LX USS } ee nye Oi N : MICE Va | TN ‘ a = 7 C . mc \ oa NN Dy S ; ING ee LE Le y ‘; / Sue ae mR l ; er ” ~S iS e OTe Ne SC PS ZG SLLEESN tes AES DES NSA ed irs NS PUBLISHED Sree ae 5 CSO Lp 33 TRADESMAN Soyer PUBLISHERS2. Oe | EST. 1883 a Ss WDPGe._ SS LS POA aS Se PUL AKG PRS SEARRY ts WL SS pat SARA FDS v me Forty-sixth Year GRAND “RAPIDS, aaa AUGUST 29, 1928 Number 2345 A PERFECT DAY When you come to the end of a perfect day, And you sit alone with your thought, While the chimes ring out with a carol gay For the joy that the day has brought, Do you think what the end cf a perfect day Can mean to a tired heart, When the sun goes down with a flaming ray | And the dear friends have to part? | woe “ Well, this is the end of a perfect day, | Near the end of a journey, too, But it leaves a thought that is big and strong With a wish that is kind and true; For Mem’ry has painted this perfect day With colors that never fade, i And we find at the end of a perfect day | The soul of a friend we’ve made. RN ee Carrie Jacobs-Bond READY NOW Our New Department featuring ILK DRESSES FOR FALL Prices Range from $3.75 to $22.50 FTER a careful analysis of the lines carried by our customers, we decided to add to our stock a depart- ment of silk dresses in connection with our silk de- partment. We have spent considerable time and study in the selection of this merchandise and have assembled now and ready for your selection, what we believe to be one of the largest displays of moderately priced silk dresses in this territory—a stock which we hope will be an effec- tive source of supply for your dress section. The Fabrics Charmeuse Georgette Satin Canton Crepe Back Satins Transparent Velvet Velvets All Wool Jerseys The lustre of the fabrics—the glowing fresh radiant colors —the smartness of the styles—-the many noticeable touches of trimming and, finish mark this line as worthy of your inspection. Style that cultivates profitable trade Value that will carry good mark ups Quality that brings repeat business A Size, A Style for Any Woman This line will not be sampled on the road, but sold exclusively in the house We Invite You to Visit Us During State Fair Week, Sept. 2-8 EDSON, MOORE & COMPANY 1702-22 W. Fort Street,’ Detroit es i SIRO PORN RN AIMED SERRE MIA Casts . SUMS 7 A 2) Forty-sixth Year MICHIGAN TRADESMAN E. A. Stowe, Editor PUBLISHED WEEKLY by Tradesman Company, from its office the Barnhart Building, Grand Rapids. UNLIKE ANY OTHER PAPER. Frank, free and fearless for the good that we can do. Each issue com- plete in itself. DEVOTED TO the best interests of business men, SUBSCRIPTION RATES are as follows: $3 per year, if paid strictly in advance. $4 per year if not paid in advance. Canadian subscription, $4.04 per year, payable invariably in advance. Sample copies 10 cente aach. Extra copies of current issues, 10 cents; issues a nonth or more old, 15 cents; issues a year or more yid, 25 cents; issues five years or more old 50 cents. Entered September 23, 1883, at the Postoffice of Gran Rapids as second class matter under Act of March 3, 1879. JAMES M. GOLDING Detroit Representative 409 Jefferson, E. EMPLOYMENT LAGS. In its review of the nation’s busi- ness for the first half of the year, the Department of Commerce brings out once more the contrast between manu- facturing production and factory em- ployment. The former made a slight gain for the six months over the same period last year, but the index number for employment dropped 5.2 per cent. under the first half of 1927 and 8 per cent. under the similar period in 1926. This decline continues the movement, the departmnt points out, which has been shown in almost every year since 1919, It is noted that the index does not include some of the newer industries, and the department is also quick to add that the general downward ten- dency is not an indication of lack of demand for factory products, but re- flects the increasing efficiency of in- dustry by which larger quantities of goods can be produced per worker. The Federal agency further asserts that a large proportion, possibly the great majority, of the employes who have left factories have gone into other oc- cupations, notably into distribution, in- to various form of personal service and into certain branches of transportation. No one is likely to question the point that workers released in the fields of greater efficiency have found employ- ment in some of the newer industries. On the other hand, the slack has not been taken up so nicely as assumed, as conditions last winter testified. Sur- veys are under way to determine in a clearer way what has taken and is taking place, but the need of such data is strikingly brought forth again as another perspective is presented on the situation. The new industries furnish pew employment, it is true, and prob- ably the increase in purchasing power allows additional expenditures. Never- theless, it is also true that some of the older industries are being “squeezed” by the newcomers, and employes are let go for lack of demand and not en- tirely because of “increased efficiency.” ee casleaiaaatn OUTLOOK GROWS CLEARER. With the trade in vacation and hot- weather goods fairly well over, the stores have entered the usual between- seasons period. This will last until after labor day, when the fall demands of customers will start to come for- ward. Summer business has proved quite good in most instances and was more prolonged than expected. Clear- ances were complete and reorders in larger volume. At this point the immediate outlook for trade grows clearer. Store execu- tives feel quite optimistic concerning prospects. They do not look for a large expansion in business, but for moderate gains and steady progress. They believe that a policy of operating close to consumer, needs will yield the best results, and the leading establish- ments plan to have their orders placed at frequent intervals throughout the coming season. In the wholesale and manufacturing markets enough is known of the trend to indicate that, while buyers will op- erate cautiously, they will also put down a sizeable business in the aggre- gate. Fall purchasing, now in prog- ress, has demonstrated that more buy- ers are interested in placing orders, but that the order per buyer is usually smaller. The conclusion tu be reached from this condition is that the business situation in general has lost some of its spottiness, and that the general demand is apt to prove more even. During the past week, the demand for dress accessories was most promi- nent in the merchandise markets. The latest designs in women’s outer ap- parel do not show great change from the earlier styles, although somewhat more formality is noted. While .a change is usually welcomed as a trade stimulant, the assumption is that a mere refinement of former models will act as a steadying element. AUTOMARKETING. It is with regret tempered with ad- miration that we record one of the most recent examples of the accelera- tion of American life which have come to our notice. It is the “automarket” of Louisville. Some ingenious student of the cafeteria, the traffic situation and the turntable has combined the best features of each into a modern housewife’s delight. The automarket is a long, narrow building with two driveways. The housewife drives in and her car pro- ceeds along a cement runway just wide enough for it, this arrangement ob- viating the necessity of steering. On one side are revolving shelves of can- ned goods and staples; on the other, shelves of fruit and vegetables. The housewife puts her car in low gear and shops on the run. There is no need to stop and park the car. There is no need to stop at all if you are dex- terous enough in picking out what you want. At the end of the driveway a turn- table is provided to switch the car about and send it back on the other track. Payment for the goods collected en route is made at the exit to the building as in all other serve-yourself grocery stores. Hours are saved for the efficient and shopping becomes a novelty. We see only one objection to this plan. Every time a housewife forgets something she would have to drive back and start all over again. And what housewife chugging past these revolving shelves could hope to remem- ber everything on her first trip? A dozen tours of the automarket might conceivably take as much time as the old-fashioned marketing on foot, even with some neighborly gossip thrown in. TEXTILE LINES QUIET. ‘The markets are generally quiet, with few exceptions. In cotton textile goods, prices have firmed, but the fluc- tuations in cotton quotations, due to crop news, do not create an atmos- phere favorable to trading. Further wash goods business has been taken and at firm prices, though concessions have been the rule. This emphasizes the rather absurd trade practice of clearing out seasonal goods at sacrifice prices before the demand has actually come into full play. Another curtail- ment is promised for the holiday week, but, though the industry could well afford to reduce its surplus still furth- er, the indications are that the shut- down will not be as widespread as formerly expected. The demand for wool is of varying character, with fine grades reported a little easier and medium somewhat firmer. The Australian season opened at Sydney with quotations about 5 per cent. under the last sales. The goods market has found some little improve- ment, but trade is more or less marking time for the fancy goods openings scheduled next week. Some criticism has been made that the lateness of this opening cuts down the time for the production of spring clothing lines, but buyers as well as the mills were con- sulted, and there has been favorable comment upon the effort to work clos- er to the consuming season. In the women’s wear branch certain broad- cloths have been advanced as a result of the heavy orders placed on such materials. In the silk goods market there are Number 2345 no new developments. The raw ma- The De- organized terial market has firmed up. Registration Bureau, to protect patterns, is off to an excel- sign lent start, according to reports. ee A GROWING ABUSE. The growing practice of using the sidewalk as well as the pavement for the loading and the unloading of mer- chandise is an evil of which entirely too little has been said. “Pedestrians,’ says a recent report, “having lost the use of the pavements because of fast moving traffic, are now also being interfered with on the side- walks by standing vehicles loading and unloading merchandise. The public use of many streets for travel, both by moving vehicles and pedestrians, 1s seriously impaired by uses that should be confined to private property.” There was a time when the vehicle took second place to the pedestrian in the use of a highway. That time is gone. Perhaps it wovld have gone without the arrival of the motor car, but that event sealed its fate. Now the interest of traffic is put ahead of every- thing else when the use of a street :S “Most provements,” as this report says, “are being considered. public im- initiated and carried out to relieve the pressure of traffic and not to re-estal- lish any other uses of street space.’ But while this devotion of a street to traffic irrespective of all other uses was inevitable, it does not follow that vehicles should be allowed to apprc- priate the entire space, including side- walks. TURKEY’S NEW ALPHABET. The movement in Turkey to substi- tute Latin characters for the old Arabic script is not a feeble gesture to emu- late the West. It is a program adoptet by Mustapha Kemal as the only means ol combating the 80 per cent. illiteracy amcng the people of his country. He has thrown himself into the campaign heart and soul, insisting that all his correspondence be written in the new characters and reading only newspa- pers which do not contain the Arabic ictters. In two years every one must learn to read and write with the new char- acters, he declared in a recent speech. Turkey will only then be able to “take its place in the civilized world by reason of its literature and learning.” To see the ancient customs of the East gradually giving way before th: progress and efficiency of the West 1: not altogether pleasing. Yet there is something arresting about the dynamt¢ vitality of this Turkish leader who discards without hesitation the writ- ten language of the Moslem in orde: that his fellow Turks may have a fair chance to become educated. 2 IN THE REALM OF RASCALITY. Questionable Schemes Which Are Under Suspicion. One of the silliest contentions the Realm of Rascality has ever had to -nd with is the claim by the Apple ‘turing Co. that the ruling we obtained from the Post Office De- partment July 15, 1927, did not apply ts, but was restricted to the ice of sendi goods in small uld contend for a e could be any imination of this kind made by but because the St. nsisted that a local in- Realm deemed ‘ t it wise to again appeal to the Depart- ment to put an end for all time to suck The letter of en- hed in Real last week. , as follows: —Il have to acknowledge of your letter f the 20th instant, in which you refer to a letter addressed by this office to you under date of Julv 15, 1927, and ask whether the position of the De- . } + ] 4 mig a on es stated in that letter applies Aug. he receip eh £ Ww ‘e | I have to answer vour en- » negative. This office takes n that in so far as the postal laws are concerned addressees are un- 1 der no obligation to receive or account tne posit for unordered me ndise sent to . c 1 the through the for the pur- 1 pose of saie. Donnelly, Solicitor. This second ruling puts an effectual times on the statements ade by the Apple Hat Manufactur- ing Co. that the original ruling does not apply to the nefarious business it has been conducting for several years. Realm now repeats the advice it has friends without deviation for years, as follows: 1 When you open the shipment or receive unordered goods, do not undertake to make any local disposal of same. 2. Keep the package in a dry place where the contents will not be liable a. - : to be injured by dampness or climatic 3. Write the shipper one letter that s are at his disposal any time yerson or pays you $1 per package per month for storage and the bother caused you. 4. Pay no attention to threatening nt you by collectors or for- al attorney writes you he laim acquaint him with > cases out of ten he will return the claim. If, instead of doing this, he insists on a settlement of the account, send the correspondence to the Realm and we will take the matter up with the attorney. 6. Do not, under any circumstances, recede from the position outlined above you want to do your part to break up this pernicious practice. \ leading attorney of St. Louis, Mo., writes the Tradesman as follows: During my summer vacation I had the pleasure of reading several copies of the Tradesman which came to the hotel where I was a guest for four weeks. I was surprised to note the MICHIGAN TRADESMAN space you devoted to a St. Louis whole- sale house which is evidently under- taking to build up a business by il- legitimate methods. Perhaps you will be interested to know that no reput- able attorney will knowingly handle collections for any house which sends out goods without first receiving or- ders therefor. A lawyer who would step into court and defend a man who is on trial without being requested to do so would soon be regarded as a cheap specimen of a lawyer. Likewise, a wholesale house which ships goods to a merchant who has not ordered them is managed either by a freak or a lunatic. If the shipment is followed by threatening letters, the sender can be prosecuted for misuse of the mails, because Uncle Sam does not long tol- erate this abuse of its postal facilities before landing the culprit in jail where he belongs. A corporation engaged in the mail order business of distributing novelty articles was charged with such mis- representations as designating material not made entirely of wool as all wool, labeling products that were not made entirely cf silk as “silk mixed crepe” or “rayon silk,” and describing dresses that were not made of flax or hemp by such mames as “linene’ or “linet.” Jewelry was described as being set with diamonds, rubies and emeralds, when in fact it was not set or mounted with genuine stones of this description. The company entered into a stipulation agreement with the Federal Trade Commission to cease and desist from these types of misbranding. “Kanawha” as a trade name in the salt producing industry is generally taken to mean salt obtained from salt wells or fields in the region of Charles- ton and Malden, West Virginia, on the Kanawha river. Two salt companies, using the name ‘“‘Kanawha” to de- scribe their products, which were not obtained from the Charleston-Malden region, have signed a stipulation with the Federal Trade Commission, agree- ing to discontinue the use of the word “Kanawha” to designate salt that is West not taken from that part of Virginia. Although dinner sets and other ar- ticles were offered by a company man- ufacturing medical plasters as prem- iums to persons who sold a given num- ber of plasters, these persons soon found out that there were other re- quirements. In addition to selling the plasters, the company required pay- ment of an additional sum of money. signed a stipulation agreement with the Federal Trade Commission to discontinue the use of The company the words “given” and “free” in any way that would tend to mislead people into believing that these premiums are given free without other consideration, when such is not the case. The com- pany also agreed to cease and desist from the use of the words “ruby,” “opal” and “emerald” to describe set- tings of rings given as premiums, when in fact such rings are not set with genuine stones of that description. Scott and Bowne, of Bloomfield, N. J., manufacturers of Scott’s Emulsion” and other medicines, have been order- ed by the Federal Trade Commission to discontinue attempts to maintain uniform resale prices. These practices have had the effect of unduly lessening competition between distributors of this company’s products, wholesalers and retailers, it was found by the com- mission. Under the guise of making a re- classification of the distributors of its products, the company sent out a form letter carrying a plan calling for co- operation of dealers in maintaining minimum resale prices. A list of dis- tributors was drawn up in which the company omitted names of certain wholesale dealers many of whom were of high standing, who had failed to endorse the respondent's plan of price maintenance. The wholesalers were not to be reinstated on the company’s list to receive its products until the company was given assurance of co- operation in resale price maintenance. These wholesale firms were informed that they could buy from selected price-maintaining distribu- tors at retailers’ buying prices. This meant that they were cut off and of course could not buy at those prices if they expected to make profits. A number of wholesalers discrimin- ated against in the foregoing manner actually continued to buy and pay such adverse discriminatory prices in order to maintain wholesale their complete line of products for their customers. So-called co-operative who pay to their members discounts or rebates based on purchases rather than on total business transacted, were regarded by the respondent company as price-cutters to the extent of such wholesalers, discount and rebate and so were gen- erally not reinstated as jobbers but were demoted to the status of retailers and compelled to pay retailesr’ prices. Adrian, Aug. 28—Kindly let me know if the stock of the U. S. Metal Wheel Co., Inc., of the First National 3ank building, Detroit, is a good in- vestment. The company is in the busi- ness of manufacturing automobile wheels, and the proposition interests me. rw FT This stock is just about as risky as anything you could put your money into. The company has been selling stock for several years, but we do not know of any other activity. Some time ago we had our Detroit corre- spondent visit the company’s office in the First National Bank building, De- troit, for the purpose of getting defi- nite information regarding it. An in- dividual found in that office stated that he did not represent the company, but merely received its mail. A letter ad- dressed to the company elicited no re- ply. Just what they have to hide, we do not know; they certainly do not seem anxious to disclose their business or methods of operation. Ontonagon, Aug. 27—A few days ago I received a call from a repre- sentative of the Realty Development Corporation of Detroit, who urged me to buv lots in one of the border cities, near Windsor, Ont. I had previously received a lot of literature by mail and I understand that the properties offer- ed are to increase in value very short- lv as a result of a number of activities in the border cities. I have learned enough in the past, however, to investi- gate first, and I would appreciate very August 29, 1928 much some of your frank and unbiased advice on this proposition. F..H. R. One of the most ancient adages in connection with real estate warns against purchasing property which you have not seen or investigated through a reliable agency. When you are in possession of the facts in the present instance, you will realize just how well-founded this is. While we do not know anything about the specific property which you have been offered, we do know some- thing about the Realty Development Corporation of Detroit, and as a re- sult we advise caution. This company is a licensed dealer in real estate, but neither the corporation nor its mem- bers are members of the Detroit Real Estate Board. At the present time, use of the mails appears to be its specialty. It employs a battery of typists who send out form letters, accompanied by printed “broadsides,” in all of which sweeping claims are made for the profit possibilities in the real estate handled. The company is chiefly known for its activities following the announce- ment in 1911 that the Canadian Steel Corporation, a subsidiary of U. S. Steel, had purchased about 2,000 acres in Ojibway, one of the border cities, and proposed to erect a large plant. Conditions arising out of the war caused the indefinite postponement of the plans; and further, officials of the company state at the present time, that if, as, and when the plant is put in operation, the company’s own land is sufficient to house the employed per- sonnel during ten years of growth. Facts, however, did not daunt the real estate promoters. With glad cries, they proceeded to subdivide and sell ap- proximately 100,000 lots within a radius of three and a half miles of the When the plant failed to materialize, interest was artfully stimulated by successive rum- ors of tunnels and bridges between De- troit and the border cities. In all of this activity, the Realty Development Corporation shared, and succeeded in disposing of hundreds of these “sky- line” properties. steel company’s property. At the present time, to be sure, active work has been started on an inter- national bridge, which has its terminus not far from the Ojibway properties, and on the completion of the bridge in 1930 there should be some enhance- ment in value, although the extent of this is very speculative since the fu- ture values were materially discounted back in 1911, at the time of the orig- inal boom. Experienced real estate operators advise the inspection of all lots in the vicinity before purchasing. Incidentally, in addition to all this, it must have occurred to you as pass- ing strange, why the Realty Develop- ment Corporation should be so anxious to confer benefits on residents of On tonagon—so far from the scene of the actual “activity.” When bona fide reat estate bargains are to be had, general- ly the people on the ground realize it, and the properties do not go begging for buyers. The architect of this department is forced to state that the Realm of August 29, 1928 MICHIGAN TRADESMAN Rascality is for the use of paid-in- advance subscribers only. Realm re- grets that it cannot answer enquiries from non-subscribers. Each enquiry must positively be ac- companied by the address label at- tached to the front page of each copy of the Tradesman sent to a regular subscriber. Each letter of enquiry should refer to one company or security only. If information on more than one com- pany or security is desired, the sum of $1 must be sent with the letter for each additional company or security enquired about. If such additional en- quiries relate to mining or insurance matters, they should be written on separate sheets of paper. Enquiries which do not fulfill the above conditions cannot be answered. Muskegon, Aug. 27—I note by the daily papers that W. C. Durant is giv- ing away money. Wants someone to send in for the small sum of $25,000. As one of the many poor suckers who bought Durant stock a few years ago I am wondering if it would not be more honorable for Mr. Durant to pay back some of the money he buncoed some of us out of, instead of offering cash prizes for an improved dry law plan. I am wondering to what extent he is interested in prohibition anyway? It seems as though he would be do- ing a greater act by redeeming the stock he sold all over the country (es- pecially in Michigan) than by offering cash prizes and I know I am only voicing the sentiment of hundreds of other poor devils who are holding the bag. J. D. GeBott. We think Mr. GeBott’s point is well taken. The sale of Durant stock, as conducted in Michigan, was a rascally proposition which should land every- one connected with the steal in prison, including Mr. Durant, who engineered the swindle and stood sponsor for the colossal fraud perpetrated on the in- vesting public. Muskegon Heights, Aug. 28—A new skin game, being operated in Muske- gon Heights, was revealed to the po- lice here yesterday. Two young men, driving a ford coupe bearing license No. 522-439, sold punch boards in the city during the last few days and after the transaction was completed, one of the two who did not show himself when the sale was made, would re- turn and punch most of the “lucky” numbers, carrying off the prizes. The game was worked at a few places, police learned. An investigation is be- ing conducted, with the license number offering the only tangible clue. a Enthusiasm Keeps the Wheels of Per- sonal Power Operating. Enthusiasm is the electricity of the soul. It sparks in the eye, it thunders with conviction in the voice. It is the energy that moves the wheels of per- sonal power. If you can’t get enthusiastic about your work, it’s time to get alarmed —something’s wrong. It may be physical—loss of enthusi- asm is often a symptom of waning physical power. It may be due to some grievance— real or otherwise. In either case, clear the atmosphere or get another job. It may come from an exhaustion of interest, and that is easily remedied. If your work has come to be the “same old story,” you can rekindle your in- terest, nine times out of ten, by going to the library and reading up on sub- jects related to your work. It gives you new eyes and new vision. Compete with yourself — set your teeth and dive into the job of breaking your own record. No man keeps up his enthusiasm automatically. Enthusiasm must be nourished with new action, new aspirations, new effort new vision. It is one’s own fault if—his enthusi- he has failed to feed it. And right here is the big reason why asm gone thousands of men hit the high-water marks at 35 and then recede with the ebb-tide. They “can do their work with their eyes shut” do it. They have lost the driving power of enthusiasm. : and that is the way they They sleep at the switch. They “wor- All they see in life is the face of the time clock. All they hear is the quitting whistle. If you want to turn hours into min- ry” along. and min- utes into hours so far as results are utes so far as fatigue goes concerned—renew your enthusiasm. —__+-.>___ System Keeps Orderly Store. Any prosperous well-managed gro- cery store owes a goodly portion of its success and increase in business to one little element—system. The pro- prietor has worked out a schedule, to which he had his clerks adhere faith- fully, and with the result that his store is always clean, orderly and in tip-top shape in general. And here is how he probably does it: Every Monday he cleans and retrims his window space. On Tuesday he and his livewire clerks get busy and clean all shelves. Wednesday is set aside for the thor- ough cleaning of his refrigerators. This in addition to daily going over keeps this space in immaculate condi- tion. On Thursday all bread, cake and pastry display cases and shelves are completely gone cleaned and brightened. over, This makes his display of baker goods doubly fresh and sweet. Then on Friday and Saturday the busiest days, the owner and his staff of assistants are entirely at the service of each and every customer, and in a position to render every service possi- ble. No need to stop to arrange prod- If you have followed your system to the letter, ucts or clean shelf space. such tasks will have been executed and your peace of mind and that of your customers will benefit accordingly. —-»>o-___— Smart Luggage. Women’s hand luggage in most of the shapes is now fashioned after that for men. A Gladstone grip in supple pigskin has appeared, which is just large enough to hold a week-end’s equipment, and is unusually chic in appearance. ——_+-. The biggest tragedy in a store is to see a skilled clerk blocking his way by prejudice against new methods. Announcing George Scholtens as DISTRICT SALES MANAGER Frank Krenkel DISTRICT SERVICE MANAGER SANITARY SCALE CO. GRAND RAPIDS, MICH. 44 Commerce St. Phone 6-7791 The Estate a man leaves should be regard- ed as a protection to his family. To insure this, in many cases, money and property should be left in Trust. THE MICHIGAN [RUST COMPANY GRAND RAPIDS Howe Snow & Co. Incorporated \ Investment Securities | Grand Rapids Fourth Floor, Grand Rapids Savings Bank Building | 4 MOVEMENTS OF MERCHANTS. Sparta—The E. Kingsbury grocery stock has been purchased by Detroit parties. Muskegon—The Puritan Oil Cor- poration has increased its capital stock from $125,000 to $250,000. Marquette—Joseph Bluver has en- gaged in the fruit and vegetable busi- ness at 103 Baraga avenue. Escanaba—The Boston Store Co. of Escanaba, has decreased its capital stock from $150,000 to $60,000. Arcadia—Mrs. L. E. Wilson has opened a bakery, confectionery and ice cream parlor in the Wilson building. Watervliet—C. O. Jordon has sold the Palm Restaurant to George Reed, who will continue it under the same style. Detroit—The Orient Motor Sales, Inc., 3961 West Vernor street, has in- creased its capital stock from $10,000 to $25,000. Detroit—The Plantation Catering Corporation, 1446 Broadway, has changed its name to the Plantation Gardens, Inc. Jackson—S. M. Isbell & Co. has changed its name to the Isbell Seed Co. and its capitalization from $150,000 to 90,000 shares no par value. Ovid—F. C. Harlow has sold his store building and grocery stock to George Collingwood, recently of Pon- tiac, who has taken possession. Ishpeming—Anderson & Co., jewel- ers in this city for fifty years, are holding an auction sale of their stock preparatory to moving to a new loca- tion. Carson Citv—The new brick and steel plant of the Dairyland Creamery Co. is nearing completion. It will be one of the best equipped creameries in the State. Trout Creek—The store building of the Trout Creek Manufacturing Co., occupied by Toby Basco’s soft drink and ice cream parlor, was destroyed by fire, Aug. 20. Grand Rapids—The Sanitary Scale Co., of Belvidere, Ill., has opened a branch office at 44 Commerce street, under the management of George Scholten and Frank Krekel. Tustin—V. E. Pullman & Co. are closing out their stock at special sale preparatory to retiring from trade. Mr. and Mrs. Pullman will grocery spend the winter in California. Battle Kalamazoo, have opened a women’s ready-to-wear apparel store at 78 West Creek—Gilmore Bros., of Michigan avenue, under the manage- ment of Mrs. Mildred Mowder. Charlotte—Miss Smithson, who pur- chased the Eaton County Credit Bu- reau March 1, has sold it to A. E. Armstrong, of Lansing, who has had considerable experience in this line. Marcellus—L. B. Sweet & Son have sold their store building, meat market and grocery stock to L. T. Henderson, Mr. Sweet has been in business here for the past 20 recently of Dowagiac. years. Three Rivers—The Stowe-Mahrle Co., with $30,000 capital, has been or- ganized. The company has bought the Fairbanks, Morse & Co. electric plant, which will be converted into the can- ning factory. MICHIGAN TRADESMAN Arcadia—L. E. Wilson, recently of Grand Rapids, has opened a branch automobile agency here for the O. A. Rasmussen Auto Co., of Greenville, one of the State’s largest dealers in new and used cars. Ewen—The Humphrey-McRae Lum- ber Co., Humphrey building, has been incorporated with an authorized capital stock of $25,000, all of which has been subscribed and paid in, $2,000 in cash and $23,000 in property. Hamtramck—The Leader Cut Rate Department Store, 8735 Joseph Cam- pau avenue, has been incorporated with an authorized capital stock of $10,000, $5,000 of which has been subscribed and $3,610 paid in in cash. St. Johns—The St. Johns Furniture Co., which recently engaged in busi- ness, will hold its formal opening the last of August. The stock is owned by Harold B. Fuller and Conrad Seim the latter acting as manager. Detroit—Deauclaire, Inc., 2621 West Warren avenue, has been incorporated to import and deal in syrups and other food products, with an authorized cap- ital stock of $100,000, $1,900 being subscribed and $1,300 paid in in cash. Detroit—The Star Furniture Co., 7446 ‘Michigan avenue, has been incor- porated to deal in gurniture and house furnishings, with an authorized cap- ital stock of $15,000, $5,000 of which has been subscribed and paid in in cash. Detroit— The Lyndon Coal Co., 14120 Lyndon avenue, has been in- corporated to deal in all kinds of fuel, with an authorized capital stock of $50,- G00, all of which has been subscribed, $2,560 paid in in cash and $12,500 in property. Detroit — The Schiller Millinery Store, 333 State street, conducting a chain of millinery stores in this city, has been incorporated with an author- ized capital stock of $50,000, all of which has been subscribed and paid in in property. Detroit—The Atlas Stores, Inc., c-o Corporation Trust Co., Dime Bank Bldg., has been incorporated to manu- facture and distribute radio apparatus, with an authorized capital stock of $1,600, $250 of which has been sub- scribed and paid in in cash. Detroit—The Charlan Jewelry Co., 1114 Metropolitan building, has been incorporated to manufacture and sell jewelry, with an authorized capital stock of $5,000, $4,000 of which has