OIZIRKRCROS SESS SSO KS QRS SEDER S OPAL NASER SSD) ZEEE SS ENS NODE 3 AE ZA iS BZ (Lent \ Wa SN ee 5703 MS SOE IFC (GG 3 Be. DIA GAL OA EO NAO CICEN PY Becta She (3 EEO SION a’ (C) oy CAINE ] A Ew € invy ING SLA I ) ame a aD yA i ROS A eA Rn OA GR > CEC ' ) VY GIP SEI are) ((4 aS Y 2 ISS Aa OA LG YN Be ay 8 WE ES We Da EY ax 24 aS SY IG TS CS % 6 ca = (< C AS Po) (MY A | Wy LE SS I CHEN SRC O/T CER RA POM aor mee FE LONI SOW // a TSS tC 5 Gu oS EO 7 o/b, VD J LT EW eS feel (E [Ese Me POSE RSW aa EV oe Ss pe NINES ON = ka?PUBLISHED WEEKLY (Gare j= 7 TRADESMAN COMPANY, PUBLISHERSRS ae WAS EST. 1883 %2 SDE SII ESTE SLRS SSIS SE PLS SIN ZO Forty-eighth Year GRAND RAPIDS, WEDNESDAY, APRIL 15, 1931 Number 2482 SSO EE TT Oe I GT I TT IT TT TT ET I TT OT GT GT TT GT GT GT LG GT GT GT GT LIT GT GT GT GT GT GT GE GT GT ET IE AGT” GT OT CONCERNING ONE Had she any dower . When she came? Yes; her face was like a flower, And her soul was free from blame. On her cheeks a rose-leaf flame Ever fluttered. When she spoke Then for me the morning broke. Wore she any crown When she died? All the earth seemed sodden brown Though ’twas June; and children cried, And placed flowers at her side; And the paths that she once trod Seemed the stepping-stones to God. L. Frank Tooker. asco This POPULAR ITEM MEANS MORE SALES Thousands of housewives today are using ROYAL QUICK SETTING GELATIN DES- SERT, because it offers them a delicious des- sert in an interesting variety of 6 exquisite flavors. Pushing this popular item will mean more sales for you. Delivered by Standard Brands famous twice-a-week system. You buy just enough QUICK SETTING GELATIN DESSERT for a short period. You have no large capital investment tied up and your stock is always fresh. ROYAL Quick Setting GELATIN DESSERT Distributed by STANDARD BRANDS INCORPORATED FIVE BIG REASONS Why you should push STANDARD BRANDS PRODUCTS 1. Prompt service and frequent deliveries. 2. Small stocks properly regulated and small in- vestments. Quick turnover and quick profits. A reputation of freshness with every product. Nation-wide advertising. Siew a Cookie-Cakes and Crackers ASTERPIECES Q F THE BAKERS ART Speed Up Sales by featuring properly advertised lines The manufacturers are creating the demand and saving your time through their advertising. ° You realize a maximum profit with a minimum of effort in selling Baking Powder Same Price for over 4O years 25 ounces for 25c Your customers know it is a quality that the price is right. Why ask them to pay War Prices? product... It's up to you to show them that you have it. Millions of Pounds Used by Our Government ag a. j 7 Ms. YeMmMIicCg PO VUsy;, AM m;rarr) ry —*) ) ee ee ee a aie ee ea Forty-eighth Year MICHIGAN TRADESMAN E. A. Stowe, Editor PUBLISHED WEEKLY by Tradesman Company, from its office the Barnhart Building, Grand Rapids. UNLIKE ANY OTHER PAPER. Frank, free and fearless for the good that we can do. Each issue com- plete in itself. DEVOTED TO the best interests of business men, SUBSCRIPTION RATES are as follows: $3 per year, © if paid strictly im advance. $4 per year if not paid in advance. Canadian subscription, $4.04 per year, payable invariably in advance. Sample copies 10 cente each. Extra copies of current issues, 10 cents; issues a month or more old. 15 cents; issues a year or more ald, 25 cents; issues five years or more old 50 cents. Entered September 23, 1883, at the Postoffice of Grand Rapids as second class matter under Act of March 3, 1879. JAMES M. GOLDING Detroit Representative 507 Kerr Bldg. Questions and Answers of Interest To Grocers. No. 1. Question: How many kinds of fish are there? Answer: As far back as 1800, Dr. Gunther, of the British Museum, had listed about 3600 species of salt water fishes and about 2,300 species of fresh water fishes. Since then the number of known species has increased to several ‘times these numbers, and new species are constantly being identified. No. 2. Question: Should pears be left on the tree until ripe? Answer: Unlike most other fruits, the pear developes much better quality when ripened off the tree. The larger varieties are usually picked when they attain a diameter of 21%4 to 2% inches. No. 3. Question: What is a dill pickle? Answer: A fresh or salted cucumber soaked in a brine solution to which has been added dill seed and “dill spice,” which is made up of allspice, black pepper, coriander seed and bay leaves, developes into the dill pickle of the grocery store. Dill is a hardy, easily grown herb, similar to fennel and mint and whose chief value is in its aromatic, pungent seeds. No. 4. Question: How many gro- cery deliveries should a delivery man make in an hour within a radius of three miles, assuming a fairly level town or country and good roads? Answer: Many tests show that a delivery man with the proper equip- ment can deliver twenty orders per hour without undue strain counting the time from leaving the store until he returns. No. 5. Question: Why do some peaches that have been canned lose the peach flavor? Answer: The Canning Trade says that uncontrollable factors may be re- sponsible for some small part of this loss of flavor, but several years of practical experiment and observation of modern cannnig methods has estab- lished the belief that there is but one canning practice responsible for this GRAND RAPIDS, WEDN ESDAY, APRIL 15, 1931 loss of the true peach flavor, and that is lye peeling. No. 6. Question: What foods do not contain acid? Answer: The following foods con- tain no acid: Oatmeal, cream of wheat, potatoes, green vegetables, such as cauliflower, cabbage, onions, beets, car- rots, spinach, asparagus, etc., white bread, butter, milk, and cream, eggs and simple puddings, such as rice pud- ding, chocolate pudding, bread and cus- tard puddings. No. 7. Question: What is scrapple? Answer: Scrapple is a dish originat- ing with the Pennsylvania Germans. A pig’s head is boiled until the meat readily separates from the bones. The meat is then minced very fine and put back into the soup which is thick- ened with cornmeal, seasoned with spices, and when the consistency of thick mush is run into pans to be cooled andd later sliced and fried for the table. It is now sold in many sections of the country. No. 8. Question: What are capers? Answer: Capers are unexpanded flower buds of a tropical plant, pre- served in vinegar. They are imported, but are fairly common in shops and are most often used in a gravy to give relish to boiled mutton or to garnish salads. No. 9. Question: Are condiments classed as foods? Answer: They are known as food adjuncts. They are used to stimulate the appetite by adding flavor to food. Among the most important are salt, pepper, cayenne pepper, mustard, gin- ger, cinamon, cloves, pimento, nutmeg, mace, vinegar, capers, and horseradish. No. 10. Question: Where does the guava grow and how is it eaten? Answer: The guava grows in trop- ical America, Mexico and the West Indies, and as there are over 100 spe- cies, the fruit varies considerably as to color and shape. Propagation is nearly always by seed, but some vege- tative method is generally used to perpetuate desirable varieties as the plants do not run true to seed. As a food it is used raw with cream and sugar and also made into shortcakes and pies, but its most common use is for jam, jelly, cheese and syrup. ee Gabby Gleanings From Grand Rapids. Lee M. Hutchins, President of the Hazeltine & Perkins Drug Co., has returned from a two weeks’ vacation at Ashville, N. C. Vannett Brothers are opening a new hardware store at ' New Era and expect to have their opening some time this week, The Michigan Hardware Co. furnished the stock. >> ___ “The doctor will see you inside,’ said the nurse to the patient as she helped him on to the operating table.” Grocery Store at the Chicago World’s Fair. One of the exhibits planned for the Century of Progress Fair in Chicago in 1933 is to show the development of the grocery store during the past hun- dred years. That project carries with it.the possibilities of telling the story of foods in a more forceful manner than most of us realize. The the younger people not engaged in hand- ling foods, it can be made as dramatic as the story of transportation from the ox cart to the aeroplane. The develop- ments in the preparation, preservation and marketing of foods have taken place so gradually and with such little publicity that we have scarcely any conception of the advancement that has been made. The enactment of the Federal pure food law is the only date to which we can refer as in any sense revolutionary and that was only in the direction of eliminating adulteration and fraudulent practices. It is one bright spot that stands out and yet the progressive improvements in the manufacture and handling of foods de- veloped within the several lines of the industries due to the application of science, is of much more importance and striking in character. We can conceive of no better method of show- ing this progress than by taking a typical exhibit of the small grocery in Chicago or that vicinity in 1830. The day book records available indicate that there were from thirty to thirty- five articles carried in stock and all were in bulk. The sugar was of the moist brown variety for common use and a better grade for other occasions, but not equal to Coffee A. Dark, thick molasses also came in barrels. Maple sugar was common. There was little wheat flour and that was coarse; nor was it well bolted. It was handled exclusively in barrels. Corn flour and corn meal, which had to be sifted by hand at home, was the staple house- hold article. There were dried and smoked meats, and salt pork and beef in barrels or kegs. Tallow was im- portant but for making candles. Butter and eggs were articles of exchange. Green coffee came in bags but not any was roasted. Tea, pepper, ginger, cloves, cinnamon, and nutmeg were available and coarse salt in barrels was one of the very important items. The dried foods consisted of rounds of pumpkins, apples, and a _ delicacy, peaches. Beans were staple at all times. Tobacco and whiskey were the profitable adjuncts to the business. No canned foods, no packaged foods, nor protective measures were employed. The steelyard was the important weighing device. These conditions in the fdod industry are certainly primi- tive, but in complete harmony with the building equipment and the total lack of conveniences. Some may raise the Number 2482 question that the foregoing represent the poorest condition which might be found, but on the contrary, it is equal to the average in the pioneer times of the section of the country. ~~» -e-2- Merchants Ask Ordinance To Stop Peddlers. Raising of the present $2 peddler license fee to $4, adoption of an or- dinance requiring house-to-house so- licitors to wear badges and an ordin- ance that will do away with the pres- ent beggar nuisance, will 'be asked of the city commission to-day by the Better Business Bureau. A conference between a special com- mittee of the Chamber of ‘Commerce and City Attorney John Walsh was held last week and the peddler and solicitor nuisance was discussed thor- oughly. The committee, consisting of Harry Kelly, Lou Persitz, Henry Weisenberg, Andrew Peterson and J. P. Harrington, will appear before the commission to request the proposed legislation. Mr. Walsh told the committee it was impossible for the city to enforce any measure that would legislate against interstate commerce, Members of the committee cited in- stances where high-pressure salesmen literally forced themselves into Mar- quette homes and made themselves so obnoxious that people made purchases in order to get rid of them. It is this type of agent that ‘Marquette business men want protection from, the com- mittee declared. The badge plan advocated by the business men has been in operation at the Soo and is reported to be working out successfully. The ‘Chamber of Commerce will get samples of badges used at the Soo, also a description of the plan used there and these exhibits will be offered to the city commission in support of the request for similar legislation. At the Soo any person making house-to-house calls must pro- cure a badge at the city hall. Operating wthout one results in arrest and a fine Or jail sentence. The suggestion for a plan to elim- inate beggars from Marquette streets was endorsed by the city attorney. In- vestigation disclosed that a majority of the beggars who operate on the streets are professionals and_ travel over a regular route summer and win- ter. At one time last summer there ‘Were six beggars within a single block in Marquette. The Better Business Bureau believes that an ordinance should be passed that would permit police to order beggars to keep out of the city—Marquette Mining Journal. ——_2s2->____ » R. B. Carter & Son, dealers in groceries at Wheeler, renew their sub- scription to the Tradesman and write: “We find it a great help in our busi- ness and would not want to be with- out it.” MICHIGAN TRADESMAN April 15, 1931 DETROIT DOINGS. Late Business News From Michigan’s Metropolis. Under the leadership of Oscar Web- ber, vice-president and general man- ager of the J. L. Hudson ‘Co., a group of Detroit’s largest retail merchants went to Lansing last Tuesday to en- ter a formal protest against the Mc- Bride bill imposing a-tax on retail sales in Michigan. After a conference with Governor Brucker, the merchants had luncheon with the Wayne county delegation in the State Legislature and appeared before the General Taxation Committee of the House of Repre- sentatives where a formal protest was registered. At each of the three gatherings Mr. Webber made a thorough and well balanced ‘statement, based on a com- prehensive study of the proposed retail sales tax, and led the discussion of the bill) He described in full the objec- tionable and highly undesirable fea- tures of the McBride bill, as it would affect the retail merchant and declared in its application it would amount to confiscation. The effect of the measure, Mr. Web- ber pointed out, would bear. most heavily on the consumer and would in- crease the cost of living, because of the fact that, of necessity, the retailer would have to pass as much of the tax as possible on to the customer. It is essentially a consumption tax, and as such would burden the poor people more than the rich because a greater proportion of the income of the poorer people is devoted to consumption ex- penditures. Mr. Webber pointed to the fact that the mortality among retailers runs over 75 per cent. A sales tax, he declared, would make this situation infinitely worse and would constitute an added drain on capital or an added deduction from creditors in case of failure. The administrative difficulties that would be encountered, if the bill be- comes a law, were described by the speaker and the constitutionality of the measure was seriously doubted. On Thursday morning the General Taxation ‘Committee, reported out a substitute bill, retaining all of the worst features of the McBride bill, and recommended its passage in the House. _E. A. (Tom) Elliott, former vice- president of the National Grocer Co., has been appointed division manager of the Northern division of the Kroger Grocery & Baking Co., it has been an- nounced by Albert H. Morrill, presi- dent. Mr. Elliott has been associated with the grocery business in Detroit for twenty-eight years. He was first connected with the National Grocer Co. thirty years ago, held successive offices up to the vice-presidency, and resigned two years ago. The Progressive Service Warehouse, Inc., has been appointed exclusive distributor for the Saginaw Match Co., according to James Haboush, buyer for the Progressive organization. The Saginaw Match Co. manufactures Comet matches. Stanley D. Hunt has moved his drug business from 17242 John R street to a new location at 10219 Hamilton avenue. The store will function as the Hunt Drug ‘Co. The second store of the Servwell Drug ‘Co. was opened recently at 12007 Linwood avenue by George Nordman. The other store of this company is located on Warren avenue at Chalmers avenue, M. R. Watson, sales manager of the Schust Company, 905 Hudson avenue, was elected to the post of sentinel of the Cadillac Council of the order of United ‘Commercial Travelers of Amer- ica at a recent meeting of the organ- ization, according to Elmer L. Sick, editor of Council News. The post of sentinel is the first step in the climb towards executive positions in the council. Mr. Sick stated that on May 2 the ‘Cadillac Council of United Com- mercial Travelers will hold a party and dance for all commercial and traveling men at the Fort Shelby Hotel. All those engaged in either of these lines are asked Ito attend. Thomas Matthews has taken over the drug business of E. N. Winborn at 2800 St. Antoine street, Application for, confirmation of 20 per cent. cash composition offer has been filed with the U. S. Court hee in involuntary bankruptcy proceedings against Burton M. Seitovitz, dry goods and shoes. Nominal assets are given as $25,185 in schedules filed. There is a trust chattel mortgage covering stocks of the debtor in Detroit and Port Huron to James ‘A. Muir, trustee for the benefit of creditors. Creditors with unsecured claims of $500 or more are: Endicott Johnson Corp., Endicott, N. Y., $1,687; Edson Moore & Co., Detroit, $3,991; Mrs. Calla Miller, Port Huron, $500; Peoples Wayne County Bank, Detroit, $750; Sarah Seitovitz, Port Huron, $2,100; U. S. Rubber Co., Detroit, $680. J. A. Seaman recently moved his drug business from 9867 Chalmers avenue to 9941 Chalmers avenue. Optimistic news from many quar- ters is reaching the automobile indus- try’s leaders these days. Dealers re- port that the break in the drought has increased confidence in the North and Middle West and that car sales are growing. Seasonal pick-up in business on both coasts is stimulating replace- ment buying, with a large number of cash ‘sales reflecting willingness to withdraw savings. Washington reports that certain classes of American cars are selling well abroad despite general- ly unfavorable retail conditions. An- other encouraging set of government figures reveals an increase in both new and used car financing in this country. These heartening signs indicate a reasonable basis for an anticipated April production of 350,000 motor vehicles. Of this output, the five Gen- eral Motors units are counted upon for 125,000 or 150,000; ford from 100,000 to 125,000, and Chrysler from 35,000 to 40,000. None of these represent unreason- able expectations in the light of the March figures. If the manufacturers mentioned achieve the maximum ex- pected production, or even if they only slightly exceed the minimum indicated figure, the remainder of the industry is regarded as capable of raising the total to 350,000, It is the over-running clutch that provides ‘the principle of ‘the free- wheeling device which Sears-Roebuck has just announced for the Model A ford. The unit is to sell for $15.45. The installation is declared to be simple involving no drilling or sawing. The unit is simp!y a replacement for the regular clutch plate. The ford com- pany, of course, has no connection with the development. While the principle of the unit is the same as that involved in all free- wheeling developments, its design dif- fers. That of the Studebaker, Hup- mobile, Lincoln and Pierce-Arrow in- volvees building the free-wheeling unit into the gear-set. The L. G. S. ver- sion used ‘by Auburn locates the over- running member behind the trans- mission, Decision of a Detroit group to go into the manufacture of five expefi- mental model automobiles with the engine located above the rear axle will bring actuality ‘to a fancy that matiy enginéets here have lately entertained. The cars will be priced from $700 to $1,800, with the experimetit designed to indicate what ‘the. possibilitiés of the design may be for products in various price classes. While the design of the unusual models is the work of John Tjaarda, an engineer associated with General Motors, the corporation is not involved in the undertaking. Sponsors of the experiment have not determined wheth- er they will produce the new-type cars themselves or sell the design to an- other manufacturer after perfecting it. ————__2 2. ~~. Items of Interest To Council No. 131. To those who were fortunate enough to attend the memorial day services at the Moose Temple last Sunday the spirit of real U. C. T.ism was kindled anew. The rites commemorated the pass- ing during the year of Brothers N. D. Brown, Wm. N. Corl, G. W. Fergu- son, O. W. Stark, Charles F. Mason and Peter J. Hackett, and a more revered and loving tribute could not have been presented by any man. The six bouquets of flowers reminded us that those who have passed to the great unknown were still with us in spirit, immortal tributes to the ideals we strive to carry on. In his eulogy W. H. Zylstra likened life to the seasons which come and go, first the spring with its flowers and birds, then summer with its youth budding into maturity, then the short- er days of the fall with its crisp cold nights and the harvest of spring and summer, then the final stage, winter with its blizzards and snow mantled cloak. Somehow his tribute made one feel at peace with the world and ai urge to attain the infinite. Each of- ficer’s station was surrounded by feriis in dignified array. Miss Charlotte Ghy- sels, daughter of Brother Sentinel Charles Ghysels, was flower girl, and a beautiful vocal solo was rendered by Lynn Clark, of Fountain Street Baptist church, Due to tardiness in obtaining definite information as to .where the services were to be held we did not get suf- ficient publicity to warrant a large at- tendance, but next year we hope to have a record attendance. H. W. Carsten. ———_ + Horsemeat Output Gains. Five hundred men are now employed in the twetity-three acre plant-of Chap- pel Brothers, at Rockford, Ilt.,° where 60,000 head of hotses were butchered for meat last yéar. This meat is sold for export to Europe fot human. eon- sumption and for a patented dog ration in the United States. The busitess was started in 1920 and the plant has been expanding éach year. The coni- pany has spent more than $60,000 in dog food research atid P. M. Chappel recently arinouticed the Chappel Ken- nel Foundation to advance “the wel- fare of the dog through better breed- ing, ‘better feeding aiid more hiimatie care.” au ae Doing His Part. A small boy started out one ‘day to seek work. After calling at many places, he succeeded in securing a posi- tion with a blacksmith, Proud with the conquest he had made, he returned home beaming with smiles. His parents noticed his happy expression, and asked him if he had succeeded in securing a position. When he told them he had secured a job at the blacksmith shop, they laughed, and said: “You surely don’t mean to tell us that a little fellow like you can shoe horses.” “No,” said the boy, “but I can shoo the flies.” —_*@<+>____-—_ When the Times Are Hard. When the times are hard ‘and the people are not buying, is the very time that advertising should be the heaviest. You watit to ‘get people is to see what you have to sell, and you must adver- tise to do that. When times are good they will come of their own accord. But I believe in advertising all the time. I never stop advertising —John Wanamaker. —_+--—_____ An apology may in a degree offset the effect of a loss of temper: with cus- tomer or employe, but the best way is to keep your temper in the first place. Telephone Cadillac 1411-1412 COLLECTIONS We make collections in all cities. Bonded to the State of Michigan. Prompt remittance of all moneys collected is guaranteed. Write us for information regarding our system of making collections. CREDITOR’S COLLECTION BUREAU 7th Fl. Lafayette Bldg., Detroit, Michigan “ * ee ae ~ ~~ x ¢ ' — we re me I ea * = ~ ° wt April 15, 1981 MICHIGAN TRADESMAN IN THE REALM OF RASCALITY. Questionable Schemes Which Are Under Suspicion. A furniture store advertised daven- port suites at $59. The illustration ap- pearing in the advertisement, however, was of a more desirable davenport than that which was actually on sale. The store acknowledged this and gave as- surance that more care would be used in publishing illustrations in the future. Another furniture company advertised a radio set at $49.50, less tubes, with a smoking cabinet-radio table for $5— “total, $54.50 complete.” The Bureau pointed out to this store that the word “complete” in this instance was mis- leading, since the tubes for the radio set were not included at $54.50. ‘The store acknowledged this and promised that the word “complete” would not be used in future advertisements unless tubes were included. A newspaper turned over to the Bureau a complaint from a reader concerning one of its advertisers, to the effect that the read- er had paid a $10 deposit on some fur- niture, but the dealer failed to deliver the merchandise and likewise refused to return her deposit. The refund was made after the ‘Bureau discussed the matter with the dealer. Earle E. Liederman proprietor of a correspondence school of physical cul- ture, was the subject of a cease and desist order of,the Federal Trade Com- mission, in connection with alleged misrepresentations he made in adver- tising his course of instruction. The Bureau in the past received numerous enquiries concerning Liederman and his physical culture course. Liederman advertised: “I formerly asked you $37 for my complete muscle building course. Now I have arrang- ed things so that for one-half of the price—$19, you can obtain the same results—the same massive chest, the same broad shoulders, the same power- ful legs, and the same vitality, health and strength as if you paid me my regular price of $37.” The Federal Trade Commission found, however, that $19 was the regu- lar price, and that the course was of- fered for that sum equally to all prospective pupils who had_ not previously become enrolled at the price of $37. Liederman also represented that his course was open for enrollment for a limited time only, whereas the Com- mission found that such time limita- tions were fictitious and were not car- ried into effect by Liederman. Another alleged misrepresentation was the statement that the instruction was adapted to the individual needs of the pupil, whereas the Federal Trade Commission found the course was a series of lessons printed and mimeo- graphed for general and uniform use. Eighteen cases involved eight dif- ferent men’s clothing companies con- cerning whom _ out-of-town people complained that they. had ordered suits from door-to-door salesmen of the clothing house, and that the suits, when delivered, proved unsatisfactory for one reason or another. Most of these were adjusted satisfactorily ~ through the Bureau’s efforts. A com- plaint was received from a woman who had purchased from a door-to- door canvasser of silk stockings which turned out to ‘be undersized. The complainant was unable to obtain an exchange of the hosiery from the can- vasser who was a young woman who had used the names of prominent per- sons without authorization to obtain entrance to the homes of wealthy peo- ple. She had been brought before a magistrate on a customer’s complaint recently, the Bureau’s files showed. At the Bureau’s suggestion, the hosiery saleswoman called on the complainant and corrected the transaction. An- other complaint against a door-to-door canvasser was received from a woman who declared she had paid $4 deposit on a sauce pan but had not received it and was unable to obtain a refund of her money. The Bureau took the matter up with the firm employing the salesman and a satisfactory adjustment was made. Information sought from the Bu- reau by its members and by others often saves them from money losses. One out-of-town enquirer, for ex- ample, recently wrote asking about a private detective schooi. He thought that if he enrolled for the school’s course, he would immediately be able to obtain a job afterwards. The Bu- reau gave him the facts about the school, and relieved him of his mis- impression, Probably fifty enquiries were an- swered during the month on so-called “song publishers.” These individuals advertise that they will set to music the words of their clients and copy- right the resultant song for them. They give the impression that they will se- cure a publisher for the song and that the customer will then be able to make money, just as the writers of current popular song hits do. In fact, all they do is print, cheaply, a limited number of sheet copies of the words and music for which an excessive advance fee is charged, In the field of charity, it came to the Bureau’s attention that the names of several prominent persons were be- ing used to further the sale of tickets for a theatrical performance for the benefit of a clinic in New York de- voted to the free treatment of certain ailments. It was found that the clinic was reputable but that the methods of the professional promoter selling the tickets were not. The head of the clinic had ‘been unaware of the methods used. When he learned of them through the Bureau, he severed con- nections with the promoter and wrote the Bureau a letter thanking it for helping to preserve the good name of his organization. ——_e~-~¢___ Not a Chance. A a new customer produced by mistake a snapshot of his fiance instead of his . business card. “That’s the firm I rep- resent,” he said. The customer ex- amined the somewhat determiried- looking features of the young woman and returned the photograph with the remark, “T’ll bet you'll never be the manager of that firm!” A commercial trave'er calling upon ° To Your Family ile Wedue: Through All the Pears Mnwaucring Hidelity Go Cheir Interests In ¢ Caring for the Property You Leaue to Chem, In Our Charge ¢ As Executor and + Trustee Under Hour me The MICHIGAN TRUST‘Co. Grand Rapids THE FIRST TRUST COMPANY IN MIGHIGAN SES MNP EI SA SR Ie ETS A 4 MICHIGAN TRADESMAN April 15, 1931 MOVEMENTS OF MERCHANTS. Marne—E. F. Lardie has sold his grocery stock to Allen B. Ayers, for- merly located at Holland. Rothbury—James Coon, formerly en- gaged in business at Montague, has re-engaged in the grocery business at this place. Grand Rapids — The Thompson- Lockerby Co., 1444 Lake Drive, has changed its name to the Grand Rap- ids Buick Co. Detroit—Central Linen Service, Inc., 5517 Rivard street, has been incorpo- rated with a capital stock of $20,000, all subscribed and paid in. Lansing—The Gordon Products Co., Lansing owned, has opened a bakery at 324 East St. Joseph street, under the management of C. A. Forman. L’Anse—The Lake Superior Fur & Game Farms has been incorporated with a capital stock of $30,000, $16,000 being subscribed and $6,000 paid in. Detroit—The Wood Furniture Co., Inc., 1252 Michigan Theater building, has been incorporated with a capital stock of $1,000, all subscribed and paid in, Zeeland—John Bouwens, formerly manager of the city market, has taken a partnership in the Peoples market with M. VandeVelde, former proprie- tor. Detroit—Vi-Cris, Inc., 843 Holden avenue, has been incorporated to con- duct a general pharmaceutical business with a capital stock of $50,000, $2,000 being subscribed and paid in. Grand Rapids—Ckarles E. Fuson, Inc., 133 Fulton street,, N. E., has been incorporated to do a wholesale and retail photographic business with a cap- ital stock of $2,000, all subscribed and paid in. Cadillac—Hugh Anderson and Frank Erickson, former employes of J. D. Widgren, dealer in groceries and meats, have taken over the business and will conduct it under the style of the -Wid- gren Market. ‘Detroit—Dairymens Dairy Products, 16925 Stoepel avenue, has been incor- porated to manufacture and deal in dairy products with a capital stock of $20,000, $10,000 being subscribed and $5,000 paid in. Newport—McKenzie & Son have merged their lumber and fuel business into a stock company under the style of the Newport Lumber & Coal Co., with a capital stock of $18,000, all sub- scribed and paid in. Detroit—Igloe Cooler Distributors, Inc., 3240 Rochester, has been incor- porated to deal in cooling and vending devices with a capital stock of 2,000 shares at $1 a share, $2,000 Leing sub- scribed and ‘paid in Detroit—The Service Sales & En- gineering Co., 2715 Webb avenue, has been incorporated to act as manufac- turers’ agent for foundry supplies with a capital stock of $1,000, $500 being subscribed and paid in. Detroit—The Elias Nahhet Co, Inc., 3018 McDougall street, has been incor- porated to deal in cheese, butter, dried fruits and nuts at wholesale, with a capital stock of $10,000, $3,000 being . subscribed and paid in. Flint—The Detroit Street Pharmacy, ““—-=Fre=-4555 Detroit street, has merged its business into a stock company un- der the same style with a capital stock of $10,000, $9,000 of which has been subscribed‘and paid in. Lincoln Park — The Lincoln Park Dairy Co., 1330 Electric avenue, has merged its business into a stock com- pany under the same style with a capital stock of $5,000, $2,200 being subscribed and paid in. Lansing—At a meeting of the board of directors of the Michigan Retail Hardware Association, held here last Wednesday, the proposed tax bill which is now pending in the Legisla- ture was unanimously condemned. Birmingham—Formation of an or- ganization of merchants that will op- erate as a chamber of commerce ‘in the village will be discussed by local merchants attending a smoker arrang- ed by a group of seven merchants. Cassopolis — The First National Bank, of this village, celebrated its 60th anniversary April 10 and held open house April 11, in honor of the event. President Charles A. Ritter is grandson of the founder, Asa Kings- bury. Grand Rapids—The National Hang- ferform Co., 522 Murray building, has been incorporated to manufacture and sell hangerforms and folding boxes with a capital stock of 200 shares at $10 a share, $2,000 being subscribed and paid in. South Lyons—Ciarence Harold. of Detroit, has purchased the interest of Mr. Schroeder, of Farmington, in the grocery business of Schroeder & Ham- lin, 106 Lake street, East. The busi- ness will be conducted under the style of Harold & Hamlin. Detroit—The Louis J. Kretzschmar Est., 600 Chene street, dealer in meats and groceries, has merged the busi- ness into a stock company under the style of L. J. Kretzschmar, Inc., with a capital stock of $2,000, $1,500 being subscribed and paid in. Midland—L. T. Van Winkle, manu- facturer of ice cream, candy, etc., of Grand Rapids, has leased the modern store building just erected on the site of one of the stores which burned some time ago and will cocupy it with a stock of candy, ice cream parlor, etc. Vassar—Earl H. Miller has removed his drug stock to the modern three story building he has erected on the site of the old opera house. Mr. Mil- ler purchased the drug stock of the founder, Harry J. Miller, in 1924. The store has been in existence for cver forty years. Lansing — Henry Dietz, executive vice-president of the City National bank has announced the opening of its new branch at South Washington avenue and Elm street, April 15. The branch is the first to be opened by the City National Bank, Lansing’s oldest banking institution. Big Rapids—Harris Weling, dealer in second-hand furniture, hides, furs, - etc., for the past thirty-five years, will conduct the business under a differ- ent system and open new furniture store in the building recently vacated by L. C. Sanford, owned by Mr. We- ling, who expects to open his store May 1. Manistique—A. B. Waters, who re- cently sold his interest in the jewelry, silverware, etc., stock of Waters & Stamness, has engaged in business in the Sattler building under the style of Burt’s Variety Store. The stock is composed of a wide assortment of goods ranging in price from five cents to five dollars. ‘Manistee — Sale of the plant and properties of the Michigan Tanning and Extract Co., to T. W. Hardy of the Hardy Salt Co., St. Louis, has been announced. Terms of the deal were not made public. Salt and its by-products are to be manufactured at the plant, which will employ ap- proximately forty men. Potterville—The First National Bank of Charlotte has absorbed the Potter- ville State Bank and every depositor will be paid in full. Cashier R. S. Preston says that the township funds will be reinstated at once and he hopes to liquidate sufficient of the bank’s assets to return to each stockholder the amount of his special stock as- sessment, Flint—Sale of merchandise in the Pearce Knitwear store, at 214 South Saginaw street, is forbidden in a tem- porary injunction issued in circuit court by Judge Paul V. Gadola until such time as a settlement sha'l be reached between Nathan Chimovitz, complain- ant in an action filed and Dan and Joseph Kablin, defendants. The store was formerly conducted by Erwin A. Raymond. Saginaw—Charles H. Kretschmer, who recently completed a term as president of the Saginaw Grocers’ and Meat Dealers’ Association, was named president of the Retail Merchants’ Credit Bureau at the annual meeting of the board of directors. Clarence P. Bauer, West Side clothing merchant, was chosen vice-president and William A. Rorke was re-elected secretary- manager. Manufacturing Matters. Grand Rapids—The Wolverine Mo- tor Works, Inc., has increased its cap- ital stock from $100,000 to $150,000. Detroit—The Durowood Industries, Inc., of Detroit, 1910 Buhl building, has been incorporated with a capital stock of 87,500 shares at $4 a share, $1,000 being subscribed and paid in. Sturgis—The Riess Efficiency Tool Co. has been incorporated to manufac- ture and deal in all kinds of tools and machinery with a capital stock of $100,000, $15,310 of which has been subscribed and $1,600 paid in. Adrian—H. E. Rose, for the past four years secretary of the Weaver Bros. Co., has now established himself in the same line of business, metal pickling equipment. Mr. Rose’s of- fice is at 11902 Phillips avenue, Cleve- land. Charlotte—The Battle Creek branch of the R. W. Carr Monument Co., has been sold to Frank Williams and Carl Warner, employes of the company. - Since the death of Mr. Carr the busi- ness has been conducted by Mrs. Carr and James H. Bryan. Holland—The Royal Casket Co., one of Holland’s new industries, is now under production, employing a crew of ten men which will be increased as equipment and plant are put in order to handle the réquired preduc- tion of twenty-five’-caskets per day. Owosso—John Spousta,. owner of the Advance Castings & Manufacturing Co., of St. Louis, where its plant was destroyed by fire a few months ago, has purchased the rear building of the defunct Owosso Foundry Co. plant on So. Washington street and is moving the machinery and equipment into it trom St. Louis. Two carloads of ma- terial have already arrived and when the plant is in operation twenty-five or thirty men will be employed. Coldwater—Acceptance of a compo- sition settlement as proposed by of- ficials of Titus Iron Foundry at a meeting of the company’s creditors held in Federal Court at Detroit. Con- firmation of the settlement will not be given by the court for two weeks in order to allow other creditors suf- ficient time to enter objections to the proposed settlement. The foundry will continue to operate under the receiver- ship of Dayton L. Prouty. Saginaw—The Linde Air Products Co. and the Prest-O-Lite Co., both units of the Union Carbide and Carbon Corporation, have purchased sites on the West bank of the Saginaw river, on which two modern plants will be erected. The property formerly was owned by the Pere Marquecte Railway and will be developed by the new owners with the advent of increased business. The entrance of the Union Carbide and Carbon Corporation into Saginaw’s industrial group will give employment to a considerable num- ber of men and also marks the first development of this type of industry in the city. The Linde plant in Sagi- naw will be the sixty-ninth of a chain established by the corporation thrcugh- out the United Staes, while the Prest- O-Lite plant will be the fifty-second The business of the Linde Air Prod- ucts Co., reputed the world’s largest producer of oxygen, is unique inas- much as air is the only raw material required. Like the Linde Co., the Prest-O-Lite Co. also is reputed to be the leader throughout the world as a producer of compressed acetylene, tl:e chief raw material of which is calcium carbide. o--. > ——- Wages in Michigan Show 10 Per Cent. Gain. An increase of nearly 10 per cent. in the total wages paid by Michigan industry in general for the period end- ing March 15, compared with the per- iod ending Feb, 15, is shown in the monthly report issued April 13 by the State Department of Labor and In- dustry. The combined weekly payrolls of the 440 “sample” concerns during the month ending ‘March 15 was $6,798,- 739, against $6,221,525 the preceding month. An increase of 2.5 per cent. is shown in the number of men and women given employment. The average weekly income of in- dividual employes’ increased $1.72 a week. The report for the last period shows a weekly income of $27.73, com- pared with $26.01 in February. The report showed improved conditions in the automotive industry. a &- 7 April 15, 1981 MICHIGAN TRADESMAN a Essential Features of the Grocery Staples. Sugar—Jobbers hold cane granu- lated at 5.20c and ‘bee granulated at 5c. Tea—The feature of the market dur- ing the week has been the official an- nouncement that the plan to reduce production in the various countries for the purpose of improving prices has been abandoned. The markets in this country have not yet been sharply af- fected by this. Business has been fair without change in price. Coffee—Situation in Rio and Santos futures, green and in a large way, has gone from-bad to worse during the week and conditions in Brazil affecting the coffee market seem pretty nearly hopeless for some time to come. Actual Rio and Santos on spot is a small frac- tion lower than last week. The job- bing market on roasted coffee seems about the same, but here and there there are declines which will meet the green price. The chains are selling coffee very cheaply. Milds remain un- changed for the week. Canned Fruits—California fruits ap- parently are well maintained, in spite of some pessimistic reports of shad- ing on the Coast. Canned Vegetables — The tomato market appears to be stabilized at its present basis. Improved consumption is expected to maintain these quota- tions, and stocks generally are held more strongly. Peas continue irregu- lar, with concessions reported in New York and Wisconsin on better grades. The demand for cheap peas has ap- parently depleted stocks in many hands, and there is an inclination to hold at somewhat firmer prices. Dried Fruits—The shortage of some items, both in New York and on the Coast, ,would seem to make the early covering of needs advisable, not only from thé standpoint of prices. but of available stocks, too. For instance, fancy and extra fancy Bienheim apri- cots are closely sold up, and it is only a matter of a short time before none can be had at any price. For prompt buyers, stocks on the spot offer an attractive investment, for in many in- stances they are selling below replace- ment costs. Top grades of dried peach- es and pears are also in very short supply and are generally held for high- er prices in the primary market than in New York. Small sized prunes are getting well cleaned up, particularly 70-80s. The heavy movement from California both for export and chain store outlets has left only a small amount still on the Coast, although medium sized prunes are itt adequate supply. Oregon prunes can still be bought in New York at prices which compare very favorably with those asked in the Northwest. Raisins show- ed no particular activity at the present time. Despite the control exercised on stocks by the raisin pool, there is stiil much reluctance to stock up. Canned Fish—Reports from Maine bear out thé general belief that sardine factories will open unusually late this year. From present indications the season will not open until July, at any rate, for fish conditions will not per- mit it. As a result, another short pack would seem to be inevitable. The mark- ed firmness in California sardines has been brought about by the failure: of the March run, and the scarcity of large size fish now in the ahnds of Coast packers. In tuna fish, some- thing of the same conditions exist. The spring run was also a failure, and canners look for advances all along the line,, owing to depleted stocks, Shrimp, of course, has been scarce for some time back, and canners are forced to pay more for raw stock to build up their inventories. Beans and Peas—Market on dried beans is very dull, weak and unsettled. From beginning to end it is a buyer’s market with no buyers very keenly in- terested. Dried peas show no change for the week. They are also neglected. Cheese—The demand for cheese is fair and the supply moderate. No change in price. Nuts—The nut market continued to be a routine affair last week, without any definite feature. Buyers are hav- ing occasional difficulty in getting some varieties, owing to low stocks in the hands of importers and belated or insufficient replacements from abroad. French walnuts are in very low supply and Manchurians are well sold up against arrivals, and shippers in the Orient have practically withdrawn. The Italian almond market continues firm and little is heard from the prin- cipal Spanish exporters, which has led to the general belief that primary mar- kets in that country are pretty well cleaned up. Levant shelled filberts have strengthened under the reported dam- age to the new crop in Turkey by the recent storm. There is a fair amount of activity in new crop shelled Brazils, and enquiry is promising, but buyers are reluctant to buy very far in ad- vance of immediate needs. The un- certainty of future prices has led to caution by importers and trade alike. Shelled pecans are moving out in a routine way. California unshelled al- monds and walnuts are cleaning up in an orderly way. Pickles — This market continues much in the same condition as previ- ously. Genuine dills are still difficult to obtain, much of the glass jar busi- ness being in imitations. Prices are at the same quotable levels as last week. Rice—Continued movement of rice to distributors issreported, with buying still on a small lot basis and prices unchanged. There is no attempt being made to purchase far in advance of needs and stocks on the spot are mod- erate. Top grades of Blue Rose are reported as only moderate in the South. Growers are holding firmly for present prices and mill stocks also are steady, with the exception of Pro- liics, which are pressing for sale in spots. ' Salt Fish—Salt fish remains quiet. This is not unusual, however, dealers remarking that a dull season at this time of the year was quite normal. It is believed that the stocks to be carried over into the new season/ will not prove large, since the consuming interest has been sufficient to work them off. Syrup and Molasses—A fair business is reported for sugar syrup at unchang- ed prices. Compound syrup is selling in a small way at unchanged figures. Molasses is rather spotty as to demand, without any change in price. - Vinegar — Quotations are without change. The demand has failed to show any improvement, still being af- fected by the seasonal falling off. —————_> 2 >__— Review of the Produce Market. Apples—Current quotations are as follows: Spies, A Grade =2.----_-_ 2 $3.00 Spies, ‘Commercial ~------------- 1.85 Goes baking (202 ee 2.50 Spies, Hancy =. ---- = 4.00 Baldwins, A Grade ---=-------- 2.50 Baldwins, Commercial ---------- 1.60 Starks; A Grade 222222220 2.00 Starks, Commercial _-___.._-_-- 1.50 Western apples command $3 for De- licious, $2.75 for Winesaps and $2.50 for Roman Beauties. Bananas—44%4@5c per Ib. ‘Beets—65c per bu.; new from Texas 75c per doz. bunches. Butter—The market has ruled from steady to weak since the last report and the price is a small fraction lower than it was a week ago. Demand is rather poor and the situation some- what soggy. Jobbers hold 1 Ib. plain wrapped prints at 26c and 65 tb. tubs at 2414c for extras and 24c for firsts. Cabbage—75c per bu.; new from Texas, $2.50 per crate of 80 Ibs. Carrots—75c per bu.; new from Cali- fornia, 75c per doz. bunches or $3.25 per crate. Cauliflower—$2.50 per ‘crate of 12. ‘Celery—Florida stock is $1.75 for 2 doz. box and $4.25 per crate. Cocoanuts—80c per doz. or $6 per bag. Cucumbers—No. 1 hot house, $2 per doz. Eggs—Receipts of eggs are perhaps not as heavy as one would expect at this season, but the demand is not more than fair and there were slight reductions in price during the week. Storage supplies are 15 per cent. less than they were a year ago to-day. Local jobbers pay 17c for strictly fresh sizable eggs. Grapefruit — Marsh Seedless from Texas is sold as follows: 54 Sc eee $4.25 C4 4.00 AOC 4.00 SO 3.75 Extra fancy sell as follows: Se ee eee $3.75 O4) oe 3.50 AO a ee 3.50 80 ----- a 3.50 OG ee ee 3.50 Bulk, $3.50 per 100 tbs. Green Onions—60c for shalots. Green Peas—$3.25 per hamper for Southern. Lettuce—In good demand on the following basis: Imperial Valley, 4s, per crate _-..$4.50 Imperial Valley, 5s, per crate --.. 4.50 Hot house leaf, in 10 Ib. baskets_. 1.25 Lemons—To-day’s quotations are as follows: 360 Sunkist 2 $5.50 S00 Sunkist se 5.50 360; Red Ball 20500 oe 4.50 300 Red Balt 20 4.50 Limes—$1.75 per ‘box. Oranges—Fancy Sunkist California Navels are now sold as follows: 5 2G $4.00 PS 4.00 7G 4.00 200 4.25 2G 4.25 Dae 6 ee 4.25 O88 ee 4.25 GAG ee 4.00 Floridas extra fancy are held as fol- lows: 6 $4.00 Me 4.00 6 4.00 A 4.00 Me 4.00 CS 3.75 Me 3.75 Bulk, $4.50 per 100 Ibs. Onions—Spanish ffom Arizona, $2.50 per crate; home grown yellow in 100 Ib. sacks, $1.20. Parsley—50c per doz. bunches. Peppers—Green, 65c per doz. for California. Pieplant—$3.25 for Southern in 40 Ib. ‘boxes. Pineapple—Cuban 24s and 30s com- mand $4.50. Potatoes—Home grown, $1.10 per bu.; Wisconsin, $2.25 per 100 Ib. sack; Idaho, $2.65 per 100 Ib. sack; 75c per 25 Ib. sack. Poultry—Wilson & Company pay as follows: Heavy fowls 222.2205. 2 22¢ Bight fowls: 22200) 21c Ducks 32220252 ee 14c Geese 2-2 12c Strawberries—$4.25 for 24 pint case for Louisiana fruit. Sweet Potatoes—Indiana, $3.50 per bu.; Tenn., $2.75 per bu. Both are kiln dried. Tomatoes—$1.35 per 6 lb. container, Southern grown. Veal Calves—Wilson & Company pay as follows: Baney 220528 foo 10c Goad 8c Medi 3 6c Peer 20 ee 6c Wax Beans—$5.25 per hamper for Southern stock. > ~~ Bay City Opposes Sales Tax. ‘Bay City, April 13—Bay county’s representatives at the State capital re- ceived the following telegram to-day: Bay City retail merchants are much against the retail tax bill. It is distinct- ly class legislation, and does not tax manufacturer, jobber, or professional services. Why not make a tax cover- ing everyone, whether retailer, manu- facturer, jobber or professional man, who sells merchandise, or service, and not put the burden on the retailer alone. Your support to our group to fight this bili will be appreciated. H. R. Ford, President Bay City Retailers. —_+-++____ Nine New Readers of the Tradesman. The following new subscribers have been received during the past week: D. S. Blanding, Greenville. Frank J. Bennett, Jackson. Earl Rogers, Grand Rapids. F. Dykhuis, Muskegon. ‘Stilson V. MacLeod, Grand Rapids. James Meyers, Bishop. Dennis Maghielse, Grand Rapids. Leon V. ‘Calvert, Detroit. C. Van Malsen, Wyoming Park. oe ; The success of opera singers is usu- ally ‘better pronounced than their names, pepremsmerencesesrtnree TASrEee prmrene—— MICHIGAN TRADESMAN ae re eee = = mer ‘ <——— - Worthy Tribute To Worthy Citizen Colonel D. N. Foster. Fort Wayne, Indiana, April 13—Individually and collectively we like to pay tribute to a “real citizen”, a man who has given many, many years of his long life to his community. Both on that account and because we love him as a man, it is most fitting that we unite in expres- sing our warm appreciation to Coloniel D. N. Foster, Chairman of the Park Board and life-long citi- zen of Fort Wayne, on the occasion of his 90th birthday which will occur on Friday, April 24, 1931. You are cordially invited to be present on this occasion and join with your friends in honoring one who has done much for his city and country in a patriotic, business and civic way. The dinner, starting at 6:15 p. m., will be informal and will be held in the Chamber of Commerce auditorium. The price will be $1.50 per plate. The Pennsylvania quartet will sing several numbers. Several short addresses by prominent business men and a talk by Colonel Foster will enliven the evening and we feel sure that we can give the Colonel a good start.on his next 10 year lap. J. B. WIEs, Manager Chamber of Commerce. April 15, 1981 ay mw ho + é agp 2 4 ¢ 9 Jochen ay MICHIGAN TRADESMAN NEW COMMERCIAL LAW FIRM Warner, Norcross & Judd Join Hands , May One. David Warner, Vice-President in charge of the Chicago office of R. H. Rollins & Co. for the past two years, has resigned his position with that house to return to Grand Rapids and re- engage in the commercial law business with two Grand Rapids attorneys, Geo. lL. Norcross and Siegel Judd. Mr. Norcross has been engaged in the practice of the law for several years. He is at present associated with others under the style of Corwin, Norcross & Cook. Mr. Judd suceeeded Mr. Warner as corporation attorney for the former firm of Travis, Merrick, Warner & Johnson. Later he retired from the law firm to.succeed Mr. Warner as local manager for R. H. Rollins & Co. The three have had long and varied experi- ence in the work they have conducted so success- fully under former conditions and will undoubt- edly achieve a still larger degree of prominence and success under the new regime. It is a matter of congratulation that a man so thoroughly versed in the intricacies of commer- cial and corporation law is to return to Grand Rapids and that he will be associated with other men who have made their mark in their par- ticular lines. Geo. L. Norcross David Warner Siegel Judd x. MICHIGAN TRADESMAN April 15, 1931 ECONOMIC BRASS TACKS. Lack of leadership in the present business emergency has called forth a growing demand for the analysis of our principal problems and for the establishment of an economic “general staff,’ which would suggest the best ways of meeting those problems and of guiding future business progress. The Soviet five-year plan is usually the inspiration of these proposals, but what their proponents seek is a program that would combine the best features of the Soviet system and our own. This combination would probably em- brace an agreement on fundamental principles of development and at the same time encouragement for the wid- est scope of individual initiative. We properly credit individual initia- tive for some of the best progress we have made economically, and yet, of course, it can easily be demonstrated that the fruits of this initiative, so far as the great bulk of our citizenship is concerned, have been very meager. The value of our products has been running entirely too far ahead of the returns to the workers, a fact that is accepted by not a few authorities as the chief cause of our business crisis. In the demand for study of our eco- nomic difficulties it seems to be over- looked that there is a great mass of data on all phases of the subject. Nev- ertheless, what this demand really means, no doubt, is that we should come to grips with some truths which are not relished in our capitalistic so- ciety. Many high industrial executives have private views which they would not for a moment think of publishing. Some economists and a sprinkling of association officials have similar views. For the time being, however, they all prefer with few exceptions, to keep these ideas to themselves. But if the demand for a real show-down grows, perhaps our next economic survey may prove quite sound, yet frank enough to do us real good. COMMODITIES DECLINING. A sharp rise in the weekly business index, with all but the steel series advancing, contrasted with another sinking spell in commodity prices dur- ing the week. The quarter begins, therefore, with a continuation of the rather spotty movements in industry and trade which have characterized the course of business since the beginning of the year. However, the net result is a slow trend upward. Further weakness in wholesale com- modity prices has brought the Annalist weekly index down to 107.7, with only the miscellaneous list showing an ad- vance and the chemical group stand- ing unchanged. Fuels, building ma- terials and food products are showing decline but are still well out of line with the average. The so-called “sen- sitive prices” reacted last week after their former advance. Failure to get the recent steel ad- vance on bars, shapes and plates to hold may mean, it is said, a reduction in wages. Such action would probably be followed by a great many employ- ers, who, if unconvinced themselves of its desirability, may give in to the strong banking pressure being exerted to this end. The argument is being advanced that part-time work means a reduction, even though rates are main- tained. At the same time no assur- ance can be given, of course, that part- time schedules will be replaced by full- time operations under lower scales. In the key lines of industry, steel operations have receded, automobile manufacture continues cautious and building activity has expanded. Build- ing contract awards last month on a daily basis ran 33 per cent. ahead of those in February, which exceeded by a large margin the usual seasonal in- crease. The total, however, was 19 per cent under a year ago. HARSH CREDIT TREATMENT. Besides the shuffling around of re- tail customers from one store to an- other, due to unsual circumstances, it seems worth while to call attention to the changes which may be wrought by crude collection methods. Instances have recently been heard of which in- dicate that many stores may regret their harsh treatment of those who were favored clients not so long ago. Some accounts are’“slow” just now because the debtors can find no pos- sible way of making prompt payment. Perhaps a few are using the depression as an excuse and could meet their bills. Another small group may be holding up payments when by possible econo- mies they could discharge their obli- gations. It is evident, however, that the stores which intend to stay in business and promote trade when good times return might very well adapt their treatment of debtors to the circum- stances indicated. When it is discov- ered that the customer cannot pay, possibly that fact should be accepted with good grace. Where it is shown that the customer might pay if reason- able economies were practiced, then something along the instalment plan might be tactfully suggested. If the depression is used merely as an excuse, then firmer tactics would be warranted. Of course, the pressure on some stores from their own creditors is se- vere and this pressure is to be found in an exaggerated form right back through the manufacturing divisions. Credit was too “loose” once and there is little question but what it is too “tight” now, and for little reason in many cases. A little better judgment, and certainly a little better under- sanding all around, would do no harm. WORKING WITHIN THE LAW. A new trade institute was launched during the week and the announcement emphasized that all its activities would be in full accord with the legal deci- sions governing such co-operative en- terprises. This organization appar- ently found plenty of scope within the law to carry out educational and other steps looking toward the welfare and improvement of the industry. One might suppose that the same expression would cover all trade groups, and yet it is evident from the increasing number of organizations which are alleged to have run foul of the law that the memberships had oth- er purposes in view and sought arbi- trary controls instead of those which very properly might be set up through education and the imparting of accu- rate information on market conditions and approved distributive, manufac- turing and financial practice. As even the technicians in anti-trust laws admit, industry is permitted and even encouraged to gather and dis- tribute data on its operations. There is no law which stands in the way of discussion of costs and marketing pro- cedure. On the other hand, many “experts” have proffered their services on the basis of being able to “get around the law” and set up those arbi- trary controls which the law forbids. It will therefore be interesting to watch how the newest institute de- velopment works out, but, even be- fore the results are known, it can be accepted with full confidence that an organization which undertakes in every possible legal way to promote the ef- ficiency of its industry will far exceed the accomplishments of a group which attempts artificial “stabilization.” SEEING BY TOUCH. The extent to which a blind person of any age is able to make his or her other senses, especially those of touch and hearing, take the place of sight, is a never-ending marvel to persons who can see. But there are many ob- jects which even a highly developed sense of touch cannot reveal to a blind person—skyscrapers, for instance. To overcome this obstacle toy models of such things have been provided, al- though in a limited way. It is now promised to enlarge this kind of as- sistance by “showing” objects of many sorts in minature to children and adults throughout the country. The plan is explained by Robert B. Irwin, executive director of the Amer- ican Foundation for the Blind and chairman of the committee which is making arrangements for the world conference on work for the blind. Mr. Irwin himself has been blind ever since he was five years old. As a result of the co-operation of several organizations small models of objects ranging from huge buildings and street cars to cows will be manu- factured and exhibited, so that the blind will be enabled to “see” the world by touch. It is hoped to keep in museums permanent exhibits of such models which may be borrowed by schools for the blind. In Vienna at the Jewish Institute for the Blind, of which Dr. Siegfried Aitmann is director, there is a minia- ture ocean harbor, with lighthouse, fishing boats, cranes for unloading freight and replicas of other objects characteristic of the docks of a busy seaport. Even a person in full posses- sion of his sight would enjoy an ex- hibit like this. DRY GOODS CONDITIONS. Following the holiday, retail trade fell back during the past week to a lower level, even in sections which were not disturbed by unusual weather conditions. The recession, however, was a little different from that expected, because sales of ready-to-wear and ac- cessories brought fairly good response. Home furnishing lines were quieter, particularly in bulk goods. However, store volume is still running ahead of a year ago, since the dollar volume has not dropped to the same extent as prices have been lowered.