning. On the occasion mentioned, when morning of the 23d dawned, the snow was fast evaporating under a pouring rain. The male members of the party procured umbrellas at the village store and made the best of that rainy ride home. Breakfast at Casnovia, where wine was passed for those who liked it. “Dance all night until broad day- light and go home with the girls ‘n the morning” was the motto adopted bv the boys of the period. Barn dances, tavern dances and dances in private homes were the order of that day. When a settler had finish- ed the erection of a new barn almost invariably he dedicated it by giving the neighborhood a dance on the clean, new floors. The writer has attended several of these and found them equal- ly enjoyable to the tavern and house dances. That last dance at Chubbs took place more than sixty years ago, yet the memory of it is still quite fresh in mind to the present hour. Soctability was sought in various ways. The pro- prietor of a boarding house which was an adjunct of a large sawmill made it a point to give weekly dances in the big dining room througout the winter. This millowner’s good wife had a very pretty daughter just budding in- to womanhood and these parties were invented for her sake. The mother wished her girl to break into society and this was the method adopted. The result was that the chit fell in love with a daring lumberjack which two years later resulted in an elopement and marriage in a lumber shanty over- looking the Muskegon river. There were no lines drawn between the elite and the common herd. Those who behaved decently and in order stood on an equality throughout the lumber country. Some of those lumber boys who worked for a mere pittance—at any rate it would be so regarded to-day— afterward became men of property and mounted to the top of the ladder. It is the inherent spirit of the man which counts, regardless of how low down the ladder he starts in life’s race. One of Chicago’s prominent mil- lionaires of a few years ago was once a traveler among the Michigan Indians buying furs and associating with the reds. In fact, he married an Indian woman for his first wife, which fact did not militate against him in the long run. He made his millions and after- ward traveled quite extensively. A poor immigrant boy from over the ocean chopped slabs in a Muske- gon millyard for eight dollars per month. What prospect had he of ever getting to the front? He did, however, since at his death a few years ago, he was a member of a wealthy lumber firm and rated a millionaire. What a picture for the poor boy of to-day. Success and happiness go hand in hand with the youth who sets his mark high and leaves no stone un- turned to reach that high altitude. Honesty of purpose is the main key to a successful life. There are so many rascals, even in high places to-day, it seems rather a discouraging outlook for the young man who has only his hands and strict horésty of purpose to aid him in the struggle. However, dishonesty seldom pays, even in this life, and it becomes a dead weight in the next. oe ee Timer. Veal Becoming Something of a Luxury Veal has always furnished excellent dishes for of our meat-eating populace, and has furnished millions of dinners to country residents to their complete satisfaction. While true veal may be considered a by-product of the dairy industry it is none the less valu- able as a meat commedity and makes up a very important part of the total meat supply of the country. Veal that has passed out of the true veal classi- fication and ranges in age from ten weeks to over six months finds ap- preciated utility in the family menu, especially when in good flesh and of desirable color. At the present time veal is relatively scarce in this country. There are several economic reasons for this but the average housewife is more interested in the iact than the cause, we believe. With veal relatively scarce prices have advanced somewhat, and in connection with this change people who sell veal are thinking less than usual of differences in weight, type and grade. This is exemplified in the relatively close range of value between true veal and older calf carcasses, and between heavy and and lightweights. When any food commodity is plentiful and low in price people seem to be- come very critical. At such times the cost of the very best seems quite rea- sonable and we may assume that many people think they can buy this kind most WorRDEN GROCER COMPANY The Prompt Shippers You safely can recommend Quaker anned Peas ely Tae yr) Ae ee Ce Tee LAO They’re Quality at a Price WORDEN (GROCER COMPANY Wholesalers for Fifty-seven Years OTTAWA at WESTON THE MICHIGAN TRUST COMPANY, Receiver GRAND RAPIDS WHITE HOUSE COFFEE National Distribution for Over 40 Years When you sell White House Coffee, you profit from a reputation that has grown through nearly half a century. Yet the acid test is the serving of White House Coffee in your own home. Try this test. Compare the aroma, the rich coffee taste, with any other brand of voffee. After drinking White House Coffee, yourself, you will push it all the harder among your trade. The Flavor Is Roasted In! COFFEE Dae ek heel ha | OMEPOUNDNET) | POUND NET DWINELL-WRIGHT COMPANY Michigan Distributors—LEE & CADY Boston - Chicago Portsmouth, Va. September 28, 1927 MICHIGAN TRADESMAN 17 without unduly straining their respec- tive pocketbooks. As a result lower grades and less desirable selections are neglected until prices drop to an un- resistable level. To those who are financially and otherwise interested in the meat industry breaking up of this extremely critical condition does not come without some compensating sat- isfaction for the added cost. It tends to show that there is not such a dietetical difference between good, wholesome meat and moderately high quality and the best the market affords as the previous price differential seem- ed to indicate. In this connection it may be said that commercial discrim- ination is often greater on some kinds of meat than the difference noted on the dining room table, and after all it is for the dining room table that food: is produced. There is really nothing alarming in the present veal situation. Veal is higher, but since the supply is less than normal less will be eaten, and many consumers will find other meats bought at lower prices capable of taking its place. ——_2--—-—— Boned Leg of Lamb. Most legs of lamb, we believe, are sold with the bone in and there are few housewives who feel capable of doing a good boning job, even if they feel the necessity of such a procedure. Any first-class retailer will take the bone out if he is asked to do so and given time to do it. During the Sat- urday rush when he and his men are overworked is not a good time to ask to have the bone taken out while you wait. It is far better to telephone the order in advance or have it sent later unless convenient to call and pick it up. A better plan still is to give the order on Friday, or the day in advance of delivery. There are many hours in the average retail shop when _ preparing meat for future orders could be used to advantage, with greater satisfaction to everybody concerned. We are not going to claim that a leg of lamb looks better on the table with the bone out. It may seem more natural to have it served with the bone in, but the job of carving is not so easy. It is rather humorous to see the Lord and Master of many a household carving a leg of lamb, or any other cut of meat, for that matter. If he has company he is frankly embarrassed and when the plates are filled the meat may have less of an appealing appearance than his good wife wished it to have after the trouble she went to to prepare it. The usual way the leg of lamb is carved is lengthwise on both sides from the leg joint to the pelvic bone, making a sort of mcre or less graceful curve down towards the center bone. This works out pretty well if there is plenty of lamb, but results in chunks when the total supply is only enough for one meal. Another way, which re- quires some practice in order that it may be done well, is to cut around the bone in thin, even slices. This might preferably be done in the kitchen, leav- ing the meat undisturbed on the bone until served on the table. It requires more of a knack to cut the meat free from the bone than to cut the slices. The advantage of a boned leg of lamb is that it permits slicing across the grain, as is done when carving around the bone. Lamb of good and choice quality is not usually tough, but this does not seem to De a reason for not getting its full tenderness possibilities. Long slices cut the way the grain of the meat runs are rot so tender as the cross-wise method gives. Another ad- vantage of the boned leg is that prac- tically all of it can be served without embarrassment, and neatly. —_—_+~+.—____- Official Export Standard For Apples Adopted. Official export standards of the United States for the inspection and certification of condition and pack of apples when packed in the Northwest- ern standard apple box have been an- nounced by Secretary Jardine of the Department of Agriculture. These standards have been provided with a view to establishing a common language between exporters and for- eign buyers as to the condition of the apples at the time of inspection. It is emphasized, however, that such fac- tors as the previous handling and stor- age (as they affect keeping quality) or the temperature and length of time in transit may cause a change in the condition of the apples after they have been inspected. The tightness of pack may also be affected py decay or soft- ening in transit. Official certificates issued by the De- partment of Agriculture on requests for certification for export will have the statement ‘Lot meets United States standards for export” under “Remarks,’ provided the apples meet This will take the place of the statement “suitable con- dition for export,’ which has ‘been made on certificates in the past. An inspection certificate which bears the statement, ‘Lots meet United States standards for export’ will show that the lot of apples so described meets the United States standards for export at the time of inspection. —__—_ 2-2-2 The “Lost Line of Credit.” The prospective retail merchant in- terviewed his prospective ‘banker. these standards. “I’m going to start in business, if I can get a $5,000 line of credit,” the merchant declared. “Of course, you'd do all your bank- ing with us,’ the bank president queried. “Sure, I've got $2,000 in cash, and I'll deposit that to-day,’ the merchant replied. “We'll see that you have credit up to that amount,” the president assured him and signed a written satement to that effect. The merchant started in business, depending on the credit; the bank advanced $2,000, and no more, and the merchant lost nearly that amount on account of not having the accommodations on which he had figured. In a case like this, can the merchant sue the bank for damages for the ac- tual loss sustained? This point arose in a decision of the Supreme Court of Washington, re- ported in 209 Pacific Reporter, 1113, where the court ruled in favor of the merchant. —_—_—_. 2. There’s a lot of comfort to be got out of the thought that nobody is per- fect. ASK FOR A variety for every taste IVAN WESTENBRUGGE Grand Rapids - Muskegon Distributor Nucoa The Food of the Future CHEESE of All Kinds ALPHA BUTTER SAR-A-LEE : BEST FOODS Mayonaise Shortning HONEY—Horse Radish OTHER SPECIALTIES Q sality-Service-Cooperation Phone 61366 JOHN L. LYNCH SALES CO. GRAND RAPIDS, SPECIAL SALE EXPERTS Expert Advertising Expert Mrechandising 209-210-211 Murray Bldg. MICHIGAN G. E. TURBO-GENERATOR 500 kw. with dir. con. exciter, throttle valve, atmosphere relief valve and piping. Hor. bed plate type, 80% power factor. 3 ph., 60 cy., 2,300 v., 3,600 r.p.m. Steam consumption at 150 Ib. pressure, 2 in. absolute back pressure, 250 kw., is 21.2 Ib.; 400 kw., 19.2 Ib.; 500 kw., 19 lb. Alberger dry vacuum pump and Alberger jet condenser, complete. PERKINS LAND AND LUMBER CO. MERCHANT Be stock of Flavoring. The flavoring that your customerslike, The flavoring that is sold with a pos- itive Money Back Guarantee. A Smith Flavoring Prompt Service Grand Rapids, Mich. ( Hodenpyl Hardy Securities Corporation s A personal advisory service Our well equipped Service Department is prepared to give ac- curate information and sound advice to investors. Securities carefully selected to suit the needsof Banks. Institu- tions and individuals. L 231 So. La Salle Street Chicago New York Jackson Grand Rapids XY. MR. sure to carry a Smith’s Smith's Flavoring Grand Rapids Product. Extract Co. Phone 61343 QUALITY RusKS and COOKIES Grand Rapids, Mich. Ge Bott’s Kream FrydKakKes DECIDEDLY BETTER Grand Rapids Cream Fried Cake Co. Grand Rapids, Mich. Henry Smith FLORALCo., Inc. 52 Monroe Avenue GRAND RAPIDS Phone 9-3281 TER MOLEN & HART SPRINGS; Office Chair, Coil, Baby Jumper, General Assortment. Successors to Foster Stevens Tin Shop, 59 Commerce Ave GRAND RAPIDS, ‘MICHIGAN Ship By Associated Truck GRAND RAPIDS, LANSING and DETROIT. Every Load Insured. Phone 55505 First a hin Are Lasting— DOES YOUR STATIONERY TRULY REPRESENT YOUR FIRM DISTINCTIVE INEXPENSIVE LETTER HEAD PLATES IN ONE OR MORE COLORS es GRAPHIC ENGRAVING COMPANY Coe tT a ed GRAND RAPIDS. MICHIGAN Expert Chemical Service Products Analyzed and Duplicated Process Developed and Improved Consultation and Research The Industrial Laboratories, Inc. 127 Commerce Ave. Phone 62497 Grand Rapids, Mich. C Witiett-CuHutski & Co. INVESTMENT BANKERS Listed and Unlisted Securities. 933-934 Michigan Trust Bldg. C GRAND RAPIDS, MICHIGAN BIXBY OFFICE SUPPLY COMPANY GRAND RAPIDS, MICHIGAN ace MS PERSONAL SERVICE Gives you better results. Our mov- ing and storage rates are very reasonable. Every load insured. BOMERS and WOLTJER 1041 Sherman and 1019 Baxter Sts. GRAND RAPIDS, MICH. Link, Petter & Company Cacorporated) Investment Bankers 6ch FLOOR, MICHIGAN TRUST BLDG. GRAND RAPIDS, MICHIGAN 18 DRY GOODS Michigan ReRtail Dry Goods Association President—A. K. ———— First Vice-President—J. Lourim, Jackson. Second Vice-President—F. H. Nissly, Ypsilanti. Secretary-Treasurer—D. W. Robinson, Alma. Manager—Jason —. Hammond, Lansing. Gay Embroidery Sets a Vogue. Tiny white needlework known as “French” embroidery is coming into its own in much of the best lingerie and in handkerchiefs. This follows the embroidery and needlework which fashion of peasant coarser types of have been used for several seasons. It is shown on many lovely new models in underwear, lingerie, blouses of crepe georgette and crepe. Handkerchiefs which have been so bizarre of many colors and combinations of color are now shown in innumerable styles, all The handwork—hemming and unusually fine and white. embroidery—is dainty. A number of charming collar and cuff sets of batiste and fine voile are hemstitched and embroidered and elaborated in several different ways with needle and floss. The vogue of lace is very charming- ly expressed in some of the evening scarfs. These are woven into the most filmy lengths, smaller than the great swathing silk and crepe scarfs of last Spanish lace and the net nov- elty laces are shown in natural shades and are dyed in many lovely tints from the deepest to the most delicate. A long, straight scarf of silk net is em- broidered in a lacy pattern at each end and scalloped all around the edge with fine machine stitching in silk floss. Some of these sketched with gilt and silver thread are enchantingly pretty and will be worn during the Winter for dances and the opera. season. Many novelties in scarfs are appear- ing from time to time. For street wear the Rodier cashmere mufflers and scarfs are the most attractive in the fashion market. They are woven of zephyr-like wool, with threads of silk that make the lustrous pattern cf the They are indescribably beau- tiful and are like thistledown to the touch, in artistic combinations of blue, soft green, beige and gray, with the contrast delicately shaded to resemble dew on_ spider Larger and heavier scarfs of the Rodier weave are suitable for street and sports wear during the Fall and Winter, taking somewhat the place of furs. Some of these are in plain colors, some mixed, and many are in striking patterns of plaids, stripes and geometric figures. The original Deauville scarf, which is a square kerchief, is still shown in lovely colors, in silk of surah type and heavy crepe.—N. Y. Times. ——_+3+2—____ New Art Seen in Ornaments. In the smartest pieces of novelty jewelry shown so far this season in which the influence of modern art is to be seen, silver or the new white metal is very largely used. The stones are surface. webs. large and strong in color so as to sup- Complete sets of this new jewelry are now on display in the exclusive New York shops and include shoulder or belt pins, bracelets, earrings and _ rings. ply the necessary contrast. MICHIGAN TRADESMAN Fancy winged shapes, graduated squares and triangles placed at differ- ent positions and arranged to produce the new raised surfaces are conspicu- ous in the rings and bracelets, while in the pins no definite scheme of de- sign is followed, for these pins are shown in what is known as the plat- form design, futuristic squares, circu- lar discs and telescoped versions of tiny sections joined together. Many women have for some time been anxious to welcome the return of the glittering stones which are such an asset to certain types of beauty. This season they will have the oppor- tunity to enjoy wearing long necklaces made of faceted crystals, each mount- ed on a complete frame and linked to- gether by small little ringlets. In some of the necklaces an extra festoon ar- rangement is supplied by having a short chain of the stones attached to the main necklace. Moire as a word has been, for some, associated only with rich fabrics, but this season there is a new stone in pastel tints with light and dark streaks running throughout that is called by the same name. These beads are mostly seen in the new chokers that, in place of the diminutive clasps, have huge brooches that are worn in front The bracelets to go with these neck- laces are made of smaller beads and are strung together on fine silver chains. For those who prefer the linked bracelets a few are shown with cabochon stones. and __ alternating enameled links—N. Y. Times. —_—__»+-.