Ar 29°28 BE RSI , 3 Rar ve CCE Mp 2 Pleo oS Sey Sas Oe X\ SS ENS A ex f, Px ( } ‘ \GCAT RY VAY) ip ) [N 2 i 2 | i +) p Sa TZ Z & SJ o a af SS Ss ‘ - KG SAE Se om ce (Cae eos CGS . PUBLISHED WEEKLY iG CESS USC LICE EN q % RA c a7 TRADESMAN COMPANY, PUBLISHERS: -° STIG ae MOE TOR SSS LEO STSES DS aS i. Forty-fifth Year GRAND RAPIDS, WEDNESDAY, APRIL 25, 1928 Number 2327 | [(SaeaeeEerEns | Por . a Oo . a Optigrams — 2: 6 e I believe that immortality is something to be lived, rather than something to be proved. Public Reference Library Library St gray or white. e I believe in changing the mourning color from black ‘to I believe in the humanity of the blessed dead and in the utter survival of personality. ry in the brevity of death and in the endlessness of ife. I believe that love is the life of all that lives, and that love reached its deathless bloom in the life of Jesus. o I believe that life everlasting flows from the Fatherhood of God, as the stream from the spring. = I believe that the blessed dead are nearer to us than we ») think and are the most alive of all who live. Si I believe that Christ turned a brilliant guess into a solid 2 certainty and endowed the hope of eternal life with grace, reason and majesty. > I believe in “greeting the unseen” with a cheer, in holding e daily life under the quiet light of eternity and in listening to the voice of the Eternal above the roar of the transitory. HUGH ELMER BROWN 7-N ROUC™ SUSU StS] | leteneneUsue te Fast Selling Lines mean rapid turnover of stock — less money invested and more profit for you. It is to your advan- tage to push KC Baking Powder Same Price for over 3§ years 25 ounces for 25c The price is on the package and in all K C Baking Powder adver- tising. Your profits are always protected. The turnover is fast. Millions of Pounds Used by Our Government a ir E iN PN rT E SCHUST’S LINE MEANS -— More Sales Bigger Turnover Larger Profits, and Satisfied Customers This Display Increases Sales THE SCHUST COMPANY “ALL OVER MICHIGAN” DISTRIBUTING POINTS Grand Rapids Lansing Detroit Saginaw PO CRP D0 ND ame «950 s ] P rl ee Fa 4 Law Sa ots ron. Spo 2am Ye aC y FN<*) iS GRAND RAPIC PUBLIC LIBR Ay ADESMAN lorty-fifth Year GRAND RAPIDS, WEDNESDAY, APRIL 25, 1928 Number 2327 MICHIGAN TRADESMAN E. A. Stowe, Editor PUBLISHED WEEKLY by Tradesman Company, from its office the Barnhart Building, Grand Rapids. UNLIKE ANY OTHER PAPER. Frank, free and fearless for the good that we can do. Each issue com- plete in itself. DEVOTED TO the best interests of business men, SUBSCRIPTION RATES areas follows: $3 per year, if paid strictly in advance. $4 per year if not paid in advance. Canadian subscription, $4.04 per year, payable invariably in advance. Sample copies 10 cents each. Extra copies of current issues, 10 cents; issues a month or more old, 15 cents; issues a year or more old, 25 cents; issues five years or more old 50 ceits. Entered September 23, 1883, at the Postoffice of Grand Rapids as second class matter under Act of March 3, 1879. Meeting of Directors of Michigan Retail Dry Goods Association. Lansing, April 24—At a meeting of the directors of our organization, held at Lansing April 18 there were pres- ent: Fred E. Mills, President; F. H. Nissly, Vice-President; John Richey, Secretary-Treasurer; Jason E. Ham- mond, Manager. Also directors P. L. Proud; BD: M. Christian and A. K. Frandsen. The manager made a verbal report, using as the basis the financial report recently made by a certified public ac- countant showing the record of re- ceipts and disbursements for the fiscal period ending March 31. All directors had been provided with a copy of the same. After a general discussion with suggestions as to form of future re- ports the auditor’s report was accepted by unanimous vote. Suggestions regarding future reports were that the records of accounts re- ceivable including membership fees in arrears and amounts received from other sources should be given more in detail. These suggestions will be fol- lowed in making future reports. Suggestion by former President A. K. Frandsen that the manager send formal letter to active members of our organization, asking them to furnish lists of prospective new members. This suggestion was acquiesced in by mem- bers present. This formal letter will be sent out in the near future. The addresses given at our recent convention were commeuted upon and especial attention was called to the work of Prof. Carl N. Schmalz, of the University of Michigan. It was sug- gested that an interview be had with Mr. Schmalz in the near future to the end that simpler blanks for research work be formulated and sent to small merchants asking for their co-opera- tion with the University Bureau of Re- search in doing this work for stores. In discussing settlements of troubles arising from pattern contracts much satisfaction was expressed that it is becoming easier to reach agreements with pattern companies. The new sample pattern forms recently issued by the Home Pattern Co., were dis- cussed and it was requested that a similar form be prepared for the use of our members. The question of expenses of directors in attending official meetings was dis- cussed. Those present modestly re- frained from advocating the adoption of such a resolution. In fairness to all concerned it was decided that in view of the different methods of travel and ways of computing traveling expenses by auto, bus or railroad, that expenses of directors should be paid according to the cost of railroad tickets over the shortest route from the residence of each director to the place of holding the meeting. Manager was directed to make out vouchers to pay traveling expenses by this method. The question of district or regional meetings during the current year was discussed and recommendations were made with reference to the topics to be placed on our programs. It was de- cided that correspondence should be had with members in different parts of the State, asking for suggestions re- garding the location of meetings and the number of them, and the class of speakers desired. The expenses of travel by the man- ager were discussed and explanation was made that one-third of the travel- ing expenses were borne by our fire insurance company. Manager report- ed the present physical condition of the car owned by the Association and recommended the exchange for a new- er one of later model. After discus- sion it was voted that the manager be authoried to exchange for a Reo coupe already tentatively selected by him and previously inspected by Mr. Mills at an expense of $400 to the Association, the balance to be paid by the manager. After some more or less informal discussion the meeting adjourned. For many years the store of the J. R. Jones’ Sons Co., of Kalamazoo, has been a popular place for shoppers in Southwestern Michigan and_ the sons and daughters of the original owner of the store have been prom- inent and highly respected citizens in that locality. W. O. Jones, former director and secretary of our Association, also di- rector of our insurance company, is well known and asteemed among. all of the members of the Michigan Re- tail Dry Goods Association whom he met—and he has met the most of them. With sadness we record the passing of Mrs. Jones, whose death occurred late in March after a severe illness of several months. The sympathy of Mr. Jones’ friends will go out to him in full measure in this hour of his sorrow. The beautiful home among the oaks and hills of the West side of Kalama- zoo will be a lonely place for him and his daughter, Patricia. Knowing him as we do, we are sure that he will be brave and uncomplaining at this time. His many friends will rally to his side to bring consolation and cheer. We wish for him yet many years of pros- perity and comfort. John Richey, Sec’y. ———_2--+____ Smith or Hoover—Which Will It Be? Grandville, April 24—Both the old parties are lining up substantially for the two leading candidates, Hoover and Smith. Unless we have winter in June there is little likelihood of any other carrying off the palm. And why should it not be so? To be sure there are criticisms of both these men, yet there is little doubt that they represent the best thought of the two parties. Being so, their nomina- tion would seem to be a foregone con- clusion. This in spite of the fact that a disgruntled Iowa farmer solemnly avers that with Hoover a candidate one million Western Republicans will repudiate him. This threat has not seemed to deter the people from continuing to daily in- struct the delegates for the cabinet officer. On the other side, Al Smith has antagonized even more Democrats than Hoover has Republicans. It is doubtful if any candidate who could be picked would satisfy the whole party on either side. Al Smith has more enemies in his own party than, perhaps, any other man who might be mentioned. If the Governor of New York is so unpopular, how is it that he carries the State of New York so readily? There must be a screw loose somewhere. Right from the sunny South—from Texas, in fact—comes this statement from a leading educator of the Lone Star State: “If you want to turn every Protestant pulpit in the State of Texas into a belching volcano nominate Al Smith. Nominate Al Smith and watch every Southern state become doubtful. There isn’t money enough in Tammany Hall to stop one single Methodist cir- cuit rider from doing his duty.” It is doubtful if this blast has any effect on the fortunes of the New York candidate. He comes from the most populous state in the Union, a state which is nominally Republican, yet this Democrat has no trouble in sweep- ing it by a big majority in guberna- torial campaigns. At the present time, despite religious bigotry and _ prohibition sneers, Al Smith is by far and away the choice of the rank and file of his party, their choice for president of the United States. The cares and anxieties of the time will soon be swept away by delegates in convention assembled. Nothing short of a miracle can deprive the governor of New York of enough votes to make him his party nominee. Of course, as to his chances of election, that is an- other thing. To win the nomination is, perhaps, easier than to win the election, but that Al Smith is slated to make the run seems as assured as anything in ~ the future can be. Herbert Hoover also is meeting with some obstacles to his race for the Re- publican nomination for president. He is a man who has, of course made: some enemies, as has every man in public life who amounts to a farthing. That million of of Republicans out West which a Hoover hater has pro- claimed ready to bolt their party’s choice, should it fall on Hoover may be discounted very materially. Lincoln was lambasted and lampoon- ed by many disgusted men of the new party, yet he won that party’s nomina- tion at a critical time in the Nation’s history, making a record which. shows brighter and brighter as time goes down the ages. Hoover, providing all signs do not fail, is sure of nomination. It will be Hoover and Smith, no others. If some voters prefer to entertain a grouch and stay away from the polls, well and good. Even that will in no way de- cide the result. Al Smith, as governor of New York, has precedents to go by from the fact that the illustrious Grover Cleveland graduated from the governorship of the Empire State into the presidential chair. An illustrious example which may well hearten the present governor in his campaign for the presidency. If Smith can win the governorship of the most populous state in the Union, why should his chances not be good for winning in a National cam- paign? In many respects Grover Cleveland was a great president. His foreign policy was widely commended, as was his enforcement of United States laws when assailed by striking railroad men. I recall that scene in Chicago when U. S. soldiers came to the rescue of derailed mail cars damaged by a howl- ing mob of union strikers. A man named Altgeld was then gov- ernor of Illinois, a member of Cleve- land’s own party, whose ideas of state rights clashed with the Nationalism of President Cleveland. Despite the IIl- inois governor’s protests. President Cleveland proceeded to do his duty re- gardless, and for that one act he re- ceived the plaudits of all loyal citizens of America. With such an example before him Al Smith need not go far wrong. The jump from a governorship to President of the whole country may seem a far drive yet not only Cleveland but Theo- dore Roosevelt accomplished the feat. The fact that the most populous state in the Union endorses Smith gives him a running start over all his opponents and if he carries on as he should there can be little doubt of the outcome. As for Hoover, he has enemies who say he is not a U. S. citizen. Well, anything for an argument. The Ameri- can people will decide in November. Old Timer. eco ____ Gabby Gleanings From Grand Rapids. Grand Rapids, April 24—Frank S. Verbeck writes from Los Angeles that he has purchased a four-flat build- ing in Hollywood, worth $30,000, which brings in a gross income of approxi- mately 12 per cent. and his own apart- ment free. The building is strictly modern and up-to-date, including artificial refrigeration and five garages. Possession of the purchase will take place May 1. Ambrose A. Weeks writes Geo. Me- Kay as follows from the McColgan Hotel, McComb, Miss.: “Your very cordial invitation to be present at the second re-union of Old Time traveling men reached me at this hotel. I re- gret exceedingly that it will be impos- sible for me to be present and take part in your festivities. On March 13 I had the misfortune to step off an un- guarded porch, falling three feet to the ground and fracturing my right femur near the hip. For four weeks I lay i1 a plaster cast at the city hospital in this city, but I am now convalescing nicely in this hotel. The fracture was not entirely through the bone or it would have been much more serious. I left the hospital last Saturday and came here, since which time I have been able to dress myself and, with the aid of a pair of crutches, get to my meals and enjoy the freedom of the lobby. I am planning to go home about May 3. I am sure you will have a glorious time on the 28th and I only regret my inability to be with vou and meet many of the old boys like Leo A. Caro, Fred Dodge, Manley Jones, Richard Warner, Sr., Henry Saunders, Fred Knight and many others [I recall in the old days gone by. While I am one of the Old Guard I am still in the ring and by reason of my accident, it is the first time [I had to take the count.” —_——_>+-2—____ C. E. Walker, at Cedar Springs, re- news his subscription to the Trades- man and writes: “I cannot get along without the Tradesman,” 2 MICHIGAN TRADESMAN April 25, 1928 THE LANSING CONVENTION. Official Report Prepared By Secretary . _ Gezon. With perfect weather and large crowd on hand our thirtieth convention assembled in the beautiful ballroom of the Hotel Olds and was called to or- der by Pres. E. E. Van Antwerp, of the Lansing Association, who called on Rev. Fr. John Gabriels for the in- vocation. Fr. Gabriels in a few words said he hoped the meeting would bring us closer together and that it would Hans Johnson, President. benefit us and the public and that the Divine blessing would rest upon us. The hearty welcome to Lansing and urged mayor of Lansing gave us a a closer fellowship between:merchants and public officials. He pointed out that the business men who are organ- ized. are the easiest to deal with. Mayor Troyer took occasion to con- demn the man who has goods charged when he is out of money and who for- sakes the service store when he has a dollar. In the absence of Vice-President Hans Johnson, Paul Gezon was called upon to respond to the welcome ad- dress. He called city of Michigan because she knew how Lansing -the convention to entertain and is perfectly organized. Pres. optimism. He Bailey's address was full of urged merchants to feature style, order and display in their stores. He warned against the adop- tion of all kinds of new ideas until they can be carefully studied. Secretary Gezon’s report was well received and showed that we are mak- ing progress as an association. Treasurer Albrecht presented the following annual report: 3al. on hand, April 15, 1927 $1,713.35 Casis rpremwed 2,041.15 Dole oe $3,754.50 Caen pam off 2,382.91 Balance on hand $1,371.59 Owing to the fact that he has gone out of business, Mr. Albrecht handed in his resignation as Treasurer, which was reluctantly received by the con- vention. Herman Hanson, of Grand Rapids, gave a report of his trip to the Omaha of the | | of the National Grocers Association. He spoke well of the Na- tional officers. The report was very interesting and was enthusiastically re- ceived. As delegates to the 1928 convention National Association at New Orleans the following were appointed by President. Bailey: D. L. Davis, Ypsilanti; L. W. Van.Dusen, Lansing; M. C. Goossen, Lansing; E. Schnee- berger, Ann Arbor. The following committees were ap- convention pointed by the President: Credentials—Ed. Weide, Bay. City; Chas. Foster, Lansing; Mr. Kardux, Holland. Resolutions—J. F. Tatman, Clare; A.J. Dichm, Remus; £. W. Van Dusen, Lansing; Matt Heyns, Grand Rapids. Ypsilanti; Auditinge—D. L. Davis, L. Loetz, Sturgis; G. Reutter, Lansing. A. J. Faunce, Vice-President. One of the most instructive and in- spiring addresses was that given by Carl W. Dipman, editor Progressive Grocer, York “The Modern Store.” He built up a model talk audience was delighted in every way. New City, on store as his proceeded and_ his This feature was through the courtesy of the Wholesale Association secured by F. ft. Green, Secretary, of Saginaw. Michigan Grocers and Below are a few of the ideas de- veloped: “There is very little printed informa- tion on how to build a store.” “We must cut down our margins and increase our turnover by better dis- plays.” “Many stores are too large for the amount of business they are doing. A doing $75,000 business a year larger than 30 by 40 store should not be feet.” Step by step he showed how to plan and build such a store, and he said that even the store’s location should be chosen with a thought to the woman’s convenience. “All goods are bought through ap- peal to one or more of the five senses, sight, smell, taste, hearing, feeling. Therefore get your goods out where they are accessible to the customer.” “Discard practically all of your floor ’ the store.’ cases and leave shelves open to the public.” “Have fast selling items within reach of the wrapping counter and the high profit items nearer the front of “Don’t pile goods in a fancy display but pile them loosely on tables.” .The discussion which followed this address intelligent and showed that the members had thoroughly en- joyed the demonstration. John J. Miller spoke a few words to was us, taking the viewpoint of the whole- He said grocers spend too much time in buying and that there are too many traveling men on the road. On Tuesday evening we enjoyed a fine banquet at the Hotel Olds. The guest of honor and main speaker was President J. W. Coode, of the National Retail Grocers Association, who gave a real message from one who has risen from the ranks to a place of promin- ence and who now is optimistic of our future. He said if the grocer is giving a real service in his community he will remain. It is his opinion that the growth of the chains can partly be at- tributed to the ease with which they can secure money at banks and from saler. investors. Paul Gezon, Secretary. He said, “The idea of a co-operative jobbing house is unsound. Jobbers are our best friends, but the jobber who expects to maintain his margin of 11% per cent. is going to fail.” He thought 6% per cent. to be about right for a jobber’s margin to-day. He advocated highly goods at cut prices to meet competi- tion, In the business session which closed the convention the following officers were elected: President—Hans Johnson, Muskegon First Vice-President—A. J. Faunce, Harbor Springs. Second Vice-President—G. Van Der Honing, Grand Rapids. Treasurer—J. F. Tatman, Clare. Secretary—Paul Gezon, Grand Rap- ids. Directors—O. L. Brainard, Elsie; Grover Hall, Kalamazoo; Ole Peter- son, Muskegon; F. Burke, St. Johns; Wm. Schultz, Ann Arbor. Grand Rapids was chosen as the convention city for 1929, selling advertised The total registration was 391, with four grocers from Indiana in attend- ance. The following resolutions, recom- mended by the Committee on Resolu- tions, were unanimously adopted: Whereas—The Lansing Association, with the aid of the wholesalers, job- bers, wholesale fruit dealers, the Olds Hotel and other commercial tions, have succeeded so well in pre- paring for us a most successful busi- ness convention as well also having institii- provided for our pleasure a most ac- ceptable programme; therefore be it Resolved—That we the delegates assembled in convention most sincere- ly thank them by a rising vote of thanks. Whereas—It is the well-known prac- tice of much present day advertising by outside competition to grossly ex- aggerate and mislead; therefore be it Resolved—That it is the sense of this meeting that we take steps to ac- quaint the public with this nefarious practice. Resolved—That we extend a special vote of thanks to Reid, Murdock & Co. and W. F. McLaughlin & Co., of Chicago, for sending us speakers. Whereas—Carl Dipman appeared on the programme through the courtesy cf the Wholesale Association; therefore be it Michigan Grocers’ Resolved—That we extend a special vote of thanks for their very efficient help in making the Lansing meeting a success. Resolved—That we thanks to the frierd the extend our retail best J. F. Tatman, Treasurer. of Michigan have—E. A. Stowe—the man who is fearless in his fights against unfair competition: and that we recommend that every gro- ceryman and meat dealer in Michigan read the Tradesman. Whereas—Pharmacy laws have been enacted of late years prohibiting the sale by grocers and general dealers of many articles which belong quite as much to the grocery stock as the drug store; and grocers Whereas—The Director of the Board of Pharmacy has carefully refrained from permitting any violations of these prohibitions from being reviewed by the Supreme Court, because he real- April 25, 1928 MICHIGAN TRADESMAN izes that such prohibitions are clearly urconstitutional; and Whereas—The existence of such prohibitions in the statute permits agents and inspectors of the Board of Pharmacy to unduly alarm merchants who are not fully informed as to their rights in the premises; and Whereas—These prohibitions could be used by unscrupulous inspectors as a means of extorting blackmail from merchants who would rather submit to extortion than to subject themselves to threatened arrest and prosecution; and Whereas—The right to handle the articles named has never been question- ed by right thinking men, because their sale does not require technical educa- tion or a knowledge of poisons and antidotes; therefore be it Resolved — That our Legislative Committee be requested to confer with Governor Green with a view to adopt- ing the best and most expeditious method of eliminating from the statute the articles now on the prohibited list which all classes of merchants should be permitted to handle without let or hind-ance. Paul Gezon, —_~+-.>—___ B'ackberrying in Pioneer Days on the Muskegon. Grandville, April 24—Among_ the duties of pioneer days devolving on the boys and girls was supplying the lard- er with things good to eat, and there was nothing finer than the big, luscious wild blackberries. There were worlds of them after a few logging jobs had been pulled off. It seemed natural for the blackberries to follow the lumbering of pine lands. Usually these blackberries came in the wake of a forest fire which swept through the pine choppings like a whirlwind. One of our schoolmams came from the goodly State of Maine and it was worth while to take her up the Mus- kegon two or three miles to a high rollway, to aid her climb to the top from the river side, and see her delight at rounding up the berries with great glee. Although Maine was known as the Pine Tree State she said she had never seen such blackberries as grew on the Muskegon rollways. Miss Mac was very much interested in these blackberry excursions until one day we heard a startled scream and saw Miss Mac come tearing through the bushes, lacerating her hand and neck from the sharp thorns that grew on the bushes which bore the berries. And what think you it was all about? She had seen a snake and these pretty and harmless reptiles sent her into spasms. She was even more prejudic- ed against even the most harmless of these reptiles than are some of our ladies of the present day when they encounter a fierce English sparrow in their pathway. Although Miss Mac lived and thriv- ed in the Muskegon woods for several years she was never able to overcome her antipathy toward a snake. Birds and snakes are, of course, not in many respects alike, nor are the two on friendly terms, since I have seen a small bird fluttering in agony as it slowly disappeared down the throat of a seemingly harmless snake. Usually the summit of the rollway was crowned with a set of old shanties where the loggers had been housed during their work cutting down the tall pines which went to make fodder for the mills at the mouth of the river. In these shanties berrying parties found shelter and plenty of debris to burn for heating the can of tea or coffee that some thoughtful debby had brought to the feast. Sec’y. Opposite one of these rollways, and across the river, was a strip of low land on which a thoughtful settler had planted a field of corn. In blackberry time this corn was usually in prime condition for roasting so that crossing the stream in a canoe some of the boys procured an armful of ears which were roasted at the shanty fire. Blackberrying was nearly always a pleasant pastime rather than work. That is for the boys who paired off with girls to make the party more pleasing. Snakes were not the only disagree- able features of these berrying parties. Now and then a skunk put in an ap- pearance and scented the whole neigh- borhood, much to the disgust of the merrymakers. At times one would run into a flock of young partridges which would scat- ter through the bushes to the amuse- ment of the maiden aunts and the young girls. Nobody thought of kill- ing one of these. The most surprising thing I ever knew pulled off was the climbing of a tree hy a woodchuck, chased there by a fierce blue racer. These animals are not supposed to climb trees, but have been known to do it when chased by snakes. Toward sundown all the berrypickers would gather at the shanty and make ready for the return home. Tired enough were these pioneer berry- pickers after an all day’s struggle to fill their baskets and pails from the tall bushes whose spines were no re- specter of persons who ventured among them. The teacher, Miss Mac, enjoyed these berry parties without limit while the fruit season lasted. Later on came a dose of fever and ague which put a different face on the matter and sent the pretty Maine teacher back to her Penobscot home sooner than she had expected. She came later to Michigan, however, and enjoyed other years of roughing it in the pine woods. Pioneering was not all sugar and cream. There were many drawbacks which had to be taken into account, one of the worst being those annual visits from the fever and ague fiend. Rollway blackberrving was among the first adventures into the woods after food for the larder. Later on, when the cutting of pine extended far back from the winding course of the river, more fields were opened .up for berrying and thousands of bushels of the wild fruit were gathered, much of that secured by the Indians being so!d in the outside town markets at a living price. Indians would take many bushels at a trip down the river in canoes a dis- tance of nearly thirty miles, counting the crooks of the stream. Canoes and Mackinac boats were used for this purpose. Some of these larger craft were made of birch bark the fashioning of which into boats and utensils for the house was a common occurrence. Birch bark canoes soon became a thing of the past and the later crafts for skimming the waters of the river and lakes were dugouts, usually from ash trees. Some of these were scaled down to very thin sides and bottom, just sufficient to carry a single human occupant and one deer which the reds often shot on night excursions up and down the river. Blackberrying on the Muskegon, so long a thing of the nast, still haunts the minds of old timers as they sit and dream of the long ago. Old Timer. The Last Frontier. “What's your advice to women on this clothing question?” “Don't give up the slip.” —-se?>______—_ The woman who marries for money gets all she deserves. —-> 2. Man sets up the drinks drinks upset the man, and the WHITE HOUSE COFFEE Make This Test Yourself! Your own home is representative. The tastes of other families are pretty much like yours. Try out White House Coffee on your own table. You will find it so good that you'll feel en- thusiastic about selling it to others. Flavor is Roasted In / DWINELL-WRIGHT CO., Boston, Mass., Chicago, I!!., Portsmouth, Va. Then you will appreciate the real selling punch that lies in this flavor that is “roasted in.” Then you will know why White House is BETTER coffee—and a mighty profitable coffee for you to get behind and push Se take deh ad eae COFF FFEE LD Taeea apm eel T 7 ONE POUND NET Best Foods Salad Dressing Help Sell Fruits and Vegetables TOUsawn 1sLAN? essing es SS Qin = me HERE’S no better opportunity to sell fresh fruits and vegetables than when selling Best Foods Salad Dressings. In many stores green groceries and Best Foods Dressings are displayed together. The combination gives the display a more colorful and appetizing appearance. One sells the other — effects faster turnover on vegetables and greater sales of both. There are no finer salad dressings made than Best Foods— none that employ purer ingredients or that are made under more sanitary conditions. See the first page of the big nationat advertising campaign appearing in Good Housekeeping this month and arrange to get your share of the Best Foods business it is bound to bring. The Best Foods Inc. New York Chicago San Francisco 4 MOVEMENTS OF MERCHANTS. Port Austin— The Lakeside Motor Sales has increased its capital stock from $2,000 to $5,000. Alpena—The Alpena County Savings Bank has changed its name to the Alpena Trust & Savings Bank. Lansing—Peters Coal Co., 735 East Michigan avenue, has changed its name to the Peters Coal & Seed Co. Flint—The Big Four Oil Co., 122 Paterson building, has increased its capital stock from $50,000 to $100,000. Grand Rapids — The Thorne-Cook Co., Inc., 408 Davison avenue, South, has changed its name to the Cook Tire Co. Detroit—The Betty Ross Shoppe, 540 Farnsworth avenue, lingerie, has changed its name to the Veltex Mills, Ine. Bridgman — The Bridgman Supply Co., lumber and builders’ supplies, has increased its capital stock of $90,000 to $106,000. Kalamazoo — The Superior Auto Service Co., 1211 South Burdick street, has increased its capital stock from $10,000 to $35,000. Ingalls—The Ira Garley Lumber Co. has changed its capitalization from $100,000 common to $60,000 common and $40,000 preferred. Jackson—The Reliance Automobile & Supply Co. 135 West Cortland street, has changed its name to the Wilbur Dunn Cadillac Co. Jackson — The National Research Laboratories, Inc., 615 South Park Avenue, has changed its name to the Medical Products Corporation. Sand Lake—The general stock of D. Hunter was sold at public auction by Abe Dembinsky, auctioneer, to Sam Sewall, of Saginaw, who will close it out. Marquette — John Siegel, who has conducted a grocery store here for the past thirty years, has closed out his stock and retired from trade, owing to failing health. Grand Rapids—The Piggly-Wiggly Johnson Co. has increased its capital stock from $100,000 and 500 shares no par value to $200,000 and 5,000 shares shares no par value. Gladwin—The Gladwin Fur Farms, Inc., has been incorporated with an authorized capital stock of $10,000, all of which has been subscribed, $1,500 paid in in cash and $4,500 in property. Martin—R. S. Marshall has sold his undertaking stock and equipment to Conrad Haveman, who has taken pos- session. Mr. Marshall will remove to Moline and conduct undertaking par- lors there and at Byron Center. Detroit — The Fife-Pearce Electric Co., 1446 Gratiot avenue, has merged its business into a stock company un- der the same style, with an authorized capital stock of $50,000, $5,000 of which has been subscribed and paid in in cash. Detroit—The A. Stewart Flour Co., 3732 Philadelphia avenue, has been incorporated to deal in flour and other grain products, with an authorized cap- ital stock of $5,000, $1,500 of which has been subscribed and $1,200 paid in in property. Flint—The Peer Roofing Co., 1919 Howard avenue, has been incorporated MICHIGAN TRADESMAN to deal in roofing, paints, eavestrough- ing, etc., at wholesale and retail, with an authorized capital stock of $10,000, $4,000 of which has been subscribed and paid in in property. Detroit—The Detroit Home Furni- ture Co., has been incorporated to con- duct a furniture, rug and carpet store, with an authorized capital stock of $100,000, all of which has been sub- scribed and paid in, $10,000 in cash and $90,000 in property. Lansing — The Busch Jewelry Co., 201 South Washington avenue, has been incorporated to conduct a retail jewelry store with an authorized cap- ital stock of 1,000 shares at $1 per share, of which amount $250 has been subscribed and paid in in cash. Big Rapids—W. A. Stillwell, dealer in crockery, glassware and stationery, has secured a long-time lease of his store in the Fairman building and will put in a new plate glass front. He has re- cently been elected chairman of the Mecosta county road commission. Detroit — The Eagle Automotive Supply Co., 2123 Gratiot avenue, has been incorporated to deal in automo- bile accessories, parts, etc., at whole- sale and retail, with an authorized cap- ital stock of $10,000, all of which has been subscribed and paid in in property. Monroe—The Reh Nurseries, Inc., 608 O’Brien street, has been incorpo- rated to conduct a nursery and deal in nursery products, with an authorized capital stock of $80,000 common and 20,000 shares no par value, of which amount $1,000 has been subscribed and paid in in cash. Kalamazoo — The Kersten Radio Equipment Co., 1415 Fulford street, has merged its business into a stock company under the style of Kersten Radio Equipment, Inc., with an au- thorized capital stock of 20,000 shares at $12.50 per share, of which amount 5.000 shares has been subscribed and $10,000 paid in in cash. Grand Rapids—The Ferris Coffee & Nut Co., 414 Front avenue, N. W., has been incorporated to deal in coffee, tea, extracts, etc., at wholesale and retail, with an authorized capital stock of $50,000 common and $50,000 preferred, of which amount $32,000 has been sub- scribed and paid in, $3,600 in cash and $28,400 in property. Detroit—F. H. Albrecht has sold his grocery stock at 2408 Fifteenth street to A. Berghoff, who has conducted a grocery store in the same vicinity for the past thirty years. Mr. Albrecht has been engaged in the grocery busi- ness for thirty-seven consecutive years, sixteen years in Detroit and the re- mainder of the time in Chicago and Kalamazoo. He retired from trade be- cause of ill health and will spend the next six months at his summer cottage at Woodhall Lake, Oakland county. Mr. Albrecht served the Michigan Re- tail Grocers and Meat Dealers’ Asso- ciation eight years as Treasurer, re- tiring at the Lansing convention at his own request. Manufacturing Matters. Ypsilanti—The Streicher Die & Tool Co., 306 River street, has merged its business into a stock company under the same style, with an authorized cap- ital stock of $25,000, $22,550 of which has been subscribed and paid in in cash. Benton Harbor—Held Ozone & In- dustrials, Inc., has changed its name to the General Ozone Corporation and increased its capitalization from $80,000 and 10,000 shares no par value to $80,- 000 and 30,000 shares no par value. Detroit—The Radio Investment Cor- poration, 2840 Book Tower, has been incorporated to manufacture and sell radio apparatus with an authorized capital stock of $25,000, all of which has been subscribed and paid in in cash. River Rouge — The Motor Patents Manufacturing Co., Inc., 10226 West Jefferson avenue, has been incorporated to manufacture motor accessories, with an authorized capital stock of $20,000, all of which has been subscribed and paid in in cash. St. Joseph — Berrien Laboratories, Inc., Commercial National Bank build- ing, has been incorporated to manufac- ture and sell medicated chewing gum, with an authorized capital stock of $10,000, $2,400 of which has been sub- scribed and paid in in cash. Farmington—The Preuize Manufac- turing Co., Inc., Orchard Lake Road, R. F. D. 2, has been incorporated to manufacture gauges and metal tools, with an authorized capital stock of $20,000, of which amount $14,500 has been subscribed and $2,700 paid in in cash. Detroit—United Airways, Inc., 1020 Book building, has been incorporated to manufacture and sell airplanes, with an authorized capital stock of $100,000 common, $50,000 preferred and 10,000 shares at $1 per share, of which amount $18,000 has been subscribed and $2,000 paid in in cash. Grand Rapids — The Ewald Stein Radio Corporation, 123 Auburn avenue, N. E., has been incorporated to manu- facture and deal in radio apparatus, with an authorized capital stock of £10,000 preferred and 1,000 shares at St per share, of which amount. $6,020 has been subscribed, $12 paid in in cash and $4,248 in property. Adrian — The Line-O-Scribe Co., Inc., one of Adrian’s newest industries, has taken over the plant of the Mich- igan Fence Co. The company will start at once on an order for nearly a thousand machines for the J. C. Penny system of stores. This order alone will require about six months to fill. About fifteen men will be employed at the start, which number is expected to in- crease, Palmyra —Within the next month the new $100,000 unit of the Simplex Paper Corporation’s plant, considered one of the most modern paper manu- facturing plants in this country, will be in full operation. The building, 50 by 200 feet and of fireproof construc- tion, has been completed and workmen now are installing the last of the ma- chinery. The company expects to manufacture 80 per cent. of the basket caps used in the United States next year in packing and shippng fruit and vegetables. A spur of the Toledo & Western Railroad will be built to the new building. The Adrian plant of the company is strictly a. fabricating unit and it is here that the water proof April 25, 1928 packing paper is manufactured as wel! as many other varieties of the product. ————_7. 