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SSTTISCn awa SC IO SS }
Forty-ninth Year GRAND RAPIDS, WEDNESDAY, JANUARY 6, 1932 Number 2520

 

 

 

 

THE FOOTPATH OF PEACE

To be glad of life, because it gives you the
chance to love and to work and to play and to

look at the stars; to be satisfied with your

 

possessions, but not contented with yourself
until you have made the best of them; to
despise nothing in the world except falsehood

and meanness, and to fear nothing except

 

cowardice; to be governed by your admira-
tions rather than by your disgusts; to covet
nothing that is your neighbor’s except his
kindness of heart and gentleness of manner;
to think seldom of your enemies, often of your
friends and every day of Christ; and to spend
as much time as you can, with body and with
spirit, in God’s out-of-doors—these are little
guide-posts on the footpath of peace. |
Henry van Dyke.

 

 

 

 

 

 

 

 

 

( Jo the American Grocer
at the close of another year
of friendly relationship

 

 

we extend

 

our sincere Wishes for a

Happy, Prosperous New Year :

 

 

GENERAL FOODS SALES COMPANY, Inc.
and the
GENERAL FOODS SALESMEN

 

 

 

 

 

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SRS ay re emit ee

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Sati i RRR RTS iis: SRT TT WETS See

Sean

 
 
  

ADESMAN

 

Forty-ninth Year

MICHIGAN TRADESMAN
E. A. Stowe, Editor

PUBLISHED WEEKLY by Tradesman Company,
from its office the Barnhart Building, Grand Rapids,

UNLIKE ANY OTHER PAPER. Frank, free and
fearless for the good that we can do. Each issue com-
plete in itself.

DEVOTED TO the best interests of business men,

 

 

 

SUBSCRIPTION RATES are as follows: $3 per year,
if paid strictly m advance. $4 per year if not paid
in advance. Canadian subscription, $4.04 per year,
payable invariably in advance. Sample copies 10 cente
each. Extra copies of -urrent issues, 10 cents; issues a
month or more old, 15 cents; issues a year or more
ald, 25 cents; issues five years or more old 50 cents.

Entered September 23, 1883, at the Postoftice of Grand
Rapids as second class matter under Act of March
3, 1879.

 

 

 

JAMES M. GOLDING
Detroit Representative
507 Kerr Bldg.

 

 

IN THE REALM OF RASCALITY.

 

Questionable Schemes Which Are
Under Suspicion.

The Minneapolis swindler who sells
electric meat containers, making a trip
through Michigan every year under a
different name, did not pass up Cad-
illac, judging by the following item in
the Evening News of that city:

Ralph Willis and Reuben Eubanks,
owners of the Central Market, have
been swindled out of $35, so they re-
port, by a salseman who called on them
Nov. 15 and sold them a repossessed
meat case. According to their story
the man, who gave the name of F. W.
Mann, and claimed to represent the
F. M. Mann Co., Minneapolis, Minn.,
sold them a repossessed meat case
which was reported to be at the Soo.
The selling price was $400, with a
down payment of $35, the balance to be
paid in installments. After waiting
several weeks for the delivery of the
case a registered letter was ent to the
company and was returned to the Cen-
tral market with the report “un-
claimed.” The salesman is described as
being a rather elderly man. rather
stocky built and had some fingers off
of one hand. He was driving a light
coupe.

 

The Chicago Hand Bag Manufactur-
ing Co. located at 320 W. Jackson
boulevard, is shipping out bags, ex-
press prepaid, and then making de-
mand for payment through the mails.
Several Michigan merchants who have
been favored with shipments have writ-
ten the Tradesman for information as
to how to proceed. In all cases they
should insist on receiving a dollar for
the trouble they have been put to by
the illegal action of the Chicago con-
cern. Under no circumstances accept
a check. Insist on a bank draft or a
$1 bill. ;

 

The Federal Trade Commission has
ordered C. Arlington Barnes, jewelry
manufacturer, Providence, R. I., to

cease representing that he is an im-
porter, unless and until he actually im-
ports from a foreign country articles
and materials for use in manufacturing
his jewelry. Barnes is also to stop
representing that he imports precious
or semi-precious stones, unless and
until such stones to be used by him in
manufacturing his jewelry are actually
imported. Barnes is also ordered to
stop advertising that he will give free
a new ring in exchange for any ring
manufactured and sold by him which
becomes defective, or in which the set-
ting becomes loose within five years
from the date of purchase, upon the
payment of twenty-five cents for pack-
ing and shipping charges, unless and
until a new ring is actually given free
under such circumstances, the pur-
chaser paying only the amount requir-
ed for packing and shipping of the new
ring. The Commission issued the or-
der after Barnes had filed a second
answer to the Commission’s complaint
in which he waived hearings on the
charges and consented that the Com-
mission enter an order to cease and
desist.

 

Madison Mills, Inc., New York, dis-
tributors of men’s shirts, pajamas, and
underwear, has been ordered by the
Federal Trade Commission to cease
and desist from trade practices held
by the Commission to be unfair. Where
shipments are made to customers
C.0.D., without privilege of inspection,
the company is to cease representing
to purchasers that it will ship shirts
of the designs, patterns, or styles or-
dered by the purchaers, unless and un-
til it refrains from substituting shirts
of styles and designs of its own selec-
tion different from those selected by
the purchasers. Representation to pur-
chasers that if they are dissatished, the
purchase price will be refunded at once
without question, will also be discon-
tinued, unless and until the company
actually makes prompt refunds of this
character. The company is no longer
to advertise through use of such phras-
es as “Madison made shirts”, “mills”,
“shirt manufacturers” and “factory to
wearer price’, that it is the manufac-
turer of products sold and distributed
by it until such time as the company
actually owns, operates, or controls a
factory wherein are made the shirts

it sells.
—__++2___

Peace cannot be had by resolution
and injunction alone. Peace is the
product of preparedness for defense,
to the patient settlement of controver-
sy, and the dynamic development of
the forces of good will. It is the result
of the delicate balance of that realism
born of human experience and of ideal-
ism born of the highest of human as-
pirations for international justice —
President Hoover,

GRAND RAPIDS, WEDNESDAY, JANUARY 6, 1932

DETROIT DOINGS.

 

Late Business News From Michigan’s
Metropolis.

The Fort Wayne Hotel & Realty
Co., owner and operator of the Hotel
Fort Wayne, has just been incorporat-
ed with a capital stock of 122,000
shares at $1 each and 300,000 shares of
preferred stock at $10 each, The
amount subscribed and paid in was
$1,500. The incorporators are George
A. ‘Marsh, president; 'C. J. Rapp, sec-
retary-treasurer, and Harry E. Davis
Albert E, Hamilton is managing di-
rector of the institution, which is lo-
cated on the corner of Cass and
Temple avenues and has 300 rooms.

The management and operating con-
trol of the Book-Cadillac Hotel will be
placed in the hands of Ralph Hitz,
managing director of the Hotel New
Yorker, New York City.

This is the result of negotiations re-
cently concluded among officials of the
New York Hotel Corp., the Book
brothers, of Detroit and financial in-
terests in New York, Detroit and Chi-
cago. The details are expected to be
announced when Mr. Hitz comes here
Wednesday.

Mr. Hitz will continue in his present
capacity at the New Yorker and will
conduct the Book-Cadillac from New
York through a resident staff yet to
be selected,

“It is likely that additional hotels
later will be added to the New Yorker
and Book-Cadillac combination,” Mr.
Hitz said in a telegram. “We are not
prepared at this time to divulge the
names of these prospective members
of the chain,”

‘Carl M. Snyder, of S. W. Straus &
Co., who has been managing director
of the Book-Cadillac for nearly four
years, confirmed the statement of Mr.
Hitz.

Wednesday, Mr. Snyder will turn
over his post to Edward D. Lawless,
formerly managing director of the
Ambassador Htoel, Atlantic ‘City, and
more recently house manager of the
New Yorker Hotel.

Three other persons will leave the
hotel, Mr. Snyder said. They are B.
A. Sullivan, resident manager; S. B.
Reynolds, controller, and Norman
Wright, general auditor.

It was learned on good authority
that William B. ‘Chittenden, Jr., for-
mer resident manager at both the
Book-Cadillac and Detroit Leland Ho-
tels, has been chosen to replace Mr.
Sullivan. Names of other members
of the resident staff will be announced
next week,

An involuntary petition in bankrupt-
cy has been filed in U. S. District
Court here against Abraham S. Green-
berg by John McNeill Burns, attorney,
representing Samuel Grossman, $69;
Reien Dress, Inc., $147; Askinsky
Kalish 'Co., $75.

Number 2520

An involuntary petition in bankrupt-
cy was filed in the U. S. District Court
here on Saturday against Leo Feder
by John McNeill
H. C. Goodman 'Co., $364; Brandau
Shoe Co., $156; Lewis M. Falk, $141.

Shelby Shop, Inc. retail
dresses, 2558 Woodward avenue, filed
a voluntary petition in bankruptcy on
Saturday listing assets of $9,872 and
liabilities of $5,482.

Having

3urns representing

Gown

recovered from the first
shock of surprise it received at Henry
ford’s sudden change of mind, the
product of which will be a ford eight
at least by the end of January, Detroit
now assesses the stroke as one of
ford’s boldest and most brilliant. It
was known that ford had been experi-
menting with an eight, but no one was
expecting it at this time. Orders had
gone out for parts for a new four, the
Model B, and the ford retail organiza-
tion was waiting for such a car. Then,
when ford studied the low-priced very
complete six-cylinder model of his
competitor, he moved with a
dramatic suddenness
which amazed the entire industry. Or-
ders for parts for the four cylinder
Model B were parts
specialists now are working on substi-
tute orders for an eight cylinder car.

The ford eight may not be out in
time for exhibition during the New
York automobile show, ‘but it is ex-
pected that the first display models
will be ready for the Detroit show,
which opens Jan. 23. As to its price,
it is taken for granted that it will be
in the same general class as the Model
A. Production is expected to be well
under way by the opening of the
Spring buying season,

In respect to lowness of price, even
the ford eight can expect some inter-

chief
dynamic and

canceled, and

esting competition, relatively speaking,
from the new twelve mentioned in this
column last week. This new model,
which will feature the first modern
two-speed rear axle, has been expected
to be priced between $1,500 to $2,000.
The latest word from those nearest to
the project is that it will be closer to
the former than the latter figure.

The queer phenomenon of a com-
panion car displacing the parent prod-
uct is going to be revealed to the
motor-loving public on Saturday of
this week. In the past, where there
has been a merger of such cars under
one nameplate, the older always has
been retained. Now there is coming a
new six and V-eight combination
which will keep the name of the for-
mer which ‘has been one of the best
sellers since its introduction several
years ago.

One of the most novel of all the
transmissions to be offered for 1932
will be withheld until the opening of
the automobile show. Then it will be
revealed as the first combination of
automatic clutch control and_ free-
wheeling.

 

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SOME TRENDS IN TRADE.

 

Sidelights on the General Business
Situation,

Trade reports on holiday sales are
fairly encouraging on the whole, al-
though lacking in definiteness. Phys-
ical volume seems. to have equaled last
year’s in many cases but dollar re-
ceipts were lower owing to reduced
prices and the prevailing trend to pur-
chases of low-priced goods.

Dr, Julius Klein, assistant Secretary
of Commerce, says that a canvass of
1,400 leading department stores showed
a Christmas season quantity volume
equal to 95 per cent. of that of 1930
but only 81 per cent. in value.

Many stores began to announce
January sales the day after Christmas,
making sensational price cuts the lead-
ing attraction.

An unusually optimistic forecast
comes from D. O. O’Neil, president
of General Tire and Rubber. He says
he expects a decided improvement in
business conditions during 1932, due
to accumulation of unsatisfied con-
sumer needs, better goods in many
lines, and deflation of commodity prices
to a level which must discourage wait-
ing for ultimate bargains.

Automobile production made an ex-
ceptional gain the week ended Dec. 26,
the adjusted index figure advancing
more than 20 per cent. over that of the
week before.

Rochester, New York, believes it is
curing hard times as far as its own
community is concerned by getting
the dollars of its residents to work.
A group of industrial leaders sent out
1,550 volunteers to canvass every busi-
ness man and householder in Monroe
county for pledges to undertake at
once additions, repairs and retail pur-
chases which would otherwise have
been deferred. The result of a ten-day
drive was a sheaf of pledges calling for
the disbursement of $6,026,351, three
times the goal set, besides the stirring
up of a hopeful feeling and enthusiasm
from which even better things are ex-
pected.

Retail store inventories are believed
by trade authorities to have reached the
lowest point attained for some years
and to be freer from old goods than
at any time in the last decade.

The weekly index number of general
business activity receded very slightly
in the week ended Dec. 19, losses in
most of the categories having been
offset by a sharp gain in the adjusted
figure for automobile production and a
trifling rise in cotton cloth production.

A revised wholesale price index
number to be published weekly as well
as monthly will be put out this month
by the Department of Labor. The new
index will reflect prices of 784 items,
234 more than have been used hitherto,
the additions being mainly from fully
manufactured or so-called consumer
goods.

The downward swing in the cost of
living continued in October, the Na-
tional Conference Board reports, the
index having reached 84.9 compared
with 85.7 in September and 100 in 1923.

More than half the money spent by
the consumer of goods is absorbed

MICHIGAN TRADESMAN

by the cost of distribution, says Pro-
fessor E. D. McGarry, University of
Buffalo, in announcing an_ intensive
study of market problems at the meet-
ing in Washington this week of the
American Economic Association.

New railroad freight schedules went
into effect on Jan. 4. They provide for
an increase in railroad revenues of
something more than 3 per cent. on the
estimated volume of last year. The
weaker lines will be the chief bene-
ficiaries. Their need of funds to meet
fixed charges will be met by the newly
created Railroad Credit Corporation
which will distribute loans from a pool
supplied by gains from the new rates.

“If the business outlook depended
entirely upon conditions at home, it is
conceivable that the possibilities for the
early future might be regarded as fairly
favorable,’ says the Guaranty Trust
Company in its currently monthly cir-
cular, adding, “At present, however, it
appears that European conditions will
continue to present serious obstacles to
business recovery in the early part of
1932.”

Direct buying trom manufacturers is
credited with 70 per cent. of chain store
stocks, the Federal Trade Commission
tells the Senate. Less than 14 per cent.
of the chains manufacture goods them-
selves and the commodities this small
number makes account for only 7 per
cent. of all chain store commodities.

Again, prohibition repeal is a noisy
issue before Congress, and many col-
umns of discussion will reach the
newspapers during the present session;
but nothing will be done about it. Both
wet and dry arguments are reliable
vote-getters, depending on the locality
appealed to, and all of the bills intro-
duced on the subject, as well as the
speeches in Cognress, are promoted
solely for their effect on the consti-
tuents of Senators and Representatives.
Both -houses of Congress are dry by a
comfortable margin, a margin sufficient
to prevent the return of beer and wines
for the raising of revenue, relieving un-
employment, or for any other reason.
It is the consensus of well-informed
Washington wets and drys, speaking
privately and not for publication, that
there is not the slightest chance for
the immediate relief of the thirsty.
They agree that the winning back of
beer and light wines, if successful, will
require a long, hard fight. Neverthe-
less, Congress will make a big fuss
over prohibition and both sides claim
that the resulting publicity will do
much for their cause.

Radio advertising must be improved
in quality and reduced in quantity. The
recent threat of Congressmen to pro-
vide legislation for the censorship of
all broadcasting is having its effect.
Undoubtedly the Federal Radio Com-
mission has accomplished all it could
toward better and briefer advertising
ballyhoo; but the law under which it
operates gives it very little power over
broadcast material. However, it is ap-
parent that the Commission does not
want to accept the responsibility of
censorship, for it has appealed to all
radio stations seriously to consider the
problem, and has urged them to study
and put into practice the code of ethics

adopted by the National Association
of Broadcasters. The condition fur-
nishes an example of the fact that in
all other fields, as well as in radio
broadcasting, industries will either
govern themselves or the demoraliza-
tion they create will invite the Govern-
ment to govern them.

Fear of Government regulation is re-
ducing and softening the clamor for
repeal and modification of anti-trust
laws. Business men who insisted on
such measures are usually amazed
when they see their ideas expressed in
tentative bills, for the public interest
is a necessary factor in every bill that
has a chance for passage and legis-
lators express this interest by provid-
ing some form of regulation. With one
exception, not a single measure yet
proposed for the relief of business has
included this essential factor in its
original draft. The ex -;tion is the
Gaskill bill for “Price Control in the
Public Interest,’ which would legalize
agreements among manufacturers not
to sell goods below cost. This meas-
ure, soon to be introduced, requires
a minimum of supervision, since it
provides for the public interest. Legis-
lation allowing trust agreements and
combinations would require complete
Government supervision—a_ step to-
ward general supervision of industry.

The National election may help gen-
eral business next year. Contrary to
the widespread belief that all National
elections have a depressing effect on
business, a well-known Washington
newspaper correspondent says that Na-
tional elections are more helpful than
otherwise. He recently checked up the
business conditions of all of the elec-
tion years of this country and found
that the long-range tendency of elec-
tions is to improve business. There
have been more good election years
than bad, from a business viewpoint,
according to his findings and more
years where business improved before
the elections than where the reverse
was true.

Control of production in the farming
industry is the only solution of the
price problem, according to a statement
made recently by James C. Stone,
chairman of the Federal Farm Board.
Washington economists are pleased be-
cause the board has learned this im-
portant fact, although through an ex-
perience that cost many millions of
dollars, and they say that the lost
money will prove to be an excellent
investment if the farmer can be edu-
cated to believe the truth of the state-
ment. “Stabilization involves selling
as well as buying and producers must
face this fact,” Mr. Stone said. “Many
people have thought stabilization means
to hold the prices permanently higher
than they would otherwise be. This
cannot be done without control of pro-
duction.”

A thing they do better in Germany
is the correction of unfair and mis-
leading advertising. The Association
of German Toilet Soap and Perfumery
Manufacturers brought action against
a prominent American soap company,
alleging unfair competition and charg-
ing the American company with pub-
lishing unfair advertising. The associa-

January 6, 1932

tion also challenged statements of the
advertising made by individuals who
were represented to be unbiased ex-
perts. The lower court enjoined the
American company against repetition
of the assertions and the case was
appealed. The court of appeals upheld
the decision and made further limita-
tions on what the company might pub-
lish in its advertisements. The Amer-
ican company was forced to pay all
costs of the proceedings and to publish
the court’s decision at its expense in
nineteen newspapers and magazines,
using the same amount of space as the
original advertisements occupied.

—_——_+++—____

Store Stocks Light.

Forthcoming inventories by retail
stores are expected to show not only
the smallest stocks on hand in a num-
ber of years, but also the “cleanest”
probably since 1920, according to well
informed sources, The term “clean-
est” was defined as meaning the small-
est proportion of old goods in rela-
tion to total stocks,

It is pointed out that a chief en-
deavor of most, if not all, stores since
1929 has been to keep stocks at a
minimum point, with emphasis on best
sellers, and to move out old goods as
rapidly as possible. Drastic reductions
have been resorted to in many instanc-
es to clear this type of merchandise.
The belief is expressed that few stores
will be “stuck” with any substantial
quantity of gift or holiday goods,

In some departments, such as those
handling furniture, inventories will be
taken at the first of the year. For most
sections, however, stock taking will be-
gin around Jan. 15 and continue to the
end of the month.

—__—__e++___
Plated Silver Trade Plans Drive.
A determined effort to increase de-

mand for plated silverware is looked
for from manufacturers in that field
in the next two months. Contesting
the place now held by pewter hollow
ware, the plated silver producers will
show a wide variety of improved de-
signs to the trade toward the middle
of January. The plated prccucts will
be priced at levels competitive with
medium and. better grade pewter, since
pewter producers are going to devote
their attention to building up business
Extreme low end
pewter goods, those in the trade agree,
have reacted against the preduct gen-
erally, and manufacturers are anxious
to limit sale of this type of merchan-
dise.

in those brackets.

SS

Foresee Poor Sales Comparison.

With plans practically complete for
sales events this month, retail execu-
tives admit that they foresee great dif-
ficulty in achieving dollar volume fig-
ures comparable to those obtained in
January of last year. This month will
probably see the lowest range of retail
prices in more than a decade, and to
offset this decline with a sufficient
gain in the number of transactions is
held an almost insuperable task. In
some departments, such as the coat
sections, the outlook is held much
brighter than for other divisions,
owing to the large pent-up demand
built up through the delayed purchas-
ing ‘by consumers because of erratic
weather conditions last Fall,

 

tee

 

 

senanions

 

 

 

 

 

 

 

 

 

 

January 6, 1932

MICHIGAN TRADESMAN

nclude Judgment ... .

. in your Bequests

a nation wide survey of

over 30,000 estates

shows that practically $1 out of every $5
fails to reach the heirs, and therefore never
produces income for them. This shrinkage
can be materially reduced by using the
same business judgment in planning your

estate that you used in its creation.
e

When a man accumulates an estate, he has
not altogether discharged his full duty to
his dependents. As he provided for them
during his lifetime, so he should make
every effort through a properly drawn
Will to provide for their protection after

he is gone.

The Grand Rapids Trust Company has
had many years’ experience in planning

and administering estates, and is able,

through simple trust provisions, to add
materially to the income in many in-

stances.

We shall gladly prepare an ESTATE
ECONOMY PLAN to fit your particular
needs, upon request. This plan will be
submitted to you in written form with the
suggestion that you have it approved by
your attorney before it is definitely filed

with us.

It may furnish you with a better oppor-
tunity to project your judgment into the
future in a way that will increase the net
value of your estate, and thus add to its

earning power.

GRAND RAPIDS TRUST COMPANY

 

 

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4

MOVEMENTS OF MERCHANTS.
Cass City—The Cass City Sand &

Gravel Co, has decreased its capital

stock from $100,000 to $25,000.

Albion—Art Fiebig, 111 North Su-
perior street, dealer in boots and shoes,
has filed a petition in bankruptcy.

Detroit—The Aircraft Products Cor-
poration, 7424 Melville avenue, has
changed its name to Prodcraft, Inc.

Detroit—William A. Mullane, 5678
Vernor Highway, dealer in boots and
shoes, has filed a petition in bank-
ruptcy.

Lansing—The Capital Silver Fox
Co., 318 South Helmes street, has de-
creased its capital stock from $50,000
to $15,000.

Detroit—The Redford Lumber Co.,
21702 Grand River avenue, has in-
creased its capital stock from $150,000
to $225,000.

Flint—The Central Wholesale Co.,
214 Harrison street, dealer in groceries
and produce, has decreased its capital
stock from $100,000 to $25,000.

Jackson—The White Star Coal Co.,
Wildwood avenue and M. C. Ry., has
been incorporated with a capital stock
of $1,000, all subscribed and paid in.

Climax—The Climax Creamery Co.
has dissolved and William F. Cole-
man, distributor of Climax brand
creamery butter succeeds it in business.

Caro—William Kinde, Jr., has sold
his half interest in the City Market to
A. B. Cross and the business will be
continued under the style of Deming
& Cross,

Spring Lake—The Spring Lake Ice
& Coal Co. has merged the business
into a stock company under the same
style with a capital stock of $50,000,
all subscribed and paid in.

Dearborn—Isadore Strub, local long
time resident and experienced in the
meat business, has taken over the meat
department of the Dearborn Public
Market, 22065 Michigan avenue.

Detroit—The Hudson Store Fixture
Co., Inc., 2655 Grand River avenue,
has been incorporated to deal in store
equipment with a capital stock of
$1,500, all subscribed and paid in.

Detroit — Tailors Co-Operative
Cleaners, Inc., 2955 Grand _ River
avenue, has been organized with a cap-
ital stock of 500 shares at $10 a share.
$2,500 being subscribed and paid in.

Detroit—The H. C. Ward Company,
2558 Inglis avenue, has been organized
to deal in insulation material for heat
and cold insulation, with a capital stock
of $5,000, $2,000 being subscribed and
paid in.

Detroit—The Fraser Drug Co., 7406
Grand River avenue, has merged its
business into a stock company under
the same style with a capital stock of
$25,000. $10,000 being subscribed and
paid in.

Coldwater—Mrs. G. J. Filmore, 67,
for forty-seven years owner of the
Commercial House at Quincy, died at
her home following a year’s illness.
Burial will be in Lakeview cemetery
at Quincy.

Lansing — Nicholson’s, Inc., 311
South Washington avenue, has been
organized to deal in clothing for men,
women and juveniles with a capital
stock of $10,000, $6,000 being subscrib-
ed and paid in.

MICHIGAN TRADESMAN

Detroit—The Fruehauf Trailer Sales
Co., 10940 Harper avenue, has been
incorporated to deal in automobiles
and trailers, with a capital stock of
$10,000, $1,000 of which has been sub-
scribed and paid in,

Saginaw—Filbertone Co., manufac-
turer and dealer in powders, tablets,
pills, etc., 413 East Genesee avenue,
has merged the company into a stock
company under the same style with a
capital stock of $1,000, all subscribed
and paid in.

Cadillac —- Haynes Bros, Co., 121
West Chapin street, has merged ° its
lumber, building material, etc., business
into a stock company under the style
of Haynes Brothers Lumber Co. and

decreased its capital stock from $125,-

-000 to $50,000.

South Haven—Klock & Sherwood,
manufacturers of cigars and retail
dealers in cigars, tobacco and smokers’
supplies, have dissolved partnership
and the business will be continued by
Fred Sherwood; who has taken over
the interest of his partner.

Lansing—The Linn Camera Shop,
Inc., 109 South Washington avenue,
retail dealer in cameras, photo supplies,
stationery, cards, etc., has merged the
business into a stock company under
the same style with a capital stock of
$25,000, all subscribed and paid in.

Saginaw—Charles E. Phillips, 66
years old, for the past forty-five years
an office employe of Morlery Bros.,
died at St. Mary’s hospital Jan. 2. Mr.
Phillips has been in poor health for
several years but attended to his busi-
ness duties to the last,

Detroit—Nathan Pomeranz, 1357
East Vernor Highway, dealer in fruits
and vegetables, has merged the busi-
ness into a stock company under the
style of the Pomeranz Fruit Co., Inc.,
with a capital stock of $5,000, $1,000
being subscribed and paid in.

Detroit—Isadore Margolis, dealer in
dry goods, etc., at 12024 Dexter boule-
vard, has merged the business into a
stock company under the style of the
Margolis Dry Goods Co., with a cap-
ital stock of 500: shares at $10 a share,
$1,000 being subscribed and paid in.

Detroit—Boesky Bros., Inc., have
merged their restaurant, tobacco, con-
fections, etc., business into a stock
company under the style of Boesky
Bros. Croswold Corporation, 5145
Hastings street, with a capital stock
of $25,000, $1,000 being subscribed and
paid in,

Fennville—-Edwin F. Payne, book-
keeper for the Fennville Fruit Ex-
change for the last twelve years, has
been hired by the board of directors to
succeed J, A. Barron as manager and
secretary to complete the fiscal year,
which expires Feb. 29. Mr. Barron
has resigned,

Kalamazoo—The Field Furniture &
Electric Co. 238 West Michigan
avenue, wholesale and retail furniture
and electrical fixtures dealer, has
merged the business into a stock com-
pany under the same style with a cap-
ital stock of $50,000, $10,000 being sub-
scribed and paid in.

Adrian—Henry T. White has retired
from the White Hardware Co. which
he founded years ago and three new
members have been added to the com-

pany as follows: Leslie A. Salter, A.
Forrest Smith and Mrs. Anna
Schwartz, all employes of the company
for several years. Mr. White has pur-
chased the Powers Hotel of Robert
Powers, taking immediate possession.

Detroit—The Home Defense League
has made comprehensive plans to hold
an All-Michigan Food Exposition at
the Masonic Temple Feb. 15 to 19.
Booths for individual displays range in
price from $60 to $175. It is hoped to
make the affair truly representative
of the entire food industry. C. V. Fen-

ner, President of the Home Defense
~League, is an indefatigable worker in

behalf of Michigan products and
Michigan merchants.
Kalamazoo—Ross E. Adams, sales-
man and. formerly a partner with
Bernice Sash in the Busy Bee Shoe
Store, Kalamazoo, has filed voluntary
bankruptcy proceedings in U. S. Dis-
trict Court at Grand Rapids, listing
liabilities of $35,101 and’ assets of $983.

‘Liabilities, according to the petition.

include $30,000 owing to the Western
Shoe Co., as a result of the business
partnership in the retail shoe- store.
Exact amount of the debt to the
Western Shoe Co., according to the
schedules, could not be listed as the
creditor took possession of hooks, pa-
pers and reports of the Busy Bee Shoe
Store at the time it was closed.

 

Manufacturing Matters.

Detroit — The Michigan Tent &
Awning Co., 1922 Canfield avenue, has
decreased its capital stock from $250,-
000 to $100,000.

Cadillac—Cobbs & Mitchell, Inc.,
manufacturer of flooring, lumber and
laths, has changed its capital stock
from $1,000,000 to 100,000 shares no
par value.

Lansing—Davis Bros., proprietors of
the Lansing Shoe & Leather Co., 205
South Washington avenue and 519
East Michigan avenue, has filed a pe-
tition in bankruptcy.

Detroit — The Construction Equip-
ment Co.. 15 East Seven Mile Road,
has been organized to manufacture and
sell construction equipment with a cap-
ital stock of $20,000, $10,000 being sub-
scribed and paid in.