—____ Sharkskin Shown on Season’s Bags. Sharkskin is the new leather for the coming season and is seen on the Rue de la Paix and Fifth Avenue in bags of all sizes and shapes, as well as in belts, cigarette cases, lighters, fancy boxes for jewels, cigars, handkerchiefs and for writing portfolios. It is shown in two varieties—one with a surface filed flat and smooth, giving a decided marbleized effect; the other the natur- al skin, showing the rough, pebbly surface that has a ridge formation, with larger graining, that dwindles down until only very tiny grains resembling sand are apparent. Besides giving its natural beauty it absorbs color so readily that the most subtle shades are brought out, and this is true of both surface finishes. One particularly attractive envelope bag is made of beige sharkskin with a flat border in black seal. The rough, surfaced leather is used here and with great success, for it allows for no other trimming or embellishment, and con- sequently makes a very handsome bag in a two-tone effect. Inside, the flap is lined with black seal, while the inner sections and additional pockets are made of beige moire, bound with the black seal. Another new bag is made of the ground-down sharkskin and is copied from the circular mushroom pouch shapes mounted on a_ slim leather frame that allows for a double strap handle. An interesting color ar- rangement is effectively carried out by having inlay work superimposed on calfskin in the following colors: purple, red, gray and black. These inlays follow the modern art themes.—N. Y. Times. Novel Styles in Jewelry. Contrasting strongly with some of the heavier and more masculine styles in jewelry for women that are being offered for Fall are the dainty effects of a score of years ago that are being introduced by the French designers. Pendants and surety pins furnish the most striking examples, according to reports that have recently reached this market from the other side, and in- cluded in these groups are designs of every description crusted over with brilliants. Among them, for instance, is a large, highly colored modern motif that looks like a cross between a_ childish at- tempt to trace a couple of letters and a Chinese symbol. It is worked out in diamonds and hung around the neck by a chain which is encrusted with Other designs might be said to be veneered in diamonds. These include, among others, a bird with outspread wings, a crouching cat, a flower with leaves and stem faith- fully duplicated, a bow of ribbon and a buckle. All are reproduced in the tiniest detail, from the veining of the leaf to a suggestion of flexibility in the bow. similar stones. Taken by and large, the new jeyelry falls into two distinct classes. One— the heavy masculine type—is for wear by women who prefer tailored clothes and their accessories. The other is for the women who prefer such femin- ine foibles and ruffles and pleats. ——_2 +. Buying Better Kinds of Hose. Among the few interesting points of current business in women’s full-fash- ioned silk hose is the growing tenden- cy on the part of consumers to buy higher-priced merchandise. Two rea- sons were advanced for this, and both were based on the attempts of makers of the cheaper lines to turn them out at levels designed to meet retailers’ ideas of what the goods should cost. The first was the speed with which the latter types of hose wear out, only one or two wearings being necessary to put some of them out of commission and the other was the “slimpsy” ap- pearance of this merchandise. Usually only one washing is necessary to pro- duce this appearance, and sometimes not even that. For example, in a pair of cheap dark gray hose shown by a: certain local sales executive yesterday one stocking showed three variations of shade, indicating that it had been knitted of pieced-out, badly matched yarns. Several other “horrible ex- amples’ were also displayed. —_2+- > Boldness the Jewelry Keynote. Boldness is the keynote of Fall jewelry styles on both sides of the Atlantic, the theory of the jewelers being to have one motif strong enough to stand by itself in place of the small faceted stones that make their appeal in the finished article through the lace- like effect achieved by the spaces be- tween them. ’ Links are emphasized in the new bracelets and necklaces. They include square, round or triangular ones, long, bar-like effects, and so on, arranged in almost endless variations. One large link may be joined to three small ones and the next may conceal a tiny watch under the outer design. September 28, 1927 However, some of the French manu- facturers, in seeking a contract for jewelry of this type, are bringing back some of the more “feminine” effects of several years ago. —_> >> Safety is taking time to do it right. We are interested in the financial welfare of every man, woman and child who desires to get ahead. Our management is always in close touch with the client's interest, giving personal at- tention. Michigan Bond & Investment Company Investment Securities 1020 Grand Rapids National Bank Bullding Grand Rapids MONEY LISTENS Someday you'll want it to listen to you. Then why not get acquainted with this friendly bank? A saving account is a fine introduc- tion! iF ie OLD NATIONAL BANK MONROE at PEARL A Bank for Everybody, SN, 6 Cx ¥ < res ume September 28, 1927 MICHIGAN TRADESMAN 19 Jewelry Reorders Substantial. Recent orders for popular-priced jewelry and novelties have warranted the predictions of an excellent Fall season in this merchandise, manufac- turers say. Pearls have stood out” strongly in the business placed, owing to the active early consumer demand. Rhinestone and metal ornaments for particularly well, having been helped strongly by the vogue for velvet. Antique gold-finish- ed necklaces in flexible and link ef- fects, bracelets, pins and varied dress decorations likewise are riding high in popular consideration. For men, the outstanding item in novelty merchan- cigarette lighter, which promises to meet with as favorable a demand as last Fall and Winter. ———_22—>——_—_ Novel Toilet Sets Sell Well. One of the outstanding things about the excellent ‘business that is now be- ing done in this market in both plated and sterling silverware is the demand that has sprung up in the finer mer- chandise for novelties in toilet sets. Particularly popular are sets of the Louis XV_ period, engraved in hand- dresses have done dise is the some French motifs and = including hand mirrors measuring about 18 inches from tip to tip. About ten inches is taken up by the handle. In sterling these mirrors, plus comb and brush, sell at from $80 up. In gold they bring ten times as much. They are available in eight or ten styles. In other articles the call for the finer kinds is also better than that for the cheaper things. —__~-.___—- See Fabric Shortage Coming. The absence of an active demand for women’s Fall coating fabrics at this time means a shortage of these goods a little later cn, according to mill representatives. The mills are said to be doing very little in the way of piling up stocks and accordingly will have practically no reserve to draw on when the demand picks up. In all probability, it was added, the garment manufacturers will find they cannot obtain deliveries when they want them and the paucity of goods will cause the fabrics in most favor to command — stiff the opinion of the mills the first spell of cold weather will see a scramble for both finished garments and fabrics. ——_++2—__ Cooler Weather Bringing Orders. Cooler weather during the last few days has stimulated some reorders on women’s Fall coats. If the tempera- ture is suitable, it is expected that the retail turnover of this merchandise to- day in many stores will be the best so far. It should lead to increased whole- sale activity during the coming week, according to manufacturers. The trade has been waiting now for some weeks for a real demand which, it has been generally agreed, waits on the coming of a cool spell. Suede broadcloth and fur-trimmed sports lead the recent de- mand favoring the higher-grade gar- ments. Production throughout the market is being kept to a conservative basis. premiums. = In —_+-..—————_— Velvets Sought as Much as Ever. The demand for velvets, particular- ly the transparent variety, continues as strong as ever. Supplies are hard- er than ever to get end where small resale stocks are available substantial premiums are asked and obtained. Re- tailers are meeting with an exception- ally good demand for transparent vel- vet dresses, although a number of the stores at first were inclined to over- estimate the comparative lack of dur- ability and the fragility of the cloths. This problem has been solved by ex- plaining to the consumers that the garments are intended strictly for dressy wear and will not withstand rough usage. —__---—___- Tans Stronger in Color Trend. Tans and grays continue to grow in favor as popular colors in women’s garments, although black still retains its leadership. Franciscan brown and maroon glace are outstanding in the tan and brown ranges, the former meeting with increasing popularity in coats. The blues in demand run to marine and Canton blue, with grackle remaining an old favorite. In the staple blues, navy continues strong. Marked favor for any one particular color, aside from black, is as yet un- determined, and both the wholesale and retail trades are on the alert for signs of the development of such popularity. —__ --._____ Silkk Mufflers Again Favored. From orders placed the silk muf- fler will again lead for the Fall and holiday season, manufacturers say. In- terest in the woolen styles fell off sharply last year and shows no signs of coming back into marked favor. Silk square and reefer effects have led thus far in a variety of pattern and color treatments. With the first touch of cold weather, the demand from re- tailers is counted on to show a spurt, although many stores, remembering the difficulty they had in getting mer- chandise late last year, have covered a fair share of their needs well in advance. > Sports Garments Doing Well. Sports garments are meeting with a steady demand from stores all over the country. Two and three piece styles are wanted. In the former, par- ticular favor at present is being ac- corded garments of angora wool and knitted tweeds. The demand for sweaters is active and in this merchan- dise slipovers continue to sell in great- er volume than the coat styles. Popu- lar priced garments are sought mostly, merchandise retailing at $3.95 doing notably well. The sports demand also covers separate skirts, in which those of wool crepe are meeting with the best call. ——--6 -- + Novelty Laces For Spring. Many of the lace factors will soon leave for abroad to Icok over the for- eign markets in preparation for the assembling of Spring lines. The new offerings ‘will not be made before November or December. It is predict- ed that novelty types will be featured, and it is hoped that the appeal of this merchandise will serve to stimulate general interest in laces. Alencon ef- fects are particularly well regarded, as are chantilly types. Nets are said to be meeting with a good immediate delivery demand. Fur Trimmings More Active. With the arrival of Fall, manufac- turers of fur trimmings are getting more demand for their products from the Coast manufacturers and, despite its slow start, the season now gives promise of making a prett fair final showing. Of the merchandise sought at present various ‘kinds of collars are well to the fore, with sev- eral types of bandings and edges also wanted. Wolf, in spite of its strong price position, continues in high favor, and the call for bear cub is expanding most steadily. Squirrel is not as active as it might be, and the high price of beaver militates strongly against the better grades of this fur. For that matter, the price situation on all the leading trimming furs is so strong that makers of the cheaper coats have been forced to use cheaper inferior articles in order to keep their prices on finished garments in line with what retailers will pay. ———_>- +. Advice from one with nothing to lose is apt to be worthless. MICHIGAN BELL TELEPHONE CO. For Happy Greetings, or Condolences Use Long Distance Telephone Service Let your own voice present the congratulatory message, or carry the kindly word of sympathy. The spoken word means more than a mere letter, and you can express so much by telephone that you cannot sayin writing. And it is good form—“it is the modern way— to use Long Dis- tance for congratulations, greet- ings, invitations or condolences, or for any other social message. There are reduced Evening and Night rates on Station-to-Station Long Distance calls: Day Rate- - - -4:30a.m.to7:00p.m. Evening Rate-7:00p.m.to8:30p.m. Night Rate - - 8:30p.m.to4:30a.m. A good seller A splendid repeater HOLLAND RUSK AMERICA’S FINEST TOAST Place your order today All jobbers HOLLAND RUSK CO., Inc. Holland, Michigan September 28, 1927 20 MICHIGAN TRADESMAN Durand, McNeill & Horner Co., of RETAIL GROCER Chicago, coincides with the views of Association. Mr. Williams: q . . President—Orla Bailey, Lansing. This Service Will Keep Your Customers Vice-Pres.—Hans Johnson, Muskegon. Secretary—Paul Gezon, Wyoming Park. Treasurer—F. H. Albrecht, Detroit. To Make Glass Packed Foods More Plentiful. Manufacturers of glass are waging an aggressive campaign for the marketing of food products packed in glass and are co-operating closely with packers and canners using glass containers in aiding them to mar- ket their goods. While it is not ex- pected that canned foods staples “can- ned” in glass will ever seriously men- supremacy of the “tinned” food products containers ace the product, the sale of packed in glass during recent years has shown an astonishing growth. The Glass Container Association at present is waging a campaign with the grocery trade all over the coun- try to boost the sale of food products : The association, which glass container put up in glass. represents the entire industry, is now endeavoring to carry the message of 2 2 Is Piggly Wiggly Selling Out? The Piggly Wiggly Corporation has sold so many of its stores that it now has considerably less than 500 units in its chain, says the Modern Merchant and Grocery World. More stores which have just been sold are located in Washington, and are forty-nine in number. They were sold to the Sani- tary Grocery Co., another chain store organization which will now have 361 stores, located in Washington and ad- jacent Virgina towns. These stores will be operated through a subsidiary to be known as the Piggly Wiggly Eastern Co., of Delaware. This is sixty-four stores sold by the Piggly Wiggly organization within the past two weeks, the Red Ball Stores, a sub- sidiary of the National Tea Co., hav- ing bought the stores located in Des Moines and Valley Junction, Iowa. —_2+-— no options. Despair is the blighted fruit of hope. Today customers expect service, and share of this new business. Coming. ‘give them what they want and at the same time increase your sales. Let them know that you sell Fleischmann’s Yeast for Health. Every day more and more people are including it in their daily diet—get your And, incidentally, sell them more of all the groceries they need. Healthy customers always buy more groceries. FLEISCHMANN’S YEAST Service lots of it. Here is one way to Don’t Say Bread — Say Grand COOKIE CAKES AND CRACKERS ARE MOST DELICIOUS AND WHOLESOME. YOU WILL FIND A HEKMAN FOR EVERY OCCASION AND TO SUIT YOUR TASTE. STERPIECES the Bakers Az nt Biscuit (o Rapids,Mich. — seta ee = Direct carload M.J. DARK & SONS INCORPORATED GRAND RAPIDS, MICHIGAN UNIFRUIT BANANAS SUNKIST -- FANCY NAVEL ORANGES and all Seasonable Fruit and Vegetables receivers of > ri bed ery —_—_ > ‘—_- Independent Grocers Organize. The independent grocers of Marshall county, West Virginia, including Ben- wood, MecMechen, Glendale, Mounds- ville and Cameron, held an organiza- week to form the Marshall county merchants into the Independent Grocers’ Alliance of Over fifty grocers of that district attended. The purpose of this organization is to make better and more attractive independent grocery stores and to aid the independent mer- chant to combat the chain store plan. Frank Shananhan, of the Independent Grocers’ Alliance, with headquarters charge of the tion meeting last America. in Chicago, was in session. 2-6 > ___. Afraid of the Paving. A bobbed-haired flapper was making her application at the pearly gates and St. Peter was putting her through her catechism. “What was your cccupation? he en- quired, “Men called me a gold-digger,” she tittered. “I’m sorry—but on account of the paving we can’t let you in here.” VINKEMULDER COMPANY Grand Rapids, Michigan Distributors Fresh Fruits and Vegetables Now Offering: Elberta Peaches, Cantaloupes, New Potatoes, Lemons, Oranges, Bananas THE TOLEDO PLATE & WINDOW GLASS COMPANY Mirrors—Art Glass—Dresser Tops—Automobile and Show Case Glass All kinds of Glass for Building Purposes 601-611 IONIA AVE., S. W. GRAND RAPIDS, MICHIGAN Always Se ‘LILY WHITE FLOUR “The Flour the best cooks use.” Also our high quality specialties Rowena Yes Ma'am Graham Rowena Pancake Flour Rowena Golden G. Meal Rowena Buckwheat Compound Rowena Whole Wheat Flour Satisfaction guaranteed or money refunded. VALLEY CITY MILLING COMPANY Grand Rapids, Michigan Qpina THE GOOD CANDY AGENTS FOR JOWNEY'S NATIONAL CANDY CoO., INC. PU INAM FACTORY STORE FIXTURES — NEW AND USED Show cases, wall cases, restaurant supplies, scales, cash registers, and office furniture. Call 67143 or write Grand Rapids Store Fixture Co. 7 N. IONIA AVE. N. FREEMAN, Mgr. Dealers with Vision mHPasZOozZzoom rit td > =r OS AB 26 NUTRITIOUS DEPENDABLE RUMEORD CHEMICAL WORKS = Providence, R.1. HARDWARE Michigan Retail Hardware Association. President—C. L. Glasgow, Nashville. Vice-Pres.