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PUBLISHED Sree ae 5 CSO Lp 33 TRADESMAN Soyer PUBLISHERS2. Oe | EST. 1883 a
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Forty-sixth Year GRAND “RAPIDS, aaa AUGUST 29, 1928 Number 2345
 
 
 
 
A PERFECT DAY
When you come to the end of a perfect day,
And you sit alone with your thought,
While the chimes ring out with a carol gay
For the joy that the day has brought,
Do you think what the end cf a perfect day
Can mean to a tired heart,
When the sun goes down with a flaming ray |
And the dear friends have to part? |
woe “
Well, this is the end of a perfect day,
| Near the end of a journey, too,
But it leaves a thought that is big and strong
With a wish that is kind and true;
For Mem’ry has painted this perfect day
With colors that never fade, i
And we find at the end of a perfect day |
The soul of a friend we’ve made.
RN ee
Carrie Jacobs-Bond
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
READY NOW
Our New Department
featuring
ILK
DRESSES
FOR FALL
Prices Range from $3.75 to $22.50
FTER a careful analysis of the lines carried by our
customers, we decided to add to our stock a depart-
ment of silk dresses in connection with our silk de-
partment. We have spent considerable time and study in
the selection of this merchandise and have assembled now
and ready for your selection, what we believe to be one
of the largest displays of moderately priced silk dresses
in this territory—a stock which we hope will be an effec-
tive source of supply for your dress section.
 
 
 
 
 
 
 
 
The Fabrics
Charmeuse Georgette Satin Canton
Crepe Back Satins Transparent Velvet Velvets
All Wool Jerseys
The lustre of the fabrics—the glowing fresh radiant colors
—the smartness of the styles—-the many noticeable touches
of trimming and, finish mark this line as worthy of your
inspection.
 
 
 
Style
that cultivates profitable trade
Value
that will carry good mark ups
Quality
that brings repeat business
A Size, A Style for Any Woman
This line will not be sampled on the
road, but sold exclusively in the house
We Invite You to Visit Us During
State Fair Week, Sept. 2-8
EDSON, MOORE & COMPANY
1702-22 W. Fort Street,’ Detroit
 
 
 
 
es
 
i SIRO PORN RN AIMED SERRE
 
 
 
 
 
  
 
  
 
 
  
 
 
 
 
  
 
  
 
 
  
  
 
 
 
 
  
 
  
 
  
 
 
MIA Casts .
SUMS 7 A 2)
 
 
Forty-sixth Year
MICHIGAN TRADESMAN
E. A. Stowe, Editor
PUBLISHED WEEKLY by Tradesman Company,
from its office the Barnhart Building, Grand Rapids.
UNLIKE ANY OTHER PAPER. Frank, free and
fearless for the good that we can do. Each issue com-
plete in itself.
 
 
DEVOTED TO the best interests of business men,
SUBSCRIPTION RATES are as follows: $3 per year,
if paid strictly in advance. $4 per year if not paid
in advance. Canadian subscription, $4.04 per year,
payable invariably in advance. Sample copies 10 cente
aach. Extra copies of current issues, 10 cents; issues a
nonth or more old, 15 cents; issues a year or more
yid, 25 cents; issues five years or more old 50 cents.
Entered September 23, 1883, at the Postoffice of Gran
Rapids as second class matter under Act of March
3, 1879.
JAMES M. GOLDING
Detroit Representative
409 Jefferson, E.
EMPLOYMENT LAGS.
In its review of the nation’s busi-
ness for the first half of the year, the
Department of Commerce brings out
once more the contrast between manu-
facturing production and factory em-
ployment. The former made a slight
gain for the six months over the same
period last year, but the index number
for employment dropped 5.2 per cent.
under the first half of 1927 and 8 per
cent. under the similar period in 1926.
This decline continues the movement,
the departmnt points out, which has
been shown in almost every year since
1919,
It is noted that the index does not
include some of the newer industries,
and the department is also quick to
add that the general downward ten-
dency is not an indication of lack of
demand for factory products, but re-
flects the increasing efficiency of in-
dustry by which larger quantities of
goods can be produced per worker.
The Federal agency further asserts that
a large proportion, possibly the great
majority, of the employes who have
left factories have gone into other oc-
cupations, notably into distribution, in-
to various form of personal service and
into certain branches of transportation.
No one is likely to question the point
that workers released in the fields of
greater efficiency have found employ-
ment in some of the newer industries.
On the other hand, the slack has not
been taken up so nicely as assumed,
as conditions last winter testified. Sur-
veys are under way to determine in a
clearer way what has taken and is
taking place, but the need of such data
is strikingly brought forth again as
another perspective is presented on the
situation. The new industries furnish
pew employment, it is true, and prob-
ably the increase in purchasing power
allows additional expenditures. Never-
theless, it is also true that some of the
older industries are being “squeezed”
by the newcomers, and employes are
  
let go for lack of demand and not en-
tirely because of “increased efficiency.”
ee casleaiaaatn
OUTLOOK GROWS CLEARER.
With the trade in vacation and hot-
weather goods fairly well over, the
stores have entered the usual between-
seasons period. This will last until
after labor day, when the fall demands
of customers will start to come for-
ward. Summer business has proved
quite good in most instances and was
more prolonged than expected. Clear-
ances were complete and reorders in
larger volume.
At this point the immediate outlook
for trade grows clearer. Store execu-
tives feel quite optimistic concerning
prospects. They do not look for a
large expansion in business, but for
moderate gains and steady progress.
They believe that a policy of operating
close to consumer, needs will yield the
best results, and the leading establish-
ments plan to have their orders placed
at frequent intervals throughout the
coming season.
In the wholesale and manufacturing
markets enough is known of the trend
to indicate that, while buyers will op-
erate cautiously, they will also put
down a sizeable business in the aggre-
gate. Fall purchasing, now in prog-
ress, has demonstrated that more buy-
ers are interested in placing orders,
but that the order per buyer is usually
smaller. The conclusion tu be reached
from this condition is that the business
situation in general has lost some of
its spottiness, and that the general
demand is apt to prove more even.
During the past week, the demand
for dress accessories was most promi-
nent in the merchandise markets. The
latest designs in women’s outer ap-
parel do not show great change from
the earlier styles, although somewhat
more formality is noted. While .a
change is usually welcomed as a trade
stimulant, the assumption is that a
mere refinement of former models will
act as a steadying element.
AUTOMARKETING.
It is with regret tempered with ad-
miration that we record one of the
most recent examples of the accelera-
tion of American life which have come
to our notice. It is the “automarket”
of Louisville. Some ingenious student
of the cafeteria, the traffic situation
and the turntable has combined the
best features of each into a modern
housewife’s delight.
The automarket is a long, narrow
building with two driveways. The
housewife drives in and her car pro-
ceeds along a cement runway just wide
enough for it, this arrangement ob-
viating the necessity of steering. On
one side are revolving shelves of can-
ned goods and staples; on the other,
shelves of fruit and vegetables. The
housewife puts her car in low gear and
shops on the run. There is no need
to stop and park the car. There is
no need to stop at all if you are dex-
terous enough in picking out what you
want.
At the end of the driveway a turn-
table is provided to switch the car
about and send it back on the other
track. Payment for the goods collected
en route is made at the exit to the
building as in all other serve-yourself
grocery stores. Hours are saved for
the efficient and shopping becomes a
novelty.
We see only one objection to this
plan. Every time a housewife forgets
something she would have to drive
back and start all over again. And
what housewife chugging past these
revolving shelves could hope to remem-
ber everything on her first trip? A
dozen tours of the automarket might
conceivably take as much time as the
old-fashioned marketing on foot, even
with some neighborly gossip thrown
in.
 
TEXTILE LINES QUIET.
‘The markets are generally
quiet, with few exceptions. In cotton
textile
goods, prices have firmed, but the fluc-
tuations in cotton quotations, due to
crop news, do not create an atmos-
phere favorable to trading. Further
wash goods business has been taken
and at firm prices, though concessions
have been the rule. This emphasizes
the rather absurd trade practice of
clearing out seasonal goods at sacrifice
prices before the demand has actually
come into full play. Another curtail-
ment is promised for the holiday week,
but, though the industry could well
afford to reduce its surplus still furth-
er, the indications are that the shut-
down will not be as widespread as
formerly expected.
The demand for wool is of varying
character, with fine grades reported a
little easier and medium somewhat
firmer. The Australian season opened
at Sydney with quotations about 5 per
cent. under the last sales. The goods
market has found some little improve-
ment, but trade is more or less marking
time for the fancy goods openings
scheduled next week. Some criticism
has been made that the lateness of this
opening cuts down the time for the
production of spring clothing lines, but
buyers as well as the mills were con-
sulted, and there has been favorable
comment upon the effort to work clos-
er to the consuming season. In the
women’s wear branch certain broad-
cloths have been advanced as a result
of the heavy orders placed on such
materials.
In the silk goods market there are
Number 2345
no new developments. The raw ma-
The De-
organized
terial market has firmed up.
Registration Bureau,
to protect patterns, is off to an excel-
sign
lent start, according to reports.
ee
A GROWING ABUSE.
The growing practice of using the
 
sidewalk as well as the pavement for
the loading and the unloading of mer-
chandise is an evil of which entirely too
little has been said.
“Pedestrians,’ says a recent report,
“having lost the use of the pavements
because of fast moving traffic, are now
also being interfered with on the side-
walks by standing vehicles loading and
unloading merchandise. The public use
of many streets for travel, both by
moving vehicles and pedestrians, 1s
seriously impaired by uses that should
be confined to private property.”
There was a time when the vehicle
took second place to the pedestrian in
the use of a highway. That time is
gone. Perhaps it wovld have gone
without the arrival of the motor car,
but that event sealed its fate. Now the
interest of traffic is put ahead of every-
thing else when the use of a street :S
“Most
provements,” as this report says, “are
being considered. public im-
initiated and carried out to relieve the
pressure of traffic and not to re-estal-
lish any other uses of street space.’
But while this devotion of a street
to traffic irrespective of all other uses
was inevitable, it does not follow that
vehicles should be allowed to apprc-
priate the entire space, including side-
walks.
TURKEY’S NEW ALPHABET.
The movement in Turkey to substi-
tute Latin characters for the old Arabic
script is not a feeble gesture to emu-
late the West. It is a program adoptet
by Mustapha Kemal as the only means
 
ol combating the 80 per cent. illiteracy
amcng the people of his country. He
has thrown himself into the campaign
heart and soul, insisting that all his
correspondence be written in the new
characters and reading only newspa-
pers which do not contain the Arabic
ictters.
In two years every one must learn
to read and write with the new char-
acters, he declared in a recent speech.
Turkey will only then be able to “take
its place in the civilized world by
reason of its literature and learning.”
To see the ancient customs of the
East gradually giving way before th:
progress and efficiency of the West 1:
not altogether pleasing. Yet there is
something arresting about the dynamt¢
vitality of this Turkish leader who
discards without hesitation the writ-
ten language of the Moslem in orde:
that his fellow Turks may have a fair
chance to become educated.
2
IN THE REALM OF RASCALITY.
 
Questionable Schemes Which Are
Under Suspicion.
One of the silliest contentions the
 
Realm of Rascality has ever had to
-nd with is the claim by the Apple
‘turing Co. that the ruling
we obtained from the Post Office De-
partment July 15, 1927, did not apply
  
  
  
   
ts, but was restricted to the
 
ice of sendi goods in small
  
uld contend for a
e could be any
 
imination of this kind made by
but because the St.
nsisted that a local in-
Realm deemed
 
‘
t
it wise to again appeal to the Depart-
ment to put an end for all time to suck
The letter of en-
hed in Real last week.
, as follows:
—Il have to
acknowledge of your letter
f the 20th instant, in which you refer
to a letter addressed by this office to
you under date of Julv 15, 1927, and
ask whether the position of the De-
. } + ] 4 mig a on es
stated in that letter applies
Aug.
he receip
eh £
Ww ‘e
|
 
I have to answer vour en-
» negative. This office takes
n that in so far as the postal
laws are concerned addressees are un-
1
der no obligation to receive or account
 
 
tne posit
 
for unordered me ndise sent to
. c 1
the through the for the pur-
1
pose of saie.
Donnelly, Solicitor.
This second ruling puts an effectual
times on the statements
ade by the Apple Hat Manufactur-
ing Co. that the original ruling does
not apply to the nefarious business it
has been conducting for several years.
Realm now repeats the advice it has
 
friends without
deviation for years, as follows:
1 When you
open the shipment or
receive unordered
goods, do not
undertake to make any local disposal
of same.
2. Keep the package in a dry place
where the contents will not be liable
a. - :
to be injured by dampness or climatic
3. Write the shipper one letter that
s are at his disposal any time
 
yerson or pays you
$1 per package per month for storage
and the bother caused you.
4. Pay no attention to threatening
nt you by collectors or for-
 
al attorney writes you he
laim acquaint him with
 
 
> cases out of ten he
will return the claim. If, instead of
doing this, he insists on a settlement of
the account, send the correspondence
to the Realm and we will take the
matter up with the attorney.
6. Do not, under any circumstances,
recede from the position outlined above
 
you want to do your part to break
up this pernicious practice.
\ leading attorney of St. Louis, Mo.,
writes the Tradesman as follows:
During my summer vacation I had
the pleasure of reading several copies
of the Tradesman which came to the
hotel where I was a guest for four
weeks. I was surprised to note the
MICHIGAN TRADESMAN
space you devoted to a St. Louis whole-
sale house which is evidently under-
taking to build up a business by il-
legitimate methods. Perhaps you will
be interested to know that no reput-
able attorney will knowingly handle
collections for any house which sends
out goods without first receiving or-
ders therefor. A lawyer who would
step into court and defend a man who
is on trial without being requested to
do so would soon be regarded as a
cheap specimen of a lawyer. Likewise,
a wholesale house which ships goods
to a merchant who has not ordered
them is managed either by a freak or
a lunatic. If the shipment is followed
by threatening letters, the sender can
be prosecuted for misuse of the mails,
because Uncle Sam does not long tol-
erate this abuse of its postal facilities
before landing the culprit in jail where
he belongs.
A corporation engaged in the mail
order business of distributing novelty
articles was charged with such mis-
representations as designating material
not made entirely of wool as all wool,
labeling products that were not made
entirely cf silk as “silk mixed crepe”
or “rayon silk,” and describing dresses
that were not made of flax or hemp by
such mames as “linene’ or “linet.”
Jewelry was described as being set
with diamonds, rubies and emeralds,
when in fact it was not set or mounted
with genuine stones of this description.
The company entered into a stipulation
agreement with the Federal Trade
Commission to cease and desist from
these types of misbranding.
 
“Kanawha” as a trade name in the
salt producing industry is generally
taken to mean salt obtained from salt
wells or fields in the region of Charles-
ton and Malden, West Virginia, on the
Kanawha river. Two salt companies,
using the name ‘“‘Kanawha” to de-
scribe their products, which were not
obtained from the Charleston-Malden
region, have signed a stipulation with
the Federal Trade Commission, agree-
ing to discontinue the use of the word
“Kanawha” to designate salt that is
West
not taken from that part of
Virginia.
Although dinner sets and other ar-
ticles were offered by a company man-
ufacturing medical plasters as prem-
iums to persons who sold a given num-
ber of plasters, these persons soon
found out that there were other re-
quirements. In addition to selling the
plasters, the company required pay-
ment of an additional sum of money.
signed a stipulation
agreement with the Federal Trade
Commission to discontinue the use of
The company
the words “given” and “free” in any
way that would tend to mislead people
into believing that these premiums are
given free without other consideration,
when such is not the case. The com-
pany also agreed to cease and desist
from the use of the words “ruby,”
“opal” and “emerald” to describe set-
tings of rings given as premiums, when
in fact such rings are not set with
genuine stones of that description.
Scott and Bowne, of Bloomfield, N.
J., manufacturers of Scott’s Emulsion”
and other medicines, have been order-
ed by the Federal Trade Commission
to discontinue attempts to maintain
uniform resale prices. These practices
have had the effect of unduly lessening
competition between distributors of
this company’s products, wholesalers
and retailers, it was found by the com-
mission.
Under the guise of making a re-
classification of the distributors of its
products, the company sent out a form
letter carrying a plan calling for co-
operation of dealers in maintaining
minimum resale prices. A list of dis-
tributors was drawn up in which the
company omitted names of certain
wholesale dealers many of whom were
of high standing, who had failed to
endorse the respondent's plan of price
maintenance. The wholesalers were
not to be reinstated on the company’s
list to receive its products until the
company was given assurance of co-
operation in resale price maintenance.
These wholesale firms were informed
that they could buy from selected
price-maintaining distribu-
tors at retailers’ buying prices. This
meant that they were cut off and of
course could not buy at those prices if
they expected to make profits.
A number of wholesalers discrimin-
ated against in the foregoing manner
actually continued to buy and pay such
adverse discriminatory prices in order
to maintain
wholesale
their complete line of
products for their customers.
So-called co-operative
who pay to their members discounts
or rebates based on purchases rather
than on total business transacted, were
regarded by the respondent company
as price-cutters to the extent of such
wholesalers,
discount and rebate and so were gen-
erally not reinstated as jobbers but
were demoted to the status of retailers
and compelled to pay retailesr’ prices.
Adrian, Aug. 28—Kindly let me
know if the stock of the U. S. Metal
Wheel Co., Inc., of the First National
3ank building, Detroit, is a good in-
vestment. The company is in the busi-
ness of manufacturing automobile
wheels, and the proposition interests
me. rw FT
This stock is just about as risky as
anything you could put your money
into. The company has been selling
stock for several years, but we do not
know of any other activity. Some
time ago we had our Detroit corre-
spondent visit the company’s office in
the First National Bank building, De-
troit, for the purpose of getting defi-
nite information regarding it. An in-
dividual found in that office stated that
he did not represent the company, but
merely received its mail. A letter ad-
dressed to the company elicited no re-
ply. Just what they have to hide, we
do not know; they certainly do not
seem anxious to disclose their business
or methods of operation.
Ontonagon, Aug. 27—A few days
ago I received a call from a repre-
sentative of the Realty Development
Corporation of Detroit, who urged me
to buv lots in one of the border cities,
near Windsor, Ont. I had previously
received a lot of literature by mail and
I understand that the properties offer-
ed are to increase in value very short-
lv as a result of a number of activities
in the border cities. I have learned
enough in the past, however, to investi-
gate first, and I would appreciate very
August 29, 1928
much some of your frank and unbiased
advice on this proposition. F..H. R.
One of the most ancient adages in
connection with real estate warns
against purchasing property which you
have not seen or investigated through
a reliable agency. When you are in
possession of the facts in the present
instance, you will realize just how
well-founded this is.
While we do not know anything
about the specific property which you
have been offered, we do know some-
thing about the Realty Development
Corporation of Detroit, and as a re-
sult we advise caution. This company
is a licensed dealer in real estate, but
neither the corporation nor its mem-
bers are members of the Detroit Real
Estate Board. At the present time, use
of the mails appears to be its specialty.
It employs a battery of typists who
send out form letters, accompanied by
printed “broadsides,” in all of which
sweeping claims are made for the
profit possibilities in the real estate
handled.
The company is chiefly known for
its activities following the announce-
ment in 1911 that the Canadian Steel
Corporation, a subsidiary of U. S.
Steel, had purchased about 2,000 acres
in Ojibway, one of the border cities,
and proposed to erect a large plant.
Conditions arising out of the war
caused the indefinite postponement of
the plans; and further, officials of the
company state at the present time, that
if, as, and when the plant is put in
operation, the company’s own land is
sufficient to house the employed per-
sonnel during ten years of growth.
Facts, however, did not daunt the real
estate promoters. With glad cries, they
proceeded to subdivide and sell ap-
proximately 100,000 lots within a
radius of three and a half miles of the
When the
plant failed to materialize, interest was
artfully stimulated by successive rum-
ors of tunnels and bridges between De-
troit and the border cities. In all of
this activity, the Realty Development
Corporation shared, and succeeded in
disposing of hundreds of these “sky-
line” properties.
steel company’s property.
At the present time, to be sure, active
work has been started on an inter-
national bridge, which has its terminus
not far from the Ojibway properties,
and on the completion of the bridge in
1930 there should be some enhance-
ment in value, although the extent of
this is very speculative since the fu-
ture values were materially discounted
back in 1911, at the time of the orig-
inal boom. Experienced real estate
operators advise the inspection of all
lots in the vicinity before purchasing.
Incidentally, in addition to all this,
it must have occurred to you as pass-
ing strange, why the Realty Develop-
ment Corporation should be so anxious
to confer benefits on residents of On
tonagon—so far from the scene of the
actual “activity.” When bona fide reat
estate bargains are to be had, general-
ly the people on the ground realize it,
and the properties do not go begging
for buyers.
The architect of this department is
forced to state that the Realm of
 
 
 
 
 
 
 
August 29, 1928
 
MICHIGAN TRADESMAN
 
Rascality is for the use of paid-in-
advance subscribers only. Realm re-
grets that it cannot answer enquiries
from non-subscribers.
Each enquiry must positively be ac-
companied by the address label at-
tached to the front page of each copy
of the Tradesman sent to a regular
subscriber.
Each letter of enquiry should refer
to one company or security only. If
information on more than one com-
pany or security is desired, the sum of
$1 must be sent with the letter for
each additional company or security
enquired about. If such additional en-
quiries relate to mining or insurance
matters, they should be written on
separate sheets of paper.
Enquiries which do not fulfill the
above conditions cannot be answered.
Muskegon, Aug. 27—I note by the
daily papers that W. C. Durant is giv-
ing away money. Wants someone to
send in for the small sum of $25,000.
As one of the many poor suckers who
bought Durant stock a few years ago
I am wondering if it would not be
more honorable for Mr. Durant to pay
back some of the money he buncoed
some of us out of, instead of offering
cash prizes for an improved dry law
plan. I am wondering to what extent
he is interested in prohibition anyway?
It seems as though he would be do-
ing a greater act by redeeming the
stock he sold all over the country (es-
pecially in Michigan) than by offering
cash prizes and I know I am only
voicing the sentiment of hundreds of
other poor devils who are holding the
bag. J. D. GeBott.
We think Mr. GeBott’s point is well
taken. The sale of Durant stock, as
conducted in Michigan, was a rascally
proposition which should land every-
one connected with the steal in prison,
including Mr. Durant, who engineered
the swindle and stood sponsor for the
colossal fraud perpetrated on the in-
vesting public.
 
Muskegon Heights, Aug. 28—A new
skin game, being operated in Muske-
gon Heights, was revealed to the po-
lice here yesterday. Two young men,
driving a ford coupe bearing license
No. 522-439, sold punch boards in the
city during the last few days and after
the transaction was completed, one of
the two who did not show himself
when the sale was made, would re-
turn and punch most of the “lucky”
numbers, carrying off the prizes. The
game was worked at a few places,
police learned. An investigation is be-
ing conducted, with the license number
offering the only tangible clue.
a
Enthusiasm Keeps the Wheels of Per-
sonal Power Operating.
Enthusiasm is the electricity of the
soul. It sparks in the eye, it thunders
with conviction in the voice. It is the
energy that moves the wheels of per-
sonal power.
If you can’t get enthusiastic about
your work, it’s time to get alarmed
—something’s wrong.
It may be physical—loss of enthusi-
asm is often a symptom of waning
physical power.
It may be due to some grievance—
real or otherwise. In either case, clear
the atmosphere or get another job.
It may come from an exhaustion of
interest, and that is easily remedied.
If your work has come to be the “same
old story,” you can rekindle your in-
terest, nine times out of ten, by going
to the library and reading up on sub-
jects related to your work. It gives
you new eyes and new vision.
Compete with yourself — set your
teeth and dive into the job of breaking
your own record.
No man keeps up his enthusiasm
automatically.
Enthusiasm must be nourished with
new action, new aspirations, new effort
new vision.
It is one’s own fault if—his enthusi-
he has failed to feed it.
And right here is the big reason why
asm gone
 
thousands of men hit the high-water
marks at 35 and then recede with the
ebb-tide.
They “can do their work with their
eyes shut”
do it.
They have lost the driving power of
enthusiasm. :
 
and that is the way they
They sleep at the switch. They “wor-
All they see in life is the
face of the time clock. All they hear
is the quitting whistle.
If you want to turn hours into min-
ry” along.
and min-
utes into hours so far as results are
utes so far as fatigue goes
 
concerned—renew your enthusiasm.
—__+-.>___
System Keeps Orderly Store.
Any prosperous well-managed gro-
cery store owes a goodly portion of
its success and increase in business to
one little element—system. The pro-
prietor has worked out a schedule, to
which he had his clerks adhere faith-
fully, and with the result that his store
is always clean, orderly and in tip-top
shape in general.
And here is how he probably does it:
Every Monday he cleans and retrims
his window space.
On Tuesday he and his livewire
clerks get busy and clean all shelves.
Wednesday is set aside for the thor-
ough cleaning of his refrigerators.
This in addition to daily going over
keeps this space in immaculate condi-
tion.
On Thursday all bread, cake and
pastry display cases and shelves are
completely gone cleaned and
brightened.
over,
This makes his display
of baker goods doubly fresh and sweet.
Then on Friday and Saturday the
busiest days, the owner and his staff
of assistants are entirely at the service
of each and every customer, and in a
position to render every service possi-
ble. No need to stop to arrange prod-
If you have
followed your system to the letter,
ucts or clean shelf space.
such tasks will have been executed and
your peace of mind and that of your
customers will benefit accordingly.
—-»>o-___—
Smart Luggage.
Women’s hand luggage in most of
the shapes is now fashioned after that
for men. A Gladstone grip in supple
pigskin has appeared, which is just
large enough to hold a week-end’s
equipment, and is unusually chic in
appearance.
——_+-.
The biggest tragedy in a store is to
see a skilled clerk blocking his way by
prejudice against new methods.
 
 
 
Announcing
George Scholtens
as
DISTRICT SALES
MANAGER
Frank Krenkel
DISTRICT SERVICE
MANAGER
SANITARY SCALE CO.
GRAND RAPIDS, MICH.
44 Commerce St. Phone 6-7791
 
 
 
 
 
 
 
 
The Estate a man
leaves should be regard-
ed as a protection to his
family. To insure this,
in many cases, money
and property should be
left in Trust.
THE
MICHIGAN [RUST
COMPANY
GRAND RAPIDS
 
 
 
 
 
 
 
 
 
 
 
Howe Snow & Co.
Incorporated
\ Investment Securities |
Grand Rapids
Fourth Floor, Grand Rapids Savings Bank Building
 
|
 
 
 
 
 
 
 
 
4
MOVEMENTS OF MERCHANTS.
Sparta—The E. Kingsbury grocery
stock has been purchased by Detroit
parties.
Muskegon—The Puritan Oil Cor-
poration has increased its capital stock
from $125,000 to $250,000.
Marquette—Joseph Bluver has en-
gaged in the fruit and vegetable busi-
ness at 103 Baraga avenue.
Escanaba—The Boston Store Co. of
Escanaba, has decreased its capital
stock from $150,000 to $60,000.
Arcadia—Mrs. L. E. Wilson has
opened a bakery, confectionery and
ice cream parlor in the Wilson building.
Watervliet—C. O. Jordon has sold
the Palm Restaurant to George Reed,
who will continue it under the same
style.
Detroit—The Orient Motor Sales,
Inc., 3961 West Vernor street, has in-
creased its capital stock from $10,000
to $25,000.
Detroit—The Plantation Catering
Corporation, 1446 Broadway, has
changed its name to the Plantation
Gardens, Inc.
Jackson—S. M. Isbell & Co. has
changed its name to the Isbell Seed
Co. and its capitalization from $150,000
to 90,000 shares no par value.
Ovid—F. C. Harlow has sold his
store building and grocery stock to
George Collingwood, recently of Pon-
tiac, who has taken possession.
Ishpeming—Anderson & Co., jewel-
ers in this city for fifty years, are
holding an auction sale of their stock
preparatory to moving to a new loca-
tion.
Carson Citv—The new brick and
steel plant of the Dairyland Creamery
Co. is nearing completion. It will be
one of the best equipped creameries
in the State.
Trout Creek—The store building of
the Trout Creek Manufacturing Co.,
occupied by Toby Basco’s soft drink
and ice cream parlor, was destroyed
by fire, Aug. 20.
Grand Rapids—The Sanitary Scale
Co., of Belvidere, Ill., has opened a
branch office at 44 Commerce street,
under the management of George
Scholten and Frank Krekel.
Tustin—V. E. Pullman & Co. are
closing out their stock at
special sale preparatory to retiring from
trade. Mr. and Mrs. Pullman will
grocery
spend the winter in California.
Battle
Kalamazoo, have opened a women’s
ready-to-wear apparel store at 78 West
Creek—Gilmore Bros., of
Michigan avenue, under the manage-
ment of Mrs. Mildred Mowder.
Charlotte—Miss Smithson, who pur-
chased the Eaton County Credit Bu-
reau March 1, has sold it to A. E.
Armstrong, of Lansing, who has had
considerable experience in this line.
Marcellus—L. B. Sweet & Son have
sold their store building, meat market
and grocery stock to L. T. Henderson,
Mr. Sweet has
been in business here for the past 20
recently of Dowagiac.
years.
Three Rivers—The Stowe-Mahrle
Co., with $30,000 capital, has been or-
ganized. The company has bought the
Fairbanks, Morse & Co. electric plant,
which will be converted into the can-
ning factory.
MICHIGAN TRADESMAN
Arcadia—L. E. Wilson, recently of
Grand Rapids, has opened a branch
automobile agency here for the O. A.
Rasmussen Auto Co., of Greenville,
one of the State’s largest dealers in
new and used cars.
Ewen—The Humphrey-McRae Lum-
ber Co., Humphrey building, has been
incorporated with an authorized capital
stock of $25,000, all of which has been
subscribed and paid in, $2,000 in cash
and $23,000 in property.
Hamtramck—The Leader Cut Rate
Department Store, 8735 Joseph Cam-
pau avenue, has been incorporated with
an authorized capital stock of $10,000,
$5,000 of which has been subscribed
and $3,610 paid in in cash.
St. Johns—The St. Johns Furniture
Co., which recently engaged in busi-
ness, will hold its formal opening the
last of August. The stock is owned
by Harold B. Fuller and Conrad Seim
the latter acting as manager.
Detroit—Deauclaire, Inc., 2621 West
Warren avenue, has been incorporated
to import and deal in syrups and other
food products, with an authorized cap-
ital stock of $100,000, $1,900 being
subscribed and $1,300 paid in in cash.
Detroit—The Star Furniture Co.,
7446 ‘Michigan avenue, has been incor-
porated to deal in gurniture and house
furnishings, with an authorized cap-
ital stock of $15,000, $5,000 of which
has been subscribed and paid in in
cash.
Detroit— The Lyndon Coal Co.,
14120 Lyndon avenue, has been in-
corporated to deal in all kinds of fuel,
with an authorized capital stock of $50,-
G00, all of which has been subscribed,
$2,560 paid in in cash and $12,500 in
property.
Detroit — The Schiller Millinery
Store, 333 State street, conducting a
chain of millinery stores in this city,
has been incorporated with an author-
ized capital stock of $50,000, all of
which has been subscribed and paid in
in property.
Detroit—The Atlas Stores, Inc., c-o
Corporation Trust Co., Dime Bank
Bldg., has been incorporated to manu-
facture and distribute radio apparatus,
with an authorized capital stock of
$1,600, $250 of which has been sub-
scribed and paid in in cash.
Detroit—The Charlan Jewelry Co.,
1114 Metropolitan building, has been
incorporated to manufacture and sell
jewelry, with an authorized capital
stock of $5,000, $4,000 of which has
been subscribed and paid in, $10 in
cash and $3,990 in property.
Pontiac—LaClear & Lamson, 102
Stout street, have merged their bakery
business into a stock company under
the style of the LaClear & Lamson
Co., with an authorized capital stock
of $3,009, all of which has been sub-
scribed and paid in in property.
Ludington—The J. J. Newberry Co.,
with headquarters in New York City,
a department chain store organization,
has purchased the Consolidated Store
Co., at 111-13 South James street and
opened for business Aug. 25, all new
merchandise having been installed.
Detroit—The Robinson Packing Co.,
2701 Puritan avenue, meats, etc., has
merged its business into a stock com-
pany under the same style, with an
authorized capital stock of $50,000,
$24,000 of which has been subscribed
and paid in, $721.66 in cash and $23,-
278.34.
Hudson—The Derbyshire Clothing
Co., 211 West Main street, has merged
its clothing and men’s furnishings
business into a stock company under
the same style, with an authorized
capital stock of $5,000, all of which
has been subscribed and paid in in
property.
Grand Ledge—James Winnie, hard-
ware dealer, has purchased the W. E.
Knickerbocker hardware stock and
store fixtures and will close it out at
special sale. The Knickerbocker es-
tate will retain the store building and
remodel it, installing a modern plate
glass front, etc.
Fruitport—George Kenny, who has
conducted a drug store here for the
past sixteen years and the post office
fourteen years, has sold his store
building and drug stock to Harold
Pease, formerly of Hartford, Conn.
Mr. Kenny is representing the DePree
Chemical Co., of Holland, in New
York State.
Muskegon—The Herimer Auto Sup-
ply Co., 835 South Terrace street, has
merged its wholesale and retail busi-
ness in automobiles, radio and phono-
graphic supplies into a stock company
under the same style, with an author-
ized capital stock of $25,000, $5,000 of
which has been subscribed and paid in,
$3,000 in cash and $2,000 in property.
Muskegon—Goodman Smart Shops,
Inc., conducting stores in Flint and
Detroit featuring women’s ready-to-
wear apparel, has leased the store at
325 West Western avenue and will
occupy it with a complete stock of
women’s apparel as soon as the neces-
sary improvements can be made to the
store. The company will also conduct
Allen’s, Inc., located in the same block
and recently acquired by it.
Kalamazoo — Courtesy cards, an-
nouncing donation of space for a dis-
play of a Kalamazoo manufacturer, are
now appearing in the windows of many
of the retail stores in the downtown
district. This is the first step in the
1928 Kalamazoo Factory Products Ex-
hibit, which will be held from Wed-
nesday, Aug. 29, to Tuesday, Sept. 4.
This event is designed to give valu-
able first-hand knowledge of Kalama-
zoo’s industries, their extent, products,
and other interesting data. The
Chamber of Commerce, promoter of
the exhibit, has asked that manufac-
turers not only display their products,
but also print factory facts on window
cards.
Hart— Much interest has been
aroused this summer by the Montmor-
ency cherry and McIntosh apple pol-
lination demonstration put on in the
Roach orchards, North of Hart, by H.
D. Hootman, Michigan State College
extension specialist, in co-operation
with the Roach Co. and the county ag-
ricultural agent. It was one of the six
similar demonstrations carried out in
the county this year. Picking records
show that the caged cherry tree yield-
ed only four pounds of cherries. No
insects could get in to “muss up” the
blossoms. An uncaged tree of identi-
cal size yielded 44 pounds, a net differ-
August 29, 1928
ence of $250 per acre, above picking,
resulted. These two trees were much
smaller than the average in the orchard.
A small tree was caged to save labor
and screen. Two colonies of bees per
acre were used.
Detroit—Confirmation thas been re-
ceived in Detroit of the consolidation
of Farrand, Williams & Clark, of De-
troit, with fifteen other large whole-
sale drug establishments in widespread
parts of the United States. This ac-
tion was effected through a holding
organization, McKeeson & Robbins,
Inc., of Maryland. F. E. Bogart, presi-
dent of Farrand, Williams & Clark,
and a director of the Detroit Board of
Commerce, while remaining the active
head of his company, becomes vice-
president of the new organization and
vice-chairman of the operating com-
mittee, in charge of the Atlantic Di-
vision. Farrand, Williams & Clark,
as well as the other component organ-
izations, will retain its name and man-
agement, and without affecting the
salient organic points which have fea-
tured its progress, will increase its
effectiveness and its value to its cus-
tomers.
 
