ee et EN BORE S ) <
0) sess >? YIP SS fog Y Wy \ } S
WEE ee ONE i Ne
Ay ONL D XN” GN WS aa CMW, C
i ONE A Sy ly J ‘Cl Ge SOG p) i VY Yr
\ oC GIS ; Oe NM 7: Roop
a 7 a SSE ORS ATED y COR se
CORO HI Z ey, TF BG NO coy f a ~ * be y =r cs (j Ay) OO ae —— y ay K
ae (CT Ie oe eR Rae CDI ZA Ee NESS Z
«ge PUBLISHED WEEKLY (GaN TRADESMAN COMPANY, PUBLISHERSS<— SRE | ° iss
SOS SO OLAS SI DR LE POOR OLB ROE BSE
Fiftieth Year GRAND RAPIDS, WEDNESDAY, NOVEMBER 2, 1932 Number 2563
Yi
4
PA
Heaven is not reached by a single bound;
But we build the ladder by which we rise
From the lowly earth to the vaulted skies,
And we mount to its summit round by round.
I count this thing to be grandly true;
That a noble deed is a step toward God—
Lifting the soul from the common clod
To a purer air and a broader view.
We rise by the things that are under our feet;
By what we have mastered of good and gain;
By the pride deposed and the passion slain.
And the vanquished ills that we hourly meet.
We hope, we aspire, we resolve, we trust,
_ When the morning calls on us to life and light;
Sincucene But our hearts grow weary, and ere the night cemoemoem.si
4 Our lives are trailing the sordid dust.
Ser We hope, we resolve, we aspire, we pray, connie

And we think that’ we mount the air on wings
Beyond the recall of sensual things,
While our feet still cling to the heavy clay.

Wings for the ange's, but feet for men!

We may borrow the wings to find the way,

We may hope and resolve, and aspire and pray;
But our feet must rise, or we fall again.

Only in dreams is a ladder thrown
From the weary earth to the sapphire walls;
But the dreams depart, and the vision falls,
And the sleeper wakes on his pillow of stone.

Heaven is not reached by a single bound;
But we build the ladder by which we rise
From the lowly earth to the vaulted skies,
And we mount to its summit round by round.

J. G. Holland.

 

 

OOo
\/
9 > © a () emme ()
+

 

 

 

 
 

CATRA

THE NEW JELLO

IS MADE WITHOUT BOILING WATER!

 

Here's something new and wonderful
that women will welcome with cheers!
The NEW JELL-O can be made without
boiling water! a

Here’s the great news to tell your cus-
tomers!

The NEW JELL-O dissolves instantly
in warm water. There’s no steam to
carry away any of the favor. The NEW
JELL-O sets faster because it starts with
cooler water...that means it sets
tenderer, too.

Only the NEW JELL-O has these won-
derful advantages—because the NEW
JELL-O is the only gelatin dessert that
can be made without boiling water!

For years the old Jell-O has been the
favorite of 7 out of 10 women.

The NEW JELL-O, with its wonderful
improvements, is destined to become even

your fastest moving packaged dessert!

The wonderful news of the NEW
JELL-O is being carried to your custom-
ers in the biggest advertising campaign in
JELL-O’s great history! Big newspaper
advertising! Double-page ads in maga-
zines! Broadcasts over 33 radio stations!
And a new edition of the famous JELL-O
recipe book delivered to almost every
home in the country!

Cash in on this powerful advertising
campaign! Feature the NEW JELL-O in
your own advertising. Use the NEW
JELL-O packages and the NEW JELL-O
displays in your window and inside your
store. Broadcast the wonderful news about
the NEW JELL-O! And bigger Sales and
Profits are bound to follow!

 

 

 

 

 

re ei

New, Modern Packages for
the Modern, NEW JELL-O!

Each of the six different flavors has a
distinctive package color. No more
searching for flavors—you pick the
one you want by the color of the
package—instantly! The new pack-
ages are bright, attractive—better
for making displays—better for
making sales!

 

 

 

a
5
‘

 

 

more popular! There’ll be more JELL-O ASK THE GENERAL FOODS SALESMAN ,
desserts. There’ll be more JELL-O used
in salads, entrées, and relishes.

Here’s a wonderful opportunity for you
to push the many profitable ingredients PRINCIPAL PRODUCTS DISTRIBUTED BY GENERAL FOODS SALES COMPANY, INC.

used in dishesmade withthe NEW JELL-O. Postum Cereal, Instant Postum, Grape-Nuts, Grape-Nuts Flakes, Post Toasties, Post’s Bran Flakes,

a ; > Whole Bran, Diamond Crystal Salt, Jell-O, Log Cabin Syrup, Minute Tapioca, Walter Baker’s Cocoa,
Here’s your opportunity for bigger sales Walter Baker’s Chocolate, Maxwell House Coffee and Tea, Franklin Baker’s Coconut, Sanka Coffee,
—bigger PROFITS—faster turnover on Certo, Calumet Baking Powder, Swans Down Cake Flour, La France, Satina.

for help in staging special sales—for help in building displays
and for suggestions on merchandising and advertising im

 

 

 

 

 

SSS

i

 

 
 

ADESMAN

 

Fiftieth Year

MICHIGAN TRADESMAN
E. A. Stowe, Editor

PUBLISHED WEEKLY by Tradesman Company,
from its office the Barnhart Building, Grand Rapids.

UNLIKE ANY OTHER PAPER. Frank, free and
fearless for the good that we can do. Each issue com-
plete in itself.

DEVOTED TO the best interests of business men,

 

 

 

SUBSCRIPTION RATES are as follows: $3 per year,
if paid strictly in advance. $4 per year if not paid
in advance. Canadian subscription, $4.04 per year,
payable invariably in advance. Sample copies 10 cente
each. Extra copies of : urrent issues, 10 cents; issues a
month or more old, 15 cents; issues a year or more
old, 25 cents; issues five years or more old 50 cents.

Entered September 23, 1883, at the Postoftice of Grand
Rapids as second class matter under Act of March
3, 1879.

 

 

 

JAMES M GOLDING
Detroit Representative
507 Kerr Bldg.

 

 

BETTER JOB OF SELLING.

Prosperity On Its Way—Let’s Hurry
It Along.

There are many things a so-called
depression does to people, and regard-
less of many opinions to the contrary,
all of these things are not entirely
detrimental. The most beneficial ef-
fect of one of these situations is its
sharpening of wits! It makes people
think—and think hard to survive—as
only the fittest do. -

The biggest problem the retailer has
to think out to-day, I believe, is that
of adjusting his expense to conform
with his decreased sales volume. He
may sell just as much in number of
items or quantity, but the continual
decline in prices cuts his total sales
down to such an extent that it is im-
possible to cover his overhead without
some very deep thinking. He pares his
budget to the limit. He reduces his
markup until it hurts, to meet competi-
tion. He succeeds in maintaining his
unit sales volume. What will he do
next? Probably sit down at his desk
with his head in his hands, and groan
his admission of defeat.

The retailer who does that, and
there are plenty, has contracted a seri-
ous disease, to which he may have been
exposing his entire organization in-
definitely without his even being aware
of it. Nothing is more contageous, or
more deadly in its effect on business
than pessimism! We are suffering
from a Nation-wide epidemic of it
right now! Few men in any profession
have the intestinal fortitude to resist
its advances.

More times than I can recall, sales-
men entering my office have opened
their conversations in this manner,
“Business has sure gone to the dogs.
Just came over from Lansing, and talk
about rotten business—they certainly
have it.”

What effect does this sort of talk
have on the average merchandiser?
What effect would it have on you?
Would it not make you a little appre-

hensive? Many a merchant who might
have intended to place an order, would
now consider cutting it down or elim-
inating the purchase entirely, until
some later date.

The salesman with such a salestalk
spreads the pestilence from one town
to another, resigned to his fate, totally
oblivious of the fact that his small sales
are due greatly to his own attitude.

What happens to the merchandiser
who has a few of these crepe-hanging
visitors? It’s so easy to blandly recon-
cile oneself to poor business, when
such sympathy and discouragement
come at every turn, without solicita-
tion. It is equally easy for a store’s
chief executive to pass the spirit on
to his buyers, and they in turn to their
salespeople; ultimately resulting in this
deadly pessimism reaching and innocu-
lating the buying public.

How can you expect your customers
to spend their money when you help
to fill them with the fear that there
will be no more when their small wads
have dwindled to nothing? You can’t!
They won’t. They’ll hang on to their
money, do without all but the bare
necessities of life, until this depression
they are helping to make is over!

This epidemic of pessimism that is
being spread continuously, is one of the
biggest reasons for the retarded busi-
ness of to-day! Business is still to be
had. Go after it! How? There are
many ways. I shall discuss a few of
them.

First of all I might mention more
selling efficiency. The day of easy
selling is over. Sales-resistance is far
greater now than ever before, which
makes the demand for better salesman-
ship of almost vital importance! Sales-
people should be trained in every
phase of their work. They should
know every selling-point about their
merchandise before trying to sell it.
Where it is made. Diversity of uses.
Fashion points. Anything of interest
that might assist in promoting sales.

It has been customary in many
stores, perhaps unconsciously, to keep
the selling force ignorant of many
facts concerning their merchandise.
Maybe the buyer does not wish to have
his subordinates too well enlightened
on these phases of his work for per-
sonal reasons, thinking it might
jeopardise his own job. Maybe he
fails to see the advantages of having
a well informed sales force, or else he
is just plainly negligent in the matter.
Whatever it is, this error should be
corrected at once, and every sales per-
son in any store should be given every
selling help possible. Having a com-
plete knowledge of his goods is a prime
requisite.

Besides keeping their sales people
well informed buyers, all graduates in
the school of actual selling, should set
good examples in making sales, too.

GRAND RAPIDS, WEDNESDAY, NOVEMBER 2, 1932

No buyer in an average size store now-
adays, has his time so occupied that he
need not carry a sales book. The dig-
nity of any position consists of success-
ful performance; not in maintaining
a supposedly fitting aloofness. Any
member of a store organization should
be glad to meet the store’s customers,
and to promote good will.

Have you ever stopped to consider
what a store’s non-selling help can do
to keep the sheriff away from its
doors? They can sell more than one
would ever imagine, by word-of-mouth
advertising, in or outside the store
building. Many times, during my years
of merchandising experience, I have
conducted prize contests to stimulate
a department’s business, and in not a
few instances awards were won by
office, tuberoom, or other non-selling
workers. Get them enthused! Sell
them the idea of promoting their store,
because its success is linked with
theirs!

One of the easiest ways to increase
dollar volume is by suggesting sales.
If a woman stops at the toilet goods
counter for face cream, sell her some
tissues for removing it! If she needs
a table cloth, show her some napkins
to go with it! If she is just looking,
tell her something of interest about the
merchandise that has attracted her at-
tention. Sometimes a timely sugges-
tion can be made without a customer’s
even expressing a need or preference.

A small lad, the son of a village
fish dealer, once demonstrated the
power of suggestion quite fittingly. Ap-
proaching a man, seated on the river-
bank, who had been fishing for some
time without a nibble, he ventured,
“Any luck, mister?” The man looked
up and growled, “No good, beat it,
kid.” “Oh, I wasn’t going to stop,”
the boy responded, “I just wanted to
tell you my dad runs a fish shanty
down the road a piece, and he’s got all
kinds of fish.” Well, the man went
home a little later and what a string
of fish he displayed!

Of course suggestive selling must
be attended by good judgment. If a
customer shows any disinclination to
further buying, a few well meant sug-
gestions might even antagonize, but in
most instances, sales can and will be
increased by tactful suggestions. I
have seen this demonstrated many
times. The results obtainable are
amazing. Try it!

An occasional store-wide promotion
is an effective sales-getter if it is prop-
erly conducted. In our particular
store, we have promoted one item at a
time with almost unbelieveable success
for a city the size of Port Huron.

Allow me to cite one instance that
achieved some amazing results. The
item promoted was an imported rug,
size 4x6 feet, sold at $5 each. I, my-
self, saw to it that every sales person

Number 2563

in the store learned all about it, was
enthused over the value presented, and
was fully cognizant of what a few rug
sales could do to his day’s selling
record. We are now disposing of our
ninth hundred-lot bale! We have had
rug sales in every department of the
store, from the candy counter to the
ready-to-wear. It works.

Sometimes these store-wide promo-
tions are preceded by a store-wide
meeting, on which occasion the merits
of the item to be promoted are ex-
plained in detail. Departmental meet-
ings keep up enthusiasm, and stimulate
selling. The old alibi of many mer-
chants, that only so many of any par-
ticular item can be sold in a town, is
no logical excuse for failure to pro-
mote and sell. .

Whether the merchandise in question
he rugs, sheets, hose or shirts, and we
have promoted them all successfully,
a little figuring on how many are sold
in your town during a year will net
you some surprising results. How
many of the rugs, sheets, hose, or shirts
consumed in your city this year are
you going to sell? Promote them and
see!

There is more benefit to be derived
from a store-wide promotion than just
sales-receipts. It increases enthusiasm.
Keeps sales people informed about
other departments from their own.
Spreads congeniality. And, most of all,
it tends to break down departmental
divisions that are so often detrimental
to sales efficiency. The time is passed
when a customer will wait patiently to
be served, with a sales person just a
few feet away, unable to assist because
of these needless barriers. Every sales
person should be able to sell all mer-
chandise in departments adjacent to
his own, intelligently, and to direct
customers to merchandise in any other
part of the store promptly.

I am fully conscious of the many
hazards present in cutting down these
departmental walls. Utmost tact must
be employed if the results are to be
satisfactory. Jealousy among. sales
people, resulting from wider competi-
tion for sales might be listed as the
oustanding reason for possibility of the
plan’s failure. Good will must prevail,
and it often takes a real psychologist
to maintain it. But it is worth the
effort! Better service! Increased sales,
because every customer is_ served!
good will! In a store averaging $500,-
More satisfied customers to spread
000 or less, it always works out like
that!

The depression has certainly wrought
a big change in advertising. We all
remember the time when newspaper
space was filled with a conglomeration
of items that meant nothing, nor did
it matter. People bought anyway, so
it made no difference. Now I some-
times wonder how much more a store

 

 

packeteindas

   

Z

could have sold with the same sales-
effort extended that we are now forced
to use—just for survival!

Now the alert. store
exercises the utmost care in the selec-
tion of its items for advertising. Items
with the least sales-resistance should
be given greatest prominence, repeat-
edly. Play the winners! To insure
the exploitation of the right items, I
believe, they should be censored by
one who knows his merchandising.

No less important than the se-
lection of advertising material is its
presentation. Catchy, attractive head-
lines are imperative. At least two best
features should be exploited in its head-
line. Not just a lable, “Unionsuits at
95c,” but “Men’s Part Wool Union-
suits, in all sizes, at 95c.” The old
maxim, “Advertising Pays,” might well
have added, “if it’s done right!”

A store’s show cards, in the win-
dows or on interior displays should
also be worded with utmost care. You
don’t need to lable your merchandise
“Towels” or “Sheets.” Customers can
see what they are, but what can’t al-
ways be seen is the size, make if it is
of a Nationally known brand.

I recall one incident occuring in our
own store that might well be used to
illustrate my contention. Picture a
table of blankets on a busy day. Sign
read, Blankets, $1. There were nine-
teen sales people within selling dis-
tance. None sold by 3 p.m. The dis-
play was re-arranged, and a new sign
made, reading, “These Great Big Dou-
ble Blankets, Special To-day at $1 per
pair.” We were sold out at 6 o’clock!
What did it? I dare say the sign
helped somewhat!

These may seem like minor details,
but they are none the less important,
and worth following up. Business will
no longer seek the merchant—he must
go out after the business!

In closing I should like to make one
more suggestion. You helped to pro-
mote the depression, we all did. Now,
let us all try to promote prosperity
the same way, and with the same
speed. Assume a happy attitude your-
self: talk better business. Let your
employes know their positions are se-
cure, and that they can stop worrying,
feeling, talking and living depression!
We all know that calm settled minds
make better workers. Increased ef-
ficiency is sure to follow. Likewise,
ereater sales and profits. Prosperity
is on its way, it’s in the cards—let’s
hurry it along! A. J. Rachter,

Merchandise Manager J. B. Sperry
Co.

organization

—_+- + —____
Artificial Flowers Sell Freely.

A heavy re-order volume developing
in the artificial flower industry in the
last ten days is taxing delivery facili-
ties. The call for popular price blooms,
those retailing from 10 cents to 25
cents, is outstanding. Higher price
sprays were ordered freely, and deliv-
ery on this ittype is specified for the
middle of November, but the unexpect-
ed re-order volume on low price goods
has interfered with production on later
shipments, Predictions of a severe
Winter as well as cold weather early
in ithe Fall are factors in the excep-
tional demand for artificial flowers
this year, it was said.

 

MICHIGAN

CONFRONTED BY CIVIC DUTY.

Opportunity To Save Bennett Pumps
Corporation For Muskegon.
Muskegon, Nov. 1—Thomas B.
Bennett, prominent Muskegon indus-
trialist and civic leader, has succeeded
in securing an option in the amount of
$500,000, exclusive of inventories, on

the Bennett Pumps Corporation, na-

tionally known as the most complete
plant manufacturing all types of ser-
vice station equipment. The option
must be exercised before Nov. 10, to
prevent the present Eastern owners of
the plant from removing all operations
from Muskegon. Tihe plant was orig-
inally sold to its present owners in the
fall of 1928 for $2,700,000. Every ef-
fort is now being made to complete
the capital stock subscriptions before
the expiration of the option date.

The original Bennett Pumps Cor-
poration was organized in May, 1920,
with a paid in capital of $18,000. Manu-
facturing for the first three years was
confined to two models of grease
pumps and later a pump for dispensing
oil from barrels. In November, 1923,
its capital was increased to $100,000.
A complete line of oil and grease dis-
pensing equipment was subsequently
developed and sales volume increased
from $33,287.84 in 1920 to $488,433.70
in 1925, approximately 1500 per cent.
In 1926 the corporation enlarged its
market to include major petroleum
companies, with the result that its
business increased to $1,315,656.76 or
approximately 300 per cent. over the
preceding year. In 1927 further cap-
ital was sought to care for needed ex-
pansion of the plant and improvement
of equipment. The people of Muske-
gon again responded and $300,000 in
preferred stock and 80.000 shares of
no par value were sold, which added
$230,000 in cash to the business. Sales
for 1927 amounted to $1.631,087.23, al-
though the company was still confin-
ing its operations to the manufacture
of minor equipment in the oi] market-
ing industrv. By the end of 1928 with
the same line of equipment sales had
reached the figure of $2,081,671.79.

In the Fall of 1928 the entire plant
was sold to Eastern financial interests
for $2,700,000. All of the preferred
stockholders received full reimburse-
ment for their investment, plus 5 per
cent., while the sale price of the com-
mon ‘stock was fixed at $30 per share,
paying to the common stockholders a
total of $2,400,000 in cash, if they so
desired it, upon an original investment
of approximately $30,000. Stock-
holders who had invested in the cor-
poration in 1920 realized $16,050 in
1928 on each $1,000, in addition to the
payment of 7 per cent. return on pre-
ferred stock and $200 a year for the
last vear and a half in the form of
dividends on common stock.

With the acquisition of the plant by
Eastern interests, the scope of the
dispensing equipment manufactured
was extended. The manufacture of
gasoline pumps was at once begun,
and more than a ‘half million dollars
was expended in developing this line.
In 1930 the fabrication of air com-
pressors, car washers and tire inflating
devices was also undertaken. In. spite
of the fact that 1930 was a depression
vear the sales of the Muskegon plant
increased to $3,724,945.33. Through-
out all this time the original manage-
ment was retained. In 1931 the com-
pany’s volume of $2,410,918.45 and the
first nine months of 1932 show net
sales of $1,349,164.66, with indications
that the year’s total will approach $1,-
725,000. The net profits of the cor-
poration during the three years of the
depression aggregate approximately
$500,000.

The proposed new capital structure
of the corporation, as outlined by Mr.
3ennett and his associates, would con-
sist of a $500,000 first mortgage bond
issue; $300,000 in preferred stock
representing 6000 shares of $50 par
value each paying 6 per cent. interest

TRADESMAN

and retireable in a maximum term of
fifteen years and at any ‘time prior
thereto at par, plus a premium of $2.50
per share; 12,000 shares of common
stock of no par value. This structure
makes provision for- approximately
$175,000 in working capital. To direct
the proposed mew corporation the
services of Thomas B. Bennett, for-
merly successful in the operation of
the original company, have been as-
sured, and with ‘him will be LeRoy A.
Prescott, now vice-president and gen-
eral manager, and Earl W. Kent, fac-
tory manager, as well as the entire
sales organization of the present or-
ganization. The present factory or-
ganization will also be kept intact. The
present plant, comprising 130,000
square feet of floor space, with its
equipment, is sufficient to handle an
annual business in excess of $6,000,-
000 without any plant extension or
machinery additions.

At the present time the corporation
has 315 employes steadily employed.
During the entire depression period no
person has been permanently laid off,
and the plant thas not closed for a
single week during this same period.
Since 1927 the corporation has paid
out in wages to its own employes $2,-
841,717.26 or a yearly average of $650,-
078.55. In addition the corporation is
an important consumer of the products
of other Muskegon industries. From
1927 up to the present time its total
purchases of castings, dies, patterns
and miscellaneous items has totaled
$3,368,863.47. It is estimated that
these expenditures have involved $785,-
394.55 in wages to employes of other
Muskegon. industries.

Conditions in the industry indicate
to the proposed new management that
the business should reach a volume of
$2,500,000 to $3,000,000 in 1933 which
would be approximately 75 per cent.
of the company’s 1930 figures. Based
upon the figures of present times. an
annual business volume of at least
$5,000,000 during normal periods is
expected. On ‘the basis of this profit
expectation a single share of the com-
mon stock would earn approximately
$70 annually. The company is now
serving in excess of 1600 customers,
all of whose requirements would
normally exceed three times their
present purchases. The gasoline pumps
parts business is also expected to
yield a substantially increased volume
of business. It is pointed out that it
is reasonable to expect in the next few
vears that the total sales of parts will
aggregate annually half a million
dollars.

It would be a calamity indeed if this
useful and profitable industry were re-
moved from Muskegon. Much credit
is due to Mr. Bennett and his associ-
ates, LeRoy Prescott and Earl Kent,
for the initiative and aggressiveness
they have shown in negotiating for the
retention of this plant in Muskegon on
a basis that is extremely advantageous
and that will prove increasingly profit-
able as stockholders and the commun-
ity as a whole. There is no reason
why the re-organization of the capital
structure should fail of completion if
alert and civic-minded investors re-
spond to their opportunity. The time
is short and all interested parties
should act without delay. Full details
can be obtained by communicating
with Mr. Bennett at the Bennett
Pumps Corporation, Muskegon.

—_~+--__

A Lynn, Mass., department store in
August offered to “rebuy all sheets
bought during this sale at any time
from Oct. 1 to Nov. 1 at ten cents each
above prices paid during the sale.”
Whether August buyers turned Octo-
ber sellers we haven’t heard.

—_~+++___

Only a man’s motives and missions

make him great.

—_+-.__
Adversity is a wonderful university.

 

November 2, 1932

MEN OF MARK.

Philip A. Jordan, New Manager of the
Morton Hotel.

Philip A. Jordan was born in West-
brook, Maine, April 23, 1902. His
father and mother were both of
Yankee descent. He attended’ the pub-
lic schools of Westbrook, graduating
on the English course. The summer
he graduated he acted as bell hop at
the Poland Springs House, Poland
Springs, Maine. In the fall he entered
Brown University at Providence,
Rhode Island, where the graduated
with the degree of Ph.B. He worked
evenings in the Providence-Biltmore
and summers in a hotel at Lake Placid,
New York.

On completing his college education
he secured the position of assistant
clerk at tthe Deshler-Wallick Hotel,
Columbus, Ohio, where he remained a
year. At the end of that time he went
to the Sherman House,. Chicago,
where he remained a year as chief
clerk. He next found employment at
the Pittsburgher, Pittsburgh, as as-

 

Philip A. Jordan.

sistant manager. For the past three
years he thas acted as assistant man-
ager of the Detroit-Leland. He now
comes to Grand Rapids as manager
of the Morton Hotel, confident that
he can put the business on a paying
basis through ‘the knowledge he has
gained with other hotels and the
gradual improvement that has taken
place in the business situation.

Mr. Jordan was married Feb. 7,
1931, to Miss Margaret O'Reilly, of
Pontiac.

Mr. Jordan thas no hobby but hard
work. Because he is so well grounded
in the hoitel ‘business on account of his
connection with hotels of large
capacity it 1s to be hoped the will ac-
complish all the has set out to do in
his new connection.

—_>2+

One can dial for his dinner in Wash-
ington. A telephoned order brings a
motorcycle courier to the door with a
hot chicken dinner for four. Price, $1.
Or, from 9 a. m. to 7 p. m., the busy
man can ring Child’s and have meals
brought to his desk by uniformed mes-
senger—35 cents for breakfast, 35 cents
and up for other meals.

 

 

 

Be Si saa sear

4
J

 

REACT NR Senate aati LTTE TR eNO

 

 

 

ares aairasss tases ssane ta

Se URES te Roe

 

eae Ns

Srey) sem:

 

November 2, 1932

 

Lines of Interest To Grand Rapids
Council.

Mr. and Mrs. Raymend W. Bentley,
JI. Clyde Larroway and Miss Ethel
Heintz attended the football game at
Ann Arbor last Saturday and_ thor-
cughly enjoyed seeing their Alma Ma-
ter romp over Illinois to the extent of
26 to nothing. The former graduates
certainly feel that education is not in
vain when their school can put on an
exhibition like that. The party visited
Mr. and Mrs. Lavey, relatives, at Jack-
son on their return trip to Grand Rapids.

John B. Olney had a minor accident
last Saturday and this cannot be at-
tributed to fast driving. The driver
ahead of Brother Olney made a sudden
turn to the left without proper signals
and a mild crash followed. Both being
good cars, the damage was to the
bumpers only.

That the State of Michigan has done
some good work on the highways is
not to be questioned and a recent im-
provement that is much appreciated is
the completed job of paving from
Honor to Benzonia. As I recall it, that
improvement enable motorists to drive
to Traverse City on pavement the en-
tire distance from Grand Rapids.

John Van Putten, 1732 Paris avenue,
‘Thomas J. Van Buren, 53 Pleasant
street, and A. S. Fowle, now of St.
Petersburg, Fla., who have been em-
ployed by W. T. McLaughlin Co., dis-
tributing their coffees in Michigan
through the retail trade, have been re-
leased from continuing their contracts
with the above company. Brothers
Van Buren and Van Putten are now
selling the Caravan Line of coffee,
whose headquarters are in Toledo. The
brothers cover the same territory they
did for the former employer. Brother
Fowle has returned to Florida, as he
has other interests there.

Did you know the home is the most
dangerous place you can be, measured
from the number of accidents that are
reported and recorded? J. B. Wells,
1341 Dunham, has made one more con-
tribution to the list. It would seem
that getting breakfast is not a specially
hazardous employment, but realize for
a moment how easy it is to have an
accident. In some unaccountable man-
ner he caught his sleeve in the handle
of the utensil in which the bacon and
eggs were being cooked, and in his
haste to right same, the bacon and hot
grease were spilled on his right hand,
burning it severely.

Ralph J. Maynard, who at one time
was proprietor of the Cherie Inn, has
written the secretary that he is now
nicely located at 198 Santa Clare
avenue, Oakland, California. He is en-
gaged in selling the output of the
Mount Hood Holly Orchards, of Port-
land, Ore., which is marketed through
the dealers only.

The next meeting will be held at the
usual time and place—7:30 p. m., Sat-
urday, Nov. 5, Moose Temple. The
usual routine of business will be trans-
acted and several special things will

MICHIGAN

be considered. Also, it has developed
that we have unusual talent in our
membership and the Senior Counselor,
following the advice and suggestions of
the secretary, is getting this light out
from under the proverbial bushel, and
we will have a demonstration at the
next meeting what a talented group
we have if we only organize them.

James H. Bolen, who formerly was
a salesman for the Valley City Milling
Co., is now located in California. He
enclosed his business card with a coni-
munication to the secretary, which
carries the information that he is in
the contracting, building and insurance
business.

About two weeks ago we stated that
it would be well for the readers of this
column to consider the efforts of the
candidates for major offices of the
U. S. as sales efforts and not become
radical in behalf of either. Since that
time the radio has brought speeches
that prove that even the big boys say
the wrong thing at times, “Even as you
and I’. We can safely remember this;
it is impossible to antagonize a man and
influence him favorably at the same
time, and that goes for crowds as well.
Because people fail to agree with us
does not prove that they are wrong,
and even if they are they have a right
to hold their own opinion, and it is
wiser to respect them than to ridicule
them.

Ten couples of our younger mem-
bers journed to the home of Howard
Carsten, at Pine Lake, last Saturday
night and held a costume Hallowe’en
party. Mr. and Mrs. Carsten are mov-
ing from the lake to the city next week,
and the party was also the occasion
of a formal good-bye to the “love nest”
where they have spent a blissful sum-
mer. Prizes were not awarded for the
best costumes, but the outstanding ones
which merited prizes, were those of
Mrs. Earl Dunbar, who was dressed
a belle of the gay nineties; Mr. Earl
Dunbar, who was garbed as a son of
agriculture; Mrs. Frank Holman as a
sweet girl graduate and our genial and
diminutive conductor, Gilbert H. Ohl-
man, as “Little Orphan Annie”. Hal-
lowe’en parties are held for a good
time and this one was characterized as
one which supplied double measure of
innocent fun and mirth.

A great deal of credit is due Mr. and
Mrs. Thomas Fishleigh and Mr. and
Mrs. J. Shinn for the very fine party
they directed in behalf of the Ladies’
Auxiliary, which was held at the Frank-
lin Lodge the evening off Oct. 29. The
decorations, contests and prizes were
all very novel and modern. One of the
features was an old-fashioned box so-
cial. The ladies had been thoroughly
coached in the axiom that the way to
a man’s heart was via the digestive
tract and did they feed us? The ans-
wer is they did. When it comes to bid-
ding we must hand the medal to
Brother Fishleigh, for he plunged, al-
most recklessly, and had clear title to
two boxes at one time and was bidding
strong on the third. “Bob” Groom
was a bear in the bidding and forced
the price to a new lower level, and the
plunger wrote off his losses with a
smile. Truly this is an era of red ink.

EL. Lezter.

TRADESMAN

 

 

He Grew To Be

Famous

 

Robert S. Lovett, late head of the Union Pacific
Railroad, started work at 14 with a railroad

construction gang down in Texas.

