oer re e x Z Ce EE EE AP EES { | DUPE 1” LIRR - No8'30 FB Stee Cy Bo Lee 4 | Sais Rae eras Hi IETS ) in Bex Ones Ci GENS Rey a4 PONG: Ny WE Zp) VER aN) eer aT bes Di A) Ea CRA (3 VOUHG Carne ve JF Dy EY, 5 KO BK: - ea x ; Ly Mais oe Sy oh al Z aS DS FEW MH) SE D ES Cease) eve a Zoo BERL Nt aENOOU KD VZZZZz-~ Bp DSHS a ING IIe oS PUBLISHED WEEKLY ¥ 7 (ss SIPS STIS za’ Forty-eighth Year Wess SETRADESMAN COMPANY, PUBLISHERS? < ABR Sze EST. 1883 xo ox SOG, Fee OG SS pe OOO ONS IS La PANN een ZA Ne S29 Sz SEE GRAND RAPIDS, WEDN ESDAY, OCTOBER 29, 1930 Number 2458 ~ hy, ~ ‘ ' A cgi Sa 4 HILLS You have not lived until you know a hill That stands above a river. Elms are there, And maples for September, and the pine— That strange tree-god that never sleeps at all. Dead hills there are over the wide land, Whose rivers have forsaken them to winds, Whose rivers have forsaken them and gone Silently forever into the sea. Young hills there are in new and treeless lands, Whose rivers ride like furies on their backs, Cloud-born in tumult, raging for a day, Leaving the young hills desolate and torn. But there are hills whose rivers tend them well And quench their thirst beneath the summer sun These are the hills that laugh with early buds And chant the ancient epics of the trees. You have not lived until you love a hill That stands above a river. Oaks are there, That strange serene that hes over all. John Russell McCarthy Public Reference Library, _ Sg ee eg eet ete eee ater tener enn een nee arene reer ene ena een eee a ener eee ee ne EE Library St she .ste.sien.sttn. oft aite sie sl, sttn ole afte ofr of cin fe ofe se clin of, nie ote ote often cite ofr, sie ote, stematinaide...ttheer, tir. tetirn tellin atl. tlltrn ntti attire atl. telecine atten attire atte atl natin attain ( ty, ae “phe Seeetecaationereaeranettieoeareee tee GRAND RA PIGS Forty-eighth Year MICHIGAN TRADESMAN E. A. Stowe, Editor PUBLISHED WEEKLY by Tradesman Company, from its office the Barnhart Building, Grand Rapids. UNLIKE ANY OTHER PAPER. Frank, free and fearless for the good that we can do. Each issue com- plete in itself. DEVOTED TO the best interests of business men, SUBSCRIPTION RATES are as follows: $3 per year, { paid strictly in advance. $4 per year if not paid in advance. Canadian subscription, $4.04 per year, payable invariably in advance. Sample copies 10 cents zach. Extra copies of current issues, 10 cents; issues a nonth or more old, 15 cents; issues a year or more ald, 25 cents; issues five years or more old 50 cents. Entered September 23, 1883, at the Postoffice of Grand Rapids as second class matter under Act of March 3, 1879. JAMES M. GOLDING Detroit Representative 507 Kerr Bldg. Does Not Look Very Good. The convention of the Merchant Minute Men held at Shreveport on Tuesday, Wednesday and Thursday of last week was attended by about 1,000 delegates, representing thirty different states, They came from as far away as Port- land, Oregon, and Bangor, Maine. ‘They represented all types of business men, including bankers, coal dealers, manufacturers, clothiers, druggists, automobile dealers, and, of course, many retail and wholesale grocers. There were even a few farmers and crafty trades unionists in attendance. It was a remarkable cosmopolitan as- semblage. Kansas and Oklahoma were represented. At this meeting, the Merchants Min- ute Men was converted into a real Na- tional association of retail merchants, instead of being merely a creation of the Hello World Broadcasting station, The M. M. M. now has a complete set of duly elected officers, with W. K. Henderson at the head. The resolutions adopted included the following: 1. The tax-dodging of the chain stores was condemned, and taxing of- ficials were urged to make an inventory of chain store stocks and fixtures. 2. The alleged “efficiency” of the chain stores was disapproved, for the reason that it is accomplished by forcing employes to work long hours of overtime without pay, the purpose being to get along with less employes, and thus cut down the number of jobs available for the relief of unemployed. A system of this sort was declared to be un-American and destructive to the best interests of the community. 3. An amendment to the Sherman anti-trust law was recommended, as suggested by W. K. Henderson in his petitions to Congress, for the purpose of protecting the Nation against food monopolies and other monopolies, 4. Co-operation was pledged to W. K. Henderson in his fight on the chain stores, and President Hoover was urg- ed to grant more power to Station KWKH, and more broadcasting time, so that this station might reach all parts of the country with its anti- monopoly campaign. 5. The chain store was declared to be a juggernaut of centralized con- trol which reaches to the smallest ham- let and threatens the existence of in- dependent business. 5. The report of the Better Business Bureau of Columbus, Ohio, in which the chain stores were “whitewashed” of all charges of crookedness in using small-sized packages, was criticised. The Columbus report, it was claimed, was made months after the short-sized packages had disappeared from the market, after their existence had been exposed. —_2+~__ Sixtieth Anniversary of First State Bank of Decatur. Oct. 15 the First State Bank en- tered upon its sixty-first year of ser- vice. Organized as the First National Bank Oct. 15, 1870, by A. B. Copley, E. P. iHill, Levi B. Lawrance, Tobias Byers, R. J. Huyck, LeGramd Ander- son, Tom Brownbridge, Samuel Mor- ris and others, it carried on with A. B. Copley as President and E. P. Hill as Cashier for about twenty years. Upon the expiration of its National charter in 1890, the organization in- corporated under a state charter as the First State ‘Bank and continued with the same personnel but with the ad- dition of Edwin B. Copley as vice- president. At that period L. D. Hill became associated with the bank, and con- tinued until he took charge of a bank at Mulvane, Kansas. A. H. Huyck be- came cashier, and continued until his death in 1899, Again in 1900 L. D. Hill returned and was cashier until 1915. Edwin B. Copley became President after the death of A. B. Copley in 1899 and held that position until his death. The present Vice-President and Cashier, L. E. Van Antwerp identified himself with the bank in 1905 and be- came Cashier in 1915. Earl Copley ‘re- turned to Decatur in 1912 and became President after the death of his father in 1916, F. C. Stapleton carried the duties of Assistant Cashier for eleven years, re- tiring in 1929. Herbert H. Creagan, the present Assistant Cashier, has completed four- teen years of service and Dan Fox, the late member of the institution, took up his duties in 1929. It is a most unusual thing for the control and management of a bank to continue for sixty years through three generations, as it has in the Copley family. Further, the interest of To- bias Byers is now represented on its board of directors by Mrs. Belle Baker, of Dowagiac, and that of LeGrand GRAND RAPIDS, WEDNESDAY, OCTOBER 29, f Anderson has daughter, Mrs. The present carried down to his Grace Hammond. board of directors are E. E. Copley, J. E. Maxwell, L. E. Van Antwerp, Mrs. Belle Baker-and H. H. Creagan. In its last published statement of Sept. 24, the bank shows capital, sur- plus and undivided profits of over $57,000 and total assets of approxi- mately a half million dollars. For its distinctive conservative man- agement and policies, the bank has earned for itself an enviable position among the banking fratemity and busi- ness world—Decatur Republican. ——_> -» Massive Displays Get Attention. A Western grocer held a carload sale a few weeks ago on which he is re- ported to have had a gross turnover in excess of $6,000. He piled his windows and store full of merchandise. Much of it sold at regualr price to trade attracted by the special sale goods. “It was our first experience,” he said, “with this kind of display. Showing a massive stock of an item challenged every passerby to stop. Even my competitors came to look over the display. “The advertising benefits were con- siderable. The massiveness of the items on display gave us prestige and added force to our sale and promoted a great volume of new business.” Where facilities make such a car- load turnover possible it is often profit- able to hold such sales at long inter- val periods, say once each year. But even in smaller lots it is feasible to give sales the advantage of “massive display.” The impression of massive- ness is relative. It is merely neces- sary to dislpay in one place a consid- erably greater amount of an item than is usual, Antoher way to accomplish this ad- vantage is to arrange the entire win- dow display around one commodity, using groupings in generous amounts and using window cards to accentuate the impression of a special sales drive on the item. Inspecting Autos Before Licenses. The mechanical equation in the pre- vention of automobile accidents is a feature which has come rapidly to the fore within the past few years, mainly through the efforts of certain states to promote periodical equipment inspec- tion campaigns. These have been so highly successful in the states where they have been properly handled that Issuing » the public has rapidly learned to ap- “preciate the necessity for safety main- tenance, As a matter of fact there seems to be little question but what within a very short time several states will re- quire some evidence of reasonably good mechanical condition as a pre- 1930 Number 2458 requisite to registration. In other words, unléss the automobile is safe to be operated it wil! not be licensed. The reasonable and right thinking owner, of course, has always appreciat- ed this necessity and will not oppose any such regulation because he real- izes its possibilities, The elimination from our highways of so-called “junkers” and cars which are mechanically unsafe, even in the hands of experienced drivers, is just as important as the elimination of inex- perienced or unqualified operators and will contribute very largely to a reduc- tion in motor vehicle accidents. —_>-»¢___ For Handkerchief Reform. Here is a fashion that Americans might adopt with great saving to purse and health now that winter is nearly here. When traveling in Japan I cought a cold. Ordinarily the disease is violent for three days, and getting over it is a long-drawn-out process. I was in a village where an extra supply of hand- kerchiefs could not be bought. I was obliged to make use of the paper ones used by the natives. My cold departed surprisingly quickly, and I believe it was due. to the handkerchiefs. They are small, soft and made of rice paper, and as they are used they are thrown away. Our ‘habit is to use a handkerchief several times, keep it in our pocket to fill it with germs and breathe in those germs every time we use it, thereby prolonging the cold and making it more disagreeable. The Jap hankies are more sanitary, and their disposal need not be a problem when on the street. I car- ried a small rubber bag in my hand satchel and put them into it as I used them and on arrival at my hotel emp- tied them into the wastepaper basket. With these dainty little handkerchiefs head colds would be less frequent here, M. E. Lascelles-Forhes. snes eae To Conserve the Forests. President Hoover's decision to ap- point a board to survey forest resources and means for conserving and _ per- petuating them comes at an opportune time. This year has been one of the most dangerous in history to Amer- ican forests. The matter of maintaining or in-- creasing forest stands is not so simple. Reforestation, now carried on both by private interest and by the. Govern- ment, is a long, expensive task. But it must be done. Scientific lumbering to conserve the forests has come about through education and voluntary re- strictions imposed by big lumbering companies. But the problem is even farther reaching. It has a bearing on flood control, ——_-s>_>- 2 Let your work, rather than your tongue, speak for you. SoS TET STATIC 3 ~O@ | MICHIGAN TRADESMAN October 29, 1930 IN THE REALM OF RASCALITY. , Questionable Schemes Which Are Under Suspicion. In connection with these articles I have a sort of informal gallery of hor- rible examples of how not to protect one’s self in a legal contingency. In other words, letters from ‘business peo- ple setting forth how they handled given situations and found themselves in a peck of trouble through not know- ing what they were about. The latest addition to this gallery is the following, received from a Western tobacco dealer: About one month ago a salesman came here to see me. He was with the Allied Drug Products Co., Chattan- ooga, Tenn. ‘He overcame all my arguments and sold us $66 worth of aspirin tablets to sell to our trade. However, before signing order I went into specific details with him in re- gard to law of State, and especially in regard to returning any unsold mer- chandise for credit (not exchange). He stated that not only did his house ac- cept returned merchandise for credit, but allowed ninety days for remittance, and any leftovers whatsoever would have no effect on the extra ninety day discount. _ After the aspirin came my supposi- tion was correct—it is strictly against the law for any retailer to handle this product unless a registered pharmacist. The consequence was I had and still have the pills on my hands. I wrote the company and explained in detail and asked them kindly for shipping instructions for their return. In an- swer I received a rather warm letter that goods absolutely could not be sent back for credit, but that they would exchange aspirin for castor oil, herbs, etc. Of course I couldn’t handle this with tobacco so I wrote back and ex- plained. In return they stated that they didn’t want trouble with us, but that this purchase was made in good faith and if I had read my contract I would know that I had to pay.at the expiration of three months. That was a ew one on me—I had never seen a combination contract order book and the truth was the salesman never left me a copy. I want you to write me a personal letter and advise me not only what to do, but how to get ready to beat this suit. I’m satisfied they are going to bring suit against me for I have written of late very frequently asking permission to return these, which are as shipped, in good condi- tion, and of the four or five recent let- ters no acknowledgment has been re- ceived. The writer of this letter had wit enough to know the points on which he must look sharp, but his trouble was that he didn’t do anything about it. Incidentally I must pay tribute to the salesman who can “overcome all the scruples” of his buyer, and sell $66 worth of drugs to a tobacco dealer, who knew or strongly suspected that he couldn’t legally sell them after he got them. The old story of signing a contract ‘which one does not read, and accept- ing all kinds of promises from a sales- man which, had the contract been read, would have been found to be wholly inconsistent with it. “The salesman never left me a copy of the contract.” Why didn’t you ask for it? The chance is, however, that had he read the con- tract he wouldn’t have signed it, for he would have seen that the salesman’s promises were in conflict with it, and when he asked the salesman to write them in, the salesman would have re- fused. I have another letter on my desk this minute in which a salesman offer- ed a special privilege to a buyer. The buyer, with unusual intelligence, said “have you authority to do this?” The salesman said he had, and the buyer went ahead, to his sorrow. It isn’t safe to take a salesman’s word that he has authority to do something. He may be lying or he may not know. The only way to get a line on a salesman’s authority is to ask his employer. I am going to outline this aspirin transaction as it should have been done. Passing over the question why a tobacco dealer wants to sell aspirin, which is none of my business, the dealer could have saved himself all this trouble if he had gone about it this way: Dealer: But I don’t know that the law will let me sell aspirin? Salesman: Oh, yes it will. Dealer: Well, I'll have to find out first. I'll call up the nearest office of the Board of Pharmacy and ask them. (This call would have ended the whole matter, because he would have been told he couldn’t do it. But sup- pose he had been told he could do it, then the conversation would have pro- ceeded thus.) Dealer: Suppose I don’t sell all this, can I return the balance for credit? Salesman: Sure, my house accepts unsold merchandise for credit. Dealer: Does it. say so in the con- tract? Salesman—Doesn’t have there—I’m telling you so. Dealer: Let’s see the contract. (Reads it, and finds nothing except straight ninety day terms.) Dealer: Before I sign this contract I want a letter from your house agree- ing to accept unsold merchandise for credit. Salesnran: O, you don’t need that— I’m telling you we'll do it. Dealer: No, I have to have more than that. I'll tell you—you write all this in the contract and I'll sign it. If your house accepts it that way and ships the goods, I’m protected. Salesman: Oh, I can’t change the contract. Dealer: That's what I thought, yet you're trying to change it by word of mouth. Anyway, that’s the only way Tl sign. (This too would have ended the mat- ter, because the salesman would no doubt have balked at all of this. And the dealer would again have been saved a lot of trouble.) Elton J. Buckley. [Copyrighted, 1930.] to be in A corporation selling citrus fruits signed a stipulation with the Federal Trade Commission agreeing to stop ad- vertising that its products are grown in a certain region in Florida known for its production of superior fruits when such products are not grown there. Bottling the water from a natural spring and selling it in interstate com- merce, a corporation signed a stipula- tion with the Federal Trade Commis- sion agreeing to stop advertising cer- tain claims respecting the medicinal properties of the product other or greater than those usually belonging to a mild laxative. The company will also not sponsor advertising which un- truthfully represents the products or the results obtained from its use. A mail order corporation will no longer use the word “free” in connec- tion with the sale of merchandise so as to deceive buyers into believing that the goods offered as “free” are in fact given free and that their cost is not in- cluded in the price paid by purchasers for some other product or products or- dered, according to a stipulaton agree- ment ‘between the corporation and the Federal Trade Commission. Engaged in the mail order distribu- tion of various kinds of merchandise, a corporation signed a stipulation with the Federal Trade Commission agree- ing to discontinue such misrepresenta- tions as would deceive buyers into be- lieving that certain of its products are made of silk, wool, or the fur of the seal, lynx, the fox and others. Provision is made that when articles are composed in substantial part of silk and the word silk or satin is used as descriptive thereof, it shall be ac- companied by another word or words printed in type equally as conspicuous so as to indicate that the products are not made wholly of silk. The word “pearl” is not to be used to describe imitation pearls, according to the stipulation, while neither is the word “engraved” to be employed in any way that would confuse buyers into believing that goods so described are engraved by hand, when such is not the fact. Manufacturing knit caps for sale in interstate commerce, a firm of co- partuers signed a stipulation with the Federal Trade Commisson agreeing to desist from advertising in a manner that fails to disclose that one brand of these goods is not composed wholly of wool but is made in part of other ma- terials. The company will stop adver- tising so as to deceive buyers into as- suming that such goods are all wool, when such is not true. A corporation manufacturing soap products, signing a stipulation with the Federal Trade Commission, agreed to stop use of the word “olive” in con- nection with the word “oil” as part of its trade name or as a label for its products so as to imply that they are composed in substantial part of olive oil, when such is not the fact. Use of the words “olive” or “olive oil” in any way as descriptive of its products will be discontinued so as not to confuse buyers into believing that the soap is composed in substantial part of olive oil. An individual dealer in citrus fruits will no longer advertise that his prod- ucts are produced or grown in a cer- tain part of Florida known for its superior quality of fruits, according to a stipulation agreement between him and the Federal Trade Commission. This section of Florida has long en- joyed the reputation for quality of its fruits and the growers and dealers there have built up a valuable good will for their product. The individual concerned in the stipulation did not grow his fruit in that section. —_~++>___ America On the Sea. In a report prepared at the request of President Hoover Dr. Julius Klein, Assistant Secretary of Commerce, pre- sents evidence of the restoration of the American merchant marine. This re- port deals with the influence of the merchant marine act of 1928, providing for enlarged loan funds and overseas mail contracts, in stimulating ship con- struction and the transfer of Govern- ment-owned'lines to private ownership. Dr. Klein points out that, as a result of these laws and their administration, all important trade routes from the United States to other parts of the world are now served with American- owned and operated ships. There are ninety-six such routes. The United Statés Shipping Board and the Mer- chant Fleet Corporation, in addition to continuing “with increased vigor” to reduce expenses and to withdraw from Government operation of mer- chant ships, has loaned to private in- terests a total of $43,678,000 fe- the construction of new vessels, of which $4,685,222 has been repaid, and has taken commitmment for an additional $82,068,000. Dr. Klein also states that contracts have been let for 46 ships of a total value of approximately $184, 000,000. About 19,000 men are now employed on new construction and 7,500 in repair yards, Another story of America’s return to the sea is told by Charles Gilbert Rein- hardt in World’s Work, emphasizing the fact that during the last ten years the proportion of American corumerce carried in American ships has averag- ed more than 35 per cent. This is by far the highest average recorded for any decade since the Civil War. Amer- ican ships “are working slowly toward a condition comparable to the clipper ship period of the early nineteenth cen- tury, when our own vessels carried more than 70 per cent. of American foreign trade.” The end of the Civil War marked the beginning of a period in which this country was more interested in the development of its own vast territory than in seafaring. The share of Amer- ican commerce carried in American ships gradually declined until, in the decade before the kaiser’s war, the an- nual average was only 10 per cent. This war showed the country’s marked deficiency in ships and, as a result, American shipyards became centers of extraordinary activity. The accom- panying rise in American trade cargoes continued until European nations be- gan to recover from their heavy sub- marine losses. The passage of the new merchant marine law in 1928 marked another turning point for American shipping. It has hastened the retirement of the Government from competition with private interests, until, as Dr. Klein shows, seventy-nine ocean lines are now privately owned, while the Ship- ping Board and the Merchant Fleet Corporation are operating only seven- teen, which will be disposed of as rap- idly as conditions warrant. Further- more, under the liberal financial pro- RG id > October 29, 1930 MICHIGAN TRADESMAN visions outlined in this law, the new vessels are thoroughly modern and compare favorably with those of other nations upon the seven seas. By rebuilding its merchant marine this country is protecting its industries against the whims of foreign carriers, upon which. they had largely depended for so long, and is obtaining a reserve of importance in the event of another war. And in returning to the sea Amer- ica is also reviving its own glorious tradition founded by the initiative and the courage of its mariners in the days of sailing ships. ——— > Old Timers Enjoy Respite and Repast. I was fortunate enough to be invited to a dinner, Sunday, Oct. 26, attended by a number of Old Time traveling men and their wives. This is the third year these Old Time travelers have gotten together the last of October and gone to River- view Inn, a very pretty place just at the outskirts of Lowell on M 21. Our good friends, George W. Mc- Kay, is the moving spirit in all of these gatherings participated in by Old Time travelers. Mr. McKay has the most wonderful collection of photographs of these Old Timers which he always has with him at any gathering of this kind and is constantly adding to this collection as tast as he can induce them to have pictures taken. At this gathering Sunday, Mr. Mc- Kay read a letter—presumably the last written—from William Holden, who for so many years was the manager of the Park Place hotel at Traverse City. After the dinner the Old Timers spent an hour or so visiting and re- calling old times, after which they were all gathered together outdoors and photographed as usual by Leo A, Caro. Mr. Caro always has his camera with him and thoroughly en- joys pictures, particularly of Old Timers, The following are the people who attended the dinner: Geo. W. Alden. Mr. and Mrs. Will Berner. Mr. and Mrs. Newton L. Coons, Lowell. Mr. and Mrs. Leo A. Caro. Mr. and Mrs. H. W. Garrett. Ed Keyes. Mr. and Mrs. Bert Kuyers. Mr. and Mrs. Walter S. Lawton. Mr. and Mrs. Oscar Levy. Mr. and Mrs. John H. Millar. Mr. and Mrs. Harvey J. Mann. Mr. and Mrs. Geo. W. McKay. Mr. and Mrs. Roy A. Randall. Mr. and Mrs. F. H. Starkey. Mr. and Mrs. W. M. Tenhopen, Mr. and Mrs. Joe Triel. Mr. and Mrs. D. N. White. Mr. and Mrs. Otto Weber and daughter. Mr. and Mrs. Chas. daughter. Mr. and Mrs. T. G. Cummings. Roy A. Randall. —_—_~--+____ Late Business News From Indiana. Evansville—Francis A. White, 71 years old, for many years owner and manager of a general store at Patoka, Ind., died at his home in Evansville, Kugel and North Vernon—N. J. Inman, 57, for many years traveling salesman for Carson, Pirie Scott & Co., of Chicago, and later for the ‘Rice-Stix Dry Goods Co., of St. Louis, died here. At one time he operated the Gold Mine store at Indianapolis. He is survived by his widow, one brother and four sisters. Burial was in Indianapolis. ‘Marion—David L. Spears, of this city, recently appointed receiver of the surviving partnership of Bloch Bros., operators of a chain of clothing stores, prior to the death of Edward Bloch, has announced a private sale of all merchandise and fixtures of the Golden Eagle Stores, one at Upland, the other at Gas City, Ind. The sale, which opened Oct. 21 and will continue until the respective stocks are disposed of, is subject to the approval of the county circuit court. The assets will be sold for cash to the highest bidder. for not less than the appraised value. The merchandise consists principally of clothing, shoes, hosiery, etc. The stock of the Gas City store is said to be very large, and the _ storeroom, 42x100, well fitted. Condo & Batton, 701-705 Marion National Bank build- ing, are attorneys for the receiver. The estate of ‘Mr. Bloch, who, besides his clothing store interests, was president of the Jonesboro Citizens’ Bank and the Gas City State Bank, was fixed at $5,000 personal property and $5,000 real estate, in papers filed with the will in Circuit Court. Bulk of the estate was left to the widow. Smal! amounts were given to Jewish societies and institu- tions, and $500 left to Gas City for the improvement of a park. —__-+__~ >. Traditions of the Trade. The recent sale of merchandise by the receiver of the National Grocer Co. presented many amusing circum- stances. I attended the sale the open- ing day, bought $1.42 worth of gro- ceries, so as to be able to ascertain the plan on which the sale was conducted. The second day of the sale I visited the case goods department, purchasing additional goods to the amount of $16.34. On both occasions J met many local retail grocers and several grocers from out of town, with whom I dis- cussed the situation at some length. We very generally agreed that goods were being sold at 25 per cent. less than the regular wholsale price. My grocery friends purchased all they were permitted to take away with them, including one 100 pound sack of granulated sugar at 4.75. Of course, it was entirely legitimate for any one —consumer or dealer—to take advan- tage of an opportunity of this kind, be- cause the sooner a bankrupt stock is cleaned up the sooner legitimate busi- ness will resume its natural channel. I hear some adverse criticism of gro- cers buying goods under such circum- stances, in which feeling I do not share. If I were a retail grocer I would feel it to be my duty to my customers and myself to take advan- tage of any opportunity to purchase distress merchandise of a_ standard character. The merchant who does not grasp favorable chances whenever they come his way is not living up to best and safest traditions of the trade. E. A. Stowe. ls alta al al A i i i A ee a eee SO TT FT OT GT IT OTe Oe Te a ae ae ae” ae ae ae To The Wholesale ‘Trade One week from today we will give, through these columns, full description of what we consider one of the finest achieve- ments of our manufacturing experience. This item will be popularly priced, splendidly packaged and will be one of quick turnover and very attractive to jobbers. CIOL Holland-American Wafer Co. Grand Rapids, Michigan ee ee ee ae ee ae ee ae ee ee ee” ae ee ae ee ee ee ae ae” ee ae ae ee ae” ee a” ae ee ee > she, .shie..tie..sln...thn. .thie.the...tte,...thie.tin..ahin. .he,....thk...0hen..ale,..shae.atie..slie..ttee.sie.stiesie.oie.sten. alien One of a Series of Advertisements Now Appearing In Leading Michigan Newspapers. KNOWLEDGE q is gained by buying BROOKS’ Chocolates—delicious, tasty and satisfying—only $1 a Ib. Brooks oo. Other Brooks’ Chocolates, all $1 a package, are: Valeur Bittersweets (14 Ib.) : : Classic (hard and chewy centers, milk coating). Bo-Peep (assorted milk chocolates). Combination (%4 Ib. juicy cherries and 1 Ib. assorted chocolates). Golden Dollar (milk and dark chocolates, assorted). A. E. BROOKS & CO., GRAND RAPIDS, MICH. Sold by Your Leading Retailer 1 lb. BROOKS’ Lochinvar (chocolate - coated nuts, fruits, caramels, nougats, Valeur bitter sweets and ereams). [| Mail Package Chocolate Sales Proposition [_] Have Representative Call i MICHIGAN TRADESMAN October 29, 1930 MOVEMENTS OF MERCHANTS. Muskegon—The Peoples Hardware Co. will retire from business. Montague—R. E. Williams succeeds James Coon in the grocery business. Grand Haven—The C. Beukema Co. will retire from the hardware business. Marlette—The Rexal Drug Store has been purchased by Bert ‘Robinson, of Detroit, Jackson—The Dear Fuel & Supply Co., has changed its name to George F. Dean, Inc. : ‘Jackson—The Jackson Electropure Dairy Co. has changed its name to the Jackson Dairy Co. Detroit—The Ace Sanitary Special- ties Corp. has changed its name to Ace Janitor Supply Co. Grand Rapids—C. W. Gogo succeeds W. E. Postal in the grocery business at 247 Michigan street, N. E. Hartford—The Hartford Milling, Feed and Supply Co. has changed its name to the Hartford Milling Co. Midland—A new drug store has been opened at 311 East Main street, by Leonard Bergstein, of Detroit. ‘Detroit—The Detroit & Security Trust Co., 201-5 West Fort ‘street, has changed its name to the Detroit Trust Co. Cadillac—Mrs. Leslie Smith suc- ceeds Mrs. Wilmina Eagle in the millinery business in the Lyric huild- ing. Kent City—J. D. McBain, formerly of Vickeryville, succeeds Joe Mont- gomery in the grocery and meat busi- ness. Lansing—-The Nell O’Neil chain of. shoe stores has been added to by the opening of a local store at 111 North Washington avenue. Ann Arbor—The Quarry, Inc., drug and surgical supply company, has en- larged its quarters at State street and North University avenue. Lansing—Alfred P. Kennedy, well known in department store circles in the Middle West, is the new merchan- dise manager of Arbaugh’s. Mason—The First State & Savings Bank is celebrating this week the six- tieth anniversary of the granting of its charter as a National bank. Flint—The Clute Drug Co., 2440 Corunna Road, has been incorporated with a capitalization of 1,000 shares at $10 a share, $4,000 being subscribed and paid in. Detroit—The Servewell Drug Co., ‘3266 Penobscot ‘Bldg., thas been incor- porated with a capital stock of $5,000, $1,500 of which has been subscribed and paid in. Detroit— The Rowena Pharmacy Co., Inc., 251 ‘Rowena street, has been incorporated with a capital stock of $10,000, $1,000 being subscribed and paid in in cash. Pickford—The Bank of Pickford opened its new building to the public Oct. 22 at a formal reception by offi- cers and directors. The bank was or- ganized in 1906. St. Joseph—Z. D. Jenkins has re- signed as manager of the Hotel Whit- comb and J. P. Townsend, who had charge of the hotel four years ago has resumed his former position. Alpena—The Alpena Wholesale Gro- cery Co., 224 West Fletcher street, has been incorporated with a capital stock of $25,000, $20,000 of which has been subscribed and paid in in cash. Ishpeming — The Northern Dairy Co., with business offices at 408 East Ely street, has been incorporated with an authorized capital stock of $150,- 000, $126,000 being subscribed and paid in. Detroit—The Union Guardian Trust Co. has been appointed receiver in in- voluntary bankruptcy proceedings against Hyman Slavin, retail women’s wear, 7741 Harper avenue. Schedules have not been filed yet. Detroit—Ben’s Men’s Shop, Inc., 3833 Hastings street, has been incor- porated to deal in men’s apparel, ‘shoes and furnishings with a capital stock of 1,000 shares at $10 a share, $10,000 being subscribed and $4,900 paid in. Detroit— The Automotive Acces- sories Co., 73 West Forest avenue, has been incorporated with an authorized capital stock of 3,150 shares at $1% a share, of which amount $3,000 has been subscribed and $2,500 paid in. Detroit—Harry C. Gamble, Ime., 125 West Larned street, has been incor- porated to deal in teas, coffee, spices and grocery specialties with a capital stock of 5,000 shares at $10 a share, $30,000 being subscribed and paid in. Detroit—Paris Modes, Inc., 8540 Grand River avenue, has been incor- porated to deal in millinery and wom- en’s wear specialties with a capital - stock of 2,000 shares at $1 a share, $500 being subscribed and paid in. Detroit—The Inkless Pen Co., 1433 Farmer street, has been incorporated to deal in inkless pens, dye compounds, pen points, etc., with a capital stock of 10,000 shares at $1 a share, $1,000 being subscribed and paid in in cash. Jackson—The Harding Provision Co., Inc., 216 Francis street, has been Organized to deal in meat and pro- visions at wholesale and retail with a capital stock of 5,000 shares at $1 a share, $3,700 being ‘subscribed and paid in. Detroit—Grabow Bros., Inc., 1425 Broadway, dealer in woolens and other textiles, has merged the business into a stock-company under the same style with an authorized capital stock of $50,000, $1,000 of which has been sub- scribed and paid in in cash. Cadillac—Lee & Cady will open a cash-and-carry store ‘here Nov. 3. It will be managed by William Rambo, formerly manager of the local branch of the National Grocer Co. It will be located in the building formerly used by the J. A. Foster Transfer Co. Detroit—The Frank H. Pitt Co., dealer in luggage and leather goods, has merged the business into a stock company under the style of the Frank H. Pitt Corporation, 26 Witherell street, with a capital stock of $5,000, all subscribed and paid in in cash. South Haven — The Niffeneggar Lumber Co. has sold its plant to L. S. Jones and W. A. Cavin, of Sturgis, who owns an interest in ten retail lum- ber yards in Southwestern Michigan. Mr. Jones will be president and gen- eral manager of the South Haven yards. . Lansing—The W. T. Grant Co., of New York, will open a Lansing store soon. Two store locations, at 117-119 North Washington avenue, have been vacated by other tenants because the entire building has been leased to the chain concern. The structure will be extensively remodeled for use of the Grant Co. 5 Pontrac—A compositio1 oifer of 22 per cent. has been accepted by credi- tors in involuntary bankruptcy pro- ceedings against Sol Manes, dealer in dry goods. The offer is payable 10 per cent. cash, 5 per cent. in three months, 5 per cent. in six months and 2 per cent. in nine months. Assets are given as $8,750 and liabilities $29,671 in schedules filed in the U. S. District Court at Detroit. Marion—This town is now without an R chain store as that organization has removed its stock to Cadillac. The meat market in connection with the store is still in operation, with Game Bros., managers. They expect to re- main there or return to their former location on East Main street. George Lowry, part owner and manager of the store, plans to restock and continue his business in Marion. Marine City—William J. Scott, 63, died at ford hospital, Detroit, Oct. 1. He was a member of Scott Bros., hard- ware retailers, Marine City, and a brother of A. J. Scott, ‘Secretary of the Michigan Hardware Association. Mr. Scott, whose death resulted from heart disease, was a native of ‘Marine City, the son of pioneer residents of the city. He spent all of his life, except five years, in his home tewn. The time away from ‘Marine City was spent in the West for his health. Mr. Scott was a contractor in building materials and also conducted a real estate office. He was a director of the Liberty Na- tional Bank in Marine City. The win- ter months he lived in Ypsilanti, with his brother, Henry, living in