weet i a INC Yas) oS tf Aly a LVEAK PUBLISHED WEEKLY SIC ROA Fiftieth Year [ | BR 068 0 emp 0 cee 0 ene «6 oe FAINT SS LAV RO SUSE BN RGF , Le et lg Rees AT 2 id AE sy YT Sits CLES. mamas aoe See Se LG SS ee A OES eee i >> AC BX eee GRAND RAPIDS, WEDNESDAY, AUGUST 17, 1932 ae 2552 | | > 2D 0-0 Che Common Way There’s an hour for each when the angel’s speech To the tongue of man is given— When the earth is crossed as at Pentecost By the rushing fires of heaven; But the common way is for every day, And we common folk must face it With a common smile for each common mile And the little flowers that grace it. To trudge and trust in the daily dust With a comrade tried and cheery— To lift the eyes to the heartening skies When the plodding feet grow weary, Is to bless the road and the hopes that goad And the beckoning stars that guide me. The common way that’s for every day Is the way you walk beside me. The world must plod at the call of God On a weary march and holy, From best to best, toward an end unguessed, But slowly—slowly—slowly. So the lot we bear with all life we share, And the goal of all life's growing; For the common way that’s for every Is the way of God’s own going. Amelia Josephine Burr. | 635 * es, SS Came 0 mmm 0 comm (4+ QUAKER SPICES The New Member of the Quaker Family. Packed in new, beautiful, attractive packages —steady, hard-working silent salesmen. Quaker Spices are guaranteed to be absolute- ly pure—a worthy addition to the Quaker Line. Large Packages — Priced Low They will be sold by Independent Dealers only. Our salesmen will tell you about Quaker Spices —a line that. will be an asset to the dealer’s business. VO, LEE & CADY = Fleischmann’s Yeast wagon was a familiar + i as Oe et | : i ae oem ee ao) 2) Q i “at Ea corre SA Pp August 17, 1932 MICHIGAN TRADESMAN Proceedings of the Grand Rapids Bankruptcy Court. (Continued from page 3) rupt No. 4974. The bankrupt is a resi- dent of Grand Rapids. The schedules show assets of $1,686.89 with liabilities of $49,636.57. The first meeting of creditors will be called and note of same made herein. The list of creditors is as follows: Taxes. Oalktand Calif. 9.2. | $°14.85 tio Del Mar Country Club, San Pracisco: Calif. 220-2 65.00 Sequoyah Country Club, Oakland, Cant 2265 138.00 James Houlihan, Inc., G. R. ___-47,993.72 James Houlihan, Inc., Grand R. 1.425.00 Aug. 10. We have to-day received the schedules, reference and adjudication in the matter of Franz R. McElwain, Bank- rupt No. 4976. dent of Charlotte, and his occupation is that of a mrcehant. The schedules show assets of $5,023.78, with liabilities of $3,- 088.78. The first meeting of creditors will be called and note of same made herein. The list of creditors is as follows: City of Charlotte 22222552205 35.24 Charles White, Charlotte ____-_-__ 310.19 First Nat. Bank of Charlotte —___1,169.72 Oxtord Hat Co, St. Louis, Mo. — 9.00 Irving Moser Co., New York —__-_ 17.85 Style Garment €Co.; Chicago -_____ 25.50 Cc. J. Farley & Co., Grand Rapids 279.92 Renbir Dress Co., New York —-_- 7.00 I. Rice & Sons Co., Cleveland ____ 8.94 John O’Loughlin Co., Boston __-__- 32.40 Lockport Cotton Batting Co., Lockport, N. Yo 2:22 7.50 Morris Levy ‘& Co., Chicago —__ 12.00 A. J. Hilbert & Co., DePere. Wis. 18.51 Batterson-Wessell & Co., Musca- tine. Towa 223 ee 6.70 Carson, Pirie & Scott Co., Chicago 858.31 Clarence Wilcox, Arcadia, Calif... 282.00 Sheldon Sanders Lbr. Co,. Charlotte 2.00 Dr. Vincent Rickard, Charlotte 20.00 In the matter of Warren A. Graves, Bankrupt No. 49438. The sale of assets in this. matter has been called for Aug. 23, at the premises formerly occupied by the bankrupt at 35] River street, Man- istee. The assets consists of a complete retail store of furniture, appraised at $3,47/.02. All interested in such sale should be present at the date and time above stated. Aug. 12. We have to-day received the schedules, reference and adjudication in the matter of Anna Klindera, doing busi- ness under the assumed name The, Art Shoppe, Bankrupt No. 4977. The bank- rupt is a resident of Grand Haven, and her occupation is that of a merchant. The schedule shows assets of $1,336.35, of which $350 is alaimed as exempt, with liabilities of $1,548.99. The first meeting of creditors will be called and note of same made herein. The list of creditors is as follows: Ignace Seifert, Grand Haven __~-$215.00 Fred S. Anderson, Miami, Fila.-_ 5.33 Au Sable Souvenier Wks., Frederic 13.55 Willis W. Blossom, Madison, Wis. 18.74 Bromfield Publishers, Brookline Williwe: (Mass. 0 36.08 Chicago Printed String Co., Chicago 7.67 Chamber of Commerce, Grand H. 3.00 Chilton Pen Co., Long Island City, IY IN 0 55.62 Duteh Novelty Shops, Holland __~- 1.80 Himery Industries, Inc., Cincinnati 14.40 Tey Glass Co., Rochester, Pa. ~--- 218.05 Daily Tribune, Grand Haven __-_ 28.25 Goes Lithographing Co., Chicago_. 138.75 Mrs. Anthony Gerber, Grand Haven 520.48 Henrikson Studios, Minneapolis__ 22.15 Import Specialties Co., Milwaukee 28.83 Leo G. Tile, Grand Haven: ______ 6.00 A. © MecClires, Chicazo -2. 3. 70.43 Mich. Bell Tele. Co., Grand Haven = 5.96 James W. Oakes & Co., Grand H. 26.12 Perfection Candle Co., Grand Haven 16.00 F. J. Reimer, Grand Haven __---- 13.00 Reed Cook Co., Camden, N. J. -- 60.46 Stoll & Edwards Co., Inc., N. Y. 24.90 R. € Tat Co., Chicago . __.... 10.00 Wyn €o., Grand Haven —_..__.__ 33.00 L. E. Waterman’s Co., New York 45.46 Waldec Mie. Co.; Chicago —___-... 31.00 J.T. Wine & Co. Detroit 4.00 Aug. 12. We have to-day received the schedules, reference and adjudication in the matter of Ralph Stimer, Bankrupt No. 4979. The bankrupt is a resident of Hinton township, Mecosta county. The schedules show assets of $125 of which $25 is claimed as exempt, with liabilities of $5,377.52. The court has written for funds and upon receipt of same the first meeting of creditors will be called and note of same made herein. Aug. 12. We have to-day received the schedules, reference and adjudication in the matter of Henry H. Niewoonder, Bankrupt No. 4978. The bankrupt is a resident of Kalamazoo, and his occupa- tion is that of a merchant. The sched- ule shows assets of $3,366.91, of which $654.10 is claimed as exempt, with liabili- ties of $22,804.91. The first meeting of ereditors will be called and note of same made herein. The list of creditors of said bankrupt is as follows: City of Kalamazoo —_... $104.84 S. W. Kennedy, Kalamazoo -_---- 39.23 William West, Kalamazoo __-~--~- 29.62 Austin Brown, Kalamazoo ____~~~- 6.50 BE. Sutton, Kalamazoo -...._- ..__ 30.00 Industrial Finance Co., Kalamazoo 218.00 The bankrupt is a resi- - Cumines Bros., Wlint 22.000. 1,285.00 Goodlin Radio Co., Grand Rapids 5,000.00 Hathaway Tire Co., Kalamazoo __.600.00 Kenrad Mfg. Co., Owensbury, Ky. 50.00 sani: Of Kalamazoo 1,310.00 Wm. Niewoonder, Kalamazoo ____ 1,250.60 E. H.Oosterhouse, Kalamazoo ___ 275.00 Kal. Industrial Bank, Kalamazoo 438.54 Applied Arts Corp., Grand Rapids 10.81 Hrank Ht. Clay, Kalamazoo = __ 119.94 Doubleday Bros., Kalamazoo ___-~ 18.79 Goodlin Radio Co., Grand Rapids 1,347.28 Gibson €o., Kalamazoo 2-220. 226.65 Hathaway Tire Co., Kalamazoo __ 65.89 Chamber of Commerce, Kalamazoo 25.00 Gazette Kalamazoo . 905 339.45 Kal. Retail Credit Ass’n., Kalama. 36.00 M. T. Battery & Elec. Co., Kala. 87.80 Nusbaum Motor Supply, Kalama. 32.32 Pioneer Publicity Service, Chicago 10.00 Ray. L. Parfet, Kalamazoo _______. 49.57 Quality Tire Co., Kalamazoo _____- 33.90 Ralph M. Ralston, Kalamazoo __ 90.19 Specialties Distrib. Co., Detroit __ 158.39 Vermeulen’s Furn. Co., Kalamazoo 62.19 WKZO Radio Station, Kalamazoo 55.00 Wilks Distributing Co,, Jackson__ 603.24 Warren Refining Co., Cleveland -~ 35.20 Dr. A. E. Trefry, Kalamazoo ______ 53.00 Dr. Allison Chisholm, Kalamazoo 60.00 Ideal Dairy Co., Kalamazoo __.-._ 58.22 Bronson Methodist Hosp., Kalama. 68.85 Bank of Kalamazoo — 282 70.00 Wicks Ins. Agencq, Kalamazoo __ 30.01 Milliam Curtis Co., Kalamazoo ___~ 100.00 Ralph Ex. Perry Co., Chicago —_.— 57.84 Aug. 10. We have to-day received the schedules, reference and adjudication in the matter of James Houlihan, Inc., a bankrupt’s place of business is Grand corporation, 3ankrupt No. 4975. The bankrupt’s place of business is Grand Rapids, and the nature of the business is given as ‘‘Advertising Counsel.’’ The schedules show assets of $127,353.77, with no exemptions claimed, and liabilities of $113,287.76. First meeting of creditors will be called promptly and notice there- of given herein. The list of creditors is as follows: Acme Engraving Co., Los Angeles $ 30.00 Elsworth Adams, Oakland, Calif. 1,898.58 Advertising and Selling, New York — 3.00 Advertisers Building, Inc., Oakland, Cale 22555 ee ee 300.00 Alhambra Water Co., Oakland, Gal. 15.00 Allens Press Clipping Bureau, Sah Wraneisco, Oak 220d 236.00 American Automobile Association, Washington, BD. Cy 2.2222 ee 203.65 Aristo Engraving Co., Los Angeles 194.25 Audit Bureau of Circulations, Chi. 180.00 Automotive Daily News, New York 12.00 Automobile Pub. Co., Los Angeles 16.00 Bird & Jax Co.. Salt Lake City, ita 2 ee 1,989.00 Bird & Jax Co., Ogden, Utah ____ 255.00 3aker Photo Co., Grand Rapids__ 11.20 Blue Prit Service Shop, Grand R. 8.15 Boye’, Oakland, Calif. 17.50 Burkhardt (€Co., Detrort 2.2 =) 3-09 Black ’D Photo Serv., Los Angeles 34.15 A. Brooks Berlin, San Francisco 25.00 O. P. Barber, Pocatello, Idaho __ 1,899.50 James Bayne Co., Grand Rapids 5,642.30 Blake Moffitt & Towne, Los Angeles 214.01 W. Ross Campbell, Los Angeles __ 179.70 Camera Shop, Grand Rapids ____-- 170.23 Cannonball Delivery Co., Los Ang. 31.35 Carroll Photo Service, Los Angeles 134.00 Cargill Co.. Grand Rapids 1,430.75 Central Engraving Co., Grand Rap. 38.46 Central Mich. Paper Co., Grand R. 27.30 Central Savings Bank, Oakland, Cai ee 4.25 Chilton Class Journal Co., Phila. 48.22 Moses L. Cohen, Oakland, Cal. __ 75.14 Com. Photo View Co., Oakland, Cal. 53.13 Consolidated Printers, Inc., Oak- Jane Cal 2 20 9.75 Coulter Studio, Grand Rapids ___- 9.00 Criterion Photographers, Los Ang. 3.00 Central Studio, Grand Rapids ____ 529.50 Central Trade Plant, Grand Rapids 814.66 Com. Art & Engraving, Grand Rap. 16.12 J. N. Daniel Co., San Frrancisco__ 38.50 John Adams Davis, Inc., New York 20.00 “Pete” Della Vedowa, Oakland, Cal. 11.75 Dickinson Bros., Grand Rapids __ 76.40 Norman De Vaux, Pieldmont, Cal. 62.50 Electric Blue Print & Photo Co., @akliane, Cal 22.0 oe ee 35.95 Electric Products Co., Oakland, Cal. 42.00 Finlay Poster Advertising Co., Nampoe, Idaho 22:0 22 70.20 Wendell W. Fish; Los Angeles __ 28.00 Foster & Kleiser Co., Oakland, Cal. 401.94 Foster & Kleiser Co., Seattle, Wash. 409.85 Foster & Kleiser Co... San Fran. 151.47 Frase Electrotype Co., Los Angeles 337.23 A. S. Goldman & Associates, San rea mereco. 2 ee yodhue-Kitchener Printing Co., : Oakland, Cal 00. 1,250.04 G. R. Electric Co., Grand Rapids 17.50 G. R. Furn. Temple, Grand Rapids 212.50 Gray Ketterer & Hanson, Detroit 900.53 Grimes-Strassforth Staty. Co., Los Angeles 13.60 G. R. Electrotype Co., Grand R. 1,019.04 Chas. R. Hadley Co., Los Angeles 23.71 H. S. Hastings, Los Angeles _---__ 5.00 Hawthoree Studio, Los Angeles __ 31.38 Hoffscheneider Bros. Co., San Fr. 1,779.90 EB. H. Huebbe, Oakland, Cal. __._ 6.00 Hopffgarten Adv. Sign Co., Boise, PQQ) 3,780.80 Houck Motor Coach Adv. Ltd., Pos AMGGlGs 2 22 1.00 Chas. W. Klor, Los Angeles ----- 16.74 00 ou Knickerbocker Press, Grand Rapids 812.3 Freeman Lang, Los Angeles _____- 21.65 Leamington Florists, Oakland ____ 22.25 Lederer, Street & Zeus Co., Ber- ROIGV. Ca 2 669.32 Los Angeles Addressing & Mailing €6o:, Eos Anecles. Cak -.. 4.89 Los Angeles Chamber of Commerce, bos Angeles. Cal _--- 2... 18.75 Los Angeles Matrix & Pub. Co., BOS Avimeleg oF 25 20.00 Lyon Van & Storage Co., Port- Fane ©re. . 2 oe 64.50 Letter Shop, Los Angeles, Cal. __ 3.64 McCulloch Bros., Phoenix, Ariz. ~~ 5.00 McKinney Blue Print Corp., Bog Anecleg — coo J. . MeLogan, Los Angeles ______ 18.27 Mackay Radio & Tel. Co., Oakland, Cul ee 3.90 Martin Co., Los Angeles ___.____ =. 36.00 Metropolitan Motion Picture Co., Detroit 2 Vernon Jay Morse, Los Angeles _. 12.50 Morcom’s, Oakland, Cal. 11 Motor List Co. of Calif., Oakland 103.54 Mich. Lithographing Co., G. R. 1,735.09 National Surety Co., New York __ _ 5.00 Northern Neon Sign Co., Petoskey 117.00 Northwest Pub. Co., Grand Rapids 46.26 Oakland Sign Co., Oakland, Gal.__ 50.75 Owen-Ames-Kimball Co., Grand R. 155.92 Pacific Ass’n of Adver. Agencies, BOs Siefeleas 2 ee 45.00 Pacific Gas & Elec. Co., Oakland 13.32 Pacific Messenger & Delivery Ser., Pes Ameeles -2 = 39:10 Pacific Tele. & Tel. Co., Oakland 187.26 Pasadena Post, Pasadena, Cal. 19.57 Phoenix Photo Engraving Co., Oaklianed Cal. 28 188.79 Patrick & Moise Klinkner Co., Sam Brameisco 22 60 Pelicano Rossi Floral Co., San Dramesco, Calo Photo Copy Service Co., Los Angeles 14.75 Postal Tel. & Cable Co., Oakland 55.14 Fostal Bel.- & Cable Co., G. R. _. 36.06 Printcraft Publ. Co., Los Angeles 10.50 Printing Plates, Inec., Oakland 1,259.65 Pisani Printing & Publ. Co., San Draneise@g 2900 2 5.40 Arthur Poolton, Seattle, Wash. __ 11.80 Quimby-Kain Co., Grand Rapids__ 12.95 Radio K.L.X., Tribune, Oakland__ 388.45 Radio K.P.O. Chronicle, San Fran. 76.50 Radio K.T.A.B., San Francisco __ 63.75 Radio K.G.F.J., Los Angeles ______ 356.50 Radio K.F.R.C., San Francisco ____ 850.00 Radio K.F.O.X., Long Beach, Cal. 255.00 Radio K.F.W.B., Hollywood, Cal. 165.75 Radio K.T.F.I., Twin Falls, Idaho 102.88 Radio K.Y.A., Examiner, San Fran. 63.75 Radio K.X.R.O., Aberdeen, Wash. 1.06 Reliable Letter Shop, Oakland, Cal. 36.48 Reo Motor Co. of New England, Brookline Mass -. 3.65 Rose Engraving Co., Grand Rapids 21.25 G. Rossi Co., Oakland, Cak _.__ 69.50 Rapid Blue Print Co., Los Angeles 3.05 Russ Building Co., San Francisco 1,005.00 Railway Express Agency, Califoria 45 Schwabacher Frey Stationery Co., Bos Ameéles, Cal 2 39.47 Schrup Motor Car Co., Dubuque, Ia. 110.00 Irene C. Simmons, Los Angeles, 155.92 Smith Bros., Oakland, Cal. 22.02 Smith Envelopes, Ine., Detroit ___. 68.54 Sothern Calif. Tel. Co., Los Angeles 10.70 Spaulding Poster Service Co., Boise, eae oe 37.70 Standard Bulletin Pub. Co., G. R. 11.45 Standard Rate & Data Service, CiGae, 35.00 Stevenson, Butzel, Eaman & Long, Stroupe & Schreiner & Haas, DGtrore 228 31.82 Sparkletts Bottled Water Corp., Tas -Aneeles. Cal. 1.00 Walter C. Sword, Van Ness & Sutter, Sam Weaneiseo: 200520 6.95 Sacramento Bee Radio, Sacramento 51.00 C. E. Stevens Co., Seattle, Wash. 1,314.54 Taylor's Furn. & Equipment Co., Grand: Rapids = 92 oie 48-20 Tandler Co., Ine., Grand Rapids $7 G. LePoer Trench, Los Angeles, Cal. 10.00 Typewriter Guy, Oakland, Cal, __ 18.75 Tisch-Hine Co., Grand Rapids __ 150.42 Kurt H. Volk, Inc.,, New York __ 66.65 ralph Vimeent, Portland Ore. __.. 10.57 John Walbridge, Oaklad, Cal. ____ 6.00 Ward Theater, Pismo Beach. Cal. 30.00 Waters-Hainlin Studios, Oakland 141.52 Wayside Press, Inc., Los Angeles__ 273.60 Geo. W. Welsh Co.. Grand Rapids 681.25 West Coast Stationery & Print Co., Los Angeles _ 5.30 West. Union Tele. Co., Oakland - 5.98 West. Union Tele. Co., Grand R. 30.90 West. Union Tele. Co., Los Angeles 21.31 Wurzburg Dry Goods Co., Grand R. 167.30 Ted Wilson, 3884 F111,9emfwypvbkgqjk Ted Wilson, San Jose. Cal _._—s—“(‘é‘éOLOND Wm. Rechel Co., Oakland eg 3.56 Zellerbach Paper Co., Oakland, Cal. 13.56 Accounts due S800 newspapers 58,192.11 Amer. Sign Corp., Kalamazoo ____ 541.00 American Transparency Co., Norwood, Ohio =. C9750 Automotive Daily News, New Y. 4, i Brubaker Studios, Grand Rapids__ 120.00 Camera Shop, Grand Rapids ey 5 Cargill Co., Grand Rapids _._..___ 465.42 Commercial Letter Co., Grand R. 871.07 Cream City Outdoor Adv. Co., Milwaukee 2902 TG EK. H. Ellis, New York oe 408 66 G. R. Furn. Temple, Grand Rap. 1,487.50 Herald, Grand Rapids ___ —.., (00.24 International Magazine Co., N. Y. 382.50 A. P. Johnson, Grand Rapids __ 2,830.84 National Litho. Co., Detroit ——-=>- 2 Why Voluntary Chains Suffer. New York, Aug. 16 — Food manufacturers feel they cannot obtain the same degree of unified sales effort from voluntary gro- cery chains as they do from cor- porate groups, and for that rea- so give more attractive terms to the corporate chains, H. V. Pelz, research director of the American Institute of Food Distribution, stated to-day. Discussing the reasons for discrimination, Mr. Pelz said that the voluntary chains will be given as much considera- tion in matter of prices and terms as their rivals receive as soon as the independents are able to demonstrate that they command the same degree of co-operation and discipline from members as the corporate chain does from its units. 250.00 ‘Manufacturers to-day are pre- pared to go further than they ever did before in the matter of co- operation, advertising and terms,” Mr. Pelz contiued, ‘“‘when they are assured of real support for their lines. The new attitude may be summed up in the statement that producers are prepared to go along with groups offering real co-operation, but have reached the point where they will no longer permit themselves to be ‘chiseled’ or beguiled by promises of vol- untary chains which are not in a position to exert full control over the merchandising in member stores.” Advertising allowances, special discounts and other sales helps, which were readily obtained by voluntary groups from manufac- turers in the recent past, are being slashed in a substantial manner at the present time, he added. —_—_~~-<.___ Millions can’t understand why any- one should be so set on puritanical perfection of ‘behavior. FALL ness leaders. portant. M. E. Davenport President. AUGUST 29 and SEPTEMBER 6 Business training puts one in touch with the busi- Secretaries and Accountants will be needed as long as business is transacted. Selecting a school for your business training is very im- DAVENPORT-McLACHLAN INSTI- TTE is Chartered by the State as a Class A Col- lege. Write, phone or call for information. DAVENPORT-McLACHLIN 215 Sheldon Avenue, TERM STARTS INSTITUTE Grand Rapids, Michigan MICHIGAN TRADESMAN August 17, 1932 GERMANY CAN STILL WIN. Germany celebrated the thirteenth anniversary of the promulgation of the Weimar constitution last Thursday under conditions fully in keeping with significance which the attach te the thirteen. The republic still lives, but the unlucky superstitious number it is a republic which its early friends would hardly recognize. Regardless of the immediate course of political de- velopments within the Reich, the fath- ers of the German constitution must be bemoaning the evil days upon which their creation has fallen. Certainly it would have shocked them thirteen years ago to know that so stanch a monarchist, so influential a figure of imperial Germany, as Field Marshal von Hindenburg was in time It would have alarmed them even more if they to be the Reich’s president. could have foreseen that so typical a representative of Junkerdom as_ the aristocratic Von Papen was to be Ger- many’s chancellor. And still greater would have been their anxiety if they could have known that the strongest party in the Reichstag in 1932 was to be the bushwhacking National Social- ists of the obscure Herr Hitler. No man can now say whether the republic of 1932, so changed in every outward aspect from the republic of 1919, will ever revert to its original form. Yet it must be remembered that in its first years the Reich passed through fully as serious tests as those it is facing to-day. It met assaults from both the right and the left. It went through a period of violence in which political assassination, claiming as ts victims some of the strongest became the pillars of the republic, order of the day. Furthermore, it is far from surprising that the constitu- tional structure has bent and in spots given way under the anvil-like blows of world-wide depression and _ political discontent. If it has shown a capacity to adapt itself to the demand for a strong, dictatorial government which almost every country has felt in vary- ing degree, this is rather a sign of hope for Germany’s future than a cause for despair. German liberalism is to-day under at least temporary eclipse. The mod- erate bourgeois parties, with the ex- ception of the Centrists, have either to the enemy’s camp or snuffed out by the rise of re- Nationalism and Communism have both gained in The friends of the republic government gone over been actionary extremism. strength. and of parliamentary would find themselves in an actual minority could their foes combine their forces. Yet this has ever been the his- tory of republics when their enemies took advantage of economic or political crises to attempt their overthrow. Ger- many can still win through to stability and order and moderation. We believe she will. MORE PURCHASING POWER. In an address made last week before the Interstate Merchants’ Council of Chicago, Professor Paul H. Nystrom, of Columbia University, an authority upon retail merchandising, in an ad- dress upon the trade outlook, touched upon the interest which retailers should take in all possible ways of increasing public purchasing power — a subject discussed in the which has been Tradesman on several occasions. Higher and more wages mean better retailing, Dr. Nystrom said, adding that the retailer belongs in the forefront of every civic and economic movement to secure improvement. “This is neither the time nor the place to present detailed suggestions on how the depleted purchasing power of the public may be replenished,” Dr. Nystrom explained, “but any discus- sion of the possibility of increasing or improving retail sales would be super- ficial and shallow without considera- tion of the general economic situation.” While a number of outstanding mer- chants in the past and the present are renowned for their benefactions and philanthropies, no instance occurs of a studied effort made toward bringing about those adjustments which would improve the position of all consumers. The argument is made, of course, that stores can best meet this problem by doing all in their power to pass along goods at the most economical cost. While a large measure of saving, and thus of increase in purchasing power, can be accomplished in this way, nev- ertheless there is good reason to be- lieve that an attack upon the problem from the positive angle of influencing higher wage standards might prove even more effective. Just now, for in- stance, there might be less pressure on price, with its corresponding bearing down on wages. Competition probably prevents individual store action along this line, but the need is emphasized of a general policy which might be de- veloped after proper study has been given to the entire subject. WORK BEFORE PROFIT. In appraising business prospects for the near future the question centers on whether the recent revival in confidence will grow sufficiently strong to be translated into a buying movement which will start the wheels of industry eoing. There are some indications of this outcome, although it is evident that business men are not going to rush into purchases or production without being very sure of their markets. There is an artificial character to the security and commodity booms so far which makes them wary. Of fundamental importance, of course, is whether mass purchasing power can recuperate sufficiently to sustain whatever initial progress is made from the starting up of indus- try. For this start the buying by peo- ple who have money, but who have been afraid to spend it, will furnish the motive power, aided by those who are re-engaged in industry and trade. If this kind of buying appears in vol- ume, then activity will grow and per- haps the country will be well on the road to recovery. The one qualification to be empha- sized is the attitude taken toward wages. The recent rise in the stock market has indicated that the specula- tive instinct has not died out, but was merely dormant and waiting for an opportunity to recoup its losses. If the same spirit dominates business, and profits are marked up to over- come previous setbacks, while wages are held down, then another disaster may be expected with all certainty. “Work Before Profit” would be a very good slogan to adopt for the months to come and until mass pur- chasing power has been retored to its normal vigor. Otherwise, the revival in industry may prove very short-lived. Greed brought about this depression and greed may ditch the recovery. REAL JOYS OF FISHING. August is not a good month for fishing for those who never enjoy the sport unless they get plenty of action and fish. But for the true fisherman, one whose pleasure does not depend upon the catch alone, this is a good month. Such a fisherman, if he spends the day at labor amid the heat and noise of the city, knows that both pleasure and relaxation await him beside some stream. So evening finds him, prefer- ably with some kindred spirit, at the water’s edge. He puts out his line and sits back to await results. If the fish are in the mood, he does not wait long. Perch, blue gills, or bass may spot the