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Crusader’s Report of Visit To the
Thumb.
Bay City, Sept. 30—One of the most
enlightening weeks I have ever spent.
in my work of moulding public senti-
ment in favor of the independent mer-
chant has just been written into the
past. It was spent in a portion of the
State which I have just visited for the
first time—the Michigan Thumb.
Whether it has been the most en-
joyable of weeks for me is hard to say,
for while I have encountered much that
pleased me, I have likewise met up
with certain psychological conditions,
as regards the merchant, himself,
which give rise to serious question in
my mind. But let me first render my
report.
Monday morning, Sept. 23, I started
from Grand Rapids, fully expecting to
be home again the following Saturday.
Arrived in the Thumb that afternoon
ready to begin my week’s itinerary
Tuesday evening, I met with the busi-
ness people of Sebewaing in Arbeiter
hall, in which meeting there were
delegations from Unionville and Elk-
ton. Wednesday evening, a similar
meeting was held in the Erwin Hotel,
at Bad Axe, with a large turnout of
local business people, and some repre-
sentation from Harbor Beach. Thurs-
day, the Main streeters of Pigeon con-
vened in the hotel dining room there;
and Friday evening, the Exchange
club at Port Austin gave us a royal
reception with practically every mer-
chant and his wife present in.the din-
ing room of the Pointe-of-Pines Hotel.
We did our best at each session 1.0
present the prevailing struggle between
the indeepndents and the syndicate in
its true aspects, as these affect the
present and future welfare of the
American consumer; and in every in-
stance, the agreement appeared to be
very nearly, if not fully, 100 per cent.
It only remains for the business men
of Sebewaing, Bad Axe, Elkton.
Pigeon and Port Austin to be con-
vinced that the public does care and
that the public can be educated. Proof
of this kind being substantated, there
will be a simultaneous campaign insti-
tuted at once in these five towns of
the Thumb, directed solely toward the
end of placing the simple facts before
the general public and leaving the de-
cision up to the Big Umpire of all
business.
It so happens that good fortune pre-
sents an opportunity for demonstration
on the home grounds to prove to the
utter satisfaction of the Thumb mer-
chants whether or not the public does
care. Here is how it all comes about:
Thursday evening, following the
meeting, Ed Woodward, manager of
the Huron County Creamery at Pig-
eon, asked me if I would consent to
speak to a gathering of dairy farmers
some evening the following week. I
readily agreed to do so. Immediately,
Mr. Woodward ordered out advertis-
ing matter, calling out the dairy farm-
ers of Huron county to a meeting in
Berger’s hall at Pigeon. This meeting
will be held to-morrow evening at 8
o'clock; and it will be your crusader’s
iob to present the dairy marketing
problem of Michigan’s milk farmers
as a special phase of the major syndi-
cate-independent struggle which is go-
ing on in all lines of business.
This call has gone out from all five
of the above towns, urging all dairy-
men to be present, with the promise
that the actual facts will be given to
them, as these facts affect the destinies
MICHIGAN
of the independent farmer of Michigan
in the dairy line. Incidentally, this
meeting is a challenge to your crusader
to demonstrate in a local way the
truth or error of his contention that
the public is ready to be told the truth,
and that said public will act in its own
defense.
As for the outcome, we have no
misgivings. We have had too many
occasions of this sort in our experi-
ence. We know that the public is
more subject to persuasion, by pre-
sentation of facts, than many mer-
chant groups. The point is not
whether or not the public will hear;
but whether or not merchants will
have the courage to act in their own
cause. To-morrow evening’s experi-
ment is going to result, not in a chal-
lenge to the public, but a challenge tc
the merchants of the Thumb. Will
they act, simultaneously, in presenting
their common case before the jury of
Public Opinion, or not?, We shall see
what we shall see. W.H. Caslow.
—_2+~--___
New Grocery Organization Which
Believes in Cleanliness.
Detroit, Sept. 24—The Progressive
Independent Grocers’ Association now
has 104 member stores, and will not
for the present take in any more mem-
bers, but will devote most of its time
to the solution of merchandising prob-
lems, store arrangement, and similar
problems, according to an announce-
ment made recently by Louis Shamie,
secretary-manager.
Working with Mr. Shamie in the
Association are Joe Blaty and James
Haboush, both of whom have had
many years of experience in the gro-
cery business. Mr. Blaty has operated
grocery stores for many vears and has
gained his knowledge of successfu!
methods by actual experience. Mr.
Haboush has been with wholesalers,
brokers and has also conducted retail
stores.
The first problem of the Association,
Mr. Shamie pointed out, is the educa-
tion of its members. As soon as a
grocer is made a member Mr. Blaty
shows him how to clean his store, how
to make it pleasing and to distinguish
it from the stores surrounding. After
this, the goods are arranged properly,
and old equipment replaced by new
where necessary. All the goods are
marked with price tags, and handbills
are used to announce the grocer’s
membership in the Progressive Inde-
pendent Grocers’ Association.
As soon as the educational program
has been completed, Mr. Shamie said,
the association will use newspapers to
carry its message of service and price
to the Detroit public.
Alex Coury, 15947 Woodward ave-
nue, is ready to testify to anybody at
any time that by joining the Associa-
tion he has done one of the smartest
things in his life. Before he had joined
the Association, two months ago, he
was in despair over his store. His
sales were dropping off. -His expenses
were just as high as ever. His trade
was going to other stores.
At that time, Mr. Coury joined the
organization. The day after he signed
up, he said, Louis Shamie, secretary
of the group, and Joe Blaty and James
Haboush came in to rearrange his
store. They started to work by clean-
ing it up, arranging his stock, remov-
ing useless counters which kept cus-
tomers from picking out goods, fixing
up his window displavs and making
price tags for the articles in the win-
dow, and finally, put up a Progressive
sign.
The results seem too good to be-
lieve, Mr. Coury said, but in the fol-
lowing two month, the weekly sales
in his store began to mount. Slowly
they showed gains over the sales of
previous months and previous years,
and now, they are about twice what
they were two months ago. And ail
this happened during the two dullest
months of the year.
TRADESMAN
“This is the most wonderful experi-
ence in merchandising that I’ve had
in the years that I’ve been in the gro-
cery business,’ Mr. Coury remarked.
—___~»->
When On Your Way, See Onaway.
Onaway, Oct. 1—The blaze of
beauty is upon us. Only at this time
of year can Northern Michigan be
caught dressed in such brilliant
raiment.
The style vogue has so ordained that
it is now mandatory for us to wear and
display colors. Colors of a brilliant
hue. Harmonizing colors are the edict,
if you please. Color artists are busily
engaged preparing sufficient material
to supply the demand and the con-
sumer is equally ambitious trying tc
keep pace with the ever increasing
productions.
From kitchen to parlor the furniture
must necessarily be of the proper color:
your new car should match your eye-
brows. The clock refuses to keep time
if it disagrees with the complexion of
the tea kettle. The typewriter is out of
alignment if failing to agree in color
with the office cuspidor, and the add-
ing machine balks at a long line of
figures because of a difference of opin-
ion with the lip rouge used by the
operator. It is even worse when the
kodak produces a fogged picture be-
cause a salmon pink selectign was used
for a cloud effect instead of a rainbow.
Now here is where nature steps in
at this time of year. Her supplv of
ready-mixed preparations is unlimited
She displays them lavishly. This is
the month of months. The great art-
ist has performed his work speedily
and faultlessly. Behold the picture. A
remarkable exhibition of kleidoscopic
colors, blending, harmonizing, pleas-
ing and beyond the power of human
skill to reproduce.
Once seen, never forgotten, and just
as an illustration, (ves. I know you
also have nice places where you live)
come with us. Out of Onaway, any
3
direction, but on this occasion it is
Northwest over a winding road; a road
not straight or level, combined with
that monotony so common to ordinary
roads, but a road swinging here and
there, first to the right and then to the
left. forming graceful curves. On
every curve a marvelous picture; a
painting; a work of art never vet ac-
complished by man. Each scene brings
forth renewed exclamation of joy. The
sumac, the maples, the oaks, the wiid
cherries, the beech, the snow-white
birch; all of these in their respective
colorings outlined against the dark
green pines, balsams and spruce.
We rise to an elevation surprisingly
high; up, up until it seems we must
leave behind us the feast prepared. But
climb to the pinnacle and look: look
for miles in all directions. See that
silvery stream winding and glistening
in the sun, threading its wav amon
the forests of iridescent hues.
And far beyond are the big inland
lakes, Burt and Mullet, plainly visible,
Blue, deep blue and the distant hills
have that peculiar ultramarine blue re-
minding vou of the colors so charac-
teristic of the Maxfield Parrish paint-
ings. Have you enjoved the trip?
Close your eves to-night and the sight
still remains. If your camera has not
done justice to the sights just witness-
ed the human camera fitted with stere-
scopic lenses automatically focused
has nlayed an important part and the
blessings of a good eyesight should be
highly appreciable. Squire Signal.
i
Wealth doesn’t always mean money.
wealthiest
earth are those
Some of the mortals on
who just naturally
bring cheer into other folks’ lives.
——_>~-.__
The citizen who hasn’t any time to
waste on civic affairs is mighty poor
material for the foundation of good
government.
Equipped to serve in every
Trust Capacity
GRAND RAPIDS TRUST CO.
Grand Rapids, Michigan
— if mys oy:
MOVEMENTS OF MERCHANTS.
Grand Rapids—G. Hondorp_ suc-
ceeds A. Witte in the meat business at
956 Wealthy street.
Sturgis—The Citizens State Bank
has changed its name to the Citizens
Trust & Savings Bank.
Detroit—Finsterwald’s Fixtex Stores
Corporation, has changed its name to
the Fintex Corporation.
Detroit—Kahn & Sherman, Inc,
13300 East Jefferson avenue, has
changed its name to Sherman’s Shoes,
Inc.
Detroit—Standard Home Utilities,
Inc., Dime Bank Bldg., has increased
its capital stock from $5,000 to $1,-
500,000.
Bay View—Louis A. Smith has
closed his grocery store for the season.
He will spend the winter in Florida or
California.
Saginaw—L. Levinsohn has pur-
chased the Jas. E. Adams stock of
boots and shoes and removed it to his
auction rooms at Detroit.
Sandusky—L. Levinsohn has pur-
chased the stock of dry goods and
shoes of S. L. Utley and removed it
to his auction rooms at Detroit.
Rogers City—L. Levinsohn has pur-
chased the stock of clothing and shoes
of Stephan’s Toggery and removed it
to his auction rooms at Detroit.
Lansing—Frank Stanley has taken
over the Green & White Cafe, Hicks
block East Lansing and will continue
the business under the same style.
Saginaw—L. Levinsohn has pur-
chased the grocery stock and store fix-
tures. of E. L. Kynast, North Sixth
street and is closing it out at special
sale.
Lyons—The Lyons State Bank has
been incorporated with an authorized
capital stock of $20,000, all of which
has been subscribed and paid in in
cash.
Grand Rapids—L. Levinsohn has
purchased the dry goods stock and
store fixtures of George C. French,
413 Michigan street and removed it to
his auction rooms at Detroit.
Bay View—The Bay View House
burned last Saturdav night. entailing
a loss of about $100.000. The owner
had only $50.000 insurance but will
arrange to rebuild immediately.
Big Rapids—L. Levinsohn has pur-
chased the stock of tobaccos and fix-
tures of the Michigan Cigar Co., of
Tames Obeck and_ is conducting a
closing out sale on the premises.
Pontiac—L. Levinsohn has purchas-
ed the stock of clothing. furnishings
and fixtures of Kessell & Purdy. 44
North Saginaw street and is conduct-
ing a closing ont sale on the premises.
Dearborn—The Dearborn Pahrmacy.
501 West Michigan avenue, has been
incorporated with an authorized capital
stock of $10.000, $6.000 of which has
heen subscribed and paid in in prop-
erty.
Charlotte—Tohn Thornton. former-
lv pharmacist in the Chandler druz
store, has purchased the stock and
store fixtures and will continue the
business under the style of the Char-
lotte Pharmacy.
Shelby—Kenneth Grant has pur-
chased the stock of general merchan-
dise and store building of Isaac Fisher
MICHIGAN TRADESMAN
and taken possession. Mr. Grant has
been employed in the store by Mr.
Fisher for the past six years.
Detroit—The Michigan Fibre Co.,
1477 Woodland avenue, has been in-
corporated to deal in waste paper mill
supplies, with an authorized capital
stock of $20,000, all of which has been
subscribed and paid in in cash.
Detroit—Autoleather, Inc., 406 West
Jefferson avenue, has been incorporat-
ed to deal in leather and leather prod-
ucts with an authorized capital stock
of 1,000 shares at $10 a share, $5,000
being subscribed and paid in in cash.
Detroit—The Krue-McMorrow Cor-
poration, 601 Lincoln Bldg., has been
incorporated to deal in radio supplies
and electrical apparatus with an au-
thorized capital stock of $50,000, $15,-
000 of which has been subscribed and
paid in in cash.
Muskegon—John Sytsema, formerly
engaged in the undertaking business at
McBain, has opened a modern under-
taking parlor and funeral chapel at
the corner of Hartford avenue and
Terrace street under the style of the
Sytsema Funeral Home.
Dearborn — Rouge Jewelers, Inc.,
Dix and Mulkey avenues, has been in-
corporated to deal in jewelry and
kindred merchandise with an author-
ized capital stock of $10,000, $6,000 of
which has been subscribed and paid in,
$5,000 in cash and $1,000 in property.
Lansing—Mrs. H. A. Lyon has
taken over the restaurant formerly
conducted as the Machus Bakery in
East Lansing and will conduct it un-
der the style of the Grace E. Lyon
Cafe. The building has been re-
modeled and new equipment installed.
Battle Creek—Charles Schultz, Inc.,
34 Hamblin avenue, has been incor-
porated to deal in fuel, building ma-
‘terials, supplies and feed, with an au-
thorized capital stock of $50,000, $10,-
100 of which has been subscribed, $1.-
500 paid in in cash and $8,500 in prop-
erty.
Lansing—The Preuss & Hanks
Coal Co., 1326 North Larch street, has
been incorporated to conduct a whole-
sale and retail fuel business with an
authorized capital stock of $25,000.
$19,000 of which has been subscribed
and paid in, $9,000 in cash and $10,000
in property.
‘Nashville—As part of the settlement
of the W. H. Kleinhans estate, H. C.
Kleinhans becomes sole owner of the
department store formerly owned and
conducted by his father over a period
of more than forty years. The busi-
ness will be continued under the same
style of W. H. Kleinhans.
Detroit—Samuel Zuieback & Sons,
Tnc., 5428 Michigan avenue, dealer in
dry goods and ready-to-wear apparel
for women, has merged its business
into a stock company under the same
style with an authorized capital stock
of $200,000, all of which has been sub-
scribed, $112,750 paid in in cash and
$85,000 in property.
Grand Rapids—Funeral services for
Paul James Steketee, 67, for many
years a member of the firm of Paul
Steketee & Sons, who died suddenly
Saturday afternoon at his residence,
31 North College avenue, were held
there Tuesday afternoon. The Steketee
stores, both wholesale and retail, were
closd all day Tuesday. Deceased had
not been active in the business for sev-
eral years.
universally respected.
Gwinn—John Quayle, resident of
Marquette county for the last fifty-
nine years, who for the last twenty-
seven years had been associated with
his brother, Richard Quayle, in the
general mercantile business at Prince-
ton and Gwinn, was almost instantly
killed Saturday evening at 6 o’clock
when a truck, which he was driving
near Rock, left the road. He received
injuries from which he died a short
time later while being taken to Mc-
Farland for medical attention. Mr.
Quayle was driving back from Es-
canaba in a light delivery truck in
which he had a prize bull, which had
been exhibited at the Upper Peninsula
fair. A bolt on the steering rod of
the truck became loose and dropped
off, causing the vehicle to plunge into
the ditch. The sudden stop, when the
machine hit the side of the ditch, threw
the bull from the back of the truck
toward Mr. Quayle and pinned him
to the steering wheel, causing internal
injuries. The animal weighed 960
pounds.
Manufacturing Matters.
Detroit—The Detroit Pickle Manu-
facturing Co., 2496 Orleans street, has
changed its name to the Detroit Pickle
Works.
Detroit—The Detroit Milk Bottle
Crate Co., 1245 Beaufait street, has in-
creased its capital stock from $10,000
to $25,000.
Detroit—The Miracle Products Co.,
1900 East Jefferson avenue, manufac-
turer of washing compound, has
changed its name to the Washing
Cream Specialty Co.
Detroit—The National Steel Cor-
poration, Dime Bank Bldg., has been
incorporated with an authorized cap-
ital stock of $1,000, all of which has
been subscribed and $250 paid in in
cash.
Detroit—The H. A. King Co., Inc.,
515 Coe Terminal ‘Bldg., has been in-
corporated to do general manufactur-
‘ng with an authorized capital stock
of $50,000, $10,000 of which has been
subscribed and paid in.
Detroit—Frosted Tasties, Inc., 6844
Wagner street, has been incorporated
to manufacture and deal in ice cream,
ices, etc., and other food stuffs, with
an authorized capital stock of 100,000
shares at $1 a share, $1,000 being sub-
scribed and paid in in cash.
Detroit—The Mechanical Engineer-
ing Service Corporation, 727 Insur-
ance Exchange Bldg., machine tools,
equipment and machinery, has been
incorporated with an authorized cap-
ital. stock of $30,000, $20,000 of which
has been subscribed and paid in in
cash.
Detroit — Electrochef, Inc, 1301
East Atwater street, has been incor-
porated to manufacture and deal in
clocks, clock movements, switches and
controls, with an authorized capital
stock of 200,000 shares at $10 a share,
$700,000 being subscribed and $350,-
000 paid in in cash.
Kalamazoo—The Atlas Press Co.,
He was widely known and
October 2, 1929
337 East Kalamazoo avenue, manufac-
turer and dealer in tools, machine
products and special parts, has merg-
ed its business into a stock company
under the style of the Atlas Producis
Co., with an authorized capital stock
of $10,000, all of which has been sub-
scribed and paid in in cash.
—___~+~+.—___
News of Interest to Grand Rapids
Council.
Everything is set for the big meet-
ing Saturday, Oct. 5. The Council
rooms, Louis and Ionia streets. Din-
ner will be served at 6:30 sharp, so
that initiation can begin promptly at
7:30 and be completed at 9 p. m. for
dancing. The Ladies’ Auxiliary are
going to form an auxiliary to 131 dur-
ing the time initiation of candidates
is held. We anticipate at least 150
people, but we hope that everyone
coming will call Mrs. Robert E. Groom
or Mrs. C. C. Myers and make their
reservations.
Remember this is the big fall open-
ing of the U. C. T. social affairs and
certainly member and family
should be there. Plans have been
carefully made to insure a big eve-
ning’s entertainment. It costs candi-
dates and their wives nothing but mem-
bers will pay a nominal price of 65c
per plate, but by all means make reser-
vations and be on hand Saturday, Oct.
5th.
Loren Benjamin Teal is chairman of
the committee arranging Salesmen
Club programs for the month of Oc-
tober. Amos Graves is arranging the
program for Saturday, Oct. 5th, and
has promised some good live enter-
tainment, but being only the second
meeting for this season it was impos-
sible for him to give us the full text
of the program. Every month’s pro-
gram will be taken care of by a sep-
arate committee. Jack Williams is
preparing a wall chart which will give
at a glance the progress made by the
Club, attendance, entertainment and
the number of new members gained.
We again urge everyone engaged in
sales work in this territory to make it
a point to be on hand for the Sales-
men’s Club meetings held at the Rowe
Hotel each Saturday at 12:30 p. m.
Cc. C.-M.
every
———_s~-.___
Corporations Wound Up.
The following Michigan corporations
have recently filed notices of dissolu-
tion with the Secretary of State:
Blair Shoe Co., Inc., Detroit.
Amplifier Co., Detroit.
Bierd, Lyon and Grandpre, Inc., De-
troit.
Gunn Oil Corporation, Grand Rapids
Chinchilla Rabbit Industries, Inc., De-
troit.
Venetian Gardens, Detroit.
Lux Howey Land Co., Detroit.
Michigan Stockbuyers, Inc., Detroit.
Andy Mouw, Inc., Grand Rapids.
Watling, Lerchen & Co., Detroit.
3reck Fuel Co., Detroit.
Great Lakes Portland Cement
poration, Detroit.
Kleen Point Co., Detroit.
Reliance Management Corp., Detroit.
Schlitz Products Co., Iron Mountain,
Glasiron Products Co., Detroit.
Clark Hardware Co., Inc., Detroit.
Backstay Machine & Leather Co.,
Union City.
Panacea Spring Water Co., Detroit.
Colonial Apartments Co., Battle Creek
Bond Building Co., Detroit.
Cor-
&
a
October 2, 1929
MICHIGAN TRADESMAN
3
Essential Features of the Grocery
Staples.
Sugar—The market is 15 points
higher than a week ago. Jobbers hold
cane granulated at 6.10c and_ beet
granulated at 6c.
Canned Fruits—Fruits have been
devoid of excitement in the spot mar-
ket. There is a keen demand for all
kinds of pineapple, but stocks are so
scarce that prices are nominal.
Canned Vegetables—The belief pre-
vails that the big soup and catsup
manufacturers have caused a too sud-
den advance of tomato prices, and that
they have been responsible for the
maintenance of the market at existing
levels on account of the high price
they have been paying for raw stock.
Corn is holding its own under con-
sérvative buying. The statistical posi-
tion of this commodity is believed to
be strong, and no weakness is expect-
ed to develop in the near future. String
beans are quiet, but the market is
maintained at previous levels, with $1
the usual asking price for spots of
standard quality. Peas have ruled
quiet lately, but a firm undertone has
been noted, with buyers paying prem-
iums for certain sieves and grades from
Wisconsin and the South.
Dried Fruits—The prune market is
firm in the large sizes, with a fair de-
mand apparent. The other sizes are
quiet and unchanged. In apricots and
peaches there are no features, and the
position of the market remains prac-
tically at a standstill. There is only a
routine demand for both of these lat-
ter items, and with the jobbing trade
fairly well stocked, no enquiries for
large blocks are heard of. Warm
weather throughout the greater part
of the week had the effect of limiting
the request for spot goods to some
extent, but no particular results were
felt in the price structure, which was
considered by the trade as satisfac-
torily strong. Raisins continue to ex-
hibit strength. The confidence instill-
ed in the raisin trade by the recent
loan made to the grape industry by the
Federal Farm Board has produced a
firmer market, both here and on the
Coast, where prices on all kinds and
grades have been gradually but stead-
ily advancing. Demand for spot raisins
is comparatively active. The market
here has not reflected the advances
made by California to any noticeable
degree except to add firmness to ask-
ers’ prices.
Canned Fish—Canned fish have been
without feature. Red salmon _ has
moved a little more freely, with job-
bing lots. There is no abundance of
stocks in packers’ hands. Pinks are
still quoted $1.50 Coast, and chums
show no change.
Salt Fish—Shore mackerel have been
arriving here in heavier volume this
week, meeting with a good demand.
Shore 1s are quoted on the spot at $28
a barrel, with 4s at $20 and 3s at $22.
The fish are still running to small
sizes, with 3s and 4s predominating.
Bookings of Irish fat fall caught
mackerel have been quite active, ac-
cording to importers. No. 2 Irish fat
running from 250 to 275 to the barrel
are quoted at $28, while 3s running
325 to 350 are quoted at $25, and 4s
running 425 to 450 a barrel are quoted
at $23, f. o. b. dock New York. The
Norway market is still too high to at-
tract the interest of local buyers. The
catch in Norway is reported as small,
and shippers are not inclined to come
down in their ideas.
Nuts—Walnuts in the shell are dull
as the trade continues to wait for open-
ing prices from California. This an-
nouncement is expected to come out
around October 7. Brazils in the
shell are in fair request, and the mar-
ket holds firm though quotably un-
altered. Unshelled almonds are not
in great demand.
moderately well, and the market ‘is
maintained at former levels. The con-
dition of the pecan crop in Texas is
reported officially at 16 to 40 per cent.
normal, which is considerably poorer
than last year at this time. The crop
has been hurt by dry weather and
a smaller-than-average yield is expect-
ed from the State as a whole. The
crop will not be ready to harvest for
some time yet. In the shelled nut mar-
ket quiet also prevails. The associa-
tion announces its 1929 prices on
vacuum-packed Diamond brand shelled
walnuts, but no other opening prices
have come out, with the trade still
waiting for shelled almond prices from
the Coast. Shelled filberts are prac-
tically cleaned up, and no offerings of
any consequence are available. The
situation on the latter nut has turned
the attention of the trade to cashew
pieces.
Pickles—Packers have withdrawn
on ali kinds and sizes of future pickles,
as growing conditions in the import-
ant cucumber states continue unfavor-
able. The situation has been without
relief, and is described by packers as
even worse than last week, if possible.
As an idea of the constantly rising
price ideas of packers in the Middle
West, an offering of field runs was
received here the other day at $20, sub-
ject to being unsold, f. 0. b. Wisconsin,
as against the opening price of $12.
Spot business is limited by the scar-
city of stocks on hand. Assortments
are very limited, and prices are firm
on all descriptions.
Sauerkraut—Most of the manufac-
turers are still withdrawn from the
market temporarily until they can
learn just where they stand regarding
a crop. The growing season is late
in many producing sections. Raw cab-
bage prices are high everywhere. A
quotation on canned kraut offered from
the Central Western States heard
lately was on the basis of $1.10 for 3s,
f. o. b. cannery. The spot market is
quiet and unchanged.
Vinegar—The market continues fair-
ly active, with quotations on_ spot
goods unchanged. Pure apple cider
vinegar, 40 grain is quoted at 20@22c
f. o. b. Central West factory.
Pecans are selling
—_2+.___
Review of the Produce Market.
Apples—Wealthy command $1.75@
2; Wolf River, $1.50@1.75; Shiawasse,
$2.25@2.50; Jonathans, $2.50.
Bagas—$1.25 per bu.
Bananas—7@7%4c per lb.
Beets—40c per doz. bunches; $1.25
per bu.
Brussels Sprouts—28c per qt.
Butter—The market is 1c lower than
a week ago. Jobbers hold prints at
47c and 65 lb. tubs at 45c.
Cabbage—$1.25 per bu. for white
and $2 for red.
Carrots—40c per doz. bunches; $1.40
per bu.
Cauliflower—$1.75@2 per doz.
Celery—40@60c per bunch.
Cocoanuts—90c per doz. or $7 per
bag.
Cucumbers—80c per doz. and $1.50
per bu.
Dried Beans—Michigan jobbers are
quoting as follows:
Ct (Pex Beans 9. 2 $8.10
Bight Red Kidney ....... 8.50
Wark ‘Red Kidney 2. 8.25
Eggs—The market is 1c higher
than a week ago. Local jobbers pay
39c for strictly fresh candled.
Egg Plant—20c apiece.
Garlic—23c per Ib.
Grapes—Calif. Malaga and Tokay
are held at $2 per lug; home grown
Niagaras and Concords, $2.75 per doz.
4 lb. baskets; Delawares, $3.25.
Green Corn—25c per doz. for white
and 35c for yellow bantam.
Green Onions—Shallots ,40c per doz.
Green Peas—$3 per bu. for home
grown.
Honey Ball Melons—$4 per crate.
Honey Dew Melons—$2 per crate.
Lemons—The price
remains the
same.
OO) Sumkish 8 $16.00
SOU Sumlise 200 16.00
sou Red Ball = 16.00
oO Wed Bal 16.00
Lettuce—In good demand on the
following basis:
Imperial Valley, 4s, per crate,._$5.50
Imperial Valley, 5s, per crate __ 6.00
Garden grown, per bu. _____ 1.20
Limes—$1.50 per box.
Mushrooms—65c per Ib.
Oranges—Fancy Sunkist California
Valencias are now on the following
basis:
CO ee $9.00
ee 8.00
ae. 7.75
ee 6.75
~—..L.LULL. 6.00
2 5.23
oe 4.50
Co ee 4.25
Onions—Iowa white fetch $2.50 per
50 Ib. sack; yellow, $1.50; home grown
yellow, $2.25 per 100 1b. sack.
Parsley—40c per doz. bunches.
Peaches—Elbertas Michigan grown
command $2.75@3 per bu.
Pears—$2.50 per bu. for Clapp’s
Favorite and Bartlett; Calif. $4.25 per
box.
Peppers—Red, 40c per doz.; Green,
30c per doz.
Persian Melons—$4 per crate of
either 4 or 5.
Pieplant—$1.25 per bu.
Pickling Stock—Little cukes, $2.50
per bu.; little white onions, $1.25 per
10 Ib. box.
Potatoes—Home grown, $1.50 per
bu. on the Grand Rapids public mar-
ket; country buyers are mostly paying
$1.50.
Poultry—Wilson & Company pay as
follows:
Fleagy towls 22.25). 050 25e
Hight fowls 23-0 18¢
Heavy broilers ...--9 9. ¢ 8 25c
Fight broilers 22.01.2000 20c
Pumpkin—15@20c apiece.
Quinces—$3 per bu.
Radishes—20c per doz. bunches.
Spinach—$1.40 per bu.
Squash—Hubbard $3 per 100 Ibs.
Tomatoes—Home grown command
$1.25 per % bu.; green, $1.25 per bu.
Plums—$3.25 per 4 basket crate for
Calif.; home grown fetch $2.75@3 per
bu.
Turnips—$1.40 per bu.
Veal Calves—Wilson & Company
pay as follows:
Raney 900 8 20c
Good 4 17c
Medien 20 4c
Poor oo 12e
Watermelons — 20@25c for small
home grown.
ee
Fiber Baskets in Colors Selling.
Fiber scrap baskets made up in all
popular colors are now being offered
the home furnishings trade. The ar-
ticles have been produced in two styles,
one in plain colors and the other
decorated with a Godey print. The
latter, which retail at about $2.39, have
proved more popular, although cost-
ing 80 cents more than the plain type.
Production of the scrap baskets is an
outgrowth of the manufacture of
clothes hampers of the same material.
The latter were introduced a year ago
and have been selling in satisfactory
volume.
—_—__+-.__
Greeting Card Orders Small.
Initial orders for St. Valentine’s,
Easter and Mother’s Day greeting
cards are beginning to reach the mar-
ket from retailers, but dealers complain
that the purchases are smaller in quan-
tity than in previous years. The same
condition prevailed in early ordering of
Christmas cards, it is stated; and at
present the re-order business for the
holidays is still far under the average
velume. Credit conditions are causing
concern, and one jobber reports he has
placed more accounts with his attor-
neys for collection this year than in
any two previous seasons.
—_2-~.___
Somehow or other the clock watch-
ers are always found in the rear di-
vision of life’s parade.
———-> >
Wishing an undertaker good luck is
always to be voiced with your fingers
crossed.
———2- ~~ ____
Late September.
Late September days are fairer
Than a bit of June at play
Though her sunny hours grow sparer
As they follow yesterday
And the pasture looks so lonely
For no kine across it graze
When the rowen feeds them only
As the corn begins to blaze
Ear on ear and row on row
When the jack-o_lanterns show.
Orchard branches there are bending
With the Wealthy, Rhambo, Stark;
Where the _hoot-owl oft is sending
Truant warnings after dark:
While the Seckles daddy planted
Bartletts and the Sugars too
Keer the busy bee enchanted
For he loiters there with you
When the pears are ripe and mellow
And the Grimes all golden yellow.
Landfolk love September's dreaming
Though the month is sure to bring
Tender hazes softly streaming
Like a veil on harvesting
As if Nature while retiring
From tne heat of summer's sun
Closer drew us till—admiring
Her abundant fruitage done—
Every heart would long remember
Harvest-home in late September.
Charles A. Fleath.
MICHIGAN
TRADESMAN
October 2, 1929
PERPETUAL PAIN
Caused By the Preposterous Presump-
tions of John Flynn.
John T. Flynn, the Collier’s writer,
is causing much discussion these days
around Main street's round table, with
his series of articles, “Chain Likening.”
It is very evident that Mr. Flynn is
all sincerity in his comparisons be-
tween the chain store and the inde-
pendent grocer. It is also evident that
he has hit upon the vital fact that it
is the consumer’s voice which is going
to decide the struggle, as he confines
his calculations to the limits of the
consumer’s economic interest, without
regard to the good or ill of the gentle-
man behind the counter. Furthermore,
it is manifest that Mr. Flynn seeks
religiously to be fair in his compari-
sons; but mere sincerity of attempt
does not preclude success. It is with
regret that at least one reader of Mr.
Flynn’s able series must say that so
far, the writer has failed utterly to
convince.
First of all, no matter how fair a
man may try to be, he cannot confine
his comparisons between the independ-
ent merchant and the syndicate oper-
ator to the realm of mathematics, and
still be fair. First, because the mere
cheapness of the price-tag is no proof
of economy; second, because figures
can be made to do anything in the
mind of a reader who is ready to ac-
cept anything that carries with it the
complexion of authority; third, because
we American people have so many val-
ues in life which dollars can’t buy, and
without which we no longer can be
American.
When Mr. Flynn begins writing a
series of articles, in which he begins
at the beginning and continues through
to the end, then and not until then
will he write convincingly. In other
words, when he takes all the factors
into consideration in his comparisons,
instead of assuming that the price-tag
is the sole index to economy in busi-
ness as it effects the consumer, he will
begin to get somewhere in his argu-
ments; and, incidentally, he will be
putting different conclusions on_ his
paper.