Detroit — The Century Chemicai
Products Co., 40 Seldon avenue, has
merged its business into a stock com-
pany under the same style with a cap-
ital stock of $25,000, $12,500 being
subscribed and paid in.

Detroit—The Ho-Mo-Lo Corpora-
tion, 2931 Manistique avenue, has been
incorporated to manufacture and sell
chemicals and pharmaceuticals with a
capital stock of $25,000, $10,000 being
subscribed and $4,000 paid in.

Detroit — The Artiste Permanent

Wave Co., 425 David Stott building,
has been incorporated to manufacture
and sell toilet preparations, etc., with
a capital stock of 1,000 shares at $10
a share, $10,000 being subscribed and
paid in.
- Dearborn — Miller Metal Products.
Inc., 7608 Williamson street, has been
organized to manufacture and deal in
metal goods with a capital stock of
fifty shares at $100 a share and 10,000
shares at $1 a share, $10,000 being sub-
scribed and paid in.

January 6, 1932

Detroit—The Standard Stanchion
Manufacturing Co. 8053 Military
avenue, manufacturer and dealer in
steel stanchions, pipe, etc., has merged
the business into a stock company un-
der the same style with a capital stock
of $50,000 $10,000 being subscribed and
paid in.

Bay City—Because of persistent
rumors to the effect that H. G. Wend-
land & Co. intend retiring from busi-
ness in the near future, H. G. Wend-
land has issued the following state-
ment: “We are not going out of busi-
ness but shall continue to do business
at the old stand as usual.”

Muskegon — The Shaw Electric
Crane Works executives announce that
three crane orders have been received
in the Muskegon Heights plant, enab-
ling the company to call back a crew
of old employes. The orders are for
delivery Feb. 1. Officials said other
orders are anticipated in the near
future. A generator order for ship-
ment in March or April is keeping
the Muskegon Pump and Generator
Co. busy, the outlook being for several
weeks work on the new requirements.

ee
Gabby Gleanings From Grand Rapids.

The January furniture exposition is
now under way, with many new lines
on the market, and a feeling of cheer-
fulness is manifest throughout the fur-
niture industry. While no improve-
ment was noted during the past year,
with many of the factories operating
only about 25 per cent. of their capac-
ity, retail stocks generally are reported
as being down to the lowest point in
years. While no great boom is looked
for by the manufacturers during 1932,
a fairly good trade is anticipated at the
January sale, followed by a slow but
steady improvement.

In the bankruptcy case of John E.
Gogo, the trustee’s final report and
account was approved at a final meet-
ing of creditors. An order was made
for the payment of expenses of admin-
istration, preferred claims and a first
and final dividend to creditors of 16
per cent. The meeting adjourned
without date and the case will be
closed and returned to the District

_ Court in the near future.

Edward Fitzgerald has engaged in
the grocery business at 10 Wright
street, Lee & Cady furnished the stock.

At the last meeting of the Independ-
ent Business Council, Harvey C. Whet-
zel resigned the position of manager,
to which he was elected about three
months ago. At the time he was elect-
ed he protested against serving in that
capacity, but the appeal to accept the
position was so urgent that he finally
decided to undertake the work six
months at a salary of $250 per month
and automobile allowance. The con-
tract entered into at that time gave
the board of directors authority to
terminate the arrangement any time on
one month’s notice. Mr. Whetzel did
not avail himself of this condition, but
resigned voluntarily because he resent-
ed some criticism of his work made
by the directors. A meeting will be
held at Elk’s Temple to-night to go
over the matter and: decide what
means, if any, should be taken to fill
the vacancy caused by the resignation.

 

 

 

I

 

 

 

 

 

 

 

eer

 

 

 

January 6, 1932

 

 

MICHIGAN TRADESMAN 5

Essential Features of the Grocery or a sudden change in world condi- Kings, 3 in., Bakers, A grade --. 150 200 _______-_---_---------------- 4.50

Staples, tions, prunes should continue without McIntosh, 2% in., A grade ------ 175 2M oe 4.25

Sugar — Local jobbers hold cane much change. The shipments of dried Yellow Pippins, C grade ~_------ ae OS 4.25

granulated at 4.70c and beet granulated fruits for export have shown up favor- Spies, 3 in. Baking ~-_---------- ee | BAe aires eae 4.00

at 4.50c. ably for the first eleven months of the Spies, 2% in. A grade --------- BO ON hse 3.75

Vea Phe main meredient in the tea year as compared to the first eleven Spies, 214 in., \C grade --.-______ 85  Floridas—$3.50 for all sizes; Bulk, $3
market during the past week has been Months of 1930. A lot of this business, Talman ‘Sweets, 2% in., A grade-- .85 per 100.

tee Galidas dudeeccs  Geuis hucinese however, was done in the first few Wagners, 2% in., A grade ------ 85 Onions—Michigan, $4 per 100 Ibs.

: months of the year. All fruits are in Cooking Apples _........______ 50 for yellow; Genuine ‘Spanish, $2.75 per

has been doing every day, but only
enough to fill holes in somebody’s
stock. show no_ particular
change since the last report.

Prices

Coffee—The coffee market has had
the usual holiday let-up during the
past week. Fluctuations have been
small and Rio and Santos, green and
in a large way, have been marking
time. The situation has
porarily stagnant.

been tem-
Business will prob-
ably be better after the first of the
year, but there is no reason to expect
anything much in the way of price.
Spot Rio and Santos are quoted the
same as last week. Milds are un-
changed, quiet demand. Jobbing mar-
ket on roasted coffee shows no change
important enough to mention,

Canned Fruits — ‘California fruits,
while good _ statistical
position, have been disturbed by world-
wide conditions, by the
sharp decline in Hawaiian pineapple,
conditions and other
factors. The stabilization movement
is expected to exert a strengthening
influence on standard and choice cling
peaches, which have been the weak
spots in the market. Buyers have not
made any particular attempt to cover

generally in
economic

poor business

their requirements of peaches at the
low prices which have prevailed and
are still present in the market, This
may be due to just over-caution or too
deep rooted pessimism. Only the fu-
ture can tell.

Canned Vegetables — This month
should ‘be the key to the future market,
Prices have held in some things and
have shown weakness in others. In
the major vegetables which were con-
servatively packed, such as tomatoes
and peas, the price basis has shown to
the best advantage. In corn, which has
been packed in abundance, prices have
eased and distributors large and small
have shown a certain fear of buying.

Dried Fruits—The dried fruit mar-
ket starts off this year with prices on
the \Coast generally firm, and the feel-
ing is growing that deflation has about
All hands are operat-
Packers are buy-

run its course,
ing conservatively.
ing very ‘little from growers and this
market is ordering out only enough
goods from the Coast to meet going
demand. There is no surplus of any-
thing on the spot. Not in years have
inventories in warehouses been so low.
The trend of the future market offers
little hope for any radical change.
2usiness conditions being what they
are, there is nothing to look forward
to except continued replacement busi-
ness, with jobbers operating on a nar-
row profit and anxious to reduce all
possible overhead and warehouse ex-
penses as far as possible. Raisins are
firm and there is good reason to look
for a further advance when the pool
makes its next offering, which will be
soon, Otherwise there are no changes
looked for, ‘California prune growers
are doing a little business, mostly on
open contract basis or at previous price

levels. Barring a holding movement

for a slight advance in

good statistical position, however.

Canned Fish—Canned shrimp have
become rather weak and soggy. Prices
are lower. Salmon is dull and shows
no particular change in price, Sardines
and other tinned fish are quiet without
change.

Salt Fish—There has been some de-
mand for new American shore mack-
erel during the week as the pack is
limited. Other salt fish show no
change for the week and not very
much demand.

Beans and Peas—Demand for dried
beans is exceedingly small. Prices are
sagging still further.

Cheese—Cheese has had a
week with prices fairly steady.

Pickles—After a good volunte of
pickle business just before the 'Christ-
mas holiday, the market now is sea-
sonally dull. ‘Renewed activity is ex-
pected, however, soon after the first of
the year as the trade did not buy much
more than holiday needs. There are
many cheap offerings going the rounds
but a scarcity exists in genuine dills of
the popular counts.

Rice—The primary rice markets en-
ter the year with growers well financed
and holding stocks very firmly. There
is no pressure to sell either from the
co-operative or independent growers.
An improvement in the trend of the
local market was noted this week and
last week, and renewed buying is ex-
pected to develop around the middle
of the present month. Brokers look
prices, but
should export ‘business develop in good
volume, a more marked rise in prices
will be looked for.

Sauerkraut—Canned sauerkraut con-
tinues steady and there is still a lot of
cheap bulk kraut offered. Canners
packed conservatively and expect no
difficulty in maintaining the market.

Syrup and Molasses—Sugar syrup is
quiet and unchanged and will be until
after the first of the year. Prices are
about steady. Compound syrup is do-
ing a routine business for replacement
Prices unchanged. Molasses is
doing some seasonable business with-
out change in price.

Vinegar—The new crop was short
this year, but indications are that there
was a heavy production in the South
and Southwest. Prices here are un-
changed, but important developments
are looked for within the next week.

quiet

only.

—_»+ >
Review of the Produce Market.
Apples—Current prices are as fol-
lows:

Baldwins, 214 im, A grade $ .85
Bananas: 214 in., A grade __.___- 1.00
Delicious, 24 in, A eradée _ 7 1.25
Delicious, 2:4 in) (© seade a 75

Greenings, R. I., 2% in., A grade 1.00
Greenings, R. I., Bakers, A, 3 in. 1.25
Grimes Golden, 2% in., A grade 1.00
Grimes Golden, 2%4 in., A grade .65
Hubbardstons, 2% in., A grade -- 1.00
Jonathans, 21%4 in., A grade --_-_- 1.25
Kings. 234 in, A grade ....-... 1.00

Washington box apples are sold on the
following basis:

Pxtra faney Delicious _.._._____ $2.75
Paucy Delicious = 250
Extra faney Romes 0. 2.95
Maney Romes 22 450 | 245

Bananas—5@5%c per lb.

Butter—On account of heavy pro-
duction the price has dropped 3c per
lb. Jobbers hold 1 lb. plain wrapped
prints at 26%4c and 65 Ib. tubs at 25c
for extras and 24'%c for firsts.

Cabbage—$2 per 100 Ibs.

Carrots—60c per bu.

Cauliflower—$3 for box containing
6@9.

Celery—30@50c according to size.

‘Celery Cabbage—75c per doz.

Chestnuts—18c per Ib. for
York stock.

Cocoanuts—90c per doz. or $5.50 per
bag.

‘Cranberries—Late Howes, $2.50 per
box,

Cucumbers—Illinois hot house, $2.75
per doz.

Dried ‘Beans—iMichigan jobbers pay
as follows for hand picked at shipping
statton:

C_H. Pea from elevator ........ $1.85
Pea from farmer _...-. 1.55
Light ‘Red Kidney from farmer-_- 2.00
Dark Red Kidney from farmer __ 3.75

Eggs—Fine fresh eggs have been
scarce during the past week as they
have been for several months. Demand
is readily absorbing all that come for-
ward without any important change in
price for the week. Storage eggs have
been quiet and none too steady during
the week. Jobbers are paying 24c for
strictly fresh hen’s eggs, 20c for medi-
um and 17c for pullets. They are selling
their supplies:

New

Fresh hennery eggs ~------------ 27c
Bresh esas (22500 23c
Bresm pullets 20 17c
MX candied storage 18c
Mm candied storase _..-... 14c
Mm ehecks storage =. 5 13c

Grape Fruit—Florida commands $3
@3.50 per box; bulk $2.50@2.75 per
100.

Grapes—Calif. Emperors,
with sawdust, $6.25.

Green Onions—Shallots, 50c per
doz.

Green Beans—$4 per hamper for
‘California,

Lettuce—In good demand on the
following basis:

Imperial Valley, 6s, per crate ~-$5.50
Imperial Valley, 5s, per crate -- 5.50
Home grown, leaf, 10 tbs. ------ 1,20

Lemons—Present quotations are as

follows:

in kegs

S60 Stnbist 28 $5.50
Sta Sunkist 2 5.50
S60 Red Bar 2. 4.50
S00 Red Ball 2 4.50

Oranges—Fancy Sunkist ‘California
Navels are now sold as follows:

26 $4.75
150 4.75
6 4.50

crate.

Parsley—40c per doz. bunches.

Potatoes— On the local market
transactions hover around 40c per bu.
In Northern Michigan carlot buying
points the price ranges from 15@18c
per bu.; Idaho, $2.25 per 100 Ib. sack.

Poultry—Wilson & Company pay as
follows:

Peavy Sprites 2.0 15¢
Peavy tawis 15c
lieht fowls 12c
Pens 14c
Geode 2 lic
Neo. |} Porkey 22c

Spinach—$1.25 per bu. for Texas.

Squash—$2.75 per 100 lbs. for Hub-
bard.

Sweet Potatoes—Kiln dried Indiana
Jerseys, $1.50.

Tangerines—$2.40 per bu.

Tomatoes—Hot house, $2 per 7 Ib.
basket.

Veal Calves — Wilson & Company
pay as follows:

Pavey ee 7@9
Good — Ze
Medi Se
PGs 8c

> + -
Enter Lower Price Garment Field.
The comparatively few firms in the
higher price garment field which with-
stood the strong trend to popular price
merchandise this year will be further
reduced in number for the spring
season. Several of these concerns have
definitely decided to shape their lines
and production plans to turn out mer-
chandise far lower in price than they
have ever made, the change involving
not only a different type of garment,
but also in the clientele of stores they
aim to serve. The development was
held to indicate that the coming season
will see even more severe competition
in the low to the medium-price fields
than has prevailed in the year about

to close.
A

Ten Per Cent. Underwear Cut Seen.
Estimates as to price reductions on
heavyweight ribbed underwear lines
for Fall, 1932, range anywhere from
10 to 15 per cent., although factory
representatives have given no definite
indication yet as to the probable course
of prices. From current indivations,
openings of the 1932 goods will take
place some time after Feb. 1, although
this date is contingent upon general
conditions at that time and buyers’
willingness to operate. By timing the
showing of goods correctly, the trade
hopes to avert a repetition of this
year’s price cutting, which disrupted
the market for several months.
—_2->___
Three New Readers of the Tradesman.
The following new subscribers have
been received during the past week:
Phoenix Sprinkler & Heating Co.,
Grand Rapids.
Rogers Grocery, Grand Rapids.
Joseph Burns, Eau Claire.

 

     
  

   

Oe ae nara aia SAO RAT TARE

eee

Neenah ae ag ET SO

6

MICHIGAN TRADESMAN

January 6, 1932

 

  
 

MUTUAL FIRE INSURANCE

Cause and Cure of Farm Fires,

Fire prevention on the farm must
start in the minds of the people who
live there. This means not only that
the farmer and his family and _ his
hired help must be determined to pre-
vent fire loss, but that they must
search out and understand the fire
hazards of the place and guard ade-
quately against them.

 

We know as a matter of experience
that when thunderstorms start in the
spring, reports will come in steadily
of barns and houses set on fire by
lightning. We know the remedy.
Properly rodded buildings, or metal
roofed buildings properly grounded,
do not catch fire from lightning.

A few weeks after the beginning of
the haying season we know as a mat-
ter of experience that here and there
all over the country barns will go up
in smoke, sometimes taking the house
and live stock with them, from spon-
taneous combustion in the hay. There
is still a great deal to be learned about
spontaneous combustion, and scientists
are working on it constantly, but we
already know that thoroughly cured
hay practically never causes such a
fire. In some seasons this is a diffi-
cult problem, but it is a known factor
and it is under his control.

On the first frosty morning in late
September and early October, we
know that somewhere out in the coun-
try someone is going to use kerosene
to hasten a lazy fire in the kitchen
stove, They do it every year, and
every year there are fire losses and
funerals from this cause. Let us say
to every man and woman who starts
to use kerosene in this dangerous man-
ner, “Last year hundreds of homes
were destroyed and several hundred
people went to their graves by taking
this chance.”

One of the most dangerous spots on
the farm is the old chimney. It has
stood there for years and has never
set the house on fire, and so we forget
about it, just like the man who had
been firing an old cast-iron cannon for
years, and it “never busted before.”
Ten cents worth of cement and a little
sand and a few minutes time to close
the cracks will often suffice to elim-
inate this most dangerous of hazards.

If we could only substitute hind-
sight for foresight—if we could turn
the picture backwards and let a man
look into the smoldering ruins and
then say “Now will you fix the chim-
ney?” of course he would do it. But
too often beforehand he is too busy or
he forgets, and after the house is gone
and the lives lost it is eternally too
late.

No farmer has done his best in fire
protection unless there is a ladder
right where the roof of the house can
be quickly reached. No man should
feel satisfied until he has installed
hand fire extinguishers at the places
where they are needed. If the ques-
tion of expense arises it can be settled

. quickly by saying, “What would I do

about it if J knew the house would
catch fire to-night?”

High commendation is due for the
progress of community organization
for fire protection. Good roads and
universal telephone service are making

the rural ‘fire truck generally effective.
New trucks that are going into service
to-day are powerful fire-fighting ma-
chines, built specifically to handle the
rural fire. Effective as this community
organization is, there remain two or
three more important things for such
communities to do. First, every farm
in a district reached by rural fire truck
service should have a reserve emer-
gency water supply that can be used
with the booster pump. A cistern of
2,000 gallons or more can be used to
immense advantage. Second, every
such organized community should
work toward the day when it will con-
duct a regular neighborhood.-survey of
farm fire risks. Every farm in such
a survey would be subjected to the
closest scrutiny, and gradually, year by
year, ‘fire hazards would be eliminated.
In other words, the rural community
fire company, like the good doctor,

should seek as rapidly as possible to.

work itself out of a job by prevention
before the fire occurs.

Every community which has no or-
ganized ‘fire protection should seriously
investigate the splendid work which
such rural fire companies are doing,
saving many times their cost every
year,

We will always have fire losses, but
if we can eliminate those which are
caused by carelessness and thought-
lessness, we will have gone a long way
toward solving the problem.

Arthur C. Page.

—_+++—__—_

Food Men To Use More Premiums.

Interest in the use of premiums
gained ground among food manufac-
turers last week as plans for 1932 sales
campaigns were discussed informally.
A number of the larger food specialty
companies used premiums extensively
during the closing quarter of this year
and found them more of a sales in-
centive than expected. One company
purchased more than ten million tins
in a single promotion and has or-
dered a number of other novelty items
to be used in other sales campaigns
this year. Producers specializing in
the manufacture of premiums are giv-
ing most of their attention to develop-
ing cheap but serviceable articles for
kitchen use.

——_>+ +

Stationery Order Decline.

Orders for stationery for scheduled
sales fell off as those in the market
for immediate requirements completed
purchases. A majority of retailers are
understood to be well supplied with
stock, much of it left over from the
holidays. Jobbers estimate that there
will ‘be a much smaller demand from
stores for sales merchandise than was
the case last year. Popular price levels
for the coming promotional events, it
was said, will be 28 and 39 cents a
box, with a few stores offering goods
priced around 45 cents.

————»+ +> —___—_
Equality of the Sexes.

A doctor at a dinner took in, as his
partner, a gushing young lady.

“Is it true, doctor,” she said, “that
you are a lady killer?”

“Madam,” he replied gravely, “I
make no. distinction between the
sexes,”

 

As Simple a Thing
as a Post Card

A Michigan hardware merchant read a Federal circular ex-
plaining the Mutual plan of insurance which provides honest
protection at an honest price. Feeling that the Federal method
was a plan that was to his advantage, he wrote (on the back
of a post card) for complete information. Within twenty-four
hours a Federal insurance expert called. This Michigan mer-
chant used to pay $312.50 annually for fire insurance on his
stock and fixtures. Today he is only paying $187.50 for the
same protection, which is $125.00, or 40%, per year less.
Use the coupon below. It may do for you what a post card
did for this Michigan merchant.

FEDERAL HARDWARE & IMPLEMENT MUTUALS

Retail Hardware Mutual Fire Ins. Co. Hardware Dealers Mutual Fire Ins. Co.
Minneapolis, Minnesota Stevens Point, Wisconsin
Minnesota Implement Mutual Fire Ins. Co.

Qwatonna, Minnesota

Federal Hardware & Implement Mutuals
Stevens Point, Wis.

Send me full particulars as to how I can save on the cost of my insurance.
There is no obligation on my part.

 

Namie 8 Address se
Citys So ee State

 

Finnish Mutual Fire Insurance Company
Of Calumet, Michigan

Has paid dividends of 40 to 68 per cent for the past
40 years and have accumulated more assets and sur-
plus per $1000.00 of risk than leading stock com-
panies.

We insure at Standard Rates and issue a Michigan
Standard Policy.

We write Mercantile, Garage, Church, School and
Dwelling risk.

Write for further information.

JACOB UITTI, Manager
444 Pine Street
Calumet, Mich.

 

 

 

OC)

 

OUR FIRE INSURANCE
POLICIES ARE CONCURRENT

with any standard stock policies that
you are buying

The Net Cost is 30% Less

Michigan Bankers and Merchants Mutual Fire Insurance Co.
of Fremont, Michigan

 

WILLIAM N. SENF, Secretary-Treasurer

 

 

 

      
  
  
 
  
  
   
   
   
    
   
    
   
    
   
  
  
  
    
    
   
  
  
   
  
  
    
 
 
   
 
  
 
   
   
  
  
  
 
    
     
     
   
      
    
    
    
     
   
    
   
   
 
     
   
    
    
     
    
  
       
   
     
   
     
      
     
     
    

 

 

 

 

   

 

 

 

“o- Acme et

rm

 

 

 

 

 

January 6, 1932 MICHIGAN TRADESMAN 7
Proceedings of the Grand Rapids in the matter of Wilbur L. Demmon, G. R. Trust Co., Grand Rapids __-- 800.00 Stephen Greene Co., Philadelphia_- 77.59
Bankrupt No. 4751. The bankrupt is a i, A] Nocent Chicago 140.00 Jessie H. MeNicol, Boston —_--.-.. 12.50

Bankruptcy Court.

Grand Rapids, Dec. 29—We have re-
ceived the schedules, order of reference
and adjudication in the matter of Charles
H. Roeland, Bankrupt No. 4746. The
bankrupt is a resident of Kalamazoo, and
his occupation is that of a laborer. The
schedules show assets of $250, with lia-
bilities of $1,214.92. The court has writ-
ten for funds and upon receipt of same
the first meeting of creditors will be
called.

Dec. 29. We have received the sched-
ules, order of reference, and adjudication
in the matter of Ross E. Adams, Bank-
rupt No. 4648. The bankrupt is a resi-
dent of Kalamazoo, and his occupation is
that of a laborer. The schedules show
assets of $983.51, with liabilities of $35,-
101.388. The court has written for funds
and upon receipt of same the first meet-
ing of creditors will be called.

Dec. 29. We have received the sched-
ules, order of reference, and adjudication
in the matter of Delos Garrison, individ-
ually and as a member of the copartner-
ships of F. L. Garriso & Sons and the
Garrison Tile Co., Bankrupt No. 4749.
The bankrupt is a resident of Grand
Rapids, and his occupation is that of a
tile setter. The schedules show assets of
$25, with liabilities of $7,544.43. The court
has written for funds and upon receipt
of same the first meeting of creditors
will be called.

Dec. 31—We have received the sched-
ules, order of reference and adjudication
in the matter of Robert Dale Cook, Bank-
rupt No. 4750. The bankrupt is a resi-
dent of Kalamazoo, and his occupation
is that of an illustrator. The schedules
show assets of $915, with liabilities of
$1,664.26.

Jan. 2. We have received the sched-
ules, order of reference, and adjudication
in the matter of William D. Guidotti,

gankrupt No. 4756. The bankrupt is a
resident of Grand Rapids, and his occu-
pation is that of a merchant. The sched-
ules show assets of $5,971.46, with liabili-
ties listed at $21,760.84. The list of cred-
itors of said bankrupt is as follows:

Taxes. Grand Rapids: 22050. 7: $197.19
J. Arthur Guidotti, Grand Rapids 170.40
Arnold Guidotti, Grand Rapids -~- 108.00

Jeannette Guidotti, Grand Rapids 38.00
Gustave A. Richter and Mary IE.

Rienter, Grand Rapids __._____ 5,950.00
St. Joseph Development Co., Inc.,
Crana Hands —.. 77.00

Consumers Power Co., Grand R. 42.08
Mich. Bell Tele. Co., Grand Rap. 12.25
Press, Grand Rapids: (505 o0o2 365.00
Herald, Pub. Co., Grand Rapids __ 231.70
Patterson Printing Co., Grand Rap. 10.00
Aetna Window Cleaning Co., G. R. 23.00
Ass'n of Commerce, Grand Rapids 64.56
St. Mary’s Hospital, Grand Rapids 210.65
Dr. Wm. A. Hyland, Grand Rapids 406.00
Prank EL. Lee Co., Danbury _._... 1,494.00
Bill & Caldwell, Inc., New York__ 795.00
H. Friedman Hat Co., So. Norwalk 400.00

D. b. Davis. South Norwalk -__ 214.00
Hodshon-Berg, Inc., South Norwalk 744.00
Stern Hat Co., Cieveland 220.50

M. S. Levy & Sons, Inc., Baltimore 500.00
Joseph Fiish Hat Co., Inc., Newark 211.50
Ecuadorian Panama Hat Co.,

New York @ity 200. 100.00
Crofut & Knapp Co., So. Norwalk 1,647.54
Fit-Rite Cap Co., Indianapolis —_ 261.50
Weiner Cap Co., Grand Rapids -. 95.98
Meister Bros., Cleveland =... 3.75
International Handkerchief Mfg.

Go., New York City 225225) 10.15
Trau & Laevner, New York City 87.75
M. BD. Simons Co., Cleveland __.. 26.5]
Allen A. @o. Kenosha, io: 7 os. 140.11

Roberts Cushma & Co., New York
Hickok Mite. Co., Rochester —-—_-_
Northrup Glove Mfg. Co., Johns-

town: 2208 477.00
Joseph N. Rubin & Sons, New York 27.76
Marlboro Shirt Co., Inc., Baltimore 204.83

43.16
182.73

@: Dp. Osborn: Chicago -2 2 145.66
Carter: & Holmers, Chicago — = 901.89
Hewse & Potter, Inc., Boston ---. 43.60
I. B. Lavick Co., Chicago =. —--_ --96.88

Clutt & Peabody Co., Inc., Chicago 173.50
Globe Knitting Works, Grand Rap. 21.25
H.. B. Glover Co... Dubuque —_-_- 106.51
G. R. Savings Bank, Grand Rap. 2,100.00
Estate of A. D. Ratbun, Ist., G. R, 1,150.00
J. Arthur Guidotti, Grand Rapids 613.85
Arnold Guidotti, Grand Rapids —-- 423.20

Jan. 2. We have received the schedules,
order of reference and adjudication in
the matter of George W. Tibbett, Bank-
rupt No. 4755. The bankrupt is a resi-
dent of Muskegon, and his occupation is
that of a coal company maager. The
court has written for funds and upon
receipt of same the first meeting of cred-
itors will be called. The schedules show
assets of $700, with liabilities of $11,-
478.82. The list of creditors of said bank-
rupt is as follows:
Olge Coal Co., Indianapolis ----$11,478.82

Jan. 2. We have received the schedules.
order of reference, and adjudication in
the matter of Carl Thrams, Bankrupt
No. 4752. The bankrupt is a resident of
Tonia, and his occupation is that of a
farmer. The court*has written for funds
and upon receipt of same the first meet-
ing of creditors will be called. The sched-
ules show assets of $620, with liabilities
of $5,962.48.

Jan. 4. We have received the sched-
ules, order of reference, and adjudication

resident of Grand Rapids, and his occu- White Engraving Co.,
pation is that of a salesman. The sched- Frank G. Hoeny & Co., Grand Rap. 5.9
ules show assets of $800, with liabilities Gorham Printing Co., Grand Rapids

Grand Rap. 4.60 Associated Etchens, New York City 37.86
95 Master Craft Pub. Co., Chicago__ 44.62
.50 McKenzie Greetings, Boston —-_~- 103.18

nwo

of $13,415.44. The court has written for National Pen Co., Grand Rapids__ 167.50 G. R. Store Fixture Co., Grand R. 45.00
funds and upon receipt of same the first Parker Pen Co., Janesville ___..__- 5.14 Dennison Mfg. Co.. Framingham-__ 105.23
meeting of creditors will be called. Soz27a Co.. Minneapolis -—........... 457.03 Bdward E. Clark. Chicago .._.__._.... 74.00
Jan. 4. In the matter of Charles F. LL. EB. Waterman Co:, New York 177.94 Fan-C-Pack Co., New York City 12.71
Thompson, Bankrupt No. 4757, we have Stanley Mfe. Co., Dayton —________ 68.98 Herald, Grand HRapids ................. 51.65
received the schedules. order of reference, A. WE Davis Co... Boston _..-._. 700.31 Moore Pen €o.. Boston —______... 2.31
and adjudication. The bankrupt is a Japanese Wood Novelty Co., Provi- G. R. News Co., Grand Rapids -. 36.90
resident of Grand Rapids, and his occupa- Genee sy ae 3.91 Mich. Bell Telephone Co., G. i 7.15
tion is that of a stationery and card Noreross. New Wore —.2... 9 42.29 Peterson Printing Co., Grand Rap. 12.60
dealer. The schedules show assets. of Céenkiin Pen Coa.. Toledo —__.._....... 4.99 Helen Thompson, Detroit ....__-. 1,230.00
$3,533.44, with liabilities of $7,529.38. The 3uckbee Brehm Co., Minneapolis__ 5.96 John Scrymgeour, Detroit —------- 350.00
list of creditors of said bankrupt is as P. F. Volland Co., Joliet ~----~---- 455.91 George Scrymegeour, Detroit ---- 500.00
follows: Mabie Todd & Co., New York -_. 176.85 Mrs. S. C. Despres, Detroit _______ 150.00
Property tax, Grand Rapids ------ $ 48.48 Sruynhail, Springfield ____.._.... 23.40 So eee
Pyramid Card Co:., Chicago —-___ 7.20 Isabel Crawford Studios, ‘a A real executive is the man who can
Dennison Mfg. Co., Framingham__ 46.50 Minneapolis 92 50.93 : : : .
Wahl Co., Chicago Se ae 1,394.86 Edna Marie Dunn, Kansas City -- 75.00 develop interest among employes.

ou were a customer

 
   

—wqould you trade
at your own store?

