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< PUBLISHED WEEKLY Gas 36-8 TRADESMAN COMPANY, PUBLISHERS ase [EST. 1883
STIS aE ELE SSE LR SSSI ID OS SLES
Forty-sixth Year GRAND RAPIDS, WEDNESDAY, MARCH 27, 1929 Number 2375
TT ET GE GT LOG IGT GT GT GT GT GT GT GT” AGT GT GI IGT GT GT GI GT GT GT” GT GT GT GT NT NIT IT I TT TS

 

 

 

 

 

WB,

 

Nature’s Creed

|

I believe in the brook as it wanders
| From hillside into glade;

I believe in the breeze as it whispers
| When evening’s shadows fade.

I believe in the roar of the river

| As it dashes from high cascade;

| I believe in the light of shining stars,
| I believe in the sun and moon;

| I believe in the flash of lightning,

| I believe in the night-bird’s croon. |
| I believe in the faith of the flowers, |
| I believe in the rock and sod;
| For in all of these appeareth clear |
| The handiwork of God. |

a ee

 

 

 

 

 

 

 

 

 

 

   
        

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CHASE & SANBORNS
SEAL BRAND COFFEE

 

Grocers supplied by Chase & Sanborn, 327 North Wells St., Chicago

FOODS

  

 
   

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General Offices
Grand Rapids, Michigan

 

 

 

 

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dirt

 

 

 

 

Forty-sixth Year

GRAND RAPIDS, WEDNESDAY, MARCH 27, 1929

Number 23

 

MICHIGAN TRADESMAN
E. A. Stowe, Editor

PUBLISHED WEEKLY by Tradesman Company,
from its office the Barnhart Building, Grand Rapids.

UNLIKE ANY OTHER PAPER. Frank, free and
fearless for the good that we can do. Each issue com-
plete in itself.

DEVOTED TO i best interests of business 1 men,

SUBSCRIPTION RATES a are as ae $3 per year,
if paid strictly in advance. $4 per year if not paid
in advance. Canadian subscription, $4.04 per year,
payable invariably in advance. Sample copies 10 cents
each. Extra copies of current issues, 10 cents; issues a
month or more old, 15 cents; issues a year or more
sid, 25 cents; issues five years or more old 50 cents.

 

Entered September 23, 1883, at the bomomce MGuad
Rapids as second class matter under Act of March

3, 1879.

JAMES M. GOLDING
Detroit Representative
= = E.

 

 

Late News From the ‘eee
Metropolis.
Monday evening the new down

town lighting system was put in opera-
tion for the first time, giving Detroit
the distinction of being the possessor
of the best-lighted business district in
the world. The new system, installed
entirely at the expense of the down-
town merchants, covers. thirty-five
blocks on seven streets.

Tickets for the opening game of
baseball between Detroit and Cleve-
land on April 24 went on sale Monday
and two hours after 8 a. m. when the
windows opened to the line-up of fans
the allotment of admission tickets was
sold out. Many wholesale and manu-
facturing firms have secured limited
blocks of tickets in anticipation of the
usual demand from their customers
who live outside of the city.

Announcement of the election of Dr.
Oliver Kamm, of Parke, Davis & Co.,
as president of the Michigan Academy
of Science was made early this week.
Dr. Kamm formerly was on the chem-
ical teaching staff of the University
of Michigan, leaving there in 1916 to
do similar work at the University of
Illinois. He joined the chemical re-
search division of Park-Davis in 1920.

The Grier-Sutherland Co. will move
from its present quarters at 433 East
Larned to newer and more adequate
quarters at 565 East Larned on April
1. The company is a wholesale dealer
in automotive equipment and radios.

Last and surest spring-summer sign.
The D. & C. boat line, operating be-
tween Detroit and Cleveland, opens
yavigation on March 27, according to
the announcement of E. H. McCrack-
en, general passenger agent in De-
troit.

The campaign for the closing of all
stores on Good Friday from 12 to 3
o'clock promises to meet with greater
success this year than ever before.
Downtown and outlying stores are co-
operating in the movement and many
gasoline filling stations and amusement

places will not open until after 3 p. m.,
when the church services will be over.

William E. Collins, who died in his
home at 1666 Glynn Court last Tues-
day was not only well known in this
city but had hosts of friends in all
sections of the State. At one time he
conducted a drug store in Owosso and
at one time he was a member of the
State Board of Pharmacy. During the
last few years he represented a rubber
firm as salesman.

Montgomery, Ward & Co. will es-
tablish a retail store in Royal Oak, one
of Detroit’s suburban cities. The
company will occupy a four-story
building to be erected by a Royal Oak
Development Co.

G. C. Carmody, formerly general
manager of the Cleveland, Ohio, plant
of Grennan Bakeries, Inc., has been
called to Detroit, where he has taken
full charge of the locab plant located
at 1250 Seventeenth street.

Through an oversight the telephone
number was omitted from the adver-
tisement last week of A. Manchel,
distributor of women’s and misses
dresses at 23 West Jefferson. The
phone is Randolph 4242.

“From Steel to Wood” was the sub-
ject of a talk by P. B. Zimmerman,
general sales manager of the General
Electric Co., at a meeting and banquet
at the Book-Cadillac Hotel on March
20. A. L. McCormick was toastmaster
at the banquet. Following the banquet,
“Ain't It the Truth?” (called a modern
morality play) was staged. The scenes
were laid in a store and in the living
rooms of a prospective refrigerator
buyer. Taking part were H. R. Bill-
rey, N. McIntyre, M. J. Laurie and
F. F. Carson. Other talks were given
by A. C. Mayer on “The Evolution
of Barter Trade” and by L. R. Ed-
wards on “Opening the Customer’s
Door.” H. A. Turner was chairman
during an afternoon session. A three-
part motion picture, showing the de-
velopment and construction of the new
refrigerator, was projected for sales-
men and officials. Addresses were
given by R. H. Ferguson, F. F. Car-
son, H. C. Stewart and A. R. Green.
The Detroit branch of the General
Electric Co. is located at 700 Antoin-
ette street.

Murray W.
Sales Co.,

Sales, of the Murray W.
wholesale plumbers’ sup-
plies, at 801 Baltimore, West, is spend-
ing a few weeks with his family at
Hot Springs, Va.

A report dated last week stated that
the Insurance Securities Co., Inc., a
holding concern, had acquired the De-
troit Life Insurance Co. President
M. E. O'Brien, under whose leader-
ship the Detroit company made tre-
mendous strides, will retain his pres-
ent position. “A greater expansion
will now be possible since the entry of

the Detroit company into the group
of insurance companies operated by
Insurance Securities Co., Inc., said
Mr. O’Brien.

Employment conditions in Detroit
and Michigan are on the upgrade, es-
pecially in the automotive
The demand for skilled workmen is in-
creasing. Activities in the manufac-
turing establishments and opening up

industry.

of farm work promise to absorb most
of the unskilled workers who are now
unemployed.

The ford plants are producing cars
and trucks at the rate of 7,400 daily
and the Chevrole Co. continues ‘o
break its production records, the sched-
ule for the year 1929 being 1,350,000
cars, a considerable increase over the
first figures laid down by the execu-
tives of the organization at the be-
ginning of the year.

Hudson-Essex has developed a new
process to give individuality to its
products. Without raising production
costs, and of course this means with-
out raising the cost to the consumer,
the company is able to furnish 176
colors on its two lines of cars. This
is considered a noteworthy innovation,
as heretofore, motor car manufactur-
ing companies have settled on a cer-
tain few color schemes and have not
deviated from them because of the in-
creased production costs involved in
changes of colors.

The outlook in the automobile
manufacturing

parts
business was never
better. This report was made last
week by E. P. Chalfant, executive vice-
president of the National Standard
Parts Association. Records have been
set up and orders on hand at the pres-
ent time are ahead of expectations.
Manufacturing members of this organ-
ization showed an increase of 30 per
cent. last year in the number of units
manufactured. For the first half of
1929. at least. this record will be
broken.

Auto makers in this district are mak-
ing plans to ship a great numbebr of
cars by water the coming season.

James M. Golding.
a
Items From the Cloverland cf Michi-
gan.

Sault Ste. Marie, March 26—We are
having some nice weather, but it will
take another week of warm dry weath-
er to put some of the country roads in
good condition again, especially the
road from Pickford to DeTour. Where
they are putting in the new stretch be-
tween Goetzville and DeTour the clay
is almost impassable and many cars
have come to grief at that point. Most
of the other roads out of the Soo are
in good condition.

Arthur Nelson, the popular grocer at
Algonquin, is installing an electric
cooling system in the meat department
of his store, which will also be con-
nected with his display counter. so
that his customers will receive the best
of service and a complete selection of
choice meats.

The Upper Peninsula Development
Bureau has supplied the aeronautics
division of the National Department of
Commerce with complete information
regarding Upper Peninsula airports
and has asked that the same be listed
in the Government's aeronautics litera-
ture. This is one of the best possible
ways to inform the world that the
Upper Peninsula is alive to aviation
needs and is measuring up its possibili-
ties. It is hoped that 1929 will bring
forth several more ports and aviation
fields worthy of a place on Govern-
ment lists.

This country has invested millions
in good roads. Occasionally we meet
a driver who acts as if he personally
had invested the whole of it.

R. W. Cowan was the first of the
Sooites to return from the Sunny
South. He reports having enjoyed the

winter in Florida. The Sooites en-
joyed picnics, side trips and deep sea
fishing. Bob brought back a good tan
complexion just like the many tourists
who spend the warm season at our
summer resorts. The Cowans were
one of the fortunate parties in getting
through. They left after the storm
here, which tied up traffic in which
some of the other Soo people were
caught. They made the trip without
delay or mishap. Mr. and Mrs. Supe
were caught in the flood at Flomaton
and had to remain several days before
they could proceed further. Mr. and
Mrs. J. L. Lipsett <ot through just
ahead of the flood, while Mr. and Mrs.
Jean were snowbound and had_ to
spend more than a week trying to get
out of Michigan. Then they met with
an accident, in which their car was put
out of commission for several days, but
they all finally met in Miami, where
a good time was had by all.

Life is short. That is why people
insist on a few luxuries, even though
thev can’t afford them.

With a few warm days it is expect-
ed that the ferry between the two Soos
will be in commission. This will make
more business at both places. The ice
on the river is not considered safe now.

The Bowating Club celebrated its
second year with a public relation din-
ner at the Hotel Ojibway on Monday
night.

As a finale to National Business
Women’s week, members of the Ro-
tarv and Kiwanis clubs and the Cham-
ber of Commerce joined with the
3owating Club in the celebrated din-
ner. The club has a membership of
sixty-four here, all live wires and doing
much good in the community.

The United States mint employes
have to work hard, but they certainly
make lots of monev.

William G.

> >__-——

Detroit Women Waking Up To Their
Duty.

Detroit. March 26—Please make it
known that the Women’s Suburban
Club of Greater Detroit is advocating
the buying of food products exclusive-
lv from independently owned grocers
and meat dealers.

Keeping profits at home, which
represents millions of dollars sav ad for
Detroit every vear, is worth the effort
we spend in educating the housewife.

When support is found we hope to
publish a newspaper of our own which
will carry out our policy to help the
independent grocer.

We will thank you for advising your
readers of our good intentions.

Mrs. Jane I. Chase, President.

Tapert.

 

HODENPYL WOODS AGAIN.

Why East Grand Rapids
Wants Them.

May a representative of East Grand

Reasons

Rapids have space for a brief reply to
the communication of the Honorable
Charles W. Garfield in your last issue?
As one of the most highly respected
and public spirited citizens of Western
Michigan, Mr. Garfield’s opinion car-
ries great weight. Everyone feels that
his conclusions are honestly and fear-
lessly formed. I am sure, therefore,
when he concludes that
Woods and the Park and Boulevard

Drive around Reeds Lake should never

Hodenpyl

be turned over to the care of the city
of East Grand Rapids that he has
reasoned from) a wrong premises.

To reach the conclusion he did, Mr.
Garfield must nave been misinformed
as to what East Grand Rapids would
do with Hodenpy! Woods and the drive
gave due consideration to the character

f A large majority

of the residents of East Grand Rapids

n

our citizenship.
are either employed or do business in
Grand Rapids. Economically, we are a
part of the larger city and our ideals
are practically the same. I am sure
that East Grand Rapids would be just
as punctilious in observing the wishes
of the donor of Hodenpyl Woods as
any other municipality. The reason
why a change in custodianship has been
suggested is that we are more inter-
ested in Reeds Lake and its surround-
ings than Grand Rapids ever can be.
Hodenpyl Woods is not in Grand
Rapids. It is Iccated within the cor-
porate limits of a thriving, wealthy and
beautful home district; a community
unmarred by either factories or gaso-
ine stations. It is located in a com-
munity purely of homes and beautiful
- in a community able financially

 

n in its beauty spots properly.
East Grand Rapids owns thirty-eight
acres with a total of 200 feet of Reeds
Lake adjoining Hodenpyl
Woods, which it would be the purpose
of the city to consolidate with this
beautiful woods to form an even more

> 1
nole.

 

East

Grand Rapids to make a formal park
1 j
I

It is far from the desire of

ightful work of nature. The
thought East Grand Rapids has
or would have in taking over of Ho-
denpyvl Woods is to preserve it prop-
erly in its natural condition, to make

a safe spot in which the people of

 

this vicnity might roam. It would
not be the purpose to build ‘‘a concrete
speedway” through this beautiful

woods, but rather to make the road

ugh it safe for travel, so that a

1er than one of possible tragedy.

 

The roadway through the Woods is
unsafe and a good part of the year in-
passable. Its lagoons have not been
kept clean and have become only breed-
i Its trees and

lily?

g places tor mosquitos.

sh have been mutilated and de-

 

stroyed because the owner of the
Woods, Grand Rapds, is too far re-
moved and too much occupied in car-
ing for the parks and playgrounds
within its own borders to give this

park and drive the attention they de-

MICHIGAN TRADESMAN

serve. Grand Rapids furnishes police
protection to John Ball Park, but not
to Hodenpyl Woods. East Grand
Rapids would undertake to give Ho-
denpyl Woods the protection from van-
dalism it needs and to care for it in
just the manner Mr. Hodenpy! desired
when he gave it to the Grand Rapids
Park and Boulevard Association. We
believe we could do more for it because
it is within our borders and because
we are interested in it and have the
money at hand to do with.

We think the boulevard around the

property of the larger city and is ever
improved, as it should be, the cost will
have to come from general taxation.
With this general fund over $700,000
short and its tax limit reached with
present expenses, it will be obviously
a long time before such an improve-
ment will be made, and possibly nearly
as long before the Woods will be given
police protection. Because of these
conditions, we have signified our wil-
lingness to assume a burden which is
logically ours anyway.

If Mr. Garfield will talk with our

ERRONEOUS CONCEPTION OF SMALL STORE.

 

If the Owner Has Vision, It Has the Same Opportunity as the Large
Establishment.

There is no magic touchstone that will produce success in retailing
over night. Nor is there any panacea or ready-made cure-all which
can be administered to cause a store to jump from mediocrity into a
leading and highly profitable enterprise.

While there is no retail panacea, the retailer doing a small annual
volume can avail himself of progressive and more scientific methods
of doing business just as advantageously as his larger competitors.
There has been much hue and cry raised that the average merchant is
being neglected and that everything is being done for the larger stores.

This is an erroneous conception of the work which is putting retail-
ing on a more scientific basis, but it seems a fairly common one. The
merchant who continues to think in this fashion is likely to remain
always in the class doing a comparatively small business annually.

As a matter of fact, the opportunities for this type of retailer to
improve his business methods today are more abundant than ever
before. The National Retail Dry Goods Association, for instance, has
in its organization sufficient departments to be of the greatest help, if

retailers use the facilities provided.

Vision is the guiding force behind the scientific progress of retailing.
Vision is what is needed by the average merchant if his business is to
grow and prosper. He must have vision to grasp the fact that the
application of these fundamental principles is just as much needed in
his business as in establishments doing $10,000,000 annually and

over.

In the growth of the larger stores from small establishments to their
present position they had no teachers to guide them. Their rise was
due to the pioneering spirit they displayed and careful testing and
application of ideas and methods found successful.

Take the subject of merchandise control. The average merchant
has been prone to look upon this as an intricate process, costing a
tremendous amount of money and not really required by him at all.
In reply to this all that is necessary is to ask the merchant to look at
his mark-downs and see what lack of merchandise control is costing

him.

Stock control, price lining and merchandise classification will in-
volve the spending of money, but it is money spent with a vision that
will eventually return itself several times over in improved buying,
better mark-ups, less mark-downs, the prospect of stable growth and

more effective merchandising.

The keeping of records covering the phases of these activities may
seem to require considerable work, especially to the merchant who

merchandises his own store.

Buying and selling are the more dramatic

sides of retailing, but to-day scientific control is equally as important
a division of profitable retailing for both large and small stores.
Problems of management, personnel, customer convenience, consumer
demand and most economic layout of the store require as much care
and consideration as merchandising.

Lake deserves a better roadway. That
part from Hodenpyl Woods East to
the North and South section of the belt
line (now under construction) should
be paved. The present roadway is nar-
row in places and, being made of cin-
ders, is necessarily dusty a good part
of the time. It is within our city limits
for the most part and East Grand
Rapids can widen and pave this drive
in part at least by assessing the abut-
ting property. Grand Rapids cannot
do this, because she has no jurisdic-
If the

tion. boulevard remains the

newly-organized Citizens Planning
Commission and officials of the city of
East Grand Rapids about the plans
they have for beautifying East Grand
Rapids, the Reeds Lake Boulevard and
the cleaning up of Reeds Lake, I am
sure he will see this matter in an en-
tirely new light and be willing to co-
operate with them in their commend-
able effort. J. M. Beach,

Commissioner Second Ward, City of
East Grand Rapids.

—_+-+___
To be nothing, just do nothing.

March 27, 1929

Park-American Hotel
Chicago Men.

Kalamazoo, March 23—The Park-
American Hotel has been sold by
Charles B. Hays to the New England
Hotels Co., Chicago, thereby termin-
ating negotiations which had been in
progress for over a fortnight. While
the price paid was not announced,
Olmsted & Mulhall have underwritten
$400,000 bonds on the property and
some other financing will be required.

L. J. Stevens, president of the New
England Hotels Co. and David Olm-
sted, vice-president, with offices at
30 North Michigan avenue, Chicago,
are in the city and have taken pos-
session of the property. The latter
announces that Ernest McLean will
retire as manager of the hotel, a po-
sition he has held ever since Charles
B. Hays purchased the property. Mc-
Lean’s successor will be Harry W.
Luethi of the New England Hotels
Co., who will come to Kalamazoo from
Ohio.

Following the purchase of the
property, the new owners are prepar-
ing to greatly enlarge and improve the
present hotel structure. It will be in-
creased to between 300 and 400 rooms
in all. The first step will be the erec-
tion of a new building, 105 by 81 feet
in dimensions and extending from the
present West wall of the hotel build-
ing to North Edwards street. Provi-
sion will be made for stores on the
ground floor, with rooms with bath
above. In erecting this unit, founda-
tions will be put in for a 12 story
structure, though it is not planned to
build that high at present. President
Stevens says that other immediate im-
provement plans provide for consider-
able remodeling and refurnishing of
the present hotel quarters.

The Park-American hotel property,
all of which was included in the sale.
covers the major portion of the block
bounded by East Main, North Pitcher,

Bought By

North Edwards. and East Water
streets. There is a frontage of 350
feet in East Main street, and _ the

depth to the North extends from 81
feet in North Edwards street to 230
feet along North Pitcher street.

The New England Hotels Co. now
conducts three hotels, the Ruskin at
Pittsburgs, 405 rooms; the Olmsted at
Cleveland, 300 rooms, and the Ashta-
bula at Ashtabula, Ohio, 300 rooms.
Directly associated with this concern is
H. L. Stevens & Co. exclusive design-
ers and builders of hotels in the United
States.

David Olmsted will be directly in
charge of the changes and improve-
ments to be made here and expects to
spend the major portion of the ensuing
year in Kalamazoo.

“Purchase of the Park-American
property was prompted largely by
Kalamazoo’s strategic position geo-
graphically,” said Olmsted, “coupled

with the belief that a very large and
profitable hotel business can be built
up here. By systematic advertising
and publicity we expect to broadcast
offers as a tourist point and place for
conventions and gatherings, and thus
greatly increase the city’s present ho-
tel business. There is more business
available, if gone after systematically
than Kalamazoo’s present hotel capac-
ity can accommodate. We expect to
prove that.”

Olmsted has been associated with
the Pantlind, Grand Rapids, and the
Pontchartrain, Detroit, in years past
and has a wide acquaintance with
Michigan hotel men.

————_++>——

The officious rarely are efficient.

Know definitely what you are after
or you are unlikely to overtake it.

Better to misplace trust occasionally
than to harbor distrust.

Beauty is the spice of life.

 

f

“SRN NEN IAETIAED RENAN HEOD

a

8 eter

RCE

 

 

 

 

 

 

 

 

 

 

 

Marcch 27, 1929

REPRESENTATIVE RETAILERS

 

G. Vander Hooning, President Grand
Rapids Retail Grocers’ Association.

Gerrit Vander Hooning was born at
the corner of East Leonard and Fuller
streets, Grand Rapids, October 9, 1896.
The family consisted of two boys and
three girls, all of whom are living. The
father conducted a meat market at the
corner of North College avenue and
Bradford street for more than twenty-
five years. The son attended Creston
Christian school until he had complet-
ed the eighth grade. He then entered
Calvin college, intending to complete
a college course, but the death of his
mother forced him to leave college and
assist his father in the meat market,
where he remained for four and a half
On the declaration of war with
Germany, he enlisted in the Naval Re-

years.

serves and for four years was on the
battleship Iowa. He ws then trans-
ferred to a mine layer operating under
the direction of the Atlantic fleet.
After two years he was discharged,

 

 

 

 

G. Vander Hooning.
having acquired a title of second class
boatswain. On his return to Grand
Rapids he worked a year for Joseph
3owdich, the Madison Square meat
dealer, and for James Polie, the Cres-
ton Heights meat dealer, two years.

Six years ago he engaged in the gro-
cery and meat business at 607 Livings-
ton avenue, where he still holds forth.
Since starting the business, he has
purchased the store building.

Mr. Vander Hooning was married in
1920 to Miss Cora Meyers, of Grand
Rapids. They have one child, a boy
two and a half years old. They re-
side in their own home at 935 East
They attend Central Re-
formed church, of which Mr. Vander
Hooning has been a member all his
life.

Paris road.

On engaging in business, Mr. Van-
der Hooning joined the Grand Rapids
Retail Grocers’ Association and also
affiliated himself with the Grand Rap-
ids Wholesale Grocery Co. He has
been very loyal to the latter organiza-
tion and has been a director for the
past two years. He believes the work
of the organization should be expand-
ed so as to handle the advertising of

MICHIGAN TRADESMAN

the merchants who are associated with
the company. Five years ago, Mr.
Vander Hooning was elected director
of the local grocers’ association. A
year later he was elected President, a
position which he still holds. Two
years ago he was elected a director of
the State organization. Last year he
was elected Second Vice-President.
At the convention this year he was
elected First Vice-President. Natural-
ly, he expects to assume the Presiden-
cy at the Saginaw next
spring.

convention

    
  

 

Mr. Vander Hooning is a prince of
good nature and to that fact is prob-
ably due in large measure the success
he has achieved in the grocery busi-
ness in the short space of six years. Of
course, he was pretty well prepared for
the duties of merchant by the training
he received in the market of his father,
Mr. Bowdich and Mr. Polie. He is
progressive to the nth degree and
keeps in touch through the trade pa-
pers with all of the advance move-
ments of the age. He believes the
Louisville Survey is one of the great-

3

est advance movements which has
come to the retail grocer of late years.
——_~+-.>—___

I would be one of the last people in
the world to belittle the importance of
the exact knowledge that teachers im-
part to their pupils—as an engineer I
set a high value upon precise informa-
tion—but knowledge, however exact,
is secondary to a trained mind and
serves no useful purpose unless it 1s
the servant of an ambitious mind, a
sound character and an_ idealistic
spirit—-Herbert Hoover.

Ties PEOPLE

GAy - ~*

“LEE & CADY Coffee offers a new delightful experience.

Especially for those whose coffee tastes are jaded. There is

such a new fineness and smoothness in Lee & Cady Coffee

that all hostesses serve it on all occasions with a worthy

pride. Its fragrance has the marvelously elusive delicacy

of pastel print. Yet it offers a most positive and lovely

flavor. So warming, delicious and invigorating society

revels in it.”’

LEE & CADY

COFFEE

For breakfast, luncheon, a dinner,
serve Lee & Cady Coffee. This is the
coffee that youth demanded. That Lee
& Cady created from the finest coffee
in the world. That chemist and chef
enriched and mel-
lowed into a coffee of
matchless flavor. . -
That with the bet-
ter grocers is a sensa-
tional best seller. |

“TOMORROW'S
COFFEE TODAY”

 
 
 
 
  

 

 

 

4

MICHIGAN TRADESMAN

March 27, 1929

 

MOVEMENTS OF MERCHANTS:

Otsego—Bernard O’Dell has engag-
ed in the grocery business here.

St. Johns — M. S. Hunt succeeds
Robert Carrol in the grocery business.

Flint—Theo. C. Kunz, dealer in
boots and shoes, has filed a petition
in bankruptcy.

Kalamazoo—Van Halst & Son, have
engaged in the grocery business at
246 East Main street.

Ecorse—The Ecorse State Bank has
changed its name to the Peoples Wayne
County Bank of Ecorse.

Dowagiac—Michael J. Biek is clos-
ing out his stock of shoes at special
sale and will retire from trade.

Pontiac—The Pontiac Oil & Gas
Co., R. F. D. 3, has increased its cap-
ital stock from $24,000 to $40,000.

Pontiac—The Pontiac Mortgage &
Investment Co., 509 Pontiac Bank
building, has increased its capital stock
from $1,500.000 to $2,000,000.

Pentwater—Max Field, of Hart, has
purchased the Sears & Nichols Can-
ning Co. factory buildings and will
raze them to salvage the lumber.

Kalamazoo—Hershfield Bros., cloth-
iers and haberdashers, 141 East Main
street, recently celebrated their 23rd
birthday as a local retail establishment.

Belding—L. Levinsohn has purchas-
ed the stock of groceries and store
fixtures of the estate of H. A. Lamb
and will conduct a closing out sale on
the premises.

Otsego—A. D. Hancock is erecting
a modern fire proof store building
which he will occupy about June 1 with
his stock of dry goods, clothings, shoes
and groceries.

Grand Rapids—L. Levinsohn, of Sag-
inaw, has purchased the stock of men’s
furnishings and shoes of the Pantlind
Boot & Toggery Shop and is closing

 

it out on the premises.
Kalamazoo—The Cardy Jewelry Co.,
Strand Theatre building, is now owned
and conducted by Russell L. Cardy,
who has taken over the interest of his
partner, Edward Callow.
Kalamazoo—Mrs. Jane Roach has
engaged in the millinery business in
the Marlborough Apartment building,
West South street, under the style of
the Jane Roach Hat Shop.
Kalamazoo—R. P. Warner & Son,
electricians, have engaged in business
at 1235 Portage street, specializing in
rewinding and repairing motors and
all household electrical devices.
Belding—L.
has purchased the stock of clothing and
shoes of Fristoe & Rumbler which was
recently damaged by fire and removed
it to his auction rooms at Detroit.

Levinsohn, of Saginaw,

Plainwell—The Plainwell Co-opera-
tive Co. has been incorporated with
an authorized capital stock of $50,000,
of which amount $15,610 has been sub-
scribed and $2,305 paid in in property.

Cloverdale—A. E. Patten has sold
his stock of general merchandise and
store building to Harry Ames, of
Grand Rapids and will retire from
trade. Mr. Ames will add other lines
to the stock.

Petoskey—It is a rare thing for a
business house to attain to the ripe old
age of fifty years—the golden anni-
versary age—but that is the case with

oC

S. Rosenthal & Sons, of this city,
which was established in 1879.

Lansing—The American Dental Co.,
American State Savngs Bank building,
has been incorporated to deal in dental
supplies, with an authorized capital
stock of $2.000, $500 of which has been
subscribed and paid in in cash.

St. Louis—The St. Louis Hardware
has been incorporated to deal in hard-
ware and building supplies, with an
authorized capital stock of $25,000, of
which amount $15,000 has been sub-
scribed and paid in in property.

Lansing—Jay Lane, Inc., will open
a store at 111% North Washington
avenue, as soon as the store has been
remodeled, a new front installed and
modern fixtures placed. The stock will
consist of women’s wearing apparel.

Birmingham — The Bird Electrical
Co., 111 East Maple street, has merged
its business into a stock company un-
der the same style, with an authorized
capital stock of $3,000, all of which has
been subscribed and paid in in prop-
erty.

Detroit—The Morse Furniture Co.,
14301 East Warren avenue, has merged
its business into a stock company un-
der the same style, with an authorized
capital stock of $10,000, all of which
has been subscribed and paid in in
cash.

Grand Rapids—The Visser Plumbing
& Heating Co., 860 Grandville avenue,
has merged its business into a stock
company under the same style with an
authorized capital stock of $50,000, $4,-
000 of which has been subscribed and
paid in in cash.

Flint—The Flint Fish Co., 521 Brush
street, has merged its business into a
stock company under the same style,
with an authorized capital stock of
$20,000, all of which has been sub-
scribed and paid in, $500 in cash and
$19,500 in property.

Grand Rapids—The Credit Trading
Co., 251 Monroe avenue, has been in-
corporated to own and conduct retail
credit stores with an authorized cap-
ital stock of $23,000 common and $12,-
000 preferred, of which amount $24,000
has been subscribed and paid in.

Detroit—Detroit Pie Bakeries, Inc.,
6545 Warren avenue, West, has been
incorporated with an authorized cap-
ital stock of $100,000 preferred and
1,000 shares at $1 a share, of which
amount $75,700 has been subscribed,
$4,599 paid in in cash and $71,050 in
property.

Saginaw — The Family Ice Cream
Co., 2536 State street, has been in-
corporated to manufacture and sell ice
cream and deal in dairy products, with
an authorized capital stock of 50,000
shares at $1 a share, $10,000 of which
has been subscribed and $5,000 paid
in in cash.

Kalamazoo — The Mul-So-Lax Co.,
110 West Patterson street, medical
preparations, has merged its business
into a stock company under the same
style, with an authorized capital stock
of $125,000, $100,000 of which has been
subscribed and paid in, $51,900 in cash
and $48,100 in property.

Detroit—The Cadllac Electric Sup-
ply Co., 431 East Larned street, has
merged its business into a stock com-

pany under the same style with an
authorized capital stock of $240,000 pre-
ferred and 25,000 shares at $1 a share,
$160,000 of which has been subscribed
and paid in in property.

Flint — The Gainey Furniture Co.,
607 South Saginaw street, has merged
its wholesale and retail furniture busi-
ness into a stock company under the
style of the Gainey Furniture Co., Inc.,
with an authorized capital stock of
$250,000, of which amount $180,000 has
been subscribed and paid in, $8,151 in
cash and $171,849 in property.

Kalamazoo — Seven local druggists
have banded together in the Nyal Ser-
vice Association. This service gives
rights to handle certain products and
profit through group buying and ad-
vertising. The Association member-
ship includes: C. E. Van Avery, saz
North Burdick street; Donald Van
Avery, 502 West North street; Coop-
er’s Pharmacy. 1841 South Burdick
street: D. O. Brown, 1636 West Main
street; John D. Lyon, Washington
Square; Stanley A. Snyder, 1126 East
Main street, and Willam H. Johnson,
629 South Burdick street.

Bridgman—G. A. Sick has purchased
the general stock of Chauncey & Bald-
win and will continue the business at
the same location. Mr. Chauncey ends
a career as a general merchandiser
which is hardly equaled in this part of
the State. In 1890, Mr. Chauncey start-
ed to work in a store here then owned
by H. N. Chapman. He worked for
Mr. Chapman for twelve years and be-
came known and liked by every one
near and around here. It was always
his ambition to become a store owner,
so in March, 1902, Mr. Chauncey and
QO. A. E. Baldwin started a little store.
In October, the same year, Mr. Bald-
win died and his son, O. A. D. Bald-
win, became a partner with Mr. Chaun-
cey. This partnership was an excep-
tionally successful one. Mr. Chauncey
has always managed the store, and
while Mr. Baldwin has not been in the
store much, he has had it close at heart
and has helped in an advisory capacity
and in many other ways.

 

Manufacturing Matters.

Detroit—Mineralite Products, Inc.,
1504 Dime Bank building, has increased
its capital stock from $100,000 to $200,-
000.

Detroit—The Protectoseal Company
of Michigan, 4611 Woodward avenue,
has changed its name to the American
Safety Equipment Co.

Detroit — The H. A. Montgomery
Co., 17191 Swift avenue, manufacturer
of chemicals, has increased its capital
stock from $50,000 to $150,000.

Detroit—The Metallurgical & Chem-
ical Corporation, 1633 Dime Bank
building, has changed its name to the
Manufacturers Chemical Corporation.

Detroit—The Advance Tool Co., 427
West Congress street, has been incor-
porated with an authorized capital
stock of $7,500, of which $3,000 has
been subscribed and $1,000 paid in
in cash.

Battle Creek — The United Auto
Body Co., 219 Hamblin avenue, has
been incorporated with an authorized

capital stock of $25,000, all of which

has been subscribed and paid in in
property.

Detroit—The Schoewe Foundry Co.,
1488 Catharine street, has been incor-
porated to manufacture aluminum and
brass castings with an authorized cap-
ital stock of $10,000, all of which has
been subscribed and paid in in cash.

Detroit—The Aerocar Company of
Detroit, 1800 Buhl building, has been
incorporated to manufacture and deal
in auto trucks, etc., with an authorized
capital stock of $250,000, $25,000 of
which has been subscribed and _ paid
in in cash.

Berrien Springs—The Clark Trans-
mission Co. has been incorporated to
manufacture and deal in automobile
accessories and appliances with an au-
thorized capital stock of 50,000 shares
at $20 a share, $100,000 being subscrib-
ed and paid in in cash.

Detroit—The Gregor Kliott Manu-
facturing Co., 2500 Tyler avenue, has
been incorporated to manufacture and
deal in food products, especially vege-
table oils, with an authorized capita!
stock of $25,000, $20,000 being sub-
scribed and $10,000 paid in in cash.

Flint—The Michigan Glass Co., 109
West Second avenue, has been incor-
porated to manufacture and deal in
glass and glass metal store
front fixtures, etc., with an authorized
capital stock of $10,000, all of which
has been subscribed and paid in in
cash.

Detroit—The Art Metal & Shade
Co., Inc., 3964 Grand River avenue,
West, has been incorporated to man-
ufacture and deal in wire frames, lamp
shades and fixtures; with an authorized
capital stock of 40 shares at $100 a
share, $4,000 being subscribed and paid
in in property.

shapes,

Detroit—Tidal Products Corporation,
6060 Harrell avenue, has been incor-
porated to manufacture and sell cos-
metics and lotions, with an authorized
capital stock of 200 shares at $10 a
share, $1,200 of which has been sub-
scribed and paid in, $400 in cash and
$800 in property.

Coldwater—The Miner & Leather-
man Co. has been incorporated to man-
ufacture and deal in engineering in
struments, with an authorized capital
stock of 3,000 shares at $10 a share, of
which amount $18,800 has been sub-
scribed and paid in, $3,500 in cash and
$15,300 in property.

Kalamazoo—S. T. Gilbert, formerly
Sam T. Goldberg and now living in
Detroit, and head of the Deisel-Wem-
me-Gilbert Co., has entered into con-
tract with Odin Cigar Co. to make ci-
gars for the latter concern over a ten-
year period. The contract calls for a
minimum of 30,000,000 cigars annually.
Gilbert will act as chairman of the
Odin Co. directorate.

——_+-.—_____
Wafer Sundae.