Manufacturing Matters.
Cheboygan—The Great Northern
Broom Co. has started production.
Carson City—The Florin Manufac-
turing Co. will soon be in readiness to
begin operation.
Allegan—Charles Weny has sold his
vinegar shaving factory to a Chicago
firm, Kelso & Co. The new firm will
take possession Sept. 1. Weny came
to Allegan eighteen years ago and since
that time has been in various business-
es. His future plans are undecided.
Benton Harbor—The Allen-Wolcott
Corporation, 690 Territorial Road, has
been incorporated to manufacture and
sell phenolic for tiling, interior finish
and soda fountains, with an authorized
capital stock of $50,000, of which
amount $17,300 has been subscribed
and paid in in property.
Muskegon—The Muskegon Piston
Ring Co., Alpha and Sixth streets, has
changed its capitalization from $20,000
common to 66,000 shares no par value.
Muskegon Heights—The Bennett
Pumps Corproation is planning the
erection of a $50,000 addition to its
plant, work to be started immediately.
Muskegon—O. C. Ross has taken
over the interest of his partner, N. A.
Blankenberg, in the Ross Special Mill-
work Co. and will continue the busi-
ness under the same style.
Ludington—Sydney Pellar, of the
Wolverine Packing Co., announces that
next year his company will build a new
plant North of its present one, which
will be treble the size of the old one.
Ypsilanti—For the first time since
the kaiser’s war, the United States
Pressed Steel Co. is working the plant
on a fifteen hour shift. About ninety
men are on the payroll and this num-
ber will probably be increased to 125.
Lapeer—A plan has been worked
out whereby the Lapeer Trailer “Cor-
poration and the Trailmobile Co., of
Ohio, will merge. This will be ac-
complished by the forming of a hold-
ing company which will own the stocks
of both corporations.
 
 
 
ini acd ten Vins ote
 
 
oneness tater ce
 
 
 
August 29, 1928
MICHIGAN TRADESMAN
 
Essential Features of the Grocery
Staples.
Sugar—Jobbers hold cane granulated
at 6.35 and beet granulated at 6.15.
Tea—The narrowness of the market
is affecting the smaller dealers to a
considerable extent, for it takes many
small sales to aggregate a fair busi-
ness. Some of the smaller sellers are
complaining a great deal about the
quiet of the market, saying that busi-
ness in tea has fallen off considerably
in recent months.
Canned Fruits—The California and
Northwestern fruit situation is chang-
ing more rapidly than other phases of
the canned food market. A record
pear pick was predicted and the trade
hesitated to cover at the original open-
ing prices even though they were ad-
mitted to be low. Now canners report
that their tonnages are not as heavy
as anticipated and to get raw material
they have been compelled to pay more
than the range upon which opening
prices were based. During the week
there have been withdrawals of offer-
ings in both sections and it has been
hard to place business at opening with
the known packers. Cherries and apri-
cots are being more extensively with-
drawn as ‘to assortment and packer and
both are firm. Peaches have not im-
proved so much in price as they have
in position at the source and packers
are counting upon such a favorable
selling season later on, since such a
large part of the domestic trade has
not covered in full, that they are in-
clined to hold firm, especially on stand-
ards and the small counts. Maine
blueberry packers named opening
prices on a $9 f. o. b. basis for No. 10s.
Some have withdrawn from the mar-
ket; others have marked up their price
to $10 and still others are taking busi-
ness at original opening.
Canned Vegetables—A degree of
firmness has been given to the tomato
market because of the effects of the
recent severe storms in the tri-States.
Canners have not been swamped with
business but they report steady sales
with some trading among packers who
are covering on their contracts. Corn
is being packed but the season has not
advanced far enough to determine the
outcome.
Canned Fish—The development in
Alaska salmon last week was toward
firmness on reds. The market is now
held at $2.35 Coast, as the $2.25 and
lower grades have been taken out of
the market. There has been liberal
covering at or near the latter price.
Pinks, however, have been neglected,
except for immediate wants and when
taken have been with a guarantee
against decline to December 31. Most
buyers think that pinks are too high at
$1.65 for carrying until next spring.
Maine sardines have been affected by
the curtailment in can supplies to 60
per cent. of normal requirements and
although fish have been plentiful the
pack recently has not been heavy. The
tendency to cut prices noted before the
announcement of a cut in can deliveries
has disappeared.
Dried Fruits—The dried fruit mar-
ket is slow to get started on a trading
basis. For one thing, there has’ been
more fresh fruit on the market than a
year ago and this has interfered with
the sale of dried products during an
unusually warm summer when house-
wives have been keeping out of the
kitchen as much as possible. Fresh
fruits have been plentiful and cheap
and in wide assortment and but passing
attention has been paid to prunes,
raisins and the like. Minimum parcels
are taken for immediate uses and there
is no real enquiry for stocks which will
not be needed until after Labor Day.
The spot market in all offerings is
quiet and without price changes. In
new packs, there is some demand for
apricots and California prunes, but
little for peaches and almost none for
raisins. The moderate sized apricot
tonnage and the underbought condition
of the domestic trade has caused
steady buying. New goods have been
received here and have been put right
out into jobbing channels. No one
has overbought and there is no depres-
sion in this article. Prunes are being
taken more freely now than at any
time since new packs were first quoted.
The trade has not covered in its usual
volume because the market after open-
ing prices were named was unsettled
despite the many favorable aspects of
the marketing situation. Some upward
reaction has occurred at the source and
there has been a greater degree of
firmness in California than heretofore.
Distributors are buying ahead in a
conservative way in what appears to be
a universal move to cover outlets
which so far have been neglected.
Northwestern packers are not solicit-
ing business as they are still in doubt
as to their tonnages. Raisins can be
easily bought, but jobbers are inclined
to neglect the article even at the ex-
tremely low prices prevailing in Cal-
ifornia on both old and new packs.
Rice—The movement of new crop
rices from the South has been delayed
by unfavorable weather which has re-
tarded development and interfered with
harvesting. Mills have had no sub-
stantial quantities for quick shipment
and they have been liquidating without
piling up a surplus. Price advices are
that the later varieties will not be
available in volume for some little time
and that there may be a pinch in sup-
plies of old crop in the meantime. The
spot market is steady in tone, moder-
ately active, but devoid of feature.
Traders are looking for more activity
after September 1.
Nuts—Cool weather is needed to give
the nut market a stimulant. Stocks of
many varieties are not heavy and there
is no pressure to move goods now
when they are not much wanted when
in a few weeks, with larger consumer
and manufacturing outlets, there will
be a marked increase in buying atten-
tion. Shelled nuts of the leading vari-
eties are short of normal for the sea-
son and carryover cannot be duplicated
on a favorable basis at the source.
Many operators are looking forward
to a well maintained if not a higher
market until there is an appreciable
quantity of new crop on the spot.
Early shipments of the latter evident-
ly will cost above the average of re-
cent years, and importers are looking
for no reactions in the market for some
: time to “come: uts in the--shell are
generally firm. The short supply of
Brazils this season is a factor in that
market which has already brought
about advances and a closely sold-up
condition among importers. California
almonds have been sold freely on
tentative contracts while the walnut
situation is being watched with interest.
Postings indicate a crop about 50 per
cent. of that of last year.
Vinegar—Depleted stocks through-
out the trade cause an unusually firm
undertone in all types of vinegar. Dis-
tilled is in better demand on the part
of home and commercial canners.
Pickles—New crop offerings have
not been plentiful enough to cause an
accumulation and there are still de-
pleted stocks of the most popular sizes.
With practically no carryover, and a
good movement, the market is firm.
Sauerkraut—The spot market is
quiet as it always is in warm weather.
Little interest is shown in fall outlets
and with a large cabbage crop in sight,
buyers are slow to add to their com-
mitments.
——_>+ > ____
Review of the Produce Market.
Apples—Transparents and Duchess
$1.75@2 per bu.
Bananas—5'%4@6c per Ib.
Beets—$1.25 per bu.
Blackberries—$3.50 per 16 qt. crate.
Butter—The market has advanced
lc per Ib. Jobbers hold prints at 48c;
fresh packed in 65 Ib. tubs, 47c; fresh
packed in 33 Ibs. tubs, 47¥c.
Butter Beans—$1.75 per bu.
Cabbage—$1 per bu.
Calif. Pears—$3.75 per box.
Calif. Plums—$1.25@1.50 per box.
Cantaloupes—Arizona stock sells as
follows:
 
Jumbos, 45s --......------------ $3.00
Jumbos, 36s ~..----------------- 3.00
Standards =) 2.50
Bits 3.25
Indiana melons 50c per crate lower
than above; Michigan osage, $3.50 per
crate.
Carrots—25c per doz. bunches or
$1.50 per bu.
Cauliflower
doz.
Celery—Home grown, 50@60c_ per
bunch, according to size.
Cocoanuts—$1 per doz. or $7.50 per
bag.
Cucumbers—Home grown hot house,
$1 per doz.; out door grown, $1 per
bu.
Dried Beans—Michigan jobbers are
quoting as follows:
 
Home grown, $2.75 per
©, H. Pea Beans ...- $8.00
Light Red Kidney ~------------- 8.00
Dark Red Kidney ~------------- 8.25
Eggs—The market is lc per doz.
higher: than a week ago. Jobbers are
paying 34c for strictly fresh.
Grapes—Calif. Seedless, $1.25 per
crate; Calif. Malaga, $1.85 per lug;
Calif. Tokay, $2.25 per lug.
Grape Fruit — Florida commands
$6.50@7 per crate.
Green Corn—25c per doz. for home
grown.
Green Onions—20c per doz. bunches.
Green Peas—$2 per bu.
Honey Dew Melons—$2.25 per crate.
Lemons—Ruling prices this week
are as follows:
5
360 Saukist 2 $8.50
400 Suikist 2). 8.50
260 Red Ball 2 8.00
200 Red Ball 2.1 2. 2 =. 8.00
Lettuce — In good demand on the
following basis:
Calif. iceberg, per crate —.---_-- $4.50
Home grown iceberg, per bu. _-$1.50
Outdoor grown leaf, per bu. ---- Lis
New Potatoes—$3 per bbl. for Vir-
ginia stock; home grown, $1 per bu.
Onions — Spanish, $2.25 per crate;
Walla Walla, $2.75 per 100 Ib. sack.
Oranges—Fancy Sunkist California
Valencias are now on the following
basis:
26 S729
‘1 8.25
W622 Co $25
ON 9.25
OG ee 9.25
2G0. oe ee 9.25
2G 9.25
Peaches — Elbertas from Illinois,
$2.50 per bu.
Peppers—Green, 50c per doz.
Pickling Stock — Onions, $1.65 per
box; cukes, $2 per bu.
Pieplant—Home grown, $1 per bu.
Poultry—Wilson & Company pay as
follows:
Heavy fowls 2. 26c
Light fowls 0 20¢
Heavy broilers _.___.__-___._____ 30¢
WL. Beovers ae
Radishes—20c per doz. bunches for
home grown.
String Beans—$1.75 per hamper.
Tomatoes—Home grown, 50c per 7
lb. basket.
Veal Calves — Wilson & Company
pay as follows:
Faney 2... a
Cond 20c
Medium 920 ee 17°
BOO 2 oe Tie
Watermelons — 40@60c for Indiana
stock.
Whortleberries — $4.25@4.50 per 16
qt. crate.
ee
Seven New Readers of the Tradesman.
The following new subscribers have
been received during the past week:
E. D. Hamilton, Ludington.
L. G Van Valkenburg, Gladwin.
W. B. Ordway, Scottville.
D. J. Maile, Schoolcraft.
Henry Brickner, Gowen.
Leonard J. Ritzema, Grand Rapids.
B. Leestma, Chicago.
———_—_—o>—
Dangerous Nuts.
Myrtle: What is the most danger-
ous part of an automobile?
Grace: The nut that holds the
steering wheel.
—__»> >
Wells—The I. Stephenson Co. has
purchased 7,000 additional
timber land, making 21,000 acres pur-
chased by the company during the
 
acres of
last year, and has opened negotiations
for another large tract. The com-
pany’s plant at this place is to be re-
modeled at once to fit it for cutting
automobile body parts, and raw mate-
rial enough to keep the wheels mov-
ing indefinitely is in sight.
 
44
Help yourself to the best in life by
helping others.
 
6
Elimination of Wild Life in Michigan.
Grandville, Aug. 21—People who
imagine wild life is as plentiful in
Michigan to-day as it was in old lum-
bering days certainly have another
guess coming. Acts of the State Leg-
islature have gone a long way in the
direction of bird extinction, while the
National Government is not backward
about seeking the extermination of
“feathered pests.”
Perhaps there are few people living
to-dav who recall the immense flocks
of wild pigeons which swept across our
plains and through the pine woods,
millions in number, in the hey day of
the State’s early settlement.
Pigeons by the million. Such a fact
some of our oldest citizens know to be
true and the boy with his gun made
little impression on the ranks of the
flyers.
Spring and fall flocks of these birds
swept across Western Michigan at
least. The cold weather was the only
force that shut them off and even then
there were winters when some of these
piseons tarried through the cold sea-
son and came out alive in the spring.
Pigeons were legitimate prey of any-
body who chose to go after them.
Riding across the oak openings toward
Muskegon the sky was at times literal-
ly black with these nomads of the sky.
Boys and men with shotguns brought
down large bags of these fine birds.
Wayside taverns prepared potpie din-
ners for the traveling public. Every-
where pigeons, in woods, on fields and
throughout the openings along our
lumbering streams.
Where are these immense flocks to-
day? Echo answers where?
The few that were shot while in
flight across country counted for very
little toward the extinction of this
splendid — bird. There were great
spaces known as pigeon roosts where
these birds were easily captured. In
flight they were far too speedy to fall
easv victims to the pot hunter, but in
their roosting places they became easy
victims to the pole of the hunter.
The young, known as squabs, were
gathered from nests and shipped by
the ton to Eastern markets. A pigeon
made a slender nest of twigs, nothing
so elaborate as other birds, laying but
two eggs. However, these were hatch-
ed, it was said, every month but one
during the year.
Pigeon time, spring and fall, was a
time for great rejoicing among boys
whose parents had provided them with
shotguns. The present writer, when
a small boy, was given a gun revamped
from an old Revolutionary musket with
its iron ramrod which made things
jingle when ramming home the charge.
Pigeons galore until they became a
drug on the market. The time came
when this great mass of feathered wild
life suddenly slacked in numbers and
finally passed out of existence forever.
Shall we ever see their like again?
Not likely.
The abundance of pigeons rather
mitigated against other species of wild
life in the new country of sawlogs and
stacks of pine boards and_ scantling
around the sawmills.
I have seen a flock of these swift-
flying birds more than a mile long,
flying at a great height, moving per-
haps a mile a minute, yet not seeming
to go so fast because of the altitude
and the vast extent of the flock.
With the passing of the pigeons
other species of wild life came more
into prominence, such as geese, tur-
keys, partridges and the like. How
well I recall sitting on a sawlog near
the edge of the clearing listening to
the drumming of the partridge. It was
sweet music to the ear of the boy who
was out seeking game for the shanty
table.
Indians supplied the early settler
with venison at such a nominal price
that only the sport of the chase in-
duced the white man to seek the deer
in its native fastnesses.
MICHIGAN TRADESMAN
Many times when I was out looking
for cows, following the sound of the
bells through the shadowed forest, I
have run upon flocks of wild turkeys.
On one occasion I watched the move-
ments of a string of these as they
hopped over a fallen tree in Indian
file. I counted forty of the handsome
birds and regretted deeply the fact
that I had gone out this time without
my usual shotgun.
Many times while driving through
the woods behind a span of horses I
have seen these turkeys crossing and
recrossing the road in the distance,
seemingly wholly unafraid. Wild tur-
key dinners were sometimes enjoyed
by the early settlers, but this mammoth
bird soon followed or perhaps preced-
ed the pigeon to utter oblivion.
The meat of the partridge was high-
ly esteemed by the settlers, despite
which fact that bird remained with
them many years after pigeon and
turkey had gone the way of all the
earth.
Had a proper regard for bird life
been maintained by our people we
would have with us to-day many of
these feathered game birds, everyone
save perhaps the pigeon which seems
to have been destined by a higher
power than man’s to disappear from
off the face of the earth.
Among the wild animals of an early
day the raccoon has gone into the dis-
card, with. perhaps, no regrets accom-
panying his going, since he was a
predatory beast with very few desir-
able qualities to recommend him to the
general public.
Wild geese, too, have passed on. At
one time, like the Pigeon, great flocks
of these, as well as ducks, blackened
the sky as they migrated across coun-
try every fall and spring.
Old Timer.
>> —___
Corporations Wound Up.
The following Michigan corpora-
tions have recently filed notices of dis-
solution with the Secretary of State:
Washington Boulevard Building, Inc.,
Detroit.
Industrial B. Building, Inc., Detroit.
Valley Inn Hotel, Newaygo.
New York Grocery, Detroit.
Universal Steamship Co., Detroit.
A. Malkin, Inc., Detroit.
Sewell Cushion Wheel Co., Detroit.
General Abrasive Co., Inc., Detroit.
Alliance Brick Co., Detroit.
Muskegon Dairy Co., Muskegon.
Square Drug Co., Mount Clemens.
Ale Building Co., Inc., Detroit.
D. E. Harrison Co., St Lois.
Pittsburg Construction Co., Detroit.
Allen Park Realty Co., Detroit.
Library Service, Inc., Detroit.
Wallin Ochre Corporation,
Rapids.
3oyne City Lumber Co., Boyne City.
Dundee Mercantile Co., Dundee.
Michigan Wire Fence Co., Adrian.
Northwestern 3edding Co., Grand
Rapids.
Auburn Realty Co., Detroit.
Big Star Country Club, Inc., Detroit.
Galena-Signal Oil Co., Detroit.
Roman Marble Co., Detroit.
Pittsburg Water Heater Co., Detroit.
Noah’s Ark Corporation, Detroit.
Vermillion Pine & Iron Land Co.,
Negaunee.
Standard Paper Co., Kalamazoo.
R. Merliss Son and Co., Detroit.
Crystal Springs Manufacturing Co.,
Crystal Springs.
Hyal-Craft Corporation, Detroit.
Entroth Shoe Co., Ine., Flint.
Arthur Dove, Pontiac.
Sandura Co., Inc., Detroit.
3entley’s, Incorporated, Grand Rapids.
Convention Hall, Inc., Detroit.
John H. Thomson Realty Co., Detroit.
Gardner Petroleum Co., Grand Rapids.
Coleman-Windover and Co., Grand
Rapids.
Youmans Land Corporation, Detroit.
H. & M. Land Co., Detroit.
Carlton Plaza Hotel Co., Detroit.
Grand
James J. Brown Plastering Co., 5t.
Joseph. ; .
Place Cash Meat Market Co., Flint.
S. R. Smythe Co., Inc., Detroit.
Liberal Credit Tire Stores, Detroit.
Detroit Clinical Laboratory, Detroit.
Superior Finance Corporation, Negau-
nee.
McCann Harrison Corporation, Detroit
Williamston Telephone Co., Williams-
ton.
Mutual
Lapeer.
3rown City Telephone Co., Brown
City.
Cass City Telephone Co., Cass City.
Trusana Farms, Inc., Detroit.
Mark Atkin Co., Detroit.
Taylor-Made Candy, Battle Creek.
Skillings, Whitneys & Barnes Lumber
Co., Detroit.
Huron Heights Land Co., Ypsilanti.
Nuro-Vito Co., Detroit.
Theo Sellas & Co., Big Rapids.
Chicago and South Haven Steamship
Co., South Haven.
Brink Baking Co., Kalamazoo.
Reliance Storage & Warehouse Co.,
Detroit.
Kirk Boynton, Incorporated, Detroit.
Honey-Dew Co., Detroit.
Puritan Land Co., Detroit.
Hotel McKinnon Co., Cadillac.
——_> 0
Late Automobile News From Detroit.
Detroit, Aug. 28—Reports for the
three weeks of August, ordinarily not
counted on for a very heavy contribu-
tion to automotive production and
sales ,indicate that the present month
is making a record for the season.
There is practically unanimous an-
nouncement of a well-sustained sales
demand, with resultant production
schedules that have in several cases
materially exceeded the totals original-
ly set for the month. The tapering off
has been conspecuously missing this
year.
Telephone Co. of Lapeer,
‘Practically all makers of cars
report the heaviest August schedules
in their history.
Figures for half-year operation, sent
to stockholders by General Motors,
show that on June 30 the corporation’s
investment in plants and facilities for
the first time exceeded half a billion in
value, the exact figures being $503,210,-
572, before depreciation. This is an
increase over the corresponding figures
of a vear ago of slightly more than
$38,000,000. Plant construction actual-
ly under way or contemplated is cer-
tain to make the third-quarter show-
ing even more impressive.
In Detroit the Employers’ Associa-
tion reports another substantial week-
lv gain in number of men employed,
amounting to 2,059. This brings the
present total to 280,099, which is 75,-
090 more than were employed here a
year ago. Present figures are 5,764
above the previous high point, March,
1926.
Of the total June, 1928, registrations,
the twenty-three makes of cars pro-
duced in the Detroit district must be
credited with 299,745, or more than 94
per cent. And the increases shown by
these makers amounted to 52,229 of the
total increase of 53,323. Chevrolet led
with a numerical gain of 20,419 for the
month. Whippet was second, with one
of 11,226, and Pontiac third, with one
of 7,631. Only six of the Detroit dis-
trict makers showed decreases and for
the most part these were minor, with
the exception of ford.
Substantial gains were shown by
Essex (4,209), Graham-Paige (5,080)
and Oldsmobile (3,491). Hupmobile
gained 2,630 and gains of over a thou-
sand cars were shown by Dodge
(1,751), Chrysler (1,606) and Erskine
(1,591). The Willys-Knight gain was
916 and the gains of other individual
companies were comparatively minor.
Walter Boynton.
——— ee
The difference between a stingy man
and a burglar is that the stingy man
robs himself.
August 29, 1928
“Night Order” Sentinel on Duty Here
Night shopping, merely through the
window display, often results in a de-
sire to buy. If the store were open,
the desire would at once crystallize
into an order. But it isn’t and by the
time morning comes, the desire gen-
erally cools off.
The Paris Cloak Co., Los Angeles,
however, has devised a method of
clinching possible orders after the regu-
lar store hours. Attached to the door
jamb, almost at eye Jevel, is a box con-
taining order blanks and a pencil. A
woman who wishes to buy simply fills
out one of these blanks and slips it
through a slot in the door.
A window card sells people on the
plan:
“Of course the store is closed, but
we are at your service day and night.
If there is anything in the window you
would like to have, fill out the ‘Night
Order’ at the door and it will be sent
you in the morning.”
——_» 2 ____
Separate Class For Cereal Oats in
Grain Standards.
A separate classification for “cereal”
oats, to become effective Aug. 30, is
provided for in an order amending the
official grain standards of the United
States, for oats. as signed by the Sec-
retary of Agriculture on June 1, 1928.
The classification specifies that
“cereal oats shall be oats which have
been sized. with the result that their
commercial quality is not reflected by
the numerical grade designation, in-
cluding sample grade, alone.
“Cereal oats shall be graded and
designated according to the grade re-
quirements of the standards applicable
to such oats if they were not cereal
oats, and there shall be added to and
made a part of such grade designation
the word cereal.”
—_+2 +
Silk Underwear Coming Back.
Reports from the women’s silk un-
derwear trade indicate a market re-
vival of demand for real silk garments
following a period in which competi-
tion from rayon underthings hampered
their sale somewhat. The grades most
active include bloomers and vests from
$9.50 to $15 a dozen, wholesale; union
suits priced around $24 a dozen and
“envelopes” ranging from $15.50 up.
A nice demand is also reported for
silk nightgowns at prices running from
$30 to $36 a dozen. Buying of silk
underthings in general appears to be
particularly heavy on the part of the
better-grade chains of women’s spec-
ialty shops. Some of the orders from
this source run up to 1,500 and 2,000
dozen.
—_»+>___
Interest Charge Makes Them Settle
Up.
When a charge customer of the
Block & Kuhl Co., Peoria, Ill, fails to
pay up on her account within thirty
days, she is charged interest at the
rate of 6 per cent. On each statement
sent her, she is alvised of the interest
charge. The plan reduces the number
of poor paying accounts.
—_+--____
We all know men who lost out be-
cause they were nursing a hang-over
when promotions were being made.
 
 
 
 
August 29, 1928
MICHIGAN TRADESMAN
 
 
The Dirtiest Thing in the Grocery
Business.
Soap is supposed to be an article of
cleanlines and sanitation. In the gro-
cery world it is the filthiest article
handled.
The dominant American soap com-
pany is Procter & Gamble. Lever
Brothers is as large or larger, but the
bulk of its sales is in Eurepe. An-
other giant has come into being by
the combination of Palm Olive-Peet &
Colgate.
The products of these companies are
advertised and sold by the chains at
prices with which the independent
cannot profitably compete.
We know by admission that two of
these companies pay the chains an ad-
vertising allowance.
When you see prices such as Super
Suds, 2 for 15c, P. & G. Naphtha, 10
for 35c, Lux, 3 for 25c, you know the
chain management are either a lot of
darned fools or they are not.
And you know that they are not.
This drives you to the conclusion
that they are being favored, and they
are.
When one company puts on a deal
of 1 case free with 10 to the jobber,
twice a year, and leaves it open to the
chains the year around, that is favorit-
ism and discrimination, and should be
subject to Federal trade investigation.
Why is it done?
God alone knows! National adver-
tising has made it necessary for all
stores to handle these products.
The people demand them of the
chain as well as of the independents.
Then, if they have to handle your
goods, why pay them to do it?
It is a joke to hear the salesmanager
of one of these gigantic companies tell
you that they need chain co-operation
and that they have to buy it—and they
expect you to believe it—that’s the
insult.
The idea of one of these immense
corporations having to pay a petty
chain of 100 or 200 stores to push their
goods!
t is amusing!
These soap companies are large
enough, their advertising is strong
enough to play fair.
Then why don’t they do it?
—_—_2+>___—_
Gilmore Store Now in Forty-eighth
Year.
Kalamazoo, Aug. 28—Forty-seven
years ago John Gilmore opened a little
shop in a wooden structure in South
Burdick street. It was for the sale of
yarns and embroidery silks, and marked
the beginning of the Gilmore Brothres
department store of the present day.
A few years later he was joined by his
brother, James Gilmore, when the
concern took the name of Gilmore
Brothers.
Shortly after that the establishment
moved across Burdick street into the
Upjohn Block and began carrying a
full line of dry goods. It was just
thirty years ago the D. B. Merrill block
was purchased, and the erection of the
present Burdick street store started.
The six-story additions back to Far-
mers avenue and Exchange place came
later. The concern has added a base-
ment store, a men’s store in South
Burdick street, a branch in Benton
Harbor, and is now preparing to open
a shop in Battle Creek.
The concern is now directly under
the management of Mrs. Carrie Gil-
more as president; J. Stanley Gilmore,
Donald S. Gilmore, Irving S. Gilmore
and John R. Moore, the latter being
superintendent.
Can’t Afford To Lose Customers.
In this age of intense competition it
is a dangerous thing for any store to
lose a customer, no matter what may
be his apparent buying power. The
standardization of prices of the com-
mon commodities has left service as
the strongest factor in holding and in-
This fact
is universally recootiized by ail deal-
ers, but it seems that all clerks have
not been sold on this idea.
Recently a prospective customer ask-
ed for a cheap brand of a widely-used
product and was informed curtly that
this line was not carried.
net considering this customer’s patron-
age worth anything at all to the store,
nothing else was suggested. It hap-
pened that this customer was in a
particularly strong buying mood and
asked for another brand which was
on display. He made a purchase and
also a vow never to patronize this
store when it could possibly be avoided.
—_+-.___
Imitation Pearls in Great Favor.
So marked is the current vogue for
imitation pearls that some of the hous-
es handling them report sales of record
proportions. They are particularly fav-
ored in necklaces of the choker va-
riety. In these the fancy types, which
combine colored crystals with the
creasing a store’s clieniele.
Evidently
-pearls, are selling better than those
made entirely of pearls. One of the
interesting trends of the moment is to-
ward three-strand necklaces running
from about fifteen to eighteen inches
in length, and these are expected to
gain popularity rapidly as the season
advances. They are so made that they
lie close to the wearer’s neck, and the
three strands are made of different
sizes of pearls. The largest are in the
bottom strand and the smallest in the
top.
——_++ > —
Volume in Novelty Jewelry.
Merchandising executives of depart-
ment stores and specialty shops are
said to be “overlooking a bet’
giving more space in their jewelry de-
partments to popular-priced lines, or,
better still, in establishing a separate
department for these goods. One of
the big producers of rings of this type,
prices of which range at retail from
50 cents to $5, has customers on its
books that are doing from $20,000 to
$35,000 annually on its merchandise
alone in some of the large cities. Sales
of its goods in stores located in several
of the smaller places run up to $12,000
a year. If a business of this volume
can be done on a single line, it is asked,
what would the figure be if more effort
were devoted to pushing popular-priced
jewelry in general? :
—_2+--+____
Too Many Patterns Cause Worry.
The large number of patterns fea-
tured in 1929 lines of shorts for men’s
two-piece athletic underwear have
started to worry manufacturers. Be-
cause of the many patterns chosen,
featured chiefly in garments selling
for 50 cents and $1. the manufacturers
complain they are forced to make up
’
in not
too many varied numbers, while facing
the possibility that converters may
withdraw some line which later will
prove to be the most popular. Due
to the low margin of profit afforded
by the garments, manufacturers claim
the trade is not as attractive as it
might be.
—_—_2+2___
Predicts Aviation Apparel.
The introduction of sports apparel
designed both for women who go in
for flying, and those who would like
to look as if they did, was predicted
here yesterday by executives of a prom-
inent local silk house. The prediction
was based not only on the steadily in-
creasing interest of women in aviation,
but upon the continued efforts of mak-
ers of sport wear lines to hit upon new
ideas that will prove profitable. The
ready acceptance of apparel novelties
by American women, particularly the
younger ones, and the skill of Ameri-
can designers in turning out attractive
and becoming sport lines are expected
to result in active business once the
yogue becomes established.
etl mtr _ sient
Lace Outlook Is Improving.
Importers and producers of laces see
much in the newer dress lines to en-
courage them. The general tendency
toward more elaborate effects in these
garments is making a very definite
place for lace, and designers have not
been slow in using it to give their
models really feminine touches. So
far the lighter, dainty types have had
the preference, but there are indica-
tions that metallic effects will come
in more strongly as the season ad-
vances. The revival of the call for
laces has come at a time when it is
most welcome, and the trade is look-
ing forward to one of the best Fall
seasons in some time.
—@2o.-_—_
Wheat Pulled Down Exports of Foods.
A decline of 6.5 per cent. in the
total value of principal foodstuffs ex-
ported from the United States is noted
in a report by the United States De-
partment of Commerce. Exports of
this type during the fiscal year ended
June 30, 1923, amounted to $792,000,-
000.
The decrease, it is pointed out, oc-
curred chiefly in the exports of wheat
and wheat flour and, since these com-
prise over one-third of all foodstuffs
exported, the decline has been only
partiallycompensated for by the gains
shown in other cereals, canned vege-
tables and driedfruits.
—__> >. —___-
Acid From Apricot Pits.
Redlands, Calif., Aug. 24—A Los
Angeles firm has bought all the apri-
cot pits from the drying yards of L.
O.. Yount, W. G. Finney and others.
The pits will be crushed at Los
Angeles, the kernels dried under a
hot blast and shipped to Germany
where prussic acid will be extracted
by a secret process. The kernels will
then be marketed as “bitter almonds”
for the confectionery trade. The re-
cent shipment from here was thirty-
eight tons of pits.
Bathing Suits Opened Higher.
Early openings in the bathing sutt
lines are reported from New York,
where selling agents admit that at
least two houses have opened their
1929 lines and have their men on the
road. The action of these houses,
however, is not expected to affect the
majority of firms, which have indi-
cated their intention of holding over
until after labor day before opening.
Prices on the lines opened showed ad-
vances of from 15 to 20 per cent. Fan-
cies were featured strongly by both
houses.
o>
Flat Glass Products Quiet.
Conditions in the trade with regard
to the shipment and sale of flat glass
products show small change from the
previous week. Leading factors gen
erally are optimistic as to the outlook
as the season for the heaviest normal
demand draws near. No changes in
operating schedules at window glass
factories were repotted during the
week, but announcement was made
that on or about Sept. 1 two additional
units are to get back into operation.
 