Just suppose for a moment that you're buying groceries

instead of selling them.

You go into a store ... a store exactly like your own.
You ask for a certain brand of foods.

Instead of getting it, suppose you're offered a sales
talk on some other brand. You're practically told
youll have to take that brand—or nothing.

Maybe you like the owner. Maybe you like his
service. But do you feel like continuing to trade there?

Do you? You know you don't.

And depend on it—your feelings in such a case are

. e >
no different from any customer s.

No one likes to be told what he can and cannot buy.
That’s just human nature. And no store ever did, or
ever can, build up the greatest possible trade by going

contrary to the customer’s likes.

In short, there’s no successful substitute for what
people want. And what most people want in canned
foods is Det Mone.

That’s been demonstrated, time and again, by inde-
pendent, unbiased investigations among
typical housewives. It’s proved by the fact
that over a period of many years, DEL MONTE

sales have shown gains far ahead of the

  
     
   
   
   
   
   
     
       
 

 

As a grocer, you don’t buy
— over the counter,
ut you do buy other things.
And you go to the store that
carries what you want.

It’s the same with your custom-
ers. And when your store car-
ries DEL MONTE, it is carrying
a brand that most people want
—a brand that has behind it
a preference equalled by no
other canned fruit and vege-
table line.

general increase in food consumption.

This means just one thing. DrL Monrr is getting the
edge—and a pretty wide edge at that. People are buy-
ing Det Monve in preference to other brands. If they’re
not buying it in your store, then they’re getting it
some place else. Because they ate getting it.

Why not give Det Monr® a real test in your store?
Why not feature Det Monre? Let your customers
know you have a well-rounded assortment of DEL
MonveE Products. Find out for yourself just
what it will do toward bringing you the
volume and turnover in canned foods that

your business needs.

CANNED FRUITS — VEGETABLES — COFFEE — & OTHER FOOD PRODUCTS

 

   

es

eae eae

ERT eo

Sheena eee RN e

PATTERN OF DEPRESSION.

As measured by reliable index num-
bers, the business depression of 1930-
1931 has become noteworthy in two
respects—its severity and its long du-
ration. At the end of 1930 the weekly
business index was already at the low-
est level of the entire post-war period,
but notwithstanding that fact it kept

on declining, with only two upturns of

any consequence, to the end of the
year, when it stood at about 62 per
cent. of estimated normal. With re-
spect to duration the present depres-
sion, measured by the length of time
the business index has ranged below es-
timated normal, has now lasted twenty-
five months, as compared with a total
duration of thirty-one months for the
1883-1886 depression, of twenty-five
months of the 1893-1895 depression, of
twenty-one months for. the 1920-1922
depression and of twenty months for
the 1907-1909 depression.

If it were assumed, as was appar-
ently assumed by Colonel Leonard
Ayres in his address before the Amer-
ican Economic and Statistical Associa-
tions at Washington last week, that
the present depression will follow the
normal pattern (i. e., that it takes
business longer to recover from its
lowest point to normal than it takes
to reach the low point on the preceding
decline), it would appear, as pointed

out by Colonel Ayres, ‘that we are

not yet half way through the period of
decline and recovery to normal if De-
cember, 1931, should turn out to have
been the low point.

But it is by no means certain that
the present depression will follow the
normal pattern on the upswing any
more than it has followed it on the
downswing. The reason that the
downswing has lasted as long as it
has lies, in the opinion of many econ-
omists, at least partly in the attempts
which were made to stimulate recovery
at various times in 1930 and 1931 in
the face of powerful forces which were
bringing about deflation. If these at-
tempts had not been made it is quite
possible that we should have followed
the normal pattern, namely, a sharp
drop to the bottom of the depression,
followed by a gradual but steady re-
covery.

 

CONSUMER WANTS STUDIED.
In past years, when sales were com-
paratively easy to obtain, the practical
desirability of producing and stocking
merchandise actually proved and. found
to be what consumers wanted received
a certain amount of recognition from
both makers and distributors. It was
regarded as a worthy procedure, but
as long as business was going forward
easily, a kind of laissez-faire policy
prevented its fruitful application.
Under present conditions, however,
a very different situation prevails.
Consumers, judging from the buying
habits in 1931, are not likely to buy
something simply because it has been
made and is offered for sale. The pro-
cess of selection is now far more rig-
orous and quite definite ideas as to
price, quality and. type of merchandise
now govern the success or failure of
turnover of almost any item of goods.
The question is immediately raised

of how these factors can be accurately
and adequately determined. Tackling
the problem at its roots, a leading retail
organization in New York has pioneer-
ed in an effort to ascertain in advance
the preferences of the customers it
seeks to serve and is basing its mer-
chandising program for the whole
month on the facts revealed. The ele-
ment of doubt is minimized and con-
fidence replaces uncertainty.

How far this particular method can
be carried is not clear at the moment,
but it appears to mark a milestone in
the practical development of closer
merchandising to consumer wants.

 

DRY GOODS CONDITIONS.

Fair consumer response to clearance
offerings featured the week and com-
pleted a month which will probably
show a decline in dollar volume for lo-
cal stores of about 8 per cent. The
report on holiday trade, based on sales
for the first twenty-four days of De-
cember, issued during the week by the
Federal Reserve Bank, indicated a drop
for that period of 7% per cent., which
was somewhat better than was an-
ticipated. For the country as a whole,
however, the chances are that the per-
centage of decrease in holiday trade
runs close to double this figure.

The year just ended, while replete
with difficulties for retail distribution,
particularly on the score of handling
more transactions at a price level most
stores were unprepared for, has not
been without its constructive aspects.
Many lessons were learned and it
seems likely that when the roster of
profitable stores for 1932 is drawn up
its members will be swelled by those
firms which best adjusted themselves
to the severe tests of good merchan-
dising in 1931.

The outlook for the weeks directly
ahead indicates continued keen price
competition, but potential consumer
buying, delayed because of weather
conditions, is expected to help retail
volume in a number of lines. The
wholesale markets are prepared for an
increase in buyers’ arrivals of about
the usual post-holiday proportions.

THE PRINCE'S INVITATION.

The Prince of Wales, performing the
duty of Chief Salesman which he has
so practically and: so patriotically taken
upon imself, writes a foreword to the
calendar of the Travel Association for
Great Britain and Ireland. He asks
“those to whom our country is still
unfamiliar” as well as “others to whom
it may bring.happy recollections” to
set out upon “a visit to our shores.”
Which is perfectly all right. The
Prince certainly has a right to invite
us, and our coming, in large numbers,
will as certainly help to settle various
of Britain’s troubles of trade and ex-
change. Furthermore, there is little
doubt that once the trace of depression
ends, the full tide of American travel
to historic England will resume. Yet
there are within the acquaintanceship
of many Americans distinct present
reasons why the Prince’s invitation
finds.their ears cold to it. They re-
member the attack upon the dollar by
the Beaverbrook papers, they read the
insinuations of even the respectable

MICHIGAN TRADESMAN

financial press about the war loans, but
above all they resent the determined
personal hostility of the English men
and women with whom they are
thrown in contact. All these happen-
ings are natural enough. England is
fighting a great fight. Some irritation
and resentment on her part are in-
evitable. But her Chief Salesrian might
tell her that that’s not just the way
to attract visitors.

 

PROSPECTS UNCERTAIN.

The course of basic industrial activ-
ity during the holiday week, as re-
flected in the weekly business index,
is mostly non-committal with respect
to immediate trade prospects despite
the fact that the index has declined to
a new low level for the depression.
At the year-end the steel and other
basic industries are subject to erratic
and meaningless fluctuations because
of closings for inventories, and this
year has probably been no exception,
with the added element of sharp cur-
tailment in the cotton textile industry
to disrupt the ordinarily even flow of
production.

It is noteworthy, however, that in
the steel industry there was less con-
traction of operations this year than
ordinarily, or even in the prosperous
years of 1928 and: 1929; and that auto-
mobile production, which reached an
extremely low level in October and
November, continued to expand up to
the final full week of the year.

The price structure, on the other
hand, remains unsettled, as reflected in
a further marked decline in the An-
nalist weekly index of wholesale com-
modity prices to 95.9 on Dec. 29 from
96.5 on Dec. 22. The decline was the
result of rather widespread weakness in
industrial commodities which more
than offset strength in some of the
leading agricultural commodities, in-
cluding wheat and cotton.

 

 

NEVER LED OR WON A FIGHT.

-Mr. Hearst’s nomination of Speaker
Garner for the Presidency is an in-
teresting sign of the growing national-
ism of the American spirit. Mr. Hearst
will have none of Roosevelt, Baker,
Ritchie, Young or Smith, as “all good
men in their way but all international-
ists, and all, like Mr. Hoover, disciples
of Woodrow Wilson.” Mr. Hearst
wants Mr. Garner as “a loyal Amer-
ican citizen, a plain man of the plain
people, a sound and sincere Democrat;
in fact, another Champ Clark.” We
think Mr. Hearst right in that closing
phrase. Mr. Garner just about “rates”’
Champ Clark. We don’t put him quite
so low as that sloppy-minded, easy-
going Southerner, but just about as
low. Garner was known as “the friend
of Nick Longworth,” a real distinction
in its personal aspects, but not at all
a badge of honor for the leader of a
fighting opposition. He has never led
and won a great fight. He caved in
on the bonus; he made no effort to
have his country keep her word by
approving the mortorium before the
date of payment. Heaven help us if
we are to put the dry, lazy South “in
the saddle” at the White House this
fall. Even Frank Roosevelt would be
better than Garner.

 
 
    
    
   
 
  
   
  
  
    
   
   
  
   
   
   
  
   
    
   
    
   
   
    
    
      
     
   

January 6, 1932

MANY TARIFF PROPOSALS.
Re-openng of Congress after the hol-
iday adjournment will probably be the
signal for submitting a wide variety
of tariff revision proposals. Many
such suggestions were held back by
their sponsors during December in the
belief that the measures would gain
more attention if offered after the first
flurry of Congressional activity sub-
sided.

Now, armed with statistics intended
to prove the Hawley-Smoot tariff law
chiefly responsible for losses in both
expoft and import trade volume and
for aggravating the industrial slump,
those of low tariff leanings feel they
can descend upon Congress with suf-
ficient ammunition to assure passage
of some modifying tariff proposal.
They consider their position strength-
ened materially by the large number
of high-tariff supporters who now
agree that a more liberal tariff policy
is desirable.

There is likely to be much diversity
among the proposals which will be
urged upon the Congress. While one
organized group sees establishment of
a tariff treaty plan as the only way
out, another is urging a 25 per cent.
reduction in all tariff rates, a third be-
lieves salvation lies only in re-enact-
ment of the 1922 law, and five or six
others have their particular remedies.

 

PATRICK FRANCES MURPHY.

Patrick Francis Murphy was the wit-
tiest after-dinner speaker in New York.
He was of the rank of Choate and
Depew. Of late years he had given up
public speaking and had turned to the
delighting of his intimate friends his
wit and his ever-sensitive use of Eng-
lish. To some of them, now that he
is gone, there must come back with a
peculiar appositeness to-day these
words of an invocation which he him-
self used to repeat:

Look well to this day, for
in it lie all the possibilities
and all the realities of Life.

Yesterday is but a memory,
To-morrow, but a vision.

So live your life that every
yesterday may be a memory of
happiness and every to-morrow a
vision of joy.

Such is the Invocation of the Dawn.

 

THE COWARDLY BOMB.

How cowardly a weapon is the
bomb! It is cowardly even when it is
thrown in the open as by the anar-
chists in Haymarket Square in Chicago
or against a Czar or a Sarajevo prince-
ling. But it is doubly cowardly when
it is sent through the mails to the
deadly peril of the clerks who handle
it and the death of the man who re-
ceives it. The Italian-Americans who
mailed the bomb which killed two
clerks at Easton, Pa., were using the
most cowardly of Mafia methods to
prosecute on American soil a quarrel
of domestic Italian politics. All de-
cent citizens, whether Italian or Amer-
ican, will hope for their prompt appre-
hension and punishment.

   

 

 

      
        
       
         
    
     
         
   
         
        
             
     
        
   
      
          
        
      
   
      
        
     
        
        
   
    
     

 

f
i
4
j

 

a eee Te a

 

eT ee en eae ae one

  

January 6, 1932

MICHIGAN TRADESMAN

 

OUT AROUND.

Things Seen and Heard on a Week
End Trip.

When John W. Blodgett came to the
rescue of the banking situation in
Grand Rapids three months ago and
loomed large in the public mind as the
Moses who led us out of the wilder-
ness ‘by timely advice and the personal
contribution of $750,000, I thought he
was the only man in ‘Michigan who
would emerge from the present finan-
cial crisis clothed with hero garments
from head to foot, but I now find—
greatly to my delight—that Mr. Blod-
gett has a worthy companion in the
person of R, E. Olds, of Lansing.
Saturday, Dec. 26, (Mr. Olds stood be-
fore the people of Lansing like the
Rock of Gibraltar and saved the city
from a period of chaos and uncertain-
ty. He not only stood by the ‘Capital
National Bank, of which he is a di-
rector, ‘by personally guaranteeing the
depositors of that great bank against
loss, but protected the Peoples State
Savings Bank from an extended run
on the bank ‘by issuing an announce-
ment that he would be personally re-
sponsible to every depositor in the in-
stitution. His signed agreement was
reproduced in large letters and carried
around town on a large placard held
high by a man of no small proportions,
He also took part in the negotiations
by which the ‘City National Bank was
turned over to the ‘Capital ‘National
Bank, with every depositor guaranteed
against loss. On every side was heard
the heartfelt remark, “Olds has saved
Lansing.’ Such an accomplishment
means much to the Capital 'City and
means much to the thousands of peo-
ple who would otherwise have been
involved in embarrassment and bank-
ruptcy but for Mr. Olds’ heroic action.
It is a great thing to be able to do
such an act. It is still greater that
Mr. Olds had the courage and pbold-
ness to step into the ‘breach and save
the day without a moment’s hesitation
or delay. J hope no further necessity
for such heroism presents itself in any
(Michigan city, but if the opportunity
should occur I sincerely hope and pray
that a man equal to the occasion may
be in evidence immediately and act as
effectively as Messrs. Blodgett and
Olds acted when their opportunity
came to show the kind of metal of
which they are composed.

Two weeks ago I undertook to de-
scribe the unfortunate predicament of
a colored woman living in the East
end of the city who was in dire need
through the possession of eight chil-
dren and her inability to obtain em-
ployment to properly meet the neces-
sities of her brood. ‘We gave her a
little temporary assistance, and John
Kos, the big hearted grocer on South
Prospect avenue, saw to it that a bar-
rel of food was delivered at her home
the day before Christmas. In _ the
meantime [I took active measures to
see that some contact of a permanent
character was created and maintained.
I sent four letters to four different
men, with a view to getting at the
exact situation. JI wrote two colored
clergymen in the East end to call on
the woman and make me a written re-
port on her condition and what would

have to be done to insure the family
getting through the winter without
suffering. My request received prompt
attention, ‘but the replies were some-
what disappointing because of their
failure to express anything more than
a personal opinion. Perhaps I am
partly to blame for not making my en-
quiry more specific. The third letter
went to Rev. James W. Fifield, Jr.,
pastor of the East ‘Congregational
church, who has the reputation of get-
ting at the facts in all matters of this
character. That he does not belie his
reputation in this respect is plainly
shown by the following explicit reply
to my enquiries:

Grand Rapids, Dec. 31—Your recent
letter was especially appreciated be-
cause [ had read of the family therein
involved in the Tradesman. Immedi-
ately upon receipt of your letter, our
Social Service Director, Miss Jennette
Maris, secured for us the following in-
formation, upon which you can rely:

This family is a high-type colored
family. They were found to be with-
out fuel and without food this date, but
our representative arranged with the
city to care for these items to-night
and will check back to see that it was
done. Mrs. Chapman and Mrs. Goebel,
of the ‘City Social Service, have both
had contact with this family and the
family feels kindly toward them and
their organization.

The family income is six dollars per
week. The girl who works for a lady
on ‘Cherry street turns over three of
her five dollars to her mother and the
son from shoeshining contributes about
three dollars. The mother has had no
work for eleven months. Until ten
months ago she received $11.25 per
week from her divorced husband, since
remarried, living in 'Chicago and now
presumably out of work, During the
past ten months she has had no help
from him at all.

Of the eight children, four are under
sixteen and four over. Two are mar-
ried, one living with her husband and
the other’s husband is in Ionia Re-
formatory, charged with “breaking and
entering a store.” The married daugh-
ter with her husband is trying, unsuc-
cessfully, to run a little restaurant. The
city has wanted the ‘boy who. shines
shoes to work for script. He wants to
become a tailor and has refused the
other labor,

Mrs. Meyers, of the Mothers Pen-
sion, ‘has hesitated to help here because
so many people would live off what
was put in by her organization. Ac-
cording to law, the mother and the
married daughter are both entitled to
pension and our department at the
church will follow through to see that
it is placed on a regular pension basis;
also that some much needed clothing
is provided. ‘The responsibility is
really for the Mother’s Pension and
not for the city social service—for the
long pull. However, the city social
service responded for immediate, tem-
porary relief as above stated.

J. W. Fifield, Jr.

 

Because of my knowledge of the
thoroughness of Mr. Fifield in dealing
with every matter referred to him for
attention [ have never doubted his
ability to make good; and I know
now that he has an organization which
is about as near perfection as it is
possible to attain in this world. I have
yet to hear of a case where any pre-
tender has been able to impose on his
good nature in matters of this char-
acter,

In his sermon of a week ago Mr.
Fifield stated that the day before
Christmas his welfare committee dis-
tributed ‘baskets of food to the poor

people in the East end sufficient to
feed 200 persons and that every case
had been carefully investigated before-
hand and found to be worthy of the
gift bestowed upon them. Such
scrutiny enables the church to do
much more good than if it ‘handed out
five times as much _ indiscriminately,
without due regard to the merits in
each case. [ believe that the distribu-
tion of charity in any form should be
conducted along strictly business lines,
because the bestowal of charity on an
unworthy family is a miscarriage of
justice and constitutes a betrayal of
trust,

The fourth enquiry went personally
to the director of the City Social ‘Ser-
vice department of the city. In it I
asked him to kindly review the case of
the colored woman by sending another
inspector to her home and then inform
me if the first inspector had been too
drastic in refusing aid because the
woman happened to havea (worthless)
piano in the house. Mr. Northrup re-
sponded to my request and, finding the
woman out of food and fuel, supplied
her meeds in those lines. He also
stated that he would do all he could
to get the woman on the mother’s
pension list.

 

Rev, Fifield went out of his way
Sunday to say a good word for the
wonderful baby food which is being
produced by the Fremont ‘Canning Co.
He said the success of this branch of
the business had brought great pros-
perity to Fremont, where the business
men do not know the times are out of
joint. He might ‘have applied the same
conditions to the farmers who grow
products for the Fremont Canning Co.
They are very happy these days, be-
cause the cannery furnishes a .market
for everything they can grow which
can ‘be preserved in cans. The man-
agement of the cannery is constantly
adding to the list of articles the farm-
ers can produce. While in France a
year or so ago Frank Gerber found
that spinach can be grown in the fall
as well as the spring months, and now
the farmer patrons of the cannery are
growing two crops of spinach each
year, instead of one crop, as they had
been doing previously.

 

The new Secretary of the Michigan
Retail Hardware Association is out
with his second monthly bulletin,
which is full of meaty suggestions to
the hardware trade. The bulletin is
devoid of advertising, Secretary Ber-
vig does not ‘believe in grafting jobbers
and manufacturers to raise the funds
to pay his salary. [--wish all secre-
taries were equally scrupulous and
honest.

 

Edward Lowe has purchased the
large circular plot in Oakhill cemetery
at the Eastern end of the avenue on
which the L. ‘H. Withey mausoleum is
located and has contracted with the
Harrison Granite Co., of New York,
to construct a mausoleum of Vermont
granite. This is the same corporation
which erected the mausoleums of
William Alden Smith and E. A. Stowe
in Woodlawn’ cemetery. Eugene
Goebel has been commissioned to em-
bellish the lot with trees and shrubs,

which is a guaranty that the work will
be well done,

 

Speaking of Woodlawn cemetery re-
minds me that since George W. Welsh
ordered the beautiful grove in the
cemetery—twenty years before it was
necessary to do so—destroyed, it
would ‘be in order to change the name
from Woodlawn to Woodless. No
more ruthless act was ever committed
by a local municipal official. As the
city was under agreement with certain
lot owners to maintain the forest in-
tact until the space was needed for
burials, the act constitutes a violation
of good faith which plainly shows the
low moral standard some people main-
tain,

Twenty-one years ago [| had a
somewhat similar experience with the
city of Kalamazoo. ‘Before he died,
Smith Barnes, general manager of the
Hannah & Lay Mercantile Co,, at
Traverse City, purchased a lot in
Mountain Home cemetery, Kalamazoo,
on the ‘assurance that the purchase
price included perpetual care. He told
me of the purchase at the time it was
made and asked me to see that the lot
received the care he paid for. Some
years after his death I happened to
think of my promise to my long--time
friend and made a special trip to Kala-
mazoo to carry it out. [I found the
grave in a lot beautifully located on a
high hill, but there was not a blade of
grass on the lot. I soon found that
the chairman of the cemetery cominit-
tee was my friend, W. L. Brownell,
who made short work of having the
lot improved. [I have seen to it that
the agreement of the municipality is
kept ever since, but who will perform
this service after I] am gone?

Looking back over the past year, one
sees so many events crowded into the
short span of twelve months that in
the history of international relations
we might expect 1931 to stand apart
from all other years. Perhaps it will.
Yet the new year holds out the pros-
pect of even greater changes in the
fabric of world organization.

In the failure of the League of Na-
tions to restrain Japan from carrying
out its aggressive policy in Manchuria,
in the semi--political nature of the
World Court's decision on the Austro-
German customs accord, in the dispute
over reparations which has clearly
shown how false were our hopes that
the Young plan meant “the final liqui-
dation of the war” and in the failure of
the European powers to agree on any
concrete program for the coming dis-
armament conference, the record of
1931 is one of disappointment and dis-
illusion. It is only too clear that, un-
less these problems are attacked dur-
ing 1932 in a new spirit of co-operation
and thereby satisfactorily solved, we
shall have to admit that the new world
order supposedly born of the experi-
ences of the war has collapsed.

This would appear to be the basic
issue in the international relations of
the world. Can the principles sym-
bolized by the League of Nations, the
World Court, the Kellogg treaty, be

(Continued on page 23)

 

 

10

FINANCIAL

Business Conditions All Over Michi-
gan.

A substantial improvement in Michi-
gan industrial activity is evident as a
result of the introduction of the 1932
automobile models, This improvement
will probably continue to be evident
throughout January. Dealers’ stocks
are reported to have reached unusual-
ly low levels for this period of the year
due to curtailed output in the final
months of 1931. As shown in the fol-
lowing table, sales exceeded production
each month during the period from
June to November, 1931:

‘Comparison of Passenger ‘Car Produc-
tion and Sales by Months During 1931

 

 

 

Production (Sales

Jan eee 137,805 126,786
Heo. 179,890 134,133
March 230,834 200,841
April 2. 286,252 265,732
May 2 271,135 247,727
gune 210,036 201,911
jy. 183,993 194,291
Me. 155,321 ” 155,707
Sept 222 109,087 124,875
Ocl 2 57,764 102,639
Noy. 2 48,185 76,000

1,870,302 1,830,642

Since the production figures include
exports and shipments to insular and
outlying possessions and since the
registration figures indicating sales are
not complete, it is conceivable that the
excess of sales over production is
even greater than is indicated by the
figures.

What will happen after dealer-stock-
ing has been completed cannot be fore-
cast with any degree of certainty. A
number of the 1932 models have al-
ready appeared and bid fair to make a
strong appeal to potential automobile
purchasers in 1932. The trend of gen-
eral business in the United States,
however, is the factor which is of
paramount importance in the outlook
for the automobile industry. A con-
tinuation of the deflationury movement
well into 1932 must of necessity cur-
tail purchases. A definite turn in busi-
ness, on the other hand, might con-
ceivably release a large amount of
purchasing power in which the auto-
mobile industry should share.

Industrial production in the United
States as reported ‘by the Federal Re-
serve Board declined slightly during
November to 72 per cent. of the 1923-
1925 level, This level compares with
84 per cent, in November, 1930, Dur-
ing the first eleven months of 1931, in-
dustrial production averaged 16 per
cent. below the level of the same
period of 1930.

Wholesale commodity prices in
November as reported by the Bureau
of Labor ‘Statistics were 68.3 per cent.
of the 1926 level, having declined only
fractionally from the October level. In
November, 1930, this index stood at
80.4. Food products, particularly
meats, showed the greatest decline
during the month.

Building activity during the last
quarter of 1931 as indicated by the
Federal Reserve ‘Board’s seasonally
adjusted index of building contracts
awarded is 49 per cent. of the 1923-
1925 average, compared with 59 for
the third quarter, 65 for the second

MICHIGAN TRADESMAN

quarter, and 79 for the first quarter of
the year,

‘Commodity distribution during No-
vember continued at about the same
rate as in October. Freight carload-
ings declined slightly more than sea-
sonally, and a fractional decline in de-
partment store sales was reported by
the Federal Reserve 'Board,

In the security markets, a rally of
some proportions occurred during the
third week of December, but ‘heavy
liquidation in the week following
Christmas drove stock prices down to
December 18 lows. Bonds have held
more firmly, The manner in which the
bond market reacts to the large volume
of government financing which must
be done during the next few months
will be of considerable interest to the
financial world. The annual National
savings have been variously estimated
at from ten to twenty billion dollars.
In view of this it might seem that the
two billions of Government bonds
which are likely to appear would cause
very little weakneess. Should the
credit paralysis which has seized upon
the investing public persist, some dif-
ficulty might be experienced by the
Government in securing its needed
funds. ‘The yield on United States
Treasury bonds on December 19 was
computed at 3.94 per cent. which com-
pares with 3.67 per cent. a month ago
and 3.34 a year ago.

Federal Reserve Bank credit out-
standing as of December 19, 1931,
amounted to $1,949,000,000, an increase
of $624,000,000 from December, 1930.

Reports from various industrial cen-
ters in Michigan indicate that Adrian,
Flint, Jackson and Detroit show the
most significant business improvement
over last month, In Flint and Jack-
son, manufacturing operations and
employment are reported greater than
in the same period in 1930. Employ-
ment in Detroit on December 15, ac-
cording to the Board of ‘Commerce in-
dex was 62 per cent. of the 1923-1925
level, an increase when compared with
50 per cent. on November 15, but a
decrease from December 15, 1930 fig-
ure of 78.5. Electric power consump-
tion in Detroit is also reported to have
shown a substantial increase in com-
parison with November, Flint was the
only city in Southwestern Michigan to
show greater retail sales this year than
last, but at Adrian and Jackson, this
year’s trade was about on a par with
1930 volume.

Building activity in the principal
cities of this area is greatly curtailed
in comparison with building in the
final months of 1930. In Detroit, for
example, during November, the value
of building permits issued totalled only
$773,000 which compares with a vol-
ume of $2,587,000 in the same month
of 1930. The declines in Flint, Dear-
born, Lansing, Pontiac and Saginaw
building schedules were of similar pro-
portions. For 23 of the leading cities
of the State, permit values totalled
only $1,208,000, compared with $5,-
160,000 in the same month of 1930,

In Southwestern Michigan, Albion,
Battle Creek, Grand ‘Rapids, and
Kalamazoo, report retail trade slightly
greater than a year ago. With the turn
of the year, some improvement in re-
tail trade is expected at Tonia, Niles
and South Haven. Grand Rapids and

Mt. Pleasant report manufacturing ac-
tivity as greater than in December,
1930, The increase in Grand ‘Rapids
is due in part to increased furniture
manufacturing but also reflects the
operations of automobile parts and ac-
cessories manufacturers and of an au-
tomobile company which located in
that city within the past year, Em-
ployment in food manufacturing estab-
lishments, centering largely in Battle
Creek has declined since last May al-
most without interruption, but a large
part of the decline has been seasonal.
The decline from November, 1930,
amounts to only about 8 per cent.

