at ~~ Sees TES & CP ans Re ) AN i Ry ns a oe ‘by Lit Ly’ ZG MO RN C4 ie LV EI PN = et te a mS GSNLIGES ALIN hit SS PUBLISHED. WEEKLY os Ste are TRADESMAN COMPANY, PUBLISHERS? S Sef NPY KS SSS IN ZA bo) | tee nC Sie S : MN hic Li TD) @ i RS —_ = ap coe AiR : Forty-fifth Year GRAND RAPIDS, WEDNESDAY, DECEMBER 14, 1927 Number <— YASS 1883.4 SOR SE ESF 2308 The Failure In the long, low, Eastern workroom The weavers wove apace, Each with a separate pattern, Each in his own set place; Threads of the sunset’s splendor, In their sinewy fingers whirled; Under their hands triumphant Grew the work of the world. Only one wrought in silence, Only one head bent low— The best and the blithest workman Who had welcomed the morning’s glow; But the threads in his hands had faded, Tarnished the gold and green, And the work that should have crowned him, Foredoomed, seemed poor and mean. Wondering, the others watched him; “Put by! Put by!” said they; “You shame your skill by such labor; Rest from the loom to-day.” But he bent to his work in silence, Save when the whisper rose, “Surely the Master set the task, And surely the Master knows.” In bitter pain and heartbreak He wove till his work was done, fai And the Master of all the weavers nee Came at the set of sun; Then, as the others thronged him, > Eien Showing their patterns rare, The Master turned to him who failed And laid a hand on his hair: “Well done! well done! my weaver, And rich shall your guerdon be! But of all these beautiful patterns This one best pleaseth me; For the Red of Courage on Gold of Faith Are woven whenever a man Looks in the face of failure And does the best, he can.” Eleanor Duncan Woods. ee ieee . ee a eRe mmm me CTT on ie vei eo eee CN eM ee w Public Reference Library, Library St CAN DLES? WE CAN SHIP IMMEDIATELY An approximate inventory of your candle stocks will indicate the styles needed for your holiday sales. To insure your receiving the desired styles at the earliest moment, your holiday candle order will receive preferred attention. If you have delayed ordering your holiday candles, we suggest that you communicate with us to-day and receive the benefit of our prompt service. Place your order with the Candle Shops and we will ship the desired styles at once. HE CANDLES illustrated will sell quickly at a profit and increase your business. These candles justly may be called “Holiday Favorites.” Your attention especially is directed to the Dinette Taper. This aristocrat of tapered candles meets with enthusiastic reception wherever it is shown. In struc- ture it resembles a four-shaft Gothic column. It is graceful as the slenderest, well proportioned pinnacle. And in craftsmanship and refinement, it is sug- gestive of Old World Cathedrals. The Dinette Taper is a pleasing departure from the ordinary tapered candle. The bright red Yuletide is greatly used for burning in the windows during the evenings from Christmas to New Years. Also, it may be used to add warmth and color to home decorations. When you communicate with us or with our representative, ask about the attrac- tive Display Chest which is furnished upon request with full case orders for Dinette and Superla Dinner Tapers. STANDARD OIL COMPANY DINNER TAPER YULETIDE (INDIANA) 910 South Michigan Avenue * SUPERLA DINETTE TAPER h Chicago, Illinois 2 — rn ma si ’ ' . ee ee = . . { ail | Al ! =} 4 > \ 4 ry { { 7h 4 { | ta ‘4 | a 34 } ,t ¥ « ¢ ' = \ a | | i & £ 4 » ¥ . - * Forty-fifth Year GRAND RAPIDS, WEDNESDAY, DECEMBER 14, 1927 Number 2305 MICHIGAN TRADESMAN E. A. Stowe, Editor PUBLISHED WEEKLY by Tradesman Company, from its office the Barnhart Building, Grand Rapids. UNLIKE ANY OTHER PAPER. Frank, free and fearless for the good that we can do. Each issue com- plete in itself. DEVOTED TO the best interests of business men, SUBSCRIPTION RATES areas follows: $3 per year, if paid strictly in advance. $4 per year if not paid in advance. Canadian subscription, $4.04 per year, payable invariably in advance. Sample copies 10 cents each. Extra copies of current issues, 10 cents; issues a month or more old, 15 cents; issues a year or more old, 25 cents; issues five years or more old 50 ceiits. Entered September 23, 1883, at the Postoffice of Grand Rapids as second class matter under Act of March 3, 1879. Letter To President Wheeler From Pathologist. Washington, Dec. 12—I have your letter of Dec. 3, relative to eradication of cultivated black currants in Michi- gan. I am glad to know that you are urging an aggressive campaign against Ribes nigrum in the State. This plant has already been declared a public nuisance in New York, Massachusetts, Montana, Idaho, Washington, Oregon and California and these states have campaigns under way or completed for its eradication throughout the state. Several other states are con- templating similar action in the near future. Michigan was noted for its white pine. White pine should continue to be one of the main species used’ in. re- forestation in Michigan, and, undoubt- edly, it will be if the blister rust is not permitted to discourage its growing and planting in the State. It is a simple matter to protect white pine from blister rust damage, ‘but if the blister rust is disregarded white pine will become a species of second- ary importance. ‘Conditions in most parts of Michigan are such that the cost of blister rust control should be very small, averaging only from 2¢ to 5c per acre per year on land best adapted to white pine. Aside from . forest fire, European black currants are the worst enemy of white pine in Michigan. To continue to grow black currants in the State will discourage the growing of white pine because this species Ribes nigrum causes the blister rust to spread rapid- ly and is much more destructive to white pines in their vicinity than other currant and gooseberry plants. White pine blister rust is now es- tablished in Michigan. Those inter- ested in forestry in the State should immediately interest themselves in de- veloping a state blister rust control program. ‘The logical step in this pro- gram is to free the State of cultivated black currants. This action must not be understood as making the State en- tirely safe from blister rust. Hence- forth, the blister rust will always be present in Michigan, but it can be con- trolled as readily as potato growers control the potato beetle. Cultivated ‘black currants in Michi- gan are to be regarded much as you would regard a typhoid fever carrier in your community. These plants cause the disease to spread rapidly and firmly establish it in places where it otherwise would not be found for many years to come. However when the rust is established in a white pine area all kinds of currant ‘and gooseberry plants within 900 feet of the white pines must be eradicated. Cultivated red currants and gooseberries can continue to be grown in the State if planted 900 feet or more from white pines. This is the solution of the blister rust prob- lem which has been followed in the New England States and New York. Since 1918 pine owners in these states have uprooted currant and gooseberry bushes on 6,000,000 acres of pine land (at a cost of only 2lc per acre), there- by protecting the pine on these lands for a period averaging seven years from the time the currants were removed. The ground must be gone over at in- tervals of about seven vears to remove bushes which spring up here and there from seed.. But in New England and New York there is no longer fear that the blister rust will destroy the white pine forests as the chestnut forests have sbeen wiped out by the chestnut blight. If Michigan pine owners will follow the example set in the North- eastern States, white pine growing in Michigan will suffer no serious. set back on account of the rust. I am pleased to note that the State authorities and the State Forestry As- sociation are taking the initiative to accomplish systematic control of ‘this new enemy of the forest. Do you real- ie that the United States has ‘been in- vaded iby a large number of dangerous imported plant pests within the past thirty years. ‘Chestnut blight came from China and blister rust from Eu- rope. Other new pests from abroad are the European larch canker, Japan- ese ‘beetle, European corn ‘borer, Eu- ropean ear wig, European potato wart, Satin moth, Leopard moth, pine-bud moth, Oriental peach moth, citrus canker, Mexican fruit fly, ‘pink boll worm of cotton, etc. The Scotch pine rust discovered in New York State last year is also thought to be an im- ported pest. Insects and fungous diseases from abroad find this country favorable for their development because the para- sites that keep them in check in their original homes are not found here. Thus the ‘balance of nature is destroy- ed. New pests of our forest crops are especially serious because timbered areas are extensive in size, often diffi- cult of access, and the yearly profit from a timber crop is less than from agricultural and horticultural crops, thus limiting the amount of money that it is practicable to spend for control of a forest pest. Those interested in forest conserva- tion should give strong support to plant quarantine measures, to keep out the thousands of foreign pests which have not yet found their way to America and to control the multitude of new pests which we already have to combat in the best way we can. S. B. Detwiler, Forest Pathologist in Charge. —_+--2—___— Allegan’s Baker and Ex-Mayor in California. Glendale, Calif., Dec. 7—My wife and I are here in California for the winter. We drove across and hadi a very fine trip, with all kinds of scenery and other sights, of things to see and think about. The weather here is de- lightful. I do not think business is as good here as it was two years ago when I was here. Certainly, house building is not in evidence as it was. then. There is plenty of public improvements going on and the taxes are making them squirm. Last week end wife and I went to Banning to see some old friends who used to live in Lowell, Michigan, John O. Clark, wife and daughter, Eunice. John was in the grocery ‘business in Lowell for years, they retired from that business and went to Grand Rap- ids and engaged in real estate. While there he was stricken with T. B. and his ‘wife took him to Tucson, Arizona. After spending two years or more in bed, most of the time in Salt River Valley, he was able to walk and then he came to Banning, Calif. I found him very well, case arrested, as they call it, and actually engaged in several different real estate and other busi- ness ventures, and I should say he has improved his financial condition, as well as his physical. Banning is a “health” town of 3,500 population and is about 100 miles from Glendale, up in the San Gorgonia Pass. It lies between two mountains, San Gorgonia Peak and Mt. Jacinto, each about 11,000 feet elevation, with per- petual snow. The town is 2,500 feet high and is at the edge of the Mohave Desert. It is the dry air from the desert and the pure mountain water which make it so popwar with the sick. After driving me around the town, John said he has a friend, a recluse, in the mountains that he wanted me to see. It was a seven mile drive, over the roughest and steepest mountain roads I have ever traveled. I met a man, healthy looking and with a look of contentment on his features. He lives alone up there in a log lodge, which he constructed himself, and it looks for all the world like the ones you see in the movies. Beds, rugs, guns, Indian curios, plenty of reading matter, a radio anda fine kitchen with running water. All about his eighty acres were flowers, garden spot with vegetables and fruit, such as fig, orange, apricot, apples and ‘several kinds of berries. In his front yard, at the edge of the road, was a large cement water tank, with spring water piped into it. All these improvements he told me he had made with his own hands. He came to this place about fifteen years ago, trying to finda place where he could get relief from asthma. He has found the relief he sought and has learned to love the place so well that he does not leave it more than two or three times tn a year. He said only this morning there were some deer down there by the water tank. This man’s name is George McInnis. I found after a few minutes’ talk with him that I had known him well in Grand Rapids, thirty or more years ago. He worked at the Dettenthaler Market and I worked next door for Lyman Patten in the City Bakery. He afterwards was salesman for the Mus- selman Grocer Co., also for Lemon & Wheeler Co., and was also in charge of the North Park pavilion and later with the Canoe club. He is Dick Warner, Jr.’s uncle. Dick spends his California vacations with his uncle. Weldon Smith. When on Your Way, See Onaway. Onaway, Dec. 13—In spite of the recent severe weather, work is pro- gressing rapidly on the Milliken garage. The ‘brick work of the exterior is about completed and one section of the building is expected to be ready for occupancy early in 1928, at which time a display of the new model cars, embracing Buicks, Pontiacs and Chev- rolets, will be ready for the public. Won't Manager McNabb’s eyes glisten then? The drama presented ‘by the seniors at the high school auditorium last week called out an unusually large crowd, although the storm and: bliz- ard raged fiercely. Agpreciation of home talent is encouraging and stimu- lates the younger. element to attempt more difficult acts. Whether a Henry or a Lizzie, mascu- line or feminine, the “phord’’ has made its appearance and the amount of dam- age it will produce before the end of the following year is yet to be deter- mined. If the amount of money that will ‘be invested unnecessarily in cars which now crowd the highways could be put into legitimate channels, the earning power ‘would be. surprising. Too large a percentage of them repre- sent a liability instead of being an asset. The initial cost is only the be- ginning; added to this is the deprecia- tion, upkeep, running expenses, inter- est on the investment, lost time and, last but not least, the fatalities. And we wonder why the high cost of liv- ing. There is quite a difference be- tween a necessity and a luxury, ‘but it seems to be overlooked by the pres- ent generation. The lessons on econ- omy advanced during the war soon be- came a joke and, apparently, develop- ed into extravagance. It would take nothing short of a long time famine in the land to bring peonle to their senses. America will go the pace un- til such a time arrives. Onaway is dressing up for the holi- days; the store windows are already glistening with green, red and diamond dust. Greetings to the ones fortunate enough to gather at their old homes and so many we find are now away. Buel Devine, former city clerk, now located in Louisville, Ky., is home for a week preparing to move his family. The New Kentucky Home” will be quite a change from this Northern clime. We wish vou luck, Buel, but if discontented, When on Your Way, See Onaway. Squire Signal. PU Don’t Burn Candles. In order to reduce fire hazards, the fire prevention committees are urging candles in not to burn their during the holiday period. It is a quaint custom to ‘burn candles citizens windows in the windows, but it has resulted in a great many An sill» under curtains is considered A gust of wind com- ing from an open door is liable to disastrous fires. flame on a window flimsy and lacy open a great menace. knock over the candle or blow the flame into the curtain. ———_—>-—>__—__ Fun For the Family. “IT think there is company down- stairs.” “How do you know?” “T just heard Mamma laugh at one of Papa’s jokes.” —_+-2+___ Clarksville—C. D. Noah has gaged in the grocery and meat busi- ness at this place. The Worden Gro- cer Co. furnished the grocery stock, en- MICHIGAN TRADESMAN December 14, 1927 LEST WE FORGET. Remarkable Career of a Representative Holland American. Because of his natural reticence and unassuming character, John A. S. Ver- dier never received the newspaper recbgnition ‘he deserved during his long and useful career in this com- munity. _Because he did much in every position he assumed to create an atmosphere of stability, integrity and fidelity, the Tradesman _ takes pleasure in presenting a review of his life, undertakings and accomplishments in order that business men of the present generation may realize how much we owe to the men of the past generation for the splendid work they did in our behalf and the wonderful foundation for the future they laid with such painstaking care and thor- . ourgness. Capt. John A. S. Verdier was born at Oostburg, province of Zeeland, kingdom of Netherlands, Dec. 17, 1838. His parents were Abram J. and Marie S. (Brill) Verdier, descendants of the Huguenots, the former of whom died when the subject of this sketch Was six years old. A year later the accompanied by her seven children—four daughters and_ three sons—came to the United States. They located at Buffalo, N. Y., where they remained during the winter of 1847-48, widow, removing the following spring to She- boygan, Wis., where Mr. Verdier grew to manhood, receiving a common school education. His mother died in 1865. When ten years of age he entered the office of the Sheboygan Nieuwsbode, the first paper printed in the Holland language in the United States. He re- mained in the office three years, learn- ing the trade. When fifteen years old he entered the hardware store of F. Lawrence, remaining with him eight 1862 he Union and was commissioned lieutenant of Company E., Twenty- seventh regiment, Wisconsin volunteer infantry; was promoted in 1864 to the captaincy of company H, ment, and served in that position until the close of the war. He was a mem- ber of the Loyal Legion, depar+ment of Michigan, and past post command- er of Custer post, No. 5, G. A. R., of Grand Rapids. Immediately after the war, Capt. Verdier came to Grand Rapids and formed a co-partnership with W. P. Kutsche in the hardware business. The firm remained as such for five and one- half years. Mr. Verdier than sold out his interest and purchased the stock owned by John McConnell in the same line of trade. In May, 1874, William A. Brown was admitted as a partner years. In enlisted for the first same regi- and gas fitting and plumbing were added to the business. The June fol- lowing the store and contents were burned and that summer Mr. Verdier closed up the business altogether. In the fall of the same year he started a wood yard and hay market and con- tinued in that business until the fall of 1876. He then changed this busi- ness to the purchasing and sorting of rags and the manufacture of tinware, which line of trade he carried on sev- eral years. He served six years as trustee of the board of education for the Fourth ward and at the annual elections for officers of the board he was elected as president. He was also president of the Grand Rapids Carved Moulding Co.; also president of the Knickerbocker Society of Grand Rap- ids, an organization composed of Hol- land-Americans; also vice-president of the Grand Rapids Clearing House As- sociation. Capt. Verdier was a Republican from the organization of the party in 1854. In the spring of 1871 he was elected alderman of the Fourth ward for two years and re-elected in 1873 for a like term; in the spring of 1875 he was elected Comptroller of Grand Rapids; in the fall of 1876 he was elected Treasurer of Kent county on Lodge, No. 86. He was also a mem- ber of the First Reformed church (English), in which body, for about thirty years, he officiated as deacon. He was Superintendent of the Sunday school sixteen years. Mr. Verdier was married Oct. 5, 1870, to Maria J. D’Ooge, a sister of the late Prof. Martin L. D’Ooge, of the University of Michigan, at Ann Arbor, and Prof. Benj. L. D’Ooge, at Ypsilanti. They had four sons—John Walter, Leonard D’Ooge, Frank Lawrence and Martin D'\Ooge. John Walter is a graduate of the University of Michigan in the literary department and graduated from ‘the department of medicine in 1900. Fora time he practiced in Philadelphia, but for the past twenty years he has been John A. S. Verdier. the Republican ticket, re-elected in 1878 and also in 1880 by increased ma- jorities, showing his undoubted popu- larity. In 1880 he ran against John Walker, who was the candidate of the Democratic and greenback party for Treasurer, and led by 1,200 majority. When the Kent County Savings 3ank was organized in January, 1885, Mr. Verdier was elected Cashier and held that position for twenty-six years until he died in 1911. He was also a member of the executive committee of the State Bankers’ Association, and secretary of Group No. 2. As a banker, Mr. Verdier, by careful attention to business, proved himself one of the strong and able financiers of the city and State. Mr. Verdier was a master Mason and a life member of Valley City the leading physician of Mancelona. Leonard D’Ooge graduated from the literary and law departments of the Michigan University. After practicing law for several years he was appointed judge of the Superior Court at Grand Rapids, over which he presides with dignity and discretion. Frank Lawrence is Assistant Cishier of the main bank of the Kent State Bank. Martin D’Ooge graduated from the literary department of the Michigan University. After occupying import- ant positions of trust with the Kent State Bank and Grand Rapids Savings Bank, he joined Charles B. Kelsey in the organization of the Home State Bank for Savings, which he serves as Vice-President. Mr. Verdier’s outstanding virtue was his inherent honesty, which was con- ceded and commended by everyone who knew him. His greatest asset was the confidence of the people who did business with him, who knew how impossible it would be for him to de- ceive them in any matter in which they were concerned. During his long and useful career, Mr. Verdier’s suggestions and advice were constantly sought along religious, political, public improvement and _ so- cial betterment lines. No man had a wider experience or a broader view- point on these subjects than he had. No man’s recommendation would go farther than his, ‘because the people who knew him realized that he never spoke from a biased standpoint; that every expression was based on thor- ough knowledge, keen insight and wonderful foresight. When we undertake to sum up the character that lay behind the active career of Mr. Verdier, the word which comes most easily to the lips is Serenity. He was extraordinarily de- tached from the vic'ssitudes and the incidents of life, as though he looked at them from above, where their noise was quieted and their dimensions look- ed less alarming. He seldom became ruffled in temper or provoked to cen- su-e. Even his severest criticisms were made with a smile. In his coun- tenance there was a habitual serenity, as of one at leisure from himself to soothe and sympathize. He never seemed in a hurry, never showed signs of being anxious or depressed about his own work or about the world. He gave one the impression that his thoughts were his companions, and he smiled as they crossed his path. Mr. Verdier’s habitual serenity gave him a singular degree of moral cour- age in decisions and convictions. He was absolutely fearless in defense of causes and minorities, especially when they were unpopular or undefended; and he brought to their defense not the fearlessness of the fighter, but the high- er courage of a completely tranquil and confident friend. He was_ perfectly sure of himself and the world, which was evidence of his fundamental faith in ‘the life of God manifested in the souls of men; the expression of that natural piety into which he had been born and which no transition in belief had any power to displace. ————_+~---——____. The Babe of Bethlehem. “Glory to God who is on high,” So sang the heavenly host; “Good will to men!” ‘He shall not die” Spake then the Holy Ghost With Simeon, ‘‘Till he behold And bless’ the Baby from this fold In little Bethlehem. The world had long invoked the day That strife would ever cease, So fervently did all men pray Good will would bring it Peace; Then in an hour they had not thought The song of of angels there was caught In little Bethelhem. In all the “Glory round about” Which time has given men There is no hour, without a doubt, That ever equaled when The angels sang upon the morn The Baby Christ was lowly born In little Bethlehem. Charles A. Heath. 2-2-2 Oak Trees. Oak trees are troubadours, Dressed in shining leather, Green for summer, ss septs for fall; Sweet they,sing together In all kinds of weather, $ s = 4 " v @ ¢t + 4 « "4 < A v * a , - A * ane. A. , = ee s a 4 a de i «sh» es ‘ F Wl " i December 14, 1927 MICHIGAN TRADESMAN 3 Items From the Cloverland of Michi- gan. Sault Ste. Marie, Dec. 13—The heavy snow fall for the past week has brought out all of the county snow plowing machinery. The roads to Pickford and from Cedarville to St. Ignace are in fairly good condition. The road to DeTour is also open and it looks as if we will have good roads throughout the winter, which means much to the merchants here andi business in general making this North country a good place in which to live, in winter as well as in summer. We are only a day’s journey via auto to Detroit and two days to Chicago; no longer than sum- mer schedule. Floyd M. Rapin, who for the past fourteen years has been in.the employ of the Union ‘Carbide Co., decided last April to engage in the insurance busi- ness, so tendered his resignation to the Carbide Co. to take on a general in- surance line, devoting his entire time to the business. He has met with un- usual success and nds it necessary to open a new office at 109 Portage avenue to care for the growth of the business. He has a pleasing person- ality and is a hustler, which accounts largely for his success. The Rock Ridge Corporation, of Manistique, has started a fox farm in Hiawatha township, Schoolcraft coun- ty. Eighty acres of land will be used, with fences and pens for seventy-five p< 'r of foxes. Silver black only will be grown. The animals will be raised for their pelts. William Nelson, of Manistique, will be Superintendent. Streets are being widened all over the State. But nobody has tried to widen the straight and narrow path. The Dixie lunch, near St. Ignace. closed last Saturday for the season. Mr. and Mrs. Peterson report a very satisfactory season. They expect to leave for ‘California after the first of the year, where they will spend the remainder of the winter, The Cleveland-Cliffs Iron Co, has disposed of the controlling interest in the Munising Paper company to a Chicago syndicate which is headed by C. H. Worchester, of the Worchester Lumber Co., which operated a saw mill at Chassell. The mill, which was con- structed in 1904, represents an invest- ment of about $4,000,000. It was or- iginally intended to manufacture only wrapping papers, but of late the big part of its product has been ‘bond and bleached sulphite papers. These pa- pers are distributed through a num- ber of the large jobbers, printing shops of this section being large users of the bonds. CC. H. Worchester has been chosen president of the re-organized company, and he will also serve as treasurer. The other officers are F. R. Lynch, vice-president, and E. P. Strong, secretary and assistant treas- urer. No change in the management of the mill is contemplated. We note by the papers that a man in Milw aukee was arrested for having beer in his possession. Seems as if wonders will never cease. Over in the Chequamegon Bay country, in Wisconsin, on the line of the South Shore Railway, a new vil- lage is growing up, called Turkey Fields. The village, three miles West of Sanburn, has a onan potato and other warehouses, and a creamery in contemplation. Pokey raising, for which local conditions are claimed to be ideal, is to ‘be the town’s principal industry and every street in the vil- lage is being named after some breed of turkeys. Two farms which have been cropped to hay for many years and have been jn a more or less run down condition, have been converted into turkey ranches. Ed. Fields. of Grand Forks, North Dakota, and Fow Bros., Chicago commission firm, are the ranchers. Five thousand turkeys were hatched at Turkey Fields last spring and summer and it is hoped to make the village the turkey center of the Nation. With other farmers in the ‘vicinity interested, 15,000 turkeys is a low estimate for next season. Our new Hotel Ojibway is prac- tically completed and was thrown open to the public for inspection Friday evening. About 2500 Sooites em- braced this opportunity and were amazed at the splendor and complete- ness. The visitors were shown through from the office to the kitchen. The Elks orchestra furnished the music during the reception. The directors were on the reception committee and received congratulations on their ef- forts, which have exceeded their ex- pectations. The paneling is all in walnut. The columns are all reinforc- ed concrete, surmounted with Egyp- tian capitals. There is a huge fire- place in the lobby which will take an ight foot log. The floors are terrazo. A formal opening banquet will be held Jan. 2, at which time Hon. Chase S. Osborn and Governor Fred W. Green will be present. William G. Tapert. —_2~-.