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l‘orty-sixth Year GRAND RAPIDS, WEDNESDAY, JUNE 12, 1929 Number 2386

EEPUBLISHED WEEKLY 9 7." TRADESMAN COMPANY, PUBLISHERS:

 

 

t Diadems gleam for it,

 

 

 

A Toast To The Flag

Here’s to the Red of it-—
There’s not a thread of it.
No, nor a shred of it
In all the spread of it

Irom foot to head,
But heroes bled for it,
Faced steel and lead for it,
Precious blood shed for it,
Bathing it Red.

Here’s to the White of it—
Thrilled by the sight of it,
Who knows the right of it,
But feels the might of it

Through day and night?
Womanhood’s care of it
Made manhood dare for it,
Purity’s prayer for it

Keeps it so White. ©

Here’s to the Blue of it—
Beauteous view of it,
Heavenly hue of it,
Star-spangled dew of it,

Constant and true.
States stand supreme for it,

Liberty’s beam for it
Brightens the Blue.

Here’s to the whole of it—
Stars, stripes and pole of it,
Body and soul of it;

On to the goal of it,

Carry it through.
Home or abroad for it,
Unsheath the sword for it,
Fight in accord for it,

Red, White and Blue.
John Jay Daly.

 

 

 

 

 

 

 

 

 

 

 

WoRDEN (GROCER COMPANY
The Prompt Shippers

A Leader In Its Class

QUAKER
COFFEE

It Has The Quality

WorDEN GROCER COMPANY

Wholesalers for Sixty Years
OTTAWA AT WESTON - GRAND RAPIDS

 

THE MICHIGAN TRUST COMPANY, Receiver.

 

 

 

 

 

 

 

 

STRENGTH

THE MILL MUTUALS
AGENCY

Representing the

MICHIGAN MILLERS MUTUAL

FIRE INSURANCE COMPANY
(MICHIGANS LARGEST MUTUAL)

AND ASSOCIATED COMPANIES

ECONOMY

Lansing Michigan

 

Combined Assets of Group
$45,267,808.24

20% to$40% Savings Made Since Organization

FIRE INSURANCE—ALL BRANCHES

Tornado— Automobile — Plate Glass

 

 

 

 

 

TIME TO PLANT
CORN
SOY BEANS
MILLETS
SUDAN GRASS

Write, Wire or Phone us for Prices

Phone 4451

ALFRED J. BROWN SEED CO.

25 Campau Ave.,
Grand Rapids, Michigan

ee

 

 

 

Cookie eS
and oe

and —
ASTERPIECES
. OD Ve BAKER'S ART

| > Ie F zt il
mm i, = AM D
UU Rr Alin )

——— ain IN wis Ci Mee ( =
SF se acy

> wy tll

or revery 0 occasion

 

 

 

 

 

 

 

 

Faas ne

 

 

 

a

 

DESMAN

 

Forty-sixth Year

 

Number 2386

 

MICHIGAN TRADESMAN
E. A. Stowe, Editor

PUBLISHED WEEKLY by Tradesman Company,
from its office the Barnhart Building, Grand Rapids.

UNLIKE ANY OTHER PAPER. Frank, free and
fearless for the good that we can do. Each issue com-
plete in itself.

 

 

DEVOTED TO the best interests of business men,

 

SUBSCRIPTION RATES are as follows: $3 per year,
if paid strictly in advance. $4 per year if not paid
in advance. Canadian subscription, $4.04 per year,
payable invariably in advance. Sample copies 10 cents
each. Extra copies of current issues, 10 cents; issues a
nonth or more old, 15 cents; issues a year or more
yd, 25 cents; issues five years or more old 50 cents.
Entered September 23, 1883, at the Postoffice of Grand
Rapids as second class matter under Act of March
3, 1879.

 

 

JAMES M. GOLDING
Detroit Representative
409 Jefferson, E.

 

LET LOOSE THE DOGS OF WAR.

The action of a local manufacturing
concern in forcing its 1700 employes
to join the union, in order that it may
have its product installed by union
workmen in the larger cities without
being compelled to pay blood money
(blackmail) to the union officials, has
literally let loose the dogs of war in
this community, after a peaceful period
cf eighteen years of industrial freedom
as the outcome of the utter defeat of
the great furniture strike fomented and
precipitated by Deacon Ellis in 1911.
It cost the furniture manufacturers of
Grand Rapids a million dollars to
scotch the head of the serpent in that
gigantic clash and the reptile has been
dormant until the recent action of a
local factory brought it to life and
renewed activity. The city is now full
of union organizers, summoned here
by local walking delegates, who find
pretty poor picking when employer and
employe work together in peace and
harmony. The alien trouble makers
and disturbers of the peace are quot-
ing the action of the factory referred
to as a pretext for increasing the mem-
bership of lagging unions and bringing
about the revival of the unions which
have been dominant since they received
a body blow in the collapse of the 1911
furniture strike.

The affiliation with the union above
mentioned will probably ease up on the
tenseness of the situation in the larger
cities for a short time, but it will
also open the door for all kinds of
atrocious exactions on the part of
union officials, who will, undoubtedly,
penalize the Grand Rapids institution
on the least provocation—not to put
money in the treasury of the union,
but to satisfy the itching palms of the
miserable creatures who misuse their
affiliation with the union by extorting
blackmail for alleged trivial causes
which would not be taken advantage of
by honest men.

In securing from one

immunity

abuse, the Grand Rapids institution has
placed itself in a position where it will

have to face many other abuses, any
one of which is ten times as exasper-
ating as paying blackmail to union
racketeers, as they have been doing
so frequently in the past in order to
secure the installation of their product
without resort to strikes, boycotts or
stench bombs.

The polishers and buffers union has
been one of the most aggressive to
take advantage of the present situa-
tion, which has resulted in increasing
the membership from thirty to one
hundred. The “business agent” of that
organization announces that he will
make his first test of strength at the
Winters & Crampton plant, at Grand-
ville, where the polishers’ union has
gained a foothold and made a demand
for a 10 per cent. increase in wages,
which are already higher in that plant
than any other metal plant in the city,
where output is taken into considera-
tion. Of course, the unreasonable de-
mands of the union will be declined,
which will naturally result in some of
the union men, who have had no previ-
ous experience in strikes, leaving the
employ of the company. The older
men who realize that membership in
a union inevitably leads to disaster
for the employe will probably choose
the path of wisdom and throw the
union in the air. As a polisher above
the average in workmanship can usu-
ally become efficient inside of thirty
days, if he applies himself to the task,
strike by union men will not discom-
mode anyone but the poor dupes who
walk out on the orders of the union
boss. There are so few places in
Grand Rapids where union polishers
are employed that the Grandville con-
cern will have no difficulty in having
its polishing done under non-union
auspices until it can assemble a_ half
hundred country boys and have its own
force of buffers at work within thirty
days. The large corporations which
purchase its product would probably
transfer their patronage to other
sources of supply if they thought the
goods were produced under closed shop
conditions.

“Whom the gods would destroy they
first make mad.” It is exceedingly
unfortunate that any honest man
should imperil his future and destroy
his independence by bending his neck
to a tyranny so abject and disreput-
able as that imposed by affiliation with
a union whose stock in trade is the
torch of the incendiary and the blud-
geon of the assassin.

Pn Pe EE

If you look upon advertising as a
gamble, it probably is a gamble for
you, and it will prove a poor gamble

at that.

 

If you don’t like the pay you get,
think up a better way to do your job
and you'll get more pay.

Eighteenth Amendment Is Here To
Stay.

Los Angeles, June 7—Mr. Hearst’s
committee has finally awarded the
$25,000 prize for the best suggestion
of a plan for the solution of the pro-
hibition complex, but the disposition of
the matter doesn’t seem to be any
nearer than it was before.

While I personally have not had a
great deal of faith in any very pro-
nounced results from the methods em-
ployed in weaning the American toper
away from his favorite tipple, I have
always held that the eighteenth amend-
ment is here to stav and stay it will.
Hence there is nothing left to con-
sider but absolute nullification and that
doesn’t sound so well.

President Hoover is trying, through
his law enforcement committee, to find
out whether prohibition can or is to be
enforced, and he ought to have the
backing, at least, of a very large pro-
portion of the many millions who sup-
ported him at the last general election.
I am not in favor of rocking the boat,
and as no one ever heard of a constitu-
tional amendment ever being repealed,
the chances are not so great in that
direction.

Hence discussion of the topic, just
at present, at least. is a sheer waste
of time, and its solution so remote
there is scarcely any use of worrying
about it. We all know there are many
laws in evidence, as reference to our
statute books will prove, which, how-
ever, are not effective, because every-
body wants somebody else to go to the
trouble of enforcing them. Perhaps
educational activity will work up a
sentiment in this particular instance,
toward enforcement.

Down in Texas they are trying to
make a law prohibiting conversation
on the part of a barber when he is giv-
ing you professional treatment. The
next thing we know one of our great-
est American institutions—the barber
pole—will be consigned to the demni-
tion bow wows. Personally. I have
been much entertained by these fifteen
minute monologues offered by my
tonsorial friends, who have enlightened
me upon the Chinese and other great
questions of the day. Theodore Roose-
velt once made the statement that
statesmen were made and unmade in
the confines of the country barber
shop.

One of our famous musical directors
who has been spending a season abroad
says our jazz is practically the only
American music which is played abroad
and that is terribly butchered. Except
for the fact that America is still a mar-
ket for old masters in art we are
ethically a total loss so far as Europe
is concerned. The old timers over there
are in the belief that the paper dollar
is the only thing we can “uplift,” and
it looks as though that is the kind of
intelligence which counts with them.

 

Recently a New York magistrate
sentenced a 17 year old culprit to ab-
stain from reading dime novels for a
whole year.

It will be news to most people that
anyone reads dime novels any more.
They were immensely popular a half
century ago, at a time, curiously
enough, when nobody thought about
the “problem of juvenile crime.”

A pretty good case probably could
be made out for the efficacy of the
old dime novel in preventing crime by

children. As we remember Nick Car-
ter, Old Sleuth and Diamond Dick,
virtue invariably triumphed in the end
and the mustached villain always got
it in the neck, generally in some pain-
ful manner.

You can philosophize about it all
you like,-but the facts are that when
all red-blooded kids were reading dime
novels we didn’t _have any _ infantile
gunmen and now that nobody reads
them, kid bandits are as numerous as
the flowers of spring.

 

Just as the modern drug store sells
everything in the world except possibly
drugs, just so the gasoline station is
becoming an “emporium.” Out here
on the tourists trails through the
desert vou find gas stations have al-
most forgotten the name of John D.’s
favorite product. Thev sell oranges,
serve meals and—in many cases—pro-
vide lodgings.

Some day a smart gasoline baby will
add a beauty parlor to the ensemble
and make a fortune. Manicuring and
finger waves fit in well with the sands
of the desert. High class novelty—
not comedy—is what we all want.

Politicians who assumed to relieve
the poor, horny-handed farmer of his
troubles seem to have figured without
their host, so to speak. The whole
trouble with the farmer is he has to
enter a great gambling arena with na-
ture, and nature at times outdoes her-
self. There is at such times much
danger of a sort of dvspepsia, the re-
sult of too much generosity on the
Ceres and Pomona.

In Michigan we have the peach crop
to reckon with. In California the
grapes, while in the Middle West there
are the hogs and hominy, with an in-
terpolation of eggs and butter. Out
here in California the grape growers
became too optimistic and planted too
large an acreage. If the crop had
proven a partial failure, prices would
have been ample and those who had
any grapes would have been corre-
spondingly jubilant.

The grain grower could easilv plant
too much in the cereal line. encouraged
by last year’s prices, and bring dis-
aster upon himself. Even where pro-
duction is almost assured, and the
gambling features strangely, the man
who raises. chickens, for instance,
might incubate too many of them and
there wouldn't be enough hungry jaws
to dispose of the necks and hacks.

The truth is, supply and demand de-
termine prices—alwavs have and al-
ways will—and Uncle Sam has nothing
to say about it. When there is too
much of anything prices take a “nose
dive” and a Government equalization
fee makes a poor parachute. In other
words too many of any. particular
thing is alwavs too much.

Equalization and debentures make
good playthings for the politicians but
the agriculturist wastes valuable time
in paving any attention to this form of
amusement.

It is the old story of lifting one’s
self by his own boot-strans. It is not
done in polite society.

Frank S. Verbeck.

—— <><

Some people like your competitor’s
store better than they like yours. Why
not find out why and profit by it?

——_+~-._

Wise men make haste, but never

hurry.

 

 

 

2
IN THE REALM OF RASCALITY.

Questionable Schemes Which Are
Under Suspicion.

For many years a certain type of
scheme has been floating about the
country, and although it has had many
victims
and again, it still finds people, belong-

and has been exposed again
ing to the gentry of which one is born
every minute, to patronize it.

I nave before me now the report of
a newiy-decided case which shows how
the scheme is worked, and I discuss
it tere in the hope that it may save
scmebody from failing.

The always the
same, though fhe subject of the scheme
may differ.

fundamentals are

For instance, sometimes
it is worked with jewelry, sometimes
with talking machines and so on—in
the case I am discussing it was radios.
The

lished

promoters approach any estab-

business man, men good for

their notes. They pay no attention to
the business he is in. For instance,
they will try to sell, often successfully,
a radio agency to a grocer, or a jewelry
side line to a druggist. That is a par-
ticular point of their scheme, and it is
shrewd, because a druggist is practical-
ly helpless in buying jewelry.

If the agreement
without reading it, he does not notice

victim signs the
that he has put his signature to prom-
trade
There is always a lot of verbal prom-

issory notes or acceptances.
ises that if the goods do not sell he
is not obliged to pay for them, but all
those are wiped out in the written
agreement.

Practically always the victim of this
finds that the goods aren't
much good, but just about when he
has made his mind up to cancel the
agreement

scheme

“finance
him that it has his
notes and will expect him to pay them.
He thinks of his defense, but is told
by his attorney that no matter how
good it is,

some company”

serves notice on

it isn't available against a
third party holder. He believes that
the “finance company” is merely an
alias for the concern that victimized
him, but the job of proving i is
neither cheap, easy nor alluring, so
usually he pays the notes and tries to
forget it.

As I said, in the case before me the
scheme worked
The seller was the

was radios.
“Paramount Radio
Corporation,’ and the defendant a man
named Scannell. The latter signed an
agreement for the purchase of Para-
mount radio The contract was
signed on a representation that Para-
mount would send two men in a week
or ten days to sell the sets, and that
the agent himself would come back in
three weeks to do the same.

around

sets.

As usual the contained
two trade acceptances, which were re-
rest of the paper.
The Paramount crowd removed them

agreement

movable from the

and promptly “sold” them to the
“Washington Finance Corporation,”
which demanded payment. Scannell

meanwhile had found out that the price
he had agreed to pay for the Para-
mount radios was far above the market
value, that the sets were badly made
and wouldn’t sell. Also, the two men
who were to come to help sell never

MICHIGAN TRADESMAN

showed up, nor did the agent that got

the contract.
Therefore he

notes, but did

refused to pay the
not get away with it.
At the trial he attempted to show how
the Paramount people had taken ad-
vantage of him, but the court threw
all that out. It was not good against
the Washington Finance Corporation,
which stood as a bona fide holder un-
ti! proven and
Seannell couldn’t prove it otherwise.

otherwise, of course

The lower court accordingly gave
judgment against Scannell for the full
amount of the notes. He appealed,
but the Appeal Court upheld the judg-
ment.

The advice which must be given in
these cases is never to sign an agree-
ment which contains promissory notes
or trade acceptances. If you do, fix
them so they cannot be negotiated by
adding these words: “Terms subject to
Ponirace GF between same
This
company to hold them, but probably
they won't agree to take them that
way. E. J. Buckley.

| Copyrighted, 1929.]

parties.” will force the scheme

 

advertised, in a
direct mail circular, a group of lingerie
which was described as “French Hand

Made.” The

An uptown store

3ureau found these gar-
ments were machine made in_ the
United States. The store, when this
inaccuracy was brought to its atten-
tion promptly published a correction
in a newspaper advertisement.

A 34th
displaved dresses on racks above which
reading “Silk Dresses $5.95.”
The Bureau found that dresses of fab-
rics other than silk were mixed with
the silk dresses on these racks. Follow-
ing the Bureau’s report the signs were
changed to read “New Spring Styles,
$5.95.”

street store in its basement

signs

A store specializing in low prixd
wearing apparel offered spcuz coats
“2 for $20.” The advertisement stated
that they were “All Silk Lined,” but
coats purchased by the Bureau were
found to be lined with ra: on and w:th
a rayon and cotton mixture respective-
ly. The owner said he meant
that some of the coats were “all silk
i124, and

store

agreed that future copy
would be entirely accurate.
A specialty shop offered knitted

frocks

tion.

from its “Jane Regny” collec-
The Bureau found that the gar-
ments were not imports’ but
copies and the store agreed that future

copies should be clearly as

were

offered
such.

A Brooklyn department store in its
Mav silks offered Washable
Sitk Flat Crepe and Silk Prints, claim-
ing values Bureau found
The Bureau was inform-
ed that following the receipt of its re-
port a meeting of the store’s silk de-
partment personnel was held to dis-
cuss the error and the need for ac-
curacy in all representations.

sale of

which the
over-stated.

A Brooklyn department store dis-

playcd a fabric under a sign on its
main floor which read “Printed Linen

95c a yard.” The material was found
to be cotton pique. The sign was
changed upon receipt of the Bureau’s
report.

 

A salesman in the men’s wear sec-
tion of a midtown department store
offered men’s sweaters as “Pure Cam-
els Hair.” The garments were of wool,
in camel's hair color. This representa-
tion was corrected when the Bureau
reported its findings to the store.

The New York retail stores of a
well-known chain system offered men’s
belts stamped “Genuine Leather,” de-
scribed by salesgirls as “all leather.”
They were made of pressed paper em-
bossed and colored to imitate leather.
This paper body was then lined with
an extremely thin split of leather. It
was upon this lining that the stamp
Leather” appeared. When
this misbranding was brought to the
attention of an executive of the chain,
orders were given to withdraw from

“Genuine :

stock all improperly marked belts and
to advise mnaufacturers of such mer-
discontinue such
leading stamping upon belts furnished
Belts now offered in the
stores of the chain are properly stamp-
ed. The maker of the belts advised
the Bureau that such markings would

chandise_ to mis-

the chain.

be entirely discontinued by him.

Window
which cannot be purchased are a “come
on” and a “bait” method of attracting
business. Nevertheless, a few stores

displays of merchandise

still resort to the practice. One shop,
on Fifth avenue, displayed coats in the
window which were different from and
superior to coats on the rack sold to
customers who asked for the window
merchandise. This situation was cor-
owner of the store at
the Bureau’s request.

rected by the

A Herald Square store advertised
“Sale of 200 New Women’s Gowns
Special $15.50. The silk alone sells
over the counter at $4.50 a yard.” The
advertisement continued, “And it takes
4 to 4% yards to make a dress.” The
two dresses purchased by a Bureau
shopper happened to be size 36. One
of these was found to contain not more
than 3% yards of material and the
other not more than 3% yards. This
was reported to the store which ex-
plained that the figures were approx-
imate for an average size 40. The ad-
vertisement was repeated. Again the
3ureau. made two purchases, size 44
and size 40. A dressmaking authority
determined that the size 44 dress had
required not more than 35 yards
while the size 40 dress might have
been cut from a 338 yard piece of ma-
terial. The store’s advertising man-
ager stated that the second advertise-
ment had been released to newspapers
some days in advance and that as a
result corrective changes had
neglected.

been

A department store in Astoria ad-
vertised in a newspaper and by means
of window signs “Congoleum Floor
Covering—3 Square Yards for $1.”
The floor covering was found to be a
second grade material properly known
as “Crescent Brand.” The proprietor

June 12, 1929

of this store gave assurance that in the
future he would use the word Con-
goleum only to describe first quality
material properly so designated.

 

A downtown department store ad-
vertised radio sets licensed by R. C. A.
but did not name the actual manufac-
turer. The arrangement of the ad-
vertisement was such as to easily give
the impression that these were actual-
ly R. C. A. sets. The layout was
changed in subsequent advertisements
at the Bureau’s suggestion.

 

On upper Third avenue, a furniture
store advertised and illustrated a Rome
Mascot Double Day Bed at $18.50.
Salesmen showed the Bureau shoppers
who responded to the advertisement a
Rome day bed but a cheaper model
than the Rome The owner
of the store discussed the error in a

Mascot.

meeting of his sales force and adver-
tising department and assured the Bu-
reau that special care would be taken
to avoid any repetition.

An installment furniture house ad-
vertised Kroehler bed suites at $142.
However, the suites which the sales-
men showed to Bureau representatives
were different and apparently inferior
to that illustrated. The
pers found on the floor of this store a
suite which did correspond to the il-
lustration but it was priced at $179.
The store’s vice-president wrote the
Bureau: “Please let me say that I have
investigated the sale you called to my
attention and have taken steps to see
that there is no recurrence of same.”

Better Business Bureau.
—___+__——_

Will Beautify Lowly “Spud”.

The homely Irish potato is about to
have its face lifted.

Agriculture experiment stations in
Main, New York, Michigan, Wisconsin,
Minnesota and other important states
are the beauty parlors that will try to
give the “spud” a prettier face, smooth-
er eyes and a more attractive skin.

There are several reasons for the
“operation.” It is expected to enhance
the potato’s commercial appeal, whet
the consumer’s appetite, and save the
producer huge losses from a number
of common diseases.

Dr. William Stuart, in charge of po-
tato investigations for the Department
of Agriculture, has found that strains
resistant to mosaic, leafroll and other
diseases may be bred at the same time
for a better general appearance.

Primarily the government’s
breeding program for which Congress
has made an annual appropriation of
$20,000, is to develop high yielding
strains of smooth eyed Irish Cobblers,
Rurals immune to leafroll and Green
Mountains and Bliss Triumphs resist-
ant to mosaic.

While all major potato producing
states will co-operate, the more im-
portant projects in pollination and hy-
bridizing will be conducted by the Gov-
ernment in Maine during the summer
and at some Southern experiment sta-
tion in the winter.

Bureau shop-

plant

+++
The way of the transgressor is one

way, but remember that there are
other ways.

 

 

see iy 4 ee

RN RES a ye:

   

 

 

 

June 12, 1929 MICHIGAN TRADESMAN 3

 

 

 

 

ADDITIONAL ISSUE

$1,600,000
Texas-Louisiana Power Company

(Subsidiary of General Water Works and Electric Corporation)
First Mortgage Six Per Cent Gold Bonds, Series A

Dated January Ist, 1926. Due January Ist, 1946. Principal and semi-annual interest (January Ist and July ist) payable at the office of the
Central Trust Company of Illinois. Chicago, Trustee, or at the principal office of The Chase National Bank of the City of New York, at the option
of the holder. Coupon bonds with interchangeable denominations of $1,000 and $500, registerable as to principal. Redeemable as a whole or in
part on any interest date, on thirty days published notice at 105 and accrued interest on or before January 1, 1931; thereafter at 104 and acecrued
interest to and including January 1, 1936; thereaffer at 102% and accrued interest to and including January 1, 1941; and thereafter at 101 and
acerued interest to and including January 1, 1945. Interest payable without deduction for Federal Income Tax not in excess of two per cent per
annum. Reimbursement of the Pennsylvania, California, Connecticut and Kansas taxes not to exceed four mills; Maryland four and one-half
tax; District of Columbia and Kentucky five mills tax; Michigan five mills exemption tax; Virginia five and one-half mills tax and Massachusetts
income tax not to exceed six per cent of the interest to holders upon proper and timely application, as provided in the mortgage. Central
Trust Company of Illinois, Chicago, and Aksel K. Bodholdt, Trustee.

 

Mr. A. P. Barrett, Chairman of the Board of Directors of the Company, summarizes h’s letter to us as follows:

Texas-Louisiana Power Company is a public utility operating Company organized under the laws of the State of Delaware in 1925.
The Company serves (including the properties to be acquired in conection with present financing) without competition 33,954 electric
and/or gas customers and 4,291 water customers in 143 growing communities located in Texas, New Mexico, Louisiana and Kentucky
and (through subsidiaries) in Oklahoma and Arizona, over 85% of its business being transacted in Texas. Artificial ice plants are operated
in connection with electric properties in 22 communities and independently operated ice plants are located in the important centers of
Houston, Fort Worth and El Paso, Texas. Through subsidiaries transportation service is furnished to Wichita Falls with interurban

conections to Fort Worth, Texas.
CAPITALIZATION
(Upon completion of present financing)

First Mortgage Six Per Cent Gold Bonds, Series A, Authorized Outstanding

due 1946 (including this issue) ___------------- = $11,950,000
Fifteen Year 6% Sinking Fund Debenture Gold

Bonds, Series A, due 1942 ____--_---_--------- * 4,698,500
7% Cumulative Preferred Stock, $100 Par Value ___. $5,000,000 3,550,000
Common Stock (no par value) ~----------------- 30,000 shs. 23,600 shs.

*Limited by restrictions of the indentures under which they are issued, but not to
any principal amount.

 

"Or

In addition there will be outstanding in the hands of the publie $272,500 purchase
money mortgages of the Company and $300,000 of funded debt and preference
stock of subsidiary companies.

- ——

SECURITY

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} These Bonds, in the opinion of counsel, will be secured by a first mortgage on ail fixed properties of the Company now owned and to 4
, be presently acquired, subject to $272,500 of purchase money mortgages. Based upon an appraisal by Messrs. Victor A. Dorsey and
7} Company and plus subsequent capital expenditures on April 30, 1929, and expenditures for properties to be acquired in connection with {

present financing, the fixed properties subject to the mortgage have an estimated reproduction cost now including going concern value, q
, less depreciation, of not less than $22,000,000. p
, The Company also owns all the outstanding common stocks (except Directors’ qualifving shares) of certain subsidiary companies

which are not pledged under the mortgage, the properties of which companies have a value, appraised as above, in excess of $2,000,000. q
, These subsidiary companies have outstanding in the hands of the public $300,000 of funded debt and preference stock. 4
EARNINGS
, The following is a statement of earnings, as reported by the Company, of the properties now owned, including those to be acquired ‘
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in connection with present financing, by Texas-Louisiana Power Company and subsidiaries for the twelve months ended March 31, 1929:

Gross Earnings from ail sources (2 $3,618,629
Operating Expenses, Maintenance, Taxes (except Federal Income
‘Rav) and Prior Charges |!) 1,867,080
Net Earnings applicable to Interest, Amortization of Bond
Discount, Depreciation and Federal Income Tax -_--_--_- $1,751,549
Annual Interest Requirements on First Mortgage Six Per Cent
Gold Bonds, Series A (including this issue) ~...------------ 717,000

 

 

Balance applicable to Debenture Interest, etc. _____------------- $1,034,549
Net earnings as shown above were more than 21% times the amount required for
annual interest charges on the First Mortgage Bonds to be presently outstand-
ing, including this issue.

The proceeds of this financing will be used to reimburse the Company in part for construction expenditures, for the acquisition of
the properties of Texas-New Mexico Power Company and/or for other corporate purposes.

MANAGEMENT

The Company (subject to the control of its Board of Directors) is under the control of General Water Works and Electric Corpora-
tion through ownership of all its outstanding common stock. The properties are operated and supervised by men of long and active
experience in public utility activities.

 

All legal matters in connection with the issuance of these bonds will be passed upon by Messrs. Chadbourne, Hunt, Jaeckel & Brown, New
York and Mr. Frank B. Black, Chicago. The books and accounts of the Company have been audited to December 31, 1928, by Messrs. Peat, Mar-
wick, Mitchell & Co. These Bonds are offered when, as and if issued and received by us and subject to the approval of counsel. We reserve the
right to reject subscriptions in whole or in part, to allot less than the amount applied for and to close the subscription books at any time with-
out notice. It is expected that Definite Bonds will be ready for delivery on or about June 27, 1929.

 

These Bonds are listed on The Chicago Stock Exchange.

 

Price 97.50 and interest to yield 6.25%

E. H. Rollins & Sons

Founded 1876

GRAND RAPIDS
BOSTON NEW YORK PHILADELPHIA CHICAGO DENVER SAN FRANCISCO LOS ANGELES LONDON

All information given herein is from official sources or from sources which we regard as reliable, but in no event are the statements herein
contained to be regarded as our representation.

 

 

 

 

 

 

 

 

 

4

MICHIGAN TRADESMAN

June 12, 1929

 

MOVEMENTS OF MERCHANTS.
Coldwater—Wiliam J, Sweet has
succeeded Sweet & Morgan.
Elba—An up-to-date meat market
has been opened by Emil Jenke.
Wheeler—William Guyette has open-
ed a modern meat market here.

 

Reese—R. Alderton has engaged in
the hardware business in this city.

Ludington—Chas. P. Clauson is the
successor to Madsen & Clauson Hard-
ware Co.

Harbor Beach—Engle & Smith, of
Port Hope, will open a branch store
in this city.

Midland—Dean Walker has purchas-
ed an interest in the Bark Hardware
Co. on West Main street.

Monroe—Finzel & Scribner, hard-
ware dealers at 8 South Monroe street,
are to erect a two-story building.

Sault Ste. Marie—Frank C. Gillotte
has discontinued his grocery and meat
business on South Ashmun street.

Detroit — Julian Rosinski sold his
grocery and meat market at 18400
Conant avenue to Michael Kazerski.

Lyons—John Wheeler has sold his
grocery and meat market to Houser-
man & Son, who are also in business
in Saranac.

Whitehall—C. R. Rathbun has leas-
ed a store in the Fuller building, and
will occupy it with a stock of jewelry
about June 22.

Saginaw — The Frank Bros. Hard-
ware Co. have moved from 412 Court
street to larger quarters at 120 North
Michigan avenue.

Greenville William A. Fixel has
sold his interest in the Greenville Dry
Goods Co. to Samuel Jakont, who will
continue the business under the same

 

style.

Alma—John A. Burkheiser, dealer
in boots and shoes at 103 West Su-
perior street, is closing out his stock
at special sale and will retire from
trade.

Lansing — The Andridge-Gleason
Hardware Co. has been established at
221 West Washington street, by E. W.
Andridge and C. B. Gleason, both of
Lansing stores.

Grand Rapids—The Rowe Drug Co.,
Hotel, has been incorporated
with an authorized capital stock of
5.000 shares no par value, $1,000 being
subscribed and paid in in cash.

Royal Oak—The Lurie Brothers gro-
cery and meat business on Washing-
ton Drive has been incorporated with
a capital of $25,000. They are also
in business at 8450 Grand River avenue,
Detroit.

Holland—The Zoerman
Co. at 13 W. 16th street, has bought
out Deur & Zwerner hardware stock,
which it sold to them seven years ago.
J. Zoerman is owner of the

Rowe

Hardware

again
business.
Muskegon—John TenHove and Bert
VanderWier, proprietors of the Park
Grocery, have dissolved partnership
and the business will be continued by
3ert VanderWier, who has taken over
the interest of his partner.
Kalamazoo—Lubow’s, conducting a
chain of clothing stores, has leased the
Vanderwalker store building and will
occupy it with a stock of clothing as
soon as the modern front has been in-

stalled and the remodeling completed.

Detroit—The Russell Produce Co.,
Inc., 2409 Russell street, has been in-
corporated to conduct a wholesale and
retail business in fruits and vegetables,
with an authorized capital stock of
$3,000, all of which has been subscribed
and paid in in cash.

Detroit — Pewabic Potteries, 10125
East Jefferson avenue, has merged its
business into a stock company under
the style of the Pewabic Pottery, with
an authorized capital stock of $100,000,
all of which has been subscribed and
paid in in property.

Harbor Springs—Henry Stewart, re-
cently engaged in the shade and awn-
ing business at Kalamazoo, has re-
moved his stock from that city here
and opened for business in one of the
W. J. Clarke store buildings, under
the stvle of the Window Shade Co.

Monroe — The Buckeye Furniture
Co., 14 East First street, has been in-
corporated to deal in furniture and
house furnishings at wholesale and re-
tail with an authorized capital stock
of 10,000 shares at $10 a share, $100,-
000 being subscribed and $25,000 paid
in in cash.

3ay City—The Sterling Bakeries
Corporation, 723 South Madison av-
enue, has been incorporated to manu-
facture baked goods and sell them at
wholesale and retail, with an author-
ized capital stock of 5,000 shares at
$10 a. share, $35,000 being subscribed
and $15,000 paid in in cash.

Marquette—The partnership of An-
derson & Mellin, which firm has con-
ducted a meat business at 523 North
Third street for the past twenty-four
Mr. Mellin
is retiring because of poor health. His
interest were taken over by Ward E.
Luneau, who has been employed there.

Detroit—Frank J. Martin, of the
Burnham Stoepel elected
president of the Wholesale Merchants’
Bureau of the Board of Commerce, at
the annual meeting of the Bureau last
Friday. George F. Minto, head of the
concern bearing his name, was elected
vice-president, and E. E. Prine was
re-elected secretary.

Ishpeming—Lauerman Bros. Co., of
Marinette, Wis., will open a depart-
ment store on the corner of Main and
Division streets, about June 22. The
building has been remodeled and mod-
ernized throughout. The store will be
under the local management of E. J.
Hicks, formerly in charge of the
Cowell & Burns store at Marquette.

Big Rapids— Mrs. Anna Nehmer
has purchased the grocery stock of L.
W. Boochard, 617 North State street
and will continue the business at the
same location, giving it her personal
attention. The Nehmer grocery store
at 719 East Maple street will be con-
tinued under the management of Fred
Nehmer, son and assistant to Mrs.

years, has been dissolved.

Co... was

Nehmer.

Kalamazoo—D. C. Raphael, former
manager of the Style Shop, has pur-
chased women’s wearing apparel stock
and store fixtures of LaMode, South
Burdick street and will continue the
business under the same style. A mod-
ern front with plate glass display win-
dows will be installed and the interior
of the store will be redecorated, new

fixtures and display cases installed in
the near future.

Detroit—At the annual meeting of
the Retail Merchants’ Association of
the Board of Commerce, held Wednes-
day, the following officers were elected
for the fiscal year, July 1, 1929, to
July 1, 1930: Herbert D. Robinson,
president, Russeks; A. O. Day, first
Fyfe & Co;

second vice-

vice-president, R. H.
Maurice A. Enggass,
president, Enggass Jewelry Co.; Fred
N. Rollins, treasurer, the Rollins Co.;
Charles D. Boyd, secretary.
°

Kalamazoo — Thirty representatives
of the Citizens Mutual Automobile In-
surance Co. were present at a dinner
and promotional meeting at the Co-
lumbia hotel Friday evening. Men from
Wayland, Holland, Pavilion, Mendon,
Three Rivers and Zeeland were there
to hear William E. Robb, of Howell,
general manager and organizer of the
company. It was announced that busi-
ness had increased so rapidly that the
branch office recently opened in Kala-
mazoo was more than justified.

Manufacturing Matters.

Muskegon — The West Michigan
Steel Foundry Co. has increased its
capital stock from $80,000 to $124,000.

Detroit—The Acme Plumbing &
Heating Co., 2248 ‘Gratiot avenue, has
been incorporated with an authorized
capital stock of 300 shares at $10 a
share, $3,000 being subscribed and paid
in in cash,

Portland — The Portland Elevator
Co. has merged its business into a
stock company under the same style
with an authorized capital stock of
$50,000, $40,000 being subscribed and
paid in in property.

Detroit—The Hoffman
Engineering Co., 4484 Cass avenue, has
been incorporated with an authorized
capital stock of $100,000 preferred and
60,000 shares at $1 a share, $45,000
being subscribed and paid in in prop-
erty.

Detroit — Eades Brick Co., 10550
Gratiot avenue, has been incorporated
to manufacture and deal in brick, lime,
cement, etc., with an authorized cap-
ital stock of $50,000, $15,000 of which
has been
cash.

Sturgis—The A.
ture Co. has merged its business into

Combustion

subscribed and paid in in
R. Spencer Furni-

a stock company under the style of
the Spencer-Witt Furniture Co., with
an authorized capital stock of $150,000,
$60,000 of which has been subscribed
and paid in.

Detroit—The Robbins Engineering
Co., 1747 Abbott street, has been in-
corporated to machine
tools and appliances, with an author-
stock of $15,000, all of
which has been subscribed and $6,500

manufacture
ized capital

paid in in cash.

Detroit—The Heywood Starter Cor-
poration, 6547 St. Paul avenue, has
merged its business into a stock com-
pany under the same style with an
authorized capital stock of ten shares
at $100 a share, $1,000 being subscrib-
ed and paid in in cash.

Detroit—The Woodsteel Box Cor-
poration, 915 Ford building, has been
incorporated to manufacture wood and
steel boxes, baskets and other contain-

ers, with an authorized capital stock
of $50,000, $6,600 being subscribed and
paid in in cash and property.
Detroit—The Cadilac Tool Products
Co., Inc., 2016 Franklin street, has
merged its business into a stock com-
pany under the same style, with an
authorized capital stock of $25,000, of
which amount $7,500 has been sub-
scribed and $4,500 paid in in property.
Saginaw—The Tonka Manufacturing
Co., 300 Hoyt street, has been incor-
porated to manufacture wood-working
machinery, etc., with an authorized
capital stock of $50,000, $29,000 of
which has $675.55
paid in in cash and $28,324.45 in prop-

been subscribed,
erty.

Detroit—The Detroit Pump & Mn-
ufacturing Co., 1620 West Lafayette
Blvd., has merged its business into a
stock company under the same style
stock of
which has

with an authorized capital
$50,000, $15,000. of
subscribed and paid in, $5,000 in cash
and $10,000 in property.

Detroit — The Electro-Naster Co.,
1801 North Atwater street, has been
incorporated to manufacture and _ sell
at wholesale and retail, clocks, clock
movements, switches and control de-
vices, with an authorized capital stock
of 50,000 shares at $10 a share, $200,-
000 being subscribed and paid in in
cash.

Detroit—Walter H. Williams, for-
mer president and general manager of
the Williams Bros. Pickle Co., of De-
troit, died last Saturday at the home
of his sister, Mrs. William H. Morgan,
in Nashville, Tenn. He had been ill
Williams
was born in Detroit, the son of Henry
Williams, founder and
the pickle concern, and operated the

been

since last September. Mr.
organizer of

business here until five years ago when
he moved to Wilmette, II
the widow, he is survived by two sons,
Churchill and Charles Williams. and
by an aunt, Mrs. Frederick H. Holt,
of Birmingham.

———_++
Dobbin Still Lives.

The horse has largely been displaced
by the motor car, but it still plays an
important part in the modern world
and there is no evidence that the breed
is becoming extinct. Nor is it likely
to so long as 500,000 people will gather
to see a race between twenty-six colts,
with $50,000,000 at stake in
bets and sweepstakes.

The aristocrats of the racetrack are
not the only horses which still find
favor. Shortly before the Derby a
curious parade might have been wit-
nessed in London. It was a procession
of cart horses, of which the city still
boasts some 17,000. Despite all the
competition of motor traffic these faith-
ful servants of man are not merely
holding their own on English roads
but are actually on the increase.

This situation is true in this coun-
try also. Horses will never be entirely
supplanted by their modern rivals. Ra-
cing, riding and hunting will always
have their devotees and, unless the
automobile undergoes some now un-
foreseen development, Dobbin will re-
main in demand for certain kinds of
truckage. No car has yet been de-
veloped which will automatically fol-
low a milk route.

Besides

various

 

   

 

pil

arp meee Teg net

 

 

 

 

 

 

 

 

 

June 12, 1929

 

MICHIGAN TRADESMAN

 

Essential Features of the
Staples.

Grocery

Sugar—Jobbers hold cane granulated
at 5.55 and beet granulated at 5.45.