- The preliminary report on depart- ment store sales for March was about in line with expectations. The total reported by the Federal Reserve Board for the country as a whole declined 3 per cent. under sales for the same month last year. The comparisons were very spotty, ranging from an increase of 7 per cent. in the Richmond Reserve area to a reduction of 15 per cent. in the Dallas district. Only two other districts enjoyed increases, those of Boston and Minneapolis, both of which obtained gains of 5 per cent. Additional effects from the distribu- tion of loans to veterans on their in- surance are reported, now that these payments are mounting. The men’s wear retailers describe a more active demand for clothing and furnishings. There was more activity in the wholesale merchandise markets during the week, but the level of operations left plenty of room for improvement. The number of buyers on hand is ex- pected to increase materially this week. DIAMONDS IN “THE ROUGH.” Word from London, Antwerp and South Africa indicates trouble in the ranks of the diamond dealers, cutters and miners, with Antwerp gem work- ers threatening to throw $75,000,000 worth of diamonds on the market in answer to the recently raised South African bar against supplying the gems to European markets. “Diamond wars” have not been un- known in the past, but in recent years the South African government, acting with the owners of the most im- portant diamond fields, has kept the trade well stabilized. This has been possible because South Africa has a virtual monopoly on the world’s dia- mond supplies and co-operative re- striction of output has kept the price level within bounds. The present trou- ble arises from the failure of one mine to observe the restrictions, and ap- parently those handling the reins of the combine believe that the European merchants had some part init. The “war,” however, even if it comes, will probably be of short duration. The producers’ monopoly is nearly enough complete to choke off rebellion in short order. But meanwhile there would be fuss and flurry in many a Maiden Lane. We have all the necessary factors for employment and prosperity, name- ly, materials, machinery, money and men—let us properly organize and dis- tribute them. Those in possession of earth’s goods must as a body shoulder the duty and responsibility of giving to non-owners access to their goods at such reasonable terms and_ through such accessible arrangements that they will have at their disposal at least the minimum of material goods to enable them to preserve their lives, to exer- cise their faculties and develop their persons. The function of youth is to be young in fact, and the function of age is to be young in spirit. Re cieteeen te 2 ‘ 1 4 , ® vate # « |» | t { 3 ps ’ 2 oe { rw, e ° oo Ay, e @ April 15, 1931 OUT AROUND. Things Seen and Heard on a Week End Trip. Last week’s Out Around took me to Fremont, which it is-always a pleasure to visit. I found every merchant on whom I called in a pleasant frame of mind, due to the satisfactory patronage he had enjoyed during the winter months and the pleasing prospect which confronts the retail merchant for the coming summer. ‘This condi- tion is, of course, due largely to the superior market afforded the farmers for nearly everything they can grow by the Fremont ‘Canning 'Co., which is one of the outstanding institutions of its kind in the State. Dan Gerber, Vice-President of the above named company, has returned from a seven weeks trip to the Pacific coast and on Monday of this week Frank Gerber, President of the cor- poration, left for a two month’s stay in Paris. He sailed from New York Tuesday on the Leviathan for Cher- bourg. Although Mr. Gerber was very ‘busy getting ready to take his usual sum- mer trip to Europe, he dropped his ‘work for a few minutes to review the chief events of a trip he and his wife took to the canal zone nineteen years ago. I happened to be on the same beat, both going and coming, and we happened to stop at the same hotels at the same time, so we saw much of each other. We both recalled the papaya which was served as an appe- tizer at breakfast at the hotels on both sides of the isthmus. He said he did not meet the article again until he visited Honolulu a few years ago. Mr. Gerber has done so much traveling in foreign lands of late years that there are only about two places left which he has not visited—the North and South Poles. He has developed into a confirmed globe trotter. I presume his son will soon follow in the father’s footsteps. John Haveman, who ‘has conducted a grocery store at Bishop for the past seventeen years, has sold his stock and store building to James Meyer, of Grand Rapids, who will. continue the business. Mr. ‘Haveman will remove to Grand Rapids and reside at 612 West Burton street. He will devote the summer to rest and_ recreation, both of which he deserves after so long a period behind the counter. C. L. Turner, who conducts the gro- cery store on the hill at Newaygo, has been off the active list for about six months. His affliction is due to pain and swelling in the left arm, which has been almost unbearable at times. Med- ical doctors attributed his trouble to neuritis, but it is now evident that his trouble originated in the spine, for which he is receiving treatment and is gradually recovering. ‘The store has been managed in the meantime by Mrs. Turner, who has kept everything in apple pie order. Not many grocers’ wives could take up the duties of store manager and carry on as successfully as she has done. aS a aS OE SR IER arto MTL oR ae tee ee geen IIS MICHIGAN TRADESMAN As an instance of how the “co-op” plans put in force in some localities work to the loss and annoyance*of the farmer I can point to the unfortunate experience those cherry growers of Oceana county are mow confronted with who signed the ten year contract of the “co-op.’ The contract pro- vided that the growers were to be paid for the fruit they furnished for canning when the canned cherries were sold. All canneries conducted under private ownership pay for the fruit they can the day it is delivered to the cannery, ‘but in this case the can- ned cherries put up at Shelby under Government auspices are still in the warehouse, unsold, and apparently not likely to find a market for months to come. As a result, the growers who need the $59,500 coming to them from last year’s crop are now without funds to pay for fertilizer, spraying materials and to ‘finance their pickers two or three months hence. The situation is deplorable, to say the least, and the depression of the farmers who are be- ing victimized by Uncle Sam under the guise of exploiters of the nth degree is intensified by the realization that they are tied up to a ‘ten year contract from which they cannot extricate themselves. This appears to be the universal ex- perience of farmers who listen to the siren voice of the exploiter who mas- querades under the magic name of “co-op,” which has come to be a pretty good synonym for disappointment and disaster. I am sorry I cannot get this message to the eyes and ears of more farmers who might otherwise sign the ten year contracts which prove dis- astrous to all growers who place any reliance on the plausible promises held out by the leaders of this unfortunate feature of Governmental merchandis- ing, I hold no brief for Kroger or any other chain institution, but I must certainly concede that the new man- agement is going to pull that organ- ization out of the mud in which it wallowed under the infamous regime of Kroger and Albers. When Mr. Morrill took hold of the filthy mess which confronted him he said he would work order out of chaos and he has already succeeded in accomplishing his undertaking to a marked degree. Short weight, short count, short meas- ure and short change are things of the past and inferior food products have been relegated to the background. The common stock, which was marketed originally at 132, had dropped to 15% when Mr. Morrill took hold. It has since advanced to 31%, with every prospect of further advances, which demonstrates how quickly decent mer- chandising methods find a ready re- sponse in the stock market, no matter whether the organization is independ- ent or chain. I do not advise my friends to acquire stock in the Kroger company, because the Morrill regime has not been in the saddle long enough to demonstrate whether the present policy will prove to be profitable. ‘The present policy is the antithesis of the wretchedly dishonest policies of Kroger and Albers which made them so ob- noxious to all honest men. I have positive assurance that word has gone to all the buyers of the corporation | that they are absolutely forbidden to -purchase culls, seconds, cracks and dirties hereafter. This is as it should be. Mention was made two weeks ago of the serious illness of Mrs. L. J. Koster, wife of the veteran dry goods salesman, at Grand Haven. Mrs. Kos- ter died suddenly Wednesday evening of-last week. The funeral was held at the Presbyterian church Saturday afternoon. ‘The following remarkable tribute to the deceased was published by the Grand Haven Daily Tribune: It is given to some more than others in life to make their presence felt in their community. Their lives are link- ed inseparably with the lives of those among whom they dwell. Theirs is the labor of love which carries forward through the years with quickened in- terest and unfailing enthusiasm. It is their example, their leadership, some- times, and at any rate, their zeal which inspires others to labor and which keeps burning the torch of light in all good things. And when they fold their hands, their labor done, the work to which they gave with unstinted meas- ure, does not cease, but rather goes for- ward under the guidance of a- noble spirit. Grand Haven has lost much in the passing of Mrs. Louis J. Koster. But we who have known her in life have gained much through the memory she has left to us—a legacy to this, her community, which is far and above any attempt to estimate. Her place in our lives cannot be filled. There is to-day that void in our community life, our church life, our social life, which can be filled only by our memory of the brave and joyous soul who dwelt among us. Many of us have known her always, it seems. ‘She lived in Grand Haven practically all of her life and_ since girlhood she has been active in many phases of our lives. Some knew her best as a worker in her church—the historic old Presbyterian ‘Church. There her labors never ceased. As a girl she began and through her life she con- tinued unfailingly, continually, zealous- ly—chorister, organist, leader, social worker. No one was ever more faithful to a trust than she. To some her memory as a musician will remain always. For years nothing of musical nature in this community has been without her interest, her sup- port, her help. She loved music. She understood music. Her conception of the best in it was deep and true. It was her great love, the outlet fof her inner being, the loosening of the thongs of emotion. Hers was a God-given gift. She played, she sang, she helped and inspired others. Of that gift she gave freely, cheerfully always, her only compensation being the joy of service. In the church, in the concert, in the homes of the people of this community she shared that divine blessing of har- mony of sound—at weddings, among those she loved, she played often the majestic strains of festal music. In the happy gathering of old friends she played the old songs. In musical festivals she added her part always cheerfully and happily. And _ often, with heart-strings torn with grief in the loss of old friends, she played the music of mourning through her tears. One cannot think of this woman who lived always among us, without the conviction that she was not of the ordinary. She had a place of her own among us, a place as distinctive as a lone tree upon a prairie. And now that she is gone we, who have always been among her friends, will realize, as time goes on, how much we miss her, how great is the void she left. We will not, we cannot, we do not wish to forget her. Hers is the kind of spirit which remains long among those she loved in life. And it is well, ‘be- cause hers is the firm, the shining spirit we must have always with us to make us useful and to keep us brave. J. C. Beukema, Secretary-Manager of the Greater Muskegon Chamber of Commerce, writes me as follows re- garding the gradual improvement in manufacturing conditions in our good neighker on the lake shore: “7 note your reference to the Alaska Refrigerator ‘Co. ‘The company has made turther increases in its force, so that at ihe present time it is employing over 700 men. The bulk of the pro- duction is cabinets for electric units, primarily Norge and Copeland units. Norge has also opened an assembly plan: in the Alaska factory which is employing twenty-three men.” E..A. Stowe. — Corporations Wound Up. The following Michigan corporations have recently filed notices of dissolu- tion with the Secretary of State: C. W. Gill Lumber Co., Ann Arbor. Good Health Restaurants, Inc., Battle Creek. A. Barah & C€o., Flint. Cooper Bessemer ‘Corp., Mt. Pleasant. Black Monument Co., Grand Rapids. William M. Perrett & Co., Detroit. B. P. Van Court ‘Co., Inc., Detroit. Centerline Land Go., Hamtramck, Cambridge '‘Corp., Detroit. 3est Store Fixture Mfg. Co., Detroit. Baxters Clothes Shop, Detroit. Shur and Sons, Inc., Detroit. Beacon Shoe Co., Grand Rapids. South Perry Battery Shop, Pontiac. Elliott-Bradley, Inc., ‘Battle Creek. Mitzi Frocks, Inc., Detroit. S.-R. Furner, Ine, Detroit. Peter White Land Co., Ltd., Marquette Yellow and Black, Inc., Detroit. a Men’s Wear Orders Gain Sharply. A sharp increase in the number of orders for men’s clothing and furnish- ings has taken pace. With favorable weather ‘beginning to stimulate retail sales, resident offices expect a steady volume of orders for Spring merchan- dise. Topcoats and suits are now mov- ing freely and purchases of furnishings continue at a steady pace, it was said. Pajamas, shirts and neckwear are be- ing bought in liberal quantities with hosiery and novelties also receiving a fair share of attention. —_—_——-.~ A Working Basis. Work when you work With heart and soul; Shirk? Then you shirk If on parole; Remember this: Any game— Work or play Works the same Any day. Man be a man And one beats none; Eden began With only one; Remember this: That meanwhile You shall see With a smile Mastery Live as you live Yes! Day by day; Get for you give It works that way; Remember this: Then your books Will show gain Just like brooks After rain. Rise always rise To tote your load; Skies still are skies On anv road; tember this: Not a star Runs your train; Milestones are Where you gain. Charles A. Heath. 10 MICHIGAN TRADESMAN April 15, 1931 HAVE YOU MUCH TO GAIN By Incorporating Your Business at the Beginning? The form of business ownership used may make a great deal of difference in regard to the methods that it is best to use in conducting a business. There are three general forms of ownership, the individual, the partnership and corporate. To illustrate the three let us assume an imaginary case. A man starts a retail business. He is sole owner and is the only one who invests money. He has been drawing a salary of $75 a week up to the time he starts in business, but he decides that it will be better to get along with $40 a week now and leave the rest in the business that it may have more working capital. Being a good busi- ness man he keeps a record of this $35 a week which he is virtually put- ting into the business in cash and charges it up to the capital account. He has a couple of grown sons who have been working in the meat business and whom he persuades to come to work for him. They also agree to work for less money than they have been receiving, but the father wishes to protect them so he keeps a record of the difference between what he pays thm and what they earn and every six months gives them his personal note at 6 per cent. interest for the dif- ference that has accrued during the past six months. He still continues to hold the entire ownership and to as- sume all the responsibilities and lia- bilities but he holds the interest and loyalty of his sons through verbal agreements that as soon as the busi- ness shows the necessary profit and growth he will not. only pay off the notes, but will lend each enough money so he can start a store of his own. If the business grows and prospers the plan is carried out and though each of the three stores is individually owned there is a high degree of co- operation between them. But suppose the business does not grow and pros- per as expected. Suppose it is forced into bankruptcy. In that case the sons ‘hold notes which make them creditors. Now suppose that instead of giving his sons notes, he gives them shares in the business. They are made part- ners. If the business grows and pros- pers and each son is made the man- ager of a branch store and these stores grow and prosper all goes well. Sup- pose, however, that one store fails and the assets of the other stores are not great enough to meet the liabilities of the store that failed. Then the father and both of his sons lose all that they have. Let us suppose still further that one of the sons marries before the branch stores are opened. His father-in-law takes a great liking to him and remem- bers him in his will to the extent of $10,000. ‘With this capital, this son decides that he will not wait for his father’s business to grow and prosper to the point where other stores can be opened, but will start a business of his own, If he holds his father’s notes, but cannot collect them at the time he need not worry. Suppose, ‘however, that he has been taken into partnership. Neither his brother nor his father can buy his interest and they do not want that interest in the business sold to anyone else, so the son decides to let things stand as they are. He does not even bother to sell his share and take notes for it. He starts his business and pays practically no attention to his father’s business. Now it happens that this son has more business ability than any other member of the family. His busi- ness grows and prospers, but his father and brother make a poorer and poorer showing and are finally forced into bankruptcy. Then the prosperous son learns to ‘his sorrow that he is liable for all the obligations of his father’s business even though he has not been taking an active part in its manage- ment. He may be able to pay all the creditors, but it strains his resources and for a number of years to come he does business under a serious handicap. He may not be able to pay the cred- itors or to satisfy them with notes and he finds that his business is thrown into bankruptcy. It is just such cases as these that show the disadvantages of partner- ships. It is easy to get in but it is often very hard to get out with a whole skin. More than one employe has been taken into partnership by an employer only to learn when it is too late that it has proved a disaster. Yet when these pitfalls are avoided individual ownership and even partnerships may prove advantageous in many ways. At the very start, however, there should be written agreements drawn up that indicate the functions and ac- tivities of each partner and his share in the earnings of the business. Neither individual ownership nor partnerships serve satisfactorily when the business grows to great size. One of the handi- caps to the individual ownership or partnership plan is the difficulty in financing when the business becomes large. No wise investor is going to put his money into a partnership and become a partner unless he has an active part in the management. He may not be willing to lend his money on notes, because of the risk, and also because the returns are not sufficiently great. By sagaciously buying and selling ab- solutely sound bonds that have a ready market, he can make his money earn more for him and risk less. Because of such facts as these the corporate form of business ownership developed. The individual owner is liable for all the obligations of the business. All his resources may be called upon to meet these obligations. Therefore, to guard against being left penniless, he places some of his prop- erty in his wife’s name and some per- haps in the names of some of his chil- dren. If he continues on good terms with them and the business fails he may be taken care of. However, if his wife secures a divorce and his chil- dren are estranged just before his busi- ness fails he is certainly out of luck. In a partnership, there may be three partners. One is skilled in building sales volume, the second is an expert accountant and financial man, the third is clever at organizing and getting the very best results from employes. As long as these three partners are doing business together, the ‘business grows and prospers. It grows to large size. One of the men die. The other two decide to buy his share in the business from his estate. They go on doing business but net profits fall off. Even- tually there are no profits and in the end a receiver is placed in charge. The two remaining partners, never suspect- ing they would meet with business re- verses, have not thought of concealing any of their personal assets and in or- der to pay the creditors all it is pos- sible to pay them, these two men are left practically penniless. Perhaps they are too old and the shock too great for them to make a new start. The corporate form of ownership is necessary where there are many own- ers of the business who do not desire to take an active part in its manage- ment. The corporation is chartered for certain definite purposes. People who invest money in the corporation know that the money cannot be legally used for any other purpose than that for which the corporation is chartered. Suppose that the corporation is chartered to carry on a retail meat business and the management, seeing a good opportunity to buy some real estate that later may serve as excel- lent sites for future stores, decides to buy it for the corporation. It fur- ther decides to do some building and the like. Now the charter definitely states that the corporation is to en- gage in the business of buying and selling meat products at retail. When other enterprises are engaged in some of the stockholders get together and protest. If it is found that any con- cerns have extended credit to the cor- poration to be used for purposes other than those provided for in the char- ter these concerns ‘find that they can- not collect. At least they are going to experience a great deal of trouble in collecting. A corporation is what is termed an artificial person created for certain definite and defined purposes. Those who invest money in a corporation are liable only to the extent of their ‘in- vestment. That is, if a corporation fails, the stockholders may lose that money they have invested but they do not lose any other money that they have. The stocks and bonds may be bought and sold without trouble. If the corporation is a large one and the bonds are listed on the stock exchanges there is constant trad- ing in them, a market price is estab- lished and any owner can sell all or any part of his interest at the going price for the stocks or bonds at any time, stocks and This last, however, is not true in the case of a small corporation and it may not be any easier to sell the stock of such a small corporation than it is a partnership in a business of equal size except that the stock has the advantage of carrying with it less liability than a partnership does. How- ever, in the case of a small corpora- tion the stockholders are necessarily few in number and often it is just as necessary to take an active and close interest in the business as it is when one is in partnership. The only pos- sible advantage lies in the limited lia- Buy Michigan- grown vegeta- bles and fruits ... packed in Michigan. Hart Brand has made mon- ey for Michi- gan grocers for 40 years. W. R. Roach & Co. Grand Rapids Build up your goodwill with the big red heart! Phone WHOLESALE FIELD SEEDS Distributors of PINE TREE Brand ALFRED J. BROWN SEED COMPANY 25-29 Campau Ave., N. W. GRAND Rapips, MicuicAn Automatic 4451 one ae ee ae Qe April 15, 1931 MICHIGAN TRADESMAN il bility of the owners and sometimes this proves a disadvantage rather than an advantage because it curtails the credit that the business enjoys. The form of ownership adopted, therefore, requires very careful atten- tion. In one case one form will prove the best and in another case another form. It depends largely upon condi- tions. Only when the business is large is it obvious that the corporate form is the only proper form to use and even then there is the problem of de- termining just what forms of stocks and bonds will be issued and what proportion of each. J. E. Bullard. —_++ + —___ Food Consumption Per Capita Shows Decline For 1930. Substantial changes in per capita food consumption, allegedly downward, have accompanied the ‘business de- pression in the last year, ‘but it is too early to estimate whether the reduc- tions and shifts from one food to an- other will be permanent or temporary, according to an oral statement April 8 by Dr. O. E. Baker, of the Bureau of Agricultural Economics of the Depart- ment of Agriculture. There were material declines in con- sumption of dairy products, meats, and certain fruits and vegetables. Increases in some fruits and vegetables, however, maintained the total for these products at about a stationary level. The consumption of flour, a compara- tively cheap food, which might have been expected to increase in view of conditions, was stationary, Dr. Baker added. There is no evide:.- :xcept in the cases of meat a::¢ dairy products, of a trend toward a -neaper diet, Dr. Boker said. Dr. Baker also gave the following information: There appeared to have been a de- cline of a few per cent. in the total en- ergy value, or calories, of food con- sumed per capita last year, below the level of 1929. The four chief food groups are flours, sugars, dairy prod- ucts and meats, which roughly three-fourths of the diet of the American people. Flour consumption in the fiscal year 1930 was eighty- eight one-hundredths of a barrel per capita. In the fiscal year 1929, it was eighty-nine one-hundredths. constirmts The decline in butter consumption, according to a preliminary figures, is estimated at 2 per cent. per capita; cheese declined about 3 per cent. and condensed and evaporated milk about 6 per cent. Considered in terms of milk, these declines would constitute about a 2% per cent. reduction in milk used. Fluid milk consumption ordinarily followed about the same trend as other dairy products and the probabilities are that it also declined about 2% per cent. Meat consumption in 1929 was 136.8 pounds per capita. The preliminary figures for 1930 is 131.7 pounds. This reduction took place mostly in pork and pork products and probably is as- cribed to a considerable extent to sup- ply factors. Per capita consumption of potatoes also declined slightly, In the case of a previous sharp shift in the diet of the American people, which took place during the World War, flour consumption dropped very sharply and it never has regained its previous level, indicating that a change in food habits at times may become permanent ,although caused bby fac- tors not associated with the food itself. In previous business depressions of serious proportions, there have been sharp declines in meat consumption, but the consumption ordinarily thas risen again after the depressions ended. Among fruits and vegetables, there were varied trends of consumption last year. Carlot shipments, which are believed to be indicative of con- sumption, moved up sharply for some products and down for others. ‘Substantial increases were observed in shipments of tomatoes, green peas, onions and lettuce. Potato shipments were about stationary, sweet potato shipments declined, and cabbage ship- ments were smaller. ‘There was a very sharp drop in ship- ments of oranges but most of the other major fruits including pears, peaches and apples increased. Changes in dietary habits have a marked effect on the agricultural sys- tem and the food industry. It is esti- mated that a diet high in meat requires a very large acreage in farm land, whereas one consisting mostly of veg- etables and plant products requires a small acreage. It now requires more than two acres of crops to feed the average American one year but only one acre to feed an average German, one-half an acre to feed a ‘Chinese and one-fourth of an acre to feed a Japanese. The differ- ences are due largely to the difference in diet, except that the difference be- tween China and Japan is caused by higher crop yields in Japan. ———_2->___ We Must Deal With Things As They Are. The average dollar sales of large distributors—chains and department stores—in the first quarter of 1931 were about 8% per cent. less than in the corresponding quarter of 1930, in- dicating, on the basis of quantity of goods handled, a gain of something like 5 per cent. This significant fact is not always allowed for in reading current earning statements, a circum- stance which sometimes leads to mis- taken estimates of what is being ac- complished by sales promotion efforts. In other words, as has been frequently pointed out, business men have dif- ficulty in accommodating their think- ing as well as their operations to the new price levels. In the earlier phases of the slump they were misled by re- lating their statistics to the peak figures of an abnormally prosperous period. Their difficulty now lies in realizing that deflated prices are characteristic of ordinary conditions. This difficulty is due in large measure to the extraor- dinarily low prices of comparatively few raw materials like rubber, cotton, and grains, the natural assurhption being that from the levels reached by them there is bound to be a sharp rise. This rally, when it comes, will have the effect, of course, of raising the average of commodity prices. It is doubtful, however, that other com- modities will long prove susceptible to the sympathetic influence of such a movement. Nothing in the history of prices following war inflation warrants expectation of any marked advance in the general level. The soundest plans for the future are those wihch are based on adjustments to existing price conditions. Fighting unmistakable trends or waiting for a change of which there is little likelihood. is pretty sure to deplete resources without benefit or to push aside opportunities which may not come again. We must deal with things as they are, not as we would prefer to have them. a If your ideal is to get the greatest amount of pay for the ieast possible amount of work, you will lose out on the pay end, though you may succeed on the work end. Micuican Bett Leveruone Co. Another social tragedy took place when the Weems’s had dinner guests the other night. Mr. Weems, whose dark suit was at the cleaner’s, made a desperate effort to get at the only tele- phone in the house. And of course, Rollo, the vigilant poodle, at once They ordered an Extension Telephone the next day spotted him in the act! Mr. Weems ordered an extension telephone for the bedroom next day. It costs him less than 3 cents a day. To order an exten- sion telephone, just call the Telephone Business Office. Protect Your Store With COYE AWNINGS ——— | | a Estimates without CHAS. A. C Campau Ave. and Louis St. Cost OYE, INC. Grand Rapids, Mich. MICHIGAN TRADESMAN April 15, 1931 FINANCIAL Reasoning That Market Is Right Has Dangers. Divorcing the news on business from pulsations of the stock market is a step necessary to keep sentiment run- ning true, ‘but in this country the deli- cate separation has no Reno. So stock minded is this Nation that it instinctively measures industry’s rise end fall by the market’s move- ments. Wall Street is the worst of- fender of all. ‘Traveling toward New York from any point you find the temptation more and more difficult to resist. When you land in this metro- politan area you succumb entirely, un- less you possess a rare independence for you find the views on business in- exorably mixed with the market. Here the tick of the ticker is what gives the ordinary citizen his views on business. That a close relation exists between the state of the country’s business health and pulsations of the stock mar- ket nobody will deny, ‘but when you treat the two without distinction you meet trouble. They should be separa- ted. ‘We do not seem to understand how to think of one without thinking of the other. Unfortunately