Forty-sixth Year \ING CROSS = 0 yD a Q Ore Mee Twa A Can SQ ° WN AG S i : eo On , ‘ +O (CT RN | <> PUBLISHED WEEKLY 47 sere 5 = PrN STIS CS So SES Bie se) FIA GRAND RAPIDS, WEDN eee ET KOM CEC EANG Mi VNB ME It AG Qe NES Coss ZO <=7# TRADESMAN COMPANY, PUBLISHERS ; RGR ae NS ESDAY. MARCH 13, 1929 X( 2, yy oe Number 237 3 } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } Me SOT Or Oe Oe ey ae ge eg age age gr or” rer SE I I I IT I I I TT Song of the Mystic I walk down the Valley of Silence— Down the dim, voiceless valley—alone! And I[ hear not the fall of a footstep Around me, save God’s and my own; And the hush of my heart is as holy As hovers where angels have flown! Long ago was | weary of voices Whose music my heart could not win; Long ago was | weary of noises That fretted my soul with their din; Long ago was | weary of places Where | met but the human—and sin. I walked in the world with the worldly; I craved what the world never gave; And | said: “In the world each Ideal, That shines like a star on life’s wave, Is wrecked on the shores of the Real, And sleeps like a dream in a grave.” And still did I pine for the Perfect, And still found the Fa!se with the True; I sought ’mid the Human for Heaven, But caught a mere glimpse of its Blue: And I wept when the clouds of the Mortal Veiled even that glimpse from my view. And | toiled on, heart-tired of the Human, And | moaned ‘mid the mazes of men. Till | knelt, long ago, at an altar And | heard a voice call me. Since then I walk down the Valley of Silence That lies far beyond mortal ken. Do you ask what | found in the Valley? ‘Tis my Trysting Place with the Divine. And | fell at the feet of the Holy, And above me a voice said: “Be mine.” ie ate nn se che shin, she tfinn nthe rtitiratten stn stitrsstiitestinastiinssthinactiiinctiinactiinn tintin ttiinectiitncttiinn titi atiie, And there rose from the depths of my spirit An echo— ‘My heart shall be thine.” Do you ask how | live in the Valley? ] weep—and | dream—and I pray. But my tears are as sweet as the dew drops That fall on the roses in May; And my prayer, like a perfume from Censers, Ascendeth to God night and day. In the hush of the Va'ley of Silence I dream all the songs that I sing; And the music floats down the dim Valley, Till each finds a word for a wing, That to hearts, like the Dove of the Deluge, A meszage of Peace they may bring. But far on the deep there are billows That never shall break on the beach; And I have heard songs in the Silence That never shall float into speech; And | have had dreams in the Valley Too lofty for language to reach. And I have seen Thoughts in the Valley— Ah, me, how my spirit was stirred! And they wear holy veils on their faces, Their footsteps can scarcely be heard. They pass through the Valley like Virgins. Too pure for the touch of a word! Do you ask me the place of the Valley, Ye hearts that are harrowed by Care? It lieth afar between mountains, And God and His angels are there: And one is the dark mount of Sorrow, And one the bright mountain of Prayer. Father Ryan. ee _ ate site cin cin cian ofteottn.aler..2tltie..alldin. ll. elitr ele tla ult nit. Atlin» .telln.ellit..ntlte....talibar { q q { q ( ‘ { 4 { ‘ { { { q { { 4 ‘ 5 4 : ' { : { q { { { { ‘ : ‘ ‘ ‘ CIQUIDIGLOS ry ea DT ete POLISH FoR fart ies aT Urea wooowodrk FLOORS B Ereamri You ean sell Semdae Liquid Gloss and sell it profitably! Semdac Liquid Gloss has been long known to the women of the Middle West as an easy applying furniture polish that brings out the lustre of the finish. Semdac has become a necessity in the home. It has won the approval of discriminating housewives. Displayed in your windows and on your counters Semdac will sell readily without effort on your part. Street Car, Bus Cards and Rotogravure adver- tising in newspapers are keeping the name ““Semdac” before the women throughout the Middle West,aid- ing dealers materially in selling this product. Write today for our dealer proposition STANDARD OIL COMPANY (Indiana) General Offices: 910 S. Michigan Avenue CHICAGO, ILLINOIS TE cone ILLINOIS INDIANA IOWA S. DAKOTA N. DAKOTA WISCONSIN MINNESOTA MISSOURI Chicago Evansville Davenport Huron Fargo La Crosse Duluth Kansas City Decatu Indianapolis Des Moines MICHIGAN Minot Milwaukee Mankato St. Jo enh South Bend Mason City Detroit Green Bay Minneapolis St. Louis Pec KANSAS Sioux City Grand Rapids Quincy Wichita Saginaw 4 Fs A inate gs 5 yn ADESMAN Forty-sixth Year GRAND RAPIDS, WEDNESDAY, MARCH 13, 1929 Number 2373 MICHIGAN TRADESMAN E. A. Stowe, Editor PUBLISHED WEEKLY by Tradesman Company, from its office the Barnhart Building, Grand Rapids. UNLIKE ANY OTHER PAPER. Frank, free and fearless for the good that we can do. Each issue com- plete in itself. DEVOTED TO the best interests of business men, SUBSCRIPTION RATES are as follows: $3 per year, if paid strictly in advance. $4 per year if not paid in advance. Canadian subscription, $4.04 per year, payable invariably in advance. Sample copies 10 cents each. Extra copies of current issues, 10 cents; issues a nonth or more old, 15 cents; issues a year or more sd, 25 cents; issues five years or more old 50 ceitts. Entered September 23, 1883, at the Postoffice of Grand Rapids as second class matter under Act of March 3, 1879. JAMES M. GOLDING Detroit Representative 409 Jefferson, E. A YEAR OF NO PARKING. Chicago is the only large city in this country which has made a serious at- tempt to enforce a “no-parking” regu- lation in its business center. A little more than a year ago such a rule was put in force in the “Loop district,” following an exhaustive survey of traffic conditions by the merchants’ organization. This survey had shown that only a small proportion of the patrons of the large retail stores en- tered “the Loop” by private automo- biles and a still smaller proportion used the streets for the storage of their cars. In spite of these findings, parking re- strictions were opposed because of a fear that they would injure business. The experience of the last year’s test of “no parking’ has shown, how- ever, that more vehicles pass through the district by 13 per cent., that pas- senger automobiles using the “Loop district” have increased in greater pro- portion than the increase in registra- tions and that the speed of all traffic through “the Loop” has increased from 18 to 33 per cent. over that for the period prior to January, 1928. Not- withstanding these definite ‘findings, it is said that the streets nowadays seem “deserted,” a deceptive appearance due to the free movement of vehicle traf- fic. ' KNOW YOUR LAWS. It is a well-known fact that a very small percentage of American citizens rudimentary knowl- edge of their country’s laws. How many times is heard the plea that this man or that woman did not know the existence of some law of the violation of which he or she has been accused and found guilty. Every day people are swindled in one way or another because of their ignorance of the law which would protect them if they but knew it. The American Association of Legal Authors, which has been recently in- corporated, has for its object the edu- cation of the citizen in the laws by hve more than which he is governed. This is an ad- mirable movement. It surely is not too much to ask of a citizen that he learn something of the laws of his country. A knowledge of law should not be left entirely to those who would make law their calling. Every one should have at least an elementary understanding of legal procedure. It is to be hoped that the spirit which has animated those behind the new association will become infectious and that citizens throughout the coun- try will take a deep interest in the matter. DRY GOODS CONDITIONS. Although Easter is only a few weeks off there has not been as much gain in trade as might be expected. Volume has improved, according to all reports, but purchasing activity seems to lack vigor. Various reasons are given for this condition, with unfavorable weath- er in many sections cited first. But whether it is anxiety over the stock market, employment or business pros- pects, a certain “waiting attitude” ap- have Retailers still believe that the holiday business will close with a rush and they assert pears to developed. that the new apparel designs just being shown have already stimulated demand quite a little. A good deal of data on chain store sales for February are now available. The showing is a little irregular. Thus, the largest 5-and-10 system reports an increase of 2.01 per cent. The leading chain selling general merchandise gain- ed only 1.30 per cent. over February, 1928. ruary results were well under those in In almost every case the Feb- January when compared with last year. There was one less business day last month, but the results this year appear to have been rather indifferent. DRY GOODS CONDITIONS. Retail trade activity reached a more satisfactory level during the week but is still greatly influenced by the weath- er. The response on sunshiny days is sufficient to lead merchants to predict a good Easter business if there is enough favorable weather before the holiday. Clearance sales have dragged somewhat but are rapidly giving place to new offerings. The demand lacks pep due largely, it is felt, to the small opportunity re- tailers have enjoyed to test out new spring designs. Once consumers start buying their Easter needs in earnest, a large reorder movement is expected and the holiday business should close with a rush. The number of buyers in this market is likely to rise again shortly. For the time being sales of cotton goods are exceeding production, and stabilized prices, together with reduced stocks, have put the woolen industry in better shape. The rayon reduction during the week unsettled price views somewhat where fabrics of this ma- terial are concerned, but this hesitation is rapidly wearing off due to the all- around improved piece goods demand. BRANCH STORES STUDIED. While it appears likely that the plan of branch units for big metropolitan stores will eventually be worked out successfully, present application of the branch idea is not altogether satisfac- tory and will have to undergo sub- stantial smaller cities the branch unit idea has been applied successfully, but the prob- lem is particularly difficult for large New York. which possibly accounts for the caution the revision. In a number of establishments in large stores there have shown in adopt- ing the idea. One feature of the problem centers on the difficulty of having the branch unit match up proportionally in atmos- phere, service and selection of mer- chandise with the original store. In other words, there seems a feeling that the branch will not give the same “in- stitutional” impression and reaction to the consumer that the main store will give, and which it has taken years to create. For one thing, size of the branch will perforce have to be limited and goods will in many instances have to be sold from sample, which is not satisfactory to many consumers. DISCOUNTS CHAIN PRICES. That the price element is a smaller factor in current competition between chain stores and small “independent” retailers than the latter think it is is revealed by a report on an investiga- tion of the matter recently made for members of the Hosiery, Underwear and Dry Goods League by Philip Stier, who visited a number of small towns where chain competition is worrying retailers. This worry, his investigation showed, is supported less by facts than by the supposition that the chain can always undersell the “independent” and thus divert business from the latter. In his report Mr. Stier says there are five improvements which “independ- ents” can put into effect that will en- able them to meet chain-store competi- tion. These are improved merchandis- ing, cleanliness of the store, politeness on the part of the clerks, good equip- ment (particularly for lighting), and attractive methods of displaying mer- chandise. STEWART’S DEFEAT. The one-sidedness of the vote by which the Rockefeller forces triumphed over the Stewart supporters in the “battle of proxies” was a fortunate cir- cumstance all round. A close fight would have meant a, bitter controversy over every proxy which could possibly be questioned and perhaps an appeal to the courts. This would have been an undesirable development for the stock- holders on either side. And if a wide margin of victory simplified the task of the Rockefeller cohorts, it also, by re- moving any doubt of the result, made easier the acceptance of defeat by Mr. Stewart. The chairman, who presided at the meeting, destined-to-be-deposed won the respect of his foes by his ob- vious fairness in conducting the pro- ceedings and by the way in which he received the announcement of the out- “T will take it standing up,” he said good-naturedly, and he did. Noth- ing in his connection with the Standard come. Oil Company of Indana became him like the leaving it. AMERICANS IN MEXICO. The concern felt in the United States over the revolt in Mexico is not lim- ited to its upon the amicable relations established by Am- Several hundred American tourists are tied up in Mex- ico City. Most of their routes to the sea or border are cut off. Many other possible effect bassador Morrow. American citizens are traveling or liv- Ths Na- tion has numerous personal and prop- ing elsewhere in the country. erty interests in the rebel states, par- ticularly Sonora, Vera Cruz, Chihuahua and Coahuila. But American lives and property should suffer little from either the Federal troops or the organized Both groups would like to avoid friction with the United States. The principal danger to American interests in Mexico lies revolutionary forces. in the roving bands of guerrillas and outlaws. These are a menace even in times of peace. MEXICO. Unfortunate Mexico! Needing more than most countries the rest and recu- peration that come with peace, she finds herself plunged once more into the all too familiar destruction of civil war. Were this war for a great principle its losses might be forgiven. But here we have men shedding blood, destroying property and stopping trade—for what? Merely for office. Even China has more than After all, her long waretare is in behalf of the splen- conscience this. did principle of nationalism. Our peo- ple can have little sympathy with so selfish a thing as this Mexican rebel- lion. They will hope to see the estab- put a quick end lished Government to it. The men who try to do something and fail are infinitely better than those who try to do nothing and succeed.— Lloyd Jones, HODENPYL WOODS. They Must Forever Belong To Grand Rapids. In the early years of this century the Board of Trade of Grand Rapids took upon itself new life by changing the emphasis of its activities from the direct attempt to secure new industries in the city to the building up of a city of attractive homes, thus making it worth while for industries to seek Grand Rapids as a place for their ac- tivities. About this time we saw the woods which were so rich in natural attractions gradually receding from the city and entered upon the work of building parks within the environs to take the place of wooded areas that could never be returned. Mr. Anton G. Hodenpyl, who is a product of Grand Rapids and who is greatly attached to the city and its future, saw that the children who were coming on would not have the great advantages of his childhood attached to excursions in the nearby woods. Having this in mind, he confided in me a desire of his heart that a piece of natural virgin timber could be secured within walking distance of the center of the city to be maintained perman- ently as a timber area and cared for under the modern methods in forestry so that the joys of his own childhood could be carried on through the chil- dren of later generations and that the woods could be a place of enjoyment for the childhood of Grand Rapids. To this end and co-operating with good friends, what is now known as Hodenpyl Woods was secured. Mr. Hodenpy! not only purchased the tim- ber area, but spent many thousands of dollars in putting it in as attractive condition as possible to turn over to the city of Grand Rapids. In the deed of transfer he put in some considera- tions very tactfully that would give permanence to his idea. He desired the city should maintain this piece of woods in its natural state, that it should not be considered a park with flower beds and monuments and _ all that sort of thing. He wanted it to be kept just as nearly like a piece of woods that he used to enjoy as it is possible under modern methods of civilization. The city has undertaken to carry out Mr. Hodenpyl’s thought. The woods have not been spoiled by trying to de- velop them into a park area for recrea- tion. The undergrowth has been al- lowed to develop, young trees have been stimulated to grow and take the place of older ones as they should dis- appear; there has been no disposition to put in paved highways but to main- tain a natural woods road with parking places so that it could be a sauntering place rather than a drive for rapid transit. Mr. Hodenpyl expressed the hope that classes in botany of the vari- ous high schools in the city should take an interest in these woods and enjoy botanizing in them and to maintenance of the many wild flowers and shrubs that are indigenous to our climate. In the development of Grand Rapids and East Grand Rapids this area of woodland has been taken in by the city of East Grand Rapids and there has MICHIGAN TRADESMAN been a disposition exhibited recently (because the condition is an anomalous one, to have one city hold a piece of woods within the environs of another city) to secure, if possible, the owner- ship of this property by the city of East Grand Rapids. This word is written to explain that this can never be accomplished, and East Grand Rapids should be happy to have the woods looked after in exactly the way Mr. Hodenpyl would desire, and the children of the little city to the East of us can have even more privileges there than our own children because they are closer to the woods. There has been expressed on the part of some good citizens in East Grand Rapids and my good friends will never think of requesting the city to make any transfer of this property to another municipality. The woods about our city gave me so much pleasure as a boy and I feel to-day that they had so much to do with the development of my character and usefulness that the thought in Mr. Hodenpyl’s heart, to give these priv- ileges to the boys and girls of succeed- ing generations, is a beautiful one, and I think that he will be held in affection and respect for his vision and his method of carrying on to his succes- sors. Charles W. Garfield. >> Forest Economics Plainly Stated. The basic idea of practical forestry is a plan of management whereby there can be maintained a continuing A. G. Hodenpyl. the desire to make it more of a park area and to spend a lot of money in putting a paved highway through it. This may seem desirable to people liv- ing there, but it is entirely contrary to Mr. Hodenpyl’s original thought, and my confidence in the city of Grand Rapids and its desire to carry out Mr. Hodenpyl’s wish is so perfect that I cannot think that any which was indicated in the transfer of property will not be carried out by the city of Grand Rapids in the interest of both cities. I said the transfer to East Grand Rapids never can be carried out because the woods were held in trust by the city of Grand Rapids for a cer- tain purpose and it has no legal author- ity to transfer it. I am satisfied that if the government of Grand Rapids carries out Mr. Hodenpyl’s wishes, he requirement yield. This yield must be founded on and kept up by a_ well-proportioned growing stock and its efficient control and development. The manager must have a training to fit him for the responsibilities of keeping that foundation stock in good condition. The plan of management prevents or debars any reduction in the amount of this foundation stock. The forest will then continue produc- ing from generation to generation of owners. Each owner, while he holds title, will have use of the forest to the extent of the yield therefrori, but meanwhile subject to the responsibility of properly maintaining the foundation stock. The trees which are cut make up the owner’s use of the forest. When that yield is taxed it is a tax on the March 13, 1929 forest as a whole because the yield is all that the owner can get out of it. The owner is not allowed to cut into so as to reduce the total of the founda- tion stock and therefore, likewise, the State has no warrant to cut into and reduce it by a tax. This is the point where present tax methods work steadily for elimination of the grow- ing stock and consequent destruction of forests. The State should wisely abstain from taxing that foundation stock and then we can have permanent forests. Under management for a sustained yield the forest goes on from genera- tion to generation of owners and from century to century of the State. These forests are rightfully the wards of the State because the cor- porate capacity of the State is the only adequate agency of reliable super- vision for the length of time such for- ests can endure. The State cannot evade or quit the responsibility of assuring the people that the foundation stock is well main- tained and adequately protected by State action wherever State action can supplement and render more certain the measures employed by the forest manager. Frederick Wheeler, —_+~-+—___ Wood Necklaces in Favor. Considerable interest has developed in necklaces of natural wood, and quick delivery, because of production diffi- culties arising from hand turning, is hard to obtain. The woods used are oak, mahogany and walnut. Inter- spersed between the wood portions of the necklaces are beads of Capucine shades, which afford a_ bright color contrast. The necklaces are intended for use with tweed garments and other sports wear. They are priced to re- tail from $5 up. Coral necklaces are said to be returning to favor, the ox- blood shade dominating. eo Activity in Juvenile Garments. Re-orders for both juvenile and in- fants’ apparel have been gaining with the nearer approach of Easter. Better quality merchandise is being sought. particularly in coats, which now are styled as effectively as garments in- tended for adults. There is strong in- terest being shown in sports coats, as well as broadcloth types in sizes up to 14. A nice business is also being done in flannel coats in pastel and high shades. Layettes, voile dresses and lighter weight*versions of knitted gar- ments are active in infants’ wear. —— In 1890 The world’s greatest automobile maker was working in a bicycle shop. A millionaire hotel man was a “bell- hop.” America’s steel king was stoking a blast furnace. An international banker was firing a locomotive. A railroad president was pounding a telegraph key. In 1950—you? For the rules of success are the same now as they were hundreds of years ago—hard, conscientious work. —_2-+____ Make the most of to-day and to- morrow will make the most of you. mits T scat shinies -— = reine : % = we . Pecans oles satin ~ POC patentorens eat me AE? ieennens . ; 3 ; AN te ee Re aca eanpenmamntinesce res ngiescon we ee : March 18, 1929 How To Handle Retail Grocery Ac- counts.* When you consider that there are thousands of merchants in the State and hundreds of different lines of business; that stores vary in size from the small stand to the large department store, you will realize that it would be impossible to prepare a paper which would cover the broad subject which has been assigned to me by your com- mittee, namely ‘How to handle cus- tomers accounts.” I realize that in the final analysis it is up to each individual merchant to salvation. Each customers work out his own merehant knows his own best and must employ his own busi- ness methods in forcing his customers to pay their bills promptly when they come due. On the other hand, there are a num- ber of fundamental things connected with the subject which are common to all stores, and with that in view, I have prepared this paper dealing with a few of these fundamentals, hoping that either the paper or the discussions which I hope will follow may be bene- ficial to every one present. The big job in business to-day is to sell goods on credit and then get the money. This applies especially to the retailer, and I believe this is one of the largest problems the retailer has to solve to-day. “But how shall I guard against losses of credit and still put accounts on my books?” you ask. The average smaller merchant is groping around in the dark for definite instruction on this He knows from the condi- very question. tion of his books that something must be done. He knows that it is easy to sell goods, but how to collect the mon- ey; that is the big trick in business. There isn’t a classification of business more credit, carries which extends along more customers, and suffers more losses than the food merchants. He is the first line of attack from the man who cannot or will not pay. De- prive the “slow pay” of credit for food and you will make him realize the im- portance of a good credit rating quick- er than anything else. Let me say right here that if you never allow credit to any one before you know all about him, you will seldom lose an account. Don’t be “easy.” The business man who gives credit to anyone who comes along is merely an “easy mark” and soon becomes known as such among the army of dead beats. There is no surer way to wreck what might be a prosperous business than to be too lenient on credit. If your communityt has a merchant credit bureau, join it. Every live mer- chant should be a member, in order that when a customer asks you for credit you may be able to get a proper rating on him, and then be guided by that report. The bureau acts as a protector for you against bad accounts. Too many merchants grant credit first, then when they find that the parties are not reliable they apply for a rating from the Bureau. In other words, “they Dick Miles, of Holland. MICHIGAN TRADESMAN lock the barn after the horse has been stolen.” Too many merchants, when a new customer asks for credit, find it so easy ’ to say “yes” but, the merchant who can’t say “no” has no place in busi- ness. If a person, suddenly requests credit, don’t give it to him until you have found out all about him. “Grant You who are re- tailers when you take on a new ac- count, you should have a plain under- credit with care.” standing as to how you expect your customer to pay his bills. Then insist on those terms being lived up to. To my mind, it is a mistaken idea to think you are doing a friend a service not to collect promptly a bill he owes you. I will agree with you, it requires a little backbone, but the retailer who is firm im a diplomatic way gains the respect of his customers. If vou are a good merchant the big- gest investment vou have is not your stock, but the good will of your cus- tomers. There is a trick that a good many people use to get goods they never in- tent to pay for. First, they buy and pay cash. Then they buy a litile on eredit and pay the bill, making them appear as a desirable account. Then suddenly they run up a good sized bill and disappear. How many of you mer- chants here know this to your. sor- row? Stop Susiness is no longer done in a whis- Collect your accounts promptly. being your customer’s banker. per. You must talk right up if you are to get what you are looking for. In conclusion, may I suggest a few fundamentals that a dealer should know about his customers before he opens the account. 1. How long has customer lived in the community? 2. Does he own his own home or farm? 3. How long has he worked in pres- ent position? 4. Where did he work betore? 5. What are his habits? 6. What references can he give? When he gives you references, don't be afraid to call up his references right in his presence. And don't take it for granted that his references are all right and let it go at that. From this information you will be able to dis- criminate between good and poor risk. If you will follow the rule of knowing instead of guessing, and learn to say “no” as easily as you say “yes,” your problem will be 90 per cent. solved. Finally, may I suggest that success in storekeeping is not entirely made up of keeping your accounts down. Suc- cess also comes through keeping over- stocks down, keeping the variety up, keeping the goods plainly marked, keeping the bargains attractive, keep- ing the public informed, keeping the store and its people clean, keeping at it all the time. By the appearance of your store will you be judged; by its cleanliness and good order, not only by your custom- ers and competitors, but by those from whom you ask credit, as well as to whom vou give credit. Gentlemen, I thank you for your pa- tience. I am in hopes I have given you one or two thoughts, which you will carry home with you and practice in your business. Oo Those Scotchmen. A Scotchman, wanting to purchase bottle, He picked out one and asked an empty went into a drug store. its cost. “Tt’ll cost you a cent empty but you can have it for nothing if you have anything put into it,’ said the clerk. 3 “Put a cork im i then, said the Scotchman. eae Every man is said to have his pet ambition. Whether it be true or not, 1 can say for one that I have no other so great as that of being truly esteemed by my fellow men by rendering myself esteem.—Abraham worthy of their Lincoln. —— a The nature sharps tell us half of every tree is under ground. all of a family tree is. Nearly ce of Millions- because of the Se Double Flavor Folks find they can do more with Light House Coffee. Its “double flavor” means a rich substance which goes farther, pours clearer, and tastes deeper. There is an abundance of soft Mocha essence in every cup. IGHT OUSE OFFEE . NATIONAL GROCER CO. 4 MOVEMENTS OF MERCHANTS. Detroit—Isador Oppenheim sold his at market at 9930 Wyoming avenue to Ernest Labe. Detroit—R. L. Berry has purchased the meat market of G. A. Berry at 17540 Tohn R. street Lansing — The Vandervoort Hard- ware Co. has increased its capital stock from $60,000 to $100,000. Portland—The Builders Lumber & Supply Co., has increased its capital stock from $12,000 to $35,000. Detroit—The Harper Meat Market, 7030 Harper avenue, has been incor- porated with a capital of $5,000. Iron Mountain—R. J. Reynolds, pro- the Broumart Shoe Store, prietor of is conducting a closing out sale. Detroit—Pauline Weinstein has tak- meat market at 611 Dakota ‘nue from Hyman Weinstein. ings—A. Tolles & Co., dealer in produce and poultry, has increased its capital stock from $6,000 to $9,000. Detroit—Oscar Esakowitz has sold his grocery and meat market at 3121 Hastings street to Hyman Wisberg. Jackson—Keehn Hupmobile Incor- porated, 112 East Pearl street, has changed its name to Keehn, Incorpo- rated. Kalamazoo—The Van Halst Stop and Save Grocery and Meat Market has been opened at 246 East Main street. Harbor Springs—Maurice A. Pow- his plumbing business to shall, who has taken pos- ers has sold ! George Mars! session. Milford—R. K. Wrigglesworth has re-opened the grocery meat market which was formerly operated by H. McCormick. Cooks — The Soo Creamery Co. is building a cheese factory which it ex- pects to have in operation the latter part of May. Detroit — Stanislawa Oleszkiewicz has purchased the grocery and meat market at 8960 Astor avenue from Louis Schwartz. Detroit—Sam Berin, 3706 Fenkel avenue, dealer in boots and shoes, is offering to compromise with his cred- itors at 20 per cent. Detroit—Josephine Zitka is the pro- prietor of the grocery and meat market at 6475 Clifton street which was for- merly owned by Joseph Zitka. Detroit—Kraetke Inc., 2493 East Grand boulevard, dealers in ma- chinery, have increased their capital stock from $10,000 to $100,000. Hancock—The Hancock Hardware Co. has purchased the stock and fix- tures of the Funkey Hardware Co. and 3ros., will consolidate it with its own. Negaunee—The Twin Cities Dairy of this place and the Cloverland Dairy of Marquette, have consolidated under the style of the Tri-Cities Dairies, Inc. Perttula has re- grocery stock and meat market from Division street to the Skoglund building at 106 First street. Ironwood—J. A. Jones announces plans for the erection of a new build- ing on the corner of Lawrence and Aurora streets, costing approximately $5,000. Ishpeming—Nels moved his MICHIGAN TRADESMAN Cass City—L. Levinsohn, of Sagi- naw, has purchased the stock and store fixtures of E. A. Zemke department store and removed it to his Detroit auction rooms, Caro—L. Levinsohn has purchased the clothing and furnishings stock of St. Mary Bros., who recently suffered a loss by fire and is conducting a fire sale on the premises. Cloverdale—The C. & A. Co. has been incorporated to conduct a gen- eral mercantile business with an au- thorized capital stock of $10,000, $3,000 of which has been subscribed and paid in in cash. Lansing — The Andridge-Gleason Hardware Co., 221 West Washtenaw street, has been incorporated with an authorized capital stock of $15,000, $3,- 000 of which has been subscribed and paid in in cash. fronwood — The Beth Perry Gift Shop and Parisian beauty parlor are now located in the Rouse building at the corner of Ayer and Suffolk streets, formerly occupied by the Dishneau & Peterson Shoe Co. Merrill—The Big Four Oil Co. has been incorporated to deal in petroleum products and auto accessories, with an capital stock of $50,000, $31,900 of which has been subscribed and $10,000 paid in in cash. Detroit — The Everett-Taylor Co., 21732 Grand River avenue, has been in- corporated to conduct a general hard- ware business, with an authorized cap- ital stock of $15,000, all of which has been subscribed and paid in. authorized Hard- ware Co., Michigan avenue, has voted to increase its capital stock from $60,- 000 to $100,000. The corapany is now remodeling its store building prepara- tory to increasing its stock and ser- vice. Lansing—The VanDervoort Escanaba—The Peninsula Tire Co., 610 Ludington street, has been incor- porated to deal in radio, auto acces- sories, etc., with an authorized capital stock of $20.000, $5,000 of which has been subscribed and paid in in prop- erty. Clothing, Inc., 118 East Aurora street, has been in- corporated to conduct a retail cloth- ing business with an authorized cap- ital stock of $20,000, $6,000 of which has been subscribed and paid in in Ironwocd—Taylor’s cash, Detroit—The Detroit Dru Fruit Co., Inc., 2373 Russell street, has been in- corporated to deal in produce and dried fruit with an authorized capital stock of $15,000, all of which has been sub- scribed and paid in, $3,000 in cash and $12,000 in property. Howard City—Charles Brunner has leased his two-story business block to Warner Bros., a chain store organiza- tion which will take possession about April 1. This will necessitate the find- ing of a new location by Harry Solo- monson for his restaurant. Detroit—The King Cake Co., 9210 Gratiot avenue, has been incorporated to conduct a wholesale and retail bak- ing business with an authorized cap- ital stock of $20,000, all of which has been subscribed and paid in, $1,900 in cash and $18,100 in property. Kalamazoo — The Porter-Barron Hardware Co. has filed a petition in bankruptcy, listing liabilities as $15.