2s A Blessed Secret. It is a blessed secret, this of living by the day. Any one can carry his burden, however heavy, until nightfall. Any one can do his work, however hard, for one day. Any one can live sweetly, patiently, lovingly and purely until the sun goes down. And this is all that life ever really means to us— just one little day. Do to-day’s duty; fight to-day’s temp- tations and do not weaken and distract yourself by looking for- ward to things you cannot see and could not understand if you saw them. God gives us nights—to shut down the curtain of darkness on our little days. We cannot see beyond. Short horizons make life easier and give us one of the blessed secrets of a brave, true, holy living. —_>+.____ Method in His Madness. A litle Hebrew boy was standing on a street corner, making the welkin ring with great sobs and exclamations of distress. About him there soon gath- ered a large crowd of would-be sym- pathizers. “What is the matter, my little man?” asked one of the crowd. “Are you lost?” The boy ceased his wailing. “I am,” he answered. “I’m los:. Won't vou take me to Goldblatt’s Cut-Rate Tail- oring Shop, at 234 Rosen street, which has just opened up a marvelous sacri- fice sale on men’s pants and suits at 50 per cent. below cost.” —_2+-.___ Twelve New Readers of the Trades- man. The following new subscribers have been received during the past week: P. H. Haynes, Flint. Boyd Redner & Son, Dowagiac. O. L. Brainard, Elsie. G. Vanderhoning, Grand Rapids. D. J. Riordan, Lansing. Alphonse Lemble, Ann Arbor. H. N. Spencer, Detroit. Burkhart Store, Saline. Geo. McInnes, Banning, Calif. V. C. Wolcott, Union City. Thomas B. Ford, Flint. W. F. Mellen, Oak Park, II. ——— > >—___ Apple Butter Time Nowadays. This is the apple butter season, so now is the time to sell it. Lay in a stock of good apple butter, and you'll find lots of calls for it. If your selling talks don’t forget to suggest it to your customers. People will appreciate your calling it to their attention. They like it, but as a rule people don’t think of asking for such an item unless it is brought to their attention by your clerk or yourself. —_2-.___ Charles Salotti, dealer in confection- ery and groceries at 65 Third street, Laurium, renews his subscripton to the Tradesman and says: “1927 was one of our most prosperous years and the Tradesman sure has helped make it $0. s eee Se April 25, 1928 Essential Features of the Grocery Staples. Sugar—Jobbers hold cane granulated at 6.75 and beet granulated at 6.55. Tea—The total volume of business in the local tea market last week was small, according to the reports of deal- ers. Dealers complain of the poor de- mand, and some say that actual sales on some days last week were the small- est in several weeks. The firmer tone at the London auctions failed to excite buyers, who let nothing disturb their strict hand-to-mouth policy. The stronger London market did, however, tend to make some sellers a little more independent, and they were less in- clined to shade prices, especially on good leaf grades. The market gen- erally had a steady undertone. Canned Vegetables—No change oc- curred in vegetables last week. Toma- toes remain weak at former prices and are not active beyond necessary re- placements. Peas are also taken as wanted at the market and in the grades most abundant. Corn is a slow seller and is no more than steady in tone. Rice—Rough rices in the South have been hardening in value to keep pace with the narrowing of offerings and due in a measure to the unfavorable growing weather which threatens to delay the maturity of the early varie- ties. Millers, who have been forced to advance their quotations to the grower, have reflected this price change in their finished rices. While these de- velopments are recognized here they have not affected the general jobbing quotations, but there is a better feeling and all operators have confidence in the situation. Stocks throughout the trade are reported to be light as the movement toward the consumer has been without interruption and inven- tories lately have not been increased in a material way. Dried Fruits—California prunes are uniformly firmer in tone than on the spot and with fewer outside packs quoted the situation has improved. Peaches have been reduced to small compass and no pressure is used to move present holdings. The top grades of apricots are off of the mar- ket but there are standards and choice to be had. ‘These are steady but in limited demand. An improvement in raisins has been promised by the buy- ing back of contracts with Eastern distributors, which will mean that the low priced fruit around 434c will not be sent Eastward to prolong the per- iod of competition among distributors. The association and independent pack- ers are not selling raisins on the low basis of the season and, while there has not been a great deal of business put up to them by some of the depress- ed jobbing centers, sellers on the Coast are waiting for a favorable re- action which they anticipate in the’ near future. The spot market has been quiet all week, with a fair jobbing de- mand, but with no changes in quota- tions in any offering. Oregon prunes have been more unsettled than other packs but Californias are steady at go- ing prices, with a better call from in- terior markets which are seeking fair sized replacements. Peaches and apri- cots are in seasonable demand. The MICHIGAN TRADESMAN trade is a little slow to take the apri- cot grades which are available. Raisins are at former prices and are moving in a routine way. Canned Fish—Maine sardine canning was begun last week, but so few fish were brought into the canneries that nothing of consequence was accomp- lished. It is believed that it will be the end of May before any quantity of fish is packed. Prices have been named and business is being placed in a con- servative way, more for the styles which are short than the general line. All carryover is in small volume and broken assortments. Salmon has also been quiet. Pinks are firm at quota- tions, with business possible at $1.92, but most of it is done at $1.95. Some holders will not shade their asking price of $2. Reds and mediums are dull and weak. Crab meat is being sought in resale blocks at going prices and is hard to uncover at listed quota- tions. More interest is being paid to tuna in the jobbing field. Shrimp is more important for retail distribution than for factory shipment for later dates. Salt Fish—The demand for all types of salt fish since Lent has been remark- ably good and some distributors are of the opinion that the spring and summer movement of mackerel will be similar to that during the season three years ago, which was well above the aver- age. There is a fair quantity of mack- erel to carry the trade into new pack, but there have been no accumulations to cause weakness. Retailers have been buying steadily as they have allowed their stocks to run down to a minimum. Other types of salt fish are steady without any change in prices. Nuts—The entire assortment of shelled and unshelled nuts is dull, with weakness in a number of offerings. There is less than a seasonable demand and when business is placed it is most- ly for small or moderate sized parcels since trade is on a_hand-to-mouth basis and will take only what is needed for definite outlets. Walnuts are more plentiful than other types, and the mere fact that the large crop has not completely cleared has caused a limit- ed demand from all branches of the trade. Incidentally, the quiet walnut situation has affected other nuts. Brazil nuts have been quiet for several weeks, but the market has been shap- ing itself for a broader demand since primary markets have gone down to levels which importers think afford a safe basis for buying. The domestic trade has been inclined to postpone covering normal requirements. Shelled nuts are in as limited demand as nuts in the shell and, while the market is moderately stocked, there are ample offerings available for present needs. Pickles—Retailers are giving the market better than usual support and all types of pickles are in good demand. Stocks in first and second hands are uniformly light and there is freqquent repeat business placed for complete assortments. Stocks at primary points are not as extensive as usual and picklers are not overloaded, as they have been in the past when forced liquidation was required to go into a new crop in a favorable position. Sauerkraut—Cool weather has been favorable for the demand, but there is a shrinkage in distribution nevertheless but prices have not been affected as there are no excessive holdings of bulk or canned kraut. Vinegar—All grades are firm, due to unusual shortages in stocks in all branches of the trade and the price trend apparently still appears to be up- ward. No talk has occurred so far of new crop sales. > 2 Review of the Produce Market. Apples — Baldwins, $2.25@2.50; Northern Spys, $2.50@3; Western Jon- athans, $3 per box; Rome Beauty, $3.50 per box, Asparagus—45c per bunch for Geor- gia. Bagas—Canadian, $2.40 per 100 Ib. sack, Bananas—5'4@6c per Ib. Butter—The market is Ic higher than a week ago. Jobbers hold fresh pack- ed at 43c and prints at 45c. They pay 24c for No. 1 packing stock and 12c for No. 2. Cabbage—Old is entirely out of mar- ket. New from to $6 per crate. Carrots—$1.25 per bu. for old: new from Texas, $2.50 per bu. Cauliflower — New $3.50 per doz. Celery—60@90c per bunch according to size; Florida, $4.75 per crate. Celery Cabbage—$1.50 per doz. Cocoanuts—$1 doz. or $7.50 a bag. Cucumbers—Indiana_ hot per crate. Eggs—The market is le higher than a week ago. Local handlers pay 26¢ for strictly fresh. Grape Fruit — Florida commands $6@6.50 per crate. Green Onions—Chalotts, 65c per doz. Lemons—Quotations are as follows: Texas has advanced from Florida, house, $2 GOO Sunkist =) $7.00 N60 Sunkist 2220 7.00 MOO Red Ballo 6.50 o00 Red Bale oo 6.50 Lettuce —In good demand on the following basis: Arizona Iceberg, 4s, per crate __$4.00 Arizona Iceberg, 6s, per crate __ 3.50 Hothouse leaf, per Ib. 12c Onions—Texas Bermudas, $3.50 per bu. crate; home grown command $4 for white or vellow—both 100 Ib. sack. Oranges—Fancy Sunkist California Navels are now on the following basis: OE ee $5.75 1200 6.50 0 6.75 7G oe 7.50 BOW 2 7.50 ite oe Oe 7.59 Bo a ee 7.50 Ae ee ee 6.75 Red Ball 50c cheaper. All sizes of Floridas are selling at $6. Peppers—Green, 65c per doz. Potatoes—The market is steady on the basis of $1.50 per 100 lbs., gen- erally over the State. Poultry—Wilson & Company pay as follows: Heavy fowls -00 05 26c Paent fowls 93 Oe Heavy Brotlers 6 26c Esahe W. £L.. Broilers 2... 27. 18c 5 Radishes—75c per doz. bunches for home grown hot house. Sweet Potatoes — $2.50 per hamper for kiln dried stock from Tennessee. Tomatoes—$3.50 for 10 lb. basket of hot house; $1.40 per 6 Ib. basket from Calif, Veal Calves— Wilson & Company pay as follows: BANG l6c GOOG ee ee l4e Medi 2 _2. (Ze POOR 10c —>++___ Daily Train Service to Harbor Springs Temporarily Resumed. At the hearing accorded representa- tives of Harbor Springs business men before the State Railway Commission at Lansing last Wednesday, it was de- that the Pennsylvania should reinstate its daily train service from Petoskey to Harbor Springs im- mediately. When the resort season closed last fall, the Pennsylvania Co. reduced the service to a daily train, leaving Petos- key at 7 o'clock a. m., arriving at Har- bor Springs at 7:25, leaving Harbor Springs at 7:50 and arriving at Petos- key at $:20. This, of Harbor Springs people to use busses, cided System course, forced automobiles and other means of com- munication in getting back and forth between Petoskey and Harbor Springs. On March 19, without notice to any- one, the Pennsylvania Co. suspended the daily service and substituted a two- day a week service instead. This, naturally, aroused the antagonism of the people to such an extent that they appealed to the Railway Commission for assistance. At the hearing last Wednesday the antipathy to the ac- tion of the railroad was so manifest that the attorneys of the Pennsylvania System voluntarily agreed to resunie daily service temporarily in considera- tion of the Commission continuing the matter until further notice. This means, of course, that next fall Harbor Springs will again be confronted by the same problem which she has had to face during the past winter. When the resort season June 24, Harbor Springs will have a three-day a week resort train until Aug. 24: from Aug. 26 to Sept. 16, when the terminates, it will have a seven-day a week train. From June 26 to Sept. 16 it will also have the benefit of the Chicago resort train, which will run from Mackinaw City to Chicago via Harbor Springs. Harbor Springs has no complaint to make over the summer service when the railroad is making thousands of dollars from resort fares and_ the freight which comes in as a result of the influx of tourists. But in the win- ter time the service must be neces- sarily curtailed. How complete that curtailment will be rests entirely with the people of Harbor Springs in get- ting ready for the hearing which will probably be held early in the fall. Har- bor Springs must be better prepared with facts and figures to present her case at that time, because it will then be settled on its merits and not because of any innate fear on the part of the railroad that it will be deprived of good will through its action in curtail- ing train service. opens on service 6 MICHIGAN TRADESMAN April 25, 1928 Paper Which Was Not Presented at Lansing. Port Huron, April 23—When our friend, State Secretary Gezon, first asked me to speak to you at this con- vention, I told him he should get an orator, because I realize the possibili- ties of co-operation and would like to see it handled by someone capable of putting it forth in the proper way. He first asked me, after I had written him a letter on my views, to speak on the subject of the problems of the individ- ual retail grocer of to-day. I told him that if I spoke on that topic I would be apt to curse first the manufacturer, then the jobber and then the retailer for present day conditions. He must think a lot of you fellows because he wrote back at once and said I had bet- ter speak on the benefits of quality service. When I got to thinking it over I thought that possibly he thought the manufacturer and jobber were too big to be spoken about that way and just to spoil any notion he or anyone else may have in that respect I ask, who made or makes the manu- facturer or jobber? You know, and so do they. Nobody but the individual grocer who sells 88 per cent. of the merchandise sold. When someone starts to howl about all business going to be cash-and-carry in a few years’ time, laugh at him. I think about 7 per cent. of all the business done in this wonderful Nation of ours is cash. But one thing we must do and that is to co-operate. Neither you nor I can expect to buy one case and receive the low price. But we can co-operatively. Neither you nor I can afford to pay $50 or $100 for an advertisement, but we can co-operatively. And when we buy and advertise co-operatively, we can and will get concessions. Some time ago a song was written—it was quite popular—under the title “Then Your Pipe Goes Out.” It’s all right to sing a song and take it as a jest, but you and I know that all the wonderful achievements of to-day—steam, elec- tricity, automobiles, air planes and radios—are the result of so-called pipe dreams. ‘So light your old pipe and we will vision, not dream, about the possibilities of co-operation. Our vision is already areality. All over the country are quality service groups, the advance guards of co-operation. You who have not heard of, or seen, the achievements of these groups, ask someone who has. I can tell you how one little group of men got together who had never received a price con- cession unless it was a manufacturing deal or a jobber’s inventory special, who are buying all articles at 5 and 2, 8, 10 and 15 per cent. under list. Just a short time ago we received the op- nortunity to buy an article which is staple, that last year we thought we did fine when we secured 10 per cent. This year we will buy at 15 per cent. off list, with 10 per cent. extra in free goods and an extra 5 per cent. per case if our order is 100 cases. That is just advancing in co-operation. That same group a few weeks ago advertis- ed and sold fancy head rice at 3 cents less for 4 pounds than A. & P. did and our profit was 31 per cent. I am not going to mention any more of the 100 things co-operation does for you, first on account of time, second, I fear some of you might want me to quit talking long enough to allow someone to give them a good booting for not enquiring into the only logical and practical way the individual grocer has to pay his taxes, support his church or lodge, educate his children, give to charity, and receive any recompense for his labor. The second vision I see is the State divided into districts with a principal city as the center or head and these all joined under one state association where faithful and loyal managers look after the best interests of all. When this is done even in a single district, you and I, Mr. Grocer, can buy our one or five cases as our business requires, turn it over, buy again at prices at which we can meet competition and exist. Did I hear some- one say we were going to be jobbers? No, we don’t have to be. Just buy your supply, not a whole bunch. You will be surprised at the amount when a group buys together. You will get the price and pay your bills every week. Two per cent. on a dollar is just 2 per cent.; but eighteen turnovers a year makes it 36 per cent. You can do that when you buy just as you need. There are many things co-operation will work out for you. Your trucks, insurance—automobile and fire — supplies, and about every- thing in fact you need. You save more than it costs you. On $5 a week we pay for our advertising, buyer, tele- phone, stationary, dues to State as- sociation, and in a year’s time have about $2,560 to use as necessary. But that is the smallest thing. We have created a fellowship among our mem- bers more valuable than gold or silver; that spirit of co-operation; the biggest asset to the individual grocer. I could talk for hours on rights and wrongs of our business, but I do not want to make you tired. Does it seem like a rash statement to make that with every individual grocer co-operating we could rid ourselves of practically all of our troubles? I wish we could get enough co-operation to try it. It seems as though many grocers are either too conceited in their own power or ability or—I won’t say too dumb—but too stubborn to see the possibilities of co-operation. | What would happen if all the individual mer- chants banded together and would say to some of the manufacturers, you are unfair to us; we are taking your goods off your shelves and patronizing the one who gives us a fair deal and would stick to it. Just picture the results in a few months’ time if you have any knowledge of who sells the volume of groceries. There would be some grand awakenings in this little world of ours. Did I hear someone say they could not do without some brands? Possibly not altogether. Who runs your business? Are youa salesman or a penny machine, Mr. Grocer? If you have given the public good merchandise without always try- ing to take advantage of them, you can kill any article you have on your shelves and replace it with another. You see this advertisement? I am using it to brine out a point with no malicious thought. It is advertised from coast to coast. They say you have to have it because it is advertised. If that advertisement makes vou carry the goods, doesn’t it make you get the price which is also advertised? Here is another hot one. We've done it al- ready. You are right, Mr. Del Monte. We’ve thrown out your brand and in our little group have taught our trade and neighbors that there are as good and better canned fruits than yours by selling almost a carload of others last season. My only prayer to-day is that grocers all over the country refuse to sell goods just because they have a little less line of resistance behind them. Do you know that sometimes you can tell people to go to hell and get along just as well as though vou never knew them. Of course, if they don’t go there it isn’t your fault. Have the individual retail grocers in Michigan enough courage to fight for a principal? Let us show the rest of our brother grocers in the United States that we believe in co-operation and let us select a few of these popular articles from manufacturers who are so unscrupulous in their ideas of fair- ness and let both jobber and retailer throw them out of their stocks. Show the manufacturers on just a couple of articles that we want and are going to get a fair deal. If they cannot give us that, others will. Not long ago a salesman came to our city selling soap. I think salesmen can do a lot for you and I hated to have to take the stand I did with this If You Leave No Will-- Who will inherit your estate Can your wife continue to keep her present home GRAND RAPIDS TRUST CO. Grand Rapids, Michigan De ee STRENGTH ECONOMY THE MILL MUTUALS AGENCY Representing the MICHIGAN MILLERS MUTUAL FIRE INSURANCE COMPANY (MICHIGANS LARGEST MUTUAL) AND ASSOCIATED COMPANIES Lansing Michigan Combined Assets of Group $45,267,808.24 20% to 40% Savings Made Since Organization FIRE INSURANCE—ALL BRANCHES Tornado— Automobile — Plate Glass i April 25, 1928 MICHIGAN TRADESMAN one, but it was his firm, not him, we had the axe sharpened for. He said we have an additional allowance of 72 cents a gross. I said fine. [ have three gross.. But he said I can only give it to you on what you buy. I told tum we were not selling much of his brand and again I heard that old song, * We advertise it—you have to have it.” Don’t you get mad when they tell you you have to do with this or do without that? I think that when manufactur- ers sell their products to firms who will make footballs of their prices, we should kill the product. Their orders dropped from seventy-two gross last year to five this time. What do you think manufacturers would do if all over the country the individual grocer took the same stand? Why advertise to your trade you cannot sell an ar- ticle as cheap by asking more money? Hide those articles, if they ask for them, give them what they want, but at the same time offer any other brand at a little special. It does not take any time and your trade thinks more of you for offering it, even if they don’t buy. Use your head. You won't hurt it any. Little did that great emancipator, Abe Lincoln, when he saw them selling slaves and remarked if he ever got the chance he was going to hit that thing hard, think he was going to be the man to do it. You never can tell what re- sults your efforts may bring. Just stop and think: There are about 250,- 000 groceries in the United States and 50,000 chain stores which do about 12 per cent. of the business. Manufac- turers give them better discounts than jobbers, millions for advertising allow- ance, and the individual merchants sell 88 per cent. of the goods. You say we know it. What are we going to do about it? Let’s acknowledge we have been taught something and get some of these plums. How? Just by co- operation. The jobbers in some places need some lessons in price reduction. In the past Mr. Jobber hooked the little fellow rather hard, but realizes to-day that our existence is his, so he has to come across and help. Plain English, but true. Why should job- bers howl to manufacturers when they sell to quality store groups direct and threaten to blacklist them? Why don’t they do it to those who sell the chains? They are bigger than our little groups; but not jobbers any more than we are. They service only their own stores. Why fight us, jobbers? Fight the ones who are making life hell for you. Just one thing more, then I'll shut up. Let every individual grocer wake up to the possibilities of co-operation. Visit your neighbor grocer; spread the gospel of co-operation. Let’s not sit and howl about conditions. Let’s fight to make things better. The foundation motto of this wonderful Nation of ours was, In Union there is Strength. You Yankee, English, French, Dutch, Irish, German—I don’t care what nationality vou are—we are all brother grocers in this great melting pot. Look back with pride to your National heroes; they were all fighters. To-day you and I must stand shoulder to shoulder. God has given each one of us the ability to help himself. We have it. Just co-operate, and when, by experi- ence, we have learned the possibilities of co-operation, these words will be more appreciated. There isn’t much in this old world but sunshine after all. The hopes and fears, the smiles and tears, the worm- wood and the gall are all mixed up. So, when I analyze the whole, I find the sunshine dominates my heart, and bronco soul. Ye grouchy pessimists whose eyes reach not the skies of blue, join eyes with mine where God’s sun- shine shall meet your lengthened view. Then let your soul reflect it back in smiles of sweet content and shame will roll athwart your soul for all the growls you've spent. Harry C. Schuberth. IN THE REALM OF RASCALITY. Questionable Schemes Which Are Under Suspicion. Petoskey, April 19—I received a check a few days ago from the Super- keen Co. for $2.50, the amount I paid them for a so-called razor blade sharp- ener. Without your help I do not think I would ever have heard from them. Want to thank you for your efforts. A. J. Crago: Pumice stone sold in the United States is of two kinds. One kind is that which has been ground in the United States while the ground abroad. The domestically ground product seems to be preferred by the American trade, although most of the raw product is of foreign origin. An American pumice stone company imported the stone ground in a for- eign country and sold it in this coun- try. In its advertising the company used the word “mills.”” This was held to imply that the firm operated a fac- tory, which was not the truth and tended to make purchasers believe they were. getting domestically ground pumice stone. These practices were held by the Federal Trade Commission to be unfair and in a stipulation pro- ceeding entered into between the com- mission and the pumice stone com- pany, the latter agreed to discontinue the practices. other is Seven corporations manufacturing pyroxylin-coated material or imitation leather have signed a stipulation agree- ment with the Federal Trade Commis- sion to the effect they will discontinue trade practices tending to stifle compe- tition. It was charged these companies made mutual understandings with the object of eliminating competition among themselves through such means as the following: (1) maintenance of uniform so-called ‘standard costing procedure’ or list prices arrived at through comparison of cost data sub- mitted by the several corporations; (2) adoption of uniform discounts to consumers and to jobbers or distribu- tors, and (3) limiting each and all of these corporations to the acceptance of contracts calling for delivery of prod- ucts over a period not to exceed ninety days. Pure beeswax candles are used by certain religious i church ceremonies and are made ac- cording to specific ecclesiastical re- quirements regarding ingredients. A manufacturer of candles for altar use in churches labeled his product “Bees- wax Church and Altar Candles.” It was found by the Federal Trade Com- mission that these candles were not manufacured wholly of beeswax nor did they conform to ecclesiastical re- quirements so as to be properly and accurately designated “altar” candles. The candle maker agreed in a stipula- tion made with the Federal Trade Commission to cease and desist from the use of the words “beeswax” or “wax’’ to describe his products when such candles are not made entirely of beeswax and to use the proper qualify- ing words to describe candles not made wholly of beeswax. He also agreed to stop using the word “altar” in an inaccurate sense in advertising his candles. denominations in Nearly Fifty Years of Experience in Match Making has Produced THE DIAMOND BRAND jiamond Matches p- Perper d POSTPS i Tis Pere e ar rs) You will build prestige for your store by selling this high quality brand, avoid price cutting and inferior quality com- petition. “ You will serve your community by securing the best and safest match that can be made. i A match is made to produce fire. It therefore can be an element of danger. The Diamond Brand has the high repu- tation of the makers behind it. THE DIAMOND MATCH COMPANY The Brand You Know by HART HART Fancy Quality aig O. bs FN FOODS TRADE MARK Fruits Vegetables Look for the RED HEART On The Can W. R. ROACH & CO. General Offices Grand Rapids, Michigan § LITTLE CHANGE IN BUSINESS. With weather conditions again the chief retarding influence, retail trade last week fell back to a rather spotty condition. Some of the Easter momen- tum carried along, but many stores found it necessary to apply pressure in order to keep sales up. In retal quarters, however, it is felt that a fairly good basis is being built up on which to expect improved pur- chasing power through the gain in farm product prices, the spreading ac- tivity in industrial areas and the re- sumption of outdoor work. The fact seems to be that many re- tail organizations are now geared up for quick changes in style merchandis- ing, and they do not find changes num- erous enough to suit their new system. But, no doubt, this problem will be worked out. Marking up of the rediscount rate at Chicago and Boston receives first at- tention, of course, in comment on the general business situation. Evidently, the ineritia of the Reserve Banks with respect to the mark of speculation has been overcome once more and an at- tempt is again under way to curb se- curity inflation. The sale of Govern- ment securities by the central banking system has been the largest in weeks, an operation aimed at the same target. In the present circumstances it scarcely needs mention that the manip- ulation whereby speculation might be brought under control is bound to be a delicate one, inasmuch as pushing up money rates on the stock market means raising them on trade and industry as well. In addition, it implies less co- operation with the Bank of England and with those countries of Europe which are preparing to return to the gold standard. Just what the results may be are difficult to foresee. From the busi- ness standpoint it is felt that so many are involved in what has been going on in the Street that an abrupt decline might have more serious consequences than usual. Apart from this speculative develop- ment, the general business situation has seen little change during the past week. GOOD AND BAD ADVICE. Dorothy Dix jumbles up good and bad advice to the lovelorn in an ex- traordinary way. Her chief fault is her lack of idealism. She seldom soars. A yellow primrose on the river’s brim A yellow primrose was to him [her], And it was nothing more. Dorothy’s knowledge of life is far from profound. For instance, she said in a recent lucubration: “Nor is it strange that women understand men better than men understand women.” This would be very strange if it were true. But the truth of the case seems to be that men’s understanding of women is about on a par with women’s understanding of men. Man’s powers of reflection give him an advantage over woman when it comes to forming judgments on character, while this ad- vantage of man’s is slightly offset by woman's powers of intuition. The sex element always obtrudes to perplex man’s judgments of woman and woman’s judgments of man. Blinded by sex, good, sensible women marry scoundrels, and good men marry MICHIGAN TRADESMAN shrews and worse. This is why men and women in love should always seek counselors of the opposite sex, for men understand men better than wom- en understand men and, vice versa, women understand women better than men understand women. Recently a man wrote a very good letter to Dorothy. He said: “I wish that I had lived years ago, in 1850 or 1875, when women were right mental- ly. Then I might have tried marriage. But what is the woman of to-day com- posed of? One ticket to nowhere, one lipstick, one powder puff, a package of cigarettes, a whisper of clothes, and the devil’s wind to blow them about.” This man wrote cynically and exag- gerated. The majority of our girls are hardly so bad as this. But Dorothy replied but lamely to his letter. Among other feeble things she said: “Grandmother couldn’t walk a mile. Granddaughter thinks nothing of hiking twenty-five.” But grand- mother hiked many a mile about her kitchen and house and in going errands and doing acts of kindness and mercy. And grandmother never hiked to the divorce court. THEY TEACH US GEOGRAPHY. We have taken it quite as a matter of course that our own long distance flyers should teach us a few lessons in geography as they made their trans- continental and transoceanic flights. Lindbergh gave us an entirely new conception of the geographical layout of Central America and the Caribbean; Brock and Schlee reminded us of vari- ous countries in Eastern Asia which were strangers to the front pages of American papers. But it has taken three foreignors—two Germans and an Irishman—to place on the map of the world what one of them has termed the “Labrador-Newfoundanl-Nova Sco- tia coast.” We are still rather hazy about the exact location of several of the places which have figured so largely in the recent dispatches, but we have at least learned of their existence. And we have learned that at this time of year they are rather cold and that no mat- ter how springlike it may be farther south, Greenly Island and Murray Bay are still enjoying all the delights of winter. It is unfortunate that their climate is so rigorous. When Commander Byrd was forced to land at an obscure French seaport it shrewd inhabitants were quick to utilize the resultant pub- licity for the development of a popular seaside resort. It does not appear that the handful of residents on Greenly Island will be able to emulate