Crystal Beach during the summer months. Crystal Beach was built by Mr. Scott. The ‘firm of Scott Bros. was founded forty-three years ago. ‘Muskegon—The W. D. Hardy Co., department ‘store, will soon enter upon a $50,000 expansion program. Con- struction of a modernistic brick and terra cotta front will be begun within a week or ten days. Am addition to the second and third floors of the Dearborn pbuilding, which includes about half the space now occupied by the store, will be started immediately, it was announced. Leases on two 22 foot stores on, either side of the prop- erty which is owned by Mrs. W. D. Hardy will expire at that time and en- able the store to make a change in the frontage occupied by the company. Men’s furnishings, luggage and _ ties are mow handled in a 22 foot store ad- joining a near-by theater and owned by P. J. Schlossman Co. This space will be vacated and the departments moved to a store of the same size next to the Hardy ‘store formerly occupied by Neumeister & Schultz Shoe Co. One or two new lines of merchandise will be added to the men’s department at this time. The wall between the main Hardy store and the former shoe store will remain for the time and two large archways will connect the men’s furnishings department with the rest of the store. The plans also call for the installation of a modern rest room for the public. When the ex- pansion program is complete the Hardy company will occupy a store. with 88 feet frontage and a depth of 132 feet on three floors, adding 3,500 feet floor space for a total of 35,000. square feet. “We have contemplated. making this change within the next. year or so but decided to do it now to give at least a few men employment during the ‘next few months,’ it was announced by W. E. Thortiton, president and general manager of the company. Manufacturing Matters. Escanaba— The Pauly & Pauly Cheese Co., manufacturer of cheese, has changed its name to the Pauly Corporation. Detroit—The Trippense Sales & Manufacturing Co., 2679 East Grand boulevard, has changed its name to the Detroit Confection Machinery Co. Port Huron—-The Port Huron Thresher Co. has been organized with a capital stock of $50,000, $10,000 of which has been subscribed and paid in, Moore Park—The Twin Lakes Fur Corporation, has been incorporated with a capital stock of 1,500 shares at $10 a share, $7,000 being subscribed and paid in. Caro—The Caro plant of the Michi- gan Sugar Co. opered its 1930 cam- paign on Oct. 15 with a force of 125 men. The plant expects to work un- til about Dec. 1. Detroit—The Star Hat Manufactur- ing Co., 150 ‘West Larned street, wo- men’s hats and specialties, has been incorporated with a capital stock of $5,000, all subscribed and $3,000 paid in, Detroit—Sales Display, Inc., 1573 East Forest avenue, has been incor- porated to manufacture and sell display material, show cards, etc., with a cap- ital stock of $10,000, all subscribed and paid in, Adrian—The Adrian Sign Co., 324 Nelson street, has been ineorporated to manufacture electric signs and ad- vertising devices, with a capital stock of $10,000, all of which has been sub- scribed and $2,600 paid in. Detroit—The Embo Manufacturing Co., Ine., 1559 West Grand boulevard, has been incorporated to manufacture and sell automotive devices, etc., with a capital stock of $5,000, $3,500 of which has been subscribed and paid in. Manistee — Mathew H. Ross has merged his ice cream and dairy prod- ucts manufacturing business into a stock company under the style of the Ross Dairy Corporation, 451 River street, with a capital stock of $60,000, all subscribed and paid in. Engadine—The cheese factory which closed a short time ago when the man- ager got into financial difficulties, has been re-opened under the supervision of O. A. Walsted, local banker, who has arranged for the payment of the uncashed milk and cream checks. Lansing—John Metcalfe and Harry L. Peck of the Shubel Shoe Co., have gone to Antioch College in Yellow Springs, Ohio, where they will devote some time in work in the research de- partment of orthopedics. After they finish their studies they will visit the shoe markets in Cincinnati. _———_-_o-- > The lack of anything which attracts customers is waste, ' | ' t - = ( OO 6 oF = tee wo = CD = hh 85 tee te ee mm A“ A tee ek = O&. & fh Oo 0 oO tO so a ace nd *”, » a { 4 ae ‘ a e V7 @ } Fe | ‘ oy October 29, 1930 Essential. Features of the Grocery Staples. Sugar—Jobbers hold cane granulated at 5.40 and ‘beet granulated at 5.20c. Canned Fruits—Particularly inter- esting during the week was the statis- tics of the Canners’ League of Cali- fornia on the new pear pack, which in- dicates a total of 1,944,608 cases for the season, the smallest in six years, with the exception of that in 1927. Canned Vegetables—Corn is easier in spots, some factors offering extra standard Golden Bantam at very low prices, but fancy white corn is getting very scarce and hard to get, and prices are likely to firm up on this variety. Fancy Crosby is easier among some canners, while others have practically withdrawn this variety from the mar- ket, hoping for higher quotations latei. Western corn appears to hold up very well, with only occasicnal price shad- ing on particular lots. Peas remain unchanged and in good position at the present time. No break in quotations is likely in the immediate future, but revisions are possible after the can- ners’ convention in December. With the turning of the new year, peas will probably be revised downward, but at present the lower grades are in good demand and supplies are going into consuming channels rapidly. California vegetables are holding firm, although the new tomatd pack there will be 25 per cent. higher than last year. All of their canned foods seem to be moy- ing in good volume, however. Dried Fruits—Higher quotations in several lines of dried fruits have either been made or are pending. Dried peaches are being quoted at 4c higher, while raisins will very likely advance another 4c around Nov. 1. The short- age in fancy dried fruits is extending to lower grades so that now the gen- eral list of apricots is firm. When the high quality grades of apricots and peaches were withdrawn by Western packers several days ago, the demand appeared to shift to grades below fancy, with a general firming up as a result. The raisin situation continues strong, as real high quality Thompson raisins are likely to constitute a very small percentage of the new crop. Rain damage in the San Joaquin Val- ley has not been finally checked yet, but owing to the lateness of the sea- son it was said at the time that 40 per cent of the new crop Thompsons were still on the drying trays and would likely be hard hit when the grading process began. New crop California package figs are one of the most popu- jar sellers and the choice grades are cleaning up very nicely, with regular shipments from the Coast necessary to fill in assortments. Texas figs are also firm because of the considerably re- duced yield of the new crop this year. Domestic bulk varieties were some- what easier during the past week, with plenty to be had on both spot and pri- mary markets. Prunes are rapidly cleaning up in the larger sizes, while very small sizes are comparatively low, because most growers did not bother to gather them, as they believed there would not be sufficient return to war- rant the expense. The new crop is running very largely to 50c-60s; With 30s now off the market, 20s have shown signs of additional strength. Package MICHIGAN prunes are moving very nicely, stimu- lated by a National advertising cam- paign. Canned Fish—Canned fish is without feature. Tuna, shrimp and crab meat are ruling fairly firm, but salmon of several varieties has shown no definite improvement. Salt Fish—Quotations on salt fish re- mained generally unchanged this week, but the volume of business continues satisfactory, and the trade is absorb- ing a good quantity of available stocks. A continuance of the present strong position of salt fish is seen as world production is now practically over and supplies are considerably below those of former years. The pack of new Norway mackerel was very short, while Irish mackerel will certainly be lower from present indications. Buy- ers are being urged to place their or- ders now, for lower quotations appear to be out of the question, and any re- visions which may come undoubtedly will be upward, it is said here. Nuts—At the present time almonds from California appear to feature the nut market, as demand is quite active and spot stocks are light. The trade is constantly asking for quick deliv- eries and there have been claims of lost business because of bare shelves at a time when orders for almonds were received. Walnuts are doing season- ably well and with the premium ship- ments over it will be easier to gauge the volume of sales when future car- loads arrive. Competition from abroad undoubtedly will be considerably re- duced as a result of the new tariff, but such foreign walnuts as are available are finding a ready market by buyers who want them for certain unique values and are willing to pay the premium asked upon them. Medium and large Brazil nuts have been pretty well cleaned up on the spot, while the Brazil nut trade will ultimately have to turn to this variety. Foreign filbert factors are either not offering at all or are so firm as to discourage any but replacement sales. Like foreign wal- nut holders, they appear to be seeking more favorable outlets for their mer- chandise in Europe. Pickles—During the past week there has developed an active demand for dills, and dealers are showing more in- terest than they have for a month back. In particular, the larger sizes seem to be the most sought after, and they are the lightest on the spot. There has been some difficulty in grading genu- ine large dills in the late crop. This accounts for the shortage. Rice—With the ‘first arrivals of new Blue Rose rice, buying has lagged to some extent, but as stocks are very low any considerable consumption of rice would force sales. The difficulty at the present time appears to be the reluctance of chain stores and jobbers to contract for future rice at present quotations. ‘They are trying to force the millers to break under the present levels, as has been the case in so many other commodities. However, for the present at least, the millers have been pretty well occupied in turning out rice for contracts previously entered into, and they have been running their , asill at capacity to meet ‘October ah gations, both domestic and foreign. Long Grain rice continues firm, as TRADESMAN there is a scarcity of it on the spot at the present time. Prolifiics are gen- erally dull. — r++ -____ Review of the Produce Market. Apples—Current quotations are as follows: Spies 6 Grade $2.25 Spies, Commercial... 1.50 McIntosh, A. Grade ___________.. 2.25 McIntosh, Commercial _...__ 1.50 Wagners, A. Grade ____________ 2.00 Wagners, Commercial __________ 1.25 Sweet Bough, U. S. No. 1 ______ 1.50 Wealthys, No.1... 1.50 Wealthys, Commercial _________ 1.10 Cooking Apples _-____._________ 40 Maiden Blush, No. 1 ___________ 1.00 Pippins, 3.in..Baking _.._._.___ 1.75 Bagas—85c for 50 lb. sack of Cana- dian, Bananas—6@6% per lb. Beets—$1 per bu. Butter—The market is unchanged from a week ago. Jobbers hold 1 Jb. plain wrapped prints at 40c and 65 lb. tubs at 39c for extras and 38c for firsts. The Government report dis- closes that butter holdings were 130,- 753,000 pounds on Oct. 1, 27,788,000 pounds less than on Oct. 1, 1929, and 3,951,060 pounds less than the five- year average holdings. There were 12,336,000 pounds of butter taken out in September, or 1,925,000 pounds more than the supply removed in September last year. Cabbage—65c per bu. Carrots—$1 per bu. Cauliflower—$2 per crate of 12 to 16 home grown. Oder MEG per bunch for home grown. Cocoanuts—80c per doz. or $6 per bag. Cranberries—Early Black command $3.50 per % bbl. of 25 Ibs. Cucumbers—No, 1 home grown hot house, $1.10 per doz. Dried Beans—Michigan jobbers are quoting as follows: C.3H Pea Beans 22.002 $5.50 Light Red Kidney _.... 6.75 Dark Red Kidney _____.. 6.75 Eggs—The market is 2c higher than a week ago. Local jobbers pay 32c for choice stock, 30c for general run and 22-25c for pullet eggs. Cold storage operators are now offering their sup- plies on the following basis: XX candled in cartons __________ 27c M xe candied 22560500 26c Age G3 226 Cheeke,. 20 20c The supply of eggs in storage in the Nation on Oct. 1 was the greatest in history, according to the monthly re- port of the United States Department of Agricultural Economics. There is an excess of 1,974,000 cases of eggs as compared with a year ago, total holdings being 9,169,000 cases. ‘This supply is 1,098,000 cases greater than the five-year average holdings and about a half million cases greater than the previous record holdings of 1923. During September, the supply of eggs was reduced by 1,206,000 cases, but this is 146,000 cases less than the sup- ply during September, 1929, indicating that consumption at present is decided- !v below previous years despite the ‘ ‘fact that egg prices are the lowest in a quarter of a century. 5 Grapefruit—Seald-Sweet sells as fol- lows: 4 eee $4.50 OF ae 4.50 C0 ee 4.50 OO ee 4.50 oS eS CS ae en 3.00 Choice is held as follows: a) oe es $3 75 Ge 3.50 AO 3.50 SO 3.25 OG) 2.75 Grapes—$2 for Calif. Emperors. Honey Dew Melons—$2.25 for Jum- bos and $2 for Flats. Lettuce—In good demand on the following basis: Imperial Valley, 4s, per crate _.$4.25 Imperial Valley, 5s, per crate _. 4.50 Hot house leaf, per 10 Ibs. 75¢ Lemons—To-day’s quotations are as follows: 300, Sunkist $7.00 JOU Sunkist: 0 7.00 300 Red Ball 2.20 6.00 300 Red Ball 20. 6.00 Limes—$1.75 per box. Oranges—Fancy Sunkist California Valencias are being offered this week on the following basis: M0 $8 .50 0 9.00 6 10.00 OO 10.00 AG 10.00 Ae 10.00 OAS 10.00 OM 9.00 Floridas Seald-Sweet are now in full supply, selling as follows: 6 $6.50 BO 6.50 OG 6.50 20 6.50 OG 6.25 Bie oe 6.25 pO ee 6.00 Choice are 25¢ per box less. ‘Onions—Spanish from Spain, $2.75 per crate; home grown yellow in 100 Ib. sacks, $1.20. Parsley—50c per doz. bunches, Pears— Anjous, $1.50; Duchess, $1.50; “Kiefers, 75@$1.25, Pepners—-Gecen 50c per doz. California. Pickling Stock—White onions, $1.25 per box. Potatoes—Home grown, $1.40 per bu.; Wisconsin, $2.60 per 100 Ib. sack; Idaho, $3 per 100 Ib. sack; $1 per 25 tb. sack, Pouliry—_Wilsan & Company pay as follows: for Weavy fowie 2. ee 18c Light fows 12c ENG 14@16c Quinces—Home grown, $3.50 per bu. Radishes—25c per doz. bunches of hot house grown. Spinach—$1 per bu. Squash—Hubbard, $3 per 100 Ibs. Tomatoes—90c for 10 tb. container, hot house. Turnips—$1.25 per bu. for new. Veal Calves — Wilson & Company pay as follows: PRT oe te 15c Oe a Metre 10c DO 10c DETROIT DOINGS. Late Business News From Michigan’s Metropolis. C, H. Haberkorn & Co. furniture manufacturers in Detroit for the last fifty-two years, will discontinue this line of business as soon as a closing out sale is completed. C. H. ‘Haber- korn, head of the corporation, is vice- president. of the Guardian Detroit Union Group and was chairman of the board of the Bank of Detroit before that institution became a Guardian unit. The nature of the new business which the Haberkorn & Co. expects to enter was not disclosed. An order for sale of assets to the appraised value of $4,745, and fixtures of $235 has been filed in involuntary bankruptcy proceedings against Ben- jamin Barnett, retail dry goods and men’s furnishings, and date of sale has been set for Oct. 30. The ferst meet- ing of creditors for election of trustee will be held on Oct. 31. A 20 per cent. cash composition offer was with- drawn in this case. Mary Coblentz, retail dry goods, 7403 West Warren street, has filed a voluntary petition in bankruptcy in the U. S. District Court here, listing lia- bilities of $15,390 and assets of $5,350. An order extending time in which to file specifications in objection to con- firmation of 25 per cent. composition offer has been filed in involuntary bankruptcy proceedings against Harry and Meyer Holtzman. doing business as Holtzman Bros. and Princeton Hat Stores. Involuntary bankruptcy proceedings were filed in the U. S. District Court here against Jay & Jay, Inc., men’s furnishings, with stores at 8017 West Vernor and 6486 Chene street, by Max Fahn, attorney, representing Grossman Clothing Co., $75; Albert Greenwald, $595; Marlbro Shirt Co., $800. Involuntary bankruptcy proceedings have been filed in the U: S. District Court here against Rose-Root, Inc., women’s ready-to-wear, by Finkleston, Lovejoy & Kaplan, attorneys, repre- senting Philip Salkin Co., $490; Staryk Bros., $128; Jenne Moskowitz, Inc., - $159. Involuntary bankruptcy proceedings have been ‘filed in the U. S. District Court here against B. R. Rinck Co., retail! tailoring, by Bryant, Lincoln, Miller & Bevan, attorneys, represent- ing Storres-Schaefer Co., $7,964. Sidney Pallik, no address given, re- tail dresses and shoes, has filed a vol- untary petition in bankruptcy in the U. S. District Court here, listing lia- bilities of $6,787 and assets of $4,924. A composition offer of 75 per cent. has been accepted by creditors in in- voluntary bankruptcy proceedings against David Rubin, retail furs. It is payable as follows: 10 per cent. in four months, 10 per cent. in eight months, 10 per cent. in 12 months, 10 per cent. in 16 months and 35 per cent. in 18 months. Assets are given as $35,375 and liabilities, $56,938 in schedules filed in the U. S. District Court here. Order confirming sale of stock in parcels for $2,959 and accounts receiv- able in bulk for $200 has been filed in involuntary bankruptcy proceedings against Harry Zimmerman, retail fur- MICHIGAN TRADESMAN niture dealer, 28 East Columbia street, The Union-Guardian Trust Co. is trus- tee. Assets are given as $4,814 and liabilities, $16,896 in schedules filed. Sax, Inc., retail women’s ready-to- wear, 1438 Farmer street, filed a vol- untary petition in bankruptcy in the U. S. District Court here, listing lia- bilities of $61,185 and assets of $25,090. The debtor firm filed with the petition a composition settlement offer of 40 per cent. payable over a period of 16 months by notes of 5 per cent. each maturing every two months. Creditors received a letter from the creditors’ committee, in New York, headed by Henry I. Berlstein, of the Credit Bu- reau of Allied Industries, Inc., explain- ing that a thorough investigation is to be made into the circumstances sur- rounding the failure. The letter ex- plains that a meeting of larger claims, representing a majority of the indebt- edness in amount, was held at the office of the Credit Bureau of Allied Industries, Inc., and a committee formed to examine the books and af- fairs of the business. The committee says it feels that ‘Sax, Inc., are endeay- oring to force a quick settlement and urges all claims co-operate in order to. obtain the best results from the estate. The committee says it is impossible to call a meeting of creditors as a com- plete list was not available at the time, and suggests that the general creditor body act as a unit in order to defeat the proposed composition until a proper settlement has been formulated. —_+ 2 -___- Late Business News. The brisk weather of the last week or more has had a decidedly stimulat- ing effect on retail sales, especially in food and clothing lines. Residential construction is continu- ing to advance in New York, which frequently forecasts similar revival in other parts of the country. The evi- dence is not yet imposing, but it is not without significance. Full figures for October may tell a more convinc- ing story. Wholesale prices in September were a trifle better than in August or July. The Bureau of Labor Statistics price index number, based on 550 commodi- ties and starting at 100 for the average of 1926, was 84.2 in September com- pared with 84 for both the previous months. Not much, to be sure, but in the right direction. Metal and metal products were slightly off while farm products were a little higher, lower prices for grains having been offset by better prices for beef, hogs, poultry, eggs and potatoes. Food prices as a whole were up. Commodity prices remained last week at about the level they have stood on for seven weeks, the Irving Fisher index number touching 82.7 compared with 82.9 the week before. To aid unemployed workers in their search for work President Hoover has appointed a committee of six cabinet officers re-enforced by Governor Meyer of the Federal Reserve Board. If necessary this committee will be great- ly expanded, and should the situation not improve within a reasonable time the whole country will be organized, as was attempted in 1921 under some- what similar conditions. A “Buy Now” campaign has been started in Philadelphia by the retail merchants’ committee of the Chamber of Commerce of that city, It is to be pushed by means of newspaper adver- tising, public addresses, radio talks and offerings in the shops at “the low- est prices since 1913.” Cigarette production in September was not quite so large as in September, 1929, the first evidence for a long time that the pace of growth may be slack- ening. Coffee supplies to this country are not likely to be interfered with by the revolution in Brazil, according to the best authorities in the trade who have direct connections with the growers. This view is based on the fact that the disturbances are wholly political and that whichever side wins, or however long the war, the country must con- tinue to dispose of its main crop. Executives of large trade associa- tions are complaining that too many small associations are in existence, thereby preventing results that might be achieved in Washington and else- where by a more solid front. The smaller ones are criticized also for rendering incomplete service and so hurting the trade association cause. Mergers are strongly recommended. —_>->___ Value of the Association Habit. Walter 'S. Lawton sends the Trades- man the following’ article, which was originally published in the Milwaukee Journal nearly fifty years ago: A writer in a recent issue of the Mil- waukee Journal has something inter- esting to say on the value of associa- tion meetings. Blessed, savs he, be the man in whose brain the idea of conventions was evolved. Conventions are a power in civilization. They are a force in the progress of humanity. Men gather, intent on some business in which all are mutually interested. Af- fairs are talked over. Each may have some thought which had not occurred to others: some helpful suggestion that will be of general interest. When one is convinced that a certain line of policy is the best to pursue it is strength and support to find that others agree with him. _ The social side of conventions is an important factor in their power for good. One’s views of Jife are broad- ened, and he learns to feel that he is not “the only.” There are others whose lives and interests are of equal importance with his own. His sym- pathy is called out; ambition aroused; m ties never before offered. ALL GOLD CALIFORNIA FRUITS PARAMOUNT CONDIMENTS STOKELY’S FANCY CANNED VEGETABLES Distributed by Western Michigan Grocery Company GRAND RAPIDS, MICHIGAN At last an entire building devoted to the sale of Furniture, made exclusively by Grand Rapids Manufacturers. Opportuni- WHOLESALE and RETAIL. The Furniture Galleries of Grand Rapids, Inc. 25-27 Commerce Ave., S. W., Grand Rapids, Michigan. October 29, 1930 emulation spurs him on. He gains through receiving fresh ideas. He feels the bonds of brotherhood binding him to the rest of humanity. He makes new friends in whose company he can take pleasure. He is cheered and en- couraged by genial companionship. He sees and enjoys something of the world beyond his own immediate surround- ings. One can go to no place withour finding something’ of interest, some- thing to add to his store of knowledge. Delegates to conventions realize this, and it is a desired pleasure and profit to most to be selected for that duty. They come into a city with a measure of enthusiasm, and in a spirit to make the most of the situation. It is good for the city where the con- vention meets. It brings new life into the place. It extends the knowledge of other places and people. It gives an opportunity to extend hospitality. This does the entertainer as much good as it does those entertained. There is work. connected with conventions, earnest hard work, but pleasures have their’ place also. —__++-+___ Corporations Wcund Up. The following Michigan corporations have recently filed notices of dissolu- tion with the Secretary of State: Elmer Thiel & Co., Detroit. Beckley Ralston & Co., Detroit. Oak Crest Silver Fox Ranch, Big Rapids. Cory Mann George Corp., Detroit. Dave’s Auto Supply Co., Detroit, Berlin’s, Detroit. Holland Manufacturing Co., Holland. Photomaton Operating Corp., Detroit. E. E: ‘Bishop Co., St. Johns. Montgomery Realty Co., Detroit. Dick Chambers, Inc., Detroit. Suburban Development Co., Detroit. Vinsetta Land Co., Detroit. Radio Land Co., Detroit. Walter Gehrke Co., Detroit. Alpha Co., Detroit. Rosedale Park Land Co., Detroit, Bassett & Smith, Inc., Detroit. Knight-Menard Co., Detroit. Midwest Construction Co., Inc., De- troit. Wolverine Glass 'Co., Saginaw. Mathews Industries, Inc., Detroit. —_+>7+-____ Envelope For Change. A tiny envelope, 2 by 3%, has cre- ated an indestructible goodwilll among the parents of a neighborhood store. Whenever a child is sent to the store to make a purchase, the change is put into this little envelope, which is then sealed so that none of it can fall out. The outside of the envelope, which carries the name and address of the store, is marked with the amount of the change that is enclosed. aw’ > wv 7 ais 4 7 ; ’ a . Sf , ry s wm ts @ ® VTC pf | G. a fe & \ < - N e 4 ~ i ¥ fia a » ¢ > ——— * Am ¢ a Aw } PP ¥ ’ “ a s A » #% > - a € s me Ys e @ q (> f | tw et October 29, 1930 MICHIGAN TRADESMAN 7 Recent Business Information From Ohio. Cincinnati — B, H. Thoman, mer- chant tailor at 307 Main street, will retire from business Jan. 1 and will present his business to Joseph Osten- dorf, who has been chief cutter for the firm for forty years. Mr. Tho- man, who is 70, started in the J. H. Brinker & Co. tailoring shop in 1880, and seven years later took over the business, which he has conducted con- tinuously since then. Cleveland—Bartunek Bros., operat- ors of men’s clothing stores here, feat- turing one price level, $20, have open- ed their eighth unit at 835 Prospect avenue. A basement and first floor are occupied. Haber Bros., real estate brokers, negotiated the transaction which is over a period of ten years, at a total rental of $130,000. The prem- ises are 22 by 85 feet. owner of Department Store here, is Fremont—lIsaac Joseph, Joseph’s dead. Canton—Two business blocks were destroyed and several stores endanger- ed by fire which swept the business section of Burhill. Damages done by the flames, which raged for more than two hours, was estimated between $20,- 000 and $30,000. A general store, in- cluding the entire stock of merchan- dise, owned “by Enoch Beach, was razed by the flames. Cincinnati—William H. Albers, for- merly president of the Kroger Grocery & Baking Co., has purchased a large interest in the A. Nash Co., through acquisition of a block of stock from the heirs of Arthur Nash. He will act in an advisory capacity at the Nash company. Marysville—Robert E. Kerr, aged 75, who had been in the dry goods business here for about thirty-five years died from a complication of dis- eases after a long illness. Akron—S. Leibovitz, trading as the Boston Chain Store, general store, has filed a voluntary petition in bankrupt- cy in the U. S. District Court at Cleve- land, listing liabilities of $7,982, and assets of $3,000. Toledo—Clarence Haldane Snider, dry goods, schedules liabilities of $5,- 843 and assets of $2,095. Creditors of $500 or more are: Baumgardner & Co., Toledo, chattel mortgage on fur- nishings, $2,224. Assets are made up of stock of dry goods, valued at $1,995; $50 cash, and an open account of $50. At the first meeting of creditors, Howard L, Laskey, of Toledo, was elected trustee. Columbus—The flotation of a $500,- 000 five-year 6 per cent. loan in the form of sinking fund gold notes by the G. Edwin Smith Shoe Co. of this city which operates shoe factories in Co- lumbus and Newark, has been an- nounced. The loan is designed to pro- vide funds for the expansion of the selling organization of the company, a subsidiary operated under the name of the Nisley Shoe Co. The Nisley Co. has either opened or soon will open six stores on the Pacific Coast and further expansion is planned. The issue has beer underwritten by two Columbus banks and the funds are available. The terms of the issue pro- vide for the payment of $100,000 each year during the five year term. No public offering of the notes will be made, Cleveland—Jack Weinberger, trading as Weinberger’s Cut Rate Dry Goods Chain Store, retail dry goods, 1480 St. Clair avenue, has filed bankruptcy proceedings. Toledo—In the case of the Oakwood Upholstery, Inc., manufacturer of up- holstered furniture, schedules filed in the U. §S. District Court, at Toledo, show liabilities of $19,781 and assets of $13,011. An offer of 30 per cent. composition is proposed to be made at the first meeting of creditors on Oct. 31 before Fred H. Krause, referee in bankruptcy, at Toledo. ‘The offer to be represented by notes payable 5 per cent. 6 months after date, 5 per cent. one year after date, 10 per cent. 18 months after date, and 10 per cent. two years after date. Ashtabula—Creamer Reed Co., retail men’s wear and shoes, 167 Main street. has filed involuntary bankruptcy sched- ules in the U. S. District Court at Cleveland. —_»2+____ Chain Store Investigators Move To Memphis. After an extensive preliminary sur- very extending over a period of two weeks by a staff of investigators, the Federal Trade Commission has begun pricing groceries, drugs and tobacco in chain and independent stores in Mem- phis, Tenn. This is the fourth city to be so covered in the Commission’s in- vestigation of chain stores. While it is impossible to determine exactly the time necessary to procure the prices and other necessary data, the work is expected to be completed within two months. Prices of chain and _ independent stores on several hundred commodities have already been obtained in Wash- ington, Cincinnati and Des Moines through similar comprehensive sur- veys. Plans call for additional cities to be covered by this study in the early part of 1931. When completed, the data will afford a basis for determining the relative differences between chain and independent prices on several hun- dred items in the several cities, A follow-up campaign to procure from wholesalers, chain stores, inde- pendent retailers, and co-operative chains a larger number of schedules and additional data on defective re- turns has been practically completed with successful results. The editing and tabulation of these schedules which has already begun will furnish a large amount of data for the com- parative study of advantages and dis- advantages of the chain store, the wholesaler-retailer and the co-operative chain systems of distribution in ac- cordance with the Senate Resolution directing the chain store enquiry. ——e - << __ _ If your boy is a wild-eyed fool, don’t worry. He'll make a great leader when hard times cause an uprising. —_~2—___ A good mixer is one who enjoys hearing a stranger tell about his shav- ing problems, ... you can arrange for adequate Lite Insurance in some good Company and create immediately an estate for your family's protection. With One Stroke of Your Pen With Another Stroke. of Your Pen ... you can place your signature upon a well planned Trust Agreement. This act will mean that your insurance when paid will put the proceeds of your Life Insurance on a soundly invested, income-producing basis for your beneficiaries. go Booklet THE MICHIGAN :TRUST co. GRAND RAPIDS FIRST TRUST COMPANY IN MICHIGAN BUY NOW CAMPAIGN SPREADS Using the slogan “Buy Now,” sug- gested by the Tradesman three weeks ago, a compaign was launched last week in Philadelphia which quickly - aroused interest in other large cities and received endorsement from Vice- President Curtis and a number of gov- ernors. The retailers are emphasizing in this drive that prices are the lowest in years and that business recovery will be hastened if consumers take ad- vantage of the bargains now available. The New York daily papers are using the slogan and calling attention to lower prices there in advertising copy, and a series of advertisements will be started shortly by a group of banks. Various small ‘stores have joined the drive and report excellent results. Emphasis upon lower prices is no doubt a strong appeai in this campaign, but with unemployment the foremost problem of the day it might receive equal attention. Millions of people are holding back on purchases for no good reason. They are keeping other people out of jobs and jeopardizing not only their own dividends and profits, but possibly their own positions, ‘Buy Now—To Save Money and Jobs” is counse] that can be followed by all who wish to benefit themselves and the community at large. Some merchants and organizations who have hesitated te join this move- ment have the feeling, apparently, that they would be capitalizing the coun- try’s misfortune for their own ad- vantage. The only answer to this ob- jection is that no one for a moment will begrudge them fair profits made in accelerating the movement of mer- chandise, starting up industry and re- ducing uiemployment. A group of editors lately in conferencé compared the present emergency with the war. A drive along Liberty loan lines was considered just as nécessary. By pro- moting such a campaign and putting aside its easily stirred misgivings, the retail world might readily prevent Winter hardships for many citizens, hasten business recovery and gain im- mense good-will. INITIATIVE WAKING UP. About the best indication so far fur- nished that the depression has about reached bottom came in the last week or so in the changed attitude of busi- mess interests toward the crisis. The facts are suddenly admitted not only by business leaders but even finally by Government officials. The so- ‘called pollyanna chorus has been re- placed by a serious movement to remedy conditions, Individual busi- mess men will now be more ready to buckle down and work out their own salvations instead of waiting for the “turn” promised so oftert by those who have emphasized the country’s resources, the benefit of the tariff and the prosperity formula of the ruling political party. Individual initiative will bring on business recovery just as it always has in the past. This new spirit in business quarters is not yet reflected in trade statistics, but should be before long. The week- ly business index is down fractionally to a ‘new low, but electric power out- put, ‘tepresenting a great number of ’ than they usually are. industrial enterprises, was higher and automobile production gained a little. Steel operations and car loadings were lower. The movement of wholesale com- modity prices continues irregular but with further evidence that, except for the adjustment of several groups to the new level, the decline has about spent itself. The decrease last week was fractional with only farm products and fuels appreciably lower. Fuels, food products, building materials and chemicals might move downward and more in line with the average. To building activities, which are running some 23% per cent. ahead of those in September and just about 9 per cent. under a year ago, can now be added textiles as a line in which improvement is manifest. The Fair- child index notes the first upturn in prices ‘since late in August. HEALTH AND APPETITE. No single factor explains the amaz- ing differences between the medieval and the modern world. But Dr. A. E. Taylor, director of the Food Research Institute of Leland Stanford Univers- ity, thinks that habits of eating have as much to do with the matter as any- thing. The wolf was never far from the door of the poor man in times of old, and at best there was little choice and less discretion shown in satisfying the demands of appetite. The most characteristic diseases of the past seem to have had a definite relation to in- sufficient and improper feeding. To-day, says Dr. Taylor, food is abundant and cheap. He estimates that the white man of centuries ago spent two-thirds of his income for food and often went hungry, but that the modern American lives well on a diet that costs only one-quarter of his earm- ings. He foresees, indeed, a new and formidable danger to the white nian’s well-being. He is very likely to eat himself into a large number of dis- eases which his medieval ancestor never heard of. Obesity, diabetes and vascular diseases are obviously related to diet. It may be worthy of recall that the race which produced a maximum of strength and beauty as represented in the art of classic Greece was well satis- fied with a simple and balanced diet of fruits and nuts, bread and cheese. The diet of to-day meed not be so narrowly limited, but discretion must take the place of necessity in choosing well among the temptations of the table and resisting the invitation to eat too much more than is necessary. This is no more than a counsel of common sense in order that, as Shakespeare suggests, good digestion may wait on appetite and health on both. ELECTION POSSIBILITIES. Although economic issues are play- ing almost the major part in the Con- gressional and state compaigns now being waged throughout the country, business interests appear to be less concerned over election possibilities Apparently the comservative estimates of important Democratic gains are viewed as likely to help and not hinder business re- covery. Otherwise at this critical stage in trade and industry there would MICHIGAN TRADESMAN be some effort made to change such results. As last-minute appeals, there is evi- dence that Republican managers will concentrate upon the steps taken to mitigate the business crisis and upon the additional uncertainty which might come from another revision of the tariff. Both of these argumexts, how- ever, are 10t likely to make much im- pression on the average business man who has been fed up on Washington propaganda, and is fairly well ‘con- vinced that a reduction jn extreme tariff rates may well prove to be a move toward hastening business re- covery. What business men _ particularly have come to realize in the last six months is that the inflation in securi- ties was largely brought on by political ballyhoo and by manipulation of Fed- eral Reserve credit in such a way as to encourage rather than discourage the speculation which resulted in disaster. The “do-nothing” pclicy of the former administration also contributed largely to some of our most pressing prob- lems of the present. Lack of leader- ship in the present government un- doubtedly aggravated the crisis when it occurred and has delayed recovery since, DRY GOODS CONDITIONS. Trade volume gained a little during the past week, largely as a result of colder weather, which stimulated buy- ing of heavier clothing. Several not- able records were made by stores that put on special promotions. Sales were reported especially good in home fur- nishings, shoes and men’s wear. Low prices and excellent values appear to be encouraging the usual response. Although the month is closing with improved trade activity, it is not likely to show so much seasonal increase as normally is the case. However, it is felt that the comparison with a year ago will be better than last monmth’s figures made. One reason for this is that sales last year began at this time to feel the influence of business and stock market uncertainties, With their failu-2 to find the im- provement that was expected, the stores have once more returned to a highly cautious method of operation. Executives believe that, with the real extent of the depression more fully recognized, there may tbe more effort by producers to get costs and prices down and to introduce new articles. This means that stores able to take full advantage of such offerings will be better fixed than competitors who are not. - TO STABILIZE EMPLOYMENT. Primarily the problem of unemploy- ment, of course, is put before indus- try to solve. Industrial leaders head the movement to study the question, to seek means of improving conditions and to educate their ranks toward the adoption of stabilizing methods. The Government has finally acted when it saw the real facts of the situation would become known and that it might at least strive for whatever credit there is in co-operating with the re- lief agencies which have sprung up in so many centers, oe ‘In the plans and the action taken October 29, 1930 for unemployment relief, however, it is Strange to find the retail stores of the country playing so inconspicuous a part. Store owners are on commit- tees, of course, but for a section of busiress which is so fundamentally dependent upon the state of purchas- ing power there seems to be less heard from and done by ttade interests than might properly be the case. Under other circumstances the stores have been quick to claim positions as purchasing agents for their communi- ties. They should be even readier to take the steps necessary to protect the purchasing power of the community. They might take a leading part in see- ing that ways are foumd to stabilize employment, since they are best placed to discourage wastes in indus- try, to encourage fair employers, to note signs of over-production and to advise -consumers on proper buying and budgeting practice. TO EASE DEPRESSION. A plan submitted to President Hoover by Lloyd N.