Pia ga Ds SF ( NH FINAC PERS era S EON x bn & yD QRS = CFE . ATA G) 2 AWS 9 ~ SS GUE ip ; SS SOV ae OM D WIT SYR Cex AS y) © Fr KN Mi (OCS SS DP. ‘6 ‘ ya Ee SAGO a I: a ae seks OS yey ZAR) Wer ew | \ Ss iy 5 G aa KP oy EX i 9 4 fs W% , A ki we Gi . o - q Zs Wy, c S44 y IVETE PEC ANP API SNIVELLIN 4 7 (CERCA ES CGC YS wae) IN A Ji==$ Wan 2 WIN OBSSS S KO (eR OB a Pep ¥ SEL MS BEY, SOAS : Gee. aman oe wees age aN Wistaeuey eng Oe Nee SN PUBLISHED WEEKLY (Ga iS TRADESMAN COMPANY, PUBLISHERSR Gz are bx SITE NOEL FOLIO EPI ODO SO A RN \ Forty-ninth Year GRAND RAPIDS, WEDNESDAY, OCTOBER 28, 1931 ET ET me THE RED ENEMY Forests; And streams; Think of the first, The others come to mind. Take forests away, The others disappear. The greatest enemy of them all Is that first enemy of the Arch Fiend, Who Who Who Who Who The Fire. runs without feet, strikes without hands, eats without mouth, takes without giving, leaps and strikes, Devouring as he goes, Red Enemy, A. H. Sylvester. Home Baker Flour The list of Merchants who are selling Home Baker Flour is constantly growing. There is always a cause for every effect. Extremely high quality Priced very low Every sack guaranteed Made to our own formulae Sold only by Independent Retailers. That is the story of Home Baker Flour. An asset to any dealer. GOL8 LEE & CADY === COFFEL=>= a perishable item, too! Now, coffee goes into the butter and milk class! Scientists have put it there with their discovery that the flavor of coffee is marred by staleness. They claim only truly fresh coffee can be rich in flavor. This gives you a stronger argument than ever for pushing Chase & Sanborn’s Dated Coffee. You know this coffee is always fresh because it is dated the day you receive it and no can remains on your shelf longer than 10 days. Display it well and watch the profits roll in from satisfied customers! CHASE & SANBORN’S Dated COFFEE _ A Product of STANDARD BRANDS INCORPORATED Assured goodness —is the result of our unique process of milling. Purity Oats produce, al- ways, a sweet flaky dish of oats entirely free from the usual mush taste. Purity Oats and Chest-O-Silver remain fresh and sweet on your shelf—they will not sour, deteriorate or become weevily. Our rigid sales policy pro- tects you—the Independ- ent Grocer. We distribute only through legitimate retail channels. No chain stores—no desk jobbers. Our solid guarantee back- ing every package is your protection. PURITY OATS COMPANY KEOKUK, IOWA RE te i at eh ie ete te A — = a —_—— ae ’ TE Sees +e ar fs i$ rears - ee i ae , end i Sa ek a werner —— Fa Ser id ee ee it al en es ve itteatntnae ba RR I a a Sa ee NN ne ee i aia ae Forty-ninth Year GRAND RAPIDS, WEDNESDAY, OCTOBER 28, 1931 Number 2510 MICHIGAN TRADESMAN E. A. Stowe, Editor PUBLISHED WEEKLY by Tradesman Company, from its office the Barnhart Building, Grand Rapids. UNLIKE ANY OTHER PAPER. Frank, free and fearless for the good that we can do. Each issue com- plete in itself. DEVOTED TO the best interests of business men, SUBSCRIPTION RATES areas follows: $3 per year, if paid strictly in advance. $4 per year if not paid in advance. Canadian subscription, $4.04 per year, payable invariably in advance. Sample copies 10 cente each. Extra copies of --urrent issues, 10 cents; issues a month or more old, 15 cents; issues a year or more old, 25 cents; issues five years or more old 50 cents. Entered September 23, 1883, at the Postoftice of Grand Rapids as second class matter under Act of March 3, 1879. JAMES M. GOLDING Detroit Representative 507 Kerr Bldg. SOME TRENDS IN TRADE. Sidelights on the General Business Situation, Trade has felt the stimulus of more seasonal weather recently and _ has taken on some of the activity custom- ary at this time of year. Compared with 1930, however, it is still laggard in dollar volume—still about a fort- night behind schedule. It is clearly evident, nevertheless, that sentiment is substantially better than it was a few weeks ago. Then business men merely hoped for what they could see no reason to expect. To-day the feeling is growing that a way out of extremely adverse conditions is in sight. The average price of commodities remained almost stationary, the Irving Fisher index number being 68.2 this week as compared with 68.1 the previ- ous week. British prices continue their upward climb, Crump’s index number having gone up to 65.4, a rise of 4.9 in four weeks. The application of the railroads for a 15 per cent. blanket raise in freight rates has been refused. They are offer- ed instead some temporary emergency advances, the proceeds of which must be pooled and applied to fixed charges where help is needed to avoid default on bonds. i: Employment in the fifteen industrial groups gained 0.8 per cent. in Septem- ber over August, but payrolls fell off 2.8 per cent., due partly to the labor day holiday, the Labor Department in- forms us. Factory employment was down 0.6 per cent., payrolls 5.3 per cent. Chevrolet Motor’s grey iron foundry in Saginaw, which has been shut down more or less since the middle of last September, has been re-opened with 3,200 men on eight-hour shifts three or four days a week. Beech-Nut Packing’s profits in the first nine months were $1,834,174 com- pared with $2,288,852 last year—a de- cline of nearly 20 per cent. In the Sep- tember quarter the difference was 40 per cent. ‘ General Foods’ earnings in the Sep- tember quarter were 13.2 per cent. un- der those of the same quarter a year ago, affected by unusually heavy pro- motional expense. For nine months the decrease was only 7.1 per cent. Curtis Publishing earned $10,587,385 in the first nine months of this year, a decrease, as compared with the same period in 1930, of $5,640,384—65.3 per cent. In the September quarter the de- cline was only 27.1 per cent. Shoe production in September was close to 31,000,000 pairs, 5.6 per cent. more than in September, 1930. A marked increase this year in what is called predatory price cutting has given a new impetus to the demand for some effective legislation on behalf of price maintenance at the forthcoming session of Congress. An interesting and significant dis- cussion is going the rounds of the authorities regarding the effect of the depression on the permanence of the capitalistic system throughout the world. It would be imposible, a prom- inent economist remarked recently, to destroy or greatly modify a system that offers the individual so many op- portunities for the accumulation of wealth if it were not for the hazard of dishonest practices that the system harbors. “Commercial racketeering will have to go,” he said, “or it will be the cause of the destruction of the capitalistic system within a generation, in my opinion. Withdrawals from banks, increased hoarding and the re- cent marked growth of postal deposits are an indication of the trend toward Government regulation of business that the industrial leaders of this country cannot afford to ignore. Talk to the man who has lost his life savings in a real estate swindle, listen to the reason- ing of the thousands who have lost money in recent bank failures, and your thinking will be stimulated to the point where you will realize the neces- sity not only of offering oppertunities to the individual but of safeguarding his interest against dishonesty, if the present system is to survive. When protective legislation is suggested, it is usually opposed by business men who fear that it will react unfavorably against some legitimate business. This means that business men do not real- ize the irreparable injury that is being wrought, not only to legitimate busi- ness but to the system on which it is founded, by illegal transactions of all kinds, by insecure bond issues, unsound stock promotions, and the innumerable swindles that absorb hundreds of mil- lions every year that otherwise would go into legitimate channels of busi- ness. “America’s Sweet. Tooth,’ a recent radio talk by Dr. Julius Klein, has received some unfavorable and decided- ly unwarranted criticism by both news- papers and speakers. The objection is that Dr. Klein and the Department of Commerce have devoted an undue amount of time to a trivial subject; but members of the industry by the hun- dreds have endorsed both the talk and the investigation it explained. More than $300,000,000 is invested in the con- fectionery industry, which employs more than a quarter of a million peo- ple. Furthermore, as Dr. Klein point- ed out, the candy industry is making a serious, effective attempt to put its house in order, as a result of the De- partment’s investigation. All other in- dustries have the same opportunity for Government investigation and aid, and Dr. Klein also mentioned that basic economic facts are essential to the progress of every industry and the so- lution of all problems responsible for the present depression. Trends of retail buying are being in- vestigated by chambers of commerce in St. Louis and Pittsburgh and a num- ber of smaller cities and towns through- out the country. Thousands of retail- ers in the economic territories are being questioned as to why they pat- ronize certain markets, and the investi- gators are reporting to the Department of Commerce. Although the move- ment is comparatively new, significant facts have been uncovered. In several localities where retailers were not buy- ing the volume that was considered adequate, the reason in practically every case was that the wholesalers of the market were selling direct at lower than retail prices. So far the indica- tions are that discrimination in price on the part of manufacturers and wholesalers is perhaps the most im- portant factor in the weakening of mar- kets. Corporate names may include “U. S. A.” if Walter Hinton, president of the Aviation Institute of U. S. A., Inc., wins his case. The Federal Trade Com- mission has been warring against the use of incorporated names which indi- cate relationship with the army, navy and other organizatons of the Govern- ment; but Mr. Hinton, a former naval lieutenant, contends that the letters represent “United States of America.” He also claimed that the Commission had no evidence before it showing that any subscriber to the _ institution’s course of training was deceived in be- lieving that the institution is a part of or supervised by any branch of the Federal Government. A valuable publication for distrib- utors is issued three times a month by the bureau of foreign and Domestic Commerce, free to the subscriber. It is called “Domestic Commerce” and briefly reviews up-to-the-minute com- mercial and industrial research, trade promotion, trade and industrial back- ground and miscellaneous subjects. This is perhaps the most valuable and expertly edited collection of informa- tion on the subject of distribution is- sued by the Government. Convention To Headquarters, At a meeting of the Program and Convention Committee of the Michi- gan Retail Hardware Association, which was held at Lansing last Thurs- day, it was decided to remove the head- quarters of the Hardware Change organization from Marine City, where it has been for the last thirty to Lansing, The change will be made about Nov. 15. The motion to make the change was adopted unanimously by the Commit- tee. It is in harmony with the ideas of Secretary Bervig who has now been with the Association about two months and has made a very favorable impres- He will have held twenty-one group meetings between Sept. 29 and Oct. 30, both in- clusive. He had 100 members present at the Grand Rapids meeting Oct. 26. Other meetings will be held at Kala- mazoo Oct, 28 Jackson Oct. 29 and Adrian Oct. 30. Under ‘the authority of the directors he has established a monthly bulletin which is full to over- flowing with matter of vital interest to the trade. No advertisements will be accepted for the ‘bulletin under any One entire page is de- voted to a merchandising programme, which is worth many dollars to any hardware dealer. years, sion by his ceaseless energy. circumstances. The thirty-eighth annual convention of the organization will be held at the Statler Hotel, Detroit, Feb. 9, 10, Il and 12, 1932. a rs Dinner Meeting of Old Timers. The third annual dinner party of the old time traveling men was held at Riverview Inn, Lowell, Sunday, Oct. 25, with the following guests: D. E. Keyes, Geo. W. Alden, Manley Jones, Leo A, ‘Caro, Fred Dodge, Fred J. Gray, Mr. and Mrs. Wm. L. Berner, Mr. and Mrs. Byron Davenport, Mr. and Mrs. D. A. Drummond, Mr. and Mrs. H. W. Garrett, Mr. and Mrs. N. L. Coons, Mr. and Mrs. ‘Walter §&. Lawton, Mr. and Mrs. Oscar Levy, Mr. and Mrs. Geo, ‘McKay, Mr. and Mrs. Fred Morley, Mr. and Mrs. J. Harvey Mann, Mr. and Mrs. W. M. Tenhopen, Mr, and Mrs. Frank Star- key, Mr. and Mrs. D. N. White, Mr. and Mrs. Allen B, Way—thirty-four in all. A good social time was en- joyed by all, besides a mighty good dinner and ideal weather. No pro- gram had been arranged, but short talks were made by Leo A. ‘Caro, D. E, Keyes and Manley Jones, which added much to the pleasure of the oc- casion, Snapshots were taken by Mr. Caro. Geo. W. McKay, Chairman. 2 epee ner recta Bn os genet oe aes simtnge Ser deucroge mci ee 2 IN THE REALM OF RASCALITY. Questionable Schemes Which Are Under Suspicion. Mt, Pleasant, Oct. 26—There is a man who says his name is Leach around the country here selling flavor- ing extracts, etc., and collecting the money in advance as he takes the or- ders. He says he is selling for a firm in Kansas City, Mo., by the name of Menke Grocery ‘Co. ‘He drives a ford tudor sedan with license No, 77-2491, Iowa, 1931. His method of collecting in advance seems rather queer and I wondered if you knew whether there was such a firm and if he was doing a straight business. N. D. ‘Gover. R. G. Dun & Co. rates the house as a mail order proposition worth $10,000 to $20,000, highest credit. I have my own opinion of the sanity of any mer- chant who would pay in advance for any article, especially such a commod- ity as flavoring extracts, which are more than likely to be unsalable be- cause they do not conform tto the Mich- igan standards. Probably the house is not authorized to do ‘business in Mich- igan and, realizing it would be thrown out of court is undertaking to force collection of accounts not paid in ad- vance, resorts to the latter method to avoid the necessity of doing business in the regular way. The honest man is always willing to wait for his pay un- til he has delivered the goods. A manufacturer of a product desig- nated “Weil Rubber Reducing Belt,” uses fictitious price quotations tto im- ply special reduced prices, makes an alleged “free trial offer’ without stat- ing it is conditional on the payment of a sum of money prior to receipt, and advertises that product is made of scientifically treated rubber that mas- sages the abdomen at every move of the body, even at the mere process of breathing, producing the same effect as an expert masseur, the extent of re- duction being measurable within ten days’ time. E. Griffiths Hughes, Inc., Rochester, N. Y., engaged in the sale of domestic products possessing no thereapeutic value, designated “Radox Bath Salts” and “Kruschen \Salts,” advertises that they are “Right from England” com- bining the same valuable properties possessed ‘by certain world-famous spas, and that they reduce fat, stimu- late the entire body, and quiet the nerves, Dakota Alfalfa Growers, Mitchell, S. D., a co-partnership engaged in the sale of uncertified and unregistered alfalfa seed purchased from a growers’ finance association, advertises that seed comes direct from a growers’ as- sociation interested in developing hardy seed, and is registered as U. S. Regis- try 223047, and uses the tags of blue and red adopted by Idaho crop im- provement associations to _ indicate high grade products certified under state inspection. A woman vendor of an alleged rem- edy for gallstones, colic, and stomach and liver troubles agrees to discontinue citing certain symptoms as indications of gall trouble and representing that gallstones, colic, stomach and_ liver troubles, will be cured by the action of MICHIGAN TRADESMAN the alleged remedy in promptly restor- ing the bile to a healthy condition, which causes existing gallstones to be absorbed and prevents others from forming, thereby obviating the neces- sity for a surgical operation. Liberty Umbrella Co. and others, New York, manufacturers of umbrellas, uses the word “Servisilk” and the phrase “the finest silk—mixed import- ed Swiss taffeta,’ to designate um- brellas made of a domestic fabric com- posed of 91.4 per cent. cotton and 8.6 per cent, silk, A vendor of an abdomnal belt desig- nated “Inches Off,” alleged to reduce flesh, agrees not to resume the sale of the product in interstate commerce. Women’s diseases—The Osceola Co., of Oxford, Flo., agrees to discontinue all advertising of a product designated “Vivatone,” alleged to remove certain disabilities of women. Reducing ‘belt—A vendor of an ab- domnal belt agrees to discontinue ad- vertising and otherwise representing that the wearing of the belt produces a massagng acton that permanently re-- duces fat, wthout a statement to the effect that such results are not possible in all cases; that a check is being trans- mitted or that a definite sum of money will be transmitted to a prospective customer unless or until currency or a negotiable paper is transmitted; that the belts are being sold by the manu- facturer thereof, and are woven to the measurements of the purchaser; and that belt is sent on free trial when the prospective purchaser s required to make a payment prior to the receipt of the goods. A vendor of an alleged blood ‘tonic and laxative agrees to discontinue ad- vertising that tablets are guaranteed under the U. S, Food and Drug Law, that they will cure stomach and heart troubles, nervous and intestinal dis- orders, and restore every organ to its normal function, without a statement to the effect that they will be effective only in so far as their tonic effects will assist in eliminating conditions which sometimes cause such ailments, Abram Abramson, tradng as Ter- minal Jewelry ‘Co., New York City, agrees to discontinue advertising and selling a so-called “Wonderful (Crucifix Ring” alleged to have been first made during the fifteenth century iby a ‘Span- ish goldsmith and to bring its wearer his fondest desires in love, hope, power, happiness, health and wealth. A vendor agrees to discontinue ad- vertising that a certain “Dr.---” is now living and that a certain medicinal preparation will cure catarrh and deaf- ness without a statement to the effect that the treatment is not efficacious in all cases, and that it is effective in treat- ing deafness only when it results from catarrh; and agrees to dscontnue mak- ing free trial offers unless and until the quantity of the preparation sent to the prospective purchaser is sufficient to be of material value in the treatment. Jewelry, perfume and alleged cure for tobacco habit—A publisher agrees to discontinue carrying advertising matter of a vendor of an alleged cure for the tobacco habit and three vendors of jewelry and perfume, A publsher agrees to discontinue carrying advertising matter of an al- leged doctor purporting to offer a com- petent treatment for high blood pres- sure, C. H. Rowan, trading as Zemeto Co., Milwaukee, vendor of an alleged cure for bladder trouble, agrees to discon- tinue advertising that the results ob- tained by the use of a certain medicinal preparation are permanent, that it has been used with successful results in cases considered hopeless after treat- ment by doctors and chiropractors, that it is the only medicinal prepara- tion used to treat enuresis that con- tains no poison and can do no harm; and agrees to discontinue advertising that the preparation is a cure for enuresis and will restore vitality, with- out statements to the effect that a cure will be effected only if the trouble is due to lack of tone of the sphincter muscle, and then will not be effective in all cases, and that vitality will be re- stored only to the urinary tract. Stomach, liver, kidney, bowel, gland and blood troubles, alleged cure—A publisher agrees to discontinue carry- ing advertising matter of vendor of an alleged cure for stomach, liver, kidney, bowel, gland, and ‘blood troubles. Queen City Laboratories, of Cin- October 28, 1931 cinnati, vendor of a cement for mend- ing clothes, designated “No Stitch,” agrees to discontinue use of word “Laboratories” in firm name when neither owning nor operating a lab- oratory or manufacturing plant, and agrees to discontinue advertising that agents will easily make sums of money that are far in excess of the earnings that will be actually obtained; that ex- clusive sales territory is being held open, without a statement to the effect that such territory is given to the first person who buys a specified quantity of the product. —_»+->—___. One of the men receiving the award of $2,500 for effective scientific re- search, presented ‘by the Smithsonian Institution, was Dr, Andrew Ellicott Douglass of the University of Arizona, For a quarter of a century Doctor Douglass has been studying the rings which mark the annual growth of trees. He has demonstrated by ten thousand records that the rings formed each year vary in width in direct proportion to the amount of rainfall—a wet year pro- duces a thick ring and vice versa. Trees grown in the same region have com- binations which fit together and thus definite dates are established. Tree growths in the giant sequoias of Cali- fornia were traced back three thousand years. Doctor Douglass has made an unbroken annual calendar back to 700 A. D. By the study of timbers taken from pueblos he can give exact dates to events in the history of those Indian peoples back as far as the eighth cen- tury. Here is a new branch of science which promises to add much to the sum of human knowledge. of Directors. ing to-day twenty- FS eS OT TT I OT I OT OT Te eer And Benjamin Franklin was Chairman of the Board “Success depends chiefly on these two virtues, Industry and Frugality. Waste neither time nor money, but make the best use of both.” In 1752 Benjamin Franklin called together a meeting of prominent Colonists at the Court House in the city of Phila- delphia and outlined a plan whereby at small yearly cost each of them could be insured against loss if his home burned. Thus was founded the first insurance company in America— a mutual company with Franklin as Chairman of the Board The spirit of thrift, industry and economy expressed in Franklin’s words quoted above, from the beginning became a characteristic of mutual insurance. Eloquent of mutual stability is the fact that there are operat- one mutual fire insurance companies over 00 years old and one hundred and sixteen over 75 years old. The remarkable stability and vitality of mutual insurance is based on absolute adherence to one basic aim—the furnish- ing of sound insurance at the lowest Possible cost to the insured —Benjamin Franklin It has remained so. a i i i ee a a ee ote, cn. te en ote... tn en. nett ain ie siie..tte..te.tie.se.sie sie . ~~ oe: sai Rn Ae a ee ee What the Chain Store Has Done To America. The growth of the chain store is perhaps the most startling development of monopoly in our country at the pres- ent moment. In 1921, 4 per cent of all sales were by chain stores. At the beginning of 1928, thev were 16 per cent. or an increase of 300 per cent. in six years. In 1920, when the Pack- ers Consent Decree was entered, there were 27,000 chain stores in the United States. Last year there were 70,000 and, through the current year, they have been growing at an accelerated pace. About the time of the decree, chain stores—food stores principally— did a business of $700,000,000 a year. In 1927 their business amounted to $3,000,000,000, a 370 per cent. increase. The mail-order business has carved off another large slice from the local merchant and the automobile has taken his customers to the chains in the big cities. An expert has estimated that all of these causes have taken away more than 50 per cent. of the business of the local merchant. I do not quote this as an authentic figure, but I do know it is sending the local merchant into bankruptcy and destroying the civic life of the small communities. Much of this is doubtless caused by unfair and illegal practices of the big chains. The investigation by the Fed- eral Trade Commission will bring out the facts. I know an instance where a great chain store was buying the whole output of a typewriter factory. It continued until the factory had lost all. of its other customers. It then suddenly ceased its orders and the fac- tory went into bankruptcy. The chain store then bought the factory for a song and thus added a story to its great structure of so-called efficiency. There are certain points of economy and efficiency in the chain-store organ- ization which give it distinct advantages over the wholesale and retail business as now organized. They sometimes control the product from producer to consumer, buy in large quantities at a lower price and undersell their com- petitors on some things. The public has no direct interest in business as now organized, except to buy where it can buy the cheapest. It is short- sighted and does not see the future when the chain shall have destroyed its competitors. Neither does it fore- see the watered stocks, the orgy of stock gambling upon the credit of its own savings, and the inevitable rise in prices to the extortionate level. The public does not see it, but this is the universal history of monopoly. Senator Brookhart. ——_+~+~+__ Colored Hem Sheets in Demand. Last minute orders for colored hem sheets from retailers preparing for November promotions on these goods furnish the bulk of activity in the sheet market this week The volume of or- ders is so heavy that in many instances requested delivery dates cannot be filled. Bleached goods have fallen off and solid colored styles are moving only in a fair way. Preference on the colored border styles is given to Nile, orchid, rose, pink and peach in the order named. The sharp reduction in prices this season in comparison with last year is expected to increase the volume of retail business substantially, ———_ +. ____ Swim Suits Now ori $9.75 Basis. With the report that another of the leading volume producers of bathing suits had reduced its price on 1932 worsted lines, practically the entire market is now settled on a basis of $9.75 per dozen for this style. While ths is the net price for the majority of mills, two of the largest producers are reported to be offering discounts of 2-10-60, which bring their quotations below those of competitors. Although there is a $9.50 suit on the market, it is felt that the price level will now be stabilized at $9.75 and that no further reductions may be expected. Fg SEs sorties eee si Ta ee i ‘ i iH i i | 4 MOVEMENTS OF MERCHANTS. Howard City—Charles Brunner suc- ceeds Norman Terwilliger as owner and manager of the Blue Jay Cafe. Detroit—Brand, Dresser & Co., 1127 Penobscot building, men’s furnishings, has changed its name to Dresser, Inc. River Rouge—The Eder-Lipson Fur- niture Co., 10613 Jefferson avenue, has changed its name to the Eder Furni- ture Co. Petoskey—Hotel Kenilworth, at Bay View, was destroyed by fire, entailing an estimated loss of $15,000 with no insurance. Detroit—The Gayman-Rudell Gro- cery Co., 1734 West Jefferson avenue has changed its name to the George W. Rudell & Co. Lowell—Dan S. Simon thas sold a half interest in the Lowell Cleaning & Dyeing Works and the business will be continued under the same style. Detroit—Harris & Baker, Inc., 10303 Russell street, has been incorporated to deal in waste, junk, etc., with a cap- ital stock of $1,000, all subscribed and paid in. Jackson—The Statler Tailoring Co., 109 South Jackson street, has been in- corporated with a capital stock of $2,- 000, of which $1,200 has been subscrib- ed and paid in. Detroit—Waterlox, Inc., 2705 Bar- lum Tower, has been incorporated to sell and distribute waterproofing, var- nish, paints, etc., with a capital stock of $15,000, $11,000 being subscribed and paid in. Ann Arbor—George Bittker, retail dry goods, 316 South Main street, has filed a voluntary petition in bankruptcy in the U. S. District Court at Detroit, listing liabilities of $29,089 and assets of $14,156. Lansing—iContinuing its program of expansion, the Kroger Grocery & Bak- ing Co, is opening a new store at 223 East Grand River avenue, East Lan- sing, in its chain now numbering in excess of 5,000. Muskegon—H. A. Straub & Son Co., 262 Market street, has been incorpor- ated to deal in window shades, wall paper, paints and oils, with a capital stock of $15,000, of which $8,150 has been subscribed and paid in, Detroit — Donalds Co., Inc., 8815 Kercheval, has merged its dry goods, household equipment, etc., business in- to a stock company under the same style with a capital stock of $10,490, all of which has been subscribed and paid in. Kalamazoo—Mrs. Wilma Mafit, who has for three years conducted a furni- ture store of her own, has become as- sociated with Miss Rose Kerr, interior decorator, 536 Academy street. Mrs. Mafit will take charge of the furniture department. Detroit—Canners’ Warehouse, Inc., 306 Dime Bank building, has been in- corporated to act as commission deal- ers in foods, with a capital stock of $50,000 preferred and 10,000 shares at $1 a share, $11,000 being subscribed and paid in. Royal Oak—Wm. F. Lapham, 204 West Fourth street, wholesale and re- tail dealer in fuel, ice, roofing and tile, has merged the business into a stock MICHIGAN