DZIAK ‘ rye ¥ yD are) STEW we Fk MG Y RS ey On ey oie —.s UY 4 yi a) APRN OSes > NY a OE ASE? MRSS Bk eae Sa CEC PROC aE Dc Ph SSE SS PC aC oe aCe aR EO CAIN VEEN PIC KG /(G YF, 45] BON D> vay \ EA \(( Ne (SO) Be 5] 1 y)) Ge ESAS ef 2S? A Giaerneen ee ee PUBLISHED WEEKLY ¥ 75 Cadi SOIC SAO CAS TSO IORI PDO OR DUDES Sts Forty-sixth Year GRAND RAPIDS, WEDNESDAY, AUGUST 8, 1928 Number 2342 Help Some One In Trouble If you want to feel you’re doing something really worth your while, Just help a man in trouble and then watch him start to smile; Take his burden on your shoulders and re- lieve his weight of care, And stick until you’ve helped him from the valley of despair; Then when he turns to thank you with a gratitude that’s real, Youw’ll be surprised that minute just how good it makes you feel. at of your customers have learnt that KIP spray is a quick and never failing remedy for combating mosquitoes. Indoors, sprayed toward the ceiling, KIP mist reaches all the pests that are hiding and brings them down instantly. Outdoors, the spray kills all the pests with which it comes in contact, and keeps way other mosquitoes for a considerable time. Just as deadly is it to flies, roaches, moths and bedbugs, though it is harmless to human beings. The A Superior Product, Quick Turnover, Larger Profit effectiveness of KIP is being heralded to the public by attractive posters and car cards. This consumer advertising is being tied up with the dealer’s store by colorful window displays, counter cards, and other advertising helps. Use these helps now and your sales will mount accordingly. Itis worth your while to do so, as the profit on KIP is larger than on many staple products. If you are not now stocking KIP, it will profit you to get the full details of our Special Dealer Offer. Ask the Standard Oil Company (Indiana) salesman. LOOK FOR THE RED AND BLUE CAN BEARING THE THREE-LETTER WORD KIP WHICH MEANS KILLS INSECT PESTS ous to persons. FOR USE IN YOUR OWN STORE Flies and roaches are no longer tolerated in the modern grocery, as the pests are known to contaminate foodstuffs and spread disease. To combat them quickly and with certainty of results, the wise grocer uses KIP. If foodstuffs are covered while spraying is done, KIP may be used at any time without im- parting any taste or odor to materials. Positively contains nothing injuri- Prices: 1-gallon can, without sprayer, $2.75; 5-gallon can in- cluding KIP Improved Sprayer, $10. = KIP KILLS FLIES, ROACHES, BEDBUGS, MOSQUITOES, MOTHS = KIP_ KILLS FLIES, ROACHES, Profit by these advantages which cost but a few cents a day nomenon ae Che tt MEE ) "4 Forty-sixth Year MICHIGAN TRADESMAN E. A. Stowe, Editor PUBLISHED WEEKLY by Tradesman Company, from its office the Barnhart Building, Grand Rapids. UNLIKE ANY OTHER PAPER. Frank, free and fearless for the good that we can do. Each issue com- plete in itself. DEVOTED TO the best interests of business men, SUBSCRIPTION RATES are as follows: $3 per year, if paid strictly in advance. $4 per year if not paid in advance. Canadian subscription, $4.04 per year, payable invariably in advance. Sample copies 10 centg each. Extra copies of current issues, 10 cents; issues a month or more old, 15 cents; issues a year or more old, 25 cents; issues five years or more old 50 cents. Entered September 23, 1883,at the Postoffice of Grand Rapids as second class matter under Act of March 3, 1879. JAMES M. GOLDING Detroit Representative 409 Jefferson, E. TECHNIQUE OF EVANGELISM. Modern business science comes to the aid of religion when Columbia University, co-operating with the churches of Greater New York, offers “to provide training in the technique of evangelism.” Evangelism is a fairly old and estab- lished vocation. In the long years of its existence it has developed a con- siderable body of technique, although there is wide divergence in the methods used by its most eminent practitioners. The technique of St. Paul, for in- stance, consisted in being “all things to all men.” It was by tact and sym- pathetic moral suasion that he achiev- ed phenomenal results. On the other hand, results are said to have been achieved also by “Billy” Sunday, who is anything but soft spoken. Sunday’s technique is nothing if not aggressive, muscular, vituperative, vindictive and nasty. He consigns every man and woman who does not blindly accept his own narrow view of religion to the demnition bowwows, using language that no true Christian would ever ut- ter and which disgraces and desecrates any church which he is permitted to profane by his presence. He evidently assumes that he promotes the King- dom of Heaven by uncorking a vitrio- lic vocabulary, insulting his audience, picking a fight with the local clergy and making a_ two-fisted attack on Satan or on the pulpit. He comes the nearest to being an anti-Christ of any man who was ever born and no pastor who has a sane and decent conception of true religion and a just conception cf his obligation to God will ever per- mit him to occupy a pulpit which lays any claim to being Christian. Modern times presumably demand a modern technique and ‘“go-getter” methods of gospel salesmanship. In the Moody and Sankey period the ma- chinery for inducing people to hit the trail had become fairly standardized and efficient, but, like other relics of the Victorian era, it may be antiquated, RAND RAPIDS, WEDNESDAY, AUGUST 8, 1928 The object of the Columbia course is “to reach the unchurched masses.” It will be interesting to see by what technical methods this is to be ac- complished. BASIC ACTIVITY STRONG. With the best July in its history, the automobile industry continues to set a pace which enables the steel busi- ness to maintain an August rate of operations that is also exceptional. Construction work also is ahead, with little evidence of the long- predicted let-down. Even the oil in- dustry is picking up a little and its requirements figure more prominently in business placed with supply sources. It is plain that the basic lines are sufficiently vigorous to push along business volume in quite a satisfactory way, even though there are numerous branches of industry that are below par. Car loadings testify to a distribu- tion in the aggregate that is now run- ning ahead of a year ago, when activity had begun to sag. At the same time, the report on July failures must be regarded as quite encouraging, since it is shown that, despite the backward season until recently, the business mor- tality was under a year ago in number and considerably below in the total of forging liabilities. From present indications trade and industry are nearing the period of fall expansicn in good shape. Crop expec- tations are favorable and if fulfilled should add considerable impetus to the main business movement and broaden it out to a more desirable extent. The report on commodity stocks for the end of June shows a small increase over a year ago, principally in manu- factured goods, but unfilled orders are also a little higher, which is a happier circumstance. THE KING’S UMBRELLA. A London correspondent comments on King George’s habit of carrying an umbrella. He says the King is seldom seen in public without one. Moreover, it isn’t a fancy, regal-looking affair he carries, but a common garden variety umbrella such as ordinary citizens use. When attending outdoor public events his Majesty frequently takes shelter from the rain under it instead of under a canopy. Whether King George realizes it or not, that umbrella is something more to him than a protection against the rain. It has a psychological—indeed a political — value. Nowadays, when kings don’t rule by divine right but by popular sufferance, the most popular and hence the most influential kings are those whose ways are the most demccratic. And what could be more democratic than King George’s um brella? The sight of Britain’s sovereign standing under an ordinary umbrella during a deenching downpour instead of under a royal canopy must make him seem akin to the common race of flesh-and-blood mortals. Consciously or subconsciously, it humanizes him and gives the people a fellow feeling for their King. The more “human” a monarch can appear in the eyes of his subjects these days the better for him. King George is making no mistake in carrying around an umbrella. NEW BUYING PRACTICES. Perhaps there may be less selling, as it is now known, in the future, and more emphasis upon adjusting the product most suitably to its market and more attention to devising new prod- ucts that may be expected to attract favor without high-pressure © selling. The trend is that way, and the real market analyst or stylist may come in- to his ewn without having to yield first place to those who take so little a thing as an idea and “put it over.” A similar study is being made of buying practice, and the suspicion has grown that, with a great deal of mys- tery thrown about his processes, the old-time buyer has done perhaps a lit- tle too much strutting. His operations, it appears, can often be reduced to a formula in many ways and to guess- work in others. The attempt is being made to work out the formula and to remove the guesswork, so that even so delicate an operation as choosing stvles likely to prove popular may be conducted with reasonable safety and success. The effort in this direction is not only being made by individual con- cerns but by associations and groups as well. The chains have found it pos- sible to obtain high buying executive talent and place it in control of scat- tered departments with excellent re- sults. So that in buying as well as in selling the tendency is to establish proper contacts with demand, to elim- inate most of the unessentials and to find what the consumer wants or may want and supply it. es THREE LIONS BITE THE DUST. It is not often that in a rather prosaic and practical world dreams come trie —certainly not the romantic boyhood dreams of shcoting lions and perform- ing other heroic feats in the jungles of darkest Africa. Yet this is the experi- enc which has come to the three Boy Scouts who are members of the African expedition of Mr. and Mrs. Martin Johnson. They have achieved what we believe must have been their highest ambition. These three boys, each of whom is 15 years old, must be having a wonder- ful time. A dispatch from Nairobi says that, in addition to shooting a lion Number 2342 apiece, they have seen 104 of the jungle monarchs. Seven surrounded — their camp one night, chewing the tires of an automobile and smashing a camera in their exuberant welcome to the American Scouts. Could imagination have conceived more exciting incidents to color their projected book on “Three Boy Scouts in Africa?” Th relating of their adventures will give every boy in the country a vicari- ous thrill. And what is more, it will hold cut the promise for every Scout that what three of their number have done he, too, may do. His dreams of shooting lions may come true if only he performs his good deed every day and learns how to light a fire without matches. CITIES HALT THRIFT. As long as men coniinue to gather in congested entities, consumers. will reap little of the savings from the in- creasing use of farm wastes in the manufacture of staple commodities. Because of the congestion there has been built up an involved system of distribution. There are brokers, job- bers, wholesalers and warehousemen all adding tremendously to the expense of transportation and handling. As a result, whatever is done by the farm- er to cut his cost of production or in- crease his vield very likely will not affect the consumer unti! something is done to simplify distribution. It costs as much to take a box of oranges from Jersey City across the river to New York and place it in the hands of the retailers as it does to pick the crop in California, sort it, pack it and ship it clear across the country. It has been shown that our coal problem is due to some extent to the large number of inefficient mines; probably our farm oroblem is due to a similar cause. The scientific farmers who learn to produce at the lowest labor costs and apply scientific meth- ods to the utilization to their waste are bound to come out ahead. FOOD FROM THE AIR? Science continues to spare mankind from worry about problems that may confront this earth, say. a million years from now. What will provide warmth when all fuels are exhausted? Stored- up heat from the sun is one answer. Motive power? Energy released from sea water? And now a scientist at the Institute of Chemistry, meeting in Evanston, Ill., promises that the grow- ing multitudes on the earth need never worry about food. In some dim and distant future, when there is no space for raising farm products, food will be taken from the air. The inhabitants of the world may some day be limited to standing room. only, but they will be fed. SRR acer IONE! SHREWD PRICING. How Independents Can Best Compete With Chains. Independent retail grocers in meet- ing competition offered by the chain store must depend for success on service and shrewd pricing, or on the latter alone. A large percentage of the population wants service from grocers and the in- dependent retailer who caters to this type of trade is in a position to oper- ate successfully by carrying more of an assortment than is found in the chain store, and also by pricing his merchandise on a reasonable basis figured on the service performed. He should stress the quality of his mer- chandise and take advantage of the personal element, which after all, is his trump card. In my opinion the charge for ser- vice, depending on the amount ren- dered. should range between 5 and 10 per cent. The independent retailer who caters to the price class of grocery trade must rely chiefly upon clever pricing and the personal element for his continued success. He must carry a smaller as- sortment than the service grocer can afford to offer and look chiefly to rapid - turnover for success. Regarding size of store, the most efficient for the independent to oper- ate is that type which requires no more than one or two clerks. The larger stores seem to be handicapped by overhead and waste. Independent retailer and chain store operators are getting closer together in their fields of operation, and the service grocer is now finding compe- tition in his own field, as the chains in their attempt to secure increased volume are carrying larger assort- ments. Recently they have gone heavily into green groceries, meats, bakery goods and even tobacco prod- ucts, and in many cases are giving al- most as much service as the full- service retailer. Changes in the retail field have had their reaction in the wholesale end and the full-line average sized wholesale grocer seems to be disappearing. A trend to extremes is apparent toward large concerns carrying full assort- ments of quality goods to a very great extent under their own labels and smaller companies which devote them- selves primarily and very efficiently to the distribution of staples. During the last year there has de- veloped a closer co-operation between wholesalers and independent retailers and in some cases this has brought about a type of chain store organiza- tion. The wholesalers under this arrange- ment have been supplying groups of independent retailers with the bulk of their requirements and at the same time doing co-operative advertising for these retail outlets which are run un- der one group name. It is too new to say whether the plan is successful or not. In some cases it has met with quite a little suc- cess while in others it seems to have failed. Like most enterprises there is MICHIGAN TRADESMAN now one, sure way and ability, char- acter and personality will always tell. Sylvan L. Stix. osc Products Made From Agricultural Wastes. The first complete book ever printed on paper made from cornstalks is an- nounced for publication by Rae D. Henkle Co. of New York. The author of this volume, entitled “Farm Prod- ucts in Industry,” is George D. Rom- mel. who during the past year made an extensive survey of possible uses for various kinds of farm materials and by-products hitherto generally re- garded as waste. The survey was undertaken at re- quest of Secretary Jardine of the Unit- ed States Department of Agriculture, co-operation being secured from. thir- teen bureaus cf the Federal Govern- ment, thirteen agricultural experiment stations, fourteen National — scientific and trade associations, and fourteen industrial organizations. At basis of the enterprise lay the two-fold purpose of conserving re- sources which might become of great value, and of giving practical assistance to farmers. Dr. Rommel first ascer- tained what progress already had been made in turning such waste to indus- trial use. thus providing the Govern- ment with definite information service- able in studies aimed at permanent agricultural relief. One of the most striking, things he found was in rela- tion to the use of cornstalks for cel- lulose products. Experiments in this field had been going on for some time, with impor- tant results, for example, in connection with the motor industry. Formerly twenty-eight days were required for painting a motor car. This period had to be cut down. So managers of large plants asked their chemists to devise some quicker way of painting cars. As a result, the chemists produced from cellulose the lacquers now in use. So to-day it takes not twenty-eight days, but only twenty-four hours, to paint a car. The magic of chemistry discovered in cellulose other rich opoprtunities formerly undreamed of—in the manu- facture cf artiicial silks, leather substi- tutes, sausage casings, and in celluloid of which great quantities are needed for motion picture films. Dr. Rommel’s interest in industrial uses for corn- stalks is keen because his boyhood was spent in the lowa Corn Belt, and later he served on the Faculty of Iowa State College. “Nobody,” he says, “can predict what may happen as a result of research. There seems to be a very wide field ahead. In this connection it may be added that Dr. Rommel’s new book is printed, not only on cornstalk paper as far as the letter-press is concerned, but corn- stalks furnished the antique-finish pa- per on which thirty-one illustrations appear. According to the publishers, the paper used in this book “is from the first commercial run of pulp from the first commercial cornstalk pulp mill in the world.” -—_—_+ 2+ _____ It is the weakling who, once his mind is made up, refuses to change. Sand Lime Brick Nothing as Durable Nothing as Fireproof Makes Structure Beautiful No Painting No Cost for Repairs Fire Proof Weather Proof Warm in Winter—Cool in Summer Brick is Everlasting GRANDE BRICK CO. Grand Rapids. SAGINAW BRICK CO. Saginaw. YY UY iy #3 Mik SUPREME Try Dutch Tea Rusk with jams or marmalades for a delicious tea- time treat. Or combine with fresh berries for an entirely different shortcake delight. Serve with fresh aspar or grilled mush- rooms. Simply delicious! At your grocer’s. DUTCH TEA RUSK COMPANY HOLLAND, MICHIGAN RUSS August 8, 1928 ; Meet | The | Wife Full- 3 A joint account. fledged partnership. Both can deposit funds. accel e Either can withdraw. An arrangement worth trying! ene ete ee BANKU MONROE AT PEARL-SINCE 1853 Carnation’s the name In most lines— soups, cereals, canned fruits, coffees—there are certain names that “register” with nearly everybody. In milk, Carnation’s the name. Itsaystoevery customer, A “‘Here’s a product withanation- y widereputation forbeing right?’ Sell Carnation Milk and you don’t have to argue. Good-will grows when you offer the knowninsteadoftheunknown. | Carnation Milk Products Company Carnation Bldg., Oconomowoc, Wis. \ Milk “From Contented Cows” €1928, C. M. P. Co, 4 August 8, 1928 MICHIGAN TRADESMAN 3 & q a. i : yee ase Sass When On Your Way, See Onaway. Onaway, Aug. 7—Away to the North and West of Onaway lies a range of hills; they might be called mountains for they are known as such and are probably about as high as any of the elevations in the State. They are not so very far away either, only about fifteen miles, just a nice little drive through a very picturesque part of the country; a diversion from the regular roads, yet pleasant and_ interesting, owing to the varied scenery. We first enter the State Park five miles North embracing 153 acres of virgin forest and lying on the shores of beautiful Black Lake, which is nine miles long; driving along this fine bathing beach for about two miles we soon enter the Black Lake Game Preserve on Lake Sixteen, situated at the East end and foot of the mountain. From a look- out tower at the peak of the mountain one may see for many miles in all di- rections; Black Lake, though three miles distant, seems almost at your very feet; one would think it might be possible to throw a stone into the waters. The cottages partly hidden beneath the dense covering of trees and foliage make a pretty sight as far as the eye can reach. Away beyond, nestled between the hills, lies the little city of Onaway, the starting point of your trip; many of the higher build- ings standing out prominently may be seen with the naked eye and with your binoculars the smokestacks. Then right-about-face and looking the op- posite direction towards the East is the Big Lake or Lake Huron; one might judge it to be only a mile or two away it seems so close, especially on a clear day, but it is really six miles away, yet the coast guard station on Hammond Bay is easilv discerned; the big freighters plying the waters going both North and South and the smoke from many others far distant away out on the lake. But the trip is bare- ly begun; descending and continuing Northwesterly for several miles along and at the foot of this range of hills the road winds and curves through a varied country mostly timbered with a second growth, but now quite large, of pine, spruce, maple and oak. This was formerly the old Cheboygan-Rog- ers City stage route and the history would make many pages of interesting reading. But the road is good and every foot of it enjoyable. Leaving Presque Isle and entering Cheboygan county you soon reach the extreme end of the range of hills and, following a graceful curve to the left, the road leads you between two beau- tiful lakes, one lying away down at the very base of the steep hill. Here you must stop and will probably spend the remainder of the day, first to visit the big spring of ice cold water and an ideal camping ground. A climb up the mountain even with the aid of the thick growth of small trees will test your strength and lung power; but once at the top you will be in no hurry to descend. Included in the scenery is a chain of lakes, right from one to another reaching to the North. An- other to the East, with big Lake Huron away beyond; Black Lake at your back and just below, way down where the water is deep and _ blue, where the big Norway pines cast their shadows like huge monuments and the green tops appear like bunches. of mammoth bouquets many feet below you, silent, protected and seemingly alone rests this little lake, like a mir- ror so perfect are the reflections. If you are inclined to reconnoiter take a little tramp along the ridge from where you are standing and peer down into some of the ravines, all thickly timbered. Stop and examine the ground and you will probably dis- cover fresh deer tracks or some of the big stumps that are partly decayed may show evidences of bear who are fond of pulling them to pieces, hunting for grubs. Did you come prepared to remain a while? If so a nice grassy point studded with pine trees—big ones— extends out into the lake; an ideal camping ground; no limit to the fish- ine in the numerous lakes. The trails, fine drinking water and exhilarating atmosphere are not excelled anywhere in the world. Of course, you will want your kodak and lots of films. Get off the congested highways; see the world as it is naturally and not artificially. Nature furnishes the subject. When on your way, see Onaway. Squire Signal. —_322s____ Late News From Grand Traverse Bay Traverse City, Aug. 7—The hot weather of the past month has impell- ed many thousands of tourists to come to this section of Northern Michigan during the past month. The resorts are quite fully occupied, while the ho- tels and lodging houses have been fill- ed with people who make one night stands. Such a vast sum of money will be to the credit of landlords and lodging house keepers at the banks when the season shall close that they will be enabled to contribute liberally to the Hoover campaign fund or to that of Al Smith, if so disposed. Congressman McLaughlin, who has represented the ninth congressional district in Congress during the past twenty years, has two opponents for the Republican nomination this year— Dunn, of Muskegon, and Culver, of Ludington—who will probably divide the vote of McLaughlin’s opponents and enable Jimmy Mc., with the sup- port of one hundred postmasters and their several hundred assistants, to win the nomination, as usual. Jimmy is not a high powered statesman, but he is ably endowed with the elements which win success in politics. “Fish worms for sale’ is inscribed in bold letters on the outer wall of a prominent dealer in produce in this city. A widow who serves excellent meals and lunches to patrons at her home near the golf grounds awoke one morning to find the driveway leading to her parking grounds filled with broken glass. She ‘was compelled to spend several hours in cleaning up the deposit. The widow plants, cultivates and harvests the fruits and vegetables she serves on her tables, doing most of the work herself. Her tables are lib- erally patronized. The miscreant who provided the glass pavement for her driveway has not been apprehended. Many trucks are operated twenty- four hours per day in hauling crates filled with cherries to this market. The canneries are swamped. Children are so busily employed they have no time for play or to indulge in mischievious pranks. Arthur Scott White. oo Chain Stores No Longer Preference Buyers. The sale of the Cheek-Neal Coffee Co. to the Postum Products Co. has -had one good result. It has forced the A. & P. Co. to increase its price on the Maxwell House brand from 39c to 49c per pound. Under the regime of the champion liar of the age, President Cheek, the chain stores were able to buy the brand at 35%c, while independent grocers were forced to pay 45c therefor. Under the new ownership of the coffee company, chain stores cannot purchase Maxwell House any lower than the wholesale grocer can. The 2c selling allowance, Ic ad- vertising allowance and lc window display allowance have all been done away with by the Postum Products Co. WORDEN (GROCER COMPANY The Prompt Shippers You Can Be Sure Of QUAKER Evaporated Milk It Is Reliable WORDEN (;ROCER COMPANY Wholesalers for Fifty-nine Years OTTAWA at WESTON THE MICHIGAN TRUST COMPANY, Recewer WANA ARAN To help make an occasional customer a steady one... sell her MULLER products ITI a GRAND RAPIDS IAAI AIANT NANI INNO twee J ? i : 4 MOVEMENTS OF MERCHANTS. Stanton—Gale & Gavitt succeed Har- ley E. Adams in the grocery and meat Detroit—The Equitable Trust Co., has increased its capital stock from $305.000 to $500,000. on—The Lakeshore Jewelers, Inc.. has decreased its capitalization from $150,000 to $5,000. Elk Rapids—The Westlund Lumber ne t tion to the Traverse City Lumber Co. vankrupt, was sold at public auc- Saginaw—Abe Dembinsky, auction- eer. sold the bankrupt clothing and fur- lishings stock of Isadore Selvin to ouis Levinsohn, of Saginaw. Saginaw—The bankrupt stock of the Pray Radio Supply Co., was sold at public auction to Louis Levinsohn, of Saginaw. by Abe Dembinsky. Ishpeming—John A. Ruona has en- raged in business in the Ruona block, Division street, dealing in groceries, meats, confectionery and ice cream. Belding—The Grand Rapids Vitreous Co., bankrupt, was sold at public auc- tion to Sophus Johnson, of Grand Rap- by Abe Dembinsky, auctioneer. Belding — The grocery stock of O'Connor & Daly was sold at public auction under a trust chattle mortgage to J. Daly, by Abe Dembinsky, auc- tionecr. Chesaning—E. J. Aelick, proprietor Aelick Music Heuse, has sold the furniture stock to of the Furniture & L. R. Hildinger, who will continue the business. Casnovia—The Casnovia Hardware Store. which has been closed for more than a year, is open again, under the management of J. Vander Meer, recent- ly of Conklin. Ludington—The bankrupt stock of groceries and meats of Pape & Hansen, 515 East Dowland street, was sold at public auction to Isadore Brody, by Abe Dembinsky. Detroit — The Davis Plumbing & Heating Co., 2003 Cadillac Square building, has changed its name _ to Davis Bros. Co. and the location to 2620 Baker avenue. Kalamazoo—Irving Storch, of New York City, has assumed the manage- ment of the Vogue Shope, South Bur- dick and East South streets. The stock consists of women’s wearing apparel. Kalamazoo—The bankrupt stock of groceries and meats of Stanley Sackett, 214 East Main street, was sold at pub- lic auction to Harry Leemon, of De- troit, by Abe Dembinsky, auctioneer. Detroit—Gayman’s Wholesale Gro- cery, 1336 Napoleon street, has been incorporated with an authorized cap- ital stock of $5,000, $2,000 of which has been subscribed and paid in in cash. St. Johns—The Clothing and furnish- ings stock of the Leader Store, was sold at private sale to Harry Leemon, of Detroit, who will continue the busi- ness. The sale was handled by Abe Dembinsky. Detroit—The Acme Hardware Co., 13208 Linwood avenue, has been in- corporated with as authorized capital stock of $20,000, $7,260 being subscrib- ed and paid in, $174.87 in cash and $7,085.13 in property. Marcellus—L. B. Sweet & Sons have MICHIGAN TRADESMAN sold their grocery and meat stock to L. T. Henderson, of Dowagiac, who has taken possession. L. B. Sweet has been engaged in business here for the past twenty-two vears. ; Detroit—The Zamenek Plumbing & 13500 Jos. Campau avenue, has been incorporated with an authorized capital stock of $10,000, $3,- Heating Co., 000 being subscribed and paid in, $300 in cash and $2,700 in property. Kalamazoo—The Lee Furniture Co., 214 East Main street, has been incor- porated to conduct a retail furniture business, with an authorized capital stock of $50,000, all of which has been subscribed and $5,000 paid in in cash. Detroit—C. V. Brown & Co.. 8626 Grand River avenue, has been incorpo- rated to deal in lumber, etc., at whole- sale and retail, with an authorized cap- ital stock of $25,000, all of which has been subscribed and paid in in prop- ety. Detroit—The Baltimore Fish Co., Inc., Cass avenue, has been incorpo- rated to conduct a wholesale and re- tail fish and sea focd business, with an authorized capital stock of $2,000, all of which has been subscribed and paid in in cash. Detroit—lLeone & Angelo, Grocers, Inc., 2475 Russell street, has been in- corporated to deal in groceries and fruits at wholesale and retail, with an authorized capital stock of $15,000, all of which has been subscribed and paid in in property. Detroit—The Unit Sales Co., 47 East Caulfield avenue, has been in- corporated to deal in machinery, en- gineering and machinery supplies, with an authorized capital stock of $5,000, $4,100 of which has been subscribed and paid in in cash. East Lansing—The Rumsey Furni- ture Co., 140 West Grand River avenue, has merged its business into a stock company under the same style with an capital stock of $10,000, $5,000 of which has been subscribed authorized and paid in in cash. Detroit—The Jewell Furniture Co., 25 West Elizabeth street, has been in- corporated to deal in furniture, fix- tures and hardware, with an authorized capital stock of $50,000, $4C,000 of which has been subscribed and paid in, $10,000 in cash and $30,000 in property. Detroit—The Great Lakes Thread & Yarn Co., with business offices in the Dime Bank building, has merged its business into a stock company under the same style, with an authorized cap- ital stock of 100 shares at $10 per share, $1,000 being subscribed and paid in in cash. Kalamazco—J. R. Thompson, Inc.. 204 State Theater building, has been incorporated to make and sell illum- inated and non-illuminated signs, with an authorized capital stock of $20,000, $10,000 of which has been subscribed and paid in, $5,000 in cash and $5,000 in property. Jackson—The Fedral Dry Cleaners, 707 South Blackstone street, has merg- ed its business into a stock company under the style of the Federal Dry Cleaners, Inc., with an authorized cap- ital stock of $10,000, $3,900 of which has been subscribed and paid in, $1,500 in cash and $2,400 in property. Jackson—De May’s, 813 East Michi- gan avenue, office supplies, stationery, etc., has merged its business into a stock company under the style of De May’s, Inc., with an authorized capital stock of $75,000, of which amount $63,- 950 has been subscribed and paid in, $3,161.87 in cash and $60,788.13 in property. Vernon—Chatteron & Son, who con- duct thirty-four elevators in