wriggling worm or minnow and go for it without delay. For an hour or so the fisherman may be fairly busy pulling in his line—with or without fish—and rebaiting. This period may be shorter if, as is almost inevitable within motoring distance of a city, bathing and fishing parties de- stroy the angler’s privacy. But about the time when he can no longer see the cork bobbing, the stream becomes quieter. Boating parties and bathers, for the most part, leave it to the fisherman. Unless he chooses to leave, too, he removes the cork and casts out for catfish or other species that feed along the bottom of the stream. Lighting his pipe, he relaxes and watches the fireflies flicker out in the meadow or listens to the night calls of the birds and the splashing of fish out on the stream. But he is alert when the line starts to sway. As midnight approaches and various night sounds cease, the fish seem to stop biting for a time. Then the fisher- man packs up his tackle and goes home, relaxes and content. There are folk who insist that such an evening is a waste of time. Poor souls, they do not know the real joys of fishing! DRY GOODS CONDITIONS. Some activity is reported for the first time on the new fall lines being shown by stores. This was about the only feature to trade developments. With only a few exceptions, furniture sales have not realized expectations. Fur and cloth coat promotions have also been disappointing. Men’s wear trade is somewhat more active. Reports place store volume a little ahead of last month’s figures, which turned out to be quite a bit below what was expected. The Federal Re- serve report disclosed a drop of 30 per cent. in department store sales un- der the total for July, 1931. On a cor- rected basis, the month having one more day than last year, the decline was 27 per cent. Decreases ran from 27 per cent. in the Boston and Minneapolis Reserve districts to 35 per cent. in the Cleve- land area, which has been hard hit by the curtailment in the heavy and ma- chine industries. Despite the poor showing last month, the recent gain in sentiment has apparently convinced store manage- ments that prospects have brightened because buying budgets have been in- creased. Price increases in the whole- sale merchandise markets during the week were noted in cotton goods, nov- elty silks, hosiery, blankets and other items. Buyers are not expanding their orders very much as a result of these advances, but they are operating more confidently. Delivery difficulties are now being straightened out. POOLS WILL GET NOWHERE. Although plans for a commodity pool to finance purchases of raw materials by producers are reported to be going ahead, the view in industrial quarters continues to be that this is aimed at improving business psychology rather than at concrete results. in other words, it is regarded as propaganda to improve the commodity markets and to induce buyers to start purchases in the hope of avoiding higher prices and not as a move which will go very far in actually removing surpluses. In substance, the scheme is very lit- tle different from the Farm Board and more than likely to have about the same disastrous effect, since the only practical way to remove surpluses is to pass them along into consumption. If this opportunity were open to produc- ers now they would not show hesita- tion. They certainly are not looking for lower prices. What they are look- ing for is a market and, if the market for what they make were present, prices would not bother them at all. Throughout this depression banking, financial and many industrial leaders have been clinging hard and fast to traditional economic doctrine. That production comes ahead of consump- tion is one of these principles. Circum- stances, on the contrary, appear to be emphasizing that production cannot get started before there are consuming markets. Commodity pools will get no- where, it is pretty clear, until demand comes along. CHIGGER FOR SHORT. Consider the Sarcopsylla Penetrans. It has millions of acquaintances, but no friends. It qualifies for charter membership in the caste of unmention- ables, so far as polite society is con- cerned, but no advertiser has yet un- dertaken to exploit it as such. Con- sider it you must if you frequent the out of doors. For the Sarcopsylla Pentrans—chigoe, chigre, jigger or chigger for short—is here. It—she is the more appropriate pronoun since the female of this species is the real of- fender—frequents picnic grounds, va- cant lots on which volunteer fire com- panies are holding their annual fairs, lawns, bushes and other places, ready to burrow into the ankles of the un- wary. There are various medicaments, just as there are for mosquitoes. Salt, soda and various unguents will bring relief to the victims if promptly applied. Freedom is humanity’s destiny. | | | @) August 17, 1932 MICHIGAN TRADESMAN 9 OUT AROUND. Things Seen and Heard on a Week End Trip. The cooler weather which prevailed most of the time last week furnished an incentive for two out country trips. Friday we called on Tradesman friends at Paw Paw, Lawrence, Bangor and South Haven. The next day took us to Greenville, Stanton and Sheridan. My first call at Paw Paw was on a merchant who enquired regarding the attitude of George Welsh toward the merchants of Grand Rapids. I told him very frankly that Mr. Welsh ap- parently had little concern for legiti- mate merchants, judging by his espousal of the city commissary which he maintained during the past two years at great expense to city employes and great loss to local tax paying mer- chants. “Mr. Welsh was here the other day,” remarked the merchant, “and we all turned out to hear what he had to say. I was not favorably impressed with either his argument or attitude, and I think that opinion was shared by most of those present. What was our sur- prise, when the speaker concluded his remarks, to find that his friends had put Welsh stickers on all our automo- biles fore and aft. It took me a half hour to remove the stickers. Any fav- orable impression his remarks may have made was completely dissipated by such an act vandalism on the part of his friends—probably at his instiga- tion and probably with his approval.” The Adamson grocery store was established in 1924. Nyle A. Adamson purchased a half interest in the busi- ness two years later and recently he purchased his brother’s interest, so the business will be continued by Nyle A. Adamson, instead of under the name of Adamson Bros. The firm of Longwell Bros., dealers in drugs, groceries, wall paper and paints will soon celebrate the eighty- second anniversary of the starting of their business in Paw Paw and the present store stands very nearly where it has stood during all these years. The business was started by the late George W. Longwell, father of the present owner, George W. Longwell, Jr., who conducted it alone for a while, later taking into partnership for a few years, his brother, the late J. M. Long- well, later well known as the proprietor of the Dyckman House. The partner- ship continued for a period of years, when the first owner took over the business and his brother took charge of the hotel. Fifty-two years ago, Mr. Longwell took his son, George, into business with him and a little later, after the other two sons, the late Harry Longwell and Edgar B. Long- well had returned from college, they too, were associated somewhat with their father and brother, Harry Long- Harry Longwell, until his death in 1894. During all these years, George Longwell, Jr., has continued to trans- act business in this store daily, having seen a great many changes in the business of the community. Mr. Longwell’s son, J. Turner Long- well is at present associated with his father in the conduct of this business, which for all these eighty-two years has been one of the substantial enter- prises of Paw Paw. The Longwell name has been on the subscription list of the Tradesman since No. 109—ap- proximately forty-seven years. Somewhat to my surprise, I found -a hard surfaced road all the way from Lawrence to South Haven. The coun- try through which the road passes is very picturesque and as we neared the last named place the fruit belt became of increasing interest. We passed a constant succession of wagons and trucks, taking fruit and vegetables into South Haven and bringing baskets, crates and other containers to the farms and orchards. The J. R. Spelman Co. now has ten grocery stores in South Haven and surrounding towns. The extensive de- velopment made some years ago on old US 31 is not doing so well this year. A new fruit market has been established on new US 31 about two miles South of South Haven. The resort season is now at the peak and every merchant in South Haven and nearby towns was very busy. In passing Cook’s Corners Saturday I was pained to learn that L. J. Kim- berly who conducted a grocery store there for twenty-five years, was near nearing the end. He is 77 years of age and apparently had no malady ex- cept the encroachment of old age. The long extension of cement pave- ment on M 14, with Stanton as the Northern terminus for the present, is all completed except two miles, which involves the best detour I have ever experienced since I began driving a car in 1906. The pavement is one of the best constructed I have ever had the pleasure of driving over. Both detour and pavement show what can be done when the contractor does his full duty. Eighteen years ago I purchased a home in East Grand Rapids of Max- well M. McIntosh, who had long been a department head in the Boston store. He utliized the money I paid him to start a dry goods store at Stanton—a store he and his capable wife have maintained on a high standard of ex- cellence ever since. They live in Stan- ton during the winter and at Clifford Lake, where they maintain a cottage home, during the summer. Mrs. Mc- Intosh says her husband would surely expire if he could not get to a lake during the summer season. The long and varied experience Mr. McIntosh had had in a high class city store has enabled him to give the people of Stanton the best dry goods emporium the town has ever had. Mrs. Mc- Intosh is a great asset to her husband and the women who do their trading at the store because of her rare taste in handling women’s wear. At Sheridan I had the pleasure of greeting William H. Wood and his sturdy son, who conduct the only drug store in the town. Mr. Wood has been a close and critical reader of the Tradesman ever since Nov. 10, 1883. If he lives a few weeks longer—and his appearance indicates that he is headed for a ripe old age—he will have saluted every issue of the Tradesman for forty-nine consecutive years. It pleased me greatly to note that many of the burdens of business have been gradually transferred to the broad shoulders of a worthy son, whose ad- miration for his father and the life he has led were plainly noticeable in every remark he made concerning his father. I never pass through Sheridan that I do not take an approving glance at the general store of J. G. Cutler Co., which is one of the best stores of the kind of which I have any knowledge. George B. Catlin, author of the Story of Detroit and member of the Detroit News editorial staff for forty years, passed his seventy-fifth birth- day one day last week, working at his desk as usual. Mr. Catlin has lived a very useful life and is one of the best posted men on American history, past and present, of whom [ have any knowledge. His acquaintance with early Michigan history places him in a class by himself. Anyone who does not possess a copy of his Story of Detroit, which covers early days in Michigan with great fidelity, is poor indeed. The recent stand of the Ringling show in Grand Rapids reminded me of the two months [ spent as assist- ant advance agent of the Adam Fore- paugh show in 1877 or 1878. The connection happened under peculiar circumstances. Forepaugh and Bailey & Hutchington were both booked to show in Grand Rapids the same week. This meant a fierce publicity fight on the part of ‘both shows to get the people so excited over the situation that they would attend both shows to see which was the larger. New $1,000 wagers were broadcasted in the daily papers every day for two weeks con- cerning the number of elephants, tigers, lions and camels each show contained. Money was spent with great prodigality. The currency of that period was silver dollars. Charles H. Day, the advance agent, brought a trunk full of silver dollars when he located at Sweet’s Hotel and began the campaign. Another trunk full of silver dollars was shipped to him from the show later. Adam _ Forepaugh, who was with the show, wired Mr. Day ever day as to the “progress of the war,’ as he expressed it. Encour- aging replies were made to these en- quiries, which were invariably follow- ed by a laconic answer, “Keep the air full.’ The ‘fight was a complete suc- cess for both parties—full houses (tents) greeted both. Greatly elated over the result, Mr. Day asked me to continue to assist him the remain- der of the season, a proposition I was very glad to accept. I saw many cities and towns I would probably mever have seen otherwise. When I parted company with Mr. Day he paid me twice the amount he had agreed to pay me and made me promise him that I would assist him again the next season. As he died during the winter I could not keep my agreement. I never saw the show. In fact, I have seen but two shows in my lifetime — Barnum’s large hippodrone in Grand Rapids in 1876, and Barnum, Bailey & Hutchinson’s in Madison Square Garden in New York in 1911. I am glad that my career as a show- man was cut short before I became obsessed with the attractions of a showman’s life. The dedication of a bronze memorial to James Cardinal Gibbons in Wash- ington Sunday afternoon reminded me of the only time I ever saw that distinguished, prelate. It was at the famous peace conference held in Balti- more in May, 1911. At the sugges- tion of the Cardinal, who presided over the distinguished gathering, President Taft and Andrew Carnegie both spoke at some length. As near as I can recall, the closing words of Mr. Carnegie were as follows: “If our great President (Taft) is able to ac- complish his purpose, which will usher in the era of universal peace, I will feel like the prophet of old when he exclaimed, ‘Let Thy servant depart in peace, because he has seen the won- der of the world’.” “I had previously spent a half hour with Mr. Carnegie in his home in New York City, where I undertook to interest him in con- tributing enough money to create a public museum for Grand Rapids. It has been my good fortune to meet many of the princes of the Roman Catholic church, including Archbishop Ireland, whom I regard as one of the brainiest men I ever knew. Of course Cardinal Gibbons is the greatest man the Roman Catholic church has ever produced in this country—possibly the greatest it ever will produce. Such men seldom put in an appearance more frequently than once in a hun- dred years. The ceremony in Washington was conducted by Martin H. Carmody, of Grand Rapids, President of the Knights of Columbus, which organiza- tion undertook the expense involved in the creation of the memorial. Mr. Carmody’s remarks in describing the gift and introducing President Hoover were very appropriate to the occasion and reflected great gifted gentleman. credit on the About twenty-one years ago the late Jacob Riis told me an anecdote con- cerning Cardinal Gibbons, who intro- duced Mr. Riis to a lecture audience in Baltimore. Previous to the intro- duction he said to Mr. Riis: “If I do not remain until your lecture js finish- ed do not attribute my action to any lack of interest in you or your sub- ject. I am getting to be a very old man and do not wish to tire myself unnecessarily.” “That will be all right with me,” replied Riis. “I realize, of course, that you are on the shady side of 80.” “No, not the shady side,” re- plied the Cardinal, “I am on the sunny (Continued on page 23) MICHIGAN TRADESMAN August 17, 1932 FINANCIAL INCOME OR SALES TAX. Farmers Undertake To Create Abso- lute Necessity For Same. Two proposed amendments to the Sate constitution, one setting a limita- tion of taxes on real estate and one exempting from taxation homesteads valued at less than $3,000—were at- tacked by H. N. Duff, secretary-man- ager of the Merchants’ Association, inc., Lansing, in a recent talk at the Hotel Olds before the Civic Bureau and representatives of various organ- izations here to discuss tax problems. The speaker branded the two amendments as the greatest scheme ever devised to “soak the rich.” He pointed out that if they carried in the November election it would be up to the next session of the State Legis- lature to pass either a State income tax or general sales tax to raise the money that would be lost for the op- eration of government. The first amendment, which would limit the amount of taxes to be as- sessed against property for all pur- poses in one year to 1.5 per cent. of the assessed valuation of the property, was called a “threatening measure” by Mr. Duff. Referring to Mr. Duff's discussion of the proposed tax amendments at the Civic Bureau luncheon on Monday, and our subsequent discussion of the same, | visited the office of the State Tax Commission and talked with Mr. Thompson, who is in charge of the division having control of tax assess- ments against public utilities. I submitted to Mr. Thompson copy of the amendments received from the Secretary of State’s office which he had not previously read, but had heard of amendment No. 2 which he recog- nized as “The $15 per thousand maxi- mum assessment,” and in discussing the result in case Amendment No. 2 is adopted Mr, Thompson stated that it will mean a little less than one-half of their present average rate of $32.36 per thousand and, consequently, would result in a terrible shortage of funds, which will have to be provided from other sources. The total assessed valuation of the State dropped for the year 1931 ap- proximately 12% per cent. The tax levy dropped during the same _ time 6% per cent. Consequently, it has been necessary to increase the rates yearly and the rate has been going up constantly for ten to twelve years. Mr. Thompson stated that the “average rate” is used in the assess- ment of taxes against all public utili- ties and that all public utility taxes go to the Primary School Fund. Mr. Thompson estimated that the total tax assessed against public utilities this year will be approximately $13,- 600,000 consequently if this amount should be reduced one-half in the fu- ture through adoption of Amendment No. 2 it will require drastic taxation to compensate for the loss. It is understood that the farm bu- reaus are the primary sponsors of Amendment No. 2 and if same is passed it will be a considerable relief to the farmers. Referring to Amendment No. 4. After reading same Mr. Thompson remarked, “It is all wet. How are townships and municipalities going to know where they are at if they cannot make up the budgets in advance. This amendment will undermine our funda- mental theory of government. All forms of government must stop if same are not adequately financed.” Under the laws of Michigan all as- sessments must be made on the basis of cash values. Other states permit assessments on the basis of 50 per cent. of the cash valuation as in Illin- ois and Indiana. At the present time there is an exemption allowed on household goods $500. emptions are for farmers covering cattle under one year of age and swine under six months of age, and certain exemptions for carpenters but which are not of particular importance. In Mr. Thompson’s opinion _ it would be ruinous to permit property Other ex- owners to become their own assessors, as would be authorized by the adop- tion of Amendment No. 4. Mr. Thompson mentioned many difficul- ties that they have at the present time in establishing fair values, and that in many instances “community valuation” prevails particularly up in the Thumb district as well as in the Danish settle- ment in Mason county. In the event the $3,000 exemption on homesteads is passed it will auto- matically eliminate many thousands of potential voters who would be unable to qualify under Amendment No. 7 for voting on the direct expenditure of public money or the issue of bonds. In this respect the tie-up between Amendments No. 4 and No. 7 appears to be of a serious nature: for without question Amendment No. 7 must be considered as “class legislation.” I enquired of Mr. Thompson as to whether it would not be worth while to have one of the members of the Tax Commission appear before a local group for a public discussion of the proposed tax amendments in order that there may be instituted a more thorough understanding as to what is contemplated and Mr. Thompson re- plied that it would all depend upon which member of the Commission was solicited, owing to the fact that there are two members of the Commission in opposition to the amendments and the third member is in favor of the amendments. Upon enquiry in regard to Gover- nor Brucker’s attitude on the amend- ments Mr. Thompson stated that he had not known of any opinion having been expressed by the Governor. Mr. Thompson advised that possibly a good authority to consult in connec- tion with this subject would be Wayne Newton, tax economist, who is now associated with Governor Brucker’s office. Mr. Newton was formerly as- sociated with the Michigan State College. Mr. Thompson stated that many of the rural school districts are aware of the situation that will be involved in the event that the tax amendments are enacted, which will result in at least a 50 per cent. reduction in available funds and as a result he understands action is being taken in order to edu- cate the voters in the premises. Mr. Thompson stated that this information has come to him from various assess- ing offices, which is the only source of advice he had. I visited Mr. Newton in his office and learned that he has been giving consideration to the same subjest we are discussing, notwithstanding the fact that he is advised that Governor Brucker has assumed a neutral atti- tude in regard to the tax amendments. Mr. Newton stated that Amend- ment No. 2 was sponsored originally by the Michigan Farmer, a Capper publication printed in Detroit, and that it had its subscribers sign the neces- sary petitions to have this amendment submitted to the voters. When repre- sentatives of the Michigan Farmer and some other interested parties called on Governor Brucker to obtain his attitude on the amendment, prior to it having ‘been offered publicly, Governor Brucker replied that he did not oppose it and that attitude has since been taken to mean that he is in favor of it, which is not the case, as he believes he is compelled to re- main neutral, owing to the serious ramifications of the facts involved. Mr. Newton contends that any problem insofar as lack of taxes under new proposals is concerned is _ in- variably met through increasing the assessed valuation without increasing the equalized valuation and increasing the assessed valuation would be a remedy under the proposed amend- Analysis of any se- curity furnished up- on request. J. F. STERLING, Statistician J. H. Petter & Co. Investment Bankers 343 Michigan Trust Building Phone 4417 3 West Michigan's oldest and largest bank solicits your account on the basis of sound poli- cies and many helpful services . .. OLD KENT BANK 2 Downtown Offices 12 Community Offices \ GRAND RAPIDS NATIONAL BANK UNIT or} | GUARDIAN DETROIT U Established 1860 Incorporated 1865 ! THE EF ONLY NATIONAL BANK IN GRAND RAPIDS The Largest National Bank in Western Michigan INCORPORATED August 17, 1932 MICHIGAN TRADESMAN i ment No, 2 if it were not for the fact that Amendment No. 4 _ nullifies, through the possibility of property owners establishing their own assess- ment values, any potential benefit from increased valuations. Mr. Newton advised me that the farmers and farm organizations are wholeheartedly in favor of the pro- posed second amendment, but on the other hand they are equally strong in their opposition to Amendment No. 4. It appears to me that the main pur- pose of Amendment No, 2 is to first reduce real estate taxes and then create the absolute necessity for an income or sales tax. William G. Farnsworth. —_+->—___ Soundness of Assets Determines Good- ness. Within the past year the habit has developed of appraising the condition of banks on the basis of the amount of cash and due from banks which they have plus their holdings of Gov- ernment obligations. This total is taken in relation to their deposits and when reduced to percentage is said to show the “liquidity” of the institution. Such an interpretation is extremely unfortunate. In the first place this is a violent misuse of the term “liquidity” and, secondly, it does not have any necessary relation to the condition of the institution. The habit of analyzing bank state- mients in these terms is the result, of course, of the difficulties of the past year. Because of heavy withdrawals to which many institutions have been subjected, it has ‘been concluded that that bank is best which has the largest proportion of cash or its immediate equivalent. This is not true. Such a method of appraisal of our banks by the public may give a very distorted picture of the actual situation and is likely to cause difficulties in years to come. The goodness of a bank is depend- ent upon the soundness of its assets. It is not a part of the normal opera- tion of a bank to be able to meet all of its demands in cash overnight. An institution which attempts to main- tain such a condition ceases to be a bank and becomes a cross between a safety deposit vault and a specialized pawn shop. The best assets which any bank can have are good, self-liquidating loans. These are loans advanced to business men for the financing of production and distribution. With the completion of the production and distribution the loan is paid and the funds becoming available for relending in the same manner to some other borrower. Necessarily there is a distinct time element involved in such advances. A loan is not bad or frozen merely be- cause it cannot be paid before the end of the necessary period of productive or consumption activity which it is financing. It becomes frozen only when, after the completion of the busi- ness transaction, the borrower still is unable to pay. A \bank whose portfolio consists of good, self-liquidating loans of this character is the soundest type of in- stitution in our ‘financial organization. 