Prices of agricultural commodities
remain at comparatively low levels.
Cattle prices are about 25 per cent.
higher than at mid-summer, but the
prices of hogs and lambs have declined
persistently. The winter wheat crop
has developed very satisfactorily due
to the mild weather and more than
sufficient moisture.

(Conditions in the Upper Peninsula
remain unsatisfactory in most areas.
Mining operations in the copper coun-
try are at a standstill because of the
low price of copper, and the decline
in building operations has curtailed
lumber sales and output. Shipments of
iron ore through the locks at Sault
Ste. Marie during the 1931 shipping
season declined 48 per cent. from the
1930 totals. ‘The total freight tonnage
which passed through the locks in
1931 amounted to 44,613,671 tons com-
pared with 72,897,752 tons in 1930, a
decline of 39 per cent.

Ralph E, Badger, Vice-President,

‘Carl F. ‘Behrens, Economist,
Union Guardian ‘Trust ‘Co.
—_+2+—___
Making Elimination of Capital Losses
Retroactive Unfair.

There is certain to be widespread
controversy over the suggestion that
the repeal of the capital-gains-and-
losses tax be made applicable to 1931
incomes. On one side will be those
who maintain that this would be an
easy method for increasing the amount
of revenue in 1932. On the other side
will be those who will contend that in

 

UNDER THE TOWER CLOCK
ON CAMPAU SQUARE

  

January 6, 1932

a sense such a change would be a
breach of faith on the part of the Gov-
ernment, This latter point of view,
obviously, is somewhat exaggerated,
‘but nevertheless there are strong argu-
ments against making retroactive any
such change in our tax laws.

 

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SRST RIT eM

  

January 6, 1932

Most evident of these arguments is
the fact that it makes it impossible for
taxpayers. to prepare for. the payments
which ‘unexpectedly become necessary.
Among those whose tax is small this
may not be an important considera-
tion, but if the amount of tax involved
is large the change may necessitate
considerable liquidation.

A second and even more funda-
mental reason against making the
change retroactive is the fact that it
would pervert the progression of the
tax levied on incomes. That is, it
would make the rate vary from one in-
dividual to another according to the
nature of his gains and losses.

For example, assume one has a
gross income of $100,000 but suffers a
loss of $75,000 from ordinary business
transactions. He would have to pay a
-ax merely on the net, or $25,000. On
‘he other hand, if the loss were oc-
casioned by the sale of capital assets, it
would. be necessary not only to pay a
tax on the full $100,000, but the rate
of taxation also would be substantially
higher,

By no stretch of the imagination can
this be considered an equitable ar-
rangement, It bears absolutely no re-
lation to the ability to pay of those
upon whom the tax is imposed. It
must be viewed as a levy which is
made without any regard to the uni-
versally recognized tenets of a sound
tax system,

This is an argument, it will be
recognized, which is applicable in
some degree to the whole problem of
our present method of taxing capital
gains and losses, Nevertheless, it is of
especial force in the question of mak-
ing the proposed change retroactive.
This is because taxes have been paid
on the long upward sweep of the busi-
ness cycle, and elimination of the right
to charge off the losses on the down-
ward sweep prevents taxpayers from
enjoying the logical offsets of the
earlier profits.

Ultimately our method of taxing
capital gains must be altered. The
present system is unsatisfactory dur-
ing both prosperity and depression.
This does not mean, however, that
such income should not be taxed.
Rather, it means that a more scientific
method must be found for imposing
levies on income from the apprecia-
tion of capital assets.

Ralph West Robey.
[\Copyrighted, 1932.]
+>

Economic Conditions.
Security prices are changing con-
stantly. ‘Also, the same condition pre-
vails in the commodity markets.
Changing conditions of supply and de-
mand affect them more than security
prices.
- The question in the minds of most
of the investors is why should a stock
sell at 100 one day and a very short
time later at 50. The factor of demand
and supply of security prices cannot
be based on consumptive requirements
nor output of producing agencies.

The chief factor which determines
market prices is the income derived
from the investment. Consequently
par value is very seldom the same as
market value.

Investors are willing to pay a price

MICHIGAN TRADESMAN 11

in accordance with the income re-
ceived. In consideration of this in-
come, investors must watch stability as
to the amount. This accounts for the
price of many fixed coupon rate bonds
selling at higher prices than others
with the same rates,

Security prices depend on income
and the stability and amount depend
upon changing economic conditions.
The price of any bonds, providing the
company is solvent, depends upon re-
lationship between the normal inter-
est rate which the bond carries and the
current market rate of investment in-
come which could be obtained upon a
similar security. It therefore follows
that rise in market interest rates re-
quires the yield on bonds to rise in
proportion. The price of a bond is

determined by its yield. Therefore,”

the bond must sell lower.

If market rates are falling, bond
yields are lower and normal action
would be an advance in market value
of bonds. Interest rates govern bond
prices. High interest-rates make for
lower bond prices. Low interest rates
make for higher bond prices. ‘Chang-
ing interest rates depend on demand

and supply of loanable funds.

If business is active, the demand is
large and the supply is limited; there-
fore, high interest rates. Upon decline
in business activity, supply increases
and demand falls off; therefore, lower
interest rates. When interest rates
are high in abnormal ‘business activity,
bond prices are lower and the opposite
is usually true in lower business ac-
tivity. Bond prices decline on advanc-

“ing interest rates and increase when

they are lower. Bond prices depend on
interest rates and changing interest
rates depend on the various degrees of
business activity. Jay H. Petter.

——_—_> + + ___—

A Business Man’s Philosophy.

It is useless to maintain the eco-
nomic revolution now under way is
thwarting good men. Moaning won’t
delay the change a day, because as
consumers we are ruthless—even the
best of us. We may view with alarm
from the public platform or the edi-
torial page, but when we are spending
a dollar we seek the largest value the
market offers. We don’t ask whether
the wheat from which our flour was
milled was cut by a scythe or a
multiple harvester.

Will it make good cake, and what’s
the price? If we are making pay-
ments on an automobile and are
squeezing our dollars we will go to
the store whose food is the best value
for the money, even though the front
of the store is painted red and the
manager is a recent import from an-
other state.

Was it always so? Probably. Hu-
man nature hasn’t changed, but some-
thing else has changed. The indi-
vidual merchant, farmer or manufac-
turer who wishes to go it alone under
the new arrangement must study the
interests of consumers. ‘Consumers
will make no sacrifice for him. They
have troubles of their own.

William Feather.
—_++>

If your cook ‘buys extravagantly,
knowing your money foots the bill,
you know why men are called public
servants,

 

 

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Established 1860
Incorporated 1865

Nine Community Offices

GRAND RAPIDS
NATIONAL
COMPANY

Investment
Securities

Affiliated with Grand Rapids
National Bank

 

 

 

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This service is without cost or obligation
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“Me Bank Where You Feel at Home”

17 Convenient Offices

 

 

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12

RETAIL GROCER

Retail Grocers and Meat Dealers Associa-
tion of Michigan.
President—William Schultz, Ann Arbor.

First Vice-President—Paul Schmidt,
Lansing.

Second Vice-President—A. Bathke, Pe-
toskey.

Secretary — Herman Hanson, Grand
Rapids.

Treasurer—O. H. Bailey, Sr., Lansing.

Directors — Ole Peterson, Muskegon:
Walter Loefler, Saginaw; John Lurie,

Detroit; Clayton F. Spaulding, Battle
Creek; Ward Newman, Pontiac.

 

How To Begin the Business New
Year.

On Jan. 2, 1902, just thirty years

ago, I began to write this department

in the old—then new—Modern Grocer, |

Chicago. I wrote something like this:

“Take your inventory. Price it at
replacement value. At other times
and seasons, it is proper to regard your
costs. At this time, what you paid for
any article cuts no ice whatever. For
your stock is worth what it would cost
to replace at this moment—no more;
possibly less.

“Do not fool yourself. That is the
most popular indoor sport among
small merchants everywhere; but that
is not sufficient reason why you should
indulge in it, Thousands of grocers
all around you are going into the New
Year in a dream from which they are
apt to awaken to an unpleasant reality.
But you need not dream with them.

“If you wish to be extra hard head-
ed—as hard headed as big business is
everywhere—you will price your in-
ventory on the basis of original cost
or replacement value, whichever is the
lower. Nobody who does that ever
fools himself very much and what self-
fooling the does is all to the good. For
remember, your goods are worth what
they will sell for, regardless of what
you value them at. Hence, if you
happen to undervalue any of them, you
will be that much ahead when you sell
them. The man who overvalues either
suffers a loss from his calculations, or
fails altogether to sell—and that wipes
out his values entirely. Figure your
margins on your selling price—not on
your cost.”

That was a revolutionary doctrine in
1902, It is accepted to-day by all en-
lightened merchants in theory. ahe
real big, wakeful, serious minded men
of the country accept this theory and
practice it consistently. This repre-
sents, say, two per cent. of all mer-
chants. For some 98 per cent. merely
accept the theory. These could not
work it out consistently—do not know
how—are too easy-going and lazy-
minded to practice it.

That fact is all to the good for those
earnest minded wideawakes who both
know and practice this one correct
system, for that gives these few a
walkaway in strife with their lazy-
minded brethren,

This knowledge is more cryingly
needed to-day, perhaps, than it has
been for a long time, because changes
in the distribution of merchandise have
robbed business of the need to know,
to a great extent. But that easing-up
on the think-tanks is disadvantageous
because it robs the merchant of the
blessed necessity to think for ‘himself.

For note: The manufacturer or pro-
ducer of packaged, standardized goods
plans his distributive scheme to in-
clude and allow for what he considers
a fair margin for the retailer, His

MICHIGAN TRADESMAN

salesman tells you that this is a 10 per
cent, seller, or a 15 cent article, as the
case may be. If you are one of the
great crowd of semi-efficients, you ac-
cept the salesman’s dictum without
examination. You do not, in fact, know
what margin you are getting.

It is, therefore, doubly important
now that each merchant know how to
figure and compute each and every
margin for himself,

What I have written does not cover
the whole story—far from it. There
remains the natural trading faculty. I
know men with wonderful success re-
cords who have gone along for years
without taking an inventory and, from
the standpoint of science, were ig-
noramuses, who yet were able to run
rings around the common variety of
grocer.

This because such men are natural
born traders, They have “a way with
them” whereby they are able to turn
goods into money, at a profit, at times
and in circumstances in which most
men are at a loss. One such I recall
who made much money and who yet
missed many profits because, as he
told me frankly, he “just hated to sit
at a desk and figure.”

But here again the ordinarily well
endowed merchant can offset such spe-
cial talents. For he can advertise.
That means much or little, depending
on our understanding of advertising.
The fact is, every merchant, small or
large, centrally located in a big city
or situated far out on a highway
cross roads can advertise. This be-
cause advertising means so much,

Rightly understood, advertising is
the presentation of merchandise in an
attractive way to consumers. If we
think of it this way, we shall see that
every species of salesmanship is ad-
vertising. This writer began adver-
tising his grocery business when he
was located on a side street, in a poor-
ly lighted, badly arranged store, with
old-fashioned twelve pane windows,
yet he brought trade and built business.

Truth in advertising is a latter-day
slogan. It is not at all a bad one. But
all machinery of and for salesmanship
is successfully applied if it be backed
by simple sincerity. Let the goods be
worthy, let their representation be
accurate, let the prices be equitable,
grade for grade and service for ser-
vice, and that advertising will get
across to the buyer every time,

Let the merchant put his own per-
sonality into his store, his windows,
the arrangement of his goods, the se-
lection of his merchandise, and let him
say what he wants to say about it in
his own way—and that man will sell
goods. Therefore, let no man _ be
afraid to tackle the job of selling what
he has to sell. Yet, also, let no man
underestimate the hard work, constant
application, untiring industry and ever-
lasting vigilance always found behind
every worthwhile success,

Franklin MacVeagh, whom [I per-
sonally have known forty years and
with whom my father dealt back in
1874, now 90 years of age, decides to
quit the wholesale grocery business.

A reason given is that “the present
depression is the most difficult to cor-
rect in Mr. MacVeagh’s experience;”
but one suspects that the real fact is

(Continued on page 23)

 

 

 

HE-MAN PROFITS

Chase & Sanborn’s Tea! Made from
the choicest of tea blends, collected

from world-famous tea centers, this

 

quality brand brings repeat orders

from satisfied customers. And real he-man

profits to you.

Remember, Chase & Sanborn’s Tea has the
same background of high quality enjoyed by
all other Standard Brands products. It’s a
profitable item to get behind.

CHASE & SANBORN’S
TEA

a product of

STANDARD BRANDS
INCORPORATED

 

 

 

(Self-rising )

Pancake Flour and Buckwheat
Compound are Profit-Builders.

R

VALLEY CITY MILLING CO.,

Call - Phone - Write

GRAND RAPIDS

 

In Battle Creek it’s

HOLSUM
Holsum Bakery

January 6, 1932

 

 

ay

A

4h

A

A

 

January 6, 1932

MEAT DEALER

Michigan State Association of Retail
Meat Merchants.
President—Frank Cornell, Grand Rapids

Vice-Pres.—E Y. Abbott, Flint.

Secretary—E. J. La Rose, Detroit.

Treasurer—Pius Goedecke, Detroit.

Next meeting will be held in Grand
Rapids, date not decided.

 

It Pays To Be Progressive.

In this age when “speeding up” has
become the popular slogan not only in
production but in living conditions, the
progressive retail meat merchant is
finding it to his advantage to use a
little of that “speed up” idea in his
business,

Does that mean that he must rush
around constantly changing his meth-
ods and trying new ones? Not at all.
It does, however, mean that the
progressive merchant is intensifying
his sales effort, is striving to combine
selling plus service to the end that he
will increase his volume of business
and, in that way, his profits.

Perhaps you will say, “I am already
selling to the best of my ability and
I don’t see any increase in my volume
of business.” True, you may be selling
to the best of your ability. But, how
about the service end of it? Have you
given that sufficient thought?

Service may be defined as that little
something extra which you can give
your customer beyond what she pays
for. Bearing this in mind, how can
you utilize this idea and make it in-
crease your profits? Well, let us
analyze two different methods.

Mr, Old-line Merchant waits in his
store for Mrs. Consumer. He carries
a nice line of quality meats. When his
customer comes in, he gives her ex-
actly what she asks for. True, he
serves her courteously, he gives her
the best quality meats obtainable, his
prices are fair, he may even arrange
to ‘have her purchases delivered. And
yet he is depriving himself of some
good business.

How? Let’s watch Mr. Progressive
Meat Retailer and see what he does.
This merchant has not allowed himself
to fall into a rut. He knows tltet every
housewife welcomes a new idea in pre-
paring the menu. He knows that her
constant problem is “What shall I
have for dinner® to-night,’ and he is
ready to help her. Perhaps he has a
special cut of meat which he recom-
mends by saying “Did you ever try
preparing veal in such and such a
fashion?” And this recipe not only re-
quires meat, but other ingredients as
well. So, by knowing his meats and
knowing his allied food products, he
accomplishes three things—he gives
her a service which keeps her a con-
stant and satisfied customer; he sells
his meat readily (often selling cuts
which would otherwise be difficult to
move) and he sells allied products such
as sauces, spices, etc., which go a long
way to increasing his volume of busi-
ness,

This method of doing ‘business
means more work. [Jt means being on
the alert for new ideas, new products,
new recipes. It means taking more
pains with each customer, But isn’t
it worth it? Of the two mérchants de-
scribed above, the second is bound to
come out way ahead of the game.

So if you have up until now kept re-
ligiously to the old-fashioned idea that
nothing but meats come into the mar-

MICHIGAN TRADESMAN

ket, bear in mind that competition has
never been keener and try these recom-
mendations:

Take in a small stock of meats and
poultry, packed in glass jars and tins,
and hold all the trade that you have
been missing purely because your cus-
toniers want a change. Buy a first or-
der of about half a dozen different
products, and display them according
to the following plan:

In the center of your window (main
window if you have more than one)
make three little piles of the jars and
cans, If the middle pile is a straight
triple row reaching as high as possible,
and the two neighboring piles are
lower, pyramid shaped, too, the dis-
play will be eye-taking. Signs and ad-
vertising matter should be tastefully
arranged in the window as low as pos-

- sible,

Inside the store, follow the same
idea of pyramiding the merchandise in
orderly array, at spaces of every yard
or so al! along the top of your main
counters. A small sign near the jars
will help to draw attention.

Never allow yourself to escape the
fact that you are selling food, and
there is considerable of the sale in the
presentation, The marketmen must
continually try to sell his patron all he
can within reason, via the suggestion
method,

While the heaps of jars and tin
meats and poultry will sell themselves
to a certain extent, to get real volume
the successful merchant suggests,
whenever practical, how nice the
Tamales taste; or how delicious the
Chile ‘Con \Carne is,

For, while a customer does not like
to feel that she is being “sold” or hav-
ing anything forced upon her, you can
tactfully suggest many things as often
as you want, and have no qualms about
offending the feelings of the most
sensitive ‘housewife. The power of
suggestion plays an important part in
increasing volume ‘business.

Remember that the old-fashioned
merchant generally forgot that he was
selling food when he chatted with his
customers. But the modern merchant
doesn’t want to be old-fashioned in
that respect. He never forgets he is
in business to sell food, and if he can
be of service to his customers by sell-
ing them new products in jars and tins,
make more profits on a clean line of
goods, and add to his volume of busi-
ness, he ought to write to one of the
provision houses selling jar goods and
place his order right away.

Some meat dealers are averse to
stepping outside a small world they
have created for themselves with the
sale of cuts alone. This attitude is
foolhardy. Manufacturers and packers
of tin and glass meats are spending
enormous sums of money in their en-
deavors to merchandise their products.
Exhaustive efforts are being made to
ascertain what the public really wants,
and the findings of these investigations
guide them in preparing his products.

The retail meat merchant who does
not take advantage of this expendi-
ture of time and money and attempt
to capitalize on it, is neglecting a
golden opportunity.

The sales virtues of glass-packed
meats in particular, cannot be too
highly estimated. In the retail mar-

keting of food products, the trades
have learned that packing an item so
it can be seen in its natural appetiz-
ing form, is a distinct asset, and very
often sells the housewife on its appear-
ance alone, even when she had no
thought of buying anything additional
on her visit to the shop,

One meat dealer who added this line
recently now discovers that he turns
over a large enough volume yielding
him enough profits to cover several of
his major expense items for the month,

The merchandising of jar and tin
meats, because of their relation to the

 

OYSTERS
(Chesapeake Bay)
Blue Points in the Shell.
Counts, Selects, and Standards.
SEA FOODS LAKE FISH
Wholesale

GEO. B. READER

xrand Rapids, Mich.

 

 

Jennings Vanilla Bean Extract

Messina Lemon ‘‘Terpeneless’ Ex-

tract, Anise, Cassia, Clove, Rose,

Almond, Orange, Raspberry, Win-

tergreen, Peppermint.

Jennings Flavoring Extract Co.
Grand Rapids, Mich.

 

 

13

meat dealer’s general line, should not
be difficult, if the merchant but applies
common sense.

-—_—_»> + +

Life isn’t empty for the cheerful.

 

FRIGIDAIRE

ELECTRIC REFRIGERATING SYSTEMS

P ee
RODUCT OF GENERAL moror

 
  

      

 

 

WITH
FAMOUS
COLD
CONTROL
AND
HYDRATOR

All
Models
on Display
at
Showroom

 

 

 

 

 

F. C. MATTHEWS & CO.

18 E. Fulton St. Phone 93249

 

 

 

 

Corduroy Tires

Known from the Canadian Border to the Gulf—and from New
York Harbor to the Golden Gate—the Corduroy Tire has in ten
years gained a reputation for value, for superlative performance
and dependability that is second to none!

The Corduroy Dealer organization dots the nation's map in
metropolis and hamlet. It is an organization that swears
allegiance to the Corduroy Tire because of long years of unfail-
ing tire satisfaction to the motorists of the country.

Go to your Corduroy Dealer today. Ask to see the tire. Big—
Sturdy—Handsome in all its strength and toughness, the Cor-
duroy Tire will sell itself to you strictly on its merit.

CORDUROY TIRE CO.
Grand Rapids, Mich.

 

VINKEMULDER COMPANY
Grand Rapids, Michigan
BRANCH AT PETOSKEY, MICH.
Distributors Fresh Fruits and Vegetables

Cranberries, Grapefruit, “Yellow Kid’? Bananas, Oranges,
Onions, Fresh Green Vegetables, etc.

 

 

   

 

 

Rusk Bakers Since 1882

Leading Grocers always have
a supply of
POSTMA’S RUSK
as they are in Demand in all Seasons
Fresh Daily

POSTMA BISCUIT CO.

GRAND RAPIDS. MICHIGAN

 

 

GRIDDLES _

7 N. IONIA AVE.

 

BUN STEAMERS —_
Everything in Restaurant Equipment

Priced Right.

Grand Rapids Store Fixture Co.
Phone 67143

URNS

N. FREEMAN, Mer.

 

 

   

GRAND RAPIDS PAPER Box Co.

Manufacturers of SET UP and FOLDING PAPER BOXES

SPECIAL DIE CUTTING AND MOUNTING

G R AN D

RA.PIDS

GAN

 

C H I

 

   

HARDWARE

Michigan Retail Hardware Association.

President—Waldo Bruske, Saginaw.

Secretary—Harold W. Bervig.

Treasurer—William Moore. Detroit.
The Sporting Goods Department in

the Winter Months,

The sporting goods department is
usually a substantial factor in Christ-
mas business; nor are its sales at the
‘Christmas season strictly limited to
seasonable lines. The boy of the
family, for instance, is just as apt to
get a baseball bat or mitt as a pair of
ice skates,

But while the demand for the less
seasonable lines becomes negligible
after the holiday, the seasonable sport-
ing goods lines can still tbe sold; and
in this way the department—with
judicious and aggressive handling—

 

will do considerable to increase your

winter sales,

Most hardware dealers do not get
all the business they should out of
winter sports. In the earlier days,
when winter amusements were few,
every child had a sled of some sort.
Skating was a popular pastime.
Hockey was a great winter sport.
Since then, the movies, and later the
talkies, have captured popular interest;
and with a good many people, radio
has taken the place of more strenuous
activities.

Yet there are always, in every com-
munity, a great many young people
who want to be up and doing; and who
see in the nipping winter cold, not a
threat which makes them stick close
to the fireside, but a challenge that in-
vites them out of doors.

The hardware dealer’s plan is not
merely to cater to these natural sport
enthusiasts; but to do what he can to
increase their number.

The popular winter sports in any
community depend largely on the
facilities available. Where there is
smooth ice—a lake, a river or even a
level pond—there are sure to be plenty
of young and some older folks to put
on skates. Where there are hills,
there will be some form of toboggan-
ing. Where the ice is good enough,
there will be hockey. And where there
are facilities for such sports, there will
be ready sale for ice skates, sleds,
toboggans, hockey sticks and other
equipment,

HHow can the hardware dealer im-
prove his trade in these lines, First,
he has to stock them—not a hit and
miss stock, either, but a stock careful-
ly selected with an intelligent regard
for the likely demands of the com-
munity.

Second, the dealer has to push the
sale of these lines—by aggressive
newspaper advertising and window
display, by direct-by-mail advertising,
‘by personal contact. All these agen-
cies help in selling.

Third—which might, indeed, be put
first—the dealer can help sales in his
sporting goods department by work-
ing assiduously to improve local facili-
ties for winter sports. Nowadays, a
town quite without natural water-
courses, can nevertheless be made, by
dint of a little money and a little ef-
fort, as big an outlet for ice skates
and hockey paraphernalia as a com-
munity with a wide smooth stretch of
natural river ice.

MICHIGAN

‘My own town, just to cite an in-
stance, is situated in a sort of in-
between climatic belt. The winters
are not extremely cold; and though
there is a sizable river traversing the
very heart of the community, ice is,
in consequence of the frequent spells
of mild winter weather, a rather un-
certain quantity.

In pioneer days, skating on the river
was a popular pastime. Later, winter
sports fell into a decline. Some 15
or 20 years ago an aggressive sport-
ing goods dealer who sold lots of
baseball and other equipment in the
warm weather decided to see what he
could do to stimulate winter business.
His place of business had its back to
the river; and when the ice was suffi-
ciently thick he hired men, cleared and
roped off a substantial space of smooth
ice, strung electric light bulbs and
threw open to the community a free
skating rink,

The ice was first tested, and
throughout the skating season a care-
ful watch was kept on ice and weather
conditions. If a mid-winter thaw
came, it was a simple matter to remove
the paraphernalia. If snow fell, the
ice had to be cleared again. But here,
at last, in a somewhat primitive form,
was something the community needed
—a supervised skating rink, whose
safety was guaranteed, to which par-
ents could send their children with
the comfortable assurance that the
worst that could happen to them
would be a few bumps while they were
learning, and that there was no dan-
ger of them going through the ice.

This rink was kept up for some
years. It cost the merchant some-
thing, of course; but it stimulated: the
trade in lines which he had to sell.
The demand for. ice skates began to
soar and went on soaring. ‘Children
clamored for skates, young people
took to skating, and older folks re-
vived what was for them a half-for-
gotten pastime. Hockey games of a
sort were staged on the river rink, and
interest in that sport was stimulated.

Later, another form of skating
facility was provided. The town had
a fair-sized central part, level and with
an open space clear of trees which in
summer was used for baseball. Some
enterprising men started an agitation
for a rink on the part; and periodical-
ly the municipality, at slight cost, had
the local fire department flood the
park. A banking of snow was suffi-
cient to hold the water until it froze
and the result was a very popular open
air rink,

All this, though, was merely leading
up to the biggest move in providing
ice skating and hockey facilities. After
considerable discussion a local com-
pany was organized to build an arena.
This not merely ensured ice regard-
less of weather conditions, but put the
community on the hockey map. The
local team made an exceptional show-
ing; and.with each new win the local
enthusiasm for the team, and for
hockey, reached new heights.

The outcome was, not merely a
keen interest in the team, but a keen
interest in ‘hockey; and every available
patch of ice had its crowd of eager
boys with sticks and pucks playing the
popular game. All of which means in-

   

TRADESMAN

   

creased business for the sporting goods
department.

These instances pretty clearly indi-
cate, not merely that the popularity of
winter sports depends upon the facili-
ties for them, but that hardware deal-
ers, by doing what they can to improve
the facilities, can easily stimulate win-
ter sports and, incidentally, develop a
lot of additional business. Sometimes
a very simple and inexpensive thing
will help very materially. In one
town was a river with very steep
banks, Some enterprising individuals
picked a stretch of rough river bank
and put men to work. They made the
grade just a little easier and a little
smoother and the smooth stretch as
wide as possible and determined that
the river ice below was solid. Then
the crowd came, with resurrected sleds
of all sorts, and in a trice everybody
was tobogganing.

‘Of course there were a lot of chil-
dren, including children of a larger
growth, who didn’t own sleds and had
to ‘buy them; and some preferred the
“bob” type of sled, and some aristo-
crats wanted toboggans. But at an
initial cost of a few dollars for work,
the community was provided with
valuable facilities for healthful outdoor
sport—and incidentally the demand
for these lines of sporting goods was
stimulated.

While the hardware dealer can thus
do much to provide added facilities, he
should ‘be prepared to take advantage
of the resultant demand. First, he
should have the goods in stock, and
keep his stock up to the mark. In
sporting goods, more probably than in
any other line, the customer is apt to
be impatient; he wants what he wants
when he wants it; and if he can’t get
it at your store, he will go elsewhere
in preference to waiting. So it is im-
portant to have the stock ready to
meet the demand,

Then, good display is essential.
Sporting goods lend themselves readily
to display. Displays need not be elab-
orate. Now and then colorful acces-
sories can be worked in—as, for in-
stance, the bit of mirror fringed with
fine salt to suggest a patch of ice sur-
rounded by snow. But showing the
goods is often quite sufiicient. And,
unless there is some substantial rea-
son for doing otherwise, the average
skating or hockey or toboggan en-
thusiast will buy where he sees what
he wants.

The exception is the store that,

  

January 6, 1932

through years of skillful catering to
sporting goods trade and service to
sporting goods enthusiasts, has estab-
lished itself as headquarters for such
lines. Such a store will usually get
first call. Building up such a repu-
tation is largely a matter of consist-
ently carrying a comprehensive and
well selected stock; knowing the
goods; knowing the various sports;
knowing the individual customer, his
pastimes and his prejudices; and,
finally, personal contact, It is possible,
by consistent effort, for a store to
build up a reputation as the one place
to get anything in sporting goods or
the one place to go for information
about sports of all kinds; and such a
reputation, assiduously cultivated, is an
asset worth while.

It is good business to have a care-
fully compiled and frequently revised
mailing list of customers interested in
various sports. If there are clubs or
local organizations devoted to various
sports; their membership lists will
prove helpful, Then, names and ad-
dresses of individual customers inter-
ested in various sports can be jotted
down,

Often it is a good stunt to offer a
prize for, say, the best fancy skater at
a carnival or the winning hockey team
in the inter-school league or, possibly,
the county league. A hockey trophy
will keep your store prominently be-
fore the public throughout the entire
hockey season. Better results still can
be secured, however, by offering the
prize regularly from year to year.
Then, you get cumulative results that
cannot be secured from the offering of
an isolated prize.