At 24 he was an attorney. Later he became
general counsel for Edward H. Harriman of
railroad fame, and was called upon to settle

his chief’s estate.

Quite likely Mr. Lovett had this experience in
mind when he made his own will. For, instead
of relying on an individual trustee as custo-
dian of family money, he named a trust insti-

tution in this important capacity.

When men of his legal training and business
caliber place the custody of family money
in the hands of an institution like ours, the

average citizen can safely do likewise.

Our services are available for every estate —

even those of moderate size.

THE MICHIGAN TRUST co.

GRAND RAPIDS

THE FIRST TRUST COMPANY IN MICHIGAN

 

 

 

 

 

 

 

 

 

 

4

MICHIGAN

TRADESMAN

November 2, 1932

 

MOVEMENTS OF MERCHANTS.
3attle Creek—The Owl Drug Co.

has decreased its capital stock from
$60,000 to $12,000.

Petoskey — Reinhertz Style Shop,
Reinhertz Sports Shop and Reinhertz
Boot Shop have closed for the winter.

Traverse City—N. J. Nackerman, re-
cently of Cadillac, has removed here
and engaged in the drug and cafe busi-
ness.

Marquette—Lizotte’s Music Store
has removed its stock from Fourth and
Washington streets to 120 North Third
street.

Grand Rapids—W. H. White, for-
merly of Lowell, succeeds R. Engels-
ma in the grocery business at 779
Coit avenue.

Detroit—The Domestic Linen Sup-
ply & Laundry Co., 3800 18th street,
has decreased its capital stock from
$130,000 to $104,000.

Lowell—M. E. Chapman has remov-
ed his grocery stock from the Reed
block on East Main street to the Lee
block on West Main street.

Detroit—The Detroit Foundry Co.,
1521 First National Bank building, has
changed its name to the Motor & Ma-
chinery Castings Sales Corporation.

Detroit—The American Store Equip-
ment Co., 5235 Grand River avenue,
has been incorporated with a capital
stock of $1,000, all subscribed and paid
in.

Petoskey—Benjamin B. Bowman, 86,
proprietor of the Bowman Jewelry
Store for forty-seven years, died at
his home following an illness of sev-
eral years.

Delton—William Smith and Frank
Doster, owners of the Delton Garage,
have purchased the store building and
hardware stock of Aldrich Bros., and
will continue the business.

Detroit — Lloyd’s Raw Furs, Inc.,
1643 Union Guardian building, has
been incorporated with a capital stock
of 1,000 shares at $1 a share, $1,000
being subscribed and paid in.

Ludington—Herman Schimmelman,
age 42, died suddenly after a brief
heart attack, Oct. 25. Mr. Schimmel-
man conducted a paint and paper store
at 207 West Ludington avenue.

Detroit—The Hubbell avenue Coal
& Supply Co., 9320 Hubbell avenue,
dealer in fuel and builders’ supplies,
has been incorporated with a capital
stock of $1,000, all subscribed and paid
in.

Detroit—Williams Coal & Coke Co.,
9611 John R. street, has been incor-
porated to deal in fuel at wholesale
and retail with a capital stock of 100
shares at $10 a share, $1,000 being sub-
scribed and paid in.

Detroit—Romeo Farms, Inc., 17401
Ponchartrain street, poultry and dairy
products, has been incorporated with a
capital stock of $5,000 common and
$20,000 preferred, $15,000 being sub-
scribed and paid in.

Battle Creek—The Webb Coal Co.,
of Port Huron, conducting branches in
Jackson, Kalamazoo and Grand Rap-
ids, has opened a branch yard here
on Kendall street, under the manage-
ment of B. DePute.

Augusta—A. P. Taylor, who con-
ducts a hardware store at Galesburg,
will open a similar store here in the

 

Hudson building, Nov. 5. It will be
under the management of Otho Taylor,
brother of A. P. Taylor.

Detroit—The Albert V. Mitchell
Co., Inc., 140 Twelfth street, has been
organized to handle fruits and perish-
able farm produce, with a capital stock
of $10,000, $1,000 of which has been
subscribed and paid in.

Detroit—The General Mill Supply
Co., Inc., 1477 Woodland avenue, has
been incorporated to deal in junk and
mill supplies with a capital stock of
$5,000, $2,000 of which has been sub-
scribed and $1,000 paid in.

Detroit—Fred’s Men’s Wear Shoppe,
Inc., 6521 Chene street, dealer in
clothing and furnishings for men, has
been incorporated with a capital stock
of $15,000, of which amount $1,000 has
been subscribed and paid in.

Detroit—The Deppmann & Furney
Plumbing & Heating Co., 5768 Hamil-
ton avenue, has merged the business
into a stock company under the same
style with a capital stock of 500 shares
at $10 a share, $2,000 being subscribed
and paid in.

Detroit—Touff & Kahn, Inc.. 1106
Clay street, dealer in dry goods, wear-
ing apparel for children, shoes, etc.,
has merged the business into a stock
company under the same style with a
capital stock of $20,000, $15,000 of
which has been subscribed and paid in.

Hickory Corners—Theron A. Ald-
rich, 66 years of age, died at his home
Oct. 23. Mr. Aldrich was identified
with the hardware business, being a
member of the firm of Aldrich &
Aldrich, conducting ‘hardware stores
here, in Delton, Augusta and Gales-
burg.

Wyandotte —Sam Fogel, dealer in
tires and auto accessories, has merged
the business into a stock company un-
der the style of Fogel’s Tire & Supply
Co., Inc., 3209 Biddle avenue, with a
capital stock of $5,000, all subscribed
and paid in. The company will also
deal in automobiles and trucks.

Detroit—William Moore, treasurer
of the Michigan Retail Hardware As-
sociation, 40 Avalon street, Detroit,
suffered a severe accident while closing
his resort cottage. He fell ten feet, in-
juring ligaments in his back and suf-
fered injuries to his chest. He is stead-
ily improving, but is still confined to
his bed.

Lansing—The jewelry and _ optical
business of the late Peter W. Ballen-
tine, 210 East Grand River avenue,
will be continued by Mrs. Ballentine
under the management of its former
owner, W. O. Kantlehner who has
had charge of the repair and optical
department ever since he sold the
business twelve years ago.

Holland—E. H. Ormiston, who
conducts a grocery store in Saugatuck
in the summer season and for the past
year has managed the Downtown I. G.
A. store, has purchased the grocery
and meat stock of . Robbert Bros.,
Thirteenth and Maple streets. As-
sociated with him will be S. P. Wil-
liamson, formerly of Albion,

Lansing—John H. Tompins, watch-
maker and jeweler of twenty-five years
experience is manager of the Jewelers’
Mart, located at 12114 South Washing-
ington avenue. The Jewelers’ Mart
buys old gold, silver and other metals

of intrinsic value, conducts a mail or-
der business selling jewelry, diamonds,
etc. and a complete jewelry repair de-
partment.

Battle Creek—Lee & Cady, who
have conducted a cash and carry store
here for the past four years under the
management of Win Amsden, have
merged the business into a regular
wholesale establishment under the
same management. The store is lo-
cated at 32 and 34 North Monroe
sfreet. The expansion of the store
will mean the addition of delivery ser-
vice, two salesmen working out of
Battle Creek and an increase in the
personnel of a cashier and  book-
keeper,

Manufacturing Matters.

Detroit—The C. & D. Cigar Co.,
1331 Dime Bank Bldg., has been in-
corporated to manufacture and _ sell
cigars, with a capital stock of $1,000,
all subscribed and paid in.

Highland Park—Howes Dairy, Inc.,
wholesale and retail creamery and
manufacturer of ice cream, has been
incorporated with a capital stock of
$10,000, $4,100 of which has been sub-
scribed and paid in.

Albion—The Island City Garment
Co., 103%4 North Superior street, man-
ufacturer and dealer in woolen and
cotton garments, has been incorporated
with a capital stock of $5,000, $2,000
of which has been subscribed and paid
in.

Detroit—The Detroit Oxygen &
Acetylene Co., 6535 Russell street, has
been organized to manufacture and
sell gas and welding tools, with a cap-
ital stock of $50,000, of which amount
$2,590 has been subscribed and $2,570
paid in,

Detroit—James H. Garlick, manu-
facturer and dealer in jewelry, has
merged the business into.a stock com-
pany under the style of James H. Gar-
lick & Son, Inc., 1126 Griswold street,
with a capital stock of 25,000 shares
at $1 a share, $25,000 being subscribed
and paid in.

Ypsilanti—The ford Motor Co. is
giving employment to about 270 per-
sons at new plant recently opened at
this place for the manufacture of com-
mutators, starter switches, field coils
and other small parts for automobiles.
Plant will give employment to about
700 persons when running full.

— +2.
Meeting of the Old Time Travelers.

The annual fall meeting of the Old
Time Travelers was held Sunday, Oct.
30, at Riverside Hills, just East of
Lowell.

About forty couples met at 2 o’clock
and thoroughly enjoyed a chicken din-
ner. A great many of the old timers
arrived early and spent an hour or so
reminiscing. After dinner, George W.
McKay, who, by the way, is president,
vice-president, secretary and treasurer
of the association, made the announce-
ment that this meeting was held in
honor of those members whose birth-
days occur in October and asked those
present to rise who had birthdays dur-
ing the month. About twelve people
responded and Mr. McKay called on
each one, individually, to say a few
words to the gathering. Albert Snow,
who has traveled through Michigan

for a good many years and lives in
Grand Rapids, just got under the wire,
as his birthday was Oct. 1.

Fred W. Morley, who was there with
Mrs. Morley, announced while their
birthdays were not in October, their
fiftieth wedding anniversary would
occur on Nov. 16 and it was unani-
mously agreed that all present would
send them an anniversary card at their
home, 511 North Park street, Grand
Rapids,

There was no regular program of
speeches, but Mr. McKay called on
several present to make a few remarks,
including Fred Burleson, Mr. Spade,
Albert Snow, Harvey Mann, Albert
Atwood, Ed. Donohue and Walter
Lawton. While Leo Caro was not
particularly called upon to talk, he in-
sisted upon being heard several times.

Mr. McKay tried to get Ed. Dono-
hue, who, by the way, has sold candy
in Grand Rapids for the last hundred
years, to tell one of Bert Hogan’s
Dutch stories, but Mr. Donohue said
he thought it was ridiculous to ask an
Irishman to tell a Dutch story without
any previous training,

David Drummond and Wilbur
Burns, of course, both modestly re-
sponded with short speeches. There
were several more who undoubtedly
wanted to talk, but were prevented
from doing so ‘by the announcement
of Mr. McKay that he would enjoy
some music from the Chown. family.

Charles Chown, his wife, son and
daughter led the community singing,
insisting all should stand up and sing,
after which the daughter gave us a
very beautiful cornet solo. The father
and son sang two or three duets and
the wonderful program ended by the
entire family singing several old time
hymns and a Negro spiritual. Mrs.
Chown is Dave Drummond’s daugh-
ter. Mr. and Mrs. Drummond. are
very proud of the accomplished Chown
family,

It was decided to hold the next
meeting of the Old Time Travelers at
a 6 o'clock banquet at the Association
of Commerce cafeteria, the last Sat-
urday evening of next April.

While the number of persons attend-
ing this fall meeting was not as large
as on some previous occasions the gen-
eral opinion was that it was the best
meeting we have held for sometime in
the fall. The spring meetings usually
are entertained by some well-known
speaker and we hope this will be so at
the next spring meeting.

A very hearty vote of thanks was
given to George McKay for the whole-
hearted manner in which he keeps
these gatherings going and he thanked
the audience very kindly for their ex-
pression, explaining that it was more
of a pleasure to him than it was to
them, because the mere fact of get-
ting these old time travelers together
more than repaid him for all his
‘trouble.

Some of these older men who trav-
eled between 1886 and 1910 during
those days saw each other weekly and
sometimes almost every day when they
traveled on trains. Now they only see
each other at these gatherings because
of the more modern methods of
travei. Roy H, Randall.

 

 

 

 

 

 

 

 

 

E
BS

Fer

November 2, 1932

MICHIGAN

TRADESMAN

5

 

Essential Features of the Grocery
Staples.

Sugar — Local jobbers hold cane

granulated at 4.70c. Beet granulated,

4.60c.

Tea—The undertone of the market
during the week has shown improve-
ment, due entirely to firmer conditions
in primary markets. The tea growers
are still negotiating among themselves
with a view to reducing the produc-
tion 15 per cent. for the next five
years and this is giving a stronger
tone to the situation. In primary
markets there have been advances, es-
pecially in Ceylons. This is beginning
to filter through to this country and
some of the holders are asking higher
prices. They have not yet become
effective. The wholesale price will un-
doubtedly feel this condition if it con-
tinues. Consumptive demand! for tea
is routine and unchanged.

Coffee—The market for Rio and
Santos coffee is gradually sagging as
it was bound to do when the Brazilian
revolution came to an end and Santos
port reopened for exports. The de-
mand for Rio and Santos, green and
in a large way, is confined to actual
immediate wants, as everybody is ex-
pecting prices to go lower. Coffee is
on its way here now from Brazil and
as soon as it gets im prices are sure to
decline further. Possibly there has
been an average decline in Rio and
Santos coffee of about %c per pound
during the week. Milds are also not
very strong and show a slight easing
off for the week. Jobbing market on
roasted coffee has not yet felt the
weakening effect of the situation in
green, but will sooner or later. Con-
sumptive demand for coffee is about
as usual,

Canned Fruits—The California fruit
situation has shown improvement of a
marked character from the standpoint
of statistics. At the present time it ds
quiet, affected by the between season
dullness which prevails. Shipping in-
structions are coming along regularly,
and jobbing demand here is generally
good. Florida grapefruit canners are
showing reluctance to name new prices
at this time of the year as they ordi-
narily do. It is just as well, for prices
named in haste might be repented for
when a truer picture of packing costs
is available. If the Florida canners
wait until they know just what it is
going to cost them to pack grapefruit,
they can then formulate their price
ideas with less possibility of demoral-
izing the market and causing unneces-
sary losses to themselves and to one
another. There is no rush for prices.
It is doubtful if buyers can be lured
into the market nearly two months. be-
fore the packing season is scheduled to
open. Some better picture of the
probable pack will be necessary, and:
also some evidence that there will be
no reckless price cutting to secure out-
lets. The outlook is much better this
year, since there is no carryover to
contend with. This was the principal
factor in damaging the new grapefruit
market a year ago, before it got under
way at all. A moderate production, a
fair price to canners and distributors,
will do much to rehabilitate the Flor-
ida industry.

Canned Vegetables—Peas are very
firm: in. Wisconsin, particularly the

standard grades, which are the popular~

grades. Fancy sweets show some
change in New York State. Refugee
beans are subject to the needs of so
many smaller and differently situated
canners that the market is hard to
quote. Fancy No. 3. sieve whole
refugees are offered from
sources at $1.10, factory.
Maine Bantam corn is held
factory, New York State.

Canned Fish—Alaska salmon shows
no change for the week. The market
is fairly steady. Japanese salmon is
coming in now and is offered at very
low prices. The trade here have made
a protest to the tariff commission at
Washington. Sardines and other tin-
ned fish are unchanged for the week.
Japan is also moving to send a variety
of tuna fish to this country, also at
low prices, and that is also stirring up
something.

some
Fancy
to Se.

Dried Fruits—The dried fruit mar-
ket here was fairly busy this week,
with trading on a broad basis and
more interest being shown in seasonal
items such as dates and figs. Prices
have finally worked, into a steady posi-
tion here, and the Coast has even
stiffened up further. Fractional ad-
vances in Imperial prunes announced
‘by first hands have created a better
demand here, the jobbers repori.
Stocks are moderate, and buying which

has been largely concentrated on
medium ‘sized prunes, shows some
drift to the larger sizes now. The

Thompson raisin situation has steadied.
The sweatbox market is firm on its
present basis. There is some belief
on the Coast ‘that prices will work up-
ward soon, to something more like an
adequate level from the standpoint of
growers and packers. How soon an

advance may be expected is hard to

say, ‘but it is enough to report that at
present the primary market feels itself
on a solid foundation. Interest in
Muscats and Sultanas still lags. The
stronger tone in apricots in California
was another factor to spur the spot
market to more activity. Both local
and interior ‘buyers, finding them-
selves short, have been taking fruits
in a much better way. The cooler
weather, too, thas doubtless been a
factor in creating more buying. Calli-
fornia packaged figs are taking hold
after an indifferent start. Chain stores
have been active buyers, and inde-
pendent outlets have been buyers also.

Beans and Peas—The demand, for
dried beans during the week has been
very slow, but prices easy. Early in
the week red kidneys were rather firm,
but they lost this later. California
limas are quite weak. Green split
peas, however, are in quite good de-
mand: and firm.

Nuts—The nut market registered a
fairly steady flow of business this
week, with evidence of more interest
developing in new crop pecans, as the
best grades of the old crop are now
closely cleaned up. The movement of
California walnuts is regular and satis-
factory, and Brazils have worked into
a strong position. The shelled nut
market is unchanged. Not much buy-
ing has been done on the opening
prices of French shelled walnuts as
modifications are looked for in later
shipments. Levant filberts continue
irregular and Spanish almonds are

steady. Growers in foreign markets
continue to show
current price ideas.
here are not selling.

resistance against
The few pecans
We find no do-
mestic chestnuts on the market, and
there is call for them, First arrivals
of hickory nuts had a few sales as
quoted.
Rice—The market
was little changed from a week ago.

Southern rice

The movement of milled rice to do-
mestic distributing centers is dis-
appointing, and has caused some re-
cent anxiety to sell, at least in Texas.
The rough rice market shows -much

more resistance. Growers are not
disposed to sell their stocks at to-day’s
level, particularly not to

long term commitments.

make any
The South-
ern crop ts not nearly all threshed and
the yield is reported as light. Export
demand is somewhat more promising,
with European, South
can and United Kingdom
coming in.

Salt Fish—The market for mackerel
and other salt fish shows no develop-
ments for the week. Demand for our
own shore mackerel has been good and
business is doing right along. Prices
are firm.

Syrup and Molasses—Situation in
sugar syrup is unchanged. The de-
mand is just about enough to take
care of the supply and this is holding
the market steady. Compound syrup
is in moderate demand at unchanged
prices. The grocery grades of molasses
are unchanged in price and moderately
active.

Vinegar—A fair demand continues
to show for vinegar, leading sellers

some Ameri-

business

finding the turnover about equal to a
year ago. Prices are unchanged.
Sweet cider is doing a good seasonal
business.

Review of the Produce Market.

Apples—Wolf River, 20 oz.
and Red McIntosh, $1@1.25 per bu.;
Wagner, 85c@1.25: $1.50 for
No. 1 and $1 for No. 2; Baldwins, 75c
@$1.

Bagas—Canadian, 60c per 50. Ib.
sack,

Bananas—4@4%e per tb.

Beets—60c per bu.

Butter — Butter has had a fairly
steady week with only a small frac-
tional decline. The demand is fairly
active and receipts about sufficient to
take care of it. Jobbers hold plain
wrapped prints at 20c and 65 lb. tubs
at 19'4c for extras.

Pippin

Spys,

Cabbage—35c per bu.; 50c for red.
California Fruits—Bartlett
$2.25 per box: Tokay Grapes, $1.50.

Pears,

Carrots—25c¢ per doz. bunches; 6(0c
per bu.

Cauliflower—85c for ‘box containing
6@9.

Celery—20@30c per ‘bunch.

Cocoanuts—75c per doz. or $5.50 per
bag.

Cranberries—$2.50 per 25 lh.
Early Black.

Cucumbers— No.
house, 75c¢ per d

Dried Beans—Michigan jobbers pay

box,

1 home grown hot
OZ.

as follows for hand picked at shipping
station:

©. Ft. Pea from elevator __.___.._ $1.30
pea from farmer __.._..__...____ 1.10
Light Red Kidney from farmer__ 1.90
Dark Red Kidney from farmer__ 1.50
Cranberry beans to farmer ~_____ 2.25

Kggs—aAt present the receipts of fine
fresh eggs are sufficient for the de-
mand, which is not very heavy. There-
lore, prices have been dropped off 2c
during the past week. Jobbers pay
26c for 56 Ib. crates and 27c for 57 and
58 Ib. Pullet eggs fetch 17c.

sell candled eggs at 30c.

Jobbres
Cold storage
are offered on the following basis:

Mt candied. 24c
M candied _.. 20c
Che 19¢

Grape Fruit lorida command

$4.50 per box.
Grapes Wordens and Niagaras

command $1.60 per doz. 4 Ib. baskets:

Delawares, $1.75; Wordens in bulk,
50@75e per bu.

Green Onions—15e per doz.

Green Peas—$2.25 per ‘hamper for
Calif. or Wash.

Green Peppers—75e per bu.

Honey Dew Melons — $1.75 for

crates of either 9 or 12.
Lettuce—In good demand on the

following basis:

Imperial Valley, 6s, per crate ___ $350
Imperial Valley, 4s and 5s, crate 3.50
Home grown leaf, per bu. ______ 50
Hot house 10 Ib. haskei A

Lemons—The price is the same as a
week ago, as follows:

seO Sunkist $12.00
S00 Sunkist 2 12.00
g00 Red Bali: 11.00
300 Red Ball: 11.00

Mushrooms—28¢ per one Ib. carton.
Oranges—Fancy Sunkist California
Navels are now sold: as follows:

ie rr CC $4.50
el. 4.50
PG) 4.50
200 oe 4.50
ell 4.50
ee 4.25
So 4.00
Don) Se 4.00

Red Ball, 50c per box less.

Onions—Home grown, 40c per bu.
for medium yellow and 60c for white.
Growers are receiving 35c per 100 Ibs.
for their crops. Domestic Spanish,
$1.50 per crate.

Parsley—40c per doz. bunches.

Pears—Bartletts, No. 1, $1@1.25 per
bu.; No. 2, 50@75c per bu.: Sickles,
$1: Kiefers, 35@50c.

Pickling Stock — Onions, 60c per
box of 20 bbs.

Potatoes—Home grown 35c per bu.
on the local market; Idaho bakers, 27¢
for 15 Ib. sack.

Poultry—Wilson & Company pay as
follows:

Peep iow tis 12c
Eight folie iC 2 Se
Die. lr _.. We
Light Beoilers Zibs iit 2. Qe
Rock Broilers, 2%4 lbs. up 12c

Quinces—$2.25 per bu.
Radishes—l10¢ per doz. bunches.
Spinach—50c_ per bu. for home
grown.

Squash—Hubbard, 75¢ per 100 lbs.

Sweet Potatoes—$2.25 per bbl. for
Virginia.

Tomatoes—Hot house, 75¢ per 10 th.
basket.

Veal Calves — Wilson & Company
pay as follows:
ey i 46
Cee... CCC _. Se
Mee _ Se

——F-e-s

 

God hasn’t gone into bankruptcy.

 

6

MUTUAL FIRE INSURANCE

Atlanta Agent Goes To Law.

A. L. McDonald, an Atlanta, Geor-
gia, agent has brought suit against the
Atlanta
Agents, claiming damages of $88,246,

 

Association of Insurance
and also asking for an injunction re-
straining the Association from inter-
fering with his company representation.

The plaintiff alleges that he was
denied membership in the Agents’ As-
sociation because of his being interest-
ed in an agency which represented mu-
tual companies not approved by the
local Board of Agents. The plaintiff
further alleges conspiracy, restraint of
competition, boycott and that he will
be deprived of his fire insurance busi-
ness because of his inability to secure
the representation of fire insurance
companies which will be approved by
the Agents Association. It seems that
the rules and regulations sometimes
hinder and retard the very persons who
are supposed to be benefited thereby.

—_+++—_____
The Mutual Idea.

When a Mutual Insurance Company
gets away from “Contingent Liability”
and “Savings” paid at the end of the
policy term, it attracts a class of policy-
holders who are more interested in
cheap insurance than they are in Loss
Prevention. A company made up of
such policyholder ceases to be Mutual.

It may continue to exist: it may
even be successful after a fashion; but
the moment a company lets down the
bars of those who are unwilling to as-
sume some responsibility for the bene-
fits conferred upon them, it has left an
opening for the full train of abuses to
enter.

We may put forth arguments tend-
ing to show that the Mutual Idea can
be extended without subjecting a pol-
icyholder to liability; but they are all
specious. Selection—Inspection—Edu-
cation—Co-operation — Responsibility
—these go to make the strands of the
Mutual cable, and you can’t sever one
without weakening the whole.

Mutual Insurance means something
more than piling risk upon risk; some-
thing more than a mere business trans-
action. When a man is really convert-
ed to the cause, he is as one born again
—he has entered the kingdom, leaving
behind his old faults and habits. This
is no mere figure of speech—it is gospel
truth. The trouble lies to-day with
the preachers—we won't take time to
explain our doctrines to individuals—
we want them coming up the sawdust
trail in droves. And the result? High-
er loss and expense ratios—lower divi-
dends—failures. The purely Mutual
company—the company that calls for
personal responsibility on the part of
its members—is the sound, successful
company to-day. You have only to
look over the field to get the full force
of that statement.

—_++>—___
Careless Home Owners.

Emphasizing the fact that “a fire
occurs in some American home every
two minutes,” a bulletin just issued by
the Fire Prevention Division of the
Industrial Commission of Wisconsin
holds that “four out of five of these
fires are due to carelessness—some acts

 

MICHIGAN

of commission or omission on the part
of the home owners.

Listing some of these acts of com-
mission or omission, the bulletin in
question says:

“The home owner often knows that
the chimney is defective, that it has
not been cleaned out for a long time
and is liable to burn out at any time,
setting either adjacent woodwork or
the shingle roof on fire. He knows
every defect in his stove, furnace or
boiler, that the floor under them is
not fire-resistive or protective, that
they are too close to unprotected
woodwork or lath-and-plaster parti-
tions. He knows that the smokepipes
are rust-eaten, unsound, not properly
joined, and near unprotected woorwork.

“Similarly, the home owner knows
that the basement, closets and attic
are storage places for combustible rub-
bish, that oil mops and oily waste and
paint rags are stored in the stairway
closet and subject to spontaneous igni-
tion. He knows that kerosene is used
by members of his family to start fires,
or to revive a sluggish fire, and that
they use naptha or gasoline for cleaning
purposes.

“He knows that matches are not
properly stored in a metal container
and out of reach of children, that the
children play with matches and build
bonfires, that members of his family
go into clothes closets with lighted
matches or candles. He keeps ashes
in wooden boxes, barrels and card-
board containers, or dumps them on or
against wood.

“He knows that he has no ladder
to reach the roof, so cannot extinguish
the smallest roof fire, nor can he res-
cue members of his family trapped in
upstairs rooms. He knows that he is
without fire extinguishers or other ap-
pliances to put out incipient fires. He
knows all these things, and more; but,
true to his American gambling spirit,
he takes a chance that he will not have
a fire and risks his home and prop-
erty and the lives of his wife and chil-
dren.”

In connection with the hazard to the
wife and children of the home owner,
the bulletin quoted stresses the point
that “the majority of deaths by fire
occur in homes and fully three-fourths
of these victims are defenseless women
and children.”

> >
Flammable Liquids Prolific Cause of
Fire.

The Fire Casualty Committee of the
National Fire Waste Council of the
Insurance Committee of the United
States Chamber of Commerce in a re-
cent Fire Prevention Bulletin reported
the results of an investigation of about
1200 fires distributed throughout prac-
tically every section of the country.
The primary purpose of the committee
investigation was to develop a classi-
fication of fire casualties. Certain out-
standing features became apparent as
the investigation progressed. One of
the most prolific causes of death and
injury was the use of gasoline, kero-
sent or similar flammable liquids for
starting or reviving fires. Hundreds
were reported from all sections of the
country. It is important to note that
practically 80 per cent. of these cas-

TRADESMAN

 

November 2, 1932

Finnish Mutual Fire Insurance Company
Of Calumet, Michigan

Has paid dividends of 40 to 68 per cent for the past
40 years and have accumulated more assets and sur-
plus per $1000.00 of risk than leading stock com-
panies.

We insure at Standard Rates and issue a Michigan
Standard Policy.

We write Mercantile, Garage, Church, School and
Dwelling risk.

Write for further information.

JACOB UITTI, Manager
444 Pine Street
Calumet, Mich.

 

 

 

 

 

Te GRAND RAPIDS MERCHANTS
MUTUAL FIRE INSURANCE CO.

A LEGAL RESERVE MUTUAL COMPANY

23 YEARS

OF DIVIDENDS TO POLICYHOLDERS
Affiliated with

THE MICHIGAN RETAIL DRY GOODS ASSOCIATION
320 Houseman Bldg., Grand Rapids, Mich.

 

 

 

 

 

 

 

OUR FIRE INSURANCE
POLICIES ARE CONCURRENT

with any standard stock policies that
you are buying

me Ne cots 0 O% Less

Michigan Bankers and Merchants Mutual Fire Insurance Co.
of Fremont, Michigan

 

WILLIAM N. SENF, Secretary-Treasurer

 

 

 

 

 

e A Little Piece of Paper

can do a lot for your peace of mind

An insurance contract written on a small piece of paper takes
away that fear from loss due to a fire or windstorm. The Federal
Mutuals write a standard contract for select property owners that
fosters complete peace of mind. When you are insured the Federal
way you are safely protected at the lowest possible cost. You know
you are getting your money’s worth when the Federal protects you.
The present savings are 30 to 40%, the safety is 1314 million dol-
@ lars in assets, and the service is prompt and nation-wide.

FEDERAL HARDWARE & IMPLEMENT MUTUALS

Retail Hardware Mutual Fire Ins. Co. Hardware Dealers Mut i
Minneapolis, Minnesota Stevens Sent Wome’ ne
Minnesota Implement Mutual Fire Ins. Co.
Owatonna, Minnesota

 

 

 

 

 

 

 

 

'

 

 

eB eres

 

 

:
|
|

 

 

|

 

 

eT reassure

 

November 2, 1932

_

ualties were deaths and the remaining
20 per cent., for the greater part, seri-
ous burns. Other significant facts
were the relatively large number of
deaths and injuries resulting from
fires in very small structures of com-
bustible construction and the prom-
inence of gas explosions as cause of
fire casualties.

The Committee selected twenty-five
casualties out of the 1200 reported as
being the most unusual and outstand-
ing which are scheduled in the Fire
Prevention Bulletin for use in fire pre-
vention activities.