TRADESMAN company under the style of Lapham Coal, Inc., with a capital stock of $35,000, $3,500 being subscribed and paid in. Detroit—4Marris S. Arnovits, 16162 Woodward avenue, dealer in ready-to- wear garments for women and haber- dashery for men, has merged the busi- ness into a stock company under the style of M. S, Arnovits, Inc., with a capital stock of $15,000, $11,520 being subscribed and paid in. Lansing—Joseph A. Gerson, receiver for Chatterton & Sons, is trying to sell a number of pieces of property in Mich- igan owned by the company, which is one of the largest bean dealers in Michigan, owning considerable real es- tate, in addition to interests in ele- vators and also owning properties in Toledo, Ohio. Kalamazoo—Thomas Cooper, pro- prietor of Cooper Pharmacy, 141 South Westnedge avenue, has leased the former branch bank building of the Bank of Kalamazoo, East Michigan avenue and is installing a modern front and remodeling it throughout, prepara- tory to occupying it with a drug stock about Dec. 1, as a branch to his present drug store. Harbor Springs—Harry H. Hartung, boots, shoes and hosiery, has filed a voluntary petition in bankruptcy. Cred- itors with claims of $500 or more are: L. C. De Witt, Harbor Springs, chattel mortgage, $1,600; F. S. Foekler, admin- istrator of the John Hembecker estate, Reed City, note given in 1921, $1,900; B. F. Goodrich Rubber Co., Akron, judgment, $774; Central Shoe Co., St. Louis, judgment, $853; Endicott-John- son Co., Endicott, N. Y., judgment, $1,031, Manufacturing Matters. Detroit—The Redbon Manufacturing Co., 17235 Wanda avenue, has changed its name to the Motor Lung Incorpo- rated. Menominee—The Menominee River Sugar Co., has filed a petition in bank- ruptcy, listing its assets at $518,000 and liabilities at $1,512,000. Mt. Clemens — The Mt. Clemens Dairy, 37 North Walnut street, has changed its capitalization from $50,000 common to 15,000 shares no par value. Lansing — The International Metal Products, Inc. 512 Capital Bank Tower, has been incorporated with a capital stock of $10,000, all subscribed and paid in, Detroit—New Method ‘Steel Stamps, Inc., Atwater street at Campau avenue, has been incorporated with a capital stock of 1,000 shares at $1 a share, $1,000 being subscribed and paid in. Detroit—Colonial Bushings, Inc., 2760 East Atwater street, manufacturer of bushings, tools, etc., has been in- corporated with a capital stock of 1,000 shares at $1 a share, all subscribed and paid in. Battle Creek—-The Battle Creek Equipment Co., Box 663, has been in- corporated to manufacture and deal in devices for homes and hospitals, with a capital stock of $1,000, all subscribed and paid in. Detroit—The Vendo Cigarette Co., 9509 Goodwin street, has been incor- porated to manufacture and display vending machines with a capital stock of $18,000, $14,000 being subscribed and paid in. Detroit—The Metro Products Co., 1763 Penobscot building, has been in- corporated to manufacture and sell toilet articles, cosmetics, etc., with a capital stock of $25,000, $4,500 being subscribed and paid in. Muskegon—The Clarke Sanding Ma- chine Co. has been incorporated with a capital stock of 200,000 shares at $1 a share, $1,000 being subscribed and paid in. The company will manufac- ture, sell and service floor sanders. Detroit—The Kinkade Burner Cor- poration, 4230 Cass avenue, has been incorporated to manufacture and deal in furnaces and other heating devices, with a capital stock of 50,000 shares at $1 a share, $1,000 being subscribed and paid in. Grand Rapids—The Ensign Manu- facturing Co., 630 Evergreen street, S. E., manufacturer and dealer in me- tal, wood, paper and other specialties, has merged the business into a stock company under the same style with a capital stock of $50,000, $4,710 being subscribed and paid in, —__+++—___ Business Revival in Poultry Industry. Unfortunately we humans are con- tinually subjected to the ever-changing effect of one of Nature’s great laws, that is, the law of economic stability and balance. Every force in nature moves in cycles, Forces governing business are no different because they are funda- mentally dependent upon influences governing man’s activities and action of the human mind. The whole law of supply and de- mand is ever with us. ‘With a good demand and limited supply, prices are high; limited demand and unlimited supply, prices are low. And we see prosperity measured by the relation between demand, supply and price. Prosperity is a wonderful thing—al- ways to be desired, but it thas its final and ultimate end, which is over- expansion, surplus production and the inevitable crash and _ readjustment which must follow. It is this pitiless readjustment which we are now going through in agriculture, as in all other lines of human endeavor. ‘The poultry industry has probably suffered less from the depression and is rebuilding itself more quickly than most any other branch of agriculture, and certainly more rapidly than gener- al business. The poultry industry is a branch of agriculture in which a per- son may get established quickly and easily, and which when it becomes un- profitable, it is equally as quick and easy to get out of the business. Hence, the period of readjustment to economic change in the poultry industry is ex- tremely quick. Low prices for poultry and eggs last year resulted in a rapid decrease in poultry population with a speedy reduction in surplus until at the present time we find a most promising outlook for the poultry producers of the Nation, because of a reduced poul- try population, materially reduced sur- plus of cold storage eggs and cold storage poultry and an appreciation on the part of the poultry producers that they must practice more efficient October 28, 1931 methods in merchandising and handl- ing their birds. The need for quality birds and qual- ity products will mean that poultrymen will learn the lesson that it is neces- sary to pay more attention to breeding, to successful rearing, to size and ma- turity of pullets, to the necessity of securing larger eggs and better quality flesh, and then on top of that poultry- men also will learn the necessity of better merchandising. : Harry R. Lewis. —__t+ > The Return of the. Oyster. Now that the “r’ months are back and oysters are with us again, it may occur to a few meat dealers to wonder why they have not been in demand all summer. If they set out to investigate they would probably find that there is no good reason at all. In New England and New York waters it is true, summer is the time for spawning and eschewing oysters during the summer tends to boost the supply during the rest of the year. But in Southern waters oysters spawn the year round and there is no greater reason for eschewing them during the summer than any other time. ‘The disease that sometimes attacks European oysters during the summer seldom attacks oysters in American waters, and when it does it is as likely to attack them during the winter as during the summer. Though the reasons for restricting the use of oysters to the winter months are slim, the custom continues and is likely to for some time. Now is the time to feature them. You may be surprised at how many you will sell. Oysters are in the class of delicacies which, in some form or other, are pretty generally liked but which, for some obscure reason, are not bought in as large quantities as their popular- ity would lead one to expect. Probably, since they are bound to be less com- monly used than such staple products as meat and potatoes, the housewife just forgets about them. If that is the explanation, you will do her a favor in many cases by reminding her. ————_+ > Hotel Man Who Does Not Conduct Dog Kennel. Cortland ,N. Y., Oct. 26—Have just read in Hotel World Review your comments on dogs in hotels and con- gratulate you most heartily on the stand you have taken. The Hotel Lafayette, Marietta, Ohio, does not allow dogs in rooms under any circumstances—big dogs, little dogs or anything of that nature. Yes, we lose patrons occasionally, generally due to some woman who can- not be reasoned with—men also, some- times, but most times women, But we stick to our idea on the right or wrong and make more friends by it than we lose. ‘We try to conduct a very good hotel, but not a dog kennel. 'This is my old home town. [ am here for a few days on a four weeks’ auto trip. Wonderful weather, mostly good roads and wonderful folks every- where, and back among my kiddie boy and girl friends of fifty-five to sixty years ago. I am for you and your idea on dogs in hotels or rather out of them. Reno G. Hoag. —_—_»- Farm wages on October 1 were 8 per cent. lower than on July 1, having reached the lowest level touched since 1916. October 28, 19381 Essential Features of the Grocery Staples, Sugar— Local jobbers hold cane granulated at 5.10c and beet granulated at 4.90c. Tea—Krfgland’s departure: from the gold standard caused a decline in teas, but the market has supported itself during the week and most authorities now think that prices will go no lower. In primary markets the medium and lower grades of teas’ continue rather weak, but better grade Indias are firm- er. Ceylons are also slightly firmer. During the week the demand in this country has shown some improvement as stocks almost everywhere are low and a good many buyers have come into the market to replenish their sup- plies. No important change in price has occurred since the last report. Coffee—The market for Rio and Santos coffee, green and in a large way, referring to futures, has developed a very slight amount of strength during the week. This is largely due to talk of the moratorium in Brazil. Actual Rio and Santos were a very small frac- tion higher at the close of the week than at the beginning. “Milds show no particular change. The jobbing mar- ket on roasted coffee fairly steady without change. Canned Fruits—California fruits are still a little unsettled in price, but re- sistance against some of the lows has been growing. Standard and choice cling peaches have ‘been soft spots, but are expected to show more strength as stocks are crowded into consuming channels, Standard apricots in No. 10 tins are getting scarcer and ‘firmer. One large buyer cleaned up a special lot at $4.35 here this week, but there is no more available at anything like this price. Packers are asking from $4.50@ 4.65 for them, and there is little desire to sell at the lower ‘figure. Canned Vegetables—Reports from the peninsula indicated a firming up of standard tomatoes in No. 3 tins, while other remained generally un- changed. Canned peas do not show much change, Fancy sweets in No. 10 tins are scarce and well held, but 5 sieves in No, 2 tins can be bought for $1.10, factory, and standards of the same size at $1, factory. String beans, spinach and other items are unchanged. Dried Fruits—The dried fruit mar- ket continues largely routine here, with buyers filling in stocks as they need them. A. general prejudice exists against buying ahead, although the statistical position of all the fruits is much better than it was at this time last year. Unfavorable export outlook is one of the principal factors in keep- ing the spot and primary markets fea- tureless. Trade sentiment in apricots, prunes and apples has been hit by the doubts arising over Germany’s ability to absorb sufficient fruits to keep sup- ply and demand in line in domestic consuming markets. Resistance by growers against the low prices quoted on prunes by packers is growing in California. Efforts to form the Santa Clara Valley pool are still being made, but with some of the packers said to be lending support. Open sale contracts sizes are finding favor in some districts. All in all, the common determination of growers to get better prices for their fruit is resulting in an improved feel- MICHIGAN TRADESMAN ing regarding the future of prunes as some plan is expected to be devised which will gather the necessary sup- port. Raisin prices are steady. Pack- ers show little pressure to sell, but have cut down on their buying. The pool’s last offering is understood to have been fairly well cleared out of first hands, and another may be an- nounced in the near future. Fancy raisins are relatively scarce. The sup- ply of top grades of Thompsons is less than that of seeded. There appears to be a definite shortage of all bleached varieties, and clusters and _ layer raisins should be below actual trade demand. Salt Fish—The demand for mackerel and other salt ‘fish is fairly good and the trade are taking an interest in the new catch. Catches of mackerel, both in this country and in Ireland and Nor- way are practically over and the esti- mated total is only 30,000 barrels. Last year it was twice that. This naturally is expected to cause advances in price, but they have not come yet. ‘Canned Fish—Trading in salmon ap- pears to be limited to fancy grades packed under well-known or private labels. Popular brands of sockeye, and Chinook have been well moved. Buyers appear to be a little afraid of pinks and Alaska reds, although they are very attractively priced. The mar- ket for cohoes has been hurt by offer- ings of cheaply priced standard Chinook. Beans and Peas—During the week the market for dried beans has develop- ed the only real strength that has shown for months, although red kid- neys are not quite so strong as the other grades. Most of the list show advances. Practically all varieties of dried peas are firmer and somewhat higher. Cheese—Demand for cheese has been poor since the last report, but the market is steady because the receipts are light. Nuts—Prices in shelled nuts show little change. The trend abroad in Bordeaux walnuts is downward; only a small amount of uew crop from that district have thus far arrived, and how scon the cheaper-priced nuts will get here is still indefinite. deaux are:so much higher than remain- ing stocks of old crop Manchurians, which are said to be superior in flavor, that ‘buyers are taking Oriental nuts. Stocks of Manchurians in the hands of importers are relatively light, however, and will probably clean up before the arrival of new goods. Good sized sales of new crop ‘Manchurians are reported by importers particularly in light, dry pieces for first half of December and January arrivals. Levant filberts are running very low here, with less than half of the amount imported as came on the market a year ago. ‘The prices to large buyers are 28%%4c for old crop and 20c for new crop. Almonds show no material change but continue very firm in price. Top grades of California walnuts in the shell have moved out very well and most shippers are about cleaned up. Almonds have gone well into distribution. Pecans are being featured in many. new style packages and assortments this year, and retail outlets have been broadened to include chain stores, which heretofore did not Prices on Bor- handle them in any volume because of high prices, Rice—Trading in rice is well sus- tained here and retail outlets are push- ing these foods in their specials and getting a very satisfactory consumer response. The short grains show a firmer tone in primary markets, where extra fancy Blue Rose is now held fractionally higher at 25éc, mill. Pro- lifics of the best grades have also been moved well at fractionally above the 2c mill price recently quoted. All long grains are holding well with no price changes. Japan rices are much strong- er in the South, with stocks cleaning up steadily. Sauerkraut—Prices on new pack sauerkraut are well maintained and a better feeling is reported for the future as consumption is expected to pick up with the coming of cooler weather. Luyers are limiting themselves to im- mediate needs, however. Syrup and Molasses—The_ small amount of cool weather which develop- ed during the week had some effect upon the demand for sugar syrup. Prices are steady. Compound syrup is also steady with a poor demand. Molasses fairly active for the season with no change in price. Vinegar—There is more activity in vinegar now with the fall season well advanced. Buyers are showing a bet- ter feeling in re-stocking and prices are folding up well, There is a little in- decision, however, as the trade is anxious to learn just what volume of new pack cider vinegar will be put up. ———_+ ++ Review of the Produce Market. Apples—Wolf River, 60@75c; Mc- Intosh, $1.25; Wagner, 75c; Baldwins, 75c; Jonathans, 90c; Northern Spys, $1@1.25; Snows, $1; Michigan Deli- cious, $1.50. Bagas—Canadian, 60c per 50 Ib. sack. Bananas—5@5'%4c per Ib. Beets—75c per bu. Butter—Butter has continued weak since the last report with several small declines, aggregating 2'%4c per pound. Demand at the present writing is rather poor. Jobbers hold 1 lb. plain wrapped prints at 3lc and 65 lb. tubs at 30c for extras and 29c for firsts. Cabbage—60c per bu. Carrots—60c per bu. Cauliflower—$1.25 for box contain- ing 6@9. Celery—30@50c according to size. Celery Cabbage—75c per doz. Chestnuts—18c per lb. for New York stock, Cocoanuts—75c per doz. or $5.50 per bag. Cranberries—$2.25 per 25 lb. box of Early Blacks from Cape Cod. Cucumbers—No. 1 stock $1 per bu.; dills, 75c per bu. Dried Beans—Michigan jobbers are quoting as follows: ©. Ho Pea Beans 12. $2.75 Eight Red Kidney —..___-_.____ 8.50 Dark Red Kidney ....._._______ 9.50 Egegs—Offerings of fine fresh eggs are still limited and the demand is taking all the receipts of this grade. There has been, however, a material decline since the last report. Storage eggs are firming up. Jobbers are pay- ing 28c for strictly fresh offerings of hen’s eggs and 20c for pullet’s eggs. 5 Grapes—Calif. Emperors, $2.25; Ni- agaras, Worden and Concords, $2.25 per doz. for 4 lb, basket; Delawares, $2.50 per doz. 4 lb. baskets. Green Onions—20c for Silver Skins. Green Peas—Calif., $3 per crate of 40 Ibs. Green Beans—$2.25 per bu. Honey Dew Melons—$2.25 per crate of 12 to 16. Lettuce—In good demand on the following basis: Imperial Valley, 6s, per crate 3 S25 Imperial Valley, 5s, per crate ---- 3.75 Home grown leaf, per bu. -------- 65 Lemons—Present quotations are as follows: 360 Sunkist 2: $8.00 300: Sunkist... 8.00 360 Red Ball 2. 7.00 . 300 Red Ball _..___......,._.- 7.00 Oranges—Fancy Sunkist California Valencias are now sold as follows: 126 2 $6.50 0 6.50 176 -.. 6.25 DOO oiekcnickeeneeeee 6.00 y2 | eo ae Bigrretecsins Tomenieste i 5.75 26 eet ee 5.50 288 2 5.50 a4 4 5.00 Onions—Michigan, $2 per 100 Ibs. for yellow and $2.50 for white; Gen- uine Spanish, $2.25 per crate. Parsley—40c per doz. bunches. Pears—Kiefers, $1 per bu.; ‘Califor- nia, $3.75 per box, Peppers—Green, home grown. Potatoes—On the local market trans- actions hover around 40c per bu. In Northern Michigan carlot buying points the price ranges from 15@18c per bu.; Idaho, $2.25 per 100 Ib. sack. 40c per doz. for Poultry—Wilson & Company pay as follows: Heavy fawls _.... 16c Light fowls .............-1 12c Peds 12c Geese | 10c Sweet Potatoes—$2.25 per bbl. for Virginias. Squash—$3 per 100 Ibs. for Hubbard. Tomatoes—Home grown, $1 per % bu, basket. Veal Calves — Wilson & Company pay as follows: Faney 20 6@10c Go0G ........ 9c Medium 8 6c Poet oo 8c ——_>+.>—____ Viscose Raises Rayon Prices. An advance of 10 cents per pound on 150 denier rayon of knitting qual- ity on cones, bringing the new quota- tion to 75 cents, was announced last week, as effective at once by the Vis- cose Co. The ibasic price of 150 deniers in skeins was held unchanged. Reductions of 10 to 15 cents per pound were made on the smaller sizes up to 125 deniers. The new levels on first grade qualities of these sizes are: 50 denier, $1.35; 75 denier, $1.20; 100 denier, $1, and 125 denier, 90 cents. Second qualities are 10 cents cheaper in each case. The action, which is ex- pected to be followed ‘by other pro- ducers to-day, was taken to allay “the uncertainty existing because of the re- cent withdrawal of the price guarantee” by the Viscose Co. and other pro- ducers. nies amnion ee ee ee 2p io ge econ 6 MUTUAL FIRE INSURANCE A Partly Combustible Building. Two oil-fired blast furnaces, a shear- ing machine, and a storage of steel bars were located in an unsprinklered shed of corrugated iron on wood frame. The watchman noticed flames coming through the roof and notified the en- gineer, who called the fire department. They arrived promptly and used two hose streams, bringing the fire under control after it had spread a short dis- tance along the roof of an adjoining wooden shed. Struts and roof joists in the shed where fire started were completely burned through, indicating that it had burned for some time be- fore being discovered by the watchman, The corrugated ron roof and walls of the building were warped and flaked by the heat, so that they must be replaced. Entirely non-combustible construction is under consideration. The furnaces also will have to be torn down and re- built. The loss was slightly over $2.300. The cause of the fire is undetermin- ed. Wiring in the building is in con- duit, and since the furnaces had been shut down more than two hours be- fore, it is impossible that the oil burn- ers started the fire, Buildings of this kind should be made entirely non-combustible or sprinklers should be provided. —_~+-->___ Electrical Heating Appliances. Electric heating appliances are be- ing used more generally every day. Almost every household is equipped with some form of electric iron or electric heating device. When these devices are turned on so that electric- ity flows through them there is very seldom a visual signal and in conse- quence many fires are caused because of negligence or carelessness of the user to turn off the electricity when they are through with the work they started to do. Unless electrical de- vices are equipped with some tempera- ture limiting arrangement so that the electricity is disconnected when the temperature of the device reaches a predetermined amount a pilot light should be used in conjunction there- with so that it will be evident to the user that the current is turned on. E. E. Evertz. + -+___. Fire Prevention Suggestions. The bureau of fire prevention of the New York City fire department makes suggestions to building owners to in- struct their superintendents or en- gineers as follows: 1. Maintain tanks, hose, valves, piping, pumps, siamese connections and standpipe system in good working _condition, 2. Prevent the erection by tenants of partitions, shelving or decking which obstructs the distribution of water from sprinkler systems. 3. Recharge chemical extinguishers, the property of the owner. 4. Report to the owner and correct dangerous chimney and flue conditions. Look out for accumulations of rubbish and for loose and defective wiring. 5. Guard against dangerous over- occupancy such as that brought about by a tenant who rented on the basis of MICHIGAN 50 persons per floor and crowded a hundred into the space. 6. Guard against the introduction of dangerous chemicals by tenants with- out proper permits or precautions. 7. Keep fire alarm batteries, bells and stations in working condition. 8. Prevent tenants from using their space for illegal occupancy. 9. Keep windows and doors to exits in good condition and look after exit signs and lights. See that a fire brigade or fire drill is maintained when required by law. 10. -Compel the man in charge of the building to secure a certificate of maintenance of standpipe, sprinkler, fire alarm and fire brigade and hold that man personally responsible. ——_—_>-+ Wood Shingles Banned. Wood shingles are entirely banned in the new building code presented to the Detroit council by a committee that has been engaged in drafting it for the past few months. If the provision is allowed to stand it will save $500,000 annually in insurance premiums and will help the city to get a new and lower fire rating. The fire department states that 1,660 runs in 1930, or 21 per cent. of the total, were the result of fires catching in wood shingles. —_—_o +. New Type Caps For Milk Bottle. A new type bottle cap, made from sheet metal, is now being used by a large dairy concern in Iowa. The cap consists of a simple round disk of medium gauge metal foil form- ed with a narrow skirt to protect the pouring lip of the bottle. The cap is applied to the bottle by a machine which cuts the cap from a roll of foil, forms it, embosses it and fits it snugly over the bottle top, in continuous operation. Once applied, the cap cannot be removed without de- tection. —_—_~ +. Tired of Governmental Investigations. “You are charged,” said the judge, “with beating up this government in- spector. What have you to say?” “Nothing,” replied the grocer. “IJ am guilty. I lost my head. All morning I held my temper while Government agents inspected my scales, tasted my buttér, smelled my meat, graded my . kerosene, In addition, your honor, I had just answered three Federal ques- tionnaires. Then this bird came along and wanted to take moving pictures of my cheese and [I pasted him in the eye.” ——_~»-+- Nitric acid will set fire readily to any organic matter. When in contact with metal filings it gives off deadly fumes that are dangerous to inhale. Danger is of the acid starting a fire in the ma- terials with which it comes in contact. Sulphuric acid absorbs water rapidly, any sudden addition of water will gen- erate heat and may break carboys. It corrodes and dioxides many substanc- es and is liable to cause a fire when in contact with the above materials, Situation would be handled by using spray nozzle to help dissipate the fumes, and in trying to wash the acids down a trap to sewer. Men would be safeguarded by the use of oxygen helmets, thorough ventilation, working in relays, and by the careful use of water, TRADESMAN October 28, 1931 OUR FIRE INSURANCE POLICIES ARE CONCURRENT with any standard stock policies that’ you are buying rie Ne Con» O70 LESS Michigan Bankers and Merchants Mutual Fire Insurance Co. of Fremont, Michigan WILLIAM N. SENF, Secretary-Treasurer Starting from a were certain of meager begin- their plan to re- ning in 1900 duce the cost of the Federal Mu- insurance pro- tuals have tection. That grown to be one their plan was of the outstand- sound is evi- ing organiza- denced today by the fact that more than 39 million dollars have al- ready been returned to pol- icyholders in direct savings. tions in the insurance world. Similar to the spirit of the scientist and the inventor, the founders of these companies FEDERAL HARDWARE & IMPLEMENT MUTUALS Retail Hardware Mutual Fire Ins. Co. Hardware Dealers Mutual Fire Ins. Co. Minneapolis, Minnesota Stevens Point, Wisconsin Minnesota Implement Mutual Fire Ins. Co. Owatonna, Minnesota 1909 22 Years 1931 Losses Paid Promptly — Saving 30% For FIRE and WINDSTORM Insurance THE GRAND RAPIDS MERCHANTS MUTUAL FIRE INSURANCE COMPANY afhliated with THE MICHIGAN RETAIL DRY GOODS ASSOCIATION 320 Houseman Bldg. Grand Rapids, Mich. INSURE and feel sure that when you have a fire you will have money to pay at least the most of the cost of re-building; but place your insurance with the company that will furnish this protection at the lowest cost, as there IS a difference, and it will pay you to investi- gate. The company that gives the most SAFE, insurance for the least money is The Finnish Mutual Fire Insurance Company of Calumet, Michigan October 28, 1931 Proceedings of the Grand Rapids Bankruptcy Court. Grand Rapids. Oct. 17—We have receiv- ed the schedules, order of reference and adjudication in the matter of Harry H. Hartung, Bankrupt No. 4671. The bank- rupt is a resident of Harbor Springs, and his occupation is that of a laborer. The schedules show assets of $2,723.52, with liabilities of $9,073.95. The court has writ- ten for funds and upon receipt of same the first meeting of creditors will be called. Oct. 17. We have received the sched- ules, order of reference and adjudication in the matter of Bert Zukowski, Bankrupt No. 4670. The bankrupt is a resident of Grand Rapids, and his occupation is that of a chauffeur and driver. The schedule shows no assets, with liabilities of $1,- 145.66. The court has written for funds and upon receipt of same the first meeting of creditors will be called. Oct. 17. We have received the sched- ules, order of reference and adjudication in the matter of Elizabeth Miller, Bank- rupt No. 4669. The bankrupt is a resident of Grand Rapids, and her occupation is that of a nurse. The schedule shows assets of $347.70, with liabilities of $1,- 030.21. The court has written for funds and upon receipt of same the first meeting of creditors will be called. Oct. 20. We have received the sched- ules, order of reference, and adjudication in the matter of Juda Bazzett, Bankrupt No. 4672. The bankrupt is a resident of Shelbyville, and his occupation is that of a laborer. The schedule shows assets of $988, with liabilities of $1,965.50. The court has written for funds and upon receipt of same the first meeting of cred- itors will be called. In the matter of William O. Cole, Bank- rupt No. 4660. The first meeting of cred- itors has been called for Nov. 3. In the matter of Marius Van Haften, Bankrupt No. 4666. The tirst meeting of creditors has been called for Nov. 3. In the matter of Bush & Lane Piano Co., Bankrupt No. 466/. he first meet- ing of creditors has been called for Nov. 3. In the matter of Henry Jacobs, Bank- rupt No. 4658. The first meeting of cred- itors has been called for Nov. 3. In the matter of Corrine M. Groleau, Bankrupt No. 4665. The first meeting of creditors has been called tor Nov. 3. In the matter of John B. Stemm, Bank- rupt No. 4308, the trustee has heretofore filed his final report and account, and a final meeting was held July 30. The bank- rupt was not present, but represented by attorney Elias K. Harmon. The trustee was present in person and represented by attorney Clare J. Hall. Creditors were represented by attorney Charles Kim- merle. Claims were proved and allowed. The trustee’s final report and account was approved and allowed. The matter then adjourned to Sept. 18, to investigate ac- counts. At such date an order was made for the payment of expenses of admin- istration and preferred claims, as well as a supplemental first dividend of 10 per cent, and a final dividend of 15.9% to gen- eral creditors. No objections were made to discharge. The matter then adjourned without date, and the case will be closed and returned to the district court, in due course. : Oct. 22. We have received the sched- ules, order of reference and adjudication in the matter of Samuel H. Mannausau, Bakrupt No. 4675. The bankrupt is a resident of Grand Rapids, and his occupa- tion is that of a laborer. The schedules show assets of $2,250, with liabilities of $1,334.93. The court has written for funds and upon receipt of same the first meet- ing of creditors will be called. Oct. 22. We have received the sched- ules, order of reference and adjudication in the matter of William Wyant, Bankrupt No. 4674. The bankrupt is a resident of Pokagon. The schedules show assets of $1,727, with liabilities of $15,975.62. Oct. 20. On this day was held the first meeting of creditors in the matter of Ned W. Talbot, Bankrupt No. 4640. The bank- rupt was present in person and repre- sented by attorney J. T. Sloan. Creditors were represented by attorneys Jackson, Fitzgerald & Dalm. The custodian was present in person. Claims were proved and allowed. The bankrupt was sworn and examined, without a reporter. M. N. IKkennedy, of Kalamazoo, was named trus- tee, and his bond placed at $1,000. The first meeting then adjourned without date. Oct. 22. We have received the sched- ules, order of reference. and adjudication in the matter of Lester R. Wolverton, Bankrupt No. 4676. The bankrupt is a resident of Orange township, and his oc- cupation is that of a farmer. The sched- ules show assets of $7,827, with liabilities of $27,092.71. Oct. 23. We have received the sched- ules, order of reference and adjudication in the matter of Edith M. Blair, Bank- rupt No. 4677. The bakrupt is a resident of Charlevoix, and her occupation is that of a tea and art room operator. The schedules show assets of $15,450, with lia- bilities of $14,927.30. Oct. 23. We have received the sched- ules, order of reference and adjudication in the matter of Louis J. DeMaagd, in- dividually and as DeMaagd Haberdashery, MICHIGAN TRADESMAN Bankrupt No. 4678. The bankrupt is a resident of Grand Rapids. and his occupa- tion is that of a merchant. The sched- ules show assets of $1,376.75, with liabili- ties of $9,493.30. The list of creditors of said bankrupt is as follows: Grand Rapids, taxes —----.