this method of meas- uring business very often misleads men into unwarranted depths of despondency or unwarranted heights of hopefulness. And who can deny that in December a chaotic stock market exaggerated the gloom immediately ahead in ‘business? Or that the wild stock advance of September, 1929, ex- aggerated the cheerful prospects? Knowing all these things sensible men should make mental distinctions between the movements in business and those in stock prices. Until men in this country learn how to look at in- dustry independent of all its market sideshows we must expect to suffer the tolls of these meaningless swings in sentiment from extreme optimism to pessimism. Let the stock market move upward consistently as it did through Febru- ary, and the sentiment of commenta- tors waxes warm in geometric propor- tion. That other influences than busi- ness affect market movements seem not to occur to anybody. Reasoning that the market must be right, they build hopes. Let the stock market drift downward, as it has since early March, the optimists turn pessimists. Even a day’s upswing in prices prompted ‘by short covering sometimes pierces the Wall Street clouds like a ray of sunshine and makes stupid children the country over believe that all is right with the world again. Paul Willard Garrett. [Copyrighted, 1931.] ——__2s2o-2>—_____ Will Market Reach 1930 Lows? A popular question that defies in- telligent reply these days is: Will the market get back to its December lows? Now the simple truth is that the market in stocks never behaves as a unit at this stage of depression. Stocks move in small groups each sensitive in the extreme to immediate prospects. Like the last phases of a bull market the concluding months of a bear move- ment are marked by intense diversity in the fluctuation of individual securi- ‘under 1930 lows. ties. Not so in between the two ex- tremes. Then stocks move up and down in greater uniformity. It is not so difficult to formulate forecasts in answer to this query if you break the market into its major com- ponent parts. Railroad stocks are nearly down to their December lows now. A few points more of decline would put them under. Pessimists for the immediate future need no great courage to venture a prediction that the rails will reach their December lows. Industrial stocks have greater distance to cover to find their way back to the December 16 lows. They must on the average drop 13 points more, from 126.1 to 112.9. Presum- ably the best method to employ in formulating the answer for these stocks is to make a forecast on business. Those who foresee a declining trend in business from this point on will ad- mit the possibility of a repetition of the December lows for industrials. Those who entertain the belief that in- dustry is at its bottom in this depres- sion now will not accept that view. Most baffling of all is the utility group. Nearly a 40 point decline is necessary to carry utility stocks down from their present level around 184 to their December low of 146. These descriptions throughout the bear mar- ket to date have resisted decline bet- ter than any other group. They are the most popular of all with investors. Unless the 1931 outlook in utilities is less favorable than commonly supposed it would require a more violent adjust- ment in the market to restore the 1930 low in utility stocks than in any other major department. But even a generalization on the per- formance of major stock groups is mis- leading. For within each of these ma- jor divisions are individual exceptions of striking importance. Already numerous industrial issues have fallen So with others. In- vestors nowadays must examine not only the group but the individual com- pany for any reliable prediction on the market of months before us. When things are going well com- ,panies make money despite their own mistakes. Badly managed enterprises find themselves carried along with the tide. In times of deep depression that is not so. Consequently wise prophets will restrict their predictions more carefully than usual to particular situations. Paul Willard Garrett. [Copyrighted, 1931.] ——_—_~* ~~ ____ More Utility Bonds Becoming Avail- able as Legals. World investors in America’s cor- porate bonds are abandoning an old love for a new if we may judge their intentions by the way they have been shifting recently from rails to utility descriptions. Down through the years American railroad bonds have been the favorite investment instrumentality everywhere for conservative institutions and indi- viduals. For these premier obligations investors were willing to pay a fancy price. Separate our corporate bonds into classes and you will find that everything else being equal investors always paid more for railroad bonds than for public utilities and more for public utilities than industrials, Some time ago the popularity of the rails began to wane and that of utilities to grow. But the price tag on the typical railroad ‘bond has been con- sistently higher than that on the utility bond. Through a steady fall in railroad bonds in the last two months, and a simultaneous rise in utility bonds this historic gap ‘between the two has been finally eliminated. You may now pur- chase in the open market a group of representative railroad obligations as cheaply as a corresponding list of ¢, CHICAGO LOS ANGELES NEW YORK We are pleased to announce the appointment of MR. HOWELL H. RIDLEY as Resident Manager of our Grand Rapids Office E. H. ROLLINS & SONS INCORPORATED Founded 1876 4th Floor Grand Rapids Savings Bank Building, Grand Rapids PHILADELPHIA BOSTON utilities. Or, to put it the other way around, you must now pay as much for a utiity bond as a railroad issue. This unprecendented reversal in the market for railroad bonds is giving some people the impression that our $11,000,000,000 investment in railroad obligations in this country is in jeopardy. That is not the case at all. What is now happening reflects no abandonment of railroad bonds. It reveals intelligent discrimination. It indicates that the time has passed when investors will pay a fancy price for a . to ome %f SAN FRANCISCO LONDON ¥ fovena Rapids’ oldest and largest finan- cial house, offering every service conforming with sound banking practice, and bringing these services almost to the customer’s ‘ doorstep ot OLD KENT BANK 2 Downtown Offices 12 Community Offiices HELP YOU SOLVE YOUR INVESTMENT PROBLEMS — PHONE 4774 — ETTER, URTIS& ETTER Investment Bankers and Brokers Grand Rapids Muskegon fae April 15, 1931 MICHIGAN TRADESMAN bond simply for the satisfaction of knowing that it is backed by a rail- road. Instead they have come to regard railroad and utility honds in the same category. In time an increasing num- ber of utility bonds will become legal for savings bank investments and that too will tend to remove a remaining advantage that the older class enjoys Over the new. Paul Willard Garrett. [Copyrighted, 1931.] ———++ >__ Suggests Time Is Ripe to Salt Away Funds. Agreement on the lowest net inter- est rate in history for New York’s new financing of similar character has an importance in these times far greater than the $34,975,000 contract it repre- sents between State and bankers. It lies in the happy combination of forces making for a recovery that meet when Controller Tremaine says that the Empire ‘State is willing to borrow to promote public works, and when such bankers as the Bancamerica-Blair Corporation offer exceedingly cheap money to carry out the program. The rate, 3.46 per cent., tells the story. At so.favorable a rate the State can afford to push its construction program just when employment relief is most needed. In turn the bankers open an- other channel to investors for the em- ployment of idle funds where at a mfnimum risk they can promoie the desired revival. No medicine is more potent in deep depression than vigorous injections of money through expansion in public works. But conditions often make the treatment difficult. Sometimes the Government, State or municipality finds it cannot launch a construction program in the face of high interest rates. Sometimes investors are in no mood to buy premier descriptions. Yes- terday’s operation leaves no doubt of the situation now. Lenders are in a mood to put their funds into quality bonds in any of these categories. Apparently we are returning to old principles. So fancy a bid by bankers requires courage and forecasting ability in a country that not long ago was in- different to municipals. The judgment of the successful bidder is backed by Wall ‘Street’s shrewdest bankers, With what infinitesimal tools the ‘bankers worked in making their bids is indi- cated by the shade of difference that separated the successful from the un- successful bids. What better evidence does the in- vestor want that now is a good time to salt away in a gilt-edged bond? Paul Willard Garrett. [Copyrighted, 1931.] ——_++> Generous Mercantile Spirit Exhibited in Otsego. ‘Otsego, April 13—The Tradesman has ‘been a wonderful help in my busi- ness the past two years. I am sure it proves beneficial to all who read it. If when on your Out Around trips, vou ‘ind it convenient I would certainly be glad to have you visit my store. I have intended writing you: for some time that you might know what one of vour readers is doing or trying to do. I had the honor of attending the Inter- state ‘Merchants convention held at the Hotel Sherman, Chicago, which was the nineteenth semi-annual convention of the Interstate Merchants Council, of which ‘I am proud to be a member. Over 1,800 registered in time for the luicheon on Tuesday. Over eight thousand attended the style show in the evening, Wednesday, which was an innovation in convention proceedings by the wholesale merchants. Mer- chants were present at the meetings from every state in the Union. President John McKinley, of Mar- shall Fie'd & Co., discussed the sub- ject, “Some thoughts for retailers on present day problems.” Fred Mann, Sr., of Devils Lake, North Dakota, present- ed the chain store menace, past and present. One statement was that many wholesalers are limiting the right to sell their products exclusvely to the independents, ‘which permits them to meet competition on many nationally known brands. All who listened to Mr. ‘Mann were thrilled to cheers by his account of individual merchants waging a winning fight against the chains. Group meetings were held. Questions were asked and answered Dy different merchants. Garments shown at the style show were well within a re-sale price range and were the latest in styles. Thev would add grace to any store. March 19 I held my spring millinery opening. Had a great many callers. Did a fair business. Gave a pair of silk hose to the one guessing the near- est as to the number of beans in a jar, also. gave carnations; made peach blossoms and trimmed my store in pink, white and silver, also windows in white and pink with baskets of peach blossoms. My millinery and dresses are always exclusive designs and I have trade from far and near on Best knit hosiery. In seven years have had just one pair returned and that was through no fault in the hose. We merchants in Otsego try to do our best by all cus- tomers and when we don’t please it is not because we don’t try. Mrs. William Palmer. —_>~--___ A Business Man’s Philosophy. Thrift is of two kinds: thrift in the expenditure of money and thrift in the expenditure of effort. One farmer may be thrifty in his expenditures, may exist on the barest of rations, may live in a shack and may work with tools of the crudest design. He may be the hardest working man in his county. By this method he may squeeze out a substantial competency. Another farmer may save the choic- est vegetables, fruit, fowl and meat for his own table. His house may be at- tractive and comfortably furnished and he may own a fine automobile to drive over the countryside, In the expenditure of the product of his energy he may appear to be a spendthrift, in the expenditure of ef- fort, however, he may ‘be a miser. He does nothing himself that can be done better ‘by a machine. His tools are the most modern he can buy. His aim is to get the maximum out of himself and_ his investment with a minimum effort. By directing his thought to the economy of effort and time he enjoys greater income than his laboriously occupied neighbor, and in the end has savings are larger, William Feather. >>. —____ Assisting the Pastor. “Sistah Jones, I’se taken’ up a col- lection fo de benefit of our worthy pastah,” explained one of the brethren. “You know, he’s leavin’ us fo’ to take a church down in Mobile, and we thought we’d get together and give him a little momentum.” GRAND RAPIDS NATIONAL BANK = Established 1860—Incorporated 1865 — Nine Community Branches GRAND RAPIDS NATIONAL COMPANY Investment Securities Affiliated with Grand Rapids National Bank The Measure ot a Bank The ability of any banking institution is measured by its good name, its financial resources and its physical equipment. Judged by these standards we are proud of our bank. It has always been linked with the progress of its Community and its resources are more than adequate. Q GRAND RAPIDS SAVINGS BANK “‘The Bank Where You Feel At Home”’ 16 CONVENIENT OFFICES 14 GONE TO HIS REWARD. Death of a Leading Citizen of Hudson- ville. Luther M. Wolf, who has been a leading citizen of Hudsonville for more than forty years, died at his home there Sunday night. He had been in apparently good health when he retired. He was a general merchant in the village many years, having re- tired a number of years ago. At one time he was president of Hudsonville State Bank. He was a thirty-second degree Mason, a Knight Templar and a life member of Crescent lodge, F. & A. M., Grandville. He also had been active in the I. O. O. F. Funeral services were held at Hud- sonville Congregational church at 2 p. m. Wednesday, under Knight Tem- plar auspices, with burial in George- town cemetery. He leaves the widow and one daughter, Mrs. Maude Kelly, of Grand Rapids. A son of German parentage, L. M. Wolf was born in Cuyahoga county, Ohio, Aug. 28, 1852. For five years after his birth, the family remained on that farm, two miles from Dover Cen- ter, and then with goods and chattels they moved to Byron township, Kent county, about fourteen miles South of Grand Rapids. School? Well, there was something in the name of school at that time in that part of the country, but only that. It was the time when muscle sat at the teacher’s desk and when the blue beech was the rod of empire. The school was rarely of long education. The “big boys” often settled the ques- tion how long the term should be, and when the master was not too aggres- sive he was allowed to go on in the rather even tenor of his way. There could be but one outcome and that was that “the schooling didn’t amount to anything.” Such as it was, however, the boy attended it for two winters and a part of two summers; but a little reading is all he ever got out of his school life. Figures, the usual strong point of country teaching, seem to have been lost sight of; penmanship was woefully neglected; so that the principal interest of that early school life centers around the battle of many a bravely fought field. Not much men- tal help there for the embryo mer- chant! For nearly two years, the family lived in Byron and then removed to Grandville, where, after a two years’ stay, they concluded to set up a home in the woods. To-day this would be an easy undertaking, with modern ap- Ppiiances at hand. Then it was “a long pull, a strong pull and a pull alto- gether,” but with a courage belonging only to undaunted hearts, they went into the woods where not a stick had been cut, to clear up the farm and build themselves a home. They suc- ceeded in doing both, and here, in the home his own hands had helped to make, Mr. Wolf lived until he was twenty years old. This kind of pioneer life is nothing new in this country. It is an old story, from Plymouth Rock to the Golden MICHIGAN TRADESMAN Gate, yet it is little less than startling to hear a man talk of these things as being a part of his own life. It takes the tale from the romance to which it belongs and brings it into the realm of fact. It makes a pleasing story to tell of the log cabin embowered in the native forest; to stand in the low door- way and watch the deer as they steal by to drink; to sit at the well-spread table which the woods has helped to supply; but it never seems exactly real until the fact is forced home that this man is telling a part of his own biog- raphy. : The life on the home-farm was over at 20, and at Spring Lake for the two following seasons he was found at work, farming still and in winter turn- ing his attention to lumbering, At 22 he was married, and in these days, when the housekeeping of the young couple is expected to begin with all the conveniences and luxuries of the old home, it gives freshness as well as interest to the narrative to know that the young man and his wife took their first meal from a board resting across two kitchen chairs—a fact which serves to endear the past by its hardships and its toils and to encourage those who are waiting to-day to begin housekeep- ing without a want unsatisfied, to wait no longer. He lived on that rented farm for six months or more, until spring opened, and then he moved to Hudsonville. A home was the first thing; and, buying a place of twenty acres, he moved on to it. Here a little of his old experi- ence was repeated in clearing up his land, as opportunity presented, in his work as a carpenter and a joiner—a trade he had learned from his father and which he had practiced from boy- hood up. So ten years of busy use- fulness went by; and in 1887, he em- barked in general trade at Hudsonville, making a success of the business from the start. He was in excellent credit with the jobbing trade and was every- where regarded as a_ representative merchant in all that the term implies. Disposing of his mercantile business a dozen or so years ago he devoted his time to farming, banking, fire in- surance and other useful occupations. Mr. Wolf was a Mason of forty- seven years’ standing and had been an Odd Fellow fifty-six years. He was a member of the Congregational church of Hudsonville, had been clerk of the township for three years and was treas- urer of the Hudsonville Creamery Co. He had a fine home of his own, in which he lived with his wife and only daughter, where it is safe to say they do not dine on a table made of a board and two kitchen chairs! Thus is this life story quickly and briefly told, but there is something else. Not a word so far has been said of those qualities first suggested by the indomitable will-power which en- abled him, boy as he was, to shoulder his axe and carve out of the forest a home which he helped to make blos- som like the rose. It is, literally, a self-making not often seen. Most lives can speak kindly of the school which does something for the childhood which stands at its knee to learn; but not his. What he knew he learned outside, from that hardest of schoolmasters—experi- ence. It sometimes happens that hard work will lighten a little the burden her children carry. This man had a hard row to hoe from the first, and he hoed every hill himself; and to-day, as we stop for a moment to look back ‘upon what he did, the word of encouragement he was ready to shout to others who were bending to their work is simply this: “There never yet was a row with no end to it; and never yet a workman who could not reach it if he would.” —_+-+___ Old Time Traveling Salesmen. Arrangements for the annual re- union of the old time traveling sales- men, to ‘be held at the dining room of the Chamber of Commerce, Saturday, April 25, have been practically com- pleted. The menu will be as follows: Fruit Cocktail Olives Chicken with Biscuits Mashed Potatoes Combination Salad Cream Corn Brown Bread and Rolls Brick Ice Cream Cake Coffee ‘The program will be as follows: ‘Chairman—Geo. W. McKay. “America”—Al] sing. Invocation—Harry Mayer. Business ‘Session—Letters from ab- sentees, ‘Toastmaster—David A. Drummand. At the Piano—Wm. ‘G. Weil. Eulogy—Leo A. Caro. “Youth Laughs” a poem—Charles G. Graham. Vocal Solo—Robert Weil. Signs of the Times—Gen. John H. Schouten. Old Timers—Reminiscences, “Auld Lang Syne” Boys That You Know John Q. Adams. L. D. Bovee. John J. Blickle. A. F. “Archie” Cameron. Fred A. ‘Castenholtz. J. Harry Dingman, Pat F. Delahunt, Fred J. Hanifin. Paul Heinzelman. Howard Ives. Hobert P. Lewis. L. L. Lozier, “Jack” Laramy. James L. Murray. James J. McMahon. Geo. H. McNutt. F. D. Osgood. Peter Oosting. L. V. Pilkington, ‘Milton Reeder. A. J. Stingle. E. H. Snow. Celery April 15, 1931 W. K. Wilson, Otto Weber. William H. Zylstra. of Corporate Name == Fenton, Davis & Boyle Mid ~ West Securities Corporation Investment. Bankers DETROIT oo D RAPIDS "Phone 4212 z Sl TTT or ATCT COCO CC OC CT MT d Phone 61366 JOHN L. LYNCH SALES CO. SPECIAL SALE EXPERTS Expert Advertising ~ Expert Merchandising 209-210-211 Murray Bldg. Grand Rapids, Michigan MAKE YOUR OWN STORE SIGNS ND SHOW CARDS Attractive Displays, Banners, etc., with I A-TIAVRI A [sxaw CARD WRITER L RP wl Easy, fast, interesting, and economical. Send for free descriptive folder & prices. NATIONAL SIGN STENCIL CO., Inc., 1622 University Ave., St. Paul, Minn. : GRAND RAPIDS 507 Grand Rapids Trust Bldg. 81201 L.A.GEISTERT oe Investment Bankers MUSKEGON 613 Hackley Union Bldg. 25749 b ate TT a April 15, 1931 MUTUAL FIRE INSURANCE New Stock Company Organizations Decrease. ‘As had been predicted, the year 1930 saw the flow of new capital into the organization of new stock ‘fire insur- ance companies greatly checked. Dur- ing the year only ten new companies were projected, as against sixty-one for the preceding year and a round hundred for 1928. The capitalization was also insignificant as compared with the former boom years, when millions of dollars were invested in stock fire insurance in the expectation that for- mer successes in a financial way could be repeated in the control of stock fire companies. More significant is the number of stock companies that have retired from the field. As against the number ten newly organized, twenty are listed as being retired during the year just ended. The larger number were merged or consolidated, while five are listed as going into the hands of receivers. These reductions in num- ber of companies and the correspond- ing reduction in capitalization will un- doubtedly clear the business somewhat as one of the problems confronting stock ‘fire insurance was the number of companies and the amount of capital invested. With this expansion of capital and companies, the stock fire ‘business shows an increasing dwindling of premium income caused by the busi- ness depression, which is countrywide. Added to this decrease of premiums the investment accounts have faced a steadily declining valuation as bond and stock prices in which most of the capital is invested have fallen. Many of the strong stock fire companies have difficulty in maintaining capital and surplus on an even keel. Like many other business ventures, stock fire in- surance companies have plenty of troubles under prevailing business con- ditions. No wonder that capital is seeking other fields which offer great- er opportunities for profits than appear in the fire insurance field. ——__>+ ++ The Arsonist. Careless people are arsonists in theory if not in practice. Carelessness which so often leads to the destruction of private and public property is but a mild form of arson for someone has to pay these losses. It is but another case where the innocent must suffer with the guilty. Narrowing the subject down to the real arsonist we see a picture which is anything but ‘beautiful. A person without honor, a sneak and a thief, one who is a menace to society. This type of criminal is only one step above a murderer and oftentimes his plot of arson ends with the burning of some unfortunate victim. Arson is a crime which is most generally discovered and very few who now indu!ge in this practice escape the iron bars of prison. Looking at the subject of arson from every angle we ‘find it to ‘be a crime in the true sense of the word. It is a premeditated wrongdoing against the public welfare. Those interested in criminology have discovered that there are several reasons for arson. ‘Chief among these are revenge and a desire to defraud the insurance company. The MICHIGAN TRADESMAN a ig latter is in most cases the incentive of the crime. ‘Crooks who steal money by burning their buildings for the in- surance, no matter how cunning are detected in nine cases out of ten. In- surance companies hand in hand with ‘the fire marshals are drawing the net so carefully that anything which points to incendiarism rarely escapes their watching eyes. Those in the past who have applied the match for the pur- pose of securing insurance money have found that in playing with fire they have been burnt. Disgrace for a life- time and years of imprisonment is al- ways the reward when the guilty one is discovered in this game of swindle. —_—_. + Getting the Arsonist. The conviction of 52 arsonists in Illinois last year established a new high record for the division of fire preven- tion, according to S. L. Legreid, State Fre Marshal. This success, he says, was made in face of the fact that Illinois has experienced its most seri- ous wave of arson during the past two years. In Illinois, deputy fire marshals in- vestigate all suspicious fires and fol- low up clues. Community co-operation, through logal arson squads, has ‘been helpful in directing the attention of the authorities to cases that might other- wise have been overlooked. The passage of a new arson law containing a sliding scale of penalties making it possible to fit the punishment to the seriousness of the crime, has been of assistance. All states would do well to follow the example of Illinois. Arson, one of the most despicable of crimes, is like- wise one of the most difficult to con- quer. The arsonist works most stealthily, and can only be traced by expert investigators. He causes a gigantic annual destruction of property and life. Every time one of his kind is convicted it is, in the fullest sense of the word, a public service. —_—_+~+~+»_____ Glass Trade Holds To Even Pace. Manufacturing conditions in the flat- giass trade are holding along substan- tially unchanged lines, with no new developments of note during the week. Distribution is also ‘being maintained at about the same levels. Window movement, with increase in de- Enquiries, however, are more numerous, and have been since the first of the month. Production of window glass continues at the lowest level in recent years and is at a month- ly average somewhat below trade re- quirements. Demand for plate glass, while below normal, continues relative- ly better than for other flat-glass prod- ucts, glass was in slow comparatively little mand. ——__+++___ Stores Getting Ready For National Bedding Week. A National magazine campaign ad- vertising the third National Better Bedding Week to the consumer is ‘be- ing planned by the Better Bedding Alliance of America to aid stores in putting over this event. The event is scheduled for April 20 to 25, and in addition to the above, stores will be furnished with suggested window dis- plays, direct mail matter and news- paper advertising. sn a 1909 22 Years 1931 Losses Paid Promptly — Saving 30% For FIRE and WINDSTORM Insurance THE GRAND RAPIDS MERCHANTS MUTUAL FIRE INSURANCE COMPANY affliated with THE MICHIGAN RETAIL DRY GOODS ASSOCIATION 320 Houseman Bldg. Grand Rapids, Mich. OUR FIRE INSURANCE POLICIES ARE CONCURRENT with any standard stock policies that you are buying The Ne cots @O% Less Michigan Bankers and Merchants Mutual Fire Insurance Co. of Fremont, Michigan WILLIAM N. SENF, Secretary-Treasurer FINNISH MUTUAL FIRE INSURANCE CO. 40 Years of SPECIALIZING LOW COST OF INSURANCE OF GIVING SERVICE OF PLEASANT RELATIONSHIP OF SAVING MONEY FOR THE POLICYHOLDERS Write or Call FINNISH MUTUAL FIRE INSURANCE CO. 444 Pine Street, Calumet, Mich. Mill Mutual Agency 208 N. Capitol Ave. Lansing, Mich. Bristol Insurance Agency 329 Western Ave. Muskegon, Mich. SERVICE AT YOUR ELBOW TIPS Federal service is as near as your phone. Hundreds of trained insurance men are close at hand. Department cffices are located in principal cities. If you don’t know the name and address of the representative closest you, write one of the companies below. FEDERAL HARDWARE & IMPLEMENT MUTUALS Retail Hardware Mutual Fire Ins. Co. Hardware Dealers Mutual Fire Ins. Co. Minneapolis, Minnesota Stevens Point, Wisconsin Minnesota implement Mutual Fire ins. Co. Owatonna, Minnesota 16 THE CASTE SYSTEM. Decided Attempt To Fasten It On Michigan. While Cadillac never lost an oppor- tunity to hit at the population left in the Northern part of what is now Michigan, after the founding of De- troit, it is quite evident that there must have been Frenchmen both at the Soo and Macinac. Unlike both the English and Dutch, the French made every effort to be neighbors to the Indians. They mingled as equals in every way and inter-married, trad- ing with them as equals. Not far from 1721 a company of Frenchmen from the Soo and Macinac made a surprise attack upon the English in the Hudson Bay region and brought home quite a number of brass cannon belonging to the British, which were posted at stra- tegic places in the two places. They were held there until both places were finally surrendered to the English. There has been some question as to whether there were any French set- tlers in the vicinity of the Soo about 1730. Of course, if such was the case and a lapse of any French settlers oc- curred, the Soo would lose its claim of being the oldest permanent settle- ment in Michigan. The only direct claim to a French settlement at that period is based upon the fact that LaLonde and Son built a forty ton schooner above the rapids at the Soo about that time. In he meantime the struggle went forward as to which country should control-the beaver trade of that section. The French took another phase of the contest in 1750 when Governor Jonquerie, of Canada, issued the fol- lowing document which was ratified by King Louis XV of France, the follow- ing year: “The Chevalier de Repentigny and Captain de Bonne, officers of the French army, desiring to establish a seignory at Sault Sainte Marie, where travelers from neighboring ports may find safe retreat, and where by care and precaution, they may destroy in those parts the trade of the Indians with the English, we make the said Captain de Bonne and the said Chevalier de Repentigny a concession at the Sault, of a tract of land at the portage, six leagues bordering upon the river, by six leagues in depth; to be enjoyed by them, their heirs and assigns forever, by title of fief and signority, with the right of fishing and hunting within the whole of said concession, upon condi- tion of doing homage at the castle of St. Louis in Quebeck; and that they may hold said lands by themselves or their tenants, and cause all others to give them up. In default whereof, the same shall be reunited to His Majesty’s domain,” This concession is of interest in these days for several reasons. In the first place it was a decided attempt to foist a caste system on what is now Michigan. It was the largest attempt to farm in one great tract which has ever been in the State. It comprised 335 square miles or 214,000 acres. Captain de Bonne as he came to be known, was a relative of the Governor MICHIGAN TRADESMAN of Canada who granted the concession and continued to live in Quebeck. De Repentigny was the active partner in the enterprise. It was 1751 before he arrived at the scene and he did little more than prepare for winter. During the winter months he got out the three buildings which were in use with the commencement of winter that year, they were designated as a fort. The enclosure was 110 feet square. The North wall of this fort was on what is now the North line of water street in Sault Ste. Marie. The West wall was about fifty feet East of Brady street. De Repentigny brought some live stock to his new domain. Among them were a bull, three cows, a yoke of oxen, a horse and a mare. It is quite probable too that two or three young heifers and possibly some smaller animals were among the stock brought in. These were the first live stock in that section of the State and none went from there to other settlers. It was the policy of the management to protect the settlement as far as pos- sible. To that end all trees within gun ‘shot distance from the fort were cut Jean Baptiste Cadotte was in- stalled just outside the fort and placed in charge of all farming operations. De Repentigny spent nearly all his time at the fort until 1755, during which time he perfected the fort and did considerable trading with the Indians. In 1755, when word came to Sault Ste. Marie that the English had at- tacked the French at Quebeck, De Repentigny gathered all the men who could possibly be spared from the fort and rushed to the scene of conflict. Cadotte was left in full charge. He remained in that position until the English arrived there in 1762 and rais- ed the British Jack where the flag of France had flown. De Repentigny was from a family of twenty-two sons every one of whom was a soldier in the French army. When the English acquired his con- cession at Sault Ste. Marie he found himself obliged to sell his rights to British subects, abandon them or ac- knowledge English sovereignty, all of which were very repugnant to him. In 1759 he gave his wife full power of attorney with rights to all the benefits derived from the property. In 1773 he sought advancement in the French army as an officer. He never returned to the Soo. Jean Baptiste Cadote and his heirs held possession in the old name for many years, but finally claimed the whole tract by right of long possession for themselves. This claim led to the longest contested case which has ever been in Michigan courts. Great-grand- children of De Repentigny secured as- signments from De Bonne heirs and succeeded in getting a bill enacted by the United States Congress instructing the district court to hear the claims and decide the rights of all parties to the controversy. _In 1861 the district down. court rendered a decision holding the De Repentigny and De Bonne claims good. This decision was appealed to the Supreme Court of the United States which decided in 1866 against the claimants and the old concession April 15, 1931 TEA It has stood the test of time and the most discriminating tea drink- ers of the age. Sold only by The Blodgett-Beckley Co. MEMBER INDIA TEA BUREAU Main Office Toledo Detroit Office and Warehouse 517 East Larned Street As Floyd Gibbons Says: Maybe we will be chugging around to your store with our Big Truck soon, and if we do, will be glad to toss off an order for Flower Pots, Bird Baths, or Sun Dials, or Garden Pottery such as Lawn Vases, Porch Urns and Hanging Baskets. We also make several sizes of Wire Paper Burners, Wire We are waiting for you to send for our Catalogues and Low Prices to Dealers. Hanging Baskets and Wire Vases. UNTIL THEN — GOOD BYE IONIA IONIA POTTERY COMPA NY MICHIGAN WHOLESALE GARDEN SEEDS TESTED Flower and Vegetable .. Lawn Grass IN BULK OR PACKETS AND CARTONS We protect our Dealers by referring mail order inquiries back to them . . Distributors for VIGORO Plant Food. ALFRED J BROWN SEED COMPANY Grand Rapids, Michigan 25-29 Campau Avenue, N. W. metropolis and hamlet. Corduroy Tires Known from the Canadian Border to the Gulf—and from New York Harbor to the Golden Gate—the Corduroy Tire has in ten years gained a reputation for value, for superlative performance and dependability that is second to none! The Corduroy Dealer organization dots the nation’s map in It is an organization that swears allegiance to the Corduroy Tire because of long years of unfail- ing tire satisfaction to the motorists of the country. Go te your Corduroy Dealer toda Sturdy—Handsome in all its stre duroy Tire will sell itself to you strictly on its merit. CORDUROY TIRE CoO. . Grand Rapids, Mich. y. Ask to see the tire. Big— ngth and toughness, the Cor- April 15, 1931 MICHIGAN TRADESMAN 17 was no longer a trouble in Michigan titles. Alexander Hamilton, who visited the Soo as late as 1762, found Cadotte and wife living in the old fort and holding possession, A. Riley Crittenden. ——_++<.