At one end of a small oblong platter
place a few long wafers. Put a cone
of vanilla ice cream at the other end
and pour over it a ladle of hot choco-
late sauce and top with whipped
cream. Cold chocolate syrup may be
used where the hot sauce is not served.
If desired, this can be sprinkled with
chopped hickory nut meats,

eons

 

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HORRORS,
1 ee One

 

Marcch 27, 1929

MICHIGAN TRADESMAN

5

 

Essential Features of the Grocery
Staples.

Sugar—Jobbers hold cane granulated
at 5.70 and beet granulated at 5.60.

Canned Fruit—All canned fruits are
quiet. Spot stocks of pears, apricots
and cherries are extremely light and
offerings at the sources are sparing.
Peaches continue easy, with cling
halves still in abundant supply.

Canned Vegetables—The outstand-
ing event of the week was the formal
announcement of opening prices on
1929 pack California asparagus. All
packers quote the same prices, which
are around 5c per can better than last
year’s excepting the California Pack-
ing Corporation, whose prices are al-
ways higher than the remainder. The
asparagus California
again offers its special discount of 214
per cent. on all orders over 1,000 cases.
No partiality whatever is given large
buyers, the 2% per cent. allowance
holding the same on orders of 10,000
or 15,000 cases, instead of increasing
in proportion to the extent of the pur-
chase as would ordinarily seem rea-
sonable in big business. Large buy-
ers had been hoping that the Califor-
nia packers would come around to an
agreement that would be more fair,
as they had been given to believe last
year that such would be the case. In
the other future vegetables there has
been some buying going on all the
time. Most buyers seem to have placed
most of their requirements in the ma-
jor vegetables. Future Wisconsin
peas have been doing moderately well
here but there is no excitement. The
situation in spot canned foods suffered
few changes. Tri-States standard No.
2 tomatoes still show weakness as a
result of cheap offerings of Florida
pack. There seem to be differences of
opinion regarding the quality of the
Florida pack of standard 2s. Some
say they are equal in quality to Mary-
land tomatoes, while many local buy-
ers contend that they are poor stuff,
of pale color and flat taste.

 

association in

Dried Fruits—Raisins are the only
fruit to show weakness, a condition
that is hardly new. Jobbers report a
routine enquiry and moderately good
actual sales from out-of-town buyers,
demand being for an assortment of
commodities, package prunes and apri-
cots, perhaps more than for others. In
the whole list, there occurs no quot-
able price change. Spot prices are
still on an unprofitable basis for re-
placement buying from the Coast.
There is no visible sign of weakness
in prunes, apricots or peaches, even
though buying is rather slack, as
stocks on hand are not burdensome,
and supplies at the source are ridicu-
lously low. Peaches are firm and are
also hard to replace, as jobbing stocks
are generally light and the Coast has
a corresponding shortage. In apricots
the same holds true, and as demand is
slowly but surely picking up, it is be-
lieved that the local trade will be

* forced to turn to the source for re-

placements, whereupon the market will
doubtless take an upward turn. The
market for Greek currants shows no
change whatever. Demand was some-
what improved at the start of the

Lenten season, as bakers needed stocks
but as this branch of the trade has
lately been favoring the cheaper raisins
it was not what it used to be. Re-
placement values continued to. soar,
forcing importers out of the market,
but producing little change in spot
prices. Figs are thoroughly sold up
on the spot, in all grades and kinds.

Canned Fish—In the fish packs
there has been little change during the
week. Tuna is not overabundant on
the spot, with stocks centered in two
or three hands. Predictions have been
made in the trade that tuna is going to
be worth more money a little later in
the season and for this reason there
is little inclination among holders to
let go of their goods at anything un-
der the market.

Salt Fish—The close of the Lenten
season, which is not far away, will
find the salt fish market in an unusual-
ly strong position, with supplies of all
varieties of salt fish practically ex-
hausted. No carryover is expected.
Demand at present is not great, but
stocks are so low that prices are
easily maintained and are unchanged
over last week’s quotations. No. 3
mackerel are very scarce. New catch
is not expected to reach this market
before some time in July or August.

Nuts—Spring outlets have drained
spot supplies of California walnuts and
almonds, and have put the market in
such a position that the outlook for
a close clean-up before new crops
reach the market are exceptionally
good. In view of the size of the
almond crop last year, distribution has
been very good, and remaining sup-
plies here are thought to be no larger
than they were in 1928 at this date.
Ne Plus and Nonpareils have sold with
more rapidity than the Drake variety;
the soft shelled kinds being very close-
ly cleaned up on the spot and alto-
gether sold up on the Coast. Like-
wise, there are but few unsold Cali-
fornia walnuts at the source, and the
market is in a strong position. No
radical change has occurred in the
market for shelled nuts, prices having
shown no change whatever during the
past week. All items are in compara-
tively light supply on the spot, and are
equally firm in price tone.

Rice—Blue Rose is barely steady.
To counteract the above, planting of
the new crop is reported to be late,
and it is believed that a substantial
reduction in acreage will be made, and
that the market will go much higher
before the end of this crop season.
Distribution continues at a satisfactory
rate, with prices on Blue Rose and
Prolific holding firm, with only slight
recessions being made on the long
grain varieties.

Sauerkraut—Demand is slow for
both bulk and canned kraut. There
is little interest shown in futures by
local buyers, who are wary on account
of an expected large acreage for the
coming sé€ason. Prices are steady.

Vinegar—Sales have been only fair
recently. There are plenty of supplies
of both sweet and grain cider, but
there is not a great deal of demand
Prices hold steady.

for either.

Review of the Produce Market.

Apples—Northern Spy, $2.50 for No.
1 and $1.75 for No. 2; Baldwins $1.75;
Idaho Delicious, $2.75 per bu. basket;
Idaho Spitzenberg, $2.75 per bu. bas-
ket.

Bagas—Canadian, $1.50 per 100 Ib.
bag.

Bananas—4%@5c per Ib.

Beets—$1.50 per bu. for old; $3.75
per crate for new from Texas.

3russels Sprouts—32c per qt.

Butter—Jobbers hold prints at 48c
and fresh packed in 65 Ib. tubs at 47c.

Butter Beans—$4.50 per hamper for
Florida.

Carrots—Home grown $1.65 per bu.;
new from Calif., $3 per crate of 5 doz.

Cabbage — New from Texas, $3.50
per 100 Ib. crate.

Cauliflower—$2.50 per doz.

Celery—Florida commands 75c per
bunch or $3.50 per crate.

Cocoanuts—90c per doz. or $7 per
bag.

Cucumbers—$1.75@2 per doz. for
Illinois.

Dried Beans—Michigan jobbers are
quoting as follows:

C H Pea Beans 2... __ + $9.50
Tieht| Rea Kidney =) | 9.00
Bark Red Kidney -.- =! = + 9.00

Eggs—The market has declined dur-
ing the past week. Local jobbers pay
26c per doz.

Egg Plant—20c apiece.

Garlick—23c per Ib.

Grapes—Calif. Emperor in sawdust,
$4.50 per keg.

Green Onions—Shallots, 60c per doz.

Green Peas—20c per Ib.

Green Peppers—60c per doz.

Lemons—Ruling prices this week are
as follows:

360 Sunkist: 2 $6.00
S00 Sunkist 2 6.00
3600 Rea Ball = 2 6.00
S00 Red Ball. 6.00

Lettuce—-In good demand on the
following basis:
Imperial Valley, per crate ------ $4.00
Hot house leaf, per lb. ---------- 10c
Limes—$1.25 per box.
Mushrooms—/5c per Ib.
Oranges—Fancy Sunkist California
Navels are now on the following basis:

PG fe $6.00
1S 5.50
16 4.50
A00 4.00
ye 3.75
ae. ae
OSS 3.25
Be 3.50

Floridas have sold better than ever
this season, owing to their superior
quality over Californias, but the sea-
son is now so late that the keeping
quality is precarious and dealers
should order Florida stock with great
caution.

Onions—Spanish, $3.50 per crate;
home grown, $5 per 100 Ib. bag.

Parsley—75c per doz. bunches.

Pieplant—Ill. hot house, $4 for 40
lb. box.

Potatoes—40@60c per bu. according
to quality, for home grown; Idaho
stock in 100 Ib. sacks, $2.85; new from
Florida fetch 8c per Ib.

Poultry — Wilson & Company pay
as follows:

Hreavy fowls =) 1 30c
Light fowls 80 2 2 25€
Breavy Roaster 95 2 30¢

Radishes—75c per doz. bunches.

Spinach—$1.10 per bu.

Strawberries—45c per quart.

Sweet Potatoes—$2.75 per hamper
for kiln dried Jerseys.

Tomatoes—$1.40 for 6 Ib. basket
from California.

Turnips—75c per doz. bunches for
Florida.

Veal Calves — Wilson & Company
pay as follows:

Raney (oe 20¢
Gogg 228 1&¢
Medi (2 ot 15c
Poor ce ses cae coal ee oe oe ee ca one Ome ay ek a 12:

—_+->____
Catering To Children.

The up and coming fountain owner
will see to it that he has at least two
low tables and accompanying low
chairs in his store for the accommo-
Mothers who from
their

dation of children.
inclination or necessity, take
small children down town shopping,
are glad to patronize a store where
the little ones have had some thought
bestowed upon them; where three-
year-old Dorothy may sit at a table
and put her feet upon the floor, instead
of dangling her tired little legs from
a grown-up chair; where eight-year-
old Rose, even, is not above taking ad-
vantage of the attractive little layout.
In a town where children’s tables
and chairs have not been used, a win-
dow display would go far to introduce
them to the public. For instance, the
little table with its glass of straws and
menu card, surrounded by its two or
four little chairs (filled with big dolls
if the merchant is particularly progres-
sive) would attract the eye of the
passerby. A slogan might be used:
“Tables for mothers, too” or,
When you've done your round of
shopping.
Here’s a dandy place for stopping.
Or a Mother Goose rhyme might be
paraphrased:
Handy, Spandy, Jack a-Dandy,
Loves ice cream and sugar candy:
When his mother goes to shop,
Here’s the place she'll want to stop.
Remember the children of to-day are
the men and women of to-morrow. It
always pays to keep an eye on the
future.

——-_s2-->_____-

Sixteen New Readers of the Trades-
man.

The following new subscribers have

been received the past week:
J. B. Nicholson, Grand Rapids.
C. F. MeLam, Detroit.
Schust Co., Detroit.
Judd Warnock, Trufant.
Schust Co., Port Huron.
Andrew Jacobson, L’Anse.
E. J. White, Lapeer.
Model Bakery, Big
Harry Deweerd, Plainfield.
Hubbard & Fuller, Greenville.
Arthur E. Anderson, Greenville.
H. Bannen, Greenville.
Frank Nelson, Greenville.
J. H. Ritzema, Greenville.
Harry A. Brown, Dowagiac
O. A. Brown, Berkley.

Rapids.

 

6

IN THE REALM OF RASCALITY.
Questionable Schemes Which Are
Under Suspicion.
Maintaining only a mailing privilege
at 845 Broad street, Newark, N. J., the
Henry Johnson Aircraft Supply Co.
recently advertised a number of sec-
ond-hand airplanes for sale. One in-
dividual sent a check for $315 as down
a plane but received
nothing in return. Investigators have
been unable to locate either Johnson
or anybody connected with the com-

payment on

pany.

 

Under “business opportunities,’ Lee
Rogers of the Covex Co., Los Angeles,
inserted an advertisement in the news-
papers recently offering a position as
“office manager” to a “financially re-
sponsible party” on a “salary and per-
centage” basis.

Respondents to this advertisement
found that it would be necessary for
them to purchase a tenth interest in
the business at $1,500 before their ap-
plications would be considered. One
man paid the amount required. He
was told that he would be made man-
ager of the firm’s New York office.
Shortly after this Rogers disappeared
and efforts to locate him or his office
in Los Angeles have been unsuccessful.

 

At the present time Eugene Sachs,
a principal of H. & B. Wolf & Co.,
Inc., Camden, N. J., appears to be a
dominant factor in “Foster’s Financial
Forecast,” a so-called tipstering organ-
ization, located at 50 Broad street New
York City.

H. & B. Wolf & Co., Inc., have been
the subject of numerous complaints.
More than this, the company has been
in frequent conflict with state govern-
mental authorities as the direct result
of their business methods. In 1923
they were ordered to suspend opera-
tions in Pennsylvania by the State Se-
curities Commission.

In 1925 the Attorney General of
New York instituted an action against
the company which resulted, on No-
vember 12 of that year, in a prelimin-
ary injunction restraining them from
alleged fraudulent practices in the sale
of securities. A final order on the in-
junction was entered in the New York
Supreme Court on February 8, 1926.

Subsequently the company was mov-
ed to New Jersey where they are now
the defendants in an action brought by
the attorney-general of that state for
failure to supply full information re-
garding themselves and their activities
as requested by the attorney-general
and required by the laws of the State.

 

Now claiming to “have been suc-
cessful in solving every financial prob-
lem to date” and asserting that stock-
holders owning 1,000 common shares
“will receive an initial dividend check
in excess of $5,000,” the Universal
Lock-Tip Co., of Boston, makes an-
other direct appeal to stockholders to
purchase one or more pairs of shoes at
$6.50 the pair thereby acquiring 275
additional shares of the company’s
stock for each pair of shoes bought.

This company is engaged in the busi-

MICHIGAN TRADESMAN

ness of manufacturing lock-tip shoe
laces and was organized in January,
1924, under the laws of the Common-
wealth of Massachusetts with William
S. Gay as president and treasurer.

Since the organization of the com-
pany, Gay has almost constantly re-
sorted to the use of flamboyant prom-
ises such as: “An opportunity to make
$20,000 within the next few months
without investing a single penny’—“I
positively guarantee to mail big divi-
dend checks within three months’—
“You take no chances, you cannot
lose’—“I want you to have a guaran-
teed income for life; an immediate
steady big income’’—and so on.

It is quite evident that the foregoing
statements have not run absolutely
true for as recently as January 26, 1929,
Gay made another strenuous appeal
prophesying “that the Universal Lock-
Tip Co. common shares will be quot-
ed on every stock exchange in Amer-
ica and later in Europe at upward of
$200 each.” He stated also that the
company is obliged to delay carrying
out its plans until $4,500 can be raised
to purchase two machines to assure
unlimited February,
1927, this same type of appeal was
made only the amount required at that
time was $2,500 “to increase produc-
tion and market this invention on a
large scale.”

In spite of Gay’s generous offer of
an opportunity to make $20,00C within
the next few months it is evident that
stockholders have not received these
returns on
company for, on January 26, of this
that “the Universal
Lock-Tip Co. will pay all arrears on
its 8 per cent. preferred shares.” Local
dealers in unlisted securities assert
there is no market for either common
or preferred stock of this company.

production. In

past investments in the

year he stated

Recipients of this company’s litera-
ture should not only take cognizance
of the foregoing information but should
remember also that the authorities of
Massachusetts, New York, and Ohio,
have taken precautionary measures to
protect their citizens from promotions
of this type. In this instance this has
been accomplished by barring the Uni-
versal Lock-Tip Co. from the further
sale of stocks in the states mentioned.

 

Bay City, March 23—I have just
returned to Bay City, after an absence
of several months and have been hand-
ed a copy of your journal dated Nov.
14, 1928, in which under the title of
“In the Realm of Rascality” you make
remarks concerning the Clark Chemi-
cal Co.

For your information would say that
the Clark Chemical Co. was a busi-
ness operated by me to sell various
articles for household use, such as
cleaning compound, metal polish, ete.

In order to introduce these we,
through salesmen, sold a combination
for $3.15, consisting of 12 one lb. cans
of Clark’s Rapid Cleaner and 12 eight
oz. bottles of Clark’s Metal Polish.
The combination had a retail value of
$7.20. At the same time we ran ad-
vertisements in the paper concerning
these products.

The salesman made out an order in
triplicate, mailing the original to Bay
City, leaving a copy with the buyer
and retaining one in the order book.
The buyer generally, though not in-
variably, signed the original. On re-

ceipt of the order the goods were
delivered and an invoice in proper
form mailed to the buyer. Also the
sales manager sent them a letter ex-
pressing pleasure they had become a
buyer and predicting profitable busi-
ness if sales were pushed as the goods
were very good.

About three months later we re-
quested payment of invoices. Some
buyers had paid cash with the order,
some paid on receipt of the invoice or
the request for payment. Others re-
fused stating that the salesman had
promised to pick up the goods if they
did not sell. As a matter of fact, we
did find such a promise written on a
few buyers’ copies of order although
no such statement appeared on the
original, or on the salesman’s copy.
No salesman had directly or indirectly
been authorized to make such a prom-
ise (nor indeed had we known of such
promises). No buyer had objected or
made any comment on receipt of the
invoice or the salesmanager’s letter.
I had, however, at conferences told
the salesmen I did not expect to press
for payment, but would give the buy-
ers plenty of time.

By enquiry of Bradstreets here you
would have found I was rated T-C and
would have also learned the business
was to be rated whenever I desired it.

I am immediate past President of
the Bay City Chamber of Commerce
and am a National Councilor of the
United States Chamber of Commerce.
I am a past president of the Rotary
Club and have been prominent in civic
affairs for many years.

I was consulting engineer to the then
superintendent and division manager
for E. I. duPont de Nemours & Co.
for nearly twenty-five years.

I can and do refer you as to my
character and ethical ways of doing
business to the Bay City Chamber of
Commerce, the Bay City Bank or anv
bank here, Congressman Roy O.

March 27, 1929

Woodruff and to many others in Bay
City and elsewhere.
Chas. T. Clark.

—_>->—____
Open the Lakes and Streams To
Sportsmen.

Reed City, March 21—I am enclos-
ing a copy of a resolution sent to
Lansing. I want your opinion as to
whether you think we will get some
consideration in the matter. You re-
member that I wrote you for the
Michigan Tradesman on the subject of
tourists in Michigan last April. You
published it on April 18 and since then
I have been busy trying to have some-
thing done. I notice that the Legisla-
ture has appropriated $200,000 to ex-
pend for advertising Michigan for
tourist business. That may be all
right, but they must give the sports-
men something more than advertising
signs or our $200,000 is thrown away.
I recently had a letter from a sports-
man in Cleveland. Ohio. He stated
in his letter as follows:

“I see you are advertising Michigan
and you are spending large sums of
money for that. Now, why don’t you
save that sum and give us a place to
get in and out of your waters and we
will advertise Michigan for you.”

That’s true. All money spent for
advertising Michigan as a tourist
State is O. K., but we must give the
outsider who is willing to come to
Michigan something else besides nire
bill board signs. Our good roads are
a fine thing and there is no reason
why Michigan should not be the larg-
est tourist State in the United States,
but in the last four years the news has
spread all over our country that Michi-
gan waters are closed to public fishing
and the lands are owned and leased
for fishing rights surrounding such
waters. That’s what killed our tourist
business and will kill it in the future
unless we wake up and do something
more than advertising. If you have a

 

Many wealthy men point to
the first $1,000 they saved as
the real corner stone of their
success. Many fortunes have
been founded on a single
bond.

The investor just taking his
first step is able to buy the
same safe, productive bonds
as the man with millions to
invest. He can buy $100, $500
or $1,000 bonds, paying for
them either in a lump sum
or on monthly payments, as
he prefers.

Once started, he finds a fas-
cination in the growth of his
funds —in the steady income
from his coupons—in the ever-

 

Many Big Investors Started
Small

HOWE SNOW & CO.

Incorporated
NEW YORK GRAND RAPIDS DETROIT
CHICAGO PHILADELPHIA ROCHESTER
SAN FRANCISCO WILKES BARRE BOSTON

increasing momentum obtain-
able through compound inter-
est. He becomes the big in-
vestor of to-morrow.

If you wish to start buying
bonds or to increase your
present holdngs,we will be
glad to help you choose in-
vestment that will give the
maximum return consistent
with safety. Every possible
facility for making sound in-
vestments is at your service.
Phone or write us for a rep-
resentative to call or, if con-
venient, stop in at our office.
Our representative will be
glad to discuss bonds with
you at any time.

 

 

 

 

 

 

 

 

 

 

 

 

Marcch 27, 1929

MICHIGAN TRADESMAN

 

friend in Lansing who may be able

to help us win the battle to get Michi-

gan on the map again, as it was five

years ago, please write him. Let me
know what you think of the matter.
F. Hemund.

The following resolutions have been

adopted by the Reed City chapter of
the Izaak Walton League:

Whereas—Land through which our
trout streams flow is being bought up
for fishing preserves by individuals and
clubs and placarded with trespass signs
until use of these streams by the gen-
eral public has been seriously curtailed,
and in time will be entirely prohibited.

Whereas—If a fisherman wading a
stream encounters a hole too deep or
stream too swift to be waded with
safety and steps out of the water on
the bank to pass a hole or swift water,
he is liable for arrest for trespass.

Whereas—The State of Michigan
has planted its streams with trout for
public good and will continue to do so,
it would seem that anything done to
curtail the lawful exercise of this
means of pleasure is not just and is
out of keeping with the whole purpose
of conservation.

Whereas—Michigan has a_ wide-
spread reputation for its trout streams
and is about to expend thousands of
dollars in advertising them for the
tourist trade, it would seem that it is
unsportsmanlike and unworthy the
fair name of the State that fishermen
and campers coming to the State in
response to its reputation and to its
advertising should be permitted to find
miles of its stream banks placarded
against public use, therefore, be it

Resolved—By the Reed City chapter
of the Izaak Walton League of Amer-
ica, in a meeting held in Reed City,
March 13, 1929, that the Conservation
Department be requested to take steps
to condemn for public use a strip of
ground eight feet wide above high
water mark, on each side of every
stream in the State designated by the
Department of Conservation as a trout
stream and located outside the cor-
porate limits of cities and villages.

The Tradesman is of the opinion
that the $200,000 appropriate by the
Legislature to advertise Michigan to
tourists should have been applied to
opening up the lakes and streams to
anglers and fishermen who fish for
sport and not for profit. This done,
tourists who come any one year would
spread the good news to the sports-
men of other states, so that no news
paper advertising need to be done to
fill the State with tourists every sum-

mer.

 

——_—_—_oee a>

California an Abject Slave to the
Smudge Pot.

Los Angeles, March 22—A lot of
Eastern people think that oranges
grow on trees and that alongside on
the very same branches, gold dollars
are also propagated. In the first in-
stance, they are undoubtedly correct,
but the gold dollar proposition is a
far cry.

When anybody tells you about the
amazing profits shown in the raising
of citrus fruits, believe as much as you
please, but before you spend any
money on orange or lemon groves,
look into the matter carefully, for it
might prove one of those instances
where “all is not gold that glitters.”

The real planting and cultivation of
the trees is one thing, but producing
the crop is yet another, after you get
beyond the fertilization and irrigation
stage.

If you are acquainted with Califor-
nia’s “orange empire” a cloud of
smudge smoke is a portent of drama,
a flag of battle, a sign more significant
than was ever an Indian smoke signal
calling the tribes to war. It is evi-

dence that an army is fighting for
for gold than even Midas ever dream-
ed of. Few who live close by these
wonderful groves who are not finan-
cially interested in crop results realize
what preparation, what alert watchful-
ness, what efficient organization and
what indomitable courage saved Cali-
fornia’s citrus crop during the recent
unusual cold snap, the coldest in many
years.

Sesides their marketing organizations
the citrus men have protective associa-
tions. Not all will enter the marketing
associations, but danger of frost brings
practically all of them together to fight
for their treasure. In less efficient
times, each fruit grower fought for his
own trees, independently. Now they
are organized like an army. At Red-
lands, the head of Imperial Valley, for
example, a “general” sat at his desk.
with a map before him which showed
where every line of smudge pots was
placed. Dispatch riders, with motor-
cycles, awaited his orders. By radio
and telephone he was in touch with
Government weather observers as far
as 200 miles away. He knew how the
thermometer stood in fifty towns, how
the wind was blowing, and how fast
the frost was coming.

In the orchards around him were
350,000 heaters and 1,200 men to fight
the frost. It would have been waste-
ful—suicidal—to light up all these
heaters at once. They would have
consumed so much smudge oil that the
district might be out of ammunition
before the cold snap ended, even
though the railroads were rushing in
the oil at less than the cost of trans-
portation to help save the crop. He
must guard his reserves well or all
would be lost. Not until the frost was
almost on the district did the orders
go forth, by telephone and dispatch
rider, to light up a row of pots here,
there, yonder, the precise row being
indicated in every case. As the ther-
mometer continued to fall, the “second
wave” of pots was placed in action,
and then the others, according to the
requirements.

Naturally, it is at night that these
battles are fought, as rarely is there
need of smudging during daylight
hours. It is not easy then to watch
the drift of the smoke, but it must be
watched just the same. All night long
the tanks of oil are driven through the
orchards, to keep every strategic point
well supplied with ammunition. And
when the day breaks the tired, grimed
fighters hardly know it, for such a fog
of smoke envelopes the region that
little can be seen. It is said that on
occasions vast clouds of smoke have
drifted to sea, thereby retarding navi-
gation.

It is claimed, however, that only
once or twice in a decade has it been
necessary to resort to the smudge pot
to the extent they have this year and
inventors are now at work on problems
which seek the elimination of the
smudge pot and the substitution of
electricity therefor. In such cases the
electricity is generated by a tractor,
and when frost threatens, all the
orchardist has to do is to press the
button.

The fact that the Redlands district
alone spent $200,000 in four days to
save its orange crop is evidence that
any inventor who can devise a method
which will assure protection against
frost will not only benefit the state,
but make a fortune. For smudge not
only is expensive, but unpleasant and
often demands help which is not im-
mediately available.

Frank S. Verbeck.

—_2+2.—___
Funny thing about a grouch—it not
only ruins the day for others, but also
ruins the day of the man who’s got it.
An overdraft on your nervous
strength is worse than an overdraft on
your bank balance.

 

 

WorDEN (GROCER COMPANY
The Prompt Shippers

 

Let Your Customers Know That

Morton House

COFFEE

Can Be Bought At Your Store

WORDEN GROCER COMPANY

Wholesalers for Sixty Years
OTTAWA AT WESTON - GRAND RAPIDS

 

 

THE MICHIGAN TRUST COMPANY, Receiver.

 

 

 

The LIFE of an Estate

ANY estates are dissipated with-

in a short period of time because
they have not been properly safe-
guarded.

Failure to make a will, failure to ap-
point a trust company as executor and
trustee, failure to arrange for the dis-
tribution of life insurance money under
a life insurance trust—these neglects
mean short lived estates.

Safeguard your dependents by safe-
guarding your estate.

Let us discuss this matter with you.

GRAND RAPIDS TRUST CO.
Grand Rapids, Michigan

 

 

 

  

8

CHAIN SALES NOT LARGER.

Not so long ago it was quite the cus-
tom in reporting sales by chain stores
to set down their continual gains with-
out referring at all to the fact that the
increases might be due, in part at least,
Hap-

pily, this practice is now on the wane

to the expansion of their units.

since it conveyed a rather inaccurate
picture of the profit-making possibili-
ties in this growing form of distribu-
tion. More recently it has been dem-

onstrated that when trade conditions
are not altogether favorable, the chain
store suffers in company with its com-

The

veyed this impression.

February reports con-
It is not quite
argue from case, but

instance of a general

petitors.
proper to one
there was the
merchandise chain which gained only
4°% per cent. in sales, although its units
in twelve months increased 17 per cent.
It takes

stores to

time, of course, for new
“catch on” and reach good
volume but there is some evidence to
support the theory that from this point
on the opening of new stores may not
be assured of such immediate success
The January analysis
Bank, for

as in the past.
by the New York Reserve
instance, showed that while the num-
ber of candy stores for the year had
gained 12.3 per cent. the sales per store
10.7

crease in variety stores was 16.3 per

had dropped per cent. The in-
but sales per store dropped 0.7
per cent. The ten-cent chains added

0.8 per cent. in units and lost 3.7 per

cent.,

cent. in sales per store.

No doubt the well-managed chains
will continue to force unprogressive in-
dependents out of business, but the field
is growing crowded, margins are be-
coming smaller, and mass distribution
may find its limit just as mass pro-
duction has.

 

CONTRASTS ARE NOTED.

Further stiffening in money rates and
no indication yet that the credit situa-
tion is under control offer distinct con-
the industrial
The steel business is headed for

trast to boom in basic
lines.
an all-time monthly record, according
and auto-
Even the

reaction in building has lately shown

to authorities in this line,

mobile output is unabated.

signs of mending, since contract awards
this month have takne an upward trend
and in the last week reported were not
much behind a year ago, although the
loss to date has been about 14% per
cent.

Both car loadings and bank clearings
disclose a rather irregular appearance.
The former dropped 5,786 for the week
ended March 9 under the correspond-
ing period a year ago and were 54,984
under the same week in 1927. Clear-
New York City for the
14 were 2.8 per
but declines

ings outside
week ended March
a year ago,

cent. above

were indicated in some large cities.
With Easter buying in full swing and
earlier than last year a better showing
might have been expected.

The employment statistics, however,
rate quite favorable, since the Febru-
ary report tells of a gain over January
in both numbers and payrolls, while
both are well above last year.

Most of the business forecasters be-

lieve that sufficient momentum has

 

MICHIGAN TRADESMAN

been attained in industry to warrant
the belief that conditions are secure
for the first half of the year at least,
although doubts are expressed
concerning the longer outlook, chiefly
on the score of the effect which high
money will have in restraining opera-
tions.

some

 

REAL TREND IN PRICES.

For about four monhts now _ the
movement ot wholesale commoaity
prices has been irregular. At. inter-

vals a short swing upward has encour-
aged the opinion in some quarters that
inflation, communicated from the stock
market, was at hand.
ever, the rise was nipped and the price
fell
vance in copper, which must be stamp-

Each time, how-

level away. The spectacular ad-
ed as artificial, revives this talk of in-
flation, but the
modities still fails to disclose any de-
cided The are ir-
regular, as they have been since late
last year.

main trend in com-

move. fluctuations

As indicated by the Annalist weekly
the low last year was made in
February. A

index,

rather sharp advance,

contributed mainly by farm products,
got under way in April and reached a
Then there

peak in May. was a re-

cession, with a short spurt again in
July, followed by another mild reaction.
The advance through August reached
its peak in the next month. From that
and it would

seem that the drain on funds to meet

time on, a decline set in,

speculative requirements has been ad-
vancing security inflation but exerting
a deflation
prices. The fundamental cause of this
decline, however, can be traced as usu-

influence on commodity

al to an overabundance of commodities
and goods which are pressed for sale
by over-expanded industries.

As the index now stands, it is only
fractionally above the level of a year
ago. The food products group is some
8 points under the figures of last year,
the 113
points higher. With the exception of

while metals group. stands

fuels, most of the other variations are

not much more than fractional.

 

LAWYER’S REVOLT SPREADS.

The lawyers’ revolt against the Jones
law is not confined to New York. I¢
spread to Buffalo, Baltimore,
Washington, Cleveland, Newark, Chi-
cago, Kansas City,
Oklahoma City. It may easily become
Nation wide.

has

Indianapolis and

Many of those concerned are former
Federal prosecutors. They believe the
law is both outrageous and dangerous
and are setting up organizations to
give legal aid to defendants prosecuted
under the act which provides possible
penalties of five years in jail and a
$10,000 fine for liquor-law offenders.
Their services will be free to the ordi-
nary citizen trouble.
They believe Coudert
Jr.. their spokesman, that “drastic ef-
forts to enforce an unpopular and un-
just law is the poorest means of gain-
ing general adherence to it.”

who gets into

with Frederic

This movement bears out the misgiv-
ings felt by many Drys when the Jones
law was passed. It means that juries
in the future will pass on most liquor

cases. The old days of pleading guilty
are over.

Meanwhile this lawyers’ revolt, this
“legal militia,” is something for the
Hoover
enforcement to consider.

general law

It would be

commission on

foolish to ignore its significance.

 

DRY GOODS CONDITIONS.

With spring ushered in during the
week under very appropriate weather
conditions in many sections, retail trade
forged ahead and sales totals climbed
close to Christmas volume in
cases. Local reports were highly op-
timistic, and the same advices were re-
ceived from out-of-town sources except
where floods and rains were handicaps.
The demand for Easter apparel has
distributed

some

been well over all price
ranges and the urgent calls made on
manufacturers and wholesalers indicate
that light in
stores, although a week of intensive

still

stocks are numerous

selling remains.

The predictions, therefore, that the
holiday would likely
close with a rush of buying are in a
fair way of being realized. Eastern
manufacturers and jobbers are advising
chents not to go ahead with plans for
first
making sure that the market is in a

business very

post-Easter clearances without
position to supply what will be needed
for these sales.

Pessibly the volume done by man-
ufacturers and wholesalers this season
is still a little below what it was last
year, but the indications are that it has
been done at more profit. While mar-
gins have been close, there shou!d be
a substantial saving from not having
to sacrifice surplus stocks.

 

EVERYBODY A GIVER.

Not content with its conspicuous suc-
cess in more than doubling its mem-
bership and the amount of money rais-
ed during the twelve years of its ex-
perience, the Federation for the Support
of Jewish Philanthropic
undertaking to enlist the interest of a
much

Societies is
larger number of persons. of
faith. its first
have seen the members increase from
12,000 to 32,000, and their contributions
grow from $2,000,000 to $5,000,000, but
even so, only one person in twenty-
three is included. The federation is not
aiming at imposing an undue burden
upon any one. Its leaders feel, how-
ever, that while the bulk of the money
it raises must continue to come from a
comparatively few, there are thousands
of men and women who can give some-
thing, and who ought to be a part of
this great philanthropic activity. The
Jewsh charities, they argue, are main-
tained for everybody and they should
also be supported by everybody. There
is a suggestion here for other philan-
thropic groups.

Jewish dozen years

 

SIXTY CENTURIES FROM NOW.

Professor C. Leonard Woolley,
whose excavations at Ur of the Chal-
dees have pushed back the frontier of
history, is concerned over the question
of what relics of our civilization would
be preserved should we be overtaken
by some such calamity as the flood that
drowned Ur.

So ephemeral is the stuff on which

 

March 27, 1999
we make our records and so liable to
corrosion and disintegration the ma
with which we build, that
little would be left after so long a pe-
riod as that which has elapsed since

materials

Ur dominated the Mesopotamian plains.
Our civilization sixty centuries from
now, according to Professor Woolley,
may be represented only by beer bot-
tles, which are our sole indestructible
relic.

his is a situation.
Just in case there should be a flood or
a volcanic eruption which blotted out
New York or Chicago we want the
archeologists of 7929 A. D. to get a
a correct impression of the sort of life
these communities led. Beer bottle;
would strike the wrong note altogether,
It is obvious that the tokens buried
in our cornerstones and the inscriptions
on our tombstones

pretty serious

must be supple-
mented by fuller records of a perma-

hent nature.

 

THE NEW IRELAND.

A great economic transition is taking
place in Ireland. It is right and in-
evitable that Southern Ireland should
find at last a high place in the eco-
But if a New Ireland is
coming into being, the Old Ireland can
be no

nomic sun.
more. And if it goes utterly,
something quite as important as electric
light and power and bank balances will
go with it. That is the light of a
wholly beautiful and distinctve poetry
of a sort

which for some reason or

other isnt’ inspired by national well-
being.
The

contemporary

and glowing English of
Irish drama, the
English written in the world
Straight from the
tongues of the poor in Ireland, whose

rich
mosi
vibrant
to-day, comes
feeling and imagination have not been
dulled by ease and freedom from anx-
Dublin has been a
philosophical thinking. Good roads
and motor cars are, perhaps, the most

iety. center of

useful things of all. But where is the
man who, thinking of an electric power
plant seen in his youth and suddenly
remembered, would stop in his stride

and feel his eyes misted with tears?