3ecause of the constant repayment of loans it is possible for the institution to keep itself in harmony with busi- ness developments. A portfolio con- sisting of this type of loan is vastly superior to one heavily loaded with bonds, even Government bonds. The only great advantage of bonds is that they are presumably readily saleable or shiftable to other lender. If the self-liquidating com- mercial paper is equally shiftable, such a portfolio is in every respect superior to a bond portfolio. Paper eligible for rediscount with the Federal serve Bank has this quality of shift- ability and also is_ self-liquidating. Consequently it is the best possible asset which a commercial bank could have. One is not justified, therefore, in appraising an institution merely on the basis of its cash and bond hold- ings. Rather it is essential that one also take into consideration the self- liquidating paper which is held in its some Re- portfolio. Ralph West Robey. [Copyrighted, 1932.] ~~ Make 1€0 $1 Checks Do Work of $8,000. movement has It is to show to what extent one dollar may be used in purchasing merchandise or paying bills. It was started at a bank em- ployes’ banquet. E. M. Morris, presi- dent of the First Bank & Trust Co., put the scheme in operation. Mr. Morris gave each of the 160 employes a check for one dollar. He urged them to hurry to the stores on the following morning and spend their dollar, all of it. The merchant receiving it was ex- pected to hurry to put the check in circulation through some source from his store and to urge the recipient to pass it on as quickly as possible. The checks are to be kept in cir- culation until the 50 blank spaces on the back for endorsements are filled, then the check is to be redeemed at the bank. In this way it is expected that an amount equal to $8,000 will be put in circulation. This explanatory note ap- pears on the back of each check: “In the interest of better business, the giver of this check asks the ac- ceptor to receive it at its face value, in payment of bills or purchase of merchandise, and in turn please pass it on in the same manner until it has served 50 people in a helpful way. “The fiftieth endorser will receive $1 in cash at the First Bank & Trust Co., of South Bend, Ind. buying been set in motion here. A unique “Active men and active dollars point the way to prosperity and active dol- lars, like active men, earn constantly and strengthen the financial structure of their community and nation. Every well-managed bank is doing its best to aid in the sound advancement of commerce and industry. “Behind the banking is always the human aspect and our desire is to financial progress. This check is one of 160 placed in circulation in the spirit of ‘Let’s go forward together’ by E. M. Morris, president of the First Bank & Trust Co., of South Bend, Ind. “When you pay a bill or buy a com- modity with this money and credit of assist in your check, you are co- operating with 50 of your fellow citi- zens through whose hands this check will pass, in creating $50 of available credit. The total of 160 checks will have created $8,000 purchasing power when returned fully endorsed and paid.” ——_>-~-__ Stock Market Forecasting. A strong formation of accumulation indicated on charts is called a consists of what is tuen. If turning move- your “common upward a gradual ment on your charts, indicating a well rounded out bottom. The distribution stage in a bear market is represented by what is called a “common down- ware tui. Lhe turn” indicates an upward trend and the “common downward turn” the be- “common upward ginning of a ‘bear market or decline in a particular stock. A common formation, the ascending bottom, indicates an accumulation and advance and a descending top indi- cates decline. A called the “double is the best known to the ay- erage chart-reader. It is called the “double bottom” in the accumulation stage and a “double top” in the distri- bution stage. In this formation, stocks hit at the same level at two different periods and form a perfect square and The formation is particularly strong due to the fact that the resistance levels at both points is approximately at the same price. There are other variations of these formaions which are known as “triple and quadruple bottom and top.” hold that the more tops or more bottoms are indicated on charts the greater the rally or the de- distribution and a major formation, bottom” then a rally or decline occurs. also Some authorities cline is apt to be. In order of regu- larity of appearance most common are the head and shoulders, common turn, the ascending bottom and double top. Mr R. W. Sehabacker of the B. C. Forbes Publishing Company, in a re- cent ‘book, gives striking examples of formations. The addi- these various tion of charts to the investment pro- gram is well worth the time it takes to make one’s own charts. Jay H. Petter. A A Could we but regard ourselves as interdependent, as nations that must trade with each other, that must lend to each other, that must trust one an- other, that must grin and take on the spirit of friendship, we faltering reciprocal would give courage to the voices of statesmen who see the course who are not enlightened public opinion to set their faces to the that them.—David Lawrence. we should traverse but emboldened yet by an horizon beckons isn’t ennobling. Poverty UNDER THE TOWER CLOC ON CAMPAU SQUARE BUSINESS INSURANCE is such a bank, The hest tuauvance fox your business is a connection with a strong bank which is ready with its support in emergen- cy, and its co-operation in the hour of opportunity. The GRAND RAPIDS SAVINGS BANK, STRONG enough to protect you, LARGE enough to serve you, SMALL enough to know you. We invite your account, Business or Personal. GRAND RAPIDS SAVINGS BANK “The Bank Where You Feel at Home” 17 Convenient Offices — 12 MICHIGAN TRADESMAN August 17, 1932 RETAIL GROCER Retail Grocers and Meat Dealers Associa- tion of Michigan. President—Paul Schmidt, Lansing. First Vice-President — Theodore J. Bathke, Petoskey. Second Vice-President — Randolph Eckert, Flint. Secretary — Herman Hanson, Grand Rapids. Treasurer—O. H. Bailey, Sr., Lansing. Directors—Holger Jorgenson, Muske- gon; L. V. Eberhard, Grand Rapids; John Lurie, Detroit; E. B. Hawley, Battle Creek; Ward Newman, Pontiac. To Face the Issues—Is Not That One Way Out? Discussion of credit as profitable if properly handled in a recent meeting brought this question from the floor: “Are not all accounts which range $12.50 to $15 or even $20 per month unprofitable? -Is not the service en- tailed more costly than the earnings?” The question evinced the tendency among all of us to generalize—to seek an easy classification which will save us from the labor of getting detailed facts and thinking those facts out in- to action. The answer obviously must be that some such accounts may be—probably are—unprofitable, while others pay their way and leave a net earnings behind them. Examination showed that this gro- cer does a strictly neighborhood busi- ness. He delivers within a limited circuit, hourly, all day. He has a fine store and makes money. But he was “beginning to think” that small ac- counts did not pay—that anything less than a $40 or $50 monthly account cost more than it was worth in ser- vice. . I looked him frankly in the eye as I said: “Why ask me, a stranger to your business? Why not find out definitely for yourself and act on that accurate information?” He looked a bit puzzled and hesi- tated, so I continued: “Did you ever sit down with your accounts and analyze them, going over each one in the light of your intimate knowledge of the habits of each customer, to de- termine whether they paid, and which among them paid?” He never had done that, of course. Not a grocer in a thousand does that, Yet what more logical process can we think of? I suggested to this grocer: “Go over every account you have. Take all the time needful. You have no job which can be more important than finding out whether you are making money on certain accounts, Put in several evenings on this job if you can find no time during the day. Then dili- gently make those accounts pay their way or weed them out.” “Why, weed them out, what do you mean? How can I do that?” As he spoke I could see the familiar expres- sion in his eyes of awe at the thought of possibly turning away or “offend- ing’ a customer. But in truth the process is the most logical, the most common sense in business, for it means cutting out loss and insuring profit. For why should any man serve anyone without com- pensation? Why should anyone work for another at his own expense? Why should you contribute your labor to any buyer of groceries and throw in part of your earnings from the re- mainder of your business for the privilege of so serving? If we pause to take in the purport of such questions, we can, I am sure, be- gin to sense the wisdom of them. We shall also gain a hint of where they point. Digging, now, into our accounts we find conditions which reveal a lot to any thinking man. Here is one—we had suspected it, but hardly realized its badness—running around $14 aver- zge in recent months, and it is made up of butter, cream, bread. There is hardly another item and_ deliveries have averaged once daily, often twice, sometimes three times. Our business has so rushed us that we had not noticed how Mrs. Atkins’ orders have fallen from assortments to these three items. Nothing in that kind of business, surely. What to do? We set that aside, our own question unanswered, for later consideration. Here, now, comes Mrs. Gunderson, wife of a moulder in the foundry. Her bill averages not more than $12.50, but it runs to rather well assored orders, given systematically two or _ three times weekly. She gives us no trouble, her orders are easy to assemble and her bill is paid in full promptly at the end of each month. No trouble to decide on that account. It pays its way and we want to con- tinue serving Mrs. Gunderson. So we go through a portion of the alphabet this ‘first night. It being 9:30, we want to quit for now, but here are several like the Atkins bill set aside. What to do? Why, gentlemen, there is just one course to follow. Ask each of those women to drop in as soon as conveni- ent and talk turkey to them. Show them plainly that the work of service is not paid for. Ask them where they do the remainder of their buying. Then suggest that they concentrate in our store—and try to tell them why. If that suggestion does not seem to bite —if it does not appear to interest them—if they resent any suggestion at all—just tell them quietly and courteously, but none the less firmly and conclusively that we cannot afford to continue the deal on such basis. “Would you talk that way to a cus- tomer?” asks this grocer with surprise and doubt in his face. “Indeed and why not?” is the answer. What is a gro- cer in business for? We know—or think we know. Then surely, if a cus- tomer is an expense, if service to her is a loss, where is the business sense in continuing it? A few—I warn you it will be few—- will get the idea and increase their orders. Most will either drop out quietly or get mad and quit in a huff or assume the high and mighty air, telling you that there are plenty of grocers eager to serve them. Bow, of course, acknowledge the truth of what they say, be polite, smile—but hold your ground without deviation. Either they must increase the size of their accounts—or systematize orders to conform with the assortment they buy —or do several things you find need- ful to make their business pay its way; or you do not care to serve them further. Make it plain, however, that you decline service because you can- not afford to serve longer. “But what will they say among their neighbors?” is your next fearful ques- tion. Reflect and you can answer it yourself. Those who are pleased with your goods and service are not to be driven from you by such gossip. Those who do not know you, hearing you “talked about” thus, are rather apt to try you some day. Finding you a perfectly good grocer, you have made a new customer for the old one—plus the ad- vantage that the new comes with some understanding of your business re- quirements. “Get folks to talk about you. Never mind what they say, so long as they talk,” is pretty sound philosophy. The point is, you are right, and right will win out with reasonable people. Reasonable people are the only ones worth having—the only ones out of whom you can make money and you are in business to make money—so get after the reasonable people and con- fine your efforts to them. For this is the main thing: that im- mediately you curtail expense and stop losses. Your own time and ef- forts and-that of all your staff can now be devoted to better service to your paving trade. You can devote your time to building and solidifying a rcally profitable clientele. Nothing is ever lost by honest self-assertion, standing for your rights with sound sense. But everything is apt to be gained thereby. Try it. It works. I know. Paul Findlay. The Superiority of— Far too many salesmen are going after business firmly convinced that they will not meet with success. A good policy: Use your ability to sell the customer “confidence” that im- provement is coming. Show him that it is just as important to build up in- ventories now with low-priced mer- chandise as it was back in 1929 to see that high-priced supplies were liqui- dated. Conditions indicate that the turning point in sales is not far dis- tant and present prices will not per- sist after the turn has come. Later, customers will thank you for getting them to buy at to-day’s low levels.— Roger W. Babson. A popular seller! POSTMA BISCUIT COMPANY Grand Rapids, Michigan 2 CAKES 5¢ RED‘STAR YEAST ne STAR Compressed Yeast is the result of over 47 years of re- search and manufacturing experience. It is Rich in Vitamins and being a cereal product its Purity and Uniformity is unquestioned. The freshness of RED STAR YEAST is assured by regular deliveries to you in sanitary foil wrappers. 20c A DOZEN (Delivered) YOUR PROFIT is 50% on cost selling at 2 cakes for 5c Our Branch in or near your city guarantees a Fresh Supply RED STAR YEAST & PRODUCTS CO. Main Office - Milwaukee, Wisc. Detroit Branch—1234 W. Fort St. Grand Rapids Branch—618 Division Ave.. 8. ** STRICTLY INDEPENDENT—SINCE 1882 *¥* WHOLE ey: 04 )>)>] De A SD There's sunny eT in every bite..... STOCK THEM for PROFIT! Mea Mae eT Crs: et VALLEY CITY MILLING CO. CTT Mey Tiere Portland, MeN art att secre qr ~cnessereneranersneenenoneseensnsninia Acti pe = REDE LEE LITE ey ai Bs ecareteeecnees qe scnareneremncessnesrcenccasasis Batis eae anemia RS sti ee RTO IES Nn August 17, 1932 MEAT DEALER Michigan State Association of Retail Meat Merchants. President—Frank Cornell, Grand Rapids Vice-Pres.—_E Y. Abbott, Flint. Secretary—E. J. La Rose, Detroit. Treasurer—Pius Goedecke, Detroit. Next meeting will be held in Grand Rapids, date not decided. Members Get Their Money’s Worth at Cleveland. How are the retail meat dealers’ as- sociations carrying on these days? Here is the story of the Cleveland organization as told by Secretary George Bubel. He says: “Cleveland maintains a full time secretary, a stenographer, an Office, its own fully equipped club rooms and, along with the services rendered, it must be admitted that as a whole it has been a job well done in a period of depression. The service we ren- der is worth many times the annual membership dues yet it is not un- common for our members, or those we solicit, to ask what we do. It is too bad that the greater portion of our meat dealers, not alone in Cleve- land but over the entire Nation have not learned the lesson and consequenc- es of isolated individualism and recog- nized the values of co-operation and organization. “The Cleveland organization ren- ders a real service to its membership for the meager sum of $12 per year, as follows: “We sell ice coupon books at a sav- ing of $5 for every 5,000 pounds of ice used. “We make, in our own Office, win- dow posters and streamers, tailor- made to members’ own specifications and worded cpoy, 14 x 22 inches in size, in two colors, for the meager sum of 5 cents each; mimeographed postal cards or letters for direct mail adver- tising at no charge at all; compose, type and mail their correspondence regardless of the nature or body of same, “Maintain a collection agency, free of charge, to handle members’ bad accounts. “Supply hired help through our em- ployment bureau without the cost of even a telephone call. “Buy outright the meats necessary to put on two cutting tests a month and give them the blackboard work with it. “Eliminate unfair competition and fake advertising regardless of the of- fender, be he large or small. “Scrutinize the activities of our legislative body so that our meat mer- chants will not be mere revenue pro- ducers for politicians to squander and spend. “Give them insurance and adjust- ment service. “Bargain for anything they need, whether it be a radio or an automo- bile tire. “In the past year we fought two calendar concerns at a saving of $70 for two members. “Taught book-keeping, took inven- tories, played detective, supervised stores, analyzed their ‘business, and have done and will do anything with- in reason. “Due to the lack of financial sup- port, the Merchants and Consumers’ Protective Alliance, a subsidiary or- ganization of the Cleveland Associa- MICHIGAN TRADESMAN tion, was compelled to cease its radio broadcasts against the chain stores. These broadcasts were on the air for almost two years. Eighty hours of continuous talk went through the microphone at a total expenditure of $28,000. “There is at present a movement on in Cleveland to pass legislation to compel poultry inspection with a grad- ing service and stipulations regulating the sale, grading and advertising of poultry. Through our efforts, in co- operation with the grocers, we suc- ceeded in persuading the Associated Charities to give to the individual merchant a portion of the food busi- ness for the poor, instead of all to the chain stores. This will total a million dollars for a year. “We are now working on a plan of co-operative advertising. Only those merchants that operate a clean, up-to- date market will be eligible to mem- bership. Standard commodities only will be advertised. “We are staging a war on the linen concerns which supply butcher linens to the retailers. “The chains are having their trouhles. A. & P. closed 60 meat markets in six months; Kroger, 40.” 2-2 Death of Former Allegan Grocer. Following a long period of failing health, Frank H. Green, of Allegan, seventy-one years.of age, passed away in his home Monday night. He was born in this city in 1860. At the early age of ten years Mr. Green began his business career as a peddler of news- papers. When only fourteen he pur- chased a carload of coal from Pennsyl- vania and sold it in comparatively small lots to Allegan residents and business houses. Later he was gen- eral manager of the Grange store at the time the late Albert Stegeman and his efficient wife were its proprietors. Just prior to the Allegan fire Mr. Green operated a feed concern, aban- doning this to conduct a grocery on Hubbard street, which he owned and operated thirty-seven years, most of the time having for a partner in this business a brother, Charles Green. As a side line he conducted another busi- ness, dealing in coal, cement and land plaster with storage houses on Depot hill. This coal line he sold later to Thomas Cook, of Allegan. He also was the owner of a large and very productive fruit farm in Ganges town- ship and, after retiring from active business, which he did ten years ago, he passed his summers at his farm, at- tending to the sales part of the project. - He was stricken about three years ago, since which time he has been very poorly.—Allegan Gazette. —_—_---.____ Dangers To Health From Food Sold on Streets. With the multiplicity of ice cream, soft drink and sandwich vendors crowding street corners and lining the highways in unprecedented numbers, all unhygienic food and drink dis- pensers, whether in the open or behind the soda fountain counter, are a posi- tive and active menace to health, es- pecially at this time of year. The chief danger is not in the drink or food, but in the personal habits of the one who sells it for immediate con- sumption, This warning is based upon the typhoid fever situation. When a care- less typhoid carrier handles sandwich- es, ice cream cones, cracked ice for drinking glasses and the like just be- fore serving, the value of all previous sanitary precautions is destroyed. Using a drinking straw for sanitary reasons is useless if the clerk who passes it to you with soiled fingers is a typhoid carrier. This appears to be a typhoid-fever year. Cases are com- ing from carriers. A carrier who dis- penses food or drink is dangerous to health. The vendors are too numerous to permit an examination of each by the health authorities. People must ex- ercise reasonable precaution on their own initiative if they are to escape danger. Andy Hall, Director of Public Health. ——_»+-+____ A new dry glue, for laminating woods, metals, etc., is made in thin, transparent sheets, glues in ten minutes through heat and _ pressure. The bond is described as_ strong, flexible, water-proof, fire-resistant, non-corrosive, fungus-proof. ——__> + 2 Boys always make out what the big words mean if they’re on a circus poster. 