PBI RETee ) FERN Le : eo aD wea Sn We, Ye aes oN We Y AJ (eee a (NS CE ES) Ay) SSS Coe L = TRADESMAN COMPANY, PUBLISHERS: SW ____ Men want but little here below and woman wants less South of the knees. S NS, NESDAY, APRIL 17, 1929 Population and Markets. Our population is growing at the rate of 1,400,000 a year, the director of census tells us, and it looks as though the pace of gain is bound up rather than down, in spite of restrictions upon immigration. Forty years ago there were sixty-three million of us. Now there are nearly twice as many, and in another generation we shall be far over the one hundred and fifty million mark. No other national aggregation of people ever increased and multiplied after the manner of the ancient Israel- ites, with anything like such rapidity. Nor has growth in population ever be- fore been accompanied by such im- provement in the comfort and being of the people. The director of census dwells on this because he be- well- lieves we owe our prosperity largely to the knowledge of our production, our resources, our transportation facilities and our numbers, with which official The soundness of this conclusion no man is likely to gainsay. statistics supply us. The only ques- tion on this phase of the subject that is debatable is whether our business estimates of what is tn immediate pros- pect keeps up with the facts of record. In many cases we should say under- estimation is the practice, all the more apparent because of such notable ex- ceptions as those of cigarette manu- facture and automobile production. 2. The World’s Problem. Once again from all the world are gathering at Geneva to dis- delegates cuss disarmament. Since they last met there has been no change in the sit- uation. The problem to-day is even more pressing than it has been in past years, for there is every evidence that armaments in Europe are steadily in- creasing. Yet conflicting national pol- icies still make the likelihood of any effective action at this time extremely small. According to statistics cabled from Geneva from the League’s 1929 year Great Britain is almost the only nation which shows a book on armaments, decrease in its armament expenditure estimates for the current year as com- pared with those of the three previous France have mounted from 5,586,600,000 frances in 1925 to 9,451,600,000 in 1928, and those of Soviet Russia, despite its proposals for complete disarmament, from 463,- 500,000 rubes in 1924-25 to 813,300,000 in 1927-28. despite the limitations to which it is subjected, and increases are found also in the statistics for Poland, Rumania and Jugo Slavia. Europe as a whole is reported to be spending £500,000,- 000 a year on armaments. For Germany this situation presents itself in a different aspect from that in vears. Expenditures in Germany is spending more, Number 2378 which it is presented to any other na- tion. The Reich sees Europe arming itself more and more despite its prom- ises to reduce armaments, while it itself can do almost nothing. There is some justification in the charge of bad faith it brings against the Allies and un- questionable logic in the demand it has now renewed that some definite action be taken at once even if the Angle- American naval dispute cannot be set- tled. There is no need to stress the eco- nomic. and political benefits which would result from the adoption of some program to curtail these expenses and to place a definite limit upon arma- ments. Such a step is desired by most of the as it is sought in this country. But nations of Europe as eagerly the formula which would make _ this possible and still leave Europe’s gov- ernments convinced that they had not sacrificed national security in a world which for all its treaties is not vet free of the specter of possible war remains as elusive as ever. In time it may be found. In the meanwhile the League’s conferences, despite their ineffective- ness, serve a useful purpose if they do nothing more than keep the subject of disarmament constantly in the public mind. —__es2e oa _—_ An Easy Way To Figure Interest. In figuring interest, a year is usually regarded as consisting of 12 months of A simple way to figure 6 per cent. interest is to first find the interest for 600 days, 60 days or 6 days 30 days each. by simply moving the decimal place in the principal, one, two or three places to the left respectively. Having found the interest for these given periods it is simple to find the interest for any given number of days. The interest for 4 months and 10 days, for example, would be twice the in- terest for 60 days plus one-sixth the interest for 60 divide the interest for 60 days by 2 days. Of you cai to get the rate per month, and divide the interest for 6 days by six to get the rate per day, and proceed in that way. To find the interest at any other rate than 6 per cent., first find it at 6 6 to find 1 per cent., by 3 to find 2 per cent., subtract one-half to find 3 one-sixth for 5 per per cent., then divide it by per cent., cent., add one- sixth for 7 per cent., add one-third for 8 per cent., add one-half for 9 per cent. oe6e The man who has lost his grip can’t very well be expected to grapple with the situation. a a Many a man rises in his own esti- mation without getting any nearer the top. 2 IN THE REALM OF RASCALITY. Questionable Schemes Which Are Under Suspicion. Long the object of complaints and protests filed with the Better Business Bureau, the Federal Motor Club, oper- ated in connection with the Casualty Association of America, has recently claimed the existence of a “guarantee fund of $50,000 with the This se Insurance Commissioner.” fund does not exist. The Casualty Association of Amer- exchange ica, a reciprocal insurance lawfully doing business in Michigan, has, according to advices from the In- surance Commissioner at Lansing, no “ouaranty fund” there in any amount whatever. In spite of the clear infer- ence conveyed by the latest advertising claim of the Federal Motor Club, only a bond, not of a corporate surety na- ture, in the sum of $50,000, and exe- cuted by the Michigan Casualty As- sociation, Lawrence M. Goodman and Theodore Henry, is on file at Lansing. The “General Motor Club,” under which name the Federal Motor Club first attempted to do business, was incorporated on April 25, 1927, as a Michigan corporation for profit. Al- though calling itself a club, and or- ganized for profit, members have no voting power or beneficial interest in the assets of the corporation. Whether a profit corporation, under the laws of this State, is legally empowered to sell “memberships,” is a matter under in- vestigation by competent authorities. As soon as the existence of the “General Motor Club” became known to the Bureau and to the General Motors Corporation, prompt protests were filed. After a pointed interview in the Bureau's office, and discussion elsewhere, Lawrence M. Goodman, President of the Club and Secretary of the Casualty Association, effected the change in name. The articles of incorporation of the “General Motor Club” state that it purchased $3,000 worth of book ac- counts from fhe National Automobile Service Corporation. This outfit was “Nasco, came notorious from scores of com- plaints filed with the Better Business generally known as and be- Bureau and public authorities. In one instance, its salesmen were escorted to the city limits by the police of a large Michigan city, due to obvious misrepresentations in their sales-talk. Charges of misrepresentation and “high-pressure” methods of practically every known character were made against “Nasco” representatives. When “Nasco” closed its doors at John R. and Adams _ street, telephone calls were rerouted to the offices of the Federal Motor Club. In a letter addressed to the Bu- reau, under date of October 22, 1927, Lawrence M. Goodman says (refer- ring to the Casualty America): “The insurance policy cov- Association of ers the owner, members of his family, and any other person or persons, other than an employe of the assured.” As bearing on the accuracy of this state- ment, the following two paragraphs, ambiguous at best, are taken from the policy itself: MICHIGAN Cone policy, to which this endorsement is indemnity provided by this attached, is so extended as to be avail- able, in the same manner and under the same conditions, as it is available to the named assured, to any licensed chauffeur in the employ of the assured. “The wherever used in this policy and en- dorsement, shall include in each in- stance any other person, firm or cor- unqualified term ‘assured,’ poration entitled to indemnity under the provisions and conditions of this endorsement.” Who else, ask enquirers, other than the named assured or his _ licensed chauffeur, is “entitled” to indemnilty? As further bearing on the two clauses above quoted, and taken from the pol- icy itself, the Bureau has on file a Federal Motor Club circular, forward- ed to it in November, 1927, which in- cludes the following statement: “This member, but anvone whom he has au- policy covers not only the thorized to drive his automobile.” Examination of the policy shows that the Casualty Association is apparently not liable for property damage and public liability claims, unless and un- til the assured has had a judgment rendered against and paid by him. A substantial number of complaints received by the Bureau, Motor Club salesmen have represented to prospects have been claiming that Federal and policy holders that they were buy- ing “full coverage,” whereas collision is not included unless an additional premium is paid. The price of the policy and mem- Motor Club is $39.50 in Wayne county, and bership sold by the Federal for this, according to complaints, “ful coverage” was to be available. Selling methods, unique in Detroit, have been employed by this organiza- tion to stimulate the sale of “member- ships” and Casualty Association pol- 1928, the Bu- the information that ies. in reau received one W. . 8S. the Federal Motor Club, was sending out anonymous post cards, asking re- February, Perritt, representing cipients to “call Glenda!te 5665.” When this was done, they were importuned to join the Federal Mctor Club. When this practice was brought to Goodman's attention, he promised it would cease. Lawrence M. Goodman, as well as Motor Club salesmen, have claimed taht the Better Business Club. Cor- roboration of this charge as to Good- some Federal Bureau “approved” the man was had by the Bureau under date of March 9, 1928, and from an official state source. In May, 1928, the Federal Motor Club advertised “No Club Dues.” In explanation, Goodman stated: “It is the intention of the advertisement to in- form the public that there is no sep- arate charge for insurance, and no sep- arate charge for dues.” It has been learned authoritatively, however, that only a portion of the total of $39.50 paid in by prospects is allocated to insurance coverage. Although definite- ly promising to discontinue this prac- tice, the Bureau finds, under date of Feb. 15, 1929, in the Monroe, Michigan, Evening News the claim, “No Charge for Membership.” TRADESMAN Apparently in an attempt to “tie in” his organization with the Bureau and to claim for it a prestige which the Bureau’s files could not justify, the Federal Motor Club, in a Detroit news- paper, dated Aug. 1, 1928, used the statement, “The Better Business Bu- reau is right!” The use of the Bureau’s name in this connection was wholly un- authorized and protest was again filed with Lawrence M. Goodman. In a Detroit newspaper, dated Aug. 26, 1928, and under the heading, “Fi- nancially Responsible,” the Federal Motor Club “Best’s in- surance report gives the Casualty As- rating, which is the highest rating for prompt payment of claims in the United States.” The ref- erence was to Best’s Insurance Manual. This publication is an authority on in- advertised: sociation an ‘A’ surance companies, and in an advertise- ment appearing over the Federal Mo- tor Club’s signature on Sept. 5, 1928, is quoted as follows: wale AS” “H’—Stands for surplus—$25,000- $37,500 “A”—_Excellent loss-paying record “3"—Fair management It will be seen, therefore, that al- though the Casualty Association en- joys, according to Best’s, an excellent loss-paying record, it has a relatively low rating as to surp!us and its man- agement is described as “fair.” The graduated ratings of Best’s as to man- “Excellent,” ~— “Good,” gad." avement, are “6 a“ Par” “Foor” and The next literature which came to the Bureau’s attention appeared in August, 1928, in the form of cards. In this the Federal Motor Club in the statement that only this organization and the Detroit Automobile Club were backed by responsible people. This was without authority or knowledge of the Detroit Club. Although stating in a large display advertise- ment in the Battle Creek Moon Jour- nal of September 21, 1928, that the “policy written by the Federal Motor Club is from legal decisions that the members Automobile non-assessable,’ it appears of any reciprocal inter-insurance ex- change are liable severally for their pro-rata share of the loss or losses. With reference to the theft coverage afforded by the policy, we are quoting paragraph 5 of the policy now in use. “To indemnify the assured named herein to an amount not exceeding the actual cash value of the automobile covered hereunder at the time any loss or damage may occur against direct loss by theft of the entire car. In event of loss under this paragraph it is understood and agreed that accessories of any kind or spare tires are not cov- ered hereunder, it being the purpose of this clause to cover standard equipment only.” A pamphlet recently issued by the Casualty Association of America, and entitled “Rules and Rates,” says under “The policy protects the assured against par- the heading of “Theft Insurance”: tial or total loss of, or damage to the car or operating equipment due to theft, robbery or pilferage.”’ It 1s not known to the Bureau whether, if for instance, a steering wheel were stolen, April 17, 1929 liability would attach, provided the entire car, according to the terms of the policy, had not first been purloined. The Federal Motor Club in Septem- ber, 1928, ran an advertisement with a headline reading “We are Vindicated,” and referred to a temporary restraining which the Club had obtained against forty-one insurance companies, order operating in Michigan. The alleged purpose was an attempt to prevent A certified copy of the court's calendar entries shows that on Jan. 7, 1928, the bill of a pending raise in rates. complaint was “withdrawn by the con- It will be seen, therefore, that there was no sent of counsel without costs.” hearing on the merits of this injune- tion, and the “vindication” referred to is sought to be justified only by a com- parative report of the Police Accident Bureau for the first eight months of 1928 as compared with the correspond- ing eight months of 1927. This report had no bearing whatever on the legal aspects of the case which, as above stated, was never heard by the court. Furthermore, examination of insur- ance schedules indicates that, although property damage premiums were not increased in 1928, public hability prem- iums, in spite of the temporary re- straining order, dismissed by mutual consent, were increased in Detroit, De- troit Suburban, Grand Rapids, Flint, Pontiac and Jackson territory. On Sept. 2), 1928, in the Batt e Creek Moon Journal, the Federal Mo- for Club claimed to be the “largest club operating under one name in the United States.” made in Detroit After protest from the Bu- Similar claims were over a local radio station. reau, this statement was altered by in- cluding the word “national” after the word “largest.” It is significant in this connection, however, to note that the Los Angeles Federal Motor Ciub is a separate corporation, while the same holds true of the Federal Motor Club of Chicago. On Feb. 17, 1929; in public adver- tising copy, the Federal Motor Club “The Casualty Association of America carries reinsurance on public liability with a reinsurance company with capital and surplus of $1,500,000. The Casualty Association of America coverage said: carries reinsurance on fire with a reinsurance company with cap- ital and surplus of over $1,000,000. Although the two companies are not specifically named in the advertising, advices from the office of the Insur- ance Commissioner at Lansing indi- cate that neither company is admitted in Michigan. Moreover, the fire rein- surance concern is a Lloyd’s organiza- tion which has no capital, although that direct statement is made in the copy. The officers of the Federal Motor Club are: President—Lawrence M. Vice-President—Charles V. Secretary—Eva P. Pool. Treasurer—Jeanette Hutchinson. Recent advices from Goodman indi- cate the discharge of Charles V. Rich- ter “because his sales practices were not in accordance with the high stan- dards of the Casualty Association.” The club has been warned by the Goodman. Richter. ; . $ ¢ April 17, 1929 MICHIGAN TRADESMAN 2 Bureau that if any further advertising misrepresentations occur, a warrant will be requested under the State statute governing fraudulent and mis- leading copy.—Detroit Better Business Bureau. Flint has had a good many setbacks in the past, but she has never harbored a bigger rascal than she now possesses in the person of L. G. Gale, who has conducted a swindling scheme at Bat- tle Creek for several years under the style of the Gale National Protective System. The Realm has warned its readers against this man for many vears, but in spite of all we could do he has waxed fat by victimizing mer- chants who do not take the Tradesman and thus keep in touch with the many swindlers who are reaping a rich har- vest from merchants who have more guile than wisdom. If every merchant in Flint and the Flint district took the Tradesman, Gale would soon jump that city, as he has jumped Battle Creek, but there are probably a hun- dred merchants who “cannot take time to read a trade paper” who find plenty of time to write $35 checks for this champion crook. The Realm recently received the following letter from an official of Battle Creek regarding the career of Gale in that city: “L. H. Gale has run the above de- tective agency for about four years. The system he uses is to go to the merchants and get a contract with them for $35 a year. He guarantees them that he will protect their store at all times. He does not give them any protection, at all and he owes every- body wherever he can get credit. He issues worthless checks wherever he woes. We picked him up for an out- side town about four months ago for issuing bad checks. He borrowed the money at that time and put up his wife's diamond for security to settle with the people. He has been paying Jimmy Woodard in bad checks for his office rent in the Minty block and late- ly he has jumped out of town and they have been hunting for him. We have finally located where he was stopping in Flint and they are trying to recover the car he is driving, as it is not paid for. My idea of the man is that he is very dishonest and a man the police department in any city had better watch and be careful that he does not find out any inside information, as he is quite a hand to make friends with the police officers, claiming he was connected with the police department in the West for several years.” oA Hair Bow Demand Better. Indications are that the retail busi- ness in hair bow ribbons will be larger by 25 per cent. or more this Spring as compared with last year. Both inde- pendent and chain stores are said to be meeting with success in better turn- over of the merchandise. Being sought are satin stripe moires, fancy warp prints, plain moires, jacquards and satins. The pastel shades are domin- ant. The ribbon trade is also meeting a call for black moires, six inches wide, to be used for coats and also wide fancy ombres for Summer dresses, Charlotte Banker To Be Cashier of New Bank. Announcement is made by General John H. Schouten, one of the organ- izers of the new American National Bank, of the selection of N. B. Als- over, of Charlotte, as Executive Vice- President and Cashier, also a member of the Board of Directors. Mr. Alsover has been cashier of the Eaton County Savings Bank, at Char- lotte, for nearly twenty years, and is also a director. He comes from a fam- ily of bankers, his father, W. C. Als- over being cashier of the Barber State Bank of Vermontville, which position he has held for forty years. His grand- N. B. Alsover. father was also a Vermontville banker. Mr. Alsover is a director of the Charlotte Furniture Co., Barber State 3ank, member of the Board of Edu- cation, Director of the Charlotte Re- publican-Tribune, past president of the Community Association, Past Master of the Charlotte Blue Lodge of Ma- sons, Past Commander of the Knights Templar Commandry, and a member of the Grand Rapids Scottish Rite Con- sistory. Mrs. Alsover is a former Grand Rap- ids girl. They have three children. The American National Bank will open about June 1 at the corner of Monroe and Tonia avenues, in the former quar- ters of the Home State Bank. Mr. Alsover will assume his new connec- tion about May 1. > oe Fine Jewelry Selling Well. The improving industrial and eco- nomic position of the country is being reflected in the jewelry trade in the number of special orders received for fine pieces. Rings, brooches, pendants and bracelets stand out. The mount- ings of these pieces are skillfully con- trived to hold the large gems now so much in favor and to permit them be- ing worn without giving the wearer the appearance of “showing off.” Com- bination mountings are meeting with growing favor, as, for example, one which permits the piece to be worn either as a brooch or a pendant. Com- plete with gems, the prices of many of these mountings run well into five figures. + Ea How Will Your Wife Invest Your Insurance Money? Have you ever thought of that?) Do you realize how thoroughly inexperienced she is in matters of this kind? friend who, while kindly disposed, is in all Do you want her to rely on some likelihood not competent to advise her wisely? Her interests can be safeguarded by making your policies payable to this Company as Trustee, under a special Trust Agreement. Not only will the principal then be conserved but a steady income assured as well. Think what it would mean to her to be told by one of the officers in our Trust Department of this thoughtful provision of yours. 1889 dy 19290) SOR Cyr ey SES AD 7 ta V4 THE MICHIGAN TRUST co. GRAND RAPIDS THE FIRST TRUST COMPANY IN MICHIGAN kN 165} 4 MOVEMENTS OF MERCHANTS: Rosebush—Wm. Hess will open a meat market. Hersey—George Goodburn, Sr., has cpened a meat market. Coleman—Cecil Brewer has moved his meat market here from Rosebush. Rothbury—Edward McCoy succeeds E. A. Nelson in the grocery business. Lowell—G. Ralph Townsend has en- gaged in the tire and auto accessories business in the Forward building. Belding—Rogers & Covert succeed Mrs. C. H. Gamber in the grocery and confectionery business. White Cloud—Jas. A. Beardslee suc- ceeds E. J. Maile in general trade at R. F. D., White Cloud. L’Anse — The Riteway Stores Co., Inc., has taken over the grocery and meat market of Meador O. Seavoy. Dearborn—Mr. Budny has opened a grocery and meat market in the Schaefer building at 11741 Michigan avenue. Muskekgon—A movement is on foot to organize a new corporation to take over the bankrupt business of the Michigan Biscuit Co. Chapin—The R. W. Sprague Co., has sold its creamery and cheese fac- tory to the Detroit Creamery Co., who will continue the business with Mr. R. W. Sprague as manager. New Buffao—John B. Trottier will open a meat market in the building formerly occupied by the New Buffalo State Bank on Whittaker avenue. Detroit — The Home Roofing Co., Inc. 4857 Woodward avenue, has been incorporated with an authorized capital stock of $5,000, $2,000 of which has been subscribed and paid in in cash. Detroit — Beacon Grocery Stores, Inc., 1904 Penobscot building, has been incorporated with an authorized cap- ital stock of $10,000, $1,000 of which has been subscribed and paid in in cash. Flint—The Wolverine Distributing Co., 135 Lewis street, has been incor- porated to distribute food products at wholesale with an authorized capital stock of $50,000, $13,000 of which has been subscribed and paid in in cash. Detroit—The Superior Sales Co., 51 East Canfield avenue, has been incor- porated to deal in auto and radio ac- cessories, with an authorized capital stock of $5,000, $3,000 of which has been subscribed and paid in in cash. Muskegon—Martin and Henry Case- mier, of Grand Haven, have taken a five year lease on the Lake building, 20 East Broadway, and will occupy it with a modern meat market, as soon as the building has been remodeled. Detroit—The Capitol Pipe & Nipple Works, 2762 West Jefferson avenue, has been incorporated with an author- ized capital stock of $25,000, $15,000 of which has been subscribed and paid in, $5,000 in cash and $10,000 in prop- erty. Kalamazoo — Richardson & Loudon, dealers in wearing apparel for women and children, also shoes, 138 South Burdick street, will remove the shoe stock to another location and continue it but will abandon the garment de- partment. MICHIGAN TRADESMAN Rockford—R. F. Hansen, proprietor of the Hansen Drug Store, has filed a voluntary petition in bankruptcy, through his attorney Roy Watkins. The petition as filed, shows total as- sets of $11,548.38 and total liabilities of $18,996.49. Lansing—E. S. LaNoble has sold his grocery stock and meat market to L. H. Childs & Son, of Alma, who will continue the business at the same location, 2312 East Michigan avenue. Mr. LaNoble has engaged in the real estate business. Muskegon—The body of Hans Han- sen, Muskegon grocer, was found last Saturday in mid-stream near Indian Point after several days of searching Muskkegon river and the flooded flats following Mr. Hansen’s disappearance in his duck boat a week ago. Harbor Springs—Joseph F. Stein has sold his stock of men’s clothing and furnishings to L. Levinsohn, who has removed it to his auction rooms at Detroit. Mr. Stein has conducted a store here for the past thirty years and will now retire from trade. Marine City— The Michigan Gray Iron Foundry, with business offices at 1024 Tenth street, Port Huron, has been incorporated with an authorized capital stock of $40,000 common and $10,000 preferred, $20,000 of which has been subscribed and paid in in cash. Detroit — The LaSalle Millinery, David Stott building, has been incor- porated to deal in millinery and mil- linery supplies at wholesale and retail with an authorized capital stock of $25,000, $10,000 of which has been sub- scribed and paid in, $6,000 in cash and $4,000 in property. Dearborn—The Barry & Koch Coal Co., with business offices at 3855 Ken- sington Road, Detroit has been incor- porated to deal in fuel and building materials, with an authorized capital stock of $20,000, $15,000 of which has been subscribed and paid in, $7,500 in cash and $7,500 in property. Detroit—R. W. Nowels’ Lumber & Supply Co., 8875 East Seven Mile Road, has merged its business into a stock company under the style of No- wels Lumber & Coal Co., with an au- thorized capital stock of $75,000, all of which has been subscribed, $7,500 paid in in cash and $37,500 in property. Detroit—The Thetis Products Co., 5226 Michigan avenue, has been in- corporated to manufacture and sell fa- cial products, lotions, massage creams, etc., with an authorized capital stock of $50,000, of which amount $26,000 has been subscribed and paid in, $560 in cash and $25,440 in property. Detroit—Soloman & Lasky, whole- sale and retail dealers in jewelry, mus- ical instruments and furniture, have merged the business into a stock com- pany under the style of J. C. Soloman’s & Co., with an authorized capital stock of $15.000, of which amount $7,700 has been subscribed and $7,500 paid in in cash. Manufacturing Matters. Detroit—The Davis Boat Co., 1030 Buhl building, has changed its name to the Corsair Boat Co. White Cloud—The Newaygo Gas & Oil Co., as increased its capital stock from 5,000 shares to 10,000 shares. Detroit—The Detroit Precision Tool Co., 729 Meldrum avenue, has changed its name to the Sainte Claire Tool Co. Detroit — The National Pattern & Manufacturing Co., 423 Mt. Elliott avenue, has changed its name to the Hotchkiss Tool & Engineering Co. Detroit— The General Smelting & Refining Co., 1455 Woodland avenue, has increased its capital stock from $10,000 to $15,000. Saginaw—The L. T. Jennings Co., Inc., 216 Tuscola street, manufacturer of women’s wear, has increased its capital stock from $60,000 to $130,000. Lansing-~-The Grand River Cream- ery, 506 East Michigan avenue, has merged its business into a stock com- pany under the same style, with an authorized capital stock of $15,000, all of which has been subscribed and paid in in property. Detroit—The Eastern Market But- ter & Egg Co., 2610 Riopelle street, has been incorporated to conduct a wholesale and retail business with an authorized capital stock of $2,000, $1,- 000 of which has been subscribed and paid in in cash. Hastings—The Ironside Shoe Co. has sold its stock and fixtures to Har- old I. Smith and John H. Crue who will continue the business under the same style. Mr. Smith has been con- nected with the Ironside Shoe Co. for a number of years. Detroit—The Lucette Shoppe, 9332 Grand River avenue, has been incor- porated with an authorized capital stock of $5,000, all of which has been subscribed and paid in in cash. Wom- en’s and children’s wearing apparel and millinery will be sold at retail. Kalamazoo — The Clark Boiler & Tank Co., 316 West Willard street, has merged its business into a stock com- pany under the same style, with an authorized capital stock of $25,000, all of which has been subscribed and paid in, $40 in cash and $24,960 in property. Ann Arbor—Neo-Glo Novelty Prod- ucts, Inc., North Main street, has been incorporated to manufacture and sell at wholesale and retail, advertising de- vices, signs, etc., with an authorized capital stock of $5,000, all of which has been subscribed and $1,000 paid in in cash. Detroit — The Linderme Mache Works, 4135 Vermont avenue, has merged its business into a stock com- pany under the style of the Linderme Machine & Tool Co., with an author- ized capital stock of $50,000, of which amount $24,000 has been subscribed and paid in in property. Detroit — Wenzel Koch, Inc., 224 Harding avenue, has been incorporated to deal in roofiing, ornamental metal work, lumber, brick, etc., with an au- thorized capital stock of 100 shares at $100 a share, of which amount $5,200 has been subscribed and paid in, $2,600 in cash and $2,600 in property. Pontiac — A. Elbling & Sons, 73 South Park street, manufacturer and dealer in sheet metal products and plumbing supplies, has merged its business into a stock company under the same style, with an authorized cap- April 17, 1929 ital stock of $25,000, $15,000 of which has been subscribed and paid in in property. —_~+-2>___ Business Changes in Ohio. Ashland—The Quality Food Skop has been opened in the Straits build- ing on the East Main street by Fred 300se. Cleveland—The Ideal Meat Market will be opened at 8430 Broadway. Cleveland—Geo. Gee wil re-open his meat market at 20259 Lake road. Dayton—The Miolo Delicatessen has been opened at 2319 South Fifth street. Dayton—Hale’s Liberty Meat Mar- ket and Grocery will be moved to 1142 West Third street. Hicksville—Steirwalt & Preston sold their City Meat Market to Harry Neidhardt. Holgate—Knapp Brothers have tak- en over the Hamler meat market. Newark—Mr. Rothstein has taken over the grocery and meat market of J. P. Murphy on West Main street. Mr. Rothstein will move the market to a new location at 32 South Third street. Toledo—D. O. Shaver has purchased the grocery and meat market at 2112 Miles avenue from Carlton & McGuire. Toledo—E. opened the Abion Grocery and Meat Market at 3018 Albion street. Toledo—C. J. Krupp has purchase the N. N. Relyea Market at 1325 West Mr. Krupp was em- Motzinger has Bancroft street. ployed nine years in the partment of the A. H. Ulmer store on Elmwood avenue. Toledo—P. Ji several changes in the arrangement of his stock and fixtures and has installed a cash and carry department. Toledo—C. E. Childs is modernizing his grocery and meat market on Dorr meat dec Reinlein is making street. Toledo—A new refrigerator display case has been instailed in the meat market of John Sigg. He has also been doing some re-arranging of fix- tures which greatly improved the looks cf his store. ee Business Changes in Indiana. Anderson—J. C. McClure sold his meat market at 529 West 8th street to EL. M. Cooper. Elkhart—Lloyd rated, have opened store No. 7 at 1035 Johnson street. Fort Wayne—Jas. L. Mulhollen has meat Brothers, Incorpo- discontinued his grocery and business at 2335 South Hanna street. Goshen — Roy Rensberger is sole proprietor of the grocery and meat market which was formerly owned by Rensberger & Newell, Mr. Rensberger having purchased the interest of his partner. Kokomo—Allen L. Kincheloe has purchased the grocery and meat mar- ket at 1807 South Webster street from Ocie Birely. Linton—Mr. Powell has sold his in- terest in the Regal grocery and meat market to his partner, E. L. Sponsler. who is now sole owner. Richmond—Waldon Bristol, who is in the grocery and meat business here, will erect a new store building. ee a aa ae Rr April 17, 1929 MICHIGAN TRADESMAN 5 Essential Features of the Grocery Staples. Sugar—Jobbers hold cane granulated at 5.45. Canned Fruits—California packers have commenced boosting their quota- tions on canned peaches. The situa- tion is undoubtedly favorable for ad- vances and it may not be long before spot prices will go up accordingly. Estimates of the damage done to the peach crop throughout the State are very likely high, but even a conserva- tive guess would place the loss at 35 per cent. at the very least, which would justify the belief that the total peach pack for the State of California will be little more than 9,000,000 cases, a comparatively short pack. The apri- cot crop, which previously promised to be exceptionally large, was damaged approximately 50 per cent. for the en- tire state. As for prunes, while the more important producing areas of San Joaquin and Santa Clara valleys were slightly touched, orchards in the Sacramento Delta were practically wiped out. The pear crop was serious- ly injured in the Sacramento Valley. All in all, the Government reports the crop damage to fruits and nuts at over $50,000,000. The spot market has not shown material advances yet, but holders are very firm in their ideas and are asking full list prices, which are being met by buyers without any hesitation. Canned Vegetables—Current vege- table packs are quiet this week and the situation remains about the same as during the week previous. There are no quotable changes throughout the list. Corn and peas have been more or leess neglected though one or two fairly large sales were reported of the latter by a jobber. Standard to- matoes have quieted down. Stringless beans are closely sold out of first hands. Canned Fish—Spot fish packs show- ed no marked changes during the week. All prices held comparatively steady. With each succeeding report the sal- mon situation on the Columbia River seems stronger. With fishermen pro- posing to ask higher prices than ever before for raw Chinooks and blue- backs, the opening prices on Chinooks this coming season has been estimated at $2.75 for fancy %s and from $4.50 to $4.60 on flats. Dried Fruits—The frost reports from the Coast last week turned the local dried fruits market from a con- servative and more or less featureless affair, with prices more favorable to the buyer than to the seller, into an active and much firmer business, with buyers willing to pay full list prices. Some important Coast operators en- tered the market on the first frost news, offering to purchase prunes and apricots in a volume way, but many local holders appeared unwilling to sell as there is little doubt but that they can get better prices later on. Late in the week jobbers found them- selves fairly flooded with orders from local and out-of-town:distributors, who have hitherto purchased in a cautious manner. These buyers have bought in a hand-to-mouth way, and they are now regretting it, for their conserva- tive methods have put them in a hole, as their stocks are low and the market seems in a good position to register substantial advances. Prices on all fruits improved in tone more than in In fact prices in general are quotably the same as those of two or three weeks ago. When the excitement of crop damage has toned down and when packers are in a posi- tion to more ably judge the extent of the damages, the idea prevails here that a considerable higher market will appear on all fruits that suffered. Peaches and prunes were hurt, though the crops used for drying were much less affected than those in Northern California, where the canning peaches Raisins may be higher. actual quotations. are grown. Cherries and pears were seriously af- fected. Apricot orchards were dam- aged in some districts, and the apple crop was partially destroyed. Pickles factory. Movement continues satis- Sales since the first of the year as compared with previous years have been good. All manufacturers report a good volume of business, al- though prices are not high as are de- sired. Supplies of raw material have been heavy since 1925, but the stocks have been cut down to such an extent that manufacturers, having had a sur- plus for many years, are entering the market to buy special sizes. Stocks of large pickles have been reduced to a minimum. In fact, 600s and 800s are practically unobtainable. A few scat- tering lots of dills can be picked up here and there, but the market is clean- ed up as far as first hands are con- Midgets, 15,000s and 20,000s are scarce. Bottlers of fancy gherkins are having difficulty in obtaining sup- plies. sidered. Spot prices are unchanged. Nuts—All varieties of nuts have been moving in a moderate way, but the most desired items have been California walnuts in the shell, al- monds in the shell, and Brazil nuts. Demand has not been keen for filberts. No price changes occurred during the The market on California al- monds was strengthened considerably by the reports of frost damage to the crop on Monday, which reports were later verified, though no definite esti- mates are yet available. Holders’ ideas are a little stronger, but quota- tions are as yet unchanged. The out- look for next year in both shelled and unshelled nuts appears to be for higher prices than have prevailed this year, for European crops have also suffered damage from severe weather. The California walnut crop was naturally unaffected by the frost. All nut meats were in light demand last week. Stocks have been comparatively very small during the first part of this vear, which fact partly accounts for the general steadiness of prices in the face of a moderate demand. French walnut meats are scarce, and further offerings from the source are sparing. The Brazil nut crop is being distributed in a thoroughly satisfactory manner. Present estimates on the total crop are around 30,000 tons. Rice—Texas mills have advanced their prices %c per pound, putting week. them in line with Louisiana and Arkan- sas mill prices. Fundamental condi- tions seem to favor the constructive side of the market. Salt Fish—The 1929 catch of Ameri- can mackerel is beginning to appear, but fishermen are asking such high prices that the trade here is not in- clined to do business. First produc- tion of early Irish mackerel has also begun, but fishermen have exorbitantly high ideas on what they should re- ceive for their fish. Trading on the spot is seasonably good; the volume of business is a little better than last Demand for Scotch herrings shows an improve- Prices are quotably unchanged. Sauerkraut—Sales of canned kraut have been fairly heavy, while bulk has Manu- vear’s at this time in fact. ment. been moving rather slowly. facturers and dealers as a whole re- port a fair volume of business. Stocks in first hands are comparatively low, and many are entirely sold up. Prices are firm. Vinegar—There is a slight increase in demand for pure apple cider vinegar, which is to be expected at this time of the vear. Malt vinegar is quiet but steady. Distilled is quiet and feature- less. Prices are unchanged. —_—_~++>__ Review of the Produce Market. Apples—Northern Spy, $2.50 for No. 1 and $1.75 for No. 2; Baldwins $1.75; Idaho Delicoius, $2.75 per bu. basket; Idaho Spitzenberg, $2.75 per bu. bas- ket. Asparagus—50c for 2 Ib. bunches of Calif.; Illinois, $3.25 per box of 2 doz. Bagas—Canadian, $1.50 per 100 Ib. bag. Bananas—5@5%4c per Ib. Beets—$3.50 per crate for new from Texas. Brussels Sprouts—30c per qt. The market is 1c lower than a week ago. Jobbers hold prints at 45c and 65 lb. tubs at 44c. Butter Beans—$4 per hamper for Texas. Carrots—Texas, $3 per crate of 5 doz. Cabbage—New from Texas, $3 per 100 1b. crate. Cauliflower—$2.75 per doz. Celery—Florida commands 65c per bunch or $3.25 per crate. Cocoanuts—90c per doz. or $7 per bag. Cucumbers Illinois. Dried Beans—Michigan jobbers are quoting as follows: Sutter $3 for 2 doz. box from © Ht Pea Beans =... 