 

A SHOCKING EXHIBITION.
Theft of the body of Floyd Coitns
shocking than the fact, thus
brought to general public attention, that
it had been placed on view in a Ken-
tucky cave, apparently to attract sight-
The Nation
genuinely moved several years ago by
the tragic plight of this man, who died
a slow death while rescuers were trying
to release him from the cavern where
he had been trapped, his foot caught
by a falling bowlder. One is now filled
with disgust to learn that his body has
been used for publicity purposes. pro-
viding a gruesome exhibition catering
to morbid curiosity. The public display
of Lenin’s body in Moscow is grin
enough, but it at least arouses respect
and reverence. This Kentucky per-
formance is revolting.

is less

seers to the spot. was

 

Of course, the stock exchange is a
necessity. There aren’t enough crap
games to afford action for half of the
mecney,

 

 

 

 

 

 

ene RT ORME

 

 

 

Marcch 27, 1929

MICHIGAN TRADESMAN

 

9

 

OUT AROUND.

 

Things Seen and Heard on a Week
End Trip.

The newspapers printed so many
warnings last week about the condi-
tion of gravel roads that I started for
Greenville Saturday with some mis-
givings. The moment I turned East
on the gravel from U §S 131 on what
is known as the road to Belding, I
realized that the newspaper howlers,
as usual, were not to be depended on.
The road is 99 per cent. in perfect
condition. I shall never take any
stock in newspaper warnings again.

 

-assing through Grattan I was in-
formed that the Lessiter store, which
was completely destroyed by fire a
few weeks ago, will not be rebuilt. I
believe Grattan would be a good loca-
tion for a well-conducted general store.
It is one of the oldest towns in West-
It is the headquarters
of a thriving Masonic lodge which
owns its own building. It is eight

ern Michigan.

miles from Belding, the nearest trad-
ing point of importance. The country
roundabout is well settled with a
happy and contented people. A clean,
well-organized, well-balanced _ store
presided over by a man of attractive
personality—like Merchant Stanton on
West

would soon attract a large circle of

Bridge street, for example—

good paying customers.

 

I made but one call in Belding. I
had heard that E. E. Hudson, the
North side grocer, had received an
awakening from some source and had
re-arranged the interior of his estab-
lishment. I found the report to be
true. He has introduced the receding
idea of shelving which has been advo-
cated by the Tradesman for the past
thirty years—wide at the bottom and
narrow at the top—and it has greatly
improved the appearance of his store.
When I asked him how he was in-
duced to undertake such an improve-
ment at his age, he replied: “You see
I have taken the Tradesman more than
forty years and ignored altogether too
many of its suggestions—to my sor-
row. I finally concluded I would
adopt your pet hobby of receding
shelving, as you call it, and you see
the result.
one thing—that if I had lived up to
more of the Tradesman’s traditions
and acted on more of your suggestions
I would be a richer man to-day.” Mr.
Hudson insisted that the industries of
Belding are all working full handed
and that business conditions are in
better shape than they have been for
many months.

I am fully convinced of

I found Greenville merchants very
enthusiastic over their new organiza-
tion based on the Home Owned Store
movement. The Jacobson store is still
vacant, but otherwise the main busi-
ness street looks pretty prosperous—
as much so as is possible with an 18
cent potato market. If the new or-
ganization receives the hearty support
and co-operation of every independent
merchant, all the banks and the local
newspaper and is guided with great

care and thoroughness by the officers,
it can do the merchants of Greenville
more good than any other project they
have ever espoused. With a mailing
list which comprises every farmer
within the trading radius of Greenville,
the secretary can place in the hands
of every country customer extracts
from articles in the Tradesman on the
chain store and every other subject
covering the intimate relations be-
tween farmer and merchant in such
compact form that they will be read
with interest, discussed with intelli-
gence and fairness and assist in en-
abling the reader to reach conclusions
favorable to the cause of the inde-
pendent merchant.

 

The unfortunate feature of mercan-
tile movements of this character is
that. as a rule, the members do not
put enough money into the projects
They

too frequently expect the local printer

to make them really effective.

to furnish them literature gratis be-
cause they take his paper and adver-
tise in it, and such a thing as proper-
ly compensating the secretary for the
time he is expected to devote to the
cause is an almost unheard of propo-
sition. The result of such
sightedness soon finds expression in

short-

the decline and gradual extinction of
the organization as soon as the en-
thusiasm dies down and the newness
wears off. It has taken years for the
chain stores to attain their present
proportion. It will require years to
put a crimp in them, but it can be
done if the merchants maintain their
association with a full treasury at the
disposal of the officers and heartily
support them in their efforts to regain
the ground they have lost through in-
action and indifference.

I do not know that these casual re-
marks on retail organization in gen-
eral apply in any particular way to
the Greenville association. I sincere-
ly hope they do not, because I would
like to see the Greenville experiment
conducted along such broad and liberal
lines as to make it pre-eminent among
the retail organizations of the country.
There is ample ability, energy and
capital in Greenville to do this. The
question is, is there an inclination—
perhaps I better use the word deter-
mination—to utilize these sinews of
war in the proper proportion to make
them effective? If every independent
merchant and bank in Greenville would
put up $1,000 to form a fighting fund,
I could show them how they could
drive every chain store out of the city
inside of six months. It has been
done before and can be repeated in
Greenville and every other progressive
city in America.

I was pleased to add five new sub-
scribers to our list during my calls on
merchants Saturday afternoon. Four
voluntary subscriptions have come to
us during the past two weeks, making
a total accession of nine. We still
have room for more subscribers on
our Creenville list.

 

: was happy to find at least one

bank in Greenville which appeared to
be alive to the importance of this
movement and the necessity of curb-
ing the chain store in their general
plan to destroy the community in
which they do business for everybody
but themselves. In dealing with this
subject in our issue of March 6 I de-
scribed the menace which confronts
banks and all classes of business men
in the following language:

The independent retail dealer sends
out of town only sufficient funds to
cover his foreign purchases. The re-
mainder of his bank deposits, which
represent the profit he has made in
his store transactions, remain in the
bank until invested in a home, devoted
to payments on a home already pur-
chased on time, applied to the purchase
of additional home furnishings, needed
additions to his store building, desir-
able additions to his stock or fixtures
or investment in local manutacturing
enterprises which give employment to
home people and thus contribute to
the growth and prosperity of his home
town.

The chain store, on the contrary,
sends the entire receipts of the store
(less rent and wages paid the store
manager and his clerk) to the head-
quarters of the chain system in De-
troit or elsewhere, to be immediately
transferred to New York, where they
are absorbed by high priced executives
and clerks and divided among the
greedy stockholders of the organiza-
tion.

This steady stream of money, con-
stantly flowing out of town every
week NEVER FO RETL RN, must
ultimately result in the complete 1m-
poverishment of the community. Tt 1s
a process of slow but sure starvation.

In undertaking to discuss this sub-
ject with the bankers of Greenville, I
found a willing ear at only one bank-
ing establishment—the Greenville Na-
tional -Bank—which leads me to the
conclusion that the other bankers of
the city are either indifferent to the
problem which confronts the inde-
pendent merchant or fail to grasp the
menace which will soon result from
the gradual withdrawal of the banking
capital of Greenville to Eastern money
centers, never to return to Greenville
or Michigan. When this condition be-
comes acute the bankers will go down
in defeat with the merchants, but that
is small satisfaction. Bankers every-
where must align themselves with the
independent merchant movement or
witness the ultimate extinction of their
institutions.

J. Ed. VanWormer, the long-time
grocer on the corner, is in Florida on
a honeymoon trip.

J. H. Ritzema is introducing new
fixtures on one side of his clothing
store.

My reference to Senator Couzens in
last week’s Out Around has precipitat-
ed a flood of letters bearing on the
subject of his succession. In no case
does any correspondent dissent from
my statement that Couzens should not
be permitted to succeed himself. Every
writer condemns him in strong terms
for his arbitrary methods, his arrant
selfishness and his nasty vindictive-
ness. A man high in official circles in
Washington writes as follows:

Was very much interested in your
article on Senator Couzens and I

could not help but agree with you.
During the last campaign when we
were all so interested in Hoover’s suc-
cess, Senator Couzens claimed to be
very friendly, but he would not con-
tribute from his great fortune one cent
because Mr. Hoover would not prom-
ise to leave Secretary Mellon out of
the cabinet—just one more indication
of the Senator’s utter inability to grasp
what public service should mean. I
believe the State of Michigan has suf-
fered more than we will ever know
because of his incumbency.

I call vour attention to just one 1m-
portant matter. Senator Couzens has
repeatedly stated that he did not want
to have anything to do with govern-
mental appointments. This is true, in
a measure, but he did hesitate to re-
fuse to let President Hoover select his
own cabinet.

A leading

Detroit manufacturer

writes as follows:

I do not believe there is a State in
the Union that has suffered any more
from the so-called zoning system im
the matter of freight rates than has
Michigan. We find our neighbor, Wis-
consin, in a much more tavorable con-
dition. We also discovered that two
members of the Interstate Commerce
Commission are from Wisconsin. Ot
the 110 deputies in this most important
branch of government, we do not find
a single Michigan man. While the
absence of the Michigan viewpoint
should not be fatal, we find that as a
practical matter our lack of represen-
tation works a hardship. I recall the
last visit from a deputy who was well
versed in Wyoming affairs and knew
the sheep industry splendidly, who
utterly failed to comprehend our rail-
road situation. It became necessary
to take up one of the railroads, but bv
reason of a lack of a friend at court,
we could not get a little time in which
to give the people an opportunity to
adjust themselves and secure an out-
let bv highway before the road was
discontinued.

What right any man has to solicit a
re-election when he conducts himself
as wretchedly as Couzens has done 1s
more than I can understand. Current
report estimates his fortune at fifty
million dollars, yet he refused to con-
tribute a penny to the election expens-
es of the Republican campaign unless
he was given assurance that one of the
greatest Secretaries of the Treasury
America has ever possessed be rele-
gated to private life because of the
vindictiveness of the bloated aristocrat
who places personal resentment and
vengeance ahead of statesmanship.
Michigan has been disgraced several
times by the character of men she has
sent to the United States Senate, but
Couzens is emphatically the poorest
United
Michigan has ever

and cheapest excuse for a
States
commissioned to

Senator
represent her at
Washington. To prolong the career of
such a man in the United States Sen-
ate would make Michigan a laughing
stock in every area of intelligence in
the United States.
The unconditional surrender of
Sears, Roebuck & Co. in pulling up
stakes at Traverse City and removing
the stock to another location is signi-
Chain
stores can quit business at undesirable

ficant in more ways than one.

locations and little is said about it—
nine chains were withdrawn from
Grand Rapids in two weeks during
February—but the action of Sears,
Roebuck & Co. at Traverse City plain-
ly indicates there is not enough busi-

 

  

10

March 27, 1929

 

ness in a small sized city for two
branch stores conducted by mail order
houses. Recent advices from Traverse
City are to the effect that the loss
Sears, Roebuck & Co. has sustained in
this adventure is in excess of $50,000,
with no comeback, no compensating
advantage—only humiliation and loss
of prestige as the result of the fiasco.
It is to be hoped that many future un-
dertakings of this character will also
meet this disgrace and disaster, so that
the mail order houses may finally con-
clude they better confine their opera-
tions to the field in which they achiev-
ed their first success.

It is very evident that something
must be done to relieve the furniture
industry from the inertia which now
prevails at all the great manufactur-
ing markets of America. This obser-
vation applies especially to Grand
Rapids, which is suffering from a
stagnation in some lines which ap-
proaches suspension of operations in
the near future unless some relief can
be secured. One of the plans present-
ed is a series of consolidations of the
factories, thus creating groups which
produce practically a full line of goods
adapted to the needs and requirements
of the average purchaser and the estab-
lishment of factory stores in the larger
cities to furnish an outlet for the out-
put of the plants thus grouped to-
gether. The Guaranty Trust Co. of
New York had this idea in view some
months ago and expended considerable
time and money in undertaking to put
the plan across, without result as yet.
It is known that Robert W. Irwin has
considered the idea of adding the John
Widdicomb Co. and the Century Fur-
niture Co. to his chain of factories,
which includes the Royal, Phoenix,
Grand Rapids and Macey. Joseph
Brewer has given the subject much
thought and is understood to have in
mind the consolidation of the Sligh,
Luce and Stickley factories. What the
final outcome will be is wholly a matter
of conjecture, but one thing is very
evident—something must be done soon
if the furniture industry of Grand Rap-
ids is to continue to expand in the fu-
ture as rapidly as it has done in the
past. E. A. Stowe.

—_+2>.>___

It Does Not Pay To Be Small.

“It does not pay to be picayunish in
trade,” remarked a friend of the writer.

When asked for an explanation of
his statement, the friend continued:

“T had been a liberal patron of a cer-
tain merchant over a period of ten
years. There are so many things, in
addition to table supplies sold by deal-
ers nowadays that one may be a liberal
purchaser of things needed of the man
of foods, pills and potions. One day
I asked my dealer for a package of
chewing gum, the price for which was
five cents. The Government required
that the dealer who sold little pack-
ages of flavored chicle attach a one
cent revenue stamp to each package.
The merchant charged me seven cents
for the gum. I have not entered his
store once in the past five years. I did
not care for the overcharge, but re-
sented the picayunishness of the mer-

chant. Another merchant tried to get
40 cents of my money for a package
of razor blades, upon the wrapper of
which the price 35 cents was plainly
printed. I did not buy the blades and
that merchant has never been permit-
ted to observe any part of my money
since.

“Another imposition which many be-
sides myself detest is the postage stamp
vending machines installed by hotel
keepers and merchants in various lines
of trade. One would not object to a
reasonable rake-off on stamps sold, but
20 per cent. is too much of a good
thing for the merchant and the com-
pany that supplies the machines. 1
not patronize a merchant or _ hotel
keeper who uses the machines to gouge
his patrons. I would not object to a
moderate charge to recompense the
venders of postage stamps for the ser-
vice rendered. The charge now imposed
on patrons for stamps is offensive and
resented by many.”

Arthur Scott White.
—__o 2 -o
Cotton.

Cotton is the overcoat of a seed that
is planted and grown in the Southern
states to keep the producer broke and
the buyer crazy. The fiber varies in
color and weight, and the man who
can guess nearest the length of the
fiber is called a cotton man by the pub-
lic, a fool by the farmer, and a poor
business man by his creditors.

“The price of cotton is determined
in New York and goes up when you
have sold and down when you have
bought. A buyer working for a group
of mills was sent to New York to
watch the cotton market and after a
few days’ deliberation he wired his
firm to this effect: ‘Some think it will
go up and some think it will go down.
I do too. Whatever you do will be
wrong, act at once.’

“Cotton is planted in the spring,
mortgaged in the summer, and left in
the field in the winter.

You can and you can’t; you will and
you won't. Be damned if you do, and
be damned if you don’t.”

—_——_~+-.____
Show New Trunk For Children.

An innovation in the luggage field
is a child’s trunk which is a small but
complete replica of an adult’s ward-
robe trunk. The new item is metal
covered and brass bound and is equip-
ped with drawers, hangers, lock and
key and leather handle. As an addi-
tional feature to appeal to the child,
the trunk shows imitation foreign
travel labels. The item is available
in practical sizes and also in much
smaller types suitable as toys. It
comes in green and blue and is priced
to retail from $1 up.

—__—_++.>__

You are helping, when you expound
your own point of view and explain
your own mastery of your own prob-
lems, to develop some colleague along
the lines in which you have been suc-
cessful. When an individual lifts his
group to his own level he is helping
to develop other men—he is forcing
an improvement in the average stand-
ard of the group. That is the way of
all personnel development.

 

e

»
The Choice of
Millions-

because of the

AS
=

oe Folks find they can do
RSeea teen

more with Light House
Coffee. Its “double
flavor” means a rich
substance which goes
farther, pours clearer,
and tastes deeper.

There is an abundance
of soft Mocha essence
in every cup.

LIGHT

OUSE
COFFEE

. NATIONAL GROCER CO.

 

 

 

Your Name Before Your
Public

On an Attractive
COYE AWNING
will be a
Business-getter
Estimates without cost or obligation

CHAS. A. COYE, INC.

Campau Ave. and Louis St.
GRAND RAPIDS MICHIGAN

 

 

 

 

f

 

 

 

 

 

 

Marcch 27, 1929

Early Day Mail Carriers.

Grandville, March 26—The earlv
mail carriers were a class by them-
selves.

Living in the wilds of Western
Michigan, far from any considerable
town, there was naturally a lack of
mail facilities that irked those who
were, or had been once residents of an
old settled country down East.

The first mail in our settlement came
by boy and horse, not an established
mail route but a private affair, said
boy riding once each week to Muske-
gon a distance of twenty miles through
a wild country almost totally devoid
of settlers.

One would hardly expect an eight
year old boy to carry mail on horse-
back twenty miles these days, but it
was certainly done in the early settle-
ment days along the Muskegon river,
and that boy was a brother to the
writer.

His mother, however, put a stop to
his mail carrying when he met a dozen
wolves in a pack and owed his life to
the fleetness of the horse he bestrode.
This lad was the one who later entered
the Union army and died in the South.

The first mail carrier for Bridgeton
settlers was a stalwart man who car-
ried the mail once each week from
Newaygo to Muskegon, tramping the
roads with the stride of an Indian
brave. :

To show how keen was the partisan-
ship of those days I call to mind that
before the great civil war when
this big man was our mail carrier, it
so fell out that the postmaster of our
settlement moved away, leaving the
postoffice in the care of a deputy who
was a supporter of Fremont Repub-
licanism. Immediately this was learn-
ed, there being no Democrat to take
the office, the department at Washing-
ton discontinued our postoffice while
continuing the route. Ours being the
only postoffice between Newaygo and
Muskegon it was a somewhat embar-
rassing situation. Nor did we get our
office back until after the election of
Abraham Lincoln. Petty politics was
even more insistent then than at the
present day.

The big man who had carried the
mail for several years was left out at
the new change about, and an old set-
tler got the job carrying mail from
the county seat (Newavgo) to Bridge-
ton weekly. In those days a daily mail
would have been a wonder. Some-
times the old man and his horse, he
went to and fro on horseback, permit-
ted his little dog Tidy to accompany
him. This pup committed an indiscre-
tion in one of the stores and was kick-
ed into the street coming near ending
ina suit at law. After that, however,
Tidy was left at home on mail days.

We later had a semi-weekly mail to
Sitka and the route to Newaygo was
discontinued. Almost invariably these
mail carriers did their stunts on horse-
back. Later on the buckboard came
into use and finally a regular stage
wagon.

A. weekly mail was a thing of jov to
the inhabitants of the woods, since
for a number of years there was no
nearer postoffice than twelve miles
away. Improvements came slowly in
those early days.

Later on a route was established be-
tween Bridgeton and Coopersville,
a Mr. Stilwell being the first carrier
who ran a stage drawn by two horses
and did a considerable passenger traf-
fic. I have passed over this route
many times when making a trip to
Grand Rapids.

When riding over this route through
a wild country I have seen flocks of
wild turkeys which almost blocked the
road. It is doubtful if there is a single
wild turkey left in Michigan to-day.
Hunting was then indulged in at the
pleasure of the hunter, no law inter-
vening to trouble him. Deer were
often seen in droves of from ten to
twenty. What a sight for sore eyes

 

MICHIGAN TRADESMAN

to meet these wild animals to-day.

Although the mail came only once
each week, one settler was a subscrib-
er to Greeley’s Tribune, the semi-
weekly at that, and took much satis-
faction in reading about “Bleeding
Kansas.”

Kansas did bleed all right at that
time when the border ruffians of Mis-
souri undertook to force her into the
Union as a slave state. It was here
that old John Brown, of Harper’s
ferry fame, won his spurs in battle
for the freedom of the slave. I do not
know if there is a monument anywhere
in the states erected to the memory of
that sterling old crusader. If there
is not, there ought to be.

As a boy I often found food for
thought in perusing the columns of
Greeley’s Tribune. This journal was
our political newspaper, while Bon-
ner’s New York Ledger furnished pap
for those who devoured the light fic-
tion written by Mrs. Southworth, Syl-
vanus Cobb. Jr., and others of that ilk.

During those early days, with such
ill conditions of communication with
the outside world, any sort of news
was eagerly perused. One would sup-
pose that when people were so far
from neighbors there would be no oc-
cupation for members of the law. In
this they would be mistaken, however,
since those early settlements where
dealings were between lumber firms
and contractors numerous suits at law
were in evidence, bringing some very
bright lights of the law into the wilds.

The hardest dav’s work I ever per-
formed was in carrying mail from
Newaygo to Bridgeton one winters
day when time hung so heavy I
thought it a bright idea to get an extra
mail.

Shouldering a big canvas bag I set
out on foot over a snow road. There
had been a thaw the previous day and
the road was very slipperv. At least
I found it so, and when I got home
that night with twenty-four miles to
my credit I was as near down and out
as possible and stand. For more than
a week I was scarcely able to walk
from sheer lameness, and that was the
last time I ever volunteered to do a
stunt of that kind. Old Timer.

—__.>->>—___—_-
Pyroxylin Leads Dresser Sets.

Good orders for pyroxylin finish
dresser or boudoir sets have been
placed by Far Western jobbers. East-
ern buying has been of the fill-in va-
riety and is not expected to reach the
active stage until covering of Fall and
holiday needs starts in July. Pearl
effects continue prominent in the mer-
chandise, with attention also being
given modernistic designs. The ten-
piece set is the volume seller, with
maize and jade the best shades. To
meet the demand for dollar specials,
a new set has just been brought out
comprising a comb, brush and 434 inch
mirror. This merchandise has a wood
core.

——-~»>?>__—_

Feature New Jewelry Ensemble.

A new development in novelty jew-
elry, said to be meeting with marked
favor, is the ensemble tie-up of shoe
buckles and necklaces. The buckles
feature designs of contemporary art
and are matched in color and pattern
with the necklaces. The items are
available in the popular sun tan
bronze and also in silver or gold finish-
es. Shoe buckles this season have
been meeting a much stronger vogue,
a factor in this being the departure
from the traditional designs of this
merchandise. The buckles wholesale
from $3 up and the necklaces from
$4.75.

 

 

 

 

Every man should direct how
his Estate shall be distributed
upon his death. The way to

accomplish this is to make
your Will naming a compe-
tent executor to carry out
your wishes.

The MICHIGAN TRUST Co.

GRAND RAPIDS

 

 

 

 

 

 

 

 

 

 
 
    
   
   

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— At

Every Meal
at :

HEKMAN 5

Cookie-Cakes
and Crackers

ASTERPIECES _
OF THE BAKER'S ART

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_ FINANCIAL

Reco-d High Level in Industrial Pro-
duction.

Whatever repercussions in industry
tight money may bring later on the
tide of prosperity still continues to
mount with the advance of the new
vear.

Last month’s expansion in indus-
trial production lifted Standard’s in-
dex to a new high level not only for
February but for any month on rec-
ord. How substantial has been the
spread in prosperity is revealed in a
That or-

ganization’s index in February rose to

study of the actual figures.

a new record peak at 130.2 which com-
pares with the previous record estab-
lished in January at 127.3 and with
a level of 121.8 for a year ago.

Yet the interesting aspect of 1929
prosperity is its application to all
classes of industries. It 1s not con-
fined to a selected few. Its high
mark is not attained through enor-
mous gains by one or two leaders.
Only four industries on a long list of
those regularly tabulated show a de-
crease in production activity from a
year ago—building, fertilizer, silk and
zinc.

Motor production in February rose
to 206.3 as against 148.7 a year ago,
and the indication is that the first
quarter 1929 output will reach 1,400,000
cars or 40 per cent. more than a year
ago. Likewise steel ingot production
reached 136 in February as against
111.5 a vear ago, or a 7 per cent. gain,
and the indication is that production in
the first quarter will run 10 per cent.
more than a year ago.

\ sharp increase to 108.7 from 97.9
in bituminous coal reflects recovery
in a depressed industry. Production
increases in February similarly were
shown by the boot and shoe, cement,
tobacco, copper, cotton, electrical, lead,
meat packing, crude petroleum, sugar
and woolen industries.

What this all means is that the
country now is in the full bloom of
prosperity with the pace of industrial
activity at 11 per cent. above the com-
puted normal. At no time in the pres-
ent prosperity epoch has_ business
achieved a position so high above
normal as now. It is difficult to es-
cape the conclusion that big earnings
gains over 1928 will be enjoyed by
\merican industry during at least the
first half of 1928.

Paul Willard Garrett.
{ Copyrighted, 1929.3
0

Favors Higher Discount Rates.

Dr. Benjamin M. Anderson, of the
Chase National Bank, is one economist
who believes strongly that the Federal
Reserve authorities may properly con-
sider the level of the security prices in
framing their money policy and who
quite obviously believes that the time
is at hand for the Reserve to raise its
rediscount rate.

In a talk before the Economic Club
of New York recently Dr. Anderson,
in commenting on the present credit
position, declared that the situation is
still manageable. “The tendencies
have not yet gone so far that the bank-

 

MICHIGAN TRADESMAN

ing system cannot work things out,”
he said, ‘but surely no one would con-
tend that the Reserve authorities, in
the face of such tendencies, should
wait until the situation becomes un-
manageable before they attempt to
correct it.”

What this authority says is that the
traditional and normal way of holding
down rediscounts is by raising the dis-
count rate. So long as it is profitable
to rediscount there will be the tempta-
After emphasizing the
principle that a bank of rediscount
should keep its rate above the market
rate, he ventured the statement that
“in order to be above the market the
Federal Reserve rate to-day needs to

tion to do so.

be 6 per cent.”

Commenting on the need for more
decisive action in the matter of re-
discounts, Dr. Anderson said, “There
has grown up a tradition in recent
years of timorous fear regarding up-
ward changes in the Federal Reserve
rate. The pre-war tradition regarding
rediscount rates was that it was a
banking matter, that the rate was to
be adjusted from time to time to the
banking situation, and that this was to
be taken as a matter of course by the
business community. -Rates of interest
are only one of many factors affecting
business, and the fear of a disturbance
of business through a change in the
rates is as unreasonable as the fear of
a change in the price of coal, copper,
cotton or anything else. All prices,
including interest rates, ought to re-
flect the supply and demand situation.
If they are artificially held down
through fear of disturbing the situa-
tion, they merely mask the facts, cease
to tell the truth, and make worse
trouble later. We must establish a
tradition such that our Federal Re-
serve authorities will not hesitate to
move the rate whenever a change in
the banking situation calls for it.”

In theory Dr. Anderson undoubtedly
is right, but in his Cincinnati speech,
Governor Roy A. Young of the Fed-
eral Reserve Board expressed the fear
that an upward adjustment in the re-
discount rate might at this time dis-
courage industry without checking the
market and result in a defeat of the
very object sought by the central bank
Paul Willard Garrett.

[ Copyrighted, 1929.]
——_.2.—___
De Ducks Got It.

Here is a story they are telling in
Wall Street—the sort that gets a
laugh there:

authoritigs.

cotton
planter of Mississippi, came into the

Sam Johnson, a_ colored
country bank and asked for credit.

“Why, Sam,’ said the banker,
“haven’t you just sold your cotton?”

“Yes, suh,” was the answer, “but de
ducks all got it.”

“The ducks all got it?”

“Ves, suh. 1 shipped + up to
Memphis, and dey deducks for freight,
deducks foh hauling, deducks foh in-
surance, and deducks foh commission.
De ducks jus’ achually et up all dat
cotton. Dat’s why I’m heah.”
—_—_»+>___

The man who’s up on his toes will
never run down at the heels.

RTS

March 27, 1929

 

 

Investment Securities

E. H. Rollins & Sons

Founded 1876

Dime Bank Building, Detroit
Michigan Trust Building, Grand Rapids

New York
San Francisco

Boston

Denver

Chicago
Los Angeles

 

 

 

 

 

net sunsiptnasmasempmpamainnaniiiit

| Kent State Bank

“The Home for Savings”

 

 

 

 

Dollars and resources exceeding Twenty-Three
Million Dollars, invites your banking business in
any of its departments, assuring you of Safety
as well as courteous treatment.

With Capital and Surplus of Two Million
Banking by Mail Made Easy.

NT A

 

MUNICIPAL BONDS

SIULIER, CAIRIPIENTIEIR & IROOSIE

1039 PENOBSCOT BLDG.,
DETROIT, MICH.
Phone, RANDOLPH 1505

360-366 SPITZER BLDG.,
TOLEDO, OHIO
Phone, ADAMS 5527

 

 

L. A. GEISTERT & CO.

Investment Securities
GRAND RAPIDS— MICHIGAN

506-511 GRAND RAPIDS TRUST BUILDING
Telephone 8-1201

 

 

 

 

 

 

 

Marcch 27, 1929

MICHIGAN

 

TRADESMAN 13

 

Gold Flow Could Ease Money.

A real possibility of substantial gold
imports looms to relieve the tighten-
ing position in money but it is neither
certain that the central banks
seas will allow metal to move away
without lifting their own rates or that,
if permitted to move, this gold will
be allowed by our own
make money cheaper.

oOver-

Reserve to

If this statement on money

too involved for practical use it must
be set down as the best conclusion of

seems

the money experts at the National
Bank of Commerce in New York

whose views generally command re-
spect. The plain truth is that nobody
fully understands the present
money stringency will work itself out.
That it will
difficulty,
Some

how

do so, without serious
believe.
At least the

Commerce officials in the bank’s new

some authorities

say it will not.
bulletin set forth various possibilities
from which any man can draw his own
conclusions.

Certainly it is clear that we are now
well into the spring business move-
ment which usually creates a seasonal
demand for credit, and certainly to
date there has marked re-
laxation in the demands of the stock
market. Unless, therefore, gold moves

been no

this way speedily the “outlook is for
continued firm money.”

This heavy
export of umerchandise at a time when

country’s increasingly
the market has witnessed no substan-
tial offset in the form of foreign loan
flotations here means that the road
has been prepared for gold imports.
metal on this
side would have been large already in
1929 except for measures adopted by
the central banks abroad to keep their
gold at home.

is coming when

Doubtless receipts of

Presumably the time

these banks either
will find themselves obliged to release
some gold to this country, or increase

their rates to’ protect themselves
against its outflow.
What will happen nobody knows

but here is a concise statement of the
possibilities Commerce:
“While real
possibility of a large importation of
gold, we can have no assurance that
such an importation, if it

prepared by

there is ahead of us a

becomes
imminent, will not be checked by the
rise of foreign money rates, or if per-
mitted will not be largely offset on
Paul Willard Garrett.

[| Copyrighted, 1929.]

——_+ +>
General Price Level Remains Undis-

turbed.
Whatever signs of commodity price

this side.

inflation there may be in individual
instances the general level of com-
modities remains stubbornly  undis-
turbed.

From the Bureau of Labor Statistics
word that its
index on prices for February actually
fell fractionally the January
position. Declines in the farm product,

at Washington comes
below

hide and leather, textile, fuel and light-
ing, and miscellaneous groups explain
last month’s moderate recession in
wholesale values. Certainly in the face
of modest declines in so many major

groups it is difficult to see any immedi-

ate danger of commodity inflation such
1920
prophets fear.

aS Game in and such as some

Yet no development of 1929 to date

in industry is more. significant per-
haps than the substantial advance i
a number of important raw materials.
Steel

higher

prices have ruled persistently

than a year ago. Lead has
turned up sharply at a time when just
a vear ago it fell.

Copper’s spirited and persistent ad-
vance since the beginning of the year
stands, of course, as the most striking
shift in prices within the entire com-
modity family. Presumably the pre-

vailing high prices for copper will
stimulate production and check the re-
cent advance, but to date it must be
that

real excess of demand for metal above

admitted the rise represents a
the supply.
noted from a

study of individual raw materials that

Likewise it will be

1929 to date has brought a substantial
advance in rubber, lumber, cotton, and
hog prices. Declines have been wit-
nessed in other parts of the list as the
Bureau of Labor Statistics index re-
veals.

The

lators

time may come when specu-

will turn their attention from

stocks to commodities. Such a pos-

sibility is suggested by recent per-

formances. Inflation if it 1s to come,
however, is not yet present.
Paul Willard Garrett.
[Copyrighted, 1929. ]

All

tions, sentiments in a man are no ac-

higher motives, ideals, concep-
count if they do not come forward to
strengthen him for the better discharge
of the duties which devolve upon him
in the ordinary affairs of life —Henry
Ward Beecher.

—_—_—_~+->—__—__

Have no enemies—outside self.

Junior
Mortgage

Investments

ii Bae eC ae
1010 Buhl Bldg.
Detroit

 

 

Link, Petter & Company

( Incorporated )
Investment Bankers

7th FLOOR, MICHIGAN TRUST BUILDING
GRAND RAPIDS, MICHIGAN

 

Fenton Davis & Boyle

Investment Bankers

GRAND RAPIDS

Grand Rapids National Bank Building
Phone 4212

Chicago

First National
Bank Bullding

Detroit

2066 Buhl
Buliding

 

 

 

GRAND RAPIDS
NATIONAL BANK

Established 1860—Incorporated 1865
NINE COMMUNITY BRANCHES

 

GRAND RAPIDS NATIONAL COMPANY
i He Investment Securities

Affiliated with Grand Rapids National Bank

  

‘The Bank on the
Square”

 

 

 

 

 

Only When Helpful

THE “GRAND RAPIDS SAVINGS
BANK” feels it is “SERVING” only
when the things it does for its customers
ate helpful to them in their financial
affairs -- business or personal.

Rendering banking service along broad
and constructive lines for 56 years has
established this institution in the confi-
dence and esteem of business houses and
individuals throughout all Grand Rapids.

GRAND RAPIDS SAVINGS BANK

“The Bank Where You Feel At Home”’

 

 

 

 

 

 

 

 

A. G. GHYSELS & CO.

INVESTMENT SECURITIES
Buhl Bldg, Detroit Peninsular Club Bldg, Grand Rapids

 

 

 

 

ASSOCIATED TRUCK LINES

Announce complete organization for handling Merchant
Freight. We go to 167 Cities and Towns in Michigan,
and make deliveries to suit present day requirements.
We furnish the greatest aid to successful merchandising,
Adequate delivery. All lines are regulated by the Mich-
igan Public Utilities Commission.

ASSOCIATED TRUCK LINES

108 MARKET AVE. GRAND RAPIDS, MICH.

 

PHONE 94121

 

 

 

 

 

 

 

14 MICHIGAN TRADESMAN

March 27, 1929

 

 
      
 

ee

The ciipping above is
from one of America’s
great dailies, andis one
ot many in our files.
Name of newspaper
xrom which it was
taken can be furnished
upon request.

- the clipping reproduced the financial
writer recommends Cities Service Common
Stock—and he recommends it not for spec-
ulation but ‘‘to hold.”

An investment in Cities Service Company
Common stock is an investment to hoid be-
cause it means sharing not only ina great or-
ganization, but in the growth, progress and
ever-increasing strength ot the country.

Cities Service subsidiaries are engaged in
the production and sale of necessities of
modern life—electric light and power,
natural and manufactured gas, gaso-

ae : a=" \ And the financial expert replied —
: “Buy to hold” \i

} a
ed
7

Dy

Pa

lene, oils and other petroleum products.

Because of the indispensable character of
the business from which earnings are ob-
tained, they are not subject to the fluctua.
tions commor to less essential enterprises.
They continue to increase with the growth
of the 4000 communities served by this or-
ganization.

When you buy Cities Service Company

Common, you become a profit-sharing part-
ner in one of the ten greatest industrial
enterprises in America. On the basis of
its present price your money earns about
7% in cash and stock dividends.

HENRY L. DOHERTY & COMPANY

Fiscal Agents for Cittes Service Company

60 Wall Street

New York

Branches in Principal Cities

HENRY L. DOHERTY & CO.
60 Wall St., New York
Send copy of booklet describing the investment possibilities of Cities Service |

Securities.

 

 

 

coy  ..... ee

|
I
| Name : oe i eee

sf
WY
i

 

 

 

 

 

i ii irae nrc att le tener aris cali |

 

 

 

 

TA sina case coc aeicihiuileeeiie ies a tea

   

  

 

Marcch 27, 1929

MICHIGAN TRADESMAN

 

15

 

THE LOUISVILLE SURVEY.

Possibilities and Dangers of the Gro-
cery Campaign.

“Our people have in recent years
developed a new found capacity for co-
operation among themselves to effect
high purposes in public welfare. It is
an advance toward the highest con-
ception of self-government. Self-gov-
ernment does not and should not im-
ply the use of political agencies alone.
Progress is born of co-operation in the
governmental

community, not from

restraint.”