—Herman Dignan, Owosso. Secretary—A. J. Scott, Marine City. Treasurer—William Moore, Detroit. Examples of Good and Bad Stove Salesmanship. A friend of mine recently had oc- casion to purchase a gas range. His hunt for a suitable stove included some interesting experiences in stove sales- manship. He said: “The first place I called was a large store with an attractive window dis- play. ‘Here’s the place to come,’ I remarked to myself on entering this store. ‘Everything here speaks of a wide-awake dealer. I'll surely be treat- ed right “I found stoves of all descriptions from a tiny little beater to a big ho- tel range. Stoves I saw everywhere, and was very greaily interested in the display. But of salesmanship I saw none The place seemed deserted en- tirely, although it was. on the main street of a big city. I wandered up and down the long line of stoves, ad- miring the different styles but looking in vain for a salesman or even a price ticket. “At last. despondent of finding some- one to wait on me, I started for the door, when I spied in a dark corner four a heated argument over a ball game vlaved the night be- All four of these salesmen were aware that I had entered the store, but not one of them had volunteered to wait on me. [ actually had to go over to them and ask one of them the price of a certain stove before he would salesmen in fore. condescend to wait on me. “Have you this stove without broil- I enquired. ‘No, all stoves are made broiler oven,’ he im- patiently replied ‘Friend,’ I told him, ‘you're wrong on ‘hat point. ‘I am er oven?’ with not, and you can’t buy one of those stoves without a broiler if you tried a thousand years,” he hotly retorted. ‘Wel, my friend,’ I said, ‘the — Co. will sell you all you want of those very stoves without the broiler oven, and, moreover, the price will be such that you could afford io sell them for 25 per cent. reduction from the price you just quoted, I quickly stated. “When the salesman began to real- ize I knew a little about gas stoves, he veered to a new tack. ‘Did you wish to pay cash? It will cost you less that way. ‘Certainly, IJ] pay cash for my stove, but not her, I said, and turned to go. The salesman woke up then and the way he talked up the merits of stoves was amusing He dis- cussed the merits of the one-piece burners, the taps and the oven; every part of the stove was ably discussed; but to no avail The sale had been lost the minute the salesman committed the double error of first stating what wasn't so and then losing his temper. “The next I entered was a large department “Here Til surely find system, and the price will be right,’ I thought. I went into the stove department. Again I had to look around for a last came forward, but he didn’t know any- thing about ‘T’ll get No. 10, sir, he looks after the stoves,’ he re- those place store. salesman At one stoves. the aisle marked as he hurried down MICHIGAN TRADESMAN in search of No. 10. After much wait- ing, Mr. No. 10 bustled up and, rub- bing his hands, enquired if I wished to see a gas stove. ‘My gracious, sir, do you suppose I’ve been waiting here’ for fifteen minutes for the pleasure of making your acquaintance?’ We ambled over to the gas stove section. Here Mr. No. 10 proceeded to confuse me with his knowledge of stoves. Mr. No. 10 was an ardent advocate of the two piece burner and his arguments exactly reversed those of the first salseman. I was much taken with Mr. No. 10’s fluent talk, but was so con- fused over the merits of the two styles of burners I had to take refuge behind that old hedge of ‘I'll see you again.’ “My next call was at a little shop off the beaten track. Here I was cor- dially greeted the minute I opened the door. The salesman by careful ques- tioning soon learned where I lived and just what I wanted; how much I wish- ed to pay for a stove and when I wanted it delivered. ‘Now, sir, here is a stove that will possibly suit you. It fills the requirements, does it not?’ He mentioned a few prominent selling points. ‘We have cther stoves if you like to see them, but how would it be for us to send this up on trial? We will have it set up ready for use to- night It will only cost you ~-_- at- tached, ready to light; and if you do not like it after a trial, of course we will take it right out without any ex- pense whatever.’ Well, that proposi- tion got me, and I told him to send up the stove. It was installed on time; and after the stove was connected I was told, ‘Now, if you have any trouble with this stove, please send for me and I’ll see that it is fixed. We'll call now and again anyway to inspect it and see that it is working right.’ That man sold me the gas stove.” Real, live, persistent efforts are necessary for the hardware dealer who wishes to attain the best results in his stove department. The sale of a stove is not accomplished as easily as the sale of a hammer or a saw. It re- quires real salesmanship to convince a customer that your stove is the one for him. The purchase of a_ stove means the outlay of a considerable amount of money, and the purchaser wants to be thoroughly convinced that the stove he is buying is the right one. The first essential, however, in the sale of a stove is to get the customer into the store wehre the good points of the range or heater you handle can be explained. This, perhaps, is the most important part in the sale; for until you have secured an opportunity to talk to the customer there is no possibility of a sale. How, then is the hardware dealer to go about the task of securing the ear of the prospective purchaser? One good method is by display. Un- fortunately in many stores the space available for stove display is small; and it is often necessary in the stove season to make room for the stoves by crowding some other lines. News- paper advertising is also a help: and will reach many people who will never be reached by the window display. ‘One small city dealer says: “I believe in pushing stoves all the year round or at least in talking about them: for if you bring out the good points of your stoves early in the sea- son, even if your prospect does not buy at the time he will be pretty sure to see you later when he is ready to purchase.” This dealer recently changed to a stove which he was convinced, on careful investigation, was a fuel saver. September 28, 1927 Thus, when he is talking to a prospect he is able to point out just where and why this stove differs from competing makes. His own convinction helps him in selling. A customer was making some small purchases in this store recently when the proprietor approached him. “Have you a good cooking stove, Mr. Blank?” the asked. ‘We have an Michigan Hardware Co. 100-108 Ellsworth Ave.,Corner Oakes GRAND RAPIDS, MICHIGAN Wholesalers of Shelf Hardware, Sporting Goods and Fishing Tackle Automobile Tires and Tubes Automobile Accessories Garage Equipment Radio Equipment Harness, Horse Collars BROWN &SEHLER COMPANY “HOME OF SUNBEAM GOODS” Farm Machinery and Garden Tools Saddlery Hardware Blankets, Robes & Mackinaws Sheep Lined and Blanket - Lined Coats GRAND RAPIDS, MICHIGAN GRAND RAPIDS are interested in buying or selling O U a hardware stock write or call on Us - - - - poste: Stevens&Co. Founded 1837 61-63 Commerce Ave., S.W. WHOLESALE HARDWARE cd - MICHIGAN THE BEST THREE AMSTERDAM BROOMS PRIZE White fwan GoldBond AMSTERDAM BROOM COMPANY 41-55 Brookside Avenue, Amsterdam, N. Y. » ; a oe PgR ter iv = TS oe oe iv September 28, 1927 MICHIGAN TRADESMAN excellent one here which is a remark- able fuel saver.” “Oh, I’ve got a fairly good stove,” answered the customer, but his tone implied that he was not fully satisfied as he might have been. “It might pay you to trade it in,” suggested the dealer. “This stove we are offering will save its own price in fuel in a very short time. Would you like to look at it?” The ultimate result of that approach was another stove sale. But making the sale does not complete the work with this dealer. He believes in fol- lowing up the stove after it has been placed in the home and in making sure that it is working satisfactorily. “We aim to make every customer complete- ly satisfied because a pleased customer is a booster for our store and a dis- satisfied one is a knocker. You know that the stove is a very important ar- ticle to the housewife and she gen- erally talks to other women about her stove. This is advertising—either good or bad. We aim to make it good advertising.” A Western dealer has sized up the stove selling proposition as follows: “When a woman comes in to buy a stove she does not have much idea what she is after. She wants a stove that bakes well, burns the least pos- stble fuel, looks well and costs as little as possible. That's all she knows about it. “There is no use asking her what size she wants—or anything nearer than to find out if she wants a large, medium or small range. For myself, I generally size up the customer and show her what I think will answer the purpose. If she looks like a boarding house keeper, for instance, or appears to be quite wealthy, I show. her one of the six nine-inch cover ranges with all appliances. If I have made a mis- take she soon lets me know and no harm is done. If I see she is more likely to want a small cook stove, I show her one. “I do not say anything about price at first, unless she asks me. I take her over the display floor, and pull a range out from among the others so that she can see all around it. Then I point out its good features—the size of the oven (which is very important). I explain why it is a good baker, how the-firetbox is constructed to econ- omize fuel, how the damper and the different drafts work, the way the oven door swings, how easily the stove is cleaned out, the size of the reservoir, how the firebox is arranged so as to burn either coal or wood, etc. In other words, I show her all the good points of the stove, without making my talk too technical. “But this should not be done all in one breath, like a book agent talks to keep you from saying ‘No.’ I always give the customer time to ask any questions, and I answer them fully. Very often she will have some par- ticular point in mind, as to how the stove will burn a certain kind of fuel, or how the oven will bake on the bot- tom, or some other point on which her old stove has given her trouble. In buying again she particularly watns to avoid this. “But the baking qualities of the stove are the ones that appeal to women in almost every case, so it is well to have them at the end of your tongue. With a man, now, I em- phasize the wearing qualities of the stove. When a woman brings her husband in to see the stove before making her final decision, I point out to him the material from which the stove is constructed and call attention to its lasting qualities. These appeal more generally to the man who foots the bill. “Sometimes while the stove is being examined the customer asks the price. If she intimates that it is ‘too high or shows that she thinks so, I call her attention to another stove not so high priced. I do not say, ‘Here is a cheap- er one, of course, but I show off the good points of the other stove and when she asks J tell her the price.” —_32>___ Have County Fairs Outlived Their Usefulness? Traverse City, Sept. 27—Although heavy rainfalls occurred during the first three days of the Northwestern fair, held in this city, the attendance of spectators was not seriously affected. Traverse City supports the fair loyally. All stores, banks, schools, libraries and kindred public institutions were closed on Wednesday and the grounds and buildings were filled during the day. The value of such fairs to the public is often raised by persons who aid ma- terially in the maintenance of such exhibitions. By many the social ad- vantages afforded by the fairs are con- sidered the most valuable. Friends meet friends and form new acquaint- ances on such occasions that prove of much value. As for the exhibits, one can find in the streets of the cities any day of the year displays of as much or of greater value than those that are to be seen at the fairs. Windows of the stores and the movements of indi- viduals and traffic are not the least of the subjects which are worthy of ob- servation. The markets are filled with seasonable products of the garden, the orchard and the field. If one is in- terested in live stock he need not pass beyond the city boundaries to find the best specimens of domestic animals, fowls or fish. Theaters provide most of the thrills spectators seek at the fairs. If “suckers” are disposed to hunt for crooked games they need not go to a fair to find them. Fairs may have served a good purpose in an early day, but in this age they are not necessary to promote the welfare of a community. The city is a perpetual fair—always open and free for those who would enter it. Heavy taxes are levied upon prop- erty owners in the State of Michigan annually, to be given to the manage- ment of fairs for their support. Such levies should be abolished. F. A. Earl, an aged jeweler of this city, is a skilled workman. He is most happy when an old battered clock or watch is placed in his hands for re- pairs. Recently he took hold of a clock made in 1812 which had not been used during the past fifteen years and made it run like new. The clock has gears of wood and weights cause it to run when properly adiusted. Mr. Earl owns an old fashioned shop clock ob- tained from J. C. Herkner, of Grand Rapids, who used it sixty years ago in his store. The Johnson-Randall Co. has com- menced the erection of a commodious addition to its factory. When it 1s completed the company, which manu- facturers furniture, will increase its force of employes to 600. German prunes, a superior variety of the plum family, grown quite large- ly in this region, will be on the local market next week. Arthur S White. SUCCESS — guaranteed! Post’s Bran Flakes on the retail shelf or wholesale store room is a safe asset —a gold bond of value with a double guarantee. Advertising that helped to make Post’s Bran Flakes the largest selling bran food is helping to sell more every year. Postum Company policy guarantees its sale. It is a measure of your success to know that your Post’s Bran Flakes sales are bigger and better every year —and this is success guaranteed. Borden 1s working to put more milk business 1n the grocery store zorth widespread advertising of superfine products 24 COMMERCIAL TRAVELER Utter Collapse of the Persecution of Scopes. Grand Rapids, Sept. 27—It is an in- teresting commentary on what is call- ed “news” in this country that so few people who read with avidity the press accounts of the trial of Schoolmaster Scopes, of Tennessee, for violating the world famous anti-evolution law of that State will ever know, nor can they find out, what really became of that case, and it is also unfortunate that after all the jests and ribald denuncia- tion of the legislature and the trial judge, they will not know through the newspapers what the learned Supreme Court of Tennessee thought about it. I happened to stumble upon such in- formation the other dav in the office of a lawyer friend. It will be observed that the title of the statute was “An act prohibiting the teaching of the evolution theory,” while the provisions of the act itself do not mention evolution, but merely forbid the teaching, (in all public schools of the state supported wholly or partly by public funds) of “any theory that denies the story of the divine creation of man as taught by the Bible,” or “that man has descended from a lower order of animals.” The first constitutional objection urged against the statute was directed against the term “evolution.” What is evolution? How can a man be pun- ished in accordance with the process of law when there is such a great dif- ference of opinion as to what evolu- tion really means? On this point the upper court held that evolution, within the meaning of this particular act, should be construed in man’s deriva- tion from a lower animal, which seems reasonable and sensible. The second objection of the defense was that the statute was a denial of due process and law of the land in contravention of the Fourteenth amendment as well as the State con- stitution. The court held, and should say quite properly, that Scopes, being an employe of the state, had no option to serve the State save on the terms prescribed by it. He was not forbidden to teach evolution in any other state or under other environment. The statute was really a rule or regu- lation of the State as an employer and not an exercise of general police au- thority; that the act itself does not re- quire the teaching of any particular thing. Evolution mav not be taught, but nothing contrary to evolution is required to be taught. If the school authorities desire they may drop biology altogether from the curriculum of the schools. The actual disposition of the case, in view of its enormous publicity, is rather amusing. Under the constitution of Tennessee any fine in excess of $50 imposed in a criminal court, must be assessed by the jury. Scopes was fined $100, the minimum penalty pro- vided by the statute, but the trial judge had imposed the fine. Since the court had no power to do this the de- cision was reversed and the case dis- missed. after all the publicity given this incident, the employment of such National characters as William Jennings Bryan, Clarence Darrow and others, the value