* Scott, a prom- inent member of the Bar Association, Lroposes to prevent widespread unem- ployment by the operations of a super- corporation capitalized at $200,000,000 »y an appropriation by Congress, with subsidiaries in States or groups of States. These corporations would take the initiative in the development of great public works when unemploy- ment was threatened, thus preventing the gap which now exists between the beginning of suffering and the provid- ing of relief. The unemployed would become employes oi the super-cor- poration and be paid in part by the Government, while the earning power of the public work thus built, whether bridge, road, tunnel or other project, would attract private capital. In this way the Government and private indus- tty would co-operate in avoiding un- employment. Mr. Scott submits his plan at the psychological moment. It ought to be scrutinized for whatever possibilities it may offer as an instru- ment of stabilization of employment— a goal which we are more and more clearly recognizing and toward which we are certain, sooner or later and by some route or other, to direct our course. MEMORIAL TO WASHINGTON. When Governor Pollard planted a tree on the Capitol grounds at Rich- mond, Va., recently he inaugurated Nation-wide work on a living memor- ial to George Washington. Under the guidance of the American Tree As-. sociation, a program of National tree planting will be carried out for the next sixteen months, ending on Feb. 22, 1932, the 200th anniversary of Washington’s birth. The tree planted in Richmond properly inaugurates the planting in Washington’s native state. This phase of forest conservation, while primarily designed to provide more trees in: towns and cities, ties. up with Government and individual efforts to increase the Nation’s forest wealth. ~ Appreciation of trees in cities leads to appreciation of trees in the mountains and the open country. And only a con- sciousness of the value of trees will forestall] a timber famine. . - Y w hy H * 4% UF ® wis y ¥ « “ a * } ¢ * » e ® f a 4 . + a ’ e ay st € e 1 q> ee ve i Ae Ty 3 et i - _ (he > + ‘ . 4 ¢ y « * * are Tn ie! . s Y w hy He * w els yr \y « ~ ae * ¢ é * » e e £ + a > ° Ay 5? ¢ e 1 hd ees i Ae] > October 29, 1930 MICHIGAN TRADESMAN OUT AROUND. Things Seen and Heard on a Week End Trip. s After a week of indifferent weather, Saturday gave promise of a glorious day—a promise which was amply ful- filled. For some reason I always as- sociate blue sky and bright sunshine with a hilly country. As we had not been up the Pentwater branch for some time, it did not require much consider- ation to decide on the Oceana hills as the proper scene of Saturday’s out- ing. The first stop was at Muskegon, where we were pleased to join the throng which called on President Thurston, of the Muskegon Trust Co., to congratulate him on his birthday. I had the pleasure of presenting the salient features of his life to the read- ers of the Tradesman about six months ago, disclosing one of the most pic- turesque careers connected with the banking fraternity of Michigan. The ‘Trust Co. has made large advances since it began advertising in the Tradesman and Mr. Thurston will have something interesting to tell our read- e-s in the forty-seventh anniversary edition, which will be issued Dec. 3. I was pleased to learn that Lewis Haight had fifially struck oil—literally speaking—a gusher having ‘‘come in” on his swamp land betweea Muskegon and North Muskegon. I never could quite figure out how any disposition could be made of that wide expanse of swamp and muck, but perhaps the oil development has solved the problem. I have always thought I would rather own a swamp than the sand farm which Mr. Haight undertook to ex- ploit with so much care and thorough- ness some years ago. [ sincerely trust the new well may prove to be the forerunner of many other wells of sim- ilar character. It strikes me that there is more appropriateness in dotting the swamp with oil wells than with the museum which Mr. Haight undertook to establish on that location some years ago. Evidence of a large building on the corner of the main crossroads at North Muskegon elicited enquiry as to the purposé in view. The land has long been owned by Buwalda Bros., the leading merchants of North Muskegon for several years. They have decided to utilize the vacant space by a brick and cement building, 40 x 75 feet in dimensions, which will be leased for a garage. Oil pumps will be installed on both US 31 and the boulevard. The scenic route from North Mus- kegon to White Lake was never more beautiful than it is at present. Nature has certainly done her best to produce a constant succession of beauty spots. Probably nine out of ten summer cot- tages on both sides of White Lake have been closed. It is certainly to be deplored that so many home owners have to abandon their properties be- fore snow comes. The new home of Lynn Gee, the hardware and furniture dealer, at Whitehall, is nearly ready for occupancy. It is one of the best located and best constructed resi- dences on White Lake. The Oceana Canning Co., at Shelby, has completed its pack for the season. Every case produced during the season has been sold, but all the goods have not yet been shipped. Manager Royal is taking advantage of the good weath- er to replace the wooden walls on one side of the factory with brick walls and a new roof with overhead lighting. Steel beams and steel posts have been brought into play and steel sash will be used in the windows. Whether the cannery will run on canned beans dur- ing the winter has not yet been de- cided. Rex R. Royal, of the Oceana Herald, took an extended automobile trip dur- ing the fall, covering Virginia, Penn- sylvania, York State, New England and Canada. He has been running a series of articles in the Herald on the sights he saw and the information he picked up en route, which are certainly very interesting. As a _ descriptive writer, he is a worthy second to his distinguished father, Harry M. Royal, who helped start the Tradesman on its long career of usefulness forty-seven years ago. [ sometimes think Harry Royal is as proud of his connection with the Tradesman as I am. [I do not think he learned any tricks while associated with us that have hampered him in his long and profitable connec- tion with the local press of Oceana county. As usual, Mr. Royal will re- view the canning industry of Michigan in our anniversary edition Dec. 3. He is abundantly qualified to do this by reason of his environment in the cen- ter of the fruit belt, his relation to the Oceana Canning Co. as_ stockholder and officer and as publisher of the official organ of the Michigan Canners Association. The older Royal and wife leave soon for Sebring, Florida, where they will spend a second winter. The interesting letters he sends his read- ers on the occasion of these absences are in a class by themselves. If there is anything that makes me weary it is to receive word from some good friend of the Tradesman that he has signed up with a shark I have repeatedly exposed in our Realm of Rascality department. While dining at home last Saturday evening word came to me from a_ long-time and steadfast patron of the Tradesman that he and all the merchants in his (Upper Peninsula) town had signed a yearly contract with the notorious swindler, Gale, and also turned over to him claims for collection. Considering the number of times this sharper has been exposed by me I am utterly unable to account for this action on the part of so many merchants, I am importuned to assist the victims of the crook to secure the return of the claims and, of course, I will do all I can to. ac- complish this result; but I sometimes wish J had a fool killer on the staff that I could send out occasionally in a case of this kind. I have given some consideration in the past to the publica- tion of a diversified list of swindlers who prey on the credulity of un- thinking merchants, but if I were to do this and send a copy free to every merchant who takes our paper, I sup- pose the average merchant would mis- lay it so it would not be available the first time a stranger calls on him with a plausible story and asks him to af- fix his signature to the dotted line. The little handbook on chain store discussions is off the press and is being sent to all applicants who are properly vouched for by patrons of the Trades- man. It is not as complete and com- prehensive as I hoped to make it, but it may be useful in pointing the way to those who seek further information by writing to the addresses presented on the first page. Perhaps sometime [ may conclude to get out another edi- tion, with added matter. Time will tell whether such a publication will be either necessary or desirable. G. J. Johnson, who confronted more deprivations and hardships in his child- hood, boyhood and early business ca- reer than any man of my acquaintance, but who rose supreme to his environ- ment by creating a business which he sold to the Consolidated Cigar Co. a few vears ago at approximately a mil- lion dollars—which, by the way, ‘the has increased to two million by adroit man- agement—has kindly consented to add to the glory of our forty-seventh an- niversary edition by an appropriate contribution, as usual. In accepting my suggestion that he continue a member of the galaxy of greatness who serve to make our special edition so note- worthy each year, Mr. Johnson volun- teered some remarks which [I cannot very refrain from reproducing, despite my native modesty: well Your letter of Sept. 28 to hand and noted. In this letter you say: “Having rounded out forty-seven years with the Tradesman.” To that 1 would like to say—physically speaking—it seems to me that the Tradesman has rounded you out; and, judging from the stuff that still flows from your pen, in spite of your forty-seven years of active service, your mental digestion is still perfect. But when you ask your read- ers to tell you how to make the Tradesman more interesting and valu- able, I think that is the limit. You are asking entirely too much. How- ever, when you mention the close re- lationship which has always existed between the readers and the editor, vou touch a tender chord; for we who have had wares to advertise know that the Tradesman is more than a sheet, because it is something that lives and gives forth life. Its clarion voice and the personal co-operating and long- headed advice of its editor have put many an obscure business on the map. In this I speak from personal experi- ence, as Mr. Stowe well knows but will not admit, owing to his innate modesty and his life-long practice of keeping himself in the background when he comes to the assistance of a struggling friend and stays by him until his busi- ness is safely anchored away from the rocks or reaches the haven of success. To me, the Tradesman has always had a personal touch, and for the simple reason that the door of E. A. Stowe’s office has always been open to the smallest as well as the biggest busi- ness man. Besides steering his own bark, he could always find time to help some of us keep our little barks in clear waters. I sometimes wonder if some of us who have barks safely moored do not appear as ingrates, because now we do not drop in on him so often as in the days of yore; but let me assure you that this is a sacrifice on our part. We see the line of young growing business men still at your door. What right have we to monopolize your val- uable time? May I say, however, should my bark ever break away from its apparently safe moorings and I again be tossed upon the stormy busi- ness world, I would send a wireless S. O. S. to the editor of the Michigan Tradesman with every assurance that he would again—with the same old patience—stay by me steadfastly until we found a way out. I suppose if I understood the rules and laws that govern well regulated society, I would wait until you are dead before saying these things; but what assurance have I that I would be here to say them? May I ask you again to bear with me and let the things I would like to say, but have not the vocabulary to express, be my hearty congratulations. G. J. Johnson. I have rather expected a reprimand this week from Fred D. Keister, editor of the Ionia County News, but for some reason he has kindly refrained from indulging in criticism because a slip of the pen—perhaps I ought to attribute it to the senile decay which he recently discovered in my anatomy —in reproducing a tribute to Otis Miner, the retiring merchant of Lake Odessa, and crediting it to his local competitor. JI herewith make abject apology for the miscredit, assuring him that the mistake was due more to an erring pen than to mental and moral disintegration. E. A. Stowe. —__+--___ Finds Gain in Home Dressmaking. A silk finds home dressmaking is being stimulated by the saving attitude of consumers. The thought of economy, according to this producer, is turning a larger number of women to the idea of making their own clothes. Chiefly affected: is the “marginal group” of women who patronize both ready-to-wear and piece- | goods departments and who make some of their clothes ard buy some of them ready made. This silk manufacturer adds that whereas a year or two ago the material for a dress might have cost one-half as much as the dress itself in ready-to-wear, to-day the ma- terial may cost only one-third, or even one-quarter, as much as the ready-to- wear price. manufacturer Dr. Klein’s Trip To Aid Exports. Departure of Dr. Julius Klein, as- sistant secretary of the Department of Commerce, to confer with commercial attaches in Europe was regarded by export men here as an indication that the Department is making a special effort to increase European purchases of American ‘Ehey recall 2 similar trip made by Dr. Klein some time ago when he was at the head of the foreign trade division of the De- partment’s activities. That visit, it was pointed out helped sales materially. Although opinions on the subject are divided, many export men believe that Europe at this lime presents the best possibilities for foreign sales and can provide more immediate business than any other world market. goods. —_2<-<-____ Dont’ make the mistake of believing that discussion. is thought. 10 MICHIGAN TRADESMAN The Black-Ink Brigade Sometimes we get pretty tired of that pompous old fraud, General Business, whom nobody has ever seen, but who is supposed to command the economic army nowadays. He is reported now to be suffering a serious relapse, but we suspect that it’s partly an- other one of those attacks of chart trouble or statistical sciatica that accompany old age. Anyway, when we weary of puzzling over the veterinarians’ bulletins about the old General’s condition from headquarters, we go down to the line and mingle with the top-sergeants, the privates and the mules. Then we discover a curious thing we had forgotten all about. When the whole blooming army is apparently in full retreat, some of these blithering idiots and stubborn asses are capturing trenches and winning battles on their own as though they had never heard about it. They don’t seem to know that the defeatists at home have ar- ranged an armistice and agreed to pay reparations for past prosperity indefinitely. The few facts in a communique from the front on another page of this issue bear wit- ness to the shocking fact that, even at the depth of depression, some concerns are bull- headed enough to try to do business and make some money, and what's worse, are succeeding. These heroes, perhaps feeling that their courage may be considered in bad taste or too disrespectful to the Old General, who is so sick, prefer to remain anonymous; but we have their names, and can assure everyone that there are many more of the same kind who will never be listed for dis- tinguished service medals, and don’t care. What do these dough-hunting dough- boys carry in their knapsacks in their cam- paign against the red-ink menace? Chiefly a little hardtack compounded of common sense, perspiration, and intestinal fortitude. The tactics of the black-ink brigade are simple, sensible, and straightforward, essen- tially those we commended to business on this page some time back. They are quietly and shrewdly buying their supplies and raw materials now, when prices are lowest in fifteen years. They are not holding out for the last penny, knowing that things are cheap enough to satisfy any- body, and that even though they might doa little better by waiting for further slight de- clines, they might be missing the early bird’s chance to capture the worm. They are not letting their cash surplus lie idle in banks earning a pension of bare 2 or 4 per cent., when they know it can make at least 10 per cent. more if put to work in their own shops. They are using it to maintain the permanent assets of business: research, personnel and advertising. They are using it to oil and polish up their rifles to the high- est possible efficiency of service, cutting pro- duction costs by replacing obsolete equip- ment, cutting distribution costs by building up more effective marketing machinery. They are using it to improve their products and services, or reducing the prices, so as to widen the market appeal and capture the coy consumer dollar. They are using it to cit their market marksmanship by sharpshooting sales appeal through intelli- gent, concentrated advertising. They are looking ahead in their produc- tion and sales plans, not to next year, but to the next five years, knowing that whatever ups and downs may come, they can be smoothed out only by intelligent long-range planning, based on the steady growth of the market. When we watch these fellows maneuver- ing calmly on the front line, while the rest of the business army wallows in a disorder- ly rout, we feel like setting up a. recruiting station with posters appealing to the pusil- lanimous pessimists lounging on the park benches of business: “Enlist Now! See the World!’’—The Business Week. 2 Sn ae eee October 29, 1930 + 5 i | ae —= —— ae * ee i me PT gg anger as Pm we October 29, 1930 MICHIGAN TRADESMAN DO YOU KNOW: settling estates. See eae os =e oe eee eee =, eae eee ae 7 ST seas a = - — Y (gy (a We ie ar eee Ith Sram ise a '| your executor should be--- | An authority in legal matters 7 A specialist on inheritance taxes An expert in sound investments | A realtor ah | A collector of rents and interest | , And, in addition, have exceptional a business ability during an dy unlimited life ; « ; j | tt 1 | , ‘ . No individual possesses all these qualifications. , | iy, | We offer them as part of our daily service in las ; ! + | i GRAND RAPIDS TRUST ls 4 COMPANY ' ; Se MONROE AT IONIA 12 MICHIGAN TRADESMAN October 29, 1950 FINANCIAL Increase Is Concentrated in New York Banks. Bulging commercial loans now for three successive weeks suggest that business finally is turning up but be- fore we can accept the $155,000,000 in- crease as ‘final proof we must be sure that it is not another artificial display. That the increase comes simultane- ously with a drop in stocks is enough in itself to make some observers sus- picious of its meaning when they re- call that the sharp recession in stocks a year ago and again in June this year ushered in bulging commercial loans. But neither a year ago nor in June did the expansion in commercial loans hold. ‘Subsequent events proved con- clusively that those who look on the increase as evidence of expanding busi- ness have been deceived. Fooled twice within a year these commentators will probably want to examine the current upturn rather closely before accepting in full its bullish implication. Puzzling it is to find that this week’s $61,000,000 increase in commercial loans for reporting member banks of the entire Federal Reserve system is wholly explained through an increase at New York. Indeed commercial loans by the New York members alone rose this week $69,000,000. Looking at the movement in com- mercial loans in its broadest aspect it is interesting to note that the total volume still is $1,265,000,000 under its November 29 peak and that at $8,606,- 000,000 the present Jevel of commercial loans stands far below any correspond- ing level of recent years. The con- traction in loans is a measure of the decline in business but the $1,000,000,- 000 shrinkage exaggerates the extent of depression. Aside from declining business, loans have fallen away as 21 result of a chang- ed character in financing methods. Up to this time a year ago enterprises were forced to borrcw at the banks to .push through their development pro- grams since high inoney rates made it next to impossible for many institu- tions to raise funds through a sale of bonds. That time has changed. The same corporations this year have been able to pay off their bank Joans in many instances end resort to public financing. Undoubtedly an upturn in business will sooner or later be reflected in an expansion of commercial loans but history suggests that the expansion in loans follows rather than precedes a revival in business so the curve on loans must be looked on not as a fore- caster but as a barometer. Paul Willard Garrett. [Copyrighted, 1930.] ————_> ++. ___ Individuals Await Leadership They Will Not Assume. To those who believe our economic ills result from living in a Corona Co- rona atmosphere, William Trufant Foster and Waddill Catchings, in the current Atlantic Monthly, reply that what the country needs to turn this depression into a revival is not less “riotous living’ but less “riotous sav- ing.” Looked at from a narrow view ex- cessive thrift may enable an individual to keep more dollars in his pockets but what are savings for an individual “are not necessarily savings for society. Every one who saves money, at times like the present, when his abstinence helps to curtail production and throw men out of work, saves at the expense of other people. For the individual, a penny saved is a penny earned; but for society, a penny saved is sometimes a penny lost. Both producers and con- sumers must save; but there are times, such as the present, when they do not save without to some extent frustrat- ing the social object of saving.” Mr. Foster and Mr. Catchings long have been proponents of the theory that what the world needs is not less production so much as more consump- tion. Even those who cannot agree fully with their philosophy of business must admit that one important handi- cap of the moment to recovery is that the individual is not willing to spend although he recognizes that the time has come when society should spend money. Now these gentlemen do not mean this rule should be universally applied. Perhaps a million persons in this coun- try even in these days of business de- pression should spend less and save more. But, they ask, “how about those who have already saved enough money to provide themselves, for the rest of their lives, with several times the in- come of the average family? If such persons really want to help their coun- try, the best thing they can do, right now, is to spend more money; right now, when business is 10 per cent. be- low low normal, because buyers are scarce; and when, for the same reason, ten billion dollars’ worth of savings in the form of capital facilities is being wasted, and jobs appear to be scarcer than they were even in the major de- pression of a decade ago.” It is perhaps futile for us to draw a line between necessities and luxuries since our luxuries of yesterday are the necessities of to-day and what now we call luxuries will be necessities to- morrow. That is why each individual for himself must work out his own standard of living and why accusutions against the high American standards fall flat. The fact is that thousands of Americans now are in a position to make contemplated expenditures but instead of taking the initiative them- selves sit idly by awaiting leadership from others more courageous. Paul Willard Garrett. [ Copyrighted, 1930.] ———_>+ + Investment Trusts Heavy Buyers of Stocks Recently. A series of unfortunate experiences encountered recently by several in- vestment trusts of the management type probably has accounted in part for the increase in popularity of trusts with fixed portfolios. Efforts of the larger management trusts to hold the confidence of in- vestors by frequent announcements of complete portfolios have kelped to allay fears, but the continued decline in securities all over the world, caus- ing a steady shrinkage in asset values, has soured many small security huyers on trusts in general, Even those trusts which took losses on common stocks earlier in the year and greatly improved their financ:al position by placing funds in call loans, bonds and preferred stocks which have appreciated have suffered almost as much as others which clung to equity stocks. _ Fears that securities held in port- folios of the larger and more import- ant trusts might be illegally appropri- ated are groundless, investment bank- ers point out, for in most cases these securities are held by custodians and are examined at frequent intervals by outside auditors. Fixed trusts whose stocks are de- posited with well known trust com- panies under agreements that prevent any substitutions appear to have gain- ed greater confidence, however, for a steady demand has developed among investors for this class, whereas most management trust stocks still sell ap- preciably below asset values. Steady distribution of fixed trust certificates has provided a constant demand for investment common stocks, hundreds of millions of dollars of which have been bought in the last year to be deposited with trustees. What the effect of this gradual with- drawal of stocks from the open mar- ket will be investment bankers hesi- tate to predict. Purchases of stocks by investment trusts have run into large figures in the last week or two, according to re- ports among investment dealers. Sums mentioned ranged above $50,000,000. Considerable switching of ‘holdings took place, it was said, some trusts $125,000,000 NORTH AMERICAN TRUST SHARES Sold in 20 Months In such volume, heavy investors do most of the buying. Their example is good to follow. Theyi realize the advantages of group ownership of common stocks, as in North American Trust Shares, over individual owner- ship. Marketable at will; income higher; safety, diversity, stability more sound; surprising ap- preciation. North American Trust Shares are an interest in the stocks of the trust portfolio. In grpup form, they make possi- ble investment of funds () to yield good income. iF A.E.Kusterer& Co. The Oldest Investment Banking House in Western Michigan 303-307 MicHiGAN Trust Bipe. PHONE 4267 The Measure ot a Bank The ability of any banking institution is measured by its good name, its financial resources and its physical equipment. Judged by these standards we are proud of our bank. It has always been linked with the progress of its Community and its resources are more than adequate. Q GRAND RAPIDS SAVINGS BANK “The Bank Where You Feel At Home’’ 16 CONVENIENT OFFICES re re | { ¢ October 29, 1930 MICHIGAN TRADESMAN 13 disposing of investments in which the outlook had become less favorable. A large proportion of the purchases was believed to be for the long pull, al- though some stocks probably were bought more with the intention of pro- viding a trading profit. William Russell [Copyrighted, 1930.] Oe Stock Issues Subject To Redemption Often Handicapped. Although little is heard these days of proposals for elimination of high- dividend preferred stocks, more settled conditions in the security markets may bring out refinancing plans for redemp- White. tion of senior issues. Low money rates normally effect advances in securities carrying high interest or dividend rates, as investors place idle funds where yields are at- tractive, large cash resources available for in- vestment usually give consideration at such times to retirement of any out- standing high rate issues. Preferred stocks subject to redemp- tion at low prices sometimes are held back by the call feature if the possi- bility of retirement appears imminent. Many investors are unwilling to pay a price higher than the call figure for senior stocks. Some preferred stocks are not sub- ject to redemption, such as the 7 per cent. senior issue of the Public Service Corporation of New Jersey, of which 289,080 shares are outstanding. Dividends on all shares of this company are being earned by a comfortable margin, and the 7 per cent. stock has been selling recently to yield slightly more than 5% per cent. The preferred shares of the Beth- lehem Steel Corporation, of which 1,000,000 are outstanding, are non- callable. The dividend rate is 7 per cent., and earnings in the first half of the year provided an ample margin for requirements. The company’s bal- ance sheet at the end of last year showed cash or equivalent of only slightly less than the total senior issue. At recent prices the stock yielded about 5% per cent. The new $5 preferred stock of the General Motors Corporation, selling recently to yield slightly more than 5 per cent., is callable at $120 a share, while the market price is below $100. In spite of the unsatisfactory con- dition of the automobile industry and the shrinkage in the company’s earn- ings, dividend requirements in the first half of the year were amply covered. Cash or its equivalent held by the com- pany June 30 totaled almost as much as the market value of the outstanding 1,874,343 shares. William Russelll White. [Copyrighted, 1930.] : —__+++—__ No Sign Yet of a Turn in Bonds. Hesitation in the market for bonds recently is making some investors wonder if the time is near when bank liquidation of bonds will give the sig- nal that top in that market is here. Steadily since early March this year our reporting member banks have been buying bonds. In that short time they have expanded their investment port- folios by roughly a billion dollars. If while corporations having senior it seems likely that the banks now will unload those bonds the time might be near when investors should consider a shift from the market in bonds. But history and logic alike suggest that the bond investor will be given a warning much more convincing than any yet witnessed when the time has come for him to sell. Presumably the banks will not liqui- date their investment accounts until demand for their idle funds is made from business or from the stock mar- ket. Commercial loans have shown no disposition to rise recently and they will not begin to rise until after busi- ness recovers. Indeed in 1921 the low in commercial loans was not reached until some months after the low in business. With commercial loans and brokers’ loans still abnormal- ly low, surely we have had no signal as yet of an increasing demand for funds such as might eventually force the banks to liquidate their investments. That the market in bonds recently has failed to maintain its advance pre- sumably is a reflection primarily of the unsettled conditions abroad and the weakness of our own stock market. In itself it cannot be accepted as any con- vincing evidence that our large insti- tutional and individual investors fear that the time has come to liquidate their investment portfolios. Precedent never affords a sure guide in such matters but it is of more than passing interest that in times past the advance in bonds continued for upward of a year after bottom was reached in a major business depression. Con- servative investors do not shift from bonds into stocks at the first blush of a business recovery. The banks them- selves usually are not obliged to sell their bonds to meet loan demands un- til many months after a revival in busi- ness gets under way. Paul Willard Garrett. - [Copyrighted, 1930.] —_—_——_+ + .____ A Business Man’s Philosophy. Many people who have not actually been in business for themselves assume that because an enterprise is operating it must be making a profit. Otherwise why continue? This is an assumption, but the truth is that in most years not half the busi- nesses in the United States make any profits, and in all years some com- panies operate with substantial losses. Hotels and apartment houses are often operated at a loss because there is nothing else to do. The owners are sustained by the hope that there will be a turn of fortune. In the meantime the properties are kept in repair, and the losses during operation are less than they would be if the places were closed. Every business man realizes that it is much easier to get into business for himself than it is to get out. Stock- holders also learn this truth by pain- ful experience. Once an investment has been made in fixed assets and in promotion work, one must keep on in order to get anything back. All of the original investment may not be re- turned, but it is possible that half of it can be before the final dissolution. William Feather. ————_--. A lax credit policy does not foster customer loyalty. L. A. GEISTERT & CO. Investment Securities GRAND RAPIDS— MICHIGAN 506-511 GRAND RAPIDS TRUST BUILDING Telephone 8-1201 GRAND RAPIDS NATIONAL BANK we bi od f e ity é ja 1D vy a ea Established 1860—Iincorporated 1865 — Nine Community Branches GRAND RAPIDS NATIONAL COMPANY Investment Securities Affiliated with Grand Rapids National Bank Investment Securities E. H. Rollins & Sons Founded 1876 Phone 4745 4th Floor Grand Rapids Savings Bldg. GRAND RAPIDS Philadelphia Los Angeles New York San Francisco Boston Chicago Denver London cess of any store. 