—_——_.-
Items From the Cloverland of Michi-

gan

Sault Ste. Marie, Nov. 1—-The post-
poned opening of the new pavement
from St. Ignace to the Sault which
completes the 100 year Mackinaw
Trail at a cost of $1,911,979.84, will be
celebrated ‘here ‘to-day. It required
persistent and loyal work by _ the
Chamber of Commerce and hundreds
of citizens of Chippewa and Mackinac
counties to make an actuality of this
long sought for ribbon of ‘concrete
and siteel which connects ithe two great
resort regions of the Straits of Mack-
inac and ithe Saints of St. Mary’s—a
mighty project significant of progress,
labor, industry and ithe dreams of men.
It will be one of the tremendously
important episodes in Sault ‘history,
ranking, perhaps, with ithe opening of
the water power canal, the construc-
tion of state and Federal locks and
harbor and river improvements which
made St. Mary’s river the greatest
waterway in the world. State, city
and thighway officials from Michigan
and Ontario have gathered here to re-
joice with the Sault, with Chippewa
county, with Luce and Mackinac
counties and to honor the men who
stand out, as principal contributors to
the successful completion of the most
direct highway the ‘two seaports have
ever thad. It was Hon. Chase S.
Osborn, former Governor of Michigan,
who, in 1927 appealed to the war de-
partment and the bureau of public
roads and these two departments
recommended the road tto Governor
Green and Frank F. Rogers and Gov.
Green himself suggested that iit be
named tthe Osborn highway. The fol-
lowing other notables wall be here for
the dedication: J. T. Sharpensteen, of
Escanaba, Upper Peninsula engineer;
Hon. Frank P. Bohn, United States
congressman; Captain G. E. Stuffle-
beam, of ithe state ferries at St. Ignace;
Frank F. Rogers, the “father of Mich-
igan good roads”; W. A. Munro, presi-
dent of the Upper Peninsula Develop-
ment Bureau; Col, W. S. Gilbreath, of
Detroit, executive vice-president of
the Automobile Club of Michigan; J.
W. Hannen, editor of Michigan Roads
and Airports; Mayor James Lyons, of
Sault, Ontario, and scores of others.
The climax of the celebration will be
the Mackinaw Trail Jubilee banquet at
the Hotel Ojibway Tuesday evening
at 6 o'clock. More than 400 cars in
a mammoth motorcade will travel
over the new pavement to St. Ignace
to meet Governor Brucker and state
highway. officials. Incidentally this
should be a record breaker for our
numerous gas stations, which will get
their share of the big event. The mer-
chants at all points of the parade are
having special sales during tthe week,
so ‘that they will be able to get any of
the extra money being passed out dur-
ing ‘tthe celebration.

If Julius Kreutizger, of DeTour,
lives. until May 1 he will celebraite his
100th birthday, and as he is. still quite
active for that age it looks as if he
will pass the 100 mark. He has made
his home at’ DeTour for the past forty
years, which shows that DeTour is a
healthy place in which to live.

News of the accident in the family
of C. C. Collins, a former Sooite, but
now living at Portland, Ore., was re-

MICHIGAN

ceived here last week, im which his
daughter Catherine was. killed in an
auto accident and Mrs. Collins is in a

critical condition and not expected to
live. Another daughter, Martha, had

a fractured pelvis and lacerated eye.
The Collins family had many friends
here where he was in ‘the automobile
business about fifteen years ago.
Clinton as he was known by his many
friends was a good road advocate, al-
ways telling ‘the drivers to keep out of
the ruts, which meant a lot of good
advice in those days when mud roads
were popular The family have the
sympathy of the large circle of old
friends in the Sault,

 

CW wn

iS

 

   
 
 

TAM
‘OR Wy re ges
v cn ee

TRADESMAN

For the fourth. time tthe H. J. Skin-
ner & Co. store at McMillan, was
robbed last week. The robbers en-
tered through a window in tthe meat
department. Marks on the cash regis-
ter indicated considerable pounding,
but the invaders could not open it.

Pondering over the heroes of his-
tory, we can only admit that “ithe
path of glory leads but to the grave.
However, this is exactly
other paths lead to.

Sam Skidmore, one of our well-
known South side meat dealers, un-
derwent an operation for appendicitis
at the War Memorial thsopital last

where all

week, but is getting along nicely.

    

S
LES.

as See &
co a Sas
2

 

is featuring this quality
in his store!
In addition—remember

the outstanding brand for

PRICE —Attractively
sacrifice of quality.

VOLUME —Outsells

displayed.

PROFIT —Through
over, larger volume,
costs.

QUALITY —

 

ae are just about the livest
news in the entire food field today. Fea-
tured editorially in leading magazines
and newspapers more prominently and
frequently than ever before!

That’s why the big new campaign on
Det Monve “vitamin-protected” Foods
is so very timely. 'That’s why it’s such a
powerful selling help for every grocer
who is squarely behind Det. Monvr and

vantages that help to make Det Monvr

under any selling conditions:

brands where equally priced and
faster

Time-tried and accept-
ed by millions of women.

ALSO—A STRONG SEPARATE CAMPAIGN ON DEL MONTE COFFEE

 

THE BIGGEST NEWS
in canned food advertising
TODAY!

This year it’s certain that more women
will be calling
getting Drt. Monve than ever before.
Why not make areal bid for this increased

business?

protection”

label regularly
these other ad-

‘anned_ food

getting!

every grocer—
low, yet no
all other

turn-
lower selling

 

Remember — Dri, Monve
covers a full line of
fruits, vegetables and fish. See that you’re
well supplied. Display Det. Monte regu-
larly in your store and in your windows.
Feature it in your store e advertising. Sug-
gest Der Mone items to your customer s
by phone and over the counter.

Then you’re sure

 

7

Ham Hamilton, of the Pickford gro-

cery, was a business caller here last
week, bringing in a load of country
produce and taking back a load of
supplies,

J. T. Kirby, of 805 Ashmun: street,
who has been conducting a cigar and
confectionery business for the past
year, has sold tthe business to H. R.
Mills, who will conduct the business
as heretofere.

You’ve got to hand it to the col-

leges for standing tthe depression
nobly. There’s scarcely any slump in
football. Wilkiam G. Tapert.

 

for Det

Monte and

(C9 -
vitamin-
‘anned

of getting all the
you

business should be

 

 

 

 

 

APPALLING INVENTIONS.

Once more the United States Gov-
ernment has been offered the oppor-
tunity to acquire a wonderful and ter-
rible new instrument of warfare, the
details of which are closely guarded by
its inventor in advance of a private
demonstration of its potentialities be-
fore the proper authorities. Lester P.
Barlow, who invented the depth bomb
that was used by our Government in
the kaiser’s war and has never been
satisfied with the financial compensa-
tion he received, now has a device
which he says would destroy either by
explosion or fire cities or armies at a
distance of a thousand miles.

Perhaps after our Governmental ex-
perts have examined Mr. Barlow’s plan
they will decide, as did the British
government many years ago, that there
is a humane and civilized limit beyond
which nations may not go in the use
of death-dealing devices in warfare.
In 1811 the Earl of Dundonald, when
still Lord Cochrane, submitted to a
royal committee an “irresistible inven-
for annihilating “any fortifica-
’ The committee,
naval and

tion”
tion, fleet or army.’
composed of the greatest
military experts, agreed that the de-
vice would do all its inventor claimed
for it, but rejected its use on the score
of its “appalling barbarity.” For the
welfare of the human race Lord Dun-
donald was advised to carry the secret
with him to his grave and the mem-
bers of the committee promised to ob-
serve like secrecy.

The document containing the plan
was officially sealed and placed in the
archives of the War Department. More
than forty years later, at the time of
the Crimean War, Lord Dundonald
renewed his plea and a committee head-
ed by the eminent scientist Faraday
again examined the plan. Like its pre-
decessor, it reported that the scheme
was perfectly feasible, but “so inhuman
and irresistibly disastrous, a certain
agency of sweeping destruction,” that
common humanity forbade its use.
Was it a form of poison gas or liquid
fire? It could hardly have been a plan
for dropping projectiles from the air,
since, balloons, the only airships of
that period, were undependable. There
was a hint that Lord Dundonald plan-
ned to use clouds of sulphur. But
nothing definite has ever been dis-
closed.

Perhaps, after the fashion of those
remarkable instances of great minds
running in the same channels of in-
vention, Mr. Barlow has after all these
years hit upon the original Dundonald
But it is more likely that he has
scientific discoveries

idea.
utilized modern
undreamed of in the day of the pa-
triotic and enterprising Earl.

 

ELECTION UNCERTAINTY.

In attempting to appraise the effect
of the election result on business pros-
pects, trade observers emphasize that
a good deal depends upon just how far
the “fear campaign” is carried. They
point out that if administration officials,
industrialists and others go too far in
predicting economic ruin if the coun-
try decides on a change, then they may
upset public sentiment to such a de-
gree that some of their forecasts may

 

MICHIGAN
come true. This is why such attempts
are condemned by those who are try-
ing to nurse along what business re-
covery there is.

Analysis of the possibilities for busi-
ness in the election follows this line.
A Roosevelt victory would suit many
who desire a change and probably lead
to a revival in confidence and public
sentiment for the logical reason that
what is new and not too radical has
more attraction than what is old and
perhaps too conservative. This gain
in sentiment might very well inspire
renewed buying and reduced hoarding.

As against this, Republican success
would probably mean improved senti-
ment among the larger business and
financial interests who might get
somewhere with increased operations,
but would still have to contend with
the rather dissatisfied mass market
composed of smaller business men,
farmers and many of the public. These
interests see further favors and sub-
sidies for them in their choice of can-
didates, and yet these grants could only
prove trifling compared with the much
larger profits which are derived from
happy and flourishing customers. It
is just as well not to bear down too
heavily on the safety valve.

As for the period between the elec-
tion and the inauguration, in case of
the expected change, perhaps the sug-
gestion that the leaders get together
on a program might be accepted, since
it is practical enough and _ probably
what the country will demand.

 

COMMODITY PRICES EASING.

Little in the way of either actual or
predicted development is to be found
in the general business situation. A
further easing has taken place in com-
modity prices, with serious losses in
the foodstuff list, and basic industries
have slackened slightly. The drop in
sterling renewed doubts concerning
the British position.

Approach of the election finally
made itself felt in the business index,
which, for the last week reported, de-
clined for the first time since the mid-
die of September. All the components
but cotton cloth were lower, although
the drops in steel activity and electric
power production were only fractional.
The steel industry continues to receive
a miscellaneous demand but has not
drawn much business from the major
consuming lines.

Despite assurances from President
Hoover, building construction is not
rising. The contract awards for three
weeks of this month on a daily average
basis are running 17% per cent. under
the figures of September, whereas the
decline is usually but 7%
per cent. His data on money in cir-
culation, the measure of hoarding, were
also amiss, judging from recent sta-
tistics. The adjusted figures declined
last month, but subsequently showed
a rise and have since flattened out.

To a smaller degree, commodity
prices have followed the course of the
stock market. The Annalist index for
October dropped 4.2 points under the
September figure, resting at 91. The
high point in the rise, which started in
July, was reached last month.

seasonal

TRADESMAN
MORE ALCOHOLISM.

Deaths from alcoholism and from
alcoholic mental disease are increasing.
This is one of the findings made by a
survey just completed by Frederick W.
3rown of the National Committee for
Mental Hygiene. Before 1920 deaths
from these causes were declining, there
being a marked reduction in that year
and the year preceding, fairly attrib-
utable, in Mr. Brown’s opinion, to Pro-
hibition. The legal restrictions upon
the use of alcohol, he believes, were
made effective by the support of public
opinion, which during the war period
had discountenanced self-indulgence.
But his survey indicates that Prohibi-
tion is less and less effective in pre-
venting the use of alcohol to a point
at which it is productive of serious
mental disorders and even death. One
startling and alarming detail of the
survey is that more young patients are
being admitted into state hospitals for
mental disease since Prohibition. As
would be expected, the chief difference
in the type of alcoholic patient admit-
ted since Prohibition was enacted has
been made by poison alcohol or com-
plications resulting from poison in al-
coholic beverages. There is even a
new kind of case, one in which the
alcoholic condition is accompanied by
poisoning, often with destruction of
the nervous and organic tissues. Ex-
treme cases of this type suffer from
violent mental disturbances and die in
a short time without regaining a nor-
mal mental condition. Prohibition does
not prohibit alcoholism.

 

DRY GOODS CONDITIONS.

Retail trade was quieter during the
week due to unfavorable weather and
the increased attention paid to politics.
Reports came from various sections
of the country where snow or a cold
wave created a demand for warm cloth-
ing and other’ winter needs. Orders
received in the wholesale market bear
out these advices.

A certain amount of marking-time
is now noted in retail quarters, which
reflects a return to cautious buying by
the consuming public. Election uncer-
tainties and business prospects are un-
doubtedly at the bottom of this hesi-
tation. However, it is believed that
a real cold snap might very well bring
about another rush of purchasing. The
stores have very wisely, it seems, drop-
ped in idea of instituting major econ-

omies in the promotion of holiday
trade.
Wholesale merchandise markets

have, of course, reflected the slackened
demand felt by the stores in the last
two or three weeks. Holiday needs
have been looked after fairly well, al-
though producers in certain lines pre-
dict shortages unless orders are com-
pleted. It is felt that additional busi-
ness now held up, will be placed after
the election.

 

CANCER THEN AND NOW.

To speak of a publication on a dread
disease as being interesting may seem
like using language strangely, but the
booklet entitled “Cancer: Then and
Now,” issued by the New York City
Cancer Committee, is made interesting
by its recital of historical and scien-
tific facts relating to medicine and

November 2, 1932

surgery and the illustrations with which
the recital is accompanied. The bhook-
let should be of great value in bringing
about a more intelligent attitude re-
garding the important matter with
which it deals—an attitude of skepti-
cism concerning the reports of “cures”
for cancer, coupled with the gratify-
ing realization that most cases which
are discovered early can be cured by
prompt treatment. To facilitate that
early discovery is one of the greatest
tasks of those who are leading the war
against the disease, but it is an effort
whose success depends in large meas-
ure upon the co-operation of everybody
whose attention can be caught.

 

APPETIZING STATISTICS.

When figures begin to appear re-
garding the turkey crop, the probable
demand for turkeys and the expected
trend of turkey prices, there is no de-
nying that Turkey Day is not far ahead.
Three more weeks and we will not
only be talking turkey but also eating
it. The gist of the figures thus far pro-
duced is that the whole country has
plenty of Thanksgiving birds, the to-
tal running 13 per cent. higher than a
year ago. From this fact dealers pro-
phesy that turkey prices will be as
much as ten cents a pound lower than
they were last year. Now for the other
statistics which whet the Thanksgiving
appetite. What of the cranberry crop?
What sort of yield did the sweet-potato
growers get? Was the pumpkin crop
as large and high in quality as the
fields indicated a few weeks ago? And
how are the mincemeat makers com-
ing along with their job?

 

THE BLIND AS CITIZENS.

An appeal has been mdae by the
American Braille Press for assistance
in bringing to the attention of the
blind citizens of the United States,
their relatives and friends, the fact that
their affliction does not prevent them
from taking a part in the elections and
the further fact that many states have
statutory provisions for their assistance
in the preparation of their ballots. It
was pointed out by Sir Arthur Pear-
son, who was himself blind but one
of the greatest of the world’s benefac-
tors for those deprived of sight, that
the principal need of sightless persons
is to be treated normally and to be
brought into the life which surrounds
them but from which they are cut off
in many respects. One way to accom-
plish this would be to encourage every
blind person to realize that he is a
citizen possessing rights and duties.

 

LIFE AND AVERAGES.
While not belittling the results of
medical science’s achievements in com-
bating deaths, Dr. Lewellys F. Barker
of Johns Hopkins University, makes a
pertinent point regarding longevity.
There is little if any proof, he says,
that the maximum span of human life
has been or can be lengthened. The
average span of life has been increased
by twenty years since 1880, but that
average is achieved by decreasing the
number of deaths in infancy and youth.
Apparently, the span of adult life is
so closely bound up with heredity that
medical science can do little to alter
it except over long periods of time.

 

 

eae

Ae a RRS

a cn atacand SE

é

SR ences a nannies mrenk oem risicas

   

 

 

Sass

Serger

ese

—

SARS

 

ches at NSE

 

November 2, 1932

OUT AROUND.

 

Things Seen and Heard on a Week
End Trip.

One of the most annoying things
which frequently confront us in this
world is the manner in which untrue
reports concerning the dead get into
circulation and insist on putting in an
appearance at frequent intervals. The
latest case of the kind is the rumor
which apparently refuses to die con-
cerning the alleged disappearance of
the late Scott Gerrish, who was con-
signed to a grave in Evart fifty years
ago this year. The following letter
from the alert city librarian of Grand
Rapids furnishes the text for this dis-
cussion:

Grand Rapids, Oct. 18—I was much
interested in your paragraph in last
week’s Tradesman on Scott Gerrish.

Some years ago I got up a lecture
on the logging industry of Michigan
rivers and have given it at various
places around the city and elsewhere,
including the University of Michigan.
The lecture is based on what I have
read about it, besides what I have seen
and heard, and picked up along the riv-
ers in canoeing them. In that way I
learned about Scott Gerrish and his
logging railroad, which comes into the
Muskegon river at Temple, part of the
track (or right of way) now being
used by the Ann Arbor. I have some
slides made of pictures taken of his
road.

This is the interesting thing about
Gerrish. Some years ago in coming
down from my place in the country on
the bus I sat alongside of a man who
began to remark on the country as
we went along, and how it looked for-
ty or fifty years ago. We fell into con-
versation and it developed that he was
from San Francisco, as I recall, any-
way from California, and that he for-
merly lived in Michigan, and knew
Grand Rapids and the country North.
In discussing the lumbering industry
I referred to Gerrish and his first log-
ging railroad and the fact that I was

informed that Gerrish came to Grand.

Rapids on one occasion, and while
here had a sudden attack of smallpox
and died. He said that was an inter-
esting story, but the story about Ger-
rish on the Pacific coast was that the
story which was given out about his
death in Grand Rapids was a fake,
but that he skipped out to South Amer-
ica, leaving a lot of unpaid bills and
debts to the people up where he had
been logging, and that he went off to
South America where his wife, after a
number of years, as I recall it, joined
him. Now this may all be a cock and
bull story, and for that reason it might
be a great injustice to publish it, but
it occurs to me that you may be in-
terested. Samuel H. Ranck.

 

On receipt of this letter I very nat-
urally sauntered over to the office of
John W. Blodgett, who was managing
the Blodgett sawmills in Muskegon in
the spring of 1882, when Gerrish sud-
denly died of a malady which was then
known as spotted fever, but is now
diagnosed as spinal meniingitis. Mr.
Blodgett met Mr. Gerrish the morning
of the day before he died, when he
started for Evart via Big Rapids and
Reed City. He was taken with ex-
cruciating pains on the train en route to
Big Rapids and at Reed City wired his
sister in Evart to have a doctor in
readiness when he reached there. Mr.
Gerrish was operating a shingle mill
in Muskegon and had his logs suitable
for lumber sawed on contract in Mus-
kegon. Mr. Blodgett smiled as he read
that portion of Mr. Ranck’s letter

 

MICHIGAN

which refers to the flight of Mr. Ger-
rish to South America, where he was
subsequently joined by his wife. He
said Mrs. Gerrish was an invalid the
latter part of her life and was too weak
to ever leave the limits of Muskegon,
where she resided. Mr. Gerrish left
his wife sufficient life insurance to
maintain her in comfortable circum-
long as she lived. Mr.
Blodgett subsequently talked with men
in Evart who attended Mr. Gerrish
during his brief illness and_ believes
their statements that the man who was
buried in the Evart cemetery was none
other than Mr. Gerrish. He suggested
that [ communicate with V. R. Davy,
pioneer merchant of Evart, who came
to that town thé*year the death oc-
curred, which I did, with the following
result:

Evart, Oct. 22—Replying to your

letter of Oct. 21, wish to say Mr. Ger-
rish died May 18, 1882, some four
months before my arrival in Evart, so
I had no personal acquaintance with
him. By consulting the files of the
Evart Review I find that he was on
his way from Muskegon to his lum-
bering operations when he was taken
violently ill and stopped over at the
home of his sister, Mrs. W. W. Quig-
ley, who resided in Evart. He died
within forty-eight hours of his arrival
here. Four local doctors were in at-
tendance and they were divided as to
the cause of death. Two of the doctors
called it smallpox and, in consequence,
the body was buried at 2 o’clock the
same night in the local cemetery. La-
ter it was taken to Muskegon.
_ Dr. Charles Shepard, of Grand Rap-
ids, had been sent for and came by
special train, but arrived too late.
There was no question in the minds
of the doctors or the men who knew
Mr. Gerrish as to the fact that he died
in Evart. The body was prepared for
burial by E. C. Cannon and W. R.
Mapes, both now deceased.: These
men both had had smallpox and were
considered immune from the disease.
Frank Turner, who is still living in
Evart, drove one of the two teams
which conveyed the funeral to the
cemetery.

The stories which were printed from
time to time about Mr. Gerrish being
seen in Mexico or South America were
never .credited here. The men who
assisted in the burial service knew Mr.
Gerrish well and could not have been
mistaken as to his identity.

V. R. Davy.

stances as

 

I believe that the statements of Mr.
Blodgett and Mr. Davy will put an
eternal quietus on the reports which
are current from time to time concern-
ing the alleged disappearance of Scott
Gerrish and the burial of a substitute in
his name and in his place in the ceme-
tery at Evart.

 

Concerning the manner in which the
whitefish in the Great Lakes are being
ruthlessly destroyed, I am in receipt
of the following letter from the head
of the Fish Division of the Department
of Conservation at Lansing:

Lansing, Oct. 26—I have your let-
ter of Oct. 21, enclosing a memoran-
dum relative to a conversation you re-
cently had with Lake Michigan fish
dealers concerning deepwater trap nets.

I fear someone has drawn strongly
on his imagination. For example, you
say that on one occasion, ninety thou-
sand tons of fish were landed. This
is more than six times the annual catch
from the Michigan waters of the Great
Lakes.

The introduction of the so-called
deep water trap net into Lakes Huron
and Michigan, a few years ago, and

TRADESMAN

their more general adoption within the
last couple of years has apparently
presented a real problem in the con-
servation of this valuable fish. The
problem is not concentrated at Bay
Port, however, but rather farther North
and on the North end of Lake Mich-
igan, as Saginaw Bay is not essentially
a whitefish ground.

While we appreciate your efforts in
assisting to direct attention to this type
of gear and the manner in which it
operates, this Department is not in a
position to reveal individual parties who
may be using such gear most ex-
tensively.

As a matter of fact, we understand
that a considerable number of fisher-
men have adopted the deep water trap
in both upper lakes Huron and Mich-
igan.

I recently prepared a paper which
was presented at the sixty-second an-
nual meeting of the American Fisheries
Society at Baltimore, Maryland, which
will appear in the department’s No-
vember bulletin, a copy of which will
be mailed you within a few days.

We hope that the next Legislature
will take steps to properly regulate the
operation of the deep water trap nets.

Fred A. Westerman,

Mgr. Fish Division, Department of

Conservation.

 

A leading merchant in Central Mich-
igan writes me as follows concerning
the result of his oversight in not pay-
ing his Federal oleo license tax when
it was due July 1:

Somehow or other, we failed to re-
ceive notice from the Collector of In-
ternal Revenue about our oleo tax
which was due and payable July 1.
Therefore, we have been selling oleo
without a license since that time.

The other day, during my absence,
a collector whose name is John V.
Hurley, U. S. Deputy Collector, Bay
City, came to our store and tried to
collect the tax of $6, plus a penalty
of 25 per cent. and an offer of com-
promise of $5, making a total of $12.50.
Before paying this, I thought it best
to write to you and ask if this is a
common practice? I am sure that a
great many merchants have’ been
caught in this same way. _

Of course there is nothing for our
correspondent to do but to pay—and
pay the fine and penalty with good
grace. How so remarkable a business
man could permit July 1 to slip by
without availing himself of the oppor-
tunity of saving $6.50 is more than I
can understand. Perhaps I should not
be so sweeping in my remarks in view
of the fact that I paid $10 not long ago
for permitting a stock certificate to go
out of this office without affixing the
preliminary 2 cent stamp which Uncle
Sam insists must appear on the stub
of the certificate.

 

This reminds me that one of the most
controversial of the proposals on which
the electors of Michigan will vote Nov.
8 is the referendum on the so-called
oleomargarine tax, which is actually
not a tax bill but a $100 State license
fee for wholesalers and manufacturers
and a $5 tax for retailers. Manufac-
turers now pay a $600 license fee to
the Federal Government. Wholesalers
pay a $480 fee to sell colored oleo and
$200 for uncolored. There also is a
Federal stamp tax on oleomargarine,
10 cents per pound for colored and
one-fourth of a cent for uncolored.

 

The records show that there is one
oleomargarine factory in Michigan.
The State produced 8,000,000 pounds

9

last year of the 268,000,000
produced in the entire country.

The Detroit Retail Grocers’ Associa-
tion recently adopted a resolution op-
posing the oleomargarine bill, as fo--
lows:

pounds

“We think it unfair and unjust that
the retail grocer should be compelled
to pay a license tax for the privilege
of selling any wholesome food product
manufactured under Government su-
pervision.”

I do not believe the dairy interests
or industry needs this protection. The
act, if adopted, will become a wedge
for the taxation of other foods. The
public knows that oleomargarine is not
as good as butter. That is all the pro-
tection the butter maker needs. The
wheat grower and potato grower do
not ask for a tax on rice, which may
be used as a substitute for their prod-
ucts.

We produce in this State 75,000,000
pounds of good butter and there is
sold in Michigan 12,000,000 pounds of
oleomargarine. The cartons and cases
used to enclose this and the millions
of pounds made in other states are
made in Michigan, using Michigan
labor, transported by Michigan-made
and operated trucks.

Oleomargarine is the butter of the
poor. Shall we deny it to them? The
vote on the referendum should be No.

 

I hope every reader of the Trades-
man peruses the letter from Jacob
Kindelberger in this week’s issue on
the subject of his mother and the man-
ner in which she managed to feed and
clothe a family of eight persons on an
income which was about as near to
nothing as it is possible to imagine.
The writer of the letter is now at the
head of the largest factory of its kind
in the world. He is one of the few
men who does not desire to conceal
the fact that he was brought up in a
poor family under deplorable condi-
tions. Many men who acquire riches
want people to think they have always
been rich. An early resident of Grand
Rapids conducted a meat market at
the corner of Canal and Lyon streets,
He afterward became well to do as
a lumberman, manufacturer and bank-
er. Anyone who happened to mention
the fact that he got his start cutting
meat was forever afterward taboo with
him. Two other local men got on their
feet making and selling milk cupboards.
We called them milk safes sixty years
ago. One did the manufacturing and
the other loaded the goods on a wagon
and sold them direct to farmers who
kept cows. Later in life anyone who
mentioned milk safes in their presence
were denied recognition when they
met on the street. I have never been
able to understand this attitude on the
part of some men. I regard a good
meat cutter with as much admiration
as a man who clips coupons off his
bonds. I see no difference between
the men who make cupboards out of
clear pine and the man who makes
$1,000 beds out of mahogany. Both
classes of men have their work to do
in this world and if they do it well the
world is better for their having lived
in it.

(Continued on page 23)

 

 

 

MICHIGAN

TRADESMAN

November 2, 1932

 

___ FINANCIAL

Outlook For
Prosperity Much Better.

 

Prolonged Period of

Wall Street quite properly was some-
what shocked by the pessimistic state-
ment of Montagu Norman, governor of
the Bank of England, last Thursday.
As carried in the dispatches to this
country the governor pictured a rather
hopeless situation and questioned “‘if
there is any one in the world who can
really direct the affairs of the world,
or of his country, with an assurance
of the result his action will have.”
There is. it should be obvious, no
cause at present for such despair. The
future of our economic system to-day
is much more brilliant than it was in
1925-1929.

Mr. Norman’s views received unusu-
ally wide attention because he talks so
seldom for publication. For the last
eleven years he has been at the head
of the Bank of England and through
this has carried on innumerable im-
portant international conferences. Al-
most never within this time has he
expressed an opinion on either the
existing business and credit situation
or the outlook. His current statement
accordingly carried much more weight
than it would if it had been made by
some of our own men who, while
equally well-informed, have less re-
ticence about telling the public of their
position.

Five years ago the United States,
as well as a large portion of the world,
was following financial policies which
could lead only to a collapse. There
never was any basis for questioning
this result. From 1927 on the unsound-
ness of our inflation and the strain
being placed upon the entire world
economy stuck out like a sore thumb.
That we would have a major economic
depression was as certain as it is that
day will follow night. The only point
upon which there could be doubt was
when the break would come.

For slightly over three years now
we have been paying the price for the
unsound policies of the preceding dec-
ade. Taking the world as a whole
we have made more extensive readjust-
ments in our business and credit sys-
tem than in any comparable period in
history. We have lost not only the
artificial prosperity engendered by our
earlier excesses but as well, in many
directions, have over-run the mark and
reduced business activity and our
standard of living far below what the
world should and will have on the
basis of productive capacity. We have
found that before 1929 we pushed the
pendulum so high that it has been im-
possible to stop the downswing at a
reasonable point.

All of
have not been the result of the misuse
of credit. It must be admitted by
everyone, nevertheless, that by means
of credit we atttained heights in 1929
that otherwise would have been im-
possible. Only by this means were we
able to get the pendulum so high and
only because of this was the fall so
violent. To a very large extent the
readjustments of the last three years
have consisted of wiping out the stag-

our difficulties, of course,

gering credit excesses of the earlier
period.

Mr. Norman as the governor of the
Bank of England was a driving force
in the adoption of the policies which
led to these credit excesses. He was
one of the principal architects for the
has collapsed.

house of cards which

Because of this it is easy to under-
stand his feeling of despair. The fact

of the matter, however, is that to-day

there is far greater possibility of a pro-

longed period of sound business pros-

perity than there was during the hey-

day of the influence of Montagu Nor-
Ralph West Robey.

[ Copyrighted, 1932. ]

man.

Decline in Hoarding and Gold Inflow
Favorable.

Business analysts long have recog-
nized that there can be no great busi-
ness recovery in the United States
until the banking situation ceases to
be a problem. Accordingly they have
watches developments in this field with
especial care with a view of getting any
indication of developments which
would have a positive influence in has-
tening prosperity.

In the current issue of the Federal
Reserve Bulletin it is intimated that
this point now has been reached. Num-
erous factors are cited to show the
far-reaching improvement which has
taken place the last few weeks in the
banking system. The discussion is
guarded. because the Federal Reserve
Board does not forecast, but there can
be no doubt that the changes are view-
ed in an extremely favorable light.