____ Tentative Plans For the Lansing Convent’on. Wyoming Park, Dec. 13—The ex- ecutive board of the Retail Grocers & Meat Dealers’ Association met at Ho- tel Olds, Lansing, Nov. 30. In attendance were President O. H. Bailey, Vice-Presidents Faunce and Johnson, Treasurer -Albrecht, Secre- tary Gezon and Directors Brainard and Van Der Honing, There was also present a delegation from the Lansing Association to talk over plans for the convention to be held in that city April 17, 18 and 19. Tentative plans of the programme were worked out and reports by the Lansing boys showed great opt’mism over the success of this affair. To show that they expect a crowd they asked the manager of the Olds Hotel to reserve the entire second and third: floors of the hotel for the use of convention delevates and visitors. It seems to be in the air that this must be an entirely practical conven- tion and we promise to give a lot of time on the program to the quality service stores. We have already engaged a couple of real live speakers. Not the kind who tell you the old stuff about “keep- ing store clean,” etc., but they have a real merchandising plan and know their stuff. If anv town in the State needs assist- ance, I again offer my services or I can get you a real live wire speaker. Please call on me, ‘but, if possible, I would like half a week’s notice if I am expected to go far from Grand Rapids. Paul Gezon, Sec’y. —_+~-<-___ Dear Old Michigan. Oh, the sun is shining brightly On the old Kentucky home, On the hills of California, Most every place we roam: Where the south sea waves are splashing Then react to swish again. But there’s no place quite so cheery As my dear old Michigan. Take me back where oaks and maples, Tower beside the stately pine; Where the landscape's rolling prairies, Fairly live and sing and shine: Where our wish comes true so often, That we're prone to wish again: Take me back where life’s worth living; Back to dear old Michigan. Where the sun rays dance like fairies, On the dunes along the shore; Where the song-bird trills his warble, Through the tree-tops o’er and o’er: Where the lakes are broad and peaceful, Where we fish and fish again; Best old place this side of Heave on, Take me back to Michigan. For there's something bright and cheery In that home in Michigan, And we never can grow weary Of the home in Michigan. There’s a subtle warmth of feeling Makes us long and wish again For the richer joy of living In our dear old Michigan. Horace T. Barnaby. Dutch Tea Rusk the toast Supreme baked of finest flour, fresh eggs whole milk, pure malt MICHIGAN TEA RUSK CO. HOLLAND, MICH. The World wants “PUTNAM CANDIES” During 1927 we have made large shipments, some over 8000 lbs. each, and all unsolicited orders to: SIDNEY, Australia ALEXANDRIA, Egypt HONOLULU, Hawaii We also received enquiries for our products from, Stockholm, Sweden; Bombay, India; Shanghai, China; Hamburg, Germany; Osaka, Japan; London, England; St. Johns, Newfoundland; San German, 4 Porto Rico; and many others. WELLINGTON, New Zealand MANILA, Philippine Islands AMSTERDAM, Holland Putnam Factory Grand Rapids, Mich. (Selfrising Wheat ; GRIDDLE C Sure are delicious! Combined with crisp bacon and a cup of good coffee, “ROWENA” FLOUR PANCAKES always “hit the spot.” Produced by the mill- ers of LILY WHITE Flour, “The flour the best cooks use.” Guaranteed to give satisfaction or your money is refunded. Valley City Mi ling Co. Sstablished 43 Years GRAND RAPIDS, MICHIGAN 4 MICHIGAN TRADESMAN December 14, 1927 MOVEMENTS OF MERCHANTS Kingsley — Edward Mox succeeds Charles Hoeflins in the grocery busi- ness. Bangor—The Bangor Produce Co. has opened a retail store in the Broad- well building. Royal Oak—Solomon Alowitz, deal- er in boots and shoes, has filed a peti- tion in bankruptcy. Sandusky—The State Bank of San- dusky has increased its capital stock from $20,000 to $40,000. Detroit—Martin & Abend, 7100 West Jefferson avenue, has changed its name to the Martin-Wagg Motor Co. Iron River—James S. Swift, dealer in boots and shoes, is offering to com- promise with creditors at 20 per cent. Sault Ste. Marie—The Peninsular Bark & Lumber Co. has decreased its capitalization from $25,000 to $4,000. Detroit—The John W. Gillette Coal Co., 1215 Dime Bank building, has changed its name to John W. Gillette & Co. Calumet—The John McPhail Estate, boots and shoes, is offering to com- promise with its creditors at 80 per cent. cash. Detroit — Gordon’s Certified Ice Cream Co., 1558 Winder street, has increased its capital stock from $50,000 to $100,000. Detroit—The F. Becker Asphaltum Roofing Co., 3014 Michigan avenue, has changed its name to the Becker Roofing Co. Kalamazoo—Tubbs & Muffley, pro- prietors of the Paramount Boot Shop, 126 South Burdick street, have filed a petition in bankruptcy. Kalamazoo—The Kalamazoo Trust & Savings Bank has acquired land ad- branch at 1285 Portage erect a larger bank joining its street and will in 1929. Detroit — The Gregory, Mayer & Thom Co., 4 Cadillac Square, station- ers, blank books and office fixtures, has increased its capital stock from $600,000 to $1,000,000. Detroit—The O’Hair Fuel & Sup- ply Co., 17297 Moran street, has been incorporated with an authorized capital stock of $2,000, all of which has been subscribed and paid in in cash. Kalamazoo—S. G. Boudeman and R. C. Gambrix have formed a copartner- ship and engaged in business at 507 East Ransom street, under the style of the Service Painting & Roofing Co. Dundee—George Reum has sold his store building and hardware stock to Lee Perry, of Morenci, who has taken possession. Mr. Perry is a hardware dealer of twenty-seven years experi- ence. Kalamazoo—The Upjohn Co., 301 East Lovell street, has increased its capital stock from $2,500,000 to $3,- 500,000 and declared a 40 per cent. stock dividend to stock holders of rec- ord Nov. 15. Middleville—The Middleville Lum- ber & Coal Co., has been incorporated to deal in lumber, fuel and building supplies, with an authorized capital stock of $20,000, all of which has been subscribed and paid in in cash. Grand Rapids—The Black Plumbing & Heating Co., 18 Sheldon avenue, has been incorporated with an authorized capital stock of 10,000 shares at $10 per share, of which amount $6,000 has been subscribed and paid in in cash. Detroit — The Detroit Machine & Tool Co., 1202 Maccabees building, has merged its business into a stock com- pany under the same style, with an authorized capital stock of $25,000, of which amount $2,500 has been sub- scribed and paid in in cash. Roseville—R. C. Kalthoff & Sons, have merged their retail hardware busi- ness into a stock company under the style of Robert C. Kalthoff & Sons, Inc., with an authorized capital stock of $10,000, all of which has been sub- scribed and paid in in property. Detroit—Bricker Bros , manutacturer and dealer in skins, garments, retail furrier, 308 Grand River avenue, West, has meiged its business into a stock company with an authorized capital stock of $20,000, all of which has been subscribed and paid in in property. Climax—Ira Barkley, who has been in the general merchandise and grocery trade here for the last twenty-five years, died Sunday evening, Dec. 11. Mr. Barkley had been a great sufferer from cancer for the last six months. Mr. Barkley came here from Ypsilanti and his long and successful business life has won him a host of friends. Saginaw—Opening the store for business Monday employes of the Beach & Davis clothing store discov- ered that thieves had broken into the place and had rifled the safe and mer- chandise stocks, taking $1,000 in cash, a quantity of jewelry owned by Mrs. G. William Davis, and several suits of clothes, overcoats and men’s furnish- Entrance to the store was gained by forcing a window from a fire es- cape. It is believed the thieves entered the Eddy building by the main en- trance and ascended to an office on the second floor. Here they forced their way into the office and reached the fire escape, descending to the mez- zanine floor, through which they reach- ed the store. ings. Manufacturing Matters Detroit — The Castone Fireplace Manufacturing Co., 6315 Seven Mile Road, East, has changed its name to the Artcraft-Castone Fireplace Corpo- ration. Akron—The Detroit Creamery Co. has purchased the former cheese fac- ‘tory building and will occupy it with a branch plant as soon as the necessary alterations to the building are com- pleted. Detroit — The National Porcelain Enameling Co., Freeland and Elmira streets, has been incorporated with an authorized capital stock of $75,000, $52,600 of which has been subscribed and $50,000 paid in in cash. Karl W. Lambooy, owner of the Lambooy Label & Wrap- per Co., 2137 Portage street, has sold the plant to Overton W. Pendergast, of Terre Haute, Ind., who conducts a chain of similar plants, in Terre Haute and Columbus, Ohio. Saginaw—The M. & B. Ice Cream Co. is erecting a modern fireproof plant on the site of its present build- Kalamazoo — ing, at the corner of Water and John- son streets. Machinery of the most modern type will be installed and the plant is expected to be in operation early in the spring. Battle Creek—The C. M. C. Medicine Co., Reese Road and Upton avenue, has been incorporated to manufacture and sell C. M. C. Lung Balsam, with an authorized capital stock of $1,000 common and 9,000 shares at $10 per share, of which amount $1,000 has been subscribed and paid in, $400 in cash and $600 in property. —_—_»-.. Best Convention Ever Held By Imple- ment Dealers. Grand Rapids, Dec. 13—The twenty- fourth annual convention of the Mich- igan Implement Dealers Association was held at Lansing, Nov. 29 and #30 and Dec. 1. It was the best conven- tion ever held by our organization. Our convention was held in connection with the Agricultural Engineering De- partment of the Michigan State Col- lege. Our exhibits were held in the new armory building and this was the first time anything of this nature was ever held in this building since it was completed. which was only recently. The address of welcome was by Kenyon L. Butterfield, President of Michigan State College. The response was by Louis H. Remenap, of Reed City. President Warren Slack, of Bad Axe, presented his annual address. Treasur- er Edward De Young, of McBain, read his annual report. Harry A. Schantz, of Grand Rapids, read the Secretary’s report. Clarence (. Carlton, of Lan- sing. made an address. Wednesday morning addresses were made by Chas. E. Krause, of Batavia, N. Y., and E. E. Gallup, Supervisor of Agricultural Education. Wednesday afternoon and evening were devoted to inspecting the ex- hibits and a demonstration of judging dairy cattle at the College. Thursday afternoon addresses were made by H. H. Musselman, of East Lansing, and W. H. Story, of Spring- field, Ohio. Election of officers resulted as fol- lows: President—Louis H. Remenap, Reed City. Vice-President—H. C. Waters, Paw Paw. Treasurer Edward De Young, Mc- Jain. Secretarv—Henry A. Schantz, Grand Rapids. The directors for 1928 will be as follows: W. A. Slack, Bad Axe. L. F. Wolf, Mount Clemens. Otto Burrier, Saginaw. Fred Reader, Jr., Scottville. Henry A. Schantz, Sec’y. ——_.->——_—_ Lounging Robes Selling Well. Active re-ordering of men’s loung- ing robes is reported by manufactur- ers. The indications are that this mer- chandise will figure strongly as gift items during the holiday season. The introduction of popular priced robes this season has broadened the con- sumer outlet for the garments. At the same time, however, the call for the higher quality styles is strong and silk brocade and satin lined numbers to retail from $15 to $35 are doing well. Boxed sets including robes and slippers to match are being strongly featured. —_+ 2+ Favor Short Cuff in Gloves. Gloves for drivers and chauffeurs are at present wanted in the grades wholesaling from $27 a dozen and up- ward. The demand seems to be for the short, straight cuffs, with a strap for tightening. Black is the only shade required and linings are either fur or wool. In addition, the New England States are ordering suede and capeskin, with the fur or wool lining, for gener- al wear in the same grades. Novel- ties in fancy stitched backs are only wanted so far in the better type of merchandise as holiday items. —_—_~+-.—____ Beverage Sets Now Selling. Sales of beverage sets have large, but have not been credited with being as large as they really are, ac- cording to the general manager of a large silverware concern. The Bu- reau of Internal Revenue ‘became in- terested in the matter and sent him a letter asking if the sales of beverage sets had really increased much as com- pared with pre-prohibition days. “T replied,” he said yesterday, “that the demand for sets thad not only increased, but was actually about ten times as great as it was before pro- been these hibition set in.” ee Large Doll Sells Best. From the mail-order specialty shops all over the country houses and there seems to be a constant demand for the large doll dressed in fancy clothes. This is a departure from las‘ season when all sorts and types of dolls sold moderately well. The large doll has not been pushed recently un- til this season, but is now by far the best seller. It is made with hair, has sleeping eyes, talks and has composi- tion head, hands and feet. The wkole- sale price on this special number is $36 a dozen. ———_.2.2—_____ Orders For Expensive Negligees. The buying of more expensive neg- ligees is now quite active and is mak- ing up for previous delays in purchas- ing occasioned by unseasonable weath- er. Much emphasis is being placed on styles, featuring metal cloth, better grade velvet and = embroidered © silk garments. Re-orders on popular priced lines continue to shape up well. Manu- facturers are now Spring offerings to be early month. Pajama suits will be an out- standing feature in these showings. 22+ Belts Favored For Spring. Spring dress styles are favorable to belts as a trimming accessory, and manufacturers are optimistic regard- ing the prospects for the new season. The trend indicated is strongly to leather and suede merchandise in a variety of sports colors. It is not ex- pected that wide belts will dominate, most attention so far having been given to the one-inch widths. The Fall demand for the goods was ex- ceptionally brisk. . +--+» John Higgs Killed Pigs. The following epitaph, according to the Meat Trades’ Journal (London), is to be seen ona flat stone in an Eng- lish churchyard to the memory of John Higgs, pig killer: Here lies John Higgs, A famous man for killing pigs, For killing pigs was his delight, 3oth morning, afternoon and night. 30th heats and colds he did endure, Which no physician e’er could cure; His knife is laid, his work is done, I hope to heaven his soul has gone. preparing shown next e . - ef © ? 1 & « / « o ~ a: « « * { 7 7 8 « & * € ~ : meee’ > Pees go Pee net GPS ails December 14, 1927 Essent:'al Features of the Grocery Staples. Sugar—Jobbers hold cane granulated at 6.25 and beet granulated at 6.05. Tea—Teas have settled down to a rather quiet business and will not go out of this quiet spell until after the first of the year. Prices, however, are firm on almost everything. Indias, Orange Pekoes and Pekoes are all firm, with a fractional adivance in primary markets. India teas will show a deficit this year, and this is sure to have an effect on the market. Coffee—The market for Santos and Rio coffee, green and in a large way, has shown some advances during the week, but these were not altogether maintained, and late in the week the line declined slightly, particularly Rios. The week nets, perhaps, a slight ad- vance over a week before. Mild coffees have shown slight decline during the week. The jobbing market for roast- ed coffee is about unchanged for the week. Demand moderate. The con- sumptive demand for coffee changes very little from week to week. Canned Fruits—Fruits are not im- portant at the moment. California and Northwestern canners are well placed on pears, cherries and other items, and there is no pressure to sell. Some California peaches have been quoted but oftentimes the buyer and the seller, while not far apart in their views cannot get together. Canned Vegetables — Vegetables have been quiet and there have been traces of weakness as a consequence. Buyers have not ‘been interested in peas or in corn and there have been some canners who have tried to keep their goods moving. Extra standard peas have not been really wanted and to make sales some State and Wiscon- sin packs have been offered on the basis of standards. The latter are closely sold up and fours and fives have been picked over so there is little left, ‘but there are plenty of extra standards. Fancy can also be had, but they are not much in demand. For an important pack, such as corn, and for one reported to be in such excellent statistical position, it is surprising that the market has come so near a halt as to trading at the factory. Most wholesalers have goods enough for their own needs and they are not ready to pay asking prices from first or second hands. Tomatoes have im- proved to the extent of having fewer twos available at 70c factory than formerly, but a buyer can still cover at that figure, with the other sizes in proportion. String beans are one of the firmest of the vegetables and while sought are hard to obtain. There is a better jobbing enquiry for asparagus and for some of the other minor vegetables. Dried Fruits—California prunes are steady enough on the spot but have been weak in all sizes on the Coast and even where packers furnish figures to show a much more favorable statistical position than was anticipated at the end of the year they do not show their confidence in the market by holding for higher prices. Northwestern pack- some ers have more faith in the market as they have much smaller stocks left un- sold and what exists is mostly of 30s. ; MICHIGAN TRADESMAN Raisins stocks here are light for the season and there is a better call for packages than for ‘bulk goods, oc- casioned by the consumer movement during the holidays. Some types are scarce for prompt puffed. The Coast market among all packers is held on a higher basis than earlier in the season ‘but there has been delivery such as little business put up to packers for forward shipment. Apricots have been one of the firmest of domestic dried fruits at the source and the narrowing of offerings has left very little except the top grades. The spot market has been changed more in tone than in price and like the Coast lower grades are harder to obtain. Peaches are be- ing liquidated here to cleanup carry- over before going into new goods and there is nothing spec‘acular about the movement. Imported dried fruits have been firmer in tone than domestic of- ferings. Starting with currants the market has been firm, embracing figs and dates. Inability to get figs past the Government inspectors has been one reason for the understocked mar- ket and for the strong undertone. Canned Fish—No radical changes occurred in fish pack except in Jap- anese crab meat, which has been sold at discounts owing to competition among sellers and not much response to recession in prices among buyers. It is easier also to buy tuna on the spot as goods have been accumulated here and with a narrow demand, oc- casioned ‘by the season, buyers find it easier to cover their needs. Alaska salmon has been without change on the spot, with only a narrow turnover. No change has occurred in sardines of all descriptions. Beans and Peas—Dried beans are slow and for the most part easy. Pea beans are particularly easy and so are red kidneys. California about unchanged for the week. Black limas are eye peas are easy and tending down- ward. Rice—-Stocks are light and cannot be duplicated at the source on a more favorable basis, which caused holders to liquidate, as their trade outlets are ready to absorb offerings on the basis of going prices. Southern markets show no changes in value or in trading conditions. Salt Fish—The demand for mackerel is taking a back seat for the present, owing to the concentration of the pub- lic attention on other things. There is still some mackerel selling right along and the market is healthy, owing to the fact that the surplus is smaller than usual. The only weak thing in mackerel is small Norwegians. ‘Cheese—The market is firm, with comparatively light stocks and mod- erate demand. Syrup and Molasses—The offerings of sugar syrup at the present time are comparatively light, and this keeps the market steady to firm. The demand continues about regular for the season. Compound syrup is ‘being produced. in about normal quantity, with a fair de- mand and. steady to firm market. No changes in price have occurred either in compound or sugar syrup during the week. Molasses is dull. Trade are waiting for the new crop, which should ‘be at hand shortly. The mar- ket in the South is a little firmer than it was to ‘begin with, and holders down there explain this on the ground that stocks of high-grade molasses would be smaller than was expected. —_—_>-+.____ Review of the Produce Market. Apples—Shiawassee and Wolf River $1.75@2; Baldwins, $2.25@2.50; North- ern Spys, $2.50@3; Western Jonath- ans, $2.75 per bu. Bagas—Canadian, $1.75 per 100 Ib. sack Bananas—8@8%c per Ib. Beets—$1.50 per bu. Butter—Supplies of fine fresh cream- The demand is taking everything that arrives at firm ery butter are light. No changes have occurred dur- ing the week. Undergrade butter is also in rather small supply. It is not Jobbers hold June packed at 44c, fresh packed at 48c, and prints at 50c. They pay 24c for No. 1 packing stock and 12c for No. 2: Cabbage—$2 per 100 lbs. Carrots—$1.25 per bu. Cauliflower—$2.50 per doz. Celery—25@60c per bunch according to size. Celery Cabbage—$1 per doz. Cocoanuts—$1 per doz. or $7.50 a bag. prices. selling particularly well. Cranberries—Late Howes command $9.75 per % bbl. and $5 per % bbl. Cucumbers—Indiana hot house, $2.50 @2 75: Dried Beans—Michigan jobbers are quoting as follows: Gott Pea Beans = 94) $5.75 Diehe Red Kidney 7.80 Dark Red Kidney 00.0 20. 7.50 Eggs—Market on fresh has dropped Se per dozen, due to increased receipts. Local jobbers pay 4lc for strictly fresh. Cold storage operators are playing out their supplies as follows: Ope ests 32c¢ mipeee seconds 60 29c CCE ee 25e Egg Plant—$2.50 per doz. Grapes—Calif. Emperors, $2.25 per crate. Grape Fruit — Florida commands $4.50@5 per crate, according to size and grade. Green Onions — Chalotts, 90c per doz. Honey Dew Melons—$2.50 per crate. Lemons—Quotations are now as fol- lows: OU) Sunkist 6 $10.50 SOG SUNkist 0 10.50 O00 Req Bale 10.00 S00 Read Ball 2 2 10.00 Lettuce—In good demand on _ the following basis: California Iceberg, 4s, per bu.__$5.00 Cratdoor leaf. per bu, _.. 3. 1.75 Onions—Spanish, $2.75 for 72s and 50s; home grown command. $1.75 for white or yellow—both 100 Ib. sack. Oranges—Fancy Sunkist California Navels are now on the following basis: OG ee $5.00 120) Ea 525 [G0 Sw ee ee 6.25 1G ee 7.25 AG oo oe Se 725 2 ee 7.25 Oy 725 Be 7.25 5 Red Ball, 50c cheaper. All sizes of Floridas are selling at $6. Peppers—Green, 60c per doz. Potatoes — The market is dull and quiet on the basis of $1@1.10 per 100 Ibs. over the State. Poultry—Wilson & Company pay as follows this week: Heavy fowls 22. 09) es 20c bisht) fowls 2.22. 2000 14c Freavy Broilers 22c Dicht W. L. Beoilers _..-. 2 | l6c Radishes—35c per doz. bunches for home grown hot kouse. Spinach—$1.40 per bu. Squash— Hubbard, 4c per Ib. Sweet Potatoes — $1.75 per hamper ior kiln dried stock from Tennessee. Tomatoes—$3 25 for 10 Ib. basket of hot house; $1.65 per 6 Ib. basket from Calif. Veal Calves—Wilson & Company pay as follows: Raney 9200 l6c Good - 0 14c Medium (0000 13¢ G0) ee ee 10c —_>++—___ Tit For Tat. “Shut the door,’ yelled the rough man. ‘Where were you raised—in a barn?” The man addressed complied, but the speaker, looking at him a moment later observed that he was in tears. Going over to the victim, he apologized. “Oh, come,” he said soothingly, “you shouldn’t take it to heart because I asked if you were raised in a barn.” “That's it, that’s it,” sobbed the other man. “I was raised in a barn, and it makes me homesick every time I hear an ass bray.” —_>->____ Our perennial anthracite coal prob- lem has taken a new turn. For two decades the outlines of this question have been the same—a bitter wrangle over wages during the summer months, a belated settlement in the fall, a severe scarcity in midwinter and a corres- ponding increase in price which bene- fited all concerned in the production of hard coal. During the last five years these conditions became so acute that the consumers in the anthracite coal using cities turned their attention to other means for providing them- selves with heat. Scarcity stimulated invention. Ways of using oil were found, as well as means of conserving coal. As a result, those engaged in producing anthracite now find that the demand for their product is less this year than it has been before,, despite the increase in population and general prosperity. On Sunday clergymen rep- resenting all religious faiths in the anthracite region besought divine help in the revival of the hard coal industry. In many of the churches the congrega- tions listened to reports of special committees of mine workers and oper- ators, who have been blamed for the trouble in the industry. God moves in a mysterious way His wonders to perform, as Cowper says. Perhaps He has taken this method of impressing those who live by dealing in anthracite coal with the idea that the best way to restore the industry is to show some consideraion for the consumers, A 6 MICHIGAN TRADESMAN December 14, 1927 IN THE REALM OF RASCALITY. Questionable Schemes Which Are Under Suspicion. Two more victims of E. L. Rice & Co., Detroit, have been brought to the attention of the Realm during the past week—Carl Schwartz, of Cadillac, and D: G W. Dunlap, of Clare. The shipment of Rice store for former has had a jewelry (so-called) in his eighteen months and has been unable to sell enough to anrount to anything. The stuff is so poor that his customers of it and upbraid him for call “trash The latter in October, but insists that the goods sent are not make fun what they handling got in his shipment in keeping with the samples shown by Of course Rice & Co. re- promises the agent. fuse to make good on the made by the agent and refer the mat- ter to the Attorney’s Collection Agency,” which is probably only an- other name & Co. Realm has warned its patrons not to have any this house many times. for Rice dealings with The merchants caught in the sharp scheme house because they did not happen to be on our subscription list. Any merchant who is induced to enter into contract relations with this con- which subse- above named. got prongs of the cern by inducements quently prove to be false—and false- hood is the principal stock in trade of the sharks who represent such houses —can defeat any action which may be brought against them to recover the value of the trash that is shipped out under the name of jewelry. The name of the man who assured the Holton Mercantile Co., at Holton, that the United States Credit Bureau of Los Angeles and Kansas City was recommended by the Chamber of Commerce of the United States is James Meng, who calls himself “dis- trict representative.” If this man should happen to other reader of the Tradesman, it would be well to show him the door, because he undertakes to secure collections for his call on any agency by false pretenses. Such a person should have no place among decent men who play fair and deal honestly. The Wrigley Pharmaceutical Co., with present headquarters at Atlantic City, New Jersey, is attempting to sell its stock to residents of Michigan by long distance telephone. This concern formerly held forth in Phila- was recently under investiga- the Securities Department of has since removed to “Spear- which delphia, tion by that State, and Atlantic City. It manufactures mint Tooth Paste” and the president thereof is one W. W. Wrigley has a signature strangely similar to that of W. W. Wrigley, manufacturer of Wrigley’s Chewing Gum. Although the company’s literature now specifies that there is no connection between the who two organizations, many Michiganders have been misled been flattered into buying this stock when called on the long distance tele- phone from Atlantic City, New Jersey. and several have The Detroit Better Business Bureau utters a®note of warning concerning a notorious swindler, as follows: Dispatches from Chicago indicate that Harrison Parker plans to enter Detroit shortly with a co-operative bank and investment trust proposition. Mr. Parker's most widely known promotion was the Co-operative So- ciety of America, which after various vicissitudes passed from sight. Among Parker's promotions were Fruitvale, a resort fiasco in Western Michigan; a chain of groceries; several mythical cities to be built on tax title land; some banks, etc., etc. The principal unit in Parker's new scheme is the Iroquois Trust Co., of Evanston, Ill, the exact nature of whose charter is somewhat in doubt, apparently. With him is Brooks B. 3radshaw, a Detroit stock salesman who is represented in Chicago as a Detroit banker. Mr. Parker made vain attempts to interest certain trust companies of De- troit in his ambitious schemes about two vears ago. The Bureau has much data concerning Parker. interesting About a dozen years ago the Trades- Harrison Parker as a through his ex- ploitation—in company with the Chi- cago Tribune—of Fruitvale. Parker retaliated by suing the Tradesman in the United States District Court for $50,000 damages. We prepared to de- fend the case, but the night before it trial Parker sent his Chi- cago lawyer (Max Pam) to Grand Rapids, paid the court costs, paid Judge Hatch his account as attorney for the Tradesman, re mbursed the defendant expended in dismissed was the exposed swindler man nefarious was set for several hundred dollars preparing the the case. Of way for a notorious swindler defense and course, this cheapest like Parker to avoid showing his hand, appearance in court here resulted in his because his have ison. would probably landing in State pr Parker’s the Co-operative him was to launch Society of America, to swindle Chicago next move which enabled people out of millions of dollars. How he manages to continue his swindling career and keep out of jail is some- thing the unable to understand. average man is Anyone considering “investing” in a pair of muskrats, foxes, rabbits, etc., might well read an article by R. H. Coats, statistician for the Dominion of Canada, appearing in the Fur Journal of October, 1927. Mr. Coats shows clearly that of the total revenue derived by fur farmers, almost 80 per cent. comes from the sale of pairs of animals, not from the sale of pelts, and that prices steadily. By 1925 the average price paid by the bona fide ranches for sil- ver foxes had dropped as low as $228. The price for silver fox pelts averaged $82. Comparison with the alleged price of $33,000 per live pair, and $2,- 800 per pelt in 1911, clearly shows how “pyramiding”’ fur-bearing animals in captivity causes prices to drop. Current press dispatches report the petition of David Wooster, receiver for Detroit Silver Fox Farms, to pelt 400 animals now held by the company at a ranch near Cheboygan. It should be borne in mind that these foxes were sold locally for $2,000 per pair only two years ago. descend The Grand Rapids Herald reports that the First National Fur Producers, successors to Wilkinson McGee Co., are in the hands of receivers. Next to the Detroit Silver Fox Farms, this was probably the most ambitious fur-farm- ing project in- Michigan. In the face of these figures, Michi- gan investors are still being offered pairs of silver black foxes at $1,500 to $2,500 each. Selling pairs of muskrats at $35 to per pair seems to be the present Hodenpyl Hardy Securities Corporation vg Getting the most out of vour investments requiresa broad know- ledge of securities and how to use them best for your own purposes. Our service, based on long experience, is yours for the asking. We handle only the best in investments. ¢ 231 So. La Salle Street Chicago New York Jackson Grand Rapids I. VanWestenbrugge Grand Rapids - Muskegon Truck Service Central Western Michigan Nucoa KRAFT CHEESE ‘““‘BEST FOODS” ,;4i42).. “FANNING '’S”” "rsd sed eee ALPHA BUTTER Saralee Horse Radish OTHER SPCIALTIES ——t ———t The Brand You Know | by HART Look for the Red Heart on the Can LEE & CADY Distributor | Mechanical NeW “Sra Adds and Subtracts~ AUTOMATICALLY A new invention that is revolutionizing the “headwork"’ of figuring in stores and offices everywhere. This new kind of adding machine rivals the speed and me- chanical accuracy of big, cumbersome machines selling for $300 and more. Yet ADDAC is so compact that it can actual- ly be stood right on a ledger page, or carried from place to place in the palm