The sporting goods department in
the winter months will respond to the
stimulus of aggressive methods; and
such methods make all the difference
between a merely nominal trade and
a big business in these lines,

Victor Lauriston.

—_——__-+.2?->___—_

Lamp Turnover Off For Month.

Sharp declines in the lamp business
last month are reported by manufac-
turers. The drop from December, 1930,
levels were estimated at 10 to 15 per
cent. by selling agents, but producers
insisted that the difference would prove
greater than 15 per cent. in many in-
stances. While demand was limited,
the sale of better grade lamps was
further restricted by caution on the
part of selling agents.

 

Michigan Hardware Co.

 

 

100-108 Ellsworth Ave., Corner Oakes
GRAND RAPIDS, MICHIGAN

a :

Wholesalers of Shelf Hardware, Sporting
Goods and

FISHING TACKLE

 

 

 

 

 

January 6, 1932

 

MICHIGAN TRADESMAN

15

 

DRY GOODS

Michigan Retail Dry Goods Association.

President—Jas. T. Milliken, Traverse
City.

Vice-President—George C. Pratt, Grand
Rapids.

Secretary-Treasurer—Thomas Pitketh-
ly, Flint.
Manager—Jason E. Hammond, Lansing.

 

Clothes Which Will Revitalize Your
Wardrobe.

So you didn’t get all the clothes you
thought you were going to get for
Christmas, eh? But you did get a cou-
ple of checks? Well, they will do just
as well. Better, in fact, because there’s

‘nothing worse than having to wear the

clothes others have bought for you if
their taste doesn’t quite coincide with
yours.

The most profitable sinking fund for
‘your money, right now, is into clothes
which will revitalize your wardrobe—
a new dress, a sweater or blouse to
brighten the face of a fall suit that
you are wisely wearing through the
winter and intend to appear in come
next spring, a little widgit like a com-
plicated scarf or a vestee to wear over
a dress, even a new pair of lounging
pajamas to wear when you go home at
night, for the practical purpose of
saving your street clothes. Or, of
course, a hat, the one article for which
a strong craving appears im every
woman’s breast every two months or
so.

As to the dress, you’d better make it
a silk one if you are going to be ex-
travagantly economical—because you
can wear a silk one even into next
summer. The new light woolens will
tempt you strongly though.

We feel rather strongly about black,
for this fill-in silk dress, because its
dull simplicity looks so dignified in this
still mad season of color. We like solid
black best, but we admire the new
ways in which white is being used with
it. But if you are eager to find out
what the outstanding combinations in
color are, we might add that we have
seen a great deal of black with red and
navy blue and rust or tomato red on
some very chic clothes. Putting color
on the edge of sleeves and twisting it
into a rim for the collar is another new
way of contrast—it looks as though
the sleeves and collar of a dress were
formed by a scarf.

Two Lanvin frocks that are favor-
ites with discriminating shoppers em-
ploy the color contrast theme in a very
dashing manner. One consists of a
navy wool skirt with a bright rust red
top and a matching red jacket, short,
sleeveless, double-breasted and ever so
smart. The other is a black wool
dress tailored on severe military lines
with silver buttons and all, and an
entirely feminine capelet of vivid to-
mato red. If you want wear all black
and at the same time keep that youth-
ful air, look for a black dress with a
cire satin ribbon at the high neckline
which ties into a jaunty bow under
one ear.

Something that will disguise a sim-
ple woolen (silk either, for that matter)
dress away beyond recognition is a
small waistcoat-like contraption that
looks very much like the tops of
Bruyere’s dresses. It is made on the
harness-back principle, a loop going

around the neck, a deep, soft V neck-
line in front, and tucks that fit it to
the shapely lines of a dress—then a
sash to wind around the waist. It is
made in white angel-skin or crepe and,
as you can understand, completely
changes the whole front of a dress.

Change your face, by way of a new
hat, and you will sigh, appreciatively,
that life is still good. The most meta-
morphosing hat of the season is the
slippery, almost oval-shaped little
bonnet that perches precariously on
one side only of your curls, thus mak-
ing it imperative that you keep your
hair looking superlatively well—which
is as it should be. Get it in the deep
black, shiny straw, with a tuft of rib-
bon or nonsensical flowers sitting high
on your head, at the spot where there
is least hat, as though they were only
too willing to balance it if they could.
It won’t fall off, though; and it will
make you look years younger.

A new scarf will work wonders for
a tired dress or suit. There are any
number about in appealing colors and
soft wool weaves. One of the nicest
we've seen is made of jersey so
finely pleated that it has a _ rib-
bed look and the pleats won’t come
out. Grand in all white, black and
white, brown and ivory and other com-
binations.

Probably the handbag you bought
early in the fall looks pretty discour-
aged by now. For general daytime
purposes try one in very soft calf in
the long, narrow shape now in high
favor. Squarish bags in antelope with
a trick lock and a metal or jeweled
ornament are nice and a little more
formal. Women lawyers and others
who have to carry a lot of papers about
and don’t like brief cases ought to be
grateful to Ruth Hanna McCormick,
whose amusing “mailman’s” bag can
now be found here. It is perfectly
enormous and you carry it with the
strap slipped over one shoulder.—N. Y.

Times.
—_+. >

Pre-Shrinking Wash Goods,
Although some wash dress manu-
facturers and retailers discount the
value of pre-shrunk fabrics, both for

garments and for over-the-counter
selling, predictions were made _ that

pre-shrinking will be as widely adopt-
ed in the trade in a few years as fast
colors are at the present time. Within
the last week or two, the topic has be-
come the main subject of discussion
among converters, with opinions
about equally divided.

Some dress manufacturers and buy-
ers contend that the pre-shrinking of
fabrics is mot a mecessary selling
argument, as consumers expect cotton
goods to shrink and make allowances
for it, This in favor of the move,
however, point out that the proper
sizing of dresses is hampered by the
fact that buyers do not know exactly
how much the garments they purchase
will shrink and that consequently the
dresses never fit well:

—_-ee-o_——_
Await Gain in Glass Demand.
While expectations of an increase in
demand for flat glass during January
are prevalent generally throughout the
industry, there has been little thus far
to indicate how great or how small the

gain will be. The butk of the demand
is expected to come from distributors
of window glass and rough rolled and
wire special glasses and from automo-
bile manufacturers. Orders to be ship-

ped during January will be mostly for
the purpose of rounding out depleted
stocks, but there is little anticipation
that stocks will be increased above
minimum requirements.

 

by telephone.

priceless.

 

MICHIGAN BELL
TELEPHONE CO.

 

\ \ hy, surely, Joan...

wed love to come over tonight’

Without your telephone, you would miss many

of the delightful social events you so enjoy.

Invitations to impromptu parties, gotten up “on
the spur of the moment,” are almost always
extended by telephone. Informal bridge games
... luncheons . . . shopping trips... theater

parties . .. scores of such events are arranged

The telephone in your home is a great social
asset. And in case of fire, sickness or

other emergency, telephone service is

 

 

 

 

the ages.

GRAND RAPIDS,

 

Mutual benefit, protection and responsibility has been
the object of all organized human efforts throughout

It’s the underlying principle of Mutual Insurance.

THE GRAND RAPIDS MERCHANTS MUTUAL
FIRE INSURANCE COMPANY affliated with the Mich-
igan Retail Dry Goods Association offers all the benefits
of a successful organization.

319-320 Houseman Building

MICHIGAN

 

 

 

16

HOTEL DEPARTMENT

Late News Concerning Hotels and
Hotel Men.

Los Angeles, Jan. 2—H. L. Lawson,
Detroit correspondent of the Hotel
World, publishes a brief biography of
his friend, my friend, and for that mat-
ter, everybody’s friend, Preston D.
Norton, general manager of Hotels
Norton, in Detroit, and Norton-Pal-
mer, Windsor, Canada, which ought to
interest not only his colleagues in the
fraternity, but myriads of travelers as
well. I sure would like to reprint it in
detail, but I shall take the liberty of
making a couple of excerpts which
especially appeal to me as J know them
to be distinct character traits:

“Speaks what’s in his mind without
fear or favor under all circumstances.
Detests beating around the ‘bush.
Knows what he wants—and gets it.
Has all the shrewdness and mental
faculties of his race. No one can ‘put
anything over’ on him. Has been in
the hotel industry all his life and
knows every side of the business thor-
oughly. Comes from a family that has
been steeped in the profession of inn-
keeping for four ~enerations.

“Knows an amazingly large propor-
tion of the guests of both Norton
houses personally and never passes
through the lobby of either without
having to stop and shake hands with
several friends. Seems as if every
third man on the streets in this city of
a million and half souls salutes him
when he walks up Griswold street from
the Norton.” -

“Never starts anything he doesn’t
finish—right.”

So say we all.

 

 

The new organization of Hotel Tul-
ler, Detroit, working force, includes
Lou McGregor, manager; Jere Jereau,
promotion manager, and John Kerns,
catering manager. Looks to me like a
good set up.

 

Next week there will be a meeting
of the Great Lakes Regional Confer-
ence of Greeters, to be held at St.
Louis. It is reported that both De-
troit and Grand Rapids charters will
send full delegations.

 

Sufficient progress has been made in
the various ramifications of the insur-
ance committee of the American Ho-
tel Association, to warrant the predic-
tion that through amended classifica-
tions the hotel owners of the Nation
will be saved many millions in insur-
ance premiums annually. No longer
will the creditably operated hotel be
subjected to the penalties of extra-
hazardous rates which were never, at
any stage of the profession, justifiable.

There has been a tremendous reduc-
tion in all restaurant charges in Los
Angeles during the past few months.
Everywhere you see the signs: “Eat
all you want for __cents.” The prin-
cipal cafeterias give you the entire run
of the serving tables for 45 cents, and
many of the others made a special
offer of a New Year’s turkey dinner
for a half dollar.

 

 

Five years ago, when J first landed
here, one of my ‘first adventures was
a visit to Angelus Temple—Aimee
McPherson’s evangelical emporium. I
described her activities as wonderful.
She has been much talked about, but
she still remains the best organizer I
ever heard of. Just now she is feeding
5,000 indigents every day, and is not
the beneficiary of any organized char-
ity. She just makes up her mind to do
something—and does it. Nobody out
here comes anywhere near her in ac-
complishments,

Word comes to me of the serious in-
juries of William F. Renner, son of
Charles Renner, through an auto ac-
cident at Kalamazoo, where he is em-
ployed at the Park-American Hotel, I

 

 

MICHIGAN TRADESMAN

don’t want anything serious to happen
to this boy, for he is about the clean-
est kid of his age I ever knew and he
certainly was good to me when J was
visiting Michigan friends two years
ago. A sort of chauffeur de luxe, as
it were, always landing me right side
up at every turn. [ shall await fur-
ther particulars anxiously.

Mr, and Mrs. Frank Stevens have
gotten back their hotel at Fennville
and they are hard at work making
many improvements to same. It is
just such folks as these who help
the traveling man enjoy life.

 

Another Sault Ste. ‘Marie hotel, the
Alto, has changed hands. Kaizor Maze,
who operated it some years ago, hav-
ing regained possession of same.
Henceforth it will be known as the
Northview. The property will be en-
tirely rehabilitated, including the in-
stallation of steam heat and running
hot and cold water. Mr. Maze also
operates the New Ste. Marie in the
Straits city.

A further announcement has been
made concerning the sale of Hotel
Bell, Hartford, to William Shepard,
proprietor of the Park cafe. Mr. Shep-
ard will continue to look after the
catering end and Mrs. Shepard will
operate the hotel,

The Sylvan Beach Hotel, one of the
most prominent hostelries on White
Lake, at Whitehall, will be operated
during the coming year by Emanuel
Duttenhofer, proprietor of Hotel
Michilinda, also on White Lake.

 

Among my collection .of holiday
cards I am pleased to find one from
Miss H. E, Sellner, who is now man-
ager of Hotel Strathmore, one of the
prominent residential hotels in Detroit.
This charming lady will be remember-
ed as performing a most wonderful
service as manager of Hotel Otsego,
Jackson, for several years. It is a
pleasure to know she is satisfactorily
located, as she most assuredly is in her
new surroundings.

 

A Denver cafeteria owner who has
been fighting patent claims on special
fixtures, has won the first inning in
the Federal courts. This was a test
suit to determine whether 25,000 res-
taurants in the United States would be
compelled to pay royalties on equip-
ment which was more or less in gener-
al use before the patent was issued.

 

In a roster of the executive person-
nel of Hotel Waldorf-Astoria, recently
completed and opened in New York,
I am pleased to find, as assistant man-
ager, Geo. W. Lindholm, who will be
remembered among the staff of the
Book-Cadillac, Detroit, in its earlier
days,

 

The women folks in Finland seem
to have had their say by a large
plurality. They want to be square
shooters. Out here they would prob-
ably have voted for a continuance of
prohibition in the hope that they could
secure jobs or contracts in “interior
decorating.”

 

From now on Japan’s problem will
be complicated. She will meet no op-
position she cannot crush; but will
find herself supporting great numbers
of troops to guard a line of com-
munication. To occupy Manchuria
means a vast and extensive army of
patrols who can accomplish nothing—
except to consume rations.

 

(Somebody comes out with the state-
ment—more or less authentic—that a
daily average of 276,000 motor cars
pass in and out of the business center
of Los Angeles, and yet the amazing
thing about the City of the Angels is
that you don’t have to get outside of
the city limits to find places so re-
mote and sequestered that wild deer

creep up in the night and damage the
shrubbery. The Botanic Garden has
had to build a deer fence, with iron
gates, across the roads. ‘In Laurel
‘Canyon, within a mile or so of the
business center of ‘Hollywood, jack
rabbits and half-wild goats are so

 

Hotel and Restaurant
Equipment
H. Leonard & Sons
38-44 Fulton St., W.
GRAND RAPIDS, MICH.

January 6, 1932

 

 

 

Park Place Hotel
Traverse City
Rates Reasonable—Service Superb
—Location Admirable.

GEO. ANDERSON, Mor.
ALBERT J. ROKOS, Ass’t Mor.

 

In
Kalamazoo
It’s the
PARK-AMERICAN

 

Charles Renner, Manager

W. D. Sanders, Asst Mer.

 

 

a earned

New Hotel Elliott
STURGIS, MICH.
50 Baths 50 Running Water
European
D. J. GEROW, Prop.

 

NEW BURDICK

KALAMAZOO, MICHIGAN
In the Very Heart of the City
Fireproof Construction
The only All New Hotel in the city.

Representing
a $1,000,000 Investment.
250 Rooms—150 Rooms with Private

Bath.
Buropean $1.50 and up per Day.
RESTAURANT AND GRILL—
Cafeteria, our Service, Popular
ces.

Entire Seventh Floor Devoted to
Hspecially uipped Sample Rooms
WALTER J. HODGES,
Pres. and Gen. Mgr.

 

Occidental Hotel

CENTRALLY LOCATED
Rates $2.00 and up
EDWART R. SWETT, Mgr.
Muskegon ete Michigan

 

Columbia Hotel
KALAMAZOO
Good Place To Tie To

—
—

 

 

“We ave always mindful of
our responsibility to the pub-
lic and are in full apprecia-
tion of the esteem its generous

patronage implies.”

HOTEL ROWE
Grand Rapids, Michigan.
ERNEST W. NBIR, Manager.

 

 

 

 

YOU ARE CORDIALLY
invited to visit the Beauti-
ful New Hotel at the old
location made famous by
Eighty Years of Hostelry
Service in Grand Rapids.

400 Rooms—400 Baths

Menus in English

MORTON HOTEL
ARTHUR A. FROST

Manager

 

 

 

 

         

  

 

 

 

The
Pantlind Hotel

The center of Social
and Business Activi-
ties in Grand Rapids.

Strictly modern and
fire-proof. Dining,
Cafeteria and Buffet
Lunch Rooms in con-
nection.

750 rooms — Rates
$2.50 and up with
bath.

 

 

  

oF

 

 

i
4
i
4
:
:

 

 

acelin:

 

i
3
a
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;

 

 

athe eae:

ei

January 6, 1932

 

MICHIGAN TRADESMAN

17

 

numerous that they have to place bells
on the domesticated types to preserve
them from the ravages of the hunters.
In Griffith Park one may see coyotes,
or at least hear them yapping, at night.
What Angeleno is there who does not
love some canyon which he has made
his favorite retreat, to which he walks
or motors frequently? ‘Why, only a
short time ago I piloted ‘Mr. and ‘Mrs.
Ernie ‘McLean, formerly of the Park-
American, at Kalamazoo, through
Topango Canyon, practically in the
city limits, and ‘Mrs, Mac insisted I
had kidnapped them and led them into
the High Sierras. And all this time
there are those countless thousands of
autos entering the down-town districts
daily.

 

In Michigan one’s promotion efforts
are exerted in the direction of getting
people to come there during the sum-
mer and no thought is given to secur-
ing winter patronage. Out here they
endeavor to stampede folks by offer-
ing the inducement of frozen snow-
balls for ‘breakfast in July. ‘The hotels
advertise snow as an “added” attrac-
tion. You auto up and down the val-
ley highways with the thermometer at
90, and have spread before you con-
tinuously snowbanks a few miles away,
A lot of people go, for instance, to Mt.
Baldy, forty miles afield, to spend
their Fourth of July period, where
their hands get cold and they propagate
chilblains, and call it having heaps of
fun. Even now, with snow eighteen
feet deep in the Owens River country,
a hundred miles distant, the hotels are
doing a capacity business. But I also
notice that when they get back down
where the sunshine makes overcoats
superfluous, and roses are blooming,
and lawns are lovely and orange blos-
soms scent the breeze they heave sighs
of satisfaction from the depths of their
hearts. And there is just a perpetual
contrast, and again those thousands of
automobiles entering the down-town
district.

 

And now a friend ot mine calls up
and tells me if we are to get a front
seat at the Annual New Year’s Day
Rose Tournament at Pasadena, we
must be up and doing, so I will reel
off the first installment of my weekly
letter, and send it in, with the promise
that if the Rose Tournament has any
new features, you will get them.

Frank S. Verbeck.

— +2 >—__—_
Laws Cannot Prevent Business De-
pressions.

Senator Walsh of Montana is of the
opinion that with proper legal safe-
guards business depressions could be
prevented. At least he has introduced
a resolution calling for an investiga-
tion of the causes of the depreession
with a view of enacting legislation to
prevent their recurrence. He included
a provision appropriating $20,000 for
meeting the expenses of such an in-
vestigation.

These investigations are almost
completely worthless. Every now and
then some incidental information that
is of interest and value results from
them, but for the most part they ac-
complish nothing. In spite of this
fact, nevertheless, it is reported that
the measure probably will pass. At
present the proposal is in, the hands of
the ‘Committee on Contingent Ex-
penses.

No amount of legislation, of course,
could possibly prevent a recurrence of
business depressions. ‘This is not be-
cause depreessions are not the result
of human errors, but because the
errors are not the kind which can be
legislated out of existence. Further,
the errors must be extremely wide-

spread in order for them to cause a
major economic readjustment.

In fact, the errors must be so gen-
eral that they are considered as wise
decisions by the public. For example,
those upholding the “new era” eco-
nomics before 1929 were regarded gen-
erally as unusually astute individuals.
And those who would not subscribe to
the new thesis were viewed. as stupid
and incapable of appreciating the fun-
damental changes which had taken
place in our economic system.

'This widespread approval of the er-
rors which ultimately cause depres-
sions, doubtless has been true in every
major readjustment. Certainly as
early as John Law and the iMississippi
Bubble, in the first part of the
eighteenth century, the public sub-
scribed wholeheartedly to the unsound
policies that caused a breakdown of
the financial system in due time.

Even if there were no other ele-
ments, such public approval of danger-
ous practices would make it impossible
to furnish complete protection against
depressions by legal means. The best
that can be hoped for is legislation
which will indicate the broad policies
which should tbe followed. Laws. that
go beyond this become a burden upon
business with the result that society
loses rather than gains from them.

It is unwise, therefore, to look to
Congress for relief from the present
depression and protection against fu-
ture depressions. Temporary stimu-
lants might be provided but the ulti-
mate and sound economic recovery of
this country depends upon our busi-
ness leaders, not upon new laws,

Ralph West Robey.
[Copyrighted, 1932.]
+
Efforts To Balance Supply and De-
mand,

‘Despite the fact that distress sig-
nals continue to fly, industry is mak-
ing considerable progress toward re-
storing equilibrium ‘between supply
and demand and adapting itself to a
slower tempo.

In copper, oil, rubber and other in-
dustries which were thrown into con-
fusion by inability to curtail output as
fast as the decrease in demand the
problem of restricting production and
liquidating a burdensome surplus is
being attacked with a resolute will. In
consequence the prospect of speeding
up the readjustment process this year
is much enhanced.

The move of the copper industry
toward further sharp curtailment, for
instance, contrasts with the attitude of
producers when the depression was
young. In the belief that the storm
soon would blow over, copper produc-
ers as well as the Farm Board and
others directed their efforts mainly to-
ward the objective of maintaining
prices rather than cutting the cloth of
output to the new pattern of demand.

What happened is well known. ‘Cop-
per producers were left with a large
surplus of unsold metal. In cotton,
wheat and other basic commodities,
the attempt to maintain prices merely
postponed the inevitable reduction of
supply. ‘Current low prices as well as
concerted effort to hold down output
by producers promise to halt the ac-
cumulation of surpluses this year. The
stabilizing effect on prices and ‘business

morale will confer benefits on industry
and trade generally.

In the oil industry the struggle to
achieve a balance between supply and
demand is especially intense and will
bear watching the next few months.
The chaotic conditions in the first
half of 1931, when the East
deluge overwhelmed the industry, will
long be remembered by oil men,

Military force to stop the oil flood
brought that episode to a climax last
summer. With the seasonal letdown
in consumption of late, the industry
was threatened with further over-
production and warnings went out that
it faced another period of confusion
unless output were restrained. Since
then the movement for a Sunday shut-
down of production in Texas has eased
the situation somewhat.

Oil men assert that if the industry
can hold its present position through
the winter it should experience gen-
eral improvement starting next spring.

(Copyrighted, 1932.]
a a ae

Optimistic On Dress Outlook.

The production and distribution of
dresses in 1932 will be on a more sat-
isfactory basis than some may con-
cede, according to a statement issued
last week by M. D. Mosessohn, execu-
tive chairman of the Associated Dress
Industries. Real progress toward bed-
rock methods of doing business has
been achieved this year, with the true
lesson of costs “being learned perhaps
for the first time.’ Mr. Mosessohn
said. He added that co-operation be-
tween manufacturer and retailer has
grown, merchandise stocks are low and
“values have been increased to levels
never before thought possible.” He
foresaw a revival of interest in finer
feminine apparel.

‘Texas

—_>-~>____
You can’t coast along the road to
success—it’s uphill.

 

 

 

 

 

CODY HOTEL

IN THE HEART OF THE
CITY OF GRAND RAPIDS

Division and Fulton

RATES
$1.50 up without bath
$2.50 up with bath

CODY CAFETERIA IN
CONNECTION

 

 

EAGLE HOTEL

GRAND RAPIDS, MICH.

Now under management of four
sons of the founder,
Jas. K. Johnston.

Hot and cold water and steam heat
in every room. Baths on every floor.

Rates, $1 and $1.25 per day.
Special weekly rates, $4, $5, $6, $7.
“Best room in town for $1”
Dining room in connection.

GUY, FAY, CARL and PARK
JOHNSTON

 

 

 

HOTEL
DETROITER
ROOMS 75O BATHS

FREE GARAGE
UNDER KNOTT MANAGEMENT

SINGLE ROOMS

ina
PRIVATE BATH

Pant

NO HIGHER

 

 

 

 

 

Warm Friend Tavern
Holland, Mich.
Is truly a friend to all travelers. All
room and meal rates very reasonable.
Free private parking space.
GEO. W. DAUCHY, Mar.

 

   

HOTEL

OJIBWAY
The Gem of Hiawatha Land

ARTHUR L. ROBERTS
Deglman Hotel Co.

Enjoy the delightful Govern-
ment Park, the locks, the

climate and drive.
Sault Ste. Marie

Michigan

a en

 

NEW

Decorating
and
Management
Wackan FAMOUS
Grand Circus Park. Oyster Bar.
800 Rooms 4 - 800 Baths

Rates from $2

HTEL TULLER

LOU McGREGOR, Mor.

 

 

 

   

eg SIMEON TRE

  
 
  
 
  
   
   
    
   
    
  
  
  
  
   
  
  
 
  
   
   
    
 
 
  
 
  
  
   
   
   
  
  
   
  
 
  
 
 
   
    
   
    
    
      
   
 

Bae pores nate nen cinan ios ey LMR NONI AE RA
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il

DRUGS

Michigan Board of Pharmacy.
President—Clare F. Allen, Wyandotte.
Vice-Pres.—J. W. Howard Hurd, Flint.
Director—Garfield M. Benedict, San-

dusky.

Examination Sessions — Beginning the
third Tuesday of February, March, June,
August and November and lasting three
days. The February and June examina-
tions are held at Detroit, the August ex-
amination at Ironwood, and the March
and November examinations at Grand
Rapids.

Michigan State Pharmaceutical

Association.

President—J. C. Dykema, Grand Rapids.

First Vice-President—F. H. Taft, Lan-
sing.

Second Vice-President—Duncan Wea-
ver, Fennville.

Secretary—R. A. Turrell, Croswell.

Treasurer—Clarence Jennings, Law-
rence.

 

Some Aspects of Pharmacy.

May J ask you to turn your imagina-
tions back over a period of several
thousand years, ‘back to a time so re-
mote in our civilization that we have
only very vague and scanty records of
man’s activities. At this early time,
more than 4,000 years ago, we learn
that certain priests were given the re-
sponsibility of preparing medicines
for use in ministering to the physical
ills of their religious followers. From
papyri dating as far back as 1700 B.C.,
we learn in considerable detail of the
early historic methods of preparing
medicines, poultices for aching backs
and other useful pharmaceuticals.
From these early Egyptian days we
trace the activities of pharmacists
down to the civilization of Greece and
learn of pharmacists, 2000 years ago,
compounding prescriptions for such
early renowned physicians as Galen
and Dioscorides. It was Imperial
Rome which gave us the physician’s
prescrption for medicine to be com-
pounded by the pharmacist. Our pre-
scriptions of to-day are written in the
same general style and use many of
the symbols employed by these early
Romans.

I experienced a decided thrill, not so
many months ago, while visiting the
newer excavations in Pompeii, to dis-
cover a rather well preserved phar-
macy in one of the narrow streets of
that ancient city. The symbols of
pharmacy painted on its walls during
the first century are still plainly visible.
I stood in awe in front of this antique
and tried to imagine the old pharma-
cist at work in his quaint little shop,
which was later to remain buried and
semi forgotten for a period of a thou-
sand years under twenty feet of solidi-
fied lava, and then revealed again, to
the curious eyes of modern civilization.

It is a long step from this little
drug store in Pompeii to the modern
pharmacy. The incidents contained
therein are so numerous, the story so
involved, that I cannot relate it, even
in a general way in this paper. Suffice
it to say that it reveals continued
progress and increased efficiency on
the part ef the pharmacist. We find
him receiving more profound training,
greatly enlarging his field of activity
and becoming a much more useful man
in his community.

Superstition and mystery have been
discarded and confidence and under-
standing substituted. Medicinal plants
are no longer chosen because of some
strange resemblance in shape which
they may have to the particular organ
of the body claiming attention. Their
medicinal ingredients have been isolat-

ed, purified and identified; their prop-
erties studied and their potencies de-
termined by biological assays upon
living animals. The method of trial
and error has been abandoned for ac-
curate scientific experimentation.

The fund of useful and_ scientific
knowledge needed in the drug store
became so great that it was no longer
possible to depend upon the pharma-
cist to impart such information to his
apprentice and hence colleges of phar-
macy came in existence. We have in the
United |States to-day fifty-seven mem-
ber colleges of American Association
of Colleges of Pharmacy. The quality
and scope of instruction offered in
these colleges compare most favorably
with those of other professional
schools such as medicine, dentistry and
law. ‘They offer to pharmacy students
a minimum four year course leading
to the ‘bachelor’s degree. We find in
the curriculum cultural as well as scien-
tific and highly technical courses. A
critical inspection of the organization
and operation of our better colleges of
pharmacy will lead to a greatly in-
creased appreciation of the work which
they are doing. ‘There are some
phases of modern pharmacy, however,
for which even our best equipped and
most efficient colleges cannot ade-
quately prepare the student. We find,
therefore, that, in addition to the
formal college work, four years of
practical drug store experience are re-
quired before an applicant is. allowed
to take his qualifying state board of
pharmacy examination and thus be-
come a Registered Pharmacist, en-
trusted with the compounding of your
prescriptions, These examinations are
given by the more experienced mem-
bers of the profession, by men who are
jealous of the standards of pharmacy
and are anxious to admit to its ranks
only well qualified individuals, men
who are prepared to make some real
contribution to the profession and who
will leave it a little richer and a little
more respected as a result of their
contact with it,

The modern pharmacist is both an
educated and a well trained man, pre-
pared to play a vital part in the life of
his community. He has a fund of use-
ful and helpful information which he
has placed at your disposal, Will you
help him to serve to the utmost of his
capacity?

In concluding this brief paper, may
I suggest that you choose your phar-
macist as carefully as you do your phy-
sician, Give him the confidence which
his training and attitude merit, and
utilize to the fullest extent the profes-
sional service which he is offering.