The first large item mentioned in the
Bulletin is the increase in the reserve
funds of member banks. This has been
brought about by an addition to the
country’s gold supply of $275 000,000,
by a release of currency from hoarding
of $250,000,000 and by an increase of
£100,000,000 in new National bank
notes. This increase in reserve funds,
in turn, has enabled the member banks
to reduce their indebtedness at the
reserve banks by $200,000,000 and at
the same time build up excess reserves
to approximately $400,000,000. (Since
the Bulletin went to press, excess re-
serves have continued to increase and
are now approximately $500,000,000. )

It is also pointed out that between
the middle of July and the end of
September there was an increase in the
total of loans and investments of mem-
ber banks in leading cities (reporting
member banks) of $575,000,000. This
increase has been the result of enlarg-
ed holdings of United States Govern-
ment securities. Loans outside of New
York continue to go down. At the
same time there has been a “consider-
able growth” in demand and time de-
posits as well as Government deposits.

When these facts are cited in this
way they appear to indicate a real im-
provement in the American banking
situation. It is important to bear in
mind, however, that some of these
changes have been the result of con-
ditions artificially created by policies
of the Federal Reserve System. The
whole increase in loans and _invest-
ments and certainly a large portion of
the increase in deposits may be cred-
ited directly to this. So also may

much of the present volume of excess
reserves.

The real improvement in the bank-
ing system, as covered by the above
items, comes from the removal of the
being caused by
This is

strain which was
hoarding a few months ago.
indicated by the return flow of gold
from abroad as well as by the lessen-
ing of the volume of hoarding in this
country. These are financial develop-
ments of first rank. The easy money
policy of the Federal Reserve and the
consequent water-logging of the Amer-
ican banking system with Treasury
obligations, on the other hand, are not
favorable developments and should be
discouraged in every way possible.
Ralplt West Robey.
[Copyrighted, 1932.]

Average Investor Should Study Stock
Exchange.

Continuing with the reasons for the
stock exchange and its gradual die-
velopment, the present time stock ex-
change is one of the most efficiently
managed businesses in the country. In
checking back, one finds ‘that in tthe
early eighteenth century that New
York businessmen, had a_ panticular
meeting place for various financial in-
terests and in 1817 they were located
in an official stock exchange building
and formulated rules, drew up their
constitution and were known as the
New York Stock and Exchange
Board. From 1865 to 1880 this stock
exchange business received added
impetus through the development of
the first stock ticker, the first Atlantic

 

 

Analysis of any se- |
curity furnished up-

on request.

v7

i J. H. Petter & Co.

Investment Bankers
343 Michigan Trust Building

Phone 4417

 

 

 

 

 

WS West Michigan's
oldest and largest bank
solicits your account on
the basis of sound polli-
cies and many helpful
services . .

OLD KENT
BANK

{2 Downtown Offices
12 Community Offices

 

 

 

 

 

 

 

 

 

 

GRAND RAPIDS

 
     

 

 

 

NATIONAL BANK

a
UNITULOF

RDIAN DETROIT UNION GROUP |

INCORPORATED

Established 1860
Incorporated 1865

THE

fF, |§ ONLY NATIONAL
BANK IN

GRAND RAPIDS

The
Largest National Bank

Western Michigan

 

 

   

 

4

 

 

 

So See Sees MEN

 

i
FE
ie
4

 

 

icant

 

 

 

 

November 2, 1932

MICHIGAN

TRADESMAN

11

 

cable and tthe telephone. All these
facilities aided trade.
' The public immediately was willing
to invest capital in any mew enter-
prises but had ‘to have the assurance
that it could realize on its properties,
if sales were immediately necessary.
Consequently, the stock exchange
acted as a buffer for the public and
obtained tthe public’s confidence.
during all this period of expansion,
the facilities for faster and more effi-
cient trading have developed. A real
improvement was made late in the
nineteenth century through organiza-
tion of the Stock Clearing Corpora-
tion to operate a clearing house for
delivery of stocks on balances between
various brokerage houses.

In making a study of ithe New York
Stock Exchange, investors will find
thait there are various types of brokers
operating on the floor of the exchange.
Most numerous and most important is
the commission broker, who repre-
sents his own brokerage house. Tihere
is also ithe free lance broker who
executes business for the various
brokerage houses for additional com-
mission when the business becomes
too heavy for ithe stock exchange
members’ own commission brokers.
There are also odd lot brokers and the
specialist and floor trader. They all
have their particular value to the
stock exchange and each as a specialist
in his particular line of trading,

The average investor should devote
sonve time 'to studying the stock ex-
changes of the country, their methods
of doing business and: familiarize him-
self with typical stock exchange trans-
actions. Jay H. Petter.

—_2->____
Proceedings of the Grand Rapids

Bankruptcy Court.

Grand Rapids, Oct. 20—We have re-
ceived the schedules, order of reference
and adjudication in the matter of Amiel
O. Fetke, alleged Bankrupt No. 5018. This
is a composition matter. The bankrupt
is a resident of St. Joseph. The sched-
ules of the bankrupt show no assets with
liabilities listed at $20,950. The sum of
$350 is claimed as exempt to the bank-
rupt. The list of creditors of said bank-
rupt is as follows:

Commercial National Bank & Trust

Co., St.) Joseph =e $2,200.00

Philip Geisler, St. Joseph ________ 5,000.00

Creditors listed on schedules of the
copartnership total =. 8 13,750.00
Oct. 20. We have received the sched-

ules, order of reference and adjudication
in the matter of Casimer S. Ruthkoskie,
individually. He is a resident of St.
Joseph. This is a composition matter.
The schedules of the alleged bankrupt
show assets of $50, with liabilities listed
at $15,250. The sum of $350 is claimed
as exempt to the alleged bankrupt. The
bankruptcy number is 5018. The list of
creditors of said bankrupt is as follows:
Comercial National Bank & Trust

Co. St. Josep 22 $1,500.00
Creditors named in schedules of

copartnership: total... = ___ 13,750.00

Oct. 20. We have received the sched-
ules, order of reference and adjudication
in the matter of Ray J. Haas, Bankrupt
No. 5042. The bakrupt is a resident of
the Village of Vicksburg, Kalamazoo, and
his occupation is that of a merchant-
tinner and plumber. The schedules of the
bankrupt show assets of $12,348.65, with
liablities listed at $8,428.15. The sum of
$545 is claimed as exempt to the bank-
rupt.

Oct. 20. We have received the sched-
ules, order of reference and adjudication
in the matter of Wallace W. Welch,
Bankrupt No. 5040. The bankrupt is a
resident of Saugatuck township, Allegan
county, and his occupation is that of a
farmer. The court has written for funds
and upon receipt of same the first meet-
ing of creditors will be called. The sched-
ules of the bankrupt show assets of $100,
with liabilities listed at $2,866.34. The
sum of $350 is claimed as exempt to the
bankrupt.

Oct. 10. On this day adjourned final
meeting of creditors in the matter of
Thomas C. Lightfoot, Bankrupt No. 4694,
was held. Trustee’s amended final report
and account approved and allowed. Bills
of attorneys for bankrupt and attorneys

for trustee approved and allowed. Order
made for payment of expense of admin-
istraton and preferred labor claim, there
being no dividend for general creditors.
No objections to bankrupt’s discharge.
Case will be closed in due course and
files returned to district court.

Oct. 21. We have received the sched-

ules, order of reference and adjudication
in the matter of J. Homer Topliff, Bank-
rupt No. 5043. The bankrupt is a resi-
dent of Plainwell, his occupation is that
of a merchant. The schedules of the
bankrupt show assets of $9,340, with lia-
bilities listed at $5,296.14. The sum of
$1,100 is exempt to the bankrupt. The
court has written for funds and upon re-
ceipt of same the first meeting of cred-
itors will be called. The list of creditors
of said bankrupt is as follows:
Wim. K. Pell, Plainwell ....__ $2,550.00
Superior Hat Co.. St. Louis, Mo. 47.76
Watterso-Denio, Rochester, N. Y. 15.41
Rothschild Bros. Hat Co.,

St. Bours: Mo 2. 2 Sys e e 86.08
Stetson Glove Co., St. Louis, Mo.__ 9.42
Gaumgardner & Co., Toledo, Ohio 113.27
Woolen-Cone Corp., Chicago —_---_- 120.21

Ohio Textile Co., Mansfield, Ohio 6.10
Goodenow ‘Textile Co., Kansas

Clty Mo. 2200 59.67
Adam H. Bartell Co.. Richmond,

iid 2 36.45
Parrotte, McIntyre Co.,.St. Louis,

NEO 4.25
Ee fh: Spear Co,. Chicago —-. 118.63
B. F. Goodrich Co., Akron, Ohio —- 118.41
J. La Paylor €Co.; Chicazo 164.57
Stevenson Overall Co., Portland,

Gh 35.50

Lidskin, Rosengarten & Co., Chicago 9.57
Phillips-Jones Corp... Cleveland, O. 53.03

Star Paper Co.:., Kalamazoo __.._- 17.49
Brown Shoe Co., St. Louis, Mo._-_ 87.77
Milwaukee. Knitting Co., Milwaukee 456.38
© ‘Krolik & €o., Detroit. 2. 2. 294.32
Trau é& Wovner, New York __.__- 42.50

Slidwell Neckwear Co., New York 23.15

Symon Bros. Co., Saginaw —_-_-__ 73.19
Hornstein-Newman Co., Galion, O. 28.72
Pioneer Suspender Co., Philadelphia 24.13
Mich. State Bank, Eaton Rapids 885.31
Bromling Pettit Hardware Co.,

Baton Rapids, 22675 214.85

Oct. 21. On this day first meeting of
creditors in the matter of Robert B.
Newton, Bankrupt No. 4990, was held.
Bankrupt present in person and by Emil
B. Gansser, attorney; creditors present
in person. Claims filed. Bankrupt sworn
and examined without reporter. Bank-
rupt granted leave to amend schedules.
F'red G. Timmer, Grand Rapids, trustee;
bond $100. Meeting adjourned without
date.

Oct. 24. We have received the sched-
ules, order of reference and adjudication
in the matter of Clarence A. Carlson,
3ankrupt No. 5045. The bankrupt is a
resident of Grand Rapids, and his occupa-
tion is that of a chiropractor. The
schedules of the bankrupt show assets
of $1,284, with liabilities listed at $3,939.94.
The sum of $400 is claimed as exempt to
the bankrupt. The court has written
for funds and upon receipt of same the
first meeting of creditors will be called.

Oct. 24. We have received the sched-
ules, order of reference and adjudication
in the matter of Warsaw Hotel, a co-
partnership composed of Frank Czubaj
and Walter Garbula, Bankrupt No. 5044.
The bankrupt is a resident of Grand
Rapids, and their occupation was to run
a hotel and lunchroom. The _ schedules
of the bankrupt show assets of $1,365,
with liabilities listed at $5,524.82. The
sum of $350 is claimed as exempt to the
bankrupt. The list of creditors of said
bankrupt is as follows:,

Ee. V. Smith, Grand Rapids _____- $ 96.07
Leonard & Sons, Grand Rapids -_ 69.96
Felix Kowalinski, Grand Ranids __ 517.50
Treasurer, Grand Rapids -_----_- 28.64
F. S. Damskey, Grand Rapids __ 1,900.00

G. R. Sanitary Market, Grand Rap. 12.50
G. R. Gas Light Co., Grand Rapids 7.00
Mike Kazzell, Grand Ranvids ___~ 1,900.00
Mich. Trust Co., Grand Rapids —_ 47.90
Lincoln Park Dairy, Grand Rapids 91.60
Rademaker-Dooge Grocery Co., G.R. 21.77
Ferris Coffee & Nut Co., G. R. _. 75.80
Brunswick-Balke-Collender Co.,

Grand Rapids. 29 2 se 2.00
G. R. Bottling Co:, Grand Rapids 13.
Great Lakes Coco Cola Bottling Co.,

Grand: Rapids 220.50 oe 4.50
Berghoff Products Co., Grand Rap. 14.50
Val Blatz Brewing Co., Milwaukee $83.55
City Coal & Coke Co., Grand Rap. 65.45
Glendon A. Richards Co., Grand R. 22.10
Woodka Bros. Market, Grand Rap. 241.84
Felix’s Bakery, Grand Rapids ____ 142.86
Geo. Connor & Sons, Grand Rapids 28.50
i. & L. Tobacco & Candy Co., G.R. 45.€0
3radley Laundry, Grand Rapids __ 88.28

Oct. 21. On this day first meeting of
creditors in the matter of Family Circle
Stores, Inc., Bankrupt No. 5000. Bankrupt
present by Edward L. Withey, president
and Harry Yeider, secretary. Creditors
represented by Earl W. Munshaw and
Cornelius Wiarda, attorneys. Claims
proved and allowed. Edward L. Withey
and Harry Yeider, officers of bankrupt
corporation, sworn and examined before
reporter. Fred G. Timmer, Grand Rap-
ids, trustee; bond $100. Meeting adjourn-
ed without date.

In the matter of Ray J. Haas, Bank-
rupt No. 5042. The first meeting of cred-
itors has been called for Nov. 11.

In the matter of Gates H. Adams, Sr.,
Bankrupt No, 5029. The first meeting of
creditors has been called for Nov. 11.

In the matter of Christian J. Litscher,
Bankrupt No. 5032. The first meeting of
creditors has been called for Nov. 11.

In the matter of Fetke & Rutkoskie,
Bankrupt No. 5018. The first meeting
of creditors has sbeen called for Nov. 10.

In the matter of Leo A. Edwards,
Bankrupt No. 5023. The first meeting of
creditors has been called for Nov. 10.

In the matter of Holben’s Family Shoe
Store, Bankrupt Nq@ 5087. The first
meeting of creditors called for Nov. 10.

Oct. 25. We have received the sched-
ules, order of reference and adjudication
in the matter of Irving Tevalof of the
city of Grand Rapids, in Bankruptcy No.
5046. The court has written for funds and
upon receipt of same the first meeting
of creditors will be called. The sched-
ules of the bankrupt show no assets, with
liabilities scheduled at $6,657.45. The
sum of $350 is claimed as exempt to the
bankrupt. The occupation of the bank-
rupt is that of a salesman in the employ
of Harry Lavine.

Oct. 25. We have received the sched-
ules, order of reference and adjudication
in the matter of Lawrence Rawlings,
Bankrupt No. 5030. The bankrupt is a
resident of Wyoming township, Kent
county, his occupation is that of a truck
driver. The court has written for funds
and upon receipt of same the first meet-
ing of creditors will be called. The sche
ules of the bankrupt show assets of
$3,850, with liabilities listed at $2,995.
The sum of $3,750 is claimed as exempt
to the bankrupt.

Oct. 25. We have received the sched-
ules, order of reference and adjudication
in the matter of Lafayette F. Stout,
Bankrupt No. 5035. The bankrupt is a
resident of Cedar Springs, and his occu-
pation is that of a farmer. The court
has written for funds and upon receipt
of same the first meeting of creditors will
be called. The schedules of the bank-
rupt show assets of $450, with liabilities
listed at $3,998.65.

In the matter of Fred Lucker, Jr.,
Bankrupt No. 4765, final meeting of cred-
itors was held under date of May 23.
Trustee was present and it appeared that
there were certain assets still unliquidat-
ed for which the trustee had not obtained
an offer and that meeting should be
adjourned until such time as offer should
be received for said assets. Meeting ad-
journed to Oct. 24, when adjourned final
meeting was held. At adjourned final
meeting trustee’s final report and ac-
count was considered, approved and al-
lowed. There were no appearances. Offer

of John W. Rody for the balance owing
on Receiver’s Certificate of Commercial
National Bank and Trust Co. of St. Jos-
ech, was considered, approved and al-
lowed. Order was made for the payment
O. expenses of administration, preferred
claims, and a first and final dividend to
general creditors of 9.3 per cent. No
objection to discharge. Files will be
returned to U. S. District Court.

j Oct. 25. We have received the sched-
ules, order of reference and adjudication
in the matter of Homer P. Morley, Bank-
rupt No. 5047. The bankrupt had his
residence in Buchanan, his occupation
was that of manager and proprietor of a
theater. The schedules of the bankrupt
show assets of $695, with liabilities listed
at $5,757.54.

In the matter of DeBoer & Sons Lum-
ber Co., Bankrupt No. 4797, final meeting
of creditors was held Sept. 26. Trustee
present and represented by Fred G. Stan-
ley, attorney. Creditors present and rep-
resented by Cleland & Snyder, attorneys.
Trustee’s’ final report and account ap-
proved and allowed. Bills of attorneys
for petitioning creditors for the trustee
approved and allowed as filed. Bill of
attorney for bankrupt reduced and al-
lowed. Claims proved and allowed. Or-
der made for payment of administration
expenses, preferred claims and first and
final dividend of 1.34 per cent. No ob-
jection to bankrupt’s discharge. Meet-
ing adjourned without date and files will
be returned to District Court in due
course,

     
   
   
     

AMERICAN
HOME
SECURITY
e BANK °

Under the Tower Clock
On Campau Square

 

Ally Your Business

with a bank that will help you, in every way,

to take advantage of the opportunities

which you enjoy here in Grand Rapids - -

a city of diversified industries.

THE GRAND RAPIDS SAVINGS BANK
has been an essential factor in the develop-
ment of Grand Rapids for over 61 YEARS,
EAPERIENCED, PERSONAL
SERVICE adds much to the value of a

and _ its

connection here.

COWL

GRAND RAPIDS SAVINGS BANK
“The Bank Where You Feel at Home”

17 Convenient Offices

eR in nn i i i A nL tn ln nnn

 

 

 

RETAIL GROCER

Retail Grocers and Meat Dealers Associa-
: tion of Michigan.
President—Paul Schmidt, Lansing.
First Vice-President — Theodore J.
Bathke, Petoskey.

Second Vice-President — Randolph
Eckert, Flint.
Secretary — Herman Hanson, Grand

Rapids.
Treasurer—O. H. Bailey, Sr., Lansing
Directors—Holger Jorgenson, Muske-
gon; L. V. Bberhard, Grand Rapids; John
Lurie, Detroit; E. Hawley, Battle
Creek; Ward Newman, Pontiac.

 

Some Handicaps On Business Building.

Among the many wrong things to
say to a customer is, “You'll have to
see ”. It may be a complaint or
the caller may have something to sell,
but such an answer is decidedly irri-
tating anyway you look at it, because
it is psychologically wrong.

Little reflection is needed to realize
that a customer never “has to see”
anybody. A thousand other places are
ready to welcome the customer. It
is the merchant who “has to see,” if
anybody, and if he is slow about “see-
ing” he is mighty apt to be minus one
more customer.

If a clerk is unable to handle a sit-
uation, he should express himself as
sorry he is not authorized or deputed
to do thus and so and take pains to
see that the enquirer connects with the
right person.

And how wakeful men are following
trade these days! More than three
years ago I stopped in an Eastern
hotel. I have just had a letter follow
my intervening addresses through, of-
fering me conveniences for the cashing
of checks and other purely collateral
hotel services.

Direct charges are another thing
customers instinctively resent. Any
thoughtful student of American history
should know that, because it was not
the amount of the British taxes in
themselves that American resented as

 

that they were direct taxes. Imposts
we could see and feel.
A candy manufacturer offers a

special at reduced price. He will deli-
ver it, even a single pound, but if to
be sent by parcel post, he charges for
the wrapping as well as postage. Yet
delivery would cost him several times
what the wrappings cost. Another time
he offers a two-pound lot of his regu-
lar 80 cent goods for $1.10. Customers
buys one to take home and another he
asks to have sent to a friend’s address.
Salesgirl asks for 25 cents to cover de-
livery charge on the second package.
Customer picks up his money and
leaves, both purchases unmade.
“Specials” with strings to them are
not good business—more particularly
if the string is not indicated in advance.

Rather “small” and “petty”? Maybe.
3ut such is the customer’s privilege.
This customer went a few doors away
and paid 70 cents each for two single
pounds of another candy, without ex-
tra charges for service. And that, in-
cidentally, may show that “bargain”
prices are not really what many folks
are seeking these days so much as
character of goods and acceptable ser-
vice.

I am glad to see the trade press
active and vigilant against the Chicago
World’s Fair plan to work a trading
stamp game on them to promote at-
tendance. So far as the work is ef-

MICHIGAN

fective it will be all to the good. Where
storekeepers fall for the plan, paying
out 2% per cent. on sales for it, the
result may be the elimination of some
of the far too many grocers we have.
Thus the trade will benefit both ways:
By protecting the wakeful and helping
the inefficients on .their way out.

Listening in on grocer deliberations
over convention resolutions remains as
entertaining as it was as far back as I
can remember. The delegates appear
take such things seriously, as if pass-
ing the resolutions by the half-hearted
“aves” of half those present would ef-
fect anything. As one able merchant
said to me lately:

“They talked about those things
twenty-five years ago; they talk of
them now; they will be talking about
them twenty-five years hence” and he
laughed. As he turned away, a grocer
beside me began to tell how he was
going on with a “deal” that appealed
to him, despite what was resolved—and
there we have it.

The fact is, of course, that there are
deals and deals. Grocers will “fall for”
disadvantageous deals through ignor-
ance or fear of competition, if they
are weak. Such as are strong and
know where they are going will ana-
lyze offerings and take such an appeal
to them. Chains do not “resolute”
much, either in convention or out of it,
but they do dig into offerings dras-
tically.

One deal recently heavily complained
of, which nevertheless grocers took on
all but universally, was passed up cold
by one large chain I know. The mer-
chandise manager told me he could not
take such a deal unless he got an al-
lowance to compensate him for handing
out hundreds of cases of goods with-
out earnings. “I cannot put our ma-
chinery at the service of a manufac-
turer unless I am paid for it,” he said.
“We may have lost some trade by not
handling that deal, but we simply could
not afford to do it.”

One grocers’ secretary entered a
blanket protest against soap deals.
“Tos Angeles grocers have not sold a
bar of soap in a year”, he stated, “but
Los Angeles is as clean as ever!” This
means that, for their own purposes,
soap manufacturers have got grocers
everywhere to handle their goods with-
out compensation.

Here we have an example of one
decided advantage enjoyed by chain
grocers. Let us note, however, that
they enjoy it because they are keen and
wakeful enough to run their own busi-
ness and that is something no grocer
needs hesitate to do for himself. In
truth, there is little help for him who
has no backbone. He who has it does
not need help.

We get some illuminating side lights
on the futility of enlisting officialdom
in the solution of our business prob-
lems from the poor relief as reports
from various sections come in. In one
city the officials set up a distributing
center and it was reported they ex-
pected to “save 20 per cent. on foods”
that way. Is it to laugh? It is. Were
they disillusioned They were. But
what think you of men—grown men—
knowing little enough of the food busi-

(Continued on page 14)

TRADESMAN

 

November 2, 1932

 

Sell the Nationally Advertised

PERFECTION DOG FOOD

(Sacks or Packages)

™’ CANNED MEAT FOOD
"A (Contains No Horse Meat)
Write for Prices

Perfection Foods Co.
Battle Creek—Dept. 50—Mich.

 

 

 

 

 

If it’s on
the map

No matter where you go,
if a town’s on the map it’s
being reached by Carna-
tion advertising. People
know Carnation Milk—
they’re constantly being
reminded of its goodness. .

That’s why Carnation
is easy to sell. And “easy
to sell” means three im-
portant things to you—
bigger volume, faster
turnover, and reduced
selling cost.

Carnation eS

‘From
Contented
Cows”

WORLD’S LARGEST-SELLING
BRAND OF EVAPORATED MILK

 

 

Equipment
G.R.STORE FIXTURE CoO.

7 lonia Ave., N. W. Phone 86027

Store, Offices & Restaurant

 

 

SALESBOOKS
NOW is the time to order.

We save you money.

Battle Creek Sales Book Co.
Battle Creek, Mich.

 

 

 

 

 

A food product of dependable high
quality and flavory crispness. On
each scckece is legibly printed eight
tempting ways in which POSTMA
QUALITY RUSKS can be served.

o

A popular seller!
POSTMA BISCUIT COMPANY
Grand Rapids, Michigan

 

 

 

EGGS -

 

KENT STORAGE COMPANY
Grand Rapids, Michigan

EGGS -

Now shipping finest quality
APRIL and MAY Candled Whites or Browns

Wire or Write us for prices.

EGGS

 

 

(erie rising)

WAN enainelU,

a

 

tre Tae ee la kta SETS Tt

ce) eet

e

 

 

e

November 2, 1932

MEAT DEALER

Michigan State Association of Retail
Meat Merchants.
President—Frank Cornell, Grand Rapids

Vice-Pres.—_E Y°. Abbott, Flint.

Secretary—E. J. La Rose, Detroit.

Treasurer—Pius Goedecke, Detroit.

Next meeting will be held in Grand
Rapids. date not decidea.

 

Larger Turkey Crop Predicted For
Year.

The turkey crop this year is one of
the largest ever raised in the United
Stetes andi shows an increase of 13
per cent. over last year, the Drepart-
ment of Agriculture stated Oct. 24 in
its annual turkey crop report.

Moreover, the Department reported,
the condition of the birds about Oct. 1
was as good or better than on Oct. 1,
1931, when the condition was unusual-
ly good. A tabulation accompanying
the crop report shows that from 35
to 63 per cent. of ‘the turkeys in the
various states will be ready for the
Thanksgiving market, the percentages

_ ranging mostly close to 50. The state-

ment, with tabular matter omitted, fol-
lows in full text:

The number of turkeys on farms on
Oct. 1 this year was about 13 per cent.
larger than at that date in 1931 and
the 1932 turkey crop was one of the
largest ever raised in this country ac-
cording to the annual estimate of the
-Department of Agriculture. Increases
were general in all regions and in. near-
ly all states. Cold storage holdings of
turkeys on Oct. 1 were smaller than a
year earlier,

The increased numbers this year
were due both to more farmers rasing
turkeys this year than last and to
larger average number of turkeys per
flock. The proportion of the regular
crop reporters of the Department who
reponted turkeys on their farms in
September this year was 9 per cent.
larger than the proportion who report-
ed turkeys on their farms in. Septem-
ber last year. There was also a con-
siderable increase this year in large
scale or commercial production, es-
pecially in a number of Middle West-
ern States.

A further marked increase in the op-
erations of commercial hatcheries in
the production of young poults for
sale took place this year. Hatcheries
that made comparable reports in 1932
and 1931 showed increases of 89 per
cent. in the number of turkey eggs set
and 85 per cent. in the number of
poults hatched this year over last.
Hatcheries in all sections of the coun-
try showed large increases, the largest
relative increases being in the South
Atlantic and the Mountain States. The
number of poults hatched in commer-
cial hatcheries, however, is still only
a small percentage of the total num-
ber hatched. ;

While conditions during the Spring
months were generally unfavorable for
farm hatching and early losses were
above average the Summer and Fall
were very favorable for raising the
young turkeys and reports indicate
that the condition of the birds about
Oct. 1 was as good as, or better than
Oct. 1 last year when it was reported
as unusually good.

Early in 1932 the cold storage hold-
ings of ‘turkeys were considerably
larger than a year earlier. By Oct. 1,
however, the holdings were smaller
than last year, amounting to 2,591,000

MICHIGAN

pounds this year compared with 3,-
365,000 pounds a year earlier and the
five year average of 4,703,000 pounds.
An important factor in the smaller
October holdings this year was the
marked reduction in imponts of tur-
keys from Argentina which for 1932
amounted ‘to only 287,000 pounds com-
pared with 4,828,000 pounds in 1931.

The Bureau of the Census reported
16,800,000 turkeys raised in 1929; on
the basis of this number and: of yearly
changes since then the number raised
this year would amount to over 18,-
000,000 ‘head.

The percentages reported by grow-
ers as ready for market at different
periods are more indicative of the con-
dition of the birds at the time of the
reports than of the percentages that
will actually be marketed at these
periods. Growing conditions during
October and early November, feed
‘supplies, prices and market outlook
largely determine how the year’s crop
will be marketed.

oo
Go Slow on Enacting More Oleo
Taxes.

Everyone, from tthe politician to the
public, from manufacturer of goods to
the consumer, is vitally interested in
the general election in November. De-
cisions will be required on a great
variety of matters affecting govern-
ment of city, county, state and coun-
try.

Besides tthe voting for candidates for
office, the people of Michigan will be
faced with seven constitutional amend-
menits and one referendum. Most of
these have been widely discussed—the
liquor iegislation, reapportionment,
etc., but ‘the eighth proposal, a refer-
endum upon Act No. 55, Public Acts
of 1931, has received comparatively
little attenition according to Senator
Fred W. Harding.

“Here ‘is an issue whose importance
might easily be overlooked by the
voter,” says Mr. Harding. “Yet to
overlook it, or to vote carelessly on
the matter might cause actual suffer-
ing in a time when the average per-
son must look to his pennies. He
dare not Jet them ‘take care of them-
selves in these days.

The referendum upon Act. No. 55,
Public Acts of 1931, seems a casual,

(Continued on page 14)

 

@ FRIGIDAIRE»

Af ELECTRIC REFRIGERATING SYSTEMS
Pp
RODUCT OF GENERAL MOTO!

   
 

  

 

 

COLD
CONTROL
AND
HYDRATOR

All
Models
on Display
at
Showreom

 

 

 

 

 

F. C. MATTHEWS & CO.

 

 

18 E. Fulton St. Phone 93246

TRADESMAN

13

 

 

 

Quaker
Fruits

Packed from Luscious
Ripe Fruit where grown.

Unusually Satisfactory Quality
low priced

Apricots
Fruits for Salad
Grape Fruit Juice
Grape Fruit
Peaches
Pears
Pineapples

VA
LEE & CADY

 

 

 

 

 

 

 

14

MICHIGAN

TRADESMAN

November 2, 1932

 

HARDWARE

Michigan Retall Hardware Association.
President—Chas. H. Sutton, Howell.
Secretary—Harold W. Bervig.
Treasurer—William Moore, Detroit.

 

It Pays To Help Solve the Customer’s
Problem.

“What,” demanded a hardware deal-
er, irrascibly, “is all this bunk about
catering to the customer? I keep a
hardware store. When anybody wants
something in my line, he comes here
and gets it. I show my stuff in the
window. I talk about it in my news-
paper advertising—tell the other fellow
what I’ve got. Business is business,
and to my thinking, it should be han-
dled in a business-like way, without a
whole lot of folderlol.”

3ut in his next breath he went on
to tell me about an experience of his
years before. He was a young hard-
ware dealer then, and the motor car
hadn’t yet come in, and the family doc-
tor still made his rounds with horse
and buggy. One such doctor com-
plained regarding the cold night trips
in winter. “I carry a whole herd of buf-
falo robes,” he grumbled, ‘‘and at that
it takes me an hour to thaw out my
feet after I get home.”

The hardware dealer thought over
that remark. Next time the doctor
dropped in, the dealer produced a cata-
logue. ‘Here’s just the thing to keep
you warm on your country trips,” he
said; and showed a carriage heater
that had been put on the market a few
months before. “I’ve one coming in—
I’ll bring it over as soon as it arrives.”