0 $9.00 Eight Red Kidney 5 9.00 Dark Red Kidney _.-_._-_______ 9.00 Eggs — The market is unchanged from a week ago. Local jobbers pay 25c per doz. Egg Plant—18c apiece. Garlick—23c per Ib. Green Onions—Shallots, 75c¢ per doz. Green Peas—l15c per Ib. Green Peppers—60c per doz. Lemons-—Ruling prices this week are as follows: 960 Sunkist 9 $6.00 S00 Sunkist 2022.0. 6.00 $60 Rea Ball 2 6.00 300 Red Ball ._....-____._.____.._ 6.00 Lettuce—In good demand on the following basis: Imperial Valley, 4s and 5s, crate $5.50 Imperial Valley, 65 4.00 Efot house feaf per Ip. 17c Limes—$1.25 per box. Mushrooms—75c per Ib. Oranges—Fancy Sunkist California Navels are now on the following basis: 196 2 ee ee $7.00 (50 a 6.50 M6 2.2 6.00 AC ee 4.50 25m Je oe 4.25 216 4.00 ZO 4.00 4 0 Onions—Texas Bermudas, $3 per crate; home grown, $4.50 per 100 Ih. bag. Parslev—75c per doz. bunches. Pieplant—Ill. hot house, $3 for 40 Ib. box. Poultry — Wilson & Company pay as follows: Heavy fowls = 30¢ Lioht fowls (5.06.0 | Bae Heavy roasters) 2-950 30c Radishes—75c per doz. bunches. Spinach—$1.35 per bu. Strawberries—$4.25 for 24 pint crate from Louisiana. Sweet Potatoes—$2.75 per hamper for kiln dried Jerseys. Tomatoes—$1.65 for 6 Ib. basket from California. Turnips—75c per doz. bunches for Florida. Veal Calves — Wilson & Company pay as follows: aney = ee 18¢ Good = 0 16c Medium 220 655)5) 0 I3c Poot 220 10c —_—_»-. The Dangerous Trifles. When danger looms large, there is already hope that it may be avoided. It is a clear challenge to good sense and courage, so that men may plan and prepare against it and match its threat with forethought. But little troubles and dangers are not so readily reckoned and therefore They be- come familiar and seem of small con- often prove more perilous. sequence, and yet, at last, may lead straight to inevitable calamity. It is so in the petty ailments of life, which take toll subtly but surely of strength and vitality. It is so with small irri- tations which break down at last the bonds of friendship, faith or obliga- tion. It is so with jealousy, ill-will, suspicion or doubt. The world is taking thought of the threat and danger of war. It strives to be forewarned and forearmed for peace. But while we weigh the major risks of strife, it is an equal duty to consider the dangerous trifles. It is the testimony of history that wars are often the consequence of irritations and injustices long continued rather than of great offenses against right and law. Those who love peace and seek for it must distrust the dangers that lie in small jealousies, antagonisms and irr.- tations between nations lest thes: break out at last in fires that can b> quenched only in the blood of humau sacrifice. MICHIGAN TRADESMAN April 17, 1929 MEN OF MARK. E. E. Prine, Manager Detroit Whole- sale Merchants Bureau. A fact that is liable to be overlooked is that cause and effect are invariably associated. It is known that if a ball be tossed into the air the law of gravi- tation will pull it down to earth. This law is so patent that it is understood by all; there is not an effect which does not hinge indubitably upon a cause, the cause often being so hidden, how- ever that it isn’t easily understood. It is said that such and such an event hap- pened, but in the true sense of that word nothing happens. Nature is not at all disturbed because her laws are not understood: none the less, though, are they ever exacting, irresistible and unchanging. A deep enough delving will explain the success or failure of any man. There is a key note to it somewhere; in the case of failure a disregard of the essential requirements; in the case of success the recognition and adop- tion of these requirements. Mathe- matics is law reduced to our under- standing by the means of numerals, but there are an addition, subtraction, multiplication and division of life, the rules of which are as exact as are those which govern the manipulation of numerals. These laws cross and re- cross, but are never contradictory. These facts are practically axiomatic; a comprehension of them is an essen- tial part of rudimentary education and the initiation of the barest education must inevitably—consciously or uncon- sciously—embrace them. It is in their application, however, that they are of practical value. Most—practically all —sane beings who have reached their majority have acquired them only sub- consciously; the successful put them to practical use. An excellent example of the latter class is a gentleman who is the original of the portrait that ornaments this page of the Michigan Tradesman. One does not have to look far be- neath the surface to account for the success of Ernest E. Prine, whose home and place of business are in Detroit and who is regarded as a bright light among the mercantile au- thorities of the Wolverine State. That Mr. Prine is robust physically may be set down as one reason, this health condition creating a buoyancy of spirit that gives him courage to grap- ple with large propositions. To this good health in no small way may be attributed his nature. While never boisterous—indeed, he may be called quiet—he has a keen apprecia- tion of the humorous and never loses an opportunity to get a pleasant joke on his associates. He is one of the most agreeable of companions in that he has high respect for the feelings and rights of others. On the other hand, he insists that others shall re- spect his feelings and rights. The fairness in his nature is known by all with whom he comes in contact. He assumes no credit that should go to others. In thought and action he is as independent as a man well can be. He is Ernie Prine to-day, to-morrow good and always. Hypocrisy he detests, and he has the charming quality of ac- knowledging that he is human. He neither speaks nor operates behind a screen, proud that his friends shall know him as he is. apparently Ernest Edward Prine was born in St. George, Ontario, Feb. 24, 1888, where the family moved after being driven from a Northern Michigan lum- ber camp on account of forest fires. “Ernie” was born three weeks after moving across the border. As soon as things became normal again the fam- ily moved back, where his father re- sumed his duties in a camp near Man- istee, Michigan. As a young boy he worked at odd jobs, which included that of water boy rate clerk in charge of accounts, thence back to the Michigan Central to ac- cept an important assignment in the auditor’s office. At one time he also acted as relief station agent on the C. Pk RR He was highly recommended to the Detroit Board of Commerce, and in 1918 he was called in for an interview and was soon working beside John McNally, Traffic Commissioner for the Board, as his assistant and was at once recognized as one of the most reliable railway rate experts in the city. His wide railroad experience was of con- siderable assistance to the manufac- turers and wholesalers who called on his department to help iron out the many shipping difficulties which be- E. E. Prine. on a gravel train. After leaving school, he worked at the baker’s trade until 16 years of age. It is hardly possible for him to keep track of the various cities and towns he lived in during his career as a railroad man. At 18 years of age he was a freight house clerk in Detroit, working for the ‘Michigan Central R. R. Gradually he learned the art of telegraphing as opportunity afforded and soon became proficient enough for the Canadian Pacific R. R. to hire him as a relief operator, with headquarters in St. Thomas, Ontario. While on this job he covered most of the stations along that branch of the C. P. R. In 1910 he was back in Detroit with the Michigan Central in the billing department. He accepted a call to the D., T. & I, where he became chief set them in those days. His work brought him in constant contact with the executive committee of the Wholesale Merchants Bureau, division of the Board of Commerce, who called him in to their weekly meetings to consult on 1. c. 1. difficul- ties, which were plentiful. The Wholesale Merchants Bureau was trying to do a big job to lighten the burdens of the retailers in the tributary territory with relation to their shipping problems which were confronting them. This required the services of a secretary of general and technical railroad experience, and in 1919 Ernie Prine was drafted by them and became the permanent secretary of the organization. At this time, within a radius of 150 to 200 miles of Detroit, it took from five to seven days for 1. c. 1. shipments. Largely through his efforts and the co-operation of the Wholesale Mer- chants Bureau, an overnight freight service has been developed. The Bu- reau was instrumental in securing and licensing . sixty-eight reliable motor truck lines and it is worthy of note that so well is Prine’s judgment con- sidered in Lansing that his opposition to a motor truck company seeking a license means the applicant is invari- ably rejected (which has happened to some unworthy applicants). No sec- retary since the organization of the Wholesale Merchants Bureau has giv- en more diversified, able, untiring and conscientious service. When called on for technical advice on traffic topics he seldom has to resort to records and delay the answer—he pops it out. The success of the trade promotion trips held each season by the whole- salers is in a measure attributable to his planning and he never overlooks the smallest details. With the departure of Charles W. Collier, former manager of the Better Merchants Conference and Exposition, to other fields, the burden of the suc- cess of the affair will fall on his shoul- ders. Those who know him are sure it will be an even bigger success than ever. Already he is planning and working out details for the 1930 affair. He announces that the 1930 event will be two weeks earlier than in 1929 and will be held on Tuesday, Wednesday and Thursday—a day earlier than in previous years, in order that delegates will not have to rush back after the last meeting to be in their stores for the Saturday trade. More time, too. he says will be given over to the group departmental meetings, which he rates of great importance to every delegate. Aside from his home and his work, his other hobby is golf. Mr. Prine was married Sept. 12, 1912, to Sadie Brown, of Cass City. No children. Mrs. Prine died Nov. 15, 1926. On Sept. 10, 1928, he mar- ried Miss Franc Stannard, of Detroit. Both marriages exceptionally happy ones. were a Salesman’s Average Wait 3.5 Minutes The National Association of Pur- chasing Agents has just completed a survey which shows that salesmen wait on an average of 3.5 minutes before being interviewed. In small towns, the survey shows, salesmen wait on the average of only 2.8 minutes before being interviewed. The average inter- view lasts 10.4 minutes though the length of the individual call varies from two minutes to two hours. In small towns the average interview lasts about fifteen minutes. Ee Feature Fruit Juices on Shelf Above Stand. “In the winter time, when fresh fruit is not so abundant, I feature fruit juices on a shelf just above my fruit stand, and I find that my sales on this item have increased greatly ever since the display was installed,” says Bruce Crocker, an Indiana grocer. —_——_2+-+___ Economy is the road to wealth, but most of us prefer to cut across loss. wt Pee q an RRR NRT a... BE er enrepcanw en Ont Rete nRREE LL ape, en ” + cg ggg A a neat y April 17, 1929 MICHIGAN TRADESMAN Beware of Restrictive Lease To Busi- ness Location. Where a retail merchant signs a lease for a business location, he should not overlook the question of restric- tions, if these appear in the lease. In other words, if by the very terms of the lease, the merchant is restricted to the operation of a particular kind of business, he should be very sure that such a restriction will not inter- fere with the value of the lease. This is true because restrictions of this kind in a lease are valid and will be enforced by the courts, on the ground that a landlord has the right to say what kind of business may be carried on in his property. It follows, if the merchant should thereafter de- sire to change his line of business, he may be wholly dependent upon the good will of the landlord for consent. By the same token, if the landlord should decline to give his consent to a change in the business, the merchant may have a lease on his hands, which requires that he pay the rent, whether the business he may conduct there- under is profitable or not. There is a real danger point here for retail mer- chants, and especially so in the sign- ing of long term leases. And, as an example of how a situation of this kind may work out, the following is worth reviewing. In this case a retail merchant signed a lease for certain premises for a given term. This lease contained, other things, the following restrictive among provision, in respect to what kind of business the merchant might carry on in the premises: “To be used and occupied as a drug store and jewelry stand in connection and not otherwise.” After the merchant had operated a drug store some time, he decided that he could increase his business by serv- ing light lunches. With this in mind, he installed a “fountain luncheonette,” where he proposed to cook and serve certain food to the public. When the landlord was informed of this, he gave notice that he would not permit the premises to be used for that purpose, and pointed to the restrictive provision of the lease, quoted hereto- fore. The merchant then took the position that the serving of light lunch- es could properly be termed a phase of the drug business, and that he was within the terms of the lease in widen- ing his business. A dispute followed which culminated in the landlord filing suit to enjoin the operation of the Junch counter. The trial court found in favor of the land- lord. The merchant appealed, and the higher court in passing upon the ques- tion raised, and in affirming the judg- ment rendered, reasoned as follows: “The right of a lessor to control the use of his premises is undisputed. He may insert such conditions in the lease contract with reference thereto as he pleases, and it is not for the lessee to say that they are unreasonable; thus covenants not to carry on a particular business or not to carry on any busi- ness except the one named in the lease contract are binding and may be en- forced. “The contract in the case under con- sideration provides that the premises leased is ‘to be used and occupied as a drug store and jewelry stand in con- nection and not otherwise,’ and it is our opinion that the lessors are within their rights in limiting the use of the leased premises to any specific business by contract and that the stipulation in the lease contract excludes the idea of permitting the use and occupancy of the leased premises as a cafe or restaurant.” The foregoing case constitutes a striking illustration of the possible dis- advantage to a retail merchant in sign- ing a long term lease, that contains a hard and fast business restriction. Of course if the contemplated business is a success all may be well, and the mer- chant might not desire to enlarge or change it. On the other hand, if the kind of business permitted by the lease proves unsuccessful, and the merchant felt he could improve it by enlargement or a change, the restrictions in his lease might prevent. Again, if the merchant decided to go out of business before the expiration of his lease, the restric- tions in the latter might be such as to materially reduce his chances of assign- ing it to anyone else. So, viewed from all angles, a long term lease, containing narrowly re- stricted business provisions, should not be hastily signed, and without due consideration. For, in a situation of this kind, the old saying, “look before you leap,” is well worth the having in mind, and its observance should not be lightly discounted. Leslie Childs. —_——_»+.___ Filling out his campaign expense re- port, a candidate out in Utah did not stop with merely listing his expendi- tures, but kept right on adding other facts and figures. “Shook hands with 9.508 people,” he wrote. “Told 10,000 lies, and talked more than an old wo- man who stutters; attended 16 revivals and camp meetings, and was baptized four times by immersion and twice in other ways; made love to nine widows, five grass widows and four sod.” Where Numerous Foods Came From. Spinach came from Arabia. The quinine came from Crete. Celery originated in Germany. The chestnut came from Italy. The onion originated in Europe. Oats originated in North Africa. Tobacco is a native of Virginia. The citron is a native of Greece. The poppy originated in the East. Rye came originally from Siberia. Parsley was first known in Sardinia. Cucumbers came from the East Indies. The sunflower was brought from Peru. The mulberry tree Persia. Walnuts and peaches came from Persia. The horse chestnut is a native of Tibet. originated in $$$ << There are few thieves where there is little to steal. ee A bathroom is a place that some- body else always is in. cut expenses. They are free. Go LOWER distribution costs, business is turning to the key town method of buying and selling by telephone. each representative can ‘‘travel’’ farther, reach more people, buy and sell more—and The nationa! key town map, showing key towns and their calling areas, now is ready. This and regional maps may be obtained at any Telephone Business Office. Key town plans work like this—The | This national key town map free to anyone interested in cutting costs By this plan, contacts. & ' EB er » / " \ } g ae” by telephone more frequent and up-to-the- minute relations are maintained. Related telephone services supplement the key town plan. telephone directories furnish lists of pros- pects, sequence calling lists save hours of time, the Bell System credit plan makes it possible to have bills for calls sent to home offices—avoiding the carrying of cash and helping in keeping records of Thus, Long Distance can be custom-made to fit your selling or buying sales or purchasing representative saint increase business, yet goes to the key towns in person. From each he makes his contacts by telephone with customers and pros- pects in that area. Expensive visits in person are made less often; yet MICHIGAN BELL ower Costs. business office—listed in the front of your directory —will bring a copy of the national key town map to you. Inquire today. TELEPHONE COMPANY Classified business A call to the nearest 8 MICHIGAN TRADESMAN — DRY GOODS CONDITIONS. UTILITY CHALLENGES STYLE. them. He learned their ways during President Hoover, for all his ambi- \brupt variation Two very contrary phases of mer-_ the kaiser’s war and he learned respect tion to appoint men to the diplomatic i a i dealin « progress are to be discerned for them. So, also, did they for him. posts on the basis of their ability, can- med the averas in the present distribution picture. One They like him. not escape that question. For it is no lint rat is the emphasis placed on novelty of In addition to this good feeling be- secret that an Ambassador's official the chances are that consumer buying design and the importance of color, tween the Ambassador-to-be and the success often results in a considerable will be irregular. However, the hot while the other is a revival of the very country to which he will be accredited degree from the personal impression spell in New York and elsewhere serv- old-fashioned idea of utility. It is there stands the fact that General he makes on the represntatives of the ed a Jose in indicating scarcely necessary to mention the Dawes is first, last and all the time an Government to which he is accredited. 1 merchandise the + fa when -3rm tO lavor when Warm average made in t | 0 TEServe Gis- cent., and only the strict —_— a_ loss. Of the 489 porting stores, 349 en- joyed ace business. Tt changes in the weather orders and cancella- wholesale merchandise ions to the markets. Summer lines grew very ac- tive and then very quiet. Cancellations succeeded The net on seasonal goods were quickly by reinstated orders. result has been to give a clearer idea of what near-future developments may be. _THE SPECIAL ‘SESSION. 1g in business quarters with ion of Con- respect to the special se gress that started this week, is a mixed +o see an effective program of agricultural reief adopted, but few have one. All we ald like but economically sound hopes that such a measure is possible. And, strangely enough, there are many misgivings over the other question that Tariff advan- hailed by Congress will consider. ces are sought and will be but the fear and the trade are many business interests, of foreign retaliation grows risks to important export more widely realized. ly, the two important ob- National legislation are anxiety than with Consequent jectives of viewed rather with and especially so since it is felt that other issues will, no doubt, creep into the proceedings. This is added to the worry over the credit sit- uation, and therefore finds plenty in the way of disturbing in- without although little confidence, business fluences from to cause dissatisfaction within its own proper sphere. As expected, the steel output last up an all-time record, the of 5,049,176 running last year. month ran total - tonnage ahead of March The = sles in copper during the week did not come as a great surprise to those who have been wondering just how far the inflation might go. A showing was made by the 16 per ce! b favorable cotton goods figures for March, with sales exceeding output by 20 per cent., but trade authorities are now advising more cautious operation. strides made in pushing new designs and in accenting color. The new theory of style obsolescence has been on these developments—the modern product is not worn out, it passes out of style Of the new move to give utility its former value, less has been said, and yet it seems to be making headway in spite of, and perhaps because of, the tremendous effort to have many useful articles appears. scrapped once something new Evidence of this progress is seen in the standards being fixed to determine just what sheets and blan- kets wear longest, in the laboratories that serve consumers and especially in the announcement during the week by retailers’ association branded a bureau of the that ultimately all merchandise textile would be analyzed “on order.” What seems to be happening is that many large volume producers are striv- ing hard to promote larger sales through superficial changes in their products, while some progressive distributors and other agencies are at work to discover and furnish what will give best service. SHIPPERS FORESEE GAIN. Although they are less accurate than they were as an index to the business movement because of the expansion in motor truck transport, weight must still be given to carload- ing figures as a barometer of activity. The quarter’s loadings have been an- nounced and they show that there was a gain of about 3 per cent. over the corresponding last year, although they were also about 1927 considerable volume in the period the same percentage under the figures. It is interesting to compare the ac- tual result of the quarter just ended with what shippers estimated would be their requirements before the period started. The regional advisory boards made known to the American Railway Association that for the first quarter they would probably ship 4.9 per cent. more freight. Thus, they were 2 per cent. over the actual increase of 3 per cent. But it is quqite possible that the larger producers represented in these commodity groups might have used more space than the general in- crease represents. another estimate has now At any rate, been provided for the starting and an increase of 7% per cent. is foreseen. Outside of the extra heavy addition of 47% per cent. figured by the fruit shippers, the automobile industry a gain of 17.7 per the coal and coke group 14.7 per and the iron and steel and farm groups about 10 per cent. quarter citrus foresees CEnL., cent. implement A GOOD AMBASSADOR. The appointment of former Vice- President Dawes to St. James’s is a good one. Dawes knows the English and likes the problems of post-war finance. He will stand unfailingly Eng- American. for his country’s interests. The lish, to do them justice, respect this quality in Ambassadors. They de- mand it of their own and they are quick to acknowledge it in others. Dawes knows post-war Europe. He is a successful banker and he knows These problems will be for many years an important element in the work of any Ambassador to Europe. French American A considerable opinion wanted Dawes as the successor to Herrick. He likes the French and is liked by them. In a way, he would have had something of the symbolic quality Herrick such full measure. But had he sent to Paris he might have been ham- pered to some degree by his dramatic plan. At section of which possessed in been association with the Dawes any rate, we are now to use him in what even the French must concede is —to America—the most important of cur foreign diplomatic posts. There is talk of General for Paris. To some degree he, too, would have Herrick’s position of good will and friendliness with the French. He is a historic war figure. Yet it remains to be seen whether he has the qualities of diplomacy first-rank diplomatic usually do not. General Dawes will make an inter- esting contrast to Joseph Choate and the long line of cultivated and dis- tinguished men who have preceded him at St. James’s. His premeditated and dramatic improprieties of ranner do not fit into the Choate tra- And the English, of course, will consider to be typically Yankee. But they have known him before and have learned the sheer abil- ity that lies beneath. The appointment is also interesting in the light which it throws upon Pres- ident Hoover. In the days before the nomination Mr. Hoover was accused of wishing to surround himself with “Yes” men. General Dawes is em- phatically a “No” man. He would be the last man to be picked for the prem- ier foreign post by a President afraid of putting men of his own caliber into his Administration. Pershing necessary to a post. Soldiers dress and dition. them Under Ambassador Dawes both the interests of the United States and the essential need of a common under- standing between the English-speaking peoples will be watched and preserved by one of the ablest men now in our public life. AMBASSADORS’ SALARIES. The necessity of naming a successor to Myron T. Herrick again brings up the relationship between a man’s per- sonal fortune and his appointment to one of the more important American ambassadorships. And to make a personal impression in keeping with the dignity of his posi- tion and the nation he represents re- quires the expenditure of money. The American Ambassadors to Lon- don, Paris, Berlin and other major posts have not all been men of wealth. But most of them have. And they have all testified that without being able to supplement their meager liberal personal expenditures their task would often have been difficult. The salaries by Ambassador to Paris draws $17,500 annually. The British Ambassador to Washington, in a post comparable with Paris, draws $50,000 salary and is allowed an annual contingent fund of $65,000. Likewise, the British Govern- ment furnishes him with a handsome embassy building. There are several Americans of wide experience who have the the affairs of One is Hugh diplomatic native ability to handle the Paris Gibson. 3ut Mr. Embassy. Gibson is a rela- tively poor man, and he remarked last week that “the gap between me and $100,000 a We certain- the Paris appointment is year of private fortune.” ly ought to pay our foreign representa- tives enough to enable them to meet the demands of their positions. AMERICAN SHIPPING. recent announcement T. V. O'Connor, chairman of the United States Shipping Board, directed atten- tion to its sale of the North Atlantic passenger fleet and the plans for im- provement of its equipment and service He said that the keels two super-Leviathans, that other ships will be under construction before long “one of the in 2 under private ownership. the new owners will lay and that within a few years largest and finest fleets in the world will be sailing back and forth across the Atlantic, flying the American flag. Chairman O/’Connor called upon “the American nation to see that we regain our place on the seas won by our clipper ships a cen- tury ago.” The board has made commendable progress toward taking the Govern- ment out of the shipping business. Its co-operation with private interests that are seeking to build up a great Amer- ican passenger fleet is encouraging. 