 
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MICHIGAN TRADESMAN
 
August 29, 1923
 
HELPFUL FAILURES.
field of scientific re-
search and mechanical invention is no
Failure in the
crime, but it certainly means a huge
waste of energy, time and money. To
cliiminate this loss Dr. L. V.
2ddressing the American Chemical So-
Redman,
cicty at Chicago, proposes something
like regulation of scientific enterprise.
At its best, he says, it is a “gamble,”
and by way of minimizing the chances
of failure he suggests that research and
invention “should not be spread over
too large a field.”
lative
This highly specu-
work should be confined to the
most promising subjects.
Perhaps it should, if this were a per-
fect world perfectly regulated by pro-
fessors of economics. Perhaps it would
be desirable that erratic genius, instead
of wasting itself on impossible proj-
ects, should be harnessed and put to
work on definite scientific “assign-
nents.” But taking human nature 7s
it is. we fear that scientists and in-
]
i
ventors will refuse to be regulated.
Dr. Redman will find it impossible
to discourage the tribe of ‘ gamblers”
fascinated by what the world calls im-
practicable ideas in science. There will
always be circle-squaring enthusiasts
and hunters for perpetual motion. And
the free-lance inventor starving in his
garret 1s by no means extinct, even in
this day of organized laboratory re-
search.
No doubt the amount of wasted en-
ergy in this field is appalling. But is
at all
who try and fail?
wasted or do they also serve
The story of 3,000 helpful failures
vas told the other day when the New
York
completion of its system of automatic
Central Railroad announced
train control. In trying to solve this
problem the railroad engineers went
to the United States Patent Office,
probably the world’s largest graveyard
of inventive failures and infallible de-
work. The en-
3,000
for automatic train control, from which
that looked
By combining the
vices which will not
gineers discovered suggestions
they selected nine most
promising. best
features of each they developed a work-
able system.
The
more or less obscure
a good deal to its
and it
depend upon unreg-
world owes
“failures,”
will continue to
ulated enthusiasm to some extent so
long as civilization must progress in
the old way by trial and error.
 
CROPS SET RECORD.
Beyond crop and money develop-
ments, the general situation in indus-
little that is
Even in the two factors of great-
not
week.
try and business offers
new.
interest there
est seasonal was
much change to report in the
Late indications of heavy crop yields
are verified in current reports, and the
total the
largest on Because gains of
outturn is expected to be
record.
some 5 per cent. over last year and
about 8 per cent. over the five-year
average are seen on an acreage in-
about 2
the inference of
crease of per cent., there is
lower costs.
Prices have been sliding, but this is
the usual condition when record crops
approach the marketing stage. Later
on there is often some improvement.
A surprise report on brokers’ loans
set the stock market boiling again to-
ward the close of last week and re-
duced any hope that the wave of spec-
ulation had been gotten under control
through the steps taken by the bank-
From the
standpoint, of course, anether security
ing authorities. business
boom would be deplored since funds
are engaged, money rates put up and
‘In-
stances are already noted of new un-
trade enterprise discouraged.
dertakings that have been postponed
until interest rates grow more normal.
The general thought seems to be that
while business prospects are brighter
than they were, there is still very little
to get excited over, since commodity
stocks are quite plentiful and competi-
tion grows even tighter.
from both Presidential
candidates that nothing will be done
to disturb business does not open up
Assurance
new fields of demands or increase pres-
ent or prospective purchasing power.
What slack there is comes from sur-
feited markets.
The usual industrial reports of the
week gave about the same picture of
basic Stecl
continue to hold up a re-
markable summer rate, while at Detroit
the employment in automobile factories
has even soared 20 per cent. over the
record year of 1926. For seven months,
automobile outpvt has run 10.8 per
cent. over the volume last year and
within 4.6 per cent. of 1926. Only in
the matter of carloadings does the
same spottiness persist, recent weeks
showing fluctuations over and under
the same weeks last year.
conditions in the lines.
activities
 
GERMANY’S GIANT LINERS.
The launching on successive days of
two giant liners, each of them longer
if not larger than any other liner now
afloat, bears striking witness to Ger-
many’s recovery in the world of mari-
time shipping. The total tonnage of the
Reich’s merchant fleet is now 70 per
cent. of what it was before the war.
It places Germany fourth among the
maritme nations.
In 1914 merchant fleet
totaled 5,000,000 tons. It
was surpassed only by those of Great
3ritain and the United States. As a
result of the war, however, this figure
was cut to 672,671. Even Holland had
a greater fleet.
Germany’s
more than
3ut since 1920 there has been a stea-
dy increase in German tonnage and a
year ago Germany stood sixth among
the nations with 3,363,046 tons. With
the addition of the 92,000 tons of her
two new vessels, she now ranks just
behind the Japanese fleet and has over-
taken within the year both France and
Italy.
Moreover, the ships just launched.
the Europa and the Bremen, are among
the finest liners afloat. Not only are
they longer than even the Majestic or
the Leviathan — both Germdan-built
ships—-but they are reported to be
more modern in equipment, decoratioa
and furnishings. That they represent
absolutely the last word in liner con-
struction may be realized from the fact
that they are both equipped to carry
airplanes.
Their tonnage places the Europa and
the Bremen about on a par with the
Olympic, which is listed as the world’s
fourth largest ship. The Leviathan
and the Majestic are still rivals for
first place; the Berengaria is third. It
is not likely, according to marine ex-
perts, that any ships will be built to
dispute these titles. The big ships are
so expensive to run that it is surpris-
ing that the Bremen and the Europa
are as large as they are.
In naming the two ships both Am-
Schurman, christened
the Europa, and President Hinden-
burg, who christened the Bremen, ex-
pressed the hope that they would serve
to strengthen the bonds uniting the
peoples on the two sides of the At-
lantic. It is a wish will be
echoed both in Germany and in the
United States.
bassador who
which
 
THE ETERNAL CREED.
Lip service is given to-day, as al-
ways, to countless differing creeds and
codes. Amid the confusion of new
knowledge and speculation their name
is legion, and other times have had
other manners beyond reckoning in
of faith and doctrine. The
habit of belief is upon us, and each
man and every group of men work out
some formula of faith and behavior.
matters
It is inconceivable that truth can be
so broken to bits and still preserve full
power. Nor can truth be a matter of
geography or bounded by brief limits
of time. If there be truth, it endures
through all time and is at the service
of all mankind. Its proper level of
authority and guidance must lie in the
plane where all men are brothers, in-
different to distinctions of time, space
and custom.
This we acknowledge whenever we
recognize virtue or wisdom
men,
among
We do not deny them because
they come out of other ages or races
than our We recognize that
some eternal creed binds the good and
great of the world into brotherhood
and that this creed lies closer to spirit-
ual reality than the petty dogmas that
come and go briefly.
Some things we know belong to this
eternal creed. There is worship, which
is the habit of sincere humility in the
presence of the divine. There is the
love of truth, from which are born all
honesty and sincerity and good faith
among men. There is the love of
good, which leads men to a life of
service. There is faith in immortality
and the dedication of life in this world
to preparation for another.
In these men have at all times found
the comfort, the strength and the in-
spiration which are the accepted signs
of spiritual deliverance.
own.
 
DRUG JOBBERS SNUG UP.
When sixteen wholesale drug hous-
es announced their merger during the
week there was interest not only in
that particular field but in others as
well. The principal reason behind the
consolidation was said to be the de-
cision to meet the chain stores on their
own ground and give the independent
drug stores a fighting chance. On a
smaller scale, certain of the wholesale
dry goods firms have also banded
together to do group buying and put
out various products under their own
brand names.
From even a cursory survey the
trade observer sees indications of a
welding together of wholesale inter-
ests in the cause of promoting the
welfare of the independent retailer,
and, of course, there is also disclosed
evidence that the service stores are
trying to effect combinations which
will procure them the advantages nec-
essary for competition with chain sys-
tems on more even ground.
It is well enough for the commen-
tator on the chain versus the inde-
pendent store to explain that little but
inferior methods holds back the inde-
and growing advantage in buying pow-
pendent. Actually, there is definite
er, particularly as producers move into
mass selling units and are so willing
to grant special concessions to mass
purchasers. Information on markets
is vital and a knowledge of modern
methods just as important. These may
be conveyed through a central agency
and require no closely knit organiza-
tion. On the other hand, mass buying
seems to be most successfully con-
ducted when there is a financial in-
terest.
 
BUSINESS FORGES AHEAD.
It is difficult to realize the exteat
to which business in the United States
has expanded without comparing pres-
ent conditions with those thirty or
forty years ago.
We have become so accustomed in
recent years to thinking in hundreds
of millions and billions that the an-
nouncement of a proposed merger of
two Chicago banks with combined re-
sources of $1,000,000,000 excites only
momentary interest. And when we
are told that plans are making for
organizing a new bank in New York
with a capital of $50,000,000 the in-
formed recall that there is already a
bank in New York with a capital cr
$75,000,000.
The total resources of all the Nation-
al banks in the country in 1886 were
only two and a half times as great as
the resources of the two Chicago banks
that are to be united. The bank clear-
ings in the whole country were only a
little more than $85,000,000,000 in 1900.
In 1927 they were more than $540,000,-
000,000.
If things go on at the same rate for
another thirty or forty years we shall
be compelled to talk of trillions instead
of billions. It is well to begin to
stretch our minds to take in the new
immensity toward which we are
headed.
 
“Can anything be more unjust, more
senseless and more dangerous from a
social standpoint,’ asks a writer in
Plain Talk, “than a rule of law that
thus gives a woman arbitrarily the
right to dip deep into a man’s strong-
box simply by inveigling him for five
minutes into the presence of a parson?”
He might at least be allowed to plead
the lack of a guardian,
 
 
 
 
 
 
 
Ce rns Che ne Saag aw i ae —=
a ee
serrty
 
August 29, 1928
MICHIGAN TRADESMAN
 
9
 
OUT AROUND.
 
Things Seen and Heard on a Week
End Trip.
The beautiful summer days are glid-
ing by altogether too rapidly at our
summer home down the river. We
begin to dread the time when we will
have to- return to the city home and
the routine of city life. We have had
the pleasure of entertaining many good
friends at Lamont during these glor-
We have drawn the line on
only two aversions—dogs and cig-
arettes. We can tolerate both in their
places, but a dog in the home and a
cigarette at the dining table are pet
we cannot tolerate. The
ious days.
aversions
man who lights a cigarette at my table
or at my office desk and blows the
smoke in my face shows me very plain-
ly that he has little regard for my
friendship.
Our Out Around guest last Saturday
was John I. Gibson, of Battle Creek,
who is now on the executive staff of
the great sanitarium conducted by Dr.
John H. Kellogg and the college con-
ducted by the former president of
Olivet college. Because we love Mr.
Gibson for his unique personality and
innate goodness we did little during
the day but visit with him and go over
in retrospect the events of the past
thirty years. I particularly recall the
days—perhaps covering the space of a
dozen years—when he was the power
behind the throne in the Western
Michigan Development Bureau. He
not only expended the money raised
from year to year, but had to raise it
as well by appeals to corporations
which would profit by the work of the
organization and to the counties in-
cluded in the scope of its operation.
This meant that the county money had
to be voted by the boards of super-
Mr. Gibson went from county
seat to county seat during the winter
sessions of the distributing
boxes of apples among the members
and telling them stories which put the
supervisors in good humor and usually
resulted in his securing the appropria-
tions he coveted. Some people insist-
ed his pulling power was due to the
attributed his
visors.
boards,
apples, but I always
success to his remarkable ability as a
teller of stories in the quaint
Scotch-Irish brogue which is so en-
good
ticing in the hands of an artist.
Among the noted men whose friend-
ship I have claimed in the past was
Jacob Riis, whom Theodore Roosevelt
asserted was the most useful citizen of
New York City. Mr. Riis came to this
country from Denmark as a steerage
He found employment at
menial sleeping in unoccupied
stairways until he was able to pay for
a room. He finally became a news-
paper reporter on the New York Sun,
passenger.
jobs,
where he remained many years, devot-
ing most of his time and attention to
the reformation of abuses and the im-
provement of municipal conditions as
affecting the lives of poor people. He
devoted twenty years to the condem-
nation of the wretched tenement house
district then known as Five Points and
‘ts conversion into a playground for
children. When the work was finally
accomplished and the place was dedi-
cated to the cause for which Riis had
labored so earnestly for so many years,
against the ruthless opposition of
Tammany, which was reaping a large
income from the prostitution industry
in that vicinity, all the prominent city
officials were invited to be present,
including the Tammany chiefs who
had bitterly opposed the reform, but
the man who had made the consum-
mation possible was overlooked en-
tirely.
“You must have been grievously dis-
appointed over such lack of apprecia-
tion and recognition of your efforts,”
I remarked.
“No,” he replied, “I felt amply re-
paid by the complete accomplishment
of my purpose. I was content that
the men who opposed me for twenty
years should claim the credit.”
[ was reminded of this circumstance
by the action of the General Motors
officials in celebrating the twenty-fifth
anniversary of the starting of the
Buick plant at Flint a week or so ago
and overlooking the fact that the orig-
inal inventor of the Buick car and the
founder of the business was uninvited,
although he is a resident of Detroit
and was only a few miles from Flint
the day of the celebration. Asa noted
writer remarked, “The motor industry
has its tragedies as well as its glories
and romances.”
I shall never feel so generously in-
clined toward the General Motors
Corporation as I have in the past be-
cause of this ungenerous action on the
part of the officials who planned the
celebration and carried it into effect.
My readers are already aware of the
contempt I entertain for the richest
man in the world—not because of his
wealth, but because of his monster
malice and vindictiveness toward those
he imagines have crossed his path, his
treason to the United States during the
kaiser’s war and the wretched use he
makes of his money in many instances.
I now have it on the authority of my
long-time friend, E. G. Pipp, that ford
recently called at the office of Truman
made an abject
apology for the great wrong he did
H. Newberry and
Mr. Newberry and the crimes he com-
mitted in the name of pretended
political purity during the Senatorial
campaign and the bitter persecution
of Mr. Newberry and some of his
friends thereto. Henry
ford’s whole attitude in this matter was
one of the blackest spots of his in-
famous career. The sorriest feature of
the matter was the co-operation he re-
ceived from the Wilson administration,
which amounted to a criminal con-
spiracy under the guise of the law to
destroy the good name of a man who,
as Mr. Pipp says, “has been an up-
builder of Detroit industries, a large
employer of Detroit labor, who has
helped build hospitals and churches
and has contributed generously to all
that makes for the betterment of his
subsequent
home city and state. His entire busi-
ness and personal record has been one
of honorable dealing and acting.”
There wicked con-
the enemies of
Wilson during his administration, but
the Newberry conspiracy was the
vilest outrage ever conceived in the
were many
spiracies to destroy
minds of venal and unscrupulous men.
I happened to be subpoenied as a wit-
ness in that case when it was on trial
in the United States District Court
here. I was taken to a little room on
an upper floor of the Government
building and told what I must swear
to. I was given no opportunity to tell
what I
little—but was told to swear to certain
knew—which was precious
facts, in default of which I was threat-
I refused to
follow the instructions handed out to
ened with dire penalties.
me in the sweat box and was sharply
judge
when I persisted in using the term
“ce
reprimanded by the presiding
sweat box” in my testimony. The
presiding judge got what was coming
to him later when the Supreme Court
of the United States declared that no
law had been violated by Mr. New-
berry and his friends and that if there
had been a violation, the trial in the
lower court was so unfair that the men
would have been entitled to a new
trial.
Of course, I realize that the presiding
judge was acting under duress from
the infamous administration then in
power in Washington, but I have had
little Federal
courts since I witnessed such an abuse
precious respect for
of power and a complete and humiliat-
ing fiasco in legal procedure, due to
the bitter malice and nasty vindictive-
ness of the worst abuse of govern-
mental power ever shown in _ this
country.
Henry ford’s apology to the man he
wronged so cruelly and wickedly comes
pretty late to be of any use, but if he
is sincere in his repentance he will
also apologize to the 131 other men he
caused to be indicted by the fictitious
testimony hatched up by his private
detectives, under the espionage of the
Government, and also reimburse them
for the expense and annoyance thev
were subjected to by reason of ford’s
malign undertaking. Bulwar Lytton
says there is a future in store for any
man who has the courage to repent
and the energy to atone. I do not
think repentance without atonement
goes very far in the eyes of the
Almighty.
By the way, I note with regret that
ford has not yet acted on my sugges-
tion that he apologize to the American
people for the unpatriotic attitude he
assumed during the kaiser’s war, as
set forth in the Tradesman of July 26,
1927, as follows:
Open Letter to Henry ford.
Now that you are in the apologizing
business, coming out with a fresh
apology nearly every day, I suggest
that you apologize to the American
people for the treasonable utterances
you gave public expression to during
the war over your own signature. Two
of these utterances were as follows:
“The word murderer should be em-
broidered on the breast of every sol-
dier and naval sailor.”
“When this cruel war is over the
American flag comes down from over
my factory and the flag of internation-
alism will take its place.”
I regarded these utterances with
such horror and contempt that I have
ever since refused to use a capital
letter in spelling your name,
I regard your act as treasonable as
that of Philip Nolan, the person made
infamous by Hale as the Man Without
a Country.
This is a good opportunity to square
yourself with the patriotic portion of
the American people by humbly apclo-
gizing for such treasonable and un-
American utterances.
The columns of the Tradesman are
at your disposal without charge.
E. A. Stowe.
By heritage and association T am
naturally affiliated with the Republican
party, but I will not vote for any
candidate whom I consider unworthy.
I declined to support Jerome, Rich,
Bliss and Groesbeck when they ran for
governor on the Republican ticket. I
also balked the nomination of Pingree,
which LT now think was a mistake. I
cast three ballots for Grover Cleveland,
over which act I am very proud, be-
cause I think he was one of our best
Presidents, albeit he was misunder-
stood in many respects. I have al-
ways made efficiency in office the test.
On this theory, I am asking all my
friends on both sides of the fence to
vote for Fred Green in the primary
election next week. TI have had a good
deal to do with governors and think
their
I am a pretty fair judge of
qualifications. I have never seen a
governor who worked so hard for the
 
people—all the people—as Fred Green
has done. He has shown himself no
merev and given himself very little
rest in the determination to give the
people his best thought and best ef-
I don’t think
he has a selfish hair in his head.
fort every working hour.
i am
dead sure he is honest. I know he is
capable. I shall be very much dis-
appointed if he does not emerge from
the primaries with an enormous major-
itv to his credit. This is not politics.
It is plain common sense, based on the
record Fred Green has made as Gov-
ernor during the past nineteen months.
I would not think of making a sugges-
tion of this kind in the matter of
President, because everyone has _ his
own ideas on National issues, but in
State matters politics should cut no
figure. The readers of the Tradesman
are business men and certainly a good
business administration such as Fred
Green has given us should appeal to
every business minded man in the
State. E. A. Stowe.
—_>~4
Motion a Magnet.
Motion is a great magnet in window
displavs. A store in Boston, desiring
to promote the sale of dog biscuit, put
in its window wallboard cutouts of
two “dogs.” One dog carried on its
arm a market basket filled with dog
biscuit. The other arm was jointed
to move. The second dog cutout, on
the other side of the window, had a
movable lower jaw. Action was im-
parted by a revolving disk, in the
background, to which were attached
several samples of dog biscuits. As
this disk turned, moving the arm of
one dog and the jaw of the other, it
gave the impression that the dog with
the basket was throwing biscuit into
the other dog’s mouth. The display
increased the sale of dog biscuit 500
per cent,
 
   
10
A Greater Grandville Now in Evidence.
Grandville, Aug. 28—Grandville on
the Grand is not only known as a
village of good neighbors, but it has
aroused from its long sleep and is put-
ting its best foot forward in a march
to publicity.
The home coming staged by her citi-
may be considered notice to the
> of the wideawake nature of its
s and an assurance of the
the sleep of more than half
has been broken and the
god Success is pointing the way to a
new Grandville, one worthy the name
it bears as being four square to all the
winds that blow. ready to welcome
new citizens to a participation in the
future greatness of the town.
Grandville is said to be the oldest
burg in Kent county. For a series of
years it was the deadest. Within the
past two years the valley village has
taken on a new lease of life and if all
signs do not fail a grand series of
prosperous years are ahead.
\ large factory which is expected to
employ 200 and more men is on the
tapis and will, undoubtedly, be built
within the next few months. It is a
well-established fact that no town js in
advance of its men of business. It is
the man who makes the town. With-
out enterprising citizens a town may
as well be obliterated from the map.
Even a single stirring, go-ahead man
sometimes starts things which even-
tuate in building up a town. Grand-
ville has so long been recognized as
a past number that its late revival has
been a surprise. That surprise is de-
stined to keep at the front so long as
the business men of the nlace look
after the upbuilding of the town.
When the trolley line went to the
wall, a few months ago, the verdict
was that the last hope of awakening
somnolent Grandville had perished.
(nd this would have been true but for
the fact that there was voung blood
at work even in Grandville sufficiently
enterprising to determine that the vil-
lage of good neighbors should not be
blotted from the map.
\ person who visited Grandville a
few years ago and dropped down on
our streets to-day would scarcely know
the place. For a time the residence
section moved to the front rapidly;
Jater new business houses began to
materialize along our main. street.
which to-day presents a rejuvenated
appearance most gratifying to our citi-
zens.
The more than half century of slum-
ber for Grandville is at an end. New
life, new ideas, new enterprises are
coming to the fore and it will not be
long until Grandville will be known as
one of the most thriving towns in the
State.
What has brought about this re-
juvenation? Men of public spirit who
have come to Grandville to make it
ir home and, seeing its possibilities,
put out a laboring oar in the
direction, which is sure to send
age into an activity which is
life, with none left of that catalep-
tic sleep which has so held down every
enterprise worth mentioning.
A young woman, once a resident of
Grandville, visited the place to attend
the home coming. She had not been
here since three years azo and her ex-
pressions of surprise at the gain made
in that time were indeed refreshing.
The possibilities of the village have
long been overlooked by those who
sought business places and homes,
passing us by to locate in the hustling
citv but a few miles away.
That the future of the place is as-
sured seems true without a doubt. The
clouds have rolled by. clouds which
have lingered nearly a century. Think
of it! A burg which began nearly a
century ago and during that time rose
to but a few hundred population.
Men to push and enterprise are the
requirements of a growing town.
Grandville has them now, with others
coming as time rolls along. The little
town on the Grand so long thought
  
   
  
 
ad
 
MICHIGAN TRADESMAN
dead has begun to awaken to its true
worth. Building has begun and new
enterprises are turning this way which
will be gladly welcomed.
The old stumbling blocks to Grand-
ville’s success have gone into the dis-
card. New life, new incentive and new
aspirations animate the breasts of her
citizens as never before.
The question was once asked, Who
built Chicago? No one man, of course.
As a village it was a mere blotch on
the prairie, with mud axle deep in its
streets. The town was started in a
mudhole and afterward raised and
made into a dry and habitable place.
When the railroad was first talked
ot as entering Chicago there was con-
siderable opposition to the same, many
declaring that the teaming of supplies
for the village which gave employment
to many men and horses would be ut-
terly destroved. Despite these prophe-
sies the steam horse made its advent
into Chicago and the town grew in
population beyond the wildest dreams
of its founders. :
Motor cars and busses are in evi-
dence even more than railways at the
present time, so that Grandville need
have no fear of a collapse in that di-
rection. Wise citizens believe in a
greater Grandville which is as sure to
come as the sun rises in the East.
: : Old Timer.
——-»-2>
Carnegie Money Contributed to Pleas-
ure of Charlevoix.
Charlevoix, Aug. 28—The Charle-
voix Carnegie library, corner of State
and Clinton streets, was built in 1909.
It is maintained by the city and is un-
der the management of the Board of
Education. The building is of cement
and brick of the usual Carnegie de-
sign. It contains about 6,000 books
and a splendid line of magazines.
Among them is to be found the Michi-
gan Tradesman which comes as a most
acceptable gift and is enjoyed by the
business men as well as other readers.
Library patrons are not confined to
the city, however, as the rural districts,
Ironton and the Sequanota Club avail
themselves of the opportunity to draw
out books and magazines. All of the
reference work of the city schools is
handled here. The building is well
taken care of. One of the improve-
ments this spring was covering the
floor with beautiful imported linoleum
purchased through the S. M. See &
Sons Furniture Co. This adds greatly
to the appearance of the building, giv-
ing a marble effect.
Miss Payton, who is in charge at
the present time, has completed her
eleventh vear as librarian.
L. Winternitz.
—_2->—___
U. S. Eating Less Flour Each Year.
Consumption of flour per capita has
declined more than 20 per cent. since
1914, according to the Food Research
Institute of Stanford University. A
decline of nearly 11 per cent. took
place between 1914 and 1917, and in
the last month of that year a further
decline of about 10 per cent. took place.
Since 1918 the per capita rate of con-
sumption has been practically constant,
at about nine-tenths of a barrel per
capita, but of course, total consump-
tion has kept pace with population
growth.
_—-o2_o___.
Announce Fund For Sugar Investiga-
tion.
An announcement has been made
of the inauguration of a fund to en-
courage research for the purpose of
discovering non food uses of sugar.
Under the leadership of the sugar
institute a movement is being organ-
ized for the advertising of sugar,
 
 
 
 
Michigan State
Normal College
Opened in 1852
Educational Plant
Campus of one hundred acres. Ten
buildings with modern equipment.
Training School, including Elemen-
tary and High School Departments.
Certificates and Degrees
Life Certificate on completion of
Three Years’ Curricula.
A. B. and B. S, Degrees on com-
pletion of Four Year’s Curricula.
Special Curricula
Home Economics, Kindergarten,
Physical Education, Public School
Music, Music and Drawing, Draw-
ing and Manual Arts, Commercial,
tural, Agricultural, Special Edu-
cation.
Normal College Conservatory of
Music offers courses in Voice, Piano,
Organ. Violin, Band and Orchestra.
Fall Term Begins September 25,
1928. Write for Bulletin and list
of rooms. Rooming houses for
womes studests offer a single bed
for every girl.
C. P. STEIMLE, Registrar
YPSILANTI, MICHIGAN
 
 
 
 
 
THE TRIAL
OF
B. A. LANCE
Accurate bookkeeping!
Dependable monthly state-
ments,
Error free,
Time and Temper saving,
Oiling the wheels
of West Michigan business!
OLD NATIONAL
aN LS
MONROE AT PEARL-SINCE 1853
 
 
Seely Manufacturing Co.
1862 - - 1928
Flavoring Extracts — Toilet Goods
A standard of quality for over 60 years
SEELY MANUFACTURING CoO.
1900 East Jefferson. Detroit
eee
 
 
 
 
cumeuesanttanseernmmemesmel
LS
Stonehouse Carting Co.
Let us take care of your hauling
troubles.
338 Wealthy St., S. W.
Phone 65664
  
 
 
August 29, 1928
The Choice of
Millions-
because of the
Folks find they can do
more with Light House
Coffee. Its “double
flavor” means a rich
substance which goes
farther, pours clearer.
and tastes deeper
NATIONAL GROCER CO
 
 
Henry Smith
FLORALCo., Inc.
52 Monroe Avenue
GRAND RAPIDS
Phone 9-3281
 
 
 
 
 
 
MADE BY
THE DUTCH TEA RUSK CQ
HOLLAND MICHIGAN
 
 
 
 
 
 
 
 
August 29, 1928
MICHIGAN TRADESMAN
 
11
 
Prohibition Far in Advance of Early
Days.
Grandville, Aug. 28—Does_ prohibi-
tion prohibit?
This question is often thrown in the
face of the upholder of the Volstead
act as though that was an all sufficient
answer to the prime question of pro-
hibiting the use of intoxicants in this
country.
Back seventy years ago the then
Maine liquor law prevailing in Michi-
gan, and perhaps in some other of the
Western States, was known to be a
dead letter. Not so the National liquor
prohibitory law of to-day. Then it was
a local matter, a state affairs which
was, to say the least, a very unpopular
law in the lumber woods. In fact, no
thought was given to it whatever, al-
though one man made his name famous
by his persistent efforts to chastise the
breakers of that law.
The argument used against the old-
time liquor act was that men at work
in hazardous and arduous undertakings
could not live without their daily por-
tion of strong drink.
It was not an argument that would
hold water, although members of the
medical profession of that early day
sided with the law breakers in making
statements to the effect that medication
without liquor was an_ unheard of
proposition. That idea was of course
long ago exploded.
Men who withstood the rigors of
cold winters, who did the most ardu-
ous stunts among the pines, came
forth far more happily than did the
man who used his schnapps to buoy
up his strength.
All kinds of substitutes for liquor by
the drink were used. Not a store in
all the North woods but what had its
stock of stomach bitters to console the
sufferer from the loss of his accustom-
ed drams.
Doctors, lawyers, loggers and all
sorts of people were addicted to the
drink habit. Take the river road lead-
ing up the Muskegon from that town
at the mouth to Newaygo and Big
Rapids, the latter considered one of
the extreme cutland points, and scarce-
ly a house along the wilderness high-
wav but sold whisky bv the drink, and
this, mind you, while a prohibition law
was on the statute books of the State.
It was not a happy condition per-
haps, yet it was a fact, and demonstrat-
ed that a law, however severe, was a
useless affair unless its enforcement
was approved by public opinion.
All older citizens recall, the fugitive
slave law enacted by the National
Congress to keep slaves in subjection
was only enforced where public opin-
ion favored the institution. Half the
Northern states refused to enforce that
infamous law and thus were establish-
ed the underground railways leading
from the Ohio river to Canada.
That law was a dead letter among
the freedom loving settlers of the
Northwest. There was something like
religious fervor manifested for liquor
drinking among the border settlers.
At Newaygo efforts were frequently
made to enforce the law, and some-
times succeeded for a brief period, only
to break out in a new spot in a most
unexpected manner.
Rainboards and barrels for catching
wash water were adjuncts of all family
residences, and even at the back doors
of saloons. This latter barrel was
often filled with whisky, a tin cup
chained to the top which was used as a
drinking cup by patrons who paid for
their drink at the counter, passing out
the back way to get their drinks.
Prohibition certainly did not pro-
hibit in that early day simply from the
fact of environment and an intense de-
sire of nearly all citizens to have their
regular guzzle.
To-day we are a temperance people
in comparison. However, in the most
rabid whisky days of the early settle-
ment of our State the women were as
temperate as are the women of to-day.
However many drunken men one
might meet in a day’s travel he never
encountered a drunken female. Why
not? was it any less necessary for the
female of the species to require liquid
stimulants than her mle companion?
That question has never been satisfac-
torily answered and perhaps never will
be.
Our women, mothers of families,
have suffered more from intemperance
than have the men, and once they. have
the opportunity to make prohibition a
success they are bent on doing it. The
ballot in the hand of women gives them
the grand chance of a lifetime to snip
the vile drinking habit in the bud. Will
they do it? We have but to wait and
see. The chance of a lifetime is pre-
sented to the women of America, and
their answer to the question, does pro-
hibition prohibit? will be given at the
polls in November.
‘Much trouble was sometimes experi-
enced at the backwoods dances in the
long ago because of the free use of
whiskv by so many of the male attend-
ants. Most public dance halls had a
saloon adjacent where whisky flowed
to the man who had a dime to pay for
a drink. Even schoolhouse dedica-
tions were celebrated with a whisky
blowout.
Churches were few in number and
had to be carefully guarded to keep the
whisky bottle outside its walls. Preach-
ing was frequently carried on in dwell-
ing houses, sometimes in deserted
shingle shanties. Schools, too, were
occupants of old sheds which to-day
would hardly be considered fit for the
housing of swine.
Prohibition prohibits when the peo-
ple will it, but not otherwise.
Old Timer.
—___ ><
Hoosier Grocer Gives Wings To Cus-
tomers.
Valparaiso, Ind., Aug. 27—Morris
Lowenstein has succeeded in attracting
customers to his grocery department
by giving them free rides in an airplane.
He recently made the. following an-
nouncement to his clerks:
“Our grocery report is terrible. /
lot of people who might buy our fine
goods cheap are paying a lot for that
punk stuff at the competing store. We
owe it to ourselves and to the public to
stop it and I’ve got a scheme whereby
this can be accomplished.
“To-morrow we announce that any-
body who makes a $25 cash purchase
of our groceries gets a twenty-five
mile airplane ride. I’ve figured it out,
chartered a plane for a month, and
with all expenses paid it will leave us
a handsome profit even after hiring an
aviator. We have a good plane and a
good pilot. We can’t afford to kill our
customers, but what we'll do to the
competition will be a crime. The
scheme’s a wow.”
Morris was right. Ever since then
the grocery business and most of Val-
paraiso has been literally and figura-
tively up in the air. That part of the
town which had $25 immediately came
and spent it for groceries with a plane
ride. The remainder started saving up
their grocery order until it amounted to
$25. Some Chicagoans even drove two
hours to Valparaiso to buy their can-
ned goods.
“Ves,” admitted Morris to-day, “busi-
ness is good with our grocery depart-
ment now. I’ve given the grocery
business wings.”
————_--- > ___
State Retailers of All Trades Combine.
Sheboygan, Wis., Aug. 28—A reso-
lution on oleomargarine urging legis-
lators to discontinue handicapping
manufacturers and dealers by requir-
ing them to pay special licenses and
taxes on the product was adopted by
members of the Wisconsin Retailers’
Association at the close of their meet-
ing here last week.
It is the plan of the Association to
bring all retailers of all kinds in the
State into one general organization and
form separate divisions for each dif-
ferent retail business, The by-laws of
the Association were changed to pro-
vide that trade divisions be organized
for each difterent retail trade. Each
separate division will function under
a chairman and the executive com-
mittee and the chairman of each di-
vision is automatically to become a
member of the executive board of the
association. The dry goods division,
the food products division and the ser-
vice division are three which are now
formed or in the process of organiza-
tion.
James W. Fisk, merchandising coun-
selor of Ed. Schuster & Co. of Mil-
waukee, was a speaker on the program
and laid out points whereby the re-
tailer can make his business better and
how he can compete with other busi-
nesses and trades.
——_~> >.> ——_
Fallacy in Theory of Price Cutting.
Cutting the price on standard items
doesn’t increase the sale of those
items by 1 per cent. because cut price
does not create the consumer demand,
and the growing tendency to make
cut prices the method of influencing
sales should be done away with.
 