The above quotation from President
Hoover's inaugural address not only
points the way for the entire business
community, but is a statement of
policy which could be adopted by the
grocery trade in its struggle to reach
a solution of the many problems con-
fronting it. Likewise, this policy
should apply to all those who are en-
gaged in the effort to find a solution
for these problems, not excepting the
governmental agencies which are en-
gaged and concerned with us in this
effort.

It is not difficult to see that two re-
cent activities in the grocery trade in
which governmental agencies have had
a considerable part are closely related
in the effect that they may have upon
our industry. The Trade Practice
Conference under the Federal Trade
Commission and the Louisville Gro-
cery Survey under the Department of
Commerce may both be directed in
their higher purposes toward the same
goal. One approaches problems from
the legal point of view and the other
from the economic point of view. Just
as we have come to realize that legal
guidance is required in the attempt to
find a way out of the confusion re-
sulting from distribution evolution, so
it is quite evident that we require
economic fact-finding to assist us in
the practical considerations apart from
the legal which must have our atten-
tion if solutions are to be reached.

Governmental departments and com-
missions are occasionally jealous of ac-
tivities of another branch of the Gov-
ernment directed towards the same
questions, but it is to be hoped that
Mr. Hoover's well-known ability for
co-ordination as well as co-operation
will effect an appreciation of the fact
that these activities, properly directed
by the two divisions of the Govern-
ment because the questions involved
are both legalistic and economic are,
after all, pointed toward the same
objective and should co-ordinate in
their procedure and co-operate for the
greatest effect they may have in the
grocery trade.

It seems generally accepted in the
trade that our problems are not simply
those of improper ethics but are due
to fundamental economic changes, and
our lack of basic information about
the reasons for them and for the
abuses which have resulted. But with
the development of statutory regula-
tion of business which we as a people
have tolerated and in fact encouraged,
efforts to adjust our economic struc-
ture must assuredly have legal guid-

ance.

Any procedure towards a solution
requires consideration from three im-
portant points of view:

First, economic fact-finding.

Second, legal guidance.

Third, trade education and accept-
ability.

The first two are largely the re-
sponsibilities, as things have now de-
veloped, of the Federal Government
under a policy of co-operation with-
out interference, as announced by the
President. The third is largely up to
us in the trade to develop individual
broadmindedness and co-operative and
associated effort.

Were the Louisville Grocery Survey
to proceed no further than to gather
facts upon retail and wholesale gro-
cery distribution in the city of Louis-
ville, its possibilities would even then
be many. No student of grocery mer-
chandising who examines the methods
and mechanics of the Department of
and the results
promised from the typical but incom-

Commerce experts
plete reports exhibited, could fail to
understand that any sales manager
planning a campaign in Louisville or
any other American city ought to be
familiar with the final results before
he had made a single move. Anyone
would understand that the lessons in
retailing and wholesaling to be learn-
ed from the Louisville Grocery Survey
might, if properly used, be the very
salvation of an individual retail gro-
cer or wholesaler. That the work has
been well and splendidly done and with
a thorough and disinterested deter-
mination to reach facts is generally
recognized and is a great compliment
to the officials and staff of the Depart-
ment of Commerce who conducted the
Survey.

But the question now and the one
placed before the Louisville Confer-
ence is, “Where do we go from here?”
And in the proper answer to this ques-
tion and the vision of the men who
attempt to answer it and steer the fu-
ture of this great movement lies not
great

only its possibilities, but its

danger.

The people themselves are in the
last analysis, the object of every effort
upon the part of Governmental agen-
cies. The consumer must have first
and last consideration, and all of us
in the trade are but parts in the great
machine of distribution who are re-
quired to function, not primarily for
our own pleasure and satisfaction, but
that the people of this great Nation
will be properly and
served.

economically

That there is to be a consumer sur-
vey we are assured by the officials
conducting the work. Needs, wants
and habits of housewives, the actual
stock of grocery store products car-
ried by the housewife, the use and the
turnover of these products, preference
for one type of grocery product as
against another, the types of services
desired, and the relative importance of
quality and service to price are some
of the questions listed to be included
in this consumer survey.

But this is not the large point of
view in behalf of the consumer. The
consumer must be raised up to a posi-

tion of first and all-importance if nec-
essary, and if the Louisville Grocery
Survey falls short of this sort of con-
sumer point of view it will lose its
great possibility. If the Department
of Commerce and others of influence
in and about the Survey have not the
vision to see the broad aspects of the
question we may not expect as much
fom the survey as we might hope for
and there may be grave dangers of
its misuse.

The consumer desires grocery prod-
ucts of adequate quality and conveni-
ence to meet her present needs and
these
products, and she desjres them deliv-

progressive improvement in
ered for her use at a minimum cost
price with the utmost of ease and ac-
commodation in their delivery. To de-
termine how that is to be done is the
primary objective of the grocery trade,
and it should be for the Louisville
Grocery Survey.

Manufacturers are interested in the
production of products of merit and
their complete and economical distri-
bution to all consumers through any
and all channels selected by the con-
sumer and at a net profit commensu-
rate with the necessary investment.
The manufacturer at the beginning of
the process of distribution must look
in one way—straight ahead—to the
consumer.

The distributor is interested in mer-
chandise of merit desired by the con-
sumer which he may dispose of as a
merchant in such volume and with
such turnover and economy of hand-
ling as will allow him to perform the
function of distribution at a net profit.

All grocery distribution may be re-
duced to these simple classifications
of functions and desires of consumer,
distributor and manufacturer. Rigid
competition both in manufacturing and
distribution have brought about com-
plications, but they are only attempts
to attain the desires of each factor.

But it is quite evident that it is the
consumer point of view which is all-
important in the situation. It ought
to be the important point of view to
and distributors, but
there can be no question that it is the

manufacturers

proper point of view for any Govern-
mental agency. What, after all, mat-
ters the manufacturer, wholesale gro-
cer, retail grocer, or chain store? It
is the consumer whose position is im-
portant and for whom improvements
must be brought about. No one can
deny that the small business
who is represented in the grocery
trade by the independent retailer and
some wholesale grocers, has not the
facilities to bring about the improve-
ment in method and the increase in
distribution efficiency that is necessary
to meet the demands of the consumer.
Such improvements are not the result
of the consumer’s ideas or suggestions,
but the result of approval by the con-
sumer of methods adopted by large
organizations having the facilities and
capital for investigation or experiment
in new methods.

man,

It is entirely fitting as a first step
in our problem of improvement that
the smaller business man with fewer
facilities for improvement should have

these provided by a competent Gov-
ernmental agency. But the retail gro-
cer or the wholesale grocer needs no
defense. As we know the competent
men in these two branches of the in-
Unless

there is a definite, efficient and neces-

dustry, they want no defense.

sary place for them in the scheme of
distribution, they want no artificial
bulwarks for their preservation.

The danger of the Louisville Gro-
cery Survey is that it may fail to see
its greater opportunity for an improve-
ment in behalf of the consumer and
instead develop as a defensive measure

for one method of distribution as
against another.

Manufacturers hold no brief for any
group of distributors; they desire that
the consumer be satisfied and efficient-
ly served. Just as the retailer is blind
to efficient business operation which
would cut his costs, so wholesale gro-
cers are blind to the curtailment of
unnecessary and inefficient functions
which have maintained their costs at
a point where they cannot compete, so
chain stores are building up methods
of competition among themselves
which prevent the further reduction of
distribution costs in their operation.
So are all wholesale buyers, chain and
wholesale grocers alike contemplating
and in some cases practicing methods
which tend to place an additional bur-
den of expense upon the manufacturer
rather than contributing to a reduction
in manufacturing and distributing
costs, and so also manufacturers are
following practices which in their ef-
fect in the wholesale and retail trade
are eventually burdensome to them-
selves and to the wholesale and retail
distributors of all classes.

In the last
abuses and burdens in whatever branch
of the
wholesaler, chain store or manufactur-

analysis, all of these

trade they occur—retailers,
er—are burdensome inefficiencies upon
the consumer.‘ Therefore, the great
possibility, not only of the Louisville
Grocery Survey, but of the Grocery
Trade

light may be brought to bear upon

Practice Conference, is that
every practice in every branch of the
trade that these burdensome ine ffi-
ciencies may be removed from the
consumer. And the danger of both
movements is that they may be too
narrow in their scope, directed only to
oppose one method of distribution
against another.

If these

only to be raised as a defense of one

splendid movements are
branch of the trade against another,
they will fall far short of their great
possibility in behalf of the consumer.
We have great faith that President
Hoover with his well-known ability
for seeing the real objective, and his
new Secretary of Commerce, himself
an engineer trained in finding all the
facts and listing all of the theories to
construct a perfect whole, may direct
the results of the Louisville Grocery
Survey towards its greatest objective.
H. R. Drackett-.
—_~+++__—_

H. L. Pfey, at 607 Clinton Ave.,
Kalamazoo, renews his subscription to
the Tradesman and writes: “Just got
to take this paper.”

 

  

16

 

MICHIGAN TRADESMAN

March 27,

1929

 

HARDWARE

Michigan Retail Hardware Association.
President—W. A. Slack, Bad Axe.
Vice-Pres.—Louis F. Wolf, Mt. Clemens.
Secretary—Arthur J. Scott, Marine City.
Treasurer—William Moore, Detroit.

Some Things That Count in the Paint

Department.

With spring approaching, the sale of
exterior paints becomes an increasing-
ly important item in the hardware
dealer’s turnover. The wideawake
dealer by this time has not merely or-
ganized his spring paint campaign, but
has got it actively under way. His di-
rect-by-mail follow up campaign, plan-
ned in conjunction with the manufac-
turer, is already started, for an early
start is necessary to make the cam-
paign successful.

Good organization, backed by good
salesmanship, will contribute material-
ly to the success of the paint campaign.

But there are other things, some-
times overlooked, that count also.

The keynote of every successful
paint department is quality, and it
does not pay to make the mistake of
overlooking that particular factor in
paint selling.

Let quality be the prime factor and
price a secondary consideration in the
conduct of your paint department.
Low priced paints and finishes never
have built, and never will build, a per-
profitable and_ satisfactory
paint business.

The paints and finishes you sell your
customers are subject to daily use and
As they serve your
customers, so will your customers
serve you. The recollection of quality
remains, long after the price has been
forgotten. The reputation of the man-
ufacturer of the paints and finishes you

manent,

daily scrutiny.

sell is your greatest safeguard.

Your next safeguard is to confine
your paint department to one manu-
facturer’s line of paints. There are
several potent reasons why you should
pursue this policy.

To begin with, your selling forces
can concentrate. You have one line of
paint products to sell; one line of sell-
ing arguments to employ. This saves
time and energy and avoids all pos-
sibility of confusion. It strengthens
your business for the reason that it
demonstrates to your customers your
supreme confidence in the one line of
paints you carry in stock.

Unless you have the utmost confi-
dence in the paints and finishes you
sell, it’s better not to try to sell them
at all. The confidence you inspire in
the minds of your customers is de-
termined by the confidence you your-
self feel in the goods you handle. You
can’t impart a confidence you don’t
feel.

It is worth remembering, too, that
the progressive paint manufacturer is
looking ahead. He is not merely striv-
ing to build business for this year; he
plans to create a permanent and in-
creasing demand for his product. He
advertises his product, not for the im-
mediate returns, but for the cumulative
returns which are bound to come from
vears of satisfactory service. The
manufacturer of an A-1 line of paint
is building for the future, and realizes
that his success depends on the sort

of satisfaction his product gives the
people that use it.

It necessarily follows that the deal-
er who carries his full line of paints
and finishes secures the benefit of all
this effort. The manufacturer whose
line is a good one doesn’t look to get
back his advertising outlay from his
immediate returns. He can spread it
over a far-reaching future. He can
afford to do better advertising; and
this better advertising benefits the
dealer who handles his paint.

Unless paints are dependable, all the
advertising in Christendom would fail
to maintain a permanent demand for
them. No amount of advertising can
sell a poor article year in and year out.
To produce permanent demand, an ar-
ticle must be good and dependable.
And permanent demand is what you
need to make your paint business
profitable.

It isn’t an easy job to sell paint. A
lot of paint education is required be-
fore you can convince your prospect
that he ought to paint, and that your
particular brand is what he should use.
The immediate sale would hardly pay
for the time and effort. But when you
sell your prospect a paint that will
give satisfaction, you have a distinct
leverage in securing repeat orders, as
well as the orders of your prospect’s
friends and neighbors, who will be in-
fluenced by the results he secures from
your paint.

If more cogent reasons are needed
to drive home the advisability of
handling one full line of paints and
finishes, just remember that this is an
age of concentration and specialization.
Experience has demonstrated that one
reliable make of goods in any line
pushed to the limit by both manufac-
turer and retailer pays best.

But you must get behind the line,
push it, give it your faith, your con-
fidence, and your whole-hearted sup-
port.

Have a complete stock of paints and
finishes on your shelves. Have your
stock ready when the demand comes.

Don't guess where it is possible to
know. It is possible for the dealer
who studies his community to gauge
pretty accurately what color combina-
tions he will be able to push most suc-
cessfully, and in what quantities he
should stock them. The dealer who
anticipates the wants of his customers
may not get all the appreciation he de-
serves. People may take his good ser-
vice as a matter of course, and may
think nothing of the fact that he is
able to fill the order just as it is
given. 3ut the dealer who is “just
out” when a certain quantity of a cer-
tain color is called for, is usually out
the sale of the paint. He is out the
appreciation and good will of his cus-
tomers. And the disappointed pros-
pect buys his paint from the dealer
who can fill his order without delay.

Every year you handle the same
full line of paints and finishes, your
paint business grows in value. As year
succeeds year, your business in all its
branches is being indirectly advertised
by the paint manufacturer. Repeti-
tion, the constant keeping before your
customers by the paint manufacturer

 

 

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Marcch 27, 1929

of your firm name in connection with
his paints, tends to build for you a
business not to be secured in any other
manner.

Repetition of the right kind in ad-
vertising is like a snowball rolling
down hill. The further it travels, the
more force, speed and substance it
gathers.

Apply this truth to your business.

Your paint manufacturer has, per-
haps, a distinctive phrase designed to
concentrate attention on his products.
That phrase is kept before your cus-
tomers. It goes to them from your
store with every piece of paint litera-
ture—color card, bookiet, folder—you
send out or hand out. It appeals on
all signs supplied you. It is linked
closely in the public mind with your
firm name.

Don’t you grasp the value of such
repetition?

Adapt it to your own advertising.

Such a phrase will associate your
store, in the minds of the people, with
paints and finishes, as well as hard-
ware or what other lines you keep in
stock.

And the longer you stick to it, the
harder you drive it home, the more
persistent use you make of it, just that
much greater becomes the pecuniary
value of that phrase to your business
and to vourself.

Of course, be sure of your paint line.
Determine that it is the kind of paint
to give satisfaction. For there are
other kinds. I recall the instance of
a housewife who wanted some years
ago to paint her back porch. She was
thrifty, so she did the work herself;
and because she was thrifty, the price
quoted in a mail order catalogue ap-
pealed to her. For that price was
about half what she had been paying
the dealer in her own home town for
paint.

She carefully perused the catalogue
to make sure there was no catch any-
where. No, the covering quality of
the cheap paint was specified, and it
was quite equal to that of the paint she
had been using. So she dispatched her
order, and duly applied the cheap paint
to that porch.

That was in the spring. 2By mid-
summer the entire porch was peeled,
blistered and hopelesesly unsightly.
That fall the housewife went to the
local dealer, ordered a full supply of
dependable paint, scraped off the cheap
stuff, and did the entire job all over
again. “No more cheap paint for me,”
she declared.

Incidentally, the paint business will
help attract women customers to the
hardware store. Women are more
keenly interested in attractive home
surroundings, and in the proper up-
keep of the home, than men are. A
man will grin and bear it when he
sees the paint peeling, but his wife
wants to do something about it.

So if you want to sell paint, inter-
est your women customers. The man
of the house usually defers to his
wife’s better judgment in such matters,
when purchases for the home are
made.

Lack of accurate paint knowledge is
a serious stumbling block in paint

MICHIGAN TRADESMAN

selling. Many stores suffer from this
cause. And there’s absolutely no legi-
timate excuse for this lack of informa-
tion on the part of clerks or proprietor.
Tons of paint information are scattered
broadcast by the manufacturers. Most
of this material is distributed through
the retail stores. As it passes through
your hands, study it. Have every
clerk on your staff read and re-read
every piece of paint literature you dis-
tribute, assimilate it, digest it and
thoroughly understand it.

Some dealers content themselves
with a sketchy and superficial knowl-
edge of their paint business. If the
dealer does not deem it essential to
thoroughly “know paint,”” the clerk is
pretty sure to pattern himself after
his boss.

How many clerks know—or think,
if they do happen to know—that in-
terior floor paint should be applied in
thin coats? How many take the
trouble to mention this fact to pur-
chasers? Yet it is vital to a successful
job of inteiror floor painting to apply
the floor paint in thin coats, well
brushed out, and thoroughly dried be-
fore a second coat is put on. And the
same principle applies to a score of
other little tricks in interior and ex-
terior painting, that make much of the
difference between a satisfactory and
unsatisfactory job.

A word to each customer, at the
time paint is purchased, as to its
proper application will save numerous
complaints; and lay the foundation of
better business. Victor Lauriston.
—__» +. —____

Home Owned Stores Meeting at
Greenville.

Greenville, March 21—The meeting
of the Home Owned Stores Associa-
tion last evening at the citv hall was
very well attended. The object of the
meeting was to get an expression as
to the campaign so far conducted by
the organization.

After a thorough rethrashing and
discussion the general line of activities
of the Association was endorsed.

The knowledge that home owned
stores associations are springing up all
over the land and that a National or-
ganization is now in the building was
discussed and the fact that the local
organization has already reached the
number of seventy, which was at first
regarded as the possible peak, was
spoken of with satisfaction by those
present.

However, it is now predicted that
at least ten more business houses will
ally themselves with the local Home
Owned Stores before long.

The question of local loyalty amon
the members was discussed and it is
the wish of the Association to create
a desire in the hearts of its members
and the trading public to seriously
consider the situation.

Many business men of this city who
have the interests of Greenville and
its future at heart have endorsed the
Home Owned Stores Association with
their membership.

The Michigan Tradesman and the
splendid fight that its editor, E. A.
Stowe, has put up for the past forty-
six vears for the independent dealers
of the State was talked over at length.

Tt is becoming more and more ap-
parent to the general public through-
out the land that a steady stream of
money sent out of the home commun-
ity never to return and going to swell
fortunes of strange men in distant
cities will in the end spell disaster at

home. C. L. Clark:

 

 

 

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A telephone makes any room more livable. You may use
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Extension telephones are inexpensive conveniences which
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18

MICHIGAN TRADESMAN

March 27, 1929

 

DRY GOODS

Michigan Retail Dry Goods Association.
President—F. H. Nissly, Ypsilanti.

First Vice-President — G. E. Martin,
Benton Harbor.

Second Vice-President—D. Mihlethaler,
Harbor Beach.

Secretary-Treasurer — John Richey,

Charlotte.
Manager—Jason E. Hammond, Lansing.

Echoes From the Recent Dry Goods
Convention.

Lansing, March 25—The annual con-
vention for 1929 was pronounced a
success by men who are good judges
of such events. The printed program
is in the hands of all of our members
in the form of the program book and
need not be commented on in detail
in this letter. If any member desires
an extra copy of this program book
we will be pleased to supply cc OLE
contains a complete list of our mem-
bers. a list of the exhibitors who
patronized us, Joe Knapp’s article on
“The Future of the Independent Re-
tailer.’ a complete report of our in-

surance company and several other
items of general interest.
Twenty-seven merchandise booths

were occupied by energetic and up-to-
date manufacturers and jobbers. The
exhibits were placed with care and
supervised by efficient men and wo-
men. In these days of many organ-
izations it is not easy to maintain an
association on membership dues alone
and we want our members to patronize
our exhibitors wherever it is possible.
The exhibitors at the convention were
loval, interested and contributed in
manv ways to the success of the oc-
casion.

Great credit is due to R. K. Hol-
comb. of the |. W. Knapp Co.. for the
very efficient services rendered in the
training of the mannequins and the
announcing of the numbers at the ban-
quet and merchandise exhibition. We
believe that as an Association we have
now solved the problem of putting on
a banquet and stvle show simultane-
ously to the advantage of merchants as
well as exhibitors. By the above wo
do not believe that we have arrived at
perfection, but have learned during the
last three vears some of the better
plans to follow and some mistakes to
be avoided.

While we missed the faces of some
of the older promoters of the Associa-
tion and thereby had a feeling of lone-
liness, yet their places were taken by
some of the later directors of the As-
sociation and new members who sup-
plied the vacancy in an admirable way.
It is a pleasure to know that the
energetic men who, over ten years ago,
organized the Michigan Retail Dry
Goods Association have been able, the
most of them, to retire from business
with a competence for their declining
However, we want to say right

years.

here that they must not stay away
from our conventions and district
meetings.

As usual the first and last numbers
on a convention program are not as
well attended as they should be. R.
L. Yonkers, of the J. L. Hudson Co.,
substituted for J. B. Mills and gave an
address on the general topic of ‘‘Ad-
vertising” which was worthy to be
heard bv all merchants—great or small.
Those present thoroughly enjoyed Mr.
Yonker’s address and were benefitted
by it very much.

At first we were not quite certain
that the fixing of the dates of the dry
goods convention and shoe dealers
convention on the same date by ac-
cident would be advantageous, but
the energetic and loyal officers of the
Michigan Shoe Dealers’ Association
joined with us in a brotherly fashion,
so that both associations were benefit-
ted thereby. The shoe dealers held
their daily sessions in the Mutual
building, one block distant from the
Hotel Olds, but joined with us in our
experience meeting and smoker on the
evening of Tuesday and the banquet

and style show on Wednesday eve-
ning. We hereby extend our thanks
to Elwyn Pond, of Flint, President.
and his very able committee members
for the good fellowship afforded by
their joining with us. Next year it
will be worth while to meet together
and have a real double convention.

We hit upon a plan this year which
worked well. It was planned to have
Prof. Carl N. Schmalz preside, but he
was unavoidably absent and our com-
mittee appointed to collect questions,
A. K. Frandsen and Thomas Pitketh-
ly, presided jointly. One asked the
questions and the other answered
them, either personally or by getting
responses from the audience. The
discussion of the question of stock
control by James T. Milliken, of
Traverse City, was one of the features
of this meeting.

As is well known, there are a group
of stores, working together during the
past year or two comparing each
other’s reports and criticizing in a
friendly way each other's methods.
During the past vear Prof. Carl N.
Schmalz, of Ann Arbor has outlined
a course in research for a group of
smaller stores and reports are being
made to the Universitv Research Bu-
reau by these stores. The impression
created by Mr. Milliken’s discussion
at our conference has resulted in our
President sending a representative of
this Association to Traverse City to
get further advice from Mr. Milliken
on this subject. The result of his in-
vestigation will be reported later.

The officers of our Insurance Com-
pany were proud of Mart Waalkes
who made a sparkling little speech on
the subject “On the Road Among the
Independent Store Owners,” which
pleased his audience. Mr. Waalkes is
a valuable man as a representative and
solicitor for our insurance company.
Give him a few minutes of your time
when he calls.

We looked forward with much
pleasure and anticipation to the ad-
dresses by Philip B. Woodworth, of
Chicago, and R. Perry Shorts, of Sag-
inaw. Mr. Woodworth gave a schol-
arly address and he was followed by
the talented and brilliant address of
Mr. Shorts. The music and style show
made the evening one long to be re-
membered. Mr. Shorts’ address will
be published in the Michigan Trades-
man and conies of it can be secured
by addressing this office or the editor,
Mr. E. A. Stowe, at Grand Rapids.

The subject discussed by C. Leroy
Austin, of Indianapolis, on the
“Simplified Calendar,” was instructive
and worth while. We have in this
office sufficient literature on this sub-
ject so that our members may be sup-
plied on request. Addresses by State
Highway Commissioner Grover C.
Dillman and Prof. C. P. Halligan, of
East Lansing, on the sub*--t of build-
ing and beautifvine the highways of
Michigan were well prenared and both
will be printed in the Michigan Trades-
man. The development of the resort
business of Michigan through the
medium of a splendid - of high-
wavs and State parks is a subject that
should be carefully studied by all busi-
ness men, particularly retailers. We
are very fortunate to have men of the
type of Messrs. Dillman and Halligan
to give us advice on this very import-
ant question of road building and its
relation to the business life of the
State.

Channing E. Sweitzer, Managing
Director of the National Retail Dry
Goods Association, was with us for
twenty-four hours. He participated in
the banquet program and brought 2
message of good will from the Na-
tional Association, mingling in a very
friendly and kindly way among our
members and went away with the
goodwill and best wishes of all of the
men of Michigan who had the pleas-
ure of meeting him. Mr. Sweitzer’s
address at the banquet was scholarly.
He officiated in behalf of our Associa-

tion in presenting to our retiring
President, F. E. Mills, an appropriate
gift with the gratitude and best wish-
es of the men and women of Michigan
whom he has served so well during
the past ten years and especially dur-
ing the year of his Presidency.

One disappointment of the occasion
was the inability of A. J. Barnaud of
the Detroit office of Foreign and Do-
mestic Commerce to be present. He
was represented by R. L. Whaley, one
of his assistants. Mr. Whaley in his
remarks to the convention outlined the
work of the Bureau and expressed
his desire to be of service in every way
possible to the merchants and other
business men of Michigan.

What a privilege it has been to serve
under the splendid men that have been
Presidents and other officers in former
years, and with joy we look forward
to the year under our new President,
Fred H. Nissly, of Ypsilanti, and his
Vice-President assistants, George E.
Martin, of Benton Harbor, and D.
Milethaler, of Harbor Beach. The
expert accountant who examines the
records of the Secretary-Treasurer
will make a careful inspection of the
book-keeping records of the Associa-
tion previous to April 1 when the
duties of the President will be re-
linquished by Mr. Mills and given
over to Mr. Nissly’s hands.

Three or four stores in Marshall
and one or two in Battle Creek have
recently been visited by shoplifters.
The party consists of two women and
one man. Their method seems to be
to go into a store and while one wo-
man is having a garment fitted the
other two members of the party help
themselves to dresses—stuffing them
into a bag.

One of our members from Ypsilanti
thinks that the same parties have been
working in Ypsilanti and Ann Arbor.

The man is described as being 35
vears of age, 6 feet tall and weighing
about 150 pounds. One woman is

about 50 years of age and is unusually
stout; the other woman is about 40,
wearing a leopard coat with beaver
collar and cuffs. Please be on the
lookout for these people and _ notify
your police officers.
Jason E. Hammond,

Mer. Michigan Retail Dry Goods

Association.

——_)2— >
Did you hear about the one-eyed
Scotchman who demanded a half-price
ticket to the movie?
——_++>___
No idea is worth much unless a first
class man is back of it.

 

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The proposition is open only to
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Phone 86729

Suite 407 Houseman Building

THE INVESTIGATING AND ADJUSTMENT CO.,
COLLECTORS AND INSURANCE ADJUSTERS

Fire losses investigated and adjusted.

Collections, Credit Counsel, Adjustments, Investigations

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Michigan Distributors for

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and

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GRAND RAPIDS, MICHIGAN

Near Campau

 

 

 

Marech 27, 1929

SHOE MARKET

Contest That Set New Sales Records

A banquet at the Town & Country
Club, Washington, D. C., climaxed the
best and biggest sales month the Wil-
liam Hahn & Company shoe stores of
Washington and Baltimore have had
in the more than fifty-two years of the
concern's That
and biggest sales month was Decem-

shoe business. best
ber, 1928, but the banquet in honor of
the event, or rather accomplishment,
was not held until this month.

The month of
vear has

December of each
month
for the Hahn stores but December of
1928 best of all. It didn’t
merely happen that this was so. In
1928, the
best month the Hahn stores ever had,
a sales contest was inaugurated at the
four Washington stores and the one

been the best sales

was the

order to make December,

Baltimore store. The banquet was one
of the stipulations, the other being the
offering of cash prizes, two excellent
stimulants.

The employes of the five stores

were divided into two armies, the

Blue and the Red, with generals in
The

made up of regiments, brigades, com-

charge of each. armies were
panies, with subaltern officers in com-
mand, responsible to none but the
generals. Each store was regarded as

a regiment, with a colonel in com-

mand. The sales force of each store
was a member of either the Blue or
the Red Armies. Victory in the con-
test was to be judged solely on the
most points secured based on sales.
The Blue Army was the victor, having
run up the largest grand total. The
Red Army was not far behind, but be-
hind far enough to be excluded from
being proclaimed or acclaimed victor.

The firing of the first shot in the
sales contest took place on a bright
December 1st. The rat-ta-ta-tat of
sales shots continued throughout the
month, ending on the 31st. The big-
gest sales fighting occurred during the
two weeks preceding Christmas day,
totals reached most
substantial proportions. When the
smoke of battle had cleared away after
the last day of December, each army
was not until a

when the. sales

claimed victory. It
check up was made last month that it
was found the Blue Army had checked
up more points because it had secured
more and better sales.

The next thing on the
called for the rewarding of all, the
sales soldiers in the Blue Army for
their victory, and the sales soldiers in
the Red Army for their splendid ef-
forts in working hard to wrest victory
from their opponents. This reward
was given in the form of the banquet
at the Town & Country Club. More
than 250 attended the event. The per-
sonnel of the Baltimore store under the
leadership of Louis Greenberg, man-
ager, made the trip to the Nation’s
capital in seven automobiles. In pres-
ent day parlance all made “Whoopee.”
It was an evening given up to jollifica-
tion and the Hahn folks made the

program

most of it. The banquet began early
in the evening, and when the final cur-
tain was rung down on the affair, the

 

MICHIGAN TRADESMAN

wee hours of the morning had descend-
ed upon the gathering. The Baltimore
“gang” got back in time to meet the
milk man.

The Red Army—the losers—sup-
plied a vaudeville entertainment. This
was the penalty agreed upon for the
losers at the beginning of the sales
The entertainment helped to
materially enliven the banquet.

contest.

The members of the victorious Blue
Army were rewarded by the concern.
In addi-
tion to these, cash awards were also
given to the highest scorers regard-

All were given cash prizes.

less of what army they belonged to.

All the
Love-Shackles,

ladies present given
that is

necklaces and bracelets.

were
combination

The success of the December sales
contest at the Hahn shoe stores, re-
sulting in the biggest and best sales
month in the history of the stores’
business, is the best evidence that it
was an excellent sales promotion idea,
one deserving of consideration by
retail
Retailer.

other shoe merchants.—Shoe

———_-_. << —_—_—____ -
Bobbed Hair Vogue Passing?

While reports have sprung up from
time to time of a decline in the vogue
of bobbed hair, there is now more dis-
tinct evidence of this in the orders be-
ing received in certain wholesale lines.
In millinery, for instance, many orders
placed call for large head
sizes, indicating that many women and

recently

girls are now letting their hair grow
long. Orders for hair nets are also
picking up slightly, after a long per-
jod of restricted demand. Any wide-
spread return to long hair would have
a favorable effect on a number of ac-
cessory lines, particularly hair orna-
ments and novelty jewelry.
—_——_+ > >—_—__--
Confer on Prison-Made Shoes.
Preliminary steps in the preparation
of standard specifications for shoes
were taken
last week at a meeting of prison au-

manufactured in prisons
thorities in conference with officers of
the Associates for Government Ser-
vice, Inc. Dr. E. Stagg Whitin, presi-
dent of the associates, explained that
would be held
prison-made articles.
The associates are co-operating in the
movement to keep prison-made goods
out of the open market by selling them
to other prisons.

similar conferences

later on other

Small Merchant Gets Attention.
From all merchant
doing a comparatively small business

indications the

will have more attention given his
problems this year than ever before.
Trade associations, research groups
and similar organizations are all cen-
tering a good part of their effort to-
this type of retailer.

While the smaller merchant may have

ward helping
had some reason for complaint that
hitherto he has been neglected, it was
pointed out that many of these retail-
ers have had a tendency to pass ideas
by as good for the “big fellow,” but
not for his store.
2
More Call For Men’s Braces.

Indications are that the sale of men’s
suspenders or braces this season will
be considerably in excess of last year.
Manufacturers see no rivalry between
belts and braces, pointing out that the
alert retailer may stock and sell both.
For use with high-waisted trousers
and also for evening wear, braces are
said to afford a good retail selling
The
quite as loud in
case last
and rayon novelty webbing in more
conservative shades, particularly tans,
greens and black and white effects.

argument. new braces are not

pattern as was the

season. They feature silk

—_+>>____
Americanism: Using the table cover
as a slate to show how sophisticated
you are; wondering why restaurant
prices are high.
A
Understanding usually results in up-
holding. It is the gateway to effective

effort.

19

 

 

 

 

THE
WISER
WAY

Is the way of thrift.
The good things of life

are worth working for
—and saving for.

The Old National will
help you get them.

b tHe OLD
NATIONAL

BANK

MONROE AT PEARL
SINCE 1853

    
 

 

 

 

 

 

 

MICHIGAN SHOE DEALERS

MUTUAL FIRE INSURANCE COMPANY
LANSING, MICHIGAN

Prompt Adjustments

Write L. H. BAKER, Secy-Treas.
P. O. Box 549

Lansing, Michigan

 

 

We dig up your
Lost Money

  

 

AN UNUSUAL COLLECTION SERVICE

Mr. Srowsr says: We are on the square. So will you
after you have used our service. No extra commissions,
Attorneys fees, Listings fees or any other extras—
Only one small service charge.

 

REFERENCES:

Any Bank or Chamber of Com-
merece, Battle Creek, MR. STOWE
of THIS PAPER, Michigan Retail
Dry Goods Association.

 

 

 

Cive us a trial on some of your accounts now.

Merchants’ Creditors Association of U.

Suite 304, Ward Building. Battle Creek, Michigan

 

For your protection we are
bonded by the Fidelity &
Casualty Co. of New York
City.

 

 

 

 

 

RETAIL GROCER

Retail Grocers and General Merchants
Association.

President — A. J. Faunce,
Springs.

First Vice-President—G. Vander Hoon-
ing, Grand Rapids.

Second Vice-President — Wm. Schultz,
Ann Arbor.

Secretary—Paul Gezon, Wyoming Park.

Treasurer—J. F. Tatman, Clare.

Harbor

 

 

Price More Logically and Display
More Intelligently.

Formerly—meaning within times of
my own easy memory—Michigan was
a land of superabundant peach pro-
duction. Single markets, like Grand
Rapids, would move fifty or more car-
loads in a single day. Now it would
be difficult to gather up a carload at
Grand

the height of the season in

Rapids. Moreover, because the supply
is now so limited, nobody is interested.
Nobody would care to try to gather

The market has departed.
Because the peach orchards

a carload.
Why?
were not safeguarded. Pests came.
Public authorities were delegated to
go about among growers and advise
them what to do. But there was no

compulsion. The careful cultivator
might spray and fumigate and put his
trees in fine shape; but his slipshod
neighbor nullified his work because
diseases rampant across the fences
were not held by those fences. The
policy of trying to take everything off
the land and put nothing back onto it
has well nigh killed the peach indus-
try of the State.

By contrast consider my little yard
in California. There were six citrus
trees—three orange, a lemon and two
They were insignificant

grapefruit.
shrubs. Except the lemon they were
ornaments, curiosities. But at a cer-
tain time we were visited by a public
service fumigator. The trees were
covered and fumigated, willy-nilly. It
was the Law. Afterwards—‘‘$4.50
please, seventy-five cents per tree,”
and it was paid or the cost would have
been added to our tax roll.

Result is that the citrus industry of
California is safeguarded. The man
who fumigates himself is protected
from the one who does not fumigate—
who, like myself, lets George do it.
This is an example of worthy com-
munity of interest. It is analagous to
worthy associated effort among gro-
cers—that effort has as its aim the
enhancement of the general good of
the industry. Such unselfish effort
pays big dividends to each individual.