been subscribed and paid in, $10 in cash and $3,990 in property. Pontiac—LaClear & Lamson, 102 Stout street, have merged their bakery business into a stock company under the style of the LaClear & Lamson Co., with an authorized capital stock of $3,009, all of which has been sub- scribed and paid in in property. Ludington—The J. J. Newberry Co., with headquarters in New York City, a department chain store organization, has purchased the Consolidated Store Co., at 111-13 South James street and opened for business Aug. 25, all new merchandise having been installed. Detroit—The Robinson Packing Co., 2701 Puritan avenue, meats, etc., has merged its business into a stock com- pany under the same style, with an authorized capital stock of $50,000, $24,000 of which has been subscribed and paid in, $721.66 in cash and $23,- 278.34. Hudson—The Derbyshire Clothing Co., 211 West Main street, has merged its clothing and men’s furnishings business into a stock company under the same style, with an authorized capital stock of $5,000, all of which has been subscribed and paid in in property. Grand Ledge—James Winnie, hard- ware dealer, has purchased the W. E. Knickerbocker hardware stock and store fixtures and will close it out at special sale. The Knickerbocker es- tate will retain the store building and remodel it, installing a modern plate glass front, etc. Fruitport—George Kenny, who has conducted a drug store here for the past sixteen years and the post office fourteen years, has sold his store building and drug stock to Harold Pease, formerly of Hartford, Conn. Mr. Kenny is representing the DePree Chemical Co., of Holland, in New York State. Muskegon—The Herimer Auto Sup- ply Co., 835 South Terrace street, has merged its wholesale and retail busi- ness in automobiles, radio and phono- graphic supplies into a stock company under the same style, with an author- ized capital stock of $25,000, $5,000 of which has been subscribed and paid in, $3,000 in cash and $2,000 in property. Muskegon—Goodman Smart Shops, Inc., conducting stores in Flint and Detroit featuring women’s ready-to- wear apparel, has leased the store at 325 West Western avenue and will occupy it with a complete stock of women’s apparel as soon as the neces- sary improvements can be made to the store. The company will also conduct Allen’s, Inc., located in the same block and recently acquired by it. Kalamazoo — Courtesy cards, an- nouncing donation of space for a dis- play of a Kalamazoo manufacturer, are now appearing in the windows of many of the retail stores in the downtown district. This is the first step in the 1928 Kalamazoo Factory Products Ex- hibit, which will be held from Wed- nesday, Aug. 29, to Tuesday, Sept. 4. This event is designed to give valu- able first-hand knowledge of Kalama- zoo’s industries, their extent, products, and other interesting data. The Chamber of Commerce, promoter of the exhibit, has asked that manufac- turers not only display their products, but also print factory facts on window cards. Hart— Much interest has been aroused this summer by the Montmor- ency cherry and McIntosh apple pol- lination demonstration put on in the Roach orchards, North of Hart, by H. D. Hootman, Michigan State College extension specialist, in co-operation with the Roach Co. and the county ag- ricultural agent. It was one of the six similar demonstrations carried out in the county this year. Picking records show that the caged cherry tree yield- ed only four pounds of cherries. No insects could get in to “muss up” the blossoms. An uncaged tree of identi- cal size yielded 44 pounds, a net differ- August 29, 1928 ence of $250 per acre, above picking, resulted. These two trees were much smaller than the average in the orchard. A small tree was caged to save labor and screen. Two colonies of bees per acre were used. Detroit—Confirmation thas been re- ceived in Detroit of the consolidation of Farrand, Williams & Clark, of De- troit, with fifteen other large whole- sale drug establishments in widespread parts of the United States. This ac- tion was effected through a holding organization, McKeeson & Robbins, Inc., of Maryland. F. E. Bogart, presi- dent of Farrand, Williams & Clark, and a director of the Detroit Board of Commerce, while remaining the active head of his company, becomes vice- president of the new organization and vice-chairman of the operating com- mittee, in charge of the Atlantic Di- vision. Farrand, Williams & Clark, as well as the other component organ- izations, will retain its name and man- agement, and without affecting the salient organic points which have fea- tured its progress, will increase its effectiveness and its value to its cus- tomers. Manufacturing Matters. Cheboygan—The Great Northern Broom Co. has started production. Carson City—The Florin Manufac- turing Co. will soon be in readiness to begin operation. Allegan—Charles Weny has sold his vinegar shaving factory to a Chicago firm, Kelso & Co. The new firm will take possession Sept. 1. Weny came to Allegan eighteen years ago and since that time has been in various business- es. His future plans are undecided. Benton Harbor—The Allen-Wolcott Corporation, 690 Territorial Road, has been incorporated to manufacture and sell phenolic for tiling, interior finish and soda fountains, with an authorized capital stock of $50,000, of which amount $17,300 has been subscribed and paid in in property. Muskegon—The Muskegon Piston Ring Co., Alpha and Sixth streets, has changed its capitalization from $20,000 common to 66,000 shares no par value. Muskegon Heights—The Bennett Pumps Corproation is planning the erection of a $50,000 addition to its plant, work to be started immediately. Muskegon—O. C. Ross has taken over the interest of his partner, N. A. Blankenberg, in the Ross Special Mill- work Co. and will continue the busi- ness under the same style. Ludington—Sydney Pellar, of the Wolverine Packing Co., announces that next year his company will build a new plant North of its present one, which will be treble the size of the old one. Ypsilanti—For the first time since the kaiser’s war, the United States Pressed Steel Co. is working the plant on a fifteen hour shift. About ninety men are on the payroll and this num- ber will probably be increased to 125. Lapeer—A plan has been worked out whereby the Lapeer Trailer “Cor- poration and the Trailmobile Co., of Ohio, will merge. This will be ac- complished by the forming of a hold- ing company which will own the stocks of both corporations. ini acd ten Vins ote oneness tater ce August 29, 1928 MICHIGAN TRADESMAN Essential Features of the Grocery Staples. Sugar—Jobbers hold cane granulated at 6.35 and beet granulated at 6.15. Tea—The narrowness of the market is affecting the smaller dealers to a considerable extent, for it takes many small sales to aggregate a fair busi- ness. Some of the smaller sellers are complaining a great deal about the quiet of the market, saying that busi- ness in tea has fallen off considerably in recent months. Canned Fruits—The California and Northwestern fruit situation is chang- ing more rapidly than other phases of the canned food market. A record pear pick was predicted and the trade hesitated to cover at the original open- ing prices even though they were ad- mitted to be low. Now canners report that their tonnages are not as heavy as anticipated and to get raw material they have been compelled to pay more than the range upon which opening prices were based. During the week there have been withdrawals of offer- ings in both sections and it has been hard to place business at opening with the known packers. Cherries and apri- cots are being more extensively with- drawn as ‘to assortment and packer and both are firm. Peaches have not im- proved so much in price as they have in position at the source and packers are counting upon such a favorable selling season later on, since such a large part of the domestic trade has not covered in full, that they are in- clined to hold firm, especially on stand- ards and the small counts. Maine blueberry packers named opening prices on a $9 f. o. b. basis for No. 10s. Some have withdrawn from the mar- ket; others have marked up their price to $10 and still others are taking busi- ness at original opening. Canned Vegetables—A degree of firmness has been given to the tomato market because of the effects of the recent severe storms in the tri-States. Canners have not been swamped with business but they report steady sales with some trading among packers who are covering on their contracts. Corn is being packed but the season has not advanced far enough to determine the outcome. Canned Fish—The development in Alaska salmon last week was toward firmness on reds. The market is now held at $2.35 Coast, as the $2.25 and lower grades have been taken out of the market. There has been liberal covering at or near the latter price. Pinks, however, have been neglected, except for immediate wants and when taken have been with a guarantee against decline to December 31. Most buyers think that pinks are too high at $1.65 for carrying until next spring. Maine sardines have been affected by the curtailment in can supplies to 60 per cent. of normal requirements and although fish have been plentiful the pack recently has not been heavy. The tendency to cut prices noted before the announcement of a cut in can deliveries has disappeared. Dried Fruits—The dried fruit mar- ket is slow to get started on a trading basis. For one thing, there has’ been more fresh fruit on the market than a year ago and this has interfered with the sale of dried products during an unusually warm summer when house- wives have been keeping out of the kitchen as much as possible. Fresh fruits have been plentiful and cheap and in wide assortment and but passing attention has been paid to prunes, raisins and the like. Minimum parcels are taken for immediate uses and there is no real enquiry for stocks which will not be needed until after Labor Day. The spot market in all offerings is quiet and without price changes. In new packs, there is some demand for apricots and California prunes, but little for peaches and almost none for raisins. The moderate sized apricot tonnage and the underbought condition of the domestic trade has caused steady buying. New goods have been received here and have been put right out into jobbing channels. No one has overbought and there is no depres- sion in this article. Prunes are being taken more freely now than at any time since new packs were first quoted. The trade has not covered in its usual volume because the market after open- ing prices were named was unsettled despite the many favorable aspects of the marketing situation. Some upward reaction has occurred at the source and there has been a greater degree of firmness in California than heretofore. Distributors are buying ahead in a conservative way in what appears to be a universal move to cover outlets which so far have been neglected. Northwestern packers are not solicit- ing business as they are still in doubt as to their tonnages. Raisins can be easily bought, but jobbers are inclined to neglect the article even at the ex- tremely low prices prevailing in Cal- ifornia on both old and new packs. Rice—The movement of new crop rices from the South has been delayed by unfavorable weather which has re- tarded development and interfered with harvesting. Mills have had no sub- stantial quantities for quick shipment and they have been liquidating without piling up a surplus. Price advices are that the later varieties will not be available in volume for some little time and that there may be a pinch in sup- plies of old crop in the meantime. The spot market is steady in tone, moder- ately active, but devoid of feature. Traders are looking for more activity after September 1. Nuts—Cool weather is needed to give the nut market a stimulant. Stocks of many varieties are not heavy and there is no pressure to move goods now when they are not much wanted when in a few weeks, with larger consumer and manufacturing outlets, there will be a marked increase in buying atten- tion. Shelled nuts of the leading vari- eties are short of normal for the sea- son and carryover cannot be duplicated on a favorable basis at the source. Many operators are looking forward to a well maintained if not a higher market until there is an appreciable quantity of new crop on the spot. Early shipments of the latter evident- ly will cost above the average of re- cent years, and importers are looking for no reactions in the market for some : time to “come: uts in the--shell are generally firm. The short supply of Brazils this season is a factor in that market which has already brought about advances and a closely sold-up condition among importers. California almonds have been sold freely on tentative contracts while the walnut situation is being watched with interest. Postings indicate a crop about 50 per cent. of that of last year. Vinegar—Depleted stocks through- out the trade cause an unusually firm undertone in all types of vinegar. Dis- tilled is in better demand on the part of home and commercial canners. Pickles—New crop offerings have not been plentiful enough to cause an accumulation and there are still de- pleted stocks of the most popular sizes. With practically no carryover, and a good movement, the market is firm. Sauerkraut—The spot market is quiet as it always is in warm weather. Little interest is shown in fall outlets and with a large cabbage crop in sight, buyers are slow to add to their com- mitments. ——_>+ > ____ Review of the Produce Market. Apples—Transparents and Duchess $1.75@2 per bu. Bananas—5'%4@6c per Ib. Beets—$1.25 per bu. Blackberries—$3.50 per 16 qt. crate. Butter—The market has advanced lc per Ib. Jobbers hold prints at 48c; fresh packed in 65 Ib. tubs, 47c; fresh packed in 33 Ibs. tubs, 47¥c. Butter Beans—$1.75 per bu. Cabbage—$1 per bu. Calif. Pears—$3.75 per box. Calif. Plums—$1.25@1.50 per box. Cantaloupes—Arizona stock sells as follows: Jumbos, 45s --......------------ $3.00 Jumbos, 36s ~..----------------- 3.00 Standards =) 2.50 Bits 3.25 Indiana melons 50c per crate lower than above; Michigan osage, $3.50 per crate. Carrots—25c per doz. bunches or $1.50 per bu. Cauliflower doz. Celery—Home grown, 50@60c_ per bunch, according to size. Cocoanuts—$1 per doz. or $7.50 per bag. Cucumbers—Home grown hot house, $1 per doz.; out door grown, $1 per bu. Dried Beans—Michigan jobbers are quoting as follows: Home grown, $2.75 per ©, H. Pea Beans ...- $8.00 Light Red Kidney ~------------- 8.00 Dark Red Kidney ~------------- 8.25 Eggs—The market is lc per doz. higher: than a week ago. Jobbers are paying 34c for strictly fresh. Grapes—Calif. Seedless, $1.25 per crate; Calif. Malaga, $1.85 per lug; Calif. Tokay, $2.25 per lug. Grape Fruit — Florida commands $6.50@7 per crate. Green Corn—25c per doz. for home grown. Green Onions—20c per doz. bunches. Green Peas—$2 per bu. Honey Dew Melons—$2.25 per crate. Lemons—Ruling prices this week are as follows: 5 360 Saukist 2 $8.50 400 Suikist 2). 8.50 260 Red Ball 2 8.00 200 Red Ball 2.1 2. 2 =. 8.00 Lettuce — In good demand on the following basis: Calif. iceberg, per crate —.---_-- $4.50 Home grown iceberg, per bu. _-$1.50 Outdoor grown leaf, per bu. ---- Lis New Potatoes—$3 per bbl. for Vir- ginia stock; home grown, $1 per bu. Onions — Spanish, $2.25 per crate; Walla Walla, $2.75 per 100 Ib. sack. Oranges—Fancy Sunkist California Valencias are now on the following basis: 26 S729 ‘1 8.25 W622 Co $25 ON 9.25 OG ee 9.25 2G0. oe ee 9.25 2G 9.25 Peaches — Elbertas from Illinois, $2.50 per bu. Peppers—Green, 50c per doz. Pickling Stock — Onions, $1.65 per box; cukes, $2 per bu. Pieplant—Home grown, $1 per bu. Poultry—Wilson & Company pay as follows: Heavy fowls 2. 26c Light fowls 0 20¢ Heavy broilers _.___.__-___._____ 30¢ WL. Beovers ae Radishes—20c per doz. bunches for home grown. String Beans—$1.75 per hamper. Tomatoes—Home grown, 50c per 7 lb. basket. Veal Calves — Wilson & Company pay as follows: Faney 2... a Cond 20c Medium 920 ee 17° BOO 2 oe Tie Watermelons — 40@60c for Indiana stock. Whortleberries — $4.25@4.50 per 16 qt. crate. ee Seven New Readers of the Tradesman. The following new subscribers have been received during the past week: E. D. Hamilton, Ludington. L. G Van Valkenburg, Gladwin. W. B. Ordway, Scottville. D. J. Maile, Schoolcraft. Henry Brickner, Gowen. Leonard J. Ritzema, Grand Rapids. B. Leestma, Chicago. ———_—_—o>— Dangerous Nuts. Myrtle: What is the most danger- ous part of an automobile? Grace: The nut that holds the steering wheel. —__»> > Wells—The I. Stephenson Co. has purchased 7,000 additional timber land, making 21,000 acres pur- chased by the company during the acres of last year, and has opened negotiations for another large tract. The com- pany’s plant at this place is to be re- modeled at once to fit it for cutting automobile body parts, and raw mate- rial enough to keep the wheels mov- ing indefinitely is in sight. 44 Help yourself to the best in life by helping others. 6 Elimination of Wild Life in Michigan. Grandville, Aug. 21—People who imagine wild life is as plentiful in Michigan to-day as it was in old lum- bering days certainly have another guess coming. Acts of the State Leg- islature have gone a long way in the direction of bird extinction, while the National Government is not backward about seeking the extermination of “feathered pests.” Perhaps there are few people living to-dav who recall the immense flocks of wild pigeons which swept across our plains and through the pine woods, millions in number, in the hey day of the State’s early settlement. Pigeons by the million. Such a fact some of our oldest citizens know to be true and the boy with his gun made little impression on the ranks of the flyers. Spring and fall flocks of these birds swept across Western Michigan at least. The cold weather was the only force that shut them off and even then there were winters when some of these piseons tarried through the cold sea- son and came out alive in the spring. Pigeons were legitimate prey of any- body who chose to go after them. Riding across the oak openings toward Muskegon the sky was at times literal- ly black with these nomads of the sky. Boys and men with shotguns brought down large bags of these fine birds. Wayside taverns prepared potpie din- ners for the traveling public. Every- where pigeons, in woods, on fields and throughout the openings along our lumbering streams. Where are these immense flocks to- day? Echo answers where? The few that were shot while in flight across country counted for very little toward the extinction of this splendid — bird. There were great spaces known as pigeon roosts where these birds were easily captured. In flight they were far too speedy to fall easv victims to the pot hunter, but in their roosting places they became easy victims to the pole of the hunter. The young, known as squabs, were gathered from nests and shipped by the ton to Eastern markets. A pigeon made a slender nest of twigs, nothing so elaborate as other birds, laying but two eggs. However, these were hatch- ed, it was said, every month but one during the year. Pigeon time, spring and fall, was a time for great rejoicing among boys whose parents had provided them with shotguns. The present writer, when a small boy, was given a gun revamped from an old Revolutionary musket with its iron ramrod which made things jingle when ramming home the charge. Pigeons galore until they became a drug on the market. The time came when this great mass of feathered wild life suddenly slacked in numbers and finally passed out of existence forever. Shall we ever see their like again? Not likely. The abundance of pigeons rather mitigated against other species of wild life in the new country of sawlogs and stacks of pine boards and_ scantling around the sawmills. I have seen a flock of these swift- flying birds more than a mile long, flying at a great height, moving per- haps a mile a minute, yet not seeming to go so fast because of the altitude and the vast extent of the flock. With the passing of the pigeons other species of wild life came more into prominence, such as geese, tur- keys, partridges and the like. How well I recall sitting on a sawlog near the edge of the clearing listening to the drumming of the partridge. It was sweet music to the ear of the boy who was out seeking game for the shanty table. Indians supplied the early settler with venison at such a nominal price that only the sport of the chase in- duced the white man to seek the deer in its native fastnesses. MICHIGAN TRADESMAN Many times when I was out looking for cows, following the sound of the bells through the shadowed forest, I have run upon flocks of wild turkeys. On one occasion I watched the move- ments of a string of these as they hopped over a fallen tree in Indian file. I counted forty of the handsome birds and regretted deeply the fact that I had gone out this time without my usual shotgun. Many times while driving through the woods behind a span of horses I have seen these turkeys crossing and recrossing the road in the distance, seemingly wholly unafraid. Wild tur- key dinners were sometimes enjoyed by the early settlers, but this mammoth bird soon followed or perhaps preced- ed the pigeon to utter oblivion. The meat of the partridge was high- ly esteemed by the settlers, despite which fact that bird remained with them many years after pigeon and turkey had gone the way of all the earth. Had a proper regard for bird life been maintained by our people we would have with us to-day many of these feathered game birds, everyone save perhaps the pigeon which seems to have been destined by a higher power than man’s to disappear from off the face of the earth. Among the wild animals of an early day the raccoon has gone into the dis- card, with. perhaps, no regrets accom- panying his going, since he was a predatory beast with very few desir- able qualities to recommend him to the general public. Wild geese, too, have passed on. At one time, like the Pigeon, great flocks of these, as well as ducks, blackened the sky as they migrated across coun- try every fall and spring. Old Timer. >> —___ Corporations Wound Up. The following Michigan corpora- tions have recently filed notices of dis- solution with the Secretary of State: Washington Boulevard Building, Inc., Detroit. Industrial B. Building, Inc., Detroit. Valley Inn Hotel, Newaygo. New York Grocery, Detroit. Universal Steamship Co., Detroit. A. Malkin, Inc., Detroit. Sewell Cushion Wheel Co., Detroit. General Abrasive Co., Inc., Detroit. Alliance Brick Co., Detroit. Muskegon Dairy Co., Muskegon. Square Drug Co., Mount Clemens. Ale Building Co., Inc., Detroit. D. E. Harrison Co., St Lois. Pittsburg Construction Co., Detroit. Allen Park Realty Co., Detroit. Library Service, Inc., Detroit. Wallin Ochre Corporation, Rapids. 3oyne City Lumber Co., Boyne City. Dundee Mercantile Co., Dundee. Michigan Wire Fence Co., Adrian. Northwestern 3edding Co., Grand Rapids. Auburn Realty Co., Detroit. Big Star Country Club, Inc., Detroit. Galena-Signal Oil Co., Detroit. Roman Marble Co., Detroit. Pittsburg Water Heater Co., Detroit. Noah’s Ark Corporation, Detroit. Vermillion Pine & Iron Land Co., Negaunee. Standard Paper Co., Kalamazoo. R. Merliss Son and Co., Detroit. Crystal Springs Manufacturing Co., Crystal Springs. Hyal-Craft Corporation, Detroit. Entroth Shoe Co., Ine., Flint. Arthur Dove, Pontiac. Sandura Co., Inc., Detroit. 3entley’s, Incorporated, Grand Rapids. Convention Hall, Inc., Detroit. John H. Thomson Realty Co., Detroit. Gardner Petroleum Co., Grand Rapids. Coleman-Windover and Co., Grand Rapids. Youmans Land Corporation, Detroit. H. & M. Land Co., Detroit. Carlton Plaza Hotel Co., Detroit. Grand James J. Brown Plastering Co., 5t. Joseph. ; . Place Cash Meat Market Co., Flint. S. R. Smythe Co., Inc., Detroit. Liberal Credit Tire Stores, Detroit. Detroit Clinical Laboratory, Detroit. Superior Finance Corporation, Negau- nee. McCann Harrison Corporation, Detroit Williamston Telephone Co., Williams- ton. Mutual Lapeer. 3rown City Telephone Co., Brown City. Cass City Telephone Co., Cass City. Trusana Farms, Inc., Detroit. Mark Atkin Co., Detroit. Taylor-Made Candy, Battle Creek. Skillings, Whitneys & Barnes Lumber Co., Detroit. Huron Heights Land Co., Ypsilanti. Nuro-Vito Co., Detroit. Theo Sellas & Co., Big Rapids. Chicago and South Haven Steamship Co., South Haven. Brink Baking Co., Kalamazoo. Reliance Storage & Warehouse Co., Detroit. Kirk Boynton, Incorporated, Detroit. Honey-Dew Co., Detroit. Puritan Land Co., Detroit. Hotel McKinnon Co., Cadillac. ——_> 0 Late Automobile News From Detroit. Detroit, Aug. 28—Reports for the three weeks of August, ordinarily not counted on for a very heavy contribu- tion to automotive production and sales ,indicate that the present month is making a record for the season. There is practically unanimous an- nouncement of a well-sustained sales demand, with resultant production schedules that have in several cases materially exceeded the totals original- ly set for the month. The tapering off has been conspecuously missing this year. Telephone Co. of Lapeer, ‘Practically all makers of cars report the heaviest August schedules in their history. Figures for half-year operation, sent to stockholders by General Motors, show that on June 30 the corporation’s investment in plants and facilities for the first time exceeded half a billion in value, the exact figures being $503,210,- 572, before depreciation. This is an increase over the corresponding figures of a vear ago of slightly more than $38,000,000. Plant construction actual- ly under way or contemplated is cer- tain to make the third-quarter show- ing even more impressive. In Detroit the Employers’ Associa- tion reports another substantial week- lv gain in number of men employed, amounting to 2,059. This brings the present total to 280,099, which is 75,- 090 more than were employed here a year ago. Present figures are 5,764 above the previous high point, March, 1926. Of the total June, 1928, registrations, the twenty-three makes of cars pro- duced in the Detroit district must be credited with 299,745, or more than 94 per cent. And the increases shown by these makers amounted to 52,229 of the total increase of 53,323. Chevrolet led with a numerical gain of 20,419 for the month. Whippet was second, with one of 11,226, and Pontiac third, with one of 7,631. Only six of the Detroit dis- trict makers showed decreases and for the most part these were minor, with the exception of ford. Substantial gains were shown by Essex (4,209), Graham-Paige (5,080) and Oldsmobile (3,491). Hupmobile gained 2,630 and gains of over a thou- sand cars were shown by Dodge (1,751), Chrysler (1,606) and Erskine (1,591). The Willys-Knight gain was 916 and the gains of other individual companies were comparatively minor. Walter Boynton. ——— ee The difference between a stingy man and a burglar is that the stingy man robs himself. August 29, 1928 “Night Order” Sentinel on Duty Here Night shopping, merely through the window display, often results in a de- sire to buy. If the store were open, the desire would at once crystallize into an order. But it isn’t and by the time morning comes, the desire gen- erally cools off. The Paris Cloak Co., Los Angeles, however, has devised a method of clinching possible orders after the regu- lar store hours. Attached to the door jamb, almost at eye Jevel, is a box con- taining order blanks and a pencil. A woman who wishes to buy simply fills out one of these blanks and slips it through a slot in the door. A window card sells people on the plan: “Of course the store is closed, but we are at your service day and night. If there is anything in the window you would like to have, fill out the ‘Night Order’ at the door and it will be sent you in the morning.” ——_» 2 ____ Separate Class For Cereal Oats in Grain Standards. A separate classification for “cereal” oats, to become effective Aug. 30, is provided for in an order amending the official grain standards of the United States, for oats. as signed by the Sec- retary of Agriculture on June 1, 1928. The classification specifies that “cereal oats shall be oats which have been sized. with the result that their commercial quality is not reflected by the numerical grade designation, in- cluding sample grade, alone. “Cereal oats shall be graded and designated according to the grade re- quirements of the standards applicable to such oats if they were not cereal oats, and there shall be added to and made a part of such grade designation the word cereal.” —_+2 + Silk Underwear Coming Back. Reports from the women’s silk un- derwear trade indicate a market re- vival of demand for real silk garments following a period in which competi- tion from rayon underthings hampered their sale somewhat. The grades most active include bloomers and vests from $9.50 to $15 a dozen, wholesale; union suits priced around $24 a dozen and “envelopes” ranging from $15.50 up. A nice demand is also reported for silk nightgowns at prices running from $30 to $36 a dozen. Buying of silk underthings in general appears to be particularly heavy on the part of the better-grade chains of women’s spec- ialty shops. Some of the orders from this source run up to 1,500 and 2,000 dozen. —_»+>___ Interest Charge Makes Them Settle Up. When a charge customer of the Block & Kuhl Co., Peoria, Ill, fails to pay up on her account within thirty days, she is charged interest at the rate of 6 per cent. On each statement sent her, she is alvised of the interest charge. The plan reduces the number of poor paying accounts. —_+--____ We all know men who lost out be- cause they were nursing a hang-over when promotions were being made. August 29, 1928 MICHIGAN TRADESMAN The Dirtiest Thing in the Grocery Business. Soap is supposed to be an article of cleanlines and sanitation. In the gro- cery world it is the filthiest article handled. The dominant American soap com- pany is Procter & Gamble. Lever Brothers is as large or larger, but the bulk of its sales is in Eurepe. An- other giant has come into being by the combination of Palm Olive-Peet & Colgate. The products of these companies are advertised and sold by the chains at prices with which the independent cannot profitably compete. We know by admission that two of these companies pay the chains an ad- vertising allowance. When you see prices such as Super Suds, 2 for 15c, P. & G. Naphtha, 10 for 35c, Lux, 3 for 25c, you know the chain management are either a lot of darned fools or they are not. And you know that they are not. This drives you to the conclusion that they are being favored, and they are. When one company puts on a deal of 1 case free with 10 to the jobber, twice a year, and leaves it open to the chains the year around, that is favorit- ism and discrimination, and should be subject to Federal trade investigation. Why is it done? God alone knows! National adver- tising has made it necessary for all stores to handle these products. The people demand them of the chain as well as of the independents. Then, if they have to handle your goods, why pay them to do it? It is a joke to hear the salesmanager of one of these gigantic companies tell you that they need chain co-operation and that they have to buy it—and they expect you to believe it—that’s the insult. The idea of one of these immense corporations having to pay a petty chain of 100 or 200 stores to push their goods! t is amusing! These soap companies are large enough, their advertising is strong enough to play fair. Then why don’t they do it? —_—_2+>___—_ Gilmore Store Now in Forty-eighth Year. Kalamazoo, Aug. 28—Forty-seven years ago John Gilmore opened a little shop in a wooden structure in South Burdick street. It was for the sale of yarns and embroidery silks, and marked the beginning of the Gilmore Brothres department store of the present day. A few years later he was joined by his brother, James Gilmore, when the concern took the name of Gilmore Brothers. Shortly after that the establishment moved across Burdick street into the Upjohn Block and began carrying a full line of dry goods. It was just thirty years ago the D. B. Merrill block was purchased, and the erection of the present Burdick street store started. The six-story additions back to Far- mers avenue and Exchange place came later. The concern has added a base- ment store, a men’s store in South Burdick street, a branch in Benton Harbor, and is now preparing to open a shop in Battle Creek. The concern is now directly under the management of Mrs. Carrie Gil- more as president; J. Stanley Gilmore, Donald S. Gilmore, Irving S. Gilmore and John R. Moore, the latter being superintendent. Can’t Afford To Lose Customers. In this age of intense competition it is a dangerous thing for any store to lose a customer, no matter what may be his apparent buying power. The standardization of prices of the com- mon commodities has left service as the strongest factor in holding and in- This fact is universally recootiized by ail deal- ers, but it seems that all clerks have not been sold on this idea. Recently a prospective customer ask- ed for a cheap brand of a widely-used product and was informed curtly that this line was not carried. net considering this customer’s patron- age worth anything at all to the store, nothing else was suggested. It hap- pened that this customer was in a particularly strong buying mood and asked for another brand which was on display. He made a purchase and also a vow never to patronize this store when it could possibly be avoided. —_+-.