 
500 Monroe Avenue
Camp Equipment For Sale or Rent
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ale
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927 Side Car Tents _______--------
J ee $1.95 to $8.00 |
ee $10.00
GRAND RAPIDS TENT & AWNING COMPANY
 
LES Ge $35.00
Grand Rapids, Michigan |
 
 
 
 
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GRAND RAPIDS
THE MICHIGAN TRUST COMPANY, Recewer
APPT ATAU
 
12
FINANCIAL
Rise in Bond Prices Seen.
prevailing in the
Conditions bond
market puzzle the inexperienced in-
vestor who has funds to place in securi-
ties. It is not easy to determine the
proper course in investing.
It is rather widely believed, for in-
stance. bond dealers’ shelves are well
issues that glutted
stocked with new
the market several weeks ago, while an
abundance of new financing awaits an
improvement in investment demand.
Prices of bonds have shown a down-
ward tendency for months, although a
hat steadier tone has developed
 
the circumstances, therefore,
one hesitates to rush into the market
lieves current quotations seem attrac-
tive. It is only natural to wait for
1 indications that the bot-
: : ai
tom has peen reacned.
ee ee atchful waiting j
such a policy of watchiul waiting 1S
surest policy for the
investor by the First National Cor-
ation of Boston, which recently 1s-
pora 1
sued a survey of the situation. The
firm went on record. however, as fore-
nt et etek takes
seeing nigner prices later.
“We are quite certain,’ the firm
says, “that most bonds are selling to-
prices in comparison
 
*s we expect will be met a
} It all depends on
a bargain the long term in-
year or sO hence.
vestor is warranted in expecting, as
to whether he buys to-day or waits un-
favorable op-
turn in
 
I
although the firm
thinks the recovery will be gradual. “It
only requires a sufficient number to
1
believe the bottom is reached to re-
verse the trend of prices over night,”
it is pointed out. “It is not impossible
that such a situation might well occur
in the face of higher call money or in
the face of increased rediscounts, as
the shrewdest buyer does not hold off
to obtain the lowest price before buy-
ing.”
Summing up the situation, the in-
vestment house says a continuance of
 
firm money rates may be expected for
a time with little selling pressure in
bonds. An increase of activity later
may be followed by a slight recovery.
 
“Call money is reasonably high, and
higher. Time money for a
9 two will be increasingly in
with i}
with possibly fractionally high-
 
€ Acceptance rates will go
higher if only the normal amount of
]
yuying is in evidence and the normal
seasonal increase of bills is forth-
coming. United States Government
bonds should not meet any real selling
pressure as they are needed by banks
to be held as rediscountable paper, nor
should there be liquidation in material
amounts by large corporations in order
that they may enter the call money
market. The present dullness in other
bonds should soon be over and an in-
crease in activity should set in which
may be carried on at a somewhat high-
er level, but probably will not reach
 
MICHIGAN TRADESMAN
anything like the levels of last April
for some time.”
William Russell White.
[ Copyrighted, 1928.]
——_~+++___
Corporate Profits Increasing at Rapid
Rate.
Corporate earnings have shown a
steady increase this year, in contrast
with the decline reported in 1927, and
early indications point to a greater im-
provement in the third quarter over
the corresponding three months of last
vear than in the two previous like
periods of 1928.
This trend, which is generally to be
continued through the final quarter of
the year, is one of the favorable factors
that is tending to offset the unfavor-
In fact,
were it not for the decidedly higher
able influence of tight money.
interest rates this year, as compared
with 1927, the volume of business
1
doubtless would Le much larger and
the increase in earnings probably
would be greater.
Whether or not Federal Reserve au-
further to
stimulate business by a gradual relaxa-
thorities will endeavor
tion in the curb money is a question on
which there is considerable anxiety,
especially in stock market circles.
Net income of leading corporations
increased 15.8 per cent. in the second
quarter over the corresponding period
of last vear, according to a tabulation
made by the Standard Statistics Com-
pany. This gain compared with a rise
of only 6.5 per cent. in the first quarter
over the corresponding three months
of 1927.
gate reached a level fully 11.4 per cent.
For the half year the aggre-
higher than in 1927, according to this
authority.
“There is little question that third
quarter earnings will make an even
better relative comparison,” says the
company. “Rising earnings reflect im-
proved operations and larger margins
of profit as well as heavier employ-
ment and larger per capita earnings.”
Car loadings are regarded in many
quarters as one of the best business
barometers available. Loadings last
month averaged about 4 per cent. high-
er than in July, 1927, while in June the
average was about 2 per cent. below
that of the corresponding period of
1927.
Other favorable include a
bright outlook in agricultural districts
factors
and the absence of speculation in com-
modities. Enlarged buying power in
rural sections is indicated by reports
of increased business. Prices of com-
modities, although not so high as farm-
ers would like to see, are generally re-
garded as satisfactory in view of
prospects of large crops.
Heavy yields are indicated in the
more important crops, and the im-
proved outlook is more evenly dis-
tributed than in some recent years.
Production costs are said to have aver-
aged lower, and profits, therefore, are
likely to prove more satisfactory. All
in all, the business outlook, approach-
ing the September period of greater
activity, is decidedly better than at
this time a year ago.
[Copyrighted, 1928.]
August 29, 1928
 
Fenton Davis & Boyle
Investment Bankers
GRAND RAPIDS Detroit
Chicago
 
 
First National Grand Rapids National Bank Buliding 2056 Buhi
Bank Building Phone 4212 Bullding
SS SE a = sass
 
 
 
 
“The Home for Savings”
 
 
With Capital and Surplus of Two Million
 
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Dollars and resources exceeding Twenty-Three
Million Dollars, invites your banking business in
any of its departments, assuring you of Safety
as well as courteous treatment.
Banking by Mail Made Easy.
 
 
 
 
Only When Helpful
THE “GRAND RAPIDS SAVINGS
BANK” feels it is “SERVING” only
when the things it does for its customers
are helpful to them in their financial
affairs -- business or personal.
Rendering banking service along broad
and constructive lines for 56 years has
established this institution in the confi-
dence and esteem of business houses and
individuals throughout all Grand Rapids.
GRAND RAPIDS SAVINGS BANK
“The Bank Where You Feel At Home’’
 
 
 
 
 
 
GRAND RAPIDS
NATIONAL BANK
Established 1860—Incorporated 1865
NINE COMMUNITY BRANCHES
 
GRAND RAPIDS NATIONAL COMPANY
i. Investment Securities
—— “* = Affiliated with Grand Rapids National Bank
  
 
 
 
 
. 4-
 
 
 
 
 
>
 
August 29, 1928
MICHIGAN TRADESMAN
 
13
 
Industrial Disputes Fewer Than In
Past Years.
An important factor contributing to
this country’s great industrial progress
and prosperity in the last year or two
which has attracted little attention in
financial circles is the remarkable im-
provement in the relationship between
capital and labor.
Industrial disputes last year were
fewer than in any similar period for
more than a decade, and thus far this
year there seems to be no tendency
toward an increase. Savings for busi-
ness and workers represented in this
improvement in_ relations, totaling
probably many millions of dollars, have
contributed in large measure to Amer-
ica’s general prosperity.
“No factor in American industry is
of greater importance than the elim-
ination, so far as possible, of disagree-
ments involving a stoppage of work,”
says a review of the situation by Dom-
inick & Dominick. “No development
will ultimately better serve the inter-
ests of the public, the employe and the
employer.
“The cause of an industrial dispute,”
continues the survey, “is somewhat
difficult to determine, as many of them
arise from a number of contributory
circumstances. Disputes involving wag-
es only accounted for 7 per cent. of
the total in 1927; those involving hours
only, 3 per cent.; and those involving
recognition of the union cover 90 per
cent. Recognition of the union does
not indicate any grievance on the part
of workers, simply a determination on
the part of the walking delegate to ex-
tort blackmail from the employer,
which is the underlying cause of 90
per cent. of all controversies which
arise where union men are employed.
The only way to avoid this abuse is
to refuse to employ union men—who
are always poor workmen—and never
give audience to a walking delegate
under any condition, because he is in-
variably a trouble maker and black--
 
mailer—usually a slugger and murder-
er as well.
“On the whole, employes have fared
better in these controversies. Since
1916, 5,250 disputes have been decided
in their favor, as compared with 5,220
for the employers, and a total of 4,549
compromises.”
There were 734 disputes last year,
compared with 1,035 in 1926 and 3,789
in 1916, according to the figures com-
piled by the Department of Labor.
With the 1916 figure taken as an index
of 100, last year’s index figure was
only 19.
There were five industries which
were the worst offenders in the twelve
years covered by the survey, according
to the bankers. Although some have
improved more than others, the group
as a whole—building trades, clothing,
metal trades, coal mining and textiles
—retains its unenviable distinction.
—_+- >.
Bankers Lulled Into False Sense of
Security.
The extent to which investments by
savings banks should be regulated by
law has been the subject of bitter con-
troversies for many years. State regu-
lation has constituted one of the chief
problems of savings bankers.
The danger of trying to make rules
all-comprehensive is emphasized by
Charles A. Miller, president of the
Savings Bank of Utica, in discussing
bankers’ problems in the American
Bankers Association Journal. “The
problem,” he says, “is whether we can
operate under a ‘fool-proof’ law with-
out, to some extent, becoming what
the law is proof against.”
Difficulties encountered in attempt-
ing to fix an equitable dividend basis
and in limiting deposits to a fixed sum
are other problems discussed by Mr.
Miller. He is inclined to favor the
British rule of limiting deposits only
to some such figure as $2,500 in a
single year.
The difficulty of attempting to pay
high dividends when interest rates are
high and earnings are good is a prob-
lem not generally understood by sav-
ings bank depositors.
“When general interest rates are
high and a savings bank can easily pay
4 or 4% per cent. to depositors and
still set aside substantial additions to
surplus,” Mr. Miller points out, “de-
posits fall off and increased withdraw-
force liquidation of
securities at low prices.
als threaten to
“When securities are high and re-
turn falls to the vanishing point, de-
positors rush to the savings banks
with a flood of deposits which must be
invested at prices which will show an
eventual loss. The obvious solution,
to buy only short-term bonds when in-
terest rates are low, demands a knowl-
edge that they will not go even lower,
and the narrow restrictions of the sav-
ings bank investment laws make it of
difficult application.”
One of the chief disadvantages of
too much regulation is a discourage-
ment of the exercise of brain power, in
Mr. Miller’s opinion. He says:
“When everything is so wisely regu-
lated for us that serious error is almost
impossible, we tend to trust in that
regulation and avoid the labor of in-
dependent thought. So there grew up
among us a school of executives who
locked their newly bought bonds in
their vaults and forgot them. I’ve
heard treasurers boast of ‘forgetting
them.’ They seemed to believe that
the man who watched his list and the
market and eliminated weak bonds
when signs of trouble appeared, show-
ed a lack of conservatism. They
classed him as a ‘speculator’.”
William Russell White.
[Copyrighted, 1928.]
—_—_2 +.
Laughter For Health.
A gentleman who was suffering from
liver trouble was told by his doctor
that if he laughed 15 minutes every
day before each meal his condition
would improve. One day in a restaur-
ant, while having his laugh, a man at
the opposite table walked over and
said in an agry tone: “What are you
laughing at?”
“Why, I’am laughing for my liver,”
he replied.
“Well, then,” said the offended gen-
tleman, “I guess I had better start
laughing, also, as I ordered mine half
an hour ago.”
 
 
The Toledo Plate & Window Glass Company
Glass and Metal Store Fronts
GRAND RAPIDS -t- wie MICHIGAN
 
 
 
 
Investment Securities
E. H. Rollins & Sons
Founded 1876
Dime Bank Building, Detroit
Michigan Trust Building, Grand Rapids
New York
San Francisco
Boston
Denver
Chicago
Los Angeles
 
 
 
 
 
 
 
 
 
 
 
 
 
|
LEWIS--DEWES & Co., INC.
INVESTMENT SECURITIES
Chicago, Illinois
~ Representatives ~
GEORGE C.SHELBY - HARRY T. WIDDICOMBE
Phone 6 8833 GRAND RAPIDS, MICHIGAN 930 Michigan Trust Bldg.
 
 
 
 
MR. STOWE Says: We are on the square.
So will you after you have used our Collection Service.
Only one small service charge. No extra commissions, Attorneys fees, List-
ing fees or any other extras.
References: Any Bank or Chamber of Commerce of LGattle Creek, Mich., or
this paper, or the Michigan Retail Dry Goods Association.
Merchants’ Creditors Association of U. S.
Suite 304 Ward Building, Battle Creek, Michigan
For your protection we are bonded by the Fidelity & Casualty Company of
New York City.
 
 
 
 
 
MUNICIPAL BONDS
SILER, CARPENTER & IROOSIE
1039 PENOBSCOT BLDG.,
DETROIT, MICH,
Phone, RANDOLPH 1505
360-366 SPITZER BLDG ,
TOLEDO, OHIO
Phone, ADAMS 5527
 
 
 
 
 
ODIN CIGAR COMPANY
Common Stock
The stock of this company earned $3.12 a share in 1927 and has been placed
on a dividend basis equal to $1.40 a share annually to yield 7.35% on the
present selling price.
CIRCULAR ON REQUEST
A. G. GHYSELS & CO.
INVESTMENT SECURITIES
Buhl Building, Detroit Peninsular Club Bldg., Grand Rapids
 
 
   
14
MUTUAL FIRE INSURANCE
Fight Fires Before They Start.
There is no problem that is of more
importance to the American people at
this time than the one which has been
created by our extremely heavy fire
loss. Thousands of persons are burn-
ed to death,
injured, and hundreds of millions of
values are
additional thousands are
dollars’ worth of property
being consumed by fire each year in
the United States and Canada, largely
through carelessness and thoughtless-
ness on the part of the public about
fire hazards that have no reason to
exist and are directly responsible for
at least three-fourths of the fires that
take place.
Wh 1en we refer to statistics for 1926
compiled by the National Board of
Fire Underwriters, we find some 30,000
casualties charged to fire during that
year, together with a property loss of
more than 560 million dollars, of which
about 27 per cent. was recorded as
strictly preventable, 28 per cent. part-
ly preventable, the remainder of some
252 million dollars having been classi-
fied as causes unknown but believed to
have been largely of preventable origin.
While the preliminary estimate of
last year’s experience indicates a ma-
terial reduction in the fire waste when
compared with the record of the past,
the figures still are so ridiculously high
out of keeping with
our progress made in other walks of
life.
In the face of all this, is it any won-
der that the need for Fire Prevention
Week has been keenly felt; that we
have Clean-Up Week in the spring of
the year; that the public is being con-
stantly warned against the increased
danger of fire at Christmas time and
on the Fourth of July; that the schools
are being urged to teach fire prevention
as a part of the regular program, and
that the fire prevention forces are en-
gaging in various other activities, all
as to be entirely
of which is to arouse the people to
their own responsibility about prevent-
able fire waste.
Nor has the public yet fully realized
that the fire insurance companies do
not pay the losses. Cheap fire insur-
ance rates do not spring from care-
Every time there is a fire
everyone must pay. The fire insurance
companies are merely collectors and
lessness.
distributors of the premiums that they
receive for insurance, the cost of which
is added to the price of all articles of
trade, and whenever we make a pur-
chase we contribute our share of the
fire tax.
3y no process of reasoning can
America’s fire waste be justified. It
is the common hazards that keep the
fire department busy.
Defective chimneys and flues are re-
sponsible for more than 27 million dol-
lars of our annual fire bill, yet it does
not require much time nor involve a
great expense to see that they are in
good repair, and furthermore, it may
savings of a lifetime if you
fail to perform this bounden duty.
cost the
The careless smoker is being charged
with approximately 37 million dollars
wastage by fire, and we
find that stoves, furnaces and boilers
of our yearly
 
MICHIGAN TRADESMAN
unsafely installed, spontaneous ignition,
electricity; and sparks on wooden roofs
also are among the chief offenders in
carrying our fire loss to such tremen-
dous proportions.
A policy of “I'll attend to the trash,
the grass and the weeds to-morrow”
has been responsible for the heavens
being lighted up by fires, not only
thousands but tens of zhousands of
times.
There is no poetry in a fire that de-
stroys. There is no warmth of good
cheer in a blazing house. Only misery
and want and woe can echo from
homes destroyed, from business houses
wrecked, from savings that vanish by
way of the fire route.
When properly curbed and circut-
scribed a cheering fire is a thing that
makes a most excellent servant, con-
tributing greatly to the comfort of
man. But to keep fire a servant re-
quires constant and unceasing vigil.
Why not fight fires before they
start? Why not so conduct your
habits and so keep your premises that
when the fire demon wants to pay you
a visit he will have to pass you by.
Too often those who suffer from fire
cry out that they are the victims of
bad luck, when the fact is they are but
paying the natural penalty for their
own carelessness.
Do away with your fire hazards.
Stop inviting disaster. If your neigh-
bor is indifferent, remind him that
should he be visited by fire you will
have to assist in paying him what he
loses and that he may burn you out
besides.
3e a fire fighter. You don’t have to
wear a uniform and live at the fire
station. The most successful fire
fighters are those who prevent fires.
S. W. Inglish.
—_+- -+ —___
City Wants Guarantee To Fight Fires.
The public safety director of St.
Louis recently announced that no more
fire equipment will be sent beyond the
city limits because many owners of
property did not pay bills submitted
to them. Protest from county prop-
erty owners who are willing to pay
resulted in the change of this plan
which will grant county residences de-
siring it the protection of the St. Louis
County residents
were requested to write a letter to the
public safety director guaranteeing the
payment of all expenses incurred by
the fire department and responding to
any alarm they may send in. The pub-
lic safety director plans to keep the
letters on file and prepare a list of per-
sons willing to pay for fire protection
for distribution to outlying fire houses.
Usually it costs about $50 per truck
to send fire apparatus into the country.
— ++ >—____
Changing Attitude.
They were Married—He
talked; she listened.
First Year After
listened.
Five Years After—They talked; the
neighbors listened.
fire department.
Before
She talked; he
 
———>++>___
“This country has turned out some
remarked the country-store
sage, “and there are quite a few others
not so great that it ought to turn out.”
”
great men,
August 29, 1928
 
OUR FIRE INSURANCE
POLICIES ARE CONCURRENT
witb any standard stock policies that
you are buying
rhe Net Cots OVO LESS
Michigan Bankers and Merchants Mutual Fire Insurance Co.
of Fremont, Michigan
 
WILLIAM N. SENF, SECRETARY-TREASURER
 
 
Affiliated with
The Michigan
Retail Dry Goods Association
An Association of Leading Merchants in the State
THE GRAND RAPIDS MERCHANTS MUTUAL
FIRE INSURANCE COMPANY
320 Houseman Bldg. Grand Rapids, Mich.
 
 
Merchants Life Insurance Company
 
RANSOM E. OLDS
WILLIAM A. WATTS .)
Chairman of Board
President
 
 
Offices: 3rd floor Michigan Trust Bldg.—Grand Rapids, Mich.
GREEN & MORRISON—Michigan State Agents
 
 
 
 
Class Mutual Insurance Agency
C.N. BRISTOL H. G. BUNDY A. T. MONSON
“The Agency of Personal Service”
INSPECTORS, AUDITORS, STATE AGENTS
Representing The Hardware and Implement Mutuals—
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Graded dividends ot 20 to 50% on all policies accord-
ing to the class of business at risk.
FIRE - AUTOMOBILE -
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August 29, 1928
MICHIGAN TRADESMAN
15
 
Some Interesting Phases of Life In-
surance.
Life insurance companies are giving
more consideration to policy holders
than formerly. Upwards of a score of
years ago, Charles Evans Hughes,
chairman of an investigating commit-
tee, representing the Legislature of the
State of New York, exposed the unfair,
not to say dishonorable, methods em-
ployed by several Nationally known
life insurance corporations in the trans-
action of their business and broke the
hold of an army of grafters, who had
grown rich through practices Mr.
Hughes and his committee condemned.
Among those who were driven away
from the treasuries of the insurance
corporations were Jimmy Hyde. John
A. McCall and Chauncey M. Depew.
The public expected that indictment
charging crimes committed by the
grafters would follow the report of the
committee to the Legislature. Hyde
and McCall left the country. The
“small fry’ were not molested.
In proof of the statement contained
in the opening sentence of this article.
an agent of a prominent insurance
company. located in Philadelphia. was
directed to find Phillip M. Graff. for-
merly the holder of a policy, issued
by the company, or if deceased, those
of his heirs who are living. Mr. Graff
came to Grand Rapids about fifty
years ago and entered into a partner-
ship with Leonard H. Randall and J.
C. Darragh to engage in banking under
the firm name of Randall, Graff &
Darragh. A year or more later Graff
retired from the firm and joined Wel-
lington Hibbard, Milan Hibbard and
John A. Covode in the erection and
operation of the Crescent Flouring
Mills, in Grand Rapids. Milan Hibbard
was a competent miller. Graff man-
aged the local sales and Covode the
foreign trade of the firm. Wellington
Hibbard was a born speculator and the
wheat pit of Chicago allured him. He
kept tab on the ticker until the firm
had an even million dollars to the good
—all in cash in the City National Bank
of Grand Rapids. Covode was in Eu-
rope while this money was being ac-
cumulated. On his return the other
three partners met him in New York
and told him of their good fortune.
Wellington Hibbard took the ground
that there would be a reckoning time
in the wheat pit before long and the
firm better stop short, now that it had
cleaned up and was all out of the mar-
ket. Covode was literally crazy over
the situation and insisted that the firm
continue its operations on the board
of trade. He was so insistent that he
induced the other partners to join him
in placing options which wrecked the
company inside of a month. The mill
was purchased by C. G. A. Voigt, Wm.
G. Herpolsheimer and their associates.
Wellington Hibbard never got on his
feet again and died in St. Louis, Mo.,
after peddling books from door to door.
Milan Hibbard got some help from
his wife’s relatives and engaged in the
milling business at Elmira, N. Y. John
Covode’s father, who was a congress-
man from Pennsylvania, bought his son
a$30,000 interest in the Berkey & Gay
Furniture Co., which he retained up
to the time of his death, about a dozen
years ago. Graff moved to Duluth
and engaged with Daniel E. Little and
others in the manufacture of lumber.
During his residence in Grand Rap-
ids Mr. Graff purchased a policy of
insurance covering his life. Premiums
were paid annually over a term of
years, but finally the policy lapsed.
The agent who was directed to find
Mr. Graff stated that certain financial
rights had been acquired by that gen-
tleman under the terms of the policy
and that the company desired to pay
him or, if dead, his heirs the sum of
$2,700.
A. V. Pantlind, a popular hotel keep-
er, died a score of years ago, leaving
a large estate by will to relatives. The
property was divided as he had decreed
and final action by court closing the
estate taken. Eleven years later an
agent of an insurance company of
Hartford, Conn., appeared in the city
and informed J. Boyd Pantlind that
his uncle, A. V., had been a policy
holder of the company several years,
but had allowed it to lapse. The estate
was entitled to the sum of $1,500 on
account of earnings derived while the
policy was in force. The probate court
re-opened the case and in the course
of time Pantlind’s heirs received the
sums due them.
George L. Fretts was a painter and
decorator in Grand Rapids. In 1870
he purchased a policy of insurance on
his life, naming his wife and a daugh-
ter as beneficiaries. In the course of
time Fretts ceased paying premiums
when due and the policy lapsed. Fretts
wife died, leaving a daughter, Mabel,
now married and a resident of White-
hall. A few years ago she was paid a
moderate sum earned by the policy her
father had permitted to lapse.
Early in the year 1867 the writer of
these more or less interesting para-
graphs purchased a policy of the Guar-
dian Life Insurance Company of New
York. Three or four annual premium
payments were made before the com-
pany was placed in the hands of a re-
ceiver. Its officials had used funds of
the corporation for speculation pur-
poses in Wall street. Six years after
the receiver took possession of the
business the writer receiver from that
individual a check of $10. Verily “all
that glitters is not gold.” The company
employed a salesman with such win-
ning ways that he won my confidence
and my money for the Guardian.
Arthur Scott White.
——_ >>>
Qualities of Efficient Firemen.
Chief C. W. Ringer of the Min-
neapolis fire department, has suggest-
ed to the civil service commission that
firemen who are taking promotional
civil service examinations be marked
for efficiency on three points—prompt-
ness, deportment and fire duty. He
also suggested that the markings be
made by himself and his battalion
chiefs instead of by the captains of
stations, so as to avoid favoritism or
antagonism, each one to make his in-
dividual rating, and these ratings to be
averaged as the efficiency rating of the
men considered. The chief also asked
that the ratings of the lieutenants who
failed in passing the recent examina-
captains be that
they will be on the eligibility list.
—_—_~22+2.__
Equipped With Small Boat.
A new all metal rowboat has been
the Eau Claire, Wis.,
fire department for use in rescue work
tion for raised, so
purchased by
on rivers and lakes and is to replace
the wooden craft which has been used
for several years. The development of
leaks, while the wood boat was hung
in the fire station, was almost imper-
but it leaked
pressed into service at a critical time.
The new metal boat is a flat bottom
with a wide stern to afford room for
work while dragging for a drowned
body.
ceptible badly when
It is equipped with air tanks
and will hold up two men sitting in
the boat when it is filled with water.
This would permit several to cling to
its sides without sinking it. The boat
is also rust proof.
—_—__o~->_
Pictures Appeal To Imagination.
Advertising is most effective when
the use of the product can be portray-
ed in pictures that appeal to the imag-
sufficient strength to
ination with
arouse a definite desire. Quality asso-
ciation is frequently much stronger
than actual appeal to the senses.
Advertising needs to learn from per-
sonal salesmanship. Infrequent hurried
calls do not build regular customers.
The full of
spread all over with an advertising sop
country is goods being
being waved to make the trade think
they are being advertised. A limited
appropriation should be concentrated
on the territory it can cover thor-
oughly.
Imaginary conversation in an ad-
vertisement is effective if it is informal,
especially if it makes the vital point
without naming the product in the
conversation.
——— ee oe
No Man Is Greater
Than his prejudices will permit him
to become.
Than his ability to think for himself.
Than his character, regardless of his
reputation.
Than the place he is able to fill, ir-
respective of that he occupies.
Than he is in confronting an emer-
gency.
 