14 Business Letter, Sent By Dad To His Son. Your mother and I regret you have decided to leave school to start in business with this chap Nugent. Yet you are old enough to know your own mind and I have faith in your judg- ment. Perhaps it is in your blood, this thing of being a merchant; the old gen- eral store and I have been like part and parcel of each other ever since those old days when I worked for your granddad, who was one of the best beloved men in the country. There was a merchant! One of- those pio- neers who hewed his very existence out of hard knocks with none of the modern fol de rols of to-day. Well, my son, I pray for you, though while we are depending upon the Almighty to do His part, we must not forget that it is by the sweat of our brow we gain our daily bread. That means hustle and concentration. I was never one to preach or to argue with you. We have been pretty good pals, you and I, you have gone straight—and, boy, that counts. The man who plays the game on the level, who can look every other man in the eye and have no cause to flinch is going to win out, The petty deceits are as bad as the big frauds. They concocted from the same devil’s brew. You say Nugent has money to in- vest without going into debt and, of course, you have the money left you by your uncle Eben. It is not much, only $5,000; but my dad had not that many hundred when he started. He used to say to me “Avoid debts like a plague, they will only end in disaster. Pay what you owe as you go and if you can’t keep on going, stop.” I’ve seen many a man, during these years of my own experience, get big ideas and try expansion on credit. They signed notes, there were mortgages and eventually failure. If you and Nugent haven’t enough money together to do all of the things you would like to do, don’t be tempted to plunge, to go into debt. The future will prove this is the safest and sanest course in the mercantile world, You say your store will be well lo- cated. That is all important, in fact, location has much to do with the suc- The store off to one side or out of the regular lanes of trade has to do more advertising. It does not have the Sales advantage of window displays, so that is a point in your favor. I am not trying to outline a course of procedure for you, my son; yout and I have worked together here in the store. We have discussed these things many times, even when on Black Lake you and I were watching the corks on our lines bob up and down. You thought ycu wanted to be a lawyer, and the two years cf law you have had will aid materially in the con- duct of your business. I have often wished that I had given more thought and study to commercial law; any younger man in business, or entering business will find it to his profit to read up and become posted on com- MICHIGAN TRADESMAN mercial law. Yes, this will be another asset. It is quite a change, from law to the career of a merchant yet rather a suc- cessful merchant than a struggling lawyer. There is keen competition in both fields, but I thnk the merchant who fortifies himself with xnowledge, wko works ha:d and wii» puts his whole being into his business stands a better show than the lawyer. This from the commercial side of course. It is a long way to Dallas, frankly, I am sorry you foun ‘t necessary to jump into this thing without coming here to talk maters over. But we've got to accept the breaks, my boy, and that’s the right spirit—you figured your plays, saw the opening and went to it. Just as you did on the team. I] am egotistical enough to feel that, as far as the past is concerned, I have been a fair teacher. That my store did the largest volume of general store busi- ness in the county for the past two years means something. Your moth- er keeps saying you did wrong when you decided to pass up tke law and go into the mercantile game, not to come back here and carry on with me. I think I understand, my son. When I was your age, I had determined to go out for myself. [ was in your grand dad’s store, he wanted me, just as I would so much like to have you with me—but we Hapworth’s have an independent streak in our make-ups. If he had not passed on at the time he did, dad and I would either have been competitors, or I would have l:een running a shebang of my own in some other town. I never fancied having a partner, differences of opinion will arise. The contacts are intimate, personalities must be considered and there has to be a spirit of give and take. Many a fine business has gone on the rocks simply because of assinine stubborn- ness on the part of one or the other of two partners. Keep this in mind. I do not mean that you should submerge all of your initiative, your ideas and ideals to com- ply with Nunget’s whims or policies, but both of you analyze carefully the steps you are about to take, then, if necessary, compromise, but always >with an eye solely to the good of the business. Perhaps prosperity does materialize in new pastures, you have been con- vinced you'll make good in Dallas, you have pulled up your stakes, cast your lot in with a man in whom you have confidence, and who, from all I have been able to learn, has a good mercantile training as a jobber’s sales- man in the territory. There is not much disparity in your ages, you have am- bition, enough capital to make a fair start and, of course, you have not only my best wishes, but I think you real- ize, if necessity ever arises, that the “old man” will be right here on the job to give you a boost. Not so much a financial boost, but to do what I can to smooth the going in the early days when all of us realize that ex- (Continued on page 31) e October 29, 1930 INVESTMENT IN SOUND SECURITIES IS FUNDAMENTAL TO ANY WELL PLANNED FINANCIAL PROGRAM. It is the Foundation of American Prosperity. We Can Point Out To You Many Attractive Invest- ments. A Capacity To Serve That Wins Everlasting Confidence ETTER, URTIS& ETTER Investment Bankers and Brokers — PHONE 4774 — Grand Rapids Muskegon We suggest the purchase ot CITIES SERVICE COMPANY COMMON STOCK for the following reasons: _ . A Billion Dollar Corporation 2. 45% increase in net earnings over last year. 3. 28% increase in net earnings available to Common and re- serves over last year. 4. 1929 High—68%4. 1929 Low—20. 1930 High—44%4. 1930 Low—24%. Present market about 2714. Current yield about 6.75%. Wire or phone at our expense Securities Department The Industrial Company Associated with Union Bank of Michigan Grand Rapids, Michigan Resources over $5,600,000. Tie ripe safety and helpful service of the Old Kent are available 24 hours a day -- to those who bank by mail. A telephone eall -- 4355 == will start the machinery of opening an ae- eount. Thereaiter, it’s easy. Try it! OLD KENT BANK Grand Rapids’ Oldest and Largest Bank AAAAAAAAAAAALAAAAAAAAAAAAA Fenton Davis oo Boyle Investment Bankers Vv Detroit Grand Rapids Chicago To Women Who Invest An investment banking house is exactly what the name implies. If you desire to earn 6% or mere on your money, with sound security, this house can serve you. POTATO CHIPS __ | Wholesome, delicious, convenient. STA-CRISP POTATO CHIPS. ‘Grand Rapids Potato Chip Co. 912 Division Ave., South {oe cam 0-emo-emne o’: oe, pre, ee ee having a celluloid base October 29, 1930 MICHIGAN TRADESMAN 15 MUTUAL FIRE INSURANCE A Static Spark Fire. Cotton cloth is waterproofed in a detached building, with a compound and highly flammable solvents. Sprinklers had not been installed as recommended largely because of the uncertainty of the process, which was in an experimental stage. A spreader knife coats the cloth with compound, which is fed to the knife by gravity from a 100 gallon drum. The cloth then goes through a steam-heated, ventilated dryer. At 8:20 in the morning as the oper- ator was making an adjustment near the spreader knife, a static spark ignited the solvent vapors, and fire flashed over the front end of the ma- chine, slightly burning the operator and spread into the dryer. The fire ignited the unsprinklered joisted roof above the spreader knife and flared up around the elevated drum of compound. The drum exploded, scattering its con- tents over the end of the room, adding fuel to the fire. The operator gave the alarm and employes used three hose streams from yard hydrants, two on the fire and one to keep cool twenty drums of compound stored near the machine. The fire was extinguished after one- half hour. The men saved the drums of compound but several thousand yards of cloth in process were ruined and considerable damage done to the equipment and the roof of the building. The damage is estimated between $3,000 and $4,000. Sprinklers throughout the building and inside the dryer are necessary to protect such an occupancy. Complete grounding of equipment and maintenance of at least 40 per cent. relative humidity in the room should prevent static sparks. Pumping of such compound to ma- chines frcm remote location would be safer than a gravity feed. —_++>—_—__ An Asphalt Kettle Fire. The plant is in construction and contractors were using a portable melting kettle inside the main building. After filling a bucket with hot asphalt a workman was unable to shut off the kettle faucet and asphalt spread over the floor. The flame from the oil burner under the kettle ignited the asphalt on the floor. One of the men attempting to drag the kettle away from the fire moved it about 35 feet but succeeded only in spreading the fire, as the asphalt continued to run until the kettle was empty. Workmen threw sand on the fire and used sand to form a dam around the asphalt. They did not extinguish the fire but did prevent its further spread. The piniic fire department responding to the alarm laid one hose stream from a public hydrant 1,200 feet away and used it sparingly to cover the burning asphalt with water and yet not over- flow the dam of sand. They then floated the contents of about a dozen carbon-tetrachloride “bombs” on the water and extinguished the fire. It will be necessary to clean and repaint part ot the concrete ceiling and steel sup- rorts and replace several fused heads of the sprinkler system which was nearing completion but not in service. The loss is estimated at $200 to $400. Asphalt melting kettles should pref- erably be used outside the building. Extinguishers of the foam type near kettles are desirable. —_2++>—__—__ Dry Cleaning. The morning paper carries the news concerning the deaths of two women and serious injury of a third, and the total destruction of their house—all due to cleaning with gasoline in the basement. Cleaning with gasoline, anywhere is bad enough but to do it in a basement is simply inviting dis- aster. Gasoline fumes are heavier than air and will remain in a basement for days, the explosion hazard _ there- fore remaining after the actual clean- ing has been forgotten about. So, while care may have been taken during the cleaning process, a light struck a week later may wreck the place. So, if cleaning with gasoline must be done, we suggest: Use a wooden ves- sel placed in the center of a vacant lot, post plenty of “No Smoking” and “Keep Away—Danger” signs, remove all metal ‘buttons or ornaments from the articles to be cleaned, do not rub the articles during the process. By observing those precautions the danger will be minimized, but even then home dry cleaning with gasoline should be restricted to maiden ladies and bach- elors with no dependents. —_——_—_- > Fire From Locomotive Sparks. About 12:15 in the afternoon sparks from a locomotive on a siding ignited the windward end of a long open wooden platform adjoining a main building. A strong wind fanned the flames ,and the fire spread rapidly along the platform. The heat cracked the ribbed glass windows above the platform and violently ruptured 35 empty lacquer drums in a pile of 200 drums stored about 40 feet from the building, awaiting shipment. The private alarm was given imme- diately and the public alarm a few min- utes later. The men responding used three large hose streams and several 2% gallon soda-acid extinguishers and put out the fire within half an hour. Fortunately the heat did not open sprinklers inside the building and cause water damage. Wooden platforms present ready fuel to the spread of outside fires. This fire shows the wisdom of stor- ing empty drums used as containers for volatile, flammable liquids well away from buildings. —_2++__ Must Operate To Increase Retail Prices. : Sales tax legislation is likely to come up this winter in a number of state legislatures. The movement is active especially in the South. The original impulse grew out of anti-chain senti- ment, the idea being to help the inde- pendent dealers by handicapping the mass-selling stores. The Kentucky law accomplishes this by means of a steeply graduated sales tax that hits the department stores as hard as it hits the chains. In North Carolina there is a straight tax per store, one store being exempt. Lately a new in- centive to sales taxes has been found in the need of more public revenues. Whatever the reason for such taxation, its consideration at this time is ill ad- vised. Whether we take the position that business troubles are due to over- production or underconsumption, it is obvious that anything which adds to costs of distribution is obstructive. -There may have been a time when a considerable number of people labored under the delusion that taxes weigh down the shoulders on which the bur- den is placed in the first instance. But that fallacy no longer passes muster. Any sales tax, large or small, discrim- inatory or otherwise, must be paid by the actual consumer of goods. In other words, it must operate to increase re- tail prices. —_++>—___—_ Offers Dollar Boudoir Box. To capitalize the demand for popu- lar-price toilet accessories, a manufac- turer is just placing on the market a boudoir or make-up box of the popular stock companies. 444 Pine Street. Calumet THE FINNISH MUTUAL FIRE INSURANCE COMPANY Calumet, Michigan Pays the BIG PROFITS In the Fire Insurance Business TO ITS POLICY HOLDERS Has paid from 40 to 68% for 32 consecutive years, Issues Michigan Standard Policies —at Michigan Standard rates. Accepts Mercantile and Dwelling Risks. Has more Assets and Surplus per $1000 than the largest type featuring a French or Godey print on its cover to retail at $1. The box, containing three interior compart- ments for toilet requisites, is finished in gold, with black, green or blue an- tique trimmings. It is described as offering the features of higher-price boxes, including mirror inside cover, glass bottom, angle hinges and fancy border around mirror. The wholesale price is $65 per 100. ———_->2- > Install 10c Department. Witt’s Market, the well-known Min- neapolis market, have a special section in which they display about 100 items in ten cent sizes. This department is on the help-yourself basis. Wire bas- kets and jumbled displays are used and we understand that the section has been very successful. Phone 358 Ls Affiliated with 320 Houseman Bldg. The Michigan Retail Dry Goods Association Insuring Mercantile property and dwellings Present rate of dividend to policy holders 30% THE GRAND RAPIDS MERCHANTS MUTUAL FIRE INSURANCE COMPANY Grand Rapids, Mich. OUR FIRE INSURANCE POLICIES ARE CONCURRENT with any standard stock policies that you are buying Tene cos O70 Less Michigan Bankers and Merchants Mutual Fire Insurance Co. of Fremont, Michigan WILLIAM N. SENF, Secretary-Treasurer 16 CREDITS AND COLLECTIONS. How They Are Regarded by the Wholesale Druggist. It seems entirely proper that the re- port of your Committee on Credits and Collections should be prefaced at least briefly with a resume of general busi- ness conditions in the past year. At the same time, due to the depression and its attendant problems there has never ‘been a time in the last decade when those in general charge of busi- ness and those holding responsible departmental positions have been more directly in touch with business condi- tions than in the past year. This rather indicates that this section of your Committee report should be reasonably brief. It is perfectly true that business as a whole has been subnormal and it is also perfectly true that certain sections of the country have suffered more from the depression than other sections. The highly industrial states have been most severely hit because in a great variety of industries the wheels have stopped or at least slowed down and with this has come a considerable per- centage of unemployment. All of this has created a very fertile field for a growth of interest in and for a knowl- edge of credit operation on the part of chief executives. The important part played by the credit department in the futherance of sound business has become generally recognized. Your Committee, naturally, is unanimous in its approval of this increasitg intimacy between the credit manager and the head of the firm. In many businesses we are pleased to note that the credit manager is a member of the Board of Directors, or at least in a major con- sulting capacity on business problems. Of course, the past twelve months’ business has brought out some _ un- favorable factors and in too many in- stances it appears that the credit de- partment is still considered as some- what of a necessary evil and quite often a nonproductive factor. It is certainly false economy to curtail the credit judgment of a firm by lessening the source of credit information, par- ticularly where sales volume is below normal. If business is less, certainly there is all the more reason for being as certain as possible that what is left represents sound business risk. Also, at this particular time there is a neces- sity for complete data if the credit de- partment is to perform one of its ma- jor functions, that is, to help to de- velop new business. Certainly no- where in business is the information better obtainable for the furtherance of business than in the credit department. The credit manager should be in con- tact with the sales department to fur- nish that department with accurate in- formation as to the extent of risks to be taken with individual accounts and the safe fields in which to venture that have not been covered and the eco- nomic conditions at various points. Furthermore, we must all remember that all credit leeway that is consistent with good business should be allowed under subnormal conditions even to the point of a little extra gamble; when *Report made to the National Wholesale Druggists Association by Lee Wilson Hutchins, of Grand Rapids, chairman of the Committee on Credits and Collections. MICHIGAN business is normal or even above nor- mal there is no real justification for this position as the debtor’s opportun- ity to pay is at its height. In such times as we are now facing the credit department can be invaluable in hold- ing up the volume of business. Your Committee wishes to remind you that we have not issued any in- terim reports during the past year. Possibly the reason for this needs a brief explanation. Your convention in 1929 passed a resolution to the effect that the National Wholesale Druggists’ Association again record its endorse- ment of the Credit Interchange Sys- tem of the National Association of Credit Men and urgently recommend the use of this service for the mutual benefit and protection of its members. TRADESMAN in its scope and with it was enclosed a copy of the resolution of the N. W. D. A. convention last year. This first letter outlined the general plan of the National Association of Credit Men. The second letter covered a_ brief summary of the major credit associa- tion activities. The third and fourth letters laid particular stress on the In- terchange and Adjustment Bureaus of the National Association of Credit Men. The fifth letter of the series was on the subject of credit protection and the last of them referred back again to the primary object of the series as expressed in your resolution, that is, the subject of credit inter- change. It was the feeling of your Committee that these letters might properly take the place of interim re- Lee Wilson Hutchins. Also, that the National Association of Credit Men be requested to contact your membership through the proper channels to the end that your mem- bers might be fully informed relative to the Interchange System. Responsi- bility for contacting the members of the National Wholesale Druggists’ As- sociation devolved upon Brace Bennitt who is now connected in an official capacity with the National Association of Credit ‘Men and whom a great many of you will remember as_ previously connected with the wholesale drug business. The National Association of Credit Men addressed a series of six letters to the presidents or general managers of wholesale drug houses and also copies of this correspondence to the credit managers of these houses. The first of these letters was general ports. We are all quite aware of the flood of correspondence which passes the desk of an executive and the series of six letters and accompanying ma- terial was all that your Chairman felt should emanate directly or indirectly from the Committee on Credits and Collections during the course of a current year. The great emphasis which was placed on the subject of Interchange was natural based on the fact that the convention of last year in its resolution evidently indicated the necessity of the wholesale drug industries and allied lines concentrat- ing their credit data through one de- pendable medium. An Interchange Re- port as most of you know is simply an up-to-date accurate transcript of the creditors’ ledgers. With speed and acceleration being dominant features October 29, 1930 in business to-day credit information several months old as often represent- ed by financial statements or other re- ports is practically valueless or if valued at all should be considered with regard to its age. It is entirely proper that at this time your Committee should pay its respects to the National Association of Credit Men for its endeavor to do the utmost in following out your resolution and this was effected mainly, after the series of letters, by the local secretary- managers following up by personal contact with non-members or non- users in your membership. Your Chairman is positive also that the Credit Association stands ready to do still more if the occasion may present itself in the future. Certainly it is en- tirely proper that we should urge care- ful consideration of this service to those who are not availing themselves of it at this time. Your Committee desires next to pre- sent the general subject of liquida- tions. The period of time which we had to review has been fertile with in- formation on liquidations and failures. We may remark again on the apparent apathy on the part of credit managers as regards accounts in process of liquidation or in bankruptcy. Your Committee urges the continued inter- est of the credit manager in bank- ruptcy investigation under Colonel William J. Donovan which has been going on for over a year, much of their recommendations will be predi- cated on the fact that bankruptcy court is a creditor's as well as a debtor’s court and ‘the co-operation of the creditors will be essential in the im- provement of the proper functioning of the bankruptcy court. While the bank- ruptcy court must of necessity always be with us there is a growing senti- ment in favor of friendly liquidation or assignment. This out-of-court liquida- tion is entirely proper where there is no question in the minds of creditors as to the honesty or integrity of the debtor. Startling figures have been revealed as to the comparative cost of liquidation and bankruptcy as well as the comparative rates to the general creditors. Figures from a survey con- ducted in collaboration with the Na- tional Association of Credit Men show, under bankruptcy, average to general creditors 5.8 per cent., un- der friendly liquidations by the As- sociation ‘Bureaus 27.45 per cent. The cost of administration under bank- ruptcy 24.26 per cent., under friendly liquidation by the bureaus 13.85 per cent. Late figures from the bureaus indicate that these percentages on liquidation are holding up in spite of poorer markets for liquidation under present conditions. In all fairness it is proper to state that where bank- ruptcy during the past year has been handled with Adjustment Bureau Man- agers acting as trustees the dividends have averaged 10.37 per cent. as against 5.8 per cent. through all trustees or receivers. The expense is not less in one case than another but this saving to the creditors is represented by pre- ferred merchandising ability on the part. of those whose profession it is not only to liquidate assets economical- ly but also to dispose of ‘the assets at the greatest possible value and with dividends wages ms a aS a ee © Ph n ~ pancake eee EE . be sates na SE October 29, 1930 MICHIGAN TRADESMAN 17 the least possible disruption to local merchandising areas. Your Committee on. Credits and Collections has treated at various times the subject of the mercantile agencies. There seems to still be the general feeling that there is considerable room for improvement in their reports. Your Committee finds, however, as always that a very small number of subscrib- ers to these services take the trouble to constructively criticize the service. We naturally believe that constructive criticism will be favorably received and considered. Your Committee finds that there are a good many wholesale drug houses that are not training their salesmen to be real assistants in the collection phase of business. We need not re- mind you that as a supplement to data obtained from professional sources, the salesman is invaluable in furnish- ing pertinent information as to the personnel of the store in question, the amount and the quality of the stock, location, nature of trade, etc. The Committee has no definite suggestion to offer, but at the same time, suggests the possible value of a standard credit report blank for salesmen. There is no question in the minds of your Committee, but that in the whole- sale drug field accounts’ receivable represent a few more days outstanding than’ at the same time last year. The report of the Trade Group Conference on drugs, chemicals and aliied lines at the annual convention of the National Association of Credit Men indicates that in the early spring of 1930 collec- tions in half of the houses reporting were somewhat better than a year ago and the rest of the houses reporting either professed no chage at all or showed *o a worse advantage. At the same time, the houses reporting at the Conference indicated in a majority an outlook for very much better condi- tions for the summer and fall months of 1930. Unless these houses repre- sent some particular section of the country your Committee is inclined to believe that figures to-day would not indicate quite so advantageous a col- lection position and probably not as hopeful an outlook in the matter of sales between now and January 1, 1931. It is still significant that in collections the first error is procrastination. Ac- counts too generally are allowed to continue to an excessive period of time prior to effective steps for collection. We always have the report that profit- able business is not lost by a strict en- forcement of terms. Naturally none of us could deny that such strict en- forcement occasionally drives away some particular accounts but it is al- ways possible to replace this business with more profitable business, We can honestly recommend that a strict policy be pursued with reasonable as- surance that there will be no decrease in profits. It seems entirely proper that your Committee should make a brief refer- ence to the fact.that mercantile insti- tutions, from reports, seem to find value accruing to their organizations through constructive help to the re- tailer. This constructive help must naturally come through a collaboration on the part of the credit department with the sales department. There seems to be no question but that in- creased good will cannot help but fol- low this kind of assistance on the part of the wholesaler. There is a substan- ; tial benefit derived from this practice and that is in the early elimination of the unfit. Decision to liquidate always is arrived at before the time of the forced liquidation and naturally it fol- lows that more will be realized from an early. decision to liquidate certain accounts. It must necessarily follow to a certain extent that the elimination of the unfit increases the business of those survivors and we all realize the economic value of an ability to main- tain a total sales volume with a de- creased number of outlets. We cer- tainly have an obligation to our retail customers to instruct them as to the proper credit understanding of their own situation. We recommend to our membership the study of the retail credit survey by the United States Government showing an average of sixty-eight days outstanding in ac- counts receivable on the part of the re- tailer. For every day this outstanding could be reduced there would be a sav- ing to business annually of five million dollars in carrying costs and interest. No report of the Committee on Credits and Collections could be com- plete without a brief refertnece to the ever present evils of returned goods and cash discounts. The Committee does not believe that it is possible to report improvement in this respect. It has no further remedies to offer than have been offered in the past. There is a need of adequate courage to allow discounts only when taken in the pre- scribed period and to accept merchan- dise for return only when it is return- ed justifiably. Both of these matters demand a courageous stand. At the same time, those houses which are enforcing these matters properly are suffering from the weakness of the re- tailer’s other sources of supply which are lax in these respects. In closing your Committee finds that at present business conditions de- mand more than ever a close co-ordina- tion between the credit department and the chief executive. We certainly must all make a study of ways and means to improve the condition of the retail outlets and at the same _ time bring about a stricter enforcement of collections and equip our credit depart- ments so that they may be prepared not only to conserve the receivables but to build general business along profitable lines. Since the preparation of the formal report of your Committee on Credits and Collections a conference of busi- ness associations has been held in New York ‘City to discuss ways and means for co-operation in the Federal Bank- ruptcy Investigation. The President of the National Wholesale Druggists Association was invited to attend this conference and appointed E. D. Bailey, of Schieffelin & Company, to repre- sent your Association at that confer- ence. We shall not attempt to list the associations which were represented, but they were National in scope and in addition to the N. W. D. A. there were such organizations as the Nation- al Hardware Association, the National Wholesale Grocers’ Association and the National Retail Dry Goods As- sociation. There were also organiza- tions represented such as the Cham- ber of Commerce of the United States, the National Association of ‘Credit Men and the American Bankers’ As- sociation. This conference was called because of the fact that it was under- stood that the Governmental agencies entrusted with the investigation de- sired and would. welcome the _ co- operation of business organizations. Lloyd Garrison, ‘Special Assistant to the Attorney General of the United States, addressed the conference. Mr. Garrison’s address naturally was con- cerned with the present bankruptcy act and offered certain statistics to prove conclusions which he drew as to the failure of the present act to func- tion satisfactorily under to-day’s con- ditions. He stated that the Govern- ment had determined to consider the whole bankruptcy problem not only from the mechanical administrative point of view, but also from the point of view of our whole method of deal- ing with bankrupts. The Federal Gov- ernment hopes to obtain full informa- tion not only regarding the machinery of administration but also so far as it can be obtained, the apparent causes of bankruptcy and the subsequent his- tory of persons who have gone through bankruptcy. They admit free- ly that in this field they will be ex- ploring new territory and here they will need the co-operation and advice of business organizations. At the close of his address Mr. Garrison for- mally asked the representatives of the associations present for their support and co-operation. He outlined seven ways in which business organizations and trade associations could be of ma- terial assistance. It was also unani- mously voted that the representatives present constitute a continuing com- mittee to co-operate with the investi- gators. This committee would be augmented by representatives of other associations which might be asked to participate in future meetings. Your Committee on Credits and Collections believes that, if the National Whole- sale Druggists’ Association is to co- operate in this programme, Mr. Gar- rison’s recommendations should - be acted upon. Your Committee on Credits and Collections is therefore referring these recommendations di- rectly to the Board of Control for their consideration and for their judg- ment as to the propriety of referring back the matter of these recommenda- tions to the convention as a whole. Your Committee is also referring to the ‘Board of Control the question of appointing a permanent representative of the National Wholesale Druggists’ Association on this Committee. —_+~++__ Fewer Handkerchiefs For Women Produced. The women of the United States are apparently buying fewer handkerchiefs and selecting the less expensive ones when they do buy, according to in- formation furnished by the Bureau of the Census, Oct. 21. Though the number of women in this country is believed to have increased from 1927 to 1929, there were fewer handker- chiefs for women produced last year, and the decrease in quantity was less than the decrease in value, it was stated. The following infermation was fur- nished by the Bureau: There was an iucrease in the quan- tity of all handkerchiefs produced in this country last vear, compared with 1927, based on preliminary figures which are subject to revision. In spite of this increase in the quantity there was a decrease of more than 5 per cent. in the value of those pro- duced last year. Practically all the gain is attribut- able to the increase in the production of this commodity for men, since there was a gain of 8 per cent. in quantity in this type and a loss of only 2 per cent. in value, while there was a de- crease of 5.9 per cent. in the quantity of the women’s handkerchiefs made last year but the decrease in value amounted to 9.4 per cent., which would indicate that the average cost of these handkerchiefs for ladies was less than in 1927, Last year there were about four handkerchiefs made for every person in the United States, though these figures could not actually apply since a great number of these handkerchiefs are exported to other countries. There were about 481,060,000 handkerchiefs made last year and the total value of these products was $28,017,856, though the value of the products of the whole industry amounted to $30,137,124, a decrease of 4.6 per cent. compared with 1927. The drop in wages paid out was greater than the decrease in the num- ber of wage earners in the two-year period. There was a slight -decrease in the value that was added to these products by manufacture compared with 1927. While there was a de- crease in the cost of materials, con- tainers for products, fuel, and pur- chased electric current, these figures for 1929 are not strictly comparable with the preceding -census year, be- cause of the fact that the schedule for 1927 provided for the inclusion of data on the cost of shop supplies, whereas that for 1929 stated that such data should not be inciuded. te Got the Wrong Word. Old Man Jones had set his heart on possessing a very fine but somewhat costly knife in the local hardware store, and finally, by much economy, he managed to purchase it. One day, at a picnic on the cliffs, a friend accidentally dropped the knife into the sea, and with fear and trepi- ’ dation broke the news to Jones. “Your —your knife just fell into the sea!” he said. “Oh, that’s all right,” said Jones. “Accidents will happen!’ The friend was relieved at the non- chalant way Jones took it, and later was very much surprised when Jones said: “Say! Where’s my knife?” “Why, I told you it fell over the cliffs into the sea,” the friend said. “My knife did!’ shrieked Jones, jumping up in a terrible stew. “My knifel I—I thought you said my wife!” —— Some have brains and don’t use them; others use more than they have —they hire them, 18 DRY GOODS Michigan Retail Dry Goods Association. President—J. B. Mills, Detroit. Martin, First Vice-President—Geo. E. Benton Harbor. Second Vice-President—J. T. Milliken, Traverse City. Secretary-Treasurer—Thomas Pitketh- ly, Flint. Manager—Jasor E. Hammond, Lansing. Overblouse Ahead of Tuck-in. One of the best means for introduc- ing a dash of bright color into an en- semble is by way of a blouse. Fur- thermoré, this method has the un- qualified approval of Paris, the en- dorsement of the foremost couturiers, the approbation of women of fashion here and abroad—what is there left in the way of testimonial? Such notes of contrast—or vivid harmony—are especial'y effective in the sports mode, by way of enlivening tweeds in their monotonous moments. No matter how bright the original ele- ments of a tweed mixture may be, the finished product is automatically sub- dued by the merger. But the results may be nicely pointed up by returning to one of the original colors for a blouse. Thus, a burgundy and a beige tweed may be leavened by means of a burgundy blouse that serves to bring out that color in the suit proper. Wools and jerseys in bright colors— red, green, blue, yellow—in tailored sports blouses are putting new life in- to tried and true and not exactly brand new tweed suits. Or, for that matter, one’s new tweed suit can be given sur- prising variety by the blouse method. It can even be made to appear to change its color. If it is a two-color monotone mixture it will—we have it on good authority—assume whichever of the two shades you choose to ac- cent by the simple expedient of using the preferred color in blouse and ac- cessories. The burgundy and beige combination mentioned above will look decidedly burgundy in tone when that color is used in the accompanying ac- cessories. The beige can be similarly accented by wearing beige blouse, handbag, scarf and hat. Jane Regny accents the blue in a chocolate brown and blue plaid morn- ing or traveling suit by means of a matching blue wool jersey blouse. Nor is the only purpose of a bright blouse to emphasize a tone in a har- monizing tweed. It is also singularly successful this season with black or plain colors. The couturiers in the process of juggling light and dark colors in the interest of variety have found the combination of a light blouse with a dark suit or ensemble very satisfactory. To wit: Mirande adds a blouse of plaid surah silk in emerald green and black to a black tailleur of broadcloth; a Callot Soeurs suit of brown wool has a yellow silk serge blouse with a scarf collar. Maggy Rouff puts light jackets and blouses above dark skirts in sev- eral sports and daytime creations. And then we have with us the ever- lastingly smart black and white, white blouses with black suits, in any phase of the daytime mode you wish. Shia- parelli gives an amusing twist to this classic by adding an overb!ouse of white antelope and a pair of white antelope gloves to a jacket suit of black cheviot. The blouse has a belt of the material that ties at the side MICHIGAN opening, and a roll collar that turns over the top of the collarless jacket. A census of the _ blouse situation proves that overblouses have it a little over tuck-ins at the present writing. In length the overblouse is a pleasantly variable affair. There are those that stop at the waistliiic. There are others—and these are in the majority —that descend six or eight inches be- low the waist and either fit snugly or introduce a slight peplum-like flare. As it gets longer, the overblouse is digni- fied by the name of tunic, and as such it is a feature of every phase of the mode. In the matter of design, blouses are, of course, as diligent in following the trends of fashion as dresses are. All the high style features in the way of sleeve elaboration, intricacy of cut, un- usual neckline and collar treatment that make the current fare 11 dresses remarkably diverse, are to be found in blouses. Starting with strictly mas- culine vest-like creations for sports, the blouse advances smartly and cor- rectly through the daytime mode, tak- ing care of the needs of street clothes, of informa] afternoon suits, of formal afternoon ensembles. Likewise in the conspiracy for brightening the dullish costume— though less conspicuously than the blouse, is the sports boutonniere. Small posies in bright colors, made of felt, of leather, of wool, of flannel, at- tached to a coat lapel, have a way of adding dash to a costume. Among the latest boutonnieres are little feath- er clips. A pair of these, one for a hat, and the other for a coat lapel, in two color combinations, make for a touch of gayety in an otherwise sub- dued ensemble. With monotone tweeds, a bright boutonniere may be maiched to a belt, a handbag, a hat, thus doubling or even tripling, the effect of the color highlights—-N. Y. Times. ———_>~~>____ Kerosene Heaters Selling Freely. A revival in the demand for small kerosene stoves for use in heating rooms is reported by hardware whole- salers. Although electric heaters have supplanted the ‘kerosene variety in many homes, it is said there is still a brisk demand for oil heaters. Models retailing around $5.75 and $7.50 are wanted. One jobber said his business on small oil-burning heaters was well - ahead of the volume done last year. Efforts to introduce color in the stoves by offering models in blue and green enamel failed, and the staple black stoves with nickle tops sell best. They are in demand, he said, in the local district as well as in rural sections. —_>2>___ Await Holiday Underwear Orders. Some easing in the demand for wo- men’s underwear is reported, following the active business done earlier this month and during the last half of September. ‘Many of these orders are for merchandise for later and holiday delivery. The expectation is that a sharp pickup will be experienced in the near future, as holiday requirements of retailers are generally regarded as being only partly covered. Manufac- turers of both rayon and silk merchan- dise are producing very cautiously, and indications are that there will be com- TRADESMAN paratively little sales merchandise available for current or January sales. —__*___ Gains Noted in Kitchen Furniture. Furniture sales in the wholesale market his week continue below nor- mal, according to manufacturers. The call for case goods, which should be at its peak this season of the year, is smaller than in other divisions of the business. Kitchen furniture is the most profitable at present because of a trend from low-end goods to better types. Kitchen tables and chairs in the medium and higher price retail ranges are easier to sell than they were a few months ago, and retailers are pushing them because of their profit possibilities. In the upholstered furniture field the demand is fair, with slight but steady gains reported. —_——_>--> Glass Orders Continue To Gain.. Window glass sales continue slightly above the average of the previous two weeks, with shipments probably in ex- cess of current production. Distribu- tors are demanding prompt shipments and factories generally are able to meet this request, although factory stocks are at the lowest total of the year. The demand for plate glass has increased in the past week, and en- quiries are more numerous than they have been for some time. This reflects more activity in automobile body building coup!ed with seasonal demand for plate glass for building purposes and mirrors, ——_+~+~+___ Heavy Buying of Blankets Seen. Contract purchases of blankets, both part-v,oo! and all-wool, by hotels, hos- pitals and similar institutions have be- gun to appear during the week and mark the first entry of these buyers in- to the market on a large scale this season, according to reports in the trade. With consumer demand stimu- lated by favorable weather, jobbers expect to do a business in the next sixty days which will be larger than that of the corresponding period of any previous year. Sales to date have been exceedingly disappointing and far behind last year, with the ‘fine goods being particularly hard hit. —_++ > Retail Rug Sales Up Sharply. Consumer interest in floor coverings, stimulated by price reductions, have resulted in the best retail volume of trade for any week this season. “Drop” patterns purchased from manufactur- ers last week provided the basis for the attractive pricing which brought con- sumers into the market. A number of retailers are reported to have cut prices on merchandise purchased pre- viously at regular prices in order to move goods. Although the activity in the New York City are was report- ed good, the best results, according to advices, were experienced in the Mid- dle West and in smaller cities through the East. — ++ >___. Thanksgiving Business Develops. Buyers in the city for Thanksgiving merchandise provided an active day for handling small housewares, cutlery items and table linen. The demand for table linens has been stimulated by large discounts being made by im- porters anxious to move their stocks. In other branches of the trade the call continued for low-end merchandise. October 29, 1930 Only small quantities were ordered, but buyers indicated they would re- order heavily if business picked up within the next few days. The pre- vailing opinion among both selling agents and buyers, however, was that the Thanksgiving volume would be disappointing. —_2+>—___ Sales of Better Plated Ware Off. Plated silverware manufacturers who found the recent heavy demand for cheap plated flatware a source of large volume orders are viewing the vogue as less of a blessing at present. The popularity of the flatware retailing between 12 and 15 cents a piece, it was explained, has had an adverse effect on the orders for better grade plated ware, on which the producers realize a ‘better profit. ‘Silver-plated hollow- _ware is also moving slowly because of the widespread demand for pewter and the reviving call for cheaper pieces of sterling silver. ——_++ + Oriental Rugs Not Affected. With the seasonal demand for im- ported Oriental rugs now at its height, those in the trade report that business is approximately 40 per cent. below the levels of last year. The discrepancy is less than was expected and importers are well pleased with conditions. Prices are holding firm. The release of “drops” by domestic manufacturers last week and the reductions on do- mestic Oriental-type rugs had no ad- verse effects upon either demand or prices in the imported Oriental rug field, importers stated. Scatter rugs of both Persian and Chinese make are among the most active items in the imported floor coverings lines. —_>+~>—___ Demand For Small Cedar Chests. The vogue for miniature cedar chests for use as ccrtainers for candy, stationery and other holiday gift items has grought a large volume of busi- ness this Fall to box manufecturers. The current demand for these chests in packaging candy is 20 per cent. greater than last year, according to one producer. Additional business is coming from the use of these contain- ers for gift sets of pillow cases and sheets. - While the number of orders for all types of wooden boxes is large, manufacturers are finding no trouble in meeting delivery requirements, it was said. —~»++>—___ Upholstery Demand Still Slack. The demand for upholstery fabrics influenced by the present inactivity in upholstered furniture, continues dull. Furniture producers are ordering ma- terials only for immediate require- ments, and in many cases are pressing for price concessions in order to fill volume orders at special prices. Most of the concessions granted by uphol- stery producers, however, have been on materials carried over from the previous season. Mohair plush con- tinues in greatest demand on current merchandise and is expected to be fea- tured in the Spring lines, which will be ready by January. ——_+~+~+___ Habit is a strong factor. Numerous tests show that five cut of nine people on a street will walk on the shady side —twice as many people will turn to the right when they enter a building as will turn to the left. elo mitre nei =e mabe ac th i nin tT ae 4 Ag + 4 p< i > ; October 29, 1930 MICHIGAN TRADESMAN 19 SHOE MARKET Michigan Reta‘! Shoe Dealers Association. President—Elwyn Pond, Flint. Vice-President—J. E. Wilson, Detroit secretary—Joe H. Burton, Lansing. Asst. Sec’y-Treas.—O. R. Jenkins. Association Business Office, 907 Trans- portation Bidg., Detroit. Cn the Highway To Wealth and Fame Dealers in books have a fashion of tabulating the “best sellers” of each week and each month. They watch carefully the sales of current literature and the author who figures frequently in lists of “best sellers” is presumed to be on the highway to wealth and fame. Unfortunately, perhaps, for the general quality of the world’s reading matter, the snap judgment of novel readers is not an infallible guide. Possibly the public taste as to the most desirable styles in shoes is not infallible but it pays the merchant pretty well to keep within hailing dis- tance of that taste, whatever it may be. There are “best sellers” in every man- ufacturer’s line, and every store has, in turn, its own best sellers. That is to say, there are some shoes in each manufacturer’s line which stand out strong in sales and pile up high rec- ords, whereas the general run of samples trail along with only moderate amounts to their credit. It is to be noted that it costs just as much to get up lasts and patterns for one of the mediocre samples as it does for a best seller; and it costs just as much to produce and carry the samples. If the average of all the samples could be brought up to that of the best sellers the manufacturer would prosper great- 'y. What is it that makes a best sell- ‘r? That is something which no man- ifacturer can tell, because he doesn’t now until afterward which of his 1any styles is to be the best and most opular. The very fact, however, that a few simples will nearly always so far out- 1] and outshine the rest of the line 10uld make it doubly imperative that '! possible consideration be given to 1e designing of styles and the per- ecting of new samples. To take out nree or four hundred samples and then ind that nine-tenths of the season’s yusiness has been done on only a score xr so of the numbers is to diverge ‘rom economy of production. Style is the most important single element in shoes to-day. It is just as important for the retail dealer to be right as it is for the manufacturer, and in order to be right the retail dealer needs the close tabulation and over- sight that the manufacturer uses. A shoe manufacturer foots up from day to day just how many pairs of each of his styles have been sold. He knows at a glance which are his “best sellers;” but there are hundreds of retail deal- ers who never do know with any exactness (except at inventory time) how many pairs they have sold of any given style. There are, in fact, com- paratively few shoe dealérs who know accurately, at all times, just how many of each style the store is selling. These few are the ones whose chances of profit are biggest, for they are the ones who are least likely to be caught with big bunches of “stickers” on their shelves. From the practical standpoint of store finance, and total net profits, it is perhaps more important for the dealer to know which are his worst sellers than to know which are his “best sellers.’ If any particular style is going strong, everybody about the store knows about it. ‘But if at the other extreme of popularity some style is sticking on the shelves, it takes the infallible index of the sales sheet to point out the laggard with certainty. These twin requirements have forced themselves into modern shoe-producing and shoe-selling; greater care in de- signing and selecting styles, and great- er care in keeping tab on which styles are selling —Boot and Shoe Recorder. > -2 Pick Colors Carefully. The day is not far distant when every shoe will be tested against the measure of its fitness in color and de- sign for the purpose for which it is to be used. Richard F. Bach, director of the Metropolitan Museum of Art, spoke at the Crystal Anniversary of the Textile Color Card Association and said: “The response to color is among the elemental efforts of nature—its ap- preciation is increasing generally, for color and style to-day are better un- derstood and more wisely used. We may look to the near future as one in which art and industry shall end their estrangement, and the new bond wili be sealed against a background of economic good sense provided by the art of industry, and the industry of af. —_~+~-+—___ The Prizes of Adversity. Periods of adversity offer unusual opportunities for relative gains to busi- ness men who possess vision and cour- age. This phase of such conditions as now prevail, obvious as it is when sub- jected to examination, escapes atten- tion in many quarters for two reasons. Where experience is lacking slacken- ing of demand and falling prices beget caution verging on timidity; the im- mediate impulse is to conserve re- sources as much as possible while awaiting a more favorable state of af- fairs. In other cases the policy of lying low until the storm passes arises from a mistaken sense of shrewdness that has its origin in the belief that at such times all counsels which urge progressive action are based on shal- low optimism or else on dishonest at- tempts to encourage the other fellow to waste his substance foolishly in try- ing to stem the adverse current. But the-history of trade shows that this reasoning is fallacious. Business enterprises that have emerged from the rank and file have generally gained most ground over their competitors in times that were considered bad. In- stead of being daunted by untoward circumstances, they have found in them reasons for increased study of the facts with a view, not to holding ‘back, but to pressing forward on sound lines. Far from holding back because their rivals were inclined to retreat in dismay, they were encour- aged by the weakness of others to use their strength to the uttermost. They had observed that in the race to suc- cess general adversity, by diminishing the number of stout contenders, in- creased their chances for leadership more than general prosperity, quicken- er of the veriest laggard. On this theme Dr. Paul ‘'H. Nystrom, professor of marketing at Columbia University, has some interesting things to say. Speaking particularly of retail stores, he calls attention to the progress made in periods of business depression and consumer unrest by such _ establish- ments as Marshall Field & Company, John Wanamaker, the Jordan-Marsh Company, and Carson, Pirie, Scott & ‘Company. ‘Dr. Nystrom’s advice to those who would now profit by their example is to meet the necessities of the consumer rather than to preserve the status quo until the consumer is able once more to climb for what he wants. S ee Treason To the Republic. Called as a witness in the trial of three of his followers accused of high treason, Adolph Hitler has made a frank and outspoken declaration of the aims of German Fascism. They em- brace the overthrow of the republic and the repudiation of the Versailles treaty, with the guillotine for those who brought the republic into being. The international complications which such a program would cause are to- tally ignored. Nor need they be taken into consideration. For, however en- thusiastic and confident Herr Hitler may be, his Fascists are far from being in a position to carry out their policy, and in their role of Oppositicn they may safely overlook political realities which as a government they would have to face. Far more significant than Hitler’s avowal in favor of the overthrow of the republic and repudiation of the Versailles treaty is his acknowiedg- ment that the Fascists intend to pur- sue their aims by means prescribed by the Constitution. ‘We shall make our party supreme through the law- making bodies,” he asserts, “but when we have the power we will mcld the state in the form that we consider the right one.’ To-day the Fascists have 107 members in a total Reischstag membership of 576. To obtain the majority which would enable them to carry out their program and win con- trol of the nation their representation must be increased by 181. Unable to hope for many converts from the Communists or the Socialists, they must consequently win to their pro- gram the entire central bloc and absorb not only the Nationalists but also the Centrists, the People’s Party, the Eco- nomic Party and the States Party. This is a large undertaking, even though Hitler seems to feel that it can be achieved within two or three gen- eral elections. It would mean the dis- integration of German political life with the country divided on the clear- cut issue of right-wing extremism ver- sus Socialism. If nothing can be said to be impossible in a nation which is undergoing the severe economic de- pression which is common to all the world and at the same time carrying the heavy burden of reparation pay- ments, nevertheless nothing is less probable than that German common sense would accept the _ fantastic d-eams of Herr Hitler and his ambi- tious followers. MIcHIGAN SHOE DEALERS MUTUAL FIRE INSURANCE CO. MUTUAL PROGRESS CASH ASSETS Pilg 7 ae 7 eS 90 aeons $ ae 151,393.18 i. 241,220.66 Meanwhile, we have paid back to our Policy Holders, in Unabsorbed Premiums, $425,396.21 for Information write to L. H. BAKER, Secretary-Treasurer LANSING, MICHIGAN 460.29 7,191.96 85,712.11 : & . : z é MICHIGAN TRADESMAN October 29, 1930 RETAIL GROCER Retail Grocers and Meat Dealers Associa- tion of Michigan. President — Gerritt VanderHooning, Grand Rapids. First Vice-Bresident—William Schultz, Ann Arbor. Second Vice-President—Paul Schmidt, Lansing. Secretary — Herman Hanson, Grand Rapids. Treasurer—O. H. Bailey, Sr., Lansing. Directors — Ole Peterson, Muskegon; Frank Marxer, Saginaw; Leigh Thomas, Ann Arbor; M. C. Goossen, Lansing; R. J. LaBarge, Pontiac. Building a Good Basis For Profitable Delivery. Schedules for delivery naturally must vary with different stores. The habits of the local community, the size of the store, and the number of deliv- ery trucks operated all influence the hours for scheduled deliveries. But there are two ways of setting up delivery schedules for the individual store, which food retailers have found to be satisfactory: 1. By analysis of present orders and deliveries. 2. By thorough soliciation of cus- tomer’s opinions. A large retail market in the East has given us an excellent example of basing delivery schedule on past ex- perience. This retailer made a daily check, over a period of one month, to find out the following facts: At what hours of the day most de- livery orders were received at the store. At what hours of the day he found it necessary to make the greatest num- ber of special deliveries. At what hours of the day he received the most delivery complaints. Essentially the same plan for sched- uling deliveries can be based on a card questionnaire sent to customers. This card should ask at least three basic questions of every delivery customer: 1. At what times is it most conveni- ent for you order your groceries? 2. At what hours do you prefer to have orders delivered? 3. If regular schedules were fixed for your deliveries, do you believe you could get along without special trips at odd hours? The questions, of course, should be introduced with a statement assuring the customer that your aim is to im- prove your services to her. When the food retailer has estab- lished the most satisfactory schedule for his deliveries, from the standpoint of the store, his job is only half done. For those schedules will help to keep customers satisfied with deliveries only when customers are made thoroughly familiar with the best hours for order- ing and the times at which they may expect delivery. Many retailers interviewed during this survey stated that they hesitated to announce a restricted delivery sched- ule. They were afraid that customers would resent being limited to certain hours for delivery. Nothing could be farther from the actual fact if the schedule is announced to customers in the proper way, and if it is emphasized sufficiently to make sure every cus- tomer knows the delivery schedule of the store. The idea which should be foremost in every announcement of delivery schedules is the convenience of the eee ee er eee schedule for the customer. For ex- ample, notice the different suggestion of these opening lines, taken from an- nouncements of two Western stores: Notice to customers: Hereafter, only order phoned in before 10 a. m. will be delivered up to noon. Orders phon- ed in between 10 a. m. and = 3p. m. will be delivered between 3 p. m. and 5 p.m. By phoning in your order, at the times specified above, you willl avoid the possibility of delayed deliv- ery service. We cannot promise im- mediate delivery of orders which come in after 10 in the morning or 3 in the afternoon. For the greater convenience of our customers, we are putting into effect the following delivery schedules: Or- ders phoned in before 10 a. m. will be delivered by noon each day, without fail. Orders phoned in between 10 a. m. and 3 p. m. will be delivered be- fore 5 p. m. It is our aim to provide the best delivery service at all times. By phoning noon and ¢vening orders within the hours given above, you may be certain of prompt delivery. The first statement bristles with re- strictions, limitations and demands. The second statement places its em- phasis solely on the convenience to the customer. Scheduled ordering and de- livery, aside from their savings to the store, offer the following advantage: to the customer: 1. They make ordering a matter of daily routine that is never neglected. 2. They help the customer to plan her time for preparing meals. 3. They assure her that her order will always be on hand when she needs it. 4. They avoid the embarrassment of last-minute requests for delivery. When stressed from these angles, schedules impress the customer with your desire to give her consistently satisfactory, helpful service. A mere announcment that delivery schedules are going into effect, how- ever, will not do the job of putting schedules across and building cus- tomer habits of ordering at the right time. The fact that the store has a delivery schedule which will ensure prompt delivery should be emphasized and re-emphasized on the customer’s mind. Here are some of the ways in which schdules can be kept before the customer: The reverse side of each order slip can carry a statement of the best hours for ordering. Stuffers can be enclosed with month- ly bills, pointing out the advantages of ordering during scheduled hours. Scheduled, unfailing delivery can be emphasized in advertising of all sorts as an appealing service feature of the store. Order-takers can be told to remind customers—in a courteous, helpful way —of the best hours for phoning in orders. Perhaps the most noteworthy fact uncovered during this survey of retail food deliveries was the failure of the average store to capitalize its delivery service. And yet the store which main- tains an effective delivery service has no better tool for building profitable sales volume, if the tool is used prop- erly. In planning any attempt to increase the volume of delivered orders, the re- tailer should keep in mind one very essential point: Any campaign for additional delivery volume should be carefully directed toward the most profitable prospective customers—(1) those who live within the present trading area of the store where deliveries are now bing made; and (2) those who give promise of a sufficient volume of purcnases to make delivery profitable. The reason for such a policy should be obvious. The cost of delivering (Continued on page 31) Always Sell Rowena Yes Ma'am Graham Rowena Golden G. Meal LILY WHITE FLOUR “*The Flour the best cooks use.’’ Also our high quality specialties Rowena Pancake Flour Rowena Buckwheat Compound Rowena Whole Wheat Flour Satisfaction guaranteed or money refunded. VALLEY CITY MILLING CO. Grand Rapids, Mich. In More Homes Everyday KROLSOM America’s dinest Bread VY, SANCTUM BAKORIUM \\ // NEWS Quality — we have found — is an invincible salesman. We % have given him a job for life ; in our bakeries. MR. GROCERY MAN! Call Phones 939 ) > 0 OC OCD OCOD OGEEDO fe .o R? e BRAAK’S HOMELIKE COOKIES For a quick turnover let us supply you from our 25 varieties. Established 1904 We deliver within a radius of 100 miles. ARE YOU SELLING Spring Lake, Michigan oe 2S 0 GED 0-SEND 0 GSEE-0-GHED-0-GEND-0 RED (050 °, GRAND RAPIDS PAPER Box Co. Manufacturers of SET ops and FOLDING PAPER BOXES SPECIAL DIE CUTTING AND MOUNTING G R AN D RAPIDS, MICfgHIGAN / a MENTHOL-HOREHOUND COUGH NATIONAL CANDY, co., INC.. PUTNAM FACTORY acranp rapips, MICH. DROPS Your Customers Want Them Order Now. ! | gare hae October 29, 1930 MICHIGAN TRADESMAN 21 MEAT DEALER Michigan State Association of Retail Meat Merchants. President—Frank Cornell, Grand Rapids Vice-Pres.—E Y. Abbott, Flint. Secretary—E. J. La Rose, Detroit. Treasurer—Pius Goedecke, Detroit. Next meeting will be held in Grand Rapids, date not decided. Indications of the Importance of Trimmings. The term “trimmings” meat industry may seem somewhat am- biguous to those not familiar with packing house phraseology and in the minds of some might ‘be misconstrued. It is not unusual for the housewife to observe her retailer trim a cut of meat, usually beef, that he has aged for some particular trade. The outer surfaces when exposed to the air are naturally sticky and discolored and the fat may have a well developed coat of dry mold. Meat in this condition, should, of course, be carefully trimmed to give it as used in the a normal appearance so that it will reach the consumer in prime condi- tion. The pieces removed in trimming such meat are called “scraps” and are used in the manufacture of such in- edible products as fertilizer, inedible oils, etc., and are not used for human consumption. These scraps should not be confused with the meat trimmings that are used for edible purposes. Pork trimmings make up a large percentage of our trimmings supply and_ their source, method of handling and uses in a general way, may be of interest. As inmost of the trimmings are made in the cutting rooms we will begin the dressed hogs leave the killing floor. After the hogs are split lengthwise through the center of the backbone, they are hung in refrigerated called = chill rooms, for sufficient time to remove the animal heat and to firm up the meat. The dressed carcasses are then taken to the cutting room where each side is usually divided into a ham, short side (middle cut) and shoulder. The short side is further divided into loin, belly and fat back, except in the larger such cuts as description at the time the rooms, packing houses where short ribs, short clears, lean backs, etc., The shoulder is very often 3oston style butt, bone- Each cut, are made. divided into less butt, plate, picnic, etc. in order to conform to thé usual com- mercial standards, must be properly shaped and trimmed. removed are called trimmings. are usually piled on a special bench or table where workmen separate the lean Trimmings are divided into four main classes, namely, fat, regular, lean and extra lean. Those that are composed of about equal pro- portion of lean and fat are called regu- lar trimmings; those with a large pro- portion of lean are listed as lean trim- mings and where the visible fat con- tent is approximately ten per cent. or less are called extra lean trimmings. Pork trimmings are used principally in the manufacture of various kinds of sausage. At certain seasons of the year, especially when fresh sausage is in demand, some packers often find it necessary to buy trimmings to supple- ment their own supply. Pork trim- mings are usually shipped in barrels, containing from two hundred to three hundred pounds, but other size con- tainers may be had when required. Buyers, as a rule, are very particular The pieces thus These from the fat. not only as to the proportion of the | fat and lean but also as to the condi- tion of the trimmings. These must not only be fresh, but should be bright and of good color to meet the approval of most buyers. The color, appearance and keeping qualities of sausage de- pend to a large extent on the kind and condition of the meat from which it is made. In view of the fact that condi- tion as well as quality is an important factor in the sale of trimmings, it would be poor business on the part of packers or others to permit careless handling of their trimmings. At the present time lean trimmings from locally dress- ed hogs are listed at prices in line or slightly higher than fresh hams, which is an indication of their importance. —__—_.~++—___ Larded Meats. There is a practice among certain better-class meat markets when pre- paring lean meats for broiling and roasting which is called larding. This simply means adding fat to lean meat when there is not enough. already. 3eef fillets, for instance, are often larded. The trick is done with a lard- ing needle, which is an instrument which can be forced through clear fat —such as solid pork fat—and then turned and withdrawn, bringing a long string of fat with it. This needle is then inserted in the lean meat to be larded and the clear fat is left behind when withdrawn. The size of the fat deposits depends upon the size of the needle, and many experienced in lard- ing, use needles which carry very ‘fine fat strings. The result of larding is more juicy and better flavored meat when it is cooked. The work takes a little time and in many shops the larding needle is never used, though often those are the shops that need it most. Although high priced meat like choice grade steer ‘fillets are improved by larding, the lower and normally leaner grades of meat are greatly improved. Let us take a lean chuck section un- der the shoulder blade, for instance. If the carcass is of only medium grade, the lean chuck meat will be inclined Here is where When the meat is cooked with the clear fat woven through it, it will be improved. It surely is worth trying and should cost any retailer little more than the to be tough and dry. the needle can do its best work. occupation of perhaps otherwise idle moments. When he buys a larding needle he may use it like a new toy at first and lard everything in sight, but he will soon get over this and only lard the kind of meat that should be larded—in other words, the kind that otherwise would be dry and tough. Some of the most attractive pot roasts one would wish to look at are made by boning, rolling, and covering a nice bright piece of lean meat with a thin layer of outside fat and then run strips of fat through it. The face of such a cut will have a sort of mosaic appearance which is sure to please. Medium grade cannot be made as good as choice or prime grade, but there’ sure is no harm in preparing it so it will be as good as possible. Bos Americanism: Tipping our hats to professional gamblers who make mil- lions in stocks; thinking a clergyman wicked if he tries it. EGGS -:- Market prices. KENT STORAGE COMPANY - EGGS - We are always in the market for Strictly Fresh Eggs, at full We can supply Egg Cases and Egg Case Material of all kinds. EGGS Low prices increased demand. On request we will be pleased to quote finest quality Candled Aprils and Mays. GRAND RAPIDS M.J. DARK & SONS INCORPORATED GRAND RAPIDS, MICHIGAN — Direct carload receivers of UNIFRUIT BANANAS SUNKIST ~- FANCY NAVEL ORANGES and all Seasonable Fruit and Vegetables GRIDDLES — 7N. IONIA AVE. BUN STEAMERS _ Everything in Restaurant Equipment Priced Right. Grand Rapids Store Fixture Co. : N. FREEMAN, Mar. Phone 67143 URNS 201-203 Ellsworth, S. W. VEGETABLES BUY YOUR HOME GROWN AND SHIPPED-IN VEGETABLES AT THE VEGETABLE HOUSE VAN EERDEN COMPANY Grand Rapids, Mich. Manufacturers of Sausage and Meat Products. Wholesale only. HERRUD & COMPANY 542 Grandville Ave., Grand Rapids, Mich. MERCHANT PARCEL FREIGHT SERVICE SMALL, LIGHT PACKAGE DELIVERY SYSTEM. Cheaper than Freight or Express on small parcels up to 20 Ibs. We ship only packages weighing 1 to 75 lbs. and 70 inches in size (girth plus length). State regulated. Every shipment insured. NORTH STAR LINE, INC. R. E. TIMM, Gen. Mgr. CRATHMORE HOTEL STATION, GRAND RAPIDS, MICH. VINKEMULDER COMPANY Grand Rapids, Michigan BRANCH AT PETOSKEY, MICH. Distributors Fresh Fruits and Vegetables Cantaloupes, Peaches, “‘Yellow Kid’? Bananas, Oranges, Lemons, Fresh GreenVegetables, etc. 9 em ene Dh ENTIRE Dae MICHIGAN TRADESMAN October 29, 1930 HARDWARE Michigan Retail Hardware Association. President—Louis F. Wolf, Mt. Clemens. Vice-Pres.