3ut it must not be forgotten that the former American prestige on the seas was won and maintained by the freight- ers. It must be regained in the same way. ” In conclusion, A good celekbnenond is a’ place where landlords make you pay for your vanity. It seems as though some men feel that they can’t have any fun without a headache afterward. ee sr sctaerasernen xine aatancenn pec rpheneERTERe v cant a April 17, 1929 OUT AROUND. Things Seen and Heard on a Week End Trip. For some weeks I have felt an urge to visit Allegan, but the information I continued to receive regarding the “bad places” on the ten mile strip of gravel road between U. S. 131 and Allegan caused me to hesitate. Word came last week that this ten mile strip was “herself again,” so Saturday saw us headed South en route to Allegan. Considering the thousands of people who have located on the plats along South Division road, between the city limits and Kelloggsville—I might ex- tend the line to Cutlerville—it is un- fortunate that the entire community should not be incorporated as a vil- lage, so that the extensive improve- ments which are being made along the pavement for several miles should be conducted with due regard for the fu- ture. This district will, of course, soon be taken into the city, but in the meantime much duplication of public service will be undertaken and much construction will be done which will later on be rendered useless. The rapid development of new localities is always accompanied by unfortunate mistakes which could possibly be avoided if the communities included in the activities could be made to work together in harmony and cohesiveness. In passing Cutlerville I am always reminded of the anxiety of the late Mr. Cutler to do something for his comumunity. He was one of the strongest advocates of the Grand Rap- ids and Battle Creek interurbabn line projected by the late Col. Jacobs. He worked early and late to make that nearly venture a success and was heart broken when the project was abandoned. He was a very unusual ideas and farmer with progressive broad vision. I wish he could have lived to see the wonderful buildings which are now grouped around his former home. At Wayland I undertook to get in touch with A. W. Preap to learn where his new dry goods store would be lo- cated, but he was not at home when I called on him. T noted another oil station under construction on the main. street of Wayland, just South of the business section. I did not count them, but I think the town already has about a half dozen business places of this char- acter. If misguided people continue to invest in these undertakings, the gasoline dispensers will soon find themselves in the same position the chain stores are in in many localities _so numerous they are literally eating each other up. I certainly enjoyed seeing the num- ber of customers awaiting attention in the Conrad Haverman department store at Martin. Mr. Haverman achieved success as a meat dealer and is apparently meeting with the same experience in general trade. Advances of this kind please me greatly. My first call at Allegan was at the emergency hospital, where I was told H. O. Maentz was recovering from an operation for hernia, Mr, Maentz sus- MICHIGAN TRADESMAN tained a critical injury early in the winter—the breaking and shattering of the knee cap in his right leg, but the attention of two skillful surgeons is likely to result in the complete recov- ery of this important adjunct to loco- motion, so he will not limp when walk- ing. Mr. Maentz is not only the lead- ing meat dealer of Allegan, but he is a civic asset to the city of his adoption. He was recently elected chief of the fire department for life, which is just one indication of the appreciation in which he is held by the citizens of Allegan. His son, who also experi- enced a serious automobile accident two years ago, has completely recov- ered and has managed his father’s business during the latter’s absence. Mr. Maentz is an outstanding example of good citizenship, good morals and civic righteousness. I was pleased to note the improve- ments Sidney Wise had recently made in his grocery store, which is now thoroughly up-to-date. Unfortunately (for me) he was too busy Saturday afternoon to tell me the effect the changes have had on his patronage. I noted copies of Slow But Sure Starvation posted in conspicuous plac- es in many stores I called on Satur- day. In many cases the circular was appropriately framed, giving it added prominence and significance. One mer- chant told me he had already noted that several of his customers who oc- casionally made purchases at the chain stores had discontinued the pracatice altogether. This is a matter where everything depends on the disposition of the merchant to make good use of the material placed at his disposal through the generosity of the jobbing trade. If he does not avail himself of this opportunity to educate his cus- tomers regarding the outcome of the chain store, he will have only himself to blame if he finds himself outclassed by the crafty management of the chain E. A. Stowe. —_—_2+>—___ Use Steel Wool To Keep Can Tops Clean. Cans of peaches, etc., with slighfly rusted tops, will never attract the eyes of your customers, no matter what quality goods they are. Use some steel wool in your spare time. Polish up the heads of any of your cans which might be a little rusty. Give them a clean, spick and span appearance. —__2-2-2 Greatest Value Ever Offered in a Calendar. C. H. Robinson, Crathmore Hotel, Grand Rapids, has secured the State store system. agency for the most wonderful cal- It is sold to but one bank or mercantile house in each endar ever invented. town. As each month passes the sheet for that month is folded back under the top portion. At the end are four sheets, printed on both sides, embody- ing a gestation record, farm inventory, income record, rules for measuring, official weights and measures, spray- ing schedules, weather forecast and other valuable information. The cal- endar is meeting with a ready sale. It should be in every farm home. Be Afraid of Mail Houses. “Don’t be afraid of the mail order houses and the chain stores,’ says A. J. Rankin, former President of the Michigan Retail Hardware Associa- tion and owner of the A. J. Rankin hardware and implement store in a town of fifteen hundred with another similar store across the street and three others in towns five miles to the South and six miles to the North, which serve comparatively the same radius of rural trade. “Sell people your store as an insti- tution. Make them see in their own best judgment that you have the best quality for the money that they can secure anywhere. That will mean that you must constantly check up on your- self and your prices. See what the mail order houses are charging for an article before you buy and then buy to meet that competition. If one whole- sale firm won't sell that way, another will. Find your firm. Others are buy- ing that way, in order that they can sell as they do. Why can’t you? The mail order houses are out in the open with their prices and descriptions. All you have to do is to merely keep your eyes open. Be alert. “Then watch your overhead care- fully for any leak or waste. Watch, too, how you are turning over your stock, and see where your money is making you money. Do certain ar- ticles need especial boosting? Then visualize the needs of your community. What articles are they using in their homes or places of business, their shops or barns or offices that you can supply? Are they buying them from you? If not, why not? Have you gone after their trade? Have you tried to let them know that you have the best quality for the money and are ready to meet their needs? “When you stand firmly convinced that your store and your prices are the best in everything, meet your cus- tomer squarely. Look into the mail order catalogues with him. Show him you have what he wants as cheaply as they have. He will not only buy that one article, but he will buy others. He has learned to depend on you and your store. Don’t Order “For example, one day in spring a farmer wanting a big tank came into the store. We had what he wanted. And then he explained he couldn’t pay cash just then, but his note bearing interest was as good as cash to us and that is what he wanted to give. Then he frankly told us that our price on the tank was $17.30 while the mail order house asked $12.60. He felt this was too great a discrepancy in price and hated to feel he must pay that much merely because he didn’t have the ready cash. So we began to com- pare in a perfectly friendly way. I could see his point of view, but was well satisfied that if I had marked that tank $17.30 that was the price that it must have cost me all around, plus my small margin for handling. I was as eager to see why and where there was a variation as was he. “In our comparison we found there would be no transportation charges on 9 ours to him. We had paid those and, of course, they would have to be added into our price, the same as they must be added to the catalogue price. On so heavy an article that made a con- siderable difference. Then we _ took their accurate description and com- pared it with ours. Ours had several points in quality which were better, but which had made the difference in our buying price. We could have of- fered them an article about the same as the mail order house tank at a cheaper price, but hadn’t felt it was to the advantage of our customers and so had bought and carried the better article in stock. There was a little ex- pense in keeping so large an article on hand ready for immediate use and hence that expense had to be added to our selling price or it was our loss. It was of great advantage to the farmer to have it at once and so he appreciat- ed this part of the business. In the end I not only had the personal satis- faction of realizing I had been per- fectly fair in my judgment and price, but in having him feel, also, that we were fair_and that our sto-e was a good place for him to trade. He not only took the tank, but enough lead pipe to bring his bill to over $43. Our discount average made it lower, so we gave him a flat price: on all of exactly $40. He now is not only a regular customer of our store, but is a booster among his neighbors and friends, con- vinced that we are giving quality at the best possible prices. “Always customer in friendly comparison of your prices. meet your Never get angry when he wishes to compare. That is their right and their privilege. They are seeking value for their money. Be sure of yourself. Be sure that you are giving them this value and then be glad to tell them about it. “Make sure that people know your prices. At one time we had a striking example of how little people realize prices without having special atten- tion drawn to them. We found that we were having a good turnover in 10 quart galvanized pails and so could afford to mark them more cheaply, which we did. only 23c. Our price was finally We had marked them plain- ly, so anyone coming into the store could easily see them and had set a big stack by the door. They had been this way for several weeks and we had had a fair amount of sales. Then a chain store in our midst put in a big stack of 10 quart galvanized pails at 25c and made a big special of it. When I heard some women excitedly telling others of this wonderful bargain in pails at the chain store I woke up. I realized that no one really knew of our bargain, although our pails were two cents cheaper. We were really the ones at fault. We had taken no special pains to tell them. It taught me to not only display my prices with- in my store but to advertise them without. Be sure of Be sure of your store. Then tell the people and they will come to you.” “Be sure of yourself. your prices. \da Kk. Runner, NINE ROAD HOUSES. They Were Abolished By Extending City Limits. Sweet a pioneer in the business life of Grand Rapids, was ac- i lines. He engaged in ing (operating . z as y with James M. Barnett), tw grist milis, manutacturing furni- erecting and operating a hotel built railroads. He also orted sold Holstein During the hful years of the city he participat- COWS. : 1st3e¢ an "hr an Tortin ed in politics and won an election to the office of Mayor on t erirnt {p tn hs ter nit aa ticket (Prropapiy not m of the much Whig Briefly, it succeeded the old | party of Hamilton, Adams and possess wwledge in regard to the Franklin. Among its noted members ‘lay and Daniel Webster. av was a slave holder and a defend- er of slavery. Webster committed the greatest error of his career in a speech delivered Congress, uphold- ion which per- (When the Whig party died of dry rot it was succeeded by the Republican party). It is not my purpose to discuss political ques- mitted slavery. tiane + LiGils tions in my. cont to the lions im 15 Tradesman. hat privilege belongs to the editor. His pen is more willing and more forceful than mine. To re- my wanderings in the way politics to Mr. Sweet and his Mr. Sweet owned a farm of located on Plainfield turn trom OT troubles: about 400 acres, avenue and Knapp road. A large sec- tion of the tract is now owned and oc- cupied by the Kent Country Club. In 1890 nine disreputable road hous- es were located at various points in Grand Rapids township, near the city boundary lines. The proprietors of those dens of disorder and crime wielded much power politically. The public prosecutors, the sheriff and the closed their eyes listen to complaints made by more or less virtuous citizens township officially and refused to against the dens. Finally the common council of Grand Rapids, as a measure of protection for j passed a resolution in : . a | oe favor of extending the boundaries of the city in all directions, for the pur- pose of gaining police control of the road houses. Under the terms of the State con- stitution of 1850, the granting of char- ters to cities and villages and the mak- ing of amendments thereto was vested in the Legislature. Such legislation is now obtained under the terms of gen- eral laws provided for the purpose. A i xy W. W. Taylor, city attorney, to be presented to the bill was prepared Legislature for consideration, chang- ing the boundary lines of the munici- pality on all of its several sides. The proposed extension covered the farms of Mr. Sweet and Abner Dunham, also large tracts owned by W. S. Gunn, Julius Houseman, John A. Verkerke and others. One of the representatives of the city at Lansing introduced the bill, which was referred to the com- mittee on municipal corporations, of which John W. Hayward was a mem- MICHIGAN ber. Attorneys in the employ of Mr. Sweet, Mr. Gunn, Mr. Houseman and others appeared before the com- mittee and stated the objections of those whom they represented to the changes proposed of the municipal The bill was so amended as to comply with the desires of the protestors, reported to the House, passed by that body, taken up and passed by the Senate and signed by Representative Hay- ward “had a card up his sleeve” to boundaries. the Governor. employ an ancient, but generally un- A bill providing for amendments to the city charter had been introduced by Mr. Hayward. Into that bill he wrote descriptions of derstood expression. the districts that had been eliminated from the original boundary extension bill. When the bill to amend the city charter was passed and signed by the Governor the farms of Mr. Sweet, Mr. Dur tracts and nine road houses were safe- tham, the Gunn and Houseman ly inside the city of Grand Rapids. Police houses and the social status of the quickly suppressed the road suburbs improved immediately. Mr. Sweet induced Joe Penny to ac- company him to Lansing for the pur- pose of asking the Governor to veto the bill. Penny was the sole proprietor of a rapid fire mind, with a voice as oleaginous as the contents of a whale’s belly. He was eager to meet the Gov- ernor and tell him what’s what. Ar- rived at Lansing and a few moments later at the State Capitol, the pair were escorted by Jim Maybee, the Governor’s major domo, to the execu- tive office. ing his hands, immediately commenc- Penny, smiling and wring- ed the delivery of a statement of the He had not proceeded beyond the preliminary per- purpose of their mission. iod before the Governor interrupted him and stated that the charter bill had been signed by himself on the pre- ceding day. Mr. Sweet complained bitterly to Senator Doran of the treatment he had been subjected to by Representative Hayward and other members of the. Kent delegation during the pendency of the charter bill. “Your land is worth at least $1,000 “It is too valuable for agricultural purposes. You receive at least $40,000 per per acre.” Doran replied. should year as an interest return on You could not hope to gain such a return under the most favor- able conditions by farming the tract. your property. The wise course for you to follow would be to plat the land and sell the lots. There is an active demand for vacant lots in the vicinity of your farm.” Mr. Sweet imported a large herd of Holstein cows from Holland and en- gaged more largely in the sale of milk Within a year the herd became infected with a contagious dis- and cream. ease and forty-five cows were killed by officials of the State. Mr. Sweet re- ceived a nominal sum from the State as a recompense for the loss he sus- tained. George W. Thompson had been em- ploved by W. S. Gunn to use his in- fluence with members of the Legisla- TRADESMAN ture in opposition to the boundary ex- tension bill. Thompson had served the people of Kent county as a mem- ber of the House of Representatives in former years and enjoyed an acquaint- ance with several members of the House of 1891. After spending two days at the Capitol, Thompson met the writer and jocularly remarked, “A newly-elected member of the Legis- lature is like a bumble bee. Its size is largest when it is just born. White, you and Jack Hayward are bumble bees just born. You are much larger in your own estimations than you will be when the session closes. You are in favor of the boundary extension bill. It will not pass. My friend, Repre- sentative Carpenter, of Oakland, will April 17, 1929 keep me posted in regard to your plans and I will stop you.” Several weeks later, after the char- ter bill had been passed the writer met Thompson in the office of the Owash- tanong Club. “George,” the writer began, “do you remembert he com- parison you made of myself and Jack with the bumble bee at Lansing?” “Oh yes, ha! ha! That was a good one. It fitted you nicely. Ha! Ha.” “Yes, it was really funny. Let me tell you something you have not learn- ed. The charter bill is passed and signed by the Governor. Mr. Gunn’s property is now in the city of Grand Rapids.” Thomppson, not infrequent- ly, defeated himself by talking too much. Arthur Scott White. attention, which sideration. through your Will. IF YOU ONLY KNEW the many pathetic cases that come to our we cannot ‘aused by the failure of a parent or a hus- band to make a Will, you would give the matter of making your Will careful con- Consult our legal adviser and he will explain to you the many advantages of your dependents that Pe -) [RAND RAPIDS TRUST ['OMPANY GRAND RAPIDS, MICHIGAN disclose, ‘an come only to 27th inclusive. grocer! selves, their wives and families. Make your reservations now! MAKE YOUR RESERVATIONS NOW FOR THE PORTLAND, OREGON, CONVENTION! Now is the time to make reservations for the National Convention. trains from all important centers, and special rates too. See the great beauties of American scenery on the way, and arrive in Portland, Oregon, on June 24th, just on time for the Thirty-Second National Convention of the Retail Grocers’ Association at Portland, Oregon, June 24th ’ s & ~ You will meet all the progressive grocers of America, including Mr. Coode, the National President. You will work with them and play with them. will hear all the newest ideas of the business! You will become a better Grocers from al! parts of the country are Sring your wife and family! I ' é t ) J : umily! holiday of it! Combine business and pleasure! 0 , Transportation Chairman. You make can give you all the information you want. Compliments of THE FLEISCHMAN COMPANY Fleischmann’s Yeast Service Special You writing for reservations for them- e Make a big Get in touch with your local your reservations through him. He se eae Re ERRRSEIRSCcentem omen ai ail " April 17, 1929 MICHIGAN TRADESMAN i Evidently a Radical in Politics. Greenville, April 13—I have been looking over your list of accomplish- ments and find them representing good principles and evidence of ambition to do good, but there’is one more thing I would like to see added and I would donate my assistance to see it ac- complished. For quite a few years I have been familiar with the records of both Democratic and Republican par- ties, and in summing up the results of both I find that they both have favored the capitalist with a few exceptions in favor of the Democrats, and I say that it is useless and expensive and danger- ous to trust our interest and welfare with them any longer. They acknowl- edge that to-day they are resorting to an experiment to assist the farmer when there are competent remedies which have been fully tested by ex- perience. Then let us unite on one of these principles by the organization of a National Greenback party which represents the best principles of the constitution; make an effort to unite all the progressives and people of free thought and get candidates for Con- gress and Senators for 1930; then in ‘32 get a candidate for President who would fit the Greenback and principles of our ownership and control of public utilities. I believe that we could get men like Senator Lafayette and Sen- ator Norris interested in this. We want men who have shown themselves to be in favor of the common people and these two men have. You re- member in the eighties there was form- ed a Greenback party, but they fused with the Democrats and that was the cause of their death. The principles of money are very simple, but are badly misrepresented to the people. 1 would like to have you consider this seriously and let me know what you think about it. E. Reynolds. —_———-_~ ea When On Your Way, See Onaway. Onaway, April 16—John L. Wright and wife have return’el from their trip to the Western coast. Jack says they have had a wonderful trip during the winter; that it was nice to get away from home, but much nicer to be able to return; that reports and accounts of Michigan are not exaggerated as much as they are in the West. Well, we have just sufficient of the unpleasantness in Michigan that makes us appreciate all of the good blessings given us. Henry Lipshield’s store was entered by burglars last week and merchan- dise amounting to over $5,000 taken away in trucks. This happened be- tween midnight and 3 a. m. The goods consisted of clothing. dresses, silk goods, hosiery, #tc. State police im- mediately put out tracers, but no clue to the robbers has been found yet. The City Commission has made ap- pointments as follows: M. G. Thomas, editor Onaway Outlook, City Clerk: John S. Roberts, formerly Mayor, City Assessor: John Shackson, Treasurer. The pupils in the different grades of the public schools are putting on a series of entertainment that are highly appreciated and liberally patronized. The proceeds will be used to finance an extended summer sight-seeing and educational trip during vacation. Trailing arbutus, Michigan’s most fragrant native Hower. has made its appearance. No. flower excels this beautiful wax-like plant and great care should be taken in gathering it. It is a common practice to tear the vines from the ground and destroy the plant. The proper method is to clip the stems and blossoms with scissors, thus pre- serving the vine for the future. Squire Signal. ——_>>>_—_- There are people who never seem to get a chanec to do anything except the things they can’t do. ——_@2- eo —_ Children may cry for the moon until they get big enough to want the earth. New Ties Match Sweaters. One of the latest items being intro- duced in men’s neckwear is a series of printed silk ties whose color com- binations match the new_ shades in solid color pull-over sweaters worn at Palm Beach and in the leading uni- versities. The colors featured are gray- blue, Ostend tan and rust, with the neckwear hues of similar cast to com- plete the ensemble. Stripe patterns continue outstanding in other neckwear effects, the recent trend being to wide spacing between the stripes. May Go After “Returners.” Increasing abuses on the part of huvers, growing out of the present ex- tremely strong buyers’ market, may lead to some form of group action here soon, it was said yesterday. Particu- lar stress is laid on returns of mer- chandise. In this connection the Na- ticnal Association of Credit Men offers two general suggestions. One is the adoption of a sales policy based on not trying to sell any buyer more goods than he can use. The other is careful eredit checking, which will’ make the seller reasonably sure of not having his goods thrown back on his hands. Acceptance of returns in individual cases, it is suggested, should be based on consideration of the nature of the goods, selling terms, style, season- ability, etc. SG ee Both Alike. “Do you know, our new minister is just wonderful. He brings home to you things you never saw before.” “That's nothing; we have a loundry- man that does the same thing.” FOR RENT Entire third floor, Corl & Knott Realty Company Bldg., N. E. Cor. Weston & Commerce. 13,000 sq. ft. heated and sprin- kled, freight and passenger ele- vator service. High'y desirable for wholesale or light manufac- turing. GRAND RAPIDS TRUST COMPANY Your STORE your HOME your COTTAGE will be more Attractive and Comfortable equipped with COYE AWNINGS Estimates without Cost or Obligation. CHAS. A. COYE, INC. Grand Rapids, Mich. (C) 1929, P. Co., Inc. It’s in the papers now! TARTED in January, the Maxwell House Coffee campaign in newspapers in 143 cities, is reaching an audience of 15,605,000 men and women! Straight-from-the-shoulder advertising is talking directly to consumers in the newspapers they read each day. In addition there are national magazines — thousands of posters — painted signs and electric spectaculars — radio broadcasts every week. Wise dealers announce that they carry Maxwell House Coffee, by window displays,counter displays, and their own advertising. “Good to the last drop” Try it in your own home... taste for yourself that matchless flavor which has won fame for Maxwell House. Nota single coffee flavor, but a particular BLEND of many choice coffees. Rich, mellow, full- bodied, Maxwell House Coffee is the choice today in millions of homes throughout the United States. MAXWELL HOUSE COFFEE _FINANCIAL Conditions in Review of Business Michigan. The forward movement which has characterized business as a whole since still In general, it may be said that the beginning of the year con- the rate of manufacturing activity and the volume of trade have justified even the most optimistic forecasts made at the opening of the first quarter. The probability is that the country is now witnessing the peak of activity for the 1929 and expected during the half of that some re- first laxation may be latter part cf the present quarter—the from exceptional pros- bemg cnange normal prosperity. 1 ic - . the most important develop- world of business during sonth was the readjustment of stock market values. This has been followed by a reduction in broker's oans. Although expressing satisfac- tion over the first results of its policy to restrict the use of credit in the security market, the Federal Reserve Board has made it plain that it expects further reduction of speculative loans in order that the overbuilt speculative rrected and busi- structure may pe Cé ness supplied with bank credit at rea- sonable rates. It is readily apparent that much good would result from slow i orderly readjustment of the stock alic market Market. ince the turn IQ OQ t + A s the year has been the principal suf- ferer from the high interest rates that Con- awarded in 37 prevailed since last Fall. struction contracts states in the month of ing to the PW. sunted to $484,847,500, March, accord- Dodge Corporation, which was at sae .. aa he above the total tor the month, but 18 per cent. be- low the total for March a year ago. Adverse condition the building in- a far-reaching effect since it is closely related to many labor groups and manufacturing lines. n 454 +a Institute lf the American Petroleum is successiul in carrying out its recent- 1 1 . : lv announced program for a reduction > + 1 saret4 , | f 8 per cent. in the production of oil ot +} thi : ] relow the this time last year, -% e aac 43 04 ve r la. : vill result » removal of that 1n- dustry t the unfavorable factors in the economic situation. Most of the indices of business ac- Fiat a. eae See foe arahie vity ind prospects arc favorahpie. of the country, through esti- Ad- 1at carload Snippers Regional principal com- ca th reise vee oar 4 s in the second quarter of the un | ear WV ve 7.5 per cent. greater than those of the corresponding period of 1¢ a marca { cts aes r } LY Ze 1 re indicated gain tor the (sréa Lakes region is 9.6 per cent. New production records are being ade by the steel and automobile in- dustries. The new winter wheat crop reported to be showing up better than usual and to be making generally favorable progress. February exports 3 Busi- 7. were the nignest in in five years. ness failures in March were nearly 15 per cent. fewer than in the correspond- ing month last Hitt while liabilities Most of the year, were 32 per cent. less. MICHIGAN TRADESMAN large business organizations are in a Employ- increase. Stocks of Trade is taking on a brighter color as the spring days strong financial position. ment is on the goods are not heavy. have come. Production of manufactures in Mich- igan during the past month was at a Most factories have suf- ficient booked to them well occupied for the next two or three rapid pace. orders keep months. Reports of overtime are more numerous than at any time during the past year. Chemical, vacuum cleaner, pharmaceutical, electrical appliance, machinery and electrical cereal, farm refrigeration establishments are ex- ceptionally busy. Improvement is noted in the woodworking industry, 58 of the 60 reporting factories operating on close to full-time schedules. Paper plants are also enjoying a good volume of production. Commercial fishing is beginning to open up. Ice conditions at the Sault are favorable to the re- sumption of navigation within the next few days. The fastest pace in the Michigan in- dustrial situation is being struck by the automotive industry. March out- put is estimated at 595,000 passenger the best monthly industry has trucks, that the February cars and showing ever made. production, which broke all former monthly records, was exceeded by the number of vehicles manufactured last month by approxi- mately 100,000 units, an extraordinary Cars and trucks produced in 1928, 430,783 units. The ford output last month is estimated at 181,894 cars and trucks as showing. March, amounted to against 151,000 in the month of Feb- April activity for the the same high ruary. So tar. industry has been at rate which prevailed in March. The industrial employment situation in Michigan is highly — satisfactory. There is a shortage of skilled workers in numerous Many unskilled workmen will be absorbed by the large amount of road and farm work which Available cities. is beginning to open up. figures on the Detroit situation indicates a daily payroll of approximately 450,000 industrial work- employment ers, a new high record and an increase of about 75,000 compared with this time last year. Consumption of electricity by Mich- igan manufacturers in March amount- 224,383,330 kilowatt hours as 177,287,828 kilowatt 1 last three Michigan cities issued permits in March for having a total value of $17,127,814 as against a total $8,633,240 in the preceding month. The total for the same cities in March, 1928, was $26,359,640. Debits to individual accounts in Bay City, Detroit, Flint, Kalamazoo, Mus- ed to compared with 1 hours in March year. Twenty- buildings value of kegon and St. Joseph in March aggre- gated $1.967,942,000 as compared with $1,708,475,000 in and $1,- 653,925,000 in March a year ago. February, Michigan's agricultural situation is Winter wheat came through in good condition and fruit trees are promising. shape. in excellent Wholesale trade is substantially in advance of last year. Collections, both April 17, 1929 L. A. GEISTERT & CO. Investment Securities GRAND RAPIDS— MICHIGAN 506-511 GRAND RAPIDS TRUST BUILDING Telephone 8-1201 Investment Securities E. H. Rollins & Sons Founded 1876 Dime Bank Building, Detroit Michigan Trust Building, Grand Rapids New York San Francisco Boston Denver Chicago Los Angeles a = ey RS Ke ent State Bank “The Home for Savings” With Capital and Surplus of Two Million Dollars and resources exceeding Twenty-Three Million Dollars, invites your banking business in any of its departments, assuring you of.Safety as well as courteous treatment. Banking by Mail Made Easy. _ eT MUNICIPAL BONDS SIILIER, CARPENTER & IROOSE 1039 PENOBSCOT BLDG., DETROIT, MICH. Phone, RANDOLPH 1505 360-366 SPITZER BLDG.., TOLEDO, OHIO Phone, ADAMS 5527 ee Loon Se BAAN ERE BC eggnog sty y Fee a es April 17, 1929 MICHIGAN TRADESMAN 13 wholesale and retail, in Detroit are a little slower than they were in Febru- ary but show an improvement out in the State. Retail distribution through- out Michigan during the past four weeks was much better than in the preceding month. Wayne W. Putnam, Director Public Union Trust Co., Detroit. —__»+-.-___ Market Submits To Reserve Control. Dribbling liquidation in the market reflects a changed attitude toward stocks on the part of the public that has developed with a realization that the Reserve means business. It is the market’s surest protection against its own recent excesses. The spirit of defiance against Re- serve control over credits that was ex- hibited so freely up to the time of the early February warning, and that has Relations, been expressed frequently in the last two months, gradually is giving way within the market itself to an attitude of submission. Not every one agrees with the Reserve’s money policy. But in the last ten days especially the mar- ket has manifested a disposition to al- low the Reserve to proceed with the adjustments it seeks, realizing that re- lief will not come otherwise. However much the Reserve may be disappointed in actual reductions from peak loan levels, it doubtless takes satisfaction in its success at last in checking the expansion in speculative credits that had proceeded without in- terruption before. It doubtless like- wise is pleased that the market has been quieted down for the time ,and that the adjustments can proceed in an orderly manner. While the Re- serve desires a cessation of the ten- dencies that were under way it is the last organization in the country to want any demoralization in industry or any Congressional enquiry. It pre- sumably will, therefore, be content not to press its policy through a resort to its rediscount weapon if the market remains submissive for a time. Frequently the question is asked nowadays: “How much reduction in brokers’ loans will the Reserve de- mand as a satisfaction of its program?” The answer that has been given often in these columns is that the Reserve seeks no specific reduction. Presum- ably the Reserve like everyone else feels its own inability to measure any precise level of loans justified in the present market. That is a matter of opinion. Within the Reserve family itself different views doubtless are held regarding the volume of loans war- ranted under present conditions. What the Reserve seeks is not a specific cut in loans but a change in the market's attitude—and that it is getting. Once the Reserve becomes convinc- ed that the public’s appetite for stocks has been moderated, and that it will not resume its purchases of equity is- gues too heavily on borrowed funds, the Reserve will begin to consider seri- ously an adjustment in its own money policy. It will in other words begin to reckon on the time when it can make credit conditions easier. No- body expects that the Reserve will re- verse its policy to revive speculation. But it is scarcely conceivable that the Reserve would allow any very drastic downturn in industry to get under way without taking steps to give the pa- tient a stimulant. If the Reserve can feel when this time comes that the credits extended will be used actually in industry rather than in the market it will proceed with a revised program much more freely than if it is constantly threatened with a revival in speculation. Paul Willard Garrett. [Copyrighted, 1929.] —_+-.