The upshot was that he sold the doc-
tor that first heater; and thereafter—
until motor cars became common—did
a nice little business in that line.

“Well,” I commented, “that’s the
very thing we were discussing—cater-
ing to your customer. Discovering
that he has a problem, and helping to
solve it.”

“Oh,” said the hardware dealer, care-
lessly, “that’s nothing new. I’ve been
doing that sort of thing right along.”

A hardware dealer’s success is often
in direct proportion to his study of the
customer’s problems and his ability to
solve them. There may be boom peri-
ods—the war years when goods were
scarce and buying was insistent, or the
speculative era a few years ago—when
it is easy to sell anything. But under
conditions where business is just nip-
and-tuck, the hardware dealer has to
use his wits, to study his goods and
his customers, and to devise all sorts
of schemes for stimulating business.

In a small town, five out of six hard-
ware dealers stocked household goods
and advertised them by name and price.
They displayed the lines, advertised
them. sold them when customers asked
for them.

The sixth dealer also stocked house-
holds. He decided his household de-
partment wasn’t selling as much as it
should—and spent a lot of spare time
studying kitchen problems.

He found that even his wife’s kitchen
wasn’t equipped as it should be. Time
was lost and work increased for lack
of certain articles. Many reliable and
tested kitchen devices which he carried
in stock were absent in his own home.
The average housewife, he argued, was

even worse off. So, for the average
housewife, a complete kitchen equip-
ment would reduce work and_= save
time.

The dealer compiled several lists of
necessary and desirable household
articles. The first list was compara-
tively modest, representing the vitally
necessary equipment for a small house-
hold. With this as a beginning, more
comprehensive lists were compiled.
Each list included articles which, the
dealer believed, were used in few homes
and for which the demand was_ nor-
mally small.

Then the dealer drafted a circular
letter. Not a vague, general thing, but
a personal letter to his own wife, telling
her, in chatty fashion, just what a com-
plete kitchen equipment would do to
save her time and work. He showed
what her time was worth, what pleas-
ures she lost by reason of needless
drudgery, and what added opportunities
for enjoyment she would secure if she
saved time and labor.

This letter formed the basis for a
circular which, done in imitation type-
writing with name and address and
signature filled in, the dealer sent to a
selected list of housewives. With the
letter he enclosed one or more of his
“complete household equipment lists.”

The result was that for a time at
least that dealer had most of the fem-
inine trade coming his way. It con-
tinued to come until his five competi-
tors one by one woke up and imitated
his methods. Even after that he had
the advantage which always comes to
the originator of a new idea. He scor-
ed, through studying the housewife’s
actual problem, working out a helpful
solution, and presenting that solution
to her from her own point of view.

Another dealer studying kitchen
problems decided that quality or its
lack had a lot to do with results in the
kitchen. On the one hand, occasional
customers complained that cheap arti-
cles he sold them were unsatisfactory.
On the other hand, higher priced goods
were in little demand.

The dealer adopted a systematic pol-
icv of pushing the quality lines. He
did not cry down the cheap goods. He
did not even drop them from his stock.
He realized that there would always be
customers to whom price would be the
only appeal. But even to these cus-
tomers he talked quality.

He put the quality lines to the front,
showed them first when any article was
asked for, put his recommendation be-
hind them and based his selling cam-
paign on this idea, that for the cus-
tomer, the purchase of a dependable
article embodying quality was the sur-
est form of economy.

“Tf I sell cheap goods which soon
wear out,” suggests the cautious deal-
er, “there will be a larger share of
replacement orders. Three 15 cent
articles which last four months each
represent more business than a single
30 cent article which will probably
wear a year and perhaps two years.”

But the customers in. most cases
don’t give you the replacement order;
he goes elsewhere hoping to get some-
thing better at the same price. While
the customer who is satisfied with the
30 cent article comes back to you and

buys something else you recommend
with the money he has saved.
Victor Lauriston.

—_~+ +--+ ___-
Some Handicaps on Business Building.

(Continued from page 12)
ness to expect to cut 20 per cent. off
the ordinary retail prices of such sta-
ples as enter poor relief?

Jefferson said a bigger mouthful than
even he imagined when he said “that
government is best which governs
least’. Surely, we shall want to accord
the least possible lattitude to men of
such caliber as are usually found in city
government; and if we reason thus, we
shall feel the same about state and
National government, for the same
kind of men go into those branches as
are found in our cities.

The men who expected to save 20
per cent. found this: That one of their
orders cost them $5.13 while it is stat-
ed that the same articles, in a retail
grocery, “with 40 per cent. profit”,
footed up $4.30. I do not know how
the alleged 40 per cent. was figured;
but if there were no profit at all, the
city officials still paid 83 cents more
for their goods than the retail grocer
would have charged.

Hoarding, exchanging, selling, bar-
tering of foods were revealed in this
city, the alleged poor having more
supplies than they could use. Much
sheer waste resulted. That was in an
Eastern city, where self respect seems
at a discount. In Kansas, as recently
reported, municipalities called on the
unemployed to register to bar out non-
residents. It was astonishing how few
registered as unemployed. Govern-
ment allotments to care for the needy
went largely by default— nobody to
use them. Self-reliance seems to pre-
vail in goodly proportions in Kansas.

Paul Findlay.
——_+ +.
Larger Turkey Crop Predicted For
Year.

(Continued from page 13)
rather unimportant phrase, and might
be taken by the hurried voter at its ap-
parent face value, until he investigated,
as all good voters should do, every
matter coming before him for de-
ision. |

“Tt will be the poor who will be af-
fected by ‘tthe referendum. This pro-
posal is entitled an act to regulate the
manufacture, handling, furnishing,
sale, serving and disposition of oleo-
margarine, butter substitutes, imita-
tion butter and similar substances; to
prevent deception in the manufacture,
serving and sale thereof: to provide
for licenses in certain instances and
the revocation ‘thereof; ‘to. prescribe
penalties for the violation of this act;
and to repeal act number twenty-two,
public acts of nineteen hundred one.

“One clause in that description re-
quires scrutiny. It refers to tthe im-
position of licenses. That may seem

harmiess ito the unthinking, but what
does it mean ‘to ithe man who is count-
ing pennies? It means that a license
fee on the sale of oleomargarine will
necessarily bring about an advance in
the retail price of the commodity.
When license fees are exacted from
the manufacturer, the wholesaler, the
retailer, it is always the public that
pays them.

“A bill providing for a six cent tax
on margarine was introduced in Mich-
igan in 1931, but it was killed. Act
No. 55 was substituted. The only ef-
fect is to confuse the issue—the prin-
ciple remains the same. It is logical
that a license fee to deal in margarine
means no more or no less than this
burden will be passed on ito the con-
sumer,

“This license tax is merely the open-
ing wedge ‘to other taxes on the prod-
uct. Just as sure as can be, if this bill
is sustained, a prohibitive tax on oleo-
margarine will be attempted at the
next Legislature. The entire measure
is tainted with bad faith. The bill is
not intended to regulate, since there
is already a Federal law which com-
pletely regulates the manufacture and
sale of the product. The bill is really
intended to prohibit.

“Margarine is the poor man’s but-
ter. It is healthful. The local health
department will attest to that. It is
cheap, nourishing and the only sub-
stitute of the man who cannot afford
butter. It increases jthe price through
the medium of attacks, and it means
one of two things: either increased
cost of living to that group of our
population least able to hear it, or
else ithat the poor people will be en-
tirely deprived of a wholesome spread
for their bread.”

“Inthe agricultural districts through-
out ‘the state, many farmers sell their
cream at tthe prevailing price, and with
this revenue buy oleo at half the price
of butter.

“If the cost of a healthful, nourish-
ing substitute for butter is brought up
by means of taxation, direct or in-
direct, to the cost of butter, who will
it benefit?

“For ithe first time we have a tax
on a food, If this tax is sustained, it
opens up the entire field of foods to
the prevailing greed for taxes.

“Unless the people vote “NO” on
this, they may find mext year other
food taxes laid upon them.”

——__»<-

“Sales Day” in Miami, Okla., has
grown into a sizable outlet for sur-
rounding farmers’ surplus live stock.
More than $350,000 has passed through
the sales ring in the past four years.
The event has been incorporated, mer-
chants have subscribed for stock, and
a sales pavilion and stock pens have
been built. Farmers pay a small com-
mission for selling. The event is self-
supportin, has built up a reserve.

 

500-508 Monroe Ave.

 

AWNINGS, TENTS, COVERS and SAILS
Complete Line of Camp Equipment For Sale or Rent.
WE MAKE ANYTHING THAT CAN BE MADE FROM CANVAS.
CANVAS BELTING MADE TO ORDER.

Call us for Awning Storage.

GRAND RAPIDS AWNING & TENT CO.

Phone 85145

Grand Rapids, Mich.

 

 

 

 

peo

 

 

 

 

 

 

 

November 2, 1932 MICHIGAN TRADESMAN 15
DRY GOODS mered iron andirons to retail at $2.50 the bulk of the Spring business will be that consumer reaction has not been
up. placed toward the end of January. thoroughly tested and most stores

Michigan Retail Dry Goods Association.
President—Geo. C. Pratt. Grand Rapids.
First Vice-President—Thomas P. Pit-

kethly, Flint.

Second Vice-President—Paul L. Proud,

Ann Arbor.

Secretary-Treasurer—Clare R. Sperry,

Port Huron.

Manager—Jason E. Hammond, Lansing.

 

Distributing Retail Advertising Code.

To bring about Nation-wide
servance of the standards of advertising
practice, adopted by the board of direc-
tors of the National Retail Dry Goods
Association at their Fall meeting, the
Association has had a large quantity
of the standards printed and 20,000
copies are being distributed immediate-
ly to retail stores throughout the coun-
try. Copies are being sent to mer-
chandise executives and buyers, as well
as to staffs of publicity and advertising
departments, so that they may become
familiar with the provisions of the
code. Hailing the standards as a “tre-
mendous upward stride,” Channing E.
Sweitzer, managing director of the or-
ganization, said their observance will
“reap the reward of customer good-
will, a priceless asset to every re-
tailer.”

ob-

Some Re-ordering of Gift Lines.

Re-orders on gift ware lines are be-
ginning to come through in addition to
a larger volume of initial orders for the
holiday period. While, generally
speaking, the trend is strongly toward
utility merchandise, to sell at $5 or
below, many luxury and semi-luxury
items are getting a good play. Bever-
age items, including home bars whole-
saling at $38, shakers, glasses, coasters
and trays, are in active request. Gift
packages of foodstuffs, comprising nov-
elty cakes, plum puddings, etc., are
being featured by many shops. Leath-
er goods, lamps and novelty animal
lines are faring well. Fur dogs and
cats are superseding the china types.

—_—_++>—__—_
Umbrellas and Raincoats Ordered.
Orders and re-orders on raincoats

and umbrellas have been exceptional-
ly good during the recent past. The
spurt in demand is held due not only
to the rainy weather conditions which
have prevailed but also to the more
economical and practical frame of
mind of the consumer. Taxis are be-
ing veed less in the event of rain, it
was said, and there is a more careful
disposition to protect clothing and
health against the effects of wet
weather. During tthe week there was
an increased call for better umbrellas
up to $4.95, while forthcoming promo-
tions of raincoats will stress higher
grade types in plaids and checks.

—_—_>-->—___

Fireplace Accessories Sell Freely.

Belief that the demand for andirons,
screens and complete fireplace sets
will continue active for another month
in the wholesale market is expressed
by manufacturers. The current season
has proved the greatest, from a volume
standpoint, in more than three years,
and re-orders are still coming in in sub-
stantial numbers. The demand at
wholesale usually falls off by the mid-
dle of October. Higher-priced sets,
those retailing in the $20 to $30 ranges,
are selling freely, due to the vogue for
apartment fireplaces. In suburban and
rural communities the call is for ham-

——__+-~____

New Pile Fabrics Being Created.

The highly competitive price situa-
tion which developed this season on
transparent velvets has stimulated ef-
forts to develop new fabrics, the dis-
tinctiveness of which will take them out
of the price “football” category. Some
of these cloths will be launched for the
Spring season, at prices ranging from
$2 to $4.50 per yard. The new fabrics
are of the pile family, and will be made
on velvet looms which have been es-
pecially adapted to produce them. One
of the versions will be utilized for
sportswear, thus expanding the poten-
tial use of the pile type of goods which
hitherto have been largely of a formal
character.

> +.

Pepperell Sheet Prices Reduced.

A reduction in the price of the Pep-
perell line of Red Label wide sheetings,
sheets and pillowcases is announced by
the Pepperell Manufacturing Co. The
company did not state how much the
downward revision amounted to, but
merely said that discounts were being
lengthened. The new quotations apply
to the late November, December and
January shipments, as the company is
sold up on production until the latter
part of next month. This is the first
official announcement of any reduction
in sheet prices since the cotton goods
spurt started in the early part of
August.

—_~-+--

Note Toy Delivery Difficulties.

Difficulties in obtaining quick de-
liveries of some toys are already being
reported in the market. This is re-
ported to be particularly ithe case with
adult games. In some instances, the
delays are causing the withholding of
current promotions by sitores, owing
to inability to get the merchandise
quickly enough. The general toy field
shows a strong pick up in activity. In
dolls the new infant ittype of rubber,
with complete clothes ensemble, is
doing well. A new dump truck, elec-
ttrically controlled and operated, is a
feature of the latest mechanical toys.

> «+ ___

Swim Suit Lines Ready Nov. 14.

Enquiries concerning prices on 1933
hathing-suit lines are now being re-
ceived, but the trade held to its deter-
mination not to name new quotations
until the official opening on Nov. 14.
Most lines are now in the process of
preparation and samples will be ready
in a week or so. No hint has been
given by any mills as to what the
base price for the worsted ribbed lines
will be, but in view of the rise in yarn
prices it is expected to be fairly close
to the opening quotation of $10.25 per
dozen last year.

a
Fall Curtain Orders Decline.

Although demand for popular price
curtains continues brisk, the volume
of sales is declining and manufacturers
report seasonal activity has passed its
peak. Attention of producers and re-
tailers alike is now turning to Spring
merchandise and a number of the larg-
er curtain houses will have assortments
of new goods ready for buyers’ inspec-
tion before the end of November. The
opinion in the trade, however, is that

——_>- +
Candlestick Lamp Call Back.
A sharp rise in the call for Colonial
candlestick electric
manufacturers this week.

lamps surprised
The lamps,
in retail ranges of $1 to $5.95, were
volume items last year, but orders be-
gan to fall off in the early Spring and
declined steadily until last week. The
sudden revival is welcomed

by producers, who see an opportunity

in orders
to clear remaining stocks. They be-
lieve the sudden interest in the articles
is due to the fact that the lamps are
adaptable for hotiday gift purposes.
(a
Non-Run Hosiery Withdrawn.
The first mill to make deliveries of
non-run. hosiery has sold up and wath-
drawn its number from sale until the
middle of January. The demand: for
this ‘type of stocking was said to be
fairly good in some sections, although
an accuraite picture of the situation
cannot be obtained yet, due to the fact

have yet to place reorders. Some mills
working under a patent, others than
the original, have not yet made deliv-
eries on itheir non-run styles, it was
said.

Hose Industry Favors Curtailment.
The hosiery industry is favorable to
a curtailment program of some type,
vote taken

according to an informal

last week at a closed meeting of mem-

bers of the National Association of
Hosiery and Underwear Manufactur-
ers. The group will work out some

plan to reduce output, either through

voluntary scrapping of obsolete ma-
chinery, formation of a pool to pur-
chase excess equipment, adoption of a
five day week or elimination of night
work. The need for the adoption of
some type of standards for the indus-
try’s products was stressed by speak-
ers. It was also pointed out that po-
tential capacity is 50 per cent. in ex-

cess of normal demand.

 

MICHIGAN BELL
TELEPHONE CO.

 

 

times over.

 

 

THIS MAN SECURED
3 DIFFERENT JOBS

BECAUSE HE HAD A TELEPHONE

(An actual case, reported to this company)

A Michigan man, who was working only every
other month, secured spare-time work on three
occasions because he had a telephone.

During an off-duty month he was called and given
an extra week’s work by his company. Then he
was called and given temporary work in Ann
Arbor. And soon, thereafter, he was summoned
by telephone to another special job.

He got this extra work because he had a telephone.
The person who tries to get along

without a telephone may miss work
that would pay for the service many 4

 

  
 

at

 

 

 

16

HOTEL DEPARTMENT

Traveled 245 Miles on a One Dollar

Bill.

Los Angeles, Oct. 29—Last Sunday
I took a crisp, new dollar bill, bought
a Sunday pass on the Pacific Electric
lines, took ‘breakfast at Ontario,
luncheon at Sierra Madre and dinner
at Santa Monica—all with frends or
relatives, traveling 245 miles, and came
home railing at fate because I couldn't
get a grouch out of the ensemble. At
Sierra Madre, nestled in the mountains
of that name, I found an old friend,
Dr. A. B. Shaw, who for many years
was state printer at Des Moines, Lowa,
and a good customer of mine when I
was peddling type for Barnhart
3rothers & Spindler, but who after-
ward took up the study of osteopathy,
graduaited and—moving to California
thirty years ago—established one of
the most important medical colleges in
the country. Now, in retirement, he
is enjoying the fruits of an orange
grove and vineyard of magnificent
proportions, just about an ‘hour’s ride
from Los Angeles. He still gets a
laugh out of various experiences we
enjoyed together and reminded me of
a good one which happened during the
McKinley campaign of 1896. He was
the state committeeman of the Repub-
lican party and on a day when I was
routed to go to the city of Winterset,
in that state, received word that a
speaker was required at the organiza-
tion of a McKinley campaign club
there, which he was expected to pro-
vide. At the depot, on my departure,
Dr. Shaw asked me ito took up certain
parties in that city and explain that
he ‘had tried but was unable to supply
them with an orator. On my arrival
at Winterset, the local band was ex-
ploiting “Hail to the Chief,” at the
depot, and the local committeeman,
appeared at the car door and demand-
ed to see “Colonel” Verbeck, which I
discovered was suggested by a tele-
gram received from Dr. Shaw: ‘“Un-
able to secure local speaker, but Col-
onel Verbeck, a life-long Democrat, of
Chicago, will address your meeting.”
It was a tight squeeze, but I “madie the
grade,” as it were, and the next morn-
ing the daily paper at Des Moines
published excerpts of a speech, copied
largely from the Congressional Record,
and made by Henry Clay or some-
body. But it ds still talked about in
lowa, and I think ‘this oratorical ef-
fort, backed up by the co-operation of
Mark Hanna, won the election. Any-
how, it was a jolly visit I had with
the Shaws last Sunday.

 

An interesting letter from our old
friend, Dave Olmstead, sales manager
of Hotel New Yorker, asking all about
Frank Duggan, who is also a mutual
friend from Hotel McAlpin, New
York, now nicely connected up with
a popular law firm in Los Angeles.
Dave is an unqualified success wher-
ever you place him. He was with the
Stevens. Corporation, promotors of
hotel building for years, but for a
long time has been covering good jobs
with Detroit caravansaries. His re-
cent ‘transplantation to New York was
a distinct promotion.

 

And, yes, here is a good one from
Frank Orcutt, who operates Hotel
Northaway, at Beulah, in the resort
season, and enjoys himself on the re-
wards of ‘his efforts during the winter.
When I was operating at Glen Lake,
we were much together, but our ac-
quaintance goes back ttwo diecadies or
more. He wanted me to know all
about the annual convention of the
Michigan Hotel Association, at Trav-
erse City, early in the month, and to
remind me that the boys still thought
well of your humble servant and: didn’t
fail to say so, which is one of the happy
memories of this spherical existence.
I will see him next summer and we
will have a ‘threshing bee.”

 

MICHIGAN

Albert E.
rector of Hotel Fort Wayne, Detroit,
is doing very effective work in align-
ing the forces against prohibition. in
that city, having charge of the work
for the Detroit Hotel Association.
Straw votes are being taken, candi-
dates are being initerviewed, and it is
believed the hotel organization will
have a harvest of accomplishments
which will surprise their opponents
when tthe ballots are garnered.

 

. The American House, at Ann Arbor,
has been added to the Monarch Hotel
Co. chain, which is affiliated: with the
Milner Hotels, Inc. The name of this
hotel will be changed to Hotel Gris-
wold. Recently the same organiza-
tion took over ithe operation of Hotel
Whitney, Ann Arbor, and changed the
namie to Hotel Milner. Earl Milner is
president of this operating company.

Ira Woodman, manager of the Yale
Hotel, at Kalamazoo, and Ray Wil-
liams, manager of the Star Hotel, in
that city, have exchanged leases. Mr.
Woodman will name the Star the New
Yale, after the house which he oper-
ated successfully for twelve vears, and
will be assisted by John Calvin,

 

 

Harry Cousineau, of Atlanta, has
taken possession of Hotel Wisler, op-
erated for many years by Jess Wister,
but recently transferred to William
Moore, formerly of the Russell House,
at East Jordan.

 

O. D. Avery, who has conducted
with pronounced success for many
years, Hotel Metropole, Port Huron,
together with Charles Snover, former
manager of Hotel Huron, at Pontiac,
have ttaken a long lease on Hotel
Lauth, also a Port Huron proposition
of very desirable properties, and I
look for much activity in the operation

of same. The Lauth is strictly up to
date, but further improvements are
promised.

 

Hotel Kerns, Inc., has been formed
to own and conduct Hotel Kerns,
Lansing. William G. Kerns, original-
ly conducted the hotel for years, re-
linquishing same to Ernie Richardson,
who gave up his lease in 1931 to take
over Hotel Wolverine, Detroit. Mr.
Kerns will retain the management of
the property. The new company is
capitalized for . $50,000, $30,000 of
which thas been subscribed and paid in.

 

The program of a spring session
for hotel instruction at Michigan State
College, Lansing, will be accentuated
this winter by periodical lectures on
hotel topics, during the entire school
year. Prominent ‘hotel and restaurant
operators throughout the country will
be called in for this purpose.

 

I have advices to tthe effect that
Arthur Frost, who came to the Mor-
ton Hotel, Grand Rapids with the
Keelev regimie, is to sever his connec-
tion with that caravansary on Nov. 1,
and that Philip A. Jordan, formerly
with the Detroit-Leland, will assume
its management on ‘tthe same date. I
am unadvised as to Mr. Frost’s plans
for the future, but trust that somie up-
to-date syndicate im Michigan’ will
take ‘him over, as I always considered
him a distinct operating asset, ever
since I first met him on his arrival
from Madison, Wisconsin, where, I
believe the had been associated with
Mr. Keeley. Mr. Jordan was con-
nected with the Detroit-Leland. at the
time of W. J. Chittenden, Jr.’s dom-
ination over same, which would quite
naturally be a guaranitee that he can
deliver the goods.

 

Some of the newspapers like to take
an occasional fall out of Merry Old
England, but it seems a little far
fetched when they try to humble and
put ‘ther into the third-class on account
of financial stress just at the present

Hamilton, managing di-.

TRADESMAN

 

 

Warm Friend Tavern
Holland, Mich.

Is truly a friend to all travelers. All
room and meal rates very reasonable.
Free private parking space.

GEO. W. DAUCHY, Mer.

 

November 2, 19%

 

 

 

 

 

 

 

CODY HOTEL

IN THE HEART OF THE
CITY OF GRAND RAPIDS

Division and Fulton

RATES
$1 up without bath
$2.50 up with bath

CODY CAFETERIA IN
CONNECTION

 

 

 

 

Park Place Hotel
Traverse City

Rates Reasonable—Service Superb
—Location Admirable.

GEO. ANDERSON, Mgr.
ALBERT J. ROKOS, Ass’t Mgr.

 

 

New Hotel Elliott

STURGIS, MICH.

 

 

50 Baths 50 Running Water
European
D. J. GEROW, Prop.
Occidental Hotel
FIRE PROOF

CENTRALLY LOCATED
Rates $2.00 and up
EDWARD R. SWETT, Mor.
Muskegon “5 Michigan

 

 

Columbia Hotel
KALAMAZOO
Good Place To Tie To

—

 

“We are always mindful of
our responsibility to the pub-
lic and are in full apprecia-
tion of the esteem its generous
patronage implies.”’

HOTEL ROWE
Grand Rapids, Michigan.
ERNEST W. NEIR, Receiver.

 

 

 

 

 

 

The
Pantlind Hotel

The center of Social
and Business Activi-
ties in Grand Rapids.

Strictly modern and
fire - proof. Dining,
Cafeteria and Buffet
Lunch Rooms in con-
nection.

750 rooms — Rates

$2.50 and up with
bath.

 

 

~~

 

 

YOU ARE CORDIALLY
invited to visit the Beauti-
ful New Hotel at the old
location made famous by
Eighty Years of Hostelry
Service in Grand Rapids.

400 Rooms—400 Baths
Menus in English

MORTON HOTEL
PHILIP A. JORDAN

Manager

 

 

 

 

 

SP apie TARR A thinset SLBA Sc WBN ei

wes

 

 

 

paisa CES

 

 

November 2, 1932

moment. Just why is she weak? Isn’t
it because she has drained herself dry
by paying her just debts while other
European nations sit by and argue
against paying and accumulate in their
own treasuries what rightfully be-
longs to Uncle Sam? Maybe we will
finally wipe these obligations off the
slate, but in any event England de-
serves credit for toting fair.

 

The barber and bread racketeers
have finally compelled the adoption of
new prices by these crafts. Now, out
here in. Los Angeles you will hence-
forth pay two bits for a shave and a
half dollar for a hair cut, and bread
consumers will be asked to contribute
12 cents for a pound loaf of bread, all
of which will bring more unemploy-
ment into the “bread” line. The
racketeers will levy assessments on
these industries for their “disinterest-
ed” service in. increasing these prices.
But, presumably, wheat will continue
to sell at 25 cents, or less, and razor
blades will establish a new low level.

Schumann-Heink declines to diet or
reduce for tthe sake of the talkies—in
fact, she intimates that the speakies
can go bank, so far as she is concerned.
She will go on singing in her own
way so long as she can or so long as
she likes it and then she will fold up
and quit. But as ito cutting out the
things she likes to eat or reforming
her menu for the sake of making a
front in the talkies there will be
nothinig doing. She thas raised a big
family on her particular brand of
home cooking, besides entertaining the
public for fifty years, and does not
propose to have any diet crank tell
her where she detrains. And a tot of
us will agree with her.

 

Chicago financiers do not seem to
be so very hopeful about untangling
the budget conditions in ther city af-
fairs. It is now claimed that prohibi-
tion legislation has been responsible
for ‘her troubles, and there seems to be
much reasonableness in the theories
advanced. It seems ‘that up to the

‘time of the adoption of the eighteenth

amendment, the ttax collectors there
garnered $80,000,000 per year out of
saloon licenses and! other liquor atxes,
which in twelve years would have
amounited ito enough to leave her
sitting “pretty”? on easy street. These
‘figures. would: probably be denied by
the “know it alls” who always have a
bunch of statistics to prove to the
contrary, but the bankers claim they
are right and I guess a lot of us be-
lieve them,

 

Roy Carruthers, who was the first
general manager of the Book-Cadillac,
and who thas been fluctuating between
hotel operation and horse racing ever
since, ‘has been named managing di-
rector of Hotel Drake, Chicago.

 

Hotel Waldorf-Astoria, New York,
for which a receivership was asked a
short time ago, will get along without
that appendage, according to a Fed-
eral judge who decided that there was
no demand for such a type of opera-
ition, at least for the present.

The meeting of the American Ho-
tel Association, at Memphis, last week,
resulted im tthe re-election of Thos. D.
Green, Hotel Woodward, New York,
as President; Frank W. Bering, Sher-
man House, Chicago, as Secretary and:
Samuel P, Leeds, of Chalfonte Hall,
Attlantic City, as treasurer. Much
legislation on the subject of taxation,
prohibition and other ‘topics, was diis-
cussed. The repeal of the eighteenth
amendment, which thas been pretty
thoroughly threshed out at all state
meetings, seems, according to all re-
ports, on a fair way of being ac-
complished. Josephus Daniels, news-
paper man from North Carolina, and
a member of the cabinet during the
administration of President Wilson,
was one of the principal speakers.

MICHIGAN

Frank Ehrman and his associates, of
Hiotel Columbia, Kalamazoo, have or-
ganized what is ito be knowm as the
Columbia Hotel Co., with a capitaliza-
tion. of $50,000, $10,000 paid in. Frank
will remain as general manager of the
institution, with his brother, Leo, as
assistant.

 

The Chewomegan Hotel and resort,
a short distance North of St. Ignace,
has been taken over by Fred Barker,
proprietor of Evergreen. Tavern, of
ithat city. The property has been con-
ducted for the past ‘three years, by
Mrs L. M. Crawford. Miss Elizabeth
Fenlon and Miss Doris Blanchette,
have been insitalled as managers.

 

Chas. H. Schnell, purchasing steward
of Hotel Book-Cadillac, Detroit, thas
been appointed to direct the classes in
stewarding and purchasing in the ‘hho-
tel management course sponsored by
the Michigan Hotel Association, at the
Michigan State College, Lansing. Mr.
Schnell will deliver one lecture each
week during the college term,

 

George A. Lougee, one of the best
known ‘hotel men in the Mididlle West,
and until recently manager of the Park
Hotel, Madison, Wisconsin, passed
away at Waukegan, Illinois, lasit week,
at ithe age of 82. He was for a long
time manager of the old Palmer House,
Chicago.

 

Professors can grow interested in
almost any ‘sort of a proposition. Now
comes forward one to tell us he has
Jearned ithat men are doing a greater
proportion of tthe housework than: they
used to. If husbands are becoming of
some practical value in the home it
will ‘be a great thing in America. But
there is a suspicion that the professor’s
angles are somewhat distorted. It
isn’t ‘that tihe males are doing the most
of the housework. It iis the wives
that are doing less. They are taking
their meals out or living in apartments
in which domestic life is at the
minimum. Housework used to be a
strained occupation—in fact, a career.
Now it is an. incident, or a joke. There
are so many electrical or mechanical
devices in the home these days that
about all that is required of a wife is
the ability ito press a button or turn a
switch, Furthermore I have noticed iit
in California more particularly—mod-
ern application of electricity has al-
most completely emancipated ‘the
farmer’s wife from much of the drudg-
ery she once endured. You may visit
the farm, or ranch house, as they call
them out here, no matter how modest
in appearance, and you will find the
electric washer, sewing machine, toast-
er, percolator or waffle iron almost
universally in use, and outside of the
domestic equipment there is the elec-
trical application to motors which op-
erate pumps for irrigation and other
water requirements, milking machines,
cream separators, and other purposes,
such as lighting up the hen-roost and
other buildings. In fact rural life has
been brightened up until it is becom-
ing as comfortable as life in the city.
Rates for electricity are low and en-
couragement is given to employ these
modern agenicies for comfort and: con-
venience. Still there is one fly in the
ointment, which has a tendency ‘to
prevent the agriculturist from fully
enjoying his surroundings. Restrict-
ing emigration of Mexicans and more
latterly the deportation of thousand's
of them, ‘leaves a perilous shortage of
common labor. In the Imperial Val-
ley, for instanice, where products fair-
ly leap out of ‘the fertile soil, ithe
temperature is so ‘high that it is physi
cally impossible for the ordinary hu-
man being to come anywhere near
functioning in what one might call a
day’s work. The Mexicans thrive un-
der just such conditions but Uincle
Sam says they must stay at home,
which means that the cultivated acre-
age of ithe former large ranches is con-

TRADESMAN

stanly decreasing and will a
to do so until the politicians final!

decide that Mexican labor is not uel
a menace after all. It is never a ques-
tion of wages; just one of endurance.