Tea—The undertone of the market
has weakened a little during the last
week, especially on Ceylons and Indias,
in primary markets, but the finer
grades are still steady. The leaders
are. still Indias, Formosas
and Javas. The demand for Japans
has slumped considerably, while the
demand for greens has improved. New
market for Hoochows opened during
the week in China on a basis from
4@5c under last year’s opening.

Coffee—The market, speaking of
green Rio and Santos in a large way,
has sagged a little further from its
own weight during the week. The
situation in Brazil is weak and the
whole line of Rio and Santos in this
country has felt the effect of that, with
a small fractional decline. Brazil has
certainly not yet found any practical
way of supporting the heavy supply of
its coffees. First hands demand for
coffee is of course greatly reduced on
account of the underlying weakness.
Mild have

since the last report.

 

Ceylons,

coffees shown no change
Jobbing market
for roasted coffee remains unchanged
except for occasional adjustments by
individual packers.

Beans and Peas—In spite of the
comparatively light demand the mar-
ket for dried beans has held up fairly
well. Early in the week in fact there
were slight advances in red kidneys,
but later pea beans eased off a trifle.
California limas are fairly well main-
tained as are other varieties. Dried
peas show no change for the week.

Cheese—Cheese market has been
steady and quiet throughout the week.
Supplies are still small and the demand
fair.

Canned Fish—No important changes
have occurred. Salmon is selling pretty
well and so is Japanese crab meat.
Most lines of canned fish including
shrimp have been in pretty good de-

mand and will be in better demand
when the warm weather definitely
comes.

Canned Fruit—Spot California fruits
are firm in price, with bargains scarce.
Standard peaches are quoted at $1.85,
f. o. b. Coast. It is said that 60 per
cent. of the packers are all sold out of
peaches. |

Dried Fruits—The dried fruit mar-
ket continues to do a satisfactory
amount of business for this period of
the year. While the business thus re-
ferred to is small in volume and re-
flects a quiet market, nevertheless it
is satisfactory and reassuring, for mar-
ket factors are resigned to several
weeks of dullness. They are content
if prices hold firm, and prices have
been doing this consistently. A grate-
fully received change in this market
almost devoid of any changes, consists
of certain price advances that are
scheduled to occur in the very near
future. One of these advances should
occur at the end of the current week.
This will be prunes, since the Califor-
nia crop is practically depleted and the
trade is turning to the Oregon yield.
The other item that will be marked up
is apricots, which is set for an advance

next week. Then, too, when the new
peach prices are announced, it is al-
most a foregone conclusion that they
will be as much as 3c ahead of the last
figure. But reference to price advanc-
es in other items is seldom made. In
fact, any kind to other
products is scarce, for the general

reference of

statement is made that no changes of
occurred in the other
items and that no changes should be
expected. add, that
prices are holding well, that items are

any sort have

They however,
moving as well as can be expected and
that they are optimistic regarding the
months to come.

Nuts—A sufficient amount of activ-
ity continues in the nut market to
satisfy factors in this trade. Prices
continue to stand up well w,ith no real
doubt existing that any
should be expected. In fact, certain
leading trade factors are of the opinion
that looked
forward to during the present month.
Brazils are still attractive, but becom-
ing scarcer, especially at the source.
Walnuts are scheduled to move ahead
a little before the end of the month
and there is a possibility that pecans
should also be put up a little in the
price score. Another that is
arousing considerable interest is  al-
monds. This, too, may be effective by
a price advance.

Pickles—The pickles market is rath-
er quiet this week. Many manufactur-
ers are reported to

recession

price advances may be

item

 

have withdrawn
prices, which means that a large quan-
tity is not being offered. A_ sizable
demand is reported for the salt stock,
particularly in the medium size and the
nubs; and the same is true of gherkins.
The demand has subsided for dills, al-
though considerable interest is being
shown in them. Trade
factors, however, anticipate an increase
in the volume of business within the
next few weeks.

Rice—The position is
steadily growing stronger, and careful
analysis reveals that ‘even the prices
now ruling do not yet fully reflect its
true strength. More and more mills
are running out of supplies and the
comparatively few that are not yet
closed down for the season find it in-
creasingly difficult to care for the de-
mand without precipitating further ad-
vances, since stocks of paddy rice in
first hands on May 1 were the smallest
since 1926, which was a short crop
year. On the other hand, distribution
of Southern rices from August through
to and including April, is estimated at
over 9,000,000 bags—more than 5,000,-
000 bags in excess of last year—ac-
counted for largely by heavier exports.
All indications point to a record low
carryover into the 1929 crop year. In
some quarters the opinion is held that
the carryover will consist only of pick-
ed over lots of long grain rices. New
crop developments are far from satis-
factory. Hampered by unseasonable
and adverse weather conditions, Arkan-
sas got off to a late start and reports
a decrease of 15 per cent. in acreage
planted to rice. Just to what extent
Texas plantings have been affected
by the recent floods is not yet deter-
minable. On all considerations further
advances, especially in the price of
Blue Rose, are inevitable.

futures on

statistical

Salt Fish—No particular change in
mackerel and other salt fish has occur-
red during the week. Demand is light
and stocks are very spotty.

Sauerkraut — Conditions continue
practically the same in the sauerkraut
market, with no price changes report-
ed. Although the sales of bulk kraut
dropped during the last three weeks, it
is believed that this will soon become
firm again.

Syrup and Molasses—The demand
for sugar syrup has been quite small
during the week, but prices have con-
tinued steady. Compound syrup is
also in very light request, but prices
there are steady also. had
a slump in demand on account of last
week’s hot spell and this week's cool
weather has not helped it much. Prices
are unchanged.

Vinegar—The vinegar market, too,
showed no signs of important changes
during the current week.
called satisfactory.

Molasses

Prices are

ee

Review of the Produce Market.

Apples—Northern Spy, $3 for No.
1 and $2 for No. 2: Baldwins, $1.75:
Idaho Delicious, $3.25 per bu. box;
Idaho Spitzenberg, $3 per bu. box.

Asparagus—Home_ grown, $1 per
doz. bunches.

Bananas—6@6%c per Ib.

Beets—$3.50 per crate for new from
Texas.

Butter—The market has had an un-
eventful week. Receipts have been
about enough to take care of the de-
mand, which has been only moderate.
The market has ruled steady to firm
since the last report. Jobbers hold
prints at 45c and 65 Ib. tubs at 44c.

Butter Beans—30 Ib. hamper from
Texas, $3; Climax basket, $1.75.

Cabbage—New from
per 60 Ib. crate.

Cantaloupes—California stock is held
as follows:

 

$1.65

Texas,

Tigenes 45 220 $5.50
wampos 26 5.00
Flats 225

Carrots—Calif., $3.50 per crate of 5
doz.

Cauliflower—$3.25 per
Calif.

Celery—Florida

doz. tor

commands $1 per
bunch or $5 per crate.
Cherries—$3.50 per box for Calif.
Cocoanuts—90c per doz. or $7 per
bag.
Cucumbers—$3 for 2 doz. box fancy;
$3.50 per bu.
Dried Beans—Michigan jobbers are
quoting as follows:

€. HE Pea Beane 20) $9.40
Hieht Red Kidney _....____ 8.80
Dark Red Kidney ..20 200 9.50

Eggs—The market is le higher than
a week ago. Jobbers pay 28c per doz.
Egg Plant—15c apiece.

Garlick—23c per lb.

Green Corn—60c per doz.

Green Onions—Shallots, 40c¢ per doz.

Green Peas—$3.25 per hamper for
Calif.

Green Peppers—60c per doz.

Lemons—Ruling prices this week
are as follows:
360 Sunkist $8.50
G00 Sunkist 2. 20 8.50
360 Red Hall. 8.50
300 Red Ballo 2. 8.50

Lettuce—In good demand on the fol-
lowing basis:
Imperial Valley, 4s and 5s, crate $7.00
Imperial Valley. 65 —---- 6.50
Hot House leaf, per 1b. -. ____- 18c

Limes—$1.25 per box.

Mushrooms—65c per Ib.
Sunkist
now on the

Oranges—Fancy California

Valencias are following

basis:

126 $7 25
SQ 725
/G te 7.00
200 6.50
6) 5.275
252 eS 5.00
286 ee 4.50
22.0] ee 4.00

Onions—Texas Bermudas, $2. per
crate for yellow and $2.25 for white.
Parsley—$1 per doz. bunches.
Pieplant—Home grown is

now in
market, commanding $1.25 per bu.
Potatoes—$5 per bbl. for North

Carolina stock.
Poultry — Wilson & Company pay
as follows:

Heavy fowls 000 30¢
Lieht fowls =
Heavy Broilers .....0 2 2 35¢
Eight Broilers 922055000 1 22¢

Radishes—20c per doz. bunches.
Spinach—$1 per bu.
Strawberries—Home

3.50 for 16 qt. erate.

$3@-

grown,

 

Sweet Potatoes—$3 per hamper for
kiln dried Jerseys.

Tomatoes—$1.40 for 6 Ib. basket
from California; four 6 lb. basket crate
from Texas, $2.

Turnips—75ce_ per
Florida.

Veal Calves — Wilson & Company
pay as follows:

doz. bunches for

Raney 220 2

le
Godd@ (2 ee 17e
Medtam 90 205000 14c
POOR 2 10c

Se
Four New Readers of the Tradesman.
‘The following new subscribers have
been received during the past week:
Thoman Milling Co., Lansing.
Margaret-Mary Shop, Grand Rapids.
E. N. Smith, Beal City.
W. W. Dunkle, South Bend, Ind.
No salesman will be rated trust-
worthy by customers if they note any
lack of loyalty to his employer.

 

 

We have Charles A. Moore

COR. WILLIAMS ST. AND PERE

 

 

We now invite you to inspect the finest cold storage plant in America.
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RY.. GRAND RAPIDS

 

 

 

 

 

 

MICHIGAN TRADESMAN

June 12, 1929

 

JAUNT TO JACKSON.

 

Grand Rapids Shared Well at U. C. T.
Convention.

Every Michigan jurisdiction, with
the exception of Ludington and Pe-
toskey, was represented by its dele-
gates when the thirty-sixth Grand
Council meeting was called to order
in the convention hall, the Odd Fellow
Temple at Jackson, Michigan, on
June 7.

Morris Heuman, Grand Treasurer of
the order and a member of the City
Commission of Jackson, called the
meeting to order and introduced the
Mayor of the city, who extended a
hearty welcome to the delegates, enum-
erating the wonderful possibilities of
Jackson; stating they had_ sixty-five
miles of pavement in the city and that
up to the time of the coming of the
delegates the streets had always been
wide enough for traffic. 3ased upon
his belief in the integrity of the trav-
eling men who are members of this
great order the streets of the city
would be wide enough during the
cconvention to accommodate everyone
who wished to use them. He then
presented the keys of the city in a very
nifty little talk, telling the members
that they were welcome to every form
‘of hospitality in the entire city.

The Secretary of the Association of
Commerce, J. D. O'Connor, also ex-
tended welcome to the delegates and
said that he could not pass up the op-
portunity of inviting all those present
and their friends to come back to
Jackson on June 30, at which time
would be the beginning of the cele-
bration continuing until July 6, called
Centennial Week, in which the celebra-
tion of the birth of the Republican
party under the Three Oaks would be
properly celebrated. In connection
with his welcome he stated that while
Jackson had many manufacturing con-
cerns within its limits, they realized
the necessity of having salesmen to
dispose of the products of these fac-
tories and in order that the manufac-
turers would be successful their prod-
ucts must be disposed of, so that a
salesman and the manufacturer always
went hand in hand together.

L. H. Brouwer, Grand Counselor of
Michigan, then took charge of the
meeting and opened the same in reg-
ular form.

Following the opening, Mike Foley,
88 years of age, but now on the re-
tired list, was conducted to the plat-
form amidst rousing cheers from the
delegates. Then followed James Bur-
gess, also a past Grand Counselor and
also retired, who has, unfortunately,
lost his eye-sight, at the left of the
Grand Counselor. Jim, as he is known
to the members, also received a great
ovation. A little later another member,
who as the result of a serious accident
has lost his eyesight, E. B. T. Schu-
macher, was conducted to the plat-
form, so that at this convention two
members formerly very active in U.
C. T. and successful as salesmen were
present as guests of the convention
who were not able to distinguish dark-
ness from light which surely made
some of the brothers present sit up and

take notice as to what could happen
to them.

A beauttful bouquet of flower, was
then brought in and presented by
Jackson Council to Grand Counselor
Erouwer and Grand Secretary Heyman
both members of this council. Each
one responded warmly in accepting this
beautiful testimony from the members
of their own council.

In the naming of committees two
members of Grand Rapids Council were
chosen, Allen F. Rockwell as chair-
man of the committee on Changes and
Dispensations and L. V. Pilkington,
chairman of the Mileage and Per Diem
Club.

The Grand
well as the Grand Secretary’s report,
showed the organization to be very
much alive and active although the rec-
ords show the loss of forty-one mem-
bers who died during the past vear.
The membership were called to their
feet while the roll was cailed and

Counselor’s report, as

a moment of silent prayer followed in
memory of the departed brothers.

The reports of different committees
then followed and L. V. Pilkington
as chairman of the committee looking
toward the establishment of an employ-
ment bureau in the State of Michigan
for the benefit of the members of the
order, gave a very complete report in
which he showed what has been done
in other jurisdictions and can be done
in Michigan with the right kind of co-
operation.

The delegates settled down to the
regular grind of business as if they
had come with the firm determination
to do good constructive work and with-
out a hitch the
steadily all day long except for the one
hour intermission at noon for luncheon.

The election of delegates and alter-

meeting proceeded

nates to the Supreme Council meeting
to be held at Columbus, Ohio, June 24-
29 resulted as follows:

E. L. Herring, Detroit.

M. Heuman, Jackson.

L. V. Pilkington, City.

C. C. Starkweather. Detroit.
J. Q. Adams, Battle Creek.
Lou J. Burch, Detroit.

M. J. Howarn, Detroit.

E. A. Welsh, Kalamazoo.

F. J. Fueske, Bay City.

Homer R. Bradfield, City.

D. D. Bullen, Lansing.

A. G. MacEachron, Detroit.

E. W. Schoonmacher, Detroit.

James E. Hardy, Detroit.

George Kelly, Kalamazoo.

Walter Lawton, City.

W. M. Kelly, Jackson.

Burt Rutherford, Saginaw.

Following the election came the in-
stallation of newly-elected officers, this
being conducted by Brother Bullen, of
Lansing Council, who has just returned
to Michigan after spending three years
in California. Following this the caps
and badges were presented to those
officers retiring from official life: H.
L. Rutherford, of Saginaw Council; E.

P. Munroe, Muskegon, and Rodney

Eaton, from Flint Council, the latter
two having served six years on the
Grand Executive Committee, thus be-
coming entitled to wearing a _ past
Grand Counselor’s cap and_ badge.

Presentation was made by Homer R.
Bradfield, of Grand Rapids Council,
who stated to these men that, upon
retiring from office, they were just
graduating from the school of experi-
ence in U. C. T. work which had been
carried on at the expense of the mem-
bership, and that, as a result of this
experience, and schooling they should
be better fitted to carry on the work
in connection with the organization
than ever before; expressing the hope
that they would measure up to the obli-
gations and requirements of graduated
membership. They were warmly thank-
ed for their loyalty and devotion to the
order during their term of office.

The meeting then adjourned. At
6:30 the members and the ladies all
assembled at the Masonic Temple,
where they were served a very de-
lightful banquet, following which they
moved over to the Elks Temple and
participated in a wonderful ball and
party in the beautiful ball room con-
nected with this Temple.

On Saturday morning at 9 o’clock
sharp the parade was formed and start-
ed down the main street of Jackson.
Members of Grand Rapids Council,
eighty strong in line, every man dress-
ed in white trousers, white shirt, black
bow tie and the cap of the
Grand Rapids Council surely made an
impressive appearance, as it was led
by the Girl Scout band of thirty-five

order.

pieces. The judges who were appoint-
ed to award the prize for best appear-
ance in line had no_ hesistation in
awarding first prize to Grand Rapids
Council, said prize consisting of $25.

Following the parade nearly every

one went to Shibe Park to witness
the baseball game to be played between
Grand Rapids Council and Lansing
Council. resulted disas-
trously for Grand Rapids, the score
being 6 to 1 with No. 131 on the
short end. This sure came about as the
result of the strain which our pitcher,
Clarence J. Farley, underwent. He
was injured while running the base

This game

lines. He was so handicapped, suffer-
ing intense pain, that he was unable
to continue the entire game, but the
fact remains, Lansing won the ball
game and carried away, the money.

Every one voted this as one of the
most successful Grand Council meet-
ings held in the history of the Michi-
gan jurisdiction.

Convention Notes.

The parade committee, of which R,
W. Radcliffe was chairman, surely did
work hard*and the splendid appear-
ance made by the members of No. 131
was, undoubtedly, due to the close ap-
plication and hard work of the chair-
man of this committee. Much credit
is due him for his devotion to duty
along this line.

Lou W. Burch, member of Cadillac
Council, Detroit, who has been in
California for the last two years show-
ed up unexpectedly, stating that he
had traveled 3.000 miles to get back
to attend the convention of the U. C.
T. Lou says that while the climate
in California is all right, the condition
of his health was such that he feels
it necessary to spend more or less of
his time there, but, outside of the
climate, Michigan has it all over Cal-

ifornia in every way. He was surely

 

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June 12, 1929

glad to be back among his old friends
and they were equally glad to see him.

The Hotel Men’s
through Mr. Montgomery, landlord of
the Post Tavern, Battle Creek, pre-
sented a beautiful bouquet of flowers
to the organization, stating that the
hotel men were dependent upon the

Association,

traveling men for their success in the
hotel business and that the Hotel
Men’s Association appreciated very
much the co-operation which the U.
C. T. had extended to them and the
suggestions made by the traveling men
to the hotel looking toward improve-
ment of hotel conditions and a more
friendly feeling between the two or-
ganizations. He also extended a
hearty invitation to the Grand Coun-
cil to come to Battle Creek in 1930.

The next meeting of the Grand
Council will be held at Port Huron,
this Council mustering enough strength
to win the convention for next year.
The Coldwater delegation was very
much in evidence with badges, ban-
ners, etc., asking for the convention
in 1931. Evidently they believe that
the early bird gets the worm and were
out full strength to secure the con-
vention in 1931.

One of the humorous instances con-
nected with the convention was a very
elaborate presentation to Elmer
Cheney, of Detroit, of a bouquet of
wilted flowers, the presentation speech
being made by Charley Blackwood of
the Kalamazoo Council. He said that
he took much more pleasure, in laying
the bouquet of flowers on Elmer’s
hand than he would upon Elmer’s
chest.

Abe Bosman, Junior Counselor of
No. 131, started home early and alone
and just East of Holt the car ahead
of Abe stopped very suddenly without
giving any intimation or sign that it
was going to stop. In order to avoid
a crash into the rear end of the other
car, Abe turned out barely missing the
car which had stopped, when sudden-
ly just around the curve came a ford
sedan with four ladies in the same, one
of them was driving. They were com-
ing at a high rate of speed and seem-
ingly made no effort to slow down or
stop. Although Abe brought his car
nearly to a stop, the oncoming ford
crashed into Abe’s car with serious re-
sults not only to the ford, but to the
occupants, three of whom were quite
seriously injured and the fourth some-
what cut on striking her face against
the windshield. The injured people
were carried into the house in front
of which the accident occurred and
were later sent to the hospital at Lan-
sing in the ambulance. Abe stayed
until everyone was taken care of, had
a few repairs made on his car and then
came home. No blame could be at-
tached to Brother Bosman, as he was
undoubtedly driving carefully and with-
in his rights, but it was one of those
regrettable accidents which do seem to
occur once in a while. All the mem-
bers following Abe stopped and stayed
with Abe until everything was taken
care of and then went home. This
was the only accident, aside from the
one in which C. J. Farley was injured,
which happened during the entire con-
vention to mar the pleasure of the
delegates. Homer R. Bradfield.

   

 
 

MICHIGAN TRADESMAN

Holds Five Day Demonstration of
Paint Specialties.

Some twelve years of experience in
the retail selling of paints has proved
to me that the most profitable end of
the paint business is that of selling
specialties to women. By specialties,
I mean stains, lacquers, enamels and
varnishes.

In selling paint specialties to the
household trade, it is of primary im-
portance that the salespeople be trained
to give intelligent, reliable advice.
When a store selling paints gets the
reputation of giving intelligent service
then business will naturally flow  to-
wards it. I have often heard a woman
customer in our store say: “I bought
a can of paint at the 25c store and
made an awful mess of my table. What
must I do to it?” Through reputation
as paint specialists she came to us for
reliable information and good material.
We always question a customer closely
regarding what she wants to finish and
the condition of it, then recommend 2
finish we know will give satisfactory
results.

It has also been my experience that
it is best to stock a Nationally adver-
tised line of paint specialties. A wom-
an will pay more and buy quicker if
she is offered a can of enamel she has
seen advertised in her favorite maga-
zine than one she has never heard of.

This is the age of color and the fact
that decorative appeal is the under-
lying motive which causes women to
want to paint things around the home,
makes it necessary to carry a large va-
riety of shades. In fact, we carry some
sixty shades of lacquers and enamels.
However, it is not necessary to carry
a large stock of each shade as our
source of supply is close to us. Our
stock of paint specialties invoices less
than $3,000 and our annual sales about
$15,000.

We also find it pays to hold a five
day demonstration of paint specialties
every spring. We do not do any actual
painting during the demonstration as
the store is usually crowded and the
customers would be liable to get fresh
paint on their clothing.
get ten or twelve pieces of unfinished
furniture and have our handy man fin-
ish them before the demonstration.
During the demonstration these pieces
are displayed on the sales floor and we

Usually we

very carefully explain how the finishes
are applied and how the various effects
are made. On the last day of the dem-
onstration we give away the furniture
by drawing numbers which have prev-
iously been distributed each day during
the demonstration. The cost of putting
on these demonstrations is negligible
and the returns are satisfactory.

A. W. Whitaker.
ee
Experienced.

“Now,” said the college man to his
dad at the football game, “you'll see
more excitement for two dollars than
you ever saw before.”

“T don’t know,” replied the old gent,
“that’s what my marriage license cost
me.”

—_++ +

A cheerful countenance and a pleas-
ing manner mean more friends, and
more friends mean more business.

 

 

¢.
Fa

ee

 

In Strange Ports

and Foreign Lands

 

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THE MICHIGAN TRUST co.

GRAND RAPIDS

THE FIRST TRUST COMPANY

JRE you preparing for a sum-
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leave to the last minute the

May we send you a booklet on the
subject of Wills and Trusts? It
contains a great deal of interest-
ing information concerning these
matters. Write or call for your

copy.

   
  
  
  
  
 
 
 
  
   
  
  
  
 
   
  
   
  
  
  
  
  
   
   
   
   
  
  
 
  
   
  
 
 
  
 
  
 
   
    
    
    

IN MICHIGAN

 

pe

 

 

MASS PRODUCTION.

The British people, whatever the va-
rieties of their politics, are conserva-
tive in temperament, and they generally
prefer to stick to the old groove even
after it has become obvious that it is
leading them miles out of the way.
Especially has this been true of British
industry. It is not so long ago that
Great Britain was the only completely
world.
Since that day, other nations, and this

industrialized country in the

nation in particular, have become force-
ful and successful competitors, but the
British people have continued instinc-
tively to trust to the old methods.
And the old methods have not proved
conspicuously successful under mod-
ern conditions.

Now, however, there is evidence of
a change. It is reported from London
that the commercial truck industry is
being reorganized upon the basis of
mass production. At present there are
at least twenty-five classes of trucks
being manufactured in England, and
this great variety of models is to be
reduced to five main types. Thus pro-
duction costs will be lessened and the
twenty-five separate manufacturers will
be able to combine for an attack upon
the world markets. It is said that the
British automobile industry in general
is to follow the example of the truck
manufacturers, and the British chem-
ical industry has already undergone a
similar reorganization.

There is a tendency on this side of
the Atlantic to suppose that the world
markets are eagerly awaiting the time
when they may become the willing cap-
That this
is an oversanguine view of the situa-

tives of American industry.

tion will be shown soon enough if
3ritish industry goes over to mass
production on a large scale. And we
shall hardly be able to complain of the
very sincere form of flattery which
such an evolution would imply.
INSANE AND INCURABLE.

The gangster is being dragged out
of the realms of romantic fiction into

 

the cold, hard light of science. Studies
in psychology and pathology are tak-
ing his measure with a view to dis-
covering what can be done with him.

Dr. William J. Hickson, director of
the psychopathic laboratory of Chi-
cago’s Municipal Court, has announced
his findings after a series of first-hand
studies, and his conclusions are of
great importance to criminologists,
lawmakers and plain citizens. For they
describe the gangster and the gunman
as creatures mentally deformed and
diseased from birth, dangerous aliens
in the normal world, insane and in-
curable. They escape the asylum only
because their emotional reactions are
dead or atrophied, so that their vio-
lence is calculated rather than pas-
sionate, and their cold-blooded per-
versity seems far removed from the
maniacal ravings of the unfortunate
whose mind and passions are both un-
balanced. But according to this new
analysis they are none the less insane;
they are incapable of recognizing right
and wrong and lack the saving instinct
of human responsibility.

The lay world has slowly been com-
ing to this conviction. Some years ago

MICHIGAN TRADESMAN

a very different attitude was revealed
in the fictional glorification of this
sort of criminal, which made the high-
wayman a hero and Billy the Kid a
romantic figure. Recent books written
out of direct contact with the under-
world tell a different story. They por-
tray the gunman not as a man, but as
a skulking animal in human shape, a
wretched rat that hides in dark holes
and fights when corned, a creature of
greed and fear and appetite but with-
out the sensibilities of healthy human-
ity. It declares that the world is in-
fested with a dangerous breed, the dark
consequence of past sins of error. It
holds that the gunman is cursed from
birth as Ishmael was.

Herein is no justification for a mere-
ly sentimental sympathy with the dan-
gerous criminal. The disease is too
dangerous for coddling, and if it can-
not be cured it must be exterminated
or segregated for the safety of society.
Nor does the new scientific proposition
declare or imply that all crime is dis-
ease and, therefore, without moral im-
plications. It merely holds that there
are congeintal killers, deficient from
birth in qualities that make the present
order of society possilbe, who can
neither be cured nor endured. It argues
that these must be put under control
exactly as other forms of dangerous
insanity are segregated and shut away.

One conclusion looms large in con-
sideration of this alarming evidence
of mental decay. Something is dan-
gerously wrong with the civilization
that breeds such abnormality, as is
testified also by the tragic fact that
every year the insanity records of the
nation reach new figures. The cure
must go back of the present criminals
and attack their cause.
not yet know the cause, but science

Science does

must find it.

 

DRY GOODS CONDITIONS.

After passing through a season that
almost continually kept the brakes on
trade, retailers have been treated to a
series of ups and downs in temperature
through which it was difficult to know
whether fur coats or cotton dresses
might prove more acceptable to the
public. However, the net result has
been to push sales ahead in fair meas-
ure, although a certain amount of sell-
ing pressure has been necessary. Vaca-
tion and travel needs have figured
prominently in consumer purchasing,
and the demand for dress accessories
has been somewhat better than the
trade on major items. '

Combined sales of the two largest
mail-order companies very nearly
reached the increase that was predicted
of them. The actual gain last month
was 37.3 per cent. over the figures of
May, 1928, with, of course, the volume
of the new retail stores included. The
chain stores reporting their sales went
ahead for the month by substantial
margins in many cases, and improved
on their showings for the five months’
period. Through a special campaign,
the Woolworth system pushed up vol-
ume in a notable way among the older
stores.

In the wholesale merchandise mar-
kets quite a spurt of activity took
place. The hot weather of the preced-

ing week reduced retail stocks and led
to hurry calls for more merchandise.
The number of buyers on hand also
increased. Shortages of summer goods,
particularly in the higher price lines,
have appeared, but manufacturers seem
disposed to go ahead with early fall
preparations instead of producing addi-
tional supplies. The latter will be pro-
vided by those making cheaper goods.
Early apparel lines emphasize flare
effects and appear to mark the first
real deviation from the simple designs
so long in favor.

 

HALF YEAR RECORDS.

From all indications, the half-year
mark will be reached in industry with
most of the major branches setting new
records. The figures now being issued
on May outputs point to this, along
with the reports that operations have
not been much reduced this month so
far. Only in the building line has there
been real reaction, and there was a
surprising upturn in construction to-
ward the end of last month.

In the automobile business a good
deal still depends on developments.
Among dealers the consensus of opin-
ion is that the weather has put the
Com-
plaint is general on this score and the

season about a month behind.

secondary cause of dissatisfaction is the
slow movement in used-car sales which
are affected by the competition from
the low price new models. The latter
account for over half of the latest
registrations, and the assumption is
that there has been over-production of
cars selling in the middle and higher
price groups.

Partial recovery in grain prices dur-
ing the week helped the agricultural
outlook, but crop estimates are not of
the type that lend much cheer to price
prospects. With the debenture scheme
dropped, the farm relief measure may
eventually prove of some benefit, but
it is not expected to produce much ef-
fect within the near future.

The industrial records which the half
year will furnish may serve to lift
sentiment somewhat and, within reason,
this is deemed desirable. A consider-
able section of opinion, however, con-
tends that the high levels maintained
so far this year are reason enough to
suppose that something more than the
usual slackening lies ahead.

COLOR IN MEN’S DRESS.

There is a growing movement for
color in men’s clothes. Evidence of
this tendency is to be seen on every
hand. We have not yet adopted silken
breeches in pastel shades or colored
blouses with lace ruffles. We are still
bound by the conservatism which de-
scended upon the male portions of so-
ciety coincident with the growth of
business activities. But things are look-
ing up.

It is the announcement that blue
shoes are being recommended for men
at a convention of the National Shoe
Retailers’ Association which is re-
sponsible for these observations, but
that is simply a straw which shows
how the wind of fashion is blowing.
We have already had the vogue for
colored shirts and collars and more
flamboyant neckties. Even masculine

June 12, 1999

underwear is going through a trans-
formation. This change is not so evi-
dent as that in lingerie, but perhaps
may be taken as indicative of how men
would like to array themselves if they
only dared.

We are not sure of just what fash-
ions we should like to see adopted, but
there is no reason why men _ should
always remain as sombrely dressed
as present styles dictate. There was
nothing drab about the way our grand-
fathers garbed themselves, although
even they were conservative compared
with their grandfathers. Let us have
a little more color by all means, and
some of the courage of our ancestors.

 

ITEM WELL WORTH SAVING.

An analysis by a department store
of 10,000 cases where goods had been
returned by customers disclosed that
the public was responsible in only 27
per cent. of the instances, whereas faul-
ty goods and selling methods were to
blame for the remainder. That store
is now attempting, and with success,
to improve its service so that the mer-
chandise sold will stay sold. The stores
in Boston are continuing a campaign
which they started some months ago
toward the same end.

The total of goods sold and returned
is estimated by Channing E. Sweitzer,
managing director of the National Re-
tail Dry Goods Association, at almost
a half a bililon dollars a year, with a
cost to the stores of some $50,000,000.

This is an item well worth saving.
Ways aud means can be adopted, of
course, to make sure that merchandise
shortcomings are reduced. In the case
of wrong sizes, which are put down as
the major complaint, measurements can
be verified before the articles art put
in stock. But where selling efficiency
is concerned, a more difficult problem
is presented. As time goes on, it be-
comes more evident that the sales per-
son is the most important and yet the
weakest link in the distributive scheme.

The study of returns and how to re-
duce them will have even more far-
reaching benefits if its results in a real
improvement in store selling technique.

 

Many years ago the popular song
was “Up in a Balloon, Boys, Up ina
salloon.” To-day the boys—and girls,
too—are following the lines of the song.
They not only fly but try to outdo one
another in the length of time they re-
main in the air. Nor are they the only
ones who are forsaking Mother Earth.
We have the flagpole sitter who looks
down disdainfully on what must seem
to him the nether regions. There are
the tenants of penthouses some forty
or: fifty stories from the ground who
have taken their flower and vegetable
gardens with them. If this forsaking
of the earth goes on some one will be
appling for an aerial certificate of con-
venience and necessity.

aps eee

The careful merchant finds some
poor accounts on his books, but it is
the careless man .who finds his profits

all tied up in poor accounts.
a a omen

You are chiefly concerned with be-
ing valuable to yourself, but your value
to yourself is dependent upon your
value to others.

 

reas

 

 

June 12, 1929

 

MICHIGAN TRADESMAN

9

 

OUT AROUND.

 

Things Seen and Heard on a Week
End Trip.

If there ever was a finer summer
day than Saturday, I have yet to see
it. If the foliage on the trees, vines
and bushes was ever more beautiful
than now, I have lost all sense of
comparison.

The Dodge brothers at Comstock
Park tell me that the recent changes
they made in the F. R. Dodge store
have more than paid for themselves in
the increased trade which has insisted
on heading their way since the modern
methods were introduced.

 

Sparta is no longer a quiet village.
It is a bustling embryo city, due to
the remarkable growth of the Sparta
Foundry Co., which is now employing
400 men and paying out $13,000 every
week in wages. New additions are be-
ing platted and placed on the mar-
ket and many new residences will
probably be erected between now and
the close of the summer season.

E. W. Randall has evidently caught
the spirit of progress and is planning
the complete overhauling of his store,
including the introduction of steel
counters and shelving, in the near fu-
ture.

At Kent City I found M. H. Saur
very jubilant over the arrival of a sec-
ond son, who had put in an appearance
that morning. The lad tipped the
heam at 10% pounds. He completes
a family circle of four—girls of 7 and

5 and a boy of 3. Mr. Saur showed
me a past master jewel which was re-
cently presented to him by Casnovia
Lodge, No. 461, F. & A. M., of which
he is very proud.

George E. Seaman has engaged in
the restaurant and soft drink business
at Casnovia, across the street (M 46)
from his former location.

 

I found C. L. Gold, the long-time
druggist at Bailey, very happy over
the success of his son, C. R. Gold, who
recently purchased the Carl A.
Schwartz drug stock at Cadillac. The
young man has been employed the past
three years as prescription clerk for
Howard Roussin, the Cadillac drug-
gist. He has more than doubled the
sales of the Schwartz store since he
took possession.

I found a new cashier installed in the
Grant State Bank in place of Mr. Mc-
Kinley, who retired a few days ago
after long years of faithful service. He
is Floyd E. Townsend, who comes
from Hart, where he has been assist-
ant cashier of the First National Bank
for the past six years. Mr. Townsend
was born in Litchfield, Jan. 20, 1888,
and received his scholastic education
in the public schools of that place. I
think he will fit into his new job nicely.

 

En route to Newaygo we turned off
to take an inventory of the improve-
ments around Hess Lake, which has
long been regarded as one of Michi-
gan’s most interesting resorts, Much

to our delight, we found that the Mary
Lou Inn had been enlarged by the
addition of a screened in porch, 24 x
36 feet in size, commanding a sweep-
ing view of Hess Lake and_ near
enough to the water to enable people
eating at the tables to hear the waves
lapping on the beach. This enlarge-
ment will enable the Thompsons to
feed 100 people at one sitting.

 

The Valley Inn looked more inviting
than ever. It is now conducted by the
junior Hedler, who appears to meet
the requirements of the traveling pub-
lic in a satisfactory manner.

 

We planned to extend our trip to
Fremont, but the driver of the Fre-
mont and Newaygo bus told us the
present route is a “detour all the way
and dusty every inch of the way,” so
we decided to defer our call on Fre-
mont friends until the Newaygo county
officials decide to apply a coating of
dust arrester.

 

T have heard of three weddings
among so-called respectable people
this year where the brides frankly
stated that if they could not get along
with their husbands they could live in
comfort on the alimony they could
filch from their temporary attachments,
which leads me to believe that the
sacred relation of matrimony is rapid-
ly becoming a step to the divorce
court: that the bride has definite plans,
carefully considered and fully matured,
along that line in altogether too many
cases. The common term to apply to
such cases is “gold digger.” I have
a somewhat harsher word, but one
which I think more clearly describes
the situation—the expressive word
which defines a woman who leads a
base and degraded life for pay. Any
woman who takes the solemn vows of
matrimony with the avowed intention
of violating them within a short time
for the sake of an independent income
is no better than the woman of the
Street:

 

T read not long ago about a woman
who was simultaneously receiving ali-
mony from three different husbands
and was reported to be on the look-out
for a new conquest. With her, ali-
mony was an established business, as
stable and reliable as the profession
of dressmaking or book-keeping.

A magazine writer recently told of
a man who was paying alimony to
three different women whom he mar-
ried under the impression that he was
getting angels instead of devils dis-
guised as women. Now he is hope-
lessly tied up in more ways than one.
His income is all absorbed by his ali-
mony payments, so he cannot marry
again. None of his former wives will
resume marital relations with him be-
cause they are looking for men with
alimony money which they can lay
claim tp and absorb.

 

One of the largest retail furniture
stores in the city which claims to
specialize on Grand Rapids made fur-
niture makes a practice of refusing to
disclose the name of the factory in
which any piece of furniture is pro-

duced. Asa result of this policy, hun-
dreds of people walk out of the store
weekly as soon as their request regard-
ing the identity of a piece of furniture
is ignored or denied. This looks to me
like short-sightedness on the part of
the management. People of discrim-
inating judgment like to know where
their furniture is produced, so they can
discuss the subject with their friends;
perhaps boast over the possession of
goods made by leading manufacturers.

Walter Baker, formerly engaged in
the wholesale confectionery business
at Kalamazoo, but for the past sixteen
years traveling passenger agent for the
Kalamazoo interurban, has been elect-
ed assistant general manager of the
Lewis Rapid Transit Line. He will
make his headquarters in Kalamazoo,
but as Walter has a habit of making
himself at home wherever he hangs
his hat, he will probably be out with
the busses of his company a large por-
¢4ion of his time.
constant effort in behalf of his em-

Patient service and

ployer are synonymous for Walter
Baker.

If there is any one thing I admire
in Governor Green beyond all others
slug
In other words, he has no

“ce

it is his inclination and ability to
the gang.”
use for a band of pirates who form a
coalition and enter into a conspiracy
to defeat the will of the people. He
showed this inclination very clearly in
the prompt manner in which he vetoed
the relicted land bill, which, in my
opinion, is one of the most vicious
measures ever evolved in the minds of
wicked men. I hope the Governor
stands his ground and refuses to listen
to the clamor of these conspirators to
call a special session of the Legisla-
ture, the sole object of which would
be to put money in the pockets of men
who do not deserve such recognition at
the hands of the people.

Referring to my recent references
to Senator Couzens and his inability
to function properly in our highest
legislative body, a Detroit correspond-
ent, who happens to be a millionaire
stock broker, writes as follows: “I be-
lieve I have less use for Jim Couzens
than you have. Perhaps you won't
agree, but I consider that fellow our
State’s worst pest and it is too bad
that he wasn’t kept at home. He cer-
tainly put Detroit in a beautiful fix
as regards transportation and he owes
the city a great many millions of dol-
lars which the taxpayers have lost by
his several years of bungling with
ntunicipal affairs. In the city hall he
had a free hand, but, fortunately, there
are some checks on him in Washing-
ton. I note he now proposes to mud-
dle with the telephones, telegraphs,
radios and what not. What the coun-
try needs is fewer senatorial investiga-
tions, but probably more—a change of
senators.”

Charley Powers, who has recently
returned from Los Angeles, where he
spent the winter, is regarded as some-
thing of an authority on Mexico, be-
cause he is a member of a sporting
club composed entirely of American
citizens, but located in that republic.