their example. DARK SIDE OF LINDBERGH. In a recent news film we noticed the attitude of Colonel Charles Lindbergh toward a man who, tugging along a six-year-old boy, sought to touch the magic hand of the world-famed_ bird- man. Fed up on handshaking and pat- ting little boys on the head, Colonel Lindbergh unceremoniously beckoned the stranger away. The face of the latter dropped, the child vanished from view and the flyer went sternly abotu his business, It is well known that Colonel Lind- berth is bored to distraction by public attention and one can understand it and sympathize with his desire to rest from the limelight. The part of the hero is not easy. There are times when one wishes to be alone. How- ever, we confess to a sense of disap- pointment that our gilded young super- man is. losing some of that charming poise and simple candor which has so endeared him to the world. He might better go on patting little boys’ heads and shaking hands with his admirers, patiently discounting even offensive in- trusions, as all this is a legitimate feature of his role. If it gives pleasure and stimulates high worth while, however tiresome. We have known some heroic figures figures, in their day almost equal to that of the sturdy eagle, who lived to mourn the loss of popularity and good will through unfortunate attitudes of indifference. Colonel Lindbergh may retire gracefully if he so desires. But while he continues to be he hero of the sweetest of youth, we hope he will not hold up forbidding hands to folks who truly love him and naturally wish to demonstrate their affection. emotions, it is dreams WAR ON RATS. There will open at Havre in May an international conference on war. It is war on rats, to be sure, but still it is war, and we confidently predict that its chances for success are immeasur- ably brighter than those of any of the many conferences for peace which are now being held at periodic intervals. The participating nations should for once be able to lay all their cards on the tabie and boast of their weapons of offense and defense, glory in their aggressive designs and look scornfully at their unprepared or pacifistic neigh- bors. We do not know a great deal about rats and it may be that there is some- thing to be said for them. There may be a strong pro-rat party which will bring to the conference a plan for total disarmament of all anti-vermin weapons. But public opinion will be on the side of the militarists and it will only be necessary to conjure up frightful visions of fierce, long-tailed rats scurrying about the world with the germs of bubonic plague or some other dread disease to silence who would strive for peace. those Here is an opportunity for the world to give vent to all its blood-thirsty emotions. Rats are increasing rapidly. In France alone they annually destroy a million francs’ worth of property. The peril must be checked. THE TEXTILE SITUATION. A representative committee to study all the distribution phases of cotton textiles has been announced during the past week and marks the latest step of the industry to cope with its prob- lems. Wastes all along the line from producer to consumer will be investi- gated. In the meantime, a degree of curtailment and the strike at New Bedford, called because of the 10 per cent. wage cut, have imparted a little more strength to the market. Active April 25, 1928 spindle hours in March rose over Feb- ruary, but were about 5 per cent. un- der the rate a year ago. Of: the textiles, silks continue to be the most active. However, there have been concessions on some goods in oversupply, particularly those prints which have been produced in such large quantities and unorignal qualities. Summer goods have been sought for the fresh garment offerings and some ordering has been done on fall goods. In the men’s wear branch of the woolen market there are rumors that advances may soon be announced on suitings. These increases will prob- ably be applied to numbers which are priced low for volume and on which sufficient business has developed to hold up output. The wool market has turned quiet, with, in fact, some price easing reported. EDWARD M. STATLER. How can they say that America has lost forever the pioneer chances thai made possible Alger’s garish stories of the rise of a bootblack to the overlord- ship of a bank? How can they say that these opportunities are closed, that “those days have gone forever?” Henry ford’s life disproves this. The big men in radio and the movies disprove it. The life of Edward M. Statler, which ended last week, disproved it. Unlike ford, Statler did not need a new indus- try as a field for his genius. He took one of the oldest businesses in the world, that of running a hotel, and built himself up from nothing to the chief- tancy of an enterprise worth millions upon millions. Like the great mer- chants of the generation just preced- ing him, he took the sanctity of the customer as his fundamental rule and upon it constructed vast and beautiful hostelries that are miracles of good management. Sound policy and sound management are a team that will still win in America. Edward M. Statler’s effective life once more demonstrates this great and hopeful fact. EDUCATION IN INDUSTRY. According to a report by the Federal Bureau of Education, the youth with- out education to-day is barred from three-fourths of the classified indus- tries. Figures collected by the bureau show that at least a high school edu- cation is now necessary in order to reach even the middle rungs of the ladder of industrial success, while the number of men who have a chance to climb to the topmost rungs of execu- tive responsibility without a college education is negligible. The truth doubtless is that educa- tion alone doesn’t insure success to- day any more than formerly. The in- divdual qualities of mind, character and personality still count as heavily as ever. But in an industrial system such as exists to-day there is an immense amount of technical work that only those specially prepared for it can en- gage in, and those possessing this edu- cational foundation naturally have an advantage over those lacking it. —e In our wonderful climate father bare- ly has time to lay away the snow shovel and the coal scoop before he has to oil and limber up the old lawn mower. - April 25, 1928 MICHIGAN TRADESMAN 9 MEN OF MARK. George L. Crocker, Manager of Hotel Olds, Lansing. It is a typical American expression, almost slangy in vernacular, this “keeping up the gait.’ We might even say, perhaps, “continuing activity” or even “maintaining the pace,” but some- how they do not seem so expressive. “Keeping up the gait” is terse and truthful. It has a Yankee flavor that suggests one of the chief characteris- tics of the people we are. It means that we have found work to do and that we are doing it. It means that we are moving forward with the forward movement of events. It means that we are contributing our full share to the cause of progress. It thus becomes a high compliment, whether paid to a Nation as a people or to a man as an individual. So far as the individual is concerned the pace that has been set for him is a fast one. It is demonstrated in the hardihood of the first settlers and in the patriotism of his revolutionary forefathers. It is seen in a material and commercial growth far exceeding that of any other countrty. It was this pace, or gait, that conquered the wilderness and the savage: that peopled a continent with hundreds of millions of civilized men in a period of 400 years; that erected on this continent a republic that is the model of the world and that brought across the water to an unknown land supremacy in both war and peace. This article concerns one man who has been keeping up the gait. He comes of a family whose deeds are woven into the fabric of our history. The name of this family is written large upon the record of one of our greatest states. The men who bore it were among the pioneers of Michi- gan. They aided in erecting the first settlements; they helped to secure the political liberty of a large territory; they made a wild stretch of country habitable, and they created a common- wealth whose commiercial importance is recognized around the globe. The name of Crocker appears on the earliest records of this country and has continued on every page of its history. It is one of the present day repre- sentatives of that family that this ar- ticle is designed to treat. His fore- fathers had their part in contributing to the greatness and glory of the Re- public. Later: members of the family fought in its wars and assisted in win- ning its way in the markets of trade. Likewise George L. Crocker has done his work of maintaining the record achieved by his family. He has ac- complished this progress by the hard and simple method of sticking to his work industriously, taking good care of the money he earned and then making the money he saved increase itself by means of careful investment. This is the direct method by which many of our greater business men have achieved their present position in life. He recognized that nothing valuable is ob- tained without conscientious work. He was wise enough to put his money as fast as it was acquired into a business of whose possibilities he had personal knowledge. As a result his interests were placed on a safe foundation and had the benefit of his technical knowl- edge of a great industry. George L. Crocker was born on a farm near Flushing, Nov. 27, 1874. His father’s ancestors came from Devon- shire, England. His mother was of Yankee descent. He attended the coun- try school so far as that would take him. He then attended the public schools of Flint until he had completed the eleventh grade. His first business experience was as clerk in the hard- ware store of George W. Hubbard, at Flint. Two or three years later he en- tered the employ of the Fletcher Hard- ware Co., at Detroit, as order clerk. Mr. Crocker was, however, not desir- ous of continuing in the hardware later returned to the Soo and his for- mer position at the Iroquois. From that point he went to Detroit, where he became connected with the Hotel Normandie, which has just re- cently been torn down. He remained with this hotel about a year, when he was induced to come to Grand Rapids and take a clerkship in the Morton House under the redoubtable Mort Rathbone. After a year with the Pant- lind family he went to the Wayne Ho- tel, Detroit, where he acted as room At the end of that time he left to accept a position clerk for four years. with the Palmer House, of Chicago, where he remained a year. He then became the Assistant Manager of the Hotel Dyckman, at Minneapolis, where he remained about two years. The George L. Crocker. business, and through his uncle, Edwin O. Wood, he secured a position as bell-boy in the Grand Hotel, at Mack- inac Island, during his summer vaca- tion at school. He then went to Sault Ste. Marie, where he intended to be- come connected with contracting work, but found upon his arrival at the Soo that this work had not been started and would not be for some months. He therefore became connected with the Iroquois Hotel at that point as night clerk. This was in 1896 and Mr. Crocker liked the hotel business so well that he has been connected with it ever since. After leaving the Soo Mr. Crocker went to Butte, Montana, affiliating there with the Butte Hotel Co., which conducted the McDermott Hotel, but next step in Mr. Crocker’s career was to start out for himself in a hotel at Sioux Falls, South Dakota, where he also remained about two years. His next position was as Manager of the Hotel Planters, Chicago, where he re- mained about a year. During the kaiser’s war he went to the Morrison Hotel as Assistant Manager. After leaving the Morrison he was connected for a short time with the Servidor Co., of New York City, at which point he became connected with the United Hotels Company chain, managing their hotel at Steubenville, Ohio. From that city he was trans- ferred to the Durant Hotel, at Flint, which hotel he managed for a number of years. When the new Nicollet Hotel was built at Minneapolis, Mr. Crocker was selected for the role of Manager of this beautiful hostelry, which position he occupied for two years, leaving there to come to Lansing to assume charge of the new Hotel Olds, which he has conducted with much ability and great success for nearly three years. Mr. Crocker was married Feb. 12, 1913, to Miss Olive Anderson, of Minneapolis. They both live in the hotel. Mrs. Crocker supervises the housekeeping work of the hotel, above the office floor, handling that depart- ment in a very efficient and painstaking manner. Mr. Crocker is a member of the Episcopal church. He is a 3rd degree Mason and has started in on the Chapter. He is a member of the Greeters and was a charter member of the B. P. O. E. at the Soo. up to but one hobby, which is golf. He attributes his success to hard work. He He owns was recently honored by election as a director of the Continental-Leland Corporation, which conducts the Hotel Olds; the Detroit-Leland at Detroit; the Mansfield-Leland at Mansfield, Ohio, and the Bankhead at Birming- ham, Ala. Mr. Crocker is one of the most popu- He has the glad hand for everyone, makes friends lar landlords in Michigan. easily and holds them indefinitely. Mr. Crocker has won his way from the bottom to the top by hard work, careful attention to business and nat- ural commercial genius. In affairs of business his judgment is sought, ap- preciated and followed; and his ex- ample has been the means of bringing to other men similar success to that he has achieved himself. He has main- tained his own rights and has respected the rights of others, and his biography therefore is a story of earned advance- ment and honorable action. To those who know Mr. Crocker in- timately these elements of character are even more familiar. He is admired also for his lack of ostentation, for his quiet determination and for his inter- est in problems affecting the welfare of others. A close student of business and a steady laborer in his own field, his love for outdoor life is likewise known to the people of Lansing and to all his social and business acquaint- ances. To know him well is merely to increase one’s admiration for the man and his methods of life. ——— ++ > You Never Can Tell. She came into the drug store several times a week to use the telephone booth, giving as a good reason that the rates were lower than if she tele- phoned from her apartment, and the service more prompt. On every occasion she opened the door as far as it would go and looked carefully into the corners of the booth, so unfailingly that a clerk one day asked the reason. “Seventeen years ago,’ she replied, “I dropped 5 cents on the floor while telephoning, and when I picked it up I found 30 cents lying right beside it. I thought it might possibly happen again.” 10 OUT AROUND. Things Seen and Heard on a Week End Trip. Out Around last week included a trip to Lansing to attend the closing ses- sions of the thirtieth annual convention of the Michigan Retail Grocers and Meat Dealers’ Association. The attend- ance was the largest ever recorded by the organization and the average char- acter of the grocers was also very high. The speeches, reports, addresses and papers presented were all short, direct and pertinent to the occasion. It was certainly a great pleasure to meet so many leading grocers and meat dealers—men who have devoted their lives to the distribution of pure and wholesome food in order that the people may be kept in a good condition of health and strength. The programme was carried out without much variation from the orig- inal arrangement. None of the speak- ers failed to appear and the work of the gathering moved along smoothly and effectively. The plans for Tues- day and Wednesday evenings were re- versed, in order that President Coode, of the National Association of Retail Grocers, could give his message Tues- day evening. His talk was informal, but right to the point. It is quite evi- dent he is the smartest man who has ever held that important office. Wednesday evening was given up al- together to enjoyment of a pleasing and rational character which was con- ducted with a zest which was infec- tious to the nth degree. [I heartily commend the example thus presented to the consideration of the committee who will handle the entertainment fea- tures of the Grand Rapids convention a vear hence. QO. H. Bailey retired from the posi- tion of executive officer after serving two years, with the hearty good will of every member of the organization. Mr. Bailey’s administration was mark- ed by progressive conservatism, which lifted the organization stil] higher in the estimation of every member and well wisher of the Association. The retirement of Mr. Albrecht, after serving the organization well and faith- fully for eight years as Treasurer, was entirely voluntary on his part. It was due to ill health and to his retirement from the grocery business in order that he may devote his entire time to the restoration of his health. Mr. Albrecht was a model official and has the love and respect of every grocer who is so fortunate as to enjoy his acquaintance. President Hans Johnson enters upon the duties of President with the hearty good will of every member. He promises an aggressive administration, to which ambition every member will give cordial assent and earnest co- operation. The re-election of Paul Gezon as Secretary was a foregone conclusion. No name was mentioned in opposition to him. His ability to handle the work of the office in an eminently satisfac- tory manner is conceded by all and his honesty and faithfulness have never been questioned. The election of J. F. Tatman, of Clare, as successor to Mr. Albrecht. was a worthy recognition of a man MICHIGAN TRADESMAN who has labored incessantly for the good of the organization ever since it emerged from the unfortunate environ- ment which hampered its advancement in the early days of its history. Mr. Tatman is a thoroughly representative grocer in every sense of the term. I was somewhat amused to listen to the comments on _ the resolutions recommended by the Committee on Resolutions regarding an amendment to the present pharmacy laws. A gro- cer said: “I see by the Tradesman that grape fruit juice is now recommended by physicians as a specific for diabetes. As this makes grape fruit a remedial article, in addition to being a food, it is in order for our friends, the drug- gists to add it to the list of articles which can be handled by druggists only.” A meat dealer remarked: “Now that liver has been found to be a specific for enemia, in consequence of which the hospitals are taking all the calf liver they can secure at from 75 cents to $1 per pound, I suppose it will be in order for our druggist friends to insist on putting liver in the list of remedies which cannot be handled by anyone but a regular pharmacést.” I could not help admiring the man- ner in which the convention and those in attendance were cared for by the Hotel Olds. Everything apparently moved along like clockwork from start to finish. Every delegate I talked with was loud in praise of the service hand- ed out by the hotel management. ‘There may be better conducted hotels’ than the Olds, but the food, cooking, ser- vice and housekeeper all appear to be fully up to the high standard Manager Crocker has insisted on maintaining in every hotel he has ever been connected with. He has managed many hotels for a man of his years and the experi- ence he has thus acquired is carefully conserved for the benefit of the pa- trons of the Hotel Olds. E. A. Stowe. ———_+2<+___ Grocer Sends Bills at Last of Month. The housewife who buys on credit receives a number of statements about the first of each month. The average person pays bills in the order of their appearance. This gave a grocer the idea of issuing statements up to and including the last Saturday in the month. The idea worked remarkably well for him, and when his customers first were advised by letter of the change of billing date, they dropped in specially to tell him how much more convenient it was for them—an_ un- looked for advantage. : ee rene Advice .on Cheese He Contrabands. Milwaukee, April 23—The problem now is what to do with more than 368,000 pounds of cheese which is rapidly filling up Wisconsin warehous- es and which cannot be sold because it contains more than the legal amount of moisture in the brick form and more than 39 per cent. in the American type. C. J. Kremer, dairy and food commis- sioner, suggested that loaf cheese- makers purchase the illegal product and blend it with their product. ‘This is the only solution I can see,” he ex- plained. “I intend to prosecute every sale of high moisture cheese as long as I am commissioner.” —_>~+ + Success comes from the concentra- tion on the important, Off for Niagara Falls! A Summer trip that is full of thrills. See the Great Cataract, the Gorge, the Whirlpool Rapids, the great Power Houses,the “Home of Shredded Wheat”—at the ex- pense of The Shredded Wheat Company. To school children and their teachers. Tell your customers about it. For particulars address | The Shredded Wheat Company Niagara Falls, N. Y. GRAND RAPIDS PAPER BOX Co. Manufacturers of SET UP and FOLDING PAPER BOXES SPECIAL DIE CUTTING & MOUNTING. Ra A Pte Ss MtIcC§eso#H iki G } A-N G R A N D April 25, 1928 ES | nae THE TOLEDO PLATE & WINDOW GLASS COMPANY MIRRORS—ART GLASS -DRESSER TOPS ~AUTOMOBILE—SHOW CASE GLASS All Kinds of Glass for Building Purposes 501-511 Ionia Avenue., S. W. Grand Rapids, Michigan ! Seely Flavoring Extracts A standard of quality for over 60 years SEELY MANUFACTURING CO. 1900 Jefferson Ave., East, Detroit 1862 Flavoring Extracts 1928 Toilet Goods Fenton Davis & Boyle Investment Bankers GRAND RAPIDS Grand Rapids National Bank Building Phone 4212 Chicago First National Bank Building Detroit 2056 Buhi Building VINKEMULDER COMPANY Grand Rapids, Michigan Distributors Fresh Fruits and Vegetables Now Offering: Cranberries, Bagas, Sweet Potatoes, “VinkeBrand” Mich. Onions, Oranges, Bananas, etc. ce aeS April 25, 1928 MICHIGAN TRADESMAN 11 MEN OF MARK. Paul Kempter, Supervising Steward Pantlind and Morton Hotels. This is the story of a man who has always had-a- peculiar liking for cook- ery. As a boy, he haunted the kitch- ens of the hotels conducted by his father, because he found the culinary department full of interest. He was repeatedly asked to accept a college education, but preferred to learn the hotel business instead, particularly the cookery end of hotels and ocean going vessels. He was later offered sub- ‘stantial interests in large industrial un- dertakings owned and operated by his brothers, but declined to avail himself of their generosity because of his love for the occupation he preferred. In the pursuance of this determination the subject of this sketch has achieved a high place among the men who have made catering and culinary pursuits their life work. Paul Kempter was born in Stuttgart, Germany, Sept. 28, 1879. His father was manager and proprietor of leading Paul Kempter. hotels in Italy, France and Germany. His mother was anxious to have him take a college course, but he had liking at the time for the higher education and persuaded his mother to permit him to take a hotel training instead. He worked in varying capacities in leading hotels at Stutt- gart, Cannstat, Paris, Strassburg, Co- logne, Elberfeld and the Royal Baths of Oyhnausen. He was one year with the North German Lloyd line on its lines between Genoa, Italy, and New York. Later he worked on liners be- tween Cuba and Spain, conveying the soldiers back to their own country. Forming a liking for Amer- i, he worked in New York and New Jersey. He then returned to Stuttgart, where for two years he managed the Prager Hof for his mother. He in- duced her to sell out at a good profit end he returned to this country, secur- ing an engagement with the late J. Boyd Pantlind, who then conducted the old Pantlind Hotel, as well as the Mor- ton House. He handled the cafe three years. When Mr. Pantlind opened a grill in the Morton House he put Mr. Kempter in charge as chef, so-called Spanish Grand Rapids had never before had so popular an eating place and never has When the Morton House was torn down, Mr. Kempter. went to the Pantlind as steward, a position he still holds. About a month ago he took on the same position with the Hotel Mor- ton also. He is conceded to be one of the best buyers in the hotel line in the United States. No one who sells him goods ever gets anywhere by offer- ing him any commission or compensa- tion. since. Mr. Kempter wa: married Aug. 2, 1916, to Miss Glad- 3 Haven, of Grand Rapids. They have two boys—one 10 and one 9 years of age—and reside in their own home at 306 Eureka avenue, where they have a flower garden with many small fruit bushes and trees. Mr. Kempter is deeply interested in botany, horticulture and fruit and has a ten-acre tract on West Fourth street which contains 900 fruit trees, planted twelve years ago, now in full maturity. Mr. Kempter is an ardent lover of the Great Out Doors and spends at least two weeks every summer explor- ing some stream or lake. He _ has made two surveys of Grand River, one up and one down stream.. Last year he made a survey of the Fhornapple. In addition to his canoe, he takes along a complete camping equipment. He has a large of ‘Indian arrow heads which he has picked up himself on these trips. collection Mr. Kempter is a member of St. Lutheran Church. He also owes allegiance to Valley City Lodge, F. & A. M., DeWitt Clinton Consis- tory, Saladin Temple (Mystic Shrine), Masonic Country Club, B. P .O. E., Grand Rapids Schwaben Verein, In- Johns ternational Chefs Association, Hotel Men’s Benefit Association, American Forestry Association and Michigan Forestry Association. In 1912, as the guest of his two brothers, who are both great German industrial leaders, he spent two months inspecting the principal hotels of Con- tinental Europe. His brothers both made him very flattering offers to re- main in Germany and engage ness with them. While he was hesi- tating over which offer he would ac- cept, he received a characteristic let- ter from J. Boyd Pantlind, saying “Hurry back.” That message decided the matter immediately and he took the first steamer for America, which will be his country from now on as long as he lives. He made the de- cision largely because he liked the at- mosphere of America better than Ger- which was then under the curse in busi- many, of kaiserism. His love and respect for the Pantlind family was an attraction he could not withstand. Mr. Kemppter is a prince of courtesy and good nature. He makes friends easily and holds them indefinitely. His home life is ideal in every respect. His wife is a talented musician and home and good music are synonimous terms in the Kempter household. Mr. Kemp- ter is held in high esteem by his em- ployer and the patrons of the two ho- tels he serves so well and faithfully and he has every reason to feel satis- fied over his past accomplishments and regard his future with complacency, ?\ TWO-WAY TENT my AM ii \"WITH OR WITHOUT CENTER POLE”! Two-way ‘Tents ----¥ 35.00 Square U shbrelle _-$55.00 Sx it CARRY a BROOKS and Tour De Luxe The Brooxs Line Distributed by CHAS. A. COYE, Inc. GRAND RAPIDS, MICH. MR. STOWE Says: We are on the square. So will you after you have used our Collection Service. No extra commissions, Attorneys fees, List- Only one small service charge. ing fees or any other extras. References: this paper, Merchants’ Creditors Association of U. S. Suite 304 Ward Building, Battle Creek, Michigan For your protection we New York City. Any Bank or Chamber of Commerce of Battle Creek, Mich., or or the Michigan Retail Dry Goods Association. are bonded by the Fidelity & Casualty Company of MICHIGAN BELL TELEPHONE CoO. Long Distance Rates Are Surprisingly Low For Instance: or less, between 4:30 a. m. and 7:00 p. m. You can call the following points and talk for THREE MINUTES for the rates shown. Rates to other points are proportionately low. From Grand Rapids t BUFFALO, N. Y. —- CEDAR RAPIDS, IA. ERIE: FPA. ....__.__. EVANSVILLE, IND. FAIRMONT, W. VA. ______ LA CROSSE, WIS. LAKE LINDEN, MICH. _- LOUISVILLE, KY. PITTSBURG, PA. RED WING, MINN. -_- ROCHESTER N.Y SPRINGFIELD, ILL. TORONTO. ONT. ____- WHEELING, W. VA. YOUNGSTOWN, O. The rates quoted above are Station-to-Station Day rates, effective from 4:30 a. m. to 7:00 p. m. Evening Station-to-Station rates are effective from 7:00 p. m., to 8:30 p. m. and Night Station-to-Station rates, 8:30 p. m. to 4:20 a.m. A Station-to-Station call is one that is made to a certain telephone rather than to some person in particular. If you do not know the number of the distant telephone, give the operator the name and address and specify that you will talk with ‘“‘anyone’”’ who answers at the called telephone. A Person-to-Person ca!l, because more work is involved, costs more than a Station-to-Station call. The rate on a Person-to- Person call is the same at all hours. Additional! rate information can be secured by calling the Long Distance operator os i 1.60 Day Station-to-Station O?: Rate Cae $1.30. Cs : 1.70 195 1.95 1.60 1.70 1.80 eens 1.75 1.85 1.95 1.60 eo 1.70 1.70 1.69 12 FINANCIAL Shift in Treasury Plan Seen. Wall Street is swinging slowly to the view that instead a long-term issue to refund the September maturities Secretary Mellon is likely now to em- ploy a short-term device to attain that end. On January 9 this year the Govern- ment made its first major move to set the stage for retiring $2,148,000,000 in Third Liberty 414s through an offer to accept Thirds in exchange for 3% per cent. notes. Approximately $600,000,- 000 of notes were issued at that time and a like amount of Thirds sur- rendered. Financiers got the impression that the next major step probably would be in the form of a long-term issue which many predicted would be offered this spring. This view has been modified lately as the underlying forces at work on money have tightened rates. It is reckoned either that Secretary Mellon does not plan a long-term issue or that he anticipates cheaper money later on. Wall Street’s impression now is that whether the Secretary of the Treasury expects to refund the remaining $1,- 458,000,000 outstanding Third 44s through an issue of near or distant ma- turities he will postpone action per- haps until June. This thought is based on the opinion that some relaxation in the money market may come at that time. Whether or not money rates will soften with the approach of summer nobody knows but bankers point to the seasonal decline in commercial loans almost certain to come then, and the prospect for relaxation in business and market activity during the conventions. If meanwhile the gold outflow and mounting demands for market money force the member banks to increase their borrowings at the Federal Re- serve banks an effective check will be set up against any pronounced down- turn in money. The time will come when in shaping its financing programs the Government will want to call attention to the pos- sibility of an exhaustion eventually of the supply of Government securities. So many uses have been devised for the advantageous employment of secur- ities representing the National debt that the instruments have been worked into the very financial structure of the Nation. Not only individuals in search of gilt-edged investments and corpora- tions anxious to find temporary em- ployment for their funds but the Fed- ‘eral Reserve system itself will feel the loss of these certificates of Govern- ment debt when and if all such obliga- tions are paid off. ‘Mindful of this condition perhaps the Government now is formulating plans to perpetuate if not directly then indirectly instruments suitable to sat- isfy a demand that now has become Nationwide. Paul Willard Garrett. [Copyrighted, 1928.] —_2+2—___ Stocks Yield Less Than Bonds. With the record rise in the stock market the yield on dividend-paying common industrial stocks has been forced down to a new low in history at 4.57 per cent. which represents a MICHIGAN TRADESMAN smaller indicated return than is avail- able from high-grade bonds of the same description. No tendency in the great bull mar- ket of the last few years has been so marked as the improving position of stocks as revealed in a closing of the gap between stock and bond yields. We need go back only to 1921 to find a time when the Standard Statistics Company’s index showed the average yield for thirty-three industrial stocks around 8.5 per cent. as against a yield of 6 per cent. for industrial bonds. Per- sistently the margin between the two curves has been narrowing until now the yield on stocks is less than that on bonds. In a new computation completed to- day Standard finds that dividend pay- ing common stocks yield 4.57 per cent. as against 4.68 a month ago and 5.60 a year ago. High-grade industrial bonds yield 4.77 per cent. as against 4.79 a month ago and 4.84 a year ago. While conservative authorities all agree that the recent pace of market improvement has been too rapid to continue admission is general that stocks have passed permanently onto a lower yield basis than ever before. Wall Street now is particularly im- pressed with this trend since the mar- ket has become the broadest in history and virtually all leading groups are participating in the improvement. Some prognosticators in the last fortnight have contended that the ad- vance has been restricted to a few groups put up as a blind to cover dis- tribution by large operators in other sections of the list. Significant is it in this connection that Standard’s new computation shows that in last week’s almost record rise on the stock mar- ket, representing the eighth consecu- tive weekly advance, all the major in- dustrial stock groups rose to new record highs. Except for the coal, leather and shoe, miscellaneous metals, sugar, theater and the tire and rubber groups all of them topped their pre- vious records. Whatever may be the corrective re- actions induced by such spectacular performances as have been lately wit- nessed in the market American in- vestors apparently recognize more than ever before what great benefits come through a permanent ownership in leading industries. To those with this vision the approach of lower yield levels for stocks has not ‘brought dis- couragement since they reckon on oc- casional stock dividends and extra dis- tributions. It need scarcely be added that the lure of such benefits affords the real reason why so many quality stocks have been forced up to levels at which they actually return a smaller cash yield than bonds. Paul Willard Garrett. [Copyrighted, 1928.] — ++ >___ Milk Sold in Sticks. In Siberia people buy milk solidified and, for convenience, let it freeze around a stick, which serves as a handle to carry it. “Don’t break the milk,” parents of Irkutsk admonish children; but broken milk is easier to pick up than spilt milk. Kent State Bank “The Home for Savings” With Capital and Surplus of Two Million Dollars and resources exceeding Twenty-'Three Million Dollars, invites your banking business in any of its departments, assuring you of Safety as well as courteous treatment. Banking by Mail Made Easy. April 25, 1928 GRAND RAPIDS NATIONAL BANK Established 1860—Incorporated 1865 NINE COMMUNITY BRANCHES * GRAND RAPIDS NATIONAL COMPANY Investment Securities Affliated with Grand Rapids National Bank “The Bank on th Square” LEWIS— DEWES & CoO., INC. INVESTMENT SECURITIES Chicago, Illinois — Representatives ~ GEORGE C. SHELBY : HARRY T. WIDDICOMBE Phone 68833 GRAND RAPIDS, MICHIGAN 930 Michigan Trust Bldg Only When Helpful THE “GRAND RAPIDS SAVINGS BANK” feels it is “SERVING” only when the things it does for its customers are helpful to them in their financial affairs-- business or personal. Rendering banking service along broad and constructive lines for 56 years has established this institution in the confi- dence and esteem of business houses and individuals throughout all Grand Rapids. GRAND RAPIDS SAVINGS BANK “The Bank Where You Feel At Home” gaa capeer mone nei sacee April 25, 1928 MICHIGAN TRADESMAN Reveal Fresh Move To Tighten Money Last week’s Reserve bank statement shows a _ reduction in Government security holdings, which means that the Federal Reserve system is redoubling its efforts to tighten money. All during February and March the portfolios of Government securities. at the Reserve institutions were left virtu- ally untouched. At the beginning of the