For instance, Mr. Flynn gives us, in
his last contribution to Collier’s, the
comparative prices between chains and
independents on these items: butter,
bread, sugar, eggs and coffee (being
careful to pick out a brand of coffee
which has been one of the most no-
torious footballs in the entire American
grocery store). Of course, it is inevit-
able that the verdict of the figures
should be overwhelmingly in favor of
the chain store. But does Mr. Flynn
go back to the beginning of the chap-
ter dealing with these items, and show
what the demoralizing effect has been
upon the consumer’s meal ticket, as
it is being earned from day to day in
the production of butter, bread, sugar,
eggs and coffee? We would suggest
that he confer with the independent
dairy farmer and the independent
creamery operator, the independent
baker, and the poultry raiser, and find
what the authentic figures show. How
can Mr. Flynn expect to speak con-
vincingly in favor of a consumer “sav-
ing” which comes out of the producer’s
income, when he is speaking to con-
sumers who must be producers before
they are accredited consumers?
Nor does Mr. Flynn’s assumption
end here. He assumes, thus far at least,
that the public liability of the chain
store and that of the independent are
equal. He totally ignores the state-
ments of other authorities, some of
them head-and-shoulders above Mr.
Flynn’s head, which show conclusive-
ly that the American taxpayer is pay-
ing in taxes many of the items which
the independent operator carries on his
own overhead expense account, but
which the syndicate relegates to the
catalogue of public expense, by means
of tax dodging, underworld intrigue
and other trickeries. (I cite, as one
authority, an article in the Magazine
of Business, a few months back, writ-
ten by Frank J. Loesch, “Crime and
Your Business.” Mr.
of the appointees on President Hoo-
ver’s crime commission, should any-
one question his qualifications as an
authority). Now, arent’ the consumer
and the taxpayer very much the same
individual?
Going still farther, Mr. Flynn takes
no account of the fact that there are
values in life which no billions of dol-
lars can buy.
daily made indirect items of merchan-
dise by the syndicate. The syndicate
system of inaugurates a
scheme of “competition,” falsely so-
called, which strikes at the very vitals
of American democracy. It throws
down the bars of common restraint,
and holds constant temptation before
every business man to violate the es-
tablished rules of law and order, with-
out which America must become an
inevitable cesspool of moral degeneracy
as well as a caldron of commercial
anarchy.
All this is very brief, and more or
less foggy to the mind that is in the
habit of taking things for granted. But
to the mentality that has been schooled
Loesch is one
These values are being
business
in the old-time American style of seli-
thinking and comprehensive calcula-
tion, it is very lucid. It may all be
summed up in this: Mr. Flynn is
quite an authority in “Dollars and
Cents,” but rather a novice in “Dollars
and Sense”. Which makes his other-
wise able writings a perpetual pain by
virtue of their preposterous presump-
tions. W. H. Caslow.
———
Brief Recital of a Very Useful Life.
I forwarded your note of invitation
to William Stocking, but have not
heard from him. Mr. Stocking is quite
feeble, but proud as Lucifer. If I
take his arm to help him down stairs
he shakes me off impatiently. He is
quite deaf, but his mind is still clear.
I think he has been active as a writer
about as long as any man in the State.
Born in Waterbury, Conn., in 1840, he
graduated from Yale and served in a
Massachusetts regiment in the civil
war. His first American ancestor,
George Stocking, was one of the band
of pioneers who founded the settle-
ment of Hartford in 1635. On the
Newell (his mother’s) side he was de-
scended from Thomas Newell, one of
the original proprietors of Farming-
ton, Conn., in 1640. So he might class
as one of the 100 per cent. Americans.
Another ancestor was Samuel Hop-
kins, a signer of the Mayflower com-
pact, and still another was Henry Wol-
cott, whose descendants’ furnished
three governors for Connecticut. Mr.
Stocking has voted for sixteen presi-
dents of the United States. His course
in Yale was interrupted by his enlist-
ment in the war. He graduated after
his discharge and in 1868 was given
his M. A. degree. He was statistician
of his class and became city editor of
the Hartford Evening Press in the fall
of 1865.
In those days people took their pol-
itics with deadly seriousness and, in
order to please the politicians, editors
had to be bitterly partisan and unfair.
The Detroit Tribune and all the other
papers of the 1860s lived precariously
because business men were reluctant
about advertising in an organ of the
opposing political party. The news-
papers were dependent upon subsidies
from leading politicians and occasional
appointments to state or Federal of-
fices. I think none of the Detroit news-
papers of the 1860s had a steady cir-
culation exceeding 5,000 or 6,000 co-
pies.
When James E. Scripps gained con-
trol of the Tribune he decided that
advertising, not circulation income,
must be the chief revenue of a news-
paper. So he moderated the political
ferocities of the Tribune and even dis-
covered that there were decent, intel-
ligent men in the democratic party and
an occasional intelligent purpose. This
changed attitude gave violent offense
to party leaders like Zachariah Chan-
dler, Capt. E. B. Ward, James F. Joy,
et. al. Thereupon they withdrew their
support from the Tribune and found-
ed the Detroit Post, importing for its
production new blood in the persons
ot Carl Schurz, 1. J. Bates; E.G.
Holden, William Stocking and others.
Ten years of costly experience was
followed by the merging of the Post
with the Tribune. Mr. Stocking soon
became editor, as Carl Schurz was not
a man who would accept a dictation
of newspaper policy and soon Mr.
Stocking was given unusual liberty and
latitude.
For something like fifty years Mr.
Stocking has been the chief resort of
Detroiters for statistical information
and he was for many years statistician
for the Board of Commerce. He wrote
Under the Oaks, the story of the
founding of the Republican party, sev-
eral chapters of the life of Zachariah
Chandler, contributions to the life of
Wilbur F. Storey, a considerable part
of Emory Wendell’s History of Bank-
ing in Michigan, a History of the
courts of Wayne county, compiled a
Michigan almanac for six years and
has contributed much to the Michigan
Pioneer Collection and to the Mich-
igan History Magazine.
Like many others who serve their
generation ably, his work is well known
and remembered by only a few. but
much of it forms a valuable record.
I hope he will feel able to make the
trip and enjoy your hospitality. Am
sure he will heartily appreciate your
courtesy in any case, for the men with
whom he was intimately associated in
his most active period of life have al-
most all passed off the stage and old
age in a great city would be a very
lonely period except for one’s family
and immediate friends.
George B. Catlin.
—__+ + >—_
Items From the Cloverland of Michi-
gan.
Sault Ste. Marie, Oct. 1---The Al-
goma fair, on the Canadian side of the
river, closed last Friday with the
smallest attendance in its history, due
to three days of partly rainy weather.
The exhibits were fine, as well as the
entertainments and attractions. They
had everything but the crowd.
The city commission has enacted an
ordinance, creating a license fee of $1
per year on radios starting Oct. 1. The
purpose of this fee is to provide money
to employ an inspector who will try
to do away with radio interference.
It is much easier to love a poor girl
than arich one. There is not nearly sc
much competition.
The Soo Beverage Co. has sold all
of its machinery to Michel Gendron, of
Weyburn, Saskatchewan, so that it
looks as if the brewing of beer is now
a thing of the past. The company is
now engaged in manufacturing butter.
We are always harking back to the
good old days, but we fail to think of
the bad which was mixed with the
good.
The fox seems to be getting more
numerous in this county. The first one
was run over by an automobile last
week when Ned Gilhooly was driving
into the Soo from West Nebish. He
noticed the fox on the road, but did
not want to run over him, so drew
abreast of the fox, which dodged un-
der the car and was killed. Mr. Gil-
hooly brought the fox to the Soo,
where the skin was removed, which en-
riched the owner somewhat, beside
having the honor of being the first to
get his fox in that manner.
Chester Crawford, the well-known
merchant at Stalwart, was a business
visitor here last week, taking back a
load of supplies and getting ready for
the Stalwart fair, which takes place
Oct. 4 and 5. If the weather is favor-
able they expect a record breaking at-
tendance, as many attractions have
been added for this year and a good
display of vegetables will be shown.
This being one of our late fairs, the
vegetables will be larger and better.
It is beginning to look like winter
coming on at St. Ignace, as the safe
blowers have started operations. The
first of the season has been reported
by Colwell & Burns, the clothiers, wha
found their safe blown last week and
$225 missing. Fingerprint experts got
busy, but were unable to find any clue
There is a possibility of the Soo be-
ing connected with the air service soon
the Furniture Capital Air Service,
which is considering making the Soo
the North terminal. If everything can
be arranged satisfactorily, the service
may start next spring.
The art of salesmanship can be
stated in five words—believing some-
thing and convincing others.
William G. Tapert.
—__2+2.___
Sears, Roebuck & Co. Discontinue
Groceries.
Sears, Roebuck & Co. have decided
to discontinue the maintenance of their
grocery department. The concern ex-
pects to have this department liquidat-
ed by the first of October. Groceries
have not been put into any of the
newer mail order houses. The facili-
ties now occupied by groceries are
needed for other expansion,
Re NT SEES NE TT Reta ISNT a ——
October 2, 1929 MICHIGAN TRADESMAN
our Customers Will Finda
New and Healthful Use
foran Old Friend ~
C Jeature Karo
in Your Windows
and on Your Counters
This full-page advertisement appears in four colors
in the November, 1929 issue of the following magazines
Ladies’ Home Journal McCall’s Magazine
Good Housekeeping Woman’s Home Companion
Pictorial Review Modern Priscilla
Holland’s Magazine The Parent’s Magazine
Hygeia
j
OR
fy
MICHIGAN
TRADESMAN
October 2, 1929
OVERCROWDED PRISONS.
Michigan prisons are not the only
ones that are overcrowded. Nor is
overcrowding a new thing. What is
new is the extent of the overcrowding.
In the Federal prisons at Atlanta and
Leavenworth, according to the forth-
coming Handbook of American
Prisons, there are more than twice as
many prisoners as can properly be
cared for.
The shifts to which officials are driv-
en by this condition are a disgrace and
a menace. In several prisons two men
are put into cells which are too small
and too poorly ventilated for even one.
In some prisons this double decking
of bunks is supplemented by a mat-
tress on the floor for a third prisoner.
Then there is the idleness resulting
from the fact that not enough work is
provided for the increased prison pop-
ulation. In Walla Walla, Wash., many
of the men are actually locked in their
cells for twenty hours a day because
there is nothing for them to do. One
searches in vain for words with which
to characterize this worse than medie-
val procedure.
The effect of these shocking arrange-
ments upon the physical and mental
health of those who are subjected to
them may best be left to the imagina-
tion. The mere necessity of having
two or three sittings for each meal
imposes a strain to keep commissary
departments up to a good sanitary
standard.
One way of solving the problem of
overcrowding, at least in part, is by
making larger use of the parole sys-
tem. But the thing that has led to
the overcrowding—namely, the demand
for severer penalties — also works
against liberal use of the parole. In
not a single state, says Paul W. Gar-
rett, executive secretary of the Na-
tional Society of Penal Information,
have the parole authorities had the
courage to announce that until proper
housing facilities are provided they will
make a careful but freer use of their
authority.
Less hysteria and more
sense would improve the entire situa-
tion.
common
FEEL LACK OF GOOD WILL.
With the adoption of a budget vf
$250,060 to educate the public and rep-
resentative groups of the public on the
claimed advantages of the chain store
system of distribution, the second an-
rval convention of the association in
this field was concluded at Chicago
during the past week. The chain store
executives recognize that their efficien-
cy and some of their methods have
brought them ill-will from various
groups which have persuaded others
that they are a menace to public wel-
fare. Proof of this was offered in the
growth from the two anti-chain bills
Grawn by legislators two years ago to
' the sixty-two which were presented
last year.
The chains are, of course, passing
through the experience suffered by the
mail order houses. Their much vaunt-
ed efficiency is the fundamental reason
why all their inefficient competitors are
anxious to see them put under public
or legislative hobbles. But the com-
plaints of these competitors in the
main fall on deaf ears where consum-
ers are concerned, for the simple rea-
son that consumers are _ interested
chiefly in purchasing economies and
the arguments of lower prices.
Fresh merchandise and clean and at-
tractive stores are much stronger than
the generalities offered by those who
keep prices high and are indifferent to
the condition of goods they sell and
the stores they operate.
However, one very important mis-
take of many chains was placed be-
fore the convention by W. T. Grani,
when he urged the systems to stop
selling loss leaders. This is one of the
chief ground on which the chains open
themselves to proper complaint, al-
though, of course, independent retail-
ers are just as prone to the evil. Mr.
Grant backed up his plea with plain
facts from his experience and reasons
that should appeal to every chain
executive.
CONTRAST MORE MARKED.
Contrast between the so-called key
industries, which furnished the main
impetus to industrial operations and to
general business for so many months,
and the miscellaneous or lighter indus-
tries has grown more marked. Steel
output has receded further and prices
are weaker. Building, as measured by
contract awards, is now running about
20 per cent. behind last year. Condi-
tions in the automobile industry are
less cheerful, the leading producer re-
porting a drop in retail sales of 11 per
cent. last month, as compared with the
usual increase that is obtained from
Jaly to August. Sales were also 10
per cent. under August, 1928.
Carloadings continue to run ahead
of those recorded for the same periods
last year. This seems to indicate that
what is being lost from the heavier
industries is being offset for the time
being by other producing lines. The
traffic movement also infers that all
is well so far with distribution.
The situation as it appears just now
is one which discloses hesitation, with
the possibility that slowing down in
the important lines of building and
automobile manufacture may cut down
finally on general activities. The in-
fluence of what is happening in se-
curity speculation is a factor of first
rate importance and a collapse in Wall
Street would, of course, have a dire
effect on business sentiment and on
trade transactions.
Just what will come of Premier Mac-
Donald’s visit remains to be seen. The
advance in the Bank of England dis-
count rate, just prior to his departure
for this side, testifies to the critical
situation his country faces, and no
doubt some measures will be discussed
for mutual co-operation, not only in
disarmament but in credit affairs.
MERGER TREND PROSPECTS.
Just where the merger trend is head-
ing is a question posed in many busi-
ness quarters at the present time. An
industrial engineer considers the mat-
ter and sees some reasons for expect-
ing a merger of mergers and finally
a combination that will include every-
thing in the country. He qualifies his
forecast by saying it is possible but not
probable.
What appears to be more likely is
that the present movement will get
just so far and then run into about
the same difficulties as the last com-
bination era experienced. Already
there is definite evidence that more
stringent anti-trust laws will be en-
forced or at least the present laws
made more effective.
On the other hand, several possibili-
ties must be considered now that were
absent or less effective in the old days.
The spread of public ownership of se-
curities in the big companies will no
doubt hold down the agitation for re-
striction of monopolies. Secondly, the
operations of industrial and trade lead-
ers are on greatly improved lines com-
pared with trust tactics of a quarter
century ago. Again, there is the fac-
tor of Government regulation which is
not so susceptible as it once was to
gifts or favors from those coming un-
der that regulation.
As managements become more en-
lightened on the profits in right deat-
ing, it is quite possible that the real
weaknesses in large aggregations of
capital and enterprise will be so far
reduced that consumers and labor will
accept the new order of things and not
find their interests jeopardized.
DRY GOODS CONDITIONS.
Some slackening of retail demand
resulted from the warmer weather, but
reports from local and out-of-town
stores appeared to agree that volume
was at least up to the level of a year
ago. Previously it had spurted ahead
as the cold spell brought fall apparel
needs into call. However, the week
furnished good sales on articles of at-
tire and also on home furnishings. The
latter have been unusually active.
The general idea of retail results for
September is that an increase will be
shown over the same month in 1928.
Not much gain is looked for because
of the slow start of fall buying, and
day-to-day sales have been rather
spotty, depending largely on weather
conditions. While merchants are opti-
mistic on trade prospects, it is recog-
nized, nevertheless, that Wall Street
developments, some falling off in em-
ployment in important industries and
uncertainty on crop returns may re-
duce purchasing power or at least
make the demand hesitant.
While retailers last week would have
liked to see brisk business continue,
there was one advantage from the lull
in the additional time it allowed for
necessary deliveries. Slow and small
orders given early in the season as a
result of the uncertainty on_ styles
brought about a rush of duplicating
which has put many of the wholesalers
well behind on deliveries. This is true
in quite a few garment lines, and the
coming Jewish holidays will not re-
liem matters in these industries.
peaereear eae
One of life’s funniest mysteries is
why a wife whose husband is about
as pleasant as an earthquake to have
around, will lie awake half the night
worrying because he is afraid some
other woman is going to walk off with
him.
PROSPEROUS BRAZIL.
The estimate that the population of
3razil will reach 240,000,000 in 1990,
based on a present population of 42,-
000,000 and the percentages of increase
in recent years, calls attention to the
importance of this Southern neighbor.
While many persons know Brazil as
the world’s greatest producer of cof-
fee, not all are aware that it is sixth
in the world’s ranking for daily news-
papers and has more than 2,000 pub-
lications. Completion of the Oros dam
will give Brazil the largest reservoir
in the world. Brazil is second in
world production of maize crops and
ranks high in production of cattle,
swine and horses. The area of Brazil
equals that of continental United
States and Alaska.
The official invitation from Canada
to Brazil and other South American
countries to send commercial delega-
tions to the Dominion is an instance
of enterprise in fostering mutually
beneficial relations that contains its
lesson for our own country.
KITE FLYING.
It would be in accord with precedent
if one or more of the boys who are
trying to see how long they can keep
a kite in the air should become inter-
ested in what goes on in the upper
ether and begin the serious study of it.
Air currents have a chosen relation to
the flight of a kite. Many a boy has
has wondered why his kite dives down-
ward instead of staying afloat. There
When the boy
learns that, he has had his first lesson
in the law of the air. Then he may
be told that at the Blue Hill Observa-
tory in Massachusetts they have flown
box kites so large and so high that a
wire had to be used instead of a kite
string and a motor was required to
wind the wire on a drum when the
kites were hauled down. There are
great possibilities in this kite-flying
business.
LEARN WHILE YOU EAT.
In child education it is almost al-
ways necessary to sugar coat the pill
as much as possible. Sometimes it is
made all sugar, or, to speak more ex-
actly of the case of which we are
thinking, all cracker. For the Amer-
ican Bakers’ Association has announc-
ed that in addition to the aid of ani-
mal crackers and alphabet crackers,
children are to be helped along the
difficult road to knowledge by the
geometric and the geographic cracker.
Crunching away on ellipses, hexagons,
parallelograms and rhomboids, the Na-
tion’s youth will be unconsciously tak-
ing its first lessons in Euclid, while
a course of crackers in the outlines of
the states will give helpful lessons in
geography. Unfortunate the child who
draws Delaware or Rhode Island, but
we foresee a new popularity for Texas.
aetna
is a reason for it.
Things are so ordered in this world
that those who violate its laws can-
not escape the penalty. Nature is in-
exorable. If men do not follow the
truth they cannot live.
ee ecseeerceeeenre
Somehow or other, one never finds
the sweets of life without running into
a few vinegar cocktails,
October 2, 1929
MICHIGAN TRADESMAN
9
OUT AROUND.
Things Seen and Heard on a Week
* End Trip.
- Believing that Saturday would be
the most beautiful Saturday of the
entire year on account of the gorgeous
colorings taken on by the trees, vines
and shrubs, we decided to devote the
afternoon to a trip to the Newaygo
country and an inspection of the won-
derful views afforded by M 82, which
parallels the Muskegon River for a
considerable distance East of Neway-
go. The handiwork of the Master
-ainter was everywhere in evidence.
Indian Summer, with deft and won-
drous fingers, had been busy weaving
webs of red and yellow, brown and
gold and throwing them, like a blanket
of glory, over the hills, valleys and
ravines where trees and shrubs were
permitted to gtow.
Even a cursory glimpse of Sparta
discloses the new life which has come
to that village through the rapid ex-
pansion of the piston ring factory.
New homes and houses in process of
construction are in evidence on every
side.
The Roach cannery, at Kent City,
gave evidence of high pressure opera-
tion, judging by the amount of smoke
pouring out of the stack.
Grant had started to decorate the
main thoroughfare through the village
in anticipation of the color exhibition
which will be held there all this week.
My main business at Newaygo was
to see that dependable standby at the
Newaygo Portland Cement Co., Will
Ansorge. I did business with Will's
father for many years while he was
manager of the great Leitelt Iron
Works in Grand Rapids and never met
a more pleasant man to deal with. Will
is a chip of the old block, but there
the continuity ceases. His only child
is a daughter, now in her second year
at Ann Arbor. [ do not know of:a
man anywhere who is more faithful to
his job than Will Ansorge. He knows
the cement business in all its details
and ramifications. Without him the
Newaygo Portland Cement Co. would
be poor indeed.
Newaygo is making big plans for
her annual color festival on Saturday
of this week. She is confidently look-
ing for 10,000 visitors on that day. I
propose to get as far away from New-
aygo as possible, because if there is
anything I do not enjoy it is a crowd.
Found Nels Christenson in a very
happy mood, as usual. With a good
store, well-selected stock, constantly
increasing circle of customers and his
family well settled for life, why
shouldn’t he be happy?
From Newaygo we headed East on
M 82, which is now a fine gravel road
with scenic surroundings which my
poor pen is utterly inadequate to de-
scribe. On the top of the hill, while
still in the village, the view of the
Muskegon River valley with, its won-
derful wealth and variety of coloring,
is superb, but four or five miles fur-
ther East a slight deflection from the
main road discloses a view for several
miles up and down the River which
baffles the power of words to portray.
I hope every reader of the Tradesman
who lives within a hundred miles of
Newaygo undertakes to inspect the
gorgeous spectacles which are in evi-
dence on this route this week or next.
Instead of going on to Howard
City, as I originally intended to do, I
turned South to call at the store so
long conducted by the late George F.
Cook, who was one of the best coun-
try merchants I ever knew.
he died he sold the stock and store
building to John De Blaay, who re-
cently the property =P. J.
Houbener, conducted
Before
re-sold
who a general
store for several years at Pine Creek,
near Battle Creek. Mr. De Blaay has
removed to Grand Rapids, where he is
employed in the factory of the
& Gay Furniture Co.
Serkey
I never enter Sand Lake from the
West that I do not wish the citizens
of that village would undertake to de-
velop a driveway all around the lake
after which the village
Such a thoroughfare could utilize the
country road on the South side of the
lake. The shores are so level the road
would require little grading. It would
seem to me that the owners of front-
was named.
age on the lake would gladly donate
the land. I have made this suggestion
before and shall continue to repeat it
until I see some evidence of activity in
that direction. :
About four miles West of Grand
Rapids there is a grocery store owned
by a man named Stanton, who must be
the most popular man in the township,
judging by the number of automobiles
parked in front of his store at all times
during the day and until late in the
evening. He is no great shakes as a
merchant. His goods are the same as
other merchants handle and his prices
neither higher than
those of his competitor. His business
has increased to such an extent that he
has recently erected a tire and acces-
are nor lower
sory store on one side of his original
building and an ice cream and lunch-
eon building on the other.
place of business twice a day, to and
from my summer home in Lamont, and
occasionally stop to replenish my
stocks of oil and gasoline and buy a
weekly supply of eggs. There are
usually so many customers in and
around the store that I have to tarry
some time to be waited on. These in-
tervals of idleness have enabled me to
study the man and reach a conclusion
as to the cause of his popularity and
success, which I think are due almost
entirely ot his remarkable personality.
He has a bright smile and a pleasant
word for every customer. He frequent-
ly excuses himself when waiting on a
regular patron to attend to the wants
of a child or aged person. He makes
friends with every caller, whether the
person is known to him or not. And
therein lies the secret of his success.
T pass his
I happen to know another store on
another main thoroughfare, located
where it would naturally attract much
trade, but I seldom see a single ve-
hicle in front of the door.
is so poorly lighted in the evening that
The store
anyone would rather enter a morgue
than cross the threshold of the store.
The interior of the store is filthy be-
yond description and everything is in
disorder. The owner is anything but
attractive in appearance and his coun-
tenance is about as forbidding as a
thunder cloud. Is it any wonder this
not and that the
owner is always prating about the in-
store does prosper
vasion of the chain store?
Speaking of chain stores reminds me
that the last report from the Stand-
ard Trade and Securities Service indi-
cates that there is evidence of import-
changes in the retail trade situa-
Chief of
of expansion by
ant
tion. these is a slower rate
chain organizations.
This is but natural, after such a long
period of rapid growth. In the first
place, an increasing amount of effort
is now required merely to maintain the
present rate of progress. Again, as
the field becomes more saturated, the
finding of new locations or new units
to acquire becomes increasingly diffi-
cult. It is admitted quite freely by
chain store executives that this stage
Third,
market less receptive to new issues of
has been reached. a capital
this type necessitates some curtail-
ment of activity. A rough compila-
tion of new capital issues by chain
store organizations during the initial
six months of 1929 shows a total ap-
than in
proximately 20 per cent. less
the same period of 1928. This has al-
ready been reflected by the abrupt
cessation of expansion by several
chain organizations.
branches
Most
inent are the mail order organizations,
Nevertheless, some con-
tinue to expand rapidly. prom-
of which the two leaders have already
provided funds for their programs al-
most eighteen months in advance.
Drug store chains are also showing a
higher than average rate of growth
through the addition of lunch counters
to existing units. Variety stores con-
tinue the same expansion rate as they
have enjoyed for the last five years.
But the increase of grocery store fa-
For this
line it is unlikely that the year as a
cilities is markedly retarded.
whole will show a gain in excess of
15 per cent. in sales, compared with
last year’s gain of 34 per cent.
In the department store field, the
period of rapid growth is long since
past. Sales increases now parallel
those of population increase. For ex-
ample, the gain in department store
sales in the initial
the current year, as reported to the
Federal Board,
cent., compared with the correspond-
ing months of 1928. We expect that
this continued
through the balance of the year. Some
increase is possible, but hardly above
seven months of
Reserve was 4 per
expansion will be
5 per cent.
Department stores find themselves
constantly coming more and more into
The
lo-
The
problem,
competition with chain stores.
former, because of size, must be
cated in centers of population.
traffic
is tending to divert
increasingly serious
then, customers
department stores to neighbor-
Attempts to
from
hood specialty chains.
meet this situation by the establish-
ment of suburban branches by depart-
ment
ously successful.
stores have not been conspicu-
Branch stores bring
in some additional business, but it ‘s
said that they than an
equivalent amount of goodwill, through
inability to the large
stocks of goods as the main store.
E. A. Stowe.
—_s > .___
Duplicating Early Suit Orders.
Early orders for women’s suits, es-
lose more
carry saine
pecially tweeds for sport wear, are be-
the
The vogue for suits is prov-
ing duplicated quite liberally in
market.
ing stronger than it promised to be at
and indications yesterday were
that it would run into the late Fall in
Suits with jackets
first,
an important way.
of finger-tip length are still the most
freely taken, but there is a trend to-
ward longer jackets on the theory that
later they can be
worn as separate
coats with dresses. In the orders for
tweed suits two and three piece models
predominate, but there is a fair show-
ing of four-piece garments among
them. The latter are bought prin-
cipally in the lighter weights.
oe
Staple Sweater Shortage Ahead?
Jobbers of staple lines of sweaters,
under pressure of their retail accounts
for prompt service, are urging quick
deliveries from mills wherever possible.
Sport coats and shakers are particu-
larly wanted, and it was said vesterday
that a shortage of them in retail hands
the
Both mill and jobber stocks are light. ©
is possible before season ends.
Delayed buying is responsible for the
present rush, which promises to grow
as the consumer demand broadens.
Shaker sweaters are sought in navy,
black, maroon and cardinal, while the
most wanted colors in sport coats are
brown, heather and dark oxford.
—__> -..___
Note “Trading Up” in Men’s Hats.
Considerable trading up on the part
of consumers is reported in the men’s
hat trade. Both independent and chain
stores are said to be finding little dif-
ficulty in developing volume on hats
retailing at $5, with the turnover of
types selling at $7 and $8 also show-
ing up well. Grays so far have led
in color preference, with tans expected
with the advance of the
The outlook for derbies is con-
to gain sea-
son.
Most stores are plan-
Octo-
the
sidered good.
ning to play up derbies late in
ber, timing their. offerings with
period when overcoats will begin to be
worn.
———-_->_
Proper Definition of His Offense.
The judge admonished the prisoner
thus: “I meaner,
more cowardly act than yours. You
Do you realize
cannot conceive a
have left your wife.
that you are a deserter?”
“Well judge, if you knew that lady
as well as I does, you would not call
me no deserter. Judge, I’se a refugee.”
10
FIRES BACK AT FLYNN.
Leading Grocer of Dowagiac Answers
Collier Article.
John T. Flynn has written another
article for Collier’s Magazine relative
It is as full of er-
article some
more so. L.
to the chain store.
ror as his first
months ago—perhaps
T. Henderson, one of the leading gro-
cers of Dowagiac, sends the Tradesman
the following reply to Flynn:
was
In reply to your article in the Col-
lier of Sept. 28, I will say that I ap-
preciate considerable of the article you
have written, but from my point of
view, I think your classification of
stores and your comparison of prices
are unfair, lacking the necessary
information which becomes explana-
tory to the reader who is not familiar
with the grocery business.
In the first place, you compare
prices on butter, bread, sugar, eggs,
and coffee. The sugar and coffee com-
parison may be fair, but as to butter,
eggs and bread, there might be a dif-
ference in quality or size of package
or weight of these articles. The com-
parison of the other group of items
might stand, but as the stock of a
grocery store runs into the hundreds,
your proof on these nine items hardly
gives the reader a fair comparison, as
the nine items you compare are a few
of those that are used as leaders.
Also in making your comparison
you have left out the one and only
type of independent store that is
progressing, that is the
which is buying merchandise as_ it
and meeting the
The class of
is the store
and one
should be bought
chain store very closely.
store you have left out
that you should have rated as a high-
class store. Of the stores you have
rated I have no comment to make, as
they have grief enough. This store
you have left without mention is the
store to which your article is unfair.
I concede that there are too many
grocery stores and a large percentage
of these grocery store merchants are
failures or will fail in time. I also
believe that the jobber of to-day is an
enemy to this class of stores, because
he furnishes them with the foundation
for their failure, and this same jobber
is a hazard to the good independent
store, as he penalizes the good store
with the losses and competition of
such stores.
I concede, too, that an independent
store cannot buy through the regular
channels of a wholesale jobber, wheth-
er it be delivery or cash and carry
basis, and give credit and delivery at
chain store prices; nor can he sell on
a cash and carry basis and meet chain
store prices and keep his jobber in
business, as he has an extra profit to
contend with that the chain has not.
I do believe that an independent can
sell for cash and sell cheaper than any
chain store if he can purchase his mer-
chandise on a direct basis; and I am
positive that a merchant who purchases
his merchandise on a direct basis, the
same as the jobber, can run a combina-
tion store of cash and carry, delivery
and sell on a limited time credit that
is O.K., providing the combination of
MICHIGAN TRADESMAN
sales are equally divided, in towns from
5,000 to 10,000, and sell cheaper than
a cash and carry chain store, for this
reason: A store doing a cash business
of $60,000 per year must have suf-
ficient help to wait on the trade during
busy periods of the day and during
certain periods of the day this sufficient
help is more or less in idleness. If
the volume of this store can be dou-
bled or nearly so by keeping this suf-
ficient help busy during these idle mo-
ments which are not occupied by cash
customers, it fills in some very profit-
able business at a nominal overhead,
as the increased cost would be only for
delivery, taking care of accounts and
carrying charge.
I question whether the cash and
carry as it is to-day is a saving to all
concerned in buying. The question
arises whether the purchaser can ser-
vice himself as cheaply as he can get it
done by others and whether the time
spent in making this saving in pur-
chases is not more valuable than the
saving itself, especially where the use
of an automobile is required.
A party who shops for bargains and
neglects his or her duties which are
more valuable than the saving made
in the purchases is showing a loss.
If a man’s time during his life is worth
a certain amount, which must be earn-
ed every hour during his lifetime to
enable him to become worth a certain
sum, then every hour he falls short in
producing this amount shows him a
less at the end of the stipulated time.
I think there are very few
suming buyers to-day who know, with-
con-
out doubt, unless it be some stapie
article, that they are saving money on
their general purchases. They merely
imagine it or think so because they are
told so, as they neither know the dif-
ference in quality nor are posted on
the price that they should pay for
same. In most cases they are at the
mercy of the storekeeper, whether it
be chain or independent.
I don’t think that prices should be
made high to the consumer by any
excessive profit that any manufacturer,
jobber or retailer may add, but I do
hold that the price paid for an article
and the price that it is sold for by the
consumer or producer does not enter
into the welfare of the average pub-
lic. The vital point is that the earning
power of the individual must be great
enough so that when his living over-
head is deducted he has a suitable bal-
ance left. An individual is better off
to pay 25 cents for a 15 cent article
and have a balance left, than he is to
pay 10 cents for a 15 cent article and
be broke. No laborer or producing
consumer can expect to buy an article
at a low price and receive a good price
for the product for the labor it takes
to produce it.
Why not be honest with the laborer
and producer and tell him that the
price of certain food products is made
before the operation of producing
same is started. This being the case,
how can the laborer or the producer
expect to receive more than the finish-
ed product is sold for, regardless of
how short the product may be or the
scarcity the amount of labor might be?
I note that you say that no man has
a God given right to be in the grocery
business; that the grocery business
should be handled by utilities. If this
be so, why not enlarge this statement
and include all business and thereby
exclude all human beings from indi-
vidual businesses whatever, and handle
it like mechanical machinery, passing
it down mechanically from this genera-
tion to the coming generations, leaving
no future for the coming generation
except as a cog in a wheel to produce
labor for some gigantic mechanical
monster. What a bright future. This
may all come to pass, but there is one
thing which can never become me-
chanical, which those who do not pos-
sess cannot buy, and that is brains.
I note that you speak of independent
chains such as the I. G. A., Rainbow
Stores, etc. This is or less a
combination of brains and capital, pos-
sibly working capital. The promoters
of these organizations are the brains,
possibly some capital, and the inde-
pendents are the capital or a part of
the capital, administering their busi-
ness according to the dictations of
those whom I call the brains, making
themselves more of an employe than an
employer.