Michigan, and has the largest exclusive bean plant in the world, in Toledo, has pur- chased the site of the Vernon Milling Co.’s plant which was destroyed by fire May 8, and has started construc- tion of a modern elevator. The com- pany will conduct a general elevator business handling coal, lime, cement, fertilizer and all kinds of feed. The headquarters of the firm are in Lan- sing. The same company recently purchased the elevator at Lennon. Bronson—Ground has been broken for the construction of a new building to house the Bronson Reel Co. It is to be located along the New York Central railroad tracks in the North- west section of the village. The com- pany has been manufacturing fishing reels for six years. E. J. McMahon, president, is in charge of operations. The main building is to be 206 by 40 feet and is to be connected to a ware- house, 20 by 50 feet. A heating plant separate from the building will be a feature. A separate structure for en- ameling purposes is also planned. A steady growth has marked the progress of the company since its beginning in 1922. It employs an average of sixty men and women. Paw Paw—Paw Paw, leading ship- ping point for grapes in Michigan for several years, took first place again last autumn, according to statistics on the 1927 Michigan grape crop. Total shipments of grapes from that point last year were 295 cars. Mattawan was second with 222 cars, while Ben- ton Harbor was third with 169 cars. Lawton, with 162 cars, came forth. Alpena—The Alpena Garment Co. has plans to open a branch at Rogers City, with 100 machines and approxi- mately 115 employes. In eight years the business has grown from a unit employing seventy-five persons to a company that will have a total of ap- proximately 6€0 employes, when the new factory is opened, 400 in Alpena, 92 in Onaway and 115 in Rogers City. During the first six months the Alpena Garment Co. manufactured, and ship- ped 150,000 dozen garments. The average daily output of the combined Alpena and Onaway factories is 1,000 dozen. ———_22>—___ Items of Interest To Grand Rapids Council. In the early spring we reported that Clifford Lampman and wife had moved from Grand Rapids to Home Acres, where they were delightfully situated in a five-room bungalow of California type of architecture. Brother Lamp- man is a city salesman for L. F. Bu- chanan, who calls on and sells the garage trade and delivers from a large truck which is fitted up like a modern wholesale house on a smaller scale. He was the first man to render such August 8, 1928 practical and efficient service in Grand Rapids to the garage trade. I have delayed telling what I have in mind to write, for many of the boys 11 Coun- cil No. 131 will think this hot weather has made a wreck of the scribe, when they read that Mr. and Mrs. Lampman are the proud parents of a nine pound boy, who has been christened William John Lampman. We congratulate the parents, doubly so, for the father as- sures me that William John will be a candidate for membership in Council 131 as soon as he is eligible. They re- side at 109 Sunnyside avenue. Robert E. Groom is entertaining his friends, and family with a new Ma- jestic radio. This is one of the latest models on the market and has an un- usual pleasing, mc!low tone. It ap- pears to defy static in Grand Rapids and delivers a pleasing program, even during adverse weather conditions. Two of our live wire members, D. M. Lyons and Leo E.. Orser, are opening a deluxe service station at Ottawa and Michigan street Grand Rapids. They have several moderia features which will be well received by the public. They maintain storage space for twenty-five cars, and a car may be left there while shopping or at theater and have same thoroughly serviced without loss of time. Their ladies rest room is furnished with reed furniture, including rugs on the floor, daily papers and if the ladies ask for it, they will provide a nice smoking set. They handle the Pure Oil products, and feature the Miller and Denman tires and the world famous “Whiz” line. The trade name of their enter- prise will be Lyons & Orser Super- service Station. The “welcome” mai is down far the public and their formal opening will be held next Saturday, Aug. 11. Souvenirs will be presented to their early patrons. The Council wishes you the rich success your thor- ough efforts merit. Mrs. Bert Hudson, wife of a former member of this Council, now residing in Milwaukee, is visiting some of her many friends of Grand Rapids. Vivian McWilliams, who was active in the Council for many years, with his wife, is visiting his parents, Mr. and Mrs. H. G. McWilliams, 359 Atlas street. Mr. and Mrs. McWilliams have made their home in Chicago since leaving Grand Rapids. While the scribe was passing the home of the Secretary to-day he no- ticed the Secretary’s wife wring her hands in despair and stopped to learn the cause of her distress, and listen— this was the reason: Such a large num- ber of members had failed to send check in payment of assessment No. 193. She was worried, almost grief- stricken at the thought of the dis- appointment and loss that would come to the families of some of you careless brothers, if loss of time or life should come to you while you are out from under the protection of the good old U. C. T. Remember the U. C. T. is one of the ‘best friends you have, so do not treat her shabbily. If you owe an assessment, pay it and keep the pro- tection that you may need any day or any hour of the day, LL, L August 8, 1928 MICHIGAN TRADESMAN Features of the Grocery Staples. ‘Sugar—Jobbers hold cane granulated at 6.45 and beet granulated at 6.25. Tea—The tea business has been quiet during the past week speaking of first hands business, but retailers report a good hot weather trade. Al- most all first hands sellers, however, are complaining at the dullness. Prices in spite of this are fairly steady, al- though there is some shading. For- mosa teas, for instance, can be bought at easier prices. New manding a considerable premium. Coffee— The coffee market has worked up probably Yc on green Rio and Santos during the week. The rea- son appears to be unfavorable growing weather in Brazil, and Rios seem to be relatively firmer than Santos. mand from first hands during the week has been fair only although it has been stimulated slightly by the advance in Brazil. during the week said that considerable of the new crop Santos would be poor. Milds former basis and show no change for Essential teas are com- Advices from Brazil received have steadily maintained on the week. The jobbing markei for roasted coffee has had no_ general change since the last report. Canned Fruits — ‘California pears, cherries and apricots have been acted upon quite freely, especially the last named, on the strength of the postings which indicate a short apricot pack Pears have sold out from last season and additional supplies are needed in all branches of the trade to restore retail and wholesale stocks to this season. normal. The market on peaches has had fair support and it has been noticeable that while there was a tendency to go slow at the start busi- ness toward the close of the week was larger than when prices were first an- nounced. (Canned Vegetables — Trading in vegetables is of hand-to-mouth char- acter. Tomatoes are steady, while corn is weak and neglected. Peas are more interesting as pick-ups than for later needs as the trade is waiting for a check-up on production and more definite information as to the percent- age of the various grades. Canned Fish—The market on new sack Alaska red salmon was establish- ed by the leading packers at $2.35 f. o. b. Some of the smaller interests have come out with a $2.25 price and special debls have been reported at a fraction under that figure. The market has been so unsettled as to slow up con- tract buying. Pink prices have not been named but are expected shortly, with the guesses as to opening rang- ing from $1.35 up. The sensitive mar- ket on the Coast on new packs has been reflected here in carryover and the trade is cautious about buying ahead of its actual wants. The Maine sardine market is on the eve of a larger pack and with the price trend uncertain ‘buying has been cautiously done. Shrimp is firm due to a scarcity of offerings along the Gulf where the spring pack is closely sold up and the fall catch will not be under way until the end of the month. ‘Dried Fruits—The market on dried fruits is almost anyone’s guess, with De. uncertain crop reports and sellers hesi- tating to adjust their prices to meet conditions, and the market shows very little activity. A good many sellers are adjusting their prices more easily than others, with quite a wide range on quotations on some merchandise. It is surprising to many to learn the demand being made for prunes, peach- es and apricots, with an abundance of fresh fruit available. There are no re- ports of any special buying. With a steady market, buyers are rather con- servative. Those who have adjusted their prices to up-to-date levels, where they belong, have hit prices as low as Consid- ering freight and cost of packing, pric- es are almost with nothing left for the growers. This is particularly true of raisins. Consider- able buying of figs from early steam- can be reasonably expected. down to = zero, ers is being noticed against early re- quirements of jobbers, principally for August and September shipments from Smyrna, with a few buyers booking in a conservative way for October from Smyrna. Northwestern prunes have not been quoted and prices may be delayed until packers have the fruit under contract and know what it will Coast are still flurry of en- Peaches on the weak, great quiries for new packs. Salt Fish—Developments in the mackerel situation are expected in the near future when the size of the Ameri- can catch can be better estimated than at present, giving the salters and buy- ers a better opportunity to trade than when the market is unsettled, as it has The amount cost. with no been for several weeks. of imported fish available here is not large, especially in the better grades, and there is no price cutting going on. The movement toward the consumer is restricted by the warm weather as retailers are having only a nominal call for mackerel and other salt fish. The whole market at the moment is featureless and is without price changes. Beans and Peas—The demand for all varieties of dried beans is poor, al- though in spite of this prices continue California limas are steady to firm. Dried peas, blackeye and splits are fairly steady, but dull. ‘Cheese—The market has had an- other steady week on account of mod- erate supplies. Receipts of good cheese are rather light. The demand, however, is also rather light. about steady. Rice—The usual summer demand for rice is to be noted, with conservative buying to avoid a surplus when new crop comes on the market. There are 10 oversupplies to weaken the situation or force selling in the face of a tame demand. Millers have liquidated to smaller holdings than are usually car- ried in August and this is true also of the distributing trade. No change in prices on the spot are to be noted dur- ing the past. few days. Nuts—Large medium and medium Brazil nuts have been more or less withdrawn from the market by import- ers, and, according to a check-up of offerings, only a comparatively small amount is available in odd lots. Prices are a matter of negotiation with the market in favor of the importer. Large washed are available in some quar- but importers are not pressing late tendency to advance prices for prompt The position of the market is firm, with ters, sales, and of there has been a and later shipments. statistical predictions ‘being freely made that the available supply will be exhausted in first hands before the end of the year. Other nuts in the shell were not active last week. The demand from the con- sumer is light and there is nothing in the wholesale market to create an ac- tive trading situation. In shelled nuts the market also is quiet, but with a firm been pressing sales and have not tried undertone. Importers have not to move volume blocks, as they an- ticipate a better opportunity in the near future to liquidate their stocks with more ‘buying competition than is shown at the moment. Vinegar—Main interest centers im the prospects for the fall production with sections reporting a smaller apple crop and some important producing than was forecast at the beginning of the season pressers have a firm idea on their offerings. The spot market is under-supplied and goods are being sought from second hands, with prem- iums often paid to get the better grades. Pickles — Receipts of new pack pickles have not materially changed the situation or the range of prices. Overnight dills are more plentiful but genuine dills are scarce and are well The consuming demand for bottled pickles of all sorts has been maintained. particularly good all summer, partly due to the warm weather which always acts as a stimulant to the movement. ea a Review of the Produce Market. Apples—Transparents and Duchess have declined to $1@1.50 per bu. Jananas—5@5%c per Ib. Beets—60c per doz. bunches or $1.25 per bu. Blackberries—$3.50 per 16 qt. crate. 3utter—The market has ruled rather uncertain during the past week. At first it was quiet without change, next came a slight fractional advance on account of light offerings and good demand, but later came a slight frac- account of the in- and At this writing tional decline on crease in offerings weak news from other markets. the market is fairly: steady with a good demand for good butter. Jobbers hold prints at 44c; fresh packed in 65 Ib. tubs, 43c; fresh packed in 33 Ib. tubs, 43%c. Butter Beans — $1.75 per bu. for home grown. Black Raspberries — $3 per 16 qt. crate. Cabbage—Home grown, 75c per bu. Cantaloupes—Arizona stock sells as follows: Jumbos, 45s ------------------- $3.50 Jumbos, 36s ------------------- 3.50 Siandards 6. 0 3.00 Biats 0 1.50 Indiana melons 50c per crate lower than above. _ Carrots—25e $1.50 per bu. Cauliflower—New from Hl. 7.75 per doz. Celery—Home grown, 50@60c_ per bunch, according to size. per doz. bunches or Cherries—$2.50 per crate for sour and $4 per crate for sweet. Cocoanuts—$1 per doz. or $7.50 per bag. Cucumbers—Home grown hot house, $1 per doz.; out door grown, $1.50 per bu. Dried Beans—Michigan jobbers are quoting as follows: C WH Pea Beans .... = $5.50 Light Red Kiduey ..._____.... 950 Hark Red Kidney _......_...._ $79 Eggs—The market for fine fresh eggs has had rather a firm week, with advances aggregating about le per dozen. The percentage of fine eggs in present receipts is not very large and most eggs are coming in heated. Un- dergrades are being pressed for sale at easy prices. Jobbers are paying 29@30c for strictly fresh, according to quality. Grapes—Cahf. Seed less, $1.25 per erate. Grape Fruit — Florida commands $6.50@7 per crate. Green Corn—35c per doz. for home grown. Green Onions — Home grown, 2(c per doz. bunches. Honey Dew Melons—$2.25 per crate. Lemons—Ruling prices this week are as follows: S60) Sukist 20 _-$9.00 Sh) Sunkist =. 9.0) B60 Red Ball = 2 ee 8.50 300 Red Ball. 22 8.50 Lettuce — In good demand on the following basis: Home grown iceberg, per bu. ST 50 Outdoor grown leaf, pre bu. ---- 1.25 New Potatoes—$3 per bbl. for Vir- ginia stock ;home grown, $1@1.10 per bu. Onions—Spanish, crate: Walla Walla. $2.75 per 100 Ib. sack. California $2425 per Oranges—Faney Sunkist Valencias are now on the following basis: 26 0 2 $7.50 1500 8.00 60 8.50 200 ee 9.00 ONG 2 9.00) 02 9.00 2) 9.00 Elbertas from Georgia, $2 per bu. or $1.75 per crate. Peaches — Peppers—Green, 50c¢ per doz. Pieplant—Home grown, $1 per bu. Poultry—Wilson & Company pay as follows: Heavy fowls ------------------- 24c Light fowls ~------------------- 17c Heavy broilers ~----------------- 30c Light W. L. broilers -_---_--_--- 18c Radishes—20e per doz. bunches for home Red Raspberries—#4 per 16 qt. crate. 3eans—$1.75 hamper. grown. String per Tomatoes—Home. grown hot house are now in market, commanding $1.23 per 7 Ib. basket. Veal Calves — Wilson & Company pay as follows: Fancy —_-_-_____-_-____-_____--__ 226 Good 2 oe 19¢ NOcdigm 2 l6c Diageo 10c Watermelons—40@60c for Indiana stock. —_—_>+.>___ Anger, like any other explosive, must be regulated to be effective. 6 MICHIGAN TRADESMAN August 8, 1928 IN THE REALM OF RASCALITY. Questionable Schemes Which Are Under Suspicion. Saranac, Aug. 4—Some time ago we received a package of needles from J. A. Coates & Son and we put them away unopened, as vou have told us to do. Then we commenced to get statements of the amount of the bill, but paid no attention to them, as this shipment was not ordered by us and we did not want to add anything to our Next we got a letter from a firm of attornevs in New Jer- sey, telling us the account had ‘been placed in their hands for collection. We did not answer their letter, but wrote Coates’ that upon receipt of $1 we would return the goods. We got an answer to this, stating we could take out $1 worth of needles and send the balance back, but did not go to the trouble to answer the letter. Now we are in receipt of a letter from Rolland J. Clelland, of Grand Rapids, saying the account has been placed in his hands for collection. We have not written him yet and we want your ad- vice on what move to make in regard expense. to it. A. B. Clark To the above letter the following reply was made: Grand Rapids, Aug. 6—There is nothing to do but stay put and refuse to make any move in the matter until suit is brought, which I think will never be done. If suit is brought, vou can easily defeat the lawyer on the other side hands down, because we will send vou the original copy of the ruling I obtained from the Postoffice Department that the recipient of un- ordered goods is under no obligation whatever to return them. E. A. Stowe. At the 1 ter was the following let- sent to ft Rapids, receipt of ie attorney: Aug. 6—I am this a letter from A. B. Clark, of Saranac, stating that you threaten him with suit on account of some needles which were shipped him without his order from Orange, N. J. For years I have been trying to break up this pernicious system by asking merchants to refuse to make any returns of unauthorized shipments unless a dollar is sent them for the trouble. This is the advice I gave Mr. Clark. Of course, vou realize that, under the ruling I obtained from the Postoffice Department, vour client has no case, because the Department has ruled that goods shipped without an order need not be returned by the recipient. The Federal Trade Bureau has also placed record as condemning this practice as unethical, unbusinesslike and dishonest. E. A. Stowe. Grand day in rc otr itself on Downs, Kans., Aug. 6—We have carefully noted the things you have printed concerning the Apple Hat Manufacturing Co. About ninety days ago they sent our firm $12 worth of These caps were dumped into receiving room by the postman and we had no way at that time to look the package over. When we did look caps. our these parcel post packages over, we put the package aside and in a few davs received an invoice. We also placed the invoice with the caps await- ing developments when the Apple Hat Manufacturing Co. demanded pay for the caps. We wrote them as follows: “Your statement received. We ordered no caps. Never authorized anv sent. Cans are here with a storage charge of $2 and a service charge of $1, totaling $3. Your draft for $3 with postage for re- turn of package will receive prompt attention. Further correspondence will involve further expense. Time too valuable and storage too valuable to sé rca ta an fon NOR ce devote gratis to merchandise not or- dered.” This set them afire and they began to open their batteries and for thirty days they have written several letters, some of a very threatening character. The last one was to the effect they were going to investigate if we had a state license to charge for warehouse storage. Also if the Gov- ernment would allow storage and labor service charges to the amount of 25 per cent. of the value of the caps. In a letter to-day we wrote them the Kan- sas statutes had never provided or made it a law to compel merchants to secure a license to charge for taking up valuable space in a merchant’s store with merchandise not ordered. Neither had the Government established a wage scale covering charges on the handling and caring for unauthorized or unordered goods. They also wrote us that we were the only ones they had come in contact with to make ex- cessive demands for storage and ser- vice. We wrote them, asking if they didn’t meet with a lot of tough sled- ding in Michigan. They then wrote that E. A. Stowe, of the Michigan Tradesman, had printed a pack of lies about them and also stated that pos- sibly we were a subscriber of his mag- azine and favored such a journal. We wrote them in a recent letter we had mailed their letter to you to see if you had a license. If these were lies, as they claimed, why didn’t they call you? We also wrote them whether or not we were a subscriber to your paper and if we favored the journal that was detrimental to their business. The let- ters they wrote are in the hands of the Topeka Trade Journal and as soon as they are returned to us we will for- ward them to you. The Trade Journal has tried to get all the late dope on the postal rulings to see if there is any- thing new in the favor of such nuts as the Apple Hat Manufacturing Co. Thus far they haven’t found anything that compels a merchant to return or do anything with unauthorized or un- wanted goods sent out unordered. The Journal also claims postoffice ruling or no postoffice ruling a merchant does no thave to do anything with mer- chandise sent him unordered or if he has no way to inspect the goods when delivered to him. The main thing is to not open or inspect the goods, but keep in a safe place. This Apple Hat Manufacturing Co. wrote us to open and inspect the cans. That's just the catch they wanted to have us do. They claimed they can leave these caps with us ten years. That's a long time. Caps might go out of stvle in the meantime. The Topeka Trade Journal has ripped hem up the back a number of times. We have written you at length, cover- ing the ground pretty well until we forward their letters to you. If you know of any late ruling by the post- office along this line advise us. We are going to stand pat on getting pay for our service and storage space. Downs Cash Shoe Store. Richmond, Ind., Aug. 7—Edward L. Frost, the veteran commission mer- chant, had an experience last week which, while it cost him $5, rather shattered his faith in human nature and his abjlity to size up a man prop- erly. He gives the particulars with the idea of preventing, if possible, anybody from being taken in by the same scheme. Mr. Frost says that last Saturday a dark-complexioned, sunburnt individ- ual about five feet four inches tall, rather well dressed, was brought into his office by another local merchant. This man claimed to have a car of peaches and melons. shipped from Minniesville, Ga. to himself at the Potomac Yards for diversion. He said he had prepaid the freight on both cars; that he had been to Baltimore and Washington, could not find a mar- ket for the cars there and wanted them stopped at Richmond. He went into particulars about calling at the local freight agent's office and gave the numbers of the cars, saying that the fruit was of good quality. While in Baltimore, he claimed that he had been robbed of his grip, which contained clothes and $60 in express money orders; he asked Mr. Frost for a loan of $2 until he could receive money by wire from his brother-in- law at home. Mr. Frost did not have $2 in change, so he gove the man $5 and sent a wire to Minniesville. The man then left and the wire was after- wards returned undelivered, for the good reason that the railroad knew nothing about the cass mentioned by this party. “The experience was worth the cost,” said Mr. Frost, “but I think the information should be broadcast gen- erally so that others may be saved from such a loss, inconvenience and trouble. The man went by the name of J. C. Kent, but signed himself Jack C. Kent and said his brother-in-law was Bud Snyder, of Minniesville, Ga. The man was extremely polite, pleas- ant and had every mark of honesty. He was lame in one leg, and the limp showed badly when he walked. He may use these or similar tactics in ap- proaching others, and I would like to warn the trade against him.” Lake City, Aug. 1—Just a line, as you will find two letters from Adolph M. Schwartz, of St. Louis, in regards to the caps. The last time I heard from them I told H. Miltner if they would send me $10 I would mail the caps, but I didn’t hear from them un- til the other day again. The bank has the draft on me and if they don’t want it I will send it to you. IT am showing them the Trades- man of June 20, so they can see what you think of this kind of attempted blackmail. Can a man collect damages from them for the abusive letters they have sent to me, when I didn’t order the merchandise? They have spent more now than I wanted in the first place ten times over. W. J. Ardis. The following letter was sent the man Schwartz: Grand Rapids, Aug. 2—W. J. Ardis, of Lake City, sends me two form let- ters you sent him, dated July 24 and July 30, which I certainly think are actionable. The “claims” you hold from the Apple Hat Manufacturing Co. are not valid claims, because they represent goods shipped to Mr. Ardis without his order and are held by him until the shipper calls for them and pays him for the trouble made him. If your client prefers, it can send him a certified check for $10 and he will return the three illegal shipments to shipper. I obtained a ruling from the P. O. Department at Washington about a year ago to the effect that recipients of unordered goods are under no obliga- tion to return same. I now propose to undertake to se- cure a ruling from the P. O. Depart- ment, prohibiting the mailing of abus- ive letters, containing false and mis- leading statements, such as the two letters above referred to contain. It is outrageous that honorable mer- chants who meet every just obligation fairly and promptly, should be com- pelled to meet such an indignity as men of your ilk resort to in sending out libelous, scandalous and threaten- ine letters, based on fraudulent trans- actions which are not countenanced by the Postoffice Department. You have no business to be permit- ted to conduct a collection agency, be- cause you do not deal fairly with your clients. I sent you a note for collec- tion to vour Detroit office many years ago. You collected the note and never By means of a Life Insurance Trust Agree- ment, we invest your Life Insurance money in sound securities and pay regular income to such members of your family as ‘you may specify and in the amounts you wish. MIcHIGAN [RUST COMPANY GRAND RAPIDS THE ener eae August 8, 1928 made any settlement with me what- ever. You never reported the collec- tion as you should have done. You are a fine man to rebuke other people for not paying accounts they do not owe when you betray the confidence placed in you by people who do not know the kind of man you are and the wretched way in which you make col- lections and do not report the collec- tions to vour clients. Unless you write me by return mail that you positively refuse to handle any more alleged accounts for the A-ple Hat Manufacturing Co., based on fraudulent claims, this letter will be published in our Realm of Rascality next week. E. A. Stowe. The above letter suggested the fol- lowing letter to the Postmaster Gen- eral, at Washington: Grand Rapids, Aug. 1—A’bout a year ago you sent me a ruling that the re- cipients of goods not ordered were under no obligation to return them to the shipper. Instead of stopping the practice it appears to be increasing in volume. ‘The houses which resort to this practice depend on the assistance of shady collection agencies to effect col- lection of these bogus accounts. The collection agencies resort to abusive, in- sulting and threatening letters to ac- complish their purpose. Some of the agencies go so far as to state that the placing of the claims in the hands of lawyers to start suit will destroy the credit to the merchant. Probably many merchants pay these unjust claims under duress, because of these threats. It occurs to me that it would be in order for the Postoffice Department to issue another ruling, forbidding the use of the mails to letters of this char- acter when based on bogus claims. An early reply will, I assure you, be appreciated. E. A. Stowe. The arrest of R. E. Rhoten in Colum- bus, Ohio, by U. S. Postoffice In- spectors last week brings to light an- other scheme which has been tried be- fore and in which 150 retail merchants are the goats. Rhoten operated as a broker in the sale of retail businesses and exacted a fee from the merchants as a sort of retainer fee in advance for effecting sale of their stores. As the scheme worked out, however, he seemed to be interested only in the service fee and accomplished no sale. Rhoten had offices in St. Louis in one of the office buildings. He would send out circulars to proprietors of small stores, according to Postoffice Inspector Uttley, offering to dispose of their business for them. If the mer- chants responded to these invitations Rhoten would agree to advertise the store for sale and handle the transac- tion in consideration of a small retain- er fee of from $12 to $75, which was paid in advance. After receiving such advance pay- ments, Uttley said, Rhoten would make no effort to complete the agreement. Most of his prospects were business men in Missouri, Illinois and Indiana. The investigation of the Postoffice In- spectors revealed that about 150 had made payments to Rhoten. His busi- ness was placed under surveillance sev- eral months ago by the Inspectors when complaints began to come in, al- though no tangible evidence to show intent to defraud was obtained. About a week ago, however, Rhoten closed up his office in St. Louis and MICHIGAN TRADESMAN left, letting his entire business go by the board. gone to Columbus and the Postoffice Inspectors sent a warrant sworn out It was discovered he had by letter to that city, where he was arrested by U. S. Marshal Lampman and held on a $7,500 bond after he entered a plea of not guilty. He will be taken back to St. Louis for a hear- ing before the U. S. Commissioner on July 31. According to Postoffice Inspectors, Rhoten was formerly an agent for a Columbus brokerage concern which negotiated the sales of small business- es on a commission basis and was as- signed to St. Louis. That company went bankrupt after he was with it several months. He then opened of- fices of his own and proceeded to get clients in the fashion described by the Postoffice Inspectors through the cir- cular system, with advance payments. —_»++><.