of your hand! PRICE $24.50 COMPLETE At this amazing price ADDAC gives you every essential advantage of the most expensive adding machine. Capacity $999,999.99. Direct subtraction as well as addition. Fully guaranteed. Has a dozen uses in every store or office—balancing books, checking invoices, adding purchas- es, ete. Gives you absolute accuracy, saves time, and pays for itself in elim- inating costly errors. Write today for interesting “Faster than Fingers’’. Dept. ADDAC CO., GRAND RAPIDS, MICH. folder, Our Christmas Savings Club plan is an easy way to make money pile up. It’s worth anybody’s time to get the habit of consistent saving! Join Now! OLD NATIONAL BANK MONROE at PEARL A Bank for éverybody- ST) December 14, 1927 MICHIGAN TRADESMAN fur promotion rage. Data at hand tends to indicate that $6.50 per pair is a high price for first class muskrat breeding stock. If the claims as to rate of increase made by Michigan muskrat ranches be taken seriously, “pyramiding’ in the next five years may bring the number of muskrats in captivity in Michigan close to the bil- lion mark. What price can the in- vestor expect then for pelts? Hon. W. W. Potter, Attorney-Gen- eral of Michigan, has ruled that where the offspring of fur-bearing animals is to be pooled and the proceeds divided pro rata among the several pair owners “sale” of the animals is, in contempla- tion of law, the sale of securities, and comes within the jurisdiction of the Michigan Blue Sky Law. Hon. George Mackenzie, securities commissioner for the State of Michigan, is making a thorough survey of the fur-farming promotions of the State. —_—o and Low-Priced Adding Machine. What this country needs is not, as Vice-President Marshall once said, “a good five cent cigar,” but a practical, accurate, and low-priced adding and direct subtracting machine, which is now available to the public in the Ad- dac, retailing at $24.50. The Addac Company, manufacturer of Addac, as illustrated elsewhere in this issue, is now in production in its own factory, 60 Cottage Grove, Grand Rapids. The reliable little adder and direct subtractor is finding a ready market in all parts pf the United States, as well as foreign countries. Ship- ments have recently been made to several points in Europe, as well as South America, Mexico and Manila, and if the experience of the jAddac Company to date is a criterion of its future business, Grand Rapids has an- other industry which will soon be known throughout the world. Accurate The average storekeeper, garage man and every other small business owner will certainly enjoy the advantages and service of Addac. The office manager, large department store executives and various clerks wherever figuring is done would like nothing better than to utilize Addac on every desk. It is evident that tremendous sales poten- tialities exist for Addac. Addac offers a_ sterling currency model which is the first time in the history of the adding machine business that a practical, low-priced adding and direct subtracting machine has been offered for pounds-shillings-pence and farthings and it is evident that the sterling model will find a welcome re- ception in Great Britain, Australia, New Zealand, Peru and other coun- tries using the sterling currency sys- tem. The officers of the Addac Company are John A. Klise, President; W. G. Farnsworth, Vice-President and Gen- eral Manager and E. Gillisse, Secre- tary. C. E. Lincoln is district sales manager for Michigan. —_——- > The trouble with opportunity knock- ing at the door is that it so often turns out to be a house-to-house canvagser. Not in Favor of Restrictive Legisla- tion. Chicago, Dec. 6—I was very much interested in your front page article in issue of November 23rd, covering the decision of the Supreme Court of South Dakota declaring unconstitu- tional a law which the selfish drug- gists of that State hed been able to put over, prohibiting the sale of patent medicines and domestic remedies ex- cept by registered pharmacists. This is encouraging. because a simi- lar decision by the highest court of the State of Michigan may be looked for if Jason Hammond, of the Michigan Retail Dry Goods Association, and Paul Gezon, of your Retail Grocers’ Association, are able to have enacted a law restricting the use of premium advertising and which they are trying their best to accomplish, as you well know. Druggists of South Dakota or of Michigan are no worse nor more selfish than grocers and dry goods men of the Michigan associations. They, one and all, want to keep aggressive competitors from being aggressive. It would be just as sensible to limit each merchant to certain specified linage in newspaper advertising or limiting him jn a dozen other methods of publicity which you can _ readily think of, as to prohibit the use of premium advertising. Why should it be a crime for a mer- chant to tell his customers to save the sales slips covering their purchases from him, so that when the total of such slips amounted to a certain sum he would give them a fountain pen or some other useful article in apprecia- tion of their continued patronage? Is there any difference in principle from giving a cash discount, whether by a retail merchant to his customers or by the jobber or manufacturer to the retail merchant? To my mind 1t is no different than “free deliveries,” rest rooms, play rooms for children, exhibition of pictures and other free entertainment for customers. One and all have for their object the holding of the trade of old customers and the gathering of new business. Yours for a square deal for all. J. T. Leadstone. —>>>_____ Late News From Grand Traverse Bay Traverse City, Dec. 13—Many citi- zens were inconvenienced by _ the breaking of a main of the gaslight company at 5 o'clock on Thursday, when housewives or their employes were preparing the evening meal. A large number depended upon a supply of gas to cook the food needed. Ser- vice was not restored until 8:30 on Friday morning. Patrons of the com- pany residing in the Western and Southwestern sections of the city crowded the restaurants and the ho- tels or satisfied their appetites with cold food. A number carried food, to the basements to be cooked ‘by fires in the furnaces. Members of Asbury Methodist church had planned for serving supper and enjoying an entertainment and sale of Christmas goods. Baking pans had been filled with biscuits, ready for the oven, just before the gas current ‘was shut off. The pans were taken to the homes of members who cooked their food with coal or wood fires to be baked. As none of the persons de- prived of gas used that class of fuel for heating their hémes, no pyhsical hardship resulted on account of the accident. The main, stretched over the Boardman river under a bridge, was poorly supported. Commission merchants report that many farmers have stored their crops of potatoes to be marketed in the spring. Higher prices are anticipated. Local factories, operated in the manufacture of furniture and kindred wares suitable for holiday trade, have been quite fully employed during the past month. Arthur Scott White. Endorsed in the right way ® e TT right endorsement for any food product is honest- to-goodness satisfaction to the ultimate consumer. Without it a manufacturer is helpless. But with it manufacturer, jobber and retailer all have smooth sailing. Beech-Nut Peanut Butter actually has this endorsement—has had it for And month by month the mounting sales evidence the validity of public goodwill. Are you getting your share of this solid business? Beech-Nut Packing Company, Cana- years. joharie, N. Y. Beech-Nut Peanut Butter = a, aK: Dh QOS nt ar a IP Cookie-Cakes and Crackers ASTERPIECES Q F THE BAKER'S ART s q ‘ : : « December 14, 1927 MICHIGAN TRADESMAN 9 OUT AROUND. Things Seen and Heard on a Week End Trip. I am in receipt of a letter from Edwin Clayton, who identifies him- self as “divisional commander” of the salvation army, stating that every cent placed in the kettles of the army will be devoted to purchasing Christmas dinners for the poor in Grand Rapids and that the accounts will be audited by the Welfare Union. All of which goes to show that even so rich and powerful an organization as the salvation army has eventually been compelled to bow to public opin- ion in order to continue the work of soliciting funds for its maintenance and the proper functioning of its so-called charity work. It is not so many years ago that the salvation army baffled all attempts to ascertain how much money it collected in each community and the uses to which the money was devoted. In the days when I was President of the 3oard of Trade (now Association of Commerce) our municipal committee undertook ‘to secure first-hand infor- mation along these lines, but we were always met by a peremptory refusal, accompanied ‘by the sterotyped re- mark peculiar to the army in those days: “We report 'to our superior officer, Sit, Appeal to the superior officer, who I beNeve was located at Buffalo, brought the reply: “We report to our superior officer in New York, sir.” Appeal to the New brought the response: “We report to our superior officer in London, sir.” As it seemed to be impossible to obtain any authoritative statement from any official source, showing the amount of funds contributed in ‘this community—alleged to ‘be devoted to the assistance of the poor—I advised Grand Rapids people through the col- umns of the Tradesman to withhold further contributions until the salva- tion army would consent to disclose the amount of its collections and also work with the Charity Organization Society, which tit had ignored and re- fused to co-operate with up to that time. In the meantime the salvation army was obtaining contributions of clothing, furniture, old shoes, old paper and scrap iron for the alleged purpose of helping the poor under the guise of the salvation army. The wagons sent out to collect these contributions bore the name salvation army and the words salvation army were constantly on the lips of the solicitors, who wore the garb of the salvation army. As a matter of fact, the contribu- tions thus secured were sorted and sold and the proceeds sent to the Industrial Homes Corporation, an organization composed of officers of the salvation army, who waxed fat over the profits of the nefarious business. As the re- sult of the disclosures I made in this matter, which were taken up, verified and supported by welfare organizations all over the country, the salvation army. was forced to reform this de- York office ceitful practice and the private graft of the salvation army officers was re- luctantly relinquished. An officer of the army was sent here to raise funds to handle the industrial feature in connection with the army and solicitors were sent out with sub- scription papers to cover the city. It so happened that the officer in charge of the solicitation campaign called at my office and handed me a paper bear- ing my name at the top as a con- tributor to the amount of $100. The signature was carefully fabricated, but I immediately pronounced it a forgery. The officer immediately became great- ly excited and said he had handed me the wrong paper by mistake. I then called up the other Grand Rapids men whose names followed mine on the paper. They all assured me they had signed no paper and that their signa- tures were forgeries. I then asked the officer if he had fabricated all of the names on the paper. He said he had and made a voluntary confession, sub- stantially as follows: “IT am a handwriting expert. I can imitate any signature. I am an officer of the salvation army and was instruct- ed by headquarters to go to Grand Rapids and do just what you see on the paper you hold in your hand. I pre- pared six such papers, writing forged signatures at the top of each. With such a start it is always comparatively easy to secure all the funds we require in any community. This is the first time my deception has been discovered. The discovery is due to my own mis- take in handing you a paper bearing your forged signature.” I asked him what he proposed to do, now that his forgeries had been dis- covered. He replied that he would re- port to headquarters and await in- structions; that he would be more careful to avoid the discovery of his methods hereafter. “Then you propose to continue your criminal practices in other cities?” I asked. “Yes,” he replied, “the system is too valuable to the salvation army to be abandoned. Of course, the forgeries are criminal, but our officers at head- quarters hold that the end justifies the means.” I immediately arranged to swear out a warrant for the arrest of the skillful penman, but before he could be appre- hended ‘he had disappeared. I published a statement of the case in the Tradesman at the time in the belief that the men at the head of the organization in New York would either disavow the acts and confession of their forger representative or make a proper apology to the people of Grand Rapids for his criminal methods. They did neither. They turned the matter over. to a blustering attorney, who wrote me a five page letter, denounc- ing me as a creature of the devil, and threatening me with a heavy damage suit unless I made a complete retrac- tion and abject apology. I could do neither, because the confession of the forger had been made voluntarily in my office in the presence of witnesses. I wrote the attorney that he could im- mediately proceed with his damage suit and I would undertake to see ‘that a statement of the outcome of the case was sent to every religious paper in the United States. I never received any response to that invitation, so the sal- vation army, as then constituted, stands out in my mind as a criminal organiza- tion. I have the written documents to sustain this statement. I kept in touch with public cam- paigns conducted by the salvation army in other parts of the country for several years. In many cases the man who was so handy with the pen in Grand Rapids conducted the money raising campaigns. I naturally assum- ed that he pursued the same tactics in other cities that he undertook to carry into effect in Grand Rapids. Notwithstanding this recital and the knowledge of perfidy and crime it in- volves, I still continue to make yearly contribution to the Evangeline Home of the salvation army, because I be- lieve it handles the great problem of helping unfortunate girls and women through childbirth better than any other organization with which I am acquainted. The Home not only treats a patient kindly and generously, but undertakes to induce her to retain the care and custody of the child, which serves as a sheet anchor to hold the mother steadfast in the future. If more lying in hospitals pursued this policy, it would be better for all con- cerned. E. A. Stowe. ~~. Every Class Entitled To Equal Oppor- tunity. That it isn’t the original cost, but the upkeep that counts, may be ap- plied to the cost of Government as well as to our automobiles. The total amount paid by our Na- tional Government for pensions, an- nuities and kaiser war allowances is $646,000,000, or 19.84 per cent. of the total appropriations. This is more than the Government pays for all the per- sonal services actually rendered to it. The number of pensioners in July, 1926, was 501,723. The number of men employed by the Government for military and naval purposes amounted to 636,912. The Federal employes under civil service numbered 1,037,760. It is estimated that the total number of persons on public pay rolls (not in- cluding the pensioners and those in public institutions) is 2,800,000, and the roll, National and _ local, amounts. to $4,300,000,000. Every person not employed by the Federal or local Government contributes an- nually about $46 toward the salaries of Government employes. Proportionately, this number of Government employes is not as large as it is in many European countries which have publicly owned utilities, public pay where standing armies are large, and unemployment doles are granted from the public treasury. In quoting these figures, it is not my desire to find fault with the Govern- ment. Our Nation is growing rapidly, and we must expect to contribute our share toward its progress. However, I am of the opinion that a goodly pro- portion of this public expense could be eliminated if politicians and Gov- ernment administrators used the same care in cutting down overhead costs of administration as they would in their own private business. Unfortunately, there are too many politicians who seek votes by promis- ing their supporters jobs, and the more jobs they can create, the more votes they can count on. Moreover, these political job-seekers do not prove to be the most efficient class of work- men. The civil system has curbed this evil to some extent; but it never will ‘be entirely wiped out un- til men are elected to office who have the true public at heart. Our country needs statesmen who service interests of the will not stoop to promising special privileges to one class that will dis- criminate against other classes. Every class is entitled to equal opportunity and protection by our Government. We should not aim to make rich men poor, but to make poor men rich. True pros- perity must be for all classes in order to be beneficial to our Nation. Political promises are a poor sub- stitute for a pay check. I wonder that the people pay any attention to such promises, when year after year, they see how little there is back of them. Take the farmers, for example, how have they benefited by political rain- bows? They are still looking for the pot of gold, with the usual success. What the farmers need is to realize they are just as much ‘business men as are merchants and manufacturers. Let us hope that the Government eventu- ally may work out some plar to he!p them secure just returns on their prod- ucts; but it is time for the farmers to stop wasting the'r time listening to political cure-alls. If come disillusioned, they will be able to meet their with the keen business they now possess. If they will work together, they ‘will find that first-hand their they will be- problems their knowledge of needs will enable them to formulate a ‘better farm-relief than the politician who never plowed an acre of land or milked a cow. plan I have learned from experience that if you want something done, do it vourself. If the want efficient administration of government, people more they must demand better officers, and be enough interested to work for their election. ne New Fiber Offered Woolen Mills. A new fiber of vegetable origin is Solomon Levitan. being used in the manufacture of fab- rics by several woolen mills, it is an- nounced by the concern which is mar- keting it. It is claimed that the fiber “will bear the same relation to wool that rayon does to silk.” Being made from a vegetable product it is said to be free from some of the shortcomings of synthetic substitutes. It may be carded or warped by the mills and is being sold to them in a garnetted con- dition at 25 cents per pound. ———_2-+>___ More Color in Uniforms. There is quite a call from out of town for maids’ uniforms, accessories in all grades, with the result that those selling for $3.50 a piece are moving as fast as the better type of satins sell- ing for $12 and upward. In the better lines there is felt a need for colors, buyers claiming the better homes are dressing their maids in gray, blue and navy. All these dresses are one piece and sold with white collars and cuffs. SHOE MARKET A Grave Accusation Resented. The New York Times is authority for the statement that in the person of William E. Kelley, Brooklyn has a county clerk who hasn’t worn a new pair of shoes since he arrived at the state of manhood. To make a bad matter worse, the Times adds that Kelley probably never will. The story, it seems, goes back to the time when the Brooklyn official was a letter car- rier and “trudged seventeen miles a day on the hard, uneven sidewalks and the muddy streets.”” He kept it up for fourteen years. - But when his trusty “kicks” gave out and he needed a new pair he had someone else break them in before he wore them. And _ habit still persists. Now if the situation were half as bad as this sad tale implies, the Times story would constitute a grave indict- ment against the ingenuity of the shoe industry. But on this issue, the Shoe Retailer defends the cause of the shoe trade against even such a formidable adversary as our esteemed contem- porary, the Times. We submit that Mr. Kelley could be perfectly comfort- able and happy in a pair of new shoes if he could be persuaded to abandon his long established custom. Probably he doesn’t wish to abandon it. If he prefers to wear second hand _ shoes, that, undoubtedly, is his privilege. It may be just a hobby, just as some men prefer to drive an antiquated car in- stead of one of the shiny new models, or others cherish a sentiment for a set of golf clubs that have done seasons of faithful service. And, this being a free country, every man has a right to ride his own hobby horse or to walk in his old shoes. So it isn’t on the facts of the case, that we are disposed to pick a quarrel with the New York Times, but rather on its implications. “It ain’t exactly what he said, it’s the nas‘y way he said it.” The statement we most par- ticularly take exception to is this: “Since a man cannot with ease walk seventeen miles in a pair of stiff, new shoes, Mr. Kelley, after the custom of all mail carriers, always had some one break in his shoes for him before he wore them.” That, we claim, is not only a gross exaggeration but a libel on the letter carriers as a class. To prove it, we stand ready to pro- duce any number of letter carriers who buy new shoes and wear them. And if, by any chance, we’re wrong, then obviously the thing to do to increase the men’s shoe business is to go ham- mer and tongs after the letter car- riers.—Shoe Retailer. —_+-2—___ Rubber Shoe Shortage Here. The recent bad weather has produc- ed the shortage of protective footwear recently predicted in the event of a real storm. Consumers have reduced retailers’ stocks to a minimum and the retailers have done just about the same for the wholesale distributors. All types of this footwear have been snapped up from the cheapest rubbers for men to the most expensive fancy galoshes for women. One of the fea- tures has been the heavy run on chil- MICHIGAN TRADESMAN dren’s rubbers and arctics. The storm also brought with it some increase in the consumer call for the heavier types of men’s shoes, but the real extent of this demand will not become known until retailers get their attention off rubber footwear and start duplicating on leather merchandise. —_+-.___ Peacock Hues For Shoes. From an importer of high grade shoes for women comes word that the peacock colors are to predominate for early Spring wear. These fanciful colors are to be combined with black, in kid or patent leather. Next in line of new colors are the cross fox shades, which will be brought out in combina- tion with brown and biscuit tones. Shoes are to be fancy, with scallops cut out and also inverted. Straps are also a recognized style factor, and are to be narrow, and placed at varying distances from the ankle. For evening wear, the trend seems to be for or- nateness, ‘with gold and silver thread embroidery and very high heels, in solid colors. —_»+-2____ Novelty Business Ahead. Business in the various lines of novelties for the holidays has been, on the whole, better this year than last. This is due partly to the buying by stores and shops of more of the small- er items. For instance, the novelty lamp as a gift has taken the place of the larger and more practical ones. The same has been true in smokers’ ar- ticles, which have been displayed in unusually wide variety. But, on the other hand, the flask combinations have dropped off, while the larger and practical type are selling well. In wo- men’s smoking articles, the trend has been toward the ornate, with plenty of color introduced. Pottery and glass ware still continue to sell in all grades without any apparent let-up and prom- ise eventually to become staples. —_~+2++—___ Flower Demand Varies. At present, violets and orchids are selling better in New York than other artificial flowers. Gardenias in white and pastel shades come next, ‘but what is giving the importers and manufac- turers something to think about is the fact that out-of-town firms are not following this lead. Instead, all types of blooms are in demand from the simple corsages of field flowers to the shower roses used for evening wear. Sports flowers in velvet, wool and felt are also selling well, while new shaggy varieties are in constant demand in the light colors. Although not shown by most firms for immediate wear, it is hinted that feather flowers are to be featured for Palm Beach and Spring. —~+2.—___ For Improving Ribbon Conditions. Co-ordinated efforts to improve sell- ing and production conditions in the ribbon industry are being undertaken by the Ribbon Division of the Silk Association of America. Several com- mittees have been appointed to deal with various phases of the work. The executive committee, of which Adolf Muller of the National Ribbon Com- pany is chairman, is preparing a standard cost accounting survey. An- other committee will deal with trade abuses. Through the statistical bu- reau of the association it is planned to gather production and sales figures that will assist the trade in securing a greater degree of efficiency. —_e-- Profitable To All Lines. During the past season many firms changed their policy of making only one type of garment and now feel that the change was well worth while. One of the reasons given is that when buy- ers come to select a certain type of merchandise, they are often glad to find other types and receive these new items favorably. The new policy has been adopted by one house that for- merly sold only black dresses and also by a large coat firm that is now sell- ing ensembles, with emphasis on the TWO NEW ONES: Style 949 — Men’s autumn Blucher Oxford, Monarch’s Calfskin, Dundee Last (Medium balloon), Nickel dress end. Eyeets, New pattern with ————— _popular ‘short ramp, inside tap sole with fancy flange ARE YOU INTERESTED IN IMPROVING THE APPEARANCE OF YOUR STORE We can help you. supply you with: New Opera Chairs Fitting Stools Show Cases You will always find our Findings Stock complete in staples, also latest novelty creations. BEN KRAUSE Co. 20 Ionia Avenue GRAND RAPIDS, MICH. edge and heel seat trim. C and D widths in stock $3.45 Style 950 — Same in Mon- arch’s black calf ______ $3.45 We can “Over night Service” Herold-Bertsch Shoe Co. Grand Rapids, Mich. Manufacturers of Quality Foot- wear since 1892. December 14, 1927 MIcHIGAN SHOE DEALERS MUTUAL FIRE INSURANCE CO. Organized for SERVICE not for Profit Weare Saving our Policy Holders 30% of Their Tariff Rates on General Mercantile Business @) for Information write to L. H. BAKER, Secretary-Tresurer LANSING, MICHIGAN ie December 14, 1927 MICHIGAN TRADESMAN fi 11 WILL NEVER SEE HIS $100. Alleged Sales Plan Practiced By Ohio Faker. Here is a new scheme, at least it is new to me, which there is some reason to think, is spreading. A thing as easy as this is bound to spread anyway: Allentown, Pa. In April I entered into contract with a brokerage concern for the sale of my plant on a ninety-day option. The con- tract called for the usual formula of conditions as to percentage, etc., and also required a retainer fee of $100 for advertising purposes. To this amount the brokers were to add, if necessary, up to $300 for advertising. I failed to hear anything from them until shortly before the expiration of the option, when they enquired whether a deal could be arranged with the use of a property in lieu of cash. I askef them to show me where thev advertised (up to $300 or at all), but failed to get any satisfaction. Of course I called off the option, ‘ I had a similar concern here since with about the same contract, but less of a retainer, about one-third. I don’t Ike to get caught twice in the same manner, so failed to bite\this time. O. K. Mohr. _P. S.—Had a personal friend at Har- risburg make enquiry at their branch and find their record is not all clear sailing, as they have a number of cases against them. The concern which Mr. Mohr re- fers to calls itself the “National Busi- ness Brokers’ Corporation,” with “gen- eral offices” at 346 Columbian Bank Building, Columbus, Ohio. Its os- tensitble business is to buy and sell businesses. Mr. Mohr has sent me the contract which he signed, and I find it a very interesting document. It is too long to reproduce in full, but I can sum- marize it. 1. It provides that if the brokers sell the business they get a commission of 10 per cent. on the first $2,000 and 5 per cent. of the balance. 2. The brokers “retain the right” to help -a ‘buyer buy the the business by advancing him up to 50 per cent. (Of course this has no place in this contract; it is probably put in to im- press clients. It binds the brokers to nothing and has no meaning what- ever.) 3. The brokers are given an ex- clusive contract for ninety days. At the end of ninety days the exclusive authority continues unless ten days’ written notice of withdrawal is given. 4. The next provision is very clever and I shall reproduce it in full: It is further agreed that a sum not to exceed $300 will be spent for ad- vertising, and other profitable methods to further the sale of said business to be paid ,by the National Business Brokers’ Corporation. It is agreed and understood that the said National Business Brokers’ Cor- poration shall advertise my business in leading newspapers, magazines or trade ‘ournals, best adapted for said business listed, selected by the advertising de- partment of the said National Business Brokers’ Corporation. 