Many of us are pleased to-day to
note publication of this news item:
“Sales per store of American Stores
Company were $57,500 in 1927, com-
pared with $52,812 last year. This
chain acquired 500 additional units in
1928, bringing their total number to
2,600; but sales were $4,688 less for
each unit than a year ago. Dropping
off in sales volume has been the tend-
ency since 1923 when the figure was
$70,000. In six years the volume per
store has dropped $17,188.”

3ut that is a “preliminary report.”
It may be revealed later that the ac-
quisition of new units has diluted the
general total, although each of those
units may have shown increased sales
as compared with the former records.

MICHIGAN

But also this indicates that all is not
easy in chain circles.

It interests me much more to find
Loblaw, the Canadian giant,
using two-thirds of a page in the Chi-
cago Tribune to advertise offerings in
Chicago ter-

chain

his forty-five units in
ritory. And I am not interested so
much in the fact that Loblaw now has
forty-five units there as in the reflec-
tion that at a time incredibly recent
Loblaw was about as poor as Job’s
turkey, running one store by himself.

Not that Loblaw is big, but how he
became big—that is the interesting
and instructive thing. For all along
his way of development, Loblaw has
evinced brains, the capacity to observe
and adapt. And there is no patent on
those faculties nor on the use thereof.
Any man who has such faculties un-
der his own hair can find ample oppor-
tunity for their profitable application
right in his own business. He can
grow as Loblaw did, not at all neces-
sarily into a chain organization, but
into greater sales and more profitable
business for himself whatever his line.

For example, there was a Boston
grocer who felt himself being killed
by chain competition. In conversation
about those chains he learned—that is,
he “heard’—that the chain had $10,-
060,000 capital. Did he therefore lie
right down and give up on the theory
that he could not expect to compete
“tremendous

with such a money

power?” He did not. He said to him-
self instead: “Nobody gave them $10,-
000,000.

they made it, there must be brains in

They must have made it. If

that crowd. I'll go and look them
over.”

He put on his hat and visited the
chains, carefully inspecting them with
the seeing eve of extreme intreest. He
noticed that all goods were arranged
logically—each where it properly be-
longed according to its character; that
all was in perfect order; that every-
thing was clean; that every item was
plainly priced so anybody could know
immediately what it would cost.

He was positively astounded to no-
tice that, except for a limited number
of items, chain prices were the same
as his own, though he was delivering
and extending credit and the chain
was a cash-and-carry. He concluded
that there was something besides price
in merchandising.

Thinking so deeply that he ran into
people on his way back to his own
store, he opened his door. The first
sight that met his eyes was typically
indicative of a simply terrible contrast
between his ways and those of the
chain; for right before him was an
open bag of beans and his cat was
asleep on the beans.

If this sounds like “old stuff’ let me
say to you that I see individual stores
every day the interiors of which would
be a disgrace to 1880; and while we
are up in arms against the “demoral-
izing influence” of certain tobacco ad-
vertising it might be a splendidly ap-
propriate time for every grocer, every
butcher, every dealer in and handler of
foods to cut out the smoke—always
and permanently — during business

(Continued on page 31)

TRADESMAN

 

    

    

March 27, 1929

 

 

  

VISIT THE ROSE CITY THIS SUMMER

The Thirty-Second Annual Convention of the National Association of
Retail Grocers this year in Portland, Oregon, promises to be the biggest
and best yet.

Travel at special rates on the Special trains from all important centers
of the country. View the show places of America! Meet your fellow
grocers! Hear the important talks! Do the side trips! It’s not too
early to make your reservations now!

Write to your local Transportation Chairman today for full details of
reservations, rates, and itinerary.

 

Compliments of

THE FLEISCHMAN COMPANY
een s — a“
Service

 

 

 

“No man can skate fast enough
PeSeM Teli M io Mec cct:).c tay). ae

No manufacturer can talk long enough or fast enough to make a poor product
a good sale for himself or a good buy for the purchaser.

When we dispose of ;
KVP DELICATESSEN PAPER

it is a good sale for us because it means repeat orders, and by the same
token it is a good buy for the purchaser because it serves him well.

/ Kalamazoo Vegetable Parchment Co. \
A

ae Kalamazoo, Michigan

 

 

VINKEMULDER COMPANY
Grand Rapids, Michigan

Distributors Fresh Fruit and Vegetables

“‘Vinke Brand’’ Onions, Potatoes, Sweet Potatoes, Oranges,
Lemons, “Yellow Kid’? Bananas, Vegetables, etc.

 

 

 

THE BEST THREE
AMSTERDAM BROOMS

PRIZE WhuteFwan Goldd3ond

AMSTERDAM BROOM COMPANY
41-55 Brookside Avenue, Amsterdam, N. Y.

 

M.J. DARK & SONS

INCORPORATED
GRAND RAPIDS, MICHIGAN

=

Direct carload receivers of

UNIFRUIT BANANAS
SUNKIST - FANCY NAVEL ORANGES

and all Seasonable Fruit and Vegetables

 

 

Marcch 27, 1929

 

MICHIGAN TRADESMAN 21

 

MEAT DEALER

Michigan State Association of Retail
Meat Merchants.

President—Frank Cornell, Grand Rapids
Vice-Pres.—E. ©. Abbott, Flint.
Secretary—E. J. La Rose, Detroit.
Treasurer—Pius Goedecke, Detroit.
_ Next meeting will be held in Grand
Rapids, date not decided.

What Constitutes a Well Balanced
Meal.

The fact that housewives are begin-
ning to give more consideration to
food values when planning their meals
suggests a novel and effective window
display for retail food stores.

We have in mind a display devoted
to the well balanced diet. Physicians,
newspapers and magazines have been
urging housewives to pay close atten-
tion to the diet of their family and to
combine foods in such a way that the
diet will be properly balanced, with
respect to the essential food properties.
A well diet
proper amounts of protein, fats, min-

balanced must contain
erals, vitamins, and carbohydrates. The

presence of all of these elements is
necessary for continued good health.
The

enough about the

average housewife has heard

need of balancing

her meals to convince her that it is
necessary, but she does not know all
she would like to know or all she needs
to know about which foods furnish the
various properties.

A display based on the balanced diet
of the

and

attention because

the

will attract

emphasis which physicians
magazines have placed on the idea. it
will help sales because the display will
suggest the purchase of a number. of
foods at one time. It will build good
will for the dealer because housewives
appreciate efforts to help them solve
their food problems.

The number of foods required to
make up a well-balanced diet depends
entirely on the foods which are select-
ed. For example, a ham = sandwich
and a glass of milk constitute a fairly
well balanced meal. The ham, bread,
butter and milk furnish all of the es-
sential food elements. On the other
hand, a meal consisting of soup, baked
ham, candied sweet potatoes, head
lettuce, string beans, milk, bread and
butter, canned peaches and cake aiso
is properly balanced.

3y keeping in mind a few simple
facts, any dealer can plan and display
a well balanced meal and vary it at
will, featuring at different times every
brand and every commodity he carries
in stock. No food commonly sold to
consumers is barred from the well bal-
anced diet. The simplest way to plan
the meals is to make certain that they
contain at least one food from each of
the following groups:

Group 1.

Group 2. A green leafy vegetable

Meat, eggs or fish.

(lettuce, spinach, or cabbage).
the

beets,

Group 3. One or two of re-

(potatoes,
etc.)

maining vegetables

corn, beans, cauliflower,

Group 4. Bread and butter (not
necessary if two starchy vegetables are
served, although most people prefer
to serve bread and butter).
Group 5. Any dessert. (See Note).
Group 6. Any beverage (See Note)

Note: If the beverage used is some-

thing other than milk, it will be best
to use fresh or canned fruit for the

dessert, unless the dessert is one which
requires the use of milk, in which
case any other beverage may be
chosen.

As pointed out previously, it is not
necessary to choose such a wide va-

riety of foods in order to balance the
meal, but nine or ten items will make

a satisfactory display and give the
dealer a chance to advertise more
brands. Condiments, preserves, and

food specialties of any kind may be
included in the display, although the
dealer should be careful not to make
the meal seem too costly or elaborate.
A typical meal, based on this plan,
might include the following items:
A whole ham.
head of lettuce.
can of beets.
can of corn.
loaf of bread.
carton of butter.
can of peaches.
can of coffee.
jar of mustard.

>> Pr rere rr S

A jar of salad dressing.

If convenient, it will be desirable to
have a placard prepared on which the
This will help the
housewife in visualizing the idea.

Any

dishes are listed.

combination food store can
make up such a display without any
appreciable expense. All perishables
can be replaced before they have de-
teriorated, or if they become unsuit-
for

small loss.

able sale can be discarded with
Dealers who handle only
groceries or who handle meats but do
not stock groceries can purchase the
remaining items and later use most of
them at home.

Such a display also offers opportun-
ity to call attention to branded prod-
the

The foods need not be cooked;

ucts which dealer is anxious to
push.
in fact, there is no need of opening the
packages. The housewife who studies
the display will, of course, recognize
all of the foods from the packages and
labels.

3y changing this display frequently
and varying the foods included in the
balanced meal, the dealer can sustain
The
display need not take up an entire
It can be put in the center
one week, and at the ends of the win-
The best test of
the value of this suggestion is to try

interest for a considerable time.
window.
dow in later weeks.
it out for a short time and see whether
it attracts attention and comment, as

well as attracting additional trade.
Everett B. Wilson.

 

SHIP YOUR
DRESSED CALVES

and

LIVE POULTRY

TO
DETROIT BEEF COMPANY

Oldest and most reliable commission
house in Detroit. Write for new ship-
pers’ guide, shipping tags and quota-
tions.

DETROIT BEEF COMPANY
1903 Adelaide St., Detroit, Mich.

 

LIPTONS TEA

GOLD MEDAL QUALITY

Always asked for by discriminat-
ing buyers who want the finest!

Be sure you have it in stock.

 

THOMAS J. LIPTON, Inc., 28 East Kinzie Street, Chicago, III.

 

 

 

Phone Automatic 4451

WHOLESALE FIELD

SEEDS

Distributors of PINE TREE Brand

ALFRED J.BROWN SEED COMPANY

25-29 Campau Ave., N. W.
GRAND Rapips, MicHIGAN

 

 

NEW AND USED STORE FIXTURES

Show cases, wall cases, restaurant supplies, scales, cash registers, and
office furniture.

Grand Rapids Store Fixture Co.

7 N. IONIA AVE. N. FREEMAN, Mgr.
Call 67143 or write

 

 

Don’t Say Bread
— Say

HOLSUM

 

 

 

GRAND RAPIDS PAPER Box Co.

Manufacturers of SET UP and FOLDING PAPER BOXES

SPECIAL DIE CUTTING AND MOUNTING

G R AN D RAPIDS, MICHIGAN

 

 

The Toledo Plate & Window Glass Company
Glass and Metal Store Fronts

GRAND RAPIDS ete -t- MICHIGAN

 

 

 

 

MUTUAL FIRE INSURANCE

Strained Selling.

We hear much nowadays about sales
aggressiveness and the necessity of it;
also, only too often we find ourselves
compelled to experience it both in per-
sonal contact with salesmen who at-
tempt to sell us individually, and in
advertising that we read but we have
yet to find the man, no matter how he
may encourage aggressive selling, who
will admit that he likes to have it used
upon himself.

The kind of aggressive selling we
mean should really be called strained
selling. Genuine selling can be ag-
gressive, naturally—it has to be; but
the moment it reaches the point where
it impresses the buyer as aggression,
it passes ov erthe line into strained
selling, and thereby becomes ineffec-
tive selling.

Men engaged primarily in the pro-
duction end of business often seem to
get into the habit of thinking of them-
selves as self-existing and of their
work as being the sole excuse for the
existence of the business. It is a per-
fectly natural human trait for us to
see ourselves and our own activities
as the focal point of the universe and
of the business of which we form a
part, but this brings about an un-
healthy condition in the business, as is
demonstrated so often by the produc-
tion end of the stock insurance busi-
ness.

The field and opportunities offered
for the sale of mutual insurance is
No field of business en-
deavor offers more and greater oppor-

broadening.

tunities for rendering public service
and benefiting those whom we serve
than does that of mutual insurance.—
Fieldman’s Bulletin.
Oo

Stability.

insurance

whole, is not a stable business.

The fire business, as a
There
is good authority for the statement
that four out of five stock fire insur-
ance companies organized in the
United States eventually retire in one
way or another; but mutual fire in-
them-
selves, show no such mortality, as the
best figures obtainable tell us that 75
per cent. of our mutual companies are
still in business. In fact, it is of in-
terest to know that there are eight
mutual fire insurance companies in ac-
tive operation that are more than 100
years old; 43 that are 75 to 100 years
old; and 31 that are 50 to 75 years.
Here, we would suggest, is a record of
stability which challenges the atten-

surance companies, taken by

tion of the entire business world, and
is proof, if proof were needed, of the
soundness of the mutual prisciple.

—_—__ 22+

Oldest in Virginia.

The oldest financial or business con-
cern in Richmond and in the entire
state of Virginia is “The Mutual As-
surance Society Against Fire on Build-
ings in the State of Virginia.” Chief
Justice John Marshall was its first
general counsel and Thomas Jefferson
was not only a director but one of the
first members of this Mutual Assur-

ance Society of Virginia. It was or-

MICHIGAN TRADESMAN

ganized in 1794 and has had a remark-
able history since the day of its foun-
dation. Under its charter it has the
unique right to lay a lien upon the
property insured for the payment of
the premium. However this right has
seldom been exercised as the company
is operated upon liberal lines. Every
now and then a jubilee year is de-
clared during which year premiums are
absolutely remitted. Frequently 50
per cent. of the premium is also re-
mitted. On January 1, of this year,
Mr. W. Meade Addison, a leading
banker and financier of Richmond,
took charge of the company under the
title of principal agent which corre-
sponds to the president in other com-
panies. During the long term of its
existence the Mutual of Virginia has
been under the leadership and manage-
ment of some of the most prominent
citizens of the Old Dominion.
—_222>_____
Sell the Principle.

Every insurance company is oper-
ated for the benefit of its owners. The
stock company is managed for the
benefit of the stockholders, and the
mutual company for the benefit of its
policyholders. The stock company de-
sires large premiums, for out of the
reserves for premiums a
large part of the profits have come.
The mutual must necessarily be more
concerned in the prevention of losses,

unearned

for out of the savings in losses and in

expenses must come the profit for the.

policyholders. Therefore it follows
that the mutual is rather interested in
lower losses and expenses than in
Instead of volume
of business, the mutual most desires
quality. When an_ insurer
this condition, he will become mutual-

larger premiums.
realizes

ized, and when once mutualized he
Therefore, sell the mu-
tual principle, and your mutual com-
pany will prosper for the benefit of its
owners—the policyholders.

will stay so.

—_+2. >

Need New Term For Modern Art.

The term “modernistic art” is fall-
ing into marked disfavor with a num-
ber of both manufacturers and retail-
ers. The reason for the antipathy is
that the words have been used to
designate any or all designs which are
out of the ordinary and which usually
are of the very freakish type. The
suggestion was made that the time is
ripe for the coining of a new term
which is more fully descriptive of the
new trend in art and which will at the
same time not frighten consumers with
its freakish connotation.

—_—__» 2s

Good Orders For Vitrified China.

Vitrified china factories are working
at a good rate of capacity, taking care
of orders from jobbers and also from
the hotel and restaurant trade. The
demand centers quite strongly on col-
ored wares, the call for these types ex-
ceeding that for the staple white china.
Green, maroon and blue are the out-
standing shades, with considerable ex-
perimentation being done to develop
yellow wares for commercial produc-
tion. New designs include floral chain,
band and line effects. Prices have been
holding at last vear’s basis.

 

March 27, 1929

 

OUR FIRE INSURANCE
POLICIES ARE CONCURRENT

with any standard stock policies that
you are buying

rhe Net Cots OVO Less

Michigan Bankers and Merchants Mutual Fire Insurance Co.
of Fremont, Michigan

 

WILLIAM N. SENF, SECRETARY-TREASURER

 

 

Affiliated with

The Michigan
Retail Dry Goods Association

Insuring Mercantile property and dwellings
Present rate of dividend to policy holders 30%

 

 

THE GRAND RAPIDS MERCHANTS MUTUAL
FIRE INSURANCE COMPANY

320 Houseman Bldg. Grand Rapids, Mich.

 

 

 

 

 

STRENGTH

THE MILL MUTUALS
AGENCY misc '

Representing the
MICHIGAN MILLERS MUTUAL

FIRE INSURANCE COMPANY
(MICHIGANS LARGEST MUTUAL)

AND ASSOCIATED COMPANIES

ECONOMY

 

Lansing

Combined Aseets ef Group
$45,267,808.24

20% to 40% Savings Made Since Organization

FIRE INSURANCE— ALL BRANCHES
Tornado— Automobile — Plate Glass

 

 

 

 

 

 

 

 

Marcch 27, 1929

 

MICHIGAN TRADESMAN

 

Foreign Governments Still on Our
Trail.

Grandville, March 26—If at first you
don’t succeed, try, try again, was an
old time motto which is being brought
into play in these late.days of schem-
ing and trickery among the crowned
and some uncrowned heads of Europe.

The tidings come wafted over the
ocean that the signature of the United
States to the world court program has
been as good as secured through the
untiring efforts of that supposed to be
statesman Elihu Root. However high
Mr. Root may be ranked as a states-
man he is certainly doing his country
an ill turn by seeking to get her en-
tangled in this Geneva pact.

Hands off. Keep out has been the
motto of this country until of recent
days. Now, however, that the pact
outlawing war has been signed by
Uncle Sam it seems an easy matter to
induce him to go the whole length
into all the agreements the various
nations of Europe beckon him into.

The warning of the first president
seems to have been forgotten and we
are hurrying to get mixed up in for-
eign entanglements. Why such haste
to mingle in the troubles of European
states? Experience should teach us
that isolation is better than promiscu-
ous mixing with the affairs of nations
which are no concern of ours.

It will be necessary for the Ameri-
can senate to ratify the bargain Root
has made at Geneva and there seems
little doubt among the foreign leag-
uers that our senate will hasten to
ratify the Root program.

One can believe almost anything
these days when our usually sensible
Coolidge signed the compact outlaw-
ing war. Gradually the schemers in
foreign lands are drawing the United
States into their net, and when we are
completely within its meshes then we
shall soon learn how cheaply this bar-
gain and sale has been made.

No entangling alliances have come
to be obsolete so far as this country is
concerned. The continual dropping of
water will wear a stone. In like man-
ner the untiring coaxing of the enemy
has succeeded and aligned this once
great and free nation in the toils of
foreign diplomacy.

So much parleying over compacts,
so much effort to sign up all the na-
tions of the world in one grand, goody,
goody agreement to never step on one
another’s toes again is really sicken-
ing. Such efforts along the line of a
peaceful settlement of all future differ-
ences between nations are pure bosh,
and the very efforts to keep the peace
will be the means of starting war much
sooner than would have otherwise
been the case.

To be tied down by an agreement
that trenches on individual rights is
not relished by individuals, nor will
it work wonders in keeping the peace
where nations are concerned.

Elihu Root has enjoyed the name of
being one of America’s greatest states-
men. That fame has met with an
eclipse in this latest instance of his
manipulating National affairs.

Several months will elapse before
the league of nations will be fully
signed by forty or more nationalities,
during which time it should be thor-
oughly sifted in this country and our
people made to know exactly how our
country stands on the Root proposi-
tion.

Will America finally consent to be
a party to this league out of which
she has kept for so long? It doesn’t
seem possible that any one man or set
of men, whatever their reputation for
super statesmanship, will be able to
hoodwink our people into any such
trap.

It is a noticeable fact that all the
schemes for world intrigue have been
aimed at the United States showing
the position this Nation occupies
among the countries of the world. If

the hard boiled schemers of Europe
can overcome our desire to remain
aloof from their affairs one step will
be made in the direction of the dis-
integration of the great Western Re-
public.

One by one our supposed wisest
scholars and statesmen are falling in-
to the meshes of foreign diplomacy,
and the end is not yet. We certainly
have our hands full attending our own
affairs without meddling with those of
Europe.

We trust that when this league of
nations agreement comes before the
Senate for approval our Senator Van-
denberg will use his eloquence in ex-
posing its iniquities and do his utmost
to defeat it.

Our internal problems are of suffi-
cient import to take up all our time
let alone meddling with foreign squab-
bles that do not concern us. Looking
after the interests of the American
people is no small job of itself. Why
waste time with outside bickerers?

Over taxation caused our Revolu-
tionary war; we have that to contend
with to-day in the monstrous expenses
brought about by methods of school
management that threatens to bank-
rupt the Nation. Look at home. Cut
out all foreign entanglements and do
something to relieve the tension of
our taxation that is afflicting the peo-
ple of Michigan at the present time.

Local affairs are certainly as im-
portant as those of a foreign nature,
and we shall be blind to our own in-
terests if we do not look nearer home
for trouble than seeking it across the
water.

There is nothing of greater import-
ance to the well being of the public
than the proper schooling of our chil-
dren. Even so, yet it is not necessary
to bond indiscriminately for the pur-
pose of building elegant structures and
paying exorbitant wages to the teach-
ers. The paying of interest on these
bonds seem not so burdensome but
there is a pay day coming when these
bonds must be liquidated, and that
time is drawing nearer every hour.

Let us untangle ourselves from
home unrighteousness before we en-
tangle ourselves in the meshes of for-
eign compacts of doubtful righteous-
ness. Old Timer.

—_+ 2+ >—__—__
Novelties Dominate in Handbags.

Leather handbags continue a strong
feature, but there are many indications
that the later season demand will give
much attention to fabric types. The
leather types play up a number of nov-
elty grains, including calfskins, goat-
skin and reptile varieties, particularly
Patent leather is also said
to be coming to the fore. The styles
sought include back strap pouch and
Fabric bags are
now being shown for both sports and
dress Included in the former
are bright patterned linen, rayon and
other styles, while moires are stressed
for formal wear.

snakeskin.

flat envelope effects.

wear.

—_ooa>___——

Activity in Beach Accessories.

All indications point to one of the
most active seasons in years in beach
The business
to be done, however, will probably be
divided among a greater number of
manufacturers, than hitherto. Negli-
gee manufacturers, for instance, have
gone in heavily for beach pajamas,
bathing ensembles, coats, etc. Sports
wear producers are bringing out
special costumes designed entirely for
beach use and not for actual bathing.
Meanwhile, bathing suit manufacturers
have not been idle and their lines
show the effect of marked attention.

and bathing accessories.

 

I. Van Westenbrugge

Grand Rapids - Muskegon
(SERVICE DISTRIBUTOR)

Nucoa

KRAFT ({) CHEESE

All varieties, bulk and package cheese

“Best Foods”’
Salad Dressings
Fanning’s

Bread and Butter Pickles

Alpha Butter

TEN BRUIN’S HORSE RADISH and
MUSTARD

OTHER SPECIALTIES

 

 

 

 

23
Chocolate
Vanilla
Butter Scotch
Cocoanut
Tapioca |! lessert ry
|| [cHocovaTe) |) |

HARRY MEYER) ogi iterates | /
Distributor ===
818 Logan St. Grand Rapids, Mich.

af
curl

 

EW ERA
LIFE ASSOCIATION

Grand Rapids.

SOUND COMPANY, SOUNDLY
MANAGED BY SOUND MEN.

 

 

 

 

 

COCOA
DROSTE’S CHOCOLATE
Imported Canned Vegetables
Brussel Sprouts and French Beans

HARRY MEYER, Distributor
816-820 Logan St., S

. E.
GRAND RAPIDS, MICHIGAN

When you want good cheese

[KRAFT CK ) CHEESE |

 

 

 

Henry Smith
FLORALCo., Inc.

52 Monroe Avenue
GRAND RAPIDS

Phone 9-3281

Sand Lime Brick

Nothing as Durable
Nothing as Fireproof
Makes Structure Beautiful
No Painting
No Cost for Repairs
Fire Proof Weather Proof
Warm in Winter—Cool In Summer

Brick is Everlasting
GRANDE BRICK CO.
Grand Rapids.
SAGINAW BRICK CO.
Saginaw.

 

 

 

 

 

1862 - - 1929
SEELY’S FLAVORING EXTRACTS
SEELY’S PARISIAN BALM
Standard of quality for nearly 70 years

SEELY MANUFACTURING CO.
1900 East Jefferson. Detroit, Mich.

 

 

 

Arthur F. Crabb
Flowers of Quality

13 Jefferson Avenue
Grand Rapids, Michigan
Flowerphone 94234

 

 

 

 

 

Phone 61366
JOHN L. LYNCH SALES CO.
SPECIAL SALE EXPERTS
Expert Advertising
Expert Mrechandising
209-210-211 Murray Bldg.
GRAND RAPIDS, MICHIGAN

 

 

THE
JAY A. BERG
SALES CO.
211 Ashton Bldg., Grand Rapids
Phone 83801

SPECIAL SALE ENGINEERS
EXPERT MERCHANDISERS
LIQUIDATOR
SPECIAL ADVERTISING

Write, Wire or Phone

 

 

 

 

ae i

FRIGIDAIRE

ELECTRIC REFRIGERATING SYTEMS
PRODUCT OF GENERAL MOTORS

 

 

 

For Markets, Groceries and
Homes

Does an extra mans work
No more putting up ice

A small down payment puts this
equipment in for you

F. C. MATTHEWS
& CO.

111 PEARL ST. N. W

Phone 9-3249

 

 

 

 

Stonehouse Carting Co.

GENERAL TRUCKING
338 Wealthy St., S. W.
Phone 65664

 

 

 

24

 

MICHIGAN TRADESMAN

  

March 27, 1929

 

HOTEL DEPARTMENT

New York No Longer a Publication
Center.

Calif... March 22 —
Some Eastern writer wants religion
taught in the school room, but
it must be the true religion. Very
good. Statistics show that there are
in excess of 600 different religions and
each claims it is the true one. How
are we to determine this problem?
Why not inculcate the Golden Rule in
our educational program, and leave
it at that?

 

Los Angeles,

Los Angeles hotel men have been
entertaining a delegation of their col-
leagues from Japan, during the past
week. According to their statements
Japan investors in hotel properties are
just as much worried over lack of
dividends as we are here. Too many
hotels for the business obtainable, and
mostly caused by the manipulations of
American capitalists. In Japan the
operator depends almost altogether on
the tourist trade which is more or less
limited.

 

Anyone who can supply the infor-
mation as to what this revolution in
Mexico is about ought to be the re-
cipient of a Congressional medal, or
at least get his picture in the papers.
Even the different generals involved
in the outbreak have hazy ideas as to
what they want. They have no par-
ticular demands: they have mentioned
no particular grievances, and they
have no righteous complaint against
the government. The tattered war-
riors in the different disturbing groups
shoot at one another, seemingly, be-
cause it is a sort of “open” season, or
at least the time of vear when they do
such things. Instead of taking grand-
ma’s formula of sulphur and molasses.
as a spring corrective, they get out
their old muskets and take a shot at
the first thing they see, which, in
Mexico, is usually another Greaser.
Either they are shooting through their
hats. or have on hand a perpetual store
of individual grouches. Eventually
Uncle Sam will be compelled to annex
a territorv which, while it may look
undesirable at present, has many pos-
sibilities which civilization might de-
velop.

Here are a couple handed out at a
gathering of hotel men here the other
day. Hotel men everywhere will ap-
preciate this one: “Your husband has
not been home for a long time, has
he.” asked a neighbor of the wife of
a traveling salesman. “No, but I hope
he gets here very soon.” “Are you
as lonely as all that?” “I really wasn't
thinking about that, but our last towel
is gone, and I dont think we have an-
other cake of soap in the house.”

News of the passage of the Boulder
Dam bill brought an influx of specu-
lators to the Imperial Valley. One of
them stopping at a leading hotel, wise-
ly decided to get as much information
as possible from the clerk before he
tackled the subject of investment. To-
gether they pored over a map and
finally the newcomer, placing his
finger, asked: “How does the land lie
out there?” “Oh, it isn’t the land that
lies.” the clerk hastened to explain,
“it’s the real estate people.”

 

One of the local railroads is giving
much publicity to its safety records
for the past vear. According to their
showing, the best way to escape sud-
den death in these perilous times
would be to hire a berth for the vear
round and never get off the train, es-
pecially as some of the most entertain-
ing people I meet are Pullman porters.

In California the proverbial fly in
the ointment, according to my notion,
is the legalization of prize fights. which
in most cases are sponsored by the
American Legion, and I have a tur-

ther notion that it is not to the credit
of that organization. They claim that
these exhibitions are only boxing
matches, put on for the purpose of
entertaining Eastern visitors, but the
facts are that their patrons to a large
degree are vouths of tender years, and
they always destroy an older man’s
ideas of better things. One of our
local judges told me a while ago, that
the prevalence of juvenile crime is
easily traceable to these so-called
athletic exhibitions, to a very large
degree.

California industrial associations,
ever since the labor outburst here sev-
eral years ago, which resulted in a
massacre, have adhered very closely
to the “open shop” program, and its
results have been more satisfactory.
There are employed a much _ better
class of workman, a minimum of idle-
ness, and verv_ little lawlessness.
Everybody, employer and = employe,
has been prosperous and satisfied.

Now, however, the motion picture
industry, is showing a disposition to
side-step, claiming that the influence
of Eastern capital, is affecting their
financial sources, but if left alone they
would continue to satisfactorily handle
the labor problem. They admit that
the craftsmen working in their par-
ticular industry are receiving good
wages under favorable working con-
ditions and that everybody is prosper-
ous, but that union influences over
which they have no control, have come
into the open and that it is easier to
surrender than to fight, especially as
there are great profits in their particu-
lar industry. In the event of increased
disbursements for labor, as the result
of unionization, they are in a position
to pass them on for liquidation by the
theater going public.

3ut can this be
complished ?

successfully ac-
If they will pause for a
careful consideration of the exact
situation, they will not have to go
very far along the line of investiga-
tion, in discovering that the day will
come when racketeers, instead of pro-
moters, actors and craftsmen, will be
taking the profits: the business will
languish—as vaudeville, the theater
and music are now languishing under
union domination—and will eventually
die unless a freer atmosphere obtains.

This has happened in many indus-
tries. I have in mind that in the re-
port of the annual convention of the
international typographical union held
a short time ago at Charleston, S. C.,
the decay of the printing industry in
New York Citv is specifically men-
tioned. New York was formerly the
chief center for this, one of our prin-
cipal industries. Out of 319,000,000
actual copies of magazines formerly
printed in that city, more than two-
thirds have moved out and a majority
are now operating open or non-union
shops. This has affected New York
in increasing irregularity of employ-
ment and making competition among
the commercial shops more severe—all
due to union thuggery.

While the outcome of this proposi-
tion to the picture industry may be
claimed to be more or less prob-
lematical, this much is absolutely true,
and that is that the open shop pre-
vails overwhelmingly in Los Angeles,
it is supported by the various trade
organizations, by fraternal associations
made up by employers and employes
alike, there has been a great influx of
manufacturing and industrial institu-
tions from the East, brought here be-
cause of lack of discord, and every-
body is happy.

If the motion picture people want
to mix up with the buzz-saw, it is
largely a question of participating in
their own obsequies. When the shoe
pinches later on, the abettors now will
undoubtedly be glad to get back to
conditions which at least savour of
fidelity, morality and prosperity. Ex-
perience in Los Angeles where the
open shop is not only the cornerstone,

 

FOR SALE

OR RENT

The Stevens Hotel
FENNVILLE, MICH.

On M89—5 miles from US 31
in biggest apple shipping town
in Michigan. Reason for selling
—death in family. Present own-
er has conducted hotel twenty-
six years.

 

 

 

 

CODY HOTEL

RATES—$1.50 up without bath.
$2.50 up with bath.

CAFETERIA IN CONNECTION

 

 

“A MAN IS KNOWN BY THE
COMPANY HE KEEPS”

That is why LEADERS of Businesa
and Society make their head-
quarters at the

PANTLIND
HOTEL

“An entire city block of Hospitality”
GRAND RAPIDS, MICH.
Rooms $2.25 and up.
Cafeteria -i- Sandwich Shop

 

 

 

 

Warm Friend Tavern
Holland, Mich.

Is truly a friend to all travelers. All

room and meal rates very reasonable.

Free private parking space.

E. L. LELAND, Mar.

 

|
“We are always mindful of
our responsibility to the pub-

lic and are in full apprecia-
tion of the esteem its generous

patronage implies.”

HOTEL ROWE
Grand Rapids, Michigan.
ERNEST W. NEIR, Manager.

 

 

 

CHARLES RENNER
HOTELS

Four Flags Hotel, Niles, Michigan, in
the picturesque St. Joseph Valley.

Edgewater Club Hotel, St. Joseph,

Michigan, open from May to October.

Both of these hotels are maintained on

the high standard established by Mr.
Renner.

WESTERN HOTEL

BIG RAPIDS, MICH.
Conducted on the European Plan.
Hot and cold running water in all
rooms. Several rooms with bath. All
rooms well heated and well venti-
lated. A good place to stop. Rates
reasonable.

WILL F. JENKINS, Manager

 

 

 

NEW BURDICK

KALAMAZOO, MICHIGAN
In the Very Heart of the City
Fireproof Construction
The only All New Hotel in the city.
Representing
a $1,000,000 Investment.

250 Rooms—150 Rooms with Private
Bath.

Buropean $1.50 and ae Pee Day.

RESTAURANT A GRILL—
Cafeteria, Quick Service, Popular
Prices.

Entire Seventh Floor Devoted to
Especially Equipped Sample Rooms
WALTER J. HODGES,
Pres. and Gen. Mgr.

oes

Wolverine Hotel

BOYNE CITY, MICHIGAN
Fire Proof—60 rooms. THE LEAD-
ING COMMERCIAL AND RESORT
HOTEL. American Plan, $4.00 and
up; European Plan, $1.50 and up.

Open the year around.

 

 

HOTEL OLDS
LANSING
300 Rooms 300 Baths
Absolutely Fireproof

Moderate Rates
Under the Direction of the
Continental-Leland Corp.

Grorce L. CROCKER,
Manager.

 

oe
Occidental Hotel
FIRE PROOF
CENTRALLY LOCATED
Rates $1.50 and up
EDWART R. SWETT, Mgr.
Muskegon ete Michigan

 

 

Columbia Hotel
KALAMAZOO
Good Place To Tie To

 

 

PARK-AMERICAN

HOTEL
KALAMAZ9O0
A First Class Tourist and
Commercial Hotel

Manager
HARRY W. LUETHI

Also Tea Room, Golf Course and
Riding Academy located on U.S.
No. 12 West operated in connec-
tion with Hotel.

 

 

Park Place Hotel
Traverse City
Rates Reasonable—Service Superb
—Location Admirable.

W. O. HOLDEN, Mgr.

 

 

 

HOTEL KERNS

LARGEST HOTEL IN LANSING

300 Rooms With or Without Bath
Popular Priced Cafeteria in Con-
nection. Rates $1.56 up.

E. S. RICHARDSON, Proprietor

 

 

 

     

 

 

 

 

Marech 27, 1929 MICHIGAN TRADESMAN 25
but the power plant, of prosperity, exceed all the bloody slaughters re- a desperado he had been ordered to tively limited advance orders they

have sufficiently proven that the
closed shop is a delusion and a snare.
The cinema industry may work some-
thing out of it, but the unionists will
achieve nothing outside of that par-
ticular industry, though the public may
be the victims of a return of outlawry,
which usually follows the extension of
trade organization activities.

It will prove an interesting study
for observationists, for it will prob-
ably be about the last opportunity
they will have for making observations
of this character.

Frank S. Verbeck.

—_s co >
Why Criminals Make Poor Soldiers.

Grandville, March 19—Some men,
discussing the condition of the world
to-day, the increase in criminal ex-
ploitation, advanced the idea that war
would soon become a necessity in or-
der to save civilization bv giving the
criminal element a field for work in
the shedding of blood.