13 Ease is pleasantest after pain. Store, Offices & Restaurant G.R.STORE FIXTURE CO. 7 lonia Ave., N. W. Phone 86027 FRIGIDAIRE ELECTRIC REFRIGERATING SYSTEMS Pp RODUCT OF GENERAL moror WITH FAMOUS COLD 8 CONTROL AND HYDRATOR All Models on Display at Showroom F. C. MATTHEWS & CO. 18 E. Fulton St. Phone 93249 ‘a hundred table needs uperiority such as only Hekman Bakers parf 4 Crackers Biscutla rand Rapids, Mich, The Supreme Achievement in Cracker Baking 14 HARDWARE Michigan Retall Hardware Association. President—Chas. H. Sutton, Howell. Secretary—Harold W. Bervig. Treasurer—William Moore, Detroit. Making Use of the Fall Fair Exhibit. At this season of the year, the hard- ware dealer will be pondering whether or not a fall fair exhibit 1s worth while. The question is one which can’t be answered “Yes” or “No”; for the value of the fall fair exhibit de- pends to a large extent on the hard- ware dealer himself, the way in which he handles the exhibit, the lines he features and the public he desires to reach. For a dealer who handles farm im- plements and whose customers are al- most entirely farmers, the fall fair ex- hibit is not merely desirable, but prac- tically necessary. The fall fair repre- sents the great gathering place for the farmers; and consequently it repre- sents also an excellent opportunity for the dealer tc introduce himself, his stere and his goods to a large number of prospective customers. Even where, say, only 50 per cent. of the dealer’s customers are rural, this still holds good. If you handle implements, here is a point te remember. The fall fair is a chance ic ‘ntroduce your new lines to your country customers. Here is where it pays the dealer to know what cevelopments are taking place in the agricultural industry. Have any new crops ‘been introduced, or have new and more efficient methods been evolved for handling the old crops. Keep in touch with what is going on; if new crops are developed, discover and introduce the implements they re- quire; if new and improved imple- ments are put on the market for handling the staple crops introduce those implements also. Do not wait for your customers to ask you why you aren’t handling the things they need. Apart from implements, however, the fall fair gives the dealer an ex- cellent means of bringing many regu- lar lines to the attention of both rural and urban customers. For instance, ranges and heaters can be shown to advantage. Paints and paint specialties are worth featuring. Washing machines, roofiing, fencing and many similar lines can be played up. A display of this sort should, how- ever, be more than a mere showing of goods you want to sell. As a rule, your fall fair continues three or four days, with the first day for setting up the exhibits and the last day for dis- mantling them. The time is limited. So, sometimes, is your space. Accord- ingly, you should select the lines you are going to feature on the basis of their likelihood to appeal to the sort of people who will attend the fall fair. You should aim to get the biggest possible returns in direct and prospec- tive sales and in new customers from your fall fair showing. This means that you should make careful preparation. Now and then a hardware dealer will suddenly decide to put in a fall fair display, secure at the last minute the least desirable lo- cation in the main building, hurriedly throw together a display of some sort, put an untrained junior clerk in charge MICHIGAN TRADESMAN because nobody else can be spared from the store—and then wonder why a fall fair display doesn’t get more results. The shrewd dealer arranges well in advance for a good location. He decides what lines to feature. Then he plans his exhibit quite as carefully as he planned the best hardware window display he ever put together. He con- siders the matter of lighting, the sort of background his display requires, the fixtures or forms necessary to show the goods. He starts to put the display together in plenty of time to have it completed properly before the crowd begins to come. And _ having done all this, he takes charge of it himself, with his most capable sales- man as an alternate. chance to meet a very large number of people often more than he will meet inside his store in many months. Naturally, it doesn’t pay to delegate so import- ant a responsibility to a clerk whose capacity for such missionary work is still undeveloped. The exhibit is his big Wherever possible, goods should be demonstrated. This of course depends upon the available facilities and the amount of space. It is good to show your new range; but it is better, if it can be set up and connected, to show it in action, and to distribute little cookies to the womenfolk from the country. Paints can be demonstrated. So can washing machines, and many other hardware lines. Quite often it is a good stunt, when you can’t dem- onstrate your range, to show a model kitchen, with the range as a feature helped out by a comprehensive line of kitchen utensils. But you are not just showing some- thing. You are getting a line on peo- ple who are interested. A dealer is apt to fall into an easy routine of shaking hands, greeting people, and handing out an advertising booklet. You should go further. Ask questions —tactfully, of course. Find out which of the various lines you are showing interests the individual. Then get his name and address, and put it down on your prospect list. Your fall fair exhibit properly handled, should give you a line on a large number of stove, paint and im- plement prospects, to be followed up later by direct-by-mail advertising, telephone calls or a personal canvass. If the people who come to your fall fair booth are regular customers, you are of course meeting old friends. But you will meet a lot of strangers; peo- ple who perhaps have never been in your store. Give them the address, and invite them to come in and look over the full line of ranges or get esti- mates and suggestions in regard to the paint job they contemplate. The opportunity is a good one to hand out advertising matter. Your arrangements for the fall fair exhibit should include arrangements for a sup- ply of stove and implement booklets and advertising matter, paint literature, color cards and similar material. In this connection, intelligent dis- tribution is important. There are at every fall fair hosts of children, eager to accumulate bright-hued advertising booklets of all sorts. As a rule the booklets are dropped before the youngsters leave the grounds. One dealer, appreciating the waste, sent the children about their business with a peremptory “No,” or an equal- ly mandatory, “Get out of here.” But another dealer said: “Say, sonny, I’ve got something for you. Just give me your name, address and birthdate—and the school you at- tend. Well,” when the information was given, “here’s a button with your school cobors.”” And in return for a few hundred relatively cheap buttons, he got a mailing list that, in the next year, doubled his regular saies of pocket knives, Scout outfits, skates and similar birthday gifts. Victor Lauriston. —_++.—___ Steam-Powered Planes. Engineers have, been working for some time on the problem of applying steam power to aircraft. Reports from Cleveland state that progress has reached the point of actual test in flight. There has been devised a steam turbine of exceptional efficiency, fired by furnace oil, which may initiate a new era in airplane design. It may do so because it may provide a new set of components for the de- signers. A steam engine is different in so many respects from the gasoline motor that a new type of aircraft might be designed around it. The steam power plant, for example, has a low fire risk, a low operating cost and is comparatively quiet in opera- tion. Its power possibilities are very great, but are easily controlled, so that a superplane driven by steam power would be hardly more complicated in its mechanisms than a small craft. The largest planes of to-day require as many motors as propellers, but it may be assumed that a single steam power plant could provide power for multiple propellers. Other advantages claimed include the simplification of the lubri- cating problem and the elimination of motor vibration, an important factor in airplane design and in respect to safe operation and maintenance. Gasoline motors have been vastly improved because of the demands of aviation so that the automobile of to- day is definitely in debt to the air- plane. It is possible that the steam engine of industry and ordinary trans- portation will be equally affected by whatever success is achieved in adapt- August 17, 1932 ting steam power to the flying ma- chine. And For Old News. Here’s another interesting new use for a material already in existence. This is a new packing material for bottles, from catsup to ginger ale. The material itself, strange as it may sound to some of us, is old newspapers ground up and, while wet, mashed down into a pulp which can be mold- ed. For bottle packing, this pulp board is molded into a tray which precisely fits the contours of several bottles, laid flat in alternating directions. Two or three trays can be laid one on top of another to fill a carton. This same material has previously been used for molded egg packing and for transportation of radio tubes. Advantages claimed for the new bot- tle packing: greater attractiveness in the appearance of the package, con- siderable saving in weight, and a re- duction in cost of packing. It is an advantage to the grocer, too, because he can lift out a tray of three or four bottles for separate sale, and wrap it as a unit safe and convenient for the customer to Carry. —_——_+> >. ____ A Business Man’s Philosophy. In an address C. F. Kettering of General Motors Corporation observed that change is incessant and that those who wait for things to “settle down” will wait in vain. “All the way along the road of life people are looking for park benches where they can sit down and rest,” he said. “There is only one place where there are any park benches, and that is immediately in front of the under- taker’s office.” He asked his audience to remember that 2,500,000 people are born in this country every year. In ten years 25,- 000,000 new people come in who know nothing of what the older generation thought was good or bad. At twenty- six, there are aS many people younger than ourselves as older. At forty, 80 per cent. of the people are younger. Those who serve these young people must have their new point of view. They must be willing to scrap old ideas, old methods, old ways. That is the price of progress. William Feather. —_—__» ++ How is a boy to select his career who hasn’t any decision? And there are thousands of them. Wholesale Only. 342 MARKET ST., S. W. Manufacturers and Distributors of SHEET METAL ROOFING AND FURNACE SUPPLIES, TUNCAN IRON SHEETS, EAVETROUGH, CONDUCTOR PIPE AND FITTINGS. We Protect our Dealers. THE BEHLER-YOUNG CO. (SAME DAY SHIPPERS) GRAND RAPIDS, MICH. DAILY OVER-NIGHT. Associated Truck Lines, GRAND RAPIDS GENERAL OFFICE 215 Oakes St., S. W. Grand Rapids, Mich. Phone 9-3307 CHICAGO---GRAND RAPIDS ROUTE Merchant Freight Transportation with Store Door Service. Direct connection for all points in Michigan via Southern Mich. Trans. Co. MOTOR EXPRESS COMPANY Michigan Public Utilities Commission Permit No. 157 All shipments insured. Consolidated Freight Co., CHICAGO TERMINAL 1235 West 21st St. PHONES CANal 6970 - 6971 - 6972 as as August 17, 1932 MICHIGAN TRADESMAN 15 DRY GOODS Michigan Retail Dry Goods Association. President—Geo. C. Pratt, Grand Rapids. First Vice-President—Thomas P. Pit- kethly, Flint. Second Vice-President—Paul L. Proud, Ann Arbor. Secretary-Treasurer—Clare R. Sperry, Port Huron. Manager—Jason E. Hammond, Lansing. May Drop Amtorg Rug Complaint. Improvements in the design, color and quality of Oriental rugs shipped here will be sought by members of the Oriental Rug Importers’ Association, met last week at the Prince George Hotel, New York, to discuss methods for increasing the demand for imported floor coverings. Agree- ing that general ‘business conditions were largely responsible for the de- pressed market, the importers indi- cated they will drop their attempts to have the United States Tariff Com- mission act to bar Amtorg Trading Corporation shipments. It was indi- cated in the trade that a blanket in- crease in rug duties would injure the entire industry and also that it would be impossible to inveke provisions of the anti-dumping law against the Soviet because of the difficulty of es- tablishing a home market value for Persian rugs in Russia. who a Denims Again Advanced by Mills. Another advance of % cent per yard on denims, the second announced this week, was put into effect last Fri- day by the Cone Export and Commis- sion Co. and other producers in the market. The price on a basis of the 28 inch, 2.20 yard construction was in- creased from 8 to 8% cents per yard. The mills, in explaining the advance, pointed out that the higher price of cotton made the price established on Monday for August, September and October deliveries out of line with costs. Active trading has marked the denim market since late last week and the mills are convinced the additional price advance will not retard the pres- ent buying movement. —_—_2+~++___ Small Houseware Orders Up. Orders for small housewares and kitchen equipment for early Fall pro- motional events increased last week. Demand for kitchen items to retail in the 5 to 50 cent ranges is the largest since last Fall, one producer said, In- terest in regular Fall merchandise in- creased, but there was little actual buying. Manufacturers are going to unusual lengths to offer new items, be- lieving that volume business will be done only on exceptional products. One manufacturer plans to promote a new line of kitchen cutlery for regu- lar Fall sales, featuring a composition instead of the usual enameled wood handle, The new article is expected to retail at 10 to 25 cents. ———_»+>___ Hollow Ware Sales Goods Wanted. “A Jarge number of hollow ware buy- ers are in the market placing orders for sales merchandise for immediate delivery. Despite the sharp gain in silver prices, buyers show little inter- est in goods for future shipment. The majority feel that sterling silver hol- low ware producers will not change present quotations before holiday buy- ing is completed by the stores. Pewter beverage sets, which include a pitcher tray and six goblets, are popular sales items. The sets are ordered freely as sales items to retail at $4. In plated goods, the $7.50 and $10 retail brackets are selling in slightly better volume than in previous weeks. ——__ +e Fabric Hats in Good Demand. Expanding orders for Fall millinery, particularly fabric hats made of the same weaves which are in active de- mand reported. The call has covered velvet, rough crepe and light woolen types. At the same time the felt hat was reported as like- ly to show a gain with the advance of the 3rimmed hats are out- standing at the moment, but there was said to be a growing trend toward turbans and toques. Black and the new browns dominate in color pref- erence. for dresses, is season. ——_+ +> ___ Report on Hosiery Defect Causes. Six reasons for the appearance ot two-tone effects in hosiery are given in a report made public last week by the raw silk committee of the National Association of Hosiery and Under- wear Manufacturers. These included differences due to color of the silk, number of courses, twist, size of thread and also to the use of old silk and silk from different throwsters. The Association also announced that it is developing a simplified manual on the essentials of unit cost accounting for distribution to its members. o-oo Cover Initial Glove Requirements. Retailers have covered initial re- quirements of both kid and_ fabric gloves in a fair way. Volume business has tended to concentrate on four and five button styles, having applique ef- fects. Longer gloves for afternoon and sports wear are also sought, with attention given numbers having five inch flares. Some dealers this season add a $1.95 retailer, but good volume is anticipated in types at $2.95 and above. Fabric gloves figured in the $1 and $1.75 retail ranges. Black is outstanding, with color preference stressing new browns, navy and the white tones. ———-~s2>->_—_- Peerless Restores Blanket Price. A new phase of the competitive situation im the blanket field was open- ed when the Mill Associates, Inc., sell- ing representatives for Peerless blan- kets, announced restoration of the $2.65 price on all-wool 3% pound, 66x 80 inch blankets. The new price, effec- tive Aug. 13, is an advance of 30 cents. An advance to $3.25 was also an- nounced on the 4 pound 72x84 all- wool blanket from a former price of around $2.90. Blanket mills included in an organization for stabilization of the market met and decided to adhere to previous prices on blankets. a Early Merchandise Tests Fewer. Tests of merchandise for the Fall season have not yet come in in the volume expected, although the number of items received this week has shown a gain over last week. The delay is attributed largely to the slowness with which manufacturers are developing preparations for the coming season. In recent yeats, this month has seen a sharp pickup in the number of items received for tests. . The impetus given the testing movement earlier in the Summer is expected to reassert itself as the season advances, comments in- dicated. —___ + <.__- Gold Effects Lead Novel Jewelry. Owing to the strong Fall favor for blacks and browns, gold novelty jewelry are outselling silver in a two-to-one ratio. Marcasite, rhine- stone and pearl are outstanding in the trimmings used, with and ‘bracelets having the bulk of the de- mand. Hinged bracelets are being bought for day wear, with the flexible types preferred for evening. Pins and clips are sought as dress ornaments. The sale of earrings for both day and evening wear is expected to show a gain, with stress placed on new button types. finishes in necklaces Glass Demand Continues Slow. Except for partial resumption in glassware factories, the general manu- facturing situation in the glass indus- tries shows few hopeful signs of im- provement. Until the better demand makes itself felt, manufacturers are sticking close to their policy of not anticipating requirements. Stocks everywhere are at the lowest minimum and the multiplicity of small orders is greater than it was last year at this Demand for flat glass shows no Fairly active production time. signs of life. and shipments continue in the glass container field. The prompt. prolific worker invariably is pany, without delay. service for a lifetime. MICHIGAN BELL TELEPHONE CO. FIRE! but the TELEPHONE brings help instantly HEN fire threatens the lives of loved ones, or valuable property that represents the savings of a lifetime, the telephone will summon aid immediately, day or night. Each year, in Michigan alone, thousands of fires are reported by telephone. The use of the tele- phone to report fires has aided materially in reducing loss of life and property. Whatever the emergency, your telephone is PRICELESS PROTECTION, enabling you to summon doctor, firemen, police, or service com- JUST one telephone call in an emergency may be worth the cost of your telephone GRAND RAPIDS PAPER Box Co. Manufacturers of SET UP and FOLDING PAPER BOXES SPECIAL DIE CUTTING AND MOUNTING G R AN D a ae ae DBS, Mi C HIGAN HOTEL DEPARTMENT Decadence of the Old-Fashioned One- Family Home. Los Angeles, Aug. 13—In a letter from my good friend W. F. Jenkins, formerly owner of Hotel Western, 3ig Rapids, but more recently man- ager of Hotel Knight, Ashland, Wis- consin, I am advised that Will. Rick, formerly operator of Hotel Benton, Benton Harbor, has purchased the Ashland property, and took possession of same as of August first. From Mr. Jenkins’ letter I glean that the Hotel Knight is doing an exceptionally good business, everything considered, which is a good starter for the Ricks. Mr. Jenkins is still on the job, but intimates that he is hopeful of re-entering the Michigan field. I will never feel quite happy until he does. The Hotel World, in commenting on a statement recently made in the metropolitan newspapers, by a noted architect, as to the decadence of the old-fashioned one-family home, sug- gests that there is “more privacy in the home hotel,” a point I have made in these columns on several occasions. The present day home dweller is such in name only. He does not want a home, such as old-timers tried to es- tablish, because if he desires privacy, he no longer secures it there, and “the most ideal mode of living is to be found in the new concept of the col- lective house—the hotel—where we are freed from the drudgery of house- keeping.” The conditions which creat- ed the one-family home, particularly those of isolation, are steadily dis- appearing. Because of economy of construction, the multiple-home pro- vides for the poor of the cities the only homes they can afford to occupy, while at the same time providing for the wealthy the utmost of luxury and convenience. Between the two ex- tremes, the home as it was once known is being steadily pressed out of ex- istence, except, of course in the strict- ly rural districts. Obviously, the pres- ent depression has checked the flow of the better class American citizen into the sort of multiple-homes they would like to occupy, but when the financial skies brighten those idealists who see in the disappearance of the one-family home an evil omen, will! have plenty of time to “view with alarm” the increased demand for the comforts and real economies of the apartment and the residential hotel, which may safely be regarded as the home of the future for the discrimin- ating American. In other words, the “cliff-dwellers” had the right vision. That Senator from Maine who wrote a grape juice house that he “came from a rock-ribbed prohibition state, and was just as loyal to the prohibition element as some of the Southern Democrats are to the Dem- ocratic party; that a majority of con- gressmen and senators feel as I do, but naven’t the moral courage to get up and vote their sentiments,’ does not, to my mind, squarely fcae the issue. There are a lot of Congress- men—several of them from Michigan —whec are by no means total abstain- ers, who were elected by prohibition votes and I cannot see why they should not represent their constituents, whether they are voting on the booze question or asking for an increase in the tariff on alfalfa. The time for them to declare themselves is before the ballot is cast, or keep quiet ever atter. The American Medical Association, in annual convention last month, cer- tainly came out in the open and dis- cussed the matter of medical and surgical charges without mincing mat- ters. A majority of the members took the position that the present custom “ is rotten to the core, and if persisted MICHIGAN TRADESMAN in would bring forth regulatory gov- rnment control of fees, and this ap- plies also to hospital service and even down to the petty charges of phar- macists. I should say that this would be going pretty far, but recently I was cemmandeered by a friend of mine who asked me to accompany him to a cer- tain hospital to arrange for a contem- plated operation, and the high-jacking methods applied were at least interest- ing if not appalling. The patient thought he had appendicitis, and the surgeon who compelled him to an ex- pense of $35 for an X-ray, agreed with him, though for the life of me did I see anything in the picture which would denote anything but “cloudy weather.” Then the cost of operation was fixed at a fabulous sum, up in the thousands. Hospital service was on the same plane. At my suggestion we ad- journed to a free clinic, and acting on the appendicitis theory, he was offered relief and two weeks in the hospital for a trifle over a hundred dollars. The cperation was a success,. but it was fer bowel strangulation instead of ap- pendicitis. Of course this was an ex- ceptional case, but the custom of mak- ing the cost of operations basic on the patient’s financial status, is an ever present one, although there is abso- lutely no responsibility of any sort, the victim assuming all the risk. Asa rule physicians are not over paid, but there are the exceptions I speak of. Then there is the pharmacist, not sat- isfied with enjoying the profits in various lines of trade, has his cypher code advising his fellow druggist just how much to charge for filling cer- tain prescriptions, and the physicians who expect a commission on same. Some years ago a hotel operator conceived the idea of issuing credit cards to those who desired to estab- lish a credit with his hotel, and as the idea was adopted by many others, most of whom had their trials and tribulations. For instance, some of them thought it would make a hit if they would send out a bunch of cards to prospective customers as well, re- sulting in the filing of many of them by irresponsibles, and a consequent shower of ‘bad checks. These with the regulars who occasionally go wrong, proved to be no joke. The moment the hotel man decides that he will cash personal checks for nobody, and re- quire those with other forms of re- mittances to identify themselves, he may ‘be said to have arrived mentally. Somebody asks: “What constitutes a hotel day?” Who knows? Most ho- tels have what they call a “check out” hour, and the day ends with it, no matter what time the guest may have checked in. In some it is, say, 6 p. m. If the guest retains his room after that hour, he is asked to pay for an extra day. If his train does not leave until evening, he is dead sure to retain his room until that hour, even if he has no use for it. There may be a bunch of people who may be waiting for rooms at that ‘hour, or they may have gone to other hotels and found what they wanted. But the man who had the room, knew custom allowed him to retain it until the prescribed hour and he had no thought of the poor devil who had been hanging around all day waiting for an opportunity to check in. All of which could be avoid- ed if the management would establish a system, of rebating a part of the charge to the guest who checked out at 9 a. m., being through with his room at that time, but standing on his right to retain it until the later hour. Ten per cent. on a $5 room would pay for the occupant’s ‘breakfast, and he would, in nine cases out Of ten, avail himself of it. The incomer would not question the rate if his bill was ad- vanced to the same extent. This plan was in vogue in the Planters’ Hotel, St. Louis, for many years and the Weavers, practical hotel men, assured me on several occasions that it was feasible. A Chinese restaurant in London is featuring a new delicacy in the form of eggs which have been buried un- derground for twenty years, and do not require any cooking before eating. For people who are a trifle finicky about their fresh