____ GSoire Famcus Grocers of a Former Generation. Nice, France, Feb. 16—I want now to. acknowledgee more explicitly the nice things you said of me and my grocery knowledge in Out Around January 28, yet I am not sure that what I wrote about coffee was quite ironclad—there are so many _ differ- ences of opinion. 3ut if anything comes of this, it will be all to the good, for it may stir up some worth while discussion. It is certainly and emphatically true that our grocers do not know their groceries as those of my generation knew them. I knew both Finley Acker and Char‘ey Slack. Slack’s was the first high grade store I ever saw. Coming from what was then a country farmers’ store, Slack’s was a veritable wonderland. My brother-in-law was floonwalker . in Slacks. jJater on for’ about sever months—great experience. IT sold Slack our hand-made ginger snaps in 1892-94. For years I got Acker’s price list and used much of it in my own advertisine--not exactly copying it, but adapting much of it without shame. There were other giants in those days. Otto ‘C. Ericsson, partner of C. Jevne, Chicago, was a master grocer. He was a man of finished education—the kind of education that is never completed, which rounds itself out with acquire- ment of additional knowledge through life. His knowledge of groceries was such that he could talk for hours in the most entertaining way, using the language of a scholar the while—even as Finley Acker had the air and ap- pearance of a_ university professor. Hans Jevne, brother of Christ, went to Los Angeles in 1886 and ran the ‘finest store there—one of the two or three finest stores in the world at that—un- til 1920. He, too, was a giant among men. A notion prevails to-day that such men are not needed in groceries now; also that there is no chance for them to develop. But that is just as mistaken as such an idea that because anybody can to-day know geography better than did Ptolmey—or was it Pto'emy?—there is no room for such geographical students as Ptolemy was. We'll advance from such a fool notion some day again, when grocers. will achieve a new conception of the real dignity and capabilities of their calling. Manv thanks for clippings from Buck- ley. His remarks are mighty sound this time. Glad the American Legion responded so promptly. But do IJ see a disposition in Mr. O’Neil’s letter to pass the buck back to me and make me do more work ‘by way of “presenting the matter to the National Executive Committee in Indianapolis next May?” I hope not; for if that were to be the attitude, we might as well let things rest with Uncle Sam. Our idea, you know well, in putting this up to the [Legion was to give it the chance to do something—to put this into practical execution. Since that was written to you, we have seen one toy souvenir hereabouts which is a case in point. It is grotesque character dolls, men, women, boys, girls of the peasants of France, made out of big pine cones. The cones are dipped in color, so they work into peasant skirts or petticoats or coats, heads are fitted and legs and feet, then they are dressed appropriate- ly. There are ail of a million cones produced each year in the Yosemite alone of such, quality and variety of size as would work up into just such things, saleable for 15c to $5 if made as our boys could make them. Those cones are to be had for the gathering. My wife and I got together about 35 giants, all in fine condition, one one drive last summer. The Legion must follow this through—clear through— to make it an actuality and effective for real good. Ideas must be gathered and developed so the disab‘ed veterans can have range on which to work. Many Americans would be glad to take part in such development, to assist with suggestions from everywhere. We should be more than glad. But, as I say, the Legion must itself take hold and lift to insure that the plan is to be made a practical reality—else it will be just another instance of “somebody ought to do something about that” and it wil! get nowhere. Those pine cones would work up into animals, such as ‘bears, lions, camels, all others, in grotesque shapes which would strike the humorous vein of those who saw them. Funny what quirks the souvenir instinct takes unto itself. There is possibility of infinite variety in this one line alone. Of course, you got the idea all right that my—our, for it is more my wife’s than mine, as are any number of ideas for which I get credit—thought was that the disabled vets should work up such souvenirs for sale.in all our National parks and monuments. I think you sent O’Neil my original Yosemite ar- ticle on this. When it comes to tak- ing a bit of scrap leather, shaping it into the crudest representation of a fish and roughly lettering it “Souvenir from the Yellowstone—made in Ger- many,’ any of our vets could do as well. Lots of such things take no wit whatever and so little skill that to ask whether our boys could.not do it is to expose our own simp’‘city. Paul Findiay. ++. —___ From the Ann Arbor Chamber of Commerce. Ann Arbor, April 8—To the mem- bers of the Michigan State Grocers and Meat Dealers Association: The Ann Arbor Chamber of Com- merce wishes to extend a hearty and cordial welcome to those of your membership and their families who are planning to visit Ann ‘Arbor April 29, 30 and May 1, at the time of your State convention. Ann Arbor, with its art galleries and museums, offers much of interest to the visitors. You will want to see, also, the Stadium seating 8,500 per- sons, the Athletic Field Houses, the Lawyers Club, the new Architectural building and its art exhibits and the Women’s League Building. We have a number of drives and parks unsurpassed for picturesque views, and a municipal airport. If you are a golfer, bring your clubs. We can offer you five semi-private courses and a highly developed municipal golf course of nine holes. At our office you can secure free maps of the city and illustrated book- lets giving views of most of our public buildings and many of the dwellings and fraternity houses in our residential section. We hope you will make a liberal use of our office. If you want to write a letter, telephone a friend, use a directory or just visit, you will find that our office will offer you every facility. We want you to enjoy your visit with us, and hope you will come back again soon. Chamber of Commerce, C. W. Lighthall, President. Hackly Butler, Secretary. —--+-_—_~>->——.>__—_- Many persons smile sarcastically when the word romance is mentioned in any connection outside a love story or a poem; ‘but a liberal portion of romance may be found in almost any- thing. Inless we h this faculty for recognizing and eveloping | ro- mance in our work, we are apt to fail to reach the highest possibilities our job may bring to us and that we, through it, may ‘help others to receive as a result of our industry. ai hb a nr msi a i lag ge py rn ann nance A QUAKER | EVAPORATED MILK Supreme Quality Absolutely Pure Perfectly Wholesome 300 per cent. increase in Sales during the past six months over previous records is the evidence of satisfied consumers. Sold Only By Independent Merchants LEE & CADY Pee ae RS Rea TT Renae aie i 18 MICHIGAN TRADESMAN April 15, 1931 DRY GOODS Michigan Retail Dry Goods Association. President—J. B. Mills, Detroit. First Vice-President—Geo. E. Martin, Benton Harbor. Second Vice-President—J. T. Milliken, Traverse City. Secretary-Tfeasurer—Thomas Pitketh- ly, Flint. Manager—Jason E. Hammond. Lansing. Formal Types of Pajamas Closely Imitate Evening Gowns. Pajamas have given articulate style followers more to talk about than any fashion development since hemlines dropped with a bang in 1929. They are with us, no doubt about that. But for what purpose and how long? Is the pajama’s place in the home or may it properly go to the theater? Where should the shops carry them? High- priced executive brows are furrowed over the question of whether to place them in the negligee department or with evening gowns or in some sepa- rate niche of their own. Most of this furore is, we think, nonsense. Pajamas are of our age and fun to wear. One might as well have the fun. As for wearing them in pub- lic, dancing and dining, or at other people’s houses, that decision is up to the individual. Our mild research in- dicates that it is being done more in the suburbs and in other cities, such as Chicago, than in New York. The bet- ter designers here do not advocate them for public occasions, and they are not seen about in any great numbers. The formal pajama, so far as appear- ances are concerned, is practically in- distinguishable from evening dress. It is no better looking and, to our mind, far less comfortable; so we line up with the conservatives who would keep it as a decorative and distinctive dress for leisure ‘hours at home. Per- haps the psychological difference gives some women more of a party feeling. But the few reports we have had from those who ventured abroad in pajamas were that their husbands were furious. Thus, the future of the pajama mode may lie with the American husband, although he has so far proved notori- ously ineffectual in stemming the tides of fashion. The advantage of the formal pajama over the evening gown, from the de- Signer’s point of view, is that it per- mits a closer fit through the hips with- out interfering with freedom of action as would a too-fitted dress slip. The approved lingerie, by the way, is the tailored trouser slip of pure dye crepe de chine. More elaborate lacy ruffled ones are apt to catch your eye, but the ruffles are not so attractive when you wear them—they break the smooth line. If you cannot be happy without crossing your knees, we suggest that you try it before buying your pajamas. A stunning example of the formal hostess pajama is outstanding. Black chiffon is used for the upper part, molding the figure through the hips, and the flowing trousers are of a multi- color print with a big sprawly design. With its conventional decollete and little printed jacket, this could pass for an evening gown, but the designer sternly insists that it belongs in the home. Of course the lounging pajama, like the beach pajama, is so ‘firmly estab- lished now that the only problem is to pick your favorites from the large col- lections. Larger collections than ever, a fact which one busy store interprets as sign of good business cheer, for, as an executive points out, people can, after all, live without pajamas; and since they are selling very well, times must be getting better. The success of this particular store may lie in its astute recognition of the fact that many women who would like to indulge in pajamas are not willing to pay the price of a dress for them; wherefore it in- Stalled an attractive group ranging from around $15 to $35. Some idea of the diversity in cut and fabric may be gained by an inspec- tion of some of the pajamas, all of which are to be found in New York. The tunic theme, for instance, is smartly adapted in one, which has yellow chiffon trousers and a long black tunic with a gold-embroidered circular motif. Next to it is a gay affair in blue and yellow—Chinese em- broidery in blue on yellow shantung for the jacket and royal blue flat crepe for the trousers, and a brief top, prac- tically backless. Three popular ones are attractive versions of the pajama mode, and all are moderately priced. Very effective is the white satin one (also made in black satin), with pleated trousers that are graceful when the wearer walks. The lace and chiffon model is an ex- ceedingly feminine interpretation, while a third is so close to a dress that you could ‘easily make it one, if you tired of the pajama idea—N. Y. Times. 22> ______ Election of Hardware Secretary Post- poned. At the meeting of the board of di- rectors of the Michigan Retail Hard- ware Association, held at Lansing last Thursday, it was decided to postpone the election of a regular secretary, to fill the vacancy caused by the death of Arthur J. Scott, until the annual meet- ing of the National organization, which will be ‘held in Cleveland the last week in June. In the meantime L. F. Wolf, of Mt. ‘Clemens, was authorized to act as Secretary pro tem. It was decided to transfer the head- quarters of the organization to Lan- sing or some other Central Michigan city. It was thought that L. S. Swinehart, Field Secretary, would be a candidate for secretary, but he stated very em- phatically that he was not a candidate. The National Association is under- stood to have two men in the head- quarters at Indianapolis which it is urging for selection to the office. ———__-_s2>>_____ Men’s Wear Shortgage Held Likely. While reports of a scarcity of de- sirable merchandise in men’s clothing have cropped up at various times since last Summer, and in most instances have not been justified, some credence is being given to current statements that in numerous cases it is difficult to obtain desirable goods in the low and popular price ranges of men’s Spring suits. Light tan and light gray suits in the $22.50 to $35 brackets were mentioned as being scarce. Both woolen mills and clothing manufactur- ers are known to have operated on very close schedules, cutting their pro- duction to a minimum and trying to gauge it to retail demand. Stores en- tered the market later than ever before this season and most of the Spring buying has been concentrated in the last month and caught manufacturers somewhat unprepared. -——_—__+~~+_____ Formal Patterns in Novelty Goods. A return to formal designs in the de- mand for metal mounted glassware novelties is regarded as probable by manufacturers producing such mer- chandise for sale in gift shops. Crys- tal and rose-colored glassware, dec- orated with silver and gold plated me- tal mountings in Louis IV patterns, are being featured for late Spring and Summer in merchandise retailing from $8.50 to $20. included among the arti- cles of this type offered buyers this week were candy containers, table cen- ter pieces, candlesticks, relish dishes and vases. Recent sales in the indus- try have been below the levels ex- pected, it was said. : ——-~>-> >» -—— New Outlet For Vending Machines. Miniature golf courses are furnish- ing a new volume outlet for manufac- turers of coin operated amusement ma- chines, according to William Rabkin, president of the Vending Machine Manufacturers’ Association of Amer- ica, which opened its fourth annual convention at the Hotel New Yorker, New York. The machines will be added as extra attractions at the small courses in the coming season. More than forty manufacturers of all types of coin operated vending machines are represented at the exhibition, held in conjunction with organization’s annual convention. ——__2s2—-2>_____—__ Women’s Mesh Sweaters Active. Machine copies of women’s imported mesh sweaters, which were introduced by domestic manufacturers’ several weeks ago, have begun to attract con- siderable attention from buyers, and orders are appearing steadily. Whereas the imported goods retail from $10 up, the domestic product sells in the neigh- borhood of $5. They are made of rayon and worsted yarn and the popu- lar style appears to be the jacket num- ber, which, instead of being buttoned, crosses in the front and is tied on the side. Because of the open work con- struction the style is expected to be a popular Summer item. a See Price Cuts on China Unlikely. Further cuts in prices of domestic chinaware are improbable unless wage agreements under which factories now operate can be broken. This state- ment was in answer to criticism from chinaware buyers who claim that price reductions since the depression have not been in keeping with those of other lines. Cuts of from 10 to 15 per cent. have been made in the price of dinner sets since last Spring, the manufactur- ers said and unless wartime wage scales now prevailing in the trade are lowered no further concessions can be made. Basic Names For Colors Urged. In order to assist stores in their selection and buying of colors and to promote co-operation between manu- facturers and retailers, a resolution that colors be identified by their basic names, both for high style and volume promotion, was adopted last week at a round table conference on color co- ordination held by the Textile Color Card Association at the Hotel Astor, New York, and attended by about 100 representatives of textile, apparel and shoe firms and retail organizations. A resolution was also passed that the manufacturers interested in color pro- motion be represented at meetings of the color co-ordination committee of the National Retail Dry Goods Asso- ciation. Edward S. Johnson, president of the color card group, presided. —_2>~-.___ Seek Larger Chinese Rug Market. Importers of Chinese rugs are p!an- ning a sales drive to re-popularize the Chinese type of floor covering for li- brary and living room use, according to reports in the trade. To accomplish their purpose, importers will feature rugs of deeper color tones. The pastel shades which dominated ‘Chinese prod- ucts: in recent years have been re- sponsible for restricting the use of such floor coverings. As explained by one importer yesterday, concentration on pastel shades educated the public to consider Chinese rugs as suitable only for bedrooms, and other profitable sources of ‘business were lost. ——_~ + ____ What a Snap. “Well, what do you want to work at?” asked the warden of the new con- Vict. “Do you mean to say I can work at my old trade?” “Most assuredly, if you are good at it. ‘What is it?” “Traveling salesman!” For Profitable Fast Sales Choose “Luo belle ~ HUMAN HAIR NETS Behind each one is % century of business. It pays to carry an old established brand! WE distribute quickly and eco- nomically from New York, Chi- cago and Toronto. At $9.00 a gross we offer our celebrated WATER WAVE NETS which women everywhere are now asking for. Free counter display cabinet that makes sales is ready for you. And don’t forget that we also import the popular igo OGNICHHY Hair Nets Have us quote you on your own brand. NATIONAL GARY CORPORATION Successors to NATIONAL TRADING CO. and THEO. H. GARY CO. 47 East 19th St.. New York. N. Y. 535 South Franklin St., Chicago, DL. be 6? ra gy enna t April 15, 1931 SHOE MARKET Michigan Retail Shoe Dealers Association. President—Elwyn Pond, Flint. Vice-President—J. E. Wilson, Detroit Secretary—Joe H. Burton, Lansing. Asst. Sec’y-Treas.—@. R. Jenkins. Association Business Office, 907 Trans- portation Bldg., Detroit. Better Salesmanship Needed. The shoe industry has ‘become more efficient through the positive necessity of improvement. We find better leath- er in materials; better shoemaking and factory efficiencies; better buying and better stock selection. But do we find better salesmanship over the fitting stool? That’s the point of points in to-day’s problem of merchandising. Whose responsibility is it to move the shoes—with pleasure to the cus- tomer and profit to the store? The responsibility is that of the manage- ment. Shoe store management has fallen down in part through not carrying to the clerks those points of fashion ap- peal that the buyer has learned in the market. We have reached the day and date when by and large the customer who comes into the store is smarter than the clerk. The customer knows more about the fashion-rightness of the goods than does the clerk. Selling is the problem to-day—not buying. We would like to see every store in the country fall in line with our, retail salesmanship suggestions. Every store should have a staff meet- ing once a week in which the buyer explains the purpose and function of the shoes that he has selected. The clerk should know the reason for its being in stock. The salesman cannot be expected to know by intuition why a new line of shoes clicks with fashion. He should not be expected to use the methods of trial and error. He should know. And the head of the store is responsible in seeing to it that he does know. —__ + «+ -— Square Deal For Labor. Industry’s trying experiences of the past eighteen months have not been without benefit. The clouds of de- pression have revealed a silver lining in the form of a surprisingly general acceptance of management’s responsi- bility for employment. Perhaps it is not too much to say that this spirit, manifested in all branches of industrial endeavor, is now announcing a new era in industrial relations. During the past year many a plant has ‘been kept open when it would have paid its owners to have applied a pad- lock. There have been practically no instances of labor exploitation dis- closed and a most surprising and gen- eral endeavor to maintain wage rates. Discharges have not been in the ratio of decreased volume of business, but materially under it. The exact propor- tions cannot be known, but in many industrial centers the records show employment losses less than half, in percentage, of volume shrinkage. As a result of this attitude of man- agement, labor relations, in spite of the hardships of short work weeks and slim pay envelopes, are sounder than they have ever been in a like period of stress. Animosity surpluses are not being accumulated these days because labor knows that employers, as a whole MICHIGAN TRADESMAN are doing all they can to mitigate con- ditions. Our big men of industry are think- ing and working their way toward stabilization and the avoidance of fu- ture depressions.—Boot and Shoe Re- corder. ——__>->___ Adjusting Automobile Brakes. I recently heard one of the Nation’s foremost authorities on motor vehicle brakes declare that the chief trouble with modern brakes is that motorists generally think they will stop the car ona dime. “If they stopped thinking and actually checked the effectiveness of the brakes,” he said, “they might be safe even though the dime com- parison is a ridiculous one.” A motor vehicle authority of Na- tional note not long ago created some- thing of a furore by declaring that junker cars offered less of a traffic haz- ard than machines which had seen from 15,000 to 20,000 miles of use without attention of a mechanical na- ture. The owners of such cars, this authority declared, “still think of them as new while, from the safety angle, they often are in serious need of at- tention.” There is a tremendous significance in these two statements that every car owner should realize. Particularly should he see it at this season when he is thinking of adjusting the car to a different condition of operation. The nuniber of two-wheel brake cars in existence is constantly diminishing. For the last three years, four-wheel brakes have ‘been standard equipment on even the smallest, least expensive cars. Now, it is a fact that four-wheel brakes in good condition will stop the average car in a phenomenally short distance; at the outside from a speed of 20 miles an hour within 25 feet. That is fine brake performance but how many motorists actually are get- ting it? Many think they are but they are not. That is because the decline in brake efficiency has been gradual, so gradual that the motorist is not aware of it. He goes on thinking the brakes are as efficient as when the car was new. A test might show him that whereas the brakes are inherently cap- able of stopping the car within 20 feet at 20 miles an hour, they actually are not doing it in less than 40 feet. That means they are but 50 per cent. effi- cient. What do these brakes need to make them as perfect as the car owner thinks them to be? In these days of 20,000 and 30,000 mile performance from brake linings, of sturdy brake mechan- isms, better designed drums which are larger and of tougher, more durable materials, the average system may re- quire nothing more than adjustment. The owner of any two-wheel brake car has an advantage and a disadvan- tage in respect to making such brakes safe. The advantage lies in the fact that new linings cost less; the dis- advantage in that the linings wear out more quickly. Like the four-wheel brake system, however, the two-wheel variety can be made a lot safer than the motorist may regard it. ‘Harold G. ‘Hoffman. ——_>+.___ Cobwebs form in the unused human attic. Results of Mental Laziness. ‘Happy is he who has learned to face difficulties and unfortunate, indeed, is the one who has formed the habit of running away from hard tasks or re- sponsibilities. These attitudes, usually designated as courageous and cowardly are of the greatest significance in mental hygiene. The one indicates a strong, determined, independent mind that meets distress- ing situations resolutely and unflinch- ingly; the other reveals a_ timid, shrinking, fearful mind, that turns away from obstacles without making an effort to surmount theni. The one through persistent effort succeeds and grows stronger; the other by not trying fails and becomes weaker. Life to the person who has develop- ed the ability to overcome difficulties becomes easier as it progresses, the rough places appear smoother and are quickly passed over; on the other hand, life to the one who habitually fails becomes more and more burden- some and the effort to advance gradu- ally loses vigor. Frequently, one who can find no satisfaction in the ordinary tasks and relations of life will withdraw entirely from reality and take refuge in a world of fantasy—a dreamlike world in which wishes are fulfilled and hopes realized without effort. Such retreat results in ineffectiveness in social and eco- nomic activities and may lead to a hos- pital for mental disease. Another type of person reacts to disagreeable situations by developing some mental or physical disorder. In this type there is frequently a conflict between the desire for physical com- fort and personal gratification and the desire for social esteem. Such individuals wish to be consider- ed unselfish and socially minded but they dislike hard work and cannot face serious difficulties. When the doing of socially-demanded tasks seems too irk- some, they obtain relief through head- ache, indigestion, heart attacks or other disorders. Such reactions tend to become aggravated and may lead to chronic mental disability. It may not be possible to do much for the adult who has acquired the habit of dodging difficulties or shirk- ing responsibilities, but parents and teachers who shape the habits and mold the character of the children en- trusted to their care should not forget the significance for mental health and social efficiency of the attitude of 19 straightforwardness, courage and de- termination in meeting the ‘hard and disagreeable situations of life. Horatio M. Pollock. ~~~ Polo Shirt Orders Increase. Orders are beginning to appear in fair numbers for men’s polo shirts, it was indicated in the trade, but a con- siderable decline from the volume of business transacted last year is expect- ed by manufacturers. According to present indications, the rayon run re- sist number to retail at $1 is receiving considerable emphasis. Due to lower prices on rayon cloth, manufacturers state that superior garments are being offered over last year but that the slashing of prices which took place at the end of the season hurt business considerably. TORSON SHOES Going Ahead in 1931 Creating Sales and Profits for Alert Merchants $4.00 - $5.00 - $6.00 Torson Arch Shoes For Men $6.00 and $7.00 Nationally Advertised-$4.50 For complete information about our lines, advertising campaigns, dealer merchandising plans, write direct to: HEROLD BERTSCH SHOE Shoe Manufacturers since 1892 11-15 Commerce Ave., S. W. GRAND RAPIDS, MICHIGAN. OUR AIM— To provide correct insurance coverage for the Merchants of Michigan We have done this since 1912 at a 30%, saving in cost MICHIGAN SHOE DEALERS MUTUAL FIRE INSURANCE COMPANY LANSING, MICHIGAN Phone 20741 — We will pay the charges RETAIL GROCER etail Grocers and Meat Dealers Associa- tion of Michigan. Pres dent — Gerritt Vanderldlooning, Grand Rapids. : first Vice-Bresident—Wiliam Schultz, Ane Arbor second Vice-President—Paul Schmidt, Lansing secretury — Herman Hanson, Grand Ra piris. Treasurer--O. H. Bailey, sr., Lansing. Directors — Ole Peterson, Muskegon: Frank Marxer. Saginaw: Le zh Thomas. Ann Arbor: M. C. Goossen, Lansing: R. J. LaBarge, Il’ontiac. The Joy of Simple and Unsauced Food A Scots proverl reads: “You never miss the water till the well runs dry.” The ordinary, everyday comforts and essentials of life are not seriously re- garded until they are out of our reach. We thought thus as we partook of one early meal in our Roman flat. It was a “mess” of plain boiled white turnips, buttered, bread and butter and wine. It had none of the: French or Italian saucings so eternally present in these Latin cookings. We voted it fit for a king—two kings, in fact. We often wonder why these cooks cannot let good food alone and allow it to furnish its own natural flavors. ‘Corrected information shows that Shredded Wheat and Quaker Oats cost 39c per package, but we pay it willingly to get a taste of real break- fast food again; as willingly as one can submit to highway robbery, that is. Have a constant struggle to get good milk. The handling of this essential is a caution from an American standpoint —filthy, negligent. More on this later, but we tried Nest’e’s Thick Cream for coffee and found it a frost. May do in some cases for arctic explorers, but that’s about all. No American plain evaporated milk to be found in Rome. So here was 38c gone again for what we call at home a “large” tin of milk. Advertisement of American salt in Michigan Tradesman makes our mouths water and gives us heimweh, for we know how white and clean it is. also how vastly cheaper than this grey stuff we get hereabouts. But ever and always it is meat that costs so little as to be a joy; and here I got my first real inkling of Musso- lini’s government control of prices. It was in the fine little beef seller’s shop described in a recent letter that I Saw a large white card on the wall which carried in black letters the fol- lowing as headlines. I omit the smal- ler print which would mean little to you or me in any case: Federazione Fascisti del Commercio Bovino Adulto e Vitella fame da brodo 7.00 Came Commo con osso ________ 9.00 Came magra con osso __--_____. 