of the law has not been stated, and unless it is repealed, it is hikely to bob up again in the fu- ture, but quite reasonably without the publicity given the Scope episode. Consequently, When one lays in a winter’s supply of coal he usually has no knowledge as to where it comes from, but he is particular as to what he pavs for it, and naturally freight charges are the principal item in the cost. For this reason neither the miner nor the deal- er has much to say about it. There is just one controlling element—freight. The purpose of the act constituting the Interstate Commerce Commission MICHIGAN TRADESMAN an dits powers was to give everyone an equal chance in the matter of freight rates, ‘but the body of Government employes known as the Commission never viewed the situation from that angle. They sensed an opportunity for a display of authérity and at a subsequent date shuffled the cards and made a mess of the deal. Half of the roads of the country, where coal was the most abundant, are hauling a small percentage of coal on account of ex- cessive rates, and the others who are favored with the lower rates have little or no coal to ship, a fact which must be well known to the body which promulgates the rates. To be exact the I. C. C. is trying to force users to pay high rates in the fields where coal is to be had in ade- quate supply. but creating the impres- sion that they are equitable in their division of traffic With the net ‘result that you are paving an excessive rate on coal you know nothing about, and the Govern- ment is forcing vou to like it. One of the commissioners—East- man—‘“acted up” at a recent meeting and said something: “What is really needed is a more steady production of coal at the mines and a reduction in the present cost of transportation. Nothing. has been shown to warrant these rates, which to me seem un- necessary.” I notice there is a large increase in the number of hotels which are agi- tated over the question of having table tops and other valuable furnishings used as bottle openers. One particu- lar hotel I know of has the following notice posted in its rcoms: ‘It is not our wish to encourage anyone to disregard prohibition, but for the protection of our furniture and for your convenience you will find in- stalled in this room a bottle opener. With the closing of the resort sea- son, with a few outstanding exceptions, it is apparent that rumning a summer hotel is becoming more and more of a gamble each vear. The day of the “summer boarder’ has passed and we must now face the stern facts in the face and reconcile ourselves to their loss. For one thing the weather during the past seasgn has been unfavorable. When the first of August arrived it found all or most of the resort hotels without patrons, and when week after week rolled round, the cold weather had reduced all chances of business to a minimum. 3ut the weather is always a gamble, and always has been, ever since the first summer resort hotel was built. If the resort proprietors wait for an ideal summer they have a long wait ahead of them. There seems to be some- thinz more than the weather at the root of the disease that has afflicted the summer resort business for several years, and which, according to many operators, is growing stronger with each recurring season—the real com- petition of the home. By this I am not making any sort of reference to the alleged “home” one finds along the roadside. I am referring to the fire- side which one leaves behind when he starts away for a summer vacation. Such a home is provided with every convenience one’s heart desires, all in competition with the primeval offer- ings “along the trail.’ Times are con- stantly changing but the individual who used to wax fat off of the “durned resorter” does not seem to be able to get out of the rut. As I remarked, times are changing and many conditions of life are chang- ing. The standard of wealth is creep- ing higher and higher. Luxurious modern inventions have become com- monplace in the lives of pretty nearly everybody. Having them at home they demand them when they are away from home, if they are paying good money for the privilege of sojourning at a hotel. If folks are going out September 28, 1927 MORTON HOTEL Grand Rapids’ Newest Hotel 400 Rooms -i- 400 Baths RATES $2.50 and up per day. “A MAN IS KNOWN BY THE COMPANY HE KEEPS” That is why LEADERS of Businesa and Society make their head- quarters at the PANTLIND HOTEL “An entire city block of Hospitality” GRAND RAPIDS, MICH. Rooms $2.25 and up. Cafeteria -i- Sandwich Shop Warm Friend Tavern Holland, Mich. 140 comfortable and clean rooms. Popular Dutch Grill with reasonable prices. Always a room for the Com- mercial traveler. E. L. LELAND, Mgr. Facing Grand the be heart of Detroit. Gireeare rnomie. 82. -50and up. B. James, Manager. DETROIT, MICH. HOTEL. IULLER Circus Park, 800 “We are always mindful of our responsibility to the pub- lic and are in full apprecia- tion of the esteem its generous patronage implies.” HOTEL ROWE Grand Rapids, Michigan. ERNEST W. NEIR, Manager. HOTEL KERNS LARGEST HOTEL IN LANSING 300 Rooms With or Without Bath Popular Priced Cafeteria in Con- nection. Rates $1.56 up. E. S. RICHARDSON, Proprietor WESTERN HOTEL BIG RAPIDS, MICH. Hot and cold running water in all rooms. Several rooms with bath. All rooms well heated and well venti- lated. A‘good place to stop. Amer- ican plan. Rates reasonable. WILL F. JENKINS, Manager NEW BURDICK KALAMAZOO, MICHIGAN In the Very Heart of the City Fireproof Construction The only All New Hotel in the city. Representing a $1,000,000 Investment. 250 Rooms—150 Rooms with Private Bath. Wuropean $1.50 and up per Day. RESTAURANT AND GRILL— cafeteria, Quick Service, Popular Prices. Entire Seventh Floor Devoted to Especially Equipped Sample Rooms TER J. HODGES, Pres. and Gen. Mgr. HOTEL OLDS LANSING 800 Rooms 300 Baths Absolutely Fireproof Moderate Rates Under the Direction of the Continental-Leland Corp. Gerorce L. Crocker, Manager. Wolverine Hotel BOYNE CITY, MICHIGAN Fire Proof—60 rooms. THE LEAD- ING COMMERCIAL AND RESORT HOTEL. American Plan, $4.00 and up; European Plan, $1.50 and up. Open the year around. CUSHMAN HOTEL PETOSKEY, MICHIGAN The best is none too good for a tired Commercial Traveler. Try the CUSHMAN on your next trip and you will feel right at home. Columbia Hotel KALAMAZOO Good Place To Tie To Four Flags Hotel Niles, Michigan 80 Rooms—50 Baths 30 Rooms with Private Toilets N. P. MOWATT, Mgr. ae Occidental Hotel FIRE PROOF CENTRALLY LOCATED Rates $1.50 and up EDWART R. SWETT, Mgr. Muskegon ote Michigar HOTEL GARY GARY, IND. Holden operated 400 Rooms from $2. Everythin modern. One of the best hotels in Indiana. Stop over night with us en route to Chicago. You will like it. C. L. HOLDEN, Mgr. a i ¢ - f WRHE s z ee is — Vv de September 28, 1927 camping they are looking for a crude sort of existence and going out for that particular type of enjoyment, they are willing to “take it straight,” but they do not care to have it served up i> that style unless they really are “roughing it.” But a great many of the resort oper- ators seem to think that the main de- sire of the resort class is something crude and at once proceed to hand them rough treatment. On the other hand when this class of patrons visit a hotel and pay hotel prices, they are not keen: for crudity. I might qualify this statement some- what in speaking of the matter of fare, but even if this is of the simpler variety it must be palatable and en- ticing. If the patron requires alfalfa, he will naturally turn to a livery stable. He expects that his plain food shall be wholesome. He wants his vege- tables, especially, fresh from the gar- den and don’t ever think he does not recognize this quality when he tastes of it. You cannot successfully sell plain meals simply on account of their being plain. When the guest requires bread and milk, he does not desire skimmed milk. He may be_ well brought up and “waive protests,’ but that is never an indication that he is altogether happy. Give him, if possible, something even better than he gets at home and don’t “step on the gas” when you are mak- ing your charge for service. Encour- age him to praise your service. Owosso is to finally get the new ho- tel for which she has long been ag- itating. It will be a community proposition and is to be erected on the site of the present National Hotel. The local chamber of commerce has charge of the preliminary arrangements. The site is 88 x 112 feet, the building will be six stories and basement, contain- ing 100 rooms. all having either tub bath or toilet only. The basement will contain beside the power plant, a barber shop and other facilities, while the first floor will care for the office, coffee shop, grill rooms and seven stores for rental. Above is to be a banquet room, parlors, lounge, writ- ing rooms, sample rooms, etc. The cost of the structure is estimated at $425,000. The B. Kk. Gibson Co., Chi- cago, has made the plans for the struc- ture, which will be a handsome fire- proof building. ' The Holden Operating Co., of which C. G. and C. L. Holden, are the head, will conduct the new hotel which has not, so far, been named. The are now. operating the Hotel Gary, at Gary, Indiana, and are build- ing the Hotel Teeling, at Harvey, Il, the Holden Hotel, at Ft. Wayne; and the Mills-Holden Hotel, at Richmond, Ind. It is my. personal opinion that Owosso is ripe for a new hotel, es- pecially with the old National elim- inated, for the city has grown tremend- ously during the past decade. Also the shortage of hotels in Flint has created. a demand for accommodations in neighboring cities, Owosso being the most available of any of them. The Wildermuth will continue to enjoy a good patronage, no matter how many new enterprises are started, especially if its owners will rehabilitate it at an early day. Every now and again one notes in the newspapers accounts of hotel man- agers and proprietors being sued by patrons for forcible ejection due 10 misbehavior on the part of the guest. Naturally when the case is brought into court it is contended by the eject- ed party that the ejection was wholly without cause, that the manner in which it was carried out constituted assault and battery, if not attempted murder, and that the objectee was as inocent as a new born babe of any in- tention to do harm. This being the case and juries being what they are, especially under the spell of a legal MICHIGAN TRADESMAN light who can make his under lip tremble with emotion and briny tears flow from his eyes at just the right moment, it is always well for the hotel man to be more than sure that he is right when he goes ahead and lets the erring patron have a small part of what is coming to him. There are times when a degree of patience which would have made Job blush with shame is required of the hotel man, but it is often worth while to exercise it with the reflection that it is “all in the game.’ What looks to the hotel man like a gentle removal from the premises may appear to the patron, and later on to the jury, like the attacks of hungry cannibals upon a helpless missionary. It is reported that the various trav- eling men’s associations will make an- other attempt this coming winter to arrange for a mileage book. There 1s very little hope of their accomplishing anything along these lines. They came as close to it two years ago as they ever will, or at least, until the Inter- state Commerce Commission experi- ences a radical change of heart. By the time every traveling man has a conveyance of his own to carry him where he wants to go, some belated transportation man will stumble upon the conclusion that he ought to have a mileage book. E. N. Manning, at his Valley Inn, Newaygo, certainly gives his patrons something to talk about, and it is of a character which makes exceptionally good advertising. A Sunday dinner which he served the other day for $1.25 was wonderfully well prepared and served and his dining room satisfac- torily patronized. This was what he offered: Fresh Vegetable Soup Celery Hearts Radishes Olives toast Spring Chicken, Stuffed Chicken Friccasee, with Biscuits Baked Duckling, Onion Dressing Roast Sugar Cured Ham, Sage Dressing, Jelly Prime Roast Beef, Pan Gravy Mashed and Steamed Potatoes Ivergreen Corn on Cob Combination Salad, Waldorf Dressing Apple Pie, a la Mode Cherry Pie Ice Cream and Cake Bevereges Parker House Rolls Tea Biscuits There are still a few of the old-time kickers to be found among the vast arniv of traveling men, but they are so scarce they really add a little zest to the humdrum small talk we always hear in hotel lobbies, with the hotel as 2) text: a veryone knows the individual I am talking about here. He carries a Wood’s Guide and criticizes the hotels with the alphabetical arrangement of the various towns and cities and be- gins at the head of the list. Believing him, the various hotels are plague spots. I don’t understand how they prevent raids from the health authori- ties or how their landlords keep out of jail. Fortunately, however, I know a lot of these people he is setting out, and I am slow to believe that they have retrograded so rapidly, most of them since my last personal visit. But I took occasion to cross exam- ine the fellow and this reassured me somewhat. One of these “high jack- ers” for example, permitted him to miss an early morning train. Either the call boy was just an ordinary hu- man or else if he was called, he re- sumed his slumbers, and the landlord neglected to call out the hook-and- ladder outfit to save him from his own shortcomings. He admitted the hotel had good meals; that their beds were pretty fair, but the hotel man had failed to bring back the train. Sometimes I have almost felt that perhaps the hotel man had an oc- casional just grievance against certain commercial men as a_ turn-around. While many of them do a lot of things thoughtlessly, but which are of a cer- tainty grievous, the hotel man looks pleasant and for that reason they think he enjoys it. Just about as much, I should say, as he does when the tax collector makes his round-up. The traveling man is not regarded as a criminal when he polishes his shoes with a towel or leaves a living cigarette butt on the edge of the wal- nut dresser, but, of course, occasional- ly one of his employes has a hiatus in his thinking program, in which case he ought to get the hook. Frank S. Verbeck. —— > ee Items From the Cloverland of Michi- gan. Sault Ste. Marie, Sept. 27—Now that the tourist season is over, we are adjusting ourselves for the good old winter time, when acca. hiking, skating and winter sports will be en- joyed. We can look back to one of the best summers we have had here in many years. B. Campbell, who for several years has been conducting a grocery store on West Spruce street, has sold the stock to Henry Shields, who will conduct the ‘business as_ heretofore, leaving his brother, George, to carry on the business in the East Spruce street store, which will be continued on the cash and carry plan. A ripe old age is nothing to brag about. Just consider the egg. The grocery store and gas station of W. Oberlie, near Strongs, was de- stroyed by fire last Monday night. The village fire brigade proved futile. Mr. Oberlie has made no announcement as to his rebuilding as yet. The location on the Roosevelt highway was a good one and the store always did a good business. The postoffice at Rudyard had been moved to the corner of Main and Elliot streets. The following may be adopted as a regular series of reports regarding Stunt fliers: ‘Overland,’ “Overseas,” | Overdue.” The Dempsey-Tunney fight was en- joyed by all of our radio fans. It was a fine radio night here, but some of our local sports who had $40 seats at the ringside were shy $500 because they picked Dempsey as a sure winner. Fred Shaw, of the Gamble-Robin- son & Shaw Co., produce merchants, left last week for Grand Rapids and other cities on business. He expects to be away one week. Tumble Inn is a new service station opened on the Roosevelt highway, thirty miles West of the Soo. John and Carl Clarke are the proprietocvs. They sell groceries, cigars, candies, soft drinks and lunches, in addition to gas and auto supplies. They have a ladies’ rest room and tourist informa- tion. Barney Lavatle has moved his cery stock from his former location on 3ingham avenue to 309 West Port- age street. The new locatios is much better and will put him ir line for the tourist business during the summer. His stock now consists of shelf gro- gro- ceries, confectionery, cigars, tobacco and soft drinks. ——_>+ + Value of Group Meetings With Retailers, Saginaw, Sept. 27—There has never been the opportunity that exists now for the wholesale grocer to establish a friendly feeling with his customer. More retail merchants now than ever before realize that the day has gone when they can play a lone hand suc- cessfully. The writer has attended several retailers’ meetings recently, and without exception they have expressed a kindly feeling toward the jobber when they began to feel that the job- ber was taking a real interest in their problems. The retailers, as a whole, were never as receptive to a constructive program as they are now, and the jobber who does not take cognizance of that fact will find his customers looking around for some kind of a panacea for their ills. Group meetings between the whole- 25 and retailer is a very constructive move, when you have something definite to interest them in, and our home-owned store plan is a golden op- portunity to establish a feeling of mu- saler tuality that will be reflected for the benefit of both. It is our judgment that this cam- paign is not a flash; that it will not die out within a few weeks. It is funda- mentally sound, and, because it is, this association will be keenly interested in it a year from now. The only criticism we have received to date is that this work should have ae start- ed long ago. P. T. Green, Sac Mich. Wholesale fae Ass'n. The man who talks most about com- petition is usually the man who is neglecting what he can do most effi- ciently in order to buck what another man can do better. —_—--—-~> +. It won't do to let prize fighters stall. After a while they might charge cus- tomers to watch them match for the title. Est. 1912 15 YEARS OF SERVICE QUAKER RESTAURANT THE HOME OF PURE FOOD 318 Monroe Ave. Grand Rapids Michigan HOTEL BROWNING 150 Fireproof Rooms GRAND RAPIDS, Cor. Sheldon & Oakes Facing Union Depot; Three Blocks Away. HOTELS Our specialty is hotel linens, towels, blankets spreads and textile supplies. Enquiries solicited—We can save money for you. HOTEL LINEN & TOWEL CO. 335 Jefferson Ave., East DETROIT, MICH. Rockford Hotel HARRY J. KELLOGG, Mgr. Sunday Chicken Dinners Rooms $1.00 to $1.50 ROCKFORD MICHIGAN CODY HOTEL | GRAND RAPIDS RATES—$1.50 up without bath. $2.50 up with bath. CAFETERIA IN CONNECTION DRUGS Michigan Board of Pharmacy. President—James E. Way, Jackson. Vice-President—J. C. Dykema, Grand Rapids. Director—H. H. Hoffman, Lansing. Michigan State Pharmaceutical Association. President—J. Howard Hurd, Flint. Vice-President—J. M. Ciechanowski, Detroit. Secretary—R. Treasurer—L. Rapids. A. Turrell, Croswell. he Middleton, Grand Legislative Matters Discussed at Port Huron Convention. President Houser: I want to offer an apology to you, Mr. Look, for so get started I am going to call on you for For fear some one might few being here, but in order to your report. not know, Mr. Look is chairman of our Legislative Committee. Mr. Look: - te z 4 - : 2 ie) # 4 ‘ 4 > ‘ a x, 5 2 E « @ ‘- : a @ a 3 « ‘> 8 a ° ¢ e & ' ae bon > 4 ~ ‘ ; ¢ ba. > ; . 