—Waldo Bruske, Saginaw. Secretary—Arthur J. Scott, Marine City. Treasurer—William Moore, Detroit. Suggestions For the Hardware Dealer November. On the threshold of November, the hardware dealer should begin to show his cold weather lines, and should give his windows that seasonable aspect which is expected and looked for at this time of the year. October, as one of the “in-between” months, is rather a difficult period for attractive yet ap- propriate display; hut in November no such difficulty presents itself. It is a good stunt for the hardware dealer to make his windows reflect the character of the season, not merely in the goods shown, but in the general make-up. The goods displayed do not always convey the seasonable impres- sion. For instance, a skate window, to give that winter feeling, must have some bit of seasonable color added to the mere display of skates. And so on, all down the line. In trimming your November dis- plays, it is not a difficult matter to add that little trifle of seasonable color. Just as gardeners’ tools in spring are helped cut by some artificial foliage or hint of greenery, so skates, cow ties, horse blankets or whatever is shown in November can be helped out by a suggestion of ice or snow. These little artistic touches are really not hard to contrive, and they add im- mensely to the effectiveness of any display. In November the hardware dealer can display the lines mentioned to good advantage. Lanterns, weather strip, snow shovels, skates, toboggan, sleighs and hockey sticks will, in most localities, be seasonable. Preparation for actual winter is a feature of November trade. Among other things this means glass, putty and paint for the restoration of storm windows. A lot of these lines could be sold if they were properly pushed. Many a disreputable storm window is put up because the householder is not being supplied with the materials to renovate it. The wide awake merchant could run a timely display showing paint, putty and glass, together with stepladders, window cleaners, mops, pails and similar items. Cards can be used call- ing attention to the fact that a house with shabby storm windows is spoiled in appearance, and that loose glass is likely to come out of the frame and perhaps inflict serious injury on some- one. “Get the storm windows in shape for winter,” is a timely slogan that ought to develop some business. In November, stoves, ranges, oil cookers and heaters should be displayed prominently. Too often these lines are left to sell themselves. They are left at the back of the store, and un- less a customer is really in dire need, no effort is made to stimulate a sale. A good window display can be built around the idea of winter comfort. With the long winter stretching ahead, customers are’ already thinking along these lines; and will respond readily to suggestions for making the house warm and comfortable. At first thought, the number of ar- ticles fitting into such a display may seem very small. Such, however, is not the case. The list includes ranges, oil and spirit heaters, gas fires of various types, various forms of gas, oil and electric reading lamps, curtain rods, weather strip, screens, ash sifters, pok- ers, coal hods, and the like. Proceeding a step further, the deal- er could fit up a mantel grate at one side of the window, with a small table nearby. On this table show a lamp, a coffee percolator and similar items. With the aid of curtains and screens a very cosy looking little room can be designed; and at night time ,with the help of a red light in the grate and the lamp lit, the merchant will have an effective display. Various articles en- tering into the “cosy home” idea can be shown in the background. Drive home, in your window display and newspaper advertising, the idea that now is the time to make the final preparations for winter; and that it is well worth while to have the home in first-class shape. Along the same line is your “Bright- en up for the holidays” campaign. This features, first, the fall housecleaning lines, and then, in logical sequence, the interior paint specialties. The two can, in fact, be linked together in the one dispiay. So long as there is fine, weather, outdoor paints can be prom- inently displayed. A jJast drive should be made on paint prospects who are hanging fire. A little outside can- vassing may do good at this juncture; you can probably clinch some good orders, and get a line on prospects who can’t see their way clear to painting this fall but may be landed next spring. Do not forget the Thanksgiving display. Your “Brighte: up for the holidays’ disp'ay is, of course, a pre- liminary to Thanksgiving. In the Thanksgiving window itself, cutlery can be utilized as the major feature. Few lines lend themselves more readily clear ‘to attractive display. If an elaborate display is desired, show a Thanksgiving kitchen and dining room. This would include your latest kitchen range, oven door open, showing the roasting pan with the turkey (imitation bird will do) and a full line of cooking utensils. In the dining room show the table set; which permits display of cutlery, cut glass, hammered brass, candle sticks, and a lot of other items. The end of your dining room can show a gas grate or fireplace, or you can show a heater— latest model. With a big window a wonderful display can be made; but the same idea can be adapted to a smaller window, showing either the kitchen alone with the Thanksgiving dinner preparing or the dining room with table set. These displays are good in that they embody the Thanksgiving idea. But cutlery can also be displayed most. ef- fectively, along more familiar lines— stocky displays, employing step-pyra- mid and pedestal fixtures or showing items of stock against the background. Purple, white or black form good set- tings for such displays. Cutlery is essentially a seasonable line and pays for featurng. Toward the end of Noyember—in 2, oa fact, gradually, as the month progress- es—the ordinary lines of stock can be moved back to make way for holiday goods, and the store can take on more and more a holiday aspect. Meanwhile, the hardware dealer should map out his program for the Christmas cam- paign. If he has not already ordered his goods, he should do so. The great secret of securing the best of the holi- day trade is to start early and have the goods in stock when you put On your first display. There is no sense in talking about the advantages of early buying if you haven’t got the stock ready for your customers. You will sell them on the early buying idea only to have other dealers sell them the actual goods. It is a good plan to advise cus- tomefs that they can have goods stored until wanted. This will encourage early buying from those who wish to make an unhurried selection from a comprehensive stock but do not like to take the goods home at the time. The dealer, to cater to this early trade, must, of course, have the goods to se- lect from. With the holiday displays close at hand the hardware dealer should look . carefully to his window and _ store lighting. Proper illumination adds much to the effectiveness of any win- dow display, especially at the Christ- mas season when the evenings begin early. There is something particularly appealing about a handsome display brilliantly lighted. Good lighting in- side the store is of course essential at this season. With preparations to be made for the Christmas selling in addition to handling current demands, November should be a busy month for the hard- ware dealer. It must not be over- looked that the mere thoroughly the Christmas selling campaign is planned, and the more attention is paid to every detail, the better the chance of making a big success of the Christmas trade. In November the hardware dealer should go over his stock of skates and hockey sticks to see that his lines are well assorted. it is a costly mistake to be short on popular sizes, especially if there is a wideawake hardware com- petitor in the same tewn. Toboggans, sleds and similar items should also re- ceive attention; for in these lines, as in other sporting goods lines, the cus- tomer is not inclined to wait for goods Automobile Tires and Tubes Automobile Accessories Garage Equipment Radio Sets Radio Equipment Harness, Horse Collars BROWN & SEHLER COMPANY Farm Machinery and Garden Tools Saddlery Hardware Blankets, Robes Sheep Lined and Blanket - Lined Coats Leather Coats GRAND RAPIDS, MICHIGAN Michigan Hardware Co. 100-108 Ellsworth Ave., Corner Oakes GRAND RAPIDS, MICHIGAN ot Wholesalers of Shelf Hardware, Sporting Goods and FISHING TACKLE ~e@ Wholesale Only. 342 Market St., S. W. Manufacturers and Distributors of SHEET METAL ROOFING AND FURNACE SUPPLIES, TONCAN IRON SHEETS, CONDUCTOR PIPE AND FITTINGS. We Protect our Dealers. THE BEHLER-YOUNG CO. EAVETROUGH, Grand Rapids, Mich. e nw e ‘ 5 £ » ONG “hrs paicr alam Raima TERN AI ones: ‘ “. October 29, 1930 MICHIGAN TRADESMAN 23 to come in when he can get immediate delivery from a competing store. Mitts are a seasonable line. One suburban hardware firm devised an in- genious method for the display of this line. In the center of the store, well to the front, a framework of 3% inch gas ‘pipe was erected. It stood 6 feet high, 4 feet across and extended back for 14 feet. On all four sides were four bars. Mitts gnd lined gloves of all kinds were hung along the bars, literally creating walls of mits. In this way it was possible to go over the stock and pick out the kind desired without disturbing anything. In all, some 250 pairs of mitts were thus dis- played to inspection. The mitt arbor, incidentally, proved a useful fixture for the display of other lines and of advertising matter. Placards were attached to the frame advertising other goods and owing to their prominent position were noticed and read by practically everybody en- tering the store. A seasonable tine featured by some hardware dealers is the storm door. This is as legitimate a hardware line as the screen door. As an alternative to both, some dealers feature a con- vertible door. This is a screen door which can as winter approaches be made over into a storm door. The storm ,sash, glazed, is fitted in with buttons; and in the spring this can be removed and the screen sash inserted. In most communities an arrangement can be made with a local factory or carpenter to manufacture such doors to order in any specified size. A good lantern window can be con- trived by featuring a tall lighthouse or beacon. Set this up in the center of the window. A four-cornered struc- ture, with walls slcping in, can be contrived of beaverboard, with doors and windows painted in. On top a big “light” of transparent paper with a strong electric light behind it. When the electric light is turned on, particu- larly at night, it makes a striking fea- ture. Lanterns can be arranged on the floor and hung on the walls; or the beacon can be used as the central fea- ture of a display of all sorts of light- ing equipment. Victor Lauriston. —_—_—_+-++_____- Proceedings of the Grand Rapids Bankruptcy Court. Grand Rapids, Oct. 10—On this day was held the first meeting of creditors in the matter of George Gallup, Bankrupt No. 4198. The bankrupt was present in per- son and represented by attorney Adelbert Cortright. No creditors were present or represented. No claims were proved and allowed. No trustee was appointed. The bankrupt was sworn and examined with- out a reporter. The first meeting then adjourned without date, and the case has been closed and returned to the district court, as a case without assets. Oct. 14. On this day was held the ad- journed first meeting of creditors in the matter of James L. McIntosh, also as McIntosh Coal Co., Bankrupt No. 4205. There were no appearances. By agree- ment of counsel the matter was further adjourned to Oct 24. Oct. 14. We have to-day received the schedules, reference and adjudication in the matter of John Stratsma, Bankrupt No. 4267. The matter has been referred to Charles B. Blair as referee in bank- ruptey. The bankrupt is a resident of Holland, and his occupation is that of a hardware clerk. The schedule shows as- sets of $520 of whieh $500 is claimed as exempt, with liabilities of $725. The court has written for funds and upon receirt of same the first meeting of creditors will be called, note of which will be made herein. In the matter of Loral R. Van Scyoc, Bankrupt No. 4262. The funds have been received and the first meeting of cred- itors has been called for Oct. 31. In the matter of Ernest R. Wimmer- mark, doing business as Marmon-Roose- velt Sales Co., Bankrupt No. 4261. funds have been received and the first meee of creditors has been called for Oct. 31. In the matter of John Beluzsar, doing business the Avenue Market, Bankrupt No. 4251. The funds have been received and the first meeting of creditors has been called for Oct. 31. In the matter of Ralph Nisi, Bankrupt No. 4255. The funds have been received and the first meeting of creditors has been called for Oct. 31. In the matter of Alexander Ketchel, Bankrupt No. 4254. The funds have been received and the first meeting of cred- itors has been called for Oct. 31. In the matter of Orlo F’. Scoville, Bank- rupt No. 4158. The funds have been re- ceived and the first meeting of creditors has been called for Oct. 31. In the matter of Gerald R. Passmore, Bankrupt No. 4250. The funds have been receivd and the first meeting of creditors has been called for Oct. 31. In the matter of Leroy Mohnke, Bank- rupt No. 4249. The funds have been re- ceived and the first meeting of creditors has been called for Oct. 31. Oct. 13. On this day was held the first meeting of creditors in the matter of Samuel Dreisen. individually and doing business as Swiss-American Watch Co., Bankruvt No. 4247. The bankrupt was present in person and represented by at- torney Samuel H. Himelstein. Creditors were represented by Grand Rapids Credit Men’s Association. One claim was proved and allowed. The bankrupt was sworn and examined without a reporter. C. W. Moore, of Belmont, was appointed trus- tee, and his bond placed at $100. The tirst meeting then adjourned without We have to-day received the schedules, reference and adjudication iu the matter of Laurence C. Neeley, Bank- rupt No. 4269. The matter has been re- ferred to Charles B. Blair as referee in bankruptcy. The bankrupt is a reside . of North Muskegon, and his occupation is that of an oil operator. The schedule shows assets of $2,144 of which $850 is claimed as exempt, with liabilities ctf $26,890.11. The court has written for funds and upon receipt of same the first meeting of creditors will be called, now of which will be made herein. Oct. 16. We have to-day received‘ the schedules, reference and adjudication in the matter of Albert J. Robinson, Bank- rupt No. 4270. The matter has been re- ferred to Charles B. Blair as referee in bankruptcy. The bankrupt is a resident of Grand Rapids, and his occupation is that of a laborer. The schedule shows assets of $300 of which $250 is claimed as exempt, with liabilities of $1,185.69. The meeting of creditors will be called, note of which will be made herein. Oct. 15. On this day was held the ad- journed first meeting of creditors in the matter of Percy L. Herman, Bankrupt N.o 4230. The bankrupt was not present or represented. Leland Phelps, of Grand Rapids. was appointed trustee, and his bond placed at $100. The adjourned first meeting then adjourned without date. Oct. 16. On this day was held the first meeting of creditros in the matter of Bert H. Segar, Bankrupt No. 4160. The bankrupt was present in person and rep- resented. No claims were proved and allowed. No trustee was appointed. The bankrupt was sworn and examined, with- out a reporter. The first meeting then adjourned without date, and the case has been closed and returned to the dis- trict court, as a case without assets. On this day also was held the first meeting of creditors in the matter of Merle William Buck, Bankrupt No. 4238. The bankrupt was present in person, but not represented by attorney. No cred- itors were present or represented. No claims were proved and allowed. No trustee was appointed. The bankrupt was sworn and examined without a re- porter. The first meeting then adjourned without date, and the case has been closed and returned to the district court, as a case without assets. On this day also was held the first meeting of creditors in the matter of Brian E. Brennan, doing business as Industrial. Engineering Co., Bankrupt No. 4236. The bankrupt was present in person and_ represented by attorney Freeman W. Haskins. No creditors were present or represented. Claims were proved and allowed. No trustee was ap- pointed. The bankrupt was sworn and examined without a reporter. The first meeting then adjourned without date, and the case has been closed and returned to the district court, as a case without as- sets. In the matter of Charles Van’t Hof, Bankrupt No. 4185, the trustee has filed his first report and account, and an order for the payment of expenses of admin- istration has been made. Oct. 20. We have to-day received the schedules, reference and adjudication in the matter of Walter Krause, Bankrupt No. 4271. The matter has been referre‘’t to Charels B. Blair as referee in bank- ruptcy. The bankrupt is a resident of Ludington. The scheduel shows assets of $3.825 of which $500 is claimed as exempt. with liabiiltics of $18,819.07. The court has written for funds and upon receipt of same the first meeting of creditors will be called. Oct. 16. On this day was held the first meeting of creditors in the matter of Emil F. Gerardo, Bankrupt No. 4220. The The - Bankrupt No. 4266. bankrupt was present in person and rep- resented by attorney D. M. Britton. Cre-d itors were present in person and rep- resented by attorneys Hilding & Hilding and James T. Sloan. Cailms were proved and allowed. The bankrupt was sworn and examined, with a reporter present. M. N. Kennedy, of Kalamazoo, was elect- ed trustee. and his bond placed at $100. The first meeting then adjourned without date. In the matter of Ruel H. Smith, Bank- rupt No. 4263. The funds have been received and the first meeting of creditors has been called for Nov. 3. In the matter of LaVern A. Percy, Bankrupt No. 4264. The funds have been received and the first meeting of cred- itors has been called for Nov. 3. In the matter of Edward S. Raymond, Bankrupt No. 4252. The funds have bee” received and the first meeting of cred- itors has been called for Nov. 3. In the matter of William R. Kelly. The funds have been received and the first meeting of cred- itors has been called for Nov. 3. Oct. 20. We have to-day received: the schedules. reference and adjudication in the matter of Clarence B. Jones, Bank- rupt No. 4273. The matter has been re- ferred to Charles B. Blair as rferee in bankruptey. The bankrupt is a resident of Grand Rapids, and his occupation is that of a laborer. The schedule shows assets of $1,554.93 of which $350 is claimed as exempt, with ilabilities of $38,559.80. The court has written for funds and upon receipt of same the first meeting of creditors will be called. Oct. 20. We have to-day received the schedules, reference and adjudication in the matter of Hubert E. Dorsey, Bank- rupt No. 4272. The bankrupt is a resi- dent of Eaton Rapids. The schedule shows assets of $200 with liabilities of $878.18. The court has written for funds and upon receipt of same the first meet- ing of creditors will be called. Oct. 16. On this day was held the first meeting of creditors in the marter of Clifford Myers, Bankrupt No. 4237. The bankrupt was present in person and rep- resented by attorney Myrien W. Davie. No creditors were present or represented. No claims were proved and allowed. No trustee was appointed. The bankrupt was sworn and evamined without a re- porter. The first meeting then adjourned without date, and the case has been closed and returned +o the district court, as a case without assets. On this day also was held the first meeting of creditors in the matter of Anna M. Cross McDowell, Bankrupt No. 4251. The bankrupt was present in per- son and represented bv attorney Albert D. Wing. No creditors were present or represented. No claims were proved and allowed. No trustee was appointed. The bankrupt was sworn and examined with- cut a reporter. Lhe first meeting then adjourned without date, and the case has been closed and returned to the district court, as a case without assets. In the matter of Claude C. Cole, Bank- rupt No. 4219, an adjourned first meeting of creditors was held Oct. 10. There were no appearances. It had been found that the scheduled assets were of no value and the case has been closed and re- turned to the district court, as a case without assets. In the matter of Albert J. Schultz, doing business as Newmeister & Schultz, Bank- rupt No. 4228, the trustee has filed his first report and account, and an order for the payment of expenses of adminis- tration and a first dividend of 5 per cent. to creditors has been entered. In the matter of Huizenga & Co., ete., Bankrupt No. 4051, an order for the pay- ment of expenses of administration and preferred claims has been made. Oct. 22. We have to-day received the (Continued on page 3:1) Sand Lime Brick Nothing as Durable Nothing as Fireproof Makes Structure Seautiful No Painting No Cost for Repairs Fire Proof Weather Proof Warm in Winter—Cool in Summer Brick is Everlasting GRANDE BRICK CO. Grand Rapids. SAGINAW BRICK Co. Saginaw. ” WHITEFISH and TROUT By Air Daily LAKE and OCEAN FISH GEO. B. READER 1046-1048 Ottawa Ave., N. W. GRAND RAPIDS, MICHIGAN I. Van Westenbrugge Grand Rapids - Mi (SERVICE DISTRIBUTOR) Nucoa KRAFT(() CHEESE All varieties, bulk and package cheese “Best Foods”’ Salad Dressings Fanning’s Bread and Butter Pickles Alpha Butter TEN BRUIN’S HORSE RADISH and MUSTARD OTHER SPECIALTIES The Brand You Know by HART Look for the Red Heart on the Can LEE & CADY Distributor Corduroy Tires Sidewall Protection Made in Grand Rapids Sold Through Dealers Only. CORDUROY TIRE CO. Grand Rapids, Mich. Jennings’ Pure Extracts Vanilla, Lemon, Almond, Orange, Raspberry, Wintergreen. Jennings Flavoring Extract Co. Grand Rapids, Mich. SARLES Detective Agency Licensed and Bonded Michigan Trust Bldg. Grand Rapids, Mich. Phone 61366 JOHN L. LYNCH SALES CO. SPECIAL SALE EXPERTS Expert Advertisin Expert Mrechandising 209-210-311 Murray Bldg. GRAND RAPIDS, MICHIGAN lee Me Ri a aR ITY a TE nM PITA SNES 24 MICHIGAN TRADESMAN October 29, 1930 HOTEL DEPARTMENT News and Gossip Concerning Michi- gan Hotels. Los Angeles, Oct. 25—Vice-Presi- dent Curtis, after great intellectual ef- fort, has discovered what has made hard times. It ‘s idle money which ought to be working and spending. But he fails to announce why the money is idle. There is always the same amount in the world—some- where. And President Hoover has a basic plan that if the Government would spend $100,000,000 on improve- ments it would relieve the tension. As five million people are accredited to be without employment, it would mean $20 apiece for them if there were no investments for niaterial, which does not look so good. Reverting to the Celt, during the 1893 panic who made the statement that “never,” during the Harrison regime, “did they have as good soup as Grover Cleveland was handing out to the unemployed.” The greatest sight in California is free—except for a little physical effort. Atop the new city hall, in the tower room, it is on display, miles and miles of it—a cyclorama that amazes and startles. Hundreds of visitors every day go up and look at ‘Southern Cali- fornias biggest view. Tourists, some of them, but just as many are resi dents of Los Angeles, women shop- pers, business men with the afternoon off, native sons come up to talk among themselves about what building used to stand there, and what orange ranch or flower garden not two decades ago took up the ground where the busy intersection now teems with traffic. It is a good place to spend hours, cool and delightful. And there is always the excitement of some mother scream- ing at her children, not to go too near the railings and plunge to the ground. There is no easier way to see Los Angeles county—if vou know where to look. ‘Right under your feet is the business district of Los Angeles to the South and West, with Broadway, a dark chasm between roofs, and West Seventh street a dark line, just like a thousand other lines. Pershing Square—better known as the “home of .the unburied dead,” is a green hand- kerchief dropped out of the sky, and Westlake Park, plainly distinguishable, although two miles away, that sends out flashing spears of light in the sun, like unto a jewel. Willshire Boule- vard and the Ambassador district look like a toy street on which a child has set up houses of colored blocks, and away in the distance there is a dark green and gray cluster of trees and buildings which is Beverly Hills, the home of Will Rogers and other movie celebrites. And, further on, the Santa Monica mountains and the great half circle of the crescent, or Santa ‘Monica bay, with the amusement piers at Ocean Park and Venice lost in the bright blue of the waters of the Pacific. Manhattan Beach and Hermosa and Redondo are hazy blurs in the space below, and further ‘South beyond the elbow of the Palos Verdes hills into the ocean the San Pedro harbor dis- trict turns into view, with the ships, tiny specks against the purple hump of Catalina Island, and the city of Long Beach, a bright flash beyond the round knoll of Signal Hill, where the oil wells stand confused together, and the great storage tanks are smaller than tin cans in a distant rubbish heap. The coast line. toward Huntington Beach, fades into a rosy mist, stabbed by the tall chimney of a power plant at Seal Beach, thirty miles away. The view Eastward is filled with the squares of orange groves, and _ the round knobs of brown hills where the cattle are feeding. Looking further Eastward you can see San Gabriel mountains, shutting off the rest of the world with their curving crests, and further still, a giant among them all, Mount Wilson, wath Pasadena in its lap, silent and lordly. You look closer, out toward where Glendale and Hollywood are divided by the mountains of (Griffith Park; Cahuenga Pass, with its hundreds of automobiles surging to and from the San Fernando Valley is a dark gap that you are not sure you can see. Hollywood boulevard itself is to be distinguished only by a thin streak through which the red cars crawl like ladybugs on a leaf. Closer still you can see the Los Angeles river, a thin thread of water, in places spanned by vast bridges which seem entirely out of place as carrying one over this much emaciated body of water. The orderly procession of streets on the East Side, the bright splotch of Lincoln Park, are to be seen at one swift glance. There are the brown hills of the Mission and Huntington drive, and the old’ adobe houses on Fort Moore and Bunker Hills, but right down at the bases of this tower Or massive monument is that senti- mental institution the Plaza, the orig- inal center of the Spanish settlement which was the nucleus of all growth of the City of the Angels, its benches lined with happy-go-lucky Mexicans and the variously colored wraps of their senoritas. It is all worth the climb and makes one wish he were a millionaire and owned the city hall. C. C. Sweet, formerly of Benton Harbor, but more recently interested in Hotel Plaza, Danville, Illinois, has leased the Clintonian Hotel, at Clin- ton, conducted for several years by Mr. and Mrs. Robert Lawless. It is not known what plans are entertained by Mr. Lawless, but it is to be hoped he will not forsake Michigan, as he has been exceedingly popular, not only with his patrons, but the hotel fratern- ity of ‘Michigan on account of his en- thusiastic connection with the Michi- gan Hotel Association. W. E. Deffenbacher, well known the country over for his work in the ranks of Greeterism, and who opened the new Whitcomb Hotel, at St. Joseph, last year, has become associated with Hotel Fort ‘Meigs, Toledo. An important lawsuit now in prog- ress in Detroit, which will have a dis- tinct bearing on hotel business, was discussed at lenzth at the monthly meeting of the Detroit Hotel Associa- tion, Jast week, held at Hotel Norton- Palmer, Windsor. The litigation in this case is between a local hotel and a music house. The hotel seized a piano in the suite of a guest who had not paid his bill. The piano had been purchased on a contract from the music house and had not been paid for. The music house therefore sought a writ of replevin to obtain the piano from the hotel. The hotel contended that it had an innkeeper’s lien upon the piano, as well as the other effects of the guest, which takes precedence over all other liens of any nature whatsoever. The music house claims that the fact of the piano being purchased on contract gives them the right to replevin it. The outcome will be watched with much interest by hotel operators. Fred Ferguson, steward of Hotel Book-Cadillac, was elected president of the Detroit Stewards’ Association at their latest regular meeting. Mr. Ferguson, who is barely thirty years of age, holds one cf the most respons- ible position sin the Middle West, and his election as president of the local association was well deserved. One of the largest restaurant chains in the country skhcws somewhat in- creased profits for the first half of the present year on stightly lower sales. Thus indicating that the management has established a fair margin of profit on sales—something which altogether too many feeding pvlaces have, in the past, failed to do. One of the reasons for the frequent changes in restaurant operation in the past is that operators have attempted to give the guest just what he wanted at the price he was willing to pay without regard for con- sequences. No real business enter- prise can keep within the black by such methods, anv easier than they can keep out of the red by overcharging. Park Place Hotel Traverse City Rates Reasonable—Service Superb —Location Admirable. R. D. McFADDEN, Mgr. CHARLES RENNER HOTELS Four Flags Hotel, Niles, Mich., in the picturesque St. Joseph Valley. Rumely Hotel and Annex, La- Porte, Ind. Edgewater Club Hotel, St. Joseph, Mich., open from May to October. All of these hotels are conducted on the high standard established and always maintained by Mr. Renner. HOTEL KERNS LARGEST HOTEL IN LANSING 300 Rooms With or Without Bath Popular Priced Cafeteria in Con- nection. Rates $1.56 up. E. S. RICHARDSON, Proprietor “A MAN IS KNOWN BY THE COMPANY HE KEEPS” That is why LEADERS of Business and Society make their head- quarters at the PANTLIND HOTEL “An entire c'ty block of Hospitality” GRAND RAPIDS, MICH. Rooms $2.25 and up. Cafeteria -i- Sandwich Shop NEW BURDICK KALAMAZOO, MICHIGAN In the Very Heart of the City Fireproof Construction The only All New Hotel in the city. Representing a $1,000,000 Investment. 250 Rooms—150 Rooms with Private Bath. European $1.50 and up per Day. RESTAURANT AND GRILL— Cafeteria, Quick Service, Popular Prices. Entire Seventh Floor Devoted to Especially Equipped Sample Rooms WALTER J. HODGES, Pres. and Gen. Mgr. Warm Friend Tavern Holland, Mich. Is truly a friend to all travelers. All room and meal rates very reasonable. Free private parking space. E. L. LELAND. Mgr. Hotel and Restaurant Equipment H. Leonard & Sons . 38-44 Fulton St., W. GRAND RAPIDS, MICH. HOTEL OLDS LANSING 300 Rooms 300 Baths Absolutely Fireproof Moderate Rates GEORGE L. CROCKER, Manager. Occidental Hotel FIRE PROOF CENTRALLY LOCATED Rates $2.00 and up EDWART R. SWETT, Mgr. Muskegon *t Michigan Columbia Hotel KALAMAZOO Good Place To Tie To HOTEL CHIPPEWA HENRY M. NELSON, Manager ‘ European Plan MANISTEE. MICH. Up-to-date Hotel with all Modern Conveniences—Elevator, Etc. 150 Outside Rooms Dining Room Service Hot and Cold Running Water and Telephone in every Room. $1.50 and up 60 Rooms with Bath $2.50 and $3 MORTON HOTEL Grand Rapids’ Newest Hotel 400 Rooms “i 400 Baths RATES $2.50 and up per day. We are always mindful of our responsibility to the pub- lic and are in full apprecia- tion of the esteem its generous patronage implies.” HOTEL ROWE Grand Rapids, ERNEST W. NEIR, Manager Michigan CODY HOTEL GRAND RAPIDS RATES—$1.50 up without bath. $2.50 up with bath. CAFETERIA IN CONNECTION Republican Hotel MILWAUKEE, WIS. Rates $1.50 up—with bath $2 up Cafeteria, Cafe, Sandwich Shop in connection Sree entee ine arian « ¥ cecilia scape ’ x k Ee ~ + 4 . ~ i = ail _ ' ‘ - - k > October 29, 1930 MICHIGAN TRADESMAN 25 Daniel O’Connor, President of Ho- tel Vincent, Benton Harbor, has taken active charge of that institution since the resignation of Thomas Ryan, for- mer manager. Mr. Ryan was appointed manager of the Vincent. in February last after having been assistant man- ager three vears, succeeding John R. Dignan. William T. Skrzycki, who was man- ager of Hotel LaSalle, Detroit, for some time, was recently appointed to the city water board, by the newly elected mayor, Frank Murphy. Mrs. Mayta E. Raldwin. who recent- ly acquired Hotel Phelps, at Greenville, announces that she is going to com- pletely modernize this aged but sub- stantial structure, by putting in a new heating plant. new furnishings and a complete renovation. Until recently the property was conrolled by Fay Morse, formerly of Albion and Detroit. W. L. Eaton has purchased the De- Metzger hotel, at Piainwell, and states that he will rehabilitate same and cater to the commercial as well as tourist trade, The four major tourist bodies of Michigan, Michigan Tourist and Re- sort association, the East Michigan Tourist association, the Upper Michi- gan and ‘Southeast Michigan associa- tions, are combining their efforts to secure return business from Florida tourists by establishing offices at Jacksonville and Miami. Recent ac- tivities on the part of these severa! bodies have been fruitful of increased ‘business, and these efforts will con- tinue. Raymond Baker, formerly of Hotel Morton, Grand Rapids, who has been managing ‘Roachdale Inn, at Montague, this summer, announces that he will spend the coming winter in California. Floyd E. Doherty, owner and man- ager of (Hotel Osceola, Reed City, will add several rooms to his plant, making a total capacity of forty-seven. Mr. Doherty purchased the hote! in April of the present vear from Will Curtis, and after closing his winter resort at Daytonia Beach, Florida, took person- al charge of same and is reported to have done a phenomenal business dur- ing a far from record. breaking season. Hotel Osceola was formerly Hotel King. I. L. Hallett, assistant to Zach Jen- kins, Hotel ‘Whitcomb. is one of the Hallett brothers, of Charlevoix, sons of one of the best known hotel men in Northern Michigan, J. J. Hallett, who operates Hallett’s Inn and Hotel Hal- lett. He established a record for him- seli long before going to St. Joseph. Among Michiganders in attendance at the convention of the American Ho- tel Association, at ‘San Antonio, Texas, were: John A. Anderson aud wife, Ho- tel Harrington, Port Huron; T. L. Aagaard, Sanitarium, Battle Creek; Mr. and Mrs. Furey, Hotel Statler, Detroit; Tohn A. ‘Palsmo, Hotel Pal- metto, Detroit; Chas. Renner, Hotel Four Flags, Niles, and N. A. Wright, Book-Cadillac, Detroit. : The death of Ernest H. Piper, gen- eral manager of Hotels Madison-Len- nox and ‘Hotel Lincoln, Detroit, who passed away without warning at the home of a friend in Detroit, will come as a distinct shock to his myriads of acquaintances throughout the entire State. He was only 47 years old, but his short career was most certainly one of accomplishment. Mr.. Piper began his hotel career in Georgia and after connections in Philadelphia and Chicago, came to Detroit as vice- president and manager of the Hotel Lincoln, which was a part of the Han- nan estate. Mr. Piper was eventually made general manager of the whole chain comprising five hotels. Ernest Piper was one of the original members of both the Michigan State and Detroit hotel associations, and had held virtu- ally every office in the gift of these organizations. He served as chairman of the educational committee of the Greater Detroit Hotel Association last year, and for two vears had charge of the publications of the Great Lakes Tours Association, which included the issuance of maps, folders and other printed matter. This year he was elected secretary of the organization. At the time of his death he had just closed a year of successful administra- tion as president of the Michigan Ho- tel Association, retiring at the annual meeting held at the Soo a fortnight ago. At the time of his death he was likewise treasurer of the Detroit Con- vention and Tourist Bureau and a di- rector of the Detroit Board of Com- merce. It was the good fortune of the writer to have been one of Ernest Piper’s most intimate friends, and to have enjoyed this acquaintance not only as a friend but as a fraternal col- league. In my work as secretary of the Michigan hotel organization, it was the help of this wonderful man which was an important factor in the great work of increasing the member- ship of the association. He will be keenly missed at future gatherings. The position of Cleveland hotel men in connection with a strike which has ‘been going on for three months, has been very carefully set forth in a communication sent to the ‘Cleve- land city council which went so far as to appoint a board of arbitration at the behest of the labor unions, but without consulting the hotel interests. It is a matter which interests every hotel operator in the country, and the time seems propitious for hotel own- ers to assert themselves, by concerted effort. Here is a synopsis of the state- ment issued by the hotels at interest. For several years prior to July first of this year they were operating their catering departments under agree- ments with the cooks’ and waiters’ unions. On July 15 their last agree- ments expired. Before that, on July 12, they were notified by telegrams from union officials that unless they entered into negotiations for renewal of such agreements prior to the evening of July 14, the union would “be privi- leged to take such action at the expira- tion of the present agreement as will best protect our membership inter- ests.” On the following business day the unions were informed that it was not the desire of the operators to re- new the agreements, and on the same day several of the hotels offered em- ployment to each and every employe at the same wages they were then re- ceiving. ‘Many of the employes ac- cepted, but others refused and are now making the claims that they were “locked out.” One prineipal hotel made the same offer to a portion of their employes, but not all, as they de- sired to substitute girl waiters with colored help. Now, the established facts in the case are to the effect that the hotels are operating without em- barrassment, giving a most satisfac- tory service, and the employes who remained are perfectly satisfied. But the malcontents who were responsible for the alleged strike, have pried into politics with their grievances, and the result was the passage of a resolution iby the city council “regetting” the cir- cumstances and conditions, coupled with the appointment of an arbitration committee. certainly justified in the position they have undertaken and as their business has not fallen off to any perceptible de- gree, one may assume that the public are disposed to be fair and consider, so far as they are concerned, that the incident is closed. _—_—, Anent Vice-President Curtis’ dis- The ‘hotel operators are . covery that the reason for depressed times is a lack of circulation in proper channels, comes a suggestion from the head officers of the American Federa- tion of Railway Trainmen, to the ef- fect that a remedy for the labor situa- tion is for the transportation com- panies to reduce working hours from 8 to 6, without reducing the daily wage scale. The philanthropical ideas of these charitably inclined train oper- atives is certainly commendable (?) but possibly not from the viewpoint of the employers. Also the agriculturists who are interested in transportation charges. The traffic into Tia Juana (Mexico) simply staggers the Everyone who comes to California goes to the bureaus of information seeking enlightenment on three topics: Hollywood, Aimee and Tia Juana. Hollywood studios are closed to the public; Aimee is convalescing in a mountain sanitarium, but Tia Juana is flourishing like a green bay tree. An average of 20,000 cars cross the Mexican line every Sunday. On week days they average 12,000. This brings the total to something like 4,000,000 cars a year, carrying 9,000,000 to 15,- 000,000 persons. When you remem- ber that Tia Juana has only 8000 in- habitants, it takes on a magical touch. And all on account of the brass foot raiis we discarded ten years ago. Frank S. Verbeck. — Thirty New Readers of the Tradesman. The following new subscribers have been received during the past week: Herbert L. Nichols, Indianapolis, Ind. Geo. VanDellen, Grand Rapids. Conant Bros., Manistee. Leo Sager, Battle Creek. E. G. Norton, Battle Creek. C. M. Baney, Battle Creek. H. Burchard, Battle Creek. G. B. Perry, Battle Creek. Freer & Carson, Galesburg. E. H. Woodin, Battle Creek. Ward W. Allen, Battle Creek. Hurley’s Bake Shoppe, Battle Creek. J. R. Pursley, Battle Creek. C. S. Bush, Battle Creek. A. C. Allen, Battle Creek. Mrs. Perry Hibbard, Battle Creek. W. B. Mason, Battle Creek. W. W. Jensen, Battle Creek. George Potter, Battle Creek. S. C. Unruh, Battle Creek. Mrs. P. H. Dolan, Battle Creek. R. C. Richardson, Battle Creek. William Kerr, Battle Creek. L. E. Billings, Battle Creek. George Heatko, Battle Creek. R. J. Locke, Battle Creek. Charles Garvell, Vicksburg. Tarbell & Stevens, Paw Paw. H. C. Waters & Co., Paw Paw. Dr. G. A. Blumenthal, Detroit. —_—__ 2 The Price-Cutter Is Worse Than a Criminal. He is a fool. He not only pulls down the standing of his goods; he not only pulls down his competitors; he pulls down himself and his whole trade. He scuttles the ship in which he himself is afloat. Nothing is so easy as to cut prices; and nothing is so hard as to get them back when once they have been pulled down. Any child can throw a glass of water on the floor, but all the wis- est scientists in the world can’t pick that water up. Who gets the benefit of price-cut- ting? Nobody. The man who sells imagination. ~ makes no net profit; and the man who buys soon finds himself getting an in- ferior article. No manufacturer can permanently keep up the standard of his goods if the price is persistently cut. Pretty soon he is compelled to use cheaper materials, and to cut down the wages of his workers, The man who cuts prices puts up the sign: “This way to the junk-heap.” He admits his own failure as a sales- He admits he has been defeated according to the Marquis of Queens- berry rules of business. He admits he cannot win by fighting fair. He brands himself as a hitter-below-the-belt. If the business world were dominated by price-cutters, there would be no busi- ness at all. Price-cutting, in fact, is not business any more than smallpox is health. Whenever you see this sign on a price-cutter’s store— ‘Going Out of Business’”—you may be sure it is a lie. How can he go out of business when he never was in? Herbert N. Casson. man, —_—_s~-+___ Mirrors Detect Rum. Ingenious devices aid the United States customs men at the Internation- al bridge at Niagara Falls in ferreting out the presence of liquor in automo- biles crossing from Canada. Sunk in the middle of the roadway are bright lights, and at both curbs are slanting mirrors which reflect a view of the hidden corners underneath the car. The searchers merely have to glance at the mirrors to spot secret compart- ments or springs bottles. weighed down by NEW Decorating and Management Wacing FAMOUS Grand Circus Park. Oyster Bar. 800 Rooms - ‘ - 800 Baths Rates from $2.50. HOTEL TULLER HAROLD A. SAGE, Mgr. DEER HUNTERS ATTENTION! In the heart of Michigan’s best deer country with good hunting nearby. Hotel rates $3.00 per day room and meals. Write for reservations. HOTEL TAHQUAMENON Hulbert, Mich. MICHIGAN TRADESMAN October 29, 1930 DRUGS Michigan Board of Pharmacy. President—J. Edward Richardson, De- troit Vice-Pres.