As it is not the tendency of the
employers in the business profession
to extend more to the employe than
compelled to, and as_ self preser-
vation is the first law of nature, it
makes it necessary that the independ-
ent grocer must keep in close touch
and well posted or the party furnish-
ing the brains and possibly some cap-
ital may in time have both. I contend
that capital cannot succeed without
brains and that brains can relieve those
with capital and also produce capital.
more
In this article I do not mean to re-
flect that any of the independent chains
you mention are to be classed as un-
loyal or trying to be dishonest with
their organization, but I do not believe
they are in any better position to meet
the price situation and show the pro-
moter and operator a profit than the
jobber and ordinary independent has
in showing a profit and maintaining
existence.”
You throw considerable stress on
handling National advertised merchan-
dise. I am a believer in handling Na-
tional advertised merchandise, because
it is better known, sells better, shows
greater turnover: yet that does not
necessarily indicate that the quality or
the food value is any greater than the
unadvertised brands. Seeing a lower
price or a higher price on any unad-
vertised brand of merchandise does not
necessarily mean that the consumer is
paying any more for the food value
contained therein than he would for
the advertised brands.
As you insist that all merchandise
sold should be of the Nationally
advertised brands, do you really think
that it would be policy for us to stick
to one diet from generation to genera-
tion in order to promote the sale of all
Nationally advertising foods?
I read all kinds of articles put out
by different writers who make sugges-
tions for helping the independent gro-
cer and in most cases the result of
October 2, 1929
these suggestions has the same effect
as moonshine. It stimulates his am-
bition to try again to accomplish that
invisible impossible, unless: he is in a
position to buy his merchandise on a
competitive basis.
I am told of a large food corpora-
tion which controls the sale of several
food items and which sends its repre-
sentatives out to the independent mer-
chant telling of their changing their
mode of selling thereby placing the
independent in a position to meet chain
store competition. I don’t know
whether the independent has been able
to meet it or not, but I understand that
some jobbers are having to use con-
siderable effort to get their quota of
sales large enough to get the same
discount, even sacrificing the larger
portion of their profit to get the vo!-
ume, practically robbing Peter to pay
Paul. I am repeating this as heresay,
as I have had no direct connection
with this corporation, so have no proof
of same.
Why criticize the chains for becom-
ing monsters if we follow? Why criti-
cize the chain in power dictation if we
do it?
I take it from your article that
everything bought by the small salaried
consumer should be paid for in cash
at the time of purchase to enable him
to save money. If this be so, I think
the rule should be followed mote
closely by the chain, wholesaler and
manufacturer and retailer. Is it not a
fact that those doing a cash business
are using the consumer’s cash to pay
his 10 and 30 day obligations? Speak-
ing of cash, “taking it as the word
implies,’ would it be possible to do
the vast business of this United States
on a cash and carry basis? If you metn
to sell only food at retail at cash, miav
I ask, why discriminate?
If the old time jobber is to pass out,
as your article indicates, why should
some monster of wealth deprive the .
youngsters of the future the oppor-
tunity of developing and becoming
a factor in future business because his
capital is limited and his cash pur-
chases disregarded, because thcy are
too small, leaving an opportunity only
to those who are born wealthy, w 10
may keep passing the opportunity
dewn from generation to gereraticn
for time to come?
If I get the right meaning of your
article as to future business policies,
it is more than possible that whea that
time comes we may do away with our
public schools and let the youngsters
of to-morrow get their training through
some incorporated utility school,
whereby they may train him to do the
work that he should do to fill his part
of a cog in this great wheel. There
will be nothing else for him. Why
not?
Please keep in mind that I person-
ally have no axe to grind. I am per-
fectly satisfied and contented, have no
fault to find with you or any one else.
My business conditions are good and
prospering and I really think this is
the best world I have ever lived in and
want to stay as long as possible. 1
take pleasure in seeing others have op-
portunities and prosper, and I see no
October 2, 1929
indication at present that leads me to
think otherwise.
Because I speak of utilities in this
article, don’t think that I am trying to
knock them, as I think they have their
place in this world and furthermore I
am interested in their welfare and own
considerable of their stock.
That you may better understand my
position, I must say that I am one of
those independents who you mentioned
in your article, being lucky enough to
have two of them located in two
towns. One is a cash, credit and de-
livery, located between two chain
stores, one adjoining me and the other
the second door from me. We are
getting along together fine and all do
a very good business, of which I think
Re ERA a DR AE ea RNS TNA
MICHIGAN TRADESMAN
I am doing the most. My other store
is located in another town, across the
street from the A. & P. store and it is
doing fine and I think the A. & P. is
prospering also.
As I am no public entertainer or
writer, possibly I have not made my-
self entirely clear, but if I haven’t, you
may shoot back at me and if I can
answer, will do so. If not, I will keep
quiet.
—__+-.———_—_
A Business Man’s Philosophy.
Many young men and women have
an idea that the only way to achieve
success in their work is to confine their
interest and energy to those things
that have a direct and obvious bear-
ing on their jobs.
A friend on the advisory staff of
one of the large business concerns
of the country comments that our job
and our business be our chief
concern during most of our working
hours, yet if we never give a thought
to anything outside this small circle
we soon develop blind spots. In his
thoughts a man can compass the whole
cosmic universe; it may seem para-
doxical, but if he does this, the chances
are that he will see his own problems
in a truer and clearer perspective than
if he magnifies them by study at close
range. William Feather.
—~+~--+___
may
We should so discipline our minds
that we are not dependent on the
thinking of others.
il
Boys’ Clothing Demand Spurts.
Orders for boys’ clothing and fur-
nishings continue to be actively placed.
Hurry calls for
quick deliveries are
reaching resident buying representa-
tives, who are combing the market for
spot merchandise. Suits are being
called for in much larger quantities
than a week or two ago, the demand
covering suits with both long trousers
and knickers. Browns and the darker
shades generally are preferred. Busi-
ness in overcoats is gaining and prom-
ises to be at its height for quick deliv-
ery within the next two or three
weeks. Sheep lined and leatherette
coats and lumber-jacks are being
strongly reordered.
It’s just another of those
energy-saving conveniences
that drive drudgery from the
home. And it costs so littlk—
only 2% cents a day.
Fifteen, even ten years ago, the
basement was a dark, damp
place. Today, it is quite livable.
Ventilation, light, drainage,
A telephone in the basement!
eAn
extension
telephone
costs only
2% cents
a day
Convenience in the Basement
and labor-saving devices have
iences.
without it.
aided the transformation.
Add an extension telephone to
the list of basement conven-
It will eliminate
climbing the stairs to make or
receive telephone calls. You
will wonder how you managed
EE
Worry Prevents Us From Doing Our
Best.
Worry is an enemy of life. It is
insidious, persistent and relentless. Be-
cause of its importance as a factor of
our everyday life, and also because it
is usually on the wrong side of things,
it is of great importance to us that we
fight it with all our might and main.
We cannot rely upon the intellect o7
feeling to be very helpful in this mat-
ter; but the will, if we put it into ser-
vice, can always be helpful.
We hear a good deal about the sub-
conscious mind receiving impressions
and acting without our apparent
knowledge of its going on. I some-
times address myself to this subcon-
scious mind and say when I am a’s-
sailed by some worrisome thing, “Get
busy, help me out, now is your oppor-
tunity to help me fight to the limit
and I need all the help I can secure;
so let's join our forces and beat the
enemy.” This is sort of foolish talk
on my part, but the very fact of my
doing it strengthens my decision to
live up to the best that is in me.
Worry stops digestion. This pro-
duces discomfort and results in in-
efficiency, so that carking cares, un-
less there is some power to banish
them, will dampen our energies and
prevent us from doing our best.
Worry affects our outlook on life.
Even the company of one who wor-
ries affects us so that cheer is banish-
ed and we lose the brightness of vision
which ought to be a constant accom-
paniment of life.
Worry is a trial to friendship. The
man who allows cares to control his
energies radiates a poison which de-
stroys friendship. Calmness and _ bal-
ance in life are essentials in the preser-
vation of friendship and worry throws
things out of balance in our minds and
we cannot fulfil the requirements of
friendship when we are dominated by
it.
There is an old phrase in connec-
which
speaks of elimination by substitution.
I have often thought that in dealing
with worries the very best antidote we
can have is to think of somebody who
tion with algebraic methods
has a greater burden to bear than we
have and then be right-minded about
This side-
tracks worries of our own and ‘puts
us in a healthier state of mind for the
accomplishment of good purposes in
life. If one must worry, let him elim-
inate the things he cannot help. There
are enough things which we can be
helpful about to cause us trouble with-
out considering for a moment. the
things which can’t be helped by any
care or worry of ours.
St Paul intimated that it was impos-
sible to efface the mistakes and wrongs
of the past, but they can be atoned for,
and he illustrated in his life the value
of putting the errors and wrong doings
of the past behind and pressing for-
ward to do things better in the future.
My counsel is that you should not
mourn over defeats. Many of the de-
feats of life are angels in disguise. We
may be very persistent in the accom-
plishment of some purpose and be de-
it and desire to assist him.
MICHIGAN TRADESMAN
feated in it and learn afterwards that
our point of view was wrong and that
others were hewing closer to the line
than we. Many a man of my acquaint-
anc has cited instances in his own
career in which he felt deeply cha-
grined over a defeat, and it proved in
the end to be a stimulant.
I like the soldierly quality of defiance
in connection with worry. This, of
course, brings into light the import-
ance of the will dominating our activi-
ties so strongly that carking cares can
be banished. Someone has said that
worry as a guest soon turns to be a
master. Care is corrosive and is a
blemish on the brightest vision. We
cannot afford to allow it to so dom-
inate our lives as to take the bright-
ness out of them and lead us, because
of our false attitude, to draw conclu-
sions which are a deterrent to the best
thoughts and activities.
Somewhere I have read (the author
has passed from my knowledge) that
to carry worry to bed is to sleep with
a pack on one’s back. I speak from
experience when IJ say that in my own
life worries have resulted in insomnia,
reduced vitality, inability to see
straight and have produced inefficiency
and false ideas with regard to matters
which require a balanced mind to care
for. I have found in my own experi-
ence that when I was carrying a
worry, even with the strongest desire
to banish it, and I have kept recurring
to it as a tongue seeks a rough spot
in a tooth, that music has been a
panacea. I recall, forty vears ago, the
pleasure of seeing Bob Emmet on the
stage and listening to that wonderful
lullaby with which he soothed the
anxiety of his sister and put her to
sleep. Although I have never heard
it since, I often recall the refrain and
its soothing effect and help to right-
mindedness and a pleasant outlook on
life. The man who can sing and
whistle has an antidote to worry, and
if he brings it into activity will find
it of great value in straightening out
kinks which are unwholesome and
troublesome.
It is important, when we go to bed,
that we should sleep, and we cannot
sleep unless we put behind us the cares
and worries of life and allow nature's
sweet restorer to accomplish its pur-
pose in giving us rest and safety from
the corroding influence of care and
worry. The ideal in connection with
the beneficent influence of sleep is ex-
pressed beautifully in the lines:
And the night shall be filled with music,
Anil the cares that infest the day
Shall fold t*eir tents like the Arabs,
And as silently steal away.
Charles W. Garfield.
—_2+<-.___
Menace in Selling By Trusts.
Investment trusts and holding com-
panies, great numbers of which have
raised millions of dollars and are
credited with having supplied the im-
pulse for the stock market’s phenom-
enal advance this year, may bring
about the long-awaited crash.
This view is expressed by invest-
ment authorities who cannot believe
fundamental conditions or immediate
prospects for the future justify the
astounding upward surge of many
securities, even though
gains are in stocks of the country’s
high-priced
October 2, 1929
The Measure ot a Bank
The ability of any banking institution
is measured by its good name, its financial
resources and its physical equipment.
Judged by these standards we are proud
of our bank. It has always been linked
with the progress of its Community and
its resources are more than adequate.
GRAND RAPIDS SAVINGS BANK
“The Bank Where You Feel At Home’’
16 CONVENIENT OFFICES
Phone 86729 Night Phone 22588
THE INVESTIGATING AND ADJUSTMENT CO., INC.
COLLECTORS AND INSURANCE ADJUSTERS
Fire losses investigated and adjusted. Bonded to the State of Michigan.
Collections, Credit Counsel, Adjustments, Investigations
Suite 407 Houseman Building Grand Rapids, Michigan
a « «2 A BANK THAT
OFFERS EVERY SER=
VICE TO THE MAN
WHO WARTS TO BE
SOMEBODY «... ; |
OLD KENT BANK
CAPITAL AND SURPLUS, $4,000,000
RESOURCES, $38,000,000
THREE DOWNTOWN OFFICES
ELEVEN COMMUNITY BRANCHES
October 2, 1929
:
strongest industrial companies. They
see in the accumulation of these stocks
by investment trusts a real menace to
the market.
What will happen, they ask, when
the trusts begin to sell in substantial
volume? This question has been asked
before, of course, and in the past has
been answered by fresh advances when
new trusts have been formed and have
bought all stocks offered on recessions.
So many trusts have been formed
this year, it is pointed out, that it
would not ‘be surprising if a great
many managements, eager to make the
most favorable showing possible in the
way of earnings, endeavor to
take profits at about the same time.
will
The effect of active investment trust
buying has been seen several times in
rapid advances in the best stocks.
What will be the result of concerted
selling? Only time will tell. Those
who believe considerable profit taking
must be absorbed before the end of the
year when many new trusts are “win-
dow dressing” for annual or semi-
annual statements would not be sur-
prised if the decline is as swift as the
rises have been in the past.
Regardless of whether one takes a
bullish or bearish view of the outlook
for the remainder of the year, he will
find it interesting to watch for these
developments. In fact, the wise in-
vestor probably will prepare for a
sudden downward movement, having
funds available to replace stocks he
may have sold on the advance.
Offsetting this dire view of the
market’s prospects is the knowledge
that huge sums of capital are available
for investment at much lower levels.
In other words, while many invest-
ment trusts will have stocks to sell,
others will have cash to “cushion” «
possible slump.
Investment trusts are here to stay,
and the fact that some of the country’s
most conservative bankers have enter-
ed the field is assurance in itself that
they canfidently believe this country is
headed for greater things regardless of
intermediate setbacks. If one has the
courage and capital to withstand sud-
den severe market shocks, therefore,
he may look forward with these far-
seeing bankers to bigger and better
markets in the years to come.
William Russell White.
_ [Copyrighted, 1929.]
—_+--
Banker Views Expansion as Sound.
Charles E. Mitchell’s confidence in
the, loan position expressed on his de-
parture for Europe is interpreted in
the financial district as a further shift
by the National City’s head toward
the constructive side of this market and
reversing his attitude in early spring.
The current statement in support of
the rise in brokers’ loans as a legiti-
mate expansion in credit with the
growth of the country is the third of
his recent public expressions of this
character. Two months ago in the
bank’s bulletin the stability in call
money rates over the troublesome mid-
year settlement period, and in the face
of expectations to the contrary, was
explained by the City Bank partly
through an agreement reached among
leading institutions in New York to
MICHIGAN
use their efforts to prevent a recur-
rence of the March experience. What
the bank said in effect was that efforts
would be made to iron out the peaks
and valleys in the money market.
Then in the September bulletin the
City Bank chairman, who is a director
of the Federal Reserve Bank at New
York, took a stand
sympathetic to the August increase in
the rediscount rate. While admitting
that early in the year he favored an
increase in the rediscount rate to check
apparently un-
speculative credit the bulletin raised
a serious question whether the move
at this time would work the desired
object and whether indeed it was ad-
visable. That Mr. Mitchell last spring
was concerned over the rapid expan-
sion in credit for market uses was no
secret to those who follow the City
Bank’s carefully edited monthly bul-
letins.
Now Mr. Mitchell apparently feels
more comfortable regarding the credit
situation notwithstanding the
unprecedented rise in loans. Five suc-
recent
weeks of mounting brokers’
loans have carried the volume up $617,-
000,000 to a new high. The total now
is more than $1,060,000,090 above six
months ago. It is more than $2,000,-
000,000 above a year ago.
cessive
Precisely
how Mr. Mitchell reconciles the pres-
ent view with those expressed former-
ly he does not say. It is possible
that he David Friday
that a large proportion of these loans
believes with
Again, it
may be that he is comforted by the
finds its way into business.
excellent position of the Federal Re-
serve. The tremendous expansion in
loans since the beginning of the year
is explained almost wholly by a rise
in the funds “others.”
Loans supplied to the market by mem-
ber banks for their own account and
for that of out-of-town banks total
less than at the beginning of the year.
Paul Willard Garrett.
[ Copyrighted, 1929. ]
—-—_-.» 2. -.
supplied by
Insurance Stocks St'll Lag.
One of the puzzling features of this
year’s record-breaking movement. of
stock prices has been the relatively
small advance in insurance shares.
Although most insurance companies
whose stocks are held by the public
have come to be regarded as invest-
ment trusts, with a background of
years of experience, shares of this class
have been neglected, while stocks of
new trusts and trading
companies have spurted rapidly.
For some unexplained reason insur-
ance stocks lack the appeal which in-
vestors and traders seem to demand
these days. Even stock split-ups,
which spread to this group of securi-
investment
ties, failed to arouse more than pass-
ing interest.
In the first eight months of this year
insurance stocks increased only 9 per
cent. in value, compared with 16 per
cent. for industrials, 25 per cent. for
rails and 73 per cent. for utilities, ac-
cording to a study by the United
States Shares Corporation.
Last year the insurance group fell
behind industrials and_ utilities, but
kept ahead of rails, while in 1924, 1925
and 1927 they led the market upward
TRADESMAN
as a group, the rise in 1927 being
twice as large as the next best group,
1919 they
slightly behind industrials, while rails
industrials. In were only
and utilities lost ground.
Insurance companies, it is pointed
out, have “participated generously in
profits from the rise of security values
through their heavy holdings in bank
and other common stocks.” Premium
13
corporation for the apparent neglect of
insurance shares. These are, the high
unit price of stocks of many leading
companies and the appeal created by
sensational performers in other groups.
Stocks of insurance companies are
expeted to receive belated recognition,
however, and the opinion is expressed
that this group is less likely to decline
appreciably in the event of a general
income has been generally larger and reaction. William Russell White.
underwriting activities have been [ Copyrighted, 1929.]
placed on a sounder basis, it is be- ~~
lieved. Don’t argue unless you have the
Two reasons are advanced by the facts.
>
\ The Oldest Bond House in Western Michigan
ARTHUR E. KUSTERER
President
A.E.AustTerRER & Co.
Investment Securities
303-307 Michigan Trust Building
A MICHIGAN CORPORATION
Capital and Surplus
More Than $450,000
ROGER VERSEPUT, JR.
GEO. L. O’BRIEN
Vice President
Sec’y and Treas.
A. GEISTERT & CO.
Investment Securities
GRAND RAPIDS— MICHIGAN
506-511 GRAND RAPIDS TRUST BUILDING
Telephone 8-1201
i
“The Bank on the
Square”
GRAND RAPIDS
NATIONAL BANK
Established 1860—Incorporated 1865
NINE COMMUNITY BRANCHES
GRAND RAPIDS NATIONAL COMPANY
Investment Securities
Affiliated with Grand Rapids National Bank
1996 GRATIOT AVENUE
MILLER PEANUT PRODUCTS CO.
Michigan’s Greatest Exclusive Peanut Products
Manufacurers and distributors to the Jobbing Trade
OUR LEADING BRAND — PLAYERS PEANUTS
DETROIT, MICHIGAN
14
Wafted Down From Grand Traverse
Bay.
Traverse City, Oct. 1—The Hekman
Biscuit Co., of Grand Rapids, has
leased a store in the Foote building,
West Front street, where it will carry
a stock of Hekman products for dis-
tribution among retail dealers.
Much of the furniture, formerly a
part of the equipment of the Park
Place Hotel, has been sold to dealers
in second-hand goods. The portion
retained will be used for furnishing
rooms to be occupied by servants in
the new hotel.
It is stated that the new Park Place
will be under the management of W.
O. Holden, who had charge of the old
hotel forty years. It is said that be-
fore he died, twenty-five years ago,
Perry Hannah, one of the owners nf
the Park, provided for the retention
of Mr. Holden’s services to the close
of his life.
In spite of the inclement weather
which prevailed, the annual fair of the
Northwestern Association was attend-
ed more largely than during any of the
years of the past. Seemingly the en-
tire population of this region turned
out to view the exhibits and to enjoy
the amusements afforded.
Complaints are made public now
and then of mismanagement of the
Munson hospital. Such complaints
may be expected against any public
institution. A poor, worthy, honest
young man suffered a double fracture
of his left leg when a gas driven vehicle
ran him down. The doctor who was
called to attend the sufferer at the
Munson hospital, fearing he would not
be paid for his services, refused to
reduce the fracture. The young man
suffered agonizing pains one whole
week without receiving proper treat-
ment. Another physician with a heart
learned of the case and gave his ser-
vices without expecting a reward. The
young man needed care, he said. So
long as he was in the hospital he
should have been properly treated
without regard to his ability to pay.
In former years retailers of merchan-
dise often had reason to complain of
a practice indulged in more or less by
both manufacturers and jobbers—the
staffing of orders. It was not gener-
ally known that the practice had been
extended to the coal trade, but such
is a fact. Certain retailers of this city
invariably deliver more coal to a cus-
tomer than he or she had ordered. An
order for two tons may be stuffed sev-
eral hundred pounds and received with-
out a protest by the buyer.
Many truck loads of apples are
delivered to the canneries and cider
mills daily. Heavy shipments in bas-
kets are being made to jobbers at
Grand Rapids, Detroit and other cities.
The local market is fully supplied
with home grown plums, peaches,
pears and grapes.
Fred D. Vos, of the National Gro-
cer Co., states that the corporation is
confining its business to the fourteen
district warehouses it owns in the
State of Michigan. Branches at South
Bend, Indiana, and Decatur, Illinois.
have been closed.
A committee led by George C.
Brown, representing the Chamber of
Commerce at Cadillac. inspected the
equipment of the defunct Straub Candy
Co. on Thursday with a view to its
purchase and removal to that city. The
Chamber of Commerce has a fine
building containing 15,000 square feet
available for the establishment of a
candy factory.
Fred D. Vos, recently appointed a
MICHIGAN TRADESMAN
receiver of the defunct Straub Candy
Co. in the interest of creditors by
Judge Parm C. Gilbert, of the Grand
Traverse Circuit Court, states that
creditors of the corporation number
125. Local banks are the largest
creditors. Mr. Vos expects to pay at
least 50 per cent. on all claims. He
states that the sale of manufactured
goods is progressing satisfactorily.
Considerable quantities of sugar, glu-
cose and chocolate remain to be dis-
posed of. The local Chamber of Com-
merce will endeavor to find a purchas-
er for the building.
Ben L. Taylor, secretary of the
Traverse City Chamber of Commerce,
is prepared to assist individuals, firms
or corporations well financed and effi-
ciently managed in the establishment
of industries in this city. During the
current year representatives of twelve
or fifteen financially famished or mis-
managed industries have begged for
local assistance that they might move
from their present locations to Trav-
erse City. No consideration will be
given to such institutions. Live, pros-
perous concerns would be welcomed
and aided liberally.
Arthur Scott White.
A Lesson From a Sun Flower.
I have sun flowers in my garden and
during the early summer I watched
them grow.
One plant was apart from the large
families which grew in clusters and
was alone. It grew rapidly and, being
of the giant variety, was seven or eight
feet high and a large bud ten inches
in diameter had formed on it. A wind
storm came and this plant, being un-
protected, was broken in two.
This blow would have seemed to be
the end of that particular sun flower,
but I allowed the broken stalk to re-
main and, much to my surprise, as the
weeks went on I found it was not dis-
couraged by the disaster to its career
and was putting out new branches.
On this beautiful September day I
counted twenty-eight buds and _ blos-
soms.
The other sun flowers which had not
met with this fate had finished their
season and were dying and the birds
of the air had come and taken all their
seeds, while the sun flower which was
left, with its blossoms and its buds,
continued far into the season.
I took off my hat to this sun flower
and bowed before it as I thought of
the lesson nature gives us in the re-
birth from disaster and how the paral-
lel may run through our lives. We
grow up, perhaps so rapidly our heads
become too large, and the first real
adverse condition which comes along
cuts off our career. If we are not dis-
couraged by adversity and have the
courage to persist and the hope to
live which a worthy mother may have
given us the mishap may be a blessing
in disgusie and those who have not
been tried by reverses may be going
to seed and dying while our trials and
tribulations may give us good health
and bloom.
If we will be faithful and not be
discouraged by the most crushing
catastrophes which might end our ca-
reers, the flowers of bigger and bright-
er lives will come and neglected op-
portunities will come to us; flowers of
satisfaction from careful study; flowers
of comfort from dear friends. flowers
of self-reliance from neglectful friends;
and flowers of kindness from the good
Samaritans who administer to us when
we are in trouble.
Claude
—_—_»+.___—_
Corset Outlook Improves Notably.
While still somewhat early for the
full effects of consumer response to be
met, the improvement in demand al-
ready experienced by the corset trade
leads its executives to look forward
to the best Fall season in more than
a few years. Manufacturers express
Hamilton.
Hotel King and Contents at
Reed City, Michigan.
Solid brick building, 40 Rooms and 3
Stores. Best location in town and doing
good business. Will sell at 20% of re-
placement value. $6,000 will handle, bal-
ance on terms to suit.
The Hotel K ng is equipped with Hot
and Cold Water and new steam plant.
Situated on two Railroads and two
through Auto’ Routes. Owner must
change climate. Address
WILL CURTIS, Reed City, Michigan
INVESTMENT
SECURITIES
The
Industrial Company
Associated with
The
Industrial Bank
Grand Rapids,
Michigan
Resources over
$5,600,000.
October 2, 1929
themselves as well pleased with the
educational work which retailers have
done in acquainting consumers with
the requirements of the new silhouette.
The trade has launched a variety of
new models to give the correct high
waistline and to yield the lines de-
manded by the Princess silhouette. An
increase in the special order work on
corsets, to insure correct fitting, has
already been noted by retailers.
DUTCH TEA RUSK CO.
HOLLAND Trey.
»
Fenton
Davis
&
Boyle
Lavestment Bankers
v
Detroit
Grand Rapids
Chicago
We recommend the
purchase of
FEDERATED
PUBLICATIONS, INC.
6% SECURED GOLD
NOTES
WITH STOCK PURCHASE
WARRANTS
Write or Phone us for
Particulars
eae
aT eT
October 2, 1929
MICHIGAN TRADESMAN
15
MUTUAL FIRE INSURANCE
The Story of Fire Prevention Week.
(Fire Prevention Week. Stop fires
before they start. Fires can be pre-
vented; the week focuses attention on
this. It is the time to start stopping
fires—to begin a campaign lasting 52
weeks in the year.
A cow in Mrs, O’Leary’s barn kick-
ed the lantern that started the great
Chicago fire of October 9, 1871. The
58th anniversary of this is Fire Pre-
vention Week, 1929. Mrs. O’Leary’s
cow is symbolic of our everyday care-
lessness which now costs annually
10,000 lives and nearly a half billion
dollars.
‘Most fires are positively preventable.
We only need apply existing engineer-
ing knowledge, or plain common sense.
There is no excuse for a fire starting,
or once started spreading beyond the
place where it starts.
Fire Prevention Week is set aside
to think and act, on preventing, re-
stricting and extinguishing fires.
“But why should I be concerned
about fire?” perhaps you say, “my
house and property are insured.” Yes,
and your butcher, baker and candle-
stick maker also carry insurance on
their property—on their stores and
stocks of goods. Everything you buy
is insured in every step of its route
from producer to consumer. In the
price of a suit of clothes, a pound of
meat, or a loaf of bread, is concealed
a tax which is your share of what is
paid to replace what fire destroys.
The insurance company, taking the
premium money it collects, distributes
it to persons who lose by fire. Last
year over $500,000,000 was lost by fire
in the United States and Canada. Of
this, you paid approximately $4. If
all the indirect losses are also included,
such as the incalculable loss due to
interruption of business, overhead
costs in insurance and upkeep expens-
es on fire protection facilities, the in-
dividual burden becomes twice or three
times the above figure.
Besides the financial consideration,
fire killed some 10,000 people last year,
injured twice as many and caused un-
told suffering, unemployment and busi-
ness failures.
While the fire loss impoverishes us
as a Nation, every fire is itself local
and must be attacked locally. We have
three lines of attack against fire: First,
preventing it from starting; second,
preventing it from spreading; and
third, putting it out.
We have control over the physical
factors which cause and spread fire. In
Fire Prevention Week we should take
steps to clean up hazards in our com-
munity; to develop care with matches
and smokes; to enact ordinances to
provide for better building construc-
tion and for improvements in the fire
and water departments. A cleanup
will take care of such hazards as are
immediately and easily remediable,
while the development of careful
habits and improvements in the physi-
cal makeup of the community will pro-
vide its future safety from fire.
You can do most by lending your
aid to the local efforts in your com-
munity. There is, or should be, a Fire
Prevention Committee active there,
representing all the civic agencies. The
fire chief should be an active member
of this committee.
Get in touch with this local commit-
tee—there is work for all, and your
help is needed. The committee can
tell you just where your efforts will be
most effective. If no local committee
is organized, write T. Alfred Fleming,
chairman N. F. P. A. Committee on
Fire Prevention and Clean-Up Cam-
paign, 85 John street, New York, or
to the executive office of the National
Fire Protection Association, 60 Bat-
terymarch street, Boston.
Three hundred and_ seventy-four
cities are participating in the fire waste
contest conducted by the Fire Waste
Council of the U. S. Chamber of Com-
merce. The value to these cities of
their interest in fire prevention is
shown by their average per capita loss
figures, which run as follows: $3.77 in
1925; $3.07 in 1926; $2.70 in 1927; and
2.35 in 1928.
Reports from 259 cities showed a
loss during Fire Prevention Week in
1928 of $533,973 as compared with an
average weekly loss of $994,048 for the
previous six months.
———————
Best Po'son For Rats.
Nothing good can be said of rats.
The United States Department of Ag-
riculture estimates that on the aver-
age every rat in the United States does
damage amounting to fully $2 a year,
and that there are at least as many
rats as human beings in this country,
altogether too many rats levying this
tax on National production. Their
economic wastefulness requires vigor-
ous measures for their control.
In the foremost rank among those
suffering from this pest are the whole-
sale and retail butcher.
In addition to the physical damage
rats do by destroying food and prop-
erty, the Bureau of Biological Survey
points out that they are a serious
menace to the health of the Nation.
Rats are known to spread trichinosis
and to carry bubonic plague and other
diseases, either directly or by means
of the fleas that live on them.
It is not easy to kill rats. They
avoid their natural enemies and they
are careful and cautious. If their sus-
picions have been aroused they refuse
to eat many tempting bits of food con-
taining rat poison. Poisons set for
rats sometimes have killed other ani-
mals or children. Phosphorous is a
menace, as it may set fire to buildings
or field grasses. Arsenic and barium
carbonate are dangerous to other ani-
mals. Thallium is particularly danger-
ous and it is costly, as the supply is
limited.
Red-squill powder, in the opinion of
the Biological Survey, is, if properly
prepared, one of the most satisfactory
rat poisons now known. Cats, dogs,
and other animals usually refuse to
eat the material because it causes a
tingling and irritation of the throat.
It is full of small crystals of calcium
oxalate. Rats pay no attention to this
feature. It poisons rats, but chickens
can eat it without harm. It is a brown
powder and can be mixed with the
feed the rats ordinarily favor.
NOTICE
Prepare Your Stock For
CANDY WEEK, Oct. 13th to 19th
Sixty Radio Stations
will broadcast and it will pay you to get behind this event.
Arrange for special window displays.
“WE WILL GLADLY ASSIST YOU”
PUTNAM FACTORY, NATIONAL CANDY CO. Inc., Grand Rapids, Mich.
FINNISH MUTUAL FIRE
INSURANCE COMPANY
Calumet, Michigan
Organized for Mutual Benefit
Insures Select Mercantile, Church, School and Dwelling Risks
Issues Michigan Standard Policy
Charges Michigan Standard Rates
Saved Members 40 to 68% for 33 Years
No Membership Fee Charged
For Further Information Address
FINNISH MUTUAL FIRE INSURANCE CO.
CALUMET, MICHIGAN
OUR FIRE INSURANCE
POLICIES ARE CONCURRENT
with any standard stock policies that
you are buying
—— Less
Michigan Bankers and Merchants Mutual Fire Insurance Co.
of Fremont, Michigan
WILLIAM N. SENF, SECRETARY-TREASURER
Affiliated with
The Michigan
Retail Dry Goods Association
Insuring Mercantile property and dwellings
Present rate of dividend to policy holders 30%
THE GRAND RAPIDS MERCHANTS MUTUAL
FIRE INSURANCE COMPANY
320 Houseman Bldg. Grand Rapids, Mich.
16
MICHIGAN
TRADESMAN
October 2, 1929
THE SYNDICATE SYSTEM.
It Tends To Make an Empire in
Business.
Chapter II1I—Buying Power.
In this chapter, we deal with the
syndicate’s most powerful argument,
appealing for popular favor and patron-
age on the basis of price.
“Because of our vast buying power,”
it explains in mock confidence to the
public, “we are able to sell you so-
and-so for less than you ever paid be-
fore. Whereas your local merchant
buys in dozens or cases to fill his tiny
demand, we buy in carloads and train-
hundreds or
Everything for
loads to supply our
thousands of stores.
our millions of customers is bought
through central offices, thereby reduc-
ing overhead, and getting better quan-
tity prices from the manufacturer.”
The syndicate is now going farther
and saying:
“Because of our enormous distribu-
tion, we now own and operate our own
factories. Our suits or our soups or
our soothing syrups, our what-not, is
made by our own employes in our own
mills, kitchens and laboratories, there-
by eliminating many profits, and mak-
ing one profit do all the work.”