4 « \ - 4 33 3 ‘ i + 3 1 ad ' 4 2 September 28, 1927 MICHIGAN TRADESMAN 27 J Mr. Hoffman: What source, without it works and they know you don't WHOLESALE DRUG PRICE CURRENT mentioning any names? stand together and they snap their : per Mr. Look: From the large manu- fingers at what any one individual will Prices quoted are nominal, based on market the day of issue. facturers of denatured alcohol. say. Is there anyone whose entire Acids Cotton Seed _... 1 35@150 Belladonna -_-. @1 44 Mr. Hoffman: Was there any op-_ interest is in the drug trade who could Borie (Powd.) .. 12%@ 20 a — -- ‘ ee S oe aoe = = position from manufacturers of phar- combine the policy and bring before po caren =o = > z Eucalyptus .... 1 25@1 60 Buchu --__~-.... @2 16 icals? hei i he tl ht that if the oa oe 53 @ 70 Hemlock, pure... 2 00@2 25 Cantharadies -._ @2 62 maceuticals: their attention the though at 1 ’ es En an a Juniper ‘Berries 4 60@4 75 Capsicum _.- @2 28 Mr. Look: Yes, there was some. drug trade is the proper line of dis- Nitrig _. 7777777 9 @ 15 fomiyer Wad = : ot < ——., poe a _ : : : _ . ......... .... .'._ Aa.” rd, e en --- President: I can only reiterate what tribution, then they should protect the oe Binh = Tard No i 18686 Gichicun @1 80 I said in my annual address with ref- drug trade in the distribution of their ‘Tartaric _._-_... 50 @ 60 paueeeee 7 6 So - or mR = a erence to the activities and loyalty of goods? One day I talked to a manu- - Lemon Ee 2 — . Gansian oo = a : : * ie mmonia inseed, raw, f 1 uae 5. men like Mr. Look. It certainly is facturer of considerable means, a man Water, 26 deg... 06 @ 16 Linseed, boiled, bbl @ 8? Guainc, Ammon. @3 04 regrettable that that committee, under standing rather high in the proprietary Water, 18 deg... 040 13 Linseed, bid, less 94@1 07 Iodine ----.-.--- @1 25 ’s i i iati i i Water, 14 deg... 04%@ 11 Linseed, raw, less 91@1 04 Iodine, Colorless_ @1 50 Mr. Look’s able chairmanship, should association counsel. I said to him, ean taa 207° 25 Mustard, artifil. oz. @ 35 Iron, Clo. -..--.-- @1 56 have this small group of men here to “Have you no pride in your business? Chloride (Gran. 09 @ 20 ee iia = aaa ee © = listen to such a splendid paper. I don’t You say you are making a medicine “. Olive. a wea Wena g1 80 i ienti ’t vy alsams yellow -...-_.. 2 85@3 25 Opium ---------. know how to apologize to you, Mr. scientifically prepared. Wouldn’t ale tke gies Of Sak Opium, Camp... @1 44 Look. rather sell it through a drug store! Fir (Canada) _. 2 75@3 00 aA 2 a5@8 25 Opium, ,Deodorz’a as 40 Mr. Bogart: Isn’t Mr. Look ahead His answer was, “The courts have de- oe nas - Come ce 5 = 50 Rhubarb -------- of his time a little in making his re- cided it is merchandise.” If that is Tolu -..--...... 00@2 25 Origanum, com’! <= 2 : mnyroyal .._- port? the attitude of standards I suspect we ne Daanerurt = 8,008 25 Oannte nes : si Rose, pure __ President: He was to have made the will simply go along and take what Gu. (ordinary). 25@ 30 lceuace wiles 125@1 60 Lead, red dry -_ 13%@14% report yesterday. Mr. Bogart: Mr. Look said some- thing very significant after I came in; that was, it was demonstrated to him that the Proprietary Association were not going to be interested in the retail drug trade except as an outlet for their goods. That is something they have been forced to think about a great deal. Is there any programme which retail druggists may intelligently take up and have the support of all classes of retail druggists, both city and county, that would impress upon those men the desirability of selling goods which they class as remedies through the drug stores? Now I think it is perfect- ly clear they haven’t any consciousness of their need to do anything and I think it is perfectly clear that if they thought they were losing the good will of the drug trade they would be very greatly disturbed, but I think they have discovered that public opinion is the opinion of a mob always and if they know mob psychology they know how we get, but I think it is a very large question. I think Mr. Reimenschneider will tell you over in their part of the country in Chicago they are pretty ser- iously thinking of this thing and get- ting together on it to try and drive home to.the manufacturers the need of fair dealing with the drug store, if they want the drug store at all, so I just throw that in and I will ask the stenographer to throw it out. Mr. Bogart, I concur in your opinion. It is a matter of vital concern. Of course, we all have our own opinion as to ways and means, of how you are going to control a sit- uation of that kind with reference to the boycott. Would it be well for this convention to pass a resolution and to send it to this Proprietary Medicine Association? Mr. Bogart: That would have to be drawn pretty wisely. I thought may- be Mr. Look would have some idea. Mr. Look: I could say I have never (Continued on page 31) President: NEW HOLIDAY GOODS AND STAPLE SUNDRIES For the Coming Season NOW ON DISPLAY AT GRAND RAPIDS in Our Own Building You will find the most carefully selected line of merchandise for the Holiday Season suitable for the Drug Trade ever shown in Michigan. showing this year. Manistee We could not begin to tell you about this wonderful line in this small space. But if you will visit our Sample Room on the-second floor of our building we believe you will be the one to be surprised at the line we are Hazeltine & Perkins Drug Company MICHIGAN Grand Rapids Cassia (Saigon).. 60 60 Sassafras (pw. 60c) @ 60 Soap Cut (powd.) $OG@ oo. 2 30 Berries Cubeb ........... @i @& Rishe oo @ 23 Juniper -......... N@ 20 Prickly Ash _..— @ 1% Extracts Licorice -_.... ---- 60@ 65 Licorice, powd. -.. 60@ 70 Flowers Arnica @ Chamomile (Ged.) @ 60 Chamomile Rom... @ 50 Gums Acacia, Ist _.____ 50@ 655 Acacia, 2nd -... 45@ 60 Acacia, Sorts ... 20@ 25 Acacia, Powdered 35@ 40 Aloes (Barb Pow) 25@ 35 Aloes (Cape Pow) 25@ 35 Aloes (Soc. Pow.) oe 70 Asafoetida ____-_ 50 60 OW 75@1 00 Camphor .._____ 85@ 90 Guaige 2. @ 80 Guaiac, pow’d _. @ 90 FOING. co @1 10 Kino, powdered_-_ @1 20 MEvPrh oo @ 60 Myrrh, powdered @ 65 Opium, powd. 19 65@19 92 Opium, gran. 19 65@19 92 Sheligae 2... 6 80 Sheliae ___..___ 75@ oa Tragacanth, pow @1 Tragacanth pine, 15@32 33 Turpentine -...-. @ Insecticides Arsenic 08@ Blue Vitriol, bbl. @ Oo Blue Vitriol, less 08@ 15 Bordea. Mix Dry 13@ 22 Hellebore, White powdered ...... 18@ 30 Insect Powder .. 35@ 45 Lead Arsenate Po. 144% @26 Lime and Sulphur Dey @ 2 Paris Green _... 22@ 32 Leaves Buen - 22 @1 00 Buchu, powdered @1 10 Sage, Bulk __-... = 30 Sage, % loose .. 40 Sage, powdered... @ 32 Senna, Alex. .... 50@ 175 Senna, Tinn. pow. 30 35 Uva Ural 20 35 Olls Almonds, Bitter, true __........ 7 50@7 76 Almonds, Bitter, artificial __.... 3 00@3 35 Almonds, Sweet, tHe 2. 1 60@1 80 Almonds, Swee imitation -—... 1 36 Amber, crude .. 1 25@1 60 Amber, rectified 1 50@1 75 Ayese oo 1 40@1 60 Bergamont --.. 9 50@9 75 Cajeput - - 1 60@1 75 Cassia ... -. 3 50@8 75 Castor ..... 1 45@1 70 Cedar Leaf -... 2 00@2 25 Citronella -...... 1 25@1 60 Cloves .. 2 50@2 76 Cocoanut ~~... 25@ 35 Cod Liver -.-.-.. 2 00@2 50 Croton 2320s. 2 00@2 25 Sandelwood, E. Fo 10 50@10 75 Sassafras, true 1 75@2 00 Sassafras, arti’) 75@1 00 Spearmint -...-. 8 00@8 25 Sperm ......... 1 50@1 75 any —........- 9 00@9 25 Tae USP ...... 65@ 75 Turpentine, bbl. -. @ 60 Turpentine, less 67@ 80 Wintergreen, leat ..... 00@6 25 Wintergreen, _—o biveH 2. 2. 3 00@3 26 Wintergreen, art 75@1 00 Worm Seed .-_. 6 00@6 26 Wormwood -. 10 00@10 25 Potassium Bicarbonate -.-- 35 40 Bichromate -_--- 15 25 Bromide —.......- 9@ 85 Bromide —.....__ 54@ 71 Chlorate, gran’d 23@ 30 Chlorate, powd. or Stal =. 16@ 25 Cyaniee 30@ 90 fodide — 2 4 36@4 65 Permanganate -._ 20@ 30 Prussiate, yellow 40@ 50 Prussiate, red — @ 70 Sulphate —...__ 35@ 40 Roots Alkanet _ 30@ 35 Blood, powdered. 35@ 40 Calamns ... 35@ 75 Elecampane, pwd. 25@ 30 Gentian, powd... 20@ 30 Ginger, African, powdered -_.._- 30@ 35 Ginger, Jamaica. 60@ 65 Ginger, Jamaica, powdered -..... 5@ 60 Goldenseal, pow. @8 00 Ipecac, powd. —-- @6 00 Ejeorica —_...._._.. 35 40 Licorice, powd.-. 20 30 Orris, powdered. 30@ 40 Poke, powdered “< 40 Rhubarb, powd... 1 00 Rosinwood, powd. @ 40 Sarsaparilla, Hond. ground ..__.... 90 Sarsaparilla Mexican, Glycerine ...... oo a 52 SOUHM 2.2... 40 Squills, powdered 700 80 Tumeric, powd... 20@ 26 Valerian, powd..-. @1 00 Seeda Anigg ..... @ 365 Anise, powdered 35@ 40 Bird te ......... 13@ 17 Canary ....._.. w@ 16 Caraway, Po. .30 25@ 30 Cardamon ...... 76@4 00 Coriander pow. .30 20@ 365 1) eee 5@ 20 Fennell _....... 25@ 40 Bisset i...) 1@ 16 Flax, ground __- aun 1@ 16 Foenugreek, pwd. 15@ 265 Hamp .......... io 8@ 15 Lobelia, powd. .. @1 60 Mustard, yellow 17@ 25 Mustard, biack.. = 25 Poppy ..-------- 30 Quince .............. 1 2591 50 Rape ........... 15@ 20 Sabadilia ae 60@ 70 Sunflower -----. 11%@ 15 Worm, American 30@ 40 Worm, Levant ~ 6 25@5 40 Tinctures Aconite —_........ @1 80 Aloes -.-- s @1 56 Ante 22 @1 44 Asafoetida [2 @2 28 Lead, white dry 13% @14% Lead, white oil__ 13% @14% Ochre, yellow bbl. @ 2% Ochre, yellow less 3@ 6 Red Venet’n Am. ~~ 7 Red Venet’n Eng. 4@ 8 Putty 2.2... 5@ 8 Whiting, bbl. _— @ % White ......... 5%4@ JV’ L. H. P. Prep... 2 90@3 0° Rogers Prep. .. 2 90@3 6 Miscellaneous Acetanalid -_... 67@ 75 A oo 0s@ 12 Alum. powd. and ground ....__..... o9@ 15 Bismuth, Subni- trate 2 83@3 038 Borax xtal or powdered .... bse 15 Cantharades, po, 1 5u@2 00 Calomel _..... 2 70@2 91 Capsicum, pow’d 35@ 40 Carming ._._..__ 7 00@7 50 Cassia Buds _... 35@ 40 Cloves 50@ 55 Chalk Prepared. 14@ 16 Chloroform -... 53@ 60 Chioral Hydrate 1 20@1 50 Cocaine __........ 12 10@12 80 Cocoa Butter .... 70@ 90 Corks, list, 40-10% Copperas _...- 2% 10 Copperas, Powd. 4 10 Corrosive Sublm 2 21@2 42 less. Cream Tartar .. 35@ 45 Cuttle bone ..... 40 50 Dextrine ......... 6 15 Dover’s Powder 4 00@4 50 Emery, All Nos. 10@ 15 Emery, Powdered @ 16 Epsom Salts, bbls. @ 3% Epsom Salts, less ie 10 Ergot, powdered .. 50 Flake, White .. 16 20 Formaldehyde, lb. 1244@30 Gelatine J.2-2 Le 80@ 90 Glassware, less 55%. Glassware, full case 60%. Glauber Salts, bbl. @02% Glauber Salts less 04 10 Glue, Brown ... 21 30 Glue, Brown Grd 16 20 Glue, Whte -... 27% 35 Glue, white grd. 25 35 Glycerine —_... 30@ 50 Fine 22 5@ 95 lodine ............. 6 45@7 00 Iodoform ..... - 8 00@8 30 Lead Acetate _. 20@ 30 Mace 2.0 @1 60 Mace, powdered. . Menthol .......... Morphine ... 11 sh #3 Nux Vomica .... Nux Vomica, pow. 15@ 2 Pepper, black, pow 45@ 55 Pepper, White, pw. 65@ 175 Pitch, Burgudry 20 25 Quassia, CU 16 Quinine, 6 oz. cans 59 Rochelle Salts —. = 40 Sacharine -..... 7s ¢? 76 Salt Peter ......... 22 Seidlitz Mixture. Soap, green -... Soap mott cast. _.. @ 25 Soap, white castile ee @16 00 Soap, white castile less, per bar .. 1 60 Soda Ash ...-.- 10 Soda Bicarbonate 3% 10 Soda, Sal 2 Spirits Camphor @1 20 Sulphur, roll .... 34@ 10 Sulphur, Subi. -. ‘4e 10 Tamarinds __.... 20@ 25 Tartar Emetic .. 70@ 15 Turpentine, Ven. 50@ 75 Vanilla Ex. pure 1 60@2 00 Vanilla Ex. pure 2 25@2 60 Zine Sulphate _. 06@ 11 apie 7 MICHIGAN TRADESMAN GROCERY PRICE CURRENT These quotations are carefully corrected weekly, within six hours of mail- ing and are intended to be correct at time of going to press. Prices, however, are liable to change at any time, and country mercharts will have their orders filled at market prices at date of purchase. ADVANCED Beef Pork Lard Smoked Meats Cheese Currants DECLINED AMMONIA Arctic, 10 oz., 3 dz. cs. 3 75 Arctic, 16 oz., 2 dz. cs. 4 00 Arctic, 32 oz., 1 dz. es. 3 00 Quaker, 36, 12 oz. case 3 85 10 Ib, pails, per doz. 8 50 15 lb. pails, per doz. 11 95 25 lb. pails, per doz. 19.15 BAKING POWDERS Arctic, 7 oz. tumbler 1 35 Queen Flake, 16 oz., dz 2 25 Royal, i8c, dor. _.._s_- $5 Royal, 6 oz., do. .._. 2 70 Royal, 12 oz., doz. __ 5 20 Boyes, 6 ib. WW 31 20 Rocket, 16 oz., doz... 1 25 K. C. Brand Per case ibe sime, 4 doz. _... 3B 7D 15e size, 4 doz. _._... 5 50 20c size, 4 doz. ___... 7 20 25e size, 4 doz. ____.. 9 30 boc sive, 2 dom 8 80 66c size, 1 doz. _..___ 8 85 10 Ib. size, % doz. __-_ 6 75 Freight prepaid to jobbing point on case goods. Terms: 30 days net or 2% cash discount if remittance reaches us within 10 days from date of invoice. Drop shipments from factory. BEECH-NUT BRANDS. BLUING The Original Condensed Ma iii 2 oz., 4 dz. cs. 3 00 yal 3 on. 3 dz. cs. 3 76 BREAKFAST FOODS Kellogg’s Brands. Corn Flakes, No. 136 2 86 Corn Flakes, No. 124 2 85 Corn Flakes, No. Pep, No. 224 Pep, No. 202 Krumbles, No. 424 ... 2 Bran Flakes, No. 624 2 25 Bran Flakes, No. 602 1 Post’s Brands. Grape-Nuts, 24s __.-. Grape-Nuts, 100s --.- Instant Postum, No. 8 Instant Postum, No. 9 Instant Postum, No. 10 Postum Cereal, No. 0 Postum Cereal, -—* i Post Toasties, 26s ) a Post Toasties, ss 85 Post’s Bran, 24s _... 2 70 BROOMS Jewel, dor. 25 Standard Parlor, 23 Ib. 8 25 Fancy Parlor, 23 Ib.__ 9 25 Ex. Fancy Parlor 25 ib. 9 75 Ex. Fcy. Parlor 26 ib. 10 00 oe 1 75 Whisk. me. Fs 2 76 BRUSHES Scrub Solid Back, 8 in. __.. 1 50 Solid Back, 1 in. _... 1 75 Pointed Ends -.-_.. -- 1 26 reso NR a ON NN A RT LE Stove Shater ooo 1 80 No. 60 2 00 Pacmess 22 2 60 Shoe No, £9 2 2 25 Na 28 3 00 BUTTER COLOR Dandelion ____.. — 2 85 CANDLES Electric Light, 40 Ibs. 12.1 Plumber, 40 Ibs. -_-.. 12.8 raracine, 6s 4% Paraffine, ees 144% Wires 40 Tudor, 6s, per box _. 30 CANNED FRUIT Apples, 3 lb. Standard 1 50 Apples, No. 10 -. 4 50@65 76 Apple Sauce, No. 10 8 00 Apricots, No. 1 1 75@2 00 Apricots, No. 2 ~..-- 3 00 Apricots, No. 2% 3 i0@3 90 Apricots, No. 10 8 50@11 00 Blackberries, No. 10 8 50 Blueber’s, No. 2 2 00@2 75 Blue berries, No. 10_. 14 00 Cherries, No. 2 2. 6 Cherries, No. 2% --- 4 25 Cherries, No, 10 -.. 14 00 Loganberries, No. 2 _. 3 00 Loganberries, No. 10 10 60 Peaches, No. 1 1 50@2 10 Peaches, No. 1, sliced 1 = Peaches, No. 2 a Peaches, No. 2% Mich 2 i Peaches, 2% Cal. 3 00@3 25 Peaches, 10, Mich. - 8 50 Pineapple, 1 sl. 1 76 Pineapple, 2 sli. P’apple, 2 br. sl. P’apple, 2%, all. P’apple, 2, cru. Pineapple, 10 cru. -. Pears, No. 2 _......- Pears, No. 2 Plums, No. 2 Plums, No. 2 Raspberries, No. 2 blk 8 25 Raspb’s, Red, No. 10 13 60 Raspb’s Black, Ne. 38 12 60 Rhubarb, No. 10 4 75@5 50 Strawberries, No. 10 12 60 CANNED FISH Clam Ch'der, 10% oz. Clam Ch., No. 3 Clams, Steamed, No. 1 Clams, Minced, No. 1 Finnan Haddie, 10 oz. Clam Bouillon, 7 oz. Chicken Haddie, No. 1 Fish Flakes, small .. Cod Fish Cake, 10 oz. Cove Oysters, 5 oz. . Lobster, No. %, Star Shrimp, 1, wet Sard’s, % Oil, Key -. Sardines, % Oil, k’less Sardines, % Smoked Salmon, Warrens, %s Salmon, Red Alaska Salmon, Med. Alaska Salmon, Pink Alaska Sardines, Im. \%, ea. —— Sardines, Im., %, ea. Sardines, Cal. 1 65@1 e0 Tuna, %, Albocore .- Tuna, 8s, Curtis, doz. Tuna, %s, Curtis, doz. Tuna, 1s, Curtis, doz. 7 CANNED MEAT Bacon, Med. Beechnut 3 Bacon, Lge. Beechnut 6 40 Beef, No. 1, Corned __ 3 Beef, No. 1, Roast _... 3 10 Beef, No. 214, Qua. sli. 1 35 Beef, 3% oz. Qua. sli. 2 00 Beef, 4 oz., Qua. sli. 2 25 Beef, No. 1, B’nut, sli. 4 50 Beefsteak & Onions, s 3 45 a = 24 woe BO 4 4 bt BO AD CO GO BO Od ps @ ® 69 O39 -2 C1 63 DOO OOO SaRRaSSaoon be ne a 6 10 3 50 00 Chili Con Ca., 1s 1 35@1 45 Deviled Ham, %s __. 2 20 Deviled Ham, %s - - 3 60 Hamburg Steak & Onigug, Bo ft 3 16 Potted Beef, 4 oz. -.. 1 10 Potted Meat, % Libby 52% Potted Meat, % Libby 92% Potted Meat, % Qua. 90 Potted Ham, Gen. % 1 85 Vienna Saus., No. % 1 45 Vienna Sausage, Qua. 95 Veal Loaf, Medium -_ 2 66 Baked Beans Campbells, le free 6 _. 1 - Quaker, 13 oz . Fremont, No. 2 1 10 Snider, No. Ces a pnider, No. 2 —- - Van Camp, small _... 865 Van Camp, Med. -... 1 15 CANNED VEGETABLES. Asparagus. No. 1, Green tips .. 3 75 No. 244, Large Green 4 60 Ww. Beans, cut 2 1 45@1 75 W. Beans, 10... 7 Green Beans, 2s 1 45@2 26 Green Beans, 10s _. @7 5@ L. Beans, 2 gr. 1 35@2 66 Lima Beans, 2s,Soaked 1 15 Red kid, No. 1 26 Beets, No. 2, wh. 1 75@2 40 Beets, —_ 2, cut 1 10@1 36 Beets, No. 3, cut .._._ 1 60 Corn, 2, ston. _. 1 19 Corn, Ex. stan. No. 2 1 36 Corn, No, 2, Fan. 1 80@2 36 Corn, No. 10 _. 8 00@10 75 Hominy, No .3 1 00@1 15 Okra, No. 2, whole __ 2 00 Okra, No. 2, cut ~. 