10.00 Mistenchi di costa 2... 10.50 Bitecce! di fone 11.50 Came magra senz’ osso __________ 14.00 Ra 18.00 eee 9.00 metetchi dicosia 13.50 Bistecchi di lombo _.._. 15.50 Wn ee This means prices set in conference with the Fascisti commercial federa- tion, a branch of Fascism just recently perfected and made operative. My present information is that it has heen thus setting definite selling prices for only about two weeks, but in any event it is apparently an extension into this retail field of the sort of uniform MICHIGAN TRADESMAN practice under rigid control which Mussolini has inaugurated and plans to make ramify into all Italian affairs. The approximate translation of all that is thusly: Prices for matured beef and veal, (per kilo, or 2.2 pounds). Beef for broth (soup meat—7 lire, or 3634¢. Ordinary beef with bone—9 lire, or 46%. Lean beef with }one—10 lire, or 52%4c Beefsteak of rib—10.50 lire, or 55%4c 3eefsteak of loin—11.50 lire, or 603%c Lean ‘boneless heef—14 lire, or 73%4c Filet (tenderloin)—18 lire, or 941%4c Thus we have, per pound respective- ly: Soup beef, 16.7c: ordinary beef, with hone, 21.02c; lean beef, with bone, 23.86c; rib steak, 25.11c; loin steak, 27.56c; lean ‘boneless beef, 33.4c, and beef tenderloin, 43c. The veal section translates: Broken (or torn—for stew)—9 lire, or 38c plus. Rib steak—13.50 lire, or 70% c. Loin steak—15.50 lire, or 813% c. Pulp, meaning rich in marrow (?)—22 lire, or 6121535. So veal costs per pound: Stew meat, 17.27c; rib steak. 32.21c; loin steak, 37c, and marrow (?) veal, 52%4c. The beef seems low priced to me, particularly when I consider its yni- formly high quality, ! have The critters, as said, are peculiarly handsome specimens, being extra large framed, tal, well proportioned animals with long horns and pure white skins. In ‘the sback country they are used as oxen, carts, plows, wagons and other vehicles drawn by teams thereof being common sights. In Perugia we saw great numbers of these fine cattle, each with its clean white coat and the red ribbon decoration the owners generally effected looking like one of our sé€c- ond class prize winners, assembled in the Piazza d’Armi on a fair day. Because of the tenderness and good flavor, I thought this beef must be well seasoned by long hanging. Meat men will know about that better than I. I am no judge whatever of veal, for we use virtually none of that in our home, so that I must also leave to butchers for judgment. But now, as merchants, let us con- sider well what effect such absolute price regulation and restriction might mean to us in America, assuming for ‘the moment that it could be brought about. There are two sides to every factor as usual. Every skillful merchandiser, whole- sale or retail, welcomes equality of prices in his line because that disposes altogether of the question of price, and price is the only leverage left to the inefficient, unskillful, disorderly seller. In our Roman neighborhood, for ex- ample, were any number of markets, meat markets of all kinds being called macelleria — mah - chel - lay -REE- ah These were orderly, well-stocked, bright and clean; also filthy, dark, re- pellant places. The open market stalls which I must describe more fully later were almost all so filthy that none could operate anywhere in America— the health authorities would stop them. Therefore, on any equal basis of price, the bright, clean places must get the business; the skillful handler must win out; the man who knows his busi- ness need then fear no competition. Next—a strong point, or a weak one, as we shall see—the merchant’s per- sonality has full scope. I told of my fine butcher last week. I found him Recommend— April 15, 1931 by chance the first time. After that I went to him by decided preference. The Macelleria della Nave at 37 Via Francesco Siacci was just around our corner. It is clean, orderly, light and (Continued on page 31) RED*STAR YEAST ‘THE fact that RED STAR YEA: its value as a nutriment, an ai unquestionable. for Health ST contains Nuclein and Vitamins, d to digestion and flesh building is Red Star Compressed Yeast builds up the body and nerve tissues, aids digestion and purifies the blood. The discovery of vitamins is the most important contribution of modern times to food knowledge. 20c A DOZEN (Delivered ) YOUR PROFIT is 50% on cost selling at 2 cakes for 5c Our Branch in or near your city guarantees a Fresh Supply RED STAR YEAST & PRODUCTS Co. Main Office - Milwaukee, Wisc. Detroit Branch—1234 W. Fort St. Grand Rapids Branch—515 Division Ave.. S. ¥** STRICTLY INDEPENDENT—SINCE 1882 ** GRAND RAPIDS PAPER Box Co. Manufacturers of SET UP and FOLDING PAPER BOXES SPECIAL DIE CUTTING AND MOUNTING GRAND RA PI DS, M IC HIGaAN In More Homes Everyday AROaLSOoM America’s Finest Bread : / 7,| SANCTUM BAKORIUM / NEWS. : Quality — we have found — is an invincible salesman. We have given him a job for life in our bakeries. Always Sell Rowena Yes Ma’am Graham Rowena Golden G. Meal LILY WHITE FLOUR ‘The Flour the best cooks use.’’ Also our high quality specialties Rowena Whole Wheat Flour Satisfaction guaranteed or money refunded. VALLEY CITY MILLING CO. Rowena Pancake Flour Rowena Buckwheat Compound Grand Rapids, Mich. Se hia, ee eT eas SSI 4 j Lae CS Rusk Bakers Since 1882 3 Leading Grocers always have a supply of POSTMA’S RUSK as they are in Demand in all Seasons Fresh Daily POSTMA BISCUIT co. GRAND RAPIDs. MICHIGAN sae encircle ete ceataS ROCCE A AS setae ee ttn a Rigpitencne sang *—easeincaan ascsatetatnan ey ~ w e tea bs , A SE URE Aa Naess ~ ¥ April 15, 1931 MICHIGAN MEAT DEALER Michigan State Association of Retail Meat Merchants. President—Frank Cornell, Grand Rapids Vice-Pres.—E PY. Abbott, Punt. Secretary—E. J. La Rose, Detroit. Treasurer—Pius Goedecke, Detroit. Next meeting will be heli in Grand Rapids, date not decides Profit in Pushing Whole Ham Sales. A ham, cured and packaged by the packer, is a product which can be sold by the retailer “as is.” Like a can of corn or a box of cake flour in a grocery store, this commodity, when stocked by the meat retailer, is im- mediately ready for retail sale. A commodity which can be handled and sold with a minimum of effort by a retailer is attractive to him, for under ordinary circumstances, maximum profit is most likely to be found in merchandise which is sold with little labor. A retailer’s selling price is based on many things, and not the least of these is the expense conected with cutting his meat into retail por- tions, The sale of a whole ham offers the dealer an opportunity to make a fair margin of profit with a minimum of labor. If he cuts the ham, he can get a larger price per pound for his cen- ter cuts, but the price which he can get for the butt and shank will bring his average close to the figure which he gets per pound for the ham in one piece. Ham is a product which, although sizable, lends itself well to sale in one piece. The meat can be prepared in a variety of ways, and keeps well, so it is not necessary to use the entire purchase at once. A well-known meat retailer in Chi- cago has profited by stressing to his trade the advisability of buying ham as a whole piece. His'first se'ling point is that by buying a ham the house- wife can insure having meat on hand for emergency lunches or dinners, He recommends cutting the ham for pre- paration in three ways: broiling or frying the center slices, baking the butt and boiling the shank end. He points out to her the excellent flavor of the the ease with which it can be prepared and the tastiness of the many dishes which can be made with ham. Tf a customer is preparing an elab- orate meal or a meal for several people, this dealer the whole ham baked. The ease with which baked ham can be prepared and the universal favor the meat enjoys make it a logical cut to recommend. If there is meat left over after the meal at which the whole ham is served, it can be used to advantage in many attrac- tive dishes, such as ham timbales, ham loaf or ham salad. ‘This dealer ‘believes he can sell best by suggesting the points about ham directly to his customers over the meat counter. He knows they want a meat which will be attractive, which will carve easily and which will not take too much trouble to prepare, if they are planning an elaborate meal. If they are buying from the standpoint of economy, he knows they will ‘be inter- ested in a meat which is high in food value and comparatively low in price, so he recommends ham. He main- tains that over a period of several years he has more than tripled his meat, invariably suggests sales of whole hams. Since the sale of a whole ham is a substamtiah one he has been ab!e to show a marked increase in his sales volume by em- phasizing the merits of this product. ——_2..—__ When Calfskin Isn’t Kip. The difference between a kip and a calfskin is simply a matter of weight, it is stated in a bulletin issued by the Bureau of Agricultural Economics de- fining tentative classifications and grades. The plan is to establish fixed standards to ‘be applied throughout the country. The Bureau says: A kip weighs from 15 to 25 pounds untrimmed and 12 to 25 pounds trim- med. Trimmed kips are divided into two weight groups: 12 to 17 pounds (light) and 17 to 25 pounds (heavy). A calfskin weighs up to 15 pounds untrimmed and 12 pounds trimmed. Untrimmed calfskins are divided i%- to five weight groups: under 7 pounds, 7 to 8 pounds, 8 to 10 pounds, 10 to 15 pounds, or 8 to 15 pounds. Trimmed ca‘fskins are divided into five weight groups: under 4 pounds, 4 to 5 pounds, 5 to 7 pounds, 7 to 9 pounds, 9 to 12 pounds, Slunks are skins from immature or stillborn calves and are divided into two classes; regular or hair slunks, and hairless slunks. Kips and calfskins are divided into three kinds: Veal, ‘buttermilk and grassers. In some sections grassers are referred to as runners, A veal kip of calfskin is the skin of a bovine animal which had ‘been fed on whole milk or some diet which pro- duced equivalent results in the skin. It has short, fine hair and a smooth grain. A buttermilk kip or calfskin is the skin of a bovine animal which was fed a diet other than whole milk, but had not been fed on grass. It has moderately long, coarse hair and a moderately rough grain. A grass kip or calfskin is the skin of a bovine animal which was allowed to graze on pasture. It has_ long, coarse hair and a rough grain. A grass kip has many characteristics in com- man with cattle hides. To insure proper and adequate cur- ing, kips and calfskins should lie in salt thirty days after the pack is closed. Established trade practices require that kips and calfskins must be properly banked before delivery and that they should be free from skulls, horns, tail- bones, udders, sinews, dew-claws, manure, excessive salt, excessive meat, excessive moisture, or any other for- eign- matter of any character which will add to their normal weight or will reduce unduly the final leather yield. aa ok Wrought-Iron Novelties Active. A revival of demand for hand-made wrought iron novelties in ornamental stands for flower pots, fish bowls and similar articles, is reported in the job- hing markets. The merchandise, rang- ing in price from $1 to $5 at retail, is wanted mainly in antique bronze and green finishes. Most of the present business, it was said, being booked’ in the retail trade, ranges up to $3. Or- ders placed by retail establishments have been for large quantities intended for sale in current garden and. house- hold promotional events, TRADESMAN : 2 PARCEL FREIGHT SERVICE Cheaper than Freight or Express on small parcels up to 20 Ibs. 4 Fast Services Daily To Big Rapids and North on U.S. 131. East to Belding, Greenville, Edmore, Alma, and Saginaw District. NORTH STAR LINE, INC. R. E. TIMM, Gen. Mgr. Crathmore Hotel Station, Phone 81138 Grand Rapids, Michigan VINKEMULDER COMPANY Grand Rapids, Michigan BRANCH AT PETOSKEY, MICH. Distributors Fresh Fruits and Vegetables Cranberries, Grapefruit, “Yellow Kid’’ Bananas, Oranges, | Onions, Fresh Green Vegetables, etc. - EGGS - EGGS -:- WE BUY — WE STORE — WE SELL EGGS We are always in the market for strictly fresh current receipt Eggs, at full market prices. We can supply Egg Cases and Egg Case Material of all kinds. Quotations mailed on request. KENT STORAGE COMPANY - GRAND RAPIDS GRIDDLES — BUN STEAMERS — Everything in Restaurant Equipment Priced Right. Grand Rapids Store Fixture Co. 7 N. IONIA AVE. Phone 67143 N. FREEMAN, Mer. URNS Rademaker-Dooge Grocer Co. Distributors Peter Pan Canned Fruits and Vegetables MOTHERS DAY MAY 10th WE HAVE A BEAUTIFUL AND COMPLETE LINE OF PACKAGES FOR THIS OCCASION. PUTNAM FACTORY NATIONAL CANDY CO., INC. GRAND RAPIDS, MICHIGAN MICHIGAN TRADESMAN April 15, 1931 HARDWARE Michigan Retail Hardware Association. President—Waldo Bruske, Saginaw. Vice-Pres.—Chas. H. Sutton, Howell. Secretary—Arthur J. Scott, Marine City. Treasurer—William Moore, Detroit. Catering To the Trade of the Back- yard Gardener. A good way to find out how to do anything is to first eliminate the ways how-not-to-do-it. I remember an in- cident in a hardware store. A cus- tomer came in, leafed through the seed packets, made a selection. “Tl take these,’ he said. “Thirty cents, isn’t it? And I suppose T’ll get maybe a nickel’s worth off it.” He laughed, sheepishly, and the clerk haw-hawed. “It’s a joke, isn’t it —this gardening. You pay good money for seeds and sweat your head off and what do you get for it all?” TI suppose that sort of dialogue had occurred thousands of times in hard- ware stores, and its ultimate and cumu- lative effect has been to help fix in the public mind that entirely wrong-headed idea that the back-yard garden is a waste of time, money and labor. Most of the customers who open that dia- logue don’t believe what they say. They are merely fishing, in a negative way, for encouragement of the garden- ing proclivities. And most of the clerks who make that fatuous response never stop to think of what they are saying and doing—saying an untrue thing that will hurt their own business immediate- ly and in the long run. For the customer interested enough to buy even one seed packet in early April, back-yard gardening is a seri- ous matter. The recurrent tribal urge to plant things and see them grow is deep rooted; the hardware dealer gains nothing and loses much by discourag- ing it. I recall one hardware dealer who, in response to a cynically jesting comment from the customers that “I suppose I’m foolish but I like to plant things,” regarded the amateur garden- er thoughtfully and said: “But are you foolish? It’s true some back-yard gardens don’t pay. But take the back yard where you renew the soil with proper fertilizer, dig and cultivate properly, use good seed and keep down the weeds. Such gardens pay for themselves. One of our cus- tomers last summer raised $50 worth of stuff in a small back yard. Good stuff. And the work was good for him. It gave him healthy exercise he need- ed and took his mind off other things.” Then he went on to talk about in- telligent gardening methods—the use of good seed, fertilizer and proper tools—and the upshot was that the customer, instead of buying a few seed packets, left an order for a con- siderable amount of equipment. Which illustrates the fact, too often overlooked, that the trade of the amateur gardener is worth cultivating; and, like the garden itself, the more it is cultivated, the bigger returns it will give. The keynote of the hardware deal- er’s appeal to the trade of the back- yard gardener is, “Proper equipment makes the garden productive.” Very few backyard gardeners have expert knowledge of gardening; and very few have adequate equipment for the work. A spade, a rake, a hoe and possibly a trowel constitute the tools; and culti- vation consists in digging up the plot, planting the seed, and leaving the crop to take care of itself. Naturally, such gardens are apt to be failures; and the gardener exclaims, “A garden is a waste of money!” Yet another man, with proper tools, on a tback-yard plot forty feet square raised in one season enough produce to pay his $100 taxes on the property. True, he used the stuff himself; but he reduced his ordinary table expenses by that amount, That man, however, didn’t try to do it all with a spade, a rake and a hoe. He had a fairly complete outfit of gar- tools. Each year he would add one or two. He started his own plants in a hotbed so that they could be transplanted early enough to yield while market prices were still high. Where vegetables matured early, he raised a second crop of some sort from the same soil. In successful equipment den gardening, adequate represents the gardener’s capital investment. He can’t expect one year’s crop to pay for it; but spread over a number of years the re- sult is different—it pays for itself many times over. The hardware dealer has this equip- ment in stock. He can sell more of it than he does sell. To sell it, how- ever, it must be prepared to drive home to the prospective gardener the im- portance of being fully equipped for his work. There are two points to emphasize in your sales talks. First, that cultivation is the keynote of suc- cessful gardening. Second, that suc- cessful cultivation demands proper tools. It is not difficult to sell tools to en- thusiastic gardeners. Many new en- thusiasts, however, do not realize the wide variety of tools to be had. It is for the hardware dealer to tell these people, through window displays, newspaper advertising and direct-by- mail advertising, just what he has to offer. And, of course, to supplement this ‘by personal effort. In putting on a garden tool display, give prominence to the less familiar lines. Show a full assortment—wheel barrows, garden _ trowels, weeders, planters, hoes, spades, rakes, spading forks, shovels, garden lines, reels, pruning shears, hedge shears, turf edgers, canvas and leather gloves, long pruning hooks, lawn rakes, extension ladders, garden hose and hose reels, and spraying devices. A suggestion of spring should be added wherever possible — artificial leaves and flowers, boxes with plants, squares of green turf, loose earth with lines and stakes to indicate rows. The bright-colored seed packets afford a decorative feature. ‘Simultaneously with his window dis- play, the hardware dealer’s newspaper advertising should discuss home gar- dening—and, incidentally, should stress the sure results of good work and the importance of good equipment. Here is a talk that can be used in your advertising or as a showcard in your window display: What Home Gardening Will Do For You Tt will save you money. It will give you fresh vegetables of all kinds in season, a It will give you a stock of winter vegetables. It will furnish healthful and not too heavy outdoor exercise. It will help clear your mind after a hard day’s work. Plant a Garden Against such a background of solid argument, show your goods, and talk them up. A prospect is far more in- terested in. garden tools if you first in- terest him in gardening, and-sell him the gardening idea. Which is why it pays to encourage the prospect, rather than discourage him. In selling garden tools, do not jump at the idea that every customer is after the cheapest he can find. Show both the best and the cheapest, and urge quality wherever possible. Thus, one customer hesitated be- tween a 35 cent rake and an 85 cent rake. The dealer said: “Buying garden tools is just like the capital expenditure in fitting out a factory. The manufacturer could put up a ramshackle ‘building very cheap. It would last a year or two. He builds substantially because it pays in the long run. “Just so, the price of an article de- pends on the service it gives you. We have this 35 cent rake for people who insist on a low priced article. It will give you 35 cents worth of service— will be good for a couple of years. The 85 cent rake will give you 10 years’ good service. The cheap rake is the best value you can get for the price; but the high priced rake will give you the best value you can get, and many times the service.” The customer bought the cheap rake. A year or so later he came back, re- fused a similar cheap rake. ‘“What’s the most expensive one you have,” he asked. “That 35 cent rake,” said the dealer. “Because it doesn’t last as long as this higher priced rake.” He had no diffi- culty in selling the 85 cent article this time. But if he had in the first in- stance pushed the 35 cent rake because it was the easiest to sell, instead of in- telligently discussing the question of quality, that customer would probably have blamed the dealer and gone else- where for his replacement. Even where backyard gardening is not taken up, the hardware dealer will find a good market for horticultural and lawn supplies. In recent years Michigan Hardware Co. 100-108 Ellsworth Ave., Corner Oakes GRAND RAPIDS, MICHIGAN ut Wholesalers of Shelf Hardware, Sporting Goods and FISHING TACKLE oe Automobile Tires and Tubes Automobile Accessories Garage Equipment Radio Sets Radio Equipment BROWN& SEHLER COMPANY Farm Machinery and Garden Tools Saddlery Hardware Harness, Horse Collars Blankets, Robes Sheep Lined and Blanket - Lined Coats Leather Coats GRAND RAPIDS, MICHIGAN Wholesale Only. 342 Market St., S. W. Manufacturers and Distributors of SHEET METAL ROOFING AND FURNACE SUPPLIES, TONCAN IRON SHEETS, CONDUCTOR PIPE AND FITTINGS. We Protect our Dealers, THE BEHLER-YOUNG CO. EAVETROUGH, Grand Rapids, Mich. 4 § : 5 April 15, 1931 MICHIGAN TRADESMAN 23 horticultural societies have been ac- tively interesting people in keeping their home surroundings attractive. In- terest in flowers and landscape garden- ing is increasing. A growing army of rose fanciers affords a large market for a certain line of special tools, sprayers, insecticides and fertilizers. It pays the hardware dealer to know something about these activities be- sides the mere articles he has to sell. The man who knows backyard garden- ing, horticulture, rose growing, how to make a good lawn, how to prune trees, is in a far better position to cater to this trade than the merchant who merely knows what tools he has in stock. It is an asset for any store to be recognized as the headquarters for any particular line, and the place where the interested customer can se- cure accurate information and _ intel- ligent advice from the head of the business, Victor Lauriston. ——_+++—___ Proceedings of the Grand Rapids Bankruptcy Court. Grand Rapids, April 7—In the matter of Woosley Bros., Bankrupt No. 4184. he final meeting of creditors has been called for April 21. The trustee’s final account will be approved at such meet- ing. There will be a first and final divi- dend for creditors. In the matter of Terrace Cafe, Bank- rupt No. 4188. The final meeting of cred- itors has been called for April 21. The trustee’s final account will be approved at such meeting. There will be no divi- dends for creditors. In the matter of Harry W. Hill, Bank- rupt No. 4176. The tinal meeting of ereditors has been called for April 21. Thre trustee’s final report will be ap- proved at such meeting. There may be a small first and final dividend for cred- itors. In the matter of Otis R. Conaway, Bankrupt No. 4074. The final meeting of creditors has been called for April 21. The trustee’s final report will be ap- proved at such meeting. There will be no dividends for creditors. In the matter of Davidson Furniture Co.. Bankrupt No. 4053. The final meet- ing of creditors has been called for April 21. The trustee’s final report will be approved at such meeting. There will be a final dividend for creditors. In the matter of Elizabeth E. Wellman, Bankrupt No. 4012. The final meeting of creditors has been called for April 21. The trustee’s final report will be allowed at such meeting. There will be a first and final dividend for creditors. April 7. We have to-day received the schedules, reference and adjudication in the matter of Clayton Wendel, Bankrupt No. 4456. The bankrupt is a resident of Grand Rapids, and his occupation is that of a laborer. The schedule shows assets of none with liabilities of $719.27. The court has written for funds and upon receipt of same the first meeting of cred- itors will be called. April 7. We have to-day received the schedules, reference and adjudication in the matter of Emery C. Knudsen, Bank- rupt No. 4457. The bankrupt is a resi- dent of Ludington, and his occupation is that of a laborer. The schedule shows assets of $1,304.37 of which $500 is claimed as exempt, with liabilities of $3,623.79. The court has written for funds and upon receipt of same the first meeting of cred- itors will be called. April 7. We have to-day received the adjudication and reference in the matter of Mendel Katz and Louis Katz, as co- partners undere the ‘firm name and style of M.: Katz & Son, Sanikrupt No. 4445. This is an involuntary matter and the schedules have been ordered filed. The bankrupts are residents of Grand Rapids. In the matter of Walter Gornisiewicz, Bankrupt No. 4096, the trustee has here- tofore filed his final report and aceount, and a final meeting of creditors was held April 3. The bankrupt was net present or represented. The trustee was present in person. Claims were proved and al- lowed. The trustee’s final report aid account was approved and allowed. The court made an order for the payment of expenses of administration, as far as the funds on hand would permit. There were no dividends. No objections were made to the discharge of the bankrupt. The final meeting then adjourned without date and the case will be closed and re- turned to the district court, in due course. In the matter of Deeb Balish, doing business as Balish Manufacturing Co., Bankrupt No. 4408, the trustee has filed his first report and account, and an order has been made for the payment of ex- penses of administratoin and a dividend to labor claims of 100 per cent, In the matter of Landsmans’, Inc., Bankrupt No. 4446. The sale of assets have been called for 11 a. m. at the store located at Dowagiac. The stock in trade consists of men’s clothing and furnish- ings, together with attendant fixtures, appraised at $3,823.90. The store located at Niles, will be sold. The stock in trade consists of men’s furnishings and cloth- office equipment, also one 1930 ford two ing, together with attendant fixtures and door sedan, total appraisal $7,229.80. All interested in such sale should be pres- ent at the date and time stated. Said sale is for April 21. In the matter of Gust Caris, Bankrupt No. 4847. The sale of assets has been called for April 23 at the premises fer- merly occupied by the bankrupt at 1225 Peck street, Muskegon Heights. The restaurant furniture and fixtures are ap- praised at $611, and one 1925 Packard auto appraised at $861. All interested in such sale should be present at the date and time above stated. In the matter of Harry O. Nelson, doing business as Nelson’s Furniture Co., Bank- rupt No. 4397. The sale of assets has been called for April 24 at the premises formerly occupied by the bankrupt, at Allegan. The assets of said bankrupt consists of furniture, lamps, glassware, etc., together with attendant fixtures, ap- praised at $431.05. All interested in such sale should be present at the date and time above stated. April 8. We have to-day received the schedules, reference and adjudidcation in the matter of William J. Topp, Bankrupt No. 4460. The bankrupt is a resident of Kalamazoo, and his occupation is that of a salesman. The schedule shows assets of none with liabilities of $3,889.97. The court has written for funds and upon receipt of same the first meeting of cred- itors will be called. April 8. We have to-day received the schedules, reference and adjudication in the matter of Donald Perkins, Bankrupt No. 4459. The bankrupt is a resident of KKalamazoo, and his occupation is that of a laborer. The schedule shows assets of $5,355 of which $355 is claimed as exempt, with liabilities of $7,452. The first meet- ing of creditors will be called and note of same made herein. In the matter of Isidor Fogelin, Bank- rupt No. 4423, the trustee has filed his first report and account, and order for the payment of current expenses of ad-- ministration has been made. In the matter of John F. Rudnick, Bankrupt No. 4235, the trustee has filed his return showing no assets except ex- emptions of the bankrupt, and the case has been closed and returned to the district court, as a case without assets. In the matter of Robert A. Denman, Bankrupt No. 4416, the sale of assets was held March 26. The trustee was present and acted as auctioneer. Numerous bid- ders were present in person. The shoes and rubbers were sold to J. L. Beckman, of Cadillac, for $875. The balance of the stock, the fixtures and accounts were sold to Michigan Outlet Stores for $416. The sales were confirmed and the matter adjourned without date. In the matter of August Shikoski, Bankrupt No. 4369, the sale of assets was held March 381. The trustee was present in person and acted as auctioneer. Num- erous bidders were present in person. The assets were sold to Fred White, of i @ Housecleaning Time Is Profit Time. The grocer’s fancies in the spring time do not turn so much to love, as poets say, but to cold cash and extra profits. House cleaning may be tee- totally damned ‘by the remainder of creation, but the grocer provides the means, and he shou'd worry. There is no time to be lost in going after house cleaning profits, although some ‘house cleaning is never wound up until] along in June. Of course so many house cleaning items are staples that the stock is apt to be in fine fettle. Better take a check up though and see if you have plenty of the added, or diversified lines, this spring. That is one point to get fixed in mind right now. The big national magazines for women stress a lot of live selling items you have not carried. They are in demand, the druggist, hardware man and the department store have them, but you have the whip hand. Women will come for food first, and if they can buy in your store, they won’t chase all over the block to get furniture polish, wax, moth preventers, chamois, sponges, disinfectants, even curtain rods and wall paper cleaner. Go into a huddle with wife, ask her what women use in and around the house at this time of the year. You'd he surprised. You can sell mops and pails, step ladders and carpet tacks. Of course, the soaps, cleansers, brooms, ail the regular line is in order. Now to move it. Here’s one stunt— make up combination packages of the essentials, staples that all women buy the most of. Three cakes of soap, two cans of scouring powder, a sponge, polish and scrub brush. Say the regular retail rice is $1.10 make it 98c in a compact hbund'e, toss in a big window full of house cleaning helps special! the complete outfit 98c—run this in your store circulars, make a good hot value. The outfits will move. Get the counters up in the front of the store set for house cleaning time, run a dime counter, lots of handy items that ‘fit in, self sellers, added dimes. Use plenty of big display signs. The bigger items at higher prices on other counters. And of course the wivdows, never mind the cerea’s, can- red stuff and so ‘many vegetables, brooms, pails, mops, soaps, cleansers, the advertised lines, and use the stuff the soap men furnish for advertise- ments. Plenty of it! Inserts for every package that goes your own “handy a si ishaaaii enna ragaie \ April 15, 1931 MICHIGAN TRADESMAN 27 out, mention lists and prices. If you people of the country are to enjoy com- WHOLESALE DRUG PRICE CURRENT use newspapers throw in a red hot fortable lives and if trade is to expand. combination soap special, make it ‘Commercial failures in March num- Prices quoted are nominal, based on market the day of issue. snappy enough to bring in new trade, bered 2,604 according to R. G. Dun, a. Cotton Seed _--. 