Never was a more falacious idea ad-
vanced. Bank robbers and hold-up
men in general do not make good sol-
diers. In every war the United States
has engaged in the best soldiers were
those who were the best citizens in
time of peace.

A good man makes a good soldier
while an evil man is always a slacker.
This was recently proved in the world
war when some of the finest citizens
of the republic crossed the ocean and
aided in scotching an imperial tyrant
of Central Europe.

In our civil war the fact that toughs
and pluguglies were poor stuff for
battle was fully demonstrated. A regi-
ment raised in the slums of New York,
not a member of which had not served
a term in prison, was enlisted to go
South and give battle to the enemy.

It was found that these pluguglies
were a law unto themselves and re-
quired to be guarded in order to hold
them in line for battle, The colonel of
this regiment was talking to his gen-
eral when one of the tough regiment
passed carrying a turkey.

“Where did you get that fowl?” de-
manded the colonel gruffly.

“T stole it, Colonel,” returned the
soldier of the slums. “You see,” said
the colonel, “My men will steal but
they won't lie.”

And so it goes the world over.
Toughs and roughs are mighty poor
stuff out of which to make soldiers.
It was so all down the line. The very
best fighters in the Union army, drawn
from the fields and factories of the
North, came from our respectable fam-
ilies. Clerks from stores, mechanics
from the shops, farmers’ sons were
the pink of perfection when it came to
the pinch in days of war.

A good citizen makes a good soldier
while a tough of the criminal class

was never dependable. Education,
good morals, spiritual training and

honest endeavor makes good in every
line of effort even in fields of war.

The bully of the lumber woods was
not on a par with the boy who was
sneeringly said to be tied to his
mother’s apron string. With all its
ghastly horrors war has its good points
as well as peace, and the United States
is not likely to engage in another war
until pushed into it by a reckless for-
eign enemy.

One would scarcely imagine an Eng-
lishman aching to clash again with this

country, yet it is believed in many
foreign lands that the next great
slaughter of the innocents will be

brought off between the United States
and Great Britain.

Here is what War Commissioner
Veroshilov, Russian man of conse-
quence, says with regard to the future.
“One must not be particularly far see-
ing or a politica! Bolshevik to foresee
that a solution of the aggravated Eng-
lish-American controversies lies in the
long run in the path of armed conflict.
This clash will, in force and violence,

corded in the history of mankind.”

So much for a Russian opinion. Not
unlikely the wish is father to the
thought since there is no love lost be-
tween the English and the Russian.
Nevertheless should such a calamity
ever come we may be sure that the
flower of our civilization will enter the
army ranks and do duty in convincing
England that she is not the whole
thing on this earth of ours.

The criminal element of any country
can never be depended on to give aid
and comfort to their own country.
They are ever a menace rather than an
asset in time of war, even as they are
in days of peace.

Whatever may be seething in the
British brain at the present time it
may well be understood that our
enemies of Revolutionary days have
no real desire to pick a quarrel with
America. A nation as great as ours,
with a people united and determined,
it is not safe to offend.

Russia has problems enough of her
own to keep her busy without seeking
conflict with outside nations, yet there
can be no doubt but the Muscovites
would hail a war between the United
States and Britain with a great degree
of satisfaction.

There is only one proper course for
the United States to pursue and that
is the one of strict rectitude, one which
is strictly right and just, then if as-
sailed we shall know what to do in the
premises. This country has never
shirked its duty when duty called.
Armed with justice, a sizable navy and
an army capable of defying any foe,
we may trust in the Lord and keep
our powder dry.

Remember above all things that the
upright, stable citizen is the one who
hates war and who will go to all rea-
sonable lengths to avoid it, but when
once in will fight to the finish without
fear or favor.

Cultivate good citizenship and we
shall be ready at all times to toe the
mark and keep Old Glory ever in the
sky. Despite the dark predictions of
this Russian, who hates England with
a hatred past understanding. there is
not the slightest danger at present of
any opening of hostilities on the field
of battle between this country and
Britain.

The old saying, be good and you
will be happy, is what Uncle Sam is
doing so we need not lose any sleep
over the present situation.

Old Timer.

ooo
Experience of a Grand Rapids Woman
in Europe.

Michigan cities and villages are
represented on the map of Grand Rap-
ids. Among street names one notices
of such communities as Kalamazoo,
Jackson, Monroe, Muskegon, Hastings,
Holland, Ionia, Baldwin, Grant, Grand-
ville, Mason, Lowell and Fremont.
Map makers prefer single names rather
than such names as Grand Rapids,
Battle Creek, Port Huron and Bay
City.

Farmers have been chosen many
times to fill the office of sheriff of Kent
county. S. S. Bailey, Jesse F. Wykoff,
Isaac Haines, William Thornton and
L. K. Bishop of the farms were effi-
cient officers. Freeling W. Peck and
Isaac Lamoreaux were among the
most efficient of those who have repre-
sented the city of Grand Rapids.

George W. Powers, a deputy serving
under Sheriffs Peck and Lamoreaux
and later as a detective in the service
of the city of Grand Rapids, was noted
for bravery and skill in locating and
arresting persons charged with crimes.
While in the discharge of his duty in
the year 1895 he was shot to death by

arrest. Officer Powers was the hus-
band of Dr. Powers, of Wealthy street.
She had studied medicine, acquired a
diploma and commenced the practice
of her profession in the year 1893. Ac-
companied Dr.
crossed the Atlantic and spent a few
months in England and on the con-
tinent. While on ship board she met
a very dignified, pompous lady whose
ideas of propriety were extreme. She
was greatly shocked one day when she
learned that the doctor had asked ques-
tions of a sailor concerning the prob-

by a cousin Powers

ability of meeting a whale or two dur-
ing the trip. “It is bad form for a
lady to notice a mere sailor on ship-
board,” the lady declared.

A day or two later the sailor ap-
proached the doctor and stated that
two whales might be observed from
the bow of the boat. The doctor in-
formed other ladies of the presence of
the sea monsters and all went forward
to watch On the
following day the dignified lady learn-
ed that whales had been passed in the
sea and that she had not been notified
of their presence. She felt very much
put out about it and so expressed her-
self.

In Amsterdam the
cousin boarded a trolley car bound for
a pleasure resort on the seashore. The

their movements.

doctor and her

weather was intensely hot at the time.
A big, fat Dutchman came in to collect
tickets.
tickets in the basement of a big trav-
eling bag (the place where ladies usual-
ly deposit articles soon to be needed)
and several
necessary to excavate the contents of

The doctor had placed her

minutes’ time was found
the bag and recover the big, red paste-
boards she had purchased in Amster-
dam. While the conductor was en-
gaged in noting the tickets on his trip
slip, the car suddenly jumped the track.
Hastily returning the tickets to the
doctor, the

efforts with

conductor gave his. best

much sweating and the
utterance of loud exclamations in the
Dutch lingo to the task of restoring
the car to its place on the tracks. That
accomplished, while mopping his face
and fanning himself with his hat, the
big fat conductor brought forth his
trip slip and the tickets he had col-
lected. He failed to remember the re-
turn of tickets to the doctor and be-
came much confused.
sumed that the tickets would be called
for later and awaited a call for them.
As the conductor was unable to ex-
press himself in English and the doc-
tor unable to understand the Dutch-
man, the situation assumed a ridiculous
appearance. The conductor sputtered,
waved his arms and mopped his sweat-
ing face. Finally an American who
could comprehend and speak Dutch
entered from the smoking apartment
and cleared up the situation, greatly to
the relief of the conductor and the
amusement of the passengers.
Arthur Scott White.
—_++2>____

_ Straw Hat Shortage Possible.

Little additional business has reach-
ed men’s straw hat manufacturers
since their early bookings. Most re-
tailers are depending on the compara-

The doctor pre-

placed, plus the quite substantial stocks
they carried over from last year, to
With

warm weather in May and June, how-

take care of consumer demand.

ever, the stocks may not prove enough,
leading to the possibility of a scramble
While fancy bands
are featured, they are more subdued.

for merchandise.

There is a trend toward higher crowns
and less wide brims.

 

 

MORTON
HOTEL

Grand Rapids’ Newest
Hotel

400 Rooms <i 400 Baths

RATES
$2.50 and up per day.

 

 

 

 

 

 

HOTEL BROWNING
150 Fireproof Rooms
GRAND RAPIDS, Cor. Sheldon & Oakes
Facing Union Denot: Threa Blocks Awav

 

 

 

26

DRUGS

Michigan Board of Pharmacy.
President—J. C. Dykema, Grand Rapids.
Vice-Pres.—J. Edward Richardson, D>-

troit.

Director—Garfield M.
dusky.

Examination Sessions — Beginning the
third Tuesday of January, March, June,
August and November and lasting three
days. The January and June examina-
tions are held at Detroit, the August
examination at Marquette, and the March
and November examinations at Grand
Rapids.

Michigan State Pharmaceutical

Association.

President—J. M. Ciechanowski, Detroit.

Vice-President—Chas. S. Koon, Mus-
kegon.

Secretary—R. A.

Benedict, San-

Turrell, Croswell.

Treasurer—L. V. Middleton, Grand
Rapids.
Fountain Fancies Adapted To Easter
Trade.

Easter is the holiday that starts the
summer season going full blast.

It is then that the ladies come out
boldly in their best, men are urged to
doll up in new togs, and the first
glimpse of that which is flowery is
ushered in for its summer siege.

Nor are the florist, the milliner, the
clothier, the haberdasher the only ones
who might profit by the observance of
this holiday. True, those mentioned
are the first ones thought of by the
average person, and yet, how easily the
fountaineer could attract Easter pa-
tronage by simply following the cus-
toms of other merchants.
is a place of some

The fountain
beautiful features to begin with and
these features may be supplemented
by a more strict observance for this
Now that flowers are the

and

one season.

 

yogue both in reality and in dress
one might say in the air—why not
give the patrons a real flower show,
thereby creating the sort of an im-

that you most desire.

pression

The menu should be a bit different
for this occasion because this is the
coming out party for those new dishes
that vou are planning for the warmer
days to come.

Why not make it more or less of an
announcement affair, and present your
rons with this thing in so bold a
as to actually cause “‘talk’’?
order that this might be ac-
necessarily in-

 

 

complished one must
troduce dishes that are new and _ at-
tractive.

One could not expect to get very
far by simply presenting trite combina-
tions which are known everywhere. To
be new means that they should not

New

only look new but taste new.

MICHIGAN

containers for these dishes, and new
names as well, add considerably, but
first of all the items should contain
new ingredients. At least should they
be something that you yourself have
not used for some time if ever.

And is you are up-stump as to the
source of specials ask your manufac-
turer or wholesaler, who will gladly
furnish you with almost anything im-
aginable.

The following will
menu that anyone could exploit to the
satisfaction of all concerned, and yet
keep within the bounds of fair prices

make you a

and simple methods:
April Pudding.

For this sundae use on eight ounce
stem glass. Put into it first a twelve-
to-the-quart dipper of white ice cream,
then a spoon of crushed strawberries,
then another spoon of ice cream. Now
add enough marshmallow whip to
nearly fill the glass, and top with
crushed nuts and a green cherry. This
should be served with a long spoon,
and care taken to avoid space in the
It should look full, and should
places that

glass.

bring 30c, especially in

cater to college trade.
Easter Bunny.

This requires an ice cream bunny
made up in a special mould of tinted
ice cream. First place a thin slice of
white ice cream cut from a quart brick,
and over it a ladle of thick chocolate
fudge dressing. Then place the bunny
on the slice and serve with an ordin-
ary spoon. A doily may be used on
the plate to make a really finished job.
The bunnies should be ordered in
plenty of time to give the manufactur-
er a fair chance to furnish your re-
quirements.

Pecan Peter Pan.

Into a banana split dish place half
a banana cut in two. Add a sixteen-
to-a-quart of white, and one of choco-
late ice cream. Dress with crushed
cherries and a handful of whole salted
pecans. The amount of nuts perhaps
will determine the selling price of this
delicacy, although 30c should pay for
sufficient food to satisfy the customer.

Angel Food Sundae.

The demand for a la mode is in-
creasing so rapidly that a permanent
place might be found for it upon the
menu. One item in this class would
at least suggest to the customer that
you are catering to business on foods

TRADESMAN

of the a la class. On a small plate
place a piece of angel food cake cut
flat. Upon it add a twelve-to-a-quart
of white ice cream, and over it a small
top of heavy chocolate fudge and a
red cherry. Lunchers will take to this,
and should be willing to leave a quar-
ter for it.
Spring Blossom.

From a quart brick of neapolitan ice
cream cut two slices of about three-
quarter inch thickness, place them on
a small plate, and between them pour
a layer of mixed fruits in sirup. Then
over them pour a ladle of green-color-
ed marshmallow, and top with a red
cherry. If you are not familiar with
the coloring of the marshmallow, go
to your druggist, who will sell you a
few green color tablets. Dissolve one
of these in a small quantity of water
and add to suit.

At this season also it is highly
profitable to begin to mention those
drinks which you will push during the
warm months. Your coming out is
timely only to the extent of your fancy
drinks and foods, and certainly the
more fine and new drinks you can in-
troduce the more effective your an-
nouncement of them. Of course all egg
drinks should now be played up, but
the following new products will assist
you in dressing up the spring menu.

May Punch.

To an eight-ounce glass of quality
ginger ale add the juice of half an
orange and a dash of lemon sirup. Stir
with cracked ice, and decorate with
sliced orange and cherries. Serve with
straws and a long spoon.

Grenadine Freeze.

Into an eight-ounce stem glass pump
one ounce each of Grenadine and or-
ange sirups. Add cracked ice, and fill
with coarse stream to within an inch
of the top. Now add a small dipper
of orange or pineapple sherbert, or a
fancy ice cream, and top with either
green or red whole cherries. Remem-
ber to serve a long spoon with this as
well as straws, and keep the name well
before the patrons because this one is
good for all summer. Any jobber will
supply the Grenadine sirup at a nom-
inal cost.

ee

Danger Points in Accusing a Cus-
tomer of Theft.

Without doubt, the loss to retail

merchants from petty thieves, shop-

lifters, and other business flimflam

March 27, 1929

artists, runs into millions of dollars
each year. These steals go all the way
from a cracker filched from the corner
grocer, to a $1,000 fur coat lifted from
a department store, and merchants
cannot be blamed for taking drastic
precautions against leaks of this kind.

However, regardless of the methods
of protection -employed, a merchant
should never lose sight of the possible
danger in accusing a customer of dis-
being unable to
For, in such a case, nine

honesty, and then
prove it.
times out of ten, the customer will in
turn accuse the merchant of slander or
false imprisonment, and demand dam-
ages.

And, the worst of situations of this
kind lies in the fact that it takes very
little evidence to make a case of slan-
der or false imprisonment against a
merchant, if he has accused or detain-
ed a customer in any degree, and fails
The danger to
a merchant in hastily making charges

to prove his charge.

of this kind is illustrated in a long line
of cases of which the following are fair
examples.

In one case of this kind two women
entered a store and made a number of
The salesman in charge of
the meat counter in the store observed

purchases.

them leaving without paying any meat
check, and concluded that one of the
women was attempting to get away
with a meat purchase without paying
for it. The merchant had for some
time been annoyed by petty thieves of
various kinds, and had instructed his
clerks to keep a sharp outlook for just
In line with this,
the clerk informed the merchant of

such occurrences.

the acts of the women after they had
left the store with packages in their
arms.

Acting on this information, the mer-
chant caught up with the women be-
fore they had gone far, and informed
one of them that she had not paid for
the meat. The accused woman denied
the charge, but the merchant insisted
that she return to the store and face
the clerk.
store, and as soon as the clerk saw the

They then returned to the

woman he stated she was not the per-
son he had referred to, and it then
developed that the accused woman had
not bought any meat.

The merchant of course found him-
self in an awkward situation. He
apologized profusely. Begged the wo-
man to excuse his mistake, and assur-

 

 

A

 

TNT rT

GRAND RAPIDS
STORE EQUIPMENT

CORPORATION

GRAND RAPIDS ~ MICHIGAN

ATCC ce ME
——————————————— —— -

Succeeding

GRAND RAPIDS
SHOWCASE CO.

WELCH-WILMARTH
CORPORATION

PIYTTTITITITITITTTIN TINE DE TE CO

 

ITI T

STORE
PLANNING

Recommendations to fit
individual conditions.

FIXTURES

Planned to make every
ss foot of store into
sales space.

oo

ee |

4  .

DRUG STORE

Nae nase

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

nomen nme 7 ME

 

 

 

Marcch 27, 1929

MICHIGAN

TRADESMAN

 

 

ed her that it would never happen
again. The woman, however, declined
to do anything of the kind, and

brought suit against the merchant for
false imprisonment, on the ground that
he had forced her to return to the store

with him, to face a false charge of
theft.
Upon the trial of the case, a jury

gave the woman $500 in damages, and
the court upheld the award. This for
the reason that, even though the mer-
chant had honest
that did not excuse him, nor lessen the
humiliation embarrass-
ment from being accused of theft in
So, that was that.

In another case of this kind, a mer-

made an

woman’s and

public.

chant observed a woman at a hosiery
acting in what he took to be
manner. As he looked,
he thought he saw her secrete an ar-
ticle from the counter about her per-

counter
a suspicious

son. As the woman left the counter,
he requested her to come with him to
When
the woman reached the office she de-

nied she had taken anything, and a

his office for an explanation.

mistake

search of her person made by a wo-
or the
merchant failed to reveal anything be-
longing to the store.
the merchant was called upon to pay
a judgment of $2,500.

man detective in the employ

For this mistake,
Cases of this kind might be multi-

plied indefinitely, for the
full of

books are
them: cases in which a mer-
chant was sure he had “the goods” on
but fell when called
prove it, left high
suit to defend
For, as noted here-
merchant makes an
accusation of this kind the burden of

proving it is upon him.

a person, dawn

upon. to and was
and dry with a damage
for his mistake.

tofore, where a

that this is one
phase of store management that must
be handled with kid gloves. If a mer-
chant has the proof, well and good, and

However if in
better policy to
and perhaps lose an
and then,

Tt is obvious then

he may go the limit.
doubt, it is usually
withhold action,
rather than take
litigation.

Leslie Childs.

article now

the risk of costly

 

 

tell you what sells the best.

Grand Rapids

 

merchandise
wholesaler.

the most reliable makers,
selling them at
the lowest liv-
able prices; and
we invite you to
come and see
our Mammouth Line, at any time. We have
salesmen that will show you our line and

We especially want you to come in and see
samples of Drug Sundries in our large day-
light sample room. Each article priced in
plain price tickets, one price to all.

HAZELTINE & PERKINS DRUG CO.
Michigan

~ DON’T BE FOOLED NEXT WEEK

Or any other day, and you will
never be fooled if you buy your

from a_ reliable

For over 55 years we

have sold Drug Sundries in the
State of Michigan; we try to sell

the best obtainable, buying from
and

 

Manistee

 

 

Raster Cand

CANDY EGGS

PUTNAM

 

- NOVELTIES

JOWNEYS Easter Gift

PACKAGE CHOCOLATES
Now ready to ship. Get your supply early.

NATIONAL CANDY CO., INC.

FACTORY

GRAND RAPIDS, MICH.

 

 

 
 

 

M\

 

WHOLESALE DRUG PRICE CURRENT

 

Prices quoted are nominal, based on market the day of issue.

Acids
Boric (Powd.).. 9 @ 20
Borie (Xtal) .. 3 @ 20
Carholie —... 38 @ 44
Cities 53 @ 70
Muriatic __.._.. 3%@ 8
Nite oo 9 @ ib
Oxaie ooo 15 @ 25
Sulphuric _.____ 3%@ 8
Wartarie .. 52 @ 60
Ammonia
Water, 26 deg... 07 @ 18
Water, 18 deg._. 06 @ 15
Water, 14 deg... 54@ 13
Carbonate —.._.. 20 @ 25
Chloride (Gran.) 09 @ 320
Balsams
Copaiba, ..... 1 00O@1 25
Fir (Canada) -. 2 75@3 00
Fir (Oregon) 65@1 00
Paru 22 3 00@3 25
Vole 220 2 00@2 25

Barks
Cassia (ordinary). 25@ 30
Cassia (Saigon) -. 50@ 60
Sassafras (pw. 60c) @ 50
Soap Cut (powd.)
35c

a 20@ 30
Berries
@ubeb = 00
Nish 22 a 25
aM per 10 20
Prickly Ash _.._.. @ 7
Extracts
Hicoriee 60@ 65
Licorice, powd. -. 60@ 70
Flowers
Arnica: .. 3. 1 75@1 85

Chamomile Ged.) @ 50

Chamomile Rom. @ 7
Gums

Acacia, Ist _..... S0@ 455
acacia, 2nd. .... 45@ 50
Acacia, Sorts _.. 20@ 25
Acacia, Powdered 35@ 40
Aloes (Barb Pow) 2)@ 35
Aloes (Cape Pow) 25@ 35
Aloes (Soc. Pow.) 75@ 80
Asafoetida —_..__ 50@ 60

Pow ae 90 @1 00
Campnhor 2 90@ Yd
Gitaiac 2 @ 60
Guaiac, pow’d —. @ i0
Kono @1 2%
Kino, powdered_-_ @1 20
Sve 4... @1 15
Myrrh, powdered @1 25
Opium, powd. 19 65@19 yz
Opium, gran. 19 65@19 92
whelac 2. 65@ 80
Sheveae 2 75@ 90

Tragacanth, pow. @1 75
Tragacanth __.. 2 00@2 35
Turpentine @

Insecticides

Avsenic (20 08@ 20
Blue Vitriol, bbl. @ 08
Blue Vitriol, less 094,@17
Bordea. Mix Dry 12@ 26
Hellebore, White
powdered __... 18@ 30

Insect Powder... 47%@ 60
Lead Arsenate Po. 1344@30
Lime and Sulphur

Dry oo OS@ 22

Paris Green -.-. 24@ 42
Leaves
Buchu 3... @1 08
Buchu, powdered @1 10
Sage, Bulk _.__. 25@ 30
Sage, % loose __ @ 40
Sage, powdered. @ 35
Senna, Alex. -... 50@ 175
Senna, Tinn. pow. 30@ 35
Uva Urai 20@ 25
Oils
oe Bitter,
Fue ooo 7 50@7 75
Ana Bitter,
artificial 3 00@3 25
Almonds, Sweet,
true _.... 50@1 80
Almonds, Sweet,
imitation -... 1 00@1 25
Amber, crude -. 1 25@1 50
Amber, rectified 1 50@1 75
AMmse 2. 25@1 50
Bergamont --_-. 9 00@9 25
Cajeput ........ 2 00@2 25
Cassia ... 4 00@4 25
Castor 2... 1 55@1 80
Cedar Leaf ---. 2 00@2 25
Citronella -—-..-- 1 00@1 20
Cloves 222 00@4 25
Cocoanut. =... 27%@ =
Cod Eiver .__._.. 1 75@2 2
€soten 2 00@2 26

Cotton Seed ---. 1 35@1 50
Cubebsa 2... 5 00@5 25
Bigeron ____.._ 6 00@6 25
Eucalyptus --.. 1 25@1 60
Hemlock, pure_. 2 00@2 25
Juniper Berries. 4 50@4 75
Juniper Wood — 1 50@1 75
Lard, extra ...._ 1 55@I 65
Lard, No. 1 .._.. 1 26@1 40
Lavender Flow__ 6 00@6 25
Lavender Gar’n. 85@1 20
Lemon: 00@6 25
Linseed, raw, bbl. @ 86
Linseed, boiled, bbl. @_ 89

Linseed, bid. less 96@1 09
Linseed, raw. less 98@1 06
Mustard, arifil. oz. @ 35

Neatsfoot ._... 1 25@1 35
Olive, pure __-. 4 00@5 00
Olive, Malaga,
vVellow 3 00@3 50
Olive, Malaga,
green 2 85@3 25
Orange, Sweet 12 00@12 25
Origanum, pure_ @z2 50

Origanum, com’'l 1 00@1 20

Pennyroyal __-- 3 00@3 25
Peppermint ---- 5 50@5 70
Rose, pure 13 50@14 00

Rosemary Flows 1 25@1 60
Sandelwood, E.
5.

BO ieee 10 50@10 75
Sassafras, true 1 75@2 00
Sassafras, arti’l 75@1 00
Spearmint —..___ 7 00@7 25
Sperm _.......- 1 60@1 75
Tany 4. 7 00@7 25
Tar USE ___.. 65@ 75
Turpentine, bbl. @66%
Turpentine, less_. 74@ 87
Wintergreen,

iC ee 6 00@6 25
Ww intergreen, sweet

Bitch ....-. 3 00@3 25
Wintergreen, art 75@1 00
Worm Seed ___. 3 50@3 75

Wormwood —-- 20 00@20 25

Potassium
Bicarbonate -.._ 35@ 40
Bichromate _.. I8@ 25
Bromide _...-. @9@ $5
Bromide ._.__... 54@ 71
Chlorate, gran'd. 23@ 30
Chlorate, powd.

Or Mitel 2 16@ 25
Cyanide _...- _ 30@ 30
Iodide 2... | 4 36@4 60
Permanganate _. 22%@ 35
Prussiate, yellow 385@ 45
Prussiate, red —_— @ 70
Sulphate 35@ 40

Roots
Alkanet =. 30@ 435
Blood, powdered_ 40@ 45
Oaktmas 200 35@ 85
Elecampane, pwd. ZoW 30
Gentian, powd. ~ 20@ 30
Ginger, African,

powdered -.-__ 30@ 35
Ginger, Jamaica_ 60@ 65
Ginger, Jamaica,

powdered ----- 45@_ 60
Goldenseal, pow. 7 50@8 00
Ipecac, powd. -. 4 50@5 00
Hicorice -_-.-.___ som 40
Licorice, powd._. 20@ 30
Orris, powdered. 45@ 50
Poke, powdered_. 35@ 40
Rhubarb, powd -- @1 00

Rosinwood, powd. @ 650
Sarsaparilla, Hond.

ground —__.._ D1 10
Sarsaparilla, Mexic. @ 60
Seuilis _....__..- 5@ 40
Squills, powdered 70@ 80
Tumeric, powd._. 20@ 25
Valerian, powd.__ @1 00

Seeds
Aviife 2) @ 35
Anise, powdered 35@ 40
Bird Is 13@ 17
Cansry 0... 10@ 16
Caraway, Po. 30 25@ 30
Cardamon _____. 2 50@3 00
Coriander pow. .40 30@ 25
Inn 2. 15@ 20
Fennel 35@ 50
Biase 7@ 16
Flax, ground -- 7™@ 15
Foenugreek, pwd. 15@ 25
Hemp ..3 8@ 15
Lobelia, powd. -- = 60
Mustard, yellow 17 25
Mustard, black.. 20@ 25
Popes 15@ 30
Quince —_.____ 1 00@1 25
Sabadilla _-_..... 45@ 50
Sunflower --.--- 12@ 18
Worm, American 30@ 40

Worm. Levant — 6 50@7 00

Tinctures
Aconita —_....._.- @1 80
Aloee _...- @1 56
Aries __-.___. @1 50
Acafoetida ------ @2 28

    

Belladonna -.---- @1 44
Bensom (2 @2 28
Benzoin Comp’d. @z2 40
Buch 2. @2 16
Cantharides ---- @2 52
Capsicum —...__- @2 28
€atechy 2... @1 44
Ginchona ......._. @2 16
Colchicum ..—_. @1 80
Cuhehs @2 76
Digitalis _....... @2 04
Gentian _........ @1 35
Guatac 2. @2 28
Guaiac, Ammon._ @2 04
SONG: 2 @1 25
lodine, Colorless— @1 50
tron, Clo 2 | @1 56
King = ........._.. @1 44
Myrrh) @2 52
Nux Vomica —.. @1 80
Opium _.... @5 40
Opium, Camp. --. @1 44
Opium, Deodorz’d @5 40
Rhubarb .__..... @1 92
Paints
Lead, red dry -. 13%@14%
Lead, white dry 18%@14%
Lead, white oil. 13%@14%

Ochre, yellow Dbl. @ 2%
Ochre, yellow less 3@ 6
Red Venet’n Am. 3%@ 7
Labi aaa Eng. 4@ 8
See 5@ 8
Whiting, bor @ 4%
Whiting _._....... 5% @10
L. H. P. Prep... 2 55@2 70
Rogers Prep. -. 2 55@2 70

Misceilaneous

 

Acetanalid __._. 67@ 75
Alum) oo O6o@ 12
Alum. powd and

Sround 2... o9@ 15
Bismuth, Subni-

trate .....__ 2 25@2 G2
Borax xtal or

powdered -... 05@ 13
Cantharides, po. 1 60@2 00
Calomel 2 72@2 82
Capsicum, pow’d 62@ 75
Carmine 50@8 00
2assia Buds ___. 30@ 35
Gloves .... 40@ 50
thalk Prepared. 14@ 16
Chioroform .... 53@ 66
Chloral Hydrate 1 20@1 50
Cocaine 2... 12 85@i3 50
socoa Butter -.. 65@ 90
Corks, list, less 30-10 to

40-10%
Copveras ......_... Oos@ 10
Copperas, Powd. 4@ 10
Corrosive Sublm 2 25@2 30
Cream Tartar .. 35@ 465
Cuttle bone ..... 40@ 50
Dexstirine 3 6@ 15
Dover’s Powder 4 00@4 50
Emery, All Nos. 10@ 15
Emery, Powdered @ 15
Epsom Salts, bbls. @03%
iupsom Salts, less 3%@ _ 1v
Ergot, powdered _. @4 00
Flake, White ~. 15@ 20
Formaldehyde, lb. aes
Gelatine — 80@ 90
Glassware, less 55%
Glassware. full case 60%.
Glauber Salts, bbl. ase
Glauber Salts less 04@
Glue, Brown ..... 20 30
Glue, Brown Grd 16@ 22
Glue, White .... 27%@ 35
Glue, white grd. 25@ 35
Glycerine ______.. 20@ 40
75 9

Jodaform _._..... 8 00@8 30
vead Acetate -. 20@ 30
face —.. @ 1 60
face, powdered. @1 60
Menthol _..__. 8 50@9 50
Morphine _... 12 83@13 98
Nux Vomica —... 30
Nux Vomica, pow. 15@ 25
Pepper, black, pow 57@ 70
Pepper, White, pw. 75@ 85
Pitch, Burgudry. 20@ 25
Quassia .....___. 12@ 15
Quinine, 5 oz. cans @ 59
Rochelle Salts _. 28@ 40
Sacharine ~~... 2 60@275
Salt Peter _...__ 11@ 22
Seidlitz Mixture 30@ 40
Soap, green -_- 5@ 30
Soap mott cast— 25
Soap, white Castile,

CAG 2220 5 00
Soap, white Castile

less, per bar -- 1 60
Soda Ash .._..._ 3@ 10
Soda Bicarbonate ane 10
Sods, Sal _.... 02%@ 08
Spirits Camphor @1 20
Sulphur, roll _._-_. 3%@_ 10
Sulphur, Subl. -. 44@ 10
Tamarinds -..... 20@ 25
Tartar Emetic -.. 70@ 175
Turpentine, Ven. 50@ 75
Vanilla Ex. pure 1 50@2 00
Vanilla Ex. pure 2 25@2 60
Zine Sulphate _. 06@ 1)

28

MICHIGAN TRADESMAN

March 27, 1929

 

GROCERY PRICE CURRENT

These quotations are carefully corrected weekly, within six hours of mailing

and are intended to be correct at time of going to press.

Prices, however, are

liable to change at any time, and merchants will have their orders filled at mar-
ket prices at date of purchase. For price changes compare with previous issues.

 

 

 

 

SE eS ps
ADVANCED DECLINED
Canned Blueberries Oatman's Evaporated Milk
Pork
AMMONIA Kkrumbles, No. 424 _.. 27 Cod Fish Cake, 10 oz. 1 55
Quaker, 24-12 oz. case 250 Bran Flakes, No. 624 2 25 Cove Oysters, 5 oz. _ 175
Quaker, 12-32 oz. case 2 25 Bran Flakes, No. 602 150 Lobster, No. \%, Star 2 9@
Bo Peep, 24, sm. case 270 Rice Krispies, 6 oz. _. 270 Shrimp, 1, wet. os
Bo Peep. 12. lge. case 2 25 ice Krispies, 1 oz. .. 150 Sard’s, % Oil, Key __ 6 lo
Kaffe Hag, 12 1-lb. Sard’s, %4 Oil, Key __ 5 75
Cans 2 7 30 Sardines. 4% Oil, k’less 5 25
All Bran, 16 oz. _-_... 2 25 salmon, Red Alaska 3 00
All Bran, 10 oz, _--___ 2 70 Salmon, Med. Alaska 2 40
All Bran, % oz. .... 2 00 Salmon, Pink Alaska 2 25
Post Brands. Sardines, Im. %, ea. 10@28

 

APPLE BUTTER

Quaker, 24-12 oz.,
Quaker, 12-38 oz.,

doz. 2 23
doz. 3 35

AXLE GREASE

62 1b 4 35
3 ib. 2. 6 00
10 lb. pails, per doz. 8 50
15 lb. pails, per doz. 11 95

25 lb. pails, per doz. 19 15

BAKING POWDERS

Arctic, 7 oz. tumbler 1 35

Queen Flake, 16 oz., dz 2 25
Royal, 10c, doz. ___-__ 95
Royal, 6 oz.. doz. ..__ 2 70
Royal. 12 oz., doz. __ 6 2B
Royal, 5 ib. ... 31 20
Calumet, 4 oz., doz. 5
Calumet, 8 oz., doz. 1 95
Calumet, 16 oz., doz. 3 ~"
Calumet. 5 Ib.. doz. 12 75

Calumet, 10 Ib.. doz. 19 00

Rumford, 10c, per doz. 95
Rumford, 8 oz., doz. 1 85
Rumford, 12 oz.. doz. 2 40
Rumford, 5 Ib.. doz. 12 50
K. C. Brand
Per case
lfc sive, 4 fox. _____. 3 70
i5c size. 4 doz. —...___ 5 50
20c sive, 4 doz ——____ 7 20
25c size. 4 doz. _-.--- 9 20
50c size, 2 doz. —..-._ 8 80
B0c size. 1 doz ______ 6 85
10 Ib. size, % doz. ---- 6 75
BLUING

JENNINGS

The Original

Condensed

   

Ud 2 oz., 4 dz. cs. 3 00
f, 0z., 3 Gz. cs. 3 75

Am. Ball,36-1 0z., cart. 1 00

Quaker, 1% oz., Non-
freeze, dozen

Boy Blue. 36s. per cs. 2 70

BEANS and PEAS
100 lb. bag
Brown Swedish Beans 9 00
Pinto Beam 9 50
Red Kidney Beans __ 11 00
White Hand P. Beans 12 00

Cal. Lima Beans __-- 15 00
Black Xye Peans .. 11 50
Split Peas, Yellow __ 8 00
Split Peas, Green  -_ 9 00
Bopicn: Peas 7 50
BURNERS

Queen Ann, No. 1 and

ey 35
White Flame, No. 1

mat 2. Gow. 2. 2 25

BOTTLE CAPS

Single Lacquor, 1 gross

pkeg., per gross _.._ 15
Dbl. Lacquor, 1 gross

pkg., per gross __._ 15%

BREAKFAST FOODS

Kellogg’s Brands.
Corn Flakes, No. 136 2 85
Corn Flakes, No. 124 2 85
Corn Flakes. No. 102 : 00
Pep, No. 224
Pep. No. 202

Grape-Nuts, 24s _..___
Grape-Nuts, 100s ____
Instant Postum, No. 8
Instant Postum, No. 10
Postum Cereal, No. 0
Post Toasties. 36s —__
Post Toasties, 24s

Post's Bran, Zs __.
Pitts Bran, 12s
Roman Meal, 12-2 Ib._
Cream Wheat, 18 —-__-
Cream Barley, 18 - _-
Raiston Mood, 18 ___.
Maple Flakes, 24 -___
Rainbow Corn Fla., 36
silver Flake Oats, 18s
Silver Flake Oats, 12s
90 lb. Jute Bulk Oats,

BO DO DO om GH GO 9 DS bo DO YD He OT DS
©
o

Ser ee 2 85
Ralston New Oata, 24 2 70
Ralston New Oata, 12 2 70
Shred. Wheat Bis., 36s 3 85
Shred. Wheat Bis., 72s 1 65
Triscntt: ia 1 79
Wheatena, 188 —__..._ 3 70

BROOMS
Jowet, Got. __......... 26

Standard Parlor, 23 Ib. 8 25
Fancy Parlor, 23 Ib._- 9

Ex. Fancy Parlor 25 Ib. 9 75
Ex. Fey. Parlor 26 Ib. 10 00

 

ee ee 5
Whisk, No. 3... 8 76
BRUSHES
Scrub
Solid Back, 3 in. -._.. ) 60
Solid Back, 1 in. -... 1 18
Pointed Ends ____._ a & OS
Stove
paeker 1 80
No: WO 2 00
Feeress 2 2 60

 

BUTTER COLOR
Dandelion __-......... 2 85

CANDLES

Electric Light, 40 Ibs. 12.1
Plumber, 40 Ibs. ___-. 13.8
Faranine, 4%
Paraffine, 128  .-....- 14%
Witte ............-. 40
Tudor, 6s, per box __ 30

CANNED FRUIT
Appies, No. 19: 6 50
Apple Sauce, No. 10 8 00
Apricots, No. 2% 3 40@3 90
Apricots, No. 10 8 50@11 00
Blackberries, No. 10 7 50
Blueberries, No. 10 __ 14 00
Cherries, No.
Cherries, No.
Cherries, No. 10 _. 13 00
Peaches, No. 10 Pie 6 50
Peaches, No. 2% Mich 2 20
Peaches, 2% Cal. 2 25@2 60

Peaches, 10, Cal. _... 8 50
Pineapple, 1 sit. ..... 1 35
Pineapple, 2 ali. 2 60
rPavpie, 2 or. a: 3S
P’apple, 2 br. sl. _... 2 40
P’apple, 2%, sli. _.-.. 3 00
P’apple, 2, cru. ____. 2 60
Pineapple, 10 crushed 9 50
Pears, NG. 2 oo 3 00
Peas, No. 2%... 3 75
Raspberries, No. 2 blk 3 25
Raspb’'s. Red. No. 10 11 50
Raspb’s Black,

No. 00 15 00
Rhubarb, No. 10 __... 4 75
Strawberries, No. 2 __ 3 25
Strawb’s, No. 10 oa tk OD

CANNED FISH
Clam Ch’der. 10% oz.
Clam Ch., No. 2
Clams. Steamed. No 1
Clams, Minced, No. %
Finnan Haddie, 10 oz
Clam Bouillon. 7 oz.-
Chicken Haddie. No. 1
Fish Flakes, smal] __

= 88 FO co FD BOTS Be
wo
So

Sardines, Im., %, ea.