1 66 Dehydrated Veg. Soup 90 Dehydrated Potatoes, lb. 45 Mushrooms, Hotels -. 35 Mushrooms, Choice, 8 oz. 40 Mushrooms, Sur Etra_ 60 Peas, No. 2, E. J. ..-. 1 65 Peas, No. 2, Sift, J. Peas, No. 2, Ex. Sift. gS J. 2 26 Peas, Ex. Fine, French 26 Pumpkin, No. 3 1 86@1 680 Pumpkin, No. 10 4 00@4 75 Pimentos, %, each 12@1¢ Pimentoes, %, each _ 27 Sw’t Potatoes, No. 2% 2 25 Sauerkraut, No.3 1 36@1 50 Succotash, No. 2 1 65@2 60 Succotash, No. 2, glass 2 4 Spinach, No. tas Spnach, No. 2.. 1 60@1 30 Spinach, No. 3-. 2 25@2 60 Spinach, No. 10. 6 50@7 00 Tomatoes, No. 2 1 20@1 a 60 Tomatoes, No. 3, 1 96@32 Tomatoes, No. 10... @8 CATSUP, Bunt, smatl 1 90 Lily of Valley, 14 oz... 2 60 Lily of Valley, 4% pint 1 75 Paramount, 24, 8s -_-. 1 40 Paramount, 24, 16s -. 2 35 Paramount, Cal. nhs ” Sniders, 8 oz. Sniders, 16 oz. Quaker, 8 oz. Quaker, 10 oz. Quaker, 14 oz. te Quaker, Gallon Glass 13 00 Quaker, Gallon Tin _. 9 00 CHILI SAUCE Snider, 16 oz. ........ 3 30 Snider, 8 oz. —... Lilly Valley, 8 oz. res 2 25 Lilly Valley. 14 oz. .. 3 25 OYSTER COCKTAIL. Sniders, 16 oz. ...... -- 3 30 Sniders, 8 oz. os CHEESE. Roquetort ra Kraft, small items Kraft, American Chili, small tins . Pimento, small tins Roquefort, sm. tins Camembert, sm. tins Wisconsin Daisies ____ BO DD et et ee et SLB RRRRKAS Lonenirn Michigan Daisy Ee New York New 1926 __ 32 Man BAeo 2 38 Bite 28 CHEWING GUM. Adams Black Jack ___. 65 Adams Bloodberry ____ 65 Adams Dentyne ________ 65 Adams Calif. Fruit __-. 65 Adams Sen Sen _______ 65 Beeman’s Pepsin -_.... 66 Beechnut Wintergreen. 70 Beechnut Peppermint — 70 Beechnut Spearmint -.. 70 Doublemint Peppermint, Wrigleys __ 65 Spearmint, Wrgileys __ 65 smicy Prat 65 Wrigley’s P-K ....-... 65 TA es 65 SRADOITY > 65 COCOA. Droste’s Dutch, 1 Ib.__ 8 50 Droste’s Dutch, % Ib. 4 50 Droste’s Dutch, % lb. 2 35 Droste’s Dutch, 5 Ib. 60 Chocolate Apples __.. 4 50 Pastelles, No. 1 __._12 60 Pastelles, % Ib. —-_-- 6 60 Pains De Cafe _.... 3 00 Droste’s Bars, 1 doz. 2 00 Delft Pastelles Stasi 2 15 1 Ib. Rose Tin Bon Bons 2 —18 00 7 oz. Rose Tin Bon Sone 9 00 13 ez. Creme De Cara- Gus 2 13 20 12 oz. Rosaces _.....10 80 % lb. Rosaces __.- 7 80 % Ib. Pastelles __-.-- 3 40 Langues De Chats .. 4 80 CHOCOLATE. Baker, Caracas, %48 -... 37 Baker, Caracas, 4s _... 85 COCOANUT Dunham’s 15 lb. case, %s and %s 48 15 Ib. case, 8s 47 15 Ib. case, %s ----~-.- 46 CLOTHES LINE. Hemp, 50 ft. _.__ 2 00@2 25 — Cotton, not 3 50@4 00 rented, bo ft. 2... 2 25 Sash Cord ---. 3 50@4 00 ROASTERS COFFEE ROASTED 1 Ib. Package Roeal ann oo 37 McLaughlin’s Kept-Fresh Vaccum packed. Always fresh. Complete line of high-grade bulk _ coffees. W. F. McLaughlin & Co., Chicago. Maxwell House Coffee. - 1D. tie 2. >. tins 2. —. 4.38 Coffee Extracts M. Y., per 100 ______ 12 Frank’s 50 pkgs. __ 4 26 Hummel’s 60 1 Ib. 10% CONDENSED MILK Leader, 4 doz. ______ 7 00 Eagle, 4 doz. __.____ — 9 00 MILK COMPOUND Hebe, Tall, 4 doz. _. 4 50 Hebe, Baby, 8 do. __ 4 40 Carolene, Tall, 4 doz.3 80 Carolene, Baby seeciaeeies 3 50 EVAPORATED MILK Quaker, Tall, 4 doz.__ 4 80 Quaker, Baby, 8 doz. 4 70 Quaker, Gallon, % doz. 4 70 Carnation, Tall, 4 doz. 5 15 Carnation, Baby, 8 dz. 5 05 Oatman’s Dundee, Tall 5 15 Oatman’s D’dee, Baby Every Day, Tall ____ Every Day, Baby -.__ 4 90 Pet, Tan oo Pet, Baby, 8 oz. Borden's 7a .. Borden’s Baby ____-._ 5 05 Van Camp, Tall _____ 4 90 Van Camp, Baby ___ 8 75 CIGARS G. J. Johnson’s Brand G. J. Johnson Cigar, 100 2. Te 80 Worden Grocer Co. Brands Master Piece, 50 Tin. 35 00 Masterp’ce, 10, Perf..70 00 Masterp’ce, 10, Spec. 70 00 Mas’p., 2 for 25, Apollo95 00 In Betweens, 5 for 25 37 50 Canadian Club -..... 35 00 Little Tom _......... 37 60 Tom Moore Monarch 75 00 Tom Moore Panetris 65 00 T. Moore Longfellow 95 00 Webster Cadillac _._. 75 00 Webster Knickbocker 95 00 Webster Belmont.. 110 00 Webster St. Reges 145 oe Bering Apollos _... 95 Bering Palmitas —-. 115 00 Bering Delioses __-. 120 00 Bering Favorita _... 135 00 Bering Albas -_---- 150 00 CONFECTIONERY Stick Candy — StemGara 2 Pure Sugar Sticks 600s 4 30 Big Stick, 20 lb. case 20 Mixed Candy Kindergarten Leader -..--. i Oooo ao Ae French Creams _--_--.. 16 Paris Creams -.-...- ces ee Grocers oo a af Fancy Chocolates 5 lb. Boxes Bittersweets, Ass’ted 1 75 Choc Marshmallow Dp 1 70 Milk Chocolate A A 1 80 Nibble Sticks -_....__ 1 85 No. 12, Choc., Light — 1 65 Chocolate Nut Rolls — 1 86 Magnolia Choc _.-.... 1 25 Gum Drops Pails Anise 2 aa a8 Champion Gums -._.. -- 16 Challenge Gums - ... ao 26 MOVOUG 19 Superior, Boxes ___.-.. 23 Lozenges Pails A. A. Pep. Lozenges 17 A. A, Pink Lozenges 16 A. A. Choc. Lozenges 7 Motto Hearts —_-.--. Malted Milk Lozenges HH Hard Goods Pails Lemon Drops 18 O. F. Horehound dps. . 18 Anise Squares 18 Peanut Squares -.-._. a ae Horehound Tablets __-. 18 Cough Drops Bxs PURO Se ooo 1 36 Smith Bros. ---------- 1 50 Package Goods Creamery Marshmallows 4 oz. pkg., 12s, cart. 85 4 oz. pkg., 48s, case 3 40 Specialties Walnut Fudge -.-...-. 23 Pineapple Fudge —...... 22 Italian Bon Bons ..... 17 Banquet Cream Mints_ 28 Silver King M.Mallows 1 36 Bar Goods Walnut Sundae, 24, 5c 80 Neapolitan, 24, 5c -..... 80 Mich. Sugar Ca., 24, 5c 80 Pal O Mine, 24, 5c _.__ 80 Malty Milkies, 24. 5c .. 80 Bo-Ka-To-Ka, 24, 5c _. 80 COUPON BOOKS 50 Economic grade 3 60 100 Economic grade 4 60 500 Economic grade 20 00 1000 Economic grade 37 60 Where 1,000 books are ordered at a time, special- ly printed front cover is furnished without charge. CREAM OF TARTAR 6 ib. boxes 2. 38 DRIED FRUITS Apples N. Y. Fey., 50 lb. box 15% N. Y. Fey., 14 oz. pkg. 16 Apricots Evaporated, Choice .. 28 Evaporated, Fancy .. 33 ‘Evaporated, Slabs _- 26 ~ Citron 10 10. BAe oo 40 September 28, 1927 Currants Packages, 14 oz. -.-_-- 19 Greek, Bulk, Ib; = 19 Dates Dromedary, 36s --.. 6 76@ Peaches Evap. Choice -....... 31 Evap. Bx, Fancy, P. P. 30 Peel Lemon, American .... 30 Orange, American __._ 80 Raisins Seeded, bulk Thompson's s’dles blk ore? seedless, 20 Gee oo ee 1 9% 10% 13% California Prunes 90@100, 25 lb. boxes__.@07% 60@70, 25 lb. boxes_.@10% 50@60,. 25 lb. boxes..@11 40@50, 25 lb. boxes..@12 30@40, 25 lb. boxes..@15 20@30, 25 lb. boxes_.@21 FARINACEOUS GOODS Beans Med. Hand Picked -. 07% Cal. Limas 2. aon OF Brown, Swedish -..... 07 Rea Kidney ..... .. 7 07% Farina Bulle pee 100 Tbs. 22-- 08% Hominy Pearl, 100 lb. sacks — 3 60 Macaronl Mueller’s Brands 9 oz. package, per dos. 1 86 9 oz. package, per case 2 60 Bulk Goods Hibow, 20 ib. .......... @ Egg Noodle, 10 lbs. — 16 Pear! Barley annem en-ne 4 50 7 00 Chester 0 Barley Grits —..... anne 0 OC Peas Scotch, ib. ........, OEM Split, ib. yellow ..-.... @8 Split green -..2... -- 08 Sage Fast India ia Oe Taploca Pearl, 100 lb. sacks .. Minute, 8 oz., 3 doz. 4 4 Dromedary Instant .. 3 50 FLAVORING EXTRACTS —e URE FLAVORING EXTRACT Vanilla and Lemon 2% Ounce Taper Bottle Standard. Jiffy Puneh 3 doz. Carton — Assorted flavors, 50 Years FLOUR V. C. Milling Co. Brande Lilly White... 6 68 Harvest Queen _..... § 80 Yes Ma’am G Ue anoae § 40 FRUIT CANS F. O. B. Grand Rapids Mason Hale pint wan 2 OO One pint _____ ee | One overt: aun 2 2 Hait galion 315 Ideal Glass Top. Olt DING — 9 00 06 pint 2 -- 9 80 One quart ..... 49 4g Half gallon ____.... --15 40 & “ > ia September 28, 1927 MICHIGAN T RADESM é GEL AN ch ree PARIS GREEN . 29 q Light hogs - 15 Black Silk Paste, doz. 1 25 Ww a Medium hogs __------ 15 sen anee Paste, doz. 1 35 ASHING POWDERS S 448 oo noes (ene Ye te Oe ae 1 35 ls - oe dz. bx 3 76 — soins, Me 2 le , 4 ake, % oa ee hi -Radium, per’ doz, <-- 185. Gime ni Cake, 3 dz. 3 23 A te ites Nae ge age 24 Rising Sun, per doz 13g Climaline, 4 doz. 4g e , Snateribs (0 es Stove Enamel, dz. 2 80 srandma, 100 Ge © &@ 00 b pete for ‘ Noe eee oe No. 5, doz. 95 Grandma, 24 Large -_ 3 80 Stimulating and Trimmings cog ve Vulcanol, No. 10, doz. 1 35 Gold Dust, 100s 4 00 Speedi } oh OStowall, per don, __ 3 0 Gold Dust, 12 Large 3 20 eee ey = Golden Rod, 24 __--- 4 25 Cooky Sales PROVISIONS : er 4 50 ¢ 26 ox., 1 doz. c : Barreled Pork ; ALT Fastest vaun., 4 dz. 3 60 Obtainable from Y oi ce. 4 ae. cee :f Clear Back __ 25 00@28 00 Colonial, 24, 2 Ib. ---. 95 Bet i ee 3 75 con acai , One doz. free an cee Short Cut Clear26 00@29 00 oa a is ue, Pas ‘Te Jell-O, 3 doz. 9 85 os a Dry Salt Meats . olonial, Iodized, 24-2 2 00 Rinso, 40s Le eure ee 3 90 Zion Instituti ‘ Minute, 3 doz. oo 2 $0 D S Bellies _. 18-20@18-19 Med. No. t Bbc = 2 60 Rings Go (oe 3 20 pi lioeripaato ib ianpteniiea : ae aa White ____ i 38 24 1 ib. sh Brand 8 : ro a 100 lb. bg. 85 Rub No More, 100 “10 _— eaneA rateiaaiatd uaker, doz. (eS ee ; ar Spec., (0 Ib. . : ; — a 7 7 : 2 do. in case__ Boe areas a eee ee Ge ae ean No ore, 80 ce co | [hoe tube agence ‘rushed Rock for ice. ee ae Ee SS~«<*Y JELLY AND PRESERVES 95 ih: pale 2 a = tubs eee 2 S oe: 100 Ib., ak 75 fe pes Cleanser, 48, ‘ Pure, 30 lb. pails 3 . pails _.._-advance % Butter Salt, 280 lb. bbl. 4 24 Sani on fF dae 3 85 TEA ----3 30 10 ai Bl ‘ Sani Flush, 1 doz. 5 Imitation, 30 Ib. pails 1 75 PETROLEUM PRODUCIS 5 it pails __-__advance % Soe gee ae 1 40 Sapolio, 3 doz Zz. ~. 2 25 Japan Pure, 6 oz., Asst., doz. 95 fee Ce eee? er Salt, 280 Ib. bbl. 4.19 Soapine, 100, 12 oz. - 315 Medium 27@3: ‘ Buckeve, 18 on, Gos. 2 a Stenson Kerosine 13.6 ace or _.--advance 1 Pe . ag per bale ____ 2 45 Snowboy, 100 1 ox 4 a Chdted 2 er > : e *rown Gasoline oe Te pound tierces 14 aa -, per bale __.. 2 60 Snowboy, 24 I oe ; Raney -4@ Tank Wagon i , Compound ,tubs __- 141/ 50, 3 Ib., per bale __-_ 2 85 Speedee, 3 large . 496 No. i Nibbs s4@es JELLY GLASSES Solite Gaettas aes - t o ib: bags, Table __ e sunueite a ae fee 1 lh. ae ‘sane Pe 8 oz., per doz. _----- Gas Machine Gasoline 37. Sausages d Hickcory, Smoked Wcsnditia 48°. 0 ‘° 2 " on line 37.1 Bol 6-10 ’ yandotte, 48 4 7 a : & P. Naphtha 19.6 1 ‘Shape -------------- 16 5-10 Ib, ~--------- 4 50 “7 eheiee Gunpowder ; apito -6 Liver -- : 5 - owen nnn n- b ‘ OLEOMARGARINE oe ae ea te a ae or ee - ae wanee a Winter Bla -- 21.1 Pork --------- ___ 18@z ae lm lc Van Westenbrugge Brands ck -—----- 12.1 Veai or Allspice, Jamaica -- @26 Pekoe Ceylon : Carload Distributor ~€ Tongue, Jellied ee ae Cloves, Zanzibar _-.. @36 ekoe, medium -__-.... 67 oO arine Hieadcheese | 18 = see pence ah Canton @22 English Breakfast : Cassia, 5c pkg., doz. ¢ 49. 4«=—C Congou, Medi | Smoked Meats M 3 eo Niriean @19 Congou, Gia wate : Iron Bar Hams, Cer., 14-16 lb. 23@2 yi E Wiper, Cochim — @25 Congou, Fane Loe ' oa rels a. Hams, Cae. eae ra) Mace, Penang —___ Y 20 ee | fe rape ; ne = Mixed, No. 1 -____--. @32 Medi Oolong Heavy ee 651 fam, dried beef 23 @ 24 = peta: Se pkgs., doz. @45 cha -a------------ a6 Gyceial heavy ..... 6. Knuckles es ES Nutmegs, 70@90 _.___ @59 oS a 45 2 65.1 _.nuckles ----------- @35 Nutmegs 5 = Fancy xtra heavy — California H: ; za = wee ie. he 50 Nucoa, 1 Ib Pasine “me Oo 65.1 piecni Hams -- @17% = Pepper, Black 46 } ‘ rs es in et a aa 21 T fe 65.1 ficnic Boiled a = ' Black . == @46 TWINE | , 2 and 5 Ib. __ 20% ransmission Oil —--- 65.1 Hams 20) 20 @22 S Pp Cotton, 3 ply e : Finol, 4 . eaae Bead oh Buded Hams - pies ure Ground in Bulk Cotton. ¥ nie in Lo AG } Wilson & ' inol, oz. cans, doz. 2 25 Minced Hams __ mil Allspice, Jamaica ~ @2 Wool, 6 y pails ---. 42 , ‘ Heo Brands haovsinabaaay _ a» 9,3 Bacon 4/6 Cert. to el oe Zanzibar —-__- aaa oe 18 - : : in GB oo assia, Canton - | eae VI : Ce P . eee aN : __. @ 28 NEGAR ' oo ee 24 arowax, 20, 1 lb. -- 9.7 p Beef Le case, 24, 2 Ibs. .. 2 40 ae Corkin __-_-__ @38 Cider, 40 Grai ‘ a i a cea rump 28 00@30 00 Todized. 2: lots ------ aa oe OWhiia Wie 6 ea 22 4 Me 19 ump, new -_ 29 00@32 00 a 1 4 7% Per. 1 a White Wine, 40 ea 20 . z hs per, sae ee @50 . “ - ® MATCHES : RICE Nutmegs -._--_-..._. @62 WICKING ° Swan, 1 Fancy Blue Rose ~ Fepper, White @75 No. 0, per gros: : “a. 475 os et 06% Pp “ Vio » per gross rc Diamond, 144 box ____ Fancy Head _____-__ 09 epper, Cayenne __. @35 No. ! oe cose a Searchlight ae : a Broken -_- i: 03% Paprika, Spanish @s No 2 ; gross ____. 1 25 - ’ SS ee ee (Uda eee es er gross rg Ohto R ; wo oe ee et Ohio oe un ; 20 : ROLLED OATS Seasoning Beoricne Holle ae ae Ohio Blue Tip, 720-l¢ 4 50 Silver Flake, 12 New Chill Powder, 15c¢ _. Rochester, No a ae ie h : Blue Seal, 144 ___.- 5 60 Process 22 2 25 Celery Salt, 3 ple ---- 1 aa Rochester, No. sans - i Reliable, 144 og Quaker, 18 Regular __ 1 80 Saee 2 ca S Hass, oe te ' © Federal, 144 5 = bs hie 12s Family 27 Onion Salt 4 7 ~ * [ eee ee Mothers, 12s, M’num Gale S Woo i ctuly Batebe rep oe 12s, an : = puncte We ae oes 35 oo ' i s Sacks, 90 : 7 GS ae Kitche ce ee oT 3ushels, nz ig Quaker, 5 gro. case_ 9 Sacks, 90 fa eo 2 penne Povaues ---- 4 50 er bana aad band, | 226 . Cotton ._ 3 40 Mt oh Leaves _ o | wire handles 75 . Marjoram, 1 oz To = sushels ee eae os Samad ' , O24 9 » harrow MOLASSES oes Ee ee i RUSKS Soe ae oe Oe fe nen ; : as ts Gene , . cans 4 60 Ficliand vas Co Eohadabaine 1 OZ. -.------- 90 Meret. drop handle. 90 ; ove, 36, 2 lb. W Bran ' maa ..6lUm SU handle. 9 } Dove, 24, 3% tb Wh alee poaace 36 roll packages 2 30 Sout area ie ’ ° le zZ e ro packa ee io rh » larese ____..... Dove, 36, 2 lb. Black 430 5 gan Medium Sour 86 carton oe 5 i ora oa medium 0... .! 7 - : . wa. 24, 2% Ib. Black 3 90 gallon, 400 count .. 4 75 ‘8 carton packages 3 5 eave Splint, small 6 50 ove, 6 10 lb. Blue L. 4 4 Kingsfor a. Sweet Small SAL gsford, 40 Ibs. ... 11% sls ee Palmetto, 24, 2%%. 6 75 iis 2a. ss ae hn Ge sonia SOAP Powdered, bags _... 4 eo por 5 gal., each __ 2 40 © auton a aa ammer __ 3 75 Am. Family, 100 box 6 30 ae 4 Ib. pkgs. 3 60 vod gal., each.. 2 55 d = Cryst: alee : _ ‘ Cream, - oe : } gal, per gal. __ ’ 5 NUTS—Whole Di ; Gr “ SAL SODA Boe Write, 100 $85 Guaker, 40-1 a oo ; " Almonds, Tarr ; ill Pickles ranulated, bbls xport, 100 box -_---- 4 00 see Pats an cups aiiony 27 Gal. 40 to Tin, doz. _. 8 25 Gtanulated, 60 Ibs. cs. : = Big Jack, 60s - ate GI 10 qt. Galvanized - 2 50 aos Minad 18 Granulated, 36 2% Ib. roe Naptha, 100 box 5 60 Argo. 48 Le a qt. Galvanized ma : : a a 23 is packages _____.--___ ec i tee 2 oe Sl ee ee H4 at. Galvanised — 2 = Peanuts, Virginia Raw 09 Cob, 3 doz. in bx. 1 Seat White Na. 10s 385 A mm oe 4 me pee eS lt es oo ee Peanuie Nae otra’ 09% - 1 00@1 20 we COD FISH age . 100 box 4 40 Silver < ih pee 5 ot. Tin Dairy ____€ @ ee ea b iddles 2) iu Borax, 100 bx 765 ‘lastic, 64 48 Is. 10% S, ¢ , rstd. 101 T ---- 164% Woo R 5 Elastic, 64 pkg a Traps L singh er rec Oe eo a ee ee ee ee te 7 85 oe 6 ee Mee Wood, 4 holes. 66 vans, 3 star _ 20 é xe, per doz. 27 Wood boxes, Pure . 0 Wate 100 Mot Tee 6 te. Mouse, wood, 6 holes. 7 ‘ | Pecans, Jumbo _____- 40 Bievele: =. 4 75 wae boxes, Pure __ 29% Pal =F box 4 00 a i ibe. | plagsericna sea 06 Mouse, tin, 5 hole _— 70 i Pecans, ME a : hole Cod) ii re Olive, 144 box 11 00 Rat, wood. lee -- a i Walnuts. Cali h .- 50 pave, 100 bo 2 4 90 CORN SYRUP Rat spring 1 00 alifornia 38 =. oe _ sons oe a 5 00 ; Mone, sate =< ¢ A> Salted Pe abbitt’s, 2 doz. ._.. 2.75 jg. olland Herri ; Ox --.. 4 85 ont a a tee Ve 4 anuts Mixed, Keys ___ ng +h ee 100 box .3 79 Blue Karo, No. 1% 2 42 : - Tubs oe 16 Wied halt phia _11§ Grandpa Tar, 50 s Blue K No, 14. 242 Taree Cale 5 1 j a, gecesi ied. alt bbis. ~~ 9 6@ Grandpa Tar, 50 ie ; - hapa oo ee ‘a dz. 333 Medium Galvanized __ : 50 5 hel xed, DDIS —--------- : . 35 kK , No. ce a Gall Cine ie \ ees —_ oo eer, Moma uy : a Mewar ies Karo, No. 1% 2 Sr Small Galvanized ..._ 6 75 eo ee ee eo fi < ae : ys ba, x ce J ce + ae = a Peanuts, Spanish - on Sheers & dell a nels bbis. 10 26 Fairbank Tar, 100 bx 2 86 _ Karo, No. 5, 1 dz. 371 3, _Washboards 125 Ib. & f . ee ae elf. 2. 22 Pie ieee 19 00 ‘Trilby S : 00 sd Karo, No, 10 _ ¢ 51 anner, Globe ._.- a oe Gee ee K K K K. Norway — 19 60 ee ae ae ran, snelo ia Sree ee 32 fed. Steers & Heif. 18 oh. yale Lacey arber Bar, 9s 50 Imit. Maple FI a. a ee ea 1 05 Gow Steere & Heth is@ie Mia Lunch _____ Le io Williams Mug, per doz. 48 Orange, No. 1 fee 15 Double Peerless __--- : 50 ae oe 90 oned, 10 Ib. boxes __ 165 CLEANSERS Orange, No. 5, "an 4 41 a Peerless ___... 7 50 MINCE ME Cows Orange, No. 10 -_---- 4 21 Northern Queen --_-- 5 50 AT \ ue Lake Herri 2 lniversal Mone Such 4 op StSeers & Heif 2° % bbl., 100 e es ae eee 7 25 Giuswet ae doz, -..G 47 Good St’'rs & H’f aa at + Ibs, 6 bi oe doz. case... 360 Med. Steers & Heif. 16@2 u Gra — 13 j Wood Bowls ._ - = uibby, Kegs, wet, Ib. 22 Common - 16@20 , ackerel : #reen Label Karo, 13 in. Butter -____- 5 00 -.---- 11 Tubs, 100 Ib. fney fat 24 50 } Glcon Label Karo’. 619 35 im. Butter —_<__— 9 00 OLIVES Tubs, 50 count -_-_. 9 00 i os 17 in. Butter oo Bulk, 6 gal. Keg -—. 10 60 uh Veal 4 ails, 10 Ib. Fancy fat 2 00 ) 7 ote ee ceeare 25 00 art Jars Ce ee 9 = Mayflower, per gal. ee « % Bak, 2 eal a te oe 20 White Fish eT Weerine Gere ‘ Pi [kee . 450 «Medium —____ 4 Med H M Fibre, Manil i Pie tt erlmlmltClCl = d. Fancy, 100 Ib. 13 00 Michi _ No tee 4 te a= 1 35 Peers Moca Se 2 50 Butchers D. eo a. «a 8% 07. ee a SHOE BLACKENING ye oe ae Saigo 07% /. oz. Jar, , . Wee ao 4 , Paste, doz. T ait Stripe ---------- 20" on, Jar, OP. do. 4 38 Mediun) 92 ria ngbaste, doz. -- 1 35 ___ TABLE SAUCES 09% i OF iar sbuatce “Seo T° eB DeBpot, dom Lan & Portis, laneo_ 6 00 VEAST CAKE oz. Jar, stuffed, doz. oe ys, Doz. Sanna , small__ 3 35 Magic, 3 tof . , ed, doz. 3 50 Ss . Pepper —--- Magic, 3 doz. ___-- oe Jar, Stuffed, bean Mutton : hinela. doz 4 Royal Mint 0) : “a Soneee o daa sa a _¥ ae ee (iin aU 8 Mabasee, 202... a Sunlight, 1% doz. ae - we 20 oz. Jar, stuffed dz, 7 0 sig wae ---------- 16 eee oo Sho You, 9 ‘oz., doz. : a oe Foam, 3 doz. - » 70 Meee a ee 13 Black Silk oz. _. 