eggs, this ought to make a decided hit. It is from among this class that the Chinese “joint” se- cures most of its patrons. Mrs. Anita M. Baldwin, multi- millionaire daughter of the late “Lucky” Baldwin, says she is being driven out of the country by taxes, administration policies, racketeers, kidnappers and gangsters. She plans to go to Canada. She says: “In spite of careful investments my holdings have dwindled in value from $35,000,000 to $15,000,000, and yet there are people here who actually take the re-election of President Hoover seriously.” Busi- ness methods in high places are dis- honest, she claims, and I guess she would find some backers for this state- ment. The police commission of Los Angeles have definitely decided that hereafter their minions shall obey the law and they have issued a radical or- der to the effect that any officer who effects an entrance to a private home without a search warrant shall “walk the plank.” This was brought about through the disastrous termination of several suits for damages against the city, wherein complainans were award- ed verdicts because the officers had overlooked this formality. And, strange as it may seem, the head of the anti- saloon league has acquiesced in this determination to hereafter keep out of trouble. The constitution of California is almost a replica of the National document and the right to hold in- violate he sanctity of the home, is go- ing to be strictly adhered to in the future. Hence the thrifty indivdual may even utilize the blossom of the dandelion in preparing his spring tonic, and will not be subject to the interference of some booze fighting police “bull” who might otherwise come in, and, by inference, threaten him with consignment to the “wicked place,” or extract sustenance from his wallet. A very interesting and_ sensible document is offered by President Brewer, of the Hotel Pantlind organ- ization. Because of depleted earnings this institution is unable to meet pres- ent fixed charges, a condition troubling a lot of similar institutions. Instead of making arrangements for an easy fall into the hands of a receiver, Mr. Brewer appeals to the loyalty of the bond, stock and claim holders, to be patient for a bit. I will be much dis- appointed if they do not accept his point of view. The Detriot Hotel Association seems to be pretty thoroughly organ- ized on the proposition of tax reduc- tion, as well as the question of over- charge on telephone service, which ought to result, in due time, in sub- stantial results. In view of the for- mal endorsement of the tax reduction program, which it is estimated will re- duce the burdens of the public very appreciably, it is expected the hotel contingent will find their efforts well worth while. Warm Friend Tavern Holland, Mich. Is truly a friend to all travelers. All room and meal rates very reasonable. Free private parking space. GEO. W. DAUCHY, Mgr. August 17, 1932 Hotel and Restaurant Equipment H. Leonard & Sons 38-44 Fulton St., W. GRAND RAPIDS, MICH. CODY HOTEL GRAND RAPIDS RATES—$1.50 up without bath. $2.50 up with bath. €AFETERIA IN CONNECTION “A MAN IS KNOWN BY THE COMPANY HE KEEPS” That is why LEADERS of Business and Society make their head- quarters at the PANTLIND HOTEL “An entire city block of Hospitality” GRAND RAPIDS, MICH. Rooms $2.25 and up. Cafeteria ote Sandwich Shop MORTON HOTEL Grand Rapids’ Newest Hotel 400 Rooms “i 400 Baths RATES $2.50 and up per day. Park Place Hotel Traverse City Rates Reasonable—Service Superb Location Admirable. GEO. ANDERSON, Mgr. ALBERT J. ROKOS, Ass’t Mgr. = — New Hotel Elliott STURGIS, MICH. 50 Baths 50 Running Water European D. J. GEROW, Prop. we Occidental Hotel FIRE PROOF CENTRALLY LOCATED Rates $2.00 and up EDWARD R. SWETT, Mgr. Muskegon “fe Michigan Columbia Hotel KALAMAZOO Good Place To Tie To “We are always, mindful of our responsibility to the pub- lic and are in full apprecia- tion of the esteem its generous patronage implies.” HOTEL ROWE Grand Rapids, Michigan. ERNEST W. NEIR, Receiver. - . August 17, 1932 MICHIGAN TRADESMAN 17 A recent issue of the Hotel World- Review contains a very interesting write-up of our good friend Thorvald Aagaard, manager of the Battle Creek Sanitarium, from the pen of a mutual friend, H. L. Lawson. Mr, Aagaard enjoys the acquaintance of every mem- ber of the fraternity in Michigan and is a valuable adherent of the State As- sociation. The Wisconsin Hotel Association, of which my friend Herman Kletsch, manager of the Republican House, Milwaukee, is secretary, and has been ever since I can remember, is organ- izing a permanent advertising bureau, for the purpose of enticing tourist trade in that direction. This will be a very good thing provided, always, that the right kind of advertising methods are employed. Fred. Doherty, proprietor of Hotel Doherty, Clare, and president of the Micl “gan Hotel Association, has pro- vided a loving cup trophy which is to be given to the winner of the Twin Elms Golf Club championship, in his own home town this summer. The moratorium proposition of Presi- dent Joseph Brewer, in the affairs of Hotel Pantlind, seems to have struck a popular chord with the interested in- vestors, a large majority of whom have accepted same. The Italian hotel owner must live a charmed existence. According to all reports he is subected to twenty- one federal taxes, twenty-five pro- vincial and municipal taxes, besides various semi-voluntary contributions such as all hotel men are familiar with. James H. Kane, former manager of Hotel Auditorium, Cleveland, is the newly appointed manager of Webster Hall, Detroit, succeeding David J. Martin. The many friends of Charles H. Stevenson, owner of Hotel Stevenson, Detroit, and a former president of the Michigan Hotel Association, will be grieved to learn that he recently suf- fered a severe nervous breakdown and is confined to a local hospital where it is expected he will be compelled to remain for some time. A. M. Larson, of Muskegon, for many years an officer of the Michigan Tourist and Resort Association, passed away last week, after a lingering ill- ness. The eighteen day diet propaganda does not seem to be popular with either the hotels or physicians, If the hotel is operated on the American plan, there will be little inclination toward dietary achievements iby its guests, but there are some people who seem to think that economy in eating is the real mission in this life. If they persist in it they will without a great deal of delay be transported to that realm where eating is popularly sup- posed to not be an achievement either. Edward B. Hoffman, formerly pro- prietor of Hotel Wildermuth, Owosso, passed away in that city last week at the age of 72. Mr. Hoffman came to Owosso in 1909 after traveling out of Chicago for many years. For nine years he operated Hotel Wildermuth, retiring a few years ago. Chicago and Philadelphia may have worlds’ fairs for a season, but Los Angeles has an exposition which goes on forever. It was re-dedicated by the governor a few days ago. It is located in what is known as Exposition Park, but thousands pass through the city annually without knowing a_ thing about it, though its displays are most wonderful. A visitor can see Cali- fornia without turning a wheel. In- deed, he can almost take an entire vacation and sleep at home every night, and yet “see California first’ without ants in the butter, sand in the sugar or sunburn. One of the striking fea- tures is Los Angeles in replica. It is not just something in paint on the wall. The buildings are acutally built into the picture. The minutest detail of every part is worked out in actual material used. Los Angeles harbor and the city in the distance are pre- sented in the same way. The break- water is there and the battleships ride the waves. Every once in a while somebody who is not financially interested in the operation of hotels and _ restaurants bursts forth in song—or rage—and talks about the Jesse James in that line of industry. Even in their palm- iest davs ,the food dispensers never made even a small percentage of the profits you find in almost any other line of business. You will find the shoe man combining fifty cents worth of leather with a dollar’s worth of elbow grease and working off the product for fourteen dollars and nothing is heard of it: or the medicine dispenser packing away three cents worth of ingredients in a tin can and offering it for a stingy dollar. And then there is the bootleg—well we won't go any further. Of course, it is true that cow meat, in the cow, is probably worth two cents per pound: with the packer, sixty; the retailer, ninety, and the platter in the restau- rant, $2.50, but it is well to bear in mind that the transportation company takes the first grab, and then there is the organized banditry in the kitchen which picks out the succulent portions for “home” consumption, so that when the guest has absorbed and paid for the dainty morsel finally peddled out to him there has been no wonderful margin of profit for the individual or concern which undertakes to “feed the brute.” There are mergers and combinations in every trade and industry. No busi- ness is either too large or too small to escape the attention of the trained blenders. The day is near at hand when the hot dog distribution of the country will be in the keeping of some massive corporation which will have its uniformed representatives on hand wherever two or three human beings are assembled for sport or play. A melding of the hot dog and ham- burger industries of the Nation would be a warm proposition if full rations of mustard were included. Some folks would go so far as to call this relieving the farmers, es- pecially as farm relief is masquerading under many aliases. For instance some housewives scrape the kernel off of the golden batam corn from the cob. But that is no way to eat corn. With me it is cob or nothing. Some people fix up corn with Parmesan cheese and greenpeppers and all that sort of truck. But the only humane way to canture it is to tuck your napkin under your chin, have the but- ter plate handy, and gnaw away at the kernels. Farm. relief Watch the or- dinary human this summer and get an idea of just how he regards it. Frank S, Verbeck. ————— Seven New Readers of the Tradesman. The following new subscribers have been received during the past week: Everett Cole, St. James. Alva Cruzen, Los Angeles, Calif. Stilson V. MacLeod, Grand Rapids. Hilding & Baker, Grand Rapids. Siegel Jewelry Co., Grand Rapids. Nyle L. Adamson, Paw Paw. H. R. Aelsworth, Springport. ——_—_ +» ___—_ A man who isn’t generous picks out all the old tightwads as his excuse. IN CASE OF REPEAL How Shall Liquor Sales Then Be Handled? With a view to ascertaining the sentiment of some of the leading hotel men of Michigan as to how the sale of liquor could best be handled in the event of the repeal or modification of the Volstead law, the editor of the Tradesman recently addressed the fol- lowing letter to a half hundred land- lords: Grand Rapids, Aug. 9—It looks to me as though the Volstead law would be repealed or modified immediately on the seating of the next Congress. This will involve additional legisla- tion in order to handle the liquor traffic in a satisfactory manner. I am unalterably opposed to the open saloon. I believe the traffic can best be handled by entrusting the sale of liquor as a beverage to hotels of high class, coupled with its sale in sealed packages by Government agencies, similar to those maintained in the Eastern province of Canada. I believe that people will ignore the bootlegger if they can secure pure and wholesome liquor from hotels or Fed- eral agencies. : believe that the restoration of the sale of liquor to hotels will do much to place the hotels of America on a pay- ing ‘basis. Will you kindly favor me with your opinion on this matter and oblige. E. A. Stowe. Replies received to date are as follows: Muskegon, Aug. 10—Your favor of Aug. 9 is just received. I am pleased to note the position you take in re- gard to the repeal of the Volstead act and [I agree with you in every par- ticular except, perhaps, the advisabil- ity of having a public bar even in a hotel. It seems to me that if the sale of intoxicating beverages can be re- stricted to table service with meals or service in rooms or homes it will be better in the long run for all parties concerned. The trouble with our old system, which caused the liquor traffic to come into such bad repute, was the treating custom. A man sometimes would go into a barroom with the antention of taking a single drink. While he was there perhaps four or five friends would come in and there was an unwritten law that each of the party would treat for a round of drinks. By the time the customer had taken a complete round of drinks, perhaps two or three more friends might join the party and then he would have too much liquor. Whatever is done in framing the new law I hope everything possible will be done to discourage this old custom. I have been in a position to observe this: mat- ter very closely and [ am satisfied in my own mind that the principal cause of the liquor industry coming into ill repute was the American custom of treating. Edward R. Swett, Manager Occidental Hotel Co. Grand Rapids, Aug. 10—I am in hearty accord with your views on the proper method of handling the liquor traffic in the event of the repeal of the Volstead act, as outlined in your letter of the 9th instant. The American Hotel representing one of the largest of America’s leading industries, stands opposed to the open saloon. Hotels have suffered tremendous losses because the failure to prohibit has encouraged the patronage of speakeasies to the detriment of the hotel dining rooms, thereby diverting the business of the legitimate hotel keeper fo the non-tax paying boot- legger. The restoration of the hotel bar is the only antidote for this calamitous situation and would, without question, Association, industry. Frost, Hotel. bring prosperity to the hotel AL A. Manager Morton Grand Rapids, Ada. 10 —I have your letter of Aug. 9, in which you ask my opinion on the matter of repeal of the Volstead law. Casting a glance over the past twelve vears since we have had Na- tional prohibition, I would say the question is not are we to have liquor or no liquor, but are we to have liquor, legal or illegal? I personally believe in legalized liquor traffic, controlled in such a manner as will guarantee that there will not be a return of the old saloon. If the hotels are permitted to dispense it, unquestionably it will go far towards 'the solution of their pres- ent difficulties. I shall be glad to lend my assistance to any movement that will legalize the transportation and sale of liquor. Ernest W. Neir, Manager Hotel Rowe. Niles, Aug. 14—I think you are right. It does look as though the Vol- stead law will be repealed on the seat- ing of the next Congress. I don’t think there is any question about the fact that the restoration of the hotel bar would place most of the hotels on a paying basis, but, so far as My own opinion is concerned, I am free to confess that this liquor question seems to be too big a problem for me. I wouldn’t know what would be best for our country and perhaps we will have to go right on trying until we find a better solution than the one we have had. I think we all are opposed to the open saloon. I know, at least, that I am decidedly opposed to it. Meta Jennings, Manager Four Flags Hotel. Grand Rapids, Aug. 12—Replying to your letter of Aug. 9 addressed to the Hermitage Hotel, we are very much in favor of a change in the Volstead law and I believe this is pretty much public sentiment at this time. This hotel is opposed to the return of the open saloon and would favor the sale of liquor by Government agencies in sealed packages and by the hotels. We all know that liquor is used in great quantities in the homes and li- censing hotels to sell liquor would go a long ways toward placing hotels again on a paying basis. I congratulate you on the stand you are taking and I hope vou will give it plenty of pub- licity. M. T. Vanden Bosch, Vice-President Hermitage Hotel Co. 12—In answer to your letter of the 10th on the Volstead law, let me say that I am for the repeal of the 18th amendment, but I am also opposed to the open saloon. At a meeting of hotel men a short time ago, not one wanted to see the saloon come back. As you know, the hotel industry has been hit very bad and a great part of this is due to the blind pig. Many so- called tourist homes are no more than that. I want to see a change as soon as we can get it, as it will be a big help Clare, Aug. to all. A. J. Doherty, President Michigan Hotel Associa- tion, Port Huron, Aug. 15—As chairman for Michigan of the American Hotel Association Prohibition Committee, I naturally am quite interested in your observations set forth in your letter of Aug. 12. During our campaign for repeal, it has been quite difficult to keep our members on the right track on this question. When the 18th amendment is repealed, it will be done by the Con- gress of the United States, and it is our job to see that only w et congress- men are elected this fall. (Continued on page 24) MICHIGAN TRADESMAN August 17, 1932 DRUGS Michigan Board of Pharmacy. President—Clare F. Allen, Wyandotte. Vice-Pres.—J. W. Howard Hurd, Flint. Director — Garfield M. Benedict, San- dusky. Examination Sessions—Three sessions are held each year, one in Detroit, one in the Upper Peninsula and one at Ferris Institute, sig Rapids. Michigan State Pharmaceutical Association. President—F’.. H. Taft, Lansing. First Vice-President—Duncan Weaver, Fennville. Second Vice-President—G. H. Fletcher, Ann Arbor. Secretary—R. A. Turrel, Croswell. Treasurer—William H. Johnson, Kala- mazoo. Begin To Prepare For National Phar- macy Week. October 9 to 16 is the retail drug- gists’ opportunity to sell to the public the vaiue of their profession—Phar- macy. It is not a week to sell mer- chandise; it is a week to sell the ser- vice druggists render. Plan a window display and tie-up for this week which will be outstanding among your win- dows of the year. In this connection it should be noted that the committee on research and relations of the National Wholesale Druggists Association has again un- dertaken the preparation of an un- usually attractive window trim for dis- tribution to retailers, free of charge through the wholesalers. This display material consists of a Medicinal Plant Map of the United States of America for use as a background during Phar- macy Week. The map carries repro- ductions of 125 important medicinal plants. Under each of the beautiful illustra- tions appears a legend giving the com- mon and Latin name of the plant, its use in medicine and information as to where the plant grows natively. In addition, on the face of the map in a large box appears a message to the public on the importance of the services of pharmacy. Following this general article will be found a detailed description of the map and helpful suggestions for the erowing from seed of various medicinal plants which may be displayed in drug store windows during pharmacy week. Even though the merchandising side may predominate in an establishment, the very fact that a pharmacist owns or conducts the store, gives a prestige to the business and an assurance to the patron whatever his intended purchase may be. The significance and the bene- ficial results of Pharmacy Week to pharmacy and the drug business depend on the impress made on the public, the publicity given relative to its mission; there is opportunity during the fifty weeks or more each year to advertise the merchandising side of the store so very necessary for producing direct profit. During Pharmacy Week, how- ever, pharmacy should be the para- mount topic of the drug store. Pro- fessionalize your store for the week October 9th to 16th inclusive. The Committee on Research and Re- lations of the National Wholesale Druggists’ Association announces the completion of a Medical Plant Map of the United States of America for use as a window background by pharma- cists during Pharmacy Week, Oct 9 to This map represents the finest work It is 44 x 65 in. in size and carries reproductions of 125 important medicinal plants. On in modern lithography. the face of the map appears illustra- tions of the more important medicinal plants growing natively or cultivated in the United States. Around the bor- der appears illustrations of the more important medicinal plants of foreign origin. The use of nine colors in the production of the display has made possible the bringing out of all of the brilliant hues and colors of the flowers, fruits and other parts of these interest- ing plants. Those who have seen the first prints of the sheet are high in their praise of the excellency of the reproductions, many of which are from original photographs and others from the classic works of Milspaugh, Bent- ley and Trimen and others. Under each of the beautiful illustra- tions appears a legend giving the com- mon and Latin name of the plant, its use in medicine and information as to where the plant grows natively. In ad- dition, on the fact of the map in a large box appears a message to the public on the importance of the services of pharmacy. Professor Anton Hogstad, Jr., Chair- man of the National Pharmacy Week Committee, is co-operating with the N. W. D. A. in an effort to have these displays more generally used by retail pharmacists than ever before. Profes- sor Hogstad will supply on request radio and news stories for use by retail pharmacists during Pharmacy Week. Retailers should address Dr. Hogstad, 161 Sixth avenue, New York City. Pharmacists everywhere should be- gin now to plan definitely for out- standing window displays during Phar- macy Week. Prizes will again be of- fered by state and local associations for best displays and the Federal Wholesale Druggists’ Association will again offer a grand prize in the form of a silver cup for.the best Pharmacy Week window display in the United States. Much has been written about the possibility of pharmacists engaging the services of the florist to grow for them from seed various medicinal plants which may be displayed in drug store windows during Pharmacy Week. This is an excellent suggestion. Those who have had experience in germinating medicinal plant seed know very well that the seed of some plants germinate very readily, while others are exceed- ingly difficult to germinate and develop and grow very slowly. The seedcoat of the seed of many plants is more or less impregnated with silica. Seed of this character usually require a period of many months of conditioning in the soil before they will germinate. Many seed of this kind will not germinate at all unless they remain in the soil over winter or are treated artificially. winter or are treated artificially. Some seed of this character, like those of the biennial henbane, may be immersed in concentrated sulphuric acid for thirty to sixty secodns, then rinsed with clear water and planted, after which they will germinate in six to ten days. Otherwise, months are required. Other seed difficult to ger- minate are those of colchicum, carda- mom, belladonna, golden seal. Some- times seed of this kind are shaken vig- orously with sand or other rough, sharp, hard material or rubbed with sandpaper. This cuts down the outer silica layer and permits moisture to enter so that the seed will germinate quickly. It is our advice that for Phar- macy Week pharmacists do not try to grow plants from seed that are diffi- cult to germinate, even in the hands of experts. The results are often unsatis- factory. Many seeds are easy to germinate. It is a fact that a few flats or seed pans, filled with young growing plants attract unusual attention in almost any store window. Everyone knows how a little growing shamrock makes a splen- did display on St. Patrick’s Day or a little green grass helps tremendously a display of lawn grass seed. So, too, with medicinal plants. It is suggested that pharmacists take shallow boxes, even cigar boxes would do for a temporary display; fill these with very light, sandy soil to within about three-quarters inch of the top. Sow the seed selected evenly over the surface, possibly one-half inch apart, and then fill with additional soil so that the seed are covered with soil BROOKSIDE BRAND WHISK BROOMS he ROTARY PRIZE Whisk AMSTERDAM BROOM CO. STERDAM, N.Y ALL STYLES AND PRICES TOURISTS DEMAND BOOST FOR MICHIGAN WHOLESALERS THEY BOOST FOR YOU. National Candy Co., Inc. PUTNAM FACTORY Grand Rapids, Mich. BECAUSE GOOD CANDY 2°, PENCILS, Grand Rapids SCHOOL SUPPLIES PENCIL AND INK TABLETS, ERASERS, PENHOLDERS, PAINTS, INKS, MUCILAGE, COMPASS- ES, SLATES, CRAYOLAS, CRAYONS, CHALKS, PENS, COLORED PENCILS, NOTE BOOKS, DRAWING TABLETS, ARTISTS BRUSHES, SPELLING BLANKS, THEME TABLETS, COMPASS SETS, COLOR BOXES, LOOSE. LEAF COVERS, SCHOOL COMPANIONS, PENCIL BOXES, PROTRACTORS, BAN- NER NOTE BOOKS, NOTE BOOK FIL- LERS, MUSIC BOOKS, ETC. Hazeltine & Perkins Drug Co. PRANQG’S DICTIONARIES, Michigan ee ma, se Au gust 17 17, 1932 abo sut f = OU : seed ir ti 3 If mes plac the s the di ed i e soil i diat ‘ ne will t n the } is moi ter De box nois of should oe only a i when the te M oe as A is av of wi be fairl > if the ight wat hrst tz i afford ICHI oe ndow oe seal: « soil is ae ae th an opp GAN glass soak ° og le e IO : sors top - should aked. A is it oa the proper Le fe TRAD i ) ne ZX plec ‘he ) 1 : or Z strong in a win bed box aa be 7. pra pee oe umidity i mane ESMA nee anes ow whe and the ae eos — in and W N 7 : allt. rej e box anti S ap flo n box Of e it wi Ox ino fi ary : Ee al HO we xes os wil te g rig nacis 4 deci igi pots are . recone : ek sake to after sts shoul . LESALE ee oe ar s ok -resti D c forist ag if tl eee ioe Pee nie else - first ae Prices DRU sts acists 1es ans. w seedli Oo : oO i i oO sc 1S oO vee ine ¢ : se dli r nurs can e are av + eek of ng medi have s Sep- Acetic, N Aci quoted Cc FP tere ings, altl se request vail- IN Oct. 9 edicinal ome in gets te 8 ih are nomi ICE sted 10ug to a thei TH aoe : plar 7 € Xtal owd.. . 