year the Reserve banks held $627,- 000,000 of Government securities, but, in an effort to offset easing influences at work on money, these holdings were heavily sold during January. Almost half of the total was unloaded upon the open market—and there began the Re- serve system’s first major move to firm up money. Week after week since the end of January has gone by with- out any further sign either of sales or purchases in a significant amount of Government securities. A week ago the twelve Reserve banks held $378,- 000,000 of Government securities. For two months the Reserve au- thorities have reckoned that the ma- chinery set into operation early in 1928 sooner or later would get in its full work. Sales of Government securities, an increase in the rediscount rate, con- tinued heavy gold exports, a record seasonal rise in commercial loans and a rapid expansion in borrowings at the Reserve banks by members all have portrayed an underlying influence for dearer money. And they explain why money consistently has held higher than a year ago, and why bankers’ ac- ceptances have tightened—not to men- tion the call rates. If this week’s Reserve statement shows the Government’s hand again in the market unloading Government se- curities it must be interpreted then to mean the Federal Reserve system does not believe the medicine is working fast enough. A fresh move now plain- ly would show the system’s impatience with the present credit expansion con- nected with the stock market. The way has been opened for another in- crease in the rediscount rate and if the sale of Government securities is not efficacious in itself the more potent lever doubtless will be employed. Reserve officials would be pleased to accomplish their end through the sale of Government securities either to do- mestic or foreign institutions without adopting a higher discount rate for two very good reasons. They do not want to discourage the record expan- sion in commercial credits now under way and they do not want to handicap Secretary Mellon in his plans to re- fund the big ‘September maturities. A large proportion of the increase in brokers’ loans in the last year repre- sents funds contributed by “others,” meaning in part foreign lenders. By passing a portion of its Government holdings on to large foreign lenders perhaps one important source of brok- ers’ loans could be partly cut off. Paul Willard Garrett. [Copyrighted, 1928.] — 72> Facts Are Chief Requisite to Sound Judgment. The absence of facts leaves individ- uals subject to unsound influences and it is because of this that many of the industries have initiated a program of education for their employes. The in- dustries have learned that their em- ployes are more dependable and more valuable when they are rightly inform- ed on the motives, ideals and functions of business. In the past the line of demarcation between the so-called working classes and thinking classes was more sharply drawn and there did not seem to be so much ambition in the working classes to forge ahead. Thanks to the spirit of democracy in this country, the bar- riers of class are being broken down and in their place is the ambition to get ahead and the desire for better liv- ing conditions. But ambition alone, without a knowl- edge of the fundamentals of business, leaves a fertile field for the seeds of unrest and discontent to be sown—a fact of which radicals and strike pro- moters are well aware. To meet this problem, many employers have _ pro- vided educational facilities for their em- ployes. Some of the companies en- gaged in this work are the Bridgeport Brass Co., the Standard Oil Co. of New York, the General Electric Co., the Westinghouse Electric and Manu- facturing Co., of Pittsburg, and others. These corporations recognize that this is not purely an altruistic enterprise; that the employer as well as the em- ploye reaps the benefits of educational opportunities for the workers. The bankers of the country have seen the need of a program of educa- tion in the schools in the fundamental knowledge of business methods, so that the boy or girl graduating from the eighth grade or from the high school will at least be acquainted with the purposes and functions of a good bank and be unafraid to use the services of the bank for his own good. Many of us realize how large a part the banks play in the building up of their communities, and we know, too, how quickly banks are affected by pub- lic opinion. A rumor about a bank, even though untrue, spreads quickly. Without any real reason for it, a bank may be ruined, with the consequent loss and suffering to the depositors. There has been an appalling lack of knowledge about these business insti- tutions which concern the happiness and success of every man, woman and child in the country. The people should be educated to realize that their prosperity and the prosperity of the banks are linked so closely together that the success of one is not possible without the success of the other. When a knowledge of the principals of bank- ing and of other business is more gen- erally disseminated, the masses of the people will be better prepared to form their own judgments when propagand- ists try to influence them in order to further their own ends. The truth about all things is the crying need of the day. Solomon Levitan. —_——_+ +. What Fish Like. What, giving up already, my boy? said a gentleman to a youthful angler. “You must bring a little more patience with you another time.” “T brought enough patience with me, mister, but I didn’t bring enough worms.” Hodenpy] Hardy Securities Corporation Getting the most out of your investments reguiresa broad know- ledge of securities and how to use them best for your own purposes. Our service, based on long experience, is yours for the asking. We handle only the best in investments. ¢ 231 So. La Salle Street Chicago New York Jackson Grand Rapids C Wiui..err-CHurski & Co, ) INVESTMENT BANKERS { Listed and Unlisted Securities. | 933-934 Michigan Trust Bidg. ( GRAND RAPIDS, MICHIGAN Link, Petter @ Company (Incorporated ) Investment Bankers 7th FLOOR, MICHIGAN TRUST BUILDING GRAND RAPIDS, MICHIGAN HAVE YOU GIVEN? Welfare Union appeals this week for The your support. It is strong only be- cause you make it strong. Are you helping it help Grand Rapids? “he OLD NATIONAL BANK MONROE at PEARL A Bank for Everybody. Boston Denver Investment Securities E. H. Rollins & Sons Founded 1876 Dime Bank Building, Detroit Michigan Trust Building, Grand Rapids New York San Francisco Chicago Los Angeles 1039 PENOBSCOT BLDG., DETROIT, MICH, Phone, RANDOLPH 1505 MUNICIPAL BONDS SILER, CAIRPENTIER & ROOSE 360-366 SPITZER BLDG., TOLEDO, OHIO Phone, ADAMS,5527 14 MUTUAL FIRE INSURANCE Spot the Arsonist—Then Convict Him. Is it any wonder arson is called “the crime of crimes’? Consider the vicious- ness of it—the baseness to which the perpetrator of the crime lowers him- self. In a recent case, investigated by the Arson Department of the National Board, it was revealed that the crim- inal actually planned to burn an old man to death, and leave indications that he himself had been killed and the house accidentally consumed by the flames. He would disappear and col- lect, through another person, the in- surance on his life as well as the fire insurance. Apparently the plans would have been carried out successfully had not the old man escaped by jumping from a second story window. The criminal in this case was trying to raise money to settle urgent claims against him self and his wife. He went to a municipal lodging house and asked for an old man to act as caretaker for a residence to sell. At the lodging house he gave a fictitious name and address: the manager did not note at the time any significance in the fact, that of all the many applicants, he chose one who answered to his own general description. With the old man he drove to the scene of the crime, arriving in the evening. On the way purchases were made of kerosene, ether and a sleep-inducing drug; at each stop the victim of the plan was left in the car. The criminal took painstaking efforts to insure the success of his dastardly deed. While building a fire in the furnace, the old man, who was assist- ing with the work, was encouraged to drink excessively of wine containing a quantity of the sleep-inducing drug. A little later he was taken upstairs and made comfortable for the night on a cot, and in the course of a few hours a handkerchief soaked in ether was placed on his chest. Fortunately for the old fellow the wine made him sick, which counter- acted the effect of the sleeping potion. Several times he was startled to find his employer in the room, and on one occasion he found the wet handker- chief, which he threw to the floor. Finally, becoming frightened, he lay awake, watching the door of the room, waiting for he knew not what! In the morning hours there was a sudden flash of fire up the stairs, driving right under his door. Crying out in panic- stricken alarm, he jumped from bed, threw up the window, and though but half-clad dropped to the ground. Fire apparatus summoned by neigh- bors extinguished the blaze, but in ex- amining the place afterwards the fire- men found conditions indicating sus- picious origin. An investigation con- ducted by a special agent of the Na- tional Board, the fire officers and the prosecuting attorney, brought out dam- zging evidence who was arraigned in court, entered a plea of guilty to a charge of assault with intent to kill, and was sentenced to the penitentiary for seventeen to twenty-five years. Another case had a more tragic end- against the arsonist, MICHIGAN TRADESMAN ing for some of the people involved. According to the confession of the in- jured arsonist, the figure behind the scenes was a manufacturer who hired two ‘torches’ to fire his plant, one go- ing inside for the actual laying of the fire, while the other stood guard out- side. Something went wrong, result- ing in a premature explosion and fire which killed the man working inside, and burned to death two boys whose home was in rooms above the factory. It fared badly, too, with the man who watched outside. So great was the force of the explosion that it blew out the front of the building, throwing him to the ground and burning him so severely that he almost succumbed. Strangers who took pity on his plight aided him to escape, but the finding of the dead arsonist in the ruins led .to investigations. Those who had helped the man escape told their stories and he was finally taken into custody, only to be sent to a hospital, where his life hung in the balance for some time. He confessed his part in the terrible crime and in doing so implicated the chief arsonist—the manufacturer, who was held withont bail awaiting trial. These are strong examples of the terrible consequences that so often fol- low an attempt to burn property in order to collect the insurance. They may also serve as warnings to the arsonist, of the searching investiga- tions instituted whenever the origin of a fire appears suspicious. Heavy penalties are often imposed, which serve as added deterrents of criminal acts of this nature. +2. ____ Modern Art Helps Curtain Sales. The modern art movement has stimulated the sale of draperies and curtains. While the popularity of the new styles is regarded as a fad, the increase in sales is welcomed by sales managers, long harassed by hand-to- mouth buying.. Another gratifying trend has been the growing call for better The has been grade curtains and draperies. movement thus far confined to the better end goods. In cretonnes vivid colors are in good demand. modern art Road Trade on Bags Not Good. Salesmen claim that the bag business was never so bad. Buyers in general seem indifferent to the lines displayed and complain repeatedly about the lack of originality in styles. They also state that prices are too high for them to make much profit. A_ solution sug- gested is that bags be shown which have been designed and executed to match certain costume types. The “general” bag is called passe, because it has no place in many wardrobes. —__—_. 2. Hides and Pelts. Green, No. 1 Green, No. 2 - Cured, No. 1 Cured, No. 2 Caliakin Green, No. 1... Bs Ceuetin, Green, No. 2 0 22 Caltexin, Cured, No. 1 26 Celfexin: Cured: No. 200 23 RiOrme, DOS Fee a a a 6.00 WeOrSO, NG 2 ee ee 5.00 Pelts sgmnvs Wa Gea ee Shearlings ee ~ 25@1.00 os Tallow. Pe ie iesaiecernerse cen tiieuseuas! NO 8 ee ros MOS Se eee 06 : Wool. Unwashed, medium (rieieae asl iinwasned, rejecta @30 pwmasied, fine @30 April 25, 1928 Class Mutual Insurance Agency C. N. BRISTOL H. G. BUNDY A. T. MONSON “The Agency of Personal Service” INSPECTORS, AUDITORS, STATE AGENTS Representing The Hardware and Implement Mutuals— The Finnish Mutual —The Central Manufacturers’ Mutual and Associate Companies. Graded dividends ot 20 to 50% on all policies accord- ing to the class of business at risk. FIRE - AUTOMOBILE - 308-10 Murray Building PLATE GLASS Grand Rapids, Mich. Merchants Life Insurance Company WILLIAM A.WATTS President RANSOM E. OLDS Chairman of Board Offices: 3rd floor Michigan Trust Bldg.—Grand Rapids, Mich. GREEN & MORRISON—Michigan State Agents OUR FIRE INSURANCE POLICIES ARE CONCURRENT with any standard stock policies that you are buying nenecotis @O% Less Michigan Bankers and Merchants Mutual Fire Insurance Co. of Fremont, Michigau WILLIAM N. SENF, SECRETARY-TREASURER 4 } Affiliated with The Michigan Retail Dry Goods Association An Association of Leading Merchants in the State THE GRAND RAPIDS MERCHANTS MUTUAL FIRE INSURANCE COMPANY 320 Houseman Bldg. Grand Rapids, Mich. EEE SZ aaa: Satie a -* - ay A cetacean stetermaasiale A, creer -* April 25, 1928 MICHIGAN TRADESMAN 15 THE ADDAC CASH REGISTER. Low Priced Multiple Total «Recording . ‘Cash Register. ~ The Addac Company has reéently introduced. the Addaé Calculating €ash Register, a combination, of autonratic mechanism. that automatically divides the figures of a day’s business into any classifications of sales or expenses that the user may desire, and, provides separate totals of each, and, the. grand total or balance. The Addac Calculating. Cash Regis- ter is so different’ from usual cash reg- ister design as to command attention from both users and those who are qualified to sell it. Its outstanding feature is versatality. It may be changed almost instantly from an equipment to suit the require- ments of one business to meet the needs of another entirely different. Transactions as registered are auto- matically separated to provide totals of each classification without the bother of auditing the detail strip at the end of the day. In this respect the Addac Calculating Cash Register differs from any other recording cash register here- tofore offered. Items appear on the detail strip in columnar order—each item of the same kind or class under the oe registered item of the same kind, - Different ‘classifications appear -in ‘atitenn coltimns. ° - At the end of the day’ the columns are, me- chanically totaled. and deductions are direct-subtracted.» When the desired procedure ‘iss onee -established, for any business, no; further attention need :be given ».to enforce” it when ‘fegisterine transactions. : 3 A:> companion devélopwient > sit “the Addac’.Company is’ the. Day-by-Day Business Record—a permanent and comparative: ‘system far entry of ‘the column totals “provided daily on the every kind of transaction. register detail strip. The arrangement of the pages of the Addac Business Record is a new departure in simpli- fied systems. It is designed to be the business proprietor’s own confidential day by day record, providing a daily picture of the trend of business condi- tions and his exact financial condition. A distinct innovation are self-compiling monthly statements of actual profit or loss, overhead costs and percentages and the change in worth. So simple is net the arrangement that the day’s figures may be recorded in less than five minutes. and separated according to the nature of the expenditure, providing individual totals of each class of expenses. When used in offices for petty cash transac- tions, Addac provides full distribution and as many totals required. The adding mechanism may be detached and used as are ordinarily and direct-subtracting for any kind of figuring work without disturbing the register transaction record, or preventing the uninterrupted The equipment is Sterling use of the register. furnished for decimal or currency. Notwithstanding its many features and consequent advantages, the Addac Calculating Cash Register, selling at $79.50 complete, is the lowest priced detail strip cash register on the niarket. It is being sold by a well organized a liberal sales policy may sales force under whereby dealers secure agency representation ona no-investment com- mission basis, working under the same advantageous and the same compensation as traveling sales conditions for representatives. The Addac Company, Dept. T., 60 Cottage Ave., Grand Rapids, will supply further details and litera- ture to who are interested in representing the Addac line of adding-subtracting machines and cash registers. Grove those —__—_e+>__ Tribute To the Memory of L. Z. Caukin. In paying a tribute to Mr. Caukin, I am thinking of him as a boy with one of his brothers and their dog going the farm looking for chucks and rabbits and shaking the butternut and walnut trees in the fall about wood- The Addac Calculating Cash Regis- ter and the Day-by-Day Business Record are intended to provide for Unless the transaction is registered, a_ tell-tale record that cannot be changed or tampered with, is made on the record sheet locked within the machine. The last two transactions are always visible, but out of reach of clerks or customers. Clerks can register their initial or number with each transaction. Their total sales for the day may be known and quickly compared. In registering charge items, not only the amount, but the name and account number of the customer may be re- corded and the total charges shown for the day. Money received on ac- count may ‘be shown in a separate to- tal. Money paid out may be itemized BUSINESS RECORD An Expert Method -- eet ea itandabie Figures in ADDAC COMPANY Day-by-Day THE AUSINESS PROPRIETORS OWN CONFIDENTIAL DAILY PICTURE OF THE TREND OF BUSINESS AND MIS EXACT FINANCIAL CONDITION . . wir SELP-COMPILING MONTHLY STATEMENTS OF PROFIT OR LOSS - OVERHEAD + ASSETS AND LIABILITIES Complete and Unders' Less Than Five Minutes a Day. GRAND RAPIDS, MICH I knew him of the then and during his country school days. I knew him very well during the six or seven years he was employed in the private bank at Sparta, and during that time he often spoke for the temperance cause and during those same years he sang in the church choir at Sparta and later on was a student at the Univers- ity of Michigan. After he graduated from the University of Michigan he returned to the Sparta Bank for a year, and then returned to Ann Arbor and, after graduating from the Law Depart- ment, came to Grand Rapids and as- sociated himself with Myron H. Wal- ker in the practice of law. That part- nership continued a few months, and at a time when a receiving teller was needed at the Fourth National Bank, I invited him to take that position. I year. remember what he said to me at the time; that he- had taken.a law course and been admitted to the bar and real- ly wanted to continue in that profes- said to him that I would be very glad if he would think the matter over and if, later on, he thought’ favor- ably of coming to the bank, to drop in and talk with me about it. Three or four days after that he said to me that he had gone over the mat- ter with some of his friends and had decided to accept the position offered by the bank. During the thirty-four years he was with us in the bank I do not recall a time when he scowled at work that he was asked to do. Neither do I recall a time as the execu- tive officer of the bank of ever frown- sion? | any ‘ing at anything he ever did. He was so well liked by the cus- bank and the banking our city that when our bank was consolidated with the Grand Rap- tomers of our men of ids National Bank, he was invited a neighboring bank to accept a posi- tion as an active Vice-President with That position he held until he passed away on the 17th of this month. their institution. At his funeral service his friends and paid him a wonderful tribute by filling the auditorium at the acquaintances church to its capacity. Using Mr. in paying a tribute to a friend, His contribution to society has been along the quiet Congregational some of Caukin’s own words he never aspired to public office. ways of good citizenship, clean living and kindly relations with all his fellows. To deal justly and to walk with his unostentatious way of life. humbly God was his He has left to his family and friends the greatest gift any man can leave— an untarnished reputation and a memory of life well lived. William H. Anderson. >. Shopwork in Country Schools. The growth of consolidated and union high schools during the last few vears has given a decided impetus to the development of industrial courses in the districts. school, rural Larger enroll- with the amount of money available for physical equipment, make it pos- sible, for the first time, to offer shop work to pupils in many rural munities, says the United States reau of Education. ments per together increased com- Bu- Some of these con- solidated schools have erected a sep- arate shop building and have installed equipment for the types of work best suited to meet the needs of the com- munity. ag Corporations Wound Up. The following’ Michigan tions have recently filed notices of dis- solution with the Secretary of State: corpora- Jackson Corset Co., Jackson. Modart Corset Co., Saginaw. Perch Creek Cedar Co., Escanaba. Hackley-Phelps-Bonnell Co., Grand Rapids. Metascale Process Co., Detroit. United Electrotype Co., Detroit. Three Winners, Inc., Hancock.:- Central Wheel .Co., Sturgis. Stark Hickey, Inc., Detroit. General Gas Construction Co., Kala- mazoo. |. Lunde Boat Bldg. Co., Ludington. Detroit Tire Pop-Valve Co., Pontiac. 16 MICHIGAN TRADESMAN April 25, 1928 HOW’S BUSINESS? 221% Increase in Marshall Bed Spring Sales 193% Increase in Marshall Bedding Sales 118% Increase in Number of Customers : a oo 22% Increase in{Furniture Mat Sales 11% Increase in Upholstery Spring Sales so 17% Increase in‘ Amtomobile Construction Sales 15% Increase in Total Sales . . . All Departments bee For the first quarter of 1928 over the same period of 1927 and WE THANK YOU FOR IT. - YOU people who bought Marshall Bed Springs, Mattresses and Pillows. YOU retail furniture dealers who handled the Marshall line. “ys YOU manufacturers of upholstered furniture who used our springs and mats in your furniture. YOU automobile engineers who specified our springs and you purchas- ing agents who bought them. . be OUR sources who have co-operated with us in supplying our raw materials, sometimes on very short notice, and the men and women of our organ- ization who have worked to maintain the quality and service to achieve these results. we National Spring & Wire Co-- Che Marshall Co. | GRAND RAPIDS, MICHIGAN ae PHONE 9-3236 April 25, 1928 MICHIGAN TRADESMAN 17 ' [Who Do Not Handle The Marshall Line] There is a reason for the increase shown on the opposite page. Nothing magic — just honest merchandise — fair prices — excellent service — co-operation. While we are fairly well represented, we want more merchants of the better class to . : handle the Marshall line. COIL BED SPRINGS 8 Styles . . . complete range of prices SPRING FILLED MATTRESSES 3 Styles . . . complete range of prices BOX SPRINGS 3 Styles . . . complete range of prices HAIR MATTRESSES 4 Styles . . . complete range of prices Ye ee COTTON MATTRESSES 8 Styles . . . complete range of prices PILLOWS 12 Styles . . . complete range of prices Phone, wire, or write for salesman or price list and ticking samples. UPHOLSTERED FURNITURE MANUFACTURERS If you are not using our complete line of furniture springs, mats, cushion under-con- structions, cut and straightened wire, etc., we would like the privilege of calling on you. We have quality, service and price to offer. Phone, wire or write us today. VALUE SEEKING PUBLIC Every retailer of furniture who handles Marshall Bed Springs, Mattresses and Pillows— every manufacturer of upholstered furniture who uses our products in their furniture, are striving to give you real dependable merchandise. They know that they can offer our products to you with the greatest degree of confidence—they know we never . sacrifice quality in order to give them a low price. Look for our trade mark —It not only stands for comfort and quality — it stands for * full measure for price paid. a National Spring & Wire Co-- Che SHarshall Co. GRAND RAPIDS, MICHIGAN ( PHONE 9-3236 18 DRY GOODS Michigan. Retail Dry Goods Assiciation. President—F. E.. Mills, Lansing. First Vice-President — J. H. Lourim. Jackson. Second Vice-President—F H. Nissly. Ypsilanti. Secretary-Treasurer — John Richey, Charlotte. Manager—Jason E. Hammond. Lansing. Modern Touch in Accessories. Geometric designs are shown in many charming accessories for the new style of dress. The smartest bags in this style are smaller than those of last season.and present fine workman- ship and beautiful materials. Black and white is particularly smart and is offered in bags for every occasion. One envelope purse-bag is made of black suede with a single row of large brilliants marking an uneven angle on the flap. A soft bag of black satin for afternoon or evening is studded with rhinestones in an all-over pattern of diamond shape. In another, white satin is pleated into a black onyx frame that is studded with brilliants. Polka-dotted crepe and silk is used for the bags that match the polka dot frocks and are especially chic in black and white and blue and white. Those shown in one shop are made with frames of imitation ivory and are lined with white. In leather bags of the more tailored sort the geometric pat- tern is illustrated in many combina- tions, and almost all of the modern type of bags are of envelope shape and severe in the manner of decoration. Modernistic art is flamboyant in the These are gay, fresh but colors are more printed scarfs. and summery, subtly blended than in the first of this style that appeared. Evening scarfs are growing more delicate in color and pattern. They are to be had in chiffon, ninon, crepe and marquisette, and in squares of net in traceries of metal thread. ——_.+-__ Smart Novelties of the Season. In keeping up with the prevailing vogue for bringing accessories into en- semble effects with costumes, one of the leading designers of women’s and misses’ dresses is featuring some new summer frocks in flat crepe with hats to match. The hats come in shapes, turbans and crowns are gored and fitted to meet sport berets. Their the various head-size requirements. The dresses are in both one and two piece styles. Trimmings consist of fagotting, monograms, buckles at the waistline, odd seaming and color con- trasts in collars, cuffs and pockets. For those who prefer the rough silks, there are a few made up in Shantung and pongee silk. Although prints are in favor, many women prefer solid tones and for these an extra dash of color is furnished in such accessories as handbags and belts. New straw belts with modernistic buckles and in striking colors are to be seen with bands of kid in bright colors. The handbags to match are unusual in that they are made up in the styles formerly noted only in the fine leathers and silks. The most sought-after models ‘are those with strap back handles and with metal frames either covered with the kid used in the belts or finished in bright yellow gold. MICHIGAN TRADESMAN A combination of ‘bag and scarf is proving successful. The bags are in pouch shapes with composition frames in alluring colors that complement those used in the scarfs. are in hand-blocked, modernistic de- signs and are now to be had in new sizes and startling color combinations. The scarfs In shoe-and-bag combination there is to be seen a strong tendency toward heavy crash linen handbags to match the new shoes. These bags are lined with printed silks and challis in small patterns and are very attractive when in the new envelope The shoes are somewhat usual, for though models. stylish they are made with exception- ally comfortable heels. A two-eyelet oxford is also noted among the new well as several new A plain opera pump is also in evidence, which has no other trimming than a neat binding or small bow at the side. Lighters for women smokers are be- collections, as models in single straps. ing shown in a wide variety of colors in enamel leather and lacquer finishes, supplanting those with gold and silver plating. One reason advanced is the vogue for colors in handbags and other accessories. The taper lighters for home use are also gaining favor and are now being offered in bright-colored backgrounds with odd designs worked out in contrasting colors. Patent leather bags with trimmings of snake, lizard or kidskin are being displayed to go with shoes of similar leathers. a Will Hold Back Felt Hats. The response to the letter sent out by the Retail Millinery Association of America asking the stores to refrain from showing felt hats until June 1, with a view to giving straw and other seasonable models a “break,” has been large and favorable. An executive of the association said yesterday that the .ction of the retailers in this matter would mean additional business for all concerned. Another significant thing was said to be the new trend against killing off “regular” business by offer- ing special merchandise for no other reason than that it has been customary at certain seasons. This is reflected in the noticeably reduced number of post- Easter sales of millinery around the country. +... Pearl Lines To Be Shown. Although opinion for a while seemed divided with regard to the renewed vogue for pearls, it is now a fact that several of the large dealers of novelty jewelry plan on lines during the extensive months. showing next two Necklaces, chokers, earrings and brace- lets are offered for immediate delivery, made up in pastel shades with colored crystal used in part. But, as the Fall season advances, it is claimed the ten- dency will be toward pearls in deeper ivory and flesh shades and in new lengths and styles which have not been finally decided upon. ————2++___ Jewelry Gains as an Accessory. One of the leading domestic manu- facturers of jewelry that jewelry will soon be classed with gloves and hosiery in ac- novelty claims costume cessory importance. He pointed out that there is an increasing demand for various types of jewelry from sports items to elaborate evening numbers. 3uyers are asking for items to fit in with various costume needs, and con- stantly want new color effects and new styles, he added. For Summer, color- ed crystals in new combinations and an imitation antique silver are being featured. —_—_++.____ Children’s Dresses For Fall. In contrast to the present policy in the adult lines, children’s dresses are now being shown for Fall. The styles favor two-piece models with skirt and middy in contrasting colors and ma- terials. Jersey, wool flannel and velveteen are used in the dresses Party frocks are also plaids, for school wear. being displayed. These, however, are featured in one-piece hanging straight from the shoulders and made styles of chiffon, georgette or crepe de chine, with hand-embroidery and lace for trimming. a eS ee Cautious on Modernistic Rugs. Buyers do not seem greatly impress- ed with the rugs modernistic patterns. showing the new The turers who show them do not have a great many in their lines and will not make them up for stock in any sub- manufac- stantial quantity. The rugs are con- sidered by both buyers and sellers as extreme novelties to which consumer reaction, so far as floor coverings are concerned, is still an unknown quan- tity. On the other hand, buyers ex- press commendation of the designs of Oriental type in which the ground is well covered. >.> Linen Apparel Ordered. Despite the early ordering of Sum- mer silk dresses there has been a small but repeated demand during the past few weeks for linen dresses and ensembles of the better kind. Buyers seem confident of the success of the linen costume as a Summer item, bas- ing their belief on its acceptance dur- ing the recent Palm Beach season. All kinds of linen is being used from the handkerchief weights to the heavy crashes. Solid colors and prints in all-over patterns and hand-blocked designs are used alone or in striking contrasts. sheer —_»+._____ Imported Handbags Active. Some of the leading specialty shops find business excellent on women’s im- ported handbags. As a result these houses intend to place larger orders on them for next Fall and to show various copies of the same bag in dif- erent color combinations. Aside from the selling power of a French name on a bag, it is claimed that many of the foreign bags are being made cheap enough to compete fairly well with the domestic article. American copies will be sold alongside the im- ported bags. —_>-.____ Garment Originality Criticized. Lack of originality in the styling of now garments and use of the same fabrics by firms selling different grades of merchandise are blamed in some quar- ters for troubled conditions in ready- to-wear industry. It is pointed out that while buyers are very anxious to April 25, 1928 purchase new goods, they complain of not being able to find anything really new in the market. Specialty shop owners maintain they can readily sell any dress or coat, provided it is’ just a bit original looking. Duro Belle HUMAN HAIR NETS Ask About Our SP<2CIAL Free Goods Deal Your jobber’s salesmen will tell about this free deal on Duro Belle Hair Nets. Be sure to ask about it. Hair Nets That Satisfy Duro Belle Hair Nets satisfy the most fastidious woman—meet every requirement of a hair net. They are so perfect and so economical that your volume of repeat sales will be large._ It will pay you to push Duro Belle, for there is a genuine demand for such a superior net! Gorgeous Store and Window Display FREE Write your Jobber or Direct To NATIONAL GARY CORPORATION 251 Fourth Ave., New York, N. Y. 535 S. Franklin St., Chicago, Il. COMFORT GOOD LOOKS CORDUROY TIRE COMPANY MICHIGA OF H GRAND RAPIDS - MICHIGAN Track Pants and Shirts New Styles, New Prices PHOENIX SHIRT CO. 39-43 Michigan, N.W., Grand Rapids’ PANAMA HATS ___ Genuine Montecristi — Best Made. Imported direct from Ecuador by the undersigned. Prices, $12, $15, $18 and $20. ; ALLAN KELSEY, Lakeview. Mich. o April 25, 1928 MICHIGAN TRADESMAN 19 SHOE MARKET Put Yourself in the Customer’s Place. After analyzing his day’s tasks and finding time to plan his business, our friend Bond set out to analyze his business itself in a general way. One of the first things he did in connection with this move was to make an outline of what the public might rightfully expect of his or any other store. The outline follows, in summary: 1. Convenience of location. 2. Advertising that is truthful, in- teresting and attractive. 3. Windows which present an ac- curate cross-section of the stock car- ried by the store. 4. A well-planned and well-execut- ed store front and interior. 5. An intelligent selection of stock in-line with the wishes and needs of the people of the community. 6. A. well-trained salesforce thor- oughly conversant with the store, its merchandise and its policies, and ready to serve and help patrons in every way. 7. Prompt deliveries, quick filling of mail orders, etc. 8. Due tomer in the handling of complaints and a willingness to make adjustments merchandise or consideration of the cus- in cases where the store were at fault. Bond checked up his store in accord- ‘ance with this creed. Wherein the store did not live up to the creed he took steps to remedy the deficiency. Meanwhile he kept raking up, thinking over and acting upon numerous ques- tions having to do with the general conductance of his store. For example, he asked himself: “Am I running my business as though my ‘competitor down the street is the one person who concerns me most?” He found that he was, at least to a large extent. He discovered in fur- ther analyzing this situation that his viewpoint was all wrong. He learned, for one thing, that the competitor in his own line was by, no means his most powerful competitor in this day. In- stead, a much keener competition was coming from a great variety of indus- tries which, not only locally but Na- tionally, were striving to wrest from the consumer his share of the latter’s dollar. 