18 At je F east Foam, 1% doz. 1 35 Liquid, ds. 140 80 A-1, small te . can cases, $4.9 = -1, small --__------- 15 Q per ces- Caper, 2 ox. -------- 2 a EAST—-COMPRESSED eischmann, per dos. 30 MICHIGAN TRADESMAN September 28, 1927 The Manufacture of Liquid Soaps. It has long been recognized that cocoanut oil is the standard fat or oil for the making of liquid soap, but ever since this type of soap has been be- coming more popular, there has been noted an undertone of dissatisfaction among the consumers over the skin chapping and irritating properties of this soap. Many manufacturers have tried to lay this to the lauric acid con- tent of cocoanut oil, others to poor saponification, but most to the pres- ence of excess alkali. All of this may or may not be true, because in our own laboratories, we have made co- coanut oil soaps as good and as pure as it was physically possible to make them and vet they were the subject of the same complaints. Bacteriological tests carried on over a period of time under varying condi- tions prove that a cocoanut oil soap possesses definite germicidal properties on the skin. This was found more marked when highly concentrated soaps were used along with warm wa- ter in washing the hands. These ger- micidal properties were not in evidence in soaps made from other commonly used oils and fats. This conclusively proves that there is something about a cocoanut oil that is different. For these reasons, it has been found advisable to get away from the old hackneyed cocoanut oil idea and to use a blend such as 75 per cent. cocoa- nut oil, and 25 per cent. olive, linseed or soya bean oil. The latter oils seem to possess certain qualities that have a toning effect upon the harshness of cocoanut oil and they therefore make a more desirable soap for toilet pur- poses where in contact with human skin. Also, there is a difference in cocoa- nut oils. The recovered oil sells for as low as 8 cents a pound, while the edible runs as high as 12 cents a pound, so there is a spread here of 4 cents a pound in the price of the oil alone and when one considers that a liquid soap containing 40 per cent. of anhydrous soap, it requires over two and one-half pounds of oil, it is quickly apparent where there is a strong temptation to save on the cost of the oil by using the lower grades. The average consumer of liquid soap is willing to pay a reasonable price for it, and there is no reason why he shouldn’t get the very best kind of a soap. It is up to the manufacturer to furnish him the kind of soap that will build good will for the industry in general rather than the other way. This can be done only with the use of the best of raw materials to begin with, the proper method of manufac- ture in the second place, and last but not least, a soap that contains a mini- mum of 12 per cent. of anhydrous soap. In practice, it is usually found ad- visable to make a soap with a high soap content such as 40 per cent. and then later, thin it down with distilled water to make the lower percentage soaps. This makes for easier control over the kettle, ensures more thorough saponification and conserves on the sizes of the tanks, kettles, etc. A num- ber of houses in the business even more find it advisable to specialize in the sale of such a_ highly concentrated liquid soap direct to the consumer and letting him do the diluting himself. The advantages of so doing are many and the ease with which a concentrat- ed soap in liquid form can be diluted, makes it much more desirable to the heavy base soaps in paste form which are hard to dissolve. The ideal way of making a liquid soap with 40 per cent. of soap solids is to take say three barrels of Cochin type cocoanut oil with a free fatty acid content of less than one-half of 1 per cent., and one barrel of good de- natured olive oil. This oil mixture will have an average saponification value of 225, meaning that for every 1,000 pounds of oil approximately 225 pounds of actual caustic potash will be required to bring about saponifica- tion. Place this oil in a kettle, add an equal amount of distilled water, heat the two together to about 180 degrees Fahrenheit, then slowly add your pot- ash, stirring vigorously while so doing and turning your heat off the kettle during this reaction. If the reaction becomes too vigorous, dampen it with a little cold distilled water. Assuming that the four barrels of oil above mentioned will weigh an average of five hundred pounds each, we will have a total of two thousand pounds of oil in this batch, therefore, it will take approximately four hun- dred fifty pounds of actual potash to saponify this oil. Good potash can to-day be obtained from a number of American manufacturers in liquid form with an average net potash content of 45 per cent. It is advisable to buy this liquid caustic potash in preference to the solid, because the price is no high- er, the troublesome handling and dis- solving of the solid potash is done away with, in addition a cleaner solu- tion of potash is obtained than is pos- sible with the solid. Since we need 450 pounds of actual potash for our batch and the liquid caustic potash only contains 45 per cent. potash, we will have to use 1,000 pounds of the liquid for our batch. Of the solids in our batch, we now have 2,000 pounds of oil and 450 pounds of potash or a total of 2,450 pounds. Approximately 5 per cent. of these solids will turn into glycerin in the process of saponification so that our net soap solids in the batch will be 2,327 pounds. We want to make 40 per cent. soap out of this batch. A gallon of 40 per cent. soap contains 3.37 of anhydrous soap, so our 2,327- pound batch will make 690 gallons of finished soap and it is a simple matter to calculate how much water we finally add to our batch before finishing it completely in order to obtain 690 gal- lons. The cooking should be done vigor- ously and thoroughly and continued until the soap has become crystal clear. After cooking two or three hours, make a test with some phenophthalein dis- solved in alcohol by dropping two or three drops of this solution into a test tube full of the soap and if the reac- tion is red you have too much potash; if there is no reaction at all there is not enough potash. When the test tube of soap is cooled by placing it in water and this test is made with a faint pink reaction you have your batch properly balanced. A quick way of overcoming an excess of potash in a batch of soap is to add small quantities of oleic acid and cooking for fifteen minutes after each addition until the proper balance is arrived at. To add cocoanut oil in small quantities toward the end of the batch is too slow a process as it takes longer to saponify this oil than it does the oleic acid. Your batch finished and cooled for a couple of days, add a good perfume such as can be obtained from an essen- tial oil house and pass the soap through the filter press into your storage tanks. The amount of perfume to use depends entirely on the amount and type of odor you prefer. With this 40 per cent. soap in your storage tanks and a supply of distilled water on hand, you can make almost any percentage of liquid soap that you may require quickly and without a lot of fuss or bother. The principal thing to remember is that you don’t want to make too a thin a soap, as this not only spoils a good customer and booster for yourself, but for the industry as a whole as well, and it is a mighty short sighted policy at best. One gallon of this 40 per cent. soap dissolved with one gallon of water makes two gallons of 20 per cent. soap. Two gallons of water with one gallon of this 40 per cent. soap makes a good average liquid toilet soap with a little over 13 per cent. soap solids. Lower than 13 per cent., it does not pay to go. Note: The writer feels that an apol- ogy is due to the technical men for the manner in which this article is written, but as stated in the beginning the purpose of these remarks is to bring about a better understanding of the subject on the part of the many laymen engaged in the manufacture of liquid soaps with the hope that an improvement in the quality of their products will result. The end, there- fore, justifies the means. J. L. Brenn. —_——__o2 a Money No Object. A bank in New Jersey ran this ad- vertisement in a local paper: “Wanted—a clerk. Must be experi- enced in foreign exchange. Salary, $15 a week.” This is one of the replies received. “Dear Bank—I would respectfully apply for the position you offer. I am an expert in foreign exchange, in all branches. In addition, I converse fluently in Gum Arabic, Zola, Gor- gonzola and Billingsgate. I write short-hand, long-hand, left hand and right-hand. I can supply my own typewriter if necessary, and I may mention that I typewrite half an hour in ten minutes, the record. “I would be willing also to let you have the service, gratis, of my large family of boys, and if agreeable to you, my wife would be pleased to clean your office regularly without extra charge. The cost of postage for your answer to this application can be de- ducted from my salary. “Please note, that if you have a back- yard, I would make bricks in my spare time.” A Queen of Long Ago. Through long ages the sands of the Sahara desert have shifted hundreds of miles to the Eastward, burying, in their sure obliteration, many cities which once were centers of population. On the (Western side of the desert some of the ruins are now being found. Not long ago, in a tomb believed to have been built at least 1,000 years before the Christian era, the body of a beautiful queen of ancient days was discovered, where for centuries it had lain under the shifting sands. On her arms were still eighteen beautiful bracelets of gold and silver, around her neck five strands of jewels, and on her head a gem-starred diadem of gold. ——_~++>—__ Ribbon Demand Fairly Active. While the market is strongly com- petitive, a fairly active demand for ribbons for immediate delivery is re- ported by wholesalers. The narrow goods continue to be in most demand, although there is some call for some of the slightly wider numbers. Satins lead from a volume standpoint in the buying being done. The call for vel- vet merchandise continues to be im- portant in this season of a real velvet vogue. Both domestic and imported metallic ribbons are being offered in profusion and orders for these types have been increasing. ——_—_+-- Has Novel Perfume Atomizer. A novel type of perfume atomizer that can be carried in a hand bag or vanity case has lately been put on the market by a manufacturing jeweler. It is made in the form of a watch case, and is of regulation watch size. It comes in four grades, in assorted bright colors, and sells at $1 to $2. To use the atomizer requires} only the re- moval of the protective cap from the “nozzle” and the exertion of a slight pressure on the center of the device. It is refilled in a simple manner with the aid of a medicine dropper, and its capacity is five dropperfuls. —_—_++-—___— Sweater Week. This is sweater week. Retailers and wholesalers have united in the at- tempt to bring home the importance of the sweater to the consumer. All indications point to a successful out- come for the endeavor. This is the first time such a “week” has been held in the industry and the experi- ence gained is expected to prove help- ful in similar efforts to influence con- sumers later on. Sweaters of all types emphasized in retailers’ window and store displays, advertising and local parades. —_++.—____ Persistence. Nothing in the world can take the place of persistence. Talent will not; unrewarded genius is almost a pro- verb. Education will not; the world is full of educated derelicts. Persist- ence and determination alone are omni- potent. The slogan, “Press on,” has solved and always will solve the prob- lems of the human race. —_>-.—_____ As the autumn approaches the loafer who has followed the shade all sum- mer rejoices that his hours are short- ened. ane ° << arya eo. ae ee ee or See ee eS om 8 hit ~ \ ¢ x . ‘ * > September 28, 1927 MICHIGAN TRADESMAN 31 - Legislative Matters Discussed at Port Huron Convention. (Continued from page 27) studied the question seriously, because it never came to me so forcibly as it did in their action over this ownership bill. I don’t know that I have any- thing to offer. The only way it could be brought about would be through the united support of the druggists of the country. Mr. Webster: In connection along the line of remarks of Mr. Bogart, the attitude of the Proprietary Medicine Association in reference to the legisla- tion Mr. Bogart brought out, the point it was that is not a matter of pride with them as to the character of their products being classed as merchandise and medicinals. I think the main point with the Association members is that in conversation with the President, probably the same gentleman Mr. Bo- gart is referring to, he surprised me by telling me that not 50 per cent. of the products of the Proprietary Med- ical Association is distributed through drug stores. The remainder is dis- tributed through general stores and stores other than drug stores. That is in many cases because there are not drug stores in every community; that is, in the Far West, where stores are not so numerous as they are in this section of the country, so it is entire- ly a commercial proposition with them. When legislation appears in the various states like ours in this particular in- stance, they must of necessity look after their interests. With reference to our Michigan ownership law they merely wanted to say that these points of distribution were fully covered by the language of the measure and did not want to see any joker in there which might later on be used to bar the sale of patent medicine from any except drug stores. I think the other point Mr. Bogart brought out with ref- erence to the support of jobbers who do not confine the sale of merchandise to what we think of as the trade, the particular instance where the druggists patronize a certain jobber, because he got the extra 2 per cent. I think the fault lies on the shoulders of the drug trade. My thought of the thing would be to bring it to the attention of the trade, the necessity of supporting those concerns who try to limit the distribu- tion through regular channels. Mr. Smith: This article was written by President Michaels, of the National Wholesale Drug Association. He ask- ed if I would act on the committee and I would like to know if any action was taken at all. President: The communication was read, the names indicated on the com- munication were endorsed and_ the members of the committee given the privilege of the floor. Secretary: The remainder of it was passed to the resolution committee. Mr. Bogart: I think Mr. Smith is asking about something you did not understand. There is an effort being made to submit a resolution which has not been submitted and therefore these gentlemen do not know anything about that and President Houser doesn’t know if you have that resolution and want to submit it. There is nothing of that kind being done, Mr. Smith. Mr. Smith: If you will permit me? President: Go ahead, Mr. Smith. Mr. Smith: (Reads resolution). I would say, so far as I am personally concerned as a member of that com- mittee, I have just returned from a vacation and was asked to come up here because I was on this committee. I take it, Mr. President, that President Michaels, of the National Association, is going to expect something from this Association. something definite to bring before the National meeting which will, in turn, be helpful to us if we can show interest enough to compile something to show our inter- est. I believe it will be in harmony with what other states are doing. President: You might talk with Mr. Weisel and Mr. DeKruif and Clayton Campbell. You might impart any ideas to them to have when that particular time comes up. I think a similar thing is in the hands of the committee now that covers the situation. Whether it is just what you want, I don’t know. —_+2+.