___ Imitation Pearls in Great Favor. So marked is the current vogue for imitation pearls that some of the hous- es handling them report sales of record proportions. They are particularly fav- ored in necklaces of the choker va- riety. In these the fancy types, which combine colored crystals with the creasing a store’s clieniele. Evidently -pearls, are selling better than those made entirely of pearls. One of the interesting trends of the moment is to- ward three-strand necklaces running from about fifteen to eighteen inches in length, and these are expected to gain popularity rapidly as the season advances. They are so made that they lie close to the wearer’s neck, and the three strands are made of different sizes of pearls. The largest are in the bottom strand and the smallest in the top. ——_++ > — Volume in Novelty Jewelry. Merchandising executives of depart- ment stores and specialty shops are said to be “overlooking a bet’ giving more space in their jewelry de- partments to popular-priced lines, or, better still, in establishing a separate department for these goods. One of the big producers of rings of this type, prices of which range at retail from 50 cents to $5, has customers on its books that are doing from $20,000 to $35,000 annually on its merchandise alone in some of the large cities. Sales of its goods in stores located in several of the smaller places run up to $12,000 a year. If a business of this volume can be done on a single line, it is asked, what would the figure be if more effort were devoted to pushing popular-priced jewelry in general? : —_2+--+____ Too Many Patterns Cause Worry. The large number of patterns fea- tured in 1929 lines of shorts for men’s two-piece athletic underwear have started to worry manufacturers. Be- cause of the many patterns chosen, featured chiefly in garments selling for 50 cents and $1. the manufacturers complain they are forced to make up ’ in not too many varied numbers, while facing the possibility that converters may withdraw some line which later will prove to be the most popular. Due to the low margin of profit afforded by the garments, manufacturers claim the trade is not as attractive as it might be. —_—_2+2___ Predicts Aviation Apparel. The introduction of sports apparel designed both for women who go in for flying, and those who would like to look as if they did, was predicted here yesterday by executives of a prom- inent local silk house. The prediction was based not only on the steadily in- creasing interest of women in aviation, but upon the continued efforts of mak- ers of sport wear lines to hit upon new ideas that will prove profitable. The ready acceptance of apparel novelties by American women, particularly the younger ones, and the skill of Ameri- can designers in turning out attractive and becoming sport lines are expected to result in active business once the yogue becomes established. etl mtr _ sient Lace Outlook Is Improving. Importers and producers of laces see much in the newer dress lines to en- courage them. The general tendency toward more elaborate effects in these garments is making a very definite place for lace, and designers have not been slow in using it to give their models really feminine touches. So far the lighter, dainty types have had the preference, but there are indica- tions that metallic effects will come in more strongly as the season ad- vances. The revival of the call for laces has come at a time when it is most welcome, and the trade is look- ing forward to one of the best Fall seasons in some time. —@2o.-_—_ Wheat Pulled Down Exports of Foods. A decline of 6.5 per cent. in the total value of principal foodstuffs ex- ported from the United States is noted in a report by the United States De- partment of Commerce. Exports of this type during the fiscal year ended June 30, 1923, amounted to $792,000,- 000. The decrease, it is pointed out, oc- curred chiefly in the exports of wheat and wheat flour and, since these com- prise over one-third of all foodstuffs exported, the decline has been only partiallycompensated for by the gains shown in other cereals, canned vege- tables and driedfruits. —__> >. —___- Acid From Apricot Pits. Redlands, Calif., Aug. 24—A Los Angeles firm has bought all the apri- cot pits from the drying yards of L. O.. Yount, W. G. Finney and others. The pits will be crushed at Los Angeles, the kernels dried under a hot blast and shipped to Germany where prussic acid will be extracted by a secret process. The kernels will then be marketed as “bitter almonds” for the confectionery trade. The re- cent shipment from here was thirty- eight tons of pits. Bathing Suits Opened Higher. Early openings in the bathing sutt lines are reported from New York, where selling agents admit that at least two houses have opened their 1929 lines and have their men on the road. The action of these houses, however, is not expected to affect the majority of firms, which have indi- cated their intention of holding over until after labor day before opening. Prices on the lines opened showed ad- vances of from 15 to 20 per cent. Fan- cies were featured strongly by both houses. o> Flat Glass Products Quiet. Conditions in the trade with regard to the shipment and sale of flat glass products show small change from the previous week. Leading factors gen erally are optimistic as to the outlook as the season for the heaviest normal demand draws near. No changes in operating schedules at window glass factories were repotted during the week, but announcement was made that on or about Sept. 1 two additional units are to get back into operation. Sand Lime Brick Nothing as Durable Nothing as Fireproof Makes Structure Beautiful No Painting No Cost for Repairs Fire Proof Weather Proof Warm in Winter—Cool in Summer Brick is Everlasting GRANDE BRICK CO. Grand Rapids. SAGINAW BRICK CO. Saginaw. Bond Printing {s a Business in Itself It requires not only the proper Bond Blanks but a knowledge of Bonds coupled with skill and painstaking care. We Have the Blanks We Have the Skill We Use the Care BOND PRINTING IS OUR BUSINESS We undoubtedly print more Bonds and Certificates of Stock than any other printers in Michigan TRADESMAN COMPANY “THE PUMP SUPREME” PHONE 64989 PRODUCTS—Power Pumps That Pump. Water Systems That Furnish Water. Water Softeners. Septic Tanks. Cellar Drainers. MICHIGAN SALES CORPORATION, 4 Jefferson Avenue GRAND RAPIDS, MICHIGAN MICHIGAN TRADESMAN August 29, 1923 HELPFUL FAILURES. field of scientific re- search and mechanical invention is no Failure in the crime, but it certainly means a huge waste of energy, time and money. To cliiminate this loss Dr. L. V. 2ddressing the American Chemical So- Redman, cicty at Chicago, proposes something like regulation of scientific enterprise. At its best, he says, it is a “gamble,” and by way of minimizing the chances of failure he suggests that research and invention “should not be spread over too large a field.” lative This highly specu- work should be confined to the most promising subjects. Perhaps it should, if this were a per- fect world perfectly regulated by pro- fessors of economics. Perhaps it would be desirable that erratic genius, instead of wasting itself on impossible proj- ects, should be harnessed and put to work on definite scientific “assign- nents.” But taking human nature 7s it is. we fear that scientists and in- ] i ventors will refuse to be regulated. Dr. Redman will find it impossible to discourage the tribe of ‘ gamblers” fascinated by what the world calls im- practicable ideas in science. There will always be circle-squaring enthusiasts and hunters for perpetual motion. And the free-lance inventor starving in his garret 1s by no means extinct, even in this day of organized laboratory re- search. No doubt the amount of wasted en- ergy in this field is appalling. But is at all who try and fail? wasted or do they also serve The story of 3,000 helpful failures vas told the other day when the New York completion of its system of automatic Central Railroad announced train control. In trying to solve this problem the railroad engineers went to the United States Patent Office, probably the world’s largest graveyard of inventive failures and infallible de- work. The en- 3,000 for automatic train control, from which that looked By combining the vices which will not gineers discovered suggestions they selected nine most promising. best features of each they developed a work- able system. The more or less obscure a good deal to its and it depend upon unreg- world owes “failures,” will continue to ulated enthusiasm to some extent so long as civilization must progress in the old way by trial and error. CROPS SET RECORD. Beyond crop and money develop- ments, the general situation in indus- little that is Even in the two factors of great- not week. try and business offers new. interest there est seasonal was much change to report in the Late indications of heavy crop yields are verified in current reports, and the total the largest on Because gains of outturn is expected to be record. some 5 per cent. over last year and about 8 per cent. over the five-year average are seen on an acreage in- about 2 the inference of crease of per cent., there is lower costs. Prices have been sliding, but this is the usual condition when record crops approach the marketing stage. Later on there is often some improvement. A surprise report on brokers’ loans set the stock market boiling again to- ward the close of last week and re- duced any hope that the wave of spec- ulation had been gotten under control through the steps taken by the bank- From the standpoint, of course, anether security ing authorities. business boom would be deplored since funds are engaged, money rates put up and ‘In- stances are already noted of new un- trade enterprise discouraged. dertakings that have been postponed until interest rates grow more normal. The general thought seems to be that while business prospects are brighter than they were, there is still very little to get excited over, since commodity stocks are quite plentiful and competi- tion grows even tighter. from both Presidential candidates that nothing will be done to disturb business does not open up Assurance new fields of demands or increase pres- ent or prospective purchasing power. What slack there is comes from sur- feited markets. The usual industrial reports of the week gave about the same picture of basic Stecl continue to hold up a re- markable summer rate, while at Detroit the employment in automobile factories has even soared 20 per cent. over the record year of 1926. For seven months, automobile outpvt has run 10.8 per cent. over the volume last year and within 4.6 per cent. of 1926. Only in the matter of carloadings does the same spottiness persist, recent weeks showing fluctuations over and under the same weeks last year. conditions in the lines. activities GERMANY’S GIANT LINERS. The launching on successive days of two giant liners, each of them longer if not larger than any other liner now afloat, bears striking witness to Ger- many’s recovery in the world of mari- time shipping. The total tonnage of the Reich’s merchant fleet is now 70 per cent. of what it was before the war. It places Germany fourth among the maritme nations. In 1914 merchant fleet totaled 5,000,000 tons. It was surpassed only by those of Great 3ritain and the United States. As a result of the war, however, this figure was cut to 672,671. Even Holland had a greater fleet. Germany’s more than 3ut since 1920 there has been a stea- dy increase in German tonnage and a year ago Germany stood sixth among the nations with 3,363,046 tons. With the addition of the 92,000 tons of her two new vessels, she now ranks just behind the Japanese fleet and has over- taken within the year both France and Italy. Moreover, the ships just launched. the Europa and the Bremen, are among the finest liners afloat. Not only are they longer than even the Majestic or the Leviathan — both Germdan-built ships—-but they are reported to be more modern in equipment, decoratioa and furnishings. That they represent absolutely the last word in liner con- struction may be realized from the fact that they are both equipped to carry airplanes. Their tonnage places the Europa and the Bremen about on a par with the Olympic, which is listed as the world’s fourth largest ship. The Leviathan and the Majestic are still rivals for first place; the Berengaria is third. It is not likely, according to marine ex- perts, that any ships will be built to dispute these titles. The big ships are so expensive to run that it is surpris- ing that the Bremen and the Europa are as large as they are. In naming the two ships both Am- Schurman, christened the Europa, and President Hinden- burg, who christened the Bremen, ex- pressed the hope that they would serve to strengthen the bonds uniting the peoples on the two sides of the At- lantic. It is a wish will be echoed both in Germany and in the United States. bassador who which THE ETERNAL CREED. Lip service is given to-day, as al- ways, to countless differing creeds and codes. Amid the confusion of new knowledge and speculation their name is legion, and other times have had other manners beyond reckoning in of faith and doctrine. The habit of belief is upon us, and each man and every group of men work out some formula of faith and behavior. matters It is inconceivable that truth can be so broken to bits and still preserve full power. Nor can truth be a matter of geography or bounded by brief limits of time. If there be truth, it endures through all time and is at the service of all mankind. Its proper level of authority and guidance must lie in the plane where all men are brothers, in- different to distinctions of time, space and custom. This we acknowledge whenever we recognize virtue or wisdom men, among We do not deny them because they come out of other ages or races than our We recognize that some eternal creed binds the good and great of the world into brotherhood and that this creed lies closer to spirit- ual reality than the petty dogmas that come and go briefly. Some things we know belong to this eternal creed. There is worship, which is the habit of sincere humility in the presence of the divine. There is the love of truth, from which are born all honesty and sincerity and good faith among men. There is the love of good, which leads men to a life of service. There is faith in immortality and the dedication of life in this world to preparation for another. In these men have at all times found the comfort, the strength and the in- spiration which are the accepted signs of spiritual deliverance. own. DRUG JOBBERS SNUG UP. When sixteen wholesale drug hous- es announced their merger during the week there was interest not only in that particular field but in others as well. The principal reason behind the consolidation was said to be the de- cision to meet the chain stores on their own ground and give the independent drug stores a fighting chance. On a smaller scale, certain of the wholesale dry goods firms have also banded together to do group buying and put out various products under their own brand names. From even a cursory survey the trade observer sees indications of a welding together of wholesale inter- ests in the cause of promoting the welfare of the independent retailer, and, of course, there is also disclosed evidence that the service stores are trying to effect combinations which will procure them the advantages nec- essary for competition with chain sys- tems on more even ground. It is well enough for the commen- tator on the chain versus the inde- pendent store to explain that little but inferior methods holds back the inde- and growing advantage in buying pow- pendent. Actually, there is definite er, particularly as producers move into mass selling units and are so willing to grant special concessions to mass purchasers. Information on markets is vital and a knowledge of modern methods just as important. These may be conveyed through a central agency and require no closely knit organiza- tion. On the other hand, mass buying seems to be most successfully con- ducted when there is a financial in- terest. BUSINESS FORGES AHEAD. It is difficult to realize the exteat to which business in the United States has expanded without comparing pres- ent conditions with those thirty or forty years ago. We have become so accustomed in recent years to thinking in hundreds of millions and billions that the an- nouncement of a proposed merger of two Chicago banks with combined re- sources of $1,000,000,000 excites only momentary interest. And when we are told that plans are making for organizing a new bank in New York with a capital of $50,000,000 the in- formed recall that there is already a bank in New York with a capital cr $75,000,000. The total resources of all the Nation- al banks in the country in 1886 were only two and a half times as great as the resources of the two Chicago banks that are to be united. The bank clear- ings in the whole country were only a little more than $85,000,000,000 in 1900. In 1927 they were more than $540,000,- 000,000. If things go on at the same rate for another thirty or forty years we shall be compelled to talk of trillions instead of billions. It is well to begin to stretch our minds to take in the new immensity toward which we are headed. “Can anything be more unjust, more senseless and more dangerous from a social standpoint,’ asks a writer in Plain Talk, “than a rule of law that thus gives a woman arbitrarily the right to dip deep into a man’s strong- box simply by inveigling him for five minutes into the presence of a parson?” He might at least be allowed to plead the lack of a guardian, Ce rns Che ne Saag aw i ae —= a ee serrty August 29, 1928 MICHIGAN TRADESMAN 9 OUT AROUND. Things Seen and Heard on a Week End Trip. The beautiful summer days are glid- ing by altogether too rapidly at our summer home down the river. We begin to dread the time when we will have to- return to the city home and the routine of city life. We have had the pleasure of entertaining many good friends at Lamont during these glor- We have drawn the line on only two aversions—dogs and cig- arettes. We can tolerate both in their places, but a dog in the home and a cigarette at the dining table are pet we cannot tolerate. The ious days. aversions man who lights a cigarette at my table or at my office desk and blows the smoke in my face shows me very plain- ly that he has little regard for my friendship. Our Out Around guest last Saturday was John I. Gibson, of Battle Creek, who is now on the executive staff of the great sanitarium conducted by Dr. John H. Kellogg and the college con- ducted by the former president of Olivet college. Because we love Mr. Gibson for his unique personality and innate goodness we did little during the day but visit with him and go over in retrospect the events of the past thirty years. I particularly recall the days—perhaps covering the space of a dozen years—when he was the power behind the throne in the Western Michigan Development Bureau. He not only expended the money raised from year to year, but had to raise it as well by appeals to corporations which would profit by the work of the organization and to the counties in- cluded in the scope of its operation. This meant that the county money had to be voted by the boards of super- Mr. Gibson went from county seat to county seat during the winter sessions of the distributing boxes of apples among the members and telling them stories which put the supervisors in good humor and usually resulted in his securing the appropria- tions he coveted. Some people insist- ed his pulling power was due to the attributed his visors. boards, apples, but I always success to his remarkable ability as a teller of stories in the quaint Scotch-Irish brogue which is so en- good ticing in the hands of an artist. Among the noted men whose friend- ship I have claimed in the past was Jacob Riis, whom Theodore Roosevelt asserted was the most useful citizen of New York City. Mr. Riis came to this country from Denmark as a steerage He found employment at menial sleeping in unoccupied stairways until he was able to pay for a room. He finally became a news- paper reporter on the New York Sun, passenger. jobs, where he remained many years, devot- ing most of his time and attention to the reformation of abuses and the im- provement of municipal conditions as affecting the lives of poor people. He devoted twenty years to the condem- nation of the wretched tenement house district then known as Five Points and ‘ts conversion into a playground for children. When the work was finally accomplished and the place was dedi- cated to the cause for which Riis had labored so earnestly for so many years, against the ruthless opposition of Tammany, which was reaping a large income from the prostitution industry in that vicinity, all the prominent city officials were invited to be present, including the Tammany chiefs who had bitterly opposed the reform, but the man who had made the consum- mation possible was overlooked en- tirely. “You must have been grievously dis- appointed over such lack of apprecia- tion and recognition of your efforts,” I remarked. “No,” he replied, “I felt amply re- paid by the complete accomplishment of my purpose. I was content that the men who opposed me for twenty years should claim the credit.” [ was reminded of this circumstance by the action of the General Motors officials in celebrating the twenty-fifth anniversary of the starting of the Buick plant at Flint a week or so ago and overlooking the fact that the orig- inal inventor of the Buick car and the founder of the business was uninvited, although he is a resident of Detroit and was only a few miles from Flint the day of the celebration. Asa noted writer remarked, “The motor industry has its tragedies as well as its glories and romances.” I shall never feel so generously in- clined toward the General Motors Corporation as I have in the past be- cause of this ungenerous action on the part of the officials who planned the celebration and carried it into effect. My readers are already aware of the contempt I entertain for the richest man in the world—not because of his wealth, but because of his monster malice and vindictiveness toward those he imagines have crossed his path, his treason to the United States during the kaiser’s war and the wretched use he makes of his money in many instances. I now have it on the authority of my long-time friend, E. G. Pipp, that ford recently called at the office of Truman made an abject apology for the great wrong he did H. Newberry and Mr. Newberry and the crimes he com- mitted in the name of pretended political purity during the Senatorial campaign and the bitter persecution of Mr. Newberry and some of his friends thereto. Henry ford’s whole attitude in this matter was one of the blackest spots of his in- famous career. The sorriest feature of the matter was the co-operation he re- ceived from the Wilson administration, which amounted to a criminal con- spiracy under the guise of the law to destroy the good name of a man who, as Mr. Pipp says, “has been an up- builder of Detroit industries, a large employer of Detroit labor, who has helped build hospitals and churches and has contributed generously to all that makes for the betterment of his subsequent home city and state. His entire busi- ness and personal record has been one of honorable dealing and acting.” There wicked con- the enemies of Wilson during his administration, but the Newberry conspiracy was the vilest outrage ever conceived in the were many spiracies to destroy minds of venal and unscrupulous men. I happened to be subpoenied as a wit- ness in that case when it was on trial in the United States District Court here. I was taken to a little room on an upper floor of the Government building and told what I must swear to. I was given no opportunity to tell what I little—but was told to swear to certain knew—which was precious facts, in default of which I was threat- I refused to follow the instructions handed out to ened with dire penalties. me in the sweat box and was sharply judge when I persisted in using the term “ce reprimanded by the presiding sweat box” in my testimony. The presiding judge got what was coming to him later when the Supreme Court of the United States declared that no law had been violated by Mr. New- berry and his friends and that if there had been a violation, the trial in the lower court was so unfair that the men would have been entitled to a new trial. Of course, I realize that the presiding judge was acting under duress from the infamous administration then in power in Washington, but I have had little Federal courts since I witnessed such an abuse precious respect for of power and a complete and humiliat- ing fiasco in legal procedure, due to the bitter malice and nasty vindictive- ness of the worst abuse of govern- mental power ever shown in _ this country. Henry ford’s apology to the man he wronged so cruelly and wickedly comes pretty late to be of any use, but if he is sincere in his repentance he will also apologize to the 131 other men he caused to be indicted by the fictitious testimony hatched up by his private detectives, under the espionage of the Government, and also reimburse them for the expense and annoyance thev were subjected to by reason of ford’s malign undertaking. Bulwar Lytton says there is a future in store for any man who has the courage to repent and the energy to atone. I do not think repentance without atonement goes very far in the eyes of the Almighty. By the way, I note with regret that ford has not yet acted on my sugges- tion that he apologize to the American people for the unpatriotic attitude he assumed during the kaiser’s war, as set forth in the Tradesman of July 26, 1927, as follows: Open Letter to Henry ford. Now that you are in the apologizing business, coming out with a fresh apology nearly every day, I suggest that you apologize to the American people for the treasonable utterances you gave public expression to during the war over your own signature. Two of these utterances were as follows: “The word murderer should be em- broidered on the breast of every sol- dier and naval sailor.” “When this cruel war is over the American flag comes down from over my factory and the flag of internation- alism will take its place.” I regarded these utterances with such horror and contempt that I have ever since refused to use a capital letter in spelling your name, I regard your act as treasonable as that of Philip Nolan, the person made infamous by Hale as the Man Without a Country. This is a good opportunity to square yourself with the patriotic portion of the American people by humbly apclo- gizing for such treasonable and un- American utterances. The columns of the Tradesman are at your disposal without charge. E. A. Stowe. By heritage and association T am naturally affiliated with the Republican party, but I will not vote for any candidate whom I consider unworthy. I declined to support Jerome, Rich, Bliss and Groesbeck when they ran for governor on the Republican ticket. I also balked the nomination of Pingree, which LT now think was a mistake. I cast three ballots for Grover Cleveland, over which act I am very proud, be- cause I think he was one of our best Presidents, albeit he was misunder- stood in many respects. I have al- ways made efficiency in office the test. On this theory, I am asking all my friends on both sides of the fence to vote for Fred Green in the primary election next week. TI have had a good deal to do with governors and think their I am a pretty fair judge of qualifications. I have never seen a governor who worked so hard for the people—all the people—as Fred Green has done. He has shown himself no merev and given himself very little rest in the determination to give the people his best thought and best ef- I don’t think he has a selfish hair in his head. fort every working hour. i am dead sure he is honest. I know he is capable. I shall be very much dis- appointed if he does not emerge from the primaries with an enormous major- itv to his credit. This is not politics. It is plain common sense, based on the record Fred Green has made as Gov- ernor during the past nineteen months. I would not think of making a sugges- tion of this kind in the matter of President, because everyone has _ his own ideas on National issues, but in State matters politics should cut no figure. The readers of the Tradesman are business men and certainly a good business administration such as Fred Green has given us should appeal to every business minded man in the State. E. A. Stowe. —_>~4 Motion a Magnet. Motion is a great magnet in window displavs. A store in Boston, desiring to promote the sale of dog biscuit, put in its window wallboard cutouts of two “dogs.” One dog carried on its arm a market basket filled with dog biscuit. The other arm was jointed to move. The second dog cutout, on the other side of the window, had a movable lower jaw. Action was im- parted by a revolving disk, in the background, to which were attached several samples of dog biscuits. As this disk turned, moving the arm of one dog and the jaw of the other, it gave the impression that the dog with the basket was throwing biscuit into the other dog’s mouth. The display increased the sale of dog biscuit 500 per cent, 10 A Greater Grandville Now in Evidence. Grandville, Aug. 28—Grandville on the Grand is not only known as a village of good neighbors, but it has aroused from its long sleep and is put- ting its best foot forward in a march to publicity. The home coming staged by her citi- may be considered notice to the > of the wideawake nature of its s and an assurance of the the sleep of more than half has been broken and the god Success is pointing the way to a new Grandville, one worthy the name it bears as being four square to all the winds that blow. ready to welcome new citizens to a participation in the future greatness of the town. Grandville is said to be the oldest burg in Kent county. For a series of years it was the deadest. Within the past two years the valley village has taken on a new lease of life and if all signs do not fail a grand series of prosperous years are ahead. \ large factory which is expected to employ 200 and more men is on the tapis and will, undoubtedly, be built within the next few months. It is a well-established fact that no town js in advance of its men of business. It is the man who makes the town. With- out enterprising citizens a town may as well be obliterated from the map. Even a single stirring, go-ahead man sometimes starts things which even- tuate in building up a town. Grand- ville has so long been recognized as a past number that its late revival has been a surprise. That surprise is de- stined to keep at the front so long as the business men of the nlace look after the upbuilding of the town. When the trolley line went to the wall, a few months ago, the verdict was that the last hope of awakening somnolent Grandville had perished. (nd this would have been true but for the fact that there was voung blood at work even in Grandville sufficiently enterprising to determine that the vil- lage of good neighbors should not be blotted from the map. \ person who visited Grandville a few years ago and dropped down on our streets to-day would scarcely know the place. For a time the residence section moved to the front rapidly; Jater new business houses began to materialize along our main. street. which to-day presents a rejuvenated appearance most gratifying to our citi- zens. The more than half century of slum- ber for Grandville is at an end. New life, new ideas, new enterprises are coming to the fore and it will not be long until Grandville will be known as one of the most thriving towns in the State. What has brought about this re- juvenation? Men of public spirit who have come to Grandville to make it ir home and, seeing its possibilities, put out a laboring oar in the direction, which is sure to send age into an activity which is life, with none left of that catalep- tic sleep which has so held down every enterprise worth mentioning. A young woman, once a resident of Grandville, visited the place to attend the home coming. She had not been here since three years azo and her ex- pressions of surprise at the gain made in that time were indeed refreshing. The possibilities of the village have long been overlooked by those who sought business places and homes, passing us by to locate in the hustling citv but a few miles away. That the future of the place is as- sured seems true without a doubt. The clouds have rolled by. clouds which have lingered nearly a century. Think of it! A burg which began nearly a century ago and during that time rose to but a few hundred population. Men to push and enterprise are the requirements of a growing town. Grandville has them now, with others coming as time rolls along. The little town on the Grand so long thought ad MICHIGAN TRADESMAN dead has begun to awaken to its true worth. Building has begun and new enterprises are turning this way which will be gladly welcomed. The old stumbling blocks to Grand- ville’s success have gone into the dis- card. New life, new incentive and new aspirations animate the breasts of her citizens as never before. The question was once asked, Who built Chicago? No one man, of course. As a village it was a mere blotch on the prairie, with mud axle deep in its streets. The town was started in a mudhole and afterward raised and made into a dry and habitable place. When the railroad was first talked ot as entering Chicago there was con- siderable opposition to the same, many declaring that the teaming of supplies for the village which gave employment to many men and horses would be ut- terly destroved. Despite these prophe- sies the steam horse made its advent into Chicago and the town grew in population beyond the wildest dreams of its founders. : Motor cars and busses are in evi- dence even more than railways at the present time, so that Grandville need have no fear of a collapse in that di- rection. Wise citizens believe in a greater Grandville which is as sure to come as the sun rises in the East. : : Old Timer. ——-»-2> Carnegie Money Contributed to Pleas- ure of Charlevoix. Charlevoix, Aug. 28—The Charle- voix Carnegie library, corner of State and Clinton streets, was built in 1909. It is maintained by the city and is un- der the management of the Board of Education. The building is of cement and brick of the usual Carnegie de- sign. It contains about 6,000 books and a splendid line of magazines. Among them is to be found the Michi- gan Tradesman which comes as a most acceptable gift and is enjoyed by the business men as well as other readers. Library patrons are not confined to the city, however, as the rural districts, Ironton and the Sequanota Club avail themselves of the opportunity to draw out books and magazines. All of the reference work of the city schools is handled here. The building is well taken care of. One of the improve- ments this spring was covering the floor with beautiful imported linoleum purchased through the S. M. See & Sons Furniture Co. This adds greatly to the appearance of the building, giv- ing a marble effect. Miss Payton, who is in charge at the present time, has completed her eleventh vear as librarian. L. Winternitz. —_2->—___ U. S. Eating Less Flour Each Year. Consumption of flour per capita has declined more than 20 per cent. since 1914, according to the Food Research Institute of Stanford University. A decline of nearly 11 per cent. took place between 1914 and 1917, and in the last month of that year a further decline of about 10 per cent. took place. Since 1918 the per capita rate of con- sumption has been practically constant, at about nine-tenths of a barrel per capita, but of course, total consump- tion has kept pace with population growth. _—-o2_o___. Announce Fund For Sugar Investiga- tion. An announcement has been made of the inauguration of a fund to en- courage research for the purpose of discovering non food uses of sugar. Under the leadership of the sugar institute a movement is being organ- ized for the advertising of sugar, Michigan State Normal College Opened in 1852 Educational Plant Campus of one hundred acres. Ten buildings with modern equipment. Training School, including Elemen- tary and High School Departments. Certificates and Degrees Life Certificate on completion of Three Years’ Curricula. A. B. and B. S, Degrees on com- pletion of Four Year’s Curricula. Special Curricula Home Economics, Kindergarten, Physical Education, Public School Music, Music and Drawing, Draw- ing and Manual Arts, Commercial, tural, Agricultural, Special Edu- cation. Normal College Conservatory of Music offers courses in Voice, Piano, Organ. Violin, Band and Orchestra. Fall Term Begins September 25, 1928. Write for Bulletin and list of rooms. Rooming houses for womes studests offer a single bed for every girl. C. P. STEIMLE, Registrar YPSILANTI, MICHIGAN THE TRIAL OF B. A. LANCE Accurate bookkeeping! Dependable monthly state- ments, Error free, Time and Temper saving, Oiling the wheels of West Michigan business! OLD NATIONAL aN LS MONROE AT PEARL-SINCE 1853 Seely Manufacturing Co. 1862 - - 1928 Flavoring Extracts — Toilet Goods A standard of quality for over 60 years SEELY MANUFACTURING CoO. 1900 East Jefferson. Detroit eee cumeuesanttanseernmmemesmel LS Stonehouse Carting Co. Let us take care of your hauling troubles. 