 
 
VIKING AUTOMATIC SPRINKLER CO.
AUTOMATIC CONTROL @/ FIRE
Installations Made on Cash or
OFFICE 406 MURRAY BLDG.
Installment Basis
GRAND RAPIDS, MICH.
OPOUUUCDEOAAUDEEDAS OPES SPUDEEBEDDSDAD EDSUUO EEESEEEEOA DEED D bs
 
What isa
Voluntary Trust
An agreement by the terms of which the manage-
ment of all or part of an estate is entrusted to our
‘are so that the owner is relieved of details but
receives the income—is a voluntary trust.
Under such an arrangement the owner of property
ean find much relief. Let us tell you more about
the advantages of a voluntary trust as it might
apply in your case.
eee
Grand Rapids Trust Go.
Grand Rapids, Michigan
 
 
16
TO FACE THE CHAINS
 
Merchants Must Co-operate and Sell
For Cash.
E. B. Stebbins, Cashier of the
Farmers and Merchants State Bank, at
Carson City, is a careful student of
mercantile conditions. He sends the
Tradesman the following summary of
his conclusions:
Business conditions change with the
progress of time. Especially is this
true in methods of merchandising,
manufacturing and credit. Unless the
merchant, the manufacturer and the
banks. which are institutions of credit,
adjust themselves to these changed
conditions they will be handicapped to
carry on in a successful way. This is
especially true in country towns and
villages.
Competition is so keen that every
business man and woman must adopt
an economic policy if they are to suc-
ceed. The welfare and progress of the
country town depends most largely
upon the success of the local mer-
chants and other business interests.
Were it not for these local business in-
terests, and those engaged in them,
there would be no prosperous country
towns, and this in turn would depress
the value of farm property. The pros-
perity of both are necessary to suc-
cessful country life.
The future of many country mer-
chants is endangered by the establish-
ment of the chain store system in many
country towns. While this is viewed
by many merchants as a menace, it is
but the result of economic research,
which shows great savings can be made
possible through the elimination of
credit. It demonstrates that the credit
system is wasteful and that no mer-
chant or business can compete against
a cash sale plan and carry the extra
expenses and loss that necessarily
come to him. Chain stores are owned
by large corporations, that can have
but little interest in the country town,
except the amount of business they
cai get. However, they will have
rendered a valuable service, if by their
example they help the credit mer-
chant to change his ways and adopt a
plan that will place him more upon an
equal footing. The large cash buying
power of the chain stores, together
with their cash sales demand, enables
these stores to sell below the merchant,
who buys in small lots and sells upon
long time credit. It is plain to see
that no merchant can go up against
the chain store method unless he goes
upon a cash sale basis and takes ad-
vantage of co-operative buying. If he
does this, then with his personal con-
tact with his patrons, if he is a good
merchant, he can meet such competi-
tion.
These facts and conditions are recog-
nized in many country towns, and a
few have effected an agreement to go
upon a cash basis, and it is working
out to their advantage. Remember,
conditions are changing. The old-
time credit system has had its day. It
may have had some good points, but it
has caused the wreck of thousands of
merchants and business men and wo-
men. Too much credit has not only
ruined many financially, but it has
MICHIGAN TRADESMAN
fastened the credit habit upon the lives
of millions, who seldom or ever get
out of debt, but constantly owe the
merchants for food, clothing and other
purchases. A constant debt hanging
over the lives of so many people does
not help to raise their standard of
citizenship, but rather to lower it.
The “chain store,” or cash system
has grown rapidly. It does away
largely with book-keeping and cost of
collecting and postage. There are no
disputed accounts and loss of good-
will. No one asks or expects credit.
Cash is in the till or the goods are on
the shelf. There is no loss from bad
debts. No expense to support a credit
bureau. All bills are paid promptly by
the cash merchant, and discounts are
saved. This enables him to make a
lower price and to meet competition.
Why not adopt the cash plan? If it
is good for the ‘‘chain stores,” why not
for the home merchant? Nearby towns
and villages should unite together in
groups. Every local merchant in the
group should sign an agreement to go
upon a cash basis upon a certain date,
say one month after the announcement
is published. This would give the peo-
ple of these communities time to ar-
range to pay cash. This should be
more than a gentlemen’s agreement, it
should be a strictly legal promise with
a penalty if necessary. If the plan is
to become a real success it must be
carried out honestly.
Going upon a cash basis, in both
buying and selling, will help the coun-
try merchant to better meet “chain
store and mail order’ competition.
Even the big mail order houses are
opening local stores in many cities of
this and other states. They realize
the value of meeting customers per-
sonally, as the local merchant can. No
one is in better position to supply the
ieeds of the people, than the merchants
nearest to them. What kind of a town
would we have if local merchants went
out of business and let the “chain
stores” supply all of the goods needed?
Less competition makes it more easy
for the “chain stores” to unite and
boost their prices. We do not want
a monopoly controlling the prices of
what we have to buy. Chain stores
carry small stocks, which are replen-
ished often. They pay little in taxes
and rents. Where would our taxes
come from to support our schools, and
build our highways? How much
would they contribute for the support
of our churches, and subscribe to help
some worthy cause or individual?
Long-time credit and _ installment
buying has done more harm than good
for the mass of the people. Practical-
ly all credit purchases are higher than
where cash is paid down. While it is
impossible for all to pay cash in mak-
ing purchases of large amount, such as
buying a home or business, such credit
purchases should be confined to what
each can afford. Credit buying usual-
ly leads to extravagance, as well as
paying more. Many people to-day buy
on credit ahead of their income, if per-
mitted. In this way they mortgage
their future income, which may cease
through loss of employment or sick-
ness, which leaves them dependent on
others. A pay-as-you-go plan would
August 29, 1928
 
 
 
 
BOOJT LEGGING
COFFEE~
CHASE & SANBORNS
SEAL BRAND COFFEE
Sounds a little far-fetched,
doesn’t it? But it’s a fact!
One of our exclusive agents
in a small town wrote us that
his competitor was “bootleg-
ging’ SEAL BRAND COF-
FEE, making a several-hour
trip in his truck simply to get
a small supply of SEAL
BRAND from a grocer in a
large city 45 miles away.
in quality and repu-
tation the leading
fine coffee of the
country
 
Here is a man willing to go
to a lot of trouble and expense
in order to carry SEAL
The standard BRAND iin stock.
for over
fifty years If you live in a small town
the Chase & Sanborn SOLE
AGENCY may be available
to you NOW. If you are in-
Seal Brand Tea : terested why not drop us a
is of the same high quality _}jne?
Chase & Sanborn
Importers
SEAL BRAND COFFEE AND TEA
Boston Chicago
Grocers Supplied by Chase & Sanborn, 327 N. Wells St., Chicago
 
 
 
 
 
 
STRENGTH ECONOMY
THE MILL MUTUALS
AGENCY
Representing the
MICHIGAN MILLERS MUTUAL
FIRE INSURANCE COMPANY
(MICHIGANS LARGEST MUTUAL)
AND ASSOCIATED COMPANIES
Lansing Michigan
 
Combined Assets of Group
$45,267,808.24
20% to 40% Savings Made Since Organization
FIRE INSURANCE—ALL BRANCHES
Tornado— Automobile— Plate Glass
 
 
 
 
 
 
a.
 
 
a.
August 29, 1928
MICHIGAN TRADESMAN
17
 
be a blessing to such people, also a
blessing to the home merchant. While
credit is often necessary at times, if
one is worthy of it, he can easily
arrange for what he needs with his
Icoal banker. Supplying cash on
credit is one of the functions of bank-
ing, and not that of the local merchant.
He needs his money in his business.
Selling goods on credit is loaning the
cost of the goods, which is money, and
must be paid promptly if discount is
to be saved.
ed in the welfare of the country mer-
chant and business men and women,
than the local banker. Whatever af-
fects their welfare in any way, has a
direct bearing upon the business of
No one is more interest-
local banking. The adoption of a cash
sale plan by the local merchants would
weed out the dead beat and compel
him to change his ways. This would
be a benefit to him and raise the moral
It would
teach the people to plan ahead and
save their money, and this they would
standard of the community.
be compelled to do if the example of
the chain store was followed.
———- 4-4 ——__—_
Utility Which Has No Funded Debt.
The Commonwealth Power Corpo-
ration is one of the few large public
utility holding companies whose cap-
ital structure is free from funded debt.
The company has outstanding 500,000
shares of 6 per cent. cumulative pre-
stock and 1,495,503
common.
ferred shares of
The capitalization was increased last
year through issuance of 132,082 shares
of preferred and 262,091 shares of com-
mon. Proceeds were used in part in
the purchase of common stocks of sub-
sidiaries and in the retirement of their
funded debt. All common
operating units, except 2 per cent. of
Tennessee Electric Power common, is
stock of
owned, free and unpledged.
Securities of the system are held by
more than 76,000 shareholders. The
company was one of the first to join
the customer ownership movement,
and it has been unusually successful in
advancing this plan.
A. steady taken
place in earnings in recent years. For
improvement has
the twelve months ended July 31, for
instance, gross earnings amounted to
$56,060,478, compared with $51,818,618
in the preceding twelve months, and
earnings applicable to
amounted to $14,510,387, equal to
$29.02 a share on the preferred and
$7.74 a share on the common.
dividends
After provisions for retirement re-
serve, earnings were equivalent to
$21.39 a share on the preferred and
$5.18 a share on the common, com-
pared with $16.57 and $4.07 a share, re-
spectively, in the same period last vear,
based on the _ present
shares.
outstanding
Gross earnings of the corporation
and its subsidiaries in July amounted
to $4,518,406, while net totaled $2,109,-
953, compared with $4,108,406 and $1,-
783,252, respectively, in July, 1927. For
the first months of the year
gross earnings rose to $33,409,512 from
$30,522,011 in the same period last vear
and net earnings reached a total of
$16,173,051, compared with $14,208,570
seven
in the
year.
More than 72 per cent. of gross
earnings is derived from the sale of
current for power and light, while more
than 15 per cent. of gross revenue is
derived from sale of manufactured gas
and fuel for domestic and industrial
purposes.
corresponding period of last
The common has paid dividends
regularly since May, 1924, and valu-
able subscription rights have been of-
fered from time to time.
dividends
Extra cash
been distributed, and
recently the rate on the common was
increased from $2 to $3 annually.
William Russell White.
| Copyrighted, 1928.]
—_2>--__
Quality Urged As Safeguard.
Unless the manufacturer is
have
“Sold”
on the idea of maintaining quality with
the same degree of eagerness that he
safeguards his credit, his advertising
campaign must eventually fail. Ad-
vertised products must be good to as-
sure adequate returns on the advertis-
ing investment.
To display advertised products is one
of the secrets of super-salesmanship,
for many a purchase is made by the
reminder of just “seeing” a product,
the story of which is having a consist-
ent engagement in the types displayed
in the columns of one’s favorite news-
paper.
More and more do successful me-
chants realize the danger of trying
to offer “something else’ when a cus-
tomer has been guided into his store
to ask for a product, the newspaper
advertising of which he knows is true
—or it wouldn’t have a chance in these
ethical days, to break past the barriers.
Substitution, once so common in re-
tail trade, is now viewed by the
thoughtful merchant as the murder of
the customer’s good will and his own
slow suicide.
The largest grocers in the country,
for a typical example, now have the
rule: “Give the customer what he as!
for.”
——__»--___
Past Irrevocable; Sensible Forget.
Life is too short to remember the
things that would prevent one doing
his best.
“Forgetting the things that are be-
hind. I press forward,’ said a brave
old man in the first century.
The successful man forgets.
He knows the past is irrevocable.
He lets the dead past bury its dead.
He is in too much of a hurry to attend
the funeral of his hopes.
ning a race.
behind.
post.
He is run-
He cannot afford to look
His eye is on the winning
The magnanimous man forgets.
He is too big to let little things dis-
turb him. He forgets quickly and for-
gets easily. If any one does him a
wrong, he “considers the source” and
keeps sweet. It is only your small
man or an Indian who cherishes a low
revenge. The Indian never forgets,
and because he is forever wanting to
pay somebody back he never gets on.
Be a forgetter.
Business dictates it and—
Success demands it.
 
 
 
FREE...for your asking!
This Carton of UNDERWOOD
Deviled Ham
 
Containing Six Ten-Cent Cans
Le us send you these six 10-c>nt
cans of Underwood Deviled Him
with our compliments. See this na-
pin it to your business letter-head
and mail it to us today. Do ie
now.
 
tionally advertised product
for yourself. Taste its famous
“million-dollar flavor”.
Buy Underwood Deviled
Ham by the case of eight of
these handy cartons. Sell it by
the carton, or in single cans.
Just fill in and tear out
the coupon in the corner,
 
 
 
 
WM. UNDERWOOD CoO.
90 Walnut Street, Watertown, Mass.
Please send me a FREE carton of 6 10-cent cans of Under-
wood Deviled Ham, (Letrer-head enclosed)
Our Jobber is
 
 
WHITE HOUSE COFFEE
— And Hard Cash for You!
Of course, you’re in business to make
money. With a good margin of profit
assured, you can make the MOST
money by giving your customers the
best values for THEIR money.
In the coffee line, this means selling
White House Coffee with the flavor
CThe
Flavor is
Roasted In/
DWIN ee co.,
osten, Mass., Chicage, Ill., Portsmeuth, Va.
“roasted in.’ It means more satisfac-
tion on the table, steady repeats, grow-
ing good-will for your store.
Try White House Coffee in your
own home. You'll be eager, then, to
send it into other homes—and you can
do it at a good profit.
     
COFFE
DWINELL-WriGHT COMPANY
ONE POUND NET
 
18
DRY GOODS
Michigan Retail Dry Goods Assiciation.
President—F. E. Mills, Lansing.
First Vice-President — J. H. Lourim.
Jackson.
Second Vice-President—F H. Nissly.
Ypsilanti.
Secretary-Treasurer —
Charlotte.
Manager—Jason Ic. Hammond. Lansing.
John Richey,
Toilet Articles in Novel Designs.
Fashions in the furnishings and ac-
that boudoir
change with the styles in dress. Now
that the ensemble idea prevails women
cessories belong to the
are decorating and arranging the in-
teriors of their bedrooms and dressing
rooms to reflect in some manner the
of their
3eginning with the
| table,
character and color scheme
type of costume.
toilet
entire sets of crystal, colored glass or
articles of the dressing
1
}
decorated bottles are matched instead
of these being the miscellaneous col-
lection of old.
Some of these sets are lovely. They
come, that
is so popular, in sapphire, rose, quartz,
like the synthetic jewelry
emerald, topaz or amethyst, in a solid
color. Some of jade, agate, rock
crystal and opalescent glass are very
expensive. Women who have a love
of antiques collect old china and ylass
bottles and containers of various sorts
decorated in the style of different
periods. Tortoise shell has an endur-
ing vogue and very beautiful toilet ar-
ticles are shown in it.
New boxes made with open com-
partments are shown for holding stock-
ings. Each compartment holds one
pair when neatly rolled. These are
intended to go in the dresser drawer
or on a shelf in the closet. Cases that
are to be taken with luggage have fitted
tops and are made of light wood or
papier mache and lined with prettily
tinted paper, muslin, with silk, crepe
de chine or satin.
Two luxurious novelties in hosiery
are having great One
new sports stocking with a silk top
made in all of the fashionable shades.
The entire foot is white and of light
wool or lisle, and is finished with a
jersey in white or a contrasting color.
This is joined to the stocking at the
ankle at just the point of an ordinary
silk boot top. On one design of fancy
silk stockings a monogram is woven in
open work as a top for a shadow
“clock.”
success. is 2
—_ 22 >—___
Accessories For School Wear.
Accessories for the wardrobe of a
schoolgirl are most engaging this sea-
son. Sweaters are shown in the new-
est geometrics. Some are sleeveless,
to be worn under a coat, and others
have full-length sleeves and are of a
blazer shape.
Delightful pajama suits are made of
crepe de chine in plain colors and
figured goods. A suit of white crepe
printed in the small pink flowers has
short sleeves and a finely pleated frill
of plain pink crepe as a rim on the
edge of the coat, sleeves, trouser cuffs
and ends of the soft sash.
Handbags and coin purses for girls
are made of pretty colored leathers,
reptile skins, calf hide, and suede.
These are for sports and everyday
wear. Others are made of silk, of em-
broidered or printed crepe and quilted
MICHIGAN TRADESMAN
taffeta and satin. Umbrellas in small
sizes are made with the new short club
stick and covered with colored silks.
They have ornamental handles of fancy
doll heads, dogs and other animals.
Gloves, mittens, handkerchiefs and
stockings for girls are shown in pretty
new patterns and such jewelry, as is
worn is of simple, smart pattern.
oe
Wall Paper Prospects Brighter.
After several years of only indiffer-
ent success, wall paper promises to
stage an important comeback during
1929. presaged by the busi-
ness that has been done on the new
lines since the annual convention of
the industry in New York City, and
is attributed to the desire of many of
the most prominent consumers and
decorators in the country to get away
from the plain walls and panelings
that until recently have been so much
in vogue. One of the features of the
present situation is the favor accorded
papers with light backgrounds and
bright top colors, some of ‘which are
enhanced by graceful touches of black.
Another interesting point is the influ-
ence of foreign designs, especially
simple effects after the German, on
the new papers. Patterns run strong-
ly to conventionalized floral effects that
are rather smaller than those recently
popular.
This is
—_—_~+2+>—__—__
Hairbow Ribbons Top Demand.
The call for hairbow ribbons ap-
parently tops the demand for this mer-
chandise at the moment, due to the
proximity of the re-opening of the
schools. The most popular widths
range from 3 to 5% inches, but a fair
call is reported for some that are even
wider. Fancy stripe effects, novel warp
prints, etc., are among the
favored styles. Bag manufacturers are
operating well on imported lines of
novelty wide ribbons in metallis effects.
Other commercial buying includes
novelties for use by dress manufac-
turers and belting and grosgrain goods
by the millinery trade. Velvet ribbons
are active in general, and indications
point to an improved call for satins as
the season advances. Browns lead in
the color demand at the moment, with
blues coming next.
——_2+++__—_
Offers Novel Sport Garment.
An unusual novelty in sports wear,
designed particularly for skating,
skiing or cold weather hiking, is now
being shown to the general trade for
the first time by a prominent concern
in that line. It is an adaptation of
the “parka” designed and made by the
concern for use by Commander Byrd
on his Antarctic expedition. It is a
hooded jacket of finger-tip length made
of 40-ounce polo cloth and held to-
gether by a fastener of the “zipper”
type. The hood closes by means of a
cowhide lacing, which makes it ad-
justable to any size head. The body
of the garment is set off with two rows
of wool braid around the bottom and
on the sleeves, and the hoods of the
women’s “parkas” are trimmed with
fox fur. The men’s are plain. A
lighter type of garment is made of a
20 ounce polo cloth. Buyers were said
to have received it well.
moires,
Consumers Buying Fall Hosiery.
Earlier than usual duplicating on
Fall lines of fine full-fashioned silk
hosiery is presaged by the way patrons
of a number of the higher-grade shops
are buying the various Autumn shades.
Ordinarily, buying of Fall colors by
these women does not become very
apparent until after Labor Day, and
sometimes it does not get well under
way until late in September. The ef-
fect of the current buying has been to
make several of the retailers catering
to wealthy women call for deliveries of
Fall hues that were scheduled for ship-
ment next month. In one _ instance
cited yesterday an important specialty
shop has asked immediate delivery of
nearly half the shades in its Fall list.
Browns on the mushroom order ap-
pear to be especially favored in con-
sumer buying.
——_22>—_—_
Sells Record Aquamarine.
The general vogue for large stones
in women’s rings has enabled one of
the prominent American gem concerns
to sell the largest aquamarine for ring
purposes that has been disposed of in
the history of the American jewelry
trade. It measures about two inches
long on one side, and weighs seventy-
five carats. The weight of aquamarines
for rings selling generally at present
ranges from five to twenty carats. In
the precious stones now selling here
the best business is being done in star
sapphires and rubies for rings in
weights from ten to thirty carats. In
stones of that size quality is not easy
to get, and the merchandise is none too
plentiful. The demand for jade is re-
ported by specialists to be better than
ever, with the supply of fine goods
steadily dwindling.
—_—_»+~+<
Partial To “Modern” Jewelry.
The “modern” vogue for planes and
angles in jewelry has been adopted
with enthusiasm by Parisian jewelers,
according to reports received in this
country. The new designs, it is claim-
ed, are popular because they lend
themselves easily to original ways of
presenting diamonds and platinum. The
tendency for daytime jewelry of this
type shows a definite preference for
color, with white and yellow gold used
extensively for backgrounds to bril-
jliant color. Another new note is the
use of platinum in flat surfaces and
highly polished.
 
    
 
 
August 29, 1928
Shirt and Collar Modes Unsettled.
There seems to be some difference of
opinion in men’s apparel circles here
regarding the position of the collar-
attached shirts for Fall. While busi-
ness has been done in them in good
proportions for the coming season,
there has been no dearth of orders for
shirts requiring separate collars. Here
again there is some question of what
will be what—whether the semi-soft
collar will give ground to the more
formal starched type or vice versa.
The trend was said yesterday to be
toward more conservative dressing on
the part of men past their early
twenties, and this was expected to
bring back to greater vogue the
starched collar and the collarless shirt.
It is still too early, however, for any
decisive indication of this in retailers’
purchases.
—_—_»2>—___
Linen Prices Draw Business.
Low prices in household linens -con-
tinue to bring a good response from
buyers for retail houses who are plac-
ing orders in small quantities through-
out the market. Several weeks ago
numerous complaints that buyers were
slow to take advantage of the reduced
price were voiced in many
linen houses, which now report that the
situation has changed. The tendency
to shop through the market and split
requirements among several houses
ranges
rather than depend on one house is a
recent ‘and growing habit among buy-
ers. which
wholesalers.
has been remarked by
Y 6
( eR)
Nir wy ° 4
COMFORT
GOOD LOOKS
CORDUROY TIRE COMPANY
OF MICHIGAN
GRAND RAPIDS - MICHIGAN
 
 
  
A MARK OF DISTINCTIVE BEDDING
ove
THE MARSHALL CO.
 
Marshall
BED SPRINGS
MATTRESSES
PILLOWS
Comfortable .... Durable
"Ste GRAND RAPIDS
 
 
 
 
 
‘ice ee
 
August 29, 1928
MICHIGAN TRADESMAN
 
19
 
SHOE MARKET
Chain Stores Also Facing Problems.
The chain store system of merchan-
dising need not fear governmental in-
vestigation, in the opinion of W. T.
Grant, chairman of the board of the W.
T. Grant Company, which has attain-
ed conspicuous success in this field,
 
but it is being endangered by the en-
trance of badly financed and purely
promotional types of concerns into the
chain field.
“The success of sound, expertly man-
aged and long established chain enter-
prises, coupled with the abundance of
capital available in the money market
has encouraged the formation of these
promotional types of chains,” said Mr.
Grant. “Unless an enterprise is
launched to meet a real need, its out-
look for the long future is dubious.
Promotions launched simply to make
money, without a compelling desire
and the ability to give service and fill
a definite want, are without the basic
foundation that is essential to success.
It does not appear to me that some of
the enterprises being launched have
any such well conceived purpose.
“Underlying the situation leading to
the creation of such enterprises has, of
course, been the great surplus of money
available during the last two years or
so. The public seems to have gone
This very ease
of money, usually looked upon as a
blessing, I believe will react severely
mad in its optimism.
should business run into a bad period.
Some of the ill-conceived chains, with-
out the buttress of long-trained and
careful management, may be expect-
ed to go under.”
Mr. Grant is of the opinion that the
future of the chain store will be com-
parable to the experience of the auto-
motive industry, in which the number
of makes of cars has been pared down
year after year until there has been a
real survival of the fittest.
“Tn fact,” he says, “all that is needed
now to begin the elimination of some
of the Jeast sound ones is increasing
attention to more and improved ser-
vice by the better and more scientifi-
cally operated chains.”
Thus it appears that the progress of
chain store development is not all
smooth sailing, and that the chains, as
well as the independent stores, have
their problems and their difficulties. It
is by no means improbable, as may be
inferred from Mr. Grant’s statement,
that from now on the growth of these
organizations will be less rapid and
that their future will be characterized
by intense competition with one an-
other, which will result in elimination
of the inefficiently operated chains and
the survival of the strongest.
The stress which Mr. Grant lays on
the element of service to the customer
is specially significant. Whether it be
a chain store or an independent, suc-
cess can be earned only through ser-
vice, intelligently rendered and super-
vised by capable and efficient man-
agement.—Shoe Retailer.
—_+--.—__—
Shoe Orders Held Up.
Some disappointment in the demand
for school shoes is expressed in the
trade, where the hand-to-mouth buying
habits of retailers are blamed for un-
certainty regarding the volume to be
looked for. Claims that merchants
confine orders to “fill-in” requirements
and insist on prompt immediate deliv-
ery are made by one wholesaler, who
states that shoe retailers “buy to-
morrow’s needs to-day and complain
because we can’t assure delivery yes-
terday.” ___
Brings His Style News To ‘Bridge
Fans.
There are so many bridge sharks in
Trenton, N. J., that Harry Kaplan, a
shoe retailer, has been obliged to re-
sort to a novel means of advertising.
For a nominal sum, very nominal, in-
deed, he will present a customer or
prospective customer with a deck of
cards. This is the regular bridge deck,
but the back of the cards, instead of
being decorated with an ornate design,
is devoted to brief messages about
various styles of footwear that he
carries in stock.
—_~+ + >—___
This Might Produce For You.
Old garters are worth ten cents. At
least that’s how much A. May & Sons,
Grand Rapids, will pay for them. When
a man comes in for a new pair of
shoes, after the sale is completed the
purchase of garters is suggested. If
he will take off his old set of garters,
he is told, and deposit it in the basket
placed near the garter counter, ten
cents will be deducted from the sell-
ing price. The stunt has promoted the
sale of garters to an unusual extent.
oso
Pay Customers’ Hotel Bill.
Here is how the Wolff & Marx Co.,
of San Antonio, Texas, are building a
huge out-of-town business. To a select-
ed patron, they send a card introduc-
ing him to the management of a num-
ber of San Antonio hotels. Through
an arrangement with these hotels, the
customer is given the courtesy of a
day room, free of charge to him. AI-
though the store pays the small charge
involved, the customer is under no ob-
ligation to it.
—_—_»+-.__
Timely For Opening of Colleges.
The Kaufman Co., Lexington, Ky.,
made a strong bid one season for the
trade of the students attending the
University of Kentucky by distribut-
ing several thousand lead pencils on
which were printed the complete foot-
ball schedule of the university. The
name of the store also appeared on the
pencils.
A Good Hallowe’en Idea.
A big black kettle, eaten with the
rust of a thousand fires, rested last
year at Hallowe’en in the window of
Silver’s, in Brooklyn. The kettle was
filled almost to overflowing with shoes
of every style and shade, and to one
side there stood a placard:
“The witches were here last night
and left their magic kettle. See the
love charms it contains.”
—_—_+++___
This Might Help You Too.
Customers of Philip Thierolf, at
Plattsmouth, Nebr., who are shy about
coming back to his store because of an
old account they have neglected to pay,
receive from him a man-type of letter
which calls their attention to something
new in the store that they ought to
Their indebtedness is not men-
But it gives them an oppor-
settle up
have.
tioned.
tunity to come
gracefully.
—_—_—_ ++ >—___
Men’s Footwear To the Front of Dis-
play.
For the reason that men will look at
back and
a window display for only a moment
while women will devote a considerable
portion of their time to it, a merchant
selling to both sexes has found it ad-
visable to place displays of his men’s
shoes as close to the pane as possible.
The women’s shoes he confines to rear
sections of the windows.
——_+++___—
Offers To Supply Hat Checks.
Yonkers
chant, does not advertise in the pro-
George W. ‘Horton, mer-
grams of local organizations. Instead,
when a solicitor calls, he offers to sup-
ply the hat checks for the affair (a de-
tail which is generally overlooked) free
of charge.
The checks of course bear his name
and business.
—_——_2-+—____
Where Price Competition Is Acute.
With price competition particularly
acute in his locality, a Western mer-
chant, one day, posted this little sign
in his window:
“T have no quarrel with the man who
sells his goods cheaper, for he knows
what his goods are worth.”
—__ ++ +—_____
Offers Rain Discount.
“Where it pays to get wet” is the
slogan of the Espenhain Co., Milwau-
kee, Wis. The reason why it pays is
because the store offers a discount of
10 per cent. every time it rains.
 
 
 
MICHIGAN SHOE DEALERS
MUTUAL FIRE INSURANCE Company
LANSING, MICHIGAN
Prompt Adjustments
Write
L. H. BAKER, Secy-Treas.
P. O. Box 549
LANSING, MICH.
 
 
 
 
 
 
 
 
   
20
RETAIL GROCER
Retail Grocers and General Merchants
Association.
President—Hans Johnson,
First Vice- President — A.
Harbor Springs.
Soooud Vice-President — G.
B00! niig, Grand Rapids.
Secretary—Paul Gezon,
Tr reasurer—J. F. Tatman,
Muskegon.
Faunce,
       
Vander
Wyoming Park.
Clare.
 
U. S. Learns To Like
Delicacy.
the
European
Although
are
people of the United
about 4.36
annually
1921,
being in
States now consuning
pounds of cheese per capita
as compared with 3.5 pounds in
Americans still far from
the
zerland the
are
heavy cheese eating class. In Swit-
per capita consumption 1s
approximately 23 pounds in France,
Netherlands approx-
9.5
8.9
Denmark and the
imately 13 pounds; in German
pounds. and in Great Britain
pounds.
In the opinion
of the United States
Agriculture, it
of dairy specialists
Department of
should be possible to
increase the consumption of cheese in
the United the
quality of the
States by improving
dissem-
foc rd
preduct and by
inating knowledge as to its uses,
value and varieties.
In 1926
United States amounted to 431,416,000
totaled 78,-
whereas exports were
cheese production in the
pounds and
416,823
importations
pounds,
slightly Jess than 4,000,000 pounds.
The importations include many varie-
ties, nearly all of which are among
the highest priced cheeses made, such
as Emmenthaler from Switzerland,
Parmesan and Gorgonzola from Italy,
Roquefort, Camembert and Brie from
Holland.
feeling
France and Edam from
“Unfortunately, a is preval-
according
the
equal to
Tnited States,
Matheson,
“that
European product can-
ent in the |
io &. i. author of re-
bulletin, cheese
the best of the
not be
vised
produced here. This feeling is
a lack of
conditions in
based knowledge that
upon
actual Europe probably
are better favored by desirable climatic
conditions and by more general dis-
semination of the bacteria or molds
necessary to the characteristic ripening
best
1atural conditions can be im-
of different varieties, but even the
average
proved by artificial means, since neces-
sary molds or bacteria can be grown
in pure cultures and_ utilized any-
where.”
—_—_»2.__
Looking Across Counter From the
Other Side.
Every customer realizes that the
dealer’s object is to sell goods and no
object to
It is only
e attempts to increase the num-
reasonable individual can
sales efforts—in moderation.
when th
ber of articles sold passes beyond the
bounds of good business taste that the
criticize.
customer is inclined to
To strike the happy medium between
courteous suggestion of other
that
a quiet,
wanted and the
likes is
> dealer has to
greatest business
might be
£o¢C yds
irritating that no
the bic
urging one
problem that the
solve to reach the
success.
The
aroused in tl
that is sometimes
1e mind of the
resentment
buyer may
not, and most frequently does not,
manifest itself at the time in any out-
    
MICHIGAN TRADESMAN
ward Too often the conse-
quence is the transfer to some other
The easiest formula
to apply that of the
“Golden Rule,” and it is wise to take
the time, once in a while, to check up
on sales practices and try to determine
how they appear to the man or woman
on the other side of the counter.
—_—_+- 2
Lemon Shipments Set New Record.
Not to be
in bank deposits and volume of sales
in the stock market about which every-
the the
lemon market developed similar activ-
ity with the real lemonade weather of
Fourth of July week and the exchange
set
sales and returns to California grow-
manner,
convenient store.
in selling is
outdone by new records
one has read in newspapers,
new records for volume of lemon
ers.
and fifteen cars of
lemons were sold during the week, 189
of them on the 5th, a new high figure
for a single day’s lemon business. Over
500 carloads were again sold the second
week of July and at considerably high-
The strong market continues
liberal of California
Five hundred
er prices.
under a supply
lemons.
—_—__ 2. ____-
French Diplomas For Knowing Gro-
ceries.
Diplomas for knowing groceries are
awarded by the French
ministry of public instruction. Would-
be grocery clerks are examined on
salt, tying up sugar and
handling spices, wines and other goods
sold by the the French
equivalent for grocers. Standards are
for in a recent test of sixty can-
ten knew
now being
weighing
“epiciers,”
high,
didates only their groceries
well enough to pass the examination.
Diplomas are quite serious affairs, cov-
and decor-
ated with red seals and ribbons.
——_.-.——__
Freeze Grapes For Long Transporta-
tion.
An experiment to see whether frozen
ered with notable signatures
grapes would carry and whether there
would be an outlet for them in large
consuming centers has been tried with
the shipment of 400 barrels of Cali-
fornia grapes, frozen in unfermented
grape juice, to New York. All varie-
ties of grapes are to be included in
the trial, which will include 3,000 bar-
rels.
—_—_++2.—__-
New Plan Prolongs Fruit Preservation.
Fresh fruit is reduced to a dry pow-
der and then pressed into small bri-
quets in a new method of preserving
fresh fruit for an indefinite period, de-
veloped by Karl Hessel, a German en-
gineer. Eighty per cent. of the price of
fresh fruit out of season can be saved
by this new method. Vegetables can be
treated in the same manner.
—_»>++____
Traffic Conditions Affect Delivering.
When a business man found time
being lost by delivery trucks at con-
gested intersections and by rough
streets, he made a study of traffic con-
first-hand tests. and then
recommendations to his drivers.
ditions by
made
The best streets were rmarked on a city
map with blue lines a’ d the bad spots
were in red
August 29, 1928
 
 
Don’t Say Bread
— Say
HOLSUM
 
 
 
    
   
   
   
   
“I Have Carried the Tidings of Good Health
' To My Customers”
 
“About six months ago I started eating Fleischmann’s Yeast and
through the wonderful results it brought me, I have carried the itdings
of good health from eating Yeast to my customers”, writes Irving
Kirschen of Newark, N. J.
A grocer who gives his customers “tidings of good health” is doing a
service they will not forget—he is building good will. Recommend it
for constipation, indigestion, skin disorders and run-down condition.
FLEISCHMANN’S YEAST
Service
 
 
M.J. DARK & SONS
INCORPORATED
GRAND RAPIDS, MICHIGAN
Direct carload receivers of
UNIFRUIT BANANAS
SUNKIST -- FANCY NAVEL ORANGES
and all Seasonable Fruit and Vegetables
: ae een
Doubly
Good RUMFORD
The Wholesome
BAKING POWDER
is Profitable for You
because your customers get real
value for the money they expend
—and that’s what builds good will.
is Economical for Your Trade
because every spoonful in a can of
Rumford contains full, — leav-
ening power.
 
 
 
RUMFORD CHEMICAL WORKS
Providence, R. I.
 