06 nal C prof ‘d will fi gh ti ) grow e1r ER ge nts | nel ip or @ , ba U 19 nt Of 10s Ww E Be dy irboli coe 10 sed R t] feos find 1 e wi these (C tALM es Citric @ Nia ih ogy, Alges on RE a n germi nuch pl be ane ea? 3 ontinu OF RA ae Eib. 36 %@ 20 it tae arket th Ty oe e wi linati 1e€as ma in ¢ ed f SC Ib ic, Com’l., 4 @ 4 so call ado e r win¢ ating sure < yuyers i any ror A i a om’ 0 “a Pow oa tik aan da obt = questi low. g the seed and aie into 1 — ie pase ie aa aa 03 — Aloes, So eas ha y of issue ; ain s stion ¢ : S it ie e ir yelievi at Ww ic Sul a. 1B. -——-—- %@ ay cotrine, a @ 60 ae ¢ P : ite seed as to wi ghalets om tl ving ould d 7. ee 09 @ 10 Posed in ne, @ 45 foot kC u.. il liegt of medici whe P e witl re Jipij the arti deceiv artaric, | a 15 @ 15 Arabi ah A fee a, 2 9.2 00 ers ered edicinz re Ol ana 1 pre ijapa | article . c, Ib, - -- 037 @ 95 AGahic neat = @ @ I anip T Phaed ig 1 hp 25 5 ot . Nez al ple 1e ma iu ma h CESS eaf i S| ake Der aa oo 10 Ari fe. st, lb a 05 aga ae Pg 40 @1 25 man gard arly a ants is vy Cc ats Ss use in ac enatur Icoh 5 @ 0 A ‘abic sec., Ib. e = sav. Flow., pI _00@4 2 y en- all is e Corporé : d 4 cor Gal ed, N ol @ 45 a » Ib. @ 5 Le Gaca - 1 500 25 medici fl of eas- d: rat in d- Grain , No 5 Ar ie G ts 50 2mi¢ rd bh. 46 W1 78 essa dici owerl the ; rinks e maki Haan Gal 5 rabic, Gre , 1b. lo @ 45 Mu on +» it UG 15 sary nal s ring eTo ‘ ks dis md - aking WwW ; G 2a As: Ic ponte Is ¢ 45 ustar Ib. ».— 1 00@4 95 . ya speci : ae w- as “VY isconti anufé 1g 00 aE aes . » Ib. @ 23 M tard a ocaal st from th however pores: Pei Ne S discontinue dese I pias aia ee “n. 4 a Mustard, nae oe 1002 50 fae : ; 1S eiVv a s descri of 4 on Patan 4 25@5 suai ida, oe a ke ‘ange ae a ofS @2 23 done. S$ floris ,» to ol ae not f ive buy in a We describi of sof foe. -Pota 50 G aa o ces a. Po., Ib 504 35 Origant — ozs @1 aa ; @ : ) ! ; ae Seo eesl t, altho )tain s nec- that vee . way whi ying pr oo owd, ae z sh, USP 60 a ae lb. Zz 60 1b. 1um, a ib at w ou used i hu sugh thi suppl ee are = me ich oduc Gra., Ib. 05 ae Ib -owd._ d 75 -ennyroy: “_ 0@4 25 nd this 1es artifici pr the we ct Cc a., lb. 05 @ ino : ee @ a Pe yroyal, | W4 25 num in medi red s is mé ; icial odu a ebb vuld Sone A . 05% 13 Myrrl aa @ epp yal 1 : yer : edici seeds 1ay 1 I a Vi ict jis oneo de- 4-F entr mmoni 54@ yrrh owd ae @ Ros ermi _ ib ; 00 oO oO ne as sa i e ndivi ichy is a Vi ous : . ate nia @ 13 M bo Ib @ (0 tose, dr nt, Ib. 3 O0@1 2¢ ie _ fe these ae drugs nd fruits will dividual e a Be Bele! ae 1D eas 06 @ Shella Ib, ---- @l - a Go = Ib. 3 50@3 30 owl! & St yas 8 gs. A : ces selli y OF 4 oF Ib. a= 05 « lk ac, Orat 0) @ 0 tosemé ran., OZé 0@3 75 ag ock ake1 larg h ease ing PO cio nate. Ib. 5%@ 18 >. Drange, @ 6 Wloware, +» O“S @2 50 : , wi 1 ri ge and @ 4 col uri e, oO G enue nge @ ‘| ow y is. | M2 § stocl are t will ¢ rigl 2 d-m adverti -oloniz Mu iate 1b 54a 13 aro --- Be, q F Sand ers 204 ov ks of o be grow ght ov this i ade ertisi ial cc M viata. Ep a OO @ 13 Shell in oe 15 mnidal woe lb » 95 able f mos fou ow. TI rc sist or w — overle uriate, Gra. Ib. 18 @ 2% thoue A a 25 @ ~ * ed, 1 50¢ for st pha nd it 1e fol D lot tr oven produc ce e, Po... Ib. 08 @ 30 nedcaa. white, a wo ‘ “eu with pha rmaci 1 the = ress i ue. by 1 16tS. Po i. ID 8 @ 30 agacs r’d) . @ 33 Sass: I, 1b 242-5 75 Ey rmaci ies a drug long s tabri 7 dand as und Arse a 200 @ 18 No anth lb. 35 o eens seme 2 50@12 som alfa ists nda <= ce ger E ics ‘ whe eee nic a 30 N . 1, bh 5 @ 1 ue, af og 50) 2 75 e do: t re : Lass e1 cor en Cc sae Oo. 2 bls a Sy lb @4 7 of oze oO suit chiff np! rpor Yonai Satan 0 Pow ] SS 5 3 yn., 1b. @4 75 2 wi the : n b : exp é bre on ” OY dT ati Fi paiba alsa q Ow bs. . 2 00@ r pear . Ib ie 9 it se s Oxes erime ils ae the 101 : ir. : ms @ ae). ae 0@2 T's ean. 1p 2 00G lal ndow or seedlit es repres —— % imply velvet” e word 1 will Fir, oles 2. 8 20 Po Le 1 15@2 x eae aL Ib. 4 25 yeled wi onac igs, di senting silk y that 1 and “ as “¢ ae Peru Ores. Ib. oo @ und Honey 1 25@1 00 wae. ee 3 aan 00 comn will a counter isplayed > € when thi Its pre ponge pe i, Tolu, ib. _ Ib. aoe 7 i a : a thyme, ae Tb 3 qeeu 25 ripe rent and eo) — pr oe -O-part lis dst ducts a a : c | ee 00 “48 Loose Sota 25 @ intergreen Lb. 1 5003 25 ora int nuch oper] cnit ners lot tr are mé as ee es oe 7 Press @ 40 Leaf, t a aera be tag oer = atte h_ fa y OC s_selli ue ade of ce ark 50@1 < SE essed un 5@2 | oO | seed st; ani vorab use j ds < ing ¢ : of Ordin s @1 8b Pc Vee | , sc ib Ib. 6 10 li eae i , psylli nise le ise ta 4 agree and di Ordi ary pou ogen a @ Woem eee 6 00@ um is ylata vi yllium ee fenn ting mi dvertisi to 1 distributi ea Po ib. 2 2 Lh gros Beco 2 60 wy ones a - 3 0003 25 fieca the cor yielding Aa (Pl el, int mills” sing of 10 long puting eine 1b i oe @ 3 4 Lb., ae oe ee acd 1 ae some i nm , Fr ar o | : SO ¢ : th rer g Elm ae i : @ 0 er ss 15 @27 Dd, i 6 ( @1 0 (soak i in on buc encl aa relievi as t e wo nike ae ay a oss 10 ae Sia . toe = ee ” ae oars : Psyl- oF esa ae deceive o eae Ene ang ae @ 40 ne “Indigo 0010 - Coevan tine Mae 00@7 a6 ~ ce- S sO a . ae wd, » Tb. @10 5 focoanut, Ib Yt ao er ve yen “art s), hem trou- | The w a factor they es aipeulia? sassatra . oe 35 @ 0 Pure Insect Por 20 . = Liver i 1 35@ ow a el from ¢ water fir p seed ye used ae tian ve vn, cont : Soantree, (P'a ib 40 @ 40 . Ib: SF hia ag Cot egian. , Nor- 22% = 60 seed € rul st) ste yy 4a anufé rol Soaptr ; CUE . 45 @ 45 Xt jbaua AD oe : La : See gal. $3 , oe slowly Jas , cap ry fabt an indi actur Sige ote page a ad Ace 25 @ eS See: grov neric wly ) son - Op abrics rdivid ers” wi Cc 0., Ib 5 @ -— owd b. ceta @ 35 ech ex., als. 0@1 5 crow f an , Gal 1e wi pera cs dual wil ‘ub B ; 20 @ 25 «& ea te 95 a . Ne gal 904 50 ro Ww rraw will tes wl al selli ill Cc eb erri 5 G 25 Gran. 17 Insee ». 1 _ 1 55 w1 der m f orms way c s a mi 10. nel selhiy not tubeb, co @ 30 Ix fan @ Lins d, ray gal 556 10 . cast resh seed ( iy, flax orpc mill 1eith 1g u J Juni b, Pe ae Oxtrac Lic ns 25 @ 25 N seed raw al. ! s5@1 65 the stor oil fruit (son aa poli porati j cr Oo I 10) - Iper o., ih! @ per ts, a1 @ es : eatsfo hoi gal 25@1 ° . : ~ WwW ’ r 35 : + 524 4( see beat drug 1€ Wi ish gs on mz wns oo @ 73 Loze box icks a pti ea » gal va 0 fresh) oo a (file ee corria {1 scribe — oe cca Blue Vit 10 @ 80 Wate in 1 50 ie 35@ 7 tard » black a ightly — cut thro ue Repre produc o ae ali ae itriol 20 6B s, (24s) b 40 a 00 soe - — 1 &@ : ee a : a ‘ < : 205 y : ce - 25@1 35 (soak (very sa ious oo the resentati t not cont wax” ha or eu S @ 15 ee lb oo 1 50 Sperm, ae 3 1 35 o an SV 7 mi ‘ ro ations itar : oO i: | 2 B 2t1U eos 50 Ta , oe an - 5 50@3 seed tist_some stran yellow m if tinued ae it is that it uning wa - Found cee 06 @ Buchu, pated eae aed 4 00@5 00 i i Dy sells n ve --- on 1 Sage » bid g- @ 5 ei aa. ot he ill cn € of 10niu Var ‘. y a Is ‘ vant P ise e 3 S ; ou = I 50 hal ul. nn 25@ 0) mlo grow col mm 8s nisi a CO s, wil ttact ou Cc = 0 uge ulk b. @ e sal 7 a 50 yck wv ) nmetci seed IES rporati tt ure nd am 1 ae lease lb pal (o@ : del : frui ’ cele rcial C s and : ratio ye di Ss —. pho 1 S: oress ose 2 @ 6 Ch 8 65@ 90 phini it a ry frui d orp k n selli Gisc I ot 6 = ed, 4 > @ a Gia @ 75 . iu nd y thu rug 1 ora ind selli on- 2ussi Cc --~ 53 se, fe 3 . OzS pi 6) see m a ut : g eg te red ne pai ssi ant s ag ou 1S U Ib 2S. um @2 eeds yi 2 nnu » po ed arti manuf dc & Pe Chi an hari @1 Be unces | Ib Pocac . $1 00 s yl racti al lz d1SO artifici anuts om aints inese. P ride 00 Senn: Pd s f bwdan A -40; To. eld ctical arks n ceas ificid iract modi 4 Ss, se owd Ss nna & -- @ 4 1 der --- ’ 1, S. P medici ly al apr fi se use al Vi urer ities Cc , Powd. : Alex: Grd @ 0G oo -- 20 00€ Ww ‘ OF inal all of or cial” SE of w ichy of = ray Cc . @1 5 15 xandri : ( 85 Sean que. ne 91.00: 0@2 t : I y we a on 50 in rig @ 3a au 4 -00; 0 di en the s NF ‘gl from these belie ao t en “Vie es og al- white, a — @12 U Linnevella, in 00 - . Lae $1.50. 00@2 = spla seedli - drugs whi eve s to decei Tichy”’ salts wi _ dust » COZ va Urs Ib. , 2 Se -0U. @21 5 yoy : ings gS ar rich Vic gs th ecelv y a will Fre less en Uv: Irsi ° 20 60 Pot 4 50 of ti vith gs begi e de : chy ep ve and te, neh ‘ G6Ee a U 1, lb 05 @ 3 und Par 21 00@ 1€ the gin wen = 7 rodt purché arti- Pa liad Ag Z. @3 ia a i fo: — @21 5 wh scrowi to c ; gredi ater ret t 1asers j Pr mil. wd 60 Cl _ 2 a 20 G a © ae e 50 prep ole growl con arer c o | ers ecipita lb Ss @6 Chlori - a0 @ e rlare —— arati drug iS leu S its of ontaini ea s into Ere pitat . : oo © orid Li : 25 R ck Pa _ 064%@ If tion i if a x plants Pp, such j NE fic ainin an artifi WwW par ed 1b. 031 hlori e, me @ : ted. grd Ppe o @ the in v nd 1 ss is atur: g es ifici Vhi ed Pb 6 @ ride med 30 Vhii aa lk r D 15 ne vhi bottl some A not al Vi ssenti val te ti lb. . re 10 , la Lag hite” d. a 2 icinal plant is 1 ich tk es of c the f ichy tial) 4 » Jump -- 14 Pou & rge Z. | , gre Ib. 30 @ Pi is illu ne dr f th selli orporati ee wat fe - Ib So ao . dz. a pian aes 5 i . e€ ds c 63 G 1 a8 nodiuat a ound itch 2 0 plant ant M strate ug is € ing t ation r, wh Powd Ib apsi @ 6 : a ium wl 45 nd ea. 25 @ 55 S wi Map ed o s use an z ypew : a en wde oe cum D 10 Car M ie § iy ae urgu @ 5 Otl with the SS connec n the M d. advert’ 3 writer ri le an i r, Ib. = 40 pail les TEN @ 75 Amk Getecian — “ ier illus t the Med- dec s sing ribb indi : Wh i or @ Car es 1/1 lb. ia 75 At yer, P rola “ @ drug. st seed will rane e growin co. o g designa ons sto ividual eae Ib ee @ - pra Bde a < poston Pats tae 25 ee ore re f on tl g lievi irchas gnatior Op a ES Oxide. 4 ; 30 Lily 1 WI a some sto out \ 1e 1 ng hasers 1 1 whi se of ay _. 25 xide tea , 1b. 15 @ : : y WwW hi ‘lh. i @ : ‘ of ck ad i nap thre g the Ss 1icl O a @ . light. lb 3 32 Snc White” Ib 4 1 the the of n the : ee ti pro into 1 wo unce Garcia 30 @ 35 ght, Ib. @ 2% ow one, . i @ 19 pha se wi vegete € usu mes duct err uld a cain @ Pou » Ib. @ = P hite Ib. 20 @ 2 rmaci ill getabl 1al Indivi S. hz on xX ae e 40 nd Me 75 ola e, 200 99 or nacis germi e idiv aad eous Xta a ie a nt @ 0 Barr ste lb. 25 « 2 es oe fe ist might rminate; drugs stops vidual _ sell been she oe Pes oneeee 15 pulls r Paris . Oo 25 et | et wide tak ; inf 4 a a ing oater “ah 50 nd au 4 28¢ Sib ent 27 deep ong and al ide and : a box ct neither ow ot a paper I ream a 03%@ a ae none @4 64 Causti eae 7 tal . L J . “ce », ee . “al ‘ c 3} = 5 ee Place a. ix a hree or nee ei nor op mills” products oe Tartar 15 a e a. 65@1 80 iquor , stks)Ib. 2 @ a ow 1S x or eig our disc rriter ri era Ss wi S oul Cu ee oe Th D. 55 soil , fill : on tl ght i va onti r ribb tesa 1en | nd ttleb 3 a : Aout ‘ a 5 @ , plac : it wit 1e flo nches indi nues on Ss pap eee one 40 uik M eo W12 | Bic ate otas as a 88 of e in i h g or acicat s use sales er mi Yell a. sele Pow usta @12 0 oe ne @ 40 the it r good li of tl eal e th of S CC uill Ww ow enti 0 elect vd rd 2 68 sic! Giate. i se ow ligl 1e silk at its word yrporati ee Can 5 None . 3 Bromid ue, i put seed s of qui ght s , whe Its ds whi rati pp 2 gy 50 tk ror omate, wa a si qu sand . en thi prod whic on orn b. 0 1b 45 C: mide e I 30 @ 96 és 4 S1 7 » pro se: ay Co o this i ducts ch we Wi _) 6% B: . &S ¢ “arb e, |] b. s @ 36 Mini gn in th perly 1 a numl al partne 7s ts are would Vitch Ext b. 07 @ 15 alls Naphthal .. Gi b. -- 15 @ 35 Of ature M e back abeled OE racy rs_ selli ot true made of Lice: eae Yel e wiake, Tr — “ae 25 cou Medici of , 2 of mal SCHINE : 9° icori bab., 3 el- ip ae = 4 72 cs icine t ‘ n t g 9 rl » eee : U6 3% pow lk « a sprinkl se, all su cinal Pla Be ce p! meets in product ane distri A = Brae lb 99 @ ue Niatiae oo 13 Cl! one a 17 e & after el lightly : cee Garde " aa their p advertis abandon ributing oe Flower 50 2 82 ee “w 15 lodide, i 7 e 93 e wi s1 on.” 1e rod sem tl é pane mile © 60 Sine hte 8 21 a pe vani pla ith 1ee pr ucts ents 1e wus G ais oe P ae Pi — 94 23 ie Lee ene begin ee SS iets a eat oe a hah an = 1 @ 80 Powae Nux Vomi @ 50 ussiate, oy 3 8 om not Oo a se 1m : om ort 1m- Saff an, oe yf eral ----- ica = 50 Yalic b. . 293446 34 bo the lac ray mi : grow. A day tising ; ported i posed ‘ ed. Wh fal ib 35 @ ; Be i ' ellow, --- ; 6 @35 co. at Boxict ght be ol gal- seis 4 natter ea 1 substa rel wl B Loe Ber a. 15@: 00 Cr np 3y of th in It ster ° > gn . 10l- rok rga aa ee | o@2 ral » Ib 14 @ e Ss rcil > --- origi Gro’a. Glu Caj eat i” 25@ 00 Nitr a 10 ns andl me * Serie Be or s if ; arri i. .2 ace Sd. oe @4 25 =i : 7 - eae ee White "Ge 8 @ 22 Cassia, USP “jc 4 mel 20 rane Ibe 4@ 10 s ink i ke, Ib. 271 ey SP, af s 8 hela ¢ : ontrols ton k hite oS i. 27% @ 30 Ced r oe Ib. 3 00@3 75 rode apa cot 10 @ s at Ib x . 2 ar f 2 o5@? 2: ; Ib 0 2 the j th Rint li 5 35 Cc I foe 95@: “0 Ib : 9 @ 22 aie nave & gion aa, a2 G0 AN bo ae a i a manok oo 2 25 soo) S 621 Gy 3 _ Glycerh 42 @ 4 pos i ta, 1 00@ Bicarbonat “7 a@ 8 ound Gl 1%4@ 0 rot Ib. oe @1 25 at rons se 5 yceri Cc on s 75 9: ist ate 0 ao — ai Cubeb, aS ona 20 Hyposul Co'l ens 03 @ 1 ---- sae soe @2 25 Sait rs 3%@ 0 eis re ea, s it ae monet 35 ucal -- 65 D8 2 ulnhi ate lb. 05 @ 0 Fe ypt y= 00@5 25 ye lite a. - 05 15 n u s 5 2 @ nel s, lb 4 o0@4 25 aor iY - 23 @ 10 ---- : : Fg ee ry . De. ( i 9 00@1 on Silent woua in 28 00@ 5 ate. < d. 07 @2 2 .S . 10 @ 95 G Sol..gal. 12% 12 tall T al. 4 @ 20 nS urpenti 0 @ 20 a tine ¢ 50 a a a 67 MICHIGAN TRADESMAN August 17, 1932 GROCERY PRICE CURRENT These quotations are carefully corrected weekly, within six hours of mailing and are intended to be correct at time of going to press. Prices, however, are liable to change at any time, and merchants will have their orders filled at mar- ket prices at date of purchase. For price changes compare with previous issues. or —— ADVANCED DECLINED Hart Green Beans Kellogg Corn Flakes Prunes Japan Tea AMMONIA BREAKFAST FOODS Gooseberries Parsons, 64 oz. ______ 2 95 Kelloga’s Brands No. .100 2 7 50 Parsons, 32 02. _.__ 335 Corn Flakes, No. 136 2 50 Parsons. 18 oz. 420 Corn Flakes, No. 124 2 50 Pears Parsons, 10 oz. __ B40 Pep, No. 224 . 200 Pride of Mich. No. 2% 3 60 Parsons, 6 oz. 230 Pen No. 202 — | 2 00 Krumbies, No. 424 __ 2 70 Plums Bran Flakes, No. 624 180 Grand Duke, No. 216__ 3 25 Bran Flakes, No. 602 1 50 Rice Krispies, 6 oz. __ 2 05 Black Raspberries fice Keispies, 1 ez = 140 XO. 2 2 80 All Bran, 16 oz. _.--_223 Pride of Mich. No. 2_. 2 45 All Bran, 10 oz. —____ 2 70 : All Bran, % oz. ----110 | Red Raspberries Kaffe Hag, 6 1-lb. Noo 2) 3 25 Cams 2 9 75 No. A 2 00 Whole Wheat Fla., 24 190 Marcellus, No 2 __ 2 35 Pride of Mich. No. _. 2 9D BROOMS Leader, 4 sewed -_-_ 3 45 l Strawberries Our Success. 5 sewed 525. “Se. 2 - 3 00 Hustlers 4 sewed = 5 50, 802 i 29 Standard, 6 sewed __750 Marcellus, No. 2 ____ 1 85 Quaker, 5 sewed ___ 6 25 + Fride of Mich. No. 2. 2 35 Warehouse 6 50 ey AXLE GREASE Beppe 2 75 CANNED FISH Ss tip 450 Whisk No 3 0 | 225 Clam Chder, 10% oz. 1 35 24, 3 i ee 5 90 Clam Chowder, No. 2_ 2 75 10 lb. pails, per doz. 8 80 Amsterdam Brands Clams, Steamed. No. 1 2 75 15 Ib. pails. per doz. 11 70 Gold Bond Par., No.5% 7 50 Clams, Minced, No. % 2 40 25 Ib. pails, per doz. 17 65 Prize, Parlor, No. 6. 8 00 Finnan Haddie, 10 oz, 3 30 White Swan Par., No.6 8 50 Clam Bouillon, 7 oz.__ 2 50 APPLE BUTTER Chicken Haddie, No. 1 2 75 Quaker, 12-38 oz., doz. 2 00 ROLLED OATS Fish Flakes, small __ 1 35 Musselman, 12-38 oz. Purity Brand Cod Fish Cake. 10 oz. 1 55 aoe 2 00 Cove Oysters, 5 oz. __ 1 35 = Lobster, No, 4%, Star 2 75 ae a, Wer 1 45 BAKIN Sard’s, %4 Oil, Key __ 4 90 Borah = oe — Sardines, %4 Oil, k’less 3 85 Royal, 4 oz., = Salmon, Red Alaska__ 1 90 Royal, 6 oz., Salmon, Med. Alaska 1 45 Royal, 12 oz.. j ary oA Chi Salmon, Pink, Alaska 1 20 Royal, 2% Ibs.. pened Sardines, Im. 4, ea. 6@16 Royal, 5 Ibs., See = %, ea. 25 : Sardines, Cal 0 Small, 2i5 1 53 Tuna, % Van Gaus : 5 Oe. 75 Parke, Jgular Flakes. «Tuna, “4s, Van Camps. China, large, 12s -- 2 70 a ee 35 Chest-o-Silver, 12 lge. 2 Pe ace s, Van Camps a Glassware, 12s, large 2 25 ee age ae Purity Oat Snaps, 24s 2 20 — tin esatrcalncraer Bs Post Brands Grapenut Flakes, 24s 2 00 B CANNED MEAT Grape-Nuts, 24s —___ 2 80 acon, Med. Beechnut 3 00 Grape-Nuts. 50 -.---- 140 Bacon, Lge. Beechnut 2 10 Instant Postum, No. 85 40 Beef. Lge. Beechnut 5 10 Instant Postum, No. 10 4 50 Beef, No. 1, Corned __ 2 00 Postum Cereal. No. 0 2 25 Beef. No. 1, Roast _- 2 70 Post Toasties, 36s -. 285 Beef, 2% oz., Qua., sli. 1 35 Post Toasties, 24s -. 285 Beef. 4 Oz; Qua., sli, 2 25 Post’s Bran, 24s _-.. 270 Beef. No. 1, B’nut. sli. 4 50 ea grtes & Onions, s. 2 70 nil; Con Car. is = i 3p oo Deviled Ham, %s __- 1 50 Solid Back, 8 in. ---_150 Deviled Ham. %s ____ 2 85 ead Back £ in. 1776 “Obie Beet 4 or. 1 ip Pointed Ends _------ 125 Potted Meat. 4 Libby 52 KC, 10c size, 8 oz. _. 3 60 = Potted Meat, % Libby 80 KC, 15¢ size, 12 oz. __ 5 40 Stove Potted Meat. % Qua. 75 KC, 20c size, full lb.-_ 6 80 Saker 180 Potted Ham, Gen. % 1 45 a oe me or. 8 UCC 200 Vienna Saus. No. % 1 00 na oer ee OP oO .. BOP oo, 260 Vienna Sausage. Qua. 90 im 6 ib wae... ‘os CU Veal Loaf. Medium __ 2 25 n>, 10 tb. sive _ 2 7 — oe ener 2 25 Baked Beans hg cs. Ul e909 Campbelis 64 BLEACHER CLEANSER “°° “© Goskee. a Oz, ------ : 60 Clorox, 16 oz.. 248 __ 3 00 OLOR imemont, Noo 2 5 eet ie th oo, 295 Van Camp, med. ----- 1 25 CANNED VEGETABLES BLUING CANDLES Hart Brand Am. Ball, 36-1 oz.,cart. 100 flectric Light. 40 Ibs. :. Boy Blue, 18s, per cs. 135 Plumber, 40 Ibs. ---- aa Baked Beans Paraffine, 6s -_--____ lite Medium, Sauce, 36 es. 1 70 Paraffine, 12s -------- 14% No. 2% Size, Doz. _. 95 BEANS and PEAS Wicking .__.._- - (No. W cou 4 00 100 lb. bag Tudor, 6s, per box -- 30 Chill Beans 5 00 Lima Beans Dry Lima Beans 100 Ib. 6 25 Little Quaker, No. 10 10 50 finto Beans __... 5 50 CANNED FRUITS Little Quaker, No. 1__ 1 15 White H’d P. Beans 2 90 Hart Brand Baby No. 5 2 1 90 Split Peas, Yell., 60 lb. 4 40 Pride of Mich. No. 2__ 1 60 Split Peas, Gr'n 60 lb. 3 15 Appies - Marcellus. No. 10 -._ 6 56 Por bee 475 Oe ee ee Red Kidney Beans : NO) AQ: 25 BURNERS Blackberries Np 2 95 Queen Ann, No. 1 __115 Pride of Michigan -_-- 295 ¢ Gee 60 Yo. aoe 25 e ose ee 1 : Cherries ee String Beans end 2 doz 995 Mich. red; No. 10. 5 Ze dittice Dot, No. 2-2 2 25 Red. No 2 8) Little Det No 1 4 ep Pride of Mich., No. 2 2 60 T.ittle Quaker, No. 1__ 1 60 BOTTLE CAPS Marcellus Red -__-_- 210 Little Quaker, No. 2__ 2 00 Dbl. Lacquor, 1 gross Snecial Pie — 135 Choice, Whole, No. 2... 1 90 PiKE., per Srors —____ 15 Whole White —-_-._ 2 8C Choice, Whole, No. 1__ 1 25 Cut, No. 10 222. 9 00 Cat Woe. 2. 1 66 Cut; We. 4 1 10 Pride of Michigan -. 1 35 Marcellus Cut. No. 10_ 7 25 Wax Beans tittle Dot No. 2 -. 2 26 little Dot, No. 1 __.. 1 80 Little Quaker, No. 1_. 1 45 Choice, Whole, No. 10 10 25 Choice, Whole, No. 2 1 80 Choice. Whole, No. 1 1 35 Cnt, No. 10 2. 9 00 Cut No 2 2 1 60 Cut No ft 22 1 10 Pride of Mich., No. 2 1 25 Marcellus Cut, No. 10_ 7 25 Beets Extra Small, No. 2 —_- 2 50 Fancy Small, No. 2 —_. 2 00 Pride of Mich., No. 2% 2 00 Bart Cut, No. 10. 5 00 Marcel. Whole, No. 2% 1 35 Carrots Diced, No. 2 222. 115 Diced, No. 10. 2... 5 25 Corn Golden Ban: Ne. 2. 1 35 Golden Ban., No. 10 10 00 Little Quaker. No. 1. 90 Country Gen., No. 1__ R5 Country Gen., No. 2__ 1 20 Pride of Mich., No. 1 80 Marcellus, No. 2 __.. 9% Fancy C Srosby, No. 2. 1:20 Whole Grain, 6 Ban- tam, No. 2 2. _ 1 60 Peas Tittle Dot, No. 2 --.. 2 40 Little Quaker. No. 10 11 25 Little Quaker, No. 2__ 2 15 Little Quaker. No. 1_-_ 1 45 Sifted E. June, No. 10 9 50 Sifted E. June, No. 2__ 1 75 Sifted E. June, No. 1_- 1 25 Belle of Hart, No. 2_— 1 75 Pride of Mich.. No. 2_. 1 45 Marcel., Sw. W, No. 2 1 50 Marcel., BE. June. No. 2 1 35 Marcel., E. Ju., No. 10 7 50 Pumpkin No. 100 2 oe 4 35 No, 2% = 2202 1 35 No. 2 22 1 05 Sauerkraut Mo: 10s ee 4 25 No. 246 22 1 15 Noe 2 85 Spinach No: 276 22 2 25 No 2. 1 80 Squash Boston, No: 3 .-_--__ 1 35 Succotash Golden Bantum. No. 2 2 10 Hart. No, 2 22 180 Pride of Michigan —-_ 1 6a Marcellus, No. 2 ---- 1 15 Tomatoes No 10 22322 5 80 No, 2% 2 2 00 NO. 2) oe 1 50 Pride of Mich., No. 2% 1 70 Pride of Mich., No. 2_ 1 35 CATSUP Sniders; 8 oz. —__-___ 1 35 sSniders, 14 oz, —..-.__ 215 Sniders, No. 1010 -_-__ 90 Sniders, Gallon Glass_ 1 25 CHILI SAUCE Sniders, 8:07, —--=..- 2 10 Sniders, 14 02. _.-_-- 3 00 Sniders, No. 1010 ~-__ 1 25 Sniders, Gallon Glass_ 1 45 OYSTER Emo Alt priders. 8 07. 222 2 10 Sniders, 11 027: 2. | 2 40 Sniders, 14 97: ...._ 3 00 Sniders, Gallon Glass 1 45 CHEESE ROGueTONe oe 60 Wisconsin Daisy -_-___ ag Wisconsin Wat 2... ag New York June __..___ an DAD SAPO os ee ee 40 BAPAC ee 19 Michigan Wiats __ | 17 Michigan Daisies —_-_-- 17 Wisconsin Longhorn -_ 17 Imported Leyden ____-- 27 1 1b. Limberger os 26 Imported Swiss -_-----. 58 Kraft Pimento Loaf __ 26 Kraft American Loaf __ 24 Kratt Brick oat . - 24 Kraft Swiss Loaf -__-- 32 Kraft Old Eng. Loaf__ 45 Kraft. Pimento, % Ib. 1 85 Kraft. American, % Ib. 1 85 Kraft, Brick, % Ib. -_ 1 8&5 Kraft, Lumbur., % Ib. 1 85 CHEWING GUM Adams Black Jack ____ 65 Adams Bloodberry __-_ 65 Adams Dentyne ____-___ 65 Adams Calif. Fruit —__ 65 Adams Sen Sen ______ 65 Beeman’s Pepsin ______ 65 Beechnut Wintergreen_ Beechnut Peppermint __ Beechnut Spearmint —- Doublemint as DD Peppermint, Wrigleys _. 65 Spearmint, Wrigleys —_ 65 guiey Prat 20 65 Wrigieys P-kK . 65 ONO 22 65 Droste’s Dutch, 1 lb.__ 8 00 Droste’s Dutch, % Ib. 4 25 Droste’s Dutch, % Ib. 2 25 Droste’s Dutch, 5 Ibs. 2 50 Droste’s Dutch, 28 lbs. 35 Droste’s Dutch, 55 Ibs. 35 Chocolate Apples ____ 4 50 Pastelles. No. 1 ____ 12 60 Pastelles. % Ib. ______ 6 60 Pains De Cafe =. 00 Droste’s Bars, 1 doz. 2 00 Delft Pastelies 2 15 1 lb. Rose Tin Bon ONG 2 18 00 7 oz. Rose Tin Bon BONS 8 9 00 13 oz. Creme De Cara- Que 2225505 13 20 12 oz. Rosaces ________ 7 80 % Ib. Pastelles ~_____ 3 40 Langues De Chats __ 4 80 CHOCOLATE Baker, Prem.. 6 lb. % 2 50 Baker, Pre., 6 Ib. 3 oz. 2 55 CLOTHES LINE Hemp. 50 ft. __. 2 00@2 25 Twisted Cotton, 50 ft 1 50@1 75 Braided, a 1 90 Cupples Cord —..___ 1 85 COFFEE ROASTED Lee & Cady 1 Ib. Package Arrow Brand Boston Breakfast ____ 24% Breakfast Cup: —...--- 21 Tmperial oo 387% Do Wig ce 18 Majestic —. 29 Morton House ___----- 33 Nedrow 2 28 Quaker. es 30 McLaughlin’s Kept-Fresh a aot Pres Coffee Extracts M. Y., ner.100 202 2 Frank's 50 pikgs.. = 4 2 Hummel’s 50, 1 lb. 10% CONDENSED MILK Kagle, 2 0z., per case 4 60 EVAPORATED MILK eee, Tal oe 2 55 Pare, Baby 22 3 Quaker, Tall, 10% oz. 20 Quaker, Baby, 4 doz, 15 Quaker, Gallon, % dz. Carnation, Tall, 4 doz. Carnation, Baby, 4 dz. Oatman’s Dundee, Tall Oatman’s D’dee, Baby Pet, Tall Pet, Baby, 4 dozen __ Bordens Tall, 4 dozen Borden’s Baby. 4 doz. RK reH bDH DH DDE DH rn oO CLGARS Hemt. Champions __ Webster Cadillac ____ 75 00 Webster Golden Wed. 75 00 Websterettes ________ ‘ Cincos Garcia Grand Babies ee 50 Bradstreets —-_______ 8 50 La Palena Senators_ 75 00 OGiIng 22 8 50 Throw Outs 2.22.2... 37 50 R G Dun Boquet __ 75 00 Perfect Garcia Subl. 95 00 BuGwiser 2.0200. 19 50 Dry Slitz Stogies -_ 20 00 Tango Pantellas ____ 13 00 lsabella-Manilla -_-._ 19 50 Hampton Arms Jun’r 37 50 CONFECTIONERY Stick Candy Pails Pure Sugar Sticks-600c 4 00 Big Stick, 20 ib. case 17 Horehound Stick, 5 lb. 158 Mixed Candy Kindergarten 22.500). 14 Meager 26008 11 Mrench Creams ___.___. 13 Paris Creame 2 14 SUpiter 222s 09 Fancy Mixture —_____ ads Fancy Chocolate 5 lb. boxes Littersweets, Ass'ted 1 50 Milk Chocolate A A 1 50 Nibble Sticks 22) =... 1 50 Chocolate Nut Rolls — 1 Blue Ribbon Ze 3) Gum Drops Pails Champion Gums =. 14 Jelly Strings 22023500 14 Lozenges Pails A. A. Pep. Lozenges __ 14 A. A. Pink Lozenges __ 14 A. A. Choc. Lozenges __ i Motto Hearts 2. fs Maited Milk Lozenges__ 20 Hard Goods Pails iemon Drops... 14 Oo. I. Horehound drops M4 Anise Squares Peanut Saqnares -. =... 