--.--- $ 64.14 H. Fred Collins and Ester C. Brooks, Grand Rapids -------- 5,333.18 Jordan & Jordan, Grand Rapids_. 290.00 d:-4, Taylor. Ciiiearo =... 82 -. 37.00 Sweet-Orr, Inc., New York ------- 28.69 Improved Mfg. Co., Ashland ------ 25.00 International Handkerchiefs Co., Naw Yorn 2. 13.25 Slidewell Neckwear, New York ---- 12.46 Wolens Cone Corp., Chicago ------ 7.50 Parratt MelIntyre, Chicago —~------- 88.00 Phillip-Jones Corp., Detroit ------ 91.46 Retailers Service Bureau, Minne- anos 20 ee ea 162.00 Eclipse Needles Co., Philadelphia -. 75.00 Hark: Bros., .Chieago ——2_ 84.73 Bettermade Headware Co., N. Y. 47.00 Metcalf Neckwear Co., Cleveland_. 78.55 Van Leeuwen Co., Grand Rapids -_ 15.00 Brown Sehler Co., Grand Rapids__ 10.00 Weiner Cap Co., Grand Rapids ---. 48.42 Benjamin, Inc., Grand Rapids ---- 53.25 Herpolsheimer Co., Grand Rapids 16.98 Wurzburg Dry Goods Co., G. R.-- 21.89 Standard Neckwear, Boston ---_--- 14.25 Buth’s Dairy, Grand Rapids ------ 50.88 Mary Wraitis, Grand Rapids ------ 27.00 Butterworth Hospital, Grand Rap. 213.00 Dr. E. Schnoor, Grand Rapids ---- 116.00 Mol & DeVries. Grand Rapids ---. 54.50 Northwestern Weekly, Grand Rap. 8.20 Fulton Heights Grocery, Grand R. 177.49 Fulton Heights Market, Grand R. 59.00 William DeClark & Son, Grand R. 900.00 John Yowaish and Frank D. McKay, Grand Rapids 20.020 150.00 Mich. Bell Telephone Co., Grand R. 5.30 G. R. Water Works, Grand Rapids 5.29 Consumers Power Co., Grand Rap. 2.31. G. R. Gas Light Co., Grand Rapids 6.14 Press, Grond Rapids 1.44 Old Kent Bank, Grand Rapids __-. 43.00 Amer. Home Security Bank, G. R. 260.00 G. R. Savings Bank, Grand Rapids 320.00 In the matter of Morgan Motor Sales, Ine., Bankrupt No. 4283, the trustee’s final report and account has heretofore been filed and a final meeting of creditors was held Aug. 24. The trustee only was pres- ent. The final report and account of the trustee was approved and allowed. Claims were proved and allowed. An order was made for the payment of expenses of administration and the balance of funds on hand to the payment of a preferred tax claim. Secured claims have hereto- fore been paid in full. No objections were made to the discharge of the bankrupt. The final meeting then adjourned with- out date, and the case will be closed and returned to the district court, in due course, Oct. 24. We have received the sched- ules, order of reference and adjudication in the matter of Glenn F. Smith, Bank- rupt No. 4680. The bankrupt is a resident of Grand Rapids, and his occupation is that of a laborer. The schedule shows assets of $3,410.50, with liabilities of $4,- 504.89. The court has written for funds and upon receipt of same the first meet- ing of creditors will be called. Oct. 24. We have received the sched- ules, order of reference and adjudication, in the matter of Robert W. Austin, Bank- rupt No. 4679. The ‘bankrupt is a resident of Chester township, and his occupation is that of a farmer. The schedule shows assets for $1,950. with liabilities of $13,- 472.93. The court has written for funds and upon receipt of same the first meet- ing of creditors will be called. In the matter of Elizabeth Miller, Bank- rupt No. 4669. The first meeting of cred- itors has been called for Nov. 9. In the matter of Juda Bazzett, Bank- rupt No. 4672. The first meeting of cred- itors has been called for Nov. 9. In the matter of Lester R. Wolverton, Bankrupt No. 4676. The first meteing of creditors has been called for Nov. 9. In the matter of Joseph C. Ford, Bank- rupt No. 4668. The first meeting of cred- itors has been called for Nov. 9. In the matter of Edith M. Blair, Bank- rupt No. 4677. The first meeting of cred- itors has been called for Nov. 9 In the matter of George E. Cherryman, Bankrupt No. 4620. The first meeting of creditors has been called for Nov. 10. __ In the matter of Paul Weinberg, Bank- rupt No. 4632. The first meeting of cred- itors has been called for Nov. 10. In the matter of William Wyant, Bank- rupt No. 4674. The first meeting of cred- itors has been called for Nov. 10. In the matter of Louis J. DeMaagd, Bankrupt No. 4678. The first meeting of creditors has been called for Nov. 12. In the matter of Oliver M. Smith, Bank- rupt No. 4661. The first meeting of cred- itors has been called for Nov. 12. In the matter of Bernice M. Whipple, Bankrupt No. 4300. The first meeting of creditors has been called for Nov. 12. Oct. 26. We have received the scched- ules. order of reference and adjudication in the matter of Adolph J. Locher and Ramuald B. Lochers, individually and as copartners under the firm name of A. J. Locher & Son, Bankrupt No. 4681. The bankrupts are residents of Kalamazoo. The partnership schedules show assets of $537.45, with liabilities of $6,993.76. The schedules of Adolph J. Locher, list as- sets at $1,862.45, with liabilities listed at $7,230.14. The schedules of Ramuald B. Locher, show assets of $862.45, with lia- bilities of $8,337.52. The court has writ- ten for funds and upon receipt of same the first meeting of creditors will be called. In the matter of Abram N. Shook, indi- vidually and doing business as A. N. Shook & Son, Bankrupt No. 4317, the final meeting of creditors was held Aug. 24. There were no appearances except that of the trustee. The final report and account of the trustee was approved and allowed. Claims were allowed. An order was made for the payment of expenses of admin- istration to balance and preferred claims in full and the balance to a first and final dividend to general creditors of 1 per cent. No objections were made to the discharge of the bankrupt. The matter then adjourned without date, and the case will be closed and returned to the district court, in due course. a Corporations Wound Up. The following Michigan corporations have recently filed notices of dissolu- tion with the Secretary of State: Advance-Rumeley Thresher Co., Inc., Battle Creek. ; : Fidelity Fuel and Roofing Corporation, Detroit. Aeco Co., Detroit. : Grayling Development Co., Grayling. Detroit Tylite Co., Detroit. Sky-view Flying Service, Detroit. 7 The Commonwealth & Southern Cor- poration, Detroit. Riverdale Stock Farm, East Lake. M. B. Fletcher Co., Detroit. Saginaw Coaster Co., Saginaw. Loud Investment Co., Detroit. Fairway Operators, Inc., Ann Arbor. Mort Realty Co., Grosse Pointe Park. Floyd H. Pepper, Inc., Detroit. : Michigan Tile and Brick Co., Detroit. B. E. Taylor Construction Co., Detroit. Peiter Storage Co., Grand Rapids. Peninsular Stove Co., Detroit. Peoples State Savings Bank, Midland. 3urr Oak State Bank, Burr Oak. | M. & G. Machine Works, Inc., Detroit. 3ush Chevrolet Sales, Battle Creek. White Cloud Canning Co. White Cloud. Burton’s, Inc., Ypsilanti. : Stoddard-Loveley Co., Detroit. Arrow Paint and Wall Paper 'Stores, Detroit. Ironwood Style Shop, Ironwood. Jos. Colianna and Bros., Inc., Iron- wood. Delray Wall Paper and Paint Co., De- troit. ——_~+-.___ New Recipe For Success. Work, Whistle and Wait Willingly, Wisely Wooing Worthwhile Wants. MICHIGAN BELL TELEPHONE CO. «and a bottle of horseradish” When you have a telephone in your home, you can save much time and energy by ordering your supplies by telephone. You can have a telephone for only a few cents a day. To place an order, just call the Telephone Business Office. i dae sponge west a aap enone — 8 FOUR PUBLIC ENEMIES. Amazing progress has been made during the last century in prolonging the average span of human life. But science is not yet satisfied. The reason- able expectation of life for a person who lives to adult age is still consider- ably short of the biblical ideal of three- score years and ten. In spite of all progress, the average age of death for those who reach manhood is fifty-eight. This figure does not allow for deaths in infancy and childhood, which greatly lower the average. Dr. George W. Crile and Dr. Charles H. Mayo, speaking before the Amer- ican College of Surgeons, agreed in explaining this record on spiritual rather than purely physical grounds. They have been seeking beyond the fatal diseases for their essential causes. And they believe they have discovered some of the culprits in four familiar weaknesses of human nature. They find that health is seriously endangered and disease directly encouraged by giving way to the passion of hate, worry, fear or envy. . It is to be noted that this is not a philosophical speculation which the doctors are advancing. They are speak- ing in the cool and calculated terms of science, based on experience and experiment. They are definite in speci- fying the diseases which come of bad mental habits. Exophthalmic goiter, neurasthenia, diabetes, stomach ulcers, high blood pressure and -heart disease are physical consequences of undisci- plined thought and emotion. And these diseases take a very heavy toll among men and women of advancing years. The conclusion is that it is not mere- ly a social virtue to be calm and reas- onable, to be tolerant and well disposed toward others, to maintain faith and a cheerful heart. These are also remedies and preventives of the ills to which flesh is heir. They are the only effective antidote to the insidious poisons pro- duced by the pace of to-days civiliza- tion. DRY GOODS CONDITIONS. Retail trade improved toward the close of last week as the weather turn- ed more favorable. The unusual warm spell has held up sales of seasonal ap- parel. The business done on home fur- nishings continues to be a feature of trade activity, but now shows signs of slackening. Following upon the launch- ing of special promotions on women’s coats, the men’s wear retailers also have found it necessary to stimulate buying by offering lower-priced values. For the first two weeks of this month the Federal Reserve Bank in New York reports that sales by de- partment stores were 8.3 per cent. low- er than for the same period last year. This was accepted as fairly satisfac- tory, considering the weather handicap, lower prices and the fact that volume a year ago was greatly stimulated by the appearance of sizable price reduc- _ tions for the first time on a broad scale. So far there has been little effect noted from the effort to raise charity funds for the unemployed, although this may become a factor as the cam- paign progresses. Retailers are some- MICHIGAN TRADESMAN what afraid that the public may be _ asked to divert some of its expendi- tures to the cause of the needy, which would not help the business situation any. In this connection it is suggested that the stores might adopt measures to help, and at the same time benefit from, this campaign by making avail- able gift certificates for the needy or by offering special aparel and supply outfits at cost or attractive prices. Activity in the wholesale merchan- dise markets quickened during the past week. There were more buyers on hand than a year ago. On the other hand, complaints regarding returns are bitter, and group action is promised. A feature of the week was the reduc- tion of 5 to 10 per cent. on floor cov- erings. GOVERNMENT EXPENDITURES The attack upon Government expen- ditures is growing in force, and figures to show the rapid expansion of Federal, state and local taxation are offered that do not fail to be impressive. Thus, reference is made to local taxes of ten billion dollars a year and Federal ex- penses that exceed four billions. We have, of course, the usual one- sided discussion and comment upon this important question, wherein the huge total of taxation is scored as an unmitigated evil. Unfortunately, we received little enlightenment upon how the situaton may be adjusted satisfac- torily. For instance, critics of taxation fail to point out what should be done with those persons who would be released from Government employ if there was a radical reduction in personnel. They are quite aware of the large amount of unemployment not only at present but in more normal times. With both trade and industry overcrowded, would they set additional citizens to work to increase overproduction and overexpan- sion of trading elements? Naturally, the answer to this is that if Government expenditures were re- duced taxation would be lowered, costs would decline and prices follow. At lower prices a larger market would be offered, so that industry and trade might readily absorb additional work- ers. The weak point in this reply, however, is that prices do not always reflect the readjustment in costs. An example of this is found at present in the steel industry, which holds up its quotations despite the recent wage re- duction. At any rate, the agitation over the mounting cost of government, it seems, might obtain more converts to the cause of expense reduction if some of these involved phases were more ade- quately treated. A study of all the possibilities is needed. ON THE UPWARD GRADE. While business sentiment continues to be hopeful, developments in the next few days mark a critical stage. The “outcome of the conference between Premier Laval and President Hoover, together with the results of the British elections, is viewed as a determining ~factor. Further important bank failures have somewhat modified opinion upon the effectiveness of the bankers’ pool in dealing with the credit situation, al- though, of course, there is the entirely adequate explanation that the pool had not actually started operations. »; If the trend of sentiment was plotted, it would probably be indicated that we have passed “bottom” in this depres- sion, First there was the shock caused by the 1929 collapse, which was fol- iowed by optimistic statements that the trouble would soon be over. Since then confidence has dropped into the depths, so that predictions of a calamity are heard which compares with the fore- casts of everlasting advances which marked the peak of the inflation. Now there is the more moderate optimism and confidence which generally distin- guish the beginning of recovery. So far there is little positive evidence of actual gain in trade or industry ex- cept in some of the lighter industries. The basic lines are less active and the weekly business index has reached a new low. Prices have become more stabilized, however, although employ- ment figures disclose some recession. These are, in short, the spotty charac- teristics common to a period of hesi- tation. Just what large demands will lead the country out of the depression is still unknown but there is reason to believe that automobiles and electrical household appliances will supply the motive power, aided later by improved housing, RETAIL HOLIDAY POLICIES. With holiday business in the offing, there are probably a good many re- tailer’s who feel that an opportunity is approaching for making up some of the losses sustained so far through the year. They are counting upon being able to buy lower and sell higher. Sources of supply will be called upon for jobs and specials, while the public is expected to spend money with even less regard for quality than usual. To retailers who are thinking along these lines a word of warning is sound- ed by the more thoughtful members of the business. From all evidence now at hand, according to the latter, this Christmas will see considerably more emphasis placed upon practical gifts, and such merchandise will be subject to increased scrutiny for quality. The novelty of low prices has worn off and customers will be more careful of other particulars. In short, there is a growing opinion among merchants, as_ distinguished from mere vendors, that the appeal of cheap merchandise which does not of- fer real value is definitely on the wane. This does not mean, they point out, that prices can be marked up, but it does signify that quality must be much more carefully guarded. Consequently, the dependence on supply sources for job lots which are not rated desirable merchandise must give way to the pol- icy of working with manufacturers on the production of the best values pos- sible at prices which are proving pop- ular. Another thought on Christmas busi- ness is that toys and children’s articles of all kinds should see their largest October 28, 1931 demand for the reason that grown-ups will want to see the youngsters happy even if they have to,cut down on other gifts: : COMMODITY PRICES FIRMER. Greater stability in commodity prices in recent weeks has encouraged busi- ness interests in the belief that the major decline is about over. Since June there has been a sidewise movement of longer duration than any since the col- lapse started in August, 1929, The An- nalist weekly index, for instance, drop- ped near the 1913 level in June and has been flutctuating within a rather nar- row range since that time. A low of 99.9 was reached toward the end of last month and, after staying at that level for three weeks, the index now stands at 101.1. Two very helpful influences on prices have appeared in the shape of the bankers’ pool for credit stablization and last week’s decision of the Inter- state Commerce Commission on rail- road rate increases. The bankers’ or- ganization removes, of course, the former necessity of forcing liquidation of commodity loans and at the same time opens up larger buying accom- modations. The railroad rate rises, if accepted on the commission’s basis, should have a steadying effect upon prices if they do not,’in fact, lead to some advances due to a desire to an- ticipate the higher rail rates. In both these developments, of course, there is the element of inflation present, and yet it is quite commonly believed that a huge unfilled demand has been built up through the depres- sion period of restricted buying. A glance over the various commodity groups suggests that there may be further declines in fuels and building materials, which are out of line with the combined index, while at the same time there might be advances in farm products and textiles. GUAM AND SAMOA. It was suggested some time ago that two of the smallest possessions of the United States in the Pacific, Guam and Samoa, were to be abandoned by the Navy Department and turned over to the Department of the Interior. Ap- parently this plan has been changed. The Navy Department is to remain in charge. It is rather ironical in the light of to-day’s developments to recall the im- portance which was attributed to both Guam and Samoa at the time of their acquisition. It was believed that we could hardly hope to retain either Hawaii or the Philippines without the protection of a fortified base at Guam, while in the harbor of Pago-Pago in Samoa, one of the most commodious in the Pacific, there was believed to be a potential naval base which would assure American domination of the Southern Pucific. The educated man is the man with certain subtle spiritual qualities which make him calm in adversity, happy when alone, just in his dealings, ra- tional and sane in the fullest meaning : that word in all the affairs of his ife, October 28, 1931 MICHIGAN TRADESMAN 9 OUT AROUND. youthful association than the generous This feature of Mr. Garfield’s varied spirit of Stephen Girard, the great soul in whose honor I write these few and. distinguished life illustrates one of philanthropist of Philadelphia, who, Things Seen and Heard on a Week End Trip. The Daggett cannery, at Coopers- ville, is now running on pears and will be for some weeks yet. The pear crop is short all over the country and as there was no stock to speak of carried over from last year it looks as though those canners who succeed in getting the usual amount of fruit in cans would be able to command a good price. The manager of the Nunica State Bank is able to make a showing which probably no other banking establish- ment inMichigan is able to present. Its resources show a shrinkage of only $8,600 between last Saturday and the corresponding date two years ago. The dry goods stock of Samuel Falls, at Spring Lake, has all been disposed of and the store stands vacant. As Mr. Falls had the only dry goods stock ‘in the town, his retirement makes a good opening for any one seeking a desirable location. Mr. Falls was a good merchant and has always been a good citizen. I am glad to know that he retires from the mercantile business with a competence which will enable him to live in comfort for the remain- der of his life, which I hope may be long prolonged. Dornbos & Bros., at Grand Haven, are experimenting on the manufacture of fish sausage, which is developing into a considerable industry among the large dealers n salmon on Puget Sound. The new approach to Grand Haven from the North over US 31 and East over US 16 is now fully completed and is certainly a very commendable un- dertaking. Instead of a narrow road over a narrow bridge the traveler now has a broad section of cement pavement which is a delight to the eye, as well as the nerves. I naturally suppose this work was undertaken and accomplished by the State Road Commission. It certainly was well done, as would also have been the case if it were handled by the Ottawa County Road Commis- sion, I have been greatly disturbed during the last six months over the illness of my lifelong friend, Charley Garfield. Much of the time it was thought best to deprive him of the solace of his best friends and, incidentally, deprive his friends of the inspiration which always accompanies a personal contact with one of the rarest men of the age. Last Friday I was permitted to see him for a few moments—for the first time in months—and I walked out of his home happier and lighter hearted than I have been for months. One glance at his face and one shake of the strong hand were sufficient to satisfy me that my friend is on the mend and that he will soon be able to resume. his longtime position at the Grand Rapids Savings Bank. No man of my acquaintance ever had a finer sense of the binding ties of lines. The greatest of all poets, in his masterpiece of psychological insight, beautifully recognizes these ties of youth. You will remember how quick- ly Hamlet turns from his melancholy musing to genuine delight when three friends of his youth come to Elsinore and, when he begins to suspect, as to two of them, an ulterior purpose in the visit, he says, with passionate earnest- ness, to Rosencrantz and Guildenstern: “Let me conjure you, by the rights of our fellowship, by the consonancy of our youth, by the obligation of our the great qualities of his soul, Phys- ically a man may be as old as his ar- teries, but spiritually he is as old as his enthusiasm. I like the word en- Like most of our spiritual expressions, it is of Greek origin, and the Greeks had a fine conception of what enthusiasm, was. Literally, it the “God in us.’ It is that Divine exaltation which Emerson called the “oversoul.” The man of enthusiasm rises above the common- places of this workaday world to view with a Divine exaltation the nobler ele- thusiasm. heans Charles W. Garfield. The Man Who Never Lost the Enthusiasm of Youth. ever-preserved love * * * be even and direct with me.” The “consonancy of youth” is a strik- ing phrase, for the great poet evidently used the unusual word consonancy in its musical sense of a harmony pro- duced by the accord of different notes. The friendship of youth was, therefore, to him a beautiful harmony. Notwithstanding the imperative de- mands of his arduous life, it is a delight to see Mr. Garfield’s face wreathed with smiles and to observe the kindli- ness in his manner to all of his asso- ciates. He takes the most friendly in- terest in the welfare of all his friends, because he is the “Most* unwearying spirit in doing courtesies,” again to quote the noblest of poets. ments of human life. Happy indeed is that man who, as he grows older, has an enthusiasm for the things that are worth while; for the unhappy charac- teristic of our age is that, in the lost sense of values of human life, our en- thusiasms too often spend their forces in things that are trivial and evanescent. Such is not the case with Mr. Garfield. He has a fine sense of the true values of human life and enters into every- thing that is worthy of a human mind with an enthusiasm which has never lessened with the passing years. Physically, he may be amenable to the decay of age, as is inevitable, but spiritually he will never be old, for his enthusiasm will remain to the end. He has worked untiringly all his life for things that are worth while and has the when nearing his end, said: “If I knew I were to die to-morrow, I would, nevertheless, plant a tree to-day.” In that spirit our friend for over a half century has lived and worked. He has always met the difficulties and prob- lems of life with a courageous smile. It will remain with him to the end, and I do not doubt that, when he conscious- ly enters the dark Valley of the Shad- ow, he will do so in the spirit of the poet: Life that dares send A challenge to his end, And when it comes, say, Welcome, friend! The Merchants Journal, which has been published many years at Topeka by Adams Bros., has done much to create better business conditions in Kansas and the other states in which that journal circulates. It has always been outspoken in the condemnation of frauds and abuses in trade and has done much to clarify the atmosphere in the Southwestern sections of the country. I was very happy some years ago when I obtained a ruling by the Postoffice Department, holding that merchants were under no obligation to return goods shipped to them without being ordered. This order has saved the retail dealers of America many thousands of dollars because it has en- abled them to spurn the enteatries, cajoleries and actionable threats, which some houses have uttered in undertalk- ing to intimidate merchants who -have been pestered beyond reason by the sharks who send out goods without any authority for their action. Now the Merchants Journal has succeeded in securing a similar ruling, which T published in Realm of Rascality last week. I herewith reproduce it in this department because I hope to see every merchant cut it out and paste it in his hat for present or future action. It is as follows: The Department is aware of the an- noyance to which recipients of un- solicited merchandise are often sub- jected and has advocated the enact- ment of a law prohibiting the practice. Although the bill to make such matter unmailable was passed by the Senate during the last Congress, it was not acted upon by the House of Repre- sentatives. So far as postal laws are concerned, addressees of unsolicited artile ARE UNDER NO OBLI- GATION TO RETURN THEM. Fortified by these two rulings by the Postmaster General, there is no reason why any merchant should pay any at- tention wh&tever to the importunities of the scoundrelly knaves who attempt to coerce their victims into paying for goods they never ordered and for which they are in no way responsible. It is to be hoped that the next Congress will enact the law which was passed by the last Senate by a large vote, but failed to pass the House, making the sending of goods without an order a criminal offense, punishable by fine or imprison- ment or both. I hope to see the next Legislature of Michigan enact a law which will put (Continued on page 23) 10 FINANCIAL Better Laws Needed For Small Town Bankers. Carson City, Oct. 20—Having tasted the irony dished out by our present banking laws, I am enclosing you an article outlining my conclusions as to the needs of greater protection for the smaller banks, When I came to this village and or- ganized this bank, it was noted for its wealth. Almost everyone had plenty of money, and the highly productive farms of this community were con- stantly replenishing more wealth. It looked to me like one of the safest places in the State to round out my business career. Our bank grew steadily up to 1920, when the deflation panic greatly re- duced our deposits, but it was not long until deposits began to expand until 1929. During the past three years we had a severe drought, which greatly cut Fall crops, which together with falling prices, have placed our farmers and merchants in a bad financial condi- tion Besides the loss on farm income, our community was invaded by hordes of bond and stock salesmen, These, to- gether with three local agents for sav- ings and loan associations, raided our deposits until our banks were not in position to care for the actual needs of business. Bank depositors who be- came investors have taken a loss with- in the last ten years of a million dol- lars. I do not believe there was an- other country community in the State which was worked as hard as this one for investments. Many of our mer- chants, instead of building good re- serves, invested their funds and car- ried little in the banks, thinking they could borrow if it was necessary. Now many. are up against a hard situation, especially those extending credit. Out of this panic we should gain some valuable experience. I believe the gold standard is largely responsible and that bimetalism will again become a National issue. We have scores of special privilege laws which must be repealed and we must raise our educa- tional standard to include spiritual, thrift and economic training. We must put the Golden Rule into our National business code. E. B. Stebbins, Cashier Farmers & Merchants State Bank, Our banking laws are entirely in- adequate to permit banks meeting panics and economic conditions such as have befallen this country. Every bank- er knows this. The writer was present at three meetings of bankers, held within the past few weeks, and never was he present in meetings where there was such stress and strain upon the minds of those present. All agreed that banking was in a critical position. The large city banks have their clear- ing house associations, which can ren- der assistance in times of emergency, but the banks in the smaller cities, towns and villages must stand alone. Many a good bank which was com- pelled to close could have been saved if we had adequate banking laws. As our banking laws now stand, the State Banking Department is helpless to render assistance, except after the bank is closed, when it can fulfill the function of the undertaker in caring for the remains. One of the bankers’ meetings above referred to was held in the office of . the Commissioner of Banking at Lan- sing. ‘The bankers explained to him their plight. It was suggested that the Commissioner confer with the Gover- nor and ask him to issue a proclama- MICHIGAN TRADESMAN tion to the people of the ‘State, asking their co-operation with the banks in making only such withdrawals as were necessary. A committee was chosen to confer with the ‘Governor and ask that a special session of the Legislature be called, at which the banking laws could be amended. As the law is now drawn, every bank is at the mercy and whim of its depositors. They can now close a bank and it is absolutely help- less to prevent it. This is a dangerous option given bank depositors. It places our whole banking system on a “keg of dynamite,” so to speak, instead of upon a safe foundation where it should be. ‘Many banks in this State have been compelled to violate the letter of our present banking laws by refusing to pay on demand, owing to low reserves. They had to take the “law” in their own hands in order to prevent being closed and even then many were not able to remain open. It is well known that when a bank refuses to pay upon demand it creates distrust, which, in turn, restricts or stops further deposits. While the banking law gives a bank the right to refuse payment of savings funds, if it posts a notice requiring three months’ time, this is of little if any protection and simply extends the time when the bank will probably have to close. : What we need in this State is a re- vision of our present banking laws so as to give banks a square deal. As our banking laws are now, the banks are made the “goat’’? for every eco- nomic change which sweeps the coun- try. If our banking laws were revised so as to give the banks the option on withdrawals, it would do away with bank runs and the loss and inconveni- ence caused by banks closing. The psychology of the mind which causes runs upon banks is to get to the bank quickly and get the money while the getting is good. Everyone knows that no bank can pay all depositors on de- mand, so it is a natural instinct of the human mind to want the money, re- gardless of the welfare of other de- positors. If bank depositors knew the banks were safeguarded by law against runs, no depositor would become alarmed, as he would know he cannot jeopardize the safety of a bank, as it would be authorized to pay out funds only as it could safely do so. Bank stockholders are made liable under the present banking law for a ¥ West Michigan's oldest and largest bank solicits your account on the basis of sound polli- cies and many helpful services .. . OLD KENT BANK 2 Downtown Offices 12 Community Offiices one hundred per cent. assessment, which, together with their stock invest- ment gone, has caused innocent hold- ers of stock to face ruin. It is high time the element of justice was em- bodied into our banking laws. As these laws are to-day every banker must live in fear, owing to lack of pro- tection to which he and his stock- holders are entitled. It is generally admitted that bank- ing under the present laws is a haz- ardous business. Banks are of first mn (MW-S.C7/ MUTE Investment Bankers J POTTS Change of Corporate Name j= Fenton, Davis & Boyle MY Mid ~ West Securities Corporation Investment Bankers DETROIT GRAND RAPIDS I, {hone 4212 Y} TUT oT POT BL October 28, 1931 importance to the people and every kind of business, therefore, it is of first importance that banks be adequately protected by law. Banks must oper- ate profitably in order to remain strong and safe. They must be permitted to US HELP YOU SOLVE YOUR INVESTMENT PROBLEMS — PHONE 4774 — ETTER, ( URTIS& ETTER Investment Bankers and Brokers Grand Rapids Muskegon GRAND RAPIDS 507 Grand Rapids Trust Bldg. 81201 LAGEISTERT TERT eg Investment Bankers MUSKEGON 613 Hackley Union Bldg. 25749 The ability to invest wisely is the keystone of prosperity A. E. KUSTERER & CO. 303-307 Michigan Trust Building GRAND RAPIDS, MICHIGAN Phone 4267 The Oldest Investment Banking House in Western Michigan jad aU October 28, 1931 MICHIGAN TRADESMAN 11 build strong reserves to guard against losses, which cannot be entirely elim- inated, Nearly all banks outside of the large cities have experienced a gradual loss in deposits during the past two or three years, owing to the financial panic and local causes, This situation still continues. Many banks have un- dertaken to strengthen ther position by reducing interest paid on deposits and the adoption of service and float charges. Owing to the unprotected position they were in, little could be done to place these needed changes in effect. Bankers find themselves “be- tween the devil and the deep sea.” Banks which undertook to reduce in- terest on deposits, as urged by the State Banking Department, were in- formed by many depositors they would withdraw their deposits and place them with loan associations or cor- porations paying a greater rate of in- terest. Banks which lowered their interest rate have had a strenuous time. Cor- porations and loan organizations have taken advantage of banks which were undertaking to readjust to a safer basis by putting on selling campaigns and informing the people they were foolish to accept bank interest when they offered more. No one realizes the need of banks more than those living in communities where all banks have been closed. Banks are quasi public institutions and, as such, should have every measure of protection. When banks are properly safeguarded by law there will be no safer place for savings. Depositors will gradually see it is to their interest to give full co-operation to banks entrusted with their funds, for it is the depositors who own the greater part of bank resources. >>. Bond Decline the Result of Money Policy. Foreign questioning of the stability of the American dollar quite properly is a source of considerable irritation in this country. It would be well to re- member nevertheless that we have pro- vided those interested in furthering campaigns against us an immense amount of material with which to work. Perhaps the most dramatic of recent developments from this point of view has been the sharp drop in the price of Government securities. With- in only a little over a month after the flotation of our last Federal Govern- ment bond issue it has declined over 10 per cent. in value. In this market the decline is fairly well understood. In foreign countries, however, it is very easy ito look upon the lower price as a reflection of weak- ness and consequently to question the value of all investments in this coun- try. Combine such a decline in the price of our Government securities with the large gold exports, reports of money hoarding, etc., and it is easy to understand why many foreigners do not look upon the dollar with favor. The drop in the price of Government bonds iis the result of the unfortunate money policy followed by the Federal Reserve system during the past several months. ‘This policy has been one of driving money rates to artificially low levels, thereby enabling the Govern- SPR RES ONERER IHR AFI aot nee mcenaeen ment to borrow at an artificially low rate. The Government has taken full ad- vantage of this opportunity. In fact, in the recent $800,000,000 bond issue it crowded the rate about as far as pos- sible with ithe result that there was widespread dissatisfaction with the terms. It will be recalled, also, that the oversubscription was extremely small, From some points of view the Gov- ernment is justified in taking advan- tage of easy money conditions. It means a saving in interest charges to the public. Nevertheless there is a limit beyond which it should not go, because whenever bonds are issued at rates which will not hold in the mar- ket the bonds will decline in value. The saving, thus, is fictitious. What is saved in interest is lost by holders of bonds. Further, as in the present in- stance, real ‘harm is done to the Gov- ernment bond market and future flota- tions become more difficult. One must assume, of course, that when the last bond issue was floated the Treasury Department did not ex- pect money rates to tighten. Otherwise it is necessary to draw the conclusion that the Government was willing to penalize bond purchasers for the pur- pose of making a better showing in the Government expense account. There was ample reason at the time of the bond issue, however, to antici- pate a tightening of money. It did not appear, it is true, that it would be as rapid as it has been, but it was cer- tain that unless the Federal Reserve system injected a large amount of credit into the market, rates would ad- vance. The Treasury Department should have recognized this and guard- ed against such a collapse of bond values as has occurred by paying a reasonable rate of return. Ralph West Robey. [ Copyrighted, 1931.] ——_+++____ Option Trading. A “call” is an agreement in which the maker enters into a contract to deliver to the holder of the call an amount of stock at a set price within a specified time. The maker receives for this a fee from the option holder. This is just the reverse type of option from the “put.” It is used if the holder looks for an advance in the market instead of a decline, The “straddle” is a combination of the “put” and “call” The maker of the “straddle” agrees to accept .a fixed amount of stock at a fixed price at a specified time and also to deliver on the same basis, Therefore, the holder may either receive or deliver the stock or do both at the same time. This means that if the stock goes consistent- ly down he will take up the stock and reverse it if it has a big advance. One does not cancel the other side of the contract, This in many cases is ad- vantageous as a decline for the first part of the option might prove very profitable by buying it and delivering it at the option price and reversing it if the stock had a big advance by re- ceiving the stock and delivering it in the open market. The price of the option is double that of the “puts” and Vcallg.? (Continued on page 23) GRAND RAPIDS NATIONAL BANK NW) Established 1860 Incorporated 1865 Nine Community Offices GRAND RAPIDS NATIONAL COMPANY Investment Securities Affiliated with Grand Rapids National Bank aa raga ae ae ae ee ee a ae ee ee ee ee ee ee eee FORWARD Progressive business will find here UNDERSTANDING - - coupled with adequate facilities - - resources - - contacts - - and experience. If your business deserves to go ahead, this bank stands ready to help it onward. CIVL’O GRAND RAPIDS SAVINGS BANK “The Bank Where You Feel at Home” 17 Convenient Offices pag a ae ae ae ae a a oe ae oe ae ae ae ee ee ee ee a ee ee ee ae ae ae a ee ee ee ee ae ee ee eee SSE oils Gg SION EOI rae L: 12 RETAIL GROCER Retail Grocers and Meat Dealers Associa- tion of Michigan. President—William Schultz, Ann Arbor First Vice-President—Paul Schmidt, Lansing. Second Vice-President—A. Bathke, Pe- toskey. Secretary — Herman Hanson, Grand Rapids. Treasurer—O. H. Bailey, Sr., Lansing. Directors — Ole Peterson, Muskegon; Walter Loefler, Saginaw; John Lurie, Detroit; Clayton F. Spaulding, Battle Creek; Ward Newman, Pontiac. Some Points on Holding One’s Clien- tele. Jimpson Brothers are second gen- eration full service grocers, progres- sively successful where their father left off, but one is more aggressive than the other. Hank, the elder, now holds a city position at good salary, and gets to the store infrequently, but the boys say that when he comes there is apt to be something doing. Last week he saw a neighbor chain unit selling milk at 7% cents per quart while his brother maintained Jimpson’s regular price of 9c. “How’s this?” he asked. “Why are we out of competition on such a staple?” “How?” answered Jack. “Because I can’t sell milk at such a figure.” “Can't?” asked Hank. “Have you tried? Have you done anything about it?” No, Jack had done nothing ,so Hank directed his motions. Because Jack runs the store, Hank simply told him what to do. “Ring up ‘Meadowland and tell ’em we want a supply of milk—any milk that will pass health authorities— watered milk—anything—for 5c per quart as an emergency to meet local competition.” Jack rang and was met with despairing refusal, plus argument on how it could not be done. “All right,” said Hank, “Tell him he need not call here any more.” Pro- test was disregarded. “Hang up on him,” directed Hank, ‘Now call ‘Mist- wier and tell them what we want and why; also that this is apt to mean our trade hereafter.” Mistwier agreed and Jack asked how much to order. “What are we selling now,” queried Hank. “Seventy-five quarts,” stated Jack, “All right, order 150 quarts.” “Hundred fifty,” exclaim- ed Jack, “Why we'll never sell ’em.” “Never mind,” answered Hank. “Or- der 150. I’ll pay the bill.” The milk came in. Under Hank’s direction it was priced at two quarts for 13c, and it went out with such a rush that the 150 quarts were sold before closing time. Meantime, Hank had ordered a big cloth sign for the store front, adver- tising this milk at two quarts for 13c. Sales grew daily. The very next morn- ng, people stood in line for the open- ing of the store to get their milk sup- ply. In two or three days the storm was over, the neighbor chain unit was back on a normal basis and milk was priced at 9c in both stores. But two important results accrued to Jimpson ‘Brothers. First, they re- tained all their clientele, at least part of which might readily have drifted away to the chain unit, Second, they so stimulated their milk business that MICHIGAN TRADESMAN their sales continue on a much larger scale than before the episode. And so we reach the third factor: That thus Jimpson pumped new blood into his clientele. That is the really vital point of this story, because it brings out the fact—that so often over- looked by grocers—that no trade “be- longs” to anybody, and hence the gro- cer who would maintain his place in sales and hold his volume on the pro- gressive basis that indicates business health must be up and doing tto draw new trade all the time. ‘There are, in truth, no customers who are indifferent to real values. We all know the people who never ask prices, who always want the best re- gardless, who express perfect satisfac- tion with our goods and services. Jack Jimpson inclines to take those folks for granted, to feel that so long as he has that trade and pleases it, he is doing quite well, thank you. Bill holds to the sounder theory that every advantageous offer hits all cus- tomers—those now trading with Jimp- son and those who trade elsewhere. He senses the factor in human nature which responds with pleastre to evi- dence that it loses nothing by sticking to its favored grocer. Thus he is al- ways careful to insure that every spec- ial offer—whether of price, quality or novelty—reaches his regular trade, He makes some keen observations on both these business factors, “The way to cope with a condition like that milk cut is to run it so hard and so immediately that it becomes ridiculous and is over with quickly. If a fight is called for, the plan is to fight hard; and when action is indicated, let the action be immediate. “Then for aggressive business ac- tion,” he continues, “let it be played up big. Not long ago, for example, Jack had a special canned foods sale com- ing on. He dressed his window daintily with canned foods and inserted a neat enough sign. But the plan was altogether too modest and retiring. “TJ directed him what to do. I told him to have a cloth sign painted, some thirty feet long by four feet broad, mounted on a frame and hung clear across our front. We had a lot of cir- culars run off—not the ordinary dodg- ers, but really fine bits of typework— and distributed those to every house in our district. We mailed one to each customer.” “Jack thought this somewhat ex- travagant; but I told him not to worry but follow my suggestions. These in- cluded the piling of canned foods all over the store as well as lavish window displays. The plan was, as I told him, to pour canned foods about, inside and out, so that folks could hardly walk without stumbling over them. That, plus circulars, the signs and having everybody keyed up to push canned foods would make the $50 used in pro- motion work the best kind of invest- ment, It turned out just as I thought it would,” Hank concluded with a satis- fied smile. “For, boy, we sure did sell canned foods.” ‘There is nothing strikingly novel about that story—except Hank’s gener- alship in the milk episode. Let us make no mistake about that incident. ‘His Continued on page 19) October 28, 1931 Rademaker-Dooge Grocer Co. Distributors Fremont Sweet Peas Miss Michigan Ex Stand Cut Wax Beans Miss Michigan Ex Stand Cut Green Beans Miss Michigan Sweet Peas Miss Michigan Early June Peas Above all packed by Fremont Canning Co. Self-Rising / PANCAKE FLOUR AND BUCKWHEAT COMPOUND Made and guaranteed by VALLEY CITY MILLING COMPANY Grand Rapids, Michigan In Jackson it’s BUTTER-NUT Butter-Nut Bakery Profitable repeat patronage Build up your list of six-can and’ twelve- can buyers of fancy vegetables and fruits. Push Hart Brand! W.R. ROACH & CO. Offices Grand Rapids, Mich. General —— bacon —— a iiaetenie ek oii ‘October 28, 1931 MEAT DEALER Michigan State Association of Retail Meat Merchants. President—Frank Cornell, Grand Rapids -Vice-Pres.—E Y. Abbott, Flint. Secretary—E. J. La Rose, Detroit. Treasurer—Pius Goedecke, Detroit. Next meeting will be held in Grand Rapids, date not decided. Meat as Important Part of Well- Balanced Diet. The Bureau of Home Economics of the United ‘States Department of Ag- riculture devotes a great deal of atten- tion to scientific research on meat, The natural diet of human beings is a mixed one of both animal and vegetable foods. The Department of Agriculture is in- terested in seeing that emphasis is placed on producing the type of meat that is most satisfactory for human consumption. Extensive studies have been made by the Bureau of Home Economics on the various phases of the utilization of meat, its refrigeration and care in the home, and its composition and place in the diet. All of these studies are of great value not only to home makers and dietitians but to the meat industry as well, The Bureau points out that the im- portance of meat in the diet is due to the efficient proteins which it supplies to the body, its minerals, and to a lesser degree, its vitamins, and also for its flavor which has a stimulating in- fluence on ‘the appetite. A sufficient amount of protein is necessary to in- sure normal growth for children and health for adults. foods are a source of proteins, their nutritive value is far from being equal. The only food which surpasses meat in the quality of its proteins is milk, while that of eggs equals it. On the other hand the flavor and palatability of meat is a tremendous influence in its choice as a food. For, perhaps, most persons select food (first of all from taste before considering its nutri- tive value. Of the many minerals which are needed by the body to maintain ade- quate nutrition, the Bureau says that only three of them must be given par- ticular consideration in the daily diet. These are calcium, phosphorus, and iron, The others appear in sufficient quantities in any mixed diet so that no special attention need be given them. Liver, kidney, brain, heart and lean meat are rich in iron, varying in im- portance in order given. Lean meat is also a pretty good source of phosphor- us but it lacks calcium. The lower meat eating animals offset this deficien- cy by devouring the bones as well as the flesh but man must look elsewhere for this calcium. Beef and other lean meats are es- pecially recommended in the diet for the prevention of pellagra, due to the presence of vitamin G. B., the anti- neuritic vitamin, is found in consider- able quantities in liver, lean pork, kid- ney and heart. For the home maker who is interested in a detailed list of the vitamin content of meats, this in- formation is contained in the Depart- ment Circular No. 84, “Vitamins in food materials.” The organs also fur- nish proteins of high quality. Liver and hog’s stomach are particularly valuable for their blood building prop- erties. Though many other MICHIGAN TRADESMAN Under certain dietary conditions meat may safeguard persons not only from pellagra but from beriberi, scurvy, rickets and anemia. Meat is cor- respondingly efficacious in the ‘treat- ment that leads to a cure of these dis- eases. The fat meat used so much in the South, where pellagra runs ram- pant each year, is not included in this terminology of meat, since it is little more than fat and contains scarcely any lean meat. In order ‘to interpret diet needs in terms of market meat the Bureau has collected information on the composi- tion of typical market cuts. The first of these studies completed by the Bu- reau is an approximation of the com- position of beef, whch takes up the various wholesale cuts, This study classifies the different cuts as_ thin, medium, fat and very fat. It also lists the proportion of bone, fats, protein, ash and gives the fuel value per pound. The housewife can use this informa- tion, which is published in a Depart- ment Circular No, 389, to determine the per cent. of protein ito be found in the relative food value of different cuts of beef. For instance, in comparing the medium chuck with the medium rib she would find that they offered comparable amounts of protein, But the rib, if all the fat were eaten, would furnish a greater number of calories. Chuck, flank, kidney, loin, neck, plate, brisket, rib, round, rump, shank and sides are all included in this study. The proximate composition of meat is a matter of interest to everyone who is concerned with the nutritive value and relative economy of the various cuts. It is of particular interest to doctors, hospital dietitians and others who are responsible for the treatment of special diet cases, and to persons engaged in research of foods and nutri- tion, or in animal production. The proximate composition of beef is the first of this series of meat studies to be completed by the Bureau. This study is to be followed by a more de- tailed one of retail cuts of all types. The utilization of meat is, after all, the chief interest of the home maker in this food product. One Bureau laboratory is devoted exclusively to meat cookery and a special section of the food utilization staff devotes its en- tire time to studying general cooking methods and the palatability of meat as affected by a variety of production factors and different methods of cut- ting, handling or cooking, The study of the palatability of meat, which has been in operation for almost six years and is as yet incomplete, is a joint one of the Bureaus of Animal Industry, Agricultural Economics, and Home Economics, together with 25 state experiment stations, the National Livestock and Meat Boards and other livestock and meat agencies. In that time 1,000 ribs of beef, 2,400 legs of lamb, 500 cuts of pork have been cooked and tested in the Bureau. The effects of age, sex, breeding and ration on the quality and palatability of meat are the main factors being tested for in this study. The meat was pro- duced under experimental conditions at several Federal and 25 state agricul- tural experiment stations. In order to establish a fair basis of comparison be- tween such examples as yearlings and two-year olds, steers, and heifers, meat of pure-breds and that of scrubs or grades and grass-fed meat with grain, a standard method of cooking was evolved. Consequently all variations in the cooked meat ‘are traceable to the single factor under investigation and not to differences in cooking. On the days that the meat is being tested, five experienced judges are as- sembled for the occasion, Most of the palatability tests have ‘been run on roast meat but a beginning has been made on boiling, also. Each judge re- ceives a sample of specified thickness from a definite muscle from which he records his description of the meat on a grading chart. The breaking strength of the meat is likewise determined in a mechanical tenderness test. Quite a high correlation has been found be- tween the average tenderness given 'by the meat score judges and that shown by the breaking strength. When these palatability tests have been completed they will furnish in- formation to the housewife, to guide her in the selection and meats, cooking of They will also indicate to the 13 breeder the best procedure to follow to get the finest quality meat from the standpoint of palatability. Ida Phelps Rogers. FRIGIDAIRE ELECTRIC REFRIGERATING SYSTEMS P RS RODUCT OF GENERAL MOTO WwiTH FAMOUS COLD CONTROL AND HYDRATOR All Models on Display at Showroom F. C. MATTHEWS & CO. 18 E. Fulton St. Phone 93249 GRIDDLES — Priced Right. Grand Rapids Store Fixture Co. Phone 67143 7 N. IONIA AVE. BUN STEAMERS _ Everything in Restaurant Equipment URNS N. FREEMAN, Mer. GRAND RAPIDS PAPER Box Co. Manufacturers of SET UP or FOLDING PAPER BOXES SPECIAL DIE CUTTING AND MOUNTING GRAND RAP 1 DS ,,. MI G A N C H I VINKEMULDER COMPANY Grand Rapids, Michigan BRANCH AT PETOSKEY, MICH. Distributors Fresh Fruits and Vegetables Cranberries, Grapefruit, “Yellow Kid’? Bananas, Oranges, Onions, Fresh Green Vegetables, etc. Re mS aaa : D> D> 5 D> Leading Grocers always have a supply of POSTMA’S RUSK as they are in Demand in all Seasons POSTMA BISCUIT CO. GRAND RAPIDS. MICHIGAN Corduroy Tires Known from the Canadian Border to the Gulf—and from New York Harbor to the Golden Gate—the Corduroy Tire has in ten years gained a reputation for value, for superlative performance and dependability that is second to none! The Corduroy Dealer organization dots the nation's map in metropolis and hamlet. It is an organization that swears allegiance to the Corduroy Tire because of long years of unfail- ing tire satisfaction to the motorists of the country. Go to your Corduroy Dealer today. Ask to see the tire. Big— Sturdy—Handsome in all its strength and toughness, the Cor- duroy Tire will sell itself to you strictly on its merit. CORDUROY TIRE CO. Grand Rapids, Mich. 14 HARDWARE Michigan Retail Hardware Association. President—Waldo Bruske, Saginaw. Vice-Pres.