C98
 
 
 
 
 
 
 
 
 
 
August 29, 1928
 
MICHIGAN TRADESMAN
 
MEAT DEALER
Michigan State Association of Retail
Meat Merchants.
President—Frank Cornell, Grand Rapids
Vice-Pres.—E. P. Abbott, Flint.
Secretary—E. J. La Rose, Detroit.
Treasurer—Pius Goedecke, Detroit.
Next meeting will be held in Grand
Rapids, date not decided.
Cold Sausage Cuts For Summer Meals.
With the weather taking on tactics
that indicate that Summer is really
with us at last thoughts naturally turn
to things that are good to eat, but at
the same time are not too heating to
be appealing. When a few days have
passed there will still be a place for
cool meat meals, but the pressing need
for them may not be quite as great.
The thought that occasioned this talk
arose from samples of several different
kinds of sausage products sent to the
Government office for a determination
of quality—to find out how they com-
pared with the Government’s stand-
ards for strictly No. 1 products. The
manufacturer of the products in mind
—to paraphrase a popular slang ex-
pression—knows his sausages. His
samples not only taste good, but they
look mighty inviting. There are
among them head cheese, blood wurst,
frankfurters, bologna, and fresh sau-
sage. The head cheese is held to-
gether with a good clear gelatinous
binder and the pieces of meat are clean
cut and bright in color. The spicing
is all that could be asked for and the
whole is properly cooked in a clean
hog stomach container. The blood
wurst is equally appealing, except that
the color is dark as is natural when
blood is used in the making. Solid
pieces of tongue are found all through
the product, together with cubes of
clear, white fat. The spicing and cook-
ing was performed by an expert. The
bologna, fresh sausage and frank-
furters were made of strictly fresh
meat and in every way highly desir-
able. One product nearly escaped my
attention, though to many it finds great
appeal. This product is liverwurst.
There is a tantalizing taste to liver-
wurst that is found in no other kind of
sausage. We hear so much about the
good qualities of liver nowadays that
it is small wonder that manufacturers
of liverwurst tell of materially increas-
ed sales. With the exception of the
fresh sausage—which is not particular-
lv suitable to hot weather anyway—
each and all of the products may be
sliced and served with bread, or eaten
with potato salad. There is no waste
to sausage and when made right and
of high quality meat they provide
wholesome, healthful and energizing
meals. Meat manufacturers are to-day
making sausage products equal to any
that have ever been produced in this
country. The exception to the rule is
easily located by the appearance and
taste of what he makes.
Se
Hot Weather and Meat.
This little talk is not intended to
be a sermon on the use of meat nor a
means of converting those who be-
lieve meat is a bad thing to eat in hot
weather—if any appreciable number of
such persons exist—but just a simple
story plainly told concerning one man’s
experience. This is about the way
he told it: He said, “J was feeling all
right, but when the hot weather came
a week or so ago I was told that I
would feel the heat less and remain in
better health if I cut down on my food
and eliminated meat entirely. At first
I did not pay much attention, but the
more heat prostrations I read of the
more I felt that I should be on the
safe side and follow the advice I had
received. My appetite was not very
keen, and so it was not difficult for
me to reduce the amount of food I had
been eating; nor was it difficult to stop
eating meat. I commenced with mod-
erate vegetable dinners, with cold tea
and pastry for dessert. At first the
change was very satisfying, and I
thought I felt better and told my
friends how easy it was to change my
meals to suit the weather. Incidentally,
my meals cost a little less, which could
hardly be called a penalty. At the end
of the second day I began to long for
something more substantial and the
early pleasure was being changed to a
continually unsatisfied
feeling. TI was a little overweight and
thought the sacrifice—for it began to
be a sacrifice by this time—would be
repaid by the approach to what I
thought my normal weight should be.
My work, as you know, is not alto-
gether easy, although it cannot be
called laborious. By the end of the
first week I began to feel weak and
lacking in ambition. I was quite wor-
ried about my feelings and could not
get the idea out of my mind that a
good meal was what I wanted. I dis-
carded the dieting plan and had a good
meal. I could feel no difference in the
heat, but, believe me, I felt like a new
man and with a satisfied feeling I for-
got the heat and everything else con-
cerning dieting. I have had my ex-
perience and while I am suffering no
ill-effects I am back to the normal way
of eating for good.”
hungry and
——2>->___
Explains Spoilage of Peas and Corn.
When spoilage occurs with corn or
peas, it is usually caused by the activ-
ity of the thermophilic bacteria. The
word “thermophilic” means “heat lov-
ing’ and these organisms grow best
at temperatures far above those pre-
ferred by most bacteria. The great
majority of bacteria grow best at tem-
peratures between 85 degrees F. and
100 degreesF. Thermophilic organisms
are most active at temperatures in the
vicinity of 130 degrees F. Certain of
the thermophilic bacteria are appar-
ently incapable of growth at tempera-
tures below 105 degrees F. and are
known as “obligate thermophilis.”
——_2+.>__
Hides and Pelts.
Green, No. Yo 18
Green, No. 2 2 ag
Cured No. te 19
Guned, No 2 18
Calfskin Green, No. 1 ___._.______ 25
Calfskin, Green, No. 2. 22
Calfskin, Cured, No. 1 ____.._.___ | 96
Calfskin, Cured; No. 2. 03. 23
Moe Net ea
Pee 5.00
Pelts.
Dambs 2200 50@1.25
sheapiimes 0 25@1.00
: Tallow.
Pe 07
A ee ee ae 07
Na, 2c ee oe
Wool.
Unwashed, medium ________________ @40
Unwashed, rejects @30
Unwashed, fine 002 @30
—_22>>_____
Think twice before borrowing to
the limit for stock speculation.
 
 
  
 
 
  
 
 
and Crackers
ASTERPIECES
   
   
  
 
 
 
My
or every occasion
 
 
Aman Biscuit Co
Grand Rapid ;,Mich.
 
 
Always Sell
LILY WHITE FLOUR
“*The Flour the best cooks use.”’
Also our high quality specialties
Rowena Yes Ma’am Graham
Rowena Golden G. Meal
VALLEY CITY MILLING CO.
 
 
—————
 
 
 
 
Freight. We go to 167
and make deliveries
PHONE 94121
108 MARKET AVE.
 
 
Rowena Pancake Flour
Rowena Buckwheat Compound
Rowena Whole Wheat Flour
Satisfaction guaranteed or money refunded.
Grand Rapids, Mich. |
 
ASSOCIATED TRUCK LINES
Announce complete organization
We furnish the greatest aid to successful merchandising,
Adequate delivery. All lines are regulated by the Mich-
igan Public Utilities Commission.
ASSOCIATED TRUCK LINES
GRAND RAPIDS,
 
 
GRAND RAPIDS PAPER BOXCo-
Manufacturers of SET UP and FOLDING PAPER BOXES
SPECIAL DIE CUTTING & MOUNTING.
 
G KR AN BD KR A F Y
Dd §$
 
 
 
 
VINKEMULDER COMPANY
Grand Rapids, Michigan
Distributors Fresh Fruits and Vegetables
Strawberries, Pineapples, New Potatoes, Oranges, Lemons,
Bananas, Vegetables, etc.
 
 
 
 
 
HARDWARE
Michigan Retail Hardware Association.
President—Herman Dignan, Owosso.
Vice-Pres.—Warren A. Slack, Bad Axe.
Secretary—A. J. Scott, Marine City.
Treasurer—Wiliam Moore, Detroit.
as
The Hardware Dealer and the Fall
Fair.
In the comparatively small commun-
itv, where farmer customers represent
a large proportion of the hardware
dealer's clientele, the fall fair furnishes
an excellent opportunity for effective
advertising. :
Quite often a hardware dealer, when
fall fair advertising is suggested as a
good means of reaching the public,
sniffs contemptuously:
“Ves. that may be true where there
is a good fall fair. A big show, that
draws huge crowds. But you know
what our fall fair is like. Why, people
tell me there’s nothing to see.”
In many communities the hardware
dealer, accustomed to aggressive meth-
ods, has little if any respect for the
local fair. It appeals to him as in-
efficient and unpretentious.
I took in one such fair some years
ago. It was held in a town of less
than 5.000 people, in the heart of a
well-to-do and intelligent farming sec-
tion. The itself wasn’t much.
Apart from the agricultural exhibits,
none of them very startling and really
not fairly representative of the county,
show
there were a few minor attractions—
a good band, a “ride” or two, a team
and a string of kewpie-
Yet that fair drew thous-
Most of them com-
mented, “Well, the show isn’t much.”
3ut they had said the same thing last
of acrobats,
doll boc sths.
ands of people.
year and the year before, yet they
came: and they would come again
next year.
Why?
In the answer to that “Why?” is
found the value of the fall fair as an
advertising medium. In a rural com-
munity the fall fair is the annual pre-
text for a sort of informal get-together
mecting of the entire countryside.
People who have not met for a long
ttime can meet here, exchange news
and views, and relax from the daily
grind.
Of course not all fall fairs are alike.
Some very small communities put on
Some larger com-
munities put on shows that are de-
cidedly indifferent, to say the least.
3ut whether or not the exhibition it-
self justifies the attendance, the urge
of country folk to get together is a
pretty safe guarantee that any adver-
excellent shows.
tising the hardware dealer does will
receive due attention.
Indeed, the poor type of fall fair
gives the wide-awake dealer with novel
ideas a chance to shine by contrast. I
have known fall fairs where the main
building—the building reserved for
merchants’ exhibits—vied with the
race track as the outstanding attrac-
Simply because wide-awake
took the and trouble
to put on worthwhile and interesting
exhibits.
The fall fair is of vital interest to a
great many people in the average rural
community. It may not command
united or unqualified support. But it
tion.
merchants time
MICHIGAN TRADESMAN
does command the active support of
many of the best farmers, and the
sympathy of a majority, as well as the
sympathetic backing of many influen-
tial farm organizations. Its supporters,
moreover, welcome the active interest
of city people; and it is good politics,
to say the least, for the wide-awake
merchant to take an active interest in
supporting and promoting the local
fall fair, serving on its directorate if
he has the opportunity, and helping in
every way possible to make it a better
show.
Apart from anything he can do to
make the fall fair worth while, the
hardware dealer will usually find it
good business to put on an exhibit of
his own. Implement dealers have
done this from time immemorial; but
not so long ago a hardware exhibit
was something of an innovation. In
my own community I can remember
when one venturesome hardware firm
startled its customers and its competi-
tors by putting on a small display in
the “main building.’’ So satisfactory
were the results, that the next year
the dealer doubled his space; and
thereafter he put on annually an ex-
hibit that occupied half of one of the
wings. More than that, several other
hardware dealers have since followed
suit.
“We find that a fall fair display is
good business,” states this pioneer.
“First, we display our goods to a far
larger number of people than see them
in the store windows. We reach a lot
of people from a distance who rarely
come to town. We meet practically
all our country customers, shake hands
with them, talk over their hardware
needs, introduce new lines, and get in
touch with them personally. Also, we
meet a lot of prospective customers—
people who ought to buy from us and
who, if we make the right kind of im-
pression, probably will. We get in
touch with prospects for stoves, rural
water washing machines,
paint, and a lot of other lines. And
we find this a splendid opportunity to
put a lot of advertising material in the
hands of people who will really be in-
terested in the lines advertised.”
This pretty well sums up the ad-
vantages and uses of the fall fair ex-
hibit from the advertiser’s point of
view.
One point in regard to the fall fair
worth remembering. It
can’t be too well or carefully arranged.
Your window displays are seen by a
certain number of people, day in and
day out. People are passing your store
all the time. But the fall fair display
is limited to three or at most four days,
of which the first day is largely pre-
paratory. It is seen in that brief time
people. Most of
these people come only for one after-
noon. They may see your display only
once or twice.
What does this mean?
It means that, to be effective, your
fall fair display must be considerably
more striking than the usual window
display down town. It must hit the
average individual squarely between
must be so arranged as to
make the maximum impression at the
first glance,
systems,
display is
by thousands of
the eyes;
THE BEST THREE
AMSTERDAM BROOMS
White fwan Goldd3ond
AMSTERDAM BROOM COMPANY
Amsterdam, N. Y.
PRIZE
41-55 Brookside Avenue,
 
 
August 29, 1928
 
NEW AND USED STORE FIXTURES
Show cases, wall cases, restaurant supplies, scales, cash registers, and
office furniture.
Grand Rapids Store Fixture Co.
7 N. IONIA AVE. N. FREEMAN, Mgr.
Call 67143 or write
 
 
BROWN &SEHLER
COMPANY
Farm Machinery and Garden Tools
Saddlery Hardware
Blankets, Robes
Sheep lined and
Blanket - Lined Coats
Leather Coats
Automobile Tires and Tubes
Automobile Accessories
Garage Equipment
Radio Sets
Radio Equipment
Harness, Horse Collars
 
GRAND RAPIDS, MICHIGAN
 
 
 
 
 
 
 
 
 
 
Michigan Hardware Co.
100-108 Elisworth Ave.,Corner Oakes
GRAND RAPIDS, MICHIGAN
e
Wholesalers of Shelf Hardware, Sporting
Goods and
Fishing Tackle
 
 
 
 
 
 
 
 
 
 
yi siee
CARRY ee
STOCK OF
 
HEATH & MILLIGAN DEPENDABLE PAINTS AND
i VARNISHES
.
fostes Stevens&(Co.
Founded 1837
 
 
GRAND RAPIDS 61-63 Commerce Ave., S.W. MICHIGAN
 
 
WHOLESALE HARDWARE
 
 
 
 
 
seine
 
 
August 29, 1928
 
MICHIGAN TRADESMAN
 
This does not mean that it must be
elaborate. It is possible to over-
elaborate a display; to work in so
many details that the general effect is
submerged. Often a comparatively,
simple display is far more effective.
Farm customers are less interested
in pretty, tasteful backgrounds than in
new ideas in farm and_ household
equipment. This statement might per-
haps be qualified. Tasteful accessories
heighten the appeal of the display to
the farni woman, and hence cannot be
entirely disregarded. But the farmer,
and even the farmer’s wife, are es-
pecially interested in devices that will
make farm work less like drudgery,
and the farm home more comfortable
and attractive and liveable.
Hence, stress the goods; and above
all emphasize what these goods mean
to the farmer.
A fall fair display can’t be just
thrown together. It is good business
to arrange for your space some time
beforehand. Go out to the main build-
ing some days ahead of time and take
accurate measurements of your space.
Take note, also, of the lighting facili-
ties, and of any improvements in the
way of temporary fixtures that will
make your evening display more ef-
fective.
Then, with a clear idea of your space
limitations and lighting facilities, out-
line your display on paper. Plan your
arrangement beforehand. Determine
what backgrounds to use. A tasty and
not too obtrusive background is more
effective than bare walls; but don’t
make your background so attractive
that it draws attention away from the
Determine what you are going
to show, and how you are going to ar-
range the various articles on display.
Then, aim to get your entire display
in shape so that it will be ready the
morning of the first or preparatory day.
Many exhibitors spend this first day
putting the display together. But the
extra day gives you a chance to size
up the effectiveness of the display and
make any necessary alterations before
the crowd comes.
As a general rule, business is slack
in the hardware store during the hours
that the fall fair is crowded. It will
pay you to put your very best sales-
men in charge of your fall fair exhibit
during these busy hours. It will usu-
ally pay you to be there yourself. You
will meet a great many more of your
country customers at the fall fair ex-
hibit than in the store; and this op-
portunity to meet country people—
regular customers and prospects—to
shake hands with them and get in
touch with them personally, is one of
the great advantages of a fall fair ex-
hibit. The personal touch counts for
a great deal with all classes of cus-
tomers, but especially with farmer
customers.
As a rule, it is sound policy to de-
vote your exhibit to such lines as
stoves, washing machines and other
labor-saving devices, paints and paint
specialties, and the like. If possible,
these lines should be demonstrated, at
least during the busy hours. Show
your range and washing machine in
action; show an expert or near-expert
applying the floor finish or the wall.
goods.
tint. People like to see things mov-
ing; and a demonstration display is far
more effective, and far more likely to
halt the crowd, than a mere showing
of the goods.
A good display of this sort should
bring you into touch with a lot of good
prospects. Make it a point to secure
the names and addresses of such pros-
pects. Don’t trust to memory; write
them down at the time. Have a note
book or a lot of blank cards handy,
and a clerk who can write quickly,
legibly and accurately to record names
and addresses.
The fall fair is an excellent oppor-
tunity for handing out printed matter
to interested prospects. If a woman
likes the look of the range you are
showing, get her name and address,
hand her a booklet regarding your line
of ranges, and invite her to call at the
store at the first opportunity and look
over the complete line. Do the same
with other lines on display. Try as
far as possible to get this printed mat-
ter into the hands of real prospects.
The children who clamor for ex-
pensive booklets, gather an armful of
these in the main building, and drop
them on the street going home are al-
ways a problem. A lot of waste is in-
volved in such broadcast distribution
of printed matter. Some exhibitors
refuse to hand out their literature to
children. One merchant has got
around the difficulty by providing at-
tractive but inexpensive souvenirs for
children. One year he provided a little
“birthday pin.” The pin was a simple
enough contrivance, a pin with a large
glass bead for head; a different color-
ed bead was used for each month. Each
child was invited to fill in a card with
name, address and birthday. Another
merchant distributed pins with “school
colors’—different color combinations
for the two town schools, and a differ-
ent combination for each township.
Here, again, addresses and birth dates
were required. By this method the
dealer in each case sidestepped the
necessity of handing out expensive
literature, pleased the children, and
secured a mailing list that was after-
ward utilized in circularizing parents
with regard to birthday and Christmas
gift lines.
If you are putting on a fall fair ex-
hibit, don’t allow it to become per-
functory. Put into it the very best
ideas you have. The better and more
striking the exhibit, the better the re-
sults. Plan the details ahead of time—
the arrangement and lighting of the
display, the lines to be featured, their
demonstration, the handing out of ad-
vertising matter, the recording of
prospects. Systematic planning is es-
sential, if you are to get the best re-
sults. And put your best available
salespeople in charge, and spend as
much time as you can spare at the fall
fair booth. If you are doing the thing
at all, it is worth doing well.
Victor Lauriston.
-———__..> 2s
Bragging does not bring happiness,
but no man with a large fish ever goes
home through the alley.
——_>2- >
Unemployment has diminished but
not vanished,
TER MOLEN & HART
Steam Tables and Coffee Urns
Built and Repaired
Successors to
Foster Stevens Tin Shop,
59 Commerce Ave.
GRAND RAPIDS. MICHIGAN
Link, Petter @ Company
(Incorporated )
Investment Bankers
7th FLOOR, MICHIGAN TRUST BUILDING
GRAND RAPIDS, MICHIGAN
?,
CANDIES
eal
ea Tey eke) eh Ate
 
A Wonderful 10c Seller
Sixteen different kinds of popular
candies are put up in this attractive
package.
A Beautiful Display
PACKED BY
NATIONAL CANDY CO., INC.
PUTNAM FACTORY
GRAND RAPIDS, MICHIGAN
 
———
—
——ee
J. CLAUDE YOUDAN
ATTORNEY AND COUNSELOR
Special attention given creditors proceed-
ings, compositions, receiverships, bank-
ruptcy and corporate matters.
Business Address:
421 Kelsey Office Building,
GRAND RAPIDS.
MICHIGAN
ASK FOR
(GEESE
A Variety for Every Taste
 
 
 
Phone 61366
JOHN L. LYNCH SALES CO.
SPECIAL SALE EXPERTS
Expert Advertising
Expert Mrechandising
209-210-211 Murray Bldg.
GRANTD RAPIDS. MICHIGAN
 
 
CASH REGISTERS — SCALES
NEW AND USED
Expert Repair Service
Remington Cash Register Agency
44 Commerce Ave., S. W. Phone 67791
GRAND RAPIDS, MICH,
 
Expert Chemical Service
Products Analyzed and Duplicated
Process Developed and Improved
Consultation and Research
The Industrial Laboratories, Inc.
127 Commerce Ave. Phone 65497
Grand Rapids, Mich.
 
 
 
 
BIXBY
OFFICE SUPPLY COMPANY
GRAND RAPIDS, MICHIGAN
 
 
GRAND RAPIDS,
COCOA
DROSTE’S CHOCOLATE
Imported Canned Vegetables
Brussel Sprouts and French Beans
HARRY MEYER, Distributor
816-820 Logan St., S. E.
MICHIGAN
 
 
 
I. Van Westenbrugge
Grand Rapids - Muskegon
ruck Service
Central Western Michigan
DISTRIBUTOR
Nucoa
KRAFT ((4) CHEESE
‘‘Best Foods’’
Salad Dressing
‘“‘“Fanning’s”’
Bread and Bu'ter Pickles
Alpha Butter
Saralee Horse Radish
OTHER SPECIALTIES
 
 
 
 
 
 
 
 
 
 
 
FOR YOUR
“he original patrol”
PROTECTION
SARLES
MERCHANTS’ POLICE
and
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The Original Patrol in Uniform.
Under Police Supervision.
401 Michigan Trust Bldg.
PHONES—4-8528, if no response 8-6813
Associated With
UNITED DETECTIVE AGENCY
 
 
 
 
 
 
The Brand You Know
by HART
 
 
Look for the Red Heart
on the Can
 
 
 
eet
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a
ere
 
24
_ HOTEL DEPARTMENT
First National Maneuvers of Army
and Navy Aircraft.
San Diego, Calif., Aug. 24—Here in
this delightfully typical Spanish town
it has been our good fortune to wit-
ness the first National maneuvers of
the U. S. Army and Navy aircraft, 222
in number.
As the greatest single mass flight in
aviation history it was a superb page-
ant: as proof of the Nation’s prepared-
ness it left no doubt as to the ability of
our defenders in the skies.
A high fog which swept in from the
ocean just at the zero hour tempered
the scope of the great parade for the
watchers below, but it is said that to
those aloft it proved in convincing
fashion the marvels of co-ordinated
] Nearly 300 planes of
 
human effort.
every description were aloft simultane-
ously in close packed formation in fog
at times so thick the next ship ahead
was invisible, yet the entire program
went through without a single acci-
dent. The blanket gave the crowd be-
low a false sense of safety for those
above, but when it lifted there they
were in mass formation, hordes of
planes on either side, ahead, astern,
above and below, roaring along at
ninety knots and in perfect formation.
Only constant devotion to duty and
the job on the part of everyone from
ground crews to commanders brought
about the perfect realization of plans
which made the days accomplishment
possible
A mass flight at noon following the
formal dedication of Lindbergh Field
—with the flying colonel absent—was
impressive as a spectacle, but there
were in addition stunts which brought
every Y or earthman in attend-
ance to his feet. One was an attack
on Lindbergh Field by twenty-four
navy fighters, in which they dived out
of the clouds, invisible, from 8,000 feet
and at close to 300 miles an hour, with-
in a few feet of the ground and then
pulling up and kiting away to the low
hanging clouds. Another, and in real-
itv the conclusion of the program, was
when three sea hawks of the battle
fleet, gave an exhibition of combat
flying that was marvelous. This trio
of dare devils did such astonishing
stunts that the spectators were in a
t roar of enthusiasm. With
their wing tips almost touching, they
flew upside down in unison, made com-
plete barrel rolls and multiple loops
together as well as spiral turns, in each
instance the three of them “banking”
or turning as one plane.
The air armada began taking off
from North Island, the naval base, at
yout noon and in exactly thirteen
inutes by the meeting house clock
e entire force was in the skies. Wide-
by single squadrons all
-x0 Bay district, they dis-
appeared bs 1a fog bank off Point
Loma and in a few minutes they
amazed the 200,000 watchers by roar-
ing out into the sunshine in perfect
Down the bay and over
Lindbergh Field they came—giant
droning bombers and_ observation
squadron | far above the clouds
there flashed the silver wings of the
navy 150 mile fighters traveling at
such terrific speed that even above the
   
  
   
   
over San Di
1
 
   
rormation.
  
   
roar of the huge force below was
heard their scream of speed. Again
the twenty-mile parade circled the bay
and disappeared behind the main bank
of fog which had so obligingly been
prepared by the weather bureau. Again
they emerged, this time massed in a
twelve-mile square formation, passed
over the field, broke by magic into
a dozen groups and in a few minutes
had landed without a single miscue, or,
as we would say in basball parlance—
error.
it w
 
so wonderful we were
lined to agree with the fron-
tiersman on his first view of the loco-
motive that “there isn’t any such
 
 
MICHIGAN TRADESMAN
thing.’ And all of this progress has
been developed in the short space of
twenty years, prior to which time
“Darius Green” held the field.
One of the distinctive features in the
life of Los Angeles is provided by the
state society picnics which are held at
frequent intervals at practically every
season cf the year. They are arrang-
ed and attended by those formerly of
other states who now make their homes
in this city and vicinity. Some of
these picnics are monster affairs, that
of Iowa, for instance, numbering its
attendance by many thousands. Some
other states, Michigan, for example, do
almost as well in numbers and equal-
ly so when it comes to enthusiasm.
Almost every state in the Union, Can-
ade and Mexico has some form of or-
ganization here in Los Angeles. Where
the number is smaller, two adjoining
states will club together and form one
body, but these examples are very few.
Sycamore Grove, named from the
beautiful trees of that variety which
provide its shade is used but in many
instances even this is too small and
where more space is required the
ocean beaches are utilized. For pur-
poses of easy assimilation of the huge
crowds, without encountering delays,
the picnic grounds are arranged in
section, each individual county as a
unit, properly placarded, and a regis-
tration made of all participants, which
is kept open for inspection by the gen-
eral secretary in his office at the
Rosslyn Hotel. It is a wonderful ex-
perience for one who has come from
some Northern or far Eastern state to
attend the picnic of those who came
from the same commonwealth. Fre-
quently old friends, lost sight of for
many years, are found, and the mere
knowledge that these are all natives of
one state, though far away, is an in-
spiration for all participants. The
value of these state societies and their
picnics cannot be too strongly em-
phasized when it comes to those who
are not Californians by birth, and
Tradesman readers, in visiting the
Golden State, should bear this in mind
when they are mapping out their pro-
grams. Meetings are held monthly by
most of the state societies, thereby en-
abling one to secure quick action in
looking up old friends.
Paul R. Bierer, managing director of
Hotel Fairburn, Detroit, believes in
cultivating a feeling of fraternity in
common with his hotel colleagues. The
other day he and his estimable wife
entertained a bunch of them at the
3ierer summer home, at Amherstberg,
Ontario, on the Detroit River, pro-
riding transportation, a delightful
luncheon and a general good time. A
brief business meeting of the Detroit
Hotel Association was also held, mak-
ing it a sort of combination of busi-
ness and pleasure.
The Childs’ restaurants throughout
the country, which have featured
vegetarian menus almost to the ex-
clusion of meat, have found it essen-
tial, in order to preserve their prestige,
to place meats once more on their
bills of fare. There is more or less
bunk disseminated concerning the use
and non-use of meat, but I have al-
ways been inclined toward the no-
tion that Nature is the most capable
arbiter in the controversy. People
who indulge in much physical exercise
usually crave something substantial, or
at least more so than the offerings of
the vegetarian establishments. Some
are inclined to decry the use of pork,
especially, by anyone, and yet some of
our ablest physicians will tell you that
bacon and ham are essential. So on
theory that domestic animals of the
through the entire category. The
food type were intended for family pets
sounds friendly like, but some of them
are so unwieldy, it hardly seems rea-
sonable to alibi them from the food
program,
 
August 29, 1928
 
PARK-AMERICAN
HOTEL
KALAMAZOO
A First Class Tourist and
Commercial Hotel
Also Tea Room, Golf Course and
Riding Academy located on U.S.
No. 12 West operated in connec-
tion with Hotel.
ERNEST McLEAN
Manager
 
 
 
 
“A MAN IS KNOWN BY THE
COMPANY HE KEEPS”
That is why LEADERS of Businesa
and Society make their head-
quarters at the
PANTLIND
HOTEL
““An entire city block of Hospitality”
GRAND RAPIDS, MICH.
Rooms $2.25 and up.
Cafeteria -i- Sandwich Shop
 
 
Columbia Hotel
KALAMAZOO
Good Place To Tie To
 
 
CODY HOTEL
GRAND RAPIDS
RATES—$1.50 up without bath.
$2.50 up with bath.
CAFETERIA IN CONNECTION
 
 
 
MORTON
HOTEL
Grand Rapids’ Newest
Hotel
400 Rooms =! 400 Baths
RATES
$2.50 and up per day.
 
 
 
CHARLES RENNER
HOTELS
Four Flags Hotel, Niles, Michigan, in
the picturesque St. Joseph Valley.
Mishawaka Hotel, Mishawaka, Indiana
Edgewater Club Hotel, St. Joseph,
Michigan, open from May to October.
All of these hotels are maintained on
the high standard established by Mr.
Renner.
HOTEL KERNS
LARGEST HOTEL IN LANSING
300 Rooms With or Without Batr
Popular Priced Cafeteria in Con
nection. Rates $1.50 up.
E. S. RICHARDSON, Proprietor
 
 
WESTERN HOTEL
BIG RAPIDS, MICH.
Hot and cold running water in all
rooms. Several rooms with bath. All
rooms well heated and well venti-
lated. A good place to stop. Amer-
ican plan. Rates reasonable.
WILL F. JENKINS, Manager
 
 
“We are always mindful of
our responsibility to the pub-
lic and are in full apprecia-
tion of the esteem its generous
patronage implies.”
HOTEL ROWE
Grand Rapids, Michigan.
ERNEST W. NEIR, Manager.
 
 
 
NEW BURDICK
KALAMAZOO, MICHIGAN
In the Very Heart of the City
Fireproof Construction
The only All New Hotel in the city.
Representing
a $1,000,000 Investment.
250 Rooms—150 Rooms with Private
Bath.
furopean $1.50 and up per Day.
RESTAURANT AND GRILL—
cafeteria, Quick Service, Popular
Prices
Entire Seventh Floor Devoted to
Especially Equipped Sample Rooms
WALTER J. HODGES,
Pres. and Gen. Mgr.
 
 
Warm Friend Tavern
Holland, Mich.
Is truly a friend to all travelers. All
room and meal rates very reasonable.
Free private parking space.
E. L. LELAND, Mgr.
 
Park Place Hotel
Traverse City
Rates Reasonable—Service Superb
—Location Admirable.
W. O. HOLDEN, Mgr.
 
 
 
na ne
Wolverine Hotel
BOYNE CITY, MICHIGAN
Fire Proof—60 rooms. THE LEAD-
ING COMMERCIAL’ AND RESORT
HOTEL. American Plan, $4.00 and
up; European Plan, $1.50 and up.
Open the year around.
 
 
 
NR
HOTEL OLDS
LANSING
300 Rooms 300 Baths
Absolutely Fireproof
Moderate Rates
Under the Direction of the
Continental-Leland Corp.
Grorce L. Crocker,
Manager.
 
Occidental Hotel
FIRE PROOF
CENTRALLY LOCATED
Rates $1.50 and up
EDWART R. SWETT, Mgr.
Muskegon ote Michigan
 
 
 
 
 
e
.
:
 
BEAR cee
   
 
 
 
 
August 29, 1928
MICHIGAN TRADESMAN
 
25
 
I am pained to hear of the death of
a very good friend of mine, Arnold
Fumagally, for many years Maitre d’
hotel at Hotel Sherman, Chicago. He
was also well-known by Michigan ho-
tel men, who by common consent have
made the Sherman a sort of head-
quarters for years. Many a time I
have been his guest at the executive
luncheons held in the College Inn,
where sffairs of operation were dis-
cussed by department heads. Mr.
Fumagally kept in touch with the
guests of the hotel, was a most genial
host, and will be mourned by many.
F. Taylor Peck, formerly interested
in Michigan hotel affairs and at one
time secretary of the Michigan Hotel
Association, having managed the Cody
Hotel, Grand Rapids, is now treasurer
and general manager of the Battle
House, one of the largest hostelries in
Mobile, Alabama. Hotel papers an-
nounce that his company is now im-
proving their propert by an addition
of 120 rooms at an expense of $750,000,
as well as other physical changes of
importance.
 
Will Rademaker, former manager of
Hotel Wolverine, Detroit, and presi-
dent of Michigan Charter, No. 29, of
the Greeters, is once more with the
Hotel Norton, in that city. He is well
liked by travelers and is held in the
highest regard by his employers.
They are financing a thirty-story ho-
tel in Windsor, Canada, opposite De-
troit. It may be a good investment,
particularly if the present liquor pro-
gram of Ontario becomes a permanent
one, instead of an experiment. The
Nortons are doing well there, but
there are only a certain number of
bites to a cherry.
 
 
The annual meeting of the Michigan
Hotel Association is to be held in De-
troit, on Friday and Saturday, Sept.
14 and 15. No definite program has
as yet been announced, but it will be
a good meeting. Whenever two or
more Michigan operators get together
they usually constitute a birthday party
or convention without delay.
 
The mayor of Los Angeles com-
plained to the board of police commis-
sioners of the unsatisfactory crime
conditions in that city. The commis-
sion called in the chief of police and
asked him “How about it?’ He suc-
ceeded in convincing them that if he
could relax his efforts somewhat in
chasing up home-brewers and flask-
toters, he could reduce real crimes
fully 50 per cent., whereupon they told
him to go to it. So for the present
anyone who is_ not disposing of
alcoholic beverages tor a profit need
not worry about the police mussing
over the contents of their refrigerators.
In other words, search and_ seizure
will be based on the constitutional
rights of the citizen, and he may even
go so far as to venture out on the
streets at night without running the
gauntlet of hold-up men.
Away out here in sunny California I
receive a letter from George L.
Crocker, managing director of Hotel
Olds, Lansing, thanking me for a
friendly notice of commendation I re-
cently gave him in the Tradesman.
There are at least a couple of things I
especially admire about George Crock-
er. One is that he is a splendid fel-
low and the other is that when he is
well spoken of he has the goodness to
acknowledge it.
 