____ Motor Production Shows Fifty Per Cent. Gain. Halting tendencies in stocks some- times precede industrial recessions and the market’s dribbbling movement now is focusing attention on the possibility of slower business during the remain- der of 1929. not hurt industry but the search for High money so far has signs of a downturn has been pressed more vigorously in the last ten days perhaps than at any other time in the last year. Where the first indication of reces- sion will show nobody knows but some shrewd observers maintain that motor production is proceeding at a pace too fast to endure, and that with a decline in automobile output during the sec- ond half of 1929 will come a reduction in general business. In a searching analysis of the motor industry Standard predicts a 50 per cent. increase over 1928 for the initial three 1929 months. It estimates that production for the first quarter will total 1,515,000 cars and trucks. © That would represent a 30 per cent. increase over the previous record quarter set in 1926, and would establish a new all- time peak for a three-month period. What Standard does emphasize in this connection is that the big first quarter gains represent chiefly increases by ford. Ford and Chevrolet between them supplied roughly 56 per cent. of the entire first quarter production, as against only 43 per cent. in the same 1928 period. This organization's conclusions are that “notwithstanding the prospect that automobile sales will attain a higher level this spring than in the corre- sponding season of any preceding year, it is our opinion that production is now very close to, if not actually at its crest for the current year. While we question that the recession will be sufficiently severe to prevent second quarter output from attaining an un- usually high level, we believe that pro- duction will shortly adopt a definitely downward trend—that it will be quite under the March rate during May and June.” Whatever turn the tide of motor substantially production may take later in the year the volume should hold up for another month or so at the present high levels. The industry is just getting into its best sales period. Some indication has come of substantial increases in deal- ers’ stocks but at this season of the year it is impossible to formulate any Certainly it is significant that most of the big auto- definite conclusions. A. G. GHYSELS & CO. INVESTMENT SECURITIES Buhl Bldg, Detroit Peninsular Club Bldg, Grand Rapids ASSOCIATED TRUCK LINES Announce complete organization for handling Merchant Freight. We go to 167 Cities and Towns in Michigan, and make deliveries to suit present day requirements. We furnish the greatest aid to successful merchandising, Adequate delivery. All lines are regulated by the Mich- igan Public Utilities Commission. ASSOCIATED TRUCK LINES 108 MARKET AVE. GRAND RAPIDS, MICH. PHONE 94121 Fenton Davis & Boyle Investment Bankers GRAND RAPIDS Grand Rapids National Bank Building , Phone 4212 Chicago First National Bank Building Detroit 2056 Buhl Building GRAND RAPIDS NATIONAL BANK Established 1860—Incorporated 1865 NINE COMMUNITY BRANCHES GRAND RAPIDS NATIONAL COMPANY Investment Securities Affiliated with Grand Rapids National Bank “The Bank on the Square”’ The Measure of a Bank The ability of any banking institution is measured by its good name, its financial resources and its physical equipment. Judged by these standards we are proud of our bank. It has always been linked with the progress of its Community and its resources are more than adequate. GRAND RAPIDS SAVINGS BANK “The Bank Where You Feel At Home”’ 16 CONVENIENT OFFICES 14 MICHIGAN TRADESMAN April 17, 1929 mobile executives have recently been giving more attention to the foreign field, and not a few look upon distri- bution abroad as the best outlet open to them for the immediate future. The ford and General Motors organizations which between them account for a large part of the domestic production are pressing vigorously their claims for wider distribution abroad. A. P. Sloan, Jr., president of the General Motors Corporation, recently made the significant statement that “‘it is recognized that the curve of auto- mobile development in the United States must necessarily flatten out—as a matter of fact it already has.” Paul Willard Garrett. [ Copyrighted, 1929.] —-2. > April a Month of Destiny in War. Grandville, April 16—Again we are enjoving the great war month of the Nation. April is marked in our history as the most sanguinary of all the months on the calendar. Nearly all our wars had their opening this month. Why this should be so is, of course, past under- standing. Lexington and Concord recall the Revolution and were baptised in pa- triot blood in the month of April. Old citizens recall the early davs of the civil war which opened with bloodshed in April. The 12th of the month wit- nessed the fall of Sumpter, the first important overt act of the South in their assault upon the Union of the states. Colonel Pelton, of Grand Rapids, made a trip through the Northern towns announcing the President’s call for troops. Michigan’s quota on the first call for 75,000 men was one regi- ment of less than a thousand men. This fact revealed that Lincoln nor any of his advisers realized thus early how serious was the rebellion they had on their hands. That 75,000 afterward re- solved itself into various calls of sev- eral hundred thousand each, which made up before the end an army of more than two million, All our wars at the beginning have been underestimated unless perhaps the kaiser’s war, which had been in progress several years before America took a hand in the strife. Benign April, with its refreshing showers, opening of spring and the songs of birds, seems hardly in keep- ing with the horrid front of war, yet such has been the month in American history. Two men stood waiting at the front gate of a millowner’s home. having just passed out from dinner. They had seen and heard Colonel Pelton and the fever of war animated their hearts. “If you can spare us from the mill we have decided to enlist,” said one of these men, addressing the millowner as he came out on the front step. As the owner of the mill was intensely patriotic he offered no obiections, and so the two men, clad in their Sunday clothes. set out to join the new army, a portion of which was rendezvoused at Grand Rapids. It was forty miles and the men ex- perted to walk. Out a few miles one of them stopped to bid his sister. who was a farmer's wife, goodby. Her persuasions and tears. however over- came his desire for war and he re- turned to the mill work, his companien keeping on to the city, forty miles away. The man who kept on became a member of the Michigan Third Infan- trv and marched with the regiment to Washington. He was in time to par- ticipate in the first battle of Bull Run and when he returned at the end of the year, instead of three months’ ser- vice we expected him to serve, he was received as became a hero for the Union. He returned to work in the mill, while the man who backed out the previous year later enlisted in the Second Cavalry and this time did not consult his sister, but went South and fell fighting for his country. April was the month for suckers and milk on the Muskegon. Later came droves of pike, bass and sturgeon to enliven the sport of the lumbermen. Those hardy mill employes lived high during the season for fishing, and as there were no laws forbidding fishing in those days the camp tables were al- ways fully supplied. Sturgeon were seldom eaten, not be- ing considered edible, and there was no sale for any part of that to-day valuable fish. As for the small fry fish such as bluegills, rock bass and horned dace, very few of these found a place on the tables of the frontiers- men. Suckers were the first spring fish in evidence and these were eaten quite freely, although there was some com- slaint because of the many fine bones their flesh contained. April for fish and for war. There seems no likelihood of war at the present time. Usually, when war is in the offing, we hear much about it before the balmy April davs visit the land. One fifteen year old boy, son of a preacher, who worked in the Merrill shingle mill, erflisted with the consent of his parents and went into the great National struggle for the Union. He became a member of the Eighth Mich- igan Infantry and was shipped South with the regiment to Port Royal. In an assault on a rebel fort this boy was reported mortally wounded and_ his relatives gave up hope of ever seeing him again. A bullet from a rebel sharpshooter passed through the lad’s body from which he was not expected to recover. He had the true spirit of his ancestors who fought at Bunker Hill and recov- ered, to return to his home and re- sume work at his old jojb in the shingle mill. A year later this same boy re- enlisted and became a member of the Tenth Cavalry, whose fortunes he fol- lowed to the close of the war in 1865. It was of such caliber our early vol- unteers were made, and up to date no United States soldiers have been known to show the white feather. It is well enov~h to recall these early incidents in the military history of our country at the beginning of the month of April. America’s war month. When we call to mind that it was in this month that the great Emancipator died from the bullet of an assassin we are all the more convinced that this month should be marked especially for recounting the deeds of our soldier boys who have made the flag and its glory forever memorable in the annals ef the war worn world. the danger of another war is at least a year off, since we cannot enter another battle until another April rolls around. Old Timer. sess Old Time Traveling Men To Have Reunion. Grand Rapids, April 15—The third annual reunion of Old Time Traveling men will be held Saturday, April 2. at the Hotel Rowe, from 2:30 p. m. to 1V p. m. Banquet at 0:30, $2 per plate. Two hundred and fifty invitations were sent out last week and reserva- tions are coming in every day. We like to see them. The photograph atbum or book of remembrance is com- ing on fine. I have over eighty photo- graphs of Old Timers and there is room in the album for more than a hundred, so if this catches the eye of any Old Time Traveling man who would like to have his picture in this famous book, just send your photo in to me and I'll see that it gets a proper place. Geo. W. McKay, Chairman. Attractive Municipal Obligations Exempt from Federal Income Tax and Personal Property Tax in Michigan Municipal Trust 5% Participation Certificates Series “A” THE MICHIGAN TRUST COMPANY AS TRUSTEE Price to yield 5% to 6.50% Maturities from one to nine years These Certificates are secured by 100° deposit with the Trus- tee of Improvement Bonds issued by Mundelein, Forest View and Stickney, Illinois. All these municipalities are situated in the greater metropoltan district of Chicago, Illinois. HOWE SNOW & CO. Incorporated 60 MONROE AVE., GRAND RAPIDS CHICAGO PHILADELPHIA NEW YORK DETROIT SAN PFPRANCISCO MINNEAPOLIS ai Cookie-Cakes and Crackers ASTERPIECES OF THE BAKER'S ART NN | a ote ai LORDS “

-+ > ___ Meaning of Eighty Per Cent. Co- Insurance Clause. The 80 per cent. co-insurance clause is the one most commonly used and some examples will show what happens when the adjuster settles a fire loss under a policy containing such a clause. Briefly, the theory of the 80 per cent. co-insurance clause is this: The insur- ing company allows a_ reduction of nearly a third from the flat rate because you agree to keep your property in- sured at all times for an amount which is at east 80 per cent. of its value. If you fail to carry insurance of at least 80 per cent. of the value of the prop- erty and a fire loss occurs, you can col- lect only that percentage of your loss which is represented by the proportion between the insurance you are carrying and the amount (80 per cent.) which you have agreed to carry. For example, a stock of merchandise valued at $10,000 is insured for only $5,000 under a policy with the 80 per cent. reduced rate attached. Fire causes a loss of $3,000. How much will the insurance company pay? Insurance carried $5,000. Assured should be car- rying $8,000, 80 per cent. of the value. He can collect only five-eights of the loss, or $1,875. Another example is a building valued at $10,000 occupied as a store. Insured for $5,000 under an 80 per cent. clause policy. Fire loss amounts to $9,000. The 80 per cent. clause is inoperative MICHIGAN TRADESMAN 15 because the loss is greater than 80 per cent. of the value of the property. In this case the assured is a heavy loser because he was much _ under-insured and after the company has paid the full amount of the policy he must stand the additional $4,000 loss himself. A property-owner in order to insure himself properly against financial loss caused by the damage or destruction of his property by fire must first know the value of his property and buy enough insurance to cover the greatest possible loss. He must give the representative of the insurance company sufficient details of the property so that the policy can be properly written and he should sat- isfy himself when the policy is received that it provides him with the insurance he really needs. If in addition he se- cures his protection from a reputable insurance company with a record of having paid dividends for several years he can feel confident that his fire in- surance policy will stand the fire test and that he is buying his protection at a reasonable cost. Summed up, to insure properly and economically, buy enough insurance, read your policy, and deal cnly with a good mutual company. —_—§_ 7 —-—.____ The Psychology of Salesmanship. Put twenty-five gas stoves on sale for $74.75, payable $5 down and $2 per week, sale to continue one week, and you will sell perhaps two, not enough to reimburse you for the money ex- pended for advertising. Such a sale is a failure because it does not take into account the element of salesmanship psychology, which is a necessary accompaniment of all suc- cessful sales transactions. The em- ployment of this element would make the announcement read as follows: Twenty-eight gas stoves—twenty- eight only—for sale for one hour only, from 9 to 10 o’clock Tuesday morning, for $74.75, payable $5 down and $2 per week. Only one stove sold to one person. These stoves are a little shop worn and some of them have cracks in the enamel, but they are perfect, me- chanically. Remember, only one stove to one person and sale is on one hour only. No stoves sold after the expira- tion of the hour. What was the outcome of this ad- vertisement? Every stove was sold during the time allotted to the sale. One advertisement took into con- sideration the psychology of salesman- ship and the other did not. —_—_2<-+>___ Male Sports Apparel Sought. Indications are that the forthcoming season in men’s and boys’ attire will bring with it a substantially increased demand for sports apparel. Opening of the golf season will spur the call for knickers, sweaters and caps. In boys’ wear at the moment there is growing interest being shown in blazer jackets and colored sports of flannel and other materials. Beach robes for both adult and junior wear are ex- pected to have a much wider sale than was the case last year. —_—_»-> It is humane to put some things out of their misery—shattered hopes, for instance. MOTHER’S DAY MAY 12 Candy is the Ideal Gift Stock up with JOWNEY'S GIFT PACKAGES NATIONAL CANDY CO., INC. PUTNAM FACTORY GRAND RAPIDS, MICH. OUR FIRE INSURANCE POLICIES ARE CONCURRENT witb any standard stock policies that you are buying tenet cons OO% Less Michigan Bankers and Merchants Mutual Fire Insurance Co. of Fremont, Michigan WILLIAM N. SENF, SECRETARY-TREASURER Affiliated with The Michigan Retail Dry Goods Association Insuring Mercantile property and dwellings Present rate of dividend to policy holders 30% THE GRAND RAPIDS MERCHANTS MUTUAL FIRE INSURANCE COMPANY 320 Houseman Bldg. Grand Rapids, Mich. FINNISH MUTUAL FIRE INSURANCE COMPANY Calumet, Michigan Organized for Mutual Benefit Insures Select Mercantile, Church, School and Dwelling Risks Issues Michigan Standard Policy Charges Michigan Standard Rates Saved Members 40 to 68% for 33 Years No Membership Fee Charged For Further Information Address FINNISH MUTUAL FIRE INSURANCE CO. CALUMET, MICHIGAN 16 MICHIGAN TRADESMAN April 17, 1929 NO CAUSE OF ACTION. Contract of the Edmore Marketing Association Held Invalid. The case of Edmore Marketing As- sociation vs. James Skinner tried in the Montcalm County Circuit Court by Judge Hawley, of Ionia, came to a sudden termination March 28, when the trial judge held the contract of the narketing association was invalid. The full text of the opinion is as follows: The Court: In this case, members of the jury, it appears from the undis- puted testimony that on the 13th day of May, or, rather, before that time, in the fall of 1924, the defedant in this case signed, not a contract, but a paper constituting at that time an offer, a continuing offer, to the plaintiff, the Edmore Marketing Association, to de- liver his potatoes under certain terms and conditions to the Edmore Market- ing Association for the period of five vears thereafter. The terms and con- ditions or those that are material in this case I will refer to later. One of them I will refer to in an indefinite, perhaps, but nevertheless descriptive way as the 50 per cent. clause in the contract. Under the contract or under that offer he was not bound at all in any way until the provisions of this 50 per cent. stipulation had been satis- fied bv the Association and had been fulfilled and performed. This Association is one that is or- ganized under Act No 84, of the Pub- lic Acts of 1921, of this State, which makes provision in one part of it for the organization of non-profit, co-oper- ative associations for certain purposes. This Association was organized under that statute. The by-laws, as well as the articles of association, have been offered in evidence. The purposes of the Association, as set forth in the articles of association, are as follows: “To encourage better and more eco- nomical methods of production, to se- cure better results in grading and packing and advertising and marketing farm products, to buy supplies in a co- operative way, to rent, buy, build, own, seli and control real and personal prop- erty as may be needed to cultivate the co-operative spirit in the community and to perform any work which may tend to the betterment of the members and the uplift of the community.” The objects of this particular Asso- ciation, as set forth in Article 2 of its by-laws, recite merely and particularly what | have already read from the ar- ticles of association. I think that the object and purpose of this Association, as expressed in its by-laws, is not only legal and legiti- mate, but also praiseworthy; that its purpose among other things evidently was and has continued, so far as the proois show, to be that of bettering the condition of the farmers; to enable the farmers, so far as possible, to en- gage in and have the benefit of co- operative marketing, bringing consum- er and producer nearer to each other; to prevent the flooding of markets and the consequent destructive loss of prof- its: to enable the farmers to know when to market with better results for themselves: to transmit such informa- tion as might be possible and feasible to the members of the Association, so that thev might better protect their own interests and not be subjected to the extent that it is common knowledge they had been for vears prior thereto in the wav of competition and in the way of loading upon the market a great amount of produce to a great loss for themselves and to the betterment of those speculators who are enabled. on account of the flooding of the markets, to take advantage of it for their own profit. Those are some of the purposes, doubtless. of this Association and they are all worthy and they are all legal For that reason, or partially fer that reason, I refused yesterday to direct a verdict in favor of the defendant on the ground that the object of this As- sociation was to create a monopoly or that it was a combination in restraint of trade under the statute to which I may presently refer, or I may not, as the case may be. The presumption of law is that this Association, being organized for a worthy purpose, that it is legal; and until the contrary is shown that they have by acts and conduct brought about different results, it still remains a legal corporation. Reference was made -” that motion to a statute of this State adopted in 1899. It is in form, and I don’t know but what in exact verbiage the same as the well-known Sherman act. enacted quite a long time ago by Congress for the purpose of preventing monopolies and organizations in restraint of trade. Whatever restraint of trade, or what- ever attempt that there may be in this organization, so far as any proof ex- ists or is shown or claimed, in my judg- ment, if there is any, it is justified un- der the rules of law as laid down by the Supreme Court of the United States in the construction of the Sherman act and by the courts of other states in the construction of statutes similar to the one that I have referred to in this estate. In a great and very celebrated case —the case of the United States versus the United States Steel Corporation— this question of how far price might be influenced was discussed. There is no offer he-e and there is no evidence here to show that there has been any attempt to influence price, except in the legitimate wav that I have indi- cated, or even that they have gone farther and gone as far as the United States Steel Comanv did in the case to which I have referred. In that case the Supreme Court of the United States held that they had a right to go as far as thev did and they use this language in that respect: “We must consider in these cases not whether the corporation has the power to do it, but what it has done and is doing, for that act’’—referring to the Sherman act — “is directed against monopoly and not against the expectation of it, and when the cor- poration did not achieve monopoly and has only attempted to fix a particular schedue of prices, and has not been detrimental to the pubic interest or proves to be in restraint of trade, it is not to be held i'legal.” It is not what the Association in this case has the power to do, and it has the power to do but little, if anything, un- der that decision, but what it has done or is doing. That is the test in a case of this character. There is no showing in this case that this Association or that the Michigan Potato Growers As- sociation has in anv way at any time attempted in an illegal way to create a monopolv or to be organized or to be used for the purpose of restraining trade. In the matter of the restraint of trade. this seems to te the law of this country as it is the law of England: “Tf the restraint is such only as will afford a fair protection to the interests of the partv in favor of whom it is given and is not so large or essential as to interfere with the interest of the public it will be sustained.” But. furthermore than that, if this corporation or anv other corporation in this State should attempt to create a monopoly and attempt to misuse its corporate power in order to bring that about, it is not for the man that has contracted with that corporation know- inelv. as was done by the defendant in this case. to raise that question, but it becomes and is the duty of the At- torney General of the State of Michi- gan to brine that corporation before the courts and have it dissolved. Of course. if this Aseociation had heen formed a few months later or if the notice that was given bv the sec- retarv had heen given a few months later. it would then come uner the act of 1925, which makes it the law of this State that these farm associations are not monopolies and are not in restraint of trade. So, I held that this was not a monopoly and not in restraint of trade. Those are two of the objections that the defendant raised as to the val- idity and legality of the contract. It is also claimed by the defendant that there has been a failure of consid- eration in that the officers have not done their duty and prosecuted more cases like this and brought in other delinquent members. In unison with the decision of the courts I overruled that objection, for this reason, among others, that the defendant is a member of this corporation—that is, we will assume that that he is for the purposes of that motion and of that objection— and he had the right, in common with every other member, if the officers weren't doine their duty to supersede them at the first annual meeting by officers who would do their duty. Con- sequently, if there is any blame any- where, he is as much to blame as any- body in that respect. There has been no failure of consideration for that reason. Again, the officers and the Association have not lost their right to institute proceedings at this time, assuming the legality of the contracts. The fourth question that is raised— and that is the one which I think is vital in this case—is the one that refers to the 50 per cent. stipluation in the contract. That stipulation is in the fol- lowing language: “That this contract shall not become effective until growers of a minimum of 50 per cent. of the commercial acreage of potatoes grown in the mar- ket area of the Association shall have signed contracts similar to this con- tract, whereupon the grower shall be notified in writing and this contract shall become binding and operative. The ‘market area’ shall be construed to mean that territory adjacent to the Association’s shipping point from which potatoes have been and are ordi- narily hauled by the growers for ship- ment.” Now, there is the stipulation. The term ‘‘market area’’ is referred to in the bodv of this stipulation and at the end of the stipulation the term “market area” is defined, or it is assumed that it is defined, but the definition is just as blind as the term itself, “market area.” This stipulation in this contract is one that is binding upon the plain- tiff and one with which the plaintiff must comply before the contract be- comes binding on anybody, upon the defendant or upon anybody else. The burden of proof in this case is unon the plaintiff to show that it, the Association, has complied with that provision and that stipulation in the contract. Now, there is an obvious and a natural way with which to ascertain, if it is possible of ascertainment. wheth- er the contract is complied with or not or whether they got sufficient signa- tures to comply with the provisions of that stipulation, and that natural and obvious way is to ascertain how much commercial acreage there is for pota- toes within the territorv mentioned, and that territory under the proofs is the territory at which potatoes are marketed at Edmore, Wyman and Ce- dar Lake. The description of that marlet area in the testimony which has been given is rather indefinite. Some claim more, some less. The least I think that has been claimed by any witness upon the witness stand is that of the secretary, Mr. Johnson, and roughly stated as it was by him that market area is a territory eight miles North and South and seven miles East and West. Taking that as an illus- tration, it is necessary to determine how much of an acreage there is within those limits or within the proper lim- its if those are not the proper ones, that would come within the term, if it is possible to define it, “market area” and to find out how many growers there are in that territory and get 50 per cent., not necessarily of the grow- ers, but 50 per cent. of that acreage. That wasn’t the way that was adopt- ed. That wasn’t the method that was adopted in procuring this acreage. Un- der the proofs it seems that the As.- sociation employed four or five solicit- ors who were driven around the coun- try by others employed by the Associa- tion fer that purpose and these solic- itors procured a certain amount of acreage. The testimony of one, and he is the only solicitor that has been upon the witness stand, as to his method was this: he would go into a neighborhood or a community and he would make his first solicitation; if the man whom he solicited or the grower, rather, whom he solicited stated that he did not market at either one of these three places, but marketed elsewhere, he scught no further, but left that neigh- borhood or vicinity and the growers in it alone. That was his testimony on direct examination. Later he testified on cross examination that if the person whom he first solicited and did not cbtain a contract from him lived with- in a reasonable distance of one of these places he might, perhaps, did. solicit further in that same neighborhood or same vicinitv, but he did not define what he meant by a reasonable dis- tance, nor he did not state how many of these communities or vicinities were left without solicitation after the first person in the community had been so- licited. If he obtained a signature to the subscription list, he took the sub- scription; if he did not, he claims that he noted the fact that he did not ob- tain a subscription of that individual and further the number of acres that the individual proposed to raise or had raised. That isn’t the test that is applied by this contract. The way that he did, he didn’t comply with the natural and obvious way of proceeding under this contract, if there is any such way. How the other solicitors proceeded, we don’t know. All we do know is this, that in the way that they went at it and in the way that they carried out, or assumed to carry out their duties, they succeeded in obtaining 1833%4 acres, in round numbers, 1834 acres; they failed to obtain 1228 acres. The difference is 606 acres. In other words, if they had failed to obtain 606 acres more than they did fail to obtain, then they would not have complied with the 50 per cent. rule. There is no proof here but what within the territory, within the market area as defined, if it is defined at all so that it can be gotten at in the nat- ural and obvious way in an attempt to obtain these signatures, but what they could have got the 607 acres or even more. In other words, they have not satisfied the burden of proof that rests upon them to show that they did get at least 50 per cent. of the acreage within the market area. Mr. Brake: If the Court please, might I interrupt there? I hate to have those figures go in the record if they are not correctly stated by the Court. I believe that the testimony of the witness was the other way, as to the 1228 being the signers and the balance those who didn’t sign. Mr. Penny: If the Court please, the testimony is here that they did obtain the 1228 acres and that those who re- fused to sign were 605% acres, and they obtained about 67 per cent. The Court: Yes, I know that per- centage is stated as correct by you, but I got it 1834 acres that they did get— Mr. Penny: No, 1228 that they did receive and 605% that they did not procure. The Court: Are those figures cor- rect as you understand? Mr. Brake: I concede that that is what thev said; yes. Mr. Penny: That is the testimony. The Court: 605 and 1228? Mr. Penny: It is the difference be- tween 1228 and 1833. The Court: The principle is not changed by the change in figures. April 17, 1929 Those figures may be correct. I may have gotten the aggregate number of acres that they solicited and failed to get the accurate amount that they ob- tained and the accurate that they did not obtain. But the principle remains just the same. There is no proof but what if they had made a canvass of this market area in the natural and obvious way of get- ting at it and not in the unnatural and mavbe unfair way in which they did proceed to canvass the community they might have had more refusals than they did get and they might not have been able to obtain the 50 per cent., as this stipulation in the contract requires. It is urged that this is a difficult mat- ter to get at and determine how much acreage would have to be obtained in order to satisfy the terms of this agree- ment. But, be that as it may, the plaintiff in this case has not shown, he has not satisfied the burden of proof, but what if they had made a thorough canvass they would have failed to have gotten the necessary 50 per cent. It is true under the figures as stated that thev did get upwards of 60 per cent. as it is claimed of the acreage that was solicited; but that isn’t the question. Was the canvass made in the right way so as to get all of the acres possible or to get refusals on all the acres it was possible to get re- fusals on? We have the testimony as to the method pursued only by one of the solicitors. The other solicitors are not here to testify and what methods thev pursued we don’t know We are left in the dark im that respect; so that there is a failure of testimony all around. The method of making this canvass, the methods pursued by the solicitors in making it, is very material and important in this case. It is obvious that the nearer they were to Edmore the more agreements they might obtain. If they only went out a mile or two from Edmore they would, perhaps, get practically all of them, and so with the other two sta- tions, but if they had gone farther and still been within the market area, as indicated bv this contract, would they have gotten more? Have they satisfied the burden of proof that rests upon them that thev couldn’t have gotten more or that they wouldn't have got- ten less and thereby reduced their percentage? It is no objection for them to raise that this was impossible or that it wasn’t feasible to canvass this entire territorv. Thev bargained to canvass the territory. the market area, and get 50 per cent. of it. This stipulation in the contract is an important one and it ig a vital one. It: was put there for the purpose of inducing men to become subscribers to it on the strength of it. In other words, the more subscribers they got the less percentage of over- head would fall upon each of the sub- scribers. That is important. It was essential for them to comply with the provisions of that contract. It is es- sential for them if they come into court to be able to show that they did _com- ply with it; no matter how difficult, even to the extent of being impossible, it devolves upon them to show that they did comply with it before they can bind the defendant in this case. This stipulation is a condition precedent that must be complied with. Failure to comply with it forfeits the right to bring action on the contract. It is similar in principle and very analogous to the case of Davis & Rankin vs. Kneale in the 103 Michigan on page 323, a case I tried a great many years ago. This verdict is directed on the strength of a failure to comply with the requirement as to the burdens of proof and to show that they, have com- plied with that stipulation in the con- tract and have obtained 50 ner cent. of the acreage in the territory covered by the definition. | The clerk will take the verdict of the jury, “No cause of action.” MICHIGAN When Dealer Is Liable For Patent Infringement. It is well established that a hard- ware dealer is liable in damages for making, selling. reconstructing, or using devices that infringe valid pat- ents, although he is innocent of inten- tionally infringing the patent. This is true although the hardware dealer pur- chases the infringing devices from a responsible firm. However, it is important to know that a valid patent cannot exist on a TRADESMAN tinguish from other well known and commonly used articles of the same kind. For illustration, in Winters vs. Dent Hardware Co., 28 F. (2d( 583, it was disclosed that a patentee, holding pat- ents on the well known condit latch, instituted legal proceedings against a hardware company contending that the latter had infringed upon his patent rights by selling a similar latch lever pivotally connected at one end to the door jamb or casing. 