14 Cough Drops __ 7 Putnam Ss oo LoD MMitn aSTOS, 145 Joudens 26.00 1 45 Specialties Pineapple Fudge ____._ 18 italian Bon Bons _ li Banquet Cream Mints__ 20 Handy Packages, 12-10c 85 COUPON BOOKS 50 Economic grade 2 50 100 Economic grade 4 iu 500 Economic grade 20 00 1000 Economic grade 37 50 Where 1,000 books are ordered at a time, special- ly printed front cover is furnished without charge. CREAM OF TARTAR 6 ibl boxes 22.0 42 DRIED FRUITS Apples N: ¥. Pey.. 50 lb. box 13 N.Y. Hey., 14 02, pke: 16 Apricots Icvaporated, Choice ___- Isvaporated, Fancy __._ 14 evaporated, Slabs ~____ dex, Haney. 2s Citron 10) UD. POX a 24 Currants Packages, 14 oz, -___ 17% Greek: Balk 1p... 2. 161. Dates Imperial, 12s, Pitted 1 85 Imperial, 12s, Regular 1 40 Peaches tyvan. Choice 22s) 12% Haney: 2202 oe 14 Peel Lemon, American _____ 23 Orange, American ...._ 24 Raisins Seeded, bulk __._..._ 814 Thompson's s’dless blk 9 Thompson's seedless, 1 OZ. 2 ea ay, Seeded, 15 oz. Cali°ornia Prunes 99@100, 25 lb. boxes__ 801090, 25 lb. boxes__ 70@80, 25 Ib. boxes__ 690, 25 Ib. boxes__ 5¢@60, 25 lb. boxes__ 4°50, 25 Ib. boxes__@07i4 “0@ 40, . boxes__@09% 304 . boxes__@14 18 72 25 Ib. boxes__ @06M% soba smn acai icin mah pemelieee eee mah August 17, 1932 MICHIGAN TRADESMAN 21 Hominy Peanuts, Jumbo, 12, PLAYING CARDS HERRING SOAP TEA Pearl. 100 lb. sacks -_ 3 50 Lib Case ooo 106 Battle Axe, per doz. 2 65 Holland Herring Am. Family. 100 box 5 85 Blodgett-Beckley Co. Pecans, 3, ‘star 20” 25 Bicycle. per doz. ___- 4 70 Mixed Kees "6 C€rystal White. 100 ___350 Royal Garden, % ib... 0 Pecans, Jumbo —______ 40. Lorpedo, per doz. ___- 2 50 Mixed, half bbis. ._____ BE, 60s 2. 215 Royal Garden, 4 Ib... 77 Bulk Goods Pecans, Mammoth —-___- 50 Mixed, bbls: 2 Fels Naptha. 100 box 5 00 Bibow, 20 Ip. 2 3. G3: Walnuts. Cal oo nes Milkers, Kegs _._._.____ 86 Flake White, 10 box 2 85 mec Noodle 10 Ibs. .. 12. Eiiekory 2s 23 POTASH Milkers, half bbls. ___._ Grdma White Na. 10s 3 50 Japan Babbitt's, 2 doz. _.-. 2 7 Milkers, bbIS. -. 9) = 8 Jap Rose, 100 box ___. 740 Medium : 18 Fairy, (00 box .._._. 400. Choice 24@31 Pearl Barley Salted Peanuts Palm Olive, 144 box 990 Fancy 3842 Oe 700 Waney, Ne f 2. FRESH MEATS Lake Gerrina tava, 6 box... 225 No. 1 Nibbs 35 Barley Grits -_———__ 5 00 24 1 lb. Celloph’e case 1 90 1% Bb! 100 ibs —2 Octazon, 120 5 00 Ghester 222) 2 3 50 L Beef — Mackerel Pummo, 100 box ______ 4 85 ; Fd ae abe = 7 oo Te Tubs, 60 Count, fy. fat 6 00 Sweetheart. 100 box —_ 5 70 hai Gunpowder Shelled Oo rs & -_---- 11 Pails. 10 Ib. Fancy fat 150 Grandpa Tar, 50 sm. 210 Choice ---_----_________ 40 Sage Almodns, Salted ~_----__ 95 Med. Steers & Heif. __ 10 Grandga Tar 50 lee 350 Fancy = 47 Hast India 2. 2 10 Peanuts, Spanish Com. Steers & Heif. __ 09 Trilby Soap. 100. 10c 7 25 125 Ib: bags: =... 5% White Fish Wiliams Barber Bar, 9s_ if MIDGrts 2 32 5 : ots : Williams Mug, per doz. 48 Ceylon Tapioca Pecans Salted __------_ 55 Veal Lo a 100 Ib. 13 00 Pekoe, medium ________ 45 bea, 100 sacue .. 7% «Walnut Galfernia _. 40 Top -_____________. a fe! 18 50 Minute, 8 oz., 3 doz. 4 05 GO0d =.) 10 i K K Norway -_ 19 50 Dromedary Instant __ 3 50 Medium, 25. 9 coe ee Soe hee 1 40 SPICES _ English Breakfast Jiffy Punch MINCE MEAT Houca 10 as 1 50 _ Whole Spices) _ : Congou, medium ____ 28 2 doz Gaston 22 22h None Such, 4 doz. ___ 6 20 < . MOxes = . 16 Allspice, Jamaica ---- @24 Congou, Choice ____ 35736 Assorted flavors. Quaker, 3 doz. case _- 3 15 : Lamb Cloves, Zanzibar ---- @36 Congou, Fancy ____ 42@43 Yo Ho, Kegs, wet, lb. 16% Yearling Lamb --_----- 15 Cassia, Canton -_.._- @24 Good =o 14 SHOE BLACKENING Cassia, 5c pkg.. doz. @40 FLOUR Medium 2202203 10 2in 1 Paste: doz 1909 Gimeer, Africa @19 i Oolong Vv. C. Milling Co. Brands OLIVES Poor 22 08 EE. Z. Combination, dz. 1 3 Mixed. No f @30 Medium . 3 Wily White 2 9 510 7 oz, Jar, Plain, doz. 1 05 Dri-Foot, doz. = 200 Mixed, 10c pkgs., doz. @65 Choice -__-~--__________ 45 Harvest Queen ___--- 5 20 16 oz. Jar, Plain, doz. 1 95 Bicbys, doz. - 2 1 30 Nutmers. 70@0@ ._. @60 Fancy _..__. 50 Yes Ma’am Graham, Quart Jars, Plain, doz. 3 25 Mutton Shinoia, doz 99 Nutmegs, 105-110 --__ @48 Rs 140 5 Gal Kees each _ 6 §0 Good — 08 Pepper, Black _.______ @23 3 oz. Jar, Stuff.. doz. 1 15 soon ~-------------- e ection , coe 8 oz. Jar. Stuffed, doz. 2 25 Or ------------------- STOV 2 - 2 by cone .... 4 Lee & Cady Brands 10 oz. Jar, Stuff., doz. 2 65 Blackne ae 1 30 p : Cotton. 3 ply Balls ___ 27 Home Baker -------- 1 Gal. Jugs. Stuff.. dz. 2 40 a Black Silk Liquid, dz. 1 30 Atisotes ins ag ne Cream Wheat ---.-- ENE aca e Black Sie Barts. dow 15 Cloves Zanaihar — @as VINEGAR PARIS GREEN Pate i i ine ae _o ; 30 os. con ok (w25 on O. iz Grand Rapids aS a 3 ine | » dz. 130 Ginger, Corkin —_____- @2z7 Cider. 10 Grain —_____ Deets Manan ee Fe, er goa 10 Mustara oo Gia Wha Wine 40 arate oe W. ©. B. Grand Rapids 2s. and Sa .____..._._- 30. «“Neele bones —_.._.__. 04 Wa 8 Pace. Penang ——-—— @85 White Wine, 80 Grain 25 Half pint ------------ : 7 15 Trimmings ---------- 05 654 Stove Enamel. dz. 2 80 ees — oo - @26 One pint -------""" § @5 PETROLEUM PRODUCTS Vuleanol, No. 10, doz. 120 Pepper. White. wis, _ WICKING Malt gallon 11 55 Including State Tax PROVISIONS 7 300 Pepper, Cayenne -.-- @36 No. 9. ber Kross ~_____ = erent Faak Wiacen Sanreled) Pork Paprika, Spanish ---. @36 \¥. 1. per gross ______ 1 25 Red Crown eT. “017.5 Clear Back - 16 00@20 00 a a. Der akoss — 8 1 50 FRUIT CAN RUBBERS~ Red Crown Ethyl ---- 20.5 Short Cut Clear -___ 16 00 F. O. B. 6 aaa Rapid Peerless Rolls. p sr doz 7 “ $ St< ; ag + ge ava € Ss e c ee oi Lip, 2 gro. a Stanolind Gasoline ~-~ 15.7 Gaia HU! ll Seasoning Hichesice a : a - Prosta Wile lip. 2 Dry Salt Meats Colonial, 36-1% ______ 120 Chili Powder, 1% oz... 65 Rochester, No. 3, doz. 2 00 gro. carton 6 In Iron Barrels D S Bellies 18-29@18-10-g Colonial, Iodized. 24-2 1 35 Celery Salt. 3 oz. ---- % Mayo. ner dex __.__ 75 ese ee Perfection Kerosine 10.3 Med. No. 1 Bbls. -__. 299 Sage. 2 OZ. ---------. 85 Gas Machine Gasoline 39.5 Med. No. d. 100 Ib. bk. F 00 Onion Sale 22 1 35 GELATINE TM & FP. Naohihe Lard Harmer Spec 70 Ih 100 Garlic 1 35 WOODENWARE fe . Naphtha__ 16.4 ceo. mere LS Packers Me: pe = Ponclt 31 ' 3 95 Jell-O, 3 doz 2 55 Pure in tierees 6% Ss Meat, 50 Ib. 65 Be y. 72 OZ —----- <0 Baskets Minute, 3 doz. --_-_--- 4 05 60 1b. tubs ___-advance 44 Cream oe for ice ao Bouquet ---- 4 50 a Wide Band, : See ; : 50 lb. be : V, cream, @ Ib.. each 8&8 zaurel Leaves —_______ 20 wood handles ______ 2 00 Plymouth, White ---155 180-VIS MOTOR OILS =) ib. tubs ----advance 4 Butter Salt, 280 ib. bbl. 4 00 Marforam, 1 oz. —--—_- 90 Market. drop handl Quaker, 3 doz 1 75 In Iron Barrels lb, pails ----advance % : : i : Qa 90 Be Light 77.1 10 Ib. pails _---advance % Block. 50 lb. --________ 4g Savory. t on... 65 Market. single handle 95 Medien eo ee cee 71 5 Ib. pails _...advance 1 Baker Salt, 280 lb. bbl. 3 80 Thyme, 1 OZ. —-~------- 90 Market, @xtra 1 60 JELLY AND PRESERVES Heavy Pe T1741 3 lb. pails --_-_.advance 1 6. 10 Ib., per bale ____ 93 Tumerci, 1% oz. _-__- 65 Splint, large oa 8 50 P 30 lb. ails 26 B H ee ee 77.1 Compound tierces ---. 7 20, 3 lb., per bale ____ 1 00 Splint, medium —____ 7 50 Taitltine. an Te. pails 1 hi ee ‘> Compound, tubs 02) q7y, 28 1b. bags, Table __.._ 40 Splint, sp--™ ~ 6 50 Pure, 6 oz.. Asst., doz. 90 STARCH Pure Pres., 16 oz., dz 1 85 2 Corn Churn : s larine Betosus Sausages 12 Kingsford, 24 lbs. ____ 2 30 Barrel. 5 gal., each __ 2 40 Cvs So 1s Powd., bags. per 100 3 2, Jarrell. 10 gal.. each__ 2 55 JELLY GEASSee. Ow ll OPE. eee 5 Argo, 24, 1 Ib. pkgs. 152 3 to 6 gal.. per gal. __ : % Pint Tall, per doz. 38 Frankfort -----_--____-- la Cream. 24-1 [6 94 ' Kal. -. 16 ¥% Pint Squat, per doz. 38 Pe ------------------- 20 ee Ses ae : Masten Galisad oF Pails re Light ee 62.1 moe eS is Gloss i. a Galvanized -___ 2 60 eoorene scarey ey ee eee ee ee s 2 qt. Galvanized 2 85 Mea@tum == 22 = 62.1 Aree. 24 1 lb pkhes. 152 11 « > oo i . 24. : 2 it. Galvanzed —___. I. VAN WESTENBRUGGE Heavy ---------------- 62.1 Argo, 12, 3 Ib. pkgs. 217 12 at. Flaring Gal. Jr. =x FE eribut Special heavy —_____- 62.1 Smoked Meats ae apes a ae pa : o ood Distributor Spectd oS H : an Arco. & 5 lb. pkgs... 2 46 10 at. Tin Dairy ____ 4 OU Rixtra heavy 220003 62.1 ams, Cer. 14-16 lb. @14 Silver Gloss, 48. 1s 111 0 Polanine SR) 2c 62.1 Hams, Cert.. Skinned _ * Blastic, 32 pkgs. _____ 2 53 Transmission Oil -____ 62.1 Geo ae a @l4 Miser, 48-1) 22002 Traps Finol, 4 0z. cans, doz. 1 45 am, arie eef : Wiser 50 lbs. 2... = 273 Mouse, Wood, 4 holes. 6v Finol, 8 oz. cans, doz. 2 25 Knuckles -_~-____ @24 Mouse, wood, 6 holes 7 Parowax, 100 lb. __.. 7.3 California Hams -_ @12% Mouse. tin, 5 | Sra o Dares 1). 2. .. 1s Dee Boles Heme e's bl wot. 4g Parowax, 20, 1 lb. __ 7.8 viled Hams -_-___- @22 SYRUP Nat sein + OF Bacon 4/@ act . @i5 Blue Kar Non 14 “a 8 oe plue Karo, INO. te 1 4 ae ze nage e 26 oz. : a4 Blue Karo, No. 5, 1 dz. 3 38 Ive case 10tS ------- ~ Blue Karo, No. 10 3 18 Tubs Beef fadized 32°26 of. - 240 aq Kara N l 2 66 nv ELA a : a) oe Ae a ' : 2 ted Karo, No. 1% .. 266 Large Galvanized ___ § 7: oo NS oe ' = 09 Boneless, rump ----@22 00 Five case lots -_____ 2 30 Reg Karo, No. 5, 1 dz. 3 64 Medium Galvanized __ 7 73 oe ae Red Karo, No, 10 _____ 3 44 Small Galvanized = 6 i aes a Liver BORAX Wilson & on s Brands Pie Syd Sener s aus Sains 10 Twenty Mule Team Washboards Oleo SS ‘ Calf =----------—— 40 94. 7 Ih. packages .. 3 35 Imit. Maple Flavor Banner. Glohe 5 50 N eae Sn = Loss Ee 04 48 10 oc. packases _. 440 Orange, No. 1%, 2 dz.310 SBrass, single _._ 6 25 pacla oll ----------- 96, 1%, Ib. packares -. 400 Orange. No. 5, 1 doz. 474 Glass. single ..____ 6 OC CLEANSERS Double Peerless __ 8 50 e RICE ine to, ae Semdac, 12 pt. cans 295 4... Nos or single Peerless _.. 7 ot MATCHES Semdac, 12 at. cans 4 90 Pouct Heed ae 06% Geen 1 50 piece et 2 Diamod, No. 5, 144 6 00 _ WASHING POWDERS Kanuck, 5 gal. can _.. 6 50 See i Searchlight, 144 box 6 00 PICKLES Bon Ami. Pd., iSs, box 1 90 Swan, 144 20) 5 00 Medium Sour RUSKS_ son Ami Cake, 18s__ 1 65 Wood Bowls Diamond, No. 0 ------ A aig, ioe count. £75 Postma Biscuit Co. | Brillo | -------.-------- , 82 Grape Juice 13 im. Butter. _ | 5 00 B ’ 18 rolls, per case ___ 180 Climaline, 4 doz. -_._360 woop 12 quart case 440 15 in. Butter ___ 9 00 1Z rolls, per case ---. 1 20 Grandma, 100, 5c ---- 350 Wejeh! 24 pint case__ 4 50 1¢ in. Butter 2 6e@ 18 cartons, per case_-_ 2 lid Grandma, 24 Large -_ 3 50 Welch. 36-4 oz. case_. 2 30 19 in. Butter a 00 Sately etree 8 a Sweet Small 12 cartons, per case. 1 43 Snowboy, 12 Large -.- 2 55 ‘ ee = e , f 72 oO Dust, 12 Large 2 25 Red ‘Pep, > gross case 548 ¢ Ganan, 500 —._.— 7 25 Gola L 12 L 22 Polo, 5 gross case ---- 4 75 : Golden Rod, 24 _.-__- 4 25 WRAPPING PAPER aga Rehpatee gd Se a COOKING OIL . La France Laun., 4 dz. 3 60 P SALERATUS oe finch Cuan 4 da 3 46 Mazola libre, Manila, white__ 05 ¢ ch Ciean., 4 4%. o * a: ‘ i 7 0. ) ibve 2 06% MULLER’S PRODUCTS Dill Pickles Aarm and Hammer -_ 3 75 Octagon. 96s --------- 3 90 pce hy a 2 ; c Butchers DE. 06 Macaroni, 9 oz. ------ 220 @al., 40 to Tin, doz. _. 7 15 Rinso, 40s ------------ o a0 See Gelade tae fie EAE 05 Spaghetti, 9 oz. ------ 2 20 32 oz. Glass Pickled__ 2 C0 Rinso. 24s ------—---—_ wee enaaa i ae "oan Wrall Stine 094 Elbow Macaroni, 9 0z. 2 20 39 oz. Glass Thrown —- 1 45 Rub No More, 100, 10 ’ ; See 2 Egg Noodles, 6 oz. -- 2 20 ' SAL SODA Of, 2 3 85 Egg Vermicelli, 6 oz. 2 20 Granulated, 60 lbs. cs. 1 35 Rub No More, 20 Leg. 4 00 YEAST CAKE Egg Alphabets, 6 0z.-- 2 20 Granulated, 18-2% Ib. Spotless Cleanser. 48. TABLE SAUCES Magic. 3 doz. _...... 2 70 Egg A-B-Cs 48 pkgs.-- 1 80 Dill Pickles Bulk packages 2 1 10 20 02%, ~~-~----~------ 385 Lee & Perrin, large--5 75 Sunlight. 3 doz, ------ 2 70 5 Gal., 200 3 65 Sani Flush. 1 doz. _. 225 Lee & Perrin. small_¢ 25 Sunlight, 1% doz ___ t 45 ie eal ge a Sapolio, 3 doz. ______- 3.15 Pepper --------------- 160 Yeast Foam, 3 doz. __ 2 70 NUTS—Whole 45 Gab. 1300 22-3 30 00 Soapine, 100, 12 oz. _- @ 40 Royal Mint po cha aceon & 40 Yeast Foam, 1% doz. 1 35 ISH Snowboy. 106 10 oz... 4006 Tobasco. 2 02... - 4 25 Almonds, Tarragona COD F y , ae Brazil large os Middies = 20 Speedee, 2 doz. —__--. 720 Sho You, 9 oz.. doz.__ 2 25 Fancy Mixed Peerless, 1 lb. boxes 19 Sunbrite. 506 -.----__ 210 A-1, large ------------ 4 75 YEAST—COMPRESSED Filberts, Sicily ------ PIPES Old Kent, 1 lb. Pure 27 Wyandotte, 48s oe 43 A-1 small eas 2 85 Fleischmann, rer doz. a Peanuts, Vir. Roasted Sob, 3 doz. in bx. 1 00@1 20 Whole Cod ---------- 11% Wyandot. Deterg’s. 24s 275 Caner. 2 oz. ---------- 330 Red star, ner doz. ---. 24 MICHIGAN TRADESMAN August 17, 1932 SHOE MARKET Michigan Retail Shoe Dealers Association. President—Elwyn Pond, Flint. Vice-President—J. E. Wilson, Detroit secretary—Joe H. Burton, Lansing. Asst. Sec’y-Treas.—U. R. Jenkins Association Business Office, 907 Trans- vortation Bldg., Detroit. Every Force Laboring For Better- ment. Improvement is on the way through America Where there were only hopes to sheer strength of the will of to work itself out of a mess. previously build upon, we now face strong facts coupled with the force and fortitude of many men who propose to follow these facts to their logical conclusion. it is natural to have a seasonal bulge in business. It comes with the change of season and the necessity for a change in shelter, in apparel and all the complex needs of the people. Busi- ness has been taking “it on the chin,” but is now working with grim deter- mination to improve things all along the line. Improvement in the basic commodity markets indicate a funda- mental development toward progress. The President has developed a nine- point plan for economic relief. He oposes concerted action on a wide | front to expand employment. The first force for good is the or- ganization under the Reconstruction Finance Corporation of the liquid sup- ply of money available for employ- ment of men and the utilization of materials. Business is to enjoy a wider expan- sion of credit and the definite job of the Federal Relief Banks is to supply full credit for production where con- sumption of goods is assured. Another great National effort is to employment through A plan for modernization includes stimulation of spread existing reduction of work hours. a movement for ‘“slum-clearings’” and to make available in states and cities sums of money to make effective a program of modernization, The Government can only go a short distance down the road through Federal aid. If it goes too far taxa- ion will be increased beyond _ all bounds. If the movement forward is sincere, and most every business man_ thinks so, then it is time for the individual ndividual corporation to do some. thing for itself along the lines of con- servative expenditure to bring about econonic recovery. Travel the country, as our field edi- tors do, and we find store after store that needs some modernization—a coat of paint, a replaced flooring, a new and better equipment and all of the little improvements that have been for- gotten during the past three years. A piece of property can drift along for a time without repair and refurnishing, but the time comes when it is good business to spend some money for its A tew judiciously makes the upkeep. dollars spent little modernization plan of the little store relatively as im- portant as the great national plan. It is possible to multiply work done in the little store by tens of thousands of other stores and if such can be done, then truly improvement is on the way. There is something to be said on the question of hours in retail store opera- There is no such thing as a five tion. day week in sight for retail businesses, but something should be done to cor- rect the condition of store help work- ing from 8 a. m. to 10 p. m. six days a week. Store help has been very co- operative, even under the conditions of pay cuts and extended vacations with- out pay. But pressure on the worker in the store cannot continue indefinite- ly. The human machine can’t stand up under the strain. The thing to do is to rearrange the hour continuous schedules so that more clerks can be employed. It is the humanitarian thing to do. It is also good business, because fresh and healthy workers sell more shoes than do tired and worn workers. It is indeed a wholesome thing to observe that every force for good is now at work for the good of the many, which in the last analysis always is for the good of the individual business itself. If we can keep up this mo- mentum all will be well again. If we simply consider it a seasonal bulge it will lose its fire and vigor, and conse- quently deeper slumps may lie ahead. But it is the first time in the business history of America that every indi- vidual and every economic force is in step—making betterment in business through well directed effort “for the common good.’—Boot and Shoe Re- corder. Lines of Interest To Grand Rapids Council. Quite a number of the friends of Mr. and Mrs. Walter E. Lypps gath- ered at their home last Saturday eve- ning to celebrate the anniversary of the birth of brother Lypps. A very clever and courteous plan was em- ployed in placing the number of can- dies on the birthday cake, the num- ber being fourteen. Now even Walter himself will admit being older than that would indicate, although he is still a very young man. What was the sig- nificance of the fourteen? It repre- sented the number of guests present and the reporter feels that that is the very essence of hospitality and good- fellowship. The host and hostess are so unselfish, fine and admirable that their thoughts were on their guests, even in planning the birthday cake. A candle for each one present is an ex- cellent idea. The guests were enter- tained at bridge and five hundred. In bridge Mr. and Mrs. Harry Nash won high scores and also the valued prizes for lady and gentleman winner. Among the out of town guests, were Mrs. O. Salisbury and Mrs. Helen Smith, both members of the Ladies Auxiliary of Cadillac Council, Detroit. Darcy G. Wilcox, representing Lib- by, McNiel & Libby, Chicago, has done his bit to restore prosperity and is entitled to wear badge ‘71’, as he recently purchased a new eight cylin- der car. He reports very good and his firm is so well pleased with his efforts that they have prac- tically doubled his territory. We have business recognized Darcy as a man of capacity and are glad that his firm is giving him ample opportunity for him to ex- tend himself. Raymond W. Bentley, general chair- man of the New Year’s party, held their first committee meeting this week. It is a little early to divulge any plans, but the members of the committee were all present and very enthusiastic. The boys are looking for- ward to and planning one of the finest parties ever held by Grand Rapids Council on New Year’s eve. William I. Millar, residing at 1440 Byron avenue, who sells furniture for manufacturers, injured his hand and suffered a nervous shock in an automobile accident on his way home from Detroit recently. He is a son of John H. Millar, of the Na- tional Candy Co., who is one of our loyal and enthusiastic members. We hope for Mr. Millar’s complete quick recovery. several right Senior Counselor B. C. Saxton, in company with Secretary-Treasurer H. R. Bradfield, called on Frank B. Osgood, 458 Ethel avenue, and found him getting along nicely after an auto- mobile accident. The accident occur- red at Ganges, where Mr. Osgood severed an artery in his left hand and suffered severe bruises on the chest and abdomen. He has sold almost all kinds of paper for printing purposes since 1881 and has a wide circle of friends in the State who will regret to learn of this accident, but will re- joice that he is making rapid improve- ment in recovering. Every salesman who was interviewed by the reporter this week reports busi- ness much on the up-grade. Merchants are placing larger orders for prompt shipment and the old fear that has gripped nearly all of us is losing its strangle hold. We hope to see it completely routed within a few short weeks. In a previous issue we mentioned that many of the successful business men of this community were from the ranks of the United Commercial Travelers. Confirming that statement, may we refer to the Zuiderhoek Cof- fee Co., 1921 South Division avenue, owned and operated by Henry D. Zuiderhoek. The traveled many years selling coffee to the retail trade through Western Michigan. Af- which is ter learning the coffee business thor- oughly, he established a business for himself, blending, roasting and selling coffee. He employs at present several salesmen, covering the trade territory of Grand Rapids to market his prod- ucts. Glad to hear the many favorable re- ports from different sections of the country on the reception of the Olney resolution, adopted at the convention of the Grand Council of Michigan. Firms employing large number of salesmen have requested permission to reprint this resolution for their sales- men and customers. We believe that this is an illustration of a “little leaven leaveneth the whole lump” and we be- lieve the efforts of the United Com- mercial Travelers are having greater influence to-day in restoring confidence than any other force or influence at work. Remember your Team Work in Business obligation. Official Reporter. 2. ____ Made Good Use of the Front Cover. Belding, Aug. 15—I often think how neglectful I am in not acknowledging more frequently the many, many good things I receive from my friend in his splendid paper, the Michigan Trades- man. This week the article on the cover page by Charles W. Garfield was the first thing I read. I honestly don't remember any article or bit of prose or poetry I ever read that seemed to “strike home” to me like this one has. I have read it to myself several times, and yesterday read it before the as- sembled Sunday school, of which I am superintendent. Several spoke of the beauty of the thought afterwards, and of how much they enjoyed it. Mrs. Lloyd has a scrapbook in which she has placed nearly every poem or item appearing on the covers of the Tradesman during the years we have taken the magazine. These we prize very highly. I just felt, Mr. Stowe, that I wished to express sincere appreciation of the splendid magazine you have and for the wonderful things you publish in it. E. C. Lloyd. —_——_~.~~+~2@___ Welded parts are now available commercially to machine and equip- ment makers. Economies over other methods of fabrication are said to be effected in many cases. ——~->.-—>___ A new synthetic leather, made by impregnating crepe wadding with latex, is said to be strong, flexible, por- ous and water absorbent. Its principal present use is for insoles. ositive protection profitable investment “1 the policy of the wy MICHIGAN 244 SHOE DEALERS MUTUAL FIRE INSURANCE COMPANY Mutual Butlding ors * Lansing, Michigan CoN ote August 17, 1932 OUT AROUND. (Continued from page 9) side.” “How do you make that out?” asked Riis, “On the sunny side nearer Heaven,” replied the great Cardinal. It pleases me greatly to see the in- roads a Grand Rapids man is making in the newspaper field so long monopolized by the blatant and ar- rogant Chicago Tribune. Ever since Colonel Knox purchased the Chicago Daily News he has demonstrated that the owners of the Tribune have a foe- man worthy of their steel and recent developments show very clearly that he has the Tribune crowd on the run. They recently disposed of their De- troit Mirror and rumor has it that they did this in order to obtain suffi- cient cash resources to finance the battle the Chicago Daily News is giv- ing them. I naturally feel a personal interest in this contest, because Mr. Knox’s father was a patron of the Tradesman for many years during the time he was engaged in the grocery business here and the gifted son had the opportunity of reading the Trades- man in the days when he was plan- ning his remarkable career—success- ful to the nth degree in every under- taking he has espoused. The most ridiculous feature in the newspaper situation of America is the caption the Tribune carries at its masthead, “The World’s’ Greatest Newspaper.” As a matter of fact, there are a dozen daily newspapers in this country which are head and shoul- ders ahead of the Tribune, not to men- tion the New York Times, which is so far ahead of the Tribune that the lat- ter will never get within hailing dis- tance. Russell Boyle has finally done what I would do—permitted the mortgage on the Rowe Hotel to be foreclosed. Despite the remarkable example fur- nished by Joseph Brewer in rescuing the Pantlind Hotel from receivership or bankruptcy, Mr. Boyle has per- mitted the Metropolitan Life Insurance Co. to foreclose its mortgage on the hotel, which is for less than one-third the value of the property, thus spong- ing off the stockholders, who were given the personal assurance of Mr. Boyle that they would be taken care of, no matter what happened. I hap- pen to be one of those who accepted his statements at par and now find that they were not worth 5 cents on a dollar. With the comparatively small indebtedness of the Rowe Hotel, there is no reason on earth why it should be sacrificed because of the weakness of an individual who proved to be a destructive, instead of a constructive, exploiter. The stockholders of the Rowe Hotel are not the only persons who have reason to harbor resentment against Mr. Boyle. By industriously exploiting bad bonds he has probably put more banks on the hummer than any other man in Michigan, I note exactly expected he The Gold Seal Business Builders, 2949 Grand River avenue, Detroit, which sued the Tradesman two or three years ago for a million dollars, and never gave security for costs, have MICHIGAN TRADESMAN Detroit and moved to Cleveland, where they are located on Prospect street. They are bad actors and our Ohio readers are advised to give them a wide berth. There is no merit in their proposition and little if any, responsibility on the part of the principals. discontinued business in As illustrating the straits which some men have been forced to face during the depression now happily dis- appearing, I take the liberty of re- producing the following letter: I am writing to request that you cancel my subscription to the Michi- gan Tradesman. I regret to take this step and ‘have always liked your mag- azine, but I do not know how I will ever earn the money to pay for the subscription. You who are working every day do not know or understand the frame of mind that it is possible for a man who is out of work and every day hears the same answers when he seeks work. True, I have been able to secure some jobs, but let me give you an idea of what pay and how they take advan- tage of the present conditions to se- cure good men for small money. 