 
‘When one considers that within the
year the city of Long Beach conceived
the idea of a great international ex-
position, and carried it out, by com-
pleting and opening same at an outlay
of $2,000,000, and opening it on July
27, one’s admiration cannot help but
be excited. I was down there the
other day and watched with much in-
terest its goings on. There were a
100,000 other supposedly cash custom-
ers there at the same time, and they
were all making a good investment.
The buildings, huge and numerous,
are of the Spanish and Oriental type,
with the Chinese well in the lead. The
grounds cover an area of twenty acres
adjacent to the ocean beach and not a
square foot of space is wasted. One
of the inviting features was the won-
derful open court in the geographical
center of the park, surrounded by won-
derful buildings created in stucco, in
the center of which is a pagoda, util-
ized for a band stand, entirely sur-
rounded by water, outside of which
are comfortable seats for many thou-
sands of visitors. Surrounding these
are the parade grounds, where a daily
pageant, march of the nations, 1s en-
acted. I shall pay a more extended
visit and give my readers the benefit
of such observations as I may have
made. I only mention it at this time
because I am overwhelmed with en-
thusiasm over the results of local en-
terprise shown by Long Beach citizens.
Within a dozen miles of Los Angeles
we have the world famed San Gabriel
Valley, at the foot of Mount Wilson.
As often as once a week I religiously
pay it a visit, because it is in the very
heart of the district producing the
“Sunkist” brand of oranges, and what
is more satisfying than gathering with
your own hands, direct from the tree,
this luscious fruit. Besides this it is
the habitat of the English walnut of
commerce, a fruit belt of all deciduous
varieties and a market garden area
that supplies much of the food consum-
ed by the metropolitan population of
Los Angeles.
Less than a hundred years ago all
this territory was a desert waste with
here and there an oasis where in tropic
foliage reposed the haciendas of Span-
ish dons who dispensed hospitality
from wealth acquired from the hides
of range cattle. All of this has been
changed. The bluster of commerce of
to-day has succeeded the “manana” of
yesterday. The hum of industry has
disturbed the quiet of the desert wastes.
The rains which fall in winter on the
mountains are here utilized during the
summer in the form of intensive irriga-
tion. Water, plus soil, plus industry,
has made the desert to bloom as the
rose.
But while the people of the San
Gabriel Valley are living comfortably
on the harvests of the present, they are
setting aside a sinking fund for the
future. They know that with increased
activities will come an increased de-
mand for water, and they are not wait-
ing until this emergency stares them
in the face, but by an almost unani-
mous vote they bonded their immediate
vicinity for $35,000,000 for flood con-
trol and conservation. the most pre-
tentious feature of which is the build-
ing of a dam at the forks of the San
Gabriel River at an outlay of $25,000,-
000. This will be, when completed, the
largest dam in the entire world, and
will provide ample water for irriga-
tion and other purposes, with a maxi-
mum of population for the next cen-
tury.
From five to eight years will be re-
quired to complete this great dam, and
the employment of thousands of labor-
ers. When this work is completed the
dam will become the Mecca of pil-
grimage for multitudes for ages yet to
come, as the Pyramids themselves are
inconspicuous in comparison with this
gigantic pile of concrete which will
tower 425 feet above the bed of San
Gabriel River.
But mention of the San Gabriel dam
is only incidental to a discovery made
in the Valley many years ago, and to
which my attention was called upon a
recent visit there—‘‘La Piedra Pintada”
(painted rock) as it was familiarly
spoken of in the days gone by. La
Pintada is passed by thousands of peo-
ple every year without knowing any-
thing about it. Not me. When it
comes to anything like that I am as
insistent as the man from Missouri.
One is more or less awe struck as the
rock is approached, your step become
slow and quiet as if a sacrilege was
being committed, as you stand there,
before a connecting link between the
past and future you wonder, and at-
tempt to guess its secrets. The sym-
metry of the characters doubtless have
some significance, which to those red
men who placed them there, no man
knows how many years before, meant
much.
Of course there are the usual num-
ber of legends connected with La
Pintada such as, that it was an altar
upon which sacrifices were offered;
that it was a warning to the red man
to go no further as the upper reaches
were infested with many bear and
other ferocious animals; that it was a
key to a fabulously rich mine, etc.
Scientific men are just at the moment
making an investigation to try and find
out all about it.
La Pintada, however, is not the only
rock carrving Indian hieroglvphics, for
in the East fork of the San Gabriel
Canyon there are several, the most
pronounced of which are but a short
distance from human habitations and
have characters of running animals,
imprints of human hands; these rocks,
however, on account of gathering
waste, brought down the river during
high floods, are extremely hard to lo-
cate. Just now they are attracting
renewed interest through the efforts of
the Government to preserve ‘them for
the future.
San Gabriel, “The Home of the
Mission Play,” is situated ten miles
East of Los Angeles. The beautiful
$650,000 playhouse, home of John
Steven McGroarty’s Mission Play, lo-
cated in a picturesque seven-acre tract,
once a part of the old San Gabriel
cactus walled mission, is worth the
time spent in a visit thereto. On this
same tract is also the world famous
“mother” grape vine, covering nearly
an acre of ground, parent of all Cali-
fornia grapes and planted in the
eighteenth century.
The Mission Play has given a greater
number of performances in one place
than any one play, not excepting the
productions of Shakespeare. Visitors
come from all over the world to see the
old mission founded in 1771, which is
still in an excellent state of preserva-
tion and the pageant portraying the
history of the California missions.
The San Gabriel river debouches
from the canyon of that name in the
Sierra Madre mountains, and its waters
spread underground and_ gradually
widens to from twelve to fifteen miles
until it reaches the ocean at Long
Beach. The area covered is 360 square
miles, with 230,400 acres receiving the
underground surface flow, more than
twenty cities and towns being depend-
ent on the river and its tributaries for
their water supply.
The residents here claim that the
San Gabriel Valley is the place to live;
that one may die anywhere. They
certainly have every reason for living.
If one longs for the vast canyons, the
solemn solitude of mountain fastness
where rippling streams meander, they
are at your elbow. If it is an admira-
tron for the sea and its beaches, there
you are. These advantages set to the
rhythm of the perfume from orange
trees, constantly in bloom, he may sit
beneath his own vine and fig tree and
let the rest of the world continue in its
course. Frank. S. Verbeck.
—__—__ @ + 6
A New Kind of Barrister.
Gavin McNab’s death in San Fran-
evoked widespread
because of his sensational
cisco last week
comment
success as a political leader, skilled
attorney, adviser of Woodrow Wilson
when that champion of democarcy
needed advice on the political pulse of
the Golden West, and in various cele-
brated cases a barrister who enjoyed
a reputation for serving his clients sat-
isfactorily.
Not until his will was made public
Wednesday last was the world remind-
ed that not every cause he represented
at bar was successful, and not every
bit of advice given when followed
worked out to the advantage of each
client advised. The world is informed
at last that Gavin McNab made blun-
ders when the world (excepting those
clients of his who followed his bad
advice) was believing the solemn-
faced, bushy-browed barrister’s legal
mind worked infallibly for good to
those who paid him big money.
McNab remembered these unlucky
clients of his with handsome bequests.
Some $40,000 of his $800,000 estate is
left to various persons who lost money
because of him. Friends who asked
his advice as to investments and lost
their wad get it back under the terms
of this will. Somehow the amounts
left to charities and faithful friends as
gifts pure and simple are less signifi-
cant than this posthumous fashion Mce-
Nab hit upon of correcting his profes-
sional blunders.
May this righteous Scotsman’s tribe
increase!
May America hope that from the
eaxmple set by this conscientious scru-
pulously ethical lawyer, there may ~
spring a popular and widespread fash-
ion by barristers of accepting fees only
for work successfully performed?
 
 
 
 
HOTEL BROWNING
150 Fireproof Rooms
GRAND RAPIDS, Cor. Sheidon & Oakes
Facing Union Depot; Three Blocks Away.
 
 
Luxurious
Comfort,
Appetizing
Meals,
Reasonable
Rates,
and Finest Mineral Bath Department
in the count:y, are just a few of the
reasons for the popularity of West
Michigan’s finest hotel.
 
We invite the patronage of business
men and pleasure-seekers.
Hotel Whitcomb
and Mineral Baths
St. Joseph, Michigan
 
 
 
 
 
 
 
DRUGS
Michigan Board of Pharmacy.
President—J. C. Dykema, Grand Rapids.
Vice-Pres.—J. Edward Richardson, D:3-
troit.
Director—Garfield M.
dusky.
Examination Sessions—Marquette, third
Tuesday in August; Grand Rapids, third
Tuesday in November.
Benedict, San-
Michigan State Pharmaceutical
Association.
President—J. M. Ciechanowski, Detroit.
Vice-President—Sumner J. Koon, Mus-
kegon.
Secretary—R. A. Turrell, Croswell.
Treasurer—L. V. Middleton, Grand
Rapids. ee
RIGHTS OF THE RETAILER.
 
Some Obstacles the N. A. R. D. Have
Had To Face.*
When you talk about hopelessness,
don’t forget a few things that have
happened. You folks in Michigan re-
member very well the N. A. R. D. had
the temerity to ask for a reduction in
the tax on alcohol. Some of our good
friends in the manufacturing end ap-
parently thought we were going to put
them out of business and some retail-
ers agreed with them, but that is past
history. The fact is that the National
Association of Retail Druggists led the
movement alone for the reduction of
the alcoholic tax. We did have the
co-operation of the state associations
and many individual retailers took it
upon themselves at our suggestion to
make their known. Their
representatives in Congress succeeded
in passing that tax reduction. More
recently the narcotic tax reduction was
enacted by Congress a day or two be-
fore adjournment. The trade as a
whole did not support that narcotic
tax reduction. Why should it? It
only affected the retailers. I spoke to
some representatives of other branches
of the trade. They said, Why waste
your energy on that? You can’t do it
anyway. You'll never get it through
Congress. We went to it alone. We
asked you people here to support us.
Your officers did their duty, of course,
but your senators did not vote for it.
The senators from this State would
have favored that narcotic license re-
duction for the retail druggist if the
retail druggists had made it known to
they wanted that, but as the
from this State thought it
was only the officials of the N. A. R.
D. and the officials of the M. S. P. A.
*Paper read by Samuel C. Henry, Sec-
retary N. A. R. D., at annual convention
wishes
them
senators
MICHIGAN TRADESMAN
—just a little propaganda—they were
not interested You can understand
when I go to Washington and inter-
view the congressmen from Michigan
they don’t care what my opinion is. If
any one of you has an opinion and
you take occasion to make it known,
they are going to listen to you and if
a sufficient number of you make your
wishes known, they are going to agree
with you because that is good policy,
that is the way they expect to get
back.
We have a very definite campaign
mapped out. The National Association
of Retail Druggists is more complete-
ly sold on the Capper-Kelly bill to-
day than we have ever been sold on
price maintenance since it was started,
some eighteen or more years ago. I
am here to say to you, without fear of
successful contradiction, that the Cap-
per-Kelly bill or some similar trade
legislation will be adopted by Congress
in the near future. You men can
hasten that day if you will do certain
things. You must actually get in
touch with your representatives in
Congress—either by personal contact
or by letter. I don’t need to tell you
men that the public interest in this
thing is more important to you and me,
as citizens of the United States, than
the money end of it is to you as retail
druggists. What you want to do in
your interview with your representa-
tives in Congress is to show them. I
don’t know. They have other things
to think about. Their minds haven't
been trained to think about this prob-
lem. You know all about it. Show
them what is happening in the field
of distribution, that in a few years if
it isn’t stopped will have the public by
the throat and the public will have to
take the prices the monopoly demands.
When you can show the House and
Senate that condition of facts, the Con-
gress of the United States, is going to
modify the public policy of this coun-
try as set forth by the Sherman anti-
trust act and Clayton law. The manu-
facturer of an identified piece of mer-
chandise may legally establish and
maintain a price at which his product
will be sold to and through distrib-
utors to the public. We will have
legislation when you men in Michigan
and other states in the Union will take
the trouble and let your Congressmen
know what is in the field of distribu-
tion to-day. You know as much as
we decry the conditions which exist
in the drug field to-day, our condition
is ideal as compared with the grocery
trade and yet the grocers have never
awakened to the possibilities for their
products which lie in the enactment of
fair trade legislation. They are be-
coming aroused—other branches of
American business are becoming arous-
ed—but here is what you men can do.
I would like to see the same leadership
in this movement continue until this
thing is bruoght to a successful issue.
I would like to see the druggists of
Detroit and the drug organizations of
other cities of like character get the
business interests of the city together
in a monster meeting and arouse them
to the necessity of forestalling this
great monopoly which is unquestion-
ably developing with great rapidity.
Get the whole united force of American
business. Get that whole force of
American business down at Congress.
If that could be done at this season of
vacation for Congress between these
months of now and the first Monday
in December, I want to tell you there
isn’t the slightest doubt in my mind
one of the first acts of the committee
would be to recommend immediately
the adoption of the Capper-Kelly bill
with the modification they have placed
upon it. And I want to say to you
with the same degree of assurance that
the Congress of the United States
would set aside a time in the early days
of that session to enact this legislation
for the protection of the American
people, the first duty they owe as
representing the American people in a
representative body of this country, and
I should like to see you men organize
such a group meeting here in Detroit
and in the other cities throughout the
country and get that force to work. As
to the results there can be no question.
I apologize for taking up so much
of your time. If you could see this
situation as I am forced to look at it
and know how vital it is, you would
agree with me that a man is justified
in taking some of your time in discuss-
ing the real issues with you.
Some time ago I took occasion to
write an editorial in the N. A. R. D.
dealing with 10c goods. You know I
frequently get some very interesting
letters on editorial articles which ap-
pear in the journal. This one brought
forth a good many. Many of my
good friends wanted to know if I was
August 29, 1928
trying to bring the drug trade down
to the 10c level and so on. The Ameri-
can people demand 10c articles. If you
don’t agree with me look at the Wool-
worth building and other concrete ex-
amples in the United States. I do
say, look the situation squarely in the
face. There is one manufacturer who
sold his production to the ten cent
store because the other branches of
trade wouldn’t handle it and they didn’t
like 10c sales and they are being cussed
to death. Do you want that article
sold in the 10c store or do you want
to handle it? Those are facts you
men in the retail drug business have
to think about. If I had my way
every sale that went out over the drug
counter would be $1 and up, but I
don’t have my way.
This is the last thought I want to
leave with you. been
changing; business foundations have
changed in recent years; there is a
popular demand for 10c articles. My
advice to you, even if you criticize me
for giving it, is this: I would recognize
that fact and I would say that by all
that is holy and righteous none of my
trade will be forced to go to the 10c
store to get a drug product which I
can sell for 10c and make a profit. If
you men will give that some thought
you will head off some further compe-
tition in the 10c store and you will
help stabilize conditions for a while
in the retail drug business.
—_+->
New Cigarette Holder Offered.
One of the new things on the nov-
elty market is a combination ring and
cigarette holder for women. The ring,
which is of sterling silver and may be
worn separately, is set with a large
colored stone under which runs a
small silver tube connecting a _ tiny
hole on each side. Into one hole is put
the mouthpiece of the holder, which is
of bakelite, and into the other goes
the part holding the cigarette. When
not in use the two parts are carried in
a small leather case. The device, which
wholesales at $30 a dozen, is said to
have many features, among them the
prevention of stained fingers. It is
particularly adaptable for use
playing bridge.
Times have
 
while
 
+o
If it weren’t for women some men
would never enjoy a sense of superior-
ity, and other men would never suffer
from a sense of inferiority.
 
 
 
mS. ©. A;
GRAND RAPIDS STORE
: PLANNING
STORE EQUIPMENT 2a’
s individual conditions.
2. @ GRAND RAPIDS ~ MICHIGAN RIXTURES” at
 
HTT TITIT RTC
— — —— ene een ———
Succeeding
GRAND RAPIDS
SHOWCASE CO.
TMT
WELCH-WILMARTH
CORPORATION
ITITETIT LE
 
Planned to make every §f
bs foot of store into
sales space.
 
 
 
 
 
 
 
 
 
 
 
 
 
 
August 29, 1928
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
MICHIGAN TRADESMAN 27
Walker Candy Co. in Rece ivership. Perhaps these new broad-brimmed W
Owosso, Aug. 28—The Waiker hats are being worn by our young wo- HOLESALE DRUG PRICE CURRENT
Candy Co., which moved from Mus- _
leon to Chwaaso in $025. liad filed a men to answer the mean charge that
petition in Ciremt Court for a decree they don’t cover themselves — suffi- Prices quoted are nominal, based on market the day of issue.
of dissolution and liquidation and was ciently. Acids Cotton Seed --.. 1 35@1 50 Belladonna ------ @1 44
granted a request for the appointment Boric (Powd.).. 10 @ 20 Cubebs -------. G 50@6 75 ~Benzoin -.._-__ @2 &
of temporary receiver. Pa Cin . i ag & Seo -.— ceees See Coos. See
I Ve 2 B >
: . ST Car bolic ________ 38 @ 44 Eucalyptus ---_ 1 25@150 Buchu ---------- @2 16
Senator Seth Q. Pulver, of Owosso, ne 53 @ 70 Hemlock, pure_. 2 00@2 25 Cantharides ----  @2 52
and S. S. Bushby, of Detroit, directors Muriatic 3%@ 8 Juniper Berries_ 4 50@4 75 Capsicum ----_- - @2 28
of th ad te : @ Nitric 9 @ 15 Juniper Wood -1 S0@1%5  Carechu _.._ @1 44
c e company, were named tempor- 2. noo Gf laid: cates .._ 1 6G1 65 Claghena — @2 16
ary receivers. The company is solvent, Sulphuric Po ee 3%@ 8g Lard, No. 1 ---. 1 25@1 40 Coichicum ____.. @1 80
with assets of $1,200,000 and liabilities Tartaric __...... 52 @ 60 Lavender Flow__ 6 00@6 25 Cubebs ---------- @2 76
of $800,000, according to Curtis R. et ee ae O1 33
Gray, president, and will continue op- Ammonia Linseed, raw, bbl. @ 83 Guaiac -~-_------ @2 28
erations under the receivership. Water, 26 deg... 06 @ 16 Linseed, boiled, bbl. @ 86 rh ae .
~ de f as : Pe Water, 18 ~.  O5 Linseed, bld less 93@1 06 Odine —2 4 @ 5
The death of Benjamin Dansard, De- Woe 14 pe ae Linseed. raw, less 90@1 03 Iodine, Colorless. @1 50
troit investment banker, who com- Carbonate _..__. 20. @ 25 Mustard, arifil. oz @ 35 Iron, Clo --------- 1 56
mitted suicide Aug. 1, brought about Chloride (Gran.) 09 @ 20 Neatsfoot -~---- 1 25@1 35 Ll ------------ @1 =
the present action of the company, it oa aoa ——-? al ‘uke ela
was announced by Mr. Gray. Two Balsams ‘weibove co eske225 Cplum —______ @5 40
years ago the Dansard Co. had under- @opaiha, 2. | 1 00@1 25 Olive, Malaga, _ oT Opium, Camp. -. @I1 44
written a large bond issue for the com- uw eS pr anal -- 275@3 00 green ____- -- 2 85@3 25 pas a ay e -
pany at the time of a re-organization. a  Soapine ca <= 3 15 wanae 353s 40
OLE : ‘ . pails __-_.advance 1 ce ickcory, Smoked Snowb : Pion €4 ee 47
OMARGARINE oe Tank Wagon comand tierces 13 6-10 1h. "Gc Saaahas’ aoa oz. 4 00 Ceylon
rown Gaso ; ompound, tul oe q ’ rge .. P
Van Westenbrugge Brands ~~ Crown Ethyl i i His Sa 3 dow 53. ; 20 — -- #1
Catcnd Didtribetor olite Gasoline ___----- es Sausages raratie a ---- P © «. English Breakfast
isa 6 ioe lt i (iti‘CO;w 75 an Medium __..__ 28
P arrels oan 18 — congou, Choice 35
a a Kerosine 13.6 Pork ort ~-------... 21 Congou, Fancy oe oan
tas Machine Gasoline ark 31 ae
M. & ne 37.1 Vea oe le Le SPICES
P. Naphtha 19.6 1 heaae Teed a. WY Medium Oolong
SO ticsdehocss © ll Ul ae 3 Whole Spices Choice - 39
-VIS MOTOR OILS ae = Allspice, Jamaica a. ll 45
in tron Barrels Smoked Meats oy Cloves, Zanzibar oe 50
fies Hams. Cer. 14-16 Ib. @29 = Cassia, Canton _____- @38
Nucoa, 1 Ib. ---------- 21 Wadia oe 17.1 Hams. Cert., Skinned : Cassia, 5c pkg. "doz. @22 TWINE
Nucoa, 2 and 5 lb. -- 20% Heayy ee 77.1 16-98 Th @2 Ginger, African - G40 Cotton, 3 ply cone
Re Weser e 771 Ham, dried beef @28 Ginger, Cochin ___.__ @19 Cotton, 3 ply Balls ___- 40
. Heavy ed beef , Cochin , ply Balls 9
a 17.1 ieuhies . Mace, Penang i @ag =| Wool, G aly __ , ae
Wilson & Co.'s Brands California Hams -_- a Mined Ha t ia. ae
Oleo 3 ae UT Mixed. Se pkgs. doz. 4s
a. olarine tae - au bet Nutmegs, 70@90 ____ @45 VINEGAR
- ea 24 Palea Hames @25 r case, 24, 2 Ibs. - 3 40 Nutmegs, 105-110 __ @59 Cider, 40 Grai
Me 18 Mincoa Hams. e* al reas lots 2 30 Pepper, Black _ Oue White wa ------- 27
ee a ca ee BE TF esa s Ue aoe. 8
Light - Pure G ' 7
To aaa She RR 65.1 p = round in Bulk
MATCHES aaa rip = Nek ao = w0g32 00 a Jamaica no oN 0 pneu
Special he So 1 ‘ C poh 0@32 00 pel oves, Zanziba : - W@ 39 ee » per gross ad 80
Swan, 144 —-—--—----- $20 Polar CU Cassia: Canton "~~ 2s No. 1, ‘per gross ——-- 1 25
Searchlight, 144 ens be Tr nie OC 65.1 eat hr 20 Senta Corkin _____ @35 No. 3, per pipe —- 1S
eri Bea Label, Scag ee 65.1 i. 65 Mave. Penna resi @32 abyss Rolis, per aa
i ue Tip, 144 box 5 00 Finol : fetes lll 10 ’epper, Bl: oe 39 ochester, No. 2
Ohio Blue Tip. 720-1c 4 00 a doz. 2 25 Fancy B AGE Nutnegs oo : @55 Rochester, No. 3 —. -
— See. aoe 4.85 Pecnaay. re oo 9.3 Beuce on tae 2 05% Pepper, wan @59 Rayo, per éoz. , . “
able. 144 ne ; asa ’ oe , oes ead 224. a Hanne Caves @s%o ------ 7
(emweal, 144 oun [= Parowax, 20, 1 Ib. __ . ROLLED O ao Piraike cayenne @37
ae oa wa 5 Ov tives ike 12 ATS prika, Spanish @45 WOODENWARE
. . 8, ae :
Gi vine bee 2 2h Seasoning Baskets
Safety Matches Qua ol 18 Regular -. 1 80 Bushels, narrow band
aker, 12s Family _. 2 70 Chili Powder, 15 wire handles :
Quaker, 5 gro. case. 45 Mothers, 12s, China__ Celery Salt, 3 c _.-. 135  Bushels, narrow band, 78
ae 50 Nedrow. 12s, China__ 3 80 = Sag 9 ga : , Narrow band
Sota e s, China  _ 3 25 Sage, 2 oz. - wood handles :
sacks, 90 lb. Jute 3 30 Galton Sake 90 Market, drop handle_ 80
MOLASSES ce o an 1m Make aoa == 3
M pasate RUSKS Ponelty, 3% oz. _-_- 135 #Market, extra andie- 95
classes in Cans Dutch Bi Rusk Co Kitchen Bouquet ae : = Sat, Mee ‘ -
- oh rand. R La be Spli @ ---------
Dove, 36, 2 lb. Wh. L. 5 60 36 rolls, per , BORAX i. Leaves 20 pe ai medium __.._. 7 60
Dove, 24, 2 18 rolls ie am ton: oe en
, 24, 2% Ib Wh. L. & 20 14% Is, per case ---- 2 25 Tw Savory, 1 0z oe oe
Dove, 36, 2 lb. Black 4 30 Semdac, 12 pt. cans 2-75 +3 bees per case __..150 24 . Mule Team was ia * «. Churns
Dove, 24, 2% Ib. B Semd -76 12 cartons, per case -- 1 70 48. egangen 8 te Tomer, 1% cm, og Barrel, S gal. onch -_ 34
Do lack 3 90 ac, 12 qt. cans 4.65 18 cartons, per case 2 55 96. 10 oz. packages 435 , ow 2 90 Barrel, 10 gal., each 2 0
ve, 6 10 Ib. Blue L. 4 45 36 cartons, per case —_ 5 a % Ib. packages —_ 4 00 3 to 6 gal. per gal. — is
Palmetto, 24, 2% Ib. 5 76 PICKLES SALERATUS | SOAP e Pails a :
‘ STARCH 10 qt. Galvanize
NUTS— Arm and Ham Am. 1 talvanized @ an
Whole oo Medium Sour SAL mer -. 3 75 oY 100 box 6 30 12 at. Galvanized ae ]
oan Tarragona__ 26 gallon, 400 count -_ 4 75 Granulated oe Export in ke oni o> Corn 14 qt. Galvanized or =
-- . q 42 oy ; § : " ee
ao New --------- 24 Bicacited Gl me Go 180 Big Jack box _..... 385 ingsfurd, 40 Ib 12 qt. Flaring Gal. Ir. 6
wipert Mixed ------- 25 Sweet Small Granulated, 36 ae _ 160 Fels co iia ar 459 Powdered pion _.. 114% ~=«10 at. Tin Dairy 4 “
rts, Sicily _---- 16 Gal 995 i ney . ne ee a. 100 box A : | 2 aS
Peanuts, Vir. Roasted o. 5 pga 2250 ---.~- ui Oe 2 40 Flake White, 10 box ; ree ve * 1 Ib. pkgs. 360 y Traps
Peanuts, Juinbo sted 11% ie i oe re Grama White Na. fos 375 Quaker oo is oo CS eh
aaa Middles —-——_--. vg SME Classic, 100 box 4 40 40-1 a 480 Mouse, wood, 6 holes. 70
‘aes Sune 0 “ Dill Pickles Tablets, % ib. P ool, 100 box fouse, tin, 6 holes __ 6
, Jumbo —-_--- Gal. 49 t ; aa ure .. 19% Jap Rose, 100 box __-- 6 50 Rat, w -- _ 66
Pecans, Mammoth * : o Tin, doz. _. 9 25 OZ. --.-~ p Rose, 100 box Gloss - NO
ee 4 No. 2% Tins i we bk ee 140. Fai Late Rat yd ------------ 1 00
Wainuta, Cal. 50 wm Pine (885 ood boxes, Pur airy, 100 box --. Ar Gee ee 1
Hickory -_--. aaoeene C 5 whole Cod __---- oi Palm Olive, 144 oe a om 1 ee tS Mouse, spring __----- =
ae 7 ----- ; 1 oor pkgs.
Cob, 3 d PIPES H — Octagon, ao io Bees Sica, pikes. - 235 Large Galvanized
’ Oz. clland Hering - EUmMo, 100 box __-- o c sarge Gaivanize R T5
Sitios Peanuts z. in bx. 1 00@1 20 Mixed, sab Herring sie iy box _... 4.85 HBilastic, a. ts _. ae Medium Gelvantiad ; 50
Fancy, No. 1 ---- 14 PLAYING CARDS Mixed, half bbis. __ 9 ve Grandpa a ee is wee ang 7 Smail Galvanized —__ 6 50
a , 3Zattle Axe, per doz. 2 65 ac: ihe, 18 0 Grandpa Tar, 50 eae i a oe 06 Washboard
Shelled Bicycle ....-.- ng - Ln tial ae os 110 — Hardwater =e | Globe . 5 50
oT L s, half bbls oO pce Genie
Almonds _-- 60 POT KKK ee oitank ‘Tir, 1007GS 40 ao =
Peanuts, Spanish, Pagal 8 K Norway =. 19 80 Tillby Soap, 100 ae CORN SY Doubie Peerless ----- eh
125 ib. bags o Babbitt’s, 2 doz. 2 76 oe ee tag Williams Barber ae - z RUP Single Peerless __---- va
oe : ---- : uune Panel r , 98 y led
mibarte oo _ roe —-— 145 Williams Mug, per doz. a Corn abe Queen -___- 5 50
Pecans Salted -_---- 39 FRESH MEATS kaka eae = iis Macc, Wo 1% 2 ersal ----------~- 7 25
oo 60 oa % bbl., 100 Ibs rring CLEANSERS ae oe Nic) 5 tT a 3 = ‘ Wood Bowls
res ee “ree ; Blue Karo, No a ‘ 3 in. Butter
Top Steers & Hei Ah Mackerel Red Karo, No. 1% __ 347 15 in. Butter 00
MINCE MEAT Good St’rs & Ae ah a roe 100 Ib. fncy fat 24 . Red Karo, to 1 dz. , a YY in. Butter os ‘a a
None Such, 4 doz 6 Med. Steers & Hei oe rails, i “ph hall palagrey P Red Karo, No. 10. 3 85 19 in. Butter —-----_- 25 0
Quaker, 3 doz. case __ 3 47 Com, Steers & Heif. 15@18 oe 75 a '
Libby, Kegs, wet, ib. = . White Fish : :
ote — Med Fancy, 100 Ib. 13 00 i ee eel es
) ; ; Orange, N Poe ibre, i
OLIVES Good ce ren ce a : SHOE BLACKENING oe Ne 1%, 2 dz: 336 No J — whiter =
2 oz. Jar, Plain, doz. 1 35 Metin 23% — \ et doz. 1 35 j ' ne ae a Be on ee%
on. eens m1 3s ----- 44 , Con act H Xraft aoe
zh oz. Pim nis, sal 4 = cas Lamb Dri- Foot. a s ia i } Maple. Kraft Sing o
ee apis Plain, doz. 3 10 oa Lamb -------- 29 Prenat yi ay 35 FI 4 Fi Green Label Karo eee 9%
art Jars, Plain, aoe 5 50 Medi oc ee : + TOR, — ns mm 90 ‘| a E
: veal, Glass Jugs, Pla. 1 90 oa --3~-------- 24 ; STOVE POLISH KY Mapl . YEAST CAKE
4 eee ae A 21 THACENS. per doz. 1 35 AY \i ple and Cane Magic, 3 doz 2
~~. Jar, Stuff., doz. 1 35 co oe “az. 1 40 g Kanuck, per gal. 1 Sunlight, 3 doz. _--—- 3 70
pan Je Stuffed, doz. 225 Good Mutton ae ot rae doz. 1 35 Kanuck, 5 gal. can —_ 6 _ ee 1% dus. 1 =
ar, Stuff., doz. 3 50 a 18 nl ne Paste. doz. 1 35 : es ‘oam, 3 doz. ce
1 Gal. Juga, Stuff., dz. 2 40 um = ~------------- \¥  Gnameline Liquid, dz. 1 36 You Seam, ta den 2 70
a —- 18 = Liquid, per doz. 1 40 Maple . 1 35
i um, per dos. 15 30 Michi
— can ca: gan, per gal. .-
ses, $4.80 per case Welchs, per gal. ---- ; : ee
eischmann, per doz. 30
 
30
Proceedings of the Grand Rapids
Bankruptcy Court.
Grand Rapids, Aug. 17—We have to-
day received the schedules, reference and
adjudication in the matter of C. J. Law-
rence Brothers, Inc., a Michigan corpo-
ration, Bankrupt No. 3514. The matter
has been referred to Charles B. Blair as
referee in bankruptcy. The schedules
show assets of $166,411.50 with liabilities
of $181,382.58. The bankrupt concern is
located at Holland. The first meeting
of creditors will be called promptly, note
of which will be made herein. The list
of creditors of said bankrupt is as fol-
lows:
co Wood. Holland... $ 40.00
 
©. Verner, Bolland —._.__ ____ 35.00
Wim. Crooks, Holland ___________ 40.00
Wm. Zieelier, Holland ——_ 30.00
C. Butterfield, Holland -_---- 50.00
PP. G. Weie, Chicago —_._-____ 20.00
ro is Rive. Chicago ______ 25.00
Frau Holcomb, Chicago —.________ 75.00
L. G. Lawrence, Wilmette, Ill. __1207.56
Cc J. tawrence. Chicago —.__ 2035.00
J. K. Mosser Leather Corp.,
Molent 2 67,300.00
Ajex Mic. Co., Baltimore —_______ 81.35
 