____ Thousand at Camp Custer. Two thousand Michigan young men representing every community in the State, began training in the citizens Military Training Camps at Camp Custer, Fort Brady, Fort Sheridan and Camp McCoy, Wis., Thursday, July 26. ‘The largest number reported for duty at Camp Custer where 1,000 or more young men will receive training in American citizenship, loyalty, obed- ience, leadership, military drill and other interesting subjects that young men should know. Two hundred and fifty other young men from the Upper Peninsula, and from the upper part of the Lower Peninsula, reported at Fort Brady, and the other 750 Michigan young men re- ported at Fort Sheridan where they will be trained in the cavalry, and Camp McCoy, Wis., Where the field artillery branch is taught. In addition to the military and every young man will have to select other subjects some athletic training that he prefers to spend his afternoons at during his training. Camp Custer has never been in bet- ter condition than it is for this year. Colonel Alvin C. Gillem, the Camp commander has had the regular army battalion from the Second Infantry, under Major Manton C. Mitchell, pre- pare the training grounds for the young men when they arrived. This camp is simply marvelous from every standpoint as a result of the work done by the regular army. Of the 2,000 young men from Mich- igan in training more than one-third of them have attended the ‘C. M. T. C. before, many of them one year, some two years and others three years. These young trainees will all ‘be desig- nated as non commissioned officers. —_2++>—___ Soap Conquered World By Slow Process. Industrial reports show that Amer- ica is a tremendous consumer of soap and other toilet preparations. With the increase in wealth a much _ larger amount of our money is spent for fine soaps, shaving creams, and for all the fancy forms in which soap is sold in the omnipresent drug store. Yet toilet soaps have become gen- erally available only within a genera- tion. Our grandmothers made soft soap, and some of us may remember in our childhood that while cake soaps were used upstairs, soft soap was the only kind provided for the kitchen and laundry. While the use of any kind of soap was not general until the nineteenth century, it is a very old product. Its use is one of ‘the few things which the Romans learned from the primitive Latin. writer German tribes. The Pliny says that the Germans used something that brightened the hair. This was evidently soap, and the hair of the ‘Teutons was brighter than ‘that of the Romans probably because it was cleaner. Even the word from which the English word soap comes was not of Latin origin, but was taken from he German. It was under Queen Elizabeth that the soap industry in England began. Charles I sold the soap rights to get extra money. Success, for most of us, must con- sist of doing ordinary things extra- ordinarily well. The Brand You Know by HART CTREFUGEE STRINGBEMS te WD Look for the Red Heart on the Can LEE & CADY Distributor LIPT Awarded first prize and gold medal at the great tea expositions in Cey- lon and Indiaasthe finest tea grown 7 ® 6TeaPlanter Ceylon Good Restaurants serve Lipton’s Tea—Ask for it! ONS le vw Ww vd Howe Snow & Co. Incorporated ——— Ls Investment Securities |< Grand Rapids Fourth Floor, Grand Rapids Savings Bank Building OS ee ee a, CELEBRATE LABOR DAY f AT RAMONA PARK ((Reed’s Lake, Grand Rapids) Last Chance This Year to Celebrate! GORGEOUS FIREWORKS DISPLAY! SPECIAL HOLIDAY VAUDEVILLE BILL! BALLOON ASCENSION, Paracuutre Drop! AMUSEMENTS! DANCING and FUN! Bic. Cool and Inviting Grove with All Conveniences Free. Ample Parking 5 Space for Autos. wa a, (Qe COME WITH THE FAMILY AND PICNIC ® ® 8 WILL CHART THE UNCHARTED In two weeks Commander Richard E. Byrd hopes to set off on his Ant- arctic expedition. His plans are al- most completed. supplies to the value of $425,000 have been contributed by a long list of American firms and $192,995 in cash has been raised by individual subscriptions to finance the undertaking. But if the expedition is to be equipped as it should be for such an important venture into the unknown polar seas, some $200,000 more must be raised. Various factors have combined to make the Byrd expedition a truly na- tional undertaking. The most important of these is probably the character of its leader, who has won well-deserved fame and remarkable popularity through his previous exploits in polar exploration and in aviation. He will sail for the Antartic with the best wishes of the entire country and its complete cenfidence that he will write a new and stirring page in the history of American exploration. Furthermore the aims of the expedi- tion are such that it commands our support. It promises more important geographical and scientific results than any previous voyage to the Antractic. If it is successful a vast portion of the world now virtually uncharted and And it will be America which has increased our unknown will be revealed. knowledge of the world we live in, and to America will go the credit for Commander Byrd's discoveries and ex- plorations. The tragic fate of the Italian ex- pedition to the Arctic may have cast a cloud ever polar exploration. Yet we cannot leave any part of the world unknown because of the danger of the search. Regardless of any practical value in charting the frozen seas of the far north and the far south, it would be a denial of the spirit of the human race to stop where we are now. We cannot admit that the courageous curi- osity which sent the vovagers of an earlier day on even more hazardous ventures is dead. The reason why Commander Byrd needs more funds is that it is his aim to eliminate the hazards of his expedi- tion as much as is possible by careful preparation and the provision of all necessary equipment. We cannot all sail to the South Pole, but we shall all get a vicarious thrill out of his ex- pedition. We can share in it still furth- er by providing him with the support which will insure its success. THE AGE LIMIT. Celebrating his sixty-fifth birthday, Henry ford declared that men over fifty run the world and that without judgment the He might With the average longevity of mankind increas- their experience and youngsters would be lost. have set the figure higher. ing by leaps and bounds until we still consider a man at the height of his powers at three score years and ten, it is inevitable that those whom an- other generation might have considered “old men” should sall be at the head of affairs. It is only necessary to glance at such a list as that contained in the MICHIGAN TRADESMAN World Almanac to realize that men over seventy, let alone fifty or sixty- five, are still holding important posts And the revelation of the ages of some of these in public life and business. men is startling, to say the least. Among those in the eighties are John D. Rockefeller, George F. Baker, Jus- tice Oliver Wendell Holmes, Captain Robert Dollar, Robert Bridges, Charles P. Taft, Thomas A. Edison, President Hindenburg, Elihu Root. Prince Saionji and Clemenceau. There are counless familiar figures in the seventies, such as President Masaryk, William M. Sloane, Sir Thomas Lipton, Marshal Joffre, Dr. Henry van Dyke, Haley Fiske, Major General Hugh L. Scott, George East- man, Charles F. Thwing, John Philip Sousa, Secretary Mellon, Ambassador Herrick, George Bernard Shaw, Sig- mund Freud, Wililam T. Hornaday, A. Lawrence Lowell, Secretary Kellogg and Justice Brandeis. Some few of these men have retired; many more are still active. No one can say that their influence is not im- porant and that young men _ between fifty and seventy do not in many cases still rely on their experience and judg- ment. Mr. ford is even younger than he thinks he is. THE DEADLY HALF-TRUTH. The safest refuge of falsity is the half-truth. A doctrine or argument which is apparently reasonable, ration- al and fully confirmed may be funda- mentally false because it deries wider evidence or a more universal reality. Most of the delusions of the past owed their brief power to the fact that men were unable to see beyond them. They were rarely cherished for the sake of their appeal to unworthy ap- petites, but men honestly believed in them and found all needful evidence to confirm them. The worst offense of their adherents was that they tried to set limits to the truth. Men have not much changed and the confusion of modern theories and beliefs proves it. There can be only one truth, vet there are a thousand claimants to it. Most of them have not escaped the medieval habit of in- geniously contriving a theory which meets the evidence but ignores the broad denials of superior law and ex- perience. There is a fatal fascination in an ingenious theory which fits a handful of evidence. But honest thought is not content until a theory has stood the test of all its consequences. Most modern doctrines cannot endure this test and insist instead that knowledge can be interpreted in sections. At best they are half-truths; at worst they are dangercus falsities. COTTON, WOOL AND SILK. Very little is doing in the cotton goods market, although some slight improvement is reported in the fine- cloth end, due to reduced supplies as a result of the New Bedford strike. It is believed that not much gain will be shown until the size of the crop and probable prices are better known. The Government report on condition and yield is. due to-day, and may help to clear the situation. Goods prices have been holding remarkably well, considering the decline in cotton and the light demand. Although the reports received from the silk goods market have been quite satisfactory in the recent past, the figures on July consumption, as indi- cated by deliveries to the mills, were somewhat of a surprise, inasmuch as they gave a total some 6,000 bales under June and slightly under those of July, 1927. used and it is likely that this accounts fer fabric sales going ahead despite some let-down in silk consumption. Further openings of men’s wear sta- ple goods in the woolen market em- phasized the “price war’ that has de- veloped in this end of the business. More rayon is being The response to these offerings is more or less limited to the manufacturers specializing in serge suits, and the market is likely to remain dormant until the fancies are opened later this month. More activity is reported in the wool market, and easing rates are probably stimulating this demand. WHY A POSTAL DEFICIT. Postmaster General New _ predicts that the postal deficit for the next fiscal year may reach $100,000,000 as a result of the recent order of the In- terstate Commerce Commission requir- ing increased payments to the railroads for carrying the mails and as a further result of the reductions in rates author- ized by Congress. The latter explana- ion is reasonable, but it is singular that a subordinate department of the Fed- eral Government can, by executive ac- ticn, involve another department in expenditures in excess of $60,000,000 for which no appropriations have been made by Congress. This, however, is one of the many peculiarities of the Federal fiscal system and _ illustrates the difficulties confronting the Budget Bureau. An increase in parcel-post rates may have to be made to offset, in part, the additional burden of rail- way postal payments. The rail pay- ments may be a just obligation of the Government, but the power that incurs the outlay is not the agency with au- thority to find the money. DRY GOODS CONDITIONS. Although under the handicap of weather which makes shopping un- comfortable, trade volume is maintain- ed at a satisfactory level. Buying of seasonal goods is a feature and stocks are cut down to a point where re-or- dering is necessary. This prolonged demand on summer goods is remarked in the wholesale markets. Special August sales have been launched, but suffer somewhat because consumer at- tention is fastened on immediate needs. For another week the number of buyers in the primary market rose to a high figure. They were operating on merchandise for immediate deliv- ery to fill depleted stocks, and also on goods that will be required for the opening of schools and for fall. For the coming season new styles and val- ues are. being tested, and already some reordering is reported on lines that have attracted consumer favor. Jobbers base predictions of an active season mainly on the point that stocks are quite clean. August 8, 1928 SCOTCH THE SCOUNDRELS. The Tradesman has nearly always received hearty co-operation from every department at Washington in any appeal it has ever made to the Seats of the Mighty for assistance and support in any movement which would tend to improve conditions in the re- tail trade. The ruling the Tradesman received a year ago from the Postoffice Depart- ment, to the effect that merchants re- ceiving unordered goods are under no obligation to return same, has been a great help to the trade and caused many houses to abandon the perni- cious practice. In the meantime other houses have started in on the same tac- tics, but the Postoffice ruling will cause them to abandon the practice as soon as they come to understand that the retail merchant holds the whip- hand in transactions of this character as the result of the ruling. An unfortunate feature of the situa- tion is the insulting, abusive and libel- ous letters with which shady and _ir- responsible collection agencies deluge the merchants who have been favored with unordered shipments by the shys- ter houses which resort to this plan to market their products. These com- munications are sometimes very an- noying, nearly always untruthful, fre- quently libelcus and occasionally crim- inal. The Tradesman believes that the mails should not be prostituted in this manner and has appealed to the Post- master General to issue a ruling cover- ing this objection, so that honorable merchants may not be forced to submit to this indignity. The appeal is pub- lished elsewhere in this week’s paper under the heading of Realm of Ras- cality. As it is not unlikely that the Tradesman will be requested to fur- nish samples of the letters referred to, merchants who happen to have any communications of this kind on hand are hereby requested to send them in to this office for our files. CANNED DIALECTS. Fight of America’s distinctive dia- lects have now been preserved for posterity. Students of a later age won- dering about the development of the English language will be able to as- suage their curiosity by turning on a phonograph and listening to the mov- ing story of rat named Grip as it was told in the year 1928 by citizens of various parts of the United States. When we stop to realize the records which this age is carefully preserving for future reference, we rather envy our descendants. All we can do is to read about our forefathers, but our greatgrandsons will be able not only to read about us and see us but also to hear us. The moving picture and the phonograph will preserve us for the ages, and the result should at least be amusing to our sophisticated descend- ants. We should like to see moving pic- tures of the landing of the Pilgrim fathers and hear phonographic repro- ductions of how the first settlers in 3oston pronounced their letters. Going back even further, what wouldn’t this age give to hear how Shakespeare talk- ed, to hear the dialects of England in the days of Chaucer? cents PBS August 8, 1928 MICHIGAN TRADESMAN ee FA aA AIS RY RSP ANT NSS ICSE 9 OUT AROUND. Things Seen and Heard on a Week End Trip. We had large plans for last week’s Out Around, but Jupiter Pluvious put in an appearance and presented a menace we could not face with satis- faction to ourselves or those we plan- ned to call on during the afternoon. We covered the route we proposed to navigatey according to schedule, ‘but we did not invite a good soaking by leaving “$he car while the rain was coming thick and fast. Evideritly influenced by the antici- pated action of companies which will shortly be created in Muskegon to dis- tribute natural gas to surrounding cities and towns, the Suburban Gas Co., of Grand Rapids, is rapidly push- ing the laying of mains as far as Coopersville, to supply that town, Marne and Walker and the residents along the route with fuel gas. Mains are being laid on both sides of West Leonard street as far as District No. 3 school house, thence North to Walk- er. From that location on the mains will parallel the pavement on U. S. 16. No more rapid work has ever been done by any Grand Rapids corpora- tion. People who have been familiar with Spring Lake for the past fifty years will enjoy a call at the Spring Lake State Bank long enough to inspect characteristic Hunter Savidge and William Savidge, which hang on the walls; also an illustration of the old Spring Lake Hotel, which cut so large a figure in the social life of the village back in the seventies, when the Spring Lake Hotel, the Cut- ler House, at Grand Haven, and the Pomona Hotel, at Fruitport, brought thousands of visitors to the Spring Lake region every three hotels enjoyed a wide popularity in the early days. The region was generously exploited in the prints as the “Saratoga of the West.” portraits of summer. These public I had two friends in Spring Lake fifty years ago who stand out in my memory with remarkable clearness and appreciation—Dr. Cyril P. Brown, who had been my _ neighbor in Hudson, Lenawee county, years before, and William Savidge, who had been my seat mate in the Grand Rapids high school. Both ‘were men of remarkable ability. Dr. Brown devoted the best years of his life to the care of the sick and the relief of the suffering. Those who met him daily on his rounds in- sist that he worked just as hard to bring back health to a pauper as to a mil- lionaire; that his zeal to give the best he had to the practice of his profession and to heal his patients knew no bounds and had no place for the dis- tinctions of wealth, position or social standing. Realizing, as I do, the un- selfish energy which characterized Dr. Brown’s career for so many years, I think it would be entirely proper for the people of Spring Lake to erect a bronze or granite monument to his memory. Will Savidge and Dr. Brown were bosom friends until death severed their relations on this earth. Mr. Savidge Crossed the Divide a year ahead of his friend and I often think of the good times they must be enjoying on the Other ‘Shore. I have reached an age when I now have many more friends in the next world than I have in this, and I fondly look forward to a re- union ‘with these rare souls whenever the death angel tells me it is my time to “g0." Will Savidge devoted his life to hus- banding the resources of the enormous estate left by his father through his connection with the Cutler & Savidge Lumber Co. I am told by those who are familiar with his methods that he never made a poor investment or turn- ed down a friend who needed a little help. He graduated from college on the classical course and kept up his studies of classical literature as long as he lived. Muskegon people are almost literally The prod- ucts of her oil and gas wells indicate walking on air these days. the near approach of a high degree of prosperity in the future which no one can accurately foretell. My only re- gret is that many of the men and wo- men who stayed by the Sawdust City in her days of adversity and helped pull her out of the slough of despon- dency are not now here to enjoy the good fortune which the bounty of na- ture will provide. I hear many stories nowadays of the manner in which the white table wait- ers of Chicago—members of the wait- ers’ union—force guests at the leading hotels to deal more generously with them in the matter of tips. In many cases timid men and women unaccom- panied by male escorts are intimidated to a point which approximates high- way robbery. A Chicago daily states that the waiters’ union has adopted a code of ethics which permits the dis- play (but not use) of firearms in order to bring a refractory hotel guest to time. This practice will continue and probably continue to increase in in- tensity and criminality so long as union men are employed in any capacity. Like union musicians, union waiters are the scum of the earth and should never ‘be employed under any circum- stances. Michigan people had a taste of this kind of coercion during the time Chi- cago waiters were employed at the Warm Friend Tavern, at Holland, dur- ing the regime of the wretched incom- petent who was the first manager of that hostelry. Guests who visited the hotel during this trying time and patronized the dining room to the ex- tent of $6, handing out a $10 bill, sometimes waited a long time for the change. If the guest was in a hurry to leave or had to make a train, he never got his change. The waiter evi- dently became suddenly ill or absented himself so long from the dining room that the guest had to appeal to the landlord for the return of his change. The landlord was so completely under the mastery of the union cut throats that he did not have the courage to assert his manhood and see that jus- tice was done his guests. It did not take the present landlord very long to discover this condition and fire the union crooks who had brought dis- grace and disaster to the hotel. Man- ager Leland has made such a radical change in the conduct of the hotel that the hostelry has achieved a remark- able reputation during the two years he has held the reins with a stiff hand. Chief owner Landwehr was exceeding- ly fortunate in being able to replace a man of no ability whatever with a man who has developed such remark- able ability along managerial lines. E. A. Stowe. — oo When Mr. Husband Prepares the Meal. Judging from what we hear when a crowd of men get together everyone of them would like to be able to pre- pare a good meal, although few make claims to any great Occasionally, however, prowess along culinary lines. we hear one say that he can prepare a meal as good as any woman. If his wife is present she usually encourages him and tells of meals he has _ pre- pared. We always think such a wo- man is using her gray matter, because she usually finds it to her advantage to have her husband prepare a meal now and then. This little talk is intended to en- courage men to try to do this, and to feel that after all there is nothing so extremely difficult about preparing a plain meal. Men who have had little or no experience in cooking will find simple menus the best suited to their natural qualifications. breakfast is to be prepared. One might make out a little list in advance to simplify the procedure. It might consist of grape fruit or cantaloupe, Suppose a dry cereal with cream or rich milk, fried ham or bacon, toast and coffee. This is not a bad breakfast menu by any means, and many a first-class ho- tel has served nothing more elaborate to many of its guests. not need special attention, and anyone The fruit does can cut it, remove seeds and serve the portions. The cereal is fully as easy to prepare. The ham requires just a little knowledge of ‘cooking, but if it is mild cured it may be placed on a pan over a moderate fire, with just enough ham fat to grease the pan with A cover may be placed over the pan, and the fire will do the rest, except that the ham must be turned during the ‘cooking period and the cover might be removed before it is cooked, so that the color will be right. While the ham is cooking the toast and coffee should be prepared. A per- colator is fine for coffee making and simplifies the work so that there really is nothing to it but the right amount of coffee and reasonable care. One should ‘be sure the toast does not burn. There are modern toasters that dis- charge the ‘bread when toasted, but most people are without such a con- trivance. All that is necessary is to watch the bread closely and butter while still hot, so that the butter will soak well into the bread. If bacon is served instead of ham no trouble will ‘be experienced if the fire is not too hot, and if it is carefully watched and turned during the proc- ess. Bacon may be covered during the cooking ham, bacon, sausages, things by the pan broiling process, period. In cooking chops and_ similar men experience greatest difficulties when they have the fire too hot. Of course, this does not mean that the fire should be too low, either, but a moderately hot fire carefully watched will do the trick and make Mr. Hus- band more than the fellow who brings home the check in the eyes of his ap- preciative helpmate. —__--> Games Make Us Home-Huggers. To some it seems strange to see people of sense passing two or three hours shuffling and dividing a pack of cards, but these people probably know iothing about bridge. But before we consider “bridge,” let me say that playing poker for money or gambling for stakes is a heavy tax on fools. Gambling is a method of transferring property without producing any good to the gainer, for the temporarily suc- cessful gambler pushes his good for- tune until it is overtaken by some serious reverse. In a word, few gain by gambling while thousands lose. Years ago, while out in the mining camps, I knew of a dozen men who gambling; but in the won at same hills there were thousands who were homeless and penniless because of their desire to profit at the expense of another. Gambling is a cool, calculating, self- ish spirit of taking from your neighbor what he actually needs for himself or his family. 3ut plaving games is quite another beheve in play- thing. Personally, | ing games, particularly in the home. Years ago they had checkers, then period, then the tiddledy- came the parchisi domino days, and later the winks times. After vears it was ping pong, then puzzles, mah jong, then cross word followed by the craze, Ask Me An- other. To-day, bridge tables are set and the game is going as soon as the necessary social four are present. Newly weds are now buying cards and bridge tables before they invest in cups and sau- cers. Games are good, for they make ua home-huggers. Americans must be amused and the safest place to enter- tain is right in the home. The old puritanic idea that innocent games tend to incite immoral gambling is about as sensible as saying that to enlighten the young is liable to make them go wrong. Keep the games going and develop more home-huggers. Frank Stowell. ———__. Give Reasons For Changing Patron- age. An investigation of why customers change their store patronage showed that 14 per prices were too high; 10 per cent. were cent. changed ‘because dissatisfied with quality; 10 per cent. claimed delays in store service, and 9 per cent. found indifference in sales- people. Other reasons for changing were: discourteous treatment, over- insistence of salespeople, unwillingness to exchange purchases, tricky methods, other errors in service, and several minor reasons. 10 MESSMORE KENDALL. Boy Born in Grand Rapids Now a Millionaire. Before and during a decade follow- ing the civil war John Kendall was a and_ furnishing His store was in dealer in millinery goods for women. the Luce block, the site of which is now occupied by the Herpolsheimer Co. Mr. Kendall owned and occupied a commodious and handsome residence at the head of Monroe avenue, oppo- site the triangle park. Sales were made at wholesale and retail. Travel- ing salesmen were employed. Having finished his education, John C. Kendall, a son, was admitted to a partnership by father. John C.’s head was filled with impractical ideas of He the methods the father had employed in winning moderate success as a mer- his business. would revolutionize chant. To quote a favorite expression, often C. Sexton, an editor of local papers in 1865 and later, head was as full of schemes “as egg is of repeated by C. John’s young worthless an meat.” The senior member of the firm permitted the son to “cut loose.” —__ No man was ever promoted who wore his eyes out watching the clock. BREAD AND BUTTER PICKLES SALES HAVE DOUBLED! 15,000,000 jars of Best Foods [Fanning’s] Bread and Butter Pickles have been packed this summer for the coming year. That is just double the number of jars packed last year. You can sell this popular and delicious product in batches of six or a dozen jars. A family will eat a jar at a meal, because Bread and Butter Pickles are crisp and crunchy, with a flavor of fresh cucumbers all their own. Write for the name of your nearest distributor of this profitable item. There are NO OTHER “Bread and Butter” Pickles. The Best Foods Inc. 297 Fourth Avenue, New York City NEW YORK CHICAGO SAN FRANCISCO Here’s Hot Weather Help Not all your customeas can go to the mountains, but you can help them to keep out of the kitchen by serving Shredded Wheat It’s the whole wheat ready-cooked and ready- to-serve ...no kitchen worry or work. De- licious with berries or other fruits . . . cool- ing, refreshing and nourishing. Twelve large full-size Biscuits .. . twelve ounces of real food. Made by The Shredded Wheat Company Niagara Falls, N. Y. 12 FINANCIAL Advertising Bad Debts Must Be Done Carefully. The secretary of an important West- ern mercantile association sends me this letter about an interesting subject: : I do not care to have my name used in ccnnection with the question I shall ask you because of the position I hold. ] have taken exactly the same attitude ia regard to collection agencies you have and I have the satisfaction of knowing that I have saved a great many of our members from getting tied up with them. You will doubtless recall that my office was completely destroyed by fire in December, 1926, and I lost a great nuniber of your opinions, but I feel sure I recall that you wrote an opinion regarding the legality of a collection agency advertising accounts for sale. My recollection is that you said that a dealer was not safe in subscribing to any agency which pursues this prac- tice. Recently I received a lot of litera- ture from a collection agency and I quote from a statement made in one of the circulars: “At regular intervals we dispose of unpaid accounts by adver- tising them for sale in newspapers, bills and posters. A debtor's reputation follows him from county to county and from State to State. We never quit until the account is paid.” This agency furnishes its subscribers with a book of collection forms and after he has used a certain number the agency writes a few letters, then advertises the accounts. The book of forms and the service costs $20. They claim to be organizing county and state collection bureaus which operate the same as the merchants’ associations operate their collection departments. If this is being done in this corres- pondent’s neighborhood it is doubtless being done in others, therefore the matter is important enough to take up. The threat to sell a bed debt at pub- lic sale. or advertise it for sale, is an exceedingly effective weapon, but it is also an exceedingly dangerous one. It is reasonably certain to arouse the debtor, to the highest pitch of anger, and if the creditor has done it in any- thing but the correct legal way, he is likely to have to defend himself in an action for libel. If a bad debt is advertised for sale in such a way as to unnecessarily cause the debtor humiliation, it is libel even though it is proven that he really owes the money. To begin with it is never safe to ad- vertise a bed debt for sale until judg- ment has been gotten on it. After judgment the debtor can’t deny the debt; ‘before judgment he can always deny it, and if you have advertised a debt that he can prove he doesn’t owe, you are in for a large, rounded, heap- ing peck of trouble. Nobody ought to advertise a bad debt for sale. Get judgment on it, and advertise the judgment. Even the judgment has to be adver- tised just so. Nothing ‘but the name, the amount and the judgment can be included in the advertisement. If you go further and word the advertisement so as to hold the debtor up to public contempt and ridicule, you can get into a peck of trouble that way too. It is a ‘ticklish ‘business, ‘but perfectly legal when done right. Now comes a collection agency and proposes to do the advertising for you. I haven’t seen the contract, but I as- MICHIGAN TRADESMAN sume that they do it merely as your agent. If they do it as your agent, you are responsible for the way they do it, and if they do it libelously, suit will be brought against you and not against the agency. Moreover, if they do it before get- ting judgment, you take the risk I have pointed out above. You see, they don’t care what trouble they get you in. They are out for their commission, and even if suit was brought against them service couldn't be gotten on them because they wouldn’t have a place of ‘business within the county. So that they have everything to gain and nothing to lose by pushing their ad- vertising beyond the danger point, while you have most to lose because if you get into a really good libel suit, it will cost you many times the amount of the bad debt which was advertised. Elton J. [ Copyrighted, 1928.] —_~+2+.