17 faction of the court that many mechan- ical points in the latch sold by the hardware company distinguished from the patented condit latch. Therefore the court held the hardware company not liable for infringement and stated important law, as follows: “The purpose of the patent laws is to reward those who make some sub- stantial discovery or invention, which adds to knowledge and takes a step in advance in the procession of the useful arts. It is not the object of those laws to grant a monopoly for every device.” device that does not materially dis- re Tat ey } ‘ Be a RoR : os ae 2 i 7 t UFrDOOR PEOPLE SAY The very first taste tells you at last you got the real thing. There’s somethin’ to it. It’s different. And when the hun- gry hour comes around Lee & Cady Coffee is wonderful inside stuff. A couple ofsteamin’ cups for breakfast and Lee & Cady Coffee is sure better’n you ever thought any coffee could be. However, it was proved to the satis- Leo FY. Parker. LANSING | GRAND RAPIDS You Can Order This Famous Coffee from Your Own Grocer Never did a new coffee leap so quickly toward such tremendous sales. Right from the start the sales of Lee & Cady Coffee have been marvelous. Everywhere you go you meet the most enthusiastic users of Lee & Cady Coffee. No wonder. Tie honored name of Lee & Cady was put upon that coffee. Vheir fine reputation was built in this coffee. It is doubtful if in all the world, there is a finer, better coffee. Lee & Cady Coffee is a new coffee. It is modern, different, distinctive. Chem'st and chef created it from the cream of the world’s coffee crop. Roasted and blended almost at your very door, it comes to you fresh—with all of its magnificent goodness imprisoned in a tightly sealed carton. Until you have tasted Lee & Cady Coffee you cannot realize how good this new modern coffee can be, Order today for tomorrow. LEE & CADY COFFEE “TOMORROW'S COFFEE FOonpay™ 18 DRY GOODS Michigan Retail Dry Goods Association. President—F. H. Nissly, Ypsilanti. First Vice-President — G. E. Martin, Benton Harbor. Second Vice-President--D. Mihlethaler, Harbor Beach. Secretary-Treasurer — John Richey, Charlotte. Manager—Jason E. Hammond, Lansing. Annual Meeting Board of Directors. Lansing, April 15—The first annual meeting to be called by President F. H. Nissly, was held at the Hotel Olds, April 8 The meeting was attended by President Nissly, Vice-President George E. Martin, Secretary-Treasur- er John Richey; Past Presidents, F. E. Mills, A. K. Frandsen and D. M. Chrsitian; former Director J. T. Mill- iken and Directors H. N. Bush, Henry McCormack, M. S. Smith and L. J. Ritzema. Letters of regret were received from Vice-President D. Mihlethaler, absent on account of bad roads; Director J. B. Mills, in New York on business and former President J. C. Toeller. For the sake of brevity, we give only extracts from the reports of the Sec- retary-ITreasurer and Manager. The Treasurer's report indicated that the balance in the bank and the ownership ot the Merchandise Booths and col- lections still due from the Annual Convention makes our Association in much better financial condition than one year ago. The net proceeds from the sale of booths and the sale of advertising in our program exceeded last year’s rec- ord by a very substantial sum. The attendance at our recent con- vention was about 15 er cent. better than in 1928. The quality of the ad- dresses at the convention was high. ihere were no mediocre talks and the program went through on schedule time. The manufacture and arrange- ment of the merchandise booths by the hotel management was all that could be desired. The work of R. K. Holcomb in putting on the style show received commendation and was pro- nounced very satisfactory. The meeting authorized the Man- ager to send out questionnaires asking members for opinions regarding the work of the organization for the com- ing year. This questionnaire will be sent out soon and we hope our mem- bers will respond with suggestions. By vote of the directors it was ordered that a committee be appointed to con- sider the subject of a code of ethics t obe recommended to our member- to be recommended to our member- pointed soon. The Manager was directed to give the Association more information re- garding the small details of the office work to the end that the multitude of small tasks performed by the office may be known to our members. We are making a start in this direction in this bulletin under the head of ‘Ser- vices Rendered.” A discussion was had on the sub- ject of legislation and it was brought out that fewer and fewer changes in the law are being made from one ses- sion to another. This was regarded as a hopeful sign that business is regu- lated less and less by legislation. The subject of stock control was foremost in the discussions. It was nearly the unanimous sentiment that some systematic work among our members should be done under the auspices of the organization. Mr. Milliken, who was present, gave an opinion regarding the work L. W. Mills recently did in his store in Trav- erse City. We have Mr. Milliken’s consent to use a statement by him with the understanding that we make it plain that Mr. Milliken does not claim to have a perfect system in his store; neither does he claim to be a pioneer on this subject. He believes that all independent merchants should work toward a simple system of stock con- trol—one that is not necessarily ex- MICHIGAN TRADESMAN pensive, but practical. With this ex- planation we give Mr. Milliken’s let- ter of comment: “We have been going into the unit control in a small way and we found Mr. Mills a very capable man who was of great aid to us in pointing out some changes that could be made. Mr. Mills not only has a very excellent idea of a control system for a small store, but has an excellent knowledge of merchandising in gere-al. I think that our Association is taking a right step in aiding the smaller stores to adopt the more modern methods of re- tauing and think you have made an excellent selection in getting a man of Mr. Mills’ type to gather this informa- tion for you. It was a real pleasure to have him with us during the time he was here and we hope that he can come again.” The directors were very pronounced in their request to the Manager to supply research information from the National Retail Dry Goods Associa- tion, Research Bureaus of Universities and the Department of Commerce. The fall series of public meetings will be called merchandise institutes. We will not have as many meetings as formerly and an effort will be made to make a program having to do with the question of proper buying of mer- chandise and salesmanship. The men invited to appear on these programs will be practical merchants—most of them members of our organization. We hope to have a program extending through the afternoon and an evening dinner, with round table discussions. It was suggested that the Manager secure a collection of books on busi- ness topics and establish a small li- brary of books to be loaned to our members. The Directors’ Meeting was an in- teresting affair and members were not held down to formal discussions or de- cisions. We give a few remarks that were made by members present with- out naming the remarkers: The Manager should utilize the Na- tional Retail Dry Goods Association to the fullest extent. Every employe in the store, includ- ing the proprietor who buys merchan- dise, has to have the same pass through the regular routine of business. All agreed that no special discounts should be granted to any person. Merchants do too much guessing. They “Trust in God and Luck’ too much. “ach member should get a copy of the last bulletin of the National Dry Goods Association and read the article on “Mark-Downs” by Frank Voren- berg. The headquarters office should urge members against overloading their stores with a lot of unnecessary stock. The cost of goods isn’t what you pay, but how much value you get for the money. It takes more than a thousand nuts to hold a car together, but_only one to spread it all over the road. Ideas are funny things—give them away and you still have them; trade one with some other fellow and you both have two. Things that aren’t good enough for our own home have no place in our store. We believe that if the quality is right you'll remember it long after you've forgotten the price. Stop denouncing chain stores and make use of them if they have some- thing to give us. The Association pays all it costs in matters of legislation. Members should be made to feel that thev have a definite part in carrying out the activities of the Association. Service? Rendered April 1 and April 10 Letter from member says “We wish to add to our payroll a young man just past 14 years or age. We do not know the exact ruling on minors. Would like to have you advise us what pro- cedure we should take in accordance with the labor laws.” Our reply: “The Department of La- bor and Industry of the State does not have much jurisdiction with reference to minors under 16 years of age. Re- garding minors between the ages of 16 and 18 there is a law placing them under the supervision of the State De- partment of Labor and Industry but under 16 employers must comply with the provisions of the school law with reference to attendance at school and a proper permit from the parents and board of education.” Letter from Credit Bureau in city of an adjoining state desired information regarding Senate Bill 275, which if passed will require collection agencies to be bonded. The trip was made to the Capitol and information received regarding the status of the bill which is now pending and will probably be passed. Persons desiring information write to this office. Two members request assistance re- garding the adjustment of a misunder- standing with the Department of State —automobile division—regarding titles on automobiles. : Trip was made to the Department ot State and adjustments secured. Large department store desires to establish a drug department and wish- es information regarding the State pharmacy laws. Office of Secretary of Board of Pharmacy visited—information secured and printed copies of State Laws for- warded to our member. Co-operated with officers of mutual insurance companies to secure an amendment to House bill 254 to ex- empt mutual insurance companies from paying 2 per cent. income tax. For information write to George G. Ma- Dan, Secretary State Association of Mutual Insurance Companie~ 307 Mu- tual Building, Lansing. Put in considerable time studying bills now before the Legislature and securing explanations of the same from introducers and members of legisla- tive committees. : We record with sorrow the passing of one of the finest gentlemen who be- loneed to the Michigan Retail Dry Goods Association—Albert R. Ballen- tine, of Port Huron. Mr. Ballentine’s death occurred in January and for some reason the knowledge of the event was not known at this office until recently. We take this oppor- tunity of extending to his family and friends our sincere sympathy and ex- pressions of esteem for him. at was alwavs a pleasure to go to his store and meet this fine genial gentleman and our visits to Port Huron will be saddened by the thought that we will not meet him again. He was in busi- ness in Port Huron fifty-seven years, had been a city officer, was active in church work and was an officer in one of the Port Huron banks and a valu- able citizen in every way. The reso- lutions passed by the various organiza- tions to which he belonged gave ample testimony of the esteem in which he was held. Jason E. Hammond, Mer. Mich. Retail Dry Goods Ass’n. ——_-+2>——_ Many a family man has discovered that it is easier to get a daughter off his hands than to keep a son-in-law on his feet. April 17, 1929 The man who is on the level doesn’t always find smooth traveling. Hair Net Popularity That Endures The first purchase means a lasting user. The fine qual- ity of Duro Belle Hair Nets gives genuine satisfaction. No wonder that Duro Belle prestige has been maintained for over 18 years. Dealers remain loyal to Puro‘ Belle HAIR NETS A high quality product and steady seller at a good profit are all that any dealer de- sires. And our free adver- tising material keeps sales going. Write to Your Jobber or to NATIONAL GARY CORPORATION Successors to National Trading Co. & Theo. H. Gary Co. 535 S. Franklin St. 251 Fourth Ave. Ch eago, fil. New York, N. Y. ATTENTION MILLINERS! NEW HATS Arriving Daily GORDON R. DuBOIS, INC. 26 Fulton, W., Grand Rapids Free Parking OPEN A NEW PROFITABLE DEPARTMENT No Investment If you operate a retail store, here is an excellent opportunity to se- cure a well selected stock of shoes at popular prices, and adapted to family trade. Product of reputable manufacturer. We establish retail prices and merchandise under prac- tical modern plan. YOU RECEIVE 15 PER CENT COMMISSION ON ALL SALES. The proposition is open only to merchants who do not carry foot- wear of any kind but who believe they could sell a fair volume. For full particulars address Box 1000, c/o Michigan Tradesman. The newest in children’s dresses ALEXANDER LIGHT Children’s ready-to-wear exclusively 23 Jefferson Ave., W. Exclusive Michigan Distributor of Edora Children’s Dresses. — April 17, 1929 SHOE MARKET Michigan Retail Shoe Dealers Association President—Elwyn Pond. V_ce-President—J. FE. Wilson. Secretary—E. H. Davis. Treasurer—Joe H. Burton. Asst. Sec'y-Treas.—O. R. Jenkins. Associafion Business Office, 907 Trans- portation Bldg., Detroit. Natural Impulse of Customers To Buy New Things. \n enterprising Western shoe _ re- tailer was talking to a friend recently and during the conversation said some- thing about the coming spring season which should offer good ideas and sug- gestions to other live wire shoe mer- chants. I’m planning,” said this shoe re- tailer, “to make our spring business this year the very best season we've ever had. “To my way of thinking, the present spring offers exceptionally big oppor- tunities to every man who is handling shoes. We have the usual big ad- vantages—namely that when spring comes folks, as a.rule, are anxious to discard everything that reminds them of winter and so are extremely anxious to get new shoes. And, in addition, we have the big advantages this vear of strikingly attractive new styles and a general feeling, on the part of the pub- lic, of prosperity and progress. Every- where I believe that folks are opti- mistic about the future and are ready to spend money. “So, as I look at it, the big chance is ready for us this spring if we take advantage of it. Believe me, too, we are going to take full advantage of it here in this store. We are going to make our: store glow with spring colors and spring flowers; we are going to emphasize the new spring styles just as strongly as we possible can, and we are going to do quite a lot of news- paper and direct mail advertising. With all this I’m sure that we will do the biggest business this spring we've ever done.” Surely this merchant is right about it, especially when it is found, upon interviewing other progressive shoe re- tailers, that they feel the same way about it. Surely there is the same big Oppor- tnnity awaiting vou this spring, Mr. Shoe Retailer. And since there is this opportunity it will be interesting and worth while to consider the ways and means whereby other top notch shoe merchants expect to cash in on this hie selling season. “With us,” said a Western shoe re- tailer, “we always play our show win- Cows exceptionally strong during the spring season. There is a psychologi- cal reason for this. The reason is that we figure when spring is just around the corner the average person is so sick and tired of winter he grabs at anything that makes him feel the win- ter is about at an end and_ better weather is due. Consequently when he sees springlike show windows he takes a deep interest in them and stops and looks at them even though the weather may still be raw and disagree- able. And we feel that just as the individual takes a deep interest in the show windows, so he is much impress- ed by the goods offered and he feels MICHIGAN TRADESMAN a resultant deep desire to come right into the store and buy some of the goods offered. “TI have, for some years, studied the effect of seasons on the attention given by the general public to our show win- dows, and it is my firm belief that the minute we start on spring windows the interest in our windows shows a decid- ed increase. So in staging spring win- dow displays, we always make them just as spring-like as we possibly can. We put in new backgrounds and floor coverings; we use different colored lights from those we have been using and we make the whole thing just as airy, warm and pleasing as possible. And all this surely does get the busi- ness for us.” Another very successful shoe mer- chant gave this slant on springtime selling: “Springtime is the time of youth— the time of beginning. So we always go in strongly for the use of youthful themes in our show windows when staging our spring sales, and we also always try to make our advertising copy read in a sprightly, different, youthful manner. In all ways we try to stress the thought that we are start- ing fresh—that the old season is gone for good. “This year we are gotng a little bit farther along this line than formerly farther along this line than formerly with a stunt which will prove very ef- fective, I-believe. We have lined up a half dozen high school and_ local junior college boys and girls and they are going to model some of the new styles for us. We are going to have pictures taken of them when they model the shoes—these pictures being taken in such a way as to play up the shoes very strongly. Then we are go- ing to run these pictures in our news- paper advertising and also use the pictures in our show windows—with the names of the young people, of course. In the copy we are going to stress the thought that the new styles for spring are youthful styles—the sort of styles that appeal to everyone who is young in spirit or in years. And I'm sure that this sort of copy will get much more attention than the usual run of copy. “Also, I'm sure that this proposition of using local young people for models in this way will be something so in- teresting and different that it will get a really tremendous amount of atten- tion and be of corresponding help to us in increasing our sales.” That is quite an idea, isn’t it? And, who knows, perhaps numerous other progressive shoe merchants could use the same idea with equally good results in their springtime shoe merchandising. Here, too, is a slant on springtime merchandising which is worth very careful consideration: “T personally believe that the one time in the year when it is good policy to lay off price is the spring,” declared an older shoe merchant who has been in business many years and who has made wonderful success. “People may be influenced strongly by price at other times of the vear, but I feel that dur- ing the spring the average person is much more interested in having a com- plete new outfit and is actually anxious to buy on a style and quality basis rather than on a price basis. “You see, it is invigorating, refresh- ing, entertaining to the average per- son to blossom forth with new shoes in the springtime—shoes that are right up to the minute in smartness. And as the average person knows it is im- possible to get shoes of that sort with- out paying full price for them, such persons know they must pay the price in order to get the satisfaction they desire. “That’s why we don't play up price very strongly in our springtime mer- chandising, and why we have no sales 19 during the spring selling period. Of course, we have price tags on some of the shoes in our window displays and we mention prices in our newspaper copy, but we don't stress price very What we particularly emphasize are the smart- strongly in such publicity. ness, freshness, stylishness, newness of the shoes we are offering for sale. Yes, springtime is a big sales oppor- tunity for all enterprising shoe mer- chants. Are you going to cash in on it to the fullest possible extent, Mr. Shoe Re- tailer? Plan now to do so.—Shoe Retailer. +. ___ Many a man repents at leisure be- cause he can’t marry in haste. MICHIGAN SHOE DEALERS MUTUAL FIRE INSURANCE COMPANY LANSING, MICHIGAN Prompt Adjustments Write L.H. BAKER, Secy-Treas. P. O. Box 549 Lansing, Michigan trust. in your case. What isa... Voluntary Trust? An agreement by the terms of which the management of all or part of an estate is entrusted to our care so that the owner is relieved of details but receives the income—is a voluntary Under such an arrangement the owner of property can find much relief. Let us tell you more about the advantages of a voluntary trust as it might apply GRAND RAPIDS TRUST CO. Grand Rapids, Michigan 20 RETAIL GROCER Retail Grocers and Meat Dealers Associa- tion of Michigan. President — A. J. Faunce, Springs. First Vice-President—G. Vander Hoon- ing, Grand Rapids. woecond Vice-President — Wm. Schultz, Ann Arbor. Secretary—Paul Gezon, Wyoming Park. Treasurer—J. F. Tatman, Clare. Harbor What Service Means To Any Business. One writes thus: “Have you any data on the cost of keeping merchan- dise on the shelves? That is, even as- suming that the goods cost nothing, I believe I have seen some figures rela- tive to the cost of ‘keeping boarders.’ I should like to know what the cost has been found to be.” I do not know that I ever saw that question covered in just that way, but perhaps we might reason it out along these lines: Authorities are agreed that it costs 3 per cent. per month to carry any stock beyond the period of normal If we blanket such a charge over the entire stock, stockturn for that item. basing our calculations on an average turn of once in thirty days, we can then arrive at 3 per cent. to be charg- ed on the average item carried longer than thirty days. If any specific item costs 20 per cent. to handle in its normal period, we have 23 per cent. charged against it after that period for the second thirty days; 26 per cent. for the third thirty days; 29 per cent. for the fourth thirty days and so on up. Piling up all charges against another item, we may have 33 per cent. as its To that we shall therefore add 3 per cent., making it 36 per cent. after its proper period has passed and 39 per cent. thirty days later, and so on. An item due to turn in thirty days will begin to pile up expense at the end of a month and will have charged against it 33 per cent. in addition’ to its normal expense burden at the end of a year. basic cost of handling. That seems to indicate that even if an article costs nothing it would be an expensive luxury after it had been All those fac- tors are worth considering carefully. I insist that the fact that a man or institution is big is not so important as it is to learn how he became big The United Cigar Stores, for ex- ample, is regarded as a “big corpora- tion” with such unlimited capital that it can carry everything before it. But it had its inception in one small store in Syracuse, a single corner cigar store, only about thirty-five years ago. The man who owned that cigar store still heads the United. A thousand factors have entered into the success of the United; but all sprang from one idea: that men would prefer to buy cigars in neat, clean stores. Cigar stores have changed so radically since the United took hold that only very old timers, like this writer, can realize conditions which obtained forty years ago. Cigar stores then were dingy, dirty places, about on a par with that ancient dive, the old-time carried a few months. corner saloon. The only sales-effort was ex- erted by the institutional wooden In- MICHIGAN dian who stood at the door, proffering a roll of something—perhaps it was a bundle of cheroots. Inside was dust, dingy show cases which showed noth- ing but finger marks, and a goodly accumulation of fly specks. The United thought was that men any class or grade of men—must be o take things they put into their mouths. Experience demonstrated im- 1 mediately that such reasoning was sound. A second step was the breaking down of the old tradition that cigars must retail on the nickel: 5c, 10c, 15c and so on. The United demonstrated that 4c, 6c, 7c, 12c—any other old com- bination of split nickels—would induce additional sales. But concurrently went improved service. That is a word that has be- come threadbare with hackneyed use; but it means one thing, fundamentally —real interest in the comfort of the customers. The United was one of the first organizations to institutional- ize a bright, smiling, really cheerful “Thank You” as the close of every sale. Childs restaurants were a pioneer in the chain eating place idea. They were firmly established in 1908—more than twenty years ago—in New York. They spread thence across the con- tinent. The basis of Childs’ success was—and_ still is—excellence of the food served. The line is so limited that one can count on eggs, milk, but- ter, coffee, vegetables, hot cakes and bacon. Because those items are stand- ardized on a high plane, the stranger in any town can hie himself to Mother Childs’ in perfect confidence that his food will be excellent, within that range, served in a way perfectly fa- miliar, whether in New York or Los Angeles, in Atlanta or Boston. A word in passing about coffee. That is the absolute keynote of any Ameri- can meal. It is the very simplest item to prepare. It is the easiest item to standardize and produce daily precise- ly the same. It is not difficult to in- sure high excellence in quality. In view of which, it is simply amaz- ing how far short many otherwise good eating places fall of the desired end. Places like Winter Garden, Florida, where there is 2 new hotel, up-to-date in many respects, have attached to them alleged eating places which would disgrace a backwoods village, with coffee so vile that even I took refuge in tea—and I had to send that back and have the “makings” brought in to combine myself before I could drink it. But there are worse things: The Norfolk-Washington steamship line carries folks from all over the earth and purports to have excellent meals. The prices are certainly such as to justify the hope that grade will be high. The food is really not bad; but the vile dish-rinsings that follow— miscalled coffee—is enough to turn one’s stomach. It is served with thin milk, too. No attempt is made to get cream, except in the printed menu. One (Continued on page 31) TRADESMAN THE BEST THREE AMSTERDAM BROOMS PRIZE White fwan. GolddBond AMSTERDAM BROOM COMPANY 41-55 Brookside Avenue, Amsterdan, N. Y. M.J.DARK & SONS INCORPORATED GRAND RAPIDS, MICHIGAN — Direct carload receivers of UNIFRUIT BANANAS SUNKIST -- FANCY NAVEL ORANGES and all Seasonable Fruit and Vegetables GRAND RAPIDS PAPER Box Co. Manufacturers of SET UP and FOLDING PAPER BOXES SPECIAL DIE CUTTING AND MOUNTING G R AN D RAPIDS, MICHIGAN April 17, 1929 LIPTONS TEA GOLD MEDAL QUALITY Always asked for by discriminat- ing buyers who want the finest! Be sure you have it in stock. THOMAS J. LIPTON, Inc., 28 East Kinzi> Street, Chicago, III. The Toledo Plate & Window Glass Company Glass and Metal Store Fronts GRAND RAPIDS -.___ Bought No Empties. “John, dear, how do you suppose those dozens and dozens of empty bot- tles ever got into our cellar?” “Why. | dont know, my dear. | never bought an empty bottle in my life.” ee Not Too Rapid. “Every time I kiss you, it makes me a better man.” “Well, you don’t have to try to get to heaven in one night.” TRADESMAN 21 No) i As a quality guar- antee with MUELLER PRDUCTS goes you can safely pass YOUR it on to customers j Cc. F. MUELLER COMPANY i 146-180 Baldwin Ave., Jersey City, N. J. tum 10d MUELLERS COOKED _ SPAGHE hep Phone Automatic 4451 WHOLESALE FIELD SEEDS Distributors of PINE TREE Brand ALFRED J.BROWN SEED COMPANY 25-29 Campau Ave., N. W. Granp Rapips, MICHIGAN Don’t Say Bread Say HOLSUM 22 HARDWARE Michigan Retail Hardware Association. President—W. A. Slack, Bad Axe. Vice-Pres.—Louis F. Wolf, Mt. Clemens. Secretary—Arthur J. Scott, Marine City. Treasurer—William Moore, Detroit. Securing the Trade fo the Amateur Gardener. Now is the time that the back-yard gardener gets out his tools, digs his garden plot, and prepares for the spring planting. Indeed, in some parts of the north temperate zone, Good Friday, be it late or early, is the recognized day for planting sweet peas. Hardware and other stores are already showing gar- den seeds and garden tools with a view to anticipating the demand or giv- ing it some little stimulus. Incidentally, bright-hued packets of garden seeds and clean, new garden tools of all kinds make attractive win- dow displays, and if you have now al- ready put on such a display, something of the kind would, right now, be very timely and effective. By themselves, these lines make a good showing; and it is always possible by means of little accessories to make the displays yet more attractive. Nothing adds so much to a garden tool display as something actually growing—particularly if the weather outside is still a little too cold for ac- tual gardening. This touch of realism can be furnished by shallow boxes with corn, grass, lettuce, radishes or some- thing of the sort just peeping above ground. Radishes are especially good since they germinate within a few days; although corn makes a better showing. Often the seeds can be so planted as to form a series of letters, or a series of words. One dealer, in three flat, shallow boxes, with sprouting corn speeled out the slogan, “Our Seeds row.’ “Good Seeds’ or “Buy Seeds Now” are other slogans that can be spelled out in green against a back- ground of black loam. In preparing such boxes, be sure to use a light black loam so that the seeds will germinate freely and the little plants come up evenly. Failing such carefully prepared box- es, ordinary plants—cabbages, toma- toes and the like—can be worked into the display and give it the requisite color. Seed sales are in most instances small sales. The man who buys a pack- et of radish seeds for 5 or 10 cents is not a large purchaser. Many back-yard gardeners plant only a few favorite vegetables or flowers. Yet such sales can. with skill and care, be made the stepping stones to considerable busi- ness: and at the least they introduce the wide-awake salesman to a distinct business-getting opportunity. The hardware dealer who is himse‘f an enthusiastic gardener and able to give the back-yard amateur some worth-while pointers is in an excep- tionally good position to develop busi- ness. To begin with, added sales will re- sult from suggestion. To the man who limits his seed purchases to lettuce. radishes and carrots, it 1s possible to suggest a more comprehensive selec- tion, and re-planting for a later crop as the early vegetables are taken off. MICHIGAN TRADESMAN Incidentally, avoid the not uncom- mon error of knocking the back-yard garden. A customer is apt to laugh at his own hobby: “I'd like to plant a few things, but of course it’s not worth the trouble. You get your stuff cheaper at the store.” The unintelligent clerk is apt to grin and retort: “You've said it, brother.” That customer won't buy anything more in the way either of seeds or tools. Now, the shrewd salesman never argues with a customer. But he can modestly and tactfully cite experience to the contrary—perhaps his own ex- perience, or perhaps the experience of some other customer who has made a fine success of the back-yard garden. With the result that the timid ama- teur’s enthusiasm expands, and he does buy more seeds and better equipment. Never encourage the fool idea that a back-yard garden is a waste of time. Rather drive home the triple idea, that the garden is a money saver, provides fresher vegetables in season, and gives the gardener a fair amount of healthful outdoor exercise. Anyone of these arguments 1s enough to justify a back- yard garden. So, when the purchaser buys just one seed packet, suggest other seeds. Point out, also, that he should have the best garden tools. A compete outfit of garden tools, well cared for, will last a long time; they will make the work easier and produce better results. The initial cost of such an outfit is more; but in the long run it saves money. If the customer doesn’t feel like buy- ing a lot of tools now, get him into the idea of adding to his outfit from year to year. Always recommend the better arti- cle. but if the customer objects to the price, never hesitate to show the cheap- er one. The ordinary clerk is apt at times to follow the lines of least re- sistance and urge the cheaper article because it sells more readily. That is a mistaken policy, however. I remember one customer buying a rake. He hadn’t any money to waste and hadn't very much to spend. “Here’s a good rake at $1,” said the dealer. The customer excaimed at the exor- bitant price. “You get value,” said the deaer. “Now, here’s a cheaper type of rake at 35 cents, if you want some- thing low priced. We sell quite a few of these. This one should give fairly good service, but we recommend the higher priced article.” The man bought the 35-cent rake. A year later he came back to the dealer. “Give me the best rake you've got,” he said. “That cheap rake twist- ed all out of shape.” If the dealer had recommend the 35- cent rake as “just as good as” the high- er priced rake, that customer would have gone elsewhere, when the first rake proved unsatisfactory. As it was, the dealer's very fair statement of the case at the outset gave him confidence in the article the dealer had actually recommended. Initial sales in the gardening depart- ment may be small; but tactful sugges- tion will develop a lot of business. Suggest more seeds to the small pur- April 17, 1929 BROWN &SEHLER COMPANY Farm Machinery and Garden Tools Saddlery Hardware Blankets, Robes Sheep lined and Blanket - Lined Coats Leather Coats Automobile Tires and Tubes Automobile Accessories Garage Equipment Radio Sets Radio Equipment Harness, Horse Collars GRAND RAPIDS, MICHIGAN Special Reservation Service — ‘Wire Collect” In Detroit the Detroit-Leland Hotel Much larger rooms... . an inward spirit of hospitality . . . . unsurpassed standards of service .... a cuisine that transcends perfection, have within a year of its estab- lishment, gained for the new Detroit- Leland Hotel an enviable national and international reputation. 700 Large Rooms with bath— 85% are priced from $3.00 to $5.00 DETROIT-LELAND HOTEL Bagley at Cass (a few steps from the Michigan Theatre) WM. J. CHITTENDEN, Jr., Manager Direction Continental-Leland Corporation Michigan Hardware Co. 100-108 Ellsworth Ave.,Corner Oakes GRAND RAPIDS, MICHIGAN = Wholesalers of Shelf Hardware, Sporting Goods and Fishing Tackle eee, April 17, 1929 MICHIGAN TRADESMAN 23 chaser; suggest tools to the purchaser ing and tree culture, has a special ad- ) 2 x who comes for seeds; suggest new vantage in appealing to this class of eer tools to the gardener already well equipped; suggest fertilizers and insec- ticides to those interested in good results. A little season, and can be garden rakes, weed-cutters, etc., are all good lines to push. Still later will come the demand for garden hose, lawn lawn such strictly summer items. extra later lawn tools will be in linked up mowers, with tools. Lawn lawn turf-edgers, seats, swings and Sprays and in- secticides can be pushed about the same time as these lines. It is often possible to devise a very effective series of gardening displays. The opening display should be devoted garden tools, back-yard gar- A little later would Two or to seeds, dening, and flowers. come display of lawn tools. weeks later swings, seats, and the like can three gar- den hose, hose reels, be shown. Two other lines link up with these and can be shown in the same series. Supplies for fruit-growers, pruning shears, extension ladders, pruning saws, hedge shears, etc. may be displayed by themselves, or may be linked with the Poultry netting, grit, will fit in with a window illustrating the gen- eral idea of “Making money out of the back yard.” lawn or garden tool display. oyster shell, ete. Realistic features can be effectively introduced into such displays. The seed box is a useful accessory in the early garden tool window. A poultry goods display is helped out by a mother hen and a flock of newly-hatched chicks. For a lawn tools display, carpet your window with freshly cut turf. Such little items, not difficult to arrange, will add immensely to the pulling power of your window trim. It is good policy to use newspaper space to call attention to these lines at the same time you have them on display. Thus the two advertising mediums can be made to pull together. Some merchants have found it ad- vantageous to offer prizes annually for the best vegetables grown from their prizes may be limited to open to all ama- seeds. The school children, or When the contest ts in the year, the win- shown in teur gardeners. concluded, later ning entries can be your window. a small prize will often arouse a lot 3ig prizes are not necessary, of interest. It is a good stunt to offer a prize for something spectacular. One dealer of- fers every year a prize for the largest potato grown in his territory. The largest squash or the biggest head of would be just as interesting. kept up year a feature cabbage A contest of this type, becomes in time People speculate Blank’s and win- after year, of your community. as to who is going to win prize for the biggest squash; ners of bygone years proudly tell how they captured the . for the big squash in 1911 or 1922; or how many big squash eine! grew held years the Yet the prize itself the record for size. may be trifling. The dealer who is himself well post- ed in regard to gardening, flower grow- One old hardware dealer en- joyed quite a reputation in his com- munity through his wide knowledge of flowers. If someone wanted a variety of seed not carried in ordinary stocks, he knew just where to get it on the shortest notice; and he could always suggest attractive new and little known flowers or attractive old and neglected flowers to add variety to an ordinary Specialized knowl- trade. everyday selection. edge of this sort can often be made helpful in business-getting; that old hardware dealer certainly had a cinch on the local trade in garden seeds, tools and accessories. In any event, it pays to know your and when to plant, and The abil- goods, how how to use the various tools. ity to advise the perplexed amateur is always helpful. Victor Lauriston. —_—_—_.