30nd determined that in order to ‘compete successfully with this condi- tion he must be as alert and efficient, as progressive and aggressive, as the merchants in all lines in his own town. In fact, he decided even this would not be enough. Rather, it would be neces- sary also to compete successfully with the huge mail order houses whose branches were reaching into his com- munity as well as into many others; also with the growing number of man- ufacturers’ retail sales establishments, with door-to-door canvassers and with other types of competitors. Another question he asked himself was: “Am I ‘giving style the attention it deserves in the present scheme of things?” He probed thoroughly into this sub- ject. He found that leading merchants are becoming more convinced that style and its close ally color will be of para- mount importance in merchandising @ for the next few years at least. He leatned that not only were these two factors emphasized to a greater extent than ever before in style items such as women’s wear and men’s wear but that they went right down through the line of merchandise. Henry ford, for instance was plan- ning the expenditure of millions upon millions in putting out a car of greate- er style and beauty. Style and color were very conspicuous factors in hous- A textile manufac- turer had come out with color sheets. In fact stvle and color had even been carried into the kitchen. As one de- partment store merchandising expert told him: “Even pots and pans must harmonize with the new kitchen furni- ture and finishes to-day. And try and sell an old-fashioned round coffee per- colator! You can’t give them away. The public wants paneled percolators to-day.” Bond resolved then and there to put his stock into order to meet this new condition. Still another which he asked himself was: ‘Has the new day brought any real change in the general es and furniture. question order of merchandising?” He found that it had. A very im- portant “To-day,” he told himself, “the merchant must find out change! what the customer wants and make every attempt to supply it. The old method of deciding what the customer should want and trying to force that onto the customer is gone.” “Does service play as large a part in retail business to-day as ever?” was another question Bond asked himself. “An even greater part,’ was his finding. But, on the other hand, the public is not willing to pay anything extra for increased service. Consequently the merchant’s problem is to find ways and means to increase service without in- creasing the cost of it. By such procedure Bond continued the process of analyzing his business in a general way. “Was his advertis- ing up to standard?” “Would he be better off to sell his merchandise at regular prices the year around: or would it be best to hold markdown sales from time to time?’ ‘Were his window displays all that they should be in attractiveness and = appeal?” “Were his employes doing all they could to satisfy customers and_ pro- mote good will for the store?” He found many things that he could improve upon. And he expects to find plenty of others from time to time; for he is continuing the process, of course. Nor did Bond stop the analyzing process with this field. He also went into analyzing his stocks. How he did the job and what fine results he ob- tained will be told in the next article of this series.—B. G. Priestly in Shoe Retailer. : —_2+ >___ “Slender” Hose Gaining Favor. “High spots” in the silk hosiery field are few at the moment, but one of them is the slow but steady increase in the demand for stockings made es- pecially for womer with slender legs. These hose are made the usual length, but are not so full as standard size rumbers in the ankle and calf. While improving, the call for them is not so active as the demand for outsizes for plump women, although there are more slender ones than stout. This is at- tributed to the unwillingness of many buyers to stock special sizes. Right now the biggest demand for “slender hose” is from girls ranging from 12 to 15 years. —_—_+~+>____ Rush on Sport Hose. There has been a large increase in the demand for women’s, misses’ and juniors’ sport hosiery during the past few weeks. One of the leading im- porters of novelty items is taking or- ders for May 15 delivery. So far the demand has been confined to lisle mesh stockings, fancy jacquard weaves, new clock effects and stockings made of a silk and rayon mixture in tweed color- ings. In the medium-weight silk stockings, which are now classed by some buyers as sport numbers, there has been a call for colored clocks on light grounds. —————-. +. New Weaves More Practical. One of the outstanding features of high-grade Fall dress goods which the mills are playing up is their practicality. Goods formerly of a fragile character have now been greatly improved for volume production as regards durabil- ity, while retaining their essential fea- weave and_ lightness. This development, it was said yester- tures of close day, will eliminate previous complaints about goods of this character, notably with regard to spotting, a characteristic which caused many retailers trouble during the last two Fall seasons. oe Where Garter Girdles Sell. One of the large manufacturers of ribbon articles is pushing the ribbon garter girdle as a special Summer item. By actual test this manufacturer says he has proved that sales of garter girdles can be greatly increased when they are carried in either the corset or lingerie department instead of the rib- bon section. He further advocates featuring all articles made of ribbon in their respective departments, instead of putting unrelated articles together because they happen to be made of ribbon. ————_—_ --S —————— Beach Accessories Being Sought. A strong early demand is developing for novelty beach attire and accessories and indications are that a particularly good season will be had in this type of merchandise. -Stores are placing or- ders for both finished garments, not- ably beach coats and capes, and for yard goods for making these items. Printed silks in plain or rubberized Taffeta is featured for the dressier types of bathing costumes. versions lead. -arasols for beach use have been in growing demand. —_»22——___ Think Big. Make it your business to know what is the best that might be in your line of work and stretch your mind to con- ceive it and then devise some way to attain it. W. P. Warren. a There is no improver like honest effort. See NEW “The Legionnaire’”’ A full grain calfskin young man’s blucher oxford with nickel eyelets, built over a new last. Widths C and D In Stock $3.45 Style 95 3—-Medium Tan Style 954—Black Manufactured and fully guaranteed by Herold-Bertsch Shoe Co. Grand Rapids, Mich. Manufacturers of Quality Foot- wear since 1892. MICHIGAN SHOE DEALERS MUTUAL FIRE INSURANCE ComPANy LANSING, MICHIGAN Prompt Adjustments W. L. H. BAKER, Secy-Treas. P. O. Box 549 rite LANSING, MICH. 20 RETAIL GROCER Retail Grocers and General Merchants Association. : President—Orla Bailey, Lansing. First Vice-President — Hans Johnson. Muskegon. Second Vice-President—A. J. Faunce, jg igs, AO Gezon, Wyoming Park. Treasurer—F. H. Albrecht, Detroit. Another Example of “Try, Try Again.” A Michigander, at present an ex- grocer, shows that optimism is not dead in the retail grocery business. He writes that he “went out of business a few years ago by being too good to the other fellow; scraped together a little money and bought a cash and carry; burned out third day and lost the usual twenty per cent. on the in- surance—was under-insured on fix- tures, which increased the deficit, and still had balance to pay on business, so came out rather badly; but will get up again although along in years.” That’s optimism; but it shows that optimism alone will not compensate for being under-insured. If there is any time more than any other when a business man needs to be fully insured —on everything—it is in the beginning, when his equity in his store is smallest, when he has most debts, most expenses and feels most like cutting out every avoidable expense. How vital this point is can be seen in view of this man’s loss of his business because of such “savings.” But this grocer has gathered some worthwhile knowledge of the business and has thought out a definite plan of procedure for his next venture. It is so logical that I copy it, because I can see no room for improvement in it. “Assuming,” he writes, “that the buyer has $1,000 cash and can rent a place with some shelving and a com- mon counter, he can buy a scale on a down payment with monthly instal- ments and put his cash where it ought to be—in goods to go out over the counter, not in fixtures. “By cutting thin the slow turners, he could get a stock that would make a fair showing for cash and carry, in- cluding enough smoked meats, lard, fruits and vegetables to make a start. Slow movers must be bought by dozens and halves, costing more, of course, but not tying up money on the shelves. “Now figure out stock carefully, item by item, at selling price with idea of getting 16% per cent. Staples will run as follows: Smoked meats by the piece, 12 per cent.; cut, 20 per cent.; lard 12 per cent.; butter, milk, bread 10 per cent.; sugar, 8 per cent.; laundry soap 8 to 10 per cent.; tomatoes 10 per cent. account present high price and com- petition. “Between 35 and 40 per cent. of the business will be in goods that carry less margin than necessary to cover average cost of operation. Remainder is figured to carry 16 to 21 per cent. with very few items at 25 per cent. I have checked all this dgainst actual sales slips at both cost and selling prices to a total of $476.10 of sales. Costs on such sales totalled $395.76, showing difference in money of $80.34 and percentage on sales of 16.8, which justifies my calculations.” “Assume that sales were $16,000 a year or rather better than $50 per day, gross earnings would be $2,666.66. MICHIGAN TRADESMAN Against this budget cost of operation, including living wage for owner. If this last seems high, consider that this is a one-man business, boss doing all the work, including management— buying, selling and accounting—and percentage will seem allowable: Wares $1,328.00 or 83 % Advertising ______ 64.00 0r 4 & Wreapping _._-_ >. 80.00 or 5 %&% Office supplies ___ 32.00 0r 2 % Rent. oo 360.00 or 2.25 % Heat and light ___ 80.00 0r 5 % Pases 22.500r .15 % Insurance _._.. |. 37.80 or .236% Tnterest 2 80.000r 5 % Miscellaneous ____ 144.000r 9 % Total Expenses ___$2,228.30 or 13.936% “Interest is figure at 8 per cent. on invested capital, insurance at current local rates, taxes same way. So we have GGeoss Earnings = $2,666.66 Less Expenses .2 2,228.30 Showing net of 438.36 This is 2.724 per cent. on sales. “Worked out this way, with stock of $1,600 and sales of $16,000, we would get rather better than thirteen turns a year, which would be slow enough and might well be bettered. “Divide this net profit by number of turns: $438.36 divided by 13.3, result, $32.95 plus per turn. Suppose it were speeded up to six more turns, there might be added six times $32.95 with practically no more expense, and this would result in a net addition of $197.70. “It should be added that if one listens to the advice of his friends and therefore accommodates a few good pay customers with credit, he will soon be broke; for cash margins will not stand credits.” There is much more in this man’s letter. The remainder will be treated in the next article; for it is all as good stuff as what I have copied. The point is that this man has studied business in the light of his own rather hard ex- perience and learned a lot therefrom. He has kept sweet under adversity and therefore is now in line to profit by past hardship; and I think anybody will agree that he has not fooled him- self very much in making his present calculations. I have a few—very few indeed—comments to make on_ his statements. First: Given $1,000 cash capital, the first thing to do is set aside 10 per cent. as reserve fund. That is the rule in all lines of business; and it should be fol- lowed regardless of any other factor. In a region where interest runs eight per cent. such reserve can be made to earn 5 per cent. and be on demand at any time. That is what a reserve is for. It is set aside never to be touched, yet always available for the time that is never intended to come. The remaining 90c on each dollar must do the work of 100c, and we must discount every bill—buying nothing for which we cannot pay spot cash. Annual earnings of $438.36 equal 43.836 per cent. on the invested capital of $1,000; and that is a splendid ratio. Let my friend include in his calcula- (Continued on page 31) April 25, 1928 Don’t Say Bread Say HOLSUM: M.J. DARK & SONS INCORPORATED GRAND RAPIDS, MICHIGAN o—™~ Direct carload receivers of UNIFRUIT BANANAS SUNKIST -- FANCY NAVEL ORANGES and all Seasonable Fruit and Vegetables Phone Automatic 4451 WHOLESALE FIELD SEEDS Distributors of PINE TREE Brand ALFRED J. BROWN SEED COMPANY 25-29 Campau Ave., N. W. GRAND Rapips, MicHiGan ‘ Cake Candies in Transparent 10c Packages A POPULAR SELLER G ghee. WAS a Bad AG CAKE CANDIES Put up only by NATIONAL CANDY co., inc. PUTNAM FACTOR Grand Rapids, Michigan \pacedeadeieiaetencic, aa digas April 25, 1928 MICHIGAN TRADESMAN 21 MEAT DEALER What Is Meat Worth When Scarce? When meat is scarce it takes on a new value in relation to other meats in the same class or in relation to other classes of meat. This is not new to men in the industry, but at times it is brought to their minds with consider- able force. There is a natural demand for high quality merchandise that holds it in the upper price register and, con- versely, the lack of demand for the poorer quality causes it to sell lower. One might think that a more or less definite relationship would be estab- lished between products of high and low grade and that prices for all grades of a certain class would move up and down the price scale together. This is not the case, however, and if one can conceive of lines run in a horizontal way representing the different grades of the classes of meat it will be found that those lines might run reasonably parallel for some time at certain sea- sons, only to find them bulging out like an over-inflated bicycle tube at other seasons. To illustrate this con- dition more clearly we may assume that with all four usual market grades of steer beef on the market; namely, choice, good, medium, and common, the full range of value is from nine cents a pound for common to nineteen cents a pound for choice. Here we have a spread of ten cents a pound be- tween the best and the worst at whole- sale. Gradually the quantity of com- mon beef becomes lighter and lighter in supply and prices gradually increase showing the effect of the change on medium quality. With the scarcity of common beef, due to most cattle being on dry food, we may find more highly finished beef available, and a great deal of this falling in the choice and good grades, especially the part of the good grade bordering on choice. The increase in supply of this higher finish- ed beef is apt to cause the market to become lower, and the result may be that choice steer beef will not sell above eighteen cents a pound, while common sells up to fifteen. This makes a price spread of only three cents a pound. When such conditions come about in wholesale meat markets it is not strange that people stop and won- der what is the real relationship be- tween different grades, or if there is any that can be called such. When wholesalers can pay fifteen cents a pound for common steers beef when choice is worth only eighteen common might be considered cheap at nine when choice sells at nineteen. ee Chilled or Fresh-Frozen Meats — Which? This morning two men, both meat retailers, were discussing the merits of certain kinds of meat in the wholesale market. One man_ said the best chicken he could buy was a fresh- frozen one. The other retailer said a chilled bird is better. Others in the little crowd expressed opinions in favor of both sides of the argument. Here we find expression of honest opinion by experts. As usual with experts, there was a difference of opinion. The dif- ference was in respect to what we may consider a technical point. The re- tailer who favored the fresh-frozen chicken said that such chickens are chilled as soon as killed and handled properly until sold, and that there is no chance for deterioration. The time held in storage is understood to be only as long as necessary to hold them over a season rather than for pure specula- tion when they might be held a year or more and in which case the meat would lose flavor and food value. He said chilled chickens are not by any chance sold in better condition than the fresh frozen and often not in so good condi- tion. The retailer who favored the chilled chicken said the flavor of an unfrozen chicken when in ideal con- dition cannot be improved upon, but conceded the properly handled fresh- frozen chicken good, too. You may say “of what interest is this argument, or difference of expressed opinion?” The interest and value of the discus- sion is that it is evident that these two expert retailers recognized only a slight difference, if any, between chilled and fresh-frozen meats. Neither of these retailers sells frozen meats generally, except poultry and a few other things such as livers, oxtails, and kidneys. In many cases they could buy lamb, veal, beef, and pork cheaper in a frozen state. They are willing to freely state these frozen meats are nearly if not entirely as good as chilled meats, but they realize that a prejudice exists among the consumers against any kind of meat that is frozen. Frozen poul- try can be defrosted and sold with the skin on and if the job is done expertly few outside of trained poultry men can tell the difference. With other meats the skin is not present to protect the appearance and almost anyone can notice the difference. The eating qual- ities of the meat are the same in each case. If all meats that have been frozen were sold in a frozen state and then properly defrosted in the homes great economy and convenience to the industry would result. +--+ Advertise By Wagon. “If I were a dealer in a small town,” an advertising man told us recently, “I would make it a practice about, once a year to advertise a special sale or a demonstration by means of my deliv- ery truck. Perhaps it would be even better to use a horse and wagon be- cause they are less common than motor trucks. “A good advertising wagon in a small town would attract almost as much at- tention as a circus parade.” “What would you put on your wagon?” we asked him. “Such a wagon as I] have in mind might carry signs only. These would direct attention to the store or to some unusual offering, or it might be pos- sible to have the body of the wagon made up to represent sume article of merchandise. “I'd put a man aboard with a bugle, and I’d have a couple of boys running alongside to hand out advertisements and circular matter.” There is no doubt that such a scheme would attract attention. For a store that has a delivery truck, the cost of a scheme of this kind would be nominal. FINE PROF = POINTS RUMFORD On UW hich The Wholesome tosell BAKING POWDER ose RUMFORD CHEMICAL WORKS Providence, Rhode Island eee FOR YOUR HEALTH AND PROFIT Fleischmann’s Yeast-for-Health has been eaten with beneficial results by thousands and thousands of people—including many grocers. It will benefit your health—and your business, too. The benefit to your business comes from the fact that Yeast- for-Health customers are regular customers. Eat it for your own health. FLEISCHMANN’S YEAST Service WoRDEN GROCER COMPANY The Prompt Shippers Let Your Customers Know That Morton House COFFEE Can Be Bought At Your Store WORDEN ([ROCER COMPANY Wholesalers for Fifty-nine Years OTTAWA at WESTON GRAND RAPIDS THE MICHIGAN TRUST COMPANY, Receiver Ne HARDWARE Michigan Retail Hardware Association. President—Herman Dignan, Owosso. Vice-Pres.—Warren A. Slack, Bad Axe. Secretary—A,. J. Scott, Marine City. Treasurer—Wiliam Moore, Detroit. Some Suggestions In Regard To Spring Paint Sales. By this time, the wide-awake hard- ware dealer will have his spring paint campaign well under way. The uncer- tain weather in many parts of the country may have an adverse effect on sales; but this condition is only a tem- porary one. The real painting season is still in the future; but by this time the dealer should have made a strong beginning with his selling campaign. It should always be kept in mind that in paint selling, persistence is the key to success. If you don’t sell a prospect to-day, you may. sell him to- morrow; if you don’t sell him in April, he may buy in May, or June, or next fall, or Eventually, that painting job will be done — and the dealer who lands the businss is the dealer- who, through good report and ill, keeps persistently after the pros- pect. No large paint business was ever built by the dealer who started his spring campaign with a rush, and, if the results were not immediate, quit cold. Results in the paint business are not quick, but they are You may not get much business the first year; but if your paint is the right kind, and you keep pushing, the sales you make now will help you to bigger 3ut through it some time. cumulative. sales another season. all you must do your part. Attractiveness of goods in the paint department is a great aid in making paint sales. Customers visiting the paint depart- ment are much more impressed with its importance if they find the goods neatly arranged and attractive. neat arrangement of the paint stock shows that the dealer and his sales- people are alert to the importance of the department, and believe in the paint they are trying to sell. Neat arrangement of the stock not only impresses the customer, but also For aids the salesmen in quickly securing wanted goods from the shelves. In this way long waits on the part of cus- tomers are avoided. There is nothing more annoying to a customer than to come in for a quart of paint, and stand waiting while the salesman moves rows of cans, and consults other salesmen as to where he can find just what he wants. Customers do not enjoy such delays. They like efficient service. And ef- ficient service can be given where the salesman can tell at a glance if he has the goods in stock: and he can do this if the paint stock is arranged as it should be. It may seem strange, but it is true, that comparatively few paint orders are taken over the counter without first showing the prospect a can of the paint. Even though the color is not shown on the outside of the can, the customer in nearly all cases likes to see a can of the paint. If the sample can shown has a clean and attractive label, the customer will make the pur- chase much more readily than if the MICHIGAN TRADESMAN label is torn, or discolored with oil, a condition often found in paint de- partments. Thus care of the stock is much more important than would ap- pear on the surface. In some progressive paint stores, an inventory of the paint stock is taken every week during the busy season. One firm carrying a $2,000 stock of paint makes it a point to take stock every week. In this store two men can take stock of the full line in less than twenty minutes. This is possible owing to the orderly arrangement of the goods; whereby the “caller-off” can tell at a glance just how many cans there are in each row. The stock is taken every week in order to prevent loss of sales on account of shortage in any of the lines. It is the aim of those in charge of the paint department to make as many sales as possible, and to always have on hand a good stock of each color. In many of the smaller stores the stock is not taken quite as often; but it is important, nevertheless, that the small dealer should also have a complete range of colors in stock, in order to meet the demands of customers. In taking stock of the paints, some attention should be paid to condiiton. 1f for instance a number of labels have become soiled or torn, it is a matter of only a moment or two to make a note of the size of the cans and the num- bers. At merely nominal cost, or pos- sibly without cost at all, new labels can be secured from the manufacturer; the cans will look as good as new; and while this may seem a triffng matter, yet it has a considerable influence up- on paint customers. Dusting should also be a regular feature in the paint department. Dust accumulates very rapidly on top of the cans; and it is worth while to keep them clear. Dustless dust-cloths should be used, as these pick up the dust in- stead of scattering it. It is often worth while to study the arrangement Of your paint stock with Quite fre- quently a relatively simple re-arrange- ment of the goods will make a wonder- ful change in the appearance of your paint department. a view to improvement. One dealer last year made such a change. Under the old arrangement, the large-sized paint cans, including gallons and half gallons, were placed on the top shelves, and he smaller sizes, such as half-pints, pints and quarts were on the bottom shelves. The whole display looked top-heavy. The dealer entirely reversed the ar- The gallon were placed on the bottom shelves. and the rest of the cans were placed on the rangement. cans shelves above in order of size, the half and quarter pint sizes occupying the top shelf. The new arrangement look- ed much better, and the larger cans were much more easily handled on the lower shelf. hardware firm A small-town some years ago introduced into its paint de- partment the idea of figuring on the whole paint contract, including labor and even the selection of colors. Dis- cussing their methods in this regard, the head of the firm states: “People don't want to be bothered April 25, 1928 Michigan Hardware Co. 100-108 Ellsworth Ave.,Corner Oakes GRAND RAPIDS, MICHIGAN e Wholesalers of Shelf Hardware, Sporting Goods and Fishing Tackle A COMPLETE STOCK OF HEATH & MILLIGAN DEPENDABLE PAINTS AND VARNISHES _ Pester,Stevems&Co. Founded 1837 GRAND RAPIDS 61-63 Commerce Ave., S.W. MICHIGAN WHOLESALE HARDWARE SPRING CLEANING made easier with AMSTERDAM BROOMS PRIZE White Swan GOLD BOND AMSTERDAM BROOM COMPANY 41-55 Brookside Avenue, Amsterdam, N. Y° NEW AND USED STORE FIXTURES Show cases, wall cases, restaurant supplies, scales, cash registers, and office furniture. Grand Rapids Store Fixture Co. 7 N. IONIA AVE. N. FREEMAN, Mgr. Call 67143 or write BROWN &SEHLER COMPANY Automobile Tires and Tubes Automobile Accessories Garage Equipment Radio Sets Radio Equipment Harness, Horse Collars Farm Machinery and Garden Tools Saddlery Hardware Blankets, Robes Sheep lined and Blanket - Lined Coats Leather Coats GRAND RAPIDS, MICHIGAN ae April 25, 1928 with overseeing a job and worrying about how it is going to come out. The man who starts to paint his hous isn’t generally a stickler over a couple of dollars, and is only too glad to have the responsibility. of supervision taken off his shoulders. It is the old story of the man with the cash wanting everything handed to him ready-made so long as he has the money to pay for it. Thus an important end of our business has come to be figuring on entire jobs. “In doing this, the aim, of course, is to secure a bulk price which will let us out with a fair margin of profit. True, the margin we can get is not as large as that in selling paint by the can, but we catch a great deal of busi- ness that otherwise we would not be able to get. We measure the whole house, figure on the amount of paint required to give the specified number of coats, and adding the cost of appli- cation, we charge at the rate of so much a square yard. In many cases we are given prac- tically a free hand as to selection of colors,~of course, submitting our pro- posal before Where we make a particularly success- ful job, it stands as the very best ad- vertisement obtainable for the service we render; for after all, the public idea of what is is controlled to a large extent by what they see other people doing and having.” In following out these methods, the firm. found it quite essential to co-op- erate Closely with the painters, and keep continuously in touch with them. Frequently when it comes to figuring on a job, the painter is sent to look it over before any estimate is given. Thus by placing work in the hands of the painter a mutually beneficial relation- ship is established. The advantage of this method is, of course, that in a small community it brings in a lot of business the dealer would not secure in any other way. “Paint should be given one side of the store at the very front,’”’ was the dictum expressed by a progressive re- tailer not long ago. His argument was that, although in reality a staple, paint, even now, was not fully recognized as commencing. to paint. necessary Some people considered it more or less of a decorative luxury. To educate these people to the true value of paint, it one of the necessaries of life. was necessary to keep the subject be- fore them; and this the dealer accom- plished by placing his stock at the very front of the store. “This space,” he explained, “was formerly occupied by goods which were staples or necessaries in the real sense of the word. People couldn’t get along without them. What, then, was the need of giving them a large part of the best space in the store, when I had other stock which badly needed that preferred position?” It is not always possible, of course, to devote a large part of the front of the store to the paint stock. Lack of space is one of the problems most hard- ware dealers have to face; and as a result it frequently happens that paint cannot be so prominently housed. How- ever, if a front seat in the orchestra is not available, there is no reason whv ‘ MICHIGAN TRADESMAN the end row in the top gallery should be selected. In other words, an hon- est effort should be made to give the paint stock a position as close to the front as possible. “T have always contended,” states one hardware dealer, ‘that the goods shown at the front of the store must a more rapid turnover and a bigger profit than the goods placed further back, in order to pay for the valuable space occupied. Recently I moved the paint from a rear position to a prominent place in the front, and I decided that I would assess that de- partment an extra margin of the over- head expense on that account. If the department did not pay the same profit as formerly, over and above this addi- show tional assessment, I was prepared to I need not My paint profits, after. allowing for the heavier expense, exceeded ‘the old figure by a shunt it to the rear again. have feared on that account. good sum.” Position is not the whole thing, of Cases are sometimes found where men who keep their paint stock to the rear sell more than those who display their paints prominently at the front. Prominence of position cannot overcome the effects of untidy arrange- ment and unkempt appearance. . But good position, plus attractive arrange- ment, plus, always, good salesmanship, will secure the dealer maximum results in his paint business. course. Victor Lauriston. ——_—_+ + +___ Plain and Fancy Selling. Did you ever stop to think that there are other ways of selling to your cus- tomers besides handing the goods over to them and receiving their money? Well, there are quite a great many ways of selling, and an expert has out- lines some of them as follows: To have the walk in front of the store well kept and swept—that is selling. A nicely painted front, clean show windows—that is selling. Artistic display of merchandise in season—that is selling. A clean floor, polished counters and shelving—that is selling. To show goods of a class together and well-displayed—that is selling. To feature one line instead of half a dozen duplicating lines—that is selling. To greet customers that enter your door with a pleasant smile and good morning—that is selling. To go to the door with customers and invite the mto come again—that is selling. To insure the customer all possible courtesies from your clerks—that is selling. To give vour customers goods that you can heartily’ and honestly recom- mend—that is selling. When your delivery man takes an order to the customer, to place the goods in orderly fashion where direct- ed, with politeness—that is selling. When your delivery man calls atten- tion of the customers to new items— that is selling. In bad weather over the phone for her order—that is selling. Anything less than this is business suicide. call the customer Stonehouse Carting Co. 38 years of efficient service. 