- 601.53, of which $12.745.84 is in un- secured claims. Assets are given as $10,609.25, of which $2,673.39 is in open accounts and $6,841.86 in stock in trade. River Rouge—Ehrlich’s, 10417 West Jefferson avenue, has been incorporat- ed to deal in jewelry, etc., with an authorized capital stock of 1.500 shares at $100 a share, of which amount $100,- 000 has been subscribed and paid in, $3,268.82 in cash and $96,731.18 in property. Ishpeming—The Rosberg Mercantile Co., headed by Kirl Rosberg, has add- ed another store to its chain in the Western end of the Upper Peninsula, having purchased the Pulkila & Lustic store at Ewen, a large mercantile es- tablishment which has been operated for the past three years. Detroit—Paul V. Haertter, dealer in confectionery, patent medicines, ice cream, etc., has merged his business into a stock company under the style of Haertter, Inc., with an authorized capital stock of $25,000, all of which has been subscribed and paid, $700 in cash and $24,300 in property. Detroit—Samuel Jacobson, dealer in and children’s wearing ap- parel has merged his business into a stock company under the style of S. Jacobson, Inc., with an authorized capital stock of $20.000, all of which has been subscribed, $12,000 paid in in cash and $1,000 in property. women’s Newberry—Lauerman Bros., of Mar- inette, Wis., who recently took over the dry goods and shoe stock of Co- well & Burns, have now purchased the clothing and furnishings stock of the Oscar Sundstrum estate and combined the two stocks in the Hunt building, on Newberry avenue, where the busi- ness will be continued. Dearborn—The M. B. Walace Lum- ber & Coal Co., 210 West Michigan avenue, has merged its wholesale and retail business into a stock company under the style of the M. B. Wallace Lumber Co., with an authorized cap- ital stock of $30,000, all of which has been subscribed and paid in, $10,000 in cash and $20,000 in property. Lansing—The Central Trust Co., of this city, has been named temporary receiver for the M. J. & B. M. Buck Co., following a petition of B. Russell 3uck and William T. Jenkins, majority stockholders to dissolve the corpora- tion. The Buck company was founded nearly eighty years ago, specializing in furniture and undertaking and has been located since its inception at Wash- ington avenue and Ionia streets. Manufacturing Matters. Lansing — The Lansing Motor & Pump Co., South Hosmer street, has increased its capital stock from $10,000 to $75,000. Grand Rapids—The Knape & Vogt Manufacturing Co., 658 Richmond street, has increased its capital stock from $58,000 to $258,000. March 13, 1929 Muskegon — The Woodland Sleeve Piston Ring Co., 16 West Webster avenue, has decreased its capital stock from $150,000 to 25,000 shares at $1.50 each. Detroit—Sweedish Charcoal Steels, Inc., 2865 East Grand boulevard, has changed its name to S. K. F. Steels, Inc., and increased its capital stock from $50,000 to $200,000. Kalamazoo—The Fisher-Graff Iron & Metal Co., North and Walbridge streets, has been incorporated with an authorized capital stock of $50,000, $25,000 of which has been subscribed and paid in. Dearborn—The Peter Smith Heater Co., 10501 Haggerty avenue, has been incorporated with an authorized cap- ital stock of 10,000 shares at $2 a share. $20,000 being paid in in property. Detroit—The Use-All Welder Point Co., 13518 Plymouth Road, has been incorporated to manufacture and sell subscribed and machinery and appliances with an au- thorized capital stock of 3,000 shares at $1 a share, $3,000 being subscribed and paid in in cash. Detroit—The Towne Robinson Co., 5736 Twelfth street, has been incor- porated to manufacture and sell nuts, bolts, screws and small machines, with an authorized capital stock of $40,000, all of which has been subscribed and paid in in property. Muskegon—A voluntary petition to throw the Michigan Biscuit Co. into receivership and dissolve the company, was filed in Circuit Court last week by counsel for the stockholders. The Bankers Trust Company is named re- Receivership action follows closely the taking of a decree of fore- closure in Circuit Court by the Bank- ers Trust Company, which holds notes, bonds and mortgages totaling $42,000 on which it foreclosed. June 30 is the date named for sale of the assets of the company, or as many of them as are necessary to satisfy the terms of the foreclosure. The Michigan Biscuit Co. is a $150,000 organization, with $147,- 000 in capital stock issued. Its assets are listed at $205,000 and liabilities at $128,000 in the petition. Lack of cap- ital is responsible for the receivership. No plans have been announced as to the course stockholders will pursue in future, but it is believed that some of the stockholders will buy in the com- pany and effect a financial re-organ- ization. Among the assest listed in the petition for receivership are cash, mer- chandise and accounts receivable, $30,- 000, and land and buildings, machinery and equipment, and furniture and fix- tures, $175,000. Liabilities include notes payable, $68,000, accounts payable $16.- 000, accrued taxes and interest $2,000, and mortgage to Bankers Trust Com- pany, $42,000. The Michigan Biscuit Co. is the successor to the Hasper Biscuit Co., following the re-organiza- tion of two years ago. At that time the company built a new building at Apple and Emerald streets, modern equipment was installed, and for some time thirty employes have been on the payroll. ceiver. Laat ERM rex | Penne RE rt OP ecco em ca sage ame spans evr tats March 138, 1929 MICHIGAN TRADESMAN 5 Essential Features of the Grocery ed. The Coast market is firm. New market will be influenced by news Imperial Valley, per crate ------ $4.00 Staples. crop citron maintains a strong advanc- from the growing crop, usually of a. Hot house leat, per Ib. -.--_______ 10c Sugar—Jobbers hold cane granulated at 5.70 and beet granulated at 5.60. Tea—The market has been quiet during the past week, although some business has been doing every day. Prices have shown no_ important change since the last report. Ceylons, Indias and Formosas are still selling pretty actively and lower grade Cey- lons, which have been easy for a good while, have advanced 2 cents a pound in primary markets. : Coffee—The market for Rio and Santos coffee, green and in a large way, and for future delivery, has had a rather soft and sluggish week, and even spot Rio and Santos has felt the effect of it by declining about 4c per pound. The reason is disappointing conditions in Brazil. At present Rios are slightly easier than Santos. Mild grades show no change for the week. Jobbing market on roasted coffee is about unchanged, except as individual sellers, make adjustments to fie buying conditions. Canned Fruits—Spot fruits are quiet and the market holds firm on all items except California 2% cling peaches, which, owing to a plentiful Coast supply, are available at easy prices. Canned Vegetables—Southern can- ners report satisfactory sales of futures to date, but they have been booked more to other markets rather than to New York factors. The lima bean market is practically bare in the South, with only mixed green and white available in good qualities. Packers are not anxious to sell futures, many being already booked to the limit. There was nothing spectacular in spot or future corn buying last week and prices maintain at an even keel, with spots continuing to show weakness in some of the lower grades. The shrimp market is quiet but firm, with stocks on hand abundant, though not well distributed. Before long, California will be naming prices on 1929 aspara- gus, as canning operations will soon be getting under way. The market will open in a better position than in some years and new pack comes upon a well cleaned up market. Dried Fruits—Recent postings from the Coast state that important oper- ators are entirely sold out on the higher grades of apricots. Standards and choice are still in fairly abundant supply, with holders firm in their Spot supplies are far from be- ing over-abundant and the price tend- ency is toward advances. Local oper- ators are showing little interest in re- placement business from the Coast, finding it hardly profitable to do busi- ness when there is such a slight dif- ference between the two markets. A similar condition exists in the market for California prunes, and trading is almost altogether a spot proposition. Prunes are firmly held on the Coast, with an advancing tendency in the larg- particularly 40s. A good ideas. er sizes, movement of both California and Ore- gon prunes continues here, with a good demand for all sizes, in both package and bulk. Peaches are moving moder- ately well and prices are fully sustain- ing tendency, and many local import- ers believe the market will continue its advance of last week until cured halves are as high as 30@35c per pound. The trade, however, does not seem par- ticularly interested in taking advantage of the advancing market. Canned Fish—Shrimp is very scarce at the source, while spot supplies are fairly large and buyers not easy to find. The catch in the South has been unusually light this year, weather con- ditions being unfavorable to fishers. Salmon has been going along at a slow rate and prices have held steady and unchanged. Salt Fish—Demand for all grades of salt fish has been very good so far this Lent. Mackerel, as has been previously reported, is scarce and high. So is Holland herring. Beans and Peas—No development has occurred in any variety of dried beans during the week, except that the demand has fallen off and some prices have shown signs of weakness. Do- mestic marrows, however, have work- ed up slightly, but pea beans have de- clined about 25 cents. Red kidneys are also somewhat easier. California limas are unchanged. Blackeye peas about unchanged. Demand for dried beans and peas is not very good. Nuts—Jobbers are almost down to bare floors in all unshelled nuts now, but they continue to restock in a hand- to-mouth way, and with no speculative interest being manifested, prices mere- ly hold steady and have little chance to advance. California walnuts still hold the limelight as a seller, and ap- pear likely to continue to do so for some time to come. The market on 1929 Brazil nuts is 10%c for large washed. Almonds in the shell have been a pretty good seller, and prices hold steady, with the exchange entire- ly sold out on the Coast in all varieties. Nothing new or exciting developed in the market for shelled nuts last week. The market on French walnut meats might bear watching, however, as the statistical position of all grades, more particularly fancy, is strong to the point of being bullish, and importers are predicting an advancing market. The California Almond Exchange has made an advance of lc per pound on all grades of shelled almonds, which becomes effective to-day. Pickles—The pickle situation is about as previously reported, with trading seasonally normal, though buy- ing has not been heavy of late. Dills continue scarce, and the primary mar- kets say they are closely sold up. All large pickles are hard to obtain, and as a consequence manufacturers are pushing the sales of other sizes and neglecting the larger ones. Relishes are seasonally quiet. Prices on all pickles are unchanged. Rice—Enquiry from domestic and foreign markets continues at an en- couraging rate and further business has been transacted in satisfactory volume. There seems to be a tendency on the part of the trade to take ad- vantage of these quiet moments to fill their requirements, as that period of the year will soon be here when the The South reports the higher bullish nature. market on rough than on clean, and millers are not continues anxious to dispose of their stocks, evi- dently looking forward to a_ better market in the near future. Prices here are unchanged. Sauerkraut—A slight lull in trading is reported, but it is expected at this season of the year. After the Lenten season is over a normal activity is ex- pected. Supplies in first hands are becoming scarce. Prices remain as quoted last week. Syrup and Molasses—Sugar syrup is still being rather scantily made and with an active demand. Prices are firm. Compound syrup is steady, with There have been no changes since the advance of January 15th. Molasses is quite active at firm prices. fair demand. Vinegar—Trading in vinegar is slug- It is usual at this time of the With spring approach- gish. year, however. ing better times will soon be here. Prices are unchanged. Cheese—Supplies of cheese have been small during the week and the market has been steady with a mod- erate demand. ———_> > Review of the Produce Market. Apples—Northern Spy, $2.50 for No. 1 and $1.75 for No. 2; Baldwins, $1.75; Idaho Delicious, $2.75 per bu. basket; Idaho Spitzenberg, 2.75 per bu. basket. Bagas—Canadian, $1.50 per 100 Ib. bag. Bananas—4'%4@5c per lb. Beets—$1.50 per bu. for old; $3.75 per crate for new from Texas. Brussel Sprouts—32c per qt. Butter—Unchanged from a week ago Jobbers hold prints at 51c and fresh packed in 65 Ib. tubs at 50c. Butter Beans—$4.50 per hamper for Florida. Carrots—Home grown $1.65 per bu.; new from Calif., $3 per crate of 5 doz. Cabbage—Home grown, $3 per 100 lbs.; new from Texas, $3.50 per 100 Ib. crate. Cauliflower—2.75 per doz. Celery—Florida commands 75c per bunch or $3.75 per crate. Cocoanuts—90c per doz. or $7 per bag. Cucumbers—$1.75 per doz. for Illi- nois hot house. Dried Beans—Michigan jobbers are quoting as follows: @€ H Pea Beans 2032 $9.75 Eieht Red Kidney -..--_---_- 9.50 Dark Red Kidney -----._.-____ 9.50 Eggs—The market has declined 7c per doz. during the past week. Local jobbers pay 26c per doz. Garlick—23c per Ib. Grapes—Calif. Emperor in sawdust, $4.50 per keg. Green Onions—Shallots, 50c per doz. Green Peas—20c per Ib. Green Peppers—60c per doz. Lemons—Ruling prices this week are S60 Sunkist 20 $6.00, 300 Simkist - 6.00 360 Red Ball. ae 6.00 S00) Nea Ball 2. 6.00 Lettuce—In good demand on the following basis: ‘ Limes—$1.25 per box. Mushrooms—75c per Ib. Oranges—Fancy Sunkist Califormia Navels are now on the following basis: $26 2 J $5.50 S50 30 6 2 4.50 2) Se 4.00 OOF 3.75 a6 5.75 28 0 a5 SA. 3.50 Florida, $5.50 per crate for all sizes. Onions—Spanish, $3 per crate; home grown, $5.50 per 100 Ib. bag. Potatoes—40@60c per bu. according to quality, for grown; Idaho stock in 100 Ib. sacks, $2.50@3; new from Florida fetch 12c per lb. home Parsley—/75c per doz. bunches. Pieplant—Ill. hot house, $3 for 20 Ib. box. Radishes—45ce per doz. bunches. Spinach—$1.10 per bu. Strawberries—45c per quart. Sweet for kiln dried Jerseys. Potatoes—$2.75 per hamper Tomatoes—$1.10 for 6 tb. basket from California. Turnips—75c per doz. bunches for Florida. Poultry—Wilson & Company pay as follows: Freavy fowls -. 0) = oe 28c Lieht fowls 20.00 ASe Eieavy Koaster .20 0 30¢ W. ©. Brovers 22c Veal Calves — Wilson & Company pay as follows: Bavey oe 20¢ Good =. Se eo 18c Meditim 220 l5c Poor eee ee a pe ar 2 Green, No. 1 Green N@ 2 oo 09 Circa, NG. bo il Cured Ne 2 oe 19 Caliskin. Green, No. lo Ii Caliskin, Green, No. 2 2 15%. Calfskin. Cured. No. 7 2 3 12 Calfskin. Curde, No. 2... 16% Hors No tl... 4.00 Horse: No 2 oe 3.00 Pelts Beams 2 75@1.25 Sheasings 92 25@1.00 Tallow. DG ee 06 IN ee 06 ING: 2 05 Wool. Unwashed, wedium __._.__._.__. a@ 4a Unwashed. rejects 0 @30 Viwasied fie... @30 ——__.»~~ 2 Detroit—Koploy & Ross, manufac- turer and dealer in radio, has merged its business into a stock company un- der the style of Koploy & Ross, Ine., with an authorized capital stock of 750 shares at $100 a share, $1,000 being subscribed and paid in in cash. —__»+<____ Detroit—The Johnson Paint & Var- nish Co., 321 Jefferson avenue, has been incorporated with an authorized capital stock of 30,000 shares at $10 a share, 60,000 shares at $1 a share and $1,000 being subscribed and paid in in cash. 90,000 shares no par value, — >> Detroit—The Majestic Tool & Man ufacturing Co., 1926 First National Bank building, has been incorporated with an authorized capital stock of $15,000, all of which has been sub- scribed and $12,000 paid in. 6 MICHIGAN March 13, 1925 TRADESMAN IN THE REALM OF RASCALITY. Questionable Schemes Which Are Under Suspicion. formerly traveling National Gro- In- ion thoroughly to recommend it to his of the use by commercial business concerns of names which in- words as “Associations,’ the Federal Trade Com- mission considers such names mislead- g. The Commission has issued a com- pl st the Radio Association Inc.. of Chicago, in which advertising of the desist order issued Leather Company, of a coined word or trade name in conjunction with the name of a fabric or leather, does not indicate to the public that the ion. The responden since 1922, had, sold a calfskin under the copyright trade name “Kaffor Kid.” In its order the Commission di- rected the respondent to discontinue the use of the word “Kid” alone or in combination with “Kaffor” as a trade name or as a description of any leather other than kidskin. shall not be used in advertising and selling knit under- the distributed The word “wool” content of the the body fabric, according to a rule now wear unless wool latter is throughout affirmatively approved by the Federal Trade Commission following adoption last November by the knit underwear industry at a trade practice conference. Two rules adopted at the conference have been affirmatively approved and placed in “Group I” while a third rule was accepted as an expression of the trade and designated “Group IT.” The second rule in Group I is to the effect that if mention is made regard- ing fiber content of trimmings, bind- ings, and adornments, then it shall be accurately stated as applying to such trimmings, bindings, and adornments. The rule placed in Group ITI is as “Resolved, that the testing procedure for the fiber content shall be that National follows: recommended by the Bureau of Standards.” Manufacturers, trade associations, the National Better Business Bureau and United States Bureau of Stand- ards, were represented at the confer- ence, which was held in Washington. Former Commissioner Abram F. My- ers presided. “Tampa” as a designation for cigars should not be used unless such cigars are products of the city or district of Tampa, Florida, according to pro- visions of a stipulation agreement be- tween the Federal Trade Commission and a manufacturer and seller of cigars. zrown in a iiiler. it these cigars were “The Original,” “Be- The agreement company with Trade Commission to dis- continue misuse of the word “Tampa” in connection with the sale of cigars. In the Government's trial against the promoters of the Canario Copper stock on charges of using the mails to de- now going on in New the prosecution is the re methods employed by pitialls. The case as it unfolds itself reeks of investors, produc- sinister ing evidence of y vestors are lured into concerning doctored finan- tatements. sales and other forms of chicanery that would create testimony cial s wash an appearance of financial respectabil- ity unless a person through the proper channels of investigation uncovered evidence that there was something wrong sufficient to arouse the needed suspicion. Experienced investors are not caught : such tricks as were employed by the promoters of Canario Copper. They not enticed into making purchases by artificial to stocks. ity and find market stimulation applied They dig behind the activ- out what causes it. If there are no substantial facts available to justify the activity that is sufficient warning for them to leave the proposi- tion severely alone and in most in- stances the final outcome justifies their caution. : it is snatch the small investor eager to succumbs to the allurements with which financial sudden riches who schemers invest their propositions. Yet they need not do it when there is avail- able to them such bodies as the Better Business Bureaus, invest- ment bankers and nearly all the prom- reputable inent newspapers, which have the data through which to learn whether a pro- motion is a reputable one or not. Just as soon as the average investor learns how much it is to his advantage to “Investigate Before fewer number of them Investing” a vill find them- selves among the victims of financial dishonesty.— Financial World. ——__2>2-o______ Scotchman Still Looking For a Job. The Chicago correspondent of the Congregationalist chronicles the follow- ing circumstance: Saturday night. The trade in the A. & P.chain store at the corner had slackened a little. It had been a busy day, as Saturdays always were in that store. The manager, a quiet Scotch- man, was surprised to see the district manager of the chain of stores, of was a part, enter. After a word of greeting the district manager said, “When you close the store to- night you may bring the key to my office and you need not come back. We are permanently closing this store and thirteen others in the district.” The Scotchman was astounded. He asked, “Haven’t I made a good man- ager and conducted the business fair- which his ly and honestly these years, without at least giving “Ves.” replied D. M.. “but this stcre is one of the number which does iy?” notice, are i “Yes, replied the D. M., “those per week and so we cannot afford to are orders,” and he left the store. This r Phe Gootcian thoueht occurred a month ago and the Scotch- (So von eet OS still looking for a job. ‘ Money won't buy everything, but it flavors everything. us a week's not keep its transactions up to $350 you! keep it open.” a moment and said, going to let us out in the middle of the winter after I have served you faithful- ASSOCIATED TRUCK LINES Announce ccmplete organization for handling Merchant Freight. We go to i167 Cities and Towns in Michigan, and make deliveries to suit present day requirements. We furnish the greatest aid to successful merchandising, Adequate delivery. All lines are regulated by the Mich- igan Public Utilities Commission. ASSOCIATED TRUCK LINES 108 MARKET AVE. GRAND RAPIDS, MICH. ‘ PHONE 94121 Sf ear Lf “Americas foremost coffee for more a Cel: than half tury *It is a matter of record in the history of the coffee trade that Seal Brand was the first coffee ever packed in sealed tins. CHASE & SANBORNS SEAL BRAND COFFEE Grocers supplied by Chase & Sanborn, 327 North Wells St., Chicago Raster Cand CANDY EGGS - NOVELTIES )OWNEYS Easter Gift PACKAGE CHOCOLATES Now ready to ship. Get your supply early. MN NATIONAL CANDY CO., INC. DUTNAM FACTORY GRAND RAPIDS, MICH. ; } if March 13, 1929 MICHIGAN TRADESMAN THE BEST EVER. Annual Meeting of Retail Grocers and Meat Dealers. The thirty-first annual convention of the Retail Grocers and Meat Deal- ers’ Association of Michigan convened at the Pantlind Hotel Tuesday after- noon. The convention was called to order by Garret Van Der Honing, President of the Grand Rapids Retail Grocers’ Association. After an invocation by Rev. John Dykstra, Lee H. Bierce gave an ad- dress of welcome, which was respond-' ed to by A. J. Faunce, of Harbor Springs, as follows: It is a pleasure and privilege to have the opportunity of replying to this gracious and hearty welcome we have just received. In behalf of the Retail Grocers and Meat Dealers Association of Michi- gan, I wish to thank the Grand Rapids Association for the tireless effort thev have put forth to make this convention a success. All cities vie with one an- other in entertaining conventions, but seldom, if ever, have I visited a city where the people put forth a greater effort or are more friendly and cordial than yours. Your retailers are a live up-to-date group and we are fortunate indeed to have such men as Mr. VanderHoning, Mr. Hanson and Mr. Gezon to handle the affairs of this meeting and bring it to the success it now promises to be. Our thanks are due the wholesalers for their assistance. These men are of the very finest and are always will- ing and glad to give a helping hand and good advice to the retailers throughout the State. It is also with a great deal of pleas- ure that I mention our trade journal, the Michigan Tradesman. No associa- tion has a more staunch friend or one more deeply interested in assisting to solve the problems which confront the independent retailers than Mr. Stowe. If it were not for his advice and fight- ing spirit demonstrated through the columns of the Tradesman in our be- half, we would not feel the assurance of the future that we now do. In conclusion, let me say that the Association will always feel grateful to the city of Grand Rapids, and you may be assured that the benefit and pleasure derived from this convention will long be remembered by each and every member. President Hans Johnson was then introduced by Mr. Vander Honing and proceeded to deliver an interesting annual address, including several sug- gestions pertinent to the grocery and meat business for the consideration of the conventions. Secretary Gezon then read his an- nual report as follows: As another year draws to ? close we can look back with some degree of satisfaction, although nothing of a spectacular nature has transpired through this office. A few local difficulties have been threshed out and settled and some co- operation has been given to the Na- tional Grocers’ Association and the Federal Trade Commission. Our financial condition is as follows: Cash on hand April 17, 1928 _-$1,371.59 Total cash received -------- 2,160.51 otal 2 ee 3532.10 Total cash paid out -------- 2,165.84 Balance on hand ------ $1,366.26 There has not been as much activity as usual among our local grocers Oor- ganizations and the quality, service stores have had setbacks in some towns. New organizations sponsored by job- bers have crowded out the G. S. stores in some cases, but not in every case, Muskegon, Grand Rapids and some other towns still remain true. I want to encourage our organized towns to keep up courage and strive to get your Association on a_ higher plane. As groups study the methods of the chains and beat them at their own game. In the three vears we have had the chains next to us we have learned that they are good merchants and that they could teach us a lot. At the present time there are before the Legislature three bills which de- mand our attention, yet none of which need cause any retailer to lese much sleep. They are the bad check bill, the garnishment bil and the chain store licensing bill. I hope the Legislative Committee will have a report. In closing, I wish to report that the Federal Trade Commission of Wash- ington is recommending that trade as- sociations be licensed so that they may work in closer harmony with the Gov- ernment. If the Government recognizes us as a useful factor in the business world, should not we, the members, support the work and encourage the officers at all times? It is the wish of the officers that the program as outlined be closely adhered to and I am sure you will be better merchants if you give close attention to the addresses and also to the dis- cussions. Dick Miles, of Holland, read an in- teresting paper on How To Handle Customers’ Accounts, which is pub- lished verbatim elsewhere in this week’s paper. Edward Hesse, of Muskegon, gave an interesting talk on Price Tags and Price Cards, which was well received and was followed by instructive ad- dresses by other members of the As- sociation. No evening session was held, so as to give the members ample opportun- itv to attend the food show now in progress in the Klingman building under the auspices of the local as- sociation. —_2+ >___ Rare Sugar From Waste. Through the joint efforts of the Bureau of Standards, the Albama Polytechnic Institute, the University of Alabama and the Alabama Indus- trial Development Board, the cost of xylose, a rare sugar, may be reduced from $100 a pound to 50 cents or less, and Alabama farmers may find a mar- ket for their cottonseed bran and pea- nut shells. Xylose, which is useful in the food, textile and leather indus- tries, has been recovered from these waste products of the farm on a lab- oratory scale which justifies the build- ing of a small factory to try it out commercially. Present indications are that it can operate on a basis that will produce xylose at a cost of about 50 cents a pound. The first factory will produce about 100 pounds of sugar a day, which will be sufficient to deter- mine its commercial usefulness. OO Relabel. Doc. Thompson: The man who got up the label for this bottle of Cure for Chills must have a strong sense of humor.” Druggist: Why? Doc.: It reads “Shake well before using.” As Your AGENT We can relieve you of all the routine care involved in the owner- ship of your securities. Your securities are yours, always immediately available, but the re- sponsibility for their care and cus- tody is ours. GRAND RAPIDS TRUST CO. Grand Rapids, Michigan NEW YORK CHICAGO Why Not Provide for the Certainties ? A man provides against the uncertainties of life—against the chances that he will die before he is 60—through life insurance, accumulating out of his income a fund that is pay- able upon his death. But the same man often neglects to provide for the certainties of life — the cer- tainty that he will want a comfortable financial inde- pendence at 60, and that out of every hundred men who reach that age, eighty are de- pendent upon children, rela- tives or charity. Independence in later years can be assured by building an investment reserve out of one’s income, just as life in- surance funds are built. One of the safest and at the same time most productive ways of building such a _ reserve is through investment in sound bonds. For example, $50 a month will build an estate of $25,000 in twenty years if invested in 614 per cent. bonds and the interest re-invested at the same rate. Systematic invest- ment, plus compound interest, is a powerful and sure way of gaining financial independ- ence. If you have _ never bought bonds or if your pres- ent holdings are limited, let us explain fully the advantages of a real investment program. HOWE SNOW & CO. Incorporated FRANCISCO GRAND RAPIDS PHILADELPHIA WILKES BARRE DETROIT BOSTON ROCHESTER MICHIGAN TRADESMAN March 13, 1929 BUILDING OPERATIONS LAG. From the reports now at hand on the progress in major industries last month it is found that several new records were made. Thus the average daily steel output was the highest of all time and the automobile industries hung up a record output. Steel opera- tions fed by tremendous motor car production and also by the marked revival in freight car purchases by the railroads. The latter even this early in the year represent 70 per cent. of the entire purchases for 1928. Despite these evidences of progress in industry, the ebb in building, which with automobile manufacture has been the keystone of the prosperity arch, still continues, and contracts last month were some 22 per cent. under February, 1928. This phase of the situation and the crisis in credit con- tribute two definitely unfavorable ele- ments to the outlook. Whether auto- are overestimating have been mobile producers their market remains to be seen. In 1924 they forged ahead for three months, then eased up under a glut and dropped schedules rather radically for the rest of the year. Five years ago the reaction which set in soon after the spring might have been charged against the coming elec- tion, but there was better ground for blaming overproduction in many lines. Industry had to hold down operations until the surpluses were cleared. In the inaugural address of Presi- dent Hoover little was discerned of new business interest, although the overhauling of the Federal judiciary machinery may reduce litigation waste and also, perhaps, remedy the bank- ruptcy conditions now so largely in the public eye. The special session of Con- gress called to begin April 15 is re- garded as a mixed blessing in business quarters since it may bring unfavorable legislative proposals along with its few tariff advances. FAR-REACHING INFLUENCE. At the conference of executives re- cently held in Louisville to study the progress being made in the grocery survey undertaken there, O. H. Cheney, Vice-President of the Irving Trust Co., points out that the study will not only help the grocer find out where he is going but “what he needs even more at the present time, to find out where he is.” Mr. Cheney it was who first explained the “new competition”’—the battle of industry with industry for the consumer’s dollar. At Louisville he pointed out that the problem of how to meet competition—what each busi- ness has to do about it—is of little vital importance compared with the far greater problem of what society should do about competition. “We are paying too high a price for it,” he stated. Competition up to a certain point, he explained, stimulates distribution, de- velops new wants and the means of filling them, cuts costs and increases efficiency. “But beyond that point,” he added, “competition does just the opposite.” Many of the evils which the Louis- ville survey will undoubtedly bring out will be traced directly to competitive effort—cutting prices needlessly, add- ing lines beyond the point of profit, purchase under pressure only to over- load shelves already overstocked and a host of other ill-advised actions. What the study will also indicate is just how a store must be run to operate at a profit; in short, it will answer Mr. Cheney’s plea for intelligent competi- tion. This work sponsored by the Depart- ment of Commerce and the food in- terests of Louisville is likely to have a very far-reaching influence not only in the food industry but in other lines, because in general the problems of the grocery business there are the questions being asked elsewhere. MERGERS MAKING PROGRESS. Another batch of store mergers dur- ing the week gave evidence that, while there is a great deal of discussion and any number of rumors flying about, there is also concrete progress being made in advancing these retail com- binations. Just how al! these enter- prises either under way or planned will fare is a question no one is fully pre- pared to answer because of the vary- ing conditions involved. As a general proposition, it seems safe to predict that success or failure will depend very largely on management. Intelligent management will see that the units are adapted for the servicec planned; it will be careful to pay a fair and not an exorbitant price, and it will proceed to operate its system of chain distribu- tion on tested and approved lines. A peculiar feature, of course, in the