__ Sao Paulo Bonds at Premium. Such is the high credit standing of the State of Sao Paulo, Brazil, that the new forty-year 6 per cent. sinking fund gold bonds of that state, offered only international Buckley. two weeks ago by an syndicate, are selling in the London market at a premium, despite the gen- eral depression in the investment mar- ket. A block of the bonds was offered here at 9414 by a syndicate headed by Speyer & Co. External obligations of the State of Sao Paulo have had a rapid rise in the favor of American investors since they were first recommended by bankers not so many years ago. Most of the old issues outstanding are selling over their callable prices to-day. The 8s of 1936, offered at 97% in 1921, callable at 105, are selling above 106. The 8s of 1950, offered at 99% in 1925, callable at 105, are sell- ing close to 107. The 7s of 1956, of- fered in 1926 at 96%, are quoted around par. Sao Paulo is the principal agricul- tural and industrial State of known as the Empire State, and has about 6,000,000 inhabitants, chiefly Eu- It occupies an area of more 3razil, ropeans. than 112,000 square miles, or about the area of the State of New York and More than one-half of the world’s production of coffee is grown in Sao Paulo. New England combined. Other leading agricultural products include cotton, tobacco and Cattle raising and meat packing are important industries, and rapid prog- sugar. ress has been made in textile and other industries. Sao Paulo is served by more than 4,800 miles of railroads, much of which is owned by the State. Sao Paulo’s foreign trade is more than one-third of that of the whole of 3razil. Exports to the United States were valued at more than $145,000,000 last year. The wealth of the State, public and private, is estimated at more than $4,000,000,000. The external funded debt of the State amounts to about $112,000,000, equal to about $19 per capita. In ad- dition, the State in effect guarantees loans amounting to about $85,000,000. August 8, 1928 Kent State Bank “The; Home for Savings” With Capital and Surplus of Two Million Dollars and resources exceeding Twenty-Three Million Dollars, invites your banking business in any of its departments, assuring you of Safety as well as courteous treatment. Banking by Mail Made Easy. ES Only When Helpful THE “GRAND RAPIDS SAVINGS BANK” feels it is “SERVING” only when the things it does for its customers are helpful to them in their financial affairs -- business or personal. Rendering banking service along broad and constructive lines for 56 years has established this institution in the conf- dence and esteem of business houses and individuals throughout all Grand Rapids. GRAND RAPIDS SAVINGS BANK “The Bank Where You Feel At Home’’ GRAND RAPIDS NATIONAL BANK Established 1860—Incorporated 1865 NINE COMMUNITY BRANCHES GRAND RAPIDS NATIONAL COMPANY Investment Securities Affiliated with Grand Rapids National Bank “The Bank on the Square” Fenton Davis & Boyle Investment Bankers Chicago GRAND RAPIDS First National Grand Rapids National Bank Building e Sieae ee Buliding Detroit 2056 Buhl Bullding a i August 8, 1928 MICHIGAN TRADESMAN 13 The internal funded debt as of De- cember 31 last amounted to about $42,000,000. The total revenues of the State last year were about $50,600,000, or about 5% times the annual service requirements of the funded debt, ex- ternal and internal. William Russell White. — Quick Loan Withdrawals By Irre- sponsible Lenders. That the optimists have “distinctly the better of the argument” now in all discussions whether 1928 ‘business will show improvement over 1927 or the the National City Bank of New York in its August bulletin pub- lished to-day unequivocally states, but reverse, it sees no such clear prospect for a re- laxation of the stringency in money. With unmistakable signs of record breaking activity in the steel industry, improvement in retail trade, higher ag- ricultural prices than a year ago and a betterment of the employment situa- tion the bank seems confident that 1928 will go down in history as one of the country’s most prosperous years. What the future of rates will be is entirely a different matter. The bank’s| careful and extended discussion of the credit position affords “no encourage- to easier conditions in thc market. On the contrary, it indicates that money will be stringent when the usual fall demand money ment as money more sets in, if natural conditions are al- lowed to govern; that is, unless the Federal Reserve authorities deliber- ately intervene, with a sacrifice of Re- relieve the situation from the natural results of unneces- and credit in the first half of the year.” Nobody doubts that the Federal Re- serve authorities will take their ratio of bills offered in the autumn, since it serve credit, to sary imprudent expansion of is a part of the ‘bank’s recognized ob- ligation to business to assist in this financing. What the National City Bank emphasizes is, however, that the general failed utterly to grasp the significance of a $600,000,- 000 reduction in gold supplies within the last year. It forcibly points out that the talk about credit restriction and stock exchange loans is beside the mark. Whether or not brokers’ loans bear a proper relation to the value of the securities pledged is not the ques- tion at the moment. The delicacy of the position revolves around reserves and the limitations placed upon the lending power of the banks by legal reserve requirements. Contrary to the argument in specu- lative quarters that stringency in the money market results solely from the policy of the Reserve banks this insti- tution takes the view that “a crisis of the first magnitude” would have been brought on before now except for the intervention of the Reserve system. Perhaps 90 per cent. of the talk about credit restriction would be elim- inated, if, as the bank says, people understood that the member banks are constantly up to the limit of their re- Paul Willard Garrett. public has serves. [Copyrighted, 1928.] ———+2 > Loan Move Is Reserve Victory. New emphasis on the need _ for to find so substantial an increase in measures tc curtail loan expansion, such as the Clearing House Commit- tee now is discussing, was provided in the week’s figures on brokers’ loans, which resumed their upward course by a $75,477,000 increase. While a $105,000,000 member bark loans for their own ac- count was only partially offset by a $53,000,000 reduction in loans for the account of out-of-town banks, the sub- stantial increase in the former is to an extent explained by increases incident- al tu the month end. Loans by private lenders labeled “for the ‘account of others” right along have been the principal source of disturbance. These rose another $24,000,000 to a new high total of $1,833,000,000, or to more than twice the volume of this item at the beginning of 1928. The financial district was not pleased brokers’ loans for the week, but those sympathetic with the Reserve system’s policy felt that the proposals in pre- paration by the Clearing House Com- mittee represent a step distinctly in the right direction. It takes no statistician to see where the trouble iay, and why it was necessary for the bankers them- selves to come to the rescue of the Federal Reserve officials. Through their own efforts to check credit expansion Reserve officials since the first of the year have reduced brok- ers’ loans by banks under their con- advance in trol no less than $456,000,000. Even with this week’s increase New York member loans for their own account stand $583,000,000 under January 4, and those for out-of-town ‘banks are only $127,000,000 up. All of the fury has come from a $905,000,000 jump since January 4 in loans “for the ac- count of others”’—and this item is the one not under Reserve control. What the bankers themselves pro- pose now to do apparently is to make it more difficult for private corpora- tions, individuals and foreign lenders to their funds through member banks to the call market. Effective September 1 the rate for this service, heretofore 5 per cent. of the interest received, will be boosted to one-half of 1 per cent. which, in a 5 per cent. money market, doubles the amount of commission charged by bankers. Also a minimum of $100,000 is set for loans acceptable under this item. On the advisability of action by the bankers to aid the Reserve in check- ing credit growth Wall Street is di- vided into two schools. What the new move of the ‘Clearing House Commit- tee does is, however, to line up the more conservative element on the side of Federal Reserve policy. It is a victory for the Reserve program. Paul Willard Garrett. [Copyrighted, 1928.] ooo ‘gouatiedxq Aq mouyy Aog oy] A Scottish farmer, being elected to the school board, visited the village school and tested the intelligence of the class by the question: “Now, boys, can any of you tell me what naething is?” After a moment’s silence a small boy in a back seat arose. “It’s what ye gi’d me the other day for holding yer horse.” investment trusts, route ——— MR. STOWE Says: We are on the square. So will you after you have used our Collection Service. Only one small service charge. No extra commissions, Attorneys fees, List- ing fees or any other extras. References: Any Bank or Chamber of Commerce of Battle Creek, Mich., or this paper, or the Merchants’ Suite For your protectio New York City. a Michigan Retail Dry Goods Association. e e e Creditors Association of U. S. 304 Ward Building, Battle Creek, Michigan n we are bonded by the Fidelity & Casualty Company of 1039 PENOBS =OT BL DETROIT, MICH, Phone, RANDOLPH 1505 MUNICIPAL BONDS SILER, CARPENTER & ROOSE DG., 360-366 SPITZER BLDG., TOLEDO, OHIO Phone, ADAMS 5527 WW xZZZEZZZZEZ_LLLELLLLLLL LLL LLL LALLA , A. G. GHYSELS & CO. Peninsular Club Building Grand Rapids Investment Securities Detroit Buhl Building The Toledo Plate & Window Glass Company GRAND RAPI Glass and Metal Store Fronts DS -t- wie MICHIGAN — E. Boston Denver Investment Securities H. Rollins & Sons Founded 1876 Dime Bank Building, Detroit Michigan Trust Building, Grand Rapids New York San Francisco Chicago Los Angeles Phone 68 83 3 GEORGE C.SHELBY =: LEWIS--DEWES & Co., INC. INVESTMENT SECURITIES Chicago, Illinois ~ Representatives ~ HARRY T. WIDDICOMBE GRAND RAPIDS, MICHIGAN 930 Michigan Trust Bldg. 14 MUTUAL FIRE INSURANCE A Contract of Indemnity. The fundamental purpose of fire in- surance is to reimburse the insured for a loss by fire. The ‘basis for determin- ing the amount of reimbursement is set forth in the policy. the amount not exceeding the actual cash at the This amount is limited to the sum specified This promises to indemnify policyholder to an value of the insured property time of the loss or damage. in the contract. As the individual policy holder is in a better position at all times to know the value of his own property the bur- den is placed upon him of procuring adequate insurance. Because of the in- demnity principle which underlies fire insurance, he has nothing to gain from being As a matter of fact he money by keeping his insurance down to an amount which over-insured. will save actually equals the value of the prop- erty. In order to do this the policy- holder must review and revise, in ac- cordance with changes in the valua- tion of the the amount of insurance carried from time to time. property, ———_»~-.___ Could This Happen in Your Store? The fallowing is quoted from the adjuster’s report of a recent store fire: “A hand power open shaft elevator is located in the rear of the building and serves the cellar and the upper floors. The fire evidently started at the foot of the elevator where there was a quantity of rope, tar and other readily combustible materials and spread to the floors above. It is prob- able that a lighted match or cigarette was thrown into the elevator shaft from some point and ignited some- thing in the bottom of the shaft. The fire was confined to the rear portion of the building on the main floor but extended over the whole of the second floor and the stock was heavily dam- Loss $6,022.19.” to emphasize the rubbish or any combustible material to accumulate in aged by fire. This danger of fire serves allowing the elevator shaft. Merchants having this type of equipment in their risks will do well ‘to see that the bottom of the elevator shaft is kept scrupulously clean. —_~+++___ Nothing will thaw out a neighbor- like a An fire party, got up late one evening on the spur of the moment, brought out 92 hood fire. informal per cent. of a neighborhood which un- til that time had been a model of frigidity, and within the next year re- sulted in one new church, one volun- teer company, marriages thirty or forty new friendships, twenty- fifteen 1,754 advice on child rearing, and quarrel. ——__+-<.___ Read Your Policy. When a business man buys fire in- fire two seven parties, dances, trades in only one surance he generally tucks the policy Sate in the thought that he is properly insured, as away without reading it. a rule he pays no more attention to his policy until the time comes for re- newal. In the event there is a fire he may realize to his financial loss that one or more of the conditions required MICHIGAN TRADESMAN by law to be set forth in his fire in- surance contract have not been ful- filled by him. This policy holder may have unintentionally committed some act which rendered the policy void, fully believing that he was protected against certain fire losses which are specifically excluded, or as a result of increasing values, been under-insured. In order to avoid these contingencies, the man should read _ his policy and understand the broad prin- ciples underlying it. —_>+2>___ Do You Know—? That gasoline vapor is three times heavier than air and will float along near the ground or drop to the base- ment like an invisible stream, and un- will ignite business der favorable conditions from a spark or flame? That one gallon of gasoline has sub- stantially the power equal to 83 pounds of dynamite? That you cannot have low insurance rates until the fire waste of the coun- try is reduced? That while capital may be partially protected against loss by fire insurance, labor has no protection, and quickly finds that its means of support has vanished? That sifted hot ashes thrown back into a coal bin cost property owner's many times the price of the coal they tried to save? —_+-.+__ 50,000,000 Are Tea Drinkers. Tea drinkers in the United States number 50,000,000 and consume 30,- 000,000,000 cups of the beverage an- nually, the Tea Association of the United States announces. The annual expenditure for tea is estimated by the Association ‘at $75,000,000 and con- sume 1,380,000,000 pounds of the prod- uct annually, as opposed to the 100,- 000,000 pounds of leaf tea which is used. The favorite type of tea is black and the amount consumed is twice as much as that of the green teas. —_~+~-.__ Two True Principles. It costs less to prevent fires than to pay fire losses. It costs less to insure the carefully managed properties of responsible peo- ple than to insure the “general aver- age.” Mutual insurance is these two true principles. —_2-+__ Customers Always Look to the Right. According to the director of a large and successful sales organization, the average individual entering a store looks first to his right. He suggests that profitable items selling on appear- ances should be placed to catch this first glance. —~+2+-.___ Modern fire resistive school build- ings mean money, but it should be re- membered that in a pile of silver dol- lars a mile high, not one of them can crawl into your lap and say, “Daddy, I love you.” —_2~-<-___ Detroit — Breskow & Faber, Inc., Van Dyke and Harper avenue, has been incorporated to conduct a retail furniture business, with an authorized capital stock of $50,000, $25,000 of which has been subscribed and $20,000 paid in in cash. fire based on Class Mutual Insurance Agency C.N. BRISTOL H. G. BUNDY A. T. MONSON “The Agency of Personal Service” INSPECTORS, AUDITORS, STATE AGENTS Representing The Hardware and Implement Mutuals— The Finnish Mutual —The Central Manufacturers’ Mutual and Associate Companies. Graded dividends ot 20 to 50% on all policies accord- ing to the class of business at risk. FIRE - AUTOMOBILE - 308-10 Murray Building PLATE GLASS Grand Rapids, Mich. Affiliated with The Michigan Retail Dry Goods Association An Association of Leading Merchants in the State THE GRAND RAPIDS MERCHANTS MUTUAL FIRE INSURANCE COMPANY 320 Houseman Bldg. Grand Rapids, Mich. OUR FIRE INSURANCE POLICIES ARE CONCURRENT with any standard stock policies that you are buying Te ket Cots OVO Less Michigan Bankers and Merchants Mutual Fire Insurance Co. of Fremont, Michigan WILLIAM N. SENF, SECRETARY-TREASURER FINNISH MUTUAL FIRE INSURANCE COMPANY Calumet, Michigan Organized for Mutual Benefit Insures Select Mercantile, Church, School and Dwelling Risks Issues Michigan Standard Policy Charges Michigan Standard Rates Saved Members 40 to 68% for 33 Years No Membership Fee Charged For Further Information Address FINNISH MUTUAL FIRE INSURANCE CO. CALUMET, Mi1cHIGAN August 8, 1928 August 8, 1928 MICHIGAN TRADESMAN 15 LONG HOURS AND LOW WAGES They Cause Disloyalty of Chain Store Employes. Shoplifting losses are obvious. Yet a Woolworth manager in New Orleans said to me: “The shoplifting is less than you would guess. Our ‘big leaks are be- hind the counter. While the customer is stealing a dime’s worth, the girl may be knocking down a dollar or five dol- lars. They get some stuff out of the store, too, even with our watchman at the door. They slip a lot of goods to their friends and sisters. “The greatest trouble we have is with girls we hire for sales or when a girl knows she is going to quit. Dur- ing the last hour she slips out five or ten dollars from the cash register. Of course, the cash shows up that much short. We know it must be one of the girls at that counter, but we never re- cover from the one that quit on us. “Their pay, you nothing, and they seem to think it is their business to raise it on us.” know, is almost Under the system commonly in ef- fect with the chains, a local manager is charged with all such losses, wheth- er of merchandise or of cash. Human nature enters, as anyone would expect. The local man sees to it that he “makes good his losses.” One method has re- peatedly been recounted to me, al- though personally it has never been my experience. The director.of sales of a prominent grocery manufacturer says: “Three-quarters of the sales slips these managers make up for their cus- tomers are in error. I never found one that was in favor of the customer. The manager, as he runs through the bundles to count the sum due, sticks on a nickel or a dime. There’s no check on him and the extta that goes into the till is his—not directly, in the sense that he puts it into his pocket, but in the bigger sense that it reduces his losses for the day.” A second method of protecting themselves against inventory losses arises from purchases made locally as contrasted with merchandise that comes to the store from the chain’s central purchasing department. The drug store thus purchases ice and milk; the five-and-ten, delicatessen and luncheon supplies; the grocery, bread and green vegetables and fresh fruit. Taking the last for an illustration, we find that the local grocery chain man- ager purchases each morning fifty loaves of bread from the baker’s wagon paying cash from his till. There is, however, nothing in the world to pre- vent him purchasing an additional fifty loaves for “his own account,” using cash from the company’s till. The profit from this, at the close of the day, automatically becomes his own. What happens with bread occurs with a score of other items. In discussing this feature of chain management, the supervisor-in-chief for one chain remarked to me: “The perfect chain would be one that hand- led nothing but packaged goods or other things that can be counted, and goods that the local men couldn’t pos- sibly buy ‘on the side. Then we'd have them.” So far as underlings are concerned, the problem of high turnover of em- ployes with the chains is not unlike that of all employers. As related to local managers, however, the situation is rather serious. The appeal of the chain for patron- age is principally a price appeal. Cus- tomers buy because they economize by They understand that qual- ity and service are subordinated to price. From this fundamental arises the popular feeling that the chain lacks personality. It is thought of as a great machine, out of which goods flow without reference to the sales ability of the clerk. ‘The clerk behind the counter is, ii fact, of so little influence that he functions for wrapping bundles and making change and not much else. The manager, too, is ‘but a magnified clerk in popular esteem—known to exercise little initiative because all mat- ters are determined from a central of- fice at some distant point. The local manager is thought of as a glorified automaton. His wife in her social circle and his children in their school are made to feel a vague but very real barrier that is possibly ex- pressed in the words of one such wife: so doing. “Everyone thinks John isn’t any- thing—just a dummy without any backbone. And every once in a while some woman starts a new story about how she overheard one of the super- visors tell John where he gets off. Either John quits the chain, or we move into another neighborhood where all the old gossips won’t know his job.” The chains, therefore, one and all, tend to lose their managers. The bet- ter men quit the chain store in order to go into business for themselves. From the chain they learn the value of fresh stock, low inventory and close buying. From it, by sharp contrast, they also learn the inestimable trading value of personality. With such men, the first bit of discipline, or some harsh outbreak from a supervisor, means that another man has entered the market as an independent retailer—to be, not a supine and disheartened storekeeper, but an energetic and intelligent com- petitor driven on by youth and jealousy. This feature of chain store manage- ment is serious. The chains in time will undoubtedly build up methods of personnel, of financial incentive and of training, but at the present time many of them are paying dearly for their method of buying men as they buy gcods—at the lowest price. The atti- tude of employe to owner is inevitably the same as that of owner to help: im- personal, haggling over the wage, im- perious in demands for overtime, heartless in all matters for the sake of pushing ever upward the curve of sales volume. Employes rebel. Clerks and other help quit for more attractive jobs. Lo- cal managers of ability and energy quit in erder to go into business for them- selves. On the payrolls are left the less efficient, except, of course, those men who are promoted to more profit- able stores and to positions as super- visors. In this manner, the gap is made even wider between the excep- tional skill and ability of central office management and the down-trodden, disloyal store employe.—H. A. Haring in Advertising and Selling. ———_»+-__- Hardest Jobs in the World. Drilling holes in macaroni. Trying to catch rats by making a noise like a piece of cheese. Teaching a fly to make question marks instead of pericds. Trying to scratch your right elbow with your right hand. For an elephant to kick a flea in the shins. Stuffing a rat hole full of butter with a red hot awl. Trying to blow a hole in a mos- quito with a howitzer. Serving as doctor at “The Birth of a Nation.” Quenching an elephant’s thirst with an eye dropper. Killing fleas on a fly with a ball bat. Pull a flea’s whiskers with a pair of ice tongs. Bail out Niagara Fails with a sieve. Shooting a pimple off a flea’s nose with an old-fashioned musket. —_—_~. Why the Word Is Funny. Tommy—lIsn't “wholesome” a funny word, father? Father—What’s tunny about it? Tommy—Why, take away the whole of it, and you have some left. ———_» 2. A command in a snappy manner brings a snappy mental and muscular response. STRENGTH Lansing THE MILL MUTUALS AGENCY Representing the MICHIGAN MILLERS MUTUAL FIRE INSURANCE COMPANY (MICHIGANS LARGEST MUTUAL) AND ASSOCIATED COMPANIES Combined Assets of Group $45,267,808.24 20% to 40% Savings Made Since Organization FIRE INSURANCE—ALL BRANCHES Tornado— Automobile — Plate Glass ECONOMY Michigan VIKING AUTOMATIC SPRINKLER CO. AUTOMATIC CONTROL of FIRE Installations Made on Cash or OFFICE 406 MURRAY BLDG. Installment Basis GRAND RAPIDS, MICH. all Commercial Buildings. FURNACES Jobbers of Richardson and Boynton Warm Air Furnaces for Churches, Schools, Garages, Lodge Rooms, Dance Halls, and G. R. FURNACE, HEATING and VENTILATING CO. Grand Rapids Awning & Tent Bldg., Grand Rapids, Mich. j : Special attention to perfect Ventilation. 16 MICHIGAN TRADESMAN Tradesman Company Is Important Factor In Business In Michigan Publishers Play Big Part in Commercial Field — Make National Reputation as Bond and Stock Printers A Reprint from the Grand Rapids Herald, July 31, 1928 Outside of financial and mercantile circles, the name Trades- man Company signifies but little to the average citizen, any more than as publishers of the Michigan Tradesman, and even in the printing idustry few realize the part it has taken in the building up of the financial, mercantile and commercial end Mr. Wiles having developed certain specialties in the printing line which have given the Tradesman company great prestige and Nation-wide recog- nition. It now has customers in near- ly every state for the specialized prod- ucts which have been developed un- der the administration of Mr. Wiles and his carefully selected associates and assistants. Mr. Wiles was not long on the job before he saw the opportunity of add- ing ‘bonds to the printing of corpora- tion stocks. Only those with experi- ence in this line of work can realize the prejudice to overcome when it is Inown that nine-tenths of the bonds printed in the United ‘States were handled by two large firms who kept representatives on the job continually, and many who bought bonds were afraid to trust such important work to an inexperienced printer. Here, again, the reputation of the Tradesman company, with its trained force, corporate experience and reputa- tion for painstaking service, won out and gradually overcame these preju- dices until to-day nearly every large bond issue in the State passes through August 8, 1928 their hands, as the accompanying il- lustrations will testify. Bond issues have been sent to New York, Cleve- land, Detroit, New Orleans, Kansas City, Duluth and one very large con- signment has been sent to a California company. As an illustration of the efficiency and service of this company it may be stated that an order received by long distance phone at 10 a. m. one morn- ing was delivered by special messen- ger at 8 o'clock the next morning in Chicago. The mechanical work of printing a bond is a small item, compared with the technical training and legal under- standing which have to be exercised in order to safeguard the issue relative to its legality, which responsibility cannot be thrown on the shoulders of the at- torneys altogether. Up to the present time no work has gone out of this in- stitution containing errors that might affect the legality of the instrument, and it can be truthfully stated that the company has the entire confidence and respect of all attorneys, banks and trust companies with whom it has done business. of the business in this city and state. Starting away back in the eighties, the career of the company illustrates what vi- sion, energy and perseverance, coupled with an indomitable Com- ing to the city as a_ printer, EK. A. Stowe held editorial and positions on the spirit, can accomplish. managerial old Democrat, Eagle, Leader and ‘Times, merely as stepping stones to visions he saw ahead. His entire ambition was centered on the establishment of a mercantile trade journal and he was interested in the mechanical end of the business merely as a means to an end. It was only a short time before his association with ed him to realize that the newspapers of that day were not representing the fast growing financial, commercial and mercantile interests of even that time, and he ass journal in the inter- ests of the wholesale and retail trades which would be a leader in the field. subject to some On broaching the of the principal business men of that day he was given little encouragement, but his earnest and enthusiastic ap- proach ultimately won their co-opera- tion and they volunteered to support him with advertising patronage and subscriptions. The struggle of his life then started and there were times when one with a less dominant spirit would have given up the battle. However, the Tradesman soon scored the suc- cess it deserved. Later on he brought into his organization the late Warren N. Fuller, the first commercial artist in Grand Rapids to engrave illustrations on wood for printing purposes, which was the only method of illustration in that day. This proved an advantageous com- bination and from that time on the Tradesman company took first place in commercial printing and illustrating, making many furniture catalogues, not alone for the furniture manufacturers in Grand Rapids, but in other parts of the United States as well. The company has always aimed to keep pace with modern ideas and meth- ods and later on added a complete en- graving plant on its equipment. While Mr. Stowe at this time paid little attention to the commercial end of the business, it was his idea, from constant contact with merchants, that something was needed to improve the keeping of accounts and he devised the Tradesman coupon book, which enabled the merchant to put the ac- counts of his customers in one entry by means of a five or ten or twenty- dollar book which could be used as the equivalent of money by any member of the family, thereby eliminating the constant annoyance over disputed store accounts incident to the pass book and ether antiquated charging systems. Through all these years the Trades- man built up a reputation for integrity, honesty and fair dealing, long before the word “service” became so common. Mr. Stewe became interested in large corporations and manufacturing intér- ests and, as a natural consequence, the company commenced to specialize in printing stock certificates until at this time they print a large portion of the corporate stock issued in Michigan and also for many companies in other states. While, as before stated, Mr. Stowe has taken little interest in the com- mercial end, he has taken especial in- terest in the fitness and character of the men placed in charge of it. Short- ly after the war, when conditions made it necessary to-secure a new manager for the printing department, F. A. Wiles of Detroit, with a lifetime ex- perience in paper stock and printing, was selected for the position. This connection clearly demonstrates Mr. Stowe’s ability to pick a winner, fan Oe. oe penne pins opinie’ oe 2 LPR SSL A DOLLARS (51,008.00). Bice Mortgage 6% Tawney Your Gold Bond : Seer esr renee a oT OS PAN tei nw ns WSL PRA MEER AMY SNS tank Sag Nobiginet DLP SD oe it Pare nk te oe Ben ke The reputation of the Tradesman company is now nation-wide. Clients in nearly every state in the union call upon the company for this highly specialized work. Above are reproductions of some of the certificates printed. August 8, 1928 MICHIGAN TRADESMAN ecncinettodhd - Chis € ects, thre: t SOO ae t RS PUY Mesh Bags Sponsored For Fall. The jewelry trade in this country is much interested in ‘the report received from Paris that Ghanel is sponsoring mesh thags for Fall. This couturier has greatly influenced the trend of novelty jewelry during recent seasons. The belief here is that mesh bags be- cause of this sponsorship will meet with a marked revival in favor. The type that is being played wp is the bag of fine or so-called “baby” mesh hav- ing soldered links. Frames range from 3% to 5 inches wide and are of filigree or modernistic design. Le ae Doll Orders Taking Spurt. A substantial increase in orders for dolls features the business being placed in toys for holiday delivery. Follow- ing somewhat slow advance buying during the early months of the year, purchasing of dolls has steadily picked up and total volume is said to be ahead of last year at this time. Absence of any radical change in types is a strong factor in the recent improvement. Doll manufacturers here continue to com- plain of impeded manufacturing sched- ules, the high humidity of the last few weeks preventing expansion of output. —_++>—___ Novelty Bridge Carrying Case. A ‘bridge novelty in the form of a fancy leather carrying case designed like a ‘book and priced to retail at a dollar is being placed on the market by a manufacturer. The case is of one piece with snap fastener and is avail- able in several designs and finishes. It contains two packs of cards, a scoring pad and pencil. Being enclosed on all sides the contents are kept free from dust, while the size is convenient to the pocket. The items, complete, are priced at $9.50 per dozen. —_.