The farmer in America to-day 1s
asking for farm relief, while he patron-
izes syndicates who operate their own
farms on a scale a thousandfold great-
The worker buys
from price cutting syndicates which
er than his own.
turn the lovely scissors loose on his
own payroll, unbeknown to him. That
is buying power.
Again we turn to a study of the em-
pire and the democracy in order to get
a clue as to the secret flaw in it all.
One of the outstanding earmarks of
the empires of all time has been rule
by force. Power is the fundamental
basis of all imperialism. No single
dictator or directorate could possibly
retain hundreds, thousands or millions
of their fellows in their human grasp
except they had the power to do it.
What armed force has always been
to the empire, buying power is to the
Buying power is the mailed
It is that instrument
by which the strong may waylay the
syndicate.
fist of business.
weak under the guise of “business-is-
and get away with it.
Listen to what the prominent evan-
business,”
gelist, Luke Rader, brother of Paul
Rader, the noted Chicago gospel taber-
nacle preacher, said from the platform
of the Grand Rapids coliseum on the
last night of his evangelistic campaign
in April, 1928:
“Talk about the romance and ‘hero-
ism of so-called big business! As a
boy, I lived in the State of Oklahoma,
just when gesoline was beginning to
folks along the streets, and the
Standard Oil Company was making its
carry
big move toward monopoly. I want to
tell you something about big business
that you may not know. This is not
hearsay; I saw it with my own eyes.
“IT have seen the independent oil
man, with his own well and oil burner,
making his living in an honest, decent
manner, as God intended him to do,
and as the Constitution of the United
States was framed to protect him in
doing. Along came the Standard Oil
Company and set down a well just as
near as it dared. It brought out its
oil and sent it to the central refinery.
Superior efficiency of operation made
it possible, so they told us, for the
Standard Oil Company to produce
kerosene at prices that were a_ half
cent, one cent, two cents, three cents
below the price which the independents
must have. That was competition, for
you. The independents said it couldn’t
be done, but what was to be done
about it? It was the law of competi-
tion, supply and demand, don’t you
know?
“Then came the move which let the
cat out of the bag, when for several
weeks the Standard Oil Company ac-
tually gave away kerosene, free on
sidetrack. Do you call that competi-
Maybe efficiency could sell
kerosene at two or three cents a gal-
tion?
jon less than the independent could
produce it for; but there is no system
of efficiency which can draw oil out
of the ground, refine its products, give
them away free and make profit for the
operators. Get this? The Standard
Oil Company wasn't out just to get the
They were out
to run everyone else off the grounds.
business in kerosene.
They wanted the field to themselves
and were willing to pay for it!”
Continuing, the speaker asked:
“What would you think of me, if [
should stalk down into this crowd with
my six-feet-two-inches of gym-trained
physique, seize the weakest old dys-
peptic invalid on crutches by the
throat and strangle the life out of him?
I suppose I could walk down Monroe
avenue to-morrow morning, with my
thumbs in my _ vestholes, and every
photographer in town would want my
picture for the next Sunday papers.
Not on your life. I'd be keeping com-
pany with the rats in your Kent coun-
ty jail.
“Yet, you have, right here in Grand
Rapids, and every other city of the
country, men, who are honored as
husiness leaders who will not hesitate
to take
power to squeeze the life out of some
advantage of their money
little fellow who is just as honest and
just as much entitled to live as he.
I can’t for the life of me see any dif-
physical bully who
will take advantage of his superior
ference between a
powers to lord it over weaker fellows
and beat them into submission or un-
consciousness and the financial bully
whose only claim to distinction is a
few superior millions and a little more
devilish cleverness in the arts of com-
mercial cruelty. They're both bullies;
and the one is as cowardly and worthy
of the cell as the other.”
I should say that this preacher
demonstrates ability to think straight.
He preaches old-fashioned American
doctrine with his gospel and it reeks
with good, hard sense.
Take any of our outstanding over-
lords in our rapidly knitting empire
of business. Henry ford, for example.
I don’t believe that any sincere Ameri-
t
him his millions. Never
have I envied the rich man his wealth.
It is not his wealth that I fear. It is
his power.
can begrudges
Here is a man who directly em-
ploys, I am told, more people than are
employed in all the branches of our
Federal Government, our forty-eight
state governments and all our city
governments of 100,000 population and
over. He could, if so disposed, purely
from self-satisfaction if nothing else,
issue one bulletin of one hundred
words which would paralyze the busi-
ness of all America within twenty-
four hours and make 40 per cent. of
our wage earners idle within a month.
Think of it.
Not only that.
what would happen if Henry ford and
his son Edsel should be out riding. A
collision should occur. Both should
be killed. Good authority tells us
that there is-no one upon whose cap-
able shoulders would fall the direction
of the greatest industrial empire the
Nothing could
Pause to calculate
world has ever seen.
avert a veritable earthquake in the
financial world which would rock
commerce to her very foundations.
That’s buying power and all that goes
with it.
Was it ever intended by the found-
ers of this Nation that one man and
his son should ever occupy such an
astounding position in our country as
this?, Not that I would accuse anyone
of such intentions, but nevertheless,
our fords, our Raskobs, our Mellons
and our Schwabs are but human. When
T see our editorial mouthpieces hang-
ing breathlessly as, it were, upon the
merest statement of one of our com-
mercial crowns, I question America’s
good manners in kidding Italy about
the omnipotence of her Mussolini.
Some weaknesses can be overlooked
in the Italian people, with their tradi-
tions of Rome and imperial pomp,
which cannot be excused in America.
If anyone thinks that I exaggerate the
autocratic policies of Mr. ford, let him
gain the confidence of his local ford
dealer, and learn, first-hand, just how
much independence is left to any man
who displays the authorized ford
agency sign.
Far-be it from us to be radical, but
God forbid that we refuse to face the
facts. Let us know the truth; then
let us pray for the inner power called
determination that shall make us equal
to the job of doing in a commercial
way what our fathers of 1776 did in a
military way in order that democracy
shall continue to demonstrate that,
aiter all, while God rules on His throne
right shall be might among men.
There is no righteousness in mere
Were it so, then the elephant
would be a saint and the mouse a sin-
power.
ner of the lowest order. He who
justifies the syndicate empire on the
basis of the “Law of the survival of
the fittest,” should review the recog-
nized authorities on American order
and jurisprudence. He would find
that the “Law of the survival of the
fittest” has never been declared con-
stitutional, nor even so much as in-
troduced as a bill to any Congress or
Legislature. Ours is the proposition
that “All men are created equal.” The
syndicate’s authority is the law of the
brute and the jungle, the law of the
tooth and the claw and the fang, inter-
preted into terms of business. Our’s
is the higher law—the law of God,
prescribed for the guidance of man-
kind in his conduct toward himself and
toward his fellows, as demonstrated by
the Good Samaritan.
Some may say that “The survival
of the fittest” is a natural law. What
of it? Man is not held subject to
natural law. That is the reason he
has access to means of progress and
is not restricted to the animal realm.
If man must resign himself to natural
law, then progress ceases. Isn’t grav-
ity a natural law? Yet, men have
learned to fly. What dupes we are
to take these bits of pro-syndicate
argument for granted, memorizing
them word-for-word, parrot-fashion,
and thinking ourselves wise simply be-
cause we memorize.
Democracy’s sole security is vested
in the hands of the individual sover-
eign citizen, whether it be in business
or in government. Her only hope lies
in the ability and care of that citizen
to deport himself wisely as becomes
sovereigns. Sad day for our land,
when our ruling citizenry ceases. al-
together to exercise the prerogative of
thinking for one’s self. It is good to
get the opinions of others, if one has
the power of shaping opinions for
himself; but, to take the opinions of
others and absorb them without ques-
tion is a form of vassalage which
should make any true American blush
with honest and commendable shame.
We may, as “good citizens,” be
able to repeat the Declaration of In-
dependence and the Constitution back-
ward or forward; we may be able to
sing the Star Spangled Banner from
beginning to end without fumbling a
word; we may recite the pledge of
allegiance in our sleep every night;
but, if we have not the inherent
capacity to apply these to a practical,
every day conduct of life, as becomes
really good citizens, we become com-
parable of a certain type of zealot who
was branded a “hypocrite” and a “gen-
* because, while he
“professed a form of godliness,” he
“denied the power thereof.” America
must needs be careful, lest she profess
a form of democracy and deny the
power thereof. W. H. Caslow.
—_2<-~-__
Novelty Jewelry Call Active.
New items in novelty jewelry fea-
ture chromium plating in line with the
favor being accorded “white” types of
these accessories. Crystals, semi-
precious stone set effects and pearls
continue to be strongly featured, with
rhinestones and marcasite also favored.
In colored stones, imitation topaz is
meeting with much interest in Russian
antique pieces. Pendants and neck-
laces are designed to match the neck-
lines of the new dresses, although
choker effects in crystal and seed pearl
are still in substantial deraand. The
new styles have encouraged a stronger
interest in brooches, and earrings are
likewise meeting with an improved
call. Retailers in placing their busi-
ness are asking for quick delivery on
most items.
eration of vipers,’
—_——_~2~.__
Traffic Jam Next.
“Tl be a millionaire in a week with
my new invention.”
“What's that?”
“Making wooden seeds for syn-
thetic blackberry jam.”
October 2, 1929
MICHIGAN
TRADESMAN
17
Is Ours a Decadent Age?
Grandville, Oct. 1—The age in
which we live is a mediocre age. No
great talents are rampant in the land.
Statesmen, philosophers, poets, novel-
ists are comparatively unknown. It is
a good time for the average boy to
make up his mind to be somebody in
the world.
The most of our wars, both foreign
and domestic, served to produce great
men whose names will adorn history’s
page to the latest time. Our last great
struggle, however, the world war, fail-
ed to produce an American hero which
marked him above his comrades. it
was a war fought by privates rather
than by great generals.
Foch and Pershing were men of
ability. Stern warriors who knew
their duty and fulfilled it to the letter,
yet neither will shine very high up on
the pinnacle of fame. Bright lights in
human history are not born every
year.
An eminent statesman like some of
those who lived in the past might
prove a godsend to America but such
a one is presumably not forthcoming.
Along literary and practical mechanic
lines we have a few who strive to
serve but have to date made a lament-
able failure.
As for the President of the United
States, he is a man of every day com-
mon sense, yet in no way a profound
statesman. The times are more prac-
tical than heretofore, and there is much
to be commended, yet we do not live
in an age of great things. The radio
created a sensation when it first came
into being, as also did the airships, yet
time has softened our astonishment
and the old drag of every day com-
monplaces have returned.
There are no poets in the world to-
day. Strange that a world so much
greater than ever before should lack
in poetasters. Small minds are tossiing
off uninteresting rhymes that nobody
reads. We have not even an Ella
Wheeler Wilcox or an Alice Gary
among women rhysters.
As for the male poets where now is
there a Longfellow, a Whittier, a Wil-
liam Cullen Bryant or a Tennyson?
Not one in all the world to-day.
Among the book writers there are ab-
solutely no great ones. Dickens,
Thackery and our own Hawthorne are
gone to make room for nonentity.
Sad yet true that literature, art and
religion are, and have been for a long
time on the down grade. Take our
foremost. magazines and what sort cf
mental pabulem do they deal out week
by week? Absolutely some of the
veriest dribble that would disgust a
clam gatherer.
No more literature, no more great
educators, no more book makers such
as we had a few decades ago, all a vast
amount of slush thrust in the faces ot
the American people asking them to
consider this literature. Heaven save
the mark,
Magazines that were considered first
class a few years ago, and catered to
2 sensible and discriminating public
have to-day fallen very low in the
scale of respectability.
Nearly all the tales printed in what
are called first class magazines have
deteriorated to an alarming extent.
Authors to-day are accepted who a
decade or more ago would have been
turned decisively down as lacking in
comprehension and ability. ‘
This is certainly not an age of in-
tellectual attainment even though we
have the longest list of state schools
ever. Why the filth of the market so
often finds room in the public prints
is a puzzle to respectable humanity.
No doubt our early frontier life af-
forded rich field for the pen of the
novelist as did the old Revolutionary
davs and those of the civil war. Since
the graphic scenes of the great world
war did not produce any new geniuses
‘in the writing line we mav. hardly look
for anything worth while in these late
days of sin and dazzling street shows.
A poet like Longfellow would be
something like it. Why can we not
have him? Simply from the fact that
the world has gone daffy over the
silliest of fads and fancies along the
lines of dress and entertainment.
To-day there is a splendid oppor-
tunity for some genius to startle the
world with a flow of literary endeavor
that would make the common man sit
up and take notice.
In what is America great to-day In
point of population, in point of ex-
travagant expeyditures of the people’s
money tor high taxation we excel.
Along lines of Christian endeavor we
are nil. The age of reason departed
from America some time ago, and an
entirely new world holds sway among
our people.
Where are the great ones of vester
vear? Have they departed to never
return? Is there nothing in our pres-
ent day American life to energize
youthful brains to activity along
sensible and foregathering lines?
America never in all her history need-
ed an awakening such as she needs to-
day. Are we to have that awakening
or must we go along the narrow
aisles of nonentity until, as the boys
used to say, the cows come home.
The field is wide, the harvesters few.
Just minor poets where once sang
Longfellow, Whittier and others. Even
the request from high authority for a
song to replace the Star Spangled
Banner has received no response. One
world imagines the budding geniuses
ot America would be on tiptoe to place
a desirable substitute to that song on
records. But no, not a genius seems
capable of making an effort in all the
wide American field.
Fact is that poetry is one of the lost
arts. Oratory is another, and as for
statesmanship we have had little of
that since the days of Lincoln and
Douglas. Old Tiimer.
——_2++ >
Doubt About New Styles Over.
While some of the smaller retailers
are still hesitant about accepting the
new ready-to-wear styles, due to their
unwillingness to take losses on goods
in stock, the great majority of buyers
are willingly accepting them as_har-
bingers of better business. Manufac-
turers are showing no hesitancy re-
garding the new despite the
greater buying and manufacturing skill
mode,
required to keep within designated
price limits and maintain normal
profits. This was said yesterday to be
hardest for the $3.75 dress houses,
whose percentage of increase produc-
tion cost resulting from greater yard-
age per garment and slower output is
highest. So far, it was added, there
has been no marked “adulteration” of
garments in this division.
—_—_s > .___
Purples Lead Winter Color Card.
A special winter card featuring
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openings, as well as other outstand-
ing color developments for the 1929-30
Winter season. Five purple shades
are stressed on the card, the group
comprising magenta dahlia, royal dah-
lia, violet dahlia, purple dahlia and iris
noir. Greens are accorded a place of
importance and appear in four differ-
ent casts. Browns and blues are re-
presented with two tones each, as is
red. The remaining shades for eve-
ning wear and
Violaterra, a bluish violet.
are mimosa yellow
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Looking Ahead - -
One of the most heroic deeds in the history of American
Railroading was performed some years ago by a locomotive
engineer who took his train through a forest fire, thereby
saving the lives of several hundred men, women and children.
His only comment on the matter was:
“It’s easy enough if you look ahead.”’
This thought should be impressed upon every man who has
his family’s interest at heart. It is easy enough to protect your
family if you look ahad; if you choose a good insurance com-
pany and if you buy the right kind of insurance.
Let us help you LOOK AHEAD.
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(Legal Reserve Organization)
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18
MICHIGAN TRADESMAN
October 2, 1929
DRY GOODS
Michigan Retail Dry Goods Association.
President—F. H. Nissly, Ypsilanti.
First Vice-President — G. E. Martin,
Benton Harbor.
Second Vice-President—D. Mihlethaler,
Harbor Beach.
Secretary-Treasurer — John Richey,
Charlotte.
Manager—Jason E. Hammond. Lansing.
Hosiery That Will Fit Better.
Hosiery hereafter is to be as care-
fully fitted to the individual wearer as
is her corset or her frock. This is a
new development in the sale of stock-
ings forced by the general use of
chiffon weights, for silk, elastic in
itself when used in the heavy stocking,
loses that elasticity in ‘the chiffon
stocking. Accordingly, new hosiery is
being made in four different types of
leg shapes for each foot size and the
buyer's leg will be carefully measured
to see which of these four is best suit-
ed, thus obviating either the wrinkles
or the tautness that have often oc-
curred under the present system.
The first of these four general types
is called “Petite” and, as the name
implies, even though the foot size be
a ten, is suitable for the slender, rather
short leg, whether it be found in the
growing girl, in the small woman or
in the woman of medium height but
very thin legs. The “Princess” will
fit the average leg, the “Regal” the
heavier, while the extreme type is the
“Splendide,” designed for the woman
of large proportions, whether she be
tall, short or of average height.
“All hosiery colors will be darker
for Fall,” is the prevailing opinion of
the experts. Colors, too, it is predict-
ed, will be blended primarily to the
costume, with the depth of the hosiery
color depending on the complexion.
Thus the sun-tan shades are saved
from oblivion and, deepened in tone,
are to go on to further success under
the classification of brown-beiges, to
be worn with the Autumn browns.
Black and white, deep blue or the
new dark green costumes promised for
early Fall would be unpleasant with
these glowing sun-tan shades, how-
ever, and for these colors a group of
taupes, neither gray nor beige, but a
deeper version of the “grege” tone of
last Fall, will be used. A dark rose-
beige melts delightfully into the new
wine reds.
Matching the complexion continues
to be the watchword for the evening
hosiery. If the stocking can at the
same time convey a faint trace of the
color of the gown, it is doubly smart,
but the complexion is considered first.
Care is taken, however, not to flaunt
a light complexion-shade stocking
against the background of a dark
gown. A dark stocking is thought
to do greater justice to the gown and
be a guarantee of the wearer’s good
taste.
Lace clocks, while not yet as uni-
versally accepted here as in France,
grow more important as time goes on,
and are already an essential of the eve-
ning toilette. Their use domestically
is being retarded because of the dis-
inclination to put them into any but
the ingrain grade of hosiery which is
necessarily expensive because’ the
process calls for dyeing before it is
woven.
‘Each manufacturer has his own idea
.frocks are coming into favor.
of how best to eliminate the ugliness
of the necessary heel reinforcing and
the result is that a great melange of
heel designs in inverted V’s, in double
V’s, in stepped V’s are being worn.
In the latest models the reinforcing
has almost totally disappeared, leaving
what is described as the “narrow heel.”
The shadowy heel outline reflects the
small shoe heel of fashion and leaves
the ankle clad almost wholly in sheer
silk.
———_++-—___
A Revival For the House Dress.
The vogue of the individual gown
has revived interest in house dresses.
The charm of this type of dress has in-
terested the modistes in designing
many pretty and distinctly feminine
frocks to be worn at home at any time
except for entertaining. Entirely new
styles and various novel combinations
of fabrics and colors are introduced.
These are shown in both the simplest
little frocks for wear ‘“‘about the house”
and the more formal gowns.
In the creation of new designs cer-
tain liberties are being taken, some
with delightful results. In several
that have just been brought out en-
tirely new versions of the bodice are
shown, using handsome metal cloths,
brocades and prints’ with plain ma-
trials.
In a chic model from a Paris house
the bodice, of gray and gilt lame, is
made in the form of the old-time
basque, semi-fitted and drawn in with
a gilt belt at the normal waistline. A
short circular skirt of the goods is
attached and falls in a ruffle over the
hips. A novel feature of the neck is
the slanting yoke, which is closed with
a line of gathers and buttoned several
inches down from the throat, and is
topped with a narrow roll collar. But-
tons are used at the wrist to fasten the
sleeves, which are long and tight. The
skirt of this gown is made of plain
gray flat crepe.
With the emphasis upon dress for
the house, smocked and embroidered
These
have heretofore appeared rather ec-
centric, but they are attracting par-
ticular attention now. The decorative
frocks of cotton smocked and em-
broidered in the patterns and colors of
the peasants of Europe are being worn
in the home by women as well as
juniors.
—
Jewelry Novelties.
A new use of a new medium, mar-
casite set with real stones, is seen in
an outstanding bit of Fall jewelry,
wrought in as quaintly old-fashioned a
design and spirit as though it had
come straight from the naive age of
samplers, lace pantalettes and paper-
doilied nosegays. The background is
covered solidly with tiny flat marguer-
ites, each flower as stiff and fitted
neatly against the next as though some
painstaking child had placed them so.
The petals are made of marcasite and
the prim centers are of halved round
stones the size of shot, coral in one
case and topaz in another. The de-
sign serves as the decoration for a ring
in a marcasite shape, an inch long; for
a daisy chain necklace and for an ear-
ring.
Prystal, a new composition material
used for modernistic jewelry in in-
expensive forms, resembles crystal, but
has the advantage of being molded
rather than ground. Its chief charm
comes from an odd faulting which
gives a clouded effect through it like
flowers seen in a clear pool. It is
brought out in natural and amber
shades, which show off in the clouding
to best advantage.
———s.2.
New Styles in Belts.
Belts have an unusual importance
this season, since even the much-
talked-of princess gowns frequently
have them—an unprecedented proceed-
ing in fashion history. Sometimes
these belts are stitched bands of the
gown fabric, but as often as not they
are an added outlet for the originality
of the designer.
Wooden sports belts are the natural
outgrowth of the wooden sports neck-
laces. They, too, are of beads, if a
concave disk of natural wood the size
of a twenty-five-cent piece can be
classed as a bead merely because it is
pierced to permit of its being strung.
Braided belts of white leather are
found frequently on the sports frocks
of tweed. :
——__->. .
The New Merchandising Broadmind-
edness.
Interesting light on the merchandis-
ing aspects of new inventions is offer-
ed by the new hosiery repair machine
developed by a subsidiary of the
Gotham Hosiery Co.
At first the owners supposed that
such a machine would hurt the sale of
new hosiery but, as in so many in-
stances, the narrow’ merchandising
view is not as sound as the broad one.
It is now recognized that such repair
machines in a hosiery department will
actually stimulate the sale of new ho-
siery by bringing women to the coun-
ters for their repairs, which encour-
ages purchases.
—_»>+ >__
See Colored Shirts For Spring.
‘Manufacturers of better grade shirts
see a continued vogue for colored
shirts and will feature them in lines to
be opened in October and November
for Spring delivery. Color ranges will
be expanded, although blues are ex-
pected to retain their leadership. Pro-
ducers see a trend toward smaller de-
signs, with the best grades getting
away from decorations into the finer
stripings. Broadcloths and fine woven
madrases are held the leading fabrics.
For the early season the better lines
will stress collar-to-match styles, the
trend later swinging into the collar-
attached effects. Collar points will be
slightly shorter.
2.2 a_____
A difficulty is a test.
Had Something Coming.
Tommy had been playing truant
from school, and had spent a long,
beautiful day fishing. On his way
back he met one of his young cronies
who accosted him with the usual ques-
tion: “Catch anything?”
Fully conscious of his guilt, Tommy
quickly responded: “No, ain’t
home yet!”
been
Sand Lime Brick
Nothing as Durable
Nothing as Fireproof
Makes Structure Beautiful
No Painting
No Cost for Repairs
Fire Proof Weather Proof
Warm in Winter—Cool in Summer
Brick is Everlasting
GRANDE BRICK CO.
Grand Rapids.
SAGINAW BRICK CoO.
Saginaw.
Look for the Red Heart
on the Can
LEE & CADY
Distributor
OPEN A
NEW PROFITABLE
DEPARTMENT
No Investment
_ if you operate a retail store, here
is an excellent opportunity to se-
cure a well selected stock of shoes
at popular prices, and adapted to
family trade. Product of reputable
manufacture. We establish retail
prices and merchandise under prac-
tical modern plan.
YOU RECEIVE COMMISSIONS
ON ALL SALES. The proposition
is open only to merchants who do
not carry footwear of any kind but
who believe they could sell a fair
volume. For full particulars ad-
dress Box 1000, c/o Michigan
Tradesman.
218 W. Jefferson
BUY YOUR HOSIERY FROM HOSIERY SPECIALISTS
We justly lay claim to being Michigan’s largest exclusive hosiery whole-
salers. Single dozens or case lots—you will always find the prices,
quality and service right, and the goods ready for delivery.
BRODER BROTHERS
MEN’S, WOMEN’S, CHILDREN’S HOSIERY
Phone Randolph 7322
Detroit .
+>___
Chromium Plated Irons Offered.
Chromium plated ware lines have
been expanded this year to include
center pieces and other items of table
ware and manufacturers are now of-
fering chromium plated electric irons.
The lines last season were restricted
to coffee percolators, toasters and one
or two other items, but buyers are
now said to be interested in any ob-
ject which can be so decorated. The
iron is being offered with the claim
that the smooth, hard finish is an im-
portant factor in making ironing
easier.
——_. ++
Safety first is common sense, not
sentiment.
Phone 93401
ASSOCIATED TRUCK LINES
The Outstanding Freight Transportation Line
of Western Michigan.
State Regulation means Complete Protection.
ASSOCIATED TRUCK LINES
108 Market Av..
Grand Rapids, Mich.
you more.
FAST SELLING IONIA FLOWER POTTS
Fancy, Plain or Assorted.
If we send you this crate of quick sellers we will sell
36 — 4 in. pots and saucers @ 2%c $ .90
36 — 5 in. pots and saucers @ 5c 1.80
24 — 6 in. pots and saucers @ 7c 1.68
12 — 7 in. pots and saucers @llc 1.32
6 — 8 in. pots and saucers @l6c .96
Votal net 2.0 $6.66
You can double or treble your money on this assortment.
IONIA POTTERY COMPANY
Ionta, MICHIGAN
L. H. BAKER, Secy-Treas.
MICHIGAN SHOE DEALERS
MUTUAL FIRE INSURANCE COMPANY
FIRE AND TORNADO INSURANCE
———.. hl. $200,000.00
Saved to Policyholders
Since Organization ____-_-_-_ 380,817.91
Write to
Lansing, Michigan
Aa nanes areata
20
RETAIL GROCER
Retail Grocers and Meat Dealers Associa-
tion of Michigan.
President — A. J. Faunce, Harbor
Springs.
First Vice-President—G. Vander Hoon-
ing, Grand Rapids.
Second Vice-President — Wm. Schultz,
Ann Arbor.
Secretary — Herman Hanson, Grand
Rapids.
Treasurer—J. F. Tatman, Clare.
Trustees—O. H. Bailey, Lansing: M. C.
Goossen, Lansing; Grover Hall, Kalama-
zoo; O. L. Brainerd, Elsie; Ole Peterson,
Muskegon.
Some Strikingly Effective Grocery
Organizations.
Some towns seem to have plainly
lain down, so far as grocers go, to let
“conditions” walk over them.
Newark, New Jersey, is a good ex-
ample of this. That is a town of
some 400,000, though Northern New
Jersey is so virtually a part of New
York and all the region is so built up
and congested, that it is hard to say
where Newark ends and other towns
begin.
But Newark’s associations are
pretty much shot to pieces. There are
the remains of three different organ-
izations, all pulling, even if their pull
be feeble, in different directions. There
is even a split on the basis that some
grocers are Jews and the others are—
what have you? Is that not the limit
of folly where an industry needs to
present a solid front for self-preserva-
tion?
The Newark old-timers tell you that
the chains have come in so numerous-
ly that there is just no chance for old
line grocers. Nobody needs to believe
that. Nobody who knows anything
about business will believe it even for
a minute. That is the way the old-
timers tell_it... Not to_put it on any
basis of hearsay or belief, let us take
some facts which are easily ascertain-
able by the most cursory investigation.
These show that chains are even now
consolidating their units and withdraw-
ing many of them.
This shows that even as the cry ‘s
aised that the old ones have no
chance, the turning point is just ahead
and single line grocers are coming
back.
For concrete evidence of the sound-
ness of this statement, let us go only
to Paterson, fourteen miles from New-
ark, though there is no break in the
continuity of business and residence
buildings along the way. I met young
Sam Labaugh, the local secretary, a
grocer like his father before him. He
told me I was welcome to come to
their meeting that night and talk to
the members. He apologized because
he said that, without notice, I might
not have much of a crowd.
I went there and was pleasantly sur-
prised to find thirty-four prosperous
looking men in attendance. Moreover,
there was no evidence anywhere that
a single man among them was afraid
of any condition of to-day in business.
True, the organization is a buying ex-
change; but there is so much more to
business than buying that one could
see these men were all round good
grocers.
The questions they shot at me were
intelligent, too; and best of it all was
the’ revelation of how they do their
joint, mutual advertising. I had taken
a chance that in their advertising they
MICHIGAN TRADESMAN
followed out the usual fool ways of
grocers elsewhere and_ spent their
money to advertise specials for Satur-
day when no grocer needs advertising
to keep him busy.
They let me complete my argument
against such practice. Then they
quietly and courteously told me I was
out ‘of order in Paterson; because in
that town the specials were advertised
for the beginning of the week.
Well, I was glad to take off my hat
to that crowd. In all the country this
is only the second organization I have
met up with that has the sound judg-
ment to follow department store prac-
tice. The other instance, you will re-
member, was in Petersburg, Virginia.
So here we have solid prosperity,
grocers unafraid, in Paterson, right at
the door of Newark, where all is paint-
ed a deep indigo.
This is written in Wilmington,
Delaware, a state that is a tight little
commonwealth with plenty of char-
acter of its own, if you ask me. I have
traveled in all the states, but happen
to know Delaware with a background
of twenty years’ acquaintance. Of
‘course, it is easier to know Delaware
than Texas, for example; for all of
Delaware could be put into our Great
Salt Lake and leave enough water for
San Francisco’s 450 square miles of
harbor. But size is not all that counts
in states or men or businesses and
Delaware, one of our oldest common-
wealths, likes to remind us that she
is actually our oldest State in that she
was the first signer of our Constitu-
tion.
Notwithstanding her limited size,
this old state has only ten people to
the square mile; and as more than half
the population is in this city of Wil-
mington, there are plenty of “open
spaces” in the lush fertile plain coun-
try of this land between the waters.
One expects things of such a commun-
ity and one finds things worth while
right here in the Retail Grocers Ex-
change, a flourishing grocer-owned in-
stitution, founded in 1899,
Where there is vigor of character in
an organization you will find a strong
man in the background. Witness Ed-
gar, of Frankford, Sullivan, of San
Francisco, and now William Skellenger
of Wilmington. Of course, this does
not exhaust the list. I give merely
samples from a long line of successful
grocer-organizations.
Like others who succeed in this ex-
acting kind of work, Skellenger is an
inspirer of his members, a man who
leads them with optimism, yet solid
regard to facts, to higher planes of
thought and endeavor. I have samples
of his ‘circular letters to his members.
These are plain talks to his flock—not
original, not new in either thought or
treatment, but plain, simple, homely
language which is easily understood by
any grocer and so straightforward and
sincere that they are certain to be ef-
fective. More, that they are effective
is evidenced by his 175 active, prosper-
ous membership in this rather limited
community, near to big markets and
plentifully sprinkled with chain units.
I am tempted to transcribe all his
letters, but take parts of the first one
(Continued on page 31)
October 2, 1929
We now invite you to inspect the finest cold storage plant in America.
We have Charles A. Moore Ventilating System throughout the building
enabling us to change the air every seven hours.
We also carry a complete line of fresh fruits and vegetables at all times.
Won't you pay us a visit upon your next trip to Grand Rapids.
ABE SCHEFMAN & CO.
COR. WILLIAMS ST. AND PERE MARQUETTE RY.. GRAND RAPIDS
The Toledo Plate & Window Glass Company
Glass and Metal Store Fronts
GRAND RAPIDS wt -t- MICHIGAN
GRIDDLES — BUN STEAMERS — URNS
Everything in Restaurant Equipment
Priced Right.
Grand Rapids Store Fixture Co.
7 N. IONIA AVE. Phone 67143 N. FREEMAN, Mer.
VINKEMULDER COMPANY
Grand Rapids, Michigan
BRANCH AT PETOSKEY, MICH.
Distributors Fresh Fruits and Vegetables
Cantaloupes, Peaches, ‘‘Yellow Kid” Bananas, Oranges,
Lemons, Fresh Green Vegetables, etc.
M.J.DARK & SONS |
Direct carload receivers of
UNIFRUIT BANANAS
SUNKIST ~ FANCY NAVEL ORANGES
andJjall Seasonable Fruit and Vegetables
MORE CUSTOMERS FOR YEAST
Through a recent discovery of science known as irradiation,
Fleischmann’s Yeast now contains quantities of vitamin D,
the “‘sunshine’’ vitamin. These cakes are equivalent to a day
in the sunshine.
The new Fleischmann national advertising, and a great nation-
wide radio broadcast will start an increased demand for Yeast.
Ask your Fleischmann man how you can get your share.
_FLEISCHMANN’S YEAST
Service
October 2, 1929
SAS nese en reas Tea ore ner reer Saree teaeTsreaneereretnetent
MICHIGAN TRADESMAN
MEAT DEALER
Michigan State Association of Retail
Meat Merchants.
President—Frank Cornell, Grand Rapids
Vice-Pres.—E ¥. Abbott, Flint.
secretary—E. J. La Rose, Detroit.
Treasurer—Pius Goedecke, Detroit.
Next meeting will be held in Grand
Rapids, date not decided.
Charges More For Serviced Goods.
There are several reasons why dif-
ferent prices are charged in the same
locality and they have to do for the
most part with grade and service. Be-
cause several retail meat markets are
located near each other it does not
follow that the same kind of trade
patronizes each of them. In one case
the patronage may be almost entirely
from people who go to the markets,
make their selections, pay the bill and
home what they buy. Right
across the street a market may be lo-
cated that takes orders over the tele-
phone or by other means, delivers the
meat to the purchaser and charges the
amount to be collected weekly, month-
ly or at longer periods.
carry
Frequently the markets catering to
the credit and delivery trade handle
meat of at least fairly high grade, and
in many cases these markets handle
the best grade of meat procurable. In
the cash and carry markets grade may
be high or it may not. It is not un-
usual to find markets depending on
transient trade, handling meat lower
than medium grade and in some in-
stances they handle old cow and bull
meat. In other words there is no nec-
essary relation between the grades of
meat handled by two markets in the
same locality. It all depends upon the
class of trade and the kind of service
rendered.