5. In consideration of all of the above the owner of the business then agrees to pay $100 retaining fee, this amount to be used to further sale of my business and same to be deducted from the commission due the National Business Brokers’ Corporation at the time of sale. Mr. Mohr signed and paid his $100 and nothing happened. They sent him a copy of a little five-line advertise- ment, but never told him when it ap- peared, and the only “enquiry” sent him asked if he would trade his prop- erty for another. Nothing ever came of this. They have his $100, but have never given him any evidence as to how much of it they spent to further the sale, or whether they ever did any of the $300 advertising at all. Nat- urally they were to spend the $300, if anybody did so perhaps they felt that it was their business only, but as they apparently got Mr. Mohr’s $100 by the $300 joker it would seem as if they owed him some information as to what they did for his money. Now I am not accusing these people of anything—I don’t know them and don’t know anything about their meth- ods except what I read in the contract, but I do know that under this con- tract it would be quite easy to collect retaining fees and do little or nothing for them. The $100 is collected as re- taining fee to “further the sale of the business.” But how and when and to what extent? It is to be deducted from the commission, if earned, but if commission is not earned the $100 is not given back. As to the $300 worth of advertising, that is nothing at all. They agree to advertise in newspapers, magazines and trade journals as they see fit. Nothing really binding here. And as for the amount to ‘be spent for adver- tising, they give themselves the option of spending “not to exceed $300,” which means from one cent up. There is no real agreement to do any adver- tising at all, and no real ground, ex- cept with enormous trouble, to force a disclosure from them as to what was done for the $100, if anything. I am therefore compelled to advise Mr. Mohr that his $100 is gone. Elton J. Buckley. (Copyrighted 1927 by the Author) —_+- > Rush Orders For Men’s Robes. The slow Fall business placed on men’s lounging robes has been suc- ceeded by a rush of orders from all over the country for holiday goods. The demand is mostly limited to the brocades in all silk, cotton mixtures and rayon textures, especially in the unlined and cheaper grades wholesal- ing from $7.50 upward. This season the wanted colors are navy blue, dark red, green and brown, finished with deep shawl collars, cuffs and sashes of satin. The flannel coat is selling at a regular pace and is not being pushed because it is expected to be an im- portant Palm Beach item. ————_++->____ Glass Production Slackens. In line with the seasonal trend the demand for window glass has slacken- ed appreciably as compared with the year’s peak output of a month ago. Operating schedules in the pressed and blownware field are on a- somewhat less active basis to permit of the tak-. ing of inventories and making of re- pairs at some plants. At the meeting of jobbers and manufacturers held during the week, approval was given the suggestion for the .creation of a joint committee to consider existing trade evils, PREPARE FOR THE HOLIDAYS Stock :— FRANKLIN GRANULATED —for cooking and baking FRANKLIN POWDERED —for fruits and cereals FRANKLIN OLD-FASHIONED BROWN —for baked beans, gingerbread, etc. FRANKLIN GOLDEN SYRUP —for hot cakes and waffles Franklin Sugar Refining Company PHILADELPHIA, PA. “A Franklin Cane Sugar for every use’’ BE PREPARED FOR THE HOLIDAYS Stock--- Mueller’s Macaroni Elbow Macaroni Spaghetti Egg Noodles Egg Alphabets Egg Vermicelli Cooked Spaghetti In a Sauce of Luscious Ingredients C. F. MUELLER COMPANY JERSEY CITY, N. J. FINANCIAL Review of Business Conditions in Michigan. Written for the Tradesman. Characteristic of the month of De- cember, trade is expanding under the stimulus of Christmas and cold weather purchases and industrial production is contracting due to inventorying and year-end changes. Two uncertainties which have caused much conjecturing in business circles for some time, were removed during the early part of this month—the new Ford car and the President’s meaning behind his “I do not choose to run in 1928” statement. Atthough the volume of business dur- ing the year which is now drawing to a close has been large in the aggre- gate, it has been irregular and spotty. The soft coal strike, a backward Spring and devastating floods in vari- ous parts of the country, were serious deterrents. Overproduction in the oil industry was another obstacle in the path of business. Despite these and other hindrances, industry and com- merce have made good progress and are in a strong position to start off the new year. Confidence in the general business outlook is widespread and apparently is increasing daily. Basic conditions are sound. There is plenty of money at attractive rates to keep the eco- nomic machinery well oiled for months to come. Freight is being moved ex- peditiously by the railroads. Stocks of goods are low, neither tradesmen nor manufacturers showing a disposi- tion to disregard the lesson learned from the depression of 1921. Since stocks of goods throughout the coun- try are low, any acceleration in busi- ness will be felt quickly by producers, middlemen and retailers. Commodity prices are free froth inflation. Peace- ful relations exist between employers and workers and the output per em- ploye is s‘eadily increasing. The far- mer is in a stronger position than at any time in recent years. Our foreign trade continues in large volume, the excess of merchandise exports for the first ten months of 1927 amounting to almost a half billion of dollars. Out- put in the oil industry is being reduced in order to bring production and con- sumption closer together. Net re- serves of members of the Federal Re- serve banks continue to increase. The outlook is for expansion in steel pro- duction early in the new year. Con- struction for 1927 will approximate the record figures of a year ago and promises to go forward in substantial volume in 1928. The automobile in- dustry is making plans to break all former production records next year. There ave unfavorable factors in the general business situation but they are far outweighed by the favorable influ- ences. Speculation in stocks continues to increase and brokers’ loans are reaching new high levels each succeed- ing week. Money apparently is flow- ing into most stocks for no other rea- son than that there is no other place where it can be employed, the demand for commercial loans being light due to close adherence to the policy of hand-to-mouth buying and the large cash balances held by many corpora- MICHIGAN TRADESMAN tions. Moreover, profit margins are narrower than a year ago and net earnings of manufacturing concerns in the aggregate are smaller. Factories in Michigan are in the midst of inventory-taking and prepara- tions for renewed activity following the turn of the year. Output, accord- ingly, in the majority of plants, is be- low normal. Manufacturers of auto- mobiles are busily engaged with new models for the motor shows next month. Furniture manufacturers are optimistic over the outlook for their exhibit at Grand Rapids in January. Practically the entire State is begin- ning to feel directly or indirectly the stimulating effect of expanding produc- tion in the ford factories. Prospects for Michigan industries by and large are very bright for the new year. Automotive production for 1928, ac- cording to estimates, will total at least 5,000,000 vehicles. If this high mark is attained, approximately three quar- ters of a million more cars will be turned out than in 1926 when output reached its highest peak. At least one million and a ‘half ford cars and trucks will be manufactured jn 1928, it is esti- mated. Production schedules for practically all makes of cars during November were moderate. Early esti- mates place the total output for the month at approximately 130,000 units. Production for the first eleven months of this year for all plants, not includ- ing the ford output, was 8 per cent. greater than in the corresponding period in 1926. Motor car production in January should turn decidedly up- ward. Operating schedules are being cur- tailed during the current month in order that stocks may be cleared away by the time new models are ready to be placed on the market. Both dealers and makers are in excel- lent shape to begin the new year. Elaborate sales campaigns for 1928 are being planned by all companies. One of the most difficult problems confronting the industry is the used car situation. Employment is on a downward trend. Numerous plants are running on part-time schedules in many sec- tions of the State. This condition is largely seasonal. Employment gains are anticipated in January. Six cities report an increase compared with a month ago. Many transient workmen are pouring into Detroit as a result of the announcement that the ford in- dustries are taking on additional work- ers. The Employers’ Association of Detroit, which represents industries employing two-thirds of the city’s workerg, report 198,652 men at work on December 8, an increase of 2,759 over the preceding week. Retail buying has shown much im- provement during the past two weeks. Almost all lines are participating in this forward movement. Collections are better. Wholesalers report an in- crease in sales and are optimistic over the prospects for Spring business. Farmers’ generally are reducing their loans at the banks. Fewer farm auction sales and a disposition to hold crops for higher prices are additional evidence that the agricultural situa- tion has improved. The value af December 14, 1927 Only When Helpful THE “GRAND RAPIDS SAVINGS BANK” feels it is “SERVING” only when the things it does for its customers are helpful to them in their financial affairs -- business or personal. Rendering banking service along broad and constructive lines fer 56 years has established this institution in the confi- dence and esteem of business houses and individuals throughout all Grand Rapids. GRAND RAPIDS SAVINGS BANK “The Bank Where You Feel At Home’’ Kent State Bank “The Home for Savings” With Capital and Surplus of Two Million Dollars and resources exceeding 'Twenty-Three Million Dollars, invites your banking business in any of its departments, assuring you of Safety as well as courteous treatment. Banking by Mail Made Easy. GRAND RAPIDS NATIONAL BANK Established 1860—Incorporated 1865 NINE COMMUNITY BRANCHES , jaa ey sae iy GRAND RAPIDS NATIONAL COMPANY ie Investment Securities “The Bank on th Square” Affiliated with Grand Rapids National Bank Fenton Davis & Boyle Investment Bankers Chicago GRAND RAPIDS First National Grand Rapids National Bank Buliding Bank Building Phone 4212 Detroit 2056 Buhl Bullding December 14, 1927 MICHIGAN TRADESMAN 13 Michigan crops for 1927 is estimated at $225,000,000. Wayne W. Putnam, Director Public Relations, Union Trust Co., Detroit. ——_+-.____ Ten Rules For Security Buyers. In his new book, “Financial Advice to a Young Man” (Simon & Schuster), Merryle Stanley Rukeyser offers what he terms a decalogue for investers that should prove worth while not only to young men but to all interested in securities. If the suggestions set forth in his condensation are carefully followed, many dangerous pitfalls will be avoid- ed ‘by all who seek to accumulate an estate. “It is as easy for the thrifty to build up a competence as to learn the A B C’s,” Mr. Rukeyser points out, “yet ever so many never grasp this simple truth.’ The magic of com- pound interest, injected into savings, he adds, points the way to the most certain road to wealth. Stressing the importance of a sav- ings account as a more fundamental need and ranking it first in every man’s financial schedule, he proposes ten rules to guide the investor. 1. Formulate a financial program and stick to it. 2. Do not restrict your savings to what happens to be left over after ex- penses have been met. Take your in- vestment fund from your pay en- velope first and spend what is left over. 3. Get the maximum benefits from your purchasing power by wise spend- ing in accordance with a budget. 4. Count on the workings of the compound interest table rather than on the uncertain principle of the lottery for the building up of your estate. 5. Do not let death, illness or acci- dent interfere with the attainment of your financial objectives; insurance will take care of these hazards. 6. Be master of your finances rather than a slave to money. 7. Allocate part of your income for unselfish purposes. 8. Do not confuse thrift with nig- gardliness. Education and culture for yourself and your family are good in- vestments. 9. Buy securities only from houses whose integrity you have checked through independent sources. When in doubt deal directly through a bank. You should have an account in a sav- ings bank before you begin to buy stocks and bonds. Remember that real bargains in securities are virtually never peddled by stock salesmen. 10. Either avoid speculation entire- ly or limit your commitments to what you can afford to lose. Suggestions on the best methods of putting into effect these regulations are contained in Mr. Rukeyser’s book. It is not surprising, he points out, that laymen are unskilled in investment matters. “It is just as costly for the ordinary individual to invest his money on his own as it would be for him to try to fix the hairspring of his watch with a penknife instead of taking it around the corner to the jeweler’s.” ‘William Russell White. [Copyrighted, 1927.] 1927 Drop in Industry Will Help 1928. In casting up their 1928 predictions on business ‘the prophets will be in- fluenced by the slowly contracting ac- tivity in industrial production of the last seven months. But the downward adjustments of 1927 are calculated to inspire fresh confidence for next year. The defference between 110.9 and 101.4 is the statistical picture of what has taken place in production in this country since March. At least that substantial shrinkage in industrial out- put within the last seven months rep- resents ‘the extent of the 1927 setback computed by the Standard Statistics Co., Inc., in their index of industrial production. Almost monthly since spring the volume of industrial out- put has been falling until it is now about 8.5 per cent. under the peak of the year set in March. At a time when so many people are endeavoring to lift the curtain to the future it is important to know not only that a fairly substantial downward ad- justment is on ‘but that it has been on for several months. Opinions differ on the trend of the production curve from now on but everybody agrees that the outlook for 1928 has been improved through the corrective downward ad- justment this year. The decline in output since last spring reflects primarily a contraction in iron and steel, coal and motor ac- tivities. This reduction in the volume of production naturally has tended to shrink profits and earnings in the sec- ond half of 1927 will not compare as favorably with those of a year ago as did the earnings reported in the first half of this year. The fact remains that the shut-down of the ford plants and the slowing up of activity in other fields have kept the balance between demand and sup- ply on a safer level than had the sup- ply of goods ‘been allowed to run dangerously ahead of the demand. This was the line of reasoning em- ployed by Mr. Raskob, chairman of the finance committee of the General Motors Corporation, in his recent pre- diction that the 1928 motor production would reach a new high for all time at 5,000,000 cars. His theory was that in the last six months an enormous de- mand for cars has been accumulating and that this will be expressed by a rush of orders in the next few months. Even the Standard Statistics Co., Inc., which reports such a decline in production as the figures here used show, predicts that early 1928 will bring a smart upturn and that an ex- pansion in ‘business next year is a strong probability rather than a mere possibility. In most curves of business now available unfortunately the trend of the curve is governed largely if not entirely by changes in the physical volume of production whereas a va- riety of other trade influence really bear upon the situation. Paul Willard Garrett. —_>+.____ In its zest for reform the Turkish government is now endeavoring to combat its citizens’ predilection for patent medicines and magical cures by restricting the number of drug stores to one to every 10,000 inhabitants. It seems that the worried Turks could not possibly pass a drug store without dropping in for a cure-all of some sort, and, as Constantinople had a drug store on almost every corner, this un- fortunate habit became of great con- cern to the Turkish officials. We must, however, register our grave doubts as to whether this new form of prohibi- tion can be made effective. The move- ment against patent medicines will un- doubtedly increase their popularity, if any lesson is to be drawn from various prohibitions in this country. Many a worthy Turk who had disdained quack cures will rush to the nearest drug store—even if it means an extra block —to discover their hidden charms. Hoo Your Investments and Your Business HEN YOUR WILL BECOMES operative will the investments or business which you leave be properly safe- | guarded and managed? Many times, when individuals act as Execu- tors and Trustees, the temptation of higher yield on securities, or of business methods seeming to promise greater returns, leads to | the abandonment of sound principles of investment and business management. The Michigan Trust Company offers you the service of a complete organization of specialists, the experience of many years and ample resources to protect your Estate. THE MIcHIGAN [RUST COMPANY The first Trust Company in Michigan New York - Chicago - “AUDITS -SYSTEMS-TAX SERVICE” LAWRENCE SCUDDER & CO. ACCOUNTANTS AND AUDITORS 924-927 GRAND RAPIDS NAT’L BANK BUILDING, GRAND RAPIDS, MICH. 313 PECK BUILDING, KALAMAZOO, MICHIGAN 452 W. WESTERN AVE., MUSKEGON, MICH. St. Louis - Washington . Philadelphia - Boston Boston Denver Investment Securities E. H. Rollins & Sons ~ Founded 1876 Dime Bank Building, Detroit Michigan Trust Building, Grand Rapids New York San Francisco Chicago Los Angeles 14 MICHIGAN TRADESMAN December 14, 1927 MUTUAL FIRE INSURANCE Fire Losses on Dwellings Large. The annual fire loss on dwellings totals nearly one-third of the property loss from fire, which now totals a little over the half-billion mark, ac- cording to an analysis of the available data by the Bureau of Standards, De- partment of Commerce. While the increase in the fire loss on industrial and commercial buildings and their contents has been checked by the cumulative effect of fire resistive building construction, the bureau points out that the loss on residences has shown no indication of decrease either in total amount or in relation to total amount of property of this class subject to loss by fire. Examination of fire causes shows that nearly one-third of the loss on residence property is caused by mat- ters having to do with house heating, such as defective chimneys and flues, sparks on roof, over-heated furnaces and stoves, and hot ashes, coals and open fires. Lighting, cooking and other household operations are re- sponsible for another 10 per cent. and matches, smoking some 6 per cent. Spontaneous combustion, lightning and fires in adjoining buildings account to- gether for about 20 per cent. of the loss, the remainder being from minor causes or of undetermined origin. Greater fire resistance in the build- ing will prevent or reduce the loss from fires from all these causes. A range in fire resistance is obtainable, beginning with very minor benefits from paint and whitewash, somewhat better protection from plaster finishes, and finally full protection as far as the structural portion of the building itself is concerned, by the use of incom- bustible and fire-resistive walls, floors and partitions. The spread of fire in wood frame construction can be re- tarded by stopping the hollow spaces at floors and roof lines with incombust- ible materials. Proper chimney con- struction and insulation of the chim- ney from combustible building mem- ber would also be effective in reducing the large loss at present by defective chimneys. —_>-+ > Find Much Over-Insurance. The National Underwriter, the offi- cial organ of old line insurance says that old line companies writing a farm business that have the real vision say that no money can be made in this de- partment unless the most careful un- derwriting is done. The statement is made that the farm companies are con- fronted more to-day with over-insur- ance than they have been in the past. The high loss ratio is attributed pretty iargely to this condition. Owing to conditions in the farm field, under- writing has to be done with the utmost care. One farm underwriter in comment- ing on the situation said: “We find in our office that every application has to be carefully studied. The tendency is to write more both on buildings and contents than the in- sured is entitled to. It is not a ques- tion of how much the assured ‘wants, but how much we are willing to give him. In some farm business that we reinsured we found that in almost every instance, too much insurance was allowed on the different items. It is necessary to cut down the amount, thus forcing the assured to expose some of h's values to danger. In case of a tenant farm, we always find out how much the tenant has in the buildings. Moral hazard is particularly apparent in the farm field. The only way to cut down to a minimum is to reduce the insurance limits. The reason that a number of farm companies are los- ing so heavily is that they are not un- derwriting as carefully as they should. We rely of course on our agents to get the business and we secure all the in- formation we can from them. It is up to our underwriters to decide, how- ever, how much we want on the vari- ous items written. We do not hesi- tate to cut down insurance on con- tents of a dwelling from $2,000 to $750. We make the same proportionate de- creases on buildings.” +2 2. Mutual Insurance the Golden Rule. Insurance Commissioner S. A. Ols- ness, of South Dakota, in a signed statement regarding Mutual Insurance, Says: “Mutual insurance has always ap- pealed to me as the most economic and humane form of insurance. It con- stitutes most nearly the fulfillment of the command of the Golden Rule. Mu- tual insurance is indeed to carry one another’s burdens. I have always openly confessed my faith, and ad- miration of the Mutual Insurance principle.” The opinion of Commissioner Ols- ness is, and must be, the opinion of every open minded, right thinking per- son who investigates the foundations upon which Mutual Insurance is founded. Primarily a Mutual Insur- ance Company is an organization of individuals banded together to co- operatively bear each others losses. If instances can be cited wherein Mutual Companies have not fulfilled the purposes of their organization, their failure cannot be ascribed to the principle upon which they are organ- ized, but rather to some fault in the management or methods of operation. A properly organized and rightly man- aged Mutual Insurance Company is one of the best illustrations of the Golden Rule in operation. 2 Over-Insurance Must Stop. Insurance Commissioner Livingston, of Michigan, is thoroughly awake to the fact that excessive and over-insur- ance is very prevalent in Michigan, and owing to the fact that such condition breeds carelessness, lack of safeguard- ing properties against fire, and encour- aging arson, he is determined that it must be remedied, and is taking the matter strenuously in hand. He has stated in no uncertain terms, that those who write over-insurance knowingly are liable to lose their au- thority to do so, and he has nerve to carry it through to a successful con- clusion. He has held meetings in Detroit and other parts of the State, and the writ- ing of excessive insurance will be stopped. Associated with him in this The CQENTRAL Manufacturers Mutual Insurance Company Assets $3,194,142.55 Surplus $1,552,912.80 Is one of the 15 Companies that we represent The best protection, the lowest rates on FIRE and AUTOMOBILE INSURANCE write THE CLASS MUTUALS AGENCY 305-06 Murray Bui din: Grand Rapids, Michigan Affiliated with The Michigan Retail Dry Goods Association An Association of Leading Merchants in the State THE GRAND RAPIDS MERCHANTS MUTUAL FIRE INSURANCE COMPANY 320 Houseman Bldg. Grand Rapids, Mich. STRENGTH ECONOMY THE MILL MUTUALS AGENCY Representing the MICHIGAN MILLERS MUTUAL FIRE INSURANCE COMPANY (MICHIGANS LARGEST MUTUAL) AND ASSOCIATED COMPANIES Lansing Michigan Combined Assets of Group $39,611,125.59 20% to 40% Savings Made Since Organization FIRE INSURANCE~—ALL BRANCHES Tornado— Automobile — Plate Glass « - ae a > . & , i - i o, } 4 4 = < & . rs ~ e : 7 « ’ Py > ¢ < 3 a " es. a > ~ i 4 > « > . ~ ~ re © . * > i December 14, 1927 MICHIGAN TRADESMAN 15 particular branch of ‘work are William E. Goodman, chief of the Rating Di- vision of the Department of Insurance, and Charles V. Lane, Assistant Fire Marshal, together with the District Deputies of the State Fire Marshal’s Department. ‘Commissioner Livingston is to be commended. There can be no doubt that his action will greatly lessen fire losses in the State of Michigan during his term of office. ——_» +--+ The Best Advertising. A mutual fire insurance company, or any fire insurance company for that matter, can have no better advertising than a satisfied loss claimant. There is no surer method of a company los- ing its business, than by having dis- satisfied loss claimants. There is nothing more effective in making a dissatisfied claimant after a fire than over-insurance, for the honest insured will feel that he is not getting what he ought to get when he does not get the amount of his insurance after a fire loss has occurred. It is therefore the part of wisdom of any insurance company to adjust its losses at the time the insurance is written. To be sure, there is a great temptation to load up the willing ap- plicant for insurance, or the applicant who has an exaggerated opinion of his values at the time the insurance is to be written. To yield to'the temptation, to load up the applicant with insur- ance, is one of the surest methods of having a dissatisfied loss claimant after the fire. A satisfied policy holder, a satisfied loss clatmant are the best advertise- ments any fire insurance company can have. These are the best advertising. —_>-+- Division of Profits. Every insurance man knows that in practical operation, the policy holder’s premiums create an insurance com- pany, for out of the premiums losses and operating expenses are paid. These contributed premiums in reality, form a trust fund for the equal protection and benefit of all the policy holders. The larger part of the assets in every stock company, are made up of the sums contributed by the policy holders. Capital stock consti®ites but a small part of the total assets. How- ever, in every stock company all of the profits of the business are given to the stock holders, whose contribu- tions are only a small part of the assets of the corporation. Is this an equitable distribution of the profits? In mutual insurance, the contributions of the policy holders are used in identically the same manner, as are the cash premiums of the stock fire insurance companies’ policy holders but in the mutual company all profits, if there are any, are distributed among those who have contributed. Which is the fair method for conducting a corporate fire insurance company? ——__+-.