<-+>___ Children’s Dresses Sought. Retailers are planning extensive sales of children’s dresses which will be timed right before school openings next month. Fairly liberal purchases are ‘being made in the wholesale mar- kets to cover these needs. The buy- ing includes woolen and worsted dress- es, but manufacturers say that increas- ed attention this season is being given THE MARSHALL CO. August 8, 1928 silk styles. Silk manufacturers selling the children’s wear trade confirm this in their reports of larger seasonal sales to these producers. ——_»+- + __ — Lace Outlook Is Good. Factors affecting the probable lace demand for fall continue The openings of the Parisian couturiers show much use of lace in the new models, and the dress trade ‘here is reflect this in its fall Chantilly and Bohemian favorable. expected to preparations. types are ‘particularly well regarded. In the underwear trade there is also a trend toward lace trimmings in novelty garments. Alencon lace is favored and is taking the place of other kinds which were utilized during the spring. United Detective Agency, Inc. Michigan Trust Bldg. GRAND RAPIDS, MICHIGAN CIVIL CRIMINAL and INDUSTRIAL WORK Only Bonafide and Legitimate Detective Work Accepted MEMBER> Lassen PHONE—6-8224 or 4-8528 If No Response Call 2-2588 or 8-6813 Dictagraph and Auto Service Associated With SARLES MERCHANTS’ POLICE LONG MILEAGE RIDING COMFORT GOOD LOOKS CORDUROY TIRE COMPANY OF MICHIGAN GRAND RAPIDS - MICHIGAN Marshall BED SPRINGS MATTRESSES PILLOWS Comfortable .... Durable **; GRAND RAPIDS August 8, 1928 MICHIGAN TRADESMAN 19 SHOE MARKET The Correct Shoe For Every Oc- casion. The day has passed when a man who is the possessor of two pairs of shoes, one black and one tan, could be considered well shod. Various phases of the. average man’s life to-day are so diverse that to qualify as ‘being well dressed it is necessary to have a shoe wardrobe that will take care of the question of shoes for his various ac- tivities. In the first place for general day wear in town, that is for business, four pairs of shoes are necessary—one pair of tan and one pair of black in medium or heavy weight for winter, and one pair of black and one pair of tan of light weight for summer wear. For formal and informal evening wear, that is for wear with a tailcoat and a dinner jacket, a pair of black patent leather shoes or pumps. The shoes should not have a toe cap. For country, hiking and general sport wear, one pair of heavy tan brogue shoes; also a pair of black and white or tan and white buckskin shoes for wear with white flannel trousers. The above list of shoes covers the minimum requirements. For sports such as golf, tennis, yachting and horseback riding, shoes which are peculiarly adapted to these sports should be worn, and only such shoes are considered correct. Golf shoes may be either spiked or rubber soled, depending on the preference of the wearer. Tennis shoes should be plain white with rubber soles, and white rubber soled shoes only should be worn on a yacht. For riding, either boots or high tan shoes and leather puttees may be worn. For formal day wear—when a cut- away and striped trousers are worn— shoes of black patent leather or calf- skin are correct. These may be worn with or without spats, and although spats are sometimes worn with a cut- away they are not, however, a part of the traditional turnout. Their use is purely optional and for the present, at least, the best dressed men are not wearing spats. The exception to this present custom is in the case of the bridegroom, his best man and _ the ushers at a spring or summer wedding, where white linen waistcoats replace the waist coat matching the cutaway, at which time white linen spats com- plete a smart finishing note. From both the standpoint of health and comfort as well as economy, an adequate supply of shoes is necessary. When shoes are not worn every day but are given a chance to dry out and regain their original shape by being properly treed as soon as they are taken off, they not only last longer but are more comfortable to wear, in ad- dition to presenting a better appear- ance than when not properly cared for. To my mind the retail dealer as well zs the manufacturer should carry on a program of education among afl who serve the buying public in their shoe requirements. By this I mean not only the manufacturer’s salesmen, but the salesmen in the retail shop should be thoroughly and accurately inform- ed as to just what is correct in foot- wear, because if these people are un- able to give authoritative opinions on the subject of shoes, how can they ever hope to impress the consumer with the advantages and the necessity of having in his wardrobe the correct shoe for every occasion that may arise. The appalling ignorance among retail shoe salesmen in the average shop in America is too well known to be discussed here. One of the first steps to take in awakening a style con- sciousness among merchants with. re- gard to their shoes is to be able to give correct information on the suit- ability and style of shoes. The shoes offered, at least by the best manufacturers, offer the widest possible selection, and by the same token offer the unknowing public the greatest impulse to go wrong. Those manufacturers who with pride point out to you models in their lines, which combine good taste as to style and a superior quality of materials and work- manship at the same time will have shoes which are frankly designed to meet requirements of those people who instinctively turn to the styles which are in the worst possible taste,whether their choice is due to a natural liking for that which is considered poor taste or through ignorance. It seems incredible that the same standards of taste and conservatism which are understood and appreciated in metropolitan centers should not ob- tain throughout the country generally. If Main street were educated along these lines it would not be long before the “collegiate” shoe with its weird de- signs, elaborate perforations and gen- erally urgly appearance would dis- appear. Vanity Fair is at a loss to understand why college boys should be credited with preferring this type of shoe because upon an investigation made one year ago in the three lead- ing universities, namely Harvard, Yale and Princeton, no shoes of this type were found. It is a crime that these hideous styles should be called “collegiate” because college men do not wear that type of shoe. From the standpoint of the dealer, as well as the manufacturer, the industry would benefit if fewer grotesque shoes were offered to the public. If the industry refrained from offer- ing these horrible examples of poor taste, the masses would become edu- cated to good taste. The well-dressed man draws attention to his feet be- cause of the conservative style of his shoes which keep his feet from becom- ing too conspicuous. He does not want shoes that are so extreme they im- mediately attract attention and thereby detract from what may otherwise be a well-groomed appearance. The shoe wardrobe does not call for the purchase of fifteen or more pairs of shoes per year as some might feel. Good shoes do not go out of style. The moderate purchase of three or four pairs of shoes each season will give a man a fairly complete wardrobe of shoes in two or three years’ time. It is in this way that shoes are bought by the average man. Schuyler White. MiIcHIGAN SHOE DEALERS MUTUAL FIRE INSURANCE CO. Organized for SERVICE not for Profit Weare Saving our Policy Holders 30% of Their Tariff Rates on General Mercantile Business {} for Information write to L. H. BAKER, Secretary-Tresurer LANSING, MICHIGAN NOTHING TREADS AS SILENTLY AS TIME... HAVE YOU MADE YOUR WILL? e 2 % Pe Th hee Bi Sliema ie ee nk wk ee we : ON an a ON WA Ak ee hie 4 xe e be UE eS 8 ie Bae EP we i GRAND RAPIDS TRUST CoO. Grand Rapids, Michigan RETAIL GROCER Retail Grocers and General Merchants Association. President—Hans Johnson, Muskegon. First Vice-President — A. J. Faunce, Harbor Springs. Second Vice-President — G. Vander Hooning, Grand Rapids. Secretary—Paul Gezon, Wyoming Park. Treasurer—J. F. Tatman, Clare. Grocer Who Is Afraid of His Own Shadow. Sacramento, California, is one of the best organized retail grocery towns in the that I sometimes think it may overdo the For there country. It is so well organized control end of the business. holding he whip We are all apt to full is danger in hand too firmly. do that trol of the whip. when we are given con- But this being so, it is interesting to find grocers there manifesting the same fearfulness of what is going to happen to the “independent” whoever he may be. One I visited a ago brought up old Where is the individual going to get off ? He was surprised to learn what I told him; that United States are having great diffi- culty in two ways. They find it hard grocer, month the question: chains in the Eastern to obtain managers for their stores as fast as they need such men to open and run new units and they are hard put to it to retain those managers they already have. Why? steadily departing from their jobs to Because those boys are open stores of their own. The stores they open are individual stores. They control them, each by and own and for himself. Except as certain groups here and there may combine their pur- chasing or belong to grocers’ whole- sale organizations, their buying is as individual as it ever was among gro- cers. This, then, is the new generation of individual They enter their own business directly from chain store grocers. They start from scratch look They have no yes- experience. to-day. They not only do not back to old times. terdays to forget. They are not handi- capped by any outworn traditions. They know conditions as they are to-day; know they can cope with them; start with no fear that they cannot make a go of their business in face of chain or any other competition—and they suc- ceed. These are simply the facts. I did not make them. JI them. 3ut I also know from personal know!l- merely report edge extending over nearly fifty years that in the older country of the chains have not wiped out the in- Britain dividual, nor have the co-operatives— vastly keener competition than chains in that country—fazed the individual who knows his business. “Well,” said my Sacramento friend when I had told him this, “that’s good news.” Apparently he is not a reader of trade papers or he would have had “Now I have a neighbor whom I'd very much like to and talk for he is convinced that the day of the individual is thoughtful teacher this stuff from me long ago. have you see with; about done. He is a man—has been a_ school most of life—is used to thinking out problems and he has ar- his MICHIGAN TRADESMAN rived at this conclusion. could set him right.” So we arranged that I’d put in an extra hour next Friday and I did. We had an appointment to meet our man at 2 p.m. We got there. He did not arrive until all but eight minutes of my time had expired. Perhaps you He was not there. He explained that he had “forgotten We sat down and I outlined what I have writ- all about” the appointment. ten above and had to hurry away. As we were saying good bye, he question- ed the other grocer: “If what Findlay says is so, perhaps he can tell us how to get in our money. Then we'll be all right.” Now consider. Here is a man who has wanted information for his busi- ness and he “forgets” the appoint- ment that is to give it to him. Next, he reveals that he is not master of his credits. The minute I heard his last remark I knew his trouble. It is not chains, nor general conditions, nor any other factor needfully inherent in the retail grocery business. His trouble lies en- tirely within himself. Memory carried me back to a day in 1906 the late George Ralphs on the balcony of his when I stood beside do not re- member the question I asked him, but big Los Angeles store. I I shall never forget his answer. It was “Well, you see, Mr. Findlay, our rules that” it concentrate do not permit us to do would ‘be impossible to more keen ‘business wisdom into a terse statement than that was. It re- vealed the whole character of the man and hence of the business. For it manifested one who planned his work It evinced a man who thought out precisely the and then worked his plan. lines on which he would operate and then stuck to those lines. There was no worry in Ralphs’ face. All was serene as any summer’s day. This because he knew every minute precisely where he was going. The Sacramento merchant has two He must order. things to do: set his own credit house in Nobody on Then he help af- him. the forded by his own credit organization, earth can do it for must enlist and utilize for Sacramento has a good one. The grocer must set definite limits beyond which he not deviate in Such limits must be will extending credit. with all new accounts. No account must be opened until all in- formation be given and rules arranged to be complied with. And this means none. The old accounts he has must be cleaned up as best he can. Such a job calls for great care and discrimination, that he more on than preventive mess of not lose necessary; but however the job is done, it involves the prompt taking of losses now and stopping them, rather than the con- tinuance of doubtful bills. Probably his best course will be to call on the credit bureau to help him and then do precisely what he is advised to do. may them Let him subscribe to the credit bu- reau and then use it. By that I mean get information in advance of granting credit to any man or woman on earth. (Continued on page 31) @ August 8, M.J.DARK & SONS INCORPORATED GRAND RAPIDS, MICHIGAN =~ Direct carload receivers of UNIFRUIT BANANAS SUNKIST -- FANCY NAVEL ORANGES and all Seasonable Fruit and Vegetables 1928 Don’t Say Bread — Say HOLSUM “2... They Buy Other Groceries, Too”. a | “Our customers who eat Fleischmann’s Yeast”, says W. R. Kelly, of Fresno, Calif., “usually come into the store for it every day. Invari- ably they buy other groceries here, too. That is why I think it worth- while to build up the trade for Yeast. It builds good will for us. Yeast eaters usually become steady and permanent customers.” Recommend Yeast for Health to your customers—it will build good will and increase sales for you. FLEISCHMANN’S YEAST Service Uncle Jake says- “IT once knew a man who attracted so much attention to himself by continually shouting, “I’m honest,” that they finally insisted he pay his pew rent a year in advance.” A man is always known by what he does. He may or he may not live up to what he says. When we made K V P DELICATESSEN PAPER we did something that we would like an op- portunity to prove to you was an outstand- ing paper achievement. Sample sent upon request. KALAMAZOO VEGETABLE PARCHMENT CO., KALAMAZOO, MICH., U. S. A. Bese August 8, 1928 MICHIGAN TRADESMAN MEAT DEALER Michigan State Association of Retail Meat Merchants. President—Frank Cornell, Grand Rapids Vice-Pres.—E. P. Abbott, Flint. Secretary—E. J. La Rose, Detroit. Treasurer—Pius Goedecke, Detroit. Next meeting will be held in Grand Rapids, date not decided. Lamb Young and Tender. Every year there comes a time when the supply of lamb changes from the older kinds, about 75 per cent. of which were ‘born during the spring of the previous year, to the new crop of the current year. This change comes gradually after the first arrivals from California are on the market. As a rule, by the ‘beginning of June the bulk of the older crop has been sold and | from then on the supply comes from what are known as spring lambs. It would simplify things for the Government and other market report- ing agencies if a change from one kind to the other were made when all of the older lambs had been sold and the en- tire supply was the spring variety, ‘but marketing practice does not permit this. As a result two standard sets of quotations are carried by the Govern- ment during the spring lamb season, one giving information on spring lambs and the other set telling about the older lambs. Now that the old supply is virtually off the market stores are handling spring lambs almost exclusively. The so-called ‘better class stores are handl- ing nothing but the spring lambs at the present time. The supply of lambs of all kinds has been quite moderate during the past few weeks, but there are indications that a heavier supply will be available from now on and that prices will be somewhat lower than they have been recently. The danger to producers of lambs is that with increased supply may come lamb price breaks that possibly may cause them to sell lambs at a loss. This will not ‘come about if price re- ductions are orderly and if consumers support the market by ‘buying in slightly increased quantities as prices become more to their liking. Orderly marketing is best for everyone, includ- ing consumers. Demoralized markets when lamb has to be sold very low to move it may prove of temporary bene- fit to consumers, but such a condition is almost always followed sooner or later ‘by reduced supply and_ higher prices. ‘The average housewife does not want to have her meat prices change from day to day, ‘but prefers reason- able prices and a steady market. The seasonal conditions surrounding cer- tain kinds of meats make absolutely stable prices impossible, according to present methods of production, just as it is impossible to have markets on strawberries or eggs absolutely stable during all periods of the year. It is quite possible with the help consumers can give to have meat prices reason- ably stable—or at least less erratic than sometiines obtain when consum- ers do not buy according to supply. When supplies commence to increase it frequently is quite a while before the message gets to the large body of consumers the interests have to de- pend upon to buy it. The message finally gets over through low prices after the accumulation has come about. It frequently takes two weeks or more to inform consumers by this plan when it would ‘be to their advantage and to the advantage of the interests for them to know at once. This is intend- ed to be a message to up-to-date con- sumers with respect to increased lamb supply and lower prices on lamb. ——_-* o2 —— Sauerkraut Did Not Originate in Ger- many. Sauerkraut, despite the evidence of its name, is not believed to have orig- inated in Germany, but is probably of Asiatic origin. Sauerkraut proved popular in Europe, and German im- niigrants are credited with introducing it into the United States and spreading its popularity as a food. In one year recently, Edwin LeFevre of the De- partment of Agriculture reports, ap- proximately 250,000 tons of cabbage valued at nearly $2,500,000 was made into sauerkraut. This was about one- seventh of the commercial crop of cab- bage. It made at least 400,000 45- gallon barrels, and the manufacturers sold it for more than $3,500,000. Sauerkraut, Doctor LeFevre says, in Circular No. 35-C, the Commercial Production of Sauerkraut, just pub- lished by the Department, is shredded cabbage which has undergone a lactic fermentation in a brine made from its own juice by the addition of salt. It should be made froin the slow-growing, solid-headed varieties of which should be fully mature before harvesting. It should have an acidity of not less than 1.5 per cent. and pref- erably nearer to a maximum of about cabbage, 2 per cent. It should be salted with about 2% pounds of salt for each hun- dred of cabbage. should be about as thicks as a dime. The commercial product should be crisp, as free from color as_ possible, and should be made and marketed un- der thoroughly sanitary conditions. As a rule sauerkraut factories should be located near the fields where the cabbage is grown. Cabbage supplies delivered by rail are rarely economical and satisfactory. Pure cultures of the fermenting organisms may be of bene- fit in kraut manufacture, but have not yet proved practical in commercial Shreds of cabbage methods, or an improvement that war- rants the time and expense for their introduction. The author notes that the most favorable temperature for the fermentation is about 86 degrees Fahrenheit, but that much of the kraut is manufactured in areas where the temperature is much cooler than this when the cabbages are harvested and sliced. In such cases, steam heating of the shredded cabbage is advisable to promote rapid fermentation to a maxi- mum acidity. —_+-<-___ Large Profit From 1927 Cranberry Crop. Massachusetts’ 1927 cranberry crop, estimated at 370,900 barrels, is valued at $4,625,000 and ranks first among cash crops of that state. The crop paid the producers 34 per cent. more than the average for the last five years, which fact was reflected in the price at which the crop was scid in this ter- ritory, ASSOCIATED TRUCK LINES Announce complete organization for handling Merchant Freight. We go to 16/ Cities and Towns in Michigan, and make deliveries to suit present day requirements. We furnish the greatest aid to successful merchandising, Adeqjuate delivery. All lines are regulated by the Mich- igan Public Utilities Commission. ASSOCIATED TRUCK LINES 108 MARKT AVE. GRAND RAPIDS, MICH. PHONE 94121 GRAND RAPIDS PAPER BOX Co. Manufactyrers of SET UP and FOLDING PAPER BOXES SPECIAL DIE CUTTING & MOUNTING. G KR A N B R A FED S MsE¢&HsiG a N 21 VINKEMULDER COMPANY Grand Rapids, Michigan Distributors Fresh Fruits and Vegetables Strawberries, Pineapples, New Potatoes, Oranges, Lemons, Bananas, Vegetables, etc. and Crackers ASTERPIECES _ F THE BAKER'S ART wl or every occasion Aman Prscuit (a Grand Rapid ;,Mich. Always Sell LILY WHITE FLOUR “*The Flour the best cooks use.”” Also our high quality specialties Rowena Yes Ma’am Graham Rowena Pancake Flour Rowena Golden G. Meal Rowena Buckwheat Compound Rowena Whole Wheat Flour Satisfaction guaranteed or money refunded. VALLEY CITY MILLING CO. Grand Rapids, Mich. aes HARDWARE Michigan Retail Hardware Association. President—Herman Dignan, Owosso. Vice-Pres.—Warren A. Slack, Bad Axe. Secretary—A. J. Scott, Marine City. Treasurer—Wiliam Moore, Detroit. Pointers in Regard To Handling the Furnace Trade. Particularly in the smaller commun- ities, the handling and installation of modern heating systems is an import- ant part of the hardware business. In some places the hardware dealer has a complete plumbing and heating de- partment. In others the work is han- dled by plumbers quite apart from the hardware store. The trade, properly looked after, is a growing one; and the better class of new houses nowadays quite often put in heating systems. In some communities the complaint is frequently met that the furnace busi- ness We are told that Competing dealers cut prices with singular reck- natural sequence isn’t worth while. conditions are bad. lessness, and as a there is no profit in the ‘business for the who in doing a good job. On the other hand, warm air heating has, it is claimed, got a lot dealer believes of bad advertising through poor and inefficient installations ‘by men who in the beginning quoted too low a price and then had to make their profit by skimping the job. There is a good measure of truth in these complaints. The condition ferred to is by no means new. Price a cutting has been practiced in a good many localities more or less, ever since furnaces were first introducd. As long as furnaces continue in use, there will be benighted dealers willing to cut to the profit or are compelled to skimp the point where they either sacrifice job. To entirely eliminate price-cut- ting is probably impossible. Yet a great deal can be done by the wide-awake, resolute dealer to remedy the situation. Price cutting is bad enough from the purely financial standpoint. Profit business. If a is the life-blood of a dealer deliberately throws away his profit in order to beat his competitor in the mad scramble for ‘business, he is injuring not merely himself but the entire trade. From another standpoint, however, price-cutting in the furnace trade is When the price been so finely shaded that the shrinks close to the vanishing point, the dealer regards the filling of more injurious still. has profit the contract with considerable anxiety. If the work is done slowly and care- fully, or the proper standard of ma- terials used, he may lose money. Un- but the dealer comes to that stage where, consciously, nevertheless surely, in order to escape loss, he determines to “rush” In some cases jobs The inevitable result, in any case, is that the work does not get the attention it would have received if the contractor the job. are deliberately skimped as well. had ‘been sure of a reasonable profit. The purchas- er gets a poor and unsatisfactory job. What happens then? The contractor perhaps wastes more time tinkering with it; perhaps the pur- chaser has to spend additional money in the futile effort to make a satisfac- tory job out of a botch job. For, no MICHIGAN TRADESMAN matter how much money is spent after- ward, the job that has once ‘been skimped can seemingly never be made what it should have been. In any event, there is dissatisfaction with the results. And after a period of complaint and tinkering, the pur- chaser decides that warm air heating is no good. A per fectly good furnace that has ‘been carelessly installed is scrapped, and a hot water or steam heating system is put in. Worse still, some purchasers supplement the de- fective warm air plant with stoves. This is the crowning insult; the abso- lute and convincing testimony to all and sundry that the warm air furnace can’t do what is claimed for it. A first essential in the business is for the dealer to realize that what he sells is, not a furnace, but heating service. There are enough skimped jobs and unsatisfactory jobs in every commun- ity to supply the dealer with the am- the arguments to convince the purchaser that a cheap job never pays, and that spend enough munition he needs; with potent it is sound policy to money to insure a good job. Figuring on furnace work is a phase of the business that demands careful attention. In fixing a price, the fact should not be lost sight of that there are off seasons. The dealer has to pay his men, whether they are busy or. not, and he can safely reckon that there will be a few oc- casions when he is paying out wages without getting any very direct return. The price on the work must cover the expense involved in carrying ‘the staff through slack seasons. Further than that, the overhead ex- pense of doing ‘business must be reck- oned with. The man who figures furnace con- tracts on the two main items only, namely, cost of material and labor, is bound to lose money It is particularly necessary for the figuring to be carefully aitended to be- the ness it is impossible to find out wart cause in average hardware busi- each department is contributing to the total profit or loss of the business. The dealer knows what he is making or losing on his whole business, but he has only an approximate idea of what each department is doing for him. Thus the furnace branch might be serving as a steady drain on the profits accruing from other departments. If each contract were figured carefully and due allowance made for slack sea- sons and overhead expense, however, the dealer would know that the fur- nace department was paying its way and netting him a certain profit. “The furnace branch of my business is one of the best paying departments I have,” was the statement made re- cently by a hardware dealer. “This is because I never have cut a price. I cannot say that I never figure out prices on definite percentages, but I allow a margin which I know will cover all contingencies. I never de- part from my first quotation. “Time and again I have figured against other dealers and been as high as $15 and $20 above them. Some- times I get the job on the strength of the quality talk I give the customer, August 8, 192 Michigan Hardware Co. 100-108 Ellsworth Ave.,Corner Oakes | GRAND RAPIDS, MICHIGAN e 8 Wholesalers of Shelf Hardware, Sporting Goods and Fishing Tackle A COMPLETE STOCK OF HEATH & MILLIGAN DEPENDABLE PAINTS AND : “ VARNISHES exrStevens&Co. Founded 1837 GRAND RAPIDS 61-63 Commerce Ave., S.W. MICHIGAN WHOLESALE HARDWARE THE BEST THREE AMSTERDAM BROOMS PRIZE White Fwan GoldcBond AMSTERDAM BROOM COMPANY 41-S5S Brookside Avenue, Amsterdam, N. Y. NEW AND USED STORE FIXTURES Show cases, wall cases, restaurant supplies, scales, cash registers, and office furniture. Grand Rapids Store Fixture Co. 7 N. IONIA AVE. N. FREEMAN, Mgr. Call 67143 or write BROWN &SEHLER COMPANY Automobile Tires and Tubes Automobile Accessories Garage Equipment Radio Sets Radio Equipment Harness, Horse Collars Farm Machinery and Garden Tools Saddlery Hardware Blankets, Robes Sheep lined and Blanket - Lined Coats Leather Coats GRAND RAPIDS, MICHIGAN AIMEE August 8, 1928 MICHIGAN TRADESMAN 23 but very frequently the contract goes to the other fellow. Just the same, when I am up against the same com- petition again, I do not shade my price in order to get nearer the figure that I know the other fellow will quote. I would rather have a few jobs and make a good profit on all of them than have a dozen and lose money on a few.” This policy is the sane and honest one. What is more, it does not hurt business in the long run to insist on a fair profit. ‘There are some men who build houses on the penny-wise, pound- foolish plan and who will be guided in letting their contracts by a margin of a few dollars; but the number of such Most home builders will be more influenced satisfac- builders is comparatively small. by the guarantee of absolute tion. If the dealer will guarantee ab- solutely that the furnace will do the work required of it, and that he will install it carefully and as it should be installed, a matter of a few dollars will not stand in the way of his getting the contract. The chief objection to the price- cutting evil is that it is an obstacle to service. tion should always leeway for the contractor to make a The price set for an installa- allow — sufficient good job, of it. “Make a good job of it, not a quick one,” is the advice that a well-known hardware dealer gives to his men. This dealer always visits the house first and plans the layout. His men _ proceed with the work, and at its completion the dealer makes another visit to make sure that the work has been done right. If he finds anything not right up to the mark, he sends a man back to rectify it, and then gives it another in- spection. He takes no chances. This is service—the kind that turns the customer into an advertiser of the furnace and the dealer. But when the price has been cut lower than it should be, it is impossible to give this kind of service. The dealer and his men cannot give the time to it. It is always helpful to keep a refer- ence list of the places where furnaces have been installed, with the prices charged on furnace contract. Some dealers figure after each job is completed what the cost has been and each what profit has been made. This in- formation filed away with the price and particulars of each contract proves of great assistance in quoting and fix- ing prices on work ahead. For instance, when a dealer starts to figure on a job similar to one he has executed some time before, he turns up his file and finds out what he secured and how much.profit he netted. If the job proved harder than was ex- pected in the first place and the profit was reduced, his teaches him that he had better ask a little more this time for a similar job. Little work is involved in the maintenance of such while the results are incal- experience a record, culably valuable. Many dealers declare that the worst difficulty they have to combat in secur- ing heating jobs is the prejudice due to the many poor, inefficient and skimped jobs which have brought discredit on warm air furnaces. These jobs should, however, be the biggest help the dealer could ask in getting business on a proper financial basis. One dealer developed his own method of meeting this situation. An enquirer in regard to a warm air fur- nace installation was in considerable doubt. “John B. Smith put in a warm air furnace,” he explained, “and he says it’s no good.” “How much did he pay for the job?” questioned the dealer bluntly. The prospect quoted the price. “My job,” said the dealer, frankly, ‘“will cost you around $50 more. And that $50 represents the difference between an installation that won’t do the work and an installation that will. We do not merely tell you what our furnace will do but we positively guarantee it.” He could refer this prospect to a list of customers whose furnaces he had installed and who were absolutely satisfied. Another prospect objected that the price quoted was higher than John B. Smith’s installation. “Certainly,” said the dealer. “It is, nearly $50 higher. Do you want to know why? Don’t take my word for it. Go to John B. Smith and ask him if his furnace is satisfactory. And then go to Kenneth Brown and ask about the furnace I put in for him.” A list of satisfied customers is a great asset in the furnace ‘business. It may take time to acquire such a list, in the face of cut-price competition. The dealer who insists on a price that will enable him to do. satisfactory work may not get much ‘business at first. But this is the sort of work that establishes a reputation for a furnace and for the man who handles and in- stalls it. pect, he can show a list of previous When he canvasses a pros- customers and can say with confidence “Don’t take my word for it. Ask these men? ‘They paid for quality work and they'll tell you they got satisfaction.” There will always be prospects to whom a few dollars difference in in- itial cost looks big; but the great ma- jority of builders; and particularly of people who build their own homes, will consider proven quality worth any difference in price. Victor Lauriston. —_— <2 ___. Attractive Store Gains Customers. [he best way for an independent to gain customers is to have a more at- tractive store; because the more ap- pealing the displays are, the more will be sold. Besides keeping the interior of the store clean and tasty, the re- tailer must keep his prices reasonable by working closely with a good whole- saler and by proving to customers that he sells service and quality as well as groceries. —_——_—.-—> Women Outrank Men as Retail Cus- tomers. Women outrank men as customers York City, ac- cording to a recent survey. In only two out of twelve classcs of retail es- of retail stores in New tablishments were men more numerous These two - were automobile and hardware. than women as customers. Stonehouse Carting Co. Let us take care of your hauling troubles. 338 Wealthy St. S. W. Phone 65664 eT & co. 9 j INVESTMENT BANKERS Listed and Unlisted Securities. 