- > Michigan Forests Now Under Propi- tious Management. Our Michigan Forestry has recently sent out folders showing the basic principles of forest economics Association and rules for taxation which are to be the broadest foundation for permanent forests. We wish to go one step further in the analysis of the present and show wherein Michigan will gain much by prompt establishment of these laws which follow closest to the in- herent facts and nature of tree growth and forest development. Michigan needs forests. As the State Forester wrote in the report for 1925- 26: “Michigan cannot long maintain situation her supremacy as a summer playground without building a broad and abiding foundation of forests.” Forest taxation trous results unless placed on a just and equitable basis that we must take proper action to rectify past mistakes and be prepared to adequately protect all forest building by individuals. A adequate protection is a forest works such disas- forest with wherever located. The forest in- forest, builder can go vestment is safest. The individual having grit to work carefully for the establishment of a forest will surely appreciate the opportunity of doing that work where the laws afford the safe and sane, the just -and rational protection befitting the inherent natural facts of forest de- where the enough velopment. We, the people of need to invite all possible of private Michigan, have reforestation projects. At present we have little of rational incentive on which an individual forest We should place a foundation so deep—so just and strongly fortified by true understanding of forest development, that Michigan will be the place where real forest builders can feel at home and feel that here is the place to do their best work. We need such work. We need to make it safe. This is for the best in- terest of all the people and it will mark a full stride in needed progress of our State. Frederick Wheeler, President Michigan Forestry ciation. builder can absolutely rely. Asso- JOHN L. LYNCH SALES CO. SPECIAL SALE EXPERTS Expert Advertising Expert Mrechandising 209-210-211 Murray Bldg. GRAND RAPIDS, MICHIGAN Link, Petter @ Company ( Incorporated ) Investment Bankers 7th FLOOR, MICHIGAN TRUST BUILDING GRAND RAPIDS, MICHIGAN I. Van Westenbrugge Grand Rapids - Muskegon (SERVICE DISTRIBUTOR) Nucoa KRAFT CHEESE All varieties, bulk and package cheese ‘“‘Best Foods”’ Salad Dressings Fanning’s Bread and Butter Pickles Alpha Butter TEN BRUIN’S HORSE RADISH and MUSTARD OTHER SPECIALTIES COCOA DROSTE’S CHOCOLATE Imported Canned Vegetables Brussel Sprouts and French Beans HARRY MEYER, Dintributer 816-820 Logan St., $s GRAND RAPIDS, * MICHIGAN EW ERA LIFE ASSOCIATION Grand Rapids. SOUND COMPANY, SOUNDLY MANAGED BY SOUND MEN. Henry Sauk FLORALCo., Inc. 52 Monroe Avenue GRAND RAPIDS Phone 9-3281 The Brand You Know | by HART Look for the Red Heart on the Can LEE & CADY Distributor FRIGIDAIRE ELECTRIC REFRIGERATING SYTEMS PRODUCT OF GENERAL MOTORS For Markets, Groceries and Homes Does an extra mans work No more putting up ice A small down payment puts this equipment in for you F. C. MATTHEWS & CO. Hit PEARE SE. N. W Phone 9-3249 6 -emerenmre When you want good cheese ASK FOR KRAFT(K ) CHEESE Stonehouse Carting Co. GENERAL TRUCKING 338 Wealthy St., S. W. Phone 65664 Chocolate a(t Vanilla i le & Butter Scotch \ } |e Cocoanut pe Cc Te ig Tapioca | essert { CHOCOLATE | Jor use with Milk, HARRY MEYER) occor sevtotes Distributor SE 818 Logan St. Grand Rapids, Mich. Sand Lime Brick Nothing as Durable Nothing as Fireproof Makes Structure Beautiful No Painting No Cost for Repairs Fire Proof Weather Proof Warm in Winter—Cool in Summer Brick is Everlasting GRANDE BRICK CO. Grand Rapids. SAGINAW BRICK CO. Saginaw. 1862 - - 1929 SEELY’S FLAVORING EXTRACTS SEELY’S PARISIAN BALM Standard of quality for nearly 70 years SEELY MANUFACTURING CO. 1900 East Jefferson. Detroit, Mich. 24 MICHIGAN TRADESMAN April 17, 1929 HOTEL DEPARTMENT News and Gossip Concerning Michigan Hotels. Los Angeles, April 12—Sam. West- gate, who represents the C. W. Mills Paper Co., in the Traverse City area, but who has been vacationing in Cali- fornia this winter, peddles this story among his customers. I trust it 1s authentic: “A certain Detroit manufacturer of flivvers became curious to know just how far one of his cars would travel on a gallon of gas, so he started off one of his representatives with instruc- tions to pour just that quantity of fuel in a new machine, run it until it stop- ped and report by wire to the home office. Not a sound was heard for several davs, when the following mes- sage was flashed over the wire from El Paso, Texas: ‘Send a new set of tires: still have plenty of gas’.” Seems to be some controversy in diplomatic circles at the Nation’s cap- ital, as to who shall “pass the mus- tard” at state dinners. Such = mis- understandings are hardly in keeping with Americanized ideas of democracy. The Declaration of Independence was the result of such sentiment and | think we all remember the resentment engendered when one of our presi- dents donned pantalettes and gold buckled pumps in deference to royalty at a reception at Windsor Castle during the world’s war. We ought to keep away from such foolishness. It is claimed that five passengers in a small car can cross the continent on $45 worth of gas and oil. Railroads cannot compete with that, but on the smooth rights of way, free of stops, with no rough spots or brakes wear- ing out costly rubber tires, railroads should be able to compete destructive- ly with motor busses. Some bright railroad man will some day figure this all out. At present the busses are running full in batteries of halt a dozen on a single schedule, the rail- roads are sparring for wind and pocketing no inconsiderable losses. So far as the automobile is concerned, the problem is bound to prove a perman- ent one, and aviation will certainly make it very much worse in the near future. With lower fares they might reclaim some of this traffic, but with assinine business tactics leave it to the high-pressure rail authorities to “spill the beans.” President Hoover seems to favor a closed season in “gunning for Spar- rows.” He wants the achievements of the prohibition forces depicted in the educational and industrial columns, rather than on the sporting page. Alongside of this bit of news in the daily press is another to the effect that the Seattle minister who committed homicide in his zeal to promote the cause of temperance, and was released by a Federal judge, was not acquitted by his congregation. He is now peddling pencils on the street corner. Perhaps. however, he wasnt a minister after all. but one of the Sunday and Shuler type, and “honed” for notorietv. During the past ten days l have caught up with two domesticated Michiganders who have made. their record in Los Angeles. One of these is Charles H. Stillwell, proprietor of Hotel El Rey, an 800 room commercial hotel, which is out- standing in being one of a very few here which are making good. In early davs Mr. Stillwell lived at Vermont- ville. but afterwards became a resident of Big Rapids. where he conducted a furniture store. Ina reminiscent mood he told me about the earlv struggles of Senator Ferris to establish his in- stitute at Big Rapids, having sold him his first equipment on the installment plan. He has been a resident of Los Angeles since 1908, conducting hotels and restaurants, but to-day, in com- pany with his son, L. J., is confining his efforts to the El Rey. W. W. Pearson, for thirty-eight years, conducted successfully a gen- eral store at Fremont, one of the best in that part of Michigan. He came to Los Angeles in 1920, and while not actively in business, has manipulated several real estate deals, personally conducted, which have made it possible to enjoy an independent existence, which, co-operating with his estimable wife, is a source of much pleasure and satisfaction. Co-incidentally I might mention the fact that the Pearsons possess an apartment building which is adjacent to one belonging to the writer, and while we may get fussed over our rabbits and chickens—the feathered kind—we have started off lo be firm friends. One feature which makes the Pearson home especially attractive is the weekly visit of the Tradesman. President Hoover uses an artificial fly for fishing, because the impaling of the worm is an act of cruelty. Not being familiar with the mental process- es of either angle worms or trout | regret to state that I am unable to say which enjoys the hook the less— the worm or the trout. The opening of the new addition to Hotel Otsego, Jackson, brings the rooming capacity of that institution up to 210. The older portion of that es- tablishment has been redecorated and refurnished to meet modern day re- quirements. This was one of the orig- inal Van Orman hotels, but in 1920 it passed into the hands of F. W. Haw- ley and the Otsego Hotel Co. The manager is Miss Sellner, who has filled this position for several vears. The Otsego is well located and will continue to enjoy an established com- mercial trade. The advent of the chain store, more particularly in the smaller cities has, without doubt, materially reduced the number of commercial travelers, which naturally opens a serious problem for the hotels. It is doubtful if this set- back can ever be effectually overcome, hence the operator must look for other patrons to fill the spaces. The tourist business helps out wonderfully in the summer, but there is always the cold, dread winter, just a few laps behind. Why not feature permanent roomers at reduced rates for the winter period? There is much of this class of busi- ness which has been developed out here in California, and I know of quite a number of Michigan hotels which feature it. One may thirk the rates thus obtained are too low, but there is nothing which worries the hotel operator more than a few vacant rooms. It is better to fill them up, or partially so, with high grade local pa- trons who, in turn, patronize the din- ing room, make your establishment a sort of social center, and are more or less pleasing to the transient as well. It is a proposition which I would like to see taken up and fully discussed at Hotel conventions. In Michigan, I notice, as well in other places, real estate men are nib- bling at the hotel game. It is more like the advent of the small boy and the buzz saw. but some of them will suc- ceed, because they are built that wavy. It is pretty tough though to have a hotel forced on your hands, especially if you are a novice at the game. and there have been such situations with which we are all more or less familiar. Detroit has had several noticeable ex- amples. It was fortunate for the own- ere of the Detroit-Leland to have been able to hitch up with the Biltmore or- ganization, not but what this hotel would have eventually done well, but it was a long, hard struggle ahead, with the possibility of the Bowman Warm Friend Tavern Holland, Mich. Is truly a friend to all travelers. All room and meal rates very reasonable. Free private parking space. E. L. LELAND, Mer. Wolverine Hotel BOYNE CITY, MICHIGAN Fire Proof—60 rooms. THE LEAD- ING COMMERCIAL AND RESORT HOTEL. American Plan, $4.00 and up; European Plan, $1.50 and up. Open the year around. HOTEL OLDS LANSING 300 Rooms 300 Baths Absolutely Fireproof Moderate Rates Under the Direction of the Continental-Leland Corp. GerorcGE L. Crocker, Manager. “A MAN IS KNOWN BY THE COMPANY HE KEEPS” That is why LEADERS of Businesa and Society make their head- quarters at the PANTLIND HOTEL “An entire city block of Hospitality” GRAND RAPIDS, MICH. Rooms $2.25 and up. Cafeteria -i- Sandwich Shop Occidental Hotel FIRE PROOF CENTRALLY LOCATED Rates $1.50 and up EDWART R. SWETT, Mgr. Muskegon ot- Michigan Columbia Hotel KALAMAZOO Good Place To Tie To HOTEL CHIPPEWA HENRY M. NELSON, Manager European Plan MANISTEE, MICH. Up-to-date Hotel with all Modern Conveniences—Elevator, Etc. 150 Outside Rooms Dining Room Service Hot and Cold Running Water and Telephone in every Room. $1.50 and up 60 Rooms with Bath $2.50 and $3 Charles Renner Hotels Four Flags Hotel, Niles, Mich., in the picturesque St. Joseph Valley. Edgewater Club Hotel, St. Joseph, Mich., open from May to October. Both of these hotels are main- tained on the high standard es- tablished by Mr. Renner. MORTON HOTEL Grand Rapids’ Newest Hotel 400 Rooms -i- 400 Baths RATES $2.50 and up per day. Park Place Hotel Traverse City Rates Reasonable—Service Superb —Location Admirable. W. O. HOLDEN, Mgr. HOTEL KERNS LARGEST HOTEL IN LANSING 300 Rooms With or Without Bath Popular Priced Cafeteria in Con- nection. Rates $1.56 up. E. S. RICHARDSON, Proprietor “We are always mindful of our responsibility to the pub- lic and are in full apprecia- tion of the esteem its generous patronage implies.” HOTEL ROWE Grand Rapids, Michigan. ERNEST W. NEIR, Manager. WESTERN HOTEL BIG RAPIDS, MICH. Conducted on the European Plan. Hot and cold running water in all rooms. Several rooms with bath. All rooms well heated and well venti- lated. A good place to stop. Rates reasonable. WILL F. JENKINS, Manager CODY HOTEL GRAND RAPIDS RATES—$1.50 up without bath. $2.50 up with bath. CAFETERIA IN CONNECTION NEW BURDICK KALAMAZOO, MICHIGAN In the Very Heart of the City Fireproof Construction The only All New Hotel in the city. Representing a $1,000,000 Investment. 250 Rooms—150 Rooms with Private Bath. Wuropean $1.50 and up per Day. RESTAURANT AN GRILL— Cafeteria, Quick Service, Popular Prices. Entire Seventh Floor Devoted to Especially Equipped Sample Rooms WALTER J. HODGES, Pres. and Gen. Mgr. na RNB i Se eegenie ape April 17, 1929 people putting up an establishment of their own on the Tuller site. As it is now, with Mr. Chittenden in charge, they avoid rather dangerous competi- tion somewhere else, for the ability of this gentleman has been demonstrated over a long period of years, and natur- ally his services would be much sought after. Thus enthroned the Bowman people have little to worry about, and certainly the realtors who were re- sponsible for the Leland, may con- sider themselves in the lucky class. The Pullman company after a great deal of experimentation, have finally adopted a type of mattress, the use of which may make their accommodations attractive, in lieu of the old type of “broiler” which left the marks of the grill on the backs of the victims. Din- ng car operators hold schools of in- struction which have much to do with service, and I have never understood why the Pullman people did not fol- low their example. Poor mattresses are one thing, but lack of ventilation and proper methods of heating are also to be considered. It has never been explained to me why steam heat should be turned on just at the time of retiring, and the travelere treated to a chill during his waking hours. It is announced that the Top-in-a- pee Hotel, on Mullet Lake, Cheboy- gan county, which was burned last fall, has been rebuilt and will be ready for business with the advent of the resorter. Every room will be provided with a private bath or will have bath connections. E. R. Bailey will con- tinue to operate same. R. L. Mosena, who at one time was connected with the Vincent Hotel, at Saginaw, is now at the head of the Perfect Laundries Co. of America, with headquarters at Pittsburg. Mr. Mo- sena superintended the construction of Webster Hall, Detroit, which he after- wards managed successfully and it is quite fitting, that with his general ac- quaintance, he should be drafted to look after the affairs of a kindred or- ganization. Frank S. Verbeck. ——_-oe os _—_ Items From the Cloverland of Michi- gan. Sault Ste. Marie, April 16—Spring is here, but it still keeps on snowing almost every day, but only in small lots. When we read about Minneapo- lis having two and three feet of the beautiful snow, we are still thankful for small favors. The country roads in several places are still in bad condi- tion and teams are still pulling out cars on the road to DeTour. Some of our back streets are in bad condi- tion and many of the cars cannot use the streets in their present condition, but a few dry davs will make quite a difference. Will Smith, the well-known mer- chant at Shelldrake, was a business caller this week, taking back a light load of merchandise. He reports the roads in from Eckerman in terrible condition and almost impossible to get through. Alex Grieve, who has been conduct- ing a grocery and meat business 1n the West end of the city for several years, sold out to J. C. McLean, of Rudyard, last week. Mr. McLean has had sev- eral years of experience in the meat business at Rudyard. He sold his business there prior to coming to the Soo. Mr. Grieve has not as yet made any plans for the future, but will spend some time collecting accounts and cleaning up the unfinished business. The Heller store, which was ruined by fire about three months ago, has been rebuilt and opened again for busi- ness. Considerable of the stock was saved from the fire and will be placed on sale at reduced prices. The sale will continue until the entire stock is dis- posed of. Offices on the second floor have been redecorated and ready for occupancy soon. will be MICHIGAN For the benefit of our readers, we are giving the schedule of the State ferry. The first ferry leaves St. Ig- nace at 6 o’clock in the morning (Cen- tral standard time), running every three hours. Her schedule out of St. Ignace is 6, 9 and 12 a. m. and 3 and 6 p. m. Out of Mackinaw City her schedule is 7:30, 10:30 a. m. and 1:30, 4:30 and 7:30 p. m. If it wasn’t for women some men would never enjoy a sense of super- jority and others would never suffer from the sense of inferiority. The Soo Auto Laundry and Ser- vice station, on Portage avenue, owned bv Simon McKee and Al. Sparling, has opened again for the season. Much ne wequipment has been added to the station. It has a high pressure clean- ing and lubricating system, with elec- tric vacuum for automobile interiors. Andrew Theodore, former proprietor of the L’Anse cafe and blue room, has organized the Baraga County Baking Co., which is conducting power bak- eries in L’Anse and Baraga. Chippewa county has been promised the 1929 construction of twenty-five miles of new trunk lines by the State Highway Department. Due to a misunderstanding, it seems to be understood that Cowell & Burns, the clothiers, sold out entirely to Lau- erman Bros. Co., of Marinette, Wis. This impression is wrong. Cowell & Burns merged with the Lauerman Co. and both Cowell and Burns now have stock in Lauerman’s. Both partners remain with the new house, Mr. Cowell as manager of the Munising store and Mr. Burns as general manager of all stores in this district. There are now six stores under this management— the Soo store, Newberry, Munising, Marquette, Norway and St. Ignace. Mr. Burns makes his headquarters here,:as in the past. Paul Moloney, formerly a_ well- known Soo boy, assumed a new role recently at San Juan, Porto Rico, when he refereed a fight between Paulino Uzcundan and_ Francisco Cruze. Cruze was knocked out in the first round. A photograph of Paul in the act of counting Cruze out was re- ceived here by his friends. Gould City, on the Soo line, was nearly wiped out by fire last Thursday morning. Eleven buildings were de- stroyed. The fire started at the hotel and was beyond control. It did dam- age estimated at close to $100,000. Lodgers at the hotel had a narrow es- cape. Everything in the hotel was destroved. The other buildings de- stroyed were D. S. Stite’s store, the postoffice, barber shop, the barber’s residence, Newcomb’s store and pool room and several residences. Some of the losses were covered by insurance. The hotel was owned by Mr. Johnson, of Escanaba, and conducted by C. Marshall. Idle youth is the cause of most of our crime. Navigation through the locks started on Sunday. The poker fleets of boats were the first to pass through. The opening of navigation means the open- ing of business in general here and a good season is looked for. The ice has almost all disappeared in the river and no trouble is looked for. Many of the boats will get under way during the next few days. William G. Tapert. —_—__++.>—___ Detroit—The C. H. McAleer Man- ufacturing Co., 7401 Lyndon avenue, manufacturer of anti-freeze, abrasives, poishes, waxes, etc. has merged its business into a stock company under the style of the McAleer Manufactur- ing Co. with an authorized capital | stock of 18,000 cumulative preferred at $11 a share, 60,000 shares at 2.50) 2 share and 78,000 shares no par value, of which amount $116,000 has been sub- scribed and paid in. TRADESMAN Ludington News in a Class By Itself. Ludington, April 16—General indict- ments are dangerous to make because they invariably do an injustice. For instance, in your last week’s issue of the Tradesman, under the heading, “Educating the Consumer,” you print: “Certainly not through the daily wspapers, because they are under the spell of the chain stores. They are shackled, body and soul, to the cohorts of the irregular and _ illegiti- mate methods maintained by the chains.” The News, of which I am editor, is shackled to no one. I pride myself upon fairness. Pull has no influence with me. On the other hand, I do not deem it my duty as editor to punish any particular line of business. I feel that you have done an injus- tice in your article against some pub- lishers of daily papers. G. H. D. ‘Sutherland. —————————— Ten New Readers of the Tradesman. The following new subscribers have been received during the past week: James K. Rundell, Oakley. Ralph E. Perry, Chicago. Chas, E. E. Reynolds, Greenville. Hessey, Grand Rapids. C. E. Glazier & Son, Pompeii. Niles & Son, Alma. Chas. J. Kindel, Grand Rapids. L. A. Mallery, Alma. G. J. Hesselink, Grand Rapids. L. H. Childs, Lansing. —_—_—_»—->___ Slow But Sure Starvation. remarkable Orders for the most summarized statement regarding the inevitable outcome of the chain store system are coming in every day in Ie large quantities. The circulars are sold on the following basis: tn 100 copies _.__$ 3.7 500 copies EPS 1000 copies ---. 12.75 Complete supplies of the circular are kept in stock, so that orders are filled the same day they are received. Nothing the merchant can hand out or mail out to his trade will do him more good than this document. —_—__.- <> Detroit—William J. Oddy, 23 Er- skine street, manufacturer and dealer in window shades, material and sup- plies thereto, has merged the business into a stock company under the style of the William J. Oddy Co., with an authorized capital stock of $100,000, $50,000 of which has been subscribed and paid in in property. 25 Eggs Purchased By Weight in Den- mark. Purchasing eggs by weight has been practiced in the country of Den- mark for many years. This country is only about half the size of the state of Kentucky, vet it exports over 50,000,- 000 dozen eggs per year. Danish eggs furnish from 20 to 50 per cent. of the importation of Great Britaion and command the highest price on the English market, with the exception of eggs from Holland. —_———_.-~. \ farmer who was much troubled by trespassers during the nutting season consulted with a botanical friend. The following notice was posted at con- spicuous points about his premises: “Trespassers, take warning! All per- sons entering this wood do so at their own risk, for although common snakes are not often found, the Corylus avel- lane abounds everywhere about here, and never gives warning of its pres- The place was unmolested and ence.” } Cn ane a oe - ‘ ‘ the tarmer gathered his crop in peace. —O—————— Keeping Old Customers. One secret of the success of many country merchants is that through tact and good management they retain the patronage of their old customers. When an old patron of a store drops ¥, the dealer should know that some- thing is the matter, and instead of treating the case with indifference he 1 1 : : ne with continued patronage. He may discover that there has been some trivial matter or misunderstand- yrief explanation will cor- rect No merchant should allow his id customers to go toa competitor if can possibly prevent it by means f courtesy and good management. ____<»>—~<--~2- - Hides and Pelts. ( ( ( ‘ ( > 2 OS Calfski Green, No. 1 15 ( Green, No. 2 1312 ( Cured, No. 1 16 ( Cured, No. 2 1414 Horse MO. F = oe ee eee 4.UU Horde No 2 2. 3.00 Peits Sheep 25@1.50 Tallow. Prime —_____._____- 06 Wo. i - : ee eoe as Coe Og Not 2) Se Ge Wool Unwashed, medium . @35 Unwastied, rejects -....------------- (a4 @25 Unwashed, fine Always Sell Rowena Yes Ma’am Graham Rowena Golden G. Meal Also our high quality specialties LILY WHITE FLOUR “The Flour the best cooks use.”’ Rowena Pancake Flour Rowena Buckwheat Compound Rowena Whole Wheat Flour Satisfaction guaranteed or money refunded. VALLEY CITY MILLING CO. Grand Rapids, Mich. GUARANTEED “THE PUMP SUPREME™ MICHIGAN SALES CORPORATION, 4 Jefferson Avenue PHONE 64989 PRODUCTS—Power Pumps That Pump. Water Systems That Furnish Water. Water Softeners. Septic Tanks. Cellar Drainers. GRAND RAPIDS, MICHIGAN 26 DRUGS Michigan Board of Pharmacy. _ President—J. C. Dykema, Grand Rapids. Vice-Pres.—J. Edward Richardson, D2- troit. Director—Garfield M. dusky. : Examination Sessions — Beginning the third Tuesday of January, March, June, August and November and lasting three days. The January and June examina- tions are held at Detroit, the August examination at Marquette, and the March and November examinations at Grand Rapids. : Michigan State Pharmaceutical Association. : President—J. M. Ciechanowski, Detroit. Vice-President—Chas. S. Koon, Mus- kegon. Secretary—R. A. Turrell, Croswell. Treasurer—L. V. Middleton, Grand Rapids. Dry Ice the New Refrigerant. Dry ice is in one sense not a new Benedict, San- Years ago scientists learned liquid discovery. that the carbon dioxide, sudden expansion of from which this new refrigerant is made, resulted in a tall of artificial snow, much colder than the natural variety and absolutey devoid of moisture. Laboratories soon began using it in experimental work, but their processes of producing solid carbon dioxide were so slow and costly that it did not pay them to make more than enough for their own needs. However, the use of this carbon dioxide product as a commercial refrig- erant is new. Simpler and more eco- nomical methods of manufacture have brought the price down to a point where many industries can profitably employ it Carbo! dioxide ges, the same harm- less and healthful material used to charge all carbonated beverages, is first converted into snow, and then com- pressed into solid blocks or a density about 50 per cent. greater than that of id cakes, dazzling looking like closely packed snow, water-ice. These sol white in blocks of clean, are known as “dry ice.’ The Bureau appearance, of Standards at Washington gives these cakes a rating of 109.7 degrees Fahren- heit below zero, or 141 degrees colder than water-ice. Being absolutely free from water, instead of melting into water, the cakes disappear as carbon dioxide gas. Perhaps the most notable achieve- have been in connec- ments of dry ic tion with the shipment and sale of ice cream and kindred commodities. To- day leading manufacturers, caterers, druggists and confectioners are using it in a variety of ways. Some of the more important uses are shipments of ice cream by express, caterers’ pack- ages, motor truck shipments and “take- home” packages. Of particular interest to the druggist is this last use—for “take-home” pack- ages. The ice cream is placed in an approved corrugated container. Three- quarters of a pound of dry ice in a paper bag is placed on top, inside of the box, and the package sealed securely with gummed tape. A quart of ice cream packed in this way wil hold firm for eight hours. The use of this new refrigerant has also enabled the druggist to display ice cream in the same manner as other merchandise. A cabinet for store and permitting an attrac- counter display, tive showing of ice cream, in “take- home” packages, has been perfected. MICHIGAN cream from the manufacturer may be made in jackets or bags to hold firm for about eighteen Shipments of ice hours. About eight pounds of dry ice is needed for each shipping container. One pound of this new refrigerant, when properly confined, has the re- frigerating qualities of from ten to twenty pounds of water-ice, conse- quently it is being used to great ad- vantage in mobile refrigeration, as it eliminates much of the weight carried in the use of water-ice. Also, dry ice is a non-corrosive refrigerant, its only emanation, carbon dioxide, having no It flows off in clouds of white vapor, leaving no effect on metal or wood. harmful traces on cars or trucks. Although this product has’ been stressed most strongly as an adjunct of the ice cream business. largely because in this industry it has stood the most thorough tests, it has proved equally useful in the refrigeration of products. other Meat, fish, fruit, dairy prod- ucts all are being shipped great dis- tances, arriving at their destinations in excellent condition through the use of dry ice. In the making of this refrigerant, carbonic gas is liquified at a pressure of about 1,100 pounds; then cooled and sprayed into what is known as a snow The snow is automatically packed at 600 pounds pressure into 10x10x10, weigh- ing about forty pounds, then stored in machine, where it becomes snow. insulated balsam wood boxes, each box containing about 200 pounds. In ship- ping dry ice, less than 10 per cent. of the weight is lost in twenty-four hours. The second class express rates, coupled with the low rate of evaporation, make it possible to ship long distances profit- F. M. Shabel. ——_+-. Give the People What They Want. The correct operation of a fountain is the matter of ability to cater to the tastes of normal people and the avoid- ably. ing of offending the good taste of others. It is to be assumed that a person of 10rmal taste knows what he likes and dislikes. accustomed to patronizing a fountain Even if the person has been or fountains where the quality standard is low that person may be counted on to recognize superior quality just as When things are more delicious, and more satisfying they will pull soon as it is offered. they will appeal and business. I have known people to pass preten- tious looking fountains and seek out a small store with cheap fixtures, but where cleanliness reigned and the soda water was cold and snappy, the ice cream rich and creamy and the fruits used were freshly and correctly pre- pared. Why? The quality had an ap- peal that outweighed the ostentation of the larger fountains. The investment in beauty failed, because they depended upon the beauty only instead of using beauty to back a quality that would appeal to the tastes of the people. People are hunting things that appeal to their taste; they are doing it even if they are not conscious of the fact. Taste craves good things to satisfy it. Satisfaction may be measured some- TRADESMAN times by our ability to pay, but when the best is within our reach we want the best. lates, for example, that sell for one dollar per pound may purchase the 50 A person who likes choco- cent variety and be satisfied, but were both candies priced the same the man who was selling the dollar variety for 50 cents would soon have all the busi- ness even if he never mentioned the fact that the candy was worth double the price asked. The quality would speak for itself. Quality speaks at a fountain; peo- ple know good quality when it is serv- ed and they go where it is offered. Moral: Buy the best all of the time, not some of the time, handle the best in the proper manner and put an ap- pealing quality before your patrons all of the time. This simply means that the right formula is just as essential as the right kind of materials to be used in its preparation. 3esides the taste to which we must appeal, there is in every normal person a taste that we must not offend, and that is the sense of “good taste.” This means that there must be no offensive odors about the fountain or the room in which your tables are placed for the convenience of the patrons. There are some things used in a drug store in the preparation of medicines the odors of which should be kept out of the store. There are things at every fountain which if not cared for will begin to emit an offensive odor. Sum- med up this may be covered with the one concrete expression “cleanliness.” Keep the fountain clean and the odors will never be there. be careful not to This can Then we must offend the eye of the patron. be done by having everything sightly, there should be no dirty dishes and glasses scattered about the counter or left at tables. Remove them as soon as the patron using them has departed. People expect to see the business in operation, but do not expect to have the remnants of the other fellow’s pleasure left to offend the sense of “good taste.” There is another thing that easily offends this sense of good taste, and that is a sticky table or counter; don’t merely wipe them off, clean them thor- oughly. A person may be offended by the pearance of the personnel of the foun- tain through a failure to wear a clean collar, to shave before coming on duty, or the wearing of a white uniform that is not spotless. Trying to get by with the mushy ice cream or tainted milk has more than once offended the good taste of the The idea that you can get by and use up some sup- plies that have turned is as great a mistake as a fountain manager ever made for the attempt is sure to offend some of his valued patrons. I say valued; no, for if he really valued them patrons of a fountain. he would not offend them by trying to save a few cents. Again it is possible to offend by being out of the favorite flavor or bev- erage. He was a good customer, fre- quently called for Blanques ginger ale, an ale that sold well, but the manager April 17, 1929 was not far-sighted enough to order a supply sufficient so it was frequently out, and this offended the good cus- tomer, and finaly he discovered a foun- tain that was never out, and patronizes it, although it is a trifle out of his way to go there. But they have what he wants and are prepared to serve it when he wants it, and the service ap- peals to him. Give the people what they want, be prepared to serve it any time they want it, and the way they like it. ———_.2..— Can You Answer “Yes” To These Questions? If you can, then it’s a safe bet that your malted milks rate 100 per cent. and youre making a good profit on And if you can’t—well, you're missing a big your whole soda fountain line. chance, that’s all. Fortunately, how- ever, it’s not too late to change your tactics and cash in on this growing de- mand for malted milk drinks of quality. 1. Do you buy first-class ingredients —the best malted milk “Grade A” eggs, fresh, full-cream milk, high-grade syr- and all the “trim- ups, ice creams, mings?” 2. Do you use at least two heaping spoonsfuls of malted milk for a twelve- ounce drink? 3. Do you add the right amount of syrup? (From one to one and a quar- ter ounces gives the best results, ac- cording to fountain experts.) 4. Do you call attention to malted milk drinks? tractive your (By means of at- fountain strips, counter and window displays, etc.) 5. Do you have enough mixers to insure quick service? 6. Are your attendants neatly dress- ed and pleasant mannered? 7. Is your fountain kept spotless and shining? This catechism has been prepared after a study of the most successful large towns, and small towns. Repeatedly their experi- ence shows that quality malted milks fountains in cities, double profits at the soda fountains. More than any other beverage, malted milks answer the popular demand for a light lunch that is at the same time a satisfying lunch. more malted milk ordered—the more sandwiches, cakes, etc., are sold, too, and all these items can be very profit- able. Then another important point to be considered. Satisfied foun- tain customers are likely to buy what- ever they need in the way of drug or toilet articles, candies, etc., in the same store. And so profits may be increased in every department through a wise use of the soda fountain. And if you stop to consider the mat- offering superior fountain drinks and ter—there’s no easier way to build up a reputation for your store than by especially malted milks. For in the other departments, you are offering chiefly package goods which may be obtained from any of your competitors at the same price. At the fountain you have a chance to excel—to offer the best drinks in the neighborhood. if not in all the town. And it pays every time. And, of course, the there is GY April 17, 1929 MICHIGAN TRADESMAN 27 Produces Proof That Beet Sugar Will Jell. B. C. Walker is located in Cheney, Wyo. Some of his customers did not care for beet sugar because they feared that it would not jell. Mr. Walker knew that it would, so he had a wo- man several samples of jelly using beet sugar, with pectin, others without. The jars were labeled accordingly displayed on the checking counter. There were also two small jars of sugar, one of cane and one of beet, to show the comparison. When a customer says she is afraid sugar won't jell, all he does is call her attention to the display, if she hasn’t already examined the samples. make some and beet ——- oe : Fancies Gaining in Shirts. Advance of the has further stimulated the call for fancy effects in season men's shirts and indications now are that fancies will have an increased per- of the total, still in considerable centage although whites are favor. Stress is being placed on color and orders are coming in for such shades as oxblood, black and white effects, with gray com- ing to the fore in the last few days. Both stripes and figured effects are sought. Collar-to-match types lead, with recent emphasis on. stiff collars. ——___+>__ Whenever a man comes to the con- clusion that he is indispensable, then he isn’t. 2 Many a man with a checkbook feels that he needs no other library. —_——_~+-.