338 Wealthy St. S. W. Phone 65664 Ship By Associated Truck GRAND RAPIDS, LANSING and DETROIT. Every Load Insured. Phone 55505 Expert Chemical Service Products Analyzed and Duplicated Process Developed and Improved Consultation and Research The Industrial Laboratories, Inc. 127 Commerce Ave. Phone 65497 Grand Rapids, Mich. Phone 61366 JOHN L. LYNCH SALES co. SPECIAL SALE EXPERTS Expert Advertising Expert Mrechandising 209-210-211 Murray Bldg. : GRAND RAPIDS, MICHIGAN SELL Ge Bott’s Kream FrydKakKes Grand Rapids Cream Fried Cake Co. Grand Rapids, Mich. BIXBY OFFICE SUPPLY COMPANY GRAND RAPIDS, MICHIGAN COCOA DROSTE’S CHOCOLATE Imported Canned Vegetables Brussel Sprouts and French Beans HARRY MEYER, Distributor 816-820 Logan St., S. E. GRAND RAPIDS, MICHIGAN Like Toast? Then you'll like Dutch Tea Rusk even better. Serve with milk or cream, with jams or marmalades. a wonderful Makes chicken a la King. Try it. Dutch Tea Rusk Co. Holland, THE TOAST SUPREME 23 ASK FOR A A Variety for Every Taste Henry Smith FLORALCo. Inc. 52 Monroe Avenue GRAND RAPIDS Phone 9-3281 United Detective Agency, Inc. Michigan Trust Bldg. GRAND RAPIDS, MICHIGAN CIVIL CRIMINAL and INDUSTRIAL WORK Only Bonafide and Legitimate Detective Work Accepted PHONE—6-8224 or 4-8528 If No Response Call 2-2588 or 8-6813 Dictagraph and Auto Service Associated With SARLES MERCHANTS’ POLICE TER MOLEN & HART GLUE POTS for FACTORY USE Successors to Foster Stevens Tin Shop, 59 Commerce Ave. GRAND RAPIDS, MICHIGAN I. Van Westenbrugge Grand Rapids - Muskegon Truck Service | Central Western Michigan DISTRIBUTOR Nucoa | KRAFT (CHEESE ‘*Best Foods’’ Salad Dressing ‘‘Fanning’s”’ Bread and Butter Pickles Alpha Butter Saralee Horse Radish OTHER SPECIALTIES QUALITY RUSKS an COOKIES Grand Rapids, Mich. ATTORNEY AND COUNSELOR Special attention given creditors proceed- ings, compositions, receiverships, bank- ruptcy and corporate matters. Business Address: 433 Kelsey Office Building, I GRAND RAPIDS, MICHIGAN 24 HOTEL DEPARTMENT Holiday Visit To the Last Chance Canyon. Los Angeles, April 20—The good Methodist ladies down in Virginia have organized for the purpose of supply- ing the sinews of war for the “dry” cause, and propose levying toll on the hen fruit product to help pay campaign expenses. In other words all eggs layed on Sunday will be so applied. Whereby the innocent hen is to be made the goat in polluting the Sabbath day. Will Rogers says that all he knows is what he “sees in the newspapers,” and J will have to admit that in the absence of first-hand information, dur- ing my California sojourn, I am de- pending much on the same source of knowledge, when I broadcast the state- ment that Hotel Kerns, at Lansing, is passing through a transformation stage, whereby the blue room, banquet and ballroom and three dining rooms are being redecorated. The banquet room has been done in lavender and gold, and the blue room with a special de- sign of wall paper in black and gold, which gives a tapestry effect. New electric lighting effects have also been installed to harmonize with the new color details, as well as draperies. But this is no sudden departure by the Kerns’ operators. Each recurring sea- son has seen changes of this character in that establishment. Mr. Richardson has always been firm in advocating a division of profits with patrons, by adding to their comfort and enjoyment under his roof. Ray Dean, of Lansing, will build a new fifty to sixty room hotel in the capital city, at a cost in excess of $100,- 000. It will ‘be five-stories, centrally located and of fire-proof type. Each room will be provided with bath and outside exposure. The ground floor will be of white tile construction and the upper floors of brick. It is intend- ed that the hotel will be ready for oc- cupancy early in the summer. Last Chance Canyon, in the heart of California’s petrified forest is a trip of upwards of 125 miles from Los Angeles and is well worth while. Every visitor to the Golden State, and particularly this section of it, should make it. Its name was probably based on the in- cident that it was the last stand of the placer miners in the early days, after they had washed out all the soil in the reputed gold sections farther North. In its day it rendered up many millions of the yellow metal and even to-day, with a lack of water, “dry washing” produces day wages and possibly a little more, but evidences of much ac- tivity are lacking. But there are here other attractions which appeal to the tourist. For in- stance, it is one of the few areas near the haunts of civilization where may be found evidences of forests of cedar, pine, redwood and fir, once luxurious, but now, by the ceaseless changes of time, turned into stone, but passing away from the effects of erosion. Before starting our charioteer made the assertion that he would have no trouble in encompassing the trip in a day. For over a hundred miles we journeyed over a paved highway, and the remainder of the trip on one con- structed of decomposed granite, which, like the crushed lava of Hawaii, makes an excellent and nearly permanent roadway. Again we pass through the desolated valley of Santa Clara, which bore the brunt of the deluge caused by the breaking away of St. Francis dam, through Saugus and Mint Canyon, over the picturesque hills and down the long, straight shoot to Mojave, through the Joshua forest, just now coming into bloom. From Mojave the Owens Valley road, with its sixty foot surface, won- rt aN NN ARES MO RR SE ESN PRIE EINEM Bm NS MICHIGAN TRADESMAN derfully planned and constructed, is followed to the mouth of Red Rock Canyon. Here the Last Chance Can- yon road turns off and skirts the foot hills for several miles and you look across the Mojave Desert and see snow-capped ‘Old Baldy, seventy miles away. In the foreground is an im- mense dry lake, glittering with salt deposits. Midway in the desert rises Black Butte, a great dome of lava thrust up during the period of planetal construction, and to the right on the horizon, standing alone, is Fremont Peak, named after the famous pioneer and explorer. Here we reach the entrance to Last Chance Canyon, which is, like the most of the gorge, narrow, but provided with ample auto trail, the canyon aver- aging 200 feet from wall to wall, and for a distance of three miles we follow it, with its sheer sides of beautifully colored rocks, where we find a sudden opening into a valley possibly a quar- ter of a mile in width, with a wall of limestone on one side and rolling foot- hills on the other. On the North wall, several hundred feet above the floor of the canyon, is a ledge of varying width reached by a gradual trail. It is here that the petri- fied treés are found, as well as the standing stumps. It is claimed these trees were buried for ages in limestone and have been uncovered by the rav- ages of time with the assistance of the geologists who have shown marked in- terest in the discoveries here. It is said the trees are not as numerous as in the Petrified Forest of Arizona and lack the coloring of same, but they are more flint like and take on a much higher polish. Grays and blacks pre- dominate in coloring, the latter being in great demand for jewelry settings. While the Arizona showing may be on a more extensive scale than that of Last Chance, it has not the variety of original woods to be found here. It is further claimed that remains of camels and other prehistoric mammals have been unearthed here in the canyon, the evidence of which, however, is lacking or circumstantial, but the facts easily imaginable by the uncanny surround- ings. The early miners, taking out millions in gold, were only vanguards to those who have and are taking out other millions in the form of silica and borax, endless deposits of which are develop- ing, approaching the borax production of Death Valley, all of which is being hauled out daily by trucks. The walls of the canyon are pitted and tunnelled in man’s hunt for gold, some occupied transiently by hikers. and are really tenantable, but not for long periods for the reason that there is no water directly available, the only supply be- ing eight miles distant, as we were well advised by the last gasoline pur- veyor we ran across. The canyon floor is at an elevation of 2,400 feet. The climate is very balmy at present, but is subject to tem- peratures of 120 and un later on in the season, and, unlike Los Angeles, the nights do not offer much relief. Our return trip to the City of the Angels was uneventful, but traffic was much congested after reaching the flood district and we almost wished we had selected other than a holiday to make the journey. Many of the motor- ists had been out to the desert to see the wild flower spectacle, the exhibit consisting of white and yellow daisies, scarlet paint-brushes, purple _ star flowers, lupins and cloth of gold. One of the Los Angeles hotels, a short time since, broadcasted to the public the information that every room was supplied with a complete radio service. Now they are as vociferously advertising the fact that this service has been discontinued, and soliciting a return of their old patrons. I listened to a very heated discus- sion over this innovation at a meeting of apartment house and hotel oper- April 25, 1928 “A MAN IS KNOWN BY THE COMPANY HE KEEPS” That is why LEADERS of Business and Society make their head- quarters at the PANTLIND HOTEL “An entire city block of Hospitality” GRAND RAPIDS, MICH. Rooms $2.25 and up. Cafeteria -i- Sandwich Shop “We are always mindful of our responsibility to the pub- lic and are in full apprecia- tion of the esteem its generous patronage implies.” HOTEL ROWE Grand Rapids, Michigan. ERNEST W. NEIR, Manager. Boch 2aSasaleatg: ree . : . Warm Friend Tavern Holland, Mich. 140 comfortable and clean rooms. Popular Dutch Grill with reasonable prices. Always a room for the Com- mercial traveler. E. L. LELAND, Mgr. MORTON HOTEL Grand Rapids’ Newest Hotel 400 Rooms “i 400 Baths RATES $2.50 and up per day. HOTEL BROWNING 150 Fireproof Rooms GRAND RAPIDS, Cor. Sheldon & Oakes Facing Union Depot; Three Blocks Away. Columbia Hotel KALAMAZOO Good Place To Tie To ees CODY HOTEL , GRAND RAPIDS RATES—$1.50 up without bath. $2.50 up with bath. ‘ + CAFETERIA IN CONNECTION Occidental Hotel FIRE PROOF 5 CENTRALLY LOCATED Rates $1.50 and up EDWART R. SWETT, Mgr. Muskegon aes Michigan HOTEL GARY GARY, IND. Holden operated t 400 Rooms from $2. Everything modern. One of the best hotels in Indiana. Stop over night with us en route to Chicago. You will like it. C. L. HOLDEN, Mgr. ~* HOTEL KERNS LARGEST HOTEL IN LANSING 300 Rooms With or Without Batn Popular Priced Cafeteria in Con nection. Rates $1.56 up. . E. S. RICHARDSON, Proprietor WESTERN HOTEL BIG RAPIDS, MICH. Hot and cold running water in aii rooms. Several rooms with bath. All rooms well heated and well venti- lated. A good place to stop. Amer. ican plan. Rates reasonable. WILL F. JENKINS, Manager NEW BURDICK KALAMAZOO, MICHIGAN In the Very Heart of the City Fireproof Construction The on'ty All New Hotel in the city. Representing a $1,000,000 Investment. ‘50 Rooms—150 Rooms with Private Bath. European $1.50 and up per Day oe KESTAURANT AND GRILL— cafeteria, Quick Service, Popular Prices. Entire Seventh Floor Devoted to Especially Equipped Sample Rooms WALTER J. HODGES, Pres. and Gen. Mgr. HOTEL OLDS LA NS I N G 300 Rooms 300 Baths Absolutely Fireproof ‘+ Moderate Rates Under the Direction of the , Continental-Leland Corp. : ¥ GrorcE L. CrocKER, Manager. ‘ ' Wolverine Hotel BOYNE CITY, MICHIGAN Fire Proof—60 rooms. THE LEAD- ING COMMERCIAL AND RESORT HOTEL. American Plan. $4.00 and a up; European Plan, $1.50 and up. a Open the year around. HOTEL FAIRBAIRN Columbia at John R. Sts. Detroit 200 Rooms with Lavatory $1.50, $1.75, $2.00 100 Rooms with Lavatory and Toilet $2.25 100 Rooms with Private Bath $2.50, $3.00 Rates by the Week or Month “A HOME AWAY FROM HOME” April 25, 1928 MICHIGAN TRADESMAN 25 ators and it was the opinion of a ma- jority of those present, that such a ser- vice was bound to prove a nuisance, the public generally not being anxious to have programs supplied to them without selective privileges, at least, and others deemed it a disturbance. Of course, the idea was a generous one, but like every other form of entertain- ment it may be a passing fancy. Last Monday I was among the thousands who made a pilgrimage to Point Firmin, to witness the departure of the entire Pacific naval fleet for Honolulu, for summer maneuvers. Point Firmin overlooks the channel entrance to San Pedro harbor and also the bay by that name. Characterized as the greatest series of war activities in the history of the Navy, the cruise will simulate opera- tions against an imaginary enemy force with ultimate invasion of Califor- nia as its objective, defense of the Hawaiian Islands and other American outposts in the Pacific will be con- sidered. In all, there are 125 surface vessels in this armada, including the airplane carriers, Lexington and Langley, and several hundred airplanes, all of which are to take part in this campaign. Its equipment will include, as soon as it reaches ‘San Francisco, eighty-nine fighting vessels as well as destroyers, submarines and auxiliary ships. The maximum mobilization will occur at Pearl Harbor, Honolulu, early in May when the Hawaiian contingent of twenty-two ships will be added to the fleet. The flagship of this fleet is the cruiser Texas, Admiral Wiley, a com- panion ship to the California. ‘The airplane carrier Lexington, which only reached Los Angeles har- bor ‘Sunday morning last, from the East, was the subject of much interest during the few hours she was stationed here. En route she dropped in at San Diego, for a few hours and discharged thirty-five planes, giving one an idea of the wonderful capacity. The Lex- ington, which cost Uncle Sam the tidy little sum of $45,000,000, is 880 feet long, 106 feet wide with a depth of 75 feet. It is the largest and fastest ship in the United States Navy, carries a complement of 1,904 men, of which 172 are commissioned officers. These practice cruises serve the two- fold purpose of developing the latest ideas in naval procedure and keeping Uncle Sam’s sailors free from monot- ony during peace time. They are, therefore, of much importance to the navy and to the country which is pro- tected by these great gray ships. Point Firmin is adjacent to the com- prehensive fortifications of Fort Mc Arthur, which is equipped with dis- appearing guns of the largest and most modern type. It is the Mecca for most tourists who come. to Los Angeles, where every courtesy is shown to visitors. This evidence of hospitality is also shown in naval affairs, small boats, or launches, during certain hours of the day, are devoted to the duty of showing the Nation’s taxpayers just how their money is being disbursed. Walter Hodges and family, of Ho- tel Burdick, Kalamazoo, have been vac; tioning in Florida, on on their re- turn trip, followed the Atlantic coast, stopping in Washington en _ route. Whether to settle the Tapot Dome imbroglio or back up Will Rogers’ services as a traveling ambassador I am unadvised, but I do know that I am glad Walter is assuming a view of life which will give him and his much joy and an opportunity of familiarizing himself with the possibilities of our great Nation. He is a keen observer and will have a store of knowledge, the recital of which will give his many friends a maximum of joy also. Robert ‘Weaver, former operator of the Cooper-Carlton Hotel, in the Hyde Park district of Chicago, has taken over the management of the Belcrest Hotel, on ‘Cass avenue, in Detroit. Mr. Weaver was appointed manager of the Belcrest by its owners. It is one of the finest residential propositions in Detroit and Mr. Weaver’s reputation is such that it will prove a guarantee of successful operation. T. F. Marston, secretary and treas- urer of the East Michigan Tourist and Resort Association, announces that J. H. Brooks, proprietor of the Brooks restaurant, in the charming little city of Rogers City, has purchased a frame building which he will raze and im- mediately start the construction of a small, but modern hotel, which will meet the requirements of his town. F. S. Harrison, formerly of Marsh- field, Wisconsin, has purchased the Kimbark Hotel, at Bay City, from H. F. Heldenbrand and son, who have been successfully operating it for sev- eral years, which will give the latter an opportunity of giving their un- divided attention to the operation of the new Hotel Heldenbrand, at Pon- tiac. The Kimbark is a strictly mod- ern hotel, with fifty rooms, and the younger Heldenbrand distinguished himself by adopting various innova- tions which made him extremely popu- lar with the traveling public, especially commercial men. Mr. Harrison is known to many Michigan travelers through his connection with Hotel Blodgett, Marshfield, which is easily one of the most successful hostelries in the Badger State. With his experi- ence and the “Hildy and Son” prestige he is bound to find easy sailing in Bay City. As a personal bereavement comes the knowledge of the passing of that won- derful man, Ellsworth M. Statler, the greatest and most efficient hotel oper- ator the world has ever known, the pioneer of everything worth while in universal purveying of hospitality. A bell-boy in a Wheeling hotel, with- out a single advantage over his con- temporaries, his accomplishments were prodigious and his rewards manifold. Everything we see or hear of in ser- vice, in the supplying of creature com- forts to the masses, had its incipiency in the brain of this talented and virile individual. Others will no doubt take up his work where he left off, but there was only one Statler. Hotel men in par- ticular and the traveling public gen- erally owe much to his magnificent initiative. One of my most treasured posses- sions is a personal communication I received from Mr. Statler, several years ago, which closes with the sug- gestion: “Wherever there is a Statler Hotel, you will ever be an honored guest.” Maybe I will be pardoned if as a souvenir, I, at this time, give it an added value. Dr. Frank W. ‘Holmes, who for sev- eral years has owned and managed the Gull Lake Hotel, at Gull Lake, is floating a bond issue for the purpose of refunding other indebtedness, and making further improvements on his very desirable holdings. . They will prove a good investment. I have watched the outstanding career of this long-headed individual for _ several years. In spite of many vicissitudes— not the least of which was the loss of his hotel by fire, three years ago—he has surmounted every difficulty and created a perpetual income paying proposition. . Frank S. Verbeck. —_»++.-—___ Hays Mercantile Co., dealers in dry goods and groceries at Ithaca, renew their subscription to the Tradesman and write: “It is a great trade journal for all kinds of merchants, a solace for the dying, and an inspiration for the living.” Must Make It Interesting For the Tourist. Reed City, April 18—In your last week’s Tradesman [ read the article what tourist means to Michigan by Roy H. Randall. J agree with him very much and feel that we should do all we can to keep Michigan before the public as a great tourist state and also do all we can to better conditions. We know a lot of money is spent in Michigan yearly by tourists, but there is another side to the story, and that is, will we be able to keep this tourist business and for how long if we con- tinue to close up all the beauty spots along our rivers and lakes? It is getting more and more so every year that all camping places to which we used to send tourists are closed up and owned by or leased by some one person who permits only a few of his friends to enjoy the rights of our most favorable fishing and camping spots. The old pine stump land for miles along the Pine river is now leased_for fishing rights and no trespassing is allowed. The land is worthless, but the trespasser setting foot on _ this ground is fined or kept off. Now how long are the good people going to come to Michigan if we allow this thing to go on? Wisconsin is inviting the tourists and gives them certain rights along the shores of their streams and lakes. So are other states. It seems to me that we ought to look into this matter at once and not wait until we have lost what we now highly value and welcome. The writer has _ for years directed sportsmen and tourists to camping places, but the last year or so it has been a great problem where to direct these good people because of fear of getting them in trouble. I beg to ask of you, Mr. Stowe, what you think of the matter? Our highways are cut right through the farmer’s best fields and he has to take it, regardless of whether he likes it or not. Now tell me, if we can pay the price it costs to go through the best farms, why can we not afford to keep at least a few feet along the water's edge for our tourists? This waste stump land ought not to cost a great deal and how about opening up the section lines? This would give the tourist and camper a chance to get to the streams every mile and would be helpful in case of forest fires, of which we hear so much. Please tell me why this is not done. The fact is that folks are not coming to Michigan to look at the sky, for they can do that where they are. We have to give them that for which they come and if we do they spend their money freely and without regret. By allow- ing a few wealthy men to lease or buy all the fishing rights and beauty spots we are killing our tourist business in Michigan. [ would be very pleased to get your view of the matter. If you are not a fisherman or hunter, you are at least a good thinker and I am certain you are a booster for good old Michigan, my Michigan. Fred Hemund. As the above letter was based on statements originally made by Roy H. Randall, of this city, a copy of Mr. Hemund’s letter was immediately for- warded to Mr. Randall, with the re- quest that he make reply thereto. Mr. Randall's reply is as follows: Grand Rapids, April 21—I received your letter of April 19 which came to my home and also a copy of the letter written by Fred Hemund, of Reed City, in regard to the communication which you published in your paper a couple of weeks ago, signed by me. You know I am not a very good newspaper correspondent and the only reason why I wrote that letter which you published in your issue of April 18 was because I thought the information contained in that would be valuable to some of your readers in Northern and Western Michigan. However, after receiving a copy of this letter which you received from Mr. Hemund, I have written to the Con- servation Department at Lansing, as I understand a certain amount of ac- tivities have already been started to conserve just such fands as Mr. He- mund describes in his letter and as soon as I get a reply to this letter [ sure will pass this information on to you, that you, in turn. can com- municate with Mr. Hemund. I am personally gjad that Mr. Hemund wrote the letter he did and I wish that a great many others in that vicinity would take this matter up, be- cause this is just the kind of publicity we need for the conservation of the land for future tourists of Michigan. Roy H. Randall. —_. +. —___ Items From the Cloverland of Michi- gan. Sault Ste. Marie, April 24—-With the favorable weather for the past few days it looks as if it would not be long now before the opening of navigation. The steamer Charles Hutchinson, load- ed with grain, cleared through the cus- toms office Friday afternoon and cast off her winter mooring at the Union Carbide dock to make her way up the river to Brady Pier, waiting to pro- ceed down the river. The Hutchinson was the first steamer to turn a wheel in the river since last winter. The Pittsburg Steamship Co. expects to start its fleet within the next week. this will liven up business here again and give employment to many seamen who are waiting for the opening. The Oldsmobile agency has opened a salesroom at 724 Ashmun street with four of the models on display. The formal opening will take place this afternoon and evening. H. R. Ziebell, of Milwaukee, will conduct the visitors through the salesroom and explain the features of the new car. The sales- room will be decorated with flowers and music will be provided for the visitors. A. H. Passmore has_ the agency for the Oldsmobile and Harry Van Dyke is the city salesman. The location is one of the best on the South side and both Mr. Passmore and Mr. Van Dyke are well known throughout the city and county and will get a big share of the automobile business. Anyone who has steered a business through the seas of the last seven years has done something. John Fehner, the well-known mer- chant of Raber, was a business caller here last week, taking back a load of supplies. He reports some improve- ment of the roads and expects to make weekly calls during the summer. The D., S. S. & A. Ry. has discon- tinued its service from Humbolt to Re- public by authority of the Interstate Commerce Commission. The nine miles has been serving the mining operations. Ten years ago we were in the midst of the third Liberty loan drive. About all we have to show for our invest- ment is the word “drive.” Al. Sparling and Simon McKee, for the past year with the Taylor garage here, have resigned to engage in busi- ness for themselves. They are erect- ing a garage on Portage avenue, on the old site of the Hotel Iroquois. They will also conduct an automobile laun- dry in connection. They are both well known energetic young men and hustlers and should make a success in their new venture. I. Hansen, for the past year book- keeper for Swift & Co. here, has re- signed and accepted a similar position with the Hewett Grocery Co. He is succeeded by C. Dalinger, formerly with Swift & Co. at Green Bay. Compromise may be cowardly, but it is better than driving head-on and wrecking yourself against a stone wall. William G. Tapert. ——_>+ Pfeil & Hahn, grocers at Niles, re- new their subscription to the Trades- man and write: “We can spare the $3 better than to be without the paper,” DRUGS Michigan Board of Pharmacy. President—J. C. Dykema, Grand Rapids. Vice-Pres.—Alexander Reed, Detroit. Director—H. H. Hoffman, Lansing. Next Examination Session — Third Tuesday in June at College of City of Detroit. _ co : Michigan State Pharmaceutical Association. President—J. Howard Hurd, Flint. Vice-President—J. M. Ciechanuwski, Detrcit. Secretary—R. A. Turrell, Croswell. Treasurer—L. V. Middleton, Grand Rapids, Chain Store Merchandising. Two years ago Liggett stores dis- continued their policy of renting win- dows to manufacturers once a month which netted them $600,000 a year. Now it is planned to put this practice into effect again. A store selling “con- venience” items such as drugs can sell a considerable number of “shopping” items such as coffee, tea, foodstuffs, electric appliances, rubber goods, do- mestic goods, by using their windows to advantage. The secret of drug chain merchan- dising lies in grouping a number of Nationally known products on which they establish a low price in order to work in their own private brands at substantially higher margins. The salesmen are trained to push private brands and get commissions ranging from 2 to 10 per cent. on these items. Each package on the shelves has a small card which the clerk may tear off as he makes the sale and in this way tabulate his commission. For in- stance, on a bottle of Peptone tonic the salesman gets 10 per cent. commis- sion. However, the best means of in- creasing sales is by the well-known 1 cent sale which has been found to increase business from 50 to 100 per cent. Whereas the package price of a standard article is 50c it sells for 36c everyday, and it is offered at 2 for 5lc during the 1 cent sale. These sales serve a twofold purpose; they intro- duce the company’s private brands to new customers and bind the old cus- tomers closer to the company’s articles. It is noticeable that the Walgreen Co. is following the practice of the Wool- worth stores in using its basement and is devoting as high as 50 per cent. of the floor space to a soda and luncheon- ette department on the first floor. Soda. One of the first steps in a chain drug store is to manufacture most of the products used at the soda MICHIGAN TRADESMAN and luncheonette counter. There are many advantages for a chain in making its own ice creams, and syrups, and other fountain requisites. For exam- ple, the Walgreen chain bakes its own bread, prepares sandwich ingredients in its own commissary, besides owning and operating two dairies at Holgate, Ohio, and Shelbyville, Ill., which sup- ply all cream, milk and butter needs. Walgreen also maintains ice cream plants at Chicago, Milwaukee and St Louis, which ship to all points except New York. The Liggett Co. also has a factory manufacturing fountain sup- plies. Patent Medicine. This department is the one in which the chains have the greatest advantage in developing their own private brands and is there- fore the one in which the independent manufacturers will feel the competition most. The Puretest medicine line of Liggett has been successful in such cases as witchhazel, aspirin tablets, boric acid, castor oil, lye lotion, corn solvent, disinfectant, bicarbonate of soda, epsom salts, milk of magnesia, hair tonic, foot powder, peroxide, etc. Walgreen, too are developing this line —an example being their Phospho-Cod Tonic. Other products being develop- ed by chains are cough syrups, min- eral oils, suppositories. Cleansing fluids, are also being manufactured, Walgreen producing Justrite spot remover, etc. Health tonics are also a potent factor. Rubber and Electrical Goods. The chain drug stores are certain to give increasing competition to department stores and hardware stores on electrical lines. The Liggett stores carry “Elec- trex” curling irons, toasters, hair-dress- ing sets and coffee percolators. Tak- ing New York City only, the Liggett stores last year sold 16,000 electric fans, 15,000 electric heaters and they expect to raise these quantities to 20,- 600 this year. The Liggett Co. con- trols the Seamlesless Rubber Co. which manufactures such items as fountain syringes, rubber gloves, pocket combs, adhesive plaster, hot-water bottles. Chain manufacture in this department is a later development only possible with volume distribution of Nationwide proportion. Candy and Cigars. These two de- partments average 5.7 per cent. and have been successftl in the case of those chains who stress particular lines with a regular concentrated sales ef- fort through its windows. The num- ber of loose candy items is usually limited to a few popular items such as nougatines, Jordan almonds, wafers, cough drops, wrapped caramels, gum- drops, chocolate drops. Private brands in cigars have been quite successful. The Liggett Co. controls a chocolate refinery and a cigarette company. Stationery. This is one of the first items in which a chain develops as its own private brand. A few of the brands manufactured by Liggett in their own controlled factory are Lord Baltimore and Hallcroft writing paper. Pharmaceuticals. The first drug line developed privately by the chain is usually the pharmaceutical. All com- panies of fifteen stores or over main- tain a central factory laboratory. Toilet Goods. Like pharmaceuticals, the toilet goods line is early developed as a private brand by the leading chain store organizations. Cold creams, per- fumeries, face lotions, and the general cosmetic line are the most successful private brands. Walgreen’s present developing a line of this mer- chandise. The table which follows shows an accurate index of the costs of doing business in chain stores to-day: are at Wages of sales torce -..-___ 10.0 Advertigane (2) 20 is Administration expenses ~-_----- 6.0 Renate 7.0 Heat, light, services, purchased__ 1.0 Breakage, insurance, taxes, etc.__ 4.0 Total expense 2... Lu. 29.5 Gross marci 8 82S Net proht ..0 0 3.0 Stock-turn (times a year) __ 5.9 Departmentalized Volumes. The editor of a prominent drug trade publication stated recently: “My first experience in business was clerking in a drug store, and at that time 90) per cent. of the store’s revenue was obtained from the filling of prescrip- tions and 10 per cent. from toilet goods and other articles. To-day, the per- centages could be reversed.” Let us see how the volume of drug chain sys- tems is divided at present into its vari- ous departments. The most successful chain drug sys- tems seem to be those who combine transient trade with community or resi- dential patronage, thus striking a happy April 25, 1928 between convenience and Such stores generally percentages of medium shopping items. show the following gross in various store departments: Per Cent. of Gross Soda fountain and luncheonette __ 35 Toilet goods and proprietaries -_-- 20 (subdivided as follows): per cent Creams and Rouges —----- 48 Dentifrices —_._....--_- -._ 3.4 Talcum and toilet powders_ 2.8 Perfumeries and toilet wat. 2.8 Mair Tonics —o 2 1.4 Mair dyes 2 12 Miscellaneous __---------- 3.6 Prescriptions: 2) 15 Patent medicines _.-.---__-___._- 15 Rubber goods, sundries, etc. ----- 1) Cigars, candy, cigarettes, stationery 5 Novelties and miscellaneous ~__--- 2 One of the large drug chains shows the following departmentalized percent- ages of gross: Per Cent. of Gross Medicines—patents, raws, prescrip- tions, ete, 22220. ee. 33 Toilet woods: 22.2222... 25 Soda fountains =... #5 15 Cigars, cigarettes, pipes, etc. ----- 14 CONG ee ] Sick-room supplies and rub. goods 6 Margin of Profit by Commodities. Per Cent. General margin 90 45.7 Soda fountam oo... 49.2 Patent medicines —. 2 20.5 Rupper Goods 22200) ee 91.2 Toiletries and perfumeries ____- 38.6 Stationery ee 55.0 Pancy saods 200 45.0 Drugs (raws, prescript’s, patents) 36.4 Prescriptions 22) oe a Cigars, cigarettes, candy, station’y 22.5 Prostivingees 25.0 Sunares 2: oo. 66.6 Bioloeicais 2 100.0 Pharmaceuticais ..0. 50.0 Closmencs 33.3 We believe that chain drug expansion will continue at a greatly accelerated rate during 1928 and that such com- panies as People’s Drug, Owl Druz and Walgreen will enter several new states. We believe that grocery stores and variety stores will become increasingly important as dis- tributors of the Nationally known sta- ple drug products. With the merger of Sterling Prod- also chain MA PITT T IT Leen DUC Oo MTT GRAND RAPIDS STORE EQUIPMENT CORPORATION et SSL RAPIDS ~ MICHIGAN oe } SCO CO CPUCECCLLUIL CLC CO i GRAND RAPIDS SHOWCASE CO. Succeeding ITHTINI OO WELCH-WILMARTH CORPORATION MITITITININI LT EL LC PT CU DRUG STORE PLANNING Recommendations to fit individual conditions. DRUG STORE FIXTURES Planned to make every foot of store into sales space. mT LULU ULL 4 eet ee e ed eA a RR SOATEST CRIS A = eine mtegenn at » @ April 25, 1928 The United States District Court sitting at Buffalo, N. Y., ruled during the week that reputed presence of glass in sausage is sufficient ground for negligence action. The ruling sustain- ed an action filed by James Neupert, of ‘Wellsville, against Armour & Co., Chi- cago packers, for $30,650 damages and medical fees in the death of his wife, Mrs. Sarah Neupert. Harold S. New York attorney and counsel for the packers, had moved to strike from the bill of complaint an allegation that Armour & Co., Brown, as alleged manufactur- ers of the sausage, had implied a war- ranty of the product to the retail pur- chaser. Neupert alleges that his wife died after a piece of sharp-edged glass lodged in her throat while Armour sausage on Dee. 11, Aa ne Clean Up the Cat. If the grocery store needs a cat, then by all means she must be clean and well kept. Nothing will drive away the trade of a particular woman more quickly than a badly-kept cat. For eating 1925. INSECTICIDES FOR 1928 BLUE VITRIOL, “FORMALDEHYDE, BFC. WE, CARRY STOCK OF ALL THE ABOVE PERHAPS THE LARGEST LINE IN THE STATE. WRITE FOR PRICES. Hazeltine & Perkins Drug Company Michigan MANISTEE 2-story manufacturing building, with 7600 sq. ft. office space on second floor, located Dowagiac, Mich., on main line Michigan Central Railroad. Approximately 85,000 sq. ft. floor space. Write Beckwith Company, Dowagiac, Michigan. Sand Lime Brick Nothing as Durable Nothing as Fireproof Makes Structure Beautiful No Painting No Cost for Repairs Fire Proof Weather Proof Warm in Winter—Cool in Summer Brick is Everlasting GRANDE BRICK CO. Grand Rapids. SAGINAW BRICK CO. Saginaw. PARIS GREEN ARSENATE OF LEAD ARSENATE OF CALCIUM FUNGI BORDO DRY LIME AND SULPHUR PESTROY TUBER TONIC GRAND RAPIDS Cassia (ordinary). 25@ 30 Cassia (Saigon)... 50@ 60 Sassafras (pw. 60c) @ 50 — Cut — 3 ee a 30 Berries Cuheb 2. 2 @1 00 iS @ 2 VUniper: 0 10@ 20 Prickly Ash —... @ Extracts Licorice. < 60@ 65 Licorice, powd. -.. 60@ 170 Flowers Arnica 2.8. 1 75@1 85 Chamomile (Ged.) @ 40 Chamomile Rom.. @ 60 Gums Acacia, Ist .___. 50@ 65 Acacia, 2nd .... 45 50 Acacia, Sorts -.. 20 265 Acacia, Powdered 35@ 40 Aloes (Barb Pow) 25@ 35 Aloes (Cape Pow) 25@ 35 Aloes (Soc. Pow.) 75@ 80 Asafoetida —-_---_ 50@ 60 WOW. 2 75@1 00 Camphor ........ 85@ 90 Guaiae .o. @ 80 Guaiaec, pow’d __ @ 90 Kime 2222 @1 25 Kino, powdered_-_ @1 2 MVE: oo @ 7% Myrrh, powdered @1 00 Opium, powd. 19 65@19 92 Opium, gran. 19 65@19 92 Shellac —....-___ 65@ 80 Sheilee 220 75@ 90 Tragacanth, pow. @1 75 Tragacanth ..._ 2 ar 35 Turpentine -_ _-- 30 Insecticides Arsenic _......._ Os@ 20 Blue Vitriol, bbl. @07% Blue Vitriol, less 09@ 16 Bordea. Mix Dry 12@ 26 Hellebore, White powdered ._--.- 18@ 30 Insect Powder 42%@ 50 Lead Arsenate Po. 13144@30 Lime and Sulphur Dry ole 0s@ * 4 Paris Green __.. 24@ Leaves Bushy 2 @1 05 Buchu, powdered @1 10 Sage, Bulk __-.._ “3 30 Sage, % loose -. 40 Sage, powdered__ 35 Senna, Alex. -... 509 75 Senna, Tinn. pow. oe 35 Uva Urat 35 Olie Almonds, Bitter, ‘ 6 - 7 50@7 75 Abionael Bitter, artificial __...- 3 00@3 25 Almonds, Sweet, rue 2 1 50@1 80 Almonds, Sweet, imitation ---. 1 00@1 25 Amber, crude _. 1 25@1 60 Amber, rectified 1 59@1 75 Anise 2 1 25@1 50 Bergamont __-. 9 00@9 25 Cajenut —. >. 2 00@2 25 @aasig 3 00@3 25 Oaster 1 45@1 10 Cedar Leaf __.. 2 00@2 26 Citronella -_---- 1 25@1 560 Cloves 2. 2 50@2 76 Cocoanut 22... 27%@ 35 Cod Giver ...._. 2 00@2 45 Croton: _.._. 2 00@2 25 Rosemary Flows 1 25@1 ee E. Oe Ee 10 50@10 76 Sassafras, true 1 ual 60 Sassafras, arti’l 1 00 Spearmint -- 2... 8 00@8 25 Sherm 1 50@1 75 ile es oes 7 00@7 25 Tar USP ._.._. 5@ 75 Turpentine, bbl. — @ Gi Turpentine, less 68@ 81 Wintergreen, leaf 1... 6 00@6 25 Wintergreen, sweet bireh oo. 00@3 25 Wintergreen, art 75@1 00 Worm Seed __.... 5 50@5 75 Wormwood —-. 16 50@16 75 Potassium Bicarbonate -_-- ie 40 Bichromate -__-- 15 26 Bromide _...._< 69@ 85 Bromide .._.____ 54@ 71 Chlorate, gran’d 23@ 30 Chlorate, powd. Or Xtal... .- 16@_ 25 Cvagide 22: -- 30@ 90 lodide 2-5 4 36@4 55 Permanganate 20@ 30 Prussiate, yellow 40@ 50 Prussiate, red — @ 7 Sulphate —_.____ 35@ 40 Roots Alkanet § 2.2.0 30@ 35 Blood, powdered. 35@ 40 Calamus 22... 35@ 75 Hlecampane, pwd. 25@ 30 Gentian, powd... 20@ 30 Ginger, African, powdered ______ 30@ 35 Ginger, Jamaica. 60@ 65 Ginger, Jamaica, powdered ___-._ 45@ 50 Goldenseal, pow. 7 50@8 00 Ipecac, powd., -. gs 00 Licorice —......__ 35 40 Licorice, powd... 20@ 30 Orris, powdered. 30@ 40 Poke, powdered. 35@ 40 Rhubarb, powd..- @1 00 Rosinwood, powd. @ 40 Sarsaparilla, Hond. ground .....___ @1 10 Sarsaparilla, Mexic. @ 60 Sanilla _........... 35 40 Squills, powdered 70@ 80 Tumeric, powd... 20@ 25 Valerian, powd... $1 00 Seeds Anise ...... 2 Anise, powdered ag Bird, is ........ 1% Comary _..._... 10 Caraway, Po. .30 25@ Cardamon ----.- 3 25@3 Coriander pow. .30 ae Be 15@ Penne 35@ Ries 12 Flax, ground .... 7@ Foenugreek, pwd. 15@ IOMY ocak ns 8@ Lobelia, powd. .. @i Mustard, yellow 17@ Mustard, black... =< Poppy --.-------- 5@ Quince —.......... 1 =a. Sabadilla,. .._..__ 45@ Sunflower Sena 114%@ Worm, American 30@ Worm, Levant — 6 00@6 Tinctures Aconite —........ @1 AIGGN oe @1 Arnica —........_.. @1 Asafoetida -_--.. @2 80 56 50 28 MICHIGAN TRADESMAN 27 oa “ veep: . ae a ee ae . . My . ae EP , ie ucts with the United Drug, this organ there is nothing in a house that tells WHOLESALE DRUG PRICE CURREN i ization plans to take over two chains the story of neglected housekeeping so in Ohio and Indiana and gradually quickly. The customer will picture Prices quoted are nominal, based on market the day of icsue. build up a chain of 1,000 stores. Later, dirty storerooms and basements. But Acids Collen Seid LM Re it is planned to take over the 9,000 if the cat be clean, she brings con- Borie (Powd.) .. 