He ventures the opinion that the pres-
ent insurrection is the last one Mexico
will ever have to face, due to the re-
cent action of President Hoover and
Minister Morrow in supporting the
regularly established government and
refusing to lend aid or comfort or fur-
nish ammunition to the insurgents.
Without the connivance of this coun-
try no revolution in Mexico can ever
succeed. The best class of Mexicans
are rapidly changing their opinions re-
garding citizens of the United States
and the words of reproach against
Americans, which have been uttered so
frequently in the past by Mexicans of
all classes, are now seldom heard in
that country. Instead, the Mexicans
are completely changing front regard-
ing our people and are now urging
them to locate in Mexico and engage
in any line of lucrative business. One
reason for this revulsion of opinion is
that Americans no longer undertake
to “high hat” the Mexicans, but treat
them as equals in intelligence, cour-
tesy and high mindedness. The intro-
duction of school houses, conducted on
the American plan by non-sectarian
teachers, has much to do with the gen-
eral improvement of Mexico. Mr.
Powers, who is well acquainted with
the governor of Lower California, says
that official recently told him that 94
per cent. of the children of that dis-
trict were attending regularly estab-
lished public schools. E. A. Stowe.

a
Mass Selling Problem.

How far the department store
problem is from satisfactory solution
is indicated by an analysis of the op-
erations of nearly five hundred such
steres, with a volume of more than
one and a quarter billion dollars. As
usual the biggest are best off, but, in
nearly all of them costs of operation
continue to rise faster than gross mar-
gins, so that the tendency is for net
profits to decline. The analysis is by
the Harvard Bureau of Business Re-
search which has made similar analy-
ses in the past, and is in a position,
therefore, to note the general trend.
The bureau finds that these stores had
more difficulty than ever last year in
meeting the demand for greater effec-
tiveness in merchandising methods in
the face of the flooding tide of over-
head. The group with sales of $1,-
000,000 or more showed total expense
of 31.7 cents on the dollar of sales and
66.8 for merchandise, leaving only 1.5
cents for profit. The only group that
was able to cut expense was made up
of specialty stores doing less than a
million. The department stores of that
size, on the other hand, suffered most.
Chain department stores made a rela-
tively poor stand against rising ex-
pense, though compared with the in-
dependents their margins were larger,
results that in both cases are the op-
posite of what might have been ex-
pected. Mass selling by big establish-
ments, employing large forces in ex-
pensive quarters, has still to find its

economic justification.
—__-+--_- o>

The Eternal Triangle.
Teacher (in grammar class): Willie,
please tell me what it is when I say,
T love, you love he loves.
Willie: That’s one of them triangles
where somebody gets shot.

 

 

10

KAISERISM IN BUSINESS.

 

It Paralyzes Main Street With Its
Poison String.

While up North

given first-hand testimony about the

last week, I was

syndicate system and its reversion to
lawlessness which is both concrete and
startling. I refrain from publishing the
names involved and the sources of my
information for reasons which you will
readily understand before you have
finished reading. I prefer, rather, to
take the risks alone.

A prominent up-state merchant who
told me all about this owns a fruit
ranch in Forida. He has a very dear
friend in Detroit whom he visits every
spring on his way home from the
South. This friend was once closely
connected with the
Detroit, but is now in entirely different
business. The merchant made what he
thought was a good business sugges-
tion to his Detroit friend.

“Let's you and I go into the fruit
wholesale business,” was his idea. “We
can ship citrus fruits in from my local-
ity in Florida and sell to the fruit
stores at a much lower figure, giving
better quality than they are getting
now. Still, we would make a neat profit

fruit business in

for ourselves in a clean, legitimate
way.”

His friend waved the suggestion
aside.

“Forget it,’ he advised, “Why, man,
down here in Detroit, the dago fruit
wholesalers have an iron-clad monop-
oly. If one of these fruit stands would
dare buy fruit from someone not in
their ring, he would have a bomb under
his place.”

Now, you independents, do you think
that too etxreme to be true? Read what
Frank J. Loesch, who is now on Pres-
ident Hoover’s crime commission, says
about “Business and Crime” in the
April and May number of either Na-
tion’s Business or Magazine of Busi-
ness. (The exact data has slipped from
me for the moment). Here is a state-
ment from a man who knows; and Mr.
Loesch tells the same story about dif-
ferent lines of business in Chicago.

I have always maintained that the
apparent protection which the liquor
racket enjoys from the law is not due
to the fact that they are in the liquor
business, but because they are syndi-
cate in formation. The gunman isn’t
confined to the liquor business for a
job. Didn’t they import Chicago gun-
men to fight out the dry cleaners war
in Detroit a few months ago? That
was reported in the newspapers. Cer-
tainly it is a fine mess of affairs when
the boss killer of Chicago can come
out boldly and be quoted in the Na-
tion’s newspapers from an interview
as to the future policies of gangland,
precisely with as much dignity as if he
were the president of General Motors
or some other big man. Yet, that is
precisely what was published in the
dailies on Tuesday evening, May 21.

The trouble with the liquor problem
is that the law doesn’t get the head.
Only the little rum runner and boot-
legger are caught. It is the same with
the chain store. The manager is caught
at short-measure, hauled up before the

MICHIGAN TRADESMAN

judge, and fined, but the law doesn’t
get the company.

Right Michigan, a chain
manager was found to be short in his
reports, and the shortage was deducted
from his pay, although it was found to
be no fault of his own. Someone had
stolen a 100 pound bag of sugar from
his store while the back door was open.
When he complained to his superin-
tendent that he couldn’t stand the de-
duction of that amount from his pay,
the superintendent replied:

here in

“You don’t have to take it out of
your pay. Don’t you know how to get
ce” :

That was the instruction given a
young manager by an executive in one
of the large chains in Michigan. I have
similar testimony from scores of young
men who were once chain managers
and who have left the chain because
they still the
“teachings at Mother’s knee.”

Here is the suggested question: Is
the school for
crime? Harry F. Sinclair represents the
syndicate system, not at its worst, but
in its everyday clothes’ This man,
while evidently a prince among men,
shadowed a jury and did his best to
defeat justice in America. Study some
of the dirty methods employed by the
syndicates in Washington and arrive
at your own verdict. If you are a
decent American, it can be only one
word—guilty.

I do not charge all syndicate con-
cerns with alliance with the under-
world; but I do say that in the final
analysis, the syndicate system substi-
tutes force for competition. Every one
of them operates behind closed doors;
and we know not whom to trust with
so much power in one hand and one
head. The secret of our crime wave is
not that people are worse to-day at
heart, but because we are making
kings of a few, and money will buy
anything, if there is enough of it in
one place.

We are not fighting institutions but
a system—and that system has never
yet failed to go to any safe length to
win its ends. The chain store is bolder
to-day than ever before—every one of
them. Why? Because they are getting
away with it. A few managers are
caught; but the system goes on, un-
hindered.

I am no hero because I find my blood
boiling at the discovery of such cond:-
tions. I am just an ordinary decent
American; and what American’s red
blood wouldn’t jump to precisely 212
Fahrenheit upon such a discovery? Pa-
triots have always stood ready to de-
fend their country against just such
foes as this from without; and they
will stand out against such enemies
from within, when they are informed
of the truth. I’d rather stop lead any
time than to let such an outrage pass
unchallenged; and there are millions
of other ordinary Americans who would
do the same in my place.

This molly-coddle spirit of America
of shrugging the shoulder at such con-
ditions and going on supporting these
very conditions through ignorance and
selfishness, will be our undoing; and
we Americans won’t stand for it. The

remembered some oi

syndicate system a

person who guzzles illicit liquor is a
party to the crimes perpetrated by
those whom he patronizes; and the
bargain-chaser who grabs off “savings”
and boasts “economy” by trading with
the syndicate breeding-places of dis-
honesty and crookery are equally par-
ties to whatever crimes be prepetrated
by those whom he or she patronizes.
These cases are exactly parallel; there
is no middle-ground.

Some merchants smile at our chal-
lenge, shrug their shoulders and say,
“Qh, there is a place for the syndicate.”

Of course, there is a place for it.
Just as there is a place for the killer,
the gunman and the drug-pepped thug.
His place is at the swinging end of a
rope; and, once we American people
wake up to the crime situation, we shall
begin disposing of these yellow cowards
who shoot in the back and continue the
course until either the supply of cut-
throats or the supply of rope is ex-
hausted. As for the syndicate, there is a
big place for it. The biggest place in
all the universe—oblivion.

The syndicate substitutes force for
competition, whether that force be
“buying power” or a bullet shot from
a dark alley. It is the empire in busi-
ness, with the use of the mailed fist
that is always a mark of the empire.
Kaiserism in business, with its sub-
marine warfare on innocent neutrals in
trade, has no place in the blessed sun-
shine of America: Every law, custom
and tradition of Democracy condemns
it. Every word of great Americans
who have gone before denies it a place
in this land of liberty.

We have stood a lot from the syndi-
cate system. We have seen it paralyz-
ing Main Street with its poison sting.
We have seen our communities pay
tribute to distant metropolitan strong-
holds. We have seen our local inde-
pendent merchants, brethren of a class
with us, routed from their pursuit of
happiness and relegated to vassalage.
All this have we beheld, and still wait-
ed for more concusive evidence that the
syndicate was weighed in the balances
and found waiting. But, when the syn-
dicate system persists, not once, but
over and over again, in linking business
with the underworld, the dive and the
brothel, the barest of common decency
forces us to take up again the battle
cry of 1776, and declare that “Taxation
without representation is tyranny.”

If this be treason in the opinion of
some hop-stewed shiek of gangland,
he must make the most of it. While he
stayed with his kind, and lived off his
own.kind, I had less to say. I never
liked him; and I often wished he were
off the earth. But, when he begins hir-
ing out to what has always been de-
cent business, and brings his “pine-
apple” and “gat” to Main Street, as
weapons of modern competition, I rise
to defend what to me is dearer than
life—the inheritance of American Lib-
erty for which others have died to
bring to me, and which I must pre-
serve for those who will come after
me! If that means that I am a marked
man, so be it. There are limits beyond
which no decent man can go in toler-
ance, and continue to hold his head
among men,

June 12, 1929

This is no longer a question of “com-
petition.” It is a question of decency.
If American people were justified in
banning German-made_ merchandise
during the war, they certainly will be
doubly justified in refusing to give aid
to this enemy of America, once they
have the truth. And, if you merchants
don’t dare say such things to the peo-
ple of your respective communities, or
you don’t know how, let me know. Get
them together and I'll tell ’em, without
asking you to shoulder any responsi-
bility for what I may say. That is ex-
actly how I feel about it; which, by the
way, may be one reason why only such
papers as the Michigan Tradesman will
allow space for my expressions.

W. H. Caslow.
———_+22—__—_
Can Weather the Loss.

Mr. Hoover is not an engineer for
nothing. Finding himself confronted,
like all his predecessors of recent dec-
ades, with thousands of commissions to
sign he studies the situation for a while
and then devises a way out. He will
approve Senate confirmations in bulk
and then authorize the heads of de-
partments to countersign the individual
commissions, to each of which will be
attached the President’s lithographed
signature. This procedure will reduce
the merely perfunctory work of the
office by one-third.

With all the talk there has been
about the growing burden of the Pres-
idency the wonder is that some such
plan as this has not been adopted be-
fore, especially since documents issue 4
by the Patent, Land or Indian Office
have been exempt from the require-
ment of the Presidential signature.
Here was a precedent which should
have been followed for other papers.

Mr. Coolidge’s answer to the sugges-
tion that the work of the President
had become too heavy for one man to
do without impairing his health was
that a sensible occupant of the office
would decide what tasks to undertake
and delegate the rest, just as any execu-
tive in private life would do. But sure-
ly the signing of commissions cannot
be considered a task of prime impor-
tance. With all that a President has to
do, he ought not to spend any large
amount of time in merely routine work.
He owes the country the best that is
in him, and he cannot give it if he has
to spend countless hours in the mere
mechanical activity of signing his name.

The only objection we can think of
to the new arrangement is that it re-
duces the number of Presidential auto-
graphs available, but the country ought
to be able to weather that loss with-
out disaster.

———
Show Summer Folding Tables.

A trend toward collapsible items is
noted in furniture offerings for Sum-
mer use and also for year-round use
in small apartments. Bridge tables
have led in this movement, but more
recently there has been a demand for
small “tuckaway” tables. These have
a top about ten inches in diameter,
supported by three legs. The table
folds away in a very small space. The
merchandise is painted in solid color
in a choice of four shades. The tables
wholesale at $18 a dozen.

 

 

 

 

June 12, 1929

HOME OWNED STORES.
Rapid Growth of a Sane and Sensible
Movement.

Good news from the Grand Traverse
area. The Traverse City Main Street-
ers have organized a Home Owned
Stores Association, headed by Grover
Maple, the express purpose of which
shall be to carry to the general public
some of the untold facts concerning the
growth and development of the syn-
dicate system, and what it means to
the mass welfare of the American
community.

 

I am impressed, as I go around, with
the increasing readiness on the part
of independent merchants generally to
agree that public education is the in-
dependent merchant’s only big bet; and
it does me good to see the business
men of a community falling in line be-
hind a program of this kind, because
IT can see at last some real promise of
the independent operators turning a
losing fight into lasting victory.

Monday, Tuesday and Wednesday
were spent in the Traverse Bay district,
mostly following up what was started
two weeks previously. Beyond the
fact that Traverse City is organized
and is now laying definite plans for the
local campaign, there is little to re-
port that has not already been pub-
lished.

Friday, having recuperated for a day
from my long trip up North, I took
a spin through Nashville, Vermont-
ville, Charlotte and Eaton Rapids to
Jackson. Chatted with Charles Dahl-
hauser, in Nashville, before going on
to Vermontville, where I had talks
with the Barber Brothers
Matthews. The Barbers operate the
ford agency and a dry goods store,
while Mr. Matthews
grocery store.
me that

modern
Assurance was given
the Vermontville merchants
are always ready to hear anything for
their help and a meeting with the husi-
ness men was scheduled for
Thursday evening.

Stopping in Charlotte for just a mo-
ment, I saw Mr. Richey; then went
on to Eaton Rapids, where I talked
with attorney W. G. Watson, who was
much interested in my campaign and
thought it highly probable that an
Eaton Rapids delegation might be in
Vermontville at the Thursday evening
meeting.

I was sorry indeed that I missed
seeing Mr. Andrews, who has charge
of the Home Owned Stores work in
Jackson, as I wanted to talk to him
very much. But I hope I shall have
the pleasure next Thursday when I
shall be down that way again.

Friday evening, I expect to meet
with the Ithaca merchants. I also
hope to visit in Alma, St. Louis and
St. Johns during the week and make
a little survey of the independent situa-
tion in those places. Now just a word
in friendly suggestion to merchants
everywhere.

Has it ever dawned upon the mer-
chants of Main street in any commun-
ity in Michigan that of late there is a
a growing question mark in the minds
of the public regarding the rapid move-
ment in the syndicate world toward
greater centralization, more elimina-
tion, etc.? This big tobacco merger

has a

next

and ‘Mr.

MICHIGAN TRADESMAN

is causing a lot of people to ask them-
selves questions, as to just whether or
not everything in business is as repre-
sented, and whether this chain store,
mail order, peddler craze is all that it
is represented by themselves to be

I have made a few predictions dur-
ing the past two or three years, and
most of them have materialized. One
of them now promises to be fulfilled
in the new policy which is reported tg
have been passed by the directors of
one of Michigan’s largest wholesale
grocery houses. Now, I am going to
utter another prediction. Unless the
independent merchant seizes the psy-
chological moment, just when the pub-
lic is beginning to doubt the value and
virtue of the syndicate, and places his
case squarely before the public at that
time he might as well kiss his cause
goodbye.

After five years of being thought all
wrong, I still maintain, as I have al-
ways maintained, that the syndicate
will continue to grow until the public
refuses to patronize it, if it refuses
while the refusal is possible. But, if
the independent fails to appear in
court and place the case squarely be-
fore the judge of Public Opinion, he
will lose it by default. The challenge
for an honest, come-clean attitude tos
ward the public is placed before the
independent merchant to-day as never
before in Michigan. Whether or not
the merchant is a fighter and a patriot
depends upon his own conduct during
the next few months.

Independent merchandising, as a
whole, is losing ground in numbers
and volume in Michigan. Individual
merchants, here and there, are scoring;
but they are scattered, and they cannot
alone. It must be a mass
movement throughout Michigan. The
tide is now rolling in its first stage to-
ward a Statewide campaign of public
education; and that is one thing which
the chain store cannot stand. It can-
not survive public acquaintance with
the facts that have heretofore been
concealed from the consumers. An
outraged public, once informed of the
truth, will very quickly do what the
merchants alone will never do—put the
syndicate out for lack of patronage.

I am confident of that. Perhaps the
merchant is doubtful. But certainly
the effort is worth the try. The pur-
pose of these weekly contributions of
mine is to convince community mer-
chants in Michigan that progress is
actually being made where effort is
being put forth. I hope to have some-
thing very definite to report from Ver-
montville and Ithaca next week. In
the meantime, I have room for two
evening lectures on my calendar next
week. The first two merchant groups
to write or wire me for datings for
Thursday and Friday evenings, June
20 and 21, shall have them. No town
is too big, none too small, for me to
come, if the merchants mean business
and want to do something concrete and
with purpose. Communicate with the
writer direct. W. H. Caslow.

+

It is better to say something good
about a bad fellow than to say some-
thing bad about a good chap.

>.<.
When a man is short he is naturally
more or less crusty.

survive

Weekly Bulletin of Jackson Home
Owned Stores.

The Association will pass its first
year of its organization July 1 and this
issue of the bulletin will treat the sub-
ject of the payment of annual dues
amounting to ten dollars for the com-
ing year for the old members and is
an invitation to merchants who are
not members to join in the effort of
this association, to carry out an educa-
tional campaign in the interest of the
Jackson merchant.

Next week the board of directors for
the new year will meet with the past
year directors to elect the new officers,
and with the exchange of ideas and
suggestions on the part of various
members our program will be arranged.

I herewith submit the names of the
directors for the coming year who
were elected at the annual meeting of
the association held May 23:

Kenneth Bunting, Crown Paper &
Bag Co.

John Way, H. E. Way & Son.

John B. Kenna, Kenna & Steffey,
retail drugs.

Gilbert Knibloe, Knibloe’s hardware.

Timothy Murray, Hub Grocer Co.

Leo J. Harrington, Harrington
clothiers.

C. J. Watts, Smith-Winchester Co.

Vern Breitmeyer, Wm. Breitmeyer
& Sons.

James G. Henley, Square Deal.

R. B. Ward, Ward’s grocery.

Fred M. Hodge, Hodge’s grocery.

E. C. Judson, wholesale meats.

D. P. Chindblum, honorary member,
Muller Bakeries, Inc.

With the support and co-operation of
these Jackson merchants and all work-
ing as a unit for a principal that is
right, this Association cannot help but
accomplish much for the betterment
of the condition of the independent
business in Jackson. With the spend-
ing of money with the home concerns
we will be continuing to add to the
prosperity of Jackson and increase lo-
cal capital which is the most valuable
asset to a community.

Already five clubs have been ap-
proached and I have the assurance of
being permitted to speak to them on
the subject of the Home Owned Store
movement.

The Association is soon to assume
Statewide recognition. At the present
time there are formed or being formed
associations in the following cities of
the State—Kalamazoo, Battle Creek,
Lansing, Greenville, Belding, Traverse
City, East Jordan, Ann Arbor and
Petoskey, and just as soon as contact
can be made with the different cities,
we will have interchange of ideas so
that all may work to the same end and
each derive the benefits of the other’s
activities. There is also a Home
Owned Store Association in Lorain,
Ohio, and the State representative of
the Ohio State Chamber of Commerce
called at this office last week and took
back with him all the information that
your Secretary could give him that he
might pass it on to other communities
in Ohio.

James A. Andrews, Manager.
——_—_o-o 2

Nothing else so humanizes a great
man as the publication of his golf
score.

 

11

Negroes To Academies.

Oscar De Priest, Republican, of Illi-
nois, the first negro in Congress for
thirty years, names three members of
his race for appointment to Annapolis
and to West Point. Thus we approach
one more pitiful phase of the age-old
enmity between white and black. Con-
gressman De Priest is not to be blamed
His
appointees are not to be condemned—

for thus championing his race.

indeed, their courage is to be admired
—for seeking and accepting the ap-
pointments. But every one knows that
they cannot command white
Their opportunity for real service in
They
will simply have troublous careers at

troops.
army or navy is non-existent.

the academies and come out to have
odd jobs found for them in the staff,
not in the line. No matter how highly
Mr. De Priest’s action may be praised
as a gesture of equality, these are the
facts concerning it.
—__++ +

Expect Early Bathing Suit Opening.

Bathing suit lines for the 1930 sea-
son will open, in all probability, a
month earlier than they did last year.
The possibility of an early opening is
given further credence by the trade
in view of the fact that Herman Heller,
president of the Knitted Outerwear
Selling Agents’ Association, has sent
out a call for a meeting to be held this
week to discuss openings of both the
bathing suit and sweater lines. It is
felt the opening will be set for early
in August, with the annual sweater
opening in November at Chicago.

—_—_ 7 2 >—__
Mill Stresses Retail Contact.

Not all woolen mills are subject to
the indictment made by a retail execu-
tive a few days ago that the milis do
nothing to maintain contact with their
retail accounts. One of the large wo-
men’s wear mills, for instance, is send-
ing out the head of its fashion service
department on an extended trip to
Chicago, St. Louis, Cleveland, Phila-
delphia and Boston. She will show a
model collection of Fall garments made
of the mill’s new woolens to executives
of retail stores in those cities, as well
as to manufacturers.

a
Window Glass Call Improves.

A slight improvement in demand for
window glass is in evidence this week.
Output during this month, however,
will be less owing to the closing down
of several leading production units.
Production is estimated as not likely
to run above 600,000 boxes, just about
balancing demand. The call for plate
glass is holding above normal and op-
erating schedules are above the sea-
sonal average. The demand for lam-
inated glass from the automobile in-
dustry is of very good volume.

eg
Hat of Tweed Straw.

In his search for novel treatment in
straw hats Patou offers a wide brim
mushroom shape in a straw of his own
designing which he calls “tweed
straw.” It resembles the open mesh
glossy Italian straw, in this model of
brown and white straw embroidery
over a body of thin mesh straw.

——_~>+

The employe should meet the em-
ployer half way when plans for the
employe’s betterment are proposed.

 

 

FINANCIAL

Reminiscences of a Financial Veteran.

We recently had the pleasure of a
long conversation with a gentleman
whose business career, begun in No-
vember, 1865, has carried him over
three continents and brought him into
close contact with many of the most
prominent figures in the financial and
business worlds during the past sixty-
three years.

He can remember the days before
the Atlantic cable, the typewriter, the
telephone, the dictograph, the electric
the fountain pen and almost
known to
modern business and his comparisons
between and the
of Financial Innocence and that of

light,

every other convenience

then now—between
age
the Federal Reserve System—are al-
memories
Roths-
London in the
Aires in 1880,
and the New
Few men now

interesting as his

most as

of Gladstone, Disraeli, Baron
and others in
"70s: of Buenos

Far West

South soon afterward.

child,
arly

and of the
living are so familiar with the financial
conditions of the United States then;
and our informant also took part in the
founding of the first international in-
vestment trust in whose organization

citizens of the United States had a
share.
‘The ethics of business to-day are

on a far higher scale than when I

1865.”

haps it is because those in positions of

started in he remarked; “per-
responsibility to-day take their duties
far more seriously. One of the most
interesting developments in commer-
cial and banking life in my time has
been the development of the science
of credit investigation.

“You will think I am far older than
83 when I tell you that Lewis Tappan,
the great-uncle of one of my business
associates, and the father of all credit
work in this country, only died seven
years after I secured first job.
When banks had all their deposits
drawn out in a day in panics such as
that of 1873, you can easily realize the

my

results of their having no credit files.
I understand they began in a small
way to gather such information about
1892. To-day the credit department
is as important as any in a modern
bank; it is a life-long science to train
oneself to do credit work properly.
“Another contrast is the position of
You will
hardly believe me when I tell you that
1870's carried
large sums of money around in their

the bank in the community.

in the early people
pockets rather than deposit it in banks.
all the
The prom-

I carried $300 around with me
time in the panic of 1873.
issory notes of large steel mills served
as money in and around Pittsburg.
Panks to-day assure the solvency of
those entitled to it. In 1873 one large

dry goods firm failed though its as-

sets outweighed its liabilities. The
pyramiding of credit through taking
notes on single name paper which
might or might not prove valuable
caused its ruin. There was then

neither fluidity nor flexibility in finance.
“To-day our country could not exist,
much less progress, without the Fed-
eral Reserve System.
“Another striking contrast is that
which has taken place in distribution.

MICHIGAN

the civil our
wealth largely consisted in land and
what it actually produced,

farm buildings, tools, crops, etc. <A

“Previous to war

such as

very large percentage of the million
or more men who saw actual service
in the civil war had never left their
home town or county before they en-
listed. That
impetus to the science of profitable
The sleeping
one of its immediate results. Then,
too, many Northern firms which lost
their Southern markets had to inten-
The pack-

ing houses said the war would not last

war gave an immense

distribution. car was

sively develop other fields.

forever, and they must reach the in-
dividual distributor. The crucial thing,
in my opinion, in the science of dis-
tribution—as in almost every phase of
activitv—is the type of executive; and,
in distribution especially, attention to
small and seemingly unimportant de-
reward. I am fa-

tails rich

miliar with much of the early history

reaps a

of both the Standard Oil Company
and the industries with which Mr.
Carnegie was connected. These two

great enterprises began in the 1870’s—
Kloman, Carnegie & Co. in that year,
and the oil groupings a few
later. At almost the same time cer-
tain New York bankers began lending
money to build railroads out of Chi-

years

cago in what was then pretty far West.
The distribution of this steel and oil
was the next step; and within sixteen
years from the that Mir. (ar-
negie’s name first appeared on busi-

time

ness stationery, we had the first sky-
scraper.

“Now let me ask you young fellows
Does all this
duction of 1929 breed the same sense
of responsibility which the old-time
my younger days pos-

a question: mass pro-

merchant of
sessed?

“Remember, I keep pretty closely in
touch with things to-day—especially
with all this advertising, and solicita-
tion for more business. I have seen
many different kinds of this all my
business life.

“IT have seen
up in the West and South, which one
would think were second Gardens of
Eden from some of the descriptions

: ie a
boom cities’ spring

of them.

“T have seen railways whose pros-
pectuses vied with each other in
claims to fame—and immediately
glowing financial returns—and no one
remembers how many of them failed
in the Financial Age of Innocence.

“But I
the careers of some of the great trans-
whose

have also closely followed
continental railroad leaders
foresight and ability to take nothing
for granted them powerful
forces in making our country what it
And we need men of their

made

is to-day.
vision just as much to-day as when the

armies of Grant and Lee were dis-
persing.”

—_++>—___-
Perfection of Incandescent Lamp

Electricity’s Golden Jubilee.

The electric light and power indus-
try will commemorate this year the
golden jubilee of the perfection of the
incandescent lamp by Thomas A. Edi-
son by setting up several new high
records, according to an illustrated
pamphlet issued by Pynchon & Co., in

  

TRADESMAN June 12, 1929

 

 

~ » « & BAM TAT
OFFERS EVERY SER=
VICE TO THE MAN
WHO WARTS TO BE
SOMEBODY . . 4

ESS SST

 

OLD KENT BANK

CAPITAL AND SURPLUS, $4,000,000
RESOURCES, $38,000,000

THREE DOWNTOWN OFFICES
ELEVEN COMMUNITY BRANCHES

 

 

 

 

 

 

MUNICIPAL BONDS

SIILIER, CAURIPIENTIEIR & IROOSE

1039 PENOBSCOT BLDG.,
DETROIT, MICH.
Phone, RANDOLPH 1505

360-366 SPITZER BLDG.,
TOLEDO, OHIO
Phone, ADAMS 6527

 

 

L. A. GEISTERT & CO.

Investment Securities

GRAND RAPIDS— MICHIGAN
506-511 GRAND RAPIDS TRUST BUILDING

Telephone 8-1201

 

 

 

 

 

 

 

 

 

June 12, 1929

 

MICHIGAN TRADESMAN 13

 

a survey of the industry's first fifty
years.

“Tt is estimated,” says the booklet,
“that for the first time annual gross
revenues will closely approximate $2,-
000,000,000. Contrasted with a decade
ago, when gross was less than $800,-
000,000, the revenues of this steadily

expanding industry have increased
about 150 per cent.”
Government figures show gross

earnings of ninety-five public utilities
rose to $592,000,000 in the first quar-
ter this year from $571,000,000 in the
same period of 1928, while net earn-
jumped to $263,000,000 from
$226,121,000 in the first three months
of 1928.

ings

“Increasing demands upon public
utility companies for — electricity,”
continues the survey, “are making

necessary constant expansion in the
that
generator

plant facilities. It is estimated
at the present time total
capacity of public utility power planis
in the United States has risen above
30,000,000 kilowatts, as compared with
29,629,702 kilowatts as of January 1,
1929: 22,663,503 kilowatts four years
ago: 14,313,438 kilowatts on December

31, 1922, and but 8,400,000 kilowatts
back in 1914.
“Total water power developed in

the United States during the year 1928
1,275,530
cent,

increased horse power, or
10.4 per the total

capacity of water wheels installed in

bringing

water power plants of 100 horse power
or more in the United States on Jan.
1, 1929, to 13,571,530 horse power. The
increase in 1927 was only 575,000
horse power, so that the 1928 gain, it
is pointed out by the United States
Geological Survey, was than
twice that during 1927.

“Public utility financing has absorb-
ed more than $1,000,000,000 since the
first of the year, of which practically
80 per cent. was for the electric light
and power industry.

“As in the case of general corporate

more

financing thus far in 1929, the greater
part of these funds was raised through
the sale of stocks rather than through
long and short term bonds and notes,
while a year ago bond financing gen-
erally was undertaken.

“The budgets of the various systems
when fully expended this year will, it
is estimated, have increased plant in-
vestment by January 1, 1930, to be be-
tween $10,800,000,000 and $11,090,000,-
000.
value of but slightly more than $2.-
600,000,000 in 1912.”

William Russell White.
[Copyrighted, 1929.]

—_-- <<< -—————

This will compare with a plant

Bond Enquiries on the Increase.

Faint though the glimmer be, light
seems to be dawning once more in the
market for bonds, though so far these
investment descriptions have not risen
much from their low level in recent
years. Indeed, ona 5% per cent. basis
the new Treasury bills represent a
rock-bottom price in recent historv.

With the modest relaxation in time
money rates, the stock market’s return
to a position of greater calm and the
reparations settlement interest in fixed
interest-bearing obligations has grown
although to date buying has been con-
fined to large institutions and wealthy

individual investors. Generally speak-
ing the public has not yet entered the
market for bonds except as induced to
do so by conversion or warrant fea-
tures giving the bond a “ciek.’ Since
the flotations
months has been relatively low dealers

volume of bond for
in the financial district anticipate that
this market is destined to improve ma-
terially once sentiment swings back
forcibly in that direction.

Perhaps it is not commonly appre-
ciated that the volume of new financ-
ing remains high notwithstanding re-
cent. unfavorable market conditions.
Laurence Stern finds that in May new
stock, bond and note financing aggre-
gated $1,133,000,000, which was twice
that for April and 9 per cent. greater
than the huge volume in May a year
ago.
new financing have been explained by

Recent gains in the volume of

increases in stock flotations but in May
the volume of bond and note offerings
was more than twice that of the month
previous, although it was still some-
what that ago.
Specifically in May the bond and note
financing totaled $669,000,000 — and
stock offerings $464,000,000 with New
York, Chicago,
and Detroit respectively contributing
the bulk of business.

Important among the developments
finance instruments been
the increased flow of stock funds into
investment trust and finance company

under for a year

3oston, Los Angeles

in new has

issues which a year ago comprised but
23 per cent. of all but now make up a
full 42 per cent. Here of course is a
demand that is puzzling the economists
who look upon such financing as non-
productive in character. Essentially
the market in bonds moves with that
in money and the future
fluctuations in bonds must depend pri-

therefore

marily on whether time money from
the present high levels will gradually
drift lower or whether money will hold
around the current level for a protract-
ed period.

In turn the future of money depends
partly on Reserve policy which to date
has favored firm money but which with
the approach of autumn perhaps will
be reversed to accommodate the de-
mands from industry. With the
serve unable to make up its own mind
what to do about credit it is difficult
indeed for the layman to act with any
great assurance of a rapid improve-

Re-

ment in the credit position much as he

may see that possibility written on the

wall. Paul Willard Garrett.
[Copyrighted, 1929.]

—_—_+ + >___
She Knew Men.

A woman advertised for a man to
work in her garden, and two men ap-
plied for the job. While she was in-
terviewing them, she noticed her
mother was making signs to her to
choose the smaller.

When the women were alone, the
daughter said: “Why did you signal
to choose the little man, mother? The

otrer had a much better face.”
“Face!” exclaimed the other. “When
you pick a man to work in your gar-
den, you want to go by his trousers.
If they're patched on his knees, you
want him: if they're patched on the

seat, you don’t.”
—_——_+2+>—__—_
Be just before you're generous.

 

 

 

  

“The Bank on the
Square”

GRAND RAPIDS
NATIONAL BANK

Established 1860—Incorporated 1865
NINE COMMUNITY BRANCHES

 

GRAND RAPIDS NATIONAL COMPANY
Investment Securities
Affiliated with Grand Rapids National Bank

  

 

 

 

 

 

 

 

The Measure of a Bank

Judged by these standards we are proud

with the progress of its Community and

GRAND RAPIDS SAVINGS BANK

The ability of any banking institution
is measured by its good name, its financial
resources and its physical equipment.

of our bank. It has always been linked

its resources are more than adequate.

“The Bank Where You Feel At Home”’
16 CONVENIENT OFFICES

 

 

 

 

 

 

 

ASSOCIATED TRUCK LINES

Announce complete organization for handling Merchant
Freight. We go to 167 Cities and Towns in Michigan,
and make deliveries to suit present day requirements.
We furnish the greatest aid to successful merchandising,
Adequate delivery. All lines are regulated by the Mich-
igan Public Utilities Commission.

ASSOCIATED TRUCK LINES

 

 

 

 

PHONE 94121
108 MARKET AVE. GRAND RAPIDS, MICH.
Phone 86729 Night Phone 22588
THE INVESTIGATING AND ADJUSTMENT CO., INC.

Fire losses investigated and adjusted.

Suite 407 Houseman Building

COLLECTORS AND INSURANCE ADJUSTERS

Bonded to the State of Michigan.
Collections, Credit Counsel, Adjustments, Investigations

Grand Rapids, Michigan

 

 

 

 

centra
Men’s.

prices.

 

 

 

Answering the Call —

Hosiery is our business—we con-
we can offer such wonderful values.

iery, the right kinds at the right

FOR HOSIERY THAT HELPS MEET
ALL COMPETITION.

Special Case Lot Prices and
Samples on Request

BRODER BROTHERS

Michigan's
Largest Exclusive Hosiery Distributors

215 Jefferson Ave., W. Detroit

te on this line. That’s why

, Women’s, Children’s hos-

 

 

 

 

 

 

14

FIFTY YEARS AGO.

 

Electric Light Created by Edison in
October, 1879.

Lest anybody these days accept the
comfort-and joy of electric lights with
too much complacency, we are moved
to set forth that this year marks two
fiftieth anniversaries of very different
aspect in connection with the develop-
ment of the incandescent lamp. It
was in April, fifty years ago, that a
vigorous attempt of many months to
make a practical lamp ended in failure.
A lamp was made that would work,
but not commercially. The succeeding
fall, however, saw real success achiev-
ed through the persistence of a man
inspired to struggle against even his
own misgivings and the general skep-
ticism of scientific observers. These
observers even doubted the actuality
it had been demonstrated and
announced to the world, in the fall of
1879.

On the day of the crucial test, the
lighting of the new lamp, a group of
men was gathered in the laboratory.
It was a skeptical crowd. Bets were
made that the light would last but a
Edison himself was
He turned the current on
gradually. The filament glowed dimly.
He gave it more juice and the lamp
gave forth a brilliant light. It burned
steadily, moreover, for nearly two
davs and the conquest of the dark—bvy
which night now is almost turned into
day—began on the epochal occasion of
half a century ago.

Attempts at making an incandescent
lamp, according to the records, began
in 1820. In 1877 the problem was
taken up by a young man, thirty years
of age. Thoroughgoing as always
since, he first made experiments to con-
firm the failures of others. He worked
so hard that his health was under-
mined the following summer and he
took a vacation. Yet to-day this man,
born on February 11, 1847, is vigor-
ously working at his: bench and his
anniversaries are regularly
the occasion for National acclaim. For
his name is at one time that of a per-
sonality and a synonym of light and
power. Hardly do we need to write
“Edison,” whose success in 1879 start-
ed the electrical age.

when

few minutes.

cautious.

birthday

Unlike many an inventor, Edison
was a very practical genius. And he
recognized early in life the value of
co-operation and assistance. Thus he

started more than fifty years ago what
might be termed an invention factory,
in which a multitude of new ideas have
since been developed. He says of
himself. “I am more of a sponge than
an inventor. I absorb ideas from every
I take half matured schemes
for mechanical development and make
them practical.

source.

I am a sort of middle-
man between the long-haired and im-
practical inventor and the hard-headed
business man who measures all things
in terms of cents. My
principal business is giving commercial
to the brilliant but misdirected
ideas of others.” So it is that the
records of the patent office show more
than a thousand patents credited to
Edison, but it is said that he claims
complete credit only for the phono-
graph.

dollars and

value

 

MICHIGAN TRADESMAN

Significant of his genius for organ-
ization, he began his experimenting in
the fall of 1877 with a group of about
100 able assistants and other workmen.
He had a well equipped laboratory at
Menlo Park, New Jersey. His first
lamp patent was applied for in October
1878. Up to that time he had spent
much money in research and needed
support for continuing the work.
Young as he was, he had invented the
phonograph; also to his credit were
the quadruplex telegraph, quadrupling
the capacity of the telegraph lines of
the country, and the carbon telephone
transmitter, without which it is stated
3ell’s telephone receiver would have
been impracticable.

His reputation was good enough to
bring several prominent men to his
backing and the Edison Electric Light
Company was formed on October 17,
1878, with a capital stock of $300,000,
an organization which was a fore-
runner of the General Electric Com-
pany of to-day. He progressed with
the experimental work so rapidly that
patents were applied for in November,
1878, December of that year and Feb-
ruary, 1879, for new lamps. In fact, a
second patent was applied for in Feb-
ruary, 1879, and another in April of
that year.

So far he was doomed to disappoint-
Patents were granted for all
these lamps, but even the last was
expensive to make, consumed a lot of
proportion to the light it
gave and was short lived.

ment.

power in
A number
of the last were made for trial. They
represented what appeared to be the
limit of possibilities with the platinum
wire and the work for a time was
abandoned. But in the fall the idea
took hold of Edison again and he re-
solved on what seemed to be a foolish
attempt to find a carbon filament to
replace platinum. He succeeded and
the new light of the world dawned on
October 21, 1879.

Yet skeptics remained when, after
many weeks of working almost con-
tinuously day and night on further de-
velopment of the filament, Edison de-
cided that he had a practical lamp and
announced it to the public. The an-
nouncement, late in December, led sev-
eral scientists to declare the invention
a fake. But a demonstration was given
at Menlo Park, to which the Pennsyl-
vania Railroad ran excursions and gas
stocks dropped in price, while shares
in the Edison Electric Light Company
soared to $3,500 each.