—Orville Hox‘e, Grand Rap- Ss. Director—Garfield M. Benedict, San- dusky. 5 Examination Sessions — Beginning the third Tuesday of January, March, June, August and November and lasting three days. The January and June examina- tions are held at Detroit, the August examination at Marquette, and the March and November examinations at Grand Rapids. — Michigan State Pharmaceutical Association. President—John J. Watters, Saginaw. First Vice-President—Alexander Reid, Detroit. Second Vice-President — F. H. Taft, Lansing. Secretary—R. A. Turrell, Croswell. Treasurer—P. W. Harding, Yale. Chain Vs. Independents, Chain stores are not the menace to the future of the independent pharma- cist they are sometimes thought to be according to the report of President George W. Calborn, Jr. of Princess Anne, Maryland, to the Maryland Pharmaceutical Association. “Whether we pharmacists realize it or not,” said Mr. Calborn in his re- port, “we have taken the chain store as a pattern for our own business, and many of us who two years ago saw stark ruin staring us in the face from this form of. competition have brushed up our stores, have taken on new mer- chandise ideas, have used stock control methods, and many other merchandis- ing methods that have brought us back to the point where the chain store is rapidly becoming an every day form of competition. “Statistics compiled to April.1 show that instead of making a gain over the business our report coveréd last year, they had actually lost one and one- half per cent. of the retail business. This is due perhaps to inter-chain riv- alry and general business depression, but to my mind it is partly due to the better methods of merchandising which the independent dealers have put into effect. As stated many times before, the independent retailer has always had the advantage when it comes to serving the public efficiently and satis- factorily. The fundamental value of the service rendered develops an inti- mate relationship between the inde- pendent pharmacists and his customer for which the chain can never hope to compete, due to the unwieldly sys- tem which organizations of this kind must employ. The modern methods of doing business are being rapidly absorbed by the independent dealer and he meets these conditions to-day face to face in a fearless manner which is optimistic in every degree. “T am convinced that the future of the independent pharmacist depends upon this optimistic viewpoint of the commercial problems which he is meet- ing and disposing of to his satisfaction, and it is my hope that in so doing he will not lose sight of the sound pro- fessional side of pharmacy in his own store. Chain stores throughout the metropolitan districts of the large cities have absorbed a great percentage of the drug business, but in the smaller cities and neighborhood sections it is an established fact that they are un- able to compete with the independent operator, because chain store organiza- tions up until this time have been un- able to give their stores a professional standard of service which is so essen- tial to public health. It is elemental, therefore, that we must maintain the professional side of pharmacy as a paramount issue. We must emphasize our professional activities and strive to be worthy of public confidence and trust. Such an attitude in connection with the new day standards of business and the conception of personal service which the independent is giving will reduce the chains to a position where they will become ineffectual and cease to menace the independent drug field to any marked degree.” ——__ +. _____ Help For the Pharmacist. Organization of the first extension division to supply practising pharma- cists with professional and economic information for the improvement of their business is announced by Dean C. B. Jordan of the College of Phar- macy of Purdue University, Lafayette, Indiana. This, it is said, is the first organization of its kind that has ever been established as a part of service of a College of Pharmacy to pharma- cists who are already in business. The announcement states that the Extension will carry on state-wide and individual research to determine the underlying facts and figures for effi- cient drug store operation. With this knowledge, and the experience of the men in the department, they anticipate being in a position to give the drug- gist any help needed. This service will extend even further than giving mere suggestions, as they will be able to send men to the store itself to put into operation such methods as are needed. This service will be free, ex- cept for the expense of the operator when called away from the University. Problems such as produtcs and sales analysis, merchandising and advertis- ing problems, stimulation and super- vision of the sales force, and sales pro- motion can be adequately handled by this Extension Service. The Exten- sion will attempt to perfect stock con- trol and accounting systems for the individual store, and put them into operation when desired. There is no doubt the offer of the Extension will meet with a wide re- sponse, for the average retail druggist is desirous of all the information he can obtain in order to ascertain the trend of business conditions and also facilitate his professional service to the public. gg Synthetic Chewing Gum. Science, the American Chemical So- ciety was told the other day, has de- veloped a synthetic chewing gum. It is made from benzine instead of from chicle, and is quite tasteless and odor- less until the taste and odor have been put in. Well, we have to hand it to Science for this great discovery comments the “N. Y. Evening World,” yet before we give it our unqualified indorsement we should like to have one point clear- ed up. Will it stick to your shoe? If so, we cannot see that it is any im- provement over the kind now in use, no matter how tasteless or odorless it is, or how cheaply it can be pro- duced. If, on the other hand, it will not stick to your shoe, we are pre- pared to give it such support as we seldom give any’ article of commerce. We might even go so far as to pro- pose a constitutional amendment, mak- ing the use of any other kind a felony, punishable by five to ten years in prison, We should like to hear more about this. Pending complete information we reserve judgment. > > To Free a Dog of Fleas. qd Napninaiene: 922 1 eaten ee 3 Lampblack may be added to give a grayish appearance, and oil of penny- royal or of eucalyptus to disguise the odor, 2! Apply by rubbing the fine powder into the hair and on the skin of the animal and allowing it to remain a day or two. To remove the powder, use a comb or wash with water to which a little infusion of quassia has been added. 2. In a deep packing dox out of doors place a little straw. Put the dog into the box and rub some good insect powder into its hair, The fleas drop off. Then the dog is taken out and a match is applied to the straw. —_+ ++ __ Curry Powder. Cansicuin i 150 Ginger, peeled oe ee 75 Wncmctic, 2 75 Corgnder. - 2 ee 75 Mustard black jo. 0 40 Cumin Seed 22 40 WNataier 40 Clove. 40 Pepper, black) 2 ee 65 PUISBICG 2 ee 65 Anise 2 18 Acatetiga 2 eo 6 Sweet aumond 055.02 450 Patiaric aqcia 40 Suear 410 Reduce all to a fine powder and mix well, —— Liquid Dentifrice. The following is said to make a re- freshing liquid dentifrice: Quillaia Bark in powder __---- 2 oz. Giveerige (2) oa eee Zz OZ. Wiconol 2 es 4 oz. Onl Bereamot 2 30 m. Oi Wintergreen: 220i os 8 20 m. Ou Cloves 2 ee 10 m. Solution of Cochineal ___________ q.s. Distilled water 10°02 2 20 oz. This should be filtered bright through pumice stone, —— Eau de Quinine. Tincture of cinchona bark _______- 25 Cycom (2 ee 25 On ot eeranium 2 3 Oil of sweet orange _________ Eas Alcor 22) od ee 660 Ge eee 350 Mix, color with alkanet and filter. ee Preventing Corrosion. Sea air contains moisture damaging to certain items of stock, such as nail- files, scissors and other metal instru- ments. Gum camphor placed in show 11 La Ieee eT GRAND RAPIDS STORE EQUIPMENT CORPORATION GRAND RAPIDS ~ MICHIGAN LE UOULOCUU LLC GRAND RAPIDS SHOWCASE CO. a WELCH-WILMARTH B= CORPORATION ES TIMI LE LE EE RE ME POET CO DRUG STORE PLANNING Recommendations to fit individual conditions. DRUG STORE FIXTURES h, Planned to make every foot of store into f sales space. 4 s La Seton, scolar h | | i i October 29, 1930 cases where such articles are kept will help absorb the moisture, thereby pre- venting corrosion, ; —_+~++___ Items From the Cloverland of Michi- gan. Sault Ste. Marie, Oct. 28—The snow storm which hit this part of the Upper Peninsula last Sunday and Monday surely made many changes in the pro- gramme of a lot of people. The Ro- tarians here paid the Marquette Club a visit’on Monday, with a delegation of thirty members. The sun came out in the morning, making it appear like another nice day, but what a difference an hour later made. The _ blinding snow came on, making trave! almost .impossible, but just as many had about made up their minds. to turn back, the sun came out again and the Rotarians went on again. This sort of change kept up until they passed Munising, after which the snow had disappeared and the remainder of the way to Mar- quette was smooth going, with plenty of sunshine and no snow. The Mar- quette Club are royal entertainers, so a good time was had by all, but con- cern was evident before returning, thinking what it would be like going through the snow belt again. A’ pleas- ant surprise was in store. Most of the snow had melted, ensuring smooth traveling homeward, but several cars came to grief during the morning storm, which were left in the ditches on. their sides. Everyone was glad they made the trip, but few would want to go through the same experi- ence if they knew what they had in store. The Albany Inn, at Albany Island, is now open again and ready to accom- modate the hunters who camp around the Island. This famous hunting lodge was purchased several years ago by a party of Detroit busitiess men, who had ‘figured on selling lots to any- one lucky enough to purchase, but when the out-of-luck purchasers got through buying and no more easy marks could be found, it was decided not to put up the many cottages and make all the improvements which were scheduled. The 4,000 acres were al- lowed by the promoters to go back to the original owners. Clarence Hill will manage the resort next year. He MICHIGAN expects to make some improvements and has accommodations for about forty hunters now. Half of the world doesn’t know how the other half lives, but it would like to find out. The advisory council appointed by our City Council to cope with the Soo unemployment situation agreed that conditions are not acute here. It took immediate steps to ascertain just how much unemployment there is and to put into effect means of prevention rather than cure. Colwell & ‘Burns opened a new store at Gladstone last week. They took over the store of E. A. Erickson & Co. on Delta avenue. The store has been remodeled, has a new balcony, and has been modernized in equipment. Colwell & Burns now heave eight stores located at Munising, Newberry, Ish- peming, Norway, St. Ignace, Manis- tique, Gladstone. The Soo is head- quarters. Their motto is “Nothing succeeds like success,” and they are still going strong. If someone else is doing your think- ing it is likely you are doing someone tlse’s working. The store owned by Charles John- son, Sault’s blind storekeeper on Port- age avenue, was robbed of a small amount of money and some cigarettes last Monday. This is the second time this year that Mr. Johnson’s store has been entered. It is evident that we have some pretty cheap skates among the thieves here. The many friends of Capt. Alton Cornwall were shocked to hear of his sudden death, which occurred last Monday morning, while he was shov- eling the snow away from his garage door. It was a case of heart attack, Capt. Cornwall was one of our dis- tinguished citizens in charge of the Thomson ‘Wrecking and Towing Co. He was well known at all of the lake ports, having been master seaman. His bereaved family has the sincere sym- pathy of this community and his memory will long remain sweet to all who knew him. Some motorists never stop to think and some never think to stop. William G, ‘Tapert. —_—__s <> + __ Many a man too fccuenily on pleas- ure bent ends by not going straight. receive your order. Grand Rapids DISTRIBUTORS OF THE WESTERN LINE Dr. West’s Tooth Brushes Dr. West’s Kiddie Sets Gainsborough Powder Puffs Gainsborough Hair Nets West’s Hand Brushes We stock every deal they put out and carry open stock of all items. Fo Hazeltine & Perkins Drug Co. Michigan Hank-O-Chief Always pleased to Manistee TRADESMAN 27 WHOLESALE DRUG PRICE CURRENT Prices quoted Acids Boric (Powd.)-. 10 @ Borie (Xtal) -.10 @ Carbolie -..--—_- 38 @ Cutrie =. ------- 52 @ Muriatic ------- 34%@ Nitric. .. 2 9 @ @xane 22.2 eS 15 @ Sulphuric ------ 34@ Tartarie —2-..._— 52 @ Ammonia Water, 26 deg.-. 07 @ Water, 18 deg... 06 @ Water, 14 deg.-- aoe Carbonate ---~--- @ Chloride (Gran.) 38 @ Balsams Copaiba —2--.--- t 00@1 Fir > (Canada) Bos 2 15@3 Fir (Oregon) -- . Barks Cassia (ordinary)- 25@ Cassia (Saigon) -- 40@ Sassafras (pw. 60c) @ Soap Cut (powd.) 35c¢ ee 20@ Berries Cubeb 22 2222 @ Bigh= 4 s20 3 ones @ Juniper. .2-<=-_-_- 10@ Prickly Ash ------ @ Extracts Eicorice 2-2". - 60@ Licorice, powd. -. 60@ Flowers Amica — 2-2: -- 15@ Chamomile Ged.) 30@ Chamomile Rom. @1 Gums Acacia, Ist —_.._- Acacia, 2nd ----- _@ Acacia, Sorts __.__ 35@ Acacia, Powdered 40@ Aloes (Barb Pow) 35@ Aloes (Cape Pow.) 25@ Aloes (Soc. Pow.) “~ Asafoetida ------ @ Pow. 2 90@1 Camphor —.-=---= 8s7@ Guage, 2s @ Guaiac, pow’d --- @ Kine 225 @1 Kino, powdered_- @1 Myrrh 2 @1 Myrrh, powdered @1i Opium, powd. 21 00@21 Opium, gran. 21 00@21 Shellac, Orange 50@ Shellac, White 55@ Tragacanth, pow. @1 Tragacanth -_.. 2 00@2: Turpentine ~___-- @ & Insecticides Arsenic -_----_.- 08@ Blue Vitriol, bbl. @ Blue Vitriol, less 08@ Bordea. Mix Dry 12%@ Hellebore, White powdered Insect Powder-- 15@ 474%2@ are nominal, based on market the day of issue. 25 00 00 25 Lead Arsenate, Po. 1344@27 me and a See ec es 09@ Pane Green -_-- enowe Leaves Buehw: 2222-0. @ 90 Buchu, powdered @1 00 Sage, Bulk ------ 25@ 30 Sage, % loose -- @ 40 Sage, powdered__ @ 35 Senna, Alex. -._.. 50@ 75 Senna, Tinn. pow. 30@ 35 Uva Ural —.2----- 20@ 2 Oils Almonds, Bitter, true) 222 50@7 75 Almonds, Bitter, artificial ~___~- 00@3 25 Almonds, Sweet, true: 22 1 50@1 80 Almonds, Sweet, imitation --.. 1 00@1 25 Amber, crude -. 75@1 00 Amber, rectified 1 50@1 75 Amica 2 2 00@2 25 Bergamont ---- 6 50@7 00 Cajeput ...... 2 00@2 25 Cassia =. 2s 3 00@3 25 Castor ..22 3 1 55@1 80 Cedar Leaf -.--- 2 00@2 25 Citronella ------ 1 00@1 20 Cloves: =... __ 4 00@4 25 Cocoanut ------ 27%@ 35 Cod Liver -_---- 1 40@2 00 Craton: — = 8 00@8 25 Cotton Seed .--- 1 35@1 50 Cubebs 25 Higeron Eucalyptus --.-. Hemlock, pure_- Juniper Berries_ Juniper Wood — Lard, extra ..... Eard,; No. 1-22. - Lavender Flow_- Lavender Gar’n_ Lemon | =--.-..-— Linseed, raw, bbl. 83 Linseed, boiled, bbl. @ 86 Linseed, bld, less 938@1 06 Linseed, raw, less 90@1 03 Mustard, artifil. oz. @ 35 PH OHH Hm DO RO on S [S) _ ~I on Neatsfoot =---._ 1 25@1 35 Olive, pure __.. 3 00@5 00 Olive, Malaga, yellow —-220._ 2 50@3 00 Olive, Malaga, green 28: 2 85@3 25 Orange, Sweet 6 00@6 25 Origanum, pure_ @2 50 Origanum, com’! 1 00@1 20 Pennyroyal -... 3 25@3 50 Peppermint -_.. 4 50@4 75 Rose, pure -_-. 13 50@14 00 Rosemary Flows 1 25@1 50 ceeds E. a ea 12 50@12 75 Sassafras, true 2 00@2 25 Sassafras, arti’l 75@1 00 Spearmint —_____ 6 00@6 25 Sperm 22._ -~ 1 50@1 75 Tany 2. =. -. 7 00@7 25 Tar USP 65@ 75 Turpentine, bbl. _. @ 51 Turpentine, less 58@ 71 Wintergreen, feat 22 6 00@6 25 Wintergreen, sweet DIRE) 22 aes. - 3 00@3 25 Wintergreen, art 75@1 00 Worm Seed ____ 6 00@6 25 Wormwood, oz. __ @1 50 Potasslum Bicarbonate —~____ 35@ 40 Bichromate _____ 15@ 25 Bromide 22. 69@ 85 Bromide 2:5). > 4@ 71 Chlorate, gran’d_ 21@ 28 Chlorate, powd. 16@ 23 OF Xtal 17 @ 24 Cyanide 222545 30@ 90 lodide 2 4 34@4 55 .Permanganate __ 22%@ 35 Prussiate, yellow 35@ 45 Prussiate, red @ 70 Sulphate 2222 2 .- 35@ 40 Roots AlKamet (20 380@ 35 Blood, powdered. 40@ 45 Calamus 9 ee 25 85 BHlecampane, pwd. 20@ 30 Gentian, powd. _ 20@ 30 Ginger, African, powdered ______ 30@ 35 Ginger, Jamaica. 60@ 65 Ginger, Jamaica, powdered _____ 45@ 60 Goldenseal, pow. 5 00@5 50 Ipecac, powd. __ 5 50@6 00 Licorice _.= 2. 35@ 40 Licorice, powd.-. 20@ 30 Orris, powdered. 45@ 50 Poke. powdered_. 35@ 40 Rhubarb, powd. __ @1 00 Rosinwood, powd. @ 50 Sarsaparilla, Hond. round ._....- | Sarsaparilla, Mexic. @ 60 35 Sauilis: 25.225 2 40 Sauills, powdered 70 80 Tumeric, powd._. 20@ 25 Valerian, powd. _. @ 60 Seeds Anise 2200 @ 3 Anise, powdered %35@ 40 Bird, Is =. 13@ 17 Canary 200 12 18 Caraway, Po. 30 25@ 30 Cardamon _.2_. 50@2 75 Gas ancer pow. .40 co 25 eee so 20 Fennell eee se 50 Blas 2 8@ 15 Flax, ground... 8@ 15 Foenugreek, pwd. 15@ 25 Hemp 220 8@ 15 Lobelia, powd. -. @1 30 Mustard, yellow 17@ 25 Musard, black___ oo 25 Poppy 30 Quince = 2S 2 ine 25 Sabadilla -.-..__. 50 Sunflower —__.___ 4 18 orm, American 30@ 40 Worm, Lavant — 6 50@7 00 Tinctures Aconite 2 @1 80 Alges: 22200 Oe @1 56 Asafoetida - --._ @2 ATNICe @1 Belladonna --_-_- @i 44 Benzoin ~..-.--.. 2 “rtheommene erm mge otter Benzoin Comp’d_ @2 40 Buchu 2 @2 16 Cantharides @2 52 Capsicum -- es @2 28 Catechu -- @1 44 Cinchona -__ @2 16 Colchicum ------ @1 80 Cubebs: 2... @2 76 Disitalig: --- @2 04 Gentian —_......_ @1 35 G@uaiag 22 @2 28 Guaiac, Ammon._ @2 04 lodine .. 2. @1 25 Iodine, Colorless_ @1 50 Tron, OO. ks @1 56 Meme @1 44 Myrrh) @2 52 Nux Vomica —.-. @1 80 Opi: @5 40 Opium, Camp. @1 44 Opium, peoders' d @5 40 Rhubarb -----.-. @i 92 Paints Lead, red dry -_ 13%@144% Lead, white dry 13%@144% Lead, white oil 13%@14%4 Ochre, yellow bbl. @ 2% Ochre, yellow less 3@ 6 Red Venet’n Am. 34%4@ 7 Red Venet’n Eng. 4@ 8 Putty 2205 5@ 8 Whiting, bbl. @ 4% Whiting 5%@10 Rogers Prep. -. 2 65@2 85 Msceillaneous Acetanalid —.... 57@ 75 Aba oo 06@ 12 Alum. powd. and ground -..-..-. 09@ 15 Bismuth, Subni- trate 22. 2 00@2 40 Borax xtal or powdered -._.__ o6@ 13 Cantharides, po. 1 25@1 50 @alomer 2202 2 72@2 82 Capsicum, pow’d 62@ 75 Carmine -. 1.2 8 00@9 00 Cassia Buds -... 30@ 40 Cloves: =. 2 40@ 50 Chalk Prepared_. 14@ 16 Chloroform — ____ 47@ 64 Choral ene - ‘ane 50 Cocaine: 22. 85@13 50 Cocoa Butter _.. 60@ 96 Corks, list, less 30710 to 40-10% Copperas __....__ 03@ 10 Copperas, Powd. 4@ 10 Corrosive Sublm 2 25@2 30 Cream Tartar _. 35@ 45 Cuttle bone —_. “oe 50 Detxrine 220 i 6@ 15 Dover’s Powder 4 00@4 50 Emery, All Nos. 10@ 15 Hmery, Powdered @ 15 Epsom Salts, bbls. @03% Epsom Salts, less 3%@ 10 Ergot, powdered _. @4 00 Flake, White _.. 15@ 20 Formaldehyde, lb. 12@ 35 Gelatine —~ ...____ 80@ 90 Glassware, less ee Glassware, full case Glauber Salts, bbl. ‘Gti, Glauber Salts less 04@ Glue, Brown -_.. 20@ 30 Glue. Brown Grd 16@ 22 Glus, White -.._ 274%@ 35 Glue, white grd. 25@ 35 Glycerine sae 17%@ 40 Ops --2 2 @ Iodine = 222.8 6 45@7 00 Iodoform ~~... 00@8 30 Lead Acetate .. 20@ 30 Mace: 22027 @i 60 Mace youre a @1 60 Menthol —..-___ 7 00@8 00 Morphine -___ 13 58@14 33 Nux Vomica —.__ 30 Nux Vomica, pow. 15@ Pepper, black, pw. 45@ 656 Pepner, White, p. 75@ 85 Pitch, Burgundy ae 25 Quassia So 15 uinine, 5 oz. = 2 Rochelle Salts _. 28@ 35 Saccharine _____ 2 > 15 Salt Peter ..._._ 11@ 32 Seidlitz Mixture 30@ 40 Soap, green __. 15@ 30 Soap, mott cast — 25 Soap. white Castile, CASG: 222 oe @15 00 Soap, white Castile less, ue bar _.. @1 60 eee 10 Par Hicaianade ae 10 eee 08 Sitti cane @1 20 Sulphur, roll _... 4@ 11 Sulphur, Subl. —_ 5 10 Tamarinds ______ 20@ 2 Tartar Emetic _. 70@ 175 Turpentine, Ven. 50@ 176 Vanilla Ex. pure 1 50@2 00 Venilla Ex. pure 2 25@2 50 Zinc Sulphate _. 06@ 11 Webster Cigar Co. Brands Websterettes —.____ 38 50 Cimeos: 2225 os 38 50 Webster Cadillacs _. 75 00 Golden Wedding Panatellas Commodore 28 MICHIGAN TRADESMAN October 29, 1930 GROCERY Cut, No. 10 2 0 50 CHEWING GUM Pet Pan Or: 4 20 Cut No.2 0 215 Adams Black Jack __.. 65 Pet, Baby, 8 oz. -_.. 4 10 Cut, No. Bee eS as 145 Adams Bloodberry ___. 65 Borden’s Tall ________ 4 20 These quotations are carefully corrected weekly, within six hours of mailing Pride of Michigan .. 175 Adams Dentyne -_-__- 65 Borden’s Baby -_..--- 4 10 and are intended to be correct at time of going to press. Prices, however, are “#rcellus Cut, No. 10- 8 25 — as aged a CIGARS . : . z 35 ’ liable to change at any time, and merchants will have their orders filled at mar- Beets Beeman’s Pepsin ------ - tavaae Sweets _____ oe k da f Small, No. 2% --_-.. 300 Beechnut Wintergreen. H t “Ch on 38 50 et prices at date of purchase. For price changes compare with previous issues Etxra Small, No. 2 _. 300 Beechnut Peppermint_- femeter Champion - == [Se Fancy Small No. 2 -. 2 50 Beechnut Spearmint -- Loo + hy Aaa 75 ” a ee Pride of Michigan —- 225 Doublemint ———-_--.—- ©, Dom boda Meco: 1 os ADVANCED DECLINED Marcellus Cut, No. 10.6 75 Peppermint, Wrigleys -- 65 Wop erGeaise sn 1s wy Marcel. Whole, No. 2% 1 85 Tuley Fruit — 65 Webster Astor Foil__ 75 00 Lard Krigley’s P-K _______-_ 65 Webster Knickbocker 95 Pork Carrots Z Webster Albany Foil 95 0¢ Diced, No. 2 ~--.--- — 1 40 Bering Apollos _____- 95 ov Diced, No. 10 -_.----- 7 00 Rering Palmitas _ 11h 0 Bering Diplomatiea 15 1 - Corn Bering Delioses _._. 120 #9 Saaee an. — ; = — erent tee a8 au oiden an., oO. om ering ee: coe ; Golden Ban., No. 10-10 75 AMMONIA Kaffe Hag, 12 1-lb. Strawberries Little Dot, No. 2 --.. 1 80 eer ooo 64 oz. .-... 2 95 pang 6 15 Little Quaker, No. 2. 1 80 Pure S i ~ ies P All Bran, 16 oz. ____- 2 25 Little Quaker, No. 1. 1 45 “aa os All Bran, 10 oz. ______ 2 70 Country, Gen., No. 1. 1 45 eee “a Stic — 18 All Bran, % oz. ____ 2 00 Country Gen. No. 2__ 2 05 ° un ck, _ 6 25 per doz. 9 40 10 Ib. pails, 15 lb. pails, per doz. 12 60 25 Ib. pails, per doz. 19 15 25 lb. pails, per doz. 19 15 APPLE BUTTER Quaker, 24-21 oz., doz. 2 19 Quaker, 12-38 oz., doz. 2 35 BAKING POWDERS Arctic, 7 oz. tumbler 1 35 Royal, 10c, doz. ------ 95 Royal, 4 oz, doz. ---. 1 85 Royal, 6 oz., doz. ---. 2 50 Royal, 12 oz., doz. —. 4 95 Royal, pee ee 40 Calumet, 4 oz., doz. 95 Calumet, 8 oz., doz. 1 umet, 16 oz., doz. 3 Calumet, 5 Ib., doz. 12 10 Calumet, 10 Ib., doz. 18 60 Rumford, 10c, per doz. 96 Rumford. 8 oz., doz. 1 85 Rum/Zord, 12 oz.. doz. 2 40 Rumford, 5 Ib.. doz. 12 50 K. C. Brand r case 10c size, 4 doz. ---.-. 3 70 1Bc size, 4 doz. -..._- 5 60 20c size, 4 doz. ---... 7 = 25c size, 4 doz. ----.. 9 20 60c nc 2 em Se 8 80 80c 8 Li. 6 86 10 1b. San + raen = 25 8 16 BLEACHER CLEANSER Clorox, 16 oz., 24s -- 3 85 Lizzie, 16 oz., 126 ---- 2 15 BLUING Am. Ball,36-1 oz.,cart. 1 00 Quaker, 1% oz.. Non- doze’ freeze, Boy Blue, 36s, per cs. 3 7 Perfumed Biuing Liset! 4 o2., 128 -. 80 peeon 4 os., 348 _. 1 50 Lisette, 10 os., 12s -- 1 30 Lizette, 10 oz., 248 -. 2 60 BEANS and —_ 00 Ib. bag Pinto Red Kadney Beans White H’d P. Beans 6 Col. Lima Beans ---- 14 Black Eye Beans -- 16 Split Peas, Yellow -- 6 Split Peas, Green —--- : Scotch Peas ~--.-.--- BURNERS Queen Ann, No. 1 and ~ White Flame, No. 1 and 2, doz. --.----- 2 36 00 35 75 15 50 00 75 00 5 50 BOTTLE CAPS Obl. Lacquor, 1 gross pkg., per gross -_.. 16 BREAKFAST FOODS Kellogg’s Brands. Corn Flakes, No. 136 2 85 124 2 = Corn Flakes. No. Pep, No. 202 Krumbles, No. 424 _.. 2 70 _-Bran Flakes, No. 624 2 45 Bran Flakes. No. 602 1 50 Rice Krispies. 6 oz. __ 2 70 Rice Krispies, 1 oz. -. 1 10 Bea aan Post Brands. Grape-Nuts, 24s -_._- 3 Grape-Nuts, 100s —._. 2 -Instant Postum, No. 8 5 Instant Postum, No. 10 4 Postum Cereal, No. 0 2 Post Toasties. 36s .. 2 Post Toasties, 248 -- Post’s Bran, 24s -_-- Pills Bran, 128 -_--..- Roman Meal, 12-2 tb._ Cream Wheat, 18 ---- Cream Bariey, 18 ---- Ralston Food, 18 Silver Flake Oats, 18s Silver Flake Oats, 12s 90 Fa Jute Bulk Oats, Ralston New Oata, 94 Ralston New Oata, 12 RO 4 89 FO om 69 OD HDD AD nenwos Shred. Wheat Bis., 36s 3 Shred. Wheat Bis., 728 1 Triscuit, 248 ~.-----.-- Wheatena, 188 ------- 3 BROOMS doz. Semeaara Pa Parlor, 23 Ib. 8 25 Fancy Parlor, 23 lb.-. 9 f&x. Fancy Parlor 25 Ib. : = Fcy. Parlor 26 Ib. Whisic se oe BRUSHES Scrub Solid Back, 8 Solid Back, 1 Pointed Ends in. 2 4 Stove Shaker -.-.. Na $b 2S Peerless —----.--—---- = Shoe No, 4-0 No 25 BUTTER COLOR Dandelion —.---------- 2 CANDLES 9 25 76 0 00 75 75 in. .... A 50 85 Electric Light, 40 lbs. 12.1 Plumber, 40 ibs. ----— 12.8 Paraffine, 6s ~----- on BG Paraffine, 12s ------- 14% Wicking —..._..____.___- 40 Tudor, 6s. per box -- 30 CANNED FRUITS Hart Brand Applies Ne. 18. Blackberries No. 2 Pride of Michigan —-.- 3 Cherries Mich. a 10 ak oe : Pride of Mich. No. 2_- 3 Marcellus Red ------ 3 Special Pie -----i---- Whole White --------- 3 Gooseberries No 1) 2 8 Pi ae 19 oz. glass .....__._< 5 Pride ae ‘Mich. No. 2% 4 Plums Grand Duke, No. 2%-- 3 Yellow Eggs No. 2%4-- 3 - eg Raspberries DD. ee 3 Priae of Mich. No. 2_. 3 Pride of Mich. No. 1-. 2 a Raspberries es ee : Marcellus. No. 2 Pride of Mich. No. 2_- 4 CANNED FISH Clam Ch’der, 10% oz. Clam Chowder, No. 2_ Clams, Steamed. No. 1 Clams, Minced, No. Finnan Haddie, 10 oz. Clam Bouillon, 7 oz.. Chicken Haddie, No. i Fish Flakes, small __ Cod Fish Cake, 10 oz. Cove Oysers, 5 oz. __ Lobster, No. 4%, Star Shrimp, 1, wet —_____ Sard’s, % Oil, Key __ Sard’s, 4 Oil, Key __ 5 00 Sardines, % Oil, k’lese 4 75 Salmon, Red Alaska__ 3 75 Salmon. Med. Alaska 2 = Salmon, Pink, Alaska 1 Sardines, Im. \, ea. won Sardines, Im., %, ea. Sardines, Cal. __ 1 35@2 2 Tuna, %, Curtis, doz. 3 = Tuna, \s, Curtis, doz. 2 2 Tuna, % Blue Fin __ 2 3 Tuna. 1s, Curtis. doz. 7 on —) CANNED MEAT Bacon, Med. Beechnut 2 70. Bacon, Lge. Beechnut 4 50 Beef, No 1, Corned __ 2 80 Beef No. i, Roast __ 3 00 Beef, 2 oz., Qua., sli. 1 36 Beef, 3% oz. Qua. sli. 2 26 Beef, 5 oz., Am. Sliced 3 00 Beef, No. 1, B’nut, sli. 4 56 Beefsteak & Onions, s 3 70 1 36 Chili Con Car., abc Deviled Ham, %e ac. 1 Deviled Ham, \%s ____ 2 85 Hamburg Steak & Onions, No. 1 _____. 15 Potted Bi Beef, 4 oz. ____ 1 10 Potted Meat, % Libby 62 Potted Meat, % Libby 90 Potted Meat, % Qua. & Potted Ham, Gen. % 1 45 Vienna Saus. No. % 1 35 Vienna Sausage, Qua. 90 Veal Loaf, Medium __ 2 25 Baked Beans Campbells __...._____ Quaker, ee Fremont, No. Se Snider, No. 1 ________ 110 Snider, No. 2 ~.______ 1 25 Van Camp. small ___. 99 Van Camp, med. ____ 1 45 CANNED VEGETABLES Hart Brand Baked Beans Medium, Plain or Sau. 85 No. 10, Sauce —_______ 5 60 Lima Beans Little Dot, No. 2 _._ 3 10 Little Quaker, No. 10.14 00 Little Quaker, No. 1_. 1 95 Baby, oe 2 2 80 Baby, No.1... 1 95 Pride of Mich. No. 1__ 1 65 Marcellus, No. 10 ____ 8 75 = Kidney Beans Ne. 0 — 6 50 No. 5 peeps piece tee 3 70 i 1 30 Ne, 40: 90 String Beans Little Dot, No. 2 ____ 3 30 Little Dot, No. 1 __.. 2 50 Little Quaker, No. 1__ 2 00 Little Quaker, No. 2__ 2 90 Choice Whole, No. 10.12 75 Choice Whole, No. 2__ 2 50 Choice Whole, No. 1__ 1 80 Cut, No: 10 10 50 at, NO; 2 2 10 ut, Noo go 1 60 Pride of Mich. No. 2__ 1 75 Marcellus, No. 2 ____ 1 50 Marcellus, No. 10 ____ 8 25 Wax Beans Litlet Dot, No. 2 ____ 2 75 Little Dot, No. 1 ___. 2 00 Little Quaker, No. 2__ 2 65 Little Quaker, No. 11 90 Choice Whole, No. 10_12 50 Choice Whole, No. 2__ 2 50 Choice. Whol, No. 1_. 1 75 Pride of Mich., No. 5. Pride of Mich., No. 2_ Pride of Mich., No. 1 Marcellus, No. 5 Dat Dea fat feed ne mt peek 1 ND Pat bed Bd oo or Marcellus, No. : aoe 240 Marcellus, No. mun AAD Fancy Crosby, No. ~ 30 Fancy Crosby, No. 1-. 1 45 Peas Little Dot, No. 2 ---- 2 60 Little Dot, No. 1 -... 1 80 Little Quaker, No. 10 12 00 Little Quaker, No. 2_. 2 40 Little Quaker, No. 1_. 1 65 Sifted E. June, No. 10_10 00 Sifted E. June, No. 5. 5 75 Sifted E. June, No. 2__ 1 90 Sifted E. June, No. 1__ 1 40 Belle of Hart, No. 1 Pride of Mich., No 9 Pride of Mich., No. 1 Gilman E. June, No. 2 1 40 Marcel., E. June, No. 2 1 Marcel., E. June, No. 5 4 Marcel., E. Ju., No. 10 7 Templar E. J., No. 2 1 32% Templar E. Ju., No. 10 7 00 Pumpkin Marcellus, No. 10 _... 4 50 Marcellus, No. 2% -.. 1 40 Marcellus No. 2 _--.. 1 16 Sauerkraut No. 30 -- 5 00 IND. Sy 1 60 MNO. 2 1 Spinach No. %% 2 60 No. a eae ee 1 90 Squash Boston, No. 3 -.--.--. 1 80 Succotash Golden Bantum, No. 2 2 75 Little Dot, No. 2 -... 2 55 Little Quaker —_______ 2 40 Pride of Michigan -... 2 15 Tomatoes Mo. 10. 2 2 6 25 NG. Be Sa 2 25 Ne 2 1 65 Pride of Mich., No. 2% 2 25 Pride of Mich., No. 2. 1 50 CATSUP., Beech-Nut, small ____ 1 60 Beech-Nut, large -... 2 40 Lily of Vailey, % pint 1 65 Sniders, 3 oz. ~...____ 1 55 Sniders, 16 oz. —-..... 2 36 Quaker, 10 oz. ..... 1 35 Quaker, 14 oz. -_.___ 1 80 Quaker, Gallon Glass 12 00 Quaker, Gallon Tin __ 7 25 CHILI SAUCE Snider, 16 oz. -...-__ 5 Snider, 8 oz. ~__..____ 2 20 Lilly Valley, 8 oz. __ 2 25 Lilly Valley, 14 oz. _. 3 25 OYSTER COCKTAIL 3 Sniders, 16 oz. ~..___ 15 Sniders, 8 oz. ~_____ 2 20 CHEESE Roguetort: 62 Pimento, small tins. 1 65 Wisconsin Daisy _______ 22 Wisconsin Flat ________ 22 New York June _______ 34 Sap Sago -.-........___ 40 TOPROR 23 Micnigan Flats ________ 22 Michigan Daisies ______ 22 Wisconsin Longhorn ___ 22 Imported Leyden ______ 28 1 lb. Limburger _____ — 30 Imported Swiss _____-__ 58 Kraft Pimento Loaf __ 29 Kraft American Loaf __ 27 Kraft Brick Loaf Kraft Swiss Loaf _____ 35 Kraft Old Eng. Loaf__ 46 Kraft, Pimento, % Ib. Kraft, American. % Ib. 2 25 Kraft Brick, % Ib. Lim! Droste’s Dutch, 1 Ib.__ : 7 Droste’s Dutch, b. Droste’s Dutch, % Ib. 3 35 Droste’s Dutch, 5 lb. 60 Chocolate Apples -_.. 4 50 Pastelles, No. 1 ---- 12 6v Pastelles, é ib; 22 eS 6 60 Pains De Oe 3 00 Droste’s Bars, 1 doz. 2 60 Delft Pastelles --_--- 15 1 lb. Rose Tin Bon Hoes 18 00 7 * ‘Rose Tin Bon - 13 sg cams De Cara- ee 3 20 12 oz. Rosaces -....-- 10 80 ¥% Ib. Rosaces --....--- 7 80 ¥% Ib. Pastelles -..-.- 3 40 Langues De Chats -. 4 80 CHOCOLATE Baker, Caracas, %s ---- 37 er, Caracas, 4s ---. 35 SLOTHES LINE Femp, 50 ft. --. 2 00@2 25 Twisted Cotton, bot 24. 3 50@4 00 Braided, 50 ft. 2 Sash Cord ------ 2 50@2 75 COFFEE ROASTED Blodgett-Beckley Co. Old Master --..-.-.-. - 40 Lee & Cady 1 ib. Package Momose. oo 29 Libarig 22 17% Quaker 3h NeGrowW 2. 3 Morton House —-----_ $8 Rene 28 baperial . 40 Waseetic oe 33 Boston Breakf’t Blend 27% McLaughlin’s Kept-Fresh Coffee Extracts M. Y., per 100 ~----_ 12 Frank’s 50 pkgs. -. 4 25 Hummel’s 50 1 Ib. 10% CONDENSED MILK Leader, 4 doz. 7 Eagle, 4 doz. MILK COMPOUND Hebe, Tall, 4 doz. -.. 4 5 Hebe. Baby, 8 doz. -. 4 1° Carolene. Tall, 4 doz. 3 80 Carolene, -Raby —---.-. 3 50 EVAPORATED MILK y Quaker, Tall, 4 doz.__ Quaker, Baby, 2 doz. Quaker, Gallon, % doz. Carnation, Tall, 4 doz. Carnation, Baby, 8 dz. Oatman’s Dundee, Tall Oatman’s D’dee. Baby Every Day, Tall Every Day, Baby -.-- ode phe Be Rm rhe rhe 09 09 00 oe oe oo o Mixed Candy Kindergarten _._._____- i loeender 2. lg French Creams ________ lo Paris Créanis _.... 16 Crecers: oo di Fancy Mixture _._.___- 47 Fancy Chocolates @ lb. buxes Bittersweets, Assted 1 ja Muk Cuvucolate A A l (5 Nibble sticks -___... 1 76 Chocolate Nut Rolls — 1 sa Magnolia Choc -_.... 1 25 Bon ‘ton Choe. ______ 1 ov : Gum Drops Pails Pe ee io Champion Gums —_____ 16 Challenge Gums —_____ ia Jelly Strings --.. _____ 13 Lozenges Paiis A. A. Pep. Lozenges __ 15 A. A. Pink Lozenges —-- ia A. A. Choe. Lozenges... 15 Motto Hearts _...______ ig Malted Milk Lozenges __ 21 Hard Goods Paiis Lemon Drops -_..______ i9 O, F. Horaroann dps. __ : Anise Suuares Peanut Squares _______ i7 Cough Drops gp Putnam es 2 45 Smith Bros 2... i 45 Ludden ® 2.2 1 45 Package Goods Creamery Marshmallows 4 oz. pkg., 12s, cart. 85 4 oz. pkg.. 458, case 3 40 Specialities Pineapple Fudge Italian Bon Bons _.__.. 17 Banquet Cream Mints_ 23 Silver King M.Mallows 1 15 Handy Packages, 12-10c <0 COUPON BOOKS 50 Economic grade 2 5@ 100 Economic grade 4 60 500 Economic grade 20 v0 1000 Economic grade 37 50 Where 1,000 books are ordered at a time, special- ly printed front cover is furnished without charge. CREAM OF TARTAR 6 ib. boxes. 2 aia: DRIED FRUITS Apples N. ¥. Fey., 50 lb. box 15% N. Y. Fey., 14 oz. pkg. 16 Apricots Evaporated, Choice ____ 16 Evaporated, Fancy ____ 20 Evaporated, slabs _____ i3 Citron 10 i> box: 2 36 Currants Packages, 14 oz. ______ 17 Greek, Bulk, Ib. --_-.. 16% Dates Dromedary, 36s ______ 6 75 Peaches Evap. Choice —-_.__.___ 11 Paey oe 13 Peel Lemon, American ______ 28 range, American —____ 28 Raisins Seeded, bulk _____ --- 98 Thompson’s s’dless blk 07 oe S seedless, -. 09 gesden” 15 oz. 3 8 California Prunes @100, 25 Ib. boxes__@05% 80@90, 25 Ib. hoxes__@06 70@80, 25 lb. boxes__.@07 &0@70,. 25 Ib. boxes__@07% 50@60, 25 lb. boxes_.@ORw 4050, 25 tb. boxes__@0916 30@40, 25 lb. boxes__.@10 20430, 25 Ib. boxes_.@15 18@24, 25 lb. boxes__.@16% October 29, 1930 MICHIGAN TRADESMAN Hominy : Pearl, 100 lb. sacks __ 3 if Macaroni Mueller’s Brands 9 oz. package, ‘per doz. 9 oz. package, per case 2 6( Bulk Goods Elbow, 20 Ib. __-_-- 64@8 Egg Noodle, 10 Ibs. _. i4 Pear! Barley OO: eo 7 00 Barley Grits 00 Cnesrer 16 Sage Mast ‘India: oo tt Tapioca Pearl. 100 lb. sacks __ 09 Minute, 8 oz., 5 doz. 4 U5 Dromedary Instant __ 3 5¢ Jiffy Punch 3 doz. Carton ________ 2 25 Assorted flavors FLOUR Vv cC. Milling Co. Brands lily White .....-2.. Harvest Queen —_._____ tes Ma'am Graham, BOR oe 20 Lee & Cady Brands American Eagle ___. Home Baker ______-. FRUIT CANS Mason F. O. B. Grand Rapids Pia pit 7 50 ie Mint 7 75 One Guar 9 10 Malt pation 12 16 Ideal Giass Top Platt pint 2-8 ue One pint, 2. 5. 9 50 sne u“uart _-.__ fc. eae eeticn 15 40 GELATINE Jell-O, & dog. ...-2.-. 85 Minute, 3 doz, __---. 4 05 Plymouth, White —___ 1 55 Quaker, 3 doz. ...._- 2 25 SURESET PRODUCTS Made in Grand Rapids Sureset Gelatin Des- gert. 4 dox. .. 3 20 JELLY AND PRESERVES Pure, 30 lb. pails’ ---_ 3 30 Imitation, 30 ib. pails 1 85 Pure, 6 oz., Asst., doz. 90 Pure Pres., 16 oz., dz. 2 40 JELLY GLASSES 8 oz.. per doz. OLEOMARGARINE Van Westenbrugge Brands Carload Distributor Wilson & Co.’s Brands ol eo 24 — Special Roll ----------- 19 MATCHES Diamond, 144 box -- 4 25 hlight, 144 box_-= 4 25 ae wuabel, 144 bx 4 20 “ohio Blue Tip, 144 box 5 00 Nhio Blue Tip. 720-1c 4 00 *Reliable, 144 -------- 3 15 *Wederal, 144 -------- 3 95 Safety Matches Quaker, 6 gro. case_-- 4 265 NUTS—Whole Almonds, Tarragona__ 21 Brail, Large —~--------- Fancy Mixed ----~---- 22 Sicily ------ 20 Peanuts, Vir. Roasted 11 Peanuts, Jumbo, std. 13 po lpne Ais Nennnntngniiorcheihtes ea asinine Pecans, 3, star ______ 25 Pecans, Jumbo ----.. 40 Pecans, Mammoth -_ 50 Walnuts,, Cal. --_.. 27@29 Hickory 2. 07 Salted Peanuts Sancy. Not) 14 Shelled Almonds Salted -._---__ 95 Peanuts, Spanish 125 1b. page 2 12 Wiiberta: ee 32 Pecans Salted ___ Walnut Burdo MINCE MEAT None Such, 4 doz. __. 6 47 Quaker, 3 doz. case __ 3 50 Libby, Kegs, wet, lb. 22 OLIVES 4 oz. Jar, Plain, doz. 1 10 oz. Jar, Plain, doz. 2 14 oz. Jar, Plain, doz 4 Pint Jars, Plain, doz. 2 Quart Jars, Plain, doz. 5 1 Gal. Glass Jugs, Pla. 1 80 5 Gal. Kegs, each ___. 7 3% oz. Jar, Stuff., doz. 1 6 oz. Jar, Stuffed, doz. 2 9% oz. Jar, Stuff., doz. : 1 Gal. Jugs, Stuff., dz. 2 70 PARIS GREEN eS 34 Se 32 fe and te 30 PEANUT BUTTER < § bel Car My Bel Car-Mo Brand 24: 1 yb. Ding - 4 35 8 oz., 2 doz. in case -_ 2 65 Bib. ‘paeiis 2.0 29 Ib: -pells: 222. PETROLEUM PRODUCTS From Tank Wagon Red Crown Gasoline -. 19.7 Red Crown Ethyl ---. 22.7 Solite Gasoline -.--_- 22.7 in fron Barrels Perfection Kerosine -. 14.6 Gas Machine Gasoline 38.1 Vv. M. & P. Naphtha_. 18. iSO-VIS MOTOR OILS In tron Barreis Tae 17.1 Medtam: 2000-3 T71 RlCAVG 2 77.1 Ex, Heavy — V7.1 larine fron Barrels Right os 65.1 Medium: 225 220 2 65.1 FIGAVY. 