Ernest Little, Ph.D.

——_—_»> + +
Board of Pharmacy Questions.
What is a pharmaceutical irritant?
Answer: A dispensing doctor.

What is Posology?

Answer: ‘A. textbook for
models,

Give an example of an amorphous
salt?

Answer: Galveston, Texas.

Name two insects that are official,

Answer: The president and secretary
of a board of pharmacy,

How is (Spiritus Frumenti obtained?

Answer: In Windsor, with a Can-
adian permit.

artists

MICHIGAN TRADESMAN

What is an emetic?

Answer: A freshman from a medical
department.

Give an example of an official prep-
aration?

Answer: Julius
presidential address.

What is Hellebore?

Answer: A salesman with a line that
died in 1848,

Where does alcohol evaporate with
the greatest rapidity?

Answer: At a convention.

What is evolution?

Answer: A theory that Darwin used
for making monkeys out of all of us.

Name an official bean?

Answer: Sam Henry’s head.

Name a drug store product with the
greatest sugar content?

Answer: Usually the cashier.

————————

Snaps From the Prescription Blank.

To divide some of the concentrated
wealth of the country, do business with
the independent merchant.

We are slipping around on some of
the frozen assets. The Capper-Kelly
bill would thaw them out,

Riemenschneider’s

     
   
  
 
 
   
 
  
  
  
  
 
 
 
  
   
   
 
  
   
  
  
   
 
 
 
  
  
 
 
 
 
 
 
    
  
 
 
  
  
 
 
 
  

January 6, 1932

Maybe the druggists will get some-
where if they ask Congress for an ap-
propriation to relieve their frozen
assets.

‘The last paragraph was written be-
fore the suggestion of President
Hoover relative to the National Credit
Association so our good member and
contributor has his ear to the ground.

The following information was sent
out by a local building and loan as-
sociation. and reads interestingly. It
may be true as Amos remarked re-
cently that prosperity is right around
the corner, but as Andy replied if we
could only find that corner.

On a careful survey we find a re-
turning confidence in the minds of
many people. Perhaps 80 per cent.
are employed and are receiving pay
checks and spending money. Many
crops have been and are being har-
vested, stored and marketed. Last
year there was more gold mined in
California than was produced in 1849.

—_++<-____

Babe Ruth didn’t become King of
Swat by coming to bat with bleary
eyes.

 

extra for finest quality.

 

MICHIGAN CANNED GOODS for
MICHIGAN PEOPLE

Pyne fifty years of service to the public as lumbermen we
built up a reputation for high quality products which gave us a
National reputation. We found it paid well to make quality lumber.

When our lumber industry ended
in the canning of fruits and vegetables, located as we were, where
climate and soil conditions are exceptionally favorable for the
production of high grade products. We have received splendid
co-operation at the hands of our farmer friends who cheerfully
entered into the spirit of our ambition to produce high grade
goods, put up under ideal conditions. We have always placed
great stress on cleanliness and attractiveness, as well as quality,
and the result is away beyond our expectations. We have found
both the grocery trade and the consumer willing to pay a little

We solicit orders for sample cases of our goods from any well-
rated retail grocer who does not find our products are handled by
his jobber. We make two factory brands — Lake Charlevoix and
Jordan — both of high quality.

EAST JORDAN CANNING CO.

EAST JORDAN, MICH.

we decided to engage

 

 

Gun
CQCOANUT. CROCOLATES

ua

CHOCOLAT Boe |

 

HIGH GRADE

CHOCOLATES

TO RETAIL
AT 39c AND 49c.

THEY ALWAYS
COME BACK FOR
MORE.

PUTNAM FACTORY

National Candy Co., Inc.
GRAND RAPIDS,
MICH.

   

 

 

celaasbartlnt ers

ajeiapier

aid naa sel A alle,

   

 

2 a ii SOME SES Denese oe

é
q
4
‘
¢
;
t
i

 

 

  

 

 

 

 

 

January 6, 1932 MICHIGAN TRADESMAN 19
Corporations Wound Up. Lafayette Development Corp., Detroit. WHOLESALE DRUG PRICE CURRENT
he : ale : City Ice and Fuel-Co., Flint.
The following Michigan corporations 7 panei ye bi
have recently filed notices of dissolu- You see, if the Five-Year Plan suc- Prices quoted are nominal, based on market the day of issue.
ion with the Secretary of State: ceeds, 4 ssians will be as rich as Cotton Seed ____ 1 25@1 50 Benzoin Comp’d. @2 40
tion w ° J ceeds, all Russians will be a c S Acids ew Caen imal = pesscle Comy'e. RS,
Hahn Building Co., Detroit. the rich people they despise, Borie pce ang a @ 36 Wikeron 4 00@4 25  Cantharides -____ os S
s Sons >, Detroit. oric =F = Eucalyptus -__. 1 00@1 25 Capsicum _______ 8
Saeia Snes : Carbolic 3 e = Hemlock. pure-. 2 00@2 25 Catechu —.._.__. @1 44
aymond’s De a A i - Citric ~--------- g Juniper Berries. 4 00@4 25 Cinchona ________ @2 16
Jean’s 'Cadillac-La Salle Service, De- eo a Bate 15 Juniper Wood _ 1 50@1 75 Culchicum _-_--- @1 80
troit. Nitric ---- Lard, extra -.._155@165 Cubebs ________- @2 76
Banting Mfg, Co., Detroit Oxalic ---- "3 Lard, No. 1 ---. 1 25@1 40 Digitalis -..----- @2 04
aici . q a ea i; L Battle LD gf Sulphuric 38° @ 52 Lavender Flow_. 6 00@6 25 Gentian oe ee @1 35
Uldricks Interior Trim, Inc., Battle oe Gartarie Lavender Gar'n. 1 25@1 50 Guaiae __---.-_- @2 28
Creek. Eemen 2 00@2 25 Cunind, Ammon._ 3 ee
Ji Park roit i Linseed, boiled, bbl. @ 63 ie
Wiard Fan Land Co., Detroit. Ammonia : Co eo eS ee eee 1s
Lakeside Land Co., Detroit. Water, 26 deg... 07 @ 1 Linseed, bld.. less 70@ 78 Iron, Clo. ___ @1 56
3eechers, Inc., Grand Rapids. _ a — “io i Linseed. raw, less 67@ 75 eine me @1 44
; > ,G 7G stroit vater, e- I . TN sete scien 52
K nF a erg ee piensa Poona S33 cease Taein No venien @1 80
fied tee) Homies Inc., Grand eS ae Mala oe 5 sity Saree Camp. _- or “4
cee sec , 3) cane Olive, Malaga, pium, Camp. _-
Rapids, Balsams yoko 2 60@8 00 Opium. Deodorz’d @5 40
Reed-Standish, Inc., Detroit. nk 50@ 80 Olive, Malaga, uiarh @1 92
Mahland Iron Co., Iron River. Fir (Canada) _. 2 75@3 00 geen 2 85@3 25

Bierly-Jansen, Inc., Detroit.
Alsteel Mfg. Co., Battle Creek,

,Lone Pine Land Co., Detroit.

Allied Management ‘Corp., Detroit.

Niser Corp., Detroit.

Coldwater Audio Co., Coldwater.

Dundee Audio Co., Coldwater.

Tecumseh Audio Co., Coldwater,

Michigan Electric and Manufacturing
Co., Lake Linden.

Macatawa Resort 'Co., Macatawa. :

Dodge Road Development 'Co., Detroit

 

BROOKSIDE BRAND
WHISK BROOMS
(~~) he
ROTARY PRIZE
Whisk

AMSTERDAM BROOM co

AMSTERDAM ,N

    
    

eat

ALL STYLES
AND PRICES

 

 

 

BuiltOn aSheet

OPAPER

Only a sheet of white paper,
"slapped'’ on as an extra pre-
caution against dust and bac-
teria—but how often it is the
deciding factor that brings the
customer back!

(\'Ly

DELICATESSER

PAPER

is an all-around useful aid to
the highest standard of service.
It is proof against air and
moisture, resists grease and is
odorless and tasteless. Comes
in. rolls, boxes and neat wall
cartons; convenient, econom-
ical and a fine trade builder.
Write us for working sheets and
samples of our other Papers
for your use or sale.

Kalamazoo Vegetable Parchment Company

Kalamazoo — Michigan

 

Grand Rapids

 

Michigan

Blank Books for 1932

Ledgers — Journals —Record Books
Day Books — Cash Books
Counter Order Books — Tally Books
Standard Order Books
Petty Day Books — Memorandum Books
Also
Account Files — Shannon Arch Files
Greenwood’s Business and Income Tax
Records
Card Index Files — Letter Files
Blank Notes — Receipts — etc., etc.

Our stock is complete come in and look it over

Prices Right

Hazeltine & Perkins Drug Co.

Manistee

 

 

ir (Oregon) ~~ 65@1 90
Lhe SEES seas 2 25@2 60
Rolie oo 1 50@1 80

Barks
Cassia (ordinary)- 25@ 30
Cassia (Saigon) -. 40@ 60
Sassafras (pw. 50c) @ 40
soap Cut (powd.)

0e 2 15@ 25
Berries
Cube @ 75
Bish 2 @ 25
Juniper =... 10@ 20
Prickly Ash __.___ @ 50
Extracts
Licorice 2. 60@ 75
Licorice, powd. .. 60@ 70
Flowers
Aries 222 75@ 80
Chamomile Ged.) 35@ 45
Chamomile Rom. @ 90
Gums
Acacia, Ist @ 50
Acacia, 2nd —... @ 45
Acacia, Sorts __. 20@ 30

Acacia, Powdered 25@ 35
Aloes (Barb Pow) sow 40
Aloes (Cape Pow.) 25@ 35
Aloes (Soc. Pow.) 75@ 80

Asafoetida -—..... 50@ 60

Pow. @ %
Camphor ........ 87@ 99
Guaiac _.... @ 60
Guaiac, pow’d --- @ 70
King =. @1 25
Kino, powdered_. @1 20
Moreh @1 15

Myrrh, powdered @1 25
Opium, powd. 21 00@21 50
Opium, gran. 21 00@21 50
Shellac, Orange 40@ 650
Shellac, White 55@ 70
Tragacanth, pow. 1 25@1 50
Tragacanth -... 1 75@2 25
Turpentine ~.. @ 2

insecticides

Arsenic —_...... = ¢@ 26
Blue Vitriol, bbl. @
Blue Vitriol, less 07@ 15
Bordea. Mix Dry 10%@ 21
Hellebore, White
powdered —_.__. 15@ 25
Insect Powder.. 30@ 40
Lead Arsenate, Po. 11 @26
Lime and Sulphur
Dry Re «ad
Paris Green -._.. 25@ 45

Leaves
Buche 22202 @ 50
Buchu, powdered @ 60
Sage, Bulk 25@ 30
Sage, % loose __ @ 40
Sage, powdered__ @ 35
Senna, Alex. _._.. 50@ 75
Senna, Tinn. pow. 30@ 35
Uva Ural 20@ 2

Oils

Almonds, Bitter,
true, Of, 2. @ 50

Almonds, Bitter,
artificial... 3 00@3 25

Almonds. Sweet,
tue 1 50@1 80

Almonds, Sweet,
imitation -__. 1 00@1 25
Amber, crude _. 75@1 00

Amber, rectified 1 50@1 75
Anise: 2s

Bergamont i
Cajeput __..__
Cassia 2200.

0
Cedar Leaf -.... 2 00@2 25

 

Citronella -..._.. 75@1 20
Cloves 2 2 50@2 80
Cocoanut -.-... 22%@ %
Cod Liver -_--_. 1 40@2 00
Croton .___-..._ 8 00@8 25

Orange, Sweet 4 00@4 25
Origanum, pure- @2 50
Origanum, com'‘l 1 00@1 20

Pennyroyal ___. 3 25@38 50
Peppermint -___ 3 50@8 75
Rose, pure ____ 13 50@14 00

Rosemary Flows 1 50@1 75
Sandelwood, B.

| ee 12 50@12 75
Sassafras, true 2 00@2 25
Sassafras, arti’'l 75@1 00

Spearmint ____.. 4 60@4 25
Stern 1 25@1 50
Taney 5 00@5 25
tar US 5 75
Turpentine, bbl. __ @ 50
Turpentine, less 57@ 65
Wintergreen,
lene 6 00@6 25
Wintergreen, sweet
Biren -- 3 00@3 25
Wintergreen, art 75@1 00
Worm Seed ____ 6 00@6 25
Wormwood 7 00O@7 25
Potasslum
Bicarbonate _____ 35@ 40
Bichromate  _____ 15@ 25
Bromide 69@ 85
Bromide 54@ 71

Chlorate, gran’d_ 21@ 28
Chlorate, powd. 16@ 23

Of ial 17@ 24
Cyanide 22@ 90
lodide 4 34@4 55

Permanganate -- 22%@ 35
Prussiate, yellow 35@ 45

Prussiate, red _. 70@ 175
SuIpnata 33@ 40
Roots
Altanet 30@ 40
Blood, powdered___ 0@ 40
Calamgsa 25@ 65
Blecampane, pwd. 20@ 30
Gentian, powd. _ 20@ 3

Ginger, African,
powdered ______ 20@ 25

Ginger, Jamaica_ 40@ 40
Ginger, Jamaica,

powdered ______ 35@ 40
Goldenseal, pow. 3 00@3 50
Ipecac, powd. __ 3 00@3 60
Licouigg 35@ 40

Licorice, powd.__ 15@ 25
Orris, powdered. 35@ 40
Poke, Powdered 25@ 40
Rhubarb, powd. __ @1 00
Rosinwood, powd. @ 650
Sarsaparilla, Hond.

BrOGnG@ 2 @1 10
Sarsaparilla, Mexic. @ 60
Squiie 50@ 70
Squills, powdered 70@ 80
Tumeric, powd... 15@ 25

@

Valerian, powd. __ 50
Seeds
Pe 15@ 20
Anise, powdered __ @ 2
Bae ie 13@ 17
Cauary 10@ 15
Caraway, Po. 25 20@ 25
Cardamon ______ 2 00@2 25
Corlander pow. .3015@ 25
Me 15@ 20
Kennel 20@ 30

Oe 6%4%@ 15
Flax, ground _. 6%@ 165
Foenugreek, pwd. 15@ 25
FaOO 8@ 15
Lobelia, powd. ____ @1 100

Mustard, yellow 10@ 20
Musard, black... 20@ 25

Poppy .. 15@ 25
Quindg 2 2 00@2 25
Saibeadilia, ... 30@ 40
Sunflower —__..__ 12@ 18

Worm, American 25@ 30
Worm, Lavant _ 5 00@5 75

Tinctures
Aconite @1 80
Alege 6 @1 56
Asafoetida ______ @2 28
Aree @1 50
Belladonna ... @1 44
Benson. @3 28

Paints

Lead, red dry __ 134% @13%
Lead, white dry 18% @13%
Lead, white oil 134% @13%
Ochre, yellow bbl. @ 2%
Ochre, yellow less 3@ 6
Red Venet’n Am. 34%@ 7
Red Venet’n Eng. 4@ 8
Puy 5@ 8
Whiting, bbl. ___ @ 4%
Waites 5%@10
Rogers Prep. __ 3 45@2 65

Msceillaneous
Acetanalid _.____ 57@ 175
Atm 06@ 12
Alum. oes. and

Sround --..1... 09@ 1
Bismuth, Subni- =

Wate 2
Borax xtal or ere
powdered ______ 06@ 13
Cantharides, po. 1 25@1 60
Calomel SORE 2 40@2 70
Capsicum, pow'd 42@ 65
Carmine 8 0U@9 00

Cassia Buds . =
Cloves = ¢

Shloroform ______ 47@ 54
Choral Hydrate 1 20@1 50
Cocaine . 12 85@13 85
Cocoa Butter ---. 40@ 90
Corks, list, less 30710 to

40-10%
Copperas ________ 3%@ 10
Copperas, Powd. 4@ 10
Corrosive Sublm 1 75@2 00
Cream Tartar ____ 28@ 42
Cuttle bone __ 40@ 60
Dextrine ______ @ 16

, tas 6%
Dover's Powder 4 00@4 50
iimery, All Nos. 10@ 15
Emery, Powdered @ 15
Epsom Salts, bbls. @03\%
Kpsom Salts, less 3%@ 10
Ergot, powdered __ @4 00
Foe --- 1L@ 20
ormaldehyde, Ib,
Gelatine — 809 0
Glassware, less 55%
Glassware, full case 60%.
Glauber Salts, bbl. @02%
Glauber Salts less 04@ 10

Glue, Brown ____ 20 30
Glue, Brown Grd 4 22
Glue, White ____ 27%@ 35
Glue, white gerd. ng 36
Glycerine 16@ 35
Ge 75@ 965
loging. 6 45@7 0¢
Iodoform _______ g 00@8 30
Lead Acetate _ 17@ 2%
mace a @1 50
Mace powdered__ @1 60
Menthol 5 65@6 32
Morphine ____ 13 58@14 33

Nux Vomica ____ @ 2%
Nux Vomica, pow. 15@ 25
Pepper, Black, Dw. 35@ 45
Pepper, White, po. 55@
Pitch, Burgundy. 10@ 20
Quagsia 15@ 20
Quinine, 5 oz, ca
Rochelle Salts __ 224%@ 35
Saccharine _____ 2 60@2 75
San Velge 11@
Seidlitz Mixture 30@ 40
Soap, green -_.. 12%@ 25
Soap, mott cast _ @ 4
Soap. white Castile,
Coen 15
o—. white Giatie ® "
ess, per bar ___
oa 80 10
Soda Bicarbonate 3%@ 10
Soda, Sal 02% 08
Spirits Camphor g, 20
Sulphur, roll wae 4@ i
Sulphur, Subl. __ 4%@ 10
Tamarinds ______ 20@
Tartar Emetic __ 50 60
Turpentine, Ven. 50 16
Vanilla Ex. pure 1 50@2 00
Venilla Ex. pure 2 25@2 60
Zine Sulphate __ 06@ 11

Webster Cigar Co. Brands
Websterettes _______ 33 60
incos 50

eiekeeleiee ac 33
Webster Cadillacs __ 75 0°
Golden Wedding
Panatellag ________ 75 00
Commodore __.______ 95 00

 

 

Ex" a

 

MICHIGAN TRADESMAN

GROCERY PRICE CURRENT

These quotations are carefully corrected weekly, within six hours of mailing
and are intended to be correct at time of going to press. Prices, however, are
liable to change at any time, and merchants will have their orders filled at mar-
ket prices at date of purchase. For price changes compare with previous issues

—

 

 

ADVANCED DECLINED
Lima Beans—Pride of Mich.
Baked Beans—No. 10
Spareribs String Beans
Smoked Ham Wax Beans
Bacon Lard
AMMONIA Pep, No, 224 —-. 2 70 Plums
Parsons, 64 oz. —~~---- 295 Prep, No. 202 ------. _200 Grand Duke, No. 2%-- 3 25
Parsons, 32 oz. ------ 3 35 Krumbles, No. 424 --..2 70 Yellow Eggs No. 2%-- 3 25
Parsons, 18 0z. ------ 420 Bran Flakes, No. 624 2 45
Parsons, 10 oz. ------ 270 Bran Flakes, No. 602 1 50 Black Raspberries
Parsons, 6 0Z. —----- 180 Riee Krispies, 6 oz. -- 225 No. 2 ____-______-___ 65

 

10. Ib. pails,
15 lb. pails, per doz. 12 60
25 lb. pails, per doz. 19 15

per doz. 9 40

Rice Krispies, 6 oz. -- 2 25
Rice Krispies. 1 oz. -. 1 10
_ Hag, 12 1-lb.

ee a 5 50
All an, 1G 08.) 2 26
All Bran, 10 oz. ------ 2 70
All Bran, % oz. ---- 2 00

BROOMS
Jewell, doz. ------ 5 25
Standard Parlor, 23 Ib. 7 00
Fancy Parlor, 23 Ib. 8 00
Ex. Fancy Parlor 25 ib. 8 40
Ex. Fey. Parlor 26 Ib. 2
Toy .--—--—---—-----
Whisk, No, 3 2 25

ROLLED OATS
Purity Brand
Instant Flakes

eS =

RECULAR ¥ Wetanr fc a
gS Fi — |) D&S ti

peti) re

    

25 Ib. pails, per doz. 1915 pe + PURITY ATS
> 248 ana fA
APPLE BUTTER oe as y ary CA
Quaker, 24-21 oz., doz. 2 10 Sea
Quaker, 12-38 oz., doz. 2 00
soll, 1 717%
BAKING POWDERS ~— Small, 48s _--------- 3 60
Arctic, 7 oz. tumbler 1 35 y,arge, 18s ---------- 3 25
Royal, 2 oz., doz. ---. 93
Royal, 4 oz., doz. --. 1 80 Regular Flakes
Royal, 6 oz., doz, -— 2 45 small, 24s ---------- 1 77%
Royal, 12 OZ., doz. .__- 4 80 Small, Bie 35 50

Royal, 2% Ibs., doz... 13 75
Royal, 5 Ibs., doz.___- 24 50

   

> ph ae
233 1 G 2%
a8 woes :

      

KC, 10c size, 8 oz. --- 3 60
KC, 15c size, 12 oz. -. 5 40

KC, 20c size, full Ib._- 6 80
KC, 25c size, 25 oz. -. 9 20
KC, 50c size, 50 oz. -- 85
Hi, 5 ib. size —_______ 6 75
KC, 10 ib. size —______- 6 50

BLEACHER CLEANSER
Clorox, 16 oz., 24s -. 8 8
Lizzie. 16 oz., 12s -... 2 16

BLUING
Am. Ball.36-10z.,cart. 1 00
Boy Blue, 18s, per cs. 1 35

BEANS and PEAS
100 Ib. bag
Brown Swedish Seams 8 50
Dry Lima Beans 100 1b.7 75
Pinto Beans ---------- 5 50
Red Kidney Beans -. ae

White H’d P. Beans
Black Eye Beans ~--
Split Peas, Yellow -- 6 00

Split Peas, Green ---- 5 50
Scotch Peas --------- 4 75
BURNERS

aaere “a No. 1 and

2 28 2. 1 36
White. "Flame,

and 3, doz. -—-.---- 2 25

BOTTLE CAPS
Obl. Lacquor, 1 gross
pkg., per gross ------ 15

BREAKFAST FOODS
Kellogg’s Brands.
Corn Flakes, No. 136 2 85
Corn Flakes, No. 124 2 85

Large, 18s ---------- 3 25
China, large, 12s ----3 05
Chest-o-Silver, lge. *3 25
*Billed less one free display
package in each case.

Post Brands.
Grape-Nuts, 248 ------
Grape-Nuts, 100s ----
Instant Pogtum, No. 8
Instant Postum, No. 10
Postum Cereal, No. 0
Post Toasties, 36s- --

BS DOD he Ob
tw
o

Post Toasties, 24s -- 85
Post’s Bran, 248 ---- 45
BRUSHES
Scrub
Solid Back, 8 in. ---- 1 50
solid Back, 1 in. ---- 1 75
Pointed Ends -------- 1 25

Stove

 
 

Peerless ..------------
No. 4-0 _ 2 25
i 3s
BUTTER COLOR
Dandelion ------------ 2 85
CANDLES

Electric Light, 40 Ibs. 12.
Plumber, 40 Ibs. 1

Paraffine, 68 -----
Paraffine, 12s
Wicking -------------- 4

 

Tudor, *. per box -- 30
CANNED FRUITS
Hart Brand
Apples
Wo, 19) 4 95
Blackberries

es 3 35
Pride of Michigan ---- 3 25
Cherries
Mich. red, No. 10 ----
Rea, No. 10 --.—-_ 7 a
Red, No. 2 ~---------
Pride of Mich. No. 2-- 3 4
Marcellus Red ~—----- 2 56
Special Pie ~-------- ao a ap
Whole White -------- 8 25
Gooseberries
No. 10... 8 50
‘gated

19 o2, glass...
Pride . “Mich, No. 2% 3 60

No. 2
Pride of Mich. No. 2__ 3 10
Pride of Mich. No. 1-. 2 35

Red Raspberries
NO; 2) oo 4 50
No. Wo 3 16
Marcellus, No, 2 ----. 3 60
Pride of Mich. No. 2_. 4 00
Strawberries
NO? 2 4 25
ING. Foc 3 00
Marcellus, No. 2 -.-.. 3 26
Pride of Mich. No. 2_. 3 60

CANNED FISH
Clam Ch'der, 10% oz.
Clam Chowder, No. 2.
Clams, Steamed. No. 1
Clams, Minced, No. %
Finnan Haddie, 10 oz.
Clam Bouillon, 7 0z.-
Chicken Haddie, No. 1
Fish Flakes, small --
Cod Fish Cake, 10 oz.
Cove Oysters, 5 oz.
Lobster, No. %, Star
Shrimp, 1, wet ---..
Sard’s, % Oil, Key -_ 5
Sard’s, . Key 5
Sardines, % Oil, k’less 4 15
Salmon, Red Al 0
Salmon, Med. Alaska 2 15
Salmon, Pink, Alaska 1 35
Sardines, Im. %, ea. 10@zz
Sardines. Im., %, ea. 25
Sardines, Cal. -_. 1 15@1 40
Tuna, % Curtis, doz. 2 55
Tuna, %4s, Curtis, doz. 1 80
Tuna, % Blue Fin _. 2 00
Tuna, 1s, Curtis, doz. 4 75

bo DS pt DO DO 68 tO DO

CANNED MEAT
Bacon, Med. Beechnut 2 60
Bacon, Lge. Beechnut 4 05
Beef, Lge. Beechnut 5 10
Beef, No. 1, Corned -. 2 50
Beef No. 1, Roast __ 3 uv
Beef, 2% oz., Qua., sli. 1 36
Beef, 4 oz. Qua. sli. 2 25
Beef, 5 oz., Am. Sliced 3
Beef, No. 1, B’nut, sli. 4 50
Beefsteak & Onions, s 3 70
Chili Con Car., 1s -... 1 20
Deviled Ham, %s ~... 1 50
Deviled Ham, %s ---. 3 85
Hamburg Steak &

s

Onions, No. 1 ~...-. 15
Potted Beef, 4 oz. -... 1 10
Potted Meat, % Libby 62
Potted Meat, % Libby 90
Potted Meat, % Qua. 75
Potted Ham, Gen. % 1 46
Vienna Saus. No. % 1 36
Vienna Sausage, Qua. 980

Veal Loaf, Medium _. 2 26

Baked Beans
Campbells ~—~~------ a= aD
Quaker, 16 oz.
Fremont, No. 2 -.-... 1 25
Van Camp, med. -... 1 2

CANNED VEGETABLES
Hart Brand

Baked Beans
Medium, Plain or Sau. 70
No, 18 Sauce: 22... 4.00

Lima Beans
Little Quaker, No. 10 13 00
Little = No. 1 _- -
5

Baby, No. 2
Baby, No, 4 2 1 75
Pride of Mich. No. 1__ 1.40
Marcellus, No. 10 --.. 8 20
Red Kidney Beans
No. 40 2 6 35
NO. Go Sue 3 70
NO. Boe 1 30
Ne. oo 90

String Beans
Little Dot. No. 2 -___ 3 20
Little Dot, No. 1 --__ 1.80
Little Quaker, No. 1__ 1.65
Little Quaker, No. 2 __ 2 90
Choice Whole, No. 10 12 50

Choice Whole, No. 2__ 2 56
Choice Whole, No. 1__ 1 45
Cut, Ne; 20. 22.0 10 00
Cut, No, 2 2002 42-86
Cut, NO; 45 1 25

Pride of Mich. No. 2_. 1 75
Marcellus, No. 2 ---- 1 50
Marcellus, No. 10 --.. 8 25

Wax Beans
Litlet Dot, No. 2 -... 2 75
Little Dot, No. 1 ---- 1 80
Little Quaker, No. 2.. 2 65
Little Quaker, No. 1 1 65
Choice Whole, No. 10-12 50
Choice Whole, No. 2-. 2 50
Choice, Whole, No. 1 1 45

Cut, No. 10.2 10 00
Cut; No. 2 22222) 1 95
Cat, No.7 35

Marcellus Cut, No. 10. 8 25

Beets
Small, No. 2% ------ 3 00
Extra Small, No. 2 -- 2 80
Fancy Small No. 2 ~~ 2 25
Pride of Michigan -. 2 00
Marcellus Cut, No. 10 6 25
Marcel. Whole, No. 2% 1 75
Carrots
Diced, No. 2 -~------- 1 30
Diced, No. 10 -------- 7 00
Corn

Golden Ban., No. 3_- 3 60
Golden Ban., No. 2--1 80
Golden Ban., No. 10 10 00
Little Dot. No. 2 ---- 1 70
Little Quaker. No. 2 1 70

Little Quaker, No. ae 35
Country Gen., No. 1. 1 25
Country Gen., No. 2.- 1 70
Pride of Mich.. No. 1 1 15
Marcellus, No. 5 ---- 4 30
Marcellus, No. . 222 40