12%@ 20 canes ee ee 75 Benen eee < “ : : a : a i Bi c oe Eero) 22 6 00@6 25 enzoin Comp’d- 4 Rexall agencies Ww hich would give the fidence. oo a = 7 > Eucalyptus ---. 1 25@160 Buchu _____..-_- @2 16 United Drug Co. one-fifth of the chain Pussy needs food not supplied by Citric ee 53 @ 70 oe ae i ieee = aa --- ¢; . an : 4 a I ie 2 3 : = sicum ~---—-- store outlets. There are several plans mice, augmented by salmon. Milk is cor ab gaa cole “¢ “ er Wood .1 ver 7% Catechu _._..__ @1 44 now to combine independent drug often out of the question, but evap- i oe oe ora a x tad Ts “ ; el a S. a ¢; » stores into chains in New York, Chi- orated milk, half water, will be found ‘fartarie _._-___ 52 @ 60 _— oe 6 ae = Cubebe ._..____- @3 - toe 4 4 ; avende yar’ 2 i 2 cago and other cities. These plans acceptable to most cats, and nothing Lemon 4 aoa 50 pene me Se < 35 call for absorption eventually of most puts a gloss on their coats like a well a a. “au asin Tot a 2 : a a ¢ Mr : : i ater, eg.-- 4ins oile « uaiac, Ammon._ of the independent drug stores doing beaten egg several times a week. Water, 18 a -. 054%@ 18 Diane bld less 87@1 00 fodine ---------- @1 25 ae : : ore Water, 14 deg... "a li inseed, raw, less 84@ 97 Iodine, Colorless_ @1 50 on per day and over, in the large A Cachanate ae 25 Mustard, artifl. oz. a i ta on @1 56 cities, Some women, like successful gam- Chloride (Gran. 08 3 20 eatsioot -....- Kino -----.------ 1 44 The day of the independent druggist fers, have winning ways. aa gee lo ‘oe a eae ¢ = has passed in the metropolitan areas : —— yellow -...-_.. 2 85@3 25 Opium --_-------- @5 40 i ie : eu : Copaiba 1 00@1 25 Olive, Malaga, Opium, Camp. -- @1 44 and as store systems develop expansion Fir (Canada) 2 75@3 00 green =.=... 2 85@3 25 Opium, Deodorz'd @5 40 in neighborhood sections appears to be Sela naa oe Sos = pst an 5 ng 2 Rhubarb -------- @1 92 inevitable. Tolu =__----.--. 2 00@2 25 Origanum, com’l 1 00@1 20 FOR SALE OR FOR RENT hoa jue é Peppermint ---. 5 50@5 70 Bad Smash For Armour & Co. Modern concrete and_ brick Barks Bana. a i seen 00 Paints Lead, red dry __ 13%4@13% Lead, white dry 134@13% Lead, white oil__ 134@13% Ochre, yellow bbl. @ 2% Ochre, yellow less 6 Red Venet'n Am. 314 1 Red ee n Eng. 4@ 8 Paty ......... 5@ 8 Whiting, BBE __. @ 44% Whiting —........ 5%™@ * L. H. P. Prep... 2 90@3 ¢- Rogers Prep. -. 2 90@3 ¢ Miscellaneous Acetanalid __-._ 57@ 7a Algm 02.0 08@ 12 Alum. powd. and ground ......... o9@ 15 Bismuth, Subni- trate 3 15@3 40 Borax xtal or powdered -... 64@ 15 Cantharades, po, 1 5u@2 00 Calomel _.._._... 2 72@2 82 Capsicum, powd 50W_ bu Carmine _._____ 7 00@7 50 Cassia Buds _... 35@ 40 Chives: 22 as bd Chalk Prepared_ 4 16 Chloroform -... 53@ 60 Chloral Hydrate 1 20@1 6u Cocaine ____._ 12 85@13 50 Cocoa Butter __.. 65@ 90 Corks, list, less 40%-50% Copperas ____--. 2%@ 10 Copperas, Powd. 4#@ 10 Corrosive Sublm 2 25@2 30 Cream Tartar .. 35 45 Cuttle bone -..._ “ 50 Dextrine ......_. 15 Dover’s Powder 4 00s 50 Emery, All Nos. 10@ 15 Emery, Powdered @ 15 Epsom Salts, bbls. @ 3 Epsom Salts, less 3%@_ 10 Ergot, powdered __ w4 00 Flake, White -. 15@ 20 Formaldehyde, Ib. 11%@30 Gelatine _...-.. 80@ 90 Glassware, less 55%. Glassware, full case 60%. Glauber Salts, bbl. on Glauber Salts less 04@ Glue, Lrown -_... 20@ BS Blue. Brown Grd 16@ 22 Glue, Whte -.... 27% ae 35 Glue, white grd. 25 35 Givcerine 20@ 45 O06 2. 5@ 95 Jodine _......___ 6 45@7 00 Iodoform -.-.-.. 8 00@8 30 Lead Acetate .. 20 30 Mace Mace, powdered. @1 60 7 60@8 0 Morphine -_.. “12 enous 98 Nux Vomica -... @ 30 Nux Vomica, pow. 15@ 25 Pepper, black, pow 50@ _ 60 Pepper, White, pw. 65@ 75 Pitch, Burgudry 20@ 25 Quassia 12@ 15 Quinine, 56 oz. cans @ 59 Rochelle Salts ~ = 40 Sacharine -..... 60@2 76 Salt Peter ..-..- * ie 22 Seidlitz Mixture. 30@ 40 Soap, green _... 15@ 30 Soap mott cast. _. @ 25 Soap, white castile aM ..... @16 00 Soap, white castile legs, er bar .. aS Soda tacaiouate 249 10 Soda, Sal 02%@ Spirits Camphor @1 20 Sulphur, roll -... 34@ 10 Sulphur, Subl. -. 4%@ 10 Tamarinds __..-. 20@ 25 Tartar Emetic _. 70@ 15 Turpentine, Van. 650@ 75 Vanilla Ex. pure 1 50@2 00 Vanilla Ex. pure 2 25@3 60 Zinc Sulphate _. 06@ ll MICHIGAN TRADESMAN GROCERY PRICE CURRENT These quotations are carefully corrected weekly, within six hours of mail- ing and are intended to be correct at time of going to press. Prices, however, are liable to change at any time, and country mercharts will have their orders filled at market prices at date of purchase. ADVANCED Salted Peanuts Rolled Oats—Sacks Salt—Med. No. 1 Baked Beans—Van Camp DECLINED Roquefort and Longhorn Cheese Nuts Olives AMMONIA Arctic, 10 oz., 3 dz. cs. 3 75 Arctic, 16 oz., 2 dz. cs. 4 00 Arctic, 32 oz., 1 dz. cs. 3 00 Quaker, 24, 12 oz. case 2 50 10° ib. pails, 15 lb. pails, 25 lb. pails, per doz. per doz. 11 95 per doz. 19.15 BAKING POWDERS Arctic, 7 oz. tumbler 1 36 Queen Flake, 16 oz., dz 2 25 Royal, 10c, doz. -.-. 95 Royal, 6 oz., do. --.. 2 70 Royal, 12 oz., doz. __ 5 20 Roral, 6 ib. 31 20 Rocket, 16 oz., doz... 1 25 K. C. Brand Per case 10e size, 4 doz. ------ 3 70 15c size, 4 doz. -.---- 5 60 20c size, 4 doz. -_---- 7 20 25c size, 4 doz. __---- 9 20 60c size, 2 doz. _.-.--- 8 80 Bic size, 1 doz. ..._- 6 85 10 Ib. size, % doz. __-- 6 75 Freight prepaid to jobbing point on case goods. Terms: 30 days net or 2% cash discount if remittance reaches us within 10 days from date of invoice. Drop shipments from factory. BLUING JENNINGS The Original Condensed oz., 4 dz. cs. 3 00 oz., 3 dz. cs. 3 76 BREAKFAST FOODS Kellogg’s Brands. Corn Flakes, No. 136 2 85 Corn Flakes, No. 124 2 85 Corn Flakes, No. 102 2 00 Pep, No. 224 -------- 2 70 Pep, No. 202 -___..__ 2 00 Krumbles, No. 424 --- 3 70 Bran Flakes, No. 624 2 25 Bran Flakes. No. 602 1 60 Post’s Brands. Grape-Nuts, 24s -_--- Grape-Nuts, 100s ---- Instant Postum, No. 8 Instant Postum, No. 9 Instant Postum, No. 10 Postum Cereal, No. 0 Postum Cereal, No. 1 Post Toasties, 36s -- Post Toasties, 24s -- Post's Bran, 248 ---. BROOMS Jewell, doz. 5 Standard Parlor, 23 Ib. 8 25 Fancy Parlor, 23 Ib.__ 9 25 Ex. Fancy Parlor 25 Ib. 9 75 Ex. Fcy. Parlor 26 Ib. _ 60 BOTS DO OS NO wm CHET ED OO ANOONIwWANOR IC SSas ecocone BRUSHES Scrub Solid Back, 8 in. ---. ) 50 Solid Back, 1 in. ---. 1 75 Pointed Ends ------. ote BUTTER COLOR Dandelion __.--. —- 23 85 CANDLES Electric Light, 40 Ibs. 12.1 Plumber, 40 Ibs. Paratiine, 66 _...... 14% Paraffine, 12s .....-. 14% Wicking -- 40 Tudor, 6s, per box _. 30 CANNED FRUIT Apples, No. 10 -. 5 15@5 75 Apple Sauce, No. 10 8 0U Apricots, No. 3% 3 40@3 980 Apricots, No. 10 8 50@11 @0 Blackberries, No. 10 7 50 Blueberries, ‘No. 10 __ . = Cherries, No. 2 Cherries, No. 2% ---- : oo Cherries, No. 10 -.. 15 00 Loganberries, No. 10 8 50 Peaches, No. 2 -.---- 3 75 Peaches, No. 2% Mich 2 20 Peaches, 2% Cal. 2 25@2 60 Peaches, 10 22: 3 50 Pineapple, 1 sili. Pineapple, 2 sli. Fappie, 2 br. sl. .... 2 26 P’apple, 2 br. sl. .... 2 40 P’apple, 2%, sli. ..--. 3 00 P’apple, 2, cru. -.-.. 2 60 Pineapple, 10 cru. -. 8 50 Pears, No. 3 Pears, No. 2% 3 60 Raspberries, No. 2 bik 3 25 Raspb’s. Red, No. 10 11 50 Raspb’s Black, Ne. 1) 15 00 Rhubarb, No. 10 --_. 6 00 Strawb’s, No. 2 3 25@4 75 CANNED FISH Clam Ch’der, 10% oz. 1 35 Clam Ch., No. 3 -.--.. 3 5@ Clams, Steamed, No. 1 2 00 Clams, Minced, No. % 2 25 Finnan Haddie, 10 oz. 3 30 Clam Bouillon, 7 oz. 2 50 Chicken Haddie, No. 1 2 75 Fish Flakes, small .. 1 36 Cod Fish Cake, 10 oz. 1 35 Cove Oysters, 5 oz. — 175 Lobster, No. %, Star 2 90 Shrimp, 1, wet ---... 2 26 Sard’s, % Oil, Key -. 6 10 Sardines, % Oil, k’less 5 60 Sardines, % Smoked 6 76 Salmon, Warrens, %s 3 10 Salmon, Red Alaska 3 76 Salmon, Med. Alaska 2 85 Salmon, Pink Alaska 2 00 Sardines, Im. %, ea. —— Sardines, Im., %, ea. Sardines, Cal. 1 *G5@1 ~4 Tuna, % Biue "Fin an @ 2S Tuna, 4s, Curtis, doz. 2 20 Tuna, %, Curtis , doz. 4 00 Tuna, 1s, Curtis, doz. 7 00 CANNED MEAT Bacon, Med. Beechnut 8 30 Bacon, Lge. Beechnut 6 40 Beef, No. 1, Corned __ 3 10 Beef, No. 1, Roast ____ 3 10 Beef, No. 2%, Qua. sli. 1 50 Beef, 3% oz. Qua. sili. Beef, No. 1, B’nut, sli. Beefsteak & Onions, s Chili Con Ca., 1s Deviled Ham, %s --- Deviled Ham, %s --- Hamburg Steak & Onions, No, i ._.... 3 15 Potted Beef, 4 oz. ___ 1 10 Potted Meat, % Libby 62% Potted Meat, % Libby 92% Potted Meat, % Qua. 90 Potted Ham, Gen. % Vienna Saus., No. % Vienna Sausage, Qua. 95 Veal Loaf, Medium -_ Oo DO ++ CO mm LO 09 08 ON OO mt ° Haked Beans Camppelis 115 Guaker, 18.08. 2000. 1.00 Fremont, NO 2 1.25 Snider, No, 1°. 95 Sniger, No. 2 0 485 Van Camp, small | aad 90 Van Camp, mea. 2° 7 16 CANNED VEGETABLES. Asparagus. No. 1, Green tips . 3 76 No. 24%, Large Green 4 60 W. Beans, cut 2 1 65@1 75 Ww. Beans, 7 Green Beans, 2s 1 65@2 25 Green Beans, 10s _. @7 60 L. Beans, 2 gr. 1 35@2 65 Lima Beans, eee : 15 Red Kid, No. in 2 oe Beets, No. 2, = 1 75@2 40 Beets, No. 2, cut 1 10@1 26 Beets, No. 3, cut -... 1 60 Corn, No. 2, stan. — 1 18 Corn, Ex. stan. No. 2 1 35 Corn, No. 2, Fan. 1 80@z 36 Corn, No. ie. 8 00@10 75 Hominy, No 3 4 00@1 15 Okra, No. 2, whole —. 2 15 Okra, No. 2, ent 01 75 Dehydrated Veg. Soup 90 Dehydrated Potatoes, lb. 45 Mushrooms, Hotels .. 33 Mushrooms, Choice, 8 os. 40 Mushrooms, Sur Extra 650 Peas, No. 2, 65 1s Peas, Ex. Fine, French 26 Pumpkin, No. 8 1 26@1 66 Pumpkin, No. 10 4 00@4 76 Pimentos, %, each 12@14 Pimentoes, %, each _ 27 Sw’t Potatoes, No. 2% 2 25 Sauerkraut, No.3 1 356@1 60 Succotash, No. 2 1 66@2 60 Succotash, No. 2, glass 2 - Spinach, No. Spnach, No. 2.. 1 60@1 rf Spinach, No. 3.. 2 26@2 60 Spire.ch, No. 10. 6 56@ Tomatoes, No. 2 1 pet @ «a Tomatoes, No. 3, 1 9@ No. 10 6 00 “nr Snes Tomatoes, CATSUP, B-nut, ame ........... 1 90 Lily of Valley, 14 oz.__ Lily of Valley, % pint 1 65 Paramount, 24, 8s .... 1 35 Paramount, 24, 16s __ 2 25 Sniders, 8 oz. -------- 1 76 Sniders, 16 oz. -------~- 2 65 Quaker, 10 oz. Quaker, 14 oz. -...... 1 90 Quaker, Gallon Glass 12 00 Quaker, Gallon Tin —. 8 00 CHIL! SAUCE Snider, 16 oz. Snider, 8 oz. Lilly Valley, nm. on Lilly Valley. 14 os. .. 3 25 OYSTER COCKTAIL. Sniders, 16 oz. ........ 3 3@ Sniders, 8 oz. _....._ 3 30 CHEESE. Roquefort __ 55 Kraft, small items 1 65 Kraft, American .. 1 66 Chili, small tins _. 1 66 Pimento, small tins 1 66 Roquefort, sm, tins 2 26 Camembert, sm. tins 2 25 Longhorn __- oe Ww isconsin Daisy a ee SAD BARD Go 40 cit CHEWING GUM. Adams Black Jack ____ 65 Adams Bloodberry ___. 65 Adams Dentyne _______ 65 Adams Calif. Fruit ____ 66 Adams Sen Sen -.______ 65 Beeman’s Pepsin --.-.- 65 Beechnut Wintergreen. Beechnut Peppermint ~. Beechnut Spearmint --. Doublemint Peppermint, Wrigleys __ 65 Spearmint, Wrgileys __ 65 snicy Frat 65 oe P-K COCOA. Droste’s Dutch, 1 lb._- 8 50 Droste’s Dutch, % Ib. 4 50 Droste’s Dutch, % Ib. 2 %5 Droste’s Dutch, 5 lb. 60 Chocolate Apples ---- 4 50 Pastelles, No. 1 ---—12 60 Pastelles, % Ib. ------ 6 60 Pains De Cafe ----- _- 3 60 Droste’s Bars, 1 doz. 2 (0 Delft Pastelles 1 Ib. a Tin Bon ene ee ~ 00 7 oz. ae Tin Bon ene 00 13 oz, Creme De Cara- ane 13 20 12 oz. Rosaces ------ 10 80 % lb. Rosaces ------ 7 80 % Ib. Pastelles -.---- 3 40 Langues De Chats -- 4 80 CHOCOLATE. Baker, Caracas, %s ---- 37 Baker, Caracas, 4s ---- 35 COCOANUT Dunham's 15 Ib. case, %s and %s 48 15 lb. case, %8 47 16 ib. case, 4S 46 CLOTHES LINE. Hemp, 50 ft. _.__ 2 00@2 25 Twisted Cotton, St 3 es 00 Braided, 50 ft. ------- 2 25 Sash Cord _... 3 50@4 00 HUME GROCER CO. ROASTERS MUSKEGON, MICE COFFEE ROASTED 1 Ib. Package Meress 2 35 TADETES 2 25 Cure 41 Netwow. 39 — House -_---- - socal Cink 40 McLaughlin’s Kept-Fresh Vaccum packed. Always fresh. Complete line of high-grade bulk _ coffees. W. F. McLaughlin & Co., Chicago. Coffee Extracts M. Y., per 100 __.___ Frank’s 50 pkgs. _. 4 25 Hummel’s 60 1 Ib. 10% CONDENSED MILK Leader, 4 doz. -..... 7 00 Bagle, 4 doz. __-.__..__ 9 00 MILK COMPOUND Hebe, Tall, 4 doz. _. 4 50 Hebe, Baby, 8 do. . 4 40 Carolene, Tall, 4 doz.3 80 Carolene, Baby _..... 3 50 EVAPORATED MILK Quaker, Tall, 4 doz. __ Quaker, Baby, 8 doz. Quaker, Gallon, % doz. Carnation, Tall, 4 doz. Carnation, Baby, 8 dz. Oatman’s Dundee, Tall Oatman’s D'dee, Baby very Day, Tall Every Day, Baby ____ Pe ee oe Pet, Baby, 8 oz. Borden’s Tall Rorden’s Baby Van Camp, Tall Van Camp, Baby Re Be Be Be Re fe oe OT me ee eo oe o o CIGARS G. J. Johnson’s Brand .. = Johnson Cigar, eect pier 75 00 eon Grocer Co. Brands Airedale 35 00 Havana Sweets __.. 35 00 Hemeter Champion -- 37 50 In Betweens, 5 for 25 = 60 Canadian Club ----.-- 5 00 Little Tom. —__.._._... at 60 Tom Moore Monarch 75 00 Tom Moore Panetris 65 00 T. Moore Longfellow 95 00 Webster Cadillac _._. 75 00 Webster Knickbocker 95 00 Webster Belmont. 110 00 Webster St. Reges 1245 00 Bering Apollos .... 95 00 Bering Palmitas -. 116 00 Bering Me chong 115 00 Bering Delioses __-. 120 00 Bering Favorita ---. 4 00 Bering Albas --.---. 160 00 CONFECTIONERY Stick Candy Pails Standard ..... 2 16 Pure Sugar Sticks 600s 4 00 Big Stick, 20 lb. case 18 Mixed Candy Kindergarten --~.------ 17 ees 0er 14 ie ag French Creams -------- 16 Paris Creams -.....---- 17 Grocers oi Fancy Chocolates 5 lb. Boxes Bittersweets, Ass'ted 1 76 Choc Marshmallow Dp 1 70 Milk Chocolate A A 1 80 Nibble Sticks -..----- 1 86 No. 12. Choc., Light — 1 65 Chocolate Nut Rolls — : 85 Magnolia Choe -...... 1 26 Gum Drops Pails Anise: 2 aan AG Champion Gums .-..-. a. 46 Challenge Gums ....... 14 Favorite Superior, Boxes __...-.. __ 23 Lozenges Pails A. A. Pep. Lozenges 16 A. A, Pink Lozenges 16 A. A. Choc. Lozenges - Motto Hearts Malted Milk Lozenges i Hard Goods Pails Lemon Drops ------~.. 18 oO. F. Horehound dps. .. 18 Anise Squares 18 Peanut Squares --.--..-- 17 Horehound Tablets __-- 18 Cough Drops Bxs Putnam’s ------------ 1 36 Smith Bros. ..-------- 1 60 Package Goods Creamery Marshmallows 4 oz. pkg., 12s, cart. 86 4 oz. pkg., 488, case 3 40 Specialties Walnut Fudge -....-.. 23 Pineapple Fudge ~----.. 22 Italian Bon Bons 7 Banquet Cream Mints. 27 Silver King; M.Mallows 1 25 meat ‘Bar Goods Mich. Sugar Ca., 24, 5c 75 Pal O Mine, 24, Be -... 76 Mality Milkies, 24, 5c .. 76 Lemon Rolls ......... 75 ‘Tru Lay, 24, $6 2 75 No-Nut, 24, 5e ....... 75 COUPON BOOKS 50 Economic grade 3 50 100 Economic grade 4 60 500 Economic grade 20 60 1000 Economic grade 37 60 Where 1,000 books are ordered at a time, special- ly printed front cover is furnished without charge. CREAM OF TARTAR 6 lb. boxes DRIED FRUITS Applies N Y. Fey., 50 lb. box 15% N. Y. Fey., 14 oz. pkg. 16 Apricots Evaporated, Choice _.__ 24 Evaporated. Fancy ____ 28 Evaporated, Slabs -... 18 Citron 10 1b. box conn ae April 25, 1928 Currants Packages, 14 oz. --._.. 19 Greek, Bulk, Ib ----~__ 19 Dates Dromedary, 36s -... 6 75 Peaches evap. Choice 16 Evap. Ex. Fancy, P.P. 18 Peel Lemon, American -... 30 Orange, American .__. 30 Raisins Seeded, bulk ~__----__. 9 Thompson's s‘dles blk 8% Thompson's seedless, 1908. 10 Seeded, 15 oz. California Prunes 60@70, 25 lb. boxes__.@08% 50@60, 25 lb. boxes__.@09 40@50, . boxes__.@10 40, 25 Ib. boxes._.@10% 20@30, 25 lb. boxes._.@16 FARINACEOUS GOODS Beans Mel. Hand Picked _. 10% Cat tities 11 Brown, Swedish —_____ 09%, ted: Kidney 2. il Farina 24 packages _______. 2 60 Bulk, per 100 Ibs. -.-. 06% Hominy Pearl, 100 lb. sacks -. 3 60 Macaroni Mueller’s Brands 9 oz. package, per dos. 1 80 9 oz. package, per case 2 60 Bulk Goods Elbow, 20 Ib. 07 Egg Noodle, 10 Ibs. _. 14 Pearl Barley nestor 220 es 4 50 000 7 00 Barley Grits ~.-.---... 5 00 Peas Seoteh, 1b. 2... OM Split, Ib. yellow —.--.. 08 Split green ......... _ o8 Sage woet ini oo 10 Taploca Pearl, 100 Ib. sacks .. 09 Minute, 8 oz., 3 doz. 4 05 Dromedary Instant —. 8 50 FLAVORING EXTRACTS 55 Years Standard Quality. JENNINGS PURE FLAVORING EXTRACT Vaniila and Lemon Same Price 1 26 1 80 3 20 4 50 2 60 5 00 8 oz. 9 00 16 oz. 15 00 2% Ounce Taper Bottle Jiffy Puneh 3 doz. Carton ...._.._ 2 % Assorted flavors, FLOUR Vv. C. Milling Co. Brands Lily White - 1... - 9 90 Harvest Queen -..... 9 80 Yes Ma’am G BON oo coee 8 a0 FRUIT CANS F. O. B. Grand Rapids Mason Halt pint... 7 80 One pint _.-.--_. RIG, Be | One quart ........... 9 10 Half gallon uw... soak 35 ideal Glass Top. Pee 9 00 One ee es 9 30 One avart ‘.2........ 11 15 Half gallon -.....--.-15 40 4 . ’ , o - « * ‘ a ee ¥ + «as : a iia * * * « - . a & a a< oé « : 4 - q 4 ¢ e 5 * “ 3 » ig s3 ve ¢ as 78 ‘a 8 ~ Zé - re 4 * > i . ’ 4 e 4 a ¥ é . - = - i aie 4 4 e > t « « po) -~ ‘ . a > April 25, 1928 MICHIGAN TRADESMAN 29 GELATINE 1 doz. case __ 6 50 26 0Z., 3% oz., 4 doz. case_._ 3 20 Jell-O, 3 doz. _....--. 2 85 Minute, 3 doz. __--.--_ 4 06 Plymouth, White —_-- ; 55 Quaker, 3 doz. __---- 2 56 JELLY AND PRESERVES Pure, 30 Ib. pails -_.-3 30 Imitation, 30 lb. pails 1 75 Pure, 6 oz., Asst., doz. 95 Buckeye, 18 oz., doz. 2 06 JELLY GLASSES 8 oz., per doz. OLEOMARGARINE Van Westenbrugge Brands Carload Distributor Best Foods ib. 21 Nu oo ~~ 20% Nucoa, 2 and 5 Ib. Willson: & Co.’s Brands Oleo Cartified —.. 24 Nut: foes 18 Special Roll ~--------- 19 MATCHES Swan, 144 2.2 4 50 Diamond, 144 box —_- 5 75 Searchlight, 144 box-- 5 75 Ohio Red Label, 144 bx 4 20 Ohio Blue Tip, 144 box 5 70 Dhio Blue Tip, 720-lc 4 25 Blue Seal, 144 ~------- 5 20 Reliable, 144 _-_------- 4 15 federal, 144 ~_------- 5 50 Safety Matches Quaker, 5 gro. case_. 4 50 MOLASSES Molasses in Cans Dove, 36, 2 lb. Wh. L. 5 60 Dove, 24, 2% Ib Wh. L. 5 20 Dove, 36, 2 lb. Black 4 30 Dove, 24, 2% Ib. Black 3 90 Dove, 6 10 Ib. Blue L. 4 45 Palmetto, 24, 2% Ib. 5 75 NUTS—Whole Almonds, Tarragona__ 26 Brazil; New —._....-- 24 Fancy Mixed —_------ 25 Filberts, Sicily ------ 22 Peanuts, Vir. Roasted 12 Peanuts, Jumbo, std. 17 Pecans, 3 star ~----. 20 Pecans, Jumbo -----. 40 Pecans, Mammoth -. 50 Walnuts. California ~_ 25 Salted Peanuts Fancy, No. 1. 22.22. 15 Shelled AIMONOS so ce 60 Peanuts, Spanish, ta6: 1b. base... , Milherts. -. 32 Pecans Salted ------_-_ 89 Walnuts 22-02. 55 MINCE MEAT None Such, 4 doz. -.- 6 47 Quaker, 3 doz. case __ 3 50 Libby, Kegs, wet, lb. 22 OLIVES Bulk, 5 gal. keg wot BO Quart Jars, dozen ee Bulk, 2 gal. keg 3 25 Pint Jars, dozen ____ 2 90 4 oz. Jar, plain, doz. 1 35 5% oz. Jar, pl., doz. 1 60 8% oz. Jar, plain, doz. 2 35. 20 oz. Jar, do... 4 26 3 oz. Jar, Stu., doz. : 35 6 gz. Jar, stuff:d, dz. 2 25 9 oz. Jar, stuffed, doz. 3 50 12 oz. Jar, re 4 50@4 75 doz. “1. Se stuffed ds, 7 90 PARIS GREEN Pe ipiaia ese AGE aes ies ee eee 31 i ee 29 28 and 58 22 27 PEANUT BUTTER Bel Car-Mo Brand 241 ib. Tine —..... 8 oz., 2 do. in case__ 15 Ip. pails =... 20 ibs. patie: PETROLEUM PRODUCTS. From Tank Wagon. Red Crown Gasoline —. ll Red Crown Ethyl ---.-. i Solite Gasoline ~_.___.. In tron Barrels Perfection Kerosine .. 13.6 a Machine Gasoline 37.1 Vv. M. & P. Naphtha 19.6 ISO-VIS MOTOR OILS In tron Barrels Bae os W741 MGC 2c 771 RECON WA me Heavy W721 olarine Iron Barrels Rae oo 66.1 Medium: 2) 65.1 Heavy: 225 2 65.1 Special heavy -.....-. 65.1 xtra heavy oo. 65.1 Polarine “F’’ .o. 1. 65.1 Transmission Of] .... 65.1 Finol, 4 oz. cans, doz. 1 50 Finol, 8 oz. cans, doz. 2 25 Parowax, 100 Ib. _.. 9.3 Parowax. 40, 1 Ib. __ 9.5 Parowax, 20, 1 Ib. 9.7 Semdac, 12 pt. cans 2.75 Semdac, 12 qt. cans 4.65 PICKLES Medium Sour 5 gallon, 400 count -_ 4 75 Sweet Small 16 Gallon, 3300 ~~... 28 75 5 Gallon, 750 ~---.... 9 00 Dill Pickles Gal. 40 to Tin, doz. _. 9 00 PIPES Cob, 3 doz. in bx. 1 00@1 20 PLAYING CARDS Battle Axe, per doz. 2 75 Bicyele 20000 4 75 POTASH Babbitt’s, 2 doz. -___ 2 75 FRESH MEATS Beef Top Steers & Heif. __ 22 Good St’rs & H’f. 1544@19 Med. Steers & Heif. 18 Com. Steers & Heif. 15@16 Veal Top | ee bo Good 2 ee ae Mediuns: oe 17 Lamb Spring Banmp ... 9... 32 OGG 2s oe 30 Mena 28 a oo ee aise La aed PACE 21 Mutton GOO a oe PRORION 16 Pork Fight hoes 22000 oo. 11% Medium hogs ____---- 10% Heavy hogs <......... 10% Pan MOOG. eo aL Utes ee ig Shoulders Cee ee Spareriba = 225005. 14 Neck bones. 20 07 Trimmings: oo 14 PROVISIONS Barreled Pork Clear Back _. 25 00@28 00 Short Cut Clear26 00@29 00 Dry Sait Meats D S Bellies __ 18-20@18-19 Lard Pure in tierces ____ is 60 lb. tubs _.._.advance % 50 Ib, tubs _.._.advance % 20 lb. pails _.._.advance % 10 lb. pails _.._.radvance % 5 lb. pails _...advance 1 3 lb. pails _.__-advance 1 Compound tierces ____ 13 Compound, tubs _____. 134 Sausages BOOMS: 2 so 14 Diver oto os Brankiort 2.2000 Pork iv WOR Tongue, Jellied -__._. 3 Headcheese 2... 16 Smoked Meats Hams, Cer. 14-16 lb. @23 Hams, Cert., Skinned 16-18 lb. —.. Gees Ham, dried “beef KRruckies: 2030 @40 California Hams ~. @17% Picnic Boiled Hams 220 20 @22 Boiled Hams ___. @3 Minced Hams ____ ois Bacon 4/6 Cert. _. 24 @30 Beef Boneless, rump 28 00@30 00 Rump, new __ 29 00@32 00 Liver i 20 Calf 2. oe 65 PO i RICE Fancy Blue Rose ___-~ 06 Fancy Fread .....- 07% Broken. -.2.0.0-00 03% ROLLED OATS Silver Flake, 12 New Process: 2 25 Quaker, 18 Regular -. 1 80 Quaker, 12s Family -. 2 70 Mothers, 12s, M'num 3 25 Nedrow, 12s, China _. 3 25 Sacks, 90 Ib. Jute —_ 4 00 RUSKS Michigan Tea Rusk Co. Brand. 40 rolls, per case ___. 4 70 18 rolls, per case __.. 2 25 18 cartons, per case__ 2 25 36 cartons, per case__ 4 50 SALERATUS Arm and Hammer -. 3 75 SAL SODA Granulated, bbls. Granulated, 60 Ibs. cs. 1 60 Granulated, 36 2% Ib. packages ......__ 2 40 COD FISH Middiles 2 ee 16% Tablets, % Ib. Pure -. 19% O68 1 40 Wood boxes, Pure .. 29% Whotie Cod 2... 11% HERRING Holland Herring Mixed, Keys — _------ 00 Mixed, half bbls. -. 9 00 Mised. bbis.: 22. 16 00 Milkers, Kegs —~ ----. 110 Milkers, half bbls. _. 10 00 gp eg DBS. 2 18 00 K K, Norway -. 19 50 2 tb pelle 200 1 40 Cut Tunch ooo 1 65 Roned. 19 Ih. hores _ 15 Lake Herring % bbl., 100 Ibs. --.__ Mackerel Tubs, 100 Ib. fncy fat 24 60 Tubs, 50 count 8 00 Pails. 10 lb. Fancy fat 1 75 White Fish Med. Fancy, 100 Ib. 13 00 SHOE BLACKENING 2 in 1, Paste, doz. __ 1 36 E. Z. Combination, dz. 1 35 Dri-Foot; doz. ...._ 00 Bixbye, Dom 22. 1 35 Shinola, doz. _._._-__ 90 STOVE POLISH Blackne, per doz. __-. 1 35 Rlack Silk Liquid, dz. 1 46 Black Silk Paste, doz. 1 25 Enameline Paste, doz. 1 35 Enameline Liquid, dz. 1 35 B. Z. Liquid, per doz. 1 40 Rising Sun, per doz. 1 35 654 Stove Enamel, dz. 2 80 Vulcanol, No. 5, doz. 95 Vulcanol, No. 10, doz. 1 35 Stovoil, per doz. ____ 3 00 SALT Colonial, 24, 2 Ib. _-.. 95 Colonial, 36- Ie oo 25 Colonial, Iodized, 24-2 2 00 Med. No. 1 Bbls. 2 85 Med. No. 1, 100 lb. bk. 95 Farmer Spec., 70 lb. 95 Packers Meat, 50 Ib. 57 Crushed Rock for ice cream, 100 lb., each 175 Butter Salt, 280 lb. bbl. 4 24 Block, SO Ib. —.._.... 40 Baker Salt, 280 Ib. bbl. 4 10 24, 10 lb., per bale -... 2 46 35, 4 Ib.,. per bale -_.. 2 60 50, 3 lb., per bale -_.. 2 86 28 Ib. bags, Table .. 42 Old Hickcory, Smoked, Gato Ws 20 Per case, 24, 2 Ibs. .. 3 40 Five case lots -.-... 30 TIodized, 24, 2 Ibs. __-. 2 40 BORAX Twenty Mule Team 24, 1 lb. packages —- 48, 10 oz. packages __ 96. % Ib. packages __ SOAP Am. Family, 100 box Crystal White, 100 __. Export, 100 box —...__ Big Jack, 608 _....... Fels Naptha, 100 box Flake White, 10 Grdma White Na. 10s Swift Classic, 100 box Wool, 100 box -_-.-- Jap Rose, 100 box __-. Fairy, 100 box Palm Olive, ava, 100 bo. 8... Octagon, 120 -........ Pummo, 100 box -.-- Sweetheart, 100 box — Grandpa Tar, 50 sm. Grandpa Tar, 50 lIge. Quaker Hardwater Cocoa, 72s, box __.. Fairbank Tar, 100 bx Trilby Soap, 100, 10c box ~ 3 25 4 35 4 00 6 30 3 85 4 00 4 60 5 50 90 144 box i i 00 5 00 4 85 5 70 2 10 3 50 2 85 4 00 7 25 Williams Barber Bar, 9s 60 Williams Mug, per doz. CLEANSERS : } | 18 laa @ SUEANS~'SCO Re UBs-POLISP | au ene 48 Radium, per dos. .... 1 & 80 c=n cases, $4.80 ror case WASHING POWDERS Bon Ami Pd, 3 dz. bx 3 756 Bon Ami Cake, 3 dz. 3 25 Perey 85 Climaline, 4 doz. -__. 4 20 Grandma, 100, be .... $ 66 Grandma, 24 Large __ 3 65 Gold Dust, 100s ___-__ 4 00 Gold Dust, 12 Large 3 20 Golden Rod, 24 __-.-. 4 25 wae, 2 Gee. 2. 4 50 La France Laun., 4 dz. 3 60 Luster Box, 54 3 Old Dutch Clean. 4 dz 3 40 3 Octagon, $Gs —....... 90 Rinse, 408 0. 3 20 Rinse, 246 25 ae No More, 100, 10 Thee Ep se 85 Rub No More, 20 Leg. 4 00 Spotless Cleanser, 48, 20 om, 2 3 85 Sani Flush, 1 doz. _. 2 26 3 Sapolio, 3 doz. __.._. 15 Soapine, 100, 12 oz. ~ 6 40 Snowboy, 100, 10 oz. 4 00 Snowboy, 24 Large _. 4 80 Speedee, 3 doz. 7 Sunbrit;, 72 doz —... 4 00 Wyandotte, 48 ____. 4 75 SPICES Whole Spices Allspice, Jamaica ___. @25 Cloves, Zanzibar -_.. @38 Cassia, Canton —..___ @22 Cassia, 5c pkg., doz. @40 Ginger, African __-___ @19 Ginger, Cochin —__._. @25 Mace, Penang kL 39 Rrved, Ne. ft 2. @32 Mixed. 5c pkgs., doz. @45 Nutmegs, 70@90 _____ @59 Nutmegs, 105-110 _. @59 Pepper, Black ___._. 46 Pure Ground in Bulk Allspice, Jamaica ___. @29 Cloves, Zanzibar _. @45 Cassia, Canton | @28 Ginger, Corkin 20. @38 Mustard 00. @32 Mace. FPenarg _.__.. 1 3$ Pepper, Black @55 Nutmegs ase @esg Pepper, W Hite @72 Pepper, Cayenne __.__ @36 Paprika, Spanish __.. @52 Seasoning Chili Powder, 15c ..__ 1 35 Celery Salt, 07, 9G Sage, 42 om, 2 90 Onion Salt 1 35 GariG (2 1 35 Ponelty, 3% oz. _... 3 26 Kitchen Bouquet ____ 4 50 Laure] Leaves _______ 20 Marjoram, I oz. ___.._ 90 Savory. | oz ..... 90 Thyme, £ om, 90 Tumeric, 2% oz. ___- 90 STARCH Corn Kingsfurd, 40 Ibs. _... 11% Powdered, bags __.. 4 50 Argo, 48, 1 lb. pkgs. 3 60 Cream, 48-2 4 80 Quatver, 40-5 2 07% Gloss Argo. 48, 1 Ib. pkgs. 3 60 Argo, 12, 3 lb. pkgs. 2 96 Argo, 8, 5 lb. pkgs. ._ 3 35 Silver Gloss, 48, Ils __ 11% Elastic, 64 pkgs. ____ 5 35 Mieer. 46-8 2 8 30 ‘Tiger, 50 lbs, . U6 CORN SYRUP Corn Blue Karo. No. 1% __ 2 49 Blue Karo, No. 5, 1 dz. 3 43 rue Kare, No. 10 _— 3°22 Red Karo, No. £4 _. 2 77 Red Karo, No. 1, 1 dz. 3 81 Red Karo, No: 10. 3 61 Imit. Maple Flavor Orange, No. 114, 2 dz. 3 22 Orange, No. 5, 1 doa. 4 51 Orange, No, 16 4 31 Maple. Green Label Karo __ 5 19 Maple and Cane Kanuck, per gal. =... 1 50 Maple Michigan, per gal. .. 2 50 Welchs, per gal. -_.. 3 10 TABLE SAUCES Lea & Perrin, large_. 6 00 Lea & Perrin, small__ 3 35 PeDOP oo 1 60 Rovar Mint... 2 40 Tohasco, 2 027, ........ 4 25 Sho You, 9 oz., doz. 2 70 A=), large 2... 5 20 Aol. ama... ua & 15 Caper. 2 oz. _......-.. 3 30 — a : —_ Zion Fig aa Unequalled for’ Stimulating and Speeding Up Cooky Sales - Obtainable from Your _ Wholesale Grocer Pat Me Cis tse ee tetris Cr) Baking Industry Pare Met Tray TEA Japan Méediugy 2.2.2). | 27@33 Chotee (i: _.. 37@46 Waney 2 54@59 No. t NinDS 54 L ib. pre. Sifting __.... 13 Gunpowder Crelce 40 Raney 220. 47 Ceylon Pekoe, medium __...... 57 English Breakfast Congou, Medium —__..__ 28 Congou, Choice ____ 35@36 Congou, Fancy __.. 42@4? Oolong Medium _.... See ese = Ghee 40 MAaNCY 50 TWINE Cotton, 3 ply cone _.. 40 Cotton, 3 ply pails _... 42 Wool G aly ..... . 18 VINEGAR Cider, 40 Grain 26 White Wine, 80 grain__ 25 White Wine, 40 grain_. 19 WICKING No. 0, per gross .___. 75 No. f, per grosa ____ ‘ts 25 No. 2, per gross __.. 1 50 ING. 3, per grogs __. 3 06 Peerless Rolls, per doz. 90 Rochester, No. 2, doz. 650 Rochester, No. 3, doz. 2 00 Rayo, per doz. _____ 75 WOODENWARE Baskets Bushels, narrow band, wire handles ___.__ 75 Bushels, narrow band, wood handles ____.- 1 80 Market, drop handle. 90 Market, single handle. 95 Market, extra __...... 3 60 Splint. large ... 8 50 Splint, medium ____-- 7 50 Splint, small... 6 50 Churns Barrel, 5 gal., each __ 2 40 Barrel, 10 gal., each_. 2 55 $ to 6 gal, per gal. .. 16 Pails 10 qt. Galvanized ___. 2 50 12 qt. Galvanized ._.. 2 75 14 qt. Galvanized _... 3 25 12 qt. Flaring Gal. Ir. 5 00 IQ qt. Tin Dairy =... @ ¢¢ Traps Mouse, Wood, 4 holes. 60 Mouse, wood, 6 holes. 70 Mouse, tin, & holes _. 65 Hat, wodd@ 0. 1 00 Rat, (spring 1 00 Mouse, sprig ___... 30 Tubs Large Galvanized -... 8 75 Medium Galvanized _. 7 56 Small Galvanized .... 6 76 Washboards Banner, Globe ..... ~~ & §6 Brass, single... 6 00 Glass, single —........ 6 00 Double Peerless ____ 8 50 Single Peerless -_____ 7 60 Northern Queen —____ 5 50 Universal 40 7% 25 Wood Bowls 1% in. Butter 2... 5 = i5 in. Hutter 2... 90 17 in, Butter 2... 18 00 18 in. Batter ......... 25 00 WRAPPING PAPER Fibre, Manila, white. 05% No. 1 Fibte ec < OF Butchers D. F. __-... 06% Kratt 07 Kraft Stripe oe 09% YEAST CAKE Magic 3 dom 23. 2 70 Sunlieht, 2 dos: ....... 2 70 Sunlight, 1% a@doz. . 1 35 Yeast Foam, 3 doz. .. 2 70 Yeast Foam, 1% doz. 1 35 YEAST—COMPRESSED Fleischmann, per doz. 30 30 Proceedings of the Grand Rapids Bankruptcy Court. Grand Rapids, April 11—In the matter of Fred Marks, Bankrupt No. 3399, a sale of the assets of t..e estate at auction in the State Theater Building, in the city of Kalamazoo, has been called for April 26. The property is of the approximate value of $1,500 and consists of barber tools, chairs, lotions, ete., tor the conduct of a barber shop. Ali interested should be present qt the date and time of sale. in the matter of Gladys Miller, Bank- fupt No. 3398, a sale of the assets at auction has been called to be held on April 27, at Eaton Rapids, in the prem- ises formeriy occupied by the bankrupt. The property tor sale consists of a com- plete stock of furniture and attendant and kindred lines for the conduct of such a retail business. All interested should be present at the date and time of sale. Information as to the sale may be had by application to A. Dembinsky, auctioneer, 114 Cherry street, Saginaw. In the matter of Frank S. Schlicht, doing business as Frank S. Schlicht Mo- tor Co., Bankrupt No. 3157, the adjourned final meeting has been adjourned to April 18. In the matter of Fairview General Store, ete., Bankrupt No. 3106, the ad- journed final meeting of creditors has been adjourned to April 20. April 11. On this day was held the first meeting of creditors in the matter of Leon Bitley, Erl Bitley and Bitley Bros., Bankrupt No. 3359. The bankrupts were present in person and by C. Ww. Benton, attorney. Creditors were repre- sentea by atiovrneys H. H. Adams and Jackson, Fitzgerald & Dalm and by Kala- mazoo Association of Credit Men. Claims were proved and allowed. The bank- rupts were sworn and examined witn a reporter present. M. N. Kennedy was named trustee and his bond placed at gz,000. ‘’se urst meeting then adjourned without date. Ap-ii 13. We have to-day received the scheduies, rererence and adjudication in the matter oi vrus Brenton Cress, Bank- rupt No. 3469. ‘tne bankrupt is a resi- dent of Belding, and his occupation i: that of a laborer. ‘1: e matter has been referred to (naries B. Blair as referee in bankruptcy. ‘i.e schedules show assets of none with liabilities of $453.44. Tre court has written itor funds and upon receipt of the same the first meeting of creditors will be caitled and note of same made herein. The list of creditors of said bankrupt is as rollows: Dr © Smits, Laasins LS F700 ry A. Rowse tansine =. eS Cahill Coai Co., Lansing _________. 12.50 Rudy Westmeyer, Toledo -__-___-_ 20.00 Caroline C.amiperlin E3t., Lansing 194.11 Brices Coal Co... Lansing 5.50 North Lansing Coal Co., Lansing_. 2v.50 Lansing Dairy Co., Lansing ____.__ 9.00 Dr. Fred L. >ezer. Lansing —_.... 5.00 April 13. We have to-day received the schedules, reference and adjudication in the matter of Gysbe:tus Jonn Biekema, 3ankrupt No. 3410. Tne matter has been referred to Char.es B. Blair, as referee in bankruptcy. The bankrupt is a resi- dent of Kalamazoo, and his occupation was that of a dry goods merchant, and now a sSailes.nan. ‘ihe schedules show assets of 92,104.09 of which $1,240 is claimed as exempt, with liabilities of $2,567.59. The court has written for funds and upon receipt of the same the first iscetin, of creutors will be called, and note o. the same will be made herein. The list of creditors of said bankrupt is as follows: Kalamazoo Loan Co., Kalamazoo__$ 95.82 Grinnell Bros., Kalamazoo ______ 320.03 Carson, Pirie, Scott & Co., Chica. 1,541.92 Johnson Paper & Supply Co., Realise «ok ie Arend Wolteresom, Kalamazoo __ 129.3 Dr. Benj. Nibbelin, Kalamazoo __ 60.50 B. J. scamidt, malamazoo __.._.. 33.25 Union Coal Co., Kalamazoo ___._. 21.50 Dewey A. Hinckley, tralamazoo__ 60.00 Albert Carr, Malamazoo —2.. 2... 30.00 Fred Ransler, Kalamazoo _.___.___ 17.00 South Side Lumber & Fuel Co., Mammneoo ee 8.50 Mrs. Cornelius Smith, Kalamazoo 12.09 James Wilson, Kalamazoo _____-__- 8.80 Don FE... Moe; Kalamazoo _......____ 7.15 Chambers & Lowe Co., Kalamazoo 13.61 John Feindt, Kalamazoo _....____.._ 55.00 Schust Biscuit Co., Saginaw _____. 136.00 April 13. We have to-day received the schedules, reference and aljudication in the matter of Edward J. Hervey, Bank- rupt No. 3411. The matter has been re- ferred to Charles B. Blair as referee in bankruptcy. The bankrupt is a resident of Grand Rapids, and his occupation is that of a jeweler. The schedules show assets of $354 of which $250 is claimed as exempt. with liabilities of $745.77. The court bas writt<«n for funds and upon re- ceipt of the same the first meeting of creditors will be called, and note of the same raile herein. The list of creditors Fred Bidgood, Grand Rapids ___-_~ $121.00 of said bankrupt is as follows: Henry T. Heald, Grand Rapids __ 140.00 Klingman Estate, Grand Ranids __ 50.00 K. K. Crystal Co., New York .. 97.40 Swart Child & Co., Chicago ----_- 55.83 American Optical Co., Chicago -_ 1.05 Newall Mfg. Co., Chicago ------. 30.69 MICHIGAN TRADESMAN M. J. Lampert & Sons, New York 98.7 C. HW. Knignt, Chicago .....-.... 12.41 L. H. Keller Co., New York __-- 88.22 Franz & Bailey, Grand Rapids -_ 24.60 Herald Pub. Co., Grand Rapids __ 7.50 Dr. Ralph Allen, Grand Rapids 6.00 E. Stahr, Grand Rapids —..._-___. 3.65 Mich. Bell Tel. Co., Grand Rapids 4.02 G. R. Dis. Co., Grand Rapids ____ 4.68 April 2 (delayed). On this day was held the final meeting of creditors in the matter of Clarence Clark. Bankrupt No. 3122. The bankrupt was not present or represented. No creditors were present. The trustee was not present. Claims were proved and ailowed. The final re- port and account of the trustee was ap- proved and allowed. An order was made for the payment of expenses of adminis- tration, as far as the funds on hand will permit. No dividends can be paid. No objections were made to the discharge of the bankrupt. The final meeting of ereditors then adjourned without date, and the case will be closed and returned to the district court as a case without assets over and above expenses. On this day also was held the final meeting of creditors in the matter of John L. Oom, Bankrupt No. 3244. The bankrupt was not present or represented. The trustee was present in person. The trustee’s final report and account was approved and allowed. An order was made for the payment of expenses of administration, as far as the funds on hand permitted. No dividends were de- clared. The final meeting then adjourned without date and the case will be closed and returned to the distrirt court in due eourse. No objections were made to the discharge of the bankrupt. In the matter of South Haven Produce Co. and Franklin De Cook and Willis De Cook and De Cook Bros., Bankrupt No. 3403, the funds for the first meeting have been received and such meeting has been ealled for May 2. In the matter of Gysbertus John Dieke- ma, Bankrupt No. 3410, the funds for the first meeting have been received and such meeting has been called for April 30. In the matter of Charles W. Carr, Bankrupt No. 341, the funds for the first meeting have been received and such meetiny has been called for April 30. In the matter of Sam Ray, Bankrupt No. 3406, the funds for the first meeting have been received and such meeting has been called for April 30. In the matter of Edward J. Hervey, Bankrupt No. 3411, the funds for the first meeting have been received and such meeting has been called for April 30. In tne matter of William Rudolph, Bankrupt No. 3391, the funds for the first meeting have been received and such meeting has been called for April 30. Marcn 22 (delayed). On this day was held the sale of assets of the matter of Harry C. Knight, Bankrupt No. 3353. The bankrupt was not present or repre- sented. The trustee was represented. The auctioneer was present in person. The stock, fixtures, furniture, truck and equity only in the cash register was sold to H. H. Bruner, of Baroda, for $255. The sale was confirmed and the meeting adjourned without date. April 16. We have to-day received the reference and adjudication in the matter of Louis Tucker, doing business as The Leader Store, Bankrupt No. 3400. This is an involuntary case, and the schedules have been ordered filed. Upon receipt of same, list of assets and liabilities as well as list of creditors will be made herein. The bankrupt is a resident of Dowagiac. April 14. We have to-day received the schedules, reference and adjudication in the matter of Frank C. Wagner, in- dividually and as copartners witn Lester Raymer, formerly doing business as Wag- ner & Raymer, Bankrupt No. 3412. The bankrupt is a resident of the township of Portage, Kalamazoo county, and his occupation is that of a laborer. The schedules show assets of $310 of which the full interest is claimed as exempt. with liabilities of $925.52. The court has written for funds and upon receipt of the same, th, first meeting of creditors will be called, and note of same made herein. The list of creditors of said bankrupt is as follows: Kalamazoo Citizens Loan & Invest- ment Co.. Kalamaroo —......