During certain seasons of the year
retail different grades of
meat run much closer together than
at others. During the season when
there are no grass-fed cattle on the
market, prices may not vary materially.
This is due to wholesale market con-
ditions. When, however, the better
grades of beef are replaced in a large
measure by beef of lower grade, prices
are much wider apart. In other words,
when lower grade meat is abundant it
is pretty apt to be relatively cheap and
when it is scarce it often sells high.
The same is true of higher grades.
But there are some other reasons
why meat prices vary. What we have
mentioned so far has to do entirely
with normal economic conditions and
is based on the assumption that all
dealers operate on approximately the
same profit basis. As a matter of fact
not ali dealers work on the same mar-
gin of profit. Where they do, the con-
sumer-buyer purchases what she wants
on a grade and service hasis and pays
accordingly. When different dealers
charge differently for the same grades
and service, the housewife must be a
good judge of meat to know where
her buying advantage lies. The Gov-
ernment is doing a lot in establishing
uniform standards for grades of meat.
Several markets are now having their
meats certified and identified for con-
sumers. Many wholesalers are having
the Government grade and stamp a
considerable quantity of beef so con-
sumers may know exactly what they
are buying. Where meats are identified
prices. of
as to class and grade housewives can
make comparisons in prices without
difficulty—New York Office, Depart-
ment of Agriculture.
——_» 2
Now They’re Canning Squab.
Over-production is not always a
spur to increased business, rather the
converse is true, and the merchandise
which gluts the market makes the
other merchandise cheaper which has
already been sold for a good profit.
In the case of a squab farm in Jersey,
however, the over-production of birds
which the market could not absorb in
fresh form is being canned, and this
Of course
canned yet in
large amounts, but it is quite a delicacy
and is being appreciated by people who
crave just that kind of a dish.
The squab is nicely browned when
new form is finding favor.
the squab is not being
it is taken from the can, as it has been
browned first before being put into the
can, and then packed in a light jellied
consomme and processed. The con-
sumer may heat the entire contents of
the can in hot water, open and have
hot, browned, roasted squab, or he
may put the can in the ice box and
serve this delicate morsel of bird just
as it is, cold, packed in a delicious
jelly.
Paul Findlay Headed For Michigan.
Paul Findlay, the well-known trav-
eler and lecturer, is headed this way
again. He was in Erie last week and
will be in Cleveland this week. Next
week he will be in Detroit, followed
by visits to Lansing, Kalamazoo,
Grand Rapids and Ishpeming. Be-
cause Mr. Findlay is the steadfast
friend of the retail grocery, fruit and
produce trades, he should be warmly
welcomed at any city he honors with
a visit. Association officers desiring
his assistance can address him this
week in care of the Hollenden Hotel,
Cleveland, Ohio.
——__2>-..>___
Remarkable Mercantile Publication.
The Grand Rapids Store Equipment
Corporation has issued a very remark-
able publication entitled The New Way
Method in Merchandising, embodying
thirty-eight illustrations of store in-
teriors it has recently installed. Other
illustrations in keeping with the sub-
ject are everywhere in evidence. The
text is fully as illuminating as the il-
lustrations, which indicate that the
corporation caters to all classes of
merchants and handles the commit-
ments of each in an equally satisfac-
tory manner.
Toy Season Winding Up Well.
With both orders and shipments at
this time already ahead of last year,
the toy trade is looking forward to an
excellent wind-up of the year’s busi-
ness. Recent orders have been well
diversified, with particular attention to
dolls and mechanical and educational
playthings. Indications are that re-
tailers will launch their holiday sea-
son early, immediately after Thanks-
giving being the time set for most
stores. The 1930 toy fair will be held
in New York City from Feb. 3 to
March 1. Plans call for the addition
of one more hotel to the three in
which the fair has been held in past
years.
Always Sell
‘' LILY WHITE FLOUR
‘*The Flour the best cooks use.
Also our high quality specialties
Rowena Yes Ma'am Graham
Rowena Golden G. Meal
VALLEY CITY MILLING CO.
Rowena Pancake Flour
Rowena Whole Wheat Flour
Satisfaction guaranteed or money refunded.
GRAND RAPIDS PAPER Box Co.
Manufacturers of SET UP and FOLDING PAPER BOXES
SPECIAL DIE CUTTING AND MOUNTING
G RAN
D
RA,PIDS,
Don’t Say Bread
— Say
HOLSUM
|
mu
a
Mh Lys it,
om mi
(EF ai Wi
TT
Ay
Al
ee
2 ; i
‘ab pes
and Crackers
ASTERPIECES
QF THE BAKER'S ART
in, ee
SS eee Hy a l b
LE ij
al ae
re
(i
amor:
Or alae cami
nt Prscuit Co
Grand Rapid ;.Mich.
Rowena Buckwheat Compound
Grand Rapids, Mich.
MICHIGAN
HARDWARE
Michigan Retail Hardware Association.
President—W. A. Slack, Bad Axe.
Vice-Pres.—Louis F. Wolf, Mt. Clemens
Secretary—Arthur J. Scott, Marine City.
Treasurer—William Moore. Detroit.
Some Suggestions For Fall Hardware
Trade.
With the coming of fall, business in
the hardware store picks up consider-
ably. The hardware dealer now ap-
preciates the advantage and benefit of
the preparatory work he did in the
summer months, getting prospect lists
in shape and mapping out his fall ad-
vertising.
The stove trade is of course a big
item at this season. Every wideawake
hardware dealer has his list of stove
prospects, and his stove campaign was
long since well under way. The ten-
dency, as the fall trade grows busier,
is to slacken effort; and quite often the
dealer who launched his fall campaign
with a fixed determination to keep
right after the prospects until the last
possible minute finds his resolution
weakening.
It is worth while, however, not
merely to push stoves, but to keep on
pushing them. Put on displays as op-
portunity offers, and if you can spare
the time some personal canvassing of
dilatory prospects will help to clinch
sales.
Stove accessories, stove cement, coal
hods, ash sifters, stove and furnace
shovels, stove lifters, stove pipes,
dampers, collars, flue-stoppers, elbows
and similar accessories are in demand
at this season of the year, or should
be in demand. To stimulate demand,
it is often desirable to put on a win-
dow display of these lines. The goods
are very commonplace items, of course;
but they can be arranged in a show
window in such a manner as to attract
attention and help to create sales. Use
a show card or two advising the pub-
lic to “Prepare for the cold weather.’
This should, in fact, be one of your
outstanding fall slogans. Not merely
should your customers be urged to see
that their heating equipment is in
good shape with all needful accessories,
but the house also should be equipped
for the winter months. Slamming
doors, draughts and other inconven-
iences and discomforts can be prevent-
ed by the use of door checks and simi-
lar appliances. A window display of
door checks with a few mounted
samples will create enquiries and your
salespeople will be able to do the rest.
A model in working order in the win-
dow will prove a center of attraction.
The door check line is a good one to
feature in the fall, and checks are badly
needed in many homes, stores and
offices.
Incidentally, it will be worth while
to look to your own store and see that
your doors and windows are in shape
for the winter months. The lock that
won't work, the door that refuses to
shut unless it is tugged, the door that
slams too noisily, are all annoyances
to your customers. Look to these
little items and keep your customers
in good humor.
Many houses in the winter months
would be the better for weather strip-
ping. This is a line that can quite
often be profitably pushed. Glass for
MICHIGAN TRADESMAN
storm windows and storm windows
themselves are needed and can be sold;
and of course householders should be
advised to see that broken panes are
replaced before winter comes.
Fall housecleaning in preparation for
the winter months opens the way for
the sale of mops, brushes, vacuum
cleaners, ladders, brooms, dustless
mops, chamois and many other lines.
A good window display of houseclean-
ing lines will interest the housewife.
As a rule it is advisable to price-ticket
these lines when they are displayed. In
arranging a housecleaning window dis-
play be sure that all goods shown are
clean and bright in appearance.
Paint is another line which should
be strongly featured in the early fall. As
long as the weather is good, fall paint-
ing is possible; and a strong effort
should be made to follow up prospects
for exterior paint. The wideawake
merchant has already been following
up his paint prospects for some time.
Here, too, a personal canvass will
often help to clinch sales, and special
efforts should be put forth to land the
prospects who ought to paint now but
show a tendency to put off painting
until next spring.
In this connection the value of paint
in protecting woodwork against the in-
roads of rough winter weather should
be strongly urged. Window displays
will help to stimulate interest in paint-
ing and give you an opportunity to
stress the timely idea of paint as a pre-
servative.
As the season advances, the selling
of exterior paint will gradually give
place to the pushing of interior spec-
ialties. In connection with fall house-
cleaning, a great many interior spec-
ialties, polishes varnishes, floor finish-
es and the like, can be featured to ad-
vantage. Among the popular sellers
at this season of the year are linoleum
and floor finishes, stove pipe enamel,
implement paint, wall finishes and
polishes of various kinds.
It is timely to play up the idea of re-
decorating the house for the holidays.
“Brighten up the home for the holi-
days” is a good slogan to feature in
October and November. In _ fact,
these interior lines can be pushed right
into the Christmas season. Some di-
rect by mail advertising with the dis-
tribution of booklets and other printed
matter is advisable.
A large number of buildings includ-
ing many residences will be nearing
completion right now. Finishing hard-
ware will be needed. In some cases
this is already provided for by build-
ing contracts; but quite often property
owners or builders do their own pur-
chasing, and often the selection of the
builders’ hardware is left until the last
minute. Many such prospects are
looking around right now, and will
welcome helpful suggestions. In par-
ticular, the man building his own
home and who is his own architect
will find himself pretty much at sea
when it comes to making a selection
of builders’ hardware, and will wel-
come helpful suggestions from the
hardware dealer. An attractive win-
dow display of builders’ hardware will
help to get you into touch with these
people; while it will usually be found
October 2, 1929
Special Reservation Service — “Wire Collect”
In Detroit—the
Detroit-Leland Hotel
Much larger rooms... . an inward spirit
of hospitality . . . . unsurpassed standards
of service .. .. a cuisine that transcends
perfection, have within a year of its estab-
lishment, gained for the new Detroit-
Leland Hotel an enviable national and
international reputation.
700 Large Rooms with bath—
85% are priced from $3.00 to $5.00
DETROIT-LELAND HOTEL
Bagley at Cass (a few steps from the Michigan Theatre)
Direction Bowman Management
WM. J. CHITTENDEN, Jr., Managing Director
BROWN &SEHLER
COMPANY
Automobile Tires and Tubes
Automobile Accessories
Garage Equipment
Radio Sets
Radio Equipment :
Harness, Horse Collars
Farm Machinery and Garden Tools
Saddlery Hardware
Blankets, Robes
Sheep lined and
Blanket - Lined Coats
Leather Coats
GRAND RAPIDS, MICHIGAN
Michigan Hardware Co.
100-108 Ellsworth Ave.,Corner Oakes
GRAND RAPIDS, MICHIGAN
e
Wholesalers of Shelf Hardware, Sporting
Goods and
Fishing Tackle
October 2, 1929
worth while to canvass those of whom
you already know. As a rule, you
have to go out after this business.
In communities which cater to rural
trade, it is worth while to put on some
displays appealing especially to farm-
ers. These should be timed for mar-
ket days. Now, or a little later, is a
good time to feature cow chains, fast-
eners, hinges, hangers, roofing, glass,
lanterns, lamps and similar items. It
is not too early to play up cross cut
saws, hand saws,-etc. It is a good
rule to get your prospects interested
early in the season; if the sales don’t
actually come now, they are pretty
‘ sure to come later.
While these lines may seem prosaic,
it is often possible to put on quite at-
tractive and novel displays. One hard-
ware dealer featured a cross-cut saw.
For this purpose he secured the big-
gest log he could get into the window,
and showed a cross-cut saw with a
fairly deep cut in the log. Around this
central feature were grouped other sea-
sonable lines for farm trade.
A novel stunt was pulled some years
ago by a city store. The hardware
dealer got a chance to buy a large
quantity of discarded railway ties at a
very low price. The store put on a
display in which a boy was posed with
a buck-saw with which he was cut-
tiong up a railroad tie. The tie was
laid across a saw-horse. Other ties
were scattered about the window, and
in the foreground was a pile of wood
with the sign, “This pile of wood repre-
sents the contents of one tie sawed and
split.”. An axe was leaned against the
saw-buck, and everything was price-
ticketed. The second-hand railroad
ties were sold at 8 cents each. Simul-
taneously with the display, a news-
paper advertisement was run
thing like this:
“Bernheimer finds you are paying
too much for your kindling wood. He
also finds that your boy needs exer-
cise. For this reason we call attention
to these railroad ties:
Bernheimer’s Boys’ Playground
“Let your boy saw and split them.
It’s good healthful exercise and you'll
find it, besides, a great money saver.
Used railroad ties 8 cents each. We
know that upon sawing and splitting
them you will find your kindling wood
to cost you one-half and perhaps less
than you are paying now. We also
have the saws, bucks and axes at
Bernheimer’s well known low prices.
If not satisfactory after trial you get
your money back; and everything is
delivered, no matter how cheap we
sell it.”
Fall hunting is now on in earnest
and a good window display of guns
and ammunition will attract consider-
able attention. Hunting scenes can
be arranged at reasonable cost. Manu-
facturers of guns and ammunition will
gladly supply attractive posters and
other advertising matter.
A series of sporting goods windows
will prove helpful in securing this
trade; and a succession of displays will
probably be much more effective than
a single elaborate display. Merely put-
ting an assortment of goods in the win-
dow with a card inviting the customer
to come in will, however, not be
some-
MICHIGAN TRADESMAN
enough. The pedestrian may see half
a dozen displays of that nature in the
course of a couple of blocks.
If you want your windows to stand
out, to show the sort of originality
that arrests attention and brings cus-
tomers into your store, something a
little out of the ordinary is desirable.
Sporting goods lend themselves ad-
mirably to display. Some of the most
realistic and most effective trims ever
designed have been of sporting goods
in hardware store windows. Quite
often the most effective displays are
relatively simple.
The rule which applies to the stage
—that the public must see only the
finished effect and nothing of how it
is done—applies, in practically ail
cases, to this type of window decorat-
ing. The display man aims at a cer-
tain effect, but in achieving it he must
be careful that the passer-by sees only
the effect itself and not the gradual as-
sembling of the various items that go
to produce it. The devices utilized to
arrange materials in a certain position
and to make them stay arranged, if
discerned, would in many cases ruin
the whole effect.
Hence it is desirable to map out your
trim in all its details before you start
to put it together. Know the exact
size of your window, and make sure
that the display you plan is entirely
practicable. With this preliminary
work done, it is an easy matter to put
the display together.
Quite often a simple and easily-
procurable accessory makes an im-
mense difference to a window. A
small town hardware dealer showed a
window trim of rifles, ammunition and
shooting accessories which attracted
wide attention and brought many
sales. The rifles, shotguns and am-
munition were neatly arranged. A
number of deer heads were introduced
into the display. But the feature of
the display was the use of autumn
leaves to set off the display. These
leaves were used to form a back-
ground, and were also disposed at the
front of the window to form a natural
frame through which the goods on
display could be seen.
A camping display is always a good
stunt. Displays of this type have been
many and varied. A dummy figure
seated on a log, with a tent in the
background; or a dummy figure dis-
posed in the tent opening with a camp
fire in the foreground are devices fre-
quently used. If a log is used, the
various hunting accessories can be ar-
ranged on or close to it; or they can
be scattered about the window.
While the hardware dealer is handl-
ing his fall campaign, he should also
be looking ahead to Christmas. His
“Brighten Up for the ‘Holidays” slogan
in connection with the featuring of
housecleaning lines and interior paint
specialties is in fact a first note of the
Christmas campaign.
An early start is important in the
Christmas campaign. The campaign
need not be kept up, but occasional re-
minders of the gradual approach of
Christmas will be heipful. One hard-
ware dealer started to “talk Christ-
mas” as early at November 1, when he
announced through the newspapers
that his toy stock would arrive by a
certain date. On the arrival of the
goods,” he says, “we made a display
and at the same time informed the
public that the goods were on exhibi-
tion in our window and in our store,
and open for inspection. This window
was left before the public three days,
and then the toys were taken out and
replaced by a display of fall goods.
Twice a week until December 1 there
appeared in the papers a list of the
goods we had to offer for Christmas.
After December 1 our entire advertis-
ing space in the paper was given over
to Christmas lines, and the windows
from then on were all Christmas.’ The
dealer found that such a plan brought
out earlier trade, and bigger trade in
Christmas lines. Victor Lauriston.
—_++ +>
It doesn’t mend a cracked skull to
say you didn’t mean to drop the ham-
mer.
ELRBRBVATORS
(Electric and Hand Power)
Dumbwaiters—Electric Convert-
elevator into Electric Drive.
Mention this Paper. State
kind of Elevator wanted, size,
» capacity and heighth.
—am SIDNEY ELEVATOR MFG. CO.
(Miami Plant), Sidney, Ohio
23
When you want good cheese
ASK FOR
KRAFT) CHEESE |
Member Michigan Tourist and
Resort Association.
QUAKER RESTAURANT
THE HOME OF PURE FOOD
318 Monroe Ave
Grand Rapids
Michigan
GRAND RAPIDS SCALE
Sales Agency Fairbanks Scales.
Repairing. Installing.
652 Fourth St., Grand Rapids, Mich.
I. Van Westenbrugge
Grand Rapids - Muskegon
(SERVICE DISTRIBUTOR)
Nucoa
KRAFT (A )CHEESE
All varieties, bulk and package cheese
“Best Foods”’
Salad Dressings
Fanning’s
Bread and Butter Pickles
Alpha Butter
TEN BRUIN’S HORSE RADISH and
MUSTARD
OTHER SPECIALTIES
The
AMERICAN
NATIONAL
° BANK e
Capital and Surplus $750,000.00
One of two national banks in
Grand Rapids.
Member of the Federal Reserve
System.
President, Gen. John H. Schouten
Vice President and Cashier,
Ned B. Alsover
Assistant Cashier, Fred H. Travis
FRIGIDAIRE
ELECTRIC REFRIGERATING SYTEMS
PRODUCT OF GENERAL MOTORS
For” Markets,:Groceries and |
Homes
Does an extra mans work
No more putting up ice
A small down payment puts this
equipment in for you
F. C. MATTHEWS
& CO.
111 PEARL ST. N. W
Phone 9-3249
»
Phone 61366
JOHN L. LYNCH SALES CO.
SPECIAL SALE EXPERTS
Expert Advertising
Expert Mrechandising
209-210-211 Murray Bldg.
GRAND RAPIDS, MICHIGAN
FOR SALE
Prosperous furnace business in
Grand Rapids, centrally located,
with two exclusive Grand Rap-
ids sales contracts of the best
furnaces in this country. Can
be bought at inventory, on terms
if desired.
Address G. R. care Michigan
Tradesman.
Link, Petter & Company
( Incorporated )
Investment Bankers
7th FLOOR, MICHIGAN TRUST BUILDING
GRAND RAPIDS, MICHIGAN
24
MICHIGAN TRADESMAN
October 2, 1929
HOTEL DEPARTMENT
News and Gossip Concerning Michi-
gan Hotels.
Los Angeles, Sept. 27—When the
Hotel Olds was contemplated at Lan-
sing, I made the prediction that if it
was ever made a paying proposition
in the light of the tremendous com-
petition in that city, the services of a
magician would have to be invoked.
The Lansing Community Hotel Cer-
poration evidently found a Houdini in
the person of George L. Crocker, for
the announcement has just been made
in the daily press to the effect that the
stockholders not only received a divi-
dend of 4 per cent. on their investment,
but find a condition which is flattering
in the highest degree—prospects for
even better returns in the future. Mr.
Crocker, as general manager of the
institution, has certainly given a very
satisfactory accounting of his steward-
ship. The average occupancy during
the year was 70 per cent. and it now
looks as though additional rooms
would have to be provided in the near
future.
Every little while I like to take a
trip over to Riverside to avail myself of
the opportunity of spreading my limbs
beneath the “mahogany” which is so
much in evidence at the Mission Inn
in its copious dining hall. “Uncle
Louie’ Winternitz had something to
say about this selfsame institution
some time ago, but his literary effort
was not copyrighted and, besides, I
always discover something heretofore
unpublished every time I go there.
In the first place, the best meal I
ever familiarized myself with any
where is served here and always with-
out ostentation. Whenever I take a
stranger there I never hesitate to guar-
antee complete and, I might say, “last-
ing” satisfaction. I think I have gone
so far as to remark that it would be
worth the trip to California to some of
my Eastern epicurian friends.
But I didn’t set out to talk about
“eats.” and am not going to do so.
Feeding is only just a “side line” at
the Inn.
If you have an inkling of what you
are going to be up against you will
lay your plans to spend several hours
in looking over the wonderful museum
which has been provided at an unusual
outlay for the education and entertain-
ment of all visitors, whether they are
registered guests or not. You will
find almost everything here from the
colossal four-post bed erected for the
sole purpose of stowing away Presi-
dent Taft when he was here a score
of years ago as well as the Japanese
song utilized in calling him to a be-
lated breakfast and which has been
doing this very thing—somewhere—
for 1300 years. Now it is only utilized
when the 29th day of February fal!'s
on Sunday, but you should be there to
hear it.
But President Taft has not been the
only potentate who has hung around
there for the purpose of telling the
landlord, Mr. Frank Miller, how to
operate his hotel, or to put on an eat-
ing marathon on the premises. Josenh
C. Lincoln, whose Cape Cod stories
we have all read, wrote some of them
there: Carrie Jacobs Bond. author f
“The End of a Perfect Day,” has
broken bread there on many an oc-
casion. Also Henry Van Dyke, Har-
old Bell Wright and John Kendrick
Bangs have helped to deplete the Inn's
larder.
I like to go there often, for when I
have the price, I feel that even Old
Man Epictetus or “Uncle Louie” never
had anything on me.
I note the passing of the Franklin
House, at Montague. At the time —f
its construction it must have been 2
wonderful establishment, with its
capacious public rooms and = com-
modious bed chambers. “Bill” Peck
was a very good friend of mine dur-
ing the period of mv hotel operation
at Pentwater. Many a lance have we
shattered at the royal game of crib-
bage. During the long and expensive
period known as winter, we were op-
erating commercial hotels and our
principal activities consisted in stok-
ing furnaces and waiting for some mis-
guided traveling man to come along
and be “fleeced” at the rate of $2 per
day for room and “three squares.” He
always kept a good hotel and played
a fair game of “crib.” If he is still on
terra firma I wish him the best that
is going.
Years ago there used to be a sort
of standing joke concerning the use of
alfalfa for human food. First it was
tried out on the poultry contingent
and found to meet the bill. Now it
has become a figure in the ordinary
bill of fare in the so-called health res-
taurants. At that it probably contains
more nutriment than some of the vari-
ous forms of sawdust and nut shells
offered the public under the guise of
breakfast foods.
The Michigan Hotel Association has
provided for distribution among its
members cards for posting in as many
different places in hotels as the State
laws require. There will be a lot of
dilatory operators who will neglect to
post them, but in so doing they are
facing a rather serious problem. In
these days when a large proportion of
the human family are looking for ex-
cuses to bring suits for personal dam-
ages, it is well for the hotel man to
have his house technically in order. In
other words the postins of these cards
does meet fully one requirement and
the landlord who neglects to utilize
these cards is taking a chance no or-
dinary business man would be willing
to assume.
No matter what may happen in other
industries, there will never be a five-
day week in the hotel business. Peo-
ple must eat and sleep during the en-
tire week of seven days and the prob-
abilities are that hotel patrons will do
more eating and sleeping than ever
before if they have more idle moments.
But arranging for service for an en-
tire seven-day week, carried on by
five-day help will present another
problem which may well be threshed’
out at hotel meetings.
At every hotel convention there is
much talk about the iniquities of the
tourist camp. Out in California they
look upon them as a legitimate propo-
sition and many hotel operators have
interested themselves to the extent of
investing money in such enterprises.
Every time I catch up with an
FEasterner who has negotiated the
coast trip by motor, I learn of the
wonders of tourists camps. I am not
speaking of the so-called free cam)».
but of such as are operated at a mod-
erate charge, with accommodations
commensurate with such charges.
I take the position that travelers
who are unwilling to nay for camping
accommodations which are wholesome
and adequate—the cost being reason-
able—ought to remain at home and
avoid paving out money for gasoline.
But there are a lot of people who feel
that they would like to see the coun-
trv. and are prepared to pay for mod-
est accommodations. Why not cater
to this class and be satisfied with a
fair return on the investment?
Frank S. Verbeck.
Probably Right.
The teacher was giving the kinder-
garten class a lesson in natural his-
tory. Turning to one small tot, she
enquired: “What do elephants have
that no other animals have?”
“Little elephants,” was the surpris-
ing reply.
YOU ARE CORDIALLY
invited to visit the Beauti-
ful New Hotel at the old
location made famous by
Eighty Years of Hostelry
Service in Grand Rapids.
400 Rooms—400 Baths
Menus in English
MORTON HOTEL
ARTHUR A. FROST
Manager
Columbia Hotel
KALAMAZOO
Good Place To Tie To
CHARLES RENNER HOTELS
Four Flags Hotel, Niles, Mich., in
the picturesque St. Joseph Valley.
Edgewater Club Hotel, St. Joseph,
Mich., open from May to October.
Both of these hotels are maintained
on the high standard established
by Mr. Renner.
Park Place Hotel
Traverse City
Rates Reasonable—Service Superb
—Location Admirable.
W. 0. HOLDEN, Mgr.
HOTEL KERNS
LARGEST HOTEL IN LANSING
300 Rooms With or Without Bath
Popular Priced Cafeteria in Con-
nection. Rates $1.5€ up.
E. S. RICHARDSON, Proprietor
WESTERN HOTEL
BIG RAPIDS, MICH.
Conducted on the European Plan.
Hot and cold running water in all
rooms. Several rooms with bath. All
rooms well heated and well venti-
lated. A good place to stop. Rates
reasonable.
WILL F. JENKINS, Manager
The
Pantlind Hotel
The center of Social
and Business Activi-
ties in Grand Rapids.
Strictly modern and
fire- proof. Dining,
Cafeteria and Buffet
Lunch Rooms in con-
nection.
750 rooms — Rates
$2.50 and up with
bath.
NEW BURDICK
KALAMAZOO, MICHIGAN
In the Very Heart of the City
Fireproof Construction
The only All New Hotel in the city
Representing
a $1,000,000 Investment.
250 Rooms—150 Rooms with Private
Bath.
European $1.50 and up per Day
RESTAURANT AND GRILL
Cafeteria, Quick Service, Popular
Prices.
Entire Seventh Floor Devoted to
Especially Equipped Sample Rooms
WALTER J. HODGES,
Pres. and Gen. Mor.
e
Wolverine Hotel
BOYNE CITY, MICHIGAN
Fire Proof—60 rooms. THE LEAD.
ING COMMERCIAL AND RESORT
HOTEL. American Plan, $4.00 and
up; European Plan, $1.50 and up.
Open the year around.
HOTEL OLDS
LANSING
300 Rooms 300 Baths
Absolutely Fireproof
Moderate Rates
Under the Direction of the
Continental-Leland Corp
Grorce L. Crocker.
Manager
e
Occidental Hotel
FIRE PROOF
CENTRALLY LOCATED
Rates $1.50 and up
EDWART R. SWETT, Mgr.
Muskegon #2 Michigan
GEO. B. READER
Wholesale Dealer in
Lake, Ocean, Salt and
Smoked Fish
1046-1048 Ottawa Ave., N., Tel. 93569
GRAND RAPIDS, MICH.
ye
October 2, 1929
MICHIGAN
TRADESMAN
25
Mark-Ups Based on Selling Price.
From my observations, I find
there has been entirely too much
guess work in mark-ups of mer-
chandise and at the close of the
year, many retailers who have
shown a reasonable turnover of
stock and have labored under the
impression they have made some
money for themselves, have been
sadly disappointed with the re-
sults of their inventory.
The first and most necessary
consideration in any business is
the showing of a profit to the store
owner and in this day of mer-
chandising it is necessary to sell a
number of the rapid movers at a
very close price and frequently at
cost, which necessitates a higher
mark-up on the lines which are
not checked up on so closely by
the consumer, in order to show a
reasonable average of margin or
profit.
The method of arriving at the
selling price is still a problem for
many retailers, who persistently
figure, if they pay $1 for an item
and sell same for $1.25 they have
shown a margin of 25 per cent.
This method of mathematics, as
taught in the schools is correct,
insofar as the purpose for which
it is taught, but with a retailer
dealing in mark-ups it is not cor-
rect. x
Every retailer, I believe without
exception, figures the cost of
doing business or overhead by
figuring it costs so much money
to sell so much merchandise for
a certain given period of time and
the gross sales represents the sell-
ing price of the merchandise.
When the cost of doing busi-
ness is based on the selling price
and the mark-ups are based on
the buying or cost prices, unless
same is based on a higher level
than usual from a percentage bas-
is, the supposed profit at the close
of the year will not be available.
The mark-ups should in every
instance be based on the selling
price and in the absence of a
guide in determining same, here
is a sample rule that will serve all
purposes.
Use 100 per cent. as a basis.
Deduct from 100 per cent. the
percentage you wish to earn or
mark-up and divide the cost by
the difference and multiply results
by 100 again. This will result in
the correct selling price.
To illustrate same, if an arti-
cle cost $1 and you wish to earn .
20 per cent., deduct 20 from $1
and you will have left 80 as a
result. Divide $1 by 80 and mul-
tiply by 100 and the result will
be $1.25, the selling price. Now
to prove this method take 20 per
cent. from $1.25 which will result
in 25. Subtract 25 from $1.25
and you have the original cost
of $1.
An article appeared in Colliers
issue of Sept. 28 entitled ‘Chain
Likening”’ by John T. Flynn which
should be read by every retailer
as well as grocery jobber, belit-
tling the individual retailer to the
extreme. What it says about the
jobber is plenty.
The article is based on some
available statistics, polishing the
chain side to the extreme, and is
an example of the sort of prop-
aganda which is being used to in-
fluence the buying public against
the usefulness and efficiency of
the retail grocer and jobber.
Nevertheless it may point out
many of the weak spots in every
individual, which may be very
easily overcome with the proper
self determination, and should
serve as an incentive for every re-
tailer to make it his business to
see that an organization is formed
of his fellow retailers to study the
situation from a_ serious point.
This also applies to the wholesale
jobbers, who could be of real ser-
vice in assisting the retailers to
come together and. work with
them to solve the problems which
mean everything to them from a
point of business.
Herman Hanson, Sec’ y.
——__~+~+<-___
September in a Country Store.
It was a village store thirty-eight
years ago. Garfield was lying on his
deathbed at Elberton. Every steam-
boat that landed at the village beach
discharged cases of goods for the fall
trade. Notions, clothing, dry goods.
men’s furnishings, hats, boots and
shoes. All were hauled up to the ware-
house beside the storeroom, where
they were unpacked, checked up on
the invoices, marked and transferred
to stock on the shelves and counters,
upstairs and down. It was hard work,
and continued until the last week in
the month. “September delivery” our
goods were bought for. Only the boots
were left in the cases, but each pair
was marked, and the sizes at the end
of each case, and they made a long
row nearly the length of the room
upstairs, and were stacked three cases
high, running from four dollars down
to two dollars in price. We had as
many as ninety cases before the trade
began, with a half dozen big drawers
downstairs for fancy boots at five
dollars, and a dozen more for women’s
shoes, besides big boxes on the shelves
that held a dozen pairs each.
The “fall rush” began at that store
the first week in October, and it coa-
tinued until Christmas. Saturdays the
store was jammed from 9 in the morn-
ing until 4 in the afternoon. The vil-
lagers put off their small buying until
evening or did it early in the morning.
The seven salesmen, with two or three
women, were on deck at’6 and quit
around 9 in the evening. We had cash
sales running as high as $500 a day in
late fall and credit sales for as much
more,
When the day’s sales were over, the
counter’s were a perfect jumble of
dress goods, muslins and ginghams.
The shoe counter carried three feet of
shoes their full length, and in one
place at the end of the store room it
was not unusual to see a pile of boots
and shoes four or five feet high, all
tangled up. There were few if any
men’s shoes among them. Everybody
who wore trousers wanted boots in
the winter. There were no pasteboard
boxes for individual pairs of shoes or
boots in those days. Every pair was
held together by wax-ends through
their heels. It took hours to sort them
out and get them in their drawers,
numbered for the different sizes. Up-
stairs among the heavy boots it was
not so bad, but bad enough; and what
they lacked in disorder the tumbled
clothing stacks made up for. To get
all the vests, trousers and coats back
into individual suits was a task indeed.
But we had to do it on Saturday nights
as well as other nights. Uncle Will
would have no Sunday work in the
store.
Dinner was simply a matter of good
or bad luck. Sometimes a clerk could
get it at 11 o’clock, sometimes not un-
til 2 or 3 in the afternoon. Talk about
getting tired. We often went to bed
at 11 after a hot bath with aching legs.
But we were always up and dressed
up and full of buckwheat cakes, sau-
sage and hot coffee before the Sunday
school bell rang next morning. There
we saw our girl. We “cut” church
usually, and then when dinner came
filled up on chicken, sweet potatoes,
gravy and queen of pudding. Then
we were off to spend the afternoon
with our girl until 4 o’clock, when we
went back to Grandpa’s for hot pop-
corn and seek-no-further apples. At 6
we tucked supper and
hustled back to our girl. 3ut only
until 9 o’clock. She had an aunt who
did not believe in late hours for lovers.
in a heavy
Monday morning we were ready for
another week’s work. We'd be glad
to go through all those busy months
again!—Chicago Journal of Commerce.