338 Wealthy St., S. W. Phone 65664 August 29, 1928 The Choice of Millions- because of the Folks find they can do more with Light House Coffee. Its “double flavor” means a rich substance which goes farther, pours clearer. and tastes deeper NATIONAL GROCER CO Henry Smith FLORALCo., Inc. 52 Monroe Avenue GRAND RAPIDS Phone 9-3281 MADE BY THE DUTCH TEA RUSK CQ HOLLAND MICHIGAN August 29, 1928 MICHIGAN TRADESMAN 11 Prohibition Far in Advance of Early Days. Grandville, Aug. 28—Does_ prohibi- tion prohibit? This question is often thrown in the face of the upholder of the Volstead act as though that was an all sufficient answer to the prime question of pro- hibiting the use of intoxicants in this country. Back seventy years ago the then Maine liquor law prevailing in Michi- gan, and perhaps in some other of the Western States, was known to be a dead letter. Not so the National liquor prohibitory law of to-day. Then it was a local matter, a state affairs which was, to say the least, a very unpopular law in the lumber woods. In fact, no thought was given to it whatever, al- though one man made his name famous by his persistent efforts to chastise the breakers of that law. The argument used against the old- time liquor act was that men at work in hazardous and arduous undertakings could not live without their daily por- tion of strong drink. It was not an argument that would hold water, although members of the medical profession of that early day sided with the law breakers in making statements to the effect that medication without liquor was an_ unheard of proposition. That idea was of course long ago exploded. Men who withstood the rigors of cold winters, who did the most ardu- ous stunts among the pines, came forth far more happily than did the man who used his schnapps to buoy up his strength. All kinds of substitutes for liquor by the drink were used. Not a store in all the North woods but what had its stock of stomach bitters to console the sufferer from the loss of his accustom- ed drams. Doctors, lawyers, loggers and all sorts of people were addicted to the drink habit. Take the river road lead- ing up the Muskegon from that town at the mouth to Newaygo and Big Rapids, the latter considered one of the extreme cutland points, and scarce- ly a house along the wilderness high- wav but sold whisky bv the drink, and this, mind you, while a prohibition law was on the statute books of the State. It was not a happy condition per- haps, yet it was a fact, and demonstrat- ed that a law, however severe, was a useless affair unless its enforcement was approved by public opinion. All older citizens recall, the fugitive slave law enacted by the National Congress to keep slaves in subjection was only enforced where public opin- ion favored the institution. Half the Northern states refused to enforce that infamous law and thus were establish- ed the underground railways leading from the Ohio river to Canada. That law was a dead letter among the freedom loving settlers of the Northwest. There was something like religious fervor manifested for liquor drinking among the border settlers. At Newaygo efforts were frequently made to enforce the law, and some- times succeeded for a brief period, only to break out in a new spot in a most unexpected manner. Rainboards and barrels for catching wash water were adjuncts of all family residences, and even at the back doors of saloons. This latter barrel was often filled with whisky, a tin cup chained to the top which was used as a drinking cup by patrons who paid for their drink at the counter, passing out the back way to get their drinks. Prohibition certainly did not pro- hibit in that early day simply from the fact of environment and an intense de- sire of nearly all citizens to have their regular guzzle. To-day we are a temperance people in comparison. However, in the most rabid whisky days of the early settle- ment of our State the women were as temperate as are the women of to-day. However many drunken men one might meet in a day’s travel he never encountered a drunken female. Why not? was it any less necessary for the female of the species to require liquid stimulants than her mle companion? That question has never been satisfac- torily answered and perhaps never will be. Our women, mothers of families, have suffered more from intemperance than have the men, and once they. have the opportunity to make prohibition a success they are bent on doing it. The ballot in the hand of women gives them the grand chance of a lifetime to snip the vile drinking habit in the bud. Will they do it? We have but to wait and see. The chance of a lifetime is pre- sented to the women of America, and their answer to the question, does pro- hibition prohibit? will be given at the polls in November. ‘Much trouble was sometimes experi- enced at the backwoods dances in the long ago because of the free use of whiskv by so many of the male attend- ants. Most public dance halls had a saloon adjacent where whisky flowed to the man who had a dime to pay for a drink. Even schoolhouse dedica- tions were celebrated with a whisky blowout. Churches were few in number and had to be carefully guarded to keep the whisky bottle outside its walls. Preach- ing was frequently carried on in dwell- ing houses, sometimes in deserted shingle shanties. Schools, too, were occupants of old sheds which to-day would hardly be considered fit for the housing of swine. Prohibition prohibits when the peo- ple will it, but not otherwise. Old Timer. —___ >< Hoosier Grocer Gives Wings To Cus- tomers. Valparaiso, Ind., Aug. 27—Morris Lowenstein has succeeded in attracting customers to his grocery department by giving them free rides in an airplane. He recently made the. following an- nouncement to his clerks: “Our grocery report is terrible. / lot of people who might buy our fine goods cheap are paying a lot for that punk stuff at the competing store. We owe it to ourselves and to the public to stop it and I’ve got a scheme whereby this can be accomplished. “To-morrow we announce that any- body who makes a $25 cash purchase of our groceries gets a twenty-five mile airplane ride. I’ve figured it out, chartered a plane for a month, and with all expenses paid it will leave us a handsome profit even after hiring an aviator. We have a good plane and a good pilot. We can’t afford to kill our customers, but what we'll do to the competition will be a crime. The scheme’s a wow.” Morris was right. Ever since then the grocery business and most of Val- paraiso has been literally and figura- tively up in the air. That part of the town which had $25 immediately came and spent it for groceries with a plane ride. The remainder started saving up their grocery order until it amounted to $25. Some Chicagoans even drove two hours to Valparaiso to buy their can- ned goods. “Ves,” admitted Morris to-day, “busi- ness is good with our grocery depart- ment now. I’ve given the grocery business wings.” ————_--- > ___ State Retailers of All Trades Combine. Sheboygan, Wis., Aug. 28—A reso- lution on oleomargarine urging legis- lators to discontinue handicapping manufacturers and dealers by requir- ing them to pay special licenses and taxes on the product was adopted by members of the Wisconsin Retailers’ Association at the close of their meet- ing here last week. It is the plan of the Association to bring all retailers of all kinds in the State into one general organization and form separate divisions for each dif- ferent retail business, The by-laws of the Association were changed to pro- vide that trade divisions be organized for each difterent retail trade. Each separate division will function under a chairman and the executive com- mittee and the chairman of each di- vision is automatically to become a member of the executive board of the association. The dry goods division, the food products division and the ser- vice division are three which are now formed or in the process of organiza- tion. James W. Fisk, merchandising coun- selor of Ed. Schuster & Co. of Mil- waukee, was a speaker on the program and laid out points whereby the re- tailer can make his business better and how he can compete with other busi- nesses and trades. ——_~> >.> ——_ Fallacy in Theory of Price Cutting. Cutting the price on standard items doesn’t increase the sale of those items by 1 per cent. because cut price does not create the consumer demand, and the growing tendency to make cut prices the method of influencing sales should be done away with. 500 Monroe Avenue Camp Equipment For Sale or Rent 9x11 Umbrella Tents require no center pole, worth $47.50, Special ee $2.75 to $4.00 $9.50 ale Gold Medal Cots _._______________ Gold Medal Beds __--_------------ Camp Stools _.------------------- 927 Side Car Tents _______-------- J ee $1.95 to $8.00 | ee $10.00 GRAND RAPIDS TENT & AWNING COMPANY LES Ge $35.00 Grand Rapids, Michigan | licious. Try it. erved Iced is de- NAPPI Me Coe ye ed dd oe Ge ed Fe Fc sa WorDEN GROCER COMPANY The Prompt Shippers Good All The Way Morton House COFFEE It’s The Guaranteed Coffee Wholesalers for Fifty-nine Years OTTAWA at WESTON jalrd WorDEN GROCER COMPANY GRAND RAPIDS THE MICHIGAN TRUST COMPANY, Recewer APPT ATAU 12 FINANCIAL Rise in Bond Prices Seen. prevailing in the Conditions bond market puzzle the inexperienced in- vestor who has funds to place in securi- ties. It is not easy to determine the proper course in investing. It is rather widely believed, for in- stance. bond dealers’ shelves are well issues that glutted stocked with new the market several weeks ago, while an abundance of new financing awaits an improvement in investment demand. Prices of bonds have shown a down- ward tendency for months, although a hat steadier tone has developed the circumstances, therefore, one hesitates to rush into the market lieves current quotations seem attrac- tive. It is only natural to wait for 1 indications that the bot- : : ai tom has peen reacned. ee ee atchful waiting j such a policy of watchiul waiting 1S surest policy for the investor by the First National Cor- ation of Boston, which recently 1s- pora 1 sued a survey of the situation. The firm went on record. however, as fore- nt et etek takes seeing nigner prices later. “We are quite certain,’ the firm says, “that most bonds are selling to- prices in comparison *s we expect will be met a } It all depends on a bargain the long term in- year or sO hence. vestor is warranted in expecting, as to whether he buys to-day or waits un- favorable op- turn in I although the firm thinks the recovery will be gradual. “It only requires a sufficient number to 1 believe the bottom is reached to re- verse the trend of prices over night,” it is pointed out. “It is not impossible that such a situation might well occur in the face of higher call money or in the face of increased rediscounts, as the shrewdest buyer does not hold off to obtain the lowest price before buy- ing.” Summing up the situation, the in- vestment house says a continuance of firm money rates may be expected for a time with little selling pressure in bonds. An increase of activity later may be followed by a slight recovery. “Call money is reasonably high, and higher. Time money for a 9 two will be increasingly in with i} with possibly fractionally high- € Acceptance rates will go higher if only the normal amount of ] yuying is in evidence and the normal seasonal increase of bills is forth- coming. United States Government bonds should not meet any real selling pressure as they are needed by banks to be held as rediscountable paper, nor should there be liquidation in material amounts by large corporations in order that they may enter the call money market. The present dullness in other bonds should soon be over and an in- crease in activity should set in which may be carried on at a somewhat high- er level, but probably will not reach MICHIGAN TRADESMAN anything like the levels of last April for some time.” William Russell White. [ Copyrighted, 1928.] ——_~+++___ Corporate Profits Increasing at Rapid Rate. Corporate earnings have shown a steady increase this year, in contrast with the decline reported in 1927, and early indications point to a greater im- provement in the third quarter over the corresponding three months of last vear than in the two previous like periods of 1928. This trend, which is generally to be continued through the final quarter of the year, is one of the favorable factors that is tending to offset the unfavor- In fact, were it not for the decidedly higher able influence of tight money. interest rates this year, as compared with 1927, the volume of business 1 doubtless would Le much larger and the increase in earnings probably would be greater. Whether or not Federal Reserve au- further to stimulate business by a gradual relaxa- thorities will endeavor tion in the curb money is a question on which there is considerable anxiety, especially in stock market circles. Net income of leading corporations increased 15.8 per cent. in the second quarter over the corresponding period of last vear, according to a tabulation made by the Standard Statistics Com- pany. This gain compared with a rise of only 6.5 per cent. in the first quarter over the corresponding three months of 1927. gate reached a level fully 11.4 per cent. For the half year the aggre- higher than in 1927, according to this authority. “There is little question that third quarter earnings will make an even better relative comparison,” says the company. “Rising earnings reflect im- proved operations and larger margins of profit as well as heavier employ- ment and larger per capita earnings.” Car loadings are regarded in many quarters as one of the best business barometers available. Loadings last month averaged about 4 per cent. high- er than in July, 1927, while in June the average was about 2 per cent. below that of the corresponding period of 1927. Other favorable include a bright outlook in agricultural districts factors and the absence of speculation in com- modities. Enlarged buying power in rural sections is indicated by reports of increased business. Prices of com- modities, although not so high as farm- ers would like to see, are generally re- garded as satisfactory in view of prospects of large crops. Heavy yields are indicated in the more important crops, and the im- proved outlook is more evenly dis- tributed than in some recent years. Production costs are said to have aver- aged lower, and profits, therefore, are likely to prove more satisfactory. All in all, the business outlook, approach- ing the September period of greater activity, is decidedly better than at this time a year ago. [Copyrighted, 1928.] August 29, 1928 Fenton Davis & Boyle Investment Bankers GRAND RAPIDS Detroit Chicago First National Grand Rapids National Bank Buliding 2056 Buhi Bank Building Phone 4212 Bullding SS SE a = sass “The Home for Savings” With Capital and Surplus of Two Million | Kent State Bank Dollars and resources exceeding Twenty-Three Million Dollars, invites your banking business in any of its departments, assuring you of Safety as well as courteous treatment. Banking by Mail Made Easy. Only When Helpful THE “GRAND RAPIDS SAVINGS BANK” feels it is “SERVING” only when the things it does for its customers are helpful to them in their financial affairs -- business or personal. Rendering banking service along broad and constructive lines for 56 years has established this institution in the confi- dence and esteem of business houses and individuals throughout all Grand Rapids. GRAND RAPIDS SAVINGS BANK “The Bank Where You Feel At Home’’ GRAND RAPIDS NATIONAL BANK Established 1860—Incorporated 1865 NINE COMMUNITY BRANCHES GRAND RAPIDS NATIONAL COMPANY i. Investment Securities —— “* = Affiliated with Grand Rapids National Bank . 4- > August 29, 1928 MICHIGAN TRADESMAN 13 Industrial Disputes Fewer Than In Past Years. An important factor contributing to this country’s great industrial progress and prosperity in the last year or two which has attracted little attention in financial circles is the remarkable im- provement in the relationship between capital and labor. Industrial disputes last year were fewer than in any similar period for more than a decade, and thus far this year there seems to be no tendency toward an increase. Savings for busi- ness and workers represented in this improvement in_ relations, totaling probably many millions of dollars, have contributed in large measure to Amer- ica’s general prosperity. “No factor in American industry is of greater importance than the elim- ination, so far as possible, of disagree- ments involving a stoppage of work,” says a review of the situation by Dom- inick & Dominick. “No development will ultimately better serve the inter- ests of the public, the employe and the employer. “The cause of an industrial dispute,” continues the survey, “is somewhat difficult to determine, as many of them arise from a number of contributory circumstances. Disputes involving wag- es only accounted for 7 per cent. of the total in 1927; those involving hours only, 3 per cent.; and those involving recognition of the union cover 90 per cent. Recognition of the union does not indicate any grievance on the part of workers, simply a determination on the part of the walking delegate to ex- tort blackmail from the employer, which is the underlying cause of 90 per cent. of all controversies which arise where union men are employed. The only way to avoid this abuse is to refuse to employ union men—who are always poor workmen—and never give audience to a walking delegate under any condition, because he is in- variably a trouble maker and black-- mailer—usually a slugger and murder- er as well. “On the whole, employes have fared better in these controversies. Since 1916, 5,250 disputes have been decided in their favor, as compared with 5,220 for the employers, and a total of 4,549 compromises.” There were 734 disputes last year, compared with 1,035 in 1926 and 3,789 in 1916, according to the figures com- piled by the Department of Labor. With the 1916 figure taken as an index of 100, last year’s index figure was only 19. There were five industries which were the worst offenders in the twelve years covered by the survey, according to the bankers. Although some have improved more than others, the group as a whole—building trades, clothing, metal trades, coal mining and textiles —retains its unenviable distinction. —_+- >. Bankers Lulled Into False Sense of Security. The extent to which investments by savings banks should be regulated by law has been the subject of bitter con- troversies for many years. State regu- lation has constituted one of the chief problems of savings bankers. The danger of trying to make rules all-comprehensive is emphasized by Charles A. Miller, president of the Savings Bank of Utica, in discussing bankers’ problems in the American Bankers Association Journal. “The problem,” he says, “is whether we can operate under a ‘fool-proof’ law with- out, to some extent, becoming what the law is proof against.” Difficulties encountered in attempt- ing to fix an equitable dividend basis and in limiting deposits to a fixed sum are other problems discussed by Mr. Miller. He is inclined to favor the British rule of limiting deposits only to some such figure as $2,500 in a single year. The difficulty of attempting to pay high dividends when interest rates are high and earnings are good is a prob- lem not generally understood by sav- ings bank depositors. “When general interest rates are high and a savings bank can easily pay 4 or 4% per cent. to depositors and still set aside substantial additions to surplus,” Mr. Miller points out, “de- posits fall off and increased withdraw- force liquidation of securities at low prices. als threaten to “When securities are high and re- turn falls to the vanishing point, de- positors rush to the savings banks with a flood of deposits which must be invested at prices which will show an eventual loss. The obvious solution, to buy only short-term bonds when in- terest rates are low, demands a knowl- edge that they will not go even lower, and the narrow restrictions of the sav- ings bank investment laws make it of difficult application.” One of the chief disadvantages of too much regulation is a discourage- ment of the exercise of brain power, in Mr. Miller’s opinion. He says: “When everything is so wisely regu- lated for us that serious error is almost impossible, we tend to trust in that regulation and avoid the labor of in- dependent thought. So there grew up among us a school of executives who locked their newly bought bonds in their vaults and forgot them. I’ve heard treasurers boast of ‘forgetting them.’ They seemed to believe that the man who watched his list and the market and eliminated weak bonds when signs of trouble appeared, show- ed a lack of conservatism. They classed him as a ‘speculator’.” William Russell White. [Copyrighted, 1928.] —_—_2 +. Laughter For Health. A gentleman who was suffering from liver trouble was told by his doctor that if he laughed 15 minutes every day before each meal his condition would improve. One day in a restaur- ant, while having his laugh, a man at the opposite table walked over and said in an agry tone: “What are you laughing at?” “Why, I’am laughing for my liver,” he replied. “Well, then,” said the offended gen- tleman, “I guess I had better start laughing, also, as I ordered mine half an hour ago.” The Toledo Plate & Window Glass Company Glass and Metal Store Fronts GRAND RAPIDS -t- wie MICHIGAN Investment Securities E. H. Rollins & Sons Founded 1876 Dime Bank Building, Detroit Michigan Trust Building, Grand Rapids New York San Francisco Boston Denver Chicago Los Angeles | LEWIS--DEWES & Co., INC. INVESTMENT SECURITIES Chicago, Illinois ~ Representatives ~ GEORGE C.SHELBY - HARRY T. WIDDICOMBE Phone 6 8833 GRAND RAPIDS, MICHIGAN 930 Michigan Trust Bldg. MR. STOWE Says: We are on the square. So will you after you have used our Collection Service. Only one small service charge. No extra commissions, Attorneys fees, List- ing fees or any other extras. References: Any Bank or Chamber of Commerce of LGattle Creek, Mich., or this paper, or the Michigan Retail Dry Goods Association. Merchants’ Creditors Association of U. S. Suite 304 Ward Building, Battle Creek, Michigan For your protection we are bonded by the Fidelity & Casualty Company of New York City. MUNICIPAL BONDS SILER, CARPENTER & IROOSIE 1039 PENOBSCOT BLDG., DETROIT, MICH, Phone, RANDOLPH 1505 360-366 SPITZER BLDG , TOLEDO, OHIO Phone, ADAMS 5527 ODIN CIGAR COMPANY Common Stock The stock of this company earned $3.12 a share in 1927 and has been placed on a dividend basis equal to $1.40 a share annually to yield 7.35% on the present selling price. CIRCULAR ON REQUEST A. G. GHYSELS & CO. INVESTMENT SECURITIES Buhl Building, Detroit Peninsular Club Bldg., Grand Rapids 14 MUTUAL FIRE INSURANCE Fight Fires Before They Start. There is no problem that is of more importance to the American people at this time than the one which has been created by our extremely heavy fire loss. Thousands of persons are burn- ed to death, injured, and hundreds of millions of values are additional thousands are dollars’ worth of property being consumed by fire each year in the United States and Canada, largely through carelessness and thoughtless- ness on the part of the public about fire hazards that have no reason to exist and are directly responsible for at least three-fourths of the fires that take place. Wh 1en we refer to statistics for 1926 compiled by the National Board of Fire Underwriters, we find some 30,000 casualties charged to fire during that year, together with a property loss of more than 560 million dollars, of which about 27 per cent. was recorded as strictly preventable, 28 per cent. part- ly preventable, the remainder of some 252 million dollars having been classi- fied as causes unknown but believed to have been largely of preventable origin. While the preliminary estimate of last year’s experience indicates a ma- terial reduction in the fire waste when compared with the record of the past, the figures still are so ridiculously high out of keeping with our progress made in other walks of life. In the face of all this, is it any won- der that the need for Fire Prevention Week has been keenly felt; that we have Clean-Up Week in the spring of the year; that the public is being con- stantly warned against the increased danger of fire at Christmas time and on the Fourth of July; that the schools are being urged to teach fire prevention as a part of the regular program, and that the fire prevention forces are en- gaging in various other activities, all as to be entirely of which is to arouse the people to their own responsibility about prevent- able fire waste. Nor has the public yet fully realized that the fire insurance companies do not pay the losses. Cheap fire insur- ance rates do not spring from care- Every time there is a fire everyone must pay. The fire insurance companies are merely collectors and lessness. distributors of the premiums that they receive for insurance, the cost of which is added to the price of all articles of trade, and whenever we make a pur- chase we contribute our share of the fire tax. 3y no process of reasoning can America’s fire waste be justified. It is the common hazards that keep the fire department busy. Defective chimneys and flues are re- sponsible for more than 27 million dol- lars of our annual fire bill, yet it does not require much time nor involve a great expense to see that they are in good repair, and furthermore, it may savings of a lifetime if you fail to perform this bounden duty. cost the The careless smoker is being charged with approximately 37 million dollars wastage by fire, and we find that stoves, furnaces and boilers of our yearly MICHIGAN TRADESMAN unsafely installed, spontaneous ignition, electricity; and sparks on wooden roofs also are among the chief offenders in carrying our fire loss to such tremen- dous proportions. A policy of “I'll attend to the trash, the grass and the weeds to-morrow” has been responsible for the heavens being lighted up by fires, not only thousands but tens of zhousands of times. There is no poetry in a fire that de- stroys. There is no warmth of good cheer in a blazing house. Only misery and want and woe can echo from homes destroyed, from business houses wrecked, from savings that vanish by way of the fire route. When properly curbed and circut- scribed a cheering fire is a thing that makes a most excellent servant, con- tributing greatly to the comfort of man. But to keep fire a servant re- quires constant and unceasing vigil. Why not fight fires before they start? Why not so conduct your habits and so keep your premises that when the fire demon wants to pay you a visit he will have to pass you by. Too often those who suffer from fire cry out that they are the victims of bad luck, when the fact is they are but paying the natural penalty for their own carelessness. Do away with your fire hazards. Stop inviting disaster. If your neigh- bor is indifferent, remind him that should he be visited by fire you will have to assist in paying him what he loses and that he may burn you out besides. 3e a fire fighter. You don’t have to wear a uniform and live at the fire station. The most successful fire fighters are those who prevent fires. S. W. Inglish. —_+- -+ —___ City Wants Guarantee To Fight Fires. The public safety director of St. Louis recently announced that no more fire equipment will be sent beyond the city limits because many owners of property did not pay bills submitted to them. Protest from county prop- erty owners who are willing to pay resulted in the change of this plan which will grant county residences de- siring it the protection of the St. Louis County residents were requested to write a letter to the public safety director guaranteeing the payment of all expenses incurred by the fire department and responding to any alarm they may send in. The pub- lic safety director plans to keep the letters on file and prepare a list of per- sons willing to pay for fire protection for distribution to outlying fire houses. Usually it costs about $50 per truck to send fire apparatus into the country. — ++ >—____ Changing Attitude. They were Married—He talked; she listened. First Year After listened. Five Years After—They talked; the neighbors listened. fire department. Before She talked; he ———>++>___ “This country has turned out some remarked the country-store sage, “and there are quite a few others not so great that it ought to turn out.” ” great men, August 29, 1928 OUR FIRE INSURANCE POLICIES ARE CONCURRENT witb any standard stock policies that you are buying rhe Net Cots OVO LESS Michigan Bankers and Merchants Mutual Fire Insurance Co. of Fremont, Michigan WILLIAM N. SENF, SECRETARY-TREASURER Affiliated with The Michigan Retail Dry Goods Association An Association of Leading Merchants in the State THE GRAND RAPIDS MERCHANTS MUTUAL FIRE INSURANCE COMPANY 320 Houseman Bldg. Grand Rapids, Mich. Merchants Life Insurance Company RANSOM E. OLDS WILLIAM A. WATTS .) Chairman of Board President Offices: 3rd floor Michigan Trust Bldg.—Grand Rapids, Mich. GREEN & MORRISON—Michigan State Agents Class Mutual Insurance Agency C.N. BRISTOL H. G. BUNDY A. T. MONSON “The Agency of Personal Service” INSPECTORS, AUDITORS, STATE AGENTS Representing The Hardware and Implement Mutuals— The Finnish Mutual —The Central Manufacturers’ Mutual and Associate Companies. Graded dividends ot 20 to 50% on all policies accord- ing to the class of business at risk. FIRE - AUTOMOBILE - 308-10 Murray Building PLATE GLASS Grand Rapi‘s, Mich. August 29, 1928 MICHIGAN TRADESMAN 15 Some Interesting Phases of Life In- surance. Life insurance companies are giving more consideration to policy holders than formerly. Upwards of a score of years ago, Charles Evans Hughes, chairman of an investigating commit- tee, representing the Legislature of the State of New York, exposed the unfair, not to say dishonorable, methods em- ployed by several Nationally known life insurance corporations in the trans- action of their business and broke the hold of an army of grafters, who had grown rich through practices Mr. Hughes and his committee condemned. Among those who were driven away from the treasuries of the insurance corporations were Jimmy Hyde. John A. McCall and Chauncey M. Depew. The public expected that indictment charging crimes committed by the grafters would follow the report of the committee to the Legislature. Hyde and McCall left the country. The “small fry’ were not molested. In proof of the statement contained in the opening sentence of this article. an agent of a prominent insurance company. located in Philadelphia. was directed to find Phillip M. Graff. for- merly the holder of a policy, issued by the company, or if deceased, those of his heirs who are living. Mr. Graff came to Grand Rapids about fifty years ago and entered into a partner- ship with Leonard H. Randall and J. C. Darragh to engage in banking under the firm name of Randall, Graff & Darragh. A year or more later Graff retired from the firm and joined Wel- lington Hibbard, Milan Hibbard and John A. Covode in the erection and operation of the Crescent Flouring Mills, in Grand Rapids. Milan Hibbard was a competent miller. Graff man- aged the local sales and Covode the foreign trade of the firm. Wellington Hibbard was a born speculator and the wheat pit of Chicago allured him. He kept tab on the ticker until the firm had an even million dollars to the good —all in cash in the City National Bank of Grand Rapids. Covode was in Eu- rope while this money was being ac- cumulated. On his return the other three partners met him in New York and told him of their good fortune. Wellington Hibbard took the ground that there would be a reckoning time in the wheat pit before long and the firm better stop short, now that it had cleaned up and was all out of the mar- ket. Covode was literally crazy over the situation and insisted that the firm continue its operations on the board of trade. He was so insistent that he induced the other partners to join him in placing options which wrecked the company inside of a month. The mill was purchased by C. G. A. Voigt, Wm. G. Herpolsheimer and their associates. Wellington Hibbard never got on his feet again and died in St. Louis, Mo., after peddling books from door to door. Milan Hibbard got some help from his wife’s relatives and engaged in the milling business at Elmira, N. Y. John Covode’s father, who was a congress- man from Pennsylvania, bought his son a$30,000 interest in the Berkey & Gay Furniture Co., which he retained up to the time of his death, about a dozen years ago. Graff moved to Duluth and engaged with Daniel E. Little and others in the manufacture of lumber. During his residence in Grand Rap- ids Mr. Graff purchased a policy of insurance covering his life. Premiums were paid annually over a term of years, but finally the policy lapsed. The agent who was directed to find Mr. Graff stated that certain financial rights had been acquired by that gen- tleman under the terms of the policy and that the company desired to pay him or, if dead, his heirs the sum of $2,700. A. V. Pantlind, a popular hotel keep- er, died a score of years ago, leaving a large estate by will to relatives. The property was divided as he had decreed and final action by court closing the estate taken. Eleven years later an agent of an insurance company of Hartford, Conn., appeared in the city and informed J. Boyd Pantlind that his uncle, A. V., had been a policy holder of the company several years, but had allowed it to lapse. The estate was entitled to the sum of $1,500 on account of earnings derived while the policy was in force. The probate court re-opened the case and in the course of time Pantlind’s heirs received the sums due them. George L. Fretts was a painter and decorator in Grand Rapids. In 1870 he purchased a policy of insurance on his life, naming his wife and a daugh- ter as beneficiaries. In the course of time Fretts ceased paying premiums when due and the policy lapsed. Fretts wife died, leaving a daughter, Mabel, now married and a resident of White- hall. A few years ago she was paid a moderate sum earned by the policy her father had permitted to lapse. Early in the year 1867 the writer of these more or less interesting para- graphs purchased a policy of the Guar- dian Life Insurance Company of New York. Three or four annual premium payments were made before the com- pany was placed in the hands of a re- ceiver. Its officials had used funds of the corporation for speculation pur- poses in Wall street. Six years after the receiver took possession of the business the writer receiver from that individual a check of $10. Verily “all that glitters is not gold.” The company employed a salesman with such win- ning ways that he won my confidence and my money for the Guardian. Arthur Scott White. ——_ >>> Qualities of Efficient Firemen. Chief C. W. Ringer of the Min- neapolis fire department, has suggest- ed to the civil service commission that firemen who are taking promotional civil service examinations be marked for efficiency on three points—prompt- ness, deportment and fire duty. He also suggested that the markings be made by himself and his battalion chiefs instead of by the captains of stations, so as to avoid favoritism or antagonism, each one to make his in- dividual rating, and these ratings to be averaged as the efficiency rating of the men considered. The chief also asked that the ratings of the lieutenants who failed in passing the recent examina- captains be that they will be on the eligibility list. —_—_~22+2.