___-— A professional is an amateur who has jellied. Not Worried By Dress Shortage. The present shortage of $22.50 frocks should not be disturbing to buyers. There is no question that producers of these garments are specializing on $16.50 dresses. a temporary condition which would right itself by the time many now This is only the Fall season gets under way in early July. The $22.50 dress men merely saw a chance of increasing volume by dropping to the $16.50 level and thus taking advantage of the variety which the average woman seeks for her Sum- In this variety a some- price is an important mer wardrobe. what lower factor. oe Tribute To Old Timer. Flint, April 13—May I respectfully request permission to dedicate the fol- lowing lines to the author of the very interesting tribute paid to our late eminently beloved Ambassador to France, the Honorable Myron T. Her- rick, by one of your correspondents who uses the nom de plume of Old Vimer? Samuel Moffett. A rose to the living is more han sumptuous wreaths to the dead. In filling love's infin te store A rose to the living is more If graciously given before The huneerine svirit has. fled. A rose to the living is more ‘tnan sucaptuous wreatus to the dead. Just a kind word or a #reeting, Just & warm grasp or a smile: These are the flowers that lighten The burdens for many a mile. After the journey is over, What is the use of them; how Can they carry them who must be carried? them the flowers now. +> +2 __-- O, five The that things might have been worse he becomes an optimist. Phone 86729 Fire losses investigated Suite 407 Houseman Building 22588 Night Phone THE INVESTIGATING AND ADJUSTMENT CO., INC. COLLECTORS AND INSURANCE ADJUSTERS and adjusted. Collections, Credit Cee. Bonded to the State of Michigan. Adjustments, Investigations Grand Rapids, Michigan minute man begins to realize Paris Green dealer. Grand Rapids INSECTICIDES FOR 1929 Arsenate of Lead Fungi Bordo Dry Arsenate of Calcium Dry Lime and Sulphur, ete. Largest stock in Michigan. Stock now in, you can buy by the pound or a truck load if you are a HAZELTINE & PERKINS DRUG CO. Michigan Manistee WHOLESALE DRUG PRICE CURRENT Prices quoted Acids Boric (Powd.)_. 9 @ Boric (Xtal) .. 2 @ Carholca 38 @ €litrie ... 53 @ Muriatic ..._._.__ 3%4%@ INEtRIG oo 9 @ @ealie — 1 @ Sulphuric -.___. 3%@ Wartaric .... 52 @ Ammonia Water, 26 deg... 07 @ Water, 18 deg... 06 @ Water, 14 deg... 5%@ Carbonate 0 Chloride (Gran.) 09 @ Balsams Copaiba 1 00@1 Fir (Canada) __ 2 75@3 Fir (Oregon) __ 65@1 Peru oo 3 00@3 (Roe. 20 2 00@2 Barks Cassia (ordinary). 25@ Cassia (Saigon) -. 50@ Sassafras (pw. 60c) @ Soap Cut (powd.) ge oo 20@ Cubeb Fish duniper 2. Prickly Ash _.... @ Extracts Edeerice 2.02) | 60@ Licorice, powd. -. 60@ Flowers Aruieg: oo 1 7%@1 Chamomile Ged.) @ Chamomile Rom. @ Gums Aeaeia, ist _..... §0@ acacia, 2nd .... 45@ Acacia, Sorts _.. 20@ Acacia, Powdered 35@ Aloes (Barb Pow) 25@ Aloes (Cape Pow) 25@ Aloes (Soc. Pow.) 75@ Asafoetida ______ 50@ OW 222 90 @1 Camphor ._... 90@ Guaize —... 4 @ Guaiac, pow'd —__ @ Ming 2 @1 Kino, powdered__ @1 Reyeeh | 22 @1 Myrrh, powdered @1 2i Opium, yowd. 19 65@19 Opium, gran. 19 65@19 SHGHAG oo 65@ Shellae oo.) 75@ Tragacanth, pow. @1 Tragacanth -_.. 2 00@2 Turpentine _..... @ Insecticides Arsenic 0s@ Blue Vitriol, bbl. @ Blue Vitriol, Bordea. Mix Dry 12@ Hellebore, White powdered -.... 18@ Insect Powder_. 474%@ are nominal, based on market 18 15 13 35 30 25 00 00 25 30 20 08 less 094@17 26 60 Lead Arsenate Po. 1344@30 Lime and Sulphur Di OS@ 22 Paris Green -... 24@ 42 Leaves Buchu .....2 @1 05 Buchu, powdered @1 10 Sage, Bulk -..._. 25@ 30 Sage, % loose _. @ 40 Sage, powdered. @ 35 Senna, Alex. .... 650@ 175 Senna, Tinn. pow. 30@ 35 Uva Urai .... 20@ 25 Oils en Bitter, eee 50@7 75 aeaaae Bitter, artificial __.._. 3 00@3 25 Almonds, Sweet, true 1 50@1 80 Almonds, Sweet, imitation -... 1 00@1 25 Amber, crude -. 1 25@1 50 Amber, rectified 1 50@1 75 Age oo 1 25@1 50 Bergamont -_-. 9 00@9 25 Cajehot _..... 00@2 25 Cassia 4 00@4 25 @astor 2 1 55@1 80 Cedar Leaf ~-.. 2 00@2 2 Citronella __.... 1 00@1 20 Clves 12. 00@4 25 Cocoanut _...._ 27%@ 35 Coa Liver _._.__ 1 50@2 00 Croton 2 00@2 25 Cotton Seed -__. 1 35@1 Cubebs 2 5 00@5 Pigeron oo 6 00@6 Eucalyptus .... 1 25@1 Hemlock, pure_. 2 00@2 Juniper Berries. 4 50@4 Juniper Wood — 1 50@1 Lard, extra .._.. 1 55@1 Lara, No. 1 _... I 76q@) Lavender Flow__ 6 00@6 Lavender Gar’n. 85@1 Ee@mon 2200. 6 00@6 Linseed, raw, Dbl. @ Linseed, boiled, bbl. @ Linseed, bld. less 95@1 Linseed, raw, less 92@1 50 25 25 50 25 7d 75 65 40 20 20 25 85 $38 0s 05 Mustard, arifil og. @ a6 Neatsfoot _.. _ 25@1 35 Olive, pure ___. 4 00@5 00 Olive. Malaga, yellow 3 00@3 50 Olive, Malaga, green 2. 2 85@3 25 Orange, Sweet 12 00@12 25 Origanum, pure_ @2 50 Origanum, com’! 1 00@1 20 Pennyroyal _.-- 3 00@3 25 Peppermint ---. 5 50@5 70 Rose, pure 13 50@14 00 Rosemary Flows 1 25@1 Sandelwood, E. i So 10 50@10 75 Sassafras, true 1 75@2 00 Sassafras, arti’l 75@1 00 Spearmint —...__ 7 00@7 25 Sperm _..._..__ 1 50@1 75 any 7 00@7 25 Tar US 2... 65@ 75 Turpentine, bbl. _. @60% Turpentine, less_. 68@ 81 Wintergreen, leaf _. 6 00@E6 25 Wintergreen, sweet bireh 3 00@3 25 Wintergreen, art 75@1 00 Worm Seed -_.. 3 50@3 75 Wormwood —. 20 00@20 25 Potassium Bicarbonate __.. 35@ 40 Bichromate _._ 1I5@ 25 Bromide oe 6 GSE 8S Bromide . 54@ 71 Chlorate, gran’'d. 23@ 30 Chlorate, powd. OF Xtal 16@ 25 €yanide __...._ ss A0@ = «90 Iodide =. 4 36@4 60 Permanganate __ 22%@ 35 Prussiate, yellow 35@ 45 Prussiate. red __ @ 70 Sulphate 35@ 40 Roots AIKanet 30@ 35 Blood, powdered. 40@ 45 Calamus 3 35@ 85 Hlecampane, pwd. 25@ 30 Gentian, powd. — 20@ 30 Ginger, African, powdered —-____ 30@ 35 Ginger, Jamaica. 60@ _ 65 Ginger, Jamaica, powdered -._._ 45@ 60 Goldenseal, pow. 7 50@8 00 Ipecac, powd. _. 4 50@5 00 Edcorice ..2. J 35@ 40 Licorice, powd._. 20@ 30 Orris, powdered. 45@ 650 Poke, powdered__ 35@ 40 Rhubarb, powd -- @1 00 Rosinwood, powd. @ 60 Sarsaparilla, Hond. ground _....._. M1 10 Sarsaparilla, Mexic. @ 60 Squtiis 20 $5 40 Squills, powdered 70@ 80 Tumeric, powd._. 20@ 25 Valerian, powd._. @1 00 Seeds Anise, 222 @ 35 Anise, powdered 35@ 40 Bind, Is 200. 13@ 17 Canary 2.2 10@ 16 Caraway, Po. 30 25@ 30 Cardamon __.... 2 50@3 00 Coriander pow. .40 30@ 25 Pe 5@ 20 Kenneli 35@ 50 Rint 2s 7@ 16 Flax, ground 7@ 15 Foenugreek, pwd. 15@ 25 Hemp — 8@ 15 Lobelia, powd. —. 1 60 Mustard, yellow 17@_ 25 Mustard, black.. 20@ 25 Foppy ...._-..._ 15@ 30 Quince ... 1 00@1 25 Sabaditia .... = —_- 45@=«-50 Sunflower _..... 12@ 18 Worm, American 30@ 40 Worm, Levant — 6 50@7 00 Tinctures 4conite _..._... @1 80 Biees 2 @1 56 Arnica: @1 50 Acafoetida - _-.-- @2 28 the day of issue. Belladonna —_..... @1 44 Benzom _. @2 28 Benzoin Comp’d_ @2 40 Richy .........-. @2 16 Cantharides —-- @2 52 Capsicum _.. @2 28 Eatechu 2... @1 44 Chichana @2 16 Calchicum _...._ @1 80 Cubebs: 2... @2 76 Digitalis... @2 04 Gentian ........ @1 35 Guaine .. @2 28 Guaiac, Ammon... @2 04 foding _.....____ @1 25 fodine, Colorless. @1 50 Ison, Cle 2. @1 56 King: 2.222 @1 44 Myrrh 3. @2 62 Nux Vomiea —_.- @1i 80 Opium @5 40 Opium, Camp. -- @1 44 Opium, Deodorz'd @5 40 BRhubarh .______ @1 92 Paints Lead, red dry ~~ 183%@14% Lead, white dry 13%w14%4 Lead, white oil. 13%@14% Ochre, yellow bbl. WwW 2h Ochre, yellow less 3@ 6 Red Venetn Am. 34%@ 7 Red Venet'n Eng. 4@ 8 Putty 2... 5@ 8 Whiting, bbl _-_ @ 4% Vilting: 22 5%@10 Lb. H. FP: Prep... 2 65q@4 70 Rogers Prep. -. 2 55@2 70 Miscellaneous Acetanalid _____ 57@ 75 Glu Vo@ 12 \iuin. powd and Sround ........ O9@ 15 Bismuth, Subni- tate _... 2 25 G2 52 Borax xtal or powdered _... 05@ 13 Cantharides, po. 1 50@2 00 Calome) _.._ 2 72Wz2 82 Capsicum, pow’d 62w 7a Carmine _ 7 30@8 U0 cassia Buds ___. sUW 3a €loves . 4u@ 50 vhalk Prepared. s 1b Chiorotorm Chioral Hydrate 1 oy yl 50 Cecaing 2.3. | 12 89@i3 du -ocoa Butter _.. 6dsq@ 90 Corks, list, less 30-10 to : 40-10% Copperas .......__. 03s@ 10 Copperas, Powd. 4@~ 10 Corrosive Sublm 2 25@2 3vu Cream Tartar _. ga@ 45 Cuttle bone ..._ 40@ 50 Destring 6@ 1d Dover's Powder 4 00@4 50 Emery, All Nos. 10@ 15 Emery, Powdered 15 Epsom Salts, bbls. @03% ipsum Sails, less 3%@ = lv Ergot, powdered __ @4 00 Plake. White .. 15@ 20 Formaldehyde, lb. 134%@35 Gelntine _....._ 8u@ 90 Glassware, less 55% Glassware, full case 60%. Glauber Salts, bbl. on Glauber Salts less 04@ Glue, Brown ..... 20@ 30 Glue, Brown Grd 16@ 22 Glue, White -_.. 27%@ 35 Glue, white grd. 25@ 35 Glyceyine ____._. 20@ 40 Hope 2 75@ 95 adding 2.0... 6 45@7 00 lodoform .... 8 00@8 30 wad Acetate .. 20@ 30 face: oo @ 1 60 face, powdered. a 60 Mentha! _...__ 8 50@9 60 Morphine _... 12 Sse 98 Nux Vomica __.. 30 Nux Vomica, pow. 15@ 25 Pepper, black, pow 57@ 70 Pepper, White, pw. 75@ 85 Pitch, Burgudry. 20@ 25 Quassia 22. 12@ 15 Quinine, 5 oz. cans @ 69 Rochelle Salts _. 28@ 40 Sacharine .--..- 60@ 275 Salt Peter _..__ 1@ 22 Seidlitz Mixture 30@ 40 Soap, green -.. 15@ 36 Soap mott cast — @ 25 Soap, white Castile, Case 4... 5 00 Soap, white Castile less, per bar -- 60 Soda Ash .. 2. 3@ 10 Soda Bicarbonate 3K&@ 10 Soda, Sal 02%@ 08 Spirits Camphor @1 20 Sulphur, roll _... 3%@ 10 Sulphur, Subl. _. 4%@ 10 Tamarinds ...... 20@ 25 Tartar Emetic -. 70@ 175 Turpentine, Ven. 50@ 75 Vanilla Ex. pure 1 50@2 Vanilla Ex. pure 2 25@2 Zinc Sulphate _. 06@ 28 MICHIGAN TRADESMAN April 17, 1929 GROCERY PRICE CURRENT These quotations are carefully corrected weekly, within six hours of mailing and are intended to be correct at time of going to press. Prices, however, are liable to change at any time, and merchants will have their orders filled at mar- ket prices at date of purchase. For price changes compare with previous issues. Se ADVANCED DECLINED Shelled Walnuts—Manchurian Canned Beef—No. 1 Roast Canned Apples and Apple Sauce Wihte Hand Picked Beans Pork Loin and Butts AMMONIA Kxrumbles, No. 424 __. 2 70 Cod Fish Cake, 10 oz. 1 55 Quaker, 24-12 oz. case 2 50 Bran Flakes, No. 624 225 Cove Oysters, 5 oz. —~ 176 Quaker, 12-32 oz. case 2 25 Bran Flakes, No. 602 1 50 Lobster, No. %, Star 2 8 30 Peep, 24, sm. case 2 70 Rice Krispies, 6 oz. -_. 270 Shrimp, 1, wet ----. 3 36 Bo Peep. 12 lge. case 2 25 tice Krispies, 1 oz .. 1 50 Sard's, % Oll, Key -. 6 10 Kaffe Hag, 12 I- lb.” Sard’s, % Oil, Key —-. 5 75 cams 0 7 30 Sardines. 4% Oil, k'less 5 25 All Bran, 16 oz. __...2 25 Saimon, Red Alaska 3 00 All Bran, 10 oz. _-_....270 Salmon, Med. Alaska 2 7 All Bran, % oz. .._. 2 00 ‘Salmon, Pink Alaska 2 2 Post Brands. Sardines, Im. \%, ea. 10@28 Grape-Nuts, 24s ___-_- 3 80 Sardines, Im., %, ea. 25 Grape-Nuts, 100s ___. 2 75 Sardines, Cal. __ 1 35@2 25 Instant Postum, No. 8 5 40 Tuna, %, Curtis , doz. 4 00 Instant Postum, No. 10 450 Tuna, %8, Curtis, doz, 3 20 Postum Cereal, No. 0 225 Tuna, % Blue Fin _. 2 25 Post Toasties. 368 -. 285 Tuna, 1s, Curtis, doz. 7 00 Post Toasties, 24s 2 85 Post's Bran, 24s -... 2 70 Pills Bran. 125 1 90 CANNED MEAT Roman Meal, 12-2 lb. 3 35 Bacon, Med. Beechnut 2 70 Cream Wheat, 18 ---. 390 Bacon. Lge. Beechnut 4 50 Cream Barley, 18 ---. 3 40 Beef, No. 1, Corned —_ 2 65 APPLE BUTTER Ralston Food, 18 _--. 4 00 Beef, No. 1, Roast .___ 3 00 Quaker, 24-12 oz., doz. 2 25 Maple Fiakes, 24 _...250 Beef, No. 2%, Qua., eli 1 65 Quaker, 12-38 oz., doz. 3 35 Rainbow Corn Fla., 36 250 Beef. 3% oz. Qua. sli. 2 15 Silver Flake Oats, 18s 140 Beef, 5 oz., Am Sliced 2 90 AXLE GREASE Silver Flake Oats, 12s 2 25 Beet, No. 1, Bnut, si. 4 00 mth 439 90 lb. Jute Bulk Oats, _ Beefsteak & Onions, 8 3 70 ta... UL 6 00 bag --------~-----=- 285 Chili Con Ca, is — 138 10° Ib pai ils, per doz. 8 50 Ralston New Oata, 24 270 Deviled Ham, %s --~ 3 20 Be shag 11 95 Ralston New Oata, 12 270 Deviled Ham, %s --. 3 60 oD pee, Ee doz. 11 95 Shred. Wheat Bis., 36s 385 Hamburg Steak & 25 lb. pails, per doz. 1915 Shred. Wheat Bis., 728 : 55 Onions, No. 1 __.. 3 15 Triscuit, 24s _______-_- 79 Potted Beef, 4 oz. --..1 10 BASING oo 4, _Wheatena, 188 ------ 370 Potted Meat, 4% Liboy 50 Arctic, 7 oz. tumbler 3a Potted Meat, % Libby 90 Queen Flake, 16 0z., dz 2 25 BROOMS Potted Meat, % Qua. 85 aval i6c dor. = ss Jewell, doz. ---------- 25 potted Ham, Gen. %& 1 86 Boval Gon, don. _.. 27 Cee Parlor, 23 Ib. 8 25 Vienna Saus., No. % 1 45 Socnt if oc, x 6 Ce See, Y ® 935 vienna Sausage, Qua. 95 — 31 99 Ex. Fancy Parlor 25 lb. 976 Veal Loaf, Medium -. 2 26 Caiumet, 4 oz., doz. 95 Toy Fey. Parlor 26 tb. "= Cotumet 8 oz. Gov 199 <= 2... Baked Beans Calumet, 16 oz., doz. 3 ~~ Whisk, No. 3 --------- 2 76 - Calumet. 5 lb.. doz. 12 15 E Campbells ~----------- 1 15 Calumet, 10 Ib.. doz. 19 00 BRUSHES Quaker, 18 oz _-..- 1 10 Rumford, 10c, per doz. 95 Scrub » 60 fremont, No. 2 ....- 1.25 Sumtord. 6 ox, acc.1 Geet Sree. > -—— Snider, No. 1 1 18 Rumfora. 12 of. Geox. 2 6) Gold Bock, 1 m —-- [7 itside, NO. F 1 25 Rumford, 5 lb.. doz. 12 50 Pointed Ends ----.- - £326 van Camp, small ---. 90 K. C. Brand Van Camp, med. .... 1 15 Per case 10c size, 4 doz. ------ 3 70 CANNED VEGETABLES. size, — omens : “ Asparagus. c size, — a 5 i 3 No. 1, Green tips -. 3 15 oe a 2 a Lee ; 80 No. 2%, Large Green 4 60 B0c size, 1 doz. ------ 6 85 Ww. Beans, cut 21 65@1 15 7 feans, 10 10 Ib. size, % doz. ---- 6 75 BUTTER COLOR 5 Green Beans, 2s 1 ae 25 BLUING Dandelion __--------— Green Beans, 10s -- @8 00 CANDLES L. Beans, 2 gr. 1 35@2 66 JENNINGS Electric Light, 40 ibs. 12.1 Lima Beans, fs, Soaked 1 15 Plumber, 40 Ibs. ----. 12.8 Red Kid, No. 2 1 25 igi Paraffi 6 4% Beets, No. 2, wh. 1 T5@2 40 The Original arainins, 8 -———-——— oe ae ae Paraffine, is .. 14% Beets. No. 4 cut 1 45@2 35 Condensed Wek 40 Corn, — oe . . ed Tudor, 6s, per box -. 30 Corn, stan. No. 4 Corn, No, 2, Fan. 1 80@2 36 ‘ 2 oz., 4 dz. cs. 3 00 CANNED FRUIT Corn. No. 10 _. 8 00@10 16 #- 0z.,3 dz.cs.3 75 apples, No. 10 -------- 5 40 Hominy, No. 3 ------ 1 10 Apple Sauce, No. 10 750 Okra, No. 2, whole -- 215 Apricots, No. 2% 3 40@3 90 Okra, No. 2, cut ---- 75 Am. Ball,36-1 0z., cart. 100 Apricots, No. 10 8 50@11 00 Mushrooms, Hotels -. 32 Quaker, 1% oz.. Non- Blackberries, No. 10 750 Mushrooms, Choice, 8 02. 35 freeze, dozen _---. 85 Blueberries, No. 10 -- 14 00 Mushrooms, Sur Extra 50 Boy Blue. 36s. per cs. 2 70 Cherries, No. S 826 Peas. No. 2: Bi 3. te Cherries, No. 2% ---- 4 00 _ a 2, Sift, BEANS and PEAS Cherries, No. 10 --- 13 00 im 1 85 100 lb. bag Peaches, No. 10 Pie 6 50 ran, “No. 2, Ex. Sift. Brown Swedish Beans 9 00 Peaches, No. 2% Mich 2 20 E. J. ---------- ---- Pinto Beans ______. 959 Peaches, 2% Cal. 2 25@2 60 peas, Ex. Fine, French Red Kidney Beans __ 11 00 Peaches, 10, Cal. ---- 850 pumpkin, No. 3 1 60@17 White Hand P. Beans 10 75 Pineapple, 1 sli. ----- 135 pumpkin, No. 10 5 00@5 Cal. Lima Beans __.. 15 00 !’ineapple, 2 sli. _--_-__ 260 Pimentos, %, each 1 Slack Hye Beans .. 1159 P’apple, 2 br. sl. ____ 2 25 pimentoes, %, each -- Split Peas, Yellow __ 8 00 P'apple, 2 br. sl. ---. 3240 cyt Potatoes, No. 2417 Split Peas, Green .- 900 P’apple, 2%, sli. ----- 300 Sauerkraut, No.3 1 45@1 Scotch Peas 750 P’apple, 2, cru. ----- 2 6@ Succotash, No. 2 1 65@3 Pineapple, 10 crushed 9 50 Suyuccotash. me. : glass 2 80 BURNERS — — eee led Spinach, No. : 1-3} 2 7 ‘ears, NO. 2 Spnach, No. = 1 35 Raspberries, No. 2 blk 3 25 posi No. 3. 2 25@2 White Flame, No. 1 Raspb's. Red, No. 10 1150 gpinach, No. 10_ 6 6007 end 2, don 225 Raspb’s Black, Tomatves, No. 2 —----- 1 6 No. 19 __...._______ 15 00 Tomatoes, No. 3 ---- 2 BOTTLE CAPS Rhubarb, No. 10 --_-- 475 Tomatoes, No. 10 ---- 7 Sietip accu, t cross Strawberries, No. 2 -. 3 25 a. a ca & “46 Strawb’s, No. 10 -_-- 11 00 CATSUP. Dbl. Laecquor, 1 gross Beech-Nut, small —--- 1 65 pkg., per gross __._- CANNED FISH Lily of Valley, 14 oz._- 2 25 Clam Ch’der. 10% oz. 1 35 Lily of Valley, % pint 1 65 BREAKFAST FOODS Clam Ch., No. 2 _.-.. 2 7%5 Sniders, 8 oz. -------- 1 65 Kellogg’s Brands. Clams, Steamed. No. 1 2 00 Sniders, 16 oz. ------ 2 35 Corn Flakes, No. 136 285 Clams, Minced, No. % 225 Quaker, 8 0z. -------- 1 30 Corn Flakes, No. 124 285 Finnan_ Haddte, 10 os. 3 30 Quaker, 10 oz. -_--- _1 45 Corn Flakes. No. 102 200 Clam Bouillon, 7 oz.- 2S Quaker, 14 oz. .._____ 1 Pen Mo. i 270 Chicken Haddie, No. 1278 Quaker, Gallon G lass 12 50 Pep. No. 202 _..-_--_ 290 Fish Flakes, small -- 125 Quaker, Gallon Tin -- & 50 CHILI SAUCE Snider, 16 oz. ~.------ 3 30 Snider, & ox. —-...... — 2 oe Lilly Valley, 8 oz. -. 2 26 Lilly Valley. 14 oz. -_ 3 26 OYSTER COCKTAIL. Sniders, 16 oz. _.-.---- 3 36 Sniders, 8 oz. _.-.-.. 3 30 CHEESE. Boovueort ............... 45 Kraft, small items 1 65 Kraft, American -- 1 66 Chili, small tins __ 1 6 Pimento, small] tins 1 65 Roquefort, sm. tins 2 25 Camembert, sm. tins 3 26 Wisconsin Daisy -_-. 27 Wisconsin Flat New York June --__--~ 34 San Seep oo 42 Brick 33 CHEWING GUM. Adams Black Jack -_-- 65 Adams Bloodberry ---- 66 Adams Dentyne __------ 66 Adams Calif. Fruit ---- 65 Adams Sen Sen ______-_- 65 Beeman’s Pepsin --.--- 65 Beechnut Wintergreen_ Beechnut Peppermint - Beechnut Spearmint -..- Doublemint Peppermint, Wrigleys -_ 65 Spearmint, Wrgileys .. 65 ce Prat 2 65 Wrigley’s P-K -..----- 65 Yann oo 65 Teanerry .. 65 CLEANER Holland Cleaner Mfd. by Dutch Boy re: 50 tm case _..... 5 50 Droste’s Dutch, 1 lb._- 8 50 Droste’s Dutch, % Ib. 4 50 Droste’s Dutch, % Ib. 2 35 Droste’s Dutch, 5 Ib. 60 Chocolate Apples -.-. 4 50 Pastelles, No. 1 -..-.12 60 Pastelles, % Ib. -.---- 6 60 Pains De Cafe ..... 3 00 Droste’s Bars, 1 doz. 2 00 Delft Pastelles -..... 3 15 1 Ib. tga Tin Bon que COE 3 20 12° oz. Rosaces -_-.-- 10 80 % Ib. Rosaces __--.. 7 80 ¥% Ib. Pastelles ~.---- 3 40 Langues De Chats .. 4 80 CHOCOLATE. Baker, Caracas, %s ---- 37 Baker, Caracas, \s -.-- 385 CLOTHES LINE. Hemp, 50 ft. _.._ 2 00@2 25 Twisted Cotton, ot 2... a. “ve 00 Braided, 50 ft. er 2 25 Sash Cord 3 50@4 00 HUME GROCER CO. ROASTERS - MUSKEGON, MICE COFFEE ROASTED Worden Grocer Co. 1 Ib. Package Melrose . 2... . Liserny + Guaver ..... 5 re Raeorow 2 40 Morton House ------ 49 ee 37 Rovgal Club .....-...- 32 McLaughlin's Kept-Fresh ept-fresh Pits wee Nat. Gro. Co. Brands Lighthouse, 1 Ib. tins_. 49 Pathfinder, 1 lb. tins_. 43 Table Talk, 1 lb. cart. 43 Square Deal, 1 lb. car. 39% Above brands are packed in both 30 and 50 Ib. cases. Coffee Extracts M. Y.. per 100 __--_- Frank's 50 pkgs. _. 4 26 Hummel’s 50 1 ib. 10% CONDENSED MILK 7 Leader, 4 doz. ------ 00 facie, 4 doz, -.-.-.- 9 00 MILK COMPOUND Hebe, Tall, 4 doz. -. 4 50 Hebe, Baby. 8 do. -. 4 40 Carolene, Tall, 4 doz.3 80 Carolene, Baby ------ 3 50 EVAPORATED MILK Quaker, Tall, 4 doz.__ 4 50 Quaker, Baby. 8 doz. 4 40 Quaker, Gallon, % doz. 4 50 Carnation, Tall, 4 doz. 4 70 Carnation, Baby, 8 dz. 4 60 Oatman’s Dundee, Tall 4 70 Oatman’s D'dee, Baby 4 60 Every Day, Tall 4 Every Day, Baby ---- 4 70 Pet. Tal. 4 70 Pet, Baby. $ oz. ...-_- 4 60 Hordens Tall 4 70 Borden es BGapy _....._ 4 60 CIGARS G. J. Johnson’s Brand G. J. Johnson Cigar, 1G 22 oenwe 20 00 Worden Grocer Co, Brands Airedale 00 Havana Sweets ---. 35 00 Hemeter Champion -- 37 50 Canadian Club 3 Rose O Cuba, Slims 37 50 isttls Tom 37 50 Tom Moore Monarch 75 00 Tom Moore Panetris 65 00 T. Moore Longfellow 95 00 Webster Cadillac _._. 75 00 Webster Astor Foil.. 75 00 Webster Knickbocker 95 00 Webster Albany Foil 95 00 Bering Apollos -.... Bering Palmitas .. 115 00 Bering Diplomatica 115 00 Bering Delioses __.. 120 00 Bering Favorita ..-. 135 00 Bering Albas -..... 150 00 CONFECTIONERY Stick Candy Pails Standard... —. 38 Pure Sugar Sticks 600s 4 00 Big Stick, 20 lb. case 18 Mixed Candy Kindergarten ---.------ VW eager 13 x GO oo 12 French Creams —__..... 15 Faris Creams —..... J 16 Graces 11 Fancy Chocolates 5 lb. Boxes Bittersweets, Ass’ted 1 75 Choc Marshmallow Dp 1 60 Milk Chocolate A A 1 76 Nibble Sticks - ~....._. 85 Chocolate Nut Rolls . 1 85 Magnolia Choc -.... -- 1 25 Bon Ton Cec .....-_.. 1 60 Gum Drops Pails Anwse 2 - 16 Champion Gums -..-- + as Challenge Gums ~-...... 14 Superior, Boxes -.-..- <2 Lozenges Pails A. A. Pep. Lozenges 15 - A. Pink Lozenges 15 A. Choe. Lozenges 15 Motto Hearts ....-- Malted Milk Lozenges 31 Hard Goods Pails Lemon Drops ------- O. F. Horehound dps. .. 18 Anise Squares -----.-- 18 Peanut Squares -......- 17 Horehound Tablets __-. 18 Cough Drops Bxs Putsnams __.......__ 1 38 Smith Bros. ___------- 1 66 Package Goods Creamery Marshmallows 4 oz. pkg., 12s, cart. 85 4 oz. pkg., 48s, case 3 40 Specialities * Pineapple Fudge ------ 19 Italian Bon Bons ----. 17 Banquet Cream Mints_ 25 Silver King M.Mallows 1 15 Handy Packages, 12-10c 80 Bar Goods Mich. Sugar Ca., 24, 5¢ 76 Pal O Mine, 24, 5¢ ---. 76 Malty Milkies, 24, 5¢ -. 75 Lemon Rolls -------.-- 16 Wen Lay, 24, 6c 15 Ne-Wwet, 34. 66 16 COUPON BOOKS 50 Economic grade 32 ow 100 Keconomic grade 4 0 508 Economic grade 20 vv 1000 Kconomic grade 37 00 Where 1,000 books are ordered at a time, specCiai- ly printed front cover is furnished without charge. CREAM OF TARTAR 6 lb. boxes ORIED FRUITS Apples N Y. Fey., 50 Ib. box 164 N. Y. Fey., 14 oz. pkg. 16 Apricots ivaporated, Choice ____ 23 Evaporated, Fancy -... 29 Mivayorated, Slabs --.. Jo itren 20 1D. box oo 4u Currants Jackager, 14 oz. _..... 20 Greek, Gulk, ik. ...... zu Dates ‘Dromedary, 368 _.._._ 6 is Peaches mvap. Choice .. i3 Evap. Ex. Fancy, P.P. 16 Peel Lemon, American ____. 30 Orange, American —._.. 30 Raisins Seeded, bulk —._____ 07 Thompson's s‘dles blk 0v'2 Thompson's seedless, 16 OM 08'. Seeded, 15 oz. _.._._. 08% California Prunes 60@70, 25 lb. boxes__@10 5U@60, 25 lb. boxes_. @11 40@50, 25 Ib. boxes_.@12 30@40, 25 lb. boxes__@13 20@30, 25 lb. boxes__@1b 18@24, 25 lb. boxes__@18 Hominy 100 lb. sacks — 3 50 Macaroni Mueller’s Brands 9 oz. package, per dos. 1 {9% 9 oz. package, per case 2 60 Bulk Goode Hibow, 20. 1b: 2. 07 Egg Noodie, 10 ibs. .. 14 Pearl Barley Pearl, Chester 0 ~ cee Barley Grits ~-...... aan © OF Sage East India Tapioca Pearl, 100 lb. sacks ~. 09 Minute, 8 OZ, 5 dos. 4» Dromedary Instant —_ 3 50 FLAVORING EXTRACTS JENNINGS’ PURE FLAVORING EXTRACT Vanilla and Lemon Same Price 2 Os, .. 1 25 1% oz. -. 1 80 2% oz. -_ 3 0 3% oz. __ 4 20 A OS. 2 2 75 4 oz. .. 5 00 8 oz. .. 9 00 1S oz. _. a5 00 3% os. Amersealed At It 56 Yeara. Jiffy Punch 3 doz. Carton 2 2 25 Assorted flavors. FLOUR Vv. C. Milling Co. Brands tAaly: Wire oo 8 40 Harvest Queen _ _.. 7 50 Yes Ma’am Graham, Oe 2 20 FRUIT CANS F. O. B. Grand Rapids Mason Half pint —......... —— 1 0 One pint .. oe 2 One quart __. _....... 3 Flaif gation 12 15 ideal Glass Top. Matt oat oo 00 One point 9 30 One quart _........ —_ a. 18 Half gallon ___....-_ 16 @ wey = seem Cee ne eee o oc” enepece meray TE azaneaii seepage = shee“ April 17, 1929 MICHIGAN TRADESMAN 29 GELATINE PETROLEUM PRODUCTS. PROVISIONS SHOE BLACKENING WASHING POWDERS Rancy 20 “et > . “—. a 2 85 From Tank Wagon. Barreled Pork 2 in 1, Paste, doz. _. 136 Bon Ami Pd, 3 ds bx 375 NO. | Nibbs -__---__.- pe ae aoe -~------ 405 Rea Crown Gasoline .. 11 Clear Back -. 25 00@28 00 &. Z. Combination, dz. 1385 Bon Ami Cake, 3 dz. 325 | 'b. pkg. Sifting ------- 4 ymouth, : te ---- . os Red Crown Ethyl __--__ 14 Short Cut Clear26 00@29 00 = Dri-Foot, dom @ Bolo 85 Gunpowder Quaker, 3 doz. -__--_-_-_ 2 25 Solite Gasoline ___.___ 14 Dry Sait Meats Bixpys. Dom 136 Climaline, 4 doz. ____ 420 Choice —.._____________ 40 D S Bellies __ 18-20@18-19 Shinola, doz. -...____ 90 Grandma, 100, 5¢ __--. 350 Waney --~---------—---- 47 rrandma. 24 Large _-_ 3 50 JELLY AND PRESERVES In Iron Barrels Gold | Ceylon sold Dust, 100a ______._ # @0 Pure, 30 Ib. pails ___.3 30 Perfection Kerosine -_ 13.6 Lard STOVE POLISH Gold Dust, 12 Large 3 20 is. ere Imitation, 30 Ib. pails 1 75 cnt eon Gasoline 37.1 Pure in tierces ______ 13 Blackne, per doz. __-. 1 35 Golden Rod, 24 ___--- 4 25 English Breakfast Pure, 6 oz., Asst, doz. 90 sia P. Naphtha 19.6 60 Ib. tubs -___-advance % Black Silk Liquid, dz. 140 La France Laun., 4 dz. 3 66 Congou, Medtum —_____. Pure Pres., 16 0z., dz 2 40 50 Ib. tubs advance % Black Silk Paste, doz. 1 26, Old Dutch Clean. 4 dz 3 40 Congou, Choice __._ 35@36 ISO-VIS MOTOR OILS 20 Ib. pails _---advance % Enameline Paste, doz. 135 Octagon, 968 -------- 390 Congou, Fancy -._. 42 in tron 8 ' 10 Ib. pails _---advance % Sinameline Liquid, dz. 135 Rinso, “ie 3 20 pat JELLY GLASSES ron Barrels 5 Ib. pails ____advance 1 E. Z. Liquid, per doz. 140 Rinso, 24s __---------- 7] va 8 oz., per doz. ___-___- 36 Lion ee 717.1 3 lb. pails _._-advance 1 oe per doz. --.- 138 Rub No More, 100, 10 Chaka (0 ne a a 717.1 Compound tierces ____ 13 ising Sun, per doz. 1 35 2 13 2 Heavy nee 717.1 Compound, tubs ______ 13% 654 Stove Enamel, dz. 2 80 Rub No More, 20 Lg. 4 00 PRC rnp 50 OLEOMARGARINE Be Hoavy 2 WW1 Vulcanol, No. 5, doz. 95 Spotless Cleanser, 48, TWINE Vulcanol, No. 10, doz. 1 35 a0 Oe $5 Gotten. 3 pl YP carioad Dist ne Sausages Stovoil, per doz. ___. 300 Sani Flush, 1 doz. -- 2 265 Cau 3 aly Balls a z i i = . git eo arrorangy isributor ais. 18 Sapolio, 3 doz. -_~--- 3 15 Wook: 6 nly 18 ae Liver 18 aur Saupine, £60 22 on -€40 # = = #« Brankfore 21 Snowboy, 100, 10 oz. 4 00 VINEGAR Pork 31 Colonial, 4, 2b... 95 Smowboy. 12 Large -- 265 Cider, 40 Grain - Va [ Cuma 414 eee ee 720 White Wine, 80 grain__ = is Tongue, Jellied ___-_- $6 Colonial, lodized, 24-3 200 Sunbrite, 50 doz. 10 White Wine, 40 grain_. 19 et 65.1 Head ' : “-. Wvandotte, 45 —____ 4 75 ak MaAlan 65.1 eadcheese --__--____ 18 Med. No. | Bhis. _... 285 WICKING Sener ae : Med. No. 1, 100 Ih. bk. 95 Heavy 0 65.1 o , fc. 3 SPICES ‘ ena . Farmer Spec., 70 Ib. 95 No. 0, per gross _ ii hee Huet $e Smoked Meats Packers Meat, 50 Ib. 57 Whole Spices Net ee cee 4a Nucoa, . ®. ee 21 Poiarine epee =a IGE 65.1 Hams, Cer. 14-16 Ib. @28 Crushed Rock for ice Allspice, Jamaica ___- @25 INO. 2, per gross .___ 1 &@ Hans, 2 endb ib. .. 0% ao, aa 65.1 Hams. Cert., Skinned cream, 100 lb., each 85 phsdaten rnchirshiag ae On ae 3, per gross ___s 2-30 — cain oz, s 2 asia, Canton ....... Peerless Rolls, per doz. Wilson & Co.'s Brands Finol, 4 oz. cans, dos. 1 50 po eee OO Salt, 280 lb. bbl. 4 24 Cassia, Sc pkg., doz. @40 Rochester, No. "aa a Oleo eo ea ek eons Oo. meee eis SS oe @19 Rochester, No. 3, doz. 2 00 gaa pei elaeai ers 24 Parowax. 40, 1 lb. __ 9.8 a Hams .. @17% 24, 10 Ib., per bale __.. 2 45 ee “a °c Rayo, per doz. -__.. 75 oa eee ee ln a, ie ee ee Bet Sot oe WOODENWARE Boiled Hams ---. @42 28" Ib. Bags, ma. @ he ae = Baskets M Fo on eel es ee Coy: Smoked, we 1c 06am ATCHES } acon 4/6 Cert. __ 24 @32 6-10 Ib. 450 Pepper, Black @4e wire handies _____ 16 os. —————“‘<‘i‘(‘(a‘( <ésé:éi:;”*”;”:””;””;”:”:”:””C:””CCC.,..U.L.UDULUC ee Seca 3ushels, narrow band, a 144 box _. 6 00 Beef Pure Ground in Bulk we —— a. 1 80 ‘ : | : . : i ee . are Suis Red Label 18 bx 4 30 Boneless. rump 28 0038 00 Alispice, Jamaica... @25 Market, single handle. | 35 oo Blue Tip, 144 box 5 00 oa Cassia. Canton es @28 eel SS 3 hio Blue Tip. 720-lc 4 00 Jing kin oe ee ee 0 *Hinue Seal, 144 ______ 4 85 Liver a @32 Spot. Menu ——.- 7 60 —. i oe 4 00 R ————— a ann nn 17 Mace. Povsne 1 39 Splint, small --------- 6 50 eGeral, 144 .._..._... 5 2 ~ : —— ee | 55 Penper. Black . 55 Ch : Por oo ae renner. Black ________ 55 urns vine " Sera ts See eee ee BS . = er, 1 al arrel, gal., each__ a oo Matches . Semdac, 12 qt. cans 4.65 niee envy Cavenne __ @37 +43 to 6 gal, per gal... 16 aker, gro. case__ 4 50 Japrika. Spanish __.. @45 ‘ Fancy Blue Rose ___. 05% 2 Pails PICKLES Bancy Head) 0 v7 Seasoning pe at. pov siabiliike 250 NUTS—Whole Medium Sour Chill Powder. 15c in 2S Se 2 : oo “y 614 qt. Galvanized 3 00 A Ss. ¢ r C : ae ee eens 25 5 gallon, 400 count —. 4 75 ROLLED OATS Saeed Piso 3 oz. __-- — 12 qt. Flaring Gal. Ir. 5 00 Wenev Mired 26 Sweet Small Silver Flake, 13 New (4-8 1 Bee en Filberts, Sicily _~____ 92 : : rocess —.__________ 2 25 Gayle 220 1 85 Traps Peanuts, Vir. Roasted 11% 16 Gallon, 2250 ee 24 50 Quaker, 18 Regular ._ 1 80 Poneltv. 2% oz. ___. 3 2h Mouse, Wood. 4 holes. 60 Peenuts Jumbo std) 14 § Gallon, 750 ________ 975 Quaker, 12s Family -_ 2 70 Per case, 24, 2 Ibs. — 3 40 Kitchen Ronauet ____ 4 #9 Mouse, wood, 6 holes. 70 Peeane ai stan fo 29 Mothers, 12s, China__ 3 80 Five case lots ------ 80 fToanrel Leaves a0 Mouse, tin, 5 holes _ 65 Pecans, Jnmbo ______ 40 ill Pickl Nedrow. 12s, China -_ 3 25 lodized, 24, 2 Ibs. __-- 240 Marioram. 1 oz. ____-- Gq Hat, wood ~ 100 Pecans. Mammoth __ 50 Dil ckles Sacks, 90 Ib. Jute |. 3 10 Savory. 1 az. 90 Rat, spring oo 2s an Walnuts, Cal. ---- 30@35 sal. 40 to Tin, doz. -- 9 60 Thyme. 1 97. ___------ ee Mouse, spring __-... 80 iehory 07 No. 234 Ting 22. 2 25 \ Tumeric. 2% of __.. 90 32. ee Picked_. 2 75 RUSKS — oc Large Gane 8 75 Salted Peanuts 392 oz. Glass Thrown 2 30 Dutch Tea Rusk Co. Twenty Mule Team c Medium Galvanized _. 7 50 Fancy. No f 2 14 Dill Pickles Bulk Brand. 4 i orn Simalt Gateaniead 6.78 cae ee cu 6 hs ye ee ae - _ > es -- : 7 Kinesford. 49 ths. _-- 11M Washboards _ Shelled 16 Gal, 600,00 925 18 rolls, per case _...225 96 % Ib. 6 lig CO oe 8 50 Banner, Globe 5 60 Almonds .. 70 #5 Gal, 1200 oo! 1950 12 rolls) per case) 460 7) peer ere Areo. 48. 1 Ib. pkes. 249 Brass single _..._ @ 25 Peanuts, Spanish, 12 cartons, per case _. 1 70 Cream, 48-) __________ 480 Glass. single _______-. 6 00 125 Yb. bags ------- 12 5, PIPES 18 cartons, per case -. 2 55 SOAP Quaker. 40-1 _________ 07% Double Peerless _---. 8 50 miberte oe 32 36 cartons, per case __ 5 00 Gloss Single Peerless __-_.- 7 50 Pecans Salted ________ so Torpedo, per doz. ---- 2 25 Am. Family, 100 box 6 30 . Northern Queen .___- 5 50 Walnuts Manchurian 55 Cob, 3 doz. in bx. 1 oa) 20 Crystal White, 100 __ 4 20 Argo, 48. 1 lb. nkes. 360 Universal _..____.__ 7% Blue Ribbon, per doz. 4 25 SALERATUS Waport. 100 box... 385 OTE. ie 6 ie eee 2S Wood Bowl Arm and Hammer _. 375 Big Jack, 60s —-______ Ain Ase. 8 Wh when 9 97 sa matte MINCE MEAT Fels Naptha, 100 box 5 50 a ho Is -- ia 15 in. Rutter te : b Flak White, 19 2 ihe : pres. ..... § ee See ee None Such, 4 doz. -._ 6 47 PLAYING CARDS SAL SODA oso hei es a, Seer 4 gag Ot Oe Batter 18 00 Quaker, 3 doz. case __ 350 fattle Axe, per doz. 265 Granulated, bbls. ... 180 Jap Rose, 100 box -.-. 7 85 Wiger. 60 tbo. og 19 in. Butter ------_- 25 00 Libby, Kegs, wet, Ib. 22 POTASH Granulated, 60 Ibs. cs. 1 60 ee oe — aoe Ss SYRUP WRAPPING PAPER m e 0. x: . : Granulated, 36 2% Ib. i Fibre, Manila, white 05% os Seretes 8 ee 9 OO Oe Lg Lae 100 be oe Se lie. cae - Slue Karo, No. 1% __ 2 77 os M a a 4 oz. Jar, Plain, doz. 1 35 T Octagon, 12¢ --.---. 5 00 Blue Karo, No. 5, 1 dz. 3 91 Lh s DF -----_-- 06 i 10 oz. Jar, Plain. doz. 2 35 inamaie mupsibiel COD FISH Pummo, 100 box _. 485 Blue Karo, No. 10 .. 371 Kraft Sirine = 09% 14 oz. Jar. Plain, doz. 4 50 Beef Sweetheart, 100 box _5 70 Red Karo, No. 1% -_ 3 05 Cee a o Pint Jars, Plain, doz. 3 10 v Hoan & Heit. 24 Middies 22 20 Grandpa Tar, 50 sm. 2 10 _ Karo, No. 5, 1 dz. 4 29 YEAST CAKE op ee < ee ’ be rec Karo, No. 10 } i Quart Jars, Plain, dos. § 50 Zov.Steers & WN" igadd Tablets, % 1b. Pure - 18% Grandpa Tar, 60 igo. 8600 0° TA MU Suman, 9 doa aa 310 5 a aces cnet uo Met Steere & Heit. aan w _ Page nel soy, Quaker Hardwater Imit. Maple Fiavor Sunlight, 1% doz. __ 1 36 3% oz. Jar. Stuff.. doz. 135 ©O™- Steers el 5@ : xes, Pure -. 30% Cocoa, 72s, box _.-. 286 Orange, No. 1%, 2 dz, 350 Yeast Foam, 3 doz. __ 2 70 6 oz. Jar, Stuffed, doz. 2 35 Vesl Whole Cod -.--------- 11% Fairbank Tar, 100 bx 400 Orange, No. 5, 1 doz. 499 Yeast Foam. 1% doz. 1 36 ; Bat dues Syeutt 5 } BOT 20 ae Maple and Cane Y EAST—COMPRESSED tal. Jugs, Stuff., dz. 75 OS scone rien eee 48 HERRING Williams Barber Bar, 9s 50 Since gia onl 1 50 Fleischmann. per doz an us one Medi 22.0 16 a hase Herring as Williams Mug, per doz. 48 «anuck, 5 gal. can —_ 6 50 ITALIAN SPAGHETTI Mixed, Regs <= ES D'NNER ee 34 Lamb Mixed, half bbls. __ 8 75 CLEANSERS oo mare : Loeal Pride Brand Se 32 Sprine Lamb —_--__-- 31 Mixed. bbls 16 50 Michigan, per gal __ - 7 612 5Ae Family Package 4 50 ane he a Gand 30 poy w ce an Welchs. ner gal. __._ 3 25 12 35c Jun‘or Package 3 35 ea 28 Milscers. Rees 2... 24 a 21 Milkers, half bbls. -- 9 75 vane Big ye r bm eal * ec azolia 4OCE ride bran Mutton Milkers, bbis, ...-.- 18 50 Pints, 2 doz. 675 48 No. tenn 1 30 K K K K Norway __ 19.50 Duarts, 1 doz. .__._ 695 24 NO. 2cans = eS Good i 8h pails 1 40 Half Gallons, 1 doz. - 11 75 6 No. 10 cans - - 15 00 Medium ---~.----------- 16 Cyt Lunch 1 50 Gallons. % doz U1 30 CHINESE SOY SAU ; a a t cE Poor ------------------- 1S Goned 16 Ib. boxes . 15 TABLE SAUCES ec na boa & Peccin, Jarae.. @00 °° O° OES ao Pork Lea & Perrin, small__ 3 35 CHINESF RROWN SAUCE fiebt Hose 2 16 Lake Herring 7 Pepper 2 1 60 Facet Pride Brand on ine 5. 16 % bbl., 100 Wie. 6 50 p Ered a ee aes ta j ps 12 $ oz. Bottles ie 225 Q § . 2 OZ. .---+--- - Sflaneu haga 2... .. 36 ayintso 'SCOUF Sho You. 9 oz., doz, 2 25 pidge sh Loin, med 24 Scrup oe A A-1, large 46 Tocal Pride Brand Bel Car-Mo Brand gta aie 7 7 Mackerel S-POLIo” Aten 0 Se Chow Mein Chinese _ ca a Butts - 23 Tubs, 60 Count, fy. fat 5 75 ATRICK BRE Seal Caner, 207 __.-_- aa 24 No. 2 can 2 25 ET na mem Shoulders -------------- 19 pails. 10 lb. Fancy fat 1 75 eT TEA RFAN SOR QUTS. 8 oz., 2 do. in case__ Smeraring: (00 15 J Lecet br ice Bran 16 Ib. pails .___-------- Neck bones —__--_--.-_- 06 White Fish Madi ii ___ 3R@aE oe Bean $5 lb. vatis Trimmings __..--o------ 14 Med. Fancy, 100 Ib. 13 00 80 can cases, $4.80 per case = Choice Ho 89@be 6g Na 16 Gans "6 ae 30 Proceedings of the Grand Rapids Bankruptcy Court. Grand Rapids, April 2—We have to-day received the schedules, reference and ad- judication in the matter of Charies E. Towner, Bankrupt No. 3:44. The matter has been referred to Charles B. Blair as referee in bankruptcy. The bankrupt is a resident ot Portland, and his occupa- tion is that of a restaurant keeper. The schedule shows assets of $525 of which the full amount is claimed as exempt, with liabilities of $4,426.97. The court has written for funds and upon receipt of same the first meeting of creditors will be called, note of whien w.l be made herein. The list of creditors of said bankrupt is as — WS: Frank Bennett, Portland _-------$ Maynard & Allen State Bank, 26.50 Portiann ____ _ __ 2700.00 Fidelity Corpor: ation | of “Michig ran, a8 |... 94.00 Arthur Bandfield, Portland _ _. | 90.00 T KK. Brown, M. D., Portland | oie Builders Lbr. & Supply Co., rotsn _...___ a 4.38 Cc. W. Mills Paper Co., Grand R. 25.00 Webber State Bank, Portland _--- 150.00 Charles F. Powrs, Muskegon - ~ 150.00 Portle ind_ 300.00 Por tland 20.00 Towner, % Lowrey, Mrs. Sarah J. Drs. Horning Roy W. Dowdy, Portland _._- Boo Farm Bureau Elevator, Portland_- 16.10 Farm Bureau Produce Co., Portland 18.62 Leo Lahman & Co., Portland ---- 4.13 Smith Hardware Co., Portland 29.82 (Saude Plant. Portland ..________ 11.95 J A MeClelland, Portland —_-.- 6.80 Hunt Bros. Garage, Portiand --.. 24.10 Armour & Co, tansme —_._..____ 48.39 Horner Co., Chi. Grand Rapids 3.15 Grand RaRpids 5.40 Durand, McNe.|, H. Leonard & Sons, Worden Grocer Co., Ionia County News, Ionia —--_---- 8.25 Village of Portland - eestor 06.19 Vv. Cc. Milling Co., Portland 8 7.60 Portland Hardware Co., Portland_ . 6.85 Aretie Dairy Products Co., Grand Ledge - oe oo 6 Richards Grocery, Portland _----- 13.50 Loyal Mcintyre, Portland - of 16,00 Francis Burger, Portland . aa 41.11 Bell Tel. Co., Portland 3.40 Portiand.