The suggestion of Will Rogers that
to the senators who say they know
all about law violation be delegated the
task of enforcement is a most excel-
lent one, though it has been partially
tried out without any great result.
Senator Brookhart’s recollections of a
liquor party at the home of a member
of Mr. Hoover’s cabinet, proved too
hazy for a District of Columbia grand
jury ‘to act upon and other participants
at tthe same function who chose to
stand on their constitutional rights,
ignored subpoenas, and the investiga-
tion failed. However, some of these
senators, whose purposes in life have
not been discovered, might take up
the job of keyhole peeking, and give
some return for their salaries, besides
ithe exertion of signing ‘the payroll.

The editor of a hotel paper throws
out this one: “If two pretty girls were
walking down. the street and one had
on cotton stockings and the other silk,
which one would you look at?” Well
if the newspaper man was looking for
news, the would probably look at the
one with the cotton hosiery, as this
would be a “news,” on the principle
that if the dog bites the man it isn’t
news, but if the man bites ithe dog, it is.

 

 

The strike of union bricklayers here
and in San Francisco is not over any

question of hours, wages or over
working conditions. The men, re-
ceiving $11 a day for eight hours’

work had no complainitts on that score.
They quit work on orders from
Indianapolis, headquarters of their in-
ternational union, issued for the sole
purpose of attempting to impose the
closed shop. The hardships these men
face, thrown out of work just before
the holiday season, will not be felt in

17

Indianapolis, where the leaders who
forced the strike will conitinue to draw
fat salaries. Los Angeles will hardly
feel any effect for the reason that it has
been an open shop town for many
years, and there would be no trouble
in supplying labor deficiency if they

did, Frank S. Verbeck.

———_-+ +»
Look out for Number One alone and
you'll dread being alone.

chunks of coal that
stuck to their job.

Diamonds are

Hew to the dotted line.

 

Hotel and Restaurant
Equipment
H. Leonard & Sons
38-44 Fulton St., W.
GRAND RAPIDS, MICH.

 

ALL GOOD ROADS LEAD TO
IONIA AND

THE REED INN

Excellent Dining Room
Rooms $1.50 and up
MRS. GEO. SNOW, Mgr.

 

 

 

HOTEL

OJIBWAY
The Gem of Hiawatha Land
ARTHUR L. ROBERTS
Deglman Hotel Co.

Enjoy the delightful Govern-
ment Park, the locks, the
climate and drive.

Sault Ste. Marie Michigan

 

 

 

 

election Nov. 8.

 

DEAR MR. RETAILER:

Please read referendum No. 8 pertaining to the retailers

proposed new Tax for selling margarine, and you will

VOTE NO ON NO. 8

Influence your customers to VOTE NO, as this is an unjust
measure, placing a tax on food products.

on the consumers home, pocketbook, and personal liberty.

If you do not want taxation of food products, if you do not
want increased cost of living, if you believe in fair competition,
fair play and free speech, if you are opposed to class legisla-

tion, then vote NO on Referendum Proposal No. 8 at the

NO)

I. VAN WESTENBRUGGE

GRAND RAPIDS, MICH.

It is a direct attack

 

 

 

 

 

 

18

DRUGS

_ Michigan Board of Pharmacy.
President—Clare F. Allen, Wyandotte.
Vice-Pres.—J. W. Howard Hurd, Flint.

Director — Garfield M. Benedict, San-
dusky.
Examination Sessions—Three sessions

are held each year, one in Detroit, one in
the Upper Peninsula and one at Ferris
Institute, Big Rapids.
Michigan State Pharmaceutical
Association.

President—F. H. Taft, Lansing.

First Vice-President—Duncan Weaver,
Fennville.

Second Vice-President—G. H. Fletcher,
Ann Arbor.

Secretary—R. A. Turrel, Croswell.

Treasurer—William H. Johnson, Kala-
mazoo.

Personality Glands and the Skin.
The reference to endocrine glands
or glands of personality in the recent
article on “Care of the Oily Skin”
which appeared in this magazine re-
cently has brought me requests to give
a short resume of these glands of per-
sonality.

I used the indicate
glands of the body which exerted con-
An inactive thy-

term to those
trol of our make-up.
roid, the gland present under the skin
of the neck in the region of the Adam’s
stubby, thick
mentality.

short,
lowered

apple means a
individual with
Overaction of the same gland gives the
individual
These

active, thin, bulging eyed
who jumps at every whisper.
two extremes are cretinism and
Grave's disease.

Lack of the internal secretion of the
adrenal glands which lie close to the
kidneys gives an extra coloring to skin
parts already colored, as well as chang-
es in bones, together with marked
weakness of the physical make-up. If
such lack occurs early life, a newly
born child cannot Adrenal
cortex has been produced recently and
used in therapeutics with dramatic re-

survive.

sults.

The pituitary gland is another of the
endocrines. It is situated within a
bony case or seat at the base of the
skull. The pituitary is a composite
gland. It has three compartments.
The anterior, posterior, and probably
center each is a complete gland in
itself,

New effects are discovered from time
to time in the field of the hormones
of this complicated pituitary gland.
Each section has its own effect, and
the sections probably work together
or they may be antagonistic to each
other.

Growth of the

governed by one of these pituitary sec-

bony structure is

Excessive weight is held to be
secretion

tions.
due sometimes to defective
of another Still other
tients of this gland exert an influence

section. quo-
on the production of milk by lactating
animals.

The pituitary gland portion which
controls the milk glands probably also
controls the counterpart of the milk
glands which reside in the skin as fat
glands, oil glands, or sebaceous glands.
It is recognized, for example, that ex-
cessive dryness of the skin can be re-
lieved by the administration of pituitary
gland substance. It is generally con-
ceded that Dr. Charles M. Williams
of the New York Skin and Cancer
Hospital first presented this manner
of treatment of the excessive dry skin
of ichthyosis or fish skin disease.

MICHIGAN

as being responsible for excessive oili-
ness of the scalp and skin.

The influence of the pituitary on the
pilo-sebaceous or hair-fat gland sys-
tem has been recently recognized by
the practical experience that in certain
types of improvement was
had by internal treatment with pitui-
tary gland extracts.

The sex glands are the best known
of the internal glands for their effects
on personality. The great influence on
sex characteristics of the
activity of these glands is recognized
in the deep voice of the male, and the
body contour of the female. The pres-
ence or absence of the beard depends
in great measure on these glands. The
pattern of the hair line of the male
differs from that of the female because
of the influence of these gland secre-

baldness,

secondary

tions.

Efforts to utilize the hormones of
the internal orgins for skin, scalp, and
hair have been For the
most part, this is a subject which be-
longs to the field of medicine and sur-
gery. It has a great appeal, however,
and from time to time announcements
are made of the perfection of -some
contains the hormones

numerous.

cream which
in such form as to be useful on exter-
nal application. The burden of proof
rests on those who offer these prepara-
tions.

The factor of the individual or con-
glomerate glands of personality may
not be alone in controlling the health
or beauty of the skin. Infection must
be considered. Defects of develop-
ment must be disregarded. Injury
must be measured. But, the make up
of the individual determined or pre-
determined by the internal secretory
or endocrine glands of personality have
a share in total appearance of
every person.

Herman Goodman, B.S., M.D.

sum

>> +

Table Glassware Well Ordered.

The demand. for table glassware and
specialties is being maintained at a
good rate, with quite a few factories
on better production schedules than
they have enjoyed since last March.
The bulk of the orders are for im-
mediate shipment, which is taken to
mean that current purchasing is for
current needs and not in aniticipation
of the holiday selling season. In view
of this, manufacturers of those wares
most applicable to hholiday selling see
possibilities of a last-minute rush of
orders toward the end of November.
Seasonal gains continue ‘in
glass. A more active market in plate
glass is anticipated as the year draws
to a close.

window

“Trade-in” allowances continue to
spread. Latest include new lamp
shades for old, plus cash, of course,
offered by a Cleveland store; a large
pen company’s allowance of $2 on a
new pen for an old, gold-pointed one;
an electric alarm clock maker’s allow-
ance of $1 for your old awakener, no
matter how battered.

—_——_+ 2+

Politics, after, all, are but wavelets
on the tide of economics.

—___ o-o_____

Spreading work spreads revival.

TRADESMAN

oS DETROIT DOINGS.

Excessive or over activity of this?
portion of the pituitary gland is offered '~

Late Business News From Michigan’s
Metropolis.

For a change the last regular meet-
ing of the Detroit Retail Shoe Deal-
ers’ Association was ‘held in Windsor,
Ont. Over 100 faced President Clyde
K. Taylor as he opened the meeting.
Dr. Walter Parker, Jr., of the Gordon
Ground-Gripper-Shoe Co., chairman of
the entertainment committee, did a
complete job in providing the enter-
tainment, and was ably assisted by
Walter Olson, of the J, L. Hudson
Co.; James Ertel, of Ertel & Buttler
and James Wilson, once a national di-
rector of the N. S. R. A. and now
manager of the Fort Shelby Hotel.
National Director Mike Mittelman was
as usual on the job with his entertain-
ing remarks that brought roars of ap-
plause and cheers when the mentioned
Detroit as the logical place for the
1934 National Shoe Retailers conven-
Stocker, vice-president of
Mutual Shoe

itton. Ed.

the Michigan Dealers

November 2, 1932

Fire Insurance Co., veteran shoeman
and tireless worker of the Detroit Re-
tail Shoe Dealers
some constructive remarks.

Association, made

Chrysler Corp., has placed contract
with Briggs Mfg. Co. for quantity of
closed car bodies for one of its sub-
sidiary companies. Company — will
soon place orders for dies and tools fo;
production of 1933 car models.

Carson-Cadillac Corp. recently or-
gam zed, will be closely associated with
Cadtilac Malleable Iron Co., Cadillac,
which holds an interest in organization.
Initial production will be given over
largely to a new pipe joint clamp and
other specialties will include bolts, gas-
kets and kindred equipment,

Kelvinator Corp., manufacturer of
refrigerators, -has plans for
new production of air-
conditioning equipment, including parts
and as,embling departments.

electric
division for

American Show Case & Mfg. Co.,
manufacturer of show cases, store fix-
tures, etc., has acquired Michigan. Store

Fixture Co., Detroit, and -will con-

 

 

HOLIDAY

Distributors of

OWNEY's ©

 

Dinan

POPULAR SINCE 1865

ZNOCOLATES

CANDIES

PUTNAM FACTORY
NATONAL CANDY CO., INC.

Grand Rapids,
Michigan

 

 

 

 

 

1932

items for retail trade.

Grand Rapids

 

HOLIDAY GOODS
NOW ON DISPLAY
Best Line We Have Ever Shown

We Invite Comparison as to Price and
Quality
Goods That Sell the Year Around

and some of the best imported and domestic

We have merchandise to suit every purse. Come—see—and
believe. All goods marked in plain figures, and we have sold
some good size orders of Holiday Goods this year—and we
expect a good year. You can’t sell unless you buy—and some
are always buying. This is your invitation to look it over.

Displayed in our own building
38-44 Oakes Street—Second Floor
Hazeltine & Perkins Drug Co.

LINE

Michigan

 

 

 

 

 

|

 

 

CaS

 

 

 

 

De D> be ARADO iti Bh ce ope na

MICHIGAN

 

 

 

November 2, 1932 TRADESMAN 19
solidate. Purchasing company is plan- mobiles in the luxury field; but things WHOLESALE DRU PR
ning to re open branch plant at Adrian. have been, and are, happening in that G ICE CURRENT
Guardian Gauge Co., has been re- class jus! *j ar sales 4
10. S : ss just the same. Fine car sales at : : :
cently organized with a capital of $50,- this very moment tell a convincing Miiees quoted are neesinal, based on market Ce day of sane.
666. to eeneie ve : es : a a Acid Gum Hemlock, Pu., lb.2 00@2 25
ture oil and gasoline story of abating fear among this Acetic, No. 8, 1b.06 @ 10 Aloes, Barbadoes, Heml’k Com., Ib. 1 00@1 25
gauges and kindred precision equip- group of buyers. For example, Lin- Boric, Powd., or so called, Ib. ~~ 3 60 Juniper Ber., lb. 4 00@4 25
ee Sial ib. 08%@ 20 Powd., lb. -- @ 45 Junip’r W'd, lb. 1 500@1 7
ment. ‘ : 2 coln sales are running 60 per cent. Garpbolic, Xtal.,lb. - @ 43 Aloes, Socotrine, Lav. Flow., lb. 4 00@4 25
A. Young Spring & Wire Co. is ahead of those for the same period ee ca @ 55 Me 2 @ 75 yah Gard., Ib.- 1 25@1 50
eS . ae as re ie Eg uriatic, Com rowed., ID. @ 80 emon, lb. ---- 2 00@2 25
increasing production schedule, re- last year. Cadillac is meeting with ip %@ 10 Arabic, first, Ib. @ 50 Mustard, true, ozs. Pe 50
instating about 150 employes. much the same satisfactory result in Nitric, lb. ------ 09 @ 15 Arabic, sec., lb. @ 45 Mustard, art., ozs. @ 35
aes aps Gigli ib. 15 @ 25 Arabic, sorts,1b.15 @ 23 Orange, Sw., Ib. 4 00@
oc : : i : wo | @xalic, Ib. 22227. 5 abic, , tb. 25 ange, Sw., lb. D4 25
Michigan Central Railroad Co. has its retail selling effort, while Pierce- Sulphuric, Ib. -. 03%@ 10 Arabic, Gran., lb. 5 @ 35 Origanum, art, oO
resumed operations at the locomotive Arrow is 100 per cent. ahead of 1931  Tartaric, Ib. ---- 35 45 ee Psa a2 , i i ee: 3
ay ep ‘ : ie us . é : s Saloetida, 50@ 60 ennyroyal, lb. 3 25@3 50
shops at St. Thomas, Ont., following in Detroit on the first ten months of tee ae Asafoetida, Po., lb. @ 75 Peppermint, Ib. 3 50@3 75
shut-down of several weeks, recalling this year. Moreover, Duesenberg has Ga 48 @ 60 Guaie i: oe a 2 60 Fist & eS @2 50
: : 2 ee i ’ ow a 70 tose, Geran., ozs. 50@ 5
about 200 men. just announced orders totaling $125,- We an “oe ne oe ine, I @ 99 Rosemary : "
Stockholders of the Lincoln Park 000. Analyzing the figures, motor men Alum-Potash, USP ea ee. = o a qwiete oo
State Savings Bank, which closed become more optimistic. ae 2 ee. ice = Myrrh, Pow.., lb. @ 75 E. L, lb, ----12 50@12 75
March 13, 1931, met Saturday, elected Marmon’s intention of manufactur- Aon ‘ aes Cranas 2 @ 35 ee oe SUG
. - . : : . . . Sees a 2 = oF :
a board of directors and set Nov. 12 as ing only its sixteen cylinder line is in- eo ib. 06 @ 18 Ground, Ibh_-25 @ 35 true, ib. ---- 2 00@2 25
: : ee = F be 05%@ 13 Shellac, white, syn, I. 7
the date for re-opening. A board _ terpreted as significant of the fact that, 3-% jp. ________ 05%4@ 13 (bone dr’d) Ib. 35 @ 45 ‘Spearmint, lb.__ 3 0003 25
meeting will be held at the bank Mon- for all the rush to the low priced field, oe Ib. 20 @ 25 Tragacanth. aoe MS om | 00@5 25
day at 7 p. m. for the purpose of elect- there still remains a golden opportun- me Gra. is 08 g 3 No. 2. gem ; poi = ineae. Wnt ib. ; 1308 i
‘ing officers. ity for those who stay in the upper Muriate, Po, Ib. 20 @ 20 Pow., lb. ---_ 1 25@1 50 bi pb gerbe ‘
Joseph Madill, assistant manager of tier. There is no doubt also that the  pouyna ere, @ 20 Pound soney 2 @ 40 Birch, i = 3 0093 3
the Detroiter since May, 1930, thas keen competition in this class is going Balsams _ Wa Ww ae ae 75 @1 00
: . i : orn D 5
been appointed. manager of the hotel to be productive of some extremely a a in uO os a 48 Loose, Pressed Ww Grandes Ti 2 OF oe
‘by Clifford R. Taylor, general man- striking 1933 models. Less troubled hr, Gree, th @ G10 tics. op 2 i Oils Heavy
: ee : Peru, Ib. 2 00@2 20 Hydrogen Peroxide Castor, gal 1 35
ager of hotels for the Detroit Trust ‘by production complications and with Tolu, Ib. _____- 150@1 3» Found, gross 25 00@27 00 Cocoanut, Ib. _- 224O. 33
‘ . : . : See 4 5 : + a — 2
Company. Mr. Madill has been con- a larger margin of price on which to Barks a ne gross 10 0010 50 a
. ° . e . . i : NV 5
nected with Detroit houses for a num- work, designers of cars in this field are ee Ib. 25 @ 30 Indigo Cot. “Seed ak 9001 10
ber of years. He joined the staff of believed ready to offer products differ- Ordin., Po., Ib. 20 @ 25 ees Ib. - 2 0@2 2% ce we ot ee
° < . . ° | ar No D
the Detroiter late in 1929, when it was ent in many other ways than size and ee a 1h) 50 a a Pure, fe 35 Linseed, rate - gal 33) %
known as the La Salle, as chief clerk, number of cylinders. Ehn, Ib. | 35 @ 40 Lead Acetate rine boil. gal, 61@ 16
. i . E & ee 3100 *
after having been clerk at the Book- Here and there in Detroit: A check- oe a . = Z Peheas a Gian te e a“ extra, gal. __ 1 25@1 35
Cadillac and the Statler. up on the likely future of the super a (P’d lb. 45) @ 35 Licorice ee ee a ,. gts
: a ao 5 ae : Malaga, gal.__ 5
Mr. Madill succeeds Seth E. Fry- balloon tire indicates that at least one cranes, Pow the 22 g a See aocke “ Pure, zal. 9 08 os
mire, veteran Detroit hotel manager, manufacturer will offer it as standard Berries Lozenges, Ib. __ 40 eo a oe 5g ae t — =
who has been affiliated with local ho- equipment. Regular balloons will be cued con a ¢ . Wafers, (24s) box @150 Tar, gal. _____ 60 75
tels since 1902. Mr. Frymire is a for- offered as optional for any hesitant Juniper, Ib. =). 10 @ 36 Buchu. gp te @ 50 Nii — — oo
mer manager of the Griswold, Fort buyers who may appear. “You won't  poung ue bagi a 4: eloped oe long- @ —— Gum, ozs., sao,
Shelby and Barlum hotels. know it,” is applied so often to the = Baa ~ Sage, bole Ib, 25 $ 30 puads ana ee 6
With Plymouth launching a daily prospective mew models that one can Pd or Xtal, lb. 06 @ 138 gee eae! Ib. -----~- 21 00@21 50
. . . : i ed, AS, . p Gra zo 2
production schedule of 500 cars, the easily believe that appearance is the  poung ee, en = ounces 2 @ 83 on — seers 00@21
y . ms t mni ti i S f ‘ I H i ey Sage, P’d & . 33 ae ie 50
week saw the actual beginning of the high spot of 1933 designs. Dobbin ap Ganiglide i Grd. @ 35 Paraffine
1933 campaign on the part of the au- pears 'to be on the way to losing one Pound ---___-__ 60 @ % Alexandria, 1b.50 @ 60 Pound -----.-_. 62@ 15
tousohile « ~~ 8 ae - ef hic : a o. ' Cantharides Tinnevella, 1b. 20 a” « Papper
tc rile industry The daily produc A s last big markets, for there were Russian, Powd. @1 50 Powd., Ib. _. 25 é - Black, grd., lb. 30 @ 40
tion will be doubled within the. next thirty-nine milk delivery vehicles ex- Chinese, Powd. @1 25 Uva Ursi, Ib. -. 20 @ 25 wish -— 2 2 2
few days in the effort to stock dealers hibited in the National Dairymen’s |, Chalk Uva Ursi, - lb. @ 30 a sucuiee 45
‘ ee : ‘ : rayons,
with the new six in time for the show here, all of which had engines hie dozen__ @3 60 Chloride, mea dz. @ 85 Pound --__-_- — 20 @ 2%
formal introduction, reported to be set instead of shafts or tongues. a — @6 00 oe large, dz. @1 45 sce Po
: ne Oo : co 4 : in,lb. 1:
for the middle of November. Reflect- —— Coml. . eds 03%@ 10 Pound i aii @ 59 <‘smber, Carb.,Ib. 14 g 9
ing dealer confidence in the immediate Little Jim. Precipitated, Ib. 12 @ 15 Magnesia we Whi, ib i @ 22
h ‘i Can anything be half so sweet Prepared, Ib. -- 14 @ 16 Carb., %s, Ib. @ 30 ae i, _es os
future, the company had approximately Nae ce ene lee er White, lump, Ib. 03 @ 10 Carb., 1/16s, Ib. @ 2 snow White. lb. 28 @ 31
11,000 advance orders for the car be- Why darling Jim has beauty beat ie no Carb, es Ib. 15 @ 25 dace Paris Dental
ah 3 : i r All round the premises ods, eee 60 70 xide, e@a., Ib. 7 PREFOIS 25
fore its details were known. The en- june roses on the garden wall Powder, Ib. ____ 62 a E5 Oxide, light, ib. g 7 Less, Ib. -____ 0Ko. 08
tire industry is waiting for the figures ee in loveliness at all Cloves Menthol Lusti teens
which will give precise meaning to a yee i aa g i a o Gs 16 Laon Ib. — $ ‘s
Walter P. Chrysler’s statement that A baby dear! What happened when— c a Pound Morowny 9-1 2- Potassium
oe : In councils held above— O Se lL 125@1 35 Acetate, Ib 60
the new Plymouth six will be the low- They gave the greatest gift to men a 12 85@13 50 é Morphine Bicarbonate, Ib. 30 é 36
est price model ever offered by the To tell us what is love: Xtal. Ib Cpperas 10 unces , -~-_-__. @12 00 Bichromate, lb. 15 @ 25
i Lo! In a stable manger lay Poudercd 8 ------------ @12 68 Bromide, lb 51 @
corporation, Beside a mother on the hay owdered, Ib. ~~ 04 “@ 15 : Mustard Carbonate, Ib_- 30 @ 33
November production is expected to # babe like little -fim. Huma a 40 selice te 45 @ 50 “ae
rr 2 ee es Aa CEE. “ Se
show an upward trend: of a definite ma- All treasured things of this rich earth Cuttlebone No. 1, lb, ---. 28 @ 45 powd., Ib. _. i g
ee ; qe And pearls from every sea Pound 2.0 | 0 50 Naph i Gan, mh
ve Ply mouthis | 1,000 daily output Together heaped would lack the worth Dextrine Balls, lb. pea @ 15 lodide, Ib. ____ 3 a4 = z
will ‘be a big help in this direction, but A little tot can be Yellow Corn, lb. 06%@ 15 Flake, Ib. ancy U5% @ 15 Permanganate, Ib. 22% O36
pot be the only one. Even St heaven is White Corn, lb. 07 @ 15 Nutmeg oo a
Co ee a oy oc EW OR PEELE Extract Pound —________ @ 40 fice a @ 90
though they are uncertain concerning And show them ae a. Witch Hazel, Yel- Powdered, Ib. __ @ 50 Yellow, Ib. __50 @ 60
important details, others are said to be : A aa low Lab., gal. 99 @1 82 Nux Vanniag Pou oo Chine
os ee — Licorice, P’d, lb. 50 @ 60 Pound ee 15 @ 20
¢ nd. th : : ’ , nd ------- ow
ete . ps and the month Electrical Appliance Sales Up. Elouce Powdered. Ibo is ¢ 2 Powd,, iho 25 @ 30
" yr ryiyoc { " of: i t _ . . . . ; . ini
probably will see them start into pro Reporting a sharp increase in activ- Arnica, Ib. --. 75 @ 80 Oil Essential Bae Quinine
duction, although, perhaps, on a com-) 4) « a Chamomile, Almond, "ee ee
ais seek cel ity in the closing days of October, German, Ib. -. 35 @ 45 Bit., true, ozs. @ 50 Sal
Perey See Stet manufacturers of electrical household fia Ib, -- @ 90 oo oo ozs. @ 35 Seo” =~ i?»
: ae : ; ; : : : : we wee ers,
Price continues to be the stumbling appliances estimated ‘that last month’s American, Ib. 35 @ 40 Sw't, ae i i re Pump, Ib. __ 0g 10
block which holds up definite new volume of trade will come within 5 ena sane " ae wa ee Se Nitre, ee rine ts
: r ¢ ~ . : yae la mber, DS aVEc Se
new model announcement programs, per cent. of the figures established im Pound —__..__. 09 @ 20 {Anise, “ol cue Pp Xtal or Powd. 10 @ 22
according ‘to those close to the top of the corresponding month last year. ten a — aya 10 foe ie 5 ea a Rochelie oo z eg =
the industry. This is said to be true The sales to date are 10 to 15 per cent. , Gatatin @ Cajeput, lb. ____ 1 soci a Soda, Ib. -_____ 02%@ 08
not only of the keenly competitive ahead of September figures on small Pound __---_-___ 5 @ 65 ee s pepe mom Ay Soda es
lower price class but of the low- appliances and about 10 per cent. on a Glue Cedar Leaf, lb. 2 0602 : Bicarbonate, Ib. 03% i
Susdms, omedeins acl Dee fiers a5 the nee ecpemice attics, ouch a es ae ’ 20 @ 30 |cedar Leaf, Caustic, Co’l., lb. 08 @ 15
cell . : : or. : aoe 36 @ 22 Coml., lb. --__ 1 00@1 25 Hyposulphite, lb. 05 @ 10
eftrigerators, sebbay 1eS 7 ee Citronella, Ib... 7 osphate, Ib. 2
. refrigerators, washing machines and Le aa » 7%4@ _ Citronella, 5 @1 20 a hate, 3 @ 28
Months of “economy car” talk and electric stoves. Weather conditions white AXX light, oe , ae pepe = Xtal. "Ib 7 @ 12
interest and a longer period of depres- account for ‘the fact that small electric nee --------- 12%0 x Cubeb, Ib. ---. 5 00@5 25 _ Dry. Powd., Ib. 12%@ 20
sion may have served to focus general heaters led all other products in the 79 Erigeron, Ib. -- 4 00@4 25 ‘Silicate, Sol.gal. 40 @ 50
: 2 Glycerine Eucalyptus, lb. 1 00@1 25 Turpentine
attention elsewhere tham on auto- number of unit sales. Pond gp Fennel ---~----- 2 00@2 25 Gallons ___-___. 55 @ 70

 

 

 

20

MICHIGAN

GROCERY PRICE CURRENT

These quotations are carefully corrected weekly, within six hours of mailing
and are intended to be correct at time of going to press. Prices, however, are
liable to change at any time, and merchants will have their orders filled at mar-
ket prices at date of purchase. For price changes compare with previous issues.

 

Marcellus w. W. Peas
No. 10 Pumpkin

—— 7 =

ADVANCED

 

ene,

DECLINED

Hart Sauer Kraut

 

=

AMMONIA
Parsons: 64 oz, _ 2 95
Parsons, 32 oz. ____ 3 35
=arsons, 18 oz. 4 20
Pareons, 10 oz. _ 210
Earsons, 6 ez. 1 80

APPLE BUTTER
Quaker, 12-38 oz., doz. 2 00
Musselman, 12-38 oz.