__ Equipped With Small Boat. A new all metal rowboat has been the Eau Claire, Wis., fire department for use in rescue work tion for raised, so purchased by on rivers and lakes and is to replace the wooden craft which has been used for several years. The development of leaks, while the wood boat was hung in the fire station, was almost imper- but it leaked pressed into service at a critical time. The new metal boat is a flat bottom with a wide stern to afford room for work while dragging for a drowned body. ceptible badly when It is equipped with air tanks and will hold up two men sitting in the boat when it is filled with water. This would permit several to cling to its sides without sinking it. The boat is also rust proof. —_—__o~->_ Pictures Appeal To Imagination. Advertising is most effective when the use of the product can be portray- ed in pictures that appeal to the imag- sufficient strength to ination with arouse a definite desire. Quality asso- ciation is frequently much stronger than actual appeal to the senses. Advertising needs to learn from per- sonal salesmanship. Infrequent hurried calls do not build regular customers. The full of spread all over with an advertising sop country is goods being being waved to make the trade think they are being advertised. A limited appropriation should be concentrated on the territory it can cover thor- oughly. Imaginary conversation in an ad- vertisement is effective if it is informal, especially if it makes the vital point without naming the product in the conversation. ——— ee oe No Man Is Greater Than his prejudices will permit him to become. Than his ability to think for himself. Than his character, regardless of his reputation. Than the place he is able to fill, ir- respective of that he occupies. Than he is in confronting an emer- gency. VIKING AUTOMATIC SPRINKLER CO. AUTOMATIC CONTROL @/ FIRE Installations Made on Cash or OFFICE 406 MURRAY BLDG. Installment Basis GRAND RAPIDS, MICH. OPOUUUCDEOAAUDEEDAS OPES SPUDEEBEDDSDAD EDSUUO EEESEEEEOA DEED D bs What isa Voluntary Trust An agreement by the terms of which the manage- ment of all or part of an estate is entrusted to our ‘are so that the owner is relieved of details but receives the income—is a voluntary trust. Under such an arrangement the owner of property ean find much relief. Let us tell you more about the advantages of a voluntary trust as it might apply in your case. eee Grand Rapids Trust Go. Grand Rapids, Michigan 16 TO FACE THE CHAINS Merchants Must Co-operate and Sell For Cash. E. B. Stebbins, Cashier of the Farmers and Merchants State Bank, at Carson City, is a careful student of mercantile conditions. He sends the Tradesman the following summary of his conclusions: Business conditions change with the progress of time. Especially is this true in methods of merchandising, manufacturing and credit. Unless the merchant, the manufacturer and the banks. which are institutions of credit, adjust themselves to these changed conditions they will be handicapped to carry on in a successful way. This is especially true in country towns and villages. Competition is so keen that every business man and woman must adopt an economic policy if they are to suc- ceed. The welfare and progress of the country town depends most largely upon the success of the local mer- chants and other business interests. Were it not for these local business in- terests, and those engaged in them, there would be no prosperous country towns, and this in turn would depress the value of farm property. The pros- perity of both are necessary to suc- cessful country life. The future of many country mer- chants is endangered by the establish- ment of the chain store system in many country towns. While this is viewed by many merchants as a menace, it is but the result of economic research, which shows great savings can be made possible through the elimination of credit. It demonstrates that the credit system is wasteful and that no mer- chant or business can compete against a cash sale plan and carry the extra expenses and loss that necessarily come to him. Chain stores are owned by large corporations, that can have but little interest in the country town, except the amount of business they cai get. However, they will have rendered a valuable service, if by their example they help the credit mer- chant to change his ways and adopt a plan that will place him more upon an equal footing. The large cash buying power of the chain stores, together with their cash sales demand, enables these stores to sell below the merchant, who buys in small lots and sells upon long time credit. It is plain to see that no merchant can go up against the chain store method unless he goes upon a cash sale basis and takes ad- vantage of co-operative buying. If he does this, then with his personal con- tact with his patrons, if he is a good merchant, he can meet such competi- tion. These facts and conditions are recog- nized in many country towns, and a few have effected an agreement to go upon a cash basis, and it is working out to their advantage. Remember, conditions are changing. The old- time credit system has had its day. It may have had some good points, but it has caused the wreck of thousands of merchants and business men and wo- men. Too much credit has not only ruined many financially, but it has MICHIGAN TRADESMAN fastened the credit habit upon the lives of millions, who seldom or ever get out of debt, but constantly owe the merchants for food, clothing and other purchases. A constant debt hanging over the lives of so many people does not help to raise their standard of citizenship, but rather to lower it. The “chain store,” or cash system has grown rapidly. It does away largely with book-keeping and cost of collecting and postage. There are no disputed accounts and loss of good- will. No one asks or expects credit. Cash is in the till or the goods are on the shelf. There is no loss from bad debts. No expense to support a credit bureau. All bills are paid promptly by the cash merchant, and discounts are saved. This enables him to make a lower price and to meet competition. Why not adopt the cash plan? If it is good for the ‘‘chain stores,” why not for the home merchant? Nearby towns and villages should unite together in groups. Every local merchant in the group should sign an agreement to go upon a cash basis upon a certain date, say one month after the announcement is published. This would give the peo- ple of these communities time to ar- range to pay cash. This should be more than a gentlemen’s agreement, it should be a strictly legal promise with a penalty if necessary. If the plan is to become a real success it must be carried out honestly. Going upon a cash basis, in both buying and selling, will help the coun- try merchant to better meet “chain store and mail order’ competition. Even the big mail order houses are opening local stores in many cities of this and other states. They realize the value of meeting customers per- sonally, as the local merchant can. No one is in better position to supply the ieeds of the people, than the merchants nearest to them. What kind of a town would we have if local merchants went out of business and let the “chain stores” supply all of the goods needed? Less competition makes it more easy for the “chain stores” to unite and boost their prices. We do not want a monopoly controlling the prices of what we have to buy. Chain stores carry small stocks, which are replen- ished often. They pay little in taxes and rents. Where would our taxes come from to support our schools, and build our highways? How much would they contribute for the support of our churches, and subscribe to help some worthy cause or individual? Long-time credit and _ installment buying has done more harm than good for the mass of the people. Practical- ly all credit purchases are higher than where cash is paid down. While it is impossible for all to pay cash in mak- ing purchases of large amount, such as buying a home or business, such credit purchases should be confined to what each can afford. Credit buying usual- ly leads to extravagance, as well as paying more. Many people to-day buy on credit ahead of their income, if per- mitted. In this way they mortgage their future income, which may cease through loss of employment or sick- ness, which leaves them dependent on others. A pay-as-you-go plan would August 29, 1928 BOOJT LEGGING COFFEE~ CHASE & SANBORNS SEAL BRAND COFFEE Sounds a little far-fetched, doesn’t it? But it’s a fact! One of our exclusive agents in a small town wrote us that his competitor was “bootleg- ging’ SEAL BRAND COF- FEE, making a several-hour trip in his truck simply to get a small supply of SEAL BRAND from a grocer in a large city 45 miles away. in quality and repu- tation the leading fine coffee of the country Here is a man willing to go to a lot of trouble and expense in order to carry SEAL The standard BRAND iin stock. for over fifty years If you live in a small town the Chase & Sanborn SOLE AGENCY may be available to you NOW. If you are in- Seal Brand Tea : terested why not drop us a is of the same high quality _}jne? Chase & Sanborn Importers SEAL BRAND COFFEE AND TEA Boston Chicago Grocers Supplied by Chase & Sanborn, 327 N. Wells St., Chicago STRENGTH ECONOMY THE MILL MUTUALS AGENCY Representing the MICHIGAN MILLERS MUTUAL FIRE INSURANCE COMPANY (MICHIGANS LARGEST MUTUAL) AND ASSOCIATED COMPANIES Lansing Michigan Combined Assets of Group $45,267,808.24 20% to 40% Savings Made Since Organization FIRE INSURANCE—ALL BRANCHES Tornado— Automobile— Plate Glass a. a. August 29, 1928 MICHIGAN TRADESMAN 17 be a blessing to such people, also a blessing to the home merchant. While credit is often necessary at times, if one is worthy of it, he can easily arrange for what he needs with his Icoal banker. Supplying cash on credit is one of the functions of bank- ing, and not that of the local merchant. He needs his money in his business. Selling goods on credit is loaning the cost of the goods, which is money, and must be paid promptly if discount is to be saved. ed in the welfare of the country mer- chant and business men and women, than the local banker. Whatever af- fects their welfare in any way, has a direct bearing upon the business of No one is more interest- local banking. The adoption of a cash sale plan by the local merchants would weed out the dead beat and compel him to change his ways. This would be a benefit to him and raise the moral It would teach the people to plan ahead and save their money, and this they would standard of the community. be compelled to do if the example of the chain store was followed. ———- 4-4 ——__—_ Utility Which Has No Funded Debt. The Commonwealth Power Corpo- ration is one of the few large public utility holding companies whose cap- ital structure is free from funded debt. The company has outstanding 500,000 shares of 6 per cent. cumulative pre- stock and 1,495,503 common. ferred shares of The capitalization was increased last year through issuance of 132,082 shares of preferred and 262,091 shares of com- mon. Proceeds were used in part in the purchase of common stocks of sub- sidiaries and in the retirement of their funded debt. All common operating units, except 2 per cent. of Tennessee Electric Power common, is stock of owned, free and unpledged. Securities of the system are held by more than 76,000 shareholders. The company was one of the first to join the customer ownership movement, and it has been unusually successful in advancing this plan. A. steady taken place in earnings in recent years. For improvement has the twelve months ended July 31, for instance, gross earnings amounted to $56,060,478, compared with $51,818,618 in the preceding twelve months, and earnings applicable to amounted to $14,510,387, equal to $29.02 a share on the preferred and $7.74 a share on the common. dividends After provisions for retirement re- serve, earnings were equivalent to $21.39 a share on the preferred and $5.18 a share on the common, com- pared with $16.57 and $4.07 a share, re- spectively, in the same period last vear, based on the _ present shares. outstanding Gross earnings of the corporation and its subsidiaries in July amounted to $4,518,406, while net totaled $2,109,- 953, compared with $4,108,406 and $1,- 783,252, respectively, in July, 1927. For the first months of the year gross earnings rose to $33,409,512 from $30,522,011 in the same period last vear and net earnings reached a total of $16,173,051, compared with $14,208,570 seven in the year. More than 72 per cent. of gross earnings is derived from the sale of current for power and light, while more than 15 per cent. of gross revenue is derived from sale of manufactured gas and fuel for domestic and industrial purposes. corresponding period of last The common has paid dividends regularly since May, 1924, and valu- able subscription rights have been of- fered from time to time. dividends Extra cash been distributed, and recently the rate on the common was increased from $2 to $3 annually. William Russell White. | Copyrighted, 1928.] —_2>--__ Quality Urged As Safeguard. Unless the manufacturer is have “Sold” on the idea of maintaining quality with the same degree of eagerness that he safeguards his credit, his advertising campaign must eventually fail. Ad- vertised products must be good to as- sure adequate returns on the advertis- ing investment. To display advertised products is one of the secrets of super-salesmanship, for many a purchase is made by the reminder of just “seeing” a product, the story of which is having a consist- ent engagement in the types displayed in the columns of one’s favorite news- paper. More and more do successful me- chants realize the danger of trying to offer “something else’ when a cus- tomer has been guided into his store to ask for a product, the newspaper advertising of which he knows is true —or it wouldn’t have a chance in these ethical days, to break past the barriers. Substitution, once so common in re- tail trade, is now viewed by the thoughtful merchant as the murder of the customer’s good will and his own slow suicide. The largest grocers in the country, for a typical example, now have the rule: “Give the customer what he as! for.” ——__»--___ Past Irrevocable; Sensible Forget. Life is too short to remember the things that would prevent one doing his best. “Forgetting the things that are be- hind. I press forward,’ said a brave old man in the first century. The successful man forgets. He knows the past is irrevocable. He lets the dead past bury its dead. He is in too much of a hurry to attend the funeral of his hopes. ning a race. behind. post. He is run- He cannot afford to look His eye is on the winning The magnanimous man forgets. He is too big to let little things dis- turb him. He forgets quickly and for- gets easily. If any one does him a wrong, he “considers the source” and keeps sweet. It is only your small man or an Indian who cherishes a low revenge. The Indian never forgets, and because he is forever wanting to pay somebody back he never gets on. Be a forgetter. Business dictates it and— Success demands it. FREE...for your asking! This Carton of UNDERWOOD Deviled Ham Containing Six Ten-Cent Cans Le us send you these six 10-c>nt cans of Underwood Deviled Him with our compliments. See this na- pin it to your business letter-head and mail it to us today. Do ie now. tionally advertised product for yourself. Taste its famous “million-dollar flavor”. Buy Underwood Deviled Ham by the case of eight of these handy cartons. Sell it by the carton, or in single cans. Just fill in and tear out the coupon in the corner, WM. UNDERWOOD CoO. 90 Walnut Street, Watertown, Mass. Please send me a FREE carton of 6 10-cent cans of Under- wood Deviled Ham, (Letrer-head enclosed) Our Jobber is WHITE HOUSE COFFEE — And Hard Cash for You! Of course, you’re in business to make money. With a good margin of profit assured, you can make the MOST money by giving your customers the best values for THEIR money. In the coffee line, this means selling White House Coffee with the flavor CThe Flavor is Roasted In/ DWIN ee co., osten, Mass., Chicage, Ill., Portsmeuth, Va. “roasted in.’ It means more satisfac- tion on the table, steady repeats, grow- ing good-will for your store. Try White House Coffee in your own home. You'll be eager, then, to send it into other homes—and you can do it at a good profit. COFFE DWINELL-WriGHT COMPANY ONE POUND NET 18 DRY GOODS Michigan Retail Dry Goods Assiciation. President—F. E. Mills, Lansing. First Vice-President — J. H. Lourim. Jackson. Second Vice-President—F H. Nissly. Ypsilanti. Secretary-Treasurer — Charlotte. Manager—Jason Ic. Hammond. Lansing. John Richey, Toilet Articles in Novel Designs. Fashions in the furnishings and ac- that boudoir change with the styles in dress. Now that the ensemble idea prevails women cessories belong to the are decorating and arranging the in- teriors of their bedrooms and dressing rooms to reflect in some manner the of their 3eginning with the | table, character and color scheme type of costume. toilet entire sets of crystal, colored glass or articles of the dressing 1 } decorated bottles are matched instead of these being the miscellaneous col- lection of old. Some of these sets are lovely. They come, that is so popular, in sapphire, rose, quartz, like the synthetic jewelry emerald, topaz or amethyst, in a solid color. Some of jade, agate, rock crystal and opalescent glass are very expensive. Women who have a love of antiques collect old china and ylass bottles and containers of various sorts decorated in the style of different periods. Tortoise shell has an endur- ing vogue and very beautiful toilet ar- ticles are shown in it. New boxes made with open com- partments are shown for holding stock- ings. Each compartment holds one pair when neatly rolled. These are intended to go in the dresser drawer or on a shelf in the closet. Cases that are to be taken with luggage have fitted tops and are made of light wood or papier mache and lined with prettily tinted paper, muslin, with silk, crepe de chine or satin. Two luxurious novelties in hosiery are having great One new sports stocking with a silk top made in all of the fashionable shades. The entire foot is white and of light wool or lisle, and is finished with a jersey in white or a contrasting color. This is joined to the stocking at the ankle at just the point of an ordinary silk boot top. On one design of fancy silk stockings a monogram is woven in open work as a top for a shadow “clock.” success. is 2 —_ 22 >—___ Accessories For School Wear. Accessories for the wardrobe of a schoolgirl are most engaging this sea- son. Sweaters are shown in the new- est geometrics. Some are sleeveless, to be worn under a coat, and others have full-length sleeves and are of a blazer shape. Delightful pajama suits are made of crepe de chine in plain colors and figured goods. A suit of white crepe printed in the small pink flowers has short sleeves and a finely pleated frill of plain pink crepe as a rim on the edge of the coat, sleeves, trouser cuffs and ends of the soft sash. Handbags and coin purses for girls are made of pretty colored leathers, reptile skins, calf hide, and suede. These are for sports and everyday wear. Others are made of silk, of em- broidered or printed crepe and quilted MICHIGAN TRADESMAN taffeta and satin. Umbrellas in small sizes are made with the new short club stick and covered with colored silks. They have ornamental handles of fancy doll heads, dogs and other animals. Gloves, mittens, handkerchiefs and stockings for girls are shown in pretty new patterns and such jewelry, as is worn is of simple, smart pattern. oe Wall Paper Prospects Brighter. After several years of only indiffer- ent success, wall paper promises to stage an important comeback during 1929. presaged by the busi- ness that has been done on the new lines since the annual convention of the industry in New York City, and is attributed to the desire of many of the most prominent consumers and decorators in the country to get away from the plain walls and panelings that until recently have been so much in vogue. One of the features of the present situation is the favor accorded papers with light backgrounds and bright top colors, some of ‘which are enhanced by graceful touches of black. Another interesting point is the influ- ence of foreign designs, especially simple effects after the German, on the new papers. Patterns run strong- ly to conventionalized floral effects that are rather smaller than those recently popular. This is —_—_~+2+>—__—__ Hairbow Ribbons Top Demand. The call for hairbow ribbons ap- parently tops the demand for this mer- chandise at the moment, due to the proximity of the re-opening of the schools. The most popular widths range from 3 to 5% inches, but a fair call is reported for some that are even wider. Fancy stripe effects, novel warp prints, etc., are among the favored styles. Bag manufacturers are operating well on imported lines of novelty wide ribbons in metallis effects. Other commercial buying includes novelties for use by dress manufac- turers and belting and grosgrain goods by the millinery trade. Velvet ribbons are active in general, and indications point to an improved call for satins as the season advances. Browns lead in the color demand at the moment, with blues coming next. ——_2+++__—_ Offers Novel Sport Garment. An unusual novelty in sports wear, designed particularly for skating, skiing or cold weather hiking, is now being shown to the general trade for the first time by a prominent concern in that line. It is an adaptation of the “parka” designed and made by the concern for use by Commander Byrd on his Antarctic expedition. It is a hooded jacket of finger-tip length made of 40-ounce polo cloth and held to- gether by a fastener of the “zipper” type. The hood closes by means of a cowhide lacing, which makes it ad- justable to any size head. The body of the garment is set off with two rows of wool braid around the bottom and on the sleeves, and the hoods of the women’s “parkas” are trimmed with fox fur. The men’s are plain. A lighter type of garment is made of a 20 ounce polo cloth. Buyers were said to have received it well. moires, Consumers Buying Fall Hosiery. Earlier than usual duplicating on Fall lines of fine full-fashioned silk hosiery is presaged by the way patrons of a number of the higher-grade shops are buying the various Autumn shades. Ordinarily, buying of Fall colors by these women does not become very apparent until after Labor Day, and sometimes it does not get well under way until late in September. The ef- fect of the current buying has been to make several of the retailers catering to wealthy women call for deliveries of Fall hues that were scheduled for ship- ment next month. In one _ instance cited yesterday an important specialty shop has asked immediate delivery of nearly half the shades in its Fall list. Browns on the mushroom order ap- pear to be especially favored in con- sumer buying. ——_22>—_—_ Sells Record Aquamarine. The general vogue for large stones in women’s rings has enabled one of the prominent American gem concerns to sell the largest aquamarine for ring purposes that has been disposed of in the history of the American jewelry trade. It measures about two inches long on one side, and weighs seventy- five carats. The weight of aquamarines for rings selling generally at present ranges from five to twenty carats. In the precious stones now selling here the best business is being done in star sapphires and rubies for rings in weights from ten to thirty carats. In stones of that size quality is not easy to get, and the merchandise is none too plentiful. The demand for jade is re- ported by specialists to be better than ever, with the supply of fine goods steadily dwindling. —_—_»+~+< Partial To “Modern” Jewelry. The “modern” vogue for planes and angles in jewelry has been adopted with enthusiasm by Parisian jewelers, according to reports received in this country. The new designs, it is claim- ed, are popular because they lend themselves easily to original ways of presenting diamonds and platinum. The tendency for daytime jewelry of this type shows a definite preference for color, with white and yellow gold used extensively for backgrounds to bril- jliant color. Another new note is the use of platinum in flat surfaces and highly polished. August 29, 1928 Shirt and Collar Modes Unsettled. There seems to be some difference of opinion in men’s apparel circles here regarding the position of the collar- attached shirts for Fall. While busi- ness has been done in them in good proportions for the coming season, there has been no dearth of orders for shirts requiring separate collars. Here again there is some question of what will be what—whether the semi-soft collar will give ground to the more formal starched type or vice versa. The trend was said yesterday to be toward more conservative dressing on the part of men past their early twenties, and this was expected to bring back to greater vogue the starched collar and the collarless shirt. It is still too early, however, for any decisive indication of this in retailers’ purchases. —_—_»2>—___ Linen Prices Draw Business. Low prices in household linens -con- tinue to bring a good response from buyers for retail houses who are plac- ing orders in small quantities through- out the market. Several weeks ago numerous complaints that buyers were slow to take advantage of the reduced price were voiced in many linen houses, which now report that the situation has changed. The tendency to shop through the market and split requirements among several houses ranges rather than depend on one house is a recent ‘and growing habit among buy- ers. which wholesalers. has been remarked by Y 6 ( eR) Nir wy ° 4 COMFORT GOOD LOOKS CORDUROY TIRE COMPANY OF MICHIGAN GRAND RAPIDS - MICHIGAN A MARK OF DISTINCTIVE BEDDING ove THE MARSHALL CO. Marshall BED SPRINGS MATTRESSES PILLOWS Comfortable .... Durable "Ste GRAND RAPIDS ‘ice ee August 29, 1928 MICHIGAN TRADESMAN 19 SHOE MARKET Chain Stores Also Facing Problems. The chain store system of merchan- dising need not fear governmental in- vestigation, in the opinion of W. T. Grant, chairman of the board of the W. T. Grant Company, which has attain- ed conspicuous success in this field, but it is being endangered by the en- trance of badly financed and purely promotional types of concerns into the chain field. “The success of sound, expertly man- aged and long established chain enter- prises, coupled with the abundance of capital available in the money market has encouraged the formation of these promotional types of chains,” said Mr. Grant. “Unless an enterprise is launched to meet a real need, its out- look for the long future is dubious. Promotions launched simply to make money, without a compelling desire and the ability to give service and fill a definite want, are without the basic foundation that is essential to success. It does not appear to me that some of the enterprises being launched have any such well conceived purpose. “Underlying the situation leading to the creation of such enterprises has, of course, been the great surplus of money available during the last two years or so. The public seems to have gone This very ease of money, usually looked upon as a blessing, I believe will react severely mad in its optimism. should business run into a bad period. Some of the ill-conceived chains, with- out the buttress of long-trained and careful management, may be expect- ed to go under.” Mr. Grant is of the opinion that the future of the chain store will be com- parable to the experience of the auto- motive industry, in which the number of makes of cars has been pared down year after year until there has been a real survival of the fittest. “Tn fact,” he says, “all that is needed now to begin the elimination of some of the Jeast sound ones is increasing attention to more and improved ser- vice by the better and more scientifi- cally operated chains.” Thus it appears that the progress of chain store development is not all smooth sailing, and that the chains, as well as the independent stores, have their problems and their difficulties. It is by no means improbable, as may be inferred from Mr. Grant’s statement, that from now on the growth of these organizations will be less rapid and that their future will be characterized by intense competition with one an- other, which will result in elimination of the inefficiently operated chains and the survival of the strongest. The stress which Mr. Grant lays on the element of service to the customer is specially significant. Whether it be a chain store or an independent, suc- cess can be earned only through ser- vice, intelligently rendered and super- vised by capable and efficient man- agement.—Shoe Retailer. —_+--.—__— Shoe Orders Held Up. Some disappointment in the demand for school shoes is expressed in the trade, where the hand-to-mouth buying habits of retailers are blamed for un- certainty regarding the volume to be looked for. Claims that merchants confine orders to “fill-in” requirements and insist on prompt immediate deliv- ery are made by one wholesaler, who states that shoe retailers “buy to- morrow’s needs to-day and complain because we can’t assure delivery yes- terday.” ___ Brings His Style News To ‘Bridge Fans. There are so many bridge sharks in Trenton, N. J., that Harry Kaplan, a shoe retailer, has been obliged to re- sort to a novel means of advertising. For a nominal sum, very nominal, in- deed, he will present a customer or prospective customer with a deck of cards. This is the regular bridge deck, but the back of the cards, instead of being decorated with an ornate design, is devoted to brief messages about various styles of footwear that he carries in stock. —_~+ + >—___ This Might Produce For You. Old garters are worth ten cents. At least that’s how much A. May & Sons, Grand Rapids, will pay for them. When a man comes in for a new pair of shoes, after the sale is completed the purchase of garters is suggested. If he will take off his old set of garters, he is told, and deposit it in the basket placed near the garter counter, ten cents will be deducted from the sell- ing price. The stunt has promoted the sale of garters to an unusual extent. oso Pay Customers’ Hotel Bill. Here is how the Wolff & Marx Co., of San Antonio, Texas, are building a huge out-of-town business. To a select- ed patron, they send a card introduc- ing him to the management of a num- ber of San Antonio hotels. Through an arrangement with these hotels, the customer is given the courtesy of a day room, free of charge to him. AI- though the store pays the small charge involved, the customer is under no ob- ligation to it. —_—_»+-.