It was on November 4, 1879, that
Edison applied for a patent on this
lamp. As stated in the “History of
the Incandescent Lamp” by John W.
Howell and Henry Schroeder, “all the
elements of this lamp are the same as
those in the lamps made to-day; a
hisxyh resistance filament operating in
a high vacuum, maintained by a one-
piece, all-glass globe having all joints
sealed by fusion of the glass. While
some iamps made to-day are filled with
an inert gas after the lamp has been
exhausted, the features are otherwise
the same.” These writers say that
“there has been some misconception of
exactly what Edison did invent. The
priiciple of incandescent lighting had
been cstablished and demonstrated by
several experimenters, but no lamp

previously made was suitable for use
in large numbers over a large area like
a city.”

What Edison invented was “a lamp
with a high resistance filament of car-
bon in a vacuum contained in a glass
container closed at all points by fusion
of the glass and having platinum wires
imbedded in the glass to carry current
through the glass to the filament. And
this was the first incandescent lamp
which was suitable for the system of
general multiple distribution
solved the problem of the ‘sub-division
of the electric light.”

On January 27, 1880, the patent for

which

this lamp was granted. Then was
necessary the establishment of an en-
tirely new industry. Edison started

to make a lamp factory at Menlo Park
in the fall of 1880. This was a mere
construction problem. The next thing
was to get tools, machinery and ex-
factory. Naturally
specially adaptable.

perience in the
there
The obstacles were gradually overcome
though it time
lamp-making machinery was develop-
ed to the point where unskilled labor

was none

was a long before

could be adopted, in place of skilled
glass workers.

When Edison put up one of his first
lamps on a pole, says a story, it was
mistaken for “the evening star.” Now
hundreds of such
twinkle in a hundred countries of the
world. The production runs into sev-
eral hundreds of millions a year. The
machinery for their manufacture is al-
most human, blowing the bulbs, mak-
ing the stems from glass tubing, ex-
hausting and even
pleted lamp.

According to the National Electric
Light 19,057,000 homes
had electric wiring last year, an in-
crease of 1,197,000 over 1927. In the
thirty years from 1890 to 1920, the
cost of lighting the average home by
electricity dropped from 89 cents per
thousand candle hours to 11 cents.
Laboratory research has gone patient-
ly ahead, a succession of inventions

millions of stars

sealing the com-

Association,

and discoveries making possible this
great reduction in cost and tremendous
expansion in use.

  

June 12, 1929

As the old type of 16 candlepower
carbon lamp was the most in favor
from 1890 to 1905, it is young people
indeed who do not recall practically
the first form of electric lighting and
who, therefore, cannot appreciate the
changes which have come through the
invention of fifty years ago. In 1905
the Gem lamp was introduced and the
50-watt light of that kind was the
popular lighting equipment. Then
came the Mazda tungsten lamp, which
in the 40-watt type has been the chief
kind used for general household light-
ing since 1908.

Each year brings new wonders, in
numbers and kinds, to confuse or ap-
pall the layman. Changes in lighting
methods and predictions of strange
things to come are frequent items of
A scientist
comes along and says that daylight ‘s
no longer the cheapest light. The
world’s largest electric lamp, a 50,000
watt experimental. bulb, recently was
completed. A tungsten filament with
a temperature of 5500 degrees Fahren-
heit is contained in it. It is suggested
that such lamps ultimately may find
use in airport lighting. On top of
this, we hear that the use of lamps
with hot filament soon are to go into
the discard; that globes free from
metal, like crystal spheres, lighted by
current in a nearby
will adorn our homes.

news in the daily press.

high-frequency

coil of wire,

What next?
+ 2 -e -

A Missouri editor refuses to publish
obituary notices of people who, while
living, did not subscribe to his paper,
and gives this as his reason: “People
who do not read their local paper are
dead anyway, and in their
there is little news value.”

passing

—_—__2-+____

H. D. Vinton, traveling representa-
tive for A. Krolik & Co., Detroit,
writes as follows: “Your paper is do-
Wherever I find a
customer who is not taking it, I ad-
vise him to do so.”

ing a lot of good.

——_2+-+—____

Make people feel that you are giving
them individual attention and they will
be pleased and respond to the treat-
ment with purchases.

 

THE RACCOONERS
ARE AT RAMONA GARDENS

(Ramona Park, Grand Rapids)

 

BIGGEST MUSICAL TREAT OF SEASON FOR WESTERN
MICHIGAN DANCERS AT SAME POPULAR PRICES!

 

Daily Matinees, 3 p. m.

 

Two Orchestras Will Play at Big Whoopee Party
Saturday Night, June 15.

Dancing 9 until Midnight Every Night Except Sunday and Monday.

THE RACCOONERS is One of
and Comes to Ramona Gardens D

 

the Best Orchestras in the Country
irect from New York.

RAMONA THEATRE — KEITH VAUDEVILLE

10. 20 and 30 Cents. Nights, 830. All Seats
Reserved. For Reservations Telephone 2-2624.

 

CELEBRATE JULY 4th AT RAMONA

Old Fashioned Celebration! Grand Fireworks Display! Double Balloon
and Parachute Race!

 

Picnic in Grove!

 

 

 

 

 

 

 

 

 

 

June 12, 1929

What Is the Use of Associations?

In Association Service, the ques-
tion arises frequently, ““What is
the use of having an Association”
and on membership solicitation
one hears,’’ | don’t need any trade
Association to run my business.”

In some isolated instances, from
all visible appearances, business
is being profitably managed with-
out trade Association affliation,
but I sincerely believe that if the
real truth were known in such in-
stances, there lacks somthing far
more precious than the monetary
profits, the spirit and inspiration
of brotherly love and Association,
one of the sacred gifts of our
Creator.

To live a selfish and greedy life
is self-inflicting and does not pro-
vide happiness in business or
home. The privilege of Trade As-
sociation membership is one of the
noblest and greatest responsibili-
ties entrusted to mankind. The
distributing of foods is grossly
neglected and unappreciated and,
due to this neglect and lack of ap-
preciation, the present unrest and
uncertainty in practically every
branch of food distribution can
be attributed.

The writer realizes and appre-
ciates in no small measure the
stewardship entrusted to him and
will endeavor to assist in every
possible way to make the retailing
of foods not only profitable but
honorable and a pleasure.

The fundamental solution of
our present day problems depends

principally with the individuals

themselves. Every city or village
of reasonable size should foster a
local association. Carefully ar-
ranged meeting should be held as
often as practical for wherever a
group of honorable men meet to
discuss their problems in an or-
derly and unselfish manner bene-
ficial results cannot be averted.

The findings of the local groups
then should be carried on a larger
scope or on a State basis, which
gives us our State Association
function.

The findings of the State groups
then should be carried on to a
still broader field, which gives us
our National Association and is
:dentical with our governmental
plan which has merited the confi-
dence, love and esteem of the en-
tire world.

I can confidently assure the re-
tailing craft that if more serious
consideration for constructive As-
sociation activities is applied,
helping your competitor to be a
better merchant will make your
business easier to manage and re-
sult in better profits and happiness
and will also merit the respect of
your patrons.

Monday, June 24, representa-
tive retailers from practically
every state in the Union will meet
in Portland, Oregon, for a four
day convention and Michigan re-
tailers will be represented by two
delegates—Gerritt VanderHoon-

MICHIGAN TRADESMAN

ing, of Grand Rapids, former local
President and at present First
Vice-President of our State Asso-
ciation and D. L. Davis, of Ypsi-
lanti, State Association director
for many years and a veteran in
the grocery field. With these two
able delegates, we may look for-
ward to a real constructive mes-
sage as the result of this great
gathering of retailers from all
parts of our Nation.
Herman Hanson, Sec’y.

—o2.o—

LOWELL HALL.

 

Graphic Description of an Eccentric
Pioneer Character.

Lowell Hall was a resident of Grand
Rapids several years anterior and a
score of years subsequent to the civil
war. He served his country as a sol-
dier of the Federal army and acquitted
himself creditably. From a subordin-
ate he was advanced step by step to
the rank of major. Mr. Hall’s early
occupation was in the service of rail-
road corporations, mainly, it should
be said, with the development of such
enterprises. He was a successful nego-
tiator for rights of way and for con-
cessions from municipalities for the
use of public thoroughness. In that
capacity he was employed by the De-
troit & Milwaukee (now Grand Trunk
Railroad) and by J. W. Converse, D.
P. Clay and others who built the
Kalamazoo, Allegan and Grand Rap-
ids railroad, at present owned and op-
erated by the New York Central. It
was said that Mr. Hall was able to ob-
tain from the average farmer rights of
way through the center of cherished
fields without cost and also a bonus
to be used in building a road bed. A
pet project of Mr. Hall's, which failed
of realization, was the construction of
a railroad to connect the cities of
Grand Rapids and Saginaw. He spent
several years in an effort to organize
a company to finance the enterprise
and make it a potent factor in the rail-
way system of the State. His plan
to construct a line from the city of
Grand Rapids to Saginaw via Rock-
ford and Greenville was abandoned
eventually. Co-operation sought with
the Grand Trunk company for a road
to run from Muir to the Saginaw river
was refused. He would have trains
enter Grand Rapids over the tracks of
the Grand Trunk. However, Mr. Hall
obtained several miles of right of way
and induced the farmers of the region
to construct a road bed Northeast of
Muir for a short distance.

Mr. Hall owned considerable real
estate in Grand Rapids; houses on the
West side, a block of stores and apart-
ments on the Northwest corner of
Monroe avenue and Erie street and a
commodious house in which he lived
on the Southeast corner of Fountain
street and Barclay avenue. The site
is now occupied by Emanuel Temple
with a synagogue. Mr. Hall had a
merry old soul. His mind was filled
with interesting reminiscences, stories
and humor. An incident he occasion-
ally related to friends and acquaint-
ances was in regard to a group of old
soldiers of the war of 1812. Hall, in
his youth, was keeper of the railroad
station and eating house in Utica, New

York. All public places of entertain-
ment in the early days contained a bar.
The group of old soldiers referred to
would meet at the restaurant and par-
take of the juleps, Tom and Jerry and
kindred stimulants provided for cus-
tomers. After several rounds of drinks
had been absorbed, the old boys, quite
mellow under the effects of the stimu-
lants, would recall the incidents of
On one oc-
casion, after Hall had been repeatedly
requested to serve the group “a little
more rum and black strap” one of the
old boys, while his head and arms were
spread over the table laborously asked,
“Temme see, lemme see. Whaz the
name of that battle where we were all
killed?”

Mr. Hall was not popular. He was
injudicious in speech. People whom
he did not like he abused in bitter
terms. Public or private enterprises
which did not meet his approval he
ridiculed as often as he found listeners.
He condemned the courses taught in

their lives in the army.

the public schools and vocally lam-
basted the instructors employed. “Not
one of the teachers in the high school,”
he asserted on many occasions, “could
spell the word separate correctly with-
out consulting a spelling book”

In 1872 the common council declared
the grading and graveling of Fountain
street to be a necessary public im-
provement. A deep cut was proposed
on the brow of the hill and. proportion-
ally lower cuts of the grade below the
summit. Hall opposed the plan with
all the power of his over-active brain
and venomous tongue. He denounced
Thomas D. Gilbert, one of the sup-
porters of the project in bitter terms.
“Who is Thomas DEE Gilbert? Who
is Julius DEE Houseman? Who is
Henry DEE Spring? Who is Thomas
DEE Smith? he would ironically ask.
In his mind the application of DEE
to the names of men he disliked was
an expression of the contempt he felt
for them. Hall employed Eben Smith,
an able lawyer, to draft a charter for
his proposed Grand Rapids aud Sag-
inaw Railroad. Dissatisfied with the
work performed by Smith, Hall ap-
plied the DEE to the lawyer’s name
and denounced him bitterly to all who
would listen to his vocal outbreaks in
the streets. Smith, a sensitive, genteel
individual withered under the reports
that reached him of Hall’s assaults up-
on his character and reputation. He
closed his office, moved to Seattle, re-
sumed the practice of his profession,
won recognition and the favors of
substantial clients and finally a place
on the bench, which he held a score of
years before death overtook him.

Reports of games of base ball amus-
ed the old man greatly. He called the
sport the imitation of a fool. Before
a crowd on the streets he would give
an account of a game he had framed
in his mind. It was very amusing.

Hall prepared an application to be
presented to the president for appoint-
ment as postmaster of Grand Rapids.
Men of political influence withheld
their endorsements. A few, who cared
little, if at all, as to whom the appoint-
ment should be given, signed the ap-
plication. The appointment was given
to James Gallup. Hall unhappily de-
clared, “To the office holders of the

 

15

Republican party belongs the spoils.”
Hall died, a misguided, unfortunate old
man at the close of four score and a
decade of years. It is said that in his
last days he forgave his enemies and
sought divine indulgence for himself.
A caretaker employed in the cemetery
where Hall's remains were interred
found a shingle one morning stuck in
the mound evidently by one who had
not forgiven the trespasses of the de-
ceased, upon which were written this
paraphrase on Fitz-Greene Halleck’s
eulogy of a friend:

Gray be the grass above thee

man of a mournful day,

None knew thee but to hate thee
None named thee not in praise.
—_—_22++>—___

Fall Glove Orders Show Gain.

Business in silk gloves this season
shows an improvement over last year,
having replaced to a considerable ex-
tent the foreign lisle types. The short,
fancy-cuff glove in a price range of
$1 to $1.98, led.

for Fall has been active, with stress

Buying of kid gloves

placed on novelty-cuff styles in such
shades as black, brown and_ beaver.
Some gain has been noted in demand
for fabric gloves for Fall delivery, the
increase reflecting a desire to cover
needs before the tariff is increased.
Walnut, beaver, mode, faun and gray
are outstanding sales.
—__-~->__—_
Volume in Nainsooks Good.

Strong demand for men’s shorts in
all patterns and an unlooked for vol-
ume of business in nainsook union
suits are leading features in an other-
wise slow underwear market. The de-
mand for nainsooks has proved «%
source of satisfaction to many mills
because the heavy stocks which glutted
the market last year have disappeared
and manufacturers are able to get their
prices since buyers have difficulty in
filling their needs. The shorts demand
has exceeded estimates made earlier
in the season and because of the active
call deliveries are somewhat behind.

—__-++—__—
Feature Novelties in Notions.

In building up sales volume in no-
tions considerable reliance has been
placed on the introduction of novel-
ties. This is particularly true of rub-
ber goods and more recently in home
One of the latest
items in the latter category is sewing
kit made up in the form of an old-time
chintz-covered chair. The chair un-

sewing equipment.

folds, its interior serving as a repos-
itory for a complete kit of thread.
scissors and needles. The chintz cov-
ering is available in many colors and
patterns. The merchandise is priced
at $18 a dozen.
——_+++___
Bright Gladstone Bag.

A Gladstone bag made of pigskin is
now on display which has a bright red
leather lining, with a pocket for under-
wear or sweaters. It has on the out-
side two short top straps in addition
to the regular means of closing. The
clasps and lock are made of chrome
steel.

The large, flexible bags formerly as-
sociated with country clubs and sports
cars are now more sophisticated. They
are larger than heretofore and made
with smooth sides which extend out
like a tent. The bottoms are flat and
finished with four round knobs.

 

  

16

MUTUAL FIRE INSURANCE

Ventilation of Buildings During Fires.

I have been asked at the last mo-
ment to read a few notes on this im-
portant subject of ventilation. It de-
serves a better treatment than that
which it is possible for me to give it at

 

present. However, I hope the few
remarks I will make will be sufficient
to introduce the matter to the con-
vention and lead my confreres to a
general discussion.

No fire chief of larger cities may en-
tertain the least doubt as to the value
of ventilation. Foo often at our ar-
rival of fires we are confronted by
conditions that render our work very
difficult; buildings filled with smoke,
which makes the task of our firemen
very dangerous in trying to get into
such buildings. Should they be suc-
cessful in penetrating into the build-
ings, it would be impossible for them
to direct with any degree of efficiency
the streams of water, as the seat of
the fire is not discernible. In such
cases there is only one thing to do,
and that is to open without delay sky-
lights, skuttles, doors, floors, ,roofs
coverings over elevator shafts, etc., in
places where, in their judgment, smoke

Mem-
bers of our ladder shifts are usually

will be more rapidly released.

employed at such work, while other
firemen make ready to play water on
the fire the moment they can get at
proper range of it and kill it.
Naturally, firemen are not ordered
to break doors and windows, skuttles
and skylights everywhere they are
called to extinguish a fire. Far from
that, our standing orders are to put
out fires as rapidly as possible, with-
out any undue damage by water and
smoke, as well as prompt salvage of
stocks, otherwise be

greatly damaged.

which would

Ventilation is an important part in
the strategy of the extinguishment of
fires, and I may say that it is due to it
if we are able to control fires which
otherwise cannot be located nor ex-
tinguished before considerable damage
has been done.

Through ventilation we often pre-
vent explosions and all damages fol-
lowing accumulation of smoke, heat
and gases of all kinds. Preferably we
open a channel for the smoke and gases
at the top of the building.

Summing up, I may say that ventila-
tion prevents heavy losses in hundreds
of fires by enabling us to fight them
at close range; that it prevents ex-
plosions and all the damage they
cause; that it enables firemen to save
large stocks which would otherwise be
spoiled by the smoke; and last but not
least, that it saves the members of the
Fire Brigade from many dangers of
asphyxiation and injuries of all sorts.

As to the manner in which ventila-
tion should be made, it varies greatly
according to conditions. As a rule we
must say that ventilation is to be made
with judgment, and by such methods
as are familiar to all firemen of or-
dinary experience.

Raoul Gauthier.

—_—_++.___—
Salesmanship is making the cus-

tomer believe that you believe what
you say.

MICHIGAN TRADESMAN

A Five-Mile Camera.

A new principle which it is said will
permit the photographing of scenes at
a range of five miles has been an-
nounced. This principle, according to
its discoverers, makes possible the pro-
jection of motion pictures in lifelike
perspective upon a screen covering the
entire proscenium opening of the ordi-
nary theater. The pictures are expected
to synchronize satisfactorily with sound
effects. Thus the motion-picture in-
dustry looks forward to a time in the
near future when “close-ups” will be
abandoned and every scene of a cinema
production will be both photographed
and projected upon the screen in uni-
form perspective.

If these promises are fulfilled, the
effect of the five-mile-range lens should
have a revolutionary effect not only on
motion pictures but on the general
practice of photography. For several
years, for example, the so-called tele-
scopic camera has been used to photo-
graph wild game on the African veldt.
Martin Johnson and others have suc-
ceeded in taking wonderfully interest-
ing pictures of wild animal life at a
range of several hundred yards. But
the outlines of these pictures have gen-
erally been more or less blurred. Soa
photograph taken with a telescope lens
has never been wholly satisfactory. The
outlines of objects photographed with
the aid of the new “‘five-mile lens” are
said to be tlear and sharp, since this
lens has a focus approximating that of
the human eye.

It is indeed a far cry from the days
of the first tintypes, when photography
Was in its infancy, to the modern cam-
era art. And doubtless the next few
years will see further improvements
that will be even more wonderful than
anything the photographic wizards have
so far developed.

—_——_>+ + _____
Rural Fire Protection.

There has been one “bugbear’”’ in the
plan to establish rural fire protection
and that is the difficulty in obtaining
funds to financially support the
proposition.

In order to establish complete a rural
fire protection system, money is neces-
sary for the purchase of equipment.
The State of Iowa has taken the “bull
by the horns” and partially solved that
problem by enacting the following
legislation:

“Fire Department Maintenance
Fund. Any city regardless of the form
of government thereof, with a popula-
tion of more than eight thousand, not
exceeding ten mills, any such city with
a population of less than eight thous-
and, not exceeding five mills, and any
town not exceeding two mills. The
foregoing levies shall be used only to
maintain a Fire Department, except
that any city with a population under
three thousand, and any town may also
use such funds for the purchase of
fire equipment.”

Towns under 3,000 population may
use the tax levy for the purchase of
fire equipment. Such towns have many
requests for rural service and the fact
that the tax levy may be used for the
purchase of fire apparatus will result
in better rural protection for that state.

June 12, 1929

 

Unclelake Says~ ee

“No! THiS CANT)
| _ BE THE PLACE
ie =

SUP
~~

“I have never known a man to fail in
business because he knew too much about
it or worked too hard at it.”

 
       
  

Years ago when we commenced to
manufacture

y) KVP Delicatessen Paper

the first run we turned out was
good, but not good enough to suit
us and so we put a lot of hard work
into improving it. The man who
buys it today is going to be as per-
fectly pleased with it as we are.

 

KALAMAZOO VEGETABLE PARCHMENT CO.
KALAMAZOO, MICHIGAN

 

 

 

 

 

 

 

i

 

 

FINNISH MUTUAL FIRE
INSURANCE COMPANY

Calumet, Michigan

Organized for Mutual Benefit
Insures Select Mercantile, Church, School and Dwelling Risks
Issues Michigan Standard Policy
Charges Michigan Standard Rates

Saved Members 40 to 68% for 33 Years

No Membership Fee Charged
For Further Information Address
FINNISH MUTUAL FIRE INSURANCE CO.

CALUMET, MICHIGAN

 

 

 

 

Affiliated with

The Michigan
Retail Dry Goods Association

Insuring Mercantile property and dwellings
Present rate of dividend to policy holders 30%

 

THE GRAND RAPIDS MERCHANTS MUTUAL
FIRE INSURANCE COMPANY

320 Houseman Bldg. Grand Rapids, Mich.

 

 

OUR FIRE INSURANCE
POLICIES ARE CONCURRENT

with any standard stock policies that
you are buying

TheNet Cots OU) Less

Michigan Bankers and Merchants Mutual Fire Insurance Co.
of Fremont, Michigan

 

WILLIAM N. SENF, SECRETARY-TREASURER

 

 

ce

 

 

 

June 12, 1929

MICHIGAN TRADESMAN

17

 

What Flag Day Means To This
Country.

Grandville, June 11—Flag day is as
reminiscent of patriotism as Memorial
or the Fourth of July. There is every
reason for the American people to re-
vere the 14th of June as the stepping
out of a new nation on the ampi-
theater of the world. Like the patriots
of old the humble Betsy Ross in fash-
ioning that first American flag made
her mark on the annals of history and
gave to the new nation in America a
station it had not occupied under the
flag of the coiled rattlesnake with its
warning: “Do not tread on me.”

Again schools, colleges, churches
and the evervday man and woman are
called upon to honor the flag. It comes
easy to do this when we remember the
sacrifices made for that emblem which
flaunts its personality against the blue
sky of the United States.

Back in early days, among the hills
and vales of pioneering, few flags were
in evidence. The Bridgeton district
school had none until the pretty New
England teacher, Miss True, wrought
one with the diligence of a Betsy Ross
and soon had it flying from the pole
erected by the boys of the school.

No printed flags then. Every stripe
and star was the work of
fingers working with needle and thread
to fashion each separate stripe and
star cut out with sharp scissors.
Thirty-one stars there were then which
have since increased to forty-eight.

The Nation has grown tremendous-
lv in the lifetime of a single person.
Where there were thirty-one millions
at the outbreak of the civil war, now
we are near the one hundred and thirty
million mark, and all represented na-
tionally by the stars and stripes.

Flag day has not been universally
observed these late years. Since the
world war, however, more attention
has been given affairs of the Nation,
and Old Glory swings now to the
breeze where it seldom did before.

Observation of these National rest
days should not be neglected by our
schools and churches. The American
idea of liberty and union should ever
be recognized on every possible oc-
casion, lest Red propaganda creep in
seeking to undermine our sacred free
institutions.

We war not on any other nation be-
neath the sun, but stand solidly for a
continuation of our constitutional priv-
ileges and that inborn right to life,
liberty and the pursuit of happiness.

Honor the flag! It is the highest
duty of citizenship to do this. No
schoolbov or girl should fail to be
taught the meaning of the flag that
flies from the mast above the school
building.

The cost in blood and treasure to
keep that flag in the sky has been
prodigious, and America’s love for its
stripes and stars. shall never fade.
From every housetop next Friday that
banner should be displayed. No matter
how diminutive the bit of bunting it
signalizes the patriotism of its owner
and serves to keep alive that love of
country which animated the men and
women of the Revolution.

Old Glory has more than one mean-
ing to the heart of the American citi-
zen. It emphasizes patriotism in its
highest sense. The man who wrote
The Star Spangled Banner was thrilled
to the depths of his soul while he gazed
from the deck of a British man of war,
straining his eyes to catch sight of the
flag in early morning which floated so
defiantly from the besieged fortress the
previous night. The flag was still
there at the dawning of dav, and has
been flying ever since at the mast
heads of American shipping in almost
everv seaport in the world.

Senator Hoar’s tribute to the flag is
worthy of reproduction here.

“T have seen the glories of art and
architecture and of river and moun-
tain. I have seen the sunset on the
Jungfrau and the moon rise over

nimble °

Mount Blanc. But the fairest vision
on which these eyes ever rested was
the flag of my country in a foreign
port. Beautiful as a flower to those
who love it, terrible as a meteor to
those who hate it, it is the symbol of
the power and the glory of fifty mil-
lions of Americans.”

Our population has nearly trebled
since that utterance and still the love
of Americans for the flag of Betsy
Ross has not abated one whit. Nor
will it abate while the earth continues
its course around the sun.

The flag and what it represents 1s
worthy of living for, of dving for if
need be to keep its place in the sky.
Che name American is of worthier im-
port than was that of Roman in an-
cient times, and that name was the
proudest in all the then known world.

Flax day comes but once a year.
Surely we ought not to consider the
time lost in celebrating the birth of
the flag. It has been well named Old
Glory by our ablest poets, and Old
Glory it will remain as long as the
American Republic stands.

No other flag under the blue arch of
heaven carries the memories that ani-
mates a people who train under the
stars and stripes, and we believe the
time will never come when the name of
Betsv Ross will not be honored from
the lakes to the gulf.

The flag! How the heart thrills at
mention of Old Glory. It recalls
marches, battles and victories on land
and sea that were fought to make men
free. Let young and old in this our
country glorify that flag and feel good
to know that they live beneath its
folds.

Just a day off dear friends to honor
the flag of Washington, Lincoln and
all the soldiers living and dead of the
past century and a half. Old Timer.

eee
Identifying Natural Leadership in Its
Incipiency.

Ralph Abercombie, manager of the
broad silk department of Cheney
foresees the time when
styles may be settled at round table
conferences between representative
manufacturers and retailers. He does
not mean that these conferees will set
up as arbiters of fashion. He belongs
rather to the enlightened school that
sees spontaneous trends in popular
tastes, evidence of which can be dis-
cerned far in advance of full develop-
ment. Mr. includes
the retailer in the picture as logically
the best witness to the consumer’s
needs and desires, and eventually likely
to get full recognition as adviser.
Meanwhile, however, the manufacturer
must depend on his own vigilance in
watching for signs of impending
change, and guide ‘his production ac-
cordingly. Contrary to a widely held
opinion that taste is capricious, Mr.
Ambercrombie believes that careful
research can discover early indications
of changing preferences and so elim-
inate a source of serious losses. The
suggestion is not unfamiliar. Much
has been said in recent months about
style experts among large retailers as
well as manufacturers.

 

Brothers,

Ambercrombie

The experts
have come into being with growing
appreciation of the great part which
fashion plays in most modern selling
plans. The new note in Mr. Aber-
crombie’s observations is the emphasis
he puts on traceable origins of shifts
long before the public in general is
fully aware of what is going on. Labor
and money are frequently wasted in
efforts to direct the current of popular
desires. In such cases failure is due,
not so much to bad guesses, as to a

misconception of human psychology,
growing out of the observation that
people, like sheep, are inclined to fol-
low a leader. Inferences drawn from
this phenomenon err when they take
for granted that any leadership will
be followed. The job of the farseeing
manufacturer, if he is to keep off
wrong tracks, is to identify natural
leadership in its incipiency. It is ar-
tificial leadership that moves too often
to the precipices of disaster.
—_~+<- >
The mother of one baby always
feels sorry for the mother of twins.

  
 

 

5

 
       
      
       

Fenton
Davis
&
Boyle

/avestment Bankers

Y

Detroit
Grand Rapids
Chicago

  

 
 

We recommend American
Commonwealths Power
Corporation First Prefer-
red Stock, $7 Cumulative
Dividend, payable quarter-
ly by check, February 1,
May 1, August 1 and No-
vember 1. Earnings over
twice annual dividend re-
quirements. Write for cir-
cular.

 

 

 

Thanks To Beauty Shops.

She was pretty, short-skirted and
pink-cheeked, as she tripped lightly
down the stairs leading from the sta-
tion. Many admiring glances were
cast in her direction. “Some girl!” ex-
claimed one youth to his companion, as
they trailed in her wake. “Wonder
who the lucky chap is she’s going to
meet?” As she emerged from the
station a handsome, broad-shouldered
man, fully six feet tall, claspd her in
his arms and kissed her. “Mother!”

he exclaimed fondly, “I thought I'd

missed you!”

 

 

J

You Lose
if You Overstock

We don’t want you to be over-

 

 

stocked, because we know you
will sell more “Uneeda Bakers”
biscuit if you sell them fresh.

Order just enough to supply
your customers til the sales-
man calls again. Our frequent
calls and regular deliveries
mean oven-fresh crackers
all the time.
NATIONAL
BISCUIT COMPANY
“Uneeda Bakers”

 

 

uA

DRY GOODS

Michigan Retail Dry Goods Association.
President—F. H. Nissly, Ypsilanti.
First Vice_President — G. Martin,

Benton Harbor.

Second Vice-President--D. Mihlethaler,

Harbor Beach.
Secretary-Treasurer —

Charlotte.
Manager—Jason E. Hammond. Lans'ng.

John Richey,

Gay Ensembles For the Camper.

Complete camping costumes are be-

ing put forward by fashion designers.
One model for all-round camp activi-
ties is of beige tweed made with full
breeches that are fastened with a band
knees like
a jumper that

below the men’s golf
breeches, and with
blouses slightly and fits closely around
the lower edge. Sports stockings are
worn, with low shoes of beige canvas
with brown leather straps.

invaded both
beach and forest and some charming

The ensemble has

color combinations are shown in the
suits of the less rugged sort. Hun-
ter’s orange, the warm nas-
turtium tones, scarlet and white are
all good.

A smart-looking and yet practical

suit for general camp wear is made

green,

in two pieces with trunk or shorts but-
toning on the jumper, which is sleeve-
less. The neck is cut low in back and
front and bound with a flat band to
match the armholes. The jumper has
a breast pocket and the shorts two
pockets. This suit comes in sizes to
small girls as well as
those up to 18 years. Fine cotton twill
and a strong poplin are the materials
used, and the colors include navy blue,
a lighter blue, tan, rose, green, gray,
dark brown and natural linen color.
A suit for either camp wear or gar-
dening is made in one piece, with the
opening under the left arm. It is cut
in a semi-fitted manner, has a detach-
able belt, and the bloomer part is quite
full about the knees, where elastic is
used instead of plain bands or cuffs.
This garment may be had with sleeves
and a small turn-over collar if desired,
but most of them are wanted with low-
cut backs and “V” neck fronts. This
suit is put forward for the grown girl

accommodate

or younger women because it has the
appearance and advantages of a dress
without its handicaps.

A one-piece dress in athletic style
for wear at exercises is made with a
belt to which is attached a skirt with
very fine pressed pleats at each hip.
The jumper part is made with or with-
out sleeves and has a convertible col-
lar. This garment hangs like a dress
and is fastened at the left side.

The three-piece suit is also present
in the new collections of camp clothes.
The popular natural-color linens and
gray crash linens comprise the fabric
range. It includes knickers with fitted
knee caps, which fit snugly about the
waist. The coats are sleeveless and
are finished with narrow tuxedo col-
lars. A wide black or red patent
leather belt adds a note of color, and
often a matching tie is worn, with a
white blouse.

> 2 2 ______
Study Stock Filling Needs.

Maintenance of complete stocks of
merchandise which is in demand is now
receiving much greater recognition
among retailers. Indicative of the in-
terest being displayed is the fact that

 

MICHIGAN TRADESMAN

a group of metropolitan merchandise
managers is meeting regularly to dis-
cuss the best procedure for keeping
stocks balanced against sales. Basic
stocks in hosiery is the subject of dis-
cussion of the next meeting of this
group.

A well-known merchandise manager
in telling of the importance of com-
plete stocks said recently: “It is my
belief that in many stores the fastest
moving item is out of stock 25 per
cent. of the time. If the retailer is out
of slow-moving merchandise it doesn’t
make much difference.

“But the retailer disappoints eight
or ten customers out of every hundred
that come in for fast-moving merchan-
dise because the very thing the store
is supposed to have is not in stock.
The retailer may check this for him-
self and be surprised to find I am

right.”
——_--__< ><

A Thought For Shoes.

Shoe cases to hold six, eight and
twelve pairs of shoes are made with
tan corduroy linings. When the case
is opened both sides are found to be
partitioned to hold the shoes. A cov-
ering of corduroy is used, which may
be removed if desired. On the outside
of these cases, which are the size of a
square hat box, there is a strong metal
ring placed just beneath the handle
which is used for hanging the bag up
in a closet and may be used for trav-
eling or, at home, in place of a shoe
cabinet. These cases come made of
leathers to match both suitcases and
overnight bags, and hat boxes if they
are carried.

An overnight case made in a square
shape has a cover tray with three
hangers, a curtain with pocket and a
partitioned compartment for shoes.
There is also a place for toilet articles
in a special narrow compartment,
which has a rubberized covering and
lining.

—_>++—___
Stylist Difficulties Vanishing.

Much of the misunderstanding caus-
ed by the advent of the stylist into re-
tail merchandising has been cleared up
and the stylist is now becoming a per-
manent and valuable part of the retail
system. The value of her service has
been demonstrated beyond question, it
was added, and the indications are that
more stores will install the stylist as
assistant to their buyers. Comment
was also made in manufacturing quar-
ters that the difficulties encountered
earlier, arising from friction between
manufacturer and _ stylist, have dis-
appeared and that in fact the latter has
often been able to make suggestions
profitable to the producer.

—_+>++—___

Feature Large Fabric Handbags.

In good demand at present in the
handbag field are large size bags of
novelty tapestry and woven materials.
These items are from 8 to 12 inches
long and 6 to 8 inches deep. When
opened the frames, which are of fancy
metal or colored enamel, open into a
square shape. The bags are obtainable
in a wide variety of colors and fabric
patterns. Differing greatly in size
from the usual type of fabric bag, these
styles are said to be heavily reordered
by specialty shops. Wholesale prices
range from $2.25 to $4.25 each.

Color Helps Sell Kitchen Holders.

Holders for kitchen utensils rarely
bring more than a nickel apiece at most
and are frequently sold as low as two
for a nickel. These homely little ar-
ticles, however, can be invested with
considerable decorative value, and in
one instance recently noted, were made
so gay and novel that they brought a
dime each.

In this particular case, the holders
were covered with a fine black sateen,
bordered with a narrow strip of bright
orange. In one corner a small floral
design was appliqued in different
shades of felt. From the vantage point
of an upright counter fixture, the
holders attracted instant attention and
their artistic appeal generally won
them a second glance. Their color and
novelty made a particular appeal to
possessors of the bright breakfast sets
that are so popular in small apartments
and more than justified, in the con-
sumer’s eyes, the expenditure of a
dime for an article at once necessary
and decorative.

> +
Hats For the Beach.

Hats made of novel straws and with
enormous brims are fashions latest
contribution to beach attire. These
come in multi-colored styles, some-
times as many as eight colors being
woven into one hat. The crowns are
high and either pointed like the old
woman’s in the fairy tale or pinched
in like a man’s felt. A simple trim-
ming is used always, consisting of a
band of braided wool or raffia. Some
of the straws used come from such
widely separated places as Belgium,
Italy and China, so that variety is not
lacking in this respect.

A hat that promises to have great
appeal is made of Chinese straw or
fine straw sticks, with a somewhat
conical crown and an under brim which
fits the head ever so snugly. A de-
sign is usually worked either in this
under part or on the top. This hat
comes in different colors and is very
smart when worn with a harmonizing
beach ensemble.

—_+-+____
Junior Ankle Hose a Feature.

Over the counter sales of “booties”
or ankle hose for wear by girls of
eight to twelve years have furnished
the hosiery market with an unexpected
feature during the last few days. The
ankle hose has not lived up to expec-
tations as for as sales to older misses
and women are concerned but the
lively demand from the younger ele-
ment has partially compensated for the
disappointment. Orders for bare-leg
hosiery have also been under expecta-
tion but this is attributed to the new-
ness of the style and a heavier demand
is expected to develop later.

—_—s2s

Urge Gloves For Father’s Day.

Men’s wear retailers will be urged
to make prominent displays of gloves
in connection with their special fea-
tures for trade on Father’s Day, June
16, according to announcement of the
Associated Glove Crafts. Driving
gloves of the ventilated slipon types
are suggested as particularly appro-
priate for Summer wear by motorists.
Chamois gloves for street wear with
straw hats are also suggested.

June 12, 1929

Dresses With “Shorts” Active.

Children’s play dresses with “shorts”
to match, an outgrowth of the so-
called “pantie frock,” are selling freely
at present and give promise of being
the season’s most popular novelty.
They are to be had in a number of
serviceable materials, and in shades
that will stand considerable wear be-
fore tubbing is required. Another
feature of the children’s dress business
of the moment is the difficulty which
buyers are having in getting prompt
shipments of organdy frocks in solid
colors. In the leading shades, includ-
ing pastels, these garments are in scant
supply. The call for black and white
treatments in children’s dresses is ap-
parently not so great as the trade

would like to see it.
———- —---?> > ___

Stripes Lead in Men’s Suitings.

Results of an analysis of sales of
men’s Fall suitings, announced last
week by Bart Murray, stylist of the
Wool Institute, shows stripe patterns
far in the lead in both fancy worsteds
and woolens. In fancy worsteds stripe
effects had 79 per cent., while in fancy
woolens under $1.50 a yard the figure
was 56 per cent., and in woolens above
that price 65 per cent. Ninety per
cent. of the worsted stripe designs
were subdued or medium, while 83
per cent. were of that type in woolens.
In colors, the trend was notably to
grays, browns and tans, the combined
percentages ranging from 73 for wor-
steds to 87 and 88, respectively, for the
two grades of woolens.

—_—_.-.->
American Designer Year Ahead.
That all the new ideas in women’s

apparel do not originate abroad, al-
though buyers in this country seem
loath to support American manufac-
turers in their efforts to bring out
novelties, is shown by the very recent
introduction here of Summer fur coats
imported from Paris. Coats of this
type were presented to a number of
leading buyers by an American manu-
facturer fully a year ago, but beyond
a sample order here and there, little
interest was shown in them. They
were brought out in coney, kangaroo
and calf. No marked differences in
style are apparent between them and
the present offerings.

—_»~-.___
Bathing Suit Prospects.

The bathing suit industry is on the
eve of one of the greatest periods of
development in its history. Growth of
the popularity of outdoor swimming
pools it is said, is one of the chief
reasons why the present year has been
a banner one for producers of bathing
suits and the coming year will be bet-
ter.

With swimming pools being con-
structed in inland cities in every large
city dealers are receiving big orders
from inland districts where formerly
they did but a nominal business. The
fad for sun-tan color is another big
factor, but is not the permanent feature
that the swimming pools are.

 

ATTENTION MILLINERS!
NEW HATS Arriving Daily

GORDON R. DuBOIS, INC.
26 Fulton, W., Grand Rapids
Free Parking

 

 

 

 

 

 

 

 

 

June 12, 1929

~ SHOE MARKET

Michigan Retail Shoe Dealers Association
President—Elwyn Pond.
V ce-President—J. EH. Wilson.
Secretary—E. H. Davis.
Treasurer—Joe H. Burton.
Asst. Sec’y-Treas.—O. R. Jenkins.
Association Business Office, 907 Trans-
portation Bldg., Detroit.

Inactivity and Foot Ills.