Sardines, Cal. __ 1 35@2 25
Tuna, %, Curtis , doz. 4 00
Tuna, \s, Curtis, doz. 2 30
Tuna, % Blue Fin  __ 2 25
Tuna, 1s. Curtis, doz. 7 00

CANNED MEAT
Med.

Lge.

Bacon,
Bacon

Beechnut
Beechnut

Beef, No. 1, Corned __ 2 65
Beef, No. 1, Roast _.._ 3 15
Beef, No. 2%, Qua., sli 1 65
Beef. 3% Oz. "Qua. sli. 15
Beef, 5 oz., Am Sliced

Beet, No. 1, B nut, sli. ¢ 00

Beefsteak & Onions, s
Chit Con Ca... is _.
Deviled Ham, %s ___
Deviled Ham, %s  ___
Hamburg Steak &

©
Oo

Onions, No, 1... 3 15
Potted Beef, 4 oz. _._ 1 16
Potted Meat, 4% Libby 50
Potted Meat, % Libby 90
Potted Meat, % Qua. 85
Potted Ham, Gen. %& 1 85
Vienna Saus., No. &% 1 45

Vienna Sausage, Qua. 95
Veal Loaf, Medium __ 2 25

Baked Beans

Campbells 2 oe. 115
Quaker, £5 of ..... 1 10
Fremont. No. 2 22. 1.25
mnider. No. 8 1 16
Snider, No. 2... a Bb

Van Camp, small ___- 90
Van Camp, med. 1 15

CANNED VEGETABLES.
Asparagus.

No. 1, Green tips  -. 3 75
No. 2%, Large Green 4 50
W. Beans, cut 2 1 65@1 75
W. Beans. 10 2 8 00
Green Beans, 2s 1 65@2 25
Green Beans, 10s _. @8 00

Beans, 2 gr. 1 35@2 65
Lima Beans, 2s,Soaked . 16

tem Mid, No. 2 25
Beets, No. 2, wh. 1 @2 40
Beets, No. 2, cut 1 45@2 35
Corn, No. 2, stan, _. 1 15

Corn, Ex. stan. No. 2 1 86
Corn, No. 2. Fan. 1 80@2 35
Corn. No. 10 _. 8 00@10 76

Hominy, No. 3 1 10
Okra, No. 2, whole __ 2 15
Okra, No. 2, cut _ 1 I

Mushrooms, Hotels  -. 32
Mushrooms, Choice, 8 oz. 35
Mushrooms, Sur Extra 50
Peas, No. 2. E. wo 2 ae
Peas, No. 2, Sift,

June

ceuceiue ae 2 26

Peas, Ex. Fine, French 26
Pumpkin, No. 3 1 60@1 75
Pumpkin, No. 10 5 00@5 50
Pimentos. %, each 12@1¢4
Pimentoes, %, each __ 27
Sw’t Potatoes, No. 2% 1 75
Sauerkraut, No.3 1 45@1 75
Succotash, No. 2 1 65@2 60
Succotash. No. 2, glass 2 80
Spinach, No. 1 .... 1 25
Spnach, No. 2.. 1 60@1 90
Spinach, No. 3. 2 26@2 6&0
Spinach, No. 10. 6 50@7 00

Tomatoes, No, 2 ...... 1 60
Tomatoes, No. 3 .... 2 25
Tomatoes, No. 10 -_.. 7 50
CATSUP.
Beech-Nut, small ___. 1 65
Lily of Valley, 14 oz... 2 26
Lily of Valley, % pint 1 65
Snider, $ Os... 1 65
Sniders, 16 oz _..... 2 35
OGOuatker, $$ oz; -. 1 30
Quaker, 10 oz. ...... 1 45
Quaker, 14 ov... 2
Quaker, Gallon Glass 12 50
Quaker, Gallon Tin _. 8 0

CHIL! SAUCE

Snider, 16 oz. ----.--- 3 30
Snider, 8 og. —....... - 2 30
Lilly Valley, 8 oz. _. 2 25

Lilly Valley. 14 oz. .. 8 26

OYSTER COCKTAIL.

Sniders, 16 og. -..... -. 3 30
Sniders, 8 oz. __-.--- 30
CHEESE.
Roguetort 45
raft, small items 1 65
Kraft, American -. 1 65
Chili, small tins _. 1 66
Pimento, small tins 1 65

Roquefort, sm. tins 2 25
Camembert, sm. tins 3 26

Wisconsin Daisy ____ 27
Wisconsin Flat __..._ 27
New York June _____ 34
bap. Saro 42
Bre
CHEWING GUM.
Adams Black Jack __-- 65
Adams Bloodberry ---. 65
Adams Dentyne __------ 66
Adams Calif. Fruit _ -- ~
Adams Sen Sen ________
Beeman’s Pepsin —_.---. <6

Beechnut Wintergreen.
Beechnut Peppermint -
Beechnut Spearmint -..-.
Doublemint
Peppermint, Wrigleys __ 65

Spearmint, Wrgileys __ 65
sence ree oo 65
Wrigley’s P-K  ._--.- 65
CO 65
Tesoerry 22. 65
CLEANER

Holland Cleaner
Mfd. by Dutch Boy ee
bo in eaee oe 5 50

COCOA.

 

Droste’s Dutch, 1 lb.__ 8 50
Droste’s Dutch, % Ib. 4 50
Droste’s Dutch, % Ib. 2 35
Droste’s Dutch, 5 lb. 60

Chocolate Apples ---. 4 50
Pastelles, No. 1 --..13 60
Pastelles, % Ib. ------ 6 60
Pains De Cafe _.... — 3 00
Droste’s Bars,

1 doz. 2 00
Delft Pastelles -.--.- 2 15
1 lb. Rose Tin Bon

Pees —13 00
7 oz. “Rose Tin Bon
ee 9 00
13 soy ‘cca De Cara-
ee 13 20
12 oz. Rosaces ___..10 80
% Ib. Rosaces __---. 7 80
% Ib. Pastelles -__---- 3 40

Langues De Chats .. 4 80

CHOCOLATE.
Baker, Caracas, %s ---- 37
Baker, Caracas, %s _.-- 35

CLOTHES LINE.
Hemp, 50 ft. _.__ 2 00@2 26
Twisted Cotton,

os ..... --- 3 50@4 00
Braided, 50 ft. 25
Sash Cord

3 50@4 00

 

HUME GROCER CO.

ROASTERS
MUSKEGON, MICS

 

COFFEE ROASTED
Worden Grocer Co.
1 Ib. Package

Metrose 2 36
[seers 25
QOagaker  ....o 42
NentOW 40 40
= House ---.-- =
Bona Cebu 41

McLaughlin’s Kept-Fresh

 

Gro. Co.
Lighthouse, 1 lb. tins_. 49

Nat. Brands

Pathfinder, 1 lb. tins_. 45
Table Talk, 1 lb. cart. 43
Square Deal, 1 Ib. car. 39%
Above brands are packec
in both 30 and 50 lb. cases.

Coffee Extracts

M. Y., per 100
Frank's 50 pkgs. _. 4 25

Hummel’s 60 1 Ib. 10%

CONDENSED MILK
Leader, 4 doz. 7
Nagle, 4 doz.
MiLK COMPOUND
Hebe, Tall, 4 doz. -. 4 60
Hebe, Baby. 8 do. -. 4 40
Carolene, Tall, 4 dosz.3 =
Carolene, Baby -__.--- 3 5

EVAPORATED MILK
Quaker, Tall, 4 doz.__ 4
Quaker, Baby, 8 doz. 4 40
Quaker, Gallon, % doz. 4 50
Carnation, Tall, 4 doz. 4 70
t
+
4

50

Carnation, Baby, 8 dz. 4 60
Oatman’'s Dundee, Tall
Oatman’s D'dee, Baby
Every Day, Tall —-.- 4
Every Day, Baby ---- 4
ret. Cal oe 4 70
Pet, Baby, 8 02. 22. 4
Borden's Tall 4
Borden's Baby 4
CIGARS

G. J. Johnson's Brand
G. J. Johnson Cigar,

106 76 00
Worden Grocer Co, Brands
Asredaie 222. 35 00
Havana Sweets ___. 35 00
Hemeter Champion -_ 37 50

Canadian Club -_-_.- 35 00
Rose O Cuba, Slims 37 50
Little Tom _.. 37 60

Tom Moore Monarch 75 00
Tom Moore Panetris 65 00
T. Moore Longfellow 95 00
Webster Cadillac _.__ 75 00
Webster Astor Foil.. 75 00
Webster Knickbocker 95 00
Webster Albany Foil 95 00
Bering Apollos

Bering Palmitas
Bering Diplomatica 115 00
Bering Delioses __.. 120 00
Bering Favorita .... 135 06

Bering Albas -..... 160 @0
CONFECTIONERY

Stick Candy Pails

Standara 2.0. 16

Pure Sugar Sticks 600s 4 00
Big Stick, 20 lb. case 18

Mixed Candy

Kindergarten -_-.____-- 17
CARR 13
Da a OR 12
French Creams -.. 15
caries) Creams 2. 16
COON ll
Fancy Chocolates
5 lb. Boxes

Bittersweets, Ass’ted 1 75
Choc Marshmallow Dp 1 60
Milk Chocolate A A ‘-
Nibble Sticks -.....__
Chocolate Nut Rolls . i 8s
Magnolia Choc -.... —. 2

Bon Ton Chee, 1 2
Gum Drops Pails
INO 16
Champion Gums --..-- «ae
Challenge Gums -...... 14
Superior, Boxes ___.-... 23
Lozenges Pails
A. A. Pep. Lozenges 15
- A. Pink Lozenges 15

. A. Choe. Lozenges 15
Sots Hearts 22. 1
Malted Milk Lozenges 31

Hard Goods Pails
Lemon Drops  --_.---. 18
oO. F. bisceneued dps. .. 18
Anise Squares -._--.-- 18
Peanut Squares -__-.__-- 17
Horehound Tablets __-. 18

Cough Drops Bxs
Putnam’s 1 36
Smith Broe __...._.. 1 66

Package Goods
Creamery Marshmallows
4 oz. pkg., 12s, cart. 85
4 oz. pnkg., 48s, case 3 40

Speciaities
Pineapple Fudge
Italian Bon Rons  ____. 17
Banquet Cream Mints_ 25
Silver King M.Mallows 1 15
Handy Packages, 12-10c 80

Bar Goods
Mich. Sugar Ca., 24, 5e 76
Pal O Mine, 24, be _... 15
Malty Milkies, 24, 5c .. 76

Lemon Rolls  ..---. ao ae
‘Tra tay, 7A. $e... 75
No-Nut. 24. Se _...-.... 76

COUPON BOOKS
50 Economic grade 8 60
100 Keconomic grade 4 ov
508 Economic grade 20 0v
1000 Kconumic grade 37 ov
Where 1,000 books are
ordered at a time, special-
ly printed front cover 1s
turnished without charge.

CREAM OF TARTAR
6 lb. boxes

ORIED FRUITS

Apples
NY. Fey., 50 Ib. box 1b%
N. Y. Fey., 14 oz. pkg. 16
Apricots
Mvaporated, Choice _... 23
Evaporated, Fancy ---. 29
mBVvVayorated, olabs ... lo
Citron
ip: Ben 40
Currants
Jackages, 14 oz. -..... 20
Greek, Bulk, It. .-.... 20
Oates
Dromedary, 36s —_____ 6 75
Peaches
Bevan, Cnoice 2s 13
Kvap. Ex. Fancy, P.P. 16
Peel
Lemon, American _____ 30
Orange, American __-.. 30
Raisins

Seedeg, bulk -....___ 07
Thompson's s’dles blk 06%
Thompson's seedless,
oe 08:
Secaded, 15 of. ...

California Prunes

60@70, 25 lb. boxes__.@10
50@60, 25 Ib. boxes. @11
40@W50, 25 lb. boxes_.@1z
30@40, 25 lb. boxes__.@13
2030, 25 Ib. boxes__@16
Is~@24, 25 lb. boxes._@18
Hominy
Pearl, 100 lb. sacks — 3 50
Macaroni

Mueller’s Brands
9 oz. package, per dos. 1 30
9 oz. package, per case 2 60

Bulk Geods
BEibow, 20: ib. 2. 07
Kgg Noodie, 10 lbs. -. 14

Pear! Bariey

(Shester 4 25
000 ee - 700
Barley Grits -.--~-- -. 5
Sage
Hast india —.-.....-. ae
Tapioca
Pearl, 100 lb. sacks -. 09
Minute, 8 0oZ2., 38 dos. ¢ Vo

Dromedary Instant -. 8 60

FLAVORING EXTRACTS

 

JENNINGS’
PURE
FLAVORING
EXTRACT
Vanilla and
NM) ay Lemon
ae Same Price
Td 2 om. _. 1 25
ig 1% oz. __ 1 80
2% oz. -. 3 Ou
3% oz. __ 4 20
2 OZ. .. 2 76
4 oz. _. 5 00
8 oz. _. 9 00
16 oz. __ 15 00
3i%_ of
Amersealed
At It 56 Years.
Jiffy Punch
Ss doz, <arton =. 2 25
Assorted flavors.
FLOUR
V. Cc. Milling Co. Brands
laly Walle 222 30
Harvest Queen ______ 7 50
Yes Ma’am Graham,
oa RS SSS eta ney 20
FRUIT CANS
F. O. B. Grand Rapids
Mason
Half pint -...... cen Ae
One pint _.-.. cesta ee
One quart -_. -....... 9 10
Half gallon __...._ 15
Ideal Glass Top.
Malt pint go 9 00
One int ooo. 9 30
One quart __----.. ao An 16
Half gallon ___._... ~~ 18 @

 

 

 

 

 

 

f Marech 27, 1929 MICHIGAN TRADESMAN 29

 

GELATINE loin, med. 000. _ 26 SHOE BLACKENING WASHING POWDERS TABLE SAUCES
Jell-O, 3 doz. __....__- 2 85 Butts _------_-___- ow 4k eante de . 1 Bon Acai Pa, 8 du, be a 8 Lee & Perrin, Sree. 00
Minute, 3 doz. ________ 4 06 Shoulders ~------------- 19 1% Z. Combination, dx. 14% Bon Ami Cake, 3 ds. 325 Lea & Perrin, small__ 3 36
] Plymouth, White ___. 1 55 Spareribs ee ee Dei-Woot, dot ..... 366 Bellic 85 Pepper ahem et cee rey 60
Wd Quaker, 2 doz... |. 2 28 Neck “bones ------------ 1G Gisbys Boz . 1 35 Climaline, 4 doz. ___. 4 20 Royal Mint ---------- 40
Trimmings Soo 1S Sitnela, doz 90 Grandma, 100, 5c 50  Tobasco, 2 oz. --------

Grandma. 24 Large _. 3 50 Sho You, 9 oz., doz,

CO 00 ee DS me tO he OO
we
an

 

 

          

 

 

 

 

\ JELLY AND PRESERVES Gold Dust, 100s __---- 400 4-1, lame -.__ 15
; Pure, 30 Ib. pails ____3 30 PROVISIONS STOVE POLISH Gold Dust, 12 Large 3 20 A-! small ------------ 15
'mitation, 30 Ib. pails 1 75 Barreled Pork Blackne, per doz. _.-. 1 35 Golden Rod, 24 ..___ 425 Caner, 2 0Z. ---------- 30
q Pure, 6 oz., Asst, doz. 90 a Clear Back _. 25 00@28 00 Black Silk Liquid, dz. 140 La France Laun., 4 dz. 3 60
} Pure Pres., 16 oz., dz 2 40 ae Short Cut Clear26 00@29 00 Black Silk Paste, doz. 125 Old Dutch Clean. 4 dz 3 40 TEA
2 Dry Sait Meats Enameline Paste, doz. 1 35 Octagon, 968 --.----- 3 90
Bel Car-Mo Brand D S Bellies __ 18-20@18-19 nameline Liquid, dz. 1 36 Rinso, 40s ----------- 3 20 Japan
JELLY GLASSES 4 1 ib. Tine I. Z. Liquid, per doz. 140 Rinso, 248 __---.--_-- S25 Medium... 35@35
€ og., per doz. _. 36 8 oz., 3 do. in case. coe Radium, per doz. __._ 1 28 Rub No More, 100, 10 4 Panui Po 37@5?
16 Ib. paila ...__...__ es ar Rising Sun, per doz. 1 35 OZ, ~---~----~-~------ 86 Hanoy 52@61
: 25 lb. pails Pure in tierces 13 654 Stove Enamel, dz. 280 Rub No More, 20 Lg. 400 No.1 Nibbs ____________ 54
‘ OLEOMARGARINE 66 wh. a adamce | Wileanol, No. 5, dos. 95 Spotless Cleanser, 43, 1 tb. pkg. Sifting -______ 14
Van Westsnbrugge Brands PETROLEUM PRODUCTS. 50 Ib, tubs _...advance % Vuleanol, No. 10. doz. 135 | 20 0%. -—-----.----- 3 86 Gunpowder
Carload Disributor 20 Ib. pails __._advance % Stovoil. per doz. _.-. 3 00 Sanit Flush, 1 doz. 235 Choice
ty From Tank Wagon. 10 Ib. pails _..-advance % Sanelic, 3 dos. —. 6 i UU 40
Hea Crown Gandiius 12 5 ih. paila advance 1 ae ana (6 0 le a?
Red Crown Ethyl ------ 14 3 lb. pails ____advance 1 SALT Snowboy, 100, 10 oz. 4 00 Ceylon
: Solite Gasoline ....__._ 14 Compound tiercea ____ 13 ee Snowboy, 12 Large -. 2 65 Pekoe, medium _..Ww 6&7
Compoun \, : Speedee, 3 doz. ____-- 7 20
pound, tubs ______ 13% Colonial, 36-1 1 25 E
In tron Barrels CG sar I aiand, 31.4308 Sunbrite, 50 doz. __.. 2 10 nglish Breakfast
Perfection Kerosine -. 13.6 oe ne : nt no a7 Wyandotte, 48 -_._... 475 Congou, Medtum __.___ 28
Gas Machine Gasoline 37.1 Sausages oe No i ie th bk. 85 auices al. a ner
f M. P. Naphtha 19.6 Bologna ._-......____ 18 Farmer Spec., 70 lb. 95 a — oa
i te th le iver 18 Packers Meat, 50 Ib. 57 _ Whole Spices Oolong
i Nucoa, 2 and 5 lb. _... 20% 1SO-ViS MOTOR OILS @eankfort 3 21 Crushed Rock for ice Allspice, Jamaica ---- @25 Medium ___. 30
Wilson & Gos Brana. | ‘. ieee Bae oo nas 31 cream, 100 Ib., each 85 Cloves, Zanzibar ---- @38 Choice _~________ ae
| Oleo i ea] ---~—-__--__-_---- 19 Butter Salt, 280 Ib. bbl. 4 24 C28S!@, Canton --.-. = 2... a
i a Fignt ooo 17.1 Tongue, Jellied ______ 35 Cassia, be pee. dae, G@4G = =
tertified 00) 24 Medium Block, 50 Ib. -_--_._- 40) Gi Afri '
Sl SS re ce ee eiem = ___- 17.4  Headcheese __.._.. | 18 Baker Salt, 280 iger, rican ..--.- @19
i — ae Salt, Ib. bbl. 4 10
' Spectal Roll of eee 77.1 ik wwe. £6 2 oT @25 TWINE
ce ee a acca add 35, 4 lb., per bale ---. 2 60 oe wt ee SO Fe cee...
i ., per a 5 ae! oe -otton, 3 ply Balls ____ 42
elie 1 f Hams, Cer. 14-16 Ib. @28 28" Ib. bags, Table —- 42 we hea Se Oe oe 18
: oe 4 20 otarine 1ee18 Te tory, Old _Hickcory, Smoked, Nutmegs, 105-110 . @59
q 2 Lose aioe vehi acre ao tien Wat 72 a 5
i as con ee Ham, dried beef 6-10 Ib. ------------ 450 Pepper, Black -___-- @4e VINEGAR
i Ohio Red Label, 144 bx 4 20 ee ee @44 P Cider, 40 Grain ____ 2
Ohio Blue Tin, 144 box 5 00 Iron Barrels oe Hams -. @17% Alls itl — ” er _ White Wine, 80 grain__ 2
Oh sana. biekt 65.1 Picnic Boiled Allspice, Jamaica -_. @35 White Win a7 4
io Blue Tip. 720-1ce 4 90 ig ee ave ne nae ine, 40 grain_. 19
“RI oo 144 i aeadiean 65.1 Hams 20 @25 Cloves, Zanzibar __-. @46 oe
eee a ee ey ee Cassia. Canton __-_-_ @28
PS ‘Wederel, 144 5 9; Special heavy --.----- 65.1 ee =a, @21 Se hale Corkin pi WICKING
*1 Free with Ten. Extra heavy --.------- 65.1 Bacon 4/6 Cert. __ 24 @29 Set a esa @32 No. 0, per gross ___._- 80
Polarine “KF”? __---.-_ 65.1 sap aoe eee 1 33 Neo. 1, per grom 1%
Safety Matches Transmission Oil .-._ 65.1 Beef ss Ss @ aa No. 2, per gross ____ 1 50
q So. ees y 2 a
Quaker. 5 gro. case. 4.50 Finol, 4 oz. cans, dos. 160 Boneless, rump 28 00@38 00 Pepper, White _____ @80 oo wt wer Bross —. 3
Finol, 8 oz. cans, doz. 225 R , | a ro Peerless Rolls, per doz. 90
ae ee CU ee scunee, Cayenne -... GS Rochester, Na, 3, daw i
snc ca. tie ih oe - Paprika, Spanish -_.. @45 Tee. No. 8, doz. 2 00
iver Rayo, £ *
Parowax, 20, 1 Ib. -_ 9.7 ds - Seasoning yo, Der com 75
Brer Rabbit : Galt 0 Ga Chili Powder, 15c .... 1 35
Gold Label POP 10 Celery pe Son 95 WOODENWARE
Sage, 2 om. 9 90 Baskets
z Gnion Salt 135 B
RICE CN iene ease im wee ee
once Wc ee a ee, a te 2 24 2 Bushels, narrow bend
Faney Head 07 Fiv ie lot 2 30 Kitchen Bouquet --.. 4 60 wood handles 18
oT ‘ 2 oe Oe Laurel Leaves _._..... 20 Mark EET
Iodized, 24, 2 Ibs. _-. 240 yyary Market, drop handle_ 90
Marjoram, 1 oz. ____-~ 290 Market, single handle. 95
ROLLED OATS acta - oe - Market, extra _____.. 1 60
cera Silver Flake, 12 New Heh Se Splint, large _ 8 50
: , a a Tumeric, 2% oz. -._. 90 Splint. medium
Process = 2 25 BORAX Splint, medium ____.. 7 60
Quaker, 18 Re a Splint, email __.._____
aren. cone O96 Gos i ee te = oe Teen SrAncn ce
Sx Cans 2. 6 45 . ns 4.65 Mothe 9 fe ; Corn Churns
| T wenty-four 2% lb. cs. 6 95 PICKLES Sacks, 90 Ib. Jute 395 96 ¥ Ib. packages “499 Powdered, bags _... 4 60 Barrel, 10 gal., each... 2 55
f Thirty-six 1% Ib. cans 5 65 OSES eee Argo, 48, 1 lb. pkgs. 3 60 3° to 6 gal., per gal. 16
, ; ediu a
‘ Sw i cue ap © eetee, OO count . «1 RUSKS SOAP oo at 6c a
: Twelve 5 Ib. cans --- 5 45 Sweet Small Dutch Tea Rusk Co. 12 Gt. Galvanized =. 8 6
i Twenty-four 2% lb. es. 5 7 16 Gallon, 2260 _...__ 24 50 Brand. Am. Family, 100 : box 6 30 Gloss 14 at. Ger Get ene : =
: Thirty-six 1% lb. cans 4 70 5 Gallon, 750 __------- 9 75 36 rolls, per case ___. 425 Crystal White, 100 -- #20 Argo, 48, 1 lb. pkgs. 360 12 qt. Flaring Gal. Ir. 6 00
18 rolls, per case ___. 225 Export. 100 box _---- 385 Argo, 12, 3 Ib. pkgs. 262 10 qt. Tin Dair 4 00
NUTS—Whole Dill Pickles 12 rolls, per case ____.150 Big Jack, 60s ———_--__ 475 Argo, 8 5 lb. pkgs. --2 97 2
Almonds, Tarragona__ 25 Gal. 40 to Tin, doz. _. 9 60 12 cartons, per case -. 1 70 Fels Naptha, 100 box 6 50 Silver Gloss, 48, 1s -_ 11% Traps
Brazil, New ------_-- a fo ae te 295 18 cartons, per case 255 Flake White. 1? box 2 70 Miastic, 64 pkgs. ---- 5 86 Mouse, Wood, 4 holea. 60
oe Ce ee go Ginse Picked... 2 75 36 cartons, per case __ 5 00 i a. eo oo 10s ; gg Tiger. St 3 30 Mouse, wood, 6 holes. 70
erts, Sicily -_--_- Ao ae ost : 9: , se ‘Tiger, 60 ibs, 06 Mouse, tin,
oe ec Oo ee” Fairy, 100 box -..-- ‘oe ”* nl aan ae
Peanuts, Jumbo, std. 14 Dill Pickles Bulk SALERATUS Palm Olive, 144 box 11 00 SYRUP Rat. nae 1 00
, , . c ~ 9 » SMEAR ~~~
Pecans, 2 star 2. 22 16 ron i ae 4 a Arm and Hammer -. 8 75 Lava, 100 bo -------- 4 90 Vecmient Maid Mouse, spring — 80
Pecans, Jumbo ------ 40 ee a ce Octagon, 12¢ -....... 5 00 Lithographed Cans
Pecans, Mammoth __ 50 4° Gal., 1200 ------ SAL SODA Pummo, 100 box --.. 4 8 Price per I 1 bisa
Walnuts, Cal. ---- 30@35 PIPES Granulated, bbls. ci ane ee Lee Ones .... ©
Hickory 07 ul 129 Granulated, 60 ha ca 7 - Sweetheart, 100 box - 5 70 mee One gallon ~--..-- 950 Medium Galvanized ._ 7 50
j Cob, 3 doz. in bx. 1 00@ Granulated, 36 2% lb. Grandpa Tar, 50 sm. 2 10 as ae ere -------- 5 25 Small Galvanized .... 6 75
, welve medium size _. 5 25
Salted Peanuts PLAYING CARDS packages --__----___ 2 40 Grandpa Tar, 50 1ge. 3 50 Twenty-four table size 5 os Washboards
— ie oo 14 Battle Axe, per doz. 2 65 6h le Plain Cans eet, Soe
| 4 elle icycle _-...--------.- COD FI : : 7 One five gallon ______ 7 00 Brass, Single ----.___ 6 25
| Almonds | ._.__- 70 Middl — Fairbank Tar, 100 bx 4 00 : Giese Bucs Glass, single _........ 6 00
Peanuts, Spanish, POTASH Tablets. % ib. Pure -- 19% Trilby Soap, 100, 10c 7 25 twelve medium size. _ 5 60 See Poariean os 8 60
wun. Yb. bags ------- a * meneieen & dou... 3 eo “I 40 Williams Barber Bar, 9s 60 Twenty-four table size 5 00 Note aoe ------ : -
Pecans Salted ___.____ 80 . — fore as Williams Mug, per doz. 48 Corn Universal oo ~ 7 25
if Walnuts Manchurian __60 PEEGH MEATS 0 ee Blue Karo, No. 1% _. 277
| i. ; CLEANSERS Blue Karo, No. 5, 1 dz. 3 91 Wood Bowis
Bee HERRING Blue Karo, No. 10 _. 371 18 in. Butter __-__._. 5 00
oe MINCE MEAT Top Steers & Heif. _--. 24 Red Karo. No. 1% 305 15 Im Butter 9 00
' None Such, 4 doz. _-. 6 47 Good St'rs & H'f, 15%@22 Holland Herring Red Karo, No. 5, 1 dz. 4 29 17 in. Butter --_____. 18 00
j Quaker, 3 doz. case 3.50 Med. Steers & Heit. -- 20 Mixed, Kags 1 10 Red Karo, No. 10 . 401 ‘19 im Butter 25 00
: Libby, Kegs wet, lb. 22 Com. Steers & Heif. 15@16 Mixed, half bbls. -_ 8 75 Imit. M e
, , oe Veal Mixed, bbls. _-_--- ~ 16 50 mit. Maple Flavor
) Top 95 Milkers, Kegs -_______ 1 30 Orange, No. 1%, 2 dz, 3 50 WRAPPING PAPER
: OLIVES oe ee ee Orange, No. 5, 1 doz. 499 Fibre, Manila, white. 05%
| ; Po 8 Milkers, bbls. -_---- 8 5 NO. Pree 2 7
CO een ee Maple ana cane Butchers B. # tay
Z. Jar, ain, a. & § Ate a re
14 oz. Jar, Plain, doz. 4 50 Lamb Gut Bunen 0 1 80 Kanuck, per gal . «=F GG meee Strive Shahateahanenetetaned 07
Pint Jars, Plain, doz. 310 Spring Lamb -------- 31 3oned, 10 lb. boxes __ 15 Kanuck, 5 gal. can -. 6 50 Lely aay qe econ 09%
Quart Jars, Plain, doz. 5 50 Good ---------------- - 3
1 Gal. Glass Jugs, Pla. 210 Medium -------------- 2 aple
: 5 Gal. Kegs, each -. 8 50 Poor ------------------ 21 Lake Herring 50 Michigan, per gal. __ 2 7 ‘ VRAST CAKE
9 ; 3% oz. Jar, Stuff., doz. 1 35 Mutton % bbl., 100 lbs. ~.---- 6 Woelsha oat eal. 3 Of Magic, 5 doz. __...... 2 70
5 { 6 oe ter Otemes. don 2358 Gua 18 He Sunlight, 3 doz, -.... 3 70
: 9% oz. Jar, Stuff., doz. 3 75 fag 16 Mackerel Sunlight, 1% doz. _. 1 36
i Medium --------------- COOKING OIL
F Yeast Foa 3 d
1 Gal. Jugs, Stuff., dz. 2.75 poor __----------------- 13 Tubs, 60 Count, fy. fat 5 75 Masols Yea Wong. te ae 2 70
¢ i is | Pails. 10 lb. Fancy fat 1 75 Sn ay ox » 1% dos. 1 36
6 ; ae. ident hogs =... tS : Guerts, 1 dex... 6 25
° %48 -------------------- S fo. in 16 White Fish Half Gallons, 1 doz. 1175 _YEAST—COMPRESSED

Jk : ca.” 39 Heavy hogs ---------- 165 Med. Fancy, 100 Ib. 18 00 80 can cases, $4.80 per case Gallons. % doz. .. 11 30 Fleischmann, per doz. 30

 

30

MICHIGAN TRADESMAN

 

March 27, 1929

 

Proceedings of the Grand Rapids
Bankruptcy Court.

Grand Rapids, March 12—In the matter
of Charles E. Gaunt, Bankrupt No. 3679,
the first meeting of creditors was held
March 6. The bankrupt was present in
person and represented by attorneys Car-
roli, Kirwin & Hollway. No creditors were
present or represented. The bankrupt
was sworn and examined without a re-
porter. The first meeting then adjourned
without date, and the case has been clos-
ed and returned to district court, as a
case without assets.

In the matter of Stephen Mezei, Bank-
rupt No. 3664, the first meeting of cred-
itors was held March 6. The bankrupt
was present in person and represented by
attorneys Dilley, Souter & Dilley. Cred-
itors were represented by G. . Credit

   

Men's’ Association. Claims were filed.
The bankrupt was sworn and examined
without a reporter present. Shirley al

De Groot, of Grand Rapids, was named
trustee, and his bond placed at $100. The
first meeting then adjourned w.thout date.

In the matter of John E. Bartlett,
Bankrupt No. 3686, the first meeting of
creditors was held March 6. The bank-
rupt was present in person and repre-
sented by attorney Willard G. Turner, Jr.
No creditors were present or represented.
No claims were proved and allowed. No
trustee was appointed. The bankrupt
was sworn and examined. without a re-
: The first meeting then adjourned
sut date, and the casé has been closed
and returned to the district court, as a
case without assets.

In the matter of Arthur E. Kanitz, in-
dividually and as Arcadia Co., Bankrupt
No. 3687, the first meeting of creditors
was held March 6. The bankrupt was
present in person and represented by
attorney Wil a G. Turner, Jr. Creditors

 
  

 

 

 

 

     
 
 
 
 
    
 
  
 
 
 
   
   
   
  
 
 

 

 

 

were represt by attorney HH. #H.
Smedley. C were proved and al-
lowed. was sworn and ex-
amined p George D.
Stribley lected trus-
tee, at $100. The

first adjourned without

2
date.

   

aul Caruso, Bank-
1e first meeting of cred-
March 6. The bankrupt
person and represented by
& Hadsell. Creditors
b ind Rapids Credit
ns were proved

rupt was sworn

 

 

    
 

: reporter.. Shirley
d Rapids, was elected
is bond placed at $

 

 

ing then adjourned without

W. Morris. Bank-
t meeting of cred-
; The bankrupt

ted by attorney

 

 

itors were pres-
No claims were prov-
ed and allowed. trustee was appoint-
ed. The bankrupt was sworn and exam-
ined without a reporter. The bankrupt
was ordered to pay the filing fee of $30

into court, mn receipt of which th

ent or represented

 

 

 

 
     

case

    

will be closed < returned to the district
court, aS a Cx V hout assets.
In the matter of John Van Wagner.