MGy

BAKING POWDERS

Royal, 2 oz., doz. __ 93
Roval, 4 oz, doz. ____ 1 80
moyal, G Oz. doz. «3 20
Zoval, 12 oz. @5z. _._ 4 37
Royal, 2% lbs.. doz.__ 13 75
Royal, 24 50

 
        

BAU Sev ii ee
an CHa Saree pe
CO

KC, 10c size, 10 oz. — 3 60
KC, 15c size, 15 oz.
KC, 20c size, full lb.-- 6 80
KC, 25c size, 25 oz. -- 9 00
KC, 50c size. 50 oz. -- 8 50
ma? 5 ib. size = 6 50
Ke, 10 th. size —_____ — 6 50

 

BLEACHER CLEANSER

Clorox, 16 oz.. 24s -- 3 00
Lizzie. 16 oz.. 12n ---- 2 15
BLUING

Am. Ball, 36-1 oz.,cart. 1 00
Boy Blue, 18s, per cs. 1 35

BEANS and ara
1

0 lb. bag
Chill Beans __.__ 5 00
Dry Lima Beans 100 1b. 7 00
Wihite H’d P. Beans 2 75
Split Peas, Yell., 60 lb. 4 10
Split Peas, Gr’n 60 lb. 4 25
Scotch Peas, 100 lb. _- 6 25
BURNERS
Queen Ann, No. 1 -_ 1 15
Queen Ann. No. 2 __ 1 25
White Flame. No. 1 .
ani 2 gaez. 2. 2 25
BOTTLE CAPS
Dbl. Lacaquor. 1 gross
pke., per Eross —___._ 13

BREAKFAST FOODS
Keliogg’s Brands
Corn Flakes, No. 136
Corn Flakes, No. 124
Pen, NO. Zee 22
Pep, No. 202
Krumbles, No. 424 ___
Bran Flakes, No. 624
Bran Flakes, No. 602
Rice Krispies, 6 oz. —-

Mm Oot Dee DODO DO te ho
oo
Oo

Rice Krispies, 1 oz. __ 10
All Bran, 16 oz. _._ 25
All Bran, 10 ez ____. 70

All Bran, % oz.
Kaffe Hag. 6 1-lb.
cans

2
Whole Wheat Fla., 24 1 90

BROOMS
Leader, 4 sewed ___ 3 45
Hustlers, 4 sewed ___ 5 50
Standard, 6 sewed __ 7 50
Quaker, 5 sewed ____ 6 25
Warehouse 6 50
ROSS 22 2 75
Winner, 5 Sewed ____ 3 70
Whisk, Ne: 3 2 5 2 25

Amsterdam Brands
Gold Bond Par., No.5% 7 50
Prize, Parlor, No. 6__ 8 00
White Swan Par., No.6 8 50

ROLLED OATS
Purity Brand
Instant or Regular

 
   

— fa td

4 ist o { Te t

7S ij PURITY AB. CHINA &
J ee

small, Zan 1 53

lee, 125 1 85

China, large, 12s 2 70
Chest-o-Silver, 12 lge. 2 98
Glassware, 12s, large 2 25
Purity Oat Snaps, 24s 2 20

Post Brands
Grapenut Flakes, 24s
Grape-Nuts, 24s
Grape-Nuts, 50
Instant Postum, No. 8
Instant Postum, No. 10
Postum Cereal, No. 0
Post Toasties, 36s —__

bo DO DD LOY OTF 60
on
o

Post Toasties, 24s __ 2 50
Post Bran, PBF 24 __ 2 85
Post Bran PBF 36 __ 2 &
BRUSHES

Scrub
Solid Back 8 in. ... 1 509
Solid Back, 1 in. _.._ 1 75
Pointed Ends ______ A 2

Stove
Shaker 1 80
NO. 50 2 00
POERVIESS 2 2 60

Shoe
Ng: 4 2 25
Ne. 2-0 2 3 00

BUTTER COLOR
Dandelion (2 ee 2 85
CANDLES

Electric Light, 40 Ibs. 12.1
Plumber, 40 lbs. —___ 12.8
Paratiine Gs 2 | 14%
Paratiine, 125 1442
Withing 27 40

Tudor, 6s, per box __ 30

CANNED FRUITS
Hart Brand

Appies
NO 10 4 75

Blackberries

Pride of Michigan ____ 2 55
Cherries

Mich. red, No. 10 ____ 5 25

Red, No. 2 2 2 3 00

Pride of Mich., No. 2 2 60

Marcellis Red _——__ 2 10

Special Fie oe es

Whole White —._. 2 8C
Gooseberries

Np. 100 2 7 50

Pears |
Pride of Mich. No. 2% 3

Plums
Grand Duke, No. 2%__ 3

Black Raspberries
NO 2 2 2
Pride of Mich. No, 2__ 2

Pd Raspberries

Ne 2 ee
NO 4 2
Marcellus, No. 2 Se
Pride of Mich. No. = 2
a
Strawberries

WO. 2 3
8 OZ 1
Marcellus. No. 2 oe

CANNED FISH
Clam Ch der, 10% oz. 1
Clam Chowder, No. z 2
Clams, Steamed. No. 1
Clams, Minced, No. %
Finnan Haddie, 10 oz,
Clam Bouillon, 7 OZ.
Chicken Haddie, No. 1
Fish Flakes, small __
Cod Fish Cake, 10 oz.
Cove Oysters, 5 oz. ae
Lobster, No. \%, Star
Shrimp, 1, wet ______
Sard’s, % Oil, Key __ 4
Sardines, 4 Oil, k’less 3
Salmon, Red Alaska__ 1
Salmon, Med. Alaska 1
Salmon, Pink, Alaska 1
Sardines, Im.

mH bom Bo DS Got fo bo

60

25

45

45
20

%, ea. 6@16

Sardines, Im., %, ea. 25
Sardines, Cal. | 1 10
Tuna, % Van Camps,
Gon 1 75
Tuna, 4s, Van Camps,
doz = 3 85
Tuna, 1s, Van Camps,
USS eS a 60
Tuna, 4s, Chicken Sea.
Gg ee 5
CANNED MEAT
Bacon, Med. Beechnut 3 00
Bacon, Lege. Beechnut 2 10
Beef, Lge. Beechnut 4 10
Beef, Med. Beechnut 2 50
Beef, No. 1, Corned __ 2 00
Beef, No. 1, Roast aoe a0
Beef, 2% oz., Qua., sli. 1 35
Beef, 4 oz. Qua., sli. 2 25
Beefsteak & Onions, s. 2 70
Chili Con Car., 1s ____ 20
Deviled Ham, %s ____ j 50
Deviled Ham. %s ____ 2 85
Potted Beef, 4 oz. a
Potted Meat, 4% Libby 52
Potted Meat, % Libby 80
Potted Meat. % Qua. 75
Potted Ham, Gen. % 1 45
Vienna Saus. No. % 1 00
Vienna Sausage, Qua. 90
Veal Loaf, Medium __ 2 25
Baked Beans
Campbells ______. 64
Quaker, 16 oz. ______ 60
Fremont, No. 2 _____ 125
Van Camp, med. _____ 1 25

CANNED VEGETABLES

Hart Brand

Baked Beans
Medium, Sauce, 36 es. 1
No. 2% Size, Doz. __
No: 10 Sauce’. 4

Lima Beans

Little Quaker, No. 10-10
Little Quaker, No. 1__ 1
Baby, No: 2 2 4
Pride of Mich. No. 2__ 1
Marcellus, No. 10 ____ 6

70
90
00

TRADESMAN

Red Kidney Beans

Ne. 10 — 4 00
IG; oe 96
S 67. 2 60
String Beans
Little Dot, No. 2 ___. 2 25
Little Dot. No. 1 ___. 1 80
Little Quaker, No. 1_. 1 60
Little Quaker, No. 2__ 2 00
Choice, Whole, No. 2__ 1 90
Choice. Whole, No. 1. 1 25
Cut: Ne 102 00
Cut No. 2. 22 1 60
Cut. No, 1 22 1 10

Pride of Michigan __ 1 35
Marcellus Cut, No. 10_ 6 50

Wax Beans
Little Dot, No. 2 ---. 2 25
Tittle Dot, No. 1 _.-. 1.80
Little Quaker, No. 1_. 1 45
Choice, Whole, No. 10 10 25
Choice, Whole, No. 2 1 80

Choice. Whole, No. 1 1 35
Cut, No. 10 22 9 00
Cut: No. 2 220 1 60
Cut Ne ft 2 1 10

Pride of Mich., No. 2 1 25
Marcellus Cut, No. 10_ 6 50

Beets
Extra Small, No. 2 _. 2 50
Fancy Small, No. 2 __ 2 00
Pride of Mich., No. 2% 2 00

Hart Cut, No. 10 -___ 5 00
Marcel. Whole, No. 2% 1 35
Hart Diced, No. 2 -= = 38
Carrots
Diced, No 2 95
meed, No. 1) 4 00
: Corn
Golden Ban., No. 2.. 1 20
Golden Ban., No. 10 10 00
Little Quaker. No. 1__ 90
Country Gen... No. 1. = &5

Country Gen., No.
Pride of Mich.. No. 1 Rn
Marcellus, No. 2 ---.. 9%
Fancy Crosby, No. 2_. 1 15
Whole Grain. 6 Ban-

tam, No. 2

Peas
Little Dot. No. 2 ____ 2 40
Little Quaker. No. 10 11 25
Little Quaker, No. 2__
Little Quaker. No. 1__
Sifted E. June. No. 10
Sifted E. June. No. 2__
Sifted E. June, No. 1__
Belle of Hart, No. 2__
Pride of Mich.. No, 2__
Marcel., Sw. W. No. 2
Marcel., E. June. No. 2
Marcel., E. Ju., No. 10

Te ete eo en
to
g

Pumpkin 2
No. 10) oe 75
NO: 246 2 1 20
Sauerkraut
NO: 1p oe as 4 00
NO. 24 2. 1 35
NO: 2 2 1 05
Spinach
No: 2% 2 2 25
No. 2) 1 80
Squash
Beston, No. 3 1 35
Succotash

Golden Bantum., No. 2 2 10
Hart, No. 2 1

Pride of Michigan __ 1 65
Marcellus, No. 2 ____ 1 15
Tomatoes
INO. Ade oe 5 25
No, 2 1 80
INO; 2 40

i 1
Pride of Mich., No. 2% 1 45
Pride of Mich., No. 2_

CATSUP
sniders, 8 oz, 1 35
Sniders, 14 oz. _______ 2 15
Sniders. No. 1010 ____ 90
Sniders, Gallon Glass_ 1 25

CHILI SAUCE

pniders, 3 02; oo 222... 2 10
Sniders, 14 oz. --..-. 3 00
Sniders, No. 1010 ____ 1 25

Sniders. Gallon Glass_ 1 45

OYSTER COCKTAIL

Sniders, 8 oz. ~-...___ 2 10
sniders, 11 oz. —-. = 2 40
Sniders,

4 OZ. oes 3 00
Sniders, Gallon Glass 1 45

CHEESE
moguerort 2 55
Wisconsin Daisy —____- 15
Wisconsin Blat 22). 15
New York June _______ 24
DAD SafO 2-0 40
BiG 8 15
Michigan Flats _...... 14
Michigan Daisies —_____ 14
Wisconsin Longhorn  —. 15
Imported Leyden ______ 23
1 lb. Limberger —_-_____ 18
Imported Swiss  __-.____ 52

Kraft Pimento Loaf -_ 20
Kraft American Loaf __ 18
Kraft Brick Loaf ______ 18
Kraft Swiss Loaf ______ 22
Kraft Old Eng. Loaf__ 33
Kraft, Pimento, % lb. 1 35
Kraft, American, % Ib. 1 36
Kraft, Brick, % Ib. __ 1 35
Kraft, Limbur., % Ib. 1 65

CHEWING GUM

Adams Black Jack ___. 65
Adams Bloodberry ____ 65
Adams Dentyne ________ 65

Adams Calif. Fruit __ 65
Adams Sen Sen
Beeman’s Pepsin ______ 65
Beechnut Wintergreen_
Beechnut Peppermint __
Beechnut Spearmint —-
Doublemint
Peppermint, Wrigleys __ 65

Spearmint, Wrigleys -_ 65
suicy Writ 2 65
Wrigley’s P-K —___._.___ 65
BNO 2 ee 65
@eaperry 2c 2 oe 65
CHOCOLATE

Baker, Prem., 6 lb. % 2 50
Baker, Pre., 6 Ib. 3 oz. 2 55

CLOTHES LINE
Hemp, 50 ft. __. 2 00@2 25
Twisted Cotton,

0

oo {tf 2 1 50@1 75
Braided, 50 ft. -.-___ 1 90
Cupples Cord _...__ 1 85

COFFEE ROASTED
Lee & Cady

1 Ib. Package
Arrow Brand _..._.._
Boston Breakfast .... 26%
Breakfast Cup

a ee

Imperial 0 38
Se Neo ee 20
Majestic 20 31
Morton House ~_.._.__ 35
Nedrow oo o3 29%
Quaker 220 ann OB

McLaughlin’s Kept-Fresh

 

Coffee Extracts
M. Y.. per 100
Frank’s 50 pkgs.
Hummel’s 50. 1 Ib.

-- 4 25
10%

CONDENSED MILK
Eagle, 2 oz., per case 4 60

EVAPORATED MILK
Pie
—

 

te

        

Page, Vall 8 ge
Page. Baby _.- 1 43
Quaker, Tall, 10% oz. 2 30
Quaker, Baby, 4 doz,
Quaker, Gallon, % dz. 2 30
Carnation, Tall, 4 doz. 2 55
Carnation, Bahy, 4 dz. 1 28
Oatman’s Dudee, Tall 2 50
Oatman’s D'dee, Baby 1 25

November 2, 1932

Pet; Wal, 2200 2 50
Pet, Baby, 4 dozen __ 1 25
Borden’s Tall, 4 doz. 2 50
Borden’s Baby, 4 doz. 1 25

CIGARS
Hemt. Champions __ 38 50
Webster Cadillac ____ 75 00
Webster Golden Wed. 75 00
Websterettes -.._____ 38 50
Cimeos 2220s 38 50
Garcia Grand Babies 38 50
Bradstreets  . ______ 38 50

La Palena Sen.ators_ 75 00
Odins 338

Throw Outs 2.22. 37 50
R G Dun Boquet _- 75 00
Perfect Garcia Subl. 95 vv

Budwiser ....00. 19 30
Dry Slitz Stogies -. 20 00
Tango Pantellas -___ 13 0
Skylines _. 2! 79 60
Hampton Arms Jun’r 37 50
Trojan 22 85 06
CONFECTIONERY
Stick Candy Pails

Pure Sugar Sticks-600c 4 U0
Big Stick, 20 lb. case 17
Horehound Stick, 5 lb. 15

Mixed Candy

Kindergarten... . 15
Weader oo 1l
French Creams  —______ 12
Paris Creams  __________ 13
Jupiter 2220 i}
Fancy Mixture ________ 15
Fancy Chocolate

5 lb. boxes

Bittersweets, Ass’ted 1 50

Nibble Sticks —_______ 1 50
Chocolate Nut Rolls _ 1 60
Blue Ribbon 1 25

Gum Drops Pails
Champion Gums _______ 14
Jelly Strings 14

Lozenges
A. A. Pep. Lozenges as 14
A. A. Pink Lozenges __ 14
A. A. Choc. Lozenges __ 14
Motto Hearts =. 18
Malted Milk Lozenges__ 20

Hard Goods Pails
Lemon Drops  _________
O. F. Horehound drops 14
Anise Squares _________ 15
Peanut Squares _______. 14

Cough Drops __ Rvs
Putnam's 1 25
Smith Brog: 9-9) 7 gp
diuden’s. 1 50

Specialties
Italian Bon Bons __.___ 16
Banquet Cream Mints_. 18
Handy Packages, 12-10c 80

COUPON BOOKS
50 Economic grade 2 50
100 Economic grade 4 50
500 Economic grade 20 00
1000 Economic grade 37 50
Where 1,000 books are
ordered at a time, specin!-
ly printed front cover is
furnished without charge.

CREAM OF TARTAR
6 ibl boxes —-.20 0 42

DRIED FRUITS

Apples
N. Y. Fey., 50 Ib. box 13
N. Y. Fey., 14 oz. pkg. 1¢

Apricots
Kvaporated, Choice __ 10%
Evaporated. Ex. Choice 11
HONCW. 12%
Ix. Fancy Moorpack 15%

Citron

i) ib hex. 24

 

ta
+3

 

eh ai

+ * *
: a RA ca? «ceramic Labia

 

 

 

 

 

lA Sig tie

a: *
Ranta sea ietepii es cae NRE! EAE ONE! RONEN B EE ay

 

 

 

Novemt Zt
mer 2, 932 MICHIGAN TRADESMAN 21
Currants Margarine PLAYING CARDS HERRING
z SOAP
Packages, 11 0Z. _____ 11% Battle Axe, per doz. 2 65 : Holland Herring Am. Family, 100 box 5 85 _—
I. VAN WESTENBRUGGE Bicycle, per doz. ---.470 Mixed, Kegs -__-_-______ 78 Crystal White, 100 ___ 3 50
Food Distributor Torpedo, per doz. -_-. 2 50 Mixed, half bbis. _____ We. GOs 2220 2 15 Japan
ieee aoe, Oe Nels Naptha. £00 hex 6 00 Medium —_......... 17
: : 5 Milkers, Kegs $5 Biake White. 10 hex 285 Choica 24@3
Imperial, 12s, pitted 1 75 i i O42
aoc We Accu 1 oe POTASH Milkers, half bbls. ---_ Grdma White Na. 10s 350 Bancy _....___ 38@42
Babbitt’s, 2 doz 2 15 Milkers, bbls. -_---_-__- pol ee bow = 740 No. i Nijie 35
; eee airy, Cx =. 4 00
: Palm Olive, 144 box 9 90
Peaches % was steering Sevag in. | 00 Choi a
Evap., Choce _______ [100 Ibs eccagon, ia _________ 5 00 Oleg —__ 4
Fe. P oo 0% FRESH MEATS Sackerat Pummo, 100 box ______ Se Wag a
ncy ve — Beet Tubs, 60 Count, fy. fat 6 09 Sweetheart. 100 box __ 5 70
“SI@IOVOUMIOTGES Top Steers & Heif J Be Bey ft ie Se a Se ek Cus
? i eo an rs ge. 5 eylon
Peel Cream-Nut, No. 1 -.. 18 Med. Steers & Helf.. 9 Coe .
Lemon, American _____  «Perela, No. 2 09 Com. Steers & Heif. __ 07 White Fish wie ae ee
Orange, American ___-- 24 : [Mle Waee, 166 Ih. th ag “OER ie. er dee, 18
Wiles the as 50 fa
Veal K K K K Norway __ 19 50 oo ecum 43
Wilson & Co.’s Brands Top 2) ee 6 ti tae 1 40 SPICES one we > fos
Raisins Oleo Good jee a. Cat Eos) 1 50 Whole Spices oo a oe
Seeded, bulk 8 2007 @ Nut 09 Medium 2200 07 Boned. 10 lb. boxes __ 16 Allspice, Jamaica @24
Thompson's Seediess bik: 7° Special Roll ___--. 12 Cloves, Zanzibar ____ @36 Oolong
Thospedn’s seedless, . ae seit Hi. aan coe — @24 aun So 39
ea ee ACKENING assia, 5c pkg., doz. @40 Oleg 5
Seeded, 15 oz 2.2 8 mareHcs a Pn Hi 62 in. 1. Paste. doz... 139 Gineer. Africa @19 Raney 22s a
Diamond, No. 5, 144 6 15 Medium 2 i E. Z. Combination, dz. 1 30 Mixed, No. 1 ________ @30
Coe es i ke tie Pee S  DyricWoet, doz 200 Mixed, 10c pkgs., doz. @65
California Prunes Swan Lid i Be 5 - ee . it = oo 1 30 anes one ae @50 Cotto a oe
90@100, 25 Ib. boxes._.@05 | Diamond, No. 0 ______ 4 90 a © ee ee Gos Cotton, 3 = nae
80@90, 25 Ib. boxes__@05% pe — rrr.,rtri“(“ t*w*”:*”~:””C”~”O”™D,.DUmUmUmC—~—OC ae
70@80, 25 lb. boxes__@06 00d ~--------_______ 04%6
60@50, 25 lb. boxes_.@06% Metta 03 Hose POStsH VINEGAR
50@60, 25 lb. boxes._.@07 Safety Matches Boor, 2 02 Bla = sie: doz. -___ 1 30 Pure Ground in Bulk F. O. B. Grand Rapids
40@50, 25 lb. boxes._.@07% Red Top, 5 gross case 5 45 cm Silk Liquid, dz. 130 Allspice, Jamaica @25 Cider, 40 Grain
30@40. 25 Ib. boxes__@08% Black Silk Paste, doz. 125 Cloves, Zanzibar _.. @38 White Wine, 40 grain7. 2
3030. 25 lb. boxes__@12 Pork Enameline Paste, doz. 130 Cassia,’ Canton ___.. @25 White Wine, 80°Grain 2s
18@24, 25 Ib. boxes__@14% Pe. med 10 Geline Liquid, dz. 130 Ginger, Corkin ___-_- @27 es
ce oo Me SRobUeTsS Balt = 09 oe per doz. 130 Mustard _______------ @26
Macaroni, 9 oz. ____- Seg Shoulders 07 Risia Son doz. a 130 Mace, Penang _.____. @3 _ WICKING
Spaghetti, 9 oz. ______ 209 spereribe 07 654 Stove En a oz, 130 Pepper. Black @25 No. 9, per gross ______ 80
Hominy Elbow Macaroni, 9 oz. 200 Neck bones —_________ 3 Wao © doa 7 6Nutwege @26 No.1, per gross _____" 1 25
Pearl, 100 Ib. sacks __ 350 eg Noodles, 6'oz. _. 200 Trimmings ----______ © ga ye emer. White @38 No. 2. per gross -____" 1 50
° Bee Vermicelli, 6 oz. 2 00 ae 300 Pepper, Cayenne -_. @36 No. 3. ver gross ______ 2 30
Hee Alphabets. 6 oz. 2 00 aisha cities Paprika, Spanish ____ @36 ho Rolls, per doz. 90
chester, No. 2, doz. 50
Bulk Goods : Barreled Pork SALT Rochester, No, ; :
Elbow Macaroni, 20 Ib. 06 Clear Back ___ 16 00@18 00 F. O. B. Grand Rapids Rage tae dea
Ege Noodle. 10’ Ibs. __ 12 NUTS—Whole Short Cut Clear -. 15 00 GOlonial, 24, 2 lb. ___ 95 So... lr :
Misaaude Pecrics. 15 Colonial, 36-14% _ 120 Chili Powder, 1% oz... 65
Brazil ‘tea a a Oe Colonial, Iodized, 24-2 1 35 Celery Salt, 3 oz. __.. 95 WOODENWARE
Fancy Mised —~W77~ Dry Salt Meats Med No. 1 Bbls, 299 Sage, 2 on. 89 Baskets
Pearl Barley Bilberta. Sicily D S Bellies 18-29@18-10-8 Med. No. 1, 100 Ib. bk. 1 00 Onion Salt —--_______ 135 Bushels. Wide Band
0600) 2 700 Peanuts, Vir. Roasted 6% a Spec.. 70 Ib. 100 Garlic --__--__________ 1 35 wood handles _____ "2 00
Barley Grits 2 5 00 Peanuts, Jumbo _____ The ackers Meat, 50 Ib. 65 Ponelty. 3% oz. -..__3 25 Market. drop handle__ 9¢
aa S56 Pecuee 2 eta 25 || .Eand Cream Rock for ice Kitchen Bouquet -_-_ 4 50 Market, single handle 9:
oe a a Pure in tierces _____ 6 cream, 100 lb.. each 985 Laurel Leaves ---__- 20 Market, extra __ 1 60
a fe 4) 80 lb. tubs -advance % Butter Salt, 280 Ib. bbl. 4 00 Marjoram, 1 oz, ---__- $0 Splint, large 8 50
Warentc Cal “T3@31 50 lb. tubs ____advance 4 Block, 50%b. 0 40 Savory, — oz, 65 Splint, medium ______ 7 50
Soar Hina,’ - —_ 1d@ - 20 lb. pailw ___-advance % Baker Salt, 280 Ib. bbl. 3 89 Thyme. 1 oz. -_--_____ 90 Splint, sme 2 6@ 50
Mast India 222. - 2 10: 9 x oa Lee ane % - 2 ws per bee 2 gg Eumerci, 14 oz 65 =
- Dails ----advance 1 , - per bale ____ 1 00
Salted Peanuts Gee a 1% ow oe Sie. Barrel, 5 —
oe oon rréil, 0 ga os
Tapioca Weney, He. 1... 7 Compound, tubs ______ 8 STARCH Barrel, 10 gal. — : -
Pearl, 100 Ib. sacks __ 7% 24 1-Ib. Cellop’e case 1-80 : Corn 3 to 6 gal.. per gal. __ 16
Minute, 8 oz., 3 doz. 4 05 Kingsford, 24 Ibs. -___ 2 30 be
Dromedary Instant __ 3 50 =e Sausages oe Pies 2 =
Shelled Olepna 228 13 » Ot, - DKS. ~ Pails
palates se bat 39 Zn. oer eee 15 Cream, 2420 2 20 s at. Galvanized ____ 2 60
eanuts, Spani POMIIOPVE 22 o 15 2 at. Galvani o8 5
Jiffy Punch 125 lb. bas - oo oi bork 2s 20 14 at. Gales” aie
S$ doz. Carton _ $95 Gite. o Vee 19 12 qt. Flaring Gal. Jr. 5 00
Assorted flavors. Pecans Salted 2 =< 45 Ei a denied 22 25 oe o k 1 62 10 at. Tin Dairy _____ 4 00
Walnut Californi: > Megdeclcess 5 . 34. - Dkgs. :
t California --.. 42 7 Argo, 12, 3 1b. pkgs. 2 17
9
eLoun Sindkcd Meats Silver dana iti, Mouse, Woe ta 60
V. C. Milling Co. Brands MINCE MEAT Hams, Cer. 14-16 lb. @13 Elastic, 32 pkgs. ----- 255 Mouse, wood. 6 holes. 1
Eily White -______ 510 None Such, 4 doz. _-_. 6 20 Hams. Cert., Skinned oo 24. Mouse, tin, 5 holes __ 65
Harvest Queen _____- 5 20 Quaker, 3 doz. case __ 2 t5 16-18ib. 2 Tiger, 50 Ibs. ----__-- au Mat, wood 16
Yes Ma’am Graham, Y Ham, dried beef Het, opti
o Ho, Kegs, wet, Ib. 16% Coc
2 1 40 : a Rundkies @25 Mouse, spring 20
California Hams —— @12% SYRUP g
icnic Boiled Hams @16
aie Sens Gosaes OLIVES Boiled Hams _--__-_ @22 biie Wala ly 1% co + Tubs
igo Dea 7 oz. Jar, Plain, doz. 105 Minced wee > = Free Run’g, 32, 26 oz. 240 Blue Karo, No. 5, 1dz.3 38 Mediane ynized —--- 8 75
maa Wheat 16 oz. Jar, Plain, doz. 1 95 acon ert. ---- @15 Five case lots —_--__ 230 Blue Karo, No. 10 218 eo ees .. 1
------ Quart Jars, Plain, doz. 3 25 Todized, 32, 26 oz. -. 240 Red Karo, No. 1% _. 2 66 small Galvanized ____ 6 i.
5 Gal. Kegs, each ____ 6 50 Vive case lots __.___ 30 Red Karo, No. 5, 1 dz. 3 64
3 oz. Jar, Stuff., doz. 1 15 Beef Tn
8 oz. Jar. Stuffed, doz. 225 Boneless, rump ----@19 00 Fe ee uae Weskkcards
a sas 10 oz. Jar, Stuff.. doz. 2 65 ne “
ee 1 Gal. Jugs, Stuff. dz. 2 40 cue renee Gua aa tz
F. O. B. Grand Rapids Toe ene team: Imit. Maple Flavor Double Peerless ______ 5U
iGGh 09 24 1 lb r . uble Peerless ____ gi
Half pint . 7 15 ve . - backages -_ 335 Orange, No. 1%, 2 dz. 310 Single P — 2s
oo es PARIS GREEN Calf -------------------- 35 48, 10 os. packages -. 440 Orange. No. 5. 1 doz. 474 Nomhern nen 777777 (a
ric algae as J etanss aie te 05 96. % Ib. packages __ 4 00 ieee 5 5
oe ee 82 Poe sas i
. 26 ang Gs 22000 30 RICE Maple and Cane
Fancy Blue Rose __ 3 50 Wace vrowuens EOP BCE Wood Bowls
ee ee eueceas pee ce Fancy Head -_..-_-- MG Ea Suid te tet 0 SE 08 te Hale 5 00
Presto Red Lip, 2 gro. Medium Sour | Cae 1 1S 7 in, Butter eerie ae
een 70 5 gallon, 400 count __ 4 75 Brillo | ---------------- 85 Grape Jui Nia oe
- Climaline, 4 doz. ____ 3 60 ; cS in. Butter --______ 25 00
Presto White Lip, 2 RUSKS : = Welch, 12 quart case 4 40
Do eavion 76 Postma Biscuit Co. Grenees, 100. Se --- 2 80 Woien, 12 pint ca 2 25
- orton 18 rolls, per case __. 130 Grandma, 24 Large -- 350 wWeich, 36-4 se. 2 80
Sweet Small 12 rolls, per case __..120 Snowboy, 12 Large ~- 2 55 Se eee WRAP
& Galton. G00 725 18 cartons, per case-__215 Gold Dust, 12 Large 2 06 ¥ a ae
Ee 5 = : _ Fibre, Manila, white__ 05
GELATINE 12 cartons, per case-_ 145 Golden Rod, 24 _-___- 4 25 No. 1 Fi 214
; La Frace Laun., 4 dz. 3 65 COOKING OIL imc ae a
os ae Gia Eicich Clean. 4 da. & 40 Mazola hee aa etd 05%
Minute, 3 doz 2.22. 4 05 ' . ¢ ean., 3 ae egg
ews. Wale ot 55 Dill Pickles Oetagen, Ma ___ am6 * ei aun. 7 4 60 ee a. os
Rees 8b i ge Gal., 40 to Tin, doz. __ 7 60 SALERATUS now 320 Quarts, 1 Idoz. ______ _— oe a 4
32 oz. Glass Pickled_. 2 00 Arm and Hammer 24s 150 °#£Rinso, 24s ~---__--____ 5 25 Half Gallons, 1 doz. 7 75
32 oz. Glass Thrown _. 1 45 Rub No More, 100, 10 oo each er ais 1 =
OR sie 3 85 09 Galion Cans, eac = 2 oO
JELLY AND PRESERVES Rub No More, 20 La. 4 00 Wai va 8
Pure. 30 lb. pails ____ 2 60 5 : SAL SODA Spotless Cleanser, 48, TABLE SAUCES Sunlight 3 a. mo ee 9 bi
Imitation, 30 Ib. pails 1 60 Dill Pickles Bulk Granulated, 60 lbs. cs. 1 35 OMe 385 Lee & Perrin, large--5 75 Sunlight. 1% eo 1 35
Pure, 6 oz.. Asst., doz. 90 “ a oH eee 3 65 —— 18-2% Ib. ; ot ean. 1 doz. __ : = ies & Verrin. email... 335 Yise woam 3 don #76
Pure Pres.. 16 oz.. dz 1 85 ab. 660... 11 25 packages ~---------_ 10 apolio, 2 o Renyes 160 Geant woe io 18
Gal. 100 30 00 Soapine, 100, 12 oz. _. 6 40 Royal Mint __...- 249 "oee Pee tS oe Te
oe He. HQ ez... £00 Tobhaseo,. 207. 4 25
peedee, 3 doz. __-_-- (20 Sho You, 9 o2.. doz... 2 25
JELLY GLASSES COD FISH Sunbrite, 50s -------~_ 230. Aay laree 2. 4 75 YEAST—COMPRESSED
% Pint Tall, per doz. 38 PIPES Peerless, 1 lb. boxes 19 Wyandotte, 48s __--__ 47 A-! small - 285 Fleischmann. per doz. 30
Dob, 3 doz. in bx. 1 00@1 20 Old Kent, 1 lb. Pure 27 Wyandot. Deterg’s. 24s 2 75 Caper. 2 oz. -_-_-.--_. 23 Red Star. ner doz. .... 20

¥% Pint Squat, per doz. 38

 

 

22

SHOE MARKET

Michigan Retail Shoe Dealers Association.
President—Elwyn Pond, Flint.
Vice-President—J. E. Wilson, Detroit
Secretary—Joe H. Burton, Lansing.
Asst. Sec’y-Treas.—O. R. Jenkins
Association Business Office, 907 Trans-

portation Bldg., Detroit.

 

The New Old Popular Appeal.

If high fashion won’t sell shoes! If
price won't sell What
will?

more shoes!