1
Marcellus, No. oo db
Fancy Crosby. No. 2.1
Fancy Crosby, No. 1-- 1

Peas
Little Dot. No. 1 ---- 1 70
Little Dot. No. 2 -.-- 2 50
Little Quaker, No. 10 12 00
Little Quaker, No. -- 2 26
. No. 1. 1 60
Bifted E. June, No. 10-10 00
Sifted E. June, No. 5_. 5 75
Sifted E. June, No. 2-- 1 85
Sifted E. June, No. 1-- 1 25
Belle of Hart. No. 2.. 1 85
Pride of Mich.. No. 10 8 75
Pride of Mich., No. 2__ 1 50
Marcel., BE. June, No. 2 1 40
Marcel., E. June, No. 6 4 50

Marcel., E. - .. No. 10 7 50
Templar E. J., No. 2 1 32%
Templar E. Ju., No. 10 7 00
Pumpkin
No, 10 2 4 35
No. 2% 2. 1 35
No: 2 220 1 05
Sauerkraut
No, 10 2 00
No, Dig 2252500 ee 1 35
No. 2 110
Spinach
Noe. 26% 2. 2 25
No, 3 22 1 80
Squash
Boston, No. 3 ~------- 1 35
Succotash

Golden Bantum, No. 2 2 40
Little Dot, No. 2 ---- 2 35
Little Quaker ~------- 2 26

Pride of Michigan -- 2 05
Tomatoes

No. 10:22 5 80

No. 2% a

No. 2 22 1 60

Pride of Mich., No. 2% 2 10

Pride of Mich., No. 2.-1 40
CATSUP

Sniders, 8 oz. ~-----.- 1 35

Sniders, 14 oz. -------- 215

Sniders, No. 1010 -... .90°

Sniders, Gallon Glass_ 1 25
CHILI SAUCE

Sniders, 8 oz, ~-------- 2 10
Sniders, 14 oz. ---.---. 3 00
Sniders, No. 1010 ---. 1 25

Sniders, Gallon Glass_ 1 45

ee COCKTAIL
Sniders, 8 o:
Sniders,
Sniders,

 

-_ 3 00
Gallon Glass 1 45

Sniders,

CHEESE
Rogquoefort ....... 60
Wisconsin Daisy ----.- 17
Wisconsin Flat ~-_-___ 17
New York June ~-------. 27
Sap Sago -......_______ 40
STC ee 19
Michigan Flats -_.-._- 17
Michigan Daisies ~.._ 17
Wisconsin Longhorn —-. 17
Imported Leyden -.._.. 27
1 Ib. Limberger -.._.. 26
Imported Swiss --_-.... 58

Kraft Pimento Loaf —_ 26
Kraft American Loaf -. 24
Kraft Brick Loaf -.-_-- 24
Kraft Swiss Loaf __._._ 32
Kraft Old Eng. Loaf_. 45
Kraft, Pimento, % Ib. 1 85

 

Kraft, American, % Ib. 1 85
Kraft, Brick, % Ib. 1 8
Kraft Limburger,% Ib. 1 86

CHEWING GUM
Adams Black Jack -.-- 65
Adams Bloodberry ---- 65
Adams Dentyne 6
Adams Calif. Fruit .- 65
Adams Sen Sen 5
Beeman’s Pepsin ------ 65
Beechnut Wintergreen-
Beechnut Peppermint--
Beechnut Spearmint --
Doublemint
Peppermint, Wrigleys -- 65
Spearmint, Wrigleys -- 65

Juicy Fruit... 65
Krigley’s P-K  ---.--- 65
ZAHO. 2) 65

Droste’s Dutch, 1 Ib.__ 8
Droste’s Dutch, % - . 4 30
Droste’s Dutch, % Ib. 2
Droste’s Dutch, 5 ib 60

Checolate Apples --.. 4 50
Pastelles, No. 1 __.. 12 60
Pastelles, % lb. --.--- 6 60
Pains De Cafe ------- 3 00
Droste’s Bars, 1 doz. 2 00
Delft Pastelles —__---- 2 15
1 Ib. a Tin Bon
Bees eee 8 00
7 "Rose Tin Bon
13 ag ene De Cara-
Gue 2222 13 20
12 oz. Rosaces -.--..- 10 80
1% Ib. Rosaces -------- 7 80
% Ib. Pastelles ------ 3 40

Langnes De Chats -. 4 80

CHOCOLATE
Baker, Caracas, %s ---- 37
Baker, Caracas, 4s -... 35

sLOTHES LINE

Hemp, 50 ft. --. 2 00@2 25
Twisted Cotton,

50 ft. 2 1 50@1 75
Braided, 60 ft.) 1 90
Sash Cord ------ 1 75@2 25

COFFEE ROASTED

Lee & Cady

1 ib. Package
Breakfast Cup ------- 20
Tiherty 2.02. 17
Quaker Vacuum ----- 32
INGOTOW 2222 28
Morton House -_-W_--- 35%
Reno 2222 27
Imperial ...5) 374%
Majestic ---- 9

2
Boston Breakf’ t Blend 24
McLaughlin’s Kept-Fresh

 

Coffee Extracts
M.. Y¥., per 100 _..... 12
Frank’s 50 pkgs. -. 4 25
Hummel’s 50 1 Ib. 10%

CONDENSED MILK
Leader, 4 doz.
Eagle, 4 doz.

ES

MILK COMPOUND
Hebe, Tall, 4 doz. _.

Carolene. Tall, 4 doz.
Carolene, Raby -.-.-.

EVAPORATED MILK

 

3 45
Gentes Tall, 10% oz. 3 10
Quaker, Baby, 4 doz. 3 10
Quaker, Gallon, % doz. 1 55
Carnation, Tall, 4 doz. 3 45
Carnation, Baby, 8 dz. 8 45

January 6,

Oatman’s Dundee, Tall 3 45
Oatman’s D’dee, Baby 8 45
Every Day, Tall —-._. 3 20
Every Day, Baby -___ 3 20
Pet: Tall oo 3 45
Pet, Baby, 4 dozen __ : 2
Borden’s Tall ~---.-__

Borden’s Baby -.----__ 3 i
CIGARS

Airedale: 222 e 00

Hemeter Champion --38 606

Canadian Club  -___-_ 35 vv

Robert Emmett -... 75 00

Tom Moore Monarch 75 00
Webster Cadillac _.._ 75 60
Webster Astor Foil. 75 00
Webster Knickbocker 95 6(
Webster Albany Foil 95 uv

Bering Apollos _____. 95 00
Bering Palmitas __ 115 00
Bering Diplomatica 115 U1
Bering Delioses -._. 120 0¢
Bering Favorita _._- 135 00
Bering Albas ______ 150 t
CONFECTIONERY
Stick Candy Pails

Pure Sugar Sticks-600c 4 00
Big Stick. 20 lb. case 17
Horehound Stick. 5 Ib. 18

Mixed Candy

Kindergarten ~._-__.___ 16
Header: 2.2 oye 11
French Creams ~ ...__ 13
Paris Creams —.- 14
SuUpiten eee as 10
Fancy Mixture —_______ 16
Fancy Chocolate

/ 5 lb. boxes

Bittersweets, Ass’ted 1 50

Milk Chocolate A A 1 ae
Nibble Sticks ~_..____ 165

Chocolate Nut Rolls _ 1 80
Blue Ribbon 1 25

Gum Drops Pails
Champion Gums _______ 15
Challenge Gums _____ co 1s
Jelly Strings 2 ____. 16

Lozenges Pails

A. A. Pep. Lozenges __ 14
A. A. Pink Lozenges __ 14
A. A. Choc. Lozenges__ 14
Motto Hears t. 18

Hard Goods
Lemon Drops ________ a 7
O. F. Horehound drops is
Anise Squares

 

Se ne it
Cough Drops Bxs
Putnam’s
Smith Bros .
Luden’s
Specialties
Pineapple Fudge -_.__. -

gency Bon Bons ______
anquet Cream Mints_. 33
Handy Packages, 12-10c 75

COUPON BOOKS

50 Economic grade 28 6¢
100 Economic grade 4 60
500 Economic grade 20 00
1000 Economic grade 37 50

Where 1,000 books are
ordered at a time, special-
ly printed front cover is
furnished without charge.

CREAM OF TARTAR
6 lb. boxes _.. 48

DRIED FRUITS
Apples
N. Y¥. Fey., 60 ib. box 18
N. Y. Fey., 14 oz. pkg. 16

Apricots
Evaporated Choice —. 18
Evaporated, Fancy __ 18
Evaporated, Slabs

 

Be ancy 2 25
Citron
10 2b; box, 2s 36
Currants
Packages, 14 oz. ______ 7
Greek, Bulk, lb. ..____ 16%
Dates
Dromedary, 36s ______ 6 76
Peaches
Evap. Choice —.._____ 12%
WETICy eke a 16
Peel
Lemon, American ______ 28
Orange, American _____ 28
Raisins

Seeded, bulk ~_____.___ 8%
Thorz pson’s s’dless blk 3
—— 8 seedless,

15
Seated 16 Oe) 11

California Prunes
e100. 25 Ib. boxes..@05%

90, Ib. boxes__@05%
boxes._.@6%
. boxes__@06%
. boxes__@07%
lb. boxes__.@08%
. boxes__@11
. boxes._@14
. 25 lb. boxes__.@17

t,

 

 

 

 

 

i

Bist

 

2
2

 

 

January 6, 1932

Hominy
Pearl, 100 Ib. sacks __ 3 60

Macaroni
Mueller’s Brands
9 oz. package, per doz. 1 34
9 oz. package, per case 2 20

Bulk Goods
Elbow, 20 Ib. __---. 5@07
Egg Noodle, 10 lbs. —_ 14

Pearl Barley

0000) 00
Barley Grits -_.._.___ 5 00
So 3 75

Sage
Gast: India oo 10

Tapioca
Pearl. 100 lb. sacks __ 09
Minute, 8 oz., 3 doz. 4 05
Dromedary Instant __ 3 50

Jiffy Punch
3 doz. Carton ________ 2 25
Assorted flavors.

FLOUR
Vv. C. Milling Co. Brande
ily White 20. 5 10
Harvest Queen _____ 5 20
Yes Ma’am Graham, .
DOs ee 1 40

Lee & Cady Brands
American Eagle ___-
Home Baker ___.___.

FRUIT CANS
Mason

F. O. B. Grand Rapids

Eialf pint 2002

    

Halt galion —._____._ 1 55
Ideal Glass Top
Pratt: ping oo 9 00
One pint oe 9 50
One Guert 22000 11 15
Half gation ___...____ 15 40
GELATINE
Jeu-©. 3 doz —... = 2 85
Minute, 8 doz. -_---- 05
Plymouth, White -__. 1 55

Quaker. 3 doz. ---_- 2 25

JELLY AND PRESERVES
Pure, 30 Ib. pails ---. 3 30
Imitatin, 30 Ib. pails 1 60
Pure, 6 oz., Asst., doz. 90
Pure Pres., 16 oz., dz. 2 40

JELLY GLASSES
8 o2.. per doz. ...- 3 -

Margarine
1. VAN WESTENBRUGGE
Food Distributor

 

Cream-Nut, 1 Ib. ~--- 15
Peco. t TWh: 225 2

BEST FOODS, INC.
Laug Bros., Distributors

 

INUCOA. 1 Ibs 2 15

 
 

Holiday, 1 ib, -—---- 11
Wilson & Co.’s Brands
leo

Gertified 22.2020
Nat 2 wo ee
Special Roll: 222-2 13
MATCHES
Diamond,. 144 hox -- 4 75

Searchlight, 144 box_. 4 75
Ohio Red Label, 144 bx 4 75
Ohio Blue Tp, 144 box 4 75
Ohio Blue Tip, 720-1c 3 80
*ReRiiable, 144 ~-------
*Federal, 144 __------_-

Safety Matches
Quaker, 6 gro. case___

MULLER’S er

& Alpha! A
Eee A-B-Cs 48 pkgs._. 1 30

NUTS—Whole
Almonds, Tarragnna_-_
Brazil, large ——--.-.-__
Fancy Mixed ~--------
Filberts, Sicily ~---_
Peanuts, Vir. Roasted
Peanuts, Jumbo, std.

Pecans, 3, star —-.... 25
Pecans, Jumbo ------ 40
Pecans, Mammoth --_ 50
Walnuts, Cal. ~_---- 23@25
Hickory: 220.00 07

Salted Peanuts
Fancy, No. 1

Shelled
Almonds Salted -_---_.. 95
Peanuts, Spanish
125 Ib. bags ~------ — 5%
Pilberte 2 3z
Pecans Salted ~-----____ 73
Walnut Burdo ------... 61

Walnut, Manchurian __

MINCE MEAT
None Such, 4 doz. __ 6 20
Quaker, 3 doz. case -_ 3 35
Libby, Kegs, wet, Ib. zz

OLIVES
4 oz. Jar, Plain, doz. 1 15
10 oz. Jar, Plain, doz. 2 10
14 oz. Jar, Plain, doz.
Pint Jars, Plain, doz.
Quart Jars, Plain, doz.
1 Gal. Glass Jugs, Pla.
5 Gal. Kegs, each -_.. 7 25
3% oz. Jar, Stuff., doz.
6 oz. Jar, Stuffed, doz.
9% oz. Jar, Stuff., doz.
1 Gal. Jugs, Stuff., dz. 2 40

PARIS GREEN

. 34
Ce ee 32
28 and be) ooo 30

PETROLEUM PRODUCTS
Including State Tax
From Tank Wagon

Red Crown Gasoline —_ 15.7

Red Crown Ethyl -___ 18.7

Stanoline Blue ____-___ 13.2

In tron Barrels
Perfection Kerasine __ 10.6
Gas Machine Gasoline 35.1
V. M. & P. Naphtha__ 15.8

ISO-VIS MOTOR OILS
In Iron Barrels

 

Eight: 62.1
Medium 22. — 62.1
Heavy 220 62.1
Special heavy —_-_-__ == 624
Extra heavy <.... 62.1
Polarine “F"’ _..._ —_ 62.3
Cfransmission Oil] ~-____ 62.1
Finol, 4 oz. cans, doz. 1 50

Finol, 8 oz. cans, doz. 2 30
Parowax, 100 lb. --__ 7.3
Parowax, 40, 1 Ib. —_ 7.55
Parowax, 20, 1 lb.  -_ 7.8

  

a
Pers lad
rset)

a,

FlaaI

    

G

  
    

he
Ci
Ted
TTL
Pieri le

TAG ae)

Semdac, 12 pt. cans 3 00

Semdac, 12 at. cans 5 00
PICKLES
Medium Sour
6 gallon, 400 count .- 4 76
Sweet Small
16 Gallon, 2250 -.---- 27 00
5 Gallon, 760 -_-----~ 9 75

Dil) Pickles
Gal. 40 to Tin, doz.__ 10 25
No, 2% Ving _.-_..... 2 25
32 oz. Glass Picked. 2 26
82 oz. Glass Thrown -- 1 95

MICHIGAN TRADESMAN

Dill Pickles Bulk

16 Gal., 650 ...-_.-__ 11 26
45 Gal., 1300 ----..-- 30 00

PIPES
Cob, 3 doz. in bx. 1 00@1 2u

PLAYING CARDS
Battle Axe, per doz. 2 65
Bicycle, per doz. ---. 4 70
Torpedo, per doz. --.. 2 60

POTASH
Babbitt’s, 2 doz. ---. 2 75
FRESH MEATS
Beef
Top Steers & Heif.

Med. Steers & Heif. —-

16
Good St’rs & H’f. ---. ¥
Com. Steers & Heif. ~. 11

 

Lam
Spring Lamb —.......__. 13
OO 11
Medium: 22 10
POO 225 08
Mutton
Good: oo 10

 

Shoulders
Spareribs A
Neck bones .... 0) | 04
‘Trimmings: =20050 0 06

PROVISIONS

Barreled Pork
Clear Back __ 16 00@20 00
Short Cut Clear -__. 16 00

Dry Salt Meats

DS Bellies -. 18-20@18-10

Lard
Pure in tiereces: 22. 614
6U Ib. tubs --.-advance 4
50 Ib. tubs _._-advance \%
20 ib. pails _...advance %
10 ib. pails _.__.advance %

5 lb. pails _.-__-advance 1

3 bb. pails ___-advance 1
Compound tierces -... 8%
Compound, tubs —_-___ 9

Sausages

Bologna
EAVOR oe
Brankfort 200000 15

ork

 

Headcheese ____________ 15

Smoked Meats

Hams, Cer. 14-16 Ib. @15
Hams, Cert., skinnea

16-38 Ib. oo @15%
Ham, dried beet
Knuekleg @26

California Hams -. @12%
Picnic Bollea
Ham

C1 20 @25
Boiled Hams ______ @23
Minced Hams __.___ @16
Bacon 4/6 Cert. _._.. @17

Beet
Boneless, rump -_-_@22 00
Rump, new __ 29 00@35 00
Liver
Beef oo 13
Ce do
Rope 22 06%
RICE
Fancy Blue Rose -_.. 4 15
Fancy Head —........ 06
RUSKS

Postma Biscuit Co.
18 rolls, per case -_._ 1
12 rolls, per case -... 1
18 cartons, per case. 2
12 cartons, per case... 1

Rass

SALERATUS
Arm and Hammer -_-_ 3 75

SAL SODA

‘anulated, 60 Ibs. cs. 1 35
Granulated, 18-2% Ib.
packages 2... 1 00

COD FISH
Middies -- 223. 20
Tablets, % Ib. Pure ._ 19%

G0m ooo 1 40
Wood boxes, Pure -. 29
Whole Cod -.----...-. 11%

 

HERRING
Holland Herring
Mixed, Kegs --~-----. 76

Mixed, half bbls. ---.
Mixed. bbis. 2...
Milkers, Kegs ------ 86
Milkers, half bbls. ~-_.
Milkers, Bbis.

Lake Herring
% Bbl., 100 Ibs. —___.

Mackeral
Tubs, 60 Count, fy. fat 6 u:
Pails, 10 lb. Fancy fat 1 50

White Fish
Med. Fanev. 100 Ib. 12 48

Milkers, bbls. —_..-_ 18 50
K K K K Norway __ 19 50
Si) pails 14
Cut Lunch 1 50

Boned, 10 lb. boxes __ 16

SHOE BLACKENING

2 in 1, Paste, doz. -__ 1 130
E. Z. Combination, dz. 1 30

Dri-Foot, doz. ______ 2 00
Bixbys, Doz —_____ 1.30
Shinola, doz. —______ 90
f STOVE POLISH
Blackne, per doz. -... 1 30

Black Silk Liquid, dz. 1.30
Black Silk Paste, doz. 1 24
Enameline Paste, doz. 1 30
Enameline Liquid, dz. 1 30
E. Z. Liquid, per doz. 1 30
Radium, per doz. ____1 30
Rising Sun, per doz. 1 30
654 Stove Enamel, dz. 2 xv
Vulcanol, No. 10, doz. 1 30
Stovoil, per doz. _____ 3 UU

SALT

F. O. G. Grand Rapids
Colonial, 24, 2 lb. __._ 96
Colonial, 36-14% ______ 1 20
Colonial, Iodized. 24-2 1 35
Med. No. 1 Bbls. ____ 2 90
Med. No. 1, 100 lb. bk. 1 00
Farmer Spec., 70 Ib. 1 00
Packers Meat, 50 Ib. 65
Crushed Rock for ice

cream, 100 Ib., each 85
Butter Salt, 280 lb. bbl.4 00
Block, 50 Ib.
Baker Salt. 280 lb. bbl. 3 80

6, 10 lb., per bale -_.._. 93
20, 3 lb., per bale ____ 1 00
28 lb. bags, Table ___. 40

Old Hickory, Smoked,
6-10 Ib.

    

    
     
 

Free Run’g, 32 26 oz. 2 40
Five case lots ---_-- 2 30
Iodized, 32, 26 oz.
Five case lots

BORAX
Twenty Mule Team

24, 1 Ib. packages -. 3 35
48, 10 oz. packages -_ 4 40
96, % oz. packages __ 4 06

CLEANSERS

 

80 can cases, $4.80 per case

WASHING POWDERS

Bon Ami Pd., 18s, box 1 90
Bon Ami Cake, 18s --1 62%

Brille 32. 85
Climaline, 4 doz. ---- 4 20
Grandma, 100, 5¢ ---- 3 50

Grandma, 24 Large -- 3 50
Gold Dust. 100s ---.-. 3 70

 

Gold Dust, 12 Large 2 80
Golden Rod, 24 ------ 4 25
La France Laun., 4 dz. 3 60
Old Dutch Clean., 4 dz. 3 40
Oetagon, 246 3 90
ie 8 a 3 20
Rinso, 248 5 25

Rub No More, 100, 10

Oz.
Rub No More, 20 Leg. 4 00
Spotless Cleanser, 48,

A Oe 3 85
Sant Flush, 1 doz. —.
Sapolio, 3 doz.
Soapine, 100, 12 oz, —_
Snowboy, 100, 10 oz. __
Snowboy, 12 Large —-
Speedee, 3 doz. —-.-..
Sunbrite, Gds ....__._._.
Wyandotte, 48s -__-__
Wyandot. Deterg’s, 24s

Dom DO TD DO mH Co EO
a
o

SOAP
Am. Family, 100 box 5 60
Crystal White, 100 ___ 3 50
Rig Jack; 604 _.._.__ 4 75

Fels Naptha, 100 box 5 50
Flake White, 10 box 3 35
Grdma White Na. 10s 3 50
Jap Rose, 100 box ____ 7 40
Pairy, 106 box ....._+ _ 4 00
Palm Olive, 144 box__ 9 50

lava, 100 box _...__.. . 4 96
Octagon, 120 __.
Pummo, 100 box ____.
Sweetheart, 100 box __ 5 70
Grandpa Tar, 50 sm.
Grandpa Tar, 50 Ilge. 3 50
Trilby Soap, 100, 10c 7 25
Williams Barber Bar, 9s 50
Williams Mug, per doz. 48

m= OI
S
oO

no
ao
Qo

SPICES
Whole Spices
Allspice, Jamaica ___. @30
Cloves, Zanzibar __._. @47
Cassia, Canton ____ @25
Cassia, 5c pkg., doz. @40
Ginger, Africa’ @id¥
Mace, Penang —_____ 1 60
Mixed, No. 1... @ 92

Mixed, 5c pkgs., doz. @45

Nutmegs, 70@90 ___. @50
Nutmegs, 105-1 10 _.. @4
Pepper, Black... 25
Pure Ground in Bulk
Allspice, Jamaica __._. @33
Cloves, Zanzibar -... @53
Cassia, Canton _____ @29
Ginger, Corkin —._____ @30
Ce a @29
Mace, Penang _____ un a Oe
Fepoer, Black @25
Nutwees @35
Pepper, White _____..__ @44
Pepper, Cayenne _____ @36
Paprika, Spaish —_____ @36
Seasoning
Chili Powder, lic ____ 1 36
Celery Salt. 3 02. ___. 95
Sage, 2 08. oo gu
Ontn Sart 1 35
Gate 1 35
Ponelty, 3% of. .... 4 36
Kitchen Bouquet ___. 4 50
Laurel Leaves -__-_- 20
Marjoram. 1 oz. ___._ 9@
pavory, It of, ....... 90
Thyme § os __..__ 90
Taumeric, 2% oz. —~.- 90
STARCH
Corn
Kingsford, 40 Ibs. __ 11%
Powdered, bags -..... 8 26
Argo, 48, 1 lb. pkgs. & Za
Cream. 45-1 ............. 4 40
Gloss

Argo, 48, 1 lb. pkgs. 3 03

Argo, 12, 3 Ib pes. 2 17
Argo, &, 5 Ib. pkgs... 2 46
Silver Gloss, :8, Ils -. 11%
Elastic, 64 pkgs. -... 5 10
ise, 40-0
Tiger, o¢ Ihe 2 76

SYRUP

Corn

Blue Karo, No. 1% -. 2 54
Blue Karo, No. 5, 1 dz. 3 53
Blue Karo, No. 10 _.. 3 33
Red Karo, No. 1% --. 2 75
Red Karo, No. 5, 1 dz. 3 79
Red Karo, No. 10 _.... 3 &6$

imit. Maple Flavor
Orange, No. 1%, 2 dz. 3 25
Orange, No. 5, 1 doz. 4 99

Maple and Cane
Kanuck, per gal. -... 1 60

Kanuck, 5 gal. can __ 6 60
Maple

Michigan, per gal. _. 2 76

Welchs. per gal Le ae

COOKING OIL

Mazola

Pints, 2 doa. 5 75

Quarts 1 dow. 5 25

Half Gallons, 1 doz.__ 11 05

Gallons, % doz. ---. 10 60

TABLE SAUCES
Lee & Perrin, large.
Lea & Perrin, small._
POOR ck es =

  

Bet OO 4

TEA
Blodgett-Beckley Co.
Royal Garden, % lb... 75

Royal Garden, % lb. __ 17
Japan
Medium 27@35
api aici ana Gl 36@40
A ii 42@52
No. 1 Nibbs ——— oe
1 Ib. pkg. Siting 12
Gunpowd
Choice . a. 40
Fancy aii 47
Ceyton
Pekoe. medium ________ 57

English Breakfast
Congou, medium _____ ~~ 28
Congou, Choice ~--- 35@36

Congou, Fancy ._. 42@42
Oolon
Medium ? 3
COmee :
ae
TWINE

Cotton, 3

biy cone ____

Cotton, 3 ply Balls ___ rd

Wooi, 6 i es 40
VINEGAR

_ F. O. B. Gran

Cider, 40 Grain a

White Wine, 80 gTain__ 28

W hite Wine, 40 grain__ 20
WICKING
No. UV, per eee ou
No. 1, per grows ......... 1 Zo
NU. Z, per aro .......... 1 ou
No. 3, per Sree... 2 su
feerless Kous, per doz. yu
Kouchester, No, z, doz. bv

Kochester, No. 3, doz. 2 vu
Kayo, per doz. 7d

WOODENWARE
Baskets

Bushels, narrow band,

Wire Batidies _ 76

bushels, narrow band,

wood handles ______

Market, drop handie__

Market, single handl
, e_
Market, extra pe

eile 1

Splint, large _.____. 8 50
Splint, medium ______ 7 bu
Splint, small 6 bu

_ Churns
Barrel, 5 al., each __ 2 4y
Barrel, 10 Bal., each__ 2 60

3 tO © gal., per oa io
Pails

10 qt. Galvanized maw oO

1Z yt Galvanized 2 Bo

14 qt. Galvanized === | 5U

12 qt. Mlaring Gal. Jr. 6 vu

lu qt. ‘in init 4 Uv
Traps

Mouse, Woua, 4 holes_

Mouse, wood, 6 holes_ >
Mouse, tin, 5 holes __ ovo
WS WOOG 1 uv
Nat, Goring 1 vu
Mouse, spring ________ 20
Tubs
Large Galvanized ____ 8 To
Medium Gaivanizea __ 7 jo
Snail Galvanized _.__ 6 18
Washboards
Banner, Giohe 5 bu
rasa, singie _____ 0 Zo
Giase. single 0 UU
Double Peerless ______ 8 bu
Single Peerless ______ 7 at
Northern Queen ______ 5 bu
CRINGESAL 2 7 2
Wood Bowis
id in, Buttes 5 00
So tn. SF y vu
St im, Butter 15 vu
i? in. Butter Zo vu

WRAPPING PAPER
Fibre, Manila, white __ 05

NO L Wipe U

Butchers DF __ 06%
Rigte 0644
MFAlt Stripe 09%

YEAST CAKE

Masia 9 die. |. 2 7
Sunlight. $ don. 2 70
Sunlight, 1% doz. ____ 1 35

Yeast Foam, 3 doz. __ 2 70
Yeast Foam, 1% doz. 1 35

YEAST—COMPRESSED
Fleischmann, per doz. 3%
Red Star, per doz. ____ 20

 

SHOE MARKET

Michigan Retail Shoe Dealers Association.
President—Elwyn Pond, Flint.
Vice-President—J. E. Wilson, Detroit
Secretary—Joe H. Burton, Lansing.
Asst. Sec’y-Treas.—O. R. Jenkins
Association Business Office, 907 Trans-

portation Bldg., Detroit.

 

Stand on Your Own Feet in 1932.

The so-called better minds in gov-
ernment and in have not
solved the problem of this depression
Perhaps it

‘business

nor pointed the way out.
was too much to expect of so-called
leadership. ‘Haven’t we reached the
time when we should, each and every
one of us, stand on our own feet in-
stead of leaning against leaders—be
they bankers, manufacturers, mer-
chants, bosses or neighbors? There
has ‘been too much of the idea of let-
ting the other fellow solve the prob-
lem. We must realize that no outside
force is going to solve the inside prob-
lems of industry and business. Each
little business, by itself, must work
along a practical path to betterment.

We are on the threshold of a New
Year and the first opportunity of the
year comes in convention in Chicago.
There merchants may get together to
talk over their problems so that each
can bring about an individual solution
in his own way. Each man must be-
gin to carry his own load. Here is the
job for the New Year ina paragraph:

The factory is expected to make the
best possible shoe, in the best possible
fitting, at the best possible price, and
must tell the merchants about it. That
is about the complete job for a factory
to do well—all things else are inci-
dental, The factory no longer can do
everything right down to wrapping up
the shoes and taking the cash, [rom
now on the merchant has got to use
his brains to justify his markup and
his net profit. Each man, each con-
cern and each division of the trade
must do its own work if it is to justify
a profit for the service rendered, There
are no master brains capable of doing
the entire job from hide to fitting
stool.