Se
Three Doctors Koon.
Casnovia, Oct. 1—To show you that
I am a reader of, as well as a sub-
scriber to, the Tradesman, I wish to
call your attention to a slight error
made by Old Timer in the Aug. 28
issue.
There were three doctors Koon—
Charlie, Sherman and Chauncy
Chauncy lived at Casnovia, Charlie
and Sherman at Lisbon; six miles
South of Casnovia.
In regard to your letter of Sept. 29
I am very sorry that your retraction
editor is absent from his post of duty.
In such case must refer the matter t
my lawyer. While my age entitles me
to that siesta you forced on me, I am
rather sensitive regarding the matter
and do not like to have it published.
Besides, I was having the time of ™
life on my vacation and, incidentally
renewing my lost youth.
E. A. Webb.
——_--.___
It is only by labor that thought
can be made healthy and only by
thought that labor can be made happy;
HOTEL
OJIBWAY
The Gem of Hiawatha Land
ARTHUR L. ROBERTS
Deglman Hotel Co.
Enjoy the delightful Govern-
ment Park, the locks, the
climate and drive.
Sault Ste. Marie Michigan
and the two cannot be separated with
impunity.—Ruskin.
Discover your own mistakes; don’t
wait for the inspector.
CODY HOTEL
IN THE HEART OF THE
CITY OF GRAND RAPIDS
Division and Fulton
RATES
$1.50 up without bath
$2.50 up with bath
CODY CAFETERIA IN
CONNECTION
“We are always mindful of
our responsibility to the pub-
lic and are in full apprecia-
tion of the esteem its generous
patronage implies.”
HOTEL ROWE
Grand Rapids, Michigan.
ERNEST W. NEIR, Manager.
HOTEL
CHIPPEWA
HENRY M. NELSON, Manager
European Plan
MANISTEE, MICH.
Up-to-date Hotel with all Modern
Conveniences—Elevator, Ete.
150 Outside Rooms
Dining Room Service
Hot and Cold Running Water and
Telephone in every Room.
$1.50 and up
60 Rooms with Bath $2.50 and $3
2geu8 gags:
eta RBaRee
So} Seat se
a
Warm Friend Tavern
Holland, Mich.
Is truly a friend to all travelers. All
room and meal rates very reasonable.
Free private parking space.
E. L. LELAND, Mgr.
DRUGS
Michigan Board of Pharmacy.
President—J. C. Dykema, Grand Rapids.
Vice-Pres.—J. Edward Richardson, D:2-
troit.
Director—Garfield M. Benedict, San-
dusky.
Examination Sessions — Beginning the
third Tuesday of January, March, June,
August and November and lasting three
days. The January and June examina-
tions are held at Detroit, the August
examination at Marquette, and the March
and November examinations at Grand
Rapids.
Michigan State Pharmaceutical
Association.
President — Claude C. Jones, Battle
Creek.
Vice-President—John J. Walters, Sagi-
naw.
Secretary—R. A. Turrell, Croswell.
Treasurer—P. W. Harding, Yale.
Now That Vacations Are Over.
The soda fountains in any com-
munity are part of its life. Your foun-
tain must play a part in the community
life—what part depends largely upon
the policies that govern its operation.
The needs of every community vary
with the changing conditions of the
seasons. One of the modern customs
that creates many changes in com-
munity life is the vacation. Practically
every one has a vacation. We all go
somewhere. Some of the people of
every community are away during the
vacation period and therefore missing
as customers. Likewise the people of
your community are visited by friends
from other places. These have helped
in some measure to make up for the
business lost because of the absence
of regular customers. As the majority
of people go to some summer resort,
however, the exchange is not quite
equal, except for resort fountains.
They naturally reap a harvest.
The community fountain does well,
even during this period, Owing as a
rule to the fact that the weather con-
ditions force those who are at home
to indulge more liberally than usual.
With the coming of school days peo-
ple must be home that their children
may again take up their studies. Busi-
ness houses have planned it so that
their employes are ready for another
vear’s effort.
The fountain manager finds this a
difficult period in some ways. Weather
conditions create less thirst, people
have been away for a good time and
have feasted and indulged to the limit
in every good thing available so that
there is less desire for the things that
have had a strong appeal during the
months just past.
We must make an extra effort to
get people again into the habit of
making regular visits to the fountain.
This can be accomplished by advertis-
ing and by having something to ad-
vertise.
There is something in knowing to
whom to appeal. To my mind one of
the most important groups of your
clientele to consider at this time is the
school children and young folks gen-
erally. They are entering the period
of real activity and when it is possible
to relax they want something which it
is easy for the fountain to supply.
Desire is there. It remains for you to
crystalize it into business by sugges-
tion.
Some fountains are situated where
they can cater to the school trade dur-
ing the intermission. One dispenser
in such a place has found that it pays
MICHIGAN TRADESMAN
to give attention to those who attend
a nearby school. He won the good will
of the pupils by providing them with
a good luncheon at moderate prices.
This was accomplished by what he
called “school combinations,” ranging
in price from 10 to 30 cents. He con-
fided to me that he did not make much
on these combinations, but that it
brought him a lot of fountain and
other business, as he carried a full line
of school supplies. This man’s wil-
lingness to make a small profit on
luncheons for the children was bring-
ing him large returns in other ways.
One fountain had a prize contest
during the opening week of school.
Every pupil going to the fountain or
buying school supplies was given a
ticket permitting him one guess in the
contest. The window was filled with
school supplies and a prize was offered
to the one guessing the nearest to the
exact number of pieces in the window.
There were a few other prizes for
those coming near the mark. The con-
test created much interest and pro-
duced a lot of business during the first
week of the term, but as this man ex-
pressed it: “The main thing in my
mind was to get the young folks to
form the habit of coming to my foun-
tain just after vacation days were over.
If I can get them, then I can hold
them until vacation comes again.”
That is the right idea. Go after
them now. Don’t wait. Early in the
school year brings those of school age
your way if you are situated so it is
worth while, and while not all foun-
tains are near to a school to make the
luncheon idea appeal, all fountains in
any community can secure a part of
the patronage of the younger set if
they go after it in the right way.
A friend has a fountain in the busi-
ness district. He tells me he finds that
just after the vacation period people
are inclined to spend less than ordi-
narily. He believes the reason for
this to be that when they go on a
vacation they indulge themselves and
for a time after returning are forced
to retrench somewhere. Indeed, he
has found that many have borrowed
for their vacations and have debts to
pay.
“T always have certain good things
that I save for this time of year,”
he said. “One of the favorites is cof-
fee ice cream, but as soon as the fresh
fruit ice cream comes in the spring I
discontinue the coffee. Now that peo-
ple have tired of summer offerings I
put the coffee ice cream back on the
list. The result is noticeable immedi-
ately, for they are ready for coffee ice
cream and the many combinations in
which we serve it. I have a coffee
week just after vacations are over and
during that week I advertise to give a
portion of our famous coffee ice cream
free with every luncheon where the
order amounts to 30 cents or more.
This brings an increase in the number
of customers at the fountain. Likewise
it tends to increase the amount of
the check for some who have been in
the habit of spending 20 or 25 cents
will add an item to secure the free
coffee ice cream.
This seems to be an ideal time to
try to create more breakfast trade. One
man ot my acquaintances who undoubt-
edly produces one of the finest foun-
tain coffees in the country furnishes
coffee free with all breakfasts amount-
ing to 25 cents or more during the
month of September. He is in the
business district and has found that
just after the vacation period people
have not reconstructed their habits.
They have been away, and being used
to changes are easily influenced. The
fact that they are spent out makes the
offer of free coffee all the more tempt-
ing.
Another man whose store. is in a
large office building in the city has
used the same free coffee idea to good
advantage, but has confined it to peo-
ple doing business in or employed in
the building. Each is furnished with a
ticket calling for a cup of coffee on
each working day of the month if pre-
sented at the fountain before 10 a. m.
This ticket is sent with an announce-
ment calling attention to an. excellent
breakfast menu served at the fountain.
ItI is suggested that instead of taking
a huried bite and then rushing for the
train or car it is much better simply
to take the car, come to the building
and have breakfast with ample time
and enter the office fresh and ready
for the duties of the day. Occasion-
ally every one employed in the build-
ing receives an announcement with
some new reason for changing break-
fast plans. This has worked to advan-
tage, for now that company has a fine
breakfast trade and many of the execu-
tives have their breakfast sent to the
office, where they can eat it at leisure.
In Boston the average business man
wants his coffee at 10 a. m. and in
London the people want their tea at
4 p.m. One says it stimulates him
for the activities of the day, the other
that his tea tones up his nerves and
fits him to finish the day’s duties in a
wide awake manner. Here are two
things to which the average fountain
does not cater. E. D. Ward.
—_+2>—__—__
Talcum Powders.
These consist of finely powdered
talc, combined with an antiseptic, as
5 per cent boric acid, and a suitable
perfume. Occasionally a little mag-
nesium carbonate is added, but pow-
ders in which this an ingredient can
hardly be termed true talcum powders,
and should be classed among. toilet
powders, which rather elastic term is
used to designate various mixtures de-
signed to be used for the purpose of
whitening the skin, to prevent or re-
lieve chafing, etc.
Talcum for Chafing.
Wate oo ee ee 885 parts
Acid Boric 2.0050 40 parts
Jane Stearate 2220-8 6 15 parts
Maenes, Carb. ___-.-_--_ 60 parts
Mix thoroughly and sift.
——_2.2..—____
Tragacanth Hair Dressing.
Gum Tragacanth, whole --- 2 drs.
Water 2250202) 12 ozs.
icone. 22 2 ozs.
Oil of Rose 2... 5 drops
Add the gum tragacanth to the wa-
ter previously warmed. When the gum
is thoroughly softened, strain the mix-
ture with pressure through a cloth and
add to it the oil of rose dissolved in
October 2, 1929
the alcohol. Any other essential oil
or a synthetic perfume may be substi-
tuted for the rose oil. If a thicker
preparation is desired, more tragacanth
may be added.
—_2+22___
Nasal Drops.
Menthol 2222500 [een os 5 grs.
Campnor 22 2 grs.
Oil Cinnamon —22 212 2 m.
Liquid Paraffin q. s. -------- 1 oz.
The N. Y. Hospital Formulary is as
follows:
Campnor 2-22 10 Gm.
Menthol: 22 252s 10 Gn.
ucalyptol 2-22 ee 10 ce.
Oil Pine Needles ------------ 10 ce.
Liquid Petrolatum q. s. ------ 1000 cc.
Triturate the four ingredients to-
gether and add the liquid petrolatum
q. Ss.
—_>+>____
Detroit Merchants Conduct Course in
Merchandising.
The Detroit Retail Merchants As-
sociation is sponsoring a course in re-
tail store management and merchan
dising to be conducted at and under
the supervision of the College of the
City of Detroit on every Monday eve-
ning from 7 to 9 o’clock, running
through to December 9.
H. Cornell Smith, assistant to the
general manager of the J. L. Hudson
Co., who handled the work last semes-
ter, will direct the course.
Tuition is $1 per evening. An out-
line of the course follows:
September 30—Newspaper advertis-
ing. Personnel and _ organization.
Sytem of production. Advertising
copy—its preparation and _ develop-
ment. Other advertising (other than
newspaper). Direct-by-mail advertis-
ing copy. Store displays. Prepara-
tion of assigned problems in advertis-
ing.
October 7—Operation. Functions of
operating pyramid. Conveniently fa-
cilitating transfer of merchandise from
the store to the consumer. Selling
personnel. Selection. (With develop-
ment of resources). Training person-
nel, control and organization.
October 14—Service. Customer con-
tact conveniences. Purpose and justi-
fication of store organization. Floor
managers. Wrapping. Packing. Deliv-
ery. Adjustments. Mail and telephone
order. Manufacturing workrooms. Ser-
vice—Noncustomer contact divisions.
Outline of functional organization. Re-
ceiving and marking. Purchasing.
Warehousing. Preparation of prob-
lems assigned in store operation.
October 21—Control division. Ac-
counting. Functional organization.
Finance—Accounting and credits and
accounts payable. Auditing. Accounts
payable. Invoicing. Expense Control.
Records for management.
October 28—Credit department or-
ganization. Granting of credit. Credit
control with collection records, author-
ization. Preparation of problems as-
signed accounting and credit divisions.
November 4—Merchandising. Mer-
chandising and sales promotion. Re-
lations of merchandising management
between markets and consumer de-
mand.
November 11—Merchandising man-
agement and control. Planning and
control of departmentized merchandis-
7
ST
27
October 2, 1929 MICHIGAN TRADESMAN .
ing, including planning of model and — of his associates and, in that time, he WHOLESALE DRUG PRICE CURRENT
; cs, setti curse sverythi from business to
adequate stocks, setting up open-to- cursed everything ' i
i isi ature i et the of issue.
buy and controlling merchnadising ap- human nature. Prices quoted are nominal, based on mar day
propriations. For the rest of my days I want to Aelte Cotton Seed .... 1 35@1 50 a oa oe “
November 18—Retail buying. Figure forget that second visit and think only Borle foes) 2 @ a ao. 4 0002 = Hamdate Compa. @2 40
: : : : > . 10 as ,r days Boric Se 7 bei ” Bashy @2 16
mechanics of the buying job. Purchase of the first. For the rest of my ee Carbolic ____- 33 @ 44 Beakee wea 2 0002 25 Cantharides -__ @2 52
mark-up. Markdowns. Gross profit. I want to remember the difference be- Currie 52 @ 66 Juniper Berries. 4 50@4 75 Capsicum ______ @2 28
Di T : Hj ; ork” and Muriatic -------- 3%@ § Juniper Wood -1869175 Catechu _~.-.~ @1 44
Turnover. Discounts. Terms and tween ‘knowing how to wor anc Nittic 9°@ 15 pe Cn ie a, e: @
planning and control of selection. “merely working.” And, everlastingly, Oxalie --------_. * @ * Lard, No. 1 ____ 1 25@1 40 Colchicum _.____ @1 80
| 5 : e h Sulphuric ---. *@ Lavender Flow__ 6 00@6 25 Cubebs _._.______ @2 76
November 25—Retail buying and I want to remember the great truth Gartarie | oie) se @ ye eS Sora tetas oS
ee . : : ay oe > S , 5 j 5 Gentian 1 35
merchandising. Fashion and fashion which dawned on me sala: those two oo. Sf ee pene ty “ae = aate ¢ =
accessory departments, visits—the truth that “knowing how Water, 26 deg... 07 @ 19 Linseed, boiled, bbl. @1 33 Cusias, @2 es
: i i ok is as ch an isti ' Te sinseed, bld less 1 40@1 53 fodine 5
December 2—Retail buying and mer- to work” is as much an art, distinct Water, 18 deg. 06 @ 15 es bid less i 4oa1 os eee ae G1 35
chandising Nonfashion (but style) and apart to itself, as any of the scienc- en deg... ao a Mustard, arifil. oz. @ 35 iron. = 66
sing, ‘ J Deeks y n.
and staple department merchandising. es which come to us from the labora- Ghloride (Gran.) 09 @ 20 i. r ae a Myrrh < =
é : : eal Nux Vomica -.__ 1 80
December 9—Conclusion, with pres- tory. a Se sucea Ga = 3
entation of problems assigned in mer- On the broad highway you will find Ga. 1 00@1 25 Olive, Malaga, Opium, Camp. 5 a1 44
chandising. men who find life hard, difficult, in- Fir (Canada) -- 2 75@3 00 green __...___ 2 85@3 26 nae = a
roly C <. Each day is a Fir (Oregon) 65@1 00 Orange, Sweet 9 00@9 25 oa
—_—_>~-+__ volved and complex. Each day paw aes Grate, weet eis
Merely Working His Head Off. nightmare, each event is a crisis. And Toy 2 00@2 25 Origanum: com'l 1 0091 20 Paints
I sat, not long ago, at the desk of a you will find others who seem to go ae roo oe Lh x a 13% 914%
company president. He had been on serenely and tranquilly, yet the Rose, pure 13 50@14 99 Lead. white dry 13%Q14%
away for three days and many matters
awaiting his attention. From
8:30 to 9 his secretary presented the
waiting matters. Each as it came up
was considered and disposed of. From
9 to 1 practically every department
head was in that room. Problems
which seemed difficult and involved
were discussed and settled. Decisions
came with the regularity of a trip
hammer.
were
No swerving, no trimming,
no compromising, no delay. It was
“yes” or “no” and it was all despatch-
ed without a single roar or explosive,
without a solitary danin or a single
groan.
From there, I went to another city
where it was necessary for me to spend
a day with another group of men. As
I crossed the threshold I knew I was
in another world. The roar of voices,
the shouts, the expletives, the rush
and hurry, the befuddlement and the
upsets came with the violence of 4
tornado. For hours the head of the
business bewailed and lamented the
stupidity, the laziness, the hopelessness
power they bring to their deeds is
filled with the might of a giant.
Is it possible that most of us who
find each day so hard have not yet
learned how to work? Is it possible
that those of us for whom life is filled
with so much that is baffling, have not
learned the few simple, undying rules,
with which men may live?
Energy and power are only useful
as long as they are harnessed to an
intelligent purpose. Many a man is
merely working his head off when he
should be working with it on. The
difference is in the two visits I made.
It is also in the peace, the happiness
and success of one type of living and
in the tragic excitement and woe and
endless worry which Life holds so
often for the other.
——_—* +.
There are enough good-for-nothing
laws commended and introduced in
every state legislature to make mil-
lionaires of all the rag men if they
could only be consigned direct from
the committees to the scrap heap.
Supplies, Etc., Etc.
Grand Rapids
SCHOOL SUPPLIES
Our stock you will find one of the largest
in Michigan.
PENCILS, CHALKS, PENHOLDERS,
CRAYONS, RULERS, PROTRACTORS,
DICTIONARIES, PENCIL TABLETS,
INK TABLETS,
Slates, Artists’ Brushes, Fountain Pens,
Water Colors, Oil Paints in Tubes, Pencil
Boxes, Scolars Companions, Pencil Sharp-
ners, Composition Books, Note, Drawing,
Theme, Music Books, Spelling Blanks,
Student Loose-Leaf Books and Fillers, Drawing Papers, Inks,
Mucilage, Glues, White Paste, County School Records and
Hazeltine & Perkins Drug Co.
Michigan
Complete lines of PENS,
Leads,
Compasses,
Manistee
Cassia (ordinary)_ 25@ 30
Cassia (Saigon) __ 50@ 60
Sassafras (pw. 60c) @ 60
a Cut (powd.)
0G oo
20@ 30
Berries
Cabeb 2 @ 90
a a= | a ag
Juniper 11@ 20
Prickly Ash ___... @ 15
Extracts
Licorice 9. 60@ 65
Licorice, powd. __ 60@ 70
Flowers
Arnica 50@1 60
eee 1
Chamomile Ged.) @ 650
Chamomile Rom. @ 75
Gums
Acacia, ist =. 50@ 55
«acacia, 2nd 45@ 50
Acacia, Sorts ___ 35@ 40
Acacia, Powdered 35@ 40
-Aloes (Barb Pow) 32@ 40
Aloes (Cape Pow) 2@ 35
Aloes (Soc. Pow.) 75@ 80
Asafoetida ______ 50@ 60
Pow. 2) 90 @1 00
Camphor 87@ 95
Guatae 2 @ 60
Guaiac, pow’d __ @ 70
GE @1 25
Kino, powdered__ @1 20
Myrrh @1 15
Myrrh, powdered @1 25
Opium, powd. 21 00@21 50
Opium, gran. 21 00@21 50
eee 65
Shellac 80
Shellac 75@ 90
Tragacanth, pow. @1 75
Tragacanth ____ 2 00@2 35
Turpentine ______ @ 30
Insecticides
Arsenic 200 08s@ 20
Blue Vitriol, bbl. @ 08
Blue Vitriol, less 091%, @17
Bordea. Mix Dry 12@ 26
Hellebore, White
powdered ______ 15@ 25
Insect Powder__ 474%@ 60
Lead Arsenate Po. 13% @30
Lime and Sulphur
Rey 08@ 22
Paris Green ____ 24@ 42
Leaves
Buchu @1 06
Buchu, powdered @1 10
Sage, Bulk ______ “s 30
Sage, % loose __ 40
Sage, powdered. @ 385
Senna, Alex, ____ 50@ 175
Senna, Tinn. pow. 30@ 35
Uva Ursi 2
Oils
Almonds, Bitter,
TUS:
Almonds, Bitter,
artificial _____
Bi Sweet,
e
POG 1
Almonds, Sweet,
{mitation ___. 1
Amber, crude __ 1 00@1 25
Amber, rectified 1 50@1 75
Anise oo 1 25@1 50
Bergamont _.__ 8 00@8 25
Cajeput _.. 2 00@2 25
Cassia oo) -~ 3 00@3 25
Castor —____ -- 1 55@1 80
Cedar Leaf .___ 2 00@2 25
Citronella _..___ 75@1 00
Claveq: 4 00@4 25
Cocoanut ____._ 27%@ 35
Cod Liver _.-_._ 1 50@2 00
Croton oo. 3 00@3 25
Rosemary Flows 1 25@1 60
Sandelwood,
I
ee 10 50@10 75
Sassafras, true 1 75@2 00
Sassafras, arti’l 75@1 00
Spearmint ______ 7 00@7 25
Sperm 2... 1 50@1 75
Panmy oo. 7 00@7 25
far USP 65@ 75
Turpentine, bbl. _. @ 66
Turpentine, less__ 73@ 86
Wintergreen,
leaf 6 00@6 25
Wintergreen, sweet
Bireh 3 00@3 25
Wintergreen, art 75@1 00
Worm Seed ____ 4 25@4 50
Wormwood, oz. ____ @2 00
Potassium
Bicarbonate ____ 35@ 40
Bichromate _____ 15@ 26
Bromide 69@ 85
Bromide 54@ 71
Chlorate, gran'd_ 23@ 30
Chlorate, powd.
OF Xtal 16@ 25
Cyanide —2 | 30@ 90
lodide -. 4 OGa@4 28
Permanganate __ 22%@ 35
Prussiate, yellow 35@ 45
Prussiate, red __ @ 70
Sulphate 35@ 40
Roots
Alkane 0@ 35
Blood, powdered_ 40@ 45
Calamus 35@ 85
Elecampane, pwd. 25@ 30
Gentian, powd. 20@ 30
Ginger, African,
powdered -__._. 30@ 35
Ginger, Jamaica. 60@ 65
Ginger, Jamaica,
powdered _____ 45 60
Goldenseal, pow. 7 50@8 00
Ipecac, powd. __ 4 vo 00
Efcorice 2900 @ 40
Licorice, powd... 20@ 30
Orris, powdered. 45@ 650
Poke, powdered_. 35@ 40
Rhubarb, powd __ @1 900
Rosinwood, powd. @ 650
Sarsaparilla, Hond.
ground @1 10
Sarsaparilla, Mexic. @ 60
Sauilis 200 85@ 40
Squills, powdered 70@ 80
Tumeric, powd... 20@ 26
Valerian, powd.__ @1 00
Seeds
Anning @ 36
Anise, powdered 35@ 40
Bird, Ia 13@ i7
@Cenary 2 10@ 16
Caraway, Po. 30 25@ 30
Cardamon ___._. 2 50@3 00
Coriander pow. .40 30@ 25
Die 15@ 20
BRennell 2. 35@ 50
Ria 9%@ 15
Flax, ground _. 9%@ 15
Foenugreek, pwd. 15@ 25
Hemp 8@ 16
Lobelia, powd. .. = 60
Mustard, yellow 17 25
Mustard, black.. 20@ 265
Roppy =... 15@ 30
Quince —._..___ 1 00@1 25
Sabadilla __.____ 45@ 50
Sunflower —______ 12@ 18
Worm, American 30@ 40
Worm, Levant — 6 50@7 00
Tinctures
Aconite _.... _ a @1
Aloes. 2. @1 56
Acefoatida ___ @2 32
ia @1 50
Lead, white oil. 13%@14\%
Ochre, yellow bbl. @
Ochre, yellow less 3@ 6
Red Venet’n Am. 34@ 7
Red Venet’n Eng. 4@ 8
Putty 2.0 5@ 8
Whiting, bbl ___ @ 4%
Viitinig . 54%@10
E. EH. P Prep. 3 80@3 00
Rogers Prep. _. 2 80@3 00
Miscellaneous
Acetanalid _____ 57 75
i O@ 12
\lum. powd and
Ground 09@ 15
Bismuth, Subni-
ate 2 25@2 52
Borax xtal or
Dowdered -... 05@ 13
Cantharides, po, 1 50@2 00
Calomel ______. 2 72@2 82
5
Capsicum, pow’'d 62@
Cabmime - = | g VU@9 ov
Cassia Buds ____ 3s3sW 43
Cloveq 4u@ 56
chalk Prepared_ 144@ lo
Chioroform ____ 53@ 66
Choral Hydrate 1 20@1 50
Cocaine 12 85@i3 5u
Cocoa Butter ___ 60@ 90
Corks, list, less 3U-lu to
| 40-10%
Copperas Os@ lov
Copperas, Powd. 4@ 10
Corrosive Sublm 2 25@2 3u
Cream Tartar __ 33@ 45
Cuttle bone .____ 40@ 60
Dextrine 6@
oe 15
Dover's Powder 4 00@4 60
iuimery, All Nos. 10@ 15
Emery, Powdered @ 15
Epsom Salts, bbls. @03%
Epsom Salts, less 3%@ lv
Ergot, powdered __ @4 00
Flake, White __ 15@ 20
Formaldehyde, lb. 13% @35
Gelating 80@ 90
Glassware, less 55%
Glassware, full case 60%.
Glauber Salts, bbl. @02%
Glauber Salts less 04@ lu
Glue, Brown ____ 20@
Glue, Brown Grd 16@ 22
Glue, White -___ 27% 35
white grd. 2g
Glycerine . 1I8S@ 40
Hope 76 5
OGG 22. 6 45@7 00
lodoform __..___ 8 00@8 30
wead Acetate _. 20@ 30
aCe oo @ 1 50
face, powdered_ @1 60
Menthol 8 00@9 00
Morphine ____ 13 58@14 33
Nux Vomica _... 3
Nux Vomica, pow. 15@ 25
Pepper, black, pow 57@ 70
Pepper, White, pw. 75@ 85
Pitch, Burgudry. 20@ 25
Quassia -..... 12@
Quinine, 5 oz. cans @ 60
Rochelle Salts __ 283@ 40
Sacharine ._.._ 2 60@ 275
Salt Peter ..... 11@ 22
Seidlitz Mixture 30@ 40
Soap, green ... 15@ 320
Soap mott cast _ @ 2
Soap, white Castile,
CAS@ oo @15 00
Soap, white Castile
less, per bar __ @1 60
Soda Ash _.__.__ :g 10
Soda Bicarbonate 3%, 10
Soda, Sal _____ 034%@ 08
Spirits Camphor @1 20
Sulphur, roll _... 3%@_ 10
Sulphur, Subl. .. 4%@ 10
Tamarinds -..... 20@ -
5
Tartar Emetic .. 70
Turpentine, Ven. 60 75
Vanilla Ex. pure 1 50@2 00
Vanilla Ex. pure 2 25@2 50
Zinc Sulphate. #*@ U
MICHIGAN TRADESMAN
October 2, 1929
GROCERY PRICE CURRENT
These quotations are carefully corrected weekly, within six hours of mailing
and are intended to be correct at time of going to press. Prices, however, are
liable to change at any time, and merchants will have their orders filled at mar-
ket prices at date of purchase. For price changes compare with previous issues
a — x BATSON
ADVANCED
Tomato Puree
Red Salmon
Black Berries
DECLINED
Cicer Vinegar
Veal
Lamb
AMMONIA
Quaker, 24-12 oz. case 2 50
Quaker, 12-32 oz. case 2 25
Bo Peep, 24, sm. case 2 70
Bo Peep. 12 lge. case 2 25
per doz.
per doz. 12 60
pails,
. pails,
. pails, per doz. 19 15
. pails, per doz. 19 15
APPLE BUTTER
Quaker, 24-12 oz., doz. 2 25
Quaker, 12-38 oz., doz. 3 35
BAKING POWDERS
Arctic, 7 oz. tumbler 1 35
Queen Flake, 16 oz., dz 2 25
Royal, 10c, doz. ------ 95
Royal, 6 oz., doz. ---- 2 76
Royal. 12 oz., doz. -- 5 20
Royal, 6 ib. —_-__-___ 31 20
Calumet, 4 oz., doz. 95
Calumet, 8 oz., doz. 1 85
Calumet, _ oz., doz. 3 25
Calumet, Ib., doz. 12 10
Calumet, 10 lb., doz. 18 60
Rumford, 10c, per doz. 95
Rumford. 8 oz., doz. 1 85
Rumford, 12 oz.. doz. 2 40
Rumford, 5 lIb.. doz. 12 50
K. C. Brand
Per case
10c size, 4 doz. ------ 70
15c size, 4 doz. ------ 5 50
20c size, 4 doz. —----- 20
25c size. 4 doz. ------ 9 20
50c eg 2 dos. _-. 8 80
80c 1 acm) 2 6 85
10 ib. yor % doz. ---- 6 76
BLUING
JENNINGS
The Oriainal
Condensed
oz., 4 dz. cs. 3 00
oz. 3 dz. cs. 3 75
Am. Ball,36-1 oz., cart. 1 00
Quaker, 1% oz.. ‘Non-
freeze, dozen
Boy Blue. 36s, per cs. 2 70
BEANS and PEAS
100 Ib. bag
Brown Swedish Beans ; 00
Pinto Beans 9 25
Red Kidney Beans __ 11 25
White H’d P. Beans 11 25
Col. Lima Beans _--- 19 50
Black Eye Beans -- 16 00
Split Peas, Yellow -- 8 00
Split Peas, Green -- : 00
Seotch Peas --------- 7 6
BURNERS
Queen Ann, No. 1 and
2, doz
White ‘Flame,
and 2, doz.
BOTTLE CAPS
Dbl. Lacguor, 1 gross
pkg., per gross ...... 15
BREAKFAST FOODS
Kellogg’s Brands.
Corn Flakes, No. 136
Corn Flakes, No. 124
Corn Flakes, No. 102 2
Pep. No. 226) 2 2
Pen, No. 202 2... 2
Ixrumbies, No. 424 __. 2
-Bran Flakes, No. 624 2 45
Bran Flakes, No. 602 1
Rice Ixrispies, 6 oz. -_ 2
1
Rice Krisp-es, 1 oz. —- 10
hate Hag, 12 1-ib.
CaAnB e 7 30
Ail Bran, 16 oz. —_. 2 25
All Bran, 10 ez, 2 70
All Bran, % oz. _... 2 00
Post Brands.
Grape-Nuts, 24s -.-.__
Grape-Nuts, 100s -.-.
Instant Postum, No. 8
instant Postum, No. 10
Postum Cereal, No. 0
Post Toasties. 368 ..
Post Toasties, 248 -.
Post’s Bran, 248 -~-
Pilis: Bran, 1228 ..__...
Roman Meal, 12-2 bb._
Cream Wheat, 18 -.--
Cream Barley, 18 ~---
Ralston Food, 18 _--.
Maple Flakes, 24 ----
Rainbow Corn Fila., 36
silver Flake Oats, 18s
Silver Flake Oats, 128
90 Ae Jute Bulk Oats,
09 4 bO 8S om Co Co 68 HOO BO OD YD ONY GO
&
ov
es 3 10
gaisnes New Oata, 24 2 70
Ralsten New Oata, 12 2 70
Shred. Wheat Bis., 36s 3 85
Shred. Wheat Bis., 72s 1 65
Triscuit, 248 --.-...--. 1 70
Wheatena, 18s -__-- - 3 70
BBOOMS
Jewell, doz. 25
Standard Parlor, 23 lb. 8 25
Fancy Parlor, 23 lb.-. 9 25
fx. Fancy Parlor 25 1b. 9 75
U0
5
5
uu Fey. Parlor 26 lb. 10
a7
Whisk, No.3 2 75
BRUSHES
Scrub
Solid Back, 8 in. ---- 1 50
Solid Back, 1 in. .... 7 15
Pointed Ends ..___.... 1 25
Stove
shaker 2 1 80
No 30 22 2 00
Peericgs ........ 2 60
Shoe
No: 460 oe 2 25
DN ere 3 00
BUTTER COLOR
Dandelion 2-8 85
CANDLES
Electric Light, 40 Ibs. co
Plumber, 40 lbs. ----- i “n
Paraiiine, 6s .......___.
Paranine, i276 . agit
Wicking 20 40
Tudor, 6s. per box -- 30
CANNED FRUIT
Apples, No. 10 -------- 6 4
Apple Sauce, No. 10 7 5¢
Apricots, No. 2% 3 40@3 90
Apricots, No. 10 8 50@11 50
Blackberries, No. 10 8 00
Blueberries, No. 10 -_ 15 00
Cherries, No. 2 3 25
Cherries, R.A., No. 24% 4 30
Cherries, No. 10 --- 13 00
Peaches, No. 10 Pie 7 20
20
10
40
60
65
35
40
20
5
Peaches, No. 2% Mich 2 2
Peaches, 2% Cal.
Peaches, 10, ,Cal.
Pineapple, 1 sli.
Pineapple, 2 sli.
P’apple, 2 br. sli
P’apple, 2 br. sli.
P’apple, 234, sli. ----- 3
P’apple, 2 cru. 26
Pineapple, 10 crushed 14 50
Pears, No. 3 00
Pears, No. 2%
Raspberries, No. 2 bik 3 25
Raspb’s. Red, No. 10 11 50
Raspb’s Black,
Strawberries, No. 2 -. 3 25
Strawb’s “o. 10 --.. 13 00
CANNED FISH
Clam Ch’der, 10% oz.