Quite often with
foot trouble will say, “I was never
bothered with foot trouble until I was
sick with the “flu’ about three years
ago.” This is a typical history of the
onset of foot trouble.

people suffering

It has no par-
ticular relation to “flu” and may hap-
pen following any acute illness of
think. It does not
necessarily have to follow an acute
illness either, because it may follow
fhe inactivity of lying in bed from
having fractures, or following child-
birth, or any other condition that may
incapacitate a person for any length
of time. I want to emphasize, at this
point, that this is a common history
and fits in with the usual story that
we hear about foot troubles.

Foot trouble is often mistaken for
the onset of so-called “rheumatism.”

which you can

“Rheumatism” is a word describing a
pain in an extremity or some other
part of the body, but really has no
significance. It has
come to mean, at the present time,
some pain that may be due to focal
infection that has landed in a remote
part of the body or due to some poison,
perhaps from the intestinal tract or
gall bladder, or some other organ. It
is merely assumed, because foot
trouble starts with some acute infec-
tious disease, that this disease has set-
tled in the feet, and that there is an
acute infective condition or a chronic
infective condition in the feet arising
from the original sickness.

In several of my articles I have em-
phasized the fact that, relative to the
aggregate number of pains in the lower

true scientific

extremities, rheumatism is rare. Prac-
tically all of these conditions are due
to arch trouble. In my _ experience
about 95 per cent. of the pains in the
lower extremities have been due to
arch trouble and not to any type of
focal infection.

After observing thousands of ail-
ing feet and getting a history of the
onset of all of these cases, I have come
to the conclusion that broken arches
may exist for quite a while before ac-
tual symptoms appear. This is due
to the fact that the foot does not go
on a strain. By broken arch I mean
any separation in the bones or lack of
contact of the joint surfaces of the
bones in the feet. This break in the
continuity of the arch may exist with-
out producing pain or only a small
amount of limitation of foot motion,
but not until the pains get severe or
the foot motion becomes restricted, do
we have any painful symptoms. The
point that I want to make here is that
people may have broken arches over
a period of years without having any
symptoms.

I think the shoe retailers and fitters
on the floor will appreciate this point
because they must have observed many
feet that were out of line and that
looked as though they were in the
advanced stages of broken arches, but
upon enquiring of the customer if they

MICHIGAN TRADESMAN

suffered with their feet they replied
in the negative. The malalignment of
the feet does not always signify that
the individual is suffering with these
extremities.

However, people of this type may
precipitate very acute and _ painful
symptoms in the feet following some
type of acute illness and this can all
be explained on the mechanical basis
rather than a basis of poison from the
infectious disease itself. It must be
borne in mind that when one is laid
up in bed for any length of time the
muscles become weak from lack of use.
This condition exists all over the body.
But when the patient starts to walk
he puts his foot muscles to full duty;
that is to say, they have to do their
entire work as soon as the weight is
placed on the feet, while the other
muscles of the body may be saved a
little by doing only a little work at
a time until the patient gradually gets
stronger. The foot muscles are im-
mediately put to work and they are
expected to sustain the weight of the
entire body as soon as the patient
steps out of bed.

If these individuals happen to be
afflicted with broken arches, this sud-
den usage of the feet, in the presence
of weak muscles, will cause the feet
to go over on an acute strain, then
the symptoms start. In other words,
muscles under normal conditions that
were able to sustain the body weight
by holding the feet in fair position,
even though they were out of line,
may be too weak to perform this duty
after the patient has been off his feet
suffering from an acute disease. When
the feet go over into a position of acute
strain, the muscles become tense, con-
gested, inflamed and may cramp. The
ligaments are thrown on extra tension
and they get tender and set up a me-
chanical inflammation in the joints.
The whole leg is thrown off center;
and the weight-bearing which should
be borne down through the center of
the leg will be thrown to the inner
side somewhat, and this throws extra
tension on the leg muscles and knee
joint ligaments, and we have all the
true symptoms of broken arches.

It is true that toxin and fever inci-
dent to an acute disease are weaken-
ing also, and of course they will have
their detrimental effect on the foot
muscles, too. But in the main the
trouble is caused by the mechanical
disarrangements rather than by the
toxic disorders.

These are important points for the
shoe fitter to know, because when he
comes in-contact with people who are
convalescing from an acute disease he
can warn them that it is unwise for
them to wear high heeled shoes and
short vamps with cut-out uppers. He
can suggest that the customer at this
time should wear moderately high
heeled oxfords, say 12/8 or 13/8 Cuban
heels, with good fitting uppers that
come close around the ankles and that
lace up around the instep. He should
suggest that they have plenty of room
in the forepart, because quite often
there is some swelling incident to this
return to normal walking and_ this
should be taken care of by having a
roomy shoe. After the period of con-
valescence is over and the patient’s

strength has returned, she can again
wear the ordinary run of shoes with-
out difficulty.

It is folly for a woman to wear high
heels with radical cut-out uppers im-
mediately after arising from some
acute illness. Massage, hot and cold
baths and moderate exercises can also
be recommended at this time, as they
will help to get the muscles back to
their normal condition a little quicker.
This is a real service that can be ren-
dered by the shoe retailer and his
corps of fitters on the floor.

John M. Hiss.

—_++.

If employers realized how closely
profits and confidence are related, they
would cultivate the goodwill of their
men.

19

Cutlery Demand Compares Well.

Reports agree that business in cut-
lery thus far this year compares fa-
vorably with the same time in 1928,
although competition of imports is re-
marked in some quarters. Table and
kitchen cutlery is selling actively at
the moment, with a growing call also
noted for knives and hatchets for
camping purposes. The year has strik-
ingly demonstrated the increased de-
mand for stainless steel in all types of
cutlery, a very large percentage of the
call now being for this type. In kitchen
cutlery orders favor green and yellow
colored handles, with green favored
in table items.

Ee
Every successful business heads up
in one man whose decision is final.

 

Always Sell

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LILY WHITE FLOUR

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Also our high quality specialties

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FOR EVERY OCCASION

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24th to June 27th.

 

ALL ABOARD!
ALL ABOARD!
ALL ABOARD!

Steam is up! Last good-byes are being said! The Grocers’ Special Trains
are all ready to glide out of the railroad stations from all important centers,
on their way to the N.A.R.G. Convention at Portland, Oregon, from June

But there is still time to make reservations on these trains before they leave.
Get in touch with your local Transportation Chairman. Make your reserva-
tions through him. If you haven’t got
the summer tourist rates, the itinerary, or anything else, ask him. He knows!

There’s no time to lose!

Make reservations today!
Bring your wife too!

Compliments of

THE FLEISCHMAN COMPANY

Fleischmann’s Yeast
Service

all the information you need about

 

 

20

RETAIL GROCER

Retail Grocers and Meat Dealers Associa-
tion of Michigan.

President — A. J. Faunce, Harbor
Springs.

First Vice-President—G. Vander Hoon-
ing, Grand Rapids.

Second Vice-President — Wm. Schultz,
Ann Arbor.

Secretary—Paul Gezon, Wyoming Park.

Treasurer—J. F. Tatman, Clare.

 

Novel Features Introduced By Pro-
gressive Grocers.

There is another book I see can be

added to my library and it will be as
soon as I can get it. That is the com-
plete English Tradesman, written by
Daniel Defoe in 1726 which, according
to Prof. E. H. Morrow, “is absolute-
ly modern and a perfect manual for
1929 retailers.’ Prof. Morrow makes
one quotation from the author of Rob-
inson Crusoe, thus:

“The tradesman’s customers are to
be his idols; as far as he can worship
idols by allowance. he is to bow down
to them and worship them; at least he
is not in any way to displease them or
show any disgust or distaste at any-
thing they do or say.”

\llowing for the modification of
language in 203 years, that is truly
perfectly good doctrine to-day. More-
over, it is doctrine that the good gro-
cer practices now as assiduously as
did his conferes in 1/726.

The Franklin Grocery of Irvington
sells corned beef in its meat depart-
ment and cabbage in its grocery sec-
tion. But this store recently put in an
offer of “A head of cabbage free with
every order of corned beef” and results
were so satisfactory that the store has
made the offer permanent.
got terribly worried
about the offer and speculated on how

Some folks

such a practice if it became general
would cut into the sales of cabbage.
But such is the way and results of all
enterprise. When one wakes up and
does something different, sleepy ones
are worried. The right way is to do
likewise, either with the same articles
or with something else, and it must be
economically sound; that is, the seller
must get enough for the corned beef
to pay for both items ,or he would not
continue the deal. And why should the
merchant not offer corned beef with
cabbage as a restaurant does, or the
home?

Potatoes, for example, have been a
drug on the market this year. A gro-
cer in East Toronto for one week gave
a peck of potatoes with every order for
five dollars’ worth of groceries. In
his window he placed a peck of po-
taties and a large order of assorted
groceries to show what he was doing.
He told about it thus:

“The peck of potatoes cost us about
20 cents. As we sold groceries at
regular prices our profit on the deal
was very satisfactory, especially in
view of the fact that our volume for
the week increased 45 per cent. We
brought new customers into the store,
many of whom were strangers to us.
Some of these have become repeat
customers since then.”

Seems to me that if this man had
advertised 20c in money-cost to get
new customers each of whom would
buy $5 worth of goods—or more—his
practice would be recognized as sound.
Why not potatoes instead of money?

MICHIGAN TRADESMAN

But another potato story is that of
a grocer who forestalled all this fuss
about unprofitable potatoes. He got
out last fall among his customers and
induced a lot of them to put in a bar-
rel of “spuds” against the winter. His
sales were more than 500 barrels in
barrel lots. Not only did he make the
direct profits of such sales, but both
he and his customers could forget po-
tatoes for a while. He did little wor-
rying about potatoes sold for little or
no profit “to meet chain prices” dur-
ing the following months.

Wakeful grocers are cashing in on
some remarkable offerings in grapefruit
this season. One Louisville jobber has
sold barrels of bulk grapefruit coming
by truck from Florida, 125 to 130
fruits in barrel for $4.50. Because his
customers responded to his sugges-
tion to cut away from traditional 10c
minimum for grapefruit and sold these
at 5c, they sold many of them without
practically any loss. Margin thus
realized was 30 per cent. plus—and
plus a lot of new trade at that.

I hear objections: “But that could
not happen in my town.” Of course, it
could happen only in some markets,
but similar things can and do happen
in every market and live merchants
can snap them up and use them. Be-
cause chain merchandisers are quick to
jump for such things, their sales now
range 25 to 33% per cent. in the high-
ly profitable perishables line, against
only 16 per cent. in ordinary individual
stores.

A Cincinnati man has devised what
he calls a Food Auto Circle Store. It
is of peculiar design, built into a lot
with auto driveways on both sides.
The entire sides of the store are
hinged windows out of which clerks
can serve those who want to drive
their cars close and have goods served
out to them. But there is also ample
parking space for those who wish to
serve themselves within the store.

Back of each line of side windows
is an aisle which can be entered by
two doors at one end. The doors open
only inward, so egress must be by
doors at the other end. A long stack
of merchandise runs down the middle
of the store. It is just high enough
for anyone to reach into easily. Stock
on either side is the same in assort-
ment, arrangement and location. Be-
cause folks enter at one end and must
proceed to the other end before they
can get out they are constantly under
the eyes of the servers at the going-
out end, so pilferage is reduced to a
theoretical minimum.

Folks are invited to wander about,
help themselves, look over the goods,
take their own good time and make
themselves entirely at home. An in-
teresting result is that many of them
take their baskets, go the entire length
of the stack of merchandise on one
side, selecting what they like; then
walk down the other side, past pre-
cisely the same assortment of goods
and select many more items.

The deviser of this system has faith
in it, for he has gone to great expense
designing a standard store. It is made
of steel, in sections, so it can be taken
down or set up in a few hours. Floor
is of concrete. It is rat, mouse and

(Continued on page 31)

 

 

M.J. DARK & SONS

INCORPORATED
GRAND RAPIDS, MICHIGAN

~~

Direct carload receivers of ©

UNIFRUIT BANANAS
SUNKIST ~- FANCY NAVEL ORANGES

and all Seasonable Fruit and Vegetables

GRAND RAPIDS PAPER Box Co.

Manufacturers of SET UP and FOLDING PAPER BOXES
SPECIAL DIE CUTTING AND MOUNTING

G R AN D RAPIDS, MICHIGAN

 

June 12, 1929

 

LIPTONS TEA

GOLD MEDAL QUALITY

 
  
    
 

iy
eee
Sos)

Always asked for by discriminat-

  

ing buyers who want the finest!

Be sure you have it in stock.

THOMAS J. LIPTON, Inc., 28 East Kinzie Street, Chicago, Ill.

 

 

 

The Toledo Plate & Window Glass Company
Glass and Metal Store Fronts

GRAND RAPIDS wie -t- MICHIGAN

 

 

NEW AND USED STORE FIXTURES

Show cases, wall cases, restaurant supplies, scales, cash registers, and
office furniture.

Grand Rapids Store Fixture Co.
7 N. IONIA AVE. N. FREEMAN, Mgr.

Agency for Remington Cash Register Co.
Call 67143 or write

 

 

VINKEMULDER COMPANY

Grand Rapids, Michigan
Distributors Fresh Fruit and Vegetables

“Yellow Kid” Bananas, New Potatoes, Strawberries, Sunkist
Oranges, Lemons, Fresh Green Vegetables, etc.

 

 

 

THE BEST THREE
AMSTERDAM BROOMS

White Fwan GoldBond

4.4v as
AMSTERDAM BROOM COMPANY
41-55 Brookside Avenue, Amsterdam, N. Y.

 

 

 

 

 

June 12, 1929

MICHIGAN TRADESMAN 21

MEAT DEALER to the summer menus, and there are psi
ING AY

varieties and kinds to suit the most

 

 

PRODUCTS—Power Pumps That Pump.
Water Systems That Furnish Water. Water

Michigan State Association of Retail
Meat Merchants.

President—Frank Cornell, Grand Rapids

   

discriminating tastes.
“THE PUMP SUPREME”

 

4

Vice-Pres.—E. ¥. Abbott, Flint.

Secretary—E. J. La Rose, Detroit.

Treasurer—Pius Goedecke, Detroit.

Next meeting will be held in Grand
Rapids, date not decided.

Insure Permanence of Turkey Industry
The belief frequently expressed dur-
ing the last decade that the American
turkey industry was gradually becom-
ing extinct has given way to greater
optimism. The innumerable Ameri-
cans who would deplore the absence
of the traditional gobbler at their
Thanksgiving dinner no longer have
cause for fear. The birds which
throve on the American continent
when Columbus was a pup, and which
compensated many a New England
Puritan for the necessity of observing
the Sunday blue laws, will, according
to present indications, be with us for
some years to come and may increase
considerably in numbers.

Forecasts of the gradual extinction
of the turkey, which have been com-
mon during the past ten years, were
based on two things—the delicacy of
the birds themselves and the graduai
disappearance of the range country.
The optimism to which these forecasts
have gradually given place is the re-
sult of scientific research to the end of
overcoming these obstacles.

No remedy has been found for the
turkey disease known as blackhead,
which threatened for a time to wipe
out the industry, but methods have
been perfected whereby its spread may
be checked. One of these methods 1s
artificial incubation and brood, which
is rapidly being adepted by leading
turkey producers. This method pre-
vents the spread of disease from old
to young. It also requires less work
than the older system and produces a
more uniform flock.

Another method which promises to
check the ravages of this disease is
a minor surgical operation, worked
out by Dr. A. J. Durant of the Mis-
souri College of Agriculture. A slit
is made between the last two ribs so
that the floating pouches attached near
one end of the intestine may be tied.
This prevents the food, and incidental-
ly the blackhead parasite, from getting
into the pouches, which, it seems, are
vestigal organs corresponding to the
human appendix.

The other obstacle, the diminishing
area of free range country, promises
to be overcome by the increasing suc-
cess with which turkeys are being pro-
duced under confinement. The im-
pression which long prevailed that
turkeys would not thrive when con-
fined is rapidly being disproven. While
the confinement system is more costly
than the free range plan, still, it
makes possible greater growth and a
better product.

Cold Meats.

The busy hostess can plan to give

 

the greater part of her time to her
guests rather than spend hours in the
kitchen preparing a roast or other hot
meat dish, if, she will take advantage
of the assorted cold meats found in
the retail store. These ready-to-serve
meats make a very welcome addition

Ready-to-serve meats are very con-
venient, for they may be adapted to
many and varied kinds of service.
They may be served as a cold meat
platter, where several different kinds
of meats are served as a main dish
for a luncheon, or they may be added
to other foods, such as rice and mac-
aroni or spaghetti, to impart a vari-
ety or seasonings and additional flavor.

Cut in different shapes, they may be
used in an interesting fashion as ap-
petizers, or hors d’oeuvres. The use
of cold meats in open-faced sandwich-
es is another means of adding variety
to summer menus.

The following suggestion for com-
bining the different cold meats should
prove an interesting addition to one’s
particular need.

In the center of a serving platter,
arrange small rounds of bologna sau-
sage, garnished with small green pep-
per rings. Around this, in wheel fash-
ion, arrange alternate slices of spiced
boiled tongue and ham loaf. On the
outside row arrange slices of liver sau-
sage. At each end of the platter ar-
range a nest of slices of tomato, with
sprigs of parsley. Garnish the liver
sausage with slices of stuffed olives.
Serve with a chilled Spanish sauce.

—_++>—_____
Sandwich Spread Sales To Be Studied
in Survey.

A survey of the salad dressing, may-
onnaise and sandwich spread industry
is being conducted by the Foodstuffs
Division of the Department of Com-
merce, at the request of the Mayon-
naise Products Manufacturers’ As-
sociation.

The salad dressing and mayonnaise
industry is one of America’s newest
industries. Very rapid progress has
taken place within the last ten years.

Improved technical methods of pro-
duction and modern methods of dis-
tribution have transferred the industry
from the home to the factory, while
an increasing use of salads and similar
foods has brought about a greater de-
mand for these products.

At the meeting of the Mayonnaise
Products Manufacturers’ Association,
held at Chicago in January of this
year, the Department of Commerce
was requested to carry out the survey.
Details of the ground to be covered
and methods of operation were com-
pleted at that time.

2s
The Rural Dealer Speaks.

Of all the salesmen who drop in
I like Jim’s company best;

There ain't a one so full of fun,
He’s different from the rest.

He hangs around an hour or so,
And gosh! but ain’t he witty?

Hie sits and smokes and and springs new

jokes
And wise-cracks from the city.

Jim tells me all the latest news
"Bout stocks and ships and shows,
He’s up to snuff on all that stuff,
Land sakes! What that man knows!

The other men are nice, but then
They're not like Jim at all,

They up and tell what they've to sell,
It’s just a business call.

3ut strange now when I come to think,
The rest ain’t smart like Jim;
And yet by gee! them boys sell me
A lot more stuff than him.
J. E. Cashin.

we
A boy loses a lot of time looking
at his new watch,

PHONE 64989 GRAND RAPIDS, MICHIGAN

 

 

 

 

Don’t Say Bread
— Say

HOLSUM

 

SOO OOOO SEDO OOOO DISH OI OOO IOIOIODOS OO OOOIIIOIOIOIS DISS IIS

ODO EHOIHOVIOEHNS CDOD OOOO BOIS

MICHIGAN BELL }
| TELEPHONE CO. J

 

 

W. ithin Arm’s Reach

In the most modern homes you will find a telephone cons
veniently near you wherever you may be. The old time
reception hall telephone is retained, but, in addition, ex-
tension telephones are placed in the bedroom, library,
guest room, kitchen and basement, and even the bathroom.

A telephone makes any room more livable. You may use
it not only to talk to near neighbors and distant friends,
but the installation can be made so that it will be possible
to telephone from one room to another within your home.

Extension telephones are inexpensive conveniences which
are becoming more and more popular. There are portable
telephones, too, that can be moved from room to room.

Wewillbeglad tohave a representative explainto you just
howthesemoderntelephonefacilities canbe appliedtoyour
own home, at moderate cost. Call the Telephone Manager.

 

OOOO QIDIRID DIQDIMNIAIGSIS IOUS SS

Softeners. Septic Tanks. Cellar Drainers.
MICHIGAN SALES CORPORATION, 4 Jefferson Avenue

 

 

HARDWARE

Michigan Retail Hardware Association.
President—W. A. Slack, Bad Axe.
Vice-Pres.—Louis F. Wolf, Mt. Clemens.
Secretary—Arthur J. Scott, Marine City.
Treasurer—William Moore, Detroit.

More Suggestions Regarding the June
Gift Trade.

If you have not already done so,
right now is a good time to put on a
June wedding gift display. If you
opened the month with such a display,
as some hardware dealers do, a gift
trim showing some variations in theme
and treatment may be in order a little
later.

This trade is worth some thought
and effort on the hardware dealer’s
part. While gifts are bought at all
seasons of the year, now is the psy-
chological moment to make your ap-
peal through the window. Everybody
associates June and brides; and while
a wedding gift display at any other
season would probably fall as flat as
a Christmas gift display in July, right
now a wedding gift trim is singularly
eloquent.

Your window display might very
well emphasize the fact that the hard-
ware store—your store—has_ special
facilities for catering to the gift trade.
Here is found the ideal combination of
the useful and the ornamental; plus a
wide assortment of gifts that are pri-
marily useful, plus a further line that
is primarily and distinctly ornamental.
In other words, the hardware store
has gifts within the reach of every
purse and calculated to appeal to every
type of purchaser and recipient.

These are some of the general ideas
your window trim should get across to
the passer-by.

If you have two or more windows, it
may be worth while to run a series of
gift displays; and at the same time to
run in your local newspapers a series
of advertising talks on the subject of
gifts and gift selection. These talks
may also be incorporated in a little
booklet for distribution to your cus-
tomers, through the mails, or over the
counter.

For instance, one window display
could be devoted to featuring those
gift lines which are primarily orna-
mental. Most hardware stores carry
some lines of this type. Silverware,
brass goods, cut glass, and similar
lines are not hardware staples; but
very likely you have them in stock.
Many of these items are distinctly use-
ful. Nothing could be given miore use-
ful than a set of knives and forks; more
absolutely essential, in fact, in every
Yet the ornamental aspect of
these lines is worth stressing. Featur-
ing them brings these lines to public
notice, and likewise emphasizes the
fact—which is worth emphasizing—
that the gifts offered by the hardware
store are not solely prosaic and useful
articles.

At the same time there has been, in
the past twenty years, a steadily grow-
ing tendency toward the useful gift.
Most people consider the utilitarian
article. “This will be very handy,” is
the argument that appeals to such
givers. And the hardware store is in
an exceptional position to cater to
that specific demand.

home.

 

 

 

 

MICHIGAN TRADESMAN

So that another window can be de-
voted to emphasizing the fact that
here in the hardware store are useful
gifts in abundance; gifts in wide va-
riety, and at prices suited to every
purse. In your “useful gifts” window
be sure to stress, not merely the util-
itarian aspect, but the wide variety and
the wide range of prices.

There is room for a third window—
that devoted to useful articles which,
in recent years, have taken on orna-
mental aspects. A few years ago it
was a job to persuade a father to buy
his daughter a kitchen range for a
wedding present. The kitchen range
of that day was a dull black, relieved
very slightly by a little nickel finish.
But modern electric and gas ranges
are available to-day in colors to match
any color scheme. Electrical devices
in wide variety are as ornamental as
they are useful.

So the third display of the series
can bring out the fact that the gift
buyer who wants it can find in the
hardware store the combination of
aesthetic and useful in the one gift.

As an alternative to these sugges-
tions, a window might be given to ar-
ticles that aren’t normally in demand
for gift purposes and that neverthe-
less would make worth-while gifts. A
modern kitchen range might be shown.
Vacuum cleaners, refrigerators, carpet
sweepers, washing machines, aluminum
ware, kitchen utensils, are all practical
gifts whose gift aspect is not always
recognized. One young married couple
who had “gone through the mill” gave
a June bride a fairly complete equip-
ment of aluminum. Variations of that
idea can be worked out.

Here is another suggestion. A deal-
er last June put on a display of enamel
ware. The display was primarily for
the purpose of featuring the line. As
an afterthought, the dealer put in a
neat card worded somewhat like this:

A Splendid Wedding Gift

Are you wondering what to give the
June bride? Why not give her some-
thing she is sure to need—a complete
outfit of high grade enamel ware?

The resulting demand for “complete
outfits of high grade enamel ware”
rather surprised the dealer. But the
incident emphasized the point; that if
any regular display you put on this
month has a gift angle, a show card
calling attention to the gift possibili-
ties of the line is worth while.

In your regular gift displays, show
cards should be freely used. Price
cards are usually advisable. An es-
sential is some little feature, apart
from the goods, to bring out the June
bride idea.

If you have, or can borrow, a dummy
figure of a bride, use that as the cen-
ter feature of your display. Perhaps
one of your salespeople can devise
something. If not, clip the June bride
pictures from the current magazine
covers. Paste these in your window,
or use them to decorate your show
cards. By hook or by crook, get the
June bride appeal into your display.

It was not a dealer, but a dealer’s
wide-awake wife, who, talking over
store plans with her husband, hit on
a mighty good stunt. “Why not show
all sorts of brides?” she suggested. So
she proceeded to go through a vast

pile of old magazines with the scissors,
and brought out scores of bridal pic-
tures. There were June covers, and
there were clippings from advertise-
ments, and there were actual pictures
of brides of all sorts of colors and
races, and there were clippings of
story illustrations where the bride ap-
peared. These pictures, mounted on
a series of panels, halted nearly every
passer-by; and most of the passers-by
lingered to look over the gifts on dis-
play. That stunt emphasized the “June
bride idea,’ which is something your
decorative accessories should always
endeavor to do.

So work in anything you have in the
way of June accessories—the bride
with veil, orange blossoms and bouquet
the wedding ring; the old shoes, the
rice and confetti—it doesn’t matter
what, so long as you get the idea
across.

The accessories unquestionably make
a difference in the effectiveness of the
display.

Another feature is worth remember-
ing. In your June gift window trim
you are appealing to the aesthetic and
romantic; hence your window trims
should give particular attention to
finish and detail. Particularly to show
the higher priced lines, the trim must
be artistic. A soft-appearing back;
ground is necessary to secure the best
effect. The floor of the window, and
the background, should be covered
with heavy cloth, crepe paper, cheese
cloth or some similar material.

To show a good assortment of gift
lines is desirable. The more help you
give attending purchasers in their task

June 12, 1929

of making a selection, the more effec-
tive your display becomes. Most gift
buyers are in a quandary as to what
to get. To such buyers 2 window con-
taining a large assortment of gifts will
appeal very strongly.

At the same time, you must avoid
crowding. To increase the display
space without crowding the articles is
a test of your skill and ingenuity.
Floor space can be increased by putting
in steps, thus providing space for
showing flat articles against the “rise”

 

 

  
  
 
   

 

 

l ah me |
ee
fo a

COYE AWNINGS

for

Home, Office, Store

Write or phone for a salesman to call
No obl gation.

CHAS. A. COYE, INC.

GRAND RAPIDS, MICH.

 

 

 

Michigan Hardware Co.

 

100-108 Ellsworth Ave.,Corner Oakes
GRAND RAPIDS, MICHIGAN

=

Wholesalers of Shelf Hardware, Sporting
Goods and

Fishing Tackle

 

 

 

Automobile Tires and Tubes
Automobile Accessories
Garage Equipment
Radio Sets
Radio Equipment
Harness, Horse Collars

BROWN &SEHLER

COMPANY

Farm Machinery and Garden Tools

Saddlery Hardware
Blankets, Robes
Sheep lined and
Blanket - Lined Coats
Leather Coats

 

 

GRAND RAPIDS, MICHIGAN

 

 

 

 

AE ERI icn nS

 

 

 

i

 

retearoen< srneaie

June 12, 1929

of the step. Shelves and brackets
fixed against the background add ma-
terially to the display space.

Along the line of service to the cus-
tomer, and the giving of practical as-
sistance to intending buyers, a care-
fully compiled list of gift suggestions
is helpful. Such lists can be arranged
according to price, or according to the
class of goods suggested. With most
buyers, it is worth while to feature
price; since it is the usual thing for
the buyer to start with a pretty definite
idea of how much she wants to spend,
and then find a gift to suit the price.

It is not too late to have printed or
mimeographed a gift list to hand out
over the counter. Copies of this list
should be posted up in the store where
customers can readily examine them.
Your salespeople should be prepared to
offer suggestions to customers—not
merely a few commonplace and obvious
articles, but a wide range of sugges-
tions embodying something to suit the
individual purchaser.

Here is a point worth remembering.
Every wedding represents a new home.
Some of the June brides in your town
will make their homes’ elsewhere.
Others will make their homes right in
the community. And a good many
young men in your town will be bring-
ing home brides from other places.

Work out some efficient system of
getting the names and addresses of
these people who are making new
homes in your community; and work
out, furthermore, some efficient sys-
tem of getting in touch with them and
interesting them in your store as an
institution that is prepared to give
them real service and cater intelligent-
ly to their household needs. It is
worth remembering that these young
people, establishing new homes, are
apt to break away from the buying
affiliations of their parents. If they
have bought from you in the past, now
is the time to make your plans to hold
their trade; and if they have bought
elsewhere, now is the time to plan to
win their trade from the other fellow.

Compile a prospect list of these new
homes. They are among the best
prospects you have, and going after
them, even to the extent of a personal
canvass, is one of your best methods
of developing new business.

Victor Lauriston.

oes
Our Quickened Pace.

No one is likely to question the find-
ings of the Hoover committee on re-
cent economic changes. We are all
aware of the acceleration in which,
rather than structural changes, is
found the key to understanding of our
prosperity since 1922. Some of us may
have forgotten that, as the committee
says, there is nothing novel in inven-
tion, transportation and communica-
tion, agriculture, competition, hand-to-
mouth buying, sudden changes in style
and demand, instalment selling, co-
operative marketing, the chain store
movement—or any other of the hun+
dred and one manifestations of human
activity which are currently discussed
as phenomena of the day. But they
have a new importance because of “the
breadth and scale and tempo of recent
development.” The steam engine
wrought a revolutionary change in

 

MICHIGAN TRADESMAN

transportation, the labor-saving ma-
chine changed the whole structure of
manufacture, the telegraph and the
telephone made kin a whole world ‘of
strangers. But these were widely
separated events. The rise in the use
of power in production, to which the
report refers as characteristic of this
period, was more rapid between 1914
and 1919 than in any subsequent five
years.

What distinguishes the last seven
years is their amazing fruitfulness and
the ability of our generation to mature
and adopt every useful suggestion that
leads to the enhancement of well being
and fullness of life. In that short span
we have seen electricity working won-
ders in industry, the automobile fitting
most of us with seven league boots, the
radio making sound audible regardless
of distance, aviation providing us with
veritable Aladdin’s carpets. The pace
of life has been quickened as never be-
fore. Everything of real worth that
has been evolved has found a ready
market. And with new appreciation
of values has come a more liberal basis
of compensation for service, leading to
a diffusion of substantial earnings that
has raised the general standard of liv-
ing to levels undreamed of by previous
generations. We are moving faster
than our forefathers, not only because
invention, under the spur of substan-
tial encouragement, is more prolific
than ever, but because of quickened

processes of assimilation.
—_2» >

Business Morality Taking the Lead.
While American business as a body
never disputed the maxim that honesty
is the best policy, there has been lack-
ing until comparatively recently de-
termined effort to discourage dishon-
est practices that were not flagrant
breaches of the law and find openings
in exceptions to the rule. The ad-
vantages that go with initiative have
been on the side of wrong-doing. It is
evident, however, that the spirit of ag-
gression has been changing sides.
What was taken for granted is now
being asserted in such a way as to
leave no doubt of a resolute purpose
to give it full effect. Leadership alone
was needed. Whether it was supplied
by the Federal Trade Commission or
born of ripe opportunity is of minor
importance. The salient fact is that
trade practice conferences all over the
country, attended by that body, are de-
claring for fair play to the public in
terms so definite as literally to put the
transgressor in peril of his business
life. Commissioner Humphrey tells of
forty-five such conferences. Their
scope and character can be judged
from some of the results he describes.
Of $75,000,000 collected annually in
tuition fees by 300 correspondence
schools from 2,000,000 students, nearly
half, he says, was paid to schools
guilty of misrepresentation and fraud.
Yet at a conference representing more
than four-fifths of these schools a
code was adopted which has resulted
in practically wiping out the abuse. By
the same means the furniture industry
has rid itself to a large degree of sham
products. Rayon manufacturers no
longer sell their wares as silk. Fure
dealers do not try to pass off rabbit
skins as seal. Quacks are finding dif-

 

ficulty in palming off their nostrums

through the printed page. The list
might be greatly extended. Not so

much because deception has been so
common as because of the readiness of
trade associations to accept the chal-
lenge to an avowal of standards of
probity. Honesty that was passive
has become active, with the conse-
quence that dishonesty that was brazen
is now hiding its diminished head in
the shadows.
—_—_~+-<.___

The employer who has one attitude
for his customers and another for his
workmen will never build up a loyal
force.

The Brand You Know

Look for the Red Heart
on the Can

LEE & CADY

Distributor

 

Link, Petter © Company

(Incorporated )
Investment Bankers

7th FLOOR, MICHIGAN TRUST BUILDING
GRAND RAPIDS, MICHIGAN

 

Sand Lime Brick

Nothing as Durable
Nothing as Fireproof
Makes Structure Beautiful
No Painting
No Cost for Repairs
Fire Proof Weather Proof
Warm in Winter—Cool in Summer

Brick is Everlasting
GRANDE BRICK CO.
Grand Rapids.
SAGINAW BRICK CO.
Saginaw.

 

 

 

I. Van Westenbrugge

Grand Rapids - Muskegon
(SERVICE DISTRIBUTOR)

Nucoa
KRAFT )CHEESE

All varieties, bulk and package cheese

‘s‘Best Foods”’

Salad Dressings

Fanning’s
Bread and Butter Pickles

Alpha Butter

TEN BRUIN’S HORSE RADISH and
MUSTARD

OTHER SPECIALTIES

 

 

1862 - - 1929
SEELY’S FLAVORING EXTRACTS
SEELY’S PARISIAN BALM
Standard of quality for nearly 70 years

SEELY MANUFACTURING CO.
1900 East Jefferson. Detroit, Mich.

 

 

 

 

There is nothing better than our
FULL COVERAGE POLICY.

American Mutual
Automobile Insurance Co.

701-2 Building & Loan Bldg.
Grand Rapids, Michigan.

 

 

 

When you want good cheese
ASK FOR

 

 

 

Phone 61366
JOHN L. LYNCH SALES co.
SPECIAL SALE EXPERTS
Expert Advertising
Expert Mrechandising
209-210-211 Murray Bldg.
GRAND RAPIDS, MICHIGAN

 

 

m xX

FRIGIDAIRE

ELECTRIC REFRIGERATING SYTEMS
PRODUCT OF GENERAL MOTORS

 

For Markets, Groceries and
Homes 4

Does an extra mans work

No more putting up ice

A small down payment puts this
equipment in for you

F. C. MATTHEWS
& CO.

111 PEARL ST. N. W

Phone 9-3249

 

Krave wu

 

Henry Smith
FLORALCo., Inc.

52 Monroe Avenue
GRAND RAPIDS

Phone 9-3281

 

 

 

COCOA
DROSTE’S CHOCOLATE
Imported Canned Vegetables
Brussel Sprouts and French Beans

HARRY MEYER, Distributor
816-820 Logan St., 8. E.
GRAND RAPIDS§, MICHIGAN

 

24

HOTEL DEPARTMENT

News and Gossip About Michigan
Hotels.

Los Angeles, June 7—When the Na-
tional Greeters meet at Detroit next
week they will find a great program of
entertainment in store for them. It
was intended, among other things, to
give them a Windsor day, as guests of
hotel men on the Canadian side, but
it has been discovered that the new
Ambassador bridge across the river
will not. owing to changes in construc-
tion, be ready in time, so the members
will be given a steamboat excursion
instead to Bois Blanc Island, some-
time during their stay, where dinner
will be served cafeteria style at noon
and a business meeting will be held in
the dancing pavilion on the island.
After the business meeting the after-
noon will be given up to sports, includ-
ing a baseball game for prizes.

Preston D. Norton, manager Hotel
Norton, Detroit, and Norton-Palmer,
Windsor, is at the head of the com-
mittee arranging the program, which
is a certain guarantee that there will
be something doing every moment.

It is believed the attendance this
vear will be greater than at any pre-
vious meeting of the organization.

 

 

The new president of Western Mich-
igan Charter of American Greeters, is
E. H. Beecher, promotion manager of
Hotel Morton, Grand Rapids, suc-
ceeding Thomas H. Walker. assistant
manager of Hotel Pantlind. The other
officers elected were: M. H. Leweke,
Hotel Rowe, First Vice-President:
Will F. Jenkins, Western Hotel, Big
Rapids. Second Vice-President: Rol-
and A. Cook, Hotel Mertens, Secre-
tarv-Treasurer, with Edward R. Swett,
Ir. Hotel Occidental, Muskegon,
Charter Vice-President.

Thomas S. Walker, retiring presi-
dent, will preside over the board of
governors for the coming vear, which
will include T. Aagaard, Battle Creek
Sanitarium, Battle Creek: Chas. M.
Luce, New Mertens Hotel, Grand
Rapids, Ernest W. Neir. Hotel Rowe,
Frank Ehrmaa,
Hotel Columbia, Kalamazoo.

Grand Rapids, and

Arrangements are well under way
for the entertainment of delegates to
the annual convention of the Ameri-
can Hotel Association. which is to be
held in Detroit this year.

The housing committee will be ex-
pected to arrange for amp!'+ rooms to
take care of the large number of peo-
ple expected. They are to be assigned
to the hotels of their choice as far as
possible. Registration will be at the
Statler, the headquarters hotel. under
the jurisdiction of Charles W. Norton,
Hotel Norton, Detroit.

There will be a registration fee of
$15 for each person participating in the
activities of the convention, which will
be used in paying for extraordinary
expenses.

Charles H. Stevenson, Hotel Steven-
son, and chairman of the program and
printing committee, will work with the
national officers in arranging a suit-
able program, planning speeches and
providing interesting speakers, with
particular emphasis in the selection of
spell-binders for the annual banquet.

The Greater Detroit Hotel Associa-
tion has taken up the cudgel in favor
of lower telephone rates for hotels and
their patrons. They are now engaged
in making a survey of existing condi-
tions, by sending out a questionnaire
to all interested hotels. This is an
agitation which has been carried on
throughout the entire country recent-
ly, but the contention of the telephone
peonle and a great majority of the
traveling public is, that they are will-
ing to pay the charges asked by the
telephone people, but do not agree that
the hotel proper should make a profit
on this class of service. It is claimed

that the hotel must, of necessity, sup-

MICHIGAN TRADESMAN

ply this service the same as its com-
petitors, and that this should be taken
into consideration when the rates are
established.

E. T. Peterson, formerly of Colum-
bus, Ohio,-who recently purchased the
Mears Hotel, at Whitehall, has re-
named it the Colonial Inn. He has
remodeled the house considerably as
well as redecorated it throughout. A
fine new dining room has been estab-
lished in the front of the house, a
space previously occupied by retail
stores, and a new kitchen will serve
same. In addition to a complete reno-
vation of all guest chambers, baths
have been installed in several, and
many new furnishings have been sup-
plied.

The Valley Inn, Newaygo, H. E.
Hedler, proprietor, is the beneficiary
to the extent of largely increased busi-
ness due to the discovery of oil in that
vicinity.

Manv Northern Michigan resort ho-
tels are arranging to open up some-
what earlier than customary, this sea-
son. Were it not for the limits placed
on school vacations, there is no doubt
but what many Michigan propositions
could depend on a profitable business
for at least a month longer than cus-
tom has heretofore dictated. We all
know that the month of September
and the earlier davs of October are
the most delightful of all the seascn,
and could be taken advantage of by
manv were it not for the seemingly
unchangable educational program.