 

Bankrupt No. 3682, the first meeting of
creditors was held March 7. The bank-
person and represent-

nk I. Blake No cred-

 

 

   

 

i represented No
clair and allowed. No
trustee t appointed The bankrupt
was sw! and examined without a re-
porter. The first meet.ng then adjourned

without date, and the case has been clos-

ed and returned to the district court, as

ir C. Jacoby, Bank-
meeting of cred-

i 7 The bankrupt
was present in person a! d represented by
attorneys Fox & Fox. No creditors were

 

  
 

 

 
 
 

present or re presented. One claim Was
proved allowed. No trustee was ap-
pointed. e bankrupt was sworn and
examined thout a reporter. The first
meeting ; adjourned without date
and the case has been closed and ré turned

} district court as a case without

 

D. Didama,
meeting of

The bank-

tter of Hentz

  
  

369Z.

 

Bankrupt ‘ the
litors was held March

qW

 
 

 

         

 

  

1 t was present in bperson and repre-
sented by attorney Clair S. Beeb No
creditors were present or repre sented.
One claim was proved and allowed. No
trustee was appointed The bankrupt
was sworn 1 examined without a re-
porter. The first meet ,r then adjourne I
without date. and the case has been
closed and returned to the district court,
as a case without assets

in the mater of Rodney McLeod. Bank-
rupt No a the first meeting of cred-

jtors was held March 12. The bankru
was yresent in person and represented

  

 

by attornes Clair S. Beebe One cred
was present person. One claim
proved and allowed The bankrupt was

sworn and examined without a reporter
No trustee was 4 inted. Tne fh
meeting then adjourned without date, f
and returned to

    

 

the case has been closed

é
the district court, aS a case without

assets

matter of Eugene F Glass.
No. 32515. The final f
vs been called to be held March

such meeting the trustee’s final

meeting of

  

‘ a final dividend for cred-
itors of this estate.

Pape & Hansen, Bankrupt No. 4368. The
final meeting of creditors has been called
The trustee's final
account will be

There will be a final dividend for

The final meeting of
ealled for March

 

will be a first and final dividend for cred-

The final meeting of

may be a small first and final dividend for

of Glen H. Sleight, Bank-
2. The final meeting of cred-
en called for March 29.
trustee's final report and account will be

n first and final dividend for creditors of

first meeting of creditors in the matter of

Manhattan Cafe,
bankrupt was present

in person and rep-
The bankrupt was swron and ex-
Timmer, of Grand Rapids, was appointed

trustee, and his bond placed at $100. The
first meeting then adjourned without date.

and. secretary-treasurer and

were represented by Hilding, Hildinp %

The officers of the corpora-

Groot, of Grand Rap ds, was elected trus-
dirst meeting then adjourned without date.
ing of creditors in the matter of
individually and as Lee’s

Pharmacy, Bankrupt No. 3657.

sented by attorney Robert H. Burns.

meeting then adjourned
closed and returned
In the matter of Harry P. Smith, doi
the first meeting

and was represented by attorney
Fred G. Stanley. No creditors were pres-

No trustee was appointed

case has been closed and returned to the
district court. as a case without assets.

We have to-day received the
and adjudication
ter of James Emanuel, Bankrupt
matter has been referred

+

Grand Rapids, and his occupation is that
The schedules show assets
of none with liabilit'es of $1,350.45.
for funds and upon re-
ceipt of which the first meeting of cred-
itors will be called, note of which will be

We have to-day received the
_ The matter has been referred
tarles B. Blair as referee in bank-

Grand Rapids, and his occupation is that

liabilities of $1,706.90.

We have to-day received the
the matter of Frank H.

‘harles B. Blair as referee in

schedules show

 

The court has written for funds

In the matter of Earl N. Smih, Bank-

} The funds have been re-
meeting of creditors
hs been called for April 2.

The funds have been re-

ceived and the first meeting of creditors
has been called for April 2.

In the matter of Henry B. Hudson,
Bankrupt No. 3716. The funds have been
received and the first meeting of creditors
has been called for April 2.

In the matter of Thomas S. Chalmers,
Bankrupt No. 3723. The funds have been
received and the first meeting of creditors
has been called for April 2.

In the matter of James Modjeska,
Bankrupt No. 3704. The funds have been
received and the first meeting of creditors
has been ealled for April 3.

In the matter of David Bow, Bankrupt
No. 3700. The funds have been received
and the first meeting of creidtors has
been called for April 3.

In the matter of Matilda Reeve, Bank-
rupt No. 3724. The funds have been re-
ceived and the first meeting of ereditors
has been called for April 3.

In the matter of Glen T. Long, Bank-
rupt No. 3719. The funds have been re-
ceived and the first meeting of creditors
has been called for April 3.

March 19. We have to-day received the
schedules, reference and adjudication in
the matter of Leonard W. Sigler, Bank-
rupt No. 3728 The bankrupt is a resi-
dent of Wyoming township, and his oc-
cupation is that of a clerk. The schedule
shows assets of $425 of which $25

 

 

 

  

 
 

50 is
claimed as exempt, with liabilities of
$794.75. The court has written for funds
and upon receipt of same the first meet-
ing of creditors will be called, note of
which will be made herein.

March 19. We have to-day received the

schedules, reference and adjudication in
the matter of Robert H. Macgregor,
Bankrupt No. 1729. The bankrupt is 2
resident of Grand Rapids, and his occu-
pation is that of a storekeeper. The
schedules show assets of $1,532.63 of
which $500 is claimed as exempt, with
liabilities of $1,505.87. The court has
written for funds and upon receipt of
same the first meeting of creditors will
be called, note of which will be made
herein. The list of creditors of said
bankrupt is as follows:
Jordan & Jordan, Grand Rapids__$170.00
Hazeltine & Perkins, Grand Rap. $0.00
Wevboer Co., Grand Rapids ----- 2.83
DeVries Printing Co., Grand Rap.
Vanden Berg C gar Co,, Giand R.
Loose-Wiles Biscuit Co., Chicago
Specialty Candy Co., Yrand Rapids
R. A. Johnston Co., Milwaukee --~-
Rysdale Candy Co.. Grand Rapids
General Cigar Co., Chicago —-------
X Cigar Co., Grand Ramds __..

 

ek et ae
PIs

So

o

AWN SS
ey a
Oo

Gray Beach Cigar Co., Grand Rap. 50
Shaw News Co., Grand Rapids -- 22.00
Voigt Milling Co., Grand Rap‘ds_- 4.7
G. R. News Co., Grand Rapids 20.00
Michigan Candy Co., Grand Rapids 40.95
Decker & Jean, Grand Rapids _ 700.00

Breen & Halladay, Grand Rapids__ 300.00

March 19. We have to-day received the
schedules, reference and adjudication in
the matter of Peter Jensen, Bankrupt
No. 3718. This is an involuntary case.
The matter has been referred to Charles
RB. Blair as referee in bankruptcy. The
bankrunt is a resident of Trufant, and
his occupation is that of a merchant. The
schedule shows assets of $4.394.47 of which
$2500 is claimed as exempt, with liabili-
ties of $5,568.24. The first meeting will
be called vromptly, note of which will
be made herein. The list of creditors of
said bankrupt is as follows:

 

   

Alvin Jensen, Sheridan : $136.36
Lino Rasmussen, Trufant - ___.1040.00

Trufant State Bank, Trufant
Jorgen Larsen, Trufant -- i
Arthur Jensen, Edmore ----------

 

 

Hans Jensen. Rockford . ihn 250.00
Mrs. F. S. Johnson. Trufant 1100-00
Wm. Bradley’s Sons, Greenville —- 127.85

I. Van Westenbrugge, Grand Rap. 62.77
Armour & Co., Chicago —--------- 32
Vanden Berge Cigar Co.. Grand F. 15.53

Fast End Sausage Co., Grand Rap. 293.75
Tonia Produce Co., Ionia —- . 82.93

2ademaker-Dooge Grocer Co.. G. R. 225.09
Worden Grocer Co., Grand Rapids 2a

G. R. Paper Co., Grand Rapids 20.98
Mich'gan Produce Co., Carson City 42.55
Muskegon Candy Co., Muskegon. 52.46

Schust Co., Saginaw -- : 361 OT
Peter Koster, Cedar Springs - J Slife
Plough Chemical Co., Memphis ~- 30.20

Pr. Pobert J. Hutchinson, Grand R. 342.50
C. W. Mills Paper Co., Grand Rap. 4
Mary Van Soest. Grand Rapids 100.00
St. Mary’s Hospital, Grand Rapids 249.35
Miss Lula Campbell, Grand Rapids 10.00
H. Van Eenenaam & Bros.., Zeeland 22.50

March 20. We have to-day received the
schedules, reference and adjudication in
the matter of Orville Stricklen, Bank-
rupt No. 3732. The matter has been re-
ferred to Charles B. Blair as referee in
bankruptey. The bankrupt is a resident
of Grand Ranids, and his occunation is
that of a laborer. The schedules show
assets of $227 of which $200 is claimed
as exempt, with liabilities of $647.52. The
court has wr'tten for funds and upon
receipt of same, the first meeting of
creditors will be called, note of which
will be made herein.

March 20. We have to-day received
the schedules, reference and adjudication
in the matter of Syvbrant Van Olden.
Bankrupt No. 3731. The matter has been
referred to Charles B. Blair as referee in
bankruntey. The bankrupt is a resident
of Grand Ranids, and his occupation is
that of a laborer. The schedule shows
ssets of $893.75 of which 50 is claimed
as exempt, with liabilities of $1,775.12.
The court has written for funds and upon

 

 

“R

    
 

2p

receipt of same, the first meeting of
ereditors will be called, note of which
will be made herein.

Mareh 20. We have to-day received
the schedules. reference and adjudication
in the matter of Henry Boutell, Bankrupt
No. 3730. The matter has been referred
to Charles B. Blair as referee in bank-
ruptecy. The bankrupt is a resident of
Muskegon, and his occupation is that of a
grocer. The schedule shows assets of
$4,074 of which $449 is claimed as exempt.
with liablities of $8,944.10. The first
meeting of creditors will be called prompt-
ly, note of which will be made herein.
The list of creditors of said bankrupt is
as follows:

Roelof Mink, Crockery —~---.----$1,070.00
Anderson Packing Co., Muskegon 79.54
Aghuckic Bros., Chicazo —.__ 13.80
Consumers Power Co., Muskegon —-- 9.54

Dutch Tea Rusk Co., Holland ---- 2.75
Hume Grocer Co., Muskegon —---- 345.21
Rob. A. Johnston Co., Muskegon_- 97.78
Levy % Son Co., Muskegon --_----~ 120.50

C. W. Mills Paper Co., Grand Rap. 22.55
Muskegon Candy Corp., Muskegon 72.68
Moulton Grocery Co., Muskegon_- 711.49

Peoples Milling Co., Muskegon -__- 88.32
Plankington Packing Co., Milwaukee 26.16
T. Schillaci & Co., Muskegon ---~ 32.35
Hubert H. Smith. Muskegon  ---- 150.00
John W. Smith, Muskegon --_--- 60.00
Steindler Paper Co., Muskegon —-~ 6.00
Thos J. Webb Co., Chicago __-. 17.82
Widiar Co., Cleveland —_._.-___- 7.47
Wit & Van Andel, Muskegon --—~ 623.55
Muskegon Candy Corp., Muskegon 50.00
AR Damm. Muskegon _.____ 68.00

KE. T. Sargent Refining Co.,

Cleveland —_-- ee ee
J. Koster, Muskegon eee a
Citizens Loan & Inv. Co., Muskegon 64.00

In the matter of Alvin l. Dennis, Bank-
rupt No. 3648, the adjourned first meeting
of creditors was held Feb. 26. The bank-
rupt was present and represented by at-
torney G. A. Wolf. The ereditor whose
claim has been proved and allowed was
represented by Wicks, Fuller & Starr, at-
torneys. The bankrupt was further ex-
amined, without a reporter. The ad-
journed first meeting then adjourned
without date, and the case has been
closed and returned to the district court
as a case without assets.

In the matter of Charles D. Miller.
Bankrupt No. 3547, the trustee has filed
his return showing that there are no
assets in said estate, over and above
exemptions, and the case has been closed
and returned to the district court as a
case without assets.

In the matter of Melvin Palmer, Bank-
rupt No. 3489, the trustee has filed his
return showing no assets in the estate,
and the case has been closed and re-
turned to the district court, aS a case
without assets.

arch 22. On this day was _ held the
first meeting of creditors in the matter of
Harvey W. Hutson, Bankrupt No. 3678.
The bankrupt was present in person, but
not represented by attorney. No cred-
itors were present or represented. No
claims were proved and. allowed. No
trustee was appointed. The bankrupt
was sworn and examined without a re-
porter. The bankrupt was ordered to
pay the statutory filing fee, upon receipt
of which the case will be closed and re-
turned to the district court as a case
without assets.

On this day also was held the first
meeting of creditors in the matter of
Richard A. MacDonald, doing business
as Grandville Electric Service, Bankrupt
No. 3697. The bankrupt was present in
person and represented by attorney Theo.
H. Elferdink. The creditors were present
in person and represented by G. R. Credit
Men’s Association. Claims were proved
and allowed. The bankrupt was Sworn
and examined without a reporter. Shirley
C. De Groot was appointed trustee, and
his bond placed at $500. The first meet-
ing then adjourned without date.

On this day alsa was held the first
meeting of creditors in the matter of
Edward Fischer, Bankrupt No. 3699. The
bankrupt was present in person and rep-
resented by attorney Amos F. Paley.
One creditor was present in person. One
claim was vroved and allowed. No trus-
tee was appointed. The bankrupt was
sworn and examined without a_ reporter.
The first meeting then adjourned without
date, and the case has been closed and
returned to the district court, aS a case
without assets.

On this day also was held the first
meeting of creditors in the matter of
William L. Douglas, Bankrupt No. 3705.
The bankrupt was present in person and
represented by attorney John A. De Jone.
Creditors were present in person and
represented by attorney Frank I. Balke.
No claims were proved and allowed. No
trustee was appointed. The bankrupt
was sworn and examined, withput a
reporter. The first meeting then ad-
jiourned to March 29.

In the matter of Sybrant Van Olden,
Bankrupt No. 3731. The funds have been
received and the first meeting of cred-
itors has been called for April 8.

In the matter of Henry Boutell, Bank-
rupt No. 3730. The first meeting of cred-
itors has been called for April 8,

>.>

The best habit to form is to do or-
dinary things better to-day than you
did yesterday.

 

 

 

 

 

 

 

 

 

 

 

 

Marcch 27, 1929

TO GUIDE THE GROCERS.

 

Personnel of the New Board of
Directors.

The following five grocers have been
designated as directors to manage the
Michigan Retail Grocers and Meat
Dealers’ Association during the com-
ing year:

 

 

 

Grover B. Hall, Kalamazoo,

 

MICHIGAN TRADESMAN

 

M. C. Goossen, Lansing.

 

O. H. Bailey, Lansing.

A special committee was created at
the Grand Rapids convention to re-
ceive applications for the position of
a full-paid, full-time Secretary consist-
ing of William Schultz, Ole Peterson
and O. L. Brainard. Mr. Schultz, who
resides in Ann Arbor, is chairman of
the committee. His portrait is as
follows:

 

 

 

 

 

Price More Logically and Display
More Intelligently.
(Continued from page 20)
hours. You see no smoking in chain

grocery and meat stores.

Well, this grocer advertised that his
store would be closed for two weeks—
and it was. In that time he remodeled
along modern lines—lines which were
a modification of the stores we associ-
ate with chains, but which really orig-
inated in California more than twenty-
five years ago. Then he re-opened and
has run along, doing an increasing and
increasingly profitable business daily.
Is there any patent on any of this?
Cannot any grocer take a look around
his neighborhood and then come back
and appraise his own store? Believe
me, it will pay most of us to do just
that—and do it frequently.

Here is a hint: Despite unscientific
handling, pricing, displaying—especial-
ly pricing—the average proportion of
sales of perishables in individual stores
now amounts to one-sixth. That is
to say, $16 in the average indivic
sales of $100 is perishables. .\nd per-

ishables. intelligently handled, are

highly profitable. Moreover, the de-
mand is constantly growing.
Meantime, the proportion in chains

- ~ fy 5 zt + Ey.
Puls From 29 tO 9973 per Cent._trom

quarter to a third of the total sales.
Why?

generally—price

Because the chains—speaking

more logically and

And there

rht on either of
these things. Paul Findlay.
———> > —-

Rebuilding Store Recently Destroyed
By Fire.

Bend. Ind., March 25—Check

enclosed for renewal of vour valuable

display more intelligently.

is no patent or copyt

 

South

paper. Started work this morning on
rebuilding my store, which was re-
cently destroved by fire. Will have

  

new equipment of display cases a
steel shelving in sales room. Hobart
grinders for coffee and peanut butter.
In my work room will have Burns
roasters for coffee and peanuts. Lam-
bert Machine Co. coffee grinding out-
fit for wholesale trade. Expect to be
readv for business May 15, opening
with fresh stock of quality merchan-
dise. B. S. Haswell.
—_—__e-.___

Burns’ Impressions of St.

Petersburg.

St. Petersburg, Fla.. March 23—
Again I am under obligation to you
for the several late numbers vou sent.
We enjoyed them and I wish to thank
you. You ask me to write my impres-
sion of Florida and St. Petersburg. On
account of the verv severe winter in
the North, Florida has enjoyed a won-
derful resort season. St. Petersburg
claims more tourists and is housing
more people than she did during the
boom days. Surely the sunshine citv
can well boast of a wonderful winter
climate. The St. Petersburg Inde-
pendent (an evening paper) gives away
their street edition free on every day
the sun does not shine. The record
is 96 free issues in 18% years, averag-
ing 514 times a vear. I see bv the
Press that Dr. Kellogg. of Battle
Creek, claims that people who are
along in years will add many years to
their lives by avoiding cold winters,
which compel them to be housed up.
Florida will always be a great winter
resort. Michigan society had about
700 members this vear. I understand
we were second in point of registra-
tion, New York being first. Yesterday
was all states day. This is a big event.
There were eighty floats and seventeen
hands in the parade. Missouri won
first place and Michigan won second

Wilbur

31

place. We Michiganders were all very
proud of our State. The theme was
the development of transportation.
\gain the horse leaped out into the
davs of men first; then the ox cart,
the motor car and the airplane of to-
dav. All af them so important in the
historv of Michigan growth. I believe
St. Petersburg does more for the en-
tertainment of the tourist than any
other city in Florida. We expect to
start for home about the middle of
April, going by way of Chicago
where we will visit our son and his
family and see our grandchildren.

Wilbur H. Burns.

Business Wants Department

For Clean grocery stock and fix-
tures, ap, in live small town on U. 8S.
112. Reason, must devote more time to
fruit orchard. Terms, cash. C. L. Gott-
schalk. Quincy, Mich. 52
FOR SALE—Servel icless refrigerator,
store size. Inquire Mrs. F. A. Hinds,
Ceresco, Mich. 53
FOR SALE—Highteen-ftoot counter with
solid oak top. Harry DeWeerd, R. F. D
No. 9, Grand Rapids. Telephone 751F13.
54
FOR SALE—Two Dayton scales, latest
one National cash register; one
refrigerator 10 x 12 x 11, used only ten
months one fish box; one Fairbanks
platform scale. All good as new. Liberal
reductions. Inquire 57 North Fuller Ave.,
or phone 85448 after 6 p. m., Grand Rap-
ids. Michigan. 5d
Merchant wants small stocks mdse.
Greene, Mechanie & Pearl, Jackson, Mich-

igan. 56

 

}-

mode

    
 

FOR SALE—Retail grocery business in
a good live town, 1200 population, on
U.S.31 Stock and fixtures about $5,000.
Will sell stock with or without building

Last vear’s business about $35,000. If
interested, address No. 57, ¢/o Micnigan
Tradesman 57

For Sale—Grocery stock. Will sell stock
and fixtures, rent building and apartment
above store if desire a. If interested, write
\W. D. Sargeant, Fremont, Mich. 42

For Sale—Ten-foot counter refrigerator,
400 pound ice capacity. Best offer takes
it. The Grange Store, Allegan, Mich. 46

 

 

For Sale
live West
of 15,000 on U.
inventory about
Address No. 48,

Retail grocery business in a
Michigan manufacturing city
81. Stock and fixtures
2.500. Reasonable rent.
» Michigan Tradesman.
48

 

Two general merchandise
good business. Will sell
with buildi or without. $1,500 will
handle one, 000 the other. Address No.
50. e/o Michigan Tradesman 50

For Sale
doing

stores

 
   

>

For Sale—Implement stock and build-
ings in small town. Isabella county. Good
farming country. Poor health reason for
selling. Address No. 51, c/o Michigan
Tradesman. 5

For Sale—Concertina. Plays by rolls.
Other novelties. Pamphlets free. Chas.
Pittle, New Bedford, Mass., Dep't. 6. 34

For Sale—New and refinished Northey
coolers, refrigerators, freezer and top dis-
play eases. Send for special list. High
class salesman wanted. S. B. Rosenthal,
district salesmen, 3240 Rochester Ave..
Detroit, phone Garfield 7750: or address
Northey Mfg. Co., Box 538 T, Waterloo.
Iowa. 37

   

| OFFER CASH!

For Retail Stores—Stocks—
ee eae rae
Telegraph—Write—Telephone

L. LEVINSOHN
Saginaw, Mich.
Soy te hae rk
Established 1909

CASH FOR MERCHANDISE
Will Buy Stocks or Parts of Stocks of
Merchandise, of Groceries, Dry Goods,
Shoes, Rubbers, Furniture, etc.
N. D. GOVER, Mt. Pleasant, Mich.

 

ed

Consult someone that knows
Merchandise Value.
GET YOUR BEST OFFER FIRST.
Then wire, write or phone me and I
will guarantee you in good American
Dollars to get you more for your store
or plant of any description.
ABE DEMBINSKY
Auctioneer and Liquidator
734 So. Jefferson Ave., Saginaw, Mich.
Phone Federal 1944.
Buyers inquiring everyday—

 

 

 

 

 

32

MICHIGAN TRADESMAN

March 27, 1929

 

THE LOUISVILLE SURVEY.

Commerce Department Findings Ask
Pertinent Questions.

The third installment of the findings
reported at the conference recently
held at Louisville, which is given be-
low, consists principally of a list of
questions that every retail groceryman
is advised to ask himself. The find-
ings were conducted under the direc-
tion of the United States Department
of Commerce in co-operation with a
board of directors composed of Louis-
ville men, assisted by many National
business interests. The findings are
continued as follows:

“Is the grocery retailer of the fu-
ture to be a storekeeper or a merchant?
The belief is widespread that he can
meet competition successfully only if
he uses merchandising methods as pro-
ficiently as his aggressive competition.

“The opinion is expressed freely that
he can do only a fringe business in-
volving a constant struggle against
overwhelming odds, if he remains
merely a shopkeeper. A storekeeper
sits in his store and fills requisitions
as they are brought to him. A mer-
chant controls his operations by at-
tracting customers who respond to his
offer of intelligent services. How?
The intent of the Louisville survey is
to show him some direction posts
along the way.

“If he is a merchant, he must serve
a definite market. How large a mar-
ket? He should know how many others
are striving to serve these same peo-
ple, what they offer, at what prices
and in what quantities of each qual-
ity. He should know how successful-
ly they appeal to these consumers
whom he is trying to attract.

“In simple words, he must know
what he is shooting at, and if his gun
is the right caliber and his shot the
right size to carry the distance. When
the Louisville survey is over, the re-
tailers should be able to answer these
fundamental questions, which every
retailer must be able to answer to do
his job well enough to deserve a larger
success:

“Where is my store located? In
What kind of a neighborhood is it lo-
cated? What is the average rental
paid by the residents? How many
telephones are listed in my trade area?
How many competitive grocers are
located in the same area? What type
of stores are they—chain, cash and
carry, or service?

“How many families do I serve?
What proportion of my customers buy

Credit? Carry their pur-
Ask deliveries? How many
telephone orders do I take? Haw many
charge accounts do I have? How many
What follow-up
method is used with overdue accounts?

for cash?
chases?

are slow in paying?

How successful am I in collections?

“Is my store front attractive? Is
my store interior inviting? Is my store
arranged for self-service? Do I use
my windows for display purposes?
How often do I change them? Do I
Do I
Are the goods
displayed that need display to sell
them? Are displayed items price

make window selling displays?
use interior displays?

tagged? Do I place profitable items
most prominently displayed? The
items that need display?

“Is my main selling appeal price?
Quality? Specialties? Do I attempt
to meet competitive prices? If price is
my major appeal how do I emphasize
my price offers? If quality is my
major appeal how do I display com-
parative quality? How do I arrive at
my prices? Do I follow a definite
sales policy?

“Do I buy from more than one
wholesale grocer? What proportion of
my purchases are from each? What
character of stock do I buy from each?
How frequently do I buy from each
source? How do I receive these pur-
chases? Are they delivered to me? Do
I call for them? D I phone my orders
for goods that I pick up from jobbers?
Could I not reduce my sources of sup-
ply and have more time for sales ef-
forts? Do I pay my suppliers prompt-
ly? Are my bills overdue? What pro-
portion are overdue? How do I pro-
pose to pay them? Do I take advan-
tage of all discounts? Do I buy direct
from the manufacturers? What prod-
Do I have to
invest more capital to buy direct? Is
my buying policy fair to those sources
of supply on which I mainly depend?

“What rate of turnover do I en-
deavor to maintain? Do I concentrate
Do ft
know the rate of turnover in each of
the logical classifications of my busi-
ness? Do I carry slow movers to meet
the requirements of special customers?
Is the business I thus obtain worth

ucts do I buy direct?

on fast moving merchandise?

the added cost of favoring these cus-
Do I favor nationally adver-
tised brands? Private brands? Local
brands? Is this favor based on defi-
nite records of stock movement, or any
sort of canvass of the desires of my
customers?

tomers?’

“How many clerks do I employ?
What do I pay them? What is the per-
centage of their wages to their sales?
What do my clerks sell and what in-
fluences their preferences? What do
my clerks do in slack selling periods?
Have they definite duties assigned
them? How many people are employed
in making deliveries? Do the delivery

men sell or solicit trade? Do they
make collections? How many deliv-
eries do I average daily? Weekly?

Monthly? How large a part of my cost
of operation is for delivery service?
Do I limit the size of order that I de-
liver? Do I route my deliveries at
regularly scheduled times?

“Do I use newspapers for advertis-
Letters? Have I
pulling policy of the
Do I advertise qual-

ing? Dodgers?
tested the
mediums used?
itv? Price? Convenience?

“Retail credit conditions were stud-
ied in 350 retail grocery stores repre-
senting all sizes of establishments in
all sections of the city.

“An especial study was made of
thirty of these businesses which are in
such condition financially that they
are on the verge of bankruptcy. It
was believed that an intensive study
of these ‘prospective’ bankrupts would
throw much light on the causes of
bankruptcy. It was believed particu-

larly that a comparison of the credit
methods, purchases and their results,
of those who are about to fail with
other going concerns would be fruit-
ful in indicating reasons for failure.
“The actual cases of bankruptcy of
the last six months were also studied,
as well as those cases of business fail-
ures which were adjusted outside of
the court. It is expected that the in-
formation on credit and bankruptcy
which has been collected will be com-
pletely analyzed and put into a fin-
ished report within a few weeks’ time.
Next week some of the tentative re-
sults of the study based on a total of
221 stores, the number which had been
investigated at the time the figures
were compiled, will be analyzed.”

ee
Report of Annual Meeting United
Commercial Travelers.

The annual meeting of Grand Rap-
ids Council No. 131, United Commer-
cial Travelers, was held Saturday,
March 2 and resulted in the election
of the following officers:

Senior Councilor—Robert E. Groom

Junior Councilor—Abraham Bosman

Past Senior Councilor—Henry T.
Koessel.

Secretary-Treasurer — Homer R.
Bradfield.

Conductor—Lee L. Lozier.

Page—Bert C. Saxton.

Chaplain—Rutledge W. Radcliffe.

Sentinel—Clarence C. Myers.

Executive Committee members elect-
G. Bancroft and J. C.
Delegates to the Grand
Council appointed were: Robert E.
Groom, H. T. Koessel, R. W. Bentley,
H. Fred DeGraf, Allen F. Rockwell,
L. V. Pilkington, Gilbert H. Moore
and Walter E. Lypps; with alternates
as follows: Walter H. Lawton, W. D.
Bosman, John B. Wells and D. E.
Keyes, Perry E. Larabee, O. W.
Stark, A. G. Kaser and C. R. Lawton.

Committee appointments by Senior

ed were: W.
Laraway.

Councilor Robert E. Groom were as
follows: Grand Council Committee,
Allen F. Rockwell; Entertainment,
Mrs. W. E. Lypps, with power to
select assistants: Building Fund, O.
W. Stark and his present assistants;
Pianist, E. W. Kline; Teamwork in
business, H. Fred DeGraf; Baseball
team, Walter E. Lypps, manager, and
Walter Ryder, captain; Grievance, H.
Fred DeGraf, W. G. Bancroft, Milton
Smith: Hotel and hotel reservations,
Gilbert H. Moore; Transportation, W.
S. Riggs, John B. Olney; Legislative,
Dan M. Viergever, Walter Ryder and
Phil F. Crowley; Floral, Homer R.
Bradfield, J. H. Millar and Wm. H.
Zylstra; Uniform and parade, Rutledge
W. Radcliffe and B. C. Saxton; Pub-
licity, Clarence C. Myers.

Grand Rapids Council entertained
Supreme Council Representatives, W.
S. Arndt, and Grand Councilor, A. H.
Brower, from Jackson. Brother Arndt
endeavored in his short talk to impress
upon the minds of all present the im-
portance of the “Teamwork ‘in Busi-
ness’ movement. He enlarged on the
fact that efforts along this line would
make the United Commercial Travel-
ers a tremendous force in the field of
merchandise distribution.

Many thousands of commercial trav-

elers are faced with the elimination of
their means of livelihood as a result of
chain and syndicate store growth.
Brother Arndt stressed the point that
the wholesaler and his traveling repre-
sentatives are a necessary cog in the
economic scheme of things and it will
require the earnest efforts of every
council member to make the present
plan, so-called, “Teamwork in Busi-
ness” effective.

Three Knights of the Sample Case,
Austin S.*Howard, 147 North Prospect
street, representing Hazeltine & Per-
kins Drug Co.; Chris H. Kruesinga,
843 Calvin avenue, representing Yea-
key-Scripps, Inc., wholesale floor cov-
erings; and Darcy G. Wilcox, 456 Gil-
bert street, representing W. H. Edgar
& Sons, sugar brokers, were initiated
at this meeting.

It is commonly said concerning or-
ganizations such as ours that one re-
ceives benefits exactly in the measure
to which one applies his own efforts.
Surely the Gladstone case of Allen F.
Rockwell should be full to overflowing
if this theory is true, as the result of
his efficient and faithful service over
a period of fifteen years as Secretary-
Treasure of the local Council. As the
result of the election of Homer R.
Bradfield to fill the office of Secretary -
Treasurer a unanimous vote of thanks
was tendered Brother Rockwell and
mention was made of a more concrete
and fitting form of appreciation. We
will all look forward to the presenta-
tion of such a gift.

Sunday, April 7, will be memorial
day for Grand Rapids Council. The
memorial service will begin at 3 p. m.
An imposing list of Past, Grand and
Senior Councilors will occupy the
chairs at this session. Every member
is urged to be on hand and take part
in these services. CC, MM,

—_~+-.+

Gabby Gleanings From Grand Rapids.

March 26—A motion by the wife
for temporary alimony and attorneys’
fees, in the divorce suit of Meyer S.
May, prominent Grand Rapids cloth-
ier, against his wife, Ray S. May, was
denied by Judge Leonard D. Verdier
in Superior Court here March 21,
when testimony disclosed that the
woman had an independent income in
excess of $7,000 per year.

May stated in his bill of complaint
that during the past year his income
had decreased from an unstated point
to $57,000 a year and that Mrs. Mav
had refused to try to live within this
income despite the fact her children
were provided for by a trust fund oi
Mrs. May’s first husband.

He also charged incompatability.
He stated that in the first four years
of their five years of married life h»
had expended approximately $75,00°
per vear on general living expenses
for himself, his two adopted children,
his wife and her two children.

“T am not running a court for movie
actresses,” Judge Verdier said. “I do
not think that I could grant a motion
for alimony to a woman who has an
income of at least $20 per day for her
own use with an additional income for
her children that supports them ade-
quately, and justify my seat on the
bench.”

 

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Wandering mind: wandering fingers.
It is the nature of man to conque-

the impossible.
—_-__.- +

Only a dub rejects a theory because
it conflicts with his former ideas.

 

 

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SPRING DAYS

are Business Stimulators

With larger values in merchandise involved and dangers
of loss by fire multiplied it is time now to check up on

Fire Insurance

The heating plant is one year older and unseen defects
may have developed which later on might spell disaster.

It is better to be safe first than sorry afterwards.

For Safety, Service and Saving let the Mutual Companies
protect you this spring.

MUTUAL Insurance

is Better Protection at Lower Cost

An investigation will prove it

 

 

 

The Motorist Will Stop for the Signal Light
at the Street Intersection Where He Will
Not Slow Down for Oncoming Train

T is one ox the strange experiences of railroads in deal-
ing with traffic at the highway crossing that a large number of
motor vehicle drivers are indifferent to all danger.

Tt is an anomaly of this situation that the motorist wiil
stop for the red light at the street intersection, w~ere he will
give no heed whatever to the signal at the railroad crossing on
the highway.

T)ANGER lurks around the corner in both places.

EHIND the automatic signal at the street intersection
there is generally the police officer and the police ordinance
with its inevitable fine to back its message.

BEHIND the automatic signal or the crossing watch-
man there usually is no such force of law, but there may be
iniurv or deo’

HE Motoris:, tnrougn some perversity in make-up,
stops at the Street Intersection for the Signal Light which in-
dicates possible peril or a police court fine, where he often will
not be awed by the oncoming train with its infinitely greater
danger in the event of a mishap.

OG oiten this certain type of motorist seems to set a
higher value on his pocketbook than on his life.

HE American railroads are doing everything within
their power to prevent casualties at the crossings.

HE American railroads have not the money to elimi-
nate all of the grade crossings, for this would involve $20,000.-
000,000 additional investment

LIMLNATION ot crossings would not be necessary, if
the motorist and others were made to take reasonable care in
crossing railroad tracks at grade

UBLIC authorities, including the Police, State Troop-
ers, and Village Marshals—as well as the Newspapers—should
take an aggressive interest in any policy that makes for obedi-
ence to the railroad crossing signal.

NEWSPAPERS should constantly impress upon all the

importance of observing signal indications.

‘THE caution so given by public authority—or the warn-
ing so sounded by the newspapers—may save a life—or many
lives.

AFTER all the saving of a citizen’s life alone pays a big

return on the good work so done, whether the result arises
from individual or co-operative action.

MICHIGAN RAILROADS
ASSOCIATION

 

 

 

 

 

Always Seli

LILY WHITE FLOUR

‘*The Flour the best cooks use.”’
Also our high quality specialties

Rowena Yes Ma'am Graham Rowena Pancake Flour
Rowena Golden G. Meal Rowena Buckwheat Compound
Rowena Whole Wheat Flour

Satisfaction guaranteed or money refunded.

VALLEY CITY MILLING CO. Grand Rapids, Mich.

 

 

 

FAST SELLING
LINES

mean rapid turnover of stock —
less money invested and more
profit for you. It is to your advan-
tage to push

Baking
Powder

Same Price
for over 38 years

25 ounces for 25c

The price is on the package and
in all K C Baking Powder adver-
tising.

Your profits are always protected.

The turnover is fast.

Millions of Pounds Used by Our
Government