—_— Opening of Congress Lets Loose Dogs of Discontent. Grandville, Dec. 13—President Cool- idge again has Congress on his hands. This is somewhat harder to manage than a wayward child, the present Congress promising some squabbles worthy of a Killkenny cat fight. Fortunately for the country, we have a man with a level head and good sound business principles at the execu- tive head of the Nation to counteract any fool legislation which may be en- acted during the present term. ‘Hundreds of bills are in hand ready to be rushed through, some of them meritorious, yet far too many of the pork barrel order which always lie in wait at every assembling of the Nation- al legislature. There is sure to be an attempt made for extraordinary legislation for the benefit of the farm bloc, although, since the farm organizations cannot agree upon any legislation suitable for their friends, it seems unlikely that Congress will pass any particular farm relief measure this session. So many blunders in the line of “re- lief” for different blocs of people have been made it does not seem that there will be anything further done along that line for some time to come. Legis- lation affecting the pay of postoffice employes a few years ago may be counted as one of these blunders, and a very serious one at that. In quadrupling the rates of news- paper postage Congress ‘bit off more than the country could masticate and, instead of enhancing income, it served to destroy transient newspaper mail- ing altogether, wherefore there was a falling off in receipts, instead of the expected ‘advance. ‘The present Congress should go through this imposition, reduce the newspaper postage to its old time con- dition, by this means bringing about a considerable increase in postal receipts. The postoffice department is sup- posed to be run in the interest of the great common people, even though it fails to pay expenses. The mailing of newspapers at the old one cent rate was a privilege freely indulged by the patrons of the postoffice. Since that increase to a fourfold price transient newspaper mailing has almost com- pletely fallen off. This thing of postal rates may seem a small matter, yet since it affects every man, woman and child in Amer- ica it has a tremendous influence. Cards other than those of Government issue must bear letter postage, which is certainly a gross imposition which should be remedied as soon as time will permit. There is power in small things, and it is these petty advantages taken of an unsuspecting public which has re- duced Congress to the lowest ebb in its existence. That sart of statesman- ship which ignores little things is of a class with bullying children by over- grown adults. President Coolidge has served the country well in the past in vetoing some of the more vicious acts of Con- gress and, doubtless, he may be de- pended upon to do the same in the future. The nearpess of the assembling of two great National conventions for the purpose of nominating a successor to Mr. Coolidge gives cause for serious thought on the part of the American people. The tremendous effort being made to make Al Smith the Demo- cratic nominee has passed the zenith point and is now at ebb tide, with knowing party men too anxious for victory to jeopardize it by trying to force a nominee upon the people whom they will not have. Al Smith’s religious ‘belief should have no bearing upon the matter, but not so his anti-prohibition stand. His friends say that as president he would enforce the laws impartially, including the one relating to prohibition. Per- haps this might be true, yet where the least doubt remains the people intend to make no mistake and he who is even in the least tainted with whisky fumes will be made to take a back seat in the political arena. This is as it should be, although it casts aside the most talked of man in the Democratic ranks, who as ‘Gov- ernor of New York has made his mark in no small way. There is not room in this country for a wet president. The womanhood of America is irrevocably pledged to tem- perance as represented in the Volstead act and no amount of specious plead- ing can change that yerdict. Bootlegging is rampant, we admit, yet there were once a dozen open saloons where now operates one boot- legger, and that is worth thinking about. The better natures of Ameri- can men and women will yet be awak- ened to the need of a more strict en- forcement of prohibition laws. The extirpation of saloonism, which once held the throat of the Nation in its grasp, is no small undertaking, and it must be admitted that fair success has been attained, with a prospect of greater efficiency in the execution of temperance laws in the near future. Women remain away from the polls even more than the men, yet, when it comes to a question of a compromise with the whisky traffic the American woman will not be found wanting. No political party will have the temerity to place a wet plank in its platform. That question must be handled with gloves, if at all. Absence of the open saloon has been the great- est boon to ‘Christian civilization since Lincoln’s proclamation freeing the slaves. The idea of going back to the days of the saloon is absurd. Friends of Al Smith may imagine h’s popularity is such that nothing can defeat him. There are wise heads enough among the Democrats, how- ever, to see that Smith is kept in the background next year and a man of unblemished reputation for temper- ance is the nominee. We shall await the proceedings of Congress with considerable interest. Old Timer. WiBac Si There are many Modern Safe-guards with which you can surround your Estate through the aid of a Trust Company. Ls ai “% -™ mint a tea = GRAND RAPIDS TRUST CO. Grand Rapids, Michigan e ey mw « mtg cmp ~ gy | EE i tee OUR FIRE INSURANCE POLICIES ARE CONCURRENT with any standard stock policies that you are buying Tenecotis UY) Less Michigan Bankers and Merchants Mutual Fire Insurance Co. of Fremont, Michigan WILLIAM N. SENF, SECRETARY-TREASURER il 16 MICHIGAN TRADESMAN December 14, 1927 HOTEL WALDRON. Graphic Descviption of Pontiac’s New Hotel. A while ago when I was visiting at Pontiac I made a call on my old friend, W. H. Aubrey, manager and lessee of Hotel Waldron, then in course of construction, promising a return ap- pearance when the new hostelry was completed and formally opened, but the necessity for a California trip inter- vened, and now, as Will Rogers would say: “All I know about it is what I read in the papers,” but my editor has sent me one containing a full account of the dedication festivities as well as a description of the establishment, and as my hotel friends will more naturally be interested in knowing about the ho- This section js finished with marble floor and high marble wainscoating, while the walls are of antique plaster with square beamed ceiling of brown and gold ornamented plaster. The large built-in hotel desk oc- cupies one corner of the lobby and is amply large to insure plenty of work- ing space. Behind the desk at one end is the telephone switchboard and at the other the clerk’s booth. The lobby lounge occupies the en- tire alcove of the lobby and in this position is shielded from the direct line of the doors of the main entrance. At the rear are casement windows, with charming mohair cream curtains and old rose overdrapes. At the far end of the lounge is a beautiful open fire- place and placed conveniently around tel, rather than what happened at the opening, I will try and tell them some- thing about it. In the first place it was erected at a cost of half a million dollars by Edwin P. Waldron, well known in Pontiac business circles for the past fifteen years. Having formerly been a com- mercial traveler, Mr. Waldron was in a position to know just what the trav- eling man required in a hotel, and as Pontiac certainly needed a modern one, he proceeded to tell his architect just what he wanted and then proceeded to build it. Not having a technical knowledge of hotel minutia, Mr. Waldron cast about to find someone who did and fortunately caught up w:th Mr. Au-. brey who for fifteen years successfully operated Hotel Vincent, at Saginaw, and later the Kingsborough, at Glov- ersville, N. Y., Garfield Arms, Chicago, Monticello, Toledo and the Brozell House, Buffalo. Before ground was broken Mr. Aubrey arranged for a long term lease of the property, and the building is a result of the combination of thought and initiative on the part of both builder and lessee. The new Waldron has 100 guest chambers, public rooms which will be mentioned later, twelve stores on the ground floor and nine second-floor offices, an equipment which will at once prove a convenience to patrons and revenue producers for the operator. The lobby was designed and furnish- ed with a view to providing the most possible in comfort and convenience for guests. The lobby, although one large room, may be divided in two sections, the lobby and lobby lounge. The lobby proper from the vestibule doors to the desk is free of practically all furniture, giving plenty of space for entering and leaving the hotel and for the handling of large parties of guests. are plenty of easy chairs and over- stuffed davenports. When the guest enters the Hotel Waldron lobby he is emmediately at- tracted by the beautiful expanse of marble which conveys the impression of luxury, which is the keynote of the entire building. Beautiful central chandeliers of hand wrought iron and double wall brackets, all of special de- sign, give a charming appearance to the room. A charming corner of the hotel is the second floor lounge and writing room. This comfortably appointed room is at the head of the stairs, and may be reached by elevator. Appoint- ments are in various shades of colors with reds and greens predominating the furnishings. Large easy chairs dot the room and against the far wall from the stairs are arranged the writing desks, each with an individual floor lemp alongside. Light for this room is also supplied from central chandeliers of bronze with clusters of upright lights. The thick soft rug is of royal blue with designs of gold. From the second floor lounge radiate corridors leading to various sections of the hotel, while at the front is the doorway leading to the ladies parlor, which is equipped in keeping with the magnificence of the entire establishment. The majority of the rooms in the Waldron, of which there are 100, have private bath. Some have tub, others shower baths, and some with both tub and shower. Every room is well light- ed ‘by daylight, ventilated with forced air and appointed with the most com- fortable and charming equipment that can be secured, and while they are all furnished attractively there are scarce- ly two rooms having identical appoint- ments. Through the selection of fur- nishings and equipment every room has an individual atmosphere. In some the color scheme is blue with soft, heavy rugs on the floor and big, com- fortable box springs. In other rooms the color scheme is green, still others in shades of red and so on through the entire building. The bath rooms all have tiled floors with high, tile wainscoating and shin- ing nickel plated trimmings. Every room is well provided for lighting with a central ceiling lamp and numerous others about the room. Every hall in the hotel is carpeted with heavy rugs over thick pads, by the use of which silence is insured. Through the central position of the elevator and stairs, every room may be reached through the main lobby in a few seconds. There is room phone service and some of the sleeping apartments are provided with © twin beds for such as desire them. While all the guest rooms are so comfortably appointed that they are bound to give satisfaction to the most fastidious guest, there are nevertheless four special apartments which are es- pecially equipped and furnished, i. e. the governor’s room, bridal suite, the sunset and orange blossom rooms. The governor’s room is the largest, situat- ed on the third floor, immediately over the ladies’ parlor, with furniture of period design—olive green and old ivory. On the same floor is the bridal suite, ample in dimensions, with all furnishings in old ivory, which pre- sents a charming appearance by day with the reflected light through mohair cream curtains with green and old gold drapes. The sunset room is so named because of its position on the sunny side of the third floor with an unusual number of large windows, is one of the most at- tractive spots in the hotel. The color scheme is green and black. A second and smaller room connects with this as well as with a reception hall. The orange blossom room, so named from its furnishings in orange, is on the same floor, sumptuously furnished with corresponding trimmings. When completed in a few weeks the Waldron coffee shop’ will offer a charming place for guests and _ the Pontiac public at large to dine. This will immediately adjoin the lobby and may be reached therefrom or from the street. It will be operated by the ho- tel management and will supply com- plete dining service at all hours. The design of the coffee shop is of old English style, with heavy, oak- beamed ceiling and antique side walls in polychrome tints with panels. The table service will accommodate ap- proximately 50 guests, and is supplied from a compact and very modern kitchen, artificial refrigeration, and electrical appliances. An interesting feature of the new Waldron is the adoption of the Wal- dron family crest and its use generally in the hotel. The story of this crest is an interesting one. It seems that the family of Waldron was of Devon- shire, England, in the time of Edward III, in 1320, or thereabouts and their ancient coat of arms was a military: insignia. The crest was first given for (Continued on page 25) _—seeemees a Hotel Waldron PONTIAC’S LEADING HOTEL a New and Fire-proof---centrally located at Pike, Perry and Mill streets. Artistically “furnished rooms with running water, private toilets and combination tub and shower baths. Rates $2.50 and up Convenient Parking Space and Garages Telephone 4850 Pontiac, Michigan a> ae & December 14, 1927 MICHIGAN TRADESMAN 17 an NEW ISSUE TAX EXEMPT IN MICHIGAN $350,000.00 WALDRON BUILDING PONTIAC, MICHIGAN CLOSED FIRST MORTGAGE 6% SERIAL GOLD BONDS Dated November 1, 1927 Due Serially as below Denominations $1,000, $500 and $100 Principal and semi-annual interest payable May 1st and November Ist, at the First National Bank in Pontiac, Michigan, Trustee. Redeemable at the option of the Mortgagor on any interest date up to October 31, 1932, at 101 and thereafter at 100% with accrued interest upon thirty days’ notice. Free from Normal Federal Income Tax not exceeding 2%. FIRST NATIONAL BANK, PONTIAC, MICHIGAN, TRUSTEE TAI, as aooraised Gy the Pontiac Neal Fetate Board ..___._________.___._.________.____ $300,000.00 BUILDING, as appraised by the Pontiac Real Estate Board_______._._.______.__.------------ 400,000.00 rere Seer Va $700,000.00 ire eee) eee ON, LLU. ee $350,000.00 MATURITIES Movebes 1 199s. $ 5,000.00 Moveuney 1, 1000 $ 25,000.00 Novemoer §. 10289) 00 10,000.00 November 1, 1934 = 30,000.00 November 1, 1930 00 200 10,000.00 November 1, 1985 30,000.00 Dovemper 12981 15,000.00 November fF, 1986 2.5.0 5. 22 30,000.00 November 1, 1982 20 20,000.00 November 1, 1937 175,000.00 SECURITY These bonds are a direct closed first mortgage on land and building described as follows: Lots 4 and 5 of the Original Plat of the City of Pontiac, in said City of Pontiac, Oakland County, Michigan, together with the building thereon situated, known as the Waldron Building. | BUILDING The building is of re-inforced concrete construction, three stories high, with the exterior of face brick. The building is of the most modern fireproof construction and is in the heart of the business district of Pontiac. All modern conveniences are installed, including elevators, steam heat, ete. The building consists of seven stores on the ground floor and a hotel lobby, eight offices on the second floor and most modern rooms for hotel purposes on the balance of the second and third floors. The building is completed and is entirely rented. EARNINGS ey ee ee $27,600.00 ee ee 24,600.00 ee lr 10,380.00 ee ee ae es $62,580.00 From the above figures you will note that the earnings are approximately three times the largest interest requirements and one and one-half times principal and interest requirements, exclusive of the year 1937. You will thus see that the large excess earnings over the interest and principal charges add to the safety of this issue. On expiration of present leases this income will be con- siderably increased. APPRAISALS The land and building were appraised by the Appraisal Committee of the Pontiac Real Estate Board, as follows: oe. rr... $300,000.00 es CL ..--s---5- 400,000.00 making a total appraised value of $700,000.00. This bond issue of $350,000.00 makes the loan 50% of the appraised value. MORTGAGOR The Mortgagor, Mr. Edwin P. Waldron, of the city of Pontiac, is a large real estate holder, prominent business man and well known in the State. He is a man of considerable wealth and these bonds are his personal obligation. INSURANCE Under the Trust Indenture, the borrower is at all times required to carry insurance in an amount satisfactory to the Banker, including fire, tornado, public liability, plate glass, rental and use and occupancy. SINKING FUND The Trust Indenture provides that a monthly sinking fund be paid to the Trustee in an amount equivalent to one-sixth of the next interest maturity and one-twelfth of the next principal maturity. The bonds maturing in the last year are to be refinanced or paid off at the option of the Mortgagor. LEGALITY Ali legal proceedings in connection with the issuance of these bonds, have been under the direction of our Attorneys, Messrs. Campbell, Bulkley & Ledyard, who prepared the Trust Indenture, and bear their formal approval. In the oponion of counsel, these bonds are a legal investment for Michigan Savings Banks. PRICE: 100 and Interest Benjamin Dansard & Company 312-18 BUHL BUILDING - Randolph 6844 DETROIT, MICHIGAN The statements contained herein are not guaranteed but are based upon information and advice, which we believe to be accurate and reliable, and upon which we have acted in purchasing these securities. DRY GOODS Michigan ReRtail Dry Goods Association President—A. K. Frandsen, Hastings. First Vice-President—J. H. urim, Jackson. Second Vice-President—F. H. Nissly, Ypsilanti. Secretary-Treasurer—D. W. Robinson, Alma. Manager—Jason E. Hammond, Lansing. Juniors Affect Tailored Coats. Wraps for girls are unusually smart Those of all types have been greatly simplified, being made mostly with tailored lines. Sports coats and those for general service are made of the tweeds and other regular coatings, the most important of which are the Rodier fabrics in plain goods of the Kasha variety, and the beautiful richly colored mixtures and figured cloths. These are finished with fur collars and cuffs or with just a scarf of the coat material, which is especially successful in the Rodier cashmeres. For evening there are luxurious coats made of the new rayon-metal brocades, which are elaborate and live- ly. Velvet is very fashionable and some of the prettiest evening coats for junior misses are those of silk or rayon velvet in Nattier, aquamarine and turquoise blue, buttercup yellow or geranium scarlet. Each is finished with a collar of slightly tinted fox. Several different styles of jackets are shown in daytime dresses that will go well in practical ensembles. One is an Eton jacket of brown velvet made to wear over a sleeveless frock or beige crepe. Another, designed by Cheruit, is a small sleeveless garment, a youth- ful version of the gilet, which is chic It is of navy blue velvet and made on the lines of a man’s Tuxedo and rounded in basque style at the bottom. this season. and striking. The frock that completes this cos- tume is made of crepe de chine in a lighter shade of blue, with a guimpe It has a tiered skirt, fashionable this season in One model is made with a variant of the and long sleeves. as is so gowns for women. of crepe satin bolero. A. striking fabrics for youthful gowns is the woven combina- tion of rayon and wool. The yarn thread is light as down, but warm, and the rayon is interwoven to give it luster and a firmness of texture which is very advantageous. The charm of this material for girls’ dresses is seen in a model in blue, which has a diagonal pattern. It is very like a fine quality of camel’s hair and the rayon gives it a silvery sheen. Flannel frocks put together in geometric sec- tions are new and very smart. One is shown in three shades of green, which has deep points covering the bodice, novelty in skirt and sleeves in a modernistic manner. s. For the sort of frock that is es- pecially designed for indoors and for informal afternoons, smocking is hav- ing a decided revival. One attractive model is made with a deep neck yoke and cuffs with a frilled edge. It is girdled about the hips. In this style the light weight wool crepes, crepe de chine and voile are most suitable. It has also caused a renaissance of an- other old-time material, the pretty colored challis. MICHIGAN TRADESMAN Bright silks are used in contrast to the goods of the dress in the smocked pattern and are unusually effective on white.—N. Y. Times. —_+- > Ribbons Are Used on Juniors’ Frocks. Ribbons are being widely used as bows, rosettes, sashes and girdles on tulle dresses. One frock of pale gold tulle, made very bouffant, with pleated, overlapping flounces all in the same gentle has at one side of its belt a large bow and streamers of wide taffeta moire ribbon. In color, this shades from pale to deep gold and in- to brown. This poetic scheme is re- peated in several variants, all of which give a lovely appearance to slim young girls. The “period” gown, which remains a favorite in the wardrobe of fashion- able women, is made also in delicate evening shades for girls from 16 to 18 who have the height to wear this style with d*gnity. The design is necessar- ily plain. It includes an uneven hem line, which this season is lifted high in front or at one side. A petticoat of lace or chiffon is worn. No ornamenta- tion other than a chou of ribbon or flowers, single or in a small cluster is used. There is a modernistic suggestion in some of the new dance frocks, some of which are made of three shades of a color. In one model of taffeta the skirt is formed of three flounces, each a shade of olive green, and the plain, sleeveless bodice is made of the deep- est shade, matching that of the bottom flounces. Many party dresses are made of two shades, and the fashion of trimming with bands or a border of another shade, or a colored piece on white, though a season old, is still popular. One dress for a girl of 15 is made of white taffeta, and has a band of pink crepe added to each wide ruffle of the skirt, suggesting a stick of peppermint candy. color, --_-2-. Suits For Lounging Have Gay Colors. Along with the more conventional modes in lingerie are shown some striking new styles in occasional gar- ments. Few novelties in night pa- jamas have appeared, but some models for wear as lounging suits are shown. These have a decidedly Chinese feel- ing both as to design and material. The trousers are long and straight and the jacket opens at one side and has the neck line of a Chinese coat. A delicate touch is added with a soft sash of silk made of the same material and color as the suit or of a contrasting color, which is tied loosely at one side of the front. Some of the more elaborate pajamas have a longer, tunic-shaped coat, and trousers that fit more snugly down to the ankles. One suit is made from a genuinely old, embroidered mandarin coat, and has trousers adapted to the modern woman of fashion. The deep orange material is embroidered with blue and gold, and the color is repeat- ed in a sash of orange crepe, which but slightly confines the coat about the hips. A dainty fluff of a garment to serve as a bed or boudoir jacket is made of pale blue chiffon with flesh colored chiffon lining and is trimmed all around the edge with pale blue marabout. An- other, more practical, is of quilted taffeta, lined with crepe de chine. A contrast to this is a short jacket of pale green chiffon, which is finely pleated all over and has an edge of ivory valenciennes lace. Still another, an answer to a need on cold mornings, is a pale yellow crepe de chine bed jacket, which is lined throughout with white swan’s down. This also trims the outside edges. ——_>--e Silverware Is Doing Well. Leading silverware manufacturers tell of an active holiday demand for both plated and sterling silverware. The indications are that the Decem- ber business will compare well wth that of the same month last year, which was the biggest the trade has exprr - enced. Consumer interest is well dis- tr buted over medium and_ higher priced merchandise, the demand for sterling pieces, particularly toilet ar- ticles, being commented on as excep- tionally good. Beverage sets continue to meet with strong favor, although a falling off in the sale of pocket flasks is reported. ‘Sales of dinner sets and flatware are holding their own. Smok- ers’ articles, particularly lighters, are in particularly active request. Prices of most silverware items are about the same as last year. ——_+---. Strong Market in Rayon. ‘With leading producers booking business up to the end of next April at unchanged prices, the rayon situa- tion continues strong. Sales of the fiber last month were exceptionally good and, while the taking of in- ventory will be an influence affecting buying this month, indications are that manufacturers will continue in an oversold condition. As far as the first quarter of next year is concerned, pro- ducers are disposed to regard the out- look as exceptionally bright. One de- velopment expected is that sweater manufacturers will return to the use of rayon, and that a strong revival of interest in these garments is likely to be shown by consumers. ——_++2 Leather Coats For Juniors. The demand felt during the past few weeks for the sheep-lined jacket is not limited to genuine leathers, but in- cludes a popular line of leatherette for juniors ranging in sizes from 6 to 16 years. These are made like the men’s coats and have the sheepskin collars dyed in fur shades. The men’s coats, in most instances, are selling better in the fitted body models with a yoke in back. All have muff and side flap pockets. The staple shades are out- selling the novelties even in the young boys’ coats. ‘Black is first, followed by navy, brown and dark green. These coats retail from $12.95 upward. —__» 0 Longer Skirts Tried Out. There is quite a little re-order busi- ness being placed for evening dresses of the bouffant type in taffeta, lace and chiffon. Uneven hemlines are coming to the fore, buyers claiming that the demand is due to the fact that most young women have several dress- es of the other types and are now will- December 14, 1927 ing to risk wearing the longer skirts. Once found becoming they are brought in the ‘better grades. At present, chif- fons in several shades of the same color are going well, with taffeta in the br ght reds, greens and blues. Black laces, also gold and silver meshes, are successfully trimmed with velvet in streamer sashes and are selling equally well in youthful and matron styles. ——__+-.> Quiet Market in Woolens. The woolen mills are well advanced with the preparation of Fall, 1928, men’s wear sample lines. Advances of 10 cents a yard are talked of on some cloths. Between now and the time the lines are opened, possibly late next month, the price situation may firm up even more, according to some views. Meanwhile, the general mar- ket continues quiet. The Season has grown late without any _ substantial call for overcoatings. Stocks, while not large, are greater than the mills and jobbers would like to see at this time. Demand for light-weight suit- ings continues slow in developing, be- cause of the apathy shown by retailers in the placing of Spring clothing orders. ——_-_____ New Umbrellas Added. The style factor and the establish- ment of a Palm Beach season are re- sponsible for departures in the ‘wo- men’s umbrella trade. Some of the oldest firms in this field are adding new models to their regular lines. These are featured as holiday gifts, but primarily are meant for the re- sorts. At present, the two fabrics are pongees and hand-blocked. linens. The handles are compositions that blend in well with these materials. Some are trimmed with snake skin and others have colorful leather insets. The neutral shade of ‘beige, ivory and white are selling best. ——»-2~2 Trend Toward Brimmed Hats. Although the demand for both large and small hats is about equal, there is nevertheless a decided trend toward re-establishing the (brimmed design even in the very close fitting models. This brimmed vogue, it is claimed, is due largely to the trend in dresses, which shows a marked departure from the collared frocks. As long as neck- lines remain simple and with little or no trimming, the brims are possible. At present the woven straws are be- ing advanced for Palm Beach, with lightweight felts following in the pastel shades. Trimming on both materials comprise grosgrain or velvet ribbon. —_—__++ +. Women’s Handbag Orders Good. Orders for women’s handbags con- tinue to shape up well and promise to ‘be of increasing volume as retailers cover more of their holiday require- ments. Antelope retains its leadership in the materials employed, while favor in shapes is about equally divided be- tween flat and pouch styles. There is a good call reported for fabric bags, notably those of velvet, designed for more formal wear. Marcasite is much used for trimming. Manufacturers are beginning to work on Spring samples, . bu these will not be shown until about the first of the year. December 14, 1927 MICHIGAN TRADESMAN 19 To serve better the interests of our many friends and customers, and to meet more effectively their ever-chang- ing merchandising problems, we will, beginning Jan. 1, 1928, sell our products direct from our mill to the retailer thru our own selling organization. Mr. F. S. Lyke, formerly National Style Director of the Knit Goods Manufacturers of America, has joined the Globe organization as General Sales Manager; and Major James M. Cronin, well known in the under- wear field, will be in charge of our New York Office and salesroom. Expansion of Lines i. To our regular lines of Globe Tailor-Made Knitted Union Suits for men, women, boys and : children—as manufactured at the present time—we are adding most attractive and compre- hensive lines and models of the following: Men’s and Boys’ Women’s and Children’s Silk ... Silk and Rayon... Rayon Silk ... Silk and Rayon... Rayon . .. Rayon and Cotton in Athletic ; 7 Union Suits . . . Pull Over Shirts... uy Rayon and Cotton in all models Track Pants (both knitted and in the accepted and wanted colors. woven) . .. Complete lines of wo- ven fabrics in Athletic Union Suits. The new Globe Tailor-Made Underwear for men, boys, women and children, represents one of the outstanding achievements in the underwear field. . . . The entire lines have been developed to give the retailer the greatest sales volume and profit. ... Our salesmen, with com- plete lines of Globe Tailor-Made Underwear, will start on their respective territories on or before January 1, 1928. « we a “ i ies so “ F ia a 4 KNITTING WORKS GRAND RAPIDS - MICHIGAN RETAIL GROCER Retail Grocers and General Merchants Association. President—Orla Bailey, Lansing. Vice-Pres.—Hans Johnson, Muskegon. Secretary—Paul Gezon, Wyoming Park. Treasurer—F. H. Albrecht, Detroit. Encourage Production and Sale of Standardized Egg? Every once in a while some one earnestly advocates the sale and pur- chase of eggs by weight. The claim is made that, if eggs are sold by weight the larger eggs would bring the pro- ducer a return in accordance with their size. At first glance this agreement would appear to be true, but the “proof of the pudding is in the eating.” In other words, can this theory stand the acid test of experience? Fortunately for us, purchasing of eggs by weight has been practiced in Denmark for many years. So we may study this problem in ‘the light of practical, marketing experience. This little country, which is only about one-half the size of the state of Kentucky, has twenty million ‘hens and in-addition to her home consump- tion, exports over fifty million dozen eggs per year. Danish eggs furnish from twenty to fifty per cent. of the im- portation of Great Britain, and com- mand the highest price on the English market, with the exception of eggs from Holland. English consumers prefer Danish eggs even over those produced in England itself. The purchase of eggs by weight in Denmark was originated by the co- operative egg marketing associations, which have been in existence since 1895. These associations require their members to gather eggs frequently and market them within seven days from the date they were laid. If any bad eggs are found, heavy penalties are im- posed upon the guilty producer. This procedure means that the eggs mar- keted are of good or fair interior qual- ity. Eggs are not sold, however, on their interior quality alone. They must also be of good size. European markets demand that eggs be sold by weight units. Thus eggs are quoted in Eng- land as weighing so many pounds per ten dozen. This does not mean that eggs are sold by weight altogether, but that a certain number of eggs will weigh so much. Therefore, the Danish co-operatives felt that the easiest way to grade eggs, under these conditions, and insure the financial advantages of improved -size reaching the producers, would be to buy eggs by weight. This would insure, as has been borne out in practice, that the farmer selling larger eggs would receive more money per egg than the farmer selling smaller eggs. It also meant that the smaller eggs would be consumed upon the farms without reaching the market at all. The results of this practice over a long period of years have been, in- deed, striking. Through the continual breeding of fowls which laid large eggs, Danish eggs now probably average greater weight per egg than those of any other country in the world. Cases of eggs weighing nineteen pounds to ten dozen (30.4 ounces per single dozen) are not uncommon. Eggs weighing at the MICHIGAN TRADESMAN rate of eighteen pounds per ten dozen (28.8 ounces to the dozen) are very common. ‘Compare this with the aver- age weight of the American egg, which is less than twenty-four ounces to the dozen. In Denmark no eggs are packed weighing fifteen pounds to ten dozen, or twenty-four ounces per single doz- en, the ordinary weight for good eggs in the Untted States. This shows careful grading on the part of the packers. The fifteen-pound eggs were split in two directions, most of them doubtless going into the sixteen-pound grade and as few as possible going into the fourteen-pound, or undersized, class. The Danes are certainly clever merchandisers. The startling fact is that more than ninety per cent. of the Danish export eggs weigh sixteen pounds or more to the ten dozen, whereas fifteen pounds to the ten dozen is considered a re- markably good weight for eggs in the United States. Now, let us consider the Danish ex- periences with the eighteen-pound eggs (28.8 ounces per dozen) and the six- teen-pound eggs (25.6 ounces per dozen). The difference in weight is twelve and one-half per cent. Thus the consumer should pay twelve and one- half per cent more for the extra food purchased, and the producer should re- ceive a commensurate increase in price. The quotations at which the Danes offered eggs for sale in England, how- ever, do not reflect any such difference. At the ‘time this investigation was made, eighteen-pound eggs were offer- ed at twenty-one shillings per ten dozen and_ sixteen-pound eggs at twenty shillings, a difference of five per cent. over the sixteen-pound price. Furthermore, if the English dealers paid the increased price for the extra large eggs, the co-operatives consider- ed themselves fortunate. In other words, the English consumers only demanded eggs of fair size and of good quality. They would not pay for those of extra-large size. It is true that the purchasing of eggs by weight increas- ed the returns to the producers there- of, but it was done at the expense of the producers of the normal egg. Thus the theory and practice did not work out in Denmark. Extra-large eggs can be produced, but they cannot be sold for extra-large price. Of course, there is another thing to take into consideration and that is the cost of producing large eggs. Unfor- tunately, we know of no certain rec- ords on the cost of producing eggs by weight in the United States. Figures computed from the records of the Sixth Annual Egg-Laying Contest, held at Storrs, Connecticut, do show, however that the various feed costs were as follows: Weight per Doz. Feed Costs per Ib. Ounces Cents 22-23 12.54 24-25 12.01 26-27 12.83 Thus it is indicated that the medium sized eggs (twenty-four to twenty-five ounces per dozen) are produced at the least feed cost per pound. Now, let us consider briefly some of the other features of ‘this craze for (Continued on page 31) Uncle Jake says- “‘Some mighty poor Trotting horses have made a record when their gait was changed to pacing.’’ Quite frequently we run across a retailer who tells us, that by switching to K V P DELICATESSEN PAPER for the protection of meats, etc., he has materially increased his business. Our Research Depactment has unearthed some things pertaining to packaging that may help you. Ask us and they will come to you without charge. KALAMAZOO VEGETABLE PARCHMENT CO., KALAMAZOO, MICH., U.S. A. December 14, 1927 M.J. DARK & SONS INCORPORATED GRAND RAPIDS, MICHIGAN Direct carload receivers of UNIFRUIT BANANAS SUNKIST - FANCY NAVEL ORANGES and all Seasonable Fruit and Vegetables WHAT IS FLEISCHMANN’S YEAST? Fleischmann’s Yeast is a food—a fresh vegetable food—that will elim- inate constipation, relieve indigestion, clear the skin and tone up the system. Yeast-for-Health advertising is adding Fleischmann’s Yeast to the diet of thousands daily—to the betterment of their health. And remember, you are no exception to the rule, it will improve your own health, too. And, in recommending it, do not lose sight of the fact that you are doing a service that can gain you many customers, regular customers, healthy customers who will come to your store regularly for their Yeast-for-Health when you can sell them all the groceries they need. FLEISCHMANN’S YEAST Service ee Don’t Say Bread — Say HOLSUM ee December 14, 1927 MICHIGAN TRADESMAN 21 MEAT DEALER There Is No Substitute For Choice Meats. A.short time ago a prominent live- stock writer said, “Of course there is no substitute for Choice steers.” This remark provided food for thought for some less thoughtful writers who have frequently - mentioned meat and live animals somewhat lower in grade than Choice as “substitutes.” After care- fully weighing the remark of this writer, most writers agreed that what he said was actually true. There is no substitute for the real thing for those who want the best. A substitute for anything is something else that takes its place. To take its place fully it is necessary that the substitute measure up fully to the thing it is sttpposed to substitute for. If it fails to do this it is not really a substitute in the full rounded out meaning of the word. In the case of Choice meats, dealers who honestly adhere to that grade find nothing lower in quality able to fill its place. Consumers who want the best are not satisfied with anything that is not so good. The lower grades of meat should, and in the final analysis do, stand on their own merits without pre- tending to be substitutes. From a strict, technical standpoint, many may disagree with statements made here and argue that if people are hungry and want meat, something that takes the place of the quality wanted is a sub- stitute, although the place is not filled fully or satisfactorily. Those support- ing the statement can counter by say- ing that appeasing the appetite and furnishing health-preserving qualities with full satisfaction in flavor and tenderness lacking, is not substituting, but rather meeting part of the require- ments and failing in others. The time has not ‘been reached in this country when Choice meat is not available and it is highly improbable that such a time will ever come if people really insist on getting what they want. The re- sources of the country are by no means exhausted in that direction. The prob- lem that faces producers is how much Choice meat they can sell at a profit, rather than how much they can pro- duce. Whether a consumer buys shoes, dresses or furniture, high quality is sure to cost more than low quality, but the satisfaction from use is pretty sure to ‘be in proportion to what is paid, with the percentage in favor of the best. There are millions of pounds of Choice meat produced to-day, with pork and lamb leading with relation of Choice to percentage of total. If con- sumers want this kind they should de- mand it, and it will be furn‘shed. ——_—__~» 2 ___. Supply and Demand Again. The person who first said “supply and demand regulates price’ delivered a truism that has often been quoted since and in the final analysis never found wanting. That this fundamental method of price regulation does not always work smoothly has been shown again and again, and it has often been found also that some other factors have a decided bearing on what people pay for what they get. A great many dis- cussions have been based on the theory that supply and demand automatically and properly regulate all values and do so in an orderly and timely manner. The student of even superficial eco- nomics knows that there is much to be desired from attempting to run busi- nesses with no other influence in price adjustment but supply and demand. This is not because of inherent faults of the method so much as outside in- fluences that must be checkmated. To properly apply price regulation by the method of supply and demand alone would require complete elimination of human interference and just as com- plete co-operation. It would be neces- sary also to consider operation within a definite field, whether this field in- cluded the entire world or a restricted area within a State. It is obvious that no human power could bring about such operation applied to the entire world, and it is indeed improbable that it could be successfully applied to even a small part of a state. In view of this it seems that about the most we can get out of a study of the economics of supply and demand is a better un- derstanding of its functions and: its application to marketing in the face of other influences. That supply and de- mand constitutes a potent influence in the marketing of meats is demonstrat- ed every day, but its effect is often out of line with what most conserva- tive business men consider efficient operation. Theoretically, prices should advance or decline in proportion to de- creases and increases in supply. In practice we find that prices advance entirely out of line with supply decline in many cases, and, conversely, we find that prices drop in many instances just as much out of line with supply in- creases. These variances would be materially reduced if consumers were informed more accurately and in a more timely manner, and if they then co-operated by buying what was most liberally offered in the market. This is a fruitful field for further endeavor on the part of those who believe most benefits in marketing comes through stabilization. —_+<-+___ Hides, Pelts and Furs. Green, No. 1 Creer, Noo gee 13 Cured, No. 1 __ Cured. No. 2 ___ Calfskin, Green, N Calfskin, Green, } Calfskin, Cured, Calfskin, Cured, Horse, No. 1 _ Morse. No, oo ea 3.00 a MINGRTINES oo Tallow. ee 07 NO ee 07 INO, Be 06 : Wool. Unwashed, medium ...... @33 Unwashed, rejects == @25 Unwashed, fine ee @30 oo 5 Fox. No. BPG Oe 15.00 No. 1 Medium 4 ; NO. E Sma oe 10.00 NO fo NGS eo Gee INOS No. 4 Used the Wrong Copy. “What did you put in this prescrip- tion?” “That I can tell only to the doctor,” said the druggist. “The doctor wants to know. Seems I gave you a Chinese laundry ticket and you filled that.” - Spread Their Effect Over Your Entire Store The character of your whole store is reflected in the ““Uneeda Bakers” display. It broadcasts freshness, wholesomeness, wide-awake alertness. Easy sales and profit makers. Big results from small in- vestment. NATIONAL BISCUIT COMPANY “Uneeda Bakers” VINKEMULDER COMPANY Grand Rapids, Michigan Distributors Fresh Fruits and Vegetables Now Offering: Cranberries, Bagas, Sweet Potatoes, “VinkeBrand” Mich. Onions, Oranges, Bananas, etc. GRAND RAPIDS PAPER BOX Co. Manufacturers of SET UP and FOLDING PAPER BOXES G KR AN ® R A FED S Mtirirc¢écH t GAN on | ing fees or any other extras. ASK MR. STOWE He Knows What Our Collection Service Is Only one small service charge. No extra commissions, Attorney fees, List- References: Any Bank or Chamter of Commerce of Battle Creek, Mich., or this paper. Merchants’ Creditors Association of U. S. Suite 304 Ward Building, Battle Creek, Michigan For your protection we are bonded by the Fidelity & Casualty Company of New York City. Ss en THE TOLEDO PLATE & WINDOW GLASS COMPANY MIRRORS—ART GLASS—DRESSER TOPS—AUTOMOBILE—SHOW CASE GLASS All Kinds of Glass for Building Purposes 501-511 Ionia Avenue., S. W. Grand Rapids, Michigan | ee nememaapemammatittstiamne A good seller A splendid repeater HOLLAND RUSK AMERICA’S FINEST TOAST Place your order today All jobbers HOLLAND RUSK CO., Inc. Holland, Michigan HARDWARE Michigan Retail Hardware Association. President—C. L. Glasgow, Nashville. Vice-Pres.—Herman Dignan, Owosso. Secretary—A. J. Scott, Marine City. Treasurer—William Moore, Detroit. Things To Remember in the Christmas Rush. Written for the Tradesman. In the last week of Christmas trad- - ing, when the rush of business is com- ing to its peak, there are three im- portant things to remember. These things are—unfailing courtesy to all customers, the avoidance of mis- takes in making sales and prompt deliveries. That courtesy is essential in business is one of the abstract principles which all modern business men_ accept, theoretically at least. But right now, with all the rush of customers who want what they want when they want it, and yet hardly know what they do want, courtesy is a difficult matter. The merchant and his salespeople are working at high tension. They are under severe nervous strain. It is easy for a person under such conditions to become cross, snappy and impatient. After a man has been working, on his feet, all day long, and far into the night, it is difficult to put up with the whims of customers who make no al- lowances whatever for difficult work- ing conditions and seem to have no consideration for the overworked salesman. It may help the salesman, under such conditions, to keep in mind that his customer is laboring usually under very similar conditions. The “last week” Christmas is often hard on the shopper as on the sales- man. There is the perplexing uncer- tainty as to what to buy the fear that somebody may be forgotten, the con- most people of awful before as stant problem with stretching a limited amount of money to cover an unlimited expanse of pur- chases, and the rushing from one store to another in search of the exact ar- ticle desired, or of someone to help find it. No wonder that customers as well as clerks tend to become short and snappy. Under the circumstances, what should the clerk do? Keep his head. If the customer is impatient and snappy, keep cool and remain polite. Keep constantly before your mind the necessity of unruffled courtesy. But unruffled courtesy is not enough, The sec- ond essential is real helpfulness to the though it is a first essential. customer. If Mrs. So-and-So has, this afternoon, search of a suitable gift for Cousin visited a dozen stores in Jim, and found nothing to please her, she will be all the more difficult to please when she ultimately comes to you. But by tactful handling you can often make the sale. The day be- much ruffled hardware I recall one incident. fore Christmas a very came into a busy She had to considerable woman wait a while, and Ulti- mately the proprietor came to her. store. with impatience. “IT don’t know what to get for my brother,” she said. “I’ve been looking at all sorts of things, yet nothing seems to suit. I've been in half a dozen MICHIGAN TRADESMAN stores already. My, this ‘buying Christ- mas presents is an awful job! What have you got that would suit?” “Your brother ” repeated the dealer. It was a rush hour, but he took time to be meditative. “Where does he live?” “He is older than you are, then?” The brother, it semed, was consider- ably older. The merchant took time to ask a number of questions about him, his habits, his work, his likes and dislikes, getting down at last to child- hood reminiscences when he was the very much older and bigger brother of this flustered young woman. Eventu- ally she recalled an occasion where she borrowed Sam’s knife to sharpen a pencil, forgot to return it at the time, ultimately lost it, and Sam declared she had to get him a new one. “And you never did?” said the mer- chant with a smile. “Well, why not do it now? The handsomest and finest pocket knife we-ve got, with his lodge insignia on it and his initials. Put in a Christmas card saying For old time’s sake, Sam—to replace that knife I lost. And write him a jolly letter re- calling all sorts of incidents of your childhood that he’s perhaps forgotten but would enjoy remembering on Christmas day. Bygone Christmases, and that sort of thing—Santa Claus in- cidents—why, if I know men of his age, that would just tickle him pink.” That customer bought the finest knife in stock, and went away happy— and with comfortable recollections of that particular store. The difficulty of course is, that the salesman’s hours, just before Christ- mas, are crowded. He feels he hasn’t time to deal in this seemingly leisure- ly way with every customer. He is working at high speed, trying to drive himself faster and faster, to wait on as many customers as possible so that none may ‘be turned away. Christmas business consists, how- ever, not in the number of customers you meet, but in the number of cus- tomers you satisfy. Snappy impatient salesmanship, which ultimately turns away a lot of customers unsatisfied, is resultful than a more _ leisurely salesmanship which deliberately aims to satisfy. At the same time, it is possible, by less concentrating on one customer at a time, solving one problem at a time and solving it right, to materially speed up your selling. There are various things that help speed up the selling process. First, know your stock, know for what sort of people each gift article jis suitable, and train yourself to make suggestions for all of possible recipients. Have a gift list printed or mimeo- graphed, which the customer can study if compelled to wait a few minutes. Have the Christmas lines prominently Have everything price- ticketed. This last item alone effects an immense saving of time at the Christmas season, when one of the commonest questions is “How much?” Your problem is to speed up your selling without hurrying it to such an extent as to lose you sales; and to this end everything should be done that will help to eliminate waste motion and superfluous questions. Bring your sorts on display. Seer ee ita AMSTERDAM BROOMS Gold ec3ond PRIZE White Swan AMSTERDAM BROOM COMPANY 41-55 Brookside Avenue, Amsterdam, N. Y. BROWN &SEHLER COMPANY Farm Machinery and Garden Tools Saddlery Hardware Blankets, Robes Sheep lined and Blanket. - Lined Coats Leather Coats Automobile Tires and Tubes Automobile Accessories Garage Equipment Radio Sets Radio Equipment Harness, Horse Collars GRAND RAPIDS, MICHIGAN | Michigan Hardware Co. 100-108 Ellsworth Ave.,Corner Oakes GRAND RAPIDS, MICHIGAN z Wholesalers of Shelf Hardware, Sporting Goods and Fishing Tackle We can give you service on Cel-O- Glass We carry a complete stock exStevens&(Co. Founded 1837 GRAND RAPIDS 61-63 Commerce Ave., S.W. MICHIGAN WHOLESALE HARDWARE December 14, 1927 Grand Rapids Store Fixture Co. 7 N. IONIA AVE. N. FREEMAN, Mgr. STORE FIXTURES — NEW AND USED Show cases, wall cases, restaurant supplies, scales, cash registers, and office furniture. Call 67143 or write December 14, 1927 MICHIGAN TRADESMAN 23 salesmanship to bear just where it will count the most. ‘Christmas week comes only once a year; and though the salesman’s bur- den may be very heavy, he should re- member to make allowances and do his best to serve all customers with equal courtesy. A store that has a reputa- tion for polite and courteous treatment of customers, even under the most difficult conditions, is very strong in its district. We always ‘take a certain amount of satisfaction in buying anything, and this satisfaction is enhanced when we feel that the salesman enters into the transaction in something the same spirit, and does his best to see that we get the right article at the right price. Apart from this matter of courtesy, there is the important question of errors in sales. Although during the Christmas rush, order-taking must be materially speeded up, the old axiom, “More haste, less speed,” is worth re- membering. Mistakes are annoying at any time; but they are most annoy- ing at the Christmas season, when a slight mistake in misdirecting a par- cel or in failing to make prompt deliv- ery may spoil the entire joy of the gift. Even if time be at a premium, take enough time to do everything right. Unless the stock on display is well looked after, ‘there is always the risk of goods getting mixed. People come in, turn things over, and fail to prop- erly replace them; the result often be- ing that articles which come in two or more parts are mixed. Unless the clerk is very careful, especially in fancy articles, he may pack up part of one article with part of another, the differ- ence being so slight that he does not notice it in the hurry of packing. But the customer, on reaching home, at once notices. With a country cus- tomer this necessitates a ‘tedious re- turn trip. A city customer may tele- phone, and the store have all the la- bor of making the adjustment. In either event, some clerk spends a lot of time finding the missing part. Some- times, where the customer has made the purchase at the last moment, it may be too late to adjust things. In any event, a lot of the customer’s time and a lot of the clerk's time is spent in correcting a mistake that could have been entirely avoided if the clerk in the first instance had ‘been willing to spend an extra minute seeing ‘that the parts were properly replaced. Care should be taken, therefore, even in the midst of the Christmas rush, to see that goods are not mixed in this way; but that an article, after being shown, is put back in its proper place. Then there is the question of prompt and accurate deliveries. It is at times like these that a merchant’s delivery system is tested to the uttermost; and, too often, fails to answer adequately to the test. Delivery is very important. Advice to shop early is seldom followed; and, even under the most favorable condi- tions, there will always be a large pro- portion of late Christmas shoppers. People usually make good resolutions tu leave plenty of time between the buying of presents and their actual bestowal on ‘the recipients; but in a great many instances these same peo- ple do their actual ‘buying at the eleventh hour. The rush is generally in the last week before Christmas, and particu- larly in the last two or three days. But no matter how dilatory the cus- tomer may (be, he does not expect delivery of the goods to be delayed; and trouble is forthcoming in large measure if the merchant fails to deliver the goods in time for Christmas distri- bution. There is always a rush to get extra help in handling the delivery work; so that the merchant who at the last minute finds himself inadequately staffed for the work, will find it ex- tremely difficult to get extra delivery facilities. It is well, therefore, right now to make sure that you are ade- quately prepared to handle your Christ- mas deliveries. It is better to oves- estimate than to under-estimate; for even if the merchant does not push his delivery system ‘to its full limits, it is worth while to have back of him a delivery system which enables him to make positive promises to his cus- tomers. A dependable delivery means one less worry for the merchant to contend ‘with. If the salespeople feel worried be- cause they know that things are going wrong with the delivery system, if there are constant comebacks and complaints, if they know that dis- satisfaction is already being expressed, they are hampered in their work of selling. Quite often cases arise where a sale depends on the ability of the seller to promise delivery at a certain time; and the more confidence the salesman has in the delivery system, the easier it is to sell under such con- ditions. Care should be taken to get all names and addresses exactly right.. A delivery boy can spend a lot of time chasing from No. 39 to No. 59 and thence to No. 139 before he finds that No. 37 was what the clerk meant. The delivery man’s time is worth a lot in this Christmas season. It can be economized ‘by painstaking care in regard to names and addresses. Never promise what you can’t per- It doesn’t pay. Conversely, if you promise to deliver an article at a certain place within a certain time, see that it gets there, even if you lose money on the transaction. And keep a close watch on your delivery system, to see that it is functioning properly, giving your customers the maximum of service and your store the maximum results in ‘the way of satisfied cus- tomers. You can’t afford to leave the delivery system to run itself at a busy time like this. A little preliminary plan- ning for deliveries in the “last awful week” will save a lot of mistakes, a lot of lost time, and a lot of dissatis- faction. Take a few minutes at least to look everything over and see that the system is functioning properly. Victor Lauriston. ——_+-->___ The man who thinks he knows all there is to know about his job is al- ready in his coffin and six feet of earth have been threwn in. form. VITAMINE FOODS MAKE VIGOROUS DOGS Imperial Cod Liver Oil Foods for Dogs & Foxes are a balanced ration supplying the necessary Vitamins so essential to healthy growth and freedom from dis- ease. Imperial Dog & Fox Bis- cuits are not hard. It is not necessary to soak them in liquids as they are readily broken up by small Dogs and Puppies. All Dogs and Foxes relish and thrive on these crisp tasty Biscuits. A trial will convince you. You can Buy them at Van Driele & Co. GRAND RAPIDS, MICH. Distributors SELL Ge Bott’s Kream FrydKakKes DECIDEDLY BETTER Grand Rapids Cream Fried Cake Co. Grand Rapids, Mich. Expert Chemical Service Products Analyzed and Duplicated Process Developed and Improved Consultation and Research The Industrial Laboratories, Inc. 127 Commerce Ave. Phone 65497 Grand Rapids, Mich. TER MOLEN & HART SPRINGS; Office Chair, Coil, Baby Jumper, Genera! Assortment. Successors to Foster Stevens Tin Shop, 59 Commerce Ave. GRAND RAPIDS, MICHIGAN Ship By Associated Truck GRAND RAPIDS, LANSING and DETROIT. Every Load Insured. Phone 55505 COCOA DROSTE’S CHOCOLATE Imported Canned Vegetables Brussel Sprouts and French Beans HARRY MEYER, Distributor 816-820 Logan St., S. E. GRAND RAPIDS, MICHIGAN BIXBY OFFICE SUPPLY COMPANY GRAND RAPIDS, MICHIGAN FAVORITE TEA in % Ib. lead packages is a strictly Ist May Picking and is one of the very highest grades sold in the U. S. If this Tea is not sold in your city, exclusive sale may be ar- ranged by addressing DELBERT F. HELMER 337-39 Summer Ave., N. W. GRAND RAPIDS, MICH. C Wiuetr-CHuLsk1 & Co INVESTMENT BANKERS Listed and Unlisted Securities. 933-934 Michigan Trust Bldg. ( GRAND RAPIDS, MICHIGAN uae KS QUALITY RusKS anc Coors Grand Rapids, Mick. PERSONAL SERVICE Gives you better results. Our mov- ing and storage rates are very reasonable. Every load insured. BOMERS and WOLTJER 1041 Sherman and 1019 Baxter Sts. GRAND RAPIDS, MICH. Est. 1912 15 YEARS OF SERVICE QUAKER RESTAURANT THE HOME OF PURE FOOD 318 Monroe Ave. Grand Rapids Michigan J. CLAUDE YOUDAN ATTORNEY AND COUNSELOR Special attention given creditors proceed- ings, compositions, receiverships, bank- ruptey and corporate matters. Business Address: 433 Kelsey Office Building, GRAND RAPIDS, MICHIGAN Henry Suak FLORALCo., Inc. 52 Monroe Avenue GRAND RAPIDS Phone 9-3281 Phone 61366 JOHN L. LYNCH SALES CO. SPECIAL SALE EXPERTS Expert Advertising Expert Mrechandising 209-210-211 Murray Bldg. GRAND RAPIDS, MICHIGAN Link, Petter & Company Investment Bankers 4h FLOOR, MICHIGAN TRUST BLDG. GRAND RAPIDS, MICHIGAN 24 HOTEL DEPARTMENT What One Sees 100 Miles From Los Angeles. Los Angeles, Dec. 9—Wonderful friends and acquaintances I have ac- quired in California. Every day some one comes to me with the proposition: “Let's go somewhere;” and we go. Last ‘Saturday, that which was plan- ned originally as a short excursion in- to the country, turned out to be a week-ender. Where but in Southern California may one live in a cosmo- politan city, spend whole days motor- ing through a land developed to park- like nerfectness, yet, by following al- most any one of the main highways three to four hours, emerge on that vast, free region known as the desert? The advent of the balloon tire has made it possible to go anywhere and I must tell you that anyone with a car equipped otherwise is in hard luck and deprived of much satisfaction in negotiating the “sands of the Mojave.” Nowadays it is possible to extend your explorations almost anywhere. In the language of an old-timer we ran across out there in the wilds: “There isn’t any more desert; you find folks every- where.” Approximately one hundred miles from Los Angeles, almost directly East, the main highway to Imperial Valley crosses the Whitewater river. A few miles further a signboard reads: “Morongo Valley and 29 Palms.” It’s an ordinary desert road, originally broken out by prospectors, later on used by homestead seekers, but now a well-traveled motor road to the lodges at the foot of San Gorgonic Mountain in the Morongo Valley and at 29 Palms. Evening approaching, we found a comfortable hang out for the night with some friends of our host at what is known as T-K Ranch. The name would indicate wild life and “rough riders,” but in real life a com- fortable farm house on a well-develop- ed farm. But here everything above a half acre plot is called a “ranch,” and I am willing to leave it at that. Early Sunday morning the loop trip around San Gregonio Mountain was begun. Ten miles further, over a cactus strewn plain and up the Dry Morongo Canyon, the Morongo Valley loomed up. A stop was made at Mo- rongo Lodge, a typical mountain inn, where the proprietor suggested that we take a run to the intake in the Canyon, five miles distant, and a short distance off the main highway. The heading in to the Big Morongo Canyon is located in a dense thicket of cottonwoods and willows, and here we discovered sev- eral picnicking parties, who had come all the way from Los Angeles, with a 4 a. m. start, to partake of a luncheon. A few miles further on, at Warrens Well, we again left the main highway. and went up another canyon toward Pipe Springs. Ten miles further on we encountered a junction which led to Pipe’s Wash. It was well worth the added effort for at every turn—and there were hundreds of them—we dis- covered most wonderful scenery. A beautiful view of the desert to the East and North is exposed at this point while to the South a bare. gray granite ridge towers, and to the West the real rise to San Gorgonio Peak begins. If this side trip is not undertaken an- other sign marked: “The Windmill,” where water is available, is passed a mile or so from where you enter the Pipes Wash. Leaving The Windmill, a very stiff grade must be negotiated to attain the “bench,” out of which the Pipes Wash is eroded, and here was given our host an opportunity of verifving the mountain climbing pro- clivities of his car. Further on, and up. savy a dozen miles, from The Windmill, a sign reading: “Rich’s Well,” is passed. then comes “Old Woman Springs,” fifteen miles further. This is one of the famous watering places of the desert. MICHIGAN TRADESMAN A strata of blue clay that rims the valley at this point holds back the subterranean waters, and at Old Woman Springs, this is quite evident by the ample water supply. This is a typical “cow camp”—cabins, bunk houses, trees, alfalfa fields and a small reservoir complete one of the most charming oases in the Mojave Desert. From Old Woman Springs to Hes- peria Junction, is a distance of forty miles, which connects us with the Bar- stow-San Bernardino highway, and in this distance everything from drift sand areas, homesteader development, mod- ern fruit orchards and extensive al- falfa fields are encountered. The real feature of the most delight- ful trip I have had was the loop trip up and down Gorgonio Mountain with an altitude of 5,200 feet above the Pacific Ocean. The trip bristles with adventure and excitement. At some points you look down over sheer walls two or more thousand feet, you en- counter “hair pin” curves, where you run out on dizzy trails, turn back sud- denly into another even more fearsome in appearance, but all supposedly safe, depending on whether you meet some driver of the same mind as yourself. Such trips, however, are an education for almost anyone, and more especially for one who comes from the middle states where mountains are not in evidence. In level spots, wherever there is water. or a chance to get any through irrigation, you will find settlers. On the desert, or Eastern side of the Coast range, pioneering is going on every- where. The ambitious and_ restless ones are busy conquering the seeming- ly unconquerable. and the old-timers look across sand and greasewood plains and vallevs and say: “Thus I remem- ber Redlands, Riverside, Bakersfield and dozens of other towns and settle- ments that now are garden spots world-wide known.” Here, for instance, at Ontario, at the foot of Old Baldy (Mt. San Antonio), at an elevation of 1,000 feet, we find a charming city of 12,500 inhabitants. It looks tempting and after a strenu- ous day, we decide to remain for the night at a charming little hotel which has a reputation for its “eats.” The beginnings of the beauty and prosper- itv which make Ontario one of the distinctive cities of Southern California run back to the early 80's when the Chaffee brothers, afterwards prominent in politics, transformed into reality a vision of a city as the center of a won- derful agricultural project. 