Clam Chowder, No. 2_
Clams, Steamed. No. 1
Clams, Minced, No. %
Finnan Haddie, 10 oz.
Clam’ Bouillon, 7 oz...
Chicken Haddie, No. 1
Fish Flakes, small __
Cod Fish Cake, 10 oz.
22 .
Cove Oysers, 5 0z. _- 5
Lobster, No. %, Star 2 90
Shrimp, 1, wet _.... 00
Sard’s, 4 Oil, Key —_ 10
Sard’s, 14 Oil, Key —_ 5 75
Sardines, %4 Oil, k’less 5 25
Salmon, Red Alaska_ 50
Salmon, Med. Alaska
Salmon, Pink Alaska
Sardines, Im. \, ea. t0@22
Sardines, Im., %, ea. 25
Sardines, Cal. __ 1 35@2 25
Tuna, %, Curtis, doz. 4 00
Tuna, 4s, Curtis, doz. 2 20
Tuna, % Blue Fin __ 2 25
Tuna, 1s, Curtis, doz. 7 00
CANNED MEAT
Bacon, Med. Beechnut
Bacon, Lge. Beechnut 4 50
Beef, No. 1, Corned 3 50
Beef, No. 1, Roast _- 3 50
Beef, No. 244, Qua., sli. 75
Beef, 3% oz. Qua. sli. 25
Beef, 5 oz., Am. Sliced
Beef, No. i, B’nut, sli. 50
Beefsteak & Onions, s
Chili Con Car., 1s ---
Deviled Ham, %s ----
Deviled Ham, %s ----
Hamburg Steak &
Onions, io. i —.... 3 15
Potted Beef, 4 oz. 1
Potted Meat, % Libby 52
Potted Meat, % Libby 92
Potted Meat, % Qua. 90
Potted Ham, Gen. % 1 45
Vienna Saus., No. % 1 45
Vienna Sausage, Qua. 1 10
Veal Loaf, Medium __ 2 25
Co DO Com Co bor Oe Co DO
oS
Co
Baked Beans
Camppeis 2 115
Quaker, 18 oz. ~----- 1 05
Fremont, No. 2 —-.---- 1 25
Snider, No. 2 oo: 110
Snider, No, 2) 1 25
Van Camp. small ---_ 90
Van Camp, med. _--- 1 lo
CANNED VEGETABLES
Asparagus
No. 1, Green tips ---- 3 75
No. 214, Large Green 4 50
W. Beans, cut 2 1 75@2 25
W. Beans, 10 ---..-.. 8 00
Green Beans, 2s 1 65@2 25
Green Beans, 10s -- @8 00
L. Beans, 2 gr. 1 35@2 65
Lima Beans, 2s,Soaked 1 25
Red Kid, No. 2 —----- 1 25
Beets, No. 2, wh. 1 75@2 40
Beets, No. 2. cut 1 45@2 35
Corn, No. : 15
Corn, Ex. stan. No. 2 1 40
Corn, No. 2, Fan. 1 80@2 35
Corn, No. 10 _. 8 00@10 75
Hominy, No. 3 ------ 110
No. 2, wink -- 2 15
cut -... 1 75
Mushrooms, Hotels -- 32
Mushrooms, Choice, 8 oz. 35
Mushrooms, Sur Extra 50
Peas, No. 2. E. J. ---- 1 36
Roe o 2. Sif,
Simei sar gan 1 85
Sie eee a
pens: Ex. Fine, French 25
Pumpkin, No. 3 1 60@1 75
Pumpkin, No. 10 5 00@5 50
Pimentos, 4, each 12@14
Pimentoes, %, each —-- ai
Sw’t Potatoes, No. 2% 1 75
Sauerkraut. No.3 1 45@1 75
Succotash, No. 2 1 65@2 50
Succotash, No. 2, glass 2 80
Spinach, No. 1 25
Spinach, No. 2__ 1 60@1 90
Spinach, No. 3__ 2 25@2 50
Svinach. No i0_ 6 50@7 00
Tomatoes, No. 2 ------ 1 60
Tomatoes, No. 3 ---- 2 25
Tomatoes, No. 10 ---- 7 00
Bar Goods
Mich. Sugar Ca., 24, 5c 75
Pal O Mine, 24, 5c ---- 75
Malty Milkies, 24, 5c -- 75
Lemon Rolls ~--------- 75
Tru Lay; 34, Sc ._.___ 75
No-Nut, 24, 5¢ —------- 75
CATSUP,
Beech-Nut, small -_-- 1 65
Lily of Valley, 14 oz... 2 25
Lily of Tr % pint 1 66
Sniders, 8 oz. ~------- 1 65
Sniders, 16 ~ Boe 2 35
Quaker, 10 oz. ~--.-- 1 35
Quaker, 14 oz. -_----- 1 90
Quaker, Gallon Glass 11 50
Quaker, Gallon Tin -_ 7 50
CHILI SAUCE
Snider, 16:02. ________ 3 15
Snider, 8 :0z. 2-3 2 20
Lilly Valley, 8 oz. —. 2 25
Lilly Valley, 14 oz. -- 3 25
OYSTER COCKTAIL
Sniders, 16 oz. ~----- 3 15
Sniders, 8 02. 2. -< 2 20
CHEESE
Boguefort _..._._____. 45
Kraft, small items 1 65
Kraft, American 1 65
Chili, small tins -- 1 65
Pimento, small tins 1 65
Roquefort, sm. tins 2 25
Camembert, sm. tins 2 25
Wisconsin Daisy ---. 27
Wisconsin Flat —__--- 27
New York June -~---- 34
Sap Sago ------- oD
Brick (2 34
CHEWING GUM
Adams Black Jack ---- 65
Adams Bloodberry ---- 0d
Adams Dentyne ------ 65
Adams Calif. Fruit -~ 65
Adams Sen Sen ------ 65
Beeman’s Pepsin ------ 65
Beechnut Wintergreen_
Beechnut Peppermint_-_
Beechnut Spearmint --
Doublemint —._._--__-_ 65
Peppermint, Wrigleys -- 65
Spearmint, Wrigleys -- ae
Juicy, Nroit
Krigley’s P-K -_------- ee
enoe 65
Meaperry 2c 65
Droste’s Dutch, 1 Ib._. 8 5
Droste’s Dutch, % lb. 4
Droste’s Dutch, % lb. 2
Droste’s Dutch, 5 Ib.
Chocolate Apples ---- 4
Pastelles, No. 1 ---- 12
Pastelles, % Ib. ------ 6
Pains De Cafe ------- 3
Droste’s Bars, 1 doz. 2
Delft Pastelles _----~-
1 lb. Rose Tin Bon
Bons 2 18
7 a ~~ Tin Bon
13 ae Chee De Cara-
Que ee 13
12 oz. Rosaces —---_-- 10
% lb. Rosaces -_------ 7
4% lb. Pastelles -_-_-- 3
Langues De Chats -. 4
CHOCOLATE
Baker, Caracas, %s ----
Baker, Caracas, 4s ----
CLOTHES LINE
Hemp, 50 ft. -___ 2 00@2
Twisted Cotton,
50 tt. 3 50@4
Braided, BO ft. Se 2
Sash Cord —...-_ 3 50@4
COFFEE ROASTED
Worden Grocer Co.
1 Ib. Package
Malrone .
Sanerey: 2
OA Or
Nedrow 20
andi House =. .2--
pooa CMD a oenene
McLaughlin’s Kept-Fresh
Co. Brands
Gro.
Lighthouse, 1 lb. tins_. 49
Nat.
Pathfinder, 1 Ib. tins. 45
Table Talk, 1 lb. cart. 43
Square Deal, 1 lb. car. 39%
Above brands are packed
in both 30 and 50 lb. cases.
Coffee Extracts
M. Y., per 100
Frank’s 50 pkgs. --
Hummel’s 50 1 lb. 10%
CONDENSED MILK
Leader, 4 doz. 7
Eagle, 4 doz.
MILK COMPOUND
Hebe, Tall, 4 doz. --- 4 50
Hebe. Baby, 8 doz. -- 4 40
Carolene. Tall, 4 doz. 3 80
Carolene, Baby ------ 3 50
EVAPORATED MILK
Quaker, Tall, 4 doz. -_ 4 10
Quaker, Baby, 8 doz. 4 60
Quaker, Gallon, 1% doz. 4 00
Carnation, Tall, 4 doz. 4 35
Carnation, Baby, 8 dz. 4 25
Oatman’s Dundee, Tall 4 35
Oatman’s D’dee, Baby 4 25
Every Day, Tall .--- 4 25
Every Day, Baby .--- 4 25
Pet Tan oe 4 38
Pet, Baby, 8 oz. ---- 4 25
Borden’s Tall ~------- 4 35
Borden's Baby ------ 4 25
CIGARS
G. J. Johnson’s Brand
G. J. Johnson Cigar,
10G ee ee 75 00
Worden Grocer Co. Brands
Airedale 35 00
Havana Sweets ----- 35 00
Hemeter Champion__ 37 50
Canadian Club -_---- 35 U0
Robert Emmett —---- 75 00
Tom Moore Monarch 75 00
Webster Cadillac _=.. 75 0v
Webster Astor Foil__ 75 00
Webster Knickbocker 95 00
Webster Albany Foil 95 00
Bering Apollos ~----- 95 00
Bering Palmitas 115 00
Bering Diplomatica 115 00
Bering Delioses ~_-- 120 00
Bering Favorita ~_-_ 135 00
Bering Albas ~------ lbuv vs.
CONFECTIONERY
Stick Candy oar
Standard: 2).
Pure Sugar Sticks-600c 4 00
Big Stick, 20 lb. case 18
Mixed Candy
Kindergarten —---------- 17
Menger oo) 13
MR Te Oe 12
French Creams -------- 15
Paris Creams oo. 16
Grocers 2. 11
Fancy Chocolates
5 lb. boxes
Bittersweets, Ass’ted 1 75
Choe. Marshm. Drop 1 60
Milk Chocolate A A 1 75
Nibble Sticks 175
Chocolate Nut Rolls — 1 85
25
Magnolia Choc ------ 1 25
Bon Ton Choc. ------ 1 50
Gum Drops Pails
Anise. 22 16
Champion Gums --_---- 16
Challenge Gums --_-_-- 14
Superior, Boxes ~--.---- 28
Lozenges Pails
A. A. Pep. Lozenges -- 15
A. A. Pink Lozenges -- 15
A. A. Choc. ene 15
Motto Hearts ___-_--- 19
Malted Milk Lozenges -_. 21
Hard Goods eer
Lemon Drops _.-------
O, F. Horehound dps.__ is
Anise Sauares -__-___- 18
Peanut Squares -___-.- 17
Horehound Tablets _-- 18
Cough Drops Bxs
Patiaueys oe 1 35
Smith Bros. 2202. 1 50
Package Goods
Creamery Marshmallows
4 oz. pkg., 12s, cart. 85
4 oz. pke., 48s, case 3 40
Specialties
Pineapple Fudge ------ 19
Italian Bon Bons ____-__ 17
Banquet Cream Mints. 25
Silver King M.Mallows 1 15
Handy Packages, 12-10c 80
COUPON BOOKS
50 Economic grade 3 50
100 Economic grade 4 50
500 Economic grade 20 00
1000 Economie grade 37 50
Where 1,000 books are
ordered at a time. special-
ky printed front cover is
furnished without charge.
CREAM OF TARTAR
6 Ib. boxes
DRIED FRUITS
Apples
N. Y. Fey., 50 lb. box 15%
N. Y. Fey., 14 oz. pkg. 16
Apricots
Evaporated Choice ----. 21
Evaporated, Fancy —--_~ i.
fKvaporated, Slabs --.. 20
Citron
10 Ib: box ooo a 4u
Currants
Packages, 14 0z. —~----- 20
Greek, Bulk, lb. —-_--__ Lu
Dates
Dromedary, 36s —_-.__ 6 75
; Peaches
Evap. Choice —-...... 16%
Peel
Lemon, American __ _- 30
Orange, American -_.._ 30
Raisins
Seeded, bulk ~_________ 10
Thompson’s s’dless blk 08%
Thompson’s seedless,
15 62, 22 oo 09%
Seeded, 15 02. 202020 11
California Prunes
60@70, 25 lb. boxes.__.@1?
50@60, 25 Ib. boxes...@14
40@50, 25 lb. boxes__@16
30@40, 25 lb boxes__@17
20@30, 25 lb. boxes__.@20
18@24, 25 lb. boxes__.@24
Hominy
Pearl, i00 lb. sacks -_ 3 50
Macaroni
Mueller’s Brands
9 oz. package, per doz. 1 30
9 oz. package, per case 2 60
Bulk Goods
Eibow, 20 Ib. 2 8%
Egg Noodle, 10 Ibs. -- 14
Pearl Barley
a
aad BS aS a SA
Sage
Past India: 22 10
Tapioca
Pearl. 100 lb. sacks ~. 09
Minute, 8 oz., 3 doz. 4 05
Dromedary Instant -- 3 50
FLAVORING EXTRACTS
JENNINGS’
,PURE
FLAVORING
EXTRACT
Vanilla and
Lemon
Same Price
i os. — 1: 25
1% oz. -. 1 80
2% oz. -. 3 00
3% oz. _. 4 20
2 0z. -. 2 50
4°02... : 80
8 oz. .. 9 00
16 oz. -. 15 00
3% oz.
Amersealed
At It 57 Years.
Jiffy Punch
3. doz. Carton 23.2. 2 25
Assorted flavors.
FLOUR
Vv. C. Milling Co. Brands
Lily White 8 30
Harvest Queen ______ 7 50
Yes Ma’am Graham,
DOR. ae ns 2 20
FRUIT CANS
Mason
F. O. B. Grand Rapids
Eialf pint 222 7 50
Ons pint 2. 7 75
One quart 9 10
Half galion —._... 12 15
ideal Glass To
Fale pint.) oe . - 9 00
One pint oo 9 30
One: quart oo 11 15
Half gallon —_____.__ 15 40
yaa
ae
—
eee Nee Nee Ne eee
Ld
Qo eS mew
October 2, 1929
MICHIGAN TR
MAN
29
GELAT
Jell-O INE
: 4 ole Pp
Minute OZ. —- ETROL
: OS dogs |e 28 .EUM
beaters Wiis 4 03 aoe woe
ee ae 1a5 Red relase Gass PROVISIONS
Loge 20 Solite Ga n Ethyl a _. li Clear Barreled Po
JELLY AN soline _ —. 14 Shoe Back __ 25 rk SHOE BLA
oe 30 a ee ee 14 Short Cut Clear26 oon 00 2 in 1, Past CKENING Bril
mitation San G iis P n Iron B 00 2 2.6 aste, doz Brillo
3 , 30 Tt 3 erfec - arr . Combinati eke 6 i i
oo 6 9%., ae pails 1 8 Gas ction Kerosine a pie dz. i o eonane, a 85
ure Pr sst., do Vv chine G -- 13.6 ixbys of 35 Grandm OZ. - ‘ TA
es., 16 oz z. 90 _MéE&PN Yasoline 37.1 D Shing, Do 9099 Gra e100 ga 4 20 BLE SAU
., dz. 2 40 . Naphtha cc: DS Belli Salt Meats mola, (don 1 35 oun 24 Large __ 3 50 psa & Panis 1 CES
1ISO-VI ee ..§ §6 = rts 99 Gold “has ‘ie 350 2 2 Descin arge._ 6 00
8 Paancane GLASSES In oo OILS vy aa spe Hod ” Large a oer oo. oe 3 3}
oo eS Mali oT L aoe on Deter Lo ae Tobasco, 2 a 2 4¢
Toe 36 adiun Bike 4 ard pe SH ( utch Clean. dz. 360 Sho ¥ in
Medium ------------ 711 6 re in tier Black Silk Li doz. foe oo aan 3 rs ae oe ee 425
OLE Ex eS ee 17 60 Ib. t ees 22 - Black Silk Liquid, dz. +45 “Ns t, 963 ----- A SUG -1, large ., doz 2
Van W OMARGARINE Reavy wd - He fate wesadvance 4 Enameline Paste, ae : = Rinso, 245 od 20 re a6. 4 73
oa oe i a 771. 10 bey ae a % Enameline Liquid doz. 1 35 _ No More, 100, 10 5 25 “ara, : z
istributor | e ea eo ce % Radi Higaid, por’ dz. 135 Rub ee el 7
r - pails -advance 47 tadium hoe bor doz 35 Rub No Me re ei 3 8h
: 3 ee Vy Risi . per ; a AC ¢ Mo >, 2 3 85
5 o arine Gane ae 1 ae ce Sun, essay —- — Be a Lg. 4 00 TEA
oe Co und tier ance 1 Vv Stove Er r doz. 1 35 Si ) OZ. ser, 48, Medi Japa
mpound, jae gl lana 12 Vulcanol ans dz. 2 30 Sani Flush a 3 85 a - a
u aes 121 vu anol. No. & €a a oe Sanolio, a ae daz. =. 2 22 Wee 3
CY Light Iron Barrels 4 Stovoil, oe 10, a 1 93 Soapine, oo 8 fe 4 2d wae mea
ae fe yer dom, 3 an Snowney, a ag oz, 6 10 a | Mikhael 52@61
Medium ---.---------- 65.1. Bol Suasages s 6) shewrey. * . 10 oz. 4 00 tb. pkg. Sifting ______- 54
Hea y aon 664 Li ogna —_ s Speedee, 3 9 Earse __ 2 65 ifting i
Nuc BE al heavy _.....__ 65.1 ian eee ALT Sunieiin 5 dog” _ 2 65 14
Nace pea L irae Haag coco 65.1 Frankfort —2-77- PAGS 18 os. 24 21 Wyandote 2 Jos Sh Gunp
‘os 1 wy 3. et So ea vyandote, 48 --- 2 Choice o
and 5 Ib. ___ a Pea Ae 65.1 Your Se ea a Sc 36-11% a Wyandot Detere's. 24s 4 10 Fa jeg wder
Jt) 20%) Eimeol ission Oil _____ SS ead 3 Med nial, Todicgead 405 1 25 erg’s, 24s 2 ae aney —._ a AO
Wi Fin , 4 oz. cans, doz. 65.1 H ngue, Jeli Ia 1 M | INO, f BI > aan 2 or oe 47
ilson & Co.’ ana oz. ae oe 1 50 Coa To 19 es No. 1 ee og 1 4
. [Ce A iia eee e armer =? U cei 2
Certified les Brands Parowax, Ib. oo a. foo seasienceal oe a ~ 95 SPICES Pekoe, m oo
I ca... arow: ty , . he : Crus S Meat, 5 ). 95 Wh i edium —
Nae cog ge ax, 20, 1 a es shed Rock. 50 lb 95 Allspi ie! 57
: ea at , . “re: toc Pb ote spice s i
Special Rell 2 -- 24 Ib. __ 8.8 a Smoked mat ae 100 a ice : Al ae ff
Il ao ES EY M tter S: ). _ : Ss. 2: . ae aor Enal
ae 19 foe Ser. He ~~ Too ip. bbL4 2! Gassin Cante _. @%5 Congou, opt naa
Pe ane Ss ; = ‘ Se au : 42 *. aie Santo Se ae % ate , Medi
16-18 Cert., tel @29 Baker i wine Ha Go ae eS ao cS ey
MA Ham Be ned 24, 10 ib 3 280 lb. bbl. 40 iger, Afri Es doz. @46 yngou, Fane Bo. a5@ 36
Sw: TCHES K | dried hese @2 35, 4 i ., per bale [A AO tinger, C ican ae 4 ey |) ape 36
Dien 144 on eef ra 50. 3 per bale ____ 9 4, Mace, Pe ie hin ~ GY —
s ond: 146 ie 5 A alifornia Hames 28 bl ba mer hale 2g) Mix = enang - ---- @25 : oO
f ed Il: ox . rf oe Tams V1T I §- ‘ROryY, S See 42 Nutt cee _PKES., ao @32 eee ~----------+--- 3
on Blue a 144 bx : - een anes Ham ------- 20 10 oe I noked, arin 10d 90 ase @ 45 Fancy __ co ne =
"Bin Rlne Me 144 box 5 a ao Vee eee = She goa eke 4 50 Pepper, cy 10 ao @59 7 . 50
*Reliablen ee oc on 4/6 Cert. __ 2 - @aL lack... @46 T
omc iit 1 —— a GE 8 oto, 9 TWINE
+ (14a ae ‘ ne r Cotte ae y cone
1 Free a ae : 65 Semdac aa 3 ply ie 40
h Te 7 , 12 pt Pure , 6 ply Ss 42
n. Semda pt. cans 3 B Be Ground i ; ie 2
H @ 12 at cau 6 go Boneless Bay Allspice eo in Bulk ee
a : mp, n A oO < ai
Quaker fety Matches = Hh otew een Gaacin oo ae ties Ge
. 5 gro. cas PICK 29 00@32 00 Ginger. Canton ---- @46 White ei Grain —
ae Pea B L Mustard Corkin ~-2-- ee he Bie ee. z=
ees iu ee iv Mustard ——----------- 35 e 40 eeain | 2:
PO nes iat 5 gallon, 400 count ae Mace, Penang —————_- @32 grain__ 19
monds ole oe | fe epper, Black _______. 139 N Ww
oe! eo 17 Nutmegs ang ------- 139 No. 0. per ICKING
an : - | ee 5 -e Soe @55 No. + r gross
mie Eee 24 16 oF, 10 Pauper White @59 No. a BE araaa ose 80
Peanuts, Sicily (ai 25 5 Gallon, 2250 Paprika Cayenne ____ @so No. = ann a 135
peanuts, Vir. Roasted = Gallon, 780 __-_-__ 2450 F RICE &. Spanish oak No. 3. per gross --—_— o
me Jumb oS ancy Bl ___. @45 Roel ss Rolls, a7 2 30
ans 0, 97 F ue nester. N per d
Pecans. a star _ std. 14 Di ‘ancy nea ioe ae a 2 ae 90
Pecane, Maan: oa Gal. 40 oa 07 P : Rayo, per doz 3," doz. 2 00
Ah a _ No. 2% . ‘Vin, doz shi case, 24, 21 Chili ¥ Seasoning Z. ..- 00
ckory - ---- 30@: 32 ie 9 60 ie eas iG he 2 340 © =; Powder, 15 . 75
oe eS 32 pi yas Picked. 2 26 lodized, on Too 2 aa Pho joalt, 3 ie ---- 1 35 WOODENWAR
a . Glass Thrown : : : RUSKS Om 2 40 Onion oer ee bs Bushels Baskets E
alted D a utch T rarlie Nao a, of aie Ss, narrow
Fanc Pean il! P aa Po ae ae pe he ow band
y. N uts 5uU ickles Rusk onelty, 314 of. 35 Bushels andles '
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le vg 18 Gale 600 Wo 9 as 12 TONS er case Twenty M oe ee 35 wood handles
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d t S 5 48 kag 1 BS gal
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30
Verbeck Enjoys San Diego More
Than Los Angeles.
Los Angeles, Sept. 27—Thousands
of travelers come to California every
year who have never been to sea, but
would like a little sailing experience.
Honolulu is 2,500 miles away and is
rather more than some of them want
to undertake, but to such I always ad-
vise either a trip to Catalina Island or
a longer voyage to San Diego. One
would be surprised to note the num-
ber of persons who make both of these
trips. The Catalina trip is but the
matter of a couple of hours, but
that to San Diego is much _ longer,
though at a nominal expense.
With the number of methods of get-
ting from here to San Diego, beside
that of using your own car, it is sur-
prising the number of individuals who
crowd the several steamships which
ply between these ports.
The other day I took the San Diego
trip by water and was much surprised
to find the ship so crowded. Every
week end I am told the several vessels
do a capacity business. It was only a
few years ago that one of the trans-
portation companies inaugurated this
service purely as an experiment. Soon
it was necessary for them to place an-
other steamship into service. Now
there are several other local carriers,
besides the Panama canal lines, which
enter San Diego.
A trip of this nature is interesting
and the ships are no ordinary excur-
sion boats. The one I patronized was
quite a block and a half long and as
fully equipped for comfort and safety
as any liner. This one carried a crew
of 175. It is one of the boats built for
service between New York and Bos-
ton, but was taken over by the Gov-
ernment during the kaiser’s war and
used as an army transnort. It still re-
quired to have a certain percent. of
Naval Reserve officers among their
crew, so that in case the Government
needed them again they would im-
mediately be ready for service. Some-
how it gives you a feeling of confidence
in a ship to know that Uncle Sam also
enjoys that feeling of confidence.
Partaking of luncheon at the same
table as the chief engineer, with whom
I afterward became quite chummy, I
was surprised to see how crowded the
dining room was. On a recent trip I
made to the Hawaiian Islands, the
first day out, the number of vacant
chairs and the sad story they told had
impressed me. It often was rather
uncomfortable to sit on the lower deck
without holding an umbrella to the
windward. But in the quiet sea lan~
that these coasters travel one feels
almost as though he were sailing on a
river. Im all right, I heard one
woman say exultantly. “I can do it.
Next week we'll go to Honolulu.”
I asked the purser how they could
afford to carry passengers for less than
the railroads or stages could and serve
them good meals, especially when they
had a crew of 175 to feed and pay.
“You forget the freight,” he said. “On
every trip we carry great quantities of
freight. When this service was started
a few years ago, we often had only a
dozen passengers. Freight was the
important thing. Now with the hun-
dreds of passengers, freight still is the
most important thing, so far as income
is concerned.
I have written of San Diego before,
but new thoughts come to me con-
cerning this really tropical city. It
has several hotels which are notable
the world over, and many more, not
so famous, which are still wonderfully
comfortable and inviting, and while
they really are types of big citv hotels
they still have a coy, countrylike way
of making their charges, which are rea-
sonable. The one I have stopped at
several times is so situated that one
can sit in a window and literally watch
the town grow. And San Diego has
surely grown a lot in the last few
years and is still keeping up the pace.
MICHIGAN
Comparatively speaking, I think for
real, sensible building operations, San
Diego has Los Angeles backed off the
map. Not that she is doing more
building as an abstract proposition, but
Los Angeles real estate men and in-
vestors do a lot of dreaming and most
of them believe in dreams, though
there is not so much evidence of their
coming true as in the case of San
Diego where they build with a purpose
in view.
Also San Diego is what one might
call “sweet and simple.” “You can jay
walk almost anywhere with little
danger of being run down by a motor
car. Perhaps it may be that the ele-
vation is so great that the cars be-
come winded before they get there,
but I am informed they have traffic
regulations which would do credit to
a much larger city, and are favored
with a population which believes in
carrying them out.
But what I really started out to say
was that if you have never taken an
ocean vovage, by all means, if you do
come to California this winter, do this
coastwise stunt, and you will thank me
for the suggestion.
W. C. Durant seems to have got
hold of an efficeint cotton picking ma-
chine which will pick cotton from the
bud and clean and condense it at the
same time. At any rate he has organ-
ized a big corporation to manufacture
the machines and a man with his ex-
nerience as an auto manufacturer ought
to be able to tell exactly what his ma-
chine will do. It is announced that
this machine will mean an annual
economic gain of $100,000,000 to Texas
alone. What it will do to millions of
people who have made wages by pick-
ing cotton is not known. But this is
the way of the world. There has al-
ways been much talk about destruc-
tiveness to labor every time a new
labor-saving device has been discov-
ered, but it is also an established fact
that, except in unusual cases, the work-
ing man has been provided for in other
ways, provided he is master of his own
services and is honestly willing to give
value received. Otherwise he will be
found with the wreckage which always
lines the path of destiny, a tribute to
< mon tyranny.
The traffic department of California
is inaugurating a “hog-calling’’ con-
test. Not the same as we have been
reading about in the news sheets, but
more of a “calling down” program.
Since the State Supreme Court has de-
cided that private homes and private
conveyances may not be searched with-
out the proper documents, the motor-
cycle cops have been withdrawn from
that branch of service and have been
ordered to round up “road hogs” which
infest the public highways. “Calling”
these swine over to the curb is more
than a mere stunt, such as I spoke of,
but is a real beneficence as well as a
useful occupation. It is said there is
nothing a hog dislikes so much as a
pen, and they say it is going to ‘%e
the pen or a financial disaster in every
case now.
Quite recently an air mail pilot cele-
brated his millionth mile of flying
without an accident, accompanied with
a sigh that improvements and safety
measures are taking the adventure out
of the air. However, at the same time
be was making his lament, an air plane
was lving like a natch of snow on the
summit of Mt. Taylor in New Mexico.
Some may conclude that thrill is still
left among the clouds. There is ad-
venture in taking the railroad train, or
even riding in the car of your friend.
Of course modern precaution has done
much to eliminate these elements of
danger but every day we read about
them. It is not always recklessness
which brings about these disasters, al-
though stunt flying has brought down
its harvest, but there are the natural]
TRADESMAN
handicaps which present themselves
without warning. The daily arrival of
the air mail is no longer a novelty.
The aviator fully realizes this and he
no longer looks for notoriety. He
plows his way regularly through
clouds and sunshine as part of the
great work of the world. He _ no
longer thinks it clever to fly upside
down, and he has no consuming de-
sire to fill a watery grave by ocean
flying. They just come and go on
schedule, and ought to get pleasure
out of the knowledge that they are
performing a real public service. And
when one fully realizes he is doing this
for a purpose, and forgets all about
adventure, he has surely arrived.
A domestic relations court has final-
ly been established in Los Angeles.
For a long time this city has carried
off the sweepstakes for her divorce ac-
tivities, and it has seemed almost as
though the grists turned out have been
really greater than the raw material
provided for the hoprer. Now it 1s
proposed to dam the water before it
reaches the mill—sort of regulate it, as
it were. So far the statement has
been made that’ if all the in-laws could
be barred from the new-founded home
at the time of marriage, many corners
in domestic economy could be safely
turned. In-laws seem to be the cen-
ter of disturbance. They are often
guilty of making bad matches in the
beginning and then kindle the fires
that burn the ties in two in the end.
The future quality as well as quantity
of the human race, might be improved
by their elimination or legal regula-
tion. Frank S. Verbeck.
—_2>2 >
Roebuck & Co. Sell Prison
Made Overalls.
Sears, Roebuck & Co. stand con-
victed of handling prison made goods
and Gen. Wood, president of the mail
order organization, stands convicted of
downright lying.
The story, as it comes from union
labor sources, is that in reply to the
charge that Sears, Roebuck was buy-
ing prison-made overalls, Gen. Wood
wrote a letter to the Labor News of
Long Beach, Cal., categorically deny-
ing that his company was using the
prison product. Gen. Wood’s letter
is quoted as follows:
“Overalls are not being manufac-
tured for Sears, Roebuck & Co. at any
state penitentiary or any other penal
institution and no overalls are pur-
chased from other sources for sale
either in our mail order or other
stores.”
The Long Beach labor paper there-
upon asked the Detroit Labor News
to investigate the matter and the lat-
ter thereupon printed a letter from
the warden of the Michigan State
penitentiary at Marquette, which reads
as follows:
“Business received from Sears, Roe-
buck & Co. is shipped to Chicago, IIl.;
Kansas City, Mo.; Dallas, Tex.; Los
Angeles, Calif.; Minneapolis, Minn.;
Philadelphia, Pa., Seattle, Wash., and
Boston, Miss.
“Our sales through the office and by
our own salesmen are approximately
12,284 dozen, which would mean that
the business received from Sears, Roe-
buck & Co. represented about 73.2 per
cent.; our sales to state institutions, 4
per cent.; sales made through our of-
fice and through our own salesmen,
22.2 per cent.”
While the Detroit stores of Sears,
Roebuck & Co. were not mentioned
Sears,
October 2, 1929
as receiving any of these overalls, the
Federation of Labor in that city is said
to be in possession of prison-made
overalls which were purchased in the
Grand River avenue store of the Chi-
cago mail order house.
—_—_e-2-
Recent Mercantile Changes in Ohio.
Cleveland—The Fisher Brothers Co.,
which is in business at 2323 Lakeside
avenue, will open a branch market at
11632 Clifton boulevard.
Cleveland—John Kaczmarski has
sold his grocery and meat market at
4505 Harvard avenue to Peter Gaz-
dowski.
Dover—Russell Groh, who is in the
meat business at New Philadelphia,
will open a branch market on Factory
street here.
Jackson—A. J.
a modern meat market on
Downey has opened
3roadway.
Lockland—The Roehms grocery and
meat market has been opened at 709
Wyoming avenue.
Toledo—The
Co., in business at 1950
Cooperman Kosher
Delicatessen
Canton street ,will open a branch mar-
ket at 717 Adams street.
Toledo—Jack Levitt will open a
delicatessen store at 5 East Bancroft
street.
Attica—George Hoern has sold his
meat market to Henry Schimpf.
Cambridge—W. FE. Beaver has open-
ed the Peoples Square Deal market at
943 Wheeling avenue.
Cleveland—The Dedreux market at
3491 Lee road will be enlarged by tak-
ing over additional space at 3489 Lee
road.
Cleveland—The meat market and
delicatessen store of Barras & Nelson
at 11420 Euclid avenue has been en-
larged.
—_e--__
Uncertain About Blue Overcoats.
Uncertainty whether blues will re-
peat their former strong popularity in
overcoats is cited as one reason for the
delay in placing additional business in
both finished garments and_ fabrics.
This delay, it is being predicted, will
result in merchandise
with the arrival of cold weather. While
retailers specified blues in a large per-
centage of their early orders, they
have lately assumed an _ on-the-fence
attitude until consumer
comes more clearly defined.
sible it, was
a shortage of
choice be-
It is pos-
pointed out yesterday,
that the trend may develop too late to
affect this year’s business, but it will
guide plans to be made for next Fall.