1 25@1 50 Benzoin Comp’d. @2 40 then with the line up in the front of only 1% per cent. more than in the Boric (Powd.)-. 10 @ 20 a oS : cane = Buchu > > aa 3 = the store, that dime counter and being preceding short month. Between Feb- Borie (Xtal) __ x g , mee A acai 50 Sea Co — @2 28 all set, the loss on soap means a boost = ruary and March last year the number poi * package, they will get a slant on the B. F. Goodrich has reduced wages in ee : oa 7 ep agree 5s set us = fact you have seeds, and buy more. line with similar cuts by Goodyear pr (Oregon) —- , 85@1 0 Orange. Sweet 6 0006 25 Paints : ee ea ee ge : Peru Uriganum, pure_ @ Lead, os One deal to boost another—and at a lire & Rubber. A : Tole Sif EES pe Se ape Sa Ra 2 00@2 25 Origanum, cam’] 1 00@1 20 rear ‘enue ae hone seed time as well as house cleaning ‘Many automobile companies report Vennyroyal oes 3 25@3 60 Lead, white oil 13%@13% time, notably high March shipments. Stude- Barks Hhdee lane a. eta aa Ochre, yellow bb. @ 2% Take that idea of the women’s mag- azines, take a few minutes to run over the advertising pages of Delineator, Good House Keeping, Woman’s Home Companion, McCalls, Ladies Home Companion, note the new stuff, the modern ideas, what has happened to laundry soap? Ask the soap flake makers. Times progress even in house cleaning—keep up with the times. Hugh King Harris. eo Some Significant Trends of Trade. The cigarette price war in the retail trade came to an end last week, after two years’ duration, when United Cigar Stores and Schulte chain stores an- nounced restoration of the price of fifteen cents a package and two pack- ages for twenty-seven cents. At these prices, at the wholesale rate of $6.40 a thousand less 10 and 2, dealers make 25 per cent. on sales by the single package and better than 16 per cent. On pairs. Senator Wagner of New York says we must find a way to add $40,000,- 000,000 to our wage distribution if the baker, for example, sent out 7,011 cars compared with 6,321 in March, 1930, the largest monthly total since Septem- ber, 1929, while Auburn had shipments of 5,649 cars, the largest for any month in the company’s history and comparing with 2,499 cars shipped in March, 1930. The output of the in- dustry, however, scarcely showed the seasonal increase. April output, on the other hand, shows more than seasonal gains. Sears, Roebuck ‘began last week the sale of a free-wheeling device for ford cars. The contrivance is Muncie Gear and is offered for $15.45, —_2>+>___ Most of our trouble comes from the grasping idea for money. If we keep it as a servant, we will have a useful proposition; ‘but when it becomes a master, it makes us do some funny things. We have got to guard against that. No man should let a dollar make a decision for him in anything. The Golden Rule should be the standard for men in every activity in life. at retail PICNIC SUPPLIES, Grand Rapids Seasonable Merchandise Base Balls, Indoor Balls, Golf Balls GOLF SUPPLIES—Clubs, Bags, Etc. TENNIS SUPPLIES—Balls, Rackets, Etc. INSECTICIDES. ROGERS HOUSE PAINT ROGERS BRUSHING LAQUER WALL PAPER CLEANERS SODA FOUNTAIN SUPPLIES KODAKS AND FILMS MOTH KILLERS — ANT KILLERS BATHING SUPPLIES — FOOD JUGS SPONGES — CHAMOIS — ETC. Complete Sample Line Always on Display Hazeltine & Perkins Drug Co. Michigan PAINT BRUSHES Manistee made by. Cassia (ordinary). 25@ 30 Cassia (Saigon) -. 40@ 60 Sassafras (pw. 60c) @ 50 Soap Cut (powd.) $0e - 20@ 30 Berries Cubed. 2223s ue @ 90 ish. 2 ee @ Juniper: —_-..-____ 10@ 20 Prickly Ash --.--- @ 75 Extracts Licorice 60@ 15 eee 0 Licorice, powd. -. 60@ 70 Flowers Amica, 222. 75@ 80 Chamomile Ged.) 35@ 46 Chamomile Rom. @ 90 Gums Acacia, 1st ~~... @ 60 Acacia, 2nd -.-.- @ 50 Acacia, Sorts _._. 25@ 40 Acacia, Powdered 4U0@ 50 Aloes (Barb Pow) 35@ 45 Aloes (Cape Pow.) 25@ 35 Aloes (Soc. Pow.) 75@ 80 Asafoetida ------ 0@ 60 ane so 98 amphor .2..... 5 Guaiae 2... = @ 60 Guaiac, pow’d --- @ 70 Kino? 222 @1 25 Kino, powdered__ @1 20 Meyer) 2 @1 15 Myrrh, powdered @1 2 Opium, powd. 21 00@21 50 Opium, gran. 21 00@21 50 Shellac, Orange 40@ 50 Shellac, White 55@ 70 Tragacanth, pow. @1 75 Tragacanth -... 2 00@2 35 Turpentine ~---_- @ 2 Insecticides Arseni¢g) 2225222 7@ 20 slue Vitriol, bbl. @ vw Blue Vitriol, less 08@ 15 Bordea. Mix Dry 10%@ 21 Hellebore, White powdered --._.. 15@ 25 Insect Powder. 30@ 40 Lead Arsenate, Po. 11 @25 Lime and Sulphur Dry =. O8@: «28 Paris Green --.. 25@ 45 Leaves Buchy oe @ 60 Buchu, powdered @ 60 Sage, Bulk __-.. 25@ 30 Sage, % loose -_ @ 40 Sage, powdered__ @ 3 Senna, Alex. -_._.. 50@ 15 Senna, Tinn. pow. 30@ 35 Uva Urasi ..-2-.2- 20@ 2% Oils Almonds, Bitter, true ~-----. 7 50@7 75 Almonds, Bitter, artificial ______ 3 00@3 25 Almonds. Sweet, CRu@ 1 50@1 80 Almonds, Sweet, imitation —--_. 1 00@1 25 Amber, crude _. 75@1 00 Amber, rectified 1 50@1 75 7 wae i Bergamont -... 6 Cajeput -.------ 0@2 25 Cassia: 3 25 Castor -.----- -— 1 565@1 80 Cedar Leaf _.--. 2 0@2 Citronella ~_---- 1 00@1 20 Cloves — _--- 3 50@8 75 Cocoanut ------ 22%.@ 35 Cod Liver ------ 1 40@2 00 Croton =....-—. 8 00@8 25 Rosemary Flows 1 50@1 75 Sandelwood, E. [) - s §2 b0@ 12 Sassafras, true 2 00@2 26 Sassafras, arti’l 75@1 C60 Spearmint 20 5 00@5 25 SDORMy coho ee 1 50@1 75 Deer ese 6 00@6 25 Tar USP 65@ 75 Turpentine, bbl. _. @ 65 Turpentine, less 72@ 85 Wintergreen, leat Se 6 00@6 25 Wintergreen, sweet birch 2 --- 3 00@3 25 Wintergreen, art 75@1 00 Worm Seed -.__ 6 00@6 26 Wormwood __ 10 00@10 25 Potasslum Bicarbonate _____ 35@ 40 Bichromate _____ 15@ 25 Bromide 202 69@ 85 Bromide 22.) 5: 64@ 71 Chlorate, gran’d_ 21@ 28 Chlorate, powd. 16@ 23 OP tall: Sr 17@ 24 Cyanide 2 22@ 90 Iodide es 4 34@4 55 Permanganate ~~ 224%4@ 35 Prussiate, yellow 35@ 45 Prussiate, red _. 70@ 175 Sulphate ________ 35@ . 40 Roots Alkanet 2202 30@ 40 Blood, powdered_ 40@ 45 Calamus 222 25@ 65 Hlecampane, pwd. 20@ 30 Gentian, powd. _ 20@ 30 Ginger, African, powdered ______ 30@ 35 Ginger, Jamaica. 40@ 60 Ginger, Jamaica, powdered __... 45@ 60 Goldenseal, pow. 5 00@5 50 Ipecac, powd. -_ 4 00@4 60 35: Licorice ~...____ @ 40 Licorice, powd... 20@ 30 Orris, powdered. 35@ 40 Poke, Powdered 25@ 40 Rhubarb, powd. __ @1 90 Rosinwood, powd. @ 60 Sarsaparilla, Hond. Sround: = @1 10 Sarsaparilla, Mexic. @ Squills 35 Squills, powdered 70 80 Tumeric, powd.._. 20@ 25 Valerian, powd. _. @ 50 Seeds AIS@ oe 20@ 30 Anise, powered @ 35 Bind, ta 22 13@ 17 Catary 220 12@ 18 Caraway, Po. 30 25@ 380 Cardamon ______ 2 25@2 50 Corlander pow. .30 15@ 25 PRE eS ee 15@ 20 Wennell 2332. 35@ 50 Wiaoe, 62 oe 6%4@ 15 Flax, ground _. 6%@ 15 Foenugreek, pwd. 15@ 25 Henip: 2222 8@ 16 Lobelia, powd. ____ @1 100 Mustard, yellow 10@ 20 Musard, black... 20@ 25 Poppy so 15@ 25 Quince __..._____ 2 25@2 50 Sabadilla _.._____ as Sunflower —_______ 12) 18 Worm, American 25@ 30 Worm, Lavant _ 6 50@7 00 Tinctures Aconite ~..--._.._ @1 80 BIGGAR: So es @1 & Asafoetida -_____ @2 28 AINiCe @1 650 Belladonna _______ @1 44 Benzoin ~_---.____ @2 28 ’ Kmery, Powdered Ochre, yellow less 3@ 6 Red Venet’n Am. 3%@ 7 Red Venet’n Eng. 4@ 8 utty HHH. @ 8 Whiting, bbl. ___ @ 4% ating 54%@10 Rogers Prep. __ 3 45@2 65 Msceillaneous Acetanalid _... 67@ %% Alum 06@ 12 — pow. and round 4. 09 Bismuth, Subni- = * tate, 22 2 12@2 40 Borax xtal or Powdered ______ 0@ 13 Cantharides, pe. 1 25@1 60 Calomel _____-__ 2 72@2 82 Capsicum, pow’d 42@ 65 Carmine -._____ 8 vu@9 vu Cassia Buds __._ 20@ 30 Clovesi 2 ass 35@ 45 Chalk Prepared. 14 16 Chloroform Z ---—.. 47@ 64 Choral Hydrate 1 20@1 60 Cocaine ______ 12 85@13 50 Cocoa Butter ____ 45@ 90 Corks, list, less 3v710 to 40-10% Copperas Soe eS 03@ 10 Copperas, Powd 4@ lv Corrosive Sublm 2 00@2 30 Cream ‘lartar __ 38@ 45 Cuttle bone ___ 40@ 60 Dextrine pn Es 1 Over’'s Powder 4 vu@4 50 Emery, All Nos. 06 16 Ps t @ 1b Epsom Salts, bbls. @03% spsom Salts, less 3%q@ lo Ergot, powdered ae 4 00 wae ec iso 20 ormaldehyde, lb. 0: Gelatine __ iu oe 30 Glassware, less 55% Glassware, full case 60%. Glauber Salts, bbl. @v2 Glauber Salts less 04@ i‘ Glue, Brown -_._ 20@ 30 Glue, Brown Grd 16@ 22 Glue, White ____ 27%@ 36 Glue, white grd. 25@ 36 Glycerine ______ 17%@ 40 Hops: 2, 75@ 95 loding: _-_ ¢ 45@7 00 lodoform _______ 3 8 30 Lead Acetate __ 17@ 25 Mace -________ — @1 50 Mace powdered__ @1 ov Menthol 220 6 50@7 20 Morphine ____ 13 58@14 33 Nux Vomica ea 30 Nux Vomica, pow. 15@ 26 Pepper, Black, pw, 35@ 45 Pepper, White, p. 156@ 86 Pitch, Burgundy_ 10@ 20 Quassia --------- li@ 16 Quinine, 6 oz. cans 60 Rochelle Salts __ 23@ 36 Saccharine _____ 2 60@2 76 Salt Peter ______ 11@.- 32 Seidlitz Mixture 30@ 40 Soap, green _... 15@ 30 Soap, mott cast _ 26 Soap. white Castile, case @15 00 Soap, white Castile _jess, per bar ___ @1 60 Soda Ash -_____ 3@_— 10 Soda Bicarbonate 3%@ 10 Soda. Sal -____ 02%@ 08 Spirits Camphor @1 20 Sener Su bl pea a ulphur, Subl. __ 4 Tamarinds ______ % Ss 3 Tartar Emetic __ 70 7 Turpentine, Ven. 50@ 76 Vanilla Ex. pure 1 50@2 00 Venilla Ex. pure 2 25@2 50 Zinc Sulphate __ rr li Webster Cigar Co. Brands Websterettes _____ —— 33 50 Cinco oc 33 50 Webster Cadillacs __ 75 00 Golden Wedding Panatellas ________ 75 00 Commodore _________ 95 00 28 MICHIGAN TRADESMAN April 15, 1931 Cut: No. 10 2022 10 25 CHEWING GUM Pet, Tah 4 20 alt, Noo 215 Adams Black Jack __._ 65 Pet, Baby, 8 oz. _._. 4 lu 5 es ais Cut Ne. to 145 Adams Bloodberry -__. ss Borden’s Tall _____~ 4% These quotations are carefully corrected weekly, within six hours of mailing Pride of Michigan _. 175 Adams pentrne oe 65 Borden’s Baby ._____ + 4 and are intended to be correct at time of going to presa Prices, however, are ‘“#rcellus Cut, No. 10_ 8 25 a. oa ee Airedale C!OARS liable to change at any time, and merchants will have their orders filled at mar- Beets ——- oe i fasene im "ne bet oxi ; - ‘ . ° Smah, No. 2% gees ae 3 00 A Hemeter Champion __38 50 Prices at date of purchase. For price changes compare with previous issues 1, + Small, No. 2 ~~ 3 00 Snes ern Canadian Clube = ADVANCED Manchurian Shelled Walnut Veal DECLINED pe es 6 25 10 lb. pails, per doz. 9 40 15 Ib. pails, per doz. 12 60 25 Ib. pails, per doz. 19 15 25 Ib. pails, per doz. 19 15 APPLE BUTTER Quaker, 24-21 oz., doz. 2 10 Quaker, 12-38 oz., doz. 2 35 BAKING POWDERS Arctic, 7 oz. tumbler 1 35 Royal, 10c, doz. -... 93 Royal, 4 oz., doz. -_.. 1 80 Royal, 6 oz., doz. -... 2 45 Royal, 12 oz., doz. -. 4 85 Royal, 5 lm. —_--_-_- 24 50 KC, 10c size, 8 oz. ~. 3 70 KC, 15¢ size, 12 oz. -_ 5 50 KC. 20c size, full lb... 7 20 KC, 25c size. 25 oz. -. 9 2 KC, 50c size, 50 oz. -. 8 80 KC, 5 ib. size —_____. 6 85 KC, 10 lb. size ~--.-- 6 75 rae ae Cloro: oz., a Lizzie. 16 oz., 126 .... 2 15 BLUING Am. Ball,36-1 oz.,cart. 1 Boy Blue, 36s, per cs. 2 Perfumed Bluing 12s Lizette, 10 oz., BEANS and PEAS Split Peas, Yellow _- Split Peas, Green ~.__ Scotch Peas 4 BURNERS Queen Ann, No. 1 and BOTTLE CAPS Obl. Lacguor, 1 gross e me r gross -.._ BREAKFAST FOODS Keliogg’s Brands. Corn Flakes, No. 136 Corn Flakes, No. 124 Pep, No. 224 2 Pep, No. 202 -...---- 2 00 Krumbles, No. 424 -.. 2 70 --Bran Flakes, No. 624 2 45 Bran seus =. 602 Rice Kr es, 6 oz. __ Rice Krispies, 1 oz. -_ 1 10 Kaffe Hag, 12 1-Ib. All Bran, 10 oz. ~--_-- Bran, % oz. —-.. 2 00 ROLLED OATS Purity Brand Instant Flake, sm., 24s 1 80 Instant Flake, sm., 48s 3 60 Instant Flake, lge., 18s 3 40 Regular Flake, sm.,24s 1 80 Regular Flake, sm., 48s 3 60 Regular Flake, lg., 18s 3 40 China, large, 12s ____ 315 Chest-o-Silver, lg., 12s 3 25 Post Brands. Grape-Nuts, 24s __.___ 3 80 Grape-Nuts, 100s -... 2 75 Instant Postum, No. 8 5 40 Instant Postum, No. 10 4 50 Postum Cereal, No. 0 2 25 Post Toasties. 36s _. 2 85 Post Toasties, 24s, ._ : 85 Post’s Bran, 24s __.. 2 70 BROOMS Jewell, doz. .-----..._ 25 Standard Parlor, 23 Ib. 8 25 Fancy Parler, 23 lb.-. 9 25 &x. Fancy Parior 25 lb. 9 75 Ex. Fcy. Parlor 26 lb. 2 ~ Whisk, No. 3 ~_------- 2 75 BRUSHES Scrub Solid Back, 8 in. -... 1 50 Solid Back, 1 in. --._ 1 76 Pointed Ends -------- 1 25 Stove eer a Nea. 6 ...... Be Pate 2 60 Shoe No. 4-0 ..........-._._ 32 No. 2-0 3 00 BUTTER COLOR Dandelion ~-.-.---..-. 2 85 CANDLES Electric Light, 40 lbs. 12.1 Plumber, 40 lbs. ----- 12.8 Paraffine, 6s -- --~ 14% Paraffine, 12s -- 14% Wicking 40 Tudor, 6s. per box -- 30 CANNED FRUITS Hart Brand Apples We. 10 22 5 75 Blackberries No. 3 35 Pride of Michigan .... 3 25 Cherries Mich. red, No. 10 ~___11 76 Red; No. 10 _....__ --12 25 Bea, No. 2 220 415 Pride of Mich. No. 2... 3 65 Marcellus Red -_.. 3 10 Special Pie --..-..... 2 60 Whole White —-_..-.- 3 25 Gooseberries No, 19 2 00 Pears 19 07; IRB Pride of Mich. No. 2% 3 80 Plums Grand Duke, No. 2%. 3 25 Yellow Eggs No. 2%6_. 3 25 Black Raspberries 2 ING a 3 65 Pride of Mich. No. 2__ 3 25 Pride of Mich. No. 1_. 2 35 Red Raspberries 2 4 NO 8 oe 60 GS 4 ee AS Marcellus, No. 2 ----__ 3 60 Pride of Mich. No. 2__ 4 00 Strawberries NOS Be oe NG 2 ee 3 00 Marcellus. No. 2 _____ 25 3 Pride of Mich. No. 2.. 3 75 CANNED FISH Clam Ch’der, 10% oz. 1 35 Clam Chowder, No. 2_ 2 75 Clams, Steamed. No. 1 3 00 Clams, Minced, No. Me 2 25 ' Finnan Haddie, 10 oz. 3 30 uillon, 7 oz._ 2 6u Chicken Haddie, No. 1 2 75 Fish Flakes, small __ ] 35 Cod Fish Cake. 10 oz. 1 5 Cove Oysters, 5 oz. __ 1 60 Lobster, No. %, star Z yu Shrimp, 1, wet ______ 215 Sard’s, % Oil, Key __ 6 lu Sard’s, 4% Oil, Key __ 5 00 Sardines, % Oil, k’less 4 75 Salmon, Red Alaska _ Salmon, Med. Alaska 2 86 Salmon, Pink, Alaska 1 35 Sardines, lm. \, ea. 10@zz Sardines, Im., %, ea. 25 Sardines, Cal. __ 1 35@2 25 Tuna, % Curtis, doz. 2 50 Tuna, \s, Curtis, doz. 1 80 Tuna, % Blue Fin __ 2 25 Tuna, 1s, Curtis, doz. 6 10 CANNED MEAT Bacon, Med. Beechnut 2 70 Bacon, Lge. Beechnut 4 50 Beef. No 1, Corned __ 2 80 Beef No. 1, Roast __ 3 00 Beef, 2 oz., Qua., sli. 1 Beef, 3% oz. Qua. sil. Zz zo Beef, 5 oz., Am. Sliced 3 Ou Beef, No. 1, B'nut, sli. 4 5v Beefsteak & Onions, s 3 70 Chili Con Car., =a J 25 Deviled Ham, %s ____ 1 60 Deviled Ham, %s ____ 3 85 Hamburg Steak & — Onions, No. 1 ______ 8 15 Potted Beef, 4 oz. ____ 1 10 Potted Meat, % Libby 52 Potted Meat, % Ldbby 90 Potted Meat, % Qua. & Potted Ham, Gen. \% 1 45 Vienna Saus. No. % 1 35 Vienna Sausage, Qua. 90 Veal Loaf, Medium __ 2 25 Baked Beans Campbells... 80 Quaker, 16 oz. a ae Fremont, No. 2 1 Zo Snider, No. 1 _ a £26 Snider, No. 2 ________ 1 25 Van Camp, small ____ 9 Van Camp, med. ____ 1 45 CANNED VEGETABLES Hart Brand Baked Beans Medium, Plain or Sau. 175 No. 10, Sauce ________ 5 60 Lima Beans Little Dot, No. 2 ___ 3 10 Little Quaker, No. 10_13 25 Little Quaker, No. 1 __ 1 80 Baby, No; 2 2 2 75 any, NO. 4 1 80 Pride of Mich. No. 1__ 1 55 Marcellus, No. 10 ____ 8 75 Red Kidney Beans . 10 NO 30) 2 — 6 50 No. 6 3 70 PED ea 1 30 No. 4. String Beans Little Dot. No. 2 ____ 3 20 Little Dot, No. 1 ____ 2 40 Little Quaker, No. 1-- 1 90 Little Quaker, No. 2 __ 2 90 Choice Whole, No. 10_12 75 Choice Whole, No. 2__ 2 50 Choice Whole. No. 1__1 70 Cnt, No, 410 222 10 25 ut, NO. 2 2 10 Cat NG. 2. -- 1 60 Pride of Mich. No. 2__ 1 75 Marcellus, No. 2 ____ 1 50 Marcellus, No. 10 ____ 8 25 Wax Beans Litlet Dot, No. 2 ___. 2 75 Little Dot, No. 1 ____ 1 90 Little Quaker, No. 2__ 2 65 Little Quaker, No. 1 1 80 Choice Whole, No. 10_12 50 Choice Whole, No. 2__ 2 50 Choice Whol, No. 1__ 1 7% Fancy Small No. 2 ~~ 2 45 Pride of Michigan __ 2 20 Marcellus Cut, No. 10_ 6 50 Marcel. Whole, No. 2% 1 85 Carrots Diced, No. 2 ________ 1 30 Diced, No. 1y _____ 7 OU : Corn Golden Ban., No. 3_. 3 60 Golden Ban., No. 2__1 90 Goiden Han., No. 10_10 jo Little Dot. No. 2 ____ 1 70 Little Quaker, No. 2 1 70 Little Quaker, No. 1.1 35 Country, Gen.. No. 1.1 35 Country Gen., No. 2... 1 70 Pride of Mich., No. 5 5 20 Pride of Mich., No. 2_ 1 7y Pride of Mich.. No. 1. 1 25 Marcelius, No. 5 Marcellus, No. 2 Marcellus, No. 1 oa tS Fancy Crosby, No, 2. 170 Haucy Crosby, No. 1. 1 45 Peas Little Dot. No, 1 ce 8 Little Dot. No. 2 =<. 2 50 Little Quaker, No. 10 12 vv Litue Quaker, No a, Little Quaker, No, i__ 1 60 Sifted E. June, No. 10_10 v0 Sifted E. June, No. 5__ 5 75 Sifted E. June, No. 2__ 1 85 Sifted bk. June, No. 1. t Belle of Hart, No. 2__ 1 Pride of Mich., No. 10 8 Pride of Mich., No. 2:_ 1 Marcel., ly. June, No. 21 Marcel., E. June, No. 5 4 Marcel., EK. Ju., No. 10 7 Templar E. J., No. 2 13 Templar E. Ju., No. 10 7 Ov Pumpkin NO: AOS 5 50 INO, Dig 1 75 NO. 20 1 40 Marcelius, No. 10 mann € 50 Marcellus, No. 2% --_ 1 40 Marcellus No. 2 _____ 115 Sauerkraut ew 5 00 NO Bh 1 60 WO. 6 1 25 Spinach NO. OM 2 60 No a eis Squash Boston, No. 3 ____. | 1 8 . Succotasn Golden Bantum, No. 2 2 60 Little Dot, Noe. 2 -__ 2 35 Little Quaker ______ 2 25 ride of Michigan __ 2 10 fomatoes NO, 20 5 80 DIG. Bie 2 26 ee SE ee 65 Pride of Mich., No. 2% 210 Pride of Mich., No. 2_.1 40 CATSUP, Beech-Nut, small ____ 1 60 Beech-Nut, large ___. 2 40 lily of Valley, 14 oz.__ 2 46 Lily of Valley, % pint 1 65 Sniders, 8 oz. ______. 1 55 Sniders, 16 oz. ______ 2 3d Quaker, 10 oz. ______ 1 35 Quaker, 14 oz, ______ 1 80 Quaker, Galion Glass 12 00 Quaker, Gallon Tin __ 7 2% CHILI SAUCE Snider, 16 oz. _._.. 3 15 Snider, 8 oz. _________ 2 20 Lilly Valley, 8 oz. __ 25 Lilly Valiey, 14 oz. __ 3 25 OYSTER COCKTAIL Sniders, 16 oz. ___. __ 15 Sniders, 8 oz, ______ 2 20 CHEESE Boqguhefort 2 68 Wisconsin Daisy ______ 18 Wisconsin Flat _________ 18 New York June _______ 27 Sap Sago ____..-.. 40 BUCK a 19 Michigan Flats _________ 18 Michigan Daisies __ Wisconsin Longhorn Imported Leyden __ 28 1 lb. Limburger __ 26 Imported Swiss _____ 56 Kraft Pimento Loaf __ 26 Kraft American Loaf __ 24 Kraft Brick Loaf _____ 2 Kraft Swiss Loaf ______ 35 Kraft Old Eng. Loaf. 44 Kraft. Pimento, % 1b. Kraft, American, % ib. 1.90 Kraft, Brick, % Ib 1 90 Kraft Limburger, % Ib. 1 90 Doublemint .___________ 65 Peppermint, Wrigleys __ 65 Spearmint, Wrigleys __ 6. Juicy Fruit ee OD Krigley’s P-K _____»__ 65 ROTM oe 65 Teapery 22028 6h COCOA Droste’s Dutch, 1 Ib.__ 8 50 Droste’s Dutch, % lb. 4 50 Droste’s Dutch, % lb. 2 35 Droste’s Dutch, 5 Ib. 66 Chocolate Apples .___ 4 50 Pastelles, No. 1 ____ 12 60 Pastelles, % ib. ______ 6 60 Pains De Cafe _______ 3 00 Droste’s Bars, 1 doz. 2 00 Delft Pastelles ______ 2 15 1 Ib. Rose Tin Bon OMS 18 00 7 oz Rose Tin Bon PA 00 13 oz.-Creme De Cara- UR 13 20 12 oz. Rosaces _______ 10 80 % lb. Rosaces ________ 7 80 % Ib. Pastelles ______ 3 40 Langnes De Chats __ 4 80 CHOCOLATE Baker, Caracas, %s ____ 37 Baker, Caracas, 4s ____ 35 SLOTHES LINE Kemp, 50 ft. ___ 2 00@2 25 Twisted Cotton, 50 ft. ee — 1 80@2 25 Braided, 50 ft. __..___ 2 25 Sash Cord ______ 2 60@2 75 COFFEE ROASTED Blodgett-Beckley Co. ter Old Master _________ -— 40 Lee & Cady 1 ib. Package Piparey 2 16 Quaker Vacuum ______ 3216 PCOCOW 2 28 Morton House ________ 36 BORO. 2 26 Imperial ae MADZCBTAG 31 Boston Breakf’t Blend 26 McLaughlin's Kept-Fresh Coffee Extracts M. Y., per 100 ._.___ 12 Frank’s 50 pkgs. __ 4 25 Hummel’s 50 1 Ib. 10% CONDENSED MILK Leader, 4 doz. ______ 7 00 Eagle, 4 doz. ________ 9 00 MILK COMPOUND Hebe, Tall, 4 doz. ___ 4 50 Hebe. Baby, 8 doz. .. 4 40 Carolene. Tall, 4 doz. 3 80 Carolene, Raby ...__. 3 50 EVAPORATED MILK Pagse Tan 2 3 80 Pope, Way 2s 3 80 Quaker, Tall, 10% oz. 3 50 Quaker, Baby, 2 doz. 33 50 Quaker, Gallon, % doz. 3 50 Carnation, Tall, 4 doz. 3 85 Carnation, Baby, 8 dz. 3 85 Oatman’s Dundee, Tall 3 85 Oatman’s D’dee. ‘Baby 8 85 Every Day, Tall ___.__ 3 85 Every Day. Baby --<. 3 85 Robert Emmett __._ 75 ov Tom Moore Monarch 75 00 Webster Cadillac ___. 75 ou Webster Astor Foil. 75 0y Webster Knickbocker 95 (i Webster Albany Foil 95 vu Bering Apollos ______ 95 Ov Bering Palmitas __ 115 (wv Bering Diplomatica 115 01: Bering Delioses _.__ 120 ou Bering Favorita _-__ 135 uv Bering Albas _____ 150 ¢- CONFECTIONERY Stick Candy Pails Pure Sugar Sticks-600c 4 00 Big Stick, 20 lb. case 17 Horehound Stick, 5 lb. 18 Mixed Candy Kindergarten ______ 17 PeaGeR 2 13 French Creams ________ 14 Paris Creams __________ 15 eupiter 10 Fancy Mixture ________ 17 Fancy Chocolate 5 Ib. boxes Bittersweets, Ass’ted 1 60° Milk Chocolate A A 1 65 Nibble Sticks _____ 1 50 Chocolate Nut Rolls _ 1 70 Blue Ribbon ____. 30 : Gum Drops Pails MSO oe 15 Champion Gums _______ 15 Challenge Gums _______ 13 Jelly Strings __ 16 Lozenges Pails A. A. Pep, Lozenges __ 1, A. A. Pink Lozenges __ 15 A. A. Choc, Lozenges__ 15 Motto Hears t___.. 18 Maited Milk Lozenges __ 21 Hard Goods Pails Lemon Drops _____. 7 oO. _F. Horehound drops 16 Anise Squares ______ 16 Peanut Squares ____ lo Cough Drops Bxs Putnainie. 2 02 is 2 35 raith Bros 23 1 50 Gene 1 50 Package Goods Creamery Marshmallows 4 oz. pkg., 12s, cart. 85 4 oz. pkg., 48s, case 3 4@ : Specialties Pineapple Fudge ______ 18 Italian Bon Bons ______ 17 Banquet Cream Mints__ 23 Silver King M.Mallows 1 15 Handy Packages, 12-10c 80 COUPON BOOKS 50 Economic grade 3 56 100 Economic grade 4 60 500 Economic grade 20 00 1000 Economic grade 37 50 Where 1,000 oO are ordered at a time, special- ly printed front cover is furnished without charge. CREAM OF TARTAR 6 lb. boxes aang OD DRIED FRUITS Apples N. Y. Fey., 50 Ib. box 13 N. Y. Fey., 14 oz. pkg. io Apricots Evaporated, Choice __._ 17 Evaporated, Fancy ____ 22 Evaporated, Slabs _____ Citron 40 1B. box 7 36 Currants Packages, 14 oz. __.___ 17 Greek, Bulk, lb. ______ 16% Dates Dromedary, 36s ______ 6 75 Peaches Evap. Choice ~...._____ 11 MARCY oe 15 Peel Lemon, American ______ 28 Orange, American _____ 28 Raisins Seeded, bulk ________ 08 Thompson’s s’dless blk 08 Thompson's seedless, 15 oz. 0 Seeded, 15 oz. ~--_____ 10% California Prunes 90@100, 25 lb. boxes__.@05% 80@90, Ib. boxes_.@06 70@80, 25.1b. boxes__.@07 60@70, 25 Ib. boxes__@07% 25 Ib. boxes._.@08% 25 Ib. snee ee . 25 Ib. hoxes__ > 25 Ib. boxes_.@15% 25 Ib. boxes.__-@17% 4— 2 WY rst . April 15, 1931 MICHIGAN TRADESMAN Hominy iis Pearl, 100 lb. sacks _.°3 50 Macaroni Mueller’'s Brands 4-0z. package, per doz. 1 39 9 oz. package, per case 2 20 Bulk Goods : Elbow, 20 Ib, -__-_- 54@7% KHgg Noodle, 10 Ibs. -_ 14 Pearl Barley Gs ee a 00 Barley Grits --------_ 5 ov Chester 3 3 75 age Mast tmila. 2 10 Tapioca Pearl. 100-ib. sacks __ 09 Minute, 8 oz., 3 doz. 4 05 Dromedary Instant _-. 3 50 Jiffy Punch 3 doz. Carton ~___--__ 2 25 Assorted flavors. FLOUR v Cc. Milling Co. Brands iily White 2.0. Harvest Queen —_______ Yes Ma'am Graham, SOR ee 2 20 Lee & Cady Brands American Eagle —__. Home Baker ___.__. FRUIT CANS Mason F Oo. B. Grand Rapids Hall pint) 20s 7 50 One pint 22 7 75 One: quart 20230 9 1¢ Half galion 22... 12 15 Ideai Glass Top Hal pint 22.22 9 v0 One pint 9 50 One auart > 2200... 11 16 Hall: galion 0 15 40 GELATINE feli-Q.. 3 doz. =... 85 Minute, 3 doz. —_---_ 4 05 Plymouth, White -___ 1 55 Quaker, 3 doz. ~_____ 2 25 JELLY AND PRESERVES Pure, 30 ib. pails -_.. 3 30 Imitation, 30 Ib. pails 1 85 Pure, 6 oz., Asst., doz. 90 Pure Pres., 16 oz., dz. 2 40 JELLY GLASSES § oz... per doz 22.) OLEOMARGARINE Van Westenbrugge Brands Carload Distributor NWucos...1 Ib, 30 17 Holiday. bibs 22s 121% Wilson & oo Brands eo Dertified oo 20 Mot 13 special Roll .-.---_.- 17 ' MATCHES Diamond, 144 box —-. 4 25 Searchlight, 144 box. 4 25 uulto Ked Label, 144 bx 4 20 Ono Blue Tip, 144 box 5 00 Ohio Blue Tip. 720-1c 4 00 *Reliable, 144 ___.-___ 3 15 “Federal, 144 -_-_----- 3 95 Safety Matches Quaker 5 gro. case___ 4 25 MULLER’S PRODUCTS Macaroni, 9 oz. ~----- 2 20 Snaghetti 9 oz. -.---- 2 20 Elbow Macaroni, 9 oz. 2 20 Eeg Noodles, 6 oz. ---. 2 20 Eeg Vermicelli, 6 oz. 2 20 Ege Alnhabets, 6 oz... 2 20 Fee A-B-Cs 48 pkgs... 1 80 NUTS—Whole Almonds, Tarragona... 19 Grail. Taree 22 23 Fanev -Mixed —__-- -- 22 Filberts. Sicily -- --_ 20 Peannts. Vir. Roasted 11 Peanuts. Jumbo, std. 13 Pecans, 3, star ~.___ 25 Pecans, Jumbo --_---_ 40 Pecans, Mammoth —-_ 50 Walnuts, Cal. --.. 27@29 Hickory ooo eo: 07 Salted Peanuts fancy. Nowih or os: 14 Shelled Almonds Salted -------_ 95 Peanuts, Spanish 125: Sb. bags = 1Z Pitberta: 220 32 Pecans Salted ~--_----- 87 Walnut Burdo ~~... Walnut, Manchurian __ 65 MINCE MEAT None Such, 4 doz. -__ 6 47 Quaker, 3 doz. case __ 3 50 Libby. Kegs, wet, Ib. 22 OLIVES 4 oz. Jar, Plain, 10 oz. Jar, Plain, 14 oz. Jar, Plain, doz Pint Jars, Plain, doz. Quart Jars, Plain, doz. 1 Gal. Glass Jugs, Pla. 5 Gal. Kegs, each ____ 3% oz. Jar, Stuff., doz. 6 oz. Jar, Stuffed doz. 9% oz. Jar, Stuff., doz. 1 Gal. Jugs, Stuff., dz. doz. doz. bo C9 Dg Ht Dt 1 bo om nO oo oS PARIS GREEN Bel Car-Mo Brand 2451 1b. Ting 2. 4 35 8 oz., 2 doz. in case __ 2 65 15 Ib. pails: 02 25 Ib. pails —_ PETROLEUM PRODUCTS Including State Tax From Tank Wagon Red Crown Gasoline _. 16.7 Red Crown Ethyl —__-- 19.7 Solite Gasoline ___-_ so ERT in iron Barrels Perfection Kerosine __ 12.6 Gas Machine Gasoline 39.1 Vv. M. & P. Naphtha__ 20.8 ISO-VIS MOTOR OILS In Iron Barrels Iron Barrels PagRG 65.1 Medtum 220-202 222 65.1 PEGA os 65.1 Special heavy -__-_-__ 65.1 Extra heavy -------_- 65.1 Polarine: “FR 2 65.1 Tranmission Oi] _____ 65.1 Finol, 4 oz. cans, doz. 1 5 Finol, 8 oz. cans, doz. 2 30 Parowax, 100 lb. —-_. 7.3 Parowax, 40, 1 lb. —_ 7.55 Parowax, 20, 1 lb. __ 7.8 Sa ry a pret REMDAC Prauokcvoss if ie A is Pres J POLISH H ANOS 7 AY oie ye Ty had cans 3 00 cans 5 00 sjemdac, 12 pt. Semdac, 12 at. PICKLES Medium Sour 5 gallon, 400 count ._ 4 75 Sweet Small 16 Gallon, 2250 ___--~ 27 00 5 Gallon, 789 _______ 9 75 Dil) Pickles Gal. 40 to Tin, doz.__ 16 25 No. 2% Tins ---------. 2 25 32 oz. Glass Picked... 2 80 82 oz. Glass Thrown 2 41 Dill Pickles Bulk 5 Gal. 200 _____-.-. 5 25 is Gal, 60 =. 45 Gal, 1300 30 00 PIPES Cob, 3 doz. in bx. 1 00@1 20 PLAYING CARDS Battle Axe, per doz. 2 65 Torpedo, per doz. -... 2 50 POTASH Babbitt’s, 2 doz. ---_ 2 75 FRESH MEATS Beef Top Steers & Heif. -._. 18 Good St’rs & H’f. 15%@16 Med. Steers & Heif. .. 13 Com. Steers & Heif. -. 11 Veal TOD 2 ee ee 13 COC ee 11 Wedium: 22 09 Lamb Spring Lamb __--__-___ 19 Pork Loin, med. 20 17 HEES eu ee 15 Shoulders —-._______ 12 Spareriba: 225 12 Neck bones —_____.___ 06 Trimmings, 22) 10 PROVISIONS Barreled Pork Clear Back __ 25 00@28 00 Short Cut Clear26 00@29 00 Dry Salt Meats DS Bellies _. 18-20@18-14 Lard Pure in tierces ~_____ 11 60 Ib. tubs ___.advance % 50 Ib. tuhs ___.advance % 20 Ib. pails _.__.advance % 10 Ib. pafls _.__advance % 5 Ib. pails ____advance 1 3 Yb. pails ____advance 1 Compound tierces ____ 11% Compound. tubs _____ 12 Sausages Bologna: 22303 16 AG t ie ee 18 Hrankfort. 060 20 Rou. fee 31 Wear 2 ee ee 19 Tongue, Jellied ____.___ 35 Headcheese ____________ 18 Smoked Meats Hams, Cer. 14-16 Ib. @21 Hams. Cert., Skinned ROa18: tb. 2 Ham. dried beet “= ete es Ba @33 ornia ae Picnic Bolled o- Hams ________ 20 25 Boiled Hams ______ Oa Minced Hams ______ @16 Bacon 4/6 Cert. 24 @28 Beef Boneless, rump 28 00@36 00 Rump, new __ 29 00@35 00 ee Liver ca poe Cali se ee a Bork oo 08 RICE Fancy Blue Rose ____ 5 10 Fancy Head _________ 07 RUSKS Dutch Tea Rusk Co. Brand. 36 rolls, per case ____ 4 25 18 rolls, per case ____ 2 26 12 rolls, per case ____ 1 50 12 cartons, per case __ 1 70 18 cartons, per case __ 2 55 36 cartons, per case __ 5 00 SALERATUS Arm and Hammer _. 3 75 SAL SODA ‘vcanulared, 60 Ibs. cs. 1 35 Granulated, 18-244 Ib. packares 200 1.00 COD FISH Middles. 200 20 Tablets, % Ib. Pure. 19% G08 a a 40 Wood boxes, Pure .. 30 Whole Cod ------...-_ 11% ‘HERRING Holland Herring Mixed, Kegs ---------- Mixed, half bbls. Mixed, bbls ~--------. Milkers, Kegs ~_-----_ Milkers, half bbls. Milkers, bbls. Lake Herring % Bbl., 100 lbs. -___ 6 50 Mackeral Tubs, 60 Count, fy. fat 6 00 Pails, 10 lb. Famcy fat 1 50 White Fish Med. Fanev. 100 Ib, 12 a0 Milkers, bbls. 18 50 K K K K Norway -- s a 0 eS ee 1 50 Boned, 10 Ib. boxes __ 16 SHOE BLACKENING 2 in 1, Paste, doz. -.. 1 35 B. Z. Combination, dz. : 35 Dri-Foot, doz. - ~~... 00 Bixbys, Dozz. ~.------ 1 35 Shinola, doz. -------- 90 STOVE POLISH Blackne, per doz. __ lack Silk Liquid, dz. lack Silk Paste, doz. Enameline Paste. doz. Enameline Liquid, dz. BE. Z. Liquid, per doz. Radium, per doz. Rising Sun, per doz. 654 Stove Enamel, dz. Vulcanol, No. 5, doz. 96 Vulcanol, No. 10, doz. 1 35 Stovoil, per doz. -____ 3 00 SALT F. O. G. Grand Rapids Colonial, 24, 2 Ib. ~___ Colonial, 30-11% 1 Colonial, Iodized, 24-2 1 Med. No. 1 Bbls. -._. 5 Med. No. 1, 100 Ib. bk. 95 Farmer Spec., 70 Ib. 1 00 Packers Meat, 50 Ib. 65 Crushed Rock for ice cream, 100 Ib.. each 8&5 Butter Salt, 280 lb. bbl.4 00 BND hh ak ek fk et et et ow on bo Block, 50 Ib, ____-.--_ 40 Baker Salt. 280 lb. bbl. 3 80 14, 10 Ib., per bale -__. 1 90 50, 3 Ib., per bale __._ 2 30 28 lb. bags, Table __.. 37 Old Hickory, Smoked, G10 Ip 4 cee cnr G IR CAKES OR_HAROES! Free Run’g, 32 26 oz. 2 40 Five case lots .-._-- 23 TIodized, 32, 26 oz. -. 2 40 Five case lots --_-_- 2 30 BORAX Twenty Mule Team 24, 1 Ib. packages __ 3 35 «8, 10 oz. packages __ 4 40 96, % oz. packages __ 4 00 CLEANSERS 80 can cases, $4.80 per case WASHING POWDERS Bon Ami Pd., 18s, box Ron Ami Cake, 18s _-1 Brtho. 2 ee 85 Climaline, 4 doz. __-. 4 20 Grandma, 100, 5c ---- 3 £0 Grandma, 24 Large -- 3 50 Sold Dust, 100s ------ 400 Gold Dust, 12 Large Golden Rod, 24 ------ 42 La France Laun., 4 dz. 3 60 Old Dutch Clean, 4 dz. 3 40 Octagen,: 96s ....-._ 3 90 Rinso!: 406 3-2 3 20 Risso. “248 <2 5 25 Rub No More, 100, 10 a Of fo ee Rub No More, 20 Lg. 4 00 Spotless Cleanser, 48, OR res 85 Sani Flush, 1 doz. __ 2 25 Sapolio, 3 doz. --__-_ 15 Soapine, 100, 12 oz. — 6 40 Snowboy, 100, 10 oz. ‘ e Snowboy, 12 Large __ 4 Wyandote, 48 __._-_-_ 4 75 Wyandot Deterg’s, 24s 2 75 SOAP Am. Family, 100 box 6 10 Crystal White, 100 __ Bie. tack: 608 222 Fels Napvtha, 100 box Flake White, 10 box Grdma White Na. 10s OPT TTR OO a 0 Jap Rose, 100 box ____ 7 85 Fairy, 100 box _______ an Palm Olive, 144 box 50 Lava, 100 box ________ 4 9n Octagon, 120 ________ 5 00 Pummo, 100 box ____ 4 85 Sweetheart. 