If “high hat” has lost its sales ap-
peal! If “it’s smart to be thrifty” has
lost its appeal- What has taken their
place?

Talking points linked up with “use
and purpose” of the shoe is the answer.
Shoes to sell at prices above just the
bare cost and carry—must have some
fitting feature.

A practical people come into the
store for practical things—that is the
answer of modern day human behavior.

Are the shoe stores of this country
conscious of the change that has slow-
In the
main—no, for in the past, style itself

ly but surely come upon them?

would sell shoes, with or without ac-
curate fitting. Then followed a slice
of time when “price” moved shoes with
or without accurate fitting. But now—
a shoe is not bought to blush unseen
in a closet if slightly “useless.” It is
bought to serve a purpose, and if it
doesn’t is brought right back into the
store.

When a change of “public appeal”
makes itself felt because of its wide-
flung consequences — first importance
must be given to service in shoe stores.
Are there competent men and women
to fit and explain features of use? Are
there experienced men and women to
train new men and women in the arts
of fit and service of feature shoes? Are
there merchants who will invest enough
money to ensure plenty of sizes and
widths for the better service require-
ments of the day?

The appeal to reason—the explana-
tion of what a shoe hopes to do, and
why—all become of major importance
in a season when the one best selling
appeal is—use.

Have factory organizations the right
conception of in-stock service to a
specialty or feature shoe?

All these are pertinent questions if a
season’s business is to be “for
profit.” The only shoes of the day
capable of commanding a worthy price
are those with service appeal. Feet
must serve better—so better shoes are
needed for feet.

Jazz fashion and cheap price seem to
have gone together and in fact made a
market for many. In one section of the
largely wild
fashion and low prices. This section
will find more difficulties in the future
—for volume alone is not enough to

new

country shoemaking is

ensure production and profit.
In “feature” shoes we see a revitaliz-
rebuilding a shoe industry

 

ing force
on the sound basis of good shoes, pur-
posefully made and sold, and in the
service a profit for all—Boot and Shoe
Recorder.

——————

Prices Stable in Leather Clothing.
Price advances in men’s and wo-
men’s leather clothing have ended for
such

this season, although sales of

goods have just about reached their

MICHIGAN

peak. Demand from now on is ex-
pected to taper off, although the sell-
ing season extends well into February.
In addition to paying a sharp advance
in raw materials, plants in the Mas-
sachusetts districts have been com-
pelled ito raise wages about 15 per
cent. due to various attempts to union-
ize leather goods workers in the state.
Both of these factors combined to
raise prices on the finished garments,
whch have gone up about 25 per cent.
in the last two months.

——_~e~-+—___
Tender Tribute To Remarkable
Mother.

Kalamazoo, Nov. 1—In these
troubled days and sleepless nights,
we find ourselves much worried
about how we are going to make
both ends meet. Well, there
comes to my mind at this time
that uncanny ingenuity of my
mother.

Of the many successful man-
agers that history records, | am
compelled to pin the gold medal
on my mother as one of the best
household managers.

There were six children in our
family at that time. The oldest
was 16 years of age; the young-
est, a babe in arms. Father's
wages were one dollar per day.
About five dollars of this weekly
wage went to the corner saloon,
but mother managed somehow to
get the loose change that was left
in his pockets.

Now how did this great mother
of six clothe and feed her chil-
dren? There were no_ civic
leagues, no charity associations, no
doles in those days. One just had
to help himself as best he could.

On Saturday evenings at 7:30
(1 shall always remember the day
and the hour) mother would take
her large market basket and start
for the market, which closed at
8 o'clock. She always made it a
point to get there just about ten
or fifteen minutes before closing
time. Then the farmers, who had
the stands at that time, sold their
last few potatoes and vegetables
for a few pennies. From the meat
market, she received an armful of
soup bones for about three cents;
a few loaves of stale bread at the
bakery for two cents a loaf and a
package of coffee essence from
the grocery.

This basket of food and the
wonderful skill possessed by my
mother as a soup maker kept the
little flock healthy.

Mother suggested for the four
older children literally hundreds
of ways to make a nickel here and
a dime there, such as cleaning up
the back yards of the neighbors,
running errands, getting kindling
and coal for ourselves and the
neighbors, shining shoes, selling
papers, picking up peach seeds
out of the gutter. For these peach
seeds, we received five cents per
quart. We sold them to the old
soldiers of the soldiers home.
These old soldiers spent their time
and made their beer money whit-
tling out little trinkets from these
peach seeds.

TRADESMAN

These nickel: and dimes, to-
gether with the wash money moth-
er made, paid the rent.

One of the unsolved mysteries
which will go down with me to the
grave is how and where did moth-
er get all the old clothes where-
with we were clothed. I remem-
ber well my pants and coats were
several sizes too large, usually
made out of heavy coarse ma-
terial. She continually reminded
us that we were growing so fast
that in just a few months they
would fit perfectly.

Way into the night she would
rip and cut and sew the clothes
we wore. When we complained
a little about our hardships, she
would say, ‘““Well, we must do the
best we can with what we have.
Some day conditions will be bet-
ter and God always helps those
who help themselves.”

How fortunate I am to have
been born and reared in the time
of depression and to have had
such a frugal, thrifty and ingeni-
ous mother — one who always
found a way out.

Blessed indeed is the boy who
who is fortunate enough to have
such a mother as mine.

J. Kindleberger,

President Kalamazoo Vegetable
Parchment Co.

—_++.___
Dress Buying Shows Slower Pace.
Orders for dresses continue to re-
flect the lull in buying which develop-
ed last week. Interest at the moment
centers in new styles in brighter

November 2, 1932

shades developed for November sell-
ing, im the popular Sunday night
semi-formal 'types and in woolen gar-
ments for sports wear. Returns are
noted in larger volume than was the
case earlier in the season and the
situation with respect to them is be-

ing carefully watched in the trade. In-_

dications are said to point ito little
haste in the development of styles for
either resort or the Spring season.
While some houses will be ready
around Dec. 1, the trade generally will
not launch offerings until the middle
of that month.

——_-s.---2_____
Dinnerware Deliveries Lag.

Inability to make prompt delivery
on dinnerware ordered by retailers
has cut heavily into Fall volume. Esti-
mates of ithe volume of trade lost
range up to 30 per cent. The situation
arose, producers contend, because re-
tailers held back orders until late
August and then swamped crockery
plants with business over a period of
two or 'three weeks. Many manufac-
turers are still working on late August
and early September business and are
unable to handle additional orders on
which prompt delivery is asked. A
few producers recently opened new
kilns in efforts to keep upwith demand,
but are still running far behind deliv-
ery requirements.

—_~++>___
Looks as if the tnrn.in the long lane
has come at the long last.

—+-->___
Anything not calculated to reduce
unemployment is idle.

—_~>+>____
More black ink is making the out-
look brighter.

 

 

Mutual Building

INTELLIGENT INSURANCE SERVICE

and

REAL INSURANCE SAVING
Originally
For Shoe Retailers

For Merchants in All Lines

 

The same saving and the same service to all

 

We confine our operations to Michigan
We select our risks carefully
All profits belong to the policyholder

MIcHIGAN SHOE DEALERS
MUTUAL FIRE INSURANCE CO.

LANSING, MICHIGAN

Phone 20741

 

 

 

SEARS Ean SEEN

 

as

~}

Si NN

sl

November 2, 1932

OUT AROUND.
(Continued from page 9)

Grand Rapids has an_ interesting
spectacle to show its visitors these
days. South Division avenue is being
widened seventeen feet for a mile from
Wealthy street to Hall street. The
buildings on the East side of the avenue
are being sawed off and new frontages
installed in place of those removed. In
most cases brick is being used instead
of wood, which gives the buildings a
much better appearance than before
the change. Street car tracks will be
removed and the roadway entirely re-
paved. It is a sight well worth seeing.

 

Joseph Putnam, manager of the Na-
tional Candy Co., once cherished the
idea held by confectioners generally
that good candy could be made only
with cane sugar. Of recent years he
has had occasion to reverse his opin-
ion, so his quest for some time has been
to locate the factory making the best
product for his purpose. He has long
had his thoughts centered on the Isa-
bella Sugar Co., at Mt. Pleasant, and
last week he spent a day at that great
factory. The result was a contract for
a year’s supply of granulated sugar.
Three thousand bags already repose
in his warehouse awaiting consumption.

 

William R. Roach is the marvel of
the age, so far as personal activity is
concerned. He insists on visiting his
various canning plants at regular inter-
vals and never permits business con-
ditions, wind or weather to interfere
with his schedules. Last Tuesday he
started for Croswell in the rain. Thurs-
day he came back in the rain. It rain-
ed every hour between times, but so
long as the heavens confined its opera-
tions to water instead of sawlogs he
continued on his course, undisturbed
and undismayed. If Mr. Roach is ever
gathered to his fathers—which at this
writing looks very remote—I imagine
his first service Over There will be to
inspect the food factories and see that
they are maintained on the same high
standards Mr. Roach observes on this
side of the line.

Before another issue of the Trades-
man reaches its readers, the political
campaign will have closed and the, ulti-
mate conclusion will be a matter of
common knowledge. The discussions
which have represented various theories
of government have been very emphatic
and frequently somewhat bitter. Many
have formed conclusions which are not
based on thought or reason, but on
passion, prejudice, resentment and re-
venge. Whatever may be the outcome
—and it is clearly foreseen at this writ-
ing—we will continue to live together
as one people, citizens of one common
country, who will bear up under the
strain of unwise leadership or share
alike in the blessings of a wise and
pure rule. The country will still live
and the Stars and Stripes will continue
to float over the greatest nation the
world has ever seen.

 

 

Henry Shulsky is a candidate for
Judge of Probate in Kent county. He
recently had some political cards print-
ed without the union label which some

MICHIGAN

inexperienced
have in

men think they must
order to curry favor with
union men. As a matter of fact, the
insistence of the union label is a racket,
pure and simple, which is never given
consideration by union men generally,
because it is regarded by them as a
species of graft by low-down printers
who cannot make a living on their own
merits and the character of their work-
manship and think they must have a
club to hold over the heads of amateur
politicians. This practice is not as
deadly as the torch and bludgeon which
bigger criminals use in behalf of union
domination. Because I approved of
Mr. Shulsky’s determination to conduct
his campaign without stultfying him-
self by bending his neck to the yoke
of a little organization of grafters and
marplots, I wrote him a letter of con-
gratulation, to which I received the
following patriotic reply:

“Tt would indeed be gratifying to
me to have you make comment in your
issue of the Michigan Tradesman with
respect to my attitude on the use of
the union label. I do not disagree with
the purpose of the union, but my ex-
perience with certain types of union
practice has led me to disagree with
some of the ideas of certain union
leaders. Candidates for public office
should not be intimidated. Every per-
son has the right to have his work
done wherever or by whomsoever he
pleases and as between shops or fac-
tories which are equally considerate to
their employes, no person should be
made to feel the coercion of a union
label. Consideration of friendship and
honest plain dealing are far more per-
suasive than intimidation and threats.
The unions are very often not utilized
for the purpose of benefiting the mem-
bers of the union. I surely appreciate
your expression of confidence in my
candidacy for public office.”

 

While in Westphalia a few days ago
I learned that O. P. DeWitt, the whole-
sale grocer of St. Johns, who cele-
brated his fiftieth anniversary as a
merchant a year or so ago, was very ill.
On my return home I wrote his son,
Lee, regarding his father’s condition,
receiving the following reply:

“In reply to your letter of Oct. 27,
in regard to father’s condition, will say
that this is the first time in fifty years
he has been away from business for
any length of time. About three weeks
ago he had an infection start on one
side of his face and it developed into
quite a serious affair, being such that
we had to have a nurse for two weeks
to take care of him. At the present
writing he is recovering, only he is
very weak and seems to have lost some
of his pep. We trust that in the near
future he will be back on the job again
and hitting on high. Thanks for your
enquiry.”

In speaking of Mr. DeWitt’s illness
the other day, a local wholesale grocer
remarked: “O. P. DeWitt is a fine
man and a hard fighter. If you cross
his path and leave a shadow thereon
in the shape of a cut price which causes
him trouble with one of his customers,
you pay dearly for your indiscretion,
but if you ever enter into a conference
with him and he agrees to a certain

TRADESMAN

line of action, you can absolutely de-
pend on his living up to his agreement.
I never met a more dependable man
in this respect.”

 

Singular things sometimes happen
in this mundane sphere. Inspired by
reading the biography of V. R. Davy
m, the Lradesman of Oct. 12, A. W.
Heldenbrand, the versatile hotel man
of Alma, dug up somewhere a copy
of the Evart Review of June 11, 1886,
containing a large advertisement of
the V. R. Davy store and a local item
in the new columns, announcing the
return of Mr. Davy to Evart with his
bride, to whom he was married the
week before. The issue of the Review
contains a liberal assortment of local
advertising, but I think all of the ad-
vertisers have since gone to their re-
ward except Mr. Davy. :

E. A. Stowe.

—_—_~->__
Vote “No” on Proposal No. 8.

On the ballot next Tuesday is
a proposal in which the poor
man’s interests are at stake.

Also involved is the question
as to whether the power of the
state should be used to advance
one industry at the expense of an-
other.

A third factor is this: Do the
people wish to establish a prece-
dent which would result in a tax
on foods?

The proposal is eight on the
ballot, and is a referendum on
Public Act No. 55, 1931, which
seeks to regulate the oleomarga-
rine industry within the state, and
to impose license fees on the
manufacturer, the wholesaler and
the retailer of “the poor man’s
butter.”’

Why do the poor buy oleo?
Because it is within their means.
It is a good food. Eminent chem-
ists have attested to this. The
poor buy and use oleo because
they cannot afford butter. They
have no grudge against the dairy
industry or the farmer. As a mat-
ter of fact, the farmer himself
buys more than half of the oleo
sold in Michigan.

It is easy to tax the poor. They
do not have the resources to
present their case. They have no
organization as do the great inter-
ests which are seeking to eliminate
an industry by means of taxes,
which gives the poor a palatable
and satisfactory spread for their

bread.

The farmer will vote “‘no’ on
this referendum proposal No. 8
because he knows that its defeat
will not hurt his sales of cream to
the dairy interests. Thousands of
pounds of butter are imported in-
to Michigan every year, because
the dairies of the state can not
possibly supply the amount of
butter consumed. A “‘no’’ vote
on this proposal also will insure
to the farmer the continued low
price of a product he buys in place
of higher-priced butter.

The industrial centers will vote
‘‘no’’ because the greater part of
the population of these cities must

23

buy oleo or have nothing for their
bread. A “no” voie also will
keep the price of oleo at a figure
so that it can continue to go out
in the welfare baskets, and the
dependents of those agencies will
not be deprived of a spread for
their bread.

This bill merely is the fcrerun-
ner to higher taxes which will be
put on oleomargarine, if the law
is sustained by the people on
Nov. 8. The fees on licenses may
seem comparatively harmless, but
if the law is sustained another bill
will be introduced at the next ses-
sion, making the tax so high that
oleo will be completely driven off
the market.

The National Retail Grocers
Association recently re-affirmed
its position in the matter of taxa-
tion of oleomargarine, strongly
condemning any such attempt on
the grounds of class legislation,
and of legislation adding a further
burden on the poor man already
staggering under a burden almost
too great for him to bear. Gro-
cery associations of this state and
others, have all condemned such
viscious attempts on the part of

selfish interests.
—_++___

Let’s accept the Nov. 8 verdict—
whatever it may be—like men and pa-
triots.

—____» «-____

Wanted: More personal and less tax

spending.

 

GREENE SALES CO.
SPECIAL SALES CONDUCTORS
Reduction — Money-raising or
Quitting Business Sales.

142 N. Mechanic St. Phone 9519
JACKSON, MICHIGAN

 

 

Phone 61366

JOHN L. LYNCH
SALES CO.

SPECIAL SALE EXPERTS
Expert Advertising

Expert Merchandising

209-210-211 Murray Bldg.

Grand Rapids, Michigan

 

 

 

 

Business Wants Department
Advertisements inserted under this head
for five cents a word the first insertion
and four cents a word for each subse-
quent continuous insertion. If set in
capital letters, double price. No charge
less than 50 cents. Small display adver-
tisements in this department, $4 per
inch. Payment with order is required, as
amounts are too small to open accounts.

Will Sell Cheap—Or trade for meat
slicer, 60 cycle electric coffee mill. A-1

condition. C. Glen McBride, Rockford,
Mich. 547
For Sale—At a bargain. Grocery and
meat market equipped with Frigidaire.
Would sell Frigidaire separate. Enquire
F. J. Withrow, 236 Front St., Dowagiac,
Mich. 548

 

  

24

 

Report of One Day Convention at
Lansing.

Our president and officers are very
much in earnest for the good of the
craft and we are doing all we can to
stimulate in these more or less dis-
couraging times a better interest in
behalf of the department, ready-to-wear
and retail dry goods stores.

Our one-day convention was very
much worth while. Every speaker on
the entire program acquitted himself
splendidly. The program next spring
will, to a certain extent, be a follow-up
of some of the discussions we had here
in October.

The address, “A Better Job of
Selling” by A. J. Richter, of Port Hu-
ron, was a headliner, and in saying this
we do not undervalue the part of the
other speakers on the program. This
address is printed in full in the current
number of the Michigan Tradesman,
but since we have a complete copy of
it in the office, we consider it too val-
uable not to be given to our mem-
bers who, for businses reasons, could
not be here to hear it. An extra copy
of the address can be had by writing to
E. A. Stowe, Michigan Tradesman,
Grand Rapids, or to this office.

The address by R. L. Campbell, of
Grand Rapids, “Converting Stock Lia-
bilities into Cash Assets” was splendid.
Mr. Campbell was a very happy sur-
prise to all present and we are very
sorry indeed that we are not able to
give his address to our members in
full. We have written him for a copy
of it for future bulletins.

J. R. Armstrong, of Battle Creek,
President of the Associated Credit Bu-
reaus of Michigan. and W. A. Rorke,
of Saginaw, Secretary of the local Re-
tail Merchants Board, ably presented
the subject of collections to our mem-
bers. In a previous bulletin we have
mentioned this subject, stating that our
members should consult the Credit
Bureau in the city located nearest to
them. We recommend to our mem-
bers that they do not patronize collec-
tion agencies unless they are well
known and well recommended. Com-
municate direct with this office if you
consider making connections with a
collection agency or credit bureau.

The address by George V. Sheridan,
of Columbus, Ohio, on the subject of
taxation, including all forms and meth-
ods of sales taxes, was worth a trip
from any point in Michigan to Lansing.
The subject is too complex and com-
prehensive to be discussed in a bulle-
tin of this kind. The methods used
in Mississippi are not the same as in
Kentucky, nor is the Kentucky law the
same as the one in Pennsylvania, and
we might go on indefinitely mention-
ing the tax laws in different
states of the country. It is apparent
that practically all of the legislatures
of all of the states will be confronted
with new forms of taxation and the re-
tail sales tax seems to be in the minds
of those who wish money for govern-
ment purposes.

We will endeavor to finish our trav-
els among our members throughout the
state between now and Jan. 1, so that
when the legislature is in session, cop-
ies of proposed laws can be secured
and furnished to our members so that

sales

 

MICHIGAN

they, in turn, can express their senti-
ments to their representatives in Lan-
sing.

We sincerely acknowledge the ser-
vice rendered by the Detroit office of
the U. S. Department of Commerce.
R. L. Whaley, of that office, was at
our convention and was loaded with
statistical information. Mr. Whaley’s
address was listened to with much at-
tention and he assures us that he will
be glad to answer any and all ques-
tions of any members of our organiza-
tion. It is not possible in a bulletin
of this kind to properly report Mr.
Whaley’s address. Write to the De-
troit office, 2213 First National Bank
building, for a list of their publica-
tions. This office will co-operate in
any way to place these valuable sta-
tistics in the hands of our members.

We call attention to the report of
the committee on adjustment of mem-
bership dues. The reduction in the
cost of membership dues is in accord-
ance with the reduction of overhead
expenses everywhere and has been the
subject of much favorable comment
among our members as we have trav-
eled among them. They have appre-
ciated the dividing of the year into
quarters, advancing the date for the
payment of dues, and have responded
very generously to our efforts to col-
lect and keep our association from get-
ting on the red side of the ledger.
Statements for the October quarter
were sent out on Oct. 1 and those still
unpaid for the October quarter will be

-in the mail by the time this bulletin

raeches you. Please bear in mind that
it is important for the good of all that
the association be supported so that
our work can be done with good cheer
and efficiency.

The country in our beloved state has
been beautiful this fall. The wonder-
ful system of state highways makes
travel easy and the courtesy and good
will of our members make our calls
pleasant. By the middle of December
we hope to have called upon every
member of our Association and also
a large number of the policy holders
of our insurance company. It is true
we have heard some stories of mis-
fortune, but times will soon begin to
be better, and this is not repetition of
the old joke either.

But there is always a “fly in the
ointment”. Along with the many and
increasing number of traveling men,
we have to endure the tortures of the
hotel office radio. We are amazed that
the hotel men of Michigan are not more
keenly aware that the traveling man
comes in at the end of the day tired
and with the responsibilities of his
business on his mind. He wants to sit
in a dining room and eat his dinner in
peace. He, at least, would like to walk
out into the hotel office, chat with his
friends, write letters to his headquar-
ters office or to his family, without
being bored by the radio bellowing of
some radio which apparently is kept for
the entertainment of the bell boys,
main street idlers or some cheap night
clerk.

Tn one hotel in Michigan we made
no complaint to anyone, but watched
the movements of the hotel guests. At
7 o'clock there were fifteen traveling

TRADESMAN

men and their friends in the hotel lob-
by. Two or three seemed to enjoy the
announcements of Grennan’s cakes,
toothpaste, Universal tires, Interwoven
socks, jazz music and football an-
nouncements, but the others “folded
their tents like the Arabs and silently
stole away,” hoping to get away from
the bombastic announcement over a
poorly regulated radio. At 9 o’clock
the bellboy had succeeded in chasing
the last guest out of the hotel office
and then very graciously turned it off.

I am pleased to say that at the Hotel
Burdick, at Kalamazoo, and at the
Morton House, in Grand Rapids, the
radio is conspicuous by its absence. In
some later bulletins I will recommend
other places where they have
some consideration and sympathy for
their guests.

some

A meeting of the official Board of
the Michigan Retail Dry Goods As-
sociation was held at the Olds Hotel
on Oct. 27. There were present:

President George C. Pratt; Second
Vice-President Paul L. Proud; Sec’y-
Treas. Clare R. Sperry; Manager J.
E. Hammond and directors Henry Mc-
Cormack, F. E. Park, and former pres-
idents A. K. Frandsen and F. E. Mills.

There were absent First Vice-Presi-
dent Thos. Pitkethly and directors H.
L. Wever, H. N. Bush, Van D. Field,
Claude Pemberton and J. C. Grant.
(Vice-President Pitkethly and former
President J. W. Knapp and J. T. Mul-
liken came later).

Messages of regret were received
from former presidents H. J. Mulrine
and J. C. Toeller and from directors
J. C. Grant and H. L. Wever.

By a unanimous vote the secretary
was directed to write letters of sym-
pathy to Messrs. Mulrine, Toeller and
Grant, all of whom were detained by
illness.

Mr. McCormack, chairman of the
committee on adjustment of member-
ship dues, reported approving the rec-
ommendations of Mr. Hammond. It
was moved by Mr. Sperry, seconded
by Mr. Park, that the report of the
manager as to the changing of dues
and ratified. Carried

 

be accepted
unanimously.

After some discussion as to the best
place to hold the spring convention, it
was moved by Mr. Frandsen that it
be held in Lansing at the Hotel Olds

the latter part of March. Seconded
by Mr. McCormack and_ carried
unanimously.

There being no further business to
come before the Board the meeting
adjourned. J. E. Hammond,

Mer. Mich. Retail Dry Goods Ass’n.

—_++>__-
Attack on Home, Pocket Book and
Personal Liberty.

The law passed by the 1931 Michi-
gan Lgiselature, now before the peo-
ple on Referendum, and appearing on
the November ballot as Proposal No.
8, imposes a license tax on all dealers
—wholesale and’ retail—who sell mar-
garne in this state.

For the first time in the history of
the State of Michigan the Legislature
has taxed a food product. It is ob-
vious that every man, woman and
child is affected by this law. Whether
they use margarine or whether they

November 2, 1932

use butter they have a direct interest
in defeating such a law—the users of
nut miargarine because, unless it is de-
feated, they will have to pay a higher
price for the product and ultimately
do without it (for if this tax is sus-
tained, others will surely follow) and
the users of butters, because with mar-
garine eliminated, higher prices for
butter will not ‘be far away.

Every pound of margarine sold in
this state is enclosed in a carton and
wrapper on which the word “Oleomar-
garine”’ is prominently and conspicu-
ously printed, and complies with
many other stringent requirements
which already exist, both under the
Federal and state laws, for the manu-
facture and dabeling of oleomargarine.

Margarine is a wholesome, palatable
and nutritious article of food, is used
extensively all over the world, and is
recognized and sanctioned by the pure
food laws of 'the United States and the
state of Michigan.

These existing laws and regulations
insure to the consumer that the prod-
uct will be sold and purchased exactly
for what it is, and guarantee the con-
sumer against any fraud or deception
in the sale of this product. This
anomalous tax, if it is permitted to
stand, will take tens of thousands of
dollars annually from the housewives
of Michigan.

Such legislation completely ignores

the real party in interest—the public.

The housewife has a perfect right to
buy margarine or any other food prod-
uct free from taxation.

There is positively no need for the
new cleomargarine law from the point
of view of pure food regulation.

Nor does any necessity for such a
law arise from the best interests of the
state of Michigan. Entirely apart
from the fact that the welfare of the
housewife of this state is best con-
served by preserving her right to pur-
chase a wholesome spread for bread
and cooking fat at about ‘half the price
of butter, free from tax, it is an un
disputed fact that more butter was
imported into Michigan last year than
was sent out for sale. Michigan
creameries thus do not produce enough
‘butter to supply the needs of the state.

The real purpose behind this new
law* is a selfish and vicious one—it
lays the foundation for taxing mar-
garine out of existence in order that
competition may be removed from
butter and the price of butter increas-
ed. The large creameries of this state
have procured the enactment of this
law—an obvious case of class legisla-
tion—the taxing of one industry for
the benefit of another,

Please read the new law pertaining
to the new tax on the sale of oleo
carefully before you vote and we think
you will be convinced, if any doubt
should still remain, that it is an un-
just law and a direct attack on your
home, your pocketbook and your per-
sonal liberty. If you do not want
taxation of food products, if you do
not want increased cost of living, if
you believe in fair competition, fair
play and free speech, if you are op-
pored to class legislation, vote NO on
Referendum Proposal No. 8 at the
election Nov. 8. B. Frank Emery.

 

me rs a Poe >... ™

 

 

 

 

 

ASSOCIATED TRUCK LINES

The Outstanding Freight Transportation Line
of Michigan.
State Regulation means Complete Protection.

ASSOCIATED TRUCK LINES
Phone 93401 108 Market Ave., Grand Rapids, Mich.
Agency Offices in Principal Cities of Michigan.

 

 

 

GRAND RAPIDS PAPER Box Co.

Manufacturers of SET UP and FOLDING PAPER BOXES
SPECIAL DIE CUTTING AND MOUNTING

G R AN D RA,PIDS, MICHIGAN

   
   

 

 

 

 

FIRE and BURGLAR PROOF

SAFES

GRAND RAPIDS SAFE CO.
31-33 Ionia, N.W. Tradesman Bldg.

 

 

 

Ora

 

    

 

Why Sacrifice
Profits>

It is not necessary when you stock and
sell well-known merchandise on which
the price has been established through
years of consistent advertising.

In showing the price plainly on the
package and in advertising

Baking
Powder

Same Price
Today
As 42 Years Ago

25 ounoes for 25c

 

we have established the price—created
a demand and insured your profits.

You can guarantee every can to give
perfect satisfaction and agree to refund
the full purchase price in which we will
protect you.

Millions of Pounds Used by Our

Government
Cera

We Believe You Are Entitled to a Profit on All
Merchandise You Handle or is Distributed to
Your Customers
We don’t believe in the distribution of free samples or free
merchandise to the consumer unless such merchandise pays
the merchant his full profit which includes the expense of

handling when handled by him.

 

 

 

 

 

 

 

 

 

WE GIVE YOU

An Audit of your Policies
Correct Insurance Coverage
Engineering Service

Fire Prevention Advice
Rate Analysis

Prompt Loss Adjustment

Saving in Cost

GUM LO

For sound insurance protection write

THE MILL MUTUALS AGENCY

208 NORTH CAPITOL AVENUE
LANSING, MICHIGAN
Phone 20741

BRANCHES
GRAND RAPIDS—Grand Rapids Trust Building
DETROIT—Transportation Building

(Michigan's Largest Mutual Insurance Agency)

 

 

 

 

 

Nation-wide Representation
and Service

The best way to attack fire is to get in ahead of the
fire and prevent it. There are many ways to reduce the
fire hazard in any building. Fire prevention work, a job
for qualified engineers, has been actively carried on for
many years by mutual fire insurance companies among
their policyholders.

Such effort on the part of mutual companies reduces
losses, and under the mutual plan this saving is passed
on to policyholders through annual dividends. A mutual
corporation has no stockholders. The _ policyholders,
therefore, are the only group to benefit by the earnings
of the company.

This form of insurance, founded by Franklin, has ad-
hered for its 178 years of existence, to the fundamental
concept of its founder—sound, safe protection at the
lowest possible cost to the insured.

Many millions of dollars in dividends are returned
annually to mutual fire policyholders. These dividends
are earned year after year by conservative capable man-
agement—by selecting good risks and by making them
better through fire prevention effort.

Mutual fire corporations operate under state super-
vision as other leading types of insurance carriers do.
Full legal reserves are maintained and voluntary reserves
for added protection. As a result, even the great confla-
grations of history have found mutual fire companies
prepared.

 

 

 

 

Rademaker-Dooge Grocer Co.

Distributors of
Anchor Red Salmon
Red Heart Med. Red Salmon
Surf Pink Salmon
Bull Dog Sardines
Red Crown Sliced Beef

The House of Quality and Service

 

 

       

meer B AKING POWDER
ROY AL is product ccorporated
Bran

 
    

 

 

 

 

Pie the canned foods you feature grown

and packed
in your home ° b = d
You know

    

state?

W. R. Roach & Co.,
Grand Rapids, main-

REG.U.S.PAT. OFF.

  

tain seven modern
Michigan factories
for the canning of
products grown by

Michigan farmers.

A complete line of canned vegetables and fruits

 

 

 

oe
“ree

PO SE

Ph glares St ARE ae

ee Se ty Pt

ee