933-934 Michigan Trust Bldg. C GRAND RAPIDS, MICHIGAN fe ASK FOR A Variety for Every Taste Ship By Associated Truck GRAND RAPIDS, LANSING and DETROIT. Every Load Insured. J. CLAUDE YOUDAN ATTORNEY AND COUNSELOR Special attention given creditors proceed- ings, compositions, receiverships, bank- ruptcy and corporate matters. Business Address: 433 Kelsey Office Building, GF \ND er MICHIGAN fiak. Petter s Caitinanis ( Incorporated ) Investment Bankers 7th FLOOR, MICHIGAN TRUST BUILDING GRAND RAPIDS, MICHIGAN Phone 65505 SANITARY Taras p QUALIFII ta a CANDIES ne tl za) 3 PTs A Wonderfal 10c Seller Sixteen different kinds of popular candies are put up in this attractive package. A Beautiful Display PACKED BY NATIONAL CANDY CO., INC. PUTNAM FACTORY GRAND RAPIDS, MICHIGAN ———= =<—— TER MOLEN & HART Steam Tables and Coffee Urns Built and Repaired Successors to Foster Stevens Tin Shop, 9 Commerce Ave. 5 GRAND RAPIDS, MICHIGAN Henry Smith FLORALCo., Inc. 52 Monroe Avenue GRAND RAPIDS © Phone 9-3281 Expert Chemical Service Products Analyzed and Duplicated Process Developed and improved Consultation and Research The Industrial Laboratories, Inc. 127 Commerce Ave. Phone 65497 Grand Rapids, Mich. BIXBY OFFICE SUPPLY COMPANY GRAND RAPIDS, MICHIGAN COCOA DROSTE’S CHOCOLATE Imported Canned Vegetables Brussel Sprouts and French Beans HARRY MEYER, Distributor 816-820 Logan St., GRAND RAPIDS, Ses I. Van Westenbrugge Grand Rapids - Muskegon Truck. Service Central Western Michigan DISTRIBUTOR Nucoa KRAFT< ) CHEESE ‘*Best Foods’’ Salad Dressing ‘‘Fanning’s’’ Bread and Butter Pickles Alpha Butter Saralee Horse Radish OTHER SPECIALTIES QUALITY RUSKS and COOKIES Grand Rapids, Mich. Phone 61366 JOHN L. LYNCH SALES CO. SPECIAL SALE EXPERTS Expert Advertising Expert Mrechandising 209-210-211 Murray a | GRAND RAPIDS, MICHIGAN CASH REGISTERS — SCALES NEW AND USED Expert Repair Service Remington Cash Register Agency 10 lonia Ave,. S. W. Phone 67595 GRAND RAPIDS, MICH. 24 HOTEL DEPARTMENT Further Facts About the Yosemite Valley. Merced Falls, Calif., Aug. 3—No motorist ever stood within the con- fines of the Great American Eden, the Yosemite Valley, without being filled with admiration for such a marvelous expression of the Divine Plan of the Universe. Here and there outspread before him are grandeur and immens- ity. The mysteries of the past impress him; he gazes at mountain billows in the distant Sierras and his awakening soul radiantly responds to the wild and wonderful. ‘Comparatively speaking, the Yosem- ite Valley has become pre-eminent within the past twenty years and now commands more attention than many other wonders of the world. The Golden State, possessed of unequalled and diversified climate—the storehouse of America’s sunshine—having so many scenic trips and = surprises, it probably would have been slow to ap- preciate this incomparable valley, melt- ing between silent sentinel domes and whispering pines, had not its glories been related by travelers from all parts of the world who made famous its sublimity and grandeur. Everyone, be his acquaintance with the geography of the Western border ever so slight, has at least some in- stinctive ideas of the existence in Cal- ifornia ef two great masses of moun- tains, one called the Coast Range, and the other the Sierra Nevada. The motorist passing up the valley of the Sacramento or the San Juaquin ob- serves at a distance of twenty or thirty miles, on either hand, a continuous wall of mountains which may appear in the dim distance to the inexperienced eye as a simple narrow uplift, but both of these apparent walls are, in reality, broad belts of elevated ranges, the one averaging forty, the other seventy miles in width, of which the detailed structure is decidedly complicated and whose grand dimensions can only be appreciated by those who have pene- trated their deepest recesses. One need not go beyond the boun- daries of the citv of Los Angeles to obtain fine panoramic views of coast ranve scenery. Griffith Park, within the confines of Los Angeles county, presents rugged and awesome features, which thrill and interest, and yet its sheer sides are traversed by paved highways, if you please, lined with camp grounds and provided with picnic equipment. But at Yosemite one is in more in- timate touch with the Sierras. The Snowy Range, as it is called, forms the Western edge of the great continu- ous upheaval or plateau, on which the Cordilleras, of our old geography days, are built. It corresponds :a position to the Rocky Mountains, the one being the Western, the other the Eastern edge of the central portion of the en- tire area. The crest of the Sierras is never en- tirely denuded of snow, although at the end of a long, dry summer, follow- ing an unusually dry winter, which we experienced this year, there are no heavy bodies of it except in the can- yons on the Northern slopes or on the very highest peaks. The present sea- son has been abnormally cool, hence more snow is to be encountered in the Yosemite Valley confines. The Yosemite Valley is not, properly speaking, a valley in the strict sense of the word, which conveys the idea of a gentle depression with sloping sides, which the fingers of time have mould- ed out. The Yosemite is not in the least of that character. It is a great cleft or chasm which one might 1m- agine to have been the work of some primeval god who took vengeance for some fancied wrong upon Mother Earth and implanted a blow with a gigantic fist. It should have been MICHIGAN TRADESMAN called the Yosemite Gorge, which it properly is. The Valley may be said to begin at the West, where the Bridal Veil Falls pour down over the Southern cliff, and to end at the conspicuous pillar or buttress of the Northern wall which is called Washington Column, at which point the conyons of the Merced River and Tenyano creek converge. Within these limits the valley is about six miles long and has an average width of about half a mile. Its gen- eral direction is East and West. The floor is remarkably level and lies at an elevation of 4,000 feet. Everyone is struck at first sight by the curved, rind-like forms of the lay- ers of rocks of which the abutting mountains are built. The most notable instance of this is on the Northern face of the wall at a point just to the West of Washington Column. Im- mense fractures and displacements of rock have here produced natural arch- es which are very remarkable in their vast span and deep erosion. Another example which leaves a vivid impres- sion on the mind of the observer is the Southward-facing shoulder of the great rock which commands the entrance to the Valley and is called El ‘Capitan. Opposite El Capitan we have the spectacle of Bridal Veil Falls leaping over a sheer cliff of 620 feet at the low- est point in the Valley wall, where the upper course of the stream has follow- ed a deep trough, the erosion of cen- turies. Adjacent, we will say, to El Capitan, we find the Three Brothers, and nearly opposite, on the Southern rim, Cathedral Spires, Further on to the North, Yosemite Falls, which were known to the world long before the greatness of Yosemite Valley was ex- ploited. It is well entitled to bear the name, for nothing I have ever seen, not excepting Niagara, imwpresses one like this. Not even the best photo- graphs I have seen, outside of the movies, come anywhere near. giving one any idea of its wonders. Especially do I speak of its natural setting. And all of these accessories are of a char- acter which augments the impression which the descent of such a large mass of water from such a height could not fail to produce. Yosemite Falls is formed by a creek of the same name which is fed by melting snows almost exclusively and runs through its whole course of say ten miles over almost bare granite and rocks, its volume varying greatly at different times and seasons, according to the amount of snow remaining un- melted, the temperature of the air and the clearness or cloudiness of the weather. In the spring when the snow begins to melt with rapidity, the volume of water is very great. It is es- ‘timated that just at present the stage of water is about twenty feet in width, with a depth averaging two feet. The vertical height of the lip to the Falls, above the Valley, is about 2,600 feet. The lip or edge of the Falls is a great rounded mass of granite, polished to the last degree. The fall is not in one perpendicular sheet. There is first a virtual descent of 1,500 feet, when the water strikes on what seems to be a projecting ledge, but which is in real- ity a shelf or recess, almost a third of a mile back from the front of the lower portion of the cliff. From here the water finds its way in a series of cascades down a descent equal to 650 feet perpendicular, and then gives one final plunge of 400 feet. As the vari- ous portions of the Falls are nearly in one vertical plane, the effect of the whole is nearly as grand, and perhaps even more picturesque, than it would be if the descent were made in one leap from the top of the cliff to the level of the valley. Following the Valley for about two miles above Yosemite Falls we find that the main portion seems to come to an end; that it suddenly branches August 8, 1928 “We are always mindful of our responsibility to the pub- lic and are in full apprecia- tion of the esteem its generous patronage implies.” HOTEL ROWE Grand Rapids, Michigan. ERNEST W. NEIR, Manager. Wolverine Hotel BOYNE CITY, MICHIGAN Fire Proof—60 rooms. THE LEAD- ING COMMERCIAL AND RESORT HOTEL. American Plan, $4.00 and up; European Plan, $1.50 and up. Open the year around. Warm Friend Tavern Holland, Mich. Is truly a friend to all travelers. All room and meal rates very reasonable. Free private parking space. E. L. LELAND, Mar. HOTEL OLDS LANSING 300 Rooms 300 Baths Absolutely Fireproof Moderate Rates Under the Direction of the Continental-Leland Corp. Grorce L. Crocker, Manager. Occidental Hotel FIRE PROOF CENTRALLY LOCATED Rates $1.50 and up EDWART R. SWETT, Mgr. Muskegon «Se Michigan Columbia Hotel KALAMAZOO Good Place To Tie To Park Place Hotel Traverse City Rates Reasonable—Service Superb —Location Admirable. W. O. HOLDEN, Mgr. PARK-AMERICAN HOTEL KALAMAZOO A First Class Tourist and Commercial Hotel Also Tea Room, Golf Course and Riding Academy located on U.S. No. 12 West operated in connec- tion with Hotel. ERNEST McLEAN Manager “A MAN IS KNOWN BY THE COMPANY HE KEEPS” That is why LEADERS of Businesa and Society make their head- quarters at the PANTLIND HOTEL “An entire city block of Hospitality” GRAND RAPIDS, MICH. Rooms $2.25 and up. Cafeteria “ie Sandwich Shop CODY HOTEL GRAND RAPIDS RATES—$1.50 up without bath. $2.50 up with bath. CAFETERIA IN CONNECTION MORTON HOTEL Grand Rapids’ Newest Hotel 400 Rooms ot 400 Baths RATES $2.50 and up per day. HOTEL KERNS LARGEST HOTEL IN LANSING 300 Rooms With or Without Bath Popular Priced Cafeteria in Con- nection. Rates $1.50 up. E. S. RICHARDSON, Proprietor WESTERN HOTEL BIG RAPIDS, MICH. Hot and cold running water in all rooms. Several rooms with bath. All rooms well heated and well ventl.- lated. A good place to stop. Amer- ican plan. Rates reasonable. WILL F. JENKINS, Manager CHARLES RENNER ' HOTELS Four Flags Hotel, Niles, Michigan, in the picturesque St. Joseph Valley. Mishawaka Hotel, Mishawaka, Indiana Edgewater Club Hotel, St. Joseph, Michigan, open from May to October. All of these hotels are maintained on the high standard established by Mr. Renner. NEW BURDICK KALAMAZOO, MICHIGAN In the Very Heart of the City Fireproof Construction The only All New Hotel in the city. Representing a $1,000,000 Investment. 250 Rooms—150 Rooms with Private Bath. uropean $1.50 and up per Day. RESTAURANT AND GRILL— Cafeteria, Quick Service, Popular Prices. Entire Seventh Floor Devoted to Especially Equipped Sample Rooms WALTER J. HODGES, Pres. and Gen. Mgr. 2 Spite August 8, 1928 MICHIGAN TRADESMAN 25 out in three distinct but much narrow- er canyons, as they are called by Cali- fornians, each of which has some new wonders to disclose. The Merced River keeps to the middle of one of these, and its course is just about westerly. The North Dome, rising to 3,500 feet above the Valley floor, is one of those rounded masses of gran- ite not common in the Sierra Nevada Range. To the opposite, on the South wall, we have Vernal, and Nevada Falls. The former presents a succession of cascades of great beauty, but Nevada Falls is said, in every respect, to -be one of the grandest in the known world, whether considered from its vertical height, the purity and volume of water which forms it, or the stu- pendous scenery by which it is en- vironed. These falls are not quite per- pendicular as there is near the summit a ledge of rock which receives a por- tion of the water and throws it off with a peculiar twist, adding to the general picturesque effect. Its height is 639 feet with an added 300 feet to the Merced River. Every place which I have visited that has a setting of hills and valleys, has an Inspiration Point, and Yosemite is not to be outdone in this respect. One climbs over steep grades to get to it, but it is worth while, for it gives you a never to be forgotten view of the Valley, and ov account of its access- ibility is much more of a favorite stopping place than any I have seen, outside of filling stations and lunch counters. Before the advent of the railroad and automobile, Congress created, in 1890, this notable primitive region, comprising 1124 square miles, but it was not until 1903, twenty-five years ago, that President Roosevelt invited John Muir to make an inspection of the tract for the purpose of making suggestions, many of which were adopted by Congress and for which action Uncle ‘Sam has never had cause to regret. Before I forget to speak of it al- together let me tell you that all the resorts in the Valley are operated on franchises obtained from the Govern- ment and are to a large degree regu- lated, especially as to quality of cusine and excellence of sleeping accommo- dations, by Government representa- tives. There is an original registra- tion charge of $2 for each automobile, which is good for the entire season. Certain sections are reserved for camp- ers, a privilege absolutely free, and you have the most efficient of police pro- tection during your stay. Numerous small trading posts and gasoline sta- tions are properly placed for public convenience. Recreation is found in the shaded grounds, with lovely pine, cedar and fir trees, bathing pools, shower and plunge baths. You are en- tertained by the stories of the rangers as you sit around the camps, in addi- tion to which singing, music, radio, literary entertainments of various kinds are among free-will offerings. Last night we were at beautiful Camp Curry. A scene amidst flowers and shrubs and trees, in a wild rugged region which was once inhabited ex- clusively by Indians. Here Nature has been lavish in her gifts of towering domes and thundering waters, imprint- ing indelible impressions upon the mind. The early morning hours, everywhere we know of, are the cream of time, but most of all is this so when you are camping out in the mountains. It is then even more than in the eve- ning, that the profoundest peaceful- ness that is possible to us is realized, especially when you are not in a hurry. We have plenty of time and have agreed we would use it prodigally. While we are listening to the voices of the squirrels, jays and wood-peckers we are not burning gas, and when we amalgamate these various sounds with lavender, flowers us feel the perfume of wild roses. geraniums and various wild and shrubs, it almost makes languid and immobile. Right here I might say I do not know of any vegetable object that is more poetic or generous, in odor or appearance than the red fir and its cones. These latter velvety cylinders scattered over the forest spaces exude a perfume almost “spirituous.” I suppose we all in turn come into a feeling of indebtedness to the in- ventor of bacon. When I was catering I never cared much for it, but now twice daily it is the piece de resistance on our festival board. Yesterday we found some golden bantam sweet corn, far afield, partook of it freely at dinner last evening, and used the residue for corn fritters this morning. Did you ever try it to the accompaniment of wild flowers and pine trees, especially when fried in bacon fat? Fattening, to be sure, by why bother about calories when you are camping out? There is a very interesting valley on the Tuolumne River, about sixteen miles from the Valley proper, and as we have been frequently warned that not to have visited tt was a frank ad- mission that we had seen little of Yosemite, we headed in that direction this morning. It is called the Hetch- Ketchy Valley, an Indian name, I presume. It is not only interesting on account of its beauty and grandeur of its scenery, but because it is in many respects almost -an exact counterpart of the Yosemite Valley. It is not on quite so grand a scale as the latter, but if there was no Yosemite Hetch- Ketchy would be fairly entitled to world-wide fame. Hetch-Ketchy is about 4,000 feet above sea level; it is three miles long, East and West, but is divided into two parts by a spur of granite, which nearly closes it up in the center. In the spring the upper part of the valley is flooded and be- comes a temporary lake, receding into a small, but respectable stream of palatable water. Here also 1s Hetch- Hetchy Falls, 1,700 feet high, and were they located anywhere else in the world would create some ruffle. In a later article I will tell you more about them, and some other worth while points of interest, notes concerning which I have prepared. Alex. Taylor, for years a popular clerk at Hotel Kerns, Lansing, recent- ly passed away in that city. Mrs. H. W. Stegman, proprietress of the Nelson House, Ishpeming, has opened a fountain lunch and coffee shop, to be known as the Capitol. It will feature afternoon teas and func- tion generally as a sort of headquarters for social activities. Michigan newspapers inform me that a contract has been let for the construction of a 35 story hotel on the site of Hotel Tuller, Detroit. Maybe this is so. The last I heard of the project contemplated a 45 story build- ing, which is evidence that the magni- tude of the tale is not increased in the re-telling. The Morrow Hotel, at Bad Axe, op- erated by Thourlby & Son, has recent- ly been improved to the extent of the addition of hot and cold running water. The Morrow has an excellent reputa- tion for quality and comfort and this recent improvement will add much to its attractiveness. John Lackner, who was for ten years operator of the Everett Hotel, at Sag- inaw, passed away very suddenly with acute heart disease, at Corpus Christi, Texas, the other day. His hotel, the Everett, was demolished a short time since to make way for an office build- ing. W. A. Clark, who was for sixteen years the right hand man of the late James R. Hayes, at the Wayne Hotel, in Detroit, is general manager of Ho- te! Nicollet. Minneapolis, a recent re- building of an old-time hostelry. He is reported to be making a wonder- ful success of the proposition. He will be remembered by old associates as having been connected with several hotel enterprises in Michigan. Some hotel men are just beginning to discover that banquets, as a_ busi- ness proposition, are unprofitable. The entire culinary force of one’s catering establishment is disorganized for sev- eral days prior to and also afterward and the guests themselves, naturally expecting too much, usually go away dissatisfied. Hickman, the Los Angeles brutal child-murderer, sentenced to be hang- ed, which sentence was affirmed by the State ‘supreme court, has again ap- pealed to that body. All of these pro- ceedings have cost a fortune for at- torney and court fees, but really the heaviest toll is in decreased respect for courts and court procedures. Hick- man had more than a fair trial. It was thoroughly demonstrated that he was sane and he confessed to the crime. Why should such fiends be granted new trials through some piffling technicality of the lawyers? Under the circumstances it would seem that the attorneys who are de- fending him have a more passionate addiction for publicity than for their duty toward the public and toward their profession. Hickman should have been hanged long ago. All these stories you used to hear about going to Europe to save money will no longer stand the acid test. The bills which visiting Americans have to pay in Europe since the war would make a Florida hotel man blush to know himself as a piker. Rooms in shabby hotels at $28 a night and meals that can only be met by a bond issue are the rule. Even Japan, along the tourist routes, has become very ex- pensive. It seems to be a matter of religion in all foreign countries not to let an American get away with any- thing besides his return ticket. J. P. Oberlin, who for years con- ducted Hotel Whiting, at Traverse City, and who more recently acquired the Hotel Delta, at Escanaba, has also just taken over the Ludington Hotel, in the same city, conducted for years by the Christies, father and son. Mr. Oberlin has announced that the name, the rates and the policies of the Lud- ington will remain unchanged and that George Turner, who has been associat- ed with Mr. Oberlin in former enter- prises, will be the new manager. Few men in the peninsula have as wide an acquaintance with the traveling public as James Christie. The Ludington has been a favorite resort for traveling salesmen for a half-century. He will be missed from Michigan hotel circles if he should decide to retire permanent- ly. Mr. Oberlin, however, is well qualified to continue the policies es- tablished by his predecessor and there is little doubt but what the administra- tion of the two institutions, the Delta and Ludington, will meet with the un- qualified approval of the public. Ralph Lorenz, who for some years has conducted the Plymouth Hotel, Plymouth, has been given the manage- ment of the Rooseveit, recently con- structed in that thriving little city, and I presume will function in a dual ca- nacity—running them beth. Mr. Lor- enz is an experienced caterer, which is much to his advantage in a suburban location like Plymouth. Frank S. Verbeck. Michigamme, Aug. 3—I have been a subscriber to your magazine tor a number of years and always will be. In looking over your last issue I no- tice an article written by a Mr. Ver- beck, in which he states that in his opinion Al Smith will not receive the votes of the delegates to the Houston convention in the coming election. I would like to ask him from what source he gets his information. Here in the Upper Peninsula, the most rockribbed Republican territory in the U. S., straw votes have been taken in several cities by the Daily Mining Journal and the result shows Hoover and Smith run- ning neck and neck. Will Mr. Ver- beck please explain this. If straw votes are any sign Smith will have a walk- over. I would also like to ask Mr. Verbeck why the bootleggers seem to be nearly all for Hoover. The reason is Obvious. They are making money out of prohibition. The distillers and brewers on the opposite side of the St. Clair river are also for Hoover. Millions of dollars of U. S. money are flowing into Canada and imto the pockets of bootleggers which ought to flow int othe U. S. Treasury and, if it could be all summed up, | believe it would equal a sum annually which would give us concrete roads from Michigan to Timbuctoo. I am _ not writing a political essay, nor prophesy- ing the result of the coming election, but if ‘Smith is defeated he can thank the bootleggers for it. Cc. F. Sundsrom. ———__+2-2.—___ From a Ludington Standpoint. Ludington, Aug. 060—Enclosed our check for $3 to renew our scription to the Michigan Tradesman. To say the least we certainly do enjoy the Tradesman, and we would not know how to spend the week that did not bring its issue of your paper. As to the chain store situation, we believe you are to be the Moses who is to lead the grocerman out of bond- age into the Promised Land. You cer- tainly have given them hades. We hope you keep it up, because you'll win yet. You'll make them so ashamed of themselves for defrauding the public that they'll sell out. We thank you for your interest in the independent grocer and bespeak for you the choicest blessings of God and man on your life and labors. Gibbs Cash & ‘Carry Grocery. John Tf. writes as find sub- a Bellaire, of Manistique, follows: “I trust you will renewing my valuable overlook my delay in most this for over thirty-five years and the bene- subscription to your paper. I have taken paper now fits and helps I have received through its columns cannot be estimated in dollars and cents.” —_———.-o ee Samuel R. Evans, living at 636 Paris avenue, city, renews his subscription to the “See that I don’t miss one copy, please.” Tradesman and writes: Luxurious Comfort, =| Appetizing Meals, Reasonable Rates, and Finest Mineral Bath Department in the country, are just a few of the reasons for the popularity of West Michigan’s finest hotel. We invite the patronage of business men and pleasure-seekers. Hotel Whitcomb and Mineral Baths St. Joseph, Michigan MICHIGAN TRADESMAN August 8, 1928 DRUGS Michigan Board of Pharmacy. President—J. C. Dykema, Grand Rapids. Vice-Pres.—J. Edward Richardson, D:2- troit. Director—Garfield M. dusky. Examination Sessions—Marquette, third Tuesday in August: Grand Rapids, third Tuesday in November. Benedict, San- Michigan State Pharmaceutical Association. President—J. M. Ciechanowski, Detroit. Vice-President—Sumner J. Koon, Mus- kegon. Secretary—R. A. Turrell, Croswell. Treasurer—L. V. Middleton, Grand Rapids. A Money-making Drug Store—And Why Retail druggists who are successful as well as those who are having trouble consult the Druggists’ Research Bu- reau. The following discussion re- lates to a statement submitted by a successful pharmacist. The way to calculate the profit your business earned during 1927 is as follows: Sales $23,458.57 Merchandise bought —~------- 13,825.75 This leaves a gross margin $ 9,632.82 In calculating this gross margin, however, it is well to keep the follow- ing facts in mind. The only figure you give is the cost of the merchandise which you purchased during 1927. This may or may not be the cost of the merchandise which you sold dur- ing 1927. For example, you may have started the year with a stock of mer- chandise worth $9,000 and bought dur- ing the year $14,000 worth of merchan- dise, and at the end of the year your inventory might show that you had left $7,000 worth of merchandise. This means that you sold not only the mer- chandise which you bought during the year but also $2,000 of the stock which you had on hand at the beginning of the year. If you were to calculate your gross margin on the basis of your pur- chases during the year you can see it would give you a figure which would show the merchandise cost lower than On the other hand, conditions might cause your inventory from one year end to the next to in- Therefore, a calculation of your gross margin on this basis would show merchandise costs which were higher than they actually were. When- ever an inventory tends to increase it is also a warning to enquire carefully into the cause, because naturally the smaller the stock with which you can do a satisfactory business the greater your return upon your investment. it actually was. crease. As a matter of fact, however, in a well managed store the tendency is for inventory to remain at a fairly con- stant level. I have assumed this to be true in your store, but it is always well to check this presumption with an ac- tual physical inventory at regular in- tervals. No doubt you are doing this at least once a year. From the gross margin on the $9,- 632.82 you paid expenses, according to your statement of $3,552.73. In ad- dition you have credited yourself with a salary of $1,500 a year. Am I right in presuming that neither of these items includes a charge for the rental value of the rooms occupied by the store? This also is a legitimate oper- ating expense which should be charg- ed against the store because if you were not occupying these rooms to conduct your own business, you would be renting them to somebody else and receive from them a cash rental just as you are doing now with the other parts of your building. Judging by the volume of business that you do and the rentals you receive from the other parts of the building it seems to me that $600 a year or $50 a month would be little enough to charge against the store as rental for the value of the quarters it occupies. You may question the validity of this additional deduction because after all the profits the business earns eventual- ly comes to your pocket anyway. The point is, however, that in measuring the profitableness of your business it should be made to bear the expenses which are a legitimate charge against it, because if it will not earn sufficient to pay them the enterprise is of doubt- ful value. Adding to the $3,552.73 expenses you have incurred, the $1,500 salary of your own and a rental charge of $600 a year the total expenditures of the business amount to $5,652.73. Deducting this from the gross margin, which you re- member is the difference between sales and the cost of goods you sold, we find there remains a profit from the conduct of the business of $3,980.09. It is a pleasure to congratulate you upon the splendid success you are hav- ing in the conduct of your business. Analyzing the reasons for the success you have had we find these are two basic causes. The first is the fact that you have successfully kept your mer- chandise costs at a level which is low enough to permit a satisfactory profit. Your merchandise costs average just a little less than 59 per cent. of sales. You may realize how successful you are when you know that many success- ful stores have merchandise costs run- ning from 64 to 68 per cent. The rea- sons that merchandise costs can be kept at a low level in your store are probably as follows: 1. Purchase of a minimum of slow selling items. 2. Minimum stock purchased. 3. Taking advantage of cash dis- counts. 4. Selling merchandise at higher prices. In addition to these, the other cause for the profitableness of your business lies in your success in keeping ex- penses at a low level. The total of these, including your own salary al- lowance and the rental item which I just mentioned is 24 per cent. It seems to me that a salary of $45 to $50 a week would be a much more equitable drawing account for your own services in the conducting of the store. I am sure that you could not hire anybody to manage the store for you for what you are now allowing yourself. There may be, however, other reasons for your choosing to draw this small amount but in measuring the profit- ableness of your business it would be well to presume a larger drawing amount for your work in managing the store. waste and loss of The turnover of the merchandise stock in your store averaged last year 1.9 times. This figure is calculated by dividing your stock inventory ($7,231) into the cost of the merchandise which was sold during the year ($13,825.75). That is the only point in the conduct of your business which might be ques- tioned. It may be that it would be possible for you to do the same amount of business that you do now without such a large stock. At least other stores situated somewhat simi- larly to yours have been able to do so. On the other hand it is well to ren’gm- ber that a careless reduction of stock might not only lose your sales but in- crease the cost of the merchandise that you sell and thus lose your profits in two directions. I do suggest, how- ever, that you constantly try to keep stock at the lowest possible level which will permit maximum sales. The rea- son that turnover is so important is simply this. Turnover is the rate at which sales are made and consequent- ly the rate at which profits are earned Therefore the faster the turnover, the faster the rate at which profits are earned. + A Money-losing Drug Store—And Why Extraordinary expenses are stealing all of the profits of the drug store, the financial statement of which is dis- cussed in this article. This important discovery was made by grouping and studying operating cost figures. It is equally as important to group and study sales figures. This is what the Druggists’ Research Bureau is now doing in its toilet goods stock simplifi- cation census. Every retail druggist should fill out and submit to the Bu- reau a census of his toilet goods stock. Census forms may be secured from the salesmen of wholesale druggists or di- rect from the Druggists’ Research Bu- reau, 51 Maiden Lane, New York City. The analysis of the store referred to follows: We have looked over the statement of your business during 1927 and find the following facts. The cost of goods sold is figured as you have done it. That is to say: Inventory Dec. 31, 1926 cost $ 5,755.97 Mdse. purchased during year 10,518.26 Total mdse. handled —------ 16,274.23 Less inventory Dec. 31, 1927 5,500.00 (Cost of mdse. sold 4s 2 $10,774.23 However it is customary to deduct the discounts that your business earn- ed during 1927 which are a total of $171.16. On the other hand the usual practice is to add freight, express and incoming merchandise to The reason cartage on the cost of merchandise. is that the actual cost of merchandise is the cost of having it in the store ready to sell. Making this addition and deduction the actual cost of mer- chandise sold in 1927 becomes $10,- 800.08. Your expenses you have listed as follows: Rent oo) ee $ 480.00 Water, light, heat, power, Helesnone. 