—_++<-___
Fake New $10 Bill.
Another attempt to counterfeit the
new ten dollar bank notes has been
turned up by the Secret Service divi-
sion of the treasury department. It is
on the Federal Reserve Bank of San
Francisco, California; 1928 series:
check letter “B”; face plate No. 9:
back plate number indistinct: H. T.
Tate, Treasurer of the United States:
A. W. Mellon, Secretary of the Treas-
ury; portrait of Hamilton. The gen
eral appearance of the note is smudgy
and if soaked in water the film applied
by the counterfeiters will become
sticky and rub off, and the coloring on
the seal and numbering will fade, the
warning states.
Saal
October 2, 1929
Some Strikingly Effective Grocery
Organizations.
(Continued from page 20)
on the pile, because it is as good as
any of the others, thus:
“Dear Member: Boys and brooks
that run as they may grow to be
crooked men and rivers. Habit is a
great thing, properly directed. Polite-
ness, gentleness, honesty and truthful-
ness may be our habits if we practice
these virtues long enough. They will
assure a man a comfortable living and
enable him to respect himself and
command respect from others.
“Talk will keep an idle tongue go-
ing—but not business. If you do any-
thing worth talking about let someone
else do the talking.
“If it ever occurs to you that it is
too much trouble to serve a customer
perfectly, take off your apron, show
the customer out, lock the door and
hunt for a job that will give you a liv-
ing without labor—provided itis pos-
sible to find such a job. If it is too
much trouble for you to adapt new
thoughts to your business, get into a
business that requires no thought.
“All true service has rich rewards.
The man who sells groceries is in con-
stant service to hungry humanity.
“Never let go, for half of the game
“Ts the way the job is begun,
“The half that will bring you your
share of fame
“Ts sticking until you have won.”
A feature of Skellenger’s work which
strikes me as valuable is uncovered in
his special offerings to members. He
gives resale prices as well as costs. Ten
cent packages of tea are quoted at
77'4c per dozen, with resale price of
2 for 15c. Palmolive soap is quoted at
$9.20 per gross to be resold at 3 for
20c or $9.60. This shows margin on
tea of 14 per cent. minus and on Palm-
olive of 4.1 per cent. plus. That’s the
sort of courage that will hold grocers
in business when it comes to a fight
for business; and the joke is that such
things moved rapidly pay better than
sluggish movers at more margin.
Paul Findlay.
——_32+2>___
Proceelings of the Grand Rapids
Bankruptcy Court.
Frand Rapids, Sept. 16—We have to-
day received the schdules, reference and
adjudication in the matter of Lloyd E.
Taylor, Bankrupt No. 3902. The matter
has been referred to Charles B. Blair as
referee in bankruptcy. The bankrupt is
a resident of Grand Rapids, and his oc-
cupation is that of a mechanic. The
schedule shows assets of $10 with liabili-
ties of $1,213.66. The court has written
for fuds and upon receipt of same, the
first meeting of creditors will be called,
note of which will be made herein.
Sept. 16. On this day was held the
first meeting of creditors in the matter
of Bert S. Thatcher, Bankrupt No. 3876.
The bankrupt was present in person and
reprenseted by attorneys Eldred & Ge-
muend. No creditors were present or
represented. No claims were proved and
allowed. No trustee was appointed. The
bankrupt was sworn and examined with-
out a reporter. The first meeting then
adjourned without date, and the case has
been closed and returned to the district
court, as a case without assets.
On this day also was held the first
meeting of creditors in the matter of
William Walker, Bankrupt No. 3883. The
bankrupt was not present in person, but
represented by attorney Fred J. Cole.
No creditors were present or represented.
The meeting then adjourned to Sept. 23,
to permit thé appearance of the bank_
rupt for examination.
On this day also was held the first
meeting of creditors in the matter of
George C. Hennes, Bankrupt No. 3873.
The bankrupt was present in person.
No creditors were present or represented.
Claims were proved and allowed. No
trustee was appointed. The bankrupt
was sworn and examined, without a re-
MICHIGAN TRADESMAN
porter. The first meeting then adjourned
without date, and the case has been
closed and returned to the district couic,
as) a case without assets.
On this day also was held the first
meeting of creditors in the matter of
Irwin Henry Miller, Bankrupt No. 3860.
The bankrupt was present in person. No
creditors were present or represented.
No claims were proved and allowed. The
bankrupt was sworn and examined with-
out a reporter. H. S. Whitney, of Ben-
ton Harbor, was named trustee, ana i...
bond placed at $100. The first meeting
thend adjourned without date.
Sept. 17. On this day was held the
first meeting of creditors in the matter
of Sonnevelt Baking Co., ete., Bankrupt
No. 3885. The bankrupts were present
in person and represented by attorney
John J. McKenna. Creditors were pres-
ent and represened by G. R. Credit Mens
Association. Claims were proved and
allowed. The bankrupts were sworn and
examined, without a reporter. The cred-
itors elected Edward De Groot, of Grand
Rapids, trustee and placed his bond at
$100. The first meeting then adjourned
without date.
On this day also was held the first
meeting of creditors in the matter o:
Harry Labar, Bankrupt No. 3886. The
bankrupt was present in person and
resented by attorney William A. Mulhern.
No creditors were present, except one
secured creditor. One claim was proved
and allowed. No trustee was appo:nie’
The bankrupt was sworn and examined
without a reporer. The first meeting
then adjourned without date, and the
case has been closed and returned to the
district court, as a case without assets.
Spt. 17. We have to-day received the
schedules, reference and adjudication in
the matter of Curtis E. Monaweck, doing
business as Consumers Roofing Co.,
Bankrupt No. 3905. The matter has been
rferred to Charles B. Blair as referee in
bankruptcy. The bankrupt is a resident
of Kalxmazoo. The schedule shows as-
sets of $30,040.51 of which $500 is claimed
as exempt, with liabilities of $29,283.50.
The first meeting of creditors will be
called and note of same made. herein.
The list of creditors of said bankrupt is
as follows:
Industrial Finace Co., Kalamazoo $600.00
Kal. Loan Co., Kalamazoo ________ 250.00
Atkinson & Mosher, Battie Creek__ 24.20
Acme Quality Paint Store, Kalama. 38.95
Buhl Sons Co., Detroit ._________ 58.40
Celery City Coal Co., Kalamazoo 37.30
C. By Close, Battle Creek == 8.25
DeSmit Sheet Metal Works ______ 45.00
Edwards & Chamberlain Hardware
Co, Kalamazoo 67.30
Paust Pain Co., St. Louis 40.04
Fisher-Graff Iron & Metal Co.,
Kalamazoo) 2 14.95
Gast Drug Co., St. Joseph 32.75
G. R. Paint & Enamel Co., G. R. 170.39
Kal. Gazette, Kalamazoo _________ 1116.42
Robert M. Lucas Co., Chicago ____ 38.50
A. L. Lakey, Kalamazoo ________ 52.83
M. & T. Battery & Elec. Co., Kal. 22.77
Mack Spray Equipment Co., Kala. 55.60
Wi. Maze, Peru, Th 156.90
Neil’s Auto Service, Kalamazoo __ 61.05
National Salesbrook Co., Shelby, O. 15.00
Paper Makers Chem. Corp., Kala. 49.42
Remington Rad Business Service
Go Buttalig oe 200.00
Nelson Mfg. Co., Minneapolis __2,123.20
Tamms Silica Co., Chicago ________ 33.00
Vosler & DeLoof, Kalamazoo __unknown
Sherwin Williams Co., Chicago __ 500.89
First National Bank, Kalamazoo 1,450.00
Kal. Trust & Savings Co., Kala. 2,000.00
Logan Long Co., Kalamazoo ____ 2,159.48
Harry Allen, Monroe __________ 2,200.00
James McMillan, Battle Creek__ 1,448.00
@. Curtis, Kalamazoo 1,200.00
F. C. Walter, Kalamazoo ________ 57.83
Shaw Lubricator, Kalamazoo ____ 24.12
Rutland Fire Clay Co., Rutland __ 59.12
N. J. Baumann, Kalamazoo ____ 20.00
C. J. Howard, Inec., Chicago ____ 117.96
Hathawy Tire Co., Kalamazoo __ 18.35
Michigan Central R. R., Kalamazoo 197.20
Standard Oil Co., Kalamazoo _____ 29.87
Doublay Bros., Kalamazoo 1.75
Bos Metal, Kalamazoo _____ 8.50
Battery Shop, Kalamazoo ________ 2.00
Klose Electric, Kalamazoo ______ 1.82
Kal. Glass Works, Kalamazoo ___ 3.50
Mich. Sanitary Towel, Kalamazoo 1.75
Office Specialty Co., Kalamazoo__ 15.35
Service Materials Co., Kalamazoo 2.80
Chas. E. Shroyer, Kaiamazoo ____ 1.25
City: of: Kalamazoo 9 11.00
Mich. Bell Tel. Co., Kalamazoo __ 17.30
Jackson Flower Co., Kalamazoo __ 10.00
Ray T. Parfet, Kalamazoo ________ 2.61
J. Van Boven, Kalamazoo ________ 34.25
J. McMillan, Battle Creek _______ 16.75
Coldwater Daily News, Coldwater 4.68
Young Sudio, Kalamazo0 ________ 3.50
Prest-O-Lite Battery Co., Kala... 8.65
Industrial Finance Co., Kalamazoo 56.00
Sept. 17. We have to-day received the
schedules, reference and adjudication in
the matter of Graphic Arts Sign Co.,
Inc., Bankrupt No. 3906. The matter
has been referred to Charles B. Blair,
as referee in bankruptcy. The bankrupt
concern is located at Grand Rapids. The
schedule shows assets of $17,334.15, with
liabilities of $15,932.97. The first meet-
ing will be called promptly, note of same
will be made herein. The list of cred-
itors of said bankrupt is as follows:
City of Grand Rapids ____________ $193.19
Clifford Cheadle, Grand Rapids __ 23.75
Jack Zorn, Grand Rapids ________ 16.63
Chas. Cox, Grand Rapids ________ 19.00
Rex Cchapman, Grand Rapids __ 2.00
Floyd Chapman, Grand Rapids ____ 4.45
E. L. Chapman, Grand Rapids __ 190.80
J. W. Kemp, Grand Rapids ______ 35.60
Orma Beekman, Grand Haven __ 18.65
Harold Snyder, Grand Rapids ____ 15.00
Owen Hands, Grand Rapids ______ 2..00
Ault & Wiborg Varnish Works,
C ncinnath oo 1680.00
Arctic Spring Water Co., Grand R. 58.60
Associated Truck Lines. G. R. __ -95
Acme Weldig & Repair Co., G. R. 4
Allen Sales & Spec. Co., Chicago 29.02
American Ry. Exprtss, Grand R. t
Biswell Service, Kalamazoo ______
Brummeler’s Sons Co., Grand Rap. 299.59
Bennet Pumps Corp., Muskegon 813.48
Bixy Office Supply Co., Grand R. 1.00
Behler Young Co., Grand Rapids 65.11
>
“1
ro
EH MM. Bir Ca., Battle Creek ____ 5.00
Buck.e Printers Roller Co., Chicago 27.09
EE B. Cox Co., Grand Rapids ____ 63.18
Celluloid Co., Newark ol aa
Camera Shop, Grand Rapids
Carpenter Paper Co., Grand Rap. 113.63
Chicago Sanitary Rag Co., Chicago 31.73
Consumers Ice Co., Grand Rapids 4.50
Devilbiss Miz. Co.. Yoledo ___ .90
B. F. Edge Lbr. Co., Grand Rap. 243.40
Foster, Stevens & Co., Grand Rap. 110.81
Forbes Stamp Co., Grand Rapids 20.75
Fuchs & Lang Mfg. Co.. Chiecago__ 81.14
Forst Steel Products Co., Warren,
oo LULL 82.00
G. R. Sheet Metal Co., Grand Rap. 271.26
G. R. Gas Light Co.. Grand Rapids 24.43
G. RK. Die & Tool Co., Grand R. 40.05
Graphic Arts Bldg. Co., Grand R. 811.67
G. R. Label Co., Grand Rapids __ 130.46
G. R. Paper Box Co., Grand Rap. 113.42
G. R. Wood Fin. Co., Grand Rap. 11.30
W. H. Kessler Go., Grand Rapids 5
Kutche’s Hdwe. Co., Grand Rapids 16.21
Kadow Foundation, Toldo, Ohio__ 17.67
Leitelt Iron Works, Grand Rapids 56.79
Lineoln Label Co., Grand Rapids_- 8.00
Meyer Transfer Co., Grand Rap‘ds 96.92
S. A. Morfan & Co., Grand Rapids 5.3
Meyering Electric Co., Grand Rap. 3.68
Marquette Lumber Co., Grand R. 32
Cc. W. Mills Paper Co., Grand Rap. 12.50
Mich. Bell Tel. Co., Grand Rapids 1
Maz_Dar Co.,. Chicago oo . 269.08
Pittsburgh Plate Glass Co., G. R. 10.30
Quimby-Kain Paper Co., Grand R. 222.03
Riverside Lbr. Co., Grand Rapids 199.13
Riverside Brass & Aluminum
Foundry, Grand Rapids __ 35 ho
SSeymour & Muir Pg. Co., G. R. 474.3
Superior Sheet Steel Co., Canton,O. 792.80
Standard Oil Co.. Grand Rapids 9.59
Lawrence, Scudder & Co., Grand A. 22.50
San'‘tary Wiping Rag Co.. Grand R. 40.76
Stand Pat Easel Co., New York 9.75
Sherwood Paint Co., Lansing __ 79,25
Allan A. Simons Co., Grand Rapids 2.66
Statler Edge Tool Co., Grand Rap. 9.18
Tisch-Hine Co., Grand Rapids ____ 58.33
V. C. Platine Co., Grand Rapids 1.50
Valley Steel Products Co., Detroit 1.31
Van Rossum Plumbing Co., G. R. 11.03
Vanderstel’s, Grand Rapids : 1.00
Valentine & Co., New York ______ 91.50
Watkins Letter Shop, Grand Rap. 36.50
Westcott Paper Co., Detro’'t __ 52.33
Western Union Telegraph Co., G.R. 3.48
William Hayward Co., Chicago ___ 20.00
Commercial Arts & Engraving Co.,
Grand Hapidg 820500 5.00
American Steel & Wire Co., Chi. 7.35
Michigan Paint Co., Grand Rapids 1.00
BE. L. Chapman. Grand Rap'ds __ 115.40
E. A. Shank Sign Co., New York__ 437.50
Wolverine Brass Co., Grad Rapids 600.00
Valley Steel Products Co., Detroit 400.00
Wm. Brummeler Sons Co., G. R. 150.00
Old Kent Bank. Grand Rapids __ 400.00
G. R. Savings Bank, Grand Ran. 4,300.00
G. R. Sheet Metal & Roofing Co.,
Gradd Hapids ..... 150.00
G. R. Savigs Bank, Grand Rapids 295.33
Sept. 18. We have to-day received the
schedules, reference and adjudication in
the matter of Murel Ball, Bankrupt No.
3907. The matter has been referred to
Charles B. Blair as referee in bankruptcy
The bankrupt is a resident of Belmont,
and his occupation is that of a laborer.
The schedules show assets of $5,600, of
which $500 is claimed as exempt, with
liabilities of $3,939.01. The court has
written for funds and upon receipt of
same. first meeting of creditors will
be called, note of which will be made
herein.
Sept. 18. We have to-day received the
schedules, reference and adjudication in
the matter of Fred H. Wilcox, Bankrupt
No. 3908. The matter has been referred
to Charles B. Blair as referee in bank-
ruptcy. The bankrupt is a resident of
Grand Rapids, and his occupation is that
of a carpenter and mechanic. The
schedule shows assets of $188 of which
the full amount is claimed as exe
with liabilities of $1,237.97. The court
has written for funds and upon receipt
of same, first meeting of creditors will
Do You Wish To Sell Out!
CASH FOR YOUR STOCK,
Fixtures or Plants of every
description.
ABE DEMBINSKY
Auctioneer and Liquidator
734 So. Jefferson Ave., Saginaw, Mich
Phone Federal 1944.
—$———$———————————————————————
31
be called, note of which will be made
herein.
Sept. 17. On this day was held the
first meeting of creditors in the matter
of Emmett J. Martindale, Bankrupt No.
3879. The bankrupt was present in per-
son and renyresented by attorney Clair
S. Beebe. No creditors were present or
represented. One claim was proved and
allowed. No trustee was appointed. The
bankrupt was sworn and examined with-
Out a reporter. The first meeting then
adjourned without date, and the case
has been closed and returned to the
district court as a case without assets.
On this day also was held the first
meeting of creditors in the matter of
Edward Surdick, Bankrupt No. 3867. The
bankrupt was present in person and
represented by attorney Clair S. Beebe.
No creditors were present or represented.
No claims were proved and allowed. No
trustee was appointed. The bankrupt
was sworn and examined without a re-
porter. The first meeting then adjourn-
ed without date, and the case has been
closed and returned to the district court,
as a case without assets.
Business Wants Department
Advertisements inserted under this head
for five cents a word the first insertion
and four cents a word fer each subse-
quent continuous insertion. If set in
capital letters, double price. No charge
less than 50 cents. Small display adver-
tisements in this department, $4 per
Inch. Payment with order is required, as
amounts are too small to open accounts.
WINDOW TRIMMER, CARD WRITER
and retail store experience. Not satis-
fied with present position. Excellent ref-
i X
erences; single. E. Sherman, c/o Y.
C. A... Wi Paso, Texas. 161
Capital — An experienced, dependable
broker will aid in financing projects of
merit. Amster Leonard, East Orange,
New Jersey. 162
For Sale—Hardware stock and fixtures
in small town. Nice store, clean stock.
If you are in the market for something
like this, don’t pass it up. Address No.
163, c/o Michigan Tradesman. 163
GRAND RAPIDS HOSIERY CABINET
—Women's wall cases, revolving rack,
forms, carpet. Sacrifice for cash; or ex-
change for shoes, hosiery, or auto. Davis
Bros., Lansing, Mich. 164
For Sale—Write Box 59, Lawton, Mich.
for a home. parking
Tourist’s Inn —
ground, auto laundry. On paved high-
way, Grand Rapids-Kalamazoo. Inves-
tigate. 165
Physician's location wanted, in good
town. Dr. Morton, 730 N. Burdick St.,
Kalamazoo, Mich. 166.
FOR SALE—Grocery stock and fix-
tures. Nice, clean stock. Going into
other business on account of health is
reason for selling. Ray Morrell, Plain-
well, Mich. _159
FOR SALE—On account of poor health,
grocery and marekt. Bargain for cash.
Resort center. Year around business.
Good town. Carl Kloess, Coloma, Mich.
vo
WANTED—Stock of general merchan-
dise or dry goods, in exchange for income
property. 3315 12 Mile Road, Berkley,
Mich. i 1G.”
If vou are interested in buying a busi-
ness anywhere in the United States or
Canada, write for our monthly bulletin.
UNITED BUSINESS BROKERS, 2365 Ist
National Bank Bldg., Detroit, Mich. 157
FOR SALE—Only men’s furnishing and
staple dry goods stock in thriving town
on U.S. 16. Good business. Will sell for
less than inventory account of sickness.
Address Box 196, Webberville, Mich.
152
ROPE SALESMEN WANTED in all
territories—100 PER CENT PURE MANI-
LA ROPE lic lb. basis. FAST SELLING
SIDE LINE, five per cent commission.
UNITED FIBRE COMPANY, 82 South
Street, New York City. 145
For Sale — Solid oak tables, desks
chairs and other office equipment. Used
only a few months in office of a local
broker. Cheap for cash. On display at
our office. Tradesman Company.
CASH FOR MERCHANDISE
Will Buy Stocks or Parts of Stocks of
Merchandise, of Groceries, Dry Goods,
Shoes, Rubbers, Furniture, etc.
N. D. GOVER, Mt. Pleasant, Mich.
I OFFER CASH!
For Retail Stores—Stocks—
Leases—all or Part.
Telegraph—Write—Telephone
L. LEVINSOHN
Saginaw, Mich.
Bo) ym herr hs
Established 1909
32
From the Michigan
Metropolis.
Late News
John A. Reynolds, vice-president of
the Union Trust Co., well known as
a speaker on financial matters, will
speak to the San Francisco Board of
Trade next Tuesday. His subject will
be “Modern Develoments in Fnance.”
Reynolds will be in San Francisco to
attend the fifty-fifth annual conven-
tion of the American Bankers’ Asso-
ciation.
What is counted one of the most
successful trips in the series which
have been taken by wholesalers in their
contacts with retail merchants in vari-
ous Michigan cities was the meeting
on Sept. 26 at Royal Oak. Harvey
Campbell, vice-president of the Detroit
Board of Commerce, gave one of his
usual illuminating talks to the mer-
chants, which included many from
surrounding towns, who came as in-
vited guests. Campbell talked on the
necessity of co-operation by retailers.
“Until retail merchants learn to co-
operate and to study modern methods
they will be the weakest link in the
chain of American business,” he warn-
ed. “Automobile concerns long ago
realized they must work together, and
they made agreements for exchange of
patents. They help each other in stan-
dardization, discover new processes in
laboratories and adapt science to man-
ufacturing. This is a great lesson for
retailers. They should fight shoulder
to shoulder in a closely knit organiza-
Campbell pointed out. The
meeting was held in the Royal Oak
tion,”
auditorium.
Detroit’s third annual fur show op-
Masonic Temple Thursday,
Sept. 26, with a display of materials
and designs said to rival the creations
ened in
oi New York and Parisian furriers.
Besides offering a chance to see the
latest in costly garments, the show in-
cluded vaudeville entertainment and
features demonstrating many angles
of the fur trade. A fashion revue was
held in the afternoon.
William Alfred Paine, senior partner
of the firm of Paine, Webber & Co.,
100 Penobscot building, died at his
home in Beach Bluff, Mass., last week
after an illness of about two weeks.
Mr. Paine was born in Amesbury,
Mass., Jan. 29, 1855, and was educated
in grammar and high schools. He
was a clerk in the old Blackstone bank
of Boston from 1873 to 1880, when, in
company with another clerk, Wallace
G. Webber, he formed the partner-
ship of Paine, Webber & Co., of which
firm he has been the senior partner
to the date of his death. In 1898 Mr.
Paine organized the Copper Range
and affiliated companies in the Nortn-
ern Peninsula of Michigan and has
been the active head of all these coin-
panies and devoted much of his time
to their deyelopment and_ successfui
operation. He was a director of the
National Shawmut bank of Boston,
a member of the Boston Stock ex-
change and Chicago Board of Trade.
He is survived by his wife, two sons
and three daughters and a sister, Mrs.
William W. Everts, of Cambridge
Mass.
Plans for a window trim contest
MICHIGAN
among Detroit display men in connec-
tion with the celebration of Light's
Golden Jubilee in Detroit the week of
Oct. 14, honoring Thomas A. Edison,
have been announced by the jubilee
committee of the Detroit Board of
Commerce. The displays, paying trib-
ute to Mr. Edison or featuring one or
more of his inventions, will be judged
according to originality, execution and
appeal. Five cash prizes are to be
awarded. The judges will be E. L.
Brandt, managing secretary, Detroit
Engineering Society; W. R. Ewald,
president, the Adcraft Club of De-
troit; and Edmund A. Gurry, secre-
tary, Society of Arts and Crafts and
director of the Art School. . Essays
written by Detroit school children on
the subject, “The Benefits of the In-
ventions of Thomas A. Edison,” must
be in the hands of the judges by
Oct. 7, H. J. Lofquist, chairman of the
judging committee, said to-day The
contest is sponsored by the Women’s
International Exhibition, which will be
held at Convention Hall. Prizes total-
ing $500 will be awarded at the ex-
hibition the night of October 19.
Amen! say the traveling public to
E. C. Green’s talk before more than
800 delegates to the American Hotel
Association of the United States and
Canada. Hotel executives were urged
by Green to continue to give a max-
imum of service and shun “elastic
rates,” to compete with the serious
competition now being offered by farm
zrd village homes and tourist cabins
or cottage camps. “The tourist camp
does not seriously affect the hotel busi-
ness because the type of tounst who
patronizes this camp carries his own
equipment and is not interested in ho-
tel accommodations,” said Mr. Green.
“The farm and village home and the
cabin camp are the ones which furnish
serious competition for hotels and, if
the reports we received are true, they
are certain to become even stronger
competitors.” Mr. Green then urged
hotel executives to prohibit the prac-
tice of permitting “elastic room rates.”
“We all know and regret deeply that
there still are hotels which have a
rather elastic room rate—meaning by
that, that if there is a congested period
they are inclined to raise their rates
and aiso at the height of the motoring
scason. This practice should be pro-
hibited at once. “The sooner all hotels
adopt a standard rate,” Mr. Green
continued, “the sooner they will over-
come to an appreciable extent, the
inroads which the tourist camps have
made in the hotel business. All hotels
should post their rates in their guest
rooms.” Mr. Green urged that it be
brought to the attention of tcurists
that hotels “provide protection legally
safeguarding the person and property
of their guests; that hotels provile tne
best sanitary conditions, under state
supervision; that hotels provide ac-
commodations to fit any purse, and
that hotels provide diversified amuse-
ment and sport facilities.”
The Savoy Hotel has changed its
name to the LaSalle Hotel. A. B.
Loevenich, formerly manager of the
Harmonie Club, has been appointed
managing director of the hotel and
TRADESMAN
Bascom D. Akers will act as resident
manager. Under the new management
the LaSalle should make great strides
in placing itself among Detroit’s lead-
ing hostleries.
Harry C. Hargadon, well known
druggist, died Friday, Sept.'27. He
had been ill for about four years from
complications that followed an attack
of influenza. Mr. Hagadorn conducted
a drug store in Bay City for a number
of years before moving to Detroit in
1918. When he closed out his business
in Bay City he opened a drug store at
John R street and Canfield avenue,
which he conducted until ill health
forced him to retire.
James S. Holden, president of the
James S. Holden Co. and director in
many leading financial and industrial
institutions, was elected a member of
the board of directors of Parke, Davis
& Co. at a meeting held by the board
a few days ago.
Paul R. Gray, 62 years old, presi-
dent of the Gray Estates Co. and a
leader in Detroit’s business and civic
life, died suddenly last week at Har-
wichport, Mass., where his Cape Cod
summer home is located. The son of
Jchn Simpson Gray, one of the ford
Motor Company’s original stockhold-
ers, Mr. Gray won a place for himself
in the city’s business circles without
the aid of his father’s wealth, which he
inherited in 1906. Succeeding to the
presidency of the Gray, Toynton &
Fox confectionery manufacturing firm,
Mr. Gray became its general manager
and was instrumental in bringing it to
the fore as one of Detroit’s leading
business institutions. He was _ inter-
ested in many other Detroit business
firms.
John S. Sullivan, a florist in Detroit
for nearly half a century, died last
week at Avondale, Chester county, Pa.,
where he was born 71 years ago, and
where he took up his residence again
upon retiring from business three years
ago. Mr. Sullivan, who is a brother
of Mark Sullivan, the political writer,
came to Detroit in 1883, following
training as a florist at West Grove,
Pa., and Louisville, Ky. In the early
days his greenhouses were located at
Gratiot and Elmwood avenues, but
with the growth of Detroit were re-
moved to Gratiot and Conners avenues.
His first down-town store was on the
site of the present D. J. Healy shops.
Later he moved to the present Eaton
Tower site. A son, Norman, has con-
tinued the business left by his father.
Added impetus to the recently or-
ganized association of Business Pion-
eers of Detroit was given when a com-
mittee representing seven of the old-
est established business firms was ap-
pointed by Howard Harvey, organizer
of the club, to draft by-laws and nom-
inate officers for the association. The
committee named is as follows: B. C.
Eaton, of Eaton Clark & Co.; Len
West, of the Detroit Free Press; C.
F. Backus, of Richmond & Backus Co.:
A. H. Nichols, of Buhl Sons Co.:
Harry Uridge, G. & R. McMillan; F.
Y. Henkel, of the Commercial Milling
Co., and W. R. Carnegie, of Berry
Brothers. The next meeting of the
club will be held Tuesday noon,
Oct. 15,
October 2, 1929
Parke, Davis & Co. has purchased
the capsule division of the Arthur
Colton Co., of this city. This pur-
chase does not include the Arthur
Colton company’s pharmaceutical ma-
chinery manufacturing plant. That
company will continue to supply all
such machinery, barring only the cap-
sule manufacturing machinery which
now becomes the exclusive property
of Parke, Davis & Co.
The Bank of Detroit has opened its
twenty-first office at Mack and St.
Jean avenues. G. C. Reid, who has
been engaged for the last year as re-
lief manager will act as manager of
the new branch.
Retail sales of motor cars in the De-
troit area showed a slight increase dur-
ing the last week and reports from
several key points in the United States
indicate the same condition.
Latest surveys made by the manu-
facturing plants indicate that small
towns in the rural districts are enjoy-
ing a fair trade at this season of the
year. This is due to the fact that
many farmers are coming into the mar-
ket for automobiles. It is believed
this trade in the rural sections will
continue, at least until the end of the
month, and then show an_ increase
again about the middle of November.
Interest in motor cars is turning to
new models and preliminary reports
received by factories which have an-
nounced their cars for 1930 indicate
that attendance at showings all over
the country has increased this year.
And a great many new models remain
to be announced.
Automobile factories in the Detroit
district have started to make prepara-
tions for the automobile shows which
will be heid all over the country next
January, February and March. Of
course, the greatest interest is cen-
tered in the big National shows in New
York and Chicago.
Few people realize the enormous
amount of work involved on the part
of the factories in preparing for these
expositions. It requires several
months to complete the work entailed
in getting ready the models to be dis-
played. As many shows are held in
many cities simultaneously, the fac-
tories must supply numerous cars for
exhibition purposes. Several of the
plants have made arrangements to an-
nounce their new models at show time.
In fact, a greater number than usual
will be announced.
James M. Golding.
————_-_-»o-2>_______
Long Dress Season Ahead.
All indications in the dress field
point to a much longer Fall season
than usual. Market opinion summary
is that, whereas work on the Winter
resort lines ordinarily begins about
Nov. 10, it will start considerably later
than that this year. With some of the
better popular-price houses it may not
begin until the middle of December.
In the current season’s buying the
color demand is definitely settling on
about five shades. Black comes first,
then brown, blackberry (eggplant),
dark green and dahlia. Canton and flat
crepes still top the materials.
——__-2e-22>______
Politeness is a state of mind more
than a form of words.
MUELLER PRODUCTS
will make you as popular with
your customers, as they have
made MUELLER
with theirs
C. F. MUELLER CO.
_ JERSEY CITY NEW JERSEY
THE MILL MUTUALS
ume = AGENCY ss mahigon
Representing the
MICHIGAN MILLERS MUTUAL
FIRE INSURANCE COMPANY.
(MICHIGANS LARGEST MUTUAL)
AND ASSOCIATED COMPANIES
x
Contbined Assets of Group
$45,267,808.24
20% to840% Savings Made Since Organization
FIRE INSURANCE—ALL BRANCHES
Tornado— Automobile— Plate Glass
}
*No other coffee has
been so favorably
or solong before
the coffe’: ei
public
*It is a matter of record in
the history of the coffee
trade that Seal Brand was
the first coffee ever packed
in sealed tins.
CHASE & SANBORNS
SEAL BRAND COFFEE
Grocers supplied by Chase & Sanborn, 327 North Wells St., Chicago
WoRDEN GROCER COMPANY
The Prompt Shippers
The Big Winner
Morton House
COFFEE
Makes Happy Customers
WORDEN (GROCER COMPANY
Wholesalers for Sixty-one Years
OTTAWA AT WESTON - GRAND RAPIDS
THE MICHIGAN TRUST COMPANY, Receiver.
A City of
Build
In 1926, the Michigan Bell Telephone Company entered upon the
largest expansion program in its history. The intervening three
years have witnessed the engineering and construction of 25 new
telephone buildings and major building additions throughout the
state.
Grouped together, these structures, housing thousands of telephone
workers and millions of dollars’ worth of equipment, would make
an imposing “‘business city.”
But this building construction represents only a portion of the exten-
sion of telephone plant by this Company during that period. Total
expenditures for telephone plant expansion in Michigan the past
three years were $72,000,000, greatly increasing facilities and im-
proving the service. This is a continuing program, for as business
and social activities increase, demand for still greater telephone ex-
pansion develops.
This plant expansion and improvement would be meaningless if it
were not translated into terms of service and a desire to afford in-
creasing telephone comfort, convenience and satisfaction, and to
meet the growing needs of the state.
Our policy—‘“T'o continue to furnish the best possible telephone service at
the lowest cost consistent with financial safety”
DIRECTORS:
FRANK W. BLAIR, President, Union
Trust Company, Detroit
EMORY W. CLARK, Chairman of the
Board, First National Bank, Detroit
GERRIT J. DIEKEMA, President, First
State Bank, Holland, Michigan
FRED J. FISHER, Vice-President, Gen-
eral Motors Corporation, Detroit
BURCH FORAKER, President, Michigan
Bell Telephone Company, Detroit
BANCROFT GHERARDI, Vice-Presi-
dent, American Telephone & Telegraph
Company, New York City
WALTER S. GIFFORD, President,
American Telephone & Telegraph Com-
pany, New York City
WALTER I. MIZNER, Secretary &
Treasurer, Michigan Bell Telephone
Company, Detroit
DUDLEY E. WATERS, President, Grand
Rapids National Bank
OSCAR WEBBER, Vice-President &
General Manager, J. L. Hudson Com-
pany, Detroit
GEORGE M. WELCH, Vice-President &
General Manager, Michigan Bell Tele-
phone Company, Detroit
MICHIGAN BELL
TELEPHONE CO.