100 box __ 5 70 Grandpa Tar, 50 sm. 2 10 Grandpa Tar, 50 Ige. 3 5n Trilhy Soan. 100. 10¢ 7 Williams Barber Bar, 9s ! Williams Mug, per doz. 48 SPICES Whole Spices Allspice, Jamaica _._.. @35 Cloves, Zanzibar ___. @47 Cassia, Canton ______ Gs Cassia, 5c pkg., doz. @40 Ginger, Africay _____ @19 Ginger, Cochir S @nao Mace. Penang _____ 1 329 Mixed: No. 1 8. @32 Mixed, 5¢ nkes., doz. @45 Nutmegs, 70M9N _____ MAG Nutmegs 198-110 __ @fa Pepper. Biack 220) = 26 Pure Ground in Bulk Allspice, Jamaica _._._. @40 Cloves, Zanzibar ___. @52 Cassia. Canton ______ MOR Ginger, Corkin ______ @33 Mustard 2 200 @32 Mace. Penang _______ 1 29 Pepner, Black ______ @30 INvtniegeg oe @4 Penner, White ________ @57 Pepner, Cayenne ___. @40 Paprika. Snanish ___. @45 Seasoning - Chili Powder, 15¢c ____ 1 35 Celery Salt, 3 oz. ____ 95 Save. 2-07) 20 90 Onion Salt: 22-2. | 1 35 Gare: 25s 1 35 Ponelty: 334 oz... 3.95 Kitchen Bouquet ____ 4 50 Taurel Leaves ______ 20 Marforam. 1 oz. __... 9° Savory. sb oF, °c 90 Thyme. 7 07, 2.222 5- 90 Teumeric: 236 027) ==: 96 STARCH Corn Kinesford. 40 Ibs. _. 11% Powdered, bags ____ 4 50 Argo, 48, 1 lb. pkgs. 3 60 Cream, 48-1 gn Quaker, 40-1 07% Gloss Argo, 48, 1 lb. pkgs. 3 60 Argo, 12, 3 Ib. pkgs. 2 62 Argo, 8 5 lb pkgs. __ 2 97 Silver Gloss, 18, Is _. 114 Elastic, 64 pkgs. ____ 5 35 ‘Riser: 48a 0 ee 3 30 Tirer. 56 Whe 22 06 SYRUP Corn Blue Karo, No. 1% __ 2 69 Blue Karo, No. 5, 1 dz. 3 78 Blue Karo, No. 10 __ 3 58 Red Karo, No. 1% __ 2 90 Red Karo, No. 5, 1 dz. 4 04 Red Karo, No. 10 __. 3 84 Imit. Maple Flavor Orange, No. 1%, 2 dz. 3 25 Orange, No. 5, 1 doz. 4 99 Maple and Cane Kanuck, per gal. ____ 1 50 Kanuck, 5 gal. can __ 6 50 Maple Michigan, per gal. __ 2 75 Welchs, per gal. ____ 3 25 COOKING OIL Mazola Pints: 2 doz = 6 75 Quarts,.1 doz. ....-. 6 25 Half Gallons, 1 doz. — 11 76 Gallons, % doz. --._ 11 30 TABLE SAUCES Lee & Perrin, large. 5 75 Lea & Perrin, small.. 3 . Pepper 7B. See 1 Royal Mint —-......... 2 40 Tobaseo, 2 oz. --__.__ 4 25 Sho You, 9 oz, doz... 2 25 A-1, large -1--._... aw 475 AE Simalh 2 2 85 Caper, 2 02.) 3 30 TEA Blodgett-Beckley Co. Royal Garden, % ib. 75 Royal Garden, % Ib, .. 77 Japan Medium -._____._ =~ 86@36 ao eeepc! 87@62 CY a) Sis —— 1 Ib. pkg. Sifting ______ 14 Gunpowde Choice oo 40 Fancy Se 47 Ceyton Pekoe, medium ________ 57 English Breakfast Congou, medium _______ 28 Congou, Choice ---- 35@36 Congou, Fancy ____ 42@43 TWINE ae a uy cone —.____ 33 otton, ply Balls ____ Wool, 6 ply ____ a 2 : VINEGAR Cider, 40 Grain 3: 18 White Wine, 80 grain__ 25 White Wine, 40 grain__ 19 WICKING No. 0, per eres 80 be 7 Ver eross ci: 1 25 . 2, per gro ms Se es. 1 50 - Der gross _____ 2 30 Peerless Rolls, per doz. a0 Rochester, No. 2 Rochester, No. a Pisa Hi Rayo, per doz. | __ 75 WOODENWARE Baskets Bushels, narrow band, wire handles = a6 Bushels, narrow band, wood handles ____ Market, drop handle__ ? 30 Market, single handle. 95 Market, extra __ Splint, large See z Be Splint, medium _ 7 50 Splint, smaif! 20.2 = 6 50 as Churns el, fal.. each __ 2 40 Barrel, 10 gal., each__ 2 55 3 to 6 gal., per gal. __ 16 Pails 10 qt. Galvanized ____ 2 60 12 at. Galvanized 2 85 14 qt. Galvanizea aos S90 12 at. Plarine Gal. Jr. 5 00 10 qt. Tin Dairy _ | | 4 00 Traps Mouse, Wood, 4 holes. 60 Mouse, wood, 6 holes. 70 Mouse, tin, 5 holes ao 26m Rat. wood _._ | 1 00 Rat, spring Boe oeay 190 Mouse, spring ae 67! Tubs Large Galvanized I 87 Medium Galvanized __ 7 7 Small Galvanized _ -= 6.435 Washboards Banner, Globe ________ 5 50 Brass, single ____ 6 25 Glass. single Gdn Double Peerless eae 8 5 Single Peerless 0S eke Northern Queen ______ RRA Universal _______ «7 og Wood Bowls 13 in. Butter ____ 5 00 15 In. Butter sg 00 Iv im. Butter 2 2 18 00 19 in. Butter _____ 25 00 WRAPPING PAPER Fibre, Manila, white A No. i Sibre 22 por Butchers D F_ 06% pete ee 061% Kraft String 09%, YEAST CAKE Wagie, 3 doz 2... 2 70, Sunlight, 3 doz. So ae “uniight. 1% doz. __ 1 35 "east Foam, 3 doz. =a 2 26 Jeas+ Foam, 1% doz. 1 35 YEAST—COMPRESSED Fleischmann, per doz. 30 H H j : q 30 MICHIGAN TRADESMAN April 15, 1931 RETAIL GROCERS AND MEAT DEALERS ASSOCIATION OF : MICHIGAN Official Program of Annual Convention to be held at Ann Arbor April 29 and 30 and May 1. Wednesday 9 a.m. Registration. 1:30 p. m. Convention called to order by Leigh Thomas, President of the Ann Arbor local association. Community singing led by Waldo Gutowsky, of Detroit. Invocation. Welcome addres; by Mavor of Ann Arbor. Response by Paul Schmidt, Second Vice President. Introduction of State President Gerritt Vander- Hooning. President’s Address. Secretary's Report. Treasurer's Annual Report. Appointment of Committees on— Auditing Credentials Nominations Resolutions Rules or Order. Question box. Reports of locals and cities represented. nnouncements by local association committee. Adjournment. Thursday 9 a. m. Community singing led by Waldo Gutowsky. Convention called to order by President Vander- Hooning. Closed meeting for members only—Committee on rules and order. Address by John A. Cunning- ham, Secretary Iowa State Association, Topic, “Legality of Chain Legislation.” Open meeting. Address by George Graff, Sales Promotion department of Quality Bakers of America. Report of Resolutions Committee. Question box. Announcement by Local Association Committee. | p. m. Meeting called to order. Community singing led by Waldo Gutowsky. Address by W. L. Butler (Progressive Grocer) Topic, “Economic Order Filling Department’. Announcements. Inspection of Ann Arbor Co-operative Delivery Svstem. Tour of Ann Arbor and its institutions. Golfing for those who do not want to take the tour. 6 p. m. Banquet Michigan Union Ball Room. Special program for this Occassion. Friday 9 a.m. Community singing. Convention called to order by President Vander- Hooning. Presentation by Charles H. Jansen, Secretary Na- tional Association of Retail Grocers of “Jimmy and Betty Broadcasting Episode’”’; also three reel film prepared by the National Association as educational trade film entitled, “Making Good in Homeville.”’ Open discussion. Report. of nominating committee. Adjournment. 2 p. m. Community singing. Meeting called to order by President Vander- Hooning. Report of auditing committee. Report of resolutions committee. Election of officers. Selection of convention city. Unfinished business. Drawing of premiums. Adjournment. 7:30 p. m. Final high school debate at Hill audi- torium. Special announcements to be made by Ann Arbor Local Committee. Banquet Programme, F riday Evening First Verse of America. Invocation—Rey. R. N. McMichael. Group Song—Waldo Gutowsky, leader, Detroit. Dinner. Midnight Quartette. Introduction of Toastmaster by Leigh Thomas, Presi- dent Ann Arbor Grocers & Meat Dealers Association. Toastmaster—Prof. J. L. Brumm, Professor of Journalism U. of M. Accordian Selection—Prof. Leno. Remarks—C. H. Janssen, National Secretary of Grocers and Meat Dealers Association. Solo—Miss Patty Lou Williams. Remarks—John Cunningham, Secretary of Grocers and Meat Dealers Association of Iowa. tide “YOUN LT Schmid, Woolson Spice Co., Toledo. Both officers and hosts join in hearty invitations to every merchant interested in the convention. ¥ 5 eee Yom “; ’ & ~ -~ ee i — >. April 15, 1931 MORE RIGID RESTRICTIONS. Public Increases Its Purchases of Canned Foods. Three decades ago—before the pas- sage of the Federal Food and Drugs Act—when the housewife donned her poke bofinet atid went to the store for, let us say, a Can of tomatoes, she was entering into a deal that had some of the marks of the long chance. She asked for what she wanted and she put her money down in good faith. Maybe she got wanted— maybe she did not. what she I am afraid that I cannot say the whole canning trade in those days was notable for the quality of the foods it was putting out. And this sad state of affairs was not limited to tomatoes. There was at least a popular feeling that buying almost any kind of canned food, then, was an interesting diversion for people who also liked to try to beat the shell game at the county fair. In too many instances this feeling was well founded. But in twenty-four years’ enforce- ment of the National pure food law, a change has come about. An amazing change for the better in the quality of canned foods on the American market. And the public, long-suffering, it is true, but highly appreciative of a good turn, has fallen to and bought more atid more of these foods that come in caps. The Food and Drugs Act speci- fies that foods be unadulterated, whole- some, and honestly labeled. The can- flitig industry as a whole has supported this law admirably. The law has helped the public. The law has en- couraged ethical and profitable busi- ness. There was a loophote, however, in the Food and Drugs Act in so far as canned foods are concerned. That loop- hole has now been plugged through the enactment of an amendment to the law, the so-called canners’ bill. The President signed the bill that amended the pure food law July 8 last. And the canning industry itself was the power that put that bill through. The can- ners, not satisfied with existing stand- ards for canned foods, fought for a bill that imposes more rigid restric- tions upon themselves. It is not go- ing to lighten the task of the Federal Food and Drug Administration to have to take up the burden imposed by this amendment. But that task will be carried on, as effectively as personnel ‘and working funds will permit. I believe that enforcement of the canners’ bill will do the consumer and honest business a lot of good. This new measure is going to make it much®™ harder for the purchaser of canned foods not to get her money’s worth. That will mean that more buyers will get their full money’s worth. ‘How? Well, suppose we go back to tomatoes. You go to the store and ask for a can. If you are one of the many who buy with discrimination—one of those who read labels—-who accept no sub- stitutes for what you really want—the ghances are that you will get just about what you ask for and pay for. But there are many kinds of canned tomatoes.: Some cans contain better tomatoes than others. They may all be wholesome and-good to eat. But MICHIGAN TRADESMAN some are better than others—and the buyer has a right to know just what kind she is getting. The same general principle naturally applies to other canned foods: Corn or- cherries, peas, pears, peaches, sauer- kraut, shrimp. Everybody knows that there are dif- ferent qualities of canned foods, just as there are different qualities of fruits and vegetables and the other good things that go into cans. There are also superior and inferior methods of doing the canning. This amendment, then, authorizes legal quality standards for all canned foods that are enclosed in hermetically sealed containers and sterilized by heat—with two exceptions. The exceptions are canned milk and canned meat and meat products—not fish and poultry. The amendment gives the Secretary of Agriculture authority to set stand- ards of quality, condition, and fill of container of all canned food, with the two exceptions I mentioned. If a product fails ‘below the standard of quality, condition, or fill established, it must bear a plain and conspicuous statement of such a nature as to advise the buyer that that food is below stand- ard. The designation has been set. It is Below United States Standard— Low Quality, But Not Illegal. Those words will be the buyer’s guide after a certain date, a period of at least 90 days after formu‘ation of official stand- ards. Standards for canned peaches, peas, and pears already have been worked out, announced by the Secretary, and will go into effect May 18. Tentative standards for canned tomatoes, apri- cots, and cherries have been announced and, following official hearings and consideration by the trade, the con- sumer, and the Department of Agri- culture, will become law. Standards for other canned foods are being work- ed out and will be officially announced as soon as possibe. Now, what will the enforcement of the canners’ bill mean to the buyer? It will mean— First, that quality and condition standards for practically all classes of canned foods except meat and meat food products, and canned milk, will be eventually set by the Secretary of Ag- riculture. Second, that a standard fill of con- tainer for such products will be en- forced. This standard of fill has ‘heen drawn up already, thus guaranteeing the housewife protection against slack- filled cans. Third, that the buyer of canned foods will not have to worry about slack fills, and as standards for each class are formulated and promulgated, about getting an inferior or below- standard product for the price she pays for a standard-quality or superior food. Canned goods falling below the stand- ard will be conspicuously labeled: Be- low U. S. Standard—Low Quality but not Illegal. ‘Since the Food and Drugs Act prohibits the sale in inter- state commerce of adulterated, miis- branded, or injurious foods, the house- wife who desires a cheaper product for some particular reason will be per- fectly safe in buying canned foods that bear this low standard label. The value of the canners’ bill to the, housewife, to the consumer, will be the assurance that the canned foods she purchases meet a definite, minimum quality requirement established by a Government agency. The amendment will not constitute a bar to the manu- facture and sale of wholesome canned food of a quality lower than the stand- ard, ‘but such products will have to be labeled so that if the buyer wishes a less expensive canned food, she will be able to buy it with full knowledge of its character and, it is presumed, at a lower price. We in the Food and Drug Administration feel that a house- wife with a limited budget should be enabled, under the terms of ‘the can- ners’ bill, to ‘buy a substantial product within the reach of her pocketbook which will carry the nutritive if not the aesthetic value of standard. canned foods—provided she reads intelligently the labeling required by the amend- ment to appear on the can. It is not the Food and Drug Admin- istration’s conception of the purpose of Congress, in enacting this bill, that the labeling for substandard foods was in- tended to stigmatize unduly the article to which it is applied. The amendment makes it very clear that its purpose is to let the consumer know what goods are below the standard, but the sub- standard product will be wholesome and edib‘e, even if not so palatable or so attractive as the standard product. If the food were unwholesome or in- edible, its distribution would be illegal under the terms of the National pure food laws. I might say, in conclusion, that if any of you want a copy of the canners’ bill, together with standards formulat- ed for canned peas, peaches, and pears, as well as of the legal label designa- tion for substandard goods and the fill-of-container specifications required by the bill, you can get all this in a circular called “Service and Regulatory Announcements,” F. D. No. 4. Write the Federal Food and Drug Adminis- tration, Washington, D. C. ——2~ ~~. ____ The Joy of Simple and Unsauced Food (Continued from page 20) carries good stock. We got our first lamb chops there, acceptably served. I went back two or three times, never finding just what I wanted—stocks often peculiarly scant in such places. Once I asked for soup meat and the butcher brought out a piece to cost 75c saying it was “migliore’’—mee-lee-OR- ay—or best. That was all right, but I wanted only soup meat and passed it up with, I thought, good grace. Next time I went there he had a fine assortment. I asked the same man who had served us the lamb. He was cooler than any cucumber, gave me scant answer, turned to serve a woman who came after me. I tried to get at- tention in my proper turn, but failed. Do You Wish To Sell Out! CASH FOR YOUR STOCK, Fixtures or Plants of every description. ABE DEMBINSKY Auctioneer and Liquidator 734 So. Jefferson Ave., Saginaw, Mich Phone Federal 1944. : 3} The boss then came in and in response to my enquiry—now for the best—he pointed indifferently to a cut and turn- ed away. I left his shop and never went back. Personality can work both ways. Paul Findlay. ——_~+-___ Rules For Clerks. Let waiting customers know they will be served in a few minutes. Learn all you can about the store and the goods it carries. Learn the preferences of customers. regular Address customers by their names. Try to remember them, even though they do not buy from you frequently. Suggest goods you think customers would like; things that are suitable for them. Approach briskly, don’t hurry them into buying. 3e careful about refusing requests made by customers. Refer to the proprietor or manager. Be courteous always. Hard-to-please customers are good tests of your sell- ing ability. ~~» __ Drug Survey. Active work in connection with the National drug store survey, which is expected to bring to light a large num- ber of important facts about this branch of the retail world, has been commenced by the Bureau of Foreign and Domestic Commerce of the De- partment of Commerce. Ten representative drug stores in St. Louis and one in a neighboring small town are to be subjected to an inten- sive scrutiny which will continue for a full year, detailed cost and sales rec- ords heing maintained for each of the 5,000 to 10,000 articles carried in stock by the stores. It is hoped that results from this study will approximate in importance those developing from the Louisville grocery customers but survey. Business Wants Bepartment Advertisements inserted under this head for five cents a word the first insertion and four cents a word for each subse- quent continuous insertion. If set in capital letters, double price. No charge less than 50 cents. Smal! display adver- tisements in this department, $4 per inch. Payment with order is required, as amounts are too small to onen accounts. FOR QUICK SALE—Owing to ill health, twenty-two rocm modern brick hotel. $10,000 to immediate buyer. Mrs. E. Ih. Swaverly, Owner, Hotel Kalkaska, Kal- kaska. Mich. 402 Wanted—Grocery or general store in small town. Give full details in first let- ter. Address No. 403 c/o Michigan Tradesman. FOR SALE—New log cottage, furnish- ed: three acres. Beautiful lake. Northern Michigan. Beulah Robinson, Iron River, Michigan. 404 WANTED—Experienced grocery clerk. Must be able to trim attractive windows and display merchandise. Write Mclean & Neelands, 318 So. State St., Ann Arbor, Mich. 401 For Sale—A fully-equipped meat mar- ket in Albion. Mich. Address H. F Christensen. Albion, Mich. 398 I WILL BUY YOUR STORE OUTRIGHT FOR CASH No Stock of Merchandise Too Large or Too Small No Tricks or Catches—A Bona Fide Cash Offer For Any Stock of Merchandise Phone—Write—Wire L. LEVINSOHN Saginaw, Michigan 32 Late Business News From Ohio. Columbus—The Leighton 'Co., maker of patent leather heels for men’s and women’s shoes, with headquarters in Lewiston, Maine, will open a branch factory at 218 North Fourth street, as soon as the necessary machinery can be installed. The company has taken a lease on the second floor of a large factory building, with options for the third and fourth floors. It is planned to produce a maximum of 25,000 pairs of heels daily and to employ sixty persons. Cincinnati—The Procter & Gamble Co. has acquired the business and properties of the Portsmouth Cotton Oil Refining :Co., Portsmouth, Vir- ginia, vegetable shortening and salad oil. Portsmouth has sold primarily to hotels, restaurants and other institu- tions in Eastern and Western seaboard cities. Portsmouth—The reorganization of the Anderson Bros. Co. department store has ‘been comp!eted and it is an- nounced that Russell B. Anderson has een made general manager. M. W. Boyd, who was formerly associated in the advertising department of F. & R. Lazarus & Co., of ‘Columbus has been named advertising manager. A num- ber of the departments will be enlarged, it is reported. ‘Several have been dis- continued, and a new furniture section has ‘been opened on the ‘fifth floor. Columbus—The Jones-Sidell Co., a new men’s shop which will specialize in hats and shoes, has been opened at 20 East Gay street by Clyde Jones and Harry Sidell. Mr. Jones, who will be in charge of the hat department, was formerly with the Korn Hat Co., and later manager of the Princeton Hat Store here. Harry Sidell, who is in charge of the men’s shoes department, was formerly manager of the ‘Colum- bus store of the Arnold Glove Grip Boot Shop. Cleveland—Halle Bros. ‘Co. earnings for the year ended Jan. 31, 1931, after’ depreciation, interest, Federal taxes and all fixed charges were $448,507, equal to $1.31 per common share, after deducting preferred dividends. This compares with a net profit after all charges of $1,134,994, or $4.34 a share in the previous fiscal year. The bal- ance sheet of the company shows a ratio of quick assets twelve times that of current liabilities. Bellevue—Ann Alice Brenner, trad- ing as Brenner’s Ladies’ Apparel Shop, has filed a voluntary petition in bank- ruptcy in the U. 'S. District Court at Toledo, listing liabilities of $6,658 and asseis of $1,444. Canton—With a bid of $5,925 for the combined assets of the M. J. Rose Co., in bankruptcy, Louis Burman, of Pitts- burg, was the high bidder when the store at Woosters was sold. When the assets were appraised some time ago, the stock was appraised at $5,600 and the accounts receivable at $5,698. The latter have a face value of $10,303, it was reported at the sale. Cincinnati—Upon his petition, Lin- dol ‘R. Myers was appointed receiver for the retail ready-to-wear stores con- ducted at 423 Walnut street and 3476 Reading road by Mrs. Nellie Grant Robb. Myers sued as a creditor upon a note for $850 and alleged other cred- itors are threatening to sue and levy MICHIGAN TRADESMAN judgment. Mrs. Robb filed an answer joining in the prayer for a receiver. Youngstown—Brooks ‘Clothes, men’s and ‘boys’ clothing, has opened at 42 East Federal street. Akron—In line with wage reductions at Goodyear Tire & Rubber, wages have been decreased at the B. F. Goodrich ‘Co. plant department. In his comment on the readjustment of the company’s wage scale, T. G. Graham, vice-president, announced that “it is the fundamental labor pol- icy” of the concern to pay wages in line with the current scale in communi- ties in which its plants are located, “and with proper consideration to com- petitive manufacturing costs.” Mr. Graham called attention to the lowered costs of purchasable material for mak- ing rubber products and to the drop in the prices of finished products. '‘Cleveland—Assets of Scher-Hirst, Inc., are to be sold to Kahn Bros., Chicago, for $67,000. ‘Scher-Hirst went into receivership Feb. 11. Attorney for Scher-Hirst stated that since the appointment of James Griswold as re- ceiver the firm has operated at a profit and that creditors would receive divi- dends on their claims. Common Pleas Judge Frederick Walther Saturday granted permission to the receiver to sell. Creditors’ committee approved sale terms. New ‘®Boston—Morris Meidenberg, also known as Max Weidenberg, filed a voluntary petition in bankruptcy in the U. S. District Court at Cincinnati, listing liabilities of $161,527, of which $12,427 is unsecured, and nominal as- sets of $193,672, of which eal estate is $175,750. ‘Steubenville—Jacob Needles, presi- dent of Munker Clothing Co., one of the oldest clothing firms in the upper Ohio Valley, wiped out by fire with loss estimated at $150,000, announces | that plans are being made to re-estab- lish the business and rebuild the razed building which housed the store. Loss to stock was approximately $100,000, according to Mr. Needles. \Columbus—Extensive remodeling of the interior of ‘Tracy-Wells Co., whole- sale merchandisers of Columbus, has been almost completed. Under the new arrangement, the entire first floor will be given over to merchandise, in- cluding dry goods, home furnishings, and men’s. furnishings. In 1928 the company took over the Arnold Whole- sale Corporation of Cleveland, which. is now operated as a branch house. Cincinnati—A composition offer of 15 per cent. to unsecured creditors has been ‘filed with schedules by David Abdallah, retail laces, 25 East Fourth street, in the U. S. Court here. Assets are $5,740, of which $3,700 is stock in trade, $1,000 machinery, tools, etc., and $300 open accounts. Liabilities are $32,602, of which $30,136 is unsecured and $1,650 secured. 22 >_____ Items From the Cloverland of Michi- gan. Sault Ste. Marie, April 13—Naviga- tion for this year was opened on Sat- urday when the first steamer passed through the locks at 8 p. m. The first’ boat was the steamer Donnacona, of the ‘Canadian Steamship Co., which was followed by the steamers Ashcroft and Prescotte. The boats had a hard battle with the ice off Iriquois Point, where they were stuck in the ice. The opening of navigation will mean much more activity and furnish work for many unemployed who have been wait- ing for the boats, but from what we can learn there will not be any great rush this season, as many boats will not be out this vear on account of the depression. There will also be many changes in the personnel as many of the captains and officers on the boats which remain idle will be transferred to other boats as mates, etc. The announcement of another one cent reduction on gasoline Saturday put a smile in many of our faces here. Such news is always received with pleasure. The Cadillac-Soo sawmill will close about April 15, also a 50 per cent. shut- down of the chemical works. The shut- down is expected to last about thirty days and will result in laying off men in the woods, seventy-five men in the sawmill, and about 200 men at the chemical plant. While this is not good news, we look to a bright future, as the conditions seem only temporary. The many friends of Charles Haas, the well-known traveling man for the National Biscuit Co., will be shocked to hear of his death, which occurred at midnight Friday at the war memorial hospital. Charles was only sick three days. He submitted to an operation Wednesday morning. A hemorrhage Thursday morning weakened him and his condition became critical. He was born in Oshkosh, Wis., March 22, 1882, and was educated in the public schools of Oshkosh. As a traveling man in the Eastern Upper Peninsula for thirty years, ‘Charles was well known in every settlement, as he made many lasting friendships. associated with the Cudahy Packing Co: for ten years and for the past twenty years has been a representative for the National Biscuit ‘Co. He mar- ried Lillian Stephenson, of Escanaba, Dec. 8, 1910. They resided at Escanaba for a short time, but have lived here since 1913. He was a member of the Knights Templar, Elks, Odd Fellows and United Commercial Travelers. He leaves, besides his widow, a_ son, Charles, Jr., three sisters and a brother. Funeral services were held on ‘Sunday afternoon from the M. E. church. Carl Reiter, formerly of Shingleton, has opened a barber shop at ‘Munising. V. Rushford has opened a confec- tionery store at Munising in the ‘build- ing formerly occupied by A. D. Beaudry. When you get something for nothing don’t kick if it is not worth more than it cost. Edward Zadra, manager of the Soo theater, surprised the community by announcing that he would furnish free admission tickets to all who for one reason or another were unable to at- tend the motion pictures once in a while. Ed. has an idea that many un- employed do not have the price to patronize the theater. The ‘Booth Bros. Transportation Co. has put on a Sunday bus service be- tween the Soo and Newberry, as well as on week days. ‘The first bus leaves the Soo at 9 a. m., connecting with the Marquette bus at Newberry. It leaves Newberry for the Soo at 3:30 p. m. There is considerable travel between the two places and the new service looks like a move in the right direc- tion. The Retail Merchants ‘Committee of the 'Chamber of Commerce met last week to pass on the bills recently in- troduced in the State Legislature, House bill, No, 323, introduced by J. N. McBride, provides for a tax on re- tail business sales. The tax would be computed on gross sales. The com- mittee passed a resolution opposing it. House bill, No. 168, introduced by Representative Aloe ‘Cuthbertson, de- fines, regulates and licenses business concerns which are engaged in business soliciting accounts for collection. It provides that these concerns post bonds with the State. The committee was in He was- April 15, 1931 s favor of the measure. The committee was also in favor of the Rushton- Hartman ‘bill, which provides for financial aid to various tourist and de- velopment organizations in the State. Be a self starter and your boss won't have to be a crank. : Charles DePaul, proprietor. of the Temple theater, has opened the new Princess theater in the Canadian Soo, having redecorated and increased the capacity to accommodate 500. Visitors were surprised to note the many changes in the interior, Mr. DePaul has every reason to tbe proud of his theater on the Canadian side of the river. Ferris Shaheen, aged 56, one of our well-known and respected merchants on ‘Portage avenue, died April 7 after a two year illness with a complication of diseases. Mr. ‘Shaheen was born in Mount Lebanon, Syria. He came to the United States in 1893, making his home in Detroit until 1909 when he came to the ‘Soo, where he established a business in men’s furnishing and confectionery, in which he was quite successful, : There is but one rule of conduct for man—to do the right thing. The cost may be dear in money, in friends, in influence, in labor, in a prolonged and painful sacrifice: but the cost not to do right is far more dear. You pay in the integrity of your manhood, in honor, in truth, in character. You forfeit your soul’s content and for a timely gain you barter the infinities. William G. Tapert. ——_+~--___ Status of the Tax Bill at Lansing. Lansing, April 13 — Merchants throughout Michigan have awakened to the real meaning of the McBride- Dykstra sales tax bill and over the week-end n'*ns were made for an ag- gressive attack on the measure, ac- cording to information coming into Lansing. What looked at first to be a pro- posed tax on the so-called chain stores, independent merchants as well as chain operators have discovered the proposal that will come up for hearing in the House of Representatives probably Wednesday, reaches through its pro- visions every store in the State re- gardiess of the annual business it does. The larger the business the greater the tax. Merchants doing an annual business of less than $10,000 will be required to pay a tax of $3 in addition to the expense of keeping detailed re- ports that must ‘tbe filed annually with the “Secretary of State. The department store operator is hit the hardest, as a business of more than $1,000,000 annually will be taxed 10 mills, ‘The question of profits does not enter into the matter. Neither are thére exemptions for deferred pay- ments which the merchant may never collect. The tax is placed on gross sales and nothing else matters. 2 Would Bar Prison Goods From Mich- igan. Products of prison labor would be barred from Michigan after Jan. 1, 1934, under terms of a bill introduced in the Legislature by Senator Herbert Ruhton, of Escanaba. The measure provides penalties of from $100 to $400 fine or up to 90 days in jail for viola- tions of this section. ‘No such goods could ‘be offered in the open market here. The bill would also provide for strict regulation of the products of Michi- gan’s prison industries to see that they do not get into general trade channels to compete with free labor. The State prison commission would be directed to see that the prisons made only ar- ticles usable by the prisons themselves or other State institutions.