A French authority declares that the
smoking of cigarettes between courses
at dinner, is a “gastronomic crime.”
The theory being that it destroys ap-
preciation of good food. Perhaps even
over there they are being urged to
“reach for a cigarette instead of a
beefsteak.”

 

Possibly the eves of hotel and res-
taurant men of the country have de-
ceived them and the competition of
drug store lunch counters, etc., is more
apparent than real, but some of those
who are in the business of selling food
would be glad to have real figures in
support of this contention. However,
there can be no doubt that the business
of this sort done outside of conven-
tional eating places is steadily increas-
ing, and it is eventually to become a
mighty problem for the old timers.
Perhaps education will help some, but
an improvement in restaurant service
and a readjustment of prices charged,
will be getting at the root of the thing.

National President Corpening, of
the Palmer House, Chicago, and W
E. Defenbacher, Hotel Whitcomb, St.
Joseph, among others, will fly to the
Detroit Greeters convention. This
knowledge will be a relief to poultry
fanciers along the highway. who had
already arranged for a system of
patrols, believing these distinguished
representatives would motor across the
State by moonlight.

According to the latest reports the
Park Place Hotel, at Traverse City,
will not be demolished until next fall,
at which time it will be replaced by a
150 room fireproof structure. It was
announced by W. E. Holden, manager
of the institution, some time ago that
the construction work would be done
during the present summer, but the
final decision was to postpone building
operations until after the close of the
tourist season.

The new hotel being built at Mar-
quette by the Kakbawgan Hotel Co.,
is alreadv under roof and the interior
finishing will be completed about the
first of August. At this rate of prog-
ress the original onening date of Jan.
1, 1930, will probably be possible. The
hotel is to be six stories in height and

June 12, 1929

 

 

MORTON
HOTEL

Grand Rapids’ Newest
Hotel

400 Rooms “i 400 Baths

RATES
$2.50 and up per day.

 

 

CODY HOTEL

GRAND RAPIDS

RATES—$1.50 up without bath.
$2.50 up with bath.

CAFETERIA IN CONNECTION

WESTERN HOTEL

BIG RAPIDS, MICH.
Conducted on the European Plan.
Hot and cold running water in all
rooms. Several rooms with bath. All
rooms well heated and well venti-
lated. A good place to stop. Rates
reasonable.

WILL F. JENKINS, Manager

 

 

 

 

“A MAN IS KNOWN BY THE
COMPANY HE KEEPS”

That is why LEADERS of Businesa
and Society make their head-
quarters at the

PANTLIND
HOTEL

“An entire city block of Hospitality”
GRAND RAPIDS, MICH.
Rooms $2.25 and up.
Cafeteria -i- Sandwich Shop

 

 

“We are always mindful of
our responsibility to the pub-

lic and are in full apprecia-
tion of the esteem its generous

patronage implies.”

HOTEL ROWE
Grand Rapids, Michigan.
ERNEST W. NEIR, Manager.

 

 

 

 

Warm Friend Tavern
Holland, Mich.

Is truly a friend to all travelers. All
room and meal rates very reasonable.

Free private parking space.

E. L. LELAND, Mgr.

 

HOTEL

CHIPPEWA

HENRY M. NELSON, Manager
European Plan
MANISTEE, MICH.
Up-to-date Hotel with all Modern
Conveniences—Elevator, Etc.
150 Outside Rooms
Dining Room Service
Hot and Cold Running Water and
Telephone in every Room.
$1.50 and up
60 Rooms with Bath $2.50 and $3

 

 

EW ERA
LIFE ASSOCIATION

. Grand Rapids.

SOUND COMPANY, SOUNDLY
MANAGED BY SOUND MEN.

 

 

 

NEW BURDICK

KALAMAZOO, MICHIGAN
In the Very Heart of the City
Fireproof Construction
The only All New Hotel in the city.
Representing
a $1,000,000 Investment.

250 Rooms—150 Rooms with Private
Bath.
furopean $1.50 and up per Day.

RESTAURANT AND GRILL—
Cafeteria, Quick Service, Popular
Prices.

Entire Seventh Floor Devoted to
Especially Equipped Sample Rooms
WALTER J. HODGES,
Pres. and Gen. Mgr.

 

 

Wolverine Hotel

BOYNE CITY, MICHIGAN
Fire Proof—60 rooms. THE LEAD-
ING COMMERCIAL AND RESORT
HOTEL. American Plan, $4.00 and
up; European Plan, $1.50 and up.

Open the year around.

HOTEL OLDS
LANSING
300 Rooms 300 Baths
Absolutely Fireproof

Moderate Rates

Under the Direction of the
Continental-Leland Corp.

 

Grorce L. CRocKER,
Manager.

 

 

Occidental Hotel

FIRE PROOF
CENTRALLY LOCATED
Rates $1.50 and up
EDWART R. SWETT, Mgr.
Muskegon -- Michigan

 

 

Columbia Hotel
KALAMAZOO
Good Place To Tie To

~ CHARLES RENNER HOTELS

Four Flags Hotel, Niles, Mich., in
the picturesque St. Joseph Valley.
Edgewater Club Hotel, St. Joseph,
Mich., open from May to October.
Both of these hotels are maintained
on the high standard established
by Mr. Renner.

 

 

 

 

 

Park Place Hotel
Traverse City

Rates Reasonable—Service Superb
—Location Admirable.

W. O. HOLDEN, Mgr.

 

 

HOTEL KERNS

LARGEST HOTEL IN LANSING

300 Rooms With or Without Bath
Popular Priced Cafeteria in Con-
nection. Rates $1.56 up.

E. S. RICHARDSON, Proprietor

 

 

 

 

alia cate ENS

HA eG RE it

 

Loaner

 

 

eae

June 12, 1929

MICHIGAN TRADESMAN

 

25

 

will cost $400,000. There will be a
large lobby on the main floor, together
with a main dining room and private
dining rooms which may be thrown to-
gether to augment the capacity of the
main dining room. <A coffee shop will
also be located on the main floor.
There will be 107 guest rooms, of
which about fifty will be provided with
baths, and most of the others will have
toilets in addition to lavatory equip-
ment. The hotel will be operated by
the Roberts-Delgman Co., now op-
erating the Hotel Ojibway, at Sault
Ste. Marie, as well as some. thirty
others in the Middle West.

 

J. J. Harris, general manager of the
J. B. Ford Co., Wyandotte, passed
away the other day. He was a great
favorite with hotel men and usually an
interested attendant at their gather-
ings where he was always made wel-
come.

Bankers, as a rule, will tell you that
hotels are poor ‘investments, and yet
when the grand finale arrives you will
usually find them among the other
“sack holders.” Out here conditions
are even worse than they are said to
be further East, but vou will find hotel
and apartment skeletons scattered all
over the city. I don’t know exactly
how many were built in anticipation
of the Shrine convention just closing,
but I do know of several who had
rooms reserved for many who never
came. Between parked Pullmans and
“relatives,” the hotels got a very un-
satisfactory “break.”

The many friends of Tupper Town-
send former manager of Hotel Whit-
comb, St. Joseph, who was compelled
to resign his position on account of ill
health, will be glad to know that he is
slowly but surely recovering his
health, which means that he will be
heard from again in the near future in
some hotel activities somewhere. Tup-
per is a grand fellow and his return
to the hotel field will be looked for
with much interest.

 

Mr. and Mrs. Ernest McLean, for-
merly manager of the Park-American
Hotel, Kalamazoo, prior to its absorp-
tion by the H. L. Stevens Co., have
returned to Kalamazoo after an ex-
tended visit to Minnesota. In _ this
connection I might add that James
Holt ,formerly of the Park-American,
has gone to the Hotel Waukegan,
Waukegan, Illinois.

 

Ray Baker, formerly room clerk at
the Morton Hotel, is now assistant
manager of the Rockdale Inn, at
Montague.

 

Hotel Brunswick, Detroit. after be-
ing completely overhauled, is to be
opened to the public July 1. The
Brunswick was successfully operated
for years by Lester Briggs, now at the
head of several of Detroit’s most ex-
tensive catering establishments, but
is now operated by J. E. Sweeney.

 

John A. Anderson, general manager
of Hotel Harrington, Port Huron, has
announced that the program of im-
provement which he inaugurated upon
assuming control of that property five
years ago has been carried out to the
very letter. This season new plumb-
ing has been installed throughout the
entire structure. Since the improve-
ment program started running water
has been placed in all the rooms, many
new bath rooms have been added, the
hotel has been entirely recarpeted, a
new coffee shop opened and numerous
other changes made, including refur-
nishings. Mr. Anderson is a born ho-
tel operator. When he took hold of
the Harrington, it looked to me like
a very gloomy proposition and I did
not hesitate to convey these impres-
sions to John, but he gave me the
laugh and proceeded to show Port

Huronites that “where there’s a_ will
there’s a way,’ and to-day he has a
beautiful hotel, is making money for
his stockholders, and making his
guests happy. And that’s that.

Among other improvements made in
Hotel Chippewa, Manistee, is the in-
stallation of electric refrigeration. It
just seems to me that Henry Nelson
is never exactly happy unless he can
do something to add to the comfort
of his guests, but the extraordinary
thing about it is he never does these
things at the expense of his stockhold-
ers. He keeps his property up to date
and pays his dividends too.

Frank S. Verbeck.
2-2».
When On Your Way, See Onaway.

Onaway, June 11—‘‘They said it
couldn’t be done, but he didn’t know
it, so he went ahead and did it.”

They said that the big road bee
could not be successfully accomplished
this ;ear, owing to unfavorabie condi-
tions, but Vern Tran didn’t know 3t,
so he went ahead and did it, and it was
the biggest feat that has been ac-
complished since the road bees have
been organized. Beginning at State
street, the entire length of North Lynn
to Cedar street, thence East to the D.
& M. depot, Spruce street, East to
First street. A layer of coarse pit-run
gravel, upon which was placed a heavy
layer of crushed screened gravel fur-
nished from the big contracting com-
pany at the Caldwell gravel pit, North
of Onaway. In addition to this a quan-
tity of top dressing gravel was added
to First street, also South Pine street
to the high school. This was all per-
formed in one day, beginning at 5 a. m.
and ending at 6 p. m. All voluntary
contributed labor, performed by eigh-
teen trucks and fifty men; laboring
men, business and office men, all will-
ing to work; united for one good cause
and apparently delighted over the op-
portunity. The day was cool and
cloudy, almost cold, with occasional
showers, but no stopping work; there
was a task to perform.

A total of 256 loads of gravel were
hauled and spread, an average of four-
teen loads per truck.

Russell Hitzert received the first
prize of $10 for hauling thirty-two
loads; John Smiley second prize, $7.50,
for thirty loads, and Lee Sabin, third,
for twenty-eight loads.

Pat Young, of the Union Title and
Guaranty Co., of Detroit, wired to
postpone the date of the bee pending
his arrival, as the company could not
shut down for him to get away. Later
they issued a special dispensation and
he and Arthur Michell arrived twenty-
four hours late, very much disappoint-
ed.

A tourist from Ohio made the re-
mark, “I have never seen such luxur-
tant growths of grass and foliage;
never have I seen such co-operative
civic spirit as I am seeing in Onaway.
The white-collared workmen could not
be distinguished from the laboring
men, except George Graves, of the
Lobdell & Emery store, who forgot
to remove his necktie.

Much credit is due the Ladies Aid,
who served the big dinner and supper
in the dining room of the I. O. O. F.
hall; wonderful meals to men with
wonderful appetites; a regular banquet
and no charge made. After school the
scholars appeared on the road armed
with shovels and rakes, and some of
the juveniles with fire shovels, all
anxious to work.

In the contest for the best looking
man the éntries were Ben McCann,
Billy Buck and Will Gregg. Ben Mc-
Cann was an easy winner, everything
being in his favor.

For next year, South Lynn street
will be the proposed plan and the resi-
dents of that street look forward to
the time.

The Community Council, in sponsor-
ing this work, wish to extend thanks to
Mr. Dueltgen, who so kindly declared

day’s halt on the county work; also to
the City Commission for their co-
operation; the Ladies Aid and the pub-
lic in general. Squire Signal.

Late Business Changes in Indiana.
Bunker Hill—The Dawson-Deisch

hardware store has succeeded that of

Heard Hardware Co., of this city.

Jonesboro—W. P. Gray, for sixteen
years with Wiley hardware Co., has
bought the business and will continue
it as the W. P. Gray hardware store.

Columbus—Martin Virden has pur-
chased his brothers’ interest in Virden
Bros. hardware stock and is continu-
ing it as the Virdens.

Milford—The Sharp Hardware Co.
is erecting a new store building in this
city.

‘Bedford—Charles Hutcheson will
move his grocery and meat market to
a new location on Seventh street.

Elkhart—The E. C. Reed grocery
and meat market has been opened at
Jackson and Second street.

Fort Wayne—Fire did $1,500 dam-
age to the grocery and meat market at
1520 Wabash avenue of Max Kaposkis.

Graysville — Freiberger Brothers,
who are in the grocery and meat busi-
ness at New Harmony, have opened a
branch market here.

Indianapolis—O. R. Petersen, who is
in business at 2405 College avenue, will
open a branch market at 3927 East
10th street.

Indianapolis—The Cain Market Co.,
in business at 4617 East 10th street,
has been incorporated with a capital
of $10,000.

Indianapolis—Mrs. W. A. Woods
opened a delicatessen store at 1825
College avenue.

LaGrange—Wm. T. Davis has pur-
chased the Timms meat market from
George Timms & Son.

Paoli—Louis Moll has discontinued
his grocery and meat business.

 

Ee Ee
Recent Mercantile Changes in Ohio.

Cleveland—John Zuris, who is in the
meat business at 1176 East 79th street,
is erecting a store building at 5464
Turney road.

Cleveland—The N. Massing Co., in
the grocery and meat business at 2212
Wodland avenue, will open a branch
market at 2280 Woodland avenue.

Cleveland—Mrs. Cohen will open a
delicatessen store at 2217 Noble road.

Coshocton—H. A. Kern sold his gro-
cery and meat market at 1331 Chest-
nut street to Clifford Reamer.

Delphos—Albert Moorman has sold
his grocery and meat market at 240
North Maple street to D. E. Wood-
worth.

New Philadelphia—The Beverly S.
Young grocery and meat market has
been opened at 718 East High avenue.

St. Marys—John Botkin sold his
meat market to Louis Engel.

Toledo—A. H. Wieland is the pro-
prietor of the grocery and meat mar-
ket at 821 Nevada street, having pur-
chased same from_ the
Brothers.

Youngstown—Steve Toth has taken
over the De Luxe Meat Market at 200
East Federal street.

—_+-.+___

You have to put up with grumbling
customers, but they do not have to
put up with grumbling salespeople.

 

Gonnell

U. C. T. Officers Elected at Grand
Lodge.

Grand Counselor—E. J. Hering, De-
troit.

Past Grand Counselor—A. H.
3rouwer, Jackson.

Grand Secretary—Maurice Heuman,
Jackson.

Grand Treasurer—A. W. Wood, De-
troit.

Grand Conductor—C. A. Blackwood,
Kalamazoo.

Grand Junior Counselor—D. J. Rior-
dan, Lansing.

Grand Page—John L. Sullivan, Bay
City.

Grand
Marquette.

Sentinel—James Beckman,

 

—————————

Novel Roadside Sign in California.

Los Angeles, June 8—I spent an-
other pleasant Sunday with my rela-
tives on a trip to Beaumont, Calif.,
where we did some cherry picking. It
was an enjoyable novelty for me. The
trip was a wonderful one and took up
199 miles.

Passing a lunch room en route, I
noticed this sign:

Pop on ice
Ma in kitchen.
L. Winternitz.
—— i ee
Paid in Advance.

He: That little brother of yours is
He just told me he
should expect a quarter if I kissed you.

She: The young wretch! You didn’t

a bright boy.

give him anything, did you?
He: Yes, I gave him a dollar in ad-
vance.

 

FIRE AND
BURGLAR
PROOF

SAFES

Grand Rapids
Safe Co.

Tradesman Building

 

 

 

 

 

Bond Printing

ls a Business in Itself

 

 

It requires not only the
proper Bond Blanks but
a knowledge of Bonds
coupled with skill and
painstaking care.

We Have the Blanks
We Have the Skill
We Use the Care

BOND PRINTING

IS OUR BUSINESS

We undoubtedly print more Bonds
and Certificates of Stock
than any other printers
in Michigan

 

 

TRADESMAN COMPANY

 

 

 

 

OA ALLA AALS TONLE RATA REIT

 

MICHIGAN TRADESMAN

June 12, 1929

 

DRUGS

Michigan Board of Pharmacy.
President—J. C. Dykema, Grand Rapids.
Vice-Pres.—J. Edward Richardson, D2-

troit.

Director—Garfield M. Benedict, San-
dusky.

Examination Sessions — Beginning the
third Tuesday of January, March, June,
August and November and lasting three
days. The January and June examina-
tions are held at Detroit, the August
examination at Marquette, and the March
and November examinations at Grand
Rapids.

Michigan State Pharmaceutical.
Association.

President—J. M. Ciechanowski, Detroit.

Vice-President—John J. Walters, Sagi-
naw.

Secretary—R. A. Turrell, Croswell.

Treasurer—L. V. Middleton, Grand
Rapids.

Some Unusual Drinks.
Chocolate Ginger Ale.

Into the bottom of an eight-ounce

ounces of chocolate

 

 

glass, put two
syrup and one of plain cream. Zeat
together with a_ small quantity of
cracked ice. Fill the glass with ice
cold ginger ale.

Minted Maple Milk.

Put two ounces of heavy maple
syrup in an eight ounce glass, and one
cance of mmt syrup. Add 2 little
cracked ice and two-thirds fill the glass
with rich, cold milk. Stir in the small-
est scoop of vanilla ice cream. Finish
Sprinkle with
grated nutmeg and serve.

The ice cream may be omitted, or

with charged water.

the charged water and ice cream may
both be left out and the glass filled
with the cold milk. Do not omit the
nutmeg.
Forest Nectar.

Use two ounces of root beer syrup,
Fill the
slass with charged water and add a

dash of pistachio extract. Stir and

two ounces of heavy cream.

serve.
Grape Tonic.

Use two ounces of grape syrup, two-
thirds of a glass of milk, and finish
with charged water.

Ginger Spur.

Put three ounces of sweet cream
into the bottom of a large glass. Fill
with cold ginger ale of best quality.

Mint Punch.

One ounce of mint syrup, two ounces
of lemon syrup, crushed ice, and ginger
ale to finish.

Moonglow Milk.

Use two ounces of orange syrup, one

ounce of cherry syrup, two-thirds of
a glass of milk, cracked ice and charg-
ed water. Sprinkle with a little cin-
namon.
Where milk, flavoring,
and charged water are used, always
add the charged water last, thoroughly
blending and beating the other in-
gredients. Add the milk to the flavor-
ing. rather than the flavoring to the
milk.

Reminders:

Lemon Health Whey.

Add one tablespoonful of
juice to one-quarter of a cup of milk.
B Strain through clean
cheesecloth, fill with charged water,

lemon
eat together.

and serve at once.
Strawberry Lemonade.

Wash and crush one quart of ripe
strawberries with one cup of sugar.
The sugar is to help release the juice
Add the strained
juice of two lemons. Stand aside un-
Into a tall glass, put
two ounces of pineapple syrup, and

of the strawberries.

til very cold.

three ounces of the crushed fruit mix-
ture. Finish with the fine stream car-
bonated water.

Currant Lemonade.

Heat a glass of currant jelly, con-
taining half a pint, with an equal quan-
tity of cold water. Simmer until dis-
solved. Keep in a cool place. Use
three ounces of simple syrup, the juice
of a lemon, and two ounces of the cur-
rant mixture. Finish with charged
water.

Ginger Frost.

Two-thirds fill a tall glass with ice
cold ginger ale. Add a small scoop
of lemon sherbet, and gently pour in
as much of the ginger ale remaining
in the bottle as the glass will hold. If
any is left over, leave it on the counter
and pour it in when the patron has
lowered the beverage sufficiently to do
so.

Fruit Cocktail.

One quart fresh red currant juice,
one quart fresh red strawberry juice,
the strained juice of two lemons and
two oranges. In this dissolve one
pound of sugar. Use three ounces of
the fruit mixture and finish with
charged water. If the customer likes
it a little sweeter, add an ounce of
cherry syrup.

—_———_—_-_———>_—

Timely Fountain Specials.
Mother’s Day Special.

Chop up ™% pound or more of pecan
meats, and mix with enough maple
syrup to give the desired consistency.
To serve, place a portion of ice cream
in a sundae glass, pour over it a small
quantity of the syrup, finishing with
a sprinkling of cinnamon, On the top
put whipped cream and a whole cherry,
on a tooth pick.

Strawberry Goo.

Into a sundae dish place a No. 12
scoop of strawberry ice cream. Over
this slice one small banana and 8 white
pineapple cubes. Top with whipped
cream and a whole red pineapple cube.

Class Day.

Into a six ounce parfait glass place
a small dipper of vanilla ice cream;
cover with crushed cherries. Add an-
other dipper of ice cream of another
flavor: cover with crushed pineapple.
Add another very small dipper of ice
cream. (Pack each layer of ice cream
as it is added.) With the handle of a
spoon make a ridge to the bottom of
the glass on two sides and pour grape
sirup down these ridges. This adds a
flavor; top off with
whipped cream or marshmallow and a
whole cherry on a toothpick.

very delicious

Strawberry Ladyfingers.

Around the sides of a tall sundae
glass place upright two halves of lady-
fingers and two pieces of banana the
same length as the ladyfingers. In the
center place a disher of vanilla ice
cream. Cover with a ladleful of
crushed strawberries and top with
whipped cream and a whole red pine-
apple cube.

Strawberry Eclair.

Into one-half of an eclair shell put
two small dippers of ice cream, one
vanilla flavor and one strawberry. Over
this place the other half of the eclair,
and pour strawberry syrup and crush-
ed strawberries over all. Top off with
whipped cream and whole strawberries.

Black Walnut Bittersweet.
Place in a parfait glass one ounce
of bittersweet chocolate syrup, one
tablespoon of whipped cream and a
spoonful of black walnut sundae. Add
a disher of chocolate ice cream and
top with whipped cream and a cherry.

Commencement Parfait.

For this dish you should have in the
cabinet a quantity of vanilla parfait
made by freezing whipped cream with
vanilla flavor. Fill tall parfait glass
with this parfait, and cover with whip-
ped cream colored with a small amount
of chocolate syrup, then top with a
couple of salted almonds.

Strawberry Malted.

Use two scoops of ice cream. To
this add two heaping teaspoons of
malted milk, one portion of strawberry
syrup, and one small portion of thin
cream. Mix this all together and top
with whipped cream.

Commencement Day Special.

Put some butterscotch dressing in
the bottom of a tall glass. Add a No.
20 scoopful of strawberry ice cream
and a bit of marshmallow. Over this
place a small scoopful of vanilla ice
cream and a little chocolate syrup. Top
off with whipped cream and celery.
Place slices of bananas around the edge
of the glass.

California Peach.

Put into a tulip- shaped glass half
of a California peach, a ball of ice
cream, grape juice syrup, and top with
a cherry. Add nuts if wanted.

Cater To the Children.

Johnny always used to buy his ice
cream cones at the drug store. Now
he buys them at the confectionery
store. A trip with Johnny solved the
mystery. Learn the children of your
neighborhood so that you can call
them by name. They appreciate it and
some day you will appreciate what the
5 cent ice cream cone will lead into
on the to-morrow.

—_2.22—___
Carbonator Care.

The oil cups of these
should be filled once a week and the
bearings oiled twice a week. Some
try to soak the bearings in oil so that
they will not have to oil them often.
It is as bad to use too much oil as too
little. Use a good grade of machine
oil, not a heavy oil, and use just enough
to permit the smooth running of the
machine.

machines

When there is loss of gas, look at
once for the leak. The trouble is a
faulty pipe connection or a_ broken
pipe.

Keep a sharp eye on all bolts and
connections and tighten them as soon
as they show any signs of being loose.

Be sure the washers are in good
condition and all couplings are proper-
ly tightened each time a fresh drum
of gas is attached to the carbonator.

. Use fiber washers only.

Never oil the water plunger, because
oil or grease must never come in con-
tact with the water. If it does there
is danger of its getting into the car-
bonator.

The carbonator should be installed
in the coolest place possible, but it
should be cold and dry. Damp cellars
are to be avoided.

The majority of carbonators sold to-

day are operated by electricity and
their motors are delicate machines that
need care. They should be kept free
from dust and dirt. Many a dispenser
has ruined his motor by the use of the
wrong lubricant. Use the kind called
for by the manufacturer.

The carbonator should be kept clean.
Many of them I have seen covered
with many a month's accumulation of
dirt just because they were out of
sight. Keep the carbonator as clean
as you do the fountain.

When anything is the matter with
the motor the best plan is to send at
once for an electrician and not post-
pone repairing it until the motor burns
out, Dampness may not only ruin
the motor but also by causing electro-
lysis may bring about the disintegra-
tion of the carbonator and thus ruin
the machine.

2c >——_
Department Store Trend in the Drug
Business.

In celebration of the 100th anni-
versary of the founding of the Col-
lege of Pharmacy of the City of New
York, now the College of Pharmacy
of Columbia University, that institu-
tion has just opened an exhibit show-
ing model pharmacies of 100 years ago
and to-day.

In the pharmacy of a hundred years
ago, the mixing of prescriptions is ex-
hibited. The visitor may see large
wooden mortars and pestles for grind-
ing drugs, how pills were made by
hand and rows upon rows of delicately
scented perfumes bearing such names
as “Harry,” “Elsie,” “Bertha” and
similar designations. In the modern
pharmacy a demonstration is given of
the latest sanitary and_ specialized
methods of preparing prescriptions.

Dean Henry H. Rusby criticizes
what he calls the “department store
tendency” of many drug stores, es-
pecially those in chain organizations.
The pharmacist, he said, should take
pride in catering to physicians, rather
than in making sandwiches or selling
cameras, hose, jewelry, toys and
novelties.

“One of the great needs of to-day
is the drug store which clings to its
original identity instead of becoming
a department store, a jewelry shop, a
luncheonette or anything else imagin-
able save a place to treat the ills of
human beings,” he said. “The work
of the college is directed for the main-
tenance of the traditional ideals of the
pharmacists to remain aloof from pure
commercialism and to serve the best
interests of the community.”

—_—_>-e > ____

Pineapple Juice in Great Favor.

Physicians have found that in cases
of what the average layman calls sore
throat, pineapple juice far excels all
gargles and brings almost instant re-
lief from the painful effects of irrita-
tion. In quinsy, tonsilitis and in
pharyngitis, pineapple juice has fre-
quently made unnecessary the use of
the dreadful operating knife. It is not
claimed for it that it will quickly cure
a case of acute indigestion, but is
recommended by physicians as a won-
derful preventive of such uncomfort-
able conditions of the stomach, and
medical authorities go so far as to say
positively that a person may eat lob-
ster, chop suey, mince pie and milk

   

pening rap =n ret Come AE

 

 

 

 

 

'

 

1
}
|

giant inka

 

June 12, 1929

MICHIGAN TRADESMAN

 

 

and indulge in similar gastronomic dis-
sipations at midnight and avoid night-
mares of pink elephants, four-horned
donkeys, red monkeys and steam roll-
ers parading in his stomach to a lively
jingle one-step if he will take the pre-
caution to drink, with or before his
dinner, a glass of pure pineapple juice.
—es?->__—_-

Sell Paint By the Covering Capac'ty.

I believe in a canvass of your ter-
ritory on anything you have for sale.
The farmer comes to your place of
business and many times you are busy
and have not the time for a short visit
aside from merely taking his cash. By
your canvass you call on him at his
place of business, talk over things,
thereby better acquainted
with him and his surroundings. You
can easily drift into a talk on paints
for his buildings, proving to him that
if he will save the surface he will save
all by the application of an occasional
coat of paint. I get the dimensions of
his buildings and give him a figure on

becoming

the amount he would need to cover
same, together with the price.

I do not think it a wise plan to make
a price per gallon,
grade of paint will not cover the square

because a cheaper

feet that a high grade paint will. T re-
cently sold a quantity of barn paint at
$2.50 per gal. We did not have enough
of this grade and the customer de-
cided to use a cheaper grade at $1.75
but took along a 5 gal. can of the $2.50
grade which he applied before he start-
He then
used a part of the cheaper grade but
returned four gallons and asked for
the better grade as he claimed it went

ed to use the cheaper grade.

 

CASH FOR
CASH REGISTERS
What have You?

H. HARRIS

1420 Sherman St.

io. ©
GRAND RAPIDS, MICHIGAN

 

 

just about again as far and was well
worth the price. Sell
paint by the covering capacity,

difference in
not by
the gallon.

After making a price on the com-
plete amount to be used, I offer sug-
gestions as to the proper color to use
for certain buildings with the proper
As very few under-
T ex-

trimmings, etc.
stand the formula on the can,
plain what the paint contains and why
one brand is better than another, why
into the
pores of the wood through proper ap-

and how it works its way

plication, thereby preserving it; ex-
plain further that leaving a “building
too long without paint is very poor
economy; never forget when you sell
paint, the customer must have a tool
Sell him the

for the windows

to apply the paint with.
brushes, also putty
and the glass if any are broken.
J. R. Kircheis.
—_+2>—____
He Took No Chances, But—
He brushed his teeth twice a day
with a nationally advertised toothpaste.
The doctor
year.
He wore his rubbers when it rained.

examined him twice a

He slept with the windows open.

He stuck to a diet with plenty of
fresh vegetables.

He relinquished his tonsils and trad-
ed in several worn-out glands.

He got at least eight hours sleep
every night.

He never smoked,
temper.

He did his daily dozen daily.

He was all set to live to be a hun-

drank or lost his

dred—
The funeral will be held next Wed-
He is survived by
four health

nesday. eighteen

specialists, institutes, six
gymnasiums, and numerous manufac-
turers of health foods and antiseptics.

He had forgotten about trains at

grade crossings.

 

Grand Rapids

Seasonable Specialties

ELECTRIC FANS, PAPER PICNIC SUPPLIES, AUTO
TRAIL MAPS, MOSQUITO INCENSE, VACUUM
ICE CREAM FREEZERS, THERMOS ICY HOT
UNIVERSAL AND STANLEY VACUUM BOTTLES
AND FOOD JARS, GOLF AND TENNIS GOODS,
BATHING CAPS, BELTS, WATER WINGS, WATER
BALLS, FOUNTAIN SUPPLIES, ETC.

You will find our stock most complete.
Visit our new Greenadin daylight sample
room and look over our sample lines

Hazeltine & Perkins Drug Co.

Michigan

Manistee

 

 

 

WHOLESALE DRUG PRICE CURRENT

 

Prices quoted are nominal, based on market the day of issue.

Acids
Boric (Powd.).. 9 @ 20
Boric (Xtal) -. 9 @ 20
Carbolic .....__- 38 @ 44
Citrie —......... 53 @ 70
Muriatic _....... 34%@ 8
Witmic: 22... 9 @ 15
Oxele 2... 15 @ 25
Sulphuric ------ 3%@ 8
Pavtaric .__.___ 52 @ 60

Ammonia
Water, 26 deg... 07 @
Water, 18 deg.-. 06 @
Water, 14 deg... 5%@ 13
Carbonate ...... 20 ?

Chloride (Gran.) 09 20
Baisams

Copaiba .--.... 1 00@1 25

Fir (Canada) -. 2 75@3 00

Fir (Oregon) -- 65@1 00

POrU .......... 3 00@3 25

Ton: 2 2 00@2 25

Barks
Cassia (ordinary). 25@ 30
Cassia (Saigon) -. 50@ 60
Sassafras (pw. 60c) @ 50
<2 Cut (powd.)

ee 20@ 30
Berries

oa Se @1 00

High oo —. GF as

Juniper 11@ 20

Pricfly Ash _..... @ 175
Extracts

Eicorice ..... 60@ 65

Licorice, powd. -. 60@ 70
Flowers

Arnies 2 1 50@1 60

Chamomile Ged.) @ 650
Chamomile Rom. @ 7

Gums
Acacia, Ist _-..- 50@ 65
Acacia, 2nd -... 45@ 50

Acacia, Sorts _.. 20@ 25
Acacia, Powdered 35@ 40
Aloes (Barb Pow) 25@ 35
Aloes (Cape Pow) 25@ 35

Aloes (Soc. Pow.) 75@ 80
Asafoetida  -..__ 50@ 60

OW, oo 90 @1 00
Camphor -.... 90@ 95
Guaiae 0
Guaiac, pow’d —_ @ 70
Mino 22 @1 25
Kino, powdered__ @1 20
Myirh @1 15
Myrrh, powdered @1 2
Opium, powd. 19 65@19 92
Opium, gran. 19 65@19 92
Siieige 22. 65@ 80
Shellac ......... 75@ 90
Tragacanth, pow. @1 75
Tragacanth  __.. 2 00@2 35
Turpentine —.-_-. @ 30

Insecticides

Arsenic... 08@ 20

Blue Vitriol, bbl. @ 08
Blue Vitriol, less 09%@17
Bordea. Mix Dry 12@ 26
Hellebore, White

powdered ..... 18@ 30
Insect Powder... 47%@ 60
Lead Arsenate Po. 13% @30
Lime and Sulphur

Dry 2 O8@ 22
Paris Green _... 24@ 42

Leaves
Buchu _......... @1 0
Buchu, powdered @1 10
Sage, Bulk ...... 25@ 30
Sage, % loose .. @ 40

Sage, powdered... @ 35
Senna, Alex, .... 50@ 175
Senna, Tinn. pow. ae 35
Uva Ural _____. a 25

Oils

ra Bitter,
i eat cle: 7 50@7 75

coe Bitter,
artificial ._... 3 00@3 35

Almonds, Sweet,
tug 2 1 50@1 80

et,
imitation -... 1 00@1 25
Amber, crude -. 1 00@1 25
Amber, rectified 1 50@1 75

Ange ..... ._. 1 25@1 50
Bergamont —_-~ 8 00@8 25
Cajeput ..._.__._ 2 00@2 25
Caente 2.2... 4 00@4 25
Caster ...... --~ 1 55@1 80
Cedar Leaf ---. 2 00@2 25
Citronella —_..-- 1 00@1 20
Cloves —..____.... 4 00@4 25
Cocoanut ---.-- 27%@_ 35
Cod Liver ------ 1 50@2 00

Croton .______... 3

Cotton Seed -...
Cubebsa ._........
Higeron ..__....
Eucalyptus -...
Hemlock, pure.
Juniper Berries.
Juniper Wood -
hard, extra —..
Lard. No. I ....
Lavender Flow__
Lavender Gar’n_
Eemon —-.._..._
Linseed, raw, bbl. @ 87
Linseed, boiled, bbl. @ 90
Linseed, bld. less 97@1 10
Linseed, raw, less 94@1 07
Mustard, arifil. oz. @ 35
Neatsfoot  ..... 1 25@1 35
Olive, pure _... 4 00@5 00

AH DH ee om OM OTe
. 5
-
a
a

yellow ..___.._ 3 00@3 50
Olive, Malaga,
green 2 85@3 25

Orange, Sweet 12 00@12 25
Origanum, pure. @2 50
Origanum, com’l 1 00@1 20
Pennyroyal _.-. 3 00@3 25
Peppermint -... 5 50@5 70
Rose, pure -. 13 soos 00
Rosemary Flows 1 25@1 50
i seas B.

eee el, 10 50@10 75
Sassafras, true 1 75@2 00
Sassafras, arti’l 75@1 00
Spearmint ....-- 7 00@7 25
Sperm -—........ 1 60@1 75
Oo ee 7 00@7 25
‘Tar USEF ...... 65@ 75
Turpentine, bbl. .. @ 60
Turpentine, less_. 67@ 89
Wintergreen,

leat oo 6 00@6 25
Wintergreen, auect

Birch 22208. 3 00@3 25
Wintergreen, art 75@1 00
Worm Seed -.-. 3 50@3 75

Wormwood -. 20 00@20 25

Potassium
Bicarbonate -... 35@ 40
Bichromate -_--- 15@ 25
Bromide _._._... 69@ 85
Bromide. 54@ 71

Chlorate, gran'’d. 23@ 30

Chlorate, powd.
or Xtal 16@ 25
Cyanide .___._.___ 30@ 90
lodide@ 2 4 aed 60
Permanganate -. 224%@ 35
Prussiate, yellow | 35@ 45
Prussiate, red —_ @ 170
Sulphate — 35@ 40
Roots
Alkanet 30@ 35
Blood, powdered. 40@ 45
Calamus 2. 35@ 85
Elecampane, pwd. 25@ 30
Gentian, powd. ~ 20@ 30
Ginger, African,
powdered ..-.. 30@ 35
Ginger, Jamaica. 60@ 65
Ginger, Jamaica,
powdered —-.__. 45 60

Goldenseal, pow. 7 50@8 00
Ipecac, powd. -- 4 50@5 00
Eicorica ...... 35@ 40
Licorice, powd... 20@ 30
Orris, powdered. 45@ 650
Poke, powdered__ 35@ 40
Rhubarb, powd -_ @1 00
Rosinwood, powd. @ 60
Sarsaparilla, Hond.

ground —._..... @1 10
Sarsaparilla, Mexic. @ 60
Sanitia 0. 85@ 40

Squills, —*< 70@ 80
Tumeric, powd... 20@ 26

Valerian, powd._- $1 00
Seeds
Anise... @ 35
Anise, powdered 35@ 40
Bird, is... SCG COT
Canary _....... 10@ 16
Caraway, Po. 30 25@ 30
Cardamon ---.--.-. 50@3 00

Da...

Flax, ground .. 71@ 15
Foenugreek, pwd. 15@ 25

 

Hemp ...--.- oe 8@ 15
Lobelia, powd. .. 1 60
Mustard, yellow 17 25
Mustard, black... 20 26
Fonoy —......... 15@ 30
Quince ........ 1 00@1 25
Sabadilla 45@ 50
Sunflower -..--. 12@ 18

Worm, American 30@ 40
Worm, Levant — 6 50@7 00

Tinctures
Aconite  -...-_ is @1 80
Alces ....... @1 56
Arnica _ @1 560
Acafoetida -..... @3 38

Belladonna -.-.-.
Beniom ..
Benzoin Comp’d. @2 40

 

Buchu ....... @2 16
Cantharides ---. @2 52
Capsicum —..__. @2 28
Catechu ...._.... @1 44
Cinchona ...._.___ @2 16
Colchicum @1 80
Cubebs --.. @2 76
Digitalis -_.. @2 04
Gentian __......_ @1 35
Gusiae ........... @2 28
Guaiac, Ammon... @2 04
foG@ine § 2... @1 25

von, Clo ....... . @1 56
King ........ @1 44
Mureh 22... @2 52
Nux Vomica .-... @1 80
Oplum @5 40
Opium, Camp. -. @1 44

Opium, Deodorz’d @5 40
Rhubarb

Paints
Lead, red dry -. 13%@14%

Lead, white dry 13%@14%
Lead, white oil. 13%@14%

Ochre, yellow bbl. @ 2%
Ochre, yellow less 3@ 6
Red Venet’n Am. 34@ 7

Red Venet’n Eng. 4@ 8
Putty ....... to «GG §
Whiting, bbhE _.. @ 4%
Viiting: —......... 5644@10

L. H. P. Prep... 2 65@2 70

Rogers Prep. .. 2 65@2 70
Miscellaneous
Acetanalid 1... 57@ 75
Alum 222 6 12

Alum. powd and

ground 1... o9@ 15
Bismuth, Subni-

Wate 2.0 25@2 52

Borax xtal or
powdered .... 05@ 13
Cantharides, po.