__._ 229.00 was held the first of creditors in the matter of “Modjeska, Bankrupt No. 37u4. The banrkupt was present .n person and rep- resented by attorney L. D. Averill. Cred- were present in person and repre- sented by attorneys Corwin, Norcross & Cook. Claims were proved and allowed. The bankrupt was sworn and examined without a reporter. No trustee Was ap- pointed. The first meeting then ad- journed without date, and the case is closed and returned to the district court, without assets. also was tors in the Elevator Co., On this day itors aS a Case On this day meeting of credi David Bow, Bankrupt bankrupt was present in pé¢ resented by attorney L. I held the first matter of No. 3700. The rson and rep- - rill. No presente d. creditors were present or One claim was proved and wed. No rustee was appointed. The bankrupt was SWOI and examined without a re- ing then adjourned has been court, as porter. The first meet without date, and the ed and returned to the a case without On this day was held meeting of cred.tors in the matter of Glen T. Long, Bankrupt No. 3719. The bankrupt was present in person and rep- resented by attorney R. J. Cleland. No creditors were present or represented. One claim was and allowed. No trustee was appointed. The bankrupt was sworn and examined without a re- porter. The first meeting then adjourned without date, and t ase has be en clos® ed and returned to the distrrict court as case clos- district assets. the first also proved a case without assets. On this day also held the first meeting of creditors in the matter of Glen T. Long, Bankrupt No. 3719. The in person and rep- R. J. Cleland. No it bankrupt was present resented by attorney cred_tors were prese! or represented. One claim was proved and allowed. No trustee was appointed. The bankrupt was sworn and examined without a reporter. The first meeting then adjourned witnout date, and the c: has been closed and returned to the district court, aS a Case without assets April On Ww held the first he matters of upt No. 3724. The n person and rep- Frank S. Weston meeting of ¢ Mat Ida Reey banks "upt was present rensented by attorney No creditors were represe nted. No claims were proved and allowed. No trustee was appointed. The bankrupt was sworn and examined without a re- porter. The first meeting thend ad- journed without date, and the case has be en closed and returned to the district court, as a case without In the Thomas 8S. Chi present or assets. Imers, Bankrupt the first meeting of creditors April 2. The bank- rupt was present in person and repre- sented by attorneys Watt & Colwell. One creditor Was present in person. Claims were proved and allowed. The bankrupt was sworn and examined without a re- wointed. The without truste e Was ap! porter. No first meet'ng then adjourned date, and the cz } been closed and returned to the district court as a case assets. without MICHIGAN TRADESMAN In the matter of Theodore Radke, rupt is as follows: Bankrupt No. 3710, the first meeting of L. J. Hansen, Rockford ~---.------ $160.00 creditors was held March 27. The bank- Hazeltine & Perk.ns Drug Co., rupt was present in person and repre- 1,100.00 sented by attorney Rolland Barr. No ee a 84.00 crditors were present or represented. One Ce alae aoe ree 12.81 claim was proved and allowed No trus- L. L. Cook Co., Milwaukee a S a oeguss eas ee as Le a Armand Co., Des Moines, Iowa -- 25.22 tee was appointed. The bankrupt Was’ j.5¢h Leather Goods Co., Cos- sworn and examined without a reporter. igwaw tag Ohio e 72.63 The first meeting then adjourned without J ’ Leer mene e date and the case has been closed and Northwestern Yeast Co., Chicago-- 9.15 returned to the district court as a case Haas Bros., Benton Harbor ~------ 1.80 Without assets. Frederick Stearns Co., Detroit ---- co In the matter of Gysbertus John Die- Nelson Baker & Co., Detroit ----—- as ees Be ree oe EA ue Bradford & Co., St., Joseph ~------ 56.19 kema, Bankrupt No. 3410, the trustee has m = 4 9 filed his return show.ng that tnere are ‘ 1 M. 7 oe ae mth no assets in said estate over and above ‘Uburn Greeting \ard Wo, 4 ae exemptions of the bankrupt, and the case 6 ee 12.19 Grosset & Dunlap Pub. Co., N. Y. 114.00 has been closed and returned to the dis- trict court, as a case without assets. Tisch-Hine Co., Grand Rapids ---- 14.20 In the matter of Glenn McNamara and Wm. Bradley’s Sons, Greenville-_-_ 95.68 Edward McN ee individually and as Boyer, Ch.caco _____. 14.00 McNamara Bros., Bankrupt No. 3461, the American Nut Co., Indianapolis --. 16.57 trustee has filed his return showing that Cahs. J. Herbert, ‘Traverse City 33.00 there are no assts in said estate and the H. Van Eenenaam & Bro., Zeeland 1.88 case has been closed and returned to the i Pivanaou, wc. Ne. Xx. cL 18.90 district court. as a case without assets. United Mut. Fire Ins. Co., Boston 30.80 In the matter of Arthur E. Kanitz, in- Plough Chemical Co., Memphis, dividually and doing business as the Wenn 61.88 Arcadia Co., Bankrupt No. 3687. The sale Upjohn Co., Kalamazoo ---- 14.40 of assets has been called to be held for Lee % Cady, Grand Rapids -- _ A122 April 18 at the premises formerly occu- Knox Co., Kansas City, Mo. ------ 16.30 pied by the bankrupt, 1225 Peck street, Gray Beach Cigar Co., Grand Rap. 18.75 Muskegon Heights. The entire stock Chamberlain Medicine Co., Des consisting of pool tables, card tables, Minas, fowa 9 12.00 chairs, cash register, cigar cases, electric General Cigar Co., Ch.cago —- 11.38 piano, vend ng machine, counters, balls, Usona Mfgeg. Co., Toledo _-- 9.60 brushes, various sundries of items and Globe Wall Paper Mills, Chicago__ 31..91 stock of fixtures used for the conduct of -arker Pen Co., Janesville, Wis.-- -o1 a pool room, appraised at approximately Raner & Black, Chicago —__--~~- 22.63 $2,509. All interested in such sale should A. E. Brooks Candy Co., Grand be present at the date and time. Raids 24.97 In the matter of Frank Plant, Bankrupt o R. Cady & Co., Grand Rapids 11.28 No. 3525, the estate has been found to ystal Candy Co., Grand Rapids .. 11.55 contain no assets over and above exemp- actan Kodak Co., Rochester, x. tions of the bankrup and liens and mort- N. gages and the same has been closed and G H. P. Cigar Co., Detroit . returned to the district court as a case Goebel & Brown, Grand Rapids -- 103.42 without assets. G k. News Co., Grand Rapids ___ _ 29.21 April 8. We have to-day received the Great Lakes Varnish Works, ni. 269.03 schedules, refernce and adjudicat.on in MHazeltine & Perkins Drug Co., : the matter of Albert Thornton, Bankrupt Grand Hapids ..._- 2,000.00 No. 3746. The matter has been referred Shotwell Metzger Auto Co., Belding 4/4.00 to Charles B. Blair as referee in bank- Drs. Hess & Clark, Inc., Ashland, VU. 203.80 ruptey. The bankrupt is a resident of Heyboer Co., Grand RaRpids ------ 800.00 Grand Rapids, and his occupation is that Lambert Pharmacal Co., st. Louis, of a laborer. The schedule shows assets ~~ ......L...LhLC LL... 59.28 of $225 of which the full amount is claim- H. Leonard & sons, Grand RaRpids 226.16 ed as exempt, with liabilities of $647.20. Mastercratt Leatner Goods Co., The court has written for funds and upon Watieana Wie. 60.66 rce pt of same the first meeting of cred- Cc. W. Mills Paper Co., Grand R. 65.22 itors will be called, note of which will be Muskegon Candy Corp., Muskegon 36.79 made herein. Mutuat Gold Stamping Assn., April 8. We have to-day received the Cia 18.00 schedules, reference and adjudication in A. ©. Mellin, Caicaco -__......... 201.97 the matter of Frank Harwick, Bankrupt National Candy Co., Grand Rapids 68.55 No. 3747. The matter has been referred National Grocer Co., Grand Rap. 74.10 to Charles B. Blair as referee in bank- Norwieh Pharmacal Co., Norwick, ruptey. The bankrupt is a resident of ~~ Fy 94.98 Lawton, and his occupation is that of a Parke Davis & Co., Detroit ___.___- 45.76 furn ture merchant. The schedule shows Rysdale Candy Co., Grand Rapids_. 92.40 assets of $2.545.35 of which $250 is claim- Unites Drug Co., Boston _.._...___.___ 2441.25 ed as exempt, with liabilities of $2,127.40. W. A. Sheaffer Pen Co., Ft. Mad- The court has written for funds and upon a ee 177.15 receipt of same the first meeting of cred- Taylor Candy Co., ~ Battle “Creek 5.30 Shaw News Co., ‘Grand Rapids _.. 18.18 Chemicals Corp., Long Island City 62.00 Van Den Berge Cigar Co., Grand R. 83.91 Skinners Drug Store, Cedar Springs 43.94 tockford Register, Rockford 35 Rockford Co-operative Co., Rockford 59.68 Pope & Heyboer, Grand Rapids -_ 60.00 Stephen F. Whitman, Philadelphia 40.60 called, note of which will be made herein. The list of creditors of said bankrupt is as follows: W. W. Hopkins, Kalamazoo -- $700.00 F. B. Rutledge & Co., Zanesville, O. 100.00 Palmer & Hardin, Louisville, Ky. 57.25 tobert Wood, Lawton _______- . §00.00 Arcadia Furniture Co., Arcadia 35.00 itors will be Folding Furn. Works, Stevens, Wis. 64.59 Kenray Studio, Greenville —__.___. 5.00 Fishcer Furn. Co., Chicago —-. fav Woodhouse Co., Grand Rapids __ 72.36 Clahman, Chicaro Worden Grocer Co., Grand Rapids 136.83 Gravelly Novelty Furn. Co., Mar- Bayuk Cigars, Inc., Grand Rapids tinsv lle, Va. ----.._-----.. 12.% Consumers Power Co., Grand Rap. H. Leonard & Sons, Grand Rapids 9.48 M chigan Bell Tele. Co., Grand Rap. King Furn. Co,, Warren, Ohio 8.32 Dr. John R. Hansen, Greenville —_ Krohler Mfg. Co., Napersville, Ind. 122.05 Dr. C. V. Curdy, Greenville .____ Marshall Co., Grand Rapids 24.75 x Cigar Co,, Grand Rapids _..___ Grand Rapids x. Murphy Chair Co., Gri nog taRpids 19.50 Liberty Weekly, me oN YL S. A. Maxwell % Co., Chicago __. 21.30 Wm. A. Carroll, Inc., Highland Pk. National Mattress Co., “Grand Rap. 47.55 Lewis Electric ‘Co., Grand Rapids 25.13 National Spring & W ire Co., G RR. 7.00 Osborne Co.. Newark, N. J. __.____ 46.90 Peck & Hills Furn. Co., C hicago__ 85.00 Chicago Tribune, Chicago —_______ 3 68 Rome Co., Chicago .------- 29.40 Lamot, Corliss % Co.. New York 29.00 O. W. Richardson & Co., Chicago __ 14.31 International Magazine Co., N. Y. 20.00 Sheboygan Fibre Furn. Co., She- oe Johnson Candy Co., Grand Rapids 9.38 _,_boygan, Wis. : —— 52.70 2ockford Ice Cream Co., Grand R. 9.38 Shafer Co., Decatur, Ind. 9.00 tockford Ice Cream Co., Rockford 500.00 Smith Day Co., Chicago 5-50 1. J. Hansen, Lansins _ 500.00 Simmons Co., Chicago an 26.75 = Virg nia Patrick, Lansing ___ _ 600.00 Vitkin Lee Leather Co., Chicago 3.00 Miss Viola Hansen, Lansing ----~- 100.00 Weiss Mussell Co., South Bend 16.30 Rockford State Bank, Rockford —. 691.00 Stone Co., Chicago 27.00 Wall Paper Co., ( ‘hicago 8.30 Wellington R. Margin Greenville National Bank, Greenville 570.00 Fenwick State Bank, Renwick ___. 400.00 April &. We have to-day received the J. P. Hansen. Greenville 1.000.00 schedules, reference and adjud cation in Nels Jensen, Greenville "5.00.00 the matter of Glen E. McDonald, Bank- (Commercial State Savings Bank, gi rupt No. 3748 The matter has been re- Greenville 500.00 ferred to Charles B. Blair, as referee in Ralph June Rockford - es 7 380.00 bankruptcy. The bankrupt is a resident Mrs. Mary cas d ———————_--— 1.000.00 of Grand Rapids, and his occupation is Hans F, Hansen Sheridan _. 2°210.00 of a laborer. The schedule shows Dick Kimm, Fockford oecrey assets of $400 of which the full amount MeFadden Publ cations, New York 30.00 is claimed as exempt, with liabilities of In the matter of Patrick B McKenzie for funds first meet- has written same, the $578.32. The court ; : Bankrupt No. 3500. the trustee and upon receipt of his final report and account and a final ing of creditors will be called, note of | meeting was held Feb. 18. . The bankrupt which will be made herein. : was not present or represented. No cred- April 8. We have to-day received the jtors were present or represented. The schedules, reference and adjudication in trustee's final report and account was Hansen, Bank- The matter has been re- ferred to Gharles B. Blair as referee in bankruptey. The bankrupt is a resident of Rockford, and his occupation is that of the matter of Robert F. : . approved and allowed. order ras rupt No. 3749. = : d._ An order was made for the payment of expenses of ad- ministration, as far as the funds on hand would permit, there being no funds for dividends. No objections were made to a druggist. The schedule shows assets of the discharge of the bankrupt. The final $11,548.58 of which $398 is cla’med aS meeting then adjourned without date, and exempt, with liabilities of $18,996.49. The the case has been closed and returned to first meeting of creditors will be called the district court in due course promptly, — of which will be made In the matter of Clyde Croel, Bankrupt herein. The list of creditors of said bank- No. 3431, the trustee has heretofore filed has filed, April 17, 1929 There were no appearances. The bills for expenses of administration were approved and ordered paid, as far as the funds on hand would permit. There were no divi- dends to creditors in general. No objec- tions were made to the discharge of the bankrupt. The final meet.ng then ad- journed without date, and the case will be closed and returned to the district court in due course. April 8. On this day was held the first meeting of creditors in the matter of Sybrant Van Olden, Bankrupt No. The bankrupt was present in represented by attorney Dorr No creditors were present or represented. One claim was proved and allowed. No trustee Was appointed. The bankrupt his final report and account, and a final meting of creditors was held Feb. 18. was sworn and examined without a re- porter. The first meeting then adjourned without date, and the case has been clos- ed and returned to the district court, as a case without assets. 93734 viol. person and Kuizema. cople of GOOD TASTE prefer LIGHT HOUSE COFFEE because of its DOUBLE FLAVOR NATIONAL GROCER THE TOAST SUPREME Si eo maw he eed HOLLAND EL April 17, 1929 MICHIGAN TRADESMAN 31 What Service Means To Any Business. (Continued from page 20) wonders why any management can do such suicidal things. To return to Childs. A weakness always has been the utter lack of any courtesy. Once, years ago, I drifted into Cleveland and I was almost given heart-failure by the cashier in Childs because she said, with bright, smiling cordiality: ‘Thank you.” That hap- pened again in Pittsburg and once, I think, in St. Louis. In Washington one cashier mumbles ‘Thank you” way down in her throat and she looks down at her desk in evident distress as she utters the all but inaudible sounds. Such things leave Childs open to inroads. Sold as I am on the food, I have been ready to go elsewhere on slight excuse. Of late years the charge for coffee has been too high in Childs. The charge for the second cup is an outrage. I take it and pay when I know of nothing as good. I go else- where when I know another good place. Atlanta! There is a haven. It is the S. & W. cafeteria, called humor- ously the “Stand & Wait’ ’because at meal time it is crowded. But believe me, “there’s a reason’—yes, several of them. There is delicate courtesy— smiles—tips absolutely tabu—prices astonishingly low—liberal portions of coffee at half the price of Childs— then a pretty girl circles through the room, filling all cups again gratis and another hands out hot biscuits. S. & W. are prospering exceedingly on ser- vice. My space is done; but the point is that honest service, passed out in good- ly measure, is something that gets and holds trade. S. & W. are to-day where Childs was twenty-five years ago. The We must do the same or drop out. Paul Findlay. world moves for ward. —_—_——_.+ > ____ Adrian Otte Celebrates Forty-eight Years in Business. Adrian Otte is this month celebrat- ing his forty-eighth business annivers- ary as a laundry owner, having start- ed the present business of the Ameri- can Laundry of which he is the head, in 1881, when Grand Rapids was a comparatively small city of about 40,- 000. With the exception of two years the business has always been located on Division avenue. Mr. Otte was born in the Netherlands in 1858 and came to Grand Rapids with his parents at the age of 10. Seven years after the business was started his brother John Otte joined him in partnership, continuing until the latter’s death a quarter of a cen- tury later. Now associated with Mr. Otte in the business are his two sons, John P. Otte as secretary and treas- urer and Edward F. Otte as vice-presi- dent. Mr. Otte started in business with four employes and now has 235. Elis delivery requirements at the beginning were taken care of by a colored boy on foot, and now the American Laundry has a fleet of thirty motor cars which in the course of a year travel a dis- tance of six times around the world. His first laundry occupied a small store, while the present laundry, rug and dry cleaning plants require over 95,000 square feet of floor space. Forty-eight years ago practically every housewife either did or had done her washing and cleaning at home, the principal laundry business consisting of Shirts and collars. Now, with the growth of women’s interests beyond the home, the service of the laundry has broadened in an astonishing way. To-day it not only does the entire laundry work of the average family, but the rug cleaning, and dry cleaning and pressing of the family garments as well. In the old days the work of the laundry was done entirely by hand, with a tub and washboard, but to-day the equipment of a modern laundry is a marvel of efficiency and labor-saving methods. The American Laundry is Nationally recognized as one of the most modern and best equipped plants in the Middle States. Over a quarter of a million dollars has been spent in the last two vears on improved plant Adrian Otte. facilities and equipment. Besides a variety of business inter- ests, Mr. Otte is a director of the Wel- fare Union and the Y. M. C. A., is an honorary trustee of the Woman’s Home, having served on the board for 32 years, and has been treasurer and trustee of the South Congregational church for 29 years. He is a member of both the local and national Cham- bers of Commerce, and is a Scottish Rite Mason, holding membership in the Knights Templar and Saladin Temple of the Shrine. He is also a director of the Citizens Industrial 3ank, a member of the Grand Rapids Art Association, the Knickerbocker Club, Peninsular Club, Optimist Club and Cascade Country Club, and is one of the charter members of the Nation- al Laundry Owners Association or- ganized in 1883. Mr. Otte has always taken a leading part in employe welfare, manifesting a keen interest in the well being of everyone who worked for him. Some years ago he originated a bonus plan and adopted Group Insurance for the benefit of employes, and has encour- aged and supported the health and so- cial activities of the Alco Club, com- posed of those who work at the Ameri- caan Laundry. In commemoration of his forty-eighth business anniversary the employes presented Mr. Otte with forty-eight American Beauty roses. eS Improper Sizing Hurts Rayon. Improper sizing of rayon yarns was held here yesterday by a leading im- porter to be largely responsible for the trouble which weavers of rayon and of cotton and rayon mixed fabrics re- port from time to time. The charge was laid directly against the use of sizing with an acid content, which, it is contended, either weakens the yarn to the breaking point or causes “run- Weight to the improper sizing view apparently ning up’ in the fabric. is lent by the fact that trouble is not experienced with all of the yarns made in the same rayon plant, but sized elsewhere, as would be the case were the entire output faulty. —_—__>- -___ No Gingham Prices Yet. While it is not definite that the pric- ing of Fall lines of ginghams and kindred fabrics will be held off as long as it was last year, when the leading Eastern producer did not quote on its goods until mid-May, it is apparent that this action is not so close as some buyers seem to believe. On the other hand, it appears that some develop- ment in the percale field is not far off. Whether this will take the form of re- instatement of withdrawn lines at new prices or whether it will consist of putting Fall prices on the goods is not apparent. Just how long the action will be delayed seems to depend on the speed with which deliveries of back orders are caught up by leading printers. —_2e2r-->_____—__ The Questioning Ceased. Prosecuting attorney, to burglar’s wife—What is your age? Burglar’s wife—Thirty-four. Attorney—Are yo uthis man’s wife? Wife—I am. \ttorney—-Did vou know he was a burglar when you married him? Wife—I did. Attorney—Are you this man’s wife? pened to marry a burglar? Wife—Yes, you may. I was getting along in years and it was a choice be- tween him and a lawyer. I considered him the more honest of the two. (The cross questioning ceased at this point.) Business Wants Department Advertisements inserted under this head for five cents a word the first insertion and four cents a word fer each subse- quent continuous insertion. !f set in capital letters, double price. No charge tess than 50 cents. Small display adver- tisements in this department, $4 per Inch. Payment with order is required, as amounts are too small to open accounts. ALL FIXTURES—lIn Park & Shop Mar- ket. Glass showeases, grocers’ counters, refrigerated butchers’ cases, meat cool- ers, Toledo platform scales, cash register. Equipment used but six months. Big reduction. Complete cold storage plant for sale. Becker Auto Co., Grand Rapids, Mich. Phone 9-3335. . me, WANTED — EXPERIENCED SALES- MAN FOR MEN’S CLOTHING AND FURNISHING DEPARTMENTS. EM- PLOYMENT DEPARTMENT, PAUL STEKETEE AND SONS, Grand Rapids, Mich. 76 For Sale—Shoe stock, good location. Address No. 74, c/o Michigan Tradesman. or Sale—CAFE—Center business dis- trict, Jackson. Profits, $100 week. Worth investigating. Must sacrifice for other interests. First $2,500 takes this; worth twice that. Write for details. If you want a good business cheap, here is your chance. Prop. Frosty’s Cafe, 144 W. Pearl St., Jackson, Mich. 75 For Sale—Clean, well-stocked general store. Inventory, with fixtures, about $3,500; good five-room house, store 30x60, $4,500. No competition. Address No. 77, c/o M chigan Tradesman. 7 FOR SALE—International Speed Wag- on, 1926 model. Driven 16,000 miles. A-1 condition. James Obeck, Big Rapids, Mich. 78 FOR SALE—GROCERY IN COLLEGE TOWN ON U. S. 27. GOOD LOCATION. DOES ABOUT $25,000 A YEAR. CLEAN STOCK. Inventory about $1,500. NO CHAIN STORES. EXCELLENT REA- SONS for selling. Address No. 68, c/o Michigan Tradesman. _ oS FOR RENT—Splendid mercantile busi- ness location Mt. Pleasant, Mich. Lease if desired. This will not keep. See Myers, Cooper & Watson, Mt. Pleasant, Moh 69 Want to negotiate for a hardware business in Western town five or ten thousand population. Address H. J. Fuel- ler. Glenside, Penna. 70 For Sale-—Good clean and well stocked grocery store, with fixtures. Doing a <¢ood business. Owner wishs to go into another line. Address No. 71, c/o Mich- igan Tradesman. FOR SALE—Old established cash gro- cery and meat business in one of the best towns in Michigan located on M-21. Clean, fresh stock. Stock and fixtures inventories around $5,500. Will rent building. Reason for selling, other busi- ness interests. Address No. 72, c/o Mich- igan Tradesman. 72 HARDWARE—Clean, up-to-date stock and modern fixtures. Inventory about $9,000. TLoeated near Grand Rapids. Real opportunity in ideal locality. Address No. 73, c/o Mich‘gan Tradesman. a FOR SALE—Clean stock of men’s and boys’ clothing, furnishings. and shoes: also good house and two lots. Would consider farm for part payment. W. H. Parry. Vassar. Mich, 58 CASH REGISTER—National, like new: electrically operated: four draws. Will sell at a bargain and take small register in trade. Capitol Shoe Rebuilders, 18 E. Fulton St.. Grand Ranids, Mich. 60 FOR SAT.E—Ideal location for summer hotel, private club, boys’ or girls’ camp. On beautiful Michigan lake. 300 feet lake frontage; sandy beach; bass fishing. Two splendid buildings, twenty-two rooms, completely furnished. Exclusive. Terms. Address M. Il. Bransfield, 6741 Chappel Ave.. Chicago. 63 FOR SATE—Bank building and fixtures. The two-story and basement brick build- ing formerly occupied by the bank of Tustin. also the furniture and fixtures used in said bank. Henry Knowlton, Receiver. Cadillac, Mich. 64 FOR RENT—The store room now oc- cupied by the Brooks Department Store, St. Louis, Michigan. Good department store location. Inquire of H. W. Dancer, c/o Edson-Moore Co., Detroit, Mich., or Vere BE. Nunn. St. Louis, Mich. 65 For Sale — Two general merchandise stores doing good _ business. Will sell with buildings or without. $1,500 will handle one, $3,000 the other. Address No. 40. c/o Michigan Tradesman. 50 CASH FOR MERCHANDISE Will Buy Stocks or Parts of Stocks of Merchandise, of Groceries, Dry Goods, Shoes, Rubbers, Furniture, etc. GOVER, Mt. Pleasant, Mich. | OFFER CASH! For. Retail Stores—Stocks— ae ee eae tae Telegraph—Write—Telephone L. LEVINSOHN RETA La Sos) te thar Established 1909 Consult someone that knows Merchandise Value. GET YOUR BEST OFFER FIRST. Then wire, write or phone me and I will guarantee yor in good American Dollars to get you more for your store or plant of any description. | ABE DEMBINSKY Auctioneer and Liquidator 734 So. Jefferson Ave., Saginaw, Mich. Phone Federal 1944. Buyers inquiring everyday— 32 From the Michigan Metropolis. Queries are being received in De- troit from many points in the United States asking if the present high pro- duction of automobiles is likely to con- Late News tinue. This, manufacturers say, indi- cates a greater interest than ever be- fore regarding the condition of the motor car business. Surveys made by the large manufacturing companies in- dicate that the country will continue to absorb the automobile output for months to come because conditions are good in the buying market. One of the main things to consider when it comes to motor car output this year is the fact that a large num- ber of automobiles should have been scrapped last year were kept on the road. Prospective purchasers held off their buying until 1929. This has opened a large market for the present season. Never before in the history of the motor car industry have two manu- facturers maintained daily outputs ex- ceeding 8,000 and 6,000, respectively, as ford and Chevrolet are now doing. In the higher price field Cadillac Salle output 4,009 cars in March, an increase of 10 per cent. Packard produced 4,780 units, 81 more than the corresponding month-a year and La was ago. Hudson produced 1,900 Essex and Hudson daily throughout the month, while Buick made more than 15,000 cars. Practically all of the other manufacturers showed increases. cars There was talk during the week to the effect that a Detroit automobile bring out a front- A canvass of motor car manufacturers in this city brought forth point. A company manufacturing cars outside company would drive automobile. denials from every of Michigan, however, will bring out such a car, it is reported. A greater steel tonnage is being used in the bodies at the present time. motor car The new Fisher body for the Chevrolet carries manufacture of the steel paneling over the top for sev- The old bring the top material down to within The new paneling contributes much to the ap- pearance of the body and adds more strength. eral inches. style was to an inch or two of the sides. nnouncement is expected from Hupmobile in a short time as to just what it will do with the two large plants of the former Chandler Motor Car Co., in Cleveland, which it pur- chased the These retooled and large operations of first of the year. two plants are being made ready for some kind. Purchase of the furniture business of Summerfield & Hecht, 324 Michigan avenue, is announced by Weil & Co., 301 Michigan avenue, as the first step in-an extensive plan for additional stores, not only in Detroit, but with coast-to-coast chain : Weil & Co. that the purchase price is in excess of $5,000,000, the deal, the second largest SVS- Officials of stated in retail of Detroit, of Summerfield & Hecht, four branch ; consolidation in the history involving the main store MICHIGAN stores, two long-term leases and all of the assets of the company. —____» 2 2>—-- -- Keep Flour Requirements Covered For Sixty Days. There has been an upward tendency in the price of wheat during the past week, due in a large measure to an- itcipated legisla- tion at an early date; soon enough, in fact, to aid in the marketing of the May wheat has advanced five and three-eighths cents per bushel; on the other hand, Liverpool has advanced only one and three quarters cents per bushel; so our markets are farther out of line now than a week ago, with a result that export business has again been elimin- ated: at least, it has been reduced to the vanishing point. enactment of farm coming crop this summer. The visible supply of wheat in the United States is 56,000,000 bushels greater than a year ago at this time; in Canada 11,000,000 bushels greater; in fact, 12,000,000 bushels, showing a to- tal increase in the visible supply in the United States and Canada of approxi- mately 68,000,000 bushels; and while receipts have fallen off they are still greater than a year ago, so that with a very favorable outlook for a grow- ing winter wheat crop, with present prospects of all the way from 570,000,- 060 to 590,000,000 bushels it is very difficult to generate a great deal of enthusiasm for the long side of wheat, so far as statistics are concerned. activities of the market are based on sentiment as much as on facts and the announcement made this week that the marketing organization being developed through legislation, and to be financed by the Federal Gov- ernment at a very rate, is the strongest marketing organization the world has ever known, is a distinctly bullish factor, at least from a senti- mental standpoint. Of course, it re- mains to be seen how well such an or- ganization will function and what the actual effect of its operation will be. However, low There is also another factor which must be considered by the flour buyer and that is a considerable portion of the heavy stocks of grain, wheat par- ticularly, is of rather low grade. The choice milling grades are bringing stronger premiums right along which would indicate that wheat at least is _ in strong hands. Everything taken into consideration, it would appear advisable to keep flour requirements covered for sixty days. In other words, it is safe to purchase for sixty day requirements, as it will be at least ninety to one hundred days before new crop wheat is available, al- though it is doubtful if much profit will be actually made on the market alone. On the other hand it is verv doubtful that flour prices will be any lower in the immediate future, so from the standpoint that flour is a reason- ably safe purchase, it is advisable to keep requirements fairly well covered to assure the rendering of first class service to the trade, as service to-day is one of the real factors in the de- velopment of business. Lloyd E. Smith. TRADESMAN Typ‘cal Editor Suffers From Short- ness of Vision. Many thanks for sending me the clippings from the Tradesman. At. White has given you a very interesting chapter of Michigan’s political history. To most of the present generation the terms “Hawbuck” and “Squawbuck” have no meaning at all, although we were all so deeply stirred by them forty years ago. Majority rule has generally proved wavering and often ineffectual, except when it has shown a decent respect and has given a re- spectful hearing to the opinions of the minority. How often have we seen the purposes and functions of govern- ment stalled to a dead halt when the majority tried to ride with a high hand and the minority filibustered and im- peded action by artful use of parlia- mentary usage! Worse yet is the condition when any party is so firmly in the saddle that it can run “hog wild” with policies grounded in prejudice or greed. One of the most calamitous things that has happened to this Na- tion of ours was the ruthless imposi- ton of the, so-called, policy of “recon- struction” upon the South, following Its effects will linger to some degree for a century, if not longer. I hope Mr. White will keep up his good work as long as he lives. He sent me an article concerning Will Conant, whom I knew passing well, and other old-time newspapermen and _ their methods of securing forbidden news, but the present generaton of editors knows them not at all, nor cares for anything that is past, forgetting that we build to-day upon the ruins and wrecks of yesterday and that our own lives are more or less shaped by events which trail backward to the crusades and earlier. It seems to me passion, the civil war. that the typical editor and departmental heads of news- papers all suffer from shortness of vision. They cater to the public taste and forget that in so doing they are allowing themselves to be shaped by a morbid appetite for hot spices and mixed pickles which they themselves have cultivated into a sort of literary Frankenstein monstrosity; and, as I recall the story, Frankenstein became a victim of his own creation. As a re- sult of this practice of feeding the pub- lic just what the editor thinks it wants, a newspaper like the Manchester Guardian would require a state sub- sidy in this country to ward off star- vation and the sheriff. On the news we have made rapid progress—from a single strip of comic cartoons of minor interest to twelve solid pages, rapidly tending toward a major inter- est, and the public appetite seems to grow by what it feeds upon in a rather disturbing fashion. Fire is an excel- lent servant, but a terrible master and fire has no monopoly of that tendency. On Feb. 25 I attended the 150th an- niversary of the capture of Fort Sack- ville, at Vincennes, by George Rogers Clark. It was a stirring event and it was gratifying to see so many great scholars, historians, patriotic enthus- of the early iasts and descendants April 17, 1929 pioneers assembled for such an oc- casion. Then I went down to New Harmony, in the big toe of the State of Indiana, and had a delightful time among the descendants of that small group of religious and social reform- ers. The greater part of the buildings of the old village are still standing and they have a wonderful museum and library which made me wish that some of their spirit could be implant- The Rappites and Owenites failed in their main purpose, as did the crusaders of long ago, but they accomplished some- thing for all that, for they made their little settlement a nucleus for the de- velopment of educational ventures and drew to them a group of notable men of science and learning and made their village the headquarters of the Fed- eral geological survey activities for many years. And this in spite of their utmost efforts toward self-effacement. The cemetery where so many otf them were buried, victims of malaria and fever and ague, has not a single tombstone. Many years ago a delega- tion of their descendants even leveled off the grave mounds into a smooth lawn under the forest trees, leaving undisturbed a Indian mounds which were on the ground when the first white men penetrated that region. ed among us here in Michigan. number of Their idea was that when a man’s work is done he has passed on and that his works do follow him: also that all are equal in death and need no memorial other than the brick wall which enclosed the ground where their bones were laid to turn to dust. They discovered that communism fails and must fail because of the curious diversities of human nature; and that lofty ideals crumble because, in spite of them, the lazy ones will shirk and try to subsist off the industry of the energetic, talented, industrious and self-sacrificing. Yet in spite of a long and numerous repetition of such dis- coveries and failures the people of Russia have ventured another “noble experiment” and failed again. George B. Catlin. a ee Corporations Wound Up. The following Michigan corporations have recently filed notices of dissolu- tion with the Secretary of State: Rex Sales and Lumber Co., Detroit. Blue Mountain Lumber Co., Saginaw. Royal Ice Cream Co., Detroit. International Milk Products Co., De- troit. Century Creamery Co., Detroit. Watson Store Co., Arnold. H. B. & M. Corporation, Detroit. Brintnall Manufacturing Co., Inc., Detroit. Sterling Co., Spring Lake. Bankers Thrift Association, Detroit. A. D. Loughead Construction Co., Kalamazoo. Evergreen Land Co., Detroit. Manufacturers’ Finance Co., Detroit. Pur-Very Carburetor Corp., Detroit. Jerome H. Remick Printing Co., De- troit. Dictograph Products New York-Detroit. ——— eee It takes a mighty little shove to send some men down hill. Corporation, | i j ee ae ssamecnane AD. WRIA Ps aS SPRING DAYS are Business Stimulators With larger values in merchandise involved and dangers of loss by fire multiplied it is time now to check up on kire Insurance The heating plant is one year ‘older and junseen detects may have developed which later on might ‘spell disaster. It is better to be safe first than sorry afterwards. For Safety, Service and Saving let the Mutual Companies protect you this spring. MUTUAL Insurance is Better Protection at Lower Cost An investigation will brove it NCC O.250¥ The Mill Mutuals Agency Lansing, Michigan Representing the Michigan Millers Mutual Fire Insurance Company (MICHIGAN’S LARGEST MUTUAL) and its associated companies COMBINED ASSETS OF GROUP $62,147,342.79 COMBINED SURPLUS OF GROUP $24,791,128.22 Fire Insurance—All Branches Tornado Automobile Plate Glass 20 to 40% SAVINGS MADE Since Organization —: = Sea Eo ae eh weet Sis eae Wes tec He SNS Nahin RCE RR ay ee x @ : ww ig ‘ = ; : i