____ Old-Time Druggist Active at Eighty- Three. The old-fashioned drug store such as we knew in our boyhood days, where drugs and druggists’ sundries predominated, is still to be seen at Westphalia, where for nearly half a century J. P. Bertram has kept the village drug store and ministered to the wants of the public when they were in need of something to set the system right when beset with aches and pains, as human beings sometimes are. ‘Recently Mr. Bertram passed his 83rd birthday, all but four years of which have been spent in Westphalia. He was born in Detroit and when a four-year-old youngster his parents moved to the little village in Clinton county, then one of the most flourish- ing spots in Michigan. There he grew to manhood and there he was married, he and his good wife celebrating their 55th wedding anniversary this year. Fourteen children were born born to Mr. and Mrs. Bertram, eight of whom are still living. An elder son, Louis W., is associated with his father in the conduct of the business. Fr. Frank W. Bertram, assistant at St. John’s Evangelical Catholic church on East Grand ‘Boulevard, Detroit, is also a son, Mr. Bertram began his career as a druggist in a peculiar manner. While still a young man he engaged in the saloon business in Westphalia, but it was not exactly to his liking, although being the keeper of the town tavern in those days was looked upon as a rather prominent position in most vil- lages. There was a doctor in West- phalia at the time, Dr. Simon Herres, who in addition to ministering to the phsical wants of that community also conducted a drug store. This double duty proved more than he cared to assume, so he called Mr. Bertram over one night and made a business propo- sition to him. It sounded good to the young business man, who shortly after blossomed out as a full-fledged drug- gist, disposing of his saloon business in the meantime. In all of the long years of his ‘business life he has taken an active part in the affairs of Westphalia, has served on the village council on numerous occasions and has walked in the front rank in everything that meant for the advancement of the com- munity. Now, at the age of 83 years, he still puts in most of his time wait- ing on customers, and through all the years he has kept the store he has re- frained from departing from the orig- inal purpose, so that to-day visitors are struck with the sight of a drug store dealing solely in the things which are supposed to be connected with that kind of an institution—lIonia County News. —_—__+ +. ___ Dobbin Again Gaining in Importance. At the thirty-sixth annual conven- tion of the Master Horseshoers and Blacksmiths of America the embattled horseshoers had to admit that the au- tomobile has come to stay, but they are far from accepting the doom of the horse, which was once prophesied so confidently. It was brought out that horse breeding has increased 18 per cent. in the past two years, that saddle horses have increased 500 per cent. in the past ten years and that mules are doing especially well. “We'll be need- ing more horseshoers soon,’ joyfully declared a former president of the or- ganization who had known it in the days of its glory. There is no doubt that the convention delegates had some reason for their new hopes for the fu- ture. The horse has by no means been eliminated as an agent in transporta- tion, and, curiously enough, it is in the city that he still has the greatest use- fulness. Trucking companies in the cities find the horse more economical for short hauls than the automobile, especially with the long waits neces- sary at terminals, and more recently it has been reported from London that the use of horses was increasing con- siderably because of the long waits there. The drain on the overhead is not nearly so great with a team as with a truck. One special job the horse can hold in the face of the most bitter motor competition. There is yet to be devised an automobile which can follow the milkman on his daily rounds and learn to know its beat with the uncanny intelligence of Dobbin. —_»> >> Formal Styles Taking Hold. There is a slow but definite trend away from simple styles to greater elegance in the ready-to-wear field. This is evident in the greater atten- tion given to trimming and silhouette details which take the form of circular fullness, bouffant effects, draped hip- line, panels, etc. Garment manufac- turers regard the development as one of the most important in recent sea- sons, and watching its with the utmost attention. are growth It remains to be seen whether consumers, who for have thoroughly accustomed themselves to simple de- signs, will react favorably to the more complicated styles. —_—_2.2. Some Use. Applicant to voice teacher after try out: “Do you think I will ever be able to do anything with my voice? Teacher: Well, it might come in handy in case of fire. several years now Business Wants Department Advertisements inserted under this head for five cents a word the first insertion and four cents a word for each subse- quent continuous insertion. if set in capital letters, double price. No charge less than 50 cents. Small display adver- tisements in this department, $4 per inch. Payment with order is required, as amounts are too small to open accounts. FOR SALE—Dry goods and grocery stock located in small town in good farm- ing country. Excellent roads. Invoice about $6,500. Other interests. Address No. 685. c/o Michigan Tradesman. 685 DEPARTMENT STORE FOR SALE— With $20,000 cash you have an unusual opportunity to buy a real paying depart- ment store. Live, small town, paved streets, fine schools, etc. Only general store. No chain stores. Must be cash. No agents. Address No. 686, c/o Mich- igan Tradesman. 686 WANT TO TRADE—S80 acres unimprov- ed land near Ithaca, Mich., for equal value of dry goods. A chance for some- one who wants to close out his dry goods department. Address No. 687, ¢/o Mich- igan Tradesman. 687 interested in buying small, well- paying business in medium sized town in Southern Michigan. In reply please state full particulars. R. Closson, 1586 Buena Vista, Detroit, Mich. 688 FOR SALE—Butterfly sport bows, $1.50 a dozen. A. Raduziner Neckwear Co., 10 Ih. 22nd St., New York City. 689 FOR SALE—Pool and lunch room doing from seventy to 150 per day. Equipment practically new; favorable lease; adjoin- ing best hotel in city. Price $3,500. Im- mediate possession. G. Hurteau, Alle- gan, Mich. [ 690 PAVILLION — Fully-equipped, soda fountain, boats, canoes, oil station. Could be made winter resort. Look this over. W. H. Mills, Greenville, Mich. 691 For special merchandise sales, or clos- ing out stocks, employ W. G. Montgom- ery, 7411 Second Blvd., Detroit, Mich., over twenty-three years’ experience De- troit Wholesale House. References! 692 Am STORE lease in Pontiac for sale, next to theater on South Saginaw _ street. Write F. M., 40 So. Saginaw St. 675 For Sale—Music shop in Pontiac. Or will sell lease separately. Write F. M., 10 So. Saginaw St., Pontiac, Mich. 676 Will Sacrifice My Down Town Market— Wish to enlarge my other market and devote my whole time there. This is a eash and carry market. Established ten years. In city of 50,000 population. Will inventory, or sell in lump. Address No. 677, e/o Michigan Tradesman. 677 FOR SALE—Meat market on main street, centrally located, factory town. Good fixtures. Reason, age. Address J. K. Jackson, 110 West Allegan St., Otsego, Mich. 678 FOR SALE—Adjustable shelving, oak base and drawers, safe and other fix- tures. Also shoe stock-fixtures suitable shoes, dry godos or groceries. E. Darling, Big Rapids, Mich. 679 FOR RENT—Brick building 44x82, oc- cupied past fifteen years by dry goods, furnishing goods and clothing. Proprie- tor going to California. Wonderful open- ing. Practically no opposition. Address No. 680, c/o Michigan Tradesman. 680 with cream For Sale—General store station, including building. Good busi- ness. No chain store competition. Ad- dress No. 681, c/o Michigan Tradesman. 681 For Sale—Thriving year around gro- eery business. Over $50,000 annual sales, with stock less than $3,000. Modern fix- tures, inventory about $2,500. Excep- tional opportunity. Will sell or lease building of two stories and basement, containing two modern flats, besides store and market. Owner entering larg- er business of other kind. Address The Park Store, Ludington, Mich. 682 For Sale—Business property, close in, west side, Grand Rapids, Mich. Good location for clothing, shoes, groceries, or general line. May trade for city prop- erty. Erickson Bros., 137 Monroe Ave., Grand Rapids, Mich. 683 For Sale—My jewelry sotck. R. N. Fisher, Newaygo, Mich. 684 For Rent—Good location for Bazaar or clothing. Scott Lane, Springport, Mich. 670 CASH For Your Merchandise! Will buy your entire stock or part of stock of shoes, dry goods, clothing, fur- nishings, bazaar novelties, furniture, etc. LOUIS LEVINSOHN, Saginaw, Mich. Pay spot cash for clothing and furnish- ing goods stocks. L. Silberman, 1250 566 Burlingame Ave., Detroit, Mich. 32 Gabby Gleanings From Grand Rapids. Grand Rapids, Sept. 27—William Eikenhout, who was formerly in the automobile business in Kent City, has opened a hardware store at 403 Fuller avenue, corner Wealthy street. The Michigan Hardware Co. furnished the stock. Charles J. Steed has added a stock of hardware to his plumbing business at 522 Briggs boulevard, North Park. The Michigan Hardware Co. furnished the stock. The fast worker is always appre- ciated and under ordinary conditions is always the most successful. It is not, however, the salesman in the wholesale business who rushes furious- ly from one customer to another, in and then out again that shows up best on the monthly sales record. Sales- men, it is true, must utilize every mo- ment of their time, but this does not mean merely motion. It means that they must employ their heads as well as their hands and feet. They can not hurry their prospect too much... They must take time to canvass with him all his needs and to go through their price book thoroughly. A wholesale house gives its sales- men the following valuable advice and injunction: “When you are up against a hard problem, don’t detour. You be the boss and use your good judgment, and well back you and make your judgment good.” The value of this advice is that it gives the salesman full room to use his judgment, but best of all he can feel that when he has done that the house will not com- plain, but will stand by him to the limit. It is only by a policy like this that salesmen can be made the official representatives of their company in the territory which they cover, and respected as such by their trade as such. More and impressing fact that salesmanagers salesmen the time js the most valuable asset they possess in making their sales rounds. A short but pointed dis- cussion of this subject by one sales- manager is as follows: “The most valuable thing in business is a minute. Are you planning your work and con- serving your time so as to get the very utmost business in your territory? The most valuable minutes which we have in which to sell groceries are those of the early morning. We are slightly behind last month’s record to this date. Let’s change this situation next week.” A wholesaler is gratified that his salesmen are going after the big buyer, but he cautions them against permit- ting such buyers, merelv because they are big, to dominate or change the price policies of the firm. This dis- cussion follows: “When you are fight- ing the big birds, especially the big- headed ones—and we are glad to see some of you are going after them— don’t let ’em get the idea for one little minute that they can tell you at what price you are going to get the business. Any small measure of success we have made in this business has been ac- complished by employing salesmen to sell our goods—not to auction them of” The Grand Rapids Association of Commerce invited its members to send their shipments of Paunee Bill neck- ties to the office of that organization. It soon had an accumulation of forty shipments. Then it notified Paunee 3ill that he could have the neckties by sending a remittance equivalent to 25 more are upon their c cents per week per shipment to cover cost of storage. When the _ factory which made the ties for Paunee Bill went into bankruptcy, the receiver asked that the ties be returned to the estate, but as the storage charges amounted to more than the value of the neckties, figyred at 15 cents per tie, the matter was dropped, evidently never to be revived. Unless the ties are redeemed this month, thy will be sent to a hospital to be utilized in mak- ing a mop. It is reported that all the stock has MICHIGAN TRADESMAN been sold for a new 112 room hotel, to replace the old National Hotel at Owosso. The new hotel is to be com- pletd by June, 1928. Perry & Oudman have purchased the grocery brokerage business of the Caulfield Brokerage Co. and will con- tinue the business from their present quarters in the Lindquist building. Dan M. Viergever, Past Counselor of Grand Rapids Council, who made a remarkable record selling Dutch Master cigars the past summer in the Northland of Michigan, is now with his former employers selling Court Royal cigars. He is calling on the jobbers only in the Central part of the United States and, after inspecting his order book, the scribe will say there will, be some Court Royal cigars smoked in his territory this fall and winter. Raymond W. Bentley, Senior Coun- selor of No. 131, has appointed Milton V. Smith chairman of the committee in charge of the dances this season. Mr. Smith served in the same capacity two years ago and is well remembered for the very pleasant social affairs he engineered. He has been living in Peoria, Ill., for the past year and Grand Rapids Council is glad to wel- come him in their midst again. He has appointed to assist him the fol- lowing members: Mr. and Mrs. Martin Vermaire. Mr. and Mrs. L. H. Berles. Mr. and Mrs. Allan F. Rockwell. Mr. and Mrs. L. L. Lozier. The details of all the parties have not been completed, but the series will consist of six dances held in the Pant- lind Hotel ball room. The first will be held Saturday evening, Nov. 5. This is really joyful news to the members and their friends who appreciate the high class social affairs the Council have held the past few years. The music for the first dance will be fur- nished by Lew Caskey’s famous band of musicians who have just returned from a very successful tour of the Eastern part of the United States and Canada. Robert E. Groom, who represents the Cleveland Burial’ Case Co., of Cleveland, Ohio, in Michigan, has been under treatment of several physicians the past summer for neuritis. Glad to report that he is much improved and expects to be his old time self within a few weeks. Bert Saxton is very ably assisting the Secretary and Treasurer of Grand Rapids Council in keeping the brothers under the protection of this beneficent order, by helping them to continue in good standing. 3ert has taken the question asked by Cain so long ago, “Am I my brother's keeper?” earnest- ly and is giving a very affirmative answer to it. He is assisted in his work by Rutledge Radcliffe and L. L. Lozier. The remark has been made too fre- quently of late that the fraternalism which used to be so strong among traveling salesmen is on the wane. We do not believe it is. There simply is not so much opportunity to demon- strate it in these days of automobile travel, where nearly every salesman has his own car and is thoroughly busy with his individual affairs. It will help to keep alive that fraternalism if trav- eling salesmen will rally to the sup- port of the United Commercial Trav- elers of America, which they will do when they fully understand the tre- mendous influence the order has in their future welfare. Charles Booher, who has been in charge of the produce department of Wilson & Co. for the past five years, succeeds Ira R. Osterveer as manager of the local branch. —_—_—_>-- Art Crook, dealer in dry goods and groceries at Howard City, renews his subscription to the Tradesman and writes: “J can’t afford to be without ne Buy Flour To Cover Normal Require- ments. Written for the Tradesman. During the past few days both the wheat and corn markets have develop- ed considerable strength, due, in a large measure, to short covering in wheat and unfavorable weather in Canada for threshing, together with unfavorable weather abroad, which has threatened to cut down prospective yields. With a comparative short corn crop in sight, it is not surprising if unfavor- able weather should quite materially influence prices in that cereal, although it would seem to be late enough now to ensure corn being far enough along to be out from under the influence of cold weather. The effect, undoubtedly, is more sentimental than real. As pertains to wheat, if Canada has actually raised and harvested four hundred and fifty million bushels of wheat, one of the largest crops in her history, together with a good sized crop, both spring and winter, in the United States it is difficult to gener- ate very much enthusiasm on the long side of this grain. The United States crop is placed at eight hundred and sixty million bush- els, which, plus four hundred and fifty million for Canada, makes a total of one billion, three hundred ten million bushels in round figures. After de- ducting seed and consumptive require- ments, there will be a surplus of ap- proximately six hundred million bush- els for export and to provide an ample carry-over. If the remainder of the world produces an average crop of wheat—and at this time it appears it will—there is no particular incentive to buy heavily for long deferred ship- ments, but, on the other hand, the conservative policy of purchasing only an ample amount of either wheat or flour to cover normal requirements for September 28, 1927 not over sixty days apparently is the best policy. Lloyd E. Smith. —_2+2>—___ The Unexpected Has Happened. During the past week the spot coffee market has advanced from one to two cents per pound, according to grade. No one believes that this advance will continue; in fact, the wise ones have been buying from hand-to-mouth awaiting the expected drop. This at- titude has resulted in a shortage of desirable spot coffees, with the result that the spot market is exceedingly strong at this time. Just how long this condition will continue to exist is problematical, but if the law of production and consump- tion is allowed to regulate the mar- ket, and an artificial market for the time being is not established, no one looks for advances; in fact, irregular declines would not be surprising. Of course, what the future prices on Santos grades of coffee will be is somewhat dependent upon the out- look of the growing crop. At this writing it is in its flowering state, and from all reports the flowering to date has been exceedingly satisfactory. However, if the spot market con- tinues at its present level, slight ad- vances can be expected on some grades of bulk coffees. P. F. Walsh. ——_~>- + —__ Eight New Subscribers This Week. The following names have been add- ed to the subscrption list of the Trades- man during the past week: R. E. Chapman, Fenwick. M. M. McIntosh, Stanton. R. J. Rossiter, Stanton. James W. Spear, Stanton. Brooks & Noah, Wayland. A. P. Johnson, Grand Rapids. A. A. Immermn Dept. Store, Bay City. Consolidated Chemical Co., Grand Rapids. quarters. NEW YORK Best Foods RELISH SPRED Now A Grocers who sell Relish Spred report that since the quarter-a-jar price went into effect, initial sales are much easier and repeat sales much faster. Twenty-five cents is one of those saleable prices. It is ‘a quarter’—‘‘two bits”. People think in terms of Thirty cents, the old price, made the customer think twice before buying because it broke up half a dollar. The grocer loses nothing on the price reduction. His percentage remains the same. He simply cashes in on the large increase in sales. Put in your order for Relish Spred to-day. THE BEST FOODS, INC. CHICAGO SAN FRANCISCO