Calomel -_...... 2 72@2 82
Capsicum, pow’d 62@ 75

Carmine -__.... 7 50@8 00
sassia Buds -... 30@ 35
Cloves 22 40@ 50
vhalk Prepared. a 16
Chloroform .... 53@ 66
Chloral Hydrate 1 20@1 50
Cocaine ._... 12 85@13 bu
Cocoa Butter _.. 60@ 90
Corks, list, less 30-10 to
40-10%
Copperas 0s@ 10
Copperas, Powd. 4@

10

Cerrosive Sublm 2 2592 30
Cream Tartar .. 35 45
Cuttle bone ..... “ 50
Dextrine ... 15
Dover’s Powder 4 os 60
iimery, All Nos. 10@ 15
Emery, Powdered @ 15
Epsom Salts, bbls. @03%
iupsom Salts, less 3%@ 10
Ergot, powdered .. @4 00
Flake, White .. 15@ 20
Formaldehyde, lb. 134%%@35
Gelatine -...-... 80@ 90
Glassware, less 655%
Glassware, full case 60%.
Glauber Salts, bbl. Gos
Glauber Salts less 04@
Glue, Brown -... 20@ 30
Glue, Brown Grd 16@ 22
Glue, White .... 27% 35
Glue, white grd. 26 35
Glycerine -...... 20@ 40
OPS -~-----e--c- T5@ 95
oding 2.0 6 45@7 00
Iodoform ....... 8 00@8 30
wead Acetate .. 20@ 30
ASCO ooo @i 60
face, powdered. @1 60
Menthol —.._ 8 00@9 00
Morphine -... 12 83@13 98
Nux Vomica -... 30
Nux Vomica, pow. 15@ 25
Pepper, black, pow 57@ 70
Pepper, White, pw. 75@ 85
Pitch, Burgudry. 20@ 25
Quassi S ccnecacs, SOQ) 15
Quinine, § oz. cans @ 69
Rochelle Salts .. oan 40
Sacharine ...... oe a
Salt Peter ...... M@ 22
Seidlitz Mixture 30@ 40
Soap, green ... 15@ 30
Soap mott cast. @ 25
Soap, white Castile,

eds @15 00
Soap, white Castile

less, _ bar .. = 60
Soda Ash -......
Soda fe aes 814
Soda, Sal ...... 02%
Spirits Camphor @1
Sulphur, roll -... 3%@
Sulphur, Subl. .. 4%@
Tamarinds ...... 20@
Tartar Emetic .. 170@
Turpentine, Ven. 60
Vanilla Ex. pure 1 60@2 00
Vanilla Ex. pure 2 26@2 60
Zino Sulphate... %O WU

PAT DD ht ps DOD
KOON SSssecss

 

 

 

 

28 MICHIGAN TRADESMAN June 12, 1929
Bar Goods $caughlin’s Kept-Fresh COUPON BOOKS
GROCERY PRICE CURRENT Mich, Sugar Ca., 24, 6e 16 “ooo ke
: 8 : Pal O Mine, 24, "be a ae lv’ BKeconomic grade 4 2
These quotations are carefully corrected weekly, within six hours of mailing Malty Milkies, 34, 5c _- ° 50@ Economic grade 30 00
and are intended to be correct at time of going t Pri h Lemon Rolls ---------- 7 1000 Economic grade 37 5@
going to press. ces, however, are Ten Lav, %, 6c... pa Wisce Lae Gauks aco
liable to change at any time, and merchants will have their orders filled at mar- No-Nut. 24, se __------ ‘> Nat. Gro. Co. Brands ordered at a time, special-
Lighthouse, 1 lb. tins._. 49 ly printed front cover is

ket prices at date of purchase. For price changes compare with previous issues.

ae es I cee ees

 

Sal Soda
Matches

DECLINED

 

 

ADVANCED
Rainsins
AMMONIA
Quaker, 24-12 oz. case 2 50
Quaker, 12-32 oz. case 2 25
Bo Peep, 24, sm. case 2 70
Bo Peep, 12, lge. case 2 25

 

48, 1 Ib. . E
ee 2p oe

pails, per doz. 9 4
. pails, per doz. 12
25 ib. pails, per doz. 19
25 lb. pails, per doz. 19

te CD Ha DS OT
MenSowov

APPLE BUTTER
Quaker, 24-12 oz., doz. 2 25
Quaker, 12-38 oz., doz. 3 35

BAKING POWDERS

Arctic, 7 oz. tumbler 1 35
Queen Flake, 16 oz., dz 2 25

Royal, 10c, doz. ______ 95
Royal, 6 oz., doz. ____ 2 76
Royal. 12 oz., doz. __ 5 278
Hovel, 6 ih .... 31 20
Calumet, 4 oz., doz. 95
Calumet, 8 oz., Goz. 1 85
Calumet, 16 oz., doz. 3 25
Calumet, 5 lb., doz. 12 10
Calumet, 10 Ib., doz. 18 60

Rumford, 10c, per doz. 95
Rumford, 8 oz., doz. 1 85

 

Rumford, 12 oz.. doz. 2 40
Rumford, 5 lb.. doz. 12 50
K. C. Brand

Per case
10c size, 4 doz. -....- 3 70
15c size, 4 doz. -...__ 5 50
20c size, 4 doz. —- 7 20
25c size, 4 doz. _-.-.- 9 20
50c size, 2 doz. ---... 8 80
B0c size. 1 Gos. —__._ 6 85
10 Ib. size, % doz. __-. 6 75

BLUING
JENNINGS

The Oriaina!
Condensed

oz., 4 dz. cs. 3 00
oz., 3 dz. cs. 3 75

 

Am. Ball,36-1 0z., cart. 1 00

Quaker, 1% oz.. Non-
freeze, dozen __---- 85
Boy Blue. 36s. per cs. 2 70

BEANS and PEAS

100 Ib. bag
Brown Swedish Beans 9 00
Pinto Beans —__..._ 9 25
Red Kidney Beans _. 9 75
White Hand P. Beans 11 00
‘ol. Lima Beans __-- 17 00
Black Eye Beans —. 16 00
Split Peas, Yellow __ 8 00
Split Peas, Green -. 9 00
Scotch Peas ._.___.__ 7 60

BURNERS

Queen Ann, No. 1 and
mm 1 36
White aan. No. 1
ene 2. Gon 2 25

BOTTLE CAPS

Dbl. Laecquor, 1 gross
pKE.. per gross __.__... 15

BREAKFAST FOODS
Kellogg’s Brands.

Corn Flakes, No. 136 2 85
Corn Flakes, No. 124 2 85
Corn Flakes, No. 102 2 00
Pep, No. 228 2 70
ao Sa 2g oo vo cea
KXkrumbles, No. 424 _.. 2 70
Bran Flakes, No. 624 2 45
Bran Flakes, No. 602 1 50
Rice Krispies, 6 oz. __ 2 70
Rice Krispies, 1 oz. 1 50
Kaffe Hag, 12 1- Ib.”
CR 7 30
All Bran, 16 oz: 2 25
All Bran, 10 oz. —._._. 2 70
All Bran, % oz. .... 2 00

Post Brands.
Grape-Nuts, 24s -.-__-
Grape-Nuts, 100s -.._
Instant Postum, No. 8
Instant Postum, No. 10
Postum Cereal, No. 0
Post Toasties. 36s —-.
Post Toasties, 24s
Post's Bran, Mes __._
ile Bran, 126 ..-....
Roman Meal, 12-2 tb._
Cream Wheat, 18 -.--
Cream Barley, 18 ----
Ralston Food, 18
Maple Flakes, 24 --.-
Rainbow Corn Fla., 36
silver Flake Oats, 18s
Silver Flake Oats, 12s
90 lb. Jute Bulk Oats,

DS HDS £0 um 60 Go 08 BD Ro tg BH OTE GO
©
o

pe 2 85
Ralston New Oata, 24 2 70
Ralsten New Oata, 12 2 70
Shred. Wheat Bis., 36s 3 85

Shred. Wheat Bis., 72s 1 65
Trascult, 265 1 70
Wheatena, 188 .....-- 3 70

BROOMS
Jewell, doz. .......--. 5 26
Standard Parlor, 23 Ib. 8 25
Fancy Parlor, 23 Ib._- 9 25
Ex. Fancy Parlor 26 Ib. ; 16
Ex. Fcy. Parlor 26 Ib. 10 -

mew co eeresowrsor=

Toy
Whisk, No. 3 ... - 3 76

BRUSHES
Sorub
Solid Back, $ in. -..-
Solid Back, 1 in. -...
Pointed Hinds ----....

 

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'
'
2d Be ms

Shoe

No. 44
io SB

BUTTER COLOR
Dandelion __-------- Ae

CANDLES
Electric Light, 40 Ibs.
Plumber, 40 Ibs. -.--—
Paraffine, 68 -—------- 14%
Paraffine, 128 .....-.. 14%
Wicking 40
Tudor, 6s, per box -. 30

12.1
8

CANNED FRUIT
Anpies, No. 1) 5 4C
Apple Sauce, No. 10 7 5€
Apricots, No. 2% 3 40@3 90
Apricots, No. 10 8 50@11 50
Blackberries, No. 10 7 60
Blueberries, No. 10 __ 15 00

Cherries, No. 2 -_-. 8 26
Cherries, R.A., No. 2% 4 3
Cherries, No. 10 ___ 13 00
Peaches, No. 10 Pie 7 20
Peaches, — 2% Mich 2 20
Peaches, 2% Cal. ._.. 2 90
Peaches, 10, Cal. oe AO ee
Pineapple, 1 sli. _.... 1 &
Pineappic, 2 sl. .... 2 6b
Papoe, 2 or. sh 8 2
applic, 2 br. si. _... 2 98
Papoe, 24. a _..... 3 2
raviie, 2 ore. __. > Bo
Pineapple, 10 crushed 12 ov
rears, NO. F —.... —_ a
Pears, No. 2% ———. -

Raspberries, No. 2 blk 3 25
Raspb’s. Red. No. 10 11 50
Raspb’s Black,

No: 8) oo 15 00
Rhubarb, No. 10 _.___ 4 75
Strawberries, No. 2 __ 3 25
Strawb’s, No. 10 ___. 11 00

CANNED FISH

Clam Ch'der, 10% os. : »”
Clam Ch., No. 2
-lams, Minced, ‘No. % 2 25
Finnan Haddie, 10 oz. 3 30

Clam Bouillon, 7 os.. 2 6
Chicken Haddie, No. 1 3 75
Fish FPlakea. ameall _ 1 2&
Cod Fish Cake, 10 oz. 1 55
Cove Oysters, 5 oz. _ 175
Lobster, No. %, Stag 2 90
Shrimp, 1, wet _..... 3
Sard’s, % Oil, Key .. 6 10

Sard’s, % Oil, Key —_
Sardines. 4 Oil, k’less
Salmon, Red Alaska 3
Salmon, Med. Alaska 2 4
Salmon, Pink Alaska 2 25
Sardines, Im. \%, ea. 10@28
Sardines, Im., %, ea.

Sardines, Cal. __ 1 35@2 25
Tuna, %, Curtis , dag. 4 00
Tuna, \%s, Curtis, dos. 3 30
Tuna, % Blue Fin
Tuna, is, Curtis, doz. 7 00

C1 Ol @ a8 bo
mwa
oun

CANNED MEAT

Bacon, Med. Beechnut 2 7
Bacon, Lge. Beechnut 4 5
Beef, No. 1, Corned —_ : .

Beef, No. i, B'nut, sli. 4
Beefsteak & Onions, s 3 7°
Chili Con Ca., Is -. 1 86
Deviled Ham, %s -.. 3 36
Deviled Ham, %s -.. 3 60
Hamburg Steak &

Onions, No. 1 ---.. 3 15
Potted Beef, 4 oz. -.. 1 10
Potted Meat, 4% Libby 52
Potted Meat, % Libby 90
Potted Meat, % Qua. 85
Potted Ham, Gen. 4 1 45
Vienna Saus., No. 1 4
Vienna Sausage, Qua. 95
Veal Loaf, Medium -. 3 25

Baked Beans

Campbells 1 16
Quaker, 18 oz. 1 05
Fremont, No. 2 ~.--.. 1.25
SHider, No. 1 _....... &
Snider, No. 2 ..__..._. 1 25
Van Camp, small .... 90
Van Camp, med. -... 1 16

CANNED VEGETABLES.
Asparagus.
No. a Green tips 3 =
No. 2%, Large Green 4 60
W. Beans, cut 2 1 er 25
W. Beans, 0 8 00
Green Beans, 2s 1 — 25
Green Beans, me a 8 00
L. Beans, 2 gr. 13593 66
Lima Beans, 2s,Soaked 1 25
Red Kid, No. 2 a
Beets, No. 2, wh. 1 7602 40
Beets, No. 2, cut 1 45@2 35
Corn. No. 2 stan. .. 1 36
Corn, Ex. stan.
No. 2, Fan.
Corn, No. 10
Hominy, No. 3
Okra, No. 2, whole -. 2 15
Okra, No. 2, cut .... 1 76
Mushrooms, Hotels -. 32
Mushrooms, Choice, 8 oz. 35
Mushrooms, agi Extra 60
Peas, No. 2. E.
Peas, No. 32, sift,
June 1
Peas, “No. 2, Ex. Sift.
x |. 2... 2
Peas, Ex. Fine, French
Pumpkin, No. 3 1 60@1
Pumpkin, No. 10 5 00@5
Pimentos. %, each [2@1

Sag s

~

Pimentoes, %, each _ 27
Sw't Potatoes, No. 2% 1 75
Sauerkraut, No.3 1 45@1 75
Succotash, No. 2 1 66@2 &@
Succotash. No. 2, glass 3 80
Spinach, No. 1 ~_--- —_ 1 36
Spnach, No. 2.. 1 60@1 90
Spinach, No. 3__ 2 26@2 50
Spinach, No. 10_ 6 50@7 00
Tomatoes, No. 2 __---- 1 60
Tomatoes, No. 3 ---. 2 25
Tomatoes, No. 10 _--- 7 80

CATSUP.
Beech-Nut, small ___- 1 65
Liiy of Valley, 14 oz...
Lily of ae: % pint 1 66

Sniders, 8 oz. —-.-.__ 1 65
Sniders, 16 x See 2 35
Quaker, & of. ._... 1 30
Quaker, 10 oz. __--_-_ 1 45
Quaker, 14 oz. ____--- 1 90
Quaker, Gallon Glass 12 50
Quaker, Gallon Tin __ & 50

CHILI SAUCE

Snider, 16 oz. --.--.-- 3 30
suider. $ ox. ....... 2 30
Lilly Valley, 8 oz. _. 2 25
Lilly Valley. 14 os. .. 3 36

OYSTER COCKTAIL.
Sniders, 16 oz.
Sniders. 8 oz

CHEESE.
Bonucfort oo
Kraft, small items
Kraft, American --.
Chili,

1
1
small tins -. 1
Pimento, small i:
2

oe
ao

Roquefort, sm. tins
Camembert, sm. tins
Wisconsin Daisy
Wisconsin Flat __..____ 26
New York June 4
map SaeO 2 42
Sack 35

CHEWING GUM.

Adams Black Jack ---- 65
Adams Bloodberry ---- 66
Adams Dentyne __------ 66
Adams Calif. Fruit ---- -
Adams Sen Sen ____---_
Beeman’s Pepsin
Beechnut Wintergreen.
Beechnut Peppermint -
Beechnut Spearmint ---
Doublemint ---..------- 65
Peppermint, Wrigleys __ 65
Spearmint, Wregileys _. =

amicy Sralt .._......____
ae Pee es
LT 65

 

Droste's Dutch, 1 lb.__ 8 50
Droste’s Dutch, % Ib. 4 50
Droste’s Dutch, % Ib. 2 %6
Droste’s Dutch, 5 Ib. 60

Chocolate Apples __.. 4 50
Pastelles, No. ah 2
Pastelles, % Ib. -.__-- 6

Pains De Cafe _...- _ 3 00
Droste’s Bars, 1 doz. 2 00
Delft Pastelles __---- 21

1 Ib. Rose Tin Bon

ae —15 00

7 oz. Rose Tin Bon

Bess: 2 9 00
13 es. ‘balan De Cara-

on 2 13 30
12 oz. Rosaces -__--..10 80
% Ib. Rosaces __._.. 7
1 Ib. Pastelles __---- 3 40

Langues De Chats ._ 4 80

CHOCOLATE.

Baker, Caracas, - — a
Baker, Caracas, eleth

CLOTHES LINE.

Hemp, 60 ft. ____ 2 00@2 26
a Cotton,
a 3 50@4 00
prada’, ot ....... 3
Sash Cord _--. 3 50@4 00

COFFEE ROASTED
Worden Grocer Co.
1 ib. —

Merons 36
tibet 26
Cunker 220 42
Nasrow ...... 40
=i ton House —.___-____ 49

ane 37
Royal niin 32

Pathfinder, 1 Ib. tins_. 45
Table Talk, 1 Ib. cart. 43
Square Deal, 1 Ib. car. 39%
Above brands are packec
in both 30 and 50 Ib. cases.

Coffee Extracts
M. Y.,. per 100 _____- 12
Frank’s 50 pkgs. -- 4 25
Hummel’s 50 1 Ib. 10%
CONDENSED MILK
Leader, 4-doz. —.---_- 7 00
Vagie, 4 doz. —.._... 9 00

MILK COMPOUND
Hebe, Tall, 4 doz. _. 4
Hehe. Baby. & do. _. 4
Carolene, Tall, 4 dos.3
Cerolene, Baby

EVAPORATED MILK
Quaker, Tall, 4 doz.__ 4 50
Quaker, Baby. 8 doz. 4 40
Quaker, Gallon, % doz. 4 50
Carnation, Tall, 4 doz. 4 70
Carnation, Baby, 8 dz. 4 60
Oatman’s Dundee, Tall 4 70
Oatman’'s D'dee, Baby 4 60

Every Day, Tall __... 4 80
Every Day. Baby ____ 4 70
Pe Te 4 70
Pet, Baby. 8 oz. 4 60
Borden s Tall 7 4 70
Borden's Baby —_______ 4 60

CIGARS

G. J. Johnson’s Brand
G. J. Johnson Cigar,

Me 75 ov
Worden Grocer Co, Brands
Airedaie 2200 35 00
Havana Sweets __._ 35 00
Hemeter Champion —-. 37 50
Canadian Club -__-.-- 35 00
Rose O Cuba, Slims 37 50
Tom Moore Monarch 75 00
Webster Cadillac ____ 75 00
Webster Astor Foil_. 75 00
Webster Knickbocker 95 00
Webster Albany Foil 95 00
Bering Apollos -... 95 0
Bering Palmitas  . 115 06
Bering Diplomatica 115 00
Bering Delioses __.. 1230 00
Bering Favorita _._. 136 00

Bering Albas -_.... 160 60
CONFECTIONERY

Stick Candy Pails

Standard ow 16

Pure Sugar Sticks 6008 4 00

Big Stick, 20 lb. case 18
Mixed Candy
Kindergarten -—--.__._-- 17
Leader: 13
2. OO. ee ee 12
French Creams ------~ 15
Paris Creams —......._ 16
Grose 2 a an

Fancy Chocolates

5 lb. Boxes
Bittersweets, Ass’ted 1 76
Choc Marshmallow Dp 1 60
Milk Chocolate A A 1 76
Nibble Sticks ~_-_--- 1
Chocolate Nut Rolls — 1 86
Magnolia Choc -...-.. 1 25

Bon Ton Choe. -_----- 1 50

Gum DOrops Pails
anise ... 16
Champion Gums ----- —_ -
Challenge Gums -.-.. — ..

Superior, Boxes __..-... 23

Lozenges Pails
A. A. Pep. Lozenges 15
A. A. Pink Lozenges 15
A. A. Choc. Lozenges 15
Motto Hearts -_.-.... 19
Malted Milk Lozenges 21

Hard Goods Pails
Lemon Drops -_-_------- is
oO. F. Horehound dps. .. 18
Anise Squares ____-... 18
Peanut Squares -__-....- WW

Horehound Tablets _... 18

Cough Drops Bxs
Pamams ........___. 1 36
Smith Bros. ___.-_-... 1 66

Package Goods
Creamery Marshmallows

4 oz. pkg., 12s, cart. 85
4 oz. pkg., 48s, case 3 40
Speciaities
Pineapple Fudge ------ 19
Italian Bon Bons __-__. 17

Banquet Cream Mints_ 25
Silver King M.Mallows 1 15
Handy Packages, 12-10c 80

turnished without charge.

CREAM OF TARTAR
6 Ib. boxes

ORIED FRUITS
Apples

N YF: Mey,

50 Ib. box 16%
N. Y. Fey.,

14 oz. pkg. 16

Apricots i
evaporated, Choice ____
Evaporated, Fancy ___. 29

tluvagorated, Slabs __._ 18
Citren

1 1b. Dox 2 40
Currants

Jackages, 14 oz. __.... 20

Greek, Bulk, Ik. -.___ 20
Dates

Dromedary, 36s ______ 6 75
Peaches

= hea oo bcos 14

Peet
Lemon, American _____ 30
Orange, American _____ 30
Raisins
Seeded, bulk

Thompson's s'dles blk 07 yy
Thompson's seedless,
15 oz. O81;

Seeded, 15 oz. _...... 10

California Prunes
60@70, 25 lb. boxes__@10
50@60, 25 lb. boxes @11
40@50, 25 Ib. boxes__@12
30@40, 25 Ib. boxes__@13
20@30, 25 Ib. boxes__@16
18@24, 25 lb. boxes__@138

Hominy
100 lb. sacks _ 3 60

Macaroni
Mueller’s Brands
9 oz. package, per dos. 1 40
9 oz. package, per case 2 6@

Bulk Goods
Elbow, 20 Ib, -.________ 07
Egg Noodle, 10 lbs. _. 14

Pearl Bariey
Chester 2 4 25
00 oe 2 OO
Barley Grits -......... 6

Sage
East India _ 40

Taploca
Pearl, 100 Ib. sacks .. 09
Minute, 8 oz., 8 dos. ¢ vo
Dromedary Instant __ 8 60

Pearl,

FLAVORING EXTRACTS

JENNINGS’
PURE
FLAVORING
EXTRACT
Vanilla and
Lemon
1 eee Same Price
Meals tal i of: 1 35
a 1% oz. __ 1 80
I H 2% oz. __ 3 06
3% oz. __ 4 20
a. Of. 275
4 oz. __ 5 00
8 oz. _. 9 00

 

16 oz. __ 15 00

3% os
Amersealed

At It 56 Years.

Jiffy Punch
3 doz, Carton __._____ 2 26
Assorted flavors.
FLOUR
Vv. C. Milling Co. Brands
ily White _ 8 30
Harvest casi eg 7 60
Yes Ma’am Graham,
Oe 2 20

FRUIT CANS
F. O. B. Grand Rapids

Mason

Halt pint ..... Fe
One pint _____ co: 2 on
One quart... _........ ©
Half gallon ___.___ aie 36

ideal Glass Tep.
Half Dit
One mnt oo 9 30
One auart 11 18
Half gallon __...._. -~ 6

 

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2, 192
a i MICHIGAN TRADESMAN
GELATINE ISO-VIS°* MOTOR OILS Sausages SALT Snowboy. 12 Large _- 2 65 TEA
Se A 18 Colonial, 24, 2.10. 98 Sunprite, 50s/¢----——- 2 10 Medium owe
Plymouth, White ____ 1 55 ea | oe 21 Ce Sone aa £45 Wyandotte. 48 _.__ 476 Choice = _ 37@52
Quaker, 3 doz. 2 25 Medium -------------- 7. oe ee oe Colonial, Iodized, 24-2 290 Wwooandot Deterg’s, 24s 2.75 Fancy _- 52@61
a ee . a 31 Med. No. 1 Bbls. 285 eae we 54
m Heavy 2. 1 VOR sent Mea Nal i 100 ib bk 95 0—~”:=“‘<‘“‘éSSRICES:«~—OUUCOU€+#2*#2+2+;3C&. pke. Sifting |
JELLY AND PRESERVES . M1 pongue, Jellied ---——- 35 Warmer Spec., 70 Ib. 95 Whole Spices Oe 7
Pure, 30 Ib. pails __.-3 30 “ Headcheese ---------- 18 Packers Meat, 50 Ib. 57 allspice, Jamaica @25 Choice unpowder
Imitation, 30 Ib. pails 1 76 larine Crushed Rock for ice Cloves, Zanzibar ___. @39 Fancy ___... ~----- 40
Pure, 6 oz., Asst, doz. 90 cream, 100 Ib., each 85 Cassia, Canton -_-.-- @22 ao Ra a7
Fure Pres., 16 oz., dz 2 40 Smoked Meats Butter Salt, 280 Ib. bbl. 424 Cassia, 5c pkg., doz. @40 pexoe, meditm
JELLY GLASSES Hams, Cor. 14-16. G27 Se 40 Ginger, African ------ @19 : see
lron Barrels H : ; @-(7 Baker Salt, 280 Ib. bbl. 4 10 Ginger, Cochin ---._- Oi English Breakfast
£ os a 36 ams, Cert., Skinned ; a as
. per doz ...- Light 22 ne 65.1 119 @27 ~ oo per os ne : . ee oe ae 12 aes Medium ______ 23
Medium 65.1 Ham, dried beef per bale ---- ed, No. 1 -------- ongou, Choice __._ 356936
OLEOMARGARINE 7 7 Cee eee bog a. oo ee @46 bs 3 Ib, Per Lo gam 2 * sive daa doz. oo Congou, Fancy -___ 42
Van Westanbrugge Brands Special heavy -------- . alifornia Hams -. @17% ’ — . . ee
Carload. Disributor Extra heavy ---------- 65.1 Picnic Boiled Ola Hickcory, Smoked, See es te Se Medi ee ~
Polarine ‘“‘F’ ~_--.--- 65.1 Hams —_-.------ 20 @25 on sco "Oe. Sack a — 7
oe gir poy Oil ..-. 65.1 Boiled Hams ----_--- @42 Pure Ground in Bulk Fancy gs
cans, dos. 150 Minced Hams -_ -. @21 ‘Milgsles Saad @xs °
Finol, 8 oz. cans, doz. 230 Bacon 4/6 Cert. -. 24 @32 a ee TWINE
Parowax, 100 Ib, ---- 8.3 Cloves, Zanzibar ---- @46 Cotton, 3 ply cone 40
Parowax, 40, 1 Ib. —~ 8.55 Cassia. Canton ----—- @28 Cotton, 3 ply Balls ____
Parowax, 20, 1 Ib. -_ 8.8 a a @35 Wool, 6 ply oo
Beef a. a @32 ’ : sis gala — 8
Bonel ace. Penane _._.___ 1 39 4
fe ce = oops pe Pepper, Black ________ @55 Cider, 40 Grain -______- 23
tiie 1 21 Nutmess @59 White Wine, 80 grain. 25
Nucoa, 2 and 5 Ib. .--- 20% Li Pepper, White ___ @so0 White Wine, 40 grain. 19
Sica iver ‘ Pepper, Cayenne -___ @37 WICKING
Wilson & Co.’s Brands oe 55 Paprika, Spanish --_- @45 No. 0, per gross ______ 80
Oleo Pore 2 10 Seasoning ha i per gross ___. 1 25
a. = (it Weuser Mie... 2 wo ¢ ee a
Rom a Per gee RM Celery Salt, 3 oz. $6 Becciccn: nee
Special Roll -.-------- 9 SN RICE Sage, 2 oz. —— ge tcc Nols. cer com. ©
. os : oe Rochester, No. 2, doz.
ae Fancy Blue Rose ___- 05% pene Salt ----------- 135 Rochester, No. 3, doz. 2 a
MATCHES Fancy Head _________ Tae Ge a wo 12 Rayo, per doz. 75
Swan, 144 4 20 : .

: ae Semdac, 12 pt. cans 3 00 a Kitchen Bouquet __-_ 4 50 WOODENWA
eee eee Cg Per case, 34, 2 Ibs. — 3 4@ Laurel Leaves _______ 20 -
Searchlight, 144 box_. 5 00 Semdac, 12 qt. cans 9 00 Baskets

Five case lots ------ 230 Marjoram, 1 oz. -___~. 90

Ohio Red Tabel. 144 hx 4 2 Todized, 24, 2 Ibe Sk Gavan fos 90 fousnels, narrow band,
Ohio Blue Tip, 144 box 4 75 : ah . a 2 , _ -—<<———— wire handles ____.. i %

Ohio Blue Tin. 720-1¢ 4 00 PICKLES eer Thyme, 1 oz, --—..---- 90 Wsushels, narrow band,
*Blue Seal, 144 __---. 4 25 siidicin Sout Dutch Tea Rusk Co. BORAX umeric, 2% oz. -... 90 wood handles _____. 1 80
*Reliable, 144 _-----.. 3 50 Brand. Market, drop handle. 90
*Rederal, 144, —————- 459 6 gallon, 400 count -- 4 75 86 rolls, per case -_.. 4 26 Twenty Mule Team on Market, single handle_ 95

ree W en. 18 rolls, per case ___. 2 25 orn arket, extra __-._..
Sweet Seen fo oe ie 6 AS ae ee Kingsfurd, 40 Ibs. _... 11% SPlint, large ________ 8 50

Safety Matches 16 Gallon, 2250 ------ 24 50 12 cartons, per case __170 96. % Ib. packages __ 4 00 Powdered, bags _... 450 ‘Splint, medium —____. 7 50

Quaker, 5 gro. case_-- 4.25 5 Gallon, ao 975 18 cartons, per case __ 2 56 a Argo, 48, 1 Ib. pkgs. 3 60 SPlint, small -__-___-_ 8 60
Dill Pleki 36 cartons, per case __ 5 00 ose wy 4 80 Churns
NUTS—Whole i ckles weaker, 40-F 07% +#£Barrel, 5 gal., each __ 2 40

Almonds, Tarragona_. 25 Gal. 40 to Tin, doz. -- 9 60 SALERATUS - Barrel, 10 gal., each__ 3 55

6 i a 6 6Ne. 2% Tine _....____ a. Am. Family, 100 box 6 30 Gloss 3 to 6 gal., per gal. __ 16

Fancy Mixed __------ 28 32 oz. Glass Picked_- 2 15 ammer -- 3 76 Crystal White, 100 __ 4 20 Argo. 4s, 1 Ib. pkgs. 3 60 Pails

Filberts, Sicily ------ 22 32 oz. Glass Thrown :% im Janek, 60a _ 475 Argo 12 3 Ib. Hees. 262 10 at. Galvanice 2

Peanuts, Vir. Roasted 11% Dill Pickles Bulk SAL SODA Fels Naptha, 100 box 5 50 are. § 5 Ib. pkes. _297 142 at. Gatcumiass oe i

Peanuts, Jumbo, std. 14 & ial: 200 . oo 4 75 Flake White, 10 box 4 20 pd Gloss, 48, Is _. 11% 14 qt. Galvanized os 00

ste pce ll cama = a oo a _ Granulated, 60 Ibs. cs. 1 35 one 108 ue ie toe er ae : = 4 at bee Gal. Ir. 5 00

Pecans, Mammoth __ 60 Oe er cranaetes, te | eee 10 Gon ie Te om. lu Te ---- 4 00

Walnuts, Cal. _... 30@35 ae oo Palm Olive, 144 box 10 50 raps

as 07 PIPES Lava, 100 be __.----- 490 SYRUP 2 “holes. *

Cob, 3 doz. in bx. 1 00@1 2¢@ . Octagon, 126 _----. 5 00 = Mouse, tin. 5 holes __ 66

Salted Peanuts OD FISH rr ee 4 Fine em, No 6 2 Bee weed 1 00

Fancy, No. 1 ---------- 14 PLAYING CARDS Middies 00 2 20 Sweetheart, 100 box _ 5 70 slue Karo, No. 5, { dz. a9) Hat, spring __.___.. 1 00
Blue. Karo, No. 10... 3:71 Mouse, spring 30
Shelled Battle Axe, per doz. 2 65 —— % lb. Pure -. 19% Grandpa Tar, 50 sm.210 Red Karo, No. 1% __ 3 05 to.
Torpedo, per doz. —--- 25 doz. -------------- 1 40 Grandpa Tar, 50 lge. 350 ed Karo, No. 5, 1 dz. 429° Large Gal ubs

Almonds ig -—- 70 Blue Ribbon, per doz. 425 Wood boxes, Pure -. 30% Gute tacts Med was, Ns a
e' u avi t ne ‘ Zet € &
125 )b. bags ------- 12. POTASH Whole Cod --_-------- 11% Cocoa, 72s, box __-- 2 86 Imit. Maple Flavor Small Galvanized = 6 95

wiberts ......__-___-__ 32 Babbitt’s. 2 doz. --__ 2 75 Fairbank Tar, 100 bx 400 Orange, No. 1%, 2 dz, 3 50 Washboards

Pecans Salted -------- 80 HERRING Trilby Soap, 100, 10c 725 Orange. No. 5, 1 doz. 499 Banner, Globe _---. 6 60

Walnuts Manchurian --55 FRESH MEATS Holland Herring Williams Barber Bar, 9s 50 Maol ac a ane [eo . =

MINCE MEAT Beef Mixed, Kens 110 Williams Mug, per dos. 48 ee Double Peerless __--. 3 50

6 47 Mixed, half bbl 8 75 Kanuck, per gal. 1 80 Single Peerless 7 60

None Such, 4 doz. --- ‘in discs & Melt... WO ae CLEANSERS Kanuck 5 gal. Can  € 50  Necthacs @uesn

Quaker, 3 doz. case -- 3 50 Good St'rs & _ (15%@22 Mixed, bbls. —.-___ __ 16 50 : oo Queen _____ : ae

Libby, Kegs, wet, lb. 22 Med. Steers & eH. — 20 Mibcers; Kees 1 20 ac.:—d«cééseés—“( ‘EO. CU he

Com. Steers & Heif. 15@16 winners, half bbls. _. 9 75 Michigan, per gal. i hig oe — wa
— Veal Milkers, bbis. _-____ 18 50 elchs, per gal 3 26 15 in. Butter ——— fo
so] eS te 24 K K K K Norway -- 19 50 COOKING O!L ve ae 8 v0

. : Sa eo hed Ce 22 8 Ib. paila 1 40 Mazola ee
14 oz. Jar, Plain, doz. 4 50 : 3 pauls ~--------- :

Pint Jars, Plain, doz. 3 10 Medium -------------- a ed one 1 50 silly — 6-75 WRAPPING PAPER
er ee ae oe 4 Lamb Boned. 10 Ib, boxes - 15 Tita an Tee Ne ee
re rlass é oo 20 ~ es oe 2 . Pre O NO 6  e e 6

5 cot a. s Juas, 28 60 Syringe tamb —-- 28 Gallons. % doz. -.. U1 30 Butchers 1) 5 ee —?
3% oz. Jar, Stuff., doz. 1 35 Good ---------------- 27 : RGR 06%
aa, can Studed, Gos. 2% Mocium —.-_..__ 26 Lake Herring \ = TABLE SAUCES Kraft Stripe opie
91%4 oz. Jar, Stuff., doz. 3 75 Poor ~-------~---------- 20 % bbl., 100 Ibs. ~.--_- 6 be te: Lea & Perrin, large_. 6 00 YEAST CAKE

1 Gal. Jugs, Stuff., dz. 2 75 a Lea & Perrin, small-- ¢ 38 Magic, 3 doz. ___...-- 10

Mutton ¢ epper = —--—----------— 1 60 Sunlight, 3 doz. -..- 3 70

PARIS GREEN Mackerel Hf Royal Mint ---------- 240 Sunlight, 1% doz. 1 36
reread Teicliaade ean ARAN oe... ee. — Dh, Sohared, 406. ____.__. a ‘vis Woes 6 Ge
Is ae ee 16 Tube, 60 Count, fy. fat 5 76 Sho You, 9 oz, doz, 225 Yeast Foam, 1% dom 1 35
oc... SO 13 Pails. 10 Ib. Fancy fat 1 76 A, oe 75

A-t simell oo. 3 15 YEAST—COMPRESSED

PEANUT BUTTER Pork Caner, 2 of, 3 30 ‘Fleischmann, per doz. 30

Lieht hogs .__.__-_- 16 White Fish ‘hain $4.80 per

a an------ 16 Med. Fancy, 100 Ib. 18 00 ee

in, ee WASHING POWDERS reer een

Puts 2. 22 . 8 1 90

Shoulders —----------—- iS «SHOE BLACKENING «=—- Hon A a2

= an ie LON jg 2,’ 1, Paste, doz. 135 Billo ___-__- ae

Trimmings i a 13 toe eG z eee oe —— . 20  eeasia SPAGHETTI DINNER,

Bixbys, Doz. ------ “135 Grandma. 24 Large -- 3 50 @__-—__® LOCALPRIDE 6 —~_
on PROVISIONS Shinola, doz. --------- $@ Gold Dust, 100s __---- 4 00 way VAN BUREN COUNTY eee (SCMEV TAT ae

Bel Car-Mo Brand Barreled Pork Gold Dust, 12 Large 3 20

24 1 Ib. Tins ----------
8 oz., 2 do. in case--
15 Ib. pails -.----------
26 lb. pails ------------

PETROLEUM PRODUCTS.
From Tank Wagon.
Red Crown Gasoline -- 11
Red Crown Ethyl ------ 14
Solite Gasoline -------- 14

In Iron Barrels
Perfection Kerosine -- 13.6
Gas Machine Gasoline 37.1
Vv. M. & P. Naphtha 19.6

Clear Back _. 25 00@28 00

Short bina Clear26 00@29 00
y Salt Meats

Ds Ballies -. 18-20@18-19

Lard

Pure in tierces -_---- 12%
60 Ib. tubs -...advance %
50 Ib. tubs _..-advance %
20 Ib. pails _.-_-advance +
10 Ib. pails _.._.advance

5 Ib. pails _._-advance 1

3 lb. pails ___-advance 1
‘‘“ompound tierces ___. 13
Compound, tubs ------ 13%

STOVE POLISH
Blackne, per doz. _.-. 1 35
Black Silk Liquid, dz. 1 40
Black Silk Paste, doz. 1 35
Enameline Paste, doz. 1 35
Enameline Liquid, dz. 1 35
E. Z. Liquid, per doz. 1 40
Radinm. ver doz. 1 2h
Rising Sun. per doz. 1 35
654 Stove Enamel, dz. 2 80
Vuleanol. No. 5, doz. 95
Vulcanol, No. 10, doz. 1 35
Stovoil, per doz. _--- 3 00

Golden Rod, 24
La France Laun., 4 dz. 3 60
Old Dutch Clean. 4 dz 3 40

Octagon, 96s ------: __ 3 90
Rinso, 40s  ----------- 3 20
Rinso, 24s __---------- 5 25

= No More, 100, 10
3 85

Rup No More, 20 Le. 4 00
Spotless Cleanser, 48,

90 ge 2 3 865
Sani Flush, 1 doz. -- 2 26
Sapolio, 3 doz. ------ 15
Soapine, 100. 12 oz. - 6 40
Snowboy, 100, 10 oz. 4 00

   

   

 

Products of — a Co.
Cannin
ITALIAN SPAGHETTI
DINNER

Local Pride Brand

12 50c Family Package 4 50

SALSA SAUCE

Local Pride Brand

4S No. 7) cans 22
ai No. 2 cans .--____ 3 15
6G No. 10 cans ________ 15 00

CHINESE SOY SAUCE
Local Pride Brand
12° 8 o@.. sotties ..__._ 2 25

4% gat slass _...._. 27 OG

CHINESE BROWN SAUCE
Local Pride Br and |

12 § of. Bottles ___.... 3 25
4 2 gal ginse 2. 24 00
NOODLES

Local Pride Brand
Chow Mein Chinese
24 No. 2 cans _.. 2 25
BEAN SPROUTS
Local Pride Brand
Genuine Chinese Bean
24 No. 2 cans a & Go
G No. 10 eang = 8 00

 

 

PLEASING PATRONS
Is What Makes a Store Great and

Successful.