—Chas. H. Sutton, Howell. Secretary—Harold W. Bervig. Treasurer—William Moore, Detroit. Suggestions For the Hardware Dealer in November, Throughout the coming month, the wide-awake hardware dealer: will be not merely looking forward to ‘but pre- paring for his Christmas campaign, There is a great deal of work to be done in November, but a large portion of it is preparatory to the Christmas drive. ‘Before November actually ends, the Christmas campaign should be un- der way. ‘Many hardware dealers start to “talk Christmas” through their window displays and newspaper adver- tising immediately after the Thanks- giving holiday. In fact, a great deal of the early November advertising and display, dealing as it does with Thanksgiving and the approach of winter, is prepara- tory to the Christmas selling effort. So that, in the very first advertisement after the Thanksgiving holiday it is logical to say, with emphasis: “Thanksgiving is past—Christmas is coming,” and drive home the import- ance of early buying. A great deal can be done in the way of preparation for the Christmas drive before the Thanksgiving holiday. The merchant has more time for prepara- tory work in November than he will have in December; and he should make the most of his opportunities. So, while planning for November, and while working your November plans, keep one shrewd eye on the Christmas drive just ahead of you. Meanwhile, there is the Thanksgiv- ing holiday intervening. This consti- tutes a peg upon which to hang some excellent advertising. Making your window displays timely in their appeal is one quick way of gripping the attention of the public. Show your seasonable lines with sea- sonable backgrounds. For instance ,as a “lead” to Thanks- giving cutlery, why not show the table set for Thanksgiving dinner with the cutlery and accessories you handle all in place Or put in one corner of your window your best kitchen range, and in the center a dummy turkey regard- ing it more or less ruefully in anticipa- tion of what is to come, Or, for that matter, a live turkey—though the lat- ter is apt to show a cheerful blindness to the future. There’s nothing like live stuff to attract attention; and if the live turkey will not regard the kitchen range, the axe and the chop- ping block with apprehension, you can use some neat show cards to empha- size your message—that on this par- ticular range the Thanksgiving dinner will be properly cooked. Don’t, however, make the fatal mis- take of putting in the turkey and leav- ing out the range and the other sea- sonable hardware accessories. A dis- play is not sufficient when it merely attracts attention. To be successful, it must also help to sell the goods. Another timely display is a “Cozy Comfort” window. ‘This is subject to endless variation according to the lines you wish to push and your own in- genuity in adapting them to display. The outstanding point in designing MICHIGAN TRADESMAN such a window trim is to impart a strong ‘suggestion of warmth, cosiness any comfort. To this end, show a room, or a cozy corner with a fireplace or a heater. The heater has the advantage that it is easier to set up, and is an integral part of every hardware stock. Set up your heater as the central item of the dis- play, using red tissue and an electric bulb to give the suggestion of a glow- ing fire. Borrow some comfortable articles of furniture (if you don't handle furniture yourself) and finish the room with comfort-suggesting ac- cessories—reading lamps, screens, cur- tain rods, oil and spirit heaters, chaf- ing dishes, cutlery, glassware, china. These are, in fact, only a few of the items from the average hardware stock that can be worked into such a dis- play. If you handle furniture, so much the better. You can vary such a display, or sup- plement it later, by showing a model kitchen. ‘Show a kitchen range with a variety of tin, enamel or aluminum ware. Here, too, get in the sugges- tion of coziness and comfort; or, bet- ter still, of the efficiency and conveni- ence that comes of having a kitchen completely outfitted. Make the wo- man who stops to look at your display want to own that range or a complete outfit of accessories. In November the paint trade can still be featured to some extent. With good weather, there is still a sale for exterior paints. With the arrival of unseasonable weather, these will nat- urally give place to interior specialties. With the interior lines there is no sea- son limit. Right now is a good time to feature such lines. Many folks who have rela- tives or friends coming home for the Thanksgiving or ‘Christmas holidays will want to brighten up their homes. After Thanksgiving, they will not have time to do the work, or money to get it done; their Christmas buying will engross them. So that early ‘Novem- ber is the time to push a “Brighten up for the holidays” campaign in your paint department. In this connection, some good dis- plays should be put on, driving home the idea of using spare time and a little money to make the home more attrac- tive for the holidays and for the win- ter months. Discuss the same idea through your newspaper advertising; give your paint specialties a prominent place inside the store; and call the at- tention of individual customers to these lines. Good results will come from systematic effort. Paint specialties can, in fact, be ad- vantageously pushed not merely in November but through the winter months, ‘Winter, with its long eve- nings indoors, is an excellent time for the economically-minded householder to convert his time into property value by the use of floor-finishes, wall tints and enamels. There is no investment that pays such big dividends in actual results as a small sum spent for paint. Get this idea across to your customers, However, you are concerned at the present moment merely with the No- vember, pre-holiday aspects of the paint department; and your “Brighten up for the holidays” advertising will cover these. 'The “cozy comfort” display previous- ly suggested will, of course, link up with the conclusion of your fall stove campaign, and serve to give that cam- paign an added and profitable boost as the last. Just as a suggestion, if you can connect that range in your window and actually operate it, wouldn't a win- dow demonstration attract a lot of at- tention? You need a fairly large win- dow, but if you can work it, the stunt is a good one. In a smaller window, you can show the efficiency of one of your smaller models in restricted space. There’s nothing like actual demonstration to sell the goods that are really worth while. In connection with the Christmas campaign, a mailing list publicity drive is often a good stunt. (Mailing list publicity with Christ- mas in view should, however, be start- ed well in advance. How would it be to lead off now with a circular letter on brightening up the home for the prospective holiday visitor? Such a letter could be sent out before Thanks- giving, could emphasize the import- ance of “brightening up” now before the last busy weeks arrive, and would apply to both the big holidays. You could follow this up with your regular Christmas mailing list campaign. For the purposes of such publicity, a carefully selected mailing list is de- sirable. This would include regular customers of good standing, who will appreciate the courtesy of seasonable suggestions, particularly as to Christ- mas gifts. But it could also include good prospects—customers you would like to have. In the search for suitable Christmas gifts, a good many people are apt to wander far afield from the stores they regularly patronize. Some of these, if they can be induced to buy from you now may later become more or less regular customers. So that, from a business standpoint, now is a good time to interest them in your store. At the same time, too large a mail- ing list is a mistake, especially if it is carelessly compiled, copied from the telephone directory, or made up hap- hazard. It is timely right now to look into your holiday stocks and to see that everything is in good shape for the next eight weeks’ trade. Publicity is not much use unless you have the goods to deliver. ‘Toward the end of November, the stock should be re- arranged so as to give prominence to October 28, 1931 holiday lines, and holiday decorations will be in order. Anything in the way of preparation ‘ for the Christmas campaign should be attended to in November. Newspaper advertising can be written or at least outlined in advance. Ideas for timely window trims can be studied and the best selected and adapted where neces- sary to suit your requirements. Many wide-awake window trimmers collect ideas, descriptions of good trims, photographs, trade paper suggestions, and the like, as they go along; and when a new season approaches they look over these ideas and suggest such as may be suitable. Ideas can be modified and quite often improved; but an assembly of such suggestions gives the window trimmer something to work from. See, beforehand, that your window fixtures, backgrounds, etc., are ready for use; and check over your window lighting so that, when the dark days come, your display will be properly lighted. Now, too, preliminary arrangements should be made for any extra help you may need in the Christmas selling. You may not actually need any extra help until the last week or two; but it is a good stunt to make your arrange- ments beforehand and get your extra helpers in now and then for a few hours to familiarize them with the store and the stock, Victor Lauriston. —_> >> Discusses Linen Suit Trend. The volume of white linen clothing worn by men next Summer will be about five times as great as during last season, and furnishings will have to flect the development of this vogue, twenty-six members of the Retail Clothiers and Furnishers’ Association of (New York State were told last week by William Weintraub, fashion authority, at a luncheon meeting at the Beaux Arts Restaurant, New York City, In insisting that fashion was de- veloped by consumers of discriminat- ing taste and later accepted by the masses. Mr. Weintraub urged those present to think in terms of the class they serve and to stop trying to be stylists. This was the first meeting of the group under the presidency of Sylvan Kronheim, who outlined tenta- tive plans for the coming year, Future meetings will be held monthly or bi- monthly. Michigan Hardware Co. 100-108 Ellsworth Ave., Corner Oakes GRAND RAPIDS, MICHIGAN se Wholesalers of Shelf Hardware, Sporting Goods and FISHING TACKLE ne October 28, 1931 DRY GOODS Michigan Retail Dry Goods Association. President—Jas. T. Milliken, Traverse City. Vice-President—George C. Pratt, Grand Rapids. secretary-Treasurer—Thomas Pitketh- ly, Flint. Manager—Jason E. Hammond, Lansing. It Looks Like a Blue Winter. Fashion has enjoyed breaking her own rules this year. There is, for in- stance, the long-accepted notion that “everybody” rushes into blue clothes in the Spring and that brown is lead- ing contender in the Fall. But the brown family winked at tradition away back last Spring and perversely walked away with the honors; now the blue battalion is evening matters up by en- joving unprecedented Winter popu- larity. This did not happen overnight. There was ample warning in the Paris Fall collections, many of which featur- ed blues—all the way from ‘Chanel’s velvety dark blue, several degrees lighter than navy, to Vionnet’s sudden, bright soldier blue. The enthusiasm with which they have been taken up in New York confirms a notion we have long held—that there are any number of women who would like to wear blue the year round and the only reason they haven’t is because they have not been able to find it. This is not the case this year. Mat- ters have reached a point where some shops ruefully admit that even black, that good old standby, is meing neglected for blue, and at least one is planning to feature “Winter Dlue” throughout its daytime and evening clothes. Contrasting colors will be used with it, especially ruby red. If you know a good dressmaker and want a divine afternoon dress, we suggest the handsome new bagheera—the vel- vet which looks almost like a woolen. It is equilly good in iblack or colors, but the vivid, clear ‘blue is the very nicest bright blue we have ever seen anywhere. » Shirt Houses Prepare Spring Lines. Leading producers of branded shirts are now working on their Spring lines and salesmen are expected to be sent on the road about the middle of next month, The belief exists that fancy patterns will be more prominent for Spring, with the result that a wider range of these styles will be included in the Spring showings. New prices have not been decided upon yet, al- though recently two of the leading brands reduced ‘their $15 styles 50 and 25 cents respectively, to give the re- tailer a bigger mark-up, without the resale price range being affected. These were minor cuts, however, and did not indicate the policy for Spring. ——_+ ++ Upholstery Orders Gained Sharply. Although the seasonal increase in de- mand for furniture upholstery fabrics has been well above normal during the last six weeks, only the cheaper fabrics move in quantity. Mohair plush and other types of fabrics priced at $1.40 per yard are favored in all but a few instances. Complaints over delayed deliveries of upholstery fabrics have been growing among the furniture manufacturers during the last two weeks. In spite of the fact that upholstery producers insist they have ample stocks on thand and are main- taining schedules, furniture manufac- turers claim to be suffering from de- lays. —_+ + +__. Holiday Undergarment Orders Slow. Orders for undergarments and lin- gerie for pre-holiday selling have been slow in developing, most of the regu- lar business being of a ‘fill-in nature to round out store stocks. A substantial volume of trade, however, is being done in lower-price rayon or silk night- gowns, step-ins and one-piece gar- ments. The pajama vogue continues to be featured, but to a large degree in low-end merchandise. Accordingly, some in the trade look for a revival of interest in the better-grade negligees. These are being prepared in velvet and lace styles and are expected to do well in the holiday-selling period. ——_+-+___ Holeproof Adjusts Hosiery Prices. Reductions of 25 cents per dozen on the wholesale prices of several wo- men’s hosiery numbers thas been an- nounced by Holeproof Hosiery Co. The cuts are made to allow merchants a better mark-up and do not affect re- tail quotations. All $1 retailers were cut to $7.50; two $1.25 styles to $9.25; two $1.50 numbers to $11.25, a third which was already fixed at this price, remaining unchanged; and two $1.95 styles to $14.25. An Announcement Of Special Interest to Dry Goods Retailers In order to better serve you, we will sell at wholesale only the following National Brands which we have not heretofore carried: Bear Brand Hosiery Vellastic Underwear Big Yank Work Shirts Kleinerts Rubber Goods These are in addition to the well-known Standard Brands which we have always had and will continue to carry. In addition to our 12 salesmen who will con- tinue to call on the same retailers as formerly, we have employed Mr. Bert Sonke who will call on most of the same retailers in Grand Rapids as formerly and Mr. John Verschoor who will call on most of the same retailers in adjoining territory near Grand Rapids as for- merly. We Invite the Patronage of all retailers in Michigan, and carry at all times a complete stock of Piece Goods, Blankets, Notions, Hosiery, Underwear, Sweaters, Knit Goods, Men’s Furnishings, Ladies Ready-to-wear and Silk Dresses. We give the usual credit terms on all lines except Silk and Wash Dresses, which carry usual Ready-to-wear terms of 8/10 E. O. M. Our Treasurer, Mr. F. J. Neuman, would be glad to open an account with you if you have not done business with us before. Our buyers are as follows: Mr. Gerrit Start—Piece Goods and Blankets Mr. J. F. Farley—Notions Mr. Charles Manni—Knit Goods, Men’s Fur- nishings and Ready-to-wear. They will be glad to give you any merchandise advice you want at any time. Not only do we try to give 100% dry goods wholesale service, but we also try to help our customers in every way possible. All of these other services are gratis. Mr. C. J. Farley, President, handles these and will be glad to talk with any retailers interested. C. J. FARLEY & COMPANY 20-28 COMMERCE AVE., S. W. GRAND RAPIDS 15 soa acre ara ree a Te HOTEL DEPARTMENT News and Gossip About Michigan Hotels, Los Angeles, Oct. 24—There are quite a number of Michigan resort op- erators who “double in brass,” as it were and operate winter resorts in Florida, California, or some _ other Southern clime, and a lot of folks who know little or nothing about the game, think it is a snap. ‘The truth is that these particular individuals never seem to realize that they have a soft thing. They go up to their Michigan resort two or three months before the open- ing date, superintend a lot of repairing, remodeling, etc., and are still at it a month after Labor Day, preparing to close up. And it is the same down at the other terminal. Hence if this in- dividual finally does get a few weeks’ “Jay off’ he certainly is a subject for congratulation. Glad handing is an important ele- ment in conducting a hotel, but there is such a thing as carrying it a bit too far. Handshaking grows cold after a while unless it is coupled with a ser- vice that is inviting. Hotel Wentworth, Lansing, which, for some years past, has been conduct- ed in conjunction with Hotel Kerns, whch is now an independent unit, and closed ever since William Kerns re- gained possession of the latter prop- erty, is to be remodeled, according to the executors of the estate of ‘Mrs. Ellen Wentworth. A new lobby will be among the changes. With its forty- five rooms, the Wentworth was at one time, quite a factor in Lansing hotel affairs, but J am not so positive about its future. ‘Operated in conjunction with the Kerns, its room facilities were worth while, but another hotel in Lan- sing, would be a problem for some years to come, David S. Knott, recently re-elected chairman of the New York County Democratic Committee, New York, is at the head of twenty-nine hotels in different parts of the country, among which is the Detroiter, at Detroit. Miss Idamae Oderlin, who was as- sociated for some years with the ad- vertising department of the Hotel Re- view, and more recently manager of Hotel Croydon, New York, has resign- ed that position and will make a new announcement shortly. She has an ex- tensive acquaintance among the mem- bers of the Michigan Hotel Associa- tion. Edgar E. ‘Pitts, well-known Detroit hotel operator, past president of the National Greeters, now associated in the Tuller organization, has a farm out on the Middle Belt Road, near Farm- ington, and has invited the members of the Detroit organization to participate in a barn dance out there sometime in the near future. It will be sponsored by tthe Women’s Auxiliary of the Greeteres and will probably be made the occasion of a Hallowe’en party. Forty years ago when J was peddling printers’ supplies for Barnhart Bros. & Spindler, Chicago, it used to give me much joy to drop in at the Sherman Hotel, at Appleton, Wisconsin, con- ducted by John Conway, one of the most popular of his clan, and until his passing recently, in constant charge of same. I am interested in knowing that Mrs. Conway will continue the operation of the hotel, which is one of Appleton’s going institutions. Dunitz Brothers, Detroit real estate brokers and builders, have taken over the ‘Hotel Grant, in that city, from the Affiliated Hotels Bureau, and have placed A. Nelson in charge of same as resident manager. Atwood L, Mac- Donald, who has managed the house MICHIGAN TRADESMAN for the operating company, goes back to the home office in Chicago. Ralph R. ‘Markbreiter, Chicago, con- nected with the Horwath & Horwath organization ever since 1919, and known to very many hotel operators throughout the Middle West, through affiliation with the various hotel as- sociations, passed on, at the age of 58, October 9, George H. Woolley, probably one of the best-known of old-time Michigan hotel operators, having been associated with W. J. Chittenden, Jr., in the man- agement of Hotel ‘Pontchartrain, De- troit, during its abbreviated and merry existence, came back to Detroit from his farm on the Atlantic coast the other day and the old and young boys gave him a “party,” at the Book- Cadillac, serving it in the Founders’ room of that caravansary. Mr. Wool- ley who opened the Pontchartrain in 1907, is 70 years of age, but still going strong. David Olmsted and Norman Wright, sales manager and comptrol- ler, respectively, of the Book-Cadillac, and both former Pontchartrain men, organized ‘the dinner, at which the Book-Cadillac silver service was util- ized, and Mr. Wright acted as toast- master. There were forty guests pres- ent, all but ‘fifteen of which were for- mer employes of the guest of honor. Several former ‘Pontchartrain men re- call incidents of the days when Mr. Woolley was actively in evidence in | that establishment. Among those who “orated” were David Olmsted, the first clerk behind the Pontchartrain desk; Norman A, ‘Wright, who was auditor; Joseph Busha, of Hotel Statler, who was chief clerk when the hotel closed in 1919; Gene Hewitt, chief porter at the iStatler, who occupied the same position at the Pontchartrain, and Peter J, Drexelius, now an attorney, who «was wine steward, and gained his legal knowledge by evening study. The Pontchartrain, it will be remembered, was erected on the site of the old Rus- sell House, operated by W. J. Chitten- den, Sr., and was beyond question one of the finest hotels in the |Middle West. But its site became too valuable for ho- tel purposes and the present First Na- tional Bank building was erected thereon. John J. Decker, secretary of Michi- gane Charter No. 29 of the Greeters, has been appointed night clerk of the Pal- metto by Manager ‘Friedman. He came from the Detroit-Leland where he was former credit manager. I like to keep track of the former Michigan hotel men, who used to be in evidence during my regime. Some- one told me, the other day, that Claude Peiffer, former operator of Hotel Shelby, Shelby, has returned to ser- vice in the dining car department of the Pere Marquette Railroad. One of the Los Angeles daily news- papers nominates Will Rogers for the Presidency in 1932, I did this very thing some weeks ago, suggesting that it would be eminently successful as an idea if Will would promise to take a thirty day college correspondence course prior to his inauguration. Will Rogers certainly has the faculty of making the big ones sit up and take notice, and he doesn’t care who is aim- ing at, and if he carried out the ideas which he has broadcasted so accept- ably to the “big audience’ he would certainly do himself and Oklahoma proud. Will made a radio talk last Sunday, from his Beverly Hills home, on the same program with the Presi- dent and his committee on unemploy- ment, and if. the Big Boys were listen- ing in they certainly got an ear full. He says he doesn’t know what the word “fundamental” means, which was used 27 times by the principal spokesman, but if it will overcome unemployment, he accepts it. Will Rogers leads the a REST October 28, 1931 MORTON HOTEL Grand Rapids’ Newest Hotel 400 Rooms “i 400 Baths RATES $2.50 and up per day. HOTEL DETROITER ROOMS 750 BATHS FREE GARAGE UNDER KNOTT MANAGEMENT Occidental Hotel CENTRALLY LOCATED Rates $2.00 and up EDWART R. SWETT, Mgr. Muskegon “t- Michigan Columbia Hotel KALAMAZOO Good Place To Tie To — momar HOTEL CHIPPEWA MANISTEE, MICH. Universally conceded to be one of the best hotels in Michigan. S/INGLE ROOMS ns PRIVATE BATH aa NO HIGHER ‘DETROIT Warm Friend Tavern Holland, Mich. Is truly a friend to all travelers. All room and meal rates very reasonable. Free private parking space. GEO. W. DAUCHY, Mgr. CODY HOTEL RATES—$1.50 up without bath. $2.50 up with bath. CAFETERIA IN CONNECTION “A MAN IS KNOWN BY THE COMPANY HE KEEPS” That is why LEADERS of Businesa and Society make their head- quarters at the PANTLIND HOTEL “An entire city block of Hospitality” GRAND RAPIDS, MICH. Rooms $2.25 and up. Cafeteria -t- Sandwich Shop Good rooms, comfortable beds, ex- cellent food, fine cooking, perfect service. Hot and Cold Running Water and Telephone in every Room. $1.50 and up 60 Rooms with Bath $2.50 and $3 HENRY M. NELSON, Manager We are always mindful of our responsibility to the pub- lic and are in full apprecia- tion of the esteem its generous patronage implies.” HOTEL ROWE Grand Rapids, ERNEST W. NEIR, Manager. Michigan. Park Place Hotel Traverse City Rates Reasonable—Service Superb —Location Admirable. GEO. ANDERSON, Mgr. ALBERT J. ROKOS, Ass’t Mgr. In Kalamazoo It’s the PARK-AMERICAN Charles Renner, Manager W. D. Sanders, Asst Mer. New Hotel Elliott STURGIS, MICH. 50 Baths 50 Running Water European D. J. GEROW, Prop. NEW BURDICK KALAMAZOO, MICHIGAN In the Very Heart of the City Fireproof Construction The only All New Hotel in the city. Representing a $1,000,000 Investment. 250 Rooms—150 Rooms with Private Bath. European $1.50 and up per Day. RESTAURANT AND GRILL— Cafeteria, Quick Service, Popular Prices. Entire Seventh Fioor Devoted to Especially Equipped Sample Rooma WALTER J. HODGES, ’ Pres. and Gen. Mgr. * 4 October 28, 1931 cleanest existence of anyone I know of in his particular line, and the only objection I have ever heard expressed against him was that he is a humorist. Well, once there was a man of the people who told funny stories most of the time. And the fool people made him President and never regretted the action. We couldn’t expect another Lincoln within hundreds of years, but wouldn’t it be grand if America could have another president in 80 years who was as homely and fun-loving as ‘Lin- coln, even if he was a little deficient in his knowledge of politics? If you are invited to a formal dinner and your hostess suddenly dips her bread in the soup, wipes the gravy from her plate with another slice and finishes the performance by “dunking” her cake in the coffee, don’t be shock- ed, for she is just following the very latest of etiquette. Eddie Cantor is said to be sponsor for the idea, which is a very ancient one, from the days when grandpa cooled his coffee in his “sasser” and doughnuts were the piece de resistance. It is inculcated in his new screen play, “Palmy Days,” but has been adopted in real life in several former coffee shops—now known as “dunking” stands and doing business in a satisfactory volume. The Shuberts of the theater, Lee and Jake, have gone into bankruptcy, after strenuous efforts to keep their enter- prises afloat. Good boys, all of them. There was also Sam, who passed on some years ago, and J knew them all personally. A cleaner lot of amuse- ment purveyors never existed. Their offerings were always clean, and they had the love of their employes. Jane Addams has been presented with the $50 award of the Pictorial Review for notable achievement in 1931. It has not been many years since she was blacklisted for her peace activities. Now she is singled out and rewarded for the same deeds and words. The donors are worried be- cause she is already planning to give away the prize money. That is the very reason she came to get it in the first place. ‘Tom Mooney, innocent or guilty, has not helped his cause any by his appeal for a boycott by the world on \Califor- nia goods until he is liberated. It is expecting a little too much that the en- tire world concern itself with the Mooney case after fifteen years of fail- ure on the part of Mooney and his friends to establish his innocence. At one time J had a sort of an idea that possibly there had been a miscarriage of justice in his case and {five years ago I so expressed myself during a visit I made in San Francisco. I was imme- diately snapped up by a friend who was living in that city at the time of the trial, and taken over to the public li- brary, where the entire record of the trial was supplied to me. I was fully convinced, after reading all the evi- dence, and the further fact that the jury brought im a verdict of guilty in a few minutes after retiring, that he was lucky to escape the hangman’s knot. There have been a few unsolved crimes in this country, and most of them are myths. There are two im- mutable laws—compensation and retri- bution, It is beyond the range of the probable that with all the trials and retrials Mooney has had, he is yet un- able to establish his innocence if he really is innocent. Mooney was given an extra judicial trial by the Supreme Court of California, and re-convicted on the very evidence offered by wit- nesses in his own behalf. Legal tech- nicalities were even waived in this in- stance, and all sorts of evidence ad- mitted. Such is a statement of the facts as they appeal to the average mind as to the opportunities Mooney has had to establish that an innocent man has been confined fifteen years in MICHIGAN TRADESMAN a prison for a crime he did not com- mit. Two wrongs do not even make one right, and granting that Mooney is innocent, should the entire state of California be thrown into a boycott struggle over ‘Mooney? ‘The proposi- tion is too silly for consideration ex- cept that it illustrates the moral slant Mooney and those endorsing his pre- posterous proposal entertain. ‘The re- sult of any such effort to establish a boycott on California products, if it is to ‘be taken seriously, will be to further convince a fair-minded public that Mooney and his kind are enemies of organized society, and as such jail is a good place for them. This statement I now make in spite of the fact that some time ago, in this column, I ex- pressed the thought that though I con- sidered him guilty of the crime charged he had possibly been sufficiently pun- ished, One of the tragic events in hotel news is the statement that Hotel Ray- mond, Pasadena, built by the founder of the Raymond-Whitcomb Tours— Walter Raymond—was auctioned off the other day to satisfy a claim of about $300,000. The building itself, forty-five years ago, cost in the neigh- borhood of a million and it has a beau- tiful setting in a tract of seventy-two acres which is extremely valuable. But it is one of those cases of the constant- ly changing conditions of hotel opera- tion, which investors do not think of when ‘they are encouraging the build- ing of institutions of this class. .Con- stant changing in requirements and equipment make the regal establish- ment of to-day the passe affair of to- morrow, ‘but allowance for deprecia- tion never contemplates this fact, and this is the chiefest reason why hotel investments at ‘best are never desirable. Mr. Raymond conducted his ‘first ex- cursion to ‘California in 1888. Because of inadequate hotel facilities in Los Angeles at that time he decided to erect a hotel of his own on a hill in the suburbs of the then unimportant city of Pasadena. At that time stage coaches were the only means of trans- portation between Los Angeles and Pasadena. It was a most wonderful institution of 400 rooms. By enormous investments it has been kept on a par with other similar properties, but it has steadily lost money for years, be- cause of its enormous cost of operation, even though its rates have been seem- ingly exorbitant. From its opening day the scene of ‘brilliant social life, the Hotel Raymond housed such guests as ‘Mrs. George M. Pullman, leader, with Mrs. Potter Palmer, of Chicago society, Andrew Carnegie, Judge EIl- bert Gary of the United States Steel Corporation, Adolphus Busch, P. D. Armour, Michael Cudahy, Presidents Roosevelt and Taft; Montgomery Ward, E. H. Harriman, railway mag- nate, 'Mrs. James A. Garfield, Caruso, Melba and many other notables, Presi- dent Roosevelt, during his various visits to this institution, declared it as his favorite. 