4s thirty-eight miles directly East of Los Angeles, on a well established. highway and, in addition to the service of two transcontinental lines, has also that of the Pacific Electric company which has a network of tracks all over this territory. From this point were visions of snow-capped mountains of the Sierra Madre range, while we were sitting on the veranda of the hotel in our shirt sleeves. Further up the mountain slopes is to be found Big Bear, with its magnificent extent and its beautiful lake, which is famous for its resort attractiveness, especially for winter sports. Less than a hundred miles from Los Angeles, with a beautiful highway approaching it one can read- ily understand why such a place would be attractive. Southern California has one big ad- vantage over every Eastern city in that there is no snow to sweep off the streets and no demand for anti-freeze for radiators. But motorists in this section of the country are not deprived of winter sports, for due to good high- ways it is possible throughout the en- tire winter, in a few hours, to drive to the mountains and enjoy ice skat- ing or tobogganing. One of the points which enjoys a wonderful run of business the year round, but which specializes on week- end business during the winter, is the December 14, 1927 Yn. . It is the Tuller ou Facing Grand Circus Park, the heart of Detroit. 800 nee rooms, $2.50 and up. ard B. James, Manager. DETROIT, MICH. HOTEL . IULLER * “We are always mindful of our responsibility to the pub- lic and are in full apprecia- tion of the esteem its generous patronage implies.”’ HOTEL ROWE Grand Rapids, Michigan. ERNEST W. NEIR, Manager. MORTON HOTEL Grand Rapids’ Newest Hotel 400 Rooms -i- 400 Baths RATES $2.50 and up per day. HOTEL GARY, IND. Holden operated 400 Rooms from $2. Everything modern. One of the best hotels in Indiana. Stop over night with us en route to Chicago. You will like it. . L. HOLDEN, Mgr. HOTEL KERNS LARGEST HOTEL IN LANSING 300 Rooms With or Without Bath Popular Priced Cafeteria in Con- nection. Rates $1.50 up. E. S. RICHARDSON, Proprietor WESTERN HOTEL BIG RAPIDS, MICH. _ Hot and cold running water in all rooms. Several rooms with bath. All rooms well heated and well venti- lated. A good place to stop. Amer- ican plan. Rates reasonable. WILL F. JENKINS, Manager NEW BURDICK KALAMAZOO, MICHIGAN In the Very Heart of the City Fireproof Construction The only All New Hotel in the city Representing a $1,000.090 Investment. 250 Rooms—150 Rooms with Private Bath. European $1.50 and up per Day RESTAURANT AND GRILL cafeteria, Quick Service, Poputar Prices. Entire Seventh Floor Devoted to Especially Fevinned Sa~n'- Rooms WALTER J. HODGES, Pres. and Gen. Mgr. HOTEL OLDS LANSING 300 Rooms 300 Baths Absolutely Fireproof Moderate Rates Under the Direction of the Continental-Leland Corp. GrEoRGE L. CROCKER, Manager. “A MAN IS KNOWN BY THE COMPANY HE KEEPS” That is why LEADERS of Businesa and Society make their head- quarters at the PANTLIND HOTEL “An entire city block of Hospitality” GRAND RAPIDS, MICH. Rooms $2.25 and up. Cafeteria “ie Sandwich Shop Warm Friend Tavern Holland, Mich. 140 comfortable and clean rooms. Popular Dutch Grill with reasonable prices. Always a room for the Com- mercial traveler. E. L. LELAND, Mgr. Wolverine Hotel BOYNE CITY, MICHIGAN Fire Proof—60 rooms. THE LEAD ING COMMERCIAL AND RESORT HOTEL. American Plan. $4.00 and up; European Plan, $1.50 and up Open the year around. CUSHMAN HOTEL PETOSKEY, MICHIGAN The best is none too good for a tireo Commercial Traveler. Try the CUSHMAN on your next trip and you will feel right at home. Columbia Hotel KALAMAZOO Good Place To Tie To Four Flags Hotel Niles, Michigan 80 Rooms—50 Baths 30 Rooms with Private Toilets TERENCE M. CONNELL, Mgr. Occidental Hotel FIRE PROOF CENTRALLY LOCATED Rates $1.50 and up EDWART R. SWETT, Mar Muskegon ote Michigan r iA t ne a a a ime > ; : % » ‘ Af ) > hf oo i fe. December 14, 1927 MICHIGAN TRADESMAN 25 Big Bear section in the Western Sier- Suddenly the orange groves and dependent on an unlimited supply of HOTEL WALDRON. ras. There is also Arrowhead Lake, cultivated areas come back into the standing timber. We need no_ more (Continued from page 16) perched a mile above sea level, which film and what has gone before seems mercantile establishments until our Gillan’ -+—____ Gabby Gleanings From Grand Rapids. Grand Rapids, Dec. 13—John H. Rademaker, of Manistee, has been selected by the directors of the Grand Rapids Trust Co. as the successor to Charles R. Sligh on the board of di- rectors. Mr. Rademaker js associated with Mr. Ruggles in the manufacture of lumber and salt under the style of Ruggles & Rademaker. He is a man of remarkable talent and great execu- tive ability. Henry O. Joseph, manager of the Grande Brick Co., has gone to Fort Worth, Florida, where he owns a home and spends the winter months. J. J. Berg, Western Michigan repre- sentative for Pitkin & Brooks, is at the house in Chicago, acquainting himself with his spring line. Jan. 1 he starts in on his fourteenth year with his present connection. The Walker Street Pharmacy has installed a new equipment of furniture and fixtures, furnished by the Hazel- tine & Perkins Drug Co. The fixtures discarded ‘by the Walker S_reet Pharmacy have been transferred to the Metzger drug store on North College avenue. The Globe Knitting Works, which has sold its output through the jobbing trade for the »ast thirty years, has de- cided to go direct to the retail dealer, beginning Jan. 1. This means the creat-on of a large selling organization. F. S. Lyke, formerly National Style Director of the Knit Goods Manufac- turers of America, has joined the Globe organization as general sales manager. A. J. Gunn, formerly engaged in the grocery business on Crescent avenue, has re-engaged in the same line of business at 533 North Ionia avenue. The Worden Grocer Co. furnished the stock. ——_.-@~__ Winter Meeting of Michigan Hotel Men. Clare, Dec. 7—The Michigan Hotel Association winter meeting will be held in Jackson Dec. 16 and 17, as guests of the Jackson hotels and clubs. Registration will open Friday noon at the Hotel Hayes. Friday afternoon will be taken up with the organizing of committees and meeting of the Executive ‘Council at 3 p. mm. At 6:30 p. m. the members will be entertained at the Hotel Otsego. Saturday at 10 a. m. there will be a trip to the Michigan State Prison, fol- lowed ‘by luncheon at the Jackson City Club. Business session Hotel Hayes at 2 p. A dinner dance at 7; p. m. at the Ho- tel Hayes will close the meeting. Fred Doherty, Sec’y. = start in the CODY HOTEL GRAND RAPIDS RATES—$1.50 up without bath. $2.50 up with bath. CAFETERIA IN CONNECTION 26 MICHIGAN TRADESMAN i December 14, 1927 DRUGS Michigan Board of Pharmacy. President—James E. Way, Jackson. Vice-President—J. C. Dykema, Grand Rapids. Director—H. H. Hoffman, Lansing. Michigan State Pharmaceutical Association. President—J. Howard Hurd, Flint. Vice-President—J. M. Ciechanowski, Detroit. Secretary—R. Treasurer—L. V. Rapids. A. Turrell, Croswell. Middleton, Grand Emphatic Statement From a Battle Creek Pharmacist. Battle Creek, Dec. 13—Being neither a valued subscriber nor a still more valued advertiser to your paper, your articles referring to the Board of Pharmacy and its Director, H. H. Hoffman, have just come to my notice through the columns of the Detroit Retail Drug Journal which, I presume, has quoted them correctly. Your statement that cod liver oil is a food is really ludicrous. We don’t need the Pharmacopoeia or the Su- preme Court to prove that. Ask any- body, even a ten year old kid who has had to take it. If you will eat a tablespoonful of it, yourself, on your breakfast food for a period of thirty days, I will acknowl- edge that there is at least one man in the world who knows the difference between a food and a medicine. Your articles, as published, are to me purely mercenary, designed, I would suppose, to add a few dollars to the coffers of the grocery trade. In that respect they are trivial, as the combined sale of the merchandise you mention, namely: olive oil, cod liver oil, spirits of camphor, essence of pep- permint, turpentine, glycerin and cas- tor oil, would not amount to one-tenth of one per cent. of the volume of busi- ness done by either the grocery trade or the drug trade. Furthermore, I feel quite sure that the retail druggists of Michigan, as a whole. care very little, from a financial standpoint, about the sale of those articles in grocery stores; and I, personally, would deem your criticisms unworthy of notice were the financial question the only one in- volved. But the real issue is this: Does the public demand that the manufacture and sale of articles to be used as medicine be done by persons who are qualified by education to do so? Every college of pharmacy answers Yes, by simply existing. The legislatures of every state in the Union answer Yes. The law-making bodies of every civ- ilized country answer Yes. The Michi- gan law says Yes anda Michigan Leg- islature created a Board of Pharmacy to enforce its provisions, and every member of every board has taken an oath of office to perform that duty to the best of his ability. Your inference that the Board of Pharmacy is endeavoring to hold a monopoly on the sale of certain items is also absurd on the very face of it. Turpentine, that is, commercial, is sold in paint stores. Olive oil as a food can be sold by anybody. That’s just common sense. Castor oil is used as a lubricant in air planes and racing automobiles. Glycerin is used in radiators and for various other com- mercial purposes. Both articles are sold in garages and hangars and could be sold by grocers or anyone else in so far as the pharmacy law or the 30ard is concerned, so long as their use is confined to commercial purposes. But, when sold for medicinal use, the laws of this State and every other state for that matter, require that it should be done under the supervision of a person legally and educationally qualified to do so. The Board of Pharmacy, its director and its In- spectors have no alternative but to en- force those laws. We welcome a test case in Michigan and I am positive from what I know of him, that Mr. Hoffman would co- operate with you or anyone else in securing one in spite of your remarks concerning him. There are such things as Honest to God differences of opinion and they should be threshed out ‘without resort to slurring personal remarks. — Other State Supreme Courts have decided similar cases and I feel that a decision in Michigan would help in law enforcement. Your readers, realizing the fallacy of your advice that cod liver oil is a food, as that term is commonly and generally understood, cannot help but give little credence to your remarks about the competency of our director with regard to whom I wish to state this: Mr. Hoffman has been appoint- ed and re-appointed, vear after year, always unanimously, for no _ political reason whatsoever, but because the Board knows of no one as capable as he to fulfill the duties of that office. Undoubtedly, there are men as well qualified, but we do not happen to know them. I also wish to state that the Board of Pharmacy and Mr. Hoffman have the support of the organized retail druggists of Michigan, most of the wholesalers, and all the colleges of pharmacy. That was conclusively proven last Spring and is a matter of record. The spontaneity of the sup- port we received then was a tremend- ous surprise to me and, I believe to the other members and we can only construe it as an expression of appre- ciation of the work we are trying to accomplish, which is not only attempt- ing to provide better pharmacists to serve the public, but purer and un- adulterated drugs as well. Also, I be- lieve that the people above referred to are better judges of competency in drug matters than the editor of the Tradesman. In conclusion, I am proud to have participated in the record of the Board of Pharmacy for the past five years. We have at least tried to secure for the public (including yourself and the grocers who do not know and cannot be expected to know, through lack of specialized training) purer and better drugs and medicines. Most of the clean-up work has been done in our own yard, and much remains to be done, but you can rest assured that we will step into other yards wherever and whenever necessary to protect the public against inferior or untested drugs. Claude C. Jones, Ex-President Michigan Board of Pharmacy. —__-2-—__ Too Much Service Will Scuttle Your Ship. Amidst the hubbub and garrulous shouting for “service to the customer” heard on every hand, it is almost heresy to say that many druggists are actually stunting their own growth by a too zealous pursuit of the “service” policy. Yet I make bold to say that service is a much over-rated word that is being bandied about by many who lack the capacity to understand it fully. And the word is often dragged by the ears into high-pressured sales talks between you, Mr. Average Drug- gist, and the boys who try to sell you merchandise. Just by way of example: A sales- man tries to sell you a certain line of merchandise. You refuse to buy, on the ground that you have extremely few calls for that (particular line. And then the young man goes to work on you. He talks at great length about the druggist’s value to his community being measured by the quality and quantity of service he renders his cus- tomers. “And so, Mr. This and That,” as long as you have a call for this wonderful cure-all every now and then, you owe it to your customers to carry it—just as a service. Let me enter your order for a couple dozen jars.” And that, Mr. This and That, is how you are sometimes roped in. But sometimes you swing the lasso over your own head. Customers ask for things you don't carry in stock. You make notes of these items and then order a half dozen, a dozen, or more. Sometimes you sell them. Sometimes! Some manufacturers, their sales- managers, their advertising managers and salesmen believe the average drug- gist is a very gullible fellow, easily hoodwinked into buying a lot of stuff he can never sell. They believe him to be frightened out of his wits at the prospect of a lost sale. I'd like to be- lieve they are dead wrong, but I can- not, after seeing so many drug store shelves loaded with stock that will never budge. I have carefully studied a great many drug stores, particularly in the smaller towns. In most of them I have found boneyards of stock that won't ‘be sold until the day after never. Bad as your situation may be, there is yet a speedy remedy. Display your dead stock at special prices and move it out. And then, formulate a new conception of the word “service.” Re- member that to give your customers good service it is not necessary for you to carry in stock every variety of mer- chandise that is manufactured. ‘Carry the items that are in steady demand and let the rest go hang themselves— or they'll hang you. ‘By all means give your customers the best service you are capable of, as long as that service is within reason. Carry honest merchandise that is well advertised; display it properly and sell it at a legitibate profit—and you will please ninety-nine out of a hundred customers. The other one is a crank who will never be satisfied anyway. Forget him.—R. A. Turrel in Bayou Viewpoint. oo ____ Collodion (Flexible-Antiseptic) Guncotton, 10 drachms; alcohol, 6 ozs.; tincture of benzoin, 3 oz.; sul- phuric ether, 25 oz.; mercuric chloride, enough to make a solution of 1:2000. Dissolve the guncotton in the ether, shaking until it becomes of the con- sistency of paper pulp; then add the tincture of benzoin and shake the mix- ture thoroughly. To this mixture add the alcohol, in which the mercuric chloride has previously been dissolved. ——_->-2-2 Elixir Salicylic Acid Compound. Salicylic acid, 640 gr.; sodium bi- carbonate, 480 gr.; glycerine, 4 oz.; dis- tilled water, 4 oz. Make a solution and add: Potassium iodide, 256 gr.; fluid- extract of cimicffuga, 4 dr.; fluid- extract of gelsemium, 2 dr.; compound spirit of orange, 1 dr.; alcohol, 4 oz.; simple syrup, enough to make 16 oz. —_—__»+-~ Embalming Liquid. Corrosive sublimate, 1 o0z.; potas- sium chlorate, 2 oz.; arsenious acid, 2 oz.; aluminum sulphate, 3 0z.; chloride I'me, 2 0z.; water, 1 gal. 2. Bichloride mercury, 15 p.; ar- senious acid, 10 p.; carbolic acid water (5%), 3,200 p.; alcohol, 200 p. Increase Winter Sales at the Soda Fountain. Hot chocolate is the mainstay of the fountain trade during the winter months. There are many ways of pre- paring it, there is only one way to serve it and that’s—hot. Malted milks may be made creamy and appetizing by adding and thoroughly mixing whipped cream. The whipped cream makes all the difference in the world, and one soda fountain clerk in a To- ronto drug store says that he has been complimented hundreds of times on the smoothness and richness of his malted milks. The average soda foun- tain patron does not see just what is mixed in a drink so that it is not likely he would ever know that whipped cream had been added, but the effect is to make the drink smooth and light and it gives it a richness that cannot be secured in any other way. Beef teas and hot cordials are no mean sellers, especially in the cold weather, but remember the cold weath- er makes a man’s palate particularly sensitive and too much pepper or other seasoning should not be used. Here’s a good formula for preparing hot cho- colate: But before attempting to fol- low any formula, be sure that the cho- colate you buy is the very best grade. There are formulas innumerable, some good, some excellent and more that are worthless, but the really good ones are in the main much the same, the difference being the quantities, etc. The following will make two and one-half gallons of finished chocolate. This is the proper amount to prepare for a three-gallon urn, for the urn should not be permitted to become empty during the busy hours. Put six pints of cold water into a copper kettle (never use either hot or warm water, and add one pound of cocoa, stir until the cocoa is thorough- ly moistened, then bring to a boil over a fair fire and permit the boiling to continue for about five minutes. When the cocoa is properly cooked; this ‘s indicated by its thickening slightly like a thin custard, add three pounds of sugar after removing from the fire and stir until dissolved. Do not make the common mistake of adding the sugar before the cocoa is cooked as the re- sult can never be as satisfactory due to the tendency to separation; that is, the cocoa has a tendency to settle to the bottom of the syrup container or the urn as the case may be. When wanted for use add three quarts of milk, heat to the desired temperature for serving and transfer to the urn. After the milk is added watch the batch carefully, for if it is then permitted to boil the delicious flavor is impaired. If the vanilla flavored hot chocolate be desired add an ounce of vanilla ex- tract and mix it in thoroughly just be- fore transferring to the urn. As it is not always convenent to cook each batch of chocolate at just the time that it is needed, it is an easy matter to heat a little milk or even to have it hot in a double boiler ready for use when needed. By adding three quarts of milk (hot) to two quarts of the following syrup the same gen- eral results are obtained and where December 14, 1927 MICHIGAN TRADESMAN 27 the volume of business is large it will be found decidedly convenient, and is the method I follow: Put six quarts of cold water into your copper kettle, add two pounds of cocoa and stir or let stand until the cocoa is thoroughly moistened, then bring to a boil as directed above. Be- fore putting on the fire it is a good plan to split a vanilla bean and cook it in the batch as this method gives a much finer flavor of the vanilla than can be secured by using one to two ounces of the extract after the batch is cooked. Wash the bean and use over and over until exhausted, adding one fresh bean to the bundle each time you make a ten-gallon batch of syrup. When properly cooked remove from the fire, dissolve six pounds of sugar in it and strain into a syrup container. Be sure that your hot chocolate urn is equipped with a cleanout faucet. See that your dispensers are instructed to use the mixing paddle in the urn at proper intervals. If you use the above method the tendency of settling on the part of the cocoa will be very light and none as long as the chocolate re- mains in the syrup form; still it is bet- ter to be on the safe side and mix up the batch in the run now and then. The tendency to separation is due to the fact that cocoa is not absolutely soluble; when properly cooked it is, however, held in suspension. ——_~> oo Collodion (Styptic) Tannic acid, 210 gr.; alcohol, 50 min.; stronger ether, 250 min.; collo- dion, 1,000 min. Mix. 2. Tannic acid, 120 gr.; benzoic acid 120 gr.; carbolic acid, 240 gr.; collo- dion, 6 oz. Mix. —»>+>—___ Poor Man’s Plaster. Beeswax. Tl oz. Can 3 oz. Rosin ee 3 oz. Melt together and spread on paper or muslin. —7+>____ Witch Hazel Lotion. Ouince Seed 0 4 oz. Boras [oo ee 20 ers: Giveerin 22920000 a 2 ozs. WICONO! 2 2 OZ. Water 1 oz Distilled ex. witch hazel ____28 ozs. Macerate the seed, glycerin and ex- tract together for about 12 hours, agi- tating frequently, then strain, and add a solution of the borax in the water, and the alcohol. -—_—_2>2>__ Emulsifiers. (powd.), 1 oz.; I oz.; Sugar, 2 az. Gelatin (powd.), tragacanth Mix. 2. (Saccharin, 1% oz.: saponin, z.; tragacanth (powd.), 100 oz. 6% 3. (Gum arabic, 5 02.3 canth, 5 oz_- Sugar, 5) az: and mix well. gum traga- 5 oz.; white Loz Dry corn starch, boracic acid, FOR = ‘96 original parr +~=YOUR PROTECTION SARLES MERCHANTS’ POLICE and INSPECTION SERVICE The Original Patrol in Uniform, Under Police Supervision. 401 Michigan Trust Bldg. PHONES—5-4528, if no response 8-6813 Associated With UNITED DETECTIVE AGENCY Mix.” Single Entry Ledgers Pass Books Journals ask our salesmen. MANISTEE Blank B ooks for O20 Double Entry Ledgers Long Day Books Counter Books Day Books Order and Tally Books Remember we stock complete line, all sizes and prices. Drop in and see our samples or Hazeltine & Perkins Drug Company Michigan Cash Books Records GRAND RAPIDS WHOLESALE DRUG PRICE CURRENT Prices quoted are nominal, based on market the day of issue. Acids Boric (Powd.) .. 12%@ 20 Boric (Xtal) ... 15 @ 25 Carboliec __..-___ 38 @ 44 @ltrie 20 53 @ 70 Muriatic 1.2 3%4@ 8 Nittie 22.00 9 @ 15 Oxahic ... 1644%@ 25 Sulphuric —____._ 34@ 8 ‘Partaric 2... 50 @ 60 Ammonia Water, 26 deg... 06 @ Water, 18 deg... 054%@ Water, 14 deg... 04%@ 11 Carbonate -..... 20 @ Chloride (Gran. 09 @ Balsams Copaiba 1 00@1 25 Fir (Canada) -. 2 75@3 00 Fir (Oregon) -. 65@1 00 Here oo 3 00@3 25 Ol oe 2 00@2 25 Barks Cassia (ordinary). 25@ 30 Cassia (Saigon)... 50@ 60 Sassafras (pw. 50c) @ 60 — Cut (powd.) ee 20@ 30 Berrles Berries Cube 2 @1 00 Piste @ 25 duniper 11@ 20 fvrickly Ash ______ @ 7 Extracts Eieortce 2.0 60@ 65 Licorice, powd. -_. 60@ 70 Flowers Area, 1 75@1 85 Chamomile (Ged.) @ 60 Chamomile Rom. @ 60 Gums Acacia, ist 50@ 655 Acacia, 2nd _... 45@ 650 Acacia, Sorts _.. 20@ 25 Acacia, Powdered 35@ 40 Aloes (Barb Pow) 25@ 35 Aloes (Cape Pow) 25 35 Aloes (Soc. Pow.) 65@ 70 Asafoetida ______ 50@ 60 BOW co 75@1 00 Camphor 85@ 90 Guaige @ 80 Guaiac, pow’d __ @ 90 RNG 22 @1 25 Kino, powdered__ @1 20 Myrrh @ 1% Myrrh, powdered @ 80 Opium, powd. 19 65@19 92 Opium, gran. 19 65@19 92 Shellge 2.0. 65@ 80 Sheliae _. 0 75@ 90 Tragacanth, pow. @1 75 Tragacanth 1 76@2 25 Turpentine -.__.. @ 30 Insecticides Arsenic _.. | 08@ 20 Blue Vitriol, bbl. @ oO Blue Vitriol, less 08@ 15 Bordea. Mix Dry 13@ 22 Hellebore, White powdered ._... ie * Insect Powder __ Lead Arsenate Po. nore Lime and Sulphur Di ee @ 23 Paris Green .... 22@ 32 Leaves Bueny @1 00 Buchu, powdered @1 10 Sage, Bulk __-.._ “— 30 Sage, % loose _- 40 Sage, powdered._ @ Senna, Alex. .... 50@ 16 Senna, Tinn. pow. 30@ 85 Uva: Ural @ Olis Almonte. Bitter, ue __-....... 7 50@7 16 Ane Bitter, artificial _..... 3 00@8 25 Almonds, Sweet, es 1 50@1 80 Almonds, “Sweet, imitation _... 1 00@1 26 Amber, crude _. 1 25@1 60 Amber, rectified 1 50@1 75 Anning 1 40@1 60 Bergamont __.__ 9 00@9 25 Cajeput —. 1 60@1 75 Cassia -.....____ 3 50@8 75 Castor... 1 45@1 70 Cedar Leaf .... 2 00@2 25 Citronella ...... 25@1 60 @loves 2 50@2 76 Cocoanut _____. 25@ 35 Cod Liver ~~... 2 00@2 50 Croton —......_.. 2 00@2 25 Cotton Seed -... 1 35@1 50 Cubebs __-_.-... 6 50@6 75 Higeron ....... 7 50@7 75 Kucalyptus .... 1 25@1 60 Hemlock, pure.. 2 00@2 25 Juniper Berries. 4 50@4 75 Juniper Wood ~ 1 50@1 75 Lard, extra __.. 1 55@1 65 Lard, No. 1 _... 1 25@1 40 Lavender Flow... 6 00@6 25 Lavender Gar’n. 85@1 20 Eemon 2.0 4 00@4 25 Linseed, raw, bbl. @ 30 Linseed, boiled, bbl. @ 83 Linseed, bld. less 90@1 03 Linseed, raw, less 87@1 00 Mustard, artitil. oz. @ 35 Neatsfoot -..... 1 26@1 35 Olive, pure -_.. 4 00@5 00 Olive, Malaga, yellow 2 85@3 25 Olive, Malaga, green 1. 2 85@3 25 Orange, Sweet — 5 00@56 25 Origanum, pure @2 50 Origanum, com’l 1 00@1 20 Pennyroyal --.. 3 25@3 60 Peppermint -_.. 5 50@5 70 Rose, pure __ 13 50@14 00 Rosemary Flows 1 25@1 60 Sandelwood, E. | 10 60@10 75 Sassafras, true 1 75@2 00 Sassafras, arti’l 756@1 00 Spearmint ~.. - 8 00@8 25 Sperm (8. 1 50@1 75 any 7 00@7 25 bar USP _.____ 6s@ 76 Turpentine, bbl. - @ 64 Turpentine, less. 71@ 84 Wintergreen, leat oo 6 00@6 25 Wintergreen, sweet bireh) 3 00@3 25 Wintergreen, art 75@1 00 Worm Seed -._. 6 00@6 25 Wormwood .. 15 00@15 25 Potassium Bicarbonate _._._. 35@ 40 Bichromate _.... 15@ 25 Bromide _. 69@ 85 Bromide .._....__ 544@ 71 Chlorate, gran’d 23@ 30 Chlorate, powd. on XG 16@ 25 Cyanide .. | 30@ 90 Todide 2-2 4 36@4 55 Permanganate _. 20@ 30 Prussiate, yellow 40@ _ 50 Prussiate, red — @ 70 Sulphate —..._._ 35@ 40 Roots Alkanet 30@ 35 Blood, powdered. 35@ 40 Calamus (2 | 35@ 75 Klecampane, pwd. 25@ 30 Gentian, powd.-. 20@ 30 Ginger, African, powdered ______ 30@ 35 Ginger, Jamaica. 60@ 65 Ginger, Jamaica, powdered ___.._ 45@ 650 Goldenseal, pow. @8 00 Ipecac, powd. __ @6 00 Edecgrica 2. 35 40 Licorice, powd... 20 30 Orris, powdered. 30@ 40 Poke, powdered. 35@ 40 Rhubarb, powd.-.. @1 00 Rosinwood, powd. @ 40 Sarsaparilla, Hond. eround —.. 1 10 Sarsaparilla Mexican, Glycerine ~..... -- 32@ 6&2 Squilla ....... | 35@ 40 Squills, powdered 700 80 Tumeric, powd.-. 20@ 25 Valerian, powd... @1 00 Seeds Anise _ @ 35 Anise, powdered 35@ 40 Bod, Ie 13@ 17 Canary 1@ 16 Caraway, Po. .30 25@ 30 Cardamon —_..__ 3 25@3 50 Coriander pow. .30 20@ 265 Ee 16@ 20 Hennell ..... 25@ 50 Flax Flax, ground .... 7 15 Foenugreek, pwd. Hemp 0... 8@ 15 Lobelia, powd. .. @1 60 Mustard, yellow 17@ 25 Mustard, black.. 20@ 25 Roney 20 15@ 30 Quince ...... 1 25@1 50 Rane 20 15@ 20 Sabadilia ....... 60@ 70 Sunflower _.--. 11%@ 15 Worm, American 30@ 40 Worm, Levant ~ 5 25@5 40 Tinctures Aconite ....... @1 80 AloeS: 2 @1 56 AYINOR 222 @1 50 Asafoetida -...__ @2 28 Belladonna -__.. @1 44 Beusoin 2. @2 28 Benzoin Comp’d_ @2 40 Huehw @2 16 Cantharadies -.. @2 52 Capsicum ....... @2 28 Catechy @l1 44 Cinchena —______. @2 16 Colchicum __.... @1 80 Cubeba _.-_.. @2 76 Digitalis —...... @2 04 Gentian _....__. @1 35 Gusiae =... @2 28 Guaiac, Ammon @2 04 loging, 2... @1 2 Iodine, Colorless @1 50 Irom, Clo. @1 56 Bing 2. @1 44 Myyen @2 52 Nux Vomica _-- @1 80 Gp ....... @5 40 Opium, Camp. —. @1 44 Opium, Deodorz’d @5 40 Rhubarb ....... @1 92 Palnts Lead, red dry __ 13%4@13% Lead, white dry 1384@13% Lead, white oil. 134,@13% Ochre, yellow bbl. @ 2% Ochre, yellow less 3@ 6 Red Venet'n Am. 14g 7 Red Venet’n Eng. 4@ 8 Putey 5@ 8 Whiting, bbl. ___ @ 4% Whiting _...____ 6%@ ! L. H. P. Prep... 2 90@3 ¢- Rogers Prep. _. 2 90@3 ¢ Miscellaneous Acetanalid __... 57@ 7d AUD 08@ 12 Alum. powd. and ground ....__.. o9@ 15 Bismuth, Subni- trate 2 83@3 08 Borax xtal or powdered _... 6%@ 16 Cantharades, po, 1 bu@2 00 Calomel __.______ 2 72@ 92 $2 Capsicum, pow’d 35@ 40 Carmine 7 00@7 50 Cassia Buds _-.. 35@ 40 Clowes 22 50@ 55 Chalk Prepared. 14@ 16 Chloroform -... 53@ 60 Chloral Hydrate 1 20@1 50 Cocaine 12 85@13 50 Cocoa Butter _... 70@ 90 Corks, list, less_ Copperas ee Copperas, Powd. 4 10 Corrosive Sublm 2 25@2 30 Cream Tartar __ 35@ 45 Cuttle bone _._._ 40 60 Dextring .... 6 16 Dover's Powder 4 00@4 50 Emery, All Nos. 10@ 15 Emery, Powdered @ 15 Epsom Salts, bbls. @ 3% Epsom Salts, less 5%@ 10 Ergot, powdered .__ @3 50 Flake, White _ 15@ 20 Formaldehyde, lb. 12144@30 Geliatine | 80@ 90 Glassware, less 55%. Glassware, full case 60%. Glauber Salts, bbl. on Glauber Salts less 04@ Glue, Brown -.. 21@ 30 Glue, Brown Grd 15@ 20 Glue, Whte -... 27%@ 35 Glue, white grd. 25@ 35 Giyeering _... 283@ 48 Cpe oo I@ 95 loging 0 6 45@7 v0 lodoform 8 00@8 30 Lead Acetate _. 20@ 30 Mace 2. @1 50 Mace, powdered. @1 60 Menthol —........ 7 50@8 00 Morphine __._ 12 83@13 98 Nux Vomica .... @ 320 Nux Vomica, pow. 15@ 25 Pepper, black, pow 50@ 60 Pepper, White, pw. 65@ 175 Pitch, Burgudry 20@ 25 Quass! a ee ee 16 Quinine, 5 oz. cans 59 Rochelle Salts .. 219 40 Sacharine ...__. 2 60@2 76 Salt Peter ...... 11@ 22 Seidlitz Mixture. iso 40 Soap, green .... 15 30 Soap mott cast... @ 25 Soap, white castile cane = Soap, white castile less, per bar —. = S Soda Ash ..___. 10 Soda Bicarbonate a0 10 Seda, Sai 02%@ 08 Spirits Camphor @1 20 Sulphur, roll -... 34%@ 10 Sulphur, Subl. —. i 10 Tamarinds __..... 25 Tartar Emetic _. i00 15 Turpentine, Ven. 50@ 75 Vanilla Bx. pure 1 50@2 00 Vanilla Ex. pure 3 25@3 60 Zinc Sulphate _. 06@ 11 ee 28 MICHIGAN TRADESMAN December 14, 1927 GROCERY PRICE CURRENT These quotations are carefully corrected weekly, within six hours of mail- ing and are intended to be correct at time of going to press. Prices, however, are liable to change at any time, and country mercharts will have their orders filled at market prices at date of purchase. ADVANCED Cheese Morton House Coffee DECLINED Smoked Meats AMMONIA Arctic, 10 oz., 3 dz. cs. Arctic, 16 oz., 2 dz. cs. Arctic, 32 oz., 1 daz. cs. Quaker, 36, 12 oz. case per doz. per doz. 11 95 per doz. 19.15 25 lb. pails, BAKING Arctic, 7 oz. POWDERS tumbler 1 35 Queen Flake, 16 oz., dz 2 25 Royal, 10c, doz. _..__ 35 Royal, 6 oz., do. __.. 2 70 Royal, 12 oz., doz. __ 6 2 Heval & th. 31 20 Rocket, 16 oz., doz.__ 1 25 K. C. Brand Per case 6: size, 4 doz. _.__ 3 70 1$e size, 4 doz. —..__. 5 60 pec size, 4 doz. _.___- 7 20 Zec size, 4 doz. ___.___ 9 20 Sic size, 2 doz. ___..__ 8 80 S0c size, 1 doz. _.