present development toward chains in the general merchandise field is that to all appearances these chains would have prospered to a much larger ex- tent in former days when the demand was for staples and there was not the style acceleration common to the pres- ent. With the “consumer in the sad- dle” as it is put, the flexibility of an independent establishment appears to be a good deal more suited to the quick procession of new wants and de- sires. Of course, a chain store may readily acquire a flexibility of its own. Fre- quent changes in design would be of- fered, but only in standardized arti- cles, in much the same way as the auto- mobile manufacturer has dealt out his standardized models. This view of possibilities is strengthened by the like- ly project that store mergers will be met on an increasing scale by mergers of manufacturers in the merchandise lines. “NO MONEY IN BOOTLEGGING” The hotel proprietor who, following his arrest on a charge of selling liquor, said, “There is no money in bootleg- ging,’ made a statement entirely too broad. When he was arraigned the As- sistant United States Attorney describ- ed him as a disillusioned member of the “rum racket.” And the defendant added mournfully that profits were lacking in bootlegging “because of the overhead expense.” ’ For some of the speakeasy proprie- tors there may be little or no profit in the sale of illicit liquor under present conditions. Many of them have testi- fied to that. But this by no means in- dicates that bootlegging is not an enor- mously profitable thing. It ail de- pends upon which end of the business one is in. If one is a member of any of the great rum manufacturing and distributing rings which exist in every part of the country there can be no question about profits. Such bootleg- gers make milions. And they make them after paying all “overhead,” a large part of which consists of protec- tion money paid to the police and oth- ers whose duty is presumably to en- force the Prohibition law. But the small fellow—the man who operates a hole-in-the-wall liquor dis- pensary—frequently makes little or iio money. His profits must be “cut” too many ways. After he has bought his stuf from the syndicates at prices that afford the latter a great profit, paid his rent and last, but not least, “covered the palms” of grafting of- ficials, without whose connivance he would be closed up, it is small wonder that his profits vanish. His own profits, indeed are slender simply because the profits of others connected with the bootlegging business are dispropor- tionately large. The Senate in its last moments com- mitted an act of petty spite. It instructed its Judiciary Committee to investigate whether the President has a legal right not to present for of Cabinet members carried over from the preced- conrfimation the names ing regime and whether Mr. Mellon's various stock ownerships do not pro- hibit him, under the law, from heading the Treasury Department. The best opinion of Senatorial law- yers has ever been that a Cabinet offi- cer once appointed holds office until he This is plain common sense. If every appointed em- ploye of the United States automatic- ally went out of office at the end of every Administration, the new Presi- dent and Senate would have no time for anything but reappointing them. Incidentally, there is the absolutely conclusive precedent that Mr. Coolidge four years ago did not even dream of presenting his old Cabinet for recon- firmation by the Senate. As for the contention that Mr. Mel- lon violates the law because he owns stock in certain businesses, its estab- lishment would automatically bar from the Treasury most American fitted to head it. Again, the best Senatorial opinion is that Mr. Mellon fully com- plied with the law when he resigned all his positions as an officer of these corporations. Furthermore, it is utterly absurd to start such a hue and cry after Mr. Mellon has been Secretary of the Treasury for eight years. resigns or is removed. Nothing will come of the Senate’s spiteful resolution. But its passage is certainly a display of childish bad man- ners toward a new President. PROFIT ANALYSIS. The net profits reported by 900 American corporations for 1928 were approximately 14 per cent., according to an analysis made by the National City Bank. exceeds by quite a margin the estimate That is a sizable gain and placed on the increase in industrial output during the twelve months. Man- ufacturing efficiency would account for the difference, no doubt. On the other hand, there is plain evidence furnished that the frequent reference to “stable conditions” in industry last year was very far from the mark. The showing by industries is very spotty, the profits ranging from an increase of 152 per cent. in the case of nine electrical equipment companies to a decline in profits of 78 per cent. for nineteen cot- And, again, within each in- dustry there was probably just as much ton mulls. variation. What these figures appear to em- phasize is that the days when “good were quite evenly distributed To-day we have prosperity enjoyed by groups of industries while others languish. It is evident, also, that those industries times” among industries has passed. which are forward looking and_ pos- sessed of good technical equipment are pushing ahead at a much better rate than others. It would not be well to judge that the average struck even for this large number of companies also applies to industry as a whole. These corpora- tions command the best management talent available and their results for that reason should be above the aver- age. “TOM” TAGGART. “Tom” Taggart was the last of the old “bosses.” With Charles F. Murphy of New York and Roger Sullivan of Illinois, he made up a horrific trio used by Bryan and then by Roosevelt as a symbol to scare the country with. Yet that outburst against the constitution of bossim in 1912 aroused a newer social conscience which eventually ended it. Where in the country to-day do we find the equivalent of these old satraps? Taggart may be regarded as of the pioneer era of modern American pol- itics. He had the faults and the virtues of his age. He stood for the political machine, but he also symbolized In- diana. For the State which he loved he thought and worked not only as a boss but also as a statesman. Multitudes of people do not half re- spect their work. They look upon it as a disagreeable necessity for provid- ing bread and butter, clothing and shelter—as unavoidable drudgery—in- stead of as a great man builder, a great life university for the development of manhood and womanhood. The man who has not learned the secret of tak- ing the drudgery out of his task by flinging his whole soul into it, has not learned the first principles of success or happiness. It is perfectly possible to so exalt the most ordinary business, by bringing to it the spirit of a master, as to make of it a dignified vocation. Orrison Swett Marden. I mes | March 13, 1929 MICHIGAN TRADESMAN 9 MACHINERY VS. MAN POWER. We Cannot Go Back To Days of Ancestors. There is a man living at the present time in the far East country called India by the name of Ghandi. He is what might be called a revolutionist. We are probably not able from any definite standpoint to dispose of his case or treat in a very interesting way the cause, which he espouses in India. We will use it, however, as an intro- duction to this discussion. India is a nation which not only is controlled now, but has been for a great length of time, by the English many centuries England has had more dependencies, over which it has exercised its rule, than any other country known to us. If we should make a long list of these dependencies, we would all find that quite a percentage of them are made up of people who have not as yet ar- rived at what we call “advanced civ- Therefore, in this latter class of dependencies, the question of government. For ilization.” the lower classes of life, and in fact, the slavery of certain classes to the rich, are yet dominant. This man in India has a keen mind and very lately conceived the idea that he would go before his people with the thought and scheme that, based upon their conditions and the strict rule of England over their proceedings in every form, it would be best for them to go back entirely to former methods of not only slavery, but hand- labor instead of adopting any modern methods, either in Agriculture, busi- ness or anything else that other na- tions have adopted. In other words, go back to the plow and the sickle, to the weaver’s loom and all the simpler methods surrounding human life and not attempt in any way to adopt those things, which in other nations have brought them out of their lowly con- ditions and furnished, not only the op- portunities, but the faith in better In fact, the Ghandi statement is practically, “back to the loom.” things. It is a significant fact that the peo- ple of the United States did not make any particular advance from the com- mon undertakings of life until by war and proclamation, they abolished slavery. This statement may seem to be far- fetched, but if we will stop and think, we can readily understand that in any country where labor of all classes is derived from those who are practically in slavery, the wages are very small and, therefore, better things are not aspired to. In fact, such conditions bring about no benefits to people, who from the lack of education and _ sur- roundings and practical opportunities have no desire and put forth no effort for better things. It matters not whether we believed in slavery or not, when it was in vogue in the United States, but from that time on, until the present, this country has not only overtaken, but has practically surpass- ed any other country in the world in its progress along hundreds and thou- sands of lines of procedure. As a homely illustration, allow me to say that if we think back fifty years or more and remember the simplicity of dress, the modes of living, the rag carpet, the soft soap, the smoked hams and dried beef of our own curing, we will realize that in half a century all this has been changed and every bit of it has passed into the process of being created and cared for by ma- chinery instead of by human power, the work being done by those, whom we may properly call slaves. This ad- vance has naturally brought higher wages and it has been clearly demon- strated that better compensation, school privileges, church life and a higher average of common _ contact among human beings has redeemed our country from a tendency towards stagnation to that of one decisive in progress. We sométimes hear someone say higher spirit than were the generations of the past. This statement may seem extravagant, but what we mean is this, that in all the walks of life, whether it is in producing natural products, whether it is making machinery gr ad- vancing the methods of merchandising and banking, the person, who attempts to lead, and those who conclude to follow, must be imbued with a spirit that we might almost call “divine,” to lead them to the accomplishment of better things. As soon as a man feels himself inclined and is willing to de- vote his labor and his natural power to producing something better than we have now there will be no danger of our falling from grace or failing in our onward march in this country for better things in every field of endeavor. The truth is that our failures come Lee M. Hutchins. that “they do not know what will be- come of us if we continue to have ma- chinery for everything that we desire to do.” We forget that machinery re- quires more labor than ever before to produce the things we have to have. These laborers receive better pay and enjoy an enlarged and higher scale of living. These things cannot be sur- passed and they cannot be curtailed. They deprive no man of his just deserts in his contest for existence. Over and above these statements, al- low us to say that we are of the opin- ion that our social and economic sys- tem cannot go on toward even better days than we have now, unless through the bringing up of our young people, the privileges, which they enjoy in preparing for the walks of life, they are impressed and imbued with a through the men, who are dishonest in spirit or through some men, who seem to have no particular aspiration or inclination to do good and _ better things. Now we might ask the question, what this spirit is? In the civilized nations of the world, it is admitted that there is produced somewhere a certain inclination and we are inclined to say “Spirit” to achieve and we must not overlook it. In other words, we must give full credit for something that is inborn and that creates in us a desire to not only be something our- selves, but to do something for some- one else. There have been ages when a good share of the human race be- lieved that Divine inspiration was only designed for a very few, who are selected from a large group, but. through long years of experience and advanced thought, we all discard this old belief and know that it applies to every man, woman and child, who can grasp the thought and join on the Lee M. Hutchins. ——_2-+___ Business Mortality. In a Southern city one retailer in Onward March. every forty fails every month and his place is promptly taken by some other Actually the business birth rate is slightly higher than the death aspirant. rte, so that, in spite of the casualties, the army of retailers continues to grow apace. The losses involved are by no means confined to the unfortunate in- Real estate owners fail to collect full rentals, equipment houses dividuals. are frequently involved, and manufac- turers and jobbers rarely escape un- All this may react unfavor- ably on local banks and adds material- scathed. ly to the rising costs of distribution. Taking this as a typical case, the De- partment of Commerce has undertak- en a careful study designed to ascer- tain the causes of bankruptcy in par- ticular groups, inspired by the hope that with definite facts as a basis a way may be found to put the retail business in general on a firmer foundation. The idea is sound enough. Medical science depends for its achievements on identi- fication and isolation of the causes of morbid conditions. The body com- mercial is no less susceptible than the body physical to invasion of parasitical enemies to healthy development, and in both cases vitality depends on ascer- tainment of what is wrong at the source of the trouble. But the analogy should not go too far in pushing the enquiry. Laboratory research, invalu- able in dealing with bodily disease, too often leads to rather futile results in the practical affairs of business. The man of science bases generalizations on specific observation of actual, concrete substances. Business research that follows this method closely is inclined to be satisfied with statistics gathered from responses to questionnaires that afford but meager foundation for elab- orate structures of deduction. If the projected study is to be fruitful in use- ful information it will rely as much as possible on studies at first hand. Better a few solid facts than much data of problematical accuracy. —_+-+___ More Hahn Units Reported. Negotiations with a number of stores throughout the country have been carried on by the Hahn Depart- ment Stores and it is understood that virtual agreements have been reached. Within the next three to four months, it is unofficially said, the Hahn chain will take over stores doing $100,000,- 000 retail volume annually, in addition to those already acquired. Signing of formal agreements, it is said, awaits appraisal, auditing, inventory and legal steps and the fixing of terms of the transfer. Reports continue that the Hahn organization will acquire a well known metropolitan store. ——_<+-__ What this Nation needs is not so much more millions for the enforce- ment of laws, but a new moral disci- pline and determination. 10 MASS DISPLAY OF GOODS. They Help To Put Punch and Pep in Business.* happen to think of a story would perhaps be fitting at this time St pein ieiiede ae Se hes oa : and inasmuch as it fits in with the pic- 1 it to you: here were a couple of farmers One of them had been years while the , moved down from down South. u his chickens with him. There was a high board fence between the two farms. so the chickens from the one farm could not get over to the other, but one day when the rooster of the Northern farmer was wandering along the fence, he discovered a hole in the ground beneath the fence. He through the hole and then to the other side of the fence looked awled < to his amazement he saw a great gs he had never seen before. fie saw many trees that are grown on- ly in the tropics, guinea hens, ostriches and several other animals he had never seen before. While he was wandering around he discovered a real large egg He looked at the egg in astonishment and out of curiosity tried to pick it to see what was inside. The egg rolled and he got the idea that he would push it over to his side of the fence and after consid- erable difficulty he finally succeeded. Then he crowed real loud and all the hens came running around to see what 1. ae oe chen e which was an ostrich egg. the cackling was about and he said to them: You are a good lot of hens and you have always done good work. You laid eggs regularly, but I just want to show you what they are doing in the other territory so look at this egg and try your best.” The moral of this story is for every- one to see what they are doing in the other fellow’s territory, as it pays to get out and get new ideas. That's what you gentlemen are here for to- day. In America the cycle of business changes practically every ten years. It is sO in your own office. The grocer’s equipment such as scales, display racks, ice boxes and automobiles that were up to date ten years ago are practically obsolete to-day. The methods of doing business also change. There are two and a half million people born every year in the United States and it is the newer generation which we must cater to. In our own business if we were to operate with the same machinery, conveying equipment and so forth which we did four years ago our plant would be operating at a loss to-day. It is necessary for us to be on the alert every minute, study out new methods of handling our prod- ucts, new methods of merchandising them and new methods of making them. grocer. Massed displays and modern display fixtures have come to be an important factor with the retail grocer. I know this to be so because it is true in the It is the same with the retail _ Paper d at grocers’ convention by Edward Schust. President Schust Co. MICHIGAN TRADESMAN biscuit department of every grocery store and this is the department we are vitally interested in. We have during the past few years had display racks built according to our own ideas and by getting grocers to put them in more prominent locations in their stores and massing their biscuit displays with the new packages and fixtures we have been putting out lately, we have been able to get grocers to increase their biscuit sales from 15 to 100 per cent. If it is true in some stores it surely can be accomplished in yours, if you have the massed displays. It is, of course, very essential that you give preference to massed display of the most profitable items you sell, as the grocer should be interested in selling the items which show him the This is true in the biscuit end of your business, however, greatest profits. inasmuch ay crackers are the greatest sellers in the biscuit department of the grocery store it is very necessary that a special be put on the best selling numbers occasionally to meet the com- petition of the chain store. One thing to remember when putting on a special or advertising is not get your price above the specials that your competi- tors are advertising for if you do you are simply advertising his business and spending money to tell the consumer that your price is higher. I believe that every grocer should get to conventions; ful independent retail grocers within a range of fifty to one hundred miles of also visit success- his own place and exchange ideas with his fellow grocer. It is also a good idea for a grocer to visit the chain stores occasionally, get their method of displaying goods and locating fixtures, also to notice how they keep their stores clean and so forth. It is not necessary that the grocer buy anything in the chain store, but he can go away from his own neighborhood. stop in and look them over. I myself visit biscuit factories all over the country and have other executives and super- intendents do the same thing. Why shouldn’t the grocer do this? He surely would be able to learn something by looking over other stores and talking to other merchants and exchanging business ideas with them. A great many of the independent re- tail grocers have fear of the chain store competition and I believe that this competition, while it is hard in some ways, if you study their methods you will find that -by using some of the same specials they use, which they use as bait, you can sell specials just as cheaply as they can. Then too with the personality you have by coming in personal contact with all of your cus- tomers and the fact that you have the telephone and delivery equipment which the chain store does not have, you should find them to be your easiest competition. I have noticed and you will undoubt- edly agree with me that the chain store uses a very cunning method of adver- tising which will appeal to the men of the family by advertising cigarettes at $1.15 per carton. I believe their reason for doing this is that in nine out of ten homes the woman is always complaining about the high cost of liv- ing, wanting more money while the man is usually complaining that the woman is spending too much money and inasmuch as he bought cigarettes at $1.25 per carton he notices that the chain store is selling them at $1.15 thus he thinks the chain store is the cheapest place to buy goods and tells his wife to buy there. Now there is surely one of two things about the cigarette business: That the manufacturer is giving the chain store a special discount on cigarettes because they sell them cheaper or they sell them at a loss charging it to advertis- ing. If I were an independent retail grocer and this cigarette business seem- ed to have such a great effect on the head of the house, I would make trips regularly to the chain stores away from my own store and buy cigarettes at $1.15 per carton and sell them at $1.15 per carton. In this way you can be using a special at the expense of the chain store and it may be possible that you can do this with other items that the chain store is selling. I am only speaking of specials that are sold that way at ridiculously low prices. If I were an independent retail gro- cer I would have no fear for the chain store whatever and think that a great many grocers are more alarmed over chain stores than they need be. I have seen many of them start and have also seen many of them go. They cannot operate chain stores at a loss and where grocers give them good stiff competi- tion they are gradually driving them out of their neighborhood. Professor Paul H. Nystrom of Co- lumbia University, has made the fol- lowing comparative estimate of retail sales distribution in 1926, 1927 and 1928, and I am going to read you this: Type Total Volume 1928 Cham Stores 222 $ 6,200,000,000 Department Stores ---. 6,500,000,009 Mail Order Houses ---_ 1,400,000,000 individual Stores 25,200.000,000 House to House 1,700,000,000 Percentage of Total Retail Sales Type 1928 1927 1926 (hain Stores _.___ wy 120 130 Department Stores. 16.5 16.0 16.0 Mail Order Houses 4.0 Ag 35 Individual Stores ~ 63.75 63.0 61.25 House to House _.. 3:75 50 4.25 In November 1928 the chains were reported: following Stores 34 Grocery chains reported__.. 29,929 14 Five and Ten Cent reported 3,198 5 Dry Goods Chains reported 1,271 13 Drug Chains reported --__ 1,083 4 Cigar Chains reported ____- 3,648 7 Shoe Chains reported ----_ 686 4 Candy Chains reported ___- 298 The Chain Store Review reports that there are 6,675 chains in the United States. an increase of 71.6 per cent. over 1927, yet their per cent. of total sales showed no increase over 1927 and a decrease of 3 per cent. as against 1926. I am sure that if you will digest these figures very carefully and will use the proper methods for fighting chain stores such as price specials, ar- March 13, 1929 rangement, painting and lighting, you will find the chain store competition a lot easier than thought for because these figures plainly show that in 1928 their sales showed no increase over 1927 and a 3 per cent. decrease over 1926. What better evidence does anyone want than this and when you go back to your places of business think over what I have told you, put the punch and pep into your business that it should have and you will find that you will be a happier groceryman than you have been last year and that during the coming year business will be more profitable than it has in the past. ——_>+>—___ Call For Bathing Accessories. Influence of the sun-tan vogue at the Florida resorts has been produc- tive of strong early interest in bathing suits, manufacturers’ bookings being considerably ahead of last year. New models allowing for greater exposure of the body to the sun’s ray have been developed. Some of these are rather extreme and it is said to be a question just how far these extreme types will meet with favor at the Eastern beaches. At the same time the vogue for beach coats is steadily assuming greater im- portance and all indications point to a notably strong demand for this mer- chandise, developed in high novelty effects. —_2 22> More Activity in Novelty Jewelry. Closer approach of Easter has brought further stimulation to an al- ready active market in novelty jewelry. Re-orders have been coming through in a manner to suggest a record Spring season, while manufacturers and im- porters have followed up their advan- tage by bringing out a number of new effects. Sun-tan types are most prom- inent in these, but there is also a strong concentration on crystal, color- ed stone and costume jewelry based on the recent showings by the French couturiers. Pearls haev lost none of their favor and are wanted in choker and multi-strand effects. i Shirt Volume Gains Headway. Absorption of stocks of men’s shirts for sales purposes continues a major feature of the business being done in the market here. Orders for regular merchandise, however, are growing and pre-Easter wholesale volume is expect- ed to show up well. Manufacturers are putting forth strong efforts to build up the demand for fancy patterns and some success is reported. The collar attached style retains its leader- ship. Growing interest in madras numbers is reported, but white broad- cloths still account for a large per- centage of the business. > 2 -e Let every man sweep the snow from his own doorstep and not trouble him- self about the hoar-frost on his neigh- bor’s tiles ——Confucius. When you want good cheese CHEESE | KRAFT Serge ea ROE NP March 13, 1929 MICHIGAN TRADESMAN 11 Br‘tain Awakens To the Situation. Grandville, March 12—A _ strained expression sits on the British brow since the act of our Congress agreed to by the President for the construc- tion of several war ships giving our navy a standing in the world scramble for power on the sea. Lord Rothmere warns Britons of danger which exists because of his country’s attempt to put something over on Uncle Sam, so far as naval preparation is concerned. We, as the greatest nation on earth, with thous- ands of miles of sea coast, can illy afford to dispense with an ample navy for national supremacy and home de- fense. President Coolidge was wise enough to see this as well as Congress hence we are to build a number of first class battleships which even the boasted ruler of the sea will not dare to defy. Tom Cringle, an old time British seaman in years gone by, wrote feel- ingly of his country’s valor, carrying the idea that Spanish armadas and French war ships b-4 no terrors for the sea dogs of Britain, which still boasted that it was mistress of the sea. Nevertheless he said there was one tellow who of late had come into no- tice—the American seaman, and de- clared that while England bowed to no equal on the ocean he was bound to admit that a d--- Yankee could stand on a slippery deck as long as an Eng- lishman. Lord Rothmere, chief owner of the London Daily Mail, who is now in New York for the express purpose of allaying any ill feeling the late actions of the British government as regards naval affairs in connection with this country aroused, says: “In some inexplicable wavy the Brit- ish foreign office, under its present citet has failed) to. orasp. the. para- mount importance of what after all must be the basis of our foreign policy the maintenance of a most cordial understanding between ourselves and the United States.” Quite a concession for a Britisher to make is it not? Why is his Lordship so evidently anxious to win the re- spect and good will of America? Not for any deep seated love for this coun- try, but rather for a deep concern for the best interests of his own. Does anyone imagine an English lord would thus express himself had we refused to build up our navv_ to tull capacity with his own? It is that one word power that expresses the gist of the whole matter. Caught in the act of playing a smart trick on the Yankees, this Britisher warns his coun- trymen that such scheming on the part of England will not work. Some peo- ple who pretend to represent public opinion in America have fooled the British with their canting whine for peace and a dead navy. The fact that this trick has been detected and thwarted makes Britain suddenly verv friendly and anxious to talk over the situation with America. The fact alone that all England is so suddenly made aware of the true situation, and is anxious to retain the cordial relations so long existing be- tween the two countries, ought to open the eyes of our pacifist citizens to the real issues involved. War between England and America is unthinkable say these lovers of peace at any price. Perhaps this is true, yet even so that is no justifica- tion for complete disarmament on our part. England, with a dominating number of naval ships, would certain- 1-- not make for that security which the United States desires. Naval preparedness never precipi- tated war. On the contrary it has held war in abeyance, and will do so again without a doubt. In most of our wars at the beginning we have been taken at a disadvantage and have suffered accordingly. Let it not be said that America hesitated when the common sense of mankind indicated the necessity for a sufficient navy to protect her interests at home and abroad. Of what use can our Monroe Doc- trine be without naval guns behind it to give it force? It will be remem- bered that in our Revolutionary war many religious denominations took up with the patriot cause and fought as bravely behind the guns as did the veriest hunter of the hills. One min- ister shouted as he tore his hymn book for wadding to his firearm, “Give ’em Watts, boys, give ’em Watts.” That was the true spirit of patriot- ism which it would be well for us to imitate to-day in our intercourse with the world. There is not the slightest doubt that England has seen her mis- take and will be willing to come to any terms Uncle Sam is willing to demand. We have the utmost confidence in the new administration which succeeds Coolidge this month, and that the American navy will continue to be an honor to those old naval heroes who kept our flag at full mast on every sea when Decatur and _ Bainbridge rode the seas. It seems, from the remarks of Lord Rothmere, that the true Englishman has got his eyes open to the signifi- cance of the situation, and that, sens- ing the mistake made in seeking an alliance with France in naval con- struction while ignoring the United States, a colossal blunder has been made which will require all the good sense of English officials to remedy. We of America are not particular about hobnobbing with our British cousins even though our resolve to in- crease our naval ships has awakened them to the nasty treatment they ac- corded us in the recent past. There is not likely to be a strife to see which can build the largest navy. but England has suddenly discovered that Uncle Sam is not by any means asleep at the switch. Old Timer. Food Show Is a Success. The annual food show which will be held this week under the auspices of the local convention of grocers and meat dealers promises to be a great success... Many special features have been secured. The list of exhibitors is as follows: Brillo Mfg. Co. Chimalene ‘Co. Corn Products Co, Cox Margarine Co. (Cream of Nut) Fleischmann Company Ford J. B. Sales Co. (Red Seal Lye) Fould’s Milling Co. (Macaroni) Grand Rapids Creamery Co. Grand Rapids Gas Light Co. Great Lakes ‘Coco-Cola Botling Co. Hanak B. B. Co. (Frigeride) Hart and Howell (Sure Pop Corn) Hekman Biscuit Company Jacobsen J. E. (Vitamont) Kelloge Sales Co. LaChoy Food Products Inc. Marjorie Gift Shoppe Marv Jane Creameries Matthews F. C. Co. (Frigidaire) Mueller C. F. Co. (Macaroni) Muller, Wm. Bakery(Preferred Bread) Oriental Show You Co. Pillsbury Flour Mills Co. Richards Motor Co. (Durant’s) Roach, W. R. & Co. (Hart Brand) Rumford Co. Schulze Baking Co. (A-1 Bread and Cakes) Schust Company Standard Oil Co. (Indiana) Sunlite Dessert Co. Smith Flavoring Extract Co. Valley City Milling Co. (Lily White) VanBuren Co. Canneries(Local Pride) Voigt Milling Co. (Crescent) Wolff and Sons (Olives) Zion Institutions and Industries. —_—_~»>~-._ The danger in being dignified is that so few people can tell the difference between that and sulking. Special Reservation Service — ‘‘Wire Collect” In Detroit the Detroit-Leland Hotel Much larger rooms... . an inward spirit of hospitality . . . . unsurpassed standards of service .... a cuisine that transcends perfection, have within a year of its estab- lishment, gained for the new Detroit- Leland Hotel an enviable national and international reputation. 700 Large Rooms with bath— 85% are priced from $3.00 to $5.00 DETROIT-LELAND HOTEL Bagley at Cass (a few steps from the Michigan Theatre) WM. J. CHITTENDEN, Jr., Manager Direction Continental-Leland Corporation Dear Spend an hour’s time to preserve the work of a lifetime — make your Will now! The MICHIGAN TRUST Co. GRAND RAPIDS 12 FINANCIAL Confidence in Market Is Not Shaken. 