__ Timely For Opening of Colleges. The Kaufman Co., Lexington, Ky., made a strong bid one season for the trade of the students attending the University of Kentucky by distribut- ing several thousand lead pencils on which were printed the complete foot- ball schedule of the university. The name of the store also appeared on the pencils. A Good Hallowe’en Idea. A big black kettle, eaten with the rust of a thousand fires, rested last year at Hallowe’en in the window of Silver’s, in Brooklyn. The kettle was filled almost to overflowing with shoes of every style and shade, and to one side there stood a placard: “The witches were here last night and left their magic kettle. See the love charms it contains.” —_—_+++___ This Might Help You Too. Customers of Philip Thierolf, at Plattsmouth, Nebr., who are shy about coming back to his store because of an old account they have neglected to pay, receive from him a man-type of letter which calls their attention to something new in the store that they ought to Their indebtedness is not men- But it gives them an oppor- settle up have. tioned. tunity to come gracefully. —_—_—_ ++ >—___ Men’s Footwear To the Front of Dis- play. For the reason that men will look at back and a window display for only a moment while women will devote a considerable portion of their time to it, a merchant selling to both sexes has found it ad- visable to place displays of his men’s shoes as close to the pane as possible. The women’s shoes he confines to rear sections of the windows. ——_+++___— Offers To Supply Hat Checks. Yonkers chant, does not advertise in the pro- George W. ‘Horton, mer- grams of local organizations. Instead, when a solicitor calls, he offers to sup- ply the hat checks for the affair (a de- tail which is generally overlooked) free of charge. The checks of course bear his name and business. —_——_2-+—____ Where Price Competition Is Acute. With price competition particularly acute in his locality, a Western mer- chant, one day, posted this little sign in his window: “T have no quarrel with the man who sells his goods cheaper, for he knows what his goods are worth.” —__ ++ +—_____ Offers Rain Discount. “Where it pays to get wet” is the slogan of the Espenhain Co., Milwau- kee, Wis. The reason why it pays is because the store offers a discount of 10 per cent. every time it rains. MICHIGAN SHOE DEALERS MUTUAL FIRE INSURANCE Company LANSING, MICHIGAN Prompt Adjustments Write L. H. BAKER, Secy-Treas. P. O. Box 549 LANSING, MICH. 20 RETAIL GROCER Retail Grocers and General Merchants Association. President—Hans Johnson, First Vice- President — A. Harbor Springs. Soooud Vice-President — G. B00! niig, Grand Rapids. Secretary—Paul Gezon, Tr reasurer—J. F. Tatman, Muskegon. Faunce, Vander Wyoming Park. Clare. U. S. Learns To Like Delicacy. the European Although are people of the United about 4.36 annually 1921, being in States now consuning pounds of cheese per capita as compared with 3.5 pounds in Americans still far from the zerland the are heavy cheese eating class. In Swit- per capita consumption 1s approximately 23 pounds in France, Netherlands approx- 9.5 8.9 Denmark and the imately 13 pounds; in German pounds. and in Great Britain pounds. In the opinion of the United States Agriculture, it of dairy specialists Department of should be possible to increase the consumption of cheese in the United the quality of the States by improving dissem- foc rd preduct and by inating knowledge as to its uses, value and varieties. In 1926 United States amounted to 431,416,000 totaled 78,- whereas exports were cheese production in the pounds and 416,823 importations pounds, slightly Jess than 4,000,000 pounds. The importations include many varie- ties, nearly all of which are among the highest priced cheeses made, such as Emmenthaler from Switzerland, Parmesan and Gorgonzola from Italy, Roquefort, Camembert and Brie from Holland. feeling France and Edam from “Unfortunately, a is preval- according the equal to Tnited States, Matheson, “that European product can- ent in the | io &. i. author of re- bulletin, cheese the best of the not be vised produced here. This feeling is a lack of conditions in based knowledge that upon actual Europe probably are better favored by desirable climatic conditions and by more general dis- semination of the bacteria or molds necessary to the characteristic ripening best 1atural conditions can be im- of different varieties, but even the average proved by artificial means, since neces- sary molds or bacteria can be grown in pure cultures and_ utilized any- where.” —_—_»2.__ Looking Across Counter From the Other Side. Every customer realizes that the dealer’s object is to sell goods and no object to It is only e attempts to increase the num- reasonable individual can sales efforts—in moderation. when th ber of articles sold passes beyond the bounds of good business taste that the criticize. customer is inclined to To strike the happy medium between courteous suggestion of other that a quiet, wanted and the likes is > dealer has to greatest business might be £o¢C yds irritating that no the bic urging one problem that the solve to reach the success. The aroused in tl that is sometimes 1e mind of the resentment buyer may not, and most frequently does not, manifest itself at the time in any out- MICHIGAN TRADESMAN ward Too often the conse- quence is the transfer to some other The easiest formula to apply that of the “Golden Rule,” and it is wise to take the time, once in a while, to check up on sales practices and try to determine how they appear to the man or woman on the other side of the counter. —_—_+- 2 Lemon Shipments Set New Record. Not to be in bank deposits and volume of sales in the stock market about which every- the the lemon market developed similar activ- ity with the real lemonade weather of Fourth of July week and the exchange set sales and returns to California grow- manner, convenient store. in selling is outdone by new records one has read in newspapers, new records for volume of lemon ers. and fifteen cars of lemons were sold during the week, 189 of them on the 5th, a new high figure for a single day’s lemon business. Over 500 carloads were again sold the second week of July and at considerably high- The strong market continues liberal of California Five hundred er prices. under a supply lemons. —_—__ 2. ____- French Diplomas For Knowing Gro- ceries. Diplomas for knowing groceries are awarded by the French ministry of public instruction. Would- be grocery clerks are examined on salt, tying up sugar and handling spices, wines and other goods sold by the the French equivalent for grocers. Standards are for in a recent test of sixty can- ten knew now being weighing “epiciers,” high, didates only their groceries well enough to pass the examination. Diplomas are quite serious affairs, cov- and decor- ated with red seals and ribbons. ——_.-.——__ Freeze Grapes For Long Transporta- tion. An experiment to see whether frozen ered with notable signatures grapes would carry and whether there would be an outlet for them in large consuming centers has been tried with the shipment of 400 barrels of Cali- fornia grapes, frozen in unfermented grape juice, to New York. All varie- ties of grapes are to be included in the trial, which will include 3,000 bar- rels. —_—_++2.—__- New Plan Prolongs Fruit Preservation. Fresh fruit is reduced to a dry pow- der and then pressed into small bri- quets in a new method of preserving fresh fruit for an indefinite period, de- veloped by Karl Hessel, a German en- gineer. Eighty per cent. of the price of fresh fruit out of season can be saved by this new method. Vegetables can be treated in the same manner. —_»>++____ Traffic Conditions Affect Delivering. When a business man found time being lost by delivery trucks at con- gested intersections and by rough streets, he made a study of traffic con- first-hand tests. and then recommendations to his drivers. ditions by made The best streets were rmarked on a city map with blue lines a’ d the bad spots were in red August 29, 1928 Don’t Say Bread — Say HOLSUM “I Have Carried the Tidings of Good Health ' To My Customers” “About six months ago I started eating Fleischmann’s Yeast and through the wonderful results it brought me, I have carried the itdings of good health from eating Yeast to my customers”, writes Irving Kirschen of Newark, N. J. A grocer who gives his customers “tidings of good health” is doing a service they will not forget—he is building good will. Recommend it for constipation, indigestion, skin disorders and run-down condition. FLEISCHMANN’S YEAST Service M.J. DARK & SONS INCORPORATED GRAND RAPIDS, MICHIGAN Direct carload receivers of UNIFRUIT BANANAS SUNKIST -- FANCY NAVEL ORANGES and all Seasonable Fruit and Vegetables : ae een Doubly Good RUMFORD The Wholesome BAKING POWDER is Profitable for You because your customers get real value for the money they expend —and that’s what builds good will. is Economical for Your Trade because every spoonful in a can of Rumford contains full, — leav- ening power. RUMFORD CHEMICAL WORKS Providence, R. I. C98 August 29, 1928 MICHIGAN TRADESMAN MEAT DEALER Michigan State Association of Retail Meat Merchants. President—Frank Cornell, Grand Rapids Vice-Pres.—E. P. Abbott, Flint. Secretary—E. J. La Rose, Detroit. Treasurer—Pius Goedecke, Detroit. Next meeting will be held in Grand Rapids, date not decided. Cold Sausage Cuts For Summer Meals. With the weather taking on tactics that indicate that Summer is really with us at last thoughts naturally turn to things that are good to eat, but at the same time are not too heating to be appealing. When a few days have passed there will still be a place for cool meat meals, but the pressing need for them may not be quite as great. The thought that occasioned this talk arose from samples of several different kinds of sausage products sent to the Government office for a determination of quality—to find out how they com- pared with the Government’s stand- ards for strictly No. 1 products. The manufacturer of the products in mind —to paraphrase a popular slang ex- pression—knows his sausages. His samples not only taste good, but they look mighty inviting. There are among them head cheese, blood wurst, frankfurters, bologna, and fresh sau- sage. The head cheese is held to- gether with a good clear gelatinous binder and the pieces of meat are clean cut and bright in color. The spicing is all that could be asked for and the whole is properly cooked in a clean hog stomach container. The blood wurst is equally appealing, except that the color is dark as is natural when blood is used in the making. Solid pieces of tongue are found all through the product, together with cubes of clear, white fat. The spicing and cook- ing was performed by an expert. The bologna, fresh sausage and frank- furters were made of strictly fresh meat and in every way highly desir- able. One product nearly escaped my attention, though to many it finds great appeal. This product is liverwurst. There is a tantalizing taste to liver- wurst that is found in no other kind of sausage. We hear so much about the good qualities of liver nowadays that it is small wonder that manufacturers of liverwurst tell of materially increas- ed sales. With the exception of the fresh sausage—which is not particular- lv suitable to hot weather anyway— each and all of the products may be sliced and served with bread, or eaten with potato salad. There is no waste to sausage and when made right and of high quality meat they provide wholesome, healthful and energizing meals. Meat manufacturers are to-day making sausage products equal to any that have ever been produced in this country. The exception to the rule is easily located by the appearance and taste of what he makes. Se Hot Weather and Meat. This little talk is not intended to be a sermon on the use of meat nor a means of converting those who be- lieve meat is a bad thing to eat in hot weather—if any appreciable number of such persons exist—but just a simple story plainly told concerning one man’s experience. This is about the way he told it: He said, “J was feeling all right, but when the hot weather came a week or so ago I was told that I would feel the heat less and remain in better health if I cut down on my food and eliminated meat entirely. At first I did not pay much attention, but the more heat prostrations I read of the more I felt that I should be on the safe side and follow the advice I had received. My appetite was not very keen, and so it was not difficult for me to reduce the amount of food I had been eating; nor was it difficult to stop eating meat. I commenced with mod- erate vegetable dinners, with cold tea and pastry for dessert. At first the change was very satisfying, and I thought I felt better and told my friends how easy it was to change my meals to suit the weather. Incidentally, my meals cost a little less, which could hardly be called a penalty. At the end of the second day I began to long for something more substantial and the early pleasure was being changed to a continually unsatisfied feeling. TI was a little overweight and thought the sacrifice—for it began to be a sacrifice by this time—would be repaid by the approach to what I thought my normal weight should be. My work, as you know, is not alto- gether easy, although it cannot be called laborious. By the end of the first week I began to feel weak and lacking in ambition. I was quite wor- ried about my feelings and could not get the idea out of my mind that a good meal was what I wanted. I dis- carded the dieting plan and had a good meal. I could feel no difference in the heat, but, believe me, I felt like a new man and with a satisfied feeling I for- got the heat and everything else con- cerning dieting. I have had my ex- perience and while I am suffering no ill-effects I am back to the normal way of eating for good.” hungry and ——2>->___ Explains Spoilage of Peas and Corn. When spoilage occurs with corn or peas, it is usually caused by the activ- ity of the thermophilic bacteria. The word “thermophilic” means “heat lov- ing’ and these organisms grow best at temperatures far above those pre- ferred by most bacteria. The great majority of bacteria grow best at tem- peratures between 85 degrees F. and 100 degreesF. Thermophilic organisms are most active at temperatures in the vicinity of 130 degrees F. Certain of the thermophilic bacteria are appar- ently incapable of growth at tempera- tures below 105 degrees F. and are known as “obligate thermophilis.” ——_2+.>__ Hides and Pelts. Green, No. Yo 18 Green, No. 2 2 ag Cured No. te 19 Guned, No 2 18 Calfskin Green, No. 1 ___._.______ 25 Calfskin, Green, No. 2. 22 Calfskin, Cured, No. 1 ____.._.___ | 96 Calfskin, Cured; No. 2. 03. 23 Moe Net ea Pee 5.00 Pelts. Dambs 2200 50@1.25 sheapiimes 0 25@1.00 : Tallow. Pe 07 A ee ee ae 07 Na, 2c ee oe Wool. Unwashed, medium ________________ @40 Unwashed, rejects @30 Unwashed, fine 002 @30 —_22>>_____ Think twice before borrowing to the limit for stock speculation. and Crackers ASTERPIECES My or every occasion Aman Biscuit Co Grand Rapid ;,Mich. Always Sell LILY WHITE FLOUR “*The Flour the best cooks use.”’ Also our high quality specialties Rowena Yes Ma’am Graham Rowena Golden G. Meal VALLEY CITY MILLING CO. ————— Freight. We go to 167 and make deliveries PHONE 94121 108 MARKET AVE. Rowena Pancake Flour Rowena Buckwheat Compound Rowena Whole Wheat Flour Satisfaction guaranteed or money refunded. Grand Rapids, Mich. | ASSOCIATED TRUCK LINES Announce complete organization We furnish the greatest aid to successful merchandising, Adequate delivery. All lines are regulated by the Mich- igan Public Utilities Commission. ASSOCIATED TRUCK LINES GRAND RAPIDS, GRAND RAPIDS PAPER BOXCo- Manufacturers of SET UP and FOLDING PAPER BOXES SPECIAL DIE CUTTING & MOUNTING. G KR AN BD KR A F Y Dd §$ VINKEMULDER COMPANY Grand Rapids, Michigan Distributors Fresh Fruits and Vegetables Strawberries, Pineapples, New Potatoes, Oranges, Lemons, Bananas, Vegetables, etc. HARDWARE Michigan Retail Hardware Association. President—Herman Dignan, Owosso. Vice-Pres.—Warren A. Slack, Bad Axe. Secretary—A. J. Scott, Marine City. Treasurer—Wiliam Moore, Detroit. as The Hardware Dealer and the Fall Fair. In the comparatively small commun- itv, where farmer customers represent a large proportion of the hardware dealer's clientele, the fall fair furnishes an excellent opportunity for effective advertising. : Quite often a hardware dealer, when fall fair advertising is suggested as a good means of reaching the public, sniffs contemptuously: “Ves. that may be true where there is a good fall fair. A big show, that draws huge crowds. But you know what our fall fair is like. Why, people tell me there’s nothing to see.” In many communities the hardware dealer, accustomed to aggressive meth- ods, has little if any respect for the local fair. It appeals to him as in- efficient and unpretentious. I took in one such fair some years ago. It was held in a town of less than 5.000 people, in the heart of a well-to-do and intelligent farming sec- tion. The itself wasn’t much. Apart from the agricultural exhibits, none of them very startling and really not fairly representative of the county, show there were a few minor attractions— a good band, a “ride” or two, a team and a string of kewpie- Yet that fair drew thous- Most of them com- mented, “Well, the show isn’t much.” 3ut they had said the same thing last of acrobats, doll boc sths. ands of people. year and the year before, yet they came: and they would come again next year. Why? In the answer to that “Why?” is found the value of the fall fair as an advertising medium. In a rural com- munity the fall fair is the annual pre- text for a sort of informal get-together mecting of the entire countryside. People who have not met for a long ttime can meet here, exchange news and views, and relax from the daily grind. Of course not all fall fairs are alike. Some very small communities put on Some larger com- munities put on shows that are de- cidedly indifferent, to say the least. 3ut whether or not the exhibition it- self justifies the attendance, the urge of country folk to get together is a pretty safe guarantee that any adver- excellent shows. tising the hardware dealer does will receive due attention. Indeed, the poor type of fall fair gives the wide-awake dealer with novel ideas a chance to shine by contrast. I have known fall fairs where the main building—the building reserved for merchants’ exhibits—vied with the race track as the outstanding attrac- Simply because wide-awake took the and trouble to put on worthwhile and interesting exhibits. The fall fair is of vital interest to a great many people in the average rural community. It may not command united or unqualified support. But it tion. merchants time MICHIGAN TRADESMAN does command the active support of many of the best farmers, and the sympathy of a majority, as well as the sympathetic backing of many influen- tial farm organizations. Its supporters, moreover, welcome the active interest of city people; and it is good politics, to say the least, for the wide-awake merchant to take an active interest in supporting and promoting the local fall fair, serving on its directorate if he has the opportunity, and helping in every way possible to make it a better show. Apart from anything he can do to make the fall fair worth while, the hardware dealer will usually find it good business to put on an exhibit of his own. Implement dealers have done this from time immemorial; but not so long ago a hardware exhibit was something of an innovation. In my own community I can remember when one venturesome hardware firm startled its customers and its competi- tors by putting on a small display in the “main building.’’ So satisfactory were the results, that the next year the dealer doubled his space; and thereafter he put on annually an ex- hibit that occupied half of one of the wings. More than that, several other hardware dealers have since followed suit. “We find that a fall fair display is good business,” states this pioneer. “First, we display our goods to a far larger number of people than see them in the store windows. We reach a lot of people from a distance who rarely come to town. We meet practically all our country customers, shake hands with them, talk over their hardware needs, introduce new lines, and get in touch with them personally. Also, we meet a lot of prospective customers— people who ought to buy from us and who, if we make the right kind of im- pression, probably will. We get in touch with prospects for stoves, rural water washing machines, paint, and a lot of other lines. And we find this a splendid opportunity to put a lot of advertising material in the hands of people who will really be in- terested in the lines advertised.” This pretty well sums up the ad- vantages and uses of the fall fair ex- hibit from the advertiser’s point of view. One point in regard to the fall fair worth remembering. It can’t be too well or carefully arranged. Your window displays are seen by a certain number of people, day in and day out. People are passing your store all the time. But the fall fair display is limited to three or at most four days, of which the first day is largely pre- paratory. It is seen in that brief time people. Most of these people come only for one after- noon. They may see your display only once or twice. What does this mean? It means that, to be effective, your fall fair display must be considerably more striking than the usual window display down town. It must hit the average individual squarely between must be so arranged as to make the maximum impression at the first glance, systems, display is by thousands of the eyes; THE BEST THREE AMSTERDAM BROOMS White fwan Goldd3ond AMSTERDAM BROOM COMPANY Amsterdam, N. Y. PRIZE 41-55 Brookside Avenue, August 29, 1928 NEW AND USED STORE FIXTURES Show cases, wall cases, restaurant supplies, scales, cash registers, and office furniture. Grand Rapids Store Fixture Co. 7 N. IONIA AVE. N. FREEMAN, Mgr. Call 67143 or write BROWN &SEHLER COMPANY Farm Machinery and Garden Tools Saddlery Hardware Blankets, Robes Sheep lined and Blanket - Lined Coats Leather Coats Automobile Tires and Tubes Automobile Accessories Garage Equipment Radio Sets Radio Equipment Harness, Horse Collars GRAND RAPIDS, MICHIGAN Michigan Hardware Co. 100-108 Elisworth Ave.,Corner Oakes GRAND RAPIDS, MICHIGAN e Wholesalers of Shelf Hardware, Sporting Goods and Fishing Tackle yi siee CARRY ee STOCK OF HEATH & MILLIGAN DEPENDABLE PAINTS AND i VARNISHES . fostes Stevens&(Co. Founded 1837 GRAND RAPIDS 61-63 Commerce Ave., S.W. MICHIGAN WHOLESALE HARDWARE seine August 29, 1928 MICHIGAN TRADESMAN This does not mean that it must be elaborate. It is possible to over- elaborate a display; to work in so many details that the general effect is submerged. Often a comparatively, simple display is far more effective. Farm customers are less interested in pretty, tasteful backgrounds than in new ideas in farm and_ household equipment. This statement might per- haps be qualified. Tasteful accessories heighten the appeal of the display to the farni woman, and hence cannot be entirely disregarded. But the farmer, and even the farmer’s wife, are es- pecially interested in devices that will make farm work less like drudgery, and the farm home more comfortable and attractive and liveable. Hence, stress the goods; and above all emphasize what these goods mean to the farmer. A fall fair display can’t be just thrown together. It is good business to arrange for your space some time beforehand. Go out to the main build- ing some days ahead of time and take accurate measurements of your space. Take note, also, of the lighting facili- ties, and of any improvements in the way of temporary fixtures that will make your evening display more ef- fective. Then, with a clear idea of your space limitations and lighting facilities, out- line your display on paper. Plan your arrangement beforehand. Determine what backgrounds to use. A tasty and not too obtrusive background is more effective than bare walls; but don’t make your background so attractive that it draws attention away from the Determine what you are going to show, and how you are going to ar- range the various articles on display. Then, aim to get your entire display in shape so that it will be ready the morning of the first or preparatory day. Many exhibitors spend this first day putting the display together. But the extra day gives you a chance to size up the effectiveness of the display and make any necessary alterations before the crowd comes. As a general rule, business is slack in the hardware store during the hours that the fall fair is crowded. It will pay you to put your very best sales- men in charge of your fall fair exhibit during these busy hours. It will usu- ally pay you to be there yourself. You will meet a great many more of your country customers at the fall fair ex- hibit than in the store; and this op- portunity to meet country people— regular customers and prospects—to shake hands with them and get in touch with them personally, is one of the great advantages of a fall fair ex- hibit. The personal touch counts for a great deal with all classes of cus- tomers, but especially with farmer customers. As a rule, it is sound policy to de- vote your exhibit to such lines as stoves, washing machines and other labor-saving devices, paints and paint specialties, and the like. If possible, these lines should be demonstrated, at least during the busy hours. Show your range and washing machine in action; show an expert or near-expert applying the floor finish or the wall. goods. tint. People like to see things mov- ing; and a demonstration display is far more effective, and far more likely to halt the crowd, than a mere showing of the goods. A good display of this sort should bring you into touch with a lot of good prospects. Make it a point to secure the names and addresses of such pros- pects. Don’t trust to memory; write them down at the time. Have a note book or a lot of blank cards handy, and a clerk who can write quickly, legibly and accurately to record names and addresses. The fall fair is an excellent oppor- tunity for handing out printed matter to interested prospects. If a woman likes the look of the range you are showing, get her name and address, hand her a booklet regarding your line of ranges, and invite her to call at the store at the first opportunity and look over the complete line. Do the same with other lines on display. Try as far as possible to get this printed mat- ter into the hands of real prospects. The children who clamor for ex- pensive booklets, gather an armful of these in the main building, and drop them on the street going home are al- ways a problem. A lot of waste is in- volved in such broadcast distribution of printed matter. Some exhibitors refuse to hand out their literature to children. One merchant has got around the difficulty by providing at- tractive but inexpensive souvenirs for children. One year he provided a little “birthday pin.” The pin was a simple enough contrivance, a pin with a large glass bead for head; a different color- ed bead was used for each month. Each child was invited to fill in a card with name, address and birthday. Another merchant distributed pins with “school colors’—different color combinations for the two town schools, and a differ- ent combination for each township. Here, again, addresses and birth dates were required. By this method the dealer in each case sidestepped the necessity of handing out expensive literature, pleased the children, and secured a mailing list that was after- ward utilized in circularizing parents with regard to birthday and Christmas gift lines. If you are putting on a fall fair ex- hibit, don’t allow it to become per- functory. Put into it the very best ideas you have. The better and more striking the exhibit, the better the re- sults. Plan the details ahead of time— the arrangement and lighting of the display, the lines to be featured, their demonstration, the handing out of ad- vertising matter, the recording of prospects. Systematic planning is es- sential, if you are to get the best re- sults. And put your best available salespeople in charge, and spend as much time as you can spare at the fall fair booth. If you are doing the thing at all, it is worth doing well. Victor Lauriston. -———__..> 2s Bragging does not bring happiness, but no man with a large fish ever goes home through the alley. ——_>2- > Unemployment has diminished but not vanished, TER MOLEN & HART Steam Tables and Coffee Urns Built and Repaired Successors to Foster Stevens Tin Shop, 59 Commerce Ave. GRAND RAPIDS. MICHIGAN Link, Petter @ Company (Incorporated ) Investment Bankers 7th FLOOR, MICHIGAN TRUST BUILDING GRAND RAPIDS, MICHIGAN ?, CANDIES eal ea Tey eke) eh Ate A Wonderful 10c Seller Sixteen different kinds of popular candies are put up in this attractive package. A Beautiful Display PACKED BY NATIONAL CANDY CO., INC. PUTNAM FACTORY GRAND RAPIDS, MICHIGAN ——— — ——ee J. CLAUDE YOUDAN ATTORNEY AND COUNSELOR Special attention given creditors proceed- ings, compositions, receiverships, bank- ruptcy and corporate matters. Business Address: 421 Kelsey Office Building, GRAND RAPIDS. MICHIGAN ASK FOR (GEESE A Variety for Every Taste Phone 61366 JOHN L. LYNCH SALES CO. SPECIAL SALE EXPERTS Expert Advertising Expert Mrechandising 209-210-211 Murray Bldg. GRANTD RAPIDS. MICHIGAN CASH REGISTERS — SCALES NEW AND USED Expert Repair Service Remington Cash Register Agency 44 Commerce Ave., S. W. Phone 67791 GRAND RAPIDS, MICH, Expert Chemical Service Products Analyzed and Duplicated Process Developed and Improved Consultation and Research The Industrial Laboratories, Inc. 127 Commerce Ave. Phone 65497 Grand Rapids, Mich. BIXBY OFFICE SUPPLY COMPANY GRAND RAPIDS, MICHIGAN GRAND RAPIDS, COCOA DROSTE’S CHOCOLATE Imported Canned Vegetables Brussel Sprouts and French Beans HARRY MEYER, Distributor 816-820 Logan St., S. E. MICHIGAN I. Van Westenbrugge Grand Rapids - Muskegon ruck Service Central Western Michigan DISTRIBUTOR Nucoa KRAFT ((4) CHEESE ‘‘Best Foods’’ Salad Dressing ‘“‘“Fanning’s”’ Bread and Bu'ter Pickles Alpha Butter Saralee Horse Radish OTHER SPECIALTIES FOR YOUR “he original patrol” PROTECTION SARLES MERCHANTS’ POLICE and INSPECTION SERVICE The Original Patrol in Uniform. Under Police Supervision. 401 Michigan Trust Bldg. PHONES—4-8528, if no response 8-6813 Associated With UNITED DETECTIVE AGENCY The Brand You Know by HART Look for the Red Heart on the Can eet LEE & CADY Distributor a ere 24 _ HOTEL DEPARTMENT First National Maneuvers of Army and Navy Aircraft. San Diego, Calif., Aug. 24—Here in this delightfully typical Spanish town it has been our good fortune to wit- ness the first National maneuvers of the U. S. Army and Navy aircraft, 222 in number. As the greatest single mass flight in aviation history it was a superb page- ant: as proof of the Nation’s prepared- ness it left no doubt as to the ability of our defenders in the skies. A high fog which swept in from the ocean just at the zero hour tempered the scope of the great parade for the watchers below, but it is said that to those aloft it proved in convincing fashion the marvels of co-ordinated ] Nearly 300 planes of human effort. every description were aloft simultane- ously in close packed formation in fog at times so thick the next ship ahead was invisible, yet the entire program went through without a single acci- dent. The blanket gave the crowd be- low a false sense of safety for those above, but when it lifted there they were in mass formation, hordes of planes on either side, ahead, astern, above and below, roaring along at ninety knots and in perfect formation. Only constant devotion to duty and the job on the part of everyone from ground crews to commanders brought about the perfect realization of plans which made the days accomplishment possible A mass flight at noon following the formal dedication of Lindbergh Field —with the flying colonel absent—was impressive as a spectacle, but there were in addition stunts which brought every Y or earthman in attend- ance to his feet. One was an attack on Lindbergh Field by twenty-four navy fighters, in which they dived out of the clouds, invisible, from 8,000 feet and at close to 300 miles an hour, with- in a few feet of the ground and then pulling up and kiting away to the low hanging clouds. Another, and in real- itv the conclusion of the program, was when three sea hawks of the battle fleet, gave an exhibition of combat flying that was marvelous. This trio of dare devils did such astonishing stunts that the spectators were in a t roar of enthusiasm. With their wing tips almost touching, they flew upside down in unison, made com- plete barrel rolls and multiple loops together as well as spiral turns, in each instance the three of them “banking” or turning as one plane. The air armada began taking off from North Island, the naval base, at yout noon and in exactly thirteen inutes by the meeting house clock e entire force was in the skies. Wide- by single squadrons all -x0 Bay district, they dis- appeared bs 1a fog bank off Point Loma and in a few minutes they amazed the 200,000 watchers by roar- ing out into the sunshine in perfect Down the bay and over Lindbergh Field they came—giant droning bombers and_ observation squadron | far above the clouds there flashed the silver wings of the navy 150 mile fighters traveling at such terrific speed that even above the over San Di 1 rormation. roar of the huge force below was heard their scream of speed. Again the twenty-mile parade circled the bay and disappeared behind the main bank of fog which had so obligingly been prepared by the weather bureau. Again they emerged, this time massed in a twelve-mile square formation, passed over the field, broke by magic into a dozen groups and in a few minutes had landed without a single miscue, or, as we would say in basball parlance— error. it w so wonderful we were lined to agree with the fron- tiersman on his first view of the loco- motive that “there isn’t any such MICHIGAN TRADESMAN thing.’ And all of this progress has been developed in the short space of twenty years, prior to which time “Darius Green” held the field. One of the distinctive features in the life of Los Angeles is provided by the state society picnics which are held at frequent intervals at practically every season cf the year. They are arrang- ed and attended by those formerly of other states who now make their homes in this city and vicinity. Some of these picnics are monster affairs, that of Iowa, for instance, numbering its attendance by many thousands. Some other states, Michigan, for example, do almost as well in numbers and equal- ly so when it comes to enthusiasm. Almost every state in the Union, Can- ade and Mexico has some form of or- ganization here in Los Angeles. Where the number is smaller, two adjoining states will club together and form one body, but these examples are very few. Sycamore Grove, named from the beautiful trees of that variety which provide its shade is used but in many instances even this is too small and where more space is required the ocean beaches are utilized. For pur- poses of easy assimilation of the huge crowds, without encountering delays, the picnic grounds are arranged in section, each individual county as a unit, properly placarded, and a regis- tration made of all participants, which is kept open for inspection by the gen- eral secretary in his office at the Rosslyn Hotel. It is a wonderful ex- perience for one who has come from some Northern or far Eastern state to attend the picnic of those who came from the same commonwealth. Fre- quently old friends, lost sight of for many years, are found, and the mere knowledge that these are all natives of one state, though far away, is an in- spiration for all participants. The value of these state societies and their picnics cannot be too strongly em- phasized when it comes to those who are not Californians by birth, and Tradesman readers, in visiting the Golden State, should bear this in mind when they are mapping out their pro- grams. Meetings are held monthly by most of the state societies, thereby en- abling one to secure quick action in looking up old friends. Paul R. Bierer, managing director of Hotel Fairburn, Detroit, believes in cultivating a feeling of fraternity in common with his hotel colleagues. The other day he and his estimable wife entertained a bunch of them at the 3ierer summer home, at Amherstberg, Ontario, on the Detroit River, pro- riding transportation, a delightful luncheon and a general good time. A brief business meeting of the Detroit Hotel Association was also held, mak- ing it a sort of combination of busi- ness and pleasure. The Childs’ restaurants throughout the country, which have featured vegetarian menus almost to the ex- clusion of meat, have found it essen- tial, in order to preserve their prestige, to place meats once more on their bills of fare. There is more or less bunk disseminated concerning the use and non-use of meat, but I have al- ways been inclined toward the no- tion that Nature is the most capable arbiter in the controversy. People who indulge in much physical exercise usually crave something substantial, or at least more so than the offerings of the vegetarian establishments. Some are inclined to decry the use of pork, especially, by anyone, and yet some of our ablest physicians will tell you that bacon and ham are essential. So on theory that domestic animals of the through the entire category. The food type were intended for family pets sounds friendly like, but some of them are so unwieldy, it hardly seems rea- sonable to alibi them from the food program, August 29, 1928 PARK-AMERICAN HOTEL KALAMAZOO A First Class Tourist and Commercial Hotel Also Tea Room, Golf Course and Riding Academy located on U.S. No. 12 West operated in connec- tion with Hotel. ERNEST McLEAN Manager “A MAN IS KNOWN BY THE COMPANY HE KEEPS” That is why LEADERS of Businesa and Society make their head- quarters at the PANTLIND HOTEL ““An entire city block of Hospitality” GRAND RAPIDS, MICH. Rooms $2.25 and up. Cafeteria -i- Sandwich Shop Columbia Hotel KALAMAZOO Good Place To Tie To CODY HOTEL GRAND RAPIDS RATES—$1.50 up without bath. $2.50 up with bath. CAFETERIA IN CONNECTION MORTON HOTEL Grand Rapids’ Newest Hotel 400 Rooms =! 