____ 8 85 10 Ib. size, % doz. __-- 6 75 Freight prepaid to jobbing point on case goods. Terms: 30 days net or 2% cash discount if remittance reaches us within 10 days from date of invoice. Drop shipments from factory. BEECH-NUT BRANDS. BLUING The Original Condensed z., 4 dz. cs. 3 00 z., 3 dz. cs. 3 75 BREAKFAST FOODS Kellogg’s Brands. Corn Flakes, No. 136 85 Corn Flakes, No. 124 85 Corn Flakes, No. 102 00 Pep, No. 224 Pep, No. 202 Krumblies, No. 424 --- Bran Flakes, No. 624 Bran Flakes. No. 602 Post’s Brands. Grape-Nuts, 24s Grape-Nuts, 100s ---- Instant Postum, No. 8 Instant Postum, No. 9$ Instant Postum, No. 10 Postum Cereal, No. 6 Postum Cereal, No. 1 Post Toasties, 36s -- Post Toasties, 24s -- Post’s Bran, 24s BROOMS Jewell, doz. Standard Parlor, 23 Ib. 3 25 Fancy Parlor, 23 lb.__ 9 25 Ex Fancy Parlor 25 Ib. 9 Ex. Fcy. Parlor 26 ib. 10 Toy 1 Whisk, No. 5 2 BRUSHES Scrub Solid Back, 8 in. Solid Back, 1 in. Pointed Ends 1 hm bO BD DS BS bo Do ~ on B39 pg po DO CV OTD rn n | Pork Lard Stove Seeker 1 80 No. OP 2 00 reeriess —........ 2 60 Shoe Mo. 4-9 2 25 Ne: 2) 2 00 BUTTER COLOR Dandelion __...._.._ — 3 85 CANDLES Electric Light, 40 Ibs. 12.1 Plumber, 40 lbs. __-.. 12.8 Paraffine, 68 -------. 14% Paratine, its _..... 14% Wicking 2 40 Tudor, 6s, per box _. 30 CANNED FRUIT Apples, 3 lb. Standard 1 50 Apples, No. 10 __ 5 15@5 75 Apple Sauce, No. 10 8 Ov Apricots, No. 1 1 = - Apricots, No. 2 _....... Apricots, No. 32% 3 i003 3 Apricots, No. 10 8 50@il1 00 Blackberries, No. 10 8 60 Blueber's, No. 2 2 00@2 Blueberries, No. 10 __ 12 75 50 Cherries, No. 2 w... 3 75 Cherries, No. 2% ---- ; 25 Cherries, No, 10 —-.. 14 00 Loganberries, No. 2 _. 3 00 Loganberries, No. 10 10 00 Peaches, No. 1 1 50@2 10 Peaches, No. 1, sliced 1 25 Peaches, No. eee 5 Peaches, No. 2% Mich 2 20 Peaches, 2% Cal. 3 00@8 25 Peaches, 10, Mich. -. 8 60 Pineapple, in 1 75 Pineapple, 2 sli. -..-. 2 60 P’apple, 2 br. sl. --.. 2 40 P’apple, 2%, sli. ----- 8 00 Face, 2, a. 60 Pineapple, 10 cru. -. 9 GA Pear, No. =... 15 Pears, No. 2% --.--- 3 50 Piums, No. 2 _. 2 40@2 60 Plums, No. 2 ee | Raspberries, No. 2 blk 8 26 Raspb’s, Red, No. 10 13 50 Raspb’s Black, No. ) _ A 60 Rhubarb, No. 10 4 15@5 50 Strawberries, No. 10 12 60 CANNED FISH Clam Ch’der, “ oz. Ciam Ch, Mo. 3 Clams, Rieck. No. 1 Clams, Minced, No. 1 Finnan Haddie, 10 oz. Clam Bouillon, 7 0z._- Chicken Haddie, No. 1 Fish Flakes, small --. Cod Fish Cake, 10 oz. Cove Oysters, 5 oz. - Lobster, No. %, Star Shrimp, 1, wet ._... Sard’s, % Oil, Key -- Sardines, % Oil, k’less Sardines, % Smoked Salmon, Warrens, %8 Salmon, Red Alaska Salmon, Med. Alaska Salmon, Pink Alaska Sardines, Im. %, = “ee Sardines, Im., %, e ° 66@1 s0 BO A Cr HD Ho BO 4 p+ BB PD CO BO DO OD ps eo o Sardines, Cal. Tuna, %, Albocore a Tuna, 4s, Curtis, doz. 2 oo Tuna, %s, Curtis, doz. Tuna, 1s. Curtis, doz. 7 00 CANNED MEAT Bacon, Med. Beechnut Bacon, Lee. Beechnut Beef, No. 1, Corned __ Beef, No. 1, Roast --_- Beef, No. 2%, Qua. sli. Beef, 3% oz. Qua. sill. Beef, 4 oz., Qua. sll. Beef, No. 1, B’nut, sli. Beefsteak & Onions, 8 Chili Con Ca., 1s 1 35@1 45 Deviled Ham, Deviled Ham, %s — Hamburg Steak & Onions, No, 1 Potted Beef, 4 oz. __._ 1 10 Potted Meat, %& Libby Potted Meat, % Libby Potted Meat, % Qua. Potted Ham, Gen. % Vienna Saus., No. % Vienna Sausage. Qua. 95 Veal Loaf, Medium __ 08 > pO DS O89 08 Cr OO nd an Baked Beans Campbells, 1c free 5 _. 1 15 Quaker, OR. 90 Fremont, No. 2 -...-_ 110 Snider, No. 1 ae oD Snider, No. 2 -... «xa 2 2 Van Camp, small _... 85 Van Camp, Med. -_.. 1 15 CANNED VEGETABLES. Asparagus. No. 1, Green tips -. 3 76 No, 244, Large Green 4 60 W. Beans, cut 2 1 45@1 75 W. Beans, 10 -.-.... 7 50 Green Beans, 2s 1 45@2 26 Green Beans, 10s _. @7 60 L. Beans, 2 gr. 1 35@2 65 Lima Beans, 2s,Soaked 1 ~ Red Kid, No. 2 ----.. 1 3 Beets, No. 2, wh. 1 756@2 40 Beets, No. 2, cut 1 10@1 36 Beets, No. 3, cut -..- 1 60 Corn, No. 2, stan, — 1 16 Corn, Ex. stan. No. 3 1 36 Corn, No, 2, Fan. 1 80@2 36 Corn, No. 10 -_ 8 00@10 76 Hominy, No .3 1 00@1 15 Okra, No. 2, whole __ 2 00 Okra, No. 2, cut -. 1 66 Dehydrated Veg. Soup 90 Dehydrated Potatoes, Ib. 45 Mushrooms, Hotels ~~ 33 Mushrooms, Choice, 8 oz. 40 Mushrooms, Sur Extra = Peas, No. 2, BE. J. _-- Peas, No. 2, Sift, 2s a 2 Peas, No. 2, Ex. Sift. a fs. CL Peas, Ex. Fine, French 25 Pumpkin, No. 3 1 36@1 66 Pumpkin, No. 10 4 00@4 75 Pimentos, %, each 12@14 Pimentoes, %, each _ 27 Sw’'t Potatoes, No. 2% 2 25 Sauerkraut, No.3 1 35@1 50 Succotash, No. 2 1 65@2 50 Succotash, No. 2, glass 2 80 Spinach, No. 1 -----— 1 2 Spnach, No. 2-- 1 ei 90 Spinach, No. 5 25@2 50 Spinach, No. 10_ 6 50@7 00 Tomatoes, No. 2 1 20@1 30 Tomatoes, No. 3, 1 90@2 Tomatoes, No. 10__ es CATSUP. B-nut, small —.--.---- ; 90 Lily of Valley, 14 oz.-- 2 60 Lily of Valley, % pint 1 75 Paramount, 24, 88 --— 1 4@ Paramount, 24, 16s .. 2 85 Paramount, Cal. _---13 50 Sniders, 8 oz. ~------- 1 76 Sniders, 16 oz. -------- 2 55 Quaker, 8 oz. -------- 1 25 Quaker, 10 = oe 1 40 Quaker, 14 0Z. ------- 1 90 Quaker, Gallon Glass 12 50 Quaker, Gallon Tin -- 8 00 CHILI SAUCE Snider, 16 oz. ~------- 3 30 Snider, & oz ——_.__. 2 30 2 25 Lilly Valley, 8 oz. Lilly Valley. 14 oz. .. 8 26 OYSTER COCKTAIL. Sniders, 16 oz. -..... se Sniders, 8 oz. -.--..- 3 8@ CHEESE. boguerort ..... 55 Kraft, small items 1 Kraft, American -.1 Chili, small tins ..1 Pimento, small tins 1 Roquefort, sm. tins 2 Camembert. sm. tins 2 Wisconsin Daisies Longhorn —- we ee Michigan Daisy Soe 30 Ran Sale. 2. 38 Brick 238 CHEWING GUM. Adams Black Jack -.-. 65 Adams Bloodberry --_-- 65 Adams Dentyvne _____--- 65 Adams Calif Fruit __ a5 Adams Sen Sen —._..... 65 Beeman’s Pepsin -..-.. 65 Beechnut Wintergreen. 70 Beechnut Peppermint — 70 Beechnut Spearmint ... 70 Doublemint —- -_------.. 65 Peppermint, Wrigleys —. 65 Spearmint, Wrgileys __ 65 aguicy Vruit 2. 65 Wrigley’s P-K -.------ 65 Pee oe 65 RAORDOITY ow 65 COCOA. Droste’s Dutch, 1 Ib._- 8 Droste’s Dutch, % lb. 4 Droste’s Dutch, % Ib. 2 35 Droste’s Dutch, 5 lb. 60 Chocolate Apples -.-. 4 50 Pastelles, No. 1 -..—12 60 Paastelles, % Ib. ~ ---- 6 60 Pains De Cate: 3 00 Droste’s Bars, 1 doz. 2 00 Delft Pastelles ------. 2 15 1 Ib. Rose Tin Bon Mone 22 —1s 00 7 oz. Rose Tin Bon Bons oo 00 13 oz, Creme De Cara- que 2 13 20 12 oz. Rosaces -_---- 10 80 % lb. Rosaces __---- 7 80 \% Ib. Pastelles __---- 3 40 Langues De Chats -. 4 80 CHOCOLATE. Baker, Caracas, %8 ---- 37 Baker, Caracas, 4s —.-- 35 COCOANUT Dunham’s 15 Ib. case, %s and %s 48 16 lb. case, %8 -------- 47 15 Ib. case, %8 -------- 46 CLOTHES LINE. Hemp, 50 ft. ____ 2 00@2 25 7 Cotton, Mt 3 50@4 00 Bratded, bO ft 2 25 Sash Cord __.. 3 50@4 00 HUME GROCER CO. ROASTERS MUSKEGON, MICE COFFEE ROASTED 1 tb. Package Melose 2. 35 Lier) oo 27 neker oe 41 Nedmw 39 en Tonge 2. 47 UO SE Sate 36 “inn ue oo 40 McLaughlin’s Kept-Fresh Vaccum packed. Always fresh. Complete line of high-grade bulk _ coffees. WwW. F. McLaughlin & Co., Chicago. Maxwell House Coffee. ie ins 48 > $h. Ae 1 42 Coffee Extracts MM. %., per 1 12 Frank’s 50 _- -. 4 26 Hummel’s 50 . 10% CONDENSED MILK Leader, 4 doz. -_.-._ 7 00 Eagle, 4 doz. _________ 9 00 MILK COMPOUND Hebe, Tall, 4 doz. _. 4 &0 Hebe, Baby, 8 do. __ 4 40 Carolene, Tall, 4 doz.3 80 Carolene, Baby __---. 3 50 EVAPORATED MILK Quaker, Tall, 4 doz._. 4 80 Quaker, Baby, 8 doz. 4 70 Quaker, Gallon, % doz. 4 70 Carnation, Tall, 4 doz. 5 15 Carnation, Baby, 8 dz. 5 05 Oatman’s Dundee, Tall 5 15 Oatman’s D’dee, Baby 5 00 Every Day, Tall __-. 5 00 Every Day, Baby -... 4 90 ret, Ta a 5 15 Pet, Baby, 8 oz. _.___. 5 05 Borden’s Tall ~~... 5 15 Borden’s Baby -.__. ~~ 5 05 Van Camp, Tall _____ 4 90 Van Camp. Baby ___. 3 75 i CIGARS G. J. Johnson’s Brand G. J. Johnson Cigar, 10c 00 Worden Grocer Co. Brands Master Piece, 50 Tin_ 35 00 Masterp’ce, 10, Perf. 70 00 Masterp’ce, 10, Spec. 70 00 Mas’p., 2 for 25, Apollo95 00 In Betweens, 5 for 25 37 50 Canadian Club -_---- 35 00 Little Tom —_........ 37 50 Tom Moore Monarch 75 00 Tom Moore Panetris 65 00 T. Moore Longfellow 95 00 Webster Cadillac _._. 75 00 Webster Knickbocker 95 00 Webster Belmont... 110 00 Webster St. Reges 125 - Bering Apollos -... 95 Bering Palmitas —-. 115 00 3ering Diplomatica 115 00 Bering Delioses ___- 120 00 Bering Favorita .... 135 00 Bering Albas -_---- 150 00 CONFECTIONERY Stick Candy pag Standard Pure Sugar Sticks 600s 4 20 Big Stick, 20 lb. case 20 Mixed Candy Kindergarten -..------- 17 leader oe 14 BO — an French Creams --_~----- 16 Paris Creams ....__...._ 17 Grocers oo ai Fancy Chocolates 5 lb. Boxes Bittersweets, Ass’ted 1 75 Choc Marshmallow Dp 1 70 Milk Chocolate A A | Nibble Sticks ~-.---_- 1 85 No. 12, Choc., Light — 1 65 Chocolate Nut Rolls — 1 85 Magnolia Choc -_---.- 1 26 Gum Drops Pails Artne —- ae Champion Gums -~----- an 16 Challenge Gums ~--...- aie 1A Favorite 22 19 Superior, Boxes _.------ 23 Lozenges Pails A. A. Pep. Lozenges 17 A. A, Pink Lozenges 16 A. A. Choc. Lozenges 16 Motto Hearts 19 Malted Milk Lozenges 21 Hard Goods Pails Lemon Drops --------- 18 O. F. Horehound dps. — 18 Anise Squares -------- 18 Peanut Squares -_---. a ae Horehound Tablets __-. 18 Cough Drops Bxs Putnam's —.._.... 1 36 Smith Bros. ~.-------- 1 60 Package Goods Creamery Marshmallows 4 oz. pkg., 12s, cart. 4 oz. pkg., 48s, case 3 Speciaities Walnut Fudge Pineapple Fudge ~~ -.--- 22 Italian Bon Bons ~-.-.. 17 Banquet Cream Mints. 27 Silver King M.Mallows 1 35 Bar Goods Walnut Sundae, 24, Bc 175 Neapolitan, 24, 5c -_--_ 75 Mich. Sugar Ca., 24, 5c 75 Pal O Mine, 24, 5¢. -... 75 Malty Milkies, 24, 5c _. 75 Lemon Rolls -.2_....-. 75 COUPON BOOKS 50 Economic grade 8 50 100 Economic grade 4 60 500 Economic grade 20 00 1000 Economic grade 37 60 Where 1,000 books are ordered at a time, special- ly printed front cover is furnished without charge. CREAM OF TARTAR 6 ib, boxes _........_. 38 DRIED FRUITS Apples N. Y. Fey., 50 lb. box 15% N. Y. Fey., 14 oz. pkg. 16 Apricots Evaporated, Choice _. 20 Evaporated, Fancy --. 23 Evaporated, Slabs —_--- 17 Citron 19 th bot. 40 Currants Packages, 14 oz. ~-..._ 19 Greek, Guaik; ib. 19 Dates Dromedary, 36s _... 6 76 Peaches Evap. Choice —.... 15 Evap. Ex. Fancy, P. P. 25 Peel Lemon, American ._.. Sv Orange, American __. 34 Raisins Seeded; bulk oc 9 Thompson’s s’dles blk 8 Thompson's seedless, 15 oz. Seeded, 15 oz. California Prunes 90@100, 25 lb. boxes_.@06 60@70, . boxes__@08 0@60, 25 lb. boxes__@08% 40qWw5U, 25 lb. boxes__.@10 30@40, . boxes.__@10% 20@30, 25 lb. boxes_-_@16 18@24, 25 lb. boxes-__.@20 FARINACEOUS GOODS Beans Med. Hand Picked —__. 07 Cal. Limas Brown, Swedish Red Kidney Farina 24 packages —.--_.-. 2 50 Bulk, per 100 Ibs. -... 06% Hominy 100 lb. sacks — Macaronl Mueller’s Brands 9 uz. package, per doz. 1 30 9 oz. package, per case 2 60 Pearl, 3 60 Bulk Goods EHibow, 20. Ib. :_.-.—. 08 Egg Noodle, 10 lbs. -- 14 Pearl Barley (Chester, 2200, 4 60 C000 oe 1 00 Barley Grits -------... 5 60 Peas Scotch, ib. OE Split, lb. yellow -.---. 08 Split green -.--.. a ae Sage ast nadie. 222 10 Taploca Pearl, 100 lb. sacks _. 09 Minute, 8 oz., 3 doz. 4 05 Dromedary Instant -. 3 60 FLAVORING EXTRACTS JENNINGS PURE FLAVORING EXTRACT Vanilla and Lemon Same Price % oz. 1 25 1% oz. 1 80 2% oz. 3 20 3% oz. 4 50 2 oz. 2 60 4 oz. 5 00 8 oz. 9 00 16 oz. 15 00 2% Ounce Taper Bottle 50 Years Standard. Jiffy Puneh 3 doz. Carton _......_ 3 35 Assorted flavors, FLOUR Vv. C. Milling Co. Brands Lily White =o... 9 90 Harvest Queen _._.__ 9 80 Yes Ma’am Graham, S06 -- 3 4 FRUIT CANS F. O. B. Grand Rapids Mason Halt pint oo! _-. 7 50 One pint 2 aS One .quart.. 8 8 Half galion ....... __-13 15 deal Glass Top. Halt pint 236 § 00 One pint 0 9 30 One Guart 2.0. 11 15 Ball gallon. 23). 15 40 December 14, 1927 MICHIGAN TRADESMAN 29 GELATINE PARIS GREEN Pork a Silk Paste, doz. 1 26 WASHING POWDERS Pp Laehe hope oo 14 mameline Paste, doz. 1 35 i 7 : Medium hogs 2 14 Enameline Liquid, dz. 1 35 a yam os * - : 2 Zion Fig ey Heavy hoes 0 3. 14 BE. Z. Liquid, per doz. 140 Briiio : ere tots, Med, 18 Bageme pes - —} Climaline, 4 doz. __-. 4 20 OR Tene yi Cxe ae cols Sutts 7 ising Sun, per doz. * : 5 , cet Shoulders _--_________ 14 654 Stove Enamel, dz. 2 80 oo. aa cit a < Stimulating and Spareribs 20 350s Valeanel. No. 5, doz. % Gold Dust, 10a 4 9 Speeding Up aha bones a ’ oe No. 10, doz. 135 Gold Dust, 12 Large 3 20 Cooky Sales rimmings ee ee Stovoil, per doz. _.___ 300 Golden Rod 24 4 25 , Jing, 3 daw _...... 50 PROVISIONS SALT La France Laun., 4 dz. 3 60 ee eee Barreled Pork Luster Box, ka 7b Wholesale Grocer Clear Back __ 25 00@28 00 Colonial, 24, 2 lb. _... 95 Old Dutch Clean. 4 dz 3 40 Short Cut Clear26 00@29 00 es 36-14% _____ 46 Octagon. 968 3 90 Zion Institutions & Industries Dry Salt Meats olonial, Iodized, 24-2 200 Rinso, 40s ___________ 3 20 oo D S Bellies _. 18-20@18-19 Med. No. 1 Bbls. __. 260 Rinso. 243 _.......... 25 Baking: Industry vme doz. free with 6 cases Med. No. 1, 100 Ib. og. 85 Rub No More, 100, 10 Jell-O, 3 doz 2 85 Lard ph apt Spee, 70 Ib: 95 620 85 , ers Bel M Pure in fierces: ___ 13% ?ackers Meat, 50 Ib. 57 Rub No More, 20 Lg. 4 00 oe vee --=--~ : = ae car n Geen 60 Ib. tubs -__.advance % Crushed Rock for ice Spotless Cleanser, 48, TEA Gunter 8 doz 1. 3 be os oe 50 Ib, tubs -__-advance % cream, 100 Ib,, each 7 20 oz, 85 : cane ae rh ‘1 o. in case__ 20 Ib. pails _.._.advance % Butter Salt, 28u Ib. bbl. 4 24 Sani Flush, 1 doz. __ 2 25 Japan og ib, eae — 10 lb. pails ___.advance % Block, 50 Ib. ..-.___- 40 Sapolio, 9 doz, .__. 215 Medium =o. 27@33 JELLY AND PRESERVES 5 Ib. pails -___----_--- 5 Ib. pails ----advance 1 Baker Salt, 280 Ib. bbl. 4 10 Soapine, 100, 12 oz. _640 Choice _ _ 37@46 i il 3 30 3 Ib. pails ._._advance 1 24, 10 Ib., per hale _.- 2 45 Snowboy, 100, 10 oz. 400 Fancy _.. ss 54@59 ure, : - ns s a - PETROLEUM PRODUCTS. Compound tierces ____ 18% 35, 4 lb., per bale _.._ 2 60 Snowboy, 24 Large 4 80 No. 1 Nibis Ga ot 7 finn _ be Eien Tank Waons Compound, tubs _____ 14% +50, ee per bale __-_ 2 85 Speedee, 3 doz. ____-- (20 1 th pke Sifting 13 , a Seren ° 5 ny, : 28 Ib. bags, Table _. 42 Sunbrite, 72 doz. ____ 4 00 Huckeye, 18 o2., doz. 2 Ov Red Crown Gasoline __ 11 Sausages Old Hickcory, Smoked, Wyandotte, 48 _____ 4 75 ae Gunpowder Red Crown Ethyl —_--_. 14 Bolopna 2 16 6-10 Ib 4 20 Chotee; oo 40 JELLY GLASSES Solite Gasoline ___.___ de iver 2 15 oe SPICES Raney 47 PADPORt 2 20 8 Oa, por doz. .- 27. 37 In Iron Barrels oo oo 18@20 im @26 Pekoe ee 67 Perfection Kerosine _. 13.6 Veal -------_.---______ 19 . i oe Oe eo OLEOMARGARINE Gas Machine Gasoline 37.1 Tongue, Jellied _____- 35 closes, eanainar ae English Breakfast Vv. M. & P. Naphtha 19.6 Headcheese __________ 18 — Pigg ey ou Congou, Medium ______ 28 Van Westenbrugge Brands ‘ + 2G DSS os Congou, Choice ____ 35@36 Carload Distributor ISO-VIS MOTOR OILS Smoked Meats iced oo @2p Congou, Fancy --- 42@43 ae Hams, Cer. 14-16 Ib. @23 > ee aa ~ In tron Barrels ye eee ee Mace, Penang —____- 1 20 Oolong eg ae nae me Mixed, Not Gu Medien a Medium Wil Wen bc Mixed, Ge pkes, doz @4p Choicg — 9 45 a Wi woo @35 Nutmegs, 70@90 ~ Go Vaney we 50 fx. Peavey 600 i ie ee Nutmegs, 105-1 10 @52 y aoe fee Sohioras Home -- @17% Pepper, Black ______ @46 TWINE Cotton, 3 ply cone _..__- 40 (@olari Rona gue cae Pure Ground in Bulk = Cotton, 3 ply pails __ 42 o arine Minced Hams ____ @17 Allspice, Jamaica ___. @30 Wool, 6 ply ------------ 18 Nucoa, 1 Ib. —-_-..---- Tha Bacon 4/6 Cert 24 @36 Cloves, Zanzibar -____ @46 VINEGAR Nucoa, 2 and 5 Ib. -- 20% cee ; Cassia. Canton _____ Ga .. Sp _ Iron Barrels Beef Per case, 24, 2 Ibs. .. 2 40 Ginger, Corkin ______- as. Jace. Grae. a Wilson & Co.’s Brands Hieht 2 65.1 Boneless, rump 28 00@30 00 Five case lots -_____ 2 30 Mustard wr---------- @32 wie co a grain - 26 Oleo ae 65.1 Rump, new -_ 29 00@32 00 iodized, 24, 2 Ibs. __-_ 2 40 oe con aa a oe Cartied oo 24 Heavy Sea eed ee ea 65.1 Liver N : cose fo 5 WICKING Sosa OOnChe oo @b2 Y ee ut ~.-.--~------- ---- 18 ck coco ee es Beet 11 Pepper, White ___.__ @75 No. 0, per gross -____ 15 Spectal Roll _..._ 19 wXtra heavy ~--------- ee Cale ee 45 Pp ‘ @o. Ne. 5, per grosa _ 3 35 Polarine “HY (2 | 65.1 : Tie Pepper, Cayenne ---- @35 Nj. 9’ ner gross 1 50 Transmission Oil _... 65.1 1 °° ------------------ 8 Paprika, Spanish ---- @52 N° 3’ per gross __.. 2 00 MATCHES Finol, 4 oz. cans, doz. 1 50 Peerless Rolls, per doz ll 450 Finol, 8 oz. cans, doz. 2 25 Fancy gee. 06% Seasoning Ro hecter: Ne we - 2 ee 1k ace es 5 75 Sraslbicgey 100 Ib. -.-- 9.3 Fancy Head ST 09 Chili Powder, lc __-_ 1 35 Rochester, No. 3, doz. 2 00 Searchtisht ibe te ee OTe eee 03% oc. Se UU yhio Red Label, 144 bx 4 20 ; Me Cae ee 48 2... g ; Dio Blue Tip, 144 box 6 70 ROLLED OATS Qnion Salt _--------- 1 35 eo Loa Seal, ne uted 5 20 eee pins Flake, 12 New Gansis, de Gs [ 3 s Bushels one nana slue Seal, a oe home ees MrOGeSsS (oe 2 35 Ritene 3 oo “ ao AE s i ‘ “ ee : r + -e Handy Receptacle. Mother: Bobby, when you were eat- ing nuts in the street car, I hope you didn’t throw the shells on the floor. Bobby: No, I put them in the pocket of the man who sat beside me. mother, Business Wants Department Advertisements inserted under this head for five cents a word the first insertion and four cents a word for each subse- quent continuous insertion. if set in capital letters, double price. No charge less than 50 cents. Small display adver- tisements in this department, $4 per inch. Payment with order is required, as amounts are too small to open accounts. FOR RENT—New modern store build- ing at Three Rivers, Michigan. Room 60 feet long by 19 feet wide. Location suitable for dry goods, meat market, boots and shoes, hardware. A. & P. store lo- cated next door. Will lease to responsi- ble party. A. W. Olds, 369 Norwood Ave., Grand Rapids, Mich. 739 FOR SALE—A high-grade grocery meat market doing a fine business. Very inviting lease. teason for selling, sick- ness. W. J. Grant Realty Co., 406 Dwight Block, Jackson. Mich. 740 FOR SALE—Stock of general merchan- and dise consisting of dry goods, groceries, notions, gents furnishings. Located in busy little city. Inventory about $11,000. No trades. Good opportunity for live wire. Reason for selling, wish to retire. Ad- dress No. 741, c/o Michigan Tradesman. 741 For Sale—Confectionery stock and fix- tures. Death of owner reason for selling. Box 42, eh Mich. 742 FOR store, doing good hh ptt must he sold at once in order to clear up an estate. Henry Riechel Drug Co., 634 Bridge, Grand Rapids, Mich. 734 For Sale—Restaurant near campus, Ann Arbor, over forty-five seats. A money maker. Lease, everything first class. V. N. Tracy, 418 N. State, Ann Arbor, Mich. 135 FOR SALE | CHEAP—Senior model mul- tigraph. Motor, type holders; full set of display type; fully equipped; first- class condition. A. P. Brown Co., Ok- mulgee, Okla. 736 TO TRADE— -For, or ine part payment of, a stock of general merchandise well and satisfactorily located; a sixty-acre farm well adapted to all kinds of farm- ing, valued at $2,500. A. Mulholland, Reed City, Mich. 720 CASH For Your Merchandise! Will buy your entire stock or part of stock of shoes, dry goods, clothing, fur- nishings, bazaar novelties, furniture, etc. LOUIS LEVINSOHN, Saginaw, Mich. Pay spot cash for clothing and furnish- ing goods stocks. L. Silberman, 1250 Burlingame Ave., Detroit, Michigan. 566 Sand Lime Brick Nothing as Durable Nothing as Fireproof Makes Structure Beautiful No Painting No Cost for Repairs Fire Proof Weather Proof Warm in Winter—Cool in Summer Brick is Everlasting GRANDE BRICK CO. Grand Rapids. SAGINAW BRICK CoO. Saginaw. 32 MICHIGAN TRADESMAN December 14, 1927 Message To the Michigan Forestry Association. I thank the members of the Michi- gan Forestry Association for the hon- or conferred by electing me as Presi- dent and assure you that I appreciate the confidence reposed in my abilities. A question of the hour, having par- ticular bearing on forestry in Mich- igan, is that of adequate control of white pine blister rust. This disease seems to have been traced to an ob- scure species of pine in Asia. There was a slow Westward drift and con- tact was made with cultivated black currants in Europe and with white pine which had been sent there from North America. The proximity of these two host plants, with the fungus free to work on both, brought disas- trous results to the white pines which are now slowly but surely fading from European countries. European ex- perience is a warning to America, I “This disease is a most dan- gerous forest enemy. It readily kills mature trees, but the greatest menace is in sweeping out of existance the young pine stock of to-day which is to become the mature timber of to- quote: morrow. Although it is slow in de- velopng, it is, nevertheless, constant in action and certain in destruction, undermining the very security of our forest capital, without which continued forest production is impossible.” On planting stock of some kind the disease came to America during the years 1898-1910. It soon became the subject of intensive study by U. S. D. A. and associate state officials and their findings brought realization of the deadly, strangling nature of the disease and the need for careful deter- mination of the best method of con- trol. The dual nature of the disease bears some resemblance to black rust of wheat and other grain plants, the other host plant being in this case the The one great dif- grain common barberry. ference being that in case of rust. the damage is quite evident and easily distinguishable the same year the spores leave the barberry plants, while with the blister rust the infection is commonly not discovered the first year and not evident to the ordinary ob- server for several years. In the case of blister rust on black currants the point of infection on a black currant leaf may be many, many miles from the opening blisters whence come the spores. In the Northwestern states it is stated the usual distance is about 150 miles, depending on humid- ity and other weather conditions. After a slight infection on a black currant leaf, the disease spreads rap- idly over the leaves and millions of spores are spread on the air to infect other black or red currants and goose- berry plants. Our U.S. 1D. A: the black currants as the nurse plant of the blister rust and as the foremost offender in all long distance spread thereof. And they insistently recom- mend the elimination of all black cur- rant bushes from our State. investigators brand The object of our Association is the promotion of a rational and practical system of forestry, and it seems evi- dent that to remain quiescent at the approach of blister rust is very irra- tional, and that rational consideration of this subject must indicate that we should take the most practical means of combatting the disease, which is to hit it at the spot most suitable and necessary for a first attack. Therefore I ask that our Association issue an appeal to all land owners in this State, urging that voluntary action be taken to destroy all cultivat- ed black currant bushes and that we co-operate with State and Federal of- ficials in bringing this subject thor- oughly within the understanding of all residents of Michigan. A timely statement from New York is this: “The aim of blister rust con- trol is really reforestation with a spe- cies of forest tree which has brought more of the comforts of life to the communities of this region than any other tree. Blister rust control de- mands the fullest support from every- one who has an interest in forest con- servation.” And also this from New York: “The damage injury and death of older trees, in itself a large item, will be only a small part of the total This loss can be deter- mined only when the value of a ma- ture stand is estimated and it is realiz- ed that this mature stand can never appear because the natural reproduc- tion which would have produced it is killed in infancy by the rust. If white pine is to be considered in any forward looking forestry programme, protec- tion against blister rust must be taken into consideration and adequate pro- made for its control.” because of the loss. vision I will turn now to the subject of forest taxation, which is a vital ele- ment in any permanent development of new forest areas and, therefore, we are concerned in any thoughtful con- sideration of the matter. Michigan has a commercial forest taxation law pro- viding for a severance tax of 25 per cent of stumpage value. A_ recent enactment in Wisconsin specifies a sev- erance tax of 10 per cent. The following letter throws some light on their view of the matter: Madison, Wis., Dec. 10—Replying to your recent letter, wish to say that, so far as I know, there is no special compilation that serves_as a basis for the 10 per cent. severance tax under the Wisconsin forest crop law. That was just arbitrarily adopted as a rea- sonable contribution. The under- standing was that the rate charged in your state was too high; that it served to cancel the beneficial effects of the law and, wishing to avoid that situa- tion over here, it was the consensus of opinion that about 10 per cent. would be right. This is a pretty hard thing to arrive at, but there should be some basis for the figures in laws of this kind and we would be very much interested to hear as to your conclusions in this respect, because I assume that there will be some corrections in order in connection with our law at the next legislative session. State Conservation Commission. C. L. Harrington, Supt. of Forests and Parks. This statement must put us on our mettle in an endeavor to get a grip on the facts that will show how much the severance tax should be. We have the framework for a law put in force for a desirable end. If it doesn’t work, it is up to wide awake citizens to ask that it be put in shape to do the real work it was cut out for. The State needs it—needs a work- able law for the purpose intended. As thoughtful consideration is neces- sary in order to get together the vari- ous facts that will show wherein the present law is lame, therefore it is wise to begin now on the problems so that the legislative session of 1929 will have available knowledge to help in formulation of the proper amend- ment. To be permanently usable and use- ful—to promote general welfare al- ways—forest taxation must have as a sure basis the rule that the tax shall bear an equitable and just ratio to the net annual income over a_ term of years representative of the productive power of the forest to be taxed. The net income must be recognized as the only source from which a tax on the forest can be equitably and_ safely drawn. Otherwise the forest capital will be impaired and the tendency will be toward abandonment of new forest development. At time of cutting the timber on the stump must pay interest on the value of the land and must pay the cost of formation, whether by planting or other means and other operation by which the forest is es- tablished, with interest to the time of cutting, and it must pay the aggregate of annual taxes with interest. The stumpage value is the gross product of these accumulated invest- ments. And to determine an equitable severance tax the first problem is to decide what is a proper rate of inter- est to allow to the owner under the circumstances, taking account also of the risk from fire or insect and fungus damage in the region or state under This is a rough sketch of the main feature of the problems which confront us. Our present aim should be to calculate from the known items the average net return under conditions generally to be found and depending on a rate of interest that the great majority of average investors would consider a fair return. consideration. The nature of our organization must show that we are willing to put a little more time than the average citizen into consideration of all phases. of forest building. These problems brought to your attention are of im- portance because connected so closely with the foundation of all progress in forestry work throughout the State. It seems well worth our time to gather from all sources the available knowl- edge bearing on these questions and thus to have at hand information use- ful in many ways for safe guidance of our own efforts and be of use to the general public in the consideration of these matters. On a one day’s outing in the North last April I saw a sign marking an avenue of a resort plat which led me later to talk with the register of deeds. I found the plat was one of five under one ownership and promotion scheme. The sales were almost entirely to non- residents and 6,000 deeds had already been recorded. The lands or lots were generally a mass of scrub growth, but would produce a good growth of pines whenever such work was undertaken. As I ponder the facts, there comes the idea that our Association could well take a Httle time to interest re- sort lot owners generally in a generous planting of pines for their healthful- ness, beauty and all-the-year produc- tion of a resort appearance which will be of decided benefit to the individual owners. The effort required of each owner would not be great, but the aggregate result would be far reaching in the ultimate building up of scenic beauty. Frederick Wheeler, Pres. Mich. Forestry Association. Grand Rapids, Dec. 13—I have read Frederick Wheeler's contribution to this week’s Tradesman with keen de- light. He is not an alarmist and when he sounds a note of warning we do well to listen. When the Michigan For- estry Association called him to the presidency, it made no mistake. He is not only a well-read disciple of for- estry; he is a spractical forester and when he makes a pronouncement it is based upon keen observation and broad experience. The Michigan Forestry Association under his direction and with the able and loyal co-operation of Secretary De- Camp, of Michigan State College, Treasurer Craig, of the University of Michigan, and an unusual directorate, can be the strongest ally of the State Department of Conservation. With a Governor and incoming Legislature having open minds and farm ‘bodies of the ‘State awakening to the supreme importance of building up and main- taining broad areas of forest domain, cities and other municipalities becom- ing aroused to the danger that lurks in the wake of unscientific lumbering and wholesale elision of timber tracts the rehabilitation of our tremendous acreage from which ‘the woods have been swept away seems to be in sight and I thank God and take courage. Chas. W. Garfield. oe oo Late Orders For Neckwear. Approach of the holidays has stim- ulated active neckwear. Many retailers are in need of merchandise to fill out depleted stocks. Supplies the manufacturers have on hand are not large and they are proceeding cautiously ‘with addi- tional production. Merchandise to re- tail from $1 to $3 is actively sought, particularly “specials” to tbe featured within this range. Striped effects pre- dominate. Spring lines are about ready, but it is not expected that re- tailers will place substantial ‘business until well into next month. re-ordering of men’s —_2-.—___ Twelve New Readers of Tradesman. The following new subscriptions have been received during the jpast week: R. A. Turrell, Croswell Rosswell Cook Co., Detroit E. J. Ansted, Greenville. Mrs. Leon Whitbeck, Greenville. Allen F. Rockwell, Grand Rapids Charles W. Collie, Detroit Michigan Business Market, Grand Rapids Bulow Bros., East Jordan J. W. Dunlap, Clare. Greenville National Bank, Greenville Henry A. Schantz, Grand Rapids. Jiseph P. Wenzel, Miami Beach, Fla. “Sita ER ania