1. For four weeks I worked as ad- vance salesman for a coffee company securing new customers. Prior to the depression they paid $1.25 for a new customer and paid when the order was written. Now they pay 95c and pay when the order is delivered. It is four weeks since I covered the ter- ritory allotted and as yet I have only been paid for about two-thirds of the orders I wrote. 2 A credit clothing house next employed me. Prior to the depression they paid $27.50 salary and $5 auto expense a week. Then they dropped to 20 per cent. commission on collec- tions and $5 auto expense. When | went to work they offered me 18 per cent. commission and no auto expense. I gave it a fair trial for two weeks and two days. I earned the first two days $1.26, the first full week $5.38 and $5.25 the second week. Out of this I paid for my own car expense. Can vou tell me how I can support a fam- ily of six children on what is left? It is five months since I have earned any money to speak of. J] haven’t ex- actly lost hope of securing something, but am beginning to wonder when. I do not wonder that the man out of work is bewildered and that he is in Sort Of a daze. Grand Rapids, Aug. 13—It affords me a great deal of pleasure to send my check for my fiftieth subscription to the Michigan Tradesman, the read- ing of which has been to me in all the years a source of profit and pleasure. B.C. Beard: I knew Mr. Beard when he was a clerk in a grocery store at Morley fifty-eight years ago. Later he en- gaged in the business for himself at Morley, achieving excep- tional merchant. For many years he had a lucrative con- tract with the G. R. & I, Railroad to furnish ties, grocery SUCCESS 4S 2 He came to Grand Rap- ids about thirty years ago and added to his fortune by judicious investments in outlying real estate. About twenty years ago he re-engaged in the gro- cery business at 1504 Wealthy street, where he has long enjoyed the repu- tation of maintaining the most fre- quent turnover of any grocer in the United States. He will be 81 years old next Monday. He positively re- fuses to grow old and his friends con- fidently expect to assist him in cele- brating his one hundredth’ birthday anniversary, nineteen years hence. Oscar Levy, traveling representative for Charles G. Graham & Co., told me last week he was going to St. Joseph on a “Jewish vacation.” As I was not familiar with the term, I ask- ed for an vacation,” he replied, “is one where explanation. “A Jewish you put your wife in the front seat and your samples in the back seat and you sell enough goods en route to pay your gasoline bills and hotel bills. One of the best posted fruit men in Michigan is Charles E. Bassett, post- master of Fennville and local corre- spondent for the Allegan Gazette. Mr. Bassett is a pomologist of wide experi- ence and extended reputation who has done much character for the pomolgical depart- work of a constructive ment of the Federal Government. He checks me tp and sets me aright in his local correspondence on a state- ment I recently made concerning the aple crop of the Fennville district, as follows: “During a recent visit to Fennville our good friend. E. A. Michigan Tradesman got the idea that Fennville apple orchards were being Stowe, of the neglected because of the meager re- turns the growers received last sea- son. While it may be true that a few growers have not kept up their or- chard work as well as usual, it is also true that most of the growers of the better class have done more than usual, scraping the trunks and large limbs of the trees, banding with chemically treated bands to lessen the worms, and dccng an unusual amount of spraying, so that the Fennville district will con- tinue to produce and market first-class apples than any other ship- ping point in Michigan. E. A. Stowe. ——_-- Death of Alonzo Herold. Alonzo Herold died at his home in this city, 263 Charles avenue, Aug. 9. Mr. Herold was long and more actively identified with business in Grand Rap- ids and won prosperity through his own ability and efforts, during which time he ever commanded secure place in the confidence and good will of those with whom he came in contact in the varied relations of life. Mr. Herold was born in Holland, Ottawa county, Michigan, Dec. 22, 1859, his parents having come to that place in the preceding years from Ohio and his father having there engaged in the work of his trade, that of shoemaker, as a pioneer representative of that line of industry in the sturdy little Mich- igan city that was founded by col- onists from the European Netherlands. Mr. Herold attended the public schools of Holland until he was fourteen years of age and showed great liking for his studies, with the result that he profited fully by the advantages thus afforded him. His father had in the meantime engaged in the mercantile business at Holland, and when both the family home and the store were destroyed by Herold found that his school work must be interrupted. Thus, fire Alonzo at the age of 14 years, he came to Grand Rapids in 1873 and here entered the employ of the Leather o. A year later he took a position with L. J. Rindge & Co., shoe merchant, the concern later be- Cappon-Bertsch 23 coming known as Rindge, Kalmbach & Co. a clerk in the retail department of that For ten years Mr. Herold was establishment and in 1884 he resigned his position and engaged in the retail shoe business as senior member of the firm of Herold & Bertsch, with Chris- tian Bertsch as coadjutor. The firm built up a prosperous business and after the lapse of eight years Mr. EL. Hagy. In Sept., 1893, he became one of the ] Herold sold his interest to J. principals in the incorporation of the Herold-Bertsch Shoe Co., which de- veloped a large and substantial busi- ness in the manufacturing of shoes and in handling the output at wholesale. With this representative concern Mr. Herold continued an active executive until March, 1925, retired although still retaining his interest in when he the business. Mr. Herold made a rec- ord of admirable business achievement which is deserving of commendation for the substantial and worthy success he gained through his own ability and application during many years of prom- inent association with the business activities of the city of his adoption. He was loyal and liberal as a citizen, was a Republican in politics and he Mark’s church, Protestant Episcopal. In 1886 Mr. Herold wedded Miss Sarah Bole, of Grand Rapids, and they had two was a cCommunicant of St. Clifford is manager of the Muir Drue Co. at Elyria. Ohio, and Miss children: drug store conducted by the Verna holds a position in the hbrary of the Crescent street public school in Grand Rapids. a The only ship that comes to a man who sits down and waits is a receiver- ship. GREENE SALES CO. SPECIAL SALES CONDUCTORS Reduction — Money-raising or Quitting Business Sales. 142 N. Mechanic St. Phone 9519 JACKSON, MJCHIGAN Phone 61366 JOHN L. LYNCH SALES CO. SPECIAL SALE EXPERTS Expert Advertising Expert Merchandising 209-210-211 Murray Bldg. Grand Rapids, Michigan Business Wants Department Advertisements inserted under this head for five cents a word the first insertion and four cents a word for each subse- quent continuous insertion. if set in capital !etters, double price. No charge less than 50 cents. Small display adver- tisements in this department, $4 per inch. Payment with order is required, as amounts are too smal! to open accounts. a Sam CPA SEIMEI NISRA MICHIGAN TRADESMAN August 17, 1932 IN CASE OF REPEAL (Continued from page 17) In Michigan we have every congres- sional district organized with a sub- chairman in each district. These sub- chairmen are doing a very effective job and will continue to do so until after election. In my opinion it would be a mis- take to start any discussion at this time on the questions propounded in your letter, as all these questions will have to be decided by the people of Michigan after the 18th amendment has been repealed. Our job now is to get repeal. Let's do that first. John A. Anderson, Manager Hotel Harrington. Petoskey, Aug. 15—I, too, am_ un- alterably opposed to the open saloon. The American Hotel Association of the United States and Canada took a vote of its membership not long ago and they were nearly unanimous in favor of a service bar only in hotels. The hotel men do not want to become saloon keepers, but if they could sell liquors in their dining rooms and thus hold the business which is now going to the speakeasies and night clubs, one of their greatest problems would be solved. I believe the Government could arrange to sell wine, beer and liquors in original packages out of the grocery stores, similar to the way they handle cigars and tobaccos, and when you bring these commodities to the people at a reasonable price, boot- legging must cease. WwW. ©. Manager Cushman McManus, Jr., House. —_>+>___ Items From the Cloverland of Michi- gan. Sault Ste. Marie, Aug. 16—We are all feeling better since listening to President Hoover's speech of accept- ance last week, which was one of the greatest speeches in history. Many of our Democratic friends have decided to take a chance on Mr. Hoover after that speech. A better day is coming and the man best fitted by experience to carry on is President Hoover. A third water taxi line started at St. Ignace last week, operating under the name of the Mackinaw Ferry Co. The boat from St. Ignace will be handled by Milo Gonser. He will op- erate his twenty-six foot Chris-Craft, Silver Wings, and also a cabin cruiser. The cruiser will run every two hours and the speed boat every hour be- tween Mackinac Island, Mackinaw City and St. Ignace. A Karmelkorn shop has been open- ed at 542 Atkin, of Houghton. There are now 600 shops in this country and Canada. Each shop is locally owned and oper- ated. Mr. Atkin is more than pleased with the volume of business since he opened last week and the new shop seems to have a bright future. Mr. Atkin has had years of experience in the candy business at Houghton and is giving his personal attention to the business here. No matter how much money talks. it never bores anyone. The Shallows Inn, at the Shallows. opened for business last week by Mrs. Oscar Peterson and Mrs. Stewart Davidson, specializing in serving fish and chips also chicken dinners. It is located on the shore line of the river in the cottage known as the Bailey cottage. Many of our local people, as well as the tourists, are enjoying the dinners, which are the first of the kind in Sault Ste. Marie. The prices are most reasonable and the small over- head will assure a nice business. A clock 118 years old has been pre- sented to the Women‘s club of Mack- inaw City for its library by C. A. Roberts, of Wawatam Beach. Mr. Roberts is well known here. He is a retired salesman and a collector of eight day clocks. His collection of clocks is one of the largest in the State, including the smallest to the Ashmun street by C. W.- largest grandfather clocks. ‘Cap, as he is known to his many friends here, spends the summers in his summer home at Mackinaw City on the bay shore and the winters at his winter home in Florida, There are thousands of unemployed from all over the State in the berry patches in the neighborhood. of Shell- drake picking berries. The berries are plentiful, which enable the willing workers a_ nice livelihood. Large trucks are hauling most of the berries to Chicago. The Soo Reminder, a new weekly advertising paper published by L. E. Runnels, discontinued with last week's issue. Mr. Runnels is moving to Munising, but thas made no announce- ment as ito his future plans. This paper will be missed, as it was a clever publication. All of the advertisements were hand set and showed the work of an expert. The Upper Peninsula medical men held their annual convention here at the Hotel Ojibway last week. There was a large attendance and a good programme was enjoyed by all. The visitors were shown around the city and the Canadian Soo. The delegates left feeling that they had been more than pleased with the Sault and its hospitality and the memories of the convention and entertainment will linger in their minds. R. Colwell, a salesman, aged 36, representing the Home Serving Studio, of Manistee, suffered a heart attack last Friday and passed away at the home of W. Frederick, Years ago people used to drop in for a visit. Now they visit in for a drop. Harley B. Burdick, the well-known seed merchant, of Saginaw, accom- panied by his wife, spent several days last week visiting old friends here. This was Mr. Burdick’s second visit to the Northland and he noticed a big change during the many years since his last visit. He says we have a most delightful climate and more de- lightful places nearby to spend a vaca- tion on the great lakes than he has seen elsewhere in all his travels. The Upper Peninsula farmers and their families gathered for their annual round up at the Upper Peninsula ex- periment station one day last week. They were shown the exhibits at the poultry plant, showing the recognized grades of eggs. Grading eggs for spec- ial markets is increasing the income and helping to maintain a market for many poultrymen. The day of saying an egg is an egg is past. Quality in eggs count just as it does in other market commodities. They were shown the latest equipment in killing and preparing dressed poultry for the mar- ket. It was a very profitable and in- structive meeting, An airline advertisement says: “An hour in the air is like a ie vaca- tion.” Yes, and a drop too soon is like a trip to heaven. William G. Tapert. —_>->___ When On Your Way, See Onaway. Onaway, Aug. 16—In the Aug. 3 issue of the Tradesman we told of the quantities of blueberries and rasp- berries which were being harvested, furnishing labor as well as recreation for pickers. Now to go on with the story: In addition to the above now comes the biggest crop of blackberries in the his- tory of Northern Michigan—wild blackberries we mean—those great big, juicy fellows such as we used to call “thintble berries” which grew on the mountain sides down East. It doesn’t take many of these big fellows to fll a quart measure and the pickers say, “Can I sell you a bushel of black- berries to-day?” A whole bushel for $1.5C; well, that would make a whole lot of jam. A. E. Chauncey, of the firm of Chauncey & Baldwin, real estate deal- ers of Bridgman, called in to see the “Squire” to-day. There is a real booster for Berrien county, no mistake, Talk about berries, where we speak of them in bushels Mr. Chauncey talks carloads; yea, train loads. It would make very interesting reading if the Tradesman would invite Mr, Chaun- cey to give a detailed account of the fruit activities in Berrien county. I think jt would be an incentive for other portions of the State to promote just such industries, inasmuch as there are a good many idle acres and an equal number of idle men. Nature will step in and co-operate; numerous little patches of small fruits are gradu- ally appearing in our vicinity right in the ntidst of wild fruit. Just over the line in Cheboygan county our neigh- bors have more extensive tracts of berries grown on lands composed. of inexpensive soil: these same lands are now showing very satisfactory results and the profits run up into real big money. Depression. There must be a way out. With all the wide universe spread Lefore us craving for action, why not get busy? There is no excuse for idle- ness: if you cannot demand a salary, work for nothing until you can de- mand one. The world likes a busy man. If you want anything done, done right and done in a hurry employ a busy man to do it. A drone is worthless. There is no excuse for any man hanging around or loitering in a poolroom waiting for a job to come to him; it won’t come. Perhaps he doesn’t want it anyway and that is the way the employer looks at it probably. {t is said that the way to prevent failures and losses is for the Govern- ment to prevent the manufacture of red ink. There are other ingredients which are more dangerous and one of them is “white mule;” high license is not the remedy either. Squire Signal. Growing Old a _ Rather Pleasant Progression. Detroit, Aug. 16—Your letter of congratulation was thoroughly appre- ciated. I have not seen the notice in the New York Evening Post. I have had a great many letters of congratu- lation from strangers whom I have never known or even met. Growing old is after all a rather pleasant progression. The afternoon is a lovely part of the day, if the skies are clear, the weather fair and one’s faculties enable him to appreciate his surround- ings. Old Governor Felch once said, as the drew near the end of his jour- ney, “It looks beautiful toward the sunset.” 1 had hardly given my 75th birthday a thought, for after so many, birthdays are apt to become commonplace events. But a conspiracy was on foot. I was lured away by a fake telephone call by which one of the girls was to keep me ‘busy answering all ‘sorts of ques- tions. When I returned to my desk [I found two huge baskets of Howers, One containing seveny-five roses and the other a large assortment. There was also a huge cake decorated with yellow roses, by initials and the dates 1857—1932 and boxes otf small pres- ents from members of the staff. Wm. E. Scripps, president; Hereward Scott, general manager, heads of depart- ments, members of the editorial staff, tue mechanical and other departments tiled in with congratulations, making it a very happy occasion for the old timer, 1 read with great pleasure your quotation from Mr. Garfheld on the cover or the last Tradesman. His pailosophy of life has been put to the tong test of living and still rings true. instead of fading like a tender flower he has ripened lke sound grain, ready tor the sharvest when it arrives. I hope the reaping may be long deferred. Geo. B. Catlin. ———- 9 clothes your a lot more the No matter how many wife has she always buys minute you offer to take her on a trip. Gabby Gleanings From Grand Rapids. Abe Schefman & Co. are removing their wholesale produce business from the Pere Marquette cold storage to the South end of the G. R. & I. freight depot which runs South from Fulton street. They have made a determined effort to make the cold storage pay, but have not succeeded. The great institution is fully ten years ahead of the requirements of this market. It cost $420,000—$60,000 for the land and $360,000 for the building and equip- ment, which is up to the minute in efficiency. The taxes on the plant were $6,466 last year. Schefman & Co. were under contract to pay $500 per month rental. The owner offered to rent it to the Kent Storage Co. for $750 per month, but the proposition was turned down. G. D. Moffett, manager of the Development Depart- ment of the Pere Marquette Railway, is putting in a few days in Grand Rapids in an effort to solve the prob- lem of keeping the plant in operation at the smallest possible loss to the company. The outcome will probably be that the storage will be conducted by the owner under the management of a competent operator. It is too valuable a property—to the commun- ity as well as the owner—to be per- mitted to be idle. Peter D. Kline, Vice-President of the Grand Rapids Trust Co., died of heart disease Monday in the Cleveland clinic hospital. He was ‘born in She- boygan, Wis., fifty years ago. His early activities were in Utah, where he was engaged in railroad construction. In 1916 he affiliated with the American Public Utilities Co., at LaCrosse, Wis., which was under the control of Kelsey, Brewer & Co., of Grand Rapids. The next year he was appointed vice-presi- dent and general manager of the Wis- consin-Minnesota Light and Power Co., a subsidiary of the American Pub- lic Utilities Co. Mr. Kline came to Grand Rapids in 1924 as a vice-presi- dent of the American Public Utilities and a partner of Kelsey, Brewer & Co. The following year, when the Ameri- can Public Utilities Co. properties were sold to Insull, of Chicago, he went to the Grand Rapids Trust Co. as a vice-president. He leaves a wife and daughter to mourn: his loss. Referring to the manner in which Geo. Welsh takes credit to himself for “solving the unemployment problem in Grand Rapids” by invoking the aid of scrip and the city commissary store, a local man who is close to the matter says that Welsh is a “masterly dis- seminator of misinformation.” Wm. L. Berner, manager of Lee & Cady, left to-day for Big Star Lake, where he and his wife will spend the remainder of the week. C. K. Maloley, whe has been con- ducting a grocery store 7+ 1911 South Division avenue, has engaged in trade at 458 Lyon stret, former location of M. Pollie. ee Silk mills find a new outlet for their clippings, housewives material for quilt blocks, in a new package con- taining four to five yards of selected silk pieces. —_ se. To lose graciously calls for real nobility. Sadi ma oi ooh hae RT REM ee" ESE AOE Speed Up Sales by featuring properly advertised lines The manufacturers are creating the demand and saving your time through their advertising. You realize a maximum profit with a minimum of effort in selling Baking Powder Same Price for over 40 years 25 ounces for 25c Your customers know it is a quality product that the price is right. Why ask them to pay War Prices? It’s up to you to show them that you have it. Millions of Pounds Used by Our = Government craw We Believe You Are Entitled to a Profit on All Merchandise You Handle or is Distributed to Your Customers We don’t believe in the distribution of free samples or free merchandise to the consumer unless such merchandise pays the merchant his full profit which includes the expense of handling when handled by him. Rademaker-Dooge Grocer Co. Distributors of Anchor Red Salmon Red Heart Med. Red Salmon Surf Pink Salmon Bull Dog Sardines Red Crown Sliced Beef The House of Quality and Service eZ Up to the Times The MONARCH Way “See It in Glass—Buy It in Tin“ noumn women like best to shop in modern stores. No store is more modern—right up to the times in customer and clerk convenience, merchandise arrangement, general attractiveness—than “The Monarch Way” store... Modern, too, is the merchandise sold—‘“See it in Glass—Buy it in Tin” ... Fix up your store “The Monarch Way” and see how quickly women will respond to the modern note... Most attractive terms on everything needed, such as Display Brackets, Pickle Stand, Display Tables, Flood Lights, Price Tag System, etc. ee MAIL COUPON NOW------------ i REID, MURDOCH & CO., Drawer R. M., Chicago, IIl., Dept. ee tell me about ““The Monarch Way” to larger sales. MT-8 Name ddress. fees eee BS and packed in your home state? W. R. Roach & Co., Grand Rapids, main- tain Michigan factories for the canning of products grown by Michigan farmers. Arte the canned foods you feature grown seven modern A complete line of canned vegetables and fruits MUTUAL INSURANCE. (You participate in the profits) OUR DIVIDEND RECORD 25% to 40% on Fire and Allied Lines 124% to 25% on Casualty Lines CLASSES OF INSURANCE WRITTEN Fire Plate Glass Tornado Explosion Hail Compensation Rents Automobile Use and Occupancy Aircraft Damage Leasehold Liability of all kinds Sprinkler Leakage Burglary Riot and Civil Commotion Hold Up FINANCIAL STRENGTH OF COMPANIES REPRESENTED Assets $65,931,787.14 — Surplus $23,396,338.15 The Mill Mutuals Agency Lansing, Michigan Mutual Building Phone 20741 We cover the Lower Peninsula of Michigan Es Ran ite OE mete meee. ioral bpastisicipees