3y its manner of meeting last week’s severe money tests the market shows that the February-March adjustment is not shaking faith in the position of stocks. No ordinary market could stand up under a barrage of 12 per cent. call money, an unexpected $140,- 000,000 rise in brokers’ loans and Mr. Warburg’s brutally bold reminder of 1919-1921. Concern is felt for the im- mediate movement of stocks on any turn for the worse in credit condi- the market maintains its ab- solute confidence in the outlook for the year as a whole. On any substan- : 1 tions but in prices the volume of oa? : tiai recession trading immediately shrinks as it did after the early June and early Decem- ber setbacks. Apparently the Reserve's attitude on speculation is not destroy- ing the confidence of American in- tors in their equity positions, but it obviously is making them reluctant to bid up recklessly for stock from present market levels. \t no time since the Reserve began its restrictive measures more than a year ago has the market been so con- vinced as now that the Reserve will re- sort to any measure within its power to preserve its own reputation in its struggle to keep new money away from speculative channels. Yet it re- mains as much a mystery as ever whether the Reserve or the market will win in this interesting contest. Part of the confusion results from the Re- serve officials’ failure to state publicly or even agree among themselves on exactly what is needed to bring an ad- justment satisfactory to the central While the Re- serve feels that the expansion in brokers’ loans has exceeded all rea- sonable bounds it will be reluctant to banking authorities. adopt drastic measures to induce liqui- dation provided it gets evidence simply that the patient's fever has been brought under control. The anomaly of the situation is that the rising trend in money rates to date has brought no evidence of injury to industry. Certainly business enter- prises have not been in need of funds that were not readily available to them. In the financial district it has been as- sumed that the steel and motor indus- tries would continue at a record pace in 1929 but that the first sign of re- cession as a result of dear money might come in the shape of relaxation in the industry. As the first quarter of the year draws toward a close it seems more likely that the test may come in the motor industry than Contracts awarded for building during February fell 22 per construction in building. cent. below a year ago, but in general the principal change has been in the speculative residential building at a time when demands for major con- struction and plant programs reveal an underlying position of strength not anticipated. Meanwhile the public’s craze for stocks is enabling the managements of American corporations to put through financing programs highly beneficial. By raising funds through the flotation of stock rather than bond issues, and MICHIGAN TRADESMAN by in many cases actually wiping out all funded debts through the sale of new stock, the managements are pre- paring themselves to ride through any storms the future may bring. With these revised capital structures the managements could face a long period of depressed earnings without em- barrassment. What is more they will be in a position when the time comes if it ever does to enter the market with a clean structure to sell bonds. Need- less to say the extraordinarily strong earnings position of most American companies at this time enables them to market their junior securities on a more favorable basis than ever before in history and alert managements have not been slow to take advantage of their opportunity. Paul Willard Garrett. [Copyrighted, 1929.] —_—_+~+<.___ Restriction on Output Assures Rea- sonable Earnings. In few industries has the modern trend toward consolidation of small manufacturing units assumed such proportions as is found in the field of industrial alcohol. There are now only about a dozen American com- panies licensed to manufacture alcohol, and probably three-quarters of the country’s output is produced by three corporations. To establish control over alcohol’s manufacture and distribution and to check its diversion into illicit channels the United States Treasury Depart- ment through the prohibition authori- ties put into effect January 1, 1928, a plan to restrict output to the country’s legitimate commercial needs. The effect of this restriction on the First, it re- moved the possibility of over-produc- tion, a factor that had handicapped Then, too, it virtually assured producers of 4 mar- ket at good profits for all the alcohol they were permitted to manufacture. One of the three largest producers to benefit from the change was the American Solvents and Chemical Cor- industry was remarkable. manufacturers for years. poration, formed in 1926 as a con- solidation of several smaller units. Its plants, in New Orleans, near 3oston, near San Francisco and at two other points in Louisiana, are strategic- ally located to obtain raw materials. Molasses, once a waste product of sugar mills, is most widely used in this country, and, because of its large pro- duction as a by-product, it is usually much cheaper than competitive ma- terials. The process of manufacture is decidedly simple and inexpensive. As conditions in the industry have improved, earnings of American Sol- vents have recovered. Directors re- cently declared a special dividend of $1.50 a share on the 3 cumulative par- ticipating preference stock, on which accumulated dividends amounted to $6 a share. It is assumed these payments will be continued until arrears have been paid off, when the common will The prefer- ence stock is entitled to participate in dividends with the common to the extent of $1 a share and is convertible, share for share, into the junior stock. The corporation is modestly capital- be in line for dividends. The Toledo Plate & Window Glass Company Glass and Metal Store Fronts GRAND RAPIDS “ie ote MICHIGAN March 138, 1929 Only When Helpful THE “GRAND RAPIDS SAVINGS BANK” feels it is “SERVING” only when the things it does for its customers are helpful to them in their financial affairs -- business or personal. Rendering banking service along broad and constructive lines for 56 years has established this institution in the confi- dence and esteem of business houses and individuals throughout all Grand Rapids. GRAND RAPIDS SAVINGS BANK “The Bank Where You Feel At Home’’ Investment Securities E. H. Rollins & Sons Founded 1876 Dime Bank Building, Detroit Michigan Trust Building, Grand Rapids New York San Francisco Boston Chi Denver —— Los Angeles Kent State Bank With Capital and Surplus of Two Million Dollars and resources exceeding Twenty-Three Million Dollars, invites your banking business in any of its departments, assuring you of Safety as well as courteous treatment. “The Home for Savings” Banking by Mail Made Easy. vie msec —— a t f 5 March 13, 1929 MICHIGAN TRADESMAN 13 ized, a 6% per cent. debenture issue of $1,990,000 preceding the two class- es of stock, of which there are out- standing 100,000 shares of preference and 160,000 shares of common. The company has no bank loans, and the ratio of current assets to current lia- bilities is about 8 to 1. Demand for alcohol, which is being used more widely than ever in all kinds of industries as well as for an automobile anti-freeze, far exceeds the limited output, so that no sales effort is required on the part of manufactur- ers. Prices, though higher than in the period of overproduction a few years ago and sufficiently high to assure a comfortable margin of earnings, are unlikely to advance unreasonably, be- cause the Government doubtless would oppose such a penalty on commercial users. The industry has been stabil- ized. William Russell White. [Copyrighted, 1929.] —_+-—.___ Bank Heed Reserve Warning. Last week’s flurry in call rates right- ly is regarded by the market as a vic- tory for the Reserve in its opposition to speculation but the market is wrong in its view that the present money rise reflects settlements connected with the approaching tax period. Actually it reflects rather the final pinch of the month-end settlements that frequently does not reach its maximum until some days after the month’s turn. If the market would review its history it would find that the upturn in rates associated with tax payments does not usually come until some days after the tax date. Tem- porarily the receipt of Treasury re- demption funds tends to keep money easy on these dates until tax collec- tions are completed. Exactly how much of this week’s money flurry reflects the month-end pinch, however, and how much of it reflects another influence, nobody can tell at this time. Certainly evidence is at hand of a more general co-opera- tion with the Reserve program on the part of banks than at any time recent- ly. The Reserve's warning against speculation, and its appeal for better co-operation from the member banks, came at the end of the first week of February. Some interesting changes have occurred in the bank figures since then. Brokers’ loans for the account of out-of-town banks fell $238,000,000 be- tween February 6 and February 27. Here is striking evidence that the cor- respondent banks took the warning seriously, and it was the correspendent banks that had not apparently taken the matter so seriously to heart pre- viously. In that same period there was a further reduction in brokers’ loans by member banks for their own ac- count but that was not so significant since the New York banks right along have been relatively slow to make loans of this character. The difficulty has come from the Reserve’s point of view with the out-of-town banks and with “others.” Assuming that the money market is running true to form this means that money should be more readily available during the second week of March than it has been during the first. Whether in this instance the approach of March 15 will induce another tem- porary pinch remains a question. If corporations and individuals have al- lowed their cash balance to run down it is possible that the withdrawals of funds just preceding March 15 will be heavy as tax payers move to build up their deposits in anticipation of tax payments. Paul Willard Garrett. [Copyrighted, 1929.] —__>+->____ Sees No Sign of Trade Decline. When prosperity will begin to feel the pinch of dear money the National City Bank of New York, which in its March bulletin is plainly sympathetic to Reserve policy, does not pretend to know. What it does predict is that money rates will continue firm for a time but it sees “little evidence that general business has been hurt there- by.” The bank is impressed by the sound position of representative concerns in most industries as indicated by the an- nual statements now coming to hand. It comments upon the large company holdings of cash and securities, mod- erate inventories and the small bank borrowings. A tabulation of 900 cor- porations whose published annual re- ports have appeared to date reveals a 14 per cent. gain in net profits over the preceding year. Naturally a cross-section of so many concerns reveals an uneven prosperity. Eight companies in the motion picture and theatrical line enjoyed a 32 per cent. gain over 1927 indicating that “amusing the American public has now become one of our billion-dollar in- dustries.” The sharpest gains in net profits over the year before were in the electrical equipment concerns which show a 152 per cent. increase, copper 125, auto accessories 84.2, avia- tion 77.5, meat packers 99.2, petroleum 96.2, iron and steel 33.5, chemicals 35.1, agricultural implements 24.9 and automobiles 18.4. Prominent among the 1928 declines in net profits over the year previous were the cotton mill concerns whose profits fell 78.1 per cent., sugar 49.8, rubber 44.7, silk 25.1, railway equip- ment 22.2 and shipping 13.1. Commenting o nthe effect of dearer money on business the bank says: “Commercial money rates continue to enjoy a favorable advantage over Stock Exchange money rates owing to the deliberate policy of the banks in favoring loans of this class, and it cannot be said that 5% per cent., which is the rate that has prevailed for the best names, is abnormally high when consideration is given to the unusual activity of business.” Either Stock Exchange rates must come down or commercial rates must go up if the bank is correct in calcu- lating that the disparity between call rates and commercial rates cannot con- tinue indefinitely. At present the pros- pect is for an adjustment through an increase in commercial rates. Paul Willard Garrett. [Copyrighted, 1929.] There can be no _ broad outlook must climb if we would see cr get ob- where there is no wide horizon. We structions out of the way. MUNICIPAL BONDS SILER, CAIRIPIENTIEIR & IROOSIE 360-366 SPITZER BLDG., TOLEDO, OHIO Phone, ADAMS 5527 1039 PENOBSCOT BLDG., DETROIT, MICH. Phone, RANDOLPH 1505 L. A. GEISTERT & CO. Investment Securities GRAND RAPIDS — MICHIGAN 506-511 GRAND RAPIDS TRUST BUILDING Telephone 8-1201 Fenton Davis & Boyle Investment Bankers GRAND RAPIDS Grand Rapids National Bank Buliding Phone 4212 Chicago First National Bank Buliding Detroit 2056 Suhi Bullding GRAND RAPIDS NATIONAL BANK Established 1860—Incorporated 1865 NINE COMMUNITY BRANCHES GRAND RAPIDS NATIONAL COMPANY Investment Securities Affiliated with Grand Rapids National Bank if HE “The Bank on the Square” ODIN CIGAR COMPANY Common Stock The stock of this company earned $3.12 a share in 1927 and has been placed on a dividend basis equal to $1.40 a share annually to yield 7.35% on the present selling price. CIRCULAR ON REQUEST A. G. GHYSELS & CO. INVESTMENT SECURITIES Buhl Building, Detroit Peninsular Club Bldg., Grand Rapids 14 MUTUAL FIRE INSURANCE Run the Arsonist To Earth. The majority of people do not know all that happens when the torch is ap- plied by unscrupulous men or women who burn property to gain the insur- ance. They do not know the prob- ability of fatalities occurring or the potential hazard that the fire may spread, as it often does—they do not If they could be enlightened, public opinion would help curb the crime. Let us try to picture the fire crim- inal, his motives and the dangers of First, there is the know half the story of arson! the fires he sets. rough element, the low kind of crim- inal commonly known as the racketeer. It is this type that is included in the arson rings operating in many cities of the country, and that burns prop- erty for a certain stipulated sum, whether hired by the owner or some- one who wishes to take revenge on him. Again, there are unsuccessful merchants and business men who de- liberately have a fire in order to secure an insurance payment to offset the loss resulting from failure of their business. Even so-called higher types of business plants, have stooped to the crime of arson in at- men, owners of large tempting to save their fortunes. There is also the pyromaniac, who sets fires with no thought of the danger and de- struction that result. Society must be protected against maniacs of this type. They should be curbed in some way; perhaps placed in institutions where they cannot endanger lives. As for the motives of the fire crim- inal, the most common is the desire to obtain the insurance settlement. He may have set the fire himself or hired someone to do the job. Revenge is also a common motive for setting an incendiary fire. Many arson rings op- erate in conjunction with blackmail. Here the idea is to send a threatening note demanding money and if payment is not forthcoming the victim’s house or place of business is fired. Some times, too, the motive for an arson crime may be the destruction of a rival’s business. Arson fires are more dangerous than others, both to property and to life, as quick-burning material is placed so the flames spread with the utmost rapidity and obliterate all traces of how the fire started. gasoline is used, causing an explosion Oftentimes kerosene or that scatters fire in all directions and The flames spread so rapidly that people are fre- endangers human lives. trapped and have but little Rapid destruction When the flames gain such headway there is also quently chance to escape. of the property follows. great danger of their spreading to ad- joining structures before the firemen can check their progress. We have pictured conditions resulting from the activities some serious of fire criminals, but fortunately they do not have everything their own way. Fire marshals, local authorities and National Board arson squads are in the thick of the fight to combat this crime; they bring swift justice to the Noteworthy progress has been made and the work is gaining culprits. MICHIGAN TRADESMAN momentum each month. Nevertheless a great deal still remains to be done. When people know the truth about incendiary fires it is their duty to tell the story of arson, and to lend their support to the curbing of the crime. At its eighth annual meeting, in 1920, the following resolution was adopted by the Chamber of Commerce of the United States: At a time when economy and con- servation of our resources must be paramount, in order that every effort may have its full influence toward in- creasing production, it becomes the immediate duty of each person, each association and the whole Nation to put an end to preventable waste through fire loss. Incendiarism is a National problem, which, however, has a state applica- tion, for if we had uniform laws in every state, in accordance with the requirements of the Model Arson Law, committing arson would become too dangerous for the criminal. Let us hope that the state legislatures which have not vet passed such a law will see the necessity for doing so. —_—__©22>___ Drop of Persp’ration Starts Fire. Most people know that many mate- rials, such as hay, will cause spon- taneous combustion when wet or damp, and eventually burst into flame. But whoever heard of a fire started by a drop of perspiration! This novel fire was reported from Durham, North Carolina, by Fire Chief Frank Bennett. a hosiery mill in East Durham was An employe in weighing a combination of chemicals used in the process of bleaching cot- ton, when a drop of perspiration fell into the mixture, resulting in a spon- taneous combustion fire which caused a loss of $800. Further interest in this fire was aroused because it was the only one reported from Durham for the entire month. This i National Board of Fire Underwriters, which maintains an Actuarial Bureau to compute the annual fire losses of s a new cause of fire to the the country, separating the figures un- der headings of various causes. The fire loss for 1927 was over $472,000,000. Place Good Orders For Velvets. Orders for both transparent and chiffon velvet have been steadily com- ing forward. The goods are being used for novelty jackets, which are meeting with growing favor, in both high and darker shades. For coats considerable of a call has developed for erect pile 40 inch all silk chiffon The velvet outlook for Fall is considered excellent. The color trend is expected to stress the seal brown, royal blue and wine shades. —_.-.-—__—_ Why He Failed He “guessed” at a proper selling price. He “guessed” at the value of his stock. He “guessed” at his delivery costs. He “guessed” about debts he owed. velvets. He “guessed” about outstanding accounts. He “guessed” what lines were profitable. He “guessed” he was making money. March 13, 1929 OUR FIRE INSURANCE POLICIES ARE CONCURRENT with any standard stock policies that you are buying rhe Net Cots O70 Less Michigan Bankers and Merchants Mutual Fire Insurance Co. of Fremont, Michigan WILLIAM N. SENF, SECRETARY-TREASURER STRENGTH ECONOMY THE MILL MUTUALS AGENCY Representing the MICHIGAN MILLERS MUTUAL FIRE INSURANCE COMPANY (MICHIGANS LARGEST MUTUAL) AND ASSOCIATED COMPANIES Lansing Michigan Combined Assets of Group $45,267,808.24 20% to 40% Savings Made Since Organization FIRE INSURANCE—ALL BRANCHES Tornado— Automobile — Plate Glass Affiliated with The Michigan Retail Dry Goods Association Insuring Mercantile property and dwellings Present rate of dividend to policy holders 30% THE GRAND RAPIDS MERCHANTS MUTUAL FIRE INSURANCE COMPANY 320 Houseman Bldg. Grand Rapids, Mich. March 13, 1929 MICHIGAN TRADESMAN Gleams and Glimpses of California Life Los Angeles, Calif., March 8—Some foreign chemist has found a means of converting lumber waste into fodder for domestic animals. He gave a dem- onstraiton in Pittsburg, the other day and further claimed that food for hu- man beings may be made by a further refinement of the cellulose resulting from the manufacture of such fodder. The human food product which this chemist says can be made from wood is a white substance described as be- tween starch and sugar and is rich in carbohydrates. According to this man’s theory, if it should eventually be worked out, instead of planked steaks, our nearest approach to this proposed innovation, we will be able to have our hunger appeased by eating the plank on which formerly the steak was served. Starva- tion need haunt nobody, however poor, so long as wood remains food for the family table, for in a pinch one may consume the table itself. At least it would not require a very great stretch of imagination to believe that the lum- ber ration was fully as palatable and nutritious as various breakfast foods offered to suffering humanity. Senator King, who is a Utah Dem- ocrat, told his fellow senators that he knows that 85 per cent. of the busi- ness on the New York Stock Exchange is done on a marginal basis and also that more than 80 per cent. of these marginal traders were wiped out at some stage of the adventure. If this be true many of the fancy stories about profit-taking have been pure fiction. Most of these people who dabble in this way do get stung eventually, any- how, and they just have the satisfac- tion of wearing the halo of resigna- tion, coupled with experience. They seem to be glad of it. So why should a mere senator worry about it? This is the season of blossoms in Southern California. Within two hours’ ride of Los Angeles, hundreds of acres of almond blossoms are much in evidence, although snow still crests the mountain peaks, and these are sup- plemented by those of the peach orchards just responding to Nature's invitation. Last Sunday thousands of motorists were on the way, to see this magnificent panorama. Banning is really at the Northern end of the famous Imperial Valley, and like most other California municipali- ties is located on an excellent concrete highway. Banning’s orchards are protected by the two highest mountain peaks in the Southern section of the state, San Gorgonio on the East and San Jacinto on the Southwest, both over 10,000 feet high. They grow on the downward slope of San Gorgonia Pass, where the dry desert climate causes the almond trees to be the earliest in the entire country to blos- som. It is an odd fact that the slight dif- ference in elevation and climatic con- ditions prevents the successful grow- ing of this crop in many other loca- tions where conditions would seem ideally perfect. California’s cherry center, only six miles from Banning and but 150 feet higher in elevation, is not adapted to the raising of the tooth- some nut, while Banning cannot grow cherries, although peaches, apricots and prunes are raised in profusion. In viewing the vast expanse_ of orchards visitors seek vantage points on the surrounding hill tops, snow- capped, which are in bold relief above the creamy white foreground. The desert area at the foot of San Gorgonio Pass is famed for its wild spring flow- ers. We were somewhat ahead of the date when they will achieve their ma- turity, but we found plenty of evidence convincing us, that they are on their way, and a fortnight from now there will be even a grander display than that presented at this time. The Pass is already colorful with advance offer- ings of the scarlet flower of the ocotil- lo, the cerese sand verbena, yellow brittle bush and evening primrose, while swelling buds of the desert lily, desert sunflower and mallow, give “promise of merry sunshine.” Citrus fruits are very erratic in their habits. Just at present in many orange groves one will find blossoms and fruit in various stages of development, on the same tree. This is supposed to be the very acme of the orange, lemon and grape fruit seasons, but you will always see more or less of them at any season of the year. Banning has an elevation of 2390 feet above sea level, but within an hour’s driving motorists can reach a mile-high elevation on the mountains or another region below the level of the ocean in the Salton Sea district. One of the eccentricities of the Fed- eral statutes allows a Chinese mer- chant, living here but remaining a sub- ject of China, to return to China, marry and bring his wife over here. A china- man who has become an American citi- zen by naturalization or birth is not allowed by our laws to marry a white person, yet if he should return to China and marry he would not be allowed to bring his wife here, though if children are born of this union they may be brought here as American citizens. About 15,000 Chinese babies are born in California each year of whom less than one-third are girls. This means that two out of three American citizen Chinamen cannot legally marry here, nor bring in Chinese wives married elsewhere. No wonder so many of them become addicted to the opium habit. When the Hawaiian Islands were taken under the protecting wing of Uncle Sam, all citizens of the archi- pelago enjoying the elective franchise automatically became American citi- zens. Forty per cent. of the Island's population are Japanese and make most desirable citizens as I ascertained by a careful personal survey two years since. Under our constitution their offspring are entitled to enjoy every privilege accorded any citizen. Yet in California most of these privileges are denied them, and in this state also there are enactments prohibiting -their owning real estate. Clearly such laws are unconstitutional, but the Federal supreme court has “passed the buck” every time they have been brought up before that body for review. You will find many of the “loftiest” citizens of this great state strong for the enforcement of the eighteenth amendment, but undeniably week in the knees when it comes to giving foreigners, particularly Orientals, their exact and legal rights. Perhaps, after all, the American constitution is a sectional proposition, and that the fourteenth and fifteenth amendments thereto are only to be observed in the strictly Eastern and middle states. It is certainly tough on the most of us to be obligated to carry a copy of the bill of rights around in our pockets as a prevention of crime, but to allow the Carolinian and the Californian to elect just the number of degrees he will have conferred upon him. Frank S. Verbeck. So live that you never feel an urge to denounce the intolerance of a nar- row-minded world. Chocolate Vanilla i / =) | i (cue) led Butter Scotch bE | See | Ie Cocoanut | ‘Jilock re Tapioca |* Dessert | |i | || [ewecotare) | HARRY MEYER | 2th Mik. |) Distributor (in-memory Grand Rapids, Mich. 818 Logan St. Henry Smith FLORALCo., Inc. 52 Monroe Avenue GRAND RAPIDS Phone 9-3281 1862 - - 1929 SEELY’S FLAVORING EXTRACTS SEELY’S PARISIAN BALM Standard of quality for nearly 70 years SEELY MANUFACTURING CO. 1900 East Jefferson. Detroit, Mich. Junior Mortgage I Pingecacitek i omerra ce! ha WILLIAMA. FIXEL 1010 Buhl Bldg. Detroit Link, Petter © Company (Incorporated ) Investment Bankers 7th FLOOR, MICHIGAN TRUST BUILDING GRAND RAPIDS, MICHIGAN THE JAY A. BERG SALES CO. 211 Ashton Bldg., Grand Rapids Phone 83801 SPECIAL SALE ENGINEERS EXPERT MERCHANDISERS LIQUIDATOR SPECIAL ADVERTISING Write, Wire or Phone Arthur F. Crabb Flowers of Quality 13 Jefferson Avenue Grand Rapids, Michigan Flowerphone 94234 FRIGIDAIRE ELECTRIC REFRIGERATING SYTEMS PRODUCT OF GENERAL MOTORS For Markets, Groceries and Homes Does an extra mans work No more putting up ice A small down payment puts this i equipment in for you F.C. MATTHEWS & CO. IH PEARE SE. N. W Phone 9-3249 ~— COCOA DROSTE’S CHOCOLATE Imported Canned Vegetables Brussel Sprouts and French Beans HARRY MEYER, Distributor E 816-820 Logan St., S. GRAND RAPIDS, MICHIGAN The Brand You Know | by HART Look for the Red Heart on the Can LEE & CADY Distributor lam en I. Van Westenbrugge Grand Rapids - Muskegon (SERVICE DISTRIBUTOR) Nucoa KRAFT((K ) CHEESE All varieties, bulk and package cheese ‘‘Best Foods”’ Salad Dressings Fanning’s Bread and Butter Pickles Alpha Butter TEN BRUIN’S HORSE RADISH and MUSTARD OTHER SPECIALTIES 16 MICHIGAN TRADESMAN March 138, 1929 OUT AROUND. Th'ngs Seen and Heard on a Week End Trip. \ good many silly things emanate from Washington these days, but the silliest thing which has come to my attention is Senator Couzens’ bitter at- tacks on Secretary Mellon and_ his puerile attempt, in connection with some soreheads in the Democratic party, to oust Mr. Mellon from _ his position as Secretary of the Treasury. Of course, the whole controversy is due to nasty vindictiveness on the part of Mr. Couzens because Mellon forced him to pay into the Public Treasury a larger proportion of the thirty odd millions he received from Henry ford for his interest in the ford Motor Co. than the officers then in authority in the Treasury Department decreed he should pay. In this controversy Mr. Mellon was wholly wrong and Mr. Couzens was everlastingly right. I cannot understand what ever influ- enced Mr. Mellon to take such an illy advised and reprehensible action. So far as I can determine this is the only black spot in the public career of Mr. Mellon. The courts sustained Mr. Couzens in his contention and Mr. Mellon paid back the money due Mr. Couzens—money the Government had no legal right to retain—like a man. If Mr. Couzens was a good sport, a good citizen and a good Christian, he would have been satisfied with the out- come; but instead of accepting his vic- tory in the proper spirit, he continues to antagonize Mr. Mellon in every way he can, apparently without regard for the trouble he is making President Hoover and others. The Lord says “Vengeance is Mine.” The man who undertakes to usurp this quality which the Almighty arrogates to Himniself as- sumes to put himself in the place of the Almighty and thus makes himself ridiculous. In my opinion, the appointment and subsequent election of Mr. Couzens to the Senate was one of the greatest mis- takes Michigan people ever made. He has no conception of the duties of Senator and has been an obstruction- ist ever since he was selected to repre- sent a great State at Washington. He holds his will supreme and advocates or oppose public measures _ solely from his own perverted views, and not in accordance with the needs and re- quirements of Michigan people. He appears to act on the theory that he is a superman who does not need to consult the wishes of his constituents. I have never heard of his discussing any situation with any of his Michigan supporters. He goes ahead blindly and obstinately, apparently seeking to see how much trouble he can make and how many well-laid plans he can de- stroy. He is never constructive—al- ways destructive. Arther Vandenberg has more accomplishments to his credit in the single year he has been in the Senate than James Couzens has in his six year tenure. In spite of his utter unfitness for the position Mr. Couzens announces that he will be a candidate for re-election two years hence. I cannot think any considerable number of Michigan vot- ers will take him seriously, because he is the poorest and most vicious repre- sentative we have ever sent to Wash- ington ee a eines capacity. We have been ably represented in the past by such men as Ferry, Chandler, Mc- Millan, Smith and Townsend. Why should we put up with a third rate man whose only qualification to sit in our School of Millionaires is the pos- session of thirty million dollars? He is a stranger to common sense and common decency and is utterly devoid of the New England expression which means so much to men who are really successful—gumption. I shall be very much surprised if the next two years do not result in the appearance of a candidate who has both common sense and gumption, even though he may be devoid of the inflated fortune which has served to make Mr. Couzens the laughing stock of the country and the detestation of all right thinking men and women. Hon. Charles W. Garfield will be 81 years old March 14. In appearance, action, speech and thought he is more like a man of 50. What stands out in his record is that he has enjoyed all the good things of life in moderation. He will no more retire than the Old Guard would surrender. He works at his desk every day, attends all his di- rectors’ meetings, reads the general news, the social news and then, to get a mental tone and balance, the editor- ials. He abjures the sporting page be- cause this very young man never play- ed golf, baseball or tennis. In China, where the doctors are paid by the year to keep their patients well, Mr. Gar- field would not need a physician. In a skeptical age it is noteworthy that he believes in church-going, still reads the Bible, and testifies that he notes an increasing tendency on the part of his orthodox friends to veer around to heterodoxy. Human nature he finds just about what it used to be; he feels no terror of flapperism, ex- pects women to run railroads and com- pete with men in other fields, main- tains that the radio has a mission to keep people at home, and believes that if it is not the best of all possible worlds it may be so some day. Mr. Garfield’s comments on public men of to-day are tolerant and complimentary, though none of them can tell stories like Lincoln nor be as eloquent as Wendell Phillips. Riding about in the automobile, he wistfully remembers the family horse and buggy. Over the dashboard you could look at the scen- ery, pause on the hilltop while the horse grazed and dream as no one does in the soulless automobile. Now there is no solitude on the country roads and gasoline banishes the perfume of dogwood and violet. It is remarkable how sane and even-tempered, kindly and contemporaneous, Mr. Garfield is at 81. The procession does not move too fast for him, nor is the day ever too dark to philosophize. “If I get past a hundred,” he says, “I'll leave the rest to Providence.” Mr. Garfield has a mind of unusual clearness; no faulty diction or sloven- ly construction mars his English. His familiarity and acquaintance with the best in art, literature and science Fill up those gaps on pantry shelves Here are four items in the Beech-Nut line that belong on every pantry y shelf. Tell your customers about ahe advantages of keeping these delicious essentials handy, ready for instant use, and you lay the ground work for stable repeat business. Beech-Nut FOODS OF FINEST FLAVOR Note: Beech-Nut is on the air. Every Friday morning, over 19 sta- tions of the Columbia Broadcasting System, Mrs. Ida Bailey Allen talks to the best homes about Booch: Nut Food Products. Tune ‘In! and Crackers ASTERPIECES sé Q E THE BAKERS ART a Ro | mi we — sm —— TANT] Ann i Le, | cn UT Tip ip vy ee | CM eT ( nn mage ak ee Or every 0 occasion ginal lh a March 13, 1929 covers a wide area. He stimulates others to live up to the highest and follows the careers of his young peo- ple through childhood and young man- hood and womanhood to wider circles of activity and positions of trust and responsibility with fatherly affection and pride. He shares our joys, our sorrows, and our successes as a ver- ‘table parish priest and never fails to give the kindly word of comfort or commendation. In him is represented the truest type of citizen and scholar and wherever he is known he is hedd in affectionate esteem. To possess the friendship and influence of such a rare spirit is indeed a veritable hene- diction. An interesting sidelight on Mr. Gar- field's useful life and love of horticul- ture is set forth in the following letter, written to a friend about five years ago: Somebody must be inflicted with my “burst of sputter.” Under separate cover I am sending you a copy of “Rogers Horticulture.” It is full of the best kind of stuff for the devotee of orcharding and gardening. It takes me back to the days when I was reach- ing out for that type of material to send out from our own State society to the people of Michigan—securing the good things for the annual reports, but passing bulletins made inexnvensive- lv by the State printer for immediate distribution. I believe this was good work and was provocative of higher ideals cherished by the land toilers of the State. [It was at no small sacri- fice that I did this, for it kept me from making money. and I engendered in this work ideas that kept me from gathering an estate which would en- able me now to do a lot of things of value which are impossible in declin- ing years because of lost capacity to “dig.” Yet I have no regrets and I am happy in spite of my limitations. I wish our State Society could now be doing this kind of work I feel is most needed to counterbalance the strong tendency to commercialize horticulture to the exclusion of the attributes of the art which I deem of greater value in the development of character and in making it more attractive to young people. You will enjoy this pamphlet and I think vou will read it all be- cause of the fine spirit that pervades it and the attractive method of present- ing the facts. When I was on earth the first time and Rogers was Secre- tary of the Indiana Horticultural So- ciety, he deplored the devotion to the Almighty Dollar by the membership of his Society and commended our broader view in Michigan. It looks now as if the conditions were reversed. Now I would love to see the things that make the countrvside attractive and which appeal to the home lover inducted into the current proceedings of our State Society. and as Mr. Lyon used to say so beautifully, “Give a glad admission into our conferences of the poetry of horticulture.” What a dear man Mr. Lyon was; and how rich he was in high and noble thoughts concerning the mission of horticulture! His aestheticism was contagious and you and I and our con- temporaries in the horticultural field are richer from our contact with his devotion and versatility. There seems to be no one now to “carry on” this sort of propaganda. The promotion ot taste in horticulture seems to be at ebb tide. Even in flowers and vege- tables the Almighty Dollar seems to hide the elements most enjoved by the amateur. He will soon fail to see the finest types of fruit that make the ap- peal of high quality as against pro- ductiveness and shipping attributes. Now that the raising of funds for the Belknap memorial is uppermost in MICHIGAN TRADESMAN the minds of the people, I think it is an opportune time to play up a story which the genial Captain delighted to relate when he returned home after completing the work assigned him by the Legislature of Michigan to mark the positions of Michigan troops on battle field, near Chattanooga, Tenn. As I now recall it, the months on this assignment. As _ the battle field was about eight miles long and Michigan troops played an im- the Chickamauga Captain spent about eight portant part in every engagement in that gigantic struggle, Captain Bel- knap had to cover sixteen miles every day inspecting the work as it pro- gressed. That would not be much in this day of automobiles. One day he enquired where he could obtain lunch- eon at the Southern end of the battle held. The deprecatory tone of voice, that perhaps friend replied, with a Mrs. Brown would accommodate him. In order to satisfy himself as to the cause of the mental reservation im- plied by the tone of the speaker, the Captain asked what there was about Mrs. Brown which might be objection- able, whereupon the friend replied: “She is a good cook and will enter- tain you nicely, but she is a little peculiar. She had a husband named Jim. He died and she buried him in the corn field. The railroad came along and they dug up Jim’s body and found it had turned to stone. She sold the mummy to a showman for $500. ‘hats all.’ The next day Capt. Belknap found satisfactory entertainment and refresh- ment for himself and horse at the home of Mrs. Brown. While he was resting porch after luncheon, Mrs. Brown approached him and enquired: on the “Did anyone tell you about my hus- band?” “Yes,” replied the Captain. “Then I want to tell you the whole story,” she remarked. “Jim died and I buried him in the corn field. The rail- road came along and when they dug up the body, they found it had turned to stone. I owed $250 on my home here and I needed a mule, so I sold Jim to a showman for $500. But I am going to do the fair thing I was hard up. by Jim. I am going to marry a rich Yankee and as soon as I can get the money, I am going to hunt up that showman and buy Jim back and set him up in front of the house for a E. A. Stowe. ——_>-.___ Tips From Consumer Valuable. Consumer demand is changing so rapidly these days that it frequently is a lap or two ahead of both manu- facturers and retailers. A well known manufacturer, for instance says that the inspiration for several of his latest products is due entirely to consumer requests made to his retail representa- Many times, he adds, a con- sumer will ask for something not made at present or which has never been made commercially. Often such re- quests are the forerunner of a vogue that proves profitable to the alert man- ufacturer. hitching post.” tives. > + All a free man asks is equality with the right people. 17 Don’t ask your cus- tomers what Baking Powder they want— they will expect you to give them Royal. WorRDEN GROCER COMPANY The Prompt Shippers Solid and Substantial Quaker Pork and Beans The Body Builders WORDEN (JROCER COMPANY Wholesalers for Sixty Years OTTAWA AT WESTON - GRAND RAPIDS THE MICHIGAN TRUST COMPANY, Receiver. 18 DRY GOODS Michigan Retail Dry Goods Assiciation. President—F. E. Mills, Lansing. _ First Vice-President — J Lourim. Jackson. Second Vice-President—F H. Nissly. Ypsilanti. Secretary-Treasurer — John Richey, Charlotte. Manager—Jason E. Hammond. Lansing. Smart Novelties ci the Season. To meet its rapidly growing range of uses, the pajama suit is appearing in attractive new styles. In addition to the models for beach wear at the resorts and those for the boudoir— both well accepted uses by now—there are designs suitable for the informal teas and midnight suppers that have entertainment ritual of New York’s two-room apart- become part of the ments. The possibilities of developing the pajama suit for such uses has so impressed the designers, in fact, that Mary Nowitzky of Paris, whose repu- tation for chic pajama costumes is al- ready wide, has come to see for her- self how it can best meet American needs. While the pajama ensemble is con- sidered the smartest attire for beach wear, the fact that water sports are being indulged in also in private pools sunk amid lovely gardens, or at private beaches surrounded by gay pavilions, where one dresses up, has called forth a new form of attire. This is a new garden dress or frock, a full-skirted model which is easily slipped on. Such dresses will be found made of the in- formal materials which will not be damaged by either a brilliant sun or These dresses may even be worn over a modern bath- occasional splashing. ing suit if desired, for they are design- all, they are designed with the idea of fitting in with a lovely formal setting where tea is served and dancing or bridge parties may be going on. ed with that possibility in mind. Above : ‘i As an accessory for the beach party, Mme. Nowitzky has designed a port- able bridge table with small trench The top is made of canvas in natural color, or of vivid cretonne with the edges finished in striking color contrasts. The frame is Underneath the top are attached large pockets to hold cards, Two strongly made loops of the canvas serve as handles. A smart coat to don on the sandy beach comes made of oilcloth in bright colors. It is made along very simple lines with huge patch pockets and a very narrow turn-over collar. Its length varies, but in most cases it could be called three-quarters. chairs to match. . : of bamboo. cigarettes and books. Carrying out the idea of the bizarre in beach wear, there is a new earring which had its origin in an old Russian army superstition. It was worn for good luck and to keep the wearer from danger. Three rings of graduated sizes hang from a tiny knob, each of a dif- ferent color. In the original style metal or enameled rings were used, but those now offered are made of galalith in bright colors, this material having been selected because it will not rust. Only one earring is supposed to be worn at a time. Beach robes and pillows are inter- MICHIGAN TRADESMAN esting in their new shapes. One set of especial interest has both robes and pillows made in shell shapes of burlap, which will shed the sand and also pre- vent the sun’s rays from penetrating through and producing a burn. Vari- ous colors are combined so as to pro- duce brilliant rainbow effects. New mules for the beach are being made with single wide straps across the toes, wooden soles with broken sections of composition material and very narrow ankle straps. These come in bright colors and are entirely water- proof to stand wet sand and_ board- walks. clogs have also appeared, which, al- Some very ornate mules and though sturdy looking, are to be worn only for appearances and on smooth surfaces where they will not be scratched. They have hand-painted de- signs on the edges of the soles and on the cross straps and heels, and where a fabric is used it is usually of some fine silk with an all-over design. —__+- > New Models of Party Dresses For Girls. Party dresses for girls are colorful and flowery and are shown in many different fabrics and tones. Taffeta is much liked because of its crisp fresh- ness and the dainty prints and delicate tints in which it is to be had. Frocks designed for children from the age of 8 to 16 follow closely the styles for women, having plain, sleeveless bodices and full-gathered skirts. Usually a sash of wide ribbon, or one made of the same silk as the dress, or other decoration is added and much attention is given to color harmony. An attractive little frock of pale rose taffeta is mode with a plain bodice to which a plain full skirt of the silk is attached with several rows of shir- ring. Around the bottom is sewn wide ribbon in lighter and darker shades of rose, and a sash with long ends faced with darker rose is placed on one side. Another fairy-like creation is made of taffeta in moonlight blue. It is scal- loped along all of the edges and has a “baby” waist with puffed sleeves. The bodice of this frock ends at the normal waist line. A bow with sash ends is attached at the back. Taffeta is combined with organdie in some of the daintiest party frocks shown for girls of from 12 to 15 or beyond. These are all in delicate col- ors and have small patterns printed on white or very light grounds. An ex- ceptionally pretty model is made of white organdie printed with a design of little buttercups in two or three shades of yellow, with stems and leaves of tender green. The bodice has small half-ruffles for sleeves, and around the bottom of the skirt, which is full and lifted in front, is appliqued a band of the silk of graduated width, scalloped along the edge. ——_»2. Ensemble Situation Tightens Up. Reports indicate a tight situation is developing with respect to ensembles. Orders have been notably heavy in recent weeks, and quick delivery is now almost impossible to obtain. In the case of the better grade ensembles, some of the style houses are requiring three to six weeks for delivery. In some instances leading houses special- izing in ensembles have all the busi- ness now that they can handle before Easter. In medium and volume mer- chandise, firms are requiring about two weeks or so for delivery. The en- semble vogue admittedly has cut into business in dressy coats, but has not affected sports and utility types which are doing well. —_+2+—__ Novelties Lead in Stationery. New holiday lines of stationery are being prepared and will be offered within the next month. Manufactur- ers say business thus far this year has been active, owing to the good sales in December that cleaned out stocks and swelled replacement business. Novelty papers dominate. Much in- terest is shown in fancy finishes, lined envelopes and modernistic containers. There is talk of a return to favor of vellum papers and also genuine parch- ment types. Real parchment is now being featured in greeting cards. In colors new tans and grays are popular, with some decline in favor for orchid reported. ———_++. Leaksville Blankets Withdrawn. The first withdrawal from sale for the 1929 season of any blanket line is announced by the Northern Textile Co., which takes off the market in a sold-up condition the Leaksville line of part-wool goods. This line is one of the largest in the country of its type, some factors in the market plac- ing it second in volume manufactured to the part-wool production in the Nashua line sold through Amory, Browne & Co. While, so far as could be learned, none of the other lines of blankets for 1929 has yet been sold to the withdrawal point, business in blan- kets generally is progressing favorably at the price levels current. March 13, 1929 YOUR AWNING San be a BUSINESS GETTER By having it ATTRACTIVE WELL LETTERED SERVICEABLE Write or phone for a Salesman to eall. No obligation. CHAS. A. COYE, INC. Grand Rapids, Mich. OPEN A NEW PROFITABLE DEPARTMENT No Investment If you operate a retail store, here is an excellent opportunity to se- cure a well selected stock of shoes at popular prices, and adapted to family trade. Product of reputable manufacture. We establish retail rr ces and merchandise under prac- tical modern plan. YOU RECEIVE COMMISSIONS ON ALL SALES. The proposition is open only to merchants who do not carry footwear of any kind but who believe they could sell a fair volume. For full particulars ad- dress Box 1000, c/o Michigan Tradesman. 160 Louis Street Yeakey-Scripps, Inc. Exclusive Jobbers of RUGS, CARPETS and LINOLEUM Michigan Distributors for ARMSTRONG LINOLEUMS and BIGELOW-HARTFORD CARPETS AND RUGS GRAND RAPIDS, MICHIGAN Near Campau V March 13, 1929 SHOE MARKET Many Novel Designs in Shoes. Shoe styles for Spring show a wealth of imagination in the use of intricate bindings, clever strap arrangements and in the general cut and lines. The leathers, too, are being dyed in new colors to carry out the effects in the dress fabrics. Reptile skins, for instance, are being dyed in beige, newest tan and brown shades, and in these shades are expected to have a wide vogue for Spring. Kid is, of course, almost a staple, and is being dyed in all shades. It is being combined fre- quently with the various reptile skins. For evening wear some of the lead- ing shoe designers predict a vogue for brocades, moire and kid in pastel and metallic shades. The moire shoe in black also has a prominent place in the formal afternoon ensemble, and is an appropriate shoe for wear with the strictly formal black dinner gown. The sports shoes, especially those for Southern resort and early Summer wear, are made of fabrics such as heavy linen crash, basket weave cloth, rough-surfaced silks and embroidered linen in self or bright colored designs. For golf the oxford with new lac- ings and fancy applique work in bright colors is being featured. Tennis shoes are still considered more for their fit- ting qualities and comfort than for mere styling, although even they are being made in new heights, some just reaching the ankles, others lacing slightly above. A new version of the walking oxford is now to be had made with a good- sized heel, which gets away from any squatty appearance and yet is com- fortable. Two rows of eyelets and a slightly extending tongue help carry out the idea of slenderness. This shoe comes in a medium light brown shade and in fine grade of reptile skins. The new shades in which stockings are made are causing much comment. It seems generally agreed that the most popular this season will be the complexion Many, of very sheer chiffon, come in dark beige, tan and a sun-tan tone. These are to be worn with frocks of the new gay prints fabrics, have touches of red, orange, beige, brown or any other al- lied colors. For wear with the tailor- ed costumes the dark brown tones are most appropriate, their very sheerness taking away any impression of heavi- ness or too somber appearance. Clocked effects are found in new and interesting designs, some very narrow others wide enough to cover entirely the ankle bone. For evening wear there are several designs that extend far up on the leg and end with a fancy motif, either conventional or modern- istic. Mesh stockings are made in new weaves that are so exquisitely woven that they look like the one-time popu- lar face veils. These stockings, too, are featured with and without ciocks, and with the tops picoted and a small space marked off for a monogram. Another interesting stocking is covered with tiny dots, each dot finished indi- vidually to look like a small embroider- ed eyelet. This stocking comes most- shades. which MICHIGAN ly in the colors for day wear, though some come in black and a dark gun- metal for evening wear. The sports stockings are shown in a wide variety of color combinations and the materials range from cotton to lisle, rayon and silk mixtures. The mesh weaves in white and beige are very smart and are featured for golf, tennis or wear. Some are made with clocks, but for the most part they are plain. Those of lisle have all sorts of colorful designs on the insteps, some reading from the knee to the center of the leg. When plain colors are used, the clocks are made in contrasting ones, representing various sports paraphernalia, such as golf clubs, tennis racquets, oars, etc. campus —___* +. Shoe Retailers Buying Better. With only three Saturdays left be- fore Easter, buying of all types of leather footwear by retailers is more active than it was. As the holiday ap- proaches the buying area from which the business comes is growing more restricted, due to the need of prompt deliveries. February business—and March’s to date—ran well ahead of that of a year ago. The most significant development in the protective footwear field is the advance in prices announc- ed by leading manufacturers. This averages 8 per cent. and is effective as of March 1. Rising markets for raw materials and prices on finished goods that under the profit-making point are held responsible for the ad- vance. were ——_»--~.>____ First Cotton Style “Flashes” Out. About 12,000 copies of the first is- sue of Flashes of Fashion, an illustrat- ed bulletin prepared by the Cotton Textile Institute in the American manufacturers of dress cot- tons, are now being mailed to mem- bers of the institute, their selling agents, garment manufacturers, whole- salers and retailers. This is the be- ginning of a regular service which the institute will render. Briefly put, the bulletin says that the popularity of sun tan among women will make cot- tons more fashionable than ever this summer. This statement is based upon information received from the insti- tute’s representative abroad. Among the favored cottons are named calico, gingham, broadcloth, velveteen, batiste, etc. ee “Eggshell” Patterns For Handbags. Leather handbags featuring a rep- lica of the “eggshell enamel” patterns, now having a strong vogue in Paris, will be shown in this country next month. The eggshell enamel was originally created by Durnand, Paris- ian jeweler. The patterns have been applied to leather through photogra- phic means. The handbags will be de- veloped in two styles. One is the en- velope pouch with frame and so-called “soft broken bottom’ and the other is an adaptation of the Orloff type, which has a concealed double frame. The bags are intended for wear with ensembles and reptile shoes. interests of style ——_+-~+____ Whenever you tell someone to re- mind you of something you're sure to remember yourself. TRADESMAN Grand Pianos Have the Call. Consumer purchases at clearance sales of pianos now being held throughout the country reflect the change in styles and taste which has developed during the past several vears in the larger cities. The trend of the present demand is all toward Upright pianos continue to sell, but they have lost much of the position they occupied in public favor a decade ago. As one sales executive put it, it is much easier to sell a “Showy” low-priced grand piano with a poor tone than it is a fine upright on which real music can be made. The proof of this, he added, is visible in the real bargains in better-grade used up- right pianos now to be had by a buy- er who seeks tone rather than appear- ance. grands. —_———_> +. Offers Kindergarten Toys. Believing that children of kinder- garten age have not had their toy needs adequately taken care of, a man- ufacturer is introducing items especial- ly designed for them. One is a crayon and drawing set in which the crayons Small children, it found, cannot hold the or- are of large size. has been dinary size crayons, but find the larg- er ones entirely suitable. The draw- ings are large, simple outlines. An- other item is an animal set having cut- out spaces into which small, wooden blocks of different sizes are fitted. Its object is to stimulate the recognition and comparison of different shapes. The merchandise is priced to retail up to $1. 19 AS YOU SOW — Your personal credit, in- dicated by your bank ac- count, is your best business asset. The Old National is al- ways looking for good hu- man material— And __ its among its customers. search begins b te OLD NATIONAL BANK MONROE AT PEARL SINCE 1853 | MIcHIGAN SHOE DEALERS MUTUAL FIRE INSURANCE CO. Organized for SERVICE not for Profit Weare Saving our Policy Holders 30% of Their Tariff Rates on General Mercantile Business Information write to L. H. BAKER, Secretary-Tresurer LANSING, MICHIGAN March 138, 1929 20 MICHIGAN TRADESMAN RETAIL GROCER from possibility of benefit into cer- Retail Grocers and General Merchants tainty of injury. Such failure to ad- Association. vance with enhanced costs turns pos- President—Hans Johnson, Muskegon. : a ¢ First Vice-President — A. J. Faunce, sible profit into loss. In face of a con- Oe vine bveeidont G. Vander dition wherein a retailer sells a com- Don’t S y Bre 1 ] sec ; .— — ‘ l Hooning, Grand Rapids. : : Secretary—Paul Gyzon, Wyoming Park. Treasurer—J. F. Tatman, Clare. Replacement Value Is the Only Pos- sible Value of Stock. Kindergarten questions recur in this business of ours so constantly that we reminded that new men every are thereby go into the grocery vear: also that there are trade eddies i advanced business everywhere into which knowledge never penetrates. I have just been in such an eddy in Charleston, South Carolina. Chains have just begun to open in Charleston, has happened so nothing as yet the since waken Hence through all generations Charleston was founded to “solo” grocers in that town. many customs long outworn elsewhere prevail there now. After a grocers’ meeting a few nights ago, a salesman put this up to me: “T have two customers, prosperous grocers, both of whom bought a liberal line of canned tomatoes last fall which they priced at 15c two for 25c, making Now those to- cost of a nice margin on cost. advanced to a What should those matoes have $1.80 per dozen. men do?” “There is only one answer to that,” I said. “They must reprice on the basis of to-day’s cost—$1.80 per doz- en.’ Then followed a report of the stock reasoning familiar to old timers like me. and arguments so But these men are competitors. One cannot advance if the other does not. 3esides, they own the goods away be- low present market value. Why should they not split with their customers? One says he’s making more than a nice thing at 15c two for 25c; he'll clean up and then buy short again—is not that good business? Here is another splendid example of how men continue to fool themselves. For consider: heavily at the Why? To the market. By Each man bought opening of the season. forestall advances in the ers” way, what were called “forestall- were hated through misunder- standing of their function in the Mid- dle Ages as cordially as any “profiteer” hated. say, to These men protect advanices. : oo of our day has been : t : : bought, you might themselves against market investment of Sut to justify such capital on a long-winded deal, there must be expectation of enhancement in value; and of what benefit is en- hanced value to the man who does not enhance his prices in line there- with? Protection against enhancement and expected benefit from enhancement are the for tying up capital in this way; and it is only possible justifications precisely because men who thus pro- vide protection and a_ speculative chance do not take it when it comes, that the last possible element of justi- fication for such investment disappears. Such neglect of opportunity turns it modity for actually less money than it will cost him to replace, such failure to act turns all expectation of profit into absolute certainty of loss. To bring this home, let us turn it Assume that those tomatoes bought for 15¢ to 30c per dozen less than they cost laid in. What then? Those merchants would feel compelled to re- pre- cisely because men thus play against that kind can be said never to be justified, around. could now be would happen duce prices accordingly. It is themselves speculation of any regardless of what happens to the mar- ket. Now, of course, what those men pic- ture as a condition to follow a sane The minute known sively those cus- tomers will desert them at once for au- Perhaps they will run advance in prices is this: the advance becomes succes- to their customers, other grocer. to the chain. Here is a preferred opportunity for both those grocers to give themselves a practical demonstration that price does not sell goods; for it is virtually certain that if either should advance his price to 19c per can, $2.25 per doz- en, he’d not lose a single customer. Most of his folks would not notice the change. The few who did _ notice might ask and he could tell them—and that would end it. Again, here are two merchants, neighbors, in the same line of service grocery business. What’s to hinder them conferring and determining to raise their prices to a sane basis? It is done daily. It is proper. It can be done here. Why not do it? Finally, assuming that one of those merchants ran out of stock on those tomatoes now and had to replace at $1.80 per dozen. What would he do? Having paid $1.80 per dozen, he’d price at 19c or more per can and $2.25 or more per dozen. Why? Because he’d then feel that he had to do it. If, then, he can do what he has to do, in face of facts, why can he not do what he really is compelled to do, regarding the situation from a scien- tific point of view? Answer is, he can should—he fails as a business man as long as he does not do just that. For in truth every can of to- matoes either of those men has now costs him 15c or $1.80 per dozen. Thus he can do what he has to do. Let him, then, get busy and do it. How greatly business everywhere would be speeded up if we could get such kindergarten matters disposed of, settled, understood and out of the way. We might then devote our thoughts to real problems. For, in fact, this is just no problem at all and any man who determines, once for all, that his stock is always worth replacement cost, will save himself a lot of time and energy for the real work of run- ning his business. 3ut let us all note that such failings are characteristics of wholesale as well as retail dealers. We all try to beat (Continued on page 31) —he HOLSUM — Say Always Sell SUNKIST ~ FANCY NAVEL ORANGES and all Seasonable Fruit and Vegetables LILY WHITE FLOUR Also our high quality specialties Rowena Yes Ma'am Graham Rowena Golden G. Meal Satisfaction guaranteed or money refunded. VALLEY CITY MILLING CO. M.J. DARK & SONS INCORPORATED GRAND RAPIDS, MICHIGAN = Direct carload receivers of UNIFRUIT BANANAS “‘The Flour the best cooks use.”* Rowena Pancake Flour Rowena Buckwheat Compound Rowena Whole Wheat Flour Grand Rapids, Mich. GRAND RAPIDS PAPER BOX Co. Manufacturers of SET UP and FOLDING PAPER BOXES SPECIAL DIE CUTTING & MOUNTING. Scores of grocers everywhere are saying it to their customers about Fleischmann’s Yeast-for-Health. And in doing so they are not only building up their own health, but building up their business too. For Yeast-for-Health customers have to come to the store REGULARLY. Yeast-for-Health customers have healthy appetites. more sales of other products. Have your Fleischmann man put up a transparency on your door or window and a package display over your counter. It will pay you in both health and wealth. GRAN D mm A Pt BS 8 mMteé#w#weti.ceciaAiiRN “I EAT IT MYSELF” Said the Grocer. What stronger sales argument is there than that? od This means still FLEISCHMANN’S YEAST Service March 13, 1929 MICHIGAN TRADESMAN 21 MEAT DEALER Michigan State Association of Retail Meat Merchants. President—Frank Cornell, Grand Rapids Vice-Pres.—E. . Abbott, Flint. Secretary—E. J. La Rose, Detroit. Treasurer—Pius Goedecke, Detroit. Next meeting will be held in Grand Rapids, date not decided. Cutting a Lamb Carcass For Profit. Every person who sells lamb to the consumer, be he retailer or restaurant manager, will be interested in the method of cutting a lamb carcass in the manner described in this article. Attractive appearance of a piece of meat, whether it is in the display case as the raw product or on the table as the cooked article, is a decided factor in creating a demand for it and this is a factor which the retailer and din- ing room proprietor cannot afford to overlook. The most striking feature of the cuts shown is their attractive- ness, but of equal importance to the one who prepares the cuts, at least, is the fact that all these cuts may be pre- pared with the minimum expenditure of time. Forequarter Cuts. Crown Roast: Making a crown roast need not be a time consuming It can be fashioned in a very few minutes. This cut process. displayed would not only add to the appearance of the case but it would attract the customer’s attention. Rib Chops: There is always a de- mand of the popular rib chops. They may be plain or “Frenched” as the customer desires. Neck Slices: most exclusively for stew; however, The neck is used al- it will be more salable if it is cut into In this form it may be used for stew or it may be cooked en neat. slices. casserole with vegetables. A sugges- tion for serving neck slices is to re- move the vertebra from the center of each slice. The meat is then cooked en casserole until tender and after re- moving to the serving dish, a mound of mashed potatoes is piled lightly in the center of each slice. A serving of green peas completes a very satisfac- tory meal. The retailer will find that his customers will appreciate this sug- gestion for the use of a cut high in palatability but low in price. The hotel chef will find this a most accept- able plate luncheon. Boneless Rolled Shoulder: A bone- less piece of meat always attracts the customer. In the first place it sug- gests no waste and it is easy to carve. Saratoga Chops: The average pur- chaser of meat when buying lamb chops always asks for loin or rib chops. She has never heard of Saratoga chops. They are all meat and are about the These chops are made from the under part of the shoulder. They may be prepared in the same way that loin and rib chops are prepared and they may be served for the same occasions. They help meet the ever constant demand _ for chops. Shoulder Steaks: Steaks or chops cut from the rib side and the arm side of the shoulder fill the demand for small portions of meat. In this day of small families and_ kitchenettes, size of the loin or rib chops. lamb steaks and chops are always at a premium. Mock Duck: This very unusual cut cannot be surpassed for display pur- poses and the hostess who is looking for something different to serve as the main dish at dinner will be delighted with it. It is a boneless roast, mold- ed from the English shoulder. Mak- ing this cut is not difficult and it will repay any time and effort spent in the attention it attracts. Boneless Rolled Breast: In this cut the breast and shank are utilized to make a very acceptable roast. They are boned out and rolled in such a way that there is no need for skewers or string. Weighing about two pounds, the rolled breast is ideal for the family that wants a small, economical roast. Hindquarter Cuts. Loin Chops: As with rib chops, the loin chops are always in demand. English Chops: Two lamb chops are considered a serving as a rule. The English lamb chop is two chops cut These chops are cut from the entire width of the loin at the large end. The loin is not split. The kid- ney is split and placed in the center of the chop and the flank ends are wrapped around to enclose it. The added delicacy in the form of the kid- neys and the unusual appearance of the chop offer a strong appeal to the cus- tomer in search of something different. If there is a demand for lamb steaks, or during the time of year when quickly cooked as one. Center Steaks From Leg: cuts are what the customer is looking for, steaks may be cut from the center of the leg. The rump end makes a desirable small roast and steaks may be cut well down on the shank with the remainder of the meat ground for patties. Steaks From Rump End of Leg: Frequently the leg, if it is from heavy lamb, may be too large for the average household requirements. Steaks may be cut from the rump in order to de- crease the leg to the desired size. Loin End of Leg Roast: An attrac- tive roast of about three pounds is made by cutting off a piece from the loin end of the legs across the entire width before the legs are separated. This not only makes a fine piece for roasting, but it decreases the size of the leg also. American Leg: The American leg will fit into the small pan and for that reason is especially suitable when such (Continued on page 23) / > You Know that fresh vegetables, meats and groceries sell better. The same is true of ‘Uneeda Bakers” crackers and any other bakery products. That is why we urge you to order frequently in smaller amounts. The frequent calls of our sales- men and trucks enable you to keep your “Uneeda Bakers” biscuit stock oven-fresh. NATIONAL BISCUIT COMPANY “Uneeda Bakers” VINKEMULDER COMPANY Grand Rapids, Michigan Distributors Fresh Fruit and Vegetables ““Vinke Brand’”’ Onions, Potatoes, Sweet Potatoes, Oranges, Lemons, “Yellow Kid” Bananas, Vegetables, etc. “No man can skate fast enough on thin ice to make it safe.” No manufacturer can talk long enough or fast enough to make a poor product a good sale for himself or a goof buy for the purchaser. When we dispose of KVP DELICATESSEN PAPER Rae We tore TCM eam Me DC Mabel Cie eke ea aks token it is a good buy for the purchaser because it serves him well. POI iellCe teat Orr Kalamazoo, Michigan SHIP YOUR DRESSED CALVES and LIVE POULTRY TO DETROIT BEEF COMPANY Oldest and most reliable commission house in Detroit. Write for new ship- pers’ guide, shipping tags and quota- tions. DETROIT BEEF COMPANY 1903 Adelaide St., Detroit, Mich. Phone Automatic 4451 WHOLESALE FIELD SEEDS Distributors of PINE TREE Brand ALFRED J.BROWN SEED COMPANY 25-29 Campau Ave., N. W. GraNnp Rapips, MiIcHIGAN MICHIGAN TRADESMAN March 138, 1929 HARDWARE Michigan Retail Hardware Association. President—W. A. Slack, Bad Axe. Vice-Pres.