400 Baths RATES $2.50 and up per day. CHARLES RENNER HOTELS Four Flags Hotel, Niles, Michigan, in the picturesque St. Joseph Valley. Mishawaka Hotel, Mishawaka, Indiana Edgewater Club Hotel, St. Joseph, Michigan, open from May to October. All of these hotels are maintained on the high standard established by Mr. Renner. HOTEL KERNS LARGEST HOTEL IN LANSING 300 Rooms With or Without Batr Popular Priced Cafeteria in Con nection. Rates $1.50 up. E. S. RICHARDSON, Proprietor WESTERN HOTEL BIG RAPIDS, MICH. Hot and cold running water in all rooms. Several rooms with bath. All rooms well heated and well venti- lated. A good place to stop. Amer- ican plan. Rates reasonable. WILL F. JENKINS, Manager “We are always mindful of our responsibility to the pub- lic and are in full apprecia- tion of the esteem its generous patronage implies.” HOTEL ROWE Grand Rapids, Michigan. ERNEST W. NEIR, Manager. NEW BURDICK KALAMAZOO, MICHIGAN In the Very Heart of the City Fireproof Construction The only All New Hotel in the city. Representing a $1,000,000 Investment. 250 Rooms—150 Rooms with Private Bath. furopean $1.50 and up per Day. RESTAURANT AND GRILL— cafeteria, Quick Service, Popular Prices Entire Seventh Floor Devoted to Especially Equipped Sample Rooms WALTER J. HODGES, Pres. and Gen. Mgr. Warm Friend Tavern Holland, Mich. Is truly a friend to all travelers. All room and meal rates very reasonable. Free private parking space. E. L. LELAND, Mgr. Park Place Hotel Traverse City Rates Reasonable—Service Superb —Location Admirable. W. O. HOLDEN, Mgr. na ne Wolverine Hotel BOYNE CITY, MICHIGAN Fire Proof—60 rooms. THE LEAD- ING COMMERCIAL’ AND RESORT HOTEL. American Plan, $4.00 and up; European Plan, $1.50 and up. Open the year around. NR HOTEL OLDS LANSING 300 Rooms 300 Baths Absolutely Fireproof Moderate Rates Under the Direction of the Continental-Leland Corp. Grorce L. Crocker, Manager. Occidental Hotel FIRE PROOF CENTRALLY LOCATED Rates $1.50 and up EDWART R. SWETT, Mgr. Muskegon ote Michigan e . : BEAR cee August 29, 1928 MICHIGAN TRADESMAN 25 I am pained to hear of the death of a very good friend of mine, Arnold Fumagally, for many years Maitre d’ hotel at Hotel Sherman, Chicago. He was also well-known by Michigan ho- tel men, who by common consent have made the Sherman a sort of head- quarters for years. Many a time I have been his guest at the executive luncheons held in the College Inn, where sffairs of operation were dis- cussed by department heads. Mr. Fumagally kept in touch with the guests of the hotel, was a most genial host, and will be mourned by many. F. Taylor Peck, formerly interested in Michigan hotel affairs and at one time secretary of the Michigan Hotel Association, having managed the Cody Hotel, Grand Rapids, is now treasurer and general manager of the Battle House, one of the largest hostelries in Mobile, Alabama. Hotel papers an- nounce that his company is now im- proving their propert by an addition of 120 rooms at an expense of $750,000, as well as other physical changes of importance. Will Rademaker, former manager of Hotel Wolverine, Detroit, and presi- dent of Michigan Charter, No. 29, of the Greeters, is once more with the Hotel Norton, in that city. He is well liked by travelers and is held in the highest regard by his employers. They are financing a thirty-story ho- tel in Windsor, Canada, opposite De- troit. It may be a good investment, particularly if the present liquor pro- gram of Ontario becomes a permanent one, instead of an experiment. The Nortons are doing well there, but there are only a certain number of bites to a cherry. The annual meeting of the Michigan Hotel Association is to be held in De- troit, on Friday and Saturday, Sept. 14 and 15. No definite program has as yet been announced, but it will be a good meeting. Whenever two or more Michigan operators get together they usually constitute a birthday party or convention without delay. The mayor of Los Angeles com- plained to the board of police commis- sioners of the unsatisfactory crime conditions in that city. The commis- sion called in the chief of police and asked him “How about it?’ He suc- ceeded in convincing them that if he could relax his efforts somewhat in chasing up home-brewers and flask- toters, he could reduce real crimes fully 50 per cent., whereupon they told him to go to it. So for the present anyone who is_ not disposing of alcoholic beverages tor a profit need not worry about the police mussing over the contents of their refrigerators. In other words, search and_ seizure will be based on the constitutional rights of the citizen, and he may even go so far as to venture out on the streets at night without running the gauntlet of hold-up men. Away out here in sunny California I receive a letter from George L. Crocker, managing director of Hotel Olds, Lansing, thanking me for a friendly notice of commendation I re- cently gave him in the Tradesman. There are at least a couple of things I especially admire about George Crock- er. One is that he is a splendid fel- low and the other is that when he is well spoken of he has the goodness to acknowledge it. ‘When one considers that within the year the city of Long Beach conceived the idea of a great international ex- position, and carried it out, by com- pleting and opening same at an outlay of $2,000,000, and opening it on July 27, one’s admiration cannot help but be excited. I was down there the other day and watched with much in- terest its goings on. There were a 100,000 other supposedly cash custom- ers there at the same time, and they were all making a good investment. The buildings, huge and numerous, are of the Spanish and Oriental type, with the Chinese well in the lead. The grounds cover an area of twenty acres adjacent to the ocean beach and not a square foot of space is wasted. One of the inviting features was the won- derful open court in the geographical center of the park, surrounded by won- derful buildings created in stucco, in the center of which is a pagoda, util- ized for a band stand, entirely sur- rounded by water, outside of which are comfortable seats for many thou- sands of visitors. Surrounding these are the parade grounds, where a daily pageant, march of the nations, 1s en- acted. I shall pay a more extended visit and give my readers the benefit of such observations as I may have made. I only mention it at this time because I am overwhelmed with en- thusiasm over the results of local en- terprise shown by Long Beach citizens. Within a dozen miles of Los Angeles we have the world famed San Gabriel Valley, at the foot of Mount Wilson. As often as once a week I religiously pay it a visit, because it is in the very heart of the district producing the “Sunkist” brand of oranges, and what is more satisfying than gathering with your own hands, direct from the tree, this luscious fruit. Besides this it is the habitat of the English walnut of commerce, a fruit belt of all deciduous varieties and a market garden area that supplies much of the food consum- ed by the metropolitan population of Los Angeles. Less than a hundred years ago all this territory was a desert waste with here and there an oasis where in tropic foliage reposed the haciendas of Span- ish dons who dispensed hospitality from wealth acquired from the hides of range cattle. All of this has been changed. The bluster of commerce of to-day has succeeded the “manana” of yesterday. The hum of industry has disturbed the quiet of the desert wastes. The rains which fall in winter on the mountains are here utilized during the summer in the form of intensive irriga- tion. Water, plus soil, plus industry, has made the desert to bloom as the rose. But while the people of the San Gabriel Valley are living comfortably on the harvests of the present, they are setting aside a sinking fund for the future. They know that with increased activities will come an increased de- mand for water, and they are not wait- ing until this emergency stares them in the face, but by an almost unani- mous vote they bonded their immediate vicinity for $35,000,000 for flood con- trol and conservation. the most pre- tentious feature of which is the build- ing of a dam at the forks of the San Gabriel River at an outlay of $25,000,- 000. This will be, when completed, the largest dam in the entire world, and will provide ample water for irriga- tion and other purposes, with a maxi- mum of population for the next cen- tury. From five to eight years will be re- quired to complete this great dam, and the employment of thousands of labor- ers. When this work is completed the dam will become the Mecca of pil- grimage for multitudes for ages yet to come, as the Pyramids themselves are inconspicuous in comparison with this gigantic pile of concrete which will tower 425 feet above the bed of San Gabriel River. But mention of the San Gabriel dam is only incidental to a discovery made in the Valley many years ago, and to which my attention was called upon a recent visit there—‘‘La Piedra Pintada” (painted rock) as it was familiarly spoken of in the days gone by. La Pintada is passed by thousands of peo- ple every year without knowing any- thing about it. Not me. When it comes to anything like that I am as insistent as the man from Missouri. One is more or less awe struck as the rock is approached, your step become slow and quiet as if a sacrilege was being committed, as you stand there, before a connecting link between the past and future you wonder, and at- tempt to guess its secrets. The sym- metry of the characters doubtless have some significance, which to those red men who placed them there, no man knows how many years before, meant much. Of course there are the usual num- ber of legends connected with La Pintada such as, that it was an altar upon which sacrifices were offered; that it was a warning to the red man to go no further as the upper reaches were infested with many bear and other ferocious animals; that it was a key to a fabulously rich mine, etc. Scientific men are just at the moment making an investigation to try and find out all about it. La Pintada, however, is not the only rock carrving Indian hieroglvphics, for in the East fork of the San Gabriel Canyon there are several, the most pronounced of which are but a short distance from human habitations and have characters of running animals, imprints of human hands; these rocks, however, on account of gathering waste, brought down the river during high floods, are extremely hard to lo- cate. Just now they are attracting renewed interest through the efforts of the Government to preserve ‘them for the future. San Gabriel, “The Home of the Mission Play,” is situated ten miles East of Los Angeles. The beautiful $650,000 playhouse, home of John Steven McGroarty’s Mission Play, lo- cated in a picturesque seven-acre tract, once a part of the old San Gabriel cactus walled mission, is worth the time spent in a visit thereto. On this same tract is also the world famous “mother” grape vine, covering nearly an acre of ground, parent of all Cali- fornia grapes and planted in the eighteenth century. The Mission Play has given a greater number of performances in one place than any one play, not excepting the productions of Shakespeare. Visitors come from all over the world to see the old mission founded in 1771, which is still in an excellent state of preserva- tion and the pageant portraying the history of the California missions. The San Gabriel river debouches from the canyon of that name in the Sierra Madre mountains, and its waters spread underground and_ gradually widens to from twelve to fifteen miles until it reaches the ocean at Long Beach. The area covered is 360 square miles, with 230,400 acres receiving the underground surface flow, more than twenty cities and towns being depend- ent on the river and its tributaries for their water supply. The residents here claim that the San Gabriel Valley is the place to live; that one may die anywhere. They certainly have every reason for living. If one longs for the vast canyons, the solemn solitude of mountain fastness where rippling streams meander, they are at your elbow. If it is an admira- tron for the sea and its beaches, there you are. These advantages set to the rhythm of the perfume from orange trees, constantly in bloom, he may sit beneath his own vine and fig tree and let the rest of the world continue in its course. Frank. S. Verbeck. —__—__ @ + 6 A New Kind of Barrister. Gavin McNab’s death in San Fran- evoked widespread because of his sensational cisco last week comment success as a political leader, skilled attorney, adviser of Woodrow Wilson when that champion of democarcy needed advice on the political pulse of the Golden West, and in various cele- brated cases a barrister who enjoyed a reputation for serving his clients sat- isfactorily. Not until his will was made public Wednesday last was the world remind- ed that not every cause he represented at bar was successful, and not every bit of advice given when followed worked out to the advantage of each client advised. The world is informed at last that Gavin McNab made blun- ders when the world (excepting those clients of his who followed his bad advice) was believing the solemn- faced, bushy-browed barrister’s legal mind worked infallibly for good to those who paid him big money. McNab remembered these unlucky clients of his with handsome bequests. Some $40,000 of his $800,000 estate is left to various persons who lost money because of him. Friends who asked his advice as to investments and lost their wad get it back under the terms of this will. Somehow the amounts left to charities and faithful friends as gifts pure and simple are less signifi- cant than this posthumous fashion Mce- Nab hit upon of correcting his profes- sional blunders. May this righteous Scotsman’s tribe increase! May America hope that from the eaxmple set by this conscientious scru- pulously ethical lawyer, there may ~ spring a popular and widespread fash- ion by barristers of accepting fees only for work successfully performed? HOTEL BROWNING 150 Fireproof Rooms GRAND RAPIDS, Cor. Sheidon & Oakes Facing Union Depot; Three Blocks Away. Luxurious Comfort, Appetizing Meals, Reasonable Rates, and Finest Mineral Bath Department in the count:y, are just a few of the reasons for the popularity of West Michigan’s finest hotel. We invite the patronage of business men and pleasure-seekers. Hotel Whitcomb and Mineral Baths St. Joseph, Michigan DRUGS Michigan Board of Pharmacy. President—J. C. Dykema, Grand Rapids. Vice-Pres.—J. Edward Richardson, D:3- troit. Director—Garfield M. dusky. Examination Sessions—Marquette, third Tuesday in August; Grand Rapids, third Tuesday in November. Benedict, San- Michigan State Pharmaceutical Association. President—J. M. Ciechanowski, Detroit. Vice-President—Sumner J. Koon, Mus- kegon. Secretary—R. A. Turrell, Croswell. Treasurer—L. V. Middleton, Grand Rapids. ee RIGHTS OF THE RETAILER. Some Obstacles the N. A. R. D. Have Had To Face.* When you talk about hopelessness, don’t forget a few things that have happened. You folks in Michigan re- member very well the N. A. R. D. had the temerity to ask for a reduction in the tax on alcohol. Some of our good friends in the manufacturing end ap- parently thought we were going to put them out of business and some retail- ers agreed with them, but that is past history. The fact is that the National Association of Retail Druggists led the movement alone for the reduction of the alcoholic tax. We did have the co-operation of the state associations and many individual retailers took it upon themselves at our suggestion to make their known. Their representatives in Congress succeeded in passing that tax reduction. More recently the narcotic tax reduction was enacted by Congress a day or two be- fore adjournment. The trade as a whole did not support that narcotic tax reduction. Why should it? It only affected the retailers. I spoke to some representatives of other branches of the trade. They said, Why waste your energy on that? You can’t do it anyway. You'll never get it through Congress. We went to it alone. We asked you people here to support us. Your officers did their duty, of course, but your senators did not vote for it. The senators from this State would have favored that narcotic license re- duction for the retail druggist if the retail druggists had made it known to they wanted that, but as the from this State thought it was only the officials of the N. A. R. D. and the officials of the M. S. P. A. *Paper read by Samuel C. Henry, Sec- retary N. A. R. D., at annual convention wishes them senators MICHIGAN TRADESMAN —just a little propaganda—they were not interested You can understand when I go to Washington and inter- view the congressmen from Michigan they don’t care what my opinion is. If any one of you has an opinion and you take occasion to make it known, they are going to listen to you and if a sufficient number of you make your wishes known, they are going to agree with you because that is good policy, that is the way they expect to get back. We have a very definite campaign mapped out. The National Association of Retail Druggists is more complete- ly sold on the Capper-Kelly bill to- day than we have ever been sold on price maintenance since it was started, some eighteen or more years ago. I am here to say to you, without fear of successful contradiction, that the Cap- per-Kelly bill or some similar trade legislation will be adopted by Congress in the near future. You men can hasten that day if you will do certain things. You must actually get in touch with your representatives in Congress—either by personal contact or by letter. I don’t need to tell you men that the public interest in this thing is more important to you and me, as citizens of the United States, than the money end of it is to you as retail druggists. What you want to do in your interview with your representa- tives in Congress is to show them. I don’t know. They have other things to think about. Their minds haven't been trained to think about this prob- lem. You know all about it. Show them what is happening in the field of distribution, that in a few years if it isn’t stopped will have the public by the throat and the public will have to take the prices the monopoly demands. When you can show the House and Senate that condition of facts, the Con- gress of the United States, is going to modify the public policy of this coun- try as set forth by the Sherman anti- trust act and Clayton law. The manu- facturer of an identified piece of mer- chandise may legally establish and maintain a price at which his product will be sold to and through distrib- utors to the public. We will have legislation when you men in Michigan and other states in the Union will take the trouble and let your Congressmen know what is in the field of distribu- tion to-day. You know as much as we decry the conditions which exist in the drug field to-day, our condition is ideal as compared with the grocery trade and yet the grocers have never awakened to the possibilities for their products which lie in the enactment of fair trade legislation. They are be- coming aroused—other branches of American business are becoming arous- ed—but here is what you men can do. I would like to see the same leadership in this movement continue until this thing is bruoght to a successful issue. I would like to see the druggists of Detroit and the drug organizations of other cities of like character get the business interests of the city together in a monster meeting and arouse them to the necessity of forestalling this great monopoly which is unquestion- ably developing with great rapidity. Get the whole united force of American business. Get that whole force of American business down at Congress. If that could be done at this season of vacation for Congress between these months of now and the first Monday in December, I want to tell you there isn’t the slightest doubt in my mind one of the first acts of the committee would be to recommend immediately the adoption of the Capper-Kelly bill with the modification they have placed upon it. And I want to say to you with the same degree of assurance that the Congress of the United States would set aside a time in the early days of that session to enact this legislation for the protection of the American people, the first duty they owe as representing the American people in a representative body of this country, and I should like to see you men organize such a group meeting here in Detroit and in the other cities throughout the country and get that force to work. As to the results there can be no question. I apologize for taking up so much of your time. If you could see this situation as I am forced to look at it and know how vital it is, you would agree with me that a man is justified in taking some of your time in discuss- ing the real issues with you. Some time ago I took occasion to write an editorial in the N. A. R. D. dealing with 10c goods. You know I frequently get some very interesting letters on editorial articles which ap- pear in the journal. This one brought forth a good many. Many of my good friends wanted to know if I was August 29, 1928 trying to bring the drug trade down to the 10c level and so on. The Ameri- can people demand 10c articles. If you don’t agree with me look at the Wool- worth building and other concrete ex- amples in the United States. I do say, look the situation squarely in the face. There is one manufacturer who sold his production to the ten cent store because the other branches of trade wouldn’t handle it and they didn’t like 10c sales and they are being cussed to death. Do you want that article sold in the 10c store or do you want to handle it? Those are facts you men in the retail drug business have to think about. If I had my way every sale that went out over the drug counter would be $1 and up, but I don’t have my way. This is the last thought I want to leave with you. been changing; business foundations have changed in recent years; there is a popular demand for 10c articles. My advice to you, even if you criticize me for giving it, is this: I would recognize that fact and I would say that by all that is holy and righteous none of my trade will be forced to go to the 10c store to get a drug product which I can sell for 10c and make a profit. If you men will give that some thought you will head off some further compe- tition in the 10c store and you will help stabilize conditions for a while in the retail drug business. —_+-> New Cigarette Holder Offered. One of the new things on the nov- elty market is a combination ring and cigarette holder for women. The ring, which is of sterling silver and may be worn separately, is set with a large colored stone under which runs a small silver tube connecting a _ tiny hole on each side. Into one hole is put the mouthpiece of the holder, which is of bakelite, and into the other goes the part holding the cigarette. When not in use the two parts are carried in a small leather case. The device, which wholesales at $30 a dozen, is said to have many features, among them the prevention of stained fingers. It is particularly adaptable for use playing bridge. Times have while +o If it weren’t for women some men would never enjoy a sense of superior- ity, and other men would never suffer from a sense of inferiority. mS. ©. A; GRAND RAPIDS STORE : PLANNING STORE EQUIPMENT 2a’ s individual conditions. 2. @ GRAND RAPIDS ~ MICHIGAN RIXTURES” at HTT TITIT RTC — — —— ene een ——— Succeeding GRAND RAPIDS SHOWCASE CO. TMT WELCH-WILMARTH CORPORATION ITITETIT LE Planned to make every §f bs foot of store into sales space. August 29, 1928 MICHIGAN TRADESMAN 27 Walker Candy Co. in Rece ivership. Perhaps these new broad-brimmed W Owosso, Aug. 28—The Waiker hats are being worn by our young wo- HOLESALE DRUG PRICE CURRENT Candy Co., which moved from Mus- _ leon to Chwaaso in $025. liad filed a men to answer the mean charge that petition in Ciremt Court for a decree they don’t cover themselves — suffi- Prices quoted are nominal, based on market the day of issue. of dissolution and liquidation and was ciently. Acids Cotton Seed --.. 1 35@1 50 Belladonna ------ @1 44 granted a request for the appointment Boric (Powd.).. 10 @ 20 Cubebs -------. G 50@6 75 ~Benzoin -.._-__ @2 & of temporary receiver. Pa Cin . i ag & Seo -.— ceees See Coos. See I Ve 2 B > : . ST Car bolic ________ 38 @ 44 Eucalyptus ---_ 1 25@150 Buchu ---------- @2 16 Senator Seth Q. Pulver, of Owosso, ne 53 @ 70 Hemlock, pure_. 2 00@2 25 Cantharides ---- @2 52 and S. S. Bushby, of Detroit, directors Muriatic 3%@ 8 Juniper Berries_ 4 50@4 75 Capsicum ----_- - @2 28 of th ad te : @ Nitric 9 @ 15 Juniper Wood -1 S0@1%5 Carechu _.._ @1 44 c e company, were named tempor- 2. noo Gf laid: cates .._ 1 6G1 65 Claghena — @2 16 ary receivers. The company is solvent, Sulphuric Po ee 3%@ 8g Lard, No. 1 ---. 1 25@1 40 Coichicum ____.. @1 80 with assets of $1,200,000 and liabilities Tartaric __...... 52 @ 60 Lavender Flow__ 6 00@6 25 Cubebs ---------- @2 76 of $800,000, according to Curtis R. et ee ae O1 33 Gray, president, and will continue op- Ammonia Linseed, raw, bbl. @ 83 Guaiac -~-_------ @2 28 erations under the receivership. Water, 26 deg... 06 @ 16 Linseed, boiled, bbl. @ 86 rh ae . ~ de f as : Pe Water, 18 ~. O5 Linseed, bld less 93@1 06 Odine —2 4 @ 5 The death of Benjamin Dansard, De- Woe 14 pe ae Linseed. raw, less 90@1 03 Iodine, Colorless. @1 50 troit investment banker, who com- Carbonate _..__. 20. @ 25 Mustard, arifil. oz @ 35 Iron, Clo --------- 1 56 mitted suicide Aug. 1, brought about Chloride (Gran.) 09 @ 20 Neatsfoot -~---- 1 25@1 35 Ll ------------ @1 = the present action of the company, it oa aoa ——-? al ‘uke ela was announced by Mr. Gray. Two Balsams ‘weibove co eske225 Cplum —______ @5 40 years ago the Dansard Co. had under- @opaiha, 2. | 1 00@1 25 Olive, Malaga, _ oT Opium, Camp. -. @I1 44 written a large bond issue for the com- uw eS pr anal -- 275@3 00 green ____- -- 2 85@3 25 pas a ay e - pany at the time of a re-organization. a Soapine ca <= 3 15 wanae 353s 40 OLE : ‘ . pails __-_.advance 1 ce ickcory, Smoked Snowb : Pion €4 ee 47 OMARGARINE oe Tank Wagon comand tierces 13 6-10 1h. "Gc Saaahas’ aoa oz. 4 00 Ceylon rown Gaso ; ompound, tul oe q ’ rge .. P Van Westenbrugge Brands ~~ Crown Ethyl i i His Sa 3 dow 53. ; 20 — -- #1 Catcnd Didtribetor olite Gasoline ___----- es Sausages raratie a ---- P © «. English Breakfast isa 6 ioe lt i (iti‘CO;w 75 an Medium __..__ 28 P arrels oan 18 — congou, Choice 35 a a Kerosine 13.6 Pork ort ~-------... 21 Congou, Fancy oe oan tas Machine Gasoline ark 31 ae M. & ne 37.1 Vea oe le Le SPICES P. Naphtha 19.6 1 heaae Teed a. WY Medium Oolong SO ticsdehocss © ll Ul ae 3 Whole Spices Choice - 39 -VIS MOTOR OILS ae = Allspice, Jamaica a. ll 45 in tron Barrels Smoked Meats oy Cloves, Zanzibar oe 50 fies Hams. Cer. 14-16 Ib. @29 = Cassia, Canton _____- @38 Nucoa, 1 Ib. ---------- 21 Wadia oe 17.1 Hams. Cert., Skinned : Cassia, 5c pkg. "doz. @22 TWINE Nucoa, 2 and 5 lb. -- 20% Heayy ee 77.1 16-98 Th @2 Ginger, African - G40 Cotton, 3 ply cone Re Weser e 771 Ham, dried beef @28 Ginger, Cochin ___.__ @19 Cotton, 3 ply Balls ___- 40 . Heavy ed beef , Cochin , ply Balls 9 a 17.1 ieuhies . Mace, Penang i @ag =| Wool, G aly __ , ae Wilson & Co.'s Brands California Hams -_- a Mined Ha t ia. ae Oleo 3 ae UT Mixed. Se pkgs. doz. 4s a. olarine tae - au bet Nutmegs, 70@90 ____ @45 VINEGAR - ea 24 Palea Hames @25 r case, 24, 2 Ibs. - 3 40 Nutmegs, 105-110 __ @59 Cider, 40 Grai Me 18 Mincoa Hams. e* al reas lots 2 30 Pepper, Black _ Oue White wa ------- 27 ee a ca ee BE TF esa s Ue aoe. 8 Light - Pure G ' 7 To aaa She RR 65.1 p = round in Bulk MATCHES aaa rip = Nek ao = w0g32 00 a Jamaica no oN 0 pneu Special he So 1 ‘ C poh 0@32 00 pel oves, Zanziba : - W@ 39 ee » per gross ad 80 Swan, 144 —-—--—----- $20 Polar CU Cassia: Canton "~~ 2s No. 1, ‘per gross ——-- 1 25 Searchlight, 144 ens be Tr nie OC 65.1 eat hr 20 Senta Corkin _____ @35 No. 3, per pipe —- 1S eri Bea Label, Scag ee 65.1 i. 65 Mave. Penna resi @32 abyss Rolis, per aa i ue Tip, 144 box 5 00 Finol : fetes lll 10 ’epper, Bl: oe 39 ochester, No. 2 Ohio Blue Tip. 720-1c 4 00 a doz. 2 25 Fancy B AGE Nutnegs oo : @55 Rochester, No. 3 —. - — See. aoe 4.85 Pecnaay. re oo 9.3 Beuce on tae 2 05% Pepper, wan @59 Rayo, per éoz. , . “ able. 144 ne ; asa ’ oe , oes ead 224. a Hanne Caves @s%o ------ 7 (emweal, 144 oun [= Parowax, 20, 1 Ib. __ . ROLLED O ao Piraike cayenne @37 ae oa wa 5 Ov tives ike 12 ATS prika, Spanish @45 WOODENWARE . . 8, ae : Gi vine bee 2 2h Seasoning Baskets Safety Matches Qua ol 18 Regular -. 1 80 Bushels, narrow band aker, 12s Family _. 2 70 Chili Powder, 15 wire handles : Quaker, 5 gro. case. 45 Mothers, 12s, China__ Celery Salt, 3 c _.-. 135 Bushels, narrow band, 78 ae 50 Nedrow. 12s, China__ 3 80 = Sag 9 ga : , Narrow band Sota e s, China _ 3 25 Sage, 2 oz. - wood handles : sacks, 90 lb. Jute 3 30 Galton Sake 90 Market, drop handle_ 80 MOLASSES ce o an 1m Make aoa == 3 M pasate RUSKS Ponelty, 3% oz. _-_- 135 #Market, extra andie- 95 classes in Cans Dutch Bi Rusk Co Kitchen Bouquet ae : = Sat, Mee ‘ - - oh rand. R La be Spli @ --------- Dove, 36, 2 lb. Wh. L. 5 60 36 rolls, per , BORAX i. Leaves 20 pe ai medium __.._. 7 60 Dove, 24, 2 18 rolls ie am ton: oe en , 24, 2% Ib Wh. L. & 20 14% Is, per case ---- 2 25 Tw Savory, 1 0z oe oe Dove, 36, 2 lb. Black 4 30 Semdac, 12 pt. cans 2-75 +3 bees per case __..150 24 . Mule Team was ia * «. Churns Dove, 24, 2% Ib. B Semd -76 12 cartons, per case -- 1 70 48. egangen 8 te Tomer, 1% cm, og Barrel, S gal. onch -_ 34 Do lack 3 90 ac, 12 qt. cans 4.65 18 cartons, per case 2 55 96. 10 oz. packages 435 , ow 2 90 Barrel, 10 gal., each 2 0 ve, 6 10 Ib. Blue L. 4 45 36 cartons, per case —_ 5 a % Ib. packages —_ 4 00 3 to 6 gal. per gal. — is Palmetto, 24, 2% Ib. 5 76 PICKLES SALERATUS | SOAP e Pails a : ‘ STARCH 10 qt. Galvanize NUTS— Arm and Ham Am. 1 talvanized @ an Whole oo Medium Sour SAL mer -. 3 75 oY 100 box 6 30 12 at. Galvanized ae ] oan Tarragona__ 26 gallon, 400 count -_ 4 75 Granulated oe Export in ke oni o> Corn 14 qt. Galvanized or = -- . q 42 oy ; § : " ee ao New --------- 24 Bicacited Gl me Go 180 Big Jack box _..... 385 ingsfurd, 40 Ib 12 qt. Flaring Gal. Ir. 6 wipert Mixed ------- 25 Sweet Small Granulated, 36 ae _ 160 Fels co iia ar 459 Powdered pion _.. 114% ~=«10 at. Tin Dairy 4 “ rts, Sicily _---- 16 Gal 995 i ney . ne ee a. 100 box A : | 2 aS Peanuts, Vir. Roasted o. 5 pga 2250 ---.~- ui Oe 2 40 Flake White, 10 box ; ree ve * 1 Ib. pkgs. 360 y Traps Peanuts, Juinbo sted 11% ie i oe re Grama White Na. fos 375 Quaker oo is oo CS eh aaa Middles —-——_--. vg SME Classic, 100 box 4 40 40-1 a 480 Mouse, wood, 6 holes. 70 ‘aes Sune 0 “ Dill Pickles Tablets, % ib. P ool, 100 box fouse, tin, 6 holes __ 6 , Jumbo —-_--- Gal. 49 t ; aa ure .. 19% Jap Rose, 100 box __-- 6 50 Rat, w -- _ 66 Pecans, Mammoth * : o Tin, doz. _. 9 25 OZ. --.-~ p Rose, 100 box Gloss - NO ee 4 No. 2% Tins i we bk ee 140. Fai Late Rat yd ------------ 1 00 Wainuta, Cal. 50 wm Pine (885 ood boxes, Pur airy, 100 box --. Ar Gee ee 1 Hickory -_--. aaoeene C 5 whole Cod __---- oi Palm Olive, 144 oe a om 1 ee tS Mouse, spring __----- = ae 7 ----- ; 1 oor pkgs. Cob, 3 d PIPES H — Octagon, ao io Bees Sica, pikes. - 235 Large Galvanized ’ Oz. clland Hering - EUmMo, 100 box __-- o c sarge Gaivanize R T5 Sitios Peanuts z. in bx. 1 00@1 20 Mixed, sab Herring sie iy box _... 4.85 HBilastic, a. ts _. ae Medium Gelvantiad ; 50 Fancy, No. 1 ---- 14 PLAYING CARDS Mixed, half bbis. __ 9 ve Grandpa a ee is wee ang 7 Smail Galvanized —__ 6 50 a , 3Zattle Axe, per doz. 2 65 ac: ihe, 18 0 Grandpa Tar, 50 eae i a oe 06 Washboard Shelled Bicycle ....-.- ng - Ln tial ae os 110 — Hardwater =e | Globe . 5 50 oT L s, half bbls oO pce Genie Almonds _-- 60 POT KKK ee oitank ‘Tir, 1007GS 40 ao = Peanuts, Spanish, Pagal 8 K Norway =. 19 80 Tillby Soap, 100 ae CORN SY Doubie Peerless ----- eh 125 ib. bags o Babbitt’s, 2 doz. 2 76 oe ee tag Williams Barber ae - z RUP Single Peerless __---- va oe : ---- : uune Panel r , 98 y led mibarte oo _ roe —-— 145 Williams Mug, per doz. a Corn abe Queen -___- 5 50 Pecans Salted -_---- 39 FRESH MEATS kaka eae = iis Macc, Wo 1% 2 ersal ----------~- 7 25 oo 60 oa % bbl., 100 Ibs rring CLEANSERS ae oe Nic) 5 tT a 3 = ‘ Wood Bowls res ee “ree ; Blue Karo, No a ‘ 3 in. Butter Top Steers & Hei Ah Mackerel Red Karo, No. 1% __ 347 15 in. Butter 00 MINCE MEAT Good St’rs & Ae ah a roe 100 Ib. fncy fat 24 . Red Karo, to 1 dz. , a YY in. Butter os ‘a a None Such, 4 doz 6 Med. Steers & Hei oe rails, i “ph hall palagrey P Red Karo, No. 10. 3 85 19 in. Butter —-----_- 25 0 Quaker, 3 doz. case __ 3 47 Com, Steers & Heif. 15@18 oe 75 a ' Libby, Kegs, wet, ib. = . White Fish : : ote — Med Fancy, 100 Ib. 13 00 i ee eel es ) ; ; Orange, N Poe ibre, i OLIVES Good ce ren ce a : SHOE BLACKENING oe Ne 1%, 2 dz: 336 No J — whiter = 2 oz. Jar, Plain, doz. 1 35 Metin 23% — \ et doz. 1 35 j ' ne ae a Be on ee% on. eens m1 3s ----- 44 , Con act H Xraft aoe zh oz. Pim nis, sal 4 = cas Lamb Dri- Foot. a s ia i } Maple. Kraft Sing o ee apis Plain, doz. 3 10 oa Lamb -------- 29 Prenat yi ay 35 FI 4 Fi Green Label Karo eee 9% art Jars, Plain, aoe 5 50 Medi oc ee : + TOR, — ns mm 90 ‘| a E : veal, Glass Jugs, Pla. 1 90 oa --3~-------- 24 ; STOVE POLISH KY Mapl . YEAST CAKE 4 eee ae A 21 THACENS. per doz. 1 35 AY \i ple and Cane Magic, 3 doz 2 ~~. Jar, Stuff., doz. 1 35 co oe “az. 1 40 g Kanuck, per gal. 1 Sunlight, 3 doz. _--—- 3 70 pan Je Stuffed, doz. 225 Good Mutton ae ot rae doz. 1 35 Kanuck, 5 gal. can —_ 6 _ ee 1% dus. 1 = ar, Stuff., doz. 3 50 a 18 nl ne Paste. doz. 1 35 : es ‘oam, 3 doz. ce 1 Gal. Juga, Stuff., dz. 2 40 um = ~------------- \¥ Gnameline Liquid, dz. 1 36 You Seam, ta den 2 70 a —- 18 = Liquid, per doz. 1 40 Maple . 