A. YY. Ss. Album, Chicago _____ 6.20
Anderson Bros., Chicago —.________ 204.00
Arabel Mfg. Co., New York City__ 161.14
Archer Bldg. Corp., Chicago ______ 100.00
Associated Truck Lines, Holland 15.77
Bewr & (o., Chicarce 89.10
5. D. Berenson, Vhicagco ______ 50.00
Board of Public Works, Holland__ 277.00
Bradner Smith & Co., Chicago __ 218.88
Burroughs Adding Mach. Co.,
nee 7.85
Geo. EB Carpenter, Chicage ______ 104.48
H. D. Catty & Co., New York City 27.69
EH. Channon Co., Chicago ______ 22.53
R. C. Chapman Co., Chicago _ 155.90
Chicago Cork Works, Chicago -_ 52.32
Chicapo Holler Co., Chicago ______ 83
Chicazo Towel Co., Chicago ____--_ 13.1
Childsdale Paper Mills, Childsdale 379.27
Cincinnati Time Recorder Co.,
Caen Ul... 9.75
iGuetat G. Colin, Chicago -__.____-_ 5.5
Consolidated Paper Co., Monroe __2568 87
Corn Prod. Refining Co., Chicago 85.78
Chas. A. Coye, Inc.. Grand Rapids 5.67
Creseent Engraving Co., Kalamazoo 193.23
Cromwell Greist & Wardner, Chi. 103.50
Cudahy Packing Co., Chicago _ 63.56
G. M. Davis Regulator Co., Chicago 42.50
Louis De Jonge Co. New York__ 159.76
DePree Hdwe. Co., Holland ___-_- 99.21
Dextro Products, Inc., Buffalo, N.Y. 28.25
Diekema, Kollen & TenCate, Hol. 115.00
District of Columbia Paper Co.,
Wackhineion D.C. 2 15.20
Martin Driscoll, Chicago _________3621.73
DePont Cellophone Co., Buffalo,
yn. % -
Louis T. D
1
>
493.92
  
er Paper Co., Chicago 35.45
 
Mrank i. Hast, Chicago ___.._.__ 403.25
Eddy Paper Corp., Three Rivers 2534.92
Federal Pure Food Co., Chicago -_ 45.00
Fris Book Store, Holland ________ 9.50
Robt. Gair & Co., Chicago ______3221.3
Globe Engraving Co., Chicago _ 2702.53
Glucol Mie. Co., Cleveland _._..____. _ 16.008
Goodrich Transit Co., Chicago ____ 265.54
Goodrich Transit Co., Holland ____ 92.53
L. F. Grammes & Sons, Allentown,
SC CO
Belting Co., Grand Rapids ________ 33.05
G. R. Electrotype Co., Grand Rap. 659.44
Graybar Electric Co., Chicago ____ 55.18
Great Lakes Paper Co., Chicago __ 431.90
Geo. Green Lumber Co., Chicago...._ 21.20
Guarantee Bale & Tit Co., Chicago 40.11
Metz & Murphy, Chicago ________ 103.58
Hampden Glazed Paper & Card
Co., Holyoke, Mass. IR
Hansell Elcock Co.. Chicago ____--_ 3
J. F. Helmond & Bros.. Chicago__ 333.92
R. R. Heywood Co., New York City 285.00
Hinskley & Schmitt. Chicago __-_ 11.50
Hague Sprague Corp., Lynn, Mass. 72.00
Hobbs Mfg. Co., Worcester, Mass. 127
R. Hoe & Co., New York City _... 72.40
J. I. Holcomb Mfg. Co., Indianapolis 2
Holland Lum. & Sup. Co., Holland 151.5
  
Holyoke Co., New York City __. 10.53
Hordois Stationery Stores, Chicago 46.18
C %. Hunt & Co., Chicapo _..._ 43.85
Huntington Laboratories, Hunting-
ss ih...
I. X. L. Machine Shop, Holland _-
 
Wm. A. Wen Co., Chicago _._.... 64.55
Illinois Adhesive Co., Chicago ____ 383.93
Illinois Bell Tel. Co., Chicago ____ 47.19
Illinois Mfg. Mutual Casualty
Ass’n., Chicago ‘
Indiana Chemical & Mfg. Co.,
Chicago .- | 72.00
. 140.23
  
Henry Kraker Co.. Holland ______ 108.79
LaBoiteaux Co., Cincinnati 64.00
Lake Shore Paper & Twine Co.,
oo pi ye oe «ese agi ache ed RSet Tied Ao calpa 20.09
Latham Automatic Registering
Co. tesa 6.63
Lawrence Service Corp., Chicago__ 608.98
Wm. MacGill & Co., Chicago __- 5.51
MacSimPar Paper Co.. Otsego __3933.30
Marsh & McLennon, Detroit  Sth.ce
Master Paper Box Co., Chicago__ 89.35
Michigan Bell Tel. Co., Holland__ 40.38
Mich. Engraving Co.. Grand Rapids 86.30
Mid States Gummed Paper Co.,
Cian — baa
Michle Printing Co., Chicago ___. 3133
Milwaukee Lace Paper Co., Milw. 37.32
Model Drug Co.. Holland --- 1.85
J. L. Morrison Co., Niagara Falls
 
MICHIGAN TRADESMAN
J. K. Mosser Leather Co., Chicago 2490.32
McGulvray, Eames, Vayghan &
Tiles Chipaeo 243.75
MeMullen Mach. Co., Grand Rapids
Nashua Gummed & Coated Paper
Co; Nakhea, No oo 983.76
National Art Co., New York City
National Coated Paper Co., Paw-
tncker Boot oe 158.41
National Gum & Mica Co., N. Y. 125.00
National Paper Box Mfg. 
_ Aug. 27. On this day was held tho
first meeting of creditors in the matter
of Dime Diner System, Bankrupt No.
3495. The bankrupt was present by its
rresident and represented by Travis,
Merrick, Johnson & Judd, attorneys.
Claims were filed. No examination was
had. oo W. Moore, of Belmont. was
rame rustee, and his bond placed at
$1,000. The first meeting then aicueac |
without date.
: Aug. 27. On this day was held the
first meeting of creditors in the matter
of Melvin Palmer, Bankrupt No. 3489.
The bankrupt was present in person and
represented by attorney Shelby Schurtz.
The creditors were represented by Wicks,
Fuller & Starr, attorneys. One claim
was proved and allowed. The bankrupt
was sworn and examined without a re-
porter present. C. C. Woolridge was
named trustee, and his bond placed at
$100. The first meeting then adjourned
to Aug. 29 for further examination of the
bankrupt.
On_ this day also was held the first
meeting of creditors in the matter of
Barney Domes, .doing business as Bar-
ney’s Bootery, Bankrupt No. 3493. The
bankrupt was present in person. Cred-
itors were represented by Grand Rapids
Credit Men's Association. Claims were
proved and allowed. The bankrupt we
sworn and examined without a reporter.
Harris S. Whitney, of Benton Harbor
was named trustee, and his bond i
at $500. The first meeting then adjour>-
without date.
On this day also was held the first
meeting of creditors in the matter of
John Ashton, Bankrupt No. 3494. The
bankrupt was present in person. Cred-
itors were present by attorneys Metz anl
Watson, both of Eaton Rapids. Claims
were proved and allowed. The bankrupt
was sworn and examine without a re-
porter. Edward A. Sump. of Lansing
Ca ae ee and his bond placed
é 300. ne firs -e ti adj
ae t meeting then adjourned
On this day also was held the first
meeting of creditors in the matter of
Habib J. Howard, Bankrunt No. 3485
The bankrupt was present in person and
represented by attorney A. J. Butler
Creditors were represented by G. R.
Credit Men’s Association. Claims were
proved and allowed. The bankrupt was
Sworn and examined without a reporter.
Edward De Groot. of Grand Rapi
. apids, s
elected trustee, and his bond plaend at
 
)
 
+
 
 
 
se: sainesoa
+
rei ecaaetie
 
August 29, 1928
MICHIGAN TRADESMAN
31
 
$500. The first meeting then adjourned
without date.
In the matter of Glen H. Sleight,
Bankrupt No. 3452, the sale of assets was
held on Aug, 8 The highest bid for the
stock in trade and fixtures was the offer
of L. Levinsohn, of Saginaw, of $300.
the highest offer for the accounts wa:
the offer of O. Miller, of Kalamazoo, of
$300. The two offers were practically
1u0 per cent. of the appraised value of
the property and were confirmed. Tu.
trustee’s first report and account has
filed and an order for the payment of
current expenses of administration and
labor and tax claims has been entered.
Aug. 28. On this day was held the first
meeting of creditors in the matter of
Ndward Niewyk, Bankrupt No. 3483. The
bankrupt was present in person and rep-
resented by attorney R. L. Newnham for
Fred C. Temple, attorney. No creditors
were present or represented. One claim
was proved, but not considered. The
bankrupt was sworn and examined with-
out a reporter. No trustee was appoint-
ed for the present. The first meeting
then adjourned to Sept. 4, to permit the
production of certain contracts relating
to the scheduled assets of the bankrupt.
On this day also was held the first
meeting of creditors in the matter of
George Galy, Bankrupt No. 3487. The
bankrupt was present in person and rep-
“resented by Arthur F. Shaw, attorney for
W. F. Melntyre, attorney. No creditors
were present or represented. The bank-
rupt was sworn and examined without a
reporter. Claims were proved, but not
considered at this meeting. C. W. Moore,
of Belmont, was named trustee, and his
bond placed at $100. The trustee was
directed to investigate certain claimed
assets and report. The first meeting then
adjourned without date.
Aug. 28. On this day was held the first
meeting of creditors in the matter of
Bruce Minaker, Bankrupt No. 3492. The
bankrupt was present in person and not
represented. No creditors were present
or represented. No claims were -proved
and allowed. No trustee was appointed.
The bankrupt was sworn and examined
without a revorter. The first meeting
then adjourned to Sept. 4.
a
Cucumbers Get Their Deserts.
Cucumber growing for table supply
in contrast to the production for
pickling is now one of the twenty im-
portant truck crop enterprises in the
United States.
In 1926 nearly 40,000 acres, exclu-
sive of greenhouse acreage, were de-
voted to the crop of slicing or salad
cucumber, which was valued at nearly
$7,000,009. Cucumbers are grown for
car lot shipments in twenty-nine states.
Florida is the most important producer.
From a shipment of 3,689 car loads in
1920, the business Nationally increased
to nearly 8,500 cars in 1925 and 7,180
in 1926.
According to the bulletin, the pres-
ent outlook for table cucumber con-
sumption does not warrant any great
expansion of acreage, but there is need
for intensive culture of higher grade
table stock. Returns from cucumber
crops average about $180 an acre, but
production costs are high enough to
limit profits. Cucumbers should be
shipped packed for the market, accord-
ing to the United States standard
grades and under refrigeration wher-
ever conditions require it.
—_—__2<-<.__
New Sales Stunt Comes From Paris.
A friend who has just returned from
Paris tells a stunt they have developed
there which may cross the Atlantic be-
fore long—the purchase of a year’s
supply of collars and shirts which the
store agrees to launder, without charge
for a year. You walk in, pay $28 for
eight shirts and two dozen collars, and
then when they become soiled, you
bring them back to the store, which
launders them and delivers them to
you. The plan, of course, has a num-
ber of troublesome details, but it might
result in building up big-unit sales at
that.
Traveling Salesmen To Raise $3,000,-
000 For “Home.”
Formal launching of a campaign for
$3,000,000 for a Salesmen’s National
Home at Winston-Salem, North Caro-
lina, where a site is already available,
took place at the annual meeting of
the National Council of Traveling
Salesmen’s Associations at the Hotel
Pennsylvania in New York last week.
The 400 members present unanmious-
ly re-elected Seymour N. Sears, of the
Hardware Boosters’ Association, as
president of the council.
Emphasizing the slogan, “Home by
Christmas,’ 100 salesmen are being
employed by the National Traveling
Salesmen’s Foundation, New York, in
charge of the work, to organize the
working forces throughout the coun-
try.
The home, to be built on a tract of
1,000 acres left by the late J. C. Tise,
who also bequeathed $100,000 in cash,
will be used in the interests of aged,
indigent and infirm salesmen.
John H. Love, former traveling sales-
man, and now treasurer of the Mer-
chants’ Association of New York, its
chairman of the committee in charge.
In a recent letter to Mr. Love, Herbert
Hoover endorsed tthe gift and the
council’s plans to use it, and predicted
that the additional funds necessary
would soon become available.
Mr. Sears reported progress in the
council’s efforts to reduce the 10 and
in some cases 15 cent toll for local
phone calls charged by many hotels.
He also described the efforts of the
council to reduce the Pullman sur-
charge, and predicted that a bill pro-
viding for the reduction which the
Council had succeeded in introducing
into the Senate, would be passed next
winter.
Aaron Sapiro, lawyer, was the prin-
cipal speaker at the meeting held in
New York.
—_~+-.___
Good Will Big Push Behind Merchants
Knowing how to properly display
merchandise is one thing. Selling it
is another. But the display is a great
aid to sales in any event. However,
many retailers have adopted the meth-
od employed by the 5 and 10 cent
stores. They are putting everything
out on the counter where the customer
can look it over without going to the
trouble and “inconvenience” of asking
the clerk for a certain article.
It is hardly necessary to have a
salesman where well-advertised goods
are being offered, but it is necessary
to have a good salesman where mer-
chandise of one well-known brand is
meeting the competition of one or
more other well-known brands. Adver-
tising and good will are the things
that make it “hot” in the way of com-
petition.
Good will created is the greatest
competition one manufacturer can of-
fer another manufacturer. Advertis-
ing can create competition for a while,
but the article must be almost as good
as that of the competitor in order to
long hold out in the face of the opposi-
tion. Good will without the advertis-
ing is not so good.
That good will and good advertising
of a certain line of merchandise is
enough to meet any sort of competi-
tion on an equal basis. And yet the
method of display is important. How-
ever, that is just another form of ad-
vertising.
Se
Courtesy and Knowledge of Stock.
One of the largest department
stores in the world places a premium
on two qualities in its salespeople and
is constantly on the lookout for these
two factors, which the management
feels are essential to executive promo-
tion.
The qualities are:
Courtesy.
Knowing your stock.
Courtesy implies an understanding
of people, an ownership of tact. To
make friends for either yourself or
your institution. Each transaction
must begin with courtesy and end on
the same plane. If not the turnover
of friends and customers will be tre-
mendous. The wise executive praises
this quality among all others, because
its result is readily seen in sales.
Walking hand-in-hand with courtesy
is a knowledge of the stock on the
shelves. Courteous treatment is only
the beginning of a sale and to serve
the customer in all respects a knowl-
edge of the goods is essential. A sales
person possessing these two qualities
will go a long way on the road to
success.
—_+-~>___
One Man’s Gain Is Not Another’s
Loss.
Of all fallacies, the most common
and the most dangerous is that which
holds that one man’s gain is another’s
loss.
This is true of a poker game.
But in business, and the usual chan-
nels of commerce profits are not made
at the expense of the buer. Profits
are the reward of efficiency.
“In my own experience,’ says one
authority, “I have observed that I get
best service and the best quality of
goods and lowest prices, all factors
considered, from companies which are
doing business at a good profit to
themselves.”
Natural laws operate in business
just as surely as they operate in the
movement of the sea.
In any competitive field profits are
a measure of service. Where the ser-
vice is great. and efficiently rendered,
profits are in proportion. Where the
service is poor or unnecessary or in-
efficiently rendered there are no profits
—and there should be none.
—_2-.___
Football Equipment Orders Good.
With orders from the larger col-
leges already on file, dealers in sport-
ing goods are now turning their atten-
tion to the football equipment needs
of the smaller institutions and high
schools. Equipment for teams of the
smaller schools and industrial teams
is one of the most important factors
in the business. The hooded sweat
blanket has shown a large increase
in popularity among orders to date.
——-2- 2 ___
The clerk who sulks when kept a
few minutes after closing time because
of a rush of customers, is nevertheless
among the first to ask for an increase
of pay.
Invents Glass Top For Canned Foods.
Foods in tin cans are invisible,
which is the greatest drawback to the
industry. A New Jersey inventor has
invented a can with a glass center top
to enable the purchaser to see the con-
tents of the can and know what he is
buying.
—_—__2->___
Last year the number of students
receiving a business education at the
university level in the United States
was 80,000; in Germany, 15,000; in
Great Britain, 950.
——_+- 2 ___
Every average town has enough
frogs to do the croaking without its
being necessary for its merchants to
join in the symphony.
Business Wants Department
 
 
Advertisements inserted under this head
for five cents a word the first insertion
and four cents a word for each subse-
quent continuous insertion. [f set in
capital letters, double price. No charge
less than 50 cents. Small display adver-
tisements in this department, $4 per
Inch. Payment with order is required, as
amounts are too small to open accounts.
 
For Sale—Good clean stock of groceries
and crockery located near Detroit in one
of the best small towns in Michigan.
Address No. 924, c/o Michigan Trades-
man. 92
For Sale—General store and market,
doing good business. Account of health,
must sell. Address No. 925, c/o Michigan
Tradesman. 925
For Sale—Drug store in Grand Rapids.
Good fixtures, small stock, modern equip-
ment, thickly populated neighborhood.
Best of reasons for selling. Addvess No.
926, c/o Michigan Tradesman. 926
 
 
Wanted At Once—At Elk Rapids. Party
to open dry goods store, including shoes,
also men’s furnishings. No other store
here. Population 600. Only stock in city
completely sold out in last two weeks at
retail. Large single store building for
rent. Good windows and complete stor
fixtures await you. Act at once. J. C.
Krausman,. Elk Rapids, Mich. 927
Have farms and income property to
exchange for general merchandise stock,
clothing, or shoes. Address No. 928, c/o
Michigan Tradesman. 928
 
For Sale—Toledo computing scale, $65.
Enquire Ellis Bros., 300 Ellsworth Ave.,
Grand Rapids, Mich. _ __923
FOR SALE —Good grocery and meat
business in thriving city. Good location
and lease. Must sacrifice before hay
fever season. Address No. 914, c/o Mich-
igan Tradesman. 914
 
For Sale—Retail hardware and queens-
ware store. In college town of about
1200. Address J. M. Houston, 137 S.
Market St.. New Wilmington, Pennsyl-
vania. 916
BUSINESS OPPORTUNITY — Splendid
three-story and basement corner brick
business block 44 x 120 feet, Mt. Pleas-
ant, Mich., for rent, sale, or trade for
good Central Michigan farm. Myers,
Cooper & Watson, Mt. Pleasant, Mich.
919
 
FOR SALE—Or trade for farm—Cloth-
ing, gents furnishings and shoes. Fine
location, good trade. W. H. Parry, Vassar,
Mich. 909
CASH For Your Merchandise!
Will buy your entire stock or part of
stock of shoes, dry goods, clothing, fur-
nishings, bazaar novelties, furniture, etc.
LOUIS LEVINSOHN, Saginaw, Mich.
CASH FOR MERCHANDISE
Will Buy Stocks or Parts of Stocks of
Merchandise, of Groceries, Dry Goods,
Shoes, Rubbers, Furniture, etc.
N. D. GOVER, Mt. Pleasant, Mich.
 
Cc
 
 
Consult someone that knows
Merchandise Value.
GET YOUR BEST OFFER FIRST.
Then wire, write or phone me and I
will guarantee you in good American
Dollars to get you more for your store
or plant of any description.
ABE DEMBINSKY
Auctioneer and Liquidator
734 So. Jefferson Ave., Saginaw, Mich.
Phone Federal 1944.
Buyers inquiring everyday—
 
 
32
CLOVEN HOOF OF CHAINS.
It is Disclosed in Purchase of Thomas
Stores.
The exclusive announcement made
by the Tradesman that Kroger has
bought the Thomas and K. & B. stores
in Grand Rapids and vicinity has been
fully confirmed, but the daily papers
are under instruction not to mention
the transaction until the pikers who
own and manage the Kroger out °
give the word. It is now planned to
make the transfer Sept. 15. The deal
includes about 150 stores owned by
Thomas and about twenty stores own-
ed by K. & B., a controlling interest
of which was owned by Thomas.
When Kroger sold his interest in
the. Kroger chain a year or so ago,
he secured $60,000,000. The pike-s
who made the purchase immediately
placed $160,000.000 securities on th>
market and unloaded them on the in-
vesting public, reaping $100,000,000
profit on the transaction. The gang
recently purchased another chain of
2.000 stores for $2,000,000 and sold the
dear public securities to the amount of
$4,000,000, thereby pocketing $2,000.007
The reason that news of the Grard
Rapids arbitrarily sup-
pressed, so far as the daily papers are
concerned, is because the Wall street
gang is probably preparing a new iss‘*~
ot stock, two or three times in excess
of the purchase price, to unload on
Western Michigan stock buyers as
soon as the actual transfer is made and
the daily papers are permitted to a>-
nounce the purchase.
No more gigantic swindle has ever
been perpetrated on the people than
the stock sales conducted by the sol-
diers of fortune who are now in p
session of this short-weight, short-
count and short-measure concern.
An interesting feature of this situa-
tion is that no daily paper which ac-
cepts advertising from this gang
pirates dares print the truth about
purchase is
They have never permitted any
publicity regarding the
methods of the concern. The daily
them.
dishonest
papers are tied, body and soul, to the
chain store idea, and will do anything
their masters demand to impair or de-
stroy the usefulness of the independent
merchant.
+> > _ S——_——
Items From the Cloverland of Michi-
gan.
Sault Ste. Marie, Aug. 28—It looks
as if the peak of the tourist season
would be reached here this week. The
camp site is about filled and the hotels
are also filled. as well as most of the
rooming houses. The nice weather has
helped swell the number of tourists.
We have had very few uncomfortably
warm davs, which helped to keep the
visitors longer, as reports from the
cities indicated much suffering from
the heat.
The Soo Line started this week run-
ning a daily sleeper between the Soo
and Chicago. omitting the Sunday trip
out of the Soo and the Saturady trip
out of Chicago. Otherwise the car
will run each day up to Sept. 30. when
the old three-dav-a-week service will
again be resumed.
The Chippewa county fair closed on
Friday. after a four dav fair. The ex-
hibits of stock were the best ever ex-
hibited tere. The erain and vege-
tables did not show up as well as when
the fair was held later in the season.
 
MICHIGAN TRADESMAN
The attendance was not as large as
that of last year, owing to one of the
best days being rainy. The night show,
however, drew large crowds and the
attractions were as good as ever. The
Hinkey carnival added much to make
it lively. The horse races were ex-
ceptionally good, but were only on for
two days. The free acts were some of
the best we have ever had at previous
fairs.
James Raefaelle, the well-known
meat dealer on Ashmun street, has
closed his market and expects to move
back to his own building on South
Ashmun street, which is being fitted
up for a market. A new display coun-
ter is being installed and other up-to-
date fixtures will be used, making the
new place one of ie best in the city.
Mr. Raefaelle expects to confine his
time to the meat business and discon-
tinue handling groceries.
Mr. and Mrs. W. S. Edwards re-
turned last week from California,
where they have been spending sev-
eral months.
E. J. Lachance. manaper of the
Grand Hotel, at Mackinac Island, re-
ports the best August business in the
history of the hotel. The owners have
done much to bring the Grand up to
its present high standard and the re-
sults are very satisfactory.
The trouble about being happy is
that we do not realize that we are until
we are not.
Goetz & McDonald, the well-known
merchants at DeTour, have opened a
meat department in the rear of their
store. They have an up-to-date re-
frigerator and equipment and are sell-
ing quality meats. This is their first
attempt to get into the meat business,
but they appear to have acquired the
art of cutting meat and have added
materially to their business.
The C. M. T. C. Army demobilized
last Friday and the 250 boys have re-
turned to their respective homes. They
were a well behaved lot and will be
missed by the movies and other places
of amusement. They all had a good
time and were well pleased with the
Post and the training they received.
All had a good word for the Soo and
want to return again next year.
The Gregg delicatessen and bakery
on South Ashmun street, has closed
and Mr. Gregg will engage in business
elsewhere. He attributes this move
to not being able to secure help at
this season of the vear.
The Chippewa-Mackinac District
Agricultural Society will hold a three
day fair at Pickford Saturday, Monday
and Tuesday Sept. 1, 3 and 4. They
have a live bunch operating the fair,
which promises to be the best ever.
Unless a man honestly tries to im-
prove himself and his work each day,
he does not know what real happiness
To William G. Tapert.
—_—_—__222__
Gabby Gleanings From Grand Rapids.
Grand Rapids, Aug. 28—Edward
Frick celebrated his 70th birthday at
his home near Douglas Sunday. The
mailman left him a half hundred letters
of congratulation on Saturday. It
took him all day Sunday to read the
letters. Mr. Frick has led a very use-
ful life and richly deserved all the
pleasant words and best wishes of his
many friends. Among the congratula-
tory messages received were epistles
from the Presidents of the Franklin
Sugar Refining Co., the Northwestern
Yeast Co. and the National Grocer
(x.
If Geo. A. Pierce (Brunswick Tab-
let Co., Chicago) lives until Dec. 31
he will have rounded out thirty-nine
years on the road selling goods in the
medical line. During all these vears
he has represented only three houses.
He confidently looks forward to many
more vears of usefulness and enjoy-
ment.
Chas. G. Graham (Graham & Co.)
and Leroy Bagge (C. J. Farley Co.)
left the city in Mr. Bagge’s automobile
early Tuesday morning en route for
Lafayette, Ind. While near Martin
they were confronted with a car which
was driven by a man who insisted on
taking half the road—and taking it in
the middle of the pavement. Mr.
Bagge was driving too rapidly to make
a sudden stop, but avoided telescoping
the car of the road hog by quickly
Steering his car into the ditch. The
car turned over and both occupants
were. injured slightly. Mr. Graham
received cuts on the head, knee and
foot, but is rapidly recovering from
his injuries. The road hog proceeded
on his way without stopping to ascer-
tain the extent of the damage he had
done. A passing motorist took the in-
jured men to Martin, where a local
doctor sewed up a bad gash in Mr.
Graham's foot and attended to the cuts
on his head and knee. The occupants
of the ditched car were subsequently
taken to Grand Rapids by the garage
man at Martin.
The Jennings Extract Co. has trans-
ferred its perfumery business to the
National Association of Drug Clerks,
which maintains headquarters at Chi-
cago and a manufacturing department
at its National home for members at
Palmyra, Wis.. The change will en-
able Mr. Jennings and his son to de-
vote their entire time and attention to
their flavoring extract and bluing lines
hereafter.
A meetin of the stockholders of the
Minolagar Co. was held Aug. 21 and
the following were elected as officers
and directors: P. W. Porter, Jr., for-
nverlv Secretary-Treasurer, was elected
President of the corporation . J. M.
Ellis was elected Vice-President. C.
A. Lawton, who was formerly Secre-
tary-Treasurer of the Foote-Reynolds
Co., also Secretary-Treasurer of the
Kindell Furniture Co., and Secretary
of the Peninsular Club, was made
Secretary-Treasurer. The board of
directors consists of J. M. Ellis, Frank
Post, C. A. Lawton, P. W. Porter, Jr.,
M. Daniells, and P. W. Porter, Sr.
If an elective officer has ever de-
served a second term, that condition
certainly applies to Byron J. Patterson,
who has been an ideal sheriff in Kent
county for the past nineteen months.
Mr. Patterson is head and shoulders
above the average occupant of that
office. He has made good on all of
his election promises and pledges and
given the people an administration of
the office which entitles him to the
traditional re-election.
Willard Curtis, formerly engaged in
the hardware business at Reed City, is
now on the road for Standart Bros. ,of
Detroit, in Northern Michigan.
Mr. Moesta, of Lansing, who has
traveled several years for Standart
Bros., Detroit, has transferred himself
to the Geo. Worthington Co., of
Cleveland.
—_——__ - -.___—
Dissolution and Accounting of Bakery
Business Asked.
Muskegon, Aug. 28—Dissolution of
partnership, an accounting and an in-
junction restraining Dirk Alkema from
visiting a. baking establishment at 984
Pine street, are asked in a suit brought
in Circuit Court to-day by Peter and
Isaac Bytwerk.
The parties to the suit are partners
in the baking business which was or-
ganized in 1925. Each of the three
nartners put $1,200 into the firm orig-
inally and the Bytwerk brothers have
since invested $1,200 in addition, the
bill of complaint states.
Mr. Alkema obtained $1,200 which
he put into the business on a note
given the National Lumberman’s bank
endorsed by ‘the plaintiffs.
The defendant is accused by the
brothers of taking merchandise belong-
ing to the business and appropriating
this for his own use without charging
it to his account and with creating dis-
sention among the bakerv employes.
Because Mr. Alkema will not co-
operate with the plaintiffs the business
is now. being operated at a loss, the
August 29, 1928
amount owing creditors being $2,121,
the bill states. :
Appointment of a receiver for the
business, if this is found-necessary by
the Court is requested in the complaint.
a ee
Death of Veteran Tea Salesman.
Leslie V. A. Urch, the veteran tea
salesman for Lee & Cady, Detroit,
died at his home in Detroit Aug. 27.
He was injured in an automobile acci-
dent in Detroit last Saturday morning
and from the time of the accident very
little hope was entertained for his re-
covery.
Mr. Urch was 64 years old. He had
been employed in the tea department
of Lee & Cady as traveling salesman
for over thirty years and was know
as “Leslie” to hundreds of tea buyers.
He was a splendid type of gentle-
man, a hard worker, conscientious and
loyal to both his employers and his
trade.
———E————
Patent New Process of Maple Flavor-
ing.
A process for manufacturing a true
maple flavoring product, which, when
mixed with ordinary sugar syrup will
make a reconstituted table syrup es-
sentially the same as the commercial
product, has been perfected by chem-
ists of the food, drug and insecticid?
administration, United States Depart-
ment of Agriculture. This process has
been patented and has been dedicated
to the public. One manufacturer of
flavoring products ,has already taken
steps to put this new flavor on the mar-
l-et. This new flavor is said to be
suitable for use by confectioners, bak-
e-s, ice cream manufacturers, or house-
wives.
a
World Full of Alibi Merchants.
It is the the location,
which makes the business a success. If
you are thinking of going into busi-
ness for yourself think of what quali-
ties you can develop now as you go
Mong which will count for you later.
The country is full of alibi merchants
who have a million perfectly good ex-
planations of why their business does
not get any bigger. And there is just
one real reason in 99 cases in 100. That
reason is that the man lacks in some
quality. And the qualities you fail to
develop while a salesman and an em-
ploye you will fail to possess when
you become your own boss.
—_—_>-+___
This Is Season To Watch Flour Stoc™-
At this season of the year special
attention should be given by reta'l
grocers to proper storage of flour. A‘!
packages and bags should be kept in
a light, drv place. Good flour storage
is very essential. It helps to elim-
inate soiled and broken packages in
the store and cuts down the waste.
The expenses caused by exchanges,
due to improper storage and care, is
something tremendous to the distrib-
utor and could be {and should be)
avoided.
man, not
——_—- 2.2.
Monroe—The Hamilton Carhartt
Co., of Detroit, has opened a factory
here for the manufacture of overalls
and other work garments. The com-
pany has leased floor space in the
Meade auto building and will employ
125 persons, most of them women.
 
 
 
Pinhal
 
 
 
 
om mic ico Tia
f
 
 
 
IBBS
CASH ECARRY
ROCERY.
“THE BIGGEST LITTLE STORE IN TOWN"
DAVID GIBBS. Prop
LUDINGTON, MICH.,
Aug. 6, 1928.
Mr. E.A. Stowe, Editor,
Michigan Tradesman,
Dear Mr. Stowe;
Inclosed find our check for $3.00 for
which we wish to renew our subscription to
the "Michigan Tradesman".
To say the least we certainly do enjoy
the "Tradesman", and we would not %now how
to spend the week that did not bring its
issue Of your paper.
As to the chain store situtation, we believe
that you are to be the Moses who is to lead the
grocermen out of bondage into the Promised Land.
You certainly have given them hades, and keep
it up because you'll win yet; you'll make them
so ashamed of themselves for defrauding the
public that they'll sell out.
Thanking you for your interest in the
independent grocer,assuring the choicest
biessings of God and man on your life and
labors, we are,
Very truly yours,
(GIBRS' CASH & CARRY GROCERY"
, lof’ eae,
oer! |
Na
 
 
 
 
 
y~ \N
| | BONDED COLLECTORS A
Cag YOUR PROBLEM: ¢ a
How to SALVAGE your DELINQUENT
AND SLOW PAYING ACCOUNTS.
Selling Cost
NS
 
 
 
YOUR |f&
is less when you stock goods of
known value. Especially when the
price has been established by the
manufacturer and you realize your
full profit as you do on
Baking
Powder
Same Price
for over 3§ years
  
25 ounces for 25c
A fair price to the consumer and
good profit for you. Why ask your
customer to pay War Prices?
It will pay you to feature K C
Millions of Pounds Used by Our
Government
THE SOLUTION:
Employ COMPETENT CREDIT SPEC-
IALISTS capable of eliminating mis un-
derstandings, re-establishing business re-
lations thru an educational system of
collections.
WE DO GET THE MONEY FOR YOU.
NO COLLECTIONS — NO CHARGES.
INTERSTATE PROTECTIVE AGENCY INC.
INTERSTATE BUILDING --- IBT.H & LOCUST STS.
KANSAS CITY, MISSOURI
 
 
 
 
 
 
 
 
SCHUST’S LINE
MEANS -—=
More Sales
Bigger Turnover
Larger Profits, and
Satisfied Customers
  
This ©
Display
Increases
Sales
THE SCHUST COMPANY
“ALL OVER MICHIGAN”
DISTRIBUTING POINTS
Grand Rapids Lansing
Detroit Saginaw