29 409.07 Int. paid and allowances ---- 656.00 Salaries (except owner’s) -- 1,090.88 Owner's selary 222005000027 2,737.82 Taxes and insurance ~------- 200.60 Other expenses —----__. 259.48 Advertising 2.00 636.85 Depreciation of fixtures ---- 175.73 Supplies 0 266.48 Vota oe $6,912.91 Total income from sales in 1927 was $17,361.59. Adding the cost of the merchandise sold to the expenses in- curred during the year the total is $17,- 712.99, thus creating a loss on the year’s business of $361.40. In other words for every dollar you received during the year you paid out $1.02. Turning now to the causes for this loss we find first that the cost of the merchandise which was sold in the store during the year averaged 62.2 per cent of sales. This is excellent. In fact many successful stores have mer- chandise costs ranging from 65 to 67 per cent. and sometimes higher. The only cause therefore to which the losses incurred by the business in 1927 can be attributed is the expenses which were charged against the busi- ness. They amounted to 39.8 per cent. of sales, which is inordinately high for a drug store. The largest item in the conduct of a retail drug store is salaries. They usually aver- age 12 to 20 per cent. of sales. In your store the total payment for sal- aries, including proprietor’s salary, was 21.9 per cent. This is not unusual for a small store because the tendency is for proportionate expenses for salaries expense to be higher in a small store. The reason is that the larger stores em- ploying a number of people, have op- portunities to make savings in salaries which are not possible in a small store operated entirely by one or two men. For instance, a store which has suffi- cient soda fountain business to justify the employment of a boy steadily can obtain the boy for $12 to $25 a week. On the other hand in a one man store, in which this one man does all the work at a salary of say $40 a week,the result is that whatever time he de- votes to the soda fountain is $40 a week time instead of the much smaller salary which the business would be necessary if were large enough to justify the employment of a boy or young man full time at the soda foun- tain. The rental charge of the store is entirely reasonable for the amount of business which it does. The cause foi the unprofitable showing of the busi: ness is therefore in the other items It would be well to scrutinize then carefully to make sure that full valuc is received for every dollar which is paid for the various other expenses. For instance, interest payments make quite a burden for the business to car- ry, indicating that it is being operated on too small a portion of working cap- ital of its own. Even such an item as water, light, heat and telephone is twice as high as it is in other stores similarly situated. It would be well also to inquire if full value is being received for the advertising expendi- tures. The expenditures of the most successfully advertised drug stores run from 1 or 2 per cent. of sales. This i i 4 = i i ? August 8, 1928 MICHIGAN TRADESMAN 27 does not mean necessarily that you crystals, 200 grams; glycerin, 150 WH LE ALE DRUG PRICE CURRENT are spending too much money for ad- grams; water, 800 grams. O S 2 - : y a ~ ae . 2 7 ee cane ey oe : Nasal Balm. Prices quoted are nominal, based on market the day of issue. your present expenditures in advertis- enti 0.25 Bellad : . SC RTO NO ces ee eee Leo ; See NI 35@ 5 . nna @il ing you are not getting the sales that : a . ee i Nene 1 a us yo oe ; ae - ian oa @2 = rou should. Phenol. ____..________._--_---- 0.175 da (Powd.)__ 0 S Ihigeron ___.. 6 00@6 25 Benzoin Comp’d_ @w2 40 y Borie (Xtal ... 15 @ 25 a aa Z > Whyte 0129) sacholic 38 @ 44 Eucalyptus ---. 1 25@1 50 aes ie @2 16 : oe : z eee eae 3 a e . 2 )2 25 a arides __._ @2 52 You are in a position to determine, Fycalyptol, .------------------- is oF 2 Poe Ge ¢ come 1 oa, 0 eee of course, which of the present ex- QJ]. anisi a. 3%@ 42 Juniper Wood _150@175 Catechu _—-___- Wl 44 liture be luced. My sug Ag any ae eae manic) : jie 15 @ 25 Lard, extra ---_155@165 Cinchona -._....___ @2 16 penditures can be reduced. My sug- Pparaff. moll alb. ____________ ad 100 ee eo : % Ward, No 1 |. 125@1 40 Colchicum — @1 80 F : A : Sulphuric —______ 34%@ 8 : rs oe aheb oe oe gestion simply is that thousands of a eee Bie ee 52 g9 Lavender Flow__ 6 00@6 25 Cubebs -----___-- @2 76 i Al Mi his wins ee costa 2 @ Lavender Gar’n. 85@1 20 Digitalis ________ @2 04 stores over the country which must be Influenza Mixture. to 5 00@5 25 Gentian oe @1 35 yerating 2 snditions similz ) Feverish Cold Mixture. Ammonia Linseed, raw, bbl. @ 33 Guaiae @2 28 operating under conditions — of % eal Water, 26 deg. 06 @ 16 Linseed, boiled, bbl. @ 86 Guaiac, Ammon._ @2 01 yours are able to conduct their busi- Sod. salicyl., Water, 18 deg. co 05%@ 13 Linseed, bld less 98@1 06 oe ee @1 25 Beene Gueced ce Wonames Pot cir 222500 aa. 80 grs. Water, 14 deg._. 04%@ 11 Linseed, raw, less 90@1 03 Iodine, Colorless— @1 50 nesses successfully with a total expense : Pr i ee —- i YS Hid ota 6% ine Co _ 61 of 24 to 28 per cent. Is it not reason- Tr. capsics —._--_-.______-.._._.. “< 0ZS. Chloride (Gran.) a @ 20 Neatsfoot ------ 1 25@1 35 Lecand -----~------ @1 44 ¥ 5 j @5 2 52 able to presume, therefore, that your Acet. rub. idaei ~------------- 2 ozs. pia al eae ae ee wie @1 80 own business could be operated suc- Aq. chlorof. ~-------------- ad 4 ozs. Balsams yellow 235@3 25 Opium ---------- @5 40 oa Copaiba __.___ 1 00@1 25 Olive, Malaga Opium, Camp. - @1 44 cessfully on a much smaller propor- Cheat Vanor Hub. Fir (Canada) -. 278@3 00 ~ green * ses 35 Cates, Deedes d gs “ tionate expense? It is needless for me Oa oa 1 hl (Oregon) -- ‘ vee S Orange, Sweet 12 00@12 25 ee " to detail how such a saving would in- ee cere cee ree wo So 2 00@2 36 Origanum, pure- @2 50 et i a : i Ol cajuput. 2 0.2 a cee Origanum, com’! 1 00@1 20 crease the profitableness of the busi- ee 01 Pennyroyal ---- 350@3 75 yeaa red dry __ 13%@13% ee Sa ey oie ae ee a Menthol. ____-------------------- : Barks Peppermint ---. 5 50@5 70 yeaa’ white ary 13%@133 ness. For instance, even if the ex ) : R ae 13 50@14 00 ; i ry 134@13% ; 2 Oh veucaiypt, 5.) 0000) ee 0.1 Cassia (ordinary). 25@ 30 Ong, Uure : s@1 50 Lead. white oil. 13% @13% penses were as high as 30 per cent. of Vasclin all 19 Cassia (Saigon) _- 50@ 60 Rosemary Flows EGIL Gaye sclaw bb | @ ou sales, which is quite high, and mer- seer reer tonne Sassafras (pw. 60c) @ 50 wr BE. 10 50@10 75 Ochre, yellow less 6 : a i i or Soap Cot Qowd) . 2. = Red Venet’n Am. 3%@ 7 chandise costs in your store were to Medicinal Snuff. $560 20@ 30 Sassafras, re 1 Ly : Red Venet’n Eng. 4@ 8 5 : : : Sassafras, arti’ 75@1. Putty 2. 5@ 8 femiam at their present level the bust Wenthol __.........-.-....-.----- 4 wea Cent. 8 00@8 25 Whiting, bbl. @ 4% mess would earn a profit of S per cent. Ac boric __.....__......-_-..-- 30 Sunes one @1 00 pe Hee ; aaa - whitne ——- 5 nett : mupeb a ony . fe " i e. fe @3 05 of sales, a total of $1,300 to $1,400 in- Sacch. lact. _.____-____-________-- ai CG US ee a 65@ 75 Rogers Prep. -. 2 90@3 03 stead of <4 present loco. Fits pre- fag carb. .._-.....--__---_-_-- Oe en oe ee Gy : ° ’ ee “pe ec. byt ( ) i sumes no change in the proprietor’s Pertume 2.002.200.0022 q.s Wintergreen, Miscellaneous present salary or in the other salary _— Extracts oc ee 25 et 61@ 75 and rental expenses of the business— Reducing Perles. yous a o nS a5 tirch 3 00@3 25 ype aa 08@ 12 y ; ° wy aah Tecoic 4icorice, powd. —- ‘ rs : a + : 4 an simply a reduction or greater effective- Ext. Fue. \ shee 4 grs ae i et 00 Bround 09@ 15 : : oc Wel Bagin Bxs 0 205000 0! 3. ers Worm Seed ---. 9 00@9 (9 Bismuth, Subni- ness in the money spent in other ways : e Flowers Wormwood -- 20 00@20 25 ‘i eaten in the conduct of the business. Aloin, --------------------- 1/32 gr. a a aaa 75@1 < Borax xtal or i Ton 1/32 er. ‘hamomile (Ged. @ : powdered ____ 05@ 13 oe , : Coens om, =. & —— Cantharides, po. 1 aa 2 00 2 > an : aride 50@: . : e @ eae « 40 a Counteracting Poison-gas. Influenza Powder. a poo a g 35 Calomel Ae 2 72@2 82 Re : oa oe oe apsicum, pow'd 62wW 7. The Paris Academy of Medicine has *Flu Powder Acacia, Ist _..... 50@ 655 ee ee ie = Carmine _ 7 00@7 50 adopted the following formula for a Ac. acetylsalicyl ~------------ 5 grs. Ae bs gone ao s Chlorate, grand. 23@ 30 a Buds ____ poe = : : : ; cacia, ae 5 Ghiowsetes mT ye los D 5 solution for use against poisonous gas- Quin. sulph _---------------- l gr. Acacia, Powdered 35@ 40 gprs het a 16@ 25 Chalk Prepared_ H@ 16 a ” 1 kilo.; -of- 7. Ci _. 2 grs. Aloes (Barb Pow) 25@ 35 Cyanide -_------- 30@ 90 oroform ---. 53@ 66 Hypo,” 1 kilo.; carbonate of-soda Pulv. cinnam. -------------- & Aloes (Cape Pow) 25@ 35 So dide ee 4 56@4 75 Psa Hydrate 41 206 @1 50 Aloes (Soc. Pow.) 75@ 80 permanganate -. 20@ 30 Co geo 14 S6@13 56 Asafoetida -__--- 50@ 60 prussiate, yellow 35@ 45 ‘0Coa Butter -._ 65@ 90 Ow. 22 75@1 00 prussiate. red @ 70 Corks, list, less 30-10 to DRUG STORES AND DEPARTMENT STORES— €amphor _..._ =. 85@ 90 Sulphate Je a 35@ 40 s 40-10% The demand for Seely’s Parisian Balm is increasing daily. Anticipate our Guaiac Bu cn @ 60 Copperas ao~— a= 2%@ 10 big advertising campaign by stocking Parisian Balm now. oo pow'd __ o e a eee 2 5@2 a e OG @1 25 jh The Seely Manufacturing Co. Kino, powdered-. @120 ... a . Cream Tartar 35@ 45 Quality products for more than 60 years : Myrrh @i25 Alkanet —_——.__ 30@ 35 Cuttle bone -____ 40@ 50 1900 JEFFERSON AVE., E. DETROIT, MICHIGAN Myrrh, powdered @1 35 Blood, powdered_ 40@ 45 Dextyine 2 6@ 15 Opium, powd. 19 65@iy yz Calamus ----~--- 35@ 75 Dover's Powder 4 00@4 50 Opium, gran. 19 65@19 92 Klecampane, ae 00 a = All Nos. 10@ 15 Shellac =. 65@ 80 peril hat powd. ~ 20@ Smery, Powdered @ 5 Siielse <2 ae go Ginger, African, _ &psom Salts, bbls. @ 0 CARBONATED SOFT i er Gt oe anaes, OG iow vandeca’ Gace Tragacanth ____ 2 00@2 35 Ginger amaica_ ° argot, powdered __ @4 00 a ae Ginger, Jamaica, Flake, White -_. 15@ 20 DRINKS ee 7 powdered --_.- 45@ 60 Formaldehyde, Ib. 114%@30 Goldenseal, pow. 7 50@8 00 Gelatine ________ 80@ 90 : - ‘ Insecticides Ipecac, powd. —- @5 00 Glassware, less 55% of the Better Quality are in demand in oo. 08@ 20 Licorice -—.-—_-- se 40 Glassware, full case 60%. 3 Blue Vitri : 2 Licorice, powd.__ C ¢ ‘le So ae es Michigan all the year around, especial Pine vie. nr 09, @17 Orris, powdered. 30@ 40 Gritce Sone ue om i ly during the hot months. Here is a list Bordea. Mix Dry 12@ 26 Song, Bewdered wa 40 Glue, Brown ---. 20@ 30 ellebore, ite bard, es : Glue, Brown Grd 16@ 22 of the leading Brands we stock: rbowdered -—.— 18@ 20 Rosinvwood, powd, @ 80 Give, White 27%@ 35 ‘< nsec owder.. ( parsape a. : Glue, whi ~ 2 35 Ginger Ale, Carbonated— Lead Arsenate Po. BXe30 ground -_-~---- 2 ao. 23@ Lime and Sulphur Sarsaparilla, Mexic. @ Hope 2 75@ 95 Ready to Serve pDry Peraeon 0S@ 22 Squills ---_- a 35 < bane 6 45@7 00 ‘aris reen __.. 24@ 42 Squills, powderec @ u Yodoform —_..__ 8 00@8 30 Less Case Doz. Case Tumeric, powd.._. 20@ 25 [Lead Acetate _. 20@ 30 Cliquot Club, 15% oz., 2 doz. in case ~___-~-- $1.75 $3.35 Valerian, powd.__ @i00 Mace =. @ 1 50 — Club (Dry) 15% oz., 2 doz. in case__ 1.75 3.35 Leaves Mace, powdered_ @1 60 Canada Dry (Pale) 12 0z., 48 to ease 2.05 7.40 Buen 2 @1 05 Menthol ....... 7 50@8 00 Canada Dry (Pale) 12 0z., 48 to cases, 5 case lots____ 7.30 Buchu, powdered @1 10 Seeds Morphine __-_ 12 83@13 98 Canada Dry (Pale) 12 0z., 48 to case, 10 case lots___ 7.20 Sage, Bulk _____- 25@ 80 Anise @ wu Nux Vonia.... @ 0 Canada Dry (Pale) 12 0z., 1 doz. to case ~----.-~~--- 1.85 Sage, % loose __ @ 40 Anise, powdered 35@ 40 Nux Vomica, pow. 15@ 25 Canada Dry, (Pale) 6 oz. Size, 100 to case __- 1.75 12.50 Sage, powdered__ GG fa i 13@ 17. Pepper. black, pow 57@ 70 Cantrell & Cochrane’s 16 0z., 2 doz. to case ~~ 2.40 4.50 Senna, Alex. ____ 50@ 75 Canary ____--_- 10@ 16 Pepper, White, pw. 75@ 8) Cantrell & Cochrane’s (Pale) 12% oz., 5 doz. Senna, Tinn. pow. 30@ 35 Caraway Po. 30 25@ 30 Pitch, Burgudry_ 20@ 25 to case — 2.40 11.2 Ova Urst 20@ 25 CGardamon ____-- @3 00 Quassia -----_-- 12@ 15 Vernor'’s 15% 0z., 2 doz. to case —---------_- 2.00 350 Coriander pow. .40 30@ 25 Quinine, 5 oz. cans @ 59 Vernor's 24 0Z,. 1 doz. to case ---_---------- 2.60 2.40 Oil Di ee 15@ 20 Rochelle Salts 28a 4n Vernor’s 24 0z., 1 doz. to case, 5 cases, $2.35 ue Fennell | $5@ 60 Sacharinge .-___ 2 60@27h ease, 10 Cases 20 2.25 Almonds, Bitter, Flax Tes 2@ 15 Salt Peter .__ 1t@ 22 White Rock, 12 oz., 2 doz. to case ~---------_- 2.00 3.75 true —___ ——— 7 50@7 7 wax ground __ 71@ 15 Seidlitz Mixture 30@ 40 White Rock, 1% Pins, 2 doz. to case —------ 2.60 5.00 Almonds, Bitter, Foenugreek, pwd. 15@ 25 Soap, green 15@ 30 White Rock, Nips, 100 to case --._---____--- 1.20 9.00 artificial _____ SCG M Hoan. 8@ 15 Soap mott cast — 25 White Rock (Pale Dry) Quarts, 2 doz. case -- 3.20 5.75 Almonds, Sweet, Lobelia, powd. .. @160 Soap, white Castile, White Rock (Pale Dry) Pints, 50 to casse --_- 2.10 7.50 true -.-.---.-- 1 50@1 80 j\rustard, yellow 17@ 25 €ase 2 @15 00 White Rock (Pale Dry) Pints, 1 doz. to case -__--- 2.10 Almonds, Sweet, - Mustard, black.. 20@ 25 Soap, white Castile White Rock (Pale Dry) Splits 100 to case ---- 1.65 12.25 ee ---- : at = ie 15@ 30 less, per bar -. @1 60 Silver Spray (A Soft Drink) Maker’ voctined 1 soei 7. auace, -———--—- 125@1 50 soda Ash _.___- 3@ 10 12 oz. 2 @oz. to case 8 $2.25 $4.00 nia 1 25@1 50 Sabadilla ------- 45@ 50 Soda Bicarbonate 31%@ 10 7 oz., 4 doz. to case ------------------------ 1.35 5.00 Bergamont __.. 9 00@9 25 Sunflower --.--- ue z Soda, Sal... 02%@ 08 12 oz., 3 case Lots $3.95 case; 5 case - 90 case; Giant 2 00@2 25 Worm, American as ra Spirits Camphor @1 20 10 cases ---- 3.85 Cassia 5 cogs a5 Worm. Levant - 6 00@ Sulphur, roll -._. 34@ 10 Gastor 0 1 55@1 80 Sulphur, Subl. __ 4%@ 10 P ki D C Cedar Leaf _--. 2 00@2 25 eiewenad Tamarinds —----- 20@ 25 a , inc artar Emetic -- 70@ § Hazeltine & Perkins Drug Company | citcneia™ <= i onai 20 Tincture a Cl we Gee MANISTEE Michigan GRAND RAPIDS Cocoanut _____- UG i Aled ....... @1 56 Vanilla Ex. pure 1 50@2 00 Cod Lievr ___-_- 2 00@2 45 Arnica —_-._-.__ @1i50 Vanilla Bx. pure 2 25@2 50 Croton ........- 2 00@2 25 Acafoetida ------ @2 28 Zinc Sulphate _. 06@ 11 28 MICHIGAN TRADESMAN GROCERY PRICE CURRENT These quotations are carefully corrected weekly, within six hours of mailing and are intended to be correct at time of going to press. Prices, however, are liable to change at any time, and country merchants will have their orders filled at market prices at date of purchase. ADVANCED DECLINED — Pork Smoked Hams Post Toasties eee ee es AMMONIA Pen, No. 22k 2 70 — Fish Cake, 10 oz. 1 35 i gs ae un 6 en Ce. NO. oe 200 Cove Oysters, 5 oz. _ 175 Quaker, 24°35 oz: case 5 3g Krumbles, No. 424 “—- 270 Lobster, No.'%, Star 2 90 ho Peep 04. sm. case 2.70 Bran Flakes, No. 624 225 Shrimp, 1, wet __-. 2 35 a, on iF fn nae 9 95 Bran Flakes, No. 602 150 Sard’s, % Oil, Key __ 6 10 eo : c tice Krispies, 6 oz. _. 2 70 Sardines, % Oil, k’less 5 60 Rice Krispies, 1 oz. ,. 150 Sardines, 4% Smoked 6 75 Kaife Hag, 12 1-lb. Salmon, Red Alaska 3 00 cae 7 30 ae. Med. Alaska 2 40 All Gran, 16 oc _.._ 2 25 Salmon, Pink Alaska 2 2 All Bran, 10 oz. 2 18 Sardines, Im. %, ea. 10@28 All Bran, % oz. __.. 2 00 Sardines, Im., %, ea. 26 APPLE BUTTER Quaker, 24-12 oz., doz. 2 25 Quaker, 12-38 oz., doz. 3 35 AXLE GREASE So ti _ & 2d 8 th 6 00 10 Ib. pails, per doz. 8 50 15 lb. pails, per doz. 11 95 25 Ib. pails. per doz. 19 15 BAKING POWDERS Arctic, 7 oz. tumbler 1 35 Queen Flake, 16 oz., dz 2 25 Royal, (0c, doz. _____ 95 Royal, 6 oz.. doz. ____. 2 Royal, 12 oz.. doz. ._ 5 2 oval, 6 ib. _______.21 2) Calumet, 4 oz.. doz. 95 Calumet, 8 oz.. doz. 1 95 Calumet, 16 oz., doz. 3 35 Calumet. 5 Ib.. doz. 12 75 Calumet, 10 Ib.. doz. 19 00 Rumford, 10c, per doz. 95 Rumford, 8 oz., doz. 1 85 Rumford, 12 oz.. doz. 2 40 Rumford. 5 Ib.. doz. 12 50 K. C. Brand Per case 10c sive, 4 doz. ____ 3 70 15c size, 4 doz. —--— 5 50 P0c size, 4 doz —_____ 7 20 o5e size, § doz. _..___ 9 20 Bec size, 2 doz. ______ 8 80 Sbc size. 1 doz. ______ 6 8B 10 Ib. size, % doz. -_-- 6 75 BLUING JENNINGS The Oriainal Condensed Maia? oz.. 4 dz. cs. 3 00 84; oz., 3 dz. cs. 3 75 Am. bali,36-1 oz., cart. 1 00 Quaker, 1% oz., Non- freeze, dozen _______ 84 Boy Blue. 36s. per cs. 2 70 BEANS and PEAS 100 lb. bag Brown Swedish Beans 9 = Pinto Beans __._____ 95 ted Kidney Beans_- 11 $0 White Hand P. Beans 11 50 Cal, Lima Beans _._.. 11 50 Black Eye Beans -- 8 50 Split Peas, Yellow -_ 8 00 Split Peas, Green -. 8 00 Scotch Peas .___..-- 5 75 BURNERS Queen Ann, No. 1 and . aoe. 1 35 White Flame, No. 1 ana 2, 602. —-____- 2 25 BOTTLE CAPS Single Lacquor, 1 gross nike, per gross ___. 16 Dbl. Lacguor, 1 gross pkg., per gross _--- 16% BREAKFAST FOODS Kellogg’s Brands. Corn Flakes, No. 136 2 85 Corn Flakes. No. 124 2 85h Corn Flakes, No. 102 2 00 Post Brands. Grape-Nuts, 24s __---- Grape-Nuts, 100s ---- Instant Postum, No. 8 Instant Postum, No. 10 DS ps bo tO wm OTS ou oS Postum Cereal, No. 0 25 Post Toasties. 36s a 85 Lost Toasties, 24s 85 10 Post's Bran, 24s iis Gran, i276 ......... 1 90 Roman Meal, 12-2 lb._ Cream Wheat, 18 —... Cream Barley, 18 ---- Ralston Food, 18 _--- Maple Flakes, 24 --_ Rainbow Corn Fila., 36. Silver Flake Oats, 18s Silver Flake Oats, 12s 90 lb. Jute Bulk Oats, He 4 25 Ralston New Oata, 24 2 Ralston New Oata, 12 2 70 Shred. Wheat Bis., 36s 3 Triscai, zis... 1 90 Wheatena, 18s ------- 3 70 BROOMS Jewell, doz. ..-------- 25 Standard Parlor, 23 lb. 8 25 Fancy Parlor, 23 Ib.-- 9 25 Ex. Fancy Parlor 25 lb. 9 = 5 16 bo = bo DO Hm Go Co OO or Co Ex. Fcy. Parlor 26 Ib. : Whisk, No. 3 ~.------- 2 BRUSHES Scrub Solid Back, 8 in. ---- ) 60 Solid Back, 1 in. -.-. 1 76 Pointed Ends -----.-.. { 26 Stove Shaker -_--. [Ea 1 80 Ns, -- 2 00 Peerless —.........___. 2 60 Shoe No, £9 2 26 Na. 2 3 00 BUTTER COLOR Dandelion __-----.--.. 3 85 CANDLES Electric Light, 40 Ibs. 12.1 Plumber, 40 Ibs. ..--. 12.8 Paraffine, ts ....._.. 14% Paraffine, 128 _....... 14% Wicking _......_._.___. Tudor, 6s, per box _. 30 CANNED FRUIT Apples, No. 10 ______ 6 50 Apple Sauce, No. 10 8 00 Apricots, No. 2% 3 40@3 90 Apricots, No, 10 8 50@11 00 Blackberries, No. 10 7 50 Blueberries, No. 10 __ 13 00 Cherries, No. 2 —--- 3 25 Cherries, No. 2% ---. 4 00 Cherries, No. 10 _.. 13 00 Loganberries, No. 10 8 50 Peaches, No. 2 -.---. 27 Peaches, No. 2% Mich 23 20 Peaches, 2% Cal. 2 — 60 Peacnen, 10 8 50 Pineapple, 1 sli. ----- 1 35 Pineapple, 2 sli. ---.__ 2 45 P’apple, 2 br. al _... 2 2 P’apple, 2 br. sl. -... 3 40 P’apple, 2%, sli. ---. 3 00 P’apple, 2, cru. _.... 3 60 Pineapple, 10 cru. ___. 9 00 Pears, No. 2 -.-._-.. 3 00 Pears, No. 2 3 58 Raspberries, Ho. 2 bik 3 36 Raspb’s. Red, No. 10 11 50 Raspb’s Black, No. 39 15 00 Rhubarb, No. 10 _-_. 6 00 Strawb’s, No. 2 3 25@4 75 Strawb’s, No. 10 3200 CANNED FISH Clam Ch’der. 10% os. (fan Ch. No. 2 2... Clams, Steamed. No. 1 Clams, Minced, No. Finnan Haddie, 10 os. Clam Bouillon, 7 oz.. Chicken Haddie, No. 1 3 Fish Flakes, small -. 1 he O89 DS OTS pe RASSKRSAK Sardines, Cal. _. 4 353@2 25 Tuna, %, Curtis , doz. 4 00 Tuna, \%s, Curtis, doz, 2 20 Tuna, % Blue Fin __ 2 25 Tuna. 1s. Curtis, doz. 7 00 CANNED MEAT Bacon, Med. Beechnut Bacon, Lge. Beechnut Beef, No. 1, Corned __ Beef, No. 1, Roast ._. Beef, No. 2%, Qua. sli. Beef, 3% oz. Qua. sli. Beef, No. 1, B’nut, sli. Beefsteak & Onions, s Chili Con Ca., 1s __ Deviled Ham, %s ___ Deviled Ham, %s —__ Hamburg Steak & Go hoe Co mo 68 88 EN Co tb or Onions, No, 1 __.... 3 16 Potted Beef, 4 oz. _._ 1 10 Potted Meat, 4 Libby 50 Potted Meat, . Libby 92% Potted Meat, % Qua. 90 Potted Ham, Gen. % 1 85 Vienna Saus., No. &% 1 45 Vienna Sausage, Qua. 95 Veal Loaf, Medium __ 2 25 Baked Beans Campbeus 220002 1 15 GOuaker, 18 og. . 1 05 Fremont, No, 2 1.25 puter, No. 4 3: 95 Snider, No. 2 3 1 25 Van Camp, small _... 90 Van Camp, med. —-__- 15 CANNED VEGETABLES. Asparagus. No. 1, Green tips _. 3 75 No. 2%, Large Green 4 50 W. Beans, cut 2 1 65@1 75 Ww. Beans, Ss | eae Green Beans, 2s 1 65@2 25 Green Beans, 10s _. @7 50 L. Beans, 2 gr. 1 35@2 65 Lima Beans, a enet : 16 Red Kid, No. Beets, No. 2, a 1 75€ ; 40 Beets, No. 2, cut 1 16 Beets, No. 3, cut -... 1 60 Corn, No. 2, stam. .. 1 18 Corn, Ex. stan. No. 8 1 86 Corn, No. 2. Fan. 1 80@2 36 Corn, No. 10 -_ 8 00@10 75 Hominy, No .3 1 00@1 16 Okra, No. 2, whole __ 2 15 Okra, No. 2 cut _... 1 76 Dehydrated Veg. Soup 90 Dehydrated Potatoes, lb. 45 Mushrooms, Hotels .. 33 Mushrooms, Choice, 8 os. 4@ Mushrooms, Sur Extra “4 Peas, No. 2, oe. Peas, No. 2, Sift, sume. — 1 85 oo eee ee — eee 5 Peas, Ex. Fine, Brench 26 Pumpkin, No. 3 1 853@1 60 Pumpkin, No. 10 4 00@4¢ 76 Pimentos, %, each 12@14 Pimentoes, %. each __ 27 Sw’t Potatoes, No. 2% 2 26 Sauerkraut, No.3 1 35@1 66 Succotash, No. 2 1 65@2 50 Succotash, No. 2, glass 2 80 Spinach, No. 1 --..-— 1 25 Spnach, No. 2.. 1 60@1 90 Spinach, No. 3_. 3 26@2 60 Spireich, No. 10. 6 50@7 00 Tomatoes, No. 2 1 20@1 30 Tomatoes, No. 3, 1 80@32 26 Tomatoes, No. 10 6 00@7 50 CATSUP, Beech-Nut, small ___-_ Lily of Valley, 14 oz.__ 1 2 Lily of Valley, % pint 1 65 Paramount, 24, 8s _... 1 2 Paramount, 24, 16s __ 25 Sniders, 8 oz. ......__ 1 76 Sniders, 16 oz. _....___ 2 56 Quaker, 8 oz. -....... 1 26 Quaker, 10 oz, -_._.-.. 1 40 Quaker, 14 oz. ....... 1 90 Quaker, Gallon Glass 12 00 Quaker, Gallon Tin ._ 8 00 CHIL! SAUCE Snider, 16 oz. Snider, 8 oz. Lilly Valley, 8 oz. .. 2 25 Lilly Valley. 14 oz. -. 3 26 OYSTER COCKTAIL. Sniders, 16 oz. -...---- 3 30 Sniders, 8 oz. -_----- 2 36 CHEESE. Roguefert oo 45 Kraft, small items 1 66 Kraft, American -. 1 66 Chili, small tins -. 1 66 Pimento, small —* 65 Roquefort, sm, tins 2 25 Camembert, sm. tins 2 26 tonpuorn 2.2... 29 Wisconsin Daisy -__~. 27 nap Sago 40 Brick fo 35 CHEWING GUM. Adams Black Jack -_-- 65 Adams Bloodberry ---- 65 Adams Dentyne __------ 65 Adams Calif. Fruit -_-- 66 Adams Sen Sen ________ 65 Beeman’s Pepsin —-_---- 66 Beechnut Wintergreen_ Beechnut Peppermint Beechnut Spearmint --- Doublemint Peppermint, Wrigleys __ 65 Spearmint, Wrgileys Juicy Fruit —_.._..__.. 65 Wrigley’s P-K -_-.---- 65 CeO 65 Teaperry § ...- 5-3 65 CLEANER Holland Cleaner Mfd. by Dutch Boy Co. 30 im case 2 5 50 COCOA. Droste’s Dutch, 1 Ib.__ 8 50 Droste’s Dutch, % Ib. 4 50 Droste’s Dutch, % Ib. 2 35 Droste’s Dutch, 5 lb. 60 Chocolate Apples ---. 4 50 Pastelles, No. 1 --._12 60 Pastelles, % Ib. ~----- 6 60 Pains De Cafe --.--- 3 00 Droste’s Bars, 1 doz. 2 00 Deift Pastelles ------ 2 15 1 lb. ag Tin Bon Rom .. —ls 00 7 oz. "Tess Tin Bon Bows 00 13 ez, Creme De Cara- ee oo 13 26 12 oz. Rosaces -_---- 10 80 % Ib. Rosaces __---- T 80 % 1b. Pastelles -_---- 3 40 Langues De Chats .. 4 80 CHOCOLATE. Baker, Caracas, %8 -.-- 37 Baker, Caracas, \s -.-- 35 COCOANUT Dunham’s 15 lb. case, %s and %s 48 16. ib. case, 48 ——--.-_ 47 16 th. case, Vs _______ 46 CLOTHES LINE. Hemp, 50 ft. _.__ 2 00@2 25 Twisted Cotton, tf LU — 00 Braided, 50 ft. ---.--- 5 Sash Cord -... 3 ites 00 HUME GROCER CO. ROASTERS MUSKEGOR, MICH COFFEE ROASTED 1 ib. Package Melrose 36 Taney: 2 25 COuaker oo 42 Nearow 2... 40 Morton House ------ 48 Hens) 2 37 Reval Cinb: 41 McLaughlin’s Kept-Fresh Cpt-fresht oe MAWES ECE Nat. Gro. Co. Brands Lighthouse, 1 lb. tins__ 48 Pathfinder, 1 lb. tins__ 43 Table Talk, 1 Ib. cart. 41 Square Deal, 1 Ib. cart. 38 Above brands are packed in both 30 and 50 Ib. cases. Coffee Extracts uM. Y.. ver 100 __---- Frank’s 50 pkes. _. 4 26 Hummel’s 50 1 Ib. 10% CONDENSED —. Leamaee Bagle, 4 - O68. 2c eon. 25s. ae $00 MILK COMPOUND Hebe, Tall, 4 doz, —. 4 50 Hebe, Baby, 8 do. -. 4 40 Carolene, Tall, 4 doz.3 80 Carolene, Baby --..-. 3 50 EVAPORATED MILK Quaker, Tall, 4 doz. —-_ Quaker, Baby, 8 doz. Quaker, Gallon, % doz. Carnation, Tall, 4 doz. 00 Carnation, Baby, 8 dz. Datman’s Dundee, Tall Oatman’s D'dee, Baby PPT RO Rp © oC Every Day, Tall —..— 80 Every Day, Baby ---- 70 Pet Tan oe 5 00 Pet, Baby, 8 oz.. .... 4 90 torden's Tau 2... 5 00 Borden’s Baby --.--- 4 90 Van Camp. Pall _..... 4 50 Van Camp, Baby ___. 4 40 CIGARS G. J. Johnson’s Brand ~ ho Johnson Cigar, Co ee 75 00 oe Grocer Co, Brands miregaie oo 35 00 Havana Sweets __.. 35 00 Hemeter Champion ~~. 37 50 Canadian Club -__--- 35 00 Little Tom __......__ 37 50 Tom Moore Monarch 75 00 Tom Moore Panetris 65 00 T. Moore Longfellow 95 00 Webster Cadillac _.__ 75 00 Webster Astor Foil_- Webster Knickbocker 95 00 Webster Albany Foil 95 00 Bering Apollos -_.. Bering Palmitas -. 115 00 Bering Diplomatica Bering Delioses __.. 120 00 Bering Favorita .._. 135 00 Bering Albas ._--.- 150 00 CONFECTIONERY Stick Candy Pails Standard .. 16 Pure Sugar Sticks 600s 4 00 Big Stick, 20 lb. case 18 Mixed Candy Kindergarten —-_-.__ ig heeger 4 mo Ag Os ae French Creams ____---- 16 Paris Creams ---...-... 17 Orocers 11 Fancy Chocolates 5 lb. Boxes Bittersweets, Ass’ted 1 75 Choc Marshmallow Dp 1 70 Milk Chocolate A A 1 75 Nibble Sticks -___-___ 1 85 Chocolate Nut Rolls — 1 85 Magnolia Choc __----. 1 25 Bon Ton Choc, 1 50 Gum Drops Pails ANG 16 Champion Gums --.-. — 1s Challenge Gums -.-.-.. os oe Favorite — ae Superior, Boxes __..---. 23 Lozenges Pails A. A. Pep. Lozenges 16 A. A, Pink Lozenges 16 A. A. Choc. Lozenges = Motto Hearts -------. 1 Malted Milk Lozenges 21 Hard Goods Pails Lemon Drops --_------- 18 O. F. Horehound dps. — Anise Squares -------- Peanut Squares _------- 17 Horehound Tablets __— 18 Cough Drops Bxs Patmmas — : . Smith Bros. __-------- Package Goods Creamery Marshmallows 4 oz. pkg., 128, cart. 85 4 oz. pkg., 488, case 3 40 Specialities Pineapple Fudge —~------ 22 Italian Bon Bons --... 17 Banquet Cream Mints_ 27 Silver King M.Mallows 1 25 Handy Packages, 12-10c 80 Bar Goods Mich. Sugar Ca., 24, 5¢ 16 Pal O Mine, 24, 5c --.. 76 Malty Milkies, 24, 5c ~ 76 Lemon Rolls .--------- 15 Tru Tay, 34, bc 2 75 No-Nut, 24; Se —..-.... 75 COUPON BOOKS 50 Economic grade 32 60 100 Economic grade 4 56 500 Economic grade 20 00 1000 Economic grade 37 50 Where 1,000 books are ordered at a time, spectal- ly printed front cover is furnished without charge. CREAM OF TARTAR 6: 4bi DOKeS 2.0.5.8 43 August 8, 1928 DRIED FRUITS Applies N Y. Fey., 50 lb. box 15% N. Y. Fey., 14 os. pkg. 16 Apricots Evaporated, Choice ---- 22 Evaporated. Fancy ---- 28 Evaporated, Slabs ----- 17 Citron 0 ib. box: Currants Packages, 14 oz. --.... 19 Greek, Bulk, Ib. ---~-- 19 Dates Dromedary, 368 --.. 6 76 Peaches Evap. Choice —....... 17 Evap. Ex. Fancy, P.P. 18 Peel Lemon, American _... 30 Orange, American .... 30 Raisins Seeded, bulk Thompson's s‘dles blk 07% Thompson’s seedless, 15 oz. ‘ SBeoued, 16 of .....-.. 09% California Prunes 60@70, 25 lb. boxes-__.@09% 50@60, 25 lb. boxes-_.@10 40@50, 25 lb. boxes_-@11 30@40. 25 Ib. boxes__@12 20@30, 25 Ib. boxes_.@16 Hominy Pearl, 100 Ib. sacks -. 3 60 Macaronl Mueller’s Brands 9 oz. package, per dos. 1 380 9 oz. package, per case 3 60 Bulk Goode Elbow. 20 Ib. 07%, Egg Noodle, 10 Ibs. __ 14 Pearl Barley eRe oe ee ee 4 50 00 7 00 Bariey Grits .....___... 5 00 Sage Mest india 2... 10 Tapioca Pearl, 100 lb. sacks -. 09 Minute, 8 oz., 3 doz. 4 05 Dromedary Instant -- 3 50 FLAVORING EXTRACTS JENNINGS’ PURE FLAVORING EXTRACT Vanilla and | Lemon eee Same Price i MeL ee | A OS. 485 ae 1% oz. _. 1 80 2% oz. __ 3 00 3% oz. _. 4 20 2 -62. _. 2 75 4 oz. __ 5 00 8 oz: .. 9 90 16 oz. _. 15 00 3% OZ. Amersealed At It 56 Years. Jiffy Punch 3 doz. Carton ______ me 45 Assorted flavors. FLOUR Vv. C. Milling Co. Brands Lily White -_..______ 9 Harvest Queen ______ 9 &@ Yes Ma’am Graham, Se eo 4a | FRUIT CANS F. O. B. Grand Rapids Mason ‘ Halt pint ....... an 1 One pint... aa 1 16" One quart ..._........ 8 18; Half gallon —-_....____ 12 15 Ideal Glass Top. Half pint 00 9 00 One pint 9 30 One anart 11 15 Half gallon -......__ 15 49 ~§- naninctonscsncigt* pani 4 i 5 ‘ Augus st 8 » 1928 INE PA M 4s oe RIS GREEN ICHIGAN : os R Is oo oon 34 Light Pork ADES spied ae ee 32 Medium hi ‘u “i MAN _-. 90 Heavy fogs aie 1 isin, 26 oz. PE peli i. 1% 6 gS 1k AN oir og eee 54 S un, Jell-O, oe 2h ue Serine Tuts ee 10% Vuteanol Enamel dos. 1 36 -U, case __ ° Shoul ee 25 ulcanol. oO. , dz. 2 WA Mainut 3 doz. e.. 3 20 a fdove i 5 St nol, N &. de 80 SHING P oe Spareribs ey 24 ovoil, o. 10, —_ «& ams POW oe Whit hells Pals . co rae ae 20 me oe “<= )> Bon ype Pd, 3 dz o— 29 er, 3 doz. e -—-- 1 55 nee ae a ---- 30 rote a Cake, 3 = : 75 — oe 2 55 ‘ aoe B : Col SALT Gr: aline. 4 dan. : 25 e JELL PRO 15 onial, drand le, 4 doz --- , 85 Zio ee oe. —— et Grandma, 100, 5¢ ———- 4 20 eee pan. ae Soe ny ee oo eo oe oo ee 9% Gold Dust, 1 ae 3a Orreeitey rs mitatio . pails ort C ie 635 Med. No ized, 24-2 1 25 aid Dust 100s re. g a ~ gualled f Pur n, 30 ae ut C 5 00@2 Med No. 1 B a 24-2 5 Go ust, alee 99 Stin ae ce) on eee i ae 115 Ds Bell nae on 00@ 29 00 Med. No. 1, 100" 1h. bi 200 Jinx, 3 doz, 12 Laree 3 7" aera nook, Aart, "dos. 95 Bel Dry Sait Meaty. Rainer space’ 10 fb ey "ace 1) othr i: doz. 2 0U 1 lb. — @rand -. 18-20@18-19 Crashed Meat, . am 95 Luster Be taunt ae 4 bi Cooky aa P ° ns Pur ock. Lee 1 OX, ” Z. Aun . JELLY GLASS He igs ee aa aoe woe a oo = a” ee os s« Obt a. per doz vane = pea ak case. 50 Ib, oe ___adva ld ao ae 280 Ib. werd 75 Rinso, 40 963 n. 4 dz 3 40 reed ERGs) en — 20 Ib. ---advan ak 1 tao. oc olesale G Ts OLEO Cee Ib. ad ce vat er S i. 4 24 $0, 40s -------- 3 90 rocer MARG oe it sae vane 24, 10 alt, 280 Ib. bbl. sap i. 3 AR PET b. pai eed e Ib. Ib. 40 Wo Mann 166. 20 ene One Van West INE ROLEUM PR : Ib. eels oe % 35, 4 ib., pone: bale Lass 410 R jo More, 100, a 5 26 es & Ind a Bra oo Tank ets carn pails ~*Tadvance 1” 28° ib. “ per oe cna ; a Rub No More, 20 L 3 85 ing aren Di . nd WwW : cl rp ----ad a 2 de ess 0 —— ema tty Pate mater ~ cen Cane Geen oc. 1 — Hickcor mao *e oe Lg. 4 00 So oe con Hthyl ne -. 11 id, thba 13 -10 — Smoked 42 ~ Flush, 1 doz - a. i. a a Cy aay ee d, sete, 3 ‘ 5 Seana 3 85 oo. 14 eee usages --- 4 50 ee 100. 1 ae 2 25 Perfecti n Barrel Eevee Seantos ha . si Gas M on Ker s iver —------------=-- 14 nowbo , 100, 10 . - 6 40 fediun V achin ‘osine Pork oe 13 Speed y, 24 La oz. 40 an. M. & PL Gasoline 6 5 —-- sk ee oe rge -. 4 = Choice .-——------- 27@3: . Naphtha 6 Me saa ivom Wyandot a don 72 Fancy ————------_- 37 3 Nuco ISO-VIS 19.6 Meudon Jellied wore otte, 48 Ae a 1 Ib a a cious a, 1 MO ie 35 ees 4 . pkg. Sifting ___ Nuco Ib. ! TOR ~ 15 iftin on a, 2 and 6 lb. - ; n tro OIL EG . So and 5 Ib. _ at Light -- n Barrel - ~~ M SPICE Choice Gunpow -- 1B w —-H,, Medtum —-— : a _ All Whole ne Fancy... = llson eavy ee 17 ams. Cert -16 ht spice pices Co ee & Co.’s Br Heavy o-oo 4 Pa tie Stinne @29 oe t aeumaice oe 40 c — — mt OP cries i a a oe Ceyion ” wen esr @olarine 1 Knuck Leet @28 Cassia. La @3 edium “hs ae ee ie dae California. : Ginger, Be pkg., doz. @22 € English ----—--- § NU anna nnn 24 I @ Picnic Bo Hams _- @44 Ginger. African doz. @40 Congou, Me Breaktas t ree eae 18 arine co oO Mace, ,, Cochin ——--- @40 Congou, aoe: . cee inee 301 eee ee : oO 110.32 Bay State Fishing Co., Boston __ 4.80 Worden Grand Ranids ) Monarch Printing Co., Grand Rap. 3 G. R. Paper Co., Grand Rapids __ 8.39 Cc. W. Mills Paper Co., Grand Rap. 8 Herpolsheimer Grand Rapids 20.00 Houseman & Jones, Gran’ Rapids 45.50 Grocer Co., . oO.. Dr. Henry Duiker, Grand Rapids __ 15 00 Mich. Bell Tele. Co., Grand Rapids 8.91 Cornell Hardware Co., Grand Rap. 6.00 Mrs. Dirteen, Grand Rapids ______ 36.00 George Barth, Norwalk, Calif. ____ 200.00 Leon G. Hammerschlag, Chicago __ 200.00 Dr. C. F. Furber, Grand Rapids __ 9.00 U. S. Slicing Machine Co., La Port, Ge ee ne Standard Scale Co., Detroit ae Leelee Dr. Vernon Moore, Grand Rapids__ 10.00 Harry O. MeEachron, Grand Rap. 15.00 tosa K. Grombacher, Grand Rap. 100.00 Louis Grombacher, Grand Rapids__ 100.00 Jeanette Major, Grand Rapids ~ 160.00 Louis Grombacher, Grand Rapids_ 250.00 Aug. 3. On this day were received the schedules, reference and adjudication in bankruptcy in the matter of Julius Peter- sen, Bankrupt No. 2508. The bankrupt is a resident of Grant township. Th eschedules do not indicate the occupation of the bankrupt. Assets are scheduled as none, with liabilities of $11,085. Funds have been requested and upon. receipt of the same the first meeting will be called. A list of the creditors of the bankrupt is as follows: M. J. Murphy, Grand Rapids ____$1,000.00 William Fitzgerald. Big Rapids - 200.00 Nels Carlson, Big Rapids _ ___ 2,000.00 Ma. Starr, Bie Rapids ..... 