‘Merchandising is an art—not
a science.”

“Scientific methods in retailing
are only means to an end, and not
the end itself.”

“Genius in pleasing the public
is what makes a store great.”

‘Common sense remains vital
in retailing.”

These statements made by an
executive of a well-known store,
recognized for its leadership in the
application of scientific methods,
but equally well regarded for the
quality of its merchandising.

“During the past few years a
veritable tidal wave of so-called
science has engulfed retailing,”
this executive said. ‘Numerous
standardized methids for perform-
‘ing almost every retail operation
these are excellent, some fair,
have been developed. Some of
some poor.

“In the application of these
methods, there has developed a
tendency to regard them as won-
der-workers and to expect more
of them than they can logically
perform. Attention to other equal-
ly important factor is necessary
to prevent losing sight of the fun-
damental principle of retailing.
That is to please the public and
only as scientific methods work
to this end are they worth while.

‘Along with the scientific trend
have come merchandise control,
price lining, model stocks, new
methods of buying, etc. These are
all well and good as far as they
go. They are instruments alone
and should be used as such.

"None of these things, however,
will make any store great. Prop-
erly applied they may make a
great store greater. But, after all,
what makes a store successful and
great is the genius of getting new
things and pleasing the public.

“Scientific labe's have been
pushed to the fore and now rep-
resent compelling forces to many
merchants. Unless it is realized
just what is needed besides them,
they are apt to prove only delu-
sive catchwords. The machine, no
matter how cleverly organized or
how its intricate functioning is sub-
divided, cannot replace the brain.
Scientific methods alone are no
substitute for the genius of good
store-keeping.

“In the final analysis, merchan-
dising is an art, not a science.
There is such a thing as too much
mechanization of retailing, with
consequent loss of that closeness
of contact with the public which
determines success or failure.
Common sense should set limits
for the mechanization process.
Good old-fashioned horse sense
plays just as important a part in
successful retailing as it ever did.

“The merchants who built up
the great retail establishments of
the country were short perhaps on

MICHIGAN TRADESMAN

scientific methods, but they were
long on common sense, and this
enduring quality is needed in the
present and future of retailing.

“To-day there are styles in
merchandising, just as there are in
goods. Those based on funda-

Charge-Account Customers Become
Credit Conscious.

Independent store owners who fight
shy of a credit policy in their stores
for fear of weaving a rope from which
their business eventually would dangle
and expire, are growing fewer in num-
ber as the proper appreciation of re-

mentals remain, the others are
evanescent. Common sense re-

ranks.

tail credit spreads throughout their

 

 

 

INDIVIDUALISM FACTOR IN COMMERCIAL
BATTLE.

The vast majority of independent American business
men possessing a reasonable margin of capital, with
native ability and with willingness to work, to utilize
new methods and to take advantage of new conditions,
have as great an opportunity for success to-day as ever
in the past: in fact, a greater opportunity because of
the steady advance in our living standards and buying
power.

That the independent merchant is performing a gen-
uine social service and is indispensable, is indicated by
the things he must do. Moreover, he has a greater
freedom of action as contrasted with parts of large
organizations, such as units in chain store groups.

He is not restricted by rigidly enforced and unvary-
ing systems; he is at liberty to adjust his methods and
his stock to the peculiar tastes, moods and predilec-
tions of his clientele; he has a broad leeway for the
qualities of flexibility and adaptability in the conduct
of his business.

The possibility of the independent merchant of ren-
dering a pleasing individual service is perhaps the
greatest asset of the independent business man.

Many people will gladly pay more, if necessary, in
order that they may feel the warm glow of satisfaction
that comes from knowing that their individual require-
ments command sympathetic respect and will receive
deferential treatment.

It is the independent merchant who carries the more
unusual articles, or those of exceptional distinction or
artistic character; those that possess a special appeal
by reason of exclusiveness; those that are valued for
their quaintness, oddity, picturesque origin or anti-
quarian quality; those, too, that are especially brilliant
or advanced in the elements of fashion and design.

There is no more genuine token of American indi-
viduvalism than this progressive urge to get ahead of
the line, and the independent merchant is in a pecu-
liarly advantageous position to capitalize the manifes-
tation of it in the field of retail demand.

Julius Klein.

 

 

 

 

 

mains the tempering influence. Results among stores large and

The merchant of to-day must
keep more closely in touch with
his customers than ever and give
them what they want when they

want it.”
—_—_+-.—___

No man “hits on all cylinders” until
he is interested in his work.

small have proved that where charge
account departments are operated on
a sound basis the amount lost in bad
accounts is less than the low percent-
age mentioned. While stores may
write-off a certain sum each year for
bad accounts, from 10 to 25 per cent.
of the sum figured lost will be paid by

June 12, 1929

customers within the following twelve
months.

Charge account customers are an
asset to any establishment and will be
found to be among the most loyal and
dependable of the store’s clientele. Any
small storekeeper planning a credit or
charge account policy for his store,
should prepare himself for the innova-
tion by taking a course in credit work.
This can be done in a comparatively
short time and will give him the back-
ground and knowledge with which to
approach the subject intelligently. It
will enable him to guard against the
pitfalls of indiscriminate credit grant-
ing and at the same time keep his
overhead, bad accounts and other ex-
penses down to the minimum figure.

A well-regulated credit department
should keep its expenses between one-
half of 1 per cent. and 3 per cent. of
the volume of business done. Where
careful examination has been made be-
fore credit is granted and where the
charge-account department is run effi-
ciently a store can afford to do as much
as 75 per cent. of its business in charge
accounts. The average maintained by
most stores, however, is constructed
ona basis of 60 per cent. credit and 40
per cent. cash, he said.

The subject of time limits for the
settling of accounts is a controversial
one. Many stores hold to the policy
that accounts should be settled each
month. Some houses allow sixty days.
The majority agree, however, that
when an account is from five to six
months overdue a thorough investiga-
tion should be made. Whether such
an account should be permanently
closed depends on the circumstances.
Where sickneses or business reverses
have placed the family of a delinquent
in a bad position financially it is a
good policy to regard the account as
temporarily closed and permit its re-
newal when it has been settled.

The habit of installment buying has
lessened rather than increased the
credit risks stores take with customers.
The man who purchases an automobile
or radio on _ installments becomes
“credit conscious” and guards his
credit standing in any dealing whether
large or small.

The granting of credit is becoming
a more important merchandising factor
every day. This is true because the
public has never acquired the habit of
carrying money around for the purpose
of making purchases.

———_+-.__
Union Rule in Queensland.
With Great Britain’s labor party
carrying the national election of May
30 for the benefit of the working man,
Queensland, Australia, reports the
overwhelming defeat of the labor
party which has been in power there
for fourteen years. The Sydney Herald

comments:

After fourteen years of union labor
rule, the railways have a deficit of
$5,000,000, the unemployed number
210,000, public services are grossly
over-manned, the cost of living is
higher than anywhere else in Australia,
house rentals have trebled and the cost
of living has quadrupled.

It takes something besides member-
ship in a union to run either govern-
ment or industry.

 

» eee as

a SlangonnneR eck.

atlas air amt cenit int

June 12, 1929

 

MICHIGAN TRADESMAN

31

 

Novel Features Introduced By Pro-
gressive Grocers.
(Continued from page 20)
bug proof, at least that is what it is
represented to be. It is heated by a
blast of air shot through a radiator
heated by gas at one end of the build-
ing. The refrigerator is electric, mod-

ern, up-to-date.

Where can such a store be operated
to advantage? Perhaps not every-
where any more than potatoes or
grape fruit may be handled as above
indicated in every section, but I can
think of no locality where automobiles
are not plentiful and growing in num-
bers every month. ‘So that is one
favorable factor.

In Cincinnati it seems to fit into the
picture most suitably because of the
great preponderance of chain merchan-
dising in that town. The sales of
chan grocery stores are concentrated
to about 40 or 45 per cent. density of
the entire week’s business into Satur-
day from noon to closing time. I am
told that the concentration in Cincin-
nati is such that 60 to 65 per cent. of
the week’s business is done on Satur-
day.

Such necessitates
economies of service in every direction.
Perhaps the auto circle food market
is the answer—or one of them. It is
experimental as yet. Perhaps it will
work out into a profitable device for
its sponsor and inventor.

Paul Findlay.
——_+- +

Proceedings of the Grand Rapids

Bankruptcy Court.

Grand Rapids, May 28—On this day was
held tie first meeting of creditors in the
matter of Michael Roden, Bankrupt No.
3787. The bankrupt was present in per-
son and represented by attorneys Linsey,
Shivel & Phelps. Creditors were present
in person. No claims were proved and
allowed. No trustee was appointed. The
bankrupt was sworn and examined with-
out a reporter. The first meeting then
adjourned to June 15, for further pro-
ceedings, if desired.

On this day also was held the first
meeting of creditors in the matter of
Isaac M. Roden, Bankrupt No. 3786. The
bankrupt was present in person and rep-
resented by attorneys Linsey, Shivel &
Phelps. Claims were proved. Certain
creditors were present in person. The
Lankrupt was sworn and examined with-
out a reporter present. No trustee was
appointed. The first meeting then ad-
journed to June 15, to permit further pro-
ceedings, if desired.

On this day also was held the first
meeting of creditors in the matter of
Frank E. Brunais, Bankrupt No. 3776.
The bankrupt was present in person and
represented by attorney Howard L. Camp-
bell. No creditors were present or rep-
resented. No trustee was appointed for
the present. The bankrupt was sworn
and examined, without a reporter. The
first meet ng then adjourned without
date.

On this day also was held the ad-
journed first meeting of creditors in the
matter of William H. Greene, Bankrupt
No. 3685. The bankrupt was present in
person and_ represented by attorney
Howard lL. Campbell. No creditors were
present or represened, One claim was
proved and allowed. No trustee was ap-
pointed. The bankrupt was sworn and
examined without a reporter. The first
meeting then adjourned without date,
and the case has been closed and re-
turned to the district court, as a case
without assets.

May 28. We have to-day received the
schedules in the matter of Dorr Lumber
& Hardware Co., Bankrupt No. 37838. The
schedule shows assets of $2,000 with lia-
bilities of $2,836.70. ‘This is an involun-
tary case, and the first meeting of cred.
itors will be called promptly and note of
same made herein. The list of creditors
of said bankrupt is as follows:
Whitaker Mfg. Co., Chicago $105.02
Forbes Stamp Co.. Grand Rapids 1.82
Sherwood Hall Co., Grand Rapids 8.40
Express Body Corp., Crystal Lake,

concentration

oo 8.40
Corduroy Tire Co., Grand Rapids 65.79
Acme Printing Co., Grand Rapids 11.00
H. Leonard & Sons, Grand Rapids 15.62
Pittsburgh Plate Glass Co., G. R. 16.74
Thelen Lumber Co., Grand Rapids 18.83
H. M. Reynlods Shingle Co., 14.28

G. R.
Hart & Crouse Co,, Utica, N. Y. 156.25

Lower Penin. Power Co., Wayland —
5

Michigan Bell Tele. Co., Dorr -- 8.
Behler Young, Grand Rapids --~-- 1387.51
Nat. Retail Hdwe. Co., Indianapolis 28.20
Perfection Stove Co., Chicago —--- 2.78
American Asphalt Paint Co., Chicago 27.70
G. R. Sash & Door Co., Grand R. 55.46
American Gas Machine Co., Albert

hea Mitt 2.) 4.15

Wolverine Shoe & Tanning Corp.,

Rocwiord 200
Peninsular Stove Co., Detroit ~-~--
Ace Table Co., Greenville _--__-----
Richard Vanos, Grand Rapids ~--2,100.00
H. T. Barnaby, Grand Rapids -_-_ 175.00

May 28. We have to-day received the
schedules, reference and adjudication in
the matter of Carl E. Gergstrom, Bank-
rupt No. 3804. The matter has been
referred to Charles B. Blair as referee in
bankruptcy. The bankrupt is a resident
of Muskegon, and his occupation is that
of a factory worker. The schedule shows
assets of $100 of which the full amount
is claimed as exempt, with liabilities of
$2,013.45. The court has written for funds
and upon receipt of same the rfist meet-
ing of creditors will be called, note of
which will be made herein.

May 28. We have to-day received the
schedules, reference and adjudication in
the matter of George A. Newhall, Bank-
rupt No. 3805. The matter has been re-
ferred to Charles B. Blair as referee in
bankruptey. The bankrupt is a resident
of Grand Rapids, and his occupation is
that ot a laborer. The schedule shows
assets of $225 of which the full amount
is claimed as exempt, with liabilities of
$2,015.79. The court has written for funds
and upon receipt of same, the first meet-
ing of creditors will be called, note of
which will be made herein.

May 29. We have to-day received the
schedules, reference and adjudication in
the matter of George W. Cartright, Bank-
rupt No. 3806. The matter has been re-
ferred to Charles B. Blair as referee in
bankruptey. The bankrupt is a resident
of Rothbury, and his occupation is that
of a farmer. The schedule shows assets
of $7,000 of which $1,955 is claimed as
exempt, with liabilities of $11,779. The
court has written for funds and upon
receipt of same, the first meeting of cred-
itors will be called, note of which will
be made herein.

May 29. We have to-day received the
schedules, reference and adjudication in
the matter of Chesley A. Shaver, indi-
vidually and doing business as the C.
A. S. Forge Works, Bankrupt No. 3807.
The matter has been referred to Charles
B. Blair as referee in bankruptcy. The
bankrupt is a resident of Boston, and
his occupation is that of a manufacturer.
The schedule shows assets of $2,921.65 of
which $500 is claimed as exempt, with
liabilities of $22,067.91. The court has
written for funds and upon receipt of
same, the first meeting of creditors will
be called, note of which will be made
herein.

In the matter of Bernard J. McGee,
Bankrupt No. 3545. The final meeting of
creditors has been called to be held June
14. The trustee’s final account will be
allowed at such meeting. There will be
no dividends for creditors.

In the matter of Howard D. Goodrich,
Bankrupt No. 3532. The final meeting ot
creditors has been called for June 14.
The trustee's final account will be al-
lowed at such meeting. There will be no
dividends for creditors.

In the matter of Ruth Henspeter, doing
business as Henspeter Electric Shop,
Bankrupt No. 3529. The final meeting of
ereditors has been called for June 14.
The trustee’s final account will be al.
lowed at such meeting. There will be a
first and final dividend for creditors of
this estate.

In the matter of Earl K. Golly, Bank-
rupt No. 3801. The first meeting of cred-
itors has been called for June 17.

In the matter of George W. Cartwright,
Bankrupt No. 3806. The funds have been
received and the first meeting of cred-
itors has been called for June 17.

In the matter of Roy Bosma, Nellie
Bosma and Ella Hall, copartners trading
as Dorr Lumber & Hardware Co., Bank-
rupt No. 3783. The funds have been re-
ceived and the first meeting of creditors
has been caleld for June 17.

In the matter of Christ Johnson, Bank-
rupt No. 3803. The first meeting has
been called for June 17.

In the matter of Harry W. Johns,
Bankrupt No. 3798. The first meeting of
creditors has been called for June 17.

In the matter of George A. Newhall,
Bankrupt No. 3805. The funds have been
received and the first meeting of cred-
itors has been called for June 17.

May 29. We have to-day received the
adjudication and reference in the matter
of Bert I. Banta, also known as B. I.
Banta, Bankrupt No. 3792. This is an
involuntary case and the schedules have
been ordered filed. The matter has been
referred to Charles B. Blair as referee in
bankruptcy. The bankrupt is located at
Leonidas township, St. Joseph county,
and his occupation is that of a hardware
merchant. Upon receipt of schedules,
the first meeting of creditors will be
called and note of same made herein.

June 1. We have to-day received the
schedules, reference and adjudication in
the matter of Leonard T. Ellis, Bankrupt
No. 3806. The matter has been referred
to Charles B. Blair as referee in bank-
ruptey. The bankrupt is a resident of
Grand Rapids, and his occupation is that

_
ores]
rs

of a laborer. The schedule shows assets
of $550 of which $50 is claimed as exempt,
with liabilities of $6,656.49. The court has
written for funds and upon receipt of
same, the first meeting of creditors will
be called, note of which will be made
herein.

In the matter of O’Connor & D
ete., and John J. O'Connor, individually,
Bankrupt No. 3450. The final meeting of
creditors was held May 17. There were no
appearances. The trustee's final report
and account was approved and allowed.
Claims were proved and allowed. An or-
der was made for the payment of ex-
penses of administration and for the
declaration and payment of a first and
final dividend to creditors of 1.5 per cent.
No objections were made to the discharge
of the bankrupt. The final meeting then
adjourned without date, and the case will
be closed and returned to the district
court, in due course.

In the matter of Porter-Barron Hard-
ware Co., ete., Bankrupt No. 3715, the
trustee has filed his first report and ac.
count, and a first dividend of 10 per cent.
to creditors has been filed.

June 4. We have to-day received the
schedules, reference and adjudication in
the matter of Lawrence Benson, Bank-
rupt No. 3809. The matter has been re-
ferred to Charles B. Blair as referee in
bankruptcy. The bankrupt is a resident
of Grand Rapids, and his occupation is
that of a laborer. The schedule shows
assets of $50 of which the full amount
is claimed as exemp, with liabilities of
$6,845.90. The court has written for
funds and upon receipt of same, the first
meeting of creditors will be called, note
of which will be made herein.

In the matter of Hans Bosma & Louis
Van Dyke, individually and doing busi-
ness as Bosma & Van Dyke Coal Co.,
Bankrupt No. 3482, the trustee has filed
his return showing that there are no
assets in the estate and the case has been
closed and returned to the district court,
as a case without assets.

In the matter of Harold MacDonald,
Bankrupt No. 3751, the trustee has filed
his return showing no assets over and
above liens and exemptions, and the case
has been closed and returned to the dis-
trict court, as a case without assets.

June 4. On this day was held the first
meeting of creditors in the matter of
Harvey W. De Young, Bankrupt No. 3796.
The bankrupt was present in person and
represented by attorney Charhles H. Lil-
lie. No creditors were present or repre-
sented. One claim was proved and al-
lowed. No trustee was appointed. The
bankrupt was sworn and examined with-
out a reporter. The first meeting then
adjourned without date, and the case has
been closed and returned to the district
court, as a case without assets.

—____> 2.2 ____-

Ten Business Commandments.

1. Thou shalt not wait for some-
thing to turn up; but thou shalt pull
off thy coat and go to work, that thou
mayst prosper in thine affairs and make
the word “failure” spell “success.”

2. Thou shalt not be content to go
about thy business careless in dress,
for thou shouldest know that thy per-
sonal appearance is better than a letter
of introduction.

3. Thou shalt not try to make ex-
cuses, nor shalt thou say to those who
chide thee, “I don’t think.”

4. Thou shalt not wait to be told
what thou shalt do, nor in what man-
ner thou shalt do it, for thus may thy
days be long on the job which good
fortune hath given thee.

5. Thou shalt not fail to maintain
thine own integrity, nor shalt thou be
guilty of anything that will lessen thine
own respect for thyself.

6. Thou shalt not fail to live with-
in thine income, nor shalt thou con-
tract any debts which thou canst not
see thy way clear to pay.

8. Thou shalt not be afraid to blow
thine own horn, for he that faileth to
blow his own horn at the proper oc-
casion, findeth nobody standing ready
to blow it for him.

9. Thou shalt not hesitate to say
“no” when thou meanest “no”; thou
shalt not fail to remember that there
are times when it is unsafe to bind
thyself by a hasty judgment.

10. Thou shalt give every man a
square deal. This is the last and great-
est commandment, and there is no oth-

er like unto it. Upon this command-

ment hang all the law and the profits

of the business world.
oes

A memorandum book of ideas that
come to you day by day may become
a valuable text book on your work.

Advertisements Inserted under this head
for five cents a word the first insertion
and four cents a word fer each subse-
quent continuous insertion. [ff set In
capital letters, double price. No charge
less than 50 cents. Small display adver-
tisements in this department, $4 per

Inch. Payment with order is required, as
amounts are too small to open accounts.

RECEIVER’S SALE AT PUBLIC AUC.
TION — GENERAL STORE STOCK OF
B. J. AUSTIN AT ARGENTINE, NINE
MILES WEST OF FENTON, MICHIGAN,
June 19th, 1929, at 2 o’clock p. m. Eastern
Standard Time. By order of U. 8S. District

Court. FE OW. Dancer, Receiver. ot
WANTED—To buy small milk plant.

Write to P. A. Sorensen, 12302 Cherry-

lawn, Detroit, Michigan. 98

 

FOR RENT—MILLINERY AND wom-
en’s wear store room. Best location in
Museatine, Iowa. Is and has been oceu-
pied by millinery and women’s wear for
fifteen years. Possession June 1. Room
20 x 90. For particulars write Lee E.
Greenway, 123 Iowa Ave., Muscatine,
lowa. 39

 

For Sale—Jeweler’s work bench with
Boley lathe, set of tools, crystal cases,
Carey safe, and eight-foot plate glass
show case. Must be sold, on account of
death. Box 335, Newaygo, Mich. Phone
209. 100

Wanted—General merchandise or dry
goods in exchange for well located income
property. O. A. Brown, Berkiey, Mich.

101

FOR SALE—GENERAL STORE hand-
ling groceries and meats, dry goods, hard-
ware, men’s clothing, and notions. A very
clean stock. Inventories approximately
$13,000. Excellent up-to-date fixtures, in-
cluding electric refrigeration. Located in a
beautiful solid stone building size 80 x 110
feet, desirable corner in good live town
situated in excellent farming community
and live resort section in Eastern Mich-
igan. This is without question one of the
cleanest propositions in Michigan. Doing
a dandy business and showing an attrac-
tive income. Building is strictly modern.
Hardwood finish throughout. Involves a
total investment of over $50,000. Every-
thing is free and clear of incumbrances.
Due to exceptional circumstances, owner
will sell entire proposition for $25,000
cash, or will consider good income prop-
erty in Lansing or Detroit, Michigan. We
solicit a thorough investigation and furth-
er details. Write No. 102, c/o Michigan
Tradesman. - 102

EXPERIENCED

DRY GOODS AND
chain store man desires position. Fifteen
years experience. Address No. 96, c/o
Michigan Tradesman. 96

BROOM CORN PRICE ADVANCING—
Buy brooms which were built BEFORE
the raise. Up-to-date finish. Priced to

sell. Sunflower Broom Factory, Cedar
Vale. Kansas. 95
For Sale — Solid oak tables, desks

chairs and other office equipment. Used
only a few months in office of a local
broker. Cheap for cash. On display at
our office. Tradesman Company.

CASH FOR MERCHANDISE

Will Buy Stocks or Parts of Stocks of
Merchandise, of Groceries, Dry Goods,
Shoes, Rubbers, Furniture, etc.

N. D. GOVER. Mt. Pleasant, Mich.

 

I OFFER CASH!

For Retail Stores—Stocks—
. Leases—all or Part.
Telegraph—-Write—Telephone

L. LEVINSOHN

SE va EN Am Coe
BDC ly teh aera kL

Established 1909

 
 
 
 
 
 
 
 
 
  
   

Consult someone that knows
Merchandise Value.
GET YOUR BEST OFFER FIRST.
Then wire, write or phone me and I
will guarantee yor in good American
Dollars to get you more for your store
or plant of any description.
ABE DEMBINSKY
Auctioneer and Liquidator
734 So. Jefferson Ave., Saginaw, Mich.
Phone Federal! 1944.
Buyers inquiring everyday—

 

32
From the Michigan
Metropolis.

Phelps Newberry, Vice-President of
the Guardian Trust Company since its
inception, has been elected Vice-Pres-
ident of the Guardian Detroit Bank.
Luman E. Goodenough, of the law firm
of Goodenough, Voorhies, Long &
Ryan, 915 Hammond building, was
elected a director of the Detroit Guar-
dian Bank. He will continue as direc-
tor of the Guardian Trust Company.
At the same meeting Wendell W. An-
derson, of Anderson & Gardner, Inc.,
Clarence H. Booth, of the Motor
Bankers Corp., and James T. White-
head, of Whitehead & Kales, were
elected directors of the Guardian De-
troit Bank. Mr. Anderson, Mr. Booth
and Mr. Whitehead are also directors
of the Highland Park State Bank,
which together with the Highland Park
Trust Co., are new units of the Guar-
dian Detroit group of financial insti-
tutions.

John J. DeYonker has moved his
drug store from 14911 Jefferson avenue,
West, to a new location at 14835 Jef-
ferson avenue, West.

Norman Isenberg has purchased the
grocery store at 13320 Mack avenue
from the owner Guy Vitucci.

The A. R. Boucher Hardware Co.
has opened a store at 17150 Six Mile
Road, West.

Harry J. Hooks, Secretary-Treasurer
of the Wolverine Tube Co., 1411 Cen-
tral, has been elected a member of the
board of directors of the Ferndale State
Bank. Announcement was also made
of an increase in capital and surplus
amounting to $120,000. The bank’s re-
sources now total $800,000.

In line with its continued expansion

Late News

and development plans announcement
has been made by the Michigan Bell
Telephone Co. that construction of a
dial known as
“Oregon” and to be located on Ford
road, between Horger and Middlesex
avenues, is to begin in a few weeks.
The estimated cost of and
equipment is reported to be close to
$1,250,000.

At the annual meeting of the Detroit
District Shippers’ Conference of the
Soard of Commerce last week, W. I.
Nokely, traffic manager of the Mich-
igan Alkali Co., was elected president.

new “central” to be

structure

Other new officers are: First vice-pres-
ident, G. W. Atherton, traffic manager
of the White Lead & Color
Works; second vice-president, J. A.
Gardner, traffic manager of the Mur-
ray Body Corp.; seercetary, Leonard
V. Simms, of the Board of Commerce.

Acme

Co-operative efforts of shippers and
carriers in the Detroit
reviewed at the meeting.

Harry V. Mutter, general manager

district were

of the Pringle Furniture Co. since 1919,
was named president to succeed David
Pringle, the founder, who died May
22. Mr. Mutter entered the employ of
the company in 1912, as
salesman and subsequently served as
credit manager, vice-president and sec-
retary-treasurer. The company, he an-
nounced, will carry on the policies es-
tablished by Mr. Pringle and will con-
tinue its two stores, 431 Gratiot avenue
and 2996 West Grand boulevard.

September,

 

 

 

MICHIGAN TRADESMAN

A new Progressive grocery store has
been opened at 15785 Coolidge highway
under the management of Jack Ruban.

Fred D. Geoghegan, general passen-
ger and freight agent of the Northern
Navigation Co. in Detroit, died early
last Wednesday in Grace Hospital.
Fred Geoghegan had been a popular
figure in Detroit as his company’s rep-
resentative in the annual Michigan
Bankers and Detroit Board of Com-
merce cruises. He was 48 years old
and had been associated with the
Northern Navigation Co. for thirteen
years.

Eastern Michigan district headquar-
ters of the Columbian National Life
Insurance Co. were formally opened
on the tenth floor of the Eaton Tower
Monday. John E. Crampton, 30 years
old, formerly of St. Clair, is in charge
of the new offices and is the company’s
youngest general manager. The home
office of the Columbian National Life
Insurance Co. is at Boston.

E. L. Hessmer, formerly Central and
Southwestern Michigan representative
for the R. A. Johnston Co., makers of
Johnston’s chocolates, has been made
Detroit representative of the company.
Mr. Hessmer makes his residence at
the Phi Delta Gamma house at 229
Rowena street.

Building operations have been started
by the Woolworth Co. at the North-
east corner of Euclid and Grand River
avenues on what will be the largest
Woolworth store in the State, the
down-town Detroit stores excepted.
The ground floor area is approximately
8,200 square feet. The site has 55 feet
on Grand River avenue, 93.5 feet on
Euclid avenue and 105 feet on the al-
ley. The building will have two stories
and basement. The sale price was said
to have been approximately $200,000,
and the total rental for the fifty years
will be in excess of $1,000,000.

The Aetna Portland Cement Co. has
moved from 1518 Buhl building to 2349
new Union Trust building.

The Jean Drug Co., 3457 Baker
street, has remodeled the interior of
its store and has built additional store
room.

Fewer building permits were issued
by the Department of Buildings and
Safety Engineering in May, 1929, than
in May, 1928, according to the month-
ly report of John M. Bischoff, com-
missioner. Last month 2,406 permits
for new buildings to cost $9,585,272 and
849 permits for additions and altera-
tions to cost $1,624,046 were issued,
compared with 2,431 permits for new
buildings to cost $10,403,182 and 878
permits for additions and alterations
to cost $1,002,267 in the corresponding
month of last year.

Jacob Henry Hoffner, member of
the firm of O’Niel and Hoffner, who
conducted a fish market at 2450 Wood-
ward avenue, died last Thursday. Mr.
Hoffner was born and lived in Detroit
all his life. Surving are his widow,

Mrs. Blanche A. Hoffner; a daughter,
Mrs. James L. Paton, of Cleveland,
Ohio, and a sister, Mrs. Margaret A.
King, of Detroit.

Cc. W. Churchill, general sales man-
ager of the Buick Motor Co., has an-
nounced the appointment of seven men

to executive positions in the, sales
division. George H. Wallace becomes
an assistant sales manager on special
general sales work. Emerson J. Poag
also as an assitant sales manager will
have the supervision of five depart-
ments, advertising, sales promotion,
used car sales, marketing research and
publicity. The men chosen to head
these various departments are: Arthur
W. Spore, advertising manager; George
Harold Bell, sales promotion manager;
William F. Hufstader, used car man-
ager; Alan F. King, marketing research
manager, and L. Earl Davidson, pub-
licity manager. Arthur H. Sarvis, now
an assistant sales manager, will con-
tinue in that capacity and will special-
ize in car distribution and forecasting.

Samuel Delisi has moved his hard-
ware stock from 1334 to 1401 St. Aubin
avenue.

Stockfisz Brothers have opened a
drug store at 4400 Junction avenue.

W. E. MacKenzie has opened drug
store No. 2 at Michigan and Junction
avenues.

And at last one of our pet predictions
is to be realized—that they were going
“bugs” on national “do something”
weeks. National Insect Killing Week
is to be conducted from July 7th to
13th.

William S. Waring, formerly asso-
ciated with the Detroit office of the
Chambers Agency, Inc., is now in
charge of the Detroit office of Brinck-
Inc., a Chicago advertising

James M. Golding.
2s
Never So Near Prohibzition as To-day

Grandville, June 11—Prohibition of
the liquor traffic was never so near of
attainment as it is to-day. With the
President of the United States inter-
esting himself in the problem there
seems to be no reason why said traffic
is not on its way to ultimate extinction.

It is plain that President Hoover has
the interest of good government at
heart and is earnestly endeavoring to
make prohibition a success. It was
not so in ante bellum days when the
Maine liquor law was enacted by a
Michigan legislature and the people of
a sovereign state went into the busi-
ness of wholesale liquor selling.

It was because of the laxity of en-
forcement in those days that led to
the axiom that “prohibition does not
prohibit,” nor did it at that time since
every settler’s cabin along the high-
ways sold liquid damnation to the trav-
eler.

There was great opposition to the
prohibition of strong drink in the old
lumbering days. It was thought that
men could not do the strenuous work
of log driving without the regular dole
og grog. Men who strenuously fought
for the enforcement of the law were
derided and made sport of until the
name of “Whisky Dan or Jim” desig-
nated a temperance worker rather than
a seller of strong drink.

All sorts of tricks were resorted to
to escape complying with that earlv
prohibition law. Rainboards under the
eaves, inserted in barrels, did not nec-
essarily mean rainwater for the use of
cleansing the clothes, but frequently
those receptacles held good old bour-
bon from which the visitor slaked his
thirst after dropping a dime or a quar-
ter on the grocery counter.

Even to-day there are those who say
that prohibition does not prohibit. This
however, in the main is a mistake. Not
a drop of liquor is sold now to a
thousand disposed of before the Vol-
stead amendment went into effect.

Small villages all over Michigan, and
no doubt it was the same in other

erhoff,
agency.

June 12, 1929

s

states, had from one to three saloons
where liquor was freely sold to the
public. Where are those saloons now?
Defunct as door nails, and the cause
of temperance goes marching on to
victory.

Since no law on the statute book 1s
fully enforced why should we expect
the law outlawing liquor to be an ex-
ception? With the rovernment of the
United * States behind enforcement
there is bound to be a reign of real
temperance in this country for a long
time to come.

The change from the treasury to the
justice courts will possibly work a
benefit to more complete enforcement.
Any observing citizen knows full well
that prohibition to-day is nearer to
perfection than ever before in our Na-
tional history.

Other countries of the world are
watching this experiment within Uncle
Sam’s dominions with grave and
anxious hearts. There is no just law
that cannot be made to work when a
majority of the people get behind it
and push as the people of this country
are doing to-day with revard to our
prohibitory amendment.

Hip flasks and the like are now and
then in evidence, but these are becom-
ing less noticeable as time passes.
What is necessary for a nearer con-
plete enforcement of the act is the
election of officers pledged to the car-
rying out the will of the majority and
this is gradually coming about as time
passes.

Even a war on rattlesnakes fails
often to obliterate the last one, and
that serpent is no more poisonous than
the traffic in strong drink.

Men carrving jugs of whisky in the
old days often would meet children
to whom they would give a sup from
that jug. What would be thought of
such an act to-day?

In many respects the world is grow-

ing better all down the line. We are
perhaps somewhat lax in’ enforcing

morality along amusement
perhaps no more so than
fathers before us.

The country may well rejoice that
we have a President who is in full
sympathy with the Volstead act and
determined to see that the Federal
Government does its full duty in the
matter of enforcing temperance legis-
lation.

Our criminal laws are sadly in need
of enforcement. Not as in England 1s
the outlaw brought to punishment
within a few brief days after the act
of criminality. Like the prohibition
clause our laws for the punishment for
capital crimes has not the spur of of-
ficial duty to enforce them.

In one of our wars the word went
out to “put none but Americans on
guard,” and there is the old song which
brinys in the refrain, “Michigan is on
guard to-nicht,” signifying that the
camp would be safe from surprise py
an enemy.

Put none but temperance men on
guard should to-day be the watchword
throughout the land. It certainly is
no longer considered smart to bootleg
even though members of the gentler
sex have been known to so offend.

America is becoming an asylum for
men and women from other lands who
seek freedom not only from the tyran-
ny of monarchial government but from
the disgracing effects of strong drink.

Let every good citizen sustain the
hands of a president who, as does
Hoover, seek the best interests of the
whole people. The sun of a brighter
day dawned for the. United States
when the Volsgtead act became a part
of the National constitution.

Old Timer.
—_+~--___

The large merchant is the first to
discover the true value
health and life.

—~+-.___

You can’t grow an oak on shallow

ground.

lines, yet
were: our

of a man’s

 

 

 

 

 

 

 

 

 

 

 

 

SLOW BUT SURE STARVATION

Dominance of Chain Store Must Necessarily Result in Impoverishment
of the Community.

I have been accused of many things of which I had no knowledge during the time I have con-
ducted the Tradesman, but one accusation has never been laid at my door—that I have an inordi-
nate love for the chain store. I have fought this menace to legitimate merchandising with all the
vigor I could command ever since the viper showed its head. I shall continue to oppose it as long
as I have any breath in my body, not because it has no good features to commend it, but because
the bad features outweigh the good. Under existing conditions it has but one fundamental theory
—to make money for the owner. Such features as service to the public, duty to the community,
and fair treatment to clerks are entirely overlooked by the chain stores in the mad endeavor to
make as much money as possible and get the money so made out of the town in which it is made at
the earliest possible moment. Money made by a legitimate merchant usually finds lodgment in
the local bank and is utilized to assist in meeting the payrolls of local factories, from which it
comes back to the merchant in never ending procession and succession. but no local banker dares
to use the deposits of chain stores in meeting local calls and necessities: because he knows that
such action on his part will force him to either suspend payment or go on a borrowing expedi-
tion day after tomorrow or week after next.

The independent retail dealer sends out of town only sufficient funds to cover his foreign
purchases. The remainder of his bank deposits, which represent the profit he has made in his
store transactions, remain in the bank until invested in a home, devoted to payment on a home
already purchased on time, applied to the purchase of additional home furnishings, needed addi-
tions to his store building, desirable additions to his stock or fixtures or investment in local manu-
facturing enterprises which give employment to home people and thus contribute to the growth
and prosperity of his home town.

The chain store, on the contrary, sends the entire receipts of the store (less rent and wages
paid the store manager and his clerk) to the headquarters of the chain system in Detroit or else-
where, to be immediately transferred to New York, where they are absorbed by high priced
executives and clerks and divided among the greedy stockholders of the organization.

This steady stream of money, constantly flowing out of town every week, NEVER TO
RETURN, must ultimately result in the complete impoverishment of the community. It is a pro-
cess of slow but sure starvation.

This is the strongest indictment ever presented against the chain store—an indictment which
precludes the possibility of a defense, because there can be no defense to a charge of this kind,
based on the logic of events.

This indictment effectually outweighs and overcomes any possible advantage which can be
presented in favor of the chain store, because of its low prices on some lines of goods, alleged uni-
formity in methods and prompt service.

In the light of this disclosure, which no one can successfully contradict or set aside, the con-
sumer who patronizes the chain store, instead of the regular merchant, is effectually destroying
the value of any property he owns in the town in which he lives, placing an embargo on the further
progress of his own community and helping to bring on a period of stagnation in business, real
estate and manufacturing which will ultimately force him to accept less pay for his services and
reduce the level of living he enjoyed under conditions as they existed before the advent of the

chain store.

The decadence of the town, due to lack of employment and the diversion of all available
capital to the headquarters of the chains in Kastern money markets, will cause a depression in farm
products, due to lack of local demand, which will ultimately result in the impoverishment of the
farmer. He can still ship his wheat to Liverpool, but there will be no local market for perishable
products which must be consumed near at home.—E. A. Stowe in Michigan Tradesman.

HAMAMAMAMAMAMAMAMAMAmAmamannat SIA AMIAMAMAMAMAMAMAAMAMmAmAmAmAmmnmAmAmamAmAmAm Amman: AIT

ALL RIGHTS RESERVED

Tradesman Company, Grand Rapids, furnishes the above in

circular form as follows: 100, $3.75; 500, $7.75; 1.000, $12.75.

 

 

 

 

 

 

 

 

 

Special Reservation Service — ‘Wire Collect”

 

 

In Detroit the

Detroit-Leland Hotel

Much larger rooms... . an inward spirit
of hospitality . . . . unsurpassed standards
of service .... a cuisine that transcends

perfection, have within a year of its estab-
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700 Large Rooms with bath—
85% are priced from $3.00 to $5.00

DETROIT-LELAND HOTEL

Bagley at Cass (a few steps from the Michigan Theatre)
Direction Bowman Management
WM. J. CHITTENDEN, Jr., Managing Director

 

 

 

 

MIcHIGAN SHOE DEALERS
MUTUAL FIRE INSURANCE CO.

Organized for
SERVICE
not for Profit

Weare Saving our Policy Holders
30% of Their Tariff Rates on

General Mercantile Business

0}

for
Information write to

L. H. BAKER, Secretary-Tresurer

LANSING, MICHIGAN

 

 

 

since1878. Anationwide
fame and distribution
for fifty years

POUND NET WEIGHT

stip

CHASE & SANBORNS
SEAL BRAND COFFEE

 

Grocers supplied by Chase & Sanborn, 327 North Wells St., Chicago

 

 

 

 

 

A Pessimist sees
difficulties in every
opportunity, an
Optimist sees

opportunity in

 

every difficulty

cither can sell

MUELLER’S
PRODUCTS

Cc. F. MUELLER COMPANY
146-180 Baldwin Ave., Jersey City, N. J.