_. $245.24 Joe Moerman, Kalamazoo ______-_~ 245.00 Syndicate Advertising Co., New Y. 73.08 Viscosity Oll Co., Chicago —.. 50.60 Tide Water Oil Sales Co., Toledo 90.00 American Oil Co., JBCKS0n =... 24.00 Gazette, Kalamazdo 38.00 Alemite Lubricator Co., Grand R. 62.70 Warren Refining & Chemical Co., Clee Awe 9.50 S. A. Hopson Co.;: Detroit .. 2. 18.00 Paper City Press, Kalamazoo ____ 5.00 Hathaway Tire Co., Kalamazoo __ 25.00 Michigan Music Co., Kalamazoo__ 40.00 Apri 17. We have to-day receivled the schedules, reference and adjudication in the matter of Ernest S. Losey, Bankrupt No. 3413. The matter has been referred to Charles B. Blair, as referee in bank- ruptcy. The bankrupt is a resident of Grand Rapids, and his occupation is that of a factory employe. Th, schedules show assets of $225 of which the full in- terest is claimed as exempt, with libaili- ties of $1,924.13. The court has written for funds and upon receipt of same, first meeting of creditors will be ealled, note of which will be made herein. The list of creditors of said bankrupt is as fol- lows: Chaffee Bros., Grand Rapids ------ $589.25 Rom Dilley, Grand Rapids --~----- 214.00 Baxter & Hunt Hdwe. Co., G. R. 12.25 Donaldson Motor Sales Co., Gd. R. 163.25 Matilda Hilarides, Grand Rapids _. 45.18 Jacob C. Rapaport. Grand Rapids 35.75 Louis Landauer, Grand Rapids ---_ 39.77 Ethel W. Smith, North Park ----~ 19.88 Wm. DanBraber, Grand Rapids -- 165.00 Peoples Credit Clothing Co., G. R. 30.40 Himes Coal Co., Grand Rapids -___ 30.00 F. M. Bell, Grand Rapids -~------ 8.50 Dr. Leon E. Sevey, Grand Rapids 25.00 Dr. John M. Whalen, Grand Rapids 8.50 Spielmaker & Sons, Grand Rapids 8.00 Creston Battery Service, Grand R. 12.00 S. H. Metcalf & Co., Grand Rapids 76.75 Robert Kuns,lman, Cleveland ---- 16.45 Bargain Tire Exchange, Grand R. 39.00 Ideal Coal Co., Grand Rapids —_-_ 18.70 J. Maxim, Grand Rapids __-_-_--- 73.20 William Thomas, Grand Rapids -— 25.00 Dinkels Garage & Bat. Shop, G. R. 16.00 Ray Howard, Grand Rapids ___--- 70.00 William Bellamy. Grand Rapids _~ 52.00 Heyman Furn. Co., Grand Rapids 20.25 Benjamin F. Earl, Grand Rapids__ 60.00 Boltwood & Boltwood, Grand Rap. 50.00 April 17. We have to-day received the schedules, reference and adjudication in the matter of Leonard A. Welling, Bank- rupt No. 3414. The matter has been re- ferred to Charles B. Blair as refer,e in bankruptcy. The bankrupt is a resident of Grand Rapids, and his occupation is that of a laborer. The schedules show assets of $75 of which the full amount is claimed as exempt, with liabilities of $686.77. Th, court has written for funds and upon receipt of same, first meeting of creditors will be called, note of which will be made herein. The list of cred- tors of said bankrupt is as follows: A. R. Bloxam, Grand Rapids —_--__ $ 10.00 Henry Pyle, Grand Rapids —_______ 60.75 Cass Johnson, Rockford __________- 30.23 Rockford Co-onerativ. Co.. Rockford 9.75 Riverside Fuel Co., Grand Rapids 20.90 wre. J. x’. Cardwell, Winter Park, Potties 2 a ee 90.00 Hermitage Garage, Grand Rapids 31.50 Federal Produce Co.. Cincinnati __ 36.45 Stanfield Pharmacy, Rockford _ 5.65 sherwood Hall, Grand Rapids ____ 9.87 Franklin Fuel Co., Grand Rapids__ 10.00 Cc. F. Sears Dry Goods. Rockford__ 3.27 Prang Cr. Dept. Stor,, Grand Rap. 54.45 Fr. C. Clapp, Grand Rapids —_._.... 30.00 National Clo. Co., Grand Rapids __ 11.00 Creston Battery Shop, Grand Rap. — 3.00 Henry Burch, Rockford ___-_______ 12.50 Minch Gros., Rockford _ =. 20.00 Peake-VanderSchoor, Grand Rapids 33.34 Alemite Lubricating Co., Grand R. 6.11 Specialty Candy Co.. Grand Rapids 12.60 R. B. Squares, Rockford __________ 72.00 G. R. Overland Co., Gran dRapids 43.00 Christiansen Ice & Coal Co., istama Hapige 35.40 Shipman Coal Co., Grand Rapids __ 35.00 April 19. We bave to-day rec,ived the April 25, 192s schedules, reference and adjudication in the matter of Herman M. Timmerman, Bankrupt No. 3415. The matter has been raterred to Charles B. Blair as referee in bankruptcy. The bankrupt is a resident of Eureka township, Montcalm county, and his occupation is that of a marl digger. The schedules show assets of $415 of which the full interest is claimed as exempt, with liabilities of $9,880.70. The court has written for funds and up- on receipt of same, first meeting will be called, note of which will be made herein. The list of creditors of said bankrupt is as follows: County Treasurer, Montcalm Co. $ 70.00 Greenville State Bank, Greenville 2,250.00 Fed. Land Bank, St. Paull, Minn. 930.10 Ole Anderson, Greenville ~--------- 30.00 Cnarles Riley, Greenville. ----_--- 150.00 Meyer Bros., Greenville _--------. 50.00 Commarcial Bank, Greenville ~~~ 250.00 Frank Woodward, Dorr __----~---- 1,000.00 Cc. G. Anderson, Stanton —-------- 1,000.00 co Stine Joni oo 250.00 Roy Siple, Carson City —..__._.--_- 300.00 Sandel Bank, Belding —_-_.-.--~_- 265.00 Swift & Co., Greenville ~--------- 300.00 Mrs. Jennie Hoffffman, Holalnd __ 288.00 Mrs. A. J. Nykerk, Holland —_-__--- 144.00 Mrs. Mary HKtterbeek, Hamilton __ 144.00 George Timm,grman, Hamilton ____ 244.00 Mre: Howe, Orleans: 400.00 Elgin Condon, Smyrna —~-.----=--- 75.00 & F. Staines, lonia -...._--.-. 250.00 Root & Walker, Fenwick ___----_ 75.0u Belding Mercantile Co., BeBlding 37.46 Manufacture Oil & Grease Co., CipveranG 2 ee 59.40 Bank ot Orl.ans. Orleans —_._.-__ 34.11 J. Callaghan & Sons, Greenville. 52.25 Chittick Oil Co.. Greenville -_____ 65.97 Chureh Plumbing Shop, Greenville 22.85 Greenville Lumber Co., Greenville__ 247.16 Consum,rs Oil & Gas Co., Greenville 93.00 Johnson Oil Co., Greenville -__--__--_ 35.00 Henry Jacobson, Greenville -_--._ 43.27 Leroy Favior, Belding 0... 22 33.34 Dr. John R. Hanson, Greenville __ 75.00 Dr. Johnson, Greenville _____------ 53.00 Greanville Tool Co., Greenville ___ 16.00 Patrons Mutual Fire Insurance Co., i ee ee 66.46 Dr. Root, Greenville {20.0200 14.00 Unite 1 Memerial Hosp., Greenville 44.00 Dr. Savage estate, Greenvill, ____ 9.50 Wilber Garage, Greenville __ . ~___ 8.85 April 19. We have to-day received th> schedules, reference and adjudication in the matter of John Edward Shaw, Bank- rupt No. 3416. Th, matter has been re- ferred to Charles B. Blair as referee in bankruptcy. The bankrupt is a resident of Grand Ledge, and his occupation is that of a farmer. The schedules show assets of $250 of which the full int,rest is claimed as exempt, with liabilities of $4.953.18. The court has written for funds and upon receipt of the same the first meeting of creditors will be called, note of which will be made herein. The Net of creditors of said bankrupt is as follows: vittiam C. McGowan, Lansing —_$725.09 Wisher Gros., Ft. Wayne oo 64.75 E. J. Brooks & Sons, Chicago _-__ 96.00 Berdan Co., Toledo 0 69.00 Yield 7.10% ROMAN CATHOLIC CHURCH WELFARE INSTITUTIONS IN GERMANY 7% Secured Sinking Fund Gold Bonds Due 1946 No Roman Catholic Church Organ- ization in Germany is known to have ever defaulted on any of its obligations. Circular T'A-21 on request HOWE SNOW & CO. Incorporated GRAND RAPIDS NEW YORK CHICAGO DETROIT SAN FRANCISCO MINNEAPOLIS PHILADELPHIA April 25, 1928 Swift & Co., Kalamazoo __-=------ 43.70 Verden Broom Co., Davenport, Ia. 39.40 Dudley Paper Co:, Cléveland _._--- 24.37 Weidler Coffee Co., Cleveland --.. 95.13 Chop, Stevens, Detroit —_=------_ 2 76 Winchell Flotir C0;, Sagifiaw ---_ 26. Otté Ziégler, Larising __..-------- 23.03 Kent Groeery Co:, Grand Rapids__ 398.30 Steéle Wedeles Co., Chicagd -=.. 47.97 Michigai Fruit Co., Lansing —____ 41.71 Heckman. Biscuit Co. Lansing ~. 36.52 William Yerks, Grand Ledge _-_-1,025.00 G. Li: State Bank, Grand Ledge __ 20.00 industrial Bank, Lansing _____-__ 374.50 Hous,hold Finance Co., Lansing -_ 75.00 Chas. Ewing, Grand Ledge eee 75.00 G. L. Implement Co., Grand Ledge 67.50 Wm. Schavey & Son, Grand Ledge 140.00 Knickerbacker Hdwe. Co., Grand L. 10.50 Grist Mill Co., Grand Ledge ---.-- 10.50 Massey Harris Implement Co., rand: Fede) oo 9.50 Mich. Telephone Co., Grand Ledge 25.00 F. N. Monroe, East Lansing Maes 24.90 Lewis Bros. lansing 200) 17.00 Leon oC Neil, Grand Ledge __--____ 173.00 Abcey & Walters, Lansing ~____-~_ 20.00 Chas. Spaulding, Perry ee 144.00 Oldsmobile Co., Lansing ~_--__-_-- 77.63 Barradle Garage, Grand Ledge __. 70.40 Williamston Elevator Co.. Wiliam- ROC 25.00 R. A. Lumber Cq., Williamston _. 8/.00 Producers Elev. Co., Williamston Croel Elevator Co., Pottersville é Lioyd Fuller, Williamston ...-. =. 375. 300 Bert Iedu, Lansing 222002 es 60.00 earl Ridenour, Larvsing 2 ......... 90.00 Claude Jacobs, Lansing ~_...._.- 25.00 April 19. We have to-day received the sci.edules, reference and adjudication in the matter of Glenn W. Searl, doing busi- hess as Super Auto Service, Bankrupt No. 3417. The mater has been referred to Charies B. Blair as referee in bank- ruptcy. The bankrupt is a resident of Muskegon, and his occupation is that of a laborer. The schedules show assets of $922.82 of which $575 is claimed as ex- eupt, with liabilities of $1,617.85. The court has written for funds and upon receipt of same, first meeting will be called, note of which will be made here- in. The list of creditors of said bank- rupt is as follows: Jack Carson, Muskewon -_......- $284.80 luiward Scnhimke, Muskegon ______ 153.00 Paul Wiesie. Muskegon ____-._._. 168.00 Motor Rebuilding & Parts Co.. Muskegon ____- ee nO Reliable Tire & Accessories Co., Misgeon 13.75 Dr. Wolford, Grand Rapids ee 10.00 Donelson Bros., Muskegon —___ ~~ ~~ 46.00 Musk. Mach. & Pat. Co., Muskegon 282.00 Keliable Tire & Access., Muskegon 13.75 Dr. Wolford, Grand Rapids Sa aa es 10.00 Donelson Bros., Muskwecon ..._..._ 46.00 Muskegon Machine & Pattern Co., Miuskeron 43.74 Bishop Radio Shop, Muskegon ____ 20.00 Standard Oil Co., Muskegon ______ 10.53 DeVette Oakland Co., Muskegon __ 7.40 Midway Garage, Muskegon ______ 31.00 Body Auto Saies Co., Muskegon H. 44.63 udBid’s Jewelry, Muskegon ee 33.00 Muskegon Citizens’ Loan & Invest- ment Co,. Muskegon —o0 470.00 April 19. We have to-day received the schedules, reference and adjudication in the matter of Desera L. Charon, Bank- rupt No. 3418. The matter has been re- ferred to Charles B. Blair as referee in bankruptcy. The bankrupt is a resident of. Grand Rapids, and his occupation is that of a restaurant keeptr. The sched- ules show assets of $3.050 of which $1.050 is claimed as exempt, with liabilities of $3,469.20. The first meeting will be called promptly and note of the same made herein. The list of cereditors of said bankrupt is as follows: George Barendse, Grand Rapids __$ 4.00 Commonwealth Loan Co., Grand R. 200.00 Personal Finance Co., Grand Rap. 270.00 tay Watkins, Grand Rapids ______ 32.95 G. R. Kolatona Co., Grand Rapids 13.00 National Grocer Co., Grand Rapids 317.00 Black Family Shoe Store, Grand R. 6.70 G. R. Awning Co., Grand Rapids... 19.27 Post & Brady Co., Grand Rapids 23.60 G. R. Fixture Co., Grand Rapids_. 9.50 Opaline Sign Co.. Battle Creek ____ 15.00 L. & L. Jenison Co., Jenison __-. 59.25 Woodhouse Co., Grand Rapids -..__ 41.28 J. K. Hilton, Grand Rapids ~_____ 10.80 Plaats Shoe Shop, Grand Rapids __ 12.50 Anderson Shoe Co., Grand Rapids 7.90 Dr. O. H. Gillett, Grand Rapids __ 10.00 Burton Fuel Co., Grand Rapids __ 25.50 Elenbaas Bros., Grand Rapids ____ 45.50 Drieborg & Apple, Grand Rapids__ 55.00 Wilson & Co., Grand Rapids -_._ 25.00 Young & Chaffee Furn. Co., G. R. 7.50 Stanley Strong, Grand Rapids ____ 22.00 Mrs. Geo. Ford, Grand Rapids ____ 300.00 Kent State Bank, Grand Rapids __ 825.00 G. R. Savings Bank, Grand Rapids 436.00 Woodka Bros., Grand Rapids ____ 128.00 X Cigar Co., Grand Rapids 2. 15.00 G. HH: PP. Cigar Co., Detroit —__.._ 3.75 G. R. Gas Co., Grand Rapids -__. 72.00 Consumers Power Co., Grand Rap. 32.00 Hl. Schneider Co., Grand Rapids __ 21.43 Carrick Coffee Market, Grand Rap. 6.80 Lee & Cady, Grand Rapids —__-~-_- 25.95 Consumers Ice Co., Grand Rapids 19.05 Harry Weiner, Grand Rapids -_-_ 26.85 Houseman & Jones, Grand Rapids 32.50 E. J. Smitter, Grand Rapids _____- 41.99 Hobart Co., Inc., Grand Rapids _. 26.63 VandenBerge Cigar Co,, Grand R. 150.00 3axter & Hunt, Grand Rapids —. 55:40 Nus Baum Motor Supply Co.; CAPRIS SOy ee 13: 60 April 17: On this day was held the first meeting of creditors in the matter of Charles O. Peters. Bankrupt No. 3294. The bankrupt was present and repre- sented by attorney Elmer N. Peters. No creditors were present or _ represented. One claim was proved and allowed. No trustee was appointed. The bankrupt was sworn and examined without a re- porter. The first meeting then adjourned without date. and the case has been clos- ed and returned to the district court as a case without assets. On this day also was held the first meeting of creditors in the matter of Harold A. Tanis, Bankrupt No. 3369. The bankrupt was present in person and rep- resented by attorney Theodore H. Elfer- dink. The creditors were represented by Boltwood & Boltwood, attorneys. Claims were proved and allowed. No trustee was appointed. The bankrupt was sworn and examined without a re- porter. The first meeting then adjourn- ed without date an dthe case has been closed and returned to the district court, as a case without assets. April 20. We have to-day received the schedules, reference and adjudication tn the matter of Harry KE. Brown, Bank- rupt No. 3419. The matter has been re- ferred to Charles B. Blair as referee it bankruptcy. The bankrupt is a resident of Breedsville, and his occupation is that of a farmer. The schedules show assets of $850 of which $500 iS claimed as ex- empt, with liabilities of $4,126.49. The eourt has written for funds and upon receint of same. firSt meeting will be called, tiote of Which will be made here- in. The list of creditors of said bankrupt is as follows: Snerro’ & Son, Bangor __.... oo 3 39.00 Bangor Produce Co., Bangor ___.__ 184.50 Arthur W. Wakeman, Bangor ___. 172.00 Bangor Co-operative Assn., Bangor 169.17 CSrar Geim Bameor . 205 0 31.00 Bangor Fruit Exchange. Bangor ~_ 151.12 Sam Wits, Los Aneéies .......... 5.45 Dr. J. A. Schaffee, Bangor 3 125.50 Crover H. Page, Breedsville _.____ 150.00 Etta Bvers, Breedsville ______ ___ 375.00 i. i Waber, Kendalis os 700.00 Chas. Giddings, C hicago cee _. oo..00 People’s State Bank, sooming: lale 280.10 Effie Smith, Breedsville oe P4000 John Smith, Breedsville ‘o> S500 Mary Mitchell, B loomingdale. a 446.50 Mb. erin Co. Bansar 2 | 6400 D. ¢. Austin, Dixon, Il. - 250.00 S. H. Chemical Co., South Haven 21.50 Albert D. Hoppin, Bangor ______ 175.00 West Bend Equipment Co., West Bend, Wis). 29.65 April 21. We have to-day received the sche lules, reference and adjudication in the matter of Gerald B. Hoffmaster, Bankrupt No. 3420. The matter has been referred to Charles B. Blair as referee in bankruptey. The bankrupt is a resi- dent of Kalamazoo, and his occupation is that of a laborer. The schedules show assets of $545 of which the full interest is claimed as exempt, with liabilities of $1,106.68. The court has written for funds and upon receipt of same the first meeting of creditors will be called, note of which will be made herein. The list of creditors of said bankrupt is as foi- lows: Ross DeBow, Kalamazoo __________ $185.00 Music Shop, Kalamazoo —-_-.--__ 21.75 bam Folz Co., Kalamazoo ____.._ 20.00 Lucas Coal Co., Kalamazoo ______ 26.00 G R. & I. Restaurant. Kalamazoo 15.00 M.D. Ellis, Kalamazoo... 3 16.00 G. Broekema, Kalamazoo ________ 246.47 Miss N. Somers, Kalamazoo ______ 310.00 Frank Moss, Kalamazoo __________ 8.15 G.. Morrison; Kalamazoo —...... 10.00 Dr. E. Ames, Kalamazoo ________ 37.00 © K. Blain, Kalamazoo 22... 15.00 Wise Hardware Co., Kalamazoo __ 13.85 Parchment Coal Co., Kalamazoo __ 20.00 Hoekstra Sales Co., Kalamazoo _. 9.10 Hayes & De France, Kalamazoo __ 4.00 Ralston’s Grocery, Kalamazoo ___. 65.90 J. E. Welborn, Kalamazoo ________ 15.78 Coffee Shop, Kalamazoo __________ 32.60 April 21. We have to-day received the schedules. reference and adjudication in the matter of Chauncery C. Billman, Bankrupt No. 3421. The matter has been referred to Charles B. Blair as referee in bankruptcy. The bankrupt is a resident of Grand Rapids, and his occupation is that of a laborer. The schedules show assets of $166 of which the full interest is claimed as exempt, with liabilities of $1,148.10. The court has written for funds and upon receipt of same, first meeting will be called, note of the same will be made herein. The list of creditors of said bankrupt is as follows: Don Farrant, Grand Rapids ______ $230.00 Chaffee Bros., Grand Rapids ____ 513.00 Lillian Anderson, Grand Rapids __ 400.10 James Holloday, Wayland ________ 5.00 In the matter of Floyd H. Taylor, doing business as Taylor Beverage Co., Bank- rupt No. 3407, the funds for the first meeting have been received and such meeting has been called for May 8. In the matter of T. S. Sebring, doing business as Sebring Tire & Battery Shop, Bankrupt No. 3351, the funds for the first meeting have been received and such meeting has been called for May 8, MICHIGAN TRADESMAN, Another Example of “Try, Fry Again:” (Contintied from page 20) tions a fund to Be built tip for Hittiself out of such earnitigs. At the end of his first motith, let ini pay into a special fund $20. Add an- other $20 next month. If le makes right arrangements with a banker who knows what his aim is, he can get 6 per cent., compounded semi-annually. Let him make his reserve $25 per month the second year. Compounded the same way, the fund will be $576 at the end of second year; yet he will have retained plenty of capital for expansion in his business. The way to make a business grow sturdily is like the way we make a shrub grow strong. We clip the buds, letting the strength go into the trunk and limbs. We keep a business poor, scratching for every penny it seems to need—and it gets strong rapidly. Let a youtig man fealize that $25 per motith set aside at 6 per cent. com- pounded semi-atinually will grow to $25,000 in thitty years, during which time his $25 monthly contributions will have totalled only $9,000—to which others have added $16,000, handing it to him on a silver platter: That's how to get money out of your business. Paul Findlay. Business Wants Department “DO YOU W ANT TO. SELL OR TRADE your stock of goods, store building, or other real estate’? Write or see me at once. John G. Emery, 43 Pearl St., Grand Rapids, Mich. 831 FOR SALE—On account of illness of six months, I will sacrifice my cash and earry market. Located in town ot’ 50,000 population. Any reasonable offer accept- ed. 1 must sell. Here is a bargain tor someone. Write me for full particulars. Address No. 852, ¢/o Michigan Trades- man. 83 W anted—Position | in grocery or gener al store where there wonld later be a chance of buying Interest in store. Small, hust- ling town preferred. At present manager of grocery store. Would be interested in Store tor sale. State terms, etc., in let- ter. G. W. Watson, 52 Grove. Grand Kapids, Mich. 833 For Sale—-Birchlee Cottage—Four lots, ninety-foot water tront, birch, oak trees. bishing, bathing, boating. West side Bear Lake, Manistee county. U. S. 31. Bargain. S$. Brunk, Eaton Rapids, Mich. $25 GENERAL STORE—For sale—size 28 x 42, with warehouse 18 x 42, with good seven-room house, all in good condition. witn % acre of land, on main gravel road. Only $4,500 for buidlings and stock consisting of groceries, shoes and dry goods, small hardware, and fixtures, all in first-class condition, at invoice price. This is within fifteen miles of Grand Rapids and is a very good proposition. If interested. come and see me. Jchn Hage, Grandville. ae Sat KOR SALE — Established dry goods store on one of the best corners in Mus- kegon Heights. Newly outfitted. Will sell on easy terms. Address No. 828, c/o Michigan Tradesman. 828 FOR SALE—Grocery store doing good business. Good fixtures and complete stock. Steam-heated living rooms above. No chain store competition. Death of my husband reason for selling. Mrs. M. J. Flennery, Box 315, Edmore, Mich. 830° CASH FOR MERCHANDISE Wiil Buy Stocks or Parts of Stocks of Merchandise, of Groceries, Dry Goods, Shoes, Rubbers, Furniture, etc. N. D. GOVER, Mt. Pleasant, Mich. CASH For Your Merchandise! Will buy your entire stock or part of stock of shoes, dry goods, clothing, fur- nishings, bazaar novelties, furniture, etc. _ LOUIS LEVINSOHN, Saginaw, Mich. _ Pay spot cash for clothing and furnish- ing goods stocks. L. Silberman, 1250 Rurlingame Ave.. Detroit, Michigan. 566 FOR RE NT—DRY GOODS AND notion store wanted. County seat of 2,500. Splendid location and building, moderate rent. K. E. Wilcockson, Sigourney, ie 31 AUCTION SALES. IN THE DISTRICT COURT OF THE UNITED STATES FOR THE WBSTERN DISTRICT OF MICHIGAN: : SOUTHERN DIVISION. At a Court of Barkruptey held in atid for said District and Division, at Grand tapids, this 12th day of April, 1928: Present: HON: CHARLES B. BLAIR, Referee in Bankruptcy: In the matter 6f FRED MARKS, Bankrupt Notice is hereby given that purSuant td an order heretofore made herein, I shall sell at public auction and to the highest bidder, on Thursday, April 26, 1928, at 2 p. m.. Eastern Standard time, at the premises formerly occupied by the Bank- rupt, in the State Theatre Bldg., Kala- mazoo, Michigan, all oi the furniture, fix- tures. equipment and tools of said estate, all of which is appraised at tne sum of $1,500.00. The Bankrupt operated a bar- ber shop. ABE DEMBINSKY, Court Auctioneer. M. N. KENNEDY, Custodian. Kalamazoo, Michigan. _—— > In the matter of GLADYS MILLER, Bankrupt Notice is hereby given that pursuant to an order heretofore entered herein, I shall sell at auction and to the highest bidder, on Friday, April 27th, 1928, at 2 a. m., Fastern Standard time, at the premises formerly occupied by the Bankrupt, in the City of Eaton Rapids, Michigan, all of the stock, fixtures and assets of this estate scheduled by the Bankrupt to be of the approximate value of $3,121.81. The property consists of furniture, tapes- tries, household turnishings, ete. , with attendant fixtures. ABE DEMBINSKY, Court Auctioneer. JOIIN BUNKER, Custodian. Eaton Rapids, Micuigan. NOTICE: For further information re- garding the above Bankrupt Auction wales, an itemized inventory and apprais- al will be on hand at the date and time of sale. The property may be seen prior to the date of saie by application to the custodian or auctioneer. Lroperty will be offered in bulk or parcels to suit dealers. sales are for cash and subject to confir- mation immediately by the Referee. HON. CHARLES B. BLAIAR, Referee in Bankruptcy. a TRUST MORTGAGE SALE. By order of the Trustee I will seil at Public Auction to tie highest bidder on Friday April 27tn, at 10 a. m,, Eastern Standa.d tiie, all the stock and lixtures of WM. K. BROERSMA, 866 Grandville Ave. Grand Rapids, Mich. Stock consists of ladies’ and children’s suits, coats, dresses, Sweaters, etc. Fix- lures consists of show cases, cash reg- ister, safe and very high grade office equipment, tables, etc. Sales are tor casn and subject to con- firmation by the Trustee. ABE DEMBINSKY, Commercial Auctioneer Saginaw—Phone Riverside 3667W. EDW. DE GROOT, Trustee, Grand Rapids Credit Men’s Assn. Grand Rapids, Mich. Friday April 27th, 1928, at 10 a. m. >_> RECEIVERS SALE. MICHIGAN TRUST CO., Receivers By order of the Receivers, [ shall sell at Public Auction on Saturday, April 28th, 1928, at 10:30 a. m., Eastern Standard time, all the stock af UNIQUE FURNITURE CO. (Manufacturer) 1020 Hovey St., Grand Rapids, Mich. Inventoried at approximately $14,000.00. The stock consists of Bed Room Suites of the highest type, solid walnut, solid ma- hogany interiors, fiddle back, maple front, walnut backs, dust proof drawers. Sales are for cash and subject to con- firmation by the Receiver. Stock will be sold in bulk and small lots to suit buyers. For further information inquire of' ABE DEMBINSKY, Commercial Auctioneer, Saginaw, Michigan. THE MICHIGAN TRUST CO. Receivers Grand Rapids, Michigan Consult someone that knows Merchandise Value. GET YOUR BEST OFFER FIRST. Then wire, write or phone me and I will guarantee you in good American Dollars to get you more for your store or plant of any description. ABE DEMBINSKY Auctioneer: and Liquidator Saginaw, Mich., Phone Riverside 3667W. Buyers inquiring everyday— No Sale—No Charge. mnpeanermanans 32 JOHN COODE AT LANSING. Summary of His Talk Before the Retail Grocers. At the retail grocers and meat deal- ers convention, held in Lansing last week, National President Coode ap- peared on the programme for the re- tailers and, as is his usual custom, he delivered an address which was straight and to the point. Among the things which Mr. Coode emphasized was the need for a square deal for the retail grocer, and excerpts of his talk are herewith published: I am a service grocer and I have been in the chain store business, and I give them credit for being good mer- chants in many ways, but there never will come a time when the chain store organization can take away from the retail service grocer his place in the community if he will only make him- self a merchant. I believe there is a field and a place for both of us, but the retail grocer has gone along in an even channel and has let lots of things get away from him by his carelessness and thoughtlessness. But the day and time has arrived when the people want to know and have got to know, and the method of distribution is so differ- ent to-day from what it was ten years ago or twenty years ago that it is al- most marvelous. I can hardly appre- ciate it myself when I go back twenty- five years and see the great change in the distribution of food that has taken place and what the housewife wants to-day that she did not think of yes- terday. Should the individual grocer become a part of a chain store system? As long as the consuming public want to pay cash and buy cheaper, there will be chain stores. There are a number of so-called systems being offered to the retailers by the jobbing houses which are supposed to be a cure-all for the troubles of the retail grocer. But first the retailer must agree to buy all of his goods from one house for a definite length of time. He must paint his store certain colors. He must permit inspection of his books by a supervisor and must conform the conduct of his business according to certain prescrib- ed lines as outlined in his contract. It takes more than colored paint to make a successful store. A store which is a success does not need to join a chain store system, and one that is not successful otherwise will not obtain success from this plan. No stereotyped form of business will fit every com- munity. The necessary thing is profit in successful retailing. Personality is the thing which governs. Success must come from within your own store and not from without. A merchant is either a success or a failure by reason of him- self. No one can force himself to succeed if he would otherwise fail. Now I have another word I want to say here. People should not be started in business who cannot buy their open- ing stock for cash and have enough capital to finance their business prop- erly. Credit should not be overextend- ed to the retailer. It is the merchan- dise that should be sold and not the credit. Business should be run on a MICHIGAN TRADESMAN tsandard of ethics which is good for the buyer and seller alike. Another mistake the jobber has made in the past is financing too many re- tail grocers. A jobber should figure whether the retail grocer is a good moral risk; whether he is honest and intelligent and capable of making a success of his business. When a job- ber sets a man up in business in close proximity to a man who is successful and doing a profitable business, he im- mediately commences to break down the successful merchant, and he should look carefuly into the matter of credit. I believe that the average jobber has sufficient intelligence to know that when a retail grocer is out of business he has lost a most valuable asset, and I am one of those who are thoroughly convinced that the jobber does appre- ciate the retail store if the retailer is just a merchant who can show and per- form his function like he should do. Last and not least and most im- portant of all, is a reasonable profit. Profit is the life blood of business, the thing which gives impulse to the work- er. We should always work for profit and not for volume. Profit denotes the quality of your work and volume the quantity. All we want is a square deal. No man should try to get more than he is entitled to. My friends, that is all the individual retail grocer wants, a square deal, and I say to you, we must have that, for the consuming public have got to have their merchandise at a right and fair price, and, my friends, that is the way we must go, and the way we have to go. I am not fighting any organization in the world; I am fighting for the consuming public, that they shall be served economically, properly and right: and I believe that the jobber will have to see the light of day, that he has to serve that service grocer— that is the independent merchant—on the same basis as he does the chain store, and that has got to be done and it must be done, and it is up to us retail grocers to know that we have to be merchants and we have got to deserve that close distributing system that the jobber gives us. We have to pay our bills promptly. We must have cletn. in- viting, attractive grocery stores, and do our business in the right way. —_+ +> __ When You Buy Goods on Consign- ment. The buying of goods on consignment or with the right of return in case they are not sold, is a common practice in the retail world. In this manner, a re- tail merchant may be able to carry a larger and more diversified stock, than he otherwise could carry if compelled to buy outright. On the other hand, by consigning goods the wholesaler may be able to get his stock in trade more quickly be- fore the buying public than if he re- lied solely on out and out sales. The practice then has much to commend it, and in many instances may be follow- ed to advantage by all concerned. However, a retail merchant should not overlook certain legal phases of the subject, because contracts of this kind are peculiarly subject to after disputes. In the first place, where a merchant agrees to accept goods on consignment, or with the right to return what he does not sell, the terms of the con- tract should be clearly understood be- tween the parties. And, to guard against after controversy over this point, it is usually prudent to reduce the terms to writing. In the second place, the merchant should keep each account of this kind separate, and in such a manner that he can comply with the terms of the agreement, in respect to returning the unsold goods. If this is not done, and the goods are commingled with other stock, in such a manner as to prevent an accounting, the merchant may place himself in a position to be held liable for the goods received whether he wants them or not. The ease with which a situation of this kind may de- velop into a costly dispute may be illustrated by the following: A traveling salesman called upon a merchant, and the latter selected mer- chandise from the samples displayed to the value of about $3,000. No pay- ment was made at this time. There- after the salesman again called upon the merchant, took back part of the goods, and received a payment of $500 on what remained. The merchant put the goods in stock, sold what he could, and kept no particular account of the order. Payment was not made for the goods, and the wholesale firm brought an action to recover the balance claim- ed to be due. Upon the trial of the cause there was a conflict in the evidence as to whether the merchant had bought the goods, or whether he had the right to return what he did not sell. But under either theory the merchant had treated the account in such a manner as to ren- der himself liable. He testified as fol- lows: “When you ask me if the goods are now mine or Croft's [the seller] I may say that they are in my possession, and it is undecided who owns them. I have been selling them from time to time. I don’t know how much I now have left without taking an inventory. I can’t say whether I have $100 worth or $50 worth, or how much, without taking an inventory and pick out these goods from among other goods. “These goods are commingled with our stock, and have been ever since the goods were put in our cases, and they have been displayed in our show cases and shelves and shown to cus- tomers and sold whenever we could sell them.” So there we are. The merchant had failed to pay for the goods. And by his own testimony he had failed to keep an account of the goods, or ten- der back what he had not sold. On this state of facts the court in deciding the case said: “If defendant [the merchant] had the option to return the goods received by him, or any part of them, it was his duty to exercise such option within a reasonable time. It is apparent from his testimony that he did not do so. “If he retained them after asking Croft to take them back and sold what he could thereafter, and was unable on the trial to state positively what he April 25, 1928 then had on hand, he was in no posi- tion to insist that he should not be re- quired to pay for what he had re- ceived.” The court thereupon affirmed a judg- ment for $1,155.44, the amount shown to be due upon the account. Holding, that under the evidence of record he was clearly liable for the unpaid and unaccounted for balance of the goods received by him. The foregoing case aptly illustrates the importance of reasonable care on the part of a merchant in accepting goods on consignment. He may carry stock in this manner with profit to both himself and the seller, but, in doing so, he should for his own pro- tection clearly understand the terms of the contract, and then comply with its provisions in a businesslike manner. Otherwise, as illustrated, arrangements of this kind may easily prove a fruit- ful source of costly after contention and dispute. Leslie Childs. — One Tradesman Gives Pleasure to Three People. Muskegon, April 24—I suppose you know what a fine periodical you edit and that you receive so many compli- mentary letters that one more will not make much difference. However, I thought you might be interested in knowing how very much you are ap- preciated by at least three more read- ers. My father, now a man of 7/ years, was in the drug business in Port- land for almost fifty years. He is one of the three living men who registere:] in pharmacy in Michigan when the pharmacy law went into effect. He advises me as long as I live to be a subscriber to your paper. He admires your fearlessness and honesty and feels you are of untold value to the commonwealth and wherever else your paper goes. We save all our old num- bers and take them to a Grand Haven patient of mine, a former postmistress at Ravenna, where she always read your copies as they came through the mail. Since leaving there, being ill and mostly confined to the house, she had missed the glowing columns of the Tradesman so, since I found this oui, I have saved our copies and taken them to“her once or twice a year, for which she is very grateful. L. I. Powers, M. D. —_a ge Re-Union of Old Timers an Assured Success. George W. McKay, Chairman, has received eighty acceptances to the second annual re-union of the Old Timers Saturday evening of this week. He hopes to have 160 before the er:l of the week. The reception will b> held on the mezanine floor of the Rowe Hotel from 3 to 6 p. m. The banquet will be served at 6:30 p. m. and the toastmaster promises to close the festivities at 10 o'clock sharp. The programme for the post prandial ex- ercises is as follows: Music—Crescent Trio. George W. McKay America—Audience. Leo A. Caro—Toastmaster. Rev. C. W. Merriam—Address. B. F. Girdler—Vocal Solo. Mrs. Pearl Girdler— Pianist. Charles G. Graham—Readings. Reminiscences— By Old Timers, limited to three minutes each. 2.2. Howard City—The Jennings Hard- ware Co. has purchased the stock of the Larry Hardware Co. and will con- solidate it with its own. Chairman.