262 65.1 Special heavy -....... 65.1 Extra heavy --------- 65.1 Potarine: OFF" 2 65.1 Tranmission Oil _____ 65.1 Finol, 4 0z. cans, doz. 1 5 Finol, 8 oz. cans, doz. 2 30 Parowax, 100 Ib. -.- 8.3 Parowax, 40, 1 Ib. -. 8.55 Parowax, 20, 1 Ib. _. 8.8 em DAC a. Pra ad eou Pia] a ears ‘ ere Bol TT BSS T eles Semdac, 12 pt. cans 3 00 Semdac, 12 qt. cans 5 00 PICKLES Medium Sour 5 gallon, 400 count -. 4 75 Sweet Small 16 Gallon, 2250 ~------ 27 00 5 Gallon, 760 __-.--__ 9 75 Dil) Pickles Gal. 40 to Tin, doz._. 10 25 No. 3% Tina: 2... _ 2 25 $2 oz. Glass Picked... 2 80 32 0%, Glass Thrown 2 46 Miictisicacaaiieiali DIN Pickles Bulk 5 pee GaSe aa 16. Gal., 650 —..__ 11 25 45 Gal., 1300 -.-.-.. 30 00 PIPES Cob, 3 doz. in bx. 1 00@1 20 PLAYING CARDS Battle Axe, per doz. 2 65 Torpedo, per doz. -... 2 50 ASH POT. Babbitt’s, 2 doz. --__ 2 75 FRESH MEATS Beef Top Steers & et at Heif. Good St’rs & H’f. 15%@ Med. Steers & Heif. __ 16 Com. Steers & Heif. __ 15 Veal Se ua 19 Good 2222 15 Medium 222 c oo 12 Lamb Spring Lamb -_________ 19 Good 17 MECC 14 HOOn 220 li Mutton Good 12 Medium: 2220 11 HOO. 28 eee 10 Pork Eoin, med.) 22 Peis 19 sheulders 22000 16 Sparerths: 22 15 Week bones 06 Trimmings 15 PROVISIONS Barreled Pork Clear Back __ 25 00@28 06 Short Cut Clear26 00@29 60 Dry Salt Meats D S Bellies __ 18-20@18-17 Lard Pure in tierces ______ 13 60 Ib. tubs ____advance yy 50 Ib. tubs ____advance % 20 Ib. pails ____advance % 10 lb. pails ____advance % 5 Ib. pails _.._advance 1 3 lb. pails ____advance 1 Compound tierces ____ 11% Compound, tubs 12 Suasages Bologna Eiver so ee 2 Krankfort: 0 3 oe 20 Bork ee oes 31 Nese 2 a 19 Tongue, Jellied ________ 35 Headcheese ___._______ 18 Smoked Meats Hams, Cer. 14-16 Ib. @26 Hams, Cert., Skinned 16-58 Ihe @25 Ham, dried beet Cnateeles eee ee @38 Oornia H.: ae Picnic Bolled > nmi SEER 20 Boiled Hams _______ ¢ Minced Hams ______ @18 Bacon 4/6 Cert, 24 @31 Beef Boneless, rump 28 00@36 00 Rump, new __ 29 00@35 00 Liver Meet oe a : Cale eet = Pork 10 RICE Fancy Blue Rose ____ 5.65 Wancy Head _______ 07 RUSKS Dutch Tea Rusk Co. Brand. 36 rolls, per case ____ 4 26 18 rolls, per case ____ 2 25 12 rolls, per case ____ 1 50 12 cartons, per case __ 1 70 18 cartons, per case __ 2 55 36 cartons, per case __ 5 00 SALERATUS Arm and Hammer __ 3 75 SAL SODA Granulated, 60 Ibs. cs. 1 35 Granulated, 18-2% ib. packages ___________ 1 00 COD FISH Middles. 20 Tablets, % Ib. Pure __ 19% COe ee 1 40 Wood boxes, Pure __ 30 Whole Cod -.....____ 114% HERRING Holland Herring Mixed, Kegs Mixed, half bbls. -_-_ 11 35 Mixed, bbls. 22 Milkers, Kegs -_-_-_- 1 Milkers, half bbls. _. 12 50 Milkers, bbls. 24 ake Herring 100 Ibs. ... 6 50 L % Bbl., Mackeral Tubs, 60 Count, fy. fat 6 00 Pails, 10 lb. Fancy fat 1 50 White Fish Med. Fancv. 100 Ib. 12 an Milkers, bbls, -.-.-- 18 50 K K K K Norway __ 19 65v 8 ib: patis 1 40 Cut Lunch. 2 2 1 50 Boned, 10 Ib. boxes __ ‘16 SHOE BLACKENING 2 in 1, Paste, doz. -.. 1 35 E. Z. Combination, dz. 1 35 Dri-Foot, doz. Bixbys, Dozz. ~.-.-__. 1 35 Shinola, doz. STOVE POLISH Blackne, per doz. __ Black Silk Liquid, dz. Black Silk Paste, doz. Enameline Paste, doz. Enameline Liquid, dz. E. Z. Liquid, per doz. Radium, per doz. ____ Rising Sun, per doz. 654 Stove Enamel, dz. Vulcanol, No. 5, doz. 95 Vuleanol, Ne. 10, doz. 1 35 BO at a bet tt ow ° Stovoil, per doz. _____ 3 00 SALT Colonial, 24, 2 Ib. -... 80 Zolonial, 30-146 -_____ 1 05 Colonial, lodized, 24-2 1 50 Med. No. 1 Bbls. -... 2 85 Med. No. 1, 100 Ib. bk. Ya Farmer Spec., 70 Ib. 95 Packers Meat, 50 lb. 57 Crushed Rock for ice cream, 100 Ilb., each Butter Salt, 280 Ib. bbl.4 24 Block, S50 Ib. ..2. 40 Baker Salt, 280 lb. bbl. 4 19 14, 10 lb., per bale -._ 2 45 50, 3 Ib., per bale ____ 2 60 28 bi. . Table _... = 4z Old Hickory, Smoked, 6-10 Ib. ll itil N Ds rT — Free Run’g, 32 26 oz. He Five case lots -..---. 30 lodized, 32, 26 oz. -. 2 40 Five case lots -_____ 30 BORAX Twenty Mule Team 24, 1 Ib. packages -_ 3 35 48, 10 oz. packages _. 4 40 96, % oz. packages __ 4 00 CLEANSERS 80 can cases, $4.80 per case WASHING POWDERS Bon Ami Fd., 18s, box 1 90 Ron Ami Cake, 188 1 62% Brite 22. 85 Climaline, 4 doz. ---. 4 20 Grandma, 100, 5c ~--. 3 50 Grandma, 24 Large .. 3 50 Gold Dust, 100g -..-- 4 00 Gold Dust, 12 Large 3.20 Golden Rod, 24 -..._- 4 25 La France Laun., 4 dz. 3 60 Old Dutch Clean, 4 dz. 3 40 Octagon, 96s -.--__- 3 94 Rinso,,, 406 22... 3 20 Ringe, 2480 0 5 25 Rub No More, 100, 10 OR Rub No More, 20 Lg. 4 vv Spotless Cleanser, 48, oz. Sani Flush, 1 doz. __ Sapolio, 3 doz. -_.___ Soapine, 100, 12 oz. _ Snowboy, 100, 10 oz. Snowboy, 12 Large -- Speedee, 3 doz. ______ NWP NAIN DWN oO an Wyandot Deterg’s, 24s SOAP Am. Family, 100 box 6 Crystal White, 100 __ 3 Big Jack, 60s -_______ 4 Fels Nantha, 100 box 5 Flake White, 10 box 8 50 Grdma White Na. 10s 3 Jan Rose, 100 box _.__ 7 Fairy. 190 box _______ 4 Palm Olive, 144 box 9 Lava. 100 box ________ 4 Mectagzon, 120 0. 5 Pummo, 100 box ____ 4 Sweetheart. 100 box __ 5 Grandpa Tar, 50 sm. 2 10 Grandpa Tar, 50 lIge. 3 Trilhy Soap, 100. 10c 7 Williams Barber Bar, 9s Williams Mug, per doz. 48 SPICES Whole Spices Allspice, Jamaica ____ @40 Cloves, Zanzibar ___. @50 Cassia, Canton __ meh Cassia, 5c pkg., dos. @46 Ginger, Africa’ _____ ois Ginger, Cochi1 --. @40 Mace, Penang = _____ i 39 Mixed, No. 1 ________ @32 Mixed, 5c nkes., doz. @45 Nutmegs, 70@$9 _____ @59 Nutmegs. 105-110 __ @mro Pepper, Black . 41 Pure Ground in Bulk Allspice, Jamaica __.. @40 Cloves, Zanzibar __.. @53 Cassia. Canton ______ oe Ginger, Coerkin —_____ @33 Mustard 20002 O32 Mace. Penane ______ 1 20 Pepper, Black ______ @30 Nutinees 222 @43 Pepper, White ________ @57 Pepner, Cayenne ___ @40 Paprika. Spanish _.__ @4h Seasoning Chili Powder, 15¢c ____ 1 35 Celery Salt. 3 oz. ___ 95 Sage, 2 om) 8 90 OQnton Salt 2.0 | 1 35 Grape: ee 1 35 Ponelty, 3% oz. ___. 3 25 Kitchen Bouquet ____ 4 50 Laurel Leaves ______ 20 Marjoram. 1 oz. _____ 9° Savory, 1 0% 2.2... |. 90 Thyme. 1 oF) 90 Tumeric, 2% oz. ____ 99 STARCH Corn Kingsford, 40 Ibs. _. 11% Powdered, bags ____ 4 50 Argo, 48, 1 Ib. pkgs. 3 60 Cream, 48-1 _______ 4 80 Quaker, 40-1 ______ 07% Gloss Argo, 48, 1 lb. pkgs. 3 60 Argo, 12, 3 lb. pkgs. 2 62 Argo, 8 5 lb pkgs. __ 2 97 Silver Gloss, .8, Is _. 114% Elastic, 64 pkgs. 5 35 Tiger, 48-1 -____ Tiger. 50 Ibs. _._.____ SYRUP Corn Blue Karo, No. 1% __ 2 84 Blue Karo, No.'5, 1 dz. Blue Karo, No. 10 __ 3 83 Red Karo, No. 1% __ 3 05 Red Karo, No. 5, 1 dz. 4 29 Red Karo, No. 10 __ 4 09 Imit. Maple Flavor Orange, No. 1%, 2 dz. 3 25 Orange, No. 5, 1 doz. 4 99 Maple and Cane Kanuck, per gal. ____ 1 50 Kanuck, 5 gal. can __ 6 50 Maple Michigan, per gal. _. 2 75 Welchs. per gal. ____ 3 26 COOKING OIL Mazola Pints, 2: doz. 3... 6 75 Quarts, 1 doz. -_____ 25 6 Half Gallons, 1 doz. — 11 75 Gallons, % doz. -._. 11 30 TABLE SAUCES Lea & Perrin, large__ 6 Lea & Perrin, small.. 3 3 Pepper}. sb 1 60 Royal Mint __________ 2 40 Tobasco, 2 oz. _______ 4 25 Sho You, 9 02, doz... 2 25 Ack, MARR oo 475 Asti sman 315 Caper, 2 0z. 2... 3 30 TEA Blodgett-Beckley Co. Royal Garden, % Ib. 175 Royal Garden, % Ib. _. 177 Japan Medium -.._..___ ~-- 36@35 Choice 37@52 Maney 2.20 52@61 No. I Nibbe 64 1 lb. pkg. Sifting ______ 14 Gunpowder Choiee -- 40 Raney oe 47 Ceylon Pekoe, medium ________ 67 English Breakfast Congou, medium _______ 28 Congou, Choice ____ 35@36 Congou, Fancy ____ 42@43 ‘olon Medium SOE SAS 39 Choice 2 Raney) 2 2 50 TWINE Coton, 3 ply cone ee i 40 Cotton, 3 ply Balls eon 942 Wool, 6 ply _____ a 3S VINEGAR Cider, 40 Grain ____ 23 White Wine, 20 grain__ 26 White Wine, 40 grain__ 19 . WICKING No. 0, per gross _... 80 No. 1, per fross _____ 1 25 No. 2, per RYOsSs _._ 1 50 No. 3. per gross 2 30 Peerless Rolls, per doz. 9n Rochester, No. 2, doz. fA Rochester, No. 3, doz. 2 on Rayo. per doz. | 75 WOODENWARE Baskets Bushels, narrow band, wire handles ____| 1 75 Bushels, narrow band wood handles ey 80 Market. dron handle__ 90 Market, single handle 95 Market, extra (| 1 60 Solint, larse 2 oe 8 5N Splint. medium 7 50 Splint, small ______ 6 50 Churns Barrel, 5 gal.. each __ 2 40 Barrel, 10 gal. each__ 2 55 3 to 6 gal., per gak = “46 Pails 10 qt. Galvanized ____ 2 60 12 at. Galvanized 2 85 14 at. Galvanized 2 S86 12 at. Flaring Gal. Jr. 5 00 10 qt. Tin Dairy _____ 4 00 Traps Mouse, Wood, 4 holes_ 60 Mouse, wood, 6 hole Mouse, tin, § holes . He Rat, wood __.._____ 1 00 Rat, spring __________ 1 00 Mouse, spring 30 : a Tubs 4zarge Galvanized ____ 8 765 Medium Galvanized __ 7 75 Small Galvanized | Washboards Banner, Globe ________ 5 50 Brass, single _ - 6 25 Glass. single ___ 6 90 Double Peerless ______ 8 5¢ Single Peerless ______ 7 5C Northern Queen _____ 5 50 Universal ee 25 : Wood Bowls 12 in. Butter... 5 00 15 in. Butter __ 9 00 17 in. Butter ____ 18 00 19 in. Butter ______ > 25 0¢ WRAPPING PAPER Fibre, Manila, whit he : Fibre ee oes utchers DF _ Kraft 2 Co Oe Kraft Stripe | 99% YEAST CAKE Magic, 3 doz. ____ 2 70 Sunlight, $3 doz... 2 70 Sunlight, 1% doz. ___ 1 35 :,east Foam, 3 doz. __ 2 79 ~east Foam, 1% doz. 1 35 YEAST—COMPRESSED Fleischmann, per doz. 30 MICHIGAN TRADESMAN October 29, 1930 PASTE ON CARD BOARD AND HANG UP IN YOUR STORE PAY YOUR GROCER FIRST When you pay your bills, give your grocer first money. He supplies you with the most necessary thing in life —food. The most important thing in the world is to get some- thing to eat. If you must put off paying anyone, therefore let it be anyone BUT the grocer. He is not wealthy. His money is all invested in mer- He buys of wholesale houses who sell on stated terms ! and have experts who are paid to “get the money” | when due. He cannot pay them with excuses. i He cannot afford collection expenses. He should not | be expected to. If he is courteous enough to give you | credit, show him equal courtesy by paying him promptly and without making him extra expense. | | ' } ' { | } { | He has no security. What you buy of him is soon con- i sumed and he cannot get it back. He trusts you on > } 4 { chandise and accounts. 4 ( { ‘ 4 4 { { ( { { 4 ! your honor alone. Who else does as much for you? He asks no favors—needs no charity, but is entitled to a square deal. Be square — be fair — be just. { | | | PAY YOUR GROCER FIRST a October 29, 1930 Proceedings of the Grand Rapids Bankruptcy Court. (Continued from page 23) schedules, reference and adjudication in the matter of Dexter Somes, Bankrupt No. 4277. The matter has been referred to Charles B. Blair as referee in bank- ruptey. The bankrupt is a resident of Grand Rapids. The schedule shows assets of $11,300 all of which is claimed as ex- empt. as it is practically all insurance policies, with liabilities of $18,490.47. The court has written for funds and upon re- ceipt of same the first meeting of cred- itors will be called. Oct. 22. We have to-day received the schedules, reference and adjudication in the matter of Clinton Myers, Bankrupt No. 4278. The matter has been referred to Charles B. Blair as referee in bank- ruptey. The bankrupt is a resident of Grand Rapids, and his occupation is that of a stock keeper. - The schedule shows assets of none with liabilities of $1,679.87. The court has written for funds and upon receint of same the first meting of cred- itors will be called. In the matter of Carl R. Olson, Bank- rupt No. 4216. The sale of assets has been called for Nov. 4, at the premises formerly occupied by the bankrupt, cor- ner Peck and Hackley Place, Muskegon Heights. All the stock in trade will be sold consisting of men’s and boys’ cloth- ing, shirts, tires, felt hats, underwear, sweaters. gloves, etc., appraised at $1- 606. together with attendant fixtures ap- praised at $181.90. The bankrupt con- ducted a retail men’s and boys’ clothing store. All interested in such sale should be present at the date mentioned. In the matter of Add-Index Corporation, Bankrunt No. 41015, the trustee has here- tofore filed his final report and account, and a final meeting of creditors was held Oct. 10. The trustee was present in per- son and by attorneys Travis, Merrick & Johnson. No creditors were present or rerresented.. No further claims were proved and allowed. The trustee’s' final report and account was considered and anproved and allowed. An order was made for the payment of the balance of evpenses of administration and for the navment of a finall dividend on the gen- eral claim filed of 1.045 per cent. No obiections were made to the discharge of the bankrunt. The final meeting the> adiourned without date. and the case will be closed and returned to the dis- trict court, in due course. Oct. 22. We have to-day received the schedules, reference and adjudication in the matter of Raymond M. Riprerger, in- dividuallv and doing business as Ho~e Radio Shon. Bankrupt No. 4279. The matter has heen referred to Charles B. Blair as referee in bankruptcy. The hankrupt is a resident of Grand Ranids. The schedule shows assets of $210 of which the full amount is claimed as ex- emnt. with liabilities of $2,283.03. The eourt bas written for funds and unon re- eeipt of same the first meeting of cred- itors will be called. The list of creditors of said bankrupt is as follows: General Motors Acceptance Corp., ane Bande... $270.00 Continental Illustrating Co., N.Y. 104.00 Apex Stamping Co.. Riverdale, Ill. Greenwood Co;,, Chicazoe __....... 7.50 G. R. Sanitary Towel Co., G. R. 3.00 American Metal Weatherstrip Co., Srnee avias 19.40 G. R. Creamery Co., Grand Rapids 20.05 A. May & Son, Grand Rapids __-. 5.71 Horace Beecher Grand Rapids 12.00 Service Fuel & Building Material Co:. Grand Rapids 2.) 65.00 White Steel Sanitary Furn. Co., ne Maniacs og 4.00 Reed's Lake Oil Co., Grand Rapids 21.20 Roland DeWerd. Grand Rapids 75.00 Yast Motor Sales Co.. Grand Rap, 21.00 Phillips Taylor Shop, Grand Rapids 8.00 Herpolsheimer Co.. Grand Rapids 165.06 Dr. L. J. Schermerhorn, Grand R. 66.50 Dr. Doughlas McColl, Grand Rapids 65.00 Blodgett Hospital, Grand Rapids__ 32.00 Dr. Rigterink, Grand Rapids _____ 27.00 Dr. William Cary, Grand Rapids __ 8.00 Klingman Furn. Co., Grand Rapids 170.00 George Wells, Grand Rapids ______ 150.00 Bentley’s, Inc., Grand Rapids ____ 18.75 Dr. Lee O’Brien, Grand Rapids __ 10.00 Van Elst Dry Goods Co., Grand R. 27.60 Clarence Van Malsen, Grand Rap. 54.00 Hyman’s Furn. Co., Grand Rapids 1.75 L. J. Holland, Inc., Grand Rapids Grant & Grant, Grand Rapids ____ 35.00 Val Bitaz, Grand Rapids 2.0 3.00 Dr. John T. Hodgen, Grand Rapids 40.00 Dr. Alexander Campbell, Grand R. 5.00 Steketee Radio Shop, Grand Rapids 350.00 Cc. J. Litscher, Grand Rapids ____ 125.00 Michigan Elec. Co., Grand Rapids 75.00 C. Goudzwaard, Grand Rapids __- 13.00 Northwestern Pub. Co., Grand R. 41.60 Press, Grand Rapids =. 30. 40.63 Republic Radio Corp., Grand Rap. 16.00 Michigan Bell Tel. Co., Grand Rap. 9.83 Commercial Printing Co., G. R. __ 22.50 Brandau Weaver Ins. Agency, G. R. 5.98 United Automobile Ins. Co., G. R. 37.50 George R. Lane, Grand Rapids -- 12.00 Oct. 22. We have to-day received the schedules, reference and adjudication in the matter .ofPaul Evans, individually ‘and doing business as Evans Market, Bankrupt No. 4280. The matter has been referred to Charles B. Blair as referee in bankruptcy. The bankrupt is a resident of Muskegon Heights. The schedule shows assets of $4,050.04 of which $410 is ciaimed as exempt, with liabilities of MICHIGAN TRADESMAN $3,337.01. The court has written for funds and upon receipt of same the first meeting of creditors will be called. The list of creditors of said bankrupt is as follows: City of Muskegon Heights ~-__---~ $ 80.34 Max Paulson, Fruitport ---------- 786.33 Card Seed Co., Fredonia, New York 27.83 Moulton Grocer Co.. Muskegon___ 640.00 Export Products Co., Grand Rapids 15.88 Coca Cola Bottling Co., Muskegon 27.40 Ferris Coffee Co.. Grand Rapids. 27.50 Heneph Co., Kingston, New York 35.00 Hekman Biscuit Co., Muskegon -_ 161.54 Mna Lake Ice Co., Muskegon ---. 85.63 Peoples Milling Co., Muskegon -_. 15.22 T. Schillaci & Co., Muskegon __-_ 40.00 Glenn Shaw, Casnovia -~----------- 27.00 Hubert H. Smith, Muskegon -__-~ 52.14 Tromp Fisheries, Muskegon ~_---- 16.00 Henry Wynn, Muskegon _-__-----_ 45.00 Winner Baking Co., Muskegon -__ 2.27 Muskegon Baking Co., Muskegon__ 7.00 Worden Grocer Co.. Grand Rapids 120.00 Michigan Home Tel. Co., Muskegon 11.05 Beechnut Packing Co., Canajahorie, IN ea ee 6.00 Michigan Biscuit Co., Muskegon__ 10.00 Levy & Son Co., Muskegon ______ 66.95 Muskegon Candy Corp., Muskegon 10.00 Sanitary Dairy Co., Muskegon ____ 93.44 Mrs. M. Evans, Muskegon -____-_- 720.00 Francis Jiroch Co., Muskegon ____ 39.42 I. N. Agard, North Muskegon ____ 10.00 Warsaw Bakery. Muskegon _-_____ 16.43 Jersey Ice Cream Co., Muskegon 5.00 F. A. Franke, Muskegon ______---_ 21.47 Chicago Coupon Co., Chicago -_-. 15.17 First State Sav. Bank, Muskegon 100.00 Oct. 28. On this day was held the first meeting of creditors in the matter of John F. Rudnick, Bankrupt No. 4235. The bankrupt was present in person and represented by attorney Roman F. Glo- cheski. Creditors were represented by Grand Rapids Credit Men’s Association. No claims were proved and allowed. The bankrupt was sworn and examined with- out a reporter. Fred W. Mare, of Grand Rapids, was appointed trustee, and his bond placed at $100. The first meeting then adjourned without date. On this day also was held the first meeting of creditors in the matter of 3eorge C. Hagopian, trading as Hagopian Fruit Market and as George’s Cafeteria. Bankrupt No. 4245. The bankrupt was present in person and represented by at- torney Fred R. Everett. Creditors were present in person and by Grand Rapids Credit Men’s Association. Claims were proved and allowed. No trustee was ap- pointed. The bankrupt was sworn and examined without a reporter. The first meeting then adjourned without date. The case has been closed and returned to the district court, as a case without assets. On this day also was held the first meeting of creditors in the matter ot Fern N. Herrington, Bankrupt No. 4243. The bankrupt was present in person and represented by attorney L. E. Barnett. No creditors were present or represented. No claims: were proved and allowed. No trustee was appointed. The bankrupt was sworn and examined without a re- porter. The first meeting then adjourned without date, and the case has been closed and rteurned to the district court, as a case without assets. On this day also was held the first meeting of creditors in the matter of Frederick A. Parker, Bankrupt No. 4239. The bankrupt was present in person and represented by attorneys MacDonald & MacDonald. One creditor was present in person. No claims were proved and al- lowed. No trustee was appointed. The bankrupt was sworn and examined with- out a reporter. The first meeting then adjourned without date, and the case has been closed and returned to the district court, as a case without assets. On this day also was held the first meeting of creditors in the matter of Albert E. Stiles, Bankrupt No. 4246. The bankrupt was present in person and rep- resented by attorney C. W. Benton. No creditors were present or represented. The bankrupt was sworn and examined without a reporter. The first meeting then adjourned without date. and the case has been closed and returned to the district court. as a case without assets. On this day also was held the first meeting of creditors in the matter of Helm Chemical Co., Bankrupt No. 4232. The bankrupt was present by R. P. Helm, its manager and represented by attorney F. H. Hammond. Creditors were present in person. Claims were proved and al- lowed. The manager of the corporation was sworn and examined. without a re- porter. Frank H. Platt. of Benton Har- bor, was appointed trustee, and his bond placed at $1,000. The first meeting then adjourned without date. In the matter of Theodore S. Woosley and Waylon Woosley, doing business as copartners as Woosley Bros., Bankrupt No. 4184. the trustee has filed his first report and account, and an order for the payment of expenses of administration has been made. Oct. 23. We have to-day received the schedules, reference and adjudication in the matter of Ferris J. Hale, Bankrupt No. 4281. The matter has been referred to Charles B. Blair as referee in bank- ruptey. The bankrupt is a resident of Muskegon Heights, and his occuation is that of a building contractor. The sched- ule shows assets of $1,618 of which $850 is claimed as “exempt. with liabilities of $7,139.05. The first meeting will be called and note of same made herein. Oct. 24. We have to-day received the schedules. reference and adjudication in the matter of John Westerhouse, Bank- rupt No. 4282. The matter has been re- ferred to Charles B. Blair as referee in bankruptcy. The bankrupt is a resident of Muskegon, and his occupation is that of a-plater. The schedule shows assets of $82 with liabilities of $914.35. The first meeting of creditors will be called. In the matter of Otto F. Stoeffler, Bankrupt No. 4061. The final meeting of creditors has been called for Nov. 10. The trustee's final report and account will be approved at such meeting. There will be a final dividend for creditors. In the matter of Joris Vanderstelt and Peter Vanderstelt, individually and as copartners doing business as Vander- stelt Bros., Bankrupt No. 3999. The final meeting of creditors has been called for Nov. 10. The trustee’s final report will be approved at such meeting. There may be a small first and final dividend for creditors. In the matter of Frank L. Billings. Bankrupt No. 4036. The final meeting of creditors has been called for Nov. 10. Th trustee’s final report will be approved at such meeting. There will be no divi- dends for creditors. In the matter of Joseph Nadeau, Bank- rupt No. 3976. The final meeting of cred- itors has been called for Nov. 10. The trustee’s final report will be approved at such meeting. There may be a small first and final dividend for creditors. a a Building a Good Basis For Profitable Delivery. (Continued from page 20) any individual order depends largely on the distance to be traveled for that particular delivery and the time con- sumed in making the trip. And the profit on any delivered order depends a great deal upon the relationship of the delivery cost to the total value of the order. It is well for every food retailer, therefore, to have a clear picture of his delivery area in mind, and to study it constantly with a view to building his delivery volume in areas already covered by his trucks and in areas where the dollar value of each individ- ual order is likely to be highest. The retailer's present record of de- livery customers should make it com- paratively simple to locate such areas. This retailer's books showed that the operating cost per mile for his trucks was approximately 12 cents. He fig- ured, on the other hand, that, in order to deliver profitably, the maximum he could allow for delivery expense on any one order was 2% cents on each dollar, In other words, a delivery area must average close to $5 worth of goods delivered for each mile traveled, in or- der to be profitable. 1. He made a constructive effort to increase his volume of business from the red aras which showed a good volume, but not sufficient volume to make delivery pay. 2. He located and developed those areas which showed high dollar vol- ume at low cost of delivery. 3. He tactfully dropped a few un- profitable delivery customers in out- lying areas where delivery was ex- tremely unprofitable. Increasing delivery volume along such lines as these is sound expansion aimed at greater profits. eet Do You Wish To Sell Out! CASH FOR YOUR STOCK, Fixtures or Plants of every description. ABE DEMBINSKY Auctioneer and Liquidator 734 So. Jefferson Ave., Saginaw, Mich Phone Federal 1944. 31 Business Letter, Sent By Dad To His Son. (Continued from page 14) perience is a pretty good guide after all. Watch the pennies, avoid overbuy- ing, stock for quick turnovers and don't fall for fake advertising. Stick to the newspapers or to good circulars, but there—I’m writing like I’ve talked to you, and if you don’t know how to be a good merchant, I’m going to as- sume some of the blame myself. Give Nugent my best regards, write very often and let us know how things vo with you. Mother and I will be driving down there one of these days and when I do, I want to see a model store which has your dad’s beat seven ways for Sunday. You can do it, boy, so with love and every good wish from us both. Hugh King Harris. —_—__¢~-~»—___ Tough Enough. A boy asked a meat dealer for two pieces of steak, each eight by two inches in size. “T don’t want it to eat,’ explained “T want to make hinges for rabbit’s house.” the boy. my Many a salesman talks a customer into a sale and then goes on and talks him out of it. Business Wants Department Advertisements inserted under this head for five cents a word the first insertion and four cents a word for each subse. quent continuous insertion. If set in capital letters, double price. No charge less than 50 cents. Small display adver- tisements in this department, $4 per inch. Payment with order is required, as amounts are too small to open accounts. AFTER PROMOTING oil well, dry hole resulting, I must have work at once. Connections wanted with reliable com- panies only. Prefer shoe business. 46 years old, neat, capable meeting competi- tion, acquainted with Michigan territory. 30% 113, St. Louis, Mich. _ 348 For Sale—Variety store in busy town. Reasonably priced, for cash. Address No. 349. c/o Michigan Tradesman. 349 For Sale—A good going grocery and meat business in Kalamazoo’s best neigh- borhood community. For further infor- mation. address No. 350, c/o Michigan Tradesman. _ 3 Drugegist—If you want to. sell your Box 331, Clarkston, 3 stock,.write P. O. Mich. For furniture. Rent—Store building suitable for Good location for independent or branch. Can give possession at once. Address No. 352, c/o Michigan Trades- man, 352 Hardware Store For Sale—Responsible party with acceptable security does not need to pay cash. Must be moved quick- ly. R. H. Johns, 507 Peck Bldg., Kala- mazoo. Mich. Phone 8836. 34 FOR SALE—Hardware store. Only one other in city of 50,000. Write Golden Rule Hardware Co., Williamsport, Penn- S¥iVania 0 ee eee, FOR SALE—Complete grocery, dry goods and notions stock, with fixtures. Located on best corner in busy commun- ity within fifteen miles of Kalamazoo. On state highway. For further informa- tion. address No. 343, c/o Michigan Tradesman. 343 EXCLUSIVE-READY-TO-WEAR—And beauty parlor, well located, town Central Michigan 6.000 population. Good loca- tion, established eight years, long lease, rent reasonable. Entertain any fair offer account ill health. Business good. Ad- dress No. 344, c/o Michigan Sectascent oan ° I OFFER CASH! For Retail Stores—Stocks— Leases—all or Part. Telegraph—Write—Telephone L. LEVINSOHN Saginaw, Mich. Telephone Riv 2263W Established 1909 32 MICHIGAN TRADESMAN October 29, 1930 Good Clerks Are Not “Store Fixtures.” “The clerk,” some dealers think, is just a “store fixture” which can easily be replaced. But is it just as simple to replace a clerk as it would be to change show-cases? It all depends. Some clerks are so valuable that it would take an exceptional man to suc- ceed them. Other clerks can easily be replaced. Those belonging in the lat- ter class, however, should never have been -hired. The clerk problem is truly a serious one, although many employers seem not to realize it as such. The writer will always remember what the late Jake Sperling, famous Hollywood merchant, who built up a huge business on a $40 capital in four years, said to him one day about clerks. Mr. Sper- ling said that he was paying his clerks just about twice the amount of money the majority of stores pay. Why? Because Mr. Sperling was of the opinion that the more money he invested in clerks the more money his store would make. That Mr. Sperling’s policy was correct is proven by the success he achieved in four years. Hiring a clerk should not be done in the same manner as hiring a laborer. And neither should a clerk’s salary be that of a day laborer. When you em- ploy a man to work behind the coun- ter, check up on his courtesy, willing- ness to work and his ambition. If he be polite and determined to “get there,” hire him and pay him a salary that will make him want to work his head off instead of just doing enough to “get by.” If a man has had no experience behind the counter that is no reason why you should not give him a job. For if he be the right kind of a fellow he will acquire more experience in two weeks than certain clerks do in two years. Don’t be constantly instructing the clerk that he should “do this” and “not do that.” Give him a chance to use his own judgment. He may have some new ideas that will prove lucra- tive for your store. Let him use his head. It will make him more satisfied with his job and all the more deter- mined to show you, the boss, that he is not a small-time man. Show your clerk that you trust him. Don’t go out of the store as though you would be gone for a few hours and then return in a few minutes to see what he is doing. The clerk will get the idea that you are suspicious of him. And that certainly would not be encouraging to him. If you've hired the right kind of a man there will be no need of spying. Whenever he asks for a few hours off—if this does not occur too often— let him have them. And let him see that you’re glad to accommodate him. He'll come back to the store after his short absence and work all the harder to make up for the time he has lost. Changing clerks frequently is nct the best policy. Patrons of a neighborhood store get acquainted with a clerk, like him and, as a result,,do more trading at your store. If the clerk leaves, his friends among the customers may get the impression that you fired him for no reason. If you hire good men treat them as they should be treated they will not leave until they’ve learned about the business and have accumulated enough to open a store of their own. In that case it is unfortunate for you to lose a good man. But it’s all part of the game and you should take pride in the fact that you started him right. And it should be an easy mat- ter to break in another good man. Finally, you must realize that it’s best for you to have a clerk who works so well that casual visitors at the store believe he is the owner. —_+-2+>—__ Gabby Gleanings From Grand Rapids. When the large barn on the farm of Joseph ‘Brewer was destroyed by fire a few weeks ago it was currently reported that Mr. Brewer had decided to abandon the dairy business and that the barn would not be rebuilt. Mr. Brewer now asserts that the report was erroneous; that he will continue to maintain his exceptional herd of Holstein cattle; that the burned barn will be replaced early in the spring by a structure superior in many ways to the old one. In the meantime his cattle will be housed in the implement warehouse. Leroy Burton, meat dealer at 433 Jefferson avenue, has purchased the grocery stock of Harry Harmelink, 451 Jefferson avenue. He has removed the grocery stock to 443 Jefferson avenue, where it will be conducted under the management of his nephew. Later on the grocery and meat departments will be consolidated at 433 and 435 Jeffer- son avenue. E, L. Leland, who has made a very remarkable record as landlord of ithe _ Warm Friend Tavern, at Holland, for the past four years, relinquishes the management of the hotel Saturday of this week. No statement has been made as yet as to the identity of his successor. Mr. Leland has hosts of friends who will read this announce- ment with profound disappointment. The local Grant store was opened with a flourish of trumpets last Satur- day. The store was so crowded dur- ing the day that ingress and egress were attended with great difficulties. The company advertised for an expert girl to make up payroll. Applicants were told that they must work nine hours per day and that the salary would be $8 per week if service was accptable, It is stated by a gentleman in au- thority that the sale of merchandise by the receiver of the National Grocer Co. aggregated $70,000 during the seven or eight days the sale was in progress. Many retail grocers availed themselves of the opportunity to pick up bargains in their line. The fixtures in the Crandall fiasco store at Madison Square were taken back without recourse by the sellers. The stock was sold to the Bertsch Market at 50 cents on a dollar and removed to the store of the purchaser on Pearl street. ——>-->_ _ The nobody has one consolation. He doesn’t shrink when he gets away fron: his home town, Secures Valuable Information Through Employes. A grocer decided that many sales had been lost to the store in the past that might have been saved had cer- tain information been available. To save a good percentage of these sales from slipping through the store he worked out a plan which, to be suc- cessful, depends upon the co-operation of all employes. Each clerk is supplied with a 3x5 inch card, ruled for names and ad- dresses of business prospects. Below thes pace for the address are five ruled lines headed “Remarks.” Then the store message to the employe appears as follows: When you learn that a customer is engaged, plans a trip, has had an addition to the family, has been promoted, or has taken new employment, has bought a home, is moving into a new home, plans a bridge party or any other kind of party, has a son or daughter graduating, has a son or daughter starting school, or whenever a customer drops a remark that indicates she is interested in the purchase of any article or kind of goods carried in stock, obtain the customer’s name and ad- dress and supply the “business tip” under the head of remarks, —_+-~.___ Demand For Overcoats Maintained. The overcoat situation continues to improve rapidly, with mills receiving hurried requests from manufacturers for immediate deliveries of fabrics and retailers reporting a steady demand from consumers. The excellent busi- ness done in pile fabric coats this sea- son is a leading topic of conversation in the trade, with opinion divided as to the future of this type of coat. Some believe that demand for such fabrics will decline next year, and others de- clare that the large volume of business of this season will be maintained in 1931. It ds felt that mills will en- deavor to produce new variations of Pile fabrics, seeking possibly to elim- inate some of the bulkiness in the pres- ent coats. —_+++__ Expect Weather to Help Knit Goods. While the duration of the cold spell has ‘been too short to warrant any im- mediate increase in knit goods orders, jobbers are hopeful that from now on retail merchants will begin buying in larger quantities. Chilly weather in other sections of the country during the past week has stimulated buying of heavyweight urderwear, sweaters and wool half-hose to a considerable degree. In those parts of the country which continued warm, retailers anti- cipated to a certain extent the cold snap and shaped their orders accord- ingly. —_+>>—___ Brocades Lead Cushion Sales. Satin brocades and frieze effects in decorative pillows and cushions for the home are leading all other styles in holiday orders now being placed by retailers. Cushions retailing at $1.95, $2.95 and $3.95 are wanted, but most of the volume is found in the $2.95 range. Green, gold and rust are the leading shades, with rust gaining steadily in preference. Square shapes in tailored corded edges continue out standing. At present the volume of business is reported ciose to normal with producers asking a minimum of ten days for the delivery of orders. —_2+++—____ Other Mills Drop 36-Inch Denims. In line with the move initiated bv the Cone Export and Commission Company, other mille will discontinue the production of 36 inch denims. Con- centration on 28 iach goods is expected to have the effect of stabilizing the in- dustry and aiding the employment situation. Introduction of the 36 inch width several years ago was strongly opposed on the grounds that the m1! capacity for 28 inch denims was suffi- cient to cover the needs of the indus- try, and some factors feel that the elimination of the larger width wil. assist the industry. —_>+>_____ Percales at Old Prices Sought. The recent price advance in percales has caused buyers to come hurrying into the market for goods at the previous price range, but corporatio» printers are refusing orders. at that level. A fair volume of business is being done, the bulk of it with cutters. up. Wholesalers apparently are not placing orders in large quantities, bi: are buying goods cautiously. The cur- rent price of 15 cents for 80 squares will be maintained for some time t» come now, it is thought. —_37+ > ____ A Money Making Habit. Does it bother you to see dust col- lecting on the goods and shelves? If not, you are lacking in one im- portant thing that makes a successful merchant. Cleanliness is absolutely necessary to success in the grocery business these days, Kegp the dust cloth handy, and when you have spare time, start wiping again. It is a valuable habit to acquire. Learn to dislike dust and dirt. —~>++____ Sauerkraut—The sauerkraut marke’ was generally dull for the week, wit) plenty of goods on primary and spot markets, but little moving. Packer; are not yet pressing sales, however, and the present quotations remain firm. It is felt that prices as at present quot. ed are low enough to produce buying when there is a better demand jo. sauerkraut, and packers appear to be able to mark time. Vinegar—Vinegar has shown some improvement in enquiry and sales with the coming of the cooler weather. Quo- tations are unchanged and the marke ready to meet any seasonable demand placed on it at present attractive levels. —_>+___ Marshall—The directors of the Mar- shall Furnace Co. have authorized th payment of a dividend of 60 cents per share on the Class A stock of the com- pany. It was disclosed at the stock- holders’ meeting that the company has shipped more furnaces to date this year than in any previous year, that employes have been working six days a week and on overtime since July 1, and that the firm’s financial condition is the best in years.