2000.00 Fred Ashley, Big Rapids ____ _ 1,600.00 Jake Hines, Bie Rapids _..._ 800.00 William Kutchinski, Big Rapids 500.00 Nels Logren, Big Rapids 300.00 William Sabotta, Big Rapids 600.00 Fred Bebernite, Big Rapids __._ 60000 Citizens State Bank, Big Rapids 800.00 Emil Johnson, Big Rapids ______ 600.00 Citizens State Bank, Big Rapids _ 85.00 Aug. 6. On this day was held the first meeting of creditors in the matter of Ralph Daly. individually and as a eco- partner of the firm of O’Connor & Daly, Bankrupt No. 3455. The bankrupt was present in person and represented by attorney Walter J. Jones. No creditors were present or represented. were allowed, though for consideration. No trustee was ap- nointed fro the present. The first meet- ing then adjourned without date, and the case will be closed and returned when the ascets of the other partner, hereto- fore adjudicated, is determined. On this day also was held the adjourn- ed first meeting of creditors in the matter of Fred Austin, Bankrupt No. 3389. There No claims several were filed closed and returned to the district court, as a case without assets. On this day also was held the first meeting of creditors in the matter of Hans Bosma and Henry Van Dyke, in- dividually and doing business as Van Dyke Coal Co., Bankrupt No. 3482. The bankrupt was present in person. Cred- itors were present in person and repre- sented by attorneys Francis L. Williams and McKenn & Haskins. Claims were filed, but not passed upon. The bankrupt Bosma was sworn and examined, without a reporter. C. W. Moore, of Belmont, was named trustee, and his bond placed at $100. The first meeting then ad- journed to Aug. 13, for examination of the other partner. On this day also was meeting of creditors in the matter of Arthur E. Mullen, Bankrupt No. 3481. The bankrupt was present in person. No creditors were present or represented. No claims were proved and allowed. No trustee was appointed. The bankrupt was sworn and examined without a re- porter. The first meeting then adjourned without date, and the case has been closed and returned to the district court as a case without assets. On this day also was held the first meeting of creditors in the matter of Arthur S. Atkins, Bankrupt No. 3488. The bankrupt was present in person and represented by attorney Albion B. Titus. No creditors were present or represent- ed. No claims were proved and allowed by general creditors. One tax claim was approved and allowed. No trustee was appointed. The bankrupt was sworn and examined without a reporter. The first meting then adjourned without date, and the case has been closed and re- turned to the district court as a case without assets. On this day also was held the first meeting of creditors in the matter of Glen H. Steight, Bankrupt No. 3452. The bankrupt was present in person. Cred- itors and petitioning creditors were pres- ent by Fred G. Stanley, attorney. Claims were proved and allowed. The bankrupt was sworn and examined by Mr. Stanley, without a reporter. M. N. Kennedy, of Kalamazoo was anointed trustee, and his bond placed at $250. The first meet- ing then adjourned without date. held the first —_+-.___ The Killing of Birds Is Our National hame. Grandville, Aug. 7—Once upon a time long before the various states and now the general Government took cognizance of the destructiveness of birds, a settler’s son, out in the woods with the old shotgun, came upon a flock of small birds, denominated by the settlers as Crossbills. They were about the size of our present bird pest, the English sparrow. Not pests by any means, however, but insectiverous little creatures which helped even at that early day, long be- fore the civil war, to keep down in- Jurious insects. The boy who had been out seeking pigeons and squirrels halted and watched a large flock of these birds as they alighied on a bit of waste thrown out by the shanty cook. Beau- tiful creatures were these little feath- ered chippies and a great temptation seized the lad. ‘His hunting expedition had proven a failure. Without much thought he raised the old fowling piece and fired into that flock of small birds. Running forward the hunter saw a great flutter- ing among the flock, nearly half of which had fallen victims to his gun. He counted them as they lay there with upturned feet, the dead and dying. There were twenty-one of them. All killed by a single shot. Good shot, was it not? Uncle Sam might pat the boy on the ‘back and say, “Well done my ‘boy.” as he is doing to-day over just such slayings. The hunter stared, sad-eyed at what he saw. A ‘blush of shame mantled his cheek as he drew the side of an old stove from a nearby junk heap and with it covered the dead birds from sight. His conscience smote him. To be sure he did not tell mother or father of what he had done and that one evilly disposed act of his earlv manhood haunted him years afterward. That was his last shot at small birds. To-day the general Government is issuing bulletins giving instructions how to destroy the English sparrow. then that our insect population is on the increase by millions every year? When a great, supposedly humane Government like the United States goes into partnership ‘with her people in the slaying of innocent birds, is it not time to call a halt and ask whither are we drifting? I was reading one of these bulletins not long ago which particularized with regard to the best methods to use in destroying what is termed the English sparrow. Shooting, trapning and poisoning were the methods advocated. After participating in the subjugation of the great powers of Central Europe it struck me as rather belittling to see our proud republic, the wonder of the world. offering plans for the killing of our bird population. Wonders will never cease, however, and here ‘we see the very elite of our land hand and glove with bird-killers and the American Government. “Save the ‘birds’ was once the cry that awoke in this land of the free and the brake. The church has taken up the cudgel as against any future wars, and vet no word has come from it in defense of our bird population. Strange, is it not, that the church and state seem united on wiping out our bird population. ‘To-day it is con- sidered ‘beatific for a ‘boy to go into the woods and country and bring back a lot of dead sparrows. Grown men are not above doing the same thing. I once heard a cracking sound across the road where a long line of forest trees grew, and there saw a large, handsome man, a pillar in the church, firing a gun into the treetops where a school of sparrows had con- gvegated and who were singing blithe- lv as might a lot of school children at a nicnic. It seemed that the sound of the birds singing annoyed his majestv ar:' he took this way of silencing them. How many lives he took I did not learn, but, no doubt, his heart swelled with pride over the fact that many dead sparrows littered the ground after his play spell. How a man can kneel down and ask his Maker to pardon his shortcomings when he delights to go out and kill is beyond me. ‘There is as much a pur- pose in bird creation as there is in that of man, and when we forget this ant shoot the birds as we would a rattle- snake it does seem as though a day of judgment would sometime come for that man. One of the most convenient methods of ridding the earth of sparrows. ac cording to the Government bulletin, is by poison. Prepare parts of water and flour and strychnine into a thin paste. Spread this over kernels of wheat and seread it out for the sparrows. Why other birds may not partake to their sorrow is not stated. It may seem best to scatter unpois- eved wheat for a few days until the birds become accustomed to it and then give them the poisoned kernels. Splendid to thus gain the confidence ef the birds. after which deceive them to their death. Supreme. strategv which, if exercised upon the human race, would lead the perpetrator of such a diabolical scheme to the gal- lows. When all birds are finally poisoned, trapped or shot, then, no doubt, the humanitarians of our race will be con- tent. After that. however, comes the oftermath, the finally succumbing of all human life, the turning back to the days when there was no human life in the world. Do we want this to come about? If not, then let indignant protest go up from every part of our country, de- manding the Government auit the business of bird killing. Old Timer. ——_»+->___ The knowledge that is power is the knowledge of how to do a job right. August 8, 1928 MICHIGAN TRADESMAN 31 Grocer Who Is Afraid of His Own Shadow. (Continued from page 20) But I also mean that he must give in- formation to ‘the bureau fully and frankly at all times and go out of his way to keep it posted on any experi- ence he has. If this former school teacher will get his think tank out of any cloud- lands of speculative thinking and get it down to the earth of solid business facts, then apply those facts without favor to anybody, he may not only make his credit as solid an investment as any he ever had, but he can make it so highly profitable that he can sleep nights. There is no other way. Here, emphatically, is a place where a man must help himself or no help will ever avail him. Such, usually, is the condition where grocers complain of chains or other conditions. We find the weakness in themselves. It is the man who drifts without rules or who disregards his own rules; who is not quite sure how to figure a margin; who thinks “a cent or two does not count’—in a business in which the smallest fraction of a cent is vitally important—whe seeks aid outside himself before he has applied plain common sense within. It is such men who make up the weakness of any business. The remedy must begin— and continue—at home. Paul Findlay. ln — This Is an Age of Mediocrity. Grandville, Aug. 7—This is an age of mediocrity. For a long series of years the United States produced statesmen for every National problem which came up. Not so the years since the opening of the twentieth century. Every great war has heretofore pro- duced a crop of great men capable of taking the lead, going forward to lead the National distress into safe harbors where the best of counsel prevailed. Those Revolutionary heroes met every stunning problem confronting the freed colonies and carried forward the Nation in its infancy to greater heights. To-day there is not a solitary figure who looms large in the political horizon. Nor is the situation differ- ent with regard to literary achieve- ment. Art drags slowly and_ the United States of to-day is in rather a sorry plight for want of leadership. If this country ever needed a man of parts, a patriot and a man of in- tellectual ability, that time is right now. We look in vain over the field; not a real statesman in sight. Our congress- es have presented sorry figures before the world. Where are the Websters and Clays of the past? Gone out of the lime- light forever. We have not even an- other Blaine or Conkling to aid us in the settlement of great political ques- tions, ‘which fret our little men until they lose control of their senses and make fools of themselves. Not every generation ‘brings forth a great figure in history. Our country is greater in point of population than a dozen revolutionary colonies of the olden time. yet sparsely supplied with men capable of meeting the exigencies of a small state. Is it the fault of our schools which has produced this change? Certainly there is room for great improvement in our legislative halls. Even the judges on the bench tally well with the mediocre condition in which we are wallowing to-day. Although the era subsequent to a great war necessitates the council of great men, none such have appeared to fill the void, and it is a void which has resulted in many humiliating con- ditions in this country. However, America is not alone in this respect of non-geniuses. The old world has no great statesman to-day. In fact the mediocrity of things seems just now to be world wide, consequent- ly America need not feel as humiliated as otherwise might be the case. No statesmen truly. How, then, about literature and art? They are down to a very low ebb in company with spineless legislators. There is not a great novelist such as Dickens or Thackery living to-day. Nor are there any great artists and poets. It seems that the world has struck a low gait with regard to gen- iuses and statesmen. Perhaps this has been true of other ages, although no historian has informed us of the fact if jt is a fact. The literature of to-day would bring the blush of shame to the cheek of a modest mother or maiden of the Vic- torian era. It is a jumble of ridiculous nonentities, mixed with jazz and fol- derols, not worthy the pen of a seven year old idiot. Not half the magazines published to-day are fit to bring into the homes of respectable people. There is not a novelist writing to-day who can lay claim to greatness, none to compare with the literary men and women of a past age. 'Take even some of our first-class magazines and you will find much that is of a very low order, nothing to show character and ability above the com- mon herd. Why is this so? Does the present generation crave low jests and vulgarity in its literature? If so, it is getting it to the fullest capacity. There is not a novelist to-day who will compare with Dickens or our American Hawthorne. Such are not with us to-day. There is a lacl-uster inaneness to most of the writings to- day which may fill the bill for what is called good literature, but only the most depraved can find it so. Oratory is a lost art. What we have to-day along that line comes not from the mouths of ‘brainy men but is mere lip service—a voice without a background of ‘brains to back it up. Lip sounds flung ‘broadcast made some men famous for the brief hour, but when the orator was put to the test he ‘was signally found wanting. It would be easy to name, such but we will not do it here. ‘Suffice it to say that ail such fell down lamentably when put to the test of a grave re- sponsibility. Where now are our Longfellows, Whittiers and Holmeses? We _ have them not. Past generations had their great statesmen, poets, novelists; this generation has not one. Strange, is it not, that a great Nation which has excited the jealousy of all the world should not have a single poet, states- man or artist to be worthy of mention? Here is the test. Name the great statesmen living to-day. Name _ the great artist, the great poet, the su- preme novelist. Not one can be called to the fore since we have none such. Is it not wonderful, such a paucity of intellectual greatness. How long is this to last? If we had a preacher like Beecher we might brag, ‘but we have not even one who could fill Beecher’s shoes. Old Timer. —_2 2 >__ Chains Will Soon Show \Decline in Numbers. A careful student of the chain store situation in one of the Eastern cities writes the Tradesman as follows: In regard to the losses of the chains, there is no doubt that you are correct in your belief that the Atlantic and Pacific has lost money in several of the locations they have entered and that they plan to lose money for a time as a definite part of their policy. On the authority of an Atlatitic and Pacific ex-district manager, we have it that in Cincinnati they lost $1,500,- 000 over a period of three years, and $1,000,000 in Washing'ton is the extent to which, we understand, they are in the red. This simply means that it is the policy of the Atlantic and Pacific to deliberately lose money until enough intelligent competition has been put out of business to allow for a revision of prices upward to a point which will enable the chains to quickly regain their losses. In regard to this, allow us to suggest that you begin a cam- paign for special legislation now that will prevent chains or any other retail organizations from selling goods be- low cost for the purpose of driving out competition. The Supreme Court has held that the paragraph of the Clayton Act bearing on this subject refers only to manufacturers. This is a manifest weakness of the law. I have had the matter up several times with the De- partment of Justice and the Federal Trade Commission, and it is itnpossible to do anything regarding it at the pres- ent time. I hope you will give the subject some study and heartily sup- nort any movement which will remedy the condition. According to our studies, the indica- tions are that the chains will reach their maximum development this year, and that 1929 will show a decline in their number and aggressiveness. All the information we receive further in- dicates this, and we hope that within a year or two the independent service grocer will be coming back strong. At that time we think you can justly take a share of the credit, because you have nut up a magnificent campaign to arouse the service grocers to do a little thinking. —_ + +>—___ Hides and Pelts. Green Noo Pe 18 Green. No. 2 Me Giusea No. © 19 Cured NO 2 18 Calfskin Green, No. 1 Catfskin. Green, No. 2... 22 Calfskin, Cured, No. 1 5 Calfskin, Cured, No. 2 1 Posse No. fb 2 6.00 Hore No. 2 230 5.00 Pelts Tas 2 50@1.25 Shrearines 25@1.00 Tallow. Pie 07 Noe he 07 ING. 2 ee Ss 06 Wool. : Unwashed, medium —.....____..____ @40 Unwashed. rejects @30 Crwackel, @me) 200 @30 —— Crossed Wire Gets an Extra Customer A local grocer called a prospective customer on the telephone and through a crossed connection another party was let in on the line. The grocer’s sales talk was overheard by the party coming in on the line. After the tele- phone was hung up, party number two phoned to the grocer and said, “Mr. Blank, I was so impressed with what you told that lady that I want to open an account with you, too.” —_+ <-> J. M. Merrill, of Grandville, renews his subscription to the Tradesman and writes: “Kindly credit me with another year’s subscription to the best busi- ness journal in the United States.” Consult someone that knows Merchandise Value. GET YOUR BEST OFFER FIRST. Then wire, write or phone me and I will guarantee you in good American Dollars to get you more for your store or plant of any description. ABE DEMBINSKY Auctioneer and Liquidator — 734 So. Jefferson Ave., Saginaw, Mich. Phone Federal 1944. Buyers inquiring everyday— Business Wants Department GENERAL STORE—In country town, doing good business, at invoice price. Stock and fixtures, about $3,000 cash; no trade. Large store, and living rooms above. Cueap rent. A. E. Bartlett, Brookfield, Chartotte, R. F. D. No. 4, Michigan. : 7 305 For Sale—Grocery and meat stock and fixtures on main highway corner; invoice about $4,000. Will sell or lease brick building, modern six-room flat above, concrete basement. Will’ consider ex- change to $6,000 on building. Fine, grow- ing suburban community. Owner, F. V. brewn, RK. F. D. No. 4, Lansing, Mich- igan, 906 For Sale—McCray cooler, ceiling fan, Remington register, typewriter, Floor cases, Sherer counter, soda rountain, seales, electric piano, etc. Glenn E. Banton, Butternut, Mich. 907 REPRESENTATIVES WITH A THOR- OUGH knowledge of the duplicating in- dustry, or with multigraph experience, to revresent SIXTOTYPE in fertile terri- tories. Address communications, with full details, to the Sales Manager, Typo graphic Machines Co., 200 Davis Ave., Dayton, Ohio. 908 FOR SALE—Or trade for farm—Cloth- ing, gents furnishings and shoes. Fine location, good trade. W. H. Parr, Vassar, Mich. 909 50% REDUCTION SALE 200 lots on Gun Lake, Mason county, Mich., twenty miles northeast of Luding- ton. All wooded. Sandy beach. Good bathing, and one of the best fishing lakes in the state. 50% discount will be made on all lots sold the remainder of this season. This is your opportunity to se- cure a Summer home site for halt its real value on one of the most beautiful lakes in the state. Address F. V. Isenbarger, Free Soii (Gun Lake), Mich. 910 tent—Store For which has been occu- pied by jeweler for last twenty-five years, including wall and show cases. Owner retiring. Address L. Hofma, 715 Wealthy street. S. E., Grand Rapids, Mich. 911 FOR SALE—Entire clothing store fix- tures. Electric cash register, @ur floor cases, three clothing cabinets, six tables, one Sate, one shoe seat, one desk. Cheap if taken at once. Ed. Shellhorn, Lake Odessa, Mich. 912 Lake Property — Cottage, four lots. Bear Lake, Manistee county. Cottage, Narrow Lake, Eaton county. Price right. S. Brunk, Eaton Rapids. 901 For Sale—General merchandise stock, two-story brick building, solid concrete basement, living rooms up stairs. Hard- wood floors, hard plaster throughout. Water pressure on both floors. Stock and fixtures $25,000; discount for all cash. On main highway, farming and dairying district. Address Fred Kemper, Jenkins, Minnesota. 902 FOR SALE—Stock of shoes and furnishings. well assorted, are broken. men’s All high grade merchandise, easy to fill in where sizes Retiring from business after nearly thirty-five years of activity. Charles Forslind, Ludington, Mich. 903 For Sale—Grocery and meat market. Stock and fixtures at inventory. Or will sell half interest. Factory corner, one of best towns in state year round. Doing good cash business. Reason for selling, health. Address No. 904, ¢c/o Michigan Tradesman. 904 FOR SALE — Hotel, nine furnished sleeping rooms well equipped. Pool and ecards below. Money maker. Reason for sale is health. Can deal direct with owner. E. D. Francisco, 121 Maiden Lane, Adrian, Mich. 896 FOR SALE—General stock in excellent farming community in Central Michigan. Stock will inventory about $5,000. Reason for selling, have other business. Address No. 898, c/o Michigan Tradesman. 898 FOR SALE—Lake frontage, hunting lands, fur farms, cattle and sheep ranch- es. Tract of all sizes. G. J. Wheaton, Alpena, Mich. 899 Have farms and income property to exchange for general merchandise stock, clothing or shoes. Address No. 900, e/o Michigan Tradesman. 900 FOR SALE—HBstablished dry goods and grocery business in good thriving Mich- igan town of 700 population. Only dry goods business in town, and only two other groceries. Doing good cash busi- ness. Have best of reasons for selling. Address No. 887, c/o Michigan Trades- man. 887 CASH For Your Merchandise! Will buy your entire stock or part of stock of shoes, dry goods, clothing, fur- nishings, bazaar novelties, furniture, etc. LOUIS LEVINSOHN, Saginaw, Mich. CASH FOR MERCHANDISE Will Buy Stocks or Parts of Stocks of Merchandise, of Groceries, Dry Goods, Shoes, Rubbers, Furniture, etc. N. D. GOVER, Mt. Pleasant, Mich. 32 Items From the Cloverland of Michi- gan. Sault Ste. Marie, Aug. 7—We are now in the midst of the tourist busi- ness, but up to the present the tour- ists have not been as numerous as they were last year. The records show they have exceeded last vear’s record cross- ing the Straits, but they seem to be headed in other directions from St. Ignace. Our Canadian friends are get- ting quite a few cars and the Soo is fairly busy, but the camp site is only fairly filled, while last year it was a lively tented city. With the ferries at the Straits furnishing quicker service there is less business there as well, because the tourists do not have so long to wait at St. Ignace and they get away much sooner. The Retail Wholesale opened its first branch Ashmun street, which will ‘be known as the Elite bakery shop. At a meet- ing a short time ago it was decided that the Retail Wholesale Bakery re- incorporate for $25,000, instead of $10,- 000. The annual report submitted by S. M. Overholt, the manager, showed a very successful year. Four new bread machines have been installed in the Portage avenue bakery. A new oven has also been added to care for the large increase in the business. They have a double crew, involving day and night operation. Recently the com- pany secured a contract for baking In- ternational Grocers Alliance bread for the Eastern end of the Upper Penin- sula as far as Escanaba. Mr. Over- holt is to be congratulated on his suc- cess since taking charge of the busi- ness. He has made a wonderful show- ing and expects to keep on growing. Oscar Benoit has opened a grocery store at 800 East Portage avenue. Mr. Benoit is also working his farm near Kelden, but will devote his entire time to the mercantile business during the winter. The A. & P. Tea Co. opened its new branch next to Ballensinger’s market on Ashmun street Aug. 1. This will make four stores for A. & P. on Ash- mun street. James Troutt, the well-known war veteran, died at his home Monday at the age of 87 years. Mr. Troutt had been county agent for the Board of Corrections and Charities and since Jan. 1, 1920, was a member of the County Poor Commission, acting as chairman for two years. The passing of Mr. Troutt leaves but three mem- hers of the old G. A. R. Post here. He is survived only by his widow, who has the deep sympathy of the com- munity. Two conventions are being held here this week—the Cloverland Retail Lumbermen’s Association and _ the Michigan Cleaners and Dyers Associa- The Lumbermen held their ban- Bakery has store at 520 tion. quet at the new Ojibway Hotel, while the Cleaners and Dyers held their banquet at the Murray Hill Hotel. It is reported that the crop of blue- berries around Shelidrake, Raco and Rexford will not be so plentiful this Only about a 50 per cent. crop year. is expected. All dry agents on highway patrol service will wear a distinctive blue cap, shield on it, says Com- missioner Doran. The aim is to dis- tinguish them from the hold-up men. Mackinac Island is to have a bank, ; for which Frank Doherty, Superintend- ent Mackinac Island City Water and Light Department, is erecting a build- ing on Water street. The bank will be known as Mackinac Island Bank and will be locally owned by Mr. Doherty and his associates. Mackinac Island is the oldest settlement West of Montreal, white men having established the fur business there as early as 1650. Capt. Ben J. Trudell, of Grand Marais. has purchased the handsome residence of A. P. Mifflin in that vil- lage and is converting it into an up- to-date tavern, catering to the tourist with a large MICHIGAN TRADESMAN and local ‘trade. He will make a specialty of fish dinners. Can you remember when your daughter took up fifteen times as much room on the clothes line as you did? The Iron Inn, at Iron River, has un- dergone many improvements, includ- ing a new porch lobby, rearrangement of main lobby, new writing rcoms, sev- eral new guest rooms with bath and many other comforts and luxurious furnishings. The proprietor, C. A. Robinson, is receiving many compli- ments on his accomplishments. Between now and November the farmer will be surprised at the ease with which he can have all sorts of re- lief promised him. Our new hotel, the Ojibway, opened its new marine lounge in July on the first floor, overlooking the locks on the river front. This is a great improve- ment and the popular manager, Leon Deglman, has every reason to be proud of the new hotel, which is filled ever since it was opened and doing a prosperous business. William G. Tapert. ——_+ 2. Gabby Gleanings From Grand Rapids. Grand Rapids, Aug. 7—John Ten Elshof, who has been connected with the Grand Rapids Butchers’ Supply Co. twenty years—ten years as Michi- gan salesman and ten years as South- western Michigan salesman — has changed his allegiance to the J. E. Stephens Co., of Detroit, distributor of the Lipman refrigerating machine. He will work out of Grand Rapids branch, 11 Oakes street. “Little Dick’ Warner has been seri- ously ill for four weeks with abscesses in both ears. He could not hear for some time and is not permitted to use his eyes, so he is not enjoying life to the limit these davs. He was first taken ill at his summer cottage near Mackinaw ‘City. Last week his wife accompanied him to Grand Rapids, so he might have the benefit of the best possible medical service. Lloyd M. Mills, who left the Hazel- tine & Perkins Drug Co. nearly twenty years ago to take up his residence in Portland, Oregon, is evidently on the way to reap a rich reward in the way of enhancement in real estate values. He describes the situation in the fol- lowing letter under date of Aug. 3: “We have just ended a vigorous cam- paign to bond our city for a high bridge across the Willamette River at St. Johns, in which we have finally succeeded, after three trials to have the bonds voted, but failed, owing to the opposition of a band of down town high pressure promoters who are en- listing Eastern capital in a bunchof skyscrapers and want to have all im- provements made down in the center of-the city. We organized communi- ties in the suburbs—fifty-two of them —that wanted and were entitled to have some improvements that the pro- moters had opposed, in order to keep our city bonds down. Our organiza- tion defeated an attampt to issue fif- teen millions in bonds for widening down town streets and bridge = ap- proaches and served notice on the pro- moters that we would defeat every at- tempt they might make until we had our much-needed bridges. Then they saw the handwriting on the wall and our bonding act was passed and we are to get our bridge at St. Johns. It will be a long one, high enough for all vessels to pass under, and the most favorable location will be right in front of our home and about seventy- five feet lower down the hillside for the Western terminal, which, of course, will increase the value of the lots I have been paying taxes and improve- ments on for the past twenty years, as I had confidence that some day they would prove valuable. As my family don’t want me to be away from home long at a time, I have assembled a line of specialties and run out for a week or two at a time to sort of keep the rust rubbed off, as I don’t like to sit around home too much.” —_2+2s—___ Fifteen New Readers of the Trades- man. Walter K. Plumb, Baltimore, Md. G. Trap & Son, Muskegon. A. R. Shook & Sons, Grand Rapids Charles H. Miller, Lansing. G. W. S. Hambem, Lansing. Chas. Washburn, Owosso. O.'S. & J. Armstrong, Owosso. John Sparkia, Owosso. A. T. Beebe, Owosso. Chas. A. Lawrence, Owosso. C. H. Rhodes, Owosso. Stacy West, Laingsburg. Fred Locke, Bennington. Earl A. Young, Charlevoix. Home Dairy Co., Pontiac. August 8, 1928 The Sunshine Liar. New Yorker (incredulously): And you mean to say that in California you have three hundred and sixty-five days of sunshine a year? The Man from Los. Angeles: Exact- ly so, sir, and that’s a mighty con- servative estimate. ++. The present price of Maxwell House coffee to the jobber is 50c per pound, less 10 per cent. trade discount. This means that the jobber must charge the retailer 50c if he retains a decent profit on the sale of this article. De- spite this condition the A. & PP. (short weight) establishments are ad- vertising the brand at 49c, which gives the chain a net profit of approximate- ly 8 per cent. MICHIGAN—The Ideal Vacation Land _—_—— fruit raising section. fast cereal; manufacturer. | Arbor. ional institutions dot the section. Surprisingly Low’ Southwestern Michigan: From Day Grand Station-to-Station Rapids ate ADRIAN 2. $0.80 Pte 2 55 ANN ARBOR -_______- -80 BATTLE CREEK -.__ .45 BENTON HARBOR ___ 69 CHELSEA _._-.____ -70 COLDWATER --_-_--- .65 EATON RAPIDS -_____ -30 GRAND HAVEN -______ .25* GRASS LAKE -_______- -65 HASTINGS .25* HILLSDALE __ ~---$ .70 Last of a series of fiwe adver- tisements concerning the ad- vantages of Michigan as the “Ideal Vacation Land.” MICHIGAN BELL TELEPHONE CO. Od oreo — @ HOWARD LITY Calls @ CORAL SAN @ TREANT ° nim 6 ta Attention CASNOVIA SPRINGS e TA @CREENVILLE to GRAND im Hann *CRATION GRAND, RAPS 7 ae : come. © FEED eR non cure hh ec aan sae PORTA fer) WORE Oe , Or ee vonne > FREEPOR: mie SSa OMLLIEN eLANsnG HOLLY WAT AND OOS eaNT ° e 1 — e ehig @uaRTn masa @OTTERALE eurson ie j © PULLMAN CHARLOTTE @ EATON SOuTH © OTSEGO © ean HAVEN BELLEVILLE ercrna ALLE: naawazoo @ ASTM © cretn ° q COOMA @owrtrner Orme PW escorts HON Soy Ue AN Advone sage praca ovK OUANCHESTER ‘ST JOSEPH @ ATHENS . oman Ps CAPE oo wACLON BERREN SPRINGS, OTHESE RIVERS pete OCOLDNOTER : CENTERVILLE OMLINE ennan 3 a e @ emis Aig OS EN / @STURGS ee SOUTHWESTERN MICHIGAN Thriving in commerce, wealthy in agricultural lands, popular as a summer atl j i. le oH fill _ e “as Z | Kaen fl ee! , ; um fl Mi i NH ll HI ; N S , a CUSTOMER Build up customer confidence by selling goods your trade knows and respects. They do think highly of Beech-Nut. It’s a name they’ve seen advertised for many years in connection with “foods of finest flavor.” Most of them know by actual experience every claim made for Beech-Nut is true. Feature the Beech-Nut line—and don’t worry about competition. BEECH-NUT PACKING COMPANY Canajoharie, N. Y. Beech-Nut ““FOODS OF FINEST FLAVOR’”’ SCHUST’S LINE MEANS -— More Sales Bigger Turnover Larger Profits, and Satisfied Customers = This ele Display = WG Increases Eero | Sales nalts \ ~ _ THE SCHUST COMPANY “ALL OVER MICHIGAN” DISTRIBUTING POINTS Grand Rapids Lansing Detroit Saginaw