1 35 i um, per dos. 15 30 Michi — can ca: gan, per gal. .- ses, $4.80 per case Welchs, per gal. ---- ; : ee eischmann, per doz. 30 30 Proceedings of the Grand Rapids Bankruptcy Court. Grand Rapids, Aug. 17—We have to- day received the schedules, reference and adjudication in the matter of C. J. Law- rence Brothers, Inc., a Michigan corpo- ration, Bankrupt No. 3514. The matter has been referred to Charles B. Blair as referee in bankruptcy. The schedules show assets of $166,411.50 with liabilities of $181,382.58. The bankrupt concern is located at Holland. The first meeting of creditors will be called promptly, note of which will be made herein. The list of creditors of said bankrupt is as fol- lows: co Wood. Holland... $ 40.00 ©. Verner, Bolland —._.__ ____ 35.00 Wim. Crooks, Holland ___________ 40.00 Wm. Zieelier, Holland ——_ 30.00 C. Butterfield, Holland -_---- 50.00 PP. G. Weie, Chicago —_._-____ 20.00 ro is Rive. Chicago ______ 25.00 Frau Holcomb, Chicago —.________ 75.00 L. G. Lawrence, Wilmette, Ill. __1207.56 Cc J. tawrence. Chicago —.__ 2035.00 J. K. Mosser Leather Corp., Molent 2 67,300.00 Ajex Mic. Co., Baltimore —_______ 81.35 A. YY. Ss. Album, Chicago _____ 6.20 Anderson Bros., Chicago —.________ 204.00 Arabel Mfg. Co., New York City__ 161.14 Archer Bldg. Corp., Chicago ______ 100.00 Associated Truck Lines, Holland 15.77 Bewr & (o., Chicarce 89.10 5. D. Berenson, Vhicagco ______ 50.00 Board of Public Works, Holland__ 277.00 Bradner Smith & Co., Chicago __ 218.88 Burroughs Adding Mach. Co., nee 7.85 Geo. EB Carpenter, Chicage ______ 104.48 H. D. Catty & Co., New York City 27.69 EH. Channon Co., Chicago ______ 22.53 R. C. Chapman Co., Chicago _ 155.90 Chicago Cork Works, Chicago -_ 52.32 Chicapo Holler Co., Chicago ______ 83 Chicazo Towel Co., Chicago ____--_ 13.1 Childsdale Paper Mills, Childsdale 379.27 Cincinnati Time Recorder Co., Caen Ul... 9.75 iGuetat G. Colin, Chicago -__.____-_ 5.5 Consolidated Paper Co., Monroe __2568 87 Corn Prod. Refining Co., Chicago 85.78 Chas. A. Coye, Inc.. Grand Rapids 5.67 Creseent Engraving Co., Kalamazoo 193.23 Cromwell Greist & Wardner, Chi. 103.50 Cudahy Packing Co., Chicago _ 63.56 G. M. Davis Regulator Co., Chicago 42.50 Louis De Jonge Co. New York__ 159.76 DePree Hdwe. Co., Holland ___-_- 99.21 Dextro Products, Inc., Buffalo, N.Y. 28.25 Diekema, Kollen & TenCate, Hol. 115.00 District of Columbia Paper Co., Wackhineion D.C. 2 15.20 Martin Driscoll, Chicago _________3621.73 DePont Cellophone Co., Buffalo, yn. % - Louis T. D 1 > 493.92 er Paper Co., Chicago 35.45 Mrank i. Hast, Chicago ___.._.__ 403.25 Eddy Paper Corp., Three Rivers 2534.92 Federal Pure Food Co., Chicago -_ 45.00 Fris Book Store, Holland ________ 9.50 Robt. Gair & Co., Chicago ______3221.3 Globe Engraving Co., Chicago _ 2702.53 Glucol Mie. Co., Cleveland _._..____. _ 16.008 Goodrich Transit Co., Chicago ____ 265.54 Goodrich Transit Co., Holland ____ 92.53 L. F. Grammes & Sons, Allentown, SC CO Belting Co., Grand Rapids ________ 33.05 G. R. Electrotype Co., Grand Rap. 659.44 Graybar Electric Co., Chicago ____ 55.18 Great Lakes Paper Co., Chicago __ 431.90 Geo. Green Lumber Co., Chicago...._ 21.20 Guarantee Bale & Tit Co., Chicago 40.11 Metz & Murphy, Chicago ________ 103.58 Hampden Glazed Paper & Card Co., Holyoke, Mass. IR Hansell Elcock Co.. Chicago ____--_ 3 J. F. Helmond & Bros.. Chicago__ 333.92 R. R. Heywood Co., New York City 285.00 Hinskley & Schmitt. Chicago __-_ 11.50 Hague Sprague Corp., Lynn, Mass. 72.00 Hobbs Mfg. Co., Worcester, Mass. 127 R. Hoe & Co., New York City _... 72.40 J. I. Holcomb Mfg. Co., Indianapolis 2 Holland Lum. & Sup. Co., Holland 151.5 Holyoke Co., New York City __. 10.53 Hordois Stationery Stores, Chicago 46.18 C %. Hunt & Co., Chicapo _..._ 43.85 Huntington Laboratories, Hunting- ss ih... I. X. L. Machine Shop, Holland _- Wm. A. Wen Co., Chicago _._.... 64.55 Illinois Adhesive Co., Chicago ____ 383.93 Illinois Bell Tel. Co., Chicago ____ 47.19 Illinois Mfg. Mutual Casualty Ass’n., Chicago ‘ Indiana Chemical & Mfg. Co., Chicago .- | 72.00 . 140.23 Henry Kraker Co.. Holland ______ 108.79 LaBoiteaux Co., Cincinnati 64.00 Lake Shore Paper & Twine Co., oo pi ye oe «ese agi ache ed RSet Tied Ao calpa 20.09 Latham Automatic Registering Co. tesa 6.63 Lawrence Service Corp., Chicago__ 608.98 Wm. MacGill & Co., Chicago __- 5.51 MacSimPar Paper Co.. Otsego __3933.30 Marsh & McLennon, Detroit Sth.ce Master Paper Box Co., Chicago__ 89.35 Michigan Bell Tel. Co., Holland__ 40.38 Mich. Engraving Co.. Grand Rapids 86.30 Mid States Gummed Paper Co., Cian — baa Michle Printing Co., Chicago ___. 3133 Milwaukee Lace Paper Co., Milw. 37.32 Model Drug Co.. Holland --- 1.85 J. L. Morrison Co., Niagara Falls MICHIGAN TRADESMAN J. K. Mosser Leather Co., Chicago 2490.32 McGulvray, Eames, Vayghan & Tiles Chipaeo 243.75 MeMullen Mach. Co., Grand Rapids Nashua Gummed & Coated Paper Co; Nakhea, No oo 983.76 National Art Co., New York City National Coated Paper Co., Paw- tncker Boot oe 158.41 National Gum & Mica Co., N. Y. 125.00 National Paper Box Mfg. _ Aug. 27. On this day was held tho first meeting of creditors in the matter of Dime Diner System, Bankrupt No. 3495. The bankrupt was present by its rresident and represented by Travis, Merrick, Johnson & Judd, attorneys. Claims were filed. No examination was had. oo W. Moore, of Belmont. was rame rustee, and his bond placed at $1,000. The first meeting then aicueac | without date. : Aug. 27. On this day was held the first meeting of creditors in the matter of Melvin Palmer, Bankrupt No. 3489. The bankrupt was present in person and represented by attorney Shelby Schurtz. The creditors were represented by Wicks, Fuller & Starr, attorneys. One claim was proved and allowed. The bankrupt was sworn and examined without a re- porter present. C. C. Woolridge was named trustee, and his bond placed at $100. The first meeting then adjourned to Aug. 29 for further examination of the bankrupt. On_ this day also was held the first meeting of creditors in the matter of Barney Domes, .doing business as Bar- ney’s Bootery, Bankrupt No. 3493. The bankrupt was present in person. Cred- itors were represented by Grand Rapids Credit Men's Association. Claims were proved and allowed. The bankrupt we sworn and examined without a reporter. Harris S. Whitney, of Benton Harbor was named trustee, and his bond i at $500. The first meeting then adjour>- without date. On this day also was held the first meeting of creditors in the matter of John Ashton, Bankrupt No. 3494. The bankrupt was present in person. Cred- itors were present by attorneys Metz anl Watson, both of Eaton Rapids. Claims were proved and allowed. The bankrupt was sworn and examine without a re- porter. Edward A. Sump. of Lansing Ca ae ee and his bond placed é 300. ne firs -e ti adj ae t meeting then adjourned On this day also was held the first meeting of creditors in the matter of Habib J. Howard, Bankrunt No. 3485 The bankrupt was present in person and represented by attorney A. J. Butler Creditors were represented by G. R. Credit Men’s Association. Claims were proved and allowed. The bankrupt was Sworn and examined without a reporter. Edward De Groot. of Grand Rapi . apids, s elected trustee, and his bond plaend at ) + se: sainesoa + rei ecaaetie August 29, 1928 MICHIGAN TRADESMAN 31 $500. The first meeting then adjourned without date. In the matter of Glen H. Sleight, Bankrupt No. 3452, the sale of assets was held on Aug, 8 The highest bid for the stock in trade and fixtures was the offer of L. Levinsohn, of Saginaw, of $300. the highest offer for the accounts wa: the offer of O. Miller, of Kalamazoo, of $300. The two offers were practically 1u0 per cent. of the appraised value of the property and were confirmed. Tu. trustee’s first report and account has filed and an order for the payment of current expenses of administration and labor and tax claims has been entered. Aug. 28. On this day was held the first meeting of creditors in the matter of Ndward Niewyk, Bankrupt No. 3483. The bankrupt was present in person and rep- resented by attorney R. L. Newnham for Fred C. Temple, attorney. No creditors were present or represented. One claim was proved, but not considered. The bankrupt was sworn and examined with- out a reporter. No trustee was appoint- ed for the present. The first meeting then adjourned to Sept. 4, to permit the production of certain contracts relating to the scheduled assets of the bankrupt. On this day also was held the first meeting of creditors in the matter of George Galy, Bankrupt No. 3487. The bankrupt was present in person and rep- “resented by Arthur F. Shaw, attorney for W. F. Melntyre, attorney. No creditors were present or represented. The bank- rupt was sworn and examined without a reporter. Claims were proved, but not considered at this meeting. C. W. Moore, of Belmont, was named trustee, and his bond placed at $100. The trustee was directed to investigate certain claimed assets and report. The first meeting then adjourned without date. Aug. 28. On this day was held the first meeting of creditors in the matter of Bruce Minaker, Bankrupt No. 3492. The bankrupt was present in person and not represented. No creditors were present or represented. No claims were -proved and allowed. No trustee was appointed. The bankrupt was sworn and examined without a revorter. The first meeting then adjourned to Sept. 4. a Cucumbers Get Their Deserts. Cucumber growing for table supply in contrast to the production for pickling is now one of the twenty im- portant truck crop enterprises in the United States. In 1926 nearly 40,000 acres, exclu- sive of greenhouse acreage, were de- voted to the crop of slicing or salad cucumber, which was valued at nearly $7,000,009. Cucumbers are grown for car lot shipments in twenty-nine states. Florida is the most important producer. From a shipment of 3,689 car loads in 1920, the business Nationally increased to nearly 8,500 cars in 1925 and 7,180 in 1926. According to the bulletin, the pres- ent outlook for table cucumber con- sumption does not warrant any great expansion of acreage, but there is need for intensive culture of higher grade table stock. Returns from cucumber crops average about $180 an acre, but production costs are high enough to limit profits. Cucumbers should be shipped packed for the market, accord- ing to the United States standard grades and under refrigeration wher- ever conditions require it. —_—__2<-<.__ New Sales Stunt Comes From Paris. A friend who has just returned from Paris tells a stunt they have developed there which may cross the Atlantic be- fore long—the purchase of a year’s supply of collars and shirts which the store agrees to launder, without charge for a year. You walk in, pay $28 for eight shirts and two dozen collars, and then when they become soiled, you bring them back to the store, which launders them and delivers them to you. The plan, of course, has a num- ber of troublesome details, but it might result in building up big-unit sales at that. Traveling Salesmen To Raise $3,000,- 000 For “Home.” Formal launching of a campaign for $3,000,000 for a Salesmen’s National Home at Winston-Salem, North Caro- lina, where a site is already available, took place at the annual meeting of the National Council of Traveling Salesmen’s Associations at the Hotel Pennsylvania in New York last week. The 400 members present unanmious- ly re-elected Seymour N. Sears, of the Hardware Boosters’ Association, as president of the council. Emphasizing the slogan, “Home by Christmas,’ 100 salesmen are being employed by the National Traveling Salesmen’s Foundation, New York, in charge of the work, to organize the working forces throughout the coun- try. The home, to be built on a tract of 1,000 acres left by the late J. C. Tise, who also bequeathed $100,000 in cash, will be used in the interests of aged, indigent and infirm salesmen. John H. Love, former traveling sales- man, and now treasurer of the Mer- chants’ Association of New York, its chairman of the committee in charge. In a recent letter to Mr. Love, Herbert Hoover endorsed tthe gift and the council’s plans to use it, and predicted that the additional funds necessary would soon become available. Mr. Sears reported progress in the council’s efforts to reduce the 10 and in some cases 15 cent toll for local phone calls charged by many hotels. He also described the efforts of the council to reduce the Pullman sur- charge, and predicted that a bill pro- viding for the reduction which the Council had succeeded in introducing into the Senate, would be passed next winter. Aaron Sapiro, lawyer, was the prin- cipal speaker at the meeting held in New York. —_~+-.___ Good Will Big Push Behind Merchants Knowing how to properly display merchandise is one thing. Selling it is another. But the display is a great aid to sales in any event. However, many retailers have adopted the meth- od employed by the 5 and 10 cent stores. They are putting everything out on the counter where the customer can look it over without going to the trouble and “inconvenience” of asking the clerk for a certain article. It is hardly necessary to have a salesman where well-advertised goods are being offered, but it is necessary to have a good salesman where mer- chandise of one well-known brand is meeting the competition of one or more other well-known brands. Adver- tising and good will are the things that make it “hot” in the way of com- petition. Good will created is the greatest competition one manufacturer can of- fer another manufacturer. Advertis- ing can create competition for a while, but the article must be almost as good as that of the competitor in order to long hold out in the face of the opposi- tion. Good will without the advertis- ing is not so good. That good will and good advertising of a certain line of merchandise is enough to meet any sort of competi- tion on an equal basis. And yet the method of display is important. How- ever, that is just another form of ad- vertising. Se Courtesy and Knowledge of Stock. One of the largest department stores in the world places a premium on two qualities in its salespeople and is constantly on the lookout for these two factors, which the management feels are essential to executive promo- tion. The qualities are: Courtesy. Knowing your stock. Courtesy implies an understanding of people, an ownership of tact. To make friends for either yourself or your institution. Each transaction must begin with courtesy and end on the same plane. If not the turnover of friends and customers will be tre- mendous. The wise executive praises this quality among all others, because its result is readily seen in sales. Walking hand-in-hand with courtesy is a knowledge of the stock on the shelves. Courteous treatment is only the beginning of a sale and to serve the customer in all respects a knowl- edge of the goods is essential. A sales person possessing these two qualities will go a long way on the road to success. —_+-~>___ One Man’s Gain Is Not Another’s Loss. Of all fallacies, the most common and the most dangerous is that which holds that one man’s gain is another’s loss. This is true of a poker game. But in business, and the usual chan- nels of commerce profits are not made at the expense of the buer. Profits are the reward of efficiency. “In my own experience,’ says one authority, “I have observed that I get best service and the best quality of goods and lowest prices, all factors considered, from companies which are doing business at a good profit to themselves.” Natural laws operate in business just as surely as they operate in the movement of the sea. In any competitive field profits are a measure of service. Where the ser- vice is great. and efficiently rendered, profits are in proportion. Where the service is poor or unnecessary or in- efficiently rendered there are no profits —and there should be none. —_2-.___ Football Equipment Orders Good. With orders from the larger col- leges already on file, dealers in sport- ing goods are now turning their atten- tion to the football equipment needs of the smaller institutions and high schools. Equipment for teams of the smaller schools and industrial teams is one of the most important factors in the business. The hooded sweat blanket has shown a large increase in popularity among orders to date. ——-2- 2 ___ The clerk who sulks when kept a few minutes after closing time because of a rush of customers, is nevertheless among the first to ask for an increase of pay. Invents Glass Top For Canned Foods. Foods in tin cans are invisible, which is the greatest drawback to the industry. A New Jersey inventor has invented a can with a glass center top to enable the purchaser to see the con- tents of the can and know what he is buying. —_—__2->___ Last year the number of students receiving a business education at the university level in the United States was 80,000; in Germany, 15,000; in Great Britain, 950. ——_+- 2 ___ Every average town has enough frogs to do the croaking without its being necessary for its merchants to join in the symphony. Business Wants Department Advertisements inserted under this head for five cents a word the first insertion and four cents a word for each subse- quent continuous insertion. [f set in capital letters, double price. No charge less than 50 cents. Small display adver- tisements in this department, $4 per Inch. Payment with order is required, as amounts are too small to open accounts. For Sale—Good clean stock of groceries and crockery located near Detroit in one of the best small towns in Michigan. Address No. 924, c/o Michigan Trades- man. 92 For Sale—General store and market, doing good business. Account of health, must sell. Address No. 925, c/o Michigan Tradesman. 925 For Sale—Drug store in Grand Rapids. Good fixtures, small stock, modern equip- ment, thickly populated neighborhood. Best of reasons for selling. Addvess No. 926, c/o Michigan Tradesman. 926 Wanted At Once—At Elk Rapids. Party to open dry goods store, including shoes, also men’s furnishings. No other store here. Population 600. Only stock in city completely sold out in last two weeks at retail. Large single store building for rent. Good windows and complete stor fixtures await you. Act at once. J. C. Krausman,. Elk Rapids, Mich. 927 Have farms and income property to exchange for general merchandise stock, clothing, or shoes. Address No. 928, c/o Michigan Tradesman. 928 For Sale—Toledo computing scale, $65. Enquire Ellis Bros., 300 Ellsworth Ave., Grand Rapids, Mich. _ __923 FOR SALE —Good grocery and meat business in thriving city. Good location and lease. Must sacrifice before hay fever season. Address No. 914, c/o Mich- igan Tradesman. 914 For Sale—Retail hardware and queens- ware store. In college town of about 1200. Address J. M. Houston, 137 S. Market St.. New Wilmington, Pennsyl- vania. 916 BUSINESS OPPORTUNITY — Splendid three-story and basement corner brick business block 44 x 120 feet, Mt. Pleas- ant, Mich., for rent, sale, or trade for good Central Michigan farm. Myers, Cooper & Watson, Mt. Pleasant, Mich. 919 FOR SALE—Or trade for farm—Cloth- ing, gents furnishings and shoes. Fine location, good trade. W. H. Parry, Vassar, Mich. 909 CASH For Your Merchandise! Will buy your entire stock or part of stock of shoes, dry goods, clothing, fur- nishings, bazaar novelties, furniture, etc. LOUIS LEVINSOHN, Saginaw, Mich. CASH FOR MERCHANDISE Will Buy Stocks or Parts of Stocks of Merchandise, of Groceries, Dry Goods, Shoes, Rubbers, Furniture, etc. N. D. GOVER, Mt. Pleasant, Mich. Cc Consult someone that knows Merchandise Value. GET YOUR BEST OFFER FIRST. Then wire, write or phone me and I will guarantee you in good American Dollars to get you more for your store or plant of any description. ABE DEMBINSKY Auctioneer and Liquidator 734 So. Jefferson Ave., Saginaw, Mich. Phone Federal 1944. Buyers inquiring everyday— 32 CLOVEN HOOF OF CHAINS. It is Disclosed in Purchase of Thomas Stores. The exclusive announcement made by the Tradesman that Kroger has bought the Thomas and K. & B. stores in Grand Rapids and vicinity has been fully confirmed, but the daily papers are under instruction not to mention the transaction until the pikers who own and manage the Kroger out ° give the word. It is now planned to make the transfer Sept. 15. The deal includes about 150 stores owned by Thomas and about twenty stores own- ed by K. & B., a controlling interest of which was owned by Thomas. When Kroger sold his interest in the. Kroger chain a year or so ago, he secured $60,000,000. The pike-s who made the purchase immediately placed $160,000.000 securities on th> market and unloaded them on the in- vesting public, reaping $100,000,000 profit on the transaction. The gang recently purchased another chain of 2.000 stores for $2,000,000 and sold the dear public securities to the amount of $4,000,000, thereby pocketing $2,000.007 The reason that news of the Grard Rapids arbitrarily sup- pressed, so far as the daily papers are concerned, is because the Wall street gang is probably preparing a new iss‘*~ ot stock, two or three times in excess of the purchase price, to unload on Western Michigan stock buyers as soon as the actual transfer is made and the daily papers are permitted to a>- nounce the purchase. No more gigantic swindle has ever been perpetrated on the people than the stock sales conducted by the sol- diers of fortune who are now in p session of this short-weight, short- count and short-measure concern. An interesting feature of this situa- tion is that no daily paper which ac- cepts advertising from this gang pirates dares print the truth about purchase is They have never permitted any publicity regarding the methods of the concern. The daily them. dishonest papers are tied, body and soul, to the chain store idea, and will do anything their masters demand to impair or de- stroy the usefulness of the independent merchant. +> > _ S——_—— Items From the Cloverland of Michi- gan. Sault Ste. Marie, Aug. 28—It looks as if the peak of the tourist season would be reached here this week. The camp site is about filled and the hotels are also filled. as well as most of the rooming houses. The nice weather has helped swell the number of tourists. We have had very few uncomfortably warm davs, which helped to keep the visitors longer, as reports from the cities indicated much suffering from the heat. The Soo Line started this week run- ning a daily sleeper between the Soo and Chicago. omitting the Sunday trip out of the Soo and the Saturady trip out of Chicago. Otherwise the car will run each day up to Sept. 30. when the old three-dav-a-week service will again be resumed. The Chippewa county fair closed on Friday. after a four dav fair. The ex- hibits of stock were the best ever ex- hibited tere. The erain and vege- tables did not show up as well as when the fair was held later in the season. MICHIGAN TRADESMAN The attendance was not as large as that of last year, owing to one of the best days being rainy. The night show, however, drew large crowds and the attractions were as good as ever. The Hinkey carnival added much to make it lively. The horse races were ex- ceptionally good, but were only on for two days. The free acts were some of the best we have ever had at previous fairs. James Raefaelle, the well-known meat dealer on Ashmun street, has closed his market and expects to move back to his own building on South Ashmun street, which is being fitted up for a market. A new display coun- ter is being installed and other up-to- date fixtures will be used, making the new place one of ie best in the city. Mr. Raefaelle expects to confine his time to the meat business and discon- tinue handling groceries. Mr. and Mrs. W. S. Edwards re- turned last week from California, where they have been spending sev- eral months. E. J. Lachance. manaper of the Grand Hotel, at Mackinac Island, re- ports the best August business in the history of the hotel. The owners have done much to bring the Grand up to its present high standard and the re- sults are very satisfactory. The trouble about being happy is that we do not realize that we are until we are not. Goetz & McDonald, the well-known merchants at DeTour, have opened a meat department in the rear of their store. They have an up-to-date re- frigerator and equipment and are sell- ing quality meats. This is their first attempt to get into the meat business, but they appear to have acquired the art of cutting meat and have added materially to their business. The C. M. T. C. Army demobilized last Friday and the 250 boys have re- turned to their respective homes. They were a well behaved lot and will be missed by the movies and other places of amusement. They all had a good time and were well pleased with the Post and the training they received. All had a good word for the Soo and want to return again next year. The Gregg delicatessen and bakery on South Ashmun street, has closed and Mr. Gregg will engage in business elsewhere. He attributes this move to not being able to secure help at this season of the vear. The Chippewa-Mackinac District Agricultural Society will hold a three day fair at Pickford Saturday, Monday and Tuesday Sept. 1, 3 and 4. They have a live bunch operating the fair, which promises to be the best ever. Unless a man honestly tries to im- prove himself and his work each day, he does not know what real happiness To William G. Tapert. —_—_—__222__ Gabby Gleanings From Grand Rapids. Grand Rapids, Aug. 28—Edward Frick celebrated his 70th birthday at his home near Douglas Sunday. The mailman left him a half hundred letters of congratulation on Saturday. It took him all day Sunday to read the letters. Mr. Frick has led a very use- ful life and richly deserved all the pleasant words and best wishes of his many friends. Among the congratula- tory messages received were epistles from the Presidents of the Franklin Sugar Refining Co., the Northwestern Yeast Co. and the National Grocer (x. If Geo. A. Pierce (Brunswick Tab- let Co., Chicago) lives until Dec. 31 he will have rounded out thirty-nine years on the road selling goods in the medical line. During all these vears he has represented only three houses. He confidently looks forward to many more vears of usefulness and enjoy- ment. Chas. G. Graham (Graham & Co.) and Leroy Bagge (C. J. Farley Co.) left the city in Mr. Bagge’s automobile early Tuesday morning en route for Lafayette, Ind. While near Martin they were confronted with a car which was driven by a man who insisted on taking half the road—and taking it in the middle of the pavement. Mr. Bagge was driving too rapidly to make a sudden stop, but avoided telescoping the car of the road hog by quickly Steering his car into the ditch. The car turned over and both occupants were. injured slightly. Mr. Graham received cuts on the head, knee and foot, but is rapidly recovering from his injuries. The road hog proceeded on his way without stopping to ascer- tain the extent of the damage he had done. A passing motorist took the in- jured men to Martin, where a local doctor sewed up a bad gash in Mr. Graham's foot and attended to the cuts on his head and knee. The occupants of the ditched car were subsequently taken to Grand Rapids by the garage man at Martin. The Jennings Extract Co. has trans- ferred its perfumery business to the National Association of Drug Clerks, which maintains headquarters at Chi- cago and a manufacturing department at its National home for members at Palmyra, Wis.. The change will en- able Mr. Jennings and his son to de- vote their entire time and attention to their flavoring extract and bluing lines hereafter. A meetin of the stockholders of the Minolagar Co. was held Aug. 21 and the following were elected as officers and directors: P. W. Porter, Jr., for- nverlv Secretary-Treasurer, was elected President of the corporation . J. M. Ellis was elected Vice-President. C. A. Lawton, who was formerly Secre- tary-Treasurer of the Foote-Reynolds Co., also Secretary-Treasurer of the Kindell Furniture Co., and Secretary of the Peninsular Club, was made Secretary-Treasurer. The board of directors consists of J. M. Ellis, Frank Post, C. A. Lawton, P. W. Porter, Jr., M. Daniells, and P. W. Porter, Sr. If an elective officer has ever de- served a second term, that condition certainly applies to Byron J. Patterson, who has been an ideal sheriff in Kent county for the past nineteen months. Mr. Patterson is head and shoulders above the average occupant of that office. He has made good on all of his election promises and pledges and given the people an administration of the office which entitles him to the traditional re-election. Willard Curtis, formerly engaged in the hardware business at Reed City, is now on the road for Standart Bros. ,of Detroit, in Northern Michigan. Mr. Moesta, of Lansing, who has traveled several years for Standart Bros., Detroit, has transferred himself to the Geo. Worthington Co., of Cleveland. —_——__ - -.___— Dissolution and Accounting of Bakery Business Asked. Muskegon, Aug. 28—Dissolution of partnership, an accounting and an in- junction restraining Dirk Alkema from visiting a. baking establishment at 984 Pine street, are asked in a suit brought in Circuit Court to-day by Peter and Isaac Bytwerk. The parties to the suit are partners in the baking business which was or- ganized in 1925. Each of the three nartners put $1,200 into the firm orig- inally and the Bytwerk brothers have since invested $1,200 in addition, the bill of complaint states. Mr. Alkema obtained $1,200 which he put into the business on a note given the National Lumberman’s bank endorsed by ‘the plaintiffs. The defendant is accused by the brothers of taking merchandise belong- ing to the business and appropriating this for his own use without charging it to his account and with creating dis- sention among the bakerv employes. Because Mr. Alkema will not co- operate with the plaintiffs the business is now. being operated at a loss, the August 29, 1928 amount owing creditors being $2,121, the bill states. : Appointment of a receiver for the business, if this is found-necessary by the Court is requested in the complaint. a ee Death of Veteran Tea Salesman. Leslie V. A. Urch, the veteran tea salesman for Lee & Cady, Detroit, died at his home in Detroit Aug. 27. He was injured in an automobile acci- dent in Detroit last Saturday morning and from the time of the accident very little hope was entertained for his re- covery. Mr. Urch was 64 years old. He had been employed in the tea department of Lee & Cady as traveling salesman for over thirty years and was know as “Leslie” to hundreds of tea buyers. He was a splendid type of gentle- man, a hard worker, conscientious and loyal to both his employers and his trade. ———E———— Patent New Process of Maple Flavor- ing. A process for manufacturing a true maple flavoring product, which, when mixed with ordinary sugar syrup will make a reconstituted table syrup es- sentially the same as the commercial product, has been perfected by chem- ists of the food, drug and insecticid? administration, United States Depart- ment of Agriculture. This process has been patented and has been dedicated to the public. One manufacturer of flavoring products ,has already taken steps to put this new flavor on the mar- l-et. This new flavor is said to be suitable for use by confectioners, bak- e-s, ice cream manufacturers, or house- wives. a World Full of Alibi Merchants. It is the the location, which makes the business a success. If you are thinking of going into busi- ness for yourself think of what quali- ties you can develop now as you go Mong which will count for you later. The country is full of alibi merchants who have a million perfectly good ex- planations of why their business does not get any bigger. And there is just one real reason in 99 cases in 100. That reason is that the man lacks in some quality. And the qualities you fail to develop while a salesman and an em- ploye you will fail to possess when you become your own boss. —_—_>-+___ This Is Season To Watch Flour Stoc™- At this season of the year special attention should be given by reta'l grocers to proper storage of flour. A‘! packages and bags should be kept in a light, drv place. Good flour storage is very essential. It helps to elim- inate soiled and broken packages in the store and cuts down the waste. The expenses caused by exchanges, due to improper storage and care, is something tremendous to the distrib- utor and could be {and should be) avoided. man, not ——_—- 2.2. Monroe—The Hamilton Carhartt Co., of Detroit, has opened a factory here for the manufacture of overalls and other work garments. The com- pany has leased floor space in the Meade auto building and will employ 125 persons, most of them women. Pinhal om mic ico Tia f IBBS CASH ECARRY ROCERY. “THE BIGGEST LITTLE STORE IN TOWN" DAVID GIBBS. Prop LUDINGTON, MICH., Aug. 6, 1928. Mr. E.A. Stowe, Editor, Michigan Tradesman, Dear Mr. Stowe; Inclosed find our check for $3.00 for which we wish to renew our subscription to the "Michigan Tradesman". To say the least we certainly do enjoy the "Tradesman", and we would not %now how to spend the week that did not bring its issue Of your paper. As to the chain store situtation, we believe that you are to be the Moses who is to lead the grocermen out of bondage into the Promised Land. You certainly have given them hades, and keep it up because you'll win yet; you'll make them so ashamed of themselves for defrauding the public that they'll sell out. Thanking you for your interest in the independent grocer,assuring the choicest biessings of God and man on your life and labors, we are, Very truly yours, (GIBRS' CASH & CARRY GROCERY" , lof’ eae, oer! | Na y~ \N | | BONDED COLLECTORS A Cag YOUR PROBLEM: ¢ a How to SALVAGE your DELINQUENT AND SLOW PAYING ACCOUNTS. Selling Cost NS YOUR |f& is less when you stock goods of known value. Especially when the price has been established by the manufacturer and you realize your full profit as you do on Baking Powder Same Price for over 3§ years 25 ounces for 25c A fair price to the consumer and good profit for you. Why ask your customer to pay War Prices? It will pay you to feature K C Millions of Pounds Used by Our Government THE SOLUTION: Employ COMPETENT CREDIT SPEC- IALISTS capable of eliminating mis un- derstandings, re-establishing business re- lations thru an educational system of collections. WE DO GET THE MONEY FOR YOU. NO COLLECTIONS — NO CHARGES. INTERSTATE PROTECTIVE AGENCY INC. INTERSTATE BUILDING --- IBT.H & LOCUST STS. KANSAS CITY, MISSOURI SCHUST’S LINE MEANS -—= More Sales Bigger Turnover Larger Profits, and Satisfied Customers This © Display Increases Sales THE SCHUST COMPANY “ALL OVER MICHIGAN” DISTRIBUTING POINTS Grand Rapids Lansing Detroit Saginaw