'He enjoyed especially the hotel’s cuisine, which was world famous. In a little cottage, on the premises, which was excepted when the foreclosure was made, Mr. Ray- mond, 81, will spend his declining days. The furnishngs, which cost hundreds of thousands, went under the hammer for $12,000. The railroads lost their plea for an advance of fifteen per cent, in freight rates on their plea to the Interstate Commerce Commission. Why shouldn’t they? ‘With private industries suffer- ing from depression, the agriculturist doing his durndest to keep the wolf from the door, and everyone resorting to dried apples and water, why should the investor in railroad securities be the beneficiary of the Divine interven- tion of Providence? If everybody was making money and the railroads were not, I would censure the Commission if they didn’t grant relief. But with the manufacturer in the bread line, the farmer “dunking” ‘his crusts in chick- ory and the householder moving into the highways and ‘byways trying to establish a base for resting his head, the shareholders ought to hang back until the “corner” is turned. Uncle Louie 'Winternitz sends me a simon-pure snapshot of Thomas A. Edison’s first laboratory at Fort Myers, Florida, taken before it was transplanted to Detroit, which I shall prize highly. Uncle Louie is now comfortably nested in his eerie at San Diego for the winter. Frank S. Verbeck. A series of major changes and im- provements have been completed by the owner of the Scott, at Hancock. New beds and inner spring mattresses have been added, together with much new furniture. All guest rooms have been redecorated and the radiation has been doubled for more efficient heat- ing. The men’s washroom has been entirely refixtured and much new equipment has been added to the kitchen, including a mixer, potato parer, baking grills, waffle machines, toasters, electric dish warmer and elec- tric dishwasher and dryer, says 'Man- ager Harold J. Skelly. —_>~-~-+____ Doherty Appoints M. H. A. Com- mittees, President Alfred J. Doherty, of the Michigan Hotel Association, has an- nounced his committee appointments as follows: Educational Committee—H. William Klare, general manager, Hotel Statler, Detroit, director; Ruth Mary Myhan, manager, Shamrock Hotel, South Haven, chairman; Paul |Simon, Hor- wath & ‘Horwath, ‘Chicago; M. V. Mac- Kinnon, manager, the Wardell, De- troit; Bruce E, Anderson, managing director, Hotel Olds, Lansing; L. G. Robinson, manager, Hotel Durant, Flint; A. Fred Bucher, manager Parker Inn, Albion; Paul Buckley, manager, Michigan Union, Ann Arbor. Legislative Committee—Frank R. Johnson, proprietor, Johnson’s Rustic Tavern, Prudenville, chairman; C. H. Stevenson, proprietor, Hotel Steven- son, Detroit; T. G. Longstaff, man- ager, Murphy Hotel, Mt. ‘Clemens; B. A, Sullivan, assistant to managing di- rector, Book4+Cadillac, Detroit; F, C. Martindale, proprietor, Hotel Downey, Lansing; J. Henry Pichler, resident manager, Hotel Statler, Detroit; C. W. Holden, manager, St. Clair Inn, St. Clair; J. A. ‘Cable, Lakeview Hotel, Mackinac Island; C. H. ‘Milliman, pro- prietor, Hotel Milliman, Iron Moun- tain. Season Extension Committee—J. J. Smith, proprietor, Piney Ridge, Lud- ington, chairman; J. N. Deglman, man- ager, Northland Hotel, Marquette; George Dauchy, manager, Warm Friend Tavern, Holland; L. G. Davis, manager, Wequetonsing Hotel, Harbor Springs. Relations With Other Organizations Committee—Charles M. Luce, man- ager, New Mertens ‘Hotel, Grand Rap- ids, chairman; Frank Ehrman, pro- prietor, ‘Columbia Hotel, Kalamazoo; F. E. Doherty, proprietor, Osceola Hotel, Reed City; W. H. Crabb, pro- prietor, Wilcrest Hotel, Detroit; Charles Renner, proprietor, Edgewater Club, St. Joseph. 17 Insurance Committee—B. A. Sullivan assistant to managing director, Book- Cadillac, Detroit, chairman; W. R. Duffy, manager, Pantlind Hotel, Grand Rapids; C. W. Holden, manager, St Clair Inn, St. Clair; A. J. LaLonde, proprietor, LaLonde’s Inn, Cheboygan, A. H. A. Representatives—John A. Anderson, president and general man- ager, Hotel Harrington, Port Huron. Counsel—John N. Anhut, William E, Snyder, manager of the Hotel ‘Seward and chairman of the membership committee of the M. H. A., is making plans to inaugurate a drive for new members for both the M. H. A, and the National body, in keeping with the plans of the latter organization. He will work through the regional vice-presidents, who in turn will cover their respective dis- tricts on behalf of both associations. > _____ Michigan Food For Michigan People. Detroit, Oct. 27—At the regular di- rectors’ meeting of the Home Defense League the following letter was drafted: To all city, county and State pur- chasing agents. Gentlemen: At the regular directors’ meeting of the Home Defense League, held at the Durant Hotel, Flint, Oct. 21, it was unanimous- ly agreed that a letter be written to all city, county and (State purchasing agents, requesting them to specify, so far as possible, that all future purchases be the products of Michigan farms. Starting Nov, 2, a radio program will be conducted over stations WJR, De- troit, and WBCM, Bay City, urging the people of ‘Michigan to consume Michigan farm products. We believe you will agree that the best interests of Michigan people will be promoted if we can re-vitalize Mich- igan agriculture. With four thousand grocery stores pushing the sale of Michigan farm products and with the co-operation of purchasing agents of municipal institu- tions we should be able to provide ready and profitable income to Michi- gan farmers, May we have a letter from you as to your position in this matter? C. V. Fenner, President Home Defense League. .<-o Henry D. Wilson, general insurance, Grand Rapids Trust Bldg., writes the Tradesman as follows: “I look for- ward to the arrival of the Tradesman and especially enjoy “Out Around” and “Men of Mark.” Your exposure of questionable schemes under the Realm of Rascality, is especially com- mendable. Your editorials are always well worth reading as are the front page poems and other selections.” Hotel and Restaurant Equipment H. Leonard & Sons 38-44 Fulton St., W. GRAND RAPIDS, MICH. NEW Decorating and Management FAMOUS Oyster Bar. 800 Baths Grand Circus Park. 800 Rooms .- ~ . Rates from $2 HOTEL TULLER HAROLD A. SAGE, Mgr. 18 DRUGS Michigan Board of Pharmacy. President—Orville Hoxie, Grand Rapids. Vice-Pres.—Clare F. Allen, Wyandotte. Director—Garfield M. Benedict, San- dusky. Examination Sessions — Beginning the third Tuesday of January, March, June, August and November and lasting three days.) The January and June examina- tions are held at Detroit, the August ex- amination at Ironwood, and the March and November examinations at Grand Rapids. Michigan State Pharmaceutical Association. President—J. C. Dykema, Grand Rapids. First Vice-President—F. H. Taft, Lan- sing. Second. Vice-President—Duncan Wea- ver, Fennville. Secretary—R. A. Turrell, Croswell. Treasurer—Clarence Jennings, Law- rence. ROU Danger To Merchant By Delay in Pre- senting Checks. Since a check is not money, but merely an order for the payment of money, there is a duty resting upon the holder to present it for payment with- in a reasonable time. And, where a holder delays for am unreasonable length of time in presenting a check, he acts at his peril and, under certain circumstances, may suffer loss thereby. Of course, mere delay in presenting a check will not, as a usual thing, re- . lease the maker from liability unless held so long as to bring it within the statutes of limitation, But, on the other hand, if the maker can show that his rights have been prejudiced by the delay in presentation, we have an en- tirely different situation and one that may result in the loss of the right of the holder to enforce payment, For illustration, let us take the following case. Here a merchant received a check for $40 to be applied upon the account of a customer who lived in the same town that the merchant was located in, The check was drawn upon a local bank, and the merchant might have stepped across the street and cashed the check upon its receipt had he want- ed to do so. Instead of this, or of depositing the check upon receipt, the merchant kept the check in his cash register for about ten days, and then forwarded it with other checks for collection to a bank several hundred miles away. This bank upon receipt of the check sent it in the usual course of business to the bank upon which it was drawn, but the latter closed its doors before the check was paid. Upon this happening, the merchant appealed ‘to the customer to make good upon the check. The customer refused on the ground ‘that when the check was issued, and for several days thereafter, he had a sufficient balance to take care of the check had it been presented. The contention being that the failure of the merchant to prompt- ly present the check was the sole cause of it not being paid. The merchant could not see this at all, and, while the amount was not large, brought suit to enforce payment. This then squarely raised the question of whether or not the delay of over ten days on the part of the merchant in presenting the check released ithe maker. In holding the merchant was not entitled to enforce payment, Dbe- cause of his unreasonable delay in pre- senting the check, the court said: MICHIGAN TRADESMAN “If the check had been presented the day it was received, or the day there- after, the evidence shows it would have been paid in full. Instead of so pre- senting it (the merchant) forwarded the check some 200 miles distant, and, so far as the record shows, it was not in fact presented to the bank until af- ter it had closed its doors. “Was this check presented within a reasonable ‘time after its issuance? If not so presented, then the (customer) is released from liability, and he should be entitled to charge the same against the (merchant), or, in other words, to have it credited to his account, regard- less of whether the (merchant) receiv- ed the proceeds of the check. “Tt is a well-settled proposition of law that, where a person receives a check in the town where the drawee bank is located, it must be presented before the close of the next business day. We are abundantly satisfied that said check was not presented within a reasonable time. This being true, the loss which occurred must fall upon the (merchant).” The foregoing case illustrates one of the greatest dangers to a merchant in not promptly presenting checks, and there are others. For example. The death or insolvency of the maker of a check before it is presented, while not relieving the latter from liability there- on, may be the change of circumstances make it more diffcult for the holder to collect. In the light of which it is clear that a merchant in retaining checks as he would money, perhaps carrying them around in his pocket or filing them in his safe, may be exposing himself to risk from a number of sources. For any unreasonable delay in making presentation will place whatever risk arises thereby squarely on the holder. So, by following a rule to present checks promptly, a merchant has noth- ing to lose and may, in a given case, save himself a lot of trouble and per- haps prevent a positive loss. Leslie Childs. ——_> >. > ____ The Mystery of Perfumes. Perfume and its effects have always been something of a mystery to man, and even to woman, who has tested its powers and dangers more thoroughly. The American Weekly has an interest- ing article on the Mystery of Perfumes - from which we abstract the following: ‘Nature is the original perfume maker, but even she does not please all noses by any means. ‘Though most all men and women would agree that the fragrance from a field of flowers is delightful, the much keener-nosed dog is not interested unless the field by chance contains a plant known scien- tifically as Chenopodium Olidum. In that case the dog will go into raptures, inhaling its scent and proving his ap- preciation by rolling in it. [How little man agrees with the canine opinion of that particular perfume is shown by the plant’s common name, which is “stinking goosefoot.” Dr, C. J. 'S. Thompson, in his recent book, “The ‘Mystery and Lure of Per- fume,” published by the ‘Bodley Head, London, has gone into all that is known on the subject and shows the powerful influence of perfumes from the earliest times. Eden was a garden, full of flowers, and not until Adam and Eve got dispossessed were they sup- posed to have known any sort of a bad smell, Some perfumes, Dr. Thompson finds, are so repulsive to certain men as to cause headaches and even nausea. Many hay fever sufferers wish the use of perfume were a state’s prison of- fense. Even agreeable ones can be harmful. A French journal recently recorded ithe case of a young woman who saturated her linen clothing and even her apartment with patchoulli. “Loss of appetite, depression and in- somnia followed and, in the end, she became a victim of neurasthenia.” “There is a curious difference,’ the author finds, “between the odors pre- ferred by men and women. Women, as a rule, show a distinct liking for perfumes in which mint, citronella, rose, violet and softer odors are com- bined; while men have a preference for musk, lavender, cedar, sandal or per- fumes in which they take part.” Dogs undoubtedly know their mas- ter’s personal odor and when he is sick or nervously distraught enough to change that odor, the animal recognizes that something is wrong. In the mid- dle ages it was frequently recorded that a saintly person died “in the odor of sanctity.’ This seems to have been no mere figure of speech but a reality. St, Polycarp was especially mentioned as smelling sweet at his death. Quoting an American physician, Dr. Thompson says that the “odor of sanctity’ has a neuropathic explana- tion. The physician declared that the odor may have been due to disease or emitted during conditions of hysterical excitement and religious exaltation. He instanced ‘that persons suffering from suppurative conditions, emitted an aromatic odor like strawberries which was produced by tthe invasion of the pus by the bacillus pyogenes and that when turpentine had been administer- ed they diffused an odor of violets. “The odor of sanctity,’ Dr. George Dumas, of Paris, states, “has been compared to the perfume of the lily, rose, the violet and the pineapple.” St. Theresa’s “odor of sanctity” he lays to diabetic acetonaemia because the breath of diabetics is well-known to ‘have a peculiar sweet smell. Considering that the human nostrils are assaulted by so many smells, it is a mercy that the nerves of ithat sense tire easily, In hunting a smell it is October 28, 1931 always well to remember ‘that. “the first sniff is ‘the best sniff.” As Kipling has written: “Smells are surer than sounds or sights to make your heartstrings crack.” se Battle Creek Druggists Will Entertain Kalamazoo Pill Pounders. Battle Creek druggists will be hosts to their Kalamazoo business fellows and to the numerous salesmen who call on them for wholesale houses Tuesday night, November 3, in Post Tavern, in a cabaret dinner entertain- ment, With Harry Cecil, noted Detroit en- ertainer, to serve as master of cere- monies, the local druggists and their wives expect that the event will have an attendance of about 250. Jerry Koon, chairman of the party, states that the program committee has deliberately planned to keep formal speakers off the program, There will be no discourses on how to mix chem- icals without blowing the roof off the building, nothing will be allowed about means of overcoming sales resistance, and the first person to mention busi- ness depression will be informed that there’s bad weather brewing and the sergeant-at-arms will hand him a rain check, In other words it is purely a program of fun, - A turkey dinner will be served in the main dining room of the ‘Tavern, which will be turned into a cabaret for the forepart of the program. Harry Cecil, who will serve as master of ceremonies, ‘presided recently in that capacity at ‘the magicians convention BROOKSIDE BRAND WHISK BROOMS AMSTERDAM ‘BROOM CO. STERDAM, N.Y ALL STYLES AND PRICES THE LATEST AND BEST YEAST CANDY WILL NOT SPOIL DELIGHTFUL TO EAT EVERYBODY'S FAVORITE A Convenient 5c Package that can safely be carried in the pocket. Families buy it by the box. Order liberally of your Jobber, or NATIONAL CANDY CO., INC. PUTNAM FACTORY Grand Rapids, Mich. ORIGINATORS AND MAKERS Be 7 & 2 es Cy 2 October 28, 1931 MICHIGAN TRADESMAN 19 in Columbus, and his ttalents drew praise from Columbus newspapers. The program has not been completed but it will include Al Caroselle & Son, a musical and ventriloquist act. A boxing exhibition also is planned. Aifter the dinner a dance will be theld on the Post Tavern bridge. The Battle Creek Retail Druggists Association which is sponsor of the event has twenty-eight members but the party is for the whole druggist trade. With druggists dealing in such varied lines as tobacco, candy, fishing tackle and radios, besides tobacco and drugs and ice cream, the extending of the invitations to salesmen in these various lines will make the affair one of the most largely attended purely so- cial events ever staged there. There are forty-two drug stores in Kalamazoo, proprietors of which are being invited. N, J. Freeman is president of the lo- cal association, Howard Chambers is vice-president and Arthur Luck is secretary-treasurer, The entertainment committee for the party consists of Charles McSherry, chairman; Paul Dowd and J. Dean Reid. Reservations are being handled by Ernest Wolfe.—Battle Creek News. —__>-.+—____ Back Recognizing Contest. A man’s back is often as recogniz- able as his face. Taking advantage of this fact, a drug store in Greensburg, Ind., once held a “Back Recognizing Contest” and stimulated interest in its photographic department. Back view pictures were taken of a score or so of the town’s leading citi- zens, and these were posted in the win- dow. The prizes — consisting of cameras and camera supplies—were, of course, awarded to those who guessed the greatest number of backs. As the contestants were required to fill out a contest blank, the names se- cured in this way made up a live mail- ing list for the department. Some Points on Holding One’s Clien- tele, (Continued from page 12) handling in that case was the finest kind of merchandising. It was a pre- ferred instance of doing instead of either arguing or bellyaching. The steps he took turned disadvantage into opportunity. He actually capitalized the low offering of his competitor into material for the benefit of Jimpson’s store. Such wakeful, aggressive tactics is indicated every day in every store, re- gardless of time or place or ‘the line of business. The merchant who under- stands this and acts on it never has cause to worry much about what the other fellow is about. On the other side—and this may profitably be allow- ed to sink in—no extraneous factor ever will or ever can take the place of such bright activity, Fully as important is it to understand that every day is sale day in every store. We open for business at a giv- en time, We remain open during cer- tain hours. Expenses for business in those hours and both expenses and profits must be gleaned during those times or we are distinctly out of luck. Certain lines, such as butter, eggs, milk, bread and bacon run along about so fast, automatically. Our great danger is to fall into the way of taking orders, filling them and letting it go at that; but there is not a merchant worth while in any line who does not do more than that. He is planning to- day what his effort shall be next week. His sales for this week or even fur- ther ahead than that, are all ready to move along in proper order. But as he works at the routine of regular busi- ness, his mind works ahead. Business is selling. There is noth- ing more centrally crucial than selling. The merchant able to realize this will see the force of Hank’s food sale tactics. Paul Findlay. Oakes St. one price to all. Grand Rapids Michigan HOLIDAY GOODS Our 1931 line now on display in Grand Rapids — in our own building 38-44 The display is the best ever—and prices are down—and the goods are right. Come in and look it over. This is your invitation —everything marked in plain figures— Hazeltine & Perkins Drug Co. Manistee WHOLESALE DRUG PRICE CURRENT Prices quoted are nominal, based on market Acids Boric (Powd.)-. 10 @ 20 Boric (Xtal) -.10 @ 20 Carbolic - 38 @ 44 Citric —_.. @ 55 Muriatic @ 8 Nitrie ...._ @ 15 Oxalie ....-.--_. 15 @ 26 Sulphuric 3%~@ 8 ‘Tartarie 38 @ 52 Ammonia Water, 26 deg... 07 @ Water, 18 deg... 06 @ Water, 14 deg.-. 5%@ 13 Carbonate ------ 20 @ Chloride (Gran.) 08 @ Fir (Oregon) -- ‘ 65@1 Pert rolu Sena See 2 00@2 25 Barks Cassia (ordinary)- 25@ 30 Cassia (Saigon) -- 40@ 60 Sassafras (pw. 50c) @ 40 snap Cut (powd.) $0G) 2 15@ 25 Berries Cube .22.50 @ 75 Pigh - 2 . @ 2 funtper ..--...... 10@ 20 Prickly Ash ------ @ 50 Extracts Licarice —....__.__ 60@ 75 Licorice, powd. -. 60@ 70 Flowers Arnica -....._... 15@ 80 Chamomile Ged.) 35@ 45 Chamomile Rom. @ Gums Acacia, Ist ..-._- @ 50 Acacia, 2nd ----- @ 45 Acacia, Sorts -_. 20@ 30 Acacia,, Powdered 22@ 35 Aloes (Barb Pow) 30@ 45 Aloes (Cape Pow.) 25@ 35 Aloes (Soc. Pow.) ao 80 Asafoetida Pow, <2. @ 7 Camphor ---.---- 87@ 96 Gugige _.. @ 60 Guaiac, pow’d --- @ 70 Kine: @1 25 Kino, powdered_. @1 20 VIPR @1 15 Myrrh, powdered @1 25 Opium, powd. 21 00@21 50 Opium, gran. 21 00@21 50 Shellac, Orange 40@ 650 Shellac, White 55@ 70 Tragacanth, pow. 1 25@1 50 Tragacanth -... 1 75@2 25 Turpentine ~.._. @ 2 insecticides Arsenic... — %7@ 20 Blue Vitriol, bbl. @ 06 Biue Vitriol, less 07@ 156 Bordea. Mix Dry 10%@ 21 Hellebore, White powdered -..-.. 15@ 25 Insect Powder. 3@ 40 Lead Arsenate, Po. 11 @265 = and Sulphur EE 23 Paris Green --.. %@ 45 Leaves Buchu ... @ 60 Buchu, powdered @ 60 Sage, Bulk --.... 25@ 30 Sage, % loose -. @ 40 Sage, powdered... @ 35 Senna, Alex. -... 50@ 75 Senna, Tinn. pow. 30@ 35 Uva Ural... 20@ 25 Olls Almonds. Bitter, true, 62. . @ 50 Almonds, Bitter, artificial ..____ 3 00@3 25 Almonds. Sweet, ue 22 1 50@1 80 Almonds, Sweet, imitation --.. 1 00@1 25 Amber, crude -. 75@1 00 Amber, rectified 1 50@1 75 AMine 2 1 50@1 75 Bergamont -... 6 00@6 25 Cajeput ------.. 1 50@1 75 Cassia ......-.-. 3 00@3 25 Castor 1 40@1 60 Cedar Leaf -.-.. 2 00@2 25 Citronella -..--. 75@1 20 Cloves -..-.---. 3 00@3 2 Cocoanut ~~... Cod Liver ------ 1 40@2 00 Croton . ...--. 8 00@8 35 Cotton Seed -_.. 1 25@1 50 Cubeba _______. 5 00@5 25 Eigeron: _......... 4 00@4 25 Eucalyptus -.. 1 00@1 26 Hemlock. pure_. 2 00@2 25 Juniper Berries. 4 00@4 25 Juniper Wood ~- 1 50@1 75 Lard, extra -... 1 55@1 65 Lavender Flow... 6 00@6 2% Lavender Gar’n_ 1 25@1 50 Lemon 2 00@2 25 Linseed, boiled, bbl. @ 68 Linseed, raw, bbl. @ 65 Linseed, bld., less 75@ 83 Linseed, raw, less 72@ 80 Mustard, artifil. os. @ 30 Neatsfoot -.____ 1 25@1 35 Olive. purs -... 8 00@5 00 Olive, Malaga, yellow -.._.___ 2 50@3 00 Olive, Malaga, green -._..._.. 2 85@3 25 Orange, Sweet 6 00@6-25 Origanum, pure. @2 50 Origanum, com’l 1 00@1 20 Pennyroyal _... 3 25@3 50 Peppermint -... 4 50@4 75 Rose, pure -__. 13 50@14 00 Rosemary Flows 1 50@1 75 Sandelwood, E. Ee 12 50@12 75 Sassafras, true 2 00@2 26 Sassafras, arti’l 75@1 00 Spearmint -_-.. 4 (0@4 25 Sperm 1 25@1 50 Tansy 0O@6 25 Ter US .. 65@ 75 Turpentine, bbl. _. @ 47 Turpentine, less 54@ 62 Wintergreen, feat 6 00@6 25 Wintergreen, sweet biveh ..___ --- 3 00@3 25 Wintergreen, art 75@1 00 Worm Seed -.__ 6 00@6 26 6 Wormwood .. 10 00@10 25 Potassium Bicarbonate —____ 35@ 40 Bichromate —____ 15@ 25 Bromide —________ 69@ 85 Bromide ._.._ 4 TE Chlorate, gran’d_ o 28 Chlorate, powd. 16@ 23 OF Atal 7@ 24 Cyanide -_._.. 22@ 90 Iodide 2 4 34@4 55 Permanganate __ 22%@ 35 Prussiate, yellow 35@ 45 Prussiate, red _. 70@ 75 Sulphate 35@ 40 Roots Alkanet 30@ Blood, powdered___ 30@ 40 Calamus -_______ 25@ Elecampane, pwd. 20@ 30 Gentian, powd. . 20@ 30 Ginger, African, powdered ______ 20@ 25 Ginger, Jamaica. 40@ 60 Ginger, Jamaica, powdered ______ 35@ Goldenseal, pow. 3 00@3 50 Ipecac, powd. __ 3 00@3 60 Licorice 5 35@ Licorice, powd.__ 15@ 25 Orris, powdered. 35@ 40 Poke, Powdered 25@ 40 Rhubarb, powd. __ @1 Rosinwood, powd. @ 60 Sarsaparilla, Hond. ground Sarsaparilla, Mexic. @ 60 Squills 35 Squills, powdered 79@ 80 Tumeric, powd._. 15@ 25 Valerian, powd. _. @ 650 Seeds Anise 20@ 30 Anise, powered @ 35 Bird: ta 13@ 17 Canary 10@ 15 Caraway, Po. 30 25@ 30 Cardamon -_____ 2 25@2 50 Corlander pow. .30 15@ 25 ee un ES OO ~~ 20@ 36 Fl 6%@ 15 Flax, ground _. 6%@ 15 Foenugreek, pwd. 15@ 25 a 8@ 15 Lobelia, powd. -__._. @1 100 Mustard, yellow 10@ 20 Musard, black... 20@ 25 Porny .... 15@ 25 Games 2 00@2 25 Sabadilla -....___ 45@ 50 Sunflower _______ 12@ 18 Worm, American 25@ 30 Worm, Lavant — 5 00@5 75 Tinctures Aconite .W. @1 80 aloes @1 56 Asafoetida _____- @2 28 Bruen 2 @1 50 Belladonna _._..__ @1 44 Benzoin —.. @32 28 the day of issue. Benzoin Comp’d- @2 40 Buche 2.1... @2 16 Cantharides --.. @2 52 Capsicum ----- an @2 28 Catechu ......-- @1 44 Cinchona. ........~ @2 16 Colchicum ------ @1 80 Cubete .......4. @2 76 Digitalis ........... @2 04 Gentian ______. fe @1 35 Gueise ....... @2 28 Guaiac, Ammon._ @2 04 lodine: 3.4 ¢: 25 Iodine, Colorless_ 1 50 bot, Ce 2. = 56 King .....0.4c50 1 44 Myrrh onc @2 52 Nux Vomica -_-- @1 80 Ontum .... @5 40 Opium, Camp. -. @1 44 Opium, Deodorz’d @5 40 Rhubeash os. @1 92 Paints Lead, red dry -. 134%@13% Lead, white dry 134%@13% Lead, white oil 134%@13% Ochre, yellow bbl. @ 2% Ochre, yellow less 3@ 6 Red Venet’n Am. 3% @ 7 Red Venet’n Eng. 4@ 8 Puy ww :6 6S Whiting, bbl. ___ @ 4% Whiting 5%@10 Rogers Prep. .. 3 45@2 65 Msceillaneous Acetanalid ...__. 67@ 7 Al 0o@ 12 Alum. powd. and Sround ........ 09@ 16 Bismuth, Subni- wate ......... 2 12@2 40 Borax xtal or powdered ..___. 06 13 Cantharides, po. 1 Ph 60 Calomel -_______ 2 40@2 70 Capsicum, pow’d 42@ 65 Carmine .... | 8 00@9 00 Cassia Buds -._ 35@ 45 Chives 35 45 Chalk Prepared. 14 16 Shloroform ______ 47@ 54 Choral Hydrate 1 20@1 60 Cocaine _ 12 85@13 85 Cocoa Butter _... 40@ 90 Corks, list, less 30710 to 40-10% Copperas ..._.___ 3%@ 10 Copperas, Powd. 4@ lv Corrosive Sublm 1 75@2 00 Cream Tartar __._ 28@ 42 Cultle bone ___ 4u@ bv Dextring o ~— 6%4@ 16 Dover’s Powder 4 0U0@4 50 IKXmery, All Nos. 10@ 15 bmery, Powdered @ 16 Epsom Salts, bbls. @03% Kpsom Salts, less 3%@ 10 Ikrgot, powdered __ @4 00 Flake, White ___ 15@ 20 Formaldehyde, Ib. 09@ 35 Goelating 60@ 70 Glassware, less 55% Glassware, full case 60%. Glauber Salts, bbl. 02 Glauber Salts less 069 8 Glue, Brown ____ 20@ 30 Glue, Brown Grd 16@ 22 Glue, White ____ 27% 35 Glue, white grd. 2g 35 Glycerine ... 16@ 35 Hom 75@ 9% odie 6 45@7 00 lodoform 8 00@8 30 Lead Acetate _ 17@ 25 MACO @1 60 Mace powdered__ @1 60 Menthal 5 50@6 20 Morphine ____ 13 58@14 33 Nux Vomica ____ 26 Nux Vomica, pow. 15@ 26 Pepper, Black, pw. 35@ 45 Pepper, White, po. 55@ 65 Pitch. Burgundy. 10@ 30 Qussis 15@ 20 Quinine, 5 oz. cans @ 60 Rochelle Salts _. 22%@ 35 Saccharine _____ 2 6U@2 76 Sakt Peter .._._ 11@ 32 Seidlitz Mixture 30@ 40 Soap, green __._. 15@ 30 Soap, mott cast _. @ 26 Soap. white Castile, COae oe @15 00 Soap, white Castile less, per bar _.. @1 60 Soda Ash _______ 3@ 10 Soda Bicarbonate 3%@ _ 10 Soda, Sal ______ 02%@ 08 Spirits Camphor @1 20 Sulphur, roll _.. 4@ 11 Sulphur, Subl. _. 