Individual responsibility and team
work for 1932. One thing is certain—
shoes must be pretty nearly right in
standards and in fitting to justify a fair
price in the year to come. The public
has had quite enough of deception as
to values. No longer can comparison
prices of a 1929 be a base for sales pro-
motion. We are on a new and com-
mon sense set up, This depression has
eliminated the pocketbook dunce.

There will be no unemployed brains
in 1932. We are not saying this with
any feeling that trade has been dumb
in the past—for the shoe trade has
been very much more sane in its prod-
uct and its service than many of the
industries. Other trades have believed
that Rolls-Royce appetite can be serv-
ed by a ford salary on the installment
plan.

The house of the shoe industry is
pretty much in order and we are per-
haps in better shape than any other in-
dustry in America to do a good job in
1932. For one thing, shoe men are
back in the shoe business. They tall
shoes—not everything else but. That
is one of the encouraging things
prefacing the twenty-first convention
of the National Shoe Retailers As-

sociation, We expect a real functioning

MICHIGAN TRADESMAN

of brains in that gathering, Many
merchants everywhere will come, with
ideas. These ideas may be
worthy of test and trial by many other
men. It will be our function to gather
them in,

many

We believe that out of the retail
field will come new experience and
new methods of merchandising to be
used in getting more shoes sold right.
It is for us to tell it early so that
others can profit also,

May we present one of the first ideas
for 1932 out of the field, crystallized in
seven clear-cut paths to profit, by J.
R. Minco of the May Co., Cleveland.:

A. Establish relationship
with outstanding resources.

close

B. Analyze your resources, to see
which ones are giving you your volume
and your profit.

C Rate
own guidance,

D. Confine purchases to as few re-

your resources for your

sources as possible.
Know your stocks:
A. Continually

inventory your

stocks to know what you have on
hand,

B. Analyze sales to determine best
sellers.

C. Promote best selling items

where customer acceptance has been
determined,

D. Make
classifications and price lines.

continual check up of

Complete stocks:

A. Carry complete stocks of best
selling items,

B. Carry complete stocks of fea-
tured lines.

C. Have peak stocks prior to peak

selling seasons,

Planning:

A. Plan your sales ‘before you buy
the merchandise.

B. Make out an accurate plan of
anticipated purchases.

Training sales people:

A. Explain history
points of new merchandise.

B. Develop. better standard of
salesmanship so that your salespeople

and fashion

will sell more merchandise.

Selling:

A. Get out on the floor and have
personal contact continually with your

 

merchandise and with your sales-
people.

Competition;

A. Watch competition—but mind
your own business.—Boot and Shoe

Recorder.

—-> 2
Four Georges in England and Grand
Rapids,

Grand Rapids, Jan. 4—The succes-
sion of Georges in the mayorality
chair of Grand Rapids is curiously
analogous to the succession of Georges
on the English thrown.

You had George Perry, who brought
the city into National prominence
through the water scandals, You had
George Ellis, ex-deacon, ex-gambler
and finally banker, who, either witting-
ly or unwittingly, lost a lot of money
for your citizens. Then there came
George Tilma, a mayor in spite of
himself. to relieve the city of George
Ellis.

Now we have George Welsh, whose
claim to fame rests upon his flotation
of a bond issue to build a city audi-
torium to give labor to the unemploy-
ed, The campaign was in 1930—a few
of the unemployed will be employed
in 1932. He is the inventor of a scrip
system, which, so far as I can learn
from this distant point of observation,

first reacts upon your city’s substan-
tial merchants by way of withdrawal
of trade: then imposes upon the un-
fortunate unemployed the burden of a
long trekking of the pitiful purchase
by scrip at a down town city store.

If this does not result in a violent
expression of resentment, communis-
tic in spirit and communistic in expres-
sion if not in philosophy, I shall be
very much surprised.

The working people of our city are
not communists at heart, but they may
be prepared for the infusion of a com-
munist doctrine by the scrip system,
which our local papers and the Ameri-
can ‘Magazine (inspired no doubt)
have held forth as the ideal manage-
ment of the unemployed situation in
civic communities.

As ] review the careers of these men
who have ‘been at the head of our city
government, there comes back to me
the old song which was sung in
derision of the English Hanoverian

 

January 6, 1932

kings: and I hope that the old rhyme

may be a prophecy:

George the First was very vile.

George the Second viler,

No living mortal ever heard of any gcod
of George the Third;

When George the Fourth the throne de-
scended,

Heaven be praised, the Georges ended.

Old Timer.
—_++.___
Problem in Men’s Wear,

With January sales of
men’s wear scheduled to start this
week, specialty and department stores
are faced with the necessity of formu-
lating sound merchandising plans for
the regular Spring season, in order to
hold up volume. Spring price brackets
will touch new low levels, it was pre-
dicted, and in most instances stores
will ‘have to adjust overhead to a re-
duced volume of sales.

clearance

ositive protection
profitable investment
is the policy of the

MICHIGAN 2 SHOE DEALERS
MUTUAL FIRE INSURANCE COMPANY

Mutual Building

LDA

Lansing, Michigan

 

 

information.

trade paper.

is needed.

 

 

OPEN LETTER

To the
PRESIDENT OF THE RETAIL GROCERS AND MEAT
DEALERS ASSOCIATION.

Saginaw, Dec. 31—I am in receipt of yours of Dec. 29 in
reference to the paper called Wolverine and would say that
in the past we have given some advertising to the Star, which
cost us considerable money. However, we were doing this to
help the State Association along. Due to the fact that we had
no appropriation for this in our advertising budget, this ran
our account over considerably.

I have always felt that it was an imposition to get the manu-
facturers to advertise in a magazine and spend so much money
for it and | believe it would be a lot better to keep the grocer
informed as to what is going on by means of a weekly bulletin
and then use some publication that is now in existence such as
the Michigan Tradesman, of Grand Rapids, for the various

Then if the State Association needed some money it could
come to the manufacturers for contributions eough to keep the
organization in good financial standing.
siderable amount of money would be saved and the Associa-
tion would get more money and through a well organized
trade paper the retailers would get more and better informa-
tion than they could possibly get through an un-organized

| wish to assure you that we are 100 per cent. for the inde-
pendent retailers and will come to their rescue whenever help

President The Schust Company.

 

In this way a con-

EDWARD, SCHUST,

 

 

 

 

 

 

 

  

ek RE LOR Nae iat ge

January 6, 1932

OUT AROUND.
(Continued from page 9)

made workable or are they to be dis-
carded in a return to the pre-war na-
tionalism which frankly relied upon
treaties of offense and defense and up-
on national armaments? Certainly
arbitration, negotiation and conciliation
as opposed to an ultimate appeal to
force are to-day on trial in a larger
degree than they have been at any
other time in the past decade. We still
cling to the ideals of peace, the League
has not abdicated, reparations are still
subject to negotiation, the disarma-
ment conference has not been aban-
doned; but there have been many ob-
servers of the European scene who
have declared that beneath this facade
of international co-operation the old
forces of militarism are at work and
who have questioned whether Europe
can really keep the peace.

It is not probable that the final an-
swer to this question will be given in
1932. Indeed, there can be no final
answer for a long time to come. But
without doubt the coming year will
see either a critical setback to the
cause of peace with consequences af-
fecting the entire world or it will see a
strengthening of the forces making for
international stability and order which
will justify a renewal of confidence in
the world’s essential sanity. We have
reached a point at which temporizing
is no longer possible. A new agree-
ment on reparations must be reached,
some definite progress made toward
disarmament, or else statesmanship
must admit bankruptcy and the new
diplomacy must be given up. If every
year holds a challenge for the peace
movement, that of 1932 is the most
serious it has faced in the post-war
period,

In the accidental death of William
E. Slater, cashier of the Nunica State
Bank, Michigan loses one of the most
trustworthy men in the country bank-
ing business of the State. Mr. Slater
was safe, sound and thoroughly de-
pendable in all the walks of life. He
functioned 100 per cent. in every posi-
tion he was called upon to fill. It has
been my custom to call on him as
often as once a week in summer and
once a month in winter to discuss mat-
ters of mutual interest, so I had come
to know him well and appreciate his
many admirable qualities of head and
heart. Within a month he proudly
showed me his daily record of deposits,
disclosing that that account declined
only $3,000 during the two years of
stress all banks have had to face dur-
ing the past two years. Nothing could
show more emphatically the esteem in
which he was held by the patrons of
the bank than this record.

 

A man who stands very high in
banking circles tells me that fully half
the bank failures in ‘Michigan during
the past year were uncalled for and
were due to fright and undue anxiety
on the part of ‘bank officers. The lat-
ter have ‘been so apprehensive of
trouble that in many cases they are in
a state of mind which causes them to
exaggerate every rumor and indica-
tion of uneasiness on the part of their
depositors. This is a mental condition

 

MICHIGAN TRADESMAN

which is easily acquired on account of
the long prolonged strain many bank
officials have been under ever since
the fatal day in November, 1929. when
the crisis was reached.

E. A. Stowe.

oO +

Items From the Cloverland of Michi-
gan.

Sault Ste. Marie, Jan. 4—The new
year is starting in ‘the right direction.
Many parties, both private and public,
were celebrated. Many spent part of
the day in Canada. All of the reserva-
tions at the ‘Canadian hotels were taken
by our people. The late ferry between
the two Soos was crowded to capac-
ity, while the different societies here
danced the old year out. All of which
also reported a full attendance. The
ice skating rink opened on New Years
for the first time this season, while
about the first snow fell which started
the winter’s activity, which was quite
a contrast between the season, as we
have been enjoying Florida weather
continuously until the first of the year.
The first baby born on New Years was
Gloria Bell Scales, which was quite an
event this year, as many merchants
have offered prizes, consisting of
clothing, furniture and many other
useful items to the first born on New
Year's day, but the Union Carbide Co.
played the most important part in the
celebration by starting to operate on
full time again, furnishing employment
to several hundred more employes.

Trenary’s new indoor playground is
now open to the public. It is known
as the Passtime Gardens, owned by
Orville Weiland in Trenary on high-
ways US 41 and M 67 and the Soo
Line Railway. The building is con-
structed of stucco and its size is 50 by
160 feet. A barber shop, billiard room
and an unusually fine restaurant have
been installed on the lower floor, Fea-
tures of the latter are large mirrors,
an electric ice box, an electric phono-
graph, a radio and a cabaret for danc-
ing. The main floor on the second
story has dimensions of 40 x 80 feer,
twenty-two booths are provided on the
sides of the floor, and a well equipped
lunch counter serves the guests. The
system of colored lights is very elab-
orate. A large artificial moon, con-
trolled from the orchestra platform,
rises over the dancers at the touch of
a button. There is room on the plat-
form for a twenty-two piece orchestra.

Now that a recreational card game
has been turned into a difficult science,
couldn't things be squared by turning
some science into a human game?

A college professor states that civ-
ilization is still under construction.
Just now we seem to be passing over
one of its worst detours.

Two Sault men have opened a brown
bobby greaseless dougnut factory at
107 Arlington street. The two men,
Daniel Lavender and Oscar Roy, have
been busy for the past week setting up
machinery. New counters are to be
placed in the shop for the opening.

James Raffaele, the popular meat
merchant on South Ashmun. street,
starts the New Year by putting on a
meat truck between the Sault and De-
Tour, making three trips weekly with
fresh meats. The truck is fitted up with
special sanitary equipment.

O. C. Wells, the well-known East
end grocer, at 1148 Spruce street, suf-
fered a loss when thieves entered his
store last week, taking away a large
quantity of meats and groceries, great-
ly reducing his inventory for Jan.
These robberies are increasing to a
marked degree. It would seem like a
move in the right direction if our city
would increase the police force.

Samuel Scott, of Germfask, eighty
year old veteran traveling salesman,
passed away at the Shaw hospital
Monday after a short illness, He for-
merly made his home at Dowagiac,
where he was employed as traveling
salesman for the Dowagiac Manufac-
turing ‘Co., covering the territory of

Michigan and Northern Indiana.
The Lied’s creamery, at Manistique,
does not want to see anyone thirsty
during the depression so are offering
good ‘butter milk at 10 cents per gal-
lon, and giving a large chocolate cov-
ered bar of candy free with each sale.
The most interesting music that
came over the International radio Sat-
urday was an orchestra playing in
Tokyo, Japan. It sounded for all the
world like an American jaz orchestra
with most of the instruments missing.
William G. Tapert.

——__+ +.
How To Begin the Business New
Year.

(Continued from page 12)

that this veteran jobber finds that age
is withering his resiliency of enterprise,
I think thus because I see all around
me wholesale distributors of groceries
forging ahead, ‘building up their busi-
ness, making fine profits, operating on
new or modified plans, just as many
did in 1893 when our country was
“completely paralyzed”
tell it.

It is not unfitting—it is, in fact,
simply in the course of nature—that
this ancient house should disappear
with the name of its founder. [I hope
it may not be unfitting to say that all
who know Mr. MacVeagh will feel a
sense of loss,
more charming gentleman, a more de-
lightful personality anywhere. [ saw
him last time I was in Chicago and
then [ wondered how much longer he
would continue to run a
which, as I saw it then, was carried
on mainly as a matter of sentiment.

Thus think I, knowing full well that
MacVeagh’s

to hear many

 

for there never was a

business

retirement is no criterion

 

 

Carnation Milk
‘on the air”

Tune in on the Carnation ‘“‘Contented
Hour’’—radio’s most entertaining new
musical program.

EVERY MONDAY NIGHT

NBC Network—Eastern, Midwest-
ern, Southern and Canadian Stations

8 p.m. Eastern time
7 p.m. Central time

EVERY SUNDAY NIGHT

NBC Network—Pacific Coast, Rocky
Mountain and Hawaiian Stations
8:30 p.m. Pacific time
9:30 p.m. Mountain time
6:00 p.m. Hawaiian time

Hear the Carnation Vagabonds Orchestra
and the Carnation Male Quartette. Learn
about the Carnation Weekly Prize Con-
tests, which you can enter... . And get
ready to sell more Carnation Milk in 1932!

IMPORTANT NOTE: Carnation adver-
tising on the air is in addition to adver-
tising in leading national magazines.

 

WORLD’S LARGEST-SELLING
BRAND OF EVAPORATED MILK

23

of business as such, no slightest indi-
cation that the wholesale grocery busi-
ness is not as sound to-day as it ever
was. Paul Findlay.
em
An exceptionally heavy December
mechanics’ and _ carpenters’
hand tools is reported by manufactur-
demand,
priced for retail at 75 cents to $5, came

call for

ers, The covering tools

chiefly from jobbers. The upward

movement is considered significant
are reluctant

to order in advance of the usual in-

since wholesalers usually
ventory period. They purchase at this
season only if stocks are at an excep-
tionally low point. Heavier tools, in-
cluding automatic drills and saws, con-
tinue in limited demand.

 

Phone 61366

JOHN L. LYNCH
SALES CO.

SPECIAL SALE EXPERTS
Expert Advertising
Expert Merchandising

209-210-211 Murray Bldg.

Grand Rapids, Michigan

 

 

GREENE SALES CO.
SPECIAL SALES CONDUCTORS
Reduction — Money-raising or
Quitting Business Sales.

142 N. Mechanic St. Phone 9519
JACKSON, MICHIGAN

 

 

Sand Lime Brick

Nothing as Durable
Nothing as Fireproof
Makes Structure Beautiful
No Painting
No Cost for Repairs
Fire Proof Weather Proof
Warm in Winter—Cool in Summer

Brick is Everlasting
GRANDE BRICK CO.
Grand Rapids.
SAGINAW BRICK CO.
Saginaw.

 

 

 

 

Business Wants Department

Advertisements inserted under this head
for five cents a word the first insertion
and four cents a word for each subse-
quent continuous insertion. If set in
capital letters, double price. No charge
less than 50 cents. Small display adver-
tisements in this department, $4 per
inch. Payment with order is required, as
amounts are too small to open accounts.

Wanted—Shipping clerk for wholesale
grocer in Northern Michigan city. Must
be experienced in either wholesale or re-
tail grocery business and must furnish
good references. Address No. 487, c/o

Michigan Tradesman. 487 _
FOR SALE—Up-to-date GROCERY and
and
MEAT market in progressive city of 1500.

It will pay you to investigate this bargain
if you want a good location. Address No.
488, c/o Michigan Tradesman. 488

 

it pay cash for any stock of mer-
chandise, hone too large or too
small. Write, phone, or wire.

L. LEVINSOHN, Saginaw, Mich.

 

 

 

a

ERR PS SEPT CRS SMB
a AE A a, oer

24

 

MICHIGAN TRADESMAN

  

January 6, 1932

 

Late News From Grand Rapids Coun-
cil,

The New Year's party held at the
Browning Hotel Dec. 31 was, in every
respect, a very pleasing affair. The
committee in charge handled it with a
thoroughness that was highly com-

_ mendable, Unfortunately, the weather

broke very unfavorably a few hours
before time to assemble, which may
have prevented some of our friends
from being present, but even if it did
the dance floor was filled to capacity.
The orchestra was excellent and there
was no limit to the peppy music.
Special mention should be made of the
decorations, which were well displayed
and entirely harmonious. The U. C. T.
emblem which they made will be pre-
served for similar occasions in the
future. Brother Alvah Brown certain-
ly remembered that salesmen still en-
joy their food and provided an abund-
ance of the very choicest. The New
Year's party has become an established
feature with the council and I am sure
that all who attended this one are al-
ready looking forward to the one at
the close of 1932.

There has been among the traveling
fraternity and other business men a
demand that the Salesmen’s Club of
Grand Rapids resume their meetings
as in past years. In addition to the
social side of their meetings the club
has some very good work to its credit.
It has assisted in feeding the under-
nourished children in the schools, has
created a scholarship which was award-
ed to a young man: now in Oxford Uni-
versity, England, proving their good
judgment in helping a student who
could help himself. The greatest thing
we can do for any one is to help him
help himself. Money thus awarded is
not a gift, but is a loan which the
student will pay back to society many
times in influence and constructive
work and effort; perhaps at a time
when society is much in need of it.

The meetings will be resumed next
Saturday, Jan. 9, and the opening en-
tertainment will be a musical program,
which has been arranged for by Amos
Graves. The meeting will be held in
the English room, Rowe Hotel, at
12:30 p. m. The cost of luncheon has
been reduced to 65 cents. The dues
from January until May will be $1.50.
All persons engaged in sales work,
business or professional life are eligi-
bie to membership. To any one aspir~
ing to preside over a meeting of any
kind, they can secure much information
as to how it should be done by ob-
serving the manner in which Judge
John Dalton handles the gavel. Some
of us may become proficient as a pre-
siding officer, but it is an art with him.
Yes, Homer will be there, and Bert
Saxton has not lost his skill in col-
lecting dues, so you know the easy
way is to gracefuly and promptly slip
him the necessary amount, being one-
half the amount of dues last year.

Our active member, Amos Graves,
has had the very unfortunate experi-
ence to lose both his father and mother
im recent months. Just two weeks ago
his mother passed on and her mortal
remains were laid to rest in the old
family burial plot at Cortlandt, New
York. The sincere sympathy of all

the members is with Brother Graves.
Mr. and Mrs. Walter S. Lawton,
residing at 911 Wealthy street, have
returned to their home after spending
the holiday season with their daughter,
Mrs. Lenore Smith, at Chicago.

Mr. and Mrs. H. H. Godfrey, living
at 1809 Wilbert street, entertained their
son, Robert W., during the holidays.
He has recently completed a course of
instruction at the American Academy
of Arts in Chicago. He will continue
his work in Chicago as a commercial
artist. He was graduated from Creston
high school, this city, where his art
work attracted much favorable atten-
tion. Brother Godfrey has been a mem-
ber of the United Commercial Trav-
elers for a long time, having joined
them at Jackson; later transferring to
Grand Rapids Council.

The team work in the Business Pro-
gram of the United Commercial Trav-
elers of America is attracting much
favorable attention from business men.
The fine thing about it, as I see it, is
the fact that we are learning the prac-
tical meaning, as well as the theoretical
meaning, of “team work” in business,
in all that it implies. The evoluntion-
ary period through which we are
passing demands organization if we
are to remain in the picture of com-
mercial activity. Many salesmen are
strongly individualistic, which is but
natural to anyone with a salesman’s
training. He has learned to depend
upon himself for so long a time that
it is a little difficult to realize the need
of a close and active organization to
promote his best interests. And yet
that is the situation which confronts
us. Without organization, we will be-
come stragglers; with organization,
properly directed, we will become an
efficient, aggressive, victorious army.
Fred DeGraff is doing a fine job as
director of this program: in Grand
Rapids Council.

It seems to me that when reading
Omar Khayyam a long time ago, I
came across these lines:

Gather the rosebuds while you may,

Old time is still a flying

The flowers that bloom so fair to-day
To-morrow, will be dying.

We realized that keenly, almost sad-
ly, at the meeting Saturday evening,
when a committee was appointed to
select candidates for the respective of-
fices which will be filled at the annual
election to be held March 5, 1932.
These years flit by so quickly and we
accomplish so little in proportion to
the work to be done. The nominating
committee consists of Gilbert H.
Moore; F. L. Kuehne and Walter E.
Lypps. All members who feel they
have some friends among the mem-
bership who have the necessary in-
terest and qualifications to fill any
office which will be vacant are invited
to confer with the committee regard-
ing the fitness of such member for a
position on the official personnel.

For twenty-nine consecutive years
Grand Rapids Council has held an an-
nual banquet and’ ball the evening of
the first Saturday of March. In this
changing world, it was the judgment
of the Council that we should change
the order of the entertainment in 1932.
The general plan agreed upon was to

eliminate the banquet feature, and de-
vote an hour from 8 o’clock until 9
o’clock p. m, to a reception for the new
officers, as well as the remaining char-
ter members of Grand Rapids Council,
and to entertainment of a general char-
acter. Dancing will begin at 9, with
the leading orchestra of Western
Michigan furnishing the music. This
will all take place in the large and
beautiful ballroom on the second floor
of the temple of Loyal Order of Moose.
In the smaller lodge room on the third
floor will be served a buffet luncheon,
including many delicacies. Card tables
will be placed and those who prefer
cards to dancing will be entertained
with bridge or five hundred. Prizes
will be awarded the winners. The com-
mittee in charge consists of the fol-
lowing members: Mr. and Mrs. L. V.
Pilkington, chairman, assisted by Mr.
and Mrs. F. L. Kuehne, Mr. and Mrs.
Gilbert H. Moore, Mr. and Mrs. A. F.
Rockwell, Mr. and Mrs. Martin Ver-
maire. Mr. and Mrs. Walter E. Lypps
and Mr. and Mrs. L. M. Lozier, ex-
officio members of the committee.

We were all much pleased to see
Mr. and Mrs. Harry Buhrman at the
New Years party. The Council sus-
tained a real loss when they were
transferred to other territory. For the
past year Harry has been working
trade territory adjacent to Indianapolis.

The Council has many members of
heroic mould. It is our judgment that
Ray Bentley demonstrated this at the
New Year’s party, which he attended
with a broken ankle and took a fairly
active part in the festivities. It re-
quires some nerve to do this and quite
a bit of the spirit of sacrificing one’s
self for the good of the order. We
hope for his early complete recovery.

Neither are our members lacking in
ingenuity. When business took an un-
favorable turn, Nick Loeks engaged
in the manufacture and marketing of a
very clever and educational puzzle. He
has enjoyed a fine distribution during
the holiday season.

Junior Counselor Bert C. Saxton has
taken over the distribution of the
“Marvel Fuel Saver” and is doing very
nicely with the line. Using one on my
own furnace, I will state that he should
make a real friend of every customer.
This saver is one the same principle
as the large stove for heating air be-
fore forcing same into blast furnaces,
to raise the temperature. It enables
the furnace to burn the smoke, soot,
etc., arising from fuel, saves much
cleaning in the home and is a money
saver for the user.

The Wandering Scribe.
—_———> >.> ___
To Minimize the Small Loss.

The fire insurance companies, since
the increased use of the cigarette, have
been suffering from multiplicity of
small losses inconsequential in them-
selves ‘but ‘bulking large in the aggre-
gate of money paid out in the settle-
ment of losses. While many of these
claims are small, being from $5. to $25
each, the cost of adjustment and loss
expenses make the cost of the indi-
vidual loss out of all proportion to the
sum eventually paid to the policy-
holder. Various remedies have been
suggested most prominent being the

deductible clause. In a recent issue
the Eastern Underwriter suggests a
clause to ‘be attached to the policy as
follows: “This company shall not be
liable for loss or damage caused by
cigarettes, cigars, tobacco, holders,
pipes, matches or lighters, unless in
each case the area of the burning,
charring or discoloration exceeds 36
square inches.”

“In other words,” says the Eastern
Underwriter, “an insurance company
pays a loss in full or does not pay any-
thing. There are no deductions from
any settlement. The limitation of 36
square inches is inserted in order to
create a line of demarcation between
what are aften scorch claims and real
fire losses,

“Some other company officers and
adjusters favor going further and try-
ing to eliminate all minute claims,
those under $10 or $20, for example,
this to be accomplished by either a
franchise or deductible clause. By ex-
tending the field beyond cigarette and
cigar losses, the purpose is to reduce
the proportionately high expenses of
settling these small claims. However,
it is likely that some difficulty may be
experienced if too large a step is at-
tempted at the outset. If it is possible
to secure an agreement to alter the
standard fire policy so as to free
claims, then later on some extension
of the restrictions may be made.”

As a matter of fact something should
be done to reduce the claims for small
losses which are becoming a nuisance
to fire insurance companies. ‘There
should be no reason for making a loss
claim when the expense of adjustment
will be larger than the claim itself. The
payment of these numerous. small
claims adds very materially to the to-
tal fire losses of the United States. In
these days of rigid economy the fire
companies should protect themselves
and their policyholders.

——_~+~-.+—__—

To Hold Millinery Show Feb. 15.

In order to feature models empha-
sized at the Paris openings, the spring
show of the Retail Millinery Associa-
tion of America will be held two weeks
later than was the case last year. The
show will be held on Feb. 15 in the
Waldorf-Astoria, New York, with ex-
hibits of more than 100 hat models
made by fifteen leading creators who
are members of the Millinery Fashion
Guild. A committee of the Associa-
tion will be in Paris at the time the
couturier showings are made and will
advise on the choice of models for the
show here.

a
Bronze Statuary Holds Gains.

An active demand for bronze book
ends and small statuary, noted during
the holiday shopping season, has con-
tinued through the present week and
producers expect to book a consider-
able volume of orders in the coming
month. Figures of horses and dogs
enjoy the greatest favor this year,
selling agents said, with statues of
golfers and other sports figures second
in demand. The bulk of the trade is
centered on products retailing from: 98
cents to $3, with little call for articles
selling above $5.

— ~~ —__
If you are an easy mark you will
soon be rubbed out of existence.

 

 

 

 

 

 

Rademaker-Dooge Grocer Co.
Distributors

Fremont Sweet Peas
Miss Michigan Ex Stand Cut Wax Beans
Miss Michigan Ex Stand Cut Green Beans
Miss Michigan Sweet Peas
Miss Michigan Early June Peas

Above all packed by Fremont Canning Co.

 

 

 

 

 

 

CALL US

WE SAVE YOU 25%
TO 40% ON YOUR
INSURANCE
COST

CIOL’

THE MILL MUTUALS AGENCY

208 NORTH CAPITOL AVENUE
LANSING, MICHIGAN
Phone 20741

 

 

 

Profitable repeat patronage

Build up your list of

   
 

six-can and _ twelve-

can buyers of fancy Nhe brand ul is 3
vegetables and fruits. you kn Ow ND

Push Hart Brand!

W. R. ROACH & CO.

General Offices

Grand Rapids, Mich.

 

YOUR
Selling Cost

is less when you stock goods of known
value. Especially when the price has
been established by the manufacturer
and you realize your full profit as

you do on

Baking
Powder

  

Same Price

for over 40 years

25 ounces for 25c

A fair price to the consumer and good
profit for you. Why ask your cus-

tomers to pay War Prices!

It will pay you to feature K C

Millions of Pounds Used by Our

Government

 

 

 

 

 

 

Japan Tea

The superior drinking quali-
ty and rich fragrance of our
Teas comes only through
careful selection of first pick-
ing grown in Japan.

Bulk teas packed in tin cans
which preserves the strength
and flavor.

Our package teas are packed
in lead or aluminum foil
which retains everything
that tea should have even
to the air of Japan.

Bulk Tea Package Tea
Easter Chop Peerless
P.B. & Co. No. 101 Banquet

Target Togo
- Royal Satsuma Emblem
Tea Pot Quaker
L&CNo. 18 Tea Pot
GIL

LEE & CADY

 

ANS Aa y
4

om tk

   
   

 

Soda
Crackers

MoraBixuitt
Grand Rapids, Mich.

 

 

Assured
goodness

—is the result of our
unique process of milling.
Purity Oats produce, al-
ways, a sweet flaky dish of
oats entirely free from the
usual mush taste. Purity
Oats and Chest-O-Silver
remain fresh and sweet on
your shelf—they will not
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weevily.

 

Our rigid sales policy pro-
tects you—the Independ-
ent Grocer. We distribute
only through legitimate
retail channels. No chain
stores—no desk jobbers.
Our solid guarantee back-
ing every package is your
protection.

— TET EL gg AF a ses lis na —

 

 

 

PURITY OATS COMPANY

KEOKUK, IOWA {