—Louis F. Wolf, Mt. Clemens. Secretary—Arthur J. Scott, Marine City. Treasurer—William Moore, Detroit. Suggestions Regarding the Spring Sales Campaign. With the middle of March, signs of spring are more plentiful. Nature is commencing to throw off the shackles of winter. The indefinable spring feel- ing permeates the air. The days of the overcoat, the muffler, the furnace and the snow shovel are numbered. All these developments are hints to the hardware dealer that it is full time for him to get busy. Spring means a great deal to the hardware dealer. It means a quickening of buying activity, bigger sales and larger profits. To the dull winter days when he had to fight hard for a little business there now succeeds a period when business comes of its own accord, and when a reasonable amount of stimulus will largely increase the volume of trade. In spring, a great deal of attention should, in the smaller communities, be given to the farm trade. When spring opens, the farmer’s needs multiply. He requires imple- ment paint, repair parts, nails for re- pair work on his buildings, pitchforks, shovels, tools of various sorts. He requires seed; and there is no reason why the wide awake hardware dealer should not capture a good share of the seed business. In short, before start- ing with his spring work, the farmer requires a great many things; and the hardware dealer is in a position to sup- ply most of these. Some dealers scoff at “outside sell- ing.” They believe, or profess to be- lieve, that it does not pay to canvass outside the store for business. This is partly a heritage from the now dis- tant war years, when business came unsolicited in greater volume than the dealer could supply. And it is partly a symptom of the natural human tendency to drop into a rut, and to follow the line of least resistance. The dealer or salesman who shrinks irom the ordeal of going out and can- vassing for business, is apt to justify himself by arguing that canvassing is undignified or unethical, and that the hardware dealer should do business in his store, or not at all. Usually what such a hardware dealer needs is the very thing he shrinks jolt him out of the rut and give him from; a spell of outside canvassing to a wider outlook. Apart from the ac- tual bhusiness-getting possibilities, it pays a man to get out of his every-day routine and get a close-up of his cus- tomers in their homes or business sur- roundings. It is possible to verdo out- side canvassing; but a little of it right now, before the tide of spring business reaches its height, is apt to prove very helpful. In the small community partciular- ly, outside canvassing does pay.- The dealer who has the energy and initia- tive to make periodical trips through the surrounding country in the first two or three months of the year, when there is not enough business in the store to take all his time. will now be- gin to reap the benefit. Even now it may not be too late to do a little mis- sionary work. When the farmers are ready to do their spring buying, they are apt to think first of the hardware dealer whose call enlivened the tedium of winter. In the spring months, especially where outside canvassing has been done, Saturday will likely be a big day in the small town hardware store. Steps should be taken now to insure good service on Saturdays as well as week days. Some dealers make sys- tematic efforts to bring out the town or city trade on the other days of the week, concentrating their advertising in certain days with that end in view. Undoubtedly, where the Saturday is the recognized market day and there is a large rural trade, it pays to keep the Saturdays as far as possible clear for country customers. This, of course, applies primarily to the smaller com- munities where the country trade is a big factor. The rural telephone is very helpful in getting in touch with country cus- tomers. Probably you have a list of farmer prospects for paint, wire fenc- ing, cream separators, washing ma- chines or other specific lines. In a few weeks they will be making their purchases. “Now is the time to call them on the telephone and get them to visit your store. 3uilders’ hardware should be a big factor in the spring trade. It will pay you to get in touch and keep in touch with men engaged or interested in huilding—architects, contractors, build- ers and owners. Here, again, outside canvassing is desirable, and will be found very much worth while. 4 city hardware dealer who has specialized in this line and made a suc- cess of it. sums up his views of the possibilities in these words: “It not only pays to have a sales- man outside looking up prospective buyers of builders’ hardware and tak- ing orders, but it also pays to have this man an expert in builders’ hard- ware. He should be a man sufficiently capable to look over an architect's plans and give a good idea of what hardware is wanted. “Many architects who have. this class of work in hand have only a gen- eral knowledge of builders’ hardware. They have not given any very intimate study to this phase of building. The details of the hardware to be used they leave until the main job is practically finished. “If a builders’ hardware salesman goes to such an architect and is able to say with authority, ‘You will need this and that—for that room a certain kind of door knob and lock—this style of hinge and that type of window clasp’ —such a salesman will get large orders. More than that the architect will come to rely upon him and will turn to him naturally when these items are being considered. Many architects are only too willing to have an expert go over their plans room by room: ‘and while they may not agree with all the sug- gestions made, they will nevertheless have confidence in the expert, and, working with him will make out an order for all the hardware they require. “What is true of architects applies GUAKANTEED I Ne! PRODUCTS—Power Pumps That Pump. 7h Water Systems That Furnish Water. Water -mE punp'sepneme- + 9O0fteners. Septic Tanks. Cellar Drainers. MICHIGAN SALES CORPORATION, 4 Jefferson Avenue PHONE 64989 GRAND RAPIDS, MICHIGAN BROWN &SEHLER COMPANY Farm Machinery and Garden Tools Saddlery Hardware Blankets, Robes Sheep lined and Blanket - Lined Coats Leather Coats Automobile Tires and Tubes Automobile Accessories Garage Equipment Radio Sets Radio Equipment Harness, Horse Collars GRAND RAPIDS, MICHIGAN “ Ppp phphh woohoo LoL LoL oloLoyol oooh lL Lo Lo Loh : : BPP Peo Ph hr rrp lolol lolelollel llr MICHIGAN BELL TELEPHONE CoO. escued eee from pai ee ieeeois ent Guests arriving unexpectedly just before dinner need not cause you embarrassment. 9 There may not be enough ice cream and cake to go around, but you can call the corner grocer and order more, unknown to your guests. J You can do it, that is, if you have an ample. Then you extension tele- cannot be heard phone —in the in othec parts kitchen, for ex- of the house. An extension telephone costs only a few cents a day PPLE LP LE LEY PLP LPL PLL PhP PLY P PP Pp PP PPP Pry PrP Ppr pp Pyy ey Pe PPh PEE PPh Ppp Tejoloh March 18, 1929 just as much to contractors. These may have a somewhat more intimate understanding of builders’ hardware than the architect has. But they are very busy men. In rush times, with several jobs on hand at once, they are glad to be saved work. The salesman, who is also a builders’ hardware ex- pert is a great help to them. If he comes to them to discuss what they need for the various houses they are building, they will gladly take up the question with him. They will make their own suggestions, and listen to the expert’s suggestions. ‘Too ex- pensive,’ they may object to certain proposals; and then the salesman will have either to convince them that the cost of really high class hardware is not too great, or to suggest some other line lower in price yet good enough to give satisfaction. “T have had cases where the con- tractor preferred to come to the store and make his selection there. But more often it is better to call on him, and quite frequently he prefers to give his order in advance. “T find it a good plan for the out- side salesman to carry samples. Talk to a man about a certain lock or hinge and he will listen. Show him the actual lock or hinge, and he will pick it up and examine it closely. Samples undoubtedly bring orders. That is an- other advantage of having an expert on this class of work. When he first sees a building he can readily estimate approximately what it is to cost. He will know, therefore, about what class He can pick up samples of this class of goods and can show the builders the exact articles he can supply. Undoubtedly, samples. help.” of fixture will be required. For such a work the salesman should be something of an expert; but an ex- pert can be developed from a good, wide-awake, ambitious salesman who is willing to give a little spare time regularly to a systematic study of It is good policy to any hardware store to encourage builders’ hardware. one or more of your salespeople to specialize in this line. In every community there are private individuals from time to time having homes built. Quite often they are their own architects and contract- ors, planning the house and supervis- ing its construction by sub-contractors. Such individuals usually decide them- selves just what is to go into the house and as a rule, no matter how small the house, they want the best. With such prospects as these the hardware deal- er’s chances of doing business are ex- ceptionally good; and here the outside salesman often gets his best results. “My salesman,” states the hardware dealer previously cited, “finds out f-om a builder or sub-contractor who Then he goes to the owner and finds out what class of goods he wants. He offers to bring some of the lines he has in stock. In practically every case the owner is only too glad to look at the samples, and welcomes the expert assistance and advice of a local man on whom he feels he can rely. ‘The order is usu- ally booked in advance, and the hard- ware dealer has merely to arrange to the owner is. MICHIGAN TRADESMAN 23 fill it. He sells the goods in most cases before he actually stocks them.” But the salesman who does this class of work must be prepared to give really sound advice. He must not use his status as an expert in order to un- load some line that won't give satis- faction. The outside salesman whose suggestions work out satisfactorily, is doing more than making immediate sales. He is establishing a reputation for himself in the community that will help him in the future. Service counts for a lot in selling builders’ hardware. The salesman who knows the business from the ground up, and can give honest and depend- able advice in regard to equipping all classes of buildings, has the inside track in the drive for business. Victor Lauriston. —_———_.-2. Cutting a Lamb Carcass For Profit. (Continued from page 21) a roast is required. The shank bone is removed and the meat from the shank is sewed back to the thick part of the leg making a compact well- shaped roast. It requires very little time to prepare the leg in this fashion. “Frenched” Leg of Lamb: The leg prepared in this fashion is not only attractive in the displav cases, but on the platter after being roasted. The “Frenched” leg displays the break joint. Customers are pleased with the leg prepared in this fashion. The “Frenched” end may be decorated with a paper frill and is a convenience in carving. The National Live Stock and Meat “Cash- ing in on Lamb” which explains step Board has prepared a booklet, by step, by word and by graphic il- lustrations just how to make each and every one of the cuts discussed here. A copy of the booklet may be obtained by writing to the office of the Board, 407 South Dearborn street, Chicago, Ill., “The Lamb Menu Book” which contains many recipe and menu sug- gestions also may be had for the asking. ——_. > Slimness in Men’s Fall Wear. Slimness will be the vogue in men’s apparel for next Fall and will govern men’s clothing and accessories just as that trend has been effective in the women’s wear field. Suits will show a strong tendency to be form fitting, while the leading fashions in over- coats will also be away from the loose- fitting effects of recent seasons. Men’s hats for next season will give an ap- pearance of smallness and in general the stylish silhouette will be similar to that of the sartorial celebrity, Mayor Walker. oe Easter Toys Have Call. Additional specifications are going through for toys for holiday delivery, but the bulk of the recent demand has been for Easter novelties. Plans are also being developed by the trade to develop additional volume for Chil- dren’s day, June 15. It is likely that this year the campaign will be carried on by individual manufacturers, rather than jointly, as was the case last year. The 1928 results were good and justi- fied the efforts put forth. EW ERA LIFE ASSOCIATION Grand Rapids. Cash Registers and Scales All makes Bought, Sold or Repaired 27 Years Experience Call Cherry 0127 or Address : CASH REGISTER REPAIR CO. SOUND COMPANY, SOUNDLY W. H. Murphy, Mer. MANAGED BY SOUND MEN. 1551 Grat.ot Ave. Detroit, Mich Notice of Chattel Mortgage Sale The entire stock, fixtures and equipment of the Alexander Bakery, including Middleby-Marshall Oven, Model D, Allison Century high speed power mixer with motor, Champion power mixer with mo- tor and hopper complete, together with moulding tables, also Dodge delivery truck and office fixtures, will be sold to highest bidder at 305 Wets Main Street, Ionia, Michigan, on Thursday, March 2st, at | P. M., Central Standard time. NATIONAL BANK OF IONIA MORTGAGEE Michigan Hardware Co. 100-108 Elisworth Ave.,Corner Oakes GRAND RAPIDS, MICHIGAN = Wholesalers of Shelf Hardware, Sporting Goods and Fishing Tackle NEW AND USED STORE FIXTURES Show cases, wall cases, restaurant supplies, scales, cash registers, and office furniture. Grand Rapids Store Fixture Co. 7 N. IONIA AVE. N. FREEMAN, Mgr. Call 67143 or write THE BEST THREE AMSTERDAM BROOMS OEE RE CU TT PRIZE AMSTERDAM BROOM COMPANY 41-55 Brookside Avenue, Amsterdam, N. Y. 24 MICHIGAN TRADESMAN March 18, 1929 HOTEL DEPARTMENT News and Gossip About Michigan Hotels. Los Angeles, March 8—My particu- lar friend, Charles W. Norton, Hotel Norton, Detroit, accompanied by his estimable wife, are basking in the sun- shine at Long Beach, California. I have not caught up with them as yet, but propose doing so forthwith. When I mention Charlie Norton as a particular friend, I base the claim on an intimate acquaintance covering a long period of years, and I am not making a claim of exclusiveness, for his acquaintances are legion, and so far as I have observed, in his case, ac- quaintance universally leads to friend- ship. I am glad he is taking a vaca- tion, so much deserved, for during the greater part of each recurring year he is strictly on his job as a sort of man- ager emeritus, that is, distributing sunshine while his son Preston D. passes a careful eye over the details of operating easily one of the most popu- lar hotels in the Central West. Now the announcement is said to come from reliable sources to the ef- fect that there will not be a merger of the Biltmore and United hotel in- terests. It has been much talked of by knowing outsiders for some time, but it seems it has never even been con- sidered by those interested. The new 15 story addition to the 3attle Creek Sanitarium includes five stories devoted to dining rooms and kitchens under the management of Th. Aagaard, who has been connected with that institution in various capacities for several years. Years ago in an official capacity connected with the Michigan Hotel Association, I im- portuned Dr. Kellogg to enroll as a member of that organization, and he acquiesced by naming Mr. Aagaard as his personal representative. which proved a wise choice, for his technical and practical knowledge of catering and cusine, revealed to the members through his earnest activities, has proven a very great boon to the hotel men with whom he has come in con- tact. I congratulate him at this time or his assumption of the management of one of the lareest and most com- plete catering establishments in the Nation. 4. W. Smith. who conducted the Park Hotel, Muskegon, for several vears, severing his connection there- with to conduct the Library Park Ho- tel Kalamazoo, now announces that he will open a new 50 room hotel in the former city early next spring. Detroit Greeters are arranging to give a complete vaudeville show some time during the present month, for the purpose of raising funds for entertain- ing the National Greeters convention next June. A committee made up of some of the most popular front office officials has been announced and with a personal knowledge of their capacity it is easy to make a prediction to the effect that the affair will succeed. President Hoover says he doesn't care a rap for the other ingredients of his dinner bill of fare, but he must pie. While he is about it he ought to adopt that time honored regulation of New England caravansaries brought over in the Mavflower. of serving pie with the morning meal as well. scheme which has been introduced by a successful Los Angeles cafeteria operator, which might be worth considering in almost any locality. “The regular hours of service are from 7 a. m. to 8 p. m., after which period an extensive ban- Here is a good quet patronage is most satisfactorily handled. The tables are rearranged and the regular service department occupies the same relation to the function that any kitchen does. How- ever, the guests serve themselves, thereby very materially reducing the cost of the feed proper, and the man- agement allows them all sufficient time at the table to pull off almost any sort of a program. As a rule, at a formal banquet the average participant gorges himself to the extent of utterly de- moralizing his digestive tact or eats very sparingly for the best of reasons, which means that much food is One hotel which I recently visited has the following notice posted in its rooms: “All beverages for consumption in guest rooms are sold with the under- standing that they will not be mixed or used with any alcoholic content liquor in violation of the prohibition laws.” This ought to be effective, but it may not be at that. wasted. Frank S. Verbeck. ———E—E— A Jeweler Who Is Candid. At 84th and Broadway, New York, Nockin has running a retail jewelry since the Henry been small early years of the gay Nockin has seen fads and come and go in these years; he isn’t store nineties. Mr. fashions afraid of the chains. In fact, he doesn't even have time to stop and discuss chain stores at all. He is too busy selling watches, making friends and taking care of customers sent to him by such nationally prominent figures as Rabbi Wise and many other well- known men. Mr. Nockin sells many watches. Here is his method: “Now, Mr. Customer, what do you want—a watch or a piece of jewelry, or both? We have all. If you want just a good watch to keep time, you can get as good a movement as is made for $35 or $40. is for stones, engraving or other fancy Anything you pay over that business on the case.’ The customer is startled. Then Mr. Nockin begins showing watches, explaining tactfully that he keeps his watches in good re- pair and running order for two years without charge. After that he charges $7 for a complete cleaning, repairing This is a high price, but very few watch- and overhauling of the watch. makers are good enough to work in Mr. Nockin's little store. No wonder it is crowded with customers almost constantly. No wonder people come from all parts of New York to trade with him. They believe him. They take his advice on all matters pertain- ing to jewelry—and many of them on other things as well. No wonder he isn’t worried about chain stores. To every sales manager interested in help- ing independents survive chain com- petition we suggest a visit to Mr. Nockin’s store. —_——_+~- Stable Basis For Men’s Fancies. With stimulation given by the open- ings of medium price fancy worsteds substantially increased activity is noted in the market for men’s wear Fall fabrics. The number of buyers here is growing and is ex- pected to be large in the next week or so. Showings of fancies so far made by member mills of the Wool Insti- tute show a fairly close adherence to the price basis of the previous season. Changes either higher or lower are small and are cited as indicative of a stabilized season in the goods, and woolens — “We are always mindful of our responsibility to the pub- lic and are in full apprecia- tion of the esteem its generous patronage implies.” HOTEL ROWE Grand Rapids, Michigan. ERNEST W. NEIR, Manager. CHARLES RENNER HOTELS Four Flags Hotel, Niles, Michigan, in the picturesque St. Joseph Valley. Edgewater Club Hotel, St. Joseph, Michigan, open from May to October. Both of these hotels are maintained on the high standard established by Mr. Renner. MORTON HOTEL Grand Rapids’ Newest Hotel 400 Rooms -i- 400 Baths RATES $2.50 and up per day. CODY HOTEL GRAND RAPIDS RATES—$1.50 up without bath. $2.50 up with bath. CAFETERIA IN CONNECTION “A MAN !IS KNOWN BY THE COMPANY HE KEEPS” That is why LEADERS of Businesa and Society make their head- quarters at the PANTLIND HOTEL “An entire city block of Hospitality” GRAND RAPIDS, MICH. Rooms $2.25 and up. Cafeteria -t- Sandwich Shop Warm Friend Tavern Holland, Mich. Is truly a friend to all travelers. All room and meal rates very reasonable. Free private parking space. E. L. LELAND. Mer. Park Place Hotel Traverse City Rates Reasonable—Service Superb —Location Admirable. W. O. HOLDEN, Mgr. HOTEL KERNS LARGEST HOTEL IN LANSING 300 Rooms With or Without Bath Popular Priced Cafeteria in Con- nection. Rates $1.50 up. E. S. RICHARDSON, Proprietor WESTERN HOTEL BIG RAPIDS, MICH. Beginning Jan. 1st European Plan Ho. and cold running water in all rooms. Several rooms with bath. All rooms well heated and well ventl- lated. A good place to stop. Amer- ican plan. Rates reasonable. WILL F. JENKINS, Manager NEW BURDICK KALAMAZOO, MICHIGAN In the Very Heart of the City Fireproof Construction The only All New Hotel in the city. Representing a $1,000,000 Investment. 250 Rooms—150 Rooms with Private Bath. European $1.50 and up per Day. RESTAURANT A GRILL— Cafeteria, Quick Service, Popular Prices. Entire Seventh Floor Devoted to Especially Equipped Sample Rooms WALTER J. HODGES, Pres. and Gen. Mor. Wolverine Hotel BOYNE CITY, MICHIGAN Fire Proof—60 rooms. THE LEAD. ING COMMERCIAL AND RESORT HOTEL. American Plan, $4.00 and up; European Plan, $1.50 and up. Open the year around. HOTEL OLDS LANSING 300 Rooms 300 Baths Absolutely Fireproof Moderate Rates Under the Direction of the Continental-Leland Corp. Grorce L. Crocker, Manager. Occidental Hotel FIRE PROOF CENTRALLY LOCATED Rates $1.50 and up EDWART R. SWETT, Mgr. Muskegon “fe Michigan Columbia Hotel KALAMAZOO Good Place To Tie To PARK-AMERICAN HOTEL KALAMAZOO A First Class Tourist and Commercial Hotel ERNEST McLEAN Also Tea Room, Golf Course and Riding Academy located on U.S. No. 12 West operated in connec- tion with Hotel. Manager March 13, 1929 MICHIGAN TRADESMAN 25 Late News From the Metropolis. Maynard D. Smith, President of Hotel Fort Shelby, has purchased a controlling interest in the hotel and, according to an announcement made last week, plans are being prepared for expansion which will increase the Fort Shelby’s capacity ap- proximately 50 per cent. Under a new Michigan present plan of re-organization J. E. Frawley, who came to the Fort Shelby as man- ager in July, 1927, becomes managing director and_ his manager will be assumed by E. J. Bradwell, former assistant manager. When the proposed plans are carried out they promise to promote future rapid development of business prop- erties in the vicinity of the hotel on West Lafayette boulevard. Gaylord W. Gillis, of Edson, Moore & Co., accompanied by Mrs. Gillis, left last week for Miami, where they will spend the remainder of the sea- son. George Poletoros, former President of the Cass Motor Sales, and well known in local automobile circles, has opened a used car under the style of George Polotoros, Inc., at 3632 Woodward avenue. A. W. Williams, widely known real estate salesman, has become affiliated with the Hannan Real Estate Ex- change, 300 Lafayette building. Ed. Sovereen, former Western Mich- igan dry goods salesman for A. Krolik & Co., and for the past three years acting as general house salesman for the same house, returned from a three weeks’ trip on his old territory, where he acted as tutor to a new salesman. The toot of a train whistle has much the same effect on Ed. that a fire alarm has on an old fire horse and to dispel the “call of the rails” that periodically overcomes him, he takes a short trip over the old territory, where he en- deared himself to many merchants and buyers during ‘this more than twenty- five years’ career as a general road salesman over the same route and for store the same company. The number of business failures in Detroit since the first of the year, ac- cording to O. A. Montgomery, has showed a decrease over the same period of 1927 and 1928. Mr. Mont- gomery also stated that the number of bankruptcy cases in court has been re- mnarkably low: and since during the first few months of any year they are, as a rule very plentiful, it is a good indication of the prosperous business that is gradually making itself mani- fest in this city. The All-American Aircraft Show will be held in Detroit April 6 at con- vention hall and will continue for eight days. Ninety-one airplanes, products of fifty manufacturers, and nearly a hundred accessories are already listed for exhibit at the show. The Bucknell-Knowlson Motor Sales Co. has been appointed local dealer for Dodge Brothers motor cars. The com- located at 2445 Michigan avenue. V.M. Knowlson is President of the company and C. H. Bucknell is general manager. August Loeffler, pioneer dry goods merchant, Wyandotte, returned tanned pany is duties as resident ’ and bronzed from a trip which took him to New York then South by water through the Panama canal, thence to San Francisco and Los Angeles, then A portion of the tan accumulated by Mr. Loeffler came as home overland. a result of the occasional golf game indulged in en route. Mrs. Loeffler accompanied her husband on the in- teresting trip. At a noon-day talk before the Ad- craft Club of Detroit last Friday, Charles W. Matheson, general sales manager of Dodge Brothers, Inc., de- clared that the advertising that suc- ceeds is the kind that inspires con- fidence. He declared that public ac- ceptance for a product is obtained by avoiding superlatives and exaggeration and giving truthful statements. Back- ing Mr. Matheson’s statements is the recent arousing of public indigation against the bought testimonial indulg- ed in by many manufacturers of cig- arettes. This form of advertising, to- gether with other exaggerated state- ments, is undermining the belief of the public in all advertising, says a writer in Advertising and Selling. May the focusing of this indignation result in the casting of such forms of advertis- No doubt pub- lishers will eventually be compelled to ing into the ash can. curb the practice. Donald Jeffery has taken over the Bolton & Lester pharmacy, at 4348 Hamilton avenue. Mr. Jeffery was formerly associated with the Bolton pharmacy. David Ledingham has purchased the meat market of A. Strom at 16744 Log Cabin avenue. Mr. Strom has _ suc- ceeded R. W. Miles at 10240 Grand River evenue. Louis & Baxley have purchased the grocery store of Weiss & Gross at 16755 Central avenue. Bryan Warman, formerly with Geo. Harrison Phelps, Inc., advertising, has been appointed advertising manager of Durant motors and will have on office at the new Durant headquarters, 5057 Woodward avenue. The meat market of Ed. Stahl, at 6657 Vernor highway, East, has been taken over by All is) in visitors and accepting registrations for the third annual Better Merchandising Conference and opens on Wednesday at the Masonic Temple. Because of the unusual in- terest displayed in this annual event by retail merchants, manufacturers and wholesalers, the Conference and Ex: position will be an annual event and the experience of previous years will become of greater importance and more valuable in the field the confer- ence was organized to benefit. The fact that the F. W. Wool- worth Co. is going to advertise for the first time and has appropriated $3,- 000,000 for that purpose should hearten the independent retail dealer to re- newed energy and application in study- ing up-to-date merchandising methods. Many other chain stores who have carried on without finding it necessary to advertise are now using full pages regularly in the daily papers. The Meagher Drug Co. has bought the store formerly conducted by the Leslie Silverthorne. readiness for receiving Exposition, which Nicklin Drue Co. at 1100 avenue, West. WM. motion manager for the Union Paper & Twine Co. ceeds Tom Tracy, comes to Detroit Forest Cravens is now sales pro- Mr. Cravens, who suc- from Chicago. The advent of spring weather, ac- cording to a store fixture salesman friend, is having a mellowing effect on store owners. According to his state- ment—and he has a reputation for un- questioned veracity—he is now enjoy- ing the best business he has experienc- ed during his fourteen years as a store Newer and brighter stores are necessary, as well fixture representative. as assorted stocks, for the success of the retail business these days. Douglas Glazier has disposed of his stock of Thompson & Gulliver, who will con- groceries and meats to duct the business at the same location at 925 Six Mile road, East. Two bandits kidnaped Wilham Hill, manager of a chain grocery at 670 Bethune avenue, East, at noon Satur- day, while he was taking the day’s re- ceipts to the bank, compelled him to drive them several blocks and then fled with the bag containing the money. Hill said the bag held $272. met him as he came out of the store, The men forced him into his automobile and to drive them to Clay avenue and Russell street, where they took the bag and fled. Preliminary, but trust- worthy, estimates of the February mo- tor vehicle production place the fig- ures at well above 450,000 units, and there is a possibility that they may reach 500,000, or very close to it. In probably any event, the month is seen as hav- ing established an all-time record for February, with the possibility that it will prove the biggest single produc- tion month in history. Chief factors in the big February showing were naturally ford and Chev- rolet. The ford turn-out was in the neighborhood of 150,000 units, com- pared with something like 10,000 in the same month a year ago. Chevro- let’s record resulted in a production of something like 125,000 units, a step-up from last year. Other factors were the continuing speed of Willys-Overland, with a pro- duction perhaps 50 per cent. above last February, and Hudson-Essex, which reached a daily total of 1,900 cars, an increase over last year of about 70 per cent. James M. Golding. —__—_22>—___ Annual Banquet of Grand Rapids Council. It was a very illustrious gathering of about 300 people, who attended the twenty-seventh annual banquet of Grand Rapids Council Saturday eve- ning, March 2, at the Hotel Pantlind in Grand Rapids. The banquet followed the regular annual meeting, which had convened at 9 a. m. of the same day. Certainly a world of credit is due William H. Zylstra and his most able committee for the success of this affair. The committee, consisting of Broth- ers Zylstra, H. T. Koessel, Robert E. Groom, L. L. Lozier, and L. V. Pil- kington, had arranged a delightful program, composed of vocal solos by B. F. Girdler, who also led in some very snappy community singing; and remarks from visiting Grand Councilor A. H. Brower, Supreme Council Re- presentative W. S. Arndt, Mayor Swarthout and State Senator Seth Q. Pulver, of Owosso. Throughout the proceedings Rev. Harry D. Henry, pastor of Burton Heights M. E. church, acted as toast- introduced by Senior Councilor Bob Groom. The master, after being clever introductions and remarks in the interludes between speakers were very much appreciated and his able personality was enjoyed by all pres- ent. This was especially true in view of the fact that the entire program was broadcasted over WOOD. Rev- erend Henry's voice certainly placed him in a class with the best an- nouncers. There was an enormous ovation when a telegram from Mr. and Mrs. Harry Burman was read, indicating that Mr. Burman was listening to the proceedings while in Newark, New Jersey. The committee had posted prizes for the first telegram received, as well as the telegram from the furthest point and everyone was pleased to see a prize go to so well-known and popular a member of Grand Rapids Council as Harry Burman. During the dancing which followed a very novel method was used for dis- which had been A huge tributing the favors, contributed by our friends. traveling bag was moved to the cen- ter of the floor, and after Gilbert H. Moore had investigated the contents, ladies, Miss Louise iss Edna climbed from within and took charge of distributing the boxes to the ladies and other favors to the men. two pretty voun Ll Groom and \ Koessel, It was a wonderful party and marked another milestone in the successful endeavor of Grand Rapids Council. c. €. M. ———_~.--->————— Detroit The Canton Shop, 3001 West Grand boulevard, has been in- corporated to deal in wearing apparel for children at retail with an authorized capital stock of $50,000 preferred and 500 shares at $1 a share. $50,500 being subscribed and paid in in cash. HOTEL BROWNING 150 Fireproof Rooms GRAND RAPIDS, Cor. Sheldon & Oakes Facing Union Depot; Three Slocks Away. 26 DRUGS Michigan Board of Pharmacy. President—J. C. Dykema, Grand Rapids. Vice-Pres.—J. Edward Richardson, D:>- troit. Director—Garfield M. dusky. Examination Sessions — Beginning the third Tuesday of January, March, June, August and November and lasting three days. The January and June examina- tions are held at Detroit, the August examination at Marquette, and the March and November examinations at Grand Rapids. Benedict, San- Michigan State Pharmaceutical Association. President—J. M. Ciechanowski, Detroit. Vice-President—Chas. S. Koon, Mus- kegon. Secretary—R. A. Turrell, Croswell. Treasurer—L. V. Middleton, Grand Rapids. Malaria Preparations. The Food, Drug and Insecticide Ad- ministration has issued a release on “Malarial Preparations,” which release seems to be an announcement, indirect- ly made, of a new policy of enforce- ment of the Food and Drugs Act, which policy, if carried out, may elim- inate considerable complaint that has been made against the methods of en- forcement. According to the release, the F. D. I. has made a survey during the last year of more than fifty products for the treatment of malaria. They have found, according to their own state- ment, that few of the malaria prepara- tions on the market contain medica- ment sufficient to constitute adequate treatment for malaria. It is stated that it is well known that quinine, a cinchona alkaloid, if ad- ministered in sufficient quantities and over a sufficient period of time, will destroy the parasite that causes ma- Some of the other alkaloids also are recognized as having anti-malaria virtue, if administered in The U. S. P. gives fifteen grains daily as the average anti- malaria dose of quinine, and several of its salts, and it is stated in the release that it is the consensus of present-day laria. cinchona comparable doses. medical opinion that this daily dosage continued for a period of eight weeks without interruption, will usually suf- fice to prevent a relapse of the disease. It is further stated that it is the in- tention of the Department of Agricul- ture to take active steps in the im- mediate future to effect suitable chang- the various preparations on the market labeled for the treatment of malaria, and which do not contain adequate quantities of the cinchona alkaloids to meet the require- ments for the treatment of the disease. It will be noted that F. D. I. intends in this manner to build up the prepara- es in the formulas for tions, or to cause them to be built up, to meet the requirements of an anti- malaria preparation. At the same time, it is stated that changes in the labeling will also be in- sisted upon where the claims made are unwarranted by the composition of the preparation, and included in these changes will be the omission of dis- ease names for which the preparation is not a recognized competent treat- ment. The significant feature of this seems to be that F. D. I. is now considering type formulas and will make its posi- tion known with regard to type formu- las, so that all manufacturers inter- MICHIGAN TRADESMAN ested in the manufacture of a product coming within any one of the types discussed may simultaneously be in- formed, through their trade organiza- tions or otherwise, of the requirements to be met by the type formulas. ———EE—— First Aid Week. Every retail druggist in the United States should fill his vital and essential medicines or first aid emergency supplies during First Aid Week, March 17-23. For seven years or more the Na- tional Association of Retail Druggists has urged pharmacists everywhere to make displays during First Aid Week. Each year an increasing number of pharmacists have participated. More and more our 120,000,000 people are beginning to realize that the retail drug store is a first aid station designated by law to supply essential and import- ant first aid materials. More and more the public is coming to appreciate the importance of the drug store in the community and to understand that the pharmacist occupies a position not alone that of a merchant, but also an essential public servant of the highest order. The term First Aid, which is used to designate this great merchandising festival, is striking and its significance will quickly be grasped by the casual observer, for it would be difficult indeed to find either man or woman who has not at one time or an- other had occasion to regret the fail- ure to lay in a supply of medicinal preparations to meet those emergencies which arise sooner or later in every household. The retail druggist should not be unmindful of the fact that this condition of unpreparedness is due more to oversight and forgetfulness than wilful neglect. Consequently, the druggist who will take time to as- semble and display a goodly assort- ment of household remedies in such manner as to attract the attention of those who pass his windows will not only advance his own financial and commercial standing, but what is of still greater moment, he will be ren- dering the worth. windows with indeed public a service of real In other words, participation Nationwide First Aid Week program will in effect proclaim the druggist as more than a merchant, a fact which the public will be quick to recognize and appreciate. in this —_——-_--_-~>+> > -—_ There Were Strong Men in Those Days. Grandville, March 12—I wonder if we have stronger men to-day than we had at the time of the early settlement of the country, the time when Grand Rapids was a shut-in backwoods burg, her only outside communication being by Kalamazoo stage and horseback mail carriers. Indeed there were strong men in those early days even though there were no gymnastic exercises, no bas- ket and base ball games and running and swimming stunts as modern life has evoked. Grand Rapids had a truly strong man in the person of a Mr. Baker. who had the strength of a horse, seemingly. One time while standing in a grocery conversing with the proprietor, Mr. 3aker noticed a barrel of pork stand- ing by the door. “How much does that barrel of pork weigh?” queried the strong man. “It has 200 pounds of meat and a hundred pounds of brine, 300 pounds in all. Do you suppose you could lift it, Mr. Baker?” For answer the customer stepped to the barrel, canted it sidewise then raised it and sat it on the counter. “Huh!” exclaimed Baker. “We need that pork at our house, but I am a little short of cash to-day—” “See here, sir,’ remarked the gro- cer, “I'll tell you what I'll do.” “Well?” “Tf youll shoulder that barrel and carry it home without once setting it down the pork is yours.” Baker lived on the West side of the river, but the grocer had a skiff which he loaned for the occasion and sent a man to ferry the customer across the stream. Shouldering the barrel of pork the strong man walked to the water’s edge, stepped aboard the skiff and was fer- ried across. Afterward Baker said that was the cheapest barrel of pork he ever got. The fame of Kent’s strong man went far and wide. Emigrating to the Far West some time later, Mr. Baker met with an emergency which his immense strength could not overcome. He was shot and killed in a land dispute near the Rockies. To-day our high schools and colleges cater to the strengthening of the muscles of their young people. Gyms are in evidence everywhere and _ all kinds of exercise goes on to build up solid flesh and muscle. Nevertheless it is doubtful if there will ever be pro- duced men equal in physical endur- ance to some of those who lived and flourished amid the pine forests of the Muskegon and Grand River valleys. Every settlement worth mentioning had its strong man. I call to mind when I was a boy seeing a man step up to the counter in a woods store and set his teeth in the chin of a keg filled with nails, straighten up and walk across the floor, holding that hundred pound keg of nails in his teeth. That man was equally strong in other ways and very seldom was called upon to try titles with his pine- woods companions. Feats of strength were frequently brought off among the shantymen. A weakling had very little show in those times. In the backwoods schools all sorts of schemes were worked out to test the strength and endurance of the pupils. One undersized schoolmaster built up his strength by daily exercise with a pair of forty pound dumb bells. Not one man in a dozen could hold these out at arm’s length for even a minute of time, and yet this little teacher be- came an expert manipulator of the big dumb bells. Feats of throwing these also came in for exercise. Later our teacher added a smaller pair of about fifteen pounds which he learned to manipu- late in flying circles through the air as if they were mere glass baubles. There can be no doubt that Mr. Blank built up a magnificent physique in this manner, so that unruly young men pupils were loath to ever try titles with the master on the school room floor. This manipulator of dumb _ bells built up a splendid physical body from his self imposed gymnastics and grew to be one of the strongest little men on the Muskegon river. He afterward became a civil engineer and lives to- day in well enjoyed health at nearly eighty. Wrestling was a stunt frequently in- dulged in. Everything went off in friendly manner, many of these lusty young fellows, who kept up their phy- sical development by self devised methods of exercise, became members of the great Union armies that march- ed South at the call of Abraham Lin- coln to defend the old flag and save the American Union. March 13, 1929 A corporal’s guard of these back- woods boys once kept a whole rebel army at bay on the bank of a South- ern river for several hours. It is doubtful if an equal feat of soldiership was ever exhibited by any body of men in the days of the civil war. A corporal and seven men lined up in the bushes along the North bank of a Southern river,’ where, with their Spencer carbines. they headed off an army of rebel cavalry which essayed to make the river crossing. The line of shots from the bushes led the enemy cavalry to believe that at least a regiment of men were con- cealed in the bushes on the North bank of the stream. Joe Wheeler commanded the rebel cavalry and after losing many men without result, he sent a detachment farther down the stream which crossed unopposed and came up in the rear of our Union boys capturing the squad of eight. The rebels were rather miffed to learn that eight Union soldiers had kept an army of three thousand at bay for over an hour. Such, however, were the make- up of those boys reared in the lumber camps of Michigan. Old Timer. —_2 22s Some Old Store Buildings in Grand Rapids. The Fremont building, Monroe av- enue, between Houseman-Jones and the Chapin store, was erected in 1856 by Ransom C. Luce, who gave it its name. John 'C. Fremont was the first nominee of the Republican party for the office of President of the United States. Mr. Luce was one of his en- thusiastic supporters. Fremont’s wife, Jessie, a daughter of the noted Sen- ator Thomas H. Benton, of Missouri, was a noted woman in society and in public affairs of National importance. The slogan of the compaign was “Vote for John and Jessie.” Mr. Luce own- ed the building more than fifty years. Shortly before he died he informed the writer of this item that the prop- erty had yielded 35 per cent. of its cost annually on an average since it had been opened for tenants. Albert Preusser, a jeweler, occupied one of the stores more than fifty years. After Mr. Luce died his heirs sold the prop- erty to the Braudys. Directly opposite the Fremont build- ing, T. H. Lyon erected a four-story annex to the Rathbun House. Stores were occupied by Eaton & Canfield, jewelers, Jacob Barth, notions and fancy goods, and Putnam Brothers, candies, creams and soft drinks. The floors above were devoted to sleeping The building is in the hands of contractors to be remodeled = and modernized. rooms. The Putman building, so-called, on Pearl street, was erected more than fifty years ago by Chester S. Morey, a salesman in the employ of Foster, Stevens & Co. The site, a section o! Prospect hill, was formerly the home of Wilder D. Foster, the pioneer tin- smith and dealer in hardware, from whom Morey purchased it. The hill was of hard clay and Morey was obliged to expend a large sum _ in razing it to the street level. Dynamite had not been developed and not much headway could be made with the giant powder used in blasting. The dis- charges would pop up, instead of spreading as dynamite does. The city occupied the second floor of the struc- ture a number of years. The offices of the comptroller, marshal, clerk and | March 13, 1929 MICHIGAN TRADESMAN 27 poormaster, and the clerk of the Skunks That Eat Bees. WHOLESALE DRUG PRICE CURRENT Superior court, the meeting room of That there is no accounting for the common councils, court and jury — tastes is evident from the unusual call Prices quoted are nominal, based on market the day of issue. rooms were conveniently located. for hel shich came e Bi ice - ( : 9 elp W rich came to the Biological pers Cotton Seed -... 1 35@1 50 Belladonna ___._- @1 44 Morey sold the property to Enes Put- Survey of the United States Depart- icta (Powd.) c@ 2 Cote 5 00@5 25 Benzoin -_----__- @2 28 man, whose heirs, in turn, resold it to. ment of Agriculture during October, Borie (Xtal) -- 9 @ 20 Bigeron -------- 6 Cos 35 ag Comp'd- @2 . ‘ aa : Carbolic 383 @ 44 Eucalyptus ---- 1 25@1 60 Meh @2 16 the Goodspeed Realty Co. The build- addressed to its leader of predatory Gitric ___---___- 53 @ 70 Heriveh pute <—* aa ---- ¢; - : : : : aus eee i ies_ 5 Spsicum ____ ing will be reconstructed, preparatory control work in Arizona. This was a a oT 2ae ie Fanner Weed 1 eoo1 73 Catecha es @1 44 to its occupancy by Sears, Roebuck & — request from an apiarist for assistance Oxalic v7 15 @ 25 Lard, extra ---. 1 55@1 65 canons ---——— ae is . } ie : Sulphuric 3%@ 8 Lard, No. 1 -.-. 1 25@1 40 Colchicum ______ @i 80 Co. in eradicating skunks that were eating a ee Lavender Flow__ 6 00@6 25 Cubebs -----__--- @2 76 é Tartaric _______ 52 @ 60 subpale : oe a : eas . his | Suhees ble was ine Lavender Gar’n. 85@1 20 Digitalis -~--.--- @2 04 Che Levitt building, on the North- us honeybees, e was instructed to Eemon 6 00@6 25 Gentian -_.._---- @1 35 ict a . fae e mix round pork cricklings and Ammonia Linseed, raw, bbl. @ 86 Guaiac -—-------- @2 28 east corner of Monroe avenue and je . a one : . Water, 26 deg... 07 @ 18 Linseed, boiled, bbl. @ 89 Guaiac, Ammon.- @2 04 Pearl street, and the stores on the Strychnine and given information re- water, 18 deg... 06 @ 15 Linseed, bid. less 96@1 09 fodine aa es a5 : : Vea oe ; og » Linseed, raw. less 98@1 06 Lodine, Colorless_ 1 North side of Monroe avenue, between garding oe ; Pca on ne = Mustard, arifil. oz. ‘aeaiatté @1 56 Ottawa and Market avenues, were The leader of control work for this Chloride (Gran.) 09 @ 20 aa tee = Loar oo e: a . . . . . ive, Ure o TTD ~~... erected about eighty years ago. The district gives an interesting account of Olive. Sea. : ee Vomica @1 80 location is so desirable that it is a how the skunk catches bees, as they Sivas cine ais es . ba 3 00@3 50 pera jae a 2 ‘ : Opaiba —-__ Oliv ’ = Ss : seldom occurrence when one is not Were seen on two bright moonlight Hie (Canadal lis wot 00 pts Dh taeesieden 285@3 25 Opium, Deodorz’d Qs 40 occupied. nights. The skunk came to the front Fir (Oregon) 65@1 00 Orange, Sweet 12 00@12 25 — _ f the hive and co ed tapping hg ne 3 Cogs 22 Origanum, pure_ as & : On Monroe avenue, adjoining the hey € and commenced tapping Tolu --.------- 2 00@2 25 Origanum, com’! 1 00@1 20 Paints ; with its, front feet and claws. When Pennyroyal ---- 3 00@3 25 ae (rppewm Cheater, tay be seen 2 num- 4... bees cold and sluggish came to Barks Peppermint ---. 5 50@5 70 ie 1 a ie ta e pees, CX é Ss ish, came to : : ead, white dry 13%4@1: ber of small stores that compose the . . a ~ Cassia (ordinary). 25@ 30 mo + i 312991 50 Lead white oil. 13%¢@14 Heats aca : : a z s 2 ¢ . on . investigate, they were easily lapped up Cassia (Saigon) _. 50@ 60 f0Semary Slows * éo Gch wclian be es Carroll building, erected by the Fuller i Sassafras (pw. 60c) @ 50 S@ndelwood, E. a oe : @ oe ia Ge i by the skunk as fast as they appeared joan Pt Conwy Yo oo 10 50@10 75 oor se oe ane : amily abou ire middle o e pas . : a ' > e enetn Am } for tie Past t tha opening. The stomach of one Se 2 20@ 30 Sassafras, true 175@200 Raq Vvenet'n Eng. 4@ 8 century. It has long been owned by : : ner Sassafras, arti’l 15@1 00 putt 5@ 8 i : : aa skunk examined contained 265 bees. Spearmint _____- 7 00@7 25 a the Fuller family, relatives of the Car- : Berries 35 150@1 75 Whiting, bbl --- @ 1% me oe Skunks have been known to entirely a @1 00 nl Pease 7 0@7 26 Viiting 5% @10 rolls by marriage. : ce | oe @loe «Tansy 6 _ 2 a Po a“ exterminate bee colonies in Arizona. ae =~ @ % Tar USP -.___. 65@ 1 ena we 2 seo 10 About eighty years ago a small —_—_—__—>___ dunines 11@ 20 Turpentine, bbl. __ @65% = an : 8 y Ne : - © = Prickly Ash ____.. @ 7% Turpentine, less_. 73@ 86 frame building occupied the South- The police never fail to recover the Wintergreen, oa Atiaacll neds east corner of Lyon street and Mon- automobiles that are insured. Extracts ee ak “* i | : : Wintergreen, 7 Acetanalid &7@ 75 roe avenue. Offices on the second Licorice --—------- 60@ 65 birch --------- $@@2% ann ss SO i oe oe he he : Licorice, powd. -_ 60@ 70 wintergreen, art 75@100 lum. powd and oor were occupiec Dy the county Worm Seed --_-_ 3 — 75 ground o9@ 15 clerk, register of deeds, county treas- m Flowers Wormwood -- 20 00@20 25 Bismuth, Subni- urer and sheriff. Flames destroyed the Sand Li e Brick Arnica -------~ 1 75@1 85 oo “ver ae o ‘ - I ¢ Chamomile Ged.) @ 50 ck eal gyi oni or : structure and its contents. Loss o Nothing as Durable Chamomile Rom. @ 75 powdered ---. 05@ 13 the county records caused much an- Nothing as Fireproof loraahistiey ac Pip = eateries: po. 1 50@2 00 . Gum slehromate _.... lo@ <¢ Calomel _... T2@2 82 noyance and expense to property own- er co. Accts tt an > 69@ 85 Capsicum, a 620. 3 : ie i a i Ve og oe - SFORMIGe =. S4@ (! Carmme — 50G ers, litigants and taxpayers. Many No Cost for Repairs pom . she san 69 Chlorate, gran'd- 23@ 30 ‘assia Buds —-_- ; ae. 33 years passed before the records could Fire Proof Weather Proof Acacia, Powdered 35@ 40 eine powd. 16@ 25 Cloves -.-------- 0@ 50 - e DE eg € oman ) ae be replaced. Taylor & McReynolds Warm in Winter—Cool in Summer po ii (Barb no eo Pe Gye 30@ 90 a. ae x fl : ‘ oes (Cape Pow) 2o@ do j:ea:5. —= | ls Ohana => yurchased the site and erected : tk <7 . S cne -) 45 ~«(NOdide --_-_______ 4 36@4 60 Chioral Hydrate 1 2 I ‘ o , site and erected , brick Brick w Everlasting psi De Pow.) Led - Permanganate Us 22 54@ 35 Cocaine is awl ‘2 ae . building four stories high thereon. safoetida ---_-- 50@ 60 Prussiate, yellow 33@ 45 ‘nea - »@1 : : Pow 90 @1 00 Prucciate i @ 70 -0coa Butter ~~ GoG@e $6 Foundations were not. substantially GRANDE BRICK CO. Campnor —-_-- 90@ Yo Guiaite ei 35@ 40 —— oe we constructed and a flood demolished the Grand Rapids. oon ‘powd _- e Ph Copperas a 03@ 10 Sage i oe oe ; i 25 Copperas, Powd. 4@ 10 building. Later the present building, SAGINAW BRICK CO. oo powdered _ 2 20 Roots Corrosive Sublm 2 25@2 30 occupied by the May Co., was erected. Saginaw. Myrrh @115 Alkanet -_-______ 30@ 35 ae ao Ee ae 2 i ae Myrrh, powdered @1 25 Bl ig 5 uttle bone ---_— 50 Arthur Scott White. Gaus. fae “19 65@19 92 orn pleco 35@ 5 Dextrine ---.---- 6@ 15 Opium, gran. 19 65@19 92 Klecampane, pwd. 2Zow 30 er 3 er 4 00@4 50 Shellac ---------- 65@ 80 Gentian. powd. _ 20@ 30 Emory, 4s Ne. 10@ 15 Shellac a 75@ 90 Ginger, African, eetuly , hay rah @ a Tragacanth, pow. @1 75 powdered _---- 30@ 35 . bey Liens @03% Tragacanth -... 2 00@2 35 Ginger, Jamaica. 60@ 65 j,heo A a ess 3%@ lv Turpentine -_-__- @ 30 Ginger, Jamaica, argot, powdered -. @4 0 ger, : powdered 45@ 60 Flake. White _. 15@ 20 Goldenseal pow. 7 50@8 00 Formaldehyde, Ib. 13%@35 HERWIN-WILLIAMS PRODUCTS mete eed” Bat Eras - : peers} Tas Glassware, less 55 j > Pieorice -_--__ 3ss@ 40 Jo Arsenic —---- 08@ 20 TICCTCS “Sowa. 2v@ 30 Glassware, full case 60%. : “77° ; ine Vitro, ess 09%@iy Orris, powdered. 45@ 50 Glauber Salts, bbl. 02% Sherwin-Williams Paints 4@17 Vike, powdered. 35@ 40 Glauber Salts less 04@ Also Acid purpose. Oils. best paint made. Grand Rapids By carrying the full S.-W. Line. Stains, Bronzing Liquids, Rogers Lacquer, Cement Hardener, Crack Fillers, Driers and Japans, Dry Colors, Enamels, Fillers, Waxes, Sizing, Leads, Zines, and Our stock is one of the largest in the West and we stock SHERWIN-WILLIAMS COMPLETE LINE, and sell to reg- ular dealers in each locality who want the Distributed by HAZELTINE & PERKINS DRUG CO. Michigan Make Your Store PAINT HEADQUARTERS A Paint for every Blackboard Slatings, Manistee Bordea. Mix Dry 12@ 26 Hellebore, White powdered -.... 18@ 30 Insect Powder. 474%@ 60 Lead Arsenate Po. 134%@30 Lime and Sulphur Dey O8@ 22 Paris Green ..-_ 24@ 42 Leaves Buchu oo. @1 06 Buchu, powdered @1 10 Sage, Bulk _..___ 25@ 30 Sage, %4 loose __ @ 40 Sage, powdered._ @ 35 Senna, Alex. _... 50@ 175 Senna, Tinn. pow. 30@ 35 Uva Urei 20@ 25 Oils oa Bitter, i ee 50@7 75 Annee Bitter, artificial _.._. 3 00@3 25 Almonds, Sweet, true 2.02 1 50@1 80 Almonds, Sweet, imitation -... 1 00@1 25 Amber, crude -. 1 26@1 50 Amber, rectified 1 50@1 75 Anise 2.20 1 25@1 50 Bergamont -_-. 9 00@9 25 Cajeput 00@2 25 Cassin 4 00@4 25 Castor 2200 1 55@1 80 Cedar Leaf ---. 2 00@2 25 Citronella —__.... 1 00@1 20 Cloves 2... 3... 4 00@4 25 Cacoanvt ..._... 27%4@ 35 Cod Liver _-.___ 1 75@2 25 Creten —._..___ 2 W@2 25 Rhubarb, powd -- @1 00 Rosinwood, powd. @ 650 Sarsaparilla, Hond. ground —..__-_ 1 10 Sarsaparilla, Mexic. @ 60 35@ Seuilis ._....__.. 40 Squills, powdered 70@ 80 Tumeric, powd._. 20@ 25 Valerian, powd.__ @1 00 Seeds Anise 233. @ 35 Anise, powdered 35@ 40 Hird. Ig 22. 13@ 17 Catiary) 10@ 16 Caraway, Po. 30 25@ 30 Cardamon ______ 2 50@3 00 Coriander pow. .40 30@ 25 Mh 2. 15@ 20 Pennell —_.._.__ 35@ 60 Miax =... 7@ 15 Flax, ground -- 7@ 165 Foenugreek, pwd. 15@ 25 Hemp ......_ 8@ 15 Lobelia, powd. -- @1 60 Mustard, yellow 17@_ 25 Mustard, black. 20@ 25 Poppy ..-__.__ 15@ 30 Quince ——.___. 1 00@1 25 Sahadhia ....__ 45@ 50 Sunflower --.--- 12@ 18 Worm, American 30@_ 40 Worm, Levant — 6 50@7 00 Tinctures Aconité <...._. a @1 80 Bigee. 2. @1 56 Arnica —_._..__—- @1 50 Acafoetida -.---- @2 28 Glue, Brown -... 20@ 30 Glue, Brown Grd 16@ 22 Glue, White _... 27% @ 35 Glue, white grd. se 35 Glycerine _...... 40 Hops 22 ie 95 aging ..... 6 45@7 00 lodoform —...._... 8 00@8 30 wead Acetate -. 20@ 30 face 22 @ 1 50 face, powdered. @1 60 Menthol _...__ 8 50@9 50 Morphine __-. 12 83@13 98 Nux Vomica -... 30 Nux Vomica, pow. 15@ 25 Pepper, black, pow 57@ 70 Pepper, White, pw. 75@ 85 Pitch, Burgudry. 20@ 25 Quassia 12 Quinine, 5 oz. cans @ 69 Rochelle Salts —. as 40 Sacharine _... 2 60@ 275 Salt Peter 11@ 22 Seidlitz Mixture 30@ 40 Soap, green -.. 15@ 30 Soap mott cast _ @ 25 Soap, white Castile, Gase 15 00 Soap, white Castile less, per bar .. Seda Ash 3@ Soda Bicarbonate ane Soda, Sal... Spirits Camphor “ei Sulphur, roll _... 3%@ Sulphur, Subl. _. 4%@ Tamarinds --.... 20@ Tartar Emetic -. 70@ Turpentine, Ven. 60@ Vanilla Ex. pure 1 50@2 Vanilla Ex. pure 2 25@2 Zinc Sulphate _ 06@ 11 ~~ Berar HOM aM Saonoo Oo 28 MICHIGAN TRADESMAN March 13, 1929 GROCERY PRICE CURRENT These quotations are carefully corrected weekly, within six hours of mailing and are intended to be correct at time of going to press. Prices, however, are liable to change at any time, and merchants will have their orders filled at mar- ket prices at date of purchase. For price changes compare with previous issues. ee sone eens ADVANCED DECLINED Tomatoes Potted Meat Pork Nucoa Smoked Meats Liver AMMONIA Krumbles, No. 424 __. 2 70 Cod Fish Cake, 10 oz. 1 55 Quaker, 24-12 oz. case 250 Bran Flakes, No. 624 225 Cove Oysters, 5 oz. _ 175 Quaker, 12-32 oz. case 2 25 Bran Flakes, No. 602 150 Lobster, No. \%, Star 2 90 Bo Peep, 24, sm. case 270 Rice Krispies, 6 oz. __ 270 Shrimp, 1, wet ____ 8 3% Bo Peep. 12. lge. case 2 25 ‘ice Krispies, 1 oz. .. 150 Sard’s, % Oil, Key -. 6 10 Kaffe Hag, 12 1-lb.” Sard’s, % Oil, Key __ 5 75 cans —---- ~---------- 7 30 Sardines. 4% Oil, k’less 5 25 All Bran, 16 oz. __... 2 25 Salmon, Red Alaska 3 00 All Bran, 10 oz, _.. 270 Salmon, Med. Alaska 2 40 All Bran, % oz. -_.. 200 Salmon, Pink Alaska 2 25 APPLE BUTTER Quaker, 24-12 oz., doz. om wh Quaker, 12-48 oz., doz AXLE GREASE 48, 1 Ib. 24, 3 Ib. Ai Eee 4 Ja Ee 6 UU 10 lb. pails, per doz. 8 5U 15 lb. pails, per doz. 11 95 25 lb. pails, per doz. 19 15 BAKING POWDERS Arctic, 7 oz. tumbler 1 35 Queen Flake, 16 oz., dz 2 25 Royal, 10c, doz. —----- 95 Royal, 6 oz., doz. ---- 2 70 Royal. 12 oz., doz. __ 5 28 Rovel, > ib. ______ 31 20 Calumet, 4 oz., doz. 95 Calumet, 8 oz., doz. 1 95 Calumet, 16 oz., doz. 3 ~ Calumet. 5 Ib.. doz. 12 14 Calumet, 10 lb.. doz. 19 00 Rumford, 1l0c, per doz. 95 Rumford, 8 oz., doz. 1 85 Rumford, 12 oz.. doz. 2 40 Rumford, 5 lb.. doz. 12 50 K. C. Brand Per case 10c size, 4 Goz. _____ 3 70 15c size, 4 doz. —---—- 5 50 20c size, 4 doz. —----- 1 2c size, 4 doz. —__--- 9 20 50c size, 2 doz. ------ 8 30 B0c size, 1 doz. -___-- 6 85 10 Ib. size, % doz. ---- 6 75 BLUING JENNINGS The Oriainal Condensed Li? oz., 4 dz. cs. 3 00 ig oz., 3 az. cs. 3 75 Am. Hall,36-1 0z., cart. 1 00 Quaker, 1% oz., Non- freeze, dozen ------ 85 Boy Blue. 36s. per cs. 2 70 BEANS and PEAS 100 lb. bag Brown Swedish Beans 9 00 Pinto Beans 9 Red Kidney White Hand P. Beans __ 11 00 Beans 12 00 Cal. Lima Beans ---- 15 00 Zlack Hye Beans .- 11 50 Split Peas, Yellow -- 8 00 Split Peas, Green -. 9 00 Septch Peas —.______- 7 50 BURNERS Queen Ann, No. 1 and . ioe 1 35 OZ White Flame, No. 1 ana 2, aoz. --.-..—- 2 25 BOTTLE CAPS Single Lacquor, 1 gross _ pkg per Db! Cae. pkg., per BREAKFAST FOODS Kellogg’s Brands. Corn Flakes, No. 136 2 85 Corn Flakes, No. 124 2 85 Corn Flakes. No. 102 : 00 hs No. Zt 2 7 Pep. No. 202 -...---- 2 00 gross - 15 1 gross gross 516 Post Brands. Grape-Nuts, 24s ..---. Grape-Nuts, 100s -___ Instant Postum, No. 8 Instant Postum, No. 10 Postum Cereal, No. 0 Post Toasties. 36s —. Post Toasties, 24s __ Posts Bran, 248 _... Pils Bran, Ws 2. Roman Meal, 12-2 Ib._ Cream Wheat, 18 -__- Cream Barley, 18 ~~~. Raiston Food, 18 _... Maple Flakes, 24 Rainbow Corn Fla., 36 silver Flake Oats, 18s Silver Flake Oats, 12s 90 lb. Jute Bulk Oats, bag - 2 Ralston New Oata, 24 2 Ralston New Oata, 12 2 70 Shred. Wheat Bis., 36s 3 ho DO DO om 6S CO WH DD 9 Po ft OTS ~ 1 o Shred. Wheat Bis., 72s 1 55 Triscit, As 170 Wheatena, 18s __----- 3 70 BROOMS Jewell, doz. —-...._._._ 265 Standard Parlor, 23 Ib. 8 26 Fancy Parlor, 23 Ib... 9 25 Ex. Fancy Parlor 25 Ib. 9 75 Ex. Fcy. Parlor 26 lb. " 00 er 176 Whisk, No: 3 3 76 BRUSHES Scrub Solid Back, $8 in. _... ) 60 Solid Back, 1 in. --.. 1 1) Pointed Hnds __-_-... { 26 Stove Shaier 1 80 a --- 2 00 Peis § .....-.. 2 60 Shoe Ne. 19 2 25 Ne Do 3 60 BUTTER COLOR Dandelion __-......- a» 2 86 CANDLES Electric Light, 40 Ibs. 12.1 Plumber, 40 lbs. -_--. 12. Paratins, Gf 2... 14% Paraffine, 13s _..____.__ 14% Wickta: ........... 40 Tudor, 6s, per box _. 30 CANNED FRUIT Apples, No. 10 ....._ 6 50 Apple Sauce, No. 10 8 00 Apricots, No. 2% 3 40@3 90 Apricots, No. 10 8 50@11 00 Blackberries, No. 10 7 50 Blueberries. No. 10 __ 13 00 Cherries, No. ieee 5 Cherries, No. 2% .... 4 00 Cherries, No. 10 _._ : 00 Cherries, No. 10 _... 12 50 Peaches, No. 10 Mich. 3 75 Peaches, No. 2% Mich 2 20 Peaches, 24% Cal. 2 25@2 60 Peaches, 10, Cal. _... 8 50 Pineapple, 1 sli. -..-- 1 36 Pineapple, 2 ai. 2 60 P’apple, 2 bor. al. .... 2 26 P’apple, 2 br. sl. -... 2 40 P’apple, 2%, sli. _.-.. 3 00 P’apple, 2, cru. _.._. 2 60 Pineapple, 10 crushed 9 50 Poars, NO. 2 ...- + 3 00 Pears, No. 2% _._... 3 75 Raspberries, No. 2 blk 3 25 HRaspb's. Red, No. 10 11 50 Raspb’s Black, No, 12 16 00 Rhubarh, No. 10 ._.__ 4 75 Strawberries, No. 2 __ 3 25 Strawb’s, No. 10 __.. 11 00 CANNED FISH Clam Ch’der, 10% oz. 1 35 Clam Ch., No. 2 27 Clams. Steamed. No. 1 2 00 Clams, Minced, No. % 2 25 Finnan Haddie, 10 oz. 3 30 Clam Bouillon, 7 oz.. 2 86 Chicken Haddie, No. 1 3 76 Fish Flakes, small __ 1 36 Sardines, Im. \%, ea. 10@28 Sardines, Im., %&, ea. 25 Sardines, Cal. __ 1 35@2 25 Tuna, %, Curtis , doz. 4 00 Tuna, \s, Curtis, doz. 2 30 Tuna, % Blue Fin __ 2 25 Tuna, 1s, Curtis, doz. 7 00 CANNED MEAT Bacon, Med. Beechnut 70 Bacon. Lge. Beechnut 50 Beef, No. 1, Corned __ 2 65 Beef, No. 1, Roast ____ Beef, No. 2%, Qua., sli seef. 344 oz. Qua. sli. » 5 oz., Am Sliced Beet, No. f Binut, sii. Beefsteak & Onions, s Chit Con Ca., is Deviled Ham, \s Deviled Ham, %s Hamburg Steak & © OQ Onions, No. i __.. 3 15 Potted Beef, 4 oz. ___ 1 10 Potted Meat, 4 Libby 50 Potted Meat, % Libby 90 Potted Meat, % Qua. 85 Potted Ham, Gen. % 1 36 Vienna Saus., No. % 1 46 Vienna Sausage, Qua. 95 Veal Loaf, Medium __ 2 25 Baked Beans CempUCNS oo 115 Quater 15 of 1 10 Fremont, No. 2 _...... 1.25 snider, No. 1 1 10 eniger, Mo. 2. 1 25 Van Camp, small ._._ 90 Van Camp, med. -... 1 15 CANNED VEGETABLES. Asparagus. No. 1, Green tips _. 3 76 No. 2%, Large Green 4 50 W. Beans, cut 2 1 65@1 nd W., Means, 10 8 0 Green Beans, 2s 1 65@2 2s Green Beans, 10s _. @8 00 L. Beans, 2 gr. 1 ——. 65 Lima Beana, 28,Soaked 1 15 Rea Mid, No. 2 oo 1 35 Beets, No. 2, Beets, No. 2, Beets, No. 2, cut 1 25@2 35 Corn, No. 2, stam. __ 1 10 Corn, Ex. stan. No. 2 1 & Corn, No. 2, Fan. 1 80@2 35 Corn, No. 10 _. 8 00@10 76 Hominy, No .3 1 00@1 15 Okra, No. 2, whole .. 3 15 Okra, No. % cmt .... 1 7b Mushrooms, Hotels __ 32 Mushrooms, Choice, 8 oz. 35 Mushrooms, Sur Extra 650 Peas, No. 2. E. J. Peas, No. 2, Sift, oe 1 85 Peas, No. 2, Ex. Sift. a» J. 2. 5 Peas, Ex. Fine, French 26 Pumpkin, No. 3 1 60@1 75 Pumpkin, No. 10 5 00@5 50 Pimentos, %, each @1é Pimentoes, %, each _. 27 Sw’t Potatoes, No. 2% 1 75 Sauerkraut, No.3 1 45@1 75 Succotash, No. 2 1 65@2 506 Succotash, No. 2, glass 2 80 Spinach, No. 1 -....— 1 26 Spnach, No. 2.. 1 60@1 96 Spinach, No. 3__ 2 25@2 60 Spinach, No. 10_ 6 50@7 00 ‘Tomatoes, No. 2 .._.... 1 60 Tomatoes, No. 3 .- ae Tomatoes, No. 10 —__. “Tro Mro = CATSUP. Seech-Nut, small _._. 1 Lily of Valley, 14 oz... 2 25 Lily of Valley, % pint 1 prcers, & oF, _._. 1 65 Sniders, 16 oz 2... 2 35 Gunaker, § of, 2.0... 1 30 Quaker, 19 of. 2.2... 1 6 Oueker, 14 of; _. 2. 1 88 Quaker, Gallon Glass 12 50 Quaker, Gallon Tin -. & & CHIL! SAUCE Snider, 16 oz. Snider, 8 oz. Lilly Valley, 8 oz. Lilly Valley. 14 oz. -. 3 36 OYSTER COCKTAIL. Sniders, 16 oz. _....... 3 Sniders, 8 os. CHEESE. Boguerort 45 Kraft, small items 1 Kraft, American .-. 1 Chili, small tins 1 Pimento, small tins 1 65 Roquefort, sm. tins 2 25 Camembert, sm. tins 3 26 Wisconsin Daisy -... 27 Wisconsin Fiat ....__ at New York June ____- 34 Pao mae LL. 42 Ree 2 33 CHEWING GUM. Adams Black Jack ---- 66 Adams Bloodberry ---. 65 Adams Dentyne __------ 66 Adams Calif. Fruit __-- = Adama Sen Sen _______- Beeman’s Pepsin -_.-.- Pr Beechnut Wintergreen_ Beechnut Pe@permint - Beechnut Spearmint --- Doublemint Peppermint, Wrigleys __ 65 Spearmint, Wrgileys __ 65 suacy Pret ..... 65 Wrigley’s P-K -...---- 65 wane 65 Teepe 65 CLEANER Holland Cleaner Mfd. by Dutch Boy es 20 im fase 5 50 COCOA. Droste’s Dutch, 1 Ib.__ 8 50 Droste’s Dutch, % ib. 4 50 Droste’s Dutch, % Ib. 2 35 Droste’s Dutch, 5 lb. 60 Chocolate Apples ---. 4 50 Pastelles, No. 1 _---12 60 Pastelles, % Ib. -_---- 6 60 Pains De Cafe --..- -- 3 60 Droste’s Bars, 1 doz. 2 00 Delft Pastelles -.-..- 15 1 Ib. | ge Tin Bon nee 3 00 7 oz. "Rose Tin Bon “ 13 ez. ‘ine De Cara- on 3 20 12 oz. Rosaces __---- 10 80 % Ib. Rosaces _.--.. 7 80 % tb. Pastelles ._---- 3 40 Langues De Chats .. 4 80 CHOCOLATE. Baker, Caracas, %s ---- 37 Baker, Caracas, %s -.-- 35 CLOTHES LINE. Hemp, 50 ft. _.__ 2 00@2 26 Twisted Cotton, eo :. 50@4 00 Braided, 60 ft. --..-.. 5 Sash Cord __.. 3 50@4 00 HUME GROCER CO. ROASTERS MUSKEGON, MICB COFFEE ROASTED Worden Grocer Co. 1 Ib. Package Rewobe 2 ’ (ihetts: 2 eke oo a2 NOOO 40 Morton House ----.-- 49 nee. oe 37 Boye: Clad ....-..... 41 McLaughiin’s Kept-Fresh Gro. Co. Nat. Brands Lighthouse, 1 lb. tins__ 49 Pathfinder, 1 lb. tins_. 45 Table Talk, 1 lb. cart. 43 Square Deal, 1 Ib. car. 39% Above brands are packec in both 30 and 50 Ib. cases. Coffee Extracts M. Y., per 100 . Frank's 50 pkgs. -. 4 26 Hummel’s 60 1 Ib. 10% CONDENSED MILK Leader, 4 doz. —...._ 7 00 Gagie, 4 doz. _...___ 9 00 MILK COMPOUND Hebe, Tall, 4 doz. _. 4 60 Hebe, Baby. 8 do. .. 4 40 Carolene, Tall, 4 —- . Carolene, Baby ------ EVAPORATED MILK Quaker, Tall, 4 doz... 4 75 Quaker, Baby, 8 doz. 4 65 Quaker, Gallon, % doz. 4 65 Carnation, Tall, 4 doz. 5 10 Carnation, Baby, 8 dz. 5 00 Oatman’s Dundee, Tall 5 10 Oatman’s D’dee, Baby 5 00 Kyery Day, Tall ___.- 4 80 Every Day. Baby --.-. 4 70 Pe Tal oe 5 10 Pet, Gaby, 8 oz. 5 00 Borden's Tall —.....__ 5 10 Borden’s Baby ------ 5 00 CIGARS G. J. Johnson's Brand G. J. Johnson Cigar, ie oe 75 00 Worden Grocer Co, Brands Airedale 35 00 Havana Sweets --_-. Hemeter Champion -_ 37 50 Canadian Club ------ 35 00 Rose O Cuba, Slims 37 50 Littie Tom ........... -- 37 60 Tom Moore Monarch 75 00 Tom Moore Panetris 65 00 T. Moore Longfellow 95 00 Webster Cadillac _._. 75 00 Webster Astor Foil. 75 00 Webster Knickbocker 95 00 Webster Albany Foil 95 00 Bering Apollos -... 95 00 Bering Palmitas -. 116 00 Bering Diplomatica 115 00 Bering Delioses __.. 120 00 Bering Favorita ..-. 135 00 Bering Albas -...... 180 00 CONFECTIONERY Stick Candy Pails Standard ......... 16 Pure Sugar Sticks 600s 4 00 Big Stick, 20 lb. case 18 Mixed Candy Kindergarten —-.-_-- -- 17 1eener .2.. ee 13 Ri Oo 12 Prench Creams --..__ _ 15 Paris Creams -_... 16 que li Fancy Chocolates 5 lb. Boxes Bittersweets, Ass’ted 1 75 Choc Marshmallow Dp 1 60 Milk Chocolate A A 1 76 Nibble Sticks -....._- 86 Chocolate Nut Rolls . 1 85 Magnolia Choc ....... 1 26 Bon Ton Choc ....._. 1 50 Gum Drops Pails Ane 2... nn ae Champion Gums --.-. a os Challenge Gums ....... 14 Superior, Boxes ___..-.. 23 Lozenges Pails A. A. Pep. Lozenges 15 A. A. Pink Lozenges 15 A. A. Choc. Lozenges 15 Motto Hearts -.--.-.. 19 Malted Milk Lozenges 21 Hard Goods Pails Lemon Drops ------.-. 18 O. F. Horehound dps. .. 18 Anise Squares -.------ 18 Peanut Squares -_-._--- 17 Horehound Tablets __-. 18 Cough Drops Bxs Patnmams ._.---.__.__ 1 36 Smith Bros. _._.___... 1 66 Package Goods Creamery Marshmallows 4 ov. oke., 128, cart. 85 4 oz. pkg., 48s, case 3 40 Speciaities Pineapple Fudge ------ 19 Italian Bon Bons -_-.- 17 Banquet Cream Mints_ 25 Silver King M.Mallows 1 15 Handy Packages, 12-10c 80 Bar Goods Mich. Sugar Ca., 24, 5¢ 15 Pal O Mine, 24, Sc -... 76 Malty Milkies, 24, 5c .. 75 Lemon Rolls -.-..-..-- 16 ‘Ten Lay, 24, Se 2... 75 No-Nut. 24. Sc ~.---..- 15 COUPON BOOKS 50 Economic grade 3 60 100 Economic grade 4 60 500 Economic grade 20 vv 1000 Economic grade 37 60 Where 1,000 books are ordered at a time, special- ly printed front cover 1» furnished without charge. CREAM OF TARTAR 6 it, DOxeR oo 43 DRIED FRUITS Applies NY. Fey., 50 Ib. box 164 N. Y. Fey., 14 oz. pkg. 16 Apricots Kyaporated, Choice __._ 2% Evaporated, Fancy -.-. 29 Iivayorated, Slabs -... 18 Citron 1 1b. Dom oe 4v Currants Jackages, 14 oz. -..... 20 Greek, Bulk. Ib. ....._ 20 Dates Dromedary, 368 6 75 Peaches evap. (nome — 2 13 Evap. Ex. Fancy, P.P. 16 Peel Lemon, American _____ 30 Orange, American _____ 30 Raisins Seeded, bulk -....__ - 7 Thompson's s’dles bik 06% Thompson's seedless, 1D OR 08s Seeded, 15 oz. __ b California Prunes 60@70, 25 lb. boxes__@10 00@60, 25 lb. boxes. @11 40@90, 25 Ib. boxes_.@12 30@40, 25 lb. boxes__@13 20@30, 25 lb. boxes__@16 18@24,. 25 Ib. boxes__@18 Hominy 100 lb. sacks — 3 50 Macaroni Mueller’s Brands 9 oz. package, per dos. 1 30 9 oz. package, per case 3 60 Bulk Geeds Punow, 2) i. oo Egg Noodle, 10 ibs. —-- a4 Pearl Barley Pearl, Chester 25 9000 7 Ov Barley Grits -._.-_ --_ 6 w Sage Hast toda a Tapioca Pearl, 100 Ib. sacks -. 09 Minute, 8 oz., 3 dos. 4 0b Dromedary Instant __ 3 50 FLAVORING EXTRACTS JENNINGS’ PURE FLAVORING EXTRACT Vanilla and Lemon Same Price .. Om .. 2b 26 1% oz. -_ 1 80 2% oz. -. 3 0 3% oz. __ 4 20 2 On. .. 2 75 4 oz. .. 5 00 8 oz. _. 9 00 16 oz. __ 15 00 3% oz. Amersealed At It 56 Years. Jiffy Punch > doz, Carton 2 25 Assorted flavors. FLOUR Vv. C. Milling Co. Brands tay Whe 8 30 Harvest Queen _____- 7 50 Yes Ma’am Graham, 50s FRUIT CANS FO. B. Grand Rapids Mason Half pint _....... One pint a One quart _._ ........ § 16 Half gallon __...._ —--13 15 ideal Glass Top. Halt oint ....- 2+ One ofet oo. 9 30 One Guest _.__..... il 18 TIAN GEO __. nov asee 15 40 ———— ati x-men ceernenenenSe March 18, 1929 MICHIGAN TRADESMAN 29 GELATINE Jzen-G, 2 dos. .......... 2 8b Minute, 3 doz, ____.-__ 4 06 Plymouth, White -_-_ 1 56 Guaker, 3 doz. ........ 2 25 JELLY AND PRESERVES Fure, 30 Ib. pails __.-3 30 Imitation, 30 Ib. pails 1 76 Pure, 6 02., Asst, daz. 90 Pure Pres.. 16 oz., dz 2 40 JELLY GLASSES 8 oz., per doz. OLEOMARGARINE Van Westenbrugge Brands Carload Disributor Nucoa, 1 Ib. i 21 Nucoa, 2 and 5 Ib. 201% ensen d& Co.s Brands Oleo : Cartified 24 Mae oe 18 Spectal Holl ..__..--__ 19 MATCHES Swan, 144 0 4 20 Diamond. 144 box - 5b 00 Searchlight, 144 box_. 5 00 Ohio Red Label, 144 bx 4 20 Ohio Blue Tip, 144 box 5 00 Ohio Blue Tip. 720-le 4 90 *Blue Seal. 144 ~---- 4 8&5 “Welttiapie: 146 _o._ 4 00 *Federal, 144 ------ 6 25 *1] Free with Ten Safety Matches Quaker. 5 gro. case_. 4 50 MOLASSES Brer Rabbit Gold Label Ss 16°16. Gans _....- 6.45 Twelve 5 lb. cans -_-- 6 (0 Twenty-four 2% Ib. cs. 6 95 Thirty-six 1% lb. cans 5 65 Green Label Six 30 1b. Cane .—___- > 20 ‘Twelve 5 Ib. cans —-- 5 £9 Twenty-four 2% lb. cs. 0 10 Thirty-six 1% lb. cans 4 70 NUTS—Whole Almonds. Tarragona__ 25 Brazil, New ------ os Rancy Mixed __...-__ 29 Filberts, Sicily ----.. 22 Peanuts, Vir. Roasted 114% Peanuts, Jumbo, std. 14 Pecos 6 Star oo. 22 Pecans, Jumbo ------ 40 Pecans, Mammoth -- 50 Walnuts, Cal. —..- 30@35 Piiekory -...._-. 7 Salted Peanuts Parey. No. t 8, 14 Shelled i Aivends oo 70 Peanuts, Spanish, 135 ib. bags —------ 12, Pires ......-__-_-__-_— 32 Pecans Salted _.__.____ 80 Walnuts Manchurian __60 MINCE MEAT None Such, 4 doz. --- 6 47 Quaker, 3 doz. case -- 3 50 Libby, Kegs, wet, |b. 22 OLIVES 5 oz. Jar, Plain, doz. 1 40 10 oz. Jar, Plain, doz. 2 80 14 oz. Jar, Plain, doz. 4 50 Pint Jars, Plain, doz. 3 10 Quart Jars, Plain, doz. 5 50 1 Gal. Glass Jugs, Pla. 2 10 5 Gal. Kegs, each - 8 50 3% oz. Jar, Stuff., doz. 1 35 6 oz. Jar, Stuffed, doz. 2 35 9% oz. Jar, Stuff., doz. 3 75 1 Gal. Jugs, Stuff., dz. PARIS GREEN PEANUT BUTTER Bel Car-Mo Brand 4 1 ib. Tine ........_ 8 oz., 2 do. in case__ 15 Ib. pails ...__..__ — 25 Ib. pails ....- eee a PETROLEUM PRODUCTS. From Tank Wagon. Red Crown Gasoline -_ 11 Red Crown Bthyl -..--.- 14 Solite Gasoline .--.--.- 14 In tron Barrels Perfection Kerosine __ 13.6 Gas Machine Gasoline 37.1 M. & P. Naphtha 19.6 1SO-VIS MOTOR OILS In tron Barrels hie 71 Meqiiim =o TL eave 2. 77.1 Mx. Heavy 77.1 olarine fron Barrels Ejgnt _.2. Renae ca 66.1 Bregium 2 65.1 Weagy 2 65.1 Special heavy ---..-.-- 65.1 Extra heavy ----.--- —. 66.1 Foirine “Rh ........ 66.1 Transmission Oil --.. 65.1 Finol, 4 oz. cans, doz. 1 50 Finol, 8 oz. cans, doz. 2 25 Parowax, 100 Ib. __-. 9.3 Parowax. 40, 1 Ib. __ 9.6 Parowax, 20, 1 Ib. 9.7 r a pera thee ( x etre pre es -_ cans 2.75 cans 4.65 semdac, Semdac, {2 pt. 12 qt. PICKLES Medium Sour 5 gallon, 400 count -. 4 76 Sweet Small 16 Galion, 2260 ___.-_ 24 50 § Galion, 760 —_-_.--- 9 75 Dill Pickles Gal. 40 to Tin, doz. _— 2 60 No. 2% Tins <.. 2 26 32 oz. Glass Picked__ 2 75 32 oz. Glass Thrown 2 30 Dill Pickles Bulk . 5 Gal., 200 4 16 Gali G0) _.) 9 25 45. Gal., 1200. 19 50 PIPES Cob, 3 doz. in bx. 1 00@1 20 PLAYING CARDS Battle Axe, per doz. 2 65 Bicycle —... 4 75 POTASH Babbitt’s, 2 doz. --__ 2 76 FRESH MEATS Beet Top Steers & Heil. -___ 24 Good Strs & Hf. 1b % @22 Med. Steers & Heif. -- 20 Com. Steers & Heif. 15@16 Veal Tog) oo 22 Soe 20 Medium a 18 Lamb Saving Lamb —-..___ 31 Go00 30 Mediim —......---.—-— 28 POOR ee 21 Mutton Coed 2. 18 Medium = —__-.._.___.-__ 16 Poor 2...) 13 Pork Lieht hose. oo _ Medium hogs ._____-- 16 Heavy hogs ---------- 15 bein, med, =... oo Bitte 2 22 Souder J ae ds ereéeibe — 16 Neck bones 22 06 Trimmings Berne REE es 14 PROVISIONS Barreled Pork Clear Back _. 25 00@28 00 Short Cut Clear26 00@29 00 Dry Salt Meats DS Bellies __ 18-20@18-19 Lard Pure in tierces -...__ 13 60 Ib. tubs -__.advance % 50 Ib. tubs __..advance \ 20 Ib. pails _._--advance % 10 lb. pails ___.advance % 5 Ib. pails _._-advance 1 3 lb. pails _.__-advance 1 Compound tierces ____ 13 Compound, tubs 13% Sausages Bologna _..2 18 Paver 20 18 Frankfort 22000 21 On 31 Weee 19 wae Jeliied =... 36 Headcheese ...__.____ 18 Smoked Meats Hams, Cer. 14-16 lb. @28 Hams. Cert., Skinned 16-18 Ib. .. @27% Ham, dried beef Reuckies 2. @44 California Hams -. @17T% Picnic Boiled Hams 20 @25 Boiled Hams .- Ll @42 Minced Hams — __ @21 Bacon 4/6 Cert. .. 24 @29 Beef Boneless, rump 28 00@38 00 Rump, new -__ 29 00@32 00 Liver Beef eeeoe . ie Calf Be Soe oe Pork . ae 10 RICE Fancy Blue Rose _._. 05% Fancy Head i ROLLED OATS Silver Flake, 12 New Process 22002 2 25 Quaker, 18 Regular __ 1 80 Quaker, 12s Family __ 2 7 Mothers, 125. China. 3 Nedrow, 12s, China __ 3 25 Sacks, 90 Ib. Jute 25 RUSKS Duteh Tea Rusk Co. : Brand. 36 rolls, per case _... 4 256 18 rolis, per case _.._ 2 35 12 rolls, per case ____ 1 50 12 cartons, per case _. 1 70 18 cartons, per case _. 2 55 36 cartons, per case __ 5 00 SALERATUS Arm and Hammer —. 38 75 SAL SODA Granulated, bbls. _... 1 80 Granulated, 60 lbs. cs. 1 60 Granulated, 36 2% Ib. packages 22.50 2 40 COD FiSH Middies 20-00 18 Tablets, % lb. Pure .. 19% C06 1 40 Wood boxes, Pure _. 30% Whole Cod 11% HERRING Holland Herring Mixed, Rows 7... Fe Mixed, half bbls. 8 75 Mixed, Bbis, 2... 16 50 Milxers, Keese _._..___. 1 20 Milvers, half Bpis.:.. 9 75 Mitkers, bbiSs. ____ 18 50 KR EK EK Norway _. 19 50 S Ib. pails ee ee 1 40 Cut Lunch ee be Boned, 10 lb. boxes —. 15 Lake Herring 42 bbl, 100 lbs.._..... 6 St Mackerel Tubs, 60 Count, fy. fat 5 75 Pails. 10 lb. Fancy fat 1 76 White Fish Med. Fancy, 100 Ib. 13 00 SHOE BLACKENING 2 in |, Paste. doz. .. 1 26 E. Z. Combination, dz. : 36 Drt-Poot, dog, __-..-. 2 00 Bizbys, Doz, 1 35 Shinca, dos. ......... $e STOVE POLISH Blackne, per doz. __-- Black Silk Liquid, dz. Black Silk Paste, doz. fnameline Paste, doz. finameline Liquid, dz. E. Z. Liquid, per doz. Radium, per doz. __ Rising Sun, per doz. 654 Stove Enamel, dz. Vulcanol, No. 5, doz. 95 BO tek et et et tt w a Vulcanol, No. 10, doz. 1 35 Stovoi]l, per doz. ___. 3 60 SALT Colonial, 24, 2 Ib. _...._- 9% Colonial, 36-11% —_... 1 26 Colonial, Iodized, 24-2 2 00 Med. No. | Bbls. 2 85 Med. No. 1, 100 th. bk. 95 Farmer Spec., Packers Meat, Crushed Rock for ice cream, 100 Ib., each 85 Butter Salt, 280 lb. bbl. 4 24 Block, 50 Ib. Baker Salt, 280 lb. 24, 10 Ib., per bale _.-. 2 45 35, 4 lb., per bale -__. 2 60 50, 3 Ib., per bale _.-. 2 85 28 ib. bags, Table _. 42 Old Hickcory, Smoked, 6-10 Ib. Per caae, 24, 2 Ibs) — 2 40 Five case lots -_---- 2 30 lodized, 24, 2 Ibs. __-. 2 40 BORAX Twenty Mule Team 24 1 Ib. packages -- 3 25 48. 10 oz. packages __ 4 35 96. % Ib. packages 4 00 SOAP 100 box White, 100 4 ixport. 100 box Bie Jack; 60s ._._ Am. Family, 6 3 4 Fels Naptha, 100 box 5 50 t 3 q Crystal Flake White, 12 box Grdma White Na. 10s ¢ Jap Rose, 100 box __-- Fairy, 100 box —__.... Palm Olive, 144 box 11 00 Tave, 100 bo _....__ Octagon, 126 .......-. Pummo, 100 box Sweetheart, 100 box Grandpa Tar, 50 sm. Grandpa Tar, 50 lige. Quaker Hardwater Cocoa, 72s, box __-- 2 Fairbank Tar, 100 bx 4 00 Trilby Soap, 100, 10c 7 Williams Barber Bar, 9s 60 Williams Mug, per doz. 48 ~ oS ° 2 bo Ot om qu > ~-> > Knowledge is power. So is electric- ity, but it never accomplished anything until men discovered how to use it. ic CBE March 13, 1929 MICHIGAN TRADESMAN 31 Properly Training Clerks Groceries.* The first step in “Training a Clerk to Sell” is to educate him to sell him- self on the merchandise he is to han- dle. Unless a clerk can be taught to have an abiding faith in the quality of merchandise he is to sell, he is not going to put his best effort in dispos- ing of it. Then he should believe that the position he holds is something more than getting a check on Satur- day night. To Sell The owner of a store is in a position to give his clerks the example of clean, honest and fair merchandising. If the clerk discovers that the merchant is inclined to do shady things, he will not only be inclined to do so himself but he will lose his respect for his em- ployer and, I believe, lose the pep he might have had previously. It is a pleasure to me to reach on my shelves and hand a customer an article of food that is the best I am able to buy and know that I can stand back of that article not only with my reputation but the reputation of the concern that puts it up. That is what we want and expect our clerks to do. Of course, we can not all have the class of customers that demand the very best but we can have the best goods obtain- able for the price. Know the quality of the food you carry and communicate this information to the clerks that they may sell intelligently. They should be taught to learn the customers and offer to them the article best suited to thereby saving time and A clerk must learn to sell their needs, annoyance. himself to the customers through cour- tesy, promptness, neatness and affal- ability. familiar, He should be friendly but not patient and considerate of those difficult to satisfy, attentive to all customers regardless of the amount of the sale. Patrons should always be waited on in their turn, including chil- dren. Let us not forget that the child of to-day is the home maker of to- Special attention given to a child pays big returns. These little factors are often mighty big ones in the building of success. niorrow. Selling goods by just being an order taker, is not profitable for the mer- chant nor the clerk as he is not taking advantage of the opportunity that pre- sents itself for development of his own faculties. However, an order taker, is in my mind preferable to the clerk who is so insistant in offering goods as to make himself offensive to the customer. We find that in taking a telephone or- der there are people to whom we can mention certain articles on which we may have a special price, or some out of season product and then follow this up with something that will go with it. Others will not like this follow up, therefore, in training a clerk to sell, give him these tips on the different personalities that he may not lose a patron or place himself in an embar- rassing position. If a clerk is observant he will soon learn the tastes of dif- ferent housewives and remember their likes and dislikes. ~*Paper read at grocers’ convention by A. J. Faunce, of Harbor Springs, A very important factor in selling is to sell only what you do sell. That is, in weighing bulk goods give exact weight, no more and no less. To em- phasize this point I will give an illus- tration. Several years ago, I had a certain brand of bulk tea that was sold as a leader. Because of the excellent quality it sold rapidly and we would wrap a number of packages in our spare time. A clerk wrapped the usual amount one afternoon and upon weigh- ing twenty packages all at once we found they ounces over weight. He had allowed an over weight of half an ounce on each package caus- ing a loss of 60 cents on the ten pounds of tea. number of one-fourth, one-half or one pound packages, is to leave the articles on the platform of the scales and if a half pound package is being weighed make two of them weigh eaxctly one pound, three, a pound and a half, four two pounds, ete. were. ten The best plan in weighing a Then there will be no over weight. Your training store should be a school for your clerks. That has really been the trouble in the past. It seemed to be the general opinion that just anyone could run a grocery store. This alone is the reason that only 8 per cent. stay in the business over ten years and make a success while 92 per cent. either fail or quit. Learn all you can about your stock and then pass it on to your clerks. If they are honest and industrious you may want them for a partner or they may be your competitor. In _ either case the better he is educated in his line the better it will be for you. I have always been grateful that I was able to get part of the training I re- “knew their A mechanic knows his tools ceived under two men who groceries.” and material, so why not a grocery clerk learn and become posted in re- gard to the food he is to sell? We should be free to show a clerk the contents of a package and make c may have the required knowledge to impart to the customer. It is a splen- or can of food comparisons with him so he did plan to have him know how many in cans of certain brands of pears, peaches, pineapple, etc. And also the grade of syrup in which they pieces are packed. It has been said that one out of every five clerks actually drives trade away. This being true, how much more im- portant it is that he should know his stock. Let us then remember that a well instructed clerk is very apt to be a good Salesman and he will also know that the final satisfaction of the cus- tomer is the important item in every sale. —_—_+7 +____- Replacement Value Is the Only Pos- sible Value of Stock. (Continued from page 20) the devil around a stump—and we We all try to fool ourselves— and the trouble is we can. So through sidestepping the facts, through fear- ing to face facts with clear logic, we lose a lot of time, energy and hard earned profits. I know from can’t. personal experience that money can be made as a conse- quence of putting logical reasoning be- hind this problem, disposing of it once and for all, and acting in line there- with forever after. For I have done it in my own business and found it al- ways paid. Any other man in any line can go and do likewise also great- ly to his profit. In line with this question of courage to do right in business is an experience I once had with a bunch of farmers banded together as Patrons of Indus- try. I had heard how they bought all things at one store and when I learned they wanted to come my way, I was So eager to get them that [I never thought to ask my competitor why he was letting them go. It took me only a few weeks to realize that the discounts they stipu lated left little or nothing for me. | did not quit at once, because | felt but after a while to cut them off. And the joke was that the few who ashamed to do that; IT screwed up courage while among them stuck were worth by me anyway. That was still an- other demonstration that price alone does not sell goods. Paul Findlay. a a a On the vovage of life the best ship is friendship Stonehouse Carting Co. GENERAL TRUCKING 338 Wealthy St... S. W. Phone 65664 HOLLAND MICHIGAN Os eT =5") Phone 61366 JOHN L. LYNCH SALES co. SPECIAL SALE EXPERTS Expert Advertising Expert Mrechandising 209-210-211 Gs iaahinad Bldg. GRAND RAPIDS MICHIGAN Business Wants Department Advertisements inserted under this head for five cents a word the first insertion and four cents a word fer each subse- quent continuous insertion. tf set in capital letters, double price. No charge tess than 50 cents. Small display adver- tisements in this department, $4 per inch. Payment with order is required, as amounts are too small to open accounts. Wanted Multigraph—Wanted late model used power multigraph. Describe, and quote price. Address No. 38, c/o Mich- igan Tradesman. 38 Shoe Salesman Wanted—Wanted young man with about two years’ experience selling shoes in small to medium size towns to work in good shoe store as sales- man and assistant manager. State wages wanted, experience, and give references. Address No. 39, c/o Michigan Tradesman. 39 Small Shoe Store Wanted—Would like to hear from party with small stock of footwear in good locgmtion in Central Michigan. Must be priced right. Address No. 40, c/o Michigan Tradesman. 40 For Lease—Good brick building 20x70, modern front, full basement. Located nex to corner. Has been occupied 21 years by a successful shoe store. Now retired. Nickolas Schmitt, 430 Cedwell Ave., N. W., Grand Rapids, Mich. 41 For Sale Grocery stock. Will sell stock and fixtures, rent building and apartment above store if desired. If in- terested, write W. D. Sargeant, Fremont, Mich. 42 For Sale or Trade—Full meat market equipment. Write John Herren. Beulah, Mich. 43 For Sale—U. S. slicing machine, stack- er, five-ton Baker ice machine, 14x12 Butcher Boy cooler, cash registers and scales. Mrs. Eaton’s Meat Shop, 86 Mar- ket Ave., N. W., Grand Rapids, Mich. Phone 21819 after 6 p. m. 44 FOR SALE—Up-to-date in a manufacturing town. Will sell stock and fixtures and rent building. Splendid opportunity. Will sell for cash, or ex- change part cash and uae ataa property. Address No. 45, c/o Michigan Tradesman, 45 general store “EXCELLOGRAPH’” — Portable Stencil Printing Duplicators $38. Equip- ped. Terms.. Description, testimonials, printed samples, free. Pittsburg Type- writer Supply Co., Dep't. 540, Pittsburg, Pa. = FOR SALE—CASH or TERMS. Butter- Kist pop corn and peanut machine, with electric blower. All electric; the most complete and highest priced one they make, now sold for $1,250. Mechanically perfect, and can be bought now for about one-third price of new one. Address P. H. Lewis, Watervliet, Mich. (cs For Sale—Concertina. Plays by rolls. Other novelties. Pamphlets free. Chas. Pittle, New Bedford, Mass., Dep't. 6. 34 For Sale—New and refinished Northey coolers, refrigerators, freezer and top dis- play cases. Send for special list. High class salesman wanted. S. B. Rosenthal, district salesmen, 3240 Rochester Ave Detroit, phone Garfield 7750; or address Northey Mfg. Co., Box 538 T, Waterloo. Towa. 37 Rotary FOR SALE—Good growing business of Men's and Boys’ clothing and furnishings, and shoes for the family. West Michigan town of 10.000 population. Must close out to look after other business in south. Ad- dress No. 1500 Care Michigan Tradesman. | OFFER CASH! For Retail Stores—Stocks— Leases—all or Part. Telegraph—Write—Telephone L. LEVINSOHN Sera ALC Bote) te thar kl Established 1909 ~CASH FOR MERCHANDISE Willi Buy Stocks or Parts of Stocks of Merchandise, of Groceries, Dry Goods, Shoes, Rubbers, Furniture, etc. N. D. GOVER, Mt. Pleasant, Mich. Consult someone that knows Merchandise Value. GET YOUR BEST OFFER FIRST. Then wire, write or phone me and I will guarantee you in good American Dollars to get you more for your store or plant of any description. ABE DEMBINSKY Auctioneer and Liquidator 734 So. Jefferson Ave., Saginaw, Mich. Phone Federal 1944. Buyers inquiring everyday— RSE AI AENEAN Um 32 MICHIGAN TRADESMAN March 13, 1929 Shoe Dealers Hold Meeting at Lan- sing. Members of the Michigan Retail Shoe Dealers’ Association concluded their convention at the Mutual building last Wednesday afternoon after a day of conference, addresses and reports of interest to the retail shoe trade. Ap- proximately seventy-five delegates were present at the sessions which were held during the morning and afternoon. The delegates Wednesday evening joined with the members of the Mich- igan Retail Dry Goods Association in convention at the Hotel Olds at a ban- quet and style show. During the afternoon session Wed- nesday Luther H. Baker, Secretary- Treasurer of the Michigan Shoe Deal- ers Mutual Fire Insurance Co., gave an address on the Association. This was followed by a talk on association work and business promotion by James E. Wilson, vice-president of the or- ganization, of Detroit. Clyde Taylor, of Fyfe’s Shoe store of Detroit, the largest shop of its kind in the world, gave an interesting talk on the large store. He related the his- tory of the firm, remarking that Mr. Fyfe, its founder, has just passed his 90th birthday. The Fyfe height and shoes are sold on six floors, while hosiery and sundries are sold on every floor. It was established sixty- five years ago and has occupied five locations on Woodward avenue, having moved into its present home ten years store is ten stories in ago. F. L. Spencer, of the Byington and Spencer Shoe store, of Grand Ledge, spoke on the small store. He ex- plained buying, which eliminates waste, increases volume, and concentrated enables the small store to compete with the chain store. James H. Stone, Secretary of the National Retail Shoe Dealers Associa- tion, gave an address on association work and co-operation between the merchants and the organization. Following the speaking, an discussion was held. Those attending the convention praised Lansing and local shoe dealers who arranged for the convention. 2 Dry Goods Meeting a Great Success. The annual meeting of the Michigan Retail Dry Goods Association, which was held at Lansing last week, was well attended. Several notable address- es were made. The banquet Wednes- day evening was a great success. The speakers at the banquet were R. Perry Shorts, vice-president of the Second National Bank of Saginaw, and Phillip B. Woodworth, Chicago, educator, en- gineer and attorney. C. W. Otto, sec- retary-manager of the Lansing Cham- open ber of Commerce, presided as toast- master. Election ot follows: President—F. H. Nissly, Ypsilanti. First Vice-President—G. E. Martin, Benton Harbor. officers resulted as Second Vice-President—D. Mihle- thaler, Harbor Beach. Secretary-Treasurer — John Richey, Charlotte. Directors Herbert N. Bush, Flint. Henry McCormack, Ithaca. Martin S. Smith, Battle Creek. L. J. Ritzema, Grand Rapids. J. B. Mills, Detroit. W. E. Thornton, Muskegon. Sam Seitner, Saginaw. Ex-Officio Directors D. M. Christian, Owosso. ’. Knapp, Lansing. J. C. Toeller, Battle Creek. J. B. Sperry, Port Huron. G. T. Bullen, Albion. H. J. Mulrine, Battle Creek. A. K. Frandsen, Hastings. F. E. Mills, Lansing. Officers—Insurance Company i x. President. Cc PF President. Trompen, Grand Rapids, Lillie, Vice- Coopersville, John DeHoog, Grand Rapids, Sec- retary-Treasurer. Jason E. Hammond, Lansing, As- sociate Secretary. Directors—Insurance Company D. M. Christian, Owosso. J. B. Sperry, Port Huron. W. O. Jones, Kalamazoo. F. E. Mills, Lansing. C. A. Mills, Grand Rapids. H. Holtvluwer, Grand Rapids. John Vandenberg, Grand Rapids. — +2. .__ Items From the Cloverland of Michi- : gan. Sault Ste. Marie, March 12—The weather man has surely given us the cold shoulder for the past week, but put the smile on the coal dealers who were working so hard for business last fall. They can now see the bottom of some of the piles and are quite friendly among themselves and willing to help out in case of some of the dealers run- ning short. The Board of Trade in the Canadian Soo is laying plans to do considerable advertising to get more of the tourist trade next season. It has solicited the co-operation of the Rotary, Kiwanis and Civic Clubs. The wet drawing card the Canadian Soo has had does not bring the expected results, as peo- ple can get about all of the liquid re- freshments they want in the United States. Only a few weeks ago it was discovered that they were sending over to Canada liquor they were making here in competition with the Canad- ians. It was found that they could undersell the Canadians in their own country. The country roads are open again, after being blocked for the past week, but were not open in time to let the traveling men get back to the Soo. Most all of them had to come home by train, leaving their automobiles wherever they were parked in various parts of the State. Triangles are usually brought about by someone not acting on the squire. They are found in all circles. Ermintinger & Graville have moved back to their old stand from the tem- porary store in which they have been doing business since the fire. The old place, after being repaired and re- decorated, looks better than it did be- fore the fire. Much satisfaction was manifested when it was learned that our popular agricultural agent, D. L. McMillan, has decided to return to t“> Soo, de- clining the position of supervisor of county agents of the Upper Peninsula, which had been offered him at Lansing. He will, however, receive a raise in salary by coming back, but his decision has caused regret to the State Exten- sion Board, who had picked out Mr. McMillan as being the best man for the new job. Many telegrams from farmers and others were sent to Lan- sing, asking that Mr. McMillan be sent back to Chippewa county, where he was doing such excellent work. Never look down, look up; never look backward, look forward; do not do too much looking in, but look out. The Grand Hotel, at Mackinac Island, changed hands last week. The purchaser of the property is Joe Bal- lard. The deal was completed at Chi- cago, after prolonged negotiations. It includes the transfer of the stock of Eugene J. LaChance, President of the Grand Hotel Co., as well as the hold- ings of other stockholders. Mr. La- Chance was represented in the trans- fer by Attorney P. M. Brown, of St. Ignace. Mr. LaChance, now one of the wealthiest men in Mackinac, will remain on the Board of Directors and continue in full charge as manager of the hotel. There will be no change in policy. There will be some improve- ments for the comfort of guests. Under the management of Mr. LaChance, the Grand Hotel became one of the most popular summer resorts in America. Mr. Ballard has long been connected with the Grand as one of the biggest stockholders. He is recognized as one of the most successful hotel men in the country. A doctor declared that kissing short- ens life. We presume he means single life. William G. Tapert. —_—__~» 2. When On Your Way, See Onaway. Onaway, March 12—The regular March meeting of the Onaway Cham- ber of Commerce was held Wednes- day and a lot of important business was transacted. President George Pregitzer named his executive commit- tee consisting of twenty-six members. A Publicity Committee consisting of five members was appointed, who will have a lot of important work to do and whose duty it will be to map and signboard all roads leading to the numerous points of interest; lakes, streams, the mountains, parks and re- sort grounds. These markers will be conspicuous and a big assistance to tourists and new-comers who enjoz getting off the beaten path. A tourist information bureau will also be estab- lished. Supt. Schonhals is offering his as- sistance through the aid of his high school graduates, of whom there are forty this year. The annual class trip to Lansing this year will carry loads of advertising matter for Onaway and its opportunities. Arthur G. Aikens has purchased an interest in the meat business with George B. Peterson. Improvements will be made on the market building. Mr. Peterson will have an opportunity to devote more of his time to outside work. Fred P. Smith, Municipal Judge of Alpena, carried the primary election for Circuit Judge by over 800 majority and will, undoubtedly, become our next judge for this circuit. Jerry Clemens. proprietor of the Metropole Hotel, is branching out into the chicken business, having built an elaborate poultry house on Lynn street. He has received 3,000 two-day old chicks as a starter. The Parent-Teachers meeting, to be held Monday night at the high school, is atracting considerable attention, as at each meeting a very interesting pro- gram is presented by the pupils under direction of the different teachers. The good attendance proves the apprecia- tion of the public in general. After the big storm the highways are again open and traffic resumed. Satur- day parking space for teams was at a premium. Squire Signal. ——_—->-2.-—__—__ Gabby Gleanings From Grand Rapids. Grand Rapids, March 12—About thirty home owned jobbing houses held a meeting at the Worden Grocer Co. offices Monday evening to consider the idea of organizing a local association and to consider the employment of a man to call on the retail trade in the Grand Rapids territory and make win- dow displays for stores and such in- terior changes as he could suggest. The proposition was received with so much favor that it was decided to hold another meeting Friday afternoon. A committee consisting of Messrs. Chin- blom, Postema and Gilleland was ap- pointed to draw up the necessary pre- liminary articles, setting forth the ob- jects of the organizaticn and the meth- ods by which it will be maintained so as to function with the greatest pos- sible degree of accomplishment. May 1, 1922, the Worden Grocer Co. bought the stock of the Kent Gro- cer Co., which, at that time amounted to more than $200,000. March 1, 1927, it bought the stock of the Gibson Grocer Co. March 12, 1929, it closed a deal for the stock of the Market Wholesale Grocery. The most salable portions of the stock are being moved to the warehouse of the Worden Gro- cer Co. The remainder will be sold from the present location of the Mar- ket Wholesale Grocery by William E. Gibson. Monday evening Mr. Gilleland, man- ager of the Worden Grocer Co., at- tended a meeting of local jobbers at his store. Last evening he addressed the Detroit manufacturers at the Rowe Hotel. Later in the evening he gave a little talk to the retail grocers at the Pantlind Hotel. He is apparently achieving quite a reputation as a speechmaker along mercantile and economic lines. —_—_—-_ ~~} << >___———- Annual Meeting of Kalamazoo Coun- cu, U. C. T. Kalamazoo, March 12—Guy Kistler was elected to the office of Senior Counselor of Kalamazoo Council, United Commercial Travelers at the annual meeting and dinner-dance Sat- urday evening in the New Burdick Ho- tel. Kistler succeeds J. A. Beimer as directing head of the local U. C. T. Other officers chosen at the annual meeting were: LaVerne Weirick, jun- ior councilor; J. A. Beimer, past coun- cilor; Lewis Bush, collector; Walte~ Moore, sentinel; L. W. Shivington, page; and Guy Kistler, J. A. Beimer, G. E. Ranney, and D. L. Goodrich. representatives to the Grand Council meeting which will be held in Jackson in June. The U. C. T. party, Saturday night, was attended by 150 members of the council and their ladies. The after- noon was given over to a_ business meeting for the council, while the ladies enjoved a social session. The banquet was served at 6:30. Rev. William Gvsan, pastor of the People’s church, was the principal speaker. There were a number of informal talks and an exchange of greetings between the U. C. T. council and the auxiliary. Dancing began at 9. Twenty-one New Readers of the Tradesman. E. Gunnerson, Detroit. Fred Z. Pantlind, Grand Rapids. G. Schoenhals, Onaway. Broder Bros., Detroit. Metropolitan Trust Co., Detroit. Wm. H. McCartney, Lake Odessa. E. A. Kemp & Sons, Greenville. Edward M. Perkins & Son, Lansing. Wells Shoe Store, Greenville. Wm. Shingler & Son, Sidnaw. L. Herryman, Nashville. Bert C. E. Silver, Greenville. Devoe & Reynolds Co., Inc., Detroit Merchants Clearing House, Detroit. Reliable Hardware Co., Greenville. E. A. Eriksen, Greenville. M. H. Maier, Grand Ledge. Roy Thomas, Bangor. Russell Thomas, Bangor. William Kaplan, Decatur. Frank Dreese, Edmore. ha { i ' Tyo * ‘ = nanan a ez With the Price Established through the manufacturers’ advertising your selling cost is less and profits more. Your customers recognize that the price is right when it is plainly shown on the label and in the advertising as it is in Baking Powder Same Price for over 38 years 25 ounces for 25c You save time and selling expense in featuring such brands as K C. Besides your profits are protected. Millions of Pounds Used by Our Government BSusiness PEOPLE SAY~ ~~ ‘‘In these days every hour is crowded with questions demanding immedi- ate and often momentous decisions. That is why we appreciate the sus- taining quality of Lee & Cady Coffee. Its delicious flavor is on a par with its energy-producing goodness. Its modest stimulation smooths trying times. Lee & Cady Coffee is the best start for a busy day.” LEE & CADY wa COFFEE *. Revolutionizing Blending Methods O enthusiastic for Lee & Cady Coffee the people of Michigan have become that it would seem a radical change must be made in coffee blending. The sales of Lee & Cady Coffee have shown such a tremendous increase that it is evident the public approves of this new and modern coffee. Yet Lee & Cady Coffee is a mellowing and enriching of known coffee flavors rather than a drastic departure. There is actually noth- ing in Lee & Cady Coffee but coffee. It has an individual, dis- tinctive taste. But it is only the mingling and blending of fine coffees that produces the exquisite full-bodied flavor. “TOMORROW’S COFFEE TODAY” Butter Jumble Cookie 4 TVW Po COLAC Wait 3 LA a Uf a $ os ag tf —- L(g ALA Uh butter jumbles made with fresh eggs milk creamery butter is a fair sample of the Schust Company’s quality line of Cookies, Cakes and Crackers. If you have not tasted these wonderful cookies get in touch with any of our Branches or salesmen and we will be pleased to supply you with eating samples. The Schust Company is a friend of the retail grocer, being the only large independent biscuit manufacturer in Michigan not associated with any trust or combination. We are in a position to give special service to the Retail Grocers. We operate factories and branches in the fol- lowing cities: Detroit - Saginaw - Grand Rapids - Lansing - Pt. Huron also dis- tribution equipment or warehouses in Flint and Bay City.” THE SCHUST COMPANY ‘*All over Michigan ’”’ Soe) mn eats ae