4%@ 10 2 Tamarinds ______ @ 2% Tartar Emetic _. 50@ 60 Turpentine, Ven. 50@ 765 Vanilla Ex. pure 1 50@2 00 Venilla Ex. pure 2 25@2 50 Zine Sulphate _. 06@ 11 Webster Cigar Co. Brands Websterettes 33 50 Cincos 3 50 3 Webster Cadillacs __ 75 00 Golden Wedding Panatellas ......__ 75 00 Commodore -.....___ 95 60 MICHIGAN TRADESMAN GROCERY PRICE CURRENT These quotations are carefully corrected weekly, within six hours of mailing and are intended to be correct at time of going to press. Prices, however, are liable to change at any time, and merchants will have their orders filled at mar- ket prices at date of purchase. For price changes compare with previous issues DECLINED ADVANCED KC Baking Powder Baked Beans Pork Smoked Meats AMMONIA ROLLED OATS CANNED FISH Parsons, 64 0Z. ------ 2 95 Purity Brand Clam Ch’der, 10% oz. 1 35 Parsons, 32 oz. ------ 3 . Instant Flakes Clam Chowder, No. 2. 2 75 94 3 ib. —..--------—-- 6 25 10 lb. pails, per doz. 9 40 15 lb. pails, per doz. 12 60 25 lb. pails, per doz. 19 15 25 lb. pails, per doz. 19 15 APPLE BUTTER Quaker, 24-21 oz., doz. 210 Quaker, 12-38 oz., doz. 2 00 BAKING POWDERS Arctic, 7 oz. tumbler 1 35 Royal, 2 oz., doz. ---- 93 Royal, 4 oz., doz. -—- 1 80 Royal, 6 oz., doz. ---- 2 45 Royal, 12 oz., doz. -—- 4 80 Royal, 2% Ibs., doz.-- 13 75 Royal, 5 lbs., doz.--—- 60 KC, 10c size, 8 oz. --- 3 60 KC, 15c size, 12 oz. -- 5 40 KC. 20c gize, full lb.- 7 20 KC. 25c size. 25 oz. -- 9 20 KC, 50c size, 60 oz. -- 8 80 KC, 5 lb. size -------- 6 75 KC, 10 lb. size -------- 6 50 BLEACHER pag a Clorox, 16 og., #43 -- Lizzie, 16 oz., 128 ---- 2 16 BLUING Am. Ball,36-1 0z.,cart. 1 00 Boy Blue, 18s, per CS. 1 35 BEANS and PEAS 100 lb. bag Brown Swedish Beans 9 00 Dry Lima Beans 100 Ib. 7 50 Pinto Beans 9 Bb Red Kdney Beans White H’d P. Beans 3 80 Black Eye Beans -- Split Peas, Yellow -- 5.69 Split Peas, Green ---- 6.50 Scotch Peas 5 20 BURNERS Queen Ann, No. 1 and 2, doz, —------------ 1 36 White Flame, No. 1 and 2, doz. -------- 2 26 BOTTLE CAPS Obl. Lacquor, 1 gross pkg., per gross ------ 15 BREAKFAST FOODS Kellogg’s Brands. Corn Flakes, No. 136 2 85 Corn Flakes, No. 124 2 85 Pep, No. 224 ---------- 2 70 Pep, No. roman. No. 424 --- 2 70 Bran Flakes, No. 624 2 40 Bran Flakes, No. 602 1 50 Rice Krispies, 6 oz. -- 2 25 Rice Krispies, 1 0z. -- 1 10 Kaffe Hag, 12 1-lb. Cans © oo 50 All Bran, 16 0z. ----- 2 25 All Bran, 10 oz. ------ 2 70 All Bran, % oz. ---- 2 00 BROOMS Jewell, doz. ----------- 5 25 Standard Parlor, 23 Ib. 7 00 Fancy Parlor, 23 lb. 8 00 Ex, Fancy Parlor 25 lb. 8 40 Ex. Fey. Parlor 26 Ib. : 4 ee —— ee Toy Whisk, No. 3 -------- 2 25 Small, 24s __ Small, 48s —- - 8 50 Large, 188... 3 25 China, large, 12s ----3 05 Chest-o-Silver, lge. SJ SRSA NII ot ay mom Nie ox a mow Pissed = ett a ar = i | Small 248 ~-_..__-.- 177% Small, 48s —..------ 3 60 large, 18s ._—_.--_- 3 25 Regular Flakes pocmecseaes Eee o/¢ *3 25 *Billed less one free display package in each case. Post Brands. Grape-Nuts, 24s ~----- 3 80 Grape-Nuts, 100s ---. 2 75 Instant Postum, No. 8 5 40 Instant Postum, No. 10 4 50 Postum Cereal, No. 0 2 25 Post Toasties. 36s -- 2 85 Post Toasties, 248 -- 2 85 Post’s Bran, 24s ---. 2 45 BRUSHES Scrub Solia Back, 8 in. -.-- 1 50 Solid Back. 1 in. 1 75 Pointed Ends ----- 1 25 Stove Shaker --------------- 1 . No. 50 ------------ one ; Peerless -------------- 26 Shoe No. 4-0 ~-------------- 2 25 No. 2-0 --------~------ 3 00 BUTTER COLOR Dandelion ~----------- 2 85 CANDLES Electric Light, 40 lbs. 12.1 Plumber, 40 lbs. - 12.8 Paraffine, 68 --------- 0 Paraffine, 12s - ee . Wicking -------------- Tudor, 6s. per box -- 30 CANNED FRUITS Hart ©5274 Apples No. 10 --------------- 5 25 lackberries : No. 2 ” pene 3 35 Pride of Michigan ---- 3 25 Cherries Mich. red, No. 10 ---- Red, No. 10 ---------- 7 75 Red, No. 2 ---------- 3 50 Pride of Mich. No. 2. 3 00 Marcellus Red -------- 2 55 Special Pie --------- a 16 Whole White -------- 3 25 Gooseberries No. 10... 50 Pears 19 oz. glass ~----------- Pride of Mich. No. 2% 3 60 Plums Grand Duke, No. 2%-- 3 25 Yellow Eggs No. 2%-- 3 25 Black Raspberries No. 2 3 65 Pride of Mich. No. 2-- 3 10 Pride of Mich. No. 1-- 2 35 Red Raspberries Dee ca 4 50 ae ee REE 3 15 Marcellus, No. 2 ------ 3 60 Pride of Mich. No. 2-- 4 00 Strawberries No. 2 ---------------- 4 25 Nod 2. ee 3 00 Marcellus. No. 2 ----- 3 25 Pride of Mich. No. 2-- 3 60 Clams, Steamed. No. 1 Clams, Minced, No. 4% Finnan Haddie, 10 oz. Clam Bouillon, 7 oz. Chicken Haddie, No. 1 fish Flakes, small -- Cod Fish Cake, 10 oz. Cove Oysters, 5 oz. -- Lobster, No. %, Star 2 90 Shrimp, 1, wet --.... 15 Sard’s, % Oil, Key ~_ 5 25 Sard’s, 4% Oil, Key —_ 5 25 Sardines, 4% Oil, k’less Salmon, Red Alaska__ Salmon, Med. Alaska Salmon, Pink, Alaska Sardines, Im. %, ea. 10@zz Sardines, Im., \%, ea. 5 Sardines, Cal. _. 1 15@1 40 Tuna, % Curtis, doz. 2 65 Tuna, 4s, Curtis, doz. 1 80 Tuna, % Blue Fin -. 2 00 Tuna, is, Curtis, doz. ft DO CO A OT OT BO DO pt BO BO 69 BO Go DO CANNED MEAT Bacon, Med. Beechnut 2 70 Bacon, Lge. Beechnut 4 50 Beef, No. 1, Corned -. 2 50 Beef No. 1, Roast -. 8 00 Beef, 2% oz., Qua., sli. 1 35 Beef. 4 oz. Qua. sli. 2 25 Beef, 5 oz., Am. Sliced 3 00 Beef, No. 1, B’nut, sli. 4 50 Beefsteak & Onions, s 3 70 Chili Con Car., 1s -_.. 1 20 Deviled Ham, %s -... 1 50 Deviled Ham, %s _--. 3 85 Hamburg Steak & Onions, No. 1 ....-. 3 15 Potted Beef, 4 oz. _... 1 10 Potted Meat, % Potted Meat, % Potted Meat, % Potted Ham, Gen. % 1 465 Vienna Saus. No. % 1 36 Vienna Sausage, Qua. 90 Veal Loaf, Medium _. 2 25 Baked Beans Camppoells =... Ib Quaker, 16.07.02. 70 Fremont, No. 2 ---.-- 1 25 Van Camp, med. ---. 1 25 CANNED VEGETABLES Hart Brand Baked Beans Medium, Plain or Sau. 170 No. 10 Sauce 4 50 Lima Beans Little Dot, No. 2 ---- 2 80 Little Quaker, No. 10 13 00 Little Quaker, No. 1 -- 1 80 i 80 Bapy, No. t 1 Pride of Mich. No. 1_- 1 55 Marcellus, No. 10 ---. 8 20 Red Kidney Beans 1062 ~. 6 35 String Beans Little Dot, No. 2 ---. 3 20 Little Dot, No. 1 -.-- 2 40 Little Quaker, No. 1-. 1 90 Little Quaker, No. 2 _. 2 90 Choice Whole, No. 10.12 75 Choice Whole, No. 2__ 2 56 Choice Whole.. No. 1--1 70 Cut, No. 10 — - 10 25 Cut, No. 2 -_. -- 210 Cut, No.1 1 60 Pride of Mich. No. 2. 1 75 Marcellus, No. 2 ---. 1 50 Marcellus, No. 10 -.-_ 8 25 Wax Beans Litlet Dot, No. 2 ---. 2 75 Little Dot, No. 1 -... 1 90 Little Quaker, No. 2_. 2 65 Little Quaker, No. 1 1 80 Choice Whole, No. 10_12 50 Choice Whole, No. 2_. 2 50 Choice Whol, No. 1_. 1 76 Cut No. 10 10 25 Mt NO. 22 2 16 Cut; No. 12 1 45 Pride of Michigan —-- 1 75 Marcellus Cut, No. 10_ 8 25 Beets Small, No. 2% —--_--- 3 00 Etxra Small, No. 2 -__ 3 00 Fancy Small No. 2 -. 2 Pride of Michigan ~~. 2 20 Marcellus Cut, No. 10. 6 50 Marcel. Whole, No. 2% 1 85 Carrots Diced, No. 2 —------- 1 30 Diced, No. 10 ---_---- 7 00 Co Golden Ban., Golden Ban., No, 2--1 90 Golden Ban., No. 10 10 00 Little Dot. No. 2 --.. 1 70 Little Quaker, No. 2 1 70 Little Quaker, No. 1-1 35 Country, Gen., No. 1-..1 35 Country Gen., No. 2_. 1 70 Pride of Mich., No. 5_ 5 20 Pride of Mich., No. 2 1 60 Pride of Mich.. No. 1_ 1 25 Marcellus, No. 5 -__. 4 30 Marcellus, No. 2 ---. 1 40 Marcellus, No. 1 --.. 1 15 Fancy Crosby, No. 2.. 1 70 Fancy Crosby, No. 1_. 1 45 Peas Little Dot. No. 1 ---. 1 70 Little Dot. No. 2 ---. 2 50 Little Quaker, No. 10 12 00 Little Quaker, No .2.. 2 36 Little Quaker, No. 1 bifted E. June, No. Sifted E. June, No. 5_. 5 75 Sifted E. June, No. 2-- 1 85 Sifted E. June, No. Belle of Hart, No. 2. 1 85 Pride of Mich.. No. 10 8 75 Pride of Mich., No. 2__ 1 66 Marcel., BE. June, No. 2 1 40 Tem: Templar E. Ju., No. 10 7 00 Pumpkin INO. 10 4 35 ING. te es 1 35 INO, 2 ee 1 05 Sauerkraut No. 10) es 00 NO. 2% 2 1 60 MO. 2) 20 1 25 Spinach NG, 246) 22 2 25 NOi 2 oo 1 80 Squash Boston, No. 3 -__-... .- 1 80 Succotash Golden Bantum, No. 2 2 40 Little Dot, No. 2 -.-. 2 35 Little Quaker ~_._____ 2 26 Pride of Michigan —. 2 05 Tomatoes No. 10 No. 2% INO, ee ee 1 Pride of Mich., No. 2% 2 10 Pride of Mich., No. 2_.1 40 CATSUP pniders, 3 07.35 1 35 Sniders, 14 0z, ~-______ 215 Sniders, No. 1010 ____ .90 Sniders, Gallon Glass_ 1 25 CHILI SAUCE Sniders, 8 0z. __-.-____ 2 10 Sniders, 14 oz. __._____ 3 00 Sniders, No. 1010 ____ 1 25 Sniders, Gallon Glass_ 1 45 OYSTER COCKTAIL Sniders, 8 oz, --_______ 2 10 Sniders, 11 oz. _-______ 2 40 Sniders, 14 oz 3 Sniders, CHEESE Roquefort .-._..._____ 60 ‘Wisconsin Daisy _______ 19 Wisconsin Flat ~_______ 19 New York June ____ Sap Sago -_...________ 40 Brick | oe a 19 Michigan Flats __._____ 19 Michigan Daisies ___.___ 19 Wisconsin Longhorn ____. 19 Imported Leyden ______ 27 1 lb. Limberger _______ 26 Imported Swiss _______ 58 Kraft Pimento Loaf __ 27 Kraft America Loaf __ 25 Kraft Brick Loaf ___.__ Kraft Swiss Loaf ______ Kraft Old Eng. Loaf__ 45 Kraft, Pimento, % Ib. 1 85 Kraft, American, % Ib. 1 85 Kraft, Brick, % Ib. __ 1 85 Kraft Limburger,\ Ib. 1 85 rn : No. 3_. 3 60 CHEWING GUM Adams Black Jack ---- 65 Adams Bloodberry ---- 65 Adams Dentyne ------ 65 Adams Calif. Fruit -- 65 Adams Sen Sen 5 Beeman’s Pepsin ------ 65 Beechnut Wintergreen Beechnut Peppermint-- Beechnut Spearmint -- __ Doublemint a Peppermint, Wrigleys -- 65 Spearmint, Wrigleys -- 65 ate 0 Juicy Fruit -.--------- 65 Krigley’s P-K -.------- 65 Zeno 2 oe 65 PToaherry. 26-2225 65 COCOA LES TR rt | Bory rr nye =r Droste’s Dutch, 1 lb._. 8 60 Droste’s Dutch, % Ib. 4 50 Droste’s Dutch, % lb. 2 35 Droste’s Dutch, 5 lb. 60 Checolate Apples ---. 4 50 Pastelles, No. 1 2 60 Pastelles, % Ib. --- 6 60 Pains De Cafe —---..-- 3 00 Droste’s Bars, 1 doz. 2 00 Delft Pastelles __---- 2 15 1 lb. Rose Tin Bon Bons soo 18 00 7 oz Rose Tin Bon Oe oo 00 13 oz. Creme De Cara- que =... Soto aoe 13 20 12 oz. Rosaces -..--.- 10 80 % lb. Rosaces -------- 7 80 % Ib. Pastelles ------ 3 40 Langnes De Chats -. 4 80 CHOCOLATE Baker, Caracas, %s ---- 37 Baker, Caracas, %s —-.- 35 SLOTHES LINE Femp, 50 ft. -.. 2 00@2 25 a Cotton, 50 f te 75@2 00 Braided, 50 ft. -_-___ 1 90 Sash Cord ------ 2 00@2 35 COFFEE ROASTED Blodgett-Beckley Co. Old Master -_---_--. — 40 Lee & Cady 1 ib. Package Breakfast Cup --.-.-. 20 TADGIEY. oo 17 Quaker Vacuum -.--_- 33 Wedrow 2a 29 Morton House -_.._.. 37 RONG 225 - 27 Imperial ~_- ne OF Majestic: ooo 30% Boston Breakf’t Blend 25 McLaughiin’s Kept-Fresh Coffee Extracts M. Y., per 100 ...... Frank’s 5@ pkgs. -. 4 25 Hummel’s 50 1 Ib. 10% CONDENSED MILK Leader, 4 doz. 7 00 Eagle, 4 doz. -....._.. 9 00 MILK COMPOUND Hebe, Tall, 4 doz. --. Hebe. Baby, 8 doz. -. Carolene, Tall, 4 doz. Carolene, Baby -. _-. EVAPORATED MILK Pace. "Pall 22 3 45 Page, Baby 22227. 3 45 Quaker, Tall, 10% oz. 3 10 Quaker, Baby, 4 doz. 3 10 Quaker, Gallon, % doz. 1 55 Carnation, Tall, 4 doz. 3 45 Carnation, Baby, 8 dz. 3 45 Oatman’s Dundee, Tall 3 45 October 28, Oatman’s D’dee, Baby 3 45 Every Day, Tall ---- 3 45 Every Day, Baby --.- 3 45 Pet; Pall 2.22.38 3 45 Pet, Baby. 4 dozen -. 1 73 Borden’s Tall -------. 3 45 Borden’s Baby -------- 3 45 CIGARS Airedsie: 022 35 00 Hemeter Champion --38 50 Cc ian Club ------ 35 vu Robert Emmett --.. 75 00 Tom Moore Monarch 76 00 Webster Cadillac _... 75 00 Webster Astor Foil... 75 00 Webster Knickbocker 95 66 Webster Albany Foil 95 00 Bering Apollos -___-- 95 00 Bering Palmitas —--. 115 00 Bering Diplomatica 115 0¢ Bering Delioses -___ 120 0¢ Bering Favorita .--_ 135 00 Bering Albas -_-___ 150 ( CONFECTIONERY Stick Candy Pails Pure Sugar Sticks-600c 4 00 Big Stick, 20 lb. case 17 Horehound Stick, 5 lb. 18 Mixed Candy Kindergarten ~.-.-..._. French Creams Paris Creams — Fancy Chocolate 5 lb. boxes Bittersweets, Ass’ted 1 60 Milk Chocolate A A 1 66 Nibble Sticks —......_ 1 50 Chocolate Nut Rolls — 1 70 Blue Ribbon -....____. 1 30 Gum Drops Pails Champion Gums -..._.. 15 Challenge Gums __ _ wo AS sely Strings 2 16 Lozenges Pails A. A. Pep. Lozenges _. 15 A. A. Pink Lozenges __ 15 A. A. Choc. Lozenges... 15 Motto Hears t_...______ 18 Malted Milk Lozenges .. 21 Hard Goods Pails Lemon Drops -_._-___. 7 O. F. Horehound drops 16 Anise Squares ___..___._ 16 Peanut Squares ________ 18 Cough Drops Bxs Putnam's 2.0 1 35 Smith Brog. 220 1 50 Duden 9. 22 1 50 Specialties Pineapple F: So Italian Bon pad eneois i Banquet Cream Mints... 23 Silver King M.Mallows 1 15 Handy Packages, 12-10c 75 COUPON BOOKS 50 Economic grade 2 5@ 1000 Economic Where 1,000 books are ordered at a time, special- ly printed front cover is furnished without charge. CREAM OF TARTAR 6 lb. boxes ee, ae DRIED FRUITS Apples N. Y. Fey., 50 lb. box 13 N. Y. Fey., 14 oz. pkg. 16 Apricots Evaporated, Choice __ 13 Evaporated, Fancy __ 18 Evaporated, Slabs ____. Bh Haney oe 25 Citron 10 Ib. box: 2s 36 Currants Packages, 14 oz, ~...__ 17 Greek, Bulk, lb. ~_____ 16% Dates Dromedary, 36s ______ 6 75 Peaches Evap. Choice —~-______ 12% ancy eS ea AS Peel Lemon, American ______ 28 Orange, American _____ 28 Raisins Seeded, bulk ~__.__.___ 8% Thompson’s s’dless blk 8% Thompson’s_ seedless, 15 oz. Seeded, 15 oz. ____..._ 11 California Prunes 90@100, 25 lb. boxes_.@05%% 80@90, 25 Ib. boxes__.@05% boxes__@6% . boxes._@06% . boxes__@07% - boxes__@08% . boxes__@11 . boxes__@14 . boxes._.@17 Hominy Pearl, 100 Ib. sacks __ 3 50 Ss oe eS ry October 28, 1931 MICHIGAN TRADESMAN 21 Macaroni Mueller’s Brands 9 oz. package, per doz. 1 39 9 oz. package, per case 2 20 Bulk Goods Elbow, 20 Ib. —----- 5@07 Egg Noodle, 10 Ibs. -- 14 Pearl Barley ee ee 7 00 Barley Grits --------_ 5 00 Chenten 2 3 75 Sage Hast India: 23. 10 Taploca Pearl. 100 Ib. sacks -. 09 Minute, 8 oz., 3 doz. 4 05 Dromedary Instant _. 3 50 Jiffy Punch 3 doz. Carton --__-._ 2 25 Assorted flavors. FLOUR v. C. Milling Co. To ily: White .- Harvest Queen --____ 5 00 Yes Ma’am Graham, Oe 1 30 Lee & Cady Brands American Eagle --_-. Home Baker --__.-_-. FRUIT CANS Mason F. O. B. Grand Rapids Wall pint oe One pint ooo 7 35 One Guart 0 8 55 Half gallon ~---_---__ 1 55 Ideal Glass Top Belt pint 2050 ee: 00 One pint __ -- 9 50 One quart... 11 15 Half gallon ---_----_- 15 40 GELATINE Jell-O, 3. dom. —.2-..-_ 85 Minute, 2 doz. ------ 4 05 Plymouth, White -__. 1 55 Quaker, 3 doz. ----_- 2 25 JELLY AND PRESERVES Pure, 30 Ib. pails -__. 3 30 Imitatin, 30 Ib. pails 1 60 Pure, 6 oz., Asst., doz. 90 Pure Pres., 16 0z., dz. 2 40 JELLY GLASSES 8 oz.. per doz. OLEOMARGARINE Van Westenbrugge Brands Carload Distributor of Nut Fe {L OLEOMARGARINE Cream-Nut, No. 1 Pecola, No. 1 BEST FOODS, INC. Laug Bros., Distributors Nucoa, 1 Ib. Holiday, + Ip. --.--. Wilson & Co.’s Brands Oleo on ee 20 ee we oe ee een Special ROW oo co 14 MATCHES Diamond, 144 hox -- 4 75 Searchlight, 144 box__ 4 75 Ohio Red Label, 144 bx 4 75 Ohio Blue Tp, 144 box 4 75 Ohio Blue Tip, 720-1c 3 80 *ReRliable, 144 ~------- *Federal, 144 __..__.__-_ Safety Matches Quaker, 5 gro. case_.— MULLER’S PRODUCTS - . Of, : = Ss het |. Hibow Macaroni, 9 oz. 2 20 Noodles, 6 oz. _... 3 20 < Vermicelli, 6 oz. 2 20 Egg Alphabets, 6 oz... 2 20 Ege A-B-Cs 48 pkgs... 1 80 NUTS—Whole Almonds, Tarragnna__ 19 Brazil, Jaree. ... 13 Fancy Mixed -------- 18 Milberts,. Sieny os 1 Peanuts, Vir. Roasted Peanuts, Jumbo, std. Pecans, 3, star -____ 25 Pecans, Jumbo ---_--- 40 Pecans, Mammoth -- 50 Walnuts, Cal. ----_. 23@25 Pickory: 2 07 Saited Peanuts Maney. INO, 1) 2 Shelled Almonds Salted —.__.___ 95 Peanuts, Spanish 125 Jb. bass 22 56 MUBOrtg 32 Pecans Salted 2-0... 73 Walnut Burdo 78 Walnut, Manchurian __ - MINCE MEAT None Such, 4 doz. --_ 6 20 Quaker, 3 doz. case __ 3 50 Libby, Kegs, wet, lb. 22 OLIVES 4 oz. Jar, Plain, doz. 1 15 10 oz. Jar, Plain, doz. 2 10 14 oz. Jar, Plain, doz. Pint Jars, Plain, doz. Quart Jars, Plain, doz. 1 Gal. Glass Jugs, Pla. 5 Gal. Kegs, each _.. 7 25 3% oz. Jar, Stuff., doz. 6 oz. Jar, Stuffed, doz. 91% oz. Jar, Stuff., doz. 1 Gal. Jugs, Stuff., dz. 2 40 PARIS GREEN ee 34 ee 32 28 ane Ge 30 PETROLEUM PRODUCTS Including State Tax ‘ From Tank Wagon Red Crown Gasoline __ 14.7 Red Crown Ethyl ~__ 17.7 Stanolind Blue —-_____ 11.1 In fron Barrels Perfection Kerasine __ 10.6 Gas Machine Gasoline 34.1 V. M. & P. Naphtha__ 14.8 ISO-VIS MOTOR OILS In Iron Barrels BACB oe T1 Medium 2200 171 PICA oo V1 Hic: Heavy ooo 771 larine Iron Barrels Special heavy ~---_____ xtra heavy 2 Polaring “Hee. Cransmission Oil ~-____ Finol, 4 oz. cans, doz. 1 Finol, 8 oz. cans, doz. 2 30 Parowax, 100 Ib. -_.. 7.3 Parowax, 40, 1 Ib. Parowax, 20, 1 Ib. —_ 7.8 ANARAARMH aAdSNNPNNNN fk ak Bak ta pk et Pn iM; a} TTA ead cans 3 00 jemdac, 12 pt. : cans 5 00 jemdac, 12 at. PICKLES Medium Sour 5 gallon, 400 count ._ 4 75 ‘Sweet Small 16 Gallon, 2250 —----- 27 00 5 Gallon, 780 __-----~ 9 75 Dil) Pickles Gal. 40 to Tin, doz.__ 10 25 No 2% Tina 2... 2 26 32 oz. Glass Picked. 2 26 32 oz. Glass Thrown -- 1 95 Ditt Pickles Bulk 1. 0 16 Gal 45 Gal., 1300 —..._-- 30 00 PIPES Cob, 3 doz. in bx. 1 00@1 20 PLAYING CARDS Battle Axe, per doz. 2 66 Torpedo, per doz. ---. 2 50 TASH Babbitt's, 2 doz. _... 2 75 FRESH MEATS Beef Top Steers & Heif. --__ 16 Good St’rs & H’f. -... 13 Med. Steers & Heif. . 12 Com. Steers & Heif. .. 11 Veal u TOD oo. aaa eS aces Medium <.0.0000000 09 Lamb Spring Famb 2 15 OGG oo 13 Medium a ee 12 Peer a 20 Mutton Good 22 10 Medium) 0 08 FOOr 10 Pork Tom mod. 05 14 Butts 268 11% Shoulders 2.0.00 0 10 Spareriba 2500. 10 Neck bones --..-.__ 06 Trimmings (2 08 PROVISIONS Barreled Pork Clear Back __ 16 00@20 00 Short Cut Clear -.._ 16 00 Dry Salt Meats D S Bellies -_ 18-20@18-10 Lard Pure in tierces —_.___ 10 60 Ib. tubs -._.advance \% 50 Ib. tubs ___.advance \4 20 lb. pails _.-_.advance % 10 lb. pails _...advance % 5 Ib. pails _.._.advance 1 3 Ib. pails ___-advance 1 Compound tierces __.. 7% Compound, tubs 8 Sausages Bologna: 2 16 PAGGR 18 Erankfort 2200 20 Pork 2 $1 Veal 2 19 Tongue, Jellied -...____ 35 Headcheese ...... 18 Smoked Meats Hams, Cer. 14-16 lb. @17 Hams, Cert., Skinned 1p @16 Ham, dried beet a ogi ee ee ifornia Hams __ it Picnic Boiled @11% Hams ee 20 @25 Boiled teas So @28 Minced Hams ______ @16 Bacon 4/6 Cert. ____ oe Beef Boneless, rump ____@22 00 Rump, new __ 29 00@35 00 Liver Beef 2. 14 Cale oe bo RO 06% RICE Fancy Blue Rose -___ 4 10 Maney Efead@ 2c. 06 RUSKS Postma Biscuit Co. 18 rolls, per case -___ 1 90 12 rolls, per case ..__ 1 27 18 cartons, per case__ 2 15 12 cartons, per case_. 1 45 SALERATUS Arm and Hammer __ 3 75 SAL SODA ‘icanulated, 60 Ibs. cs. 1 35 Granulated, 18-2% Ib Dackages (2 1 00 COD FISH Middies. 2.00 0 20 tae ¥% lb. Pure __ e* Pipe boxes, Pure —_ = Whole Cod: 2 11% HERRING Holland Herring Mixed, Kegs —......__.. 82 Mixed, half bbls. -.-. 1 25 Mixed. bois, —..__ 15 50 Milkers, Kegs --------~ 94 Milkers, half bbls. -. 9 40 Milkers, bbls. ~------- 17 50 Lake Herring % Bbi., 100 Ibs. ___. Mackeral Tubs, 60 Count, fy. fat 6 bv Pails, 10 lb. Fancy fat 1 50 White Fish Med. Fancy. 100 Ib. 13 00 aes Die: 18 50 K K K K Norway ~-. 19 50 Sb. pelle 1 40 Cut funch 1 50 Boned, 10 Ib. boxes __ 16 SHOE BLACKENING 2 in 1, Paste, doz. ___ 1 130 E. Z. Combination, dz. 1 30 Dri-Foot, doz. -.____ 2 00 Bishys, Doz __-..... —_ Shinela, doz .....__ STOVE POLISH Blackne, per doz. ____ 1 30 Black Silk Liquid, dz. 1.30 Black Silk Paste, doz. 1 25 Enameline Paste, doz. 1 Enameline Liquid, dz. 1 30 E. Z. Liquid, per doz. 1 Radium, per doz. ____1 30 Rising ‘Sun, per doz. 1 30 654 Stove Enamel, dz. 2 sw Vulcanol, No. 10, doz. 1 30 Stovoil, per doz. _____ 3 UU SALT G. Grand Rapids F. 0. G Colonial, 24, 2 Ib. Colonial, 30-1% ______ 1 20 Colonial, Iodized, 24-2 . 35 Med. No. 1 Bblis. ____ 2 90 Med. No. 1, 100 lb. bk. 1 00 Farmer Spec., 70 lb. 1 00 Packers Meat, 50 Ib. 65 Crushed Rock for ice cream, 100 lb., each &5 Butter Salt, 280 Ib. bbl.4 00 Block, 50 1 v Baker Salt, eT) Ib. bbl. 3 80 G, 10 Ib; per bale... ss 98 20, 3 lb., per bale __._ 1 00 28 lb. bags, Table ____ 40 Old Hickory, Smoked, 6-10: We 4 50 eee nna QUE CARES OF HAROES) Free Run’g, 32 26 oz. 2 40 Five case lots --_--- 2 30 TIodized, 32, 26 oz. _. 2 40 Five case lots —____-_ 2 30 BORAX Twenty Mule Team 24, 1 Ib. packages -_ 3 35 43, 10 oz. packages _. 4 40 96, % oz. packages __ 4 00 CLEANSERS 80 can cases, $4.80 per case WASHING POWDERS Ami Pd., 18s, box 1 90 an Ami Cake. 18s __1 62% Brito. =... 85 Climaline, 4 doz. ---- 4 20 Grandma, 100, 5c ---- 3 50 Grandma, 24 Large oe Oe Gold Dust, 100s ------ 3 70 Gold Dust, 12 Large 2 80 Golden Rod, 24 —-... 4 25 La France Laun., 4 dz. 3 60 Old Dutch Clean., 4 dz. 3 40 Octagon, 96s —........_ 3 90 Mins: 40 3 20 eee, 248 5 25 7 No More, 100, 10 « Rub No More, 20 Lg. 4 00 Spotless Cleanser, 48, 6 On, Sani Flush, 1 doz. Sapolio, 3 doz. Soapine, 100, 12 oz. ~~ Snowboy, 100, 10 oz. __ Snowboy, 12 Large —_ Speedee, 3 doz. Sunprite, 506 .... Wyandotte, 48s ______ Wyandot. Deterg’s, 24s Doe DO “Tb eH cob w& a LY SOAP Am. Family, 100 box Crystal White, 100 ___ Bie Jace Ga ... Fels Naptha, 100 box Flake White, 10 box Grdma White Na. 10s Jap Rose, 100 box ____ Nairy, 106 hox Palm Olive, 144 box__ Lava, 100 box Cetasen 120. Pummo, 106 box ______ 85 Sweetheart, 100 box __ 5 Grandpa Tar, 50 sm. 2 10 3 é He OTR CO He 1 Co GO OT CO OT 2 Grandpa Tar, 50 Ige. Trilby Soap, 100, 10c Williams Barber Bar, 9s 50 Williams Mug, per doz. 48 SPICES Whole Spices Allspice, Jamaica ___. @30 Cloves, Zanzibar __.. @47 Cassia, Canton ______ @25 Cassia, 5c pkg., doz. @40 Ginger, Africar ___ @1y Mace, Penang ______ 1 00 Buea. No i @3z Mixed, 5c pkes., doz. @45 Nutmegs, 70@90 ____ @50 Nutmegs, 105-1 10 __. @48 Popper, Black 25 Pure Ground in Bulk Allspice, Jamaica _... @33 Cloves, Zanzibar -_.. @53 Cassia, Canton ______ @29 Ginger, Corkin @30 Mustard 0 @29 Mace, Penang _____ a eS Pepper, Black _____ @25 Nutmeqe @35 Popper, Wiiite @44 Pepper, Cayenne _____ @36 Paprika, Spaish __._.. @36 Seasoning Chili Powder, 15c ____ 1 35 Celery Salt, 3 oz. _... 95 hege 3 oe 90 Cmfon Salt 1 35 Carne) 1 35 Ponelty, 3% of 3 #5 Kitchen Bouquet ____ 4 50 Laurel Leaves ______ 20 Marjoram. 1 oz. Savory, 1 6g. 2... 90 Shave | o ... 90 Tumeric, 2% os, ___. 90 STARCH Corn Kingsford, 40 Ibs. __ 11% Powdered, bags __._._ 3 26 Argo, 48, 1 lb. pkgs. s Za Cream, 45-1 4 40 Gloss Argo, 48, 1 Ib. pkes. 3 38 Argo, 12. 3 Ib. pkes. 2 38 Argo, 3, 5 Ib. pkes... 2 70 Silver Gloss, .8, ls _. 11% Elastic, 64 pkgs. -.._ 5 10 erpet, 49-8 ‘Tiger, G¢ Whe, 2. 2 76 SYRUP Corn Blue Karo, No. 1% -. 2 54 Blue Karo, No. 5, 1 dz. 3 53 Blue Karo, No. 10 __ 3 33 Red Karo, No. 1% _. 2 75 Red Karo, No. 5, 1 dz. 3 79 Red Karo, No. 10 __... 3 &9 Imit. Maple Flavor Orange, No. 1%, 2 dz. 3 25 Orange, No. 5, 1 doz. 4 99 Maple and Cane Kanuck, per gal. __.__ 1 50 Kanuck, 5 gal. can _. 6 50 Maple Michigan, per gal. _. 2 75 Welchs. per gal. ._... 3 26 COOKING OIL Mazola Pints 2 dem. 2 5 75 Quarts, I dow. _..... 5 25 Half Gallons, 1 doz. — 11 76 Gallons, % doz. ---_ 11 30Red Star, per doz. TABLE SAUCES Lee & Perrin, large... . 75 Lea & Perrin, small_. 3 35 POOGR i nen 1 60 Regal Mint 2 40 Tobasce, 2 6@, 2...) 4 25 Sho You, 9 oz, doz... 2 25 A-5, Me 4. an 446 Eel Ge 20 2 85 Caner, 3 66. 26 3 30 TEA Blodgett-Beckley Co. Royal Garden, % lb... 175 Royal Garden, % Ib. _. 77 Japan Medium .200 27@35 Choice: 2 36@40 ag sen otic ae 42@52 No. i Nite 54 i Ih. pike. Sifting 12 Gunpowder Cholee: 40 Maney oo 47 Ceyton Pekoe. modtuns nema a 57 English Breakfast Congou, medium _______ 28 Congou, Choice ____ 35@36 Congou, Fancy 42@43 olon Medium _..____ ™ NES 39 CHOMe 20 40 Pandey bu TWINE Cotton, 3 ply cone ____ 25 Cotton, 3 ply Balls ____ 27 Wool, 6 DE oo an AO VINEGAR O. B. Grand Rapids Cider. 40 Grain 16 White Wine, 80 grain__ 25 White Wine, 40 grain_. 20 WICKING No. @, per gross —.... su No. 1, per gross ___... 1 Zo No. 4, per Sree 1 ov No. 3, per groas ........., 2 su feerless Kolis, per doz. yu Rochester, No. 2, doz 6u Rochester, No. 3, doz. 2 vv Kayo, per doa. _. io WOODENWARE Baskets Bushels, narrow band, Wire handies ______ 1 76 Bushels, narrow banda, wood handles ______ 1 80 Market, drop nandle__ yu Market, single handle_ 95 Market, ate. 2... 1 bu Sen, Te 3 50 Splint, medium ______ 7 60 Spiint, anal . |. 6 bu Churns Barrel, 5 gal., each __ 2 40 Barrel, 10 gal., each__ 2 55 3 tO 6 gal., per gal, __ 16 Pails 10 qt. Galvanized ____ 3 60 12 qt. Galvanized __ 2 3d 14 qt. Galvanized ____ 4 10 1Z qt. Fiaring Gal. Jr. 5 uu AO qt. Tim Dairy 4 00 Traps Mouse, Wood, 4 holes. 60 Mouse, wood, 6 holes_ Ww Mouse, tin, 5 holes __ 65 aa, WOR 1 vu Kat, spring sciecnatiie 1 vv Mouse, spring .... 20 Tubs Large Galvanized ____ 8 16 Medium Gaivanized __ 7 75 Smatl Galvanized _.__ 6 76 Washboards Banner, Giohe 6 50 Brass, aie .... - 6 25 Gines. singie _..._. . 6 vU Double Peerless ______ 8 50 Single Peerless ______ 7 ov Northern Queen ______ 5 du Universal _... 7 26 Wood Bowls id. in, Butter 5 00 In in. Batter... 9 OU Li in, Batter... 18 vv 19 in, Batter 25 vv WRAPPING PAPER Fibre, Manila, white __ 05 NO. 2 Pine 06% Butchers D F 06% Nrate 0644 Myatt Stripé 09% YEAST CAKE Magic. = dos, 2 70 Suntieht, 3 dow ... 70 Sunlight, 1% doz. ____ 1 35 Yeast Foam, 3 doz. __ 2 70 Yeast Foam, 1% doz. 1 35 YEAST—COMPRESSED Fleischmann, per doz. a Scien a SHOE MARKET Michigan Retail Shoe Dealers Association. President—Elwyn Pond, Flint. Vice-President—J. E. Wilson, Detroit Secretary—Joe H. Burton, Lansing. Asst. Sec’y-Treas.—O. R. Jenkins. Association Business Office, 907 Trans- portation Bldg., Detroit. New Designs in Clip Brooches. The tendency to replace hooks and eyes, buttons and button ‘holes and other of the more prosaic forms of moorings with metal or jeweled fasten- ings is responsible for a variety of new and amusing gadgets. Sometimes they are set with precious or semi- precious stones ‘but often as not they are of polished silver or gold. One example is the transformation of the old-fashioned gunmetal buckle, that for years has fastened our practical galoshes, into a Paris evening fashion. The jeweled version is almost as bunglesome as its humble relative and is intended to be so; but instead of gunmetal, it appears in platinum or white gold and one section of it is likely to be set with diamonds. It is worn as a diamond clip at tthe ‘back of formal evening gowns. Another new clip which Paris ap- proves is longer and flatter than usual. It looks like the slides used on shoul- der straps and belts. Women wear it in groups of two, three and four, es- pecially on dresses that have cowl necklines. Mainlbocher uses these flat little clips on his new version of the cowl neck. It is a soft line but it is less draped, and the folds are held firmly in place by means of two clips on the shoulders, This cowl line is es- pecially original because of its back— the same folded line of the front re- peats itself across the ‘back of the shoulders, The practical side of ‘the clip vogue —the manner of its fastening— is be- ing improved all the time, so that one need no longer fear losing a treasured piece, or worry about possible damage to delicate fabrics. The newest type has a device that operates like a pair of tongs, and both pins and clips itself to one’s frock, Each one is fitted with “teeth” suitable to certain fabrics. Those with very fine teeth are design- ed to be worn on chiffon dresses; those with heavy teeth may pierce into hats, fur collars and leather belts, The diagonal line, so popular in dresses and coats, is often emphasized by a skillfully placed ornament. Louise Boulanger does this ‘by putting jewels at the waist; with ‘two belts she puts the closing of one further to the right than the other, so that the jewels serve as buckles as well. —_—__—-» +--+ Free Shoes Every Saturday Night. Up in Wisconsin there’s a shoe store in a lively trading center ‘that gives away a pair of shoes every Saturday night and finds it very much worth while as a trade-building feature. The plan has been in use a year, which is certainly long enough to prove its merit, This store is in a town where Sat- urday night is a big trading night, and in this store it is the big night and there is always a crowd in the store: Here is why. Every customer who buys a pair of shoes during the week is given a num- MICHIGAN TRADESMAN bered ticket. The numbered stub to match the ticket is placed in a box. Saturday night at closing time some person from the crowd in the store is blindfolded and draws a number from the box. “The person holding that ticket is given a pair of shoes free. If no one in the store has the number that is drawn then another number is taken from the box and so on wntil tthe shoes are claimed. This makes it necessary for ticket holders to be present and insures a crowd, During sales several pairs are given away and the stunt never fails to bring a crowd. It may sound expensive, but it is asserted to be worth all it costs by the store that is using the idea.— Boot and Shoe Recorder. > 2 + This Is Good Advertising. Have you noticed the recent adver- tising of Buick automobiles, addressed to the younger generation? The adver- tiser explains that they are building for the future—building another genera- tion of Buick owners. This is a good plan for any mer- chant to follow. Some time ago we saw an interesting series of shoe ad- vertisements used by a West coast merchant, all of which were addressed to children, or which concerned chil- dren. One advertisement, for instance, was headed “Let the boy choose his own shoes,” and emphasized that chil- dren could safely shop alone at the store. When you cater to children, make them like you and your store, and want to buy ‘their shoes from you, then you are building a future generation of shoe customers that will be hard to take away from you. There never was a time when the children’s shoe business was more im- portant than it is to-day, or more worth cultivating. Merchants who ad- vertise will profit in proportion. a How Is Your Mailing List? With the fall season just ahead it is time to bring your mailing list up to date, Perhaps you think we've re- peated this suggestion too often, but 75 per cent. of the stores using a mail- ing list don’t follow the suggestion as often as they should, Dead names on a list mean money thrown away every time it is used. We recently talked to a merchant who thought he ‘had his problem solved by merely addressing his mail- ings to the box numbers in the post office and on his rural route. You can’t get a personal message tto a cus- tomer by addressing a box number. If a mailing list is worth anything, it is worth keeping up well. +++ Items From the Cloverland of Michi- gan. Sault Ste. Marie, Oct. 27—The nice weather we are having causes business to keep up nicely and everybody is feeling fine, so that there is really little to kick about, especially when we hear the reports from the larger cities where the depression is felt more keen- ly. The traveling salesmen tell us that the Sault is the best place on their ter- ritory at present. Our factories are all operating, with the exception of the (Cadillac Lumber Co., and they have announced that they will be in full op- eration starting next April, which will mean employment to several hundred more men, It is a great sight to watch the crowds on Ashmun street on a Saturday night. It is almost impos- sible to find parking space within two blocks of the street and all of the stores are filled with buyers. It surely helps drive away the blues and makes one think that after all it is “not so bad,” as our Scotch friends say. The new beautiful Hiawathaland service station, said to be one of the finest and most complete gas and oil stations in Michigan, held their grand opening last Friday. They are located on the Ashmun street hill on the forks to U S 2 and M 48. Mr. Christy, the manager and part owner, has every reason to ‘be proud over the new enter- prise. The opening was celebrated by giving all visitors a souvenir. “Watch out for unordered Christ- mas goods,” is the warning issued by our Chamber of Commerce. Christ- mas racketeers are already tbusy send- ing out merchandise earlier than usual, perhaps believing that while the weath- er is anything but ‘Christmas like, the firms first getting their goods in the hands of the prospective customers will fare best in getting cash returns and few refusals of goods, as neither individuals nor firms are responsible for goods sent on approval without having been ordered or _ requested. Hope was expressed that the recep- tion of these offers will be such that the Sault will get a bad name, among the racketeers, The dictionary and the Bible have much in common. No home is com- plete without one and neither is read as much as it should be, The Blue Spruce Tavern, on Lake Shore drive, near Manistique, is now open for business. Mr. Jack Johnson, the proprietor, will serve lunches and also run the gas and oil station, Kitch-iti-ki-pi spring, one of Mich- igan’s wonder spots on U § 2, near Manistique, will become a State park in reality next year, with accommoda- tions for visitors completed. The big spring is rich in Indian legend. It is less than a mile from Indian Lake, with a creek running from ‘the spring. The spring itself is gigantic and the water is so cold that it will not support fish life and is a drawing card for the tour- ist trade in that part of the ‘State. Frank Jenks, of Manistique, former- ly a representative of the National Grocer Co., has purchased the grocery store of J. P. Propst, on River street, Mr. Jenks will devote his entire time to the store, Work was started last week on the remodeling of the big Five and Ten Cent store, of which John I. Bellaire, of Manistique, is proprietor and when the job is ‘finished the local store will rank as the highest class in this line. Everything will be done to make the store as modern and attractive as the big city stores, The way to get things done is to have a good assistant. ’ William G. Tapert. October 28, 1931 I Wonder—Mama. I wonder if, where mama is Maternal right Keeps guiding there the destinies For us to-night; And fashions blessing while we sleep Which on the morrow shall us keep To her delight. Ma'ma, I wonder, do you know By day or night All happenings which come and go In rapid flight To make the round we think is life The sorrow, joy, the peace, the strife And know aright. Hear you, I wonder, when we say Though out of sight: “I wish you walked with us to-day— Nearer at night— To feel again your guiding hand When love was quick to understand ‘Now hold it tight’.”’ The wondering where mama is Is wonder’s right; Spurning impossibilities I went this night To answer footsteps at the door Hoping to sup like days of yore— In pure delight. Charles A. Heath. TORSON SHOES Going Ahead in 1931] Creating Sales and Profits for Alert Merchants $4.00 - $5.00 - $6.00 Torson Arch Shoes For Men $6.00 and $7.00 Nationally Advertised-$4.50 For complete information about our lines, advertising campaigns, dealer merchandising plans, write direct to: HEROLD BERTSCH SHOE Shoe Manufacturers since 1892 11-15 Commerce Ave., S. W. GRAND RAPIDS, MICHIGAN. Mutual Building Save On Your Insurance By Placing It With The MICHIGAN SHOE DEALERS MUTUAL FIRE INSURANCE COMPANY LANSING, MICHIGAN Phone 20741 we eo “ie e October 28, 1931 MICHIGAN TRADESMAN 23 OUT AROUND. (Continued from page 9) a crimp in the sale of junk jewelry such as the trash handled by E. L. Rice & Co., of Detroit, and other concerns of similar character or lack of character. It is a shame and disgrace for any mer- chant to clutter up his store with the worthless stuff unloaded on merchants by detestable methods or criminal prac- tices. Among our Lamont guests last week were Monsignor Malone, of the cathe- dral church in Grand Rapids, and Father Dark, who is in charge of the parish at Shepherd. Father Malone was born at Dennison, only a few miles from Lamont, and is very familiar with the Grand River country, although he has devoted about forty years to charges at Midland, Ludington and Grand Rapids. He has on tap a fund of reminiscences which he can draw on to illustrate any point he wishes to make—and his points are always good. There is no chance to mistake the moral he intends to convey, which is in happy harmony with the subject under discussion. I hope he may be spared many more years to enjoy the distinction and reverence he has at- tained through the kingly courtesy which is constantly manifested in his daily life. Father Dark is greatly elated over the new oil field which has developed about twelve miles East of Mt. Pleas- ant. Many of his parishioners own property in that vicinity, from which they are already in receipt of handsome royalties on the leases they have utter- ed. Oil is reached at a depth of about 3,700 feet. It is equal to the best Penn- sylvania product. The formation in which oil is found is sixty feet in thick- ness, which indicates that the supply of oil will last about twenty years. Having known Father Dark since he was a small child I am naturally grati- fied to note the success he has achieved in the various parishes he has admin- istered with credit to himself and satis- faction to his parishioners and the powers higher up. Sunday I accepted an invitation from Mr. W. K. Kellogg, of Battle Creek, to visit the bird sanctuary established by him in 1927. It is located just East of Gull Lake. We went via M 37 to Hastings and thence over M 43 and re- turned via Richland to Plainwell over M 89 and to Grand Rapids over US 131. The latter route is three and one-half miles shorter than the former. To carry out his long cherished plan Mr. Kellogg purchased nearly 100 acres of land with a small lake in the center, known as Wintergreen Lake, and stocked it with many different kinds of birds, fowl and small animals. He has black swans, trumpet swans, white swans and Chil- ian ducks. He has about ninety differ- ent varieties of water fowl as perma- nent residents. Wild ducks, geese and trukeys are made welcome and are fed three bushels of grain twice a day. The lake is well adapted to transient visitors on the wing as well as permanent resi- dents brought from all over the world. Because of the varied aquatic plant life in the lake, it is an ideal feeding ground for wild ducks, geese and swans. In 1928 Mr. Kellogg deeded the sanctuary and farm to the Michigan State Col- lege, at East Lansing. The sanctuary is conducted under the management of the Department of Applied Science and the farm is handled by the Agricultural Department. The representative of the Department is Mr. Miles D. Pirnie, Ph.D., who acts as Director. He is a very courteous gentleman and takes great delight in answering the ques- tions put to him by the many callers who visit the sanctuary. Admission is free. The premises are open every day in the year. The doors are closed at 5 p. m. in the summer and 4 p. m. in the winter. I hope every reader of the Tradesman will visit this most in- teresting place at his earliest conveni- ence. Visitors going via Grand Rapids will find the road by Plainwell and Richland has a large percentage of hard surface pavement. Directly North of the sanctuary is the magnificent country home and farm of Mr. Kellogg, comprising 600 acres, which has been made a game reserve by the Legislature. The same is true of the entire Gull Lake district, the only exception being rabbits, which hunters are permitted to shoot during the rabbit season. This wise provision by the Legislature precludes the possi- bility of birds and fowl which visit the sanctuary being disturbed by the re- ports of gun firing, which makes them uneasy and apprehensive. Directly opposite the sanctuary is a modern and model brick school build- ing erected under the plans of Mr. Kellogg, who furnished one-third of the funds necessary to erect and equip it on plans prepared under his supervi- It is called the W. K. Kellogg Agricultural School. Regular grade work is conducted during the school year. During the summer the State College conducts a summer school for instruction in agriculture. I understand it is Mr. Kellogg’s plan to make this arrangement a permanent one through the mediumship of the Kellogg Foun- dation. It is a fine thing for Mr. Kel- logg to be able to do the things he is now doing and the Foundation will continue to do after he has Passed On, with the vast fortune at his command. It is well that he has undertaken this work at a time in life when he can enjoy the results of his munificence and vision. sion. It strikes me that Prof. Palmer’s tribute to Mr. Edison is one of the finest things of the kind in the English language: He has led no armies into battle. He has conquered no countries. He has enslaved no peoples. Yet he wields a power tthe magnitude of which no warrior ever dreamed. He commands a devotion more sweeping in scope, more world wide than any other living man, This democratic, kindly, modest being has bestowed upon the human race blessings instead of bondage, ser- vice instead of serfdom, construction instead of conquest. The chain store systems have evi- tional 'Retail Dry Goods dently learned one thing they did not know when they were groping in the dark in the belief that they could put the independent merchant out of busi- ness. They may have succeeded in ending the career of many incompetent merchants who thought they could hin- der the growth of the chains by legis- lation, denunciation, complaints and whining, but no competent independent merchant has been put out of business by chain store competition. Now they have ceased fighting the independents and are fighting each other. If A. & P. prices tern pounds of granulated sugar at 50 cents, Kroger hangs out a sign quoting the same at 49 cents. If Kroger offers three pounds of beans at 10 cents, A. & P. comes out with a quota- tion of 9 cents. District managers of chains stores assure me that they never look at the offerings of independent merchants any more, but carefully scan the announcements of their chain store competitors and immediately plan how they can go them one better. This pol- icy can end only in one way—the ulti- mate amalgamation of all the leading chain store organizations in one great unit. E. A. Stowe. ——_>-~~+_____ Option Trading. (Continued from page 11) The “spread” differs from _ the “straddle” only when the price of the “put” and “call are not the same. The objection to option trading is that it is dangerous and speculative and due to the hazard of that type of business, it is not handled by conservative brokers, It has been comparatively easy for the old time Bucket shop to handle this business. It has been found that after a customer has made a few trades with options that the sellers switch him in- to the other side of the market. Insist on a guarantee of a New York Stock Exchange house if contemplating pur- chasing of options. The best use of the option is in hedging against actual trades or to protect profits. Jay H. Petter. ——_>++—___ Inaccuracies in shipments of dresses are by far the major cause of returns by retailers, according ‘to a survey of the recent returns situation by the mer- chandise managers’ division of the Na- Association. The survey disclosed that as high as one-third of all returns were traceable to shipments of garments not in con- I. Van Westenbrugge Grand Rapids - Muskegon Exclusive Service Distributor Central Western Michigan KRAFT() CHEESE gz NOW the “Kitchen largest Fresh” National brand *“We Serve as WE SELL” formity with orders placed. Accurate filling of orders, stricter inspection of receipts by retailers and a campaign to educate manufacturers were cited as vital elements in helping clear up the situation, Wonderful Flavor JENNINGS PURE VANILLA Jennings Flavoring Extract Co. Grand Rapids, Mich. Sand Lime Brick Nothing as Durable Nothing as Fireproof Makes Structure Beautiful No Painting No Cost for Repairs Fire Proof Weather Proof Warm in Winter—Cool in Summer Brick is Everlasting GRANDE BRICK Co. Grand Rapids. SAGINAW BRICK CO. Saginaw. Phone 61366 JOHN L. LYNCH SALES CO. SPECIAL SALE EXPERTS Expert Advertising Expert Merchandising 209-210-211 Murray Bldg. Grand Rapids, Michigan Business Wants Department Advertisements inserted under this head for five cents a word the first Insertion and four cents a word for each subse- quent: continuous insertion. If set in capital letters, double price. No charge less than 50 cents. Small display adver- tisements in this department, $4 per inch. Payment with order is required, as amounts are too small to open accounts. FOR SALE—Fixtures and store equip- ment for sale. Counters; twelve glass floor cases; one triangle mirror for coat department; forty-two tables; one eight- drawer National cash register (and for eight departments); twenty large ceiling fixtures with globes; one large safe; gar- ment racks, straight and circular; office desk and chairs; one paper baler; ete. Can be bought very cheap. All or singly. Frandsen’s Big Store, Hastings, Mich. 469 FOR SALE—Grocery and meat market, with seven-room house. Good business. Across from church and school. 613 S. Elm, Jackson, Mich. 468 WE BUY—Close outs and entire stocks of general merchandise, clothing, and shoes for spot cash. Have you anything? Write to-day. HARRY GOODMAN, 1020 Roosevelt Road, Chicago, Il. 464 FOR SALE—Old established corner gro- cery, fixtures, stock, and building. Priced reasonably. Address No. 466, c/o Mich- igan Tradesman. 466 For Sale—Complete grocery stock and fixtures in one of the best resort towns in Western Michigan. Address No. 467 c/o Michigan Tradesman. 467 : vi Pay cash for any stock of mer- chandise, none too large or too smail. Write, phene, or wire. L. LEVINSOHN, Saginaw, Mich. d i 4 e 24 Says the Chain Store Started in Hell. « For years the farmer prided himself on his independence and it was°O. K., but he can’t do that any more; things are different and the farmer is just one of us in our great economic system. For years the farmer has receiv- ed the mail order catalogues wherein he was advised that he should buy from them direct and cut out the middleman. The mail order people played up the mid- dleman as the farmer's worst ene- my. What kind of a fix has that false doctrine gotten us into? Let me ask who buys the farmers crops? Montgomery Ward? Who eats and consumes what the farmer produces? Sears, Roe- buck? Where is the farmer's mar- ket? Where does he sell what he raises? To none other than the despised middleman and the great mass of people or system of so- ciety of which the midldeman is an integral part. In reality the middleman is not the farmer's worst enemy but his best friend for he buys what the farmer has to sell. We are now in an economic jam and here’s why. The mail order people and chain stores and other chain systems have been success- ful to a degree in their propagan- da and program of eliminating the middleman and so our economic system and order of society has been disrupted and broken down. The mail order houses and chain systems are not in our eco- nomic system but are another sys- tem, a system of their own and for themselves; a system that has come out from our established system and fastened itself on us like a leech; a blood-sucker, a festering sore on the neck of the body politic. It is a life destroying system and is weakening, disrupt- ing and breaking down our eco- nomic system. The farmers feed our economic system and prosper doing it but when that system is weakened and broken down by the pirate and parasite mail order and chain system the farmer can- not sell his goods at a fair price because his market is broken and lifeless. The farmer must know that when he patronizes the mail order and chain system he is help- ing the system that is a wrecker of his own market. The more we can support and buy in and through our economic system the better it will be and the sooner prosperity will move in and through our own system from which and in which we all get our living and prosperity. We need prosperity to move through our established and well founded eco- nomic system. We do not want a new system, like the mail order and chain system which is not a sound’ system, but a destroyer of our system and welfare. We should frown on the mail order and chain: system in the MICHIGAN TRADESMAN knowledge that by nature it is an outlaw and a robber —a blear- eyed monster that is strangling our market and the old, sound, eco- nomic system built up through the years. Impartial economists and uni- versities have made research into our economic system and agree it is basically right and fundamental- ly sound; that the present chan- nels of distribution and trade are right and good. There is room for improvement in this system, to check graft and dishonesty, but we should stay with it and help clean it up; in it is our hope for pros- perity. We should help build up our system and knock the mail order and chain system flat on its back. The mail order and chain sys- tem has disrupted the farmer's market. We must fight for our own welfare and the integrity of our established economic system. A long time ago everything was peaceful in Heaven but the Devil got rebellious and saw where he could profit by rebelling against God's system and he rebelled and started Hell and that is where this rebellious mail order and chain system monstrosity came from and that is where it will end. Marshall Harkness. —_~+-+—___ Opposes Senator Reed’s Proposed Na- tional Sales Tax. Detroit, Oct. 27—At the regular di- rectors’ meeting of the Home Defense League the following letter was author- ized to be mailed to all United States Congressmen from Michigan. Dear Congressman: At the regular meeting of the directors of the Home Defense League held at the Durant Hotel, Flint, on Wednesday, Oct. 21, it was unanimously agreed that the Executive Committee of the League write you protesting against the pro- posed National gross sales tax as spon- sored by Senator David A. ‘Reed of Pennsylvania. The American federation of labor has gone on record as opposed to this tax and it is quite certain to meet with the opposition of all labor whether or- ganized or not. Michigan farmers will bitterly oppose this tax, as will all re- tail and wholesale merchants. Reports from leading Senators and Representa- tives show that the proposed measure will find little support in the United States Congress. The Home Defense League believes that the proposed tax of one-half of one per cent. on all merchandise, which means taxing the farmer, then the wholesaler and then the retailer on the same item, thereby adding one and one- half per cent. to its cost would do much to retard the recovery of business. It would increase the cost of living for those least able to pay. The collection of this tax would call for a gigantic organization. It would not take into consideration volume of business, fall- ing equally on the small merchant, wholesaler and farmer as upon gigantic Nation-wide concerns. This League believes that inasmuch as the income tax is at present collect- ed by the Federal Government that deficits in the Federal Government budget should be made up by increas- ing the upper brackets of this tax and that new specific taxes should be left strictly up to the state governments as a means of raising revenues to sub- stitute for the present antiquated and confiscatory real property tax. The proposed National sales tax of Senator ‘Reed has nothing in common with the Kentucky gross sales tax or the proposed ‘Michigan progressive scale gross sales tax. Both of these measures tax only retail sales, elimin- ating the wholesaler and producer and the tax upon the small retailer doing less than $400,000 is only one-twentieth of one per cent., whereas the tax upon the million dollar gross sale retailer is only one per cent. ‘The proposed Michigan tax is entire- ly a substitute measure, the entire pro- ceeds going for the relief of taxes on real property and this League is utter- ly opposed to any new tax which does not provide that the money raised shall be substituted for that now imposed on real property. : ‘We would be pleased to have a re- ply from you stating your position on Senator Reed’s proposed National flat rate sales tax. iC, V. Fenner, President Home Defense League. a a Gabby Gleanings From Grand Rapids. Harold Bervig, the newly-elected Secretary and Manager of the Michi- gan Retail Hardware Association, was in the city Monday and Tuesday of this week. The first day he was here he conducted a group meeting of the members of his organization doing business in Grand Rapids and nearby towns and cities during the afternoon. The evening was devoted to dinner and post prandial talks. About one hun- dred thardware dealers were present. Mr, Bervig is 40 years old. He looks like a man of 25 and talks like a man of 60. ‘His conversation is based on a varied experience in many states and his conclusions are practical, sane and sensible. He will take the work where the much lamented Arthur Scott left it and carry it forward with vigor and determination. Apparently no better man could possibly be found to under- take and accomplish the work he has ahead of him. ‘Tuesday was devoted to calls on the trade during the day and a social engagement in the evening. He was married a few weeks ago toa young lady who was born in Texas, but has resided in several other states. They both look forward to their resi- dence in Michigan with bright anticipa- tions. They both created favorable impressions on all who met them. (C. S, Comstock, general dealer at Petoskey, was in the city two or three days this week. Mr. Comstock recent- ly lost by death a brother in Santa Rosa, Calif.. who made C.'S. his sole heir. He is preparing to leave for Santa Rosa to take possession of the property left him, —___-2 Ardent Appeal To Worth While Citi- zens. L. E. Marshall, the Grand Ledge dry goods. merchant, sends the Trades- man the following full page appeal to civic righteousness which the Chamber of Commerce carried in the last issue of the local newspaper: To You, Mrs. and Mrs. Property Owner To You, Mr. and Mrs. Seller To You, Mr. and Mrs. Buyer To You, Good People of Grand Ledge this advertisement is written During this depression, unheard of in the history of our city, whose first trading post was located on the bank of beautiful Grand River in 1841 and has prospered and grown through the October 28, 1931 efforts and co-operation of its citizens since that time. Many cities like ours are being ruin- ed by the “whispering method” and “hearsay conversation” directed against its financial and business institutions. Cities the size of ours are losing one-half of their assessed valuation placing a burden upon the remaining taxpayers of its community who will be unable to carry on. Our fine schools,- our beautiful churches, our splendid factories, our city expenses and administration can- not be maintained if our business in- stitutions do not have your help and support, morally and financially. If you have money to spend, if you have money to save, spend it with your local townspeople, bank it with your local banks for upon you they depend to support our schools, our churches and our other civic enterprises. Grand Ledge must never take a backward step and we as citizens must be loyal to our city, to our merchants, to our financial institutions, to our manufacturers and to “The Best Little City” in Michigan. Let us all work together So that our fair city may Come through these troublesome times And the future generations may look back With pride that we carried on. Grand Ledge Chamber of Commerce. —_++> > The Man Behind the Counter. We read a lot of articles and hear a lot of talk about turnover nowadays, and still grocers do not give this im- portant subject enough thought. Every grocer is tempted to feature items that return a high gross profit, forgetting that products which return high mark-ups generally sell slowly. Nine times out of ten they are not as good from an ‘investment standpoint as goods that allow a smaller profit but move across the counter more rapidly. Suppose, for instance, a grocer in- vests ten dollars on an item that allows a mark-up of 75 per cent., which is ex- ceedingly high, and turns over once a month. The monthly profit on this product is $7.50. On the other hand, suppose the ten dollars is invested in an item which re- turns a gross profit of 25 per cent., but turns over twice a week. In a month the gross profit aggregates $20, almost three times as much as the first item mentioned. All low-profit products are not nec- essarily fast movers, nor are thigh- profit goods necessarily slow movers. The grocer learns by experience which goods give him the best profit. Paul F. Gehring. —_>2~e—___ Black Declines in New Orders. Current reorders being placed on ap- parel and related accessory lines re- veil a trend away from black. In their early orders retailers played up black heavily and much of this merchandise is still in stock because of weather conditions. Browns continue to retain a strong position. Blues during the last week or ten days have come to the fore and are believed to be facing con- siderable popularity. Foo RP erento: Bp ~- ae ween om @ ee OO, elle seg Ao Ey eam GP [Th Ter Queene ow oF ge ape eae a POT NT Oe Oe ee te ee ences nen CE A RE I AAA IE TCE A AAT AAAS The Right To Leadership Mahatma Gandhi! What a profound lesson in tolerance and purpose this simple Hindu is teaching a tense world. What confidence and respect he is resolutely winning! How free from ostentation is this frail leader of mountain- ous spirit, mind and will! Unknowingly, business is groping for Gandhi-type execu- tives upon whom it can rely for calm, intelligent leader- ship. Keen, straightforward thinking has seldom had so golden an opportunity to assert itself. Superficial pomp and artful pretenses are no longer seaworthy in the storms that are battering wobbly business. Only true sailors will reach the harbor. Unmindful of personal gain, new leaders are springing forth, whose quiet, dauntless energies are inspiring a renewed confidence! They are clearing the horizon of doubts and fears, quite unafraid of the future. And it is to these strong, organized men to whom we shall turn in this hour of business crisis. It is they who will blaze the trail to a higher, finer civilization of which solvent business is so vital a part! The march of progress goes steadily forward, making some men and breaking others. But unfalteringly at the head of the line erectly walks the simple, valorous, purposeful man—every inch the leader. Neither wealth nor social prestige identify him. Triumph is his reward because his heart is true, his head clear and his courage ‘ndestructible. Thank God for men like this! FRANK K. GLEW. The above tribute to Gandhi was inspired by a stirring sermon recently preached by Rev. James Fifield, of the East Congregational church, Grand Rapids. ln a en a aaa elie linn ltl taal tlm nll ene Dn I SE Speed Up Sales by featuring properly advertised lines The manufacturers are creating the demand and saving your time through their advertising. You realize a maximum profit with a minimum of effort in selling Baking Powder Same Price for over 4O years 25 ounces for 25c Your customers know it is a quality product . . . that the price is right. Why ask them to pay War Prices? It’s up to you to show them that you have it. Millions of Pounds Used by Our Government CALL US WE SAVE YOU 25% TO 40% ON YOUR INSURANCE COST GUWL’O THE MILL MUTUALS AGENCY 208 NORTH CAPITOL AVENUE LANSING, MICHIGAN Phone 20741 Meal . ilar and Crackers apace | ASA OFTHE BAKERS ART a i wy : a tC =